Quarterlytics / Consumer Cyclical / Apparel - Retail / Ascena Retail Group, Inc.

Ascena Retail Group, Inc.

asna · NASDAQ Consumer Cyclical
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Ticker asna
Exchange NASDAQ
Sector Consumer Cyclical
Industry Apparel - Retail
Employees 10,000+
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FY2014 Annual Report · Ascena Retail Group, Inc.
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This year, our most signifi cant integration project 
was to optimize our distribution infrastructure.

We  expanded  our  retail  distribution  center  in  Etna, 

Ohio, and transitioned our Catherines and Lane Bryant 

brands  into  it  in  early  Spring.  All  fi ve  brands  are  now 

operating in this facility, with our fi nal brand, maurices, 

having  just  completed  its  transition  in  September. 

We also commenced fulfi llment operations out of our 

new  e-commerce  distribution  center  in  Greencastle, 

Indiana in June. We leveraged the  combined volume 

of  these  two  facilities  to  drive  cost  savings  through 

negotiation  of  new  freight  contracts.  Our  consolida-

tion  into  these  state-of-the-art  facilities  puts  us  on  a 

clear path to annual synergy savings of approximately 

$50  million,  a  run  rate  we  expect  to  reach  in  mid-

calendar year 2015.

ELLIOT S. JAFFE
Co-Founder and 
Non-Executive Chairman

DAVID JAFFE
President and 
Chief Executive Offi  cer

Our  Fiscal  2014  fi nancial  performance  refl ects  the 

the tween market and increased markdowns required 

ongoing transition to our new operating platform and 

to achieve year-end inventory targets.

includes signifi cant non-recurring costs (i.e. integration 

expenses)  and  an  increase  in  non-cash  depreciation 

Moving into Fiscal 2015, we plan to increasingly focus 

expense which comes in advance of the benefi ts and 

on EBITDA as an important indicator of our under-

cost  savings  to  come  from  related  infrastructure 

lying fi nancial performance because it normalizes for 

investments.  Our  results  also  refl ect  a  retail  environ-

major changes in non-cash depreciation and eff ective 

ment characterized by soft traffi  c, a lack of item-driven 

tax rate that will unfavorably impact our performance 

merchandise  trends  and  continued  pressure  on  our 

during this period of transition.

consumers’ discretionary spending.

We  expect  each  of  our  brands  to  see  clear  benefi ts  in 

For  the  full  year,  we  had  fl at  total  comparable  sales 

cost and improved focus in their respective organiza-

performance,  including  both  the  store  and  e-com-

tions as we complete the implementation of our shared 

merce  channels.  Income  from  continuing  operations 

services structure. This platform is designed to enable 

was down 11% to $138M. The decline in income from 

our  teams  to  concentrate  on  our  customers  and  to 

operations was primarily caused by performance at our 

deliver unmatched levels of value and fashion. At the 

Justice  brand,  which  faced  continued  headwinds  in 

brand level, our teams will be able to devote increased 

   
   
 
attention to the customer-facing functions that define 

Fiscal  2013.  While  we  remain  the  market  share  leader 

their  identities,  expand  their  market  opportunity  and 

in  the  tween  category,  we  needed  to  utilize  a  higher 

drive their business forward.

level  of  markdowns  to  clear  inventory  through  the 

year.  Total  comp  performance  was  down  4%  for  the 

We  continue  to  see  the  lines  between  retail  channels 

year,  but  should  improve  with  new  merchandising 

blurring,  and  we  plan  to  address  this  by  providing  a 

and  marketing  strategies,  including  reduction  of  the 

seamless customer experience, through omnichannel 

number  of  store-wide  promotions  in  favor  of  a  more 

shopping. Our consumer shops at the mall and online 

targeted approach to our best customers. For the year, 

and researches her purchases before she makes them. 

we  opened  49  stores,  including  12  in  Canada,  and 

Embracing  an  omnichannel  philosophy  helps  ensure 

closed 23 stores.

our consumer has a positive experience, regardless of 

how she chooses to shop with us.

We remain deeply engaged in the areas of our business 

that we can control. This kind of focus is essential, as 

the tough retail environment has clearly underlined. We 

are working to plan effectively, tightly manage inven-

tory,  optimize  our  merchandising  assortments  and 

deploy  appropriate  promotional  strategies.  A  strong, 

tactical approach to market conditions continues to be 

necessary  as  we  address  near-term  challenges  while 

making progress on our long-term, platform-oriented 

strategy.  We  continue  to  work  toward  a  future  that  

will provide tremendous value for our customers and 

our shareholders.

Justice
Our  Justice  business  is  coming  off  a  challenging 

year,  with  operating  income  down  significantly  from 

Lane Bryant
Lane  Bryant  finished  the  year  with  a  moderate 

operating  loss,  but  performance  was  significantly 

improved compared to Fiscal 2013. For the year, total 

comp  performance  was  up  3%.  Cacique  intimates 

continued to perform well, and our activewear cate-

gory  yielded  double-digit  growth.  Entering  Fiscal 

2015,  we  are  planning  continued  strong  growth  in 

our  active  and  wear-to-work  categories.  We  are  also 

introducing our 6th & Lane Collection, which expands 

the top of our private-label fashion pyramid. On store 

development, we opened 36 new stores and closed 53 

stores as part of our continuing strategy to reposition 

our fleet.

We remain deeply engaged in the areas of our business that we can control. This  
kind of focus is essential, as the tough retail environment has clearly underlined.  
We are working to plan effectively, tightly manage inventory, optimize our  
merchandising assortments and deploy the appropriate promotional strategies. 

   
   
 
maurices
maurices  operating  income  performance  was  down  

Catherines
Catherines continues to perform well, with operating 

compared  to  last  year,  primarily  due  to  a  one-time 

income  growth  of  over  100%  from  Fiscal  2013.  Our 

non-cash  impairment  related  to  the  exit  of  one  of 

total comp performance for the year was up 8%, with 

the  brand’s  private  labels  coupled  with  significant 

both  e-commerce  and  store  channel  gains.  We  have 

investments made in the brand’s buying and product- 

seen  13  straight  quarters  of  comp  growth.  Inventory 

development  functions  to  support  future  growth. 

flow  strategies  supported  key  floorsets  and  ensured 

Total comp performance for the year was up 1% driven 

seasonal  wear-now  product  was  in  stock  throughout 

by strong e-commerce activity. We continue to deliver 

key  transitional  periods.  This  merchandising  strategy 

an elevated level of fashion to the brand and are intro-

delivered  higher  sales  and  improved  inventory  turns 

ducing maurices InMotion, new activewear collection, 

and  margins.  Through  the  year,  we  continue  to  be 

in the coming year. We also have continued our efforts to  

very  pleased  with  the  progress  Catherines  is  making 

deepen  our  direct-sourcing  strategy,  approaching 

in terms of sales and profit growth. We ended the year 

20%  by  the  close  of  Fiscal  2014.  During  the  year,  we 

with 386 stores in our fleet.

opened 55 stores, including 12 in Canada, and closed 

10 stores.

We  thank  our  stockholders  and  suppliers  for  their 

continued  support,  as  well  as  our  talented  team 

members  and  associates  for  their  dedication  and 

execution  on  our  continued  infrastructure  projects.  

We  remain  confident  that  the  unique  and  scalable 

model we are creating positions us well to better serve 

our  customers,  enhance  our  business  and  deliver 

sustainable growth and profits to our stockholders.

dressbarn
This year, dressbarn operating income grew 30%, driven  

by effective inventory management and gross margin 

improvement. While our total comp performance was 

down 1% for the year, the decline was caused by a lower 

level  of  clearance  selling  in  the  back  half  of  the  year. 

Full-price selling was up nicely, and over the course of 

the year, we refined our merchandising and served our 

customers well. We continue to reposition our fleet for 

future growth, having opened 34 stores and closed 40.

   
   
 
Crisis Relief

Matching Gifts

When Bad Things Happen to Good People
We  know  the  impact  something  like  a  fire,  tornado,  

Matching Gifts
Our associates make a difference every day. With their  

chemical  spill  or  flood  can  have  on  our  customers  

gift of time or money, our associates have the power to  

and associates. We are committed to the communities  

change a life. The Matching Gifts program makes even  

we serve and when disasters happen, we partner with  

more change possible.

local communities to help make a difference.

Roslyn S. Jaffe Awards

Associate Scholarship Program

PERFORMANCE IN FY 2014

PERFORMANCE IN FY 2014

Total Scholarships Awarded: 45

The Roslyn S. Jaffe Awards
2014 marks the first year of the Roslyn S. Jaffe Awards.  

A Bright Future
We believe in the importance of education. Our brands,  

Roslyn  Jaffe,  co-founder  of  dressbarn  in  1962,  had  a  

the Jaffe Family Foundation and the Ascena Foundation,  

motto: “When life gives you lemons, make lemonade.”  

offer a scholarship program that benefits our associates  

This  award,  in  her  honor,  offers  sizable  grants  to  

and their high-school senior or college dependents.

everyday  heroes  who  are  making  the  world  a  better  

place for women and children.

Since the program was started in 1997, we have helped  

more than 500 students go to college.

In  the  first  year  alone,  more  than  1,000  applications  

were  submitted!  The  applicants  were  reviewed  by  

members  representing  the  brands/SSG  as  well  as  an  

esteemed external selection committee.

Winners were celebrated during a luncheon in October  

in NYC hosted by Soledad O’Brien. We will launch the 

awards again in FY 2015.

For more information, visit www.ascenacares.com

2014 Financial Highlights

(dollars in millions, except per-share amounts)

OPERATING RESULTS 

2014 

2013 

2012

Net sales 

$4,790.6 

$4,714.9 

$3,353.3

Operating income 

210.8 

265.3 

292.6

Net income* 

138.2 

155.2 

171.8

Net income as a percent of net sales * 

2.9% 

3.3% 

5.1%

Net income per common share - diluted* 

$0.84 

$0.95 

$1.08

FINANCIAL POSITION 

2014 

2013 

2012

Working capital 

 $291.7 

$306.3 

$325.6

Total assets 

 3,123.8 

2,871.7 

2,807.1

Total equity 

 1,737.7 

1,556.4 

1,340.9

Number of stores at end of fiscal period 

3,896 

3,859 

3,828

Total gross square footage (in millions) 

21.2 

21.0 

20.8

*Represents net income from continuing operations only.

DIRECTORS, OFFICERS AND KEY MANAGEMENT

 1  Member, Compensation and Stock Incentive Committee
2  Member, Audit Committee
3  Member, Nominating Committee

DIRECTORS
Elliot S. Jaffe
Co-Founder & Non-Executive Chairman

David Jaffe
President & Chief Executive Officer

Kate Buggeln 1,2
Governing Board, Business Council for Peace
John Usdan 1,2,3
President, Midwood Management Corporation

Klaus Eppler 3
Pensioned Partner, Proskauer Rose LLP
Randy L. Pearce 1,2
President, Regis Corporation (Retired)

Roslyn S. Jaffe
Co-Founder, Secretary & Director Emeritus for Life

Michael W. Rayden
President & Chief Executive Officer, Justice

ASCENA RETAIL GROUP, INC.
Elliot S. Jaffe
Co-Founder & Non-Executive Chairman

David Jaffe
President & Chief Executive Officer

John Sullivan
EVP, Chief Operating Officer

Ronnie Robinson
President, Ascena Global Sourcing

JUSTICE
Michael W. Rayden
President & Chief Executive Officer

Scott Bracale
President, Agency

Rolando de Aguiar
EVP, Chief Financial Officer

LANE BRYANT
Linda Heasley
President & Chief Executive Officer

Lou Ann Bett
EVP, Chief Merchandising Officer

Scott Glaser
SVP, Chief Financial Officer

MAURICES
George Goldfarb
Brand President

Erin Stern
EVP, Chief Merchandising Officer

Sue Ross
EVP, Human Resources

DRESSBARN
Jeff Gerstel
Brand President

Judi Langley
EVP, Chief Merchandising Officer

John Pershing
EVP, Human Resources

Ernest LaPorte
SVP, Chief Accounting Officer 

David L. Johns
SVP, Chief Information Officer

Gene Wexler
SVP, General Counsel

Steve Daley
SVP, Distribution Services 

Jeffrey Liss
SVP, Digital Services

Kirk Simme
SVP, Credit

Robb Giammatteo
SVP, Financial Planning & Investor Relations

John Lee
SVP, Controller & Chief Accounting Officer, 
Charming Shoppes

Lece Lohr
EVP, Chief Merchandising Officer

Alan Hochman
SVP, Real Estate & Store Planning

Chris Kaighn
SVP, Stores & Store Operations

Theresa Sullivan
SVP, Human Resources

Sandra Tillet
SVP, Stores, Cacique

Jeffrey Parisian
SVP, Real Estate

Brian Rogers
SVP, Human Resources

Christine Williams
SVP, Planning & Allocation

Stefan von Zastrow
VP, New Business Development & Strategy

George Hanson
VP, E-Commerce

Ali Wing
Chief Marketing Officer, EVP of Digital Commerce

Neil McPhail
SVP, Stores

Mike Herrick
SVP, Planning & Allocation

Brian Thun
SVP, Chief Financial Officer

Lori Wagner
EVP, Chief Marketing Officer & E-Commerce

Ben Moore
SVP, Store Development

Gil Dennis
SVP, Stores

Robin Gray
SVP, Planning & Allocation

Elise Jaffe
SVP, Real Estate

Raana Zia
SVP, Chief Financial Officer

Adrienne Shelton
VP, DMM

Stephanie Nanz
VP, Planning & Allocation

Mark Mueller
VP, Real Estate

CATHERINES
Joan Munnelly
SVP, Co-Leader & Chief Merchandising Officer

Brett Schneider
SVP, Co-Leader &Finance & Operations

Chip Mardis
VP, Human Resources

Kate McKee-Weist
VP, Design/Product Development

Brad Orloff
VP, Marketing

Susan Reiman
VP, Stores

Joe Long
VP, Finance

Robert Egan
VP, DMM

Corporate Information

THE ANNUAL MEETING
The Annual Meeting of Stockholders of the Company will be held:
Thursday, December 11, 2014, 3:30 p.m.
Stage Street Café, dressbarn
933 MacArthur Boulevard
Mahwah, NJ 07430

FORM 10-K
To view this annual report online visit ascenaretail.com. A copy of the Company’s  
Annual Report on Form 10-K for the fiscal year ended July 26, 2014, will be provided  
to stockholders upon written request to:

Investor Relations
Ascena Retail Group, Inc.
933 MacArthur Boulevard
Mahwah, NJ 07430

TRANSFER AGENT & REGISTRAR
(for registered stockholders)
Communications concerning stockholder records, the transfer of
shares, lost certificates or change of address should be directed to:

American Stock Transfer & Trust Company, LLC
6201 15th Avenue
Brooklyn, NY 11219
Beneficial Stockholders (shares held by your broker in the name of the
brokerage house) should direct questions to their broker.

INDEPENDENT COUNSEL
Proskauer Rose LLP
Eleven Times Square
New York, NY 10036

INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
Deloitte & Touche LLP
100 Kimball Drive
Parsippany, NJ 07054