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BCE

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FY2015 Annual Report · BCE
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Leading the way 
in communications

BCE INC. 2015 ANNUAL REPORT

for 135  years

BELL LEADERSHIP
AND INNOVATION
PAST, PRESENT
AND FUTURE

OUR GOAL

For Bell to be recognized 
by customers as Canada’s 
leading communications 
company

OUR STRATEGIC IMPERATIVES

Invest in broadband networks and services 
Accelerate wireless 
Leverage wireline momentum 
Expand media leadership 
Improve customer service 
Achieve a competitive cost structure 

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12
14
16
18
20

Bell is leading Canada’s broadband communications revolution, investing more 
than any other communications company in the fibre networks that carry 
advanced services, in the products and content that make the most of the power 
of those networks, and in the customer service that makes all of it accessible. 

Through the rigorous execution of our 6 Strategic Imperatives, we gained 
further ground in the marketplace and delivered financial results that enable 
us to continue to invest in growth services that now account for 81% of revenue.

Financial and operational highlights 
Letters to shareholders 
Strategic imperatives 
Community investment 
Bell archives 
Management’s discussion and analysis (MD&A) 
Reports on internal control 
Consolidated financial statements 
Notes to consolidated financial statements 

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6
11
22
24
28
112
116
120

2

We have re-energized one of Canada’s 
most respected brands, transforming 
Bell into a competitive force in every 
communications segment. Achieving all our 
financial targets for 2015, we strengthened 
our financial position and continued to 
create value for shareholders.

DELIVERING INCREASED SHAREHOLDER VALUE

2015 FINANCIAL PERFORMANCE

Total shareholder return  
in 2015 (1)

Total shareholder return  
since the end of 2008 (1) (2)

5.3 %

208 %

Increase in dividend per common 
share for 2016

Increase in dividend per common 
share since the end of 2008

5.0 %

87 %

(1)  Assumes the reinvestment of dividends. 

(2)  Total return since the end of 2008, the year Bell implemented its transformational strategy.

(3)  Adjusted EBITDA, adjusted EPS and free cash flow are non-GAAP financial measures and do not have any 
standardized meaning under International Financial Reporting Standards (IFRS). Therefore, they are 
unlikely to be comparable to similar measures presented by other issuers. For a full description of these 
measures, see section 10.2, Non-GAAP financial measures and key performance indicators (KPIs) on pp. 
108 to 110 of the MD&A.

Actual

Target Result

2.2%

1%–3%

3.0%

2%–4%

16.9%

~17%

$3.36 $3.28–$3.38

9.3%

~8%–15%

Revenue 
growth

Adjusted 
EBITDA 
growth (3)

Capital 
intensity

Adjusted 
EPS (3)

Free 
cash flow 
growth (3)

COMPARATIVE TOTAL RETURN(1)

Since 
the end 
of 2008

208%

2015

5.3%

-8.3%

78%

7.0%

138%

BCE

S&P/TSX 
Composite Index

S&P/TSX 
Telecom Index

3

FINANCIAL AND OPERATIONAL HIGHLIGHTS

Growth services fuelled by 
broadband innovation

Bell’s success in 2015 and in the future lies in wireless, TV, 
Internet and media growth services. To deliver Canada’s 
best broadband, we invest more in state-of-the-art fibre 
and mobile networks and product R&D than any other 
communications company – and customers are 
responding.

BCE SUBSCRIBERS* (MILLIONS) 

 Wireless

 High-speed Internet

Television

Total growth services

 Local telephone services

Total subscribers

2015

2014

Growth

8.2

3.4

2.7

14.4

6.7

21.1

8.1

3.3

2.6

14.1

7.1

21.2

+1.6%

+3.5%

+3.6%

+2.4%

-6.2%

-0.5%

Total subscribers  
in 2015 

Increase in growth services 
subscribers in 2015

21.1M 2.4 %

Ziya Tong, co-host of Daily Planet on 
Discovery, Canada’s #1 entertainment 
specialty channel.

4

* Rounding in numbers may affect total figures presented.

$17.7B

Total  
growth services

64%

$21.5B

Total  
growth services

81%

Bell transformed

Wireless, TV, Internet and media 
growth services accounted for 81% of 
BCE revenue in 2015, up from just 64% 
in 2008.

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25%
2008

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39%

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19%

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32%

12%

37 %

2015

+2.2%

+3.0%

+0.4%

$21.042
2014

$21.514
2015

$8.303
2014

$8.551
2015

$2.718
2014

$2.730
2015

BCE operating revenues  
($ billions)

BCE adjusted EBITDA  
($ billions)

BCE net earnings  
($ billions)

+0.5%

+9.3%

+2.3%

$6.241
2014

$6.274
2015

$2.744
2014

$2.999
2015

$3.46
2014

$3.54
2015

Cash flows from operating activities  
($ billions)

Free cash flow  
($ billions)

Free cash flow per share  
($)

For more information, please refer to Section 7 of the MD&A – Selected annual and quarterly information, page 88.

5

 
 
 
 
  
 
 
 
 
  
LETTERS TO SHAREHOLDERS

MESSAGE FROM THE CHAIR OF THE BOARD

Innovation strategy
plus strong execution
equals outstanding returns

BCE celebrated 135 years of communications leadership 
in 2015 with an incredible list of achievements. 

Our team has re-energized one of the nation’s most 
enduring institutions, rebuilding Bell into a competitive 
leader in every segment of Canadian communications 
as we deliver increasing shareholder value.

I have had the honour and privilege 
to serve as your Chair over the last 
7 years as BCE has executed a bold 
strategy to regain the top spot 
in Canadian communications with 
a commitment to lead our nation’s 
broadband revolution.

And lead we have. 2015 was yet 
another year of strong progress as 
the Bell group of companies moved to 
the forefront of wireless, TV, Internet 
and media – the growth services of 
modern broadband communications. 
Dedicated to ongoing innovation, 
efficient operation and a better 
customer experience at every level, 
Bell has become an outstanding 
operator that rivals the best telecoms 
around the globe.

Bell’s growing success in the 
communications marketplace and 
strong financial performance, which 
saw us achieve all of our guidance 
targets in 2015, is backed by a 
capital markets strategy focused 
on enabling investment in broadband 

innovation to support our growth 
services and deliver sustainable 
shareholder returns.

We maintain an investment-grade 
balance sheet and credit ratings, 
while taking full advantage of 
favourable market conditions to 
advance our financial strategy.

Capitalizing on opportunity
BCE raised $863 million in common 
share equity capital in Q4 2015 to 
reduce debt and further strengthen 
our balance sheet. It was our first 
such public equity issuance since 
2002 and we were pleased to see 
that strong market demand 
outstripped supply by some 15%. 

Successfully accessing the debt 
markets in both March and October 
2015, Bell Canada raised a total of 
$1.5 billion in gross proceeds from the 
issuance of 30-year and 7-year MTN 
debentures, the latter issuance 
carrying an annual interest rate of 
3%, the lowest fixed coupon ever 
achieved by Bell Canada on any MTN 
debenture issuance.

We also continued to prudently 
manage our pension obligations. 
We made a further voluntary 
contribution of $250 million to our 
defined benefit pension plan in 
December, and announced a 
groundbreaking longevity insurance 
agreement with Sun Life, the first of 
its kind in North America.

We enter 2016 with a strong financial 
position of approximately $2.5 billion 
in available liquidity and expectations 
for continued substantial free cash 
flow generation, all supporting our 
capital investment and dividend 
growth objectives. Our credit profile 
is favourable with investment-grade 
ratings and stable outlooks.

Our success in the marketplace 
coupled with our healthy financial 
position enabled us to announce 
a 5% increase in the common share 
dividend in February 2016. It was 
the twelfth time in the last 7 years 
that we have raised the BCE common 
share dividend – a total increase 
of 87%. Since the end of 2008, total 
shareholder return has grown 
a remarkable 208%.

6

208 %

Thank you
I would like to express my appreciation 
and thanks to all my fellow Board 
members for their wisdom and support 
through the years. Your Board is a 
skilled, distinguished and dedicated 
group of business leaders that always 
upholds the highest standards of good 
governance in serving the interests of 
BCE shareholders.

My thanks to George, his unparalleled 
senior management group and the 
entire BCE team in every province and 
territory for their total commitment 
to moving Bell forward.

Finally, my gratitude to my fellow 
shareholders for continuing to believe 
in Bell’s ability to compete and win. 
It has been my great pleasure to 
serve you during one of the most 
transformative and successful eras 
in Bell’s long and distinguished 
history. Thank you all for your 
confidence and support.

Thomas C. O’Neill
Chair of the Board  
BCE Inc.

Broadband value

Our broadband strategy has 
delivered a total shareholder return 
of 208% since the end of 2008. (1)

(1)  Assumes the reinvestment of dividends

Changes to the Board
I will be retiring from the BCE Board 
of Directors at the Annual General 
Shareholder Meeting, passing the 
Chair to Gordon Nixon, the former 
President and CEO of Royal Bank 
of Canada. We are also pleased to 
announce the nominations of 2 more 
eminent Canadian business figures 
to our Board: Monique Leroux, Chair, 
President and CEO of Desjardins 
Group, and Calin Rovinescu, President 
and CEO of Air Canada.

Changes to the Board in 2015 included 
the departure of Carole Taylor, 
who had joined us in August 2010 
and served with distinction on the 
Corporate Governance and Pension 
Fund committees. In August 2015, 
we welcomed Katherine Lee, former 
President and CEO of GE Capital 
Canada, who now serves on the Audit 
and Pension Fund committees.

An outstanding CEO
Congratulations to George Cope 
for being named Outstanding CEO 
of the Year in 2015, alongside his 
investiture in the Order of Canada 
and Bell’s recognition as one of 
the Top Employers in Canada earlier 
in the year. These are well-deserved 
honours for George’s leadership in the 
industry and the community, and for 
his ability to engage team members in 
making Bell better every day.

7

Canada’s broadband leader

BCE is one of the nation’s leading 

corporate investors, dedicating 

significant resources to deploy 

world-class wireless and wireline 

infrastructure in every province 

and territory.

MESSAGE FROM THE PRESIDENT & CEO 

Investing in Canada’s 
broadband leadership 
to deliver for all Bell 
stakeholders

BCE did what we promised 
to do in 2015: lead the 
deployment of advanced 
broadband networks to 
outperform in wireless, TV, 
Internet and media growth 
services, deliver more 
value to customers and 
shareholders, and take 
investment in the national 
community further with 
Bell Let’s Talk.

135 years after our company’s founding, 
Bell is a highly successful competitor in 
a dynamic Canadian communications 
marketplace, ranked in 2015 as the 
leading brand in our sector and one of 
the most valuable in Canada.

Our motivation to exceed rests on our 
team’s shared goal: for Bell to be 
recognized by customers as Canada’s 
leading communications company.

This goal is Bell’s responsibility and 
our challenge in a competitive and 
fast-changing industry. We execute 
a highly effective strategy in order to 
achieve it, in the form of 6 Strategic 
Imperatives that leverage Bell’s 
strengths: 

• Invest in broadband 

networks and services

• Accelerate wireless

• Leverage wireline momentum

• Expand media leadership

• Improve customer service

• Achieve a competitive  

cost structure

Bell’s business is built on networks 
and we lead the way in deploying 
advanced broadband wireless and 
wireline infrastructure that is a match 
for any in the world. We are now in 

the second year of our plan to invest 
$20 billion in Canada’s broadband 
future by the end of 2020, expanding 
the reach and speed of our 
best-in-class wireless network and 
connecting more homes and businesses 
directly with broadband fibre.

Our award-winning 4G LTE network 
propelled Bell to the top spot in 
Canadian wireless in 2015. We gained 
the largest share of new smartphone 
postpaid customers and increased 
average revenue per user, revenue 
and adjusted EBITDA faster than any 
of our national peers. 

Canada’s Outstanding  
CEO of the Year

8

BCE did what we promised 

to do in 2015: lead the 

deployment of advanced 

broadband networks to 

outperform in wireless, TV, 

Internet and media growth 

services, deliver more 

value to customers and 

shareholders, and take 

investment in the national 

community further with 

Bell Let’s Talk.

Canada’s broadband leader

BCE is one of the nation’s leading 
corporate investors, dedicating 
significant resources to deploy 
world-class wireless and wireline 
infrastructure in every province 
and territory.

$3.6BBCE total 

capex 
in 2015

The Fibe network has been key to 
our outperformance in residential 
services. In 2015, we became 
Canada’s largest TV provider and 
built on our lead as the country’s #1 
Internet company. Bell Gigabit Fibe 
now delivers the fastest Internet 
speeds in Canada on a massive scale, 
while Fibe TV is a superior television 
product with a steady stream of 
innovations, like Restart and Trending, 
available from no one else.

At Bell Media, we’re getting ahead of 
changing consumer viewing choices 
with new options like CraveTV, now 
the top Canadian video streaming 
service, and building on our #1 
position in TV, radio and digital with 
exclusive content partnerships with 
the biggest names in media, including 
HBO, SHOWTIME and iHeartRadio. 

We invest in people, training and tools 
to deliver a better customer service 
experience at every level, to match 
the speed, reliability and growth 
possibilities we deliver with world-
class broadband communications.

Marketplace success, combined with 
our commitment to operate as 
efficiently as possible in all that we 
do, resulted in exceptional financial 
performance in 2015. We met all 

financial targets for the year, which 
featured our 41st consecutive quarter 
of adjusted EBITDA growth and 
outstanding free cash flow generation, 
supporting both continued broadband 
network investment and our 
5% increase to the common share 
dividend for 2016.

Bell Let’s Talk increased engagement 
in the mental health movement 
across Canada and worldwide to 
unprecedented levels. After 5 years 
of strong progress in driving mental 
health awareness and action, we 
extended the Bell Let’s Talk initiative 
for a further 5 years with a target of 
at least $100 million in Bell funding 
by the end of 2020.

On behalf of all shareholders and the 
BCE team, I would like to thank 
and congratulate our retiring Chair, 
Thomas C. O’Neill, for successfully 
guiding your company through a 
critical period in our transformation, 
while growing the strength and 
diversity of your Board. A Director 
from 2003 and our Chair since 2009, 
Tom is a brilliant financial mind, an 
authority on corporate governance, 
and an affable leader respected 
across Canadian industry and the 
broader community.

As Bell was in 1880, we are today: 
the key builder of the nation’s 
next-generation communications 
infrastructure and a technology 
pacesetter standing alongside the 
world’s best. My thanks to our national 
team for their determined execution 
of our strategy. Building upon Bell’s 
long and respected legacy of service 
and innovation, we are dedicated to 
earning our position as Canada’s 
leading communications company.

To paraphrase Alexander Graham 
Bell: we shall continue to concentrate 
all our thoughts upon the work at 
hand. Thank you for your support of 
BCE and the Bell transformation.

George A. Cope
President and  
Chief Executive Officer  
BCE Inc. and Bell Canada

9

10

STRATEGIC IMPERATIVES

STRATEGIC IMPERATIVE

Invest 
in broadband 
networks and 
services

To mark our 135th 
anniversary in 2015, 
Bell announced plans 
to invest $20 billion in 
network infrastructure 
by the end of 2020. 
One of Canada’s 
biggest capital 
investment programs, 
this would further 
solidify our nation’s 
lead in communications 
innovation and 
accessibility.

#1 LTE

Fastest wireless in Canada

Bell LTE was consistently ranked 
the fastest mobile network in Canada 
by independent analysts, including 
PCMag and OpenSignal.

In 2015, our investments of more than 
$3.6 billion connected more Canadians 
to broadband fibre, and brought 
the fastest 4G LTE wireless speeds to 
millions more from coast to coast.

World-leading 4G LTE 
wireless broadband
Bell’s 4G LTE mobile network reached 
96% of Canadians in 2015 and is 
expected to be available to 98% by the 
end of 2016.

In early 2015, Bell launched its 
Dual-band LTE Advanced (LTE-A) 
service, offering data speeds up to 
260 Mbps. And in August 2015, in a 
North American first, Bell gave LTE 
wireless a speed boost with the launch 
of Tri-band LTE-A technology, taking 
peak speeds up to 335 Mbps, 
the fastest network technology 
anywhere. With typical average 
speeds of 18-74 Mbps for Dual-band 
and 25-100 Mbps for Tri-band, LTE-A 
is capable of supporting virtually 
seamless HD video streaming, complex 
business tools and videoconferencing 
with virtually no wait time.

LTE-A service was available to 
approximately half of Canadians in 
2015, with coverage in parts of 
British Columbia, Alberta, Ontario, 
Atlantic Canada, Yukon and Northwest 
Territories, and is on track to reach 
75% of the population in 2016.

In 2015, we also increased our 
2500 MHz spectrum holdings to 
support service to smaller communities 
and rural areas. In total, we’ve invested 
$7 billion in spectrum and new mobile 
networks since 2006.

Canada’s largest Gigabit footprint
While our broadband fibre network 
already supported superfast Internet 
and the most innovative TV services, 
in 2015 we launched Gigabit Fibe and 
Gigabit FibreOP, offering North 
America’s fastest Internet speeds. 

As part of the Gigabit Fibe rollout, 
we’re investing $1.14 billion in Toronto 
to connect 1.1 million homes and 
businesses in the city to our new fibre 
network. The Toronto build is 
Bell’s single largest infrastructure 
expansion project ever and is expected 
to be substantially completed by the 
end of 2017. 

Bell’s Gigabit Fibe footprint is already 
the largest Gigabit network in 
the country, with availability to more 
than 2.2 million homes in Québec, 
Ontario and the Atlantic region and is 
growing rapidly. In 2016, Bell plans to 
invest another $3.7 billion in network 
capital, approximately $1 billion 
in fibre alone, to expand Gigabit Fibe 
service capability to 3 million homes 
and businesses by the end of the year. 

11

STRATEGIC IMPERATIVE

Accelerate 
wireless

Cutting edge 
speed on 
Canada’s largest 
LTE network.

Data demand

Bell’s award-winning 4G LTE network 

supports rising usage of mobile data 

services. With 78% of Bell postpaid 

customers now using smartphones, 

we see continued growth ahead.

2015 was the 30th 
anniversary of wireless 
communications in 
Canada, and Bell 
leveraged a mobile 
4G LTE network 
acknowledged as 
Canada’s fastest to 
take the lead in 
smartphone postpaid 
customer net additions, 
as well as revenue and 
adjusted EBITDA 
growth.

In an intensely competitive double 
cohort year, when twice as many 
wireless customer contracts expired 
compared to 2014, Bell outperformed 
the industry and gained 43% of net 
new postpaid subscribers among all 
wireless incumbents in 2015 – and 
half of all new postpaid customers in 
the competitive fourth quarter period. 

Accelerating smartphone 
and mobile data usage
The success of Bell wireless is built on 
our award-winning 4G LTE network, 
which is growing in speed and scope 
every day. It’s a network that enables 
customers to have an amazing 
wireless experience on an unmatched 
portfolio of devices, including more 
than 30 new smartphones and tablets 
introduced in 2015 from leading 
manufacturers like Samsung, Apple, 
Sony, BlackBerry and HTC. 

As Canadians increasingly adopt 
advances in mobile payments 
technology, Bell took another 
significant step forward in mobile 

commerce with Suretap. This new 
mobile app lets Bell customers use 
their smartphones to make day-to-
day purchases with one quick tap, 
collect points on popular loyalty 
cards and redeem gift cards from 
popular retailers. 

Innovations in Canada’s leading 
mobile TV service continued in 2015 
and early this year with new content 
from CP24, E! and the Comedy 
Network, as well as premier sports 
events, including the NBA All-Star 
game in Toronto, and up to 900 live 
games with the new NBA League Pass. 

Customers have responded positively 
to enhancements in mobile self-serve 
account management. About 160 million 
times last year, customers went online 
for billing updates, to order new features, 
check their mobile and Internet data 
usage, or choose roaming plans 
for travel. 

In 2015, we made it easier and more 
affordable to travel with a Bell wireless 
device. With the Roam Better 

Taking the lead in wireless

Propelled by the fastest network, top 
smartphones and fast-expanding 
choice in mobile TV and other data 
services, wireless leadership was a key 
driver of Bell’s growth in 2015. Bell 
Mobility led in smartphone customer 
net additions and revenue growth.

12

2015 was the 30th 

anniversary of wireless 

communications in 

Canada, and Bell 

leveraged a mobile 

4G LTE network 

acknowledged as 

Canada’s fastest to 

take the lead in 

smartphone postpaid 

customer net additions, 

as well as revenue and 

adjusted EBITDA 

growth.

Taking the lead in wireless

Propelled by the fastest network, top 

smartphones and fast-expanding 

choice in mobile TV and other data 

services, wireless leadership was a key 

driver of Bell’s growth in 2015. Bell 

Mobility led in smartphone customer 

net additions and revenue growth.

Data demand

Bell’s award-winning 4G LTE network 
supports rising usage of mobile data 
services. With 78% of Bell postpaid 
customers now using smartphones, 
we see continued growth ahead.

U.S. package, customers travelling in 
the U.S. can take advantage of 
unlimited talk, text and 100 MB of data 
for just $5 a day. Launched in early 
2016, Roam Better International offers 
the same generous data, talk and text 
for $10 in 110 destinations across 
Europe, the Americas, Asia and the 
Middle East, Australia and South Africa, 
the most of any comparable Canadian 
plan, and more international coverage 
than any other competitor.

A leader in wireless growth 
For the full year, we grew our base 
of postpaid customers by 3.7% 
and increased revenue by 8.7%, driven 
largely by the 68% of postpaid 
customers now using our award-
winning 4G LTE network. ARPU 
climbed 5.3% for the year to $63.09.

Bell Wireless adjusted EBITDA 
increased 7.8%, despite $184 million in 
additional spending to attract and 
keep subscribers, particularly during 
the height of the double cohort period. 

From net new postpaid customers to 
growth in ARPU, service revenue and 
operating profit, as well as network 
speed – Bell leads the Canadian 
wireless industry as we enter 2016.

Bell products in more places 
Bell built on our leadership as the 
industry’s #1 retailer of mobile, 
residential and small business 
communications products through 
our strategic investment in Glentel 
Inc., one of Canada’s most successful 

$6309

78%

2013

2014

2015

2013

2014

2015

Average revenue per user (ARPU)

Smartphone penetration (postpaid)

mobile product distributors. 
With the addition of Glentel’s familiar 
WIRELESS WAVE, Tbooth Wireless and 
WIRELESS etc. brands, Bell products 
are now available in more than 
2,500 corporate stores, Virgin Mobile, 
The Source and other dealer and 
retail locations across the country.

As part of continued investment in 
store design, we enhanced our stores 
including our newest flagship location 
at the busy Toronto Eaton Centre, 
featuring more than 350 square 

metres of the best of Bell products 
and services in innovative interactive 
displays developed in partnership 
with Bell Media. 

Over the busy holiday sales season, 
Bell was the exclusive communications 
company connected with the biggest 
movie event of the year – Star Wars: 
The Force Awakens. We showcased 
our technology in a massive Star 
Wars-themed marketing campaign 
that included store décor, extensive 
advertising, and collector pins.

Bell Media, Bell Fibe and 
Bell Mobility combined 
forces to exclusively 
promote blockbuster Star 
Wars: The Force Awakens 
to Canadian audiences.

13

$599276%$573973%Canada’s #1 TV provider

Featuring exclusive new viewing 

innovations like Restart and Trending, 

the superior Fibe TV service propelled 

Bell to the top spot in Canadian 

television in 2015.

STRATEGIC IMPERATIVE

Leverage wireline 
momentum

2015 was a milestone 
year for Bell Wireline, 
defined by advances in 
broadband technology 
and product innovations 
that have dramatically 
reshaped the 
communications 
services that Bell 
delivers to millions of 
residential and business 
customers today. 

Fibe: a new revolution in TV 
A major driver of customer and 
revenue growth, Bell Fibe TV and 
FibreOP TV in Atlantic Canada were 
the top 2 TV services in Canada 
last year, and made Bell the largest 
provider of television service across 
the country with 2.7 million total 
customers. 

Next-generation innovation has been 
key to Fibe’s popularity and Bell 
continued to lead in this fast-
changing sector with new features 
that no competitor can match:

• Fibe TV app – the first of its kind in 
the world, the app brings the Fibe 
TV experience to smartphones and 
tablets with 300 channels at home, 
170 channels on mobile and more 
than 20,000 hours of on-demand 
programming. 

Bell Internet  
subscribers

3.4M

14

• Restart, a popular new feature lets 
customers rewind and watch shows 
from the beginning or up to 
30 hours after they started.

• Trending, another Fibe exclusive that 

highlights the 5 most-watched 
English or French language shows 
in Canada at any given time. 

• Direct access to the full Netflix 
catalogue of on-demand and 
original content from the Fibe TV 
set-top box.

Bell continued to set the pace early 
in 2016 by introducing the Fibe TV 4K 
Whole Home PVR, the most advanced 
on the market.

Canada’s Internet leader
At a time when Canadians increasingly 
view broadband Internet service 
as the most valuable connection in 
the home, Bell solidified its position 
as the largest Internet provider in the 
country with 3.4 million subscribers, 
an increase of 3.5% over 2014. Bell 
gained more net new Internet 

Best broadband: Fibe delivers 
the fastest Internet speeds and 
Canada’s top TV service.

The launch of the super 
high-speed Gigabit Fibe network in 
2015 helped accelerate Bell’s lead as 
Canada’s top Internet service provider.

Fibe: a new revolution in TV 

A major driver of customer and 

revenue growth, Bell Fibe TV and 

FibreOP TV in Atlantic Canada were 

the top 2 TV services in Canada 

last year, and made Bell the largest 

provider of television service across 

the country with 2.7 million total 

customers. 

Next-generation innovation has been 

key to Fibe’s popularity and Bell 

continued to lead in this fast-

changing sector with new features 

that no competitor can match:

• Fibe TV app – the first of its kind in 

the world, the app brings the Fibe 

TV experience to smartphones and 

tablets with 300 channels at home, 

170 channels on mobile and more 

than 20,000 hours of on-demand 

programming. 

Canada’s #1 TV provider

Featuring exclusive new viewing 
innovations like Restart and Trending, 
the superior Fibe TV service propelled 
Bell to the top spot in Canadian 
television in 2015.

In 2015, the new Bell Control Centre 
offered a secure cloud-based platform, 
enabling companies to securely 
manage network connected devices 
over Bell’s 4G LTE wireless network. 
Investments in next-generation 
networks continued in 2016 when Bell 
announced a partnership with IBM to 
enhance the Bell Business Cloud, giving 
companies a seamless and secure way 
to connect to the IBM Cloud.

Bell TV subscribers

2.7M

Innovations for business
The #1 choice for business customers 
in Canada, Bell offered an expanding 
range of products and services for 
organizations of all sizes. We continued 
to invest in the country’s largest 
network of 27 data centres with major 
expansions in Montréal and St. John’s 
and a new centre in Saint John. 
Connected by our leading broadband 
fibre networks, Bell data centres 
deliver secure managed hosting and 
cloud solutions to business and 
government without the high costs 
of maintaining in-house facilities.

customers in 2015 than any other 
company in Canada, and more than 
all our major competitors combined. 

That growth was propelled by 
investment in broadband network 
capacity expansion and the next 
evolution in Internet service – Gigabit 
Fibe. Designed to meet the growing 
data demands of Canadians at home 
and at work, Gigabit Fibe delivers the 
fastest available Internet with download 
speeds of up to 940 Mbps, with plans 
to increase to 1,000 Mbps (1 gigabit per 
second) or faster in 2016, as equipment 
evolves to support these speeds. 

Market-leading growth in Bell Internet 
and TV services coupled with operating 
cost reductions across our wireline 
groups drove positive adjusted EBITDA 
and cash flow growth in 2015, and 
contributed to maintaining an industry-
leading adjusted EBITDA margin. 

Ben Mulroney and Danielle Graham of CTV’s Etalk; 
Billions on CraveTV and The Movie Network.

15

STRATEGIC IMPERATIVE

Expand media 
leadership

TELEVISION

RADIO

DIGITAL

OUT OF HOME

Building on its #1 
position in conventional 
TV, specialty channels, 
pay TV, radio and 
digital media in 2015, 
Bell Media signed 
blockbuster entertainment 
and sports content 
partnerships, delivered 
new ways for Canadians 
to watch and listen, and 
earned significant 
recognition for leadership 
in news, sports and 
entertainment 
broadcasting in both 
English and French.

Bell Media’s lead in Canadian multimedia 
is built on providing the richest possible 
collection of information and 
entertainment to Canadians with 
cutting-edge broadcast innovation.

Bell Media became the exclusive 
operator of HBO Canada with a historic 
agreement covering the entire HBO 
library of current and past programming. 
The agreement includes Bell Media 
distribution rights for linear 
TV broadcast as well as on-demand 
and over-the-top platforms, and a 
partnership to produce original content. 
With sole rights to HBO content in 
Canada, Bell Media also expanded 
The Movie Network into Western 
and Northern Canada to become a 
national pay TV service. 

In another landmark Canadian first 
signed in 2015, Bell Media reached an 
exclusive agreement with CBS to bring 
the vast SHOWTIME catalogue to 
Canada. Hundreds of hours of past, 
present, and future SHOWTIME 
programming will now be available 
across Bell Media platforms in both 
English and French.

In music, an exclusive new partnership 
will bring iHeartRadio’s popular digital 
streaming service, featuring content 
from Bell Media’s national radio 
network, to Canada. Much Digital 
Studios is a multi-channel network 
capitalizing on the creativity of 
Canadian and international YouTube 
artists to drive a new vision for the 
Much brand.

Leading sports content
With live sports a key part of Bell 
Media’s strategy, TSN and RDS also 
secured new broadcast rights and 
extensions for numerous world-class 
properties, including the FIFA World 
Cup through to 2026, The Masters, 
French Open, and FIBA world 
championship basketball tournaments. 
Bell Media is also the primary 
broadcast partner with CBC for the 
Olympic Games through 2024.

TSN and RDS extended their exclusive 
media rights to all Canadian Football 
League games, including the Grey Cup, 
across linear TV, digital properties and 
TSN Radio stations in Toronto, Ottawa, 
Montréal, Vancouver, Winnipeg, 
Edmonton, and Hamilton. In 2015, Bell 
made a strategic investment to add 
the CFL’s Toronto Argonauts to its 
significant sports holdings in Maple 
Leafs Sports and Entertainment (MLSE) 
and the Montréal Canadiens.

Our live-sports strategy is leading to 
record audiences, including the most 
watched FIFA Women’s World Cup in 
history, when Canada hosted the 
tournament in 2015. Bell Media also 
delivered the biggest sports events to 
Canadian fans with coverage of 
Super Bowl 50 and the 2016 NBA 
All-Star Weekend in Toronto. Since 
expanding to 5 national feeds, TSN has 
nearly doubled the number of live 
events it broadcasts to approximately 
2,400, breaking more than 20 
audience records along the way.

16

Lisa LaFlamme, Chief News Anchor and 
Senior Editor, CTV National News, was named 
Best National News Anchor again in 2015.

We extended the already popular 
CraveTV direct to consumers in 
January 2016, offering thousands of 
hours of the best in TV entertainment 
to all of Canada’s more than 11 million 
Internet subscribers for $7.99 a month. 
CraveTV continues to expand its 
catalogue with more distribution 
agreements with Canadian TV 
providers, its first original series – 
Letterkenny – and the addition of new 
titles from major Hollywood studios, 
including Warner Bros., Disney ABC, 
20th Century Fox, and NBCUniversal.

Bell Media and our partners received 
53 awards at the 2015 Canadian 
Screen Awards – including for Lisa 
LaFlamme who for the second year 
in a row was named Best National 
News Anchor. We were also honoured 
with 12 awards for original French 
programming productions at the 30th 
annual Gala des Prix Gémeaux.

17

The 2015 World Juniors gold medal 
game became the most-watched 
telecast in Canadian specialty TV 
history with 7 million viewers, 
and January 2015 became the second 
most-watched month in the network’s 
30-year history – behind only the 
Vancouver 2010 Olympic Winter Games.

Bell Media’s French-language specialty 
and pay channels delivered a record 
164 new programs in 2015. Investments 
of $57 million in independent, 
Québec-based productions enabled 
the creation of approximately 
1,000 hours of original, high-quality 
French-language TV content.

No other broadcaster attracts as 
many Canadians with its specialty 
programming in French and English. 
Bell Media reaches 82% of all 
French-language TV viewers in the 
average week, operating 4 of the 5 top 
channels – Canal D, RDS, Super Écran 
and Canal Vie.

We reached 83% of English-language TV 
viewers, with leading specialty channels 
like Discovery, which had more programs 
in the Top 10 than any other Canadian 
entertainment specialty network in 2015, 
and CTV, the most-watched conventional 
network for the 14th straight year. 
CTV had more Top 10, Top 20 and Top 30 
shows than all other Canadian TV 
networks combined in 2015. Our original 
production, The Amazing Race Canada, 
remained the most-watched summer 
program in the country for the third 
straight year.

Bell Media radio reached approximately 
17 million listeners each week in 2015, 
making us Canada’s top radio 
broadcaster. Astral Out of Home 
continued to grow its reach with new 
advertising partnerships in 2015 with 
the Halifax, Vancouver, and Ottawa 
international airports and the Québec 
City transit system, and further 
expanded its reach with the acquisition 
of Métromédia in early 2016. 

Broadcast innovation
TSN produced the first 4K Ultra HD 
production of a live event – a Toronto 
Raptors vs. Boston Celtics game – 
in North America. In addition to setting 
the pace in 4K sports broadcasting with 
Raptors, Toronto Maple Leafs and 
Ottawa Senators games, Bell Media’s 
Discovery GO also began streaming 
select titles, including the groundbreaking 
original series How Hard Can it Be? in 
4K. Discovery Canada announced its 
first original scripted drama, Frontier, is 
being shot in 4K for broadcast later in 
2016 as part of Bell Media’s expanding 
library of UHD (Ultra High Definition) 
content.

Bell Media on the GO

Alongside CraveTV, streaming GO 
services for CTV and CTV News, 
Discovery, TMN and Super Écran and 
TSN and RDS take Bell Media’s TV 
Everywhere.

STRATEGIC IMPERATIVE

Improve 
customer service

Throughout 2015, 
Bell continued to focus 
on improved customer 
service as a key 
competitive differentiator 
in all lines of business 
and across all markets. 

Our field technicians are a big factor in 
the improved Bell service experience: 
92% of customers were highly satisfied 
with installation and repair service.

Making customer 
self-serve even easier
Bell online systems have become 
an increasingly essential customer 
service tool, supporting more than 
160 million online self-serve visits, 
customer views and transactions 
in 2015 – an increase of 9 million 
over 2014.

In 2015, we launched a completely 
redesigned bill for Bell residential 
customers, making it simpler to follow 
any changes from month to month. 
The new, streamlined online bill is easy 
to read and offers personalized 
interactive features, including 
historical data usage trends. We’ve 
also made it much easier to use online 
self-serve and added new Internet 
usage notifications to give customers 
more control over their online data 
consumption. 

18

On the Mobility side, we introduced 
personalized videos explaining to new 
customers what to expect on their bill, 
how to check their usage and change 
features, and how to use MyBell.ca 
and the MyBell mobile app. 

For small business customers, we 
significantly improved the ordering 
experience, with new call centre tools 
reducing ordering times by 60%.

With ongoing enhancement to our 
self-serve tools like MyBell.ca and the 
MyBell app in 2015, the ease with 
which customers can now use online 
tools to manage virtually every aspect 
of their accounts is dramatically 
reducing the need for calls to Bell 
service centres, which are down 
6 million in just the last year. 

Overall, calls to Bell are down 
37% – a reduction of 28 million 
calls – since 2011.

We’ve invested heavily in new and 
innovative tracking and scheduling 
technology and it’s paying off by 
ensuring our technicians get to the 
customer in record time.

Enhanced customer self-serve 
options, simplified billing and efficient 
call centres have grown customer 
satisfaction and reduced costs.

Great service gets noticed

In 2015, J.D. Power reported that 

Virgin Mobile provided the “Highest 

Ranked Purchase Experience among 

Wireless Providers” in Canada.**

Across Bell Mobility, investments in 

sales associate training, store designs 

and purchasing systems continue to 

enhance the customer experience 

and make the buying process even 

faster and more efficient.

We’re also starting to see traction in 

improved results with the 

Commissioner for Complaints for 

Telecommunications Services (CCTS). 

Its most recent report showed a 2% 

reduction in Bell customer issues 

between August 2014 and July 2015. 

Bell’s own tracking shows that with 

our significant investments to improve 

customer service, including new 

training programs and projects like 

our enhanced customer invoices, we 

saw a 17% reduction in CCTS-level 

complaints in 2015, and are on track 

for further improvement in 2016.

*  Nielsen Consumer Insights findings 

published in Customer Interaction Metric 

study (October 2015)

** Virgin Mobile received the highest 

numerical score in the proprietary J.D. 

Power 2015 Canadian Wireless Purchase 

Experience StudySM. Study based on 

responses from 5,120 consumers, includes 

8 wireless providers, and measures 

opinions of consumers who purchased a 

wireless product or service within the last 

12 months. Proprietary study results are 

based on experiences and perceptions of 

consumers surveyed October 2014-March 

2015. Your experiences may vary. 

Visit jdpower.com 

Great service gets noticed

In 2015, J.D. Power reported that 
Virgin Mobile provided the “Highest 
Ranked Purchase Experience among 
Wireless Providers” in Canada.**

In the last 4 years, we’ve cut Bell 
Fibe TV installation times by 30% – 
10% in 2015 alone. In the last year, 
Bell delivered service within a 2-hour 
appointment window to more than 
600,000 customers, 7 times more 
than a year earlier. And in 2015, 
we extended 2-hour service windows 
to Internet and Home Phone repairs.

We also increased Same Day 
completion for both residential and 
business customers by 24% over 2014.

During the very busy summer move 
period in Québec, our technicians 
connected a record number of 
customers to Bell services within 
2 days of ordering. On July 1 alone, 
more than 2,000 technicians were on 
the road and serving Bell customers 
to meet our service delivery 
commitments.

Our Bell Business Markets, Field 
Services and Network teams also 
stepped up to meet the exceptional 
demand during the federal election 
campaign in the fall, setting up 
220 returning stations within 5 days. 
We also reduced the IP VPN 
provisioning time for business 
customers by 12 days in 2015.

And in another move forward for 
service, we introduced evening 
appointments for small business 
customers and delivered repair 
service more often on the same day.

But just as important as improving 
response times, we’ve also seen 
significant improvement in customer 
satisfaction with our technicians. 
Despite the high demand and the 
complexity of work involved with Fibe 
technology, 92% of Bell customers 
were highly satisfied with the quality 
of installation and repair service 
provided by technicians, compared to 
85% in 2011. 

It’s our customers doing the talking
Over the last 5 years Bell has invested 
more than $850 million in service 
improvements and the results are 
clear, not just in what our customers 
are telling us, but in what they’re 
telling the world.

We asked Bell Mobility customers if 
they would recommend Bell to people 
they know. The result was a Net 
Promoter Score improvement of 
14% over 2014, for a total increase of 
55% since 2011. And our leading-edge 
Bell Fibe TV and Bell Aliant FibreOP TV 
were the top two TV services most 
recommended by customers in 
Canada in 2015.* 

Positive service improvement was 
also noted by J.D. Power. In 2015, J.D. 
Power reported that Virgin Mobile 
provided the “Highest Ranked 
Purchase Experience among Wireless 
Providers” in Canada.**

Across Bell Mobility, investments in 
sales associate training, store designs 
and purchasing systems continue to 
enhance the customer experience 
and make the buying process even 
faster and more efficient.

We’re also starting to see traction in 
improved results with the 
Commissioner for Complaints for 
Telecommunications Services (CCTS). 
Its most recent report showed a 2% 
reduction in Bell customer issues 
between August 2014 and July 2015. 
Bell’s own tracking shows that with 
our significant investments to improve 
customer service, including new 
training programs and projects like 
our enhanced customer invoices, we 
saw a 17% reduction in CCTS-level 
complaints in 2015, and are on track 
for further improvement in 2016.

*  Nielsen Consumer Insights findings 

published in Customer Interaction Metric 
study (October 2015)

** Virgin Mobile received the highest 

numerical score in the proprietary J.D. 
Power 2015 Canadian Wireless Purchase 
Experience StudySM. Study based on 
responses from 5,120 consumers, includes 
8 wireless providers, and measures 
opinions of consumers who purchased a 
wireless product or service within the last 
12 months. Proprietary study results are 
based on experiences and perceptions of 
consumers surveyed October 2014-March 
2015. Your experiences may vary. 
Visit jdpower.com 

19

Our field technicians are a big factor in 

the improved Bell service experience: 

92% of customers were highly satisfied 

with installation and repair service.

Enhanced customer self-serve 

options, simplified billing and efficient 

call centres have grown customer 

satisfaction and reduced costs.

Investment in team, training and tools: 

Bell’s Information Technology team 

works closely with Customer Operations 

to drive productivity savings while 

improving the customer experience.

Ongoing spending discipline

Bell uses the technology we offer 

customers to reduce our own 

discretionary spending. For instance, 

we continue to significantly reduce 

employee travel costs by substituting 

video and teleconferences for flights.

We also negotiate with vendors large 

and small to reduce our spending on 

outsourcing contracts and we 

continue to promote electronic billing, 

which enables us to save millions of 

dollars on paper, printing and 

postage each year.

STRATEGIC IMPERATIVE

Achieve 
a competitive 
cost structure

We closely managed 
our operating cost 
structure in 2015 with 
restructuring initiatives 
to address changing 
market conditions, 
new efficiencies in 
the way we provide 
customer service and 
ongoing reductions 
in discretionary and 
supplier spending.

We are realizing ongoing savings from 
the integration of Bell Aliant following 
the privatization of our Atlantic 
Canada affiliate in November 2014, 
through the alignment of our national 
capital investment strategy, reduced 
wholesale costs and the elimination of 
duplicate functions associated with 
operating a separate public company. 
Organizational restructurings at 
Bell Media and Bell Wireline to 
address competitive, technological 
and regulatory change, and an 
ongoing soft business economy, are 
expected to save us approximately 
$100 million in operating costs in 2016.

20

Process and productivity advances
Our Information Technology team 
partners with Customer Operations to 
drive productivity savings, while 
improving the customer experience. 

That included more effective dispatch 
processes for our Field Services 
technicians, improving our on-time 
record for installations and repairs. 
With more and improved customer 
self-serve options, the number 
of transactions carried out by both 
mobile and residential customers 
themselves increased significantly, 
reducing the need for customers 
to choose the higher-cost option of 
contacting us by phone.

Calls to our call centres dropped 
11% in 2015, while Bell Mobility 
customer satisfaction – measured by 
the number who would recommend 
Bell services – jumped by 14% (and 
55% since 2011).

The 50,000-strong national Bell team 
is dedicated to ongoing and diligent 
cost management, ensuring we 
operate competitively versus our 
peers, while supporting our strategy 
to lead investment in Canadian 
broadband.

Investment in team, training and tools: 
Bell’s Information Technology team 
works closely with Customer Operations 
to drive productivity savings while 
improving the customer experience.

11%

Call centre volumes dropped 11% in 
2015 as customers embraced 
simplified billing and self-serve.

Ongoing spending discipline
Bell uses the technology we offer 
customers to reduce our own 
discretionary spending. For instance, 
we continue to significantly reduce 
employee travel costs by substituting 
video and teleconferences for flights.

We also negotiate with vendors large 
and small to reduce our spending on 
outsourcing contracts and we 
continue to promote electronic billing, 
which enables us to save millions of 
dollars on paper, printing and 
postage each year.

CORPORATE RESPONSIBILITY

Electric vehicle charging stations at 
several Bell campus locations are free 
of charge for Bell employee and 
company vehicles. Using Bell Mobility’s 
Machine to Machine (M2M) technology, 
these stations were installed as part of 
the Québec government’s Branché 
au travail program and are another 
factor that helps to minimize Bell’s 
environmental footprint and save costs.

A focus on sustainability helps reduce both our impact on the 
environment and our costs as we transform Bell.

The first telecom company in Canada 
certified to the ISO 14001 international 
standard for environmental 
management, Bell was ranked by 
Newsweek in 2015 as Canada’s 
greenest communications company.

We reduced fuel usage by 
approximately 3 million litres in 2015 
through service fleet modernization, 
enforcing our no-idling policy 
and implementing more efficient 
dispatching systems. Using a variety 
of energy-saving strategies in our 
networks, IT infrastructure and 
buildings, we reduced electrical 
consumption in 2015 by approximately 
26 gigawatt hours.

We also work to maximize the 
satisfaction and productivity of Bell 
team members with competitive 
benefits, including leadership in 
workplace mental health support; 
leading engagement and career 
development programs; and award-
winning new grad initiatives. Bell was 
ranked as a Top Employer in both 
Montréal and across Canada in 2015.

To learn more about BCE’s 
environmental progress, employee 
initiatives, and community investment, 
please see our Bell Corporate 
Responsibility Report at BCE.ca.

21

The 50,000-strong national Bell team 

is dedicated to ongoing and diligent 

cost management, ensuring we 

operate competitively versus our 

peers, while supporting our strategy 

to lead investment in Canadian 

broadband.

COMMUNITY INVESTMENT

Bell Let’s Talk:
Mental health 
engagement grows in 
Canada and beyond 

Launched in 2010 
to promote Canadian 
mental health, the Bell 
Let’s Talk initiative is 
built on 4 action pillars: 
research; care and 
access; workplace 
mental health; and 
ending the stigma 
of mental illness that 
prevents so many 
people who need help 
from seeking it.

In 2015, we extended our Bell Let’s 
Talk commitment for another 5 years, 
with a minimum of $100 million for 
Canadian mental health programs, 
and we had the most successful Bell 
Let’s Talk Day yet in January 2016.

Making progress
Bell Let’s Talk is clearly making a 
difference. A 2015 Nielsen survey* 
found that 4 out of 5 Canadians 
– and 9 out of 10 young people –  
are more aware of mental health 
than 5 years ago. 70% of all 
Canadians surveyed (and 79% of 
young people) believe attitudes 
toward mental illness have changed 
for the better, while 57% believe 
stigma has been reduced 
(65% of young people).

Since 2010, approximately 450,000 
Canadians have received mental 
health support through programs 
funded by Bell Let’s Talk, including 
240,000 children and youth. 
Another 730,000 people have been 
helped through crisis lines 
and 6,000 volunteers have 
received training.

At Bell, more than 8,000 managers have 
received mental health training to help 
them identify and support team 
members dealing with mental health 
issues. We’ve improved employee 
benefits for mental health care, and 
enhanced our return-to-work process to 
address the unique needs of team 
members who have been on disability 
leave due to mental illness. Overall, 
we’ve seen a 19% decline in mental health 
related short-term disability claims.

The Bell Let’s Talk ambassador team

Michael Landsberg, Mary Walsh, 
Marie-Soleil Dion, Michel Mpambara, 
Clara Hughes, Étienne Boulay, 
Serena Ryder, Howie Mandel and 
Stefie Shock.

*  Telephone survey of 1,007 randomly 

selected Canadians conducted by Nielsen 
Consumer Insights, September 2015.

22

Recognition for Bell Let’s Talk

Recognition for Bell Let’s Talk in 2015 

included the Workplace Benefits 

Awards for Mental Health from 

Benefits Canada, Corporate Social 

Responsibility Award from the Global 

Carrier Awards, and the top prize 

for the Cause + Action awards. 

In Québec, Bell was recognized as the 

Outstanding Corporation of the Year 

by the Québec Association of 

Fundraising Professionals for its 

contributions to mental health, and 

by The Healthy Enterprises Group for 

its workplace program.

Governor General David Johnston

Justin Bieber

Canadian Forces

Kids Help Phone

Jane Philpott

TIFF

Jordin Tootoo

Mood Disorders Society

NBA Canada

Will Arnett

P.K. Subban

Chris Hadfield

UNIFOR

Ellen DeGeneres

Team Canada

Bob Ezrin

CFL

Alice Cooper

Jann Arden

Justin Trudeau

Michael Bublé

Nelly Furtado

Kensington Palace

Sarah McLachlan

Milos Raonic

Carrie Fisher

Russell Peters

Lights

William Shatner

Steve Nash

NHLPA

Kyle Lowry

Recognition for Bell Let’s Talk
Recognition for Bell Let’s Talk in 2015 
included the Workplace Benefits 
Awards for Mental Health from 
Benefits Canada, Corporate Social 
Responsibility Award from the Global 
Carrier Awards, and the top prize 
for the Cause + Action awards. 
In Québec, Bell was recognized as the 
Outstanding Corporation of the Year 
by the Québec Association of 
Fundraising Professionals for its 
contributions to mental health, and 
by The Healthy Enterprises Group for 
its workplace program.

Another record Bell Let’s Talk Day
We redoubled our efforts to build 
a stigma-free Canada with the sixth 
Bell Let’s Talk Day on January 27, 
2016, which set all new records for 
engagement. Led by Bell Let’s Talk 
national spokesperson Clara Hughes, 
Canadians and people worldwide 
made a record 125,915,295 texts, calls, 
tweets and shares in support of 
mental health. 

With Bell donating 5 cents for every 
interaction, this added $6,295,764.75 
to our commitment to Canadian 
mental health, which has now 
reached $79,919,178.55.

#BellLetsTalk was the top Twitter 
trend in Canada on Bell Let’s Talk 
Day, and the most-used hashtag 
around the world with 6,826,114 total 
tweets and retweets – 43% more 
than last year. 

Joining millions of Canadians in the 
Twitter conversation were prominent 
Canadian and global figures, including 
Governor General David Johnston, 
Prime Minister Justin Trudeau, 
The Duke and Duchess of Cambridge 
(William and Kate) and Prince Harry, 
and a cross section of Canadian and 
international celebrities including 
Michael Bublé, Justin Bieber, 
Sarah McLachlan, Alice Cooper, 
Ellen DeGeneres and Ricky Gervais.

Major funding initiatives
In addition to support for several 
major health care and research 
institutions in 2015, including 
Vancouver General Hospital, 
Le centre hospitalier universitaire 
Sainte-Justine in Montréal and the 
Nunatsiavut government, we also 
gave grants totalling approximately 
$1 million through the Bell Let’s Talk 
Community Fund to 55 organizations 
that provide mental health services at 
the local level. We also announced 
15 grants totalling $250,000 from the 
Bell True Patriot Love Fund for 
organizations that provide essential 
mental health support to military 
members, veterans and their families.

In early 2016, we announced further 
initiatives including a partnership with 
the Canadian Red Cross to add 
mental health training to its first aid 
programs; $1 million to support 
research into the early detection of 
mental illness by l’Institut universitaire 
en santé mentale de Québec; and a 
$1 million partnership with Royal Bank 
to support Rise Asset Development’s 
program of low-interest loans, 
training and mentorship to 
entrepreneurs who have struggled 
with mental illness. 

23

The Bell Let’s Talk ambassador team

Michael Landsberg, Mary Walsh, 

Marie-Soleil Dion, Michel Mpambara, 

Clara Hughes, Étienne Boulay, 

Serena Ryder, Howie Mandel and 

Stefie Shock.

*  Telephone survey of 1,007 randomly 

selected Canadians conducted by Nielsen 

Consumer Insights, September 2015.

BELL ARCHIVES

Alexander Graham Bell: 
Inspiring 135 years of 
communications innovation

Alexander Graham Bell 
was looking for a new 
way for people to talk 
across distances. 
Little did he know how 
his invention would lead 
us to transform the way 
people interact with 
each other and their 
world in 2015.

This wooden hand telephone dates from 
1877-78, shortly before Bell Canada was 
founded in Montréal in 1880.

24

The Bell Telephone Company of 
Canada was incorporated by Federal 
charter in Montréal.

While Bell is most famously 
remembered for his invention of the 
telephone, the range of his 
technological interests knew no bounds. 
Over the course of his career, Bell and 
his partners received 31 U.S. patents. 
While 13 of those related to the 
telephone and telegraph, 10 involved 
“kites, flying machines and 
hydrodromes.” He was even involved 
in research into alternative fuels. 

Much of Bell’s later research was 
conducted at his Cape Breton summer 
home, Beinn Bhreagh, near Baddeck, 
Nova Scotia. It was there that he led 

Bell’s telephone depicted in 
The Illustrated London News, 
December 1877

It takes imagination to see the 
device below as the ancestor of the 
smartphones we use today. But it is a 
prized possession of the Bell Historical 
Collection in Montréal, and a 
reminder of how far investment in 
innovation has taken us.

135 years later, what would Alexander 
Graham Bell think of the Canadian 
industry he created?

We believe a person as curious and 
committed to communication as Bell 
would jump into our national team 
effort to develop new ways to boost 
broadband speed and coverage, 
maximize mobile data options, take TV 
further and help move data to the 
secure cloud. And maybe take a few 
smartphone selfies with the Bell team 
just to try it.

Inspired by his mother, who 
experienced hearing loss, and the 
work of his father, a pioneering 
elocutionist, Bell worked in Boston 
teaching deaf children and adults 
while pondering ways to improve our 
ability to communicate across 
distances.

But he spent his summers at the Bell 
family home in Brantford, Ontario, 
now a National Historic Site supported 
by Bell Canada. There Bell conceived 
the principle of the telephone. He 
received one of the most valuable 
patents ever granted on March 7, 1876, 
and made the first telephone call on 
March 10 in Boston. On April 29, 1880, 

It takes imagination to see the 

device below as the ancestor of the 

smartphones we use today. But it is a 

prized possession of the Bell Historical 

Collection in Montréal, and a 

reminder of how far investment in 

innovation has taken us.

135 years later, what would Alexander 

Graham Bell think of the Canadian 

industry he created?

We believe a person as curious and 

committed to communication as Bell 

would jump into our national team 

effort to develop new ways to boost 

broadband speed and coverage, 

maximize mobile data options, take TV 

further and help move data to the 

secure cloud. And maybe take a few 

smartphone selfies with the Bell team 

just to try it.

Inspired by his mother, who 

experienced hearing loss, and the 

work of his father, a pioneering 

elocutionist, Bell worked in Boston 

teaching deaf children and adults 

while pondering ways to improve our 

ability to communicate across 

distances.

But he spent his summers at the Bell 

family home in Brantford, Ontario, 

now a National Historic Site supported 

by Bell Canada. There Bell conceived 

the principle of the telephone. He 

received one of the most valuable 

patents ever granted on March 7, 1876, 

and made the first telephone call on 

March 10 in Boston. On April 29, 1880, 

National Historic Sites dedicated to 
the memory of Alexander Graham 
Bell are located in Brantford, Ontario 
(left) and Baddeck, Nova Scotia.

www.BellHomestead.ca

www.pc.gc.ca/lhn-nhs/ns/
grahambell/index.aspx

Alexander Graham Bell is renowned as 
the inventor of the telephone, but he 
was ultimately a tireless innovator 
across multiple technologies, just a 
few of which we’ve touched on here. 
His spirit lives on in the Bell team as 
we continue to chart new insights into 
the world of wireless, TV, Internet and 
media for the benefit of all Canadians.

For more information, please write to 
BellArchives@BCE.ca.

Alexander Graham Bell (b. 1847 in 
Scotland, d. 1922 in Nova Scotia). 
Background: A Bell Canada 
construction crew in downtown 
Toronto c.1887

the Aerial Experiment Association (AEA) 
founded in 1907. Two years later, in 
February 1909, Bell watched the AEA’s 
Silver Dart make Canada’s first 
powered aircraft flight.

Bell’s Baddeck laboratory also 
developed the HD-4 hydrofoil, which 
set a record marine speed of 114 km/h 
in 1919. Bell died at Beinn Bhreagh on 
August 2, 1922 at age 75, and Baddeck 
is home to another National Historic 
Site commemorating Bell.

Bell once said his “greatest invention” 
was the photophone, patented in 
December 1880. Six months earlier, 
he had used this device to transmit a 
voice message between 2 buildings... 
wirelessly!

25

26

Table of contents

MANAGEMENT’S DISCUSSION AND ANALYSIS
1  OVERVIEW

Introduction  

1.1 
1.2  About BCE  
1.3  Key corporate developments  
1.4  Capital markets strategy  
1.5  Corporate governance and risk management  

2  STRATEGIC IMPERATIVES

Invest in broadband networks and services  

2.1 
2.2  Accelerate wireless  
2.3 
2.4 
2.5 
2.6  Achieve a competitive cost structure  

Leverage wireline momentum  
Expand media leadership  
Improve customer service  

3  PERFORMANCE TARGETS, OUTLOOK, 

2015 performance vs. guidance targets  

ASSUMPTIONS AND RISKS
3.1 
3.2  Business outlook and assumptions  
3.3  Principal business risks  

4  CONSOLIDATED FINANCIAL ANALYSIS

Introduction  

4.1 
4.2  Customer connections  
4.3  Operating revenues  
4.4  Operating costs  
4.5  Adjusted EBITDA  
4.6  Severance, acquisition and other costs  
4.7  Depreciation and amortization  
4.8 
4.9  Other (expense) income  
4.10  Income taxes  
4.11  Net earnings and EPS  
4.12  Capital expenditures  
4.13  Cash flows  

Finance costs  

5  BUSINESS SEGMENT ANALYSIS

5.1  Bell Wireless  
5.2  Bell Wireline  
5.3  Bell Media  

6  FINANCIAL AND CAPITAL MANAGEMENT

6.1  Net debt  
6.2  Outstanding share data  
6.3  Cash flows  
6.4  Post-employment benefit plans  
6.5  Privatization of Bell Aliant  
6.6 
6.7  Credit ratings  
Liquidity  
6.8 

Financial risk management  

7  SELECTED ANNUAL AND QUARTERLY INFORMATION

7.1  Annual financial information  
7.2  Quarterly financial information  

8  REGULATORY ENVIRONMENT  

9  BUSINESS RISKS  

 29
 31
 35
 36
 38

 41
 42
 43
 44
 45
 45

 46
 46
 47

 49
 50
 51
 52
 53
 54
 54
 55
 55
 56
 56
 57
 57

 58
 65
 73

 79
 79
 80
 82
 83
 83
 85
 86

 88
 90

 93

 98

REPORTS ON INTERNAL CONTROL

Management’s report on internal control over financial reporting  
Report of independent registered public accounting firm  

 112
 113

CONSOLIDATED FINANCIAL STATEMENTS
Management’s responsibility for financial reporting  
Report of independent registered public accounting firm  
Consolidated income statements  
Consolidated statements of comprehensive income  
Consolidated statements of financial position  
Consolidated statements of changes in equity  
Consolidated statements of cash flows  

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Inventory  

Corporate information  
Significant accounting policies  
Business acquisitions and dispositions  
Segmented information  
Operating costs  
Severance, acquisition and other costs  
Interest expense  
Other (expense) income  
Income taxes  

Note 1 
Note 2 
Note 3 
Note 4 
Note 5 
Note 6 
Note 7 
Note 8 
Note 9 
Note 10  Earnings per share  
Note 11  Trade and other receivables  
Note 12 
Note 13  Property, plant and equipment  
Note 14 
Note 15 
Note 16  Other non-current assets  
Note 17  Goodwill  
Note 18  Trade payables and other liabilities  
Note 19  Debt due within one year  
Note 20  Long-term debt  
Note 21  Post-employment benefit plans  
Note 22  Other non-current liabilities  
Note 23  Financial and capital management  
Note 24  Privatization of Bell Aliant  
Note 25  Share capital  
Note 26  Share-based payments  
Note 27  Commitments and contingencies  
Note 28  Related party transactions  
Note 29  Significant partly-owned subsidiaries  

Intangible assets  
Investments in associates and joint ventures  

BOARD OF DIRECTORS  
EXECUTIVES  
INVESTOR INFORMATION  

S
T
N
E
T
N
O
C

F
O

E
L
B
A
T

 114
 115
 116
 116
 117
 118
 119

 120
 120
 129
 129
 131
 131
 132
 132
 133
 135
 135
 135
 136
 137
 138
 138
 139
 139
 140
 141
 142
 146
 146
 150
 151
 152
 155
 156
 157

 158
 159
 160

10  FINANCIAL MEASURES, ACCOUNTING 

POLICIES AND CONTROLS  

 104

BCE Inc. 

 2015 ANNUAL REPORT

27

 
 
 
A
&
D
M

Management’s discussion and analysis

In this management’s discussion and analysis of financial condition 
and results of operations (MD&A), we, us, our, BCE and the company 
mean,  as  the  context  may  require,  either  BCE Inc.  or,  collect-
ively, BCE Inc., Bell Canada, their subsidiaries, joint arrangements 
and associates. Bell means, as the context may require, either 
Bell  Canada  or,  collectively,  Bell  Canada,  its  subsidiaries,  joint 
arrangements and associates. Bell Aliant means, as the context 
may  require,  until  December 31,  2014,  either  Bell  Aliant Inc.  or, 
collectively, Bell Aliant Inc., its subsidiaries and associates, or after 
December 31, 2014 and up to, and including, June 30, 2015, either 
Bell Aliant Regional Communications Inc. or, collectively, Bell Aliant 
Regional Communications Inc., its subsidiaries and associates, or 
after June 30, 2015 the Bell Aliant brand.

All amounts in this MD&A are in millions of Canadian dollars, except 
where  noted.  Please  refer  to  section  10.2, Non-GAAP financial 
measures and key performance indicators (KPIs) on pages 108 
to 110 for a list of defined non-GAAP financial measures and key 
performance indicators.

CAUTION REGARDING FORWARD-LOOKING STATEMENTS
BCE’s 2015 annual report including this MD&A and, in particular, but 
without limitation,  section 1.4, Capital markets strategy, section 2, 
Strategic imperatives, section 3.2, Business outlook and assumptions, 
section 5, Business segment analysis and section 6.8, Liquidity of this 
MD&A, contain forward-looking statements. These forward-looking 
statements include, but are not limited to,  BCE’s 2016 annualized 
common share dividend and common share dividend policy,  the 
expected improvement of BCE’s net debt leverage ratio and return 
thereof within BCE’s target range, the sources of liquidity we expect to 
use to meet our anticipated 2016 cash requirements, our expected 2016 
post-employment benefit plans funding, our network deployment 
plans, the value of network infrastructure capital investments we plan 
to make by the end of 2020, and BCE’s business outlook, objectives, 
plans  and  strategic  priorities.  Forward-looking  statements  also 
include any other statements that do not refer to historical facts. A 
statement we make is forward-looking when it uses what we know and 
expect today to make a statement about the future. Forward-looking 
statements are typically identified by the words assumption, goal, 
guidance, objective, outlook, project, strategy, target and other similar 
expressions or future or conditional verbs such as aim, anticipate, 
believe, could, expect, intend, may, plan, seek, should, strive and will. 
All such forward-looking statements are made pursuant to the safe 
harbour provisions of applicable Canadian securities laws and of the 
United States Private Securities Litigation Reform Act of 1995. Unless 
otherwise indicated by us, forward-looking statements in BCE’s 2015 
annual report, including in this MD&A, describe our expectations as at 
March 3, 2016 and, accordingly, are subject to change after this date. 
Except as may be required by Canadian securities laws, we do not 
undertake any obligation to update or revise any forward-looking 
statements, whether as a result of new information, future events 
or otherwise.

Forward-looking statements, by their very nature, are subject to 
inherent risks and uncertainties and are based on several assumptions, 
both  general  and  specific,  which  give  rise  to  the  possibility  that 
actual results or events could differ materially from our expectations 
expressed in, or implied by, such forward-looking statements and that 
our business outlook, objectives, plans and strategic priorities may not 
be achieved. As a result, we cannot guarantee that any forward-looking 
statement will materialize and we caution you against relying on any 
of these forward-looking statements. Forward-looking statements 
are presented in BCE’s 2015 annual report, including in this MD&A, for 
the purpose of assisting investors and others in understanding our 

Please refer to BCE’s audited consolidated financial statements for 
the year ended December 31, 2015 when reading this MD&A.

In preparing this MD&A, we have taken into account information 
available to us up to March 3, 2016, the date of this MD&A, unless 
otherwise stated.

You will find BCE’s audited consolidated financial statements for the 
year ended December 31, 2015, BCE’s annual information form for the 
year ended December 31, 2015, dated March 3, 2016 (BCE 2015 AIF) 
and recent financial reports on BCE’s website at BCE.ca, on SEDAR 
at sedar.com and on EDGAR at sec.gov.

This MD&A comments on our business operations, performance, 
financial  position  and  other  matters  for  the  two  years  ended 
December 31, 2015 and 2014.

objectives, strategic priorities and business outlook as well as our 
anticipated operating environment. Readers are cautioned, however, 
that such information may not be appropriate for other purposes.

We have made certain economic, market and operational assump-
tions  in  preparing  the  forward-looking  statements  contained  in 
BCE’s 2015 annual report and, in particular, but without limitation, the 
forward-looking statements contained in the previously-mentioned 
sections of this MD&A. These assumptions include, without limitation, 
the assumptions described in the various sections of this MD&A entitled 
Business outlook and assumptions, which sections are incorporated 
by reference in this cautionary statement. In addition, the value of 
network infrastructure capital investments we plan to make by the end 
of 2020 assumes that capital investments will continue at current levels. 
However, there can be no assurance that such investment levels will be 
maintained with the result that the value of actual capital investments 
made by us by the end of 2020 could materially differ from current 
expectations. We believe that our assumptions were reasonable at 
March 3, 2016. If our assumptions turn out to be inaccurate, our actual 
results could be materially different from what we expect.

Important risk factors including, without limitation, regulatory, competi-
tive, technological, economic, financial and other risks that could cause 
actual results or events to differ materially from those expressed in, 
or implied by, the previously-mentioned forward-looking statements 
and other forward-looking statements contained in BCE’s 2015 annual 
report, and in particular in this MD&A, include, but are not limited to, 
the risks described or referred to in section 9, Business risks, which 
section is incorporated by reference in this cautionary statement.

We caution readers that the risks described in the previously-mentioned 
section and in other sections of this MD&A are not the only ones that 
could affect us. Additional risks and uncertainties not currently known 
to us or that we currently deem to be immaterial may also have a 
material adverse effect on our financial position, financial performance, 
cash flows, business or reputation. Except as otherwise indicated by 
us, forward-looking statements do not reflect the potential impact 
of any special items or of any dispositions, monetizations, mergers, 
acquisitions,  other  business  combinations  or  other  transactions 
that may be announced or that may occur after March 3, 2016. The 
financial  impact  of  these  transactions  and  special  items  can  be 
complex and depends on the facts particular to each of them. We 
therefore cannot describe the expected impact in a meaningful way 
or in the same way we present known risks affecting our business.

28

BCE Inc. 

  2015 ANNUAL REPORT

1  Overview

1.1 

Introduction

At a glance
BCE is Canada’s largest communications company, providing resi-
dential, business and wholesale customers with a wide range of 
solutions for all their communications needs. BCE’s shares are publicly 
traded on the Toronto Stock Exchange and on the New York Stock 
Exchange (TSX, NYSE: BCE).

Beginning January 1, 2015, our results are reported in three segments: 
Bell Wireless, Bell Wireline and Bell Media. Due to the privatization 
of Bell Aliant in 2014 as outlined in section 6.5, Privatization of Bell 
Aliant, the results of our former Bell Aliant segment are included 
within our Bell Wireless and Bell Wireline segments, with prior periods 
reclassified for comparative purposes.

Bell Wireless provides wireless voice and data communications 
products and services to our residential, small and medium-sized 
business and large enterprise customers across Canada.

Bell Wireline provides data, including Internet access and Internet 
protocol television (IPTV), local telephone, long distance, as well as 
other communications services and products to our residential, 
small and medium-sized business and large enterprise customers, 
primarily in Ontario, Québec and the Atlantic provinces, while Satellite 
television  (TV)  service  and  connectivity  to  business  customers 
are available nationally across Canada. In addition, this segment 
includes our wholesale business, which buys and sells local telephone, 
long distance, data and other services from or to resellers and 
other carriers.

Bell Media provides conventional, specialty and pay TV, digital media, 
and radio broadcasting services to customers across Canada and 
out of home (OOH) advertising services.

BCE is Canada’s 
largest communications company

BCE’S 
BUSINESS SEGMENTS

AT DECEMBER 31, 2015

BCE

Bell 
Wireless

Bell 
Wireline

Bell 
Media

We also hold investments in a number of other assets, including:

• a 28% indirect equity interest in Maple Leaf Sports & Entertainment Ltd. (MLSE)

• a 50% indirect equity interest in Glentel Inc. (Glentel)

• a 35.4% indirect equity interest in Q9 Networks Inc. (Q9)

• an 18.4% indirect equity interest in entities that operate the Montréal Canadiens Hockey Club and the Bell Centre in Montréal

• a 50% indirect equity interest in the Toronto Argonauts Football Club (Argos)

BCE Inc. 

  2015 ANNUAL REPORT

29

1  OVERVIEWMD&ABCE consolidated results

BCE 2015
OPERATING REVENUES

$21,514

MILLION 
+2.2% VS. 2014

BCE 2015
ADJUSTED EBITDA (1)

$8,551

MILLION 
+3.0% VS. 2014

BCE 2015
NET EARNINGS

$2,730

MILLION 
+0.4% VS. 2014

BCE customer connections

WIRELESS
TOTAL 

WIRELESS
POSTPAID

HIGH-SPEED
INTERNET  

TV  

+1.6%

8.2 MILLION 
SUBSCRIBERS AT 
THE END OF 2015

+3.7%

7.4 MILLION 
SUBSCRIBERS AT 
THE END OF 2015

+3.5%

3.4 MILLION 
SUBSCRIBERS AT 
THE END OF 2015

+3.6%

2.7 MILLION 
SUBSCRIBERS AT 
THE END OF 2015

NETWORK 
ACCESS SERVICES 
(NAS) LINES

(6.2%)

6.7 MILLION 
SUBSCRIBERS AT 
THE END OF 2015

Our goal
Our goal is to be recognized by customers as Canada’s leading communications company. Our primary business objectives are to maximize 
subscribers, revenues, operating profit, free cash flow (1) and return on invested capital by further enhancing our position as the foremost provider 
in Canada of comprehensive communications services to residential and business customers. We seek to take advantage of opportunities 
to leverage our networks, infrastructure, sales channels, and brand and marketing resources across our various lines of business to create 
value for both our customers and other stakeholders.

Our strategy is centred on our disciplined focus and execution of six strategic imperatives. The six strategic imperatives that underlie BCE’s 
business plan are:

1

INVEST IN 
BROADBAND 
NETWORKS 
AND 
SERVICES

2 ACCELERATE 

WIRELESS

3 LEVERAGE 

WIRELINE 
MOMENTUM

4 EXPAND  

MEDIA 
LEADERSHIP

5 IMPROVE 

CUSTOMER 
SERVICE

6 ACHIEVE A 

COMPETITIVE 
COST 
STRUCTURE

(1)  Adjusted EBITDA and free cash flow are non-GAAP financial measures and do not have any standardized meaning under International Financial Reporting Standards (IFRS). Therefore, 
they are unlikely to be comparable to similar measures presented by other issuers. See section 10.2, Non-GAAP financial measures and key performance indicators (KPIs)  –  Adjusted 
EBITDA and adjusted EBITDA margin and Free cash flow and free cash flow per share for more details, including, for free cash flow, a reconciliation to the most comparable IFRS 
financial measure.

30 BCE Inc. 

  2015 ANNUAL REPORT

MD&A1   OVERVIEW1.2  About BCE

In 2015, we reported the results of our operations in three segments: Bell Wireless, Bell Wireline and Bell Media, with prior periods reclassified 
for comparative purposes to include our former Bell Aliant segment. We describe our product lines by segment below, to provide further 
insight into our operations.

Our products and services

Bell Wireless

SEGMENT DESCRIPTION

• Provides integrated digital wireless voice and data 

communications products and services to residential and 
business customers across Canada

• Includes the results of operations of Bell Mobility Inc. (Bell 

Mobility) and wireless-related product sales from The Source 
(Bell) Electronics Inc. (The Source)

OUR BRANDS INCLUDE

OUR NETWORKS AND REACH

• Covered over 98% of the Canadian population coast to coast 

We hold licensed national wireless spectrum, with holdings across 
various spectrum bands, totalling more than 4,500 million Megahertz 
per Population (MHz-pop), corresponding to a weighted-average of 
approximately 135 MHz-pop of spectrum across Canada.

We have deployed and operate a number of leading nationwide 
wireless broadband networks compatible with global standards that 
deliver high-quality and reliable voice and high-speed data services 
to virtually all of the Canadian population.

• Fourth Generation (4G) Long-term Evolution (LTE) network 

launched in September 2011:

• Provides mobile Internet data access speeds as fast as 
150 megabits per second (Mbps) (typical speeds of 12 to 
40 Mbps)

• Covered 96% of the Canadian population coast to coast 

at December 31, 2015

• Expansion of our LTE services supported by continued 

re-purposing of wireless spectrum to increase capacity 
and coverage

• Reverts to the High-speed packet access plus (HSPA+) network 

outside LTE coverage area, ensuring continuity of service

• Supports international roaming in more than 75 destinations

• LTE Advanced (LTE-A) network service launched in February 2015:

• Dual-band LTE-A provides mobile Internet data access speeds 

as fast as 260 Mbps (typical speeds of 18 to 74 Mbps)

• Covered 48% of the Canadian population in parts of British 

Columbia, Alberta, Ontario and Atlantic Canada, Yukon and the 
Northwest Territories at December 31, 2015

• In August 2015, we began the deployment of Tri-band LTE, 

delivering speeds of up to 335 Mbps (typical speeds of 25 to 
100 Mbps), in parts of Southern Ontario and select cities in 
Atlantic Canada

• HSPA+ network launched in November 2009:

• Provides high-speed mobile access of up to 21 Mbps in most 

areas (typical speeds of 3.5 - 8 Mbps), and as high as 42 Mbps 
in areas with dual cell capability when using compatible 
devices (typical speeds of 7 to 14 Mbps)

at December 31, 2015

• International roaming in more than 230 destinations

• National third generation (3G) code division multiple access 
(CDMA) network, which we began decommissioning in 2014.

• Largest wireless fidelity (Wi-Fi) network across Canada:

• Approximately 4,000 public Wi-Fi hotspots at participating 
McDonald’s, Tim Hortons and Chapters/Indigo retail outlets 
across Canada, in addition to thousands of Wi-Fi networks 
managed through our Bell Business Markets unit at enterprise 
customer locations.

• Approximately 2,500 retail points of distribution across Canada, 
including more than 1,400 Bell-branded stores and The Source 
locations, Glentel-operated stores (WIRELESSWAVE, Tbooth 
wireless and WIRELESS etc...) as well as other third-party dealer 
and retail locations.

OUR PRODUCTS AND SERVICES

• Voice and data plans: available on either postpaid or 

prepaid options

• Extensive selection of devices: including leading 4G LTE and  

LTE-A smartphones and tablets

• Data: e-mail, web browsing, social networking, messaging 

(text, picture and video), call features and applications

• Mobile TV: over 45 live and on-demand channels on smartphones 

and tablets

• Mobile Internet: Turbo Stick, Turbo Hub, MiFi

• Mobile payments: Suretap mobile wallet for quick, easy and 

secure payments using smartphones

• Travel: roaming services with other wireless service providers 
in more than 230 destinations worldwide, LTE roaming in over 
75 destinations, Travel Data Passes and Roam Better feature

• Mobile business services: push-to-talk, workforce management, 
worker safety, dispatch solutions, mobile device management

• Internet of Things (IoT) solutions: asset management, fleet 

management, digital signage, wireless point-of-sale, remote 
monitoring, telematics

BCE Inc. 

  2015 ANNUAL REPORT

31

1  OVERVIEWMD&AOUR BRANDS INCLUDE

Bell Wireline

SEGMENT DESCRIPTION

• Provides data, including Internet access and IPTV, local telephone, long distance, 
as well as other communications services and products to residential, small and 
medium-sized business and large enterprise customers, primarily in Ontario, 
Québec and the Atlantic provinces, while Satellite TV service and connectivity 
to business customers are available nationally across Canada. We also offer 
competitive local exchange carrier (CLEC) services in Alberta and British Columbia

• Includes the results of our wholesale business, which buys and sells local telephone, 
long distance, data and other services from or to resellers and other carriers, and 
the wireline operations of Northwestel Inc. (Northwestel), which provides telecom-
munications services in Canada’s Northern Territories

• Includes wireline-related product sales from our wholly-owned subsidiary, national 

consumer electronics retailer The Source

OUR NETWORKS AND REACH

• Extensive local access network in Ontario, Québec and the 

Atlantic provinces, as well as in Canada’s Northern Territories

• Largest fibre network in Canada, spanning over 196,000 km

• Broadband fibre network, consisting of fibre-to-the-node 
(FTTN) and fibre-to-the-premise (FTTP) locations, covering 
8 million homes and businesses in Ontario, Québec and the 
Atlantic provinces

• IPTV service footprint encompassing 6.2 million households 

across Ontario, Québec and the Atlantic provinces

• Largest Internet protocol (IP) multi-protocol label switching 

footprint of any Canadian provider, enabling us to offer business 
customers a virtual private network (VPN) service for IP traffic 
and to optimize bandwidth for real-time voice and TV

• Access to the largest data centre footprint in Canada with 
27 locations in seven provinces, enabling us to offer data 
centre co-location and hosted services to business customers 
across Canada

• More than 1,400 Bell-branded stores and The Source locations 

across Canada

OUR PRODUCTS AND SERVICES
RESIDENTIAL
• TV: Bell Fibe TV and Bell Aliant FibreOP TV (our IPTV services) and 

direct-to-home (DTH) Satellite TV, provide extensive content 
options with Whole Home personal video recorder (PVR) and 
on-demand and 4K Ultra high-definition (HD) programming. Our 
IPTV service also offers consumers innovative features, including 
Restart, the Fibe TV app and wireless TV

• Internet: high-speed Internet access through fibre optic 
broadband technology or digital subscriber line (DSL) 
with a wide range of options, including unlimited usage, a 
comprehensive suite of security solutions, Home Hub all-in-one 
modem and Wi-Fi router and mobile Internet. Our fibre optic 
Internet service, marketed as Fibe Internet and FibreOP Internet, 
offers speeds up to 50 Mbps with FTTN or 940 Mbps with FTTP

• Home Phone: local telephone service, long distance and 

advanced calling features

• NextGen Home Security: a digital Internet-based service 

available in select locations in Atlantic Canada, providing home 
security and monitoring with next-generation automation 
capabilities, including remote management via web portal and 
mobile devices, appliance controls, and secure video monitoring

• Bundles: multi-product bundles of TV, Internet and voice services 

with monthly discounts

BUSINESS
• IP-based services: business Internet, IP VPN, point-to-point 

data networks, global network solutions

• Business service solutions: hosting and cloud services, managed 
services, professional services and infrastructure services that 
support and complement our data connectivity services

• Voice and unified communications: IP telephony, local and 

long distance, web and audio conferencing, e-mail solutions

32

BCE Inc. 

  2015 ANNUAL REPORT

MD&A1   OVERVIEWOUR BRANDS INCLUDE

Bell Media

SEGMENT DESCRIPTION

• Canada’s premier multimedia company with leading assets 

in TV, radio, OOH advertising and digital media

• Revenues are derived primarily from advertising and 

subscriber fees

• Conventional TV revenue is derived from advertising

• Specialty TV revenue is generated from subscription fees 

and advertising

• Pay TV revenue is received from subscription fees

• Radio revenue is generated from advertising aired over 

our stations

• OOH revenues are generated from advertising

OUR ASSETS AND REACH
TV
• 30 conventional TV stations, including CTV, Canada’s leading 

• SHOWTIME: long-term content licensing and trademark 

agreement for past, present and future SHOWTIME-owned 
programming

TV network based on viewership

• iHeartRadio: exclusive partnership for digital and streaming 

music services in Canada

OTHER ASSETS
• 50% interest in Dome Productions Partnership, one of North 

America’s leading providers of sports and other event production 
and broadcast facilities

OUR PRODUCTS AND SERVICES

• Varied and extensive array of TV programming to broadcast 

distributors across Canada

• Advertising on our TV, radio, OOH, and digital media properties 

to both local and national advertisers across a wide range 
of industry sectors

• Mobile TV service with live and on-demand access to content 
from our conventional TV networks, CTV and CTV Two, BNN, 
TSN, RDS, Discovery and other brands in news, sports and 
entertainment. This mobile content is offered on commercial 
terms to all Canadian wireless providers

• CraveTV subscription on-demand TV streaming service offering a 
large collection of premium content in one place, including HBO 
and SHOWTIME programming, on set-top boxes (STBs), mobile 
devices and online. CraveTV is offered through a number of 
Canadian TV providers and is available directly to all Canadian 
Internet subscribers as an over-the-top (OTT) service

• TV Everywhere services, including CTV GO, Discovery GO, 

TMN GO, TSN GO, and RDS GO which provide live and on-demand 
content delivered over mobile and Wi-Fi networks to 
smartphones, tablets and computers

• 34 specialty TV channels, including TSN, Canada’s leading 

specialty channel and RDS, Canada’s leading French-language 
specialty channel based on viewership

• Four national pay TV services, including The Movie 

Network (TMN) and Super Écran

RADIO
• 106 licensed radio stations in 54 markets across Canada

OOH ADVERTISING
• Network of more than 30,500 advertising faces in 

British Columbia, Alberta, Ontario, Québec and Nova Scotia

DIGITAL MEDIA
• More than 200 websites and over 50 Internet applications (apps)

BROADCAST RIGHTS
• Sports: Bell Media has secured long-term media rights to 

many of the key sports properties that are most important to 
Canadians, including being the official Canadian broadcaster 
of the Super Bowl, Grey Cup and International Ice Hockey 
Federation (IIHF) World Junior Championship. Bell Media’s slate 
of live sports coverage also includes the Toronto Maple Leafs, 
Montréal Canadiens, Winnipeg Jets and Ottawa Senators games, 
National Football League (NFL), National Basketball League (NBA), 
Major League Soccer (MLS), Fédération Internationale de 
Football Association (FIFA) World Cup events through to 2022, 
Season of Champions Curling, Union of European Football 
Associations (UEFA) 2016 European Championship, Major League 
Baseball (MLB), Barclays Premier League, UEFA Champions 
League, golf’s major championships, National Association 
for Stock Car Auto Racing (NASCAR) Sprint Cup, Formula 1, 
Grand Slam Tennis and National Collegiate Athletic Association 
(NCAA) March Madness

• HBO: long-term agreement to deliver all current-season, 
past-season and library HBO programming in Canada 
exclusively on our linear, on-demand and over-the-top 
(OTT) platforms 

BCE Inc. 

  2015 ANNUAL REPORT

33

1  OVERVIEWMD&AOther BCE investments

BCE also holds investments in a number of other assets, including:

• a 28% indirect equity interest in MLSE, a sports and entertainment company 
that owns several sports teams as well as real estate and entertainment 
assets in Toronto

• a 50% indirect equity interest in Glentel, a Canadian-based dual-carrier, 

multi-brand mobile products distributor

• a 35.4% indirect equity interest in Q9, a provider of outsourced data centre 

solutions, such as hosting, co-location and cloud services

• an 18.4% indirect equity interest in entities that operate the Montréal Canadiens 

Hockey Club and the Bell Centre in Montréal

• a 50% indirect equity interest in the Argos

Our people
EMPLOYEES

At the end of 2015, our team included 49,968 employees dedicated to driving shareholder return and improving customer service.

BCE
2014 EMPLOYEES

BCE
2015 EMPLOYEES

13%

12%

13%

13%

57,234

75%

Bell Wireless

Bell Wireline

Bell Media

49,968

74%

Bell Wireless

Bell Wireline

Bell Media

The total number of BCE employees at the end of 2015 decreased by 
7,266 employees compared to the end of 2014, due primarily to the 
sale of a call centre subsidiary, workforce restructuring initiatives 
at our Bell Media and Bell Wireline segments to confront changing 
consumer preferences, new TV unbundling rules, a soft business 
market as a result of the economy and declines in home phone 
subscribers, as well as other workforce reductions attributable to 
normal attrition, retirements and productivity improvements, including 
synergies realized from the privatization of Bell Aliant.

Approximately 45% of total BCE employees are represented by 
labour unions.

BELL CODE OF BUSINESS CONDUCT

The ethical business conduct of our people is core to the integrity 
with which we operate our business. The Bell Code of Business 
Conduct sets out specific expectations and accountabilities, providing 
employees with practical guidelines to conduct business in an ethical 
manner. Our commitment to the Code of Business Conduct is renewed 
by employees each year in an ongoing effort to ensure that all 
employees are aware of, and adhere to, Bell’s standards of conduct.

34

BCE Inc. 

  2015 ANNUAL REPORT

MD&A1   OVERVIEW1.3  Key corporate developments

Bell Mobility acquires new wireless spectrum licences
In  April 2015,  Bell  Mobility  acquired  advanced  wireless  servi-
ces-3 (AWS-3) wireless spectrum in key urban and rural markets as 
part of Industry Canada’s (now Innovation, Science and Economic 
Development Canada (ISED)) AWS-3 spectrum auction. Bell Mobility 
acquired 13 licences for 169 million MHz-pop of AWS-3 spectrum 
for $500 million. This band of spectrum is strategically valuable in 
providing Bell Mobility with future incremental broadband capacity 
to meet growing consumer and business demand for mobile data 
services as well as for carrier aggregation.

In May 2015, Bell Mobility acquired an additional 243 million MHz-pop 
of 2500 MHz wireless spectrum for $29 million as part of Industry 
Canada’s spectrum auction, supplementing existing holdings in key 
urban and rural markets across Canada. Bell Mobility will use the 
additional 2500 MHz spectrum to further support 4G LTE services 
in eastern and western Ontario, Québec, Atlantic Canada, Alberta, 
British Columbia and all three Territories.

Acquisition of mobile phone distributor Glentel completed
On May 20, 2015, BCE completed the previously announced acquisition 
of all of the issued and outstanding common shares of Glentel, 
a  Canadian-based  dual-carrier  multi-brand  mobile  products 
distributor,  for  a  total  consideration  of  $592 million,  of  which 
$296 million ($284 million, net of cash on hand) was paid in cash 
and the balance through the issuance of 5,548,908 BCE common 
shares. Immediately following the closing of the acquisition, BCE 

repaid Glentel’s outstanding debt in the amount of approximately 
$112 million and contributed $53 million in exchange for additional 
Glentel common shares. Subsequently, also on May 20, 2015 and 
further to an agreement dated December 24, 2014, BCE divested 50% 
of its ownership interest in Glentel to Rogers Communications Inc. 
(Rogers) for a total cash consideration of approximately $473 million 
($407 million, net of divested cash and transaction costs).

Bell Media signs HBO exclusive and expands TMN nationally
In November 2015, Bell Media signed a long-term agreement with 
HBO whereby it would exclusively deliver in Canada all current, 
past and library HBO programming across linear, on-demand and 
OTT platforms, and also entered into a new original co-production 
partnership. Bell Media further announced that it would expand TMN 
into a national pay TV service and become the sole operator of HBO 

Canada in the first quarter of 2016 following Corus Entertainment 
Inc. (Corus)’s waiver of its HBO content rights and wind down of the 
operations of its Movie Central and Encore Avenue pay TV services 
in Western and Northern Canada. TMN was successfully launched 
nationally on March 1, 2016 and Movie Central and Encore Avenue’s 
operations ceased on the same day.

Joint acquisition of Toronto Argonauts Football Club
On December 31, 2015, Bell Canada jointly acquired the Argos of 
the Canadian Football League (CFL) with a partner in MLSE, Larry 
Tanenbaum’s Kilmer Group. Live sports have become increasingly 

important to executing Bell’s media leadership strategy. By acquiring 
the Argos, Bell strengthens its media strategy by adding another 
iconic brand to an already extensive sports line-up.

Bell is Canada’s most valuable communications brand
Bell moved up two spots to number three in Brand Finance’s annual 
rankings of Canada’s most valuable brands for 2015. Bell Canada was 
the only company in the top five from outside the financial services 
sector. The top 100 brands are compiled by global brand valuation 
firm Brand Finance in partnership with The Globe and Mail’s Report 
on Business magazine. Bell Canada was the only Canadian company 

to earn a AAA brand rating from Brand Finance, which factors in 
brand strength, risk and potential relative to competitors. A brand’s 
value reflects a company’s reputation and loyalty from customers, 
employees and investors, as well as future revenues attributable to 
the brand’s strength.

Thomas O’Neill to retire as BCE Chair, Board to nominate Gordon Nixon
Thomas C. O’Neill will retire as Chair of the board of directors of BCE 
(BCE Board or Board) at the BCE Annual General Shareholder Meeting 
scheduled for April 28, 2016 in Montréal. The Board plans to nominate 
BCE director Gordon M. Nixon as Chair contingent upon his re-election 
as a director by BCE shareholders at the April 28 annual meeting.

A director of BCE since November 2014, Gordon Nixon was President 
and Chief Executive Officer (CEO) of the Royal Bank of Canada 
from 2001 until 2014, and CEO of RBC Dominion Securities from 1999 
to 2001. A member of the Order of Canada, Mr. Nixon is a director 
of George Weston Limited and of BlackRock Inc. He also serves as 
Chair of scientific research and collaboration centre MaRS and of 
the Queen’s University Capital Campaign.

BCE Inc. 

  2015 ANNUAL REPORT

35

1  OVERVIEWMD&A1.4  Capital markets strategy

We seek to deliver sustainable shareholder returns through consistent dividend growth. That objective is underpinned by continued growth in 
free cash flow, a healthy level of ongoing capital investment in the business, a strong balance sheet and an investment-grade credit profile.

Dividend growth and payout policy

DIVIDEND GROWTH

2016 DIVIDEND INCREASE

DIVIDEND PAYOUT POLICY

+87%

SINCE Q4 2008

+5.0%

TO $2.73 PER COMMON SHARE

65%-75%

OF FREE CASH FLOW

On February 4, 2016, we announced a 5.0%, or 13 cent, increase in 
the annualized dividend payable on BCE’s common shares for 2016 
to $2.73 per share from $2.60 per share in 2015, starting with the 
quarterly dividend payable on April 15, 2016. This represents BCE’s 
12th increase to its annual common share dividend, representing an 
87% increase, since the fourth quarter of 2008.

The dividend increase for 2016 is consistent with BCE’s common 
share dividend policy of a target payout between 65% and 75% of 
free cash flow. We intend to grow BCE’s common share dividend if 

we achieve free cash flow growth. BCE’s dividend policy and the 
declaration of dividends are subject to the discretion of the BCE 
Board and, consequently, there can be no guarantee that BCE’s 
dividend policy will be maintained or that dividends will be declared.

We have a strong alignment of interest between shareholders and our 
management’s equity-based long-term incentive compensation plan. 
The vesting of performance share units depends on the realization of 
our dividend growth policy, while stock options reflect our objective 
to increase the share price for our shareholders.

Best practices 
adopted by 

BCE 

for executive 
compensation

•  Stringent share ownership requirements

•  Emphasis on pay-at-risk for executive compensation

•  Double trigger change in control policy

•  Anti-hedging policy on share ownership and incentive compensation

•  Clawbacks for the President and CEO and all Executive Vice-Presidents as well as 

all option holders

•  Caps on all supplemental executive retirement plans (SERP) and annual bonus 

payouts, in addition to mid-term and long-term incentive grants

•  Vesting criteria fully aligned to shareholder interests

Use of excess cash
Our dividend payout policy allows BCE to retain a high level of excess 
cash. Consistent with our capital markets objective to deliver sustain-
able shareholder returns through dividend growth while maintaining 
appropriate levels of capital investment, investment-grade credit 
ratings and considerable overall financial flexibility, we deploy excess 
cash in a balanced manner.

Uses of excess cash include, but are not limited to:

• Voluntary contributions to BCE’s defined benefit (DB) pension 
plans to improve the funded position of the plans and help 
minimize volatility of future funding requirements

• Financing of strategic acquisitions and investments 

(including wireless spectrum purchases) that support 
the growth of our business

• Debt reduction

• Share buybacks through normal course issuer bid 

(NCIB) programs

In 2015, BCE’s excess cash of $830 million was directed towards the 
purchase of AWS-3 and 2500 MHz wireless spectrum and a voluntary 
contribution to Bell Canada’s DB pension plan.

36

BCE Inc. 

  2015 ANNUAL REPORT

MD&A1   OVERVIEWTotal shareholder return performance

FIVE-YEAR TOTAL  
SHAREHOLDER RETURN

ONE-YEAR TOTAL  
SHAREHOLDER RETURN

+95.4%

2011 - 2015

+5.3%

2015

FIVE-YEAR CUMULATIVE TOTAL VALUE OF A $100 INVESTMENT  (1)
DECEMBER 31, 2010 – DECEMBER 31, 2015

$200

$175

$150

$125

$100

$75

This graph compares the yearly change in the cumulative annual total 
shareholder return of BCE common shares against the cumulative 
annual total return of the S&P/TSX Composite Index (2), for the five-year 
period ending December 31, 2015, assuming an initial investment 
of $100 on December 31, 2010 and the quarterly reinvestment of 
all dividends.

2010

2011

2012

2013

2014

2015

BCE common shares 

S&P/TSX Composite Index

(1)  Based on BCE’s common share price on the Toronto Stock Exchange and assumes the reinvestment of dividends.

(2)  As the headline index for the Canadian equity market, the S&P/TSX Composite Index is the primary gauge against which to measure total shareholder return for Canadian-based, 

Toronto Stock Exchange-listed companies.

Strong capital structure
BCE’s balance sheet is supported by substantial liquidity and an 
investment-grade credit profile, providing the company with a solid 
financial foundation and a high level of overall financial flexibility. 
BCE is well-positioned with an attractive long-term debt maturity 
profile and manageable near-term requirements to repay debt. We 
continue to monitor the capital markets for opportunities where we 
can further reduce our cost of debt and our cost of capital. We seek 

to proactively manage financial risk in terms of currency exposure 
of our U.S. dollar-denominated purchases, as well as equity risk 
exposure under BCE’s long-term equity-based incentive plans and 
interest rate and foreign currency exposure under our various debt 
instruments. We also seek to maintain investment-grade credit 
ratings with stable outlooks.

ATTRACTIVE LONG-TERM 
DEBT MATURITY PROFILE

• Average term of Bell Canada’s 

medium-term note (MTN) debentures: 
9.2 years

• Average after-tax cost of MTN 

debentures: 3.38%

• $1 billion to $2 billion of long-term debt 
maturing annually over next five years

STRONG LIQUIDITY POSITION

FAVOURABLE CREDIT PROFILE

• $1.3 billion available under our 

$3 billion multi-year committed 
credit facilities

• $500 million accounts receivable 
securitization available capacity

• $613 million cash and cash 
equivalents on hand at the 
end of 2015

• Long-term debt credit rating of 
A (low) by DBRS Limited (DBRS), 
Baa 1 by Moody’s Investors 
Services Inc. (Moody’s) and BBB+ 
by Standard & Poor’s Rating 
Services (S&P), all with stable outlooks

The committed amount under Bell Canada’s unsecured revolving 
facility was increased from $2.5 billion to $3 billion in the first quarter 
of 2015, providing us with additional financing flexibility.

In February 2015, Bell Canada renewed its MTN program, enabling 
it to offer up to $4 billion of MTN debentures from time to time 
until  December 14,  2016.  The  MTN  debentures  will  be  fully  and 
unconditionally guaranteed by BCE. Consistent with past practice, 
the MTN program was renewed to continue to provide Bell Canada 
with financial flexibility and efficient access to the Canadian and 
United States (U.S.) capital markets.

Pursuant to this MTN program, Bell Canada successfully accessed 
the capital markets in March 2015 and October 2015, raising a 
total of $1.5 billion in gross proceeds from the issuance of 30-year 
and seven-year MTN debentures. The October 2015 issuance of 
seven-year MTN debentures, which carries an annual interest rate 
of 3%, represented the lowest coupon ever achieved by Bell Canada 
on any MTN debenture issuance. The net proceeds of these offerings 
were used for the repayment of MTN debentures prior to their 
maturity, as well as for general corporate purposes including to repay 
outstanding commercial paper and to fund capital expenditures.

BCE Inc. 

  2015 ANNUAL REPORT

37

1  OVERVIEWMD&A 
 
 
 
 
 
 
 
BCE also completed a public bought deal common share offering in 
December 2015, the first by the company since 2002. The base equity 
offering of $750 million, and the exercise of the 15% over-allotment 
option, that together resulted in the sale of 15,111,000 common shares 
at the offering price of $57.10 per share, generated total gross 
proceeds of $863 million. These proceeds were principally used to 
support debt reduction through the early redemption of $700 million 
principal amount of Bell Canada MTN debentures maturing in 2016, 
thereby contributing to the maintenance of a healthy balance sheet.

As a result of financing a number of strategic acquisitions made 
since 2010, including CTV, Astral Media Inc. (Astral), MLSE and Bell 
Aliant, voluntary pension plan funding contributions to reduce our 
pension solvency deficit, wireless spectrum purchases, and the 
incremental debt that was assumed as a result of the privatization 
of Bell Aliant, our net debt (1) leverage ratio (2) has, as shown in the 
table below, increased above the limit of our internal target range of 

1.75 to 2.25 times adjusted EBITDA. That ratio is expected to improve 
over time and return within the net debt leverage ratio target range 
through growth in free cash flow and applying a portion of excess 
cash to the reduction of BCE’s indebtedness.

BCE CREDIT RATIOS

INTERNAL TARGET

DECEMBER 31, 2015

Net debt leverage ratio

1.75–2.25

Adjusted EBITDA to net interest 

expense ratio (2)

>7.5

2.53

8.76

(1)  Net debt is a non-GAAP financial measure and does not have any standardized 

meaning under IFRS. Therefore, it is unlikely to be comparable to similar 
measures presented by other issuers. See section 10.2, Non-GAAP financial 
measures and key performance indicators (KPIs) – Net debt for more details, 
including a reconciliation to the most comparable IFRS financial measure.
(2)  Net debt leverage ratio and adjusted EBITDA to net interest expense ratio are 
non-GAAP financial measures and do not have any standardized meaning 
under IFRS. Therefore, they are unlikely to be comparable to similar measures 
presented by other issuers. See section 10.2, Non-GAAP financial measures 
and key performance indicators (KPIs) – Net debt leverage ratio and Adjusted 
EBITDA to net interest expense ratio for more details.

1.5  Corporate governance and risk management

Corporate governance philosophy
The BCE Board and management believe that strong corporate 
governance practices contribute to superior results in creating and 
maintaining shareholder value. That is why we continually seek 
to strengthen our leadership in corporate governance and ethical 
business conduct by adopting best practices, and providing full 
transparency and accountability to our stakeholders.

Key governance strengths and actions in support of our governance 
philosophy include:

• Separation of the Board Chair and CEO roles

• Director independence standards

• Board committee memberships restricted to 

independent directors

Risk governance framework
BOARD OVERSIGHT

BCE’s full Board is entrusted with the responsibility for identifying 
and overseeing the principal risks to which our business is exposed 
and seeking to ensure there are processes in place to effectively 
identify, monitor and manage them. These processes seek to mitigate 
rather than eliminate risk. A risk is the possibility that an event 
might happen in the future that could have a negative effect on our 
financial position, financial performance, cash flows, business or 
reputation. The Board delegates responsibility for the execution of 
certain elements of the risk oversight program to Board committees 
in order to ensure that they are treated with appropriate expertise, 
attention and diligence, with reporting to the Board in the ordinary 
course. The Board retains overall responsibility for, as well as direct 
oversight of, other risks or elements thereof, such as those relating 
to our regulatory environment, competitive environment, customer 
experience, technology/infrastructure transformation, operational 
performance and vendor oversight.

• Annual director effectiveness and performance assessments

• Ongoing reporting to Board committees regarding ethics 

programs and the oversight of corporate policies across BCE

• Share ownership guidelines for directors and executives

• Executive compensation programs tied to BCE’s ability to grow 

its common share dividend

For more information, please refer to BCE’s most recent notice of 
annual general shareholder meeting and management proxy circular 
filed with the Canadian provincial securities regulatory authorities 
(available at sedar.com) and with the United States Securities and 
Exchange Commission (available at sec.gov), and available on BCE’s 
website at BCE.ca.

Board 
of Directors

Audit 
Committee

Compensation
Committee

Pension 
Committee

Governance 
Committee

Risk information is reviewed by the Board or the relevant committee 
throughout the year and business leaders present regular updates on 
the execution of business strategies, risks and mitigation activities.

38

BCE Inc. 

  2015 ANNUAL REPORT

MD&A1   OVERVIEWThe Audit Committee is responsible for overseeing financial reporting 
and disclosure as well as overseeing that appropriate risk manage-
ment processes are in place across the organization. As part of 
its risk management activities, the Audit Committee reviews the 
organization’s risk reports and ensures that responsibility for each 
principal risk is formally assigned to a specific committee or the full 
Board, as appropriate. The Audit Committee also regularly considers 
risks relating to financial reporting, legal proceedings, performance 
of critical infrastructure, information, cyber and physical security, 
journalistic independence, privacy and records management, business 
continuity and the environment. The Management Resources and 
Compensation Committee (Compensation Committee) oversees risks 
relating to compensation, succession planning, and health and safety 
practices. The Pension Fund Committee (Pension Committee) has 
oversight responsibility for risks associated with the pension fund. 
The Corporate Governance Committee (Governance Committee) 
assists the Board in developing and implementing BCE’s corporate 
governance guidelines and determining the composition of the 
Board and its committees. In addition, the Governance Committee 
oversees matters such as the organization’s policies concerning 
business conduct, ethics and public disclosure of material information.

RISK MANAGEMENT CULTURE

There is a strong culture of risk management at BCE that is actively 
promoted by the Board and the company’s President and CEO at 
all levels within the organization. It has become a part of how the 
company operates on a day-to-day basis and is woven into its 
structure and operating principles, guiding the implementation of 
the organization’s strategic imperatives.

The President and CEO, selected by the Board, has set his strategic 
focus through the establishment of six strategic imperatives and 
focuses risk management around the factors that could impact the 
achievement of those strategic imperatives. While the constant state 
of change in the economic environment and the industry creates 
challenges to be managed, the clarity around strategic objectives, 
performance  expectations,  risk  management  and  integrity  in 
execution ensures discipline and balance in all aspects of our business.

RISK MANAGEMENT FRAMEWORK

While the Board is responsible for BCE’s risk oversight program, 
operational business units are central to the proactive identification 
and management of risk. They are supported by a range of corporate 
support functions that provide independent expertise to reinforce 
implementation of risk management approaches in collaboration with 
the operational business units. The Internal Audit function provides 
a further element of expertise and assurance, working to provide 
insight and support to the operational business units and corporate 
support functions, while also providing the Audit Committee with 
an independent perspective on the state of risk and control within 
the organization. Collectively, these elements can be thought of as 
a “Three Lines of Defence” approach to risk management, that is 
aligned with industry best practices and is endorsed by the Institute 
of Internal Auditors.

Board and 
Committees
OVERSIGHT

Operational 
Business Units
1st LINE 
OF DEFENCE

RISK AND CONTROL 
ENVIRONMENT

Internal  
Audit Group
3rd LINE 
OF DEFENCE

Corporate  
Support Groups
2nd LINE  
OF DEFENCE

FIRST LINE OF DEFENCE  –  OPERATIONAL MANAGEMENT
The first line refers to management within our operational business 
segments  (Bell  Wireless,  Bell  Wireline  and  Bell  Media)  who  are 
expected to understand their operations in great detail and the 
financial results that underpin them. There are regular reviews of 
operating performance involving the organization’s executive and 
senior management. The discipline and precision associated with this 
process, coupled with the alignment and focus around performance 
goals, create a high degree of accountability and transparency in 
support of our risk management practices.

As risks emerge in the business environment, they are discussed in a 
number of regular forums to share details and explore their relevance 
across the organization. Executive and senior management are 
integral to these activities in driving the identification, assessment, 
mitigation and reporting of risks at all levels. Formal risk reporting 
occurs  through  strategic  planning  sessions,  management 
presentations to the Board and formal enterprise risk reporting, which 
is shared with the Board and the Audit Committee during the year.

Management is also responsible for maintaining effective internal 
controls and for executing risk and control procedures on a day-to-
day basis. Each operational business unit develops its own operating 
controls and procedures that fit the needs of its unique environment.

BCE Inc. 

  2015 ANNUAL REPORT

39

1  OVERVIEWMD&ASECOND LINE OF DEFENCE  –   
CORPORATE SUPPORT FUNCTIONS
BCE is a very large enterprise with approximately 50,000 employees, 
multiple  business  units  and  a  diverse  portfolio  of  risks that  is 
constantly evolving based on internal and external factors. In a large 
organization, it is common to manage certain functions centrally for 
efficiency, scale and consistency. While the first line of defence is 
often central to identification and management of business risks, in 
many instances operational management works both collaboratively 
with, and also relies on, the corporate functions that make up the 
second line of defence for support in these areas. These corporate 
functions include Finance, Corporate Security and Corporate Risk 
Management,  as  well  as  others  such  as  Legal  and  Regulatory, 
Corporate Responsibility, Real Estate and Procurement.

Finance function: BCE’s Finance function plays a pivotal role in 
seeking to identify, assess and manage risks through a number of 
different activities, which include financial performance management, 
external reporting, pension management, capital management, 
and oversight and execution practices related to the United States 
Sarbanes-Oxley Act of 2002.

Corporate Security function: This function is responsible for all aspects 
of security, which requires a deep understanding of the business, the 
risk environment and the external stakeholder environment. Based 
on this understanding, Corporate Security sets the standards of 
performance required across the organization through security policy 
definitions and monitors the organization’s performance against 
these policies. In high and emerging risk areas such as cybersecurity, 
Corporate Security leverages its experience and competence and, 
through collaboration with the operational business units, develops 
strategies intended to mitigate the organization’s risks.

Corporate Risk Management function: This function works across 
the company to gather information and report on the organization’s 
assessment of its principal risks and the related exposures. Annually, 
senior management participates in a risk survey that provides an 
important reference point in the overall risk assessment process.

In addition to the activities described above, the second line of 
defence is also critical in building and operating the oversight 
mechanisms that bring focus to relevant areas of risk and reinforce 
the bridges between the first and second lines of defence, thereby 
seeking to ensure that there is a clear understanding of emerging 
risks, their relevance to the organization and the proposed mitigation 
plans. To further coordinate efforts between the first and second lines 
of defence, BCE has established a Security, Environmental and Health 
and Safety Committee (SEHS). A significant number of BCE’s most 
senior leaders are members of this committee, whose purpose is to 
oversee BCE’s strategic security, environmental, health and safety 
risks and opportunities. This cross-functional committee seeks to 
ensure that relevant risks are adequately recognized and mitigation 
activities are well-integrated and aligned across the organization 
and are supported with sufficient resources.

THIRD LINE OF DEFENCE  –  INTERNAL AUDIT FUNCTION
Internal Audit is a part of the overall management information and 
control system and has the responsibility to act as an independent 
appraisal function. Its purpose is to provide the Audit Committee and 
management with objective evaluations of the company’s risk and 
control environment, to support management in delivering against 
BCE’s strategic imperatives and to maintain an audit presence 
throughout BCE and its subsidiaries.

40 BCE Inc. 

  2015 ANNUAL REPORT

MD&A1   OVERVIEW2  Strategic imperatives

Our success is built on the BCE team’s dedicated execution of the six Strategic 
Imperatives that support our goal to be recognized by customers as Canada’s leading 
communications company.

2.1 

Invest in broadband networks and services

We invest in wireline and wireless broadband platforms to deliver the most advanced wireless, TV, Internet and other IP-based 
services available, to support continued subscriber and data growth across all our residential product lines as well as the needs 
of our business market customers.

2015 PROGRESS
• Expanded our 4G LTE wireless network to reach 96% of the 

Canadian population coast to coast

• Launched Dual-band LTE-A network service, delivering mobile 

data speeds of up to 260 Mbps (typical speeds of 18 to 74 
Mbps), to 48% of the Canadian population in parts of British 
Columbia, Alberta, Ontario, Atlantic Canada, Yukon and the 
Northwest Territories. We also began the rollout of Tri-band 
LTE-A, delivering speeds of up to 335 Mbps (typical speeds of 25 
to 100 Mbps), in parts of Southern Ontario and select cities in 
Atlantic Canada.

• Acquired 13 licences for 169 million MHz-pop of AWS-3 spectrum 

in key urban and rural markets for $500 million following 
Industry Canada’s wireless spectrum auction, growing Bell’s 
capacity to meet heavy consumer and business demand for 
mobile data services

• Acquired an additional 243 million MHz-pop of 2500 MHz 

spectrum for $29 million as part of Industry Canada’s spectrum 
auction, supplementing existing holdings in key urban and rural 
markets across Canada

• Bell’s 4G LTE wireless network was ranked as the fastest 
mobile LTE network in Canada by PCMag, Rootmetrics 
and OpenSignal

• Began the buildout of broadband fibre directly to 1.1 million 

homes and businesses across the City of Toronto as part of Bell’s 
single largest infrastructure expansion project, with a planned 
capital investment of approximately $1.14 billion. The majority of 
the build-out is expected to be completed by the end of 2017.

• Launched Gigabit Fibe and Gigabit FibreOP Internet service to 
more than 2.2 million homes across Québec, Ontario and the 
Atlantic provinces, offering speeds of up to 940 Mbps at launch 
and rising to a full 1 Gigabit per second (Gbps) or faster in 2016 
as equipment evolves to support these speeds. Gigabit Fibe and 
Gigabit FibreOP are enabled by the ongoing deployment of our 
FTTP network, bringing high-speed fibre technology directly into 
homes and businesses.

2016 FOCUS
• Expand FTTP footprint to 8.2 million locations passed

• Accelerate FTTP deployment in Toronto and other major cities 
and expand availability of Gigabit Fibe and Gigabit FibreOP 
Internet service

• Complete our 4G LTE wireless network build to 98% of Canadian 

population and manage wireless network capacity

• Expand LTE-A coverage to reach 75% of the Canadian population

BCE Inc. 

  2015 ANNUAL REPORT

41

2  STRATEGIC IMPERATIVESMD&A2.2  Accelerate wireless

Our objective is to grow our Bell Wireless business profitably by focusing on postpaid subscriber acquisition and retention, maximizing 
average revenue per user (ARPU) by targeting premium smartphone subscribers in all geographic markets we operate in, leveraging 
our wireless networks, and maintaining device and mobile content leadership to drive greater wireless data penetration and usage.

2015 PROGRESS
• Acquired 36% and 43% of total new postpaid gross and net 
activations, respectively, among the three national wireless 
carriers, while achieving leading service revenue, ARPU and 
adjusted EBITDA growth of 7.6%, 5.3% and 7.8%, respectively

• Expanded the number of smartphone users at the end of 2015 
to 78% of our total postpaid subscribers, up from 76% at the 
end of 2014

• Expanded our smartphone lineup with over 30 new devices, 
including the Apple iPhone 6S and 6S Plus, Samsung Galaxy 
S6 and S6 Edge, Samsung Galaxy Note 5, Motorola Moto G, HTC 
One M9 and LG G4, adding to our extensive selection of 4G 
LTE-capable devices

• Completed the acquisition of Glentel

2016 FOCUS
• Profitably grow our wireless postpaid subscriber base, while 
maintaining market share momentum of incumbent postpaid 
subscriber activations

• Continue to increase ARPU

• Expand the number of postpaid smartphone subscribers using 

our 4G LTE and LTE-A networks

• Continue to manage the financial and churn impacts from 
increased market activity arising from the significantly 
increased number of off-contract customers as a result of 
the mandatory code of conduct for providers of retail mobile 
wireless voice and data services in Canada (Wireless Code) 
implemented in 2013, which has applied to all wireless contracts 
since June 3, 2015

• Launched Suretap, an open wallet payment system based on 

• Offer the latest handsets and devices in a timely manner 

to enable customers to benefit from ongoing technological 
improvements by manufacturers and from faster data speeds 
to optimize the use of our services

• Accelerate new revenue streams by continuing to drive the 
commercialization of mobile payments and IoT services 
and applications

near field communications (NFC) subscriber identity module (SIM) 
cards and backed by Bell, TELUS Corporation (TELUS) and Rogers 
and available to other carriers. With support for 40 payment 
cards and more than 30 gift card brands, the Suretap app 
is available to more than 90% of Android and BlackBerry 
devices sold.

• Launched Roam Better roaming feature that gives customers 
access to specialized roaming rates while traveling, providing 
unlimited voice and text messages across the U.S. and back to 
Canada as well as an additional 100 megabit (MB) of data usage 
for $5 per day

• Launched the Bell Control Centre, a secure cloud-based platform 

that lets Canadian businesses manage network connected 
devices within their operations over our 4G LTE network

42

BCE Inc. 

  2015 ANNUAL REPORT

MD&A2   STRATEGIC IMPERATIVES2.3  Leverage wireline momentum

We focus on leveraging our fibre-based TV and Internet services to develop attractive residential offers that drive higher multi-product 
bundle sales and improve customer satisfaction and retention. These new services contribute to the ongoing shift of our operating 
mix away from legacy wireline voice services.

In our business markets, we remain focused on expanding our broadband network and strengthening our delivery of integrated 
solutions to Canadian businesses, while continuing to manage the transformation of our business from legacy network services 
to a fully-integrated data hosting, cloud computing and managed services provider.

2015 PROGRESS
• Became Canada’s largest TV provider with 2,738,496 subscribers, 

2016 FOCUS
• Continue to enhance our IPTV service

up 3.6% over 2014, and increased our total number of IPTV 
subscribers by 26.7% to 1,182,791

• Built on our position as the leading Internet service provider in 
Canada with a high-speed Internet subscriber base of 3,413,147, 
up 3.5% over 2014

• Increased the number of multi-product households  –  those that 
buy TV, Internet and Home Phone  –  by 11% over 2014, fuelled by 
our IPTV service, which drove higher pull-through attach rates 
for Home Phone and Internet services, with 64% of all new IPTV 
customers taking three products

• In January 2016, we launched the Fibe TV 4K Whole Home PVR for 
customers in Toronto, Montréal, Ottawa and Québec City. Bell’s 
4K Whole Home PVR is the smallest available on the market 
and has the largest recording capacity. In February 2016, 
the availability of the 4K Whole Home PVR for purchase was 
expanded to all Bell Fibe TV customers and to Bell Aliant 
FibreOP TV customers in Atlantic Canada. The rental program 
as well as HDR (high dynamic range) ready capabilities will 
be available early in the second quarter of 2016.

• Expand our total base and market share of TV and Internet 

• Continued to lead IPTV innovation in Canada by making several 

subscribers profitably

• Continue to reduce total wireline residential net losses

• Increase residential household ARPU through greater 

multi-product household penetration

• Increase share of wallet of large enterprise customers 

through greater focus on business service solutions and 
connectivity growth

• In February 2016, we announced a new partnership with 

IBM Canada Limited (IBM) to expand the cloud computing 
services available through our Bell Business Cloud service, 
giving businesses across Canada access to the IBM Cloud 
service via a secure, high-speed connection from Bell, 
simplifying the way customers adopt and build out their 
hybrid clouds

• Increase the number of net new customer relationships in both 

large and mid-sized businesses and reduce small business 
customer losses

enhancements to our Fibe TV and FibreOP TV services with 
exclusive features like Restart, enabling customers to rewind 
and watch TV shows already in progress from the beginning

• Further enhanced Restart with a “Look Back” feature, allowing 
viewers to go back in time to watch and Restart shows that 
aired in the previous 30 hours

• Introduced other new features including “Trending”, available 
on Fibe TV, which highlights the five most-watched shows in 
Canada at any given time and allows viewers to watch them 
live or Restart from the beginning; and “Resume”, which allows 
viewers to change channels while replaying a show and then 
change back to the original channel and pick up where they 
left off

• Launched the Fibe TV app, which recreates the full Fibe TV 

experience on any screen, with access to more than 300 live 
and on-demand channels at home, or up to 170 on the go

• Upgraded all Fibe and FibreOP customer TV receivers to enable 

quick access to Netflix video streaming

• Bell Fibe TV and Bell Aliant FibreOP TV were the top two 
TV services most recommended by customers in Canada (1)

• Opened a state-of-the-art data centre in Saint John, 

New Brunswick, the first in Atlantic Canada and one of just 
11 in Canada to achieve Tier III designation, which certifies full 
redundancy in all mission critical infrastructures

• Expanded Bell’s data hosting facility in Montréal, already 
the largest in Québec, to offer a total IT load capacity of 
6.8 megawatts in a 60,000 square foot (5,574 m2) location, 
supporting business technology growth in Québec and 
reinforcing Bell’s leadership in hosting, connectivity and 
cloud computing

(1)  Nielsen Consumer Insights findings published in Customer Interaction Metric study (October 2015)

BCE Inc. 

  2015 ANNUAL REPORT

43

2  STRATEGIC IMPERATIVESMD&A2.4  Expand media leadership

We strive to deliver leading sports, news, entertainment and business content across multiple broadband platforms  –  TV, Internet, 
smartphones and tablets (four screens)  –  to grow audiences. We also plan to create more of our own content, ensuring that Canadian 
attitudes, opinions, values and artistic creativity are reflected in our programming and in our coverage of events in Canada and 
around the world, and to introduce new services in support of new revenue streams.

2015 PROGRESS
• Maintained CTV’s #1 ranking as the most-watched network 
in Canada for the 14th year in a row, and continued to lead 
with a majority of the Top 20 programs nationally in all 
key demographics

• Concluded a comprehensive, long-term agreement with HBO 

giving Bell Media the ability to deliver all current-season, 
past-season and library HBO programming in Canada exclu-
sively on our linear, on-demand and OTT platforms. Bell Media 
and HBO will also partner to co-produce original Canadian 
programming for their platforms and for distribution worldwide.

• Announced the expansion of TMN into a national pay TV service 
in 2016 as Bell Media becomes the sole operator of HBO Canada 
after Corus winds down operations of its Movie Central and 
Encore Avenue pay TV services in Western and Northern Canada

• Concluded a long-term content licensing and trademark agree-
ment to bring the SHOWTIME brand to Canada for the first time 
with past, present and future SHOWTIME-owned programming 
being made available across all platforms in English and French, 
including CraveTV and TMN

• Concluded a licensing agreement with Twentieth Century Fox 
Television Distribution that will deliver first-run theatrical titles 
from Twentieth Century Fox, Fox Searchlight, and Fox 2000 to 
TMN and TMN Encore subscribers

• Extended our broadcast agreement with the CFL by three 

years through to the end of the 2021 season. TSN and RDS hold 
exclusive television rights for CFL football, including pre-season, 
regular season, playoff and Grey Cup games. In addition 
to broadcast and digital rights, the deal features exclusive 
Grey Cup radio rights for Bell Media stations.

• Concluded an agreement with CBC/Radio-Canada to be 

the official sports specialty broadcaster for the Beijing 2022 
Winter Olympic Games and the 2024 Summer Olympic Games, 
extending our partnership which already covers Rio 2016, 
PyeongChang 2018 and Tokyo 2020

• Extended a long-term media rights agreement for French Open 
tennis through to 2024, ensuring TSN and RDS will continue to 
deliver exclusive coverage of all four Grand Slam tennis events

• Astral OOH was awarded long-term contracts with a number 
of Canadian airports, including: an eight-year contract by the 
Ottawa Macdonald-Cartier International airport to replace all 
of the existing advertising infrastructure at the airport with 
a complete line of digital products; an eight-year contract with 
the Vancouver International Airport; and a 10-year contract with 
Halifax’s Stanfield International Airport

• Astral OOH secured a 10-year business agreement for transit 
shelter and bus advertising in Québec city with the Réseau de 
transport de la Capitale

• Acquired the Argos of the CFL jointly with Larry Tanenbaum’s 
Kilmer Group, a partner in MLSE, strengthening our media 
strategy by adding another iconic brand to our already 
extensive sports line-up

2016 FOCUS
• Maintain strong audience levels and ratings across all TV and 

radio properties

• Reinforce industry leadership in conventional TV, pay TV, 

sports media and radio

• In January 2016, we announced an exclusive partnership with 

iHeartRadio to bring its digital and streaming music services to 
Canada in 2016

• Also in January 2016, TSN became the first broadcaster to 

produce a live 4K Ultra HD broadcast in North America with 
the Toronto Raptors vs. Boston Celtics basketball game on 
January 20, 2016

• Grow viewership and scale of CraveTV on-demand TV 

streaming service

• In January 2016, we launched CraveTV direct to consumers 
as a standalone product available to all Canadians with an 
Internet subscription

• Expand TMN into a national pay TV service

• Develop in-house production and content creation for 
distribution and use across all platforms and screens

• Expand live and on-demand content through our 

TV Everywhere services

• Become the OOH leader in Canada

• In January 2016, we acquired Métromédia CMR Plus Inc. 
(Métromédia), Cogeco Inc.’s OOH advertising subsidiary, 
allowing Astral OOH to expand its advertising assets in the 
public transit market

• Grow French media properties

• Leverage cross-platform and integrated sales and sponsorship

44

BCE Inc. 

  2015 ANNUAL REPORT

MD&A2   STRATEGIC IMPERATIVES2.5 

Improve customer service

Our objective is to enhance customers’ overall experience by delivering call centre efficiency, meeting commitments for the 
installation and timely repair of services, increasing network quality, and implementing process improvements to simplify customer 
transactions and interactions with our front-line employees and self-serve tools. All of these will help differentiate us from our 
competitors and gain long-term customer loyalty. We intend to achieve this by making the investments we need to improve our 
front-line service capabilities, our networks, our products and our distribution channels to win and keep customers.

2015 PROGRESS
• Invested over $850 million since 2011, including approximately 

$100 million in 2015, to improve the customer experience

• Launched a redesigned and simplified bill for residential 

customers with an intuitive grid format, making it easier for 
customers to follow changes month over month

• Reduced customer calls to our service centres by 6 million in 

2015 through our continued investments in service and a focus 
on simplification

• Reduced Fibe TV installation time for FTTP customers by 10% 

• Introduced personalized videos for new Bell Mobility customers 
that explain what to expect on the first bill, how to check usage 
and update phone features, and how to manage accounts 
through MyBell.ca and the MyBell mobile app

in 2015 and 30% since the beginning of 2012

• Introduced a faster registration process for our online 

• Increased availability of two-hour appointment windows for Fibe 
TV installations by seven times over 2014 and extended two-hour 
window availability to Internet and Home Phone repairs

• Achieved Same Day Next Day service completion rates of 92% 
for repairing service issues with Home Phone, TV and Internet 
and increased Same Day completion for both residential and 
business customers by 24% over 2014

self-serve platform

• Introduced a new Internet usage notification program, enabling 

customers to better manage their Internet usage

• Launched a new suite of call centre tools to improve the ordering 

experience for small business customers, reducing ordering 
times by 60%

• Handled more than 160 million online self-serve visits, infoviews 

• Improved customer satisfaction with technicians to 92% for 

and transactions, an increase of 9 million over 2014

installations and repairs

• Reduced IP VPN provisioning time by 12 days for 

business customers

• Improved Net Promoter Score, a measure of overall customer 
satisfaction, by 14% in 2015 and 55% since 2011 for Bell Mobility

• Bell was the most improved wireless carrier among full service 

carriers and Virgin Mobile Canada (Virgin Mobile) was #1 among 
national carriers in customer service and wireless purchase 
experience satisfaction (1)

2016 FOCUS
• Continue to invest in customer service initiatives to simplify 

complexity for all customers including billing

• Reduce further the total volume of wireline and wireless cus-

tomer calls to our residential and wireless services call centres

• Further improve customer satisfaction scores

• Achieve better consistency in customer experience

• Improve customer personalization

2.6  Achieve a competitive cost structure

Cost containment is a core element of our financial performance. It remains a key factor in our objective to preserve steady margins 
as we continue to experience revenue declines in our legacy wireline voice and data services and further shift our product mix 
towards growth services. We aim to accomplish this through operating our business in the most cost-effective way possible to 
extract maximum operational efficiency and productivity gains.

2015 PROGRESS
• Maintained stable BCE consolidated adjusted EBITDA margin (2) 

compared to 2014

• Restructured our Business Markets unit to maximize service and 
support for our mid-sized and enterprise business customers 
and enhance Bell’s leadership in these markets

• Reduced wireline operating costs by 1.6%, contributing 

to Bell Wireline adjusted EBITDA margin improvement of 
0.7 pts over 2014

• Realized operating cost and capital expenditure synergies 
from the integration of Bell Aliant into our Bell Wireline and 
Bell Wireless segments

• Restructured Bell Media’s organization to grow the team’s 
competitiveness in the fast-changing media landscape

2016 FOCUS
• Realize additional operating cost and capital expenditure 

synergies from the integration of Bell Aliant

• Execute on labour savings from workforce reductions at 

Bell Media and Bell Wireline

• Deliver cost savings from workforce reductions undertaken 

in 2015, ongoing service improvements, and savings related 
to the deployment of FTTP to support a stable consolidated 
adjusted EBITDA margin

(1)  J.D. Power and Associates 2015 Canadian Wireless Customer Care Study

(2)  Adjusted EBITDA margin is a non-GAAP financial measure and does not have any standardized meaning under IFRS. Therefore, it is unlikely to be comparable to similar measures 
presented by other issuers. See section 10.2, Non-GAAP financial measures and key performance indicators (KPIs) – Adjusted EBITDA and adjusted EBITDA margin for more details.

BCE Inc. 

  2015 ANNUAL REPORT

45

2  STRATEGIC IMPERATIVESMD&A3  Performance targets, outlook, 

assumptions and risks

This section provides information pertaining to our performance against 2015 targets, our consolidated business outlook and operating 
assumptions for 2016 and our principal business risks.

3.1  2015 performance vs. guidance targets

FINANCIAL 
GUIDANCE

2015  
TARGET

2015  
PERFORMANCE AND RESULTS

ACHIEVED

Revenue growth

1%–3%

2.2%

Driven by strong Bell Wireless revenue growth of 8.7% along with Bell Media revenue 
growth of 1.3%, moderated by a modest decline in Bell Wireline revenue of 0.5%.

Adjusted 
EBITDA growth

2%–4%

3.0%

Capital intensity

Approx. 17%

16.9%

E
C
B

Adjusted net 
earnings per share 
(adjusted EPS) (1)

$3.28–$3.38

$3.36

Increase reflected 4.3% higher revenues from Bell growth services (wireless, 
wireline broadband and TV as well as media), offsetting the decline in traditional 
wireline voice service revenues. This, along with effective cost containment, 
resulted in a relatively stable adjusted EBITDA margin of 39.7%.

BCE invested $3,626 million in new capital in 2015 resulting in a capital intensity 
ratio of 16.9% compared to 17.7% in 2014. Capital spending was focused on the 
ongoing deployment of our broadband fibre, the continued rollout of our 4G LTE 
and LTE-A mobile services, expansion of network capacity to support greater 
speeds and increasing data usage, as well as enhancements to our customer 
service delivery systems.

Adjusted net earnings (1) in 2015 increased by $321 million, or $0.18 per common 
share, driven by higher adjusted EBITDA, lower non-controlling interest as a 
result of the privatization of Bell Aliant, lower amortization expense and reduced 
interest expense, partly offset by higher other expense. The average number 
of BCE common shares outstanding increased, as a result of the privatization of 
Bell Aliant, our investment in Glentel and shares issued under a public bought deal 
offering, which moderated the increase in adjusted EPS.

Free cash 
flow growth

Approx. 8%–15% 9.3%

Increase in free cash flow of $255 million in 2015 was driven by higher adjusted 
EBITDA, the favourable impact of the privatization of Bell Aliant and lower capital 
expenditures, partly offset by lower cash from working capital.

3.2  Business outlook and assumptions

Outlook
BCE’s 2016 outlook builds on the sound financial results achieved 
in 2015 and reflects continued progress in the execution of our six 
strategic imperatives to drive healthy projected revenues, adjusted 
EBITDA, net earnings and free cash flow growth from operations, 
which is expected to support substantial capital investment programs 
in strategic network infrastructure and a higher BCE common share 
dividend for 2016. Our outlook also reflects the confidence we have 
in continuing to successfully manage our Bell Wireless, Bell Wireline 
and Bell Media businesses within the context of a highly competitive 
and dynamic market.

The key 2016 operational priorities for BCE are to:

• Maintain market share momentum of incumbent wireless 

postpaid subscriber activations

• Drive higher wireless adjusted EBITDA through wireless postpaid 

subscriber base expansion and higher blended ARPU, driven 
by a higher smartphone mix, increased data consumption 
on 4G LTE and LTE-A networks, and higher access rates from 
price increases

• Complete our 4G LTE network build, significantly expand our 

LTE-A network footprint and manage wireless network capacity

• Continue broadband fibre deployment with a focus on 

expanding our FTTP footprint

• Generate positive full-year wireline adjusted EBITDA growth

• Deliver positive full-year residential net subscriber activations 
within our wireline incumbent local exchange carrier (ILEC) 
footprint, driven by continued IPTV growth and an expanded 
FTTP network that are expected to support the pull-through 
of Internet and residential NAS services, leading to a higher 
penetration of multi-product households

• Increase residential services household ARPU from increased 

penetration of multi-product households, promotion expiries and 
price increases

• Limit downsizing of current TV packages by our customers as 

a result of the implementation of TV channel unbundling

(1)  Adjusted net earnings and adjusted EPS are non-GAAP financial measures and do not have any standardized meaning under IFRS. Therefore, they are unlikely to be comparable to 
similar measures presented by other issuers. See section 10.2, Non-GAAP financial measures and key performance indicators (KPIs) - Adjusted net earnings and adjusted EPS in this 
MD&A for more details, including a reconciliation to the most comparable IFRS financial measures.

46

BCE Inc. 

  2015 ANNUAL REPORT

MD&A3  PERFORMANCE TARGETS, OUTLOOK,  ASSUMPTIONS AND RISKS• Deliver positive Bell Media full-year adjusted EBITDA growth 

and margin improvement, driven by CraveTV subscriber growth, 
national expansion of TMN and labour savings from workforce 
reductions undertaken in 2015

• Continue scaling Bell Media’s CraveTV on-demand streaming 

service through growth in the number of broadcasting 
distribution undertakings’ (BDUs) offering the service to their TV 
customers and growth in OTT users following our direct-to-con-
sumer launch in January 2016

• Control rising TV programming and sports rights costs as well as 

multi-platform media content costs

• Realize operating cost savings from workforce reductions 
undertaken in 2015 across the Bell Media and Bell Wireline 
organizations, realize further operating cost synergies from the 
integration of Bell Aliant into our Bell Wireline and Bell Wireless 
operating segments, and continue to drive customer service 
improvements to help maintain BCE’s adjusted EBITDA margin 
essentially stable year over year

Our projected financial performance for 2016 enabled us to increase 
the annualized BCE common share dividend for 2016 by 13 cents, 
or 5.0%, to $2.73 per share, maintaining our payout ratio within our 
target policy range of 65% to 75% of free cash flow.

Assumptions
ASSUMPTIONS ABOUT THE CANADIAN ECONOMY

MARKET ASSUMPTIONS

• Gradual strengthening of the economy driven by activity in the 
non-resource sector, given the Bank of Canada’s most recent 
estimated growth in Canadian gross domestic product of 1.4% in 
2016, compared to 1.2% in 2015

• A sustained level of wireline and wireless competition in both 

consumer and business markets

• Higher but slowing wireless industry penetration and 

smartphone adoption

• Sustained weak employment growth, as the overall level of 

business investment is expected to remain soft

• Interest rates to remain relatively stable through 2016

• Canadian dollar to remain at near current levels, with any further 
movements impacted by the degree of strength of the U.S. dollar 
and changes in commodity prices

• Wireless industry pricing discipline maintained on a higher 

expected number of customers with expired contracts resulting 
from the expiry of two- or three-year service contracts due to 
the Wireless Code

• A relatively stable media advertising market and escalating 

costs to secure TV programming

3.3  Principal business risks

Provided below is a summary description of certain of our principal business risks that could have a material adverse effect on all of our 
segments. Certain additional business segment-specific risks are reported in section 5, Business segment analysis. For a detailed description 
of the principal risks relating to our regulatory environment and a description of the other principal business risks that could have a material 
adverse effect on our financial position, financial performance, cash flows, business or reputation, refer to section 8, Regulatory environment, 
and section 9, Business risks, respectively.

Regulatory environment
Although  most  of  our  retail  services  are  not  price-regulated, 
government agencies and departments such as the Canadian Radio-
television and Telecommunications Commission (CRTC), Innovation, 
Science and Economic Development Canada (ISED) (previously called 
Industry Canada), Canadian Heritage and the Competition Bureau 
continue to play a significant role in regulatory matters such as 
mandatory access to networks, net neutrality, spectrum auctions, 

Competitive environment
As the scope of our businesses increases and evolving technologies 
drive new services, new delivery models and creative strategic 
partnerships, our competitive landscape expands to include new 
and emerging competitors, certain of which were historically our 
partners or suppliers, as well as other global scale competitors 
including, in particular, OTT TV service and  voice over Internet 
protocol (VoIP) providers. Pricing and investment decisions of market 

approval of acquisitions, broadcast licensing and foreign ownership 
requirements. Adverse decisions by regulatory agencies or increased 
regulation could have negative financial, operational, reputational 
or competitive consequences for our business. For a discussion of 
our regulatory environment and the principal risks related thereto, 
refer to section 8, Regulatory environment.

participants are based on many factors, such as strategy, market 
position, technology evolution, customer confidence and economic 
climate, and collectively these could adversely affect our market 
shares, service volumes and pricing strategies and, consequently, 
our financial results. Technology substitution and IP networks, in 
particular, continue to reduce barriers to entry in our industry. This 
has allowed competitors to launch new products and services and 

BCE Inc. 

  2015 ANNUAL REPORT

47

3  PERFORMANCE TARGETS, OUTLOOK,  ASSUMPTIONS AND RISKSMD&Again market share with far less investment in financial, marketing, 
human, technological and network resources than has historically 
been required. In particular, some competitors sell their services 
through the use of our networks, without the need to invest to build 
their own networks. Such lower necessary investment has enabled 
some competitors to be very disruptive in their pricing. We expect 
these trends to continue in the future, which could negatively impact 
our business including, without limitation, in the following ways:

• Competitors’ aggressive market offers could result in pricing 
pressures and increased costs of customer acquisition and 
retention while higher Canadian wireless penetration could slow 
opportunities for new customer acquisition

• Product substitutions and spending rationalization by business 

customers could result in an acceleration of NAS erosion beyond 
our current expectations

• A fundamental separation of content and connectivity is emer-

ging, allowing the expansion and market penetration of low-cost 
OTT TV providers and other alternative service providers, which 
is changing our TV and media ecosystems and could affect our 
business negatively

• The increasing dependence on apps for content delivery, sales, 
customer engagement and service experience drives the need 
for new and scarce capabilities (sourced internally or externally), 
which may not be available, as well as the need for associated 
operating processes integrated into ongoing operations

• Competition with global competitors such as Netflix, in addition 
to traditional Canadian competitors, for programming content 
could drive significant increases in content acquisition costs 
while other global scale entities such as Google disrupt 
local market dynamics as a result of innovative global 
market strategies

• Adverse economic conditions, such as economic downturns or 
recessions, adverse conditions in the financial markets, or a 
declining level of retail and commercial activity could have a 
negative impact on the demand for, and prices of, our wireline, 
wireless and media products and services, as well as drive 
an increase in bad debts as the creditworthiness of some 
customers declines

• The continued market expansion of VoIP service providers 

and traditional software players delivering low-cost voice line 
alternatives, which is changing our approach to service offers 
and pricing, could have an adverse effect on our business

• Foreign competitors could enter the Canadian market and 

leverage their global scale advantage

• Our changing competitive landscape could also result 

in challenges in optimizing the benefit of creative strategic 
partnerships such as Glentel, MLSE and Q9

For a further discussion of our competitive environment and compe-
tition risk, as well as a list of our main competitors, on a segmented 
basis, refer to Competitive landscape and industry trends and 
Principal business risks in section 5, Business segment analysis.

Security management
Our operations, service performance and reputation depend on how 
well we protect our assets, including networks, information technology 
(IT) systems, offices and sensitive information, from events and attacks 
such as those referred to in section 9, Business risks – Operational 
performance – Our operations and business continuity depend 
on how well we protect, test, maintain and replace our networks, 
IT systems, equipment and other facilities.  The  protection  and 
effective organization of our systems, applications and information 
repositories are central to the secure and continuous operation 
of our networks and business as electronic and physical records 
of proprietary business and personal data, such as confidential 
customer and employee information, are all sensitive from a market 
and privacy perspective. In particular, cyber threats, which include 
cyber attacks such as, but not limited to, hacking, computer viruses, 
denial of service attacks, industrial espionage, unauthorized access 
to confidential, proprietary or sensitive information or other breaches 
of network or IT security, are constantly evolving and our IT defences 
need to be constantly monitored and adapted. We are also exposed 
to cyber threats as a result of actions that may be taken by our 
customers or by our employees, whether malicious or not, including 
as a result of the use of social media and IT consumerization. In 
addition, cloud-based solutions may increase the risk of security and 

data leakage exposure if security control protocols are bypassed. 
Vulnerabilities could harm our brand and reputation as well as our 
customer relationships and may lead to:

• Network operating failures and service disruptions, which 

could directly impact our customers’ ability to maintain normal 
business operations and deliver critical services and/or the 
ability of third-party suppliers to deliver critical services to us

• The theft, loss or leakage of confidential information, including 

customer or employee information, that could result in financial 
loss, exposure to claims for damages by customers and 
employees, and difficulty in accessing materials to defend 
legal cases

• Physical damage to network assets impacting service continuity

• Fines and sanctions from credit card providers for failing to 

comply with payment card industry data security standards for 
protection of cardholder data

• Increased audit and regulatory scrutiny that could divert 

resources from project delivery

• Increased fraud as criminals leverage stolen information against 

us, our employees or our customers

• The potential for loss of subscribers or impairment of our ability 

to attract new ones

48

BCE Inc. 

  2015 ANNUAL REPORT

MD&A3  PERFORMANCE TARGETS, OUTLOOK,  ASSUMPTIONS AND RISKS4  Consolidated financial analysis

This section provides detailed information and analysis about BCE’s performance in 2015 compared with 2014. It focuses on BCE’s consolidated 
operating results and provides financial information for each of our businesses. For further discussion and analysis of our Bell Wireless, Bell 
Wireline, and Bell Media business segments, refer to section 5, Business segment analysis.

4.1 

Introduction

BCE consolidated income statements

2014

$ CHANGE

% CHANGE

Operating revenues

Operating costs

Adjusted EBITDA

Adjusted EBITDA margin

Severance, acquisition and other costs

Depreciation

Amortization

Finance costs

Interest expense

Interest on post-employment benefit obligations

Other (expense) income

Income taxes

Net earnings

Net earnings attributable to:

Common shareholders

Preferred shareholders

Non-controlling interest

Net earnings

Adjusted net earnings attributable to common shareholders

Net earnings per common share (EPS)

Adjusted EPS

n.m.: not meaningful

BCE had a successful 2015, delivering revenue and adjusted EBITDA 
growth of 2.2% and 3.0%, respectively that yielded a stable adjusted 
EBITDA margin of 39.7% compared to 39.5% in 2014. This drove 
adjusted net earnings growth of 12.7% and healthy free cash flow 
growth of 9.3%.

BCE’s strong adjusted EBITDA performance was led by continued 
revenue growth from our wireless, Internet, IPTV and media businesses 
together  with  disciplined  management  of  our  operating  costs, 
including cost reductions and synergy savings achieved from the 
Bell Aliant integration. This more than offset the higher spending 
on customer retention and postpaid subscriber acquisition at Bell 
Wireless, the erosion in traditional voice and data revenues at Bell 
Wireline and escalating content costs at Bell Media.

Net earnings in 2015 increased 0.4% compared to 2014, reflecting 
adjusted EBITDA growth, lower amortization expense due to an 
increase in the useful life of application software and reduced 
interest expense on various Bell Canada debt instruments. This was 
partly offset by higher severance, acquisition and other costs and 
higher other expense.

2015

21,514

(12,963)

8,551

39.7%

(446)

(2,890)

(530)

(909)

(110)

(12)

(924)

21,042

(12,739)

8,303

39.5%

(216)

(2,880)

(572)

(929)

(101)

42

(929)

2,730

2,718

2,526

152

52

2,730

2,845

2.98

3.36

2,363

137

218

2,718

2,524

2.98

3.18

472

(224)

248

(230)

(10)

42

20

(9)

(54)

5

12

163

15

(166)

12

321

–

0.18

2.2%

(1.8%)

3.0%

0.2%

n.m.

(0.3%)

7.3%

2.2%

(8.9%)

n.m.

0.5%

0.4%

6.9%

10.9%

(76.1%)

0.4%

12.7%

–

5.7%

In  2015,  BCE’s  cash  flows  from  operating  activities  increased 
$33 million compared to 2014, as a result of higher adjusted EBITDA, 
a lower voluntary DB pension plan contribution made in 2015 and 
lower income taxes paid in 2015, partly offset by lower cash from 
working capital and higher acquisition and other costs paid, mainly 
due to the payment in full satisfaction of the judgment rendered in 
a litigation claim for Satellite TV signal piracy as well as severance 
and integration costs relating to the privatization of Bell Aliant.

Our earnings and free cash flow supported our capital investment 
in our strategic priorities, particularly our broadband wireless and 
wireline networks and services, which helped to drive higher wireless, 
TV and Internet subscribers, while supporting the return of value to 
BCE shareholders through higher dividends.

BCE Inc. 

  2015 ANNUAL REPORT

49

4  CONSOLIDATED FINANCIAL ANALYSISMD&A4.2  Customer connections

TOTAL BCE CONNECTIONS

Wireless subscribers

Postpaid

High-speed Internet subscribers (1) (2)

TV (Satellite and IPTV subscribers) (1) (2)

IPTV (1) (2)

Total growth services

Wireline NAS lines (1) (2)

Total services

2015

2014

% CHANGE

8,245,831

8,118,628

7,375,416

7,110,047

3,413,147

2,738,496

1,182,791

3,297,026

2,642,608

933,547

14,397,474

14,058,262

6,688,666

7,130,852

21,086,140

21,189,114

1.6%

3.7%

3.5%

3.6%

26.7%

2.4%

(6.2%)

(0.5%)

(1)  Our Q1 2015 Internet, IPTV, total TV, and NAS subscriber base included a beginning of period adjustment to reduce the number of subscribers by 7,505, 2,236, 7,702, and 4,409, 

respectively, for deactivations as a result of the CRTC decision to eliminate the 30-day notice period required to cancel services.

(2)  Subsequent to a review of our subscriber metrics, our Q1 2015 beginning of period Internet, IPTV and total TV subscriber base was reduced by 31,426, 1,849 and 3,790 subscribers, 

respectively, while our NAS base was increased by 657 subscribers. These adjustments primarily consisted of older balances.

BCE NET ACTIVATIONS

Wireless subscribers

Postpaid

High-speed Internet subscribers

TV (Satellite and IPTV subscribers)

IPTV

Total growth services

Wireline NAS lines

Total services

n.m.: not meaningful

2015

127,203

265,369

155,052

107,380

253,329

389,635

(438,434)

(48,799)

2014

% CHANGE

193,596

311,954

160,390

153,360

276,034

507,346

(464,717)

42,629

(34.3%)

(14.9%)

(3.3%)

(30.0%)

(8.2%)

(23.2%)

5.7%

n.m.

BCE added 389,635 net new customer connections to its growth 
services in 2015, down 23.2% year over year. This was comprised of:

• 265,369 postpaid wireless customers, partly offset by the 

net loss of 138,166 prepaid wireless customers

• 155,052 high-speed Internet customers

• 253,329 net new IPTV customers, partly offset by the net loss of 

145,949 Satellite TV customers

NAS net losses of 438,434 in 2015 improved by 5.7% compared 
to last year.

Total BCE customer connections across all services declined by 0.5% in 
2015, reflecting an aggregate increase of 2.4% in our growth services 
subscriber bases, moderated by a stable year-over-year decline in 
wireline NAS of 6.2%. At the end of 2015, BCE customer connections 
totalled 21,086,140 and were comprised of the following:

• 8,245,831 wireless subscribers, up 1.6%, which included 

7,375,416 postpaid wireless subscribers, an increase of 3.7% 
since the end of last year

• 3,413,147 high-speed Internet subscribers, 3.5% higher year 

over year

• 2,738,496 total TV subscribers, up 3.6%, which included 

1,182,791 IPTV customers, up 26.7% year over year

• 6,688,666 total NAS lines, a decline of 6.2% compared to last year

50 BCE Inc. 

  2015 ANNUAL REPORT

MD&A4   CONSOLIDATED FINANCIAL ANALYSIS4.3  Operating revenues

BCE
REVENUES
(IN $ MILLIONS)

$21,514

$21,042

+2.2%

2014

2015

BCE

Total operating revenues for BCE increased by 2.2% in 2015, attrib-
utable to strong growth in our Bell Wireless segment together with 
higher revenues in our Bell Media segment, offset in part by a 
modest decline in our Bell Wireline segment. This was comprised of 
service revenues of $19,757 million, which grew by 2.2% compared 
to 2014, and product revenues of $1,757 million, which increased by 
2.9% year over year.

BELL WIRELESS
Bell Wireless revenue growth of 8.7%, reflected 7.6% higher service 
revenues driven by a larger postpaid subscriber base combined 
with increased blended ARPU, resulting from higher average rate 
plan  pricing,  as  customers  continued  to  shift  from  three-year 
contracts to two-year contracts. Additionally, the growth in data 
usage, driven by higher smartphone penetration and greater usage 
of data applications along with improved collections of termination 
charges, further contributed to the growth in wireless revenues. This 
was partly offset by lower voice usage. Product revenues increased 
22.2% in 2015, as a result of increased pricing on certain handsets, a 
greater number of premium smartphone devices in our sales mix and 
increased sales following the commencement of the convergence 
of three-year and two-year contract expiries (referred to as the 
“double cohort” in the wireless industry) due to the Wireless Code.

2015

2014

$ CHANGE

% CHANGE

Bell Wireless

Bell Wireline

Bell Media

Inter-segment eliminations

6,876

6,327

549

12,258

12,324

2,974

2,937

(594)

(546)

(66)

37

(48)

Total BCE operating revenues

21,514

21,042

472

8.7%

(0.5%)

1.3%

(8.8%)

2.2%

BELL WIRELINE
Bell Wireline revenues decreased a modest 0.5% in 2015, compared 
to last year, reflecting the continued erosion in our traditional voice 
and data revenues as well as a reduction in spending by business 
customers on data equipment as a result of continued slow economic 
growth, and competitive pricing pressures. The negative impact of 
legislation enacted in December 2014, which eliminated charges for 
paper bills in our residential market, also contributed to the decline. 
This was partly offset by higher Internet and TV service revenues, 
driven by subscriber growth and higher household ARPU.

BELL MEDIA
Bell Media revenues were up 1.3% compared to prior year, driven by 
increased conventional TV and OOH advertising, as well as higher 
subscriber revenues from growth in CraveTV, our streaming service 
launched in December 2014, and our broad suite of TV Everywhere 
services.  This  was  partly  offset  by  lower  revenues  from  the 
discontinuance of Viewers Choice, which ceased operations in 2014, 
and a reduction in pay TV subscribers.

BCE Inc. 

  2015 ANNUAL REPORT

51

4  CONSOLIDATED FINANCIAL ANALYSISMD&A 
4.4  Operating costs

BCE
OPERATING COSTS
(IN $ MILLIONS)

BCE
OPERATING COST PROFILE
(2014)

BCE
OPERATING COST PROFILE
(2015)

15%

14%

49%

51%

36%

Cost of revenues (1)

35%

Labour (2)

Other (3)

$12,739
IN 2014

$12,963
IN 2015

Bell Wireless

Bell Wireline

Bell Media

Inter-segment eliminations

Total BCE operating costs

BCE

Total BCE operating costs increased by 1.8% compared to 2014, mainly 
as a result of higher revenues. Operating cost increases at Bell 
Wireless and Bell Media were moderated by cost savings realized 
at our Bell Wireline segment.

BELL WIRELESS
The 9.3%, or $345 million, year-over-year increase in operating costs, 
was attributable to:

• Greater investment in customer retention resulting from higher 
activity in the market as a result of the double cohort combined 
with a greater proportion of smartphone upgrades

• Increased subscriber acquisition costs associated with higher 

postpaid gross activations

• Higher bad debt expense generated by increased revenues

• Higher network operating costs driven by LTE network 

expansion and increased usage

• Increased payments to other carriers resulting from higher 

data usage volume

These factors were partly offset by lower advertising expense and 
reduced content costs.

2015

(4,048)

(7,258)

(2,251)

594

2014

(3,703)

(7,379)

(2,203)

546

(12,963)

(12,739)

$ CHANGE

% CHANGE

(345)

121

(48)

48

(224)

(9.3%)

1.6%

(2.2%)

8.8%

(1.8%)

BELL WIRELINE
Operating costs improved by 1.6%, or $121 million, compared to last 
year, as a result of:

• Cost savings generated by the synergies from the privatization 

of Bell Aliant

• Lower labour costs resulting from headcount reductions, vendor 

contract savings and lower call volumes

• Decreased general and administration costs driven by lower 
bad debt, fleet costs, operating taxes and professional fees

• Reduced cost of goods sold attributable to lower 

equipment sales

• Marketing and sales savings, due to disciplined spending 

and higher costs incurred in the first quarter of 2014 for the 
Sochi 2014 Winter Olympic Games

• Lower payments to other carriers driven by volume declines

These factors were partly offset by higher TV programming costs, 
due to a larger IPTV subscriber base, programming rate increases 
and the launch of CraveTV in December 2014.

BELL MEDIA
Operating costs increased by 2.2%, or $48 million, over 2014, primarily 
from greater content and programming costs related to CraveTV and 
sports broadcast rights, the expiry of certain CRTC benefits including 
the completion of the Local Programming Improvement Fund (LPIF) 
and higher spending on Canadian programming. This was partly 
offset by the loss of the broadcast rights for the 2015 NHL playoffs, 
reduced amortization of the fair value of certain programming rights, 
lower costs from the discontinuance of the Viewers Choice channel 
and disciplined expense management.

(1)  Cost of revenues includes costs of wireless devices and other equipment sold, network and content costs, and payments to other carriers.

(2)  Labour costs (net of capitalized costs) include wages, salaries, and related taxes and benefits, post-employment benefit plans service cost, and other labour costs, 

including contractor and outsourcing costs.

(3)  Other operating costs include marketing, advertising and sales commission costs, bad debt expense, taxes other than income taxes, information technology (IT) costs, 

professional service fees and rent.

52

BCE Inc. 

  2015 ANNUAL REPORT

MD&A4   CONSOLIDATED FINANCIAL ANALYSIS4.5  Adjusted EBITDA

BCE
ADJUSTED EBITDA
(IN $ MILLIONS)

$8,303

$8,551

$2,624

$2,828

Bell Wireless

Bell Wireline

Bell Media

$4,945
$734
2014

$5,000
$723
2015

BCE
ADJUSTED EBITDA
(IN $ MILLIONS)   
(% ADJUSTED EBITDA MARGIN)

$8,303
IN 2014
39.5%

$8,551
IN 2015
39.7%

+3.0%

BCE

BCE’s adjusted EBITDA was 3.0% higher in 2015 compared to last year, 
due to strong Bell Wireless performance and positive Bell Wireline 
growth, offset in part by a modest decline in Bell Media.

BCE’s adjusted EBITDA margin of 39.7% in 2015 remained relatively 
stable compared to 39.5% achieved in 2014, reflecting organic growth 
in revenues, tight operating cost control, and integration synergies 
from the privatization of Bell Aliant. This result was achieved even 
with higher wireless customer retention and postpaid subscriber 
acquisition spending, business markets softness and escalating 
content costs at Bell Media.

2015

2014

$ CHANGE

% CHANGE

Bell Wireless

Bell Wireline

Bell Media

2,828

5,000

723

2,624

4,945

734

Total BCE adjusted EBITDA

8,551

8,303

204

55

(11)

248

7.8%

1.1%

(1.5%)

3.0%

BELL WIRELESS
Bell Wireless adjusted EBITDA increased by 7.8% in 2015, compared 
to 2014, reflecting strong service revenue growth, partly offset by 
increased spending on customer retention and acquisitions driven 
by an increased number of customer contract expirations and a 
higher level of promotional activity as a result of the double cohort.

BELL WIRELINE
Bell Wireline adjusted EBITDA increased by 1.1% in 2015, compared 
to last year, attributable to:

• Ongoing growth in our Internet and IPTV revenues

• Synergies achieved from the privatization of Bell Aliant

• Continued effective cost management

This was offset in part by:

• Loss of higher-margin legacy voice and data service revenues

• The impact of overall market softness on our Bell Business 

Markets unit reflecting the impact of reduced customer spending 
and competitive pricing pressures

BELL MEDIA
Bell Media adjusted EBITDA declined by 1.5% in 2015 compared to last 
year, as a result of increased content and programming costs, which 
was moderated in part by revenue growth and lower amortization 
of the fair value of certain programming rights.

BCE Inc. 

  2015 ANNUAL REPORT

53

4  CONSOLIDATED FINANCIAL ANALYSISMD&A 
4.6  Severance, acquisition and other costs

This category includes various 
income and expenses that are not 
related directly to the operating 
revenues generated during the year.

BCE
SEVERANCE, ACQUISITION 
AND OTHER COSTS
(IN $ MILLIONS)

$446
IN 2015

$216
IN 2014

2015

Severance, acquisition and other costs included:

• Severance costs related to involuntary and voluntary workforce reduction initiatives 

of $197 million incurred mainly in our Bell Media and Bell Wireline segments to address 
increasing competition, media industry regulation, a soft business market and declines in 
home phone subscribers

• Acquisition and other costs of $249 million related mainly to a charge of $142 million 

incurred for the payment in full satisfaction of the judgment rendered in a litigation claim 
for Satellite TV signal piracy, severance and integration costs relating to the privatization 
of Bell Aliant, as well as transaction costs, such as legal and financial advisory fees, 
related to completed or potential acquisitions.

2014

Severance, acquisition and other costs included:

• Severance costs related to involuntary and voluntary workforce reduction initiatives 

of $82 million

• Acquisition and other costs of $134 million, including severance and integration costs 

relating to the privatization of Bell Aliant as well as transaction costs, such as legal and 
financial advisory fees, related to completed or potential acquisitions

4.7  Depreciation and amortization

The amount of our depreciation 
and amortization in any year 
is affected by:

• How much we invested in new 

property, plant and equipment and 
intangible assets in previous years

• How many assets we retired 

during the year

• Estimates of the useful lives 

of assets

BCE
DEPRECIATION
(IN $ MILLIONS)

$2,880

$2,890

BCE
AMORTIZATION
(IN $ MILLIONS)

$572

$530

2014

2015

2014

2015

DEPRECIATION

AMORTIZATION

Depreciation in 2015 increased by $10 million compared to 2014 due 
to a higher net depreciable asset base as we continued to invest in 
our broadband and wireless networks, as well as our IPTV service, 
partly offset by a reduction in the estimates of useful lives of certain 
network assets starting July 1, 2014 which increased depreciation 
expense in 2014, as described in section 10.1, Our accounting policies  –   
Critical accounting estimates and key judgments.

Amortization in 2015 decreased by $42 million compared to 2014, 
due mainly to an increase in 2014 in the estimates of useful lives 
of certain IT software assets from five to seven years, which was 
applied prospectively effective July 1, 2014, as described in section 
10.1, Our accounting policies  –  Critical accounting estimates and key 
judgments, partly offset by a higher net asset base.

54

BCE Inc. 

  2015 ANNUAL REPORT

MD&A4   CONSOLIDATED FINANCIAL ANALYSIS 
 
4.8  Finance costs

BCE
INTEREST EXPENSE
(IN $ MILLIONS)

$929

$909

BCE
INTEREST ON 
POST-EMPLOYMENT 
BENEFIT OBLIGATIONS
(IN $ MILLIONS)

$101

$110

2014

2015

2014

2015

INTEREST EXPENSE

Interest expense in 2015 decreased by $20 million compared to 2014 
as a result of higher capitalized interest and lower average interest 
rates, partly offset by higher average debt levels.

INTEREST ON POST-EMPLOYMENT 
BENEFIT OBLIGATIONS

Interest on our post-employment benefit obligations is based on 
market conditions that existed at the beginning of the year.

In 2015, interest expense increased by $9 million compared to last 
year due to a higher post-employment benefit obligation and a 
lower discount rate, which decreased from 4.9% on January 1, 2014 
to 4.0% on January 1, 2015.

The impacts of changes in market conditions during the year are 
recognized in other comprehensive income (loss) (OCI).

4.9  Other (expense) income

Other (expense) income includes income and expense, such as:

• Net mark-to-market gains or losses on derivatives used as economic hedges

• Net gains or losses on investments, including gains or losses when we dispose of, 

write down or reduce our ownership in investments

• Impairment of assets

• Losses on disposal and retirement of software, plant and equipment

• Equity (loss) income from investments in associates and joint ventures

• Early debt redemption costs

BCE
OTHER (EXPENSE) INCOME
(IN $ MILLIONS)

$42

2014

$(12)

2015

2015

2014

Other expense included losses on disposal of software, plant and 
equipment of $55 million, a net impairment charge of $49 million 
mainly related to Bell Media’s music properties resulting from 
revenue and profitability declines from lower viewership and higher 
TV content costs, and losses totalling $49 million from our equity 
investments which included a loss on investments of $54 million 
representing our share of an obligation to repurchase at fair value 
the minority interest in one of BCE’s joint ventures. These factors 
were partly offset by a gain on investments of $72 million mainly 
due to a $94 million gain on the sale of our 50% ownership interest 
in Glentel to Rogers, and net mark-to-market gains of $54 million on 
derivatives used as economic hedges of share-based compensation 
and U.S. dollar purchases.

Other income included net mark-to-market gains of $134 million on 
derivatives used as economic hedges of share-based compensation 
and U.S. dollar purchases, dividend income of $42 million from 
earnings generated in trust prior to the divestiture of Bell Media 
assets held for sale and foreign exchange gains in 2014. These were 
partly offset by a net impairment charge of $105 million, mainly 
relating to Bell Media’s conventional TV properties resulting from a 
softness in the overall Canadian TV advertising market and higher 
TV content costs, losses on disposal of software, plant and equipment 
of $51 million, and early debt redemption costs of $29 million.

BCE Inc. 

  2015 ANNUAL REPORT

55

4  CONSOLIDATED FINANCIAL ANALYSISMD&A 
 
 
4.10  Income taxes

BCE
INCOME TAXES
(IN $ MILLIONS)

The following table provides information and reconciles the amount of reported income taxes 
in the income statements with income taxes calculated at a statutory income tax rate of 
26.9% and 26.6% for 2015 and 2014, respectively.

$929
IN 2014

$924
IN 2015

FOR THE YEAR ENDED DECEMBER 31

Net earnings

Add back income taxes

Earnings before income taxes

Applicable statutory tax rate

Income taxes computed at applicable statutory rates

Non-taxable portion of gains on investments

Resolution of uncertain tax positions

Utilization of previously unrecognized tax credits

Effect of change in provincial corporate tax rate

Change in estimate relating to prior periods

Other

Total income taxes

Average effective tax rate

2015

2,730

924

3,654

26.9%

(983)

26

41

5

(6)

8

(15)

(924)

25.3%

2014

2,718

929

3,647

26.6%

(970)

4

1

23

–

11

2

(929)

25.5%

4.11  Net earnings and EPS

BCE
NET EARNINGS 
ATTRIBUTABLE  
TO COMMON 
SHAREHOLDERS
(IN $ MILLIONS)

BCE
EPS
(IN $)

BCE
ADJUSTED  
NET EARNINGS
(IN $ MILLIONS)

BCE
ADJUSTED EPS
(IN $)

$2,363

$2,526

$2.98

$2.98

$2,524

$2,845

$3.18

$3.36

2014

2015

2014

2015

2014

2015

2014

2015

Net earnings attributable to common shareholders in 2015 increased 
by $163 million, due to higher adjusted EBITDA, lower non-controlling 
interest due to the privatization of Bell Aliant, lower amortization 
expense due to an increase in the useful life of application software, 
and reduced interest expense on various Bell Canada debt instru-
ments. This was partly offset by higher severance, acquisition and 
other costs and higher other expense.

Excluding the impact of severance, acquisition and other costs, net 
gains (losses) on investments, and early debt redemption costs, 
adjusted net earnings in 2015 were $2,845 million, or $3.36 per 
common share, compared to $2,524 million, or $3.18 per common 
share in 2014. The increase in adjusted EPS was partly offset by an 
increase in the average number of BCE common shares outstanding 
as a result of the privatization of Bell Aliant, our investment in Glentel 
and shares issued under a public bought deal offering.

56

BCE Inc. 

  2015 ANNUAL REPORT

MD&A4   CONSOLIDATED FINANCIAL ANALYSIS 
 
 
 
4.12  Capital expenditures

BCE
CAPITAL EXPENDITURES
(IN $ MILLIONS)

CAPITAL INTENSITY 
(%)

$3,717
17.7%

$687
10.9%

$2,893
23.5%

$3,626
16.9%

$716
10.4%

$2,809
22.9%

Bell Wireless

Bell Wireline

Bell Media

$137
4.7%

2014

$101
3.4%

2015

4.13  Cash flows

BCE
CASH FLOWS FROM  
OPERATING ACTIVITIES
(IN $ MILLIONS)

$6,241

$6,274

BCE
FREE CASH FLOW
(IN $ MILLIONS)

$2,744

$2,999

2014

2015

2014

2015

BCE capital expenditures declined by $91 million, or 2.4%, in 2015 
due to lower spending in our Bell Wireline and Bell Media segments, 
partly offset by increased spending at Bell Wireless. As a percentage 
of revenue, BCE capital expenditures were 16.9% compared to 17.7% 
in 2014. Our capital investment supported the ongoing deployment 
of  broadband  fibre,  including  the  build-out  of  Gigabit  Fibe  in 
Toronto and other urban locations, the continued rollout of our 4G 
LTE and LTE-A mobile services, expansion of our network capacity 
to support greater LTE speeds and increasing data consumption, 
as well as enhancements to our customer service delivery systems.

In  2015,  BCE’s  cash  flows  from  operating  activities  increased 
$33 million compared to 2014, as a result of higher adjusted EBITDA, 
a lower voluntary DB pension plan contribution made in 2015 and 
lower income taxes paid in 2015, partly offset by lower cash from 
working capital and higher acquisition and other costs paid, mainly 
due to the payment in full satisfaction of the judgment rendered in 
a litigation claim for Satellite TV signal piracy as well as severance 
and integration costs relating to the privatization of Bell Aliant.

Free cash flow available to BCE’s common shareholders increased 
$255 million in 2015, driven by the favourable impact of the priva-
tization of Bell Aliant, lower capital expenditures and higher cash 
flows from operating activities.

BCE Inc. 

  2015 ANNUAL REPORT

57

4  CONSOLIDATED FINANCIAL ANALYSISMD&A 
 
 
5  Business segment analysis

5.1  Bell Wireless

In 2015, we achieved industry-leading profitability through disciplined postpaid 
customer acquisition and retention and increasing ARPU by driving higher smartphone 
adoption and mobile data usage.

Key elements of relevant strategic imperatives

A
&
D
M

S
I
S
Y
L
A
N
A
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N
E
M
G
E
S

S
S
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N

I
S
U
 B

S
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L
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B

I

5

INVEST IN BROADBAND 
NETWORKS AND SERVICES

2015 PROGRESS
• Expanded our 4G LTE wireless network to reach 96% of the 

Canadian population coast to coast

• Launched Dual-band LTE-A network service, delivering mobile 

data speeds of up to 260 Mbps (typical speeds of 18 to 74 Mbps), 
to 48% of the Canadian population in parts of British Columbia, 
Alberta, Ontario, Atlantic Canada, Yukon and the Northwest 
Territories. We also began the rollout of Tri-band LTE-A, 
delivering speeds of up to 335 Mbps (typical speeds of 
25 to 100 Mbps), in parts of Southern Ontario and select cities 
in Atlantic Canada.

• Acquired 13 licences for 169 million MHz-pop of AWS-3 spectrum 

in key urban and rural markets for $500 million following 
Industry Canada’s wireless spectrum auction, growing Bell’s 
capacity to meet heavy consumer and business demand for 
mobile data services

• Acquired an additional 243 million MHz-pop of 2500 MHz 

spectrum for $29 million as part of Industry Canada’s spectrum 
auction, supplementing existing holdings in key urban and rural 
markets across Canada

• Bell’s 4G LTE wireless network was ranked as the fastest 
mobile LTE network in Canada by PCMag, Rootmetrics, 
and OpenSignal

2016 FOCUS
• Complete our 4G LTE wireless network build to 98% of the 

Canadian population and manage wireless network capacity 

• Expand LTE-A coverage to reach 75% of the Canadian population

ACCELERATE  
WIRELESS

2015 PROGRESS
• Acquired 36% and 43% of total new postpaid gross and 

net activations, respectively, among the three national wireless 
carriers, while achieving leading service revenue, ARPU and 
adjusted EBITDA growth of 7.6%, 5.3% and 7.8%, respectively

(1)  J.D. Power and Associates 2015 Canadian Wireless Customer Care Study

58

BCE Inc. 

  2015 ANNUAL REPORT

• Expanded the number of smartphone users at the end of 2015 to 

78% of our total postpaid subscribers, up from 76% at the end of 2014

• Expanded our smartphone lineup with over 30 new devices, 
including the Apple iPhone 6S and 6S Plus, Samsung Galaxy 
S6 and S6 Edge, Samsung Galaxy Note 5, Motorola Moto G, HTC 
One M9 and LG G4, adding to our extensive selection of 4G 
LTE-capable devices

• Completed the acquisition of Glentel

• Launched Suretap, an open wallet payment system based 

on NFC SIM cards and backed by Bell, TELUS and Rogers and 
available to other carriers. With support for 40 payment cards 
and more than 30 gift card brands, the Suretap app is available 
to more than 90% of Android and BlackBerry devices sold.

2016 FOCUS
• Profitably grow our wireless postpaid subscriber base, while 
maintaining market share momentum of incumbent postpaid 
subscriber activations

• Continue to increase ARPU

• Expand the number of postpaid smartphone subscribers using 

our 4G LTE and LTE-A networks

• Continue to manage the financial and churn impacts from 
increased market activity arising from the significantly 
increased number of off-contract customers as a result of 
the Wireless Code, which has applied to all wireless contracts 
since June 3, 2015

• Offer the latest handsets and devices in a timely manner 

to enable customers to benefit from ongoing technological 
improvements by manufacturers and from faster data speeds 
to optimize the use of our services

• Accelerate new revenue streams by continuing to drive the 
commercialization of mobile payments and IoT services 
and applications

IMPROVE  
CUSTOMER SERVICE

2015 PROGRESS
• Reduced customer calls to our service centres by 6 million in 

2015 through our continued investments in service and a focus 
on simplification

• Bell was the most improved wireless carrier among full 

service carriers and Virgin Mobile was #1 among national 
carriers in customer service and wireless purchase 
experience satisfaction (1)

 
 
 
 
 
 
• Launched a redesigned and simplified bill for residential 

customers with an intuitive grid format, making it easier for 
customers to follow changes month over month

• Introduced personalized videos for new Bell Mobility customers 
that explain what to expect on the first bill, how to check usage 
and update phone features, and how to manage accounts 
through MyBell.ca and the MyBell mobile app

2016 FOCUS
• Continue to invest in customer service initiatives to simplify 

complexity for all customers including billing

• Reduce further the total volume of customer calls  

to our wireless service call centres

Financial performance analysis
2015 PERFORMANCE HIGHLIGHTS

ACHIEVE A COMPETITIVE 
COST STRUCTURE

2015 PROGRESS
• Realized operating cost and capital expenditure synergies from 

the integration of Bell Aliant 

2016 FOCUS
• Deliver cost savings from ongoing service improvements

BELL WIRELESS
REVENUES
(IN $ MILLIONS)

$6,876

$6,327

BELL WIRELESS
ADJUSTED EBITDA
(IN $ MILLIONS)

(% SERVICE ADJUSTED EBITDA MARGIN)

Service

Product

$2,624
IN 2014
45.2%

$2,828
IN 2015
45.3%

92%
8%
2014

91%
9%
2015

+8.7%

+7.8%

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POSTPAID  
SUBSCRIBER GROWTH

POSTPAID  
NET ACTIVATIONS

265,369

IN 2015

POSTPAID  
CHURN IN 2015

1.28%

INCREASED 0.06 PTS VS. 2014

+5.3%

SMARTPHONE PENETRATION
OF POSTPAID SUBSCRIBERS

2015: 78%
2014: 76%

+2 pts

+3.7%

IN 2015

BLENDED ARPU
PER MONTH

2015: $63.09
2014: $59.92

BELL WIRELESS RESULTS
REVENUES

Service

Product

Total external revenues

Inter-segment revenues

Total Bell Wireless revenues

2015

6,246

590

6,836

40

6,876

2014

5,806

483

6,289

38

6,327

$ CHANGE

% CHANGE

440

107

547

2

549

7.6%

22.2%

8.7%

5.3%

8.7%

BCE Inc. 

  2015 ANNUAL REPORT

59

 
 
 
 
 
 
 
Bell Wireless operating revenues increased 8.7% in 2015 compared to 
last year, as a result of higher service and product revenues.

• Service revenues were up 7.6% in 2015 compared to the prior 
year, reflecting a greater number of postpaid subscribers 
in our customer base combined with blended ARPU growth. 
ARPU growth was driven by higher average monthly access 
rates as customers continued to shift from three-year plans to 
two-year plans, improved collections of termination charges 
and increased data usage from greater smartphone penetration 
and data usage stimulated by broader 4G LTE network coverage 
and greater speeds. Lower wireless voice revenues, resulting 

OPERATING COSTS AND ADJUSTED EBITDA

Operating costs

Adjusted EBITDA

Total adjusted EBITDA margin

Service adjusted EBITDA margin

from greater adoption of unlimited nationwide talk plans and 
the ongoing substitution for data applications, moderated the 
year-over-year growth in service revenues.

• Bell Wireless data revenues in 2015 were 23.6% higher 

compared to 2014

• Bell Wireless voice revenues declined by 6.7% compared to 

last year

• Product revenues were up 22.2% compared to 2014, mainly due 

to increased handset pricing combined with a greater proportion 
of premium smartphone devices in our sales mix and a greater 
number of device upgrades. The increase in market activity was 
stimulated by the start of the double cohort at the beginning 
of June 2015.

2015

(4,048)

2,828

41.1%

45.3%

2014

(3,703)

2,624

41.5%

45.2%

$ CHANGE

% CHANGE

(345)

204

(9.3%)

7.8%

(0.4%)

0.1%

Bell Wireless operating costs increased 9.3% in 2015 compared to 
last year, as a result of:

These factors were offset partly by lower advertising expense and 
lower wireless content expenses.

• Higher investment in customer retention that reflected a greater 

number of subsidized upgrades, due primarily to the impact 
of the double cohort combined with a greater proportion of 
premium smartphone upgrades

• Increased subscriber acquisition costs attributable to higher 

postpaid gross activations

• Higher bad debt expense driven by increased revenues

• Higher network operating costs associated with LTE network 

expansion and increased usage

• Greater payments to other carriers due to higher data 

usage volumes

BELL WIRELESS OPERATING METRICS

Bell Wireless adjusted EBITDA grew 7.8% in 2015 compared to last year, 
fuelled by higher operating revenues, as described above, which was 
moderated by greater customer retention spending and subscriber 
acquisition costs, higher bad debt expense, increased payments to 
other carriers and higher network operating costs. This resulted in 
relatively stable year-over-year adjusted EBITDA margin, based on 
service revenues, of 45.3% in 2015 compared to 45.2% achieved in 2014.

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Blended ARPU ($/month)

Gross activations

Postpaid

Prepaid

Net activations

Postpaid

Prepaid

Blended churn % (average per month)

Postpaid

Prepaid

Subscribers

Postpaid

Prepaid

2015

63.09

2014

59.92

1,600,147

1,643,451

1,338,141

1,291,207

262,006

127,203

265,369

352,244

193,596

311,954

(138,166)

(118,358)

1.51%

1.28%

3.32%

1.52%

1.22%

3.44%

CHANGE

3.17

(43,304)

46,934

(90,238)

(66,393)

(46,585)

(19,808)

8,245,831

8,118,628

7,375,416

7,110,047

127,203

265,369

870,415

1,008,581

(138,166)

Cost of acquisition (COA) ($/subscriber)

467

441

(26)

% CHANGE

5.3%

(2.6%)

3.6%

(25.6%)

(34.3%)

(14.9%)

(16.7%)

0.01%

(0.06%)

0.12%

1.6%

3.7%

(13.7%)

(5.9%)

60 BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
Blended ARPU of $63.09 reflected a year-over-year increase of 5.3% 
in 2015 compared to last year, due to an increased mix of customers 
on higher-rate two year plans, disciplined pricing, greater data usage, 
improved collection of termination charges and a higher percentage 
of postpaid customers in our total subscriber base. This was partly 
offset by lower voice ARPU, compared to last year, as customers 
continue to substitute voice with data services.

• Data ARPU increased 21% in 2015 compared to 2014, driven by 
greater penetration of smartphones and other data devices 
such as tablets that are driving greater data consumption from 
e-mail, web browsing, social networking, text messaging, mobile 
TV, picture and video messaging, as well as entertainment 
services such as video streaming, music downloads and gaming. 
The higher speeds enabled by the expansion of our 4G-LTE and 
LTE-A networks also contributed to the growth in data ARPU. The 
impact of a higher number of subscribers on premium rate plans 
with higher data usage thresholds and a greater mix of shared 
plans moderated the year-over-year growth in data ARPU.

• Voice ARPU declined 8.5% in 2015 compared to last year, 

primarily as a result of greater adoption of all-inclusive rate 
plans for both local and long distance calling, competitive pricing 
and lower overall voice usage due to ongoing substitution of 
voice services with data services

Total gross wireless activations decreased 2.6% in 2015, compared 
to last year, due to lower prepaid activations. Postpaid activations 
were higher year over year.

• Postpaid gross activations increased 3.6% in 2015 compared to 

2014, driven by greater activity in the Canadian wireless market 
from the impact of the double cohort that began in June 2015

• Prepaid gross activations decreased 25.6% in 2015 compared 

to last year, due to our continued focus on postpaid 
customer acquisitions

Smartphone users as a percentage of postpaid subscribers increased 
to 78% at December 31, 2015 compared to 76% at the end of 2014.

Blended wireless churn of 1.51% in 2015 remained relatively stable 
compared to 1.52% in 2014, despite higher deactivations due to a 
greater number of total subscribers compared to last year.

• Postpaid churn increased 0.06% in 2015, compared to 2014, to 
1.28%, due to greater market activity and a larger number of 
off-contract customers driven by the double cohort

• Prepaid churn improved 0.12% in 2015, compared to last year, 

to 3.32%, as a result of fewer customer deactivations compared 
to last year

Postpaid net activations decreased 14.9% in 2015, compared to the 
prior year, due to higher customer deactivations.

Prepaid net customer losses increased 16.7% in 2015, compared to 
last year, as a result of lower gross activations.

Wireless subscribers at December 31, 2015 totalled 8,245,831 repre-
senting an increase of 1.6% since the end of 2014. The proportion of 
Bell Wireless customers subscribing to postpaid service increased 
to 89% in 2015 from 88% last year.

COA per gross activation in 2015 increased $26 over last year to 
$467, due to a higher proportion of postpaid smartphone customers 
in our activation mix combined with greater promotional pricing.

Retention costs as a percentage of service revenue increased to 
12.6% in 2015 compared to 11.0% in 2014, as a result of more subsidized 
customer upgrades reflecting increased market activity as a result of 
the double cohort, the ongoing shift to more expensive smartphone 
models in our upgrade mix and greater promotional pricing.

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Competitive landscape and industry trends
COMPETITIVE LANDSCAPE

The wireless market is the largest sector of the Canadian telecom-
munications industry, representing 48% of total revenues, and is 
currently growing at a mid-single digit rate annually.

There are over 29 million wireless subscribers in Canada. The three 
large national incumbents, Bell, TELUS and Rogers, account for over 
90% of industry subscribers and revenues. Rogers holds the largest 
share by virtue of its legacy global system for mobile (GSM) network. 
However, Bell has recaptured significant subscriber market share, 
as well as the largest proportion of industry revenue and adjusted 
EBITDA growth since 2009, helped by the launch of our HSPA+ and 
4G LTE networks, expanded retail distribution, the purchase of Virgin 
Mobile, a refreshed brand and improved customer service.

Canada’s wireless penetration was approximately 82% at the end 
of 2015, compared to 110% for the U.S. and as high as 180% in certain 
countries in Europe. Canada’s wireless sector is expected to continue 
growing at a steady pace for the foreseeable future, driven by the 
increasing usage of data services, the further expansion of 4G LTE 
service in the more rural and remote regions of Canada and the 
deployment of LTE-A network service enabled by the aggregation 
of multiple channels of wireless spectrum.

BCE Inc. 

  2015 ANNUAL REPORT

61

 
 
 
 
 
 
Competitors
Large facilities-based national wireless service providers Rogers 
and TELUS.

Smaller facilities-based wireless service provider WIND Mobile (1), 
which provides service in Toronto, Calgary, Vancouver, Edmonton, 
Ottawa, as well as in several communities in southwestern Ontario.

Regional facilities-based wireless service providers Vidéotron Ltée 
(Vidéotron), which provides service in Montréal and other parts of 
Québec; Saskatchewan Telecommunications Holding Corporation 
(SaskTel),  which provides service in Saskatchewan; Manitoba Telecom 
Services Inc. (MTS Mobility), which provides service in Manitoba; and 
EastLink, which launched service in Nova Scotia and Prince Edward 
Island in February 2013.

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Mobile virtual network operators (MVNOs), who resell competitors’ 
wireless networks such as PC Mobile.

KEY WIRELESS METRICS – 
SHARE FOR NATIONAL CARRIERS  (2) 
POSTPAID NET ADDITIONS (%)
60%

50%

40%

30%

20%

10%

0%

2008

2009

2010

2011

2012

2013

2014

2015

Bell (3) 

TELUS (4)

Rogers 

24%

36%

40%

27%

30%

43%

40%

34%

26%

38%

38%

24%

40%

36%

24%

38%

38%

23%

46%

54%

–

43%

40%

17%

Canadian wireless market share
SUBSCRIBERS

REPORTED EBITDA GROWTH (%)
150%

29 million subscribers  
at December 31, 2015

Bell

TELUS

Rogers

WIND

Regional

6%

3%

28%

34%

29%

REVENUES

7%

30%

Total industry revenues  
of $23 billion in 2015

33%

30%

Bell

TELUS

Rogers

Other

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100%

50%

0%

-50%

-100%

-150%

2008

2009

2010

2011

2012

2013

2014

2015

Bell (3) 

TELUS (4)

Rogers 

31%

19% (81%) 80%

18% (28%) 68% 124%

51% 108% 113% (104%)

49%

47%

4%

47%

34%

19%

50%

30%

20%

62%

40%

(2%)

SERVICE REVENUE GROWTH (%)
100%

80%

60%

40%

20%

0%

-20%

2008

2009

2010

2011

2012

2013

2014

2015

Bell (3) 

TELUS (4)

Rogers 

21%

27%

52%

9%

5%

86%

42%

25%

33%

39%

51%

10%

40%

45%

15%

48%

47%

5%

54%

47%

49%

33%

(1%) 18%

(1)  Shaw Communications Inc. (Shaw) completed its acquisition of WIND Mobile on March 1, 2016.

(2)  Percentages may not add to 100 due to rounding.

(3)  Bell metrics shown include Bell Aliant as of 2015.

(4)  TELUS metrics shown include Public Mobile Inc. as of 2015.

62

BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INDUSTRY TRENDS
ACCELERATING DATA CONSUMPTION
Wireless data growth continues to be driven by the ongoing adoption 
of smartphones and tablets, and associated data plans. The demand 
for wireless data services is expected to continue to grow, due to 
ongoing investment in faster network technologies, such as 4G LTE 
and LTE-A that provide a richer user experience, a larger appetite 
for mobile connectivity and social networking, greater selection of 
smartphones and tablets, as well as increasing adoption of shared 
plans with multiple devices by families. Greater customer adoption 
of data services, including mobile TV, data roaming for travel, mobile 
commerce, mobile banking, and other IoT applications in the areas 
of retail and transportation (connected car, asset tracking, remote 
monitoring) should also contribute to the growth. In the consumer 
market, IoT is projected to be a future growth area for the industry 
as wireless connectivity on everyday devices, from home automation 
to cameras, becomes ubiquitous.

NEED FOR MORE WIRELESS SPECTRUM 
AND CARRIER AGGREGATION
Fast growth in mobile data traffic is increasingly putting a strain on 
wireless carriers’ networks and their ability to manage and service 
this traffic. Industry Canada’s 700 MHz, AWS-3, and 2500 MHz 

spectrum auctions that concluded in 2014 and 2015 provided wireless 
carriers with prime spectrum to roll out faster next-generation 
wireless networks and build greater capacity. Furthermore, carrier 
aggregation (CA) is a technology currently being employed by 
Canadian wireless carriers (and which is expected to be used more 
extensively in the future) that allows for multiple spectrum channels 
to be used together, thereby significantly increasing capacity and 
data transfer rates.

GREATER SPENDING ON CUSTOMER RETENTION
As wireless penetration in Canada increases further, together with 
a growing number of off-contract subscribers and a continued high 
level of competitive intensity, even greater focus will be required to 
improve customer service, enhance existing service offerings and 
spend on upgrading more customers to new devices. In particular, 
as a result of the Wireless Code, which has limited wireless contract 
terms to two years from three years previously, a higher level of 
transactional market activity is expected as a result of a growing 
number of customers who will be eligible to renew their plans or 
change carriers. However, as the number of customer contract 
migrations from three-year to two-year contracts slows down, ARPU 
growth is expected to moderate.

Business outlook and assumptions

2016 OUTLOOK

ASSUMPTIONS

We expect continued revenue growth driven by a greater number 
of postpaid subscribers, accelerating data usage from smartphone 
customers and higher rate plan pricing for both two-year con-
tracts and bring-your-own-device (BYOD) plans. We will seek to 
achieve higher revenues from data growth, delivered through our 
HSPA+, 4G LTE and LTE-A networks, higher demand for services 
such as web browsing, music and video streaming and community 
portals such as Facebook and YouTube, as well as nascent services 
including mobile commerce and other IoT applications. Our intention 
is to introduce these new products and services to the market in a 
way that balances innovation with profitability.

Three-year contracts established before the Wireless Code came 
into effect and, a new wave of two-year contracts, expired in 2015, 
leading to a higher level of transactional market activity across the 
Canadian wireless industry. This higher level of activity is expected 
to continue into 2016 and highlights the critical importance of our 
ongoing focus on improving customer satisfaction and maintaining 
discipline in subscriber acquisition and retention spending to acquire 
and retain high-quality postpaid subscribers. We plan to deliver 
adjusted EBITDA growth in 2016 from continued solid revenue growth, 
which should be partly offset by higher acquisition and retention 
investment consistent with the expected increase in market activity.

• Maintain our market share momentum of incumbent wireless 

postpaid subscriber activations

• Continued adoption of smartphone devices, tablets and data 

applications, as well as the introduction of more 4G LTE devices 
and new data services

• Earlier expiries under two-year contracts compared to 

three-year contracts, leading to an increase in the number 
of subscribers who are eligible for upgrades

• Higher subscriber acquisition and retention spending, driven 

by higher handset costs and more customer device upgrades, 
reflecting a higher number of off-contract subscribers due to 
earlier expiries under two-year contracts

• Higher blended ARPU, driven by a higher postpaid smartphone 

mix, increased data consumption on 4G LTE and LTE-A networks, 
and higher access rates from price increases

• Completion of the LTE network buildout to 98% of the Canadian 
population and expansion of the LTE-A network coverage to 
approximately 75% of the Canadian population

• Ability to monetize increasing data usage and customer 

subscriptions to new data services

• Ongoing technological improvements by handset manufacturers 
and from faster data network speeds that allow customers to 
optimize the use of our services

• No material financial, operational or competitive consequences 

of changes in regulations affecting our wireless business

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BCE Inc. 

  2015 ANNUAL REPORT

63

 
 
 
 
 
 
Key growth driver
• Increasing Canadian wireless industry penetration

• Greater number of postpaid customers on our 4G LTE  

• Continued customer adoption of two-year rate plans

and LTE-A networks

• Increasing customer adoption of smartphones, tablets and other 

• Customer usage of new data applications and services such 

4G LTE devices to increase mobile data usage

as M-commerce and M-banking

Principal business risks
This section discusses certain principal business risks specifically related to the Bell Wireless segment. For a detailed description of the principal 
risks that could have a material adverse effect on our business, refer to section 9, Business risks.

AGGRESSIVE COMPETITION
RISK
• The intensity of competitive 

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activity from incumbent wireless 
operators, newer wireless entrants, 
non-traditional players and resellers

POTENTIAL IMPACT
• Pressure on our adjusted EBITDA, 
ARPU and cost of acquisition and 
retention, as well as increased churn, 
would likely result if competitors 
aggressively increase discounts for 
handsets and price plans or offer 
other incentives, such as new data 
plans or multi-product bundles, 
to attract new customers

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REGULATORY ENVIRONMENT
RISK
• Greater regulation of wholesale 

mobile wireless services (e.g. more 
stringent regulation of wholesale 
roaming rates), additional mandated 
access to wireless networks 
and limitations placed on future 
spectrum bidding

POTENTIAL IMPACT
• Such greater regulation could limit 
our flexibility, influence the market 
structure, improve the business 
positions of our competitors and 
negatively impact the financial 
performance of our mobile 
wireless business

CONTINUING IMPACT 
OF THE WIRELESS CODE
RISK
• A large number of subscribers who, 
as a result of the adoption of the 
Wireless Code, are off-contract could 
switch to other carriers due, in particular, 
to aggressive market pricing

POTENTIAL IMPACT
• Potentially elevated churn, relative to 

our historical churn rates, could result in 
subscriber losses as well as higher costs

64

BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
5.2  Bell Wireline

Our Bell Wireline segment achieved positive adjusted EBITDA and cash flow growth 
in 2015 driven by growing TV and Internet scale as well as lower operating costs, which 
contributed to maintaining an industry-best adjusted EBITDA margin.

Key elements of relevant strategic imperatives

INVEST IN BROADBAND 
NETWORKS AND SERVICES

2015 PROGRESS
• Began the buildout of broadband fibre directly to 1.1 million 

homes and businesses across the City of Toronto as part of Bell’s 
single largest infrastructure expansion project, with a planned 
capital investment of approximately $1.14 billion. The majority of 
the build-out is expected to be completed by the end of 2017.

• Launched Gigabit Fibe and Gigabit FibreOP Internet service to 
more than 2.2 million homes across Québec, Ontario and the 
Atlantic provinces, offering speeds of up to 940 Mbps at launch 
and rising to a full 1 Gbps or faster in 2016 as equipment evolves 
to support these speeds. Gigabit Fibe and Gigabit FibreOP 
are enabled by the ongoing deployment of our FTTP network, 
bringing high-speed fibre technology directly into homes 
and businesses.

• Extended our residential IPTV service coverage to reach 

6.2 million households across Ontario, Québec and the Atlantic 
provinces, up from approximately 5.9 million at the end of 2014

2016 FOCUS
• Expand our FTTP footprint to 8.2 million locations passed

• Accelerate FTTP deployment in Toronto and other major cities 
and expand availability of Gigabit Fibe and Gigabit FibreOP 
Internet service

LEVERAGE  
WIRELINE MOMENTUM

2015 PROGRESS
• Became Canada’s largest TV provider with 2,738,496 subscribers, 

up 3.6% over 2014, and increased our total number of IPTV 
subscribers by 26.7% to 1,182,791

• Built on our position as the leading Internet service provider in 
Canada with a high-speed Internet subscriber base of 3,413,147, 
up 3.5% over 2014

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• Increased the number of multi-product households  –  those that 
buy TV, Internet and Home Phone  –  by 11% over 2014, fuelled by 
our IPTV service, which drove higher pull-through attach rates 
for Home Phone and Internet services, with 64% of all new IPTV 
customers taking three products

• Continued to lead IPTV innovation in Canada by making several 

enhancements to our Fibe TV and FibreOP TV services with 
exclusive features like Restart, Look Back, Trending, available 
on Fibe TV, Resume and the Fibe TV app

• Bell Fibe TV and Bell Aliant FibreOP TV were the top two 
TV services most recommended by customers in Canada (1)

2016 FOCUS
• Continue to enhance our IPTV service

• In January 2016, we launched the Fibe TV 4K Whole Home 

PVR for customers in Toronto, Montréal, Ottawa and Québec 
City. Bell’s 4K Whole Home PVR is the smallest available 
on the market and has the largest recording capacity. 
In February 2016, the availability of the 4K Whole Home PVR 
for purchase was expanded to all Bell Fibe TV customers 
and to Bell Aliant FibreOP TV customers in Atlantic Canada. 
The rental program as well as HDR ready capabilities will be 
available early in the second quarter of 2016.

• Expand our total base and market share of TV and Internet 

subscribers profitably

• Continue to reduce total wireline residential net losses

• Increase residential household ARPU through greater 

multi-product household penetration

• Increase share of wallet of large enterprise customers 

through greater focus on business service solutions and 
connectivity growth

• In February 2016, we announced a new partnership with IBM 

to expand the cloud computing services available through our 
Bell Business Cloud service, giving businesses across Canada 
access to the IBM Cloud service via a secure, high-speed 
connection from Bell, simplifying the way customers adopt and 
build out their hybrid clouds

• Increase the number of net new customer relationships in 

both large and mid-sized business and reduce small business 
customer losses

(1)  Nielsen Consumer Insights findings published in Customer Interaction Metric study (October 2015)

BCE Inc. 

  2015 ANNUAL REPORT

65

 
 
 
 
 
 
IMPROVE  
CUSTOMER SERVICE

ACHIEVE A COMPETITIVE 
COST STRUCTURE

2015 PROGRESS
• Reduced customer calls to our service centres by 6 million in 

2015 through our continued investments in service and a focus 
on simplification

2015 PROGRESS
• Reduced wireline operating costs by 1.6%, contributing 
to Bell Wireline adjusted EBITDA margin improvement 
of 0.7% over 2014

• Reduced Fibe TV installation time for FTTP customers by 

• Realized operating cost and capital expenditure synergies from 

10% in 2015 and 30% since the beginning of 2012

the integration of Bell Aliant 

• Increased availability of two-hour appointment windows for Fibe 
TV installations by seven times over 2014 and extended two-hour 
window availability to Internet and Home Phone repairs

• Restructured our Business Markets unit to maximize service and 
support for our mid-sized and enterprise business customers 
and enhance Bell’s leadership in these markets

2016 FOCUS
• Realize additional operating cost and capital expenditure 

synergies from the integration of Bell Aliant

• Execute on labour savings from workforce reductions 

at Bell Wireline

• Deliver cost savings from ongoing service improvements and 
savings related to the deployment of FTTP to support a stable 
consolidated adjusted EBITDA margin

• Achieved Same Day Next Day service completion rates of 

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92% for repairing service issues with Home Phone, TV and Internet 
and increased Same Day completion for both residential and 
business customers by 24% over 2014

• Improved customer satisfaction with technicians to 92% for 

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installations and repairs

• Launched a redesigned and simplified bill for residential 

customers with an intuitive grid format, making it easier for 
customers to follow changes month over month

2016 FOCUS
• Continue to invest in customer service initiatives to simplify 

complexity for all customers including billing

• Reduce further the total volume of wireline customer calls 

to our residential service call centres

• Further improve customer satisfaction scores

• Achieve better consistency in customer experience

• Improve customer personalization

Financial performance analysis
2015 PERFORMANCE HIGHLIGHTS

BELL WIRELINE
REVENUES
(IN $ MILLIONS)

$12,324

$12,258

Data

Local and access

Long distance

59%

Equipment and other

 (0.5%)

27%
7%
7%
2015

58%

28%
7%
7%
2014

TV

+3.6%

SUBSCRIBER GROWTH 
IN 2015

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BCE Inc. 

  2015 ANNUAL REPORT

BELL WIRELINE
ADJUSTED EBITDA
(IN $ MILLIONS)

(% ADJUSTED EBITDA MARGIN)

$4,945
IN 2014
40.1%

$5,000
IN 2015
40.8%

+1.1%

FIBE TV

FIBRE FOOTPRINT

253,329

TOTAL NET SUBSCRIBER 
ACTIVATIONS 
IN 2015

8 million

HOMES AND BUSINESSES 
AT THE END OF 2015

 
 
 
 
 
 
 
HIGH-SPEED INTERNET

HIGH-SPEED INTERNET

NAS NET LINE LOSSES

155,052

TOTAL NET SUBSCRIBER 
ACTIVATIONS
IN 2015

5.7%

Y/Y IMPROVEMENT 
IN 2015

+3.5%

SUBSCRIBER GROWTH 
IN 2015

BELL WIRELINE RESULTS
REVENUES

Data

Local and access

Long distance

Equipment and other

Total external revenues

Inter-segment revenues

Total Bell Wireline revenues

Bell Wireline operating revenues decreased by 0.5% in 2015 compared 
to last year, as a result of lower local and access, long distance and 
equipment and other revenues, as well as the negative impact of legis-
lation enacted in December 2014 which eliminated charges for paper 
bills. This decline was moderated by the growth in data revenues.

Bell Wireline service revenues have remained essentially stable, year 
over year, due to growth at our Bell Residential Services unit driven 
by the continued expansion of our IPTV and Internet subscriber bases, 
higher household ARPU and stable voice revenue erosion. This was 
largely offset by the year-over-year decline at Bell Business Markets 
reflecting market softness and competitive pricing.

• Data revenue growth of 2.7% in 2015, compared to 2014, 

was led by our Bell Residential Services unit and attributable 
to increased Internet and TV services revenues from a 
higher number of IPTV subscribers, price increases and greater 
demand for higher bandwidth Internet service. Higher wholesale 
Internet revenues also contributed to the overall growth in data 
revenues. This was partly offset by a decline in our Bell Business 
Markets unit, due to slow economic growth that resulted in 
a lower volume of product sales, and repricing pressures. 

OPERATING COSTS AND ADJUSTED EBITDA

Operating costs

Adjusted EBITDA

Adjusted EBITDA margin

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2015

7,163

3,271

831

778

12,043

215

12,258

2014

6,978

3,420

922

791

12,111

213

12,324

$ CHANGE

% CHANGE

185

(149)

(91)

(13)

(68)

2

(66)

2.7%

(4.4%)

(9.9%)

(1.6%)

(0.6%)

0.9%

(0.5%)

The continued erosion in our traditional legacy data services in 
both our business and wholesale markets also moderated data 
revenue growth.

• Local and access revenues declined by 4.4% in 2015, 

compared to last year, representing an improvement over 
the 5.2% year-over-year decline in 2014. The decrease in 2015 
was driven by the ongoing loss of NAS lines due to technological 
substitution to wireless and Internet-based services, large 
business customer conversions to IP-based data services, as well 
as pricing pressures in our business market. This was moderated 
by rate increases on our residential services combined with 
fewer residential NAS line losses compared to 2014.

• Long distance revenues decreased by 9.9% in 2015 compared to 
2014, reflecting fewer minutes of use by residential and business 
customers as a result of NAS line losses, technology substitution 
to wireless and OTT Internet-based services, as well as ongoing 
rate pressures in our residential market attributable to customer 
adoption of premium rate plans

• Equipment and other revenues decreased by 1.6% in 2015 

compared to 2014, driven by reduced business equipment sales, 
partly offset by increased consumer electronic equipment 
sales at The Source

2015

(7,258)

5,000

40.8%

2014

(7,379)

4,945

40.1%

$ CHANGE

% CHANGE

121

55

1.6%

1.1%

0.7%

Bell Wireline operating costs were $121 million, or 1.6%, lower in 2015 
compared to last year, driven by:

• Lower cost of goods sold consistent with reduced business 

equipment sales

• Operational cost savings generated by synergies from the 

• Decreased marketing and sales expense, due to lower 

privatization of Bell Aliant

• Lower labour costs attributable to headcount reductions, vendor 

advertising spend and higher advertising costs incurred in the 
first quarter of 2014 for the Sochi 2014 Winter Olympic Games

contract savings and reduced call volumes

• Lower payments to other carriers driven by reduced volumes

• Reduced general and administration costs driven by lower bad 
debt expense, fleet costs, operating taxes and professional fees

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  2015 ANNUAL REPORT

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These factors were partly offset by:

• Synergies achieved from the privatization of Bell Aliant

• Escalating programming costs related to our IPTV services driven 
by a higher number of subscribers, programming rate increases 
and the launch of CraveTV in December 2014

Bell Wireline adjusted EBITDA grew by 1.1% in 2015 with a corresponding 
increase in adjusted EBITDA margin to 40.8% from 40.1% in 2014. This 
was attributable to:

• Continued Internet and IPTV growth

BELL WIRELINE OPERATING METRICS
Data
High-speed Internet

High-speed Internet net activations

High-speed Internet subscribers (1) (2)

• Effective cost containment

This was partly offset by:

• The ongoing, but moderating, loss of higher-margin legacy 

voice and data service revenues

• The impact of market softness resulting in reduced customer 

spending and competitive pricing pressures in our Bell Business 
Markets unit

2015

155,052

2014

160,390

CHANGE

(5,338)

3,413,147

3,297,026

116,121

% CHANGE

(3.3%)

3.5%

(1)  Our Q1 2015 subscriber base included a beginning of period adjustment to reduce the number of subscribers by 7,505 for deactivations as a result of the CRTC’s decision to eliminate 

the 30-day notice period required to cancel services.

(2)  Subsequent to a review of our subscriber metrics, our Q1 2015 beginning of period subscriber base was reduced by 31,426 subscribers. This adjustment primarily consisted 

of older balances.

High-speed Internet subscriber net activations in 2015 declined 3.3%, 
or 5,338, to 155,052 compared to 2014, due to lower net activations 
in our small and large business markets. Residential net activations 
remained relatively stable, year over year, despite more aggressive 

bundle offers from cable competitors as we continued to benefit from 
the favourable pull-through impact of IPTV subscriber activations.

High-speed Internet subscribers at December 31, 2015 totalled 3,413,147, 
up 3.5% from the end of 2014.

TV

Net subscriber activations

IPTV

Total subscribers (1) (2)

IPTV (1) (2)

2015

107,380

253,329

2,738,496

1,182,791

2014

153,360

276,034

2,642,608

933,547

CHANGE

(45,980)

(22,705)

95,888

249,244

% CHANGE

(30.0%)

(8.2%)

3.6%

26.7%

(1)  Our Q1 2015 IPTV and total TV subscriber base included a beginning of period adjustment to reduce the number of subscribers by 2,236 and 7,702, respectively, for deactivations 

as a result of the CRTC’s decision to eliminate the 30-day notice period required to cancel services.

(2)  Subsequent to a review of our subscriber metrics, our Q1 2015 beginning of period IPTV and total TV subscriber base was reduced by 1,849 and 3,790 subscribers, respectively. 

These adjustments primarily consisted of older balances.

IPTV subscriber net activations decreased by 8.2%, or 22,705 to 
253,329 compared to 2014, reflecting aggressive offers for service 
bundles from cable competitors and a slowdown in the pace of our 
IPTV footprint expansion. This was partly offset by lower residential 
customer churn attributable to a more mature subscriber base.

Satellite TV net customer losses of 145,949 were 19.0% higher in 2015, 
compared to 2014, mainly as a result of a reduced number of retail 
activations driven by aggressive offers from cable TV competitors, 
particularly in our service areas where our IPTV services are not 
available, combined with lower wholesale net activations driven by 
the roll-out of IPTV services by other competing providers in Western 
Canada. This was moderated by lower residential customer churn 
resulting from a more mature subscriber base.

Total TV net subscriber activations (IPTV and Satellite TV combined) 
decreased 30.0%, or 45,980, to 107,380 compared to 2014, due to 
lower IPTV and Satellite TV net activations compared to 2014.

IPTV subscribers at December 31, 2015 totalled 1,182,791, up 26.7% 
from 933,547 at the end of 2014.

Satellite TV subscribers at December 31, 2015 totalled 1,555,705, down 
9.0% from 1,709,061 at the end of 2014.

Total  TV  subscribers  (IPTV  and  Satellite  TV  combined)  at 
December 31, 2015 totalled 2,738,496, representing a 3.6% increase 
since the end of 2014.

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Local and access

NAS LINES

Residential (1) (2)

Business

Total

NAS NET LOSSES

Residential

Business

Total

2015

2014

CHANGE

% CHANGE

3,533,732

3,154,934

6,688,666

(278,124)

(160,310)

(438,434)

3,815,608

3,315,244

7,130,852

(305,729)

(158,988)

(464,717)

(281,876)

(160,310)

(442,186)

27,605

(1,322)

26,283

(7.4%)

(4.8%)

(6.2%)

9.0%

(0.8%)

5.7%

(1)  Our Q1 2015 subscriber base included a beginning of period adjustment to reduce the number of subscribers by 4,409 for deactivations as a result of the CRTC’s decision to eliminate 

the 30-day notice period required to cancel services.

(2)  Subsequent to a review of our subscriber metrics, our Q1 2015 beginning of period subscriber base was increased by 657 subscribers. This adjustment primarily consisted 

of older balances.

NAS net losses improved 5.7%, or by 26,283 lines, in 2015 compared to 
2014, reflecting fewer residential NAS losses, offset in part by higher 
business access line losses.

Residential NAS net losses were 9.0%, or 27,605 lines, fewer in 2015 
than in 2014. The year-over-year improvement reflected the favour-
able pull-through impact of IPTV activations and greater NAS customer 
retention through the acquisition of a greater number of multi-product 
households. The reduction in residential NAS net losses was partly 
offset by more aggressive promotions and service bundle discounts 
offered by the cable TV operators, as well as from ongoing wireless 
and Internet-based technology substitution for local services.

Business NAS net losses increased 0.8%, or by 1,322 lines, in 2015 
compared to 2014, as a result of higher large business market and 
wholesale customer deactivations and the ongoing conversion 
of voice lines to wireless and IP-based services. Additionally, the 
relatively low level of new business formation and employment 
growth in the economy has resulted in continued soft demand for new 
access line installations. This was moderated by reduced customer 
losses in our small and mid-business markets.

The  annualized  rate  of  NAS  erosion  in  our  customer  base  was 
essentially stable in 2015 at 6.2%, compared to rate of decline of 6.1% 
in 2014. At December 31, 2015, we had 6,688,666 NAS lines, compared 
to 7,130,852 at the end of 2014.

Competitive landscape and industry trends
COMPETITIVE LANDSCAPE

The financial performance of the overall Canadian wireline tele-
communications market in recent years has been impacted by 
continued declines in legacy voice service revenues resulting from 
technological substitution to wireless and OTT services, as well as 
by ongoing conversion to IP-based data services and networks 
by large business customers. Aggressive competition from cable 
companies also continues to erode traditional telephone providers’ 
market share of residential local telephony. Canada’s four largest 
cable companies had over 4.1 million telephony subscribers at the 
end of 2015, representing a national residential market share of 44%, 
unchanged from 2014.

Competition for residential local and long distance services comes 
primarily from substitution to wireless services, including our own 
Bell Mobility and Virgin Mobile offerings. Approximately 29% of 
households in Ontario and Québec are estimated to be wireless only.

In 2015, cable companies continued to increase the speeds of their 
Internet offerings while promoting aggressive customer acquisition 
offers. At the end of the year, the four largest cable companies 
had 6.3 million Internet subscribers, representing 55% of the total 
Internet market based on publicly reported data, while incumbent 
local exchange carriers (ILECs) held the remaining 45% or 5.2 million 
subscribers. Although the residential Internet market is maturing, with 
approximately 87% penetration across Canada, subscriber growth 
is expected to continue over the next several years.

ILECs offering IPTV service grew their subscriber bases by 17% in 2015 
to 2.3 million customers, driven by expanded network coverage, 
enhanced service offerings, and marketing and promotions focused 
on IPTV. This growth came at the expense of Canada’s four largest 
cable companies, which saw their collective TV market share in 2015 
decline two percentage points to 57%.

BCE Inc. 

  2015 ANNUAL REPORT

69

 
 
 
 
 
 
Competitors
• Cable TV providers offering cable TV, Internet and cable telephony services, including:

Canadian market share
RESIDENTIAL TELEPHONY

• Rogers in Ontario, New Brunswick, Newfoundland and Labrador

• Vidéotron in Québec

• Cogeco Cable Inc. (a subsidiary of Cogeco Inc.) (Cogeco) in Ontario and Québec

• Shaw in British Columbia, Alberta, Saskatchewan, Manitoba and Ontario

44%

56%

• Shaw Direct, providing DTH Satellite TV service nationwide

• EastLink in every province except Saskatchewan, where it does not provide cable TV 

and Internet service

• ILECs TELUS and MTS provide local, long distance and IPTV services in various regions.

• TELUS and Allstream provide wholesale products and services across Canada.

• Various others (such as TekSavvy Solutions, Distributel, VMedia, and Vonage Canada 

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(a division of Vonage Holdings Corp.) (Vonage)) offer resale or VoIP-based local, 
long distance and Internet services.

• OTT voice and video services such as Skype, Netflix and Shomi.

• Digital media streaming devices such as Apple TV, Roku and Google Chromecast.

INTERNET

55%

45%

9 million  
total  
subscribers

ILECs

Cable

11 million  
total  
subscribers

ILECs

Cable

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• Business voice and data services:

• Other Canadian ILECs and cable TV operators

Substitution to wireless services, including those offered by Bell.

Business service solutions:

• Systems integrators such as CGI Group Inc., EDS (a division of HP Enterprise Services) 

and IBM

• Outsourcers and professional service firms

Wholesale competitors include cable operators, domestic CLECs, U.S. or other international 
carriers for certain services, and electrical utility-based telecommunications providers.

TV

57%

21%

11 million  
total  
subscribers

22%

IPTV

DTH Satellite

Cable

INDUSTRY TRENDS
INVESTMENT IN BROADBAND FIBRE DEPLOYMENT
The Canadian ILECs have made substantial investments in deploying 
broadband fibre within their territories. These investments have 
enabled the delivery of IPTV and high-speed Internet service in 
order to better compete with cable TV offerings in urban areas. 
IPTV is considered a superior video product to traditional cable TV, 
given innovative features such as a next-generation user interface, 
wireless receivers, Restart, which enables customers to rewind 
and watch TV shows already in progress from the beginning, and 
Trending (available on Fibe TV), which highlights in real time the 
five most-watched shows in the country and lets you switch to watch 
them live or Restart from the beginning. FTTN enables speeds of up 
to 25 Mbps, which can be doubled to 50 Mbps with pair bonding, 
while FTTP delivers broadband speeds of up to 940 Mbps (higher 
than any other technology), and is expected to rise to a full 1 Gbps 
or faster in 2016 as equipment evolves to support these speeds. 
Going forward, ILECs are expected to maintain high levels of capital 
spending, primarily for the ongoing expansion of their broadband 
fibre networks, with an increasing emphasis on upgrading current 
FTTN networks to FTTP. Fibre architecture has significant structural 
and operating cost advantages over cable, enabling the ILECs, such 
as Bell, to achieve significantly higher speeds more quickly.

ALTERNATIVE TV AND OTT SERVICES
The growing popularity of watching TV anywhere is expected to 
continue as customers adopt services that enable them to view 
content on multiple screens, including computers, smartphones and 
tablets, as well as on their TVs. OTT content providers are competing 
for share of viewership. To date, these OTT services have largely 
complemented  existing  TV  services.  However,  to  mitigate  the 
threat of video substitution, TV and Internet service providers have 

launched customer-authenticated on-demand streaming services 
that provide programming content over mobile and Wi-Fi networks 
to smartphones, tablets and computers. Additionally, sports and live 
event programming are important differentiators for traditional TV 
providers as they face increasing competition from OTT content 
providers. As OTT offers become more compelling and consumers 
demand greater flexibility in choosing the content most relevant to 
them, the disconnection of and reduction in spending for traditional 
TV continues to rise. While this trend is increasing, it is anticipated 
that growth in Internet subscriptions and Internet-only households, as 
well as the introduction of direct-to-consumer on-demand streaming 
services by the incumbent wireline telecom and cable companies, 
will help to offset the decline in TV as OTT video increases the value 
of broadband Internet.

UNBUNDLING OF TV SERVICES
As a result of new TV “pick and pay” rules to be implemented in 2016, 
TV distributors’ revenues are expected to come under pressure as 
households reduce their TV spending by choosing to subscribe to 
fewer TV channels and/or smaller TV packages, particularly as the 
number and breadth of OTT services that substitute for traditional 
linear TV programming grows. Similarly, lower revenue growth is 
expected for the TV broadcasting industry as a result of TV channel 
unbundling, due to lower anticipated channel penetration as well 
as the loss of ratings and advertising dollars from fewer channels.

WIRELESS SUBSTITUTION
Wireless substitution is the most significant driver of residential 
NAS losses and voice revenue declines for telecommunication 
companies. Wireless-only households were estimated to represent 
approximately 29% of households in Ontario and Québec at the end of 
2015, compared to approximately 25% at the end of 2014. To mitigate 
the impact of wireless substitution, wireline service providers have 

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  2015 ANNUAL REPORT

 
 
 
 
 
 
been packaging voice services with Internet and TV and offering 
discounted triple-play bundles. Wireless substitution is expected to 
continue to steadily increase in 2016.

ADOPTION OF IP-BASED SERVICES
The convergence of IT and telecommunications, facilitated by the 
ubiquity of IP, continues to shape competitive investments for business 
customers. Telecommunications companies are providing professional 
and managed services, as well as other IT services and support, while 
IT service providers are bundling network connectivity with their 

software as service offerings. In addition, manufacturers continue 
to bring all-IP and converged (IP plus legacy) equipment to market, 
enabling ongoing migration to IP-based solutions. The development 
of IP-based platforms, which provide combined IP voice, data and 
video solutions, creates potential cost efficiencies that compensate, 
in part, for reduced margins resulting from the continuing shift from 
legacy to IP-based services. The evolution of IT has created significant 
opportunities for our Business Markets unit, such as cloud services 
and data hosting, that can have a greater business impact than 
traditional telecommunications services.

Business outlook and assumptions
2016 OUTLOOK

We expect positive full-year adjusted EBITDA growth for our Bell 
Wireline segment in 2016. This is predicated on delivering positive 
residential net activations, as we leverage our IPTV footprint to drive 
greater multi-product household penetration, higher broadband and 
TV market share, as well as fewer residential NAS customer losses 
attributable to targeted retention and service bundle offers as well 
as a continued high pull-through rate from IPTV services.

TV subscriber growth is expected to be driven by continued strong 
customer adoption of IPTV as we increase penetration of existing 
IPTV-enabled neighbourhoods, further extend our IPTV broadband 
fibre footprint, and drive ongoing innovation in IPTV services. We 
also intend to seek greater penetration within the multiple-dwelling 
units (MDU) market, capitalize on our extensive retail distribution 
network, and leverage our market leadership position in HD and 
4K  programming  and  on-demand  streaming  services  to  drive 
incremental subscriber growth and higher revenue per household.

Internet subscriber acquisition is expected to improve in 2016 through 
increased FTTP coverage as we leverage the speed and reliability 
of our broadband Internet network to drive greater IPTV expansion 
and Internet attach rates. This is expected to have an associated 
positive impact on ARPU growth and customer churn.

Residential wireline revenues in 2016 are also anticipated to benefit 
from price increases, which followed similar pricing actions by our 
cable competitors, a higher penetration of multi-product households, 
and the positive impact of product enhancements to our IPTV service. 
Additionally, in late 2015, the sales and marketing functions for small 
business services were transferred from our Business Markets unit 
to our Residential Services group. Given the many similarities in 
product and service offerings for small business and residential 
customers, this organizational restructuring enables us to better 
leverage our residential wireline scale in sales and marketing, pricing 
and product development.

In our Bell Business Markets unit, the ongoing economy-related and 
competitive market challenges, together with continued customer 
migration to IP-based systems, will likely continue to negatively 
impact overall business markets results in 2016. We intend on seeking 
to minimize the overall revenue decline from legacy services by 
leveraging our market position to develop unique services and 
value enhancements. We intend to use marketing initiatives to slow 
NAS erosion, while investing in new solutions in key portfolios such 
as Internet and private networks, data centre and cloud services, 
unified communications, and security services. We will continue to 
deliver network-centric managed and professional services solutions 

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to large business and public sector clients that increase the value of 
connectivity services. We expect to experience continued competitive 
intensity in our mid-sized business segment as cable operators and 
other telecom competitors continue to intensify their focus on the 
business segment. We also intend to introduce service offerings that 
help drive innovative solutions and value for our mid-sized customers 
by leveraging Bell’s network assets, broadband fibre expansion 
and service capabilities to expand our relationships with them. We 
will maintain a focus on overall profitability by seeking to increase 
revenue per customer and customer retention, as well as through 
improving our processes to achieve further operating efficiencies 
and productivity gains.

Operating cost reduction will continue to be a key focus for our Bell 
Wireline segment, helping to offset costs related to growth in IPTV 
subscribers, Internet subscribers, IP broadband services and hosted 
IP voice subscribers, the ongoing erosion of high-margin wireline 
voice revenues and other legacy revenues, as well as competitive 
repricing pressures in our business and wholesale markets. This, 
combined with further service-level improvements and operating 
synergies from the integration of Bell Aliant, is expected to support 
our objective of maintaining our consolidated adjusted EBITDA margin 
stable year over year.

We  also  aim  to  continue  investing  significantly  in  broadband 
infrastructure and fibre expansion and upgrades to support our IPTV 
and residential Internet services, as well as new business solutions 
in key portfolios such as Internet and private networks, data centre 
and cloud services, unified communications and security services. 
We intend to pursue pricing methods that will assist us in covering 
the capital costs of upgrading our networks, providing new services 
and expanding capacity to meet growing data consumption.

ASSUMPTIONS

• Positive full-year adjusted EBITDA growth

• Positive full-year residential net customer additions within 
our wireline footprint, driven by continued IPTV growth and 
an expanded FTTP network that support the pull-through of 
fibre-based Internet service and residential NAS, resulting in 
higher penetration of multi-product households

• Increasing wireless and Internet-based technological substitution

• Residential services household ARPU growth from increased 

penetration of multi-product households, promotion expiries and 
price increases

BCE Inc. 

  2015 ANNUAL REPORT

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• Aggressive residential service bundle offers from cable TV 

• Growing consumption of OTT TV services and on-demand 

competitors in our local wireline areas

• Continued large business customer migration to 

IP-based systems

• Ongoing competitive repricing pressures in our business and 

wholesale markets

• Continued competitive intensity in our small and mid-sized 

business units as cable operators and other telecom competitors 
continue to intensify their focus on business customers

streaming video, projected growth in TV Everywhere services, 
as well as the proliferation of devices, such as tablets, that 
consume vast quantities of bandwidth, will require considerable 
ongoing capital investment

• Limited downsizing of current TV packages by customers 

as a result of the implementation of TV unbundling

• Realization of cost savings related to management workforce 

attrition and retirements, lower contracted rates from our 
suppliers and reduction of traffic that is not on our network

• No material financial, operational or competitive consequences 

of changes in regulations affecting our wireline business

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Key growth driver
• Increasing IPTV penetration of households

• Expansion of our business customer relationships to drive higher 

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• Higher market share of industry TV and Internet subscribers

revenue per customer

• Greater penetration of multi-product households

• Ongoing service innovation and product value enhancements

• Increased business customer spending on connectivity services 
and managed and professional services solutions, as well as 
greater new business formation as the economy strengthens 
and employment rates improve

• Improved customer retention

Principal business risks
This section discusses certain principal business risks specifically related to the Bell Wireline segment. For a detailed description of the principal 
risks that could have a material adverse effect on our business, refer to section 9, Business risks.

AGGRESSIVE COMPETITION
RISK
• The intensity of competitive activity 
from incumbent operators, cable 
companies, non-traditional players 
and wholesalers

POTENTIAL IMPACT
• Higher churn, increased retention 
expenses and use of promotional 
competitive offers to keep customers, 
all of which would put pressure on 
Bell Wireline’s adjusted EBITDA

REGULATORY ENVIRONMENT
RISK
• The Governor in Council does not 

vary the CRTC’s decision mandating 
that a new disaggregated wholesale 
high-speed access service must also 
be made available on FTTP facilities

• Market response to the introduction 

of the mandated “à la carte” TV 
subscription model

POTENTIAL IMPACT
• The maintenance of the CRTC’s 
decision mandating that a new 
disaggregated wholesale high-speed 
access service must also be made 
available on FTTP facilities could 
improve the business position 
of our competitors and change 
our investment strategy, especially 
in relation to investment in 
next-generation wireline networks in 
smaller communities and rural areas

• À la carte services may change 

customer buying practices leading 
to reduced subscribers, lower 
revenues and higher fixed costs 
adversely impacting our business 
and financial results

TV SUBSCRIBERS PENETRATION
RISK
• The traditional TV viewing model (i.e., 
subscription for bundled channels) 
is challenged by an increasing 
number of viewing options available 
in the market offered by traditional, 
non-traditional and global players, 
as well as a developing trend of 
disconnecting TV services or reducing 
TV spending

POTENTIAL IMPACT
• Our market penetration and number of 
TV subscribers could decline as a result 
of BDUs offerings and an increasing 
number of domestic and global 
unregulated OTT providers

• BDUs may offer smaller and/or 

less expensive package options to 
attract subscribers

• The proliferation of IP-based products, 
including OTT content offerings, may 
accelerate the disconnection of TV 
services or the reduction of TV spending

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BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
5.3  Bell Media

Bell Media delivered higher revenue in 2015, driven by strong TV ratings and the launch 
of CraveTV, while adjusted EBITDA declined, as expected, due to the increased cost of 
sports broadcast rights and content investments in TV and on-demand programming to 
drive future growth.

Key elements of relevant strategic imperatives

EXPAND  
MEDIA LEADERSHIP

2015 PROGRESS
• Concluded a comprehensive, long-term agreement with HBO 

giving Bell Media the ability to deliver all current-season, past-
season and library HBO programming in Canada exclusively 
on our linear, on-demand and OTT platforms. Bell Media 
and HBO will also partner to co-produce original Canadian 
programming for their platforms and for distribution worldwide.

• Announced the expansion of TMN into a national pay TV 

service in 2016 as Bell Media becomes the sole operator of 
HBO Canada after Corus winds down operations of its Movie 
Central and Encore Avenue pay TV services in Western and 
Northern Canada

• Concluded a long-term content licensing and trademark 

agreement to bring the SHOWTIME brand to Canada for the 
first time with past, present and future SHOWTIME-owned 
programming being made available across all platforms 
in English and French, including CraveTV and TMN

2016 FOCUS
• Maintain strong audience levels and ratings across all TV 

and radio properties

• Reinforce industry leadership in conventional TV, pay TV, 

sports media and radio

• In January 2016, we announced an exclusive partnership 
with iHeartRadio to bring its digital and streaming music 
services to Canada in 2016

• Also in January 2016, TSN became the first broadcaster 

to produce a live 4K Ultra HD broadcast in North America 
with the Toronto Raptors vs. Boston Celtics basketball game 
on January 20, 2016

• Grow viewership and scale of CraveTV on-demand TV 

streaming service

• In January 2016, we launched CraveTV direct to consumers 
as a standalone product available to all Canadians with 
an Internet subscription

• Expand TMN into a national pay TV service

• Expand live and on-demand content through our 

• Extended our broadcast agreement with the CFL by three 

TV Everywhere services

years through to the end of the 2021 season. TSN and RDS hold 
exclusive television rights for CFL football, including pre-season, 
regular season, playoff and Grey Cup games. In addition 
to broadcast and digital rights, the deal features exclusive 
Grey Cup radio rights for Bell Media stations.

ACHIEVE A COMPETITIVE 
COST STRUCTURE

• Extended a long-term media rights agreement for French Open 
tennis through to 2024, ensuring TSN and RDS will continue to 
deliver exclusive coverage of all four Grand Slam tennis events

2015 PROGRESS
• Restructured Bell Media’s organization to grow the team’s 
competitiveness in the fast-changing media landscape

2016 FOCUS
• Execute on labour savings from workforce reductions 

at Bell Media

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Financial performance analysis
2015 PERFORMANCE HIGHLIGHTS

BELL MEDIA
REVENUES
(IN $ MILLIONS)

BELL MEDIA
ADJUSTED EBITDA
(IN $ MILLIONS)

$2,937

$2,974

$734

$723

CTV IS THE MOST-WATCHED  
CANADIAN TV NETWORK

15 of top  
20 programs

NATIONALLY AMONG 
TOTAL VIEWERS 
2014-2015 BROADCAST YEAR

+1.3%

(1.5%)

2014

2015

2014

2015

BELL MEDIA
REVENUE MIX
(PRODUCT)

30%

3%

2014

30%

3%

2015

67%

67%

BELL MEDIA
REVENUE MIX
(LINE OF BUSINESS)

4%

15%

2014

81%

5%

16%

2015

79%

Advertising 

Subscriber

Advertising 

Subscriber

Other

Other

TV 

OOH

Radio

TV 

OOH

Radio

BELL MEDIA RESULTS
REVENUES

Total external revenues

Inter-segment revenues

Total Bell Media revenues

Bell Media revenues grew 1.3% in 2015 compared to last year, due to 
higher advertising and subscriber revenues.

Advertising revenues increased in 2015, reflecting:

• Growth in conventional TV advertising revenues, which 
benefitted from the strong performance of Bell Media’s 
primetime line-up, the federal election, and the live broadcast of 
certain programs, notably the Academy Awards, the Super Bowl 
and the Emmy Awards. Additionally, Bell Media recaptured 
advertising dollars following the shift last year to the principal 
broadcaster of the Sochi 2014 Winter Olympic Games.

• Higher OOH revenues attributable to new contract wins 

in 2015 along with strategic acquisitions in 2014

2015

2,635

339

2,974

2014

2,642

295

2,937

$ CHANGE

% CHANGE

(7)

44

37

(0.3%)

14.9%

1.3%

This was partly offset by:

• Decreased specialty TV advertising revenues, due mainly 

to the loss of the broadcast of NHL playoff hockey, which was 
moderated by continued growth in audience levels from our 
English non-sports specialty services at Space and Discovery TV

• Lower radio advertising revenues, reflecting general 

market softness

Subscriber revenues increased in 2015 compared to 2014, primarily 
due to growth from CraveTV, our streaming service launched in 
December 2014, and from our TV Everywhere services. This was 
partly  offset  by  the  discontinuance  of  Viewers  Choice,  which 
ceased operations in the third quarter of 2014, as well as a reduction 
in pay TV service subscribers.

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BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
OPERATING COSTS AND ADJUSTED EBITDA

Operating costs

Adjusted EBITDA

Adjusted EBITDA margin

Bell Media operating costs increased by 2.2%, or $48 million, in 2015, 
due to escalating programming and content costs related to CraveTV 
and sports broadcasting rights, and greater spending on Canadian 
programming. The expiry of certain CRTC benefits, including the 
completion of the LPIF, also contributed to the year-over-year 
increase in operating costs. This was moderated by lower costs due to 
the loss of broadcast rights for the NHL playoffs, lower amortization 
of the fair value of certain programming rights, reduced costs from 
the discontinuance of Viewer’s Choice and disciplined management 
of other operating costs.

Bell Media adjusted EBITDA declined by 1.5% in 2015, compared to 
last year, driven by increasing content and programming costs, 
moderated by higher year-over-year operating revenues and lower 
amortization of the fair value of certain programming rights.

BELL MEDIA OPERATING METRICS
• Maintained CTV’s #1 ranking as the most-watched 

network in Canada for the 14th year in a row, and continued 
to lead with a majority of the Top 20 programs nationally 
in all key demographics

• Bell Media’s specialty and pay TV properties reached 83% of all 
Canadian English specialty and pay TV viewers on an average 
weekly basis in 2015. Discovery channel reclaimed the top 
entertainment specialty position in full day audience levels, 
among the key viewers aged 25 to 54.

2015

(2,251)

723

24.3%

2014

(2,203)

734

25.0%

$ CHANGE

% CHANGE

(48)

(11)

(2.2%)

(1.5%)

(0.7%)

• In Québec, Bell Media maintained its leadership position in the 
French Specialty market, reaching 82% of French TV viewers 
in the average week. Four of the top five specialty channels 
among the key viewers aged 25 to 54 were Bell Media properties 
(Canal D, RDS, Super Écran and Canal Vie).

• Bell Media continued to rank first in digital media among 
Canadian broadcast and video network competitors, and 
seventh among online properties in the country, with 17 million 
unique visitors per month, reaching 57% of the digital audience

• Bell Media remained Canada’s top radio broadcaster, reaching 
16.9 million listeners who spent 81 million hours tuned in each 
week during 2015

• Astral OOH maintained its leadership in Québec and Ontario 

and pursued its growth across Canada with the latest contract 
wins of the Vancouver International Airport, the Halifax 
Stanfield International Airport, the Ottawa Macdonald-Cartier 
International Airport as well as the Réseau de transport 
de la Capitale for the transit shelters and bus advertising space 
in Québec city

Competitive landscape and industry trends
COMPETITIVE LANDSCAPE

• Radio: Competition within the radio broadcasting industry 

The Canadian media industry is highly competitive, with competitors 
having significant scale and financial resources. In recent years, 
there has been increased consolidation of traditional media assets 
across the Canadian media landscape. The majority of players have 
become more vertically integrated to better enable the acquisition 
and monetization of premium content.

Bell Media competes in the TV, radio and OOH advertising markets:

• TV: The TV market has become increasingly fragmented and this 
trend is expected to continue as new services and technologies 
increase the diversity of information and entertainment outlets 
available to consumers

occurs primarily in discrete local market areas among 
individual stations

• OOH: The Canadian OOH advertising industry is fragmented, 

consisting of a few large companies as well as numerous smaller 
and local companies operating in a few local markets

Consumers have also been shifting their media consumption towards 
digital media, mobile devices and on-demand content. This has caused 
new business models to emerge and advertisers to shift portions of 
their spending to digital platforms.

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Competitors
TV
• Conventional Canadian TV stations (local and distant signals) and specialty and pay 

channels, such as those owned by Shaw (1), Corus, Rogers, Québecor Media Inc. (Québecor), 
Canadian Broadcasting Corporation (CBC)/Société Radio-Canada (SRC) and Groupe V

• U.S. conventional TV stations and specialty channels

• OTT streaming providers such as Netflix

• Video-sharing websites such as YouTube

RADIO
• Large radio operators, such as Rogers, Corus, Cogeco and Newcap Inc. (Newcap) 

that also own and operate radio station clusters in various local markets

• Radio stations in specific local markets

• Satellite radio provider SiriusXM

• Music streaming services such as Spotify and Apple Music

• Music downloading services such as Apple’s iTunes Store

• Other media such as newspapers, local weeklies, TV, magazines,  

outdoor advertising and the Internet

OOH ADVERTISING
• Large outdoor advertisers, such as Jim Pattison Broadcast Group (Pattison), Outfront 

Media, Cieslok Media (Cieslok), Québecor, Dynamic and Clear Channel Outdoor

• Numerous smaller and local companies operating a limited number of display faces 

in a few local markets

• Other media such as TV, radio, print media and the Internet

Canadian market share
TV VIEWERSHIP (2)
ENGLISH LANGUAGE TV

10%

31%

7%

9%

10%

12%

21%

Bell Media

Shaw

U.S.

Corus

Rogers

CBC

All other

TV VIEWERSHIP (2)
FRENCH LANGUAGE TV

37%

8%

8%

9%

18%

20%

Québecor

Bell Media

SRC

Groupe V

Corus

Other

RADIO (2)
BROADCASTER HOURS 
TUNED

13%

15%

17%

18%

37%

Bell Media

Rogers

Corus

Cogeco

Newcap

INDUSTRY TRENDS
TECHNOLOGY AND CONSUMER HABITS TRANSFORMING 
THE WAY TV IS DELIVERED
Technology used in the media industry continues to evolve rapidly, 
which has led to alternative methods for the distribution, storage 
and consumption of content. These technological developments have 
driven and reinforced changes in consumer behaviour as consumers 
seek more control over when, where and how they consume content. 
For  example,  consumer  electronics  innovations  have  enabled 
consumers to view content on TVs, computers, tablets, smartphones 
and other mobile electronic devices. The number of Canadian users 
who are connected to the Internet through their TVs is growing 
as connection becomes easier and more affordable. Changes in 
technology and consumer behaviour have resulted in a number of 
challenges for content aggregators and distributors. The technological 
developments may disrupt traditional distribution platforms by 
enabling content owners to provide content directly to distributors 
and consumers, thus bypassing traditional content aggregators.

GROWTH OF ALTERNATIVES TO TRADITIONAL LINEAR TV
Consumers now have improved access to online entertainment 
and information alternatives that did not exist a few years ago. 
While traditional linear TV was the only way to access primetime 
programming in the past, many consumers now watch TV in non-trad-
itional ways for at least a portion of their viewing. In particular, 
today’s viewers are consuming more content online, watching less 
scheduled programming live, time-shifting original broadcasts 
through PVRs, viewing more TV on mobile devices, and catching up 

on past programming on-demand. In addition, many consumers are 
spending considerable time viewing online alternatives to traditional 
TV. This is evident in the growing number and popularity of OTT 
video services like Netflix. To date, these OTT services have largely 
complemented existing TV services. Media companies are evolving 
their content and launching their own solutions to better compete 
with these non-traditional offerings through services such as Bell 
Media’s CraveTV on-demand TV streaming service and authenticated 
TV Everywhere services such as CTV GO, TSN GO, RDS GO, Discovery 
GO and TMN GO.

ESCALATING CONTENT COSTS AND SHIFTS 
IN ADVERTISING
Viewership  and  usage  trends  suggest  that  online  and  mobile 
Internet video consumption is increasing rapidly. Changing content 
consumption patterns and growth of alternative content providers 
could exert downward pressure on rates and advertising revenues 
for traditional media broadcasters. However, live sports and special 
events should continue to draw audiences and advertisers, which 
is expected to result in pricing pressure on future broadcasting 
rights. Growing interest in 4K content could also drive additional 
programming acquisition and production costs. Additionally, while 
access to premium content has become increasingly important to 
media companies in attracting viewers and advertisers, there is now 
increased competition for these rights. This has resulted in higher TV 
program rights costs, which is a trend that is expected to continue 
into the future.

(1)  On January 13, 2016, Corus announced its proposed acquisition of Shaw Media Inc.

(2)  Broadcast year-end at August 31, 2015, 2+ age category, Fall 2015 for radio

76

BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
Business outlook and assumptions
2016 OUTLOOK

Bell Media’s financial results in 2016 are expected to be positively 
impacted by growth of CraveTV, the national expansion of our English-
language pay TV service (TMN), and labour savings from workforce 
reductions undertaken in 2015. These factors are anticipated to 
more than offset higher content costs to secure TV programming, 
continued  CraveTV  investment  and  the  financial  impact  of  TV 
unbundling. CraveTV growth is projected to accelerate with the 
direct-to-consumer launch in January 2016 and increased customer 
penetration  from  partnering  with  licensed  BDUs.  We  will  also 
continue to carefully manage costs by leveraging assets, achieving 
productivity gains and pursuing operational efficiencies across all of 
our media properties, while continuing to invest in premium content 
for all four screens.

While the advertising market is expected to remain relatively stable 
in 2016, we anticipate that the strength of our programming, which 
includes the 2016 UEFA European Championship, and the benefit 
from numerous contract wins in 2015 and our recent Métromédia 
acquisition in our Astral OOH business, will offset some advertising 
pressure from an expected shift in spending to the main broadcaster 
of the Rio 2016 Summer Olympic Games. Subscriber fee revenues are 
projected to increase, driven by CraveTV subscriber growth and the 
national expansion of TMN, which should help offset potential declines 
in specialty TV as the industry transitions to new rules governing the 
packaging of channels to consumers.

In conventional TV, we intend to leverage the strength of our market 
position to continue offering advertisers, both nationally and locally, 
premium opportunities to reach their target audiences. Success in 
this area requires that we focus on a number of factors, including:

• Successfully acquiring highly-rated programming 

and differentiated content

• Building and maintaining strategic supply arrangements 

for content on four screens

• Producing and commissioning high-quality Canadian content, 

including market-leading news

Our sports specialty TV offerings are expected to continue to deliver 
premium content and exceptional viewing experiences to our viewers. 
Investment in 4K content, combined with the integration of our digital 
platforms, are integral parts of our strategy to enhance viewership 
and engagement. Contractual price increases for strategic sports 
properties, along with planned new investments in other sports 
and events, are the principal factors driving continued increases 
in sports rights costs. We will also continue to focus on creating 
innovative high-quality productions in the areas of sports news and 
editorial coverage.

In non-sports specialty TV, audiences and advertising revenues are 
expected to be driven by investment in quality programming and 
production. As part of our objective to drive revenue growth, we 
intend to capitalize on our leading position in key specialty services 
to improve both channel strength and channel selection.

In pay TV, we will continue to leverage our investments in premium 
content (including HBO and SHOWTIME) in order to attract subscribers. 
In addition, we will focus on driving growth and increased scale with 
our planned national expansion of TMN.

In our French-language pay and specialty services, we will optimize 
the CRTC tangible benefits in order to maximize quality content on 
screen and deploy such content on authenticated multi platforms.

In radio, we intend to leverage the strength of our market position to 
continue offering advertisers, both nationally and locally, premium 
opportunities to reach their target audiences. We also plan to focus on 
launching our iHeartRadio digital service in Canada that will showcase 
content from our 106 licensed radio stations in 54 markets across the 
country. Additionally, in conjunction with our local TV properties, we 
will continue to pursue opportunities that leverage our promotional 
capabilities, provide an expanded platform for content sharing, and 
offer synergistic co-location and efficiencies.

In our OOH operations, we plan to leverage the strength of our 
products and recent contract wins to provide advertisers with 
premium opportunities in key Canadian markets. We will also continue 
to seek new opportunities in digital markets, including integrating 
and leveraging our recent Métromédia acquisition.

ASSUMPTIONS

• Positive full-year adjusted EBITDA growth and margin improve-

ment, driven by CraveTV growth, national expansion of our TMN 
pay TV service, and labour savings from workforce reductions 
in 2015, more than offsetting higher TV programming and sports 
rights costs, continued CraveTV investment and the financial 
impact of TV unbundling

• Continued scaling of CraveTV, including a successful 

direct-to-consumer launch

• Ability to successfully acquire highly rated programming 

and differentiated content

• Building and maintaining strategic supply arrangements 

for content on all four screens

• TV unbundling and growth in OTT viewing expected to result 
in moderately lower subscriber levels for many Bell Media 
TV properties

• No material financial, operational or competitive consequences 

of changes in regulations affecting our media business

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Key growth driver
• Stronger economic growth that drives increased advertiser 
demand and spending, particularly in the key automotive, 
entertainment equipment, telecommunications and consumer 
goods sectors

• Higher audience levels from strong ratings maintained 

across all TV and radio properties, as well as from securing 
multi-platform rights

• Investing in the best content, including more 

in-house productions

Principal business risks
This section discusses certain principal business risks specifically related to the Bell Media segment. For a detailed description of the principal 
risks that could have a material adverse effect on our business, refer to section 9, Business risks.

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AGGRESSIVE COMPETITION 
AND REGULATORY CHANGES
RISK
• The intensity of competitive activity 

from traditional TV services, as 
well as from new technologies and 
alternative distribution platforms 
such as unregulated OTT content 
offerings, video on demand, personal 
video platforms and video services 
over mobile devices and the Internet, 
in combination with regulations that 
require all BDUs to make TV services 
available à la carte

POTENTIAL IMPACT
• Adverse impact on the level of 

audience acceptance for Bell Media’s 
TV services and on Bell Media’s 
revenue streams

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ADVERTISING 
REVENUE UNCERTAINTY
RISK
• Advertising is heavily dependent 

on economic conditions and 
viewership as well as our ability to 
grow alternative advertising media 
such as digital and OOH platforms 
in the context of an increased 
fragmentation of the advertising 
market

POTENTIAL IMPACT
• Economic uncertainty reduces 

advertisers’ spending

• Loss of advertising revenue as a 

result of the failure to capture our 
share of the increasingly fragmented 
advertising market

RISING CONTENT COSTS AND 
ABILITY TO SECURE KEY CONTENT
RISK
• Rising content costs, as an increasing 

number of domestic and global 
competitors compete for the same 
content, and the ability to secure 
key content to drive revenues and 
subscriber growth

POTENTIAL IMPACT
• Rising programming costs could require 
us to incur unplanned expenses which 
could result in negative pressure on 
adjusted EBITDA

• Our inability to acquire popular 

programming content could adversely 
affect Bell Media’s viewership and 
subscription levels and, consequently, 
advertising and subscription revenues

78

BCE Inc. 

  2015 ANNUAL REPORT

 
 
 
 
 
 
6  Financial and capital management

This section tells you how we manage our cash and capital resources to carry out our strategy and deliver financial results. It provides an 
analysis of our financial condition, cash flows and liquidity on a consolidated basis.

6.1  Net debt (1)

Debt due within one year

Long-term debt

Preferred shares (2)

Cash and cash equivalents

Net debt

DECEMBER 31, 2015

DECEMBER 31, 2014

$ CHANGE

% CHANGE

4,895

15,390

2,002

(613)

21,674

3,743

16,355

2,002

(566)

21,534

1,152

(965)

–

(47)

140

30.8%

(5.9%)

–

(8.3%)

0.7%

(1)  Net debt is a non-GAAP financial measure and does not have any standardized meaning under IFRS. Therefore, it is unlikely to be comparable to similar measures presented 

by other issuers. See section 10.2, Non-GAAP financial measures and key performance indicators (KPIs)  –  Net debt in this MD&A for more details.

(2)  50% of outstanding preferred shares of $4,004 million in both 2015 and 2014 are classified as debt as it is consistent with the treatment by some credit rating agencies.

The increase of $187 million in debt due within one year and long-term 
debt was due to:

• The issuances of MTN debentures at Bell Canada with a total 

• The disposition of 50% of our ownership interest in Glentel to 

Rogers for a total cash consideration of approximately $473 mil-
lion ($407 million, net of divested cash and transaction costs)

principal amount of $1.5 billion

Partly offset by:

• A net increase of $111 million in our finance lease obligations 

• $2,319 million of dividends paid on common and preferred shares

and other debt

• An increase in our notes payable (net of repayments) of 

$76 million

Partly offset by:

• The repayment of MTN debentures at Bell Canada with a total 

principal amount of $1 billion

• The partial repayment of approximately $500 million of the 

borrowings under our unsecured committed term credit facility 
that was used to partially fund the acquisition of Astral

• $535 million for the acquisition of wireless spectrum licences

• $510 million of debt repayments (net of issuances)

• $296 million ($284 million, net of cash on hand) cash 

consideration paid for the acquisition of Glentel

• $292 million of acquisition and other costs paid mainly as a result 
of the payment in full satisfaction of the judgment rendered in 
a litigation claim for Satellite TV signal piracy and severance and 
integration costs relating to the privatization of Bell Aliant

• $250 million voluntary DB pension plan contribution

The increase in cash and cash equivalents of $47 million was due to:

• $138 million for the purchase on the open market of shares for 

• $2,999 million of free cash flow

• $952 million issuances of common shares primarily from 

15.1 million shares issued under a public bought deal offering

the settlement of share-based payments

6.2  Outstanding share data

COMMON SHARES OUTSTANDING

NUMBER OF SHARES

STOCK OPTIONS OUTSTANDING

NUMBER OF OPTIONS

WEIGHTED AVERAGE 
EXERCISE PRICE ($)

Outstanding, January 1, 2015

840,330,353

Outstanding, January 1, 2015

Shares issued under bought deal offering

15,111,000

Granted

Shares issued for the acquisition of Glentel

5,548,908

Exercised (1)

Shares issued under employee stock option plan

2,289,677

Forfeited

9,278,190

2,835,667

(2,289,677)

(157,276)

Shares issued under ESP

2,334,250

Outstanding, December 31, 2015

9,666,904

Outstanding, December 31, 2015

865,614,188

Exercisable, December 31, 2015

1,174,191

$43

$56

$39

$49

$48

$38

(1)  The weighted average share price for options exercised in 2015 was $56.

At March 3, 2016, 868,085,742 common shares and 11,204,584 stock options were outstanding.

BCE Inc. 

  2015 ANNUAL REPORT

79

6  FINANCIAL AND CAPITAL MANAGEMENTMD&A6.3  Cash flows

Cash flows from operating activities

Bell Aliant dividends paid to BCE

Capital expenditures

Cash dividends paid on preferred shares

Cash dividends paid by subsidiaries to non-controlling interest

Acquisition and other costs paid

Voluntary defined benefit pension plan contribution

Bell Aliant free cash flow

Free cash flow

Bell Aliant free cash flow, excluding dividends paid

Business acquisitions

Acquisition and other costs paid

Voluntary defined benefit pension plan contribution

Business dispositions

Acquisition of spectrum licences

Other investing activities

Net (repayment) issuance of debt instruments

Privatization of Bell Aliant

Issue of common shares

Common shares issuance cost

Repurchase of shares for settlement of share-based payments

Cash dividends paid on common shares

Other financing activities

Net increase in cash and cash equivalents

Free cash flow per share (1)

2015

6,274

–

(3,626)

(150)

(41)

292

250

–

2014

6,241

95

(3,717)

(134)

(145)

131

350

(77)

2,999

2,744

–

(311)

(292)

(250)

409

(535)

(51)

(510)

–

952

(35)

(138)

(2,169)

(22)

47

$3.54

(18)

(18)

(131)

(350)

720

(566)

11

784

(989)

49

–

(83)

(1,893)

(29)

231

$3.46

$ CHANGE

% CHANGE

33

(95)

91

(16)

104

161

(100)

77

255

18

(293)

(161)

100

(311)

31

(62)

(1,294)

989

903

(35)

(55)

(276)

7

(184)

$0.08

0.5%

(100.0%)

2.4%

(11.9%)

71.7%

n.m.

(28.6%)

100.0%

9.3%

100.0%

n.m.

n.m.

28.6%

(43.2%)

5.5%

n.m.

n.m.

100.0%

n.m.

n.m.

(66.3%)

(14.6%)

24.1%

(79.7%)

2.3%

(1)  Free cash flow per share is a non-GAAP financial measure and does not have any standardized meaning under IFRS. Therefore, it is unlikely to be comparable to similar measures 
presented by other issuers. See section 10.2, Non-GAAP financial measures and key performance indicators (KPIs)  –  Free cash flow and free cash flow per share in this MD&A for 
more details.

n.m.: not meaningful

Cash flows from operating activities and free cash flow
In 2015, BCE’s cash flows from operating activities increased $33 mil-
lion compared to 2014, as a result of higher adjusted EBITDA, lower 
voluntary DB pension plan contribution made in 2015 and lower 
income taxes paid in 2015, partly offset by lower cash from working 
capital, higher acquisition and other costs paid mainly due to the 
payment in full satisfaction of the judgment rendered in a litigation 
claim for Satellite TV signal piracy and severance and integration 
costs relating to the privatization of Bell Aliant.

Free cash flow available to BCE’s common shareholders increased 
$255 million in 2015, driven by the favourable impact of the priva-
tization of Bell Aliant, lower capital expenditures and higher cash 
flows from operating activities.

Free cash flow per share in 2015 was $3.54 per common share, 
compared to $3.46 per common share in 2014.

80 BCE Inc. 

  2015 ANNUAL REPORT

MD&A6   FINANCIAL AND CAPITAL MANAGEMENTCapital expenditures

Bell Wireless

Capital intensity ratio

Bell Wireline

Capital intensity ratio

Bell Media

Capital intensity ratio

BCE

Capital intensity ratio

BCE capital expenditures declined by $91 million, or 2.4%, compared 
to 2014, due to reduced spending in our Bell Wireline and Bell Media 
segments, offset in part by higher capital spending in our Bell 
Wireless segment. Capital expenditures as a percentage of revenue 
(capital intensity ratio) was 16.9% in 2015, compared to 17.7% in 2014. 
This reflected:

• Higher wireless capital spending of $29 million in 2015, primarily 
attributable to the continued expansion of our 4G LTE mobile 
network, which reached approximately 96% of the Canadian 
population at December 31, 2015, the rollout of our LTE-A network, 
and ongoing investments to increase network capacity in order 
to support greater data consumption and higher LTE speeds

2015

716

10.4%

2,809

22.9%

101

3.4%

3,626

16.9%

2014

687

10.9%

2,893

23.5%

137

4.7%

3,717

17.7%

$ CHANGE

% CHANGE

(29)

84

36

91

(4.2%)

0.5%

2.9%

0.6%

26.3%

1.3%

2.4%

0.8%

• Lower wireline capital expenditures of $84 million in 2015, 

compared to the previous year, mainly driven by the substantial 
completion of our FibreOP deployment in Atlantic Canada and 
less new IPTV service footprint expansion in Québec and Ontario. 
Our 2015 capital investments were focused on the continued 
rollout of broadband fibre and the further expansion of our FTTP 
footprint including the Gigabit Fibe infrastructure build-out in the 
city of Toronto that was announced on June 25, 2015, and with 
increased spending to support customer service improvement 
initiatives and execution of business customer contracts.

• Lower capital expenditures at Bell Media of $36 million in 2015, 
as a result of greater capital spending in 2014 for increased 
broadcasting capacity and new TV production equipment 
related to the expansion of TSN from two to five national feeds

Voluntary DB pension plan contribution
In 2015, we made a voluntary contribution of $250 million, compared to a voluntary contribution of $350 million in 2014, to fund our 
post-employment benefit obligation. The voluntary contributions were funded from cash on hand at the end of 2015 and 2014 and will reduce 
the amount of BCE’s future pension funding obligations.

Business acquisitions
On May 20, 2015, BCE completed the acquisition of all of Glentel’s 
issued and outstanding common shares for a total consideration 
of $592 million, of which $296 million ($284 million net of cash on 
hand) was paid in cash and the balance through the issuance of 
5,548,908 BCE common shares.

Additionally, Bell Media paid a deposit of $21 million to Corus in 2015 
in connection with the national expansion of HBO Canada and TMN. 
Subsequent to year end, Bell Media completed the final payment of 
$190 million which will be recorded in our consolidated statements of 
cash flows in the first quarter of 2016. TMN was successfully launched 
nationally on March 1, 2016 and Movie Central and Encore Avenue’s 
operations ceased on the same day at which point the transaction 
was recorded in our consolidated statements of financial position.

Business dispositions
Business dispositions of $409 million in 2015 reflect BCE’s divestiture of 50% of its ownership interest in Glentel to Rogers for a total cash 
consideration of approximately $473 million ($407 million net of divested cash and transaction costs).

In 2014, we completed the sale of certain radio stations and TV services for total proceeds of $720 million.

BCE Inc. 

  2015 ANNUAL REPORT

81

6  FINANCIAL AND CAPITAL MANAGEMENTMD&AAcquisition of spectrum licences
On April 21, 2015, Bell Mobility acquired AWS-3 wireless spectrum 
in  key  urban  and  rural  markets  as  part  of  Industry  Canada’s 
AWS-3 spectrum  auction.  Bell  Mobility  acquired  13 licences  for 
169 million MHz-pop of AWS-3 spectrum for $500 million.

On May 12, 2015, Bell Mobility acquired an additional 243 million MHz-
pop of 2500 MHz wireless spectrum for $29 million. This acquisition 
increased Bell Mobility’s 2500 MHz spectrum holdings in a number 
of urban and rural markets.

Debt instruments
We use a combination of short-term and long-term debt to finance 
our operations. Our short-term debt consists mostly of notes 
payable under commercial paper programs, loans securitized by 
trade receivables and bank facilities. We usually pay fixed rates of 
interest on our long-term debt and floating rates on our short-term 
debt. As at December 31, 2015, all of our debt was denominated in 
Canadian dollars with the exception of one of our credit facilities 
and a portion of our commercial paper, which are denominated 
in U.S. dollars, all of which have been hedged for foreign currency 
fluctuations through forward currency contracts.

2015

We repaid $510 million of debt, net of issuances. This included the 
repayment of approximately $500 million of our unsecured committed 
term credit facility, redemption of Series M-21 MTN debentures at Bell 
Canada with a principal amount of $1 billion, a $474 million repayment 

On April 2, 2014, Bell Mobility acquired 700 MHz spectrum licences 
in every province and territorial market, comprised of 31 licences 
for $566 million.

of finance leases and other debt, and a $112 million repayment of 
Glentel’s outstanding debt. These repayments were partly offset by 
the issuance of Series M-39 and M-40 MTN debentures at Bell Canada 
with principal amounts of $500 million and $1 billion, respectively, 
and the issuance, net of repayments, of $76 million of notes payable.

2014

We issued $784 million of debt, net of repayments. This included 
the issuance of Series M-30 and Series M-31 MTN debentures at 
Bell Canada with a principal amount of $1.25 billion and MTNs at Bell 
Aliant with a principal amount of $150 million, as well as $469 million 
of notes payable, partly offset by repayments of finance leases and 
other debt of $435 million, $350 million of early debt redemption of 
MTNs at Bell Aliant and $300 million of CTV Specialty Television Inc. 
notes on February 18, 2014.

Privatization of Bell Aliant
In 2014, we paid $989 million in connection with the privatization of Bell Aliant, representing 25% of the consideration for the acquisition 
of the outstanding publicly held common shares of Bell Aliant that we did not already own. Refer to section 6.5, Privatization of Bell Aliant, 
for details on the privatization.

Issue of common shares
In 2015, we issued 15,111,000 BCE common shares for $863 million under a public bought deal offering.

Cash dividends paid on common shares
In 2015, cash dividends paid on common shares increased by $276 million, compared to 2014, due to a higher number of outstanding common 
shares as a result of the issuance of shares in connection with the privatization of Bell Aliant and the purchase of our investment in Glentel, 
and a higher dividend paid in 2015 of $2.5675 per common share compared to $2.435 per common share in 2014.

6.4  Post-employment benefit plans

For the year ended December 31, 2015, we recorded a decrease in 
our post-employment benefit obligations and a gain, before taxes 
and non-controlling interest (NCI), in OCI of $590 million. This was 
due to a higher actual discount rate of 4.2% at December 31, 2015, 
compared to 4.0% at December 31, 2014, and a higher-than-expected 
return on plan assets.

For the year ended December 31, 2014, we recorded an increase in 
our post-employment benefit obligations and a loss, before taxes and 
NCI, in OCI of $938 million. This was due to a lower actual discount 
rate of 4.0% at December 31, 2014, compared to 4.9% at December 31, 
2013, partly offset by a higher-than-expected return on plan assets.

82

BCE Inc. 

  2015 ANNUAL REPORT

MD&A6   FINANCIAL AND CAPITAL MANAGEMENT6.5  Privatization of Bell Aliant

On July 23, 2014, BCE announced its offer to acquire all of the issued 
and outstanding common shares of Bell Aliant that it did not already 
own for a total consideration of approximately $3.95 billion. BCE 
already controlled Bell Aliant which provided local telephone, long 
distance, Internet, data, TV, wireless, home security and value-added 
business solutions to residential and business customers in the Atlantic 
provinces and in rural and regional areas of Ontario and Québec. 
On the same day, BCE also announced its offer to exchange all of 
the issued and outstanding preferred shares of Bell Aliant Preferred 
Equity Inc. (Prefco) for newly issued First Preferred Shares of BCE, 
with the same financial terms as the existing Prefco preferred shares 
(Preferred Share Exchange).

The privatization was completed on October 31, 2014 and the Preferred 
Share Exchange was completed on November 1, 2014. The privatization 
has simplified BCE’s corporate structure and increased overall 
operating and capital investment efficiencies, while supporting BCE’s 
broadband investment strategy and dividend growth objective.

The privatization of Bell Aliant in 2014 was accounted for as an 
equity transaction which increased BCE’s deficit by $2,143 million, 
BCE’s common shares by $2,928 million and preferred shares by 
$609 million, and reduced NCI by $877 million and contributed 
surplus by $1,499 million.

6.6  Financial risk management

Management’s objectives are to protect BCE and its subsidiaries on a consolidated basis against material economic exposures and variability 
of results from various financial risks that include credit risk, liquidity risk, foreign currency risk, interest rate risk, equity price risk and longevity 
risk. These risks are further described in Note 2, Significant accounting policies, Note 8, Other (expense) income, Note 21, Post-employment 
benefit plans and Note 23, Financial and capital management in BCE’s 2015 consolidated financial statements.

The following table outlines our financial risks, how we manage these risks and their financial statement classification.

FINANCIAL RISK

DESCRIPTION OF RISK

Credit risk

We are exposed to credit risk from 
operating activities and certain financing 
activities, the maximum exposure of which 
is represented by the carrying amounts 
reported in the statements of financial 
position. We are exposed to credit risk if 
counterparties to our trade receivables 
and derivative instruments are unable 
to meet their obligations.

Liquidity risk

We are exposed to liquidity risk for 
financial liabilities.

Foreign currency risk

We are exposed to foreign currency risk 
related to anticipated transactions and 
certain foreign currency debt.

Refer to the following Fair value 
section for details on our derivative 
financial instruments.

MANAGEMENT OF RISK AND 
FINANCIAL STATEMENT CLASSIFICATION

• Large and diverse customer base
• Deal with institutions with investment-grade credit ratings
• Regularly monitor our credit risk and exposure
• Our trade receivables and allowance for doubtful accounts balances 
at December 31, 2015 were $2,969 million and $64 million, respectively

• Sufficient cash from operating activities, possible capital markets 

financing and committed bank facilities to fund our operations and fulfill 
our obligations as they become due

• Refer to section 6.8, Liquidity  –  Contractual obligations, for a maturity 

analysis of our recognized financial liabilities

• Foreign currency forward contracts and options on our purchase 
commitments and commercial paper maturing in 2016 to 2018 of 
$1.8 billion U.S. ($2.3 billion Canadian) at December 31, 2015, to manage 
foreign currency risk related to anticipated transactions and foreign 
currency debt
• For cash flow hedges, changes in the fair value are recognized in OCI, 
except for any ineffective portion, which is recognized immediately 
in earnings in Other (expense) income. Realized gains and losses in 
Accumulated OCI are reclassified to Operating costs in the income 
statements in the same periods as the corresponding hedged items 
are recognized in earnings

• For economic hedges, changes in the fair value are recognized in 

Other (expense) income

• Cross currency basis swaps on one of our credit facilities maturing in 2016 

of $380 million U.S. ($508 million Canadian) at December 31, 2015, to 
hedge foreign currency risk on a portion of our long-term debt due within 
one year
• Changes in the fair value and the related credit facility are recognized 
in Other (expense) income in the income statements and offset, unless 
a portion of the hedging relationship is ineffective

BCE Inc. 

  2015 ANNUAL REPORT

83

6  FINANCIAL AND CAPITAL MANAGEMENTMD&AFINANCIAL RISK

DESCRIPTION OF RISK

MANAGEMENT OF RISK AND 
FINANCIAL STATEMENT CLASSIFICATION

Interest rate risk

We are exposed to risk on the interest 
rates of our debt, our post-employment 
benefit plans and on dividend rate resets 
on our preferred shares.

Refer to the following Fair value 
section for details on our derivative 
financial instruments.

Equity price risk

We are exposed to risk on our cash flow 
related to share-based payment plans.

Refer to the following Fair value 
section for details on our derivative 
financial instruments.

Longevity risk

We are exposed to life expectancy risk 
on our post-employment benefit plans.

• Interest rate swaps maturing in 2017 with a notional amount of 
$700 million at December 31, 2015, to hedge interest rate risk on 
a portion of our long-term debt
• Changes in the fair value and the related long-term debt are recognized 
in Other (expense) income in the income statements and offset, unless 
a portion of the hedging relationship is ineffective

• Interest rate locks maturing in 2025 with a notional amount of 

$500 million at December 31, 2015, to hedge the interest rates on future 
debt issuance
• Changes in the fair value are recognized in OCI, except for any 

ineffective portion, which is recognized immediately in earnings in 
Other (expense) income. Realized gains and losses in Accumulated 
OCI are reclassified to Interest expense in the income statements 
in the same periods as the interest expense on the debt is recognized 
in earnings

• Interest rate locks maturing in 2020 with a notional amount of 

$350 million at December 31, 2015, to hedge the interest rate risk on future 
preferred share rate resets
• Changes in fair value are recognized immediately in earnings in 

Other (expense) income

• For our post-employment benefit plans, the interest rate risk is managed 

using a liability matching approach which reduces the exposure of 
the DB pension plans to a mismatch between investment growth and 
obligation growth

• Equity forward contracts with a fair value of $86 million at 

December 31, 2015, on BCE’s common shares to economically hedge 
the cash flow exposure related to share-based payment plans
• Changes in fair value are recorded in the income statement in 

Operating costs for derivatives used to hedge a cash-settled share 
based payment plan and Other (expense) income for derivatives used 
to hedge equity settled share-based payment plans

• The Bell Canada pension plan entered into an investment arrangement 
to hedge part of its exposure to potential increases in longevity which 
covers approximately $5 billion of post-employment benefit obligations

Fair value
Fair value is the price that would be received to sell an asset or paid 
to transfer a liability in an orderly transaction between market 
participants at the measurement date.

Certain fair value estimates are affected by assumptions we make 
about the amount and timing of future cash flows and discount 
rates, all of which reflect varying degrees of risk. Income taxes and 
other expenses that would be incurred on disposition of financial 

instruments are not reflected in the fair values. As a result, the 
fair values are not the net amounts that would be realized if these 
instruments were settled.

The carrying values of our cash and cash equivalents, trade and other 
receivables, trade payables and accruals, compensation payable, 
severance and other costs payable, interest payable, dividends 
payable, notes payable and loans secured by trade receivables 
approximate fair value as they are short term.

The following table provides the fair value details of financial instruments measured at amortized cost in the statements of financial position.

CLASSIFICATION

FAIR VALUE METHODOLOGY

DECEMBER 31, 2015

DECEMBER 31, 2014

CARRYING 
VALUE

FAIR 
VALUE

CARRYING 
VALUE

FAIR
VALUE

CRTC tangible 

Other current and 

benefits obligation

non-current liabilities

Present value of estimated future cash flows 
discounted using observable market interest rates

227

234

285

289

CRTC deferral 

Other current and 

account obligation

non-current liabilities

Present value of estimated future cash flows 
discounted using observable market interest rates

154

163

174

191

Debentures, finance 

leases and other debt

Debt due within one year 
and long-term debt

Quoted market price of debt or present value of 
future cash flows discounted using observable 
market interest rates

17,688

19,764

17,723

20,059

84

BCE Inc. 

  2015 ANNUAL REPORT

MD&A6   FINANCIAL AND CAPITAL MANAGEMENTThe following table provides the fair value details of financial instruments measured at fair value in the statements of financial position.

CLASSIFICATION

CARRYING VALUE OF 
ASSET (LIABILITY) AT
DECEMBER 31

QUOTED PRICES IN 
ACTIVE MARKETS FOR 
IDENTICAL ASSETS 
(LEVEL 1)

OBSERVABLE 
MARKET DATA 

 (LEVEL 2) (1)

NON-OBSERVABLE 
MARKET INPUTS 

(LEVEL 3) (2)

FAIR VALUE AT DECEMBER 31

2015

Available-for-sale (AFS) 
publicly-traded and 
privately-held investments (3)

Other non-current assets

128

16

–

112

Derivative financial instruments

Other current assets, trade 

payables and other liabilities, 
other non-current assets 
and liabilities

MLSE financial liability (4)

Other non-current liabilities

Other

2014

AFS publicly-traded and 

Other non-current assets 

and liabilities

256

(135)

30

–

–

–

256

–

56

–

(135)

(26)

privately-held investments (3)

Other non-current assets

107

17

–

90

Derivative financial instruments

Other current assets, trade 

payables and other liabilities, 
other non-current assets 
and liabilities

MLSE financial liability (4)

Other non-current liabilities

Other

Other non-current assets 

and liabilities

276

(135)

12

–

–

–

276

–

22

–

(135)

(10)

(1)  Observable market data such as equity prices, interest rates, swap rate curves and foreign currency exchange rates.

(2)  Non-observable market inputs such as discounted cash flows and earnings multiples. A reasonable change in our assumptions would not result in a significant increase (decrease) 

to our level 3 financial instruments.

(3)  Unrealized gains and losses on AFS financial assets are recorded in OCI and are reclassified to Other (expense) income in the income statements when realized or 

when an impairment is determined.

(4)  Represents BCE’s obligation to repurchase the BCE Master Trust Fund’s (Master Trust) 9% interest in MLSE at a price not less than an agreed minimum price should 

the Master Trust exercise its put option.

6.7  Credit ratings

Credit ratings generally address the ability of a company to repay 
principal and pay interest on debt or dividends on issued and 
outstanding preferred shares.

Our ability to raise financing depends on our ability to access the 
public equity and debt capital markets as well as the bank credit 
market. Our ability to access such markets and the cost and amount 
of funding available partly depends on the quality of our credit ratings 
at the time capital is raised. Investment-grade credit ratings usually 

mean that when we borrow money, we qualify for lower interest rates 
than companies that have ratings lower than investment-grade. A 
ratings downgrade could result in adverse consequences for our 
funding capacity or ability to access the capital markets.

The following table provides BCE’s and Bell Canada’s credit ratings, 
which are considered investment grade, as at March 3, 2016 from 
DBRS and Moody’s and S&P.

Key credit ratings

MARCH 3, 2016

Commercial paper

Long-term debt

Subordinated long-term debt

Preferred shares

BELL CANADA (1)

DBRS

MOODY'S

S&P

R-1 (low)

P-2

A-1 (Low) (Canadian scale)

A (low)

BBB

DBRS

Pfd-3 (high)

Baa 1

Baa 2

BCE (1)

MOODY'S

A-2 (Global scale)

BBB+

BBB

S&P

–

P-2 (low) (Canadian scale)

BBB- (Global scale)

(1)  Outlooks on all ratings are stable. These credit ratings are not recommendations to buy, sell or hold any of the securities referred to above, and they may be revised or withdrawn 

at any time by the assigning rating organization. Each credit rating should be evaluated independently of any other credit rating.

BCE Inc. 

  2015 ANNUAL REPORT

85

6  FINANCIAL AND CAPITAL MANAGEMENTMD&A6.8  Liquidity

Sources of liquidity
Our cash and cash equivalents balance at the end of 2015 was 
$613 million. We expect that this balance, our 2016 estimated cash 
flows from operations, and possible capital markets financing, includ-
ing commercial paper, will permit us to meet our cash requirements 
in 2016 for capital expenditures, post-employment benefit plans 
funding, dividend payments, the payment of contractual obligations, 
maturing debt, ongoing operations, and other cash requirements.

Should our 2016 cash requirements exceed our cash and cash 
equivalents balance, cash generated from our operations, and capital 
markets financing, we would expect to cover such a shortfall by 
drawing under committed revolving credit facilities that are currently 
in place or through new facilities, to the extent available.

Our cash flows from operations, cash and cash equivalents balance, 
capital markets financing and credit facilities should give us flexibility 
in carrying out our plans for future growth, including business 
acquisitions and contingencies.

DECEMBER 31, 2015

Committed credit facilities

Unsecured revolving facility (1) (2)

Unsecured committed term credit facility 

(Astral) (3)

Other

Total committed credit facilities

Total non-committed credit facilities

Total committed and non-committed 

credit facilities

TOTAL
AVAILABLE

DRAWN

LETTERS OF
CREDIT

COMMERCIAL PAPER
OUTSTANDING

NET
AVAILABLE

3,000

526

121

 3,647 

1,372

 5,019 

– 

526

–

 526 

–

 526 

–

–

 119 

 119 

676

 795 

1,659

 1,341 

–

–

 1,659 

–

–

 2 

 1,343 

 696 

 1,659 

 2,039 

(1)  Bell Canada’s $2.5 billion revolving facility expires in November 2020 and its $500 million expansion facility expires in November 2018.

(2)  As of December 31, 2015, Bell Canada’s outstanding commercial paper included $856 million in U.S. dollars ($1,185 million in Canadian dollars). All of Bell Canada’s commercial paper 

outstanding is included in debt due within one year.

(3)  The outstanding balance at December 31, 2015 was $380 million in U.S. dollars ($526 million in Canadian dollars), which is included in debt due within one year and has been hedged 

using cross currency basis swaps.

Bell Canada may issue notes in an aggregate amount of up to 
$2 billion in either Canadian or U.S. dollars under its commercial paper 
program, supported by a committed revolving bank credit facility. 
The total amount of this credit facility may be drawn at any time. 
Some of our credit agreements require us to meet specific financial 
ratios and to offer to repay and cancel the credit agreement upon a 
change of control of BCE or Bell Canada. We are in compliance with 
all conditions and restrictions under such agreements. 

Subsequent to year end, on January 11, 2016, Bell Canada redeemed, 
prior to maturity, its 4.64% Series M-19 MTN debentures, having an 
outstanding principal amount of $200 million which were due on 
February 22, 2016, as well as its 3.65% Series M-23 MTN debentures, 
having an outstanding principal amount of $500 million which were 
due on May 19, 2016.

In addition, on February 29, 2016, Bell Canada issued 3.55% Series 
M-41 MTN debentures under its 1997 trust indenture, with a principal 
amount of $750 million, which mature on March 2, 2026.

Cash requirements
CAPITAL EXPENDITURES

In 2016, our planned capital spending will be focused on our strategic 
imperatives, reflecting an appropriate level of investment in our 
networks and services.

POST-EMPLOYMENT BENEFIT PLANS FUNDING

Our post-employment benefit plans include DB pension and defined 
contribution (DC) pension plans, as well as other post-employment 
benefits (OPEBs). The funding requirements of our post-employment 
benefit plans, resulting from valuations of our plan assets and 
liabilities, depend on a number of factors, including actual returns on 
post-employment benefit plan assets, long-term interest rates, plan 
demographics, and applicable regulations and actuarial standards. 
Our expected funding for 2016 is detailed in the following table and 
is subject to actuarial valuations that will be completed in mid-2016. 
An  actuarial  valuation  was  last  performed  for  our  significant 
post-employment benefit plans as at December 31, 2014.

86

BCE Inc. 

  2015 ANNUAL REPORT

2016 EXPECTED FUNDING

DB pension plans – service cost

DB pension plans – deficit

DB pension plans

OPEBs

DC pension plans

Total net post-employment benefit plans

TOTAL

216

19

235

85

105

425

BCE closed the membership of its DB pension plans to new employees 
in January 2005 to reduce the impact of pension volatility on earnings 
over time. Generally, new employees now enrol in the DC pension 
plans. In 2006, we announced the phase-out, over a 10-year period, 
of OPEBs for most employees, which will result in OPEBs funding being 
phased out gradually after 2016.

MD&A6   FINANCIAL AND CAPITAL MANAGEMENTDIVIDEND PAYMENTS

In 2016, the cash dividends to be paid on BCE’s common shares are expected to be higher than in 2015 as BCE’s annual common share dividend 
increased by 5.0% to $2.73 per common share from $2.60 per common share effective with the dividend payable on April 15, 2016. This increase 
is consistent with BCE’s common share dividend policy of a target payout between 65% and 75% of free cash flow. BCE’s dividend policy and 
the declaration of dividends are subject to the discretion of the BCE Board.

CONTRACTUAL OBLIGATIONS

The following table is a summary of our contractual obligations at December 31, 2015 that are due in each of the next five years and thereafter.

Recognized financial liabilities

Long-term debt

Notes payable

Minimum future lease payments under finance leases

Loans secured by trade receivables

Interest payable on long-term debt, notes payable 

and loan secured by trade receivables

MLSE financial liability

Net interest receipts on derivatives

Commitments (off-balance sheet)

2016

2017

2018

2019

2020

THERE-
AFTER

TOTAL

1,899

1,666

544

931

728

–

(25)

1,107

1,731

1,309

1,401

7,995

15,442

–

484

–

639

135

(12)

–

337

–

–

261

–

–

–

240

1,199

–

–

1,666

3,065

931

575

506

457

5,077

7,982

–

–

–

–

–

–

–

–

135

(37)

Operating leases

287

257

206

178

154

814

1,896

Commitments for property, plant and equipment 

and intangible assets

Purchase obligations

National expansion of TMN (1)

946

1,140

190

650

578

–

570

541

–

497

525

–

448

452

–

1,373

1,645

–

4,484

4,881

190

Total

8,306

3,838

3,960

3,276

3,152

18,103

40,635

(1)  This commitment was settled in the first quarter of 2016.

BCE’s significant finance leases are for satellites and office premises. 
The leases for satellites, used to provide programming to our Bell 
TV customers, have a term of 15 years. The satellite leases are 
non-cancellable. The office leases have a typical lease term of 
25 years. Minimum future lease payments under finance leases 
include future finance costs of $805 million.

BCE’s significant operating leases are for office premises, cellular 
tower sites and retail outlets with lease terms ranging from 1 to 
42 years. These leases are non-cancellable and are renewable at the 
end of the lease period. Rental expense relating to operating leases 
was $340 million in 2015 and $335 million in 2014.

Our commitments for property, plant and equipment and intangible 
assets include program and feature film rights and investments to 
expand and update our networks to meet customer demand.

Purchase obligations consist of contractual obligations under service 
and product contracts for operating expenditures.

Litigation
We become involved in various legal proceedings as a part of our 
business. While we cannot predict the final outcome or timing of 
the legal proceedings that were pending at March 3, 2016, based on 
information currently available and management’s assessment of 
the merits of such legal proceedings, management believes that the 

INDEMNIFICATIONS AND GUARANTEES 
(OFF-BALANCE SHEET)

As a regular part of our business, we enter into agreements that 
provide for indemnifications and guarantees to counterparties in 
transactions involving business dispositions, sales of assets, sales 
of services, purchases and development of assets, securitization 
agreements and operating leases. While some of the agreements 
specify a maximum potential exposure, many do not specify a 
maximum amount or termination date.

We cannot reasonably estimate the maximum potential amount we 
could be required to pay counterparties because of the nature of 
almost all of these indemnifications and guarantees. As a result, we 
cannot determine how they could affect our future liquidity, capital 
resources or credit risk profile. We have not made any significant 
payments under indemnifications or guarantees in the past.

resolution of these legal proceedings will not have a material and 
negative effect on our financial statements. We believe that we have 
strong defences and we intend to vigorously defend our positions.

You will find a description of the principal legal proceedings pending 
at March 3, 2016 in the BCE 2015 AIF.

BCE Inc. 

  2015 ANNUAL REPORT

87

6  FINANCIAL AND CAPITAL MANAGEMENTMD&A7  Selected annual 

and quarterly information

7.1  Annual financial information

The following table shows selected consolidated financial data of BCE for 2015, 2014 and 2013, prepared in accordance with IFRS as issued 
by the International Accounting Standards Board (IASB). We discuss the factors that caused our results to vary over the past two years 
throughout this MD&A.

CONSOLIDATED INCOME STATEMENTS

Operating revenues

Operating costs

Adjusted EBITDA

Severance, acquisition and other costs

Depreciation

Amortization

Finance costs

Interest expense

Interest on post-employment benefit obligations

Other (expense) income

Income taxes

Net earnings

Net earnings attributable to:

Common shareholders

Preferred shareholders

Non-controlling interest

Net earnings

Net earnings per common share

Basic

Diluted

Included in net earnings:

Severance, acquisition and other costs

Net gains (losses) on investments

Early debt redemption costs

Adjusted net earnings

Adjusted EPS

RATIOS

Adjusted EBITDA margin (%)

Return on equity (%) (3)

2015

2014 (1)

2013 (2)

21,514

(12,963)

8,551

(446)

(2,890)

(530)

(909)

(110)

(12)

(924)

21,042

(12,739)

8,303

(216)

(2,880)

(572)

(929)

(101)

42

(929)

20,400

(12,311)

8,089

(406)

(2,734)

(646)

(931)

(150)

(6)

(828)

2,730

2,718

2,388

2,526

152

52

2,730

2.98

2.98

(327)

21

(13)

2,845

3.36

2,363

137

218

2,718

2.98

2.97

(148)

8

(21)

2,524

3.18

1,975

131

282

2,388

2.55

2.54

(299)

(7)

(36)

2,317

2.99

39.7%

21.1%

39.5%

21.0%

39.7%

17.9%

(1)  On October 31, 2014, BCE completed its acquisition of all the issued and outstanding common shares of Bell Aliant that it did not already own. Refer to section 6.5, Privatization 

of Bell Aliant for further details on the transaction.

(2)  On July 5, 2013, BCE acquired 100% of the issued and outstanding shares of Astral. As part of its approval of the Astral acquisition, the CRTC ordered BCE to spend $246.9 million in 
new benefits for French- and English-language TV, radio and film content development, support for emerging Canadian musical talent, training and professional development for 
Canadian media, and new consumer participation initiatives. The present value of this tangible benefits obligation, amounting to $230 million, was recorded as an acquisition cost in 
Severance, acquisition and other costs in 2013. Total acquisition and other costs relating to Astral, including the tangible benefits obligation, amounted to $266 million in 2013.

(3)  Net earnings attributable to common shareholders divided by total average equity attributable to BCE shareholders excluding preferred shares.

88

BCE Inc. 

  2015 ANNUAL REPORT

MD&A7  SELECTED ANNUAL AND QUARTERLY INFORMATIONCONSOLIDATED STATEMENTS OF FINANCIAL POSITION

Total assets

Cash and cash equivalents

Debt due within one year (including bank advances,  

notes payable and loan secured by trade receivables)

Long-term debt

Total non-current liabilities

Equity attributable to BCE shareholders

Total equity

CONSOLIDATED STATEMENTS OF CASH FLOWS

Cash flows from operating activities

Cash flows used in investing activities

Capital expenditures

Business acquisitions

Business dispositions

Acquisition of spectrum licences

Cash flows (used in) from financing activities

Issue of common shares

Net (repayment) issuance of debt instruments

Common shares issuance cost

Cash dividends paid on common shares

Privatization of Bell Aliant

Cash dividends paid on preferred shares

Cash dividends paid by subsidiaries to non-controlling interest

Free cash flow

SHARE INFORMATION

Average number of common shares (millions)

Common shares outstanding at end of year (millions)

Market capitalization (1)

Dividends declared per common share (dollars)

Dividends declared on common shares

Dividends declared on preferred shares

Closing market price per common share (dollars)

Total shareholder return (2)

RATIOS

Capital intensity (%)

Price to earnings ratio (times) (3)

Price to cash flow ratio (times) (4)

OTHER DATA

Number of employees (thousands)

2015

2014

2013

47,993

613

4,895

15,390

20,672

17,023

17,329

6,274

(4,114)

(3,626)

(311)

409

(535)

46,297

566

3,743

16,355

21,969

14,946

15,239

6,241

(3,570)

(3,717)

(18)

720

(566)

(2,113)

(2,440)

952

(510)

(35)

(2,169)

–

(150)

(41)

2,999

847.1

865.6

46,275

2.60

(2,213)

(152)

53.46

49

784

–

(1,893)

(989)

(134)

(145)

2,744

793.7

840.3

44,771

2.47

(1,960)

(138)

53.28

45,384

335

2,571

16,341

21,244

15,011

16,250

6,476

(6,401)

(3,571)

(2,850)

1

–

131

13

2,215

–

(1,795)

–

(127)

(283)

2,571

775.8

775.9

35,691

2.33

(1,807)

(131)

46.00

5.3%

21.7%

13.6%

16.9%

17.94

17.08

17.7%

17.88

16.75

17.5%

18.04

12.30

50

57

56

(1)  BCE’s common share price at the end of the year multiplied by the number of common shares outstanding at the end of the year.

(2)  The change in BCE’s common share price for a specified period plus BCE common share dividends reinvested, divided by BCE’s common share price at the beginning of the year.

(3)  BCE’s common share price at the end of the year divided by earnings per share.

(4)  BCE’s common share price at the end of the year divided by cash flow per common share. Cash flow per common share is cash flow from operating activities less capital 

expenditures, divided by the average number of common shares outstanding.

BCE Inc. 

  2015 ANNUAL REPORT

89

7  SELECTED ANNUAL AND QUARTERLY INFORMATIONMD&A7.2  Quarterly financial information

The following table shows selected BCE consolidated financial data by quarter for 2015 and 2014. This quarterly information is unaudited but 
has been prepared on the same basis as the annual consolidated financial statements. We discuss the factors that caused our results to vary 
over the past eight quarters throughout this MD&A.

Operating revenues

Adjusted EBITDA

Severance, acquisition and other costs

Depreciation

Amortization

Net earnings

Net earnings attributable to common shareholders

Net earnings per common share

Basic

Diluted

Included in net earnings:

Severance, acquisition and other costs

Net (losses) gains on investments

Early debt redemption costs

Adjusted net earnings

Adjusted EPS

Average number of common shares 
outstanding – basic (millions)

OTHER INFORMATION

2015

2014

Q4

Q3

Q2

Q1

Q4

Q3

Q2

Q1

5,603

2,073

5,345

2,187

5,326

2,197

5,240

2,094

5,528

2,022

5,195

2,115

5,220

2,144

5,099

2,022

(152)

(731)

(136)

542

496

0.58

0.58

(112)

(1)

(6)

615

0.72

(46)

(727)

(133)

791

739

0.87

0.87

(35)

(16)

–

790

0.93

(24)

(720)

(134)

814

759

0.90

0.90

(16)

40

–

735

0.87

(224)

(712)

(127)

583

532

0.63

0.63

(164)

(2)

(7)

705

0.84

(58)

(734)

(118)

594

542

0.64

0.63

(42)

(8)

(18)

610

0.72

(66)

(739)

(116)

703

600

0.77

0.77

(45)

–

(3)

648

0.83

(54)

(708)

(171)

707

606

0.78

0.78

(38)

4

–

640

0.82

(38)

(699)

(167)

714

615

0.79

0.79

(23)

12

–

626

0.81

853.5

848.9

844.9

841.0

837.7

782.1

777.7

776.5

Cash flows from operating activities

1,510

1,878

1,841

1,045

1,527

1,882

1,850

Free cash flow

Capital expenditures

916

958

921

927

931

914

231

827

833

1,076

834

975

815

937

982

262

729

Fourth quarter highlights

OPERATING REVENUES

Bell Wireless

Bell Wireline

Bell Media

Inter-segment eliminations

Total BCE operating revenues

ADJUSTED EBITDA

Bell Wireless

Bell Wireline

Bell Media

Total BCE adjusted EBITDA

Q4 2015

1,770

3,161

816

(144)

5,603

Q4 2015

641

1,248

184

2,073

Q4 2014

1,671

3,210

789

(142)

5,528

Q4 2014

600

1,230

192

2,022

$ CHANGE

% CHANGE

99

(49)

27

(2)

75

5.9%

(1.5%)

3.4%

(1.4%)

1.4%

$ CHANGE

% CHANGE

41

18

(8)

51

6.8%

1.5%

(4.2%)

2.5%

90 BCE Inc. 

  2015 ANNUAL REPORT

MD&A7  SELECTED ANNUAL AND QUARTERLY INFORMATIONBCE operating revenues were 1.4% higher in Q4 2015, compared to 
Q4 2014, driven by solid performance in both our Bell Wireless and Bell 
Media segments, partly offset by a 1.5% decline in our Bell Wireline 
segment, due to the impact of continued slow economic growth and 
competitive pricing pressures on service and product revenue in our 
Business Markets unit.

BCE adjusted EBITDA grew by 2.5% in Q4 2015, compared to Q4 2014, 
reflecting year-over-year increases at Bell Wireless of 6.8% and at 
Bell Wireline of 1.5%. This was moderated by a 4.2% decline at Bell 
Media. BCE adjusted EBITDA margin expanded to 37.0% compared 
to 36.6% in Q4 2014.

Bell Wireless operating revenues were 5.9% higher in Q4 2015 com-
pared to last year, reflecting service revenue growth of 6.3% driven 
by a larger postpaid subscriber base and blended ARPU growth of 
4.4%, driven by higher average monthly rates due to the ongoing 
migration by customers from three-year to two-year rate plans, as 
well as increased data usage. Bell Wireless operating revenues also 
reflected higher product sales in Q4 2015 with growth of 2.4%, as a 
result of a higher number of customer upgrades and postpaid gross 
additions compared to Q4 2014. Bell Wireless adjusted EBITDA was 
up 6.8%, year over year, yielding a 0.2 percentage point expansion 
in adjusted EBITDA service margin to 40.4%, despite higher customer 
retention spending and subscriber acquisition costs, attributable to 
more subsidized customer upgrades and postpaid gross activations, 
mainly as a result of the double cohort.

Bell Wireline operating revenues in Q4 2015 decreased by 1.5%, year 
over year, due to pressures in our Business Markets unit from a 
soft economy that contributed to reduced customer spending on 
connectivity services, business service solutions and data and voice 
equipment, as well as competitive pricing pressures. Additionally, 
continued voice erosion in our residential market, the sale of a call 
centre subsidiary on September 1, 2015 and lower international 
long distance minute sales further reduced operating revenues. The 
decline was moderated by Internet and IPTV subscriber growth and 
price increases across our residential services. Bell Wireline adjusted 
EBITDA in Q4 2015 was up 1.5%, year over year, with a corresponding 
adjusted EBITDA margin improvement to 39.5% from 38.3% in Q4 2014, 
reflecting effective management of our operating costs, including 
Bell Aliant integration synergies and workforce reductions.

Bell Media operating revenues in Q4 2015 increased by 3.4%, compared 
to Q4 2014, reflecting higher conventional TV advertising revenues, 
driven by the federal election and Bell Media’s strong fall season 
primetime line-up, and an increase in OOH advertising revenues due 
to new contract wins. This was partly offset by modest declines in 
specialty TV and radio advertising revenues. Subscriber revenues 
were up year over year, due to continued growth from CraveTV 
and TV Everywhere services, as well as favourable rate adjustments 
with certain BDUs. Bell Media adjusted EBITDA decreased by 4.2% in 
Q4 2015, as a result of higher content and programming costs related 
to CraveTV combined with escalating costs for sports broadcast rights 
and a return to normalized spending for Canadian programming 
expenditures following a one-time benefit in the fourth quarter of 2014.

BCE capital expenditures totalled $958 million in Q4 2015, which was 
$118 million lower than Q4 2014, corresponding to a 2.4 percent-
age-point decline in capital intensity to 17.1%. The decrease in capital 
expenditures reflected lower spending across all our segments, due 
to timing of spend and the substantial completion of our FibreOP 
deployment in Atlantic Canada as well as less new IPTV service 
footprint expansion in Québec and Ontario. Our capital investment 
supported the continued rollout of broadband fibre, including the 
build-out of Gigabit Fibe infrastructure in Toronto and other urban 
locations, the deployment of our 4G LTE and LTE-A wireless networks 
as well as increases in wireless and Internet network capacity to 
support greater speeds and growing data usage.

BCE  severance,  acquisition  and  other  costs  of  $152 million  in 
Q4 2015 increased by $94 million mainly due to costs related to 
workforce reduction initiatives at our Bell Media and Bell Wireline 
segments to address increasing competition, media industry regula-
tion, a soft business market and declines in home phone subscribers.

BCE depreciation of $731 million in Q4 2015 decreased by $3 million, 
year over year, due to a reduction in the estimates of useful lives of cer-
tain network assets starting July 2014, which increased depreciation 
expense in 2014, as described in section 10.1, Our accounting policies  –   
Critical accounting estimates and key judgments, partly offset by 
a higher depreciable asset base as we continued to invest in our 
broadband wireline and wireless networks, as well as our IPTV service.

BCE amortization was $136 million in Q4 2015, up from $118 million in 
Q4 2014, as a result of a higher net asset base, partly offset by an 
increase in the estimates of useful lives of certain assets from five 
to seven years, as described in section 10.1, Our accounting policies  –   
Critical accounting estimates and key judgments.

BCE net earnings attributable to common shareholders of $496 million 
in Q4 2015, or $0.58 per share, were lower than the $542 million, or 
$0.64 per share, reported in Q4 2014. The year-over-year decrease 
was due to higher severance, acquisition and other costs, related 
mainly to workforce reduction initiatives, and lower mark-to-market 
gains on equity derivative contracts entered into to economically 
hedge future payments under our share-based compensation 
plans. This was partly offset by higher adjusted EBITDA, lower asset 
impairment charges at Bell Media, and lower income taxes. Adjusted 
net earnings increased by 0.8% to $615 million, and adjusted EPS 
remained flat at $0.72.

BCE  cash  flow  from  operating  activities  was  $1,510 million  in 
Q4 2015 compared to $1,527 million in Q4 2014. The decrease is mainly 
attributable to higher acquisition and other costs paid in 2015, due 
largely to the payment in full satisfaction of the judgment rendered 
in a litigation claim for Satellite TV signal piracy, and lower cash 
from working capital, partly offset by lower voluntary contribution 
made to post-employment benefit plans, compared to Q4 2014, and 
higher adjusted EBITDA.

BCE free cash flow generated in Q4 2015 was $916 million, or 10.0%, 
higher than in Q4 2014. This was driven by higher adjusted EBITDA, lower 
capital expenditures and the favourable impact of the privatization 
of Bell Aliant, partly offset by lower  cash from working capital.

BCE Inc. 

  2015 ANNUAL REPORT

91

7  SELECTED ANNUAL AND QUARTERLY INFORMATIONMD&ASeasonality considerations
Some of our segments’ revenues and expenses vary slightly by 
season, which may impact quarter-to-quarter operating results.

Bell  Wireless  operating  results  are  influenced  by  the  timing  of 
our marketing and promotional expenditures and higher levels 
of subscriber additions and handset discounts, resulting in higher 
subscriber acquisition and activation-related expenses in certain 
quarters. In particular, subscriber activations are typically lowest 
in the first quarter, while adjusted EBITDA tends to be lower in the 
third and fourth quarters, due to higher subscriber acquisition and 
retention costs associated with a higher number of new subscriber 
activations and upgrades during the back-to-school, Black Friday 
and Christmas holiday periods.

Bell Wireline revenues tend to be higher in the fourth quarter because 
of higher data and equipment product sales to business customers 
and  higher  consumer  electronics  equipment  sales  during  the 
Q4 Christmas holiday period. However, this may vary from year to 
year depending on the strength of the economy and the presence 

of targeted sales initiatives, which can influence customer spending. 
Home Phone, TV and Internet subscriber activity is subject to modest 
seasonal fluctuations, attributable largely to residential moves 
during the summer months and the back-to-school period in the 
third quarter. Targeted marketing efforts conducted during various 
times of the year to coincide with special events or broad-based 
marketing campaigns also may have an impact on overall wireline 
operating results.

Bell  Media  revenues  and  related  expenses  from  TV  and  radio 
broadcasting are largely derived from the sale of advertising, the 
demand for which is affected by prevailing economic conditions, 
as well as cyclical and seasonal variations. Seasonal variations 
are driven by the strength of TV ratings, particularly during the 
fall programming season, major sports league seasons and other 
special sporting events such as the Olympic Games, NHL playoffs 
and World Cup soccer, as well as fluctuations in consumer retail 
activity during the year.

92

BCE Inc. 

  2015 ANNUAL REPORT

MD&A7  SELECTED ANNUAL AND QUARTERLY INFORMATION8  Regulatory environment

8.1 

Introduction

This section describes certain legislation that governs our busi-
nesses and provides highlights of recent regulatory initiatives and 
proceedings, government consultations and government positions 
that affect us, influence our business and may continue to affect our 
flexibility to compete in the marketplace. Bell Canada and several 
of its direct and indirect subsidiaries, including Bell Mobility, Bell 
ExpressVu Limited Partnership (Bell ExpressVu), NorthernTel, Limited 
Partnership (NorthernTel), Télébec, Limited Partnership (Télébec) 
and Northwestel, are governed by the Telecommunications Act, 
the Broadcasting Act, the Radiocommunication Act and/or the 
Bell Canada Act. They are also subject to regulations and policies 
enforced by the CRTC. Our business is affected by decisions made 
by various regulatory agencies, including the CRTC, a quasi-judicial 
agency of the Government of Canada responsible for regulating 
Canada’s telecommunications and broadcasting industries. Other 
aspects of the businesses of these entities are regulated in various 
ways by federal government departments, in particular Innovation, 
Science and Economic Development Canada (ISED, previously called 
Industry Canada).

The CRTC regulates the prices we can charge for telecommunications 
services in areas where it determines there is not enough competition 
to protect the interests of consumers. The CRTC has determined that 

8.2  Telecommunications Act

The Telecommunications Act governs telecommunications in Canada. 
It defines the broad objectives of Canada’s telecommunications policy 
and provides the Government of Canada with the power to give 
general direction to the CRTC on any of its policy objectives. It applies 
to several of the BCE group companies and partnerships, including 
Bell Canada, Bell Mobility, NorthernTel, Télébec and Northwestel.

Under the Telecommunications Act, all facilities-based telecommuni-
cations service providers in Canada, known as telecommunications 
common carriers (TCCs), must seek regulatory approval for all 

competition was sufficient to grant forbearance from retail price 
regulation under the Telecommunications Act for the vast majority 
of our residential and business telephone services, as well as for our 
wireless (except our domestic wholesale wireless roaming service) 
and Internet services (except in certain parts of Northwestel’s 
territory, where the CRTC re-regulated Internet services in 2013). 
Our TV distribution business is subject to the Broadcasting Act and 
is, for the most part, not subject to retail price regulation. However, 
the CRTC has recently mandated that all TV providers offer a “small 
entry-level” package consisting of only Canadian conventional 
TV services, certain public-interest services and, if the TV provider 
chooses to include them, one set of American over-the-air (OTA) 
stations. The price of this package cannot exceed $25 per month.

Although most of our retail services are not price-regulated, govern-
ment agencies and departments such as the CRTC, ISED, Canadian 
Heritage and the Competition Bureau continue to play a significant 
role in regulatory matters such as mandatory access to networks, 
net neutrality, spectrum auctions, approval of acquisitions, broadcast 
licensing and foreign ownership requirements. Adverse decisions by 
regulatory agencies or increasing regulation could have negative 
financial, operational, reputational or competitive consequences 
for our business.

proposed tariffs for telecommunications services, unless the services 
are exempt from regulation or forborne from regulation. The CRTC 
may exempt an entire class of carriers from regulation under the 
Telecommunications Act if the exemption meets the objectives of 
Canada’s telecommunications policy. In addition, a few large TCCs, 
including the BCE group TCCs, must also meet certain Canadian 
ownership requirements. BCE monitors and periodically reports on 
the level of non-Canadian ownership of its common shares.

Review of basic telecommunications services
On April 9, 2015, the CRTC launched Telecom Notice of Consultation 
CRTC 2015-134, Review of basic telecommunications services. In 
this proceeding, the CRTC requests parties to comment on which 
 telecommunications  services  Canadians  require  to  participate 
in  the  digital  economy  and  what  the  CRTC’s  role  should  be  in 
ensuring access to these services for all Canadians. As a result 
of this  proceeding, the CRTC may make modifications to its basic 
service objective and obligation to serve policies, which currently 
describe  the  level  of  voice  service  that ILECs  must  provide  to 

customers in regulated areas that they serve. Potential modifications 
could involve the introduction of new regulation to support the 
delivery  of   broadband  services,  including  the  implementation 
of  a  new   contribution  mechanism  or  “tax”  regime  on  all  large 
 telecommunications service providers to fund access to broadband 
services. Such modifications could have a significant impact on 
our business and investment decisions. A decision is not expected 
before late 2016.

BCE Inc. 

  2015 ANNUAL REPORT

93

8  REGULATORY ENVIRONMENTMD&AComplaint regarding pricing of broadcasting content accessed via 
mobile devices
On January 29, 2015, the CRTC issued a decision (Mobile TV decision) 
concerning a complaint against Bell Mobility about the pricing 
of our Bell Mobile TV service compared with the rates applicable 
when consumers access programming content received via mobile 
devices over the Internet. The CRTC found that we were conferring 
an “undue preference” on our Mobile TV service by not subjecting it 
to the standard data charges. In accordance with the CRTC’s Mobile 
TV decision, we have ceased exempting our Mobile TV service from 
data charges as of April 29, 2015.

On February 20, 2015, Bell Canada filed a motion seeking leave to 
appeal the CRTC’s Mobile TV decision in the Federal Court of Appeal, 
which was granted on April 2, 2015. Bell Canada alleges that the 
CRTC made certain errors in law in conjunction with the Mobile TV 
decision. The appeal was heard on January 19, 2016 and a decision 
is expected later this year.

CRTC is expected to grant final approval of Bell Mobility’s, Rogers 
Canada’s and Telus Communications Company’s proposed wholesale 
roaming rates later in 2016.

Proceedings regarding wholesale domestic wireless services
On May 5, 2015, the CRTC released Telecom Regulatory Policy CRTC 
2015-177 (TRP 2015-177), which concluded its investigation into the 
competitiveness of wholesale wireless markets in Canada. TRP 
2015-177 requires Bell Mobility, Rogers Communications Partnership 
(now Rogers Communications Canada Inc.) (Rogers Canada) and Telus 
Communications Company to issue tariffs for domestic wholesale 
roaming services based on the GSM standard, which are provided 
to all other Canadian wireless carriers but not to each other. As 
a condition of offering GSM-based wholesale roaming services, 
Bell Mobility, Rogers Canada and Telus Communications Company 
must provide domestic roaming service to all subscribers served 
by their wholesale roaming customers, including the subscribers of 
any MVNOs operating on their roaming customers’ networks. The 

On August 3, 2015, the Canadian Network Operators Consortium 
(CNOC)  applied  to  the  CRTC  to  review  and  vary  TRP  2015-177. 
CNOC’s application sought: (i) a CRTC order mandating full MVNO 
services on the networks of Bell Mobility, Rogers Canada and Telus 
Communications Company at regulated rates; and (ii) a follow-up 
regulatory proceeding to determine whether wholesale tower and 
site sharing services should also be mandated, and if so, on what 
terms and conditions. On February 18, 2016, the CRTC denied both of 
CNOC’s requests, leaving the determinations in TRP 2015-177 unaltered.

Wholesale wireline services framework review
On July 22, 2015, the CRTC issued Telecom Decision 2015-326, which 
concluded a review of its wholesale wireline telecommunications 
policies. The CRTC mandated the introduction of a new disaggregated 
wholesale high-speed access service, including over FTTP facilities, 
which had so far been exempt from mandated wholesale high-speed 
access. While this new service is mandated for all major incumbent 
telephone  companies  and  cable  carriers,  the  first  stage  of  its 
implementation is to take place only in Ontario and Québec, our 
two largest markets. No wholesale service previously forborne 
was re-regulated.

The CRTC’s decision would continue to apply to legacy broadband 
technology, such as DSL, FTTN, and cable broadband based on DOCSIS 
3.0 providing speeds up to 100 Mbps, where it exists today. Also on 
October 20, 2015, we filed an application with the CRTC requesting 
the addition of conditions regarding competitor eligibility for the new 
disaggregated wholesale high-speed access service.

The introduction of mandated wholesale services over FTTP by 
the CRTC will undermine the incentives for facilities-based digital 
infrastructure  providers  to  invest  in  next-generation  wireline 
networks, particularly in smaller communities and rural areas.

On October 20, 2015, we requested that the Governor in Council vary 
the CRTC’s decision so that it does not implement legacy wholesale 
regulation for FTTP or next-generation DOCSIS 3.1 cable networks. 

94

BCE Inc. 

  2015 ANNUAL REPORT

MD&A8   REGULATORY ENVIRONMENTNational wireless services consumer code
On June 3, 2013, the CRTC issued Telecom Regulatory Policy CRTC 
2013-271, which established the Wireless Code. The Wireless Code 
applies to all wireless services provided to individual and small 
business consumers (i.e. businesses that on average spend less than 
$2,500 per month on telecom services) in all provinces and territories.

The Wireless Code establishes regulations related to unlocking 
mobile phones, limiting the amount of early cancellation fees, price 
changes for different categories of services, and setting default caps 
for data roaming charges and data overage charges, among other 

measures. The Wireless Code also stipulates that wireless service 
providers may not charge an early cancellation fee after a customer 
has been under contract for 24 months and that handset subsidies 
must be recovered in two years or less. These requirements reduce 
the incentive for wireless service providers to offer contracts with 
terms greater than two years.

The  Wireless  Code  has  applied  to  all  wireless  contracts  since 
June 3, 2015.

Canada’s telecommunications foreign ownership rules
Under the Telecommunications Act, there are no foreign investment 
restrictions applicable to TCCs that have less than a 10% share of the 
total Canadian telecommunications market as measured by annual 
revenues. However, foreign investment in telecommunications com-
panies can still be refused by the government under the Investment 
Canada Act. The absence of foreign ownership restrictions on such 

small or new entrant TCCs could result in more foreign companies 
entering the Canadian market, including by acquiring spectrum 
licences or Canadian TCCs. Under the Broadcasting Act, foreign 
ownership restrictions continue to apply to broadcasters such as 
licensed cable and Satellite TV service providers, and programming 
licensees such as Bell Media.

8.3  Broadcasting Act

The Broadcasting Act outlines the broad objectives of Canada’s 
broadcasting policy and assigns the regulation and supervision 
of the broadcasting system to the CRTC. Key policy objectives of 
the Broadcasting Act are to protect and strengthen the cultural, 
political, social and economic fabric of Canada and to encourage 
the development of Canadian expression.

Most broadcasting activities require a programming or broadcasting 
distribution licence from the CRTC. The CRTC may exempt broad-
casting undertakings from complying with certain licensing and 
regulatory requirements if it is satisfied that non-compliance will 
not materially affect the implementation of Canadian broadcasting 

policy. A corporation must also meet certain Canadian ownership 
and control requirements to obtain a broadcasting or broadcasting 
distribution licence and corporations must have the CRTC’s approval 
before they can transfer effective control of a broadcasting licensee.

The TV distribution business of our Bell TV business unit (Bell TV) and 
Bell Media’s TV and radio broadcasting operations are subject to the 
requirements of the Broadcasting Act, the policies and decisions of 
the CRTC and their respective broadcasting licences. Any changes in 
the Broadcasting Act, amendments to regulations or the adoption of 
new ones, or amendments to licences could negatively affect Bell TV’s 
or Bell Media’s competitive position or the cost of providing services.

Changes to simultaneous substitution
On January 29, 2015, the CRTC announced in Broadcasting Regulatory 
Policy 2015-25 that it would eliminate simultaneous substitution 
for specialty channels starting December 1, 2015 and for the Super 
Bowl starting in 2017, and that it would enact new penalties for 
broadcasters  and  require  BDUs  to  pay  consumer  rebates  for 
simultaneous substitution errors. This decision, as far as it relates to 
the elimination of simultaneous substitution for the Super Bowl, could 
have an adverse impact on Bell Media’s conventional TV businesses 
and financial results, the full extent of which is unclear at this time.

On March 2, 2015, Bell Canada and Bell Media filed an application 
with the Federal Court of Appeal for leave to appeal the CRTC’s 
decision relating to simultaneous substitution in so far as it: (i) 
prohibits simultaneous substitution for the Super Bowl starting in 
2017; (ii) prohibits simultaneous substitution for specialty channels; 
and (iii) purports to grant the CRTC authority to impose penalties 
on broadcasters and requires BDUs to pay rebates for errors in the 
performance of simultaneous substitution. Bell Canada and Bell 
Media are challenging the legal validity of these rules on the basis 
of the following arguments: (i) unlawful interference with Bell Media’s 
vested economic rights as the exclusive Canadian rights holder of 

the Super Bowl; (ii) administrative law discrimination by eliminating 
the benefits of simultaneous substitution for Bell Media’s Super Bowl 
broadcast while maintaining the benefits of simultaneous substitution 
for others; (iii) breach of procedural fairness in the CRTC’s failure to 
give notice that the prohibition of simultaneous substitution was a 
live issue in the TV Policy Review; (iv) the unreasonableness of the 
decision in light of the broadcasting policy for Canada as set out in 
the Broadcasting Act and in light of the CRTC’s acknowledgement 
of the benefits of simultaneous substitution; and (v) that the CRTC 
has no authority to enact regulations that empower it to penalize 
broadcasters or impose rebates on BDUs for errors in carrying out 
simultaneous substitution. The Federal Court of Appeal granted our 
application for leave to appeal on May 5, 2015. On November 19, 2015, 
the CRTC released an additional decision stating, for the first time, 
new grounds for its decision relating to simultaneous substitution. On 
December 14, 2015, Bell Canada and Bell Media filed an application 
with the Federal Court of Appeal for leave to appeal this decision 
as well. The hearing of these appeals is now expected to take place 
later this year.

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8  REGULATORY ENVIRONMENTMD&AUnbundling of TV services
On March 19, 2015, the CRTC released Broadcasting Regulatory Policy 
2015-96, which deals primarily with issues related to the distribution 
of TV services. In it, the CRTC mandates that all TV providers offer a 
“small entry-level” package consisting of only Canadian conventional 
TV services, certain public-interest services and, if the TV provider 
chooses to include them, one set of American OTA stations. The price 
of this package cannot exceed $25 per month exclusive of equipment. 
The small entry-level offer had to be introduced by March 1, 2016. 
The decision also requires all TV providers to offer every channel 
not included in a small entry-level package on both a standalone 
(à la carte) basis and in either build-your-own packages (e.g. “pick 
10”) or small theme packs of no more than 10 channels. The CRTC did 
not regulate the price at which such packages can be sold. Either a 
standalone, build-your-own package, or small theme pack option 

Wholesale code
On September 24, 2015, the CRTC released Broadcasting Regulatory 
Policy 2015-438, announcing a new Wholesale Code. The Wholesale 
Code governs the commercial arrangements between BDUs, pro-
gramming services and digital media services, including imposing 
additional restrictions on the sale of TV channels at wholesale and the 
carriage of TV channels by BDUs. On October 23, 2015, Bell Canada 
and Bell Media filed with the Federal Court of Appeal an application 

8.4  Radiocommunication Act

ISED  regulates  the  use  of  radio  spectrum  under  the  Radio-
communication Act. Under the Radiocommunication Act, ISED ensures 
that radiocommunication in Canada is developed and operated 
efficiently. Under the Radiocommunication Regulations, companies 
that are eligible for radio licences, such as Bell Canada and Bell 
Mobility, must meet the same ownership requirements that apply 
to companies under the Telecommunications Act.

600 MHz spectrum consultation
Industry Canada (now ISED) held a consultation in December 2014 
seeking comments on various questions related to repurposing the 
600 MHz broadcasting band for mobile use. This spectrum is currently 
used primarily by OTA TV broadcasters for local TV transmissions. 
This was the first step of a multistep process on the matter. The 
two key questions related to whether Industry Canada should 
repurpose the band to include commercial mobile broadband and 
whether to participate in a joint spectrum repacking process with the 
United States. In addition, Industry Canada also sought comments 
regarding the anticipated future spectrum requirements for OTA TV 
broadcasting, taking into consideration the overall changes in 
the broadcasting industry.

must be offered by March 1, 2016 and both standalone and one 
of build-your-own package or small theme pack options must be 
offered by December 1, 2016. TV providers can continue to offer TV 
services in other packages, including their existing package options, 
as long as they also offer the mandated alternatives. The CRTC 
also decided that, with the exception of mainstream national news 
services, TV channels that previously had “access rights”, in that TV 
providers were required to carry them, will lose those rights when 
they renew their licences beginning in September 2017. A TV provider 
will, therefore, be able to cease to offer any of these services that 
it does not wish to carry. While the impact of the decision on Bell 
Media is potentially negative, the extent of the impact on Bell Media’s 
business and financial results is unclear at this time.

for leave to appeal the CRTC’s decision to implement the Wholesale 
Code, which application was granted on December 22, 2015. We 
allege that the CRTC’s implementation of the Wholesale Code conflicts 
with the Copyright Act and is outside the CRTC’s jurisdiction under 
the Broadcasting Act. A decision on the appeal is not expected until 
later in the year.

Companies must have a spectrum licence to operate a wireless 
system in Canada. While we anticipate that the licences under 
which we provide wireless services will be renewed upon expiry, 
there is no assurance that this will happen, or of the terms under 
which  renewal  will  be  granted.  ISED  can  revoke  a  company’s 
licence at any time if the licensee does not comply with the licence’s 
conditions. While we believe that we comply with the conditions of 
our licences, there is no assurance that ISED will agree. Should there 
be a disagreement, this could have a negative effect on our business 
and financial performance.

On August 14, 2015, Industry Canada announced its decision on the 
results of the consultation. Industry Canada determined it would 
proceed with the repacking initiative for the 600 MHz band to include 
commercial mobile use and that it would jointly establish a new 
digital TV (DTV) allotment plan in collaboration with the U.S. ISED has 
indicated that it is waiting for the results of the U.S. auction, which 
is expected to take place in March or April 2016, before proceeding 
with further consultation concerning the final 600 MHz band plan 
to be adopted and its auction process, as ISED’s auction parameters 
will be coordinated with the band plan that results from the auction 
in the U.S. The repurposing of 600 MHz spectrum will have an impact 
on existing Bell Media TV broadcasting stations, which will need to 
transition to alternative spectrum. The extent of such impact is not 
yet known.

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MD&A8   REGULATORY ENVIRONMENT8.5  Bell Canada Act

Under the Bell Canada Act, the CRTC must approve any sale or other 
disposal of Bell Canada voting shares that are held by BCE, unless 
the sale or disposal would result in BCE retaining at least 80% of all 
of the issued and outstanding voting shares of Bell Canada. Except in 

8.6  Other key legislation

the ordinary course of business, the sale or other disposal of facilities 
integral to Bell Canada’s telecommunications activities must also 
receive CRTC approval.

Personal Information Protection and Electronic Documents Act
The Digital Privacy Act amending the Personal Information Protection 
and Electronic Documents Act  (PIPEDA)  received  Royal  Assent 
on June 18, 2015. The amendments introduce mandatory notifi-
cation requirements that must be followed in relation to the loss 
or unauthorized disclosure of personal information held by an 

organization resulting from a breach of the organization’s security 
safeguards. Failure to comply with these notification requirements, 
or to log security breaches, may result in a fine of up to $100,000 per 
occurrence. These provisions dealing with notification requirements 
will come into force when related regulations are brought into force.

Canada’s anti-spam legislation
Federal legislation referred to as Canada’s anti-spam legislation 
(CASL) came into force on July 1, 2014. Pursuant to CASL, commercial 
electronic messages (CEMs) can be sent only if the recipient has 
provided prior consent and the message complies with certain 
formalities, including the ability to unsubscribe easily from subsequent 
messages.  As  of  January 15,  2015,  CASL  also  requires  that  an 
organization have prior informed consent before downloading 

software to an end-user’s computer. Penalties for non-compliance 
include administrative monetary penalties of up to $10 million and 
a private right of action is scheduled to come into force on July 1, 
2017. CASL limits the ability of the various BCE group companies 
to contact prospective customers, and imposes additional costs 
and processes with respect to communicating with existing and 
prospective customers.

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8  REGULATORY ENVIRONMENTMD&A9  Business risks

A risk is the possibility that an event might happen in the future that could have a negative effect on our financial position, financial performance, 
cash flows, business or reputation. The actual effect of any event could be materially different from what we currently anticipate. The risks 
described in this MD&A are not the only ones that could affect us. Additional risks and uncertainties not currently known to us or that we currently 
deem to be immaterial may also materially and adversely affect our financial position, financial performance, cash flows, business or reputation.

This section describes the principal business risks that could have a material adverse effect on our financial position, financial performance, 
cash flows, business or reputation, and cause actual results or events to differ materially from our expectations expressed in, or implied by, 
our forward-looking statements. As indicated in the table below, certain of these principal business risks have already been discussed in other 
sections of this MD&A, and we refer the reader to those sections for a discussion of such risks. All of the risk discussions set out in the sections 
referred to in the table below are incorporated by reference in this section 9.

RISKS DISCUSSED IN OTHER  
SECTIONS OF THIS MD&A

Regulatory environment

Competitive environment

SECTION REFERENCES

Section 3.3, Principal business risks

Section 8, Regulatory environment

Section 3.3, Principal business risks

Security management

Section 3.3, Principal business risks

Risks specifically relating to our Bell Wireless, 
Bell Wireline and Bell Media segments

Section 5, Business segment analysis (Principal business risks section for each segment)

Section 5, Business segment analysis (Competitive landscape and industry trends 
section for each segment)

The other principal business risks that could also have a material adverse effect on our financial position, financial performance, cash flows, 
business or reputation are discussed below.

Customer experience
Driving a positive customer experience in all aspects of our engagement 
with customers by embracing new approaches and challenging 
operational limitations is important to avoid adverse impacts on our 
business and financial performance

As the bar continues to be raised based on customers’ evolving 
expectations of service and value, failure to get ahead of such 
expectations and build a more robust service experience could hinder 
products and services differentiation and customer loyalty. With the 
proliferation of connectivity services, apps and devices, customers 
are accustomed to doing things when, how and where they want 
through websites, self-serve options, web chat, call centres, facebook, 
twitter and other social media forums. Failure to embrace these new 

media in a positive way, incorporate them into multiple elements of 
our service delivery and ensure that we understand their potential 
impact on customer perceptions could adversely affect our reputation 
and brand value. As the foundation of effective customer service 
stems from our ability to deliver simple solutions to customers in 
an expeditious manner, on mutually agreeable terms, complexity in 
our operations resulting from multiple technology platforms, billing 
systems, marketing databases and a myriad of rate plans, promotions 
and product offerings may limit our ability to respond quickly to 
market changes and reduce costs. Complexity in our operations 
may also lead to customer confusion or billing errors, which could 
adversely affect customer satisfaction, acquisition and retention.

Technology/infrastructure transformation
The failure to optimize network and IT deployment and upgrading 
timelines, accurately assess the potential of new technologies, and invest 
and evolve in the appropriate direction, could have an adverse impact on 
our business and financial results

Globalization, increased competition and ongoing technological 
advances  are  driving  customer  expectations  of  faster  market 
responses, enhanced user experiences and cost-effective delivery. 
Meeting these expectations requires the deployment of new service 
and product technologies that are network-neutral and based on 
a more collaborative and integrated development environment. 
Change can be difficult and may present unforeseen obstacles which 
might impact successful execution, and this transition is made more 

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challenging by the complexity of our multi-product environment, 
combined with the complexity of our network and IT structures. In 
addition, new technologies may quickly become obsolete or their 
launch may be delayed. The failure to optimize network and IT 
deployment and upgrading timelines, considering customer demand 
and competitor activities, to accurately assess the potential of new 
technologies and to invest and evolve in the appropriate direction in 
an environment of changing business models could have an adverse 
impact on our business and financial results.

In particular, our network and IT evolution activities seek to install FTTP 
and enable an integrated IP-based competitive network offering that 
facilitates rapid development of new product and service offerings. 

MD&A9   BUSINESS RISKSIf this cannot be achieved in accordance with our deployment 
schedules while maintaining network availability and performance 
through the migration process, we may lose customers as a result of 
poor service performance, which could adversely affect our ability to 
achieve our operational and financial objectives. Failure to leverage 
IP across all facets of our network and product and service portfolio 
could inhibit a fully customer-centric approach, limiting or preventing 
comprehensive self-serve convenience, real-time provisioning, 
cost savings and flexibility in delivery and consumption, leading to 
negative business and financial outcomes.

Parallel to our focus on next-generation investment, adverse regu-
latory decisions may impact the specific nature, magnitude, location 
and timing of investment decisions. In particular, the introduction 
by the CRTC of mandated wholesale services over FTTP or wireless 
networks will undermine the incentives for facilities-based digital 
infrastructure providers to invest in next-generation wireline and 
wireless networks, particularly in smaller communities and rural areas. 
Failure to continue investment in a disciplined and strategic manner 
in next-generation capabilities, including real-time information-based 
customer service strategies, could limit our ability to compete 
effectively and achieve desired business and financial results.

Other  examples  of  risks  to  achieving  our  desired  technology/
infrastructure transformation include:

• Network construction and deployment on municipal or private 

property requires the issuance of municipal and property owner 
consents, respectively, for the installation of network equipment, 
which could cause delays to FTTP rollout

• New products, services or apps could reduce demand for our 
existing more profitable service offerings or cause prices for 
those services to decline, and could result in shorter estimated 
useful lives for existing technologies, which could increase 
depreciation and amortization expense

• As consumption habits evolve and TV viewing alternatives 

expand, our ability to develop alternative delivery vehicles, 
which may require significant IT investment, in order to compete 
in new markets is essential to maintaining customer engagement 
and revenue streams

• Our ability to leverage new opportunities, such as those 

introduced by “Big Data”, which is subject to many challenges, 
including evolving customer perceptions as well as legal and 
regulatory developments. If we cannot build market-leading 
competencies in this field across sales, service and operational 
platforms that respect societal values and legal and regulatory 
requirements, we may miss important opportunities to grow 
our business through enhanced market intelligence and a more 
proactive customer service model.

Operational performance
Our networks, IT systems and data centre assets are the foundation 
of high-quality consistent services which are critical to meeting 
service expectations

Our ability to provide consistent wireless, wireline, media broadcast-
ing, satellite and data centre services to customers in a complex and 
constantly changing operating environment is crucial for sustained 
success. In particular, network capacity demands for TV and other 
bandwidth-intensive applications on our Internet and wireless 
networks have been growing at unprecedented rates. Unexpected 
capacity pressures on our networks may negatively affect our 
network performance and our ability to provide services. Issues 
relating to network availability, speed, consistency and traffic 
management on our more current as well as aging networks could 
have an adverse impact on our business and financial performance.

In addition, we currently use a very large number of interconnected 
operational and business support systems including for provision-
ing, networking, distribution, broadcast management, billing and 
accounting. If we fail to implement or maintain highly effective cus-
tomer-facing IT systems supported by an effective governance and 
operating framework, this may lead to inconsistent performance and 
dissatisfied customers, which over time could result in higher churn.

Further examples of risks to operational performance that could 
impact our reputation, business operations and financial performance 
include the following:

• We may need to incur significant capital expenditures beyond 

those already anticipated by our capital intensity target in order 
to provide additional capacity and reduce network congestion 
on our wireline and wireless networks, and we may not be 
able to generate sufficient cash flows or raise the capital we 
need to fund such capital expenditures, which may result in 
service degradation

• Corporate restructurings, system replacements and upgrades, 
process redesigns and the integration of business acquisitions 
may not deliver the benefits contemplated and could adversely 
impact our ongoing operations

• If we fail to streamline our significant IT legacy system portfolio 

and proactively improve operating performance, this could 
adversely affect our business and financial outcomes

• A shortage of technicians or contact centre staff could 

result in the failure to achieve a desired level of customer 
service satisfaction

• There may be a lack of competent and cost-effective resources 
to perform the life-cycle management and upgrades necessary 
to maintain operational status of legacy networks

Our operations and business continuity depend on how well we protect, 
test, maintain and replace our networks, IT systems, equipment and 
other facilities

Our operations depend on how well we and our contracted service 
providers protect our networks and IT systems, as well as other 
infrastructure and facilities, against damage from fire, natural disaster 
(including, without limitation, seismic and severe weather-related 
events such as ice, snow and wind storms, flooding, hurricanes, 
tornados and tsunamis), power loss, building cooling loss, unauthor-
ized access or entry, cyber threats, disabling devices, acts of war 
or terrorism, sabotage, vandalism, actions of neighbours and other 
events. Establishing response strategies and business continuity 
protocols to maintain service consistency if any disruptive event 
materializes is critical to the achievement of effective customer 
service. Any of the above-mentioned events, as well as the failure 
to complete the planned testing, maintenance or replacement of our 
networks, equipment and other facilities due to factors beyond our 
control, could disrupt our operations (including through disruptions 
such as network failures, billing errors or delays in customer service), 
require significant resources and result in significant remediation 

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9  BUSINESS RISKSMD&Acosts, which in turn could have an adverse effect on our business 
and financial performance, or impair our ability to keep existing 
subscribers or attract new ones.

Satellites used by Bell TV are subject to significant operational 
risks that could have an adverse effect on Bell TV’s business and 
financial performance

Pursuant to a set of commercial arrangements between Bell TV and 
Telesat Canada (Telesat), Bell TV currently has two satellites under 
contract with Telesat. Telesat operates or directs the operation 
of these satellites. Satellites utilize highly complex technology 
and operate in the harsh environment of space and are therefore 

subject to significant operational risks while in orbit. These risks 
include in-orbit equipment failures, malfunctions and other prob-
lems, commonly referred to as anomalies, that could reduce the 
commercial usefulness of a satellite used by Bell TV. Acts of war or 
terrorism, magnetic, electrostatic or solar storms, and space debris 
or meteoroids could also damage the satellites used by Bell TV. Any 
loss, failure, manufacturing defect, damage or destruction of these 
satellites, of Bell TV’s terrestrial broadcasting infrastructure or of 
Telesat’s tracking, telemetry and control facilities to operate the 
satellites could have an adverse effect on Bell TV’s business and 
financial performance and could result in customers terminating 
their subscriptions to Bell TV’s DTH Satellite TV service.

Vendor oversight
We depend on third-party suppliers and outsourcers, some of which are 
critical, to provide an uninterrupted supply of the products and services 
we need to operate our business

We depend on key third-party suppliers and outsourcers, over which 
we have no operational or financial control, for products and services, 
some of which are critical to our operations. If there are gaps in our 
supplier governance and oversight models established to ensure full 
risk transparency at point of purchase and throughout the relationship, 
including any contract renegotiations, there is the potential for a 
breakdown in supply, which could impact our ability to make sales, 
service customers and achieve our business and financial objectives. 
The outsourcing of services generally involves transfer of risk, and 
we must take appropriate steps to ensure that the outsourcers’ 
approach to risk management is aligned with our own standards in 
order to maintain continuity of supply and brand strength. Further, 
as cloud-based supplier models continue to evolve, our procurement 
and vendor management practices must also continue to evolve to 
fully address associated risk exposures.

Other examples of risks associated with vendor oversight include 
the following:

• Demand for products and services available from only a limited 

number of suppliers, some of which dominate their global market, 
may lead to decreased availability, increased costs or delays 
in the delivery of such products and services since suppliers 
may choose to favour global competitors that are larger than 
we are and, accordingly, purchase a larger volume of products 
and services. In addition, production issues affecting any such 
suppliers, or other suppliers, could result in decreased quantities, 
or a total lack of supply of products or services. Any of these 
events could potentially adversely impact our ability to meet 
customer commitments and demand.

• Cloud-based solutions may increase the risk of security and 

data leakage exposure if security control protocols affecting our 
suppliers are bypassed

• Failure to maintain strong discipline around vendor admin-
istration (especially around initial account setup) may mask 
potential financial or operational risks and complicate future 
problem resolution

• If products and services important to our operations have 
 manufacturing defects or do not comply with applicable 
government regulations and standards (including product safety 
practices), our ability to sell products and provide services 
on a timely basis may be negatively impacted. We work with 
our suppliers to identify serious product defects (including 
safety incidents) and develop appropriate remedial strategies. 
Remedial strategies may include a recall of products. To the 
extent that a supplier does not actively participate in, and/or 
bear primary financial responsibility for, a recall of its products, 
our ability to perform such recall program at a reasonable cost 
and/or in a timely fashion may be negatively impacted. Any of 
the events referred to above could have an adverse effect on 
our operations and financial results.

• Temporary or permanent operational failures or service interrup-
tions of the networks of other telecommunications carriers and 
suppliers on which we rely to deliver services could adversely 
affect our ability to provide services using such carriers’ and 
suppliers’ networks and could, consequently, have an adverse 
effect on our business and financial performance

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MD&A9   BUSINESS RISKSPeople
Our employees and contractors are key resources and there is a broad 
and complex range of risks which must be managed effectively to drive 
a winning corporate culture and outstanding performance

Our business depends on the efforts, engagement and expertise of our 
management and non-management employees and contractors, who 
must be able to operate safely and securely based on the tasks they 
are completing and the environment in which they are functioning. If 
we fail to achieve this basic expectation, this could adversely affect 
our organizational culture, reputation and financial results as well as 
our ability to attract high-performing team members. Competition for 
highly skilled team members is intense, which makes the development 
of approaches to identify and secure high-performing candidates for 
a broad range of job functions, roles and responsibilities essential. 
Failure to appropriately train, motivate, remunerate or deploy 
employees on initiatives that further our strategic imperatives, or to 
efficiently replace retiring employees, could have an adverse impact 
on our ability to attract and retain talent and drive performance 
across the organization. The positive engagement of members 
of our team represented by unions is contingent on negotiating 
collective agreements which deliver competitive labour conditions 
and uninterrupted service, both of which are critical to achieving 
our business objectives. In addition, if the skill sets, diversity and 
size of the workforce do not match the operational requirements of 
the business and foster a winning culture, we will likely not be able 
to sustain our performance.

Financial management
If we are unable to raise the capital we need or generate sufficient cash 
flows from operations, we may need to limit our capital expenditures or 
our investments in new businesses, or try to raise capital by disposing 
of assets

Our ability to meet our cash requirements and provide for planned 
growth depends on having access to adequate sources of capital 
and on our ability to generate cash flows from operations, which 
is subject to various risks, including those described in this MD&A.

Our ability to raise financing depends on our ability to access the 
public equity and debt capital markets, as well as the bank credit 
market. Our ability to access such markets and the cost and amount 
of funding available depend largely on prevailing market conditions 
and the outlook for our business and credit ratings at the time capital 
is raised. Risk factors such as capital market disruptions, sovereign 
credit concerns in Europe, central bank monetary policies, increased 
bank capitalization regulations, reduced bank lending in general or 
fewer banks as a result of reduced activity or consolidation could 
reduce capital available or increase the cost of such capital. In 
addition, an increased level of debt borrowings could result in lower 
credit ratings, increased borrowing costs and a reduction in the 
amount of funding available to us, including through equity offerings. 
Business acquisitions could also adversely affect our outlook and 
credit ratings and have similar adverse consequences. In addition, 
participants in the public capital and bank credit markets have 
internal policies limiting their ability to invest in, or extend credit to, 
any single entity or entity group or a particular industry.

Other examples of people-related risks include the following:

• The increasing technical and operational complexity of our 
businesses creates a challenging environment for hiring, 
retaining and developing skilled technical resources

• Failure to establish a complete and effective succession plan, 
including preparation of internal talent and identification of 
potential external candidates where relevant for key roles, could 
impair our business until qualified replacements are found

• Approximately 45% of our employees are represented by 

unions and are covered by collective bargaining agreements. 
Renegotiating collective bargaining agreements could result 
in higher labour costs, project delays and work disruptions, 
including work stoppages or work slowdowns, which could 
adversely affect service to our customers and, in turn, our 
customer relationships and financial performance.

• Ensuring the safety and security of our workforce operating in 

different environments, including, manholes, telephone poles, cell 
towers, vehicles, foreign news bureaus and war zones, requires 
focus, effective processes and flexibility to avoid injury, service 
interruption, fines and reputational impact

• Deterioration in employee morale and engagement resulting 
from staff reductions, ongoing cost reductions or reorganiza-
tions could adversely affect our business and financial results

Our bank credit facilities, including credit facilities supporting our 
commercial  paper  program,  are  provided  by  various  financial 
institutions. While it is our intention to renew certain of such credit 
facilities from time to time, there are no assurances that these 
facilities will be renewed on favourable terms or in similar amounts.

Differences between BCE’s actual or anticipated financial results and 
the published expectations of financial analysts, as well as events 
affecting our business or operating environment, may contribute to 
volatility in BCE’s securities. A major decline in the capital markets 
in general, or an adjustment in the market price or trading volumes 
of BCE’s securities, may negatively affect our ability to raise capital, 
issue debt, retain senior executives and other key employees, make 
strategic acquisitions or enter into joint arrangements.

If we cannot access the capital we need or generate cash flows 
to implement our business plan or meet our financial obligations 
on acceptable terms, we may have to limit our ongoing capital 
expenditures and our investment in new businesses or try to raise 
additional capital by selling or otherwise disposing of assets. Any of 
these could have an adverse effect on our cash flows from operations 
and on our growth prospects.

We cannot guarantee that BCE’s dividend policy will be maintained or that 
dividends will be declared

The BCE Board reviews from time to time the adequacy of BCE’s 
dividend policy with the objective of allowing sufficient financial 
flexibility to continue investing in our business while growing returns 
to shareholders. Under the current dividend policy, increases in the 
common share dividend are directly linked to growth in BCE’s free 
cash flow. BCE’s dividend policy and the declaration of dividends 
on any of its outstanding shares are subject to the discretion of the 
BCE Board and, consequently, there can be no guarantee that BCE’s 

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9  BUSINESS RISKSMD&Adividend policy will be maintained or that dividends will be declared. 
The declaration of dividends by the BCE Board is ultimately dependent 
on BCE’s operations and financial results which are, in turn, subject to 
various assumptions and risks, including those set out in this MD&A.

We are exposed to various credit, liquidity and market risks

Our exposure to credit, liquidity and market risks, including equity 
price, interest rate and currency fluctuations, is discussed in section 
6.6, Financial risk management in this MD&A and in Note 23 to 
BCE’s 2015 consolidated financial statements.

Our failure to identify and manage our exposure to changes in interest 
rates, foreign exchange rates, BCE’s share price and other market 
conditions could lead to missed opportunities, cash flow shortages, 
inability to complete planned capital expenditures, reputational 
damage, stock and debenture devaluations and challenges in raising 
capital on market-competitive terms.

The economic environment, pension rules or ineffective governance could 
have an adverse effect on our pension obligations, liquidity and financial 
performance, and we may be required to increase contributions to our 
post-employment benefit plans in the future

With a large pension plan membership and DB pension plans that 
are subject to the pressures of the global economic environment 
and changing regulatory and reporting requirements, our pension 
obligations are exposed to potential volatility. Failure to recognize 
and manage economic exposure and pension rule changes or to 
ensure that effective governance is in place for management and 
funding of pension plan assets and obligations could have an adverse 
impact on our liquidity and financial performance.

The funding requirements of our post-employment benefit plans, 
based on valuations of plan assets and obligations, depend on a 
number of factors, including actual returns on post-employment 
benefit plan assets, long-term interest rates, plan demographics, and 
applicable regulations and actuarial standards. Changes in these 
factors could cause future contributions to significantly differ from 
our current estimates and could require us to increase contributions to 
our post-employment benefit plans in the future and, therefore, could 
have a negative effect on our liquidity and financial performance.

There is no assurance that the assets of our post-employment 
benefit plans will earn their assumed rate of return. A substantial 
portion of our post-employment benefit plans’ assets is invested 
in public equity and debt securities. As a result, the ability of our 
post-employment benefit plans’ assets to earn the rate of return 
that we have assumed significantly depends on the performance 
of capital markets. Market conditions also impact the discount rate 
used to calculate our solvency obligations and could therefore also 
significantly affect our cash funding requirements.

Our expected funding for 2016 is in accordance with the latest 
post-employment benefit plan valuations as of December 31, 2014, 
filed in June 2015, and takes into account a voluntary contribution 
of $250 million in 2015.

Income and commodity tax amounts may materially differ 
from the expected amounts

Our complex business operations are subject to various tax laws 
and the adoption of new tax laws, or regulations or rules thereunder, 
or changes thereto or in the interpretation thereof, could result in 
higher tax rates, new taxes or other adverse tax implications. In 

addition, while we believe that we have adequately provided for 
all income and commodity taxes based on all of the information 
that is currently available, the calculation of income taxes and the 
applicability of commodity taxes in many cases require significant 
judgment in interpreting tax rules and regulations. Our tax filings are 
subject to government audits that could result in material changes to 
the amount of current and deferred income tax assets and liabilities 
and other liabilities and could, in certain circumstances, result in an 
assessment of interest and penalties.

The failure to reduce costs as well as unexpected increases in costs could 
adversely affect our ability to achieve our strategic imperatives and our 
financial results

Our objectives for targeted cost reductions continue to be aggressive 
but there is no assurance that we will be successful in reducing costs, 
especially since incremental cost savings are more difficult to achieve 
on an ongoing basis. Our cost reduction objectives require aggressive 
negotiations with our suppliers and there can be no assurance that 
such negotiations will be successful or that replacement products or 
services provided will not lead to operational issues.

Examples of risks to our ability to reduce costs or of potential cost 
increases include:

• Achieving timely cost reductions while moving to an IP-based 

network is dependent on disciplined network decommissioning, 
which can be delayed by customer contractual commitments, 
regulatory considerations and other unforeseen obstacles

• Fluctuations in energy prices are partly influenced by 

government policies to address climate change which, com-
bined with growing data demand that increases our energy 
requirements, could increase our energy costs beyond our 
current expectations

• Failure to successfully deliver on our contractual commitments, 
whether due to security events, operational challenges or other 
reasons, may result in financial penalties and loss of revenues

The failure to evolve practices to effectively monitor and control 
fraudulent activities could result in financial loss and brand degradation

As a public company with a range of desirable and valuable products 
and services and approximately 50,000 employees, fraud requires 
a disciplined program covering governance, exposure identification 
and assessment, prevention, detection and reporting that considers 
corruption, misappropriation of assets and intentional manipulation 
of financial statements by employees and/or external parties. Fraud 
events can result in financial loss and brand degradation. 

Specific examples relevant to us include:

• Subscription fraud on accounts established with a false identity 

or paid with a stolen credit card

• Network usage fraud such as call/sell operations using our 

wireline or wireless networks

• Copyright theft and other forms of unauthorized use that under-
mine the exclusivity of Bell Media’s content offerings and could 
potentially divert users to unlicensed or otherwise illegitimate 
platforms, thus impacting our ability to derive distribution and 
advertising revenues

• TV distributors including Bell TV are subject to ongoing efforts 

to steal their services through compromise or circumvention of 
signal security systems, causing revenue loss

102 BCE Inc. 

  2015 ANNUAL REPORT

MD&A9   BUSINESS RISKSLitigation and legal obligations
Legal proceedings, changes in applicable laws and the failure to 
proactively address our legal and regulatory obligations could have 
an adverse effect on our business and financial performance

We become involved in various legal proceedings as part of our 
business. Plaintiffs within Canada are able to launch and obtain 
certification of class actions on behalf of a large group of people with 
increasing ease, and Canadian provincial securities laws facilitate the 
introduction in Canada of class action lawsuits by secondary market 
investors against public companies for alleged misrepresentations in 
public disclosure documents and oral statements. Changes in laws or 
regulations, or in how they are interpreted, and the adoption of new 
laws or regulations, as well as pending or future litigation, including 
an increase in certified class actions which, by their nature, could 
result in sizeable damage awards and costs relating to litigation, could 
have an adverse effect on our business and financial performance.

Health and environmental concerns
Health concerns about radiofrequency emissions from wireless 
communication devices, as well as epidemics and other health risks, 
could have an adverse effect on our business

Many studies have been performed or are ongoing to assess whether 
wireless phones, networks and towers pose a potential health 
risk. While some studies suggest links to certain conditions, others 
conclude there is no established causation between mobile phone 
usage and adverse health effects. ISED is responsible for approving 
radiofrequency equipment and performing compliance assessments 
and has chosen Health Canada’s Safety Code 6, which sets the limits 
for safe exposure to radiofrequency emissions at home or at work, 
as its exposure standard. This code also outlines safety requirements 
for the installation and operation of devices that emit radiofrequency 
fields such as mobile phones, Wi-Fi technologies and base station 
antennas. ISED has made compliance to Safety Code 6 mandatory 
for all proponents and operators of radio installations.

Our business is heavily dependent on radiofrequency technologies, 
which could present significant challenges to our business and 
financial performance, such as the following:

• We face current and potential lawsuits relating to alleged 

adverse health effects on customers, as well as to our marketing 
and disclosure practices in connection therewith, and the likely 
outcome of such lawsuits is unpredictable and may change 
over time

Examples of legal and regulatory obligations that we must comply 
with include those resulting from:

• As discussed in more detail in section 8, Regulatory environment, 

decisions, policies and other initiatives of the CRTC, ISED, the 
Competition Bureau and other governmental agencies, as well as 
laws of a regulatory nature

• Consumer protection laws

• Tax legislation

• Corporate and securities legislation

• IFRS requirements

• Environmental protection laws

• Payment card industry standards for the protection against 

customer credit card infractions

For a description of the principal legal proceedings involving us, 
please see the section entitled Legal Proceedings contained in the 
BCE 2015 AIF.

• Changes in scientific evidence and/or public perceptions 

could lead to additional government regulations and costs for 
retrofitting infrastructure and handsets to achieve compliance

• Public concerns could result in a slower deployment of, or in our 
inability to deploy, infrastructure necessary to maintain and/or 
expand our wireless network as required by market evolution

In addition, epidemics, pandemics and other health risks could 
also occur, which could adversely affect our ability to maintain 
operational networks and provide services to our customers. Any 
of these events could have an adverse effect on our business and 
financial performance.

Climate change and other environmental concerns could have an adverse 
effect on our business

Global climate change could exacerbate certain of the threats facing 
our business, including the frequency and severity of weather-related 
events referred to in Operational performance  –  Our operations and 
business continuity depend on how well we protect, test, maintain 
and replace our networks, IT systems, equipment and other facilities 
in this section 9. Several areas of our operations further raise 
environmental considerations, such as fuel storage, greenhouse gas 
emissions, disposal of hazardous residual materials, and recovery and 
recycling of end-of-life electronic products we sell or lease. Failure 
to recognize and adequately respond to changing governmental 
and public expectations on environmental matters could result in 
fines, missed opportunities, additional regulatory scrutiny or harm 
our brand and reputation.

BCE Inc. 

  2015 ANNUAL REPORT

103

9  BUSINESS RISKSMD&A10  Financial measures, accounting 

policies and controls

10.1  Our accounting policies

This section discusses key estimates and assumptions that management has made and how they affect the amounts reported in the 
financial statements and notes. It also describes key changes in accounting standards and our accounting policies, and how they affect our 
financial statements.

We have prepared our consolidated financial statements using IFRS. Other significant accounting policies, not involving the same level of 
measurement uncertainty as those discussed in this section, are nevertheless important to an understanding of our financial statements. See 
Note 2 to BCE’s 2015 consolidated financial statements for more information about the accounting principles we use to prepare our consolidated 
financial statements.

Critical accounting estimates and key judgments
When preparing financial statements, management makes estimates 
and judgments relating to:

• reported amounts of revenues and expenses

• reported amounts of assets and liabilities

• disclosure of contingent assets and liabilities

We base our estimates on a number of factors, including historical 
experience, current events and actions that the company may 
undertake in the future, and other assumptions that we believe are 
reasonable under the circumstances. By their nature, these estimates 
and judgments are subject to measurement uncertainty and actual 
results could differ.

We consider the estimates and judgments described in this section 
to be an important part of understanding our financial statements 
because they require management to make assumptions about 
matters that were highly uncertain at the time the estimate and 
judgment were made, and changes to these estimates and judgments 
could have a material impact on our financial statements and 
our segments.

Our senior management has reviewed the development and selection 
of the critical accounting estimates and judgments described in this 
section with the Audit Committee of the BCE Board.

Any sensitivity analysis included in this section should be used with 
caution as the changes are hypothetical and the impact of changes 
in each key assumption may not be linear.

Our more significant estimates and judgments are described below.

ESTIMATES
USEFUL LIVES OF PROPERTY, PLANT AND EQUIPMENT 
AND FINITE-LIFE INTANGIBLE ASSETS
We review our estimates of the useful lives of property, plant and 
equipment and finite-life intangible assets on an annual basis and 
adjust depreciation or amortization on a prospective basis, if needed.

Property, plant and equipment represent a significant proportion 
of our total assets. Changes in technology or our intended use of 
these assets, as well as changes in business prospects or economic 
and industry factors, may cause the estimated useful lives of these 
assets to change.

The estimated useful lives of property, plant and equipment and 
finite-life intangible assets are determined by internal asset life 

104 BCE Inc. 

  2015 ANNUAL REPORT

studies, which take into account actual and expected future usage, 
physical wear and tear, replacement history and assumptions about 
technology evolution. When factors indicate that assets’ useful lives 
are different from the prior assessment, we depreciate or amortize 
the  remaining  carrying  value  prospectively  over  the  adjusted 
estimated useful lives.

Change in accounting estimate
In 2014, as part of our ongoing annual review of property, plant and 
equipment and finite-life intangible assets, and to better reflect their 
useful lives, we increased the lives of certain IT software assets from 
five years to seven years and reduced the lives of certain network 
assets, including our CDMA network. The changes have been applied 
prospectively effective July 1, 2014 and did not have a significant 
impact on our financial statements.

POST-EMPLOYMENT BENEFIT PLANS
The amounts reported in the financial statements relating to DB 
pension plans and OPEBs are determined using actuarial calculations 
that are based on several assumptions.

Our actuaries perform a valuation at least every three years to 
determine the actuarial present value of the accrued DB pension plan 
and OPEB obligations. The actuarial valuation uses management’s 
assumptions for, among other things, the discount rate, life expect-
ancy, the rate of compensation increase, trends in healthcare costs 
and expected average remaining years of service of employees.

While we believe that these assumptions are reasonable, differences 
in actual results or changes in assumptions could materially affect 
post-employment benefit obligations and future net post-employment 
benefit plans cost.

We account for differences between actual and expected results 
in benefit obligations and plan performance in OCI, which are then 
recognized immediately in the deficit.

The most significant assumptions used to calculate the net post-em-
ployment benefit plans cost are the discount rate and life expectancy.

A discount rate is used to determine the present value of the future 
cash flows that we expect will be needed to settle post-employment 
benefit obligations.

The discount rate is based on the yield on long-term, high-quality 
corporate fixed income investments, with maturities matching the 
estimated cash flows of the post-employment benefit plans. Life 

MD&A10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSexpectancy is based on publicly available Canadian mortality tables 
and is adjusted for the company’s specific experience.

A lower discount rate and a higher life expectancy result in a higher 
net  post-employment  benefit  obligation  and  a  higher  current 
service cost.

Sensitivity analysis
The following table shows a sensitivity analysis of key assumptions used to measure the net post-employment benefit obligations and the 
net post-employment benefit plans cost for our DB pension plans and OPEB plans.

Discount rate

Mortality rate

IMPACT ON NET POST-EMPLOYMENT
BENEFIT PLANS COST FOR 2015 –
INCREASE (DECREASE)

IMPACT ON POST-EMPLOYMENT BENEFIT
OBLIGATIONS AT DECEMBER 31, 2015 –
INCREASE (DECREASE)

CHANGE IN
ASSUMPTION

INCREASE IN
ASSUMPTION

DECREASE IN
ASSUMPTION

INCREASE IN
ASSUMPTION

DECREASE IN
ASSUMPTION

1%

25%

(148)

(66)

112

70

(2,783)

(1,386)

3,178

1,477

IMPAIRMENT OF NON-FINANCIAL ASSETS
Goodwill and indefinite-life intangible assets are tested for impairment 
annually or when there is an indication that the asset may be impaired. 
Property, plant and equipment and finite-life intangible assets are 
tested for impairment if events or changes in circumstances, assessed 
at each reporting period, indicate that their carrying amount may 
not be recoverable. For the purpose of impairment testing, assets 
other than goodwill are grouped at the lowest level for which there 
are separately identifiable cash inflows.

Impairment losses are recognized and measured as the excess of 
the carrying value of the assets over their recoverable amount. An 
asset’s recoverable amount is the higher of its fair value less costs 
of disposal and its value in use. Previously recognized impairment 
losses, other than those attributable to goodwill, are reviewed for 
possible reversal at each reporting date and, if the asset’s recoverable 
amount has increased, all or a portion of the impairment is reversed.

We make a number of estimates when calculating recoverable 
amounts using discounted future cash flows or other valuation 
methods to test for impairment. These estimates include the assumed 
growth rates for future cash flows, the number of years used in the 
cash flow model, and the discount rate. When impairment charges 
occur they are recorded in Other (expense) income.

In 2015, we recorded an impairment charge of $49 million, of which 
$38 million was allocated to indefinite-life intangible assets, $9 million 
to finite-life intangible assets and $2 million to property, plant and 
equipment. The impairment charge related mainly to our music cash 
generating unit (CGU) within our Bell Media segment and resulted 
from revenue and profitability declines from lower viewership and 
higher TV content costs. The charge was determined by comparing 
the carrying value of the CGU to its fair value less costs of disposal.
We estimated the fair value of the CGU using both discounted cash 
flows and market-based valuation models which include five-year 
cash  flow  projections  from  business  plans  reviewed  by  senior 
management for the period of January 1, 2016 to December 31, 2020, 
using a discount rate of 9.0% and a perpetuity growth rate of nil, 
as well as market multiple data from public companies and market 
transactions. The carrying value of our music CGU was $171 million 
at December 31, 2015.

In  2014,  we  recorded  an  impairment  charge  of  $105 million,  of 
which $67 million was allocated to property, plant and equipment 
and $38 million to indefinite-life intangible assets. The impairment 
charge related mainly to our Conventional TV CGU within our Bell 
Media segment and resulted from a softness in the overall Canadian 
TV advertising market and higher TV content costs. The charge was 
determined by comparing the carrying value of the CGU to its fair 
value less costs of disposal, based on five-year expected future 

discounted cash flows from business plans reviewed by senior 
management for the period of January 1, 2015 to December 31, 2019 
using a discount rate of 9.5% and a perpetuity growth rate of nil. 
The carrying value of our conventional TV CGU was $327 million at 
December 31, 2014.

Goodwill impairment testing
We perform an annual test for goodwill impairment in the fourth 
quarter for each of our CGUs or groups of CGUs to which goodwill 
is allocated and whenever there is an indication that goodwill might 
be impaired.

A CGU is the smallest identifiable group of assets that generates 
cash inflows that are independent of the cash inflows from other 
assets or groups of assets.

We identify any potential impairment by comparing the carrying 
value of a CGU or groups of CGUs to its recoverable amount. The 
recoverable amount of a CGU or groups of CGUs is the higher of its 
fair value less costs of disposal and its value in use. Fair value less 
costs of disposal is based on estimates of discounted future cash 
flows or other valuation methods. Cash flows are projected based 
on past experience, actual operating results and business plans. 
When the recoverable amount of a CGU or groups of CGUs is less 
than its carrying value, the recoverable amount is determined for 
its identifiable assets and liabilities. The excess of the recoverable 
amount of the CGU or groups of CGUs over the total of the amounts 
assigned to its assets and liabilities is the recoverable amount 
of goodwill.

An impairment charge is deducted from earnings for any excess 
of the carrying value of goodwill over its recoverable amount. For 
purposes of impairment testing of goodwill, BCE’s CGUs or groups of 
CGUs correspond to our reporting segments as disclosed in Note 4 
to BCE’s 2015 consolidated financial statements.

Any significant change in each of the estimates used could have a 
material impact on the calculation of the recoverable amount and 
resulting impairment charge. As a result, we are unable to reasonably 
quantify the changes in our overall financial performance if we had 
used different assumptions.

We cannot predict whether an event that triggers impairment will 
occur, when it will occur or how it will affect the asset values we 
have reported.

For  the  Bell  Media  group  of  CGUs,  a  decrease  of  (0.3%)  in  the 
perpetuity growth rate or an increase of 0.2% in the discount rate, 
would have resulted in its recoverable amount being equal to its 
carrying value.

There were no goodwill impairment charges in 2015 or 2014.

BCE Inc. 

  2015 ANNUAL REPORT

105

10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSMD&ADEFERRED TAXES
Deferred tax assets and liabilities are calculated at the tax rates 
that are expected to apply when the asset or liability is recovered or 
settled. Both our current and deferred tax assets and liabilities are 
calculated using tax rates that have been enacted or substantively 
enacted at the reporting date.

Deferred taxes are provided on temporary differences arising from 
investments in subsidiaries, joint arrangements and associates, 
except where we control the timing of the reversal of the temporary 
difference and it is probable that the temporary difference will not 
reverse in the foreseeable future.

The amount of deferred tax assets is estimated with consideration 
given to the timing, sources and amounts of future taxable income.

FAIR VALUE OF FINANCIAL INSTRUMENTS
Certain financial instruments, such as investments in equity securities 
accounted for as AFS, derivative financial instruments and certain 
elements of borrowings, are carried in the statements of financial 
position at fair value, with changes in fair value reflected in the 
income statements and the statements of comprehensive income. Fair 
values are estimated by reference to published price quotations or 
by using other valuation techniques that may include inputs that are 
not based on observable market data, such as discounted cash flows.

CONTINGENCIES
We become involved in various litigation matters as a part of our 
business. Pending litigations represent a potential cost to our business. 
We estimate the amount of the loss by analyzing potential outcomes 
and assuming various litigation and settlement strategies, based on 
information that is available at the time.

If the final resolution of a legal or regulatory matter results in a 
judgment against us or requires us to pay a large settlement, it 
could have a material adverse effect on our consolidated financial 
statements in the period in which the judgment or settlement occurs. 
Any accrual would be charged to earnings and included in Trade 
payables and other liabilities or Other non-current liabilities. Any 
payment as a result of a judgment or cash settlement would be 
deducted from cash from operating activities.

ONEROUS CONTRACTS
A provision for onerous contracts is recognized when the unavoidable 
costs  of  meeting  our  obligations  under  a  contract  exceed  the 
expected benefits to be received from a contract. The provision is 
measured at the present value of the lower of the expected cost of 
terminating the contract and the expected net cost of completing 
the contract.

JUDGMENTS
POST-EMPLOYMENT BENEFIT PLANS
The determination of the discount rate used to value our post-
employment benefit obligations requires judgement. The rate is 
set by reference to market yields of high quality corporate fixed 
income investments at the beginning of each fiscal year. Significant 
judgement is required when setting the criteria for fixed income 
investments to be included in the population from which the yield 
curve is derived. The most significant criteria considered for the 
selection of investments include the size of the issue and credit 
quality, along with the identification of outliers, which are excluded.

INCOME TAXES
The calculation of income taxes requires judgment in interpreting 
tax rules and regulations. There are transactions and calculations 
for which the ultimate tax determination is uncertain. Our tax filings 
are also subject to audits, the outcome of which could change the 
amount of current and deferred tax assets and liabilities. Management 
believes that it has sufficient amounts accrued for outstanding tax 
matters based on information that currently is available.

Management judgment is used to determine the amounts of deferred 
tax assets and liabilities and future tax liabilities to be recognized. 
In particular, judgment is required when assessing the timing of the 
reversal of temporary differences to which future income tax rates 
are applied.

MULTIPLE ELEMENT ARRANGEMENTS
Determining the amount of revenue to be recognized for multiple 
element arrangements requires judgment to establish the separately 
identifiable components and the allocation of the total price between 
those components.

CASH GENERATING UNITS
The determination of CGUs or groups of CGUs for the purpose of 
annual impairment testing requires judgment.

CONTINGENCIES
We accrue a potential loss if we believe a loss is probable and an 
outflow of resources is likely and can be reasonably estimated, 
based on information that is available at the time. Any accrual would 
be charged to earnings and included in Trade payables and other 
liabilities or Other non-current liabilities. Any cash settlement would 
be deducted from cash from operating activities. We estimate the 
amount of a loss by analyzing potential outcomes and assuming 
various litigation and settlement strategies.

The determination of whether a loss is probable from litigation and 
whether an outflow of resources is likely requires judgment.

Future changes to accounting standards
The following new or amended standards issued by the IASB have an effective date after December 31, 2015 and have not yet been adopted by BCE.

STANDARD

DESCRIPTION

IMPACT

Amendments 
to International 
Accounting Standard 
(IAS) 16  –  Property, 
Plant and Equipment 
and IAS 38  –   
Intangible Assets

Clarifies that a revenue-based approach to calculate 
depreciation and amortization generally is not 
appropriate as it does not reflect the consumption of 
the economic benefits embodied in the related asset.

The amendments to IAS 16 and IAS 38 are 
not expected to have a significant impact 
on our financial statements.

EFFECTIVE DATE

Annual periods 
beginning on or 
after January 1, 
2016, applied 
prospectively.

106 BCE Inc. 

  2015 ANNUAL REPORT

MD&A10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSSTANDARD

DESCRIPTION

IMPACT

The amendments to IFRS 11 are not expected 
to have a significant impact on our financial 
statements.

We are currently evaluating the impact 
of the amendments to IAS 7 on our 
financial statements.

IFRS 15 will principally affect the timing of 
revenue recognition and how we classify 
revenues as between product and service, 
how we account for costs to obtain a 
contract and contract fulfilment costs.

Under multiple element arrangements, 
although the total revenue recognized 
during the term of a contract will be largely 
unaffected, the revenue allocated to a 
delivered item will no longer be limited to 
the non-contingent amount, which may 
accelerate the recognition of revenue 
ahead of the associated cash inflows. This 
would result in a change in the upfront 
classification of revenues to an asset on 
the balance sheet which would be realized 
over the term of the contract.

Although we have made progress in our 
implementation of IFRS 15, it is not yet 
possible to make a reliable estimate of the 
impact of the new standard on our financial 
statements as we are required to imple-
ment significant changes to our systems 
and processes across the organization in 
order to collect the new data requirements, 
as well as compile historical comparatives. 
It is expected that the changes will be most 
pronounced in our Bell Wireless segment.

We are currently evaluating the impact of 
IFRS 9 on our financial statements.

We are currently evaluating the impact of 
IFRS 16 on our financial statements.

Amendments to 
IFRS 11  –   
Joint Arrangements

Amendments to 
IAS 7  –  Statement 
of Cash Flows

IFRS 15  –  Revenue 
from Contracts 
with Customers

IFRS 9  –   
Financial Instruments

IFRS 16  –  Leases

Provides guidance on the accounting for acquisitions 
of interests in joint operations in which the activity 
constitutes a business, as defined in IFRS 3  –  Business 
Combinations. The amended standard requires the 
acquirer to apply all of the principles on accounting 
for business combinations in IFRS 3 and other IFRSs 
except for any principles that conflict with IFRS 11.

Requires enhanced disclosures about changes in 
liabilities arising from financing activities, including 
changes from financing cash flows, changes arising 
from obtaining or losing control of subsidiaries or 
other businesses, the effect of changes in foreign 
exchange rates and changes in fair values.

Establishes principles to record revenues from 
contracts for the sale of goods or services, unless 
the contracts are in the scope of IAS 17  –  Leases or 
other IFRSs. Under IFRS 15, revenue is recognized at 
an amount that reflects the expected consideration 
receivable in exchange for transferring goods 
or services to a customer, applying the following 
five steps:
1. 
 Identify the contract with a customer
2.   Identify the performance obligations in 

the contract

3.   Determine the transaction price
4.   Allocate the transaction price to the performance 

obligations in the contract

5.   Recognize revenue when (or as) the entity satisfies 

a performance obligation

The new standard also provides guidance relating 
to contract costs and for the measurement and 
recognition of gains and losses on the sale of certain 
non-financial assets such as property and equipment. 
Additional disclosures will also be required under the 
new standard.

Sets out the requirements for recognizing and meas-
uring financial assets, financial liabilities and some 
contracts to buy and sell non-financial items. IFRS 9 
replaces IAS 39  –  Financial Instruments: Recognition 
and Measurement. The new standard establishes 
a single classification and measurement approach 
for financial assets that reflects the business model 
in which they are managed and their cash flow 
characteristics. It also provides guidance on an 
entity’s own credit risk relating to financial liabilities 
and has modified the hedge accounting model to 
better link the economics of risk management with its 
accounting treatment. Additional disclosures will also 
be required under the new standard.

Eliminates the distinction between operating and 
finance leases for lessees, requiring instead that 
leases be capitalized by recognizing the present value 
of the lease payments and showing them either as 
lease assets (right-of-use assets) or together with 
property, plant and equipment. If lease payments 
are made over time, an entity recognizes a financial 
liability representing its obligation to make future 
lease payments. A depreciation charge for the lease 
asset is recorded within operating costs and an 
interest expense on the lease liability is recorded 
within finance costs.

IFRS 16 does not require a lessee to recognize assets 
and liabilities for short-term leases and leases of 
low-value assets, nor does it substantially change 
lease accounting for lessors.

EFFECTIVE DATE

Annual periods 
beginning on or 
after January 1, 
2016, applied 
prospectively.

Annual periods 
beginning on or 
after January 1, 
2017, applied 
prospectively.

Annual periods 
beginning on or 
after January 1, 
2018, using either 
a full retrospective 
approach for all 
periods presented 
in the period of 
adoption or a 
modified retro-
spective approach.

Annual periods 
beginning on or 
after January 1, 
2018, with early 
adoption permitted.

Annual periods 
beginning on or 
after January 1, 
2019, using either 
a full retrospective 
approach for all 
periods presented 
in the period of 
adoption or a 
modified retro-
spective approach, 
with early adoption 
permitted if an 
entity has adopted 
IFRS 15.

BCE Inc. 

  2015 ANNUAL REPORT

107

10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSMD&A10.2  Non-GAAP financial measures  

and key performance indicators (KPIs)

This section describes the non-GAAP financial measures and KPIs we use in this MD&A to explain our financial results. It also provides 
reconciliations of the non-GAAP financial measures to the most comparable IFRS financial measures.

Adjusted EBITDA and adjusted EBITDA margin
The terms adjusted EBITDA and adjusted EBITDA margin do not have 
any standardized meaning under IFRS. Therefore, they are unlikely 
to be comparable to similar measures presented by other issuers.

We define adjusted EBITDA as operating revenues less operating costs, 
as shown in BCE’s consolidated income statements. Adjusted EBITDA 
for BCE’s segments is the same as segment profit as reported in Note 4 
to BCE’s 2015 consolidated financial statements. We define adjusted 
EBITDA margin as adjusted EBITDA divided by operating revenues.

We use adjusted EBITDA and adjusted EBITDA margin to evaluate 
the performance of our businesses as they reflect their ongoing 
profitability. We believe that certain investors and analysts use 
adjusted EBITDA to measure a company’s ability to service debt and 
to meet other payment obligations or as a common measurement to 
value companies in the telecommunications industry. We believe that 
certain investors and analysts also use adjusted EBITDA and adjusted 
EBITDA margin to evaluate the performance of our businesses. 
Adjusted EBITDA is also one component in the determination of 
short-term incentive compensation for all management employees.

Adjusted EBITDA and adjusted EBITDA margin have no directly comparable IFRS financial measure. Alternatively, the following table provides 
a reconciliation of net earnings to adjusted EBITDA.

Net earnings

Severance, acquisition and other costs

Depreciation

Amortization

Finance costs

Interest expense

Interest on post-employment benefit obligations

Other expense (income)

Income taxes

Adjusted EBITDA

BCE Operating revenues

Adjusted EBITDA margin

2015

2,730

446

2,890

530

909

110

12

924

8,551

21,514

2014

2,718

216

2,880

572

929

101

(42)

929

8,303

21,042

39.7%

39.5%

We use adjusted net earnings and adjusted EPS, and we believe 
that certain investors and analysts use these measures, among 
other ones, to assess the performance of our businesses without the 
effects of severance, acquisition and other costs, net (gains) losses 
on investments, and early debt redemption costs, net of tax and NCI. 
We exclude these items because they affect the comparability of our 
financial results and could potentially distort the analysis of trends 
in business performance. Excluding these items does not imply they 
are non-recurring.

Adjusted net earnings and adjusted EPS
The terms adjusted net earnings and adjusted EPS do not have any 
standardized meaning under IFRS. Therefore, they are unlikely to be 
comparable to similar measures presented by other issuers.

We define adjusted net earnings as net earnings attributable to 
common shareholders before severance, acquisition and other costs, 
net (gains) losses on investments, and early debt redemption costs. We 
define adjusted EPS as adjusted net earnings per BCE common share.

108 BCE Inc. 

  2015 ANNUAL REPORT

MD&A10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSThe most comparable IFRS financial measures are net earnings attributable to common shareholders and EPS. The following table is a 
reconciliation of net earnings attributable to common shareholders and EPS to adjusted net earnings on a consolidated basis and per BCE 
common share (adjusted EPS), respectively.

Net earnings attributable to common shareholders

Severance, acquisition and other costs

Net (gains) losses on investments

Early debt redemption costs

Adjusted net earnings

2015

2014

TOTAL

2,526

327

(21)

13

2,845

PER SHARE

2.98

0.38

(0.02)

0.02

3.36

TOTAL

2,363

148

(8)

21

2,524

PER SHARE

2.98

0.18

(0.01)

0.03

3.18

Free cash flow and free cash flow per share
The terms free cash flow and free cash flow per share do not have 
any standardized meaning under IFRS. Therefore, they are unlikely 
to be comparable to similar measures presented by other issuers.

pension  funding,  plus  dividends  received  from  Bell  Aliant,  less 
capital expenditures, preferred share dividends, dividends paid by 
subsidiaries to NCI and Bell Aliant free cash flow.

As of November 1, 2014, BCE’s free cash flow includes 100% of Bell 
Aliant’s free cash flow rather than cash dividends received from 
Bell Aliant. We define free cash flow as cash flows from operating 
activities, excluding acquisition and other costs paid (which include 
significant litigation costs) and voluntary pension funding, less 
capital expenditures, preferred share dividends and dividends paid 
by subsidiaries to NCI.

Prior to November 1, 2014, free cash flow was defined as cash 
flows from operating activities, excluding acquisition and other 
costs paid (which include significant litigation costs) and voluntary 

We define free cash flow per share as free cash flow divided by the 
average number of common shares outstanding.

We consider free cash flow and free cash flow per share to be 
important indicators of the financial strength and performance of 
our businesses because they show how much cash is available to 
pay dividends, repay debt and reinvest in our company.

We believe that certain investors and analysts use free cash flow to 
value a business and its underlying assets. We believe that certain 
investors and analysts also use free cash flow and free cash flow 
per share to evaluate the financial strength and performance of 
our businesses.

The most comparable IFRS financial measure is cash flows from operating activities. The following table is a reconciliation of cash flows from 
operating activities to free cash flow on a consolidated basis.

Cash flows from operating activities

Bell Aliant dividends to BCE

Capital expenditures

Cash dividends paid on preferred shares

Cash dividends paid by subsidiaries to non-controlling interest

Acquisition and other costs paid

Voluntary defined benefit pension plan contribution

Bell Aliant free cash flow

Free cash flow

Average number of common shares outstanding (millions)

Free cash flow per share

2015

6,274

–

(3,626)

(150)

(41)

292

250

–

2,999

847.1

3.54

2014

6,241

95

(3,717)

(134)

(145)

131

350

(77)

2,744

793.7

3.46

BCE Inc. 

  2015 ANNUAL REPORT

109

10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSMD&ANet debt
The term net debt does not have any standardized meaning under 
IFRS. Therefore, it is unlikely to be comparable to similar measures 
presented by other issuers.

We define net debt as debt due within one year plus long-term 
debt and 50% of preferred shares, less cash and cash equivalents, 
as shown in BCE’s consolidated statement of financial position. We 
include 50% of outstanding preferred shares in our net debt as it 
is consistent with the treatment by certain credit rating agencies.

We consider net debt to be an important indicator of the company’s 
financial leverage because it represents the amount of debt that 
is not covered by available cash and cash equivalents. We believe 
that certain investors and analysts use net debt to determine a 
company’s financial leverage. Net debt has no directly comparable 
IFRS financial measure, but rather is calculated using several asset 
and liability categories from the statements of financial position, as 
shown in the following table.

Debt due within one year

Long-term debt

50% of outstanding preferred shares

Cash and cash equivalents

Net debt

2015

4,895

15,390

2,002

(613)

21,674

2014

3,743

16,355

2,002

(566)

21,534

Net debt leverage ratio
The net debt leverage ratio does not have any standardized meaning under IFRS. Therefore, it is unlikely to be comparable to similar 
measures presented by other issuers. We use, and believe that certain investors and analysts use, the net debt leverage ratio as a measure 
of financial leverage.

The net debt leverage ratio represents net debt divided by adjusted EBITDA.

Adjusted EBITDA to net interest expense ratio
The ratio of adjusted EBITDA to net interest expense does not have 
any standardized meaning under IFRS. Therefore, it is unlikely to be 
comparable to similar measures presented by other issuers. We use, 
and believe that certain investors and analysts use, the adjusted 
EBITDA to net interest expense ratio as a measure of financial health 
of the company.

The adjusted EBITDA to net interest expense ratio represents adjusted 
EBITDA  divided  by  net  interest  expense.  Net  interest  expense 
represents net interest expense as shown in our statements of cash 
flows, plus 50% of declared preferred share dividends as shown in 
our income statements.

KPIs
In addition to the non-GAAP financial measures previously described, we use a number of KPIs to measure the success of our strategic 
imperatives. These KPIs are not accounting measures and may not be comparable to similar measures presented by other issuers.

KPI

DEFINITION

Capital intensity

Capital expenditures divided by operating revenues.

ARPU

Churn

COA

Average revenue per user or subscriber represents the measurement of certain service revenues divided by the 
average subscriber base for the specified period.

Churn is the rate at which existing subscribers cancel their services, expressed as a percentage. Churn is calculated 
as the number of subscribers disconnected divided by the average subscriber base. It is a measure of monthly 
customer turnover.

COA is also referred to as subscriber acquisition costs. COA represents the total cost associated with acquiring a 
customer and includes costs such as hardware discounts, marketing and distribution costs. This measure is expressed 
per gross activation during the period.

Dividend payout ratio

Dividends paid on common shares divided by free cash flow.

110 BCE Inc. 

  2015 ANNUAL REPORT

MD&A10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLS10.3 Effectiveness of internal controls

Disclosure controls and procedures
Our disclosure controls and procedures are designed to provide 
reasonable assurance that information required to be disclosed by 
us in reports filed or submitted under Canadian and U.S. securities 
laws is recorded, processed, summarized and reported within the 
time periods specified under those laws, and include controls and 
procedures that are designed to ensure that the information is 
accumulated and communicated to management, including BCE’s 
President and CEO and Executive Vice-President and CFO, to allow 
timely decisions regarding required disclosure.

As at December 31, 2015, management evaluated, under the super-
vision of and with the participation of the CEO and the CFO, the 
effectiveness of our disclosure controls and procedures, as defined 
in Rule 13a-15(e) under the U.S. Securities Exchange Act of 1934, as 
amended, and under National Instrument 52-109  –  Certification of 
Disclosure in Issuers’ Annual and Interim Filings.

Based on that evaluation, the CEO and CFO concluded that our disclo-
sure controls and procedures were effective as at December 31, 2015.

Internal control over financial reporting
Management is responsible for establishing and maintaining adequate 
internal control over financial reporting, as defined in Rule 13a-15(f) 
under the U.S. Securities Exchange Act of 1934, as amended, and 
under National Instrument 52-109. Our internal control over financial 
reporting is a process designed under the supervision of the CEO 
and CFO to provide reasonable assurance regarding the reliability 
of financial reporting and the preparation of financial statements 
for external purposes in accordance with IFRS. However, because of 
its inherent limitations, internal control over financial reporting may 
not prevent or detect misstatements on a timely basis.

Management evaluated, under the supervision of and with the 
participation of the CEO and the CFO, the effectiveness of our internal 
control over financial reporting as at December 31, 2015, based on the 
criteria established in the Internal Control  –  Integrated Framework 
(2013) issued by the Committee of Sponsoring Organizations of the 
Treadway Commission (COSO).

Based on that evaluation, the CEO and CFO concluded that our internal 
control over financial reporting was effective as at December 31, 2015.

There have been no changes during the year ended December 31, 2015 
in our internal control over financial reporting that have materially 
affected, or are reasonably likely to materially affect, our internal 
control over financial reporting.

BCE Inc. 

  2015 ANNUAL REPORT

111

10  FINANCIAL MEASURES,  ACCOUNTING POLICIES AND CONTROLSMD&AReports on 
internal control

Management’s report on internal control over financial reporting
The management of BCE Inc. (BCE) is responsible for establishing and 
maintaining adequate internal control over financial reporting. Our 
internal control over financial reporting is a process designed under 
the supervision of the President and Chief Executive Officer and the 
Executive Vice-President and Chief Financial Officer of BCE to provide 
reasonable assurance regarding the reliability of financial reporting 
and the preparation of financial statements for external purposes in 
accordance with International Financial Reporting Standards (IFRS) 
as issued by the International Accounting Standards Board (IASB).

Based on that evaluation, the President and Chief Executive Officer 
and the Executive Vice-President and Chief Financial Officer con-
cluded that our internal control over financial reporting was effective 
as at December 31, 2015. There were no material weaknesses that 
have been identified by BCE’s management in internal control over 
financial reporting as at December 31, 2015.

Our internal control over financial reporting as at December 31, 2015 
has been audited by Deloitte LLP, Independent Registered Public 
Accounting  Firm,  who  also  audited  our  consolidated  financial 
statements for the year ended December 31, 2015. Deloitte LLP issued 
an unqualified opinion on the effectiveness of our internal control 
over financial reporting as at December 31, 2015.

(signed) George A. Cope
President and Chief Executive Officer

(signed) Glen LeBlanc
Executive Vice-President and Chief Financial Officer

(signed) Thierry Chaumont
Senior Vice-President and Controller

March 3, 2016

Due to its inherent limitations, internal control over financial reporting 
may not prevent or detect misstatements on a timely basis. Also, 
projections of any evaluation of the effectiveness of internal control 
over financial reporting to future periods are subject to the risk 
that the controls may become inadequate because of changes in 
conditions, or that the degree of compliance with the policies or 
procedures may deteriorate.

Management evaluated, under the supervision of and with the 
participation of the President and Chief Executive Officer and 
the  Executive  Vice-President  and  Chief  Financial  Officer,  the 
effectiveness of our internal control over financial reporting as 
at December 31, 2015, based on the criteria established in Internal 
Control  –  Integrated Framework (2013) issued by the Committee 
of Sponsoring Organizations of the Treadway Commission (COSO).

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Report of independent registered public accounting firm
To the Board of Directors and Shareholders of BCE Inc.

We have audited the internal control over financial reporting of BCE Inc. 
and subsidiaries (the “Company”) as of December 31, 2015, based on 
the criteria established in Internal Control – Integrated Framework 
(2013) issued by the Committee of Sponsoring Organizations of the 
Treadway Commission. The Company’s management is responsible 
for maintaining effective internal control over financial reporting 
and for its assessment of the effectiveness of internal control over 
financial reporting, included in the accompanying Management Report 
on Internal Control over Financial Reporting. Our responsibility is to 
express an opinion on the Company’s internal control over financial 
reporting based on our audit.

We conducted our audit in accordance with the standards of the 
Public Company Accounting Oversight Board (United States). Those 
standards require that we plan and perform the audit to obtain 
reasonable assurance about whether effective internal control 
over financial reporting was maintained in all material respects. 
Our audit included obtaining an understanding of internal control 
over financial reporting, assessing the risk that a material weakness 
exists, testing and evaluating the design and operating effectiveness 
of internal control based on the assessed risk, and performing such 
other procedures as we considered necessary in the circumstances. 
We believe that our audit provides a reasonable basis for our opinion.

A company’s internal control over financial reporting is a process 
designed by, or under the supervision of, the company’s principal 
executive and principal financial officers, or persons performing 
similar functions, and effected by the company’s board of directors, 
management, and other personnel to provide reasonable assurance 
regarding the reliability of financial reporting and the preparation 
of financial statements for external purposes in accordance with 
International  Financial  Reporting  Standards  as  issued  by  the 
International Accounting Standards Board. A company’s internal 
control over financial reporting includes those policies and procedures 
that (1) pertain to the maintenance of records that, in reasonable detail, 
accurately and fairly reflect the transactions and dispositions of the 
assets of the company; (2) provide reasonable assurance that trans-
actions are recorded as necessary to permit preparation of financial 
statements in accordance with International Financial Reporting 
Standards as issued by the International Accounting Standards Board, 
and that receipts and expenditures of the company are being made 
only in accordance with authorizations of management and directors 
of the company; and (3) provide reasonable assurance regarding 
prevention or timely detection of unauthorized acquisition, use, or 
disposition of the company’s assets that could have a material effect 
on the financial statements.

Because of the inherent limitations of internal control over financial 
reporting, including the possibility of collusion or improper manage-
ment override of controls, material misstatements due to error or 
fraud may not be prevented or detected on a timely basis. Also, 
projections of any evaluation of the effectiveness of the internal 
control over financial reporting to future periods are subject to the 
risk that the controls may become inadequate because of changes 
in conditions, or that the degree of compliance with the policies or 
procedures may deteriorate.

In our opinion, the Company maintained, in all material respects, 
effective internal control over financial reporting as of December 31, 
2015, based on the criteria established in Internal Control – Integrated 
Framework (2013)  issued  by  the  Committee  of  Sponsoring 
Organizations of the Treadway Commission.

We have also audited, in accordance with Canadian generally 
accepted auditing standards and the standards of the Public Company 
Accounting  Oversight  Board  (United  States),  the  consolidated 
financial statements as of and for the year ended December 31, 2015 
of the Company and our report dated March 3, 2016 expressed an 
unmodified/unqualified opinion on those financial statements.

/s/ Deloitte LLP [1]

Montréal, Canada 
March 3, 2016

(1)  CPA auditor, CA, public accountancy permit No. A104630

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113

 
 
 
The board of directors has appointed an Audit Committee, which 
is  made  up  of  unrelated  and  independent  directors.  The  Audit 
Committee’s responsibilities include reviewing the financial  statements 
and other information in this annual report, and recommending them 
to the board of directors for approval. You will find a description of 
the Audit Committee’s other responsibilities on page 158 of this annual 
report. The internal auditors and the shareholders’ auditors have free 
and independent access to the Audit Committee.

(signed) George A. Cope
President and Chief Executive Officer

(signed) Glen LeBlanc
Executive Vice-President and Chief Financial Officer

(signed) Thierry Chaumont
Senior Vice-President and Controller

March 3, 2016

Consolidated 
financial statements

Management’s responsibility for financial reporting
These financial statements form the basis for all of the financial 
information that appears in this annual report.

The financial statements and all of the information in this annual 
report are the responsibility of the management of BCE Inc. (BCE) 
and have been reviewed and approved by the board of  directors. 
The board of directors is responsible for ensuring that  management 
fulfills  its   financial  reporting  responsibilities.  Deloitte  LLP, 
Independent Registered Public Accounting Firm, have audited the 
financial statements.

Management has prepared the financial statements according to 
International Financial Reporting Standards (IFRS) as issued by the 
International Accounting Standards Board. Under these principles, 
management has made certain estimates and assumptions that are 
reflected in the financial statements and notes. Management believes 
that these financial statements fairly present BCE’s consolidated 
financial position, results of operations and cash flows.

Management has a system of internal controls designed to provide 
reasonable assurance that the financial statements are accurate and 
complete in all material respects. This is supported by an internal 
audit group that reports to the Audit Committee, and includes 
communication with employees about policies for ethical business 
conduct. Management believes that the internal controls provide 
reasonable assurance that our financial records are reliable and 
form a proper basis for preparing the financial statements, and that 
our assets are properly accounted for and safeguarded.

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BCE Inc. 

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Report of independent registered public accounting firm
To the Board of Directors and Shareholders of BCE Inc.

OPINION

We have audited the accompanying consolidated financial statements 
of BCE Inc. and its subsidiaries (the “Company”), which comprise the 
consolidated statements of financial position as at December 31, 2015 
and December 31, 2014, and the consolidated income statements, 
consolidated statements of comprehensive income, consolidated 
statements of changes in equity, and consolidated statements of 
cash flows for the years then ended, and a summary of significant 
accounting policies and other explanatory information.

MANAGEMENT’S RESPONSIBILITY FOR THE 
CONSOLIDATED FINANCIAL STATEMENTS

Management is responsible for the preparation and fair  presentation 
of these consolidated financial statements in accordance with 
International  Financial  Reporting  Standards  as  issued  by  the 
International Accounting Standards Board, and for such internal 
control as management determines is necessary to enable the 
preparation of consolidated financial statements that are free from 
material misstatement, whether due to fraud or error.

AUDITOR’S RESPONSIBILITY

Our responsibility is to express an opinion on these consolidated 
financial statements based on our audits. We conducted our audits 
in accordance with Canadian generally accepted auditing standards 
and the standards of the Public Company Accounting Oversight Board 
(United States). Those standards require that we comply with ethical 
requirements and plan and perform the audit to obtain reasonable 
assurance about whether the consolidated financial statements are 
free from material misstatement.

An  audit  involves  performing  procedures  to  obtain  audit 
 evidence about the amounts and disclosures in the consolidated 
financial   statements.  The  procedures  selected  depend  on  the 
auditor’s  judgment, including the assessment of the risks of material 
 misstatement of the consolidated financial statements, whether 
due to fraud or error. In making those risk assessments, the auditor 
considers internal control relevant to the entity’s preparation and 
fair presentation of the consolidated financial statements in order to 
design audit procedures that are appropriate in the circumstances. 
An audit also includes evaluating the appropriateness of accounting 
policies used and the reasonableness of accounting estimates made 
by management, as well as evaluating the overall presentation of 
the consolidated financial statements.

We believe that the audit evidence we have obtained in our audits 
is sufficient and appropriate to provide a basis for our audit opinion.

In our opinion, the consolidated financial statements present fairly, 
in all material respects, the financial position of BCE Inc. and its 
subsidiaries as at December 31, 2015 and December 31, 2014, and their 
financial performance and their cash flows for the years then ended 
in accordance with International Financial Reporting Standards as 
issued by the International Accounting Standards Board.

OTHER MATTER

We have also audited, in accordance with the standards of the Public 
Company Accounting Oversight Board (United States), the Company’s 
internal control over financial reporting as of December 31, 2015, based 
on the criteria established in Internal Control – Integrated Framework 
(2013) issued by the Committee of Sponsoring Organizations of 
the Treadway Commission and our report dated March 3, 2016 
expressed an unqualified opinion on the Company’s internal control 
over financial reporting.

/s/ Deloitte LLP [1]

Montréal, Canada  
March 3, 2016

(1)  CPA auditor, CA, public accountancy permit No. A104630

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BCE Inc. 

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115

 
 
Consolidated income statements

FOR THE YEAR ENDED DECEMBER 31
(IN MILLIONS OF CANADIAN DOLLARS, EXCEPT SHARE AMOUNTS)

Operating revenues

Operating costs

Severance, acquisition and other costs

Depreciation 

Amortization

Finance costs

Interest expense

Interest on post-employment benefit obligations

Other (expense) income

Income taxes

Net earnings 

Net earnings attributable to:

Common shareholders 

Preferred shareholders

Non-controlling interest

Net earnings

Net earnings per common share

Basic

Diluted

NOTE

4

4, 5

4, 6

4, 13

4, 14

7

21

8

9

29

10

10

Average number of common shares outstanding – basic (millions)

Consolidated statements of comprehensive income

2015

 21,514 

(12,963)

(446)

(2,890)

(530)

(909)

(110)

(12)

(924)

2014

 21,042 

(12,739)

(216)

(2,880)

(572)

(929)

(101)

42 

(929)

 2,730 

 2,718 

 2,526 

 152 

 52 

 2,730 

 2.98 

 2.98 

 847.1 

 2,363 

 137 

 218 

 2,718 

2.98 

 2.97 

 793.7 

FOR THE YEAR ENDED DECEMBER 31
(IN MILLIONS OF CANADIAN DOLLARS)

Net earnings

Other comprehensive income (loss), net of income taxes 

Items that will be subsequently reclassified to net earnings

Net change in value of available-for-sale (AFS) financial assets, net of income taxes 

of nil for 2015 and 2014

Net change in value of derivatives designated as cash flow hedges, net of income taxes 

of ($2) million and ($13) million for 2015 and 2014, respectively

Items that will not be reclassified to net earnings

Actuarial gains (losses) on post-employment benefit plans, net of income taxes 

of ($161) million and $253 million for 2015 and 2014, respectively

Other comprehensive income (loss)

Total comprehensive income

Total comprehensive income attributable to:

Common shareholders 

Preferred shareholders

Non-controlling interest

Total comprehensive income

116 BCE Inc. 

  2015 ANNUAL REPORT

NOTE

2015

 2,730 

2014

 2,718 

 23 

 1 

 429 

 453 

 3,183 

 2,977 

 152 

 54 

 3,183 

 58 

 34 

 (685)

 (593)

 2,125 

 1,862 

 137 

 126 

 2,125 

21

29

CONSOLIDATED FINANCIAL STATEMENTSConsolidated statements of financial position

(IN MILLIONS OF CANADIAN DOLLARS)

NOTE

DECEMBER 31, 2015

DECEMBER 31, 2014

ASSETS

Current assets

Cash

Cash equivalents

Trade and other receivables

Inventory

Prepaid expenses

Other current assets

Total current assets

Non-current assets

Property, plant and equipment

Intangible assets

Deferred tax assets

Investments in associates and joint ventures

Other non-current assets

Goodwill

Total non-current assets

Total assets

LIABILITIES

Current liabilities

Trade payables and other liabilities

Interest payable

Dividends payable

Current tax liabilities

Debt due within one year

Total current liabilities

Non-current liabilities

Long-term debt

Deferred tax liabilities

Post-employment benefit obligations

Other non-current liabilities

Total non-current liabilities

Total liabilities

Commitments and contingencies

EQUITY

Equity attributable to BCE shareholders

Preferred shares

Common shares

Contributed surplus

Accumulated other comprehensive income

Deficit

Total equity attributable to BCE shareholders

Non-controlling interest

Total equity

Total liabilities and equity

11

12

13

14

9

3, 15

16

17

18

19

20

9

21

22

27

24, 25

24, 25

24, 25

24

24, 29

100

513

3,009

416

393

377

4,808

21,630

11,176

89

1,119

794

8,377

43,185

47,993

4,287

148

576

86

4,895

9,992

142

424

3,069

333

379

201

4,548

21,327

10,224

162

776

875

8,385

41,749

46,297

4,398

145

534

269

3,743

9,089

15,390

16,355

1,824

2,038

1,420

20,672

30,664

4,004

18,100

1,150

119

(6,350)

17,023

306

17,329

47,993

1,321

2,772

1,521

21,969

31,058

4,004

16,717

1,141

97

(7,013)

14,946

293

15,239

46,297

BCE Inc. 

  2015 ANNUAL REPORT

117

CONSOLIDATED FINANCIAL STATEMENTSConsolidated statements of changes in equity

FOR THE YEAR ENDED DECEMBER 31, 2015
(IN MILLIONS OF CANADIAN DOLLARS)

NOTE

PREFERRED 
SHARES

COMMON 
SHARES

ATTRIBUTABLE TO BCE SHAREHOLDERS

ACCUMU-
LATED 
OTHER
 COMPRE-
HENSIVE 
INCOME 

CONTRI-
BUTED 
SURPLUS

Balance at January 1, 2015

4,004

16,717

1,141

Net earnings

Other comprehensive income

Total comprehensive income

Common shares issued under employee 

stock option plan

Common shares issued under employee 

savings plan

Other share-based compensation

Dividends declared on BCE common 

and preferred shares

Dividends declared by subsidiaries 

to non-controlling interest

Common shares issued under bought 

deal offering

Common shares issued for 

the acquisition of Glentel Inc.

25

25

25

3, 25

–

–

–

–

–

–

–

–

–

–

–

–

–

96

128

–

–

–

863

296

–

–

–

(7)

–

16

–

–

–

–

97

–

22

22

–

–

–

–

–

–

–

DEFICIT

TOTAL

NON-
CONTROL-
LING 
INTEREST

TOTAL 
EQUITY

(7,013)

14,946

293

15,239

2,678

2,678

429

451

3,107

3,129

–

–

(53)

89

128

(37)

(2,365)

(2,365)

52

2

54

–

–

–

–

2,730

453

3,183

89

128

(37)

(2,365)

–

–

(41)

(41)

(26)

837

–

296

–

–

837

296

Balance at December 31, 2015

4,004

18,100

1,150

119

(6,350)

17,023

306

17,329

FOR THE YEAR ENDED DECEMBER 31, 2014
(IN MILLIONS OF CANADIAN DOLLARS)

NOTE

PREFERRED 
SHARES

COMMON 
SHARES

ATTRIBUTABLE TO BCE SHAREHOLDERS

ACCUMU-
LATED 
OTHER
 COMPRE-
HENSIVE 
INCOME 
(LOSS)

CONTRI-
BUTED 
SURPLUS

Balance at January 1, 2014

3,395

13,629

2,615

Net earnings

Other comprehensive (loss) income

Total comprehensive income

Common shares issued under employee 

stock option plan

Common shares issued under employee 

savings plan

Other share-based compensation

Dividends declared on BCE common 

and preferred shares

Dividends declared by subsidiaries 

to non-controlling interest

Privatization of Bell Aliant

Privatization transaction costs

Other

25

25

24, 25

24

–

–

–

–

–

–

–

–

–

–

–

53

107

–

–

–

–

–

–

(4)

–

29

–

–

609

2,928

(1,499)

(7)

(2,143)

–

–

–

–

–

–

–

–

(35)

–

14

–

90

90

–

–

–

–

–

DEFICIT

TOTAL

NON-
CONTROL-
LING 
INTEREST

TOTAL 
EQUITY

(4,642)

15,011

1,239

16,250

2,500

2,500

(591)

(501)

1,909

1,999

218

(92)

126

2,718

(593)

2,125

–

–

(4)

49

107

25

(2,098)

(2,098)

–

–

(112)

(35)

–

–

–

7

–

(145)

(877)

(5)

(52)

49

107

32

(2,098)

(145)

(989)

(40)

(52)

Balance at December 31, 2014

4,004

16,717

1,141

97

(7,013)

14,946

293

15,239

118

BCE Inc. 

  2015 ANNUAL REPORT

CONSOLIDATED FINANCIAL STATEMENTSConsolidated statements of cash flows

FOR THE YEAR ENDED DECEMBER 31 
(IN MILLIONS OF CANADIAN DOLLARS)

Cash flows from operating activities

Net earnings

Adjustments to reconcile net earnings to cash flows from operating activities

NOTE

2015

2014

2,730

2,718

Severance, acquisition and other costs

Depreciation and amortization

Post-employment benefit plans cost

Net interest expense

Gains on investments

Income taxes

Contributions to post-employment benefit plans

Payments under other post-employment benefit plans

Severance and other costs paid

Interest paid

Income taxes paid (net of refunds)

Acquisition and other costs paid

Net change in operating assets and liabilities

Cash flows from operating activities

Cash flows used in investing activities

Capital expenditures

Business acquisitions

Business dispositions

Acquisition of spectrum licences

Other investing activities

Cash flows used in investing activities

Cash flows used in financing activities

Increase in notes payable

Issue of long-term debt

Repayment of long-term debt

Privatization of Bell Aliant

Issue of common shares

Common shares issuance cost

Repurchase of shares for settlement of share-based payments

Cash dividends paid on common shares

Cash dividends paid on preferred shares

Cash dividends paid by subsidiaries to non-controlling interest

Other financing activities

Cash flows used in financing activities

Net decrease in cash

Cash at beginning of year

Cash at end of year

Net increase in cash equivalents

Cash equivalents at beginning of year

Cash equivalents at end of year

6

13, 14

21

8

9

21

21

4

3

3

14

20

20

24

25

25

26

446

3,420

391

900

(72)

924

(566)

(75)

(190)

(911)

(672)

(292)

241

216

3,452

377

921

(10)

929

(683)

(73)

(190)

(907)

(743)

(131)

365

6,274

6,241

(3,626)

(3,717)

(311)

409

(535)

(51)

(18)

720

(566)

11

(4,114)

(3,570)

76

1,498

(2,084)

–

952

(35)

(138)

(2,169)

(150)

(41)

(22)

(2,113)

(42)

142

100

89

424

513

469

1,428

(1,113)

(989)

49

–

(83)

(1,893)

(134)

(145)

(29)

(2,440)

(78)

220

142

309

115

424

BCE Inc. 

  2015 ANNUAL REPORT

119

CONSOLIDATED FINANCIAL STATEMENTSNotes to consolidated financial statements

We, us, our, BCE and the company mean, as the context may require, either BCE Inc. or, collectively, BCE Inc., its subsidiaries, joint arrangements 
and associates. Bell Aliant means, as the context may require, until December 31, 2014, either Bell Aliant Inc. or, collectively, Bell Aliant Inc., its 
subsidiaries and associates, or after December 31, 2014 and up to, and including, June 30, 2015, either Bell Aliant Regional Communications Inc. 
or, collectively, Bell Aliant Regional Communications Inc., its subsidiaries and associates.

Note 1  Corporate information

BCE is incorporated and domiciled in Canada. BCE’s head office is 
located at 1, Carrefour Alexander-Graham-Bell, Verdun, Québec, 
Canada. BCE is a telecommunications and media company providing 
wireless, wireline, Internet and television (TV) services to residential, 
business  and  wholesale  customers  in  Canada.  Our  Bell  Media 

segment provides conventional, specialty and pay TV, digital media 
and  radio  broadcasting  services  to  customers  across  Canada 
and out-of-home advertising services. The consolidated financial 
statements (financial statements) were approved by BCE’s board of 
directors on March 3, 2016.

Note 2  Significant accounting policies

a) Basis of presentation
The  financial  statements  were  prepared  in  accordance  with 
International Financial Reporting Standards (IFRS), as issued by 
the International Accounting Standards Board (IASB). The financial 
statements have been prepared on a historical cost basis, except 
for certain financial instruments that are measured at fair value as 
described in our accounting policies.

b) Basis of consolidation
We consolidate the financial statements of all of our subsidiaries. 
Subsidiaries are entities we control, where control is achieved when 
the company is exposed or has the right to variable returns from its 
involvement with the investee and has the current ability to direct the 
activities of the investee that significantly affect the investee’s returns.

The results of subsidiaries acquired during the year are consolidated 
from the date of acquisition and the results of subsidiaries sold 
during the year are deconsolidated from the date of disposal. Where 

c) Revenue recognition
We recognize revenues from the sale of products or the rendering 
of services when they are earned; specifically when all the following 
conditions are met:

• the significant risks and rewards of ownership are transferred 

to customers and we retain neither continuing managerial 
involvement nor effective control

• there is clear evidence that an arrangement exists

• the amount of revenues and related costs can be 

measured reliably

• it is probable that the economic benefits associated 

with the transaction will flow to the company

All amounts are in millions of Canadian dollars, except where noted.

FUNCTIONAL CURRENCY

The financial statements are presented in Canadian dollars, the 
company’s functional currency.

necessary, adjustments are made to the financial statements of 
acquired subsidiaries to conform their accounting policies to ours. 
All intercompany transactions, balances, income and expenses are 
eliminated on consolidation.

Changes in BCE’s ownership interest in a subsidiary that do not result 
in a change of control are accounted for as equity transactions, 
with no effect on net earnings or on other comprehensive income.

In particular, we recognize:

• fees for local, long distance and wireless services 

when we provide the services

• other fees, such as network access fees, licence fees, 

hosting fees, maintenance fees and standby fees over 
the term of the contract

• subscriber revenues when customers receive the service

• revenues from the sale of equipment when the equipment is 

delivered and accepted by customers

• revenues on long-term contracts as services are provided, 

equipment is delivered and accepted, and contract milestones 
are met

• advertising revenue, net of agency commissions, when adver-
tisements are aired on radio or TV, posted on our website or 
appear on the company’s advertising panels and street furniture

120 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSWe measure revenues at the fair value of the arrangement con-
sideration. We record payments we receive in advance, including 
upfront non-refundable payments, as deferred revenues until we 
provide the service or deliver the product to customers. Deferred 
revenues are presented in Trade payables and other liabilities or 
in Other non-current liabilities on the consolidated statements of 
financial position (statements of financial position).

customers on a stand-alone basis, we separately account for each 
product or service according to the methods previously described. 
The total price to the customer is allocated to each product or service 
based on its relative fair value. When an amount allocated to a 
delivered item is contingent upon the delivery of additional items or 
meeting specified performance conditions, the amount allocated to 
that delivered item is limited to the non-contingent amount.

Revenues are reduced for customer rebates and allowances and 
exclude sales and other taxes we collect from our customers.

We expense subscriber acquisition costs when the related services 
are activated.

MULTIPLE ELEMENT ARRANGEMENTS

We enter into arrangements that may include the sale of a number of 
products and services together, primarily to our wireless and business 
customers. When two or more products or services have value to our 

If the conditions to account for each product or service separately 
are not met, we recognize revenues proportionately over the term 
of the sale agreement.

SUBCONTRACTED SERVICES

We may enter into arrangements with subcontractors and others who 
provide services to our customers. When we act as the principal in 
these arrangements, we recognize revenues based on the amounts 
billed to our customers. Otherwise, we recognize the net amount 
that we retain as revenues.

d) Share-based payments
Our share-based payment arrangements include stock options, 
restricted share units and performance share units (RSUs/PSUs), 
deferred share units (DSUs), an employee savings plan (ESP) and a 
deferred share plan (DSP).

STOCK OPTIONS

We use a fair value-based method to measure the cost of our 
employee stock options, based on the number of stock options 
that are expected to vest. Compensation expense is adjusted for 
subsequent changes in management’s estimate of the number of 
stock options that are expected to vest.

We credit contributed surplus for stock option expense recognized 
over the vesting period. When stock options are exercised, we credit 
share capital for the amount received and the amounts previously 
credited to contributed surplus.

RSUs/PSUs

For each RSU/PSU granted, we recognize compensation expense 
in operating costs on the consolidated income statements (income 
statements) equal to the market value of a BCE common share at the 
date of grant and based on the number of RSUs/PSUs expected to vest, 
recognized over the term of the vesting period, with a corresponding 
credit to contributed surplus. Additional RSUs/PSUs are issued to 
reflect dividends declared on the common shares.

Compensation expense is adjusted for subsequent changes in 
management’s  estimate  of  the  number  of  RSUs/PSUs  that  are 
expected to vest. The effect of these changes is recognized in 
the period of the change. Upon settlement of the RSUs/PSUs, any 
difference between the cost of shares purchased on the open market 
and the amount credited to contributed surplus is reflected in the 
deficit. Vested RSUs/PSUs are settled in BCE common shares, DSUs 
or a combination thereof.

DSUs

If compensation is elected to be taken in DSUs, we issue DSUs equal 
to the fair value of the services received. Additional DSUs are issued 
to reflect dividends declared on the common shares. DSUs are settled 
in BCE common shares purchased on the open market following the 
cessation of employment or when a director leaves the board. We 
credit contributed surplus for the fair value of DSUs at the issue date. 
Upon settlement of the DSUs, any difference between the cost of 
shares purchased on the open market and the amount credited to 
contributed surplus is reflected in the deficit.

ESP

We recognize our contributions to our ESP as compensation expense 
in operating costs on the income statements. Employer ESP contribu-
tions accrue over a two-year vesting period. We credit contributed 
surplus for the ESP expense recognized over the vesting period, 
based on management’s estimate of the accrued contributions 
that are expected to vest. Upon settlement of shares under the ESP, 
any difference between the cost of shares purchased on the open 
market and the amount credited to contributed surplus is reflected 
in the deficit.

DSP

For each deferred share granted under the DSP, we recognize 
compensation expense in operating costs on the income statements 
equal to the market value of a BCE common share and based on the 
number of deferred shares expected to vest, recognized over the 
term of the vesting period. Additional deferred shares are issued to 
reflect dividends declared on the common shares.

Compensation expense is adjusted for subsequent changes in the 
market value of BCE common shares and any change in manage-
ment’s estimate of the number of deferred shares that are expected 
to vest. The cumulative effect of any change in value is recognized in 
the period of the change. Participants have the option to receive either 
BCE common shares or a cash equivalent for each vested deferred 
share upon qualifying for payout under the terms of the grant.

BCE Inc. 

  2015 ANNUAL REPORT

121

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSe) Income and other taxes
Current and deferred income tax expense is recognized in the income 
statements, except to the extent that the expense relates to items 
recognized in other comprehensive income or directly in equity.

A current or non-current tax asset (liability) is the estimated tax 
receivable (payable) on taxable earnings for the current or past 
periods. We also record future tax liabilities, which are included in 
Other non-current liabilities in the statements of financial position.

calculated using tax rates that have been enacted or substantively 
enacted at the reporting date.

Deferred taxes are provided on temporary differences arising from 
investments in subsidiaries, joint arrangements and associates, 
except where we control the timing of the reversal of the temporary 
difference and it is probable that the temporary difference will not 
reverse in the foreseeable future.

We use the liability method to account for deferred tax assets and 
liabilities, which arise from:

Tax liabilities are, where permitted, offset against tax assets within 
the same taxable entity and tax jurisdiction.

• temporary differences between the carrying amount of assets 
and liabilities recognized in the statements of financial position 
and their corresponding tax bases

• the carryforward of unused tax losses and credits, to the extent 

they can be used in the future

Deferred tax assets and liabilities are calculated at the tax rates 
that are expected to apply when the asset or liability is recovered or 
settled. Both our current and deferred tax assets and liabilities are 

INVESTMENT TAX CREDITS (ITCs), OTHER 
TAX CREDITS AND GOVERNMENT GRANTS

We recognize ITCs, other tax credits and government grants given on 
eligible expenditures when it is reasonably assured that they will be 
realized. They are presented as part of Trade and other receivables 
when they are expected to be utilized in the next year. We use the 
cost reduction method to account for ITCs and government grants, 
under which the credits are applied against the expense or asset to 
which the ITC or government grant relates.

f) Cash equivalents
Cash equivalents are comprised of highly liquid investments with original maturities of three months or less from the date of purchase.

g) Securitization of trade receivables
Proceeds on the securitization of trade receivables are recognized as a collateralized borrowing as we do not transfer control and substantially 
all the risks and rewards of ownership to another entity.

h) Inventory
We measure inventory at the lower of cost and net realizable value. 
Inventory includes all costs to purchase, convert and bring the 
inventories to their present location and condition. We determine 
cost using specific identification for major equipment held for resale 

i) Property, plant and equipment 
We record property, plant and equipment at historical cost. Historical 
cost includes expenditures that are attributable directly to the 
acquisition or construction of the asset, including the purchase 
cost, and labour.

Borrowing costs are capitalized for qualifying assets if the time to 
build or develop is in excess of one year at a rate that is based on 
our weighted average interest rate on our outstanding long-term 
debt. Gains or losses on the sale or retirement of property, plant 
and equipment are recorded in Other (expense) income in the 
income statements.

LEASES

Leases of property, plant and equipment are recognized as finance 
leases when we obtain substantially all the risks and rewards of 
ownership of the underlying assets. At the inception of the lease, 
we record an asset, together with a corresponding long-term lease 
liability, at the lower of the fair value of the leased asset or the present 
value of the minimum future lease payments. If there is reasonable 

and the weighted average cost formula for all other inventory. 
We maintain inventory valuation reserves for inventory that is 
slow-moving or potentially obsolete, calculated using an inventory 
ageing analysis.

certainty that the lease transfers ownership of the asset to us by 
the end of the lease term, the asset is amortized over its useful life. 
Otherwise, the asset is amortized over the shorter of its useful life 
and the lease term. The long-term lease liability is measured at 
amortized cost using the effective interest method.

All other leases are classified as operating leases. Operating lease 
payments are expensed on a straight-line basis over the term of 
the lease.

ASSET RETIREMENT OBLIGATIONS

We initially measure and record asset retirement obligations at 
management’s best estimate using a present value methodology, 
adjusted subsequently for any changes in the timing or amount of 
the cash flows and changes in discount rates. We capitalize asset 
retirement costs as part of the related assets and amortize them into 
earnings over time. We also increase the asset retirement obligation 
and record a corresponding amount in interest expense to reflect 
the passage of time.

122 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSj) Intangible assets
FINITE-LIFE INTANGIBLE ASSETS

Finite-life intangible assets are carried at cost less accumulated 
amortization and accumulated impairment losses, if any.

SOFTWARE
We record internal-use software at historical cost. Cost includes 
expenditures that are attributable directly to the acquisition or 
development of the software, including the purchase cost, and labour.

Software development costs are capitalized when all the following 
conditions are met:

• technical feasibility can be demonstrated

• management has the intent and the ability to complete 

the asset for use or sale

• it is probable that economic benefits will be generated

• costs attributable to the asset can be measured reliably

CUSTOMER RELATIONSHIPS
Customer relationship assets are acquired through business com-
binations and are recorded at fair value at the date of acquisition.

PROGRAM AND FEATURE FILM RIGHTS
We account for program and feature film rights as intangible assets 
when these assets are acquired for the purpose of broadcasting. 
Program and feature film rights, which include producer advances 
and licence fees paid in advance of receipt of the program or film, 

k) Depreciation and amortization
We depreciate property, plant and equipment and amortize finite-life 
intangible assets on a straight-line basis over their estimated useful 
lives. We review our estimates of useful lives on an annual basis 
and adjust depreciation and amortization on a prospective basis, 
if needed. Land and assets under construction or development are 
not depreciated.

are stated at acquisition cost less accumulated amortization and 
accumulated impairment losses, if any. Programs and feature films 
under licence agreements are recorded as assets for rights acquired 
and Iiabilities for obligations incurred when:

• the company receives a broadcast master and the cost is known 

or reasonably determinable for new program and feature 
film licences

• the licence term commences for licence period extensions 

or syndicated programs

Programs and feature films are classified as non-current assets with 
related liabilities classified as current or non-current, based on the 
payment terms. Amortization of program and feature film rights is 
recorded in Operating costs in the income statements.

INDEFINITE-LIFE INTANGIBLE ASSETS

Brand assets, mainly comprised of the Bell and Bell Media brands, and 
broadcast licences are acquired through business combinations, and 
are recorded at fair value at the date of acquisition, less accumulated 
impairment losses, if any. Wireless spectrum licences are recorded 
at acquisition cost, including borrowing costs when the time to build 
or develop the related network is in excess of one year.

Currently there are no legal, regulatory, competitive or other factors 
that limit the useful lives of our brands or spectrum licences.

Property, plant and equipment

Network infrastructure and equipment

Buildings

Finite-life intangible assets

Software

Customer relationships

Program and feature film rights

ESTIMATED USEFUL LIFE

2 to 50 years

5 to 50 years

2 to 12 years

6 to 30 years

Up to 5 years

l) Investments in associates and joint arrangements
Our financial statements incorporate our share of the results of our 
associates and joint ventures using the equity method of accounting, 
except when the investment is classified as held for sale. Equity 
income from investments is recorded in Other (expense) income in 
the income statements.

Investments in associates and joint ventures are recognized initially 
at cost and adjusted thereafter to include the company’s share of 
income or loss and comprehensive income on an after-tax basis. 
Investments are reviewed for impairment at each reporting period 
by comparing their recoverable amount to their carrying amount.

We recognize our share of the assets, liabilities, revenues and 
expenses  of  joint  operations  in  accordance  with  the  related 
contractual agreements.

BCE Inc. 

  2015 ANNUAL REPORT

123

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSm) Business combinations and goodwill
Business combinations are accounted for using the acquisition 
method. The consideration transferred in a business combination 
is measured at fair value at the date of acquisition. Acquisition-
related transaction costs are expensed as incurred and recorded 
in Severance, acquisition and other costs in the income statements.

over the fair value of identifiable net assets acquired is recorded as 
Goodwill in the statements of financial position. If the fair value of 
identifiable net assets acquired exceeds the purchase consideration 
and any previously-held equity interest, the difference is recognized 
in earnings immediately as a bargain purchase gain.

Identifiable assets and liabilities, including intangible assets, of 
acquired businesses are recorded at their fair values at the date of 
acquisition. When we acquire control of a business, any previously-
held equity interest also is remeasured to fair value. The excess of 
the purchase consideration and any previously-held equity interest 

Changes  in  our  ownership  interest  in  subsidiaries  that  do  not 
result in a loss of control are accounted for as equity transactions. 
Any difference between the change in the carrying amount of 
non-controlling interest (NCI) and the consideration paid or received 
is attributed to owner’s equity.

n) Impairment of non-financial assets
Goodwill and indefinite-life intangible assets are tested for impairment 
annually or when there is an indication that the asset may be impaired. 
Property, plant and equipment and finite-life intangible assets are 
tested for impairment if events or changes in circumstances, assessed 
at each reporting period, indicate that their carrying amount may 
not be recoverable. For the purpose of impairment testing, assets 
other than goodwill are grouped at the lowest level for which there 
are separately identifiable cash inflows.

Impairment losses are recognized and measured as the excess of 
the carrying value of the assets over their recoverable amount. An 
asset’s recoverable amount is the higher of its fair value less costs 
of disposal and its value in use. Previously recognized impairment 
losses, other than those attributable to goodwill, are reviewed for 
possible reversal at each reporting date and, if the asset’s recoverable 
amount has increased, all or a portion of the impairment is reversed.

GOODWILL IMPAIRMENT TESTING

We perform an annual test for goodwill impairment in the fourth 
quarter for each of our cash generating units (CGUs) or groups 
of CGUs to which goodwill is allocated, and whenever there is an 
indication that goodwill might be impaired.

o) Financial instruments
TRADE AND OTHER RECEIVABLES

Trade and other receivables, which include trade receivables and 
other short-term receivables, are measured at amortized cost using 
the effective interest method, net of any allowance for doubtful 
accounts. An allowance for doubtful accounts is established based 
on individually significant exposures or on historical trends. Factors 
considered when establishing an allowance include current economic 
conditions, historical information and the reason for the delay in 
payment. Amounts considered uncollectible are written off.

AVAILABLE FOR SALE (AFS) FINANCIAL ASSETS

Our portfolio investments in equity securities are classified as AFS 
and are presented in our statements of financial position as Other 
non-current assets. They have been designated as such based on 
management’s intentions or because they are not classified in any 
other categories. These securities are recorded at fair value on the 
date of acquisition, including related transaction costs, and are 

124 BCE Inc. 

  2015 ANNUAL REPORT

A CGU is the smallest identifiable group of assets that generates 
cash inflows that are independent of the cash inflows from other 
assets or groups of assets.

We identify any potential impairment by comparing the carrying 
value of a CGU or group of CGUs to its recoverable amount. The 
recoverable amount of a CGU or group of CGUs is the higher of its 
fair value less costs of disposal and its value in use. Fair value less 
costs of disposal is based on estimates of discounted future cash 
flows or other valuation methods. Cash flows are projected based 
on past experience, actual operating results and business plans. 
When the recoverable amount of a CGU or group of CGUs is less 
than its carrying value, the recoverable amount is determined for 
its identifiable assets and liabilities. The excess of the recoverable 
amount of the CGU or group of CGUs over the total of the amounts 
assigned to its assets and liabilities is the recoverable amount 
of goodwill.

An impairment charge is deducted from earnings for any excess 
of the carrying value of goodwill over its recoverable amount. For 
purposes of impairment testing of goodwill, BCE’s CGUs or groups of 
CGUs correspond to our reporting segments as disclosed in Note 4, 
Segmented information.

adjusted to fair value at each reporting date. The corresponding 
unrealized gains and losses are recorded in other comprehensive 
income and are reclassified to Other (expense) income in the income 
statements when realized or when an impairment is determined.

OTHER FINANCIAL LIABILITIES

Other financial liabilities, which include trade payables and accruals, 
compensation  payable,  obligations  imposed  by  the  Canadian 
Radio-television and Telecommunications Commission (CRTC), interest 
payable and long-term debt, are recorded at amortized cost using 
the effective interest method.

COSTS OF ISSUING DEBT AND EQUITY

The cost of issuing debt is included as part of long-term debt and is 
accounted for at amortized cost using the effective interest method. 
The cost of issuing equity is reflected in the consolidated statements 
of changes in equity as a charge to the deficit.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSp) Derivative financial instruments
We use derivative financial instruments to manage interest rate risk, 
foreign currency risk and cash flow exposures related to share-based 
payment plans, capital expenditures, long-term debt instruments 
and purchase commitments. We do not use derivative financial 
instruments for speculative or trading purposes.

HEDGE ACCOUNTING

To qualify for hedge accounting, we document the relationship 
between the derivative and the related identified risk exposure, 
and our risk management objective and strategy. This includes 
associating each derivative to a specific asset or liability, a specific 
firm commitment or a specific anticipated transaction.

We assess the effectiveness of a derivative in managing an identified 
risk exposure when hedge accounting is initially applied, and on an 
ongoing basis thereafter. If a hedge becomes ineffective, we stop 
using hedge accounting.

FAIR VALUE HEDGES
Our fair value hedges consist of interest rate swaps used to manage 
the effect of changes in interest rates relating to fixed-rate long-term 
debt. These swaps involve exchanging interest payments without 
exchanging the notional amount on which the payments are based. 
We record the exchange of payments as an adjustment to interest 
expense on the hedged debt. We include the related net receivable 
or payable from counterparties in Other current assets or Trade 
payables and other liabilities for swaps due within one year and in 
Other non-current assets or Other non-current liabilities for swaps 
that have a maturity of more than one year. Changes in the fair value 
of these derivatives and the related long-term debt are recognized in 
Other (expense) income in the income statements and offset, unless 
a portion of the hedging relationship is ineffective.

q) Post-employment benefit plans
DEFINED BENEFIT (DB) AND OTHER 
POST-EMPLOYMENT BENEFIT (OPEB) PLANS

We maintain DB pension plans that provide pension benefits for 
certain employees. Benefits are based on the employee’s length of 
service and average rate of pay during the highest paid consecutive 
five years of service. Most employees are not required to contribute 
to the plans. Certain plans provide cost of living adjustments to help 
protect the income of retired employees against inflation.

We are responsible for adequately funding our DB pension plans. 
We make contributions to them based on various actuarial cost 
methods permitted by pension regulatory bodies. Contributions 
reflect actuarial assumptions about future investment returns, salary 
projections, future service and life expectancy.

We provide OPEBs to some of our employees, including:

• healthcare and life insurance benefits during retirement, 

which are being phased out over a ten-year period ending on 
December 31, 2016. We do not fund most of these OPEB plans.

• other benefits, including workers’ compensation and medical 
benefits to former or inactive employees, their beneficiaries 
and dependants, from the time their employment ends until their 
retirement starts, under certain circumstances

CASH FLOW HEDGES
Our cash flow hedges are used to mitigate foreign currency risk on 
certain long-term debt instruments and purchase commitments, 
as well as interest rate risk related to future debt issuances. We 
use foreign currency forward contracts to manage the exposure 
to anticipated transactions denominated in foreign currencies. 
Changes in the fair value of these derivatives are recognized in our 
consolidated statements of comprehensive income (statements of 
comprehensive income), except for any ineffective portion, which 
is recognized immediately in earnings. Realized gains and losses 
in Accumulated other comprehensive income are reclassified to 
the income statements in the same periods as the corresponding 
hedged items are recognized in earnings. Cash flow hedges that 
mature within one year are included in Other current assets or Trade 
payables and other liabilities, whereas hedges that have a maturity 
of more than one year are included in Other non-current assets or 
Other non-current liabilities.

We  use  cross  currency  basis  swaps  to  manage  our  U.S.  dollar 
borrowings under our unsecured committed term credit facility. 
Changes in the fair value of these derivatives and the related credit 
facility are recognized in Other (expense) income in the income 
statements and offset, unless a portion of the hedging relationship 
is ineffective.

DERIVATIVES USED AS ECONOMIC HEDGES

We use derivatives to manage cash flow exposures related to 
equity-settled share-based payment plans and capital expenditures, 
equity price risk related to a cash-settled share-based payment 
plan, and interest rate risk related to preferred share dividend rate 
resets. As these derivatives do not qualify for hedge accounting, the 
changes in their fair value are recorded in the income statements in 
Operating costs for derivatives used to hedge cash-settled share-
based payments and in Other (expense) income for other derivatives.

We accrue our obligations and related costs under post-employment 
benefit plans, net of the fair value of the benefit plan assets. Pension 
and OPEB costs are determined using:

• the projected unit credit method, prorated on years of service, 

which takes into account future pay levels

• a discount rate based on market interest rates of high-quality 

corporate fixed income investments with maturities that match 
the timing of benefits expected to be paid under the plans

• management’s best estimate of pay increases, retirement ages 
of employees, expected healthcare costs and life expectancy

We value post-employment benefit plan assets at fair value using 
current market values.

BCE Inc. 

  2015 ANNUAL REPORT

125

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSPost-employment benefit plans current service cost is included in 
Operating costs. Interest on our post-employment benefit obligations 
is  recognized  in  net  earnings  and  represents  the  accretion  of 
interest on the net obligations under the post-employment benefit 
plans. The interest rate is based on market conditions that existed 
at the beginning of the year. Actuarial gains and losses for all 
post-employment benefit plans are recorded in other comprehensive 
income  in  the  period  in  which  they  occur  and  are  recognized 
immediately in the deficit.

of the accrued DB pension plan and OPEB obligations. The most 
recent actuarial valuation of our significant pension plans was 
December 31, 2014.

DEFINED CONTRIBUTION (DC) PENSION PLANS

We maintain DC pension plans that provide certain employees with 
benefits. Under these plans, we are responsible for contributing a 
predetermined amount to an employee’s retirement savings, based 
on a percentage of the employee’s salary.

December 31 is the measurement date for our significant post-
employment benefit plans. Our actuaries perform a valuation at 
least every three years to determine the actuarial present value 

We recognize a post-employment benefit plans service cost for DC 
pension plans when the employee provides service to the company, 
essentially coinciding with our cash contributions.

Generally, new employees can participate only in the DC pension plans.

r) Provisions
Provisions are recognized when all the following conditions are met:

• the company has a present legal or constructive obligation 

based on past events

• it is probable that an outflow of economic resources will be 

required to settle the obligation

• the amount can be reasonably estimated

s) Estimates and key judgments
When preparing financial statements, management makes estimates 
and judgments relating to:

• reported amounts of revenues and expenses

• reported amounts of assets and liabilities

• disclosure of contingent assets and liabilities

We base our estimates on a number of factors, including historical 
experience, current events and actions that the company may 
undertake in the future, and other assumptions that we believe are 
reasonable under the circumstances. By their nature, these estimates 
and judgments are subject to measurement uncertainty and actual 
results could differ. Our more significant estimates and judgments 
are described below.

ESTIMATES
USEFUL LIVES OF PROPERTY, PLANT AND EQUIPMENT 
AND FINITE-LIFE INTANGIBLE ASSETS
Property, plant and equipment represent a significant proportion 
of our total assets. Changes in technology or our intended use of 
these assets, as well as changes in business prospects or economic 
and industry factors, may cause the estimated useful lives of these 
assets to change.

POST-EMPLOYMENT BENEFIT PLANS
The amounts reported in the financial statements relating to DB 
pension plans and OPEBs are determined using actuarial calculations 
that are based on several assumptions.

The actuarial valuation uses management’s assumptions for, among 
other things, the discount rate, life expectancy, the rate of compen-
sation increase, trends in healthcare costs and expected average 
remaining years of service of employees.

Provisions are measured at the present value of the estimated 
expenditures expected to settle the obligation, if the effect of the 
time value of money is material. The present value is determined 
using current market assessments of the discount rate and risks 
specific to the obligation. The obligation increases as a result of the 
passage of time, resulting in interest expense.

The  most  significant  assumptions  used  to  calculate  the  net 
post-employment benefit plans cost are the discount rate and 
life expectancy.

The discount rate is based on the yield on long-term, high-quality 
corporate fixed income investments, with maturities matching the 
estimated cash flows of the post-employment benefit plans. Life 
expectancy is based on publicly available Canadian mortality tables 
and is adjusted for the company’s specific experience.

IMPAIRMENT OF NON-FINANCIAL ASSETS
We make a number of estimates when calculating recoverable 
amounts using discounted future cash flows or other valuation 
methods to test for impairment. These estimates include the assumed 
growth rates for future cash flows, the number of years used in the 
cash flow model and the discount rate.

DEFERRED TAXES
The amount of deferred tax assets is estimated with consideration 
given to the timing, sources and amounts of future taxable income.

FAIR VALUE OF FINANCIAL INSTRUMENTS
Certain financial instruments, such as investments in equity securities, 
derivative financial instruments and certain elements of borrowings, 
are carried in the statements of financial position at fair value, with 
changes in fair value reflected in the income statements and the 
statements of comprehensive income. Fair values are estimated by 
reference to published price quotations or by using other valuation 
techniques that may include inputs that are not based on observable 
market data, such as discounted cash flows.

126 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSCONTINGENCIES
We become involved in various litigation matters as a part of our 
business. Pending litigations represent a potential cost to our business. 
We estimate the amount of a loss by analyzing potential outcomes 
and assuming various litigation and settlement strategies, based on 
information that is available at the time.

INCOME TAXES
The calculation of income taxes requires judgment in interpreting 
tax rules and regulations. There are transactions and calculations 
for which the ultimate tax determination is uncertain. Our tax filings 
are also subject to audits, the outcome of which could change the 
amount of current and deferred tax assets and liabilities.

ONEROUS CONTRACTS
A provision for onerous contracts is recognized when the unavoidable 
costs  of  meeting  our  obligations  under  a  contract  exceed  the 
expected benefits to be received from a contract. The provision is 
measured at the present value of the lower of the expected cost of 
terminating the contract and the expected net cost of completing 
the contract.

JUDGMENTS
POST-EMPLOYMENT BENEFIT PLANS
The determination of the discount rate used to value our post-
employment benefit obligations requires judgment. The rate is set 
by reference to market yields of high-quality corporate fixed income 
investments at the beginning of each fiscal year. Significant judgment 
is required when setting the criteria for fixed income investments 
to be included in the population from which the yield curve is 
derived. The most significant criteria considered for the selection 
of investments include the size of the issue and credit quality, along 
with the identification of outliers, which are excluded.

Management judgment is used to determine the amounts of deferred 
tax assets and liabilities and future tax liabilities to be recognized. 
In particular, judgment is required when assessing the timing of the 
reversal of temporary differences to which future income tax rates 
are applied.

MULTIPLE ELEMENT ARRANGEMENTS
Determining the amounts of revenue to be recognized for multiple 
element arrangements requires judgment to establish the separately 
identifiable components and the allocation of the total price between 
those components.

CASH GENERATING UNITS
The determination of CGUs or groups of CGUs for the purpose of 
annual impairment testing requires judgment.

CONTINGENCIES
The determination of whether a loss is probable from litigation and 
whether an outflow of resources is likely requires judgment.

t) Change in accounting estimate
In 2014, as part of our ongoing annual review of property, plant and 
equipment and finite-life intangible assets, and to better reflect their 
useful lives, we increased the lives of certain information technology 
(IT) software assets from five to seven years and reduced the lives of 

certain network assets, including our code division multiple access 
(CDMA) network. The changes have been applied prospectively 
effective July 1, 2014 and did not have a significant impact on our 
financial statements.

u) Future changes to accounting standards
The following new or amended standards issued by the IASB have an effective date after December 31, 2015 and have not yet been adopted 
by BCE.

STANDARD

DESCRIPTION

IMPACT

EFFECTIVE DATE

Amendments 
to International 
Accounting 
Standard (IAS) 16 –  
Property, Plant and 
Equipment and IAS 38 –  
Intangible Assets

Amendments to IFRS 11 –  
Joint Arrangements

Amendments to IAS 7 –  
Statement of 
Cash Flows

Clarifies that a revenue-based approach to calculate deprecia-
tion and amortization generally is not appropriate as it does not 
reflect the consumption of the economic benefits embodied in 
the related asset.

The amendments to IAS 16 
and IAS 38 are not expected 
to have a significant impact 
on our financial statements.

Annual periods 
beginning on or after 
January 1, 2016, applied 
prospectively.

Provides guidance on the accounting for acquisitions of interests 
in joint operations in which the activity constitutes a business, as 
defined in IFRS 3 – Business Combinations. The amended standard 
requires the acquirer to apply all of the principles on accounting 
for business combinations in IFRS 3 and other IFRSs except for 
any principles that conflict with IFRS 11.

Requires enhanced disclosures about changes in liabilities arising 
from financing activities, including changes from financing 
cash flows, changes arising from obtaining or losing control of 
subsidiaries or other businesses, the effect of changes in foreign 
exchange rates and changes in fair values.

The amendments to IFRS 11 are 
not expected to have a significant 
impact on our financial statements.

Annual periods 
beginning on or after 
January 1, 2016, applied 
prospectively.

We are currently evaluating the 
impact of the amendments to IAS 7 
on our financial statements.

Annual periods 
beginning on or after 
January 1, 2017, applied 
prospectively.

BCE Inc. 

  2015 ANNUAL REPORT

127

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSSTANDARD

DESCRIPTION

IMPACT

EFFECTIVE DATE

Annual periods beginning 
on or after January 1, 
2018, using either a full 
retrospective approach 
for all periods presented 
in the period of adoption 
or a modified retro-
spective approach.

Annual periods beginning 
on or after January 1, 
2018, with early adoption 
permitted.

Annual periods beginning 
on or after January 1, 
2019, using either a full 
retrospective approach 
for all periods presented 
in the period of adoption 
or a modified retro-
spective approach, with 
early adoption permitted 
if an entity has adopted 
IFRS 15.

IFRS 15 –  
Revenue from 
Contracts 
with Customers

Establishes principles to record revenues from contracts for 
the sale of goods or services, unless the contracts are in the 
scope of IAS 17 – Leases or other IFRSs. Under IFRS 15, revenue is 
recognized at an amount that reflects the expected considera-
tion receivable in exchange for transferring goods or services 
to a customer, applying the following five steps:

IFRS 15 will principally affect the 
timing of revenue recognition and 
how we classify revenues between 
product and service, how we account 
for costs to obtain a contract and 
contract fulfilment costs.

Under multiple element arrange-
ments, although the total revenue 
recognized during the term of a 
contract will be largely unaffected, 
the revenue allocated to a delivered 
item will no longer be limited to the 
non-contingent amount, which may 
accelerate the recognition of rev-
enue ahead of the associated cash 
inflows. This would result in a change 
in the upfront classification of 
revenues to an asset on the balance 
sheet, which would be realized over 
the term of the contract.

Although we have made progress 
in our implementation of IFRS 15, 
it is not yet possible to make a 
reliable estimate of the impact of 
the new standard on our financial 
statements, as we are required to 
implement significant changes to 
our systems and processes across 
the organization in order to collect 
the new data requirements, as well 
as compile historical comparatives. 
It is expected that the changes 
will be most pronounced in our 
Bell Wireless segment.

We are currently evaluating 
the impact of IFRS 9 on our 
financial statements.

We are currently evaluating 
the impact of IFRS 16 on our 
financial statements.

1.   Identify the contract with a customer

2.   Identify the performance obligations in the contract

3.   Determine the transaction price

4.   Allocate the transaction price to the performance 

obligations in the contract

5.   Recognize revenue when (or as) the entity satisfies 

a performance obligation

The new standard also provides guidance relating to contract 
costs and for the measurement and recognition of gains and 
losses on the sale of certain non-financial assets such as 
property and equipment. Additional disclosures will also be 
required under the new standard.

IFRS 9 –  
Financial Instruments

IFRS 16 – Leases

Sets out the requirements for recognizing and measuring 
financial assets, financial liabilities and some contracts to buy 
and sell non-financial items. IFRS 9 replaces IAS 39 – Financial 
Instruments: Recognition and Measurement. The new standard 
establishes a single classification and measurement approach 
for financial assets that reflects the business model in which they 
are managed and their cash flow characteristics. It also provides 
guidance on an entity’s own credit risk relating to financial 
liabilities and has modified the hedge accounting model to better 
link the economics of risk management with its accounting 
treatment. Additional disclosures will also be required under 
the new standard.

Eliminates the distinction between operating and finance leases 
for lessees, requiring instead that leases be capitalized by 
recognizing the present value of the lease payments and showing 
them either as lease assets (right-of-use assets) or together 
with property, plant and equipment. If lease payments are made 
over time, an entity recognizes a financial liability representing 
its obligation to make future lease payments. A depreciation 
charge for the lease asset is recorded within operating costs 
and an interest expense on the lease liability is recorded within 
finance costs.

IFRS 16 does not require a lessee to recognize assets and 
liabilities for short-term leases and leases of low-value assets, 
nor does it substantially change lease accounting for lessors.

128 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 3  Business acquisitions and dispositions

Glentel
On May 20, 2015, BCE completed the acquisition of all of Glentel Inc.’s 
(Glentel) issued and outstanding common shares for a total consider-
ation of $592 million, of which $296 million ($284 million, net of cash 
on hand) was paid in cash and the balance through the issuance of 
5,548,908 BCE common shares. Immediately following the closing of 
the acquisition, BCE repaid Glentel’s outstanding debt in the amount 
of approximately $112 million and contributed $53 million in exchange 
for additional Glentel common shares.

Subsequently, also on May 20, 2015 and further to an agreement 
dated  December 24,  2014,  BCE  divested  50%  of  its  ownership 
interest in Glentel to Rogers Communications Inc. for a total cash 

consideration of approximately $473 million ($407 million, net of 
divested cash and transaction costs). The resulting gain of $94 million 
is recorded in Other (expense) income. Our remaining investment in 
Glentel is $379 million and is recorded in Investments in associates 
and joint ventures.

Glentel  is  a  Canadian-based  dual-carrier,  multi-brand  mobile 
products distributor. The transaction is part of our strategy to 
accelerate wireless and improve customer service. BCE accounts for 
its investment in Glentel as a joint venture using the equity method.

National expansion of HBO and The Movie Network (TMN)
On November 19, 2015, BCE announced a transaction with Corus 
Entertainment Inc. (Corus) whereby Bell Media would pay Corus a 
total consideration of $211 million for Corus to waive its HBO content 
rights in Canada and wind down operations of its Movie Central and 
Encore Avenue pay TV services in Western and Northern Canada, 
thereby allowing Bell Media to become the sole operator of HBO 
Canada nationally across all platforms and to expand TMN into a 
national pay TV service. Bell Media paid a deposit of $21 million to 
Corus in 2015.

Subsequent to year end, Bell Media completed the final payment of 
$190 million, which will be recorded in our consolidated statements of 
cash flows in the first quarter of 2016. TMN was successfully launched 
nationally on March 1, 2016 and Movie Central and Encore Avenue’s 
operations ceased on the same day at which point the transaction 
was recorded in our consolidated statements of financial position. 
The transaction is part of our strategy to create, negotiate and 
deliver premium TV programming to Canadian consumers across 
more platforms on a national basis.

Sale of Astral radio stations and TV services
As  a  result  of  BCE’s  acquisition  of  Astral  Media Inc.  (Astral)  on 
July 5, 2013 and consistent with the CRTC’s Common Ownership 
Policy for radio, BCE was required to sell ten Bell Media and Astral 
English-language radio stations. BCE also was required to sell eleven 
Astral TV services in order to comply with conditions attached to the 
Competition Bureau and CRTC approvals.

In 2014, we completed the sale of the radio stations and TV services 
for total proceeds of $720 million.

Note 4  Segmented information

The accounting policies used in our segment reporting are the same 
as those we describe in Note 2, Significant accounting policies. 
Beginning January 1, 2015, our results are reported in three segments: 
Bell Wireless, Bell Wireline and Bell Media. Due to the privatization of 
Bell Aliant in 2014 as outlined in Note 24, Privatization of Bell Aliant, the 
results of our former Bell Aliant segment are included within our Bell 
Wireless and Bell Wireline segments, with prior periods reclassified 
for comparative purposes. Goodwill and indefinite life intangible 
assets of our former Bell Aliant segment are now primarily included 
in the Bell Wireline segment. Our segments reflect how we manage 
our business and how we classify our operations for planning and 
measuring performance. Accordingly, we operate and manage our 
segments as strategic business units organized by products and 
services. Segments negotiate sales with each other as if they were 
unrelated parties.

We measure the performance of each segment based on segment 
profit, which is equal to operating revenues less operating costs for 
the segment. We report severance, acquisition and other costs and 
depreciation and amortization by segment for external reporting 
purposes. Substantially all of our finance costs and other (expense) 
income are managed on a corporate basis and, accordingly, are not 
reflected in segment results.

Our operations and virtually all of our assets are located in Canada. 
Below is a description of our segments at December 31, 2015:

Our  Bell  Wireless  segment  provides  wireless  voice  and  data 
communication products and services to our residential, small 
and  medium-sized  business  and  large  enterprise  customers 
across Canada.

BCE Inc. 

  2015 ANNUAL REPORT

129

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSOur Bell Wireline segment provides data, including Internet access and 
IPTV, local telephone, long distance, as well as other communications 
services and products to our residential, small and medium-sized 
business  and  large  enterprise  customers  primarily  in  Ontario, 
Québec and the Atlantic provinces, while Satellite TV service and 
connectivity to business customers are available nationally across 

Canada. In addition, this segment includes our wholesale business, 
which buys and sells local telephone, long distance, data and other 
services from or to resellers and other carriers.

Our Bell Media segment provides conventional, specialty and pay TV, 
digital media, and radio broadcasting services to customers across 
Canada and out-of-home advertising services.

Segmented information

FOR THE YEAR ENDED DECEMBER 31, 2015

NOTE

BELL WIRELESS

BELL WIRELINE

BELL MEDIA

Operating revenues

External customers

Inter-segment

Total operating revenues

Operating costs

Segment profit (1)

Severance, acquisition and other costs

5

6

Depreciation and amortization

13, 14

Finance costs

Interest expense

Interest on post-employment 

benefit obligations

Other expense

Income taxes

Net earnings

Goodwill

Indefinite-life intangible assets

Capital expenditures

7

21

8

9

17

14

6,836

40

6,876

(4,048)

2,828

(16)

(503)

12,043

215

12,258

(7,258)

5,000

(363)

(2,785)

2,635

339

2,974

(2,251)

723

(67)

(132)

2,303

3,597

716

3,491

1,685

2,809

2,583

2,652

101

INTER-SEGMENT
ELIMINATIONS

–

(594)

(594)

594

–

–

–

–

–

–

(1)  The chief operating decision maker uses primarily one measure of profit to make decisions and assess performance, being operating revenues less operating costs.

FOR THE YEAR ENDED DECEMBER 31, 2014

NOTE

BELL WIRELESS

BELL WIRELINE

BELL MEDIA

Operating revenues

External customers

Inter-segment

Total operating revenues

Operating costs

Segment profit (1)

Severance, acquisition and other costs

5

6

Depreciation and amortization

13, 14

Finance costs

Interest expense

Interest on post-employment 

benefit obligations

Other income

Income taxes

Net earnings

Goodwill

Indefinite-life intangible assets

Capital expenditures

7

21

8

9

17

14

6,289

38

6,327

(3,703)

2,624

(5)

(545)

12,111

213

12,324

(7,379)

4,945

(165)

(2,781)

2,642

295

2,937

(2,203)

734

(46)

(126)

2,302

3,033

687

3,491

1,685

2,893

2,592

2,680

137

INTER-SEGMENT
ELIMINATIONS

–

(546)

(546)

546

–

–

–

–

–

–

(1)  The chief operating decision maker uses primarily one measure of profit to make decisions and assess performance, being operating revenues less operating costs.

BCE

21,514

–

21,514

(12,963)

8,551

(446)

(3,420)

(909)

(110)

(12)

(924)

2,730

8,377

7,934

3,626

BCE

21,042

–

21,042

(12,739)

8,303

(216)

(3,452)

(929)

(101)

42

(929)

2,718

8,385

7,398

3,717

130 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSRevenues by product

FOR THE YEAR ENDED DECEMBER 31

Wireless

Data

Local and access

Long distance

Media

Equipment and other (1)

Total operating revenues (2)

2015

6,246

7,163

3,271

831

2,635

1,368

2014

5,806

6,978

3,420

922

2,642

1,274

21,514

21,042

(1)  Includes wireless product revenues of $590 million and $483 million in 2015 and 2014, respectively.

(2)  Due to the privatization of Bell Aliant, as outlined in Note 24, Privatization of Bell Aliant, we have reclassified amounts for the prior year to make them consistent 

with the presentation for the current year.

Note 5  Operating costs

FOR THE YEAR ENDED DECEMBER 31

Labour costs

Wages, salaries and related taxes and benefits

Post-employment benefit plans service cost (net of capitalized amounts)

21

Other labour costs (1)

Less:

Capitalized labour

Total labour costs

Cost of revenues (2)

Other operating costs (3)

Total operating costs

NOTE

2015

2014

(4,224)

(281)

(949)

954

(4,500)

(6,598)

(1,865)

(4,351)

(276)

(957)

1,002

(4,582)

(6,265)

(1,892)

(12,963)

(12,739)

(1)  Other labour costs include contractor and outsourcing costs.

(2)  Cost of revenues includes costs of wireless devices and other equipment sold, network and content costs, and payments to other carriers.

(3)  Other operating costs include marketing, advertising and sales commission costs, bad debt expense, taxes other than income taxes, information technology costs, 

professional service fees and rent.

Research and development expenses of $134 million and $167 million are included in operating costs for 2015 and 2014, respectively.

Note 6  Severance, acquisition and other costs

FOR THE YEAR ENDED DECEMBER 31

Severance

Acquisition and other

Total severance, acquisition and other costs

2015

(197)

(249)

(446)

2014

(82)

(134)

(216)

Severance costs
Severance costs consist of charges related to involuntary and voluntary employee terminations. Severance in 2015 includes costs related 
to workforce reduction initiatives incurred in our Bell Media and Bell Wireline segments to confront changing consumer preferences, new TV 
unbundling rules, a soft business market as a result of the economy and declines in home phone subscribers.

BCE Inc. 

  2015 ANNUAL REPORT

131

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSAcquisition and other costs
Acquisition and other costs consist of transaction costs, such as 
legal and financial advisory fees, related to completed or potential 
acquisitions, employee severance costs related to the purchase 
of a business, the costs to integrate acquired companies into our 
operations and litigation costs, when they are significant. Acquisition 
costs also include severance and integration costs relating to the 
privatization of Bell Aliant. Refer to Note 24, Privatization of Bell Aliant.

SIGNAL PIRACY LITIGATION

On August 31, 2005, a motion to institute legal proceedings was filed in 
the Québec Superior Court against Bell ExpressVu Limited Partnership 
(Bell ExpressVu) by Vidéotron ltée, Vidéotron (Régional) ltée and CF 
Cable TV Inc. (a subsidiary of Vidéotron ltée). The claim was for an 
initial amount of $374 million in damages, plus interest and costs. In 
the statement of claim, the plaintiffs alleged that Bell ExpressVu had 
failed to adequately protect its system against satellite signal piracy, 
thereby depriving the plaintiffs of subscribers who, but for their 
alleged ability to pirate Bell ExpressVu’s signal, would have subscribed 
to the plaintiffs’ services. On July 23, 2012, the Superior Court issued a 
judgment pursuant to which it did not find Bell ExpressVu at fault in its 

overall efforts to fight signal piracy but concluded that the complete 
smart card swap it undertook should have been completed earlier. 
In this regard, the court granted the plaintiffs damages of $339,000, 
plus interest and costs. The plaintiffs appealed to the Québec Court 
of Appeal the quantum of damages awarded by the trial judge and 
sought revised damages in the amount of $164.5 million, plus costs, 
interest and an additional indemnity. Bell ExpressVu also filed an 
appeal of the lower court decision on its finding of liability.

On March 6, 2015, the Québec Court of Appeal reversed the judgment 
of the lower court regarding the quantum of damages, granting 
plaintiffs damages of $82 million, plus interest and costs. A charge of 
$137 million was recorded in Q1 2015 and was included in acquisition 
and other costs.

On October 15, 2015, the Supreme Court of Canada dismissed Bell 
ExpressVu’s application for leave to appeal the Québec Court of 
Appeal’s judgment. Accordingly, the aggregate amount of $141.6 mil-
lion, including interest and costs, was paid by Bell ExpressVu on 
October 19, 2015 in full satisfaction of the judgment as rendered by 
the Québec Court of Appeal and was recorded in Acquisition and 
other costs paid in the statements of cash flows.

Note 7 

Interest expense

FOR THE YEAR ENDED DECEMBER 31

Interest expense on long-term debt

Interest expense on other debt

Capitalized interest

Total interest expense

2015

(875)

(84)

50

(909)

2014

(865)

(97)

33

(929)

Interest expense on long-term debt includes interest on finance leases of $161 million and $166 million for 2015 and 2014, respectively.

Capitalized interest was calculated using an average rate of 4.08% and 4.49% for 2015 and 2014, respectively, which represents the weighted 
average interest rate on our outstanding long-term debt.

Note 8  Other (expense) income

FOR THE YEAR ENDED DECEMBER 31

Losses on disposal/retirement of software, plant and equipment

Impairment of assets

Equity (losses) income from investments in associates and joint ventures

Loss on investment

Operations

Early debt redemption costs

Gains on investments

Net mark-to-market gains on derivatives used as economic hedges

Dividend income from assets held for sale

Other

Total other (expense) income

NOTE

13, 14

15

20

3

3

2015

(55)

(49)

(54)

5

(18)

72

54

–

33

(12)

2014

(51)

(105)

–

(12)

(29)

10

134

42

53

42

132 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSImpairment of assets
In 2015, we recorded an impairment charge of $49 million, of which 
$38 million was allocated to indefinite-life intangible assets, $9 million 
to finite-life intangible assets and $2 million to property, plant and 
equipment. The impairment charge related mainly to our music 
CGU within our Bell Media segment and resulted from revenue and 
profitability declines from lower viewership and higher TV content 
costs. The charge was determined by comparing the carrying value of 
the CGU to its fair value less costs of disposal. We estimated the fair 
value of the CGU using both discounted cash flows and market-based 
valuation models which include five-year cash flow projections from 
business plans reviewed by senior management for the period of 
January 1, 2016 to December 31, 2020, using a discount rate of 9.0% 
and a perpetuity growth rate of nil, as well as market multiple data 
from public companies and market transactions. The carrying value 
of our music CGU was $171 million at December 31, 2015.

In  2014,  we  recorded  an  impairment  charge  of  $105 million,  of 
which $67 million was allocated to property, plant and equipment 
and $38 million to indefinite-life intangible assets. The impairment 
charge related mainly to our conventional TV CGU within our Bell 
Media segment and resulted from a softness in the overall Canadian 
TV advertising market and higher TV content costs. The charge was 
determined by comparing the carrying value of the CGU to its fair 
value less costs of disposal, based on five-year expected future 
discounted cash flows from business plans reviewed by senior 
management for the period of January 1, 2015 to December 31, 2019 
using a discount rate of 9.5% and a perpetuity growth rate of nil. 
The carrying value of our conventional TV CGU was $327 million at 
December 31, 2014.

Equity (losses) income from investments in associates 
and joint ventures
In 2015, we recorded a loss on investment of $54 million, representing 
equity losses on our share of an obligation to repurchase at fair value 
the minority interest in one of BCE’s joint ventures. The obligation 

is marked to market each reporting period and the gain or loss on 
investment is recorded as equity gains or losses from investments 
in associates and joint ventures.

Gains on investments
In 2015, BCE recognized a gain of $94 million as a result of its divesti-
ture of its 50% ownership in Glentel to Rogers Communications Inc. 
Refer to Note 3, Business acquisitions and dispositions. Additionally, 

BCE recognized a $22 million loss on investments, which includes a loss 
on the sale of a call centre subsidiary, as well as a write down of the 
fair value of a financial asset related to one of our equity investments.

Note 9 

Income taxes

The following table shows the significant components of income taxes deducted from net earnings.

FOR THE YEAR ENDED DECEMBER 31

Current taxes

Current taxes

Resolution of uncertain tax positions

Change in estimate relating to prior periods

Utilization of previously unrecognized tax credits

Deferred taxes

Deferred taxes relating to the origination and reversal of temporary differences

Change in estimate relating to prior periods

Recognition and utilization of loss carryforwards

Effect of change in provincial corporate tax rate

Resolution of uncertain tax positions

Total income taxes

2015

2014

(687)

27

114

5

(271)

(106)

(14)

(6)

14

(924)

(789)

1

93

23

(165)

(82)

(10)

–

–

(929)

BCE Inc. 

  2015 ANNUAL REPORT

133

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSThe following table reconciles the amount of reported income taxes in the income statements with income taxes calculated at a statutory 
income tax rate of 26.9% and 26.6% for 2015 and 2014, respectively.

FOR THE YEAR ENDED DECEMBER 31

Net earnings

Add back income taxes

Earnings before income taxes

Applicable statutory tax rate

Income taxes computed at applicable statutory rates

Non-taxable portion of gains on investments

Resolution of uncertain tax positions

Utilization of previously unrecognized tax credits

Effect of change in provincial corporate tax rate

Change in estimate relating to prior periods

Other

Total income taxes

Average effective tax rate

2015

2,730

924

3,654

26.9%

(983)

26

41

5

(6)

8

(15)

(924)

25.3%

The following table shows aggregate current and deferred taxes relating to items recognized outside the income statements.

FOR THE YEAR ENDED DECEMBER 31

2015

2014

Current taxes

Deferred taxes

Total income tax (expense) recovery

OTHER
COMPREHENSIVE
INCOME

29

(192)

(163)

DEFICIT

19

(3)

16

OTHER
COMPREHENSIVE
INCOME

12

228

240

2014

2,718

929

3,647

26.6%

(970)

4

1

23

–

11

2

(929)

25.5%

DEFICIT

8

11

19

The following table shows deferred taxes resulting from temporary differences between the carrying amounts of assets and liabilities 
recognized in the statements of financial position and their corresponding tax basis, as well as tax loss carryforwards.

NET DEFERRED TAX LIABILITY

January 1, 2014

Income statement

Other comprehensive loss

Deficit

Other

December 31, 2014

Income statement

Business acquisition

Business disposition

Other comprehensive income

Deficit

Other

NON-
CAPITAL
LOSS
CARRY-
FORWARD

36

(10)

–

–

–

26

(14)

–

–

–

–

–

POST-
EMPLOY-
MENT
BENEFIT
PLANS

547

(75)

242

–

–

INDEFINITE-
LIFE
INTANGIBLE
ASSETS

(1,521)

(33)

–

–

–

714

(1,554)

(4)

–

–

(190)

–

–

(64)

(1)

–

–

–

–

PROPERTY,
PLANT AND
EQUIPMENT
AND
FINITE-LIFE
INTANGIBLE
ASSETS

(601)

(98)

–

–

–

(699)

(268)

–

(1)

–

–

–

INVESTMENT 
TAX CREDITS

CRTC 
TANGIBLE 
BENEFITS

(21)

14

–

–

–

(7)

1

–

–

–

–

–

93

(18)

–

–

–

75

(14)

–

–

–

–

–

OTHER

314

(37)

(14)

11

12

286

(20)

–

–

(2)

(3)

4

TOTAL

(1,153)

(257)

228

11

12

(1,159)

(383)

(1)

(1)

(192)

(3)

4

December 31, 2015

12

520

(1,619)

(968)

(6)

61

265

(1,735)

At  December 31,  2015,  BCE  had  $197 million  of  non-capital  loss 
carryforwards. We:

• recognized a deferred tax asset of $12 million, of which $4 million 

related to Bell Media, for $44 million of the non-capital loss 
carryforwards. These non-capital loss carryforwards expire in 
varying annual amounts from 2030 to 2035.

• did not recognize a deferred tax asset for $153 million of 

non-capital loss carryforwards. This balance expires in varying 
annual amounts from 2023 to 2034.

At December 31, 2015, BCE had $783 million of unrecognized capital 
loss carryforwards, which can be carried forward indefinitely.

134 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSAt  December 31,  2014,  BCE  had  $212 million  of  non-capital  loss 
carryforwards. We:

• recognized a deferred tax asset of $26 million, of which 

$14 million related to Bell Media, for $99 million of the non-capital 
loss carryforwards. These non-capital loss carryforwards expire 
in varying annual amounts from 2029 to 2034.

• did not recognize a deferred tax asset for $113 million of 

non-capital loss carryforwards. This balance expires in varying 
annual amounts from 2026 to 2032.

At December 31, 2014, BCE had $766 million of unrecognized capital 
loss carryforwards, which can be carried forward indefinitely.

Note 10  Earnings per share

The following table shows the components used in the calculation of basic and diluted earnings per common share for earnings attributable 
to common shareholders.

FOR THE YEAR ENDED DECEMBER 31

Net earnings attributable to common shareholders – basic

Dividends declared per common share (in dollars)

Weighted average number of common shares outstanding (in millions)

Weighted average number of common shares outstanding – basic

Assumed exercise of stock options (1)

Weighted average number of common shares outstanding – diluted (in millions)

2015

2,526

2.60

847.1

1.2

848.3

2014

2,363

2.47

793.7

0.9

794.6

(1)  The calculation of the assumed exercise of stock options includes the effect of the average unrecognized future compensation cost of dilutive options. It excludes options for which 

the exercise price is higher than the average market value of a BCE common share. The number of excluded options was 2,779,299 in 2015 and 2,871,730 in 2014.

Note 11  Trade and other receivables

FOR THE YEAR ENDED DECEMBER 31

Trade receivables (1)

Allowance for doubtful accounts

Allowance for revenue adjustments

Current tax receivable

Other accounts receivable

Total trade and other receivables

(1)  The details of securitized trade receivables are set out in Note 19, Debt due within one year.

Note 12  Inventory

FOR THE YEAR ENDED DECEMBER 31

Work in progress

Finished goods

Provision

Total inventory

NOTE

23

2015

2,969

(64)

(75)

90

89

2014

3,068

(69)

(86)

87

69

3,009

3,069

2015

66

368

(18)

416

2014

57

297

(21)

333

The total amount of inventory subsequently recognized as an expense in cost of revenues was $2,689 million and $2,421 million for 2015 and 
2014, respectively.

BCE Inc. 

  2015 ANNUAL REPORT

135

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 13  Property, plant and equipment

FOR THE YEAR ENDED DECEMBER 31, 2015

NOTE

NETWORK
INFRASTRUCTURE
AND EQUIPMENT

LAND AND
BUILDINGS

ASSETS UNDER
CONSTRUCTION

TOTAL (1)

COST

January 1, 2015

Additions

Acquisition through business combinations

Transfers

Retirements and disposals

Impairment losses recognized in earnings

8

December 31, 2015

ACCUMULATED DEPRECIATION

January 1, 2015

Depreciation

Retirements and disposals

Other

December 31, 2015

NET CARRYING AMOUNT

January 1, 2015

December 31, 2015

(1)  Includes assets under finance leases.

54,968

2,145

1

1,112

(991)

(2)

5,100

68

–

44

(38)

–

1,427

1,525

–

(1,661)

(4)

–

57,233

5,174

1,287

37,461

2,698

(937)

(39)

2,707

192

(24)

6

39,183

2,881

–

–

–

–

–

17,507

18,050

2,393

2,293

1,427

1,287

61,495

3,738

1

(505)

(1,033)

(2)

63,694

40,168

2,890

(961)

(33)

42,064

21,327

21,630

FOR THE YEAR ENDED DECEMBER 31, 2014

NOTE

NETWORK
INFRASTRUCTURE
AND EQUIPMENT

LAND AND
BUILDINGS

ASSETS UNDER
CONSTRUCTION

TOTAL (1)

COST

January 1, 2014

Additions

Acquisition through business combinations

Transfers

Retirements and disposals

Impairment losses recognized in earnings

8

December 31, 2014

ACCUMULATED DEPRECIATION

January 1, 2014

Depreciation

Retirements and disposals

Other

December 31, 2014

NET CARRYING AMOUNT

January 1, 2014

December 31, 2014

(1)  Includes assets under finance leases.

54,674

2,150

2

1,108

(2,923)

(43)

54,968

37,665

2,690

(2,868)

(26)

37,461

17,009

17,507

4,996

84

–

67

(23)

(24)

1,276

1,640

–

(1,487)

(2)

–

5,100

1,427

2,538

190

(19)

(2)

2,707

2,458

2,393

–

–

–

–

–

1,276

1,427

60,946

3,874

2

(312)

(2,948)

(67)

61,495

40,203

2,880

(2,887)

(28)

40,168

20,743

21,327

136 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSFinance leases
BCE’s significant finance leases are for satellites and office premises. The office leases have a typical lease term of 25 years. The leases for 
satellites, used to provide programming to our Bell TV customers, have a term of 15 years.

The following table shows additions to and the net carrying amount of assets under finance leases.

FOR THE YEAR ENDED DECEMBER 31

Network infrastructure and equipment

Land and buildings

Total

ADDITIONS

NET CARRYING AMOUNT

2015

418

8

426

2014

317

12

329

2015

1,677

484

2,161

2014

1,605

519

2,124

The following table provides a reconciliation of our minimum future lease payments to the present value of our finance lease obligations.

AT DECEMBER 31, 2015

Minimum future lease payments

Less:

Future finance costs

Present value of future lease obligations

NOTE

23

2016

544

(139)

405

2017

484

(125)

359

2018

337

(111)

226

2019

261

(98)

163

2020

240

(86)

154

THERE-
AFTER

TOTAL

1,199

3,065

(246)

953

(805)

2,260

Note 14  Intangible assets

FOR THE YEAR
ENDED DECEMBER 31, 2015

NOTE

SOFTWARE

FINITE-LIFE

CUSTOMER
 RELATION-
SHIPS

PROGRAM 
AND FEATURE 
FILM RIGHTS

OTHER

TOTAL

BRAND

INDEFINITE-LIFE

SPECTRUM 
AND OTHER 

LICENCES (1)

BROADCAST 
LICENCES

TOTAL 
INTANGIBLE 
ASSETS

TOTAL

COST

January 1, 2015

Additions (1)

Acquired through 

business combination

Transfers

Retirements and disposals

Impairment losses 

recognized in earnings

8

Amortization included 
in operating costs

December 31, 2015

ACCUMULATED AMORTIZATION

January 1, 2015

Amortization

Retirements and disposals

Other

6,298

865

345

–

519

(256)

–

–

–

–

–

1

–

–

4,606

460

(245)

3

419

46

1

–

December 31, 2015

4,824

466

287

7,974

2,333

2,693

2,372

7,398

15,372

524

917

–

–

–

–

52

1,314

–

–

(5)

(9)

–

519

(260)

(9)

(864)

–

(864)

–

–

–

–

–

–

566

10

–

(2)

–

–

–

–

–

–

566

1,880

10

–

(2)

10

519

(262)

(38)

(38)

(47)

–

–

(864)

–

–

–

–

–

123

5,148

24

(5)

–

530

(249)

3

142

5,432

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

5,148

530

(249)

3

5,432

6,906

866

577

325

8,674

2,333

3,267

2,334

7,934

16,608

NET CARRYING AMOUNT

January 1, 2015

December 31, 2015

1,692

2,082

446

400

524

577

164

183

2,826

2,333

2,693

2,372

7,398

10,224

3,242

2,333

3,267

2,334

7,934

11,176

(1)  On April 21, 2015, Bell Mobility Inc. (Bell Mobility) acquired advanced wireless services – 3 (AWS-3) wireless spectrum in key urban and rural markets comprised of 13 licences for 

169 million Megahertz per Population (MHz-POP) of AWS-3 spectrum for $500 million. On May 12, 2015, Bell Mobility acquired an additional 243 million MHz-POP of 2500 Megahertz 
(MHz) wireless spectrum for $29 million.

BCE Inc. 

  2015 ANNUAL REPORT

137

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSFOR THE YEAR
ENDED DECEMBER 31, 2014

NOTE

SOFTWARE

FINITE-LIFE

CUSTOMER
 RELATION-
SHIPS

PROGRAM 
AND FEATURE 
FILM RIGHTS

OTHER

TOTAL

BRAND

INDEFINITE-LIFE

SPECTRUM 
AND OTHER 

LICENCES (1)

BROADCAST 
LICENCES

TOTAL 
INTANGIBLE 
ASSETS

TOTAL

6,041

865

271

322

(336)

–

–

–

–

–

–

–

389

885

–

–

–

(750)

293

7,588

2,344

2,132

2,389

6,865

14,453

–

(6)

–

–

–

1,156

316

(336)

–

–

–

578

–

(7)

–

–

–

578

1,734

–

(7)

316

(343)

–

(11)

(10)

(17)

(38)

(38)

(750)

–

–

–

–

(750)

6,298

865

524

287

7,974

2,333

2,693

2,372

7,398

15,372

COST

January 1, 2014

Additions (1)

Transfers

Retirements and disposals

Impairment losses 

recognized in earnings

8

Amortization included 
in operating costs

December 31, 2014

ACCUMULATED AMORTIZATION

January 1, 2014

Amortization

Retirements and disposals

Other

4,429

502

(336)

11

368

51

–

–

–

–

–

–

–

104

4,901

19

–

–

572

(336)

11

123

5,148

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

4,901

572

(336)

11

5,148

December 31, 2014

4,606

419

NET CARRYING AMOUNT

January 1, 2014

December 31, 2014

1,612

1,692

497

446

389

524

189

164

2,687

2,344

2,132

2,389

6,865

9,552

2,826

2,333

2,693

2,372

7,398

10,224

(1)  On April 2, 2014, Bell Mobility acquired 700 MHz spectrum licences in every province and territorial market, comprised of 31 licences for $566 million.

Note 15  Investments in associates and joint ventures

The following table provides summarized financial information in respect to BCE’s associates and joint ventures. For a list of associates and 
joint ventures please see Note 28, Related party transactions.

FOR THE YEAR ENDED DECEMBER 31

NOTE

Assets

Liabilities

Total net assets

BCE’s share of net assets

Revenues

Expenses

Total net losses

BCE’s share of net losses

Note 16  Other non-current assets

FOR THE YEAR ENDED DECEMBER 31

Net assets of post-employment benefit plans

AFS publicly-traded and privately-held investments

Long-term notes and other receivables

Derivative assets

Other

Total other non-current assets

138 BCE Inc. 

  2015 ANNUAL REPORT

8

NOTE

21

23

2015

5,067

(2,699)

2,368

1,119

2,125

(2,261)

(136)

(49)

2015

158

128

55

131

322

794

2014

3,910

(2,202)

1,708

776

871

(918)

(47)

(12)

2014

151

107

47

269

301

875

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 17  Goodwill

The following table provides details about the changes in the carrying amounts of goodwill for the years ended December 31, 2015 and 2014. 
BCE’s groups of CGUs correspond to our reporting segments.

Balance at January 1, 2014

Acquisitions and other

Balance at December 31, 2014

Acquisitions and other

Balance at December 31, 2015

BELL
WIRELESS

2,302

–

2,302

1

2,303

BELL

WIRELINE (1)

3,491

–

3,491

–

3,491

BELL
MEDIA

2,588

4

2,592

(9)

2,583

BCE

8,381

4

8,385

(8)

8,377

(1)  Goodwill of our former Bell Aliant segment is now included in the Bell Wireline segment. Refer to Note 24, Privatization of Bell Aliant.

Impairment testing
As described in Note 2, Significant accounting policies, goodwill is 
tested annually for impairment by comparing the carrying value 
of a CGU or group of CGUs to the recoverable amount, where the 
recoverable amount is the higher of fair value less costs of disposal 
or value in use.

VALUE IN USE

The value in use for a CGU or group of CGUs is determined by 
discounting five-year cash flow projections from business plans 
reviewed by senior management. The projections reflect manage-
ment’s expectations of revenue, segment profit, capital expenditures, 
working capital and operating cash flows, based on past experience 
and future expectations of operating performance.

Cash flows beyond the five-year period are extrapolated using 
perpetuity  growth  rates.  None  of  the  perpetuity  growth  rates 
exceed the long-term historical growth rates for the markets in 
which we operate.

The discount rates are applied to the cash flow projections and are 
derived from the weighted average cost of capital for each CGU or 
group of CGUs.

The following table shows the key assumptions used to estimate the 
recoverable amounts of the groups of CGUs.

GROUPS OF CGUs

Bell Wireless

Bell Wireline

Bell Media

ASSUMPTIONS USED

PERPETUITY 
GROWTH RATE

DISCOUNT RATE

0.8%

0.9%

1.0%

9.1%

7.2%

8.7%

We believe that any reasonable possible change in the key assump-
tions on which the estimate of recoverable amounts of the Bell 
Wireless or Bell Wireline groups of CGUs is based would not cause 
their carrying amounts to exceed their recoverable amounts.

For  the  Bell  Media  group  of  CGUs,  a  decrease  of  (0.3%)  in  the 
perpetuity growth rate or an increase of 0.2% in the discount rate 
would have resulted in its recoverable amount being equal to its 
carrying value.

Note 18  Trade payables and other liabilities

FOR THE YEAR ENDED DECEMBER 31

Trade payables and accruals

Deferred revenues

Compensation payable

Taxes payable

Severance and other costs payable

CRTC tangible benefits obligation

CRTC deferral account obligation

Other current liabilities

Total trade payables and other liabilities

NOTE

23

23

2015

2,303

812

512

124

107

61

16

352

4,287

2014

2,415

764

631

115

69

63

24

317

4,398

BCE Inc. 

  2015 ANNUAL REPORT

139

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 19  Debt due within one year

FOR THE YEAR ENDED DECEMBER 31

Notes payable (1)

Loans secured by trade receivables

Long-term debt due within one year (2)

Unsecured committed term credit facility (Astral)

Net unamortized discount

Unamortized debt issuance costs

Total long-term debt due within one year

Total debt due within one year

WEIGHTED AVERAGE 
INTEREST RATE

0.66%

1.49%

4.38%

1.29%

NOTE

23

23

20

2015

1,666

931

1,778

526

–

(6)

2,298

4,895

2014

1,454

921

1,376

–

(1)

(7)

1,368

3,743

(1)  Includes commercial paper of $856 million in U.S. dollars ($1,185 million in Canadian dollars) and $431 million in U.S. dollars ($501 million in Canadian dollars) as at December 31, 2015 
and 2014, respectively, which were drawn under our U.S. commercial paper program and have been hedged for foreign currency fluctuations through forward currency contracts. 
Refer to Note 23, Financial and capital management.

(2)  Included in long-term debt due within one year is the current portion of finance leases of $405 million at December 31, 2015 and $345 million at December 31, 2014.

Securitized trade receivables
Our securitized trade receivable programs are recorded as floating 
rate revolving loans secured by certain trade receivables, and expire 
on November 30, 2016 and December 31, 2017.

The  following  table  provides  further  details  on  our  securitized 
trade receivables.

FOR THE YEAR ENDED DECEMBER 31

2015

2014

Average interest rate 

throughout the year

Secured trade receivables

1.59%

2,056

1.89%

2,091

We continue to service these trade receivables. The buyers’ interest in 
the collection of these trade receivables ranks ahead of our interests, 
which means that we are exposed to certain risks of default on the 
amounts securitized.

We have provided various credit enhancements in the form of 
overcollateralization and subordination of our retained interests.

The buyers will reinvest the amounts collected by buying additional 
interests in our trade receivables until the securitized trade receiv-
ables agreements expire or are terminated. The buyers and their 
investors have no further claim on our other assets if customers do 
not pay the amounts owed.

Credit facilities
Bell Canada may issue notes in an aggregate amount of up to $2 billion in either Canadian or U.S. dollars under its commercial paper program, 
supported by a committed revolving bank credit facility. The total amount of this credit facility may be drawn at any time.

The table below is a summary of our total bank credit facilities at December 31, 2015.

Committed credit facilities

Unsecured revolving facility (1) (2)

Unsecured committed term credit 

facility (Astral) (3)

Other

Total committed credit facilities

Total non-committed credit facilities

Total committed and non-committed 

credit facilities

TOTAL
AVAILABLE

DRAWN

LETTERS OF CREDIT

COMMERCIAL
PAPER
OUTSTANDING

NET AVAILABLE

3,000

526

121

3,647

1,372

5,019

–

526

–

526

–

526

–

–

119

119

676

795

1,659

1,341

–

–

1,659

–

1,659

–

2

1,343

696

2,039

(1)  Bell Canada’s $2.5 billion revolving facility expires in November 2020 and its $500 million expansion facility expires in November 2018.

(2)  As of December 31, 2015, Bell Canada’s outstanding commercial paper included $856 million in U.S. dollars ($1,185 million in Canadian dollars). All of Bell Canada’s commercial paper 

outstanding is included in debt due within one year.

(3)  The outstanding balance at December 31, 2015 was $380 million in U.S. dollars ($526 million in Canadian dollars), which is included in debt due within one year and has been hedged 

using cross currency basis swaps. Refer to Note 23, Financial and capital management.

140 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSRestrictions
Some of our credit agreements:

• require us to meet specific financial ratios

• require us to offer to repay and cancel the credit agreement upon a change of control of BCE or Bell Canada

We are in compliance with all conditions and restrictions under such credit agreements.

Note 20  Long-term debt

FOR THE YEAR ENDED DECEMBER 31

Debentures

1997 trust indenture

1976 trust indenture

Subordinated debentures

Finance leases

Unsecured committed term credit facility (Astral) (1)

Other

Total debt

Net unamortized premium

Unamortized debt issuance costs

Less:

Amount due within one year

19

Total long-term debt

NOTE

WEIGHTED AVERAGE
INTEREST RATE

MATURITY

2015

2014

4.34%

9.54%

8.21%

6.77%

1.29%

2016–2045

2021–2054

2026–2031

2016–2047

2016

13,400

12,900

1,100

275

2,260

526

141

1,100

275

2,221

1,018

219

17,702

17,733

24

(38)

(2,298)

15,390

30

(40)

(1,368)

16,355

(1)  Represents $526 million in Canadian dollars ($380 million in U.S. dollars), which was drawn under Bell Canada’s unsecured committed credit facility and has been hedged using cross 

currency basis swaps ($1,018 million in Canadian dollars or $877 million in U.S. dollars in 2014). Refer to Note 23, Financial and capital management.

Bell Canada’s debentures and subordinated debentures have been issued in Canadian dollars and the majority bear a fixed rate of interest.

Interest payments on debt for a principal amount of $700 million have been swapped from fixed to floating. See Note 23, Financial and capital 
management for additional details.

Restrictions
Some of our debt agreements:

• require us to meet specific financial ratios

• impose covenants, maintenance tests and new issue tests

• require us to make an offer to repurchase certain series of debentures upon the occurrence of a change of control event 

as defined in the relevant debt agreements

We are in compliance with all conditions and restrictions under such debt agreements.

All outstanding debentures are issued under trust indentures and are unsecured. All debentures are issued in series and certain series are 
redeemable at Bell Canada’s option prior to maturity at the prices, times and conditions specified for each series.

2015
In 2015, Bell Canada repaid approximately $500 million ($395 million 
U.S. dollars) of the borrowings under its unsecured committed term 
credit facility that was used to partially fund the acquisition of Astral.

On November 2, 2015, Bell Canada redeemed early its 3.60% Series 
M-21 medium term notes (MTN) debentures, issued under its 1997 
trust indenture, having an outstanding principal amount of $1 billion 
which were due on December 2, 2015.

On October 1, 2015, Bell Canada issued 3.00% Series M-40 MTN 
debentures under its 1997 trust indenture, with a principal amount 
of $1 billion, which mature on October 3, 2022.

On March 30, 2015, Bell Canada issued 4.35% Series M-39 MTN 
debentures under its 1997 trust indenture, with a principal amount 
of $500 million, which mature on December 18, 2045.

BCE Inc. 

  2015 ANNUAL REPORT

141

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSSubsequent to year end, on January 11, 2016, Bell Canada redeemed, 
prior to maturity, its 4.64% Series M-19 MTN debentures, having an 
outstanding principal amount of $200 million which were due on 
February 22, 2016, as well as its 3.65% Series M-23 MTN debentures, 
having an outstanding principal amount of $500 million which were 
due on May 19, 2016.

2014
On November 20, 2014, all Bell Aliant Regional Communications, 
Limited Partnership (Bell Aliant LP) MTNs and floating rate MTNs 
(collectively, Bell Aliant notes) in the aggregate principal amount of 
$2.3 billion were exchanged for Bell Canada debentures having the 
same financial terms as the Bell Aliant notes, including with respect 

In addition, on February 29, 2016, Bell Canada issued 3.55% Series 
M-41 MTN debentures under its 1997 trust indenture, with a principal 
amount of $750 million, which mature on March 2, 2026.

to coupon rate, maturity date and redemption price. As a result, 
$25 million of deferred costs related to the Bell Aliant LP debt were 
expensed and recorded as early debt redemption costs in Other 
(expense) income in the income statement. Refer to Note 8, Other 
(expense) income.

The following Bell Canada debentures were issued in exchange for the previously held Bell Aliant notes.

SERIES

M-32

M-33

M-34

M-35

M-36

M-37

M-38

Total

COUPON RATE

MATURITY DATE

PRINCIPAL AMOUNT

5.41%

September 26, 2016

5.52%

6.17%

February 26, 2019

February 26, 2037

4.37%

September 13, 2017

4.88%

3.54%

April 26, 2018

June 12, 2020

floating

April 22, 2016

500

300

300

350

300

400

150

2,300

On October 30, 2014, Bell Aliant LP redeemed early its 6.29% MTNs 
with a principal amount of $350 million which were due on February 17, 
2015. We incurred a $4 million charge for the early debt redemption 
costs which was recorded in Other income (expense) in 2014 in the 
income statement.

On September 29, 2014, Bell Canada issued 3.15% Series M-30 MTN 
debentures under its 1997 trust indenture, with a principal amount of 
$750 million which mature on September 29, 2021. In addition, on the 

same date, Bell Canada issued 4.75% Series M-31 MTN debentures 
under its 1997 trust indenture, with a principal amount of $500 million, 
which mature on September 29, 2044.

On April 22, 2014, Bell Aliant LP issued floating rate MTNs, with 
a principal amount of $150 million, which would have matured 
on April 22, 2016. These MTNs were exchanged for Bell Canada 
debentures on November 20, 2014.

On February 18, 2014, all of the outstanding CTV Specialty Television Inc. 
(CTV Specialty) notes of $300 million were repaid upon maturity.

Note 21  Post-employment benefit plans

Post-employment benefit plans cost
We provide pension and other benefits for most of our employees. 
These include DB pension plans, DC pension plans and OPEBs.

We operate our DB and DC pension plans under applicable Canadian 
and provincial pension legislation, which prescribes minimum and 
maximum DB funding requirements. Plan assets are held in trust, 
and the oversight of governance of the plans, including investment 
decisions, contributions to DB plans and the selection of the DC plans 
investment options offered to plan participants, lies with the Pension 
Fund Committee, a committee of our board of directors.

The interest rate risk is managed using a liability matching approach, 
which reduces the exposure of the DB plans to a mismatch between 
investment growth and obligation growth.

The longevity risk is managed using a longevity swap, which reduces 
the exposure of the DB plan to an increase in life expectancy.

142 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSCOMPONENTS OF POST-EMPLOYMENT BENEFIT PLANS SERVICE COST

FOR THE YEAR ENDED DECEMBER 31

DB pension

DC pension

OPEBs

Less:

Capitalized benefit plans cost

Total post-employment benefit plans service cost included in operating costs

Other costs recognized in severance, acquisition and other costs

Total post-employment benefit plans service cost

COMPONENTS OF POST-EMPLOYMENT BENEFIT PLANS FINANCING COST

FOR THE YEAR ENDED DECEMBER 31

DB pension

OPEBs

Total interest on post-employment benefit obligations

The statements of comprehensive income include the following amounts before income taxes.

Cumulative losses recognized directly in equity, January 1

Actuarial gains (losses) in other comprehensive income (1)

Increase in the effect of the asset limit (2)

Cumulative losses recognized directly in equity, December 31

2015

(232)

(96)

(8)

55

(281)

(44)

(325)

2015

(53)

(57)

(110)

2015

(2,974)

594

(4)

(2,384)

2014

(214)

(94)

(9)

41

(276)

(29)

(305)

2014

(35)

(66)

(101)

2014

(2,036)

(933)

(5)

(2,974)

(1)  The cumulative actuarial losses recognized in the statements of comprehensive income are $2,640 million in 2015.

(2)  The cumulative decrease in the effect of the asset limit recognized in the statements of comprehensive income is $256 million in 2015.

COMPONENTS OF POST-EMPLOYMENT BENEFIT (OBLIGATIONS) ASSETS

The following table shows the change in post-employment benefit obligations and the fair value of plan assets.

Post-employment benefit obligations, January 1

(20,988)

(18,672)

(1,707)

(1,641)

(22,695)

(20,313)

DB PENSION PLANS

OPEB PLANS

TOTAL

2015

2014

2015

2014

2015

2014

Current service cost

Interest on obligations

Actuarial gains (losses) (1)

Net curtailment losses

Benefit payments

Employee contributions

Other

(232)

(825)

291

(39)

(214)

(901)

(2,240)

(29)

1,122

1,076

(5)

1

(5)

(3)

(8)

(67)

5

(5)

77

–

–

(9)

(78)

(56)

–

77

–

–

(240)

(892)

296

(44)

(223)

(979)

(2,296)

(29)

1,199

1,153

(5)

1

(5)

(3)

Post-employment benefit obligations, December 31

(20,675)

(20,988)

(1,705)

(1,707)

(22,380)

(22,695)

Fair value of plan assets, January 1

Expected return on plan assets (2)

Actuarial gains (losses)

Benefit payments

Employer contributions

Employee contributions

19,819

18,082

261

241

20,080

18,323

772

301

866

1,351

(1,122)

(1,076)

469

5

591

5

10

(3)

(77)

75

–

12

12

782

298

878

1,363

(77)

(1,199)

(1,153)

73

–

544

5

664

5

Fair value of plan assets, December 31

20,244

19,819

266

261

20,510

20,080

Plan deficit

Effect of asset limit

(431)

(1,169)

(1,439)

(1,446)

(1,870)

(2,615)

(10)

(6)

–

–

(10)

(6)

Post-employment benefit liability, December 31

(441)

(1,175)

(1,439)

(1,446)

(1,880)

(2,621)

Post-employment benefit assets included in other non-current assets

158

151

–

–

158

151

Post-employment benefit obligations

(599)

(1,326)

(1,439)

(1,446)

(2,038)

(2,772)

(1)  Actuarial gains include experience gains of $123 million in 2015 and $1,534 million in 2014.

(2)  The actual return on plan assets was $1,080 million or 5.25% in 2015 and $2,241 million or 12.6% in 2014.

BCE Inc. 

  2015 ANNUAL REPORT

143

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSFUNDED STATUS OF POST-EMPLOYMENT BENEFIT PLANS COST

The following table shows the funded status of our post-employment benefit obligations.

FOR THE YEAR ENDED DECEMBER 31

2015

2014

2015

2014

Present value of post-employment benefit obligations

(20,064)

(20,375)

(2,061)

(1,906)

Fair value of plan assets

20,204

19,783

306

297

2015

(255)

–

2014

2015

2014

(414)

(22,380)

(22,695)

–

20,510

20,080

Plan deficit

140

(592)

(1,755)

(1,609)

(255)

(414)

(1,870)

(2,615)

FUNDED

PARTIALLY FUNDED (1)

UNFUNDED (2)

TOTAL

(1)  The partially funded plans consist of supplementary executive retirement plans (SERPs) for eligible employees and OPEBs. The company partially funds the SERPs through letters of 
credit and a retirement compensation arrangement account with Canada Revenue Agency. Certain paid-up life insurance benefits are funded through life insurance contracts.

(2)  Our unfunded plans consist of OPEBs, which are pay-as-you-go.

SIGNIFICANT ASSUMPTIONS

We used the following key assumptions to measure the post-employment benefit obligations and the net benefit plans cost for the DB pension 
plans and OPEB plans. These assumptions are long-term, which is consistent with the nature of post-employment benefit plans.

At December 31

Post-employment benefit obligations

Discount rate

Rate of compensation increase

Cost of living indexation rate (1)

Life expectancy at age 65 (years)

For the year ended December 31

Net post-employment benefit plans cost

Discount rate

Rate of compensation increase

Cost of living indexation rate (1)

Life expectancy at age 65 (years)

DB PENSION PLANS AND OPEB PLANS

2015

2014

4.2%

2.5%

1.6%

23.0

4.0%

2.5%

1.6%

23.0

4.0%

2.5%

1.6%

23.0

4.9%

2.8%

1.7%

22.4

(1)  Cost of living indexation rate is only applicable to DB pension plans.

The weighted average duration of the post-employment benefit 
obligation is 15 years.

Assumed trend rates in healthcare costs have a significant effect on 
the amounts reported for the healthcare plans.

We assumed the following trend rates in healthcare costs:

• an annual increase in the cost of medication of 8.0% for 2015 

The following table shows the effect of a 1% change in the assumed 
trend rates in healthcare costs.

decreasing to 4.5% over 20 years

• an annual increase in the cost of covered dental benefits of 4.0%

• an annual increase in the cost of covered hospital benefits 

of 3.2%

• an annual increase in the cost of other covered healthcare 

benefits of 3.0%

EFFECT ON POST-EMPLOYMENT 
BENEFITS – INCREASE  (DECREASE)

Total service and interest cost

Post-employment 

benefit obligations

1% INCREASE

1% DECREASE

6

142

(5)

(112)

SENSITIVITY ANALYSIS
The following table shows a sensitivity analysis of key assumptions used to measure the net post-employment benefit obligations and the 
net post-employment benefit plans cost for our DB pension plans and OPEB plans.

Discount rate

Mortality rate

IMPACT ON NET POST-EMPLOYMENT
BENEFIT PLANS COST FOR 2015 –
INCREASE (DECREASE)

IMPACT ON POST-EMPLOYMENT BENEFIT
OBLIGATIONS AT DECEMBER 31, 2015 –
INCREASE (DECREASE)

CHANGE IN
ASSUMPTION

INCREASE IN
ASSUMPTION

DECREASE IN
ASSUMPTION

INCREASE IN
ASSUMPTION

DECREASE IN
ASSUMPTION

1%

25%

(148)

(66)

112

70

(2,783)

(1,386)

3,178

1,477

144 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSPOST-EMPLOYMENT BENEFIT PLAN ASSETS

The investment strategy for the post-employment benefit plan assets is to maintain a diversified portfolio of assets invested in a prudent 
manner to maintain the security of funds.

The following table shows the target allocations for 2015 and the allocation of our post-employment benefit plan assets at December 31, 2015 
and 2014.

WEIGHTED AVERAGE
TARGET ALLOCATION

TOTAL PLAN ASSETS FAIR VALUE
AT DECEMBER 31 (%)

ASSET CATEGORY

Equity securities

Debt securities

Alternative investments

Total

2015

20%–35%

55%–80%

0%–25%

The fair value of the DB pension plan assets at the end of the year for each category are tabled below.

FOR THE YEAR ENDED DECEMBER 31

Observable market data

Equity securities

Canadian

Foreign

Debt securities

Canadian

Foreign

Money market

Non-observable market inputs

Alternative investments

Private equities

Hedge funds

Other

Total

2015

26%

65%

9%

100%

2014

30%

62%

8%

100%

2015

2014

910

4,263

1,195

4,657

12,038

10,986

718

431

1,124

687

73

921

463

947

651

(1)

20,244

19,819

Equity securities included approximately $12 million of BCE common 
shares, or 0.06% of total plan assets, at December 31, 2015 and 
approximately $1 million of BCE common shares, or 0.01% of total 
plan assets, at December 31, 2014.

Debt securities included approximately $32 million of Bell Canada 
debentures, or 0.16% of total plan assets at December 31, 2015 and 
approximately $2 million of Bell Canada debentures, or 0.01% of total 
plan assets, at December 31, 2014.

Alternative investments included the pension plan’s investment in 
MLSE of $135 million, or 0.67% of total plan assets, at December 31, 2015 
and $135 million, or 0.68% of total plan assets at December 31, 2014.

On February 23, 2015, the Bell Canada pension plan entered into 
an  investment  arrangement  to  hedge  part  of  its  exposure  to 
potential increases in longevity, which covers approximately $5 billion 
of  post-employment  benefit  obligations.  The  fair  value  of  the 

arrangement is included within other alternative investments. As a 
hedging arrangement of the pension plan, the transaction requires 
no cash contributions from BCE.

CASH FLOWS

We are responsible for adequately funding our DB pension plans. We 
make contributions to them based on various actuarial cost methods 
that are permitted by pension regulatory bodies. Contributions 
reflect actuarial  assumptions about future investment returns, 
salary projections and future service benefits. Changes in these 
factors could cause actual future contributions to differ from our 
current estimates and could require us to increase contributions to 
our post-employment benefit plans in the future, which could have 
a negative effect on our liquidity and financial performance.

We contribute to the DC pension plans as employees provide service.

BCE Inc. 

  2015 ANNUAL REPORT

145

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSThe following table shows the amounts we contributed to the DB and DC pension plans and the payments made to beneficiaries under OPEB plans.

FOR THE YEAR ENDED DECEMBER 31

Contributions

2015

(469)

2014

(591)

2015

(97)

2014

(92)

2015

(75)

2014

(73)

DB PLANS (1)

DC PLANS

OPEB PLANS

(1)  Includes voluntary contributions of $250 million in 2015 and $350 million in 2014.

We expect to contribute approximately $235 million to our DB pension plans in 2016, subject to actuarial valuations being completed. We 
expect to pay approximately $85 million to beneficiaries under OPEB plans and to contribute approximately $105 million to the DC pension 
plans in 2016.

Note 22  Other non-current liabilities

FOR THE YEAR ENDED DECEMBER 31

Long-term disability benefits obligation

CRTC tangible benefits obligation

CRTC deferral account obligation

Maple Leaf Sports and Entertainment Ltd. (MLSE) financial liability (1)

Deferred revenue on long-term contracts

Future tax liabilities

Other

Total other non-current liabilities

NOTE

23

23

23

2015

294

166

138

135

85

54

548

1,420

2014

261

222

150

135

96

81

576

1,521

(1)  Represents BCE’s obligation to repurchase the BCE Master Trust Fund’s (Master Trust) 9% interest in MLSE at a price not less than an agreed minimum price should the Master Trust 

exercise its put option. The obligation to repurchase is marked to market each reporting period and the gain or loss is recorded in Other (expense) income.

Note 23  Financial and capital management

Financial management
Management’s objectives are to protect BCE and its subsidiaries 
on a consolidated basis against material economic exposures and 
variability of results from various financial risks that include credit 
risk, liquidity risk, foreign currency risk, interest rate risk and equity 
price risk.

DERIVATIVES

We use derivative instruments to manage our exposure to foreign 
currency risk, interest rate risk and changes in the price of BCE 
common shares under our share-based payment plans.

The following derivative instruments were outstanding during 2015 
and/or 2014:

• foreign currency forward contracts and options that manage 
the foreign currency risk of certain purchase commitments

• cross currency basis swaps that hedge foreign currency risk 

on a portion of our long-term debt due within one year

• interest rate swaps that hedge interest rate risk on a portion 

of our long-term debt

• interest rate locks on future debt issuances and dividend rate 

resets on preferred shares

• forward contracts on BCE common shares that mitigate the cash 

flow exposure related to share-based payment plans

FAIR VALUE

Fair value is the price that would be received to sell an asset or paid 
to transfer a liability in an orderly transaction between market 
participants at the measurement date.

Certain fair value estimates are affected by assumptions we make 
about the amount and timing of future cash flows and discount 
rates, all of which reflect varying degrees of risk. Income taxes and 
other expenses that would be incurred on disposition of financial 
instruments are not reflected in the fair values. As a result, the 
fair values are not the net amounts that would be realized if these 
instruments were settled.

The carrying values of our cash and cash equivalents, trade and other 
receivables, trade payables and accruals, compensation payable, 
severance and other costs payable, interest payable, dividends 
payable, notes payable and loans secured by trade receivables 
approximate fair value as they are short-term.

146 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSThe following table provides the fair value details of financial instruments measured at amortized cost in the statements of financial position.

CRTC tangible benefits obligation

CRTC deferral account obligation

Debentures, finance leases and other debt

FAIR VALUE METHODOLOGY

Present value of estimated future cash 
flows discounted using observable market 
interest rates

Present value of estimated future cash 
flows discounted using observable market 
interest rates

Quoted market price of debt or present 
value of future cash flows discounted using 
observable market interest rates

DECEMBER 31, 2015

DECEMBER 31, 2014

NOTE

18, 22

CARRYING 
VALUE

227

FAIR 
VALUE

234

CARRYING 
VALUE

285

FAIR
VALUE

289

18, 22

154

163

174

191

19, 20

17,688

19,764

17,723

20,059

The following table provides the fair value details of financial instruments measured at fair value in the statements of financial position.

2015

AFS publicly-traded and privately-held investments

Derivative financial instruments

MLSE financial liability

Other

2014

AFS publicly-traded and privately-held investments

Derivative financial instruments

MLSE financial liability

Other

CARRYING VALUE OF 
ASSET (LIABILITY) AT
DECEMBER 31

NOTE

QUOTED PRICES IN 
ACTIVE MARKETS FOR 
IDENTICAL ASSETS 
(LEVEL 1)

OBSERVABLE MARKET
DATA 
(LEVEL 2) (1)

NON-OBSERVABLE 
MARKET INPUTS

(LEVEL 3) (2)

FAIR VALUE AT DECEMBER 31

16

22

16

22

128

256

(135)

30

107

276

(135)

12

16

–

–

–

17

–

–

–

–

256

–

56

–

276

–

22

112

–

(135)

(26)

90

–

(135)

(10)

(1)  Observable market data such as equity prices, interest rates, swap rate curves and foreign currency exchange rates.

(2)  Non-observable market inputs such as discounted cash flows and earnings multiples. A reasonable change in our assumptions would not result in a significant increase (decrease) 

to our level 3 financial instruments.

CREDIT RISK

We are exposed to credit risk from operating activities and certain financing activities, the maximum exposure of which is represented by 
the carrying amounts reported in the statements of financial position.

We are exposed to credit risk if counterparties to our trade receivables and derivative instruments are unable to meet their obligations. The 
concentration of credit risk from our customers is minimized because we have a large and diverse customer base. There was minimal credit 
risk relating to derivative instruments at December 31, 2015 and 2014. We deal with institutions that have investment-grade credit ratings, 
and as such we expect that they will be able to meet their obligations. We regularly monitor our credit risk and credit exposure.

The following table provides the change in allowance for doubtful 
accounts for trade receivables.

The following table provides further details on trade receivables 
not impaired.

Balance, January 1

Additions

Use

Balance, December 31

2015

(69)

(86)

91

(64)

2014

(79)

(49)

59

(69)

In many instances, trade receivables are written off directly to 
bad debt expense if the account has not been collected after a 
predetermined period of time.

AT DECEMBER 31

Trade receivables not past due

Trade receivables past due 

and not impaired

Under 60 days

60 to 120 days

Over 120 days

2015

2,205

289

339

72

2014

2,267

317

352

63

Trade receivables, net of allow-

ance for doubtful accounts

2,905

2,999

BCE Inc. 

  2015 ANNUAL REPORT

147

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSLIQUIDITY RISK

Our cash and cash equivalents, cash flows from operations and possible capital markets financing, are expected to be sufficient to fund our 
operations and fulfill our obligations as they become due. Should our cash requirements exceed the above sources of cash, we would expect 
to cover such a shortfall by drawing on existing committed bank facilities and new ones, to the extent available.

The following table is a maturity analysis for recognized financial liabilities at December 31, 2015 for each of the next five years and thereafter.

AT DECEMBER 31, 2015

Long-term debt

Notes payable

Minimum future lease payments under finance leases

Loan secured by trade receivables

Interest payable on long-term debt, notes payable 

and loan secured by trade receivables

MLSE financial liability

Net interest receipts on derivatives

Total

NOTE

2016

2017

2018

2019

2020

THERE-
AFTER

TOTAL

20

19

13

19

22

1,899

1,666

544

931

728

–

(25)

1,107

1,731

1,309

1,401

7,995

15,442

–

484

–

639

135

(12)

–

337

–

–

261

–

–

–

240

1,199

–

–

1,666

3,065

931

575

506

457

5,077

7,982

–

–

–

–

–

–

–

–

135

(37)

5,743

2,353

2,643

2,076

2,098

14,271

29,184

We are also exposed to liquidity risk for financial liabilities due within one year, as shown in the statements of financial position.

MARKET RISK
CURRENCY EXPOSURES
We use forward contracts, options and cross currency basis swaps to manage foreign currency risk related to anticipated transactions and 
certain foreign currency debt.

A 10% depreciation (appreciation) in the value of the Canadian dollar relative to the U.S. dollar would result in a gain of $29 million (loss of 
$33 million) recognized in net earnings at December 31, 2015 and a gain (loss) of $40 million recognized in other comprehensive income at 
December 31, 2015, with all other variables held constant.

The following table provides further details on our outstanding foreign currency forward contracts, options and cross currency basis swaps 
as at December 31, 2015.

TYPE OF HEDGE

Cash flow

Cash flow

Cash flow

Cash flow

Economic

Economic – call options

Economic – put options

BUY 
CURRENCY

AMOUNT TO
RECEIVE IN USD

SELL CURRENCY

USD

USD

USD

USD

USD

USD

USD

347

857

46

380

216

120

240

CAD

CAD

CAD

CAD

CAD

CAD

CAD

AMOUNT TO 
PAY IN CAD

391

1,145

56

508

276

154

309

MATURITY

2016

2016

HEDGED ITEM

Purchase commitments

Commercial paper

2017–2018

Purchase commitments

2016

2016

2016

2016

Credit facility

Purchase commitments

Purchase commitments

Purchase commitments

INTEREST RATE EXPOSURES
We use interest rate swaps to manage the mix of fixed and floating interest rates of our debt. We also use interest rate locks to hedge the 
interest rates on future debt issuances and to economically hedge dividend rate resets on preferred shares.

The following table shows the interest rate locks outstanding at December 31, 2015.

TYPE OF HEDGE

Cash flow

Economic

NOTIONAL AMOUNT

MATURITY (1)

RATE

SETTLEMENT DATE

HEDGED ITEM

500

350

2025

2020

1.92%

1.04%

2016

Long-term debt

2016

Preferred shares

(1)  Represents maturity of the underlying Government of Canada bond.

The following table shows the interest rate swap outstanding at December 31, 2015.

TYPE OF HEDGE

Fair value

(1)  Canadian dollar offered rate.

NOTIONAL AMOUNT

RECEIVE INTEREST RATE

PAY INTEREST RATE

MATURITY

HEDGED ITEM

700

5.00%

3-month CDOR (1) + 0.42%

2017

Long-term debt

148 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSIn 2015, we recognized a loss of $18 million (2014 – $15 million) on 
an interest rate swap used as a fair value hedge of long-term 
debt and an offsetting gain of $18 million (2014 – $15 million) on the 
corresponding long-term debt.

A 1% increase (decrease) in interest rates would result in a decrease of 
$14 million (increase of $12 million) in net earnings at December 31, 2015 
and a gain of $31 million (loss of $35 million) recognized in other 
comprehensive income as at December 31, 2015.

EQUITY PRICE EXPOSURES
We  use  equity  forward  contracts  on  BCE’s  common  shares  to 
economically hedge the cash flow exposure related to the settlement 
of share-based payment plans. See Note 26, Share-based payments 
for details on our share-based payment arrangements. The fair value 
of our equity forward contracts at December 31, 2015 was $86 million 
(2014 – $157 million).

A 10% increase (decrease) in the market price of BCE’s common 
shares at December 31, 2015 would result in a gain (loss) of $69 million 
recognized in net earnings for 2015, all other variables held constant.

Capital management
We have various capital policies, procedures and processes which 
are utilized to achieve our objectives for capital management. These 
include optimizing our cost of capital and maximizing shareholder 
return while balancing the interests of our stakeholders.

Our definition of capital includes equity attributable to BCE share-
holders, debt, and cash and cash equivalents.

The key ratios that we use to monitor and manage our capital 
structure are a net debt leverage ratio (1) and an adjusted EBITDA 
to net interest expense ratio (2). Our net debt leverage ratio target 
range is 1.75 to 2.25 times adjusted EBITDA and our adjusted EBITDA 
to net interest expense ratio target is greater than 7.5 times. We 

The following table provides a summary of our key ratios.

AT DECEMBER 31

Net debt leverage ratio

Adjusted EBITDA to net interest expense ratio

On February 3, 2016, the board of directors of BCE approved an 
increase of 5.0% in the annual dividend on BCE’s common shares, from 
$2.60 to $2.73 per common share. In addition, the board of directors 
of BCE declared a quarterly dividend of $0.6825 per common share, 
payable on April 15, 2016 to shareholders of record at March 15, 2016.

monitor our capital structure and make adjustments, including to our 
dividend policy, as required. At December 31, 2015, we had exceeded 
the limit of our internal net debt leverage ratio target range by 0.28. 
This excess over the limit of our internal ratio target range does not 
create risk to our investment-grade credit rating.

These ratios do not have any standardized meaning under IFRS. 
Therefore, they are unlikely to be comparable to similar measures 
presented by other issuers. We use, and believe that certain investors 
and analysts use, our net debt leverage ratio and adjusted EBITDA 
to net interest expense ratio as a measure of financial leverage and 
health of the company.

2015

2.53

8.76

2014

2.59

8.38

On February 4, 2015, the board of directors of BCE approved an 
increase of 5.3% in the annual dividend on BCE’s common shares, 
from $2.47 to $2.60 per common share.

(1)  Our net debt leverage ratio represents net debt divided by adjusted EBITDA. We define net debt as debt due within one year plus long-term debt and 50% of preferred shares 
less cash and cash equivalents as shown in our statements of financial position. Adjusted EBITDA is defined as operating revenues less operating costs as shown in our income 
statements.

(2)  Our adjusted EBITDA to net interest expense ratio represents adjusted EBITDA divided by net interest expense. Adjusted EBITDA is defined as operating revenues less operating costs 
as shown in our income statements. Net interest expense is net interest expense as shown in our statements of cash flows and 50% of declared preferred share dividends as shown 
in our income statements.

BCE Inc. 

  2015 ANNUAL REPORT

149

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 24  Privatization of Bell Aliant

On July 23, 2014, BCE announced its offer to acquire all of the issued 
and outstanding common shares of Bell Aliant that it did not already 
own for a total consideration of approximately $3.95 billion. BCE 
already controlled Bell Aliant, which provided local telephone, long 
distance, Internet, data, TV, wireless, home security and value-added 
business solutions to residential and business customers in the Atlantic 
provinces and in rural and regional areas of Ontario and Québec. 
On the same day, BCE also announced its offer to exchange all of 

the issued and outstanding preferred shares of Bell Aliant Preferred 
Equity Inc. (Prefco) for newly issued First Preferred Shares of BCE, 
with the same financial terms as the existing Prefco preferred shares 
(Preferred Share Exchange).

The privatization was completed on October 31, 2014 and the Preferred 
Share Exchange was completed on November 1, 2014. The privatization 
has simplified BCE’s corporate structure and increased overall 
operating and capital investment efficiencies while supporting BCE’s 
broadband investment strategy and dividend growth objective.

As BCE already consolidated the financial results of Bell Aliant, the privatization was accounted for as an equity transaction. The following 
table summarizes the impacts of the privatization in our 2014 consolidated statements of financial position.

FOR THE YEAR ENDED DECEMBER 31

Consideration

Issuance of 60.9 million BCE common shares (1)

Cash

Exchange of Prefco preferred shares for BCE First Preferred Shares (1)

Total

Allocated to

Carrying value of Bell Aliant non-controlling interest

Contributed surplus

Accumulated other comprehensive income

Deficit

Total

NOTE

2014

25

25

2,928

989

609

4,526

877

1,499

7

2,143

4,526

(1)  The stated capital for the BCE common and First Preferred Shares was recorded at fair value on the date of issuance.

The following table outlines the BCE First Preferred Shares for which the existing Prefco preferred shares were exchanged as part of the 
Preferred Share Exchange.

SERIES

AM

AO

AQ

ANNUAL 
DIVIDEND 
RATE

4.85%

4.55%

4.25%

CONVERTIBLE 
INTO

AN

AP

AR

CONVERSION DATE

REDEMPTION DATE (1)

March 31, 2016

March 31, 2016

March 31, 2017

March 31, 2017

September 30, 2018

September 30, 2018

REDEMPTION 
PRICE

$25.00

$25.00

$25.00

NUMBER OF SHARES

AUTHORIZED

ISSUED AND 
OUTSTANDING

30,000,000

11,500,000

30,000,000

30,000,000

4,600,000

9,200,000

STATED 
CAPITAL

263

118

228

609

(1)  BCE may redeem each of these series of preferred shares on the applicable redemption date and every five years after that date.

Additionally in 2014, $35 million was charged to the deficit to record the transaction costs incurred related to the privatization. These costs 
include financial advisory, filing and legal fees.

150 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 25  Share capital

Preferred shares
BCE’s articles of amalgamation provide for an unlimited number of First Preferred Shares and Second Preferred Shares, all without par value. 
The terms set out in the articles authorize BCE’s directors to issue the shares in one or more series and to set the number of shares and the 
conditions for each series.

The following table is a summary of the principal terms of BCE’s First Preferred Shares. There were no Second Preferred Shares issued and 
outstanding at December 31, 2015. BCE’s articles of amalgamation, as amended, describe the terms and conditions of these shares in detail.

SERIES

ANNUAL 
DIVIDEND 
RATE

CONVERTIBLE 
INTO

CONVERSION DATE

REDEMPTION DATE

REDEMP-
TION PRICE

floating

Series R December 1, 2025

NUMBER OF SHARES

STATED CAPITAL

ISSUED AND 
OUTSTANDING

DEC. 31, 
2015

DEC. 31, 
2014

AUTHORIZED

8,000,000

–

Q (1)

R (2)

S

T (2)

Y

Z (2)

AA (2)

AB

AC (2)

AD

AE

AF (2)

AG (2)

AH

AI (2)

AJ

AK (2)

AL (3)

AM (2)

AN (3)

AO (2)

AP (3)

AQ (2)

AR (3)

4.13%

Series Q December 1, 2020

December 1, 2020

$25.00

8,000,000

8,000,000

floating

Series T November 1, 2016

At any time

$25.50

8,000,000

3,606,225

3.393%

Series S November 1, 2016

November 1, 2016

$25.00

8,000,000

4,393,775

floating

Series Z December 1, 2017

At any time

$25.50

10,000,000

8,772,468

3.152%

Series Y December 1, 2017

December 1, 2017

$25.00

10,000,000

1,227,532

3.45%

Series AB September 1, 2017

September 1, 2017

$25.00

20,000,000

10,144,302

floating

Series AA September 1, 2017

At any time

$25.50

20,000,000

9,855,698

3.55%

Series AD

March 1, 2018

March 1, 2018

$25.00

20,000,000

5,069,935

floating

Series AC

March 1, 2018

At any time

$25.50

20,000,000

14,930,065

floating

Series AF

February 1, 2020

At any time

$25.50

24,000,000

9,292,133

3.11%

Series AE

February 1, 2020

February 1, 2020

$25.00

24,000,000

6,707,867

4.50%

Series AH

May 1, 2016

May 1, 2016

$25.00

22,000,000

10,841,056

floating

Series AG

May 1, 2016

At any time

$25.50

22,000,000

3,158,944

4.15%

Series AJ

August 1, 2016

August 1, 2016

$25.00

22,000,000

10,754,990

floating

Series AI

August 1, 2016

At any time

$25.50

22,000,000

3,245,010

4.15%

Series AL December 31, 2016

December 31, 2016

$25.00

25,000,000

25,000,000

floating

Series AK December 31, 2021

25,000,000

–

4.85%

Series AN

March 31, 2016

March 31, 2016

$25.00

30,000,000

11,500,000

floating

Series AM

March 31, 2021

30,000,000

–

4.55%

Series AP

March 31, 2017

March 31, 2017

$25.00

30,000,000

4,600,000

floating

Series AO

March 31, 2022

30,000,000

–

4.25%

Series AR September 30, 2018

September 30, 2018

$25.00

30,000,000

9,200,000

floating

Series AQ September 30, 2023

30,000,000

–

–

200

90

110

219

31

259

251

129

381

232

168

271

79

269

81

625

–

263

–

118

–

228

–

–

200

90

110

219

31

259

251

129

381

36

364

271

79

269

81

625

–

263

–

118

–

228

–

4,004

4,004

(1)  If series Q first preferred shares are issued on December 1, 2020, BCE may redeem such shares at $25.50 per share on any date after December 1, 2020.

(2)  BCE may redeem each of these series of First Preferred Shares on the applicable redemption date and every five years after that date.

(3)  If Series AL, AN, AP or AR First Preferred Shares are issued on December 31, 2016, March 31, 2016, March 31, 2017 and September 30, 2018, respectively, BCE may redeem such shares 
at $25.00 per share on December 31, 2021, March 31, 2021, March 31, 2022 and September 30, 2023, respectively, and every five years thereafter (collectively, a Series conversion 
date). Alternatively, BCE may redeem Series AL, AN, AP or AR First Preferred Shares at $25.50 per share on any date after December 31, 2016, March 31, 2016, March 31, 2017 and 
September 30, 2018, respectively, which is not a Series conversion date.

VOTING RIGHTS

All  of  the  issued  and  outstanding  First  Preferred  Shares  at 
December 31, 2015 are non-voting, except under special circum-
stances, when the holders are entitled to one vote per share.

PRIORITY AND ENTITLEMENT TO DIVIDENDS

The First Preferred Shares of all series rank on a parity with each other 
and in priority to all other shares of BCE with respect to payment of 
dividends and with respect to distribution of assets in the event of 
liquidation, dissolution or winding up of BCE.

Holders of Series R, T, Z, AA, AC, AF, AG, AI, AK, AM, AO and AQ First 
Preferred Shares are entitled to fixed cumulative quarterly dividends. 
The dividend rate on these shares is reset every five years, as set 
out in BCE’s articles of amalgamation, as amended.

Holders of Series S, Y, AB, AD, AE, AH and AJ First Preferred Shares 
are entitled to floating adjustable cumulative monthly dividends. The 
floating dividend rate on these shares is calculated every month, as 
set out in BCE’s articles of amalgamation, as amended.

Dividends on all series of First Preferred Shares are paid as and when 
declared by the board of directors of BCE.

BCE Inc. 

  2015 ANNUAL REPORT

151

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSCONVERSION FEATURES

All  of  the  issued  and  outstanding  First  Preferred  Shares  at 
December 31, 2015 are convertible at the holder’s option into another 
associated series of First Preferred Shares on a one-for-one basis 
according to the terms set out in BCE’s articles of amalgamation, 
as amended.

CONVERSION OF FIRST PREFERRED SHARES

On  February 1,  2015,  7,904,105 of  BCE’s  14,577,100 Cumulative 
Redeemable First Preferred Shares, Series AF (Series AF Preferred 
Shares) were converted, on a one-for-one basis, into Cumulative 

Redeemable First Preferred Shares, Series AE (Series AE Preferred 
Shares). In addition, on February 1, 2015, 34,872 of BCE’s 1,422,900 Series 
AE Preferred Shares were converted, on a one-for-one basis, into 
Series AF Preferred Shares. As a result, 6,707,867 Series AF Preferred 
Shares and 9,292,133 Series AE Preferred Shares remain outstanding.

ISSUE OF BCE FIRST PREFERRED SHARES IN 
EXCHANGE FOR PREFCO PREFERRED SHARES

In 2014, BCE issued Series AM, AO and AQ First Preferred Shares in 
exchange for the issued and outstanding preferred shares of Prefco, 
as described in Note 24, Privatization of Bell Aliant.

Common shares and Class B shares
BCE’s articles of amalgamation provide for an unlimited number of voting common shares and non-voting Class B shares, all without par 
value. The common shares and the Class B shares rank equally in the payment of dividends and in the distribution of assets if BCE is liquidated, 
dissolved or wound up, after payments due to the holders of preferred shares. No Class B shares were outstanding at December 31, 2015 and 2014.

The following table provides details about the outstanding common shares of BCE.

Outstanding, January 1

840,330,353

16,717

775,892,556

NOTE

NUMBER OF
SHARES

STATED
CAPITAL

NUMBER OF
SHARES

2015

2014

Shares issued under bought deal offering

Shares issued for the privatization of Bell Aliant

Shares issued for the acquisition of Glentel

Shares issued under employee stock option plan

Shares issued under ESP

Outstanding, December 31

24

3

26

15,111,000

–

5,548,908

2,289,677

2,334,250

863

–

296

96

128

–

60,879,365

–

1,372,006

2,186,426

STATED
CAPITAL

13,629

–

2,928

–

53

107

On December 11, 2015, BCE issued 15,111,000 common shares to a 
syndicate of underwriters at a price of $57.10 per common share, 
representing a discount of $0.90 or 1.6% to the November 23, 2015 
announcement date closing price. We incurred $35 million ($26 million 
net of tax) of issuance costs which were charged to the deficit.

CONTRIBUTED SURPLUS

Contributed surplus in 2015 and 2014 include premiums in excess of 
par value upon the issuance of BCE common shares.

865,614,188

18,100

840,330,353

16,717

As a result of the privatization of Bell Aliant, contributed surplus 
decreased in 2014 by $1,499 million, which represents primarily 
the amount originally recorded to contributed surplus from the 
distribution of fund units to the holders of BCE common shares by 
way of return of capital when Bell Aliant converted from a corporate 
structure to an income fund in 2006. Refer to Note 24, Privatization 
of Bell Aliant.

Note 26  Share-based payments

The following share-based payment amounts are included in the income statements as operating costs.

FOR THE YEAR ENDED DECEMBER 31

ESP

RSUs/PSUs

Other (1)

Total share-based payments

(1)  Includes DSP, DSUs and stock options.

152 BCE Inc. 

  2015 ANNUAL REPORT

2015

(28)

(51)

(15)

(94)

2014

(30)

(49)

(20)

(99)

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSDescription of the plans
ESP

The ESP is designed to encourage employees of BCE and its partici-
pating subsidiaries to own shares of BCE. Each year, employees can 
choose to have a certain percentage of their eligible annual earnings 
withheld through regular payroll deductions for the purchase of BCE 
common shares. In some cases, the employer also will contribute a 
percentage of the employee’s eligible annual earnings to the plan, up 
to a specified maximum. Dividends are credited to the participant’s 
account on each dividend payment date and are equivalent in value 
to the dividends paid on BCE common shares.

The BCE ESP allows employees to contribute up to 12% of their annual 
earnings, with a maximum employer contribution of 2%.

Employer contributions to the BCE plan are subject to employees 
holding  their  shares  for  a  two-year  vesting  period.  Dividends 
related to employer contributions are also subject to the two-year 
vesting period.

The trustee of the ESP buys BCE common shares for the participants 
on the open market, by private purchase or from treasury. BCE 
determines the method the trustee uses to buy the shares.

At December 31, 2015, 7,829,983 common shares were authorized for 
issuance from treasury under the BCE ESP.

The following table summarizes the status of unvested employer contributions at December 31, 2015 and 2014.

NUMBER OF ESP SHARES

Unvested contributions, January 1

Contributions (1)

Dividends credited

Vested

Forfeited

Unvested contributions, December 31

2015

2014

1,153,653

1,230,265

645,633

53,283

(600,815)

(105,708)

631,038

60,621

(645,141)

(123,130)

1,146,046

1,153,653

(1)  The weighted average fair value of the shares contributed was $55 and $49 in 2015 and 2014, respectively.

RSUs/PSUs

RSUs/PSUs are granted to executives and other key employees. The 
value of an RSU/PSU at the grant date is equal to the value of one 
BCE common share. Dividends in the form of additional RSUs/PSUs 
are credited to the participant’s account on each dividend payment 
date and are equivalent in value to the dividend paid on BCE common 

shares. Executives and other key employees are granted a specific 
number of RSUs/PSUs for a given performance period based on 
their position and level of contribution. RSUs/PSUs vest fully after 
three years of continuous employment from the date of grant and, 
in certain cases, if performance objectives are met, as determined 
by the board of directors.

The following table summarizes outstanding RSUs/PSUs at December 31, 2015 and 2014.

NUMBER OF RSUs/PSUs

Outstanding, January 1

Granted (1)

Dividends credited

Settled

Forfeited

Outstanding, December 31

Vested, December 31 (2)

2015

2014

3,616,967

1,005,062

157,485

3,733,830

1,058,031

184,590

(1,342,514)

(1,259,067)

(103,417)

(100,417)

3,333,583

1,138,861

3,616,967

1,307,824

(1)  The weighted average fair value of the RSUs/PSUs granted was $55 and $48 in 2015 and 2014, respectively.

(2)  The RSUs/PSUs vested on December 31, 2015 were fully settled in February 2016 with BCE common shares and/or DSUs.

DSP

STOCK OPTIONS

The value of a deferred share is equal to the value of one BCE 
common share. Dividends in the form of additional deferred shares 
are credited to the participant’s account on each dividend payment 
date and are equivalent in value to the dividend paid on BCE common 
shares. Deferred shares vest fully after three years of continuous 
employment from the date of grant. The liability recorded in the 
statements of financial position and related to the deferred share 
plan was $38 million and $52 million at December 31, 2015 and 
December 31, 2014, respectively.

Under BCE’s long-term incentive plans, BCE may grant options to 
executives to buy BCE common shares. The subscription price of a 
grant is based on the higher of:

• the volume-weighted average of the trading price on the trading 

day immediately prior to the effective date of the grant

• the volume-weighted average of the trading price for the 

last five consecutive trading days ending on the trading day 
immediately prior to the effective date of the grant

BCE Inc. 

  2015 ANNUAL REPORT

153

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSAt December 31, 2015, 20,202,782 common shares were authorized 
for issuance under these plans. Options vest fully after three years of 
continuous employment from the date of grant. All options become 
exercisable when they vest and can be exercised for a period of seven 
years from the date of grant. Special vesting provisions may apply if:

• there is a change in control of BCE and the option holder’s 

employment ends

• the option holder is employed by a designated subsidiary of BCE 
and BCE’s ownership interest in that subsidiary falls below the 
percentage set out in the plan

The following table summarizes BCE’s outstanding stock options at December 31, 2015 and 2014.

Outstanding, January 1

Granted

Exercised (1)

Forfeited

Outstanding, December 31

Exercisable, December 31

NOTE

NUMBER OF OPTIONS

WEIGHTED AVERAGE 
EXERCISE PRICE ($)

NUMBER OF OPTIONS

WEIGHTED AVERAGE 
EXERCISE PRICE ($)

2015

2014

9,278,190

2,835,667

25

(2,289,677)

(157,276)

9,666,904

1,174,191

$43

$56

$39

$49

$48

$38

7,870,231

2,915,361

(1,372,006)

(135,396)

9,278,190

865,600

$40

$48

$36

$44

$43

$36

(1)  The weighted average share price for options exercised was $56 and $49 in 2015 and 2014, respectively.

The following table provides additional information about BCE’s stock option plans at December 31, 2015.

RANGE OF EXERCISE PRICES

$30–$39

$40–$49

$50 or more

STOCK OPTIONS OUTSTANDING

WEIGHTED AVERAGE 
REMAINING LIFE

WEIGHTED AVERAGE 
EXERCISE PRICE ($)

2.14

4.47

6.15

4.85

$36

$45

$56

$48

NUMBER

426,880

6,460,725

2,779,299

9,666,904

ASSUMPTIONS USED IN STOCK OPTION PRICING MODEL
The fair value of options granted was determined using a variation of a binomial option pricing model that takes into account factors specific 
to the share incentive plans, such as the vesting period. The following table shows the principal assumptions used in the valuation.

Weighted average fair value per option granted

Weighted average share price

Weighted average exercise price

Dividend yield

Expected volatility

Risk-free interest rate

Expected life (years)

2015

$2.25

$55

$56

4.6%

15%

0.7%

4.5

Expected volatilities are based on the historical volatility of BCE’s 
share price. The risk-free rate used is equal to the yield available 
on Government of Canada bonds at the date of grant with a term 
equal to the expected life of the options.

DSUS

Eligible bonuses and RSUs/PSUs may be paid in the form of DSUs 
when executives or other key employees elect to or are required to 
participate in the plan. The value of a DSU at the issuance date is 

equal to the value of one BCE common share. For non-management 
directors, compensation is paid in DSUs until the minimum share 
ownership requirement is met or as elected by the directors thereafter. 
There are no vesting requirements relating to DSUs. Dividends in the 
form of additional DSUs are credited to the participant’s account 
on each dividend payment date and are equivalent in value to the 
dividends paid on BCE common shares. DSUs are settled when the 
holder leaves the company.

154 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSThe following table summarizes the status of outstanding DSUs at December 31, 2015 and 2014.

NUMBER OF DSUs

Outstanding, January 1

Issued (1)

Settlement of RSUs/PSUs

Dividends credited

Settled

Outstanding, December 31

2015

2014

4,116,527

3,625,053

174,672

216,500

201,721

142,231

415,091

202,885

(913,369)

(268,733)

3,796,051

4,116,527

(1)  The weighted average fair value of the DSUs issued was $55 and $48 in 2015 and 2014, respectively.

Note 27  Commitments and contingencies

Commitments
The following table is a summary of our contractual obligations at December 31, 2015 that are due in each of the next five years and thereafter.

Operating leases

Commitments for property, plant and equipment 

and intangible assets

Purchase obligations

National expansion of TMN (1)

Total

(1)  This commitment was settled in the first quarter of 2016.

NOTE

3

2016

287

946

1,140

190

2017

257

650

578

–

2018

206

570

541

–

2019

178

497

525

–

2020

154

448

452

–

THERE-
AFTER

814

1,373

1,645

–

TOTAL

1,896

4,484

4,881

190

2,563

1,485

1,317

1,200

1,054

3,832

11,451

BCE’s significant operating leases are for office premises, cellular 
tower sites and retail outlets with lease terms ranging from one to 
42 years. These leases are non-cancellable and are renewable at the 
end of the lease period. Rental expense relating to operating leases 
was $340 million in 2015 and $335 million in 2014.

Our commitments for property, plant and equipment and intangible 
assets include program and feature film rights and investments to 
expand and update our networks to meet customer demand.

Purchase obligations consist of contractual obligations under service 
and product contracts for operating expenditures.

Contingencies
We become involved in various legal proceedings as a part of our 
business. While we cannot predict the final outcome or timing of 
the legal proceedings pending at December 31, 2015, based on the 
information currently available and management’s assessment of 

the merits of such legal proceedings, management believes that the 
resolution of these legal proceedings will not have a material and 
negative effect on our financial statements. We believe that we have 
strong defences and we intend to vigorously defend our positions.

BCE Inc. 

  2015 ANNUAL REPORT

155

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 28  Related party transactions

Subsidiaries
The following table shows BCE’s significant subsidiaries at December 31, 
2015. BCE has other subsidiaries which have not been included in the 
table as each represents less than 10% individually, and less than 
20% in aggregate, of total consolidated revenues.

All of these subsidiaries are incorporated in Canada and provide 
services to each other in the normal course of operations. The value 
of these transactions is eliminated on consolidation.

SUBSIDIARY

Bell Canada

Bell Mobility

Bell Aliant (1)

Bell Media

(1)  On July 1, 2015, Bell Aliant was wound up into Bell Canada.

OWNERSHIP PERCENTAGE

2015

100%

100%

N/A

100%

2014

100%

100%

100%

100%

Transactions with joint arrangements and associates
During 2015 and 2014, BCE provided telecommunication services 
and received programming content and other services in the normal 
course of business on an arm’s length basis to and from its joint 
arrangements and associates. Our joint arrangements are comprised 
of MLSE, Glentel, Inukshuk, Enstream Inc., Cirque du Soleil Media 
Limited Partnership, Dome Productions Partnership and Argonauts 
Holdings Limited Partnership. Our associates are comprised of 

Summerhill Ventures LLP, Q9 Networks Inc., The NHL Network Inc. 
and Suretap Wallet Inc. From time to time, BCE may be required to 
make capital contributions in its investments.

BCE recognized revenues and incurred expenses with our associates 
and joint arrangements of $8 million (2014 – $6 million) and $104 million 
(2014 – $56 million), respectively.

BCE Master Trust Fund
Bimcor Inc. (Bimcor), a wholly-owned subsidiary of Bell Canada, is the administrator of the Master Trust. Bimcor recognized management 
fees of $13 million from the Master Trust for 2015 and $12 million for 2014. The details of BCE’s post-employment benefit plans are set out in 
Note 21, Post-employment benefit plans.

Compensation of key management personnel and board of directors
The following table includes compensation of the key management personnel and board of directors for the years ended December 31, 2015 
and 2014 included in our income statements. Key management personnel include the company’s Chief Executive Officer (CEO), Group President 
and the executives who report directly to them.

FOR THE YEAR ENDED DECEMBER 31

Wages, salaries, fees and related taxes and benefits

Post-employment benefit plans and OPEBs cost

Share-based compensation

Key management personnel and board of directors compensation expense

2015

(32)

(3)

(27)

(62)

2014

(24)

(4)

(26)

(54)

156 BCE Inc. 

  2015 ANNUAL REPORT

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSNote 29  Significant partly-owned subsidiaries

The following tables show summarized financial information for our subsidiaries with significant NCI.

Summarized statements of financial position

FOR THE YEAR ENDED DECEMBER 31

Current assets

Non-current assets

Total assets

Current liabilities

Non-current liabilities

Total liabilities

Total equity attributable to BCE shareholders

NCI

CTV SPECIALTY (1)

2015

272

1,030

1,302

142

200

342

673

287

2014

255

999

1,254

152

185

337

643

274

(1)  At December 31, 2015 and 2014, the ownership interest held by NCI in CTV Specialty was 29.9%. CTV Specialty was incorporated and operated in Canada as at such dates.

Selected income and cash flow information

FOR THE YEAR ENDED DECEMBER 31

Operating revenues

Net earnings

Net earnings attributable to NCI

Total comprehensive income

Total comprehensive income attributable to NCI

Cash dividends paid to NCI

CTV SPECIALTY (1)

BELL ALIANT (2) (3)

2015

805

166

52

174

54

41

2014

807

174

53

175

54

2

2014

2,757

328

165

171

72

143

(1)  CTV Specialty net earnings and total comprehensive income includes $3 million and $2 million, respectively, directly attributable to NCI for 2015 and 2014.

(2)  In 2014, BCE acquired all the issued and outstanding shares of Bell Aliant that it did not already own, therefore eliminating the 55.9% ownership interest held by NCI.  

Refer to Note 24, Privatization of Bell Aliant.

(3)  Bell Aliant net earnings and total comprehensive income include $22 million of dividends declared on preferred shares for 2014.

BCE Inc. 

  2015 ANNUAL REPORT

157

NOTES TO CONSOLIDATED FINANCIAL STATEMENTSBoard of directors

 AS OF MARCH 3, 2016

Thomas C. O’Neill, 
FCPA, FCA

ONTARIO, CANADA
Chair of the Board,
BCE Inc. and Bell Canada
Director since January 2003

Barry K. Allen
FLORIDA, UNITED STATES
Operating Partner,
Providence Equity 
Partners LLC
Director since May 2009

Ronald A. Brenneman
ALBERTA, CANADA
Corporate Director
Director since November 2003

Sophie Brochu
QUÉBEC, CANADA
President and
Chief Executive Officer, 
Gaz Métro Inc.
Director since May 2010

Robert E. Brown
QUÉBEC, CANADA
Corporate Director
Director since May 2009

George A. Cope
ONTARIO, CANADA
President and
Chief Executive Officer, 
BCE Inc. and Bell Canada
Director since July 2008

Committees of the board

AUDIT COMMITTEE

P.R. Weiss (Chair), 
S. Brochu, D.F. Denison, 
R.P. Dexter, I. Greenberg, 
K. Lee, R.C. Simmonds

PENSION FUND 
COMMITTEE

D.F. Denison (Chair), 
R.A. Brenneman, R.P. Dexter, 
K. Lee, P.R. Weiss 

The audit committee assists the 
board in the oversight of:

The PFC assists the board  
in the oversight of:

• the administration, funding 
and investment of BCE Inc.’s 
pension plans and funds

• the unitized pooled funds 
sponsored by BCE Inc. for 
the collective investment of 
the funds and the participant 
subsidiaries’ pension funds.

• the integrity of BCE Inc.’s 
financial statements and 
related information

• BCE Inc.’s compliance 

with applicable legal and 
regulatory requirements

• the independence, qualifica-
tions and appointment of the 
external auditors

• the performance of both the 
external and internal auditors

• management’s responsibility 
for assessing and reporting 
on the effectiveness of 
internal controls

• BCE Inc.’s enterprise risk 
management processes.

158 BCE Inc. 

  2015 ANNUAL REPORT

Katherine Lee
ONTARIO, CANADA
Corporate Director
Director since August 2015

Gordon M. Nixon
ONTARIO, CANADA
Corporate Director
Director since November 2014

Robert C. Simmonds
ONTARIO, CANADA
Chair, Lenbrook Corporation
Director since May 2011

Paul R. Weiss,  
FCPA, FCA 

ONTARIO, CANADA
Corporate Director
Director since May 2009

MANAGEMENT 
RESOURCES AND 
COMPENSATION 
COMMITTEE

R.A. Brenneman (Chair), 
B.K. Allen, R.E. Brown, 
I. Greenberg, G.M. Nixon 

The MRCC assists the board 
in the oversight of:

• the compensation, nomination, 

evaluation and succession 
of officers and other 
management personnel

• the health and safety policies 

and practices.

David F. Denison, 
FCPA, FCA

ONTARIO, CANADA
Corporate Director
Director since October 2012

Robert P. Dexter
NOVA SCOTIA, CANADA
Chair and Chief Executive Officer,  
Maritime Travel Inc.
Director since November 2014

Ian Greenberg
QUÉBEC, CANADA
Corporate Director
Director since July 2013

CORPORATE 
GOVERNANCE 
COMMITTEE

R.E. Brown (Chair), 
B.K. Allen, S. Brochu, 
G.M. Nixon, R.C. Simmonds 

The CGC assists the board in:

• developing and implementing 

BCE Inc.’s corporate 
governance guidelines

• identifying individuals 

qualified to become members 
of the board

• determining the com-

position of the board and 
its committees

• determining the directors’ 

remuneration for board and 
committee service

• developing and overseeing 

a process to assess the 
Chair of the board, the board, 
committees of the board, 
Chairs of committees and 
individual directors

• reviewing and recommending 
for board approval BCE Inc.’s 
policies concerning business 
conduct, ethics, public disclo- 
sure of material information 
and other matters.

BOARD OF DIRECTORS / EXECUTIVESExecutives

 AS OF MARCH 3, 2016

George A. Cope
President and Chief Executive Officer,  
BCE Inc. and Bell Canada

Mirko Bibic
Chief Legal & Regulatory Officer and  
Executive Vice-President  –  Corporate Development,  
BCE Inc. and Bell Canada

Charles W. Brown 
President  –  The Source,  
Bell Canada

Michael Cole
Executive Vice-President and Chief Information Officer,  
Bell Canada

Stephen Howe
Executive Vice-President and Chief Technology Officer,  
Bell Canada

Rizwan Jamal
President  –  Bell Residential Services,  
Bell Canada

Blaik Kirby
President  –  Bell Mobility,  
Bell Canada

Glen LeBlanc
Executive Vice-President and Chief Financial Officer,  
BCE Inc. and Bell Canada

Bernard le Duc
Executive Vice-President  –  Corporate Services,  
BCE Inc. and Bell Canada

Thomas Little
President  –  Bell Business Markets,  
Bell Canada

Wade Oosterman
Group President,  
BCE Inc. and Bell Canada

Mary Ann Turcke
President  –  Bell Media,  
Bell Canada

Martine Turcotte 
Vice Chair  –  Québec,  
BCE Inc. and Bell Canada

John Watson
Executive Vice-President  –  Customer Experience,  
Bell Canada

BCE Inc. 

  2015 ANNUAL REPORT

159

BOARD OF DIRECTORS / EXECUTIVESInvestor information

Share facts

Tax aspects

CAPITAL GAINS ON YOUR SHARES

Shareholders are required to pay tax on dividends as well as any capital gains they realize 
when they sell their shares or are deemed to have sold them.

If you received Nortel Networks common shares in May 2000 and/or Bell Aliant Regional 
Communications Income Fund units in July 2006, you should contact the Investor Relations 
group to learn more about the tax implications on your cost, or visit BCE.ca

DIVIDENDS

Since January 1, 2006 and unless stated otherwise, dividends paid by BCE Inc. to Canadian 
residents are eligible dividends as per the Canadian Income Tax Act. Since March 24, 2006 
and unless stated otherwise, dividends paid by BCE Inc. to Québec residents also qualify as 
eligible dividends.

NON-RESIDENTS OF CANADA
Dividends paid or credited to non-residents of Canada are subject to a 25% withholding tax 
unless reduced by treaty. Under current tax treaties, U.S. and U.K. residents are subject to 
a 15% withholding tax.

Beginning in 2012, the Canada Revenue Agency introduced new rules requiring residents of 
any country with which Canada has a tax treaty to certify that they reside in that country and 
are eligible to have Canadian non-resident tax withheld on the payment of their dividends 
at the tax treaty rate. Registered shareholders should have completed the Declaration of 
Eligibility for Benefits under a Tax Treaty for a Non-Resident Taxpayer and returned it to 
the transfer agent.

U.S. RESIDENTS
In addition to the Declaration of Eligibility for Benefits under a Tax Treaty for a Non-Resident 
Taxpayer mentioned above, we are required to solicit taxpayer identification numbers and 
Internal Revenue Service (IRS) Form W-9 certifications of residency from certain U.S. residents. 
If these have not been received, we may be required to deduct the IRS’s specified backup 
withholding tax. For more information, please contact the transfer agent or the Investor 
Relations group.

SYMBOL
BCE

LISTINGS

TSX and NYSE stock exchanges
You will find a summary of the differences 
between our governance practices and the 
NYSE corporate governance rules in the 
governance section of our website at BCE.ca

COMMON SHARES OUTSTANDING

December 31, 2015  –  865,611,188

QUARTERLY DIVIDEND*

$0.6825 per common share

2016 DIVIDEND SCHEDULE*

Record date 
March 15, 2016 
June 15, 2016 
September 15, 2016  October 15, 2016
January 15, 2017
December 15, 2016 

Payment date**
April 15, 2016
July 15, 2016

*  Subject to dividends being declared by the board 

of directors

** When a dividend payment date falls on a weekend, 
the payment is made on the following business day.

2016 QUARTERLY EARNINGS 
RELEASE DATES

First quarter 
Second quarter 
Third quarter 
Fourth quarter 

April 28, 2016
August 4, 2016
November 3, 2016
February 2, 2017

Quarterly and annual reports as well as 
other corporate documents can be found 
on  our  website.  Corporate  documents 
can also be requested from the Investor 
Relations group.

160 BCE Inc. 

  2015 ANNUAL REPORT

INVESTOR INFORMATIONShareholder services

DIVIDEND REINVESTMENT AND STOCK PURCHASE PLAN

The Plan provides a convenient method for eligible holders of common shares to reinvest 
their dividends and make optional cash contributions to purchase additional common shares 
without brokerage costs.

DIVIDEND DIRECT DEPOSIT SERVICE

Avoid postal delays and trips to the bank by joining the dividend direct deposit service.

DIRECT REGISTRATION (DRS)
HOLDING YOUR SHARES ELECTRONICALLY IN LIEU OF SHARE CERTIFICATES
DRS provides you with the option of holding your securities on the records of the transfer 
agent in electronic form. Holdings are represented by a statement that is issued when you 
establish or subsequently modify your DRS balance. This option removes the risks of holding 
a paper stock certificate, including the safekeeping of certificates; sending securities by mail 
and most importantly, the cost of replacing lost or stolen certificates (generally, a percentage 
of the value of the shares represented). 

E-DELIVERY SERVICE

Enrol in our e-delivery service to receive the proxy material, the annual report and/or 
quarterly reports by e-mail. By doing so, you will receive your documents faster and in 
an environmentally friendly manner while helping your company reduce printing and 
postage costs.

DUPLICATE MAILINGS

Help us control costs and eliminate duplicate mailings by consolidating your accounts.

MANAGE YOUR SHAREHOLDER ACCOUNT

Enrol with AnswerLine at www.canstockta.com and benefit from a wide variety of self-
service tools to help track and manage your shares.

For more details on any of these services, registered shareholders (shares are registered 
under your name) must contact the transfer agent. Non-registered shareholders must 
contact their brokers.

Contact information

TRANSFER AGENT AND REGISTRAR

For information on shareholder services or 
any other inquiries regarding your account 
(including stock transfer, address change, 
lost certificates and tax forms), contact:

CST Trust Company 
320 Bay Street, 3rd Floor 
Toronto, Ontario M5H 4A6

e-mail 
tel 

fax 

 bce@canstockta.com
 416-682-3861 or 1-800-561-0934 
(toll free in Canada and the U.S.) 
 514-985-8843 or 1-888-249-6189 
(toll free in Canada and the U.S.) 

website  www.canstockta.com

INVESTOR RELATIONS

Building A, 8th Floor  
1 Carrefour Alexander-Graham-Bell 
Verdun, Québec H3E 3B3

e-mail 
tel 
fax 

investor.relations@bce.ca  
1-800-339-6353  
 514-786-3970  
or visit the Investors section 
of our website at BCE.ca

Trade-marks: The following are trade-marks referred to and used as such in this annual report that BCE Inc., its subsidiaries, joint arrangements, associates or other entities in which we 
hold an equity interest own or use under licence. BCE is a trade-mark of BCE Inc.; Aliant, Bell, Bell Canada, Bell Centre, Bell Internet, Bell Media, Bell Mobility, Bell TV, Fibe, FibreOP, Let’s Talk, 
Roam Better and TV Everywhere are trade-marks of Bell Canada; Astral, Astral Media, Astral Out-of-Home, BNN, Canal D, Canal Vie, CP24, CTV, CTV GO, CTV News, CTV Two, Space, Super Écran, 
The Comedy Network, The Movie Network, TMN, TMN Encore and TMN GO are trade-marks of Bell Media Inc.; Cablevision is a trade-mark of Cablevision du Nord de Québec Inc.; CraveTV is 
a trade-mark of 7680155 Canada Inc. (a subsidiary of Bell Media Inc.); Discovery and Discovery GO are trade-marks of Discovery Communications, LLC; Dome Productions is a trade-mark 
of Dome Productions Partnership; E! is a trade-mark of E! Entertainment Television, LLC; ExpressVu is a trade-mark of Bell ExpressVu Limited Partnership; EZ Rock is a trade-mark of 
Bell Media Radio G.P.; Glentel, Tbooth wireless, Wirelesswave and Wireless etc. are trade-marks of Glentel Inc.; HBO Canada is a trade-mark of Home Box Office Inc.; iHeartRadio is a 
trade-mark of iHM Identity Inc.; Métromédia CMR Plus is a trade-mark of Métromédia CMR Plus Inc.; MLSE is a trade-mark of Maple Leaf Sports & Entertainment Ltd.; Toronto Maple Leafs, 
Toronto Marlies and Toronto Raptors are trade-marks of Maple Leaf Sports & Entertainment Partnership; Montreal Canadiens is a trade-mark of Club de Hockey Canadien, Inc.; NorthernTel 
is a trade-mark of Nortel Networks Limited; Northwestel and N-NorthwesTel Design are trade-marks of Northwestel Inc.; Q9 is a trade-mark of Q9 Networks Inc.; Showtime is a trade-mark 
of Showtime Networks Inc.; Télébec is a trade-mark of Télébec, Limited Partnership; The Source is a trade-mark of The Source (Bell) Electronics Inc.; Toronto Argonauts and Argos are 
trade-marks of Argonauts Holdings Limited Partnership; TSN, TSN GO, RDS and RDS GO are trade-marks of The Sports Network Inc.; Virgin Mobile and Virgin Mobile Canada are trade-marks 
of Virgin Enterprises Limited.

We believe that our trade-marks are very important to our success and take appropriate measures to protect, renew and 
defend them. Any other trade-marks used in this annual report are the property of their respective owners.

Photography credits:  
Page 3. © 2016 NBA Entertainment. Photo by Jesse D. Garrabrant/NBAE/Getty Images. All Rights Reserved. 
Eaton Centre’s Bell Store on page 13: © Shan Qiao Photography.; Star Wars © & TM Lucasfilm Ltd.

© BCE Inc., 2016. All rights reserved.

BCE.ca