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AB Dynamics plc

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FY2020 Annual Report · AB Dynamics plc
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Driving  
sustainability

AB Dynamics plc 
Annual Report and Accounts 2020

AB Dynamics has continued to grow 
to become one of the world’s most 
trusted global suppliers of products 
and services to the automotive test 
and verification sector. We specialise 
in providing solutions to support 
the automotive sector’s drive to 
improve safety and the impact 
on the environment.

Our customers include global vehicle 
manufacturers, Tier 1 suppliers, 
NCAP test laboratories, numerous 
global test facilities and autonomous 
vehicle developers.

Contents

Strategic report
1  Highlights of 2020
2  At a glance
4  Chairman’s statement
6  COVID-19
8  Chief Executive Officer’s review
12  Business model
14  Our markets
18  Our strategy
20  Key performance indicators
22  Operational review
28  Financial review
31  Sustainability
43  Risk management
45  Principal risks and uncertainties

Governance
48  Board of Directors
50 

 Chairman’s introduction 
to corporate governance

51  Statement of corporate governance
56 

 S172(1) Statement and 
Stakeholder Engagement
58  Nomination Committee report
60  Audit and Risk Committee report
62  Remuneration Committee report
66  Directors’ report

Financial statements
68 
72 

Independent Auditor’s report
 Consolidated statement 
of comprehensive income
 Consolidated statement 
of financial position
 Consolidated statement 
of changes in equity

73 

74 

Discover more at abdplc.com 

75  Consolidated cash flow statement
76 

 Notes to the consolidated 
financial statements
 Company statement of financial position
 Company statement 
of changes in equity
100   Notes to the Company 
financial statements

98 
99 

Strategic report
Highlights of 2020

Operational highlights
 > Strong first half performance, offset by more challenging trading conditions in the 

second half due to the COVID-19 pandemic

 > Long-term, sustainable structural and regulatory growth drivers remain intact

 > Solid performance from companies acquired during 2019, including significant 

growth of track testing services in the USA

 > Strong geographic growth in the USA and Japan following the successful 

establishment of new sales and support offices

 > Successful launch of new products including Halo driving robot, aNVH, Guided Soft 

Target 120 and Radar Cart

 > Further development of the simulation sector with new products including Static 

Simulator, Data Farming, Linux OS version and highly accurate digital twins

 > Growth in recurring revenue to 28%, up from 10% of Group revenue through acquired 

businesses and increased sales of service and support contracts

 > Continued investment in management capability, processes and systems, including 

progress towards implementation of a Group-wide ERP system

 > Construction of the new Engineering Design Centre nearing completion

Financial highlights

Revenue

£61.5m +6%

2020

2019

2018

2017

58.0

2019

2018

2017

Adjusted* diluted earnings per share (‘EPS’)

Cash

39.9p -22%

61.5

2020

39.9

£31.2m -14%

51.4

2020

2019

2018

2017

Adjusted* operating margin

18.4% -390 bps

Adjusted* operating profit

£11.3m -12%

Dividend per share

4.40p +0%

2020

2019

2018

2017

18.4

22.3

2020

2019

2018

2017

11.3

12.9

2020

2019

2018

2017

*  Adjusted to exclude amortisation of acquired intangibles, inventory impairment, acquisition related 

charges and restructuring costs. A reconciliation to statutory measures is given on page 30. Prior year 

comparatives have been restated to reflect the inclusion of share based payment charges which were 
previously reported as an adjustment.

AB Dynamics plc Annual Report and Accounts 2020

1

31.2

36.2

4.40

4.40

37.124.634.322.07.94.421.317.93.673.3315.99.6Strategic reportAt a glance

Driving sustainability 
across our market sectors

Our products and services enable the development of safer vehicles 
through the testing and simulation of active safety, automated driving 
functions and vehicle dynamics.

Our sectors

Track testing
Track testing products and services represent 84% 
of total Group revenue and include products used for 
the test and verification of Advanced Driver Assistance 
Systems (ADAS), autonomous systems and vehicle 
dynamics. Vehicles and ADAS platforms, such as the 
Guided Soft Target (GST) and Launchpad, are controlled 
using complex control software for accurate control 
and synchronisation of multiple test objects.

This enables our customers to conduct complex, 
multi-object test scenarios with a simple-to-use 
software interface to satisfy internal or external 
regulatory test requirements.

The Group also provides test track services including 
the provision of ADAS and vehicle dynamics tests 
through a comprehensive test facility based in 
California, USA.

Read more on pages 22–23

Laboratory testing 
and simulation 
Laboratory testing and simulation represent 16% 
of total Group revenue and include products relating 
to simulation, noise and vibration and the assessment 
of kinematics and compliance in vehicles. Simulation 
includes products such as the Advanced Vehicle Driving 
Simulator (aVDS), the Static Simulator, Axle Level NVH 
(aNVH) and the rFpro physics-based simulation 
software environment. AB Dynamics products are 
used to evaluate vehicle dynamics, noise, vibration 
and harshness and autonomy across a wide range 
of applications including conventional vehicles, 
motorsport and automated/autonomous vehicles.

Read more on pages 24–25

Revenue contribution to the Group

84+

£51.8m
+4%

  Group revenue 

84%

2

AB Dynamics plc Annual Report and Accounts 2020

Revenue contribution to the Group

16%84+

£9.7m
+18%

  Group revenue 

Strategic report16
+
G
16
+
G
Our investment case
With a track record of revenue growth and 
strong margins, we deliver sustainable value for 
our stakeholders through our market-leading 
engineered products and services. Our strong 
balance sheet enables us to invest for 
future growth.

Global sales revenue 

28+

  UK/Europe  
  Asia Pacific  
  North America 
  Rest of World 

28%
45%
25%
2%

1.  Structural and regulatory growth drivers
 > We are a leader in structural long-term growth markets, 
supported by favourable regulatory environments 
and global focus on active safety and autonomous 
systems development

end markets

 > We have a global presence and diverse geographic 

 > The proportion of recurring revenue continues to grow as we 
increase our service and support offering and software sales

 > Our offering spans both physical and simulated testing 

across ADAS, autonomous vehicle R&D and vehicle testing 

Read more on pages 14–17

2. Strong margins 

3.  Strong balance 

sheet 

 > Differentiated products and 

strong, long-term relationships 
with customers underpins 
strong margins

 > Continued investment in 
product innovation drives 
strong gross margins

 > Investment in people, business 

systems and capacity will 
deliver future efficiencies and 
margin expansion

 > Our strong balance sheet gives 
the financial flexibility to enable 
ongoing investments in innovation 
and business infrastructure for 
the next phase of growth. This 
will ensure the business is well 
positioned to capitalise on 
market recovery

 > With capex expected to peak 

in 2021, free cash generation is 
expected to step up significantly 
post investment

 > Our ability to deliver strategically 

compelling and accretive 
acquisitions further supports 
the growth strategy

4.  Sustainability 
and resilience

 > The resilience of our business 
model enabled us to continue 
investing in the business during the 
COVID-19 pandemic. While there 
has been a short-term impact on 
demand, structural and regulatory 
drivers remain intact

 > The wider focus on road safety 
and reduction in accidents is an 
important long-term trend that 
will support growth

 > We actively focus on the 

wellbeing of our workforce 
through a strong health and 
safety culture and employee 
engagement and assistance

 > Our global diversified customer 
base provides resilience. With 
direct sales and support facilities 
in the UK, Germany, Japan and the 
USA and indirect sales channels in 
all other key customer territories we 
are well placed to deliver support 
where our customers need it

AB Dynamics plc Annual Report and Accounts 2020

3

Strategic report 
45
+
25
+
2
+
G
Chairman’s statement

Progress in a 
challenging year

autonomous vehicles that will be required in the future. 
Our strategy and the results for the year are discussed 
in detail in the Chief Executive Officer’s Review on pages 
8 to 10 and in the Chief Financial Officer’s Review that 
follows on pages 28 to 30.

Staff
I would particularly like to congratulate the executive 
management team this year for maintaining our 
manufacturing operations with only minimal interruption 
whilst ensuring the safety and wellbeing of all of 
our employees. I would also like to add my special 
appreciation to all our staff who have readily adapted 
to new working practices and new technology that 
has also allowed us to work productively from home. 
At its heart, AB Dynamics is a people business and it 
is the contribution and performance of our talented 
employees that continues to underpin our confidence 
in an exciting future for the Group.

Read more on pages 35–40

International footprint and 
manufacturing facilities
During the year we have continued to invest in our 
manufacturing capacity and international footprint, 
and also our capabilities and our people. Work on the 
new Engineering Design Centre, which is adjacent to 
our existing headquarters in Bradford-on-Avon, 
began at the end of last year and has continued with 
only a relatively short interruption due to COVID-19. 
We expect to be occupying this important new facility, 
which will house our simulation facility and our 
talented engineering teams, in Q1 2021.

Board changes
We have continued to review and refresh the Board 
to ensure we maintain the right mix of skills and 
experience for the future. 

On 4 November 2019, Sarah Matthews-DeMers 
joined the Board as Chief Financial Officer. Sarah 
was Group Finance Director of Carclo plc and 
had previously been Director of Strategy and 
Investor Relations at Rotork plc and prior to this 
Deputy Group Finance Director at Avon Rubber plc. 

Louise Evans joined the Board as a Non-Executive 
Director on 6 April 2020 and took over as Chair of 
the Audit and Risk Committee. Louise is a qualified 
Chartered Accountant and was previously Group 
Finance Director of Williams Grand Prix Holdings plc, 
and most recently Braemar Shipping Services plc and 
now serves as a Non-Executive Director for a number 
of companies. 

Anthony Best, Non-Executive Chairman

“ The Board is confident the Group 
can continue to deliver on its 
strategic priorities”

Overview
I am pleased to report that the Group has delivered a 
robust performance for the year despite the challenging 
global trading conditions caused by the COVID-19 
pandemic, which impacted the second half of our 
financial year. After the very high growth of the previous 
two years, reported revenue grew moderately to £61.5m 
and there was a reduction in adjusted operating profit 
against the prior year to £11.3m.

The disruption due to COVID-19 forced some of 
our customers to reduce their track testing activities 
and a number to delay their anticipated purchases 
of our higher value laboratory testing and simulation 
equipment. This resulted in Group revenues for 
the second half of the year being approximately 
18% lower than the comparative period in 2019. 
Nevertheless, the final quarter saw improving levels 
of confidence and the Board anticipates that this will 
be reflected in an increased order intake during our 
new financial year. Our end markets are supported by 
powerful long-term structural and regulatory growth 
drivers, and we remain well positioned to serve our 
customers as they invest in the development of the 
increasingly sophisticated ADAS and semi and fully 

4

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportDick Elsy joined the Board on 1 August 2020 as a 
Non-Executive Director and Chair of the Remuneration 
Committee. Dick is presently the Chief Executive of 
the High Value Manufacturing Catapult, which has the 
highest concentration of advanced manufacturing 
research capability in Europe. Dick is a veteran of 
the automotive industry, with the bulk of his career 
spent at Land Rover and then Jaguar, where he was 
Engineering Director. 

I am delighted to welcome Sarah, Louise and Dick 
to AB Dynamics.

Bryan Smart, Matthew Hubbard and Graham Eves 
stepped down from the Board during the year. 
They each played significant roles in the growth of 
AB Dynamics from a small privately owned business 
to the Group we see today. In particular, Graham and 
Bryan were instrumental in our IPO in 2013 and Mat 
played a key role in the development of many of our 
core technologies. I would like to express my sincere 
thanks to each of them for their years of service and 
their dedication and contribution to the success of 
AB Dynamics to date.

Corporate governance
The Board is united in its view that robust corporate 
governance and risk management are essential to 
maintaining the stability and growth of the Group 
and its financial health. I am pleased to confirm 
that AB Dynamics is in compliance with the Quoted 
Companies Alliance (‘QCA’) Code as required under 
the AIM Rules. I report separately on the Group’s 
approach to governance and its procedures in my 
Corporate Governance Statement which can be 
found on pages 50 to 54 of this Annual Report.

Dividend
Against a background of significant macroeconomic 
uncertainty, the Board took the decision in April 2020 
to suspend the interim dividend pending the conclusion 
of the financial year. The Board has reviewed the 
position in light of our results for the year and is 
recommending a final dividend of 4.4p per share, 
resulting in an unchanged total dividend for the year. 
It is the Board’s intention to pursue a sustainable and 
growing dividend policy in the future having regard 
to the development of the Group. 

Outlook
AB Dynamics operates in long-term growth markets and 
has established a unique position as a leading designer, 
manufacturer and supplier of advanced testing and 
measurement solutions to the global automotive 
industry. We expect simulation to play an increasingly 
important and critical part in the development of 
semi and fully autonomous vehicles in the future, 
as manufacturers will need to test their vehicles 
extensively against a significant number of scenarios 
to provide a safe environment for all road users. 

We continue to invest heavily into new product 
development, which is critical to our future success 
and it is particularly pleasing therefore to report that 
we received an order for our new axle Noise Vibration 
and Harshness (aNVH) testing machine which we 

Driving change 
Our cultural change journey
The Group has rapidly developed and expanded from a single UK 
based entity to a global group of companies. In response to this 
change, the Group has mapped out a cultural change programme 
that addresses commercial focus, leadership, ownership and 
accountability, code of conduct, innovation, business process 
excellence and talent management. This has led to a restructuring 
of the senior management team and a focus on demonstrable 
leadership behaviours to take ownership of the delivery of cultural 
change, which will result in strong, scalable foundations for 
ongoing sustainable growth.

expect to deliver in early 2021. We will continue to 
invest in our capabilities, systems and business 
infrastructure, which will constrain our operating 
margins over the near term.

The substantial long-term regulatory and structural 
growth drivers continue to provide a supportive 
backdrop for future growth and the Board remains 
confident the Group can continue to deliver on its 
strategic priorities.

Anthony Best
Non-Executive Chairman

25 November 2020

AB Dynamics plc Annual Report and Accounts 2020

5

Strategic reportCOVID-19

Resilience during 
a global pandemic

In 2020 COVID-19 caused 
unprecedented impacts on global 
economies, with the automotive 
sector particularly affected. 

Our sustainable business model and strong balance 
sheet have enabled us to mitigate the worst of this 
impact on the Group.

Our response has focused on the short-term priorities 
of protecting the safety and wellbeing of our staff, 
continuing to support customers, maintaining 
continuity of operations and conserving cash, whilst 
simultaneously continuing to invest for the longer 
term in innovation and business infrastructure.

FY20 impact
Safety and wellbeing of staff
Our priority is to do all we can to keep our workplaces 
as safe as possible for our people. We have 
implemented working practices based on the latest 
government recommendations in each of our 
locations and continue to monitor, improve and adapt 
these practices as the situation evolves. At each 
stage we have sought to provide staff with regular 
and timely communication and support.

Our people have risen to the challenge exceptionally 
well, readily adapting to new working practices and 
new technology that have allowed us to continue 
operations and to maintain productivity throughout 
the pandemic. Approximately 70% of staff were able 
to work from home at the peak of restrictions.

Priority support to customers
We were able to continue delivering support and 
shipment of new products to customers. The 
restrictions on travel prevented certain installation, 
commissioning and training activities from taking 
place; however, our recently added international sales 
and support offices have been able to continue to 
provide local support where needed. 

Continuity of manufacturing operations
Throughout the period of lockdown, the Group was 
able to maintain key manufacturing and track testing 
operations, albeit with adapted working practices 
including the implementation of social distancing. 
No significant adverse impacts were experienced 
in the supply chain.

6

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportFinancial measures
The Group took rapid steps to limit discretionary 
spend and conserve cash while the potential impact 
was assessed. These measures included suspension 
of the interim dividend, postponing acquisition 
activity and a temporary suspension of the construction 
of the Engineering Design Centre. However, our 
strong balance sheet has enabled us to resume 
payment of the final dividend, restart construction 
and resume our acquisition strategy.

Continued investment in new product 
development, facilities and infrastructure
The Group has continued to invest in new product 
development as well as the business infrastructure 
which we believe is critical to delivering our long-term 
growth and strategic development objectives and 
will position the business well to take advantage of 
the powerful long-term structural and regulatory 
growth drivers. 

Deferment of orders
The disruption forced some of our customers to 
reduce their track testing activities and a number 
to delay anticipated purchases of our high value 
laboratory testing and simulation equipment. Track 
testing orders started to recover during the final 
quarter of the year, albeit to lower than pre-pandemic 
levels and the pipeline for larger equipment remains 
strong, although we remain mindful of uncertainty 
relating to timing of order receipt.

Stress test
We have carried out a number of stress tests, details 
of which are included in the going concern statement 
on page 77. The conclusion was that the Group could 
withstand a greater than 70% decline in revenues 
without mitigating action for 22 months without the 
need for additional funding. 

Market and outlook
Looking forward there remains uncertainty around 
the ongoing impact of COVID-19 and the Board 
continues to be cautious and alert to conditions in 
the wider automotive market. Timing of order intake 
is likely to be variable and we expect this uncertainty 
to continue through the first half of the next 
financial year. 

However, we have seen a recent increase in customer 
activity and this, together with our confidence over 
the long-term structural and regulatory growth 
drivers, supports our continued investment in all 
areas of our strategic priorities. We see good 
opportunities to put our strong balance sheet to 
work with earnings-accretive acquisitions and new 
product development.

Challenges to our business and our working practices 
will continue as the pandemic evolves but our 
priorities continue to be the safety of our people, 
supporting our customers and moving the business 
forward to support future growth. 

“ We have seen a recent 
increase in customer 
activity and this, together 
with our confidence over 
the long-term structural 
and regulatory growth 
drivers, supports our 
continued investment 
in all areas of our 
strategic priorities”

AB Dynamics plc Annual Report and Accounts 2020

7

Strategic reportChief Executive Officer’s review

Delivering on our strategy 
for sustainable growth

“ A resilient in-year 
performance and long-term 
structural and regulatory 
growth drivers remain intact”

Gross margins increased by 1,020 bps to 58.4% as 
a result of relative product mix between the Group’s 
two sectors, coupled with the relatively higher margin 
contributions from both rFpro and DRI acquired 
towards the end of the last financial year. Our direct 
sales model in key territories also contributed to the 
improved gross margin as the Group utilises fewer 
third-party sales agents and resellers.

The Group delivered operating cash flow of 
£6.9m with the cash position at year end of £31.2m 
underpinning a robust balance sheet. During 2020 
we invested in the Group’s new Engineering Design 
Centre, R&D, payment of deferred consideration for 
the acquisition of Dynamic Research Inc and working 
capital to support the growth in the business.

COVID-19
The emergence of the COVID-19 pandemic in early 
2020 saw unprecedented impacts on global economies, 
with the automotive sector impacted particularly 
significantly. As reported at the end of the Group’s 
first half, we took rapid steps to limit discretionary 
spend and conserve cash whilst we gained clarity 
on the overall short-term impact on the business.

The Group did not see any significant adverse impacts 
on its supply chain or manufacturing facilities, but 
many larger, capital equipment orders were initially 
deferred by our customers. Through the second half 
of the year, the Group saw orders increase, particularly 
in the fourth quarter, albeit these were still below 
pre-pandemic levels at the year end. At the end of 
the financial year, one of the anticipated larger capital 
equipment orders was received and the pipeline for 
further orders is strong, although we remain mindful 
of uncertainty relating to timing.

Throughout the period of lockdown, the Group was 
able to maintain key manufacturing and track testing 
operations, whilst approximately 70% of our global 
workforce worked remotely. This balance proved to 
be effective and we were able to continue delivering 
for our customers whilst maintaining our investment 
activities, particularly in product development. 
The restrictions on travel prevented certain installation, 

Dr James Routh, Chief Executive Officer

Overview
Against a backdrop of very challenging macroeconomic 
conditions due to the COVID-19 pandemic, the Group 
delivered a resilient performance in 2020 whilst 
continuing to invest to ensure the Group can capitalise 
on the significant long-term structural and regulatory 
growth drivers underlying its market. This year’s 
performance demonstrates the strength of the Group’s 
sustainable business model and was supported by 
recent investments to diversify the business and 
strengthen systems, processes and infrastructure. 
During this challenging period, our employees around 
the world have shown their skills, professionalism and 
commitment to continue to deliver class-leading 
products to our valued customers.

Financial performance
The Group delivered revenue growth of 6% to £61.5m 
(2019: £58.0m), reflecting the resilience of the business 
model and the Group’s strong market positions. 
At the half year the Group had delivered significant 
revenue growth of 34%; however, the second half 
was impacted by COVID-19 and revenues declined 
18% against a very strong prior year comparator. 
In spite of the backdrop, the proportion of recurring 
revenue increased substantially to 28% of sales 
(2019: 10%) due to the impact of the businesses 
acquired in 2019, in addition to an increase in 
longer-term service and support contracts.

Group adjusted operating profit decreased 12% to 
£11.3m (2019: £12.9m) resulting in a decrease in adjusted 
operating margin of 390 bps to 18.4% (2019: 22.3%).
The margin has been impacted by our continued 
investment in our strategy for growth and building 
out the senior management team.

8

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportcommissioning and training activities from taking 
place; however, our recently added international sales 
and support offices were able to continue to support 
customers where required.

Looking forward there remains uncertainty around the 
ongoing impact of COVID-19 and the Board continues 
to be cautious and alert to conditions in the wider 
automotive market. Timing of order intake is likely to 
be variable and we expect this uncertainty to continue 
through at least the first half of the new financial year 
particularly in relation to capital equipment. 

However, we are confident that the long-term structural 
and regulatory drivers that underpin our markets remain 
firmly intact and the Group is therefore continuing 
to invest in new product development as well as 
business infrastructure which the Board believes 
are critical to delivering its growth and strategic 
development objectives for the business.

Furthermore, after a brief pause in the early stages of 
the pandemic, we have now resumed our acquisition 
strategy and the Group is actively exploring a number 
of opportunities. We see good opportunity to put our 
strong balance sheet to work with strategic acquisitions 
that will enhance earnings, broaden our product offering 
and extend our geographic footprint in key areas.

Sector review
The track testing sector delivered revenue growth of 
4% to £51.8m (2019: £49.8m) through strong growth 
in ADAS platforms and testing services, offset by a 
reduction in demand for driving robots. At the half 
year, track testing revenue growth was 29%, which 
then slowed in the second half as customers suspended 
testing operations during the COVID-19 lockdown.

ADAS platforms increased 22% to £24.1m (2019: £19.7m) 
as demand for the Launchpad ADAS platform grew 
strongly due to new requirements for Euro-NCAP 
testing. Driving robots revenue declined 30% to £21.1m 
(2019: £30.1m) as demand reduced against a very 
strong prior year comparator, particularly from 
the Chinese market. Following the acquisition of 
Dynamic Research Inc in 2019, the Group is now able 
to provide testing services, which delivered £6.6m 
(2019: £Nil) of revenue, based on increased demand for 
ADAS testing, particularly for a US government regulator.

For laboratory testing and simulation, sector revenues 
grew by 18% to £9.7m (2019: £8.2m) with strong 
contributions from Suspension Parameter Measurement 
Machine (SPMM) and simulation software sales through 
rFpro. Sales of SPMM increased 15% due to continued 
demand from both China and Japan and, despite a 
delay in orders received during the second half of the 
year, the pipeline of SPMM orders is promising. The 
simulation area grew by 24% due to contributions from 
rFpro and simulators, although both were impacted by 
the COVID-19 pandemic in the second half of the year. 
rFpro supplies digital twins and simulation software 
to the motorsport sector and all racing series were 
delayed by three to four months during the height of 
the pandemic. However, Formula 1, Formula E and the 
US motorsport series did restart during the summer 
months with revenue starting to recover in the final 
two months of the year.

Driving change 
Our approach to investment
As part of our strategy, we are investing in 
products and innovation and our capability 
and capacity to deliver growth.

Having invested significantly in facilities including our existing 
headquarters in Bradford-on-Avon and our new Engineering Design 
Centre, future investment will focus on our innovation, our people 
and our systems to create a robust platform for growth. 

Innovation 
Our product development pipeline includes a mix of projects 
that will deliver growth across the short, medium and longer term.

People
We are continuing to strengthen the management team and 
investing in the skills and capabilities of our people.

Systems
The implementation of our ERP system and future global roll-out will 
facilitate better customer service and provide real-time information 
for decision making.

Acquisitions
We also have a pipeline of acquisition opportunities. Criteria for 
assessing potential targets include facilitation of one or more of 
our strategic priorities, track record of growth, opportunity for sales 
synergies and earnings accretive with strong gross margins and 
double digit operating margins. 

AB Dynamics plc Annual Report and Accounts 2020

9

Strategic reportChief Executive’s review continued

Progress on our strategy
We are pleased with the ongoing progress made 
against the five-point strategy announced in April 
2019. Investments in geographic diversification, 
direct routes to market and our service and support 
offering have been complemented by the commencement 
of important initiatives to improve our systems, 
processes and structure. This, together with 
continued investment in infrastructure, people and 
new product development, will result in a resilient, 
sustainable business able to effectively take 
advantage of the significant structural and regulatory 
changes in our end markets. 

Our strategic priorities are detailed on pages 18 and 
19. Investment in product development continued 
with new products including the aNVH, Halo driving 
robot, GST 120, Launchpad 60, Static Simulator and 
Data Farming capabilities within the rFpro simulation 
software. Significant investment in product 
development continues and we expect to announce 
further product launches in 2021.

To deliver the required capability and capacity 
to drive our future growth, the Group has further 
invested in strengthening and developing the senior 
management team and the continued build of 
our new Engineering Design Centre. Investment 
in building our business infrastructure continues 
with the ERP implementation project due to go live 
during 2021. This is a significant change project 
that will transform the business processes 
across the Group.

Acquisitions
The Group has been pleased with the integration 
of the two acquisitions completed during 2019. 
Dynamic Research Inc has performed beyond 
expectations and was able to deliver outstanding 
results despite the impact of COVID-19 in the USA. 
Due to this strong performance, the Group paid the 
maximum of $3.5m in deferred consideration to the 
previous owners of Dynamic Research Inc. rFpro 
has integrated well and had a very strong first half 
of the year but was adversely affected by the 
COVID-19 impact on motorsport in the second half. 
The pipeline for acquisitions remains promising and 
the Group continues to identify value enhancing 
acquisition opportunities that  facilitate our stated 
strategic priorities.

10

AB Dynamics plc Annual Report and Accounts 2020

Summary
The Group has delivered a robust and resilient 
performance in 2020 against a backdrop of 
challenging market conditions due to COVID-19. 
After a very strong first half of the financial year, the 
Group took rapid and effective actions to mitigate the 
risks of the pandemic. Whilst the backdrop has been 
uncertain, the Group’s strong financial position has 
enabled us to remain focussed on maintainting our 
strategic momentum. The Group continued to invest 
in its capabilities, systems and business infrastructure 
which, despite a softening in operating margins over 
the near term, ensures the Group remains well placed 
to capitalise on the long-term regulatory and 
structural growth drivers which remain intact.

Demand in the first quarter of the current year has 
been consistent with the Q4 FY20 exit rate. The 
disruption associated with further waves of infection 
means that visibility is limited and there remains 
short-term uncertainty as to the shape and rate of this 
recovery. Looking further ahead, we remain confident 
that demand will recover to pre-crisis growth patterns 
over the medium term.

Despite the uncertain backdrop, we see significant 
scope to deliver on the Group’s strategic priorities, 
such as further product development and executing 
on our pipeline of potential acquisition opportunities. 
We are very encouraged by the initial progress 
already evident from our key strategic investment 
initiatives. The market drivers are compelling, the 
medium-term outlook for AB Dynamics remains 
positive and the Board is confident the Group can 
continue to deliver on its strategic priorities.

Dr James Routh
Chief Executive Officer

25 November 2020

“ Investments in geographic 
diversification, direct routes 
to market and our service 
and support offering have 
been complemented by the 
commencement of 
important initiatives to 
improve our systems, 
processes and structure”

Strategic reportQ&A

How would you describe AB Dynamics’ 
business performance in 2020? 
Pre-COVID, we had a strong start to the year and were 
delighted with continued progress after several periods 
of exceptional performance. 

From March, market conditions declined and many 
of our customers saw a rapid degradation in sales. 
Our strategy, announced in April 2019, meant the 
more significant impacts of this were mitigated. 
We had a larger proportion of recurring revenue, 
a more geographically diverse business and, post 
acquisitions, a broadened product and service 
offering. Our manufacturing facilities were fully 
operational throughout the period and there were 
no significant supply chain issues.

After challenging second and third quarters, with 
markets and performance improving into Q4 and a 
confident outlook, we were pleased to reinstate the 
dividend. Notwithstanding the ongoing impact of 
COVID-19, we look forward to the future with confidence. 

What impact has the COVID-19 pandemic 
had on the business?
When COVID-19 started in March, we reacted quickly 
and decisively in order to protect staff health and safety, 
reduce operating costs and conserve cash. We entered 
the pandemic with a robust balance sheet, following the 
successful share placing in May 2019, a more diverse 
business, and a growing proportion of recurring 
revenue, which meant we did not need to take 
government support.

While end customers faced challenges of their own, and 
similarly acted to preserve liquidity, we recognised that 
the regulatory and structural growth drivers in those 
markets remained intact. Therefore, we made the 
decision to continue to invest in our strategy believing 
that by exiting the pandemic with a full complement 
of staff, best in class products and the correct sales 
channels, we would be well placed to continue the 
sustainable growth of the business.

What steps have you taken to position 
yourself for future growth? 
A core focus for us this year has been on commercialising 
the business, and we have continued to invest in 
business infrastructure, new product development and 
top talent. We were delighted to welcome new senior 
managers and employees to the team, including sales 
professionals in key territories, engineering leadership 
and new managing directors in the UK and Japan.

Over the past year, we have continued to take advantage 
of the key market drivers, which have very much 
remained despite the impact of the pandemic. Our 
focus on diversifying the business – through technology, 
geographies, customer base and employees – should 
serve us well for a future of long-term growth. 

How have you been progressing your 
acquisition pipeline? Has this been affected 
by COVID-19?
I am pleased to say that our M&A pipeline has not 
been materially impacted by the pandemic and we are 
progressing certain opportunities in attractive markets. 
Our pipeline is under constant review and we continually 
seek high quality, earnings enhancing acquisitions that 
meet our criteria.

What are you most proud of? 
It goes without saying that I am most proud of our 
people, and I would like to take this opportunity to thank 
them for their professionalism and dedication during 
such an uncertain period. Employee safety has been 
our priority throughout this time, and I have been greatly 
impressed by how seamlessly my colleagues have adapted 
to new ways of working. Together, we have continued to 
meet increasingly complex demands from our customers, 
while achieving sustainable business growth. 

What do you think the main challenges 
are for the business in the year ahead?
COVID-19 remains the primary challenge for all 
businesses and of course there is uncertainty as we 
enter the winter months. 

My focus remains on what we can control: maintaining 
a safe working environment, investing in key areas 
of the business, continuing to deliver for clients and 
implementing our previously stated strategic priorities. 
Our experience so far has shown us that if we continue 
this approach, we will enter the post-COVID world 
with an enhanced reputation, strengthened customer 
relationships and a business ready to capitalise on the 
significant market opportunities. 

What do you think are the biggest 
opportunities for AB Dynamics going forward?
Importantly, the attractive regulatory and structural growth 
drivers in our end markets remain intact – the mobility 
landscape in both regulation and technology is continually 
changing and we are an essential partner to all the major 
organisations attempting to navigate this environment. 

I am optimistic because we have the right platform and 
strategy to capitalise on these trends. Our investments 
in acquisitions, new geographies, product development 
and talent mean that AB Dynamics has market-leading 
capability across our addressable markets. As markets 
normalise these investments position us strongly to 
benefit from a rapidly evolving market.

AB Dynamics plc Annual Report and Accounts 2020

11

Strategic reportBusiness model

Advancing safer mobility
in a changing world

We use our customer relationships and product and technology leadership 
in automotive testing to create sustainable value for our stakeholders.

We are one of the world’s most trusted global 
suppliers of products and services to the 
automotive test and verification sector, 
playing a key role in ensuring the safe and 
responsible development of active safety 
and autonomous systems.

We develop and manufacture products and 
systems for use in track testing, laboratory 
testing and simulation. Track testing products 
and services are used in the test and 
evaluation of ADAS, autonomous vehicle 
technology and vehicle dynamics.

Laboratory testing and simulation 
products and services test dynamic 
characteristics, simulate vehicle dynamics 
and evaluate the performance of active 
safety systems across conventional 
vehicles, motorsport and autonomy.

We sell directly to customers, predominantly 
through our UK operation but more recently 
through our own international sales offices 
in Germany, the USA and Japan. We also 
have indirect routes to market through 
an international network of distributors 
and representatives.

“ Our products and 
services play a key 
role in advancing 
road safety”

1
2

3

4

5

6

Global growth markets
We operate in growing geographic markets. There are also 
strong regulatory growth drivers for driver assist technology 
and autonomous vehicles.

Long-term relationships with automotive OEMs 
and Tier 1 suppliers
Relationships with all major OEMs and test facilities over 
many years enable early identification of trends and future 
needs. These relationships and our technological expertise 
act as high barriers to entry for competitors. Our collaborative 
approach to R&D and ongoing support ensure customers 
want to work with us.

Product and technology leadership in vehicle 
track testing and laboratory testing equipment 
Our intellectual property, technical expertise and niche 
product offering generate strong margins. Partnering with 
customers enables development tailored to market trends, 
drivers and needs.

Agile and responsive organisation working 
in collaboration with customers
Our lean organisation structure with decentralised 
management model allows flexibility in supporting 
customers. Our engineers work directly with our customers’ 
engineering teams, focusing on supporting their needs.

International routes to market via direct 
channels, distribution and representatives
We have direct sales and support offices in key territories 
to facilitate growth. We use distribution and representatives 
in other locations to expand our reach.

Acquisitions to support growth
We support our organic growth through value enhancing 
acquisitions to facilitate delivery of our strategic priorities. 
The businesses we acquired in the prior year have allowed 
us to leverage additional products and services and to 
access their customers to deliver growth.

12

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportH o w  we create value

Presence in growing 
geographic markets

Strong regulatory 
growth drivers 
for driver assist 
technology and 
autonomous vehicles

1

Our resources

Global growth  
markets 

Leverage 
acquisitions to 
deliver growth

Relationships with all 
major OEMs and test 
facilities over many 
years enable early 
identification of trends 
and future needs

2

Relationships and 
technology act as 
high barrier to entry 

6

Value enhancing 
acquisitions to facilitate 
our strategic priorities

Acquisitions 
to complement 
organic growth

Wider reach 
through use of 
indirect channels

International 
routes to 
market via 
direct and 
indirect 
channels

5

Direct sales and support 
offices in key territories 

Long-term 
relationships  
at all levels of  
supply chain

Product and 
technology 
leadership in 
automotive 
testing 

3

Collaborative R&D 
and ongoing support 
ensure customers 
want to work with us 

Intellectual 
property and niche 
products generate 
strong margins

Close relationships 
with customers enable 
development tailored 
to market trends, 
drivers and needs

Advancing  
safer mobility

Agile and 
responsive 
organisation 
partnering with 
customers

4

Flexibility to customise 
products and services 
to meet customer needs

Lean organisation 
structure with 
decentralised 
management model 
allows flexibility in 
supporting customers

AB Dynamics plc Annual Report and Accounts 2020

13

Strategic reportOur markets

Well positioned for future
growth opportunities

The Group provides products and services into the broad automotive 
sector, including automotive OEMs, Tier 1 suppliers, operators of testing 
facilities and proving grounds, motorsport teams and autonomous 
vehicle technology companies.

Structural drivers
The automotive sector is undergoing unprecedented change 
due to major structural changes in the provision of mobility. The 
drive towards more sustainable transport through electrification 
of vehicles, coupled with the drive to improve road safety, means 
that vehicle manufacturers are rapidly adapting their business 
models to adapt to new market norms.

The emergence of new entrants into the automotive sector, 
particularly in the fields of electric vehicles and autonomy, 
have added pressure on traditional automotive companies. 
This competitive pressure has placed additional emphasis on the 
rapid structural changes in the market. However, during 2020 
these challenges were further compounded by the ongoing 
macroeconomic impacts of the COVID-19 pandemic, which has 
put additional pressure on a sector already facing significant 
structural changes. Despite these challenges, the sector is still 
heavily focused on three primary areas of investment in R&D:

 > Active safety or ADAS systems

 > Autonomy and automated driving functions

 > Electric vehicle technology

Both active safety and autonomy/automated driving functions 
will ultimately result in improved road safety and the reduction 
in the ca. 1.35 million vehicle-based fatalities each year globally. 
The Group is focused on delivering testing and verification 
solutions to support this aim and conscious consumerism 
is a significant driver that is modifying the activities of the 
market to reduce fatalities and injuries.

1.35m

annual road deaths globally

93%

of road deaths occur in low 
and middle-income countries

20-50m

road-based injuries per year

*  Source – World Health Organization.

14

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportRegulatory drivers
The market for ADAS and active safety is being driven by 
regulation and consumer rating organisations such as Euro-
NCAP. In 2019 the UNECE announced a new regulation that all 
new vehicles sold in 40 countries worldwide, including the EU 
and Japan, would have to be fitted with a minimum set of ADAS 
systems, including Automatic Emergency Braking (AEB). 

This was supported by an announcement by the Japanese 
government that all new cars should have AEB systems by 2021, 
with the aim to specifically prevent accidents caused by 
elderly drivers.

Since 2014, Euro-NCAP has used a star rating scheme for active 
safety and this has driven significant changes and investment 
in vehicle ADAS systems, and the corresponding requirements 
for track testing. As part of its ‘vision zero’ mission to eliminate 
accidents, Euro-NCAP published an active safety roadmap for 
the implementation of incremental additions of ADAS systems 
through to 2025. More details of the future of track testing and 
the influence of Euro-NCAP can be found on pages 26 to 27.

Technology challenges
Despite the ongoing development of technologies in active 
safety and autonomy, significant technology and regulatory 
challenges remain to their implementation.

Verification of autonomy requires many billions of miles to be 
driven to verify even a small increase in safety over human drivers. 
Therefore, the development of accurate, real world representative 
simulation models is the only realistic method to verify the vast 
number of road-based scenarios needed to assess autonomous 
system safety. There are many challenges around the development 
of appropriate sensor systems to be able to sense and perceive 
road-based situations in all environmental conditions. These 
technology challenges are slowing the development of 
autonomous technologies and their mainstream implementation.

There remains no universal, agreed set of safety standards on 
either a national or international basis against which autonomous 
vehicle developers can evaluate their technologies. As each 
nation has its own regulations and conventions around road 
usage, this can be problematic.

In the USA, the National Highway Traffic and Safety Administration 
(NHTSA) provides a similar rating scheme and conducts 
ADAS testing, although NHTSA is a government agency. The 
House of Representatives recently passed the transformative 
Moving Forwards Act, which proposes significant investment 
in the reduction of road-based fatalities.

Autonomy also requires appropriate infrastructure investment 
and acceptance from users. There remains reticence from 
consumers that the technology can be trusted and the potential 
scale of infrastructure investment in terms of provision of Vehicle 
to Everything (‘V2X’) capability could prevent implementation 
in all geographic areas.

Whilst the development of autonomy will continue and the 
Group continues to invest and provide support and solutions 
in this area, the Group believes that incremental addition and 
implementation of ADAS systems and certain, specific automated 
driving functions is more probable over the next five to ten years.

2020

2021

2022

2023

2024

2025+

Roadmap 2020

Euro-NCAP AEB Turn across path

Euro-NCAP AEB Junction and 
Crossing Scenarios

Euro-NCAP Assisted Driving Grading 
(SAE Level 2+ autonomy)

Euro-NCAP Assisted Driving Grading 
(update)

UNECE Automated Lane Keeping 
Systems (ALKS) approved 
(SAE Level 3 autonomy)

UNECE mandating the fitment of AEB

Euro-NCAP AEB to protect 
motorcyclists

Euro-NCAP Vehicle to Everything 
(‘V2X’) 

Market drivers – Euro-NCAP and UNECE

Development

Implementation

AB Dynamics plc Annual Report and Accounts 2020

15

Strategic reportOur markets continued

Market growth
There are no reliable, published data regarding market growth 
rates in the Group’s specific markets and product categories. 
However, the growth in the general ADAS product market is the 
closest correlation to the overall adoption rate of ADAS, and 
hence the testing of these systems. 

Based on analysis of six separate sources, including ADAS 
manufacturers and published market analyses, the ADAS market 
is expected to grow ca. 16% between 2020 and 2025 (see below). 
This correlates well with a detailed analysis by sub-sector 
undertaken by the Group, which estimates compound growth 
rates of 10–15% over the cycle.

 In addition, the simulation software market, in which the Group 
operates through rFpro, is forecast to grow at a CAGR of 17% 
from $7.2bn in 2018 to $21.6bn in 20251.

1 

 Source: Technavio, KBV Research and Allied Market Research.

Addressable market and market share
The Group’s internal analysis indicates that the approximate 
size of the addressable market for the Group’s current range 
of products and services is approximately £1.2bn. Based on 
the FY20 reported revenue this translates to a market share 
of approximately 6%, demonstrating that significant growth 
opportunity exists.

For each of our primary operating areas the estimated 
addressable market size and the Group’s corresponding market 
share are provided below. 

The Group has a dominant position in the track testing products 
area, based on superior product and technology differentiation 
in driving robots and ADAS test platforms. Competition in this 
sub-sector is primarily 4activesystems and DSD (Humanetics). 
For laboratory testing and simulators, the Group has a strong 
position in SPMM systems and has over half of the overall market 
with the primary competition coming from MTS Systems. Our 
share of the simulator market is relatively small but growing and 
the primary competition is VI Grade, Cruden and Ansible Motion.

For the much larger sub-sectors of simulation software (specifically 
in the field of automotive simulation) and track testing services, 
the Group is underpenetrated with a market share of ca. 1%. 
However, both of these sub-sectors have significant potential 
for growth against a backdrop of investment in new capabilities 
within rFpro and infrastructure in test facilities at DRI in the USA.

16

AB Dynamics plc Annual Report and Accounts 2020

Halo robot 
AB Dynamics’ latest driving robot, the Halo, is the most 
flexible and versatile robot designed to date. Benefiting 
from over 20 years of robot design evolution and patent 
protected technology, the robot is capable of delivering 
both the high torques necessary to evaluate limit 
handling as well as precision light touch control. For the 
first time in 2020, Euro NCAP rewards Emergency 
Steering Support (ESS) systems, designed to avoid an 
accident by assisting the driver with evasive steering. 
The Halo’s carbon fibre steering rim ensures the robot 
inertia closely matches that of a human driver; coupled 
with a direct-drive low friction motor, the robot is ideally 
suited for evaluating ESS systems. 

ADAS market growth ($bn) average 16% CAGR

2025

2024

2023

2022

2021

2020

48.6

42.1

36.5

31.7

27.6

24.0

Strategic report1.1

1.0

0.9

0.8

0.7

0.6

0.5

s
s
e
n
e
v
i
t
c
a
r
t
t
a
/
e
c
n
a
v
e
e
R

l

Track testing 

products

Lab testing and 

simulators

Simulation 

software

Track testing 

services

10%

12%

14%

16%

18%

20%

Market growth CAGR %

Addressable market (£m)

Track testing products

35%

Lab testing and simulators

Simulation software

Track testing services

5%

1%

1%

  Group revenue 
  Addressable market

132

130

260

660

“ The Group has a 
strong position and 
is underpenetrated 
in large addressable 
markets”

ZalaZone success
ZalaZone is a new government funded test facility 
designed to place Hungary at the centre of future 
automotive testing and development. As part of a 
competitive tender, AB Dynamics was selected as the 
exclusive supplier of test equipment fulfilling current 
regulatory and Euro-NCAP rating tests. The scope of 
supply extended to test equipment necessary to develop 
and prove the next generation of automotive technology. 

The success at ZalaZone affirms AB Dynamics’ position 
as being the only test equipment manufacturer capable 
of delivering a complete suite of complementary and 
compatible test tools designed to meet present and 
future requirements of the automotive industry.

AB Dynamics plc Annual Report and Accounts 2020

17

Strategic reportOur strategy

Enabling long-term 
and sustainable growth

The Group’s strategy enables 
long-term, sustainable growth 
and creation of shareholder 
value in the context of a rapidly 
evolving automotive market.

The Group’s strategy focuses on five key 
strategic priorities that together ensure 
the Company continues to deliver 
long-term, sustainable growth. The 
strategy combines delivering ongoing 
organic growth in the context of a rapidly 
evolving market, both structurally and 

technologically, complemented by value 
enhancing acquisitions. The organic 
growth is delivered through continued 
product innovation and development, 
building the operational capability 
and capacity, and providing additional 
routes to attractive geographic markets. 
As the installed base of the Group’s 
products expands it also provides the 
opportunity to increase the proportion 
of the Group’s revenues from service 
and support.

The acquisitions strategy combines solid 
management and financial discipline and 
carefully selected acquisition criteria with 
the intention to accelerate other elements 
of the strategy. A further objective of the 
acquisitions strategy is to build a broader 
based business taking us into related 
strategic markets.

5

1

Acquisitive 
growth

Products and 
innovation

Strategic 
priorities 

Service  
and support

4

Capability  
and capacity

2

International 
footprint

3

18

AB Dynamics plc Annual Report and Accounts 2020

Strategic report1 Products and 

innovation

Progress in 2020
Launched several new 
products including aNVH-250, 
Halo driving robot, GST 120, 
Launchpad 60, Static Simulator 
and Data Farming capabilities

Links to KPIs

Read more on pages 22–25

Future focus
 > Continued focus 

on capabilities for  
multi-object testing

 > Development of software 
‘toolchain’ for connected 
simulation and testing of 
automated functions

 > Diversification into adjacent 

market sectors

2 Capability  

and capacity

Improved management team 
capability and commenced 
construction on new Engineering 
Design Centre

Acquired a test track facility in 
Bakersfield, USA, through DRI

 > Development of services 
offering in track testing in 
selected regions

 > New facilities, test tracks 

and manufacturing capability

 > Implementation of new 

ERP system

3 International 

footprint

Sales and support offices in 
the UK, Germany, the USA and 
Japan addressing our principal 
markets. Manufacturing in the 
UK and USA

4 Service 

and support

Developed and launched a new 
service and support offering to 
market. New overseas offices 
enable this to be delivered

5 Acquisitive  

growth

Focus on integration of rFpro 
and Dynamic Research Inc and 
building an acquisition pipeline 

 > Continued development of 

overseas offices, capabilities 
and people

 > Establishment of direct routes 

to market for the Group’s 
products and services

 > Options for China 
support office

 > Continued expansion 
of recurring revenue

 > Continued development of 

overseas offices, capabilities 
and people

 > Establishment of direct routes 

to market for the Group’s 
products and services

 > Continued expansion 
of recurring revenue

 > Further develop pipeline of 
potential acquisition targets

 > Deliver further value enhancing 
acquisitions where appropriate 
to support delivery of the 
organic growth strategy

Read more on pages 8–10

Read more on pages 22–25

Read more on pages 22–23

Read more on pages 22–25

AB Dynamics plc Annual Report and Accounts 2020

19

Strategic reportKey performance indicators

Clear performance 
measures that highlight 
sustainable value creation

Growth of the business, quality of earnings and efficient use of 
resources are crucial target areas for AB Dynamics and we employ a 
number of performance measures to monitor them. The KPIs used to 
monitor the financial performance of the business are set out below.

These KPIs enable progress to be monitored on the implementation of the Group strategy, level 
of investment and business development.

 Revenue  
(£m)

 Adjusted operating profit  
(£m)

 Adjusted operating margin  
(%)

£61.5m +6% £11.3m -12%

18.4% -390 bps

2020

2019

2018

2017

61.5

2020

58.0

2019

2018

2017

11.3

12.9

2020

2019

2018

2017

18.4

22.3

Definition
Revenue is measured at the value, net of 
sales taxes, of goods sold and services 
provided to customers.

Reason for choice
This is a key driver for the business, 
enabling us to track our progress in 
increasing market share by product 
and by region. 

Definition
Earnings before interest, tax, amortisation 
of acquired intangibles, acquisition costs 
and other adjustments for one-off 
non-recurring items. 

Reason for choice
Adjusted operating profit provides a 
consistent year-on-year measure of the 
trading performance of the Group’s operations. 

Comment on results
The growth was driven by the acquisitions 
of DRI and rFpro and an increase in 
demand for our ADAS targets, offset by 
the impact of reduced demand for robots 
during the pandemic and deferral of 
orders for laboratory testing and 
simulation equipment. 

Comment on results
The increase in revenue was offset by 
additional operating costs as a result 
of the acquisitions and the continuing 
investment in the systems and 
infrastructure of the business, mitigated 
by discretionary cost savings during the 
second half of the year.

Definition
Adjusted operating profit divided 
by revenue.

Reason for choice
This measure brings together the 
combined effects of procurement costs 
and pricing as well as the leveraging of 
our operating assets. 

Comment on results
Margin decreased by 390 bps since the 
reduction in anticipated revenue in the 
second half was greater than the 
cost mitigations achieved.

20

AB Dynamics plc Annual Report and Accounts 2020

Strategic report37.124.67.94.421.317.9 
 
 
 
 
 
“ Despite COVID-19, the 
Group achieved revenue 
growth and maintained 
strong operating 
margins and a strong 
balance sheet”

18.4

D

 Adjusted diluted EPS  
(pence)

 Adjusted operating cash flow 
(£m)

 Return on capital employed 
(%)

39.9p -22%

£6.9m -34%

15.2% -410 bps

2020

2019

2018

2017

39.9

51.4

2020

2019

2018

2017

6.9

10.5

2020

2019

2018

2017

15.2

19.3

Definition
Profit after tax excluding amortisation 
of acquired intangibles, acquisition 
costs and other adjustments for one-off 
non-recurring items, divided by the 
fully diluted weighted average number 
of shares.

Reason for choice
This measure is designed to include the 
effective management of interest costs 
and the tax charge and measure the total 
return achieved for shareholders.

Comment on results 
Adjusted diluted EPS decreased by 22% 
as a result of the reduction in adjusted 
operating profit and an increase in the 
weighted average number of shares 
following the prior year equity issue.

Definition
Cash flow from operating activities 
adjusted for acquisition costs and other 
adjustments for one-off non-recurring 
payments or receipts.

Reason for choice
This provides a measure of the cash 
generated by the Group’s trading. 
It represents the cash that is generated 
to fund capital expenditure, interest 
payments, tax and dividends. 

Comment on results
Adjusted operating cash flow decreased 
by 34% to £6.9m due to investment in 
working capital for contracts won towards 
the end of the year. 

Definition
Adjusted operating profit as a percentage 
of capital employed, defined as shareholders’ 
funds less net cash held, deferred tax and 
deferred consideration.

Reason for choice
This measures efficient use of capital.

Comment on results 
ROCE reduced from 19.3% to 15.2% 
in the year due to the investment in 
the new Engineering Design Centre 
construction project. 

AB Dynamics plc Annual Report and Accounts 2020

21

21.317.99.92.140.431.834.322.0Strategic report 
 
 
 
 
 
Operational review

Track testing: 
Increased regulation 
and complexity driving 
development

Introduction
The Group’s track testing sector provides products 
and services utilised on proving grounds and test 
tracks to evaluate the performance of vehicle active 
safety systems, autonomous technologies and 
vehicle dynamics. The sector is broadly split into the 
three primary sub-sectors of driving robots, ADAS 
platforms and track testing services. All systems are 
controlled by our comprehensive control software.

Driving robots are used to replace a test driver in the 
vehicle under test to provide highly accurate and 
repeatable driving performance and can be delivered 
through direct electromechanical actuation or via 
drive-by-wire systems. The driving robot system is 
controlled by the Group’s Synchro or Ground Traffic 
Control software and integrates with other test 
objects including the ADAS test platforms.

ADAS test platforms are used as vehicle or vulnerable 
road user (e.g. pedestrians, cyclists, motorcyclists) 
objects in each test scenario and include the Guided 
Soft Target (GST) and Launchpad. The GST is a 
low-profile electric vehicle onto which a radar 
representative soft car is mounted. The Launchpad 
has similar characteristics to the GST but is smaller 
and used to mount other potential objects such as 
pedestrians, cyclists and motorcycles. In both cases, 
the platforms are designed to withstand failed tests 
whereby the vehicle under test strikes the test object 
and moves over the platform. The ADAS platforms are 
controlled and synchronised with the vehicle under 
test by our comprehensive suite of software.

The Group operates a test facility in Bakersfield, USA, 
where testing of ADAS systems and vehicle dynamics 
is performed using the Group’s track testing product 
range for OEMs, technology developers and 
government agencies.

The market drivers for growth in the track testing 
sector are detailed in the Our Markets section on 
pages 14 to 17.

 “ Track testing had a challenging 
second half as customers 
suspended track activities, but 
has now started to recover”

Highlights 2020
 > Strong growth in ADAS platform sales +22%

 > Trend towards multi-object testing will drive demand

 > Strong growth in Japanese and US automotive sectors 
following establishment of sales and support offices

 > Acquisition of DRI has added track test services to the portfolio

£51.8m

  Driving robots  
  ADAS platforms 
  Track test services 

41% 
47% 
12% 

Product sales breakdown

41+

22

AB Dynamics plc Annual Report and Accounts 2020

Strategic report47
+
12
+
G
Financial performance
The track testing sector delivered overall revenue 
growth of 4% to £51.8m (2019: £49.8m) through a 
combination of strong growth in ADAS platforms and 
testing services, offset by a reduction in sales of 
driving robots. 

The Group continues to invest in new product 
development in this sector with a number of new 
product launches expected in 2021 including 
enhancements and new variants of ADAS platforms, 
new driving robot technologies and a significant new 
release of the Ground Traffic Control software.

Principal operations
The track testing sector principally operates from the 
AB Dynamics headquarters in Bradford-on-Avon (UK), 
with sales and support offices located in Giessen and 
Munich (Germany), Yokohama (Japan) and Wixom 
(Michigan, USA). The track testing services business 
is based in Torrance and Bakersfield (California, USA).

Track testing sales growth (£m) – CAGR 36% 

2020

2019

2018

2017

2016

32.9

20.4

15.3

51.8

49.8

Growth potential 
 > Market regulation driving increased volume and complexity 

of track testing

 > Euro-NCAP roadmap towards multi-object scenario-based tests 

will drive demand for ADAS platforms

 > Development of automated driving functions and autonomous 

systems requires testing away from public roads

 > New vehicle technologies such as Automatic Emergency 
Steering or Steering Assist will require new capabilities

 > US drive to improve road safety will drive requirements for both 

testing equipment and services 

Read more on pages 14–17

Driving robot sales reduced by 30% to £21.1m 
(2019: £30.1m) as demand slowed, particularly in 
the second half, albeit against a very strong prior 
year comparator. In the previous two financial years, 
strong growth was delivered through the Chinese 
market as new entrant vehicle OEMs established their 
testing capability. Once established, the demand for 
driving robots slowed and the Group expects sales 
revenues in this sector to slow in the short term, 
before growing again once new regulatory requirements 
for new ADAS technologies are released.

The strong growth in ADAS platforms continued 
despite the impact of COVID-19 in the second half 
of the year, delivering 22% revenue growth to £24.1m 
(2019: £19.7m). Demand for ADAS platforms, particularly 
the Launchpad, continues to build as new test 
protocols are released from regulatory bodies and 
consumer bodies such as Euro-NCAP. The trend 
towards multi-object test scenarios will further drive 
demand for a range of platforms that meet these test 
requirements, including platforms to carry a range of 
objects (e.g. pedestrian dummies, cyclists, scooters, 
motorcycles, etc.) that can operate at a range of 
speeds and can interact with a variety of test vehicles 
from passenger cars to commercial vehicles.

Through the acquisition of Dynamic Research Inc 
(DRI) in August 2019, the Group is able to provide 
track testing services to the US market. DRI provides 
testing services to evaluate the performance of ADAS 
systems, autonomous vehicles and vehicle dynamics 
through its extensive test facility. DRI delivered 
revenue of £6.6m (2019: £Nil) associated with track 
testing services through a significant series of test 
programmes for NHTSA, the US regulatory body, and 
by supporting US OEMs and technology companies.

Progress during the year
The Group continues to invest in products and 
services in track testing and has delivered a number 
of new product developments and expanded the 
capability of the track testing services business.

As part of the Group objective to increase recurring 
revenue, AB Dynamics launched tiered service and 
support packages to the existing customer base. 
These multi-tiered contracts proved successful with 
many high profile customers entering into long-term 
support contracts which increase the Group’s overall 
proportion of recurring revenue.

The establishment of the Group’s overseas sales 
and support offices in Japan, Germany and the 
USA has delivered improved sales revenue, gross 
margin enhancement and closer relationships with 
key customers. These investments have yielded 
significant sales revenue growth, particularly in 
Japan and the USA.

AB Dynamics plc Annual Report and Accounts 2020

23

Strategic report 
Operational review continued

Laboratory testing 
and simulation: 
Securing a significant pipeline
of growth opportunities

Introduction
The Group’s laboratory testing and simulation sector 
provides advanced products used to characterise the 
dynamics of vehicles and replicate the real world in a 
simulated environment. The sector is split into two 
primary sub-sectors of laboratory testing equipment, 
such as Suspension Parameter Measurement 
Machines (SPMM) and the aNVH, and simulation.

In simulation the Group provides both physical 
simulators and advanced, physics-based simulation 
software. Simulators are used by both automotive 
manufacturers and motorsport teams to accurately 
represent the real world utilising the rFpro software, 
coupled with state of the art, high frequency 
response motion platforms and static driving 
simulators. Parameters such as vehicle dynamics, tyres, 
environmental conditions, material properties, sensors 
and light conditions (including shadows and 
reflections) can be modified and the variance 
simulated in a highly accurate model.

The Group’s SPMM products are large scale testing 
rigs used to characterise vehicle dynamics. These 
machines are widely used by automotive OEMs and 
Tier 1 suppliers to characterise vehicle dynamics, as 
well as providing vital input data to be used in 
simulation. The aNVH product is a testing machine 
used to optimise suspension systems early in the 
development cycle to reduce noise, vibration and 
harshness (NVH) transmission to the vehicle cabin. 
This is particularly useful in electric vehicles, where 
road noise and vibration are the predominant source 
of noise.

Financial performance
The laboratory testing and simulation sector 
delivered strong overall revenue growth of 18% 
to £9.7m (2019: £8.2m), through significant growth 
of 15% in SPMM revenue, a small contribution from 
revenue recognised during the build of our first 
aNVH and growth of 24% in simulation.

The growth in SPMM sales revenue of 15% to £4.6m 
(2019: £4.1m) was due to construction of machines for 
customers in Japan and China; however, this growth 
was constrained in the second half of the financial 
year as customers deferred their decision making to 

 “ Laboratory testing and simulation 
was impacted by deferment of 
anticipated orders as customers 
delayed capital procurement 
decisions, however the pipeline 
remains strong”

Highlights 2020
 > Continued growth in SPMM sales +15%

 > Contract for first aNVH axle level test rig

 > Strong development of rFpro capabilities including Data Farming

 > Launch of Static Simulator and active product development 

£9.7m

  Simulation 
  SPMM and other laboratory  

48% 
 52% 

in the field of simulators

Product sales breakdown

48+

24

AB Dynamics plc Annual Report and Accounts 2020

Strategic report52
+
G
aNVH-250
The aNVH-250 will be delivered in 2021. This new product has been 
developed to optimise the sophistication of vehicles by minimising 
cabin noise. This requirement is driven by the continuing trend for 
electrification, which means in-vehicle cabin noise is dominated by 
noise from the road surface.

The aNVH-250 is a complex axle level test rig that accurately 
measures noise, vibration and harshness transmission through the 
suspension into the vehicle body at frequencies up to 250Hz. Data 
generated is used by engineers to optimise the axle sub-assembly 
design prior to physical vehicle testing which removes the expense 
and time of adding fixes to the production vehicle.

The aNVH-250 is uniquely capable of measuring transmission 
characteristics at frequencies up to 250Hz, by utilising an 
innovative design, combined with AB Dynamics’ patented high 
frequency electric actuator technology.

In typical vehicle development programmes, full analysis of NVH 
characteristics is only possible approximately six months prior to 
start of production. Using the aNVH-250 to optimise the design of 
the axle assembly prior to full vehicle testing eliminates the need 
for late and expensive fixes to NVH issues that would otherwise 
only be identified towards the end of the development process. 

Growth potential 
 > Significant scope for expansion of rFpro simulation software 
capability as autonomous simulation matures requiring more 
complex analysis

 > Growth in simulator product sales and expansion of the simulator 

family of products

 > Requirements for integrated tool chains between the virtual and 

physical world

 > Electrification of vehicles will drive more demand for optimisation 
of noise, vibration and harshness and equipment such as aNVH 

Read more on pages 14–17

conserve cash in the face of the COVID-19 pandemic. 
Order intake activity recovered towards the end of 
the financial year and the current pipeline of 
opportunities is promising.

During the first half of the year the Group received its 
first order for the aNVH machine from a major automotive 
OEM. The contract commenced during the second 
half of FY20 with delivery expected during FY21; 
therefore, only a small element of the total contract 
revenue was recognised during the financial year.

The Group delivered a further simulator system to 
the Alfa Romeo Formula 1 team during the year and 
the technical partnership is generating significant 
opportunities in other areas of motorsport. Similar 
to the SPMM orders, many highly probable simulator 
orders were deferred due to COVID-19 and the 
pipeline of opportunity is encouraging.

Overall simulation sales grew by 24% to £4.7m 
(2019: £3.8m) driven predominantly by a strong 
performance from rFpro in the first half of the financial 
year. However, a significant proportion of rFpro 
revenue relates to motorsport series, particularly 
Formula 1, Formula E and the US motorsport series 
such as Nascar and Indycar. Most motorsport was 
postponed due to the COVID-19 pandemic which 
impacted rFpro revenues in the second half. Towards 
the end of the financial year, motorsport restarted 
which provided some initial recovery in revenues.

Progress during the year
The Group has made solid progress during the year 
in laboratory testing and simulation, delivering strong 
sales growth against difficult market conditions. 
During the period impacted by the COVID-19 pandemic, 
the Group invested in new technologies and launched 
a number of new products during the financial year 
including the aNVH test machine, the Static Simulator 
expanding the family of simulator products and the 
launch of new capabilities in rFpro such as Data 
Farming and Linux development.

The Group’s new Engineering Design Centre will 
house a simulation research and development facility 
to accelerate the development of new simulator 
technologies. A number of significant simulation 
R&D projects are currently in progress and will be 
launched during 2021.

Principal operations
The laboratory testing and simulation sector 
principally operates from the AB Dynamics 
headquarters in Bradford-on-Avon (UK), with sales 
and support offices located in Giessen and Munich 
(Germany), Yokohama (Japan) and Wixom (Michigan, 
USA). The simulation focused business of rFpro is 
based in Romsey (UK) and Ann Arbor (Michigan, USA).

AB Dynamics plc Annual Report and Accounts 2020

25

Strategic report 
Operational review continued

The future of track testing

Pillar 2 – Protection of vulnerable road users
In 2020, Euro-NCAP introduced of a variety of new tests aimed 
at the protection of pedestrians and cyclists. Whilst early rating 
schemes looked at simple crossing scenarios, systems are now 
expected to detect pedestrians who may be crossing on a side 
road in front of a turning vehicle or even walking behind a car 
reversing from a parking space. 

The next generation of tests has led to a strong market demand 
for versatile propulsion systems that can move freely within the 
test area. The Launchpad is an electrically driven four-wheel 
drive, four-wheel steer platform that sits just 65mm off the road 
surface. Launchpad is capable of carrying soft pedestrian, 
bicycle or motorcycle targets at speeds of up to 60km/h. 

As a central partner contributing to a collaborative project across 
the automotive industry on motorcycle safety, co-ordinated by 
UTAC CERAM (a Euro-NCAP laboratory), AB Dynamics has ensured 
that its Launchpad sets the standard for future testing proposals 
designed to protect motorcyclists.

Pillar 3 – The race to Level 3+ autonomy 
Automated Lane Keeping Systems (ALKS) UN regulation paves 
the way for Level 3 vehicle automation. The regulation sets out 
a framework for safety around lane keeping systems that will 
actively take responsibility for controlling the vehicle within a 
defined operational design domain. This represents a step 
change compared to current technology that is only permitted 
to ‘assist’ the driver.

The regulation sets out key principles relating to the need to 
avoid a collision in ‘traffic critical scenarios’, for example where 
other vehicles brake heavily, cut in or cut out revealing slow or 
stationary traffic ahead. Test requirements are defined around 
the use of soft targets including our GST and Powered Two-
Wheeler (PTW) targets. The enormity of the testing task is 
recognised within the automotive industry. The UNECE 
regulation proposes a matrix approach to test scenarios across 
four dimensions: vehicle speed, closing speed, cut-in rate and 
headway. Exhaustive testing of the cut-in scenario alone could 
easily amount to well over 1,000 test cases. 

The UNECE regulation limits speed to 60km/h and requires 
vehicles to remain ‘in-lane’. Consumers will demand systems 
with more capability, for example the ability to safely change 
lane and operate freely at motorway speeds. A UK government 
consultation is underway that could allow for operation of ALKS 
in the UK at speeds of up to 70mph from as early as 2021. 

The evolution of track testing and increasing 
demand is centred around four primary 
pillars of activity:

1. 

 Vehicle to Vehicle safety assist (V2V)

2. 

 Strive to better protect vulnerable road users 
including pedestrians, cyclists and motorcyclists

3.   The race to safely deliver Level 3+ autonomy

4.   Automation of testing for improved accuracy, 

efficiency, and the scalability necessary to test 
future autonomous vehicle technologies

Pillar 1 – V2V safety assist
Since 2014, Euro-NCAP’s star rating scheme for active safety 
has been one of the main drivers for innovation in track testing, 
including the development and sales of driving robots and 
soft crash targets. Towards its ‘vision zero’ mission to eliminate 
accidents, Euro-NCAP’s roadmap sets out increasingly 
challenging test requirements through to 2025.

New for 2020 is the introduction of the most challenging test to 
date for Automatic Emergency Braking (AEB) systems, the ‘turn 
across path’ test. The test requires AEB intervention should an 
inattentive driver attempt to turn in front of an oncoming vehicle. 
Driving robots are used to precisely control the path of the vehicle 
under test, while the GST must be synchronised to arrive at the 
collision point simultaneously. 

Euro-NCAP’s roadmap stipulates even more challenging test 
scenarios with an update planned for 2023 to encompass 
intersection scenarios, as well as requirements on testing 
vehicle-to-vehicle and infrastructure communication (V2X). 
Increasing demand for the Guided Soft Target has been 
identified as customers attempt to accommodate the growing 
volume of tests and increasingly complex scenarios.

Whilst the leading manufacturers are developing vehicles to 
meet the future requirements, enhanced sensor technology 
will be required to enable detection of cross traffic. Our GST is 
widely used to test these technologies. The Soft Car body has 
been enhanced with improved radar realism when approached 
from the side. The Soft Car 360 remains the only vehicle target 
to feature on Euro-NCAP’s approved supplier list and is used by 
all Euro-NCAP laboratories in official testing. 

Euro-NCAP’s rating initiative enhances safety through consumer 
information. From 2022, safety will be further strengthened 
through the UNECE regulation mandating the fitment of AEB. 
Our testing products have therefore become essential tools in 
enabling vehicle manufacturers to develop vehicles that will 
meet this future regulation.

26

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportNew for 2020 – turn across path scenario is most challenging 
test yet for AEB

The regulation paves the way for vehicle manufacturers to 
release Level 3 systems. Traffic Jam Pilot, due to feature on the 
latest Audi A8, was postponed awaiting this regulation and 
further testing, while Daimler’s Drive Pilot is now expected to 
be released in 2021. The need to safely test these systems is 
paramount. AB Dynamics’ products are capable of repeatably, 
efficiently and safely creating ‘traffic critical scenarios’ on test 
tracks. The scenarios need not be limited to two vehicles; our 
synchro capability is routinely used to synchronise and 
co-ordinate multiple vehicles. This means that scenarios 
including heavy traffic can be created.

The commitment and investment in autonomy is evident through 
VW Group’s approach by starting a new company (Car.Software). 
Car.Software plans to employ 10,000 staff by 2025, with its sole 
focus on software and connectivity around autonomy, including 
Level 3 driving. 

This year Euro-NCAP launched its Assisted Driving grading activity. 
The vehicles tested can be broadly grouped together as Highway 
Assist systems as defined by Euro-NCAP, or as SAE Level 2. This 
means that the driver retains full responsibility and shares control 
with the vehicle. The new assessment builds on the existing 
AEB protocols with the addition of more challenging scenarios 
including lane-following and cut-in scenarios that are tested 
using our GST. For the first time Euro-NCAP’s cut-out scenario 
involves the use of three vehicles including the GST. Moving to 
the next level of automation (SAE Level 3) requires both new 
regulation and increased testing by an order of magnitude.

The potential benefits in safety from autonomy and elimination 
of emissions through electrification go hand in hand in support 
of sustainability. Electrification and autonomy are therefore both 
expected to deliver complementary growth in the future. 
Electrification has attracted new start-ups (e.g. Rivian, Byton, 
Canoe, Lucid and Arrival), potentially disruptive to conventional 
automotive manufacturers. The core vehicle technology remains 
subject to all the current regulations, many of which require our 
robots. These new start-ups therefore form an emerging market 
for our core testing products. 

Pillar 4: Automation
Experience gained through supplying the automotive industry 
provides the foundation to develop applications to exploit 
adjacent markets, such as mining, agriculture or defence. 
Removing the human driver from the vehicle opens the 
possibility to automate routine, dangerous or challenging tasks. 
Our robots are now routinely used in the durability testing of 
mining trucks and military vehicles under harsh conditions. 

Our newly developed Ground Traffic Control software allows 
remote monitoring and planning of multiple vehicles, making 
the efficient control of multiple vehicles by one operator a reality. 
The capability is not just limited to durability testing, but also 
means that conventional tests, such as vehicle dynamics or 
ADAS, can be co-ordinated on mass from one central location.

NHTSA
National Highway Traffic Safety Administration (NHTSA), 
the US regulator, has its own star rating scheme with ratings 
for AEB and Lane Departure Warning systems. Many of 
the tests are contracted to Dynamic Research Inc (DRI) 
and form a strong source of Group recurring revenue 
for testing services. As a trusted contractor DRI is also 
sought by private testing clients requiring pre-tests to 
the NHTSA standards prior to any official rating tests. 

As part of the Group, DRI now benefits from access 
to AB Dynamics’ track testing products, enabling it to 
upscale test activities. The experience gained through 
NHTSA testing is shared across the Group and feeds 
into the design and development of future test tools. 

NHTSA has launched several draft test protocols around 
pedestrian AEB, blind spot detection systems and collision 
imminent braking testing to higher speeds. It is anticipated 
that these draft test proposals will form the basis of a 
Notice of Proposed Rulemaking over the coming year 
generating additional testing revenue and increased 
demand for test equipment.

AB Dynamics plc Annual Report and Accounts 2020

27

Strategic reportFinancial review

Supporting investment 
in sustainable growth

The Group’s strong balance sheet and resilient 
business model enabled continued investment 
in the business during unprecedented times.

Despite the challenges presented by the COVID-19 
pandemic, the Group delivered revenue growth 
during the year and continued to invest in new 
product development, capability and capacity to 
support future growth.

During the first half of the year revenue increased by 
34%, of which 11% was organic, against a strong prior 
year comparable period. In the second half, the effect 
of COVID-19 disruption to our activity levels resulted 
in a reduction in revenue of approximately 18% on the 
comparative period. 

Gross margins have improved due to the positive 
impact of acquisitions and the move towards direct 
routes to market in key territories. Adjusted operating 
margins reduced due to the lower activity levels in 
the second half, after the full year effect of planned 
operating cost increases, despite mitigating actions 
to reduce discretionary spending.

The Group has been able to maintain its very strong 
financial position, with cash at 31 August 2020 of 
£31.2m (2019: £36.2m). Despite the uncertainty 
presented by the pandemic, we continued to invest 
in new product development and development of 
the new Engineering Design Centre, as well as the 
business infrastructure. 

Trading performance
Revenue increased by 6% to £61.5m (2019: £58.0m) 
driven by growth of 19% from the acquisitions made 
during the previous year, offset by the effect of COVID-19 
specific disruption to our international customers. 
Organic revenue decreased by 13% reflecting lower 
order intake in the second half of the year and 
deferment of customer procurement decisions.

Track testing revenue increased 4% to £51.8m 
(2019: £49.8m), with laboratory testing and simulation 
revenue up 18% to £9.7m (2019: £8.2m). 

Gross margins improved significantly, up 1,020 bps, 
benefitting from the transition to a direct sales model 
in key territories as well as the positive mix contribution 
from acquisitions and service contract revenues.

Adjusted operating profit reduced by £1.6m or 12% to 
£11.3m (2019: £12.9m) while adjusted earnings before 
interest, tax, depreciation and amortisation (‘EBITDA’) 
reduced by 4% to £13.4m (2019: £14.0m). 

Adjusted operating margin reduced to 18.4% 
(2019: 22.3%) after the additional cost of investment 

Sarah Matthews-DeMers, Chief Financial Officer

 “ The Group’s strong balance sheet 
and resilient business model enabled 
continued investment in the business 
during unprecedented times”

Adjusted operating profit 

£11.3m -12%

2020

2019

2018

2017

11.3

12.9

Revenue by geography

28+

  UK/Europe  
  Asia Pacific  
  North America 
  Rest of World 

28%
45%
25%
2%

28

AB Dynamics plc Annual Report and Accounts 2020

Strategic report7.94.445
+
25
+
2
+
G
in our infrastructure. After adding back depreciation 
and amortisation, this left return on sales (defined 
as EBITDA divided by revenue) of 21.8% (2019: 24.1%), 
a decrease of 230 bps.

Net finance costs were £0.4m (2019: net income 
£0.2m), with interest income of £0.2m offset by lease 
interest of £0.1m and the unwinding of the discounted 
value of the deferred consideration on DRI and rFpro. 

This left adjusted profit before tax of £10.9m 
(2019: £13.1m).

The Group adjusted tax charge totalled £1.9m 
(2019: £2.5m), an adjusted effective tax rate of 17.7% 
(2019: 19.3%). The effective tax rate is lower than the 
current UK corporation tax rate due to allowances for 
research and development and patent box. In future 
years, the effective tax rate is expected to remain stable 
with UK allowances offsetting higher tax rates in 
overseas territories. 

Adjusted diluted earnings per share were 39.9p 
(2019: 51.4p), a decrease of 22%. The drop through 
was higher than the decrease in adjusted operating 
profit due to the increased number of shares following 
the prior year equity issue.

Adjustments totalled £5.9m (2019: £2.1m), of which 
£3.5m related to amortisation of acquired intangible 
assets, £1.9m to a credit in relation to acquisitions and 
£1.0m to restructuring costs. A further £3.3m related 
to a write down of inventory. Following a detailed 
review of stock levels and usage, a number of items 
previously included in the carrying value have been 
written off and the system of accounting for 
inventory has been updated to better reflect the 
Group’s current operations. 

The Group has previously reported the share based 
payment charge as an adjustment to operating profit, 
however as this is expected to be an ongoing expense 
for the Group, for the year ended 31 August 2020 
onwards, the charge will be included within adjusted 
reporting measures. Prior year comparatives have 
been restated to reflect this change. Adjusted operating 
profit includes a charge of £1.3m (2019: £0.6m). 

Statutory operating profit reduced by 50% to £5.4m 
and after net finance costs of £0.4m (2019: interest 
income £0.2m), statutory profit before tax was down 
54% from £11.0m to £5.0m, giving statutory basic 
earnings per share of 20.2p (2019: 42.9p). The statutory 
tax charge was £0.5m (2019: £2.3m). A reconciliation of 
statutory to underlying non-GAAP financial measures 
is provided below. 

Return on capital employed (ROCE)
Our capital-efficient business and high margins 
enable generation of strong ROCE (defined as 
adjusted operating profit as a percentage of capital 
employed). However, in the years in which we acquire 
businesses or new properties, our capital base grows 
disproportionately with profit therefore the ratio will 
be impacted. The current year has been impacted by 
the investment in building the new Engineering 
Design Centre, accounting for the decrease in ROCE 
in the year from 19.3% in 2019 to 15.2% in 2020.

Cash generation
Cash at the end of the year was £31.2m (2019: £36.2m). 

Operating activities generated adjusted cash inflow 
of £6.9m (2019: £10.5m) after net investment in working 
capital of £2.3m. After interest income of £0.2m and 
paying tax of £2.2m, deferred consideration on the 
acquisition of DRI of £2.8m, proceeds from share 
option exercises of £1.7m and dividends of £0.6m, 
this allowed us to invest £8.0m in property, plant and 
equipment and development costs, resulting in net 
cash outflow of £5.0m (2019: £3.1m).

Acquisitions
In the prior year, the Group completed two acquisitions:

 > rFpro Limited for initial consideration of £18.1m with 
deferred contingent consideration of up to £3.5m; and 

 > Dynamic Research Inc for initial consideration of 

$21.0m with deferred contingent consideration of 
up to $3.5m.

The acquisitions have performed well during the year, 
contributing £11.9m to revenue and £3.5m to operating 
profit, exceeding our initial expectations despite the 
impact of COVID-19 which affected rFpro in particular 
with the delays in the start of the motorsport season. 

Deferred contingent consideration of £2.8m was paid 
in respect of DRI as its maximum earn-out targets 
were met during the year.

Research and development
While research and development forms a significant 
part of the Group’s activities, a significant proportion 
relates to specific customer programmes which are 
included in the cost of the product. Development costs 
of £0.2m (2019: £Nil) have been capitalised in relation to 
projects for which there are a number of near-term sales 
opportunities. Other research and development costs, 
all of which have been written off to the profit and loss 
account as incurred, total £0.8m (2019: £0.8m).

Foreign currency exposure
The Group faces currency exposure on its foreign 
currency transactions and, with the acquisition of 
DRI and international expansion of our sales offices, 
exposure to both foreign currency translation risk 
and transaction risk has increased. 

The Group maintains a natural hedge whenever possible 
to transactional exposure by matching the cash 
inflows and outflows in the respective currencies.

There was no material difference between the reported 
profit for the year and that calculated on a constant 
currency basis as the exchange rates were broadly 
similar to the comparative period.

Leases
IFRS 16 ‘Leases’ has been adopted in the period. This 
new standard introduces the principle that all leased 
assets should be reported on the balance sheet of 
the lessee, recognising an asset for the right to use 
the leased item and a liability for the present value of 
its future lease payments. This resulted in the recognition 
of a right-of-use asset of £1.3m and a corresponding 
lease liability on 1 September 2019. 

AB Dynamics plc Annual Report and Accounts 2020

29

Strategic reportFinancial review continued

Leases continued
It has also resulted in an increase in depreciation 
and interest costs of £0.6m with a similar decrease 
in operating lease rental costs.

Dividends
The interim dividend was suspended in April 2020 
given the macroeconomic uncertainty however the 
Board is recommending a total final dividend of 4.4p 
per share (total 2019: 4.4p). The Board expects to 
pursue a sustainable and growing dividend policy 
in the future.

Alternative performance measures
In the analysis of the Group’s financial performance 
and position, operating results and cash flows, 
alternative performance measures are presented 
to provide readers with additional information. The 
principal measures presented are adjusted measures 
of earnings including adjusted operating profit, 
adjusted operating margin, adjusted profit before tax, 
adjusted EBITDA and adjusted earnings per share. 

The Annual Report includes both statutory and 
adjusted non-GAAP financial measures, the latter of 
which the Directors believe better reflect the 
underlying performance of the business and provide 
a more meaningful comparison of how the business 
is managed and measured on a day-to-day basis. The 
Group’s alternative performance measures and KPIs 
are aligned to the Group’s strategy and together are 
used to measure the performance of the business 
and form the basis of the performance measures for 
remuneration. Adjusted results exclude certain items 
because if included, these items could distort the 
understanding of the performance for the year and 
the comparability between the periods. 

We provide comparatives alongside all current year 
figures. The term ‘adjusted’ is not defined under IFRS 
and may not be comparable with similarly titled 
measures used by other companies. All profit and 
earnings per share figures in this Annual Report relate 
to underlying business performance (as defined 
above) unless otherwise stated. 

A reconciliation of statutory measures to adjusted measures is provided below:

Operating profit (£m)

Operating margin (%)

Profit before tax (£m)

Taxation (£m)

Profit after tax (£m)

Diluted earnings per share (pence)

Cash flow from operations (£m)

2020

2019

Statutory

Adjustments

Adjusted

Statutory

Adjustments *

Adjusted *

5.4

8.8

5.0

(0.4)

4.6

20.1

6.9

5.9

9.6

5.9

(1.5)

4.4

19.8

—

11.3

18.4

10.9

(1.9)

9.0

39.9

6.9

10.8

18.7

11.0

(2.3)

8.7

42.1

9.9

2.1

3.6

2.1

(0.2)

1.9

9.3

0.6

12.9

22.3

13.1

(2.5)

10.6

51.4

10.5

*  Comparatives have been restated to include share based payments within underlying figures.

The adjustments comprise:

Amortisation of acquired 
intangibles

Inventory impairment

Acquisition related credit

Restructuring

Adjustments

 2020
£m

3.5

3.3

(1.9)

1.0

5.9

2019
£m

0.3

—

1.3

0.6

2.1

Amortisation of acquired intangibles
The amortisation relates to the businesses acquired 
in the previous year, DRI and rFpro.

Inventory impairment
Following a detailed review of stock levels and usage, 
a number of items previously included in the carrying 
value have been written off and the system of 
accounting for inventory has been updated to better 
reflect the Group’s current operations. 

Acquisition related credit
The credit relates to the release of deferred 
considerations for rFpro as the earn-out period was 

30

AB Dynamics plc Annual Report and Accounts 2020

affected by the closure of motorsports during the 
Spring. This is offset by staff retention payments 
to the employees of rFpro. The cash to pay this was 
contributed by the previous owners of the business 
prior to acquisition, but as the employees have 
to remain within the business for a period prior to 
receiving payment, a charge has to be recognised 
in the income statement.

Restructuring
The restructuring costs relate to rebalancing the skill 
base of the business and termination of agents. 

In the prior year, adjustments included share based 
payments of £0.6m however, for the year ended 
31 August 2020 onwards, the charge will be included 
within adjusted reporting measures as this is expected 
to be an ongoing expense for the Group. Prior year 
comparatives have been restated to reflect this. 

Sarah Matthews-DeMers
Chief Financial Officer

25 November 2020

Strategic reportSustainability

Environmental, Social and 
Governance (ESG) strategy

The Group also aims to augment its own operational 
performance and delivery by minimising the impact 
of our operations on the environment, focusing on 
the safety of our people and ensuring a positive 
impact in communities in which we operate.

This section of the Annual Report provides an 
overview of our ESG operating framework and details 
of our progress during the financial year across 
environmental, social and governance areas. Further 
details of stakeholder engagement, including our 
S172(1) statement are provided on page 56.

Introduction
The Group is committed to sustainability and 
corporate governance across our businesses, both 
in terms of our global contribution to road safety and 
through building a broad based, long-term growth 
business whilst remaining cognisant of the impact 
on all stakeholders. The issue of global sustainability 
is increasingly important to our customers, employees, 
suppliers and shareholders, and we take responsibility 
to operate ethically and deliver growth in a 
sustainable manner. 

Reporting on material yet non-financial measures is 
important in understanding the performance, 
opportunities and long-term sustainability of 
generating value for all our stakeholders. The content 
of disclosures has been expanded from previous 
years to provide greater transparency of our policies, 
standards and governance. The Group is committed 
to increasing this transparency and has provided 
insights based on global standardised reporting 
standards in three key areas: environmental, 
social and governance.

People  
and potential

Social

Health and safety

Community 
engagement

Commercial 
integrity

Clean inputs

Governance

Environmental

Driving  
sustainability

Ethical, diverse  
and robust 
supply chains

Responsible 
consumption

AB Dynamics plc Annual Report and Accounts 2020

31

Strategic reportSustainability continued

“ The Group is 
committed to the 
development and 
implementation of an 
effective ESG strategy 
and is taking active 
steps in its continuous 
development”

ENVIRONMENTAL

Clean inputs

 > Reduction of energy usage

SUSTAINABILITY IN PRACTICE

FOCUS AREAS

 > Conversion of assets to low carbon alternatives and investment 

in renewable technology

 > Green sourcing our energy suppliers

Responsible consumption

 > Reduction in waste

SOCIAL

Health and safety

 > Greenhouse gas emissions/CO2 outputs
 > Health and safety

 > Employee safety

 > Coronavirus (workplace safety/home working)

People and potential

 > Employee feedback

 > Diversity and inclusion

 > Talent and development

Community engagement

 > Volunteering 

GOVERNANCE

Ethical, diverse and robust 
supply chains

 > Corporate sponsorship 

 > University partnerships

 > Human rights 

 > Modern slavery

 > Due diligence

 > Robust supply chains

 > Prompt payments

Commercial integrity

 > Business ethics

 > Anti-bribery and corruption

 > Competition and anti-trust

 > Conflicts of interest

 > Board diversity and structure 

 > Prompt payments 

 > International sanctions

32

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportThe controls and settings have been reviewed and 
relaxed and when combined with the introduction of 
daily/weekly timers, prevent excessive heating and 
cooling and reduce system usage during non-working 
hours. Whilst the changes are relatively recent, the 
Group is seeing reductions in gas and electricity 
usage and as such anticipates significant carbon 
and cost reductions.

Conversion
The Board believes that converting assets to low 
carbon, energy-efficient models and investing in 
renewable technology is another important way 
to eliminate carbon from the Group’s operations. 
In addition to the renewable (solar) generation 
assets specified and already installed on the new 
Engineering Design Centre, the Group has taken 
the decision to retrofit similar assets to its current 
premises wherever possible. 

In August 2020, the Company obtained planning 
consent for the installation of solar panels on the 
roof of the existing headquarters building in the UK. 
Installation will be completed in the new financial year 
with an estimated power contribution of approximately 
75,000kWh per annum which will reduce the Group’s 
reliance on external energy providers. 

Solar panels on the new Engineering Design Centre

Environmental
We believe incorporating sustainability into our 
everyday operations is fundamental to ensuring 
successful, long-term outcomes, and we have a 
responsibility to minimise the potential environmental 
impacts and maximise the benefits to the society and 
communities within which we operate. We recognise 
the adverse consequences of CO2 and other 
greenhouse gases on our environment, and we are 
committed to reducing the impact associated with 
our energy usage. We will continue to deploy green 
technology, and to make careful and considered 
decisions in all our operations to reduce our current 
footprint. The Group is active in assisting the global 
automotive sector to develop new technologies that 
will reduce CO2 emissions and drastically improve 
road safety.

Clean inputs
The Board has decided to use wide ranging and 
innovative solutions to reduce our energy needs, 
while focusing on cleaner energy and other natural 
resources. Group activities aim to support and 
encourage each of our subsidiaries to manage and 
increase the use of ‘clean inputs’ and drive an agenda 
of sustainability through each core process and 
activity of the business. 

This new focus aims to embed sustainability 
throughout the organisation and make it a central 
consideration in the decision-making process. The 
Board and senior management are wholly committed 
to delivering continual environmental improvements 
across the organisation and lead the way for a more 
sustainable future.

Reduction
The Group considers the simplest way to reduce its 
carbon emissions is to cut the Company’s energy 
consumption. This year the executive team addressed 
the Group’s headquarters and base for a large 
proportion of its employees: the Middleton Drive 
building. The Group has invested in window film to 
reduce glare and heat transfer from the building’s 
large and exposed glass façade. The building is also 
equipped with a Building Management System which 
manages the heating/cooling and lighting functionality. 

“ Sustainability is a 
key pillar of our 
business model”

AB Dynamics plc Annual Report and Accounts 2020

33

Strategic reportSustainability continued

Green sourcing
As green energy generation is not viable at all Group 
facilities, we source our UK energy needs directly 
from renewable power providers. Following a review 
of the previous approach to energy procurement, 
the Group has centralised the procurement of gas 
and electricity for our UK activities. Switching to 
renewable power is a simple method to lower our 
carbon footprint, benefit the environment and 
demonstrate our commitment to sustainable 
business practices. 

Engie has been selected as the Group’s UK 
energy provider and since April 2020 committed 
to purchasing its power for UK operations in a 
responsible manner, and we have commenced 
a three-year process to transfer all energy supply 
contracts to Engie. 

Engie offers 100% UK generated renewable power 
from certified renewable sources and is fully certified 
as zero carbon emissions by UK Renewable Energy 
Guarantees of Origin (‘REGOs’), providing complete 
traceability of the energy it supplies to the Group. 

Responsible consumption
Energy consumption and emissions
The Group’s activities can be summarised as largely 
manufacturing/assembly operations, combined with 

office-based research, product development and 
other commercial functions, where we essentially 
receive materials and products from suppliers, 
assemble them into product and dispatch to customers.

The primary impact on the environment is the 
consumption of the normal business energy sources 
such as heating and power. The Group has undertaken 
significant steps to reduce its consumption as 
described above through both internally generated 
and purchased renewable energy.

The Group is committed to identifying and assessing 
environmental risks, such as packaging waste, arising 
from its operations. Waste management initiatives are 
encouraged and supported by the Group and materials 
are recycled where practicable. Local management 
teams are committed to good environmental 
management practices and are responsible for 
implementing the necessary initiatives to meet their 
local obligations. Each facility participates in recycling 
paper, plastic, cardboard and wood from pallets and 
continues to focus on minimising energy consumption 
through the efficient use of heating and lighting. The 
Group’s usage of water is minimal and relates to 
cleaning, bathrooms and staff refreshments.

As the Group does not use its own logistics or freight, 
its primary direct energy usage and related CO2 
emissions arise from its facilities. 

Carbon emissions
We recognise the impact that greenhouse gas emissions have on our environment. We are committed to 
reducing our emissions and will review appropriate, accredited targets over the coming year. As this is the 
Company’s first year reporting its emissions in this manner, we intend to use the information below as our 
baseline for the purpose of our SECR reporting.

AB Dynamics plc energy consumption and emissions

UK (AB Dynamics plc and Anthony Best Dynamics Limited)

Scope 1: Direct emissions from owned and/or operated facilities  
(combustion of fuels and operation of facility)

Scope 2: Indirect emissions from the use of electricity or steam  
(electricity, heat, steam and cooling purchased for own use)

Scope 3: Business travel (air, vehicle emissions)

Total emissions

Total underlying energy consumption

Revenue

Intensity ratio

Baseline
 2020

tCO2e

138.808

tCO2e
tCO2e
tCO2e
kWh

£m

tCO2e/£m

132.22

204,289

511,317

1,168,699

61.5

8.314

The figures above include AB Dynamics plc and Anthony Best Dynamics Limited (a large unquoted company). The Group’s other 

subsidiaries in the UK and overseas fall outside the remit of the Streamlined Energy and Carbon Reporting requirements (SECR). 

Source data (meter readings) has been used wherever possible; where this is not available this has been supplemented by billed 

data and a small element of estimated data. Appropriate conversion factors have been used to calculate the underlying energy 
consumption figures. Scope 1, 2 and 3 sources have been divided by the annual revenue to provide the intensity ratio (tCO2e per £m). 
Certain data, estimated to be immaterial to the Group’s emissions, has been omitted as it has not been practical to obtain (use of 

certain types of public transport: buses/tubes/rail). Metering and monitoring improvements are being implemented to capture 

and improve the Company’s data streams.

34

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportSocial
As part of the Group’s overall vision to support the 
global automotive sector to develop new innovative 
active safety technologies, we play a leading role in 
helping to improve communities through the reduction 
of unacceptable levels of road-based injuries and 
fatalities. This is particularly important in low and 
middle-income countries, which account for 93% 
of all road deaths each year.

The Group’s business relies on the support and 
collaboration of local communities, small businesses 
and our employees. The health and safety of our 
employees is of paramount importance, particularly 
during these challenging times, and we work hard 
to ensure all our people are safe, whether they are 
working from home, working in our premises or 
working with our customers.

We continue to invest in technical apprenticeships, 
graduate schemes, management training and talent 
development programmes. We are also committed 
to providing a fair, equal and inclusive environment 
for all our people. We actively encourage our staff 
to become Science, Technology, Engineering and 
Mathematics (STEM) Ambassadors and volunteer 
with outreach activities in local schools and 
colleges, to engage and inspire the next generation 
of our workforce. 

Local, community-based initiatives are one of the 
Group’s key ESG objectives, particularly focusing 
on STEM based activities with local schools and 
universities, encouragement of diversity in STEM, 
automotive skills development and our support 
to the Armed Forces Covenant.

We actively engage with communities in which we 
operate, to become a part of the environment and 
to enhance social cohesion. 

Health and safety 
The Group places significant emphasis on the health, 
safety and wellbeing of our staff. The Group actively 
promotes a strong safety culture, striving to instil safe 
working principles in every employee, every activity 
and every facet of our business. Whilst the Chief 
Executive Officer (supported by the senior management 
in the Group) has overall responsibility for health and 
safety policies and procedures across the Group, the 
Company demands that each operating business 
and each employee carries responsibility for their 
own personal safety, thus creating collective 
responsibility for ensuring health and safety standards 
are met and continually improved upon. We believe 
that the focus on safety is essential to delivering a 
high performing, open and constructive safety culture.

Health and safety governance
Local management teams are accountable for 
ensuring compliance with local regulatory 
requirements, culture and specific business needs; 
however, these are audited by the Group periodically. 
All incidents are fully investigated, and corrective 
actions and preventative measures are put in place to 
ensure that the incident does not reoccur, and future 
risks are mitigated. 

The Health and Safety Committee meets four times a 
year and has attendees from throughout the business 
from senior management to site representatives. 
Health and safety has formed part of the induction 
process for new employees since 2012, and the 
Group has good coverage of employees who 
have undertaken formal health and safety training. 
During the year, the Group invested in the important 

“ We play a leading role 
in helping to improve 
communities through 
the reduction of 
road-based injuries 
and fatalities”

AB Dynamics plc Annual Report and Accounts 2020

35

Strategic reportSustainability continued

area of mental health training, with a high proportion 
of staff undertaking awareness training and nine UK 
based individuals completing a mental health first aid 
training course.

COVID-19 response
Since the declaration of a global COVID-19 pandemic, 
the Group has held regular COVID-19 management 
meetings to ensure the safety and wellbeing of our 
workforce during a rapidly changing environment.

Risk assessments were conducted by each of the 
Group’s subsidiaries, which have been revised 
regularly throughout the duration of the COVID-19 
pandemic. Risk assessments have been consistently 
updated as local and regional governmental advice 
changed and through constructive feedback from 
our engaged workforce. 

As a result of these risk assessments, the Company 
has made a number of changes to its working 
practices including the introduction of a suite of 
new measures and safety guidelines and most 
notably working from home for employees where 
appropriate. The proportion of staff working from 
home has varied during the period, but an overall 
average is approximately 70%. The Group assessed 
working from home risks and issued guidance and 
policies to ensure staff wellbeing. 

As the Group operates manufacturing and production 
facilities and track based testing sites, a limited number 
of staff were not able to work from home and continued 
to visit or be based at our premises during COVID-19. 
Where staff remained on site, each subsidiary 
undertook its own revisions to risk assessments and 
implemented a suite of changes which, dependent 
on location and types of activity, included a selection 
of the following measures: 

 > Increasing distance between workstations 

 > Offset work schedules to reduce 

employee density

 > Physical barriers to protect employees

 > Provision of face coverings, gloves and 

hand sanitiser

 > Restrictions to the use of shared areas such 

as kitchens

 > One-way movement systems around buildings 

and facilities

 > Restricted entry and exit to buildings

 > Introduction of cleaning stations at entry and 
exit points of buildings and other locations

During the financial year, the Company was not 
aware of any member of staff with a confirmed 
case of COVID-19. The Company continues to 
monitor staff safety and wellbeing and regularly 
reviews the latest governmental advice to ensure 
the workplace risks are minimised to a level as 
low as reasonably practicable. 

50employees undertaking IOSH 

Working Safely course

36

AB Dynamics plc Annual Report and Accounts 2020

Strategic report“ The health and wellbeing of 
our staff is of paramount 
importance to the Group”

Health and safety reporting
The table below provides a summary of the Group’s health and safety statistics. Most injuries are minor and relate to manual handling, 
cuts and/or abrasions.

Average employees

Reportable incidents

Lost time incidents

Near misses

Injury rate per 100 employees

2020

275

—

—

9

4.7

2019

181

—

—

13

7.7

2018

120

—

—

7

7.5

2017

84

—

—

4

6.0

The Group is proud to maintain its record of no reportable incidents (under UK RIDDOR rules) and no lost time incidents. The overall 
injury rate per 100 employees has reduced since 2019.

People potential
The Group recognises that our people are critical 
to our ability to deliver our strategic goals. It is the 
Company’s objective to ensure that their workplace 
is safe and inclusive, welcomes diversity and offers 
everyone the chance to develop to their full potential. 
Maintaining employee motivation and teamwork is 
also recognised by the Board as being essential 
to achieving the Group’s business objectives and 
delivering its performance goals during these 
unprecedented times. 

Engagement and communication
The Group values the commitment of its employees 
and recognises the importance of communication to 
maintain trust and confidence between management 
and personnel. Historically this has been achieved 
through the Executive Management Group (EMG), 
management briefings, internal announcements, the 
Group’s website and the distribution of preliminary 
and interim announcements and press releases. 
However, the importance of such communications 
has been elevated during the COVID-19 pandemic 

and the various national lockdowns that resulted 
in many staff working remotely from home. 

Throughout the periods of lockdown, which occurred 
in all the countries in which the Group operates, the 
Company made frequent updates to its employees. 
These updates were primarily delivered by our CEO, 
James Routh, and covered everything from the 
various government rule changes and the actions 
taken by the Company to ensure a continued safe 
working environment through to Company 
performance, and were well received.

The Group is also committed to listening to its 
employees and engaging with them on the matters 
that concern them most. The Group implemented 
two employee engagement surveys during the year. 
These surveys invited employees to answer questions 
and provide feedback on a range of issues including 
how staff were dealing with the challenges related to 
COVID-19 and how the Group could provide support. 
The surveys were issued to the whole Group and 
received positive levels of engagement (ca. 70–80% 
response rate). 

AB Dynamics plc Annual Report and Accounts 2020

37

Strategic reportThe Board recognises the importance of gender 
diversity and has been working to improve its 
gender mix, with success at Board level, where 
the Company has both female Executive and 
Non-Executive Directors. 

A significant proportion of the Group’s workforce are 
engineers and technicians. According to Engineering 
UK, only 12% of UK engineers are female; therefore, 
the Group remains above this average for our industry 
with women representing 19% of our overall workforce. 
Within the senior management team, the proportion 
of female representation has consistently increased, 
with 20% now women, compared to zero in 2018.

Set out below is an analysis of the Group’s employees 
by gender in October each year:

Board
2018

2019

2020

2020

  Male 
100%
  Female  0%

  Male 
100%
  Female  0%

  Male 
67%
  Female  33%

Senior management team
2019
2018

67+
100+
100+
80+
85+
100+
81+
G83+
G85+

  Male 
80%
  Female  20%

  Male 
100%
  Female  0%

  Male 
85%
  Female  15%

All staff
2018

2020

2019

  Male 
85%
  Female  15%

  Male 
  Female 

83%
17%

  Male 
  Female 

81%
19%

Sustainability continued

The Group provided a summary of the survey responses 
and actioned a number of initiatives aimed at addressing 
the concerns raised by staff, including the rolling out 
of training in mental health awareness for managers, 
and specific training aimed at supporting home 
working personnel covering mental health awareness, 
display screen equipment and cyber security. 

Recruitment, training and education
The Group remains committed to recruiting and 
retaining the best and brightest talent, to maintain 
its market position, expertise and growth. This can 
be seen most notably within the Group’s largest 
subsidiary, Anthony Best Dynamics Limited, which 
has increased employee headcount by over 65% over 
the last two years, with the majority in the technical/
engineering fields. The average length of service has 
increased to 5.3 years from 4 years in 2019.

The Group places significant emphasis on the retention 
and development of talent, with a number of activities 
undertaken throughout the year to identify potential 
for the future. Through the Group HR Director, a 
process for talent mapping and succession planning 
was delivered and is now being used to develop 
emerging talent. Whilst classroom based training 
had to be curtailed due to COVID-19, the Group 
has moved a significant amount of training online. 

The average training spend has increased and the 
training undertaken during this period includes: 
Project Management, Certified ScrumMaster (‘CSM’), 
Performance Management, Driving Assessment, 
IOSH – Working Safely, Excel Intermediate Course, 
CILT Level 3 Certificate in Logistics and Transport, 
Fork Lift – Basic Training, Supplier Audit Training, 
BDD with Spec Flow, Overhead Crane Training, 
HNC Electrical and Electronic Engineering. 

We continue to maintain our investment in future staff 
with the employment of several apprentices. 10% 
of operations staff within Anthony Best Dynamics 
Limited are currently apprentices and actively 
pursuing relevant course of studies.

Gender diversity
The Group’s employment policies and practices 
remain based on non-discrimination and equal 
opportunities. Whilst ability and aptitude remain the 
determining factors in the selection, training, career 
development and promotion of all employees, the 
Group is conscious that there remain inherent 
disadvantages for women in engineering. Therefore, 
we have chosen to become a Corporate Partner to 
the Women’s Engineering Society (‘WES’). This has 
allowed the Group to target job advertisements to 
women and it has provided a number of our female 
engineers with WES membership, therefore giving 
them access to additional training, networking events 
or opportunities and local networks of advice and 
support to assist personal career development. 
Unfortunately, the benefits of this association have 
been somewhat restricted in this financial year due to 
the COVID-19 pandemic. However, the Group remains 
committed to supporting its female engineers and 
shall continue its relationship with WES to facilitate 
improvements in the coming year.

38

AB Dynamics plc Annual Report and Accounts 2020

Strategic report19
+
17
+
15
+
G
G
G
15
+
G
G
33
+
G
20
+
G
Community and corporate 
social responsibility
The Group is committed to good community 
relations as they are important to the long-term 
development and sustainability of its businesses. 
As such, in February 2020 the Group took the 
decision to formalise how we engage with the 
wider community by creating a Corporate Social 
Responsibility (CSR) strategy, setting clear objectives 
and giving new focus to its activities. All CSR activities 
are now required to meet at least two of the following 
four core criteria:

1. Local community

STEM in schools and universities 
The Group is actively engaging with the workforce 
of tomorrow and we remain committed to 
supporting young people in the field of engineering 
and technology. 

St Lawrence School (criteria 1, 2 and 3)
The organisation continues to support young 
students and has developed a partnership with 
a local secondary school in Bradford-on-Avon.

During the year, the Group had arranged for the 
school to take part in two work experience weeks 
with Anthony Best Dynamics Limited, and to provide 
support for the School’s careers fair in January. The 
careers fair was very successful with students from 
years 9, 10 and 11 engaging with Group personnel 
throughout the day. Unfortunately, the work 
experience weeks were cancelled due to the 
COVID-19 pandemic. 

2. Participation and diversity in STEM

3. Participation in automotive

4. Commitment to Armed Forces 
Covenant

The Group and its subsidiaries participate and invest 
in their local communities, making donations towards 
several charitable and fundraising activities primarily 
in support of STEM related institutions and events 
with a focus on Bradford-on-Avon and Wiltshire, 
where the Company is headquartered. 

“ The Group is committed 
to supporting young 
people in engineering 
and technology”

AB Dynamics plc Annual Report and Accounts 2020

39

Strategic reportSustainability continued

Smallpeice Trust (criteria 1, 2 and 3)
The Group has also agreed to sponsor two STEM 
based residential courses through a charity called 
Smallpeice Trust. This charity provides opportunities 
for corporate partners to sponsor educational and 
development experiences across a wide range of 
engineering sectors. Two students were due to be 
selected from St Lawrence School to attend the 
course with a focus on students from disadvantaged 
backgrounds. Sadly, the courses were postponed 
due to COVD-19.

Student placements (criteria 1, 2 and 3)
This year the Group took on three students for 
extended work placements within its organisation, 
with two students working for the full year and one 
student on a summer placement.

Bath College Apprenticeship Fair (criteria 1, 2 and 3)
There was also a plan to take on two apprentices 
which also had to be cancelled due to COVID-19. 
Many of these applications were gained from 
supporting the apprenticeship fair in association 
with Bath College in the UK.

University of Bath (criteria 1, 2 and 3)
In February, the Company supported and attended 
the University of Bath careers fair and was scheduled 
to attend the cancelled autumn careers fair. The 
Group also sponsored the University of Bath Formula 
Student race team as well as providing technical 
assistance and donating parts and equipment. The 
Company is continuing to work with the University of 
Bath to develop a PhD student network to allow 
current students to work on live projects for the 
Group. Our employees also volunteered at the 
Formula Student virtual event.

Wiltshire Music Centre (criteria 1 and 2)
In FY20 the Group made donations totalling £500 
to the science fair for first prize in association with 
Wiltshire Music Centre based in Bradford-on-Avon.

Armed Forces 
The Group is committed to supporting the Armed 
Forces Community, which has a significant and 
growing presence in and around Wiltshire where 
the Group is headquartered. 

Military Covenant (criteria 3 and 4) and support for 
reserve forces
In March 2020, the Group decided to formalise its 
support and commitment to helping ex-military 
personnel transition into meaningful civilian 
employment and develop professional skills and 
careers, by signing the Armed Forces Covenant. 
As part of this process the Company also rolled out 
new policies including a new Reserve Forces Policy, 
detailing the support personnel who are members 
of the reserve forces can expect to receive from 
the Company.

British Forces resettlement services (criteria 1, 2 
and 4)
The Group has several former military personnel in 
its employment and remains proactive in its efforts 
to continue this initiative. Again, activity was limited 
during the year as the planned National Employment 
& Careers Fair in Tidworth was cancelled due to 
COVID-19. 

Mission Motorsport (criteria 2, 3 and 4)
The Company has also chosen to donate to the 
charity Mission Motorsport, which aids the recovery 
and rehabilitation of wounded, injured or sick military 
services personnel through participation in motorsport. 
Through engineering, the charity helps to adapt the 
vehicle, not the sport, allowing disabled drivers to 
compete on a level playing field. The charity also 
provides dedicated career managers to participants 
having placed over 200 service leavers back 
into employment.

Diversity in STEM
Women’s Engineering Society (criteria 2 and 3)
This year the Company has chosen to become 
a corporate partner to the Women’s Engineering 
Society (‘WES’). The Group planned to attend a 
networking event for corporate partners to discuss 
the challenges women face in engineering and a 
two-day conference for companies to meet women 
seeking work in engineering. Unfortunately, neither of 
these events took place; however, the Group remains 
committed to WES and we hope to recommence 
these activities when restrictions allow.

40

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportGovernance
The Group is committed to doing business honestly 
and openly. We hold our leaders accountable for 
ensuring their businesses operate according to the 
strict ethical standards we expect. Our Group-wide 
policies regarding Anti-bribery, Modern Slavery, 
Conflicts of Interest, Competition and Anti-trust 
highlight the fundamental importance to the Board 
of conducting all business activities to the highest 
standards of honesty and integrity.

Ethical, diverse and robust supply chains
Whilst the interactions with shareholders are wholly 
managed by AB Dynamics plc, our communications 
and relationships with customers, suppliers and 
advisers are managed within each subsidiary by 
senior management, and the Group expects a high 
standard of expertise and business principles to be 
maintained in such dealings. 

Supplier due diligence 
The Group has invested into the ongoing 
implementation of a new ERP system, which is 
scheduled to go live during 2021. The system will 
incorporate a comprehensive approach to supplier 
due diligence, requiring suppliers to demonstrate 
financial, commercial, safety and governance 
capabilities as well as technical competence, health 
and safety proficiency and a level of security compliance. 
We believe this tool will significantly improve the 
transparency of the Group’s supply chains. 

Currently throughout the course of the year certain 
suppliers are selected for audit based on supply 
chain risk assessments. These audits assess each 
supplier’s approach to human rights, data protection, 
modern slavery, health, safety and environmental 
issues. Before selection, checks are undertaken to 
make sure suppliers are ‘fit for purpose’ and able to 
meet our contractual requirements. If risks are 
identified, the Group works with suppliers to address 
them. AB Dynamics plc expects high standards of 
commercial confidentiality as the protection of 
information and the physical assets of our customers 
is an important part of what we do. 

Prompt payment 
Each subsidiary is responsible for agreeing payment 
terms with its suppliers and contractors when it enters 
into binding contracts for the supply of goods and/or 
services. Group companies are encouraged to abide 
by these payment terms so long as they are satisfied 
that the supplier has provided the goods or services 
in accordance with the agreed terms and conditions. 

We understand the importance of predictable 
payments when operating a business and encourage 
good practice across the Group. The Group’s average 
payments over the past year have been made within 
34.5 days.

COVID-19 supply risk 
The Group is working closely with our supply chain 
to determine the impact of COVID-19 on their 
businesses and the deeper supply chain. At this time, 
we have not identified material supply chain risk; 
however, we maintain an open channel of 
communication with our suppliers. 

AB Dynamics has reviewed its supplier base from 
the perspective of security and criticality. Second 
source suppliers have been identified and in specific 
instances validated. In areas where the individual 
component function or performance prevents an 
economic second source being identified, long-term 
supplier contracts are in place and inventory levels 
set to maintain supply continuity. 

Commercial integrity/business ethics
The Group is committed to conducting business 
honestly, openly and with integrity as taking 
the correct approach supports our long-term 
success and sustainability. Our global reputation 
and brand are critical, and we are aware of the 
potential negative consequences due to actual 
or suspected unethical behaviour. 

Over the course of the last year, we have developed 
or revised a series of Group policies to guide our 
actions and those of our employees, suppliers and 
partners to ensure good governance and ethical 
behaviour across our Group. These include policies 
covering: Anti-bribery, Competition Law and Anti-trust, 
and Conflicts of Interest. An outline of our controls 
can be found on page 53 of the Statement of 
Corporate Governance.

Human rights 
As an international business, we recognise our 
responsibility for upholding and protecting the 
human rights of our employees and other individuals 
with whom we interact. The Group’s subsidiaries are 
based within the major advanced economies of the 
UK, USA, Germany and Japan, which have strong 
legislation governing human rights. The Group 
complies with applicable legislation in these areas, 
and the other countries in which it operates, to ensure 
the rights of every person (whether employees, 
suppliers or clients) are respected. 

Our employment policies and practices both support 
and promote diversity and equal opportunities to 
ensure all employees are treated with dignity and 
respect, and all staff are provided with a safe, secure 
and healthy environment in which to work, regardless 
of where in the world they are located. 

AB Dynamics plc Annual Report and Accounts 2020

41

Strategic reportSustainability continued

Modern slavery 
The Group is committed to acting ethically and with 
integrity in all our business dealings and relationships, 
and implementing and enforcing effective systems 
and controls to ensure modern slavery in all its forms 
(including human trafficking, forced labour and child 
labour) is not taking place anywhere in our Group 
businesses or in any of our supply chains. 

Whilst we continue to believe that our exposure to 
the risks of human rights abuses and modern slavery 
is low within our business and supply chain, we know 
it is important to remain alert and vigilant to modern 
slavery. Therefore, we have secured modern slavery 
training as part of a series of e-learning modules 
for procurement and supply chain employees, 
management and other relevant personnel scheduled 
to be implemented in the new financial year. 

Insider trading/employee share dealing
The Group has a strict Share Dealing Policy which 
is circulated to all individuals who qualify for share 
options. The policy covers insider trading/inside 
information, the AIM Rules and the Market Abuse 
Regulation which apply to the Company and 
the individuals. Employees are asked to sign to 
demonstrate their acceptance of these terms. 
Furthermore, in accordance with the Market 
Abuse Regulation of the Financial Conduct 
Authority, employees are required to seek the 
approval of the Chief Executive Officer or Group 
Company Secretary before dealing in its shares.

Anti-bribery and corruption
The Group is committed to conducting business 
with honesty and integrity. The Group’s policy on 
anti-bribery and corruption fully addresses the 
Bribery Act 2010 and has been issued to all members 
of staff. E-learning has also been used to raise 
awareness of the required standards of behaviour. 

Sanctions
In addition to its management of anti-bribery/
corruption, the Company also continues to 
monitor and review compliance across the 
Group’s businesses in connection with 
international sanctions.

42

AB Dynamics plc Annual Report and Accounts 2020

“ The Group is committed 
to acting ethically and 
with integrity in all our 
business dealings 
and relationships”

Strategic reportRisk management

Supporting the delivery
of our future growth

To ensure sustainable delivery of shareholder value, the Group has implemented a risk 
management framework and management structure that ensure risks are identified, 
assessed and mitigated wherever possible. It is recognised that certain risks are beyond 
the control of the Group; however, the Board is committed to the protection and 
enhancement of the assets and reputation of AB Dynamics.

Methodology
The Board has overall responsibility for the 
management and maintenance of systems 
and processes to manage risk and ensure 
delivery of our strategic priorities. 

Risk management responsibility is set 
out in the displayed structure. The Audit 
and Risk Committee has responsibility 
for reviewing the effectiveness of the 
risk management framework and internal 
controls and ensures that the Group is in 
full compliance with relevant regulations 
and laws, supported by the Company 
Secretary. Executive Directors have 
responsibility for overall management 
and delivery of the strategy, considering 
the risk environment and regular review 
of the risk management framework.

Senior management within the individual 
operating companies is then responsible 
for identifying and recording risks, 
implementing agreed mitigation actions, 
compliance with Group internal controls 
and ensuring compliance with relevant 
local laws and regulations.

Although the Group does not currently 
have a dedicated internal auditor, the 
function of internal control is carried 
out by Group Finance, supported by 
the Company Secretary. Its responsibility 
is to monitor compliance and conduct 
or, where appropriate, commission 
specific reviews.

Board

 > Overall accountability for corporate risk 

management and strategy

 > Determines overall risk appetite

Audit and Risk Committee
 > Reviews effectiveness of risk management 

framework and internal controls

 > Ensures compliance with relevant 

regulations and laws

Executive Directors

 > Management of the Group and delivery 

of the strategy

 > Monitoring and mitigation of key risks

 > Regular reviews of the risk 
management framework

Operating companies

 > Identify and record risks

 > Implementation of risk mitigation 
actions and compliance with 
internal controls and policies

 > Responsible for compliance with 
relevant laws and regulations

Internal control

 > Monitoring of compliance with 
internal controls and policies of 
the Group

 > Conducts or commissions 

specific reviews where necessary

AB Dynamics plc Annual Report and Accounts 2020

43

Strategic reportRisk management continued

The Board has developed 
the framework to identify 
and manage risks, set the risk 
appetite of the Group and 
determine the overall risk 
tolerance levels.
A bottom-up risk analysis is undertaken 
considering detailed individual risks that 
fit into four main categories: strategic, 
operational, financial and compliance. 
This is combined with a strategic top-down 
review to ensure that all appropriate risks 
are identified, assessed and quantified. 
Mitigation plans and actions are then put 
in place to ensure risks are reduced to a 
level that is as low as reasonably practicable.

The risks are assessed both pre- and 
post-mitigation to identify the overall 
risk level based on a combination 
of probability of occurrence and the 
magnitude of potential consequences. 
For identified risks that are considered 
by the Board to be material, the Board 
monitors specific actions to mitigate 
these risks. For all other risks, the actions 
are implemented at local management 
level and are reviewed periodically 
by Executive Directors.

5

1

Reporting

Identify internal  
and external risks

Monitor  
effectiveness  
of mitigation  
plans

AB Dynamics  
Risk Management 
Framework 

4

Assess and  
quantify risks

2

Manage and  
mitigate risk

3

Driving change 
Improving the way 
we manage our risks
The business has grown rapidly from a single 
UK entity to a multinational Group with seven 
operating units which brings additional 
challenges for managing risk.

We have expanded our risk management framework and 
implemented a new methodology to identify and mitigate 
risks at both the operating entity level and at a Group level. 
This enables effective monitoring of mitigating actions 
and ensures consistency with our strategic objectives.

44

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportPrincipal risks and uncertainties

Principal risks and uncertainties
The following section provides an overview of the principal risks and uncertainties that have the potential to impact the 
implementation of the Group’s strategy and business model.

Strategic
COVID-19
Risk

COVID-19 has the potential to adversely 
impact customer procurement decisions, 
supply chain and manufacturing 

Mitigation

 > Investment in ADAS and autonomy R&D required despite 

automotive downturn

 > Global spread of sales revenue provides some protection

 > Manufacturing is spread across several sites with protective 

measures implemented

 > Safety stocks held and dual sourcing implemented

 > Cash conservation measures implemented

Downturn or instability in major geographic markets or market sectors
Risk

Mitigation

Adverse changes in macroeconomic conditions 
or geopolitical risk in key territories or specific 
automotive markets could potentially reduce 
or delay demand for the Company’s products 
and services

 > Revenue spread across a range of geographic markets

 > Active safety and autonomous vehicle technology required despite 

automotive downturn

 > Reviewing options for entering adjacent markets

 > Constant monitoring of market trends, drivers and needs to ensure 

market leadership

Loss of major customers and change in customer procurement processes
Risk

Mitigation

Loss of a significant customer to competition 
or insolvency could result in reduced revenues

Change in procurement processes could lead 
to pricing pressure

 > Largest customer represents 5% of Group revenues

 > Continued product development and high levels of customer service 

to retain key customers

 > Long-term relationships with all key customers

Failure to deliver new products
Risk

Mitigation

With industry and regulatory development, 
the Group needs to ensure new product 
development responds to changes in the 
market with new products delivered on time 
and to budget

 > Process for identifying new product opportunities established

 > New product development process implemented 

Dependence on external routes to market
Risk

Mitigation

The Group uses several agents and resellers 
to address particular geographic markets:

 > Transitioning the Group to a direct sales model in key territories with 

offices in Germany, USA and Japan

 > Risk of reduced revenues if agreements 

 > The Company will maintain agents and resellers in other territories 

end at short notice

as appropriate

 > Limited control of market pricing with resellers

 > Potential financial consequences on termination

 >  Risks relating to financial consequences are understood and 
all transitions managed to minimise potential quantum of 
termination payments

Change

NEW

Change

Change

Change

Change

AB Dynamics plc Annual Report and Accounts 2020

45

Strategic reportPrincipal risks and uncertainties continued

Strategic continued
Acquisitions integration and performance
Risk

Mitigation

The Group has completed its first acquisitions 
and there is potential for acquisitions to not 
deliver the expected performance resulting 
in a potential financial impact

 > Extensive financial, commercial and legal due diligence

 > Appropriate warranties and indemnities from sellers

 > Use of earn-out deal structures to ensure management retention 

and incentivisation

 > Recruitment of senior management to support acquisitions, 

including finance

 > Close management and monitoring of business performance 

against budget

Operational
Cybersecurity and business interruption
Risk

Mitigation

Change

Change

Risk of malicious cyber attack on Company IT 
systems or significant failure of IT infrastructure, 
particularly with increased remote working

 > External audit completed during 2019 and recommended actions 

being implemented

 > Implementation of a new cloud-based CRM/ERP system during 2020/21

 > Implementation of enhanced security particularly relating to 

remote access

Competitor actions
Risk

Mitigation

Change

Competitors may develop new technologies 
and/or products which may restrict revenue 
growth. Competitors may establish physical 
assets in key locations

 > Constant product and technology development

 > Monitoring of competitors and the IP/patents to ensure no infringement 

on Company intellectual property

 > Monitoring of competitor product launches and territory actions

Loss of key personnel
Risk

In previous years the Company had dependence 
on a small number of key individuals which 
could affect future business growth if they left 
the Company

Mitigation

Change

 > Expansion of staff headcount and specific actions around 

succession planning and talent management

 > Strong staff retention rate with average length of service of more 

than five years with over two-thirds of employees recruited in the last 
two years

 > Recruitment and training of new management

 > Broadening of the senior management team 

Threat of disruptive technology
Risk

Mitigation

Change

Unforeseen new and novel technology 
displaces the need for Company products and 
services. Simulation potentially reduces the 
volume of physical testing products

 > Constant horizon scanning of new technologies

 > Engagement with customers and regulators to ensure we meet their 

current and future requirements

 > Established simulation capability and acquired rFpro to ensure the 

Company can address both virtual and real-world testing

46

AB Dynamics plc Annual Report and Accounts 2020

Strategic reportProduct liability
Risk

Risk that products supplied by the Group fail 
in service and result in a claim under 
product liability

Mitigation

Change

 > Robust product development process ensuring products are safe and 

fit for purpose

 > Established quality system to ensure that manufactured products meet 

the design standard

 > Suitably qualified and experienced engineering and technology staff

 > Product liability insurance policy in place

Failure to manage growth
Risk

Mitigation

Change

Rapid growth places demand on the Group’s 
management and resources. Suitable facilities 
are required to support the current and forecast 
demand of the market. Failure to ensure 
adequate capability and capacity could result 
in reduced revenues and/or growth

 > Strategic priority placed on the Group’s capability and capacity

 > Implementation of a five-year financial model which determines 

requirements for people, facilities and equipment

 > New Engineering Design Centre currently under construction with 

scope for further operating expansion

 > Implementation of appropriate IT infrastructure through comprehensive 
CRM/ERP system and implementation of interim inventory system prior 
to full ERP go-live

 > Overseas offices established in USA, Germany and Japan to support 

customers and products installed base

Mitigation

Change

 > Group Finance function monitors currency exposure forecasts

 > The majority of the Group’s revenues are contracted in GBP

 > Use of foreign currency contracts to hedge where appropriate

Mitigation

Change

Financial
Foreign currency
Risk

The Group operates internationally and 
is exposed to both transactional and 
translational foreign exchange risk. The Group 
is particularly exposed to the euro and US 
dollar. Exposure to the Chinese RMB and 
Japanese yen is expected to grow

The risk is enhanced by COVID-19 and Brexit 
uncertainty and related currency volatility and 
the recently established overseas entities

Credit risk
Risk

The Group has the potential to be exposed 
to bad debt risk from customers; however, 
there is no history of material bad debt 
in the business

 > Risk is assessed on a case by case basis and payment terms 

established according to risk

 > Advance payments and letters of credit used where appropriate

Compliance
Intellectual property/patents
Risk

The Group utilises its intellectual property 
to deliver product and service revenue. 
Intellectual property theft and/or infringement 
could adversely affect product sales

Mitigation

Change

 > The Group has patented technology where appropriate that covers 

the key sales territories

 > Where products are not able to be protected through patents, design 

features and/or encryption are used to protect the core IP

 > Continual review of current patent and IP status and review of new 

products/technology conducted to ensure IP is protected

AB Dynamics plc Annual Report and Accounts 2020

47

Strategic reportBoard of Directors

An experienced Board

A

R

N

Audit and Risk Committee

Remuneration Committee

Nomination Committee

Committee Chairman

Anthony Best
Non-Executive Chairman

Dr James Routh
Chief Executive Officer

Sarah Matthews-DeMers
Chief Financial Officer 

Appointed:
Founded Anthony Best Dynamics 
Limited in 1982 and joined the 
Board immediately following the 
IPO on 22 May 2013. 

Skills and experience:
Anthony graduated from 
Cambridge University in 
Mechanical Sciences Tripos 
(Engineering) and subsequently 
joined Rolls-Royce Cars in 1960 
working on vehicle suspensions. 
In 1963, he moved to Avon Rubber 
Limited working on the design and 
development of tyre manufacturing 
equipment, ultimately becoming 
Production Manager in 1965. In 1967, 
he joined Moulton Developments as 
Chief Engineer working on vehicle 
suspensions for cars, trucks and 
coaches. Following the closure 
of Moulton Developments in 1982, 
he founded Anthony Best Dynamics 
Limited. He is a Fellow of the Royal 
Academy of Engineering, Fellow 
of the Institution of Mechanical 
Engineers and is on the Court 
of the Worshipful Company 
of Engineers.

Number of Board 
meetings attended:
17 of 17

External appointments:
None

Appointed:
Joined the Company and was 
appointed to the Board on 
1 October 2018.

Appointed:
Joined the Company and was 
appointed to the Board on 
4 November 2019.

Skills and experience:
James brings significant 
engineering and management 
leadership gained across 
international businesses. Prior to 
joining the Group, James was 
Group Managing Director at 
FTSE 250 listed Diploma PLC 
for six years where he delivered a 
series of successful international 
acquisitions. His previous career 
involved engineering leadership 
positions predominantly in the 
aerospace and defence industry, 
including senior roles at Chemring 
Group PLC and Cobham PLC. 
James holds a PhD in engineering 
and is a Chartered Mechanical 
Engineer and Fellow of the Institution 
of Mechanical Engineers.

Number of Board 
meetings attended:
17 of 17

External appointments:
None

Skills and experience:
Sarah has extensive experience 
of financial management in public 
company environments, investor 
relations and strategic development. 
Most recently Group Finance 
Director of Carclo plc, Sarah was 
previously Director of Strategy 
at Rotork plc where she led a 
wide-reaching strategic review. 
Prior to this she was Deputy 
Finance Director at Avon Rubber plc, 
being part of the senior management 
team during a period of significant 
transformation. She began her 
career at PwC, working with many 
international manufacturing and 
technology companies. Sarah is a 
Chartered Accountant and Fellow 
of the ICAEW with a first-class 
degree in Accountancy Studies. 

Number of Board 
meetings attended:
16 of 16

External appointments:
None

48

AB Dynamics plc Annual Report and Accounts 2020

GovernanceA

R

N

A

R

N

A

R

N

Richard Hickinbotham
Non-Executive Director

Louise Evans
Non-Executive Director

Richard (Dick) Elsy
Non-Executive Director

Appointed:
Joined the Board and appointed 
Chairman of the Nomination 
Committee on 14 August 2017.

Appointed:
Joined the Board and appointed 
Chair of the Audit and Risk 
Committee on 6 April 2020.

Appointed:
Joined the Board and appointed 
Chairman of the Remuneration 
Committee on 1 August 2020. 

Skills and experience:
Richard holds a BSc in Mechanical 
Engineering from Imperial College 
and is a Chartered Accountant 
with over 30 years’ City experience. 
He is currently Head of Research 
at N+1 Singer and was previously 
in research management roles 
at Cantor Fitzgerald Europe and 
Charles Stanley Securities. He has 
held several senior positions at 
Investec and S G Warburg & Co. 
(acquired by UBS). In 2013 Richard 
was part of the advisory team that 
took the Company onto AIM.

Number of Board 
meetings attended:
17 of 17

External appointments:
Richard is Head of Research 
at N+1 Singer and a Non-Executive 
Director of Directa Plus Plc.

Skills and experience:
A qualified Chartered Accountant, 
Louise was previously Group 
Finance Director of Williams 
Grand Prix Holdings plc and 
most recently, Braemar Shipping 
Services plc.

Number of Board 
meetings attended:
11 of 11 

External appointments:
Louise is a Non-Executive Director 
and Chair of the Audit Committee 
of Gooch & Housego plc, 
Non-Executive Director of the 
International Foundation for Aids 
to Navigation and Non-Executive 
Director of SCB Brokers SA.

Skills and experience:
Dick is a career veteran from the 
automotive industry, with the bulk 
of his time spent at Land Rover 
and then Jaguar, where he was 
Engineering Director. He ran 
Torotrak plc, the innovator 
in traction drive technology, 
for several years.

Most recently Dick has been 
chairing the Ventilator Challenge 
UK Consortium, an extraordinary 
programme to repurpose the 
automotive, motorsport and aero 
industries to build thousands 
of complex medical devices 
in a matter of a few weeks.

Number of Board 
meetings attended:
2 of 2 

External appointments:
Dick is the Chief Executive of 
the High Value Manufacturing 
Catapult, a board member of the 
Aerospace Growth Partnership 
and a member of the Automotive 
Council’s Technology Group.

He is also on the council of 
the UKRI-STFC and supports 
the research and technology 
community through his 
board role with AIRTO.

AB Dynamics plc Annual Report and Accounts 2020

49

GovernanceChairman’s introduction to corporate governance

Maintaining good governance

Board and is cascaded to the Executive Team and 
through to the business units. It is important to the 
Board that we lead by example, and I am very pleased 
with the progress and improvements the Group has 
made in this financial year.

For further and more detailed explanations of how the 
Group applies the principles of good governance 
enshrined in the QCA Code please refer to the 
following sections of this Annual Report: 

•  Our Strategy pages 18–19 (Principle 1)

• 

 Statement of Corporate Governance pages 51–57 
(Principles 2, 3 and 5–10)

•  Sustainability pages 31–42 (Principle 3)

•  Risk Management pages 43–47 (Principle 4)

Further information on the Company’s compliance 
with the QCA Code can be found on the Group’s 
website, www.abdplc.com, on the AIM Rule 26 page.

The Board is committed to pursuing and maintaining 
very high standards of corporate governance and 
promoting ethical and sustainable values and behaviours 
consistently across the Group’s businesses. This 
report along with the sections detailed above aim 
to provide you with not only clear and meaningful 
explanations of how the Board and its Committees 
have discharged their governance duties but also 
how the Group actively promotes open and 
transparent discussions and welcomes constructive 
challenge in every aspect of the business.

Anthony Best
Non-Executive Chairman

25 November 2020

Anthony Best, Non-Executive Chairman

 “ Focus on good governance and risk 
management has been an important 
part of our response to COVID-19”

Dear shareholders
I am pleased to present AB Dynamics plc’s Corporate 
Governance Report for the year ended 31 August 2020. 
The Directors recognise the importance of good 
corporate governance and can confirm that we have 
continued to apply the Quoted Companies Alliance 
Corporate Governance Code (the ‘QCA Code’). The 
Board is fully supportive of the principles laid down 
in the Code and continues to review and improve 
the systems, policies and procedures that support 
the Group’s sustainability and governance practices. 

We recognise that good governance is fundamental 
to the success of the Group and these principles are 
the foundation of our strategy and decision-making 
processes throughout the business. Whilst appointments 
continue to be made on merit, this year the Board has 
actively widened its diversity in terms of background, 
age, experience, gender and perspective by appointing 
three new Directors: Dick Elsy as a Non-Executive Director 
and Chair of the Remuneration Committee and two 
new female Directors, Sarah Matthews-DeMers as Chief 
Financial Officer and Louise Evans as a Non-Executive 
Director and Chair of the Audit and Risk Committee. 
The Group’s attitude to good governance and the 
tenor of its implementation starts with the Company’s 

50

AB Dynamics plc Annual Report and Accounts 2020

GovernanceStatement of corporate governance

Our governance framework

The Board

Chair 

The Board of Directors (the ‘Board’) is collectively responsible 
to the Company’s shareholders for the long-term success of 
the Company. This responsibility includes matters of strategy, 
performance, resources, standards of conduct and accountability 
as well as having regard for our employees, customers, suppliers, 
and the impact of our activities on both the environment and the 
communities in which we operate. The Board also has ultimate 
responsibility for corporate governance, which it discharges either 
directly or through its Committees, as well as the structures 
described in this Statement of Corporate Governance.

The Chair is responsible for the leadership and overall 
effectiveness of the Board and for ensuring appropriate 
strategic focus and direction.

Its role is to:

His role is to: 

 > Determine the Group’s overall strategy and direction 

 > With the Chief Executive, demonstrate ethical leadership 

 > Establish and maintain controls, audit processes and risk 

management policies to ensure they counter identified risks 
and that the Group operates efficiently 

and promote the highest standards of integrity throughout 
the business 

 > Ensure effective operation of the Board and its Committees 

 > Approve budgets and review performance relative to those 

 > Set the agenda, style and tone of Board discussions to 

budgets and approve the financial statements 

promote constructive debate and effective decision making 

 > Approve material agreements and non-recurring projects 

 > Foster effective working relationships between the 

 > Approve Board appointments 

 > Review and approve Group-wide remuneration policies 

and executive remuneration 

 > Ensure effective communication with shareholders and other 
key stakeholders and make the Board aware of their views

 > Promote a corporate culture based on sound ethical values 

and behaviours

Executive and Non-Executive Directors, and support and 
advise the Chief Executive 

Chief Executive

Executive team

The Chief Executive is responsible for defining and proposing 
the strategic focus to the Board and for the day-to-day leadership 
of the business. 

Responsible for implementing the strategy, led by the 
Chief Executive.

His role is to: 

Its role is to:

 > Develop strategic proposals for recommendation to the Board 

 > Oversee the delivery of the Group’s strategy

and implement the agreed strategies 

 > Monitor the operational and financial performance 

 > Develop an organisational structure, establishing processes 

of the businesses

and systems to ensure that the Group has the capabilities and 
resources required to achieve its plans 

 > Allocate resources across the Group

 > Be responsible to the Board for the performance of the 

business consistent with agreed plans, strategies and policies 

 > Manage risk

 > Oversee the application of Group policies and 

governance procedures 

 > Develop and promote effective communication with 

shareholders and other key stakeholders

AB Dynamics plc Annual Report and Accounts 2020

51

GovernanceStatement of corporate governance continued

Our governance framework continued

Non-Executive Directors 
The Non-Executive Directors bring external perspectives and insight to the deliberations of the Board and its Committees, 
providing a range of knowledge and business or other experience from different sectors and undertakings (see their 
biographies on pages 48 to 49). They play an important role in the formulation and progression of the Board’s agreed 
strategy and monitor the performance of the executive management in the implementation of this strategy.

Where appropriate, matters are delegated to its three existing Committees (Nomination, Audit and Risk and Remuneration), 
which will consider them in accordance with their terms of reference. The Board has also decided to formalise its approach 
and raise the profile of ESG within the organisation with the creation of a new Committee in the forthcoming financial year; 
Louise Evans has agreed to chair the Committee. 

Nomination Committee
 > Board and Committee 

composition 

 > Succession planning 

 > Board diversity 

 > Executive and Non-
Executive Board 
appointments and 
strategy 

Audit and Risk Committee
 > External audit 

Remuneration Committee
 > Remuneration policy 

ESG Committee
 > Environmental policy

 > Financial reporting 

 > Remuneration principles 

 > Health and safety

 > Risk management and 

internal controls 

 > Incentive scheme design 
and setting of targets 

 > Internal audit

 > Executive and senior 

management 
remuneration

 > Diversity

 > People and potential

 > CSR and community 

engagement

 > Ethical, diverse and 
robust supply chains

Read more on 
pages 58–59

Read more on 
pages 60–61

Read more on 
pages 62–65

The Board of Directors
The Board is satisfied that each Director has the necessary 
time to devote to the effective discharge of their responsibilities 
and that, between them, the Directors have a blend of skills, 
experience, knowledge and independence suited to the 
Company’s needs and its continuing development. The powers 
of the Directors are set out in the Company’s Articles of 
Association (the ‘Articles’), which may be amended by way 
of a Special Resolution of the members of the Company. The 
Board may exercise all powers conferred on it by the Articles, 
in accordance with the Companies Act 2006 and other 
applicable legislation. The Articles are available for inspection 
online at www.abdplc.com and can also be seen at the 
Company’s registered office. The Board recognises the value 
of good corporate governance and can confirm that it has 
complied with the Quoted Companies Alliance Corporate 
Governance Code 2018 (the ‘QCA Code’) for the period under 

review, as required by the AIM Rules, as well as other corporate 
governance standards that are appropriate and relevant to our 
culture, status, profile, size and circumstances. 

This Statement of Corporate Governance is an explanation of 
how the Company has applied the ten principles of the QCA 
Code throughout the year. The Code and these standards are 
integrated into the Group’s operations and work to support the 
achievement of our strategic objectives. Whilst day-to-day 
operational decisions are managed by the Chief Executive 
Officer, certain strategic decision-making powers and authorities 
of the Company are reserved as matters for the Board.

Activities of the Board 
The Company’s governance framework is set out herein. The 
core activities and calendar of the Board and its Committees are 
planned on an annual basis and this framework forms the basic 
structure within which the Board operates. 

52

AB Dynamics plc Annual Report and Accounts 2020

GovernanceBoard meetings
The Board has six scheduled full Board meetings each financial 
year but will meet more frequently if required. During the period, 
the Board convened on 17 occasions, with additional meetings 
held to manage the Company’s response to the COVID-19 
pandemic. Whilst this increase is unlikely to be repeated in 
the next financial year, the Board has agreed to increase the 
minimum number of formal scheduled meetings to eight to allow 
for two additional meetings to be devoted solely to strategy. 

Dick Elsy (1 August 2020); the retirement of Bryan Smart (15 
January 2020); and both Graham Eves and Matthew Hubbard 
having stepped down from the Board on 31 August 2020 and 
10 June 2020 respectively. Each of the three independent 
Non-Executive Directors performs additional roles as Chair of 
the three current Committees: Audit and Risk, Nomination and 
Remuneration (as further detailed herein); Louise Evans has also 
agreed to chair the newly created ESG Committee. Anthony Best 
remains Non-Executive Chairman of the Board.

Wherever possible and practicable, the Board and its 
Committees receive appropriate and timely information 
including relevant Board Committee papers prior to each 
meeting, and a formal agenda is notified. Any Director can 
challenge proposals with decisions being taken after discussion. 
Any Director can ask for a concern to be noted in the minutes of 
the meeting which are circulated to all Directors. Specific actions 
arising from meetings are agreed by the Board or relevant 
Committee and then followed up by management. The Board is 
supported by the Audit and Risk, Remuneration and Nomination 
Committees, each of which has access to information, resources 
and advice that it deems necessary, at the Group’s cost, to 
enable each Committee to discharge its duties.

The Chair also meets separately with Non-Executive Directors 
without Executive Directors or other managers present. Debate 
and discussion at Board and Committee meetings is encouraged 
to be open, challenging and constructive. 

Attendance at Board meetings

Chair

Anthony Best

Executive Directors

James Routh

Sarah Matthews-De Mers

Matthew Hubbard

Non-Executive Directors

Richard Hickinbotham

Bryan Smart

Louise Evans

Graham Eves

Dick Elsy

17 of 17

17 of 17

16 of 16

12 of 13

17 of 17

2 of 4

11 of 11

17 of 17

2 of 2

Board changes and Board composition
As at 31 August 2020, the Board comprised a Non-Executive 
Chairman, two Executive Directors and three independent 
Non-Executive Directors. A biography of each Director in office 
at the end of the year is set out on pages 48 and 49. During the 
financial year, the following changes have altered the composition 
of the Board: the appointment of Sarah Matthews-DeMers 
(4 November 2019), Louise Evans (6 April 2020) and 

The composition of the Board is monitored by the Nomination 
Committee and the gender diversity of the Board has greatly 
improved during the financial year. The Board is satisfied that it 
has an effective and appropriate balance of skills and experience. 
The Board is also satisfied that it has a suitable balance between 
independence and knowledge of the Group to enable it to 
discharge its duties and responsibilities effectively. All Directors 
are encouraged to use their independent judgement and 
constructively challenge other Directors where appropriate.

Risk management and internal controls 
The Board is responsible for the Group’s system of internal 
controls and for reviewing the effectiveness of that system. It is 
designed to manage, rather than eliminate, the risk of failure to 
achieve the Group’s strategic objectives and can only provide 
reasonable but not absolute assurance against material damage, 
deficiency or loss. 

The Board monitors financial controls through the setting and 
approval of an annual budget and the regular review of monthly 
management accounts. Management accounts contain several 
indicators that are designed to reduce the possibility of error in 
the financial statements. 

The Group has in place defined authorisation levels for expenditure, 
the placing of orders and signing authorities. The daily cash 
movements of the Group are reconciled and monitored by the 
Finance department. The Group’s cash flow is also monitored 
by management. 

Each year on behalf of the Board, the Audit and Risk Committee 
reviews the effectiveness of these systems. This is achieved 
primarily by a comprehensive review of the risks within a business 
risk assessment matrix which covers both financial and non-financial 
issues potentially affecting the Group, and from discussions with 
the external auditor. 

Anti-corruption 
This year AB Dynamics plc has rolled out a revised Group-wide 
policy on anti-corruption that fully addresses the requirements of 
the Bribery Act 2010. This policy has been issued to each member 
of staff globally through the Company’s HR portal and individuals 
have been asked to ‘sign’ to acknowledge acceptance of its terms. 
Online anti-bribery training has also been rolled out to all UK 
based personnel to ensure and record continued and effective 
compliance, and overseas training is planned for 2021. 

AB Dynamics plc Annual Report and Accounts 2020

53

GovernanceStatement of corporate governance continued

The Board of Directors continued

Whistleblowing 
The Company’s Whistleblowing Policy is available on its website, 
www.abdplc.com. This policy provides the framework to 
encourage and give employees confidence to ‘blow the whistle’ 
and report irregularities. The Board aims to encourage openness 
and will support staff who raise genuine concerns in good faith 
under this policy, even if they turn out to be mistaken. All reports 
shall be investigated in line with the policy; however, there were 
no whistleblowing reports received during the period. The Board 
is not aware of any significant failings or weaknesses in the 
system of internal control. The principal risks which the Board has 
identified this year are set out in the section on Risk Management 
on pages 43 to 47 of the Strategic Report.

Matters reserved for the Board 
Matters reserved for the Board include, but are not limited to: 

 > strategy and management, including responsibility for the 

overall leadership of the Group, setting the Group’s values and 
standards, and overview of the Group’s operational management;

 > structure and capital, including changes relating to the Group’s 
capital structure and major changes to the Group’s corporate 
structure, including acquisitions and disposals, and changes 
to the Group’s management and control structure;

 > financial reporting, including the approval of the Annual 

Report and Accounts, half-yearly report, trading statements, 
preliminary announcement for the final results and dividend, 
treasury, and accounting policies;

 > internal controls, ensuring that the Group manages risk 
effectively by approving its risk appetite and monitoring 
aggregate risk exposures;

 > contracts, including approval of all major capital projects 

and major investments;

 > ensuring satisfactory communication with shareholders; and 

 > Board membership and other appointments, including 

changes to the structure, size and composition of the Board, 
and succession planning for the Board and senior management.

Board of Directors’ inductions and training 
Following appointment to the Board, all new Directors receive 
an induction tailored to their individual requirements. They are 
encouraged to meet and be briefed on the roles of key people 
across the Group and have open access to all business areas and 
employees to build up an appropriate level of knowledge of the 
business that extends beyond formal papers and presentations 
to the Board. These inductions cover some or all of the following 
(depending on the individual Director’s experience and what 
is appropriate for their role):

 > the nature of the Group, its business, markets and relationships;

 > meetings with the Company’s official appointed advisers 

including: registrar, solicitor, auditor, broker and nominated 
adviser (‘NOMAD’);

 > meetings with the relevant operational and functional 

senior management;

 > Board calendar, procedures, including meeting protocols, 
Committee activities and terms of reference, and matters 
reserved for the Board;

 > overviews of the business via monthly reports; and 

 > the Group approach to risk management.

Ongoing training and briefings are also given to all Directors, 
including external courses as required.

Board Committees 
Audit and Risk Committee 
Chaired by Bryan Smart until 15 January 2020 then by 
Richard Hickinbotham until 6 April 2020, when Louise Evans 
was appointed Chair 

Number of meetings in the year: 3

Role of the Committee 
The Audit and Risk Committee is responsible for ensuring that 
the financial performance of the Group is properly reported and 
monitored, and for meeting the auditor and reviewing the reports 
from the auditor relating to accounts and internal control 
systems. The Audit and Risk Committee will have discussions 
with the external auditor at least once a year without any 
Executive Directors being present. The Committee is also 
responsible for the review and management of the Company’s 
risk management framework.

Nomination Committee 
Chaired by Richard Hickinbotham 

Number of meetings in the year: 2

Role of the Committee 
The Nomination Committee is responsible for recommendations 
to the Board for the appointment of additional Directors or 
replacement of current Directors and for succession planning 
for the Company. During the year, the Nomination Committee 
has overseen the appointment of Sarah Matthews-DeMers, 
Louise Evans and Dick Elsy.

Remuneration Committee 
Chaired by Graham Eves until 1 August 2020, when Dick Elsy 
was appointed Chair

Number of meetings in the year: 5

Role of the Committee 
The Remuneration Committee reviews the performance of 
the Executive Directors and sets and reviews the scale and 
structure of their remuneration and the terms of their service 
agreements with due regard to the interests of the shareholders. 
In determining the remuneration of Executive Directors, the 
Remuneration Committee seeks to enable the Company to 
attract and retain Executives of high calibre. No Director is 
permitted to participate in discussions or decisions concerning 
his or her own remuneration. The Remuneration Committee 
meets as and when necessary.

ESG Committee
To be chaired by Louise Evans

Anticipated number of meetings per year: minimum of two, 
maximum of four

Role of the Committee
The aim of the Committee will be to further the sustainability of 
the Group, promote the continuous improvement of the Group’s 
ESG management and performance, promote and enhance 
the Group’s ESG work making sure it receives due attention 
and acknowledgement and become an ESG leader in our 
selected industries.

54

AB Dynamics plc Annual Report and Accounts 2020

GovernanceAttendance at Committee meetings

Audit and 
Risk Committee

Nomination
Committee

Remuneration
Committee

Anthony Best

James Routh

Sarah Matthews-DeMers

Matthew Hubbard

Richard Hickinbotham

Bryan Smart

Louise Evans

Graham Eves

Dick Elsy

3 of 3

3 of 3

3 of 3

1 of 2

3 of 3

0 of 1

2 of 2

3 of 3

1 of 1

2 of 2

0 of 0

0 of 0

0 of 0

2 of 2

0 of 0

0 of 0

1 of 2

0 of 0

5 of 5

0 of 0

0 of 0

0 of 0

5 of 5

1 of 1

2 of 2

5 of 5

1 of 1

Board effectiveness 
Independence of Non-Executive Directors 
Dick Elsy, Louise Evans and Richard Hickinbotham, as 
Non-Executive Directors, are independent of the Executive and are 
free to exercise independence of judgement. Richard Hickinbotham 
has the longest tenure of the Non-Executive Directors at just over 
three years; therefore, the Board does not believe any of our 
Non-Executives have formed associations with management 
or others that may compromise their ability to exercise independent 
judgement or act in the best interests of the Group. The Board 
is satisfied that no conflict of interest exists for any Director. 

All Non-Executives have been advised of the time required to fulfil 
the role prior to appointment and this requirement is included 
in their letters of appointment. The Board is satisfied that the 
Chairman and each of the independent Non-Executive Directors 
can devote sufficient time to the Group’s business. 

The Non-Executive Chairman, Anthony Best, is not considered 
to be independent by virtue of his substantial shareholding.

Diversity and equality 
This year the Board has appointed both a female Executive Director 
and a female Non-Executive Director; nevertheless, the Board 
remains committed to strengthening its diversity beyond gender 
to ethnic diversity, when appropriate opportunities arise. Diversity 
across a wide range of criteria is valued, including skills, knowledge 
and experience as well as gender, ethnicity, religion and sexual 
orientation. It is also committed to creating equality of opportunity 
where people are appointed on merit, and without any form 
of positive or negative discrimination. Whilst the Nomination 
Committee reviews the structure, size, diversity, balance and 
composition of the Board, the principal objective of the 
Nomination Committee is to ensure that all candidates 
are suitably qualified and experienced for the role. Additional 
information on diversity can be found on page 38 in our 
Sustainability section. 

Board evaluation 
The Board and its Committees review their skills, experience, 
independence and knowledge to enable the discharge of their 
duties and responsibilities effectively. To date, the Board has 
undertaken informal and ad-hoc evaluations of its performance 
during the course of each financial year. It was intended that 
this process should become more formalised; however, with a 
significant number of Director changes planned and undertaken 
during the course of the year it was decided that a more formal 
review would add more value in the next financial year.

Re-election 
All Directors are subject to re-appointment by shareholders 
at the first Annual General Meeting following their appointment 
and thereafter by rotation. If not re-appointed, he/she shall 
vacate office at the conclusion of the AGM. 

Liability insurance 
Each Director and Officer of the Company is covered by 
appropriate Directors’ and Officers’ (D&O) liability insurance 
at the Company’s expense in line with market practice.

The D&O insurance covers the Directors and Officers against 
the costs of defending themselves in legal proceedings taken 
against them in that capacity and in respect of any damages 
resulting from those proceedings. The insurance does not 
provide cover where the Director or Officer has committed 
a deliberate fraudulent or deliberate criminal act. 

Professional advice 
Each Director is entitled to obtain independent professional 
advice at the Company’s expense in furtherance of their duties 
as a Director of AB Dynamics plc. In addition, each Committee 
is authorised, through its terms of reference, to seek advice at 
the Company’s expense. 

Conflicts of interest
In the period, the Company has rolled out a new policy and 
procedures to deal with conflicts of interest; this policy applies 
to the Company’s Executives, Non-Executives and personnel. 

All Directors are also subject to a statutory duty under the 
Companies Act 2006 (the ‘Companies Act’) to avoid a situation 
where they have, or could have, a direct or indirect interest that 
conflicts, or possibly could conflict, with the Company’s interests. 

Directors of public companies may authorise conflicts and 
potential conflicts in accordance with the Companies Act where 
it is appropriate to do so and where the Articles of Association 
(the ‘Articles’) contain a provision to this effect. It is the Board’s 
contention that all authorisation powers are being exercised 
properly in accordance with the Company’s Articles.

Accountability 
The Board is responsible for ensuring that the Annual Report and 
Accounts, taken as a whole, presents a clear, fair and balanced 
assessment of the Group which provides the information 
necessary for shareholders to assess the Group’s performance, 
strategy and business model.

The Board receives a detailed report from the Chief Financial Officer 
which sets out the key matters that impact or could impact the 
Group’s financial statements and Annual Report and highlights 
areas of the financial statements where it has been necessary to 
rely upon a significant level of subjectivity. 

The Board also has access to all relevant information and reviews 
other periodic management information and RNS announcements. 
The draft Annual Report and Accounts are circulated to each 
member of the Board in sufficient time to allow challenge of the 
disclosures where necessary. The Directors’ Responsibilities 
Statement is set out on page 67 (within the Directors’ Report).

AB Dynamics plc Annual Report and Accounts 2020

55

GovernanceS172(1) statement and stakeholder engagement

Stakeholders (and why they matter to us)

Aims and objectives

How ABD engages with its stakeholders

Customers

ABD works with the biggest names in the 
automotive industry (including OEMs, 
proving grounds and motorsport teams).  
By focusing on their needs, we aim to 
improve our performance and build our 
relationships to promote the success of 
the Group.

Investors

The support of our investors is vital to 
the long-term performance and success 
of the Group. 

 > Delivery – on time and on budget

 > Safety 

 > Value 

 > Relationships

 > Regular contact through key account 
managers and support engineers

 > Programme of webinars

 > Attendance at industry events

 > Customer surveys

 > Financial performance 

 > Annual Report and Accounts 

 > Governance 

 > People and culture

 > AGM 

 > Investor section of ABD website,  

www.abdplc.com

 > Investor roadshows 

 > Results presentations 

 > Stock exchange announcements 

 > Investor visits and ad-hoc meetings

Employees

With over 270 employees spread 
across the globe, the engagement 
and commitment of our employees 
is key to the Group’s resilience and 
continuing success.

Supply chains

Our external supply chains are an 
integral part of our business and effective 
engagement with our suppliers is an 
essential element of our ability to perform.

Communities

The Group has long-term links with 
some of the communities within which it 
operates, most notably Bradford-on-Avon 
and the counties of Somerset and 
Wiltshire, where we are headquartered 
and where most of our employees 
are based.

 > Remuneration and reward 

 > Through sector and business unit 

 > Employee development 

 > Company reputation 

 > Health and safety 

 > Diversity and inclusion

line managers 

 > Inductions 

 > Employee training 

 > Code of Conduct 

 > HSE reviews 

 > Good working relationships 

 > Provision of policies to suppliers 

 > Supply chain resilience

 > Supplier conferences and workshops 

 > Prompt payment

 > Supplier due diligence

 > Support our local communities

 > Sponsorship and charitable donations

 > Encourage participation and diversity 

 > Employee volunteering

within STEM environment

 > Encourage participation within our 

industry segment

 > Demonstrate our commitment to the 

Armed Forces

 > University partnerships

 > STEM Ambassadors

 > Armed Forces Covenant, policy and 

career fairs

The Directors have acted in a way that they consider, in good 
faith, to be most likely to promote the long-term success of the 
Company for the benefit of the shareholders as a whole, while 
having regard for all stakeholders. We summarise what has been 
considered in the table above and provide more specific information 
below regarding the actions taken and how this has been achieved. 
The Directors believe that stakeholder engagement remains vital 
to building a sustainable business. Further information can also 
be found in the Sustainability section on pages 31 to 42.

How the Board fulfilled its S172 duties
Customers
The Company has a particularly wide and global customer 
base, serving all major vehicle manufacturers worldwide as well 
as myriad other players in the global automotive industry, some 
very large and some much smaller. The Group has established 

an enviable reputation for delivering the best quality test systems 
available in our markets, and we work hard to ensure this reputation 
is protected. This year, the Company has introduced a Key Account 
Management programme to identify our most strategically 
important customers worldwide and define how we would look 
after them. Each of our key accounts has a designated manager 
who acts as the point of contact and is also responsible for 
regular contact and visits. For some of this year, in-person visits 
have been difficult or impossible due to the COVID-19 pandemic, 
so we have made extensive use of videoconferencing to sustain 
these important relationships.

To understand how the Company and its products were perceived 
in their market, the Board has instigated a ‘Voice of the Customer’ 
exercise, focusing on our biggest business area: track testing. 
Many of our major customers participated, and this helped us to 
understand how our products and support were perceived by 

56

AB Dynamics plc Annual Report and Accounts 2020

Governanceour customers around the world. As a global organisation we 
learnt that our technical support is viewed very favourably and 
helped us to understand where we needed to address issues to 
ensure customers remain satisfied with our products and services. 
The Board considered these priorities in all its decisions, and for 
example, during the year, the Board reviewed several specific 
high value strategic bids to assess whether they addressed the 
customer’s key requirements.

Investors/shareholder engagement 
The Company’s investor relations are managed by the 
Chief Executive Officer and Chief Financial Officer with the 
support and assistance of the Company’s broker. The Company 
maintains regular contact with major shareholders to communicate 
the Group’s objectives. The Board is committed to communicating 
openly with shareholders to ensure that its strategy and performance 
are clearly understood; this is achieved through the Annual Report 
and the Interim Statement, trading and other announcements 
made on RNS and at the Annual General Meeting, where the 
Board encourages investors to participate. 

Following the announcement of the Group’s half year and full year 
results the Chief Executive Officer and Chief Financial Officer 
make presentations to institutional shareholders, private client 
brokers and investment analysts. Meetings and site visits are 
regularly held with existing and prospective institutional and 
other investors at which attendees have an opportunity to meet 
with senior management in the Group and gain a better 
understanding of the businesses’ product portfolios.

The Group also maintains a website (www.abdplc.com) which 
contains information on the Group’s businesses, corporate 
information and specific disclosures required under AIM Rules 
and the QCA Code. It contains up-to-date information for 
shareholders, which includes the Annual Report and Accounts 
for the past eight years (since its admission to AIM), a link to 
current share price information, and all announcements released 
via RNS. The website also contains factual data on the Group’s 
businesses, products and services and links to press releases. 

The Group discloses contact details on its website and on all 
announcements released via RNS. In addition, investor relations 
queries may be routed via the Group’s broker, Peel Hunt LLP, 
or its financial PR agency, Tulchan Communications. 

through several different channels during the year and 
specifically during the COVID-19 pandemic and the various 
country-specific lockdowns. The Board initiated two employee 
engagement surveys regarding the Company’s approach to 
working from home and subsequently on how employees 
felt about returning to the office. James Routh also provided 
employees with a regular ‘CEO Update’ during the period of 
home working providing employees of the Group with pertinent 
information, responding to ‘frequently asked questions’, 
disseminating performance figures of the business, and 
providing feedback on the survey results amongst other matters. 

The Board, particularly through the Remuneration Committee, 
considered these in its review of the Group’s resource strategy 
and its remuneration structures during the year, including in its 
decisions on the remuneration of the senior executive team 
(for more information, please see page 64). 

Supply chains
The Company’s engagement with the supply chain this year 
started well with supplier audit training for the internal team 
and a programme of supplier visits made by both buyers and 
key members of the management team. New targets for both 
on time delivery and quality Right First Time (‘RFT’) were agreed 
and significant improvements were achieved during the year, 
despite the COVID-19 pandemic and its effect on employees’ 
ability to travel.

The Group continues to collaborate closely with strategic supply 
partners and a new emphasis on Design for Manufacture and 
Assembly (‘DFMA’) as directed by the Board has led to the 
introduction of several new key suppliers. As the Company 
embeds the New Product Development (‘NPD’) process within 
our businesses, the use of suppliers with rapid prototyping 
capability has increased.

The Board has instigated the implementation of a new Enterprise 
Resource Management (ERP) system within its main UK subsidiary 
Anthony Best Dynamics Limited as the first stage of a global 
roll-out. This programme is now well underway, and the 
structuring of this system will allow the Company to automate 
several processes that are currently manual. This should improve 
many of the Company’s internal processes and systems 
including its supplier management. 

The Group’s Executives and Non-Executives are given regular 
updates as to the views of institutional shareholders and changes 
to significant shareholdings through research carried out ca. 
quarterly by the Group’s broker and adviser. 

Certain supply chain risks remain on the Company’s risk register 
and have been mitigated by the Company’s introduction of a 
dual sourcing strategy. See the Risk management section on 
page 43.

The Chairman and independent Non-Executive Directors will 
also attend meetings with investors and analysts as required, 
in addition to being available at the Group’s AGM to discuss any 
matter that shareholders might wish to raise. Formal feedback 
from shareholder meetings is also provided by the Group’s 
broker and discussion of these meetings and feedback is a 
standard item on the Board’s agenda. AGMs can be called with 
21 clear days’ notice in accordance with the Company’s Articles; 
for general meetings, other than AGMs, the Board will continue, 
in ordinary circumstances, to provide as much notice as possible 
and certainly no less than 14 working days.

Employees
The Board understands the Group’s long-term success depends 
on the engagement and commitment of its employees, which 
in turn depends on the Board considering their interests in its 
decision-making process. The Board has sought to improve 
communications and understand the interests of its employees 

Communities
The Group aims to build positive relationships with the 
communities which host its businesses. In the main, the 
individual businesses hold these relationships at a local level. 
Nevertheless, a new strategy was agreed by the Board in 
February 2020, which details the Company’s aims and objectives 
for its ESG programme and this has been trialled within the UK 
as an initial stage of its roll-out. This has subsequently improved 
transparency in the Company’s decision making in relation to 
ESG, as all proposed ESG activities and donations must meet at 
least two of the Company’s ESG objectives to be considered for 
funding. For more information on the Company’s ESG strategy 
and details of the activities undertaken within the year, please 
see page 39. Since the implementation of the updated ESG 
strategy the Company has worked with local communities to 
transition to the new arrangements. 

AB Dynamics plc Annual Report and Accounts 2020

57

GovernanceNomination Committee report

Maintaining an appropriate
balance of skills, experience
and independence

Dear shareholders
It has been another active year for the Nomination 
Committee and I am pleased to provide an update 
on the work of the Committee, which consists of the 
three independent Non-Executive Directors: Dick Elsy, 
Louise Evans and me as Chairman. Membership of the 
Committee changed during the financial year with 
Bryan Smart retiring from the Board at the Annual 
General Meeting and Graham Eves at the end of 
August 2020. The Committee held two formal 
meetings during the last twelve months.

Responsibilities
The Committee is responsible for reviewing the size, 
structure, composition and independence of the 
Board, and for succession planning. The Committee 
also manages the search for and selection of suitable 
candidates for the appointment or replacement 
of Directors. Recommendations are made to the 
Board for the appointment of new Executive and 
Non-Executive Directors and their re-appointment 
following retirement by rotation. The Committee is 
focused on recruiting the best available talent, based 
on merit and assessed against objective criteria of 
skills, knowledge, independence and experience. The 
primary objective is to ensure AB Dynamics benefits 
from strong leadership and that the Board continues 
to operate in an open and transparent manner. Diversity 
and gender inclusiveness span the whole Group and 
are important and enduring considerations in the 
search for, and selection of, Board members. The 
Committee’s terms of reference can be found on 
the Group’s website.

Richard Hickinbotham, Nomination Committee Chair

No. of meetings

2

Nomination Committee members
 > Richard Hickinbotham (Chair) 

 > Dick Elsy (appointed 1 August 2020)

 > Louise Evans (appointed 6 April 2020)

 > Graham Eves (retired 31 August 2020)

 > Bryan Smart (retired 15 January 2020)

“ The Board operates in an 
open and transparent manner 
providing an environment 
for constructive challenge 
and support”

58

AB Dynamics plc Annual Report and Accounts 2020

GovernanceBoard evaluation 
There have been significant changes to the Board 
over the last two years and the skills and experience 
of Board members are set out in their biographies on 
pages 48 to 49 of this Annual Report. The experience 
and knowledge of each of the Directors is considered 
to give them the ability to constructively challenge 
strategy and to scrutinise the performance of the 
Group. The Board had previously agreed that a formal 
internal review process would be conducted as soon 
as practical after the arrival of the new Chief Financial 
Officer. In view of the subsequent changes to the Board 
it has been decided to conduct this review after the 
interim results have been published in April 2021. 
In the meantime, evaluation of the performance of 
individual Board members has continued to be 
implemented in an ad-hoc manner. In conjunction 
with the Chairman, the Committee keeps Board 
evaluation processes under review and will consider the 
appointment of external evaluators at an appropriate 
time in the development of the Group having regard 
to the scale and complexity of its activities. At this time 
the Board is operating in an open and transparent 
manner, and in an environment of trust with all Board 
members having the freedom to express opinions for 
the benefit of the business. 

Richard Hickinbotham
Nomination Committee Chair

25 November 2020

Review of activity 
As announced on 27 November 2019, Bryan Smart 
informed the Board of his decision not to offer himself 
for re-election as a Non-Executive Director at the 
Annual General Meeting held on 15 January 2020. 
A search for a replacement Non-Executive Director 
with a strong financial background was commenced, 
with the Board also agreeing that it would benefit 
from the recruitment of an additional Non-Executive 
Director with a strong and relevant industry background. 
The Committee engaged the services of an external 
search firm, Independent Search Partnership, to help 
identify appropriate candidates for each Non-Executive 
position. Members of the Committee, the Chairman 
and other Executive Directors interviewed shortlisted 
candidates. Following recommendations to the 
Board, Louise Evans and Dick Elsy were appointed 
Non-Executive Directors of the Group and respectively 
Chair of the Audit and Risk Committee on 6 April 2020 
and Chair of the Remuneration Committee on 
1 August 2020. 

After more than seven years as a Non-Executive Director 
and an involvement with the Group beginning before 
IPO in May 2013, it was announced on 30 July 2020 
that Graham Eves would be stepping down from his 
position as Chair of the Remuneration Committee 
on 1 August 2020 and retiring from the Board on 
31 August 2020. 

During the financial year there were also two 
Board changes amongst the Executive Directors. 
On 4 November 2019, the Group was delighted 
to welcome Sarah Matthews-DeMers, who joined 
AB Dynamics as Chief Financial Officer, and on 
10 June 2020 it was announced that Matthew Hubbard, 
Chief Technology Officer, had stepped down from 
the Board for personal reasons. The Board is 
comfortable with the current balance of Executive and 
Non-Executive Directors and has no plans at this time 
to appoint an additional Executive Director.

“ On 4 November 2019, the Group 
was delighted to welcome 
Sarah Matthews-DeMers, 
who joined AB Dynamics as 
Chief Financial Officer”

AB Dynamics plc Annual Report and Accounts 2020

59

GovernanceAudit and Risk Committee report

Monitoring all aspects of
financial reporting and risk

Dear shareholders
I am pleased to present my first report as Chair of 
the Audit and Risk Committee, having taken over 
the appointment from Bryan Smart on 6 April 2020. 
Bryan served as Chair of the Committee for more 
than six years and I would like to convey the Board’s 
thanks for his contribution to the Committee during 
this period.

Audit and Risk Committee role 
and activities
The Committee’s responsibilities are set out in 
its terms of reference which are available on the 
Company’s website. The Committee reviews its terms 
of reference annually and recommends to the Board 
any changes required as a result of the review.

The key roles and responsibilities of the Committee 
are as follows:

 > to review the Group’s risk management framework 

and ensure adherence to policies and effectiveness 
of mitigating actions; 

 > to advise the Board on whether the Committee 

believes the Annual Report, taken as a whole, is fair, 
balanced and understandable through review of 
the accounting policies and significant judgements 
used in the Group’s accounts;

 > to manage the appointment of the Group’s external 
auditor and assess the effectiveness of the audit 
and auditor independence including the policy of 
inviting the auditor to bid for non-audit services as 
and when required;

 > to review the internal control environment and 
consider the need for an internal audit function;

 > to review whistleblowing procedures and other 

Group policies as relevant; and

 > to monitor compliance with the UK corporate 

governance guidelines contained in the Quoted 
Companies Alliance (‘QCA’) Code in respect of 
audit and risk committees.

Activities during the year
The Committee met three times during the financial year 
under review, and also privately with the external auditor.

Louise Evans, Audit and Risk Committee Chair

No. of meetings

3

Audit and Risk Committee members
 > Louise Evans (Chair) (appointed 6 April 2020)

 > Dick Elsy (appointed 1 August 2020)

 > Richard Hickinbotham

 > Bryan Smart (retired 15 January 2020)

 > Graham Eves (retired 31 August 2020)

“ Focus on business risks 
has become increasingly 
important in response to 
COVID-19”

60

AB Dynamics plc Annual Report and Accounts 2020

GovernanceMeetings of the Committee were attended, at the 
invitation of the Chair, by the Chairman of the Board, 
the Chief Executive Officer, the Chief Financial 
Officer and the external auditor. The Committee met 
with the external auditor twice during the year without 
the Executive Directors being present. The Company 
Secretary acted as secretary to the Committee.

The Committee considered:

 > the content of the Group’s interim and preliminary 
results announcements and the Annual Report and 
whether the Annual Report was fair, balanced 
and understandable;

 > the appropriateness and disclosure of accounting 

policies, key judgements and key estimates;

 > the Group’s risk management framework, along 
with a review of the annual risk assessment and 
mitigating actions;

 > the effectiveness of the Group’s internal control 
environment and how this can be strengthened 
through the design and implementation of the 
new ERP system;

 > the Group’s going concern status and viability 

statements, particularly with regard to the impact 
of COVID-19;

 > the cybersecurity response to additional risks 

arising from increased remote working;

 > the appropriateness of the Group’s 

insurance arrangements;

 > the audit plan including scope and 

materiality thresholds;

 > the effectiveness and independence of the external 
auditor as well as non-audit services provided; and

 > the external auditor’s report on the full year results 

and consideration of the points raised.

The QCA Code has recommended extending the 
activities of the Committee to include:

 > demonstrating involvement throughout the annual 

reporting cycle;

 > reviewing the Committee’s terms of reference 

at least annually; and

 > continuous improvement of the assessment of the 
Group’s internal control and risk management activities.

These recommendations were implemented by the 
Committee during the year.

Significant accounting judgements
The Audit and Risk Committee reviewed the 
appropriateness of the Group’s interim and full year 
financial statements, including the consideration of 
significant accounting judgements made by management, 
taking into account the reports of the CFO and the 
external auditor. The main areas of focus considered 
by the Committee were as follows:

 > Review of the recoverability of goodwill and other 
intangible assets. The Committee considered the 
carrying value of goodwill and intangible assets in 
relation to rFpro and DRI against the latest forecasts 
for the businesses concerned and the future 
strategic plan for the Group. The Committee was 
satisfied that no impairment is required.

 > Review of revenue recognition on long-term contracts. 
The Group has established processes in relation 
to estimating the stage of completion, milestones 
and expected profitability of long-term contracts. 
The Committee reviewed these assumptions and 
was satisfied that they are appropriate.

 > Review of the going concern assumption. The 

Group has substantial cash resources in the current 
environment; particular emphasis was placed on the 
review of the going concern assessment and viability 
statement. The Committee reviewed the adequacy 
of the Group’s financial resources to ensure there is 
sufficient headroom to enable the Group to continue 
trading for the foreseeable future. The Group’s future 
funding requirements were also considered. Based on 
its review of the Group’s forecasts and discussions with 
the external auditor, the Committee recommended to 
the Board the adoption of the going concern basis for 
the preparation of the interim and full year results.

The Committee reviewed the form and content of the 
2020 Annual Report and confirmed to the Board that, 
taken as a whole, the Annual Report is fair, balanced 
and understandable. The Committee also concluded 
that the Annual Report provides the information 
necessary to assess the Group’s position and 
performance, business model and strategy. 

External auditor objectivity and independence
The Audit and Risk Committee reviewed the 
independence and objectivity of the external auditor 
and the effectiveness of the audit process. The 
Committee received confirmation from the auditor 
that it had complied with independence rules and 
with the Ethical Standards for Auditors. Having 
reviewed the audit plan, audit findings report and 
enquiries of management, the Committee concluded 
that audit effectiveness was satisfactory.

The Committee also reviewed the nature, extent, impact 
on objectivity and cost of non-audit services provided 
by the auditor. During the year, Crowe provided tax 
advice regarding recoverability of VAT and also provided 
assistance in compilation of the tax returns and filings 
for the year ended 31 August 2019. Due to the nature 
of the work and the fact that at £7,000, non-audit 
fees were not significant, the Committee concluded 
that the external auditor was independent during the 
financial year. However, tax advisory and compliance 
services will no longer be performed by Crowe.

The auditor independence policy, which was adopted by 
the Committee during the year, prohibits the provision of 
certain non-audit services by the external auditor, in line 
with regulatory requirements and UK ethical guidance. 

Crowe has been the Group’s external auditor for a number 
of years. In light of this and the continued expansion 
of the Group, the Committee will consider annually 
whether the re-appointment of Crowe remains appropriate. 
The Committee has recommended that Crowe be 
appointed as auditor for the year ending 31 August 2021.

Louise Evans
Audit and Risk Committee Chair

25 November 2020

AB Dynamics plc Annual Report and Accounts 2020

61

GovernanceRemuneration Committee report

Aligning performance
to remuneration

Dear shareholders
I am pleased to present my first report as Chair of 
the Remuneration Committee, having taken over the 
appointment from Graham Eves on 1 August 2020. 
Graham served as Chair of the Committee for more 
than six years and I would like to convey the Board’s 
thanks for his contribution to the Committee during 
this period.

The report comprises: 

 > my annual report on the activities of the 

Remuneration Committee during the year;

 > the annual report on remuneration, which explains 

how the Directors’ remuneration policy was 
implemented in 2020;

 > a summary of the Directors’ remuneration policy; and

 > an overview of how the policy will be implemented 

in 2021.

The AB Dynamics remuneration approach is to ensure 
the Company can motivate, incentivise and attract 
senior management to deliver continued, long-term 
sustainable shareholder value. During 2019, we revised 
our remuneration policy to reflect the rapidly changing 
nature of the business and to ensure attraction and 
retention of key staff. The policy considers remuneration 
packages at companies of similar size and market 
capitalisation that are of similar complexity to 
AB Dynamics.

To assist with the review of current and future 
executive remuneration the Committee engaged 
PwC to ensure alignment with current market best 
practice for AIM listed companies. The Committee 
remains satisfied that remuneration packages 
remain appropriate.

The Remuneration Committee has been established 
by the Board and is responsible for the remuneration 
of the Executive Directors and the Chairman. 
All members of the Committee are independent 
Non-Executive Directors. The Committee’s 
responsibilities are set out in its terms of reference, 
which are available on the Company’s website. I act 
as secretary to the Committee. 

Dick Elsy, Remuneration Committee Chair

No. of meetings

5

Remuneration Committee members
 > Dick Elsy (Chair) (appointed 1 August 2020)

 > Louise Evans (appointed 6 April 2020)

 > Richard Hickinbotham

 > Graham Eves (retired 31 August 2020)

 > Bryan Smart (retired 15 January 2020)

“ Our policy reflects market 
best practice”

62

AB Dynamics plc Annual Report and Accounts 2020

GovernanceDuring the year, the Committee considered:

 > salary reviews for the Executive Directors;

 > the 2020 annual bonus plan outturn;

 > approval of the 2021 annual bonus plan financial targets and personal objectives for the Executive Directors;

 > approval of 2021 LTIP awards and performance conditions; and

 > review of the Directors’ remuneration report.

Performance outcomes
As set out in the strategic review, despite the challenging environment, AB Dynamics has demonstrated the resilience of its business 
model and good progress has been made during the year against our short and longer-term objectives. 

Performance against the 2020 annual bonus plan is explained in more detail below but in summary the financial targets were not 
achieved and therefore no bonus is payable in this respect. Current business objectives were achieved and the total bonus payable 
is therefore 30% of maximum.

Implementation for 2021
Base salaries were reviewed and, while the policy is to move salary levels progressively towards median levels for companies 
of similar size and complexity, given the current environment, for 2021 the Committee felt it appropriate to delay this progression 
and approved an increase of 3% for all Executive Directors to take place from 1 January 2021. 

No other changes are proposed to the implementation of the Directors’ remuneration policy for 2021.

Remuneration policy
The tables below detail the elements of Executive Director and Non-Executive Director rewards as set out by our revised 
remuneration policy.

Executive Directors
Element

Purpose

Operation

Maximum opportunity

Performance metrics

Base salary

To attract and retain 
Executive Directors with 
the required skills and 
experience to deliver 
growth strategy

Base salaries are reviewed 
on an annual basis with 
any changes effective 
1 September each year

Pensions

Competitive to market 
to reward sustained 
contribution by 
Executive Directors

Annual performance 
related bonus

To reward and 
incentivise based on 
the achievement of 
the budget and other 
business related 
objectives

Contributions to 
a Director’s pension 
as appropriate. This may 
include contribution to a 
money purchase scheme 
or payment of a cash 
allowance where 
appropriate

Financial and non-financial 
performance targets are 
set and reviewed by the 
Remuneration Committee

20% of any bonus earned 
is deferred into shares for 
three years

There is no maximum 
salary although salary 
levels are set to 
progressively move 
towards median levels 
for companies of similar 
size and complexity

Base salary levels and 
corresponding increases 
are based on individual 
experience, skills and 
Company performance 
along with competitiveness 
against similar companies

Maximum Company 
contribution of 10%

No performance metrics 
applicable

Maximum of 125% of 
base salary for the Chief 
Executive Officer and 
100% for the Chief 
Financial Officer

On target performance 
is 60% of maximum 
and performance below 
threshold results in 
zero payment

The majority of the 
bonus is related to 
financial performance 
criteria based on the 
budget approved by the 
Board. A proportion of 
the potential bonus 
relates to current 
business objectives

AB Dynamics plc Annual Report and Accounts 2020

63

GovernanceRemuneration Committee report continued

Remuneration policy continued 

Executive Directors continued
Element

Purpose

Long Term 
Incentive Plan  
(‘LTIP’)

To align Executive 
Directors to the delivery 
of the long-term strategy 
of the Group and provide 
long-term value for 
shareholders

Operation

Maximum opportunity

Performance metrics

The maximum opportunity 
is nil-cost options to the 
value of 125% of base 
salary for the Chief 
Executive Officer and 
100% of base salary for 
the Chief Financial Officer

Awards will be granted 
subject to the achievement 
of targets set by the 
Remuneration Committee 
for EPS growth and Total 
Shareholder Return (TSR) 
vs the AIM 100

No more than 25% of the 
award will be payable at 
threshold performance

Performance is assessed 
against rolling three-year 
performance periods. 
Awards vest at the end 
of the three-year 
performance period with 
60% released after year 
three and 20% in each of 
the following two years

Shareholding objectives 
apply to ensure Executive 
Directors build up to a 
minimum of 150% of 
salary within five years

Non-Executive Directors
Element

Purpose

Chairman and 
Non-Executive 
Directors’ fees

To attract and 
retain a Chairman 
and independent 
Non-Executive Directors 
with the required skills 
and experience 

Operation

Maximum opportunity

Performance metrics

Paid monthly in arrears 
and reviewed each year. 
Any reasonable business 
related expenses can be 
reimbursed

The Chairman’s and 
Non-Executive Directors’ 
fees are determined by 
relevant benchmark data

Annual review by 
the Board

Annual report on remuneration

Remuneration for Executive Directors for the year ended 31 August 2020

£’000

Base salary

Pensions

Annual performance bonus

Gain on exercise of share options

Total

James Routh1

Sarah Matthews-DeMers2

Matthew Hubbard3

2020

310

31

116

173

630

2019

220

2

165

—

387

2020

196

20

59

—

275

2019

—

—

—

—

—

2020

158

16

—

931

1,105

2019

128

13

120

—

261

1 

 James Routh commenced as Chief Executive Officer on 1 October 2018, which equates to a full year equivalent salary for 2019 of £240,000.

2  Sarah Matthews-DeMers commenced as Chief Financial Officer on 4 November 2019, which equates to a full year equivalent salary for 2020 of £235,000.

3   Matthew Hubbard retired from the Board on 10 June 2020. Remuneration in relation to the period prior to 10 June 2020 was as follows: base salary £140,000, 

pension £14,000. The remainder related to his employment after 10 June 2020 by AB Dynamics Limited.

Fees for Non-Executive Directors for the year ended 31 August 2020

£’000

Fees

Anthony Best

Graham Eves1

Bryan Smart2

Richard Hickinbotham

Louise Evans3

Dick Elsy4

2020

2019

2020

75

75

45

2019

40

2020

19

2019

40

2020

45

2019

40

2020

2019

2020

19

—

4

2019

—

1  Graham Eves retired from the Board on 31 August 2020.

2  Bryan Smart retired from the Board on 15 January 2020.

3  Louise Evans was appointed to the Board on 6 April 2020.

4  Dick Elsy was appointed to the Board on 1 August 2020.

64

AB Dynamics plc Annual Report and Accounts 2020

GovernanceBasic pay
Executive Directors are paid a basic salary together with annual bonus payments based on the achievement of Group targets. In addition, 
Executive Directors receive benefits in kind including medical expenses and participation in the Group’s share option scheme.

Non-Executive Directors are paid a fee to attend Board meetings and to serve as members of the Audit and Risk, Nomination and 
Remuneration Committees.

Directors’ pension arrangements
During the year three Directors accrued benefits under the Group’s defined contribution pension scheme.

Directors’ interests in shares
Directors’ interests in the shares of the Company, including related parties, were as follows:

Anthony Best*

James Routh*

Matthew Hubbard*

Bryan Smart*

Ordinary shares of 1p each

5,926,107

6,646

1,668

655

*  These individuals’ shareholding includes the shareholding of persons closely associated with them.

Directors’ interests in share options

Exercise
price
(pence)

As at
1 September
2019

Awarded
during
the year

Exercised
during
the year

As at
31 August
2020

Grant date

Earliest date
for exercise

Latest date
for exercise

James Routh

9 November 2018

1,230

100,000

—

33,333

66,667 9 November 2020 9 November 2028

Sarah  
Matthews-DeMers

4 December 2019

2,140

— 60,000

— 60,000 4 December 2020 4 December 2029

Share awards made during the year
As part of the transition to the new LTIP scheme, the Committee has approved the phasing out of the existing share option scheme 
for Executive Directors. The Company awarded 60,000 options under the existing scheme to Sarah Matthews-DeMers and 60,000 
options to Matthew Hubbard, vesting over a two-year period ending November 2021. 

AB Dynamics plc Long Term Incentive Plan
The AB Dynamics plc Long Term Incentive Plan was adopted in January 2020. Under the plan, awards will be made annually to key 
employees based on percentage of salary or management grade. Subject to the satisfaction of the required TSR performance criteria 
and EPS financial performance, these grants will vest upon publication of the results of the Group three years after the grant date.

James Routh

Sarah Matthews-DeMers

Matthew Hubbard

Share awards
 made during 2020

Basis on which 
award made

Grant date

Vesting date

18,278

125% of salary

17 January 2020 30 November 2022

11,085

100% of salary

17 January 2020 30 November 2022

8,491

100% of salary 

17 January 2020 30 November 2022

Directors’ contracts
The Executive Directors have rolling service contracts that are subject to twelve months’ notice. The Chairman and Non-Executive 
Directors do not have contracts of service. 

Ratio of CEO remuneration to employee remuneration
The Chief Executive Officer’s total remuneration of £630,000 compares against average employee remuneration of £64,000.

Dick Elsy
Remuneration Committee Chair

25 November 2020 

AB Dynamics plc Annual Report and Accounts 2020

65

GovernanceDirectors’ report

This section contains information which the Directors are 
required by law and regulation to include within the Annual 
Report and Accounts. The Directors who held office during 
the year are set out on pages 48 and 49. 

Shareholders

Incorporation and principal activity
AB Dynamics plc is domiciled in England and registered in 
England and Wales under Company Number 8393914. At the 
date of this Report there were 22,584,184 ordinary shares of 1p 
each in issue, all of which are fully paid up and quoted on the 
London Stock Exchange’s AIM market. The principal activity of 
the Group is the design, manufacture and supply to the global 
automotive industry of advanced testing and verification 
products and services for ADAS systems, autonomous vehicle 
technology and vehicle dynamics. A description and review of 
the activities of the Group during the financial year and an 
indication of future developments is set out on pages 10 to 12. 

Annual General Meeting
The Annual General Meeting (AGM) will be held at 11am on 
Wednesday 13 January 2021 at the Company’s headquarters 
– Middleton Drive, Bradford-on-Avon, Wiltshire, BA15 1GB. The Notice 
of the AGM, which is a separate document, will be sent to all 
shareholders and will be published on the AB Dynamics plc website. 

Substantial shareholdings
At 30 September 2020, the Company had been notified of the 
following interests amounting to 3% or more of the voting rights 
in its ordinary share capital:

Anthony Best

Castlefield Investments

Naemi Best

Canaccord Genuity Wealth Management

BlackRock Investment Management

Liontrust Asset Management

Tellworth Investments

Charles Stanley

Hargreaves Lansdown Asset Management

Percentage
of ordinary
share capital

19.73

13.3

6.5

5.8

4.6

3.9

3.5

3.5

3.0

As far as the Directors are aware, there were no other interests 
above 3% of the issued ordinary share capital.

Share capital
The rights attaching to the Company’s ordinary shares, as well 
as the powers of the Company’s Directors, are set out in the 
Company’s Articles of Association, copies of which can be 
obtained from the Group Company Secretary and are available 
on the Company’s website. The Company is not aware of any 
agreements between shareholders that may result in restrictions 
on the transfers of securities and/or voting rights. No person 
holds securities in the Company carrying special rights with 
regard to control of the Company. The Company’s Articles 
of Association may be amended by special resolution of the 
Company’s shareholders.

66

AB Dynamics plc Annual Report and Accounts 2020

Restrictions on transfer of shares
The Board may in its absolute discretion refuse to register a 
transfer of a certificated share that is not fully paid, provided that 
the refusal does not prevent dealings in shares in the Company 
from taking place on an open and proper basis. The Board may 
also refuse to register a transfer of a certificated share, unless 
the instrument of transfer is: 

(i) 

 duly stamped or duly certified or otherwise shown to the 
satisfaction of the Board to be exempt from stamp duty, 
lodged at the Transfer Office or at such other place as the 
Board may appoint and (save in the case of a transfer by a 
person to whom no certificate was issued in respect of the 
shares in question) accompanied by the certificate for the 
shares to which it relates, and such other evidence as the 
Board may reasonably require to show the right of the 
transferor to make the transfer and, if the instrument of 
transfer is executed by some other person on his behalf, 
the authority of that person so to do; 

(ii)  in respect of only one class of shares; and

(iii)  in favour of not more than four persons jointly. 

There are no other restrictions on the transfer of ordinary shares 
in the Company except certain restrictions which may from time 
to time be imposed by laws and regulations (for example insider 
trading laws); or where a shareholder with at least a 0.25% 
interest in the Company’s certificated shares has been served 
with a disclosure notice and has failed to provide the Company 
with information concerning interests in those shares. 

Related party disclosures (AIM Rule 19)
There is no information to be disclosed by the Company 
in respect of related party transactions, except for: 

 > share options and long-term incentive schemes awarded to 

Executive Directors (see the Remuneration Committee Report);

 > provision of services by controlling shareholder (see the 

Remuneration Committee Report); and 

 > agreements with controlling shareholders (see related party 

note 24 of the Accounts).

Other governance and compliance requirements
Details of the Company’s energy usage and carbon emissions 
can be located within the Sustainability section of the Strategic 
Report on page 31. For details of the Group’s activities in the field 
of research and development please see the Our Markets section of 
the Strategic Report on page 16. The Company’s S172(1) 
Statement and details of how the Company has managed its 
business relationships can be located within the Governance 
section of this Report on page 56. Details of the Directors’ and 
Officers’ liability insurance in place are detailed on page 55 in the 
Governance section of this Report. No other indemnities were 
offered or in place during the period.

Governancemust not approve the financial statements unless they are satisfied 
that they give a true and fair view of the state of affairs of the 
Group and Parent Company and of their profit or loss for that 
year. In preparing each of the Group and Parent Company 
financial statements, the Directors are required to: 

 > select suitable accounting policies and apply them consistently; 

 > make judgements and accounting estimates that are 

reasonable and prudent;

 > state whether applicable accounting standards have been 
followed, subject to any material departures disclosed and 
explained in the financial statements; and 

 > prepare the financial statements on the going concern basis 
unless it is inappropriate to presume that the Group and the 
Parent Company will continue in business.

The Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the Parent Company’s 
transactions and disclose with reasonable accuracy at any time 
the financial position of the Parent Company and enable them to 
ensure that the financial statements comply with the Companies 
Act 2006. They are also responsible for safeguarding the assets 
of the Parent Company and hence for taking reasonable steps 
for the prevention and detection of fraud and other irregularities. 

They are further responsible for ensuring that the Strategic 
Report and the Report of the Directors and other information 
included in the Annual Report and Accounts is prepared in 
accordance with applicable law in the United Kingdom. 

The maintenance and integrity of the AB Dynamics plc website 
is the responsibility of the Directors; the work carried out by 
the auditor does not involve the consideration of these matters 
and, accordingly, the auditor accepts no responsibility for any 
changes that may have occurred in the accounts since they 
were initially presented on the website. 

Legislation in the United Kingdom governing the preparation and 
dissemination of the accounts and the other information included 
in Annual Reports may differ from legislation in other jurisdictions. 

This responsibility statement was approved by the Board of 
Directors on 25 November 2020 and is signed on its behalf by:

Dr James Routh 
Chief Executive Officer 

Anthony Best
Non-Executive Chairman

Registered office: Middleton Drive, Bradford-on-Avon, 
Wiltshire BA15 1GB

Financial

Results and dividends
The profit for the financial year attributable to shareholders 
was £4,552,000 (2019: £8,658,000). The Directors recommend 
a total final dividend of 4.40p per ordinary share (2019: 2.79p), 
to be paid, if approved, on 22 January 2021. The results are shown 
more fully in the consolidated financial statements on pages 72 
to 97 and summarised in the Financial Review on pages 28 to 30. 

Provision of information to auditor
Each of the persons who are Directors at the time when this 
Directors’ Report is approved has confirmed that: 

 > so far as that Director is aware, there is no relevant audit 

information of which the Company’s auditor is unaware; and 

 > that Director has taken all the steps that ought to have been 
taken as a Director in order to be aware of any information 
needed by the Company’s auditor in connection with 
preparing its report and to establish that the Company’s 
auditor is aware of the information. 

Auditor
The auditor, Crowe U.K. LLP, will be proposed for re-appointment 
in accordance with Section 489 of the Companies Act 2006. 

Directors’ assessment of going concern
At 31 August 2020 the Company had net current assets of 
£29,503,000 (2019: £25,281,000) with the main current asset 
being amounts owed from its subsidiary Anthony Best Dynamics 
Limited, amounting to £20,477,000 (2019: £25,775,000).

Going concern
The Directors have assessed the principal risks discussed on 
pages 45 to 47, including by modelling a severe but plausible 
downside scenario for COVID-19, whereby the Group experiences:

 > a significant reduction in demand over the next two financial years;

 > supply chain disruption; and

 > delays in collection of cash from customers.

With £31.2m of cash at 31 August 2020, in this severe downside 
scenario, the Group has sufficient headroom to be able to continue 
to operate for the foreseeable future. The Directors believe that 
the Group is well placed to manage its financing and other business 
risks satisfactorily, and have a reasonable expectation that the 
Group will have adequate resources to continue in operation for 
at least twelve months from the signing date of this Annual Report. 
They therefore consider it appropriate to adopt the going concern 
basis of accounting in preparing the financial statements. 

Statement of Directors’ responsibilities
The Directors are responsible for preparing the Strategic Report, 
the Directors’ Report, any other surrounding information and the 
Group and Parent Company financial statements in accordance 
with applicable law and regulations. Company law requires 
the Directors to prepare Group and Parent Company financial 
statements for each financial year. Under that law, they have 
elected to prepare the Group financial statements in accordance 
with International Financial Reporting Standards (IFRS) as adopted 
by the European Union (EU) and applicable law and have elected to 
prepare the Parent Company financial statements in accordance 
with UK Accounting Standards and applicable law (UK Generally 
Accepted Accounting Practice). Under Company law, the Directors 

AB Dynamics plc Annual Report and Accounts 2020

67

Governance 
Independent Auditor’s report 
To the members of AB Dynamics plc

Opinion 
We have audited the financial statements of AB Dynamics plc (the “Parent Company”) and its subsidiaries (the “Group”) for the year 
ended 31 August 2020, which comprise:

 > the Group statement of comprehensive income for the year ended 31 August 2020;

 > the Group and Parent Company statements of financial position as at 31 August 2020;

 > the Group and Parent Company statements of cash flows for the year then ended 31 August 2020;

 > the Group and Parent Company statements of changes in equity for the year then ended 31 August 2020; and

 > the notes to the financial statements, including a summary of significant accounting policies.

The financial reporting framework that has been applied in the preparation of the financial statements is applicable law and 
International Financial Reporting Standards (IFRSs) as adopted by the European Union, and, as regards the Parent Company financial 
statements, as applied in accordance with the provisions of the Companies Act 2006.

In our opinion:

 > the financial statements give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 31 August 

2020 and of the Group’s profit for the year then ended;

 > the Group financial statements have been properly prepared in accordance with IFRSs as adopted by the European Union; 

 > the Parent Company financial statements have been properly prepared in accordance with IFRSs as adopted by the European 

Union as applied in accordance with the provisions of the Companies Act 2006; and

 > the financial statements have been prepared in accordance with the requirements of the Companies Act 2006. 

Basis for opinion 
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities 
under those standards are further described in the Auditor’s responsibilities for the audit of the financial statements section of our 
report. We are independent of the Group in accordance with the ethical requirements that are relevant to our audit of the financial 
statements in the UK, including the FRC’s Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with 
these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern
We have nothing to report in respect of the following matters in relation to which the ISAs (UK) require us to report to you where:

 > The directors’ use of the going concern basis of accounting in the preparation of the financial statements is not appropriate; or

 > The directors have not disclosed in the financial statements any identified material uncertainties that may cast significant doubt 
about the Group’s or the Parent Company’s ability to continue to adopt the going concern basis of accounting for a period of at 
least twelve months from the date when the financial statements are authorised for issue. 

Overview of our audit approach
Materiality
In planning and performing our audit we applied the concept of materiality. An item is considered material if it could reasonably be 
expected to change the economic decisions of a user of the financial statements.

 We used the concept of materiality to both focus our testing and to evaluate the impact of misstatements identified.

Based on our professional judgement, we determined overall materiality for the Group financial statements as a whole to be 
£450,000 (FY19 £450,000), based on a percentage of the adjusted Group profit before tax.

We use a different level of materiality (‘performance materiality’) to determine the extent of our testing for the audit of the financial 
statements. Performance materiality is set based on the audit materiality as adjusted for the judgements made as to the entity risk 
and our evaluation of the specific risk of each audit area having regard to the internal control environment. 

Where considered appropriate performance materiality may be reduced to a lower level, such as, for related party transactions and 
directors’ remuneration.

We agreed with the audit committee to report to it all identified errors in excess of £16,875 (2019: £15,000). Errors below that 
threshold would also be reported to it if, in our opinion as auditor, disclosure was required on qualitative grounds.

68

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsOverview of our audit approach continued
Overview of the scope of our audit
The Parent Company and its principal subsidiary are accounted for from one central location, the Group’s registered office. 

The Group has a significant component in the United Kingdom, rFpro Limited. The accounting records of that entity are currently 
held at the location of this business in Southampton. Our audit of this component was completed remotely. 

The Group also has a significant component based in the United States of America, being the DRI business acquired on 30 August 2019. 
A member of the Crowe Global international network was engaged to perform procedures locally in relation to this component under 
our direction and review.

Key Audit Matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial 
statements of the current period and include the most significant assessed risks of material misstatement (whether or not due to 
fraud) that we identified. These matters included those which had the greatest effect on: the overall audit strategy, the allocation of 
resources in the audit; and directing the efforts of the engagement team. These matters were addressed in the context of our audit 
of the financial statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters.

This is not a complete list of all risks identified by our audit.

Key audit matter

How the scope of our audit addressed the key audit matter

Revenue recognition and accounting for long-term contracts
Revenue is recognised in accordance with the accounting 
policy set out in the financial statements. The accounting policy 
contains a number of judgements, particularly in recognising 
when control, as evidenced by the risks and rewards of 
ownership, has passed to the customer. This is determined with 
reference to the underlying contract with the purchaser. 

For certain products the Group recognises revenue over the 
period of the contract. 

The Group uses the percentage of completion method to 
determine the appropriate amount of revenue to recognise in a 
given period. This is measured by the proportion that contract 
costs incurred for work performed to date bear to the 
estimated total contract costs. A number of judgements are 
made by management in making its assessment of estimated 
costs and profitability. 

Carrying value of goodwill and other intangibles
The Group’s intangible assets comprise of goodwill arising on 
acquisition of subsidiaries, customer relationships, brand and 
technology assets.

When assessing the carrying value of goodwill and intangible 
assets, management makes judgements regarding the 
appropriate cash generating unit, strategy, future trading and 
profitability and the assumptions underlying these. We considered 
the risk that goodwill and/or other intangible assets were impaired.

 > We validated a sample of contracts to confirm revenue was 
being recognised in line with the requirements of IFRS 15. 
We performed cut off testing to ensure revenue is being 
recorded in the correct period. 

 > Our work on long-term contracts focused on validating that 

estimated contract costs which include staff costs, overheads 
and material costs are appropriate and reliably estimated and 
also ensuring that the use of costs as a measure of progress is 
appropriate. In addition, we assessed whether cut off has been 
correctly applied and that any resulting work in progress and 
other entries are appropriate. We considered the original budget 
for the contract and compared this to actual costs to validate 
how the contract has performed and enquired into any events 
which could change this assessment. 

 > We evaluated, in comparison to the requirements set out in IAS 36, 
management’s assessment (using discounted cash flow models) 
as to whether goodwill and/or other intangible assets were impaired.

 > We challenged, reviewed and considered by reference to 

external evidence, management’s impairment and fair value 
models as appropriate and their key estimates, including the 
discount rate. We reviewed the appropriateness and 
consistency of the process for making such estimates.

 > We obtained management’s discounted cash flow models 

supporting the intangible asset valuation. We challenged the 
key assumptions into the model, including the forecast revenue 
and gross margin, discount rates and growth rates. 

 > We compared cash flow forecasts used in the impairment 
review to historical performance, and challenged where 
forecasts indicated performance that deviated significantly from 
historical performance, in the absence of significant changes in 
the business or market environment. 

 > Discount rates and terminal growth rates were benchmarked to 
externally derived data and our knowledge of sector performance, 
to evaluate the reasonableness of these assumptions.

 > Sensitivity analysis was performed by management on the key 
assumptions such as growth, margin and discount rates to 
identify those assumptions to which that the goodwill or 
intangible asset valuation was highly sensitive.

Our audit procedures in relation to these matters were designed in the context of our audit opinion as a whole. They were not designed 
to enable us to express an opinion on these matters individually and we express no such opinion.

AB Dynamics plc Annual Report and Accounts 2020

69

Financial statementsIndependent Auditor’s report continued
To the members of AB Dynamics plc

Other information
The directors are responsible for the other information. The other information comprises the information included in the annual 
report, other than the financial statements and our auditor’s report thereon. Our opinion on the financial statements does not 
cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of 
assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, 
consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in 
the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material 
misstatements, we are required to determine whether there is a material misstatement in the financial statements or a material 
misstatement of the other information. If, based on the work we have performed, we conclude that there is a material 
misstatement of this other information, we are required to report that fact.

We have nothing to report in this regard.

Opinion on other matter prescribed by the Companies Act 2006
In our opinion based on the work undertaken in the course of our audit 

 > the information given in the strategic report and the directors’ report for the financial year for which the financial statements are 

prepared is consistent with the financial statements; and

 > the strategic report and the directors’ report have been prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception
In light of the knowledge and understanding of the Group and the Parent Company and their environment obtained in the course 
of the audit, we have not identified material misstatements in the strategic report or the directors’ report.

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in 
our opinion:

 > adequate accounting records have not been kept by the Parent Company, or returns adequate for our audit have not been 

received from branches not visited by us; or

 > the Parent Company financial statements are not in agreement with the accounting records and returns; or

 > certain disclosures of directors’ remuneration specified by law are not made; or

 > we have not received all the information and explanations we require for our audit.

Responsibilities of the directors for the financial statements
As explained more fully in the directors’ responsibilities statement set out on page 67, the directors are responsible for the preparation 
of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors 
determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to 
fraud or error.

In preparing the financial statements, the directors are responsible for assessing the Group’s and Parent Company’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of 
accounting unless the directors either intend to liquidate the Group or the Parent Company or to cease operations, or have no 
realistic alternative but to do so.

70

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsAuditor’s responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a 
high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material 
misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, 
they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council’s 
website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

Use of our report
This report is made solely to the Company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 
2006. Our audit work has been undertaken so that we might state to the Company’s members those matters we are required to 
state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume 
responsibility to anyone other than the Company and the Company’s members as a body, for our audit work, for this report, or 
for the opinions we have formed.

John Glasby
Senior Statutory Auditor
for and on behalf of
Crowe U.K. LLP
Statutory Auditor
London

25 November 2020

AB Dynamics plc Annual Report and Accounts 2020

71

Financial statementsConsolidated statement of comprehensive income
For the year ended 31 August 2020

Revenue

Cost of sales

Gross profit

General and administrative expenses

Operating profit

Operating profit is analysed as:

Before depreciation and amortisation

Depreciation and amortisation 

Amortisation of acquired intangibles

Operating profit

Finance income

Finance expense

Other finance expense

Profit before tax

Tax expense

Profit for the year

Other comprehensive (expense) / income

Items that may be reclassified to consolidated income statement:

Exchange (losses) / gains on foreign currency net investments

Total comprehensive income for the year

Earnings per share – basic (pence) 

Earnings per share – diluted (pence)

Alternative performance measures

Operating profit

Add: Amortisation of acquired intangibles

Add: Restructuring

Add: Inventory impairment

Add: Acquisition related (credit) / charge

Adjusted operating profit including share based payment costs

Net finance (expense) / income

Adjusted profit before tax

Adjusted tax

Adjusted profit after tax

Adjusted earnings per share (pence)

Adjusted diluted earnings per share (pence)

72

AB Dynamics plc Annual Report and Accounts 2020

Note

3

2020
£’000

61,514

2019
£’000

57,957

(25,592)

(30,039)

35,922

(30,511)

5,411

11,050

(2,090)

(3,549)

27,918

(17,091)

10,827

12,151

(1,045)

(279)

5,411

10,827

218

(30)

(564)

5,035

(483)

4,552

(1,978)

2,574

20.2p

20.1p

2020
£’000

5,411

3,549

969

3,267

(1,865)

11,331

(376)

10,955

(1,939)

9,016

40.1p

39.9p

171

—

—

10,998

(2,340)

8,658

178

8,836

42.9p

42.1p

2019
£’000

10,827

279

550

—

1,272

12,928

171

13,099

(2,524)

10,575

52.4p

51.4p

5

7

9

9

Note

4

4

4

4

9

9

Financial statementsConsolidated statement of financial position
As at 31 August 2020

ASSETS

Non-current assets

Goodwill

Acquired intangible assets

Other intangible assets

Investment

Property, plant and equipment

Right-of-use assets

Deferred tax assets

Current assets

Inventories

Trade and other receivables

Contract assets

Taxation

Cash and cash equivalents

LIABILITIES

Current liabilities

Borrowings

Trade and other payables

Short-term lease liabilities

Non-current liabilities

Deferred tax liabilities

Long-term lease liabilities

Deferred consideration

Net assets

Shareholders’ equity

Share capital

Share premium

Reconstruction reserve

Merger relief reserve

Translation reserve

Retained earnings

Total equity

Note

2020
£’000

2019
(Restated) *
£’000

10

11

11

12

13

14

20

15

16

17

18

19

19

14

20

14

16,170

17,623

1,114

12

24,309

701

—

17,029

21,803

268

14

17,922

—

1,952

59,929

58,988

9,180

12,844

2,926

2,838

31,183

58,971

11,149

12,986

1,885

939

36,225

63,184

505

—

12,370

16,920

473

—

13,348

16,920

2,549

249

—

2,798

3,206

—

3,239

6,445

102,754

98,807

21

21

226

222

61,736

60,049

(11,284)

11,390

(1,800)

42,486

102,754

(11,284)

11,390

178

38,252

98,807

*  Restated following finalisation of provisional fair value adjustments on the acquisition of DRI.

The financial statements were approved by the Board of Directors and authorised for issue on 25 November 2020 and are signed 
on its behalf by:

Dr James Routh 
Director 

Sarah Matthews-DeMers
Director

Company registration number: 08393914

AB Dynamics plc Annual Report and Accounts 2020

73

Financial statementsConsolidated statement of changes in equity
For the year ended 31 August 2020

At 1 September 2018

Share based payments

Total comprehensive income

Tax on options

Dividends

Issue of shares, net of share 
issue costs

At 31 August 2019

Share based payments

Total comprehensive income

Tax on options

Dividends

Issue of shares, net of share 
issue costs

Share 
capital
£’000

195

—

—

—

—

27

222

—

—

—

—

4

Share 
premium
£’000

Reconstruction 
reserve
£’000

Merger relief 
reserve
£’000 

Translation 
reserve
£’000

10,258

(11,284)

11,390

—

—

—

—

49,791

60,049

—

—

—

—

1,687

—

—

—

—

—

—

—

—

—

—

(11,284)

11,390

—

—

—

—

—

—

—

—

—

—

—

—

178

—

—

—

178

—

(1,978)

—

—

—

Retained
 profits
£’000

27,484

586

8,658

2,271

(747)

—

38,252

1,282

4,552

(974)

(626)

Total 
equity
£’000

38,043

586

8,836

2,271

(747)

49,818

98,807

1,282

2,574

(974)

(626)

—

1,691

Note

8

21

8

21

At 31 August 2020

226

61,736

(11,284)

11,390

(1,800)

42,486

102,754

The share premium account is a non-distributable reserve representing the difference between the nominal value of shares in issue 
and the amounts subscribed for those shares.

The reconstruction reserve and merger relief reserve have arisen as follows:

 >   The acquisition by the Company of the entire issued share capital of Anthony Best Dynamics Limited in 2013 was accounted for 
as a group reconstruction. Consequently, the assets and liabilities of the Group were recognised at their previous book values 
as if the Company had always been the parent company of the Group. 

 > The share capital for the period covered by these consolidated financial statements and the comparative periods is stated at the 

nominal value of the shares issued pursuant to the above share arrangement. Any differences between the nominal value of these 
shares and previously reported nominal values of shares and applicable share premium issued by Anthony Best Dynamics Limited 
were transferred to the reconstruction reserve.

Retained profits represent the cumulative value of the profits not distributed to shareholders but retained to finance the future capital 
requirements of the Group.

74

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsConsolidated cash flow statement
For the year ended 31 August 2020

Profit before tax

Depreciation and amortisation

Interest income received

Acquisition (credit) / costs

Share based payment

Operating cash flow before changes in working capital

Decrease / (increase) in inventories

Increase in trade and other receivables

(Decrease) / increase in trade and other payables

Cash flows from operations

Interest received

Income tax paid

Net cash flows from operating activities

Cash flows used in investing activities

Acquisition of businesses

Purchase of property, plant and equipment

Capitalised development costs and purchased software

Net cash used in investing activities

Cash flows generated from financing activities

Movements in loans

Dividends paid

Proceeds from issue of share capital

Repayment of lease liabilities

Net cash generated from financing activities

Net (decrease) / increase in cash, cash equivalents and bank overdrafts

Cash, cash equivalents and bank overdrafts at beginning of the year

Effects of exchange rate changes

 2020
£’000

5,035

5,639

(188)

(2,548)

1,282

9,220

1,992

(565)

(3,737)

6,910

218

(2,229)

4,899

(2,823)

(7,276)

(886)

2019
£’000

10,998

1,324

(171)

768

586

13,505

(3,447)

(1,667)

1,554

9,945

171

(1,350)

8,766

(32,792)

(4,706)

(228)

(10,985)

(37,726)

477

(626)

1,691

(592)

950

(5,136)

36,225

94

—

(747)

49,818

—

49,071

20,111

15,942

172

Cash, cash equivalents and bank overdrafts at end of the year

31,183

36,225

AB Dynamics plc Annual Report and Accounts 2020

75

Financial statementsNotes to the consolidated financial statements
For the year ended 31 August 2020

1. General information
AB Dynamics plc is a public company limited by shares and registered in England and Wales with company number 08393914. 
The Company is domiciled in the United Kingdom and the registered office and principal place of business is Middleton Drive, 
Bradford-on-Avon, Wiltshire, BA15 1GB. The consolidated financial statements comprise the Company and its subsidiaries 
(together referred to as the ‘Group’).

The principal activity of the Group is the design, manufacture and development of advanced testing and measurement products 
and services to the global automotive industry. The Group’s products and services are used primarily for the development of road 
vehicles, particularly in the areas of active safety and autonomous systems.

Basis of preparation
The consolidated financial statements are measured and presented in sterling which is the currency of the primary economic 
environment in which the Group operates. They have been prepared under the historical cost convention, except for financial 
instruments that have been measured at fair value through profit or loss.

The consolidated financial statements have been prepared in accordance with International Financial Reporting Standards (‘IFRS’) as 
adopted by the EU including related interpretations issued by the International Financial Reporting Interpretations Committee (‘IFRIC’), 
and in accordance with the Companies Act 2006 as applicable to companies reporting under IFRS. These statements have been 
prepared on the going concern basis, which assumes that the Group will continue to be able to meet its liabilities as they fall due for 
the foreseeable future.

New accounting standards and interpretations
The Group adopted IFRS 16, ‘Leases’ on 1 September 2019. IFRS 16 introduces new requirements for lessee and lessor accounting, 
with the distinction between operating lease and finance lease no longer applying for lessees. Under IFRS 16, a lessee is required 
to recognise assets and liabilities for all leases with a term of more than twelve months, unless the underlying asset is of a low value 
when new. The new standard also requires depreciation of the asset to be recognised separately from the interest expense on the 
lease liability.

The new standard has been applied using the modified retrospective approach; therefore, there was no impact on retained earnings. 
Prior periods have not been restated. 

The Group has elected to apply the following transitional exemptions: 

(a)   For contracts in place at 1 September 2019, the Group has elected to apply the definition of a lease in accordance with IAS 17 

and IFRIC 4 and has not applied IFRS 16 to arrangements that were previously not identified as leases on transition.

(b)   Initial direct costs have been excluded from the measurement of the right-of-use asset for all leases entered into or changed 

before 1 September 2019.

The Group has also elected to make use of the following exemptions provided by IFRS 16: 

(a)   Leases with a determined lease term of 12 months or less from the commencement of the lease will be treated as short-term 

and therefore not included in the right-of-use asset or lease liability. Instead, lease costs will be recognised on a straight-line basis 
across the life of the lease. 

(b)   Leases for which the underlying asset is of low value when new will be exempt from the requirements to value a right-of-use asset 
and lease liability. Instead, lease costs will be recognised on a straight-line basis across the life of the lease. To apply this exemption, 
a threshold of £5,000 has been utilised to define low value. 

(c)   Lease and non-lease components will not be separated; therefore, each lease component and any associated non-lease 

component will be accounted for as a single component.

(d)   Where applicable, IFRS 16 will be applied to a portfolio of leases with similar characteristics.

On transition to IFRS 16 the weighted average incremental borrowing rate applied to lease liabilities was 3%.

The following is a reconciliation of total operating lease commitments at 31 August 2019 to the lease liabilities recognised 
at 1 September 2019:

Total operating lease commitments disclosed at 31 August 2019

Recognition exemptions:

– leases of low value assets

– leases with remaining lease term of less than twelve months

Operating lease liabilities before discounting

Discounted using incremental borrowing rate

Total lease liabilities recognised under IFRS 16 at 1 September 2019

76

AB Dynamics plc Annual Report and Accounts 2020

2020
£’000

1,714

—

(328)

1,386

(51)

1,335

Financial statements 
1. General information continued
New accounting standards and interpretations continued
The following IFRIC interpretations and amendments to existing standards were also adopted in the year ended 31 August 2020 but 
have not materially impacted the reported results or the financial position of the Group:

 > Amendments to IAS 19, ‘Employee Benefits’;

 > Annual Improvements to IFRSs 2015–2017 Cycle; and 

 > IFRIC 23, ‘Uncertainty over Income Tax Treatments’.

Standards, amendments and interpretations to published standards not yet effective
The Directors have considered those standards and interpretations, which have not been applied in the financial statements but are 
relevant to the Group’s operations, that are in issue but not yet effective and do not consider that they will have a material impact on 
the future results of the Group.

2. Summary of significant accounting policies 
(a) Going concern
The Group’s activities and an outline of the developments taking place in relation to its products, services and marketplace are 
considered in the Chief Executive Officer’s Review. The principal risks and uncertainties and mitigations are included in the 
Strategic Report.

Note 22 to the consolidated financial statements sets out the Company’s financial risks and the management of capital risks.

The Directors have assessed the principal risks, including by modelling a severe but plausible downside scenario for COVID-19, 
whereby the Group experiences:

 > A reduction in demand of 25% over the next two financial years

 > 10% increase in operating costs from supply chain disruption

 > Increase in cash collection cycle.

With £31.2m of cash at 31 August 2020, in this severe downside scenario, the Group has sufficient headroom to be able to continue 
to operate for the foreseeable future. The Directors believe that the Group is well placed to manage its financing and other business 
risks satisfactorily, and have a reasonable expectation that the Group will have adequate resources to continue in operation for at 
least twelve months from the signing date of the financial statements. They therefore consider it appropriate to adopt the going 
concern basis of accounting in preparing the financial statements.

(b) Critical accounting estimates and judgements
Estimates and judgements are continually evaluated by the Directors and management and are based on historical experience 
and other factors, including expectations of future events that are believed to be reasonable under the circumstances.

The key assumptions concerning the future and other key sources of estimation uncertainty at the statement of financial position 
date that have a significant risk of causing a material adjustment to the carrying amounts of assets and liabilities within the next 
financial period are as stated below:

Assessment of the percentage of completion of construction projects (laboratory testing and simulation)
The probability of a profitable outcome and stage of completion of the contract is determined by regular review by management 
of project milestones, actual costs against budgeted costs, forecast costs to complete and any other pertinent information.

The above estimates are made internally by the Group and any changes of these estimates will result in a corresponding change in 
revenue and profit. Any potential losses on contracts are considered and appropriately recognised immediately upon occurrence, while 
contract revenue which cannot be estimated reliably is recognised only after confirmed by written agreement of the milestone reached.

Share based payments
The calculation of the fair value of share based payments at the grant date impacts the profit or loss over the vesting period. 
The magnitude of the fair value is primarily determined by the estimated volatility. The volatility has been based on historical 
share price movement, but this is not necessarily representative of future volatility.

Acquisition accounting
When the Group makes an acquisition, it recognises the identifiable assets and liabilities, including intangible assets, at fair value 
with the difference between the fair value of net assets acquired and the fair value of consideration paid comprising goodwill. 
The key assumptions and estimates used to determine the valuation of intangible assets acquired are the forecast cash flows, the 
discount rate and customer / supplier attrition. Customer and supplier relationships are valued using a discounted cash flow model.

Acquisitions often comprise an element of deferred consideration. Deferred consideration is fair valued based on the Directors’ 
estimate of future performance of the acquired entity. The Group’s growth strategy is underpinned by the successful execution 
of acquisitions. This results in material amounts of goodwill and intangible assets being recognised in the consolidated statement 
of financial position.

AB Dynamics plc Annual Report and Accounts 2020

77

Financial statements2. Summary of significant accounting policies continued
(c) Revenue and long-term contracts
Revenue represents the value, net of sales taxes, of goods sold and services provided to customers.

Revenue is disaggregated into the following two categories:

 > Revenue from track testing systems, principally in relation to the robotic systems which are constructed and supplied to a customer 
within twelve months and where there is no significant degree of customisation, is recognised when control is passed to the buyer, 
which in almost all cases is on delivery. Any payments received on account are deferred until these items are delivered to the customer. 
Items such as guarantees, or servicing arrangements sold in relation to these systems, are accounted for as separate performance 
obligations and are recognised over the period to which these obligations are performed by the Group. Guarantees and servicing 
arrangements have standard pricing, which management considers reflects fair value, and these prices are allocated to the 
separate performance obligations.

 > Revenues on laboratory testing and simulation. These are projects lasting longer than twelve months and require a significant 

degree of customisation. They are recognised according to the percentage of completion method.

When a contract with a customer is judged to be a long-term contract, contract revenue and contract costs are recognised over 
the period of the contract, respectively, as revenue and expenses. The Group uses the percentage of completion method to determine 
the appropriate amount of revenue and costs to recognise in each period. Management considers the terms and conditions of the 
contract, including how the contract was negotiated and any elements the customer specifies when identifying individual projects 
as a long-term contract. The percentage of completion is normally measured by the proportion that contract costs incurred for work 
performed to date bear to the estimated total contract costs, except where this would not be representative of the stage of completion. 
This measurement basis is considered to be the most faithful depiction of the transfer of ownership as the customer is contractually 
liable for costs incurred to date. Where this is not representative of the stage of completion, management will assess the completion 
of a physical proportion of the contract work in determining the overall stage of completion. 

Variations in contract work, claims and incentive payments are recognised to the extent that they have been agreed with the customer. 
The probability of a profitable outcome of the contract is determined by regular review by management of project milestones, actual 
costs against budgeted costs and any other pertinent information. When it is probable that total contract costs will exceed total contract 
revenue, the expected loss is recognised as an expense immediately. The aggregate of the cost incurred and the profit / loss recognised 
on each contract is compared against the progress billings up to the year end.

Contract assets (accrued revenue) and contract liabilities (amounts received in advance of performance delivery) are recognised 
separately. Business development and other pre-contract costs are expensed as incurred.

(d) Basis of consolidation
The financial statements of subsidiaries are included in the consolidated financial statements from the date on which control over 
the operating and financial decisions is obtained and cease to be consolidated from the date on which control is transferred out of 
the Group. Control exists when the Company has the power, directly or indirectly, to govern the financial and operating policies of 
an entity to obtain economic benefits from its activities.

All intercompany balances and transactions, including recognised gains arising from inter-group transactions, have been eliminated 
in full. Unrealised losses are eliminated in the same manner as recognised gains except to the extent that they provide evidence of 
impairment.

(e) Acquisitions
Acquisitions are accounted for using the acquisition method as at the acquisition date, which is the date on which control is 
transferred to the Group. Goodwill at the acquisition date represents the cost of the business combination (excluding acquisition 
related costs, which are expensed as incurred) in excess of the fair value of the identifiable tangible and intangible assets and 
liabilities acquired.

(f) Inventories
Inventories are valued on a first in, first out basis at the lower of cost and net realisable value. Cost includes all expenditure incurred 
during the normal course of business in bringing in inventories to their present location and condition, including in the case of 
work-in-progress and finished goods an appropriate proportion of production overheads. Net realisable value is based on the 
estimated useful selling price less further costs expected to be incurred to completion and subsequent disposal.

(g) Financial instruments
Financial instruments are recognised in the statements of financial position when the Company has become a party to the 
contractual provisions of the instruments.

Financial instruments are classified as assets, liabilities or equity in accordance with the substance of the contractual arrangement. 
Interest, dividends, gains and losses relating to a financial instrument classified as a liability are reported as an expense or income. 
Distributions to holders of financial instruments classified as equity are charged directly to equity.

Financial instruments are offset when the Group has a legally enforceable right to offset and intends to settle either on a net basis or 
to realise the asset and settle the liability simultaneously. A financial instrument is recognised initially at its fair value plus, in the case 
of a financial instrument not at fair value through profit or loss, transaction costs that are directly attributable to the acquisition or 
issue of the financial instrument. Financial instruments recognised in the statements of financial position are disclosed in the 
individual policy statement associated with each item.

78

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 20202. Summary of significant accounting policies continued
(g) Financial instruments continued
(i) Financial assets
On initial recognition, financial assets are classified as either financial assets at fair value through profit or loss or loans and 
receivables financial assets. The Group does not hold any financial assets at fair value through other comprehensive income.

Financial assets at fair value through profit or loss
As at the end of the reporting period, there were no foreign currency forward contracts classified under this category.

Loans and receivables financial assets
Trade receivables and other receivables that have fixed or determinable payments that are not quoted in an active market are 
classified as loans and receivables financial assets. Loans and receivables financial assets are recognised under an expected credit 
loss approach, in accordance with IFRS 9. The adoption of IFRS 9 has not had a material impact on the financial statements. Interest 
income is recognised by applying the effective interest rate, except for short-term receivables when the recognition of interest would 
be immaterial.

(ii) Financial liabilities
All financial liabilities are initially recorded at fair value plus directly attributable transaction costs and subsequently measured 
at amortised cost using the effective interest method other than those categorised as fair value through profit or loss.

The fair value through profit or loss category comprises financial liabilities that are either held for trading or are designated to 
eliminate or significantly reduce a measurement or recognition inconsistency that would otherwise arise. Derivatives are also 
classified as held for trading unless they are designated as hedges.

(iii) Equity instruments
Ordinary shares are classified as equity. Incremental costs directly attributable to the issue of new shares or options are shown 
in equity as a deduction, net of tax, from proceeds.

Interim dividends are recognised when paid and final dividends on ordinary shares are recognised as liabilities when approved 
for appropriation.

(iv) Derivative financial instruments and hedging activities
Derivatives are initially recognised at fair value on the date a derivative contract is entered into and are subsequently measured at 
their fair value. The method of recognising any resulting gain or loss depends on whether the derivative is designated as a hedging 
instrument and, if so, the nature of the item being hedged. Changes in the fair value of any derivative instruments that do not qualify 
for hedge accounting are recognised immediately in the income statement.

(h) Property, plant and equipment
Property, plant and equipment is initially recorded at cost. Once the asset is available for use, depreciation is calculated at rates 
estimated to write off the cost of the relevant assets, less any estimated residual value, on either a straight-line basis or reducing 
balance basis over their expected useful lives.

Plant and machinery 
Motor vehicles 
Furniture and fittings 
Computer equipment 
General equipment 
Proprietorial equipment 
Test equipment 
Buildings  

10% straight line 
25% reducing balance 
10% straight line 
25% straight line 
10% straight line 
20% straight line 
Between 10–20% straight line 
5% straight line

(i) Intangible assets
All intangible assets, excluding goodwill arising on a business combination, are stated at their amortised cost or fair value at initial 
recognition less any provision for impairment.

(a) Research and development costs
Research expenditure is written off as incurred. Development costs are written off as incurred unless forecast revenues for a particular 
project exceed attributable forecast development costs, in which case they are capitalised and amortised on a straight-line basis 
over the asset’s estimated useful life. Costs are capitalised as intangible assets unless physical assets, such as tooling, exist when 
they are classified as property, plant and equipment.

(b) Computer software costs
Where computer software is not integral to an item of property, plant or equipment its costs are capitalised as other intangible assets. 
Amortisation is provided on a straight-line basis over its useful economic life of between three and seven years.

(c) Acquired intangible assets – business combinations
Intangible assets that may be acquired as a result of a business combination include, but are not limited to, customer lists, supplier 
lists, databases, technology and software and patents that can be separately measured at fair value, on a reliable basis, are separately 
recognised on acquisition at the fair value, together with the associated deferred tax liability. Amortisation is charged on a straight-line 
basis to the consolidated income statement over the expected useful economic lives.

AB Dynamics plc Annual Report and Accounts 2020

79

Financial statements 
 
 
2. Summary of significant accounting policies continued
(i) Intangible assets continued
(c) Acquired intangible assets – business combinations continued

Customer relationships

Brand

Technology

Economic life

10 years

10 years

5–7 years

(d) Goodwill – business combinations
Goodwill arising on the acquisition of a subsidiary represents the excess of the aggregate of the fair value of the consideration over the 
aggregate fair value of the identifiable intangible, tangible and current assets and net of the aggregate fair value of the liabilities (including 
contingent liabilities of businesses acquired at the date of acquisition). Goodwill is initially recognised as an asset at cost and is subsequently 
measured at cost less any accumulated impairment losses. Transaction costs are expensed and are not included in the cost of acquisition.

(j) Impairment of tangible and intangible assets
An impairment loss is recognised to the extent that the carrying amount of an asset or cash generating unit (‘CGU’) exceeds its 
recoverable amount. The recoverable amount of an asset or CGU is the higher of: (i) its fair value less costs to sell; and (ii) its value 
in use. Its value in use is the present value of the future cash flows expected to be derived from the asset or CGU, discounted using 
a pre-tax discount rate that reflects current market assessments of the time value of money and the risks specific to the asset or cash 
generating unit. Impairment losses are recognised immediately in the consolidated income statement.

(a) Impairment of goodwill
Goodwill acquired in a business combination is allocated to a CGU; CGUs for this purpose are the Group’s two sectors which 
represent the lowest level within the Group at which the goodwill is monitored by the Group’s Board of Directors for internal and 
management purposes. CGUs to which goodwill has been allocated are tested for impairment annually, or more frequently when 
there is an indication that the unit may be impaired.

If the recoverable amount of the CGU is less than the carrying amount of the unit, the impairment loss is allocated first to reduce 
the goodwill attributable to the CGU. Impairment losses cannot be subsequently reversed.

(b) Impairment of other tangible and intangible assets
Other tangible and intangible assets are reviewed for impairment when events or changes in circumstances indicate the carrying 
value may not be recoverable. Impairment losses and any subsequent reversals are recognised in the consolidated income statement.

(k) Taxation
The income tax expense for the period comprises current and deferred tax. Tax is recognised in the income statement, except 
to the extent that it relates to items recognised in other comprehensive income or directly in equity. In this case, the tax is recognised 
in other comprehensive income or directly in equity, respectively.

The current income tax charge is calculated based on the tax laws enacted or substantively enacted at the balance sheet date in 
the countries where the Company and its subsidiaries operate and generate taxable income. Management periodically evaluates 
positions taken in tax returns with respect to situations in which applicable tax regulation is subject to interpretation. It establishes 
provisions where appropriate based on amounts expected to be paid to the tax authorities.

Deferred income tax is recognised, using the liability method, on temporary differences arising between the tax bases of assets 
and liabilities and their carrying amounts in the consolidated financial statements.

Deferred income tax is determined using tax rates (and laws) that have been enacted or substantively enacted by the reporting date 
and are expected to apply when the related deferred income tax asset is realised, or the deferred income tax liability is settled.

Deferred income tax assets are recognised only to the extent that it is probable that future taxable profit will be available against 
which the temporary differences can be utilised.

(l) Share based payments
Employees (including Directors and senior executives) of the Group receive remuneration in the form of share based payment 
transactions, whereby these individuals render services as consideration for equity instruments (‘equity-settled transactions’). 
These individuals are granted share option rights approved by the Board which can only be settled in shares of the respective 
companies that award the equity-settled transactions. Share options rights are also granted to these individuals by majority 
shareholders over their shares held. No cash-settled awards have been made or are planned.

The cost of equity-settled transactions is recognised, together with a corresponding increase in equity, over the period in which the 
performance and / or service conditions are fulfilled, ending on the date on which the relevant individuals become fully entitled to 
the award (‘vesting point’). The cumulative expense recognised for equity-settled transactions at each reporting date until the vesting 
date reflects the extent to which the vesting period has expired and the Group’s best estimate of the number of equity instruments 
and value that will ultimately vest. The statement of comprehensive income charge for the year represents the movement in the 
cumulative expense recognised as at the beginning and end of that period.

80

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 20202. Summary of significant accounting policies continued
(l) Share based payments continued
The fair value of share based remuneration is determined at the date of grant and recognised as an expense in profit or loss 
on a straight-line basis over the vesting period, taking account of the estimated number of shares that will vest. The fair value 
is determined by use of the Black Scholes model.

The individual financial statements of each Group entity are prepared in their functional currency, which is the currency of the 
primary economic environment in which that entity operates. For the purpose of the consolidated financial statements, the results 
and financial position of each entity are translated into sterling, which is the presentational currency of the Group.

(m) Foreign currencies
(a) Reporting foreign currency transactions in functional currency
Transactions in currencies other than the entity’s functional currency (foreign currencies) are initially recorded at the rates 
of exchange prevailing on the dates of the transactions. At each subsequent balance sheet date:

(a)   Foreign currency monetary items are retranslated at the rates prevailing at the balance sheet date. Exchange differences 

arising on the settlement or retranslation of monetary items are recognised in the consolidated income statement.

(b)   Non-monetary items measured at historical cost in a foreign currency are not retranslated. 

(c)   Non-monetary items measured at fair value in a foreign currency are retranslated using the exchange rates at the date the fair 
value was determined. Where a gain or loss on non-monetary items is recognised directly in equity, any exchange component 
of that gain or loss is also recognised directly in equity and conversely, where a gain or loss on a non-monetary item is recognised 
in the consolidated income statement, any exchange component of that gain or loss is also recognised in the consolidated 
income statement.

(b) Translation from functional currency to presentational currency
When the functional currency of a Group entity is different from the Group’s presentational currency, its results and financial position 
are translated into the presentational currency as follows: 

(a)   Assets and liabilities are translated using exchange rates prevailing at the reporting date. 

(b)   Income and expense items are translated at average exchange rates for the year, except where the use of such an average rate 

does not approximate the exchange rate at the date of the transaction, in which case the transaction rate is used.

(c)   All resulting exchange differences are recognised in other comprehensive income; these cumulative exchange differences are 

recognised in the consolidated income statement in the period in which the foreign operation is disposed of. 

(c) Net investment in foreign operations
Exchange differences arising on a monetary item that forms part of a reporting entity’s net investment in a foreign operation are 
recognised in the consolidated income statement in the separate financial statements of the reporting entity or the foreign operation 
as appropriate. In the consolidated financial statements such exchange differences are initially recognised in other comprehensive 
income as a separate component of equity and subsequently recognised in the consolidated income statement on disposal of the 
net investment.

(n) Alternative performance measures 
Alternative performance measures are items of income and expense which, because of the nature, size and / or infrequency of the 
events giving rise to them, merit separate presentation. These specific items are presented below the income statement to provide 
greater clarity and a better understanding of the impact of these items on the Group’s financial performance. In doing so, it also 
facilitates greater comparison of the Group’s underlying results with prior periods and assessment of trends in financial performance. 
This split is consistent with how underlying business performance is measured internally.

Alternative performance measures may include but are not restricted to: adjustments to the fair value of acquisition related items 
such as contingent consideration, acquired intangible asset amortisation and other items due to their significance, size or nature, 
and the related taxation. 

3. Segment reporting
The Group derives revenue from the sale of its advanced measurement, simulation and testing products derived in assisting the 
global automotive industry in the laboratory and on the test track. The income streams are all derived from the utilisation of these 
products which, in all aspects except details of revenue, are reviewed and managed together within the Group and as such are 
considered to be the only segment. 

The operating segment is based on internal reports about components of the Group, which are regularly reviewed and used by 
the Board of Directors, being the Chief Operating Decision Maker (‘CODM’).

AB Dynamics plc Annual Report and Accounts 2020

81

Financial statements3. Segment reporting continued
Analysis of revenue by country of destination:

United Kingdom

Rest of Europe

North America

Asia Pacific

Rest of the World

2020
£’000

2,146

14,775

15,606

27,788

1,199

61,514

2019
£’000

2,028

15,741

9,499

28,949

1,740

57,957

No customer individually represents 10% or more of total revenue.

Assets and liabilities by segment are not reported to the Board of Directors on a monthly basis, therefore are not used as a key 
decision-making tool and are not disclosed here.

A disclosure of non-current assets by location is shown below:

United Kingdom

Rest of Europe

North America

Asia Pacific

Revenues are disaggregated as follows:

Revenue by sector 

Track testing

Laboratory testing and simulation

2020
£’000

41,135

747

17,940

107

2019
(Restated)
£’000

41,083

347

17,558

—

59,929

58,988

2020
£’000

51,760

9,754

61,514

2019
£’000

49,796

8,161

57,957

4. Alternative performance measures
In the analysis of the Group’s financial performance and position, operating results and cash flows, alternative performance measures are 
presented to provide readers with additional information. The principal measures presented are adjusted measures of earnings including 
adjusted operating profit, adjusted operating margin, adjusted profit before tax, adjusted EBITDA and adjusted earnings per share.

The financial statements include both statutory and adjusted non-GAAP financial measures, the latter of which the Directors believe 
better reflect the underlying performance of the business and provide a more meaningful comparison of how the business is managed 
and measured on a day-to-day basis. The Group’s alternative performance measures and KPIs are aligned to the Group’s strategy and 
together are used to measure the performance of the business and form the basis of the performance measures for remuneration. 
Adjusted results exclude certain items because if included, these items could distort the understanding of the performance for the 
year and the comparability between the periods.

We provide comparatives alongside all current year figures. The term ‘adjusted’ is not defined under IFRS and may not be comparable 
with similarly titled measures used by other companies. All profit and earnings per share figures in this Annual Report relate to underlying 
business performance (as defined above) unless otherwise stated.

Amortisation of acquired intangibles

Inventory impairment

Acquisition related (credit) / charge

Restructuring

82

AB Dynamics plc Annual Report and Accounts 2020

2020
£’000

3,549

3,267

(1,865)

969

5,920

2019
£’000

279

—

1,272

550

2,101

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 2020 
 
 
4. Alternative performance measures continued
Amortisation of acquired intangibles
The amortisation relates to the businesses acquired in the previous year, DRI and rFpro.

Inventory impairment
Following a detailed review of stock levels and usage, a number of items previously included in the carrying value have been written 
off and the system of accounting for inventory has been updated to better reflect the Group’s current operations.

Acquisition related (credit) / charge
The credit relates to the release of deferred consideration on the rFpro acquisition which, due to COVID-19 disruption, is unlikely to 
become payable. This is offset by costs, mainly in relation to staff retention payments to the employees of rFpro. The cash to pay this 
was contributed by the previous owners of the business prior to acquisition, but as the employees have to remain within the business 
for a period prior to receiving payment, a charge has to be recognised in the income statement.

Restructuring
The restructuring costs relate to rebalancing the skill base of the business and termination of agents.

Tax
The tax impact of these adjustments was as follows: amortisation £0.5m, inventory £0.6m, acquisition related £0.2m 
and restructuring £0.2m. 

5. Profit before tax
The profit before tax is stated after charging:

Depreciation of tangible fixed assets

Amortisation of other intangible assets

Amortisation of acquired intangible assets

Realised loss on foreign exchange

Staff costs:

– wages and salaries

– social security costs

– other pension costs

Share based payments

Research and development costs charged as an expense

Operating lease rentals – land and buildings

Depreciation on right-of-use assets

Auditor’s remuneration:

Fees payable to the Group’s auditor during the year for:

– the audit of the Company’s financial statements

– the audit of the Company’s subsidiaries

– other services

2020
£’000

1,488

40

3,549

33

16,469

1,775

1,100

1,282

773

—

562

2019
£’000

1,026

19

279

130

11,319

1,342

417

586

795

329

—

2020
£’000

2019
£’000

48

37

6

91

81

18

28

127

AB Dynamics plc Annual Report and Accounts 2020

83

Financial statements 
 
6. Employees
The average monthly number of employees, including Directors, during the year was as follows:

Directors and commercial

Engineers and technicians

Administration

2020
No.

20

190

65

275

2019
No.

12

130

39

181

The total number of employees at the year end was 278 (2019: 264).

Total remuneration of key management personnel, being the Directors of the Company and the members of the Executive Management 
Group (EMG), is set out below:

Short-term employee benefits

Post-employment benefits

Social security costs

Share based payments – equity settled

2020
£’000

1,975

144

273

959

2019
£’000

2,040

59

256

431

3,351

2,786

Further details relating to the remuneration of the Directors of the Company can be found in the Remuneration Committee Report.

7. Tax expense

Current tax:

– for the financial year

– adjustments in respect of prior year

Deferred tax (note 20):

– origination and reversal of temporary differences

– related to share based payments on exercised options

2020
£’000

383

4

387

(124)

220

483

2019
£’000

1,470

45

1,515

368

457

2,340

The statutory effective rate of tax for the year is lower than (2019: higher than) the standard rate of corporation tax in the UK of 19% 
(2019: 19%) as set out below.

The effective rate of tax on the adjusted profit before tax is 17.7% (2019: 19.3%).

The tax charge can be reconciled to the consolidated income statement as follows: 

Profit before tax

Tax at the applicable statutory rate of 19%

Tax effects of:

Non-deductible (credit) / expenses

Research and development tax credit

Adjustments in respect of prior year

Patent box relief*

Changes in tax rates

Losses carried back

Losses on overseas earnings

Overseas tax rates

Tax expense for the financial year

*  Patent box relief represents the tax effect of the reduced amount payable on profits that fall within the patent box regime.

84

AB Dynamics plc Annual Report and Accounts 2020

2020
£’000

5,035

957

(215)

(274)

(312)

(89)

325

20

(132)

203

483

2019
£’000

10,998

2,090

548

(196)

45

(404)

207

(60)

110

—

2,340

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 2020 
 
 
7. Tax expense continued
In addition to the amount charged to the consolidated income statement, the following amounts relating to tax have been 
recognised directly in equity:

Current tax

Excess tax deductions related to share based payments

Deferred tax

Change in estimated excess tax deductions related to share based payments

Total income tax recognised directly in equity

2020
£’000

2019
£’000

—

(1,151)

974

974

(1,120)

(2,271)

Factors affecting the tax charge in future years
The Group’s future tax charge could be affected by several factors including: tax reform in the UK, USA, Europe or Japan, any future 
acquisitions, availability of losses carried forward and availability of R&D and patent box relief.

8. Dividends paid

Final 2018 dividend paid of £0.022 per share

Interim 2019 dividend paid of £0.016 per share

Final 2019 dividend paid of £0.028 per share

2020
£’000

—

—

626

626

2019
£’000

430

317

—

747

In respect of the year ended 31 August 2020, the Board has proposed a total dividend of 4.40p per share totalling £993,000. 
No interim dividend was paid in respect of 2020. If approved, the final dividend will be paid on 22 January 2021 to shareholders 
on the register on 8 January 2021.

9. Earnings per share
Basic earnings per share is calculated by dividing the profit attributable to equity holders by the weighted average number of 
ordinary shares in issue during the period. 

Diluted earnings per share is calculated by adjusting the weighted average number of ordinary shares outstanding to assume 
conversion of all dilutive potential shares. The Company has one category of potentially dilutive shares, namely share options.

The calculation of earnings per share is based on the following earnings and number of shares.

Profit for the year attributable to owners of the Company (£’000)

Weighted average number of shares used in calculating earnings per share (‘000):

Basic

Diluted

Earnings per share (pence):

Basic

Diluted

Adjusted profit after tax (£’000)

Adjusted earnings per share (pence)

Adjusted diluted earnings per share (pence)

2020

4,552

2019

8,658

22,482

22,622

20,201

20,585

20.2p

20.1p

9,016

40.1p

39.9p

42.9p

42.1p

10,575

52.4p

51.4p

Adjusted earnings per share is calculated as the total of adjusted profit before tax, less adjusted income tax costs, but including the 
tax impact on the items included in the calculation of adjusted profit.

AB Dynamics plc Annual Report and Accounts 2020

85

Financial statements 
 
10. Goodwill

At 1 September 2019 (restated)

Exchange differences

At 31 August 2020

Track testing
£’000

9,494

(859)

Laboratory
 testing and
 simulation
£’000

7,535

—

Total
£’000

17,029

(859)

8,635

7,535

16,170

Goodwill acquired in a business combination is allocated at acquisition to the cash generating units (CGUs) that are expected 
to benefit from that business combination. The carrying amount of the goodwill has been allocated to the Group’s principal CGUs, 
being the operating segments described in the operating segment descriptions in note 3.

The Group tests goodwill at least annually for impairment. Tests are conducted more frequently if there are indications that goodwill 
might be impaired. The recoverable amounts of the CGUs are determined from value-in-use calculations. The key assumptions for 
the value-in-use calculations have been individually estimated for each CGU and include the discount rates and expected changes 
to cash flows during the period for which management has detailed plans.

Management estimates discount rates using pre-tax rates that reflect current market assessments of the time value of money and the 
risks specific to each of the CGUs. Pre-tax discount rates, derived from the Group’s post-tax weighted average cost of capital of 6%, 
have been used to discount projected cash flows. 

Expected changes to cash flows during the period for which management has detailed plans relate to revenue forecasts and forecast 
operating margins in each of the operating companies. The relative value ascribed to each varies between CGUs as the budgets are 
built up from the underlying operating companies within each CGU, but the key assumption for each CGU is that following the disruption 
caused by COVID-19, demand recovers as a result of the long-term drivers in the industry, including the increase in ADAS and autonomy 
and increased regulation.

The calculations have used the Group’s forecast figures for the next three years. This is based on data derived from the three-year 
plan that has been approved by the Board. At the end of three years, the calculations assume the performance of the CGUs will grow 
at a nominal annual rate of 1.5% in perpetuity. Growth rates are based on management’s view of industry growth forecasts. Changes 
in selling prices and direct costs are based on past practices and expectations of future changes. The weighted average cost of capital 
is derived using beta values of a comparator group of companies adjusted for funding structures as appropriate.

The pre-tax discount rate used for value-in-use calculations and the carrying value of goodwill by the principal CGUs is 6.0%.

Following a detailed review, no impairment losses were recognised in the year ended 31 August 2020.

Sensitivity testing was performed on the forecasts to consider the impact of reasonably possible worst case scenarios in the first two 
years, including a 10% fall in the forecast cash flows. A 1% addition to the discount rate for each CGU was also separately modelled. 
None of these scenarios resulted in any CGUs requiring impairment.

86

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 202011. Acquired and other intangible assets

Cost

At 1 September 2019

Additions

Exchange differences

At 31 August 2020

Amortisation

At 1 September 2019

Charge for the year

At 31 August 2020

Net book value

At 31 August 2019

At 31 August 2020

Customer
 relationships
£’000

Brand
£’000

Technology
£’000

Total
acquired
intangible
assets
£’000

Other 
intangible 
assets
£’000

9,053

2,034

10,995

22,082

—

(241)

—

(70)

—

(320)

—

(631)

287

886

—

8,812

1,964

10,675

21,451

1,173

56

1,020

1,076

8,997

7,736

14

229

243

209

2,300

279

3,549

2,509

3,828

2,020

1,721

10,786

8,166

21,803

17,623

19

40

59

268

1,114

Acquisition intangible assets relate to items acquired through business combinations which are amortised over their useful economic life.

Other intangible assets comprise acquired intellectual property and software.

12. Investment

Investment

13. Property, plant and equipment

Cost

At 1 September 2019

Additions

Disposals

Exchange differences

At 31 August 2020

Accumulated depreciation

At 1 September 2019

Charge for the year

Disposals

Exchange differences

At 31 August 2020

Net book value

At 31 August 2019

At 31 August 2020

2020
£’000

12

2019
£’000

14

Land and
 buildings
£’000

Plant and 
equipment
£’000

Test
 equipment
£’000

Motor
vehicles
£’000

14,050

6,197

(15)

(29)

3,145

2,996

913

(145)

(65)

751

(14)

6

283

93

—

(4)

Total
£’000

20,474

7,954

(174)

(92)

20,203

3,848

3,739

372

28,162

647

311

(15)

—

1,061

517

(145)

(13)

728

611

(14)

—

116

49

—

—

2,552

1,488

(174)

(13)

943

1,420

1,325

165

3,853

13,403

19,260

2,084

2,428

2,268

2,414

167

207

17,922

24,309

AB Dynamics plc Annual Report and Accounts 2020

87

Financial statements 
13. Property, plant and equipment continued
Included within land and buildings is property under the course of construction with a total net book value of £8,990,000 (2019: £2,858,000).

Depreciation will not be charged until the property is ready for use.

Cost

At 1 September 2018

Additions

Acquisitions of businesses

Disposals

Exchange differences

At 31 August 2019

Accumulated depreciation

At 1 September 2018

Charge for the year

Disposals

At 31 August 2019

Net book value

At 31 August 2018

At 31 August 2019

14. Right-of-use assets

Cost

Transition at 1 September 2019

Additions

Exchange differences

At 31 August 2020

Accumulated depreciation

Transition at 1 September 2019

Charge for the year

At 31 August 2020

Net book value

At 31 August 2019

At 31 August 2020

Land and
 buildings
£’000

Plant and 
equipment
£’000

Test
 equipment
£’000

Motor
vehicles
£’000

10,841

2,887

322

—

—

1,980

949

214

(5)

7

2,178

818

—

—

—

211

52

20

—

—

Total
£’000

15,210

4,706

556

(5)

7

14,050

3,145

2,996

283

20,474

379

268

—

647

798

268

(5)

1,061

279

449

—

728

10,462

13,403

1,182

2,084

1,899

2,268

75

41

—

116

136

167

1,531

1,026

(5)

2,552

13,679

17,922

Land and
 buildings
£’000

Total
£’000

1,335

1,335

25

(97)

25

(97)

1,263

1,263

—

562

562

—

701

—

562

562

—

701

88

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 202014. Right-of-use assets continued

Maturity analysis – contractual undiscounted cash flows

Less than one year

One to five years

Total undiscounted cash flows

Discount

Total lease liabilities

Current

Non-current

Amounts recognised in the consolidated income statement:

Depreciation of right-of-use assets

Interest on lease liabilities

15. Inventories

Raw materials

Work-in-progress

Finished goods

2020
£’000

2019
£’000

472

258

730

(8)

722

473

249

2020
£’000

562

30

2020
£’000

7,744

1,423

13

9,180

—

—

—

—

—

—

—

2019
£’000

—

—

2019
£’000

8,444

2,697

8

11,149

The value of inventories recognised as an expense during the year was £17,331,000 (2019: £23,823,000). During the year the amount 
of write down of inventories recognised as an expense was £3,267,000 (2019: £Nil).

16. Trade and other receivables

Trade receivables

Less: impairment provision

Other receivables 

Prepayments

The maximum exposure to credit risk for trade receivables at 31 August, by currency, was:

Sterling

Euro

US Dollar

Japanese Yen

2020
£’000

9,894

(522)

9,372

2,047

1,425

2019
£’000

9,867

(7)

9,860

2,085

1,041

12,844

12,986

2020
£’000

3,854

1,242

2,951

1,325

9,372

2019
£’000

7,987

952

921

—

9,860

AB Dynamics plc Annual Report and Accounts 2020

89

Financial statements 
 
 
 
 
16. Trade and other receivables continued
Trade receivables, before impairment provisions, are analysed as follows:

Not past due

Past due, no credit loss for impairment

Past due, credit loss for impairment

The ageing of trade receivables, classified as past due, but not impaired, is as follows:

Less than three months past due

Over three months past due

17. Amount owed by/(to) contract customers

Cost incurred to date

Attributable profits

Progress billings

Represented by:

Contract liabilities (see note 28)

Contract assets (see note 28)

No retentions were held by customers for contract work.

18. Cash and cash equivalents

Short term deposits:

– Sterling

Cash at bank:

– Sterling

– Euro

– US Dollar

– Japanese Yen

– Chinese RMB

2020
£’000

3,849

5,523

522

9,894

2020
£’000

4,117

1,406

5,523

2019
£’000

4,496

5,364

7

9,867

2019
£’000

4,204

1,160

5,364

2020
£’000

20,946

1,953

2019
£’000

56,108

6,948

22,899

63,056

(21,956)

(65,548)

943

(2,492)

(1,983)

2,926

943

(4,377)

1,885

(2,492)

2020
£’000

2019
£’000

15,001

3,000

10,602

30,463

600

2,201

2,504

275

724

1,575

137

326

31,183

36,225

The short-term deposits and cash at bank are both interest bearing at rates linked to the UK base rate, or equivalent rate.

The short-term deposits had maturity dates of three months or less at the balance sheet date. 

90

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 2020 
 
 
 
19. Trade and other payables

Trade payables

Contract liabilities (note 28)

Social security and other taxes

Deferred consideration (note 23)

Other payables and accruals

Borrowings

2020
£’000

1,330

1,983

390

—

8,667

12,370

505

2019
£’000

2,996

4,377

262

2,257

7,028

16,920

—

12,875

16,920

Contract liabilities relate to payments received in advance which are deferred until the performance obligation has been satisfied.

Borrowings relate to a Small Business Administration Loan in the USA which is repayable within one year, unless certain conditions 
are met in which case it may be forgiven.

The maximum exposure to foreign currency risk for trade payables at 31 August, by currency, was:

Sterling

Euro

US Dollar

Japanese Yen

Chinese RMB

20. Deferred tax

At 1 September

Acquisitions

Recognised in profit or loss:

– in respect of timing differences

– in respect of deferred tax on share options

Recognised in equity:

– in respect of deferred tax on share options

At 31 August

The deferred tax balance is analysed as follows: 

Deferred tax asset

Deferred tax liability

The deferred tax assets are attributable to: 

Deferred tax on share options

2020
£’000

875

61

375

19

—

2019
£’000

2,400

286

266

15

29

1,330

2,996

2020
£’000

(1,254)

(225)

124

(220)

(974)

(2,549)

2020
£’000

—

(2,549)

(2,549)

2020
£’000

—

—

2019
(Restated) *
£’000

950

(2,499)

(368)

(457)

1,120

(1,254)

2019
(Restated) *
£’000

1,952

(3,206)

(1,254)

2019
£’000

1,952

1,952

AB Dynamics plc Annual Report and Accounts 2020

91

Financial statements 
 
 
 
 
20. Deferred tax continued
The deferred tax liabilities are attributable to:

Accelerated capital allowances

Short-term timing differences

Acquired intangibles

2020
£’000

(853)

1,028

(2,724)

(2,549)

2019

(Restated) *
£’000

(780)

73

(2,499)

(3,206)

*  Restated following the finalisation of provisional fair value adjustments on the acquisition of DRI.

21. Share capital
The allotted, called up and fully paid share capital is made up of 22,576,553 ordinary shares of £0.01 each.

At 1 September 2018

6 December 2018

7 June 2019

22 July 2019

At 31 August 2019

27 September 2019

11 December 2019

3 March 2020

4 May 2020

2 June 2020

19 August 2020

At 31 August 2020

Number of 
shares
‘000

19,537

143

2,277

263

22,220

200

32

64

33

16

11

Note

(i)

(ii)

(iii)

(iv)

(v)

(vi)

(vii)

(viii)

(ix)

Share 
capital
£’000

195

1

23

3

Share 
premium
£’000

10,258

564

48,195

1,032

222

60,049

2

—

1

—

—

1

770

142

256

410

64

45

Total
£’000

10,453

565

48,218

1,035

60,271

772

142

257

410

64

46

22,576

226

61,736

61,962

(i) 

 On 6 December 2018, a total of 142,702 share options were exercised of £0.01 each for £3.95.

(ii)   On 7 June 2019, a total of 2,050,000 new ordinary shares were placed of £0.01 each for £22.00 and a total of 227,500 

new ordinary shares of £0.01 were admitted to trading on AIM following the issue of Open Offer Shares.

(iii)   On 22 July 2019, a total of 263,246 share options were exercised of £0.01 each for £3.95.

(iv)   On 27 September 2019, a total of 199,526 share options were exercised of £0.01 each for £3.95.

(v)   On 11 December 2019, a total of 31,970 share options were exercised of £0.01 each for £3.95.

(vi)   On 3 March 2020, a total of 58,086 share options were exercised of £0.01 each for £3.95 and a total of 6,173 share options 

were exercised of £0.01 each for £4.45.

(vii)  On 4 May 2020, a total of 33,333 share options were exercised of £0.01 each for £12.30.

(viii)  On 2 June 2020, a total of 16,162 share options were exercised of £0.01 each for £3.95.

(ix)   On 19 August 2020, a total of 11,321 share options were exercised of £0.01 each for £3.95.

22. Financial instruments
The Group’s activities are exposed to a variety of market risk (including foreign currency risk, interest rate risk and equity price risk), 
credit risk and liquidity risk. The overall financial risk management policy focuses on mitigating the potential adverse effects on the 
Group’s financial performance. 

(a) Currency risk
The Group is exposed to foreign currency risk on transactions and balances that are denominated in currencies other than sterling. 
The transactional exposure arises on trade receivables, trade payables and cash and cash equivalents and these balances are 
analysed by currency in notes 16, 18 and 19. Currency risk is monitored closely on an ongoing basis to ensure that the net exposure 
is at an acceptable level.

The Group maintains a natural hedge whenever possible, by matching the cash inflows (revenue stream) and cash outflows used 
for purposes such as capital expenditure and operational expenditure in the respective currencies.

92

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 2020 
22. Financial instruments continued
(a) Currency risk continued
Management considers that the most significant foreign exchange risk relates to US Dollar and Euro. The Group’s sensitivity to a 10% 
strengthening in UK sterling against each of these currencies (with other variables held constant) is as follows:

Decrease in adjusted operating profit (at average rates)

US Dollar

Euro

2020
£’000

234

85

2019
 £’000

152

358

(b) Interest rate risk
Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate because of changes in market 
interest rates. The Group’s exposure to interest rate risk arises mainly from interest-bearing financial assets being interest-bearing 
bank deposits. The Group’s policy is to obtain the most favourable interest rates available whilst ensuring that cash is deposited with 
a financial institution with a credit rating of ‘AA’ or better. Any surplus funds are placed with licensed financial institutions to generate 
interest income.

A 100 basis points strengthening / weakening of the interest rate as at the end of the reporting period would have a £200,000 
impact on profit after taxation and equity. This assumes that all other variables remain constant.

(c) Equity price risk
The Group does not have any quoted investments and hence is not exposed to equity price risk.

(d) Credit risk
The Group’s exposure to credit risk, or the risk of counterparties defaulting, arises mainly from trade and other receivables. The Group 
manages its exposure to credit risk by the application of credit approvals, credit limits and monitoring procedures on an ongoing 
basis. For other financial assets (including cash and bank balances), the Group seeks to minimise credit risk by dealing exclusively 
with high credit rating counterparties. An analysis of the ageing and currency of trade receivables is set out in note 16. An analysis of 
cash and cash equivalents is set out in note 18.

The Group establishes an allowance for impairment that represents its expected credit loss in respect of the trade and other 
receivables as appropriate. The main components of this allowance are a specific loss component that relates to individually 
significant exposures. Impairment is estimated by management based on prior experience and the current economic environment.

The Group’s major concentration of credit risk at 31 August 2020 relates to the amounts owing by nine customers which constituted 
approximately 59% of its trade receivables as at the end of the reporting period.

As the Group does not hold any collateral, the maximum exposure to credit risk is represented by the carrying amount of the financial 
assets as at the end of the reporting period.

The exposure of credit risk for trade receivables by geographical region is as follows:

USA

United Kingdom

Europe

Rest of the World

2020
£’000

2,503

548

2,828

3,493

9,372

2019
 £’000

2,194

282

2,552

4,832

9,860

(e) Liquidity risk
Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due. The exposure to liquidity risk 
arises primarily from mismatches of the maturities of financial assets and liabilities.

The Group maintains a level of cash and cash equivalents and bank facilities deemed adequate by the management to ensure, 
as far as possible, that it will have sufficient liquidity to meet its liabilities when they fall due.

The following table details the Group’s contractual maturity for its financial liabilities. The table has been drawn up based on the 
undiscounted cash flows of financial liabilities based on the earliest date on which the Group and the Company can be required to pay.

AB Dynamics plc Annual Report and Accounts 2020

93

Financial statements22. Financial instruments continued
(e) Liquidity risk continued
The Group’s financial liabilities are as follows:

Trade payables

Other payables

Lease liabilities

Borrowings

The maturities of the undiscounted liabilities are as follows (excluding leases):

Less than one year

2020
£’000

1,330

8,667

722

505

2019
£’000

2,996

7,028

—

—

11,224

10,024

10,502

10,024

The above contractual maturities reflect the gross cash flows, which may differ to the carrying values of the liabilities at the reporting date.

(f) Capital risk management
Capital is defined as the total equity of the Group. The Group’s objectives when managing capital are to safeguard the Group’s ability 
to continue as a going concern in order to provide returns for shareholders and benefits for other stakeholders and to maintain an 
optimal capital structure to reduce the cost of capital. In order to maintain or adjust the capital structure, the Group may adjust the 
amount of the dividend paid to shareholders, return capital to shareholders, issue new shares or sell assets to reduce debt.

The Group manages its capital based on debt-to-equity ratio. The strategies adopted were unchanged during the period under review 
and from those adopted in the previous financial year. The debt-to-equity ratio is calculated as net debt divided by total equity. Net 
debt is calculated as borrowings plus trade and other payables less cash and cash equivalents.

At 31 August 2020, the Group’s cash resources exceed its total debt. The Company hence has no net debt.

(g) Classification of financial instruments
All financial instruments are categorised as follows:

Loans and receivables

Trade receivables

Contract assets

Cash and bank balances

Financial liabilities held at amortised cost

Trade and accruals and other payables

Lease liabilities

Borrowings

2020
£’000

2019
£’000

9,372

2,926

31,183

43,481

9,860

1,885

36,225

47,970

9,997

10,024

722

505

—

—

11,224

10,024

(h) Fair value hierarchy
The fair values of the financial assets and liabilities are analysed into level 1 to 3 as follows:

Level 1: 

 Fair value measurements derive from quoted prices (unadjusted) in active markets for identical assets or liabilities.

Level 2: 

 Fair value measurements derive from inputs other than quoted prices included within level 1 that are observable for the 
asset or liability, either directly or indirectly.

Level 3: 

 Fair value measurements derive from valuation techniques that include inputs for the asset or liability that are not based 
on observable market data (unobservable inputs).

The carrying value of all financial instruments approximates their fair value (valued using level 2).

There were no forward contracts in 2020.

94

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 2020 
 
23. Acquisition of businesses
On 28 June 2019 the Group acquired 100% of Kangaloosh Limited (subsequently renamed rFpro Limited) based in Romsey, UK, 
for initial consideration of £18.1m, which included £0.6m of surplus cash, before acquisition expenses of £0.3m. Maximum deferred 
contingent consideration of £3.5m is payable based on the performance of rFpro for the twelve months ended 31 January 2021. 
Goodwill of £7,535,000 and acquired intangible assets of £14,650,000 were recognised in relation to this acquisition.

On 30 August 2019 the Group acquired 100% of Dynamic Research Incorporated (‘DRI’) based in California, USA, for initial 
consideration of £17.3m ($21.0m), before acquisition expenses of £0.4m. Maximum deferred contingent consideration of £2.9m 
($3.5m) was payable based on the performance of DRI for the twelve months ended 31 May 2020. DRI exceeded its performance 
targets and the deferred contingent consideration was paid in full in July 2020. Goodwill of £9,494,000 and acquired intangible 
assets of £7,432,000 were recognised in relation to this acquisition. The provisional fair value of goodwill has been adjusted following 
finalisation of the deferred tax position as an allowance for amortisation is available, which reduces the deferred tax liability.

Acquisition expenses of £768,000 were included in administrative expenses in 2019 within the consolidated statement of 
comprehensive income.

Acquired intangible assets

Deferred tax liability

Investment

Property, plant and equipment

Inventories

Trade and other receivables

Trade and other payables

Net assets acquired

Goodwill

Cash paid

Cash acquired

Expenses of acquisition

Net cash paid, after acquisition expenses

Deferred consideration paid

Less: expenses of acquisition

Total consideration

DRI

Provisional
fair value
£’000

7,432

(2,215)

14

498

799

1,687

(868)

7,347

11,709

Book value
£’000

—

—

14

498

799

1,722

(868)

2,165

—

2,165

19,056

17,270

(471)

433

17,232

2,257

(433)

19,056

Adjustment
£’000

Final fair value
£’000

—

2,215

—

—

—

—

—

2,215

(2,215)

—

—

—

—

—

566

—

566

7,432

—

14

498

799

1,687

(868)

9,562

9,494

19,056

17,270

(471)

433

17,232

2,823

(433)

19,622

24. Related party disclosures
Mr A Best, Chairman of the Company, is a trustee and beneficiary of the Best Middleton Trust. Rental payments of £48,000 
(2019: £48,000) were made in the year to the Trust. No amounts were due to or from the trust at any year end.

In July 2020 the lease was extended for five years with a break clause in July 2021.

Balances and transactions between the Company and its subsidiaries are eliminated on consolidation and are not disclosed in this note. 

The remuneration of the key management personnel of the Group is set out in note 6.

25. Share based payments
The share based compensation schemes were established to reward and incentivise the executive management team and staff 
for delivering share price growth. The schemes are administered by the Remuneration Committee.

The schemes adopted by the Company are equity settled and a charge of £1,282,000 (2019: £586,000) has been charged to the 
consolidated statement of comprehensive income relating to these options.

AB Dynamics plc Annual Report and Accounts 2020

95

Financial statements25. Share based payments continued
Summary of movements in share options

Outstanding at 1 September 2019

Options and awards granted

Options and awards exercised

Options and awards lapsed

Outstanding at 31 August 2020

Exercisable at 31 August 2020

Outstanding at 1 September 2018

Options and awards granted

Options and awards exercised

Options and awards lapsed

Outstanding at 31 August 2019

Exercisable at 31 August 2019

Weighted 
average
 exercise price 
(pence)

570

2,184

475

—

946

395

395

1,230

395

395

570

395

Number of 
shares

476,746

321,951

(356,571)

—

442,126

116,587

912,534

100,000

(405,948)

(129,840)

476,746

376,746

The weighted average share price on the date of exercise was 2,084p (2019: 2,179p). The weighted average remaining contractual life 
of the options outstanding at the statement of financial position date is 9.7 years (2019: 7.6 years).

The fair values of the share option awards granted were calculated using the Black Scholes option pricing model. The Long Term 
Incentive Plan awards made in 2020 had targets based on earnings per share total growth and shareholder return. The inputs into the 
model for awards granted were as follows:

Stock price

Exercise price

Interest rate

Volatility

Time to maturity

Date awarded

17 January 
2020

3 December 
2019

1 October 
2019

1 November 
2018

2,230p

Nil

0.39%

40%

2,140p

2,140p

0.28%

49%

2,140p

2,200p

0.38%

42%

1,315p

1,230p

0.25%

40%

3 years

1–2 years

1–3 years

1–2 years

The expected volatility was determined with reference to the published share price.

For the options granted in 2019 and 2020 one-third of the options will vest on each of the first, second and third anniversary of the 
grant date subject to the employees remaining employed by the Company.

The Long Term Incentive Plan awards vest on the third anniversary of the award date.

26. Ultimate controlling party
There is no ultimate controlling party.

27. Capital commitments
At 31 August 2020 the Group had capital commitments as follows:

Contracted but not yet provided in these financial statements

28. Revenue recognition and contract balances
Contract balances
The Group has recognised the following revenue-related contract assets and liabilities:

Contract assets (i)

Contract liabilities (ii)

96

AB Dynamics plc Annual Report and Accounts 2020

2020
£’000

562

562

2020
£’000

2,926

1,983

2019
£’000

478

478

2019
£’000

1,885

4,377

Financial statementsNotes to the consolidated financial statements continuedFor the year ended 31 August 2020 
 
28. Revenue recognition and contract balances continued
(i) Significant changes in contract assets 
Contract assets have increased by 55% during the year reflecting two new contracts. There are four current contracts at various 
stages of completion. 

(ii) Significant changes in contract liabilities
This balance consists of deferred income and payments in advance. This decrease of contract liabilities was due to deferred income 
which principally relates to a timing of track testing systems invoicing at 31 August 2020 where payments received on account are 
deferred until the goods have been delivered to the customer. Within this figure is £615,000 relating to support and warranty which is 
recognised over the period to which these obligations are performed.

Within the opening balance of £4,377,000, an amount of £2,970,000 has been recognised in revenue during the period.

Performance obligations
The performance obligations in relation to the contracts with its customers are as follows:

Laboratory testing and simulation
The long-term construction contracts are in relation to the laboratory testing and simulation systems which are highly customised 
items which typically take more than twelve months to construct and supply these systems to the customers. In the judgement 
of management, the Group satisfies the performance obligations under these contracts over time. The key determination of this 
judgement was that the Company’s performance does not create an asset with alternative use to the Company and that the 
Company has an enforceable right to payment for performance completed to date. Payment for these construction contracts 
is in accordance with an agreed schedule with typical contracts including certain technical and physical completion milestones 
as payment points for customers. The majority of contracts are expected to result in contract liability balances. These balances 
arise as these contracts typically provide for an up-front deposit and other payments through the course of the contract.

The consideration for these contracts is agreed in advance between the Company and the customer and is fixed. 

Revenue relating to warranties and related obligations is recognised over the period to which these obligations are performed 
by the Company.

In determining the transaction prices and amounts allocated to performance obligations for these systems, management has 
consideration to price lists of component parts and standard pricing for servicing and guarantee arrangements.

Track testing
The contracts in relation to the sale of track testing systems are in relation to the robotic systems which typically take less than twelve 
months to construct and supply these systems to the customers. In the judgement of management, due to the lower level of customisation 
required for these items, the relative cost and time required to construct the systems, the Group satisfies the performance obligations 
under these contracts on delivery to the customer. In making this determination, management has considered when the customer 
has obtained control of this system, and the principal indicator of this is when the customer has physical possession. Payment for 
these construction contracts is in accordance with an agreed schedule with typical contracts including certain technical and 
physical completion milestones as payment points for customers. A typical contract may include a 30% deposit, which is recorded as 
a contract liability until such time as the performance obligation is met. The consideration for these contracts is agreed in advance 
between the Company and the customer and is fixed. 

Revenue relating to warranties and related obligations is recognised over the period to which these obligations are performed by the Company.

In determining the transaction prices and amounts allocated to performance obligations for these systems, management has 
consideration to price lists of component parts and standard pricing for servicing and guarantee arrangements.

Remaining performance obligations as at 31 August 2020

Unsatisfied performance obligations

Laboratory testing and simulation

Track testing 

Partially unsatisfied performance obligations

Laboratory testing and simulation

Track testing 

2020
£’000

2019
£’000

2,796

5,768

975

1,908

3,407

15,972

2,286

2,070

The revenue recognised in the period in relation to the opening balances for laboratory testing and simulation systems amounted to 
£4,888,000 and for track testing systems amounted to £15,093,000.

The revenue on outstanding performance obligations at 31 August 2020 on the track testing systems will be recognised on delivery 
of these items, alongside the associated cost of sales, in the following financial year.

The revenue on outstanding performance obligations at 31 August 2020 on laboratory testing and simulation systems will be recognised 
over time, alongside the associated cost of sales, in the following financial year. The typical length of time for these construction 
projects is 18–24 months.

Assets recognised from costs to obtain or fulfil customer contracts
No amounts have been recognised in relation to these categories of assets as at 31 August 2020.

AB Dynamics plc Annual Report and Accounts 2020

97

Financial statements 
Company statement of financial position
As at 31 August 2020

Note

2020
£’000

2019
£’000

ASSETS

Non-current assets

Other intangibles

Investments

Current assets

Other receivables

Cash and cash equivalents

LIABILITIES

Current liabilities

Trade and other payables

Net current assets

Non-current liabilities

Deferred consideration

Net assets

Shareholders’ equity

Share capital

Share premium

Retained earnings

Total equity

654

3

42,803

43,457

20,510

10,304

30,814

—

41,937

41,937

25,809

—

25,809

1,311

1,311

528

528

29,503

25,281

—

—

3,239

3,239

72,960

63,979

226

61,736

10,998

72,960

222

60,049

3,708

63,979

4

5

6

7

7

The profit for the financial year dealt with in the financial statements of the Parent Company was £6,634,000 (2019: £222,000).

The financial statements were approved by the Board of Directors and authorised for issue on 25 November 2020 and are signed 
on its behalf by:

Dr James Routh 
Director 

Sarah Matthews-DeMers 
Director

Company registration number: 08393914 

98

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsCompany statement of changes in equity
For the year ended 31 August 2020

At 1 September 2018

Share based payments

Total comprehensive income

Dividends

Issue of shares, net of share issue costs

At 31 August 2019

Share based payments

Total comprehensive income

Dividends

Issue of shares, net of share issue costs

At 31 August 2020

Note

8

8

Share 
capital
£’000

195

—

—

—

27

Share 
premium
£’000

10,258

—

—

—

49,791

222

60,049

—

—

—

4

—

—

—

1,687

Retained 
profits
£’000

3,647

586

222

(747)

—

3,708

1,282

6,634

(626)

—

Total 
equity
£’000

14,100

586

222

(747)

49,818

63,979

1,282

6,634

(626)

1,691

226

61,736

10,998

72,960

The share premium account is a non-distributable reserve representing the difference between the nominal value of shares in issue 
and the amounts subscribed for those shares.

Retained profits represent the cumulative value of the profits not distributed to shareholders but retained to finance the future capital 
requirements of the Group.

AB Dynamics plc Annual Report and Accounts 2020

99

Financial statementsNotes to the Company financial statements
For the year ended 31 August 2020

General information
AB Dynamics plc (the ‘Company’) is the UK holding company of a group of companies which are engaged in the provision of advanced 
testing systems to the global motor industry. The Company is registered in England and Wales (registered number 08393914). Its registered 
office and principal place of business is Middleton Drive, Bradford-on-Avon, Wiltshire, BA15 1GB.

Basis of accounting
The financial statements have been prepared in accordance with the historical cost convention and in accordance with FRS 102, 
‘The Financial Reporting Standard’ applicable in the UK and Republic of Ireland and the Companies Act 2006. The financial statements 
present information about the Company as an individual entity and the principal accounting policies are described below. They have 
all been applied consistently throughout the period.

Reduced disclosure exemptions
The Company, as a qualifying entity, has taken advantage of the disclosure exemptions in FRS 102 paragraph 1.12 as follows:

No cash flow statement has been presented as the Company is included within the consolidated financial statements of the Group.

Disclosures in respect of the Company’s financial instruments have not been presented as equivalent disclosures are included in the 
consolidated financial statements of the Group.

The Company has also taken advantage of the disclosure exemptions in FRS 102 paragraph 33.1A as follows: 

Related party transactions have not been disclosed with other wholly owned members of the Group. 

Going concern
At 31 August 2020 the Company had net current assets of £29,503,000 (2019: £25,281,000) with the main current asset being 
amounts owed from its subsidiary Anthony Best Dynamics Limited, amounting to £20,477,000 (2019: £25,775,000). The Company 
has assessed its ongoing costs with cash generated by its subsidiary to ensure that it can continue to settle its debts as they fall due.

The Directors have, after careful consideration of the factors set out above, concluded that it is appropriate to adopt the going 
concern basis for the preparation of the financial statements and the financial statements do not include any adjustments that 
would result if the going concern basis was not appropriate.

Investments
Investments held as fixed assets are stated at cost less provision for impairment.

Tax
Current tax, including UK corporation tax and foreign tax, is provided at amounts expected to be paid (or recovered) using the tax 
rates and laws that have been enacted or substantively enacted by the balance sheet date.

Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date where 
transactions or events that result in an obligation to pay more tax in the future or a right to pay less tax in the future have occurred 
at the balance sheet date. Timing differences are differences between the Company’s taxable profits and its results as stated in the 
financial statements that arise from the inclusion of gains and losses in tax assessments in periods different from those in which they 
are recognised in the financial statements. A net deferred tax asset is regarded as recoverable and therefore recognised only when, 
on the basis of all available evidence, it can be regarded as more likely than not that there will be suitable taxable profits from which 
the future reversal of the underlying timing differences can be deducted.

Financial instruments
Financial assets and liabilities are recognised in the statements of financial position when the Company has become a party to the 
contractual provisions of the instruments.

The Company only enters into basic financial instruments transactions that result in the recognition of financial assets and liabilities 
like trade and other debtors and creditors and loans to related parties.

Debtors
Short-term debtors are measured at transaction price, less any impairment. Loans and receivables are measured initially at fair value 
and are measured subsequently at amortised cost using the effective interest method, less any impairment.

Creditors
Short-term trade creditors are measured at the transaction price. Other financial liabilities, including bank loans, are measured initially 
at fair value and are measured subsequently at amortised cost using the effective interest method.

100

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsFinancial instruments continued
Critical accounting judgements and key sources of estimation uncertainty
In the application of the Company’s accounting policies, the Directors are required to make judgements, estimates and assumptions 
about the carrying amounts of assets and liabilities that are not apparent from other sources. The estimates and assumptions are based 
on historical experience and other factors, including expectations of future events that are believed to be reasonable under the 
circumstances. Actual results may differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised 
in the period in which the estimate is revised if the revision affects only that period or in the period of the revision and future periods 
if the revision affects both current and future periods.

The following are the key assumptions concerning the future and other key sources of estimation uncertainty at the statement of 
financial position date that have a significant risk of causing a significant adjustment to the carrying amounts of assets and liabilities 
in the financial statements:

Share based payment
The fair value of share based remuneration is determined at the date of grant and recognised as a capital contribution to its 
subsidiary on a straight-line basis over the vesting period, taking account of the estimated number of shares that will vest. The fair 
value is determined by use of option pricing models.

1. Profit for the financial year
The Company has taken advantage of Section 408 of the Companies Act 2006 and, consequently, a profit and loss account for 
the Company alone has not been presented.

The Company’s profit for the financial year was £6,634,000 (2019: £222,000).

The Company’s profit for the financial year has been arrived at after charging auditor’s remuneration payable to Crowe U.K. LLP 
for audit services to the Company of £25,000 (2019: £25,000). Statutory information on remuneration for other services provided 
by the Company’s auditor and its associates is given on a consolidated basis in note 5 of the consolidated financial statements.

2. Employees and Directors’ remuneration
Staff costs during the year by the Company were as follows:

Wages and salaries

Social security costs

2020
£’000

1,580

296

1,876

2019
£’000

192

22

214

The executive management team is remunerated by the operating subsidiary Anthony Best Dynamics Limited. Details of its 
remuneration is in the Remuneration Committee Report.

The average number of employees of the Company during the year was:

Directors and management

3. Investments

Subsidiary undertaking

Brought forward

Capital contribution arising on share based payment

Investment in AB Dynamics Inc

Investment in rFpro Ltd (Kangaloosh Ltd)

Carried forward

2020
Number

5

2019
Number

7

2020
£’000

2019
£’000

41,937

1,282

2,823

(3,239)

42,803

2,591

586

17,101

21,659

41,937

AB Dynamics plc Annual Report and Accounts 2020

101

Financial statements 
 
Registered office

Middleton Drive, Bradford-on-Avon, Wiltshire, BA15 1GB

2-2-3 Shinyokohama, Dai-Ichi Takeo bldg. 6F 606 Kohoku-ku,
Yokohama 222-0033, Japan

48325 Alpha Drive, Suite 120, Wixom, MI 48393, USA

Middleton Drive, Bradford-on-Avon, Wiltshire, BA15 1GB

209 East Washington Street, Suite 200, Ann Arbor, MI 48104, USA

Karlschmitter Weg 29, 35580 Wetzlar, Germany

355 Van Ness Avenue, Suite 200, Torrance, CA 90501, USA

355 Van Ness Avenue, Suite 200, Torrance, CA 90501, USA

Middleton Drive, Bradford-on-Avon, Wiltshire, BA15 1GB

36 Libertatii St, Buhusi, Romania

2020
£’000

20,477

33

2019
£’000

25,775

34

20,510

25,809

2020
£’000

1,311

1,311

2020
£’000

—

—

2019
£’000

528

528

2019
£’000

3,239

3,239

3. Investments continued
The Company owns more than 20% of the following undertakings:

Class of 
share held 

% 
shareholding

100

100

100

100

100

100

100

100

25

100

Subsidiary undertaking

Anthony Best Dynamics Limited

AB Dynamics GK

AB Dynamics Inc

rFpro Ltd

*rFpro Inc

*AB Dynamics Europe GmbH

*Dynamic Research Inc

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

*DRI Advanced Test Systems Inc

Ordinary

*DRIATSERO SRL

*AB Dynamics 2013 Ltdˆ

Ordinary

Ordinary

*  Denotes indirect shareholding.

ˆ  Dormant. 

4. Other receivables

Amounts owed by Group undertakings

Prepayments

5. Trade and other payables

Other payables and accruals

6. Non-current liabilities

Deferred consideration

102

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the Company financial statements continuedFor the year ended 31 August 2020 
 
 
7. Share capital
The allotted, called up and fully paid share capital is made up of 22,576,553 ordinary shares of £0.01 each.

At 1 September 2018

6 December 2018

7 June 2019

22 July 2019

At 31 August 2019

27 September 2019

11 December 2019

3 March 2020

4 May 2020

2 June 2020

19 August 2020

At 31 August 2020

Number of 
shares
‘000

19,537

143

2,277

263

22,220

200

32

64

33

16

11

Note

(i)

(ii)

(iii)

(iv)

(v)

(vi)

(vii)

(viii)

(ix)

Share 
capital
£’000

195

1

23

3

Share 
premium
£’000

10,258

564

48,195

1,032

222

60,049

2

—

1

—

—

1

770

142

256

410

64

45

Total
£’000

10,453

565

48,218

1,035

60,271

772

142

257

410

64

46

22,576

226

61,736

61,962

(i) 

 On 6 December 2018, a total of 142,702 share options were exercised of £0.01 each for £3.95.

(ii) 

 On 7 June 2019, a total of 2,050,000 new ordinary shares were placed of £0.01 each for £22.00 and a total of 227,500 
new ordinary shares of £0.01 were admitted to trading on AIM following the issue of Open Offer Shares.

(iii) 

 On 22 July 2019, a total of 263,246 share options were exercised of £0.01 each for £3.95.

(iv)   On 27 September 2019, a total of 199,526 share options were exercised of £0.01 each for £3.95.

(v) 

 On 11 December 2019, a total of 31,970 share options were exercised of £0.01 each for £3.95.

(vi)    On 3 March 2020, a total of 58,086 share options were exercised of £0.01 each for £3.95 and a total of 6,173 share options 

were exercised of £0.01 each for £4.45.

(vii)    On 4 May 2020, a total of 33,333 share options were exercised of £0.01 each for £12.30.

(viii)   On 2 June 2020, a total of 16,162 share options were exercised of £0.01 each for £3.95.

(ix)   On 19 August 2020, a total of 11,321 share options were exercised of £0.01 each for £3.95.

8. Dividends paid

Final 2018 dividend paid of £0.022 per share

Interim dividend paid of £0.016 per share

Final 2019 dividend paid of £0.028 per share

2020
£’000

—

—

626

626

2019
£’000

430

317

—

747

In respect of the year ended 31 August 2020, the Board has proposed a total dividend of 4.40p per share totalling £993,000. No interim 
dividend was paid in respect of 2020. If approved, the final dividend will be paid on 22 January 2021 to shareholders on the register on 
8 January 2021.

9. Related party disclosures
The only key management personnel of the Company are the Directors. Details of their remuneration are contained in the 
Remuneration Committee Report.

AB Dynamics plc Annual Report and Accounts 2020

103

Financial statements 
10. Share based payments
The share based compensation schemes were established to reward and incentivise the executive management team and staff 
for delivering share price growth. The schemes are administered by the Remuneration Committee.

The schemes adopted by the Company are equity settled and a charge of £1,282,000 (2019: £586,000) has been charged to the 
consolidated statement of comprehensive income relating to these options.

Summary of movements in share options

Outstanding at 1 September 2019

Options and awards granted

Options and awards exercised

Options and awards lapsed

Outstanding at 31 August 2020

Exercisable at 31 August 2020

Outstanding at 1 September 2018

Options and awards granted

Options and awards exercised

Options and awards lapsed

Outstanding at 31 August 2019

Exercisable at 31 August 2019

Weighted 
average 
exercise price 
(pence)

570

2,184

475

—

946

395

395

1,230

395

395

570

395

Number of 
shares

476,746

321,951

(356,571)

—

442,126

116,587

912,534

100,000

(405,948)

(129,840)

476,746

376,746

The weighted average share price on the date of exercise was 2,084p (2019: 2,179p). The weighted average remaining contractual life 
of the options outstanding at the statement of financial position date was 9.7 years (2019: 7.6 years).

The fair values of the share option awards granted were calculated using the Black Scholes option pricing model. The Long Term 
Incentive Plan awards made in 2020 had targets based on earnings per share total growth and shareholder return. The inputs into the 
model for awards granted were as follows:

Stock price

Exercise price

Interest rate

Volatility

Time to maturity

Date awarded

17 January 
2020

3 December 
2019

1 October 
2019

1 November 
2018

2,230p

Nil

0.39%

40%

2,140p

2,140p

0.28%

49%

2,140p

2,200p

0.38%

42%

1,315p

1,230p

0.25%

40%

3 years

1–2 years

1–3 years

1–2 years

The expected volatility was determined with reference to the published share price.

For the options granted in 2019 and 2020 one-third of the options will vest on each of the first, second and third anniversary of the 
grant date subject to the employees remaining employed by the Company.

The Long Term Incentive Plan awards vest on the third anniversary of the award date.

104

AB Dynamics plc Annual Report and Accounts 2020

Financial statementsNotes to the Company financial statements continuedFor the year ended 31 August 2020CBP005178

AB Dynamics plc’s commitment to environmental issues is reflected in this Annual Report, 
which has been printed on Arcoprint, an FSC® certified material. This document was printed 
by Pureprint Group using its environmental print technology, with 99% of dry waste diverted 
from landfill, minimising the impact of printing on the environment. The printer is a 
CarbonNeutral® company.

Both the printer and the paper mill are registered to ISO 14001.

Middleton Drive 
Bradford-on-Avon 
Wiltshire BA15 1GB

T: +44 (0)1225 860 200  
F: +44 (0)1225 860 201  
E: investors@abdplc.com  
www.abdplc.com