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Bellamy's Australia Ltd
Annual Report 2015

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FY2015 Annual Report · Bellamy's Australia Ltd
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Bellamy’s Australia Limited

ABN 37 124 272 108

ASX Code: BAL

Principal registered office

Bellamy’s Australia Limited

52-54 Tamar Street

Launceston TAS 7250

T: (03) 6332 9200

bellamysaustralia.com.au

Company secretary

Mr Brian Green

Location of share registry

Link Market Services Limited

Level 1, 333 Collins Street

Melbourne VIC 3000

B E L L A M Y ’ S   A U S T R A L I A   L I M I T E D

This report is provided to the Australian Stock Exchange (ASX) under ASX Listing Rule 4.2A.

ANNUAL  REPORT2O14-15CORPORATE DIRECTORY

Directors

Rob Woolley
(Chair)

Laura McBain
(Managing Director and  
Chief Executive Officer)

Ian Urquhart

Michael Wadley

Launa Inman

Principal registered office
Bellamy’s Australia Limited
52-54 Tamar Street
Launceston TAS 7250

T: (03) 6332 9200
bellamysaustralia.com.au

Company secretary

Brian Green

Location of share registry
Link Market Services Limited
Level 1, 333 Collins Street
Melbourne VIC 3000

Bellamy’s Australia Limited
ABN 37 124 272 108
ASX Code: BAL

CONTENTS

Corporate Directory 

Inside Cover

Message from the Chairman and Managing Director 

Company Overview 

Review of Operations 

Board of Directors 

Executive Team 

Corporate Governance 

Directors’ Report 

Remuneration Report 

Auditor’s Independence Declaration 

Financial Statements 

3

5

7

26

27

29

30

33

43

     Income Statement and Other Comprehensive Income  46

     Consolidated Statement of Financial Position 

     Statement of Changes in Equity 

     Consolidated Statement of Cash Flows 

Notes to the Financial Statements 

Directors’ Declaration 

Independent Auditor’s Report 

Shareholder Information 

47

48

49

50

78

79

81

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 1

BELLAMY’S AUSTRALIA LIMITED

PAGE 2

Message from the Chairman  
and Managing Director

When we were introduced to the Bellamy’s 
business around 10 years ago, each of us was 
drawn to a compelling belief that Bellamy’s was a 
real opportunity to make a difference.

ingredients and manufacturing availability. In July 

we signed a six year agreement with Tatura Milk 

Industries Ltd, a wholly owned subsidiary of Bega 

Cheese Limited, for the supply of infant formula. 

This agreement reinforced the strong relationship 

that has developed with Bega over the preceding 

eight years as the first manufacturer of Bellamy’s 

Our belief was partly compelled by the emerging 

class products across multiple subcategories of 

infant formula products. 

trend toward healthy foods, wellbeing, and 

the baby food industry. It has also enabled us 

In marketing and branding, we continue to grow 

organic – however these ideas were still niche, 

to deliver 50 different products and truly offer a 

small, fragmented and little understood by 

complete organic solution for babies from birth. 

our brand awareness utilising digital and social 

media. With a dedicated and highly talented 

In doing so, Bellamy’s is able to focus on the core 

marketing team, we are leaders in the baby food 

the wider market. At its core, our passion for 

Bellamy’s came from a simple philosophy: that 

as parents we want to give our children the 

purest, most wholesome nutrition available. 

of our business, which continues to be reaching 

deep distribution in the markets in which we 

operate, building a strong sustainable long-term 

For us and Bellamy’s Organic, it’s our firm belief 

supply chain, strong branding and effective 

that babies everywhere deserve to start life with 

marketing activities. 

three basic necessities: the love and respect of 

their parents, the safety and security of a loving 

home, and clean, wholesome food to eat. For 

our part, it’s our mission to try to fulfill one of 

these necessities by producing wholesome, 

organic food for babies and toddlers. 

This year has seen Bellamy’s continue to roll 

out distribution across Australia increasing our 

footprint in retailers across the country. We now 

service more than 700 retailers across Australia 

directly through our sales team, while continuing 

to support our longstanding business with 

We want parents everywhere to be able to 

Australia’s major retailers. 

choose to give their children what we call a  

Pure Start to Life. 

In China, we are observing a significant dynamic 

shift away from consumers purchasing infant 

Being organic means that there are no GM 

formula through traditional retailer platforms to 

ingredients, no hormones, no chemical fertilisers 

instead purchasing through online platforms, 

or pesticides. It relies on principles of sustainable 

particularly in cross-border transactions. This has 

farming, social inclusion, animal welfare and care 

meant that our sales to Chinese customers have 

grown directly through our sales to our China 

agent, and through sales from Australian retailers 

to consumers in China. To directly capture the 

benefits of this transition, from April 2015 we 

digital space. Our website is ranked in the top 

0.3% of all active domains worldwide, and the 

most visited baby food brand site in Australia. 

Our Facebook followers have reached more than 

50,000, which is the largest fan base for any baby 

food brand in Australia. We are not at the same 

levels in China and South East Asia markets, 

however our opportunity is to leverage from our 

Australian experience and expertise. 

Bellamy’s has experienced continued growth over 

many years and FY2015 has been exceptional, 

achieving revenue growth of 156% from the prior 

year and delivering profit growth of 617% in NPAT 

and 497% in EBIT from the prior year. 

Our story and our success, is due to the 

commitment and dedication of all the people 

who work at Bellamy’s and the engagement and 

passion of our suppliers and manufacturers in the 

organic food industry. We congratulate them on 

their achievements over the past 12 months and 

thank them for their support to Bellamy’s to reach 

our targets and convincingly surpass them. 

for our environment.  

Organic food. Or as our grandparents called it, 

food. 

Our belief in our purpose and our mission has 

led us to a path of growth, development and 

sophistication of our business, enabling us to 

continue to deliver growth over the long term. 

Early in the business, we took the strategic 
decision to remain flexible and agile by remaining 

unencumbered by factories. Because of this, 

we are able to grow rapidly by working with 

multiple talented manufacturers, suppliers and 

organic ingredient providers to develop world-

have opened the Bellamy’s tmall.hk flagship store 

Thanks again for your continuing support.

to retail the entire Bellamy’s range directly to 

consumers in China via the China free trade zones. 

We anticipate further e-commerce opportunities to 

develop through FY2016. 

The significant growth achieved by Bellamy’s 

over the last 12 months has been supported by 

our deep focus on developing the organic supply 

chain, particularly the growth of available organic 

Rob & Laura

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 3

BELLAMY’S AUSTRALIA LIMITED

PAGE 4

Company Overview

Bellamy’s is an Australian producer, supplier and marketer of 100% organic 
baby food and formula.  With its headquarters in Tasmania, Bellamy’s offers a 
range of organic food and formula products for babies and toddlers, starting 
with an organic infant formula suitable from birth.

Bellamy’s products are distributed in Australia, 

Strategy

Corporate Structure

Vietnam, Singapore, Malaysia, Peoples 

Republic of China including Hong Kong, and 

New Zealand. The products are also available 

through multiple online retailing platforms. 

Bellamy’s has a deep understanding of the 

complex organic global supply chain and 

through strong relationships with key suppliers 

has been able to promote and develop the 

Bellamy’s has developed a comprehensive 

Within the consolidated group, all subsidiary 

strategy to deliver continued growth through:

entities are 100% owned by Bellamy’s 

•  Volume share growth in Australia

•  Distribution growth in China and South  

East Asia

•  Expansion into new export markets  

outside of Asia

Australia Limited. Bellamy’s Organic Pty Ltd is 

the principal operating entity with the group. 

Each of Bellamy’s Organic (Hong Kong) 

Company Ltd, Bellamy’s Organic (South East 

Asia) Pte Ltd and Bellamy’s Food Trading 

(Shanghai) Co Ltd are entities involved in the 

organic food industry. The business does 

•  Innovating new products within the  

distribution of Bellamy’s products in relevant 

not own or operate its own manufacturing 

baby category 

equipment, but instead works closely with 

farmers, manufacturers and various supply 

•  Category development outside of the baby 

category by leveraging organic nutrition 

chain partners to deliver high quality organic 

opportunities

offshore markets. As at the date of this report, 

neither Bellamy’s Kitchen Pty Ltd or Yum Mum 

Pty Ltd are operational.

foods to babies and toddlers.

Bellamy’s aims to be a world leader in organic 

infant nutrition. From our deep roots in 

the Australian supermarket and pharmacy 

landscape, Bellamy’s aims to leverage on our 

understanding of parents desire to offer their 

children pure, simple, uncomplicated nutrition 

and reach new markets across the globe. 

•  Developing long term relationships with 

key organic ingredient suppliers and 

manufacturers that support mutual growth.

Bellamy’s Australia Limited
ASX Code BAL

Bellamy’s Organic Pty Ltd

Bellamy’s Organic
(Hong Kong) Company Ltd

Bellamy’s Organic
(South East Asia) Company Pty Ltd

Bellamy’s Kitchen Pty Ltd
Non operational

Yum Mum Pty Ltd
Non operational

Bellamy’s Food Trading
(Shanghai) Co Ltd

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 5

 
BELLAMY’S AUSTRALIA LIMITED

PAGE 6

Review of Operations

Australia continues to represent the major proportion of our 
business through our supermarket and pharmacy networks. 

Our distribution
Overall, distribution has grown in FY2015 

as demonstrated by net revenue growth of 

156% since FY2014. Australia continues to 

represent the major proportion of the business 

through supermarket and pharmacy networks, 

contributing to 85% of net revenue in FY2015. 

Bellamy’s holds the view that in order to reach 

its potential, it is critical to develop strong and 

deep distribution in our geographical markets 

of choice. This was a key objective outlined at 

the time of the prospectus last year and the 

company has made it a priority this year.  

In Australia, Bellamy’s products are distributed 

in major retailers including Coles, Woolworths, 

Big W, Target, Costco, Chemist Warehouse, 

Terry White and Amcal. The business has also 

pushed deeper into independent supermarkets 

and pharmacies and now have increased direct 

on the ground sales representation. As a result, 

Bellamy’s is now the market leader in Infant 

Foods in Pharmacy holding 56% market share 

and 15 of the top 20 selling products by value.

(Source: Aztec Scan Data, Total weighted data in dollars, 

Pharmacy Scan Data, Qtr to date 12th July 2015.)

Bellamy’s view is that this demonstrates that 

with a strong brand ethic, dedicated professional 

sales people and strong entrepreneurship it is 

able to achieve a model for distribution that is 

repeatable across the globe. 

Taking this philosophy, Bellamy’s replicated a 

direct to market focus in Singapore during late 

FY2014 and since then revenues in Singapore 
have increased by more than 500%. During 

FY2015 Bellamy’s increased ranging at Cold 

Storage and Fairprice, and added new chains 

such as Guardian and Watson pharmacy 

networks. In May 2015, Bellamy’s commenced 

similar direct to market operations in Hong Kong. 

In China, FY2015 was highlighted by a strong 

market shift toward online purchasing of 

imported infant formula products. Online 

trading of infant formula now contributes 

one-third of total infant formula sales across 

all brands in China. Sales have been primarily 

conducted through third party websites such 

as t-mall.com and jd.com, with delivery to 

consumers via free trade zones in China and 

local Chinese providers.

Reflecting the market dynamics, Bellamy’s 

has seen a substantial shift toward online 

purchasing of its products within China. The 

purchasing behaviour is a reflection of the 

Bellamy’s Chinese consumer demographic: 

technologically savvy, well-informed, affluent, 

with high expectations of product quality and 

service. These purchases are being conducted 

via Bellamy’s managed online stores in 

China; and by non-related parties that source 

Bellamy’s products from Australian retailers 

and then retail Bellamy’s via e-commerce 

platforms. It is estimated that approximately 

30%-40% of Bellamy’s sales in Australia 

are servicing customer demands in China, 

based on the retail value of sales of Bellamy’s 

products on t-mall.com and taobao.com of 

132.1m RMB (approximately AUD$27m) for 

the six months from 1 January 2015 to 30 

June 2015. 

Toward the end of March 2015, Bellamy’s 

opened its online tmall.hk flagship store, 

where customers can now purchase the entire 

Bellamy’s range of products through the Tmall 

Global platform. This is in addition to the Tmall 

China platform where Bellamy’s has retailed its 

formula products in China since 2014.  

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 7

BELLAMY’S AUSTRALIA LIMITED

PAGE 8

Review of Operations Continued

Organic formulas and toddler milks

    Australia   

China

The development of our e-commerce channel 

aims to capture the higher retail selling price 

of our products in China, and ensures our 

place in the e-commerce trend. Initial results 

from these activities are encouraging and it 

is anticipated that this will form an increasing 

part of our trade in China in future periods with 

both Tmall and other e-commerce platforms. 

Sales to SIIC were lower than expected this 

year as the business reallocated available 

stock to Australian markets as competition 

between retailers in China with e-commerce 

Our products
Bellamy’s produces 47 unique Australian 

made and organic certified products including 

infant formula, toddler milk, snacks, cereals, 

pastas and ready to eat pouches. See page 

12 for a full list of our product range.

Formula comprises approximately 88% of 

Bellamy’s sales. There are three products 

within this range:

Step 1 Infant formula -  

suitable from birth to 12 months

increased. Bellamy’s continues to build a 

Step 2 Follow-on Formula -  

focused and sustainable market presence 

suitable from 6 to 12 months

particular in key mother and baby chain stores 

(KMBS) through its increasing distributor 

network with more than 30 distributors across 

China cities and regions. Bellamy’s products 

in Walmart have not met commercial success, 

and this is in line with other premium brands 

that launched in Walmart at a similar time. 

Research is indicating that the stronger brands 

in the larger hypermarket stores in China tend 

to be brands aimed at mid-market and with 

lower retailer prices. For this reason, Bellamy’s 

has reassessed its Walmart business, and 

given the demand in other sectors, considers 

it more beneficial to focus on e-commerce and 

KMBS opportunities. 

In Vietnam and Malaysia, Bellamy’s continues 

to build strong partnerships with local 

distributors to better facilitate pathways 

into these markets. Recently, the company 

received Malaysian government approval for 

its formula products to access the market. 

Since then, trade has commenced and will 

build on existing food sales. In Vietnam, 

Bellamy’s have appointed new distributors 
in late FY2015 to improve its footprint in 

southern Vietnam and build on the existing 

market presence. 

Step 3 Toddler milk drink -  

from 12 months +

Bellamy’s produces two variants of each 

product. One variant is made for the Australian 

and export markets. The other is suitable for 

China only and designed to meet the different 

labelling and compositional requirements of 

the Chinese regulations. 

Bellamy’s range of cereals, pastas, ready to eat 

foods and other baby foods form an important 

part of the Bellamy’s brand story as they deliver 

on the promise to offer a complete range of 

food from birth. Sales of non-formula products 

have grown by 170% over the last 12 months. 

During FY2015, Bellamy’s launched a new UHT 

supplementary drink, Ready to Go, in retailers 

across Australia. Sales for this product did not 

meet expectations and in April 2015 the range 

was withdrawn from the market. Long lead 

times, large minimum purchase quantities and 

supermarket requirements for minimum shelf 

life, resulted in manufacturing decisions to hold 

buffer stock that ultimately needed to be written 

off. The company has fully realised the costs in 

relation to this stock amounting to $0.7m for 

the second half of 2015, bringing the total for 

the year to $1.3m.  

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 9

                     
BELLAMY’S AUSTRALIA LIMITED

PAGE 10

Review of Operations

Continued

More recently Bellamy’s have launched several 

•  provides ingredients, raw materials and 

new products, including:

packaging to toll manufacturing facilities

NEW organic products

•  the launch of a customised ready to eat 

•  Contract packing services – Bellamy’s 

pouch range with Coles, 

provides semi-completed goods to packing 

•  new varieties of our ready to eat pouch range, 

services for final production. 

•  a new cereal extension with our Rice and 

Prune Cereal, and a Vanilla Rice Custard,

•  a new Fruit Bites snack range. 

Initial sales of these products are in line 

with expectations and demonstrating the 

opportunities for continued growth for Bellamy’s 

in the baby category driven by product 

innovation. 

The product launches reinforce Bellamy’s 

strategy to deliver innovative new products 

to the baby category. Bellamy’s intends to 

continue this program into 2016, with research 

and development programs on a range of new 

products currently underway.

Bellamy’s continues to work with a sole 

supplier, Tatura Milk Industries Ltd, for the 

manufacturing of infant formula, and in July 

2015 signed a six year supply agreement with 

them to continue the eight year relationship. 

Bellamy’s is confident with the supply capacity 

at Tatura Milk Industries and the capability 

of the manufacturer to meet its product 

standards. 

Bellamy’s have identified strategic sources of 

organic raw materials and have established 

a broad network of suppliers which include 

large multinational organisations, privately 

owned international businesses and family 

owned operations. It continues to work with 

Bellamy’s continues to explore new 

key suppliers to increase the availability of 

opportunities in categories outside of baby, 

ingredients across the range of our products, 

to support long term growth of the brand in 

and in particular looking toward increasing the 

supermarkets and into Asian markets.

outputs of organic farming in Australia to meet 

Our supply chain and 
production partners
Bellamy’s continues to work with a number 

of manufacturers across the product range, 

who each specialise in producing particular 

products. To achieve operational efficiencies, 

the company has developed varying production 

pathways including:

the forecast demands of Bellamy’s Organic 

products. 

The preservation of a stable ongoing business 

relationship with manufacturers and suppliers 

is a key determinant of Bellamy’s ability to 

bring its range of products to the market in an 

efficient, timely and reliable manner. Therefore, 

the business continues to invest in upstream 

suppliers by offering long term supply contracts 

•  Full service - Bellamy’s provides artwork and 

on terms which recognise the long term vision 

specifications, develops and maintains all key 

and planning required for sustainable organic 

ingredient supplier relationships resulting in 

food production. 

products delivered to Bellamy’s as completed 

goods. 

Pharmacy only product

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 11

BELLAMY’S AUSTRALIA LIMITED

Bellamy’s produces 47 unique Australian 
made and organic certified products 
including infant formula, toddler milk, snacks, 
cereals, pastas and ready to eat pouches. 

Product Range

PAGE 12

Review of Operations Continued

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 13

BELLAMY’S AUSTRALIA LIMITED

PAGE 14

Review of Operations

Continued

Organic cereals & rusks

Guangdong

Shanghai 
Hong Kong
Vietnam

Singapore

Malaysia

Australia

New Zealand

It is expected the Bellamy’s team will 

continue to grow in Australia and Asia to 

support sales and marketing activities being 

undertaken in those markets. 

Bellamy’s is a strong advocate for diversity 

in the workplace, and 79% of the Bellamy’s 

team are women. At an executive level, 

the company’s two most senior people are 

women and at board level, two of the five 

directors are women. Bellamy’s will continue 

to advocate for women in senior positions, 

and aim to foster a culture of diversity at 

Bellamy’s through various ways, notably 

the promotion of people from within the 

Bellamy’s team to leadership roles. 

Our people and  
office locations
The Bellamy’s team is primarily based in 

Launceston, with sales teams located in 

Sydney, Melbourne, Perth, Brisbane. We also 

have teams based in our office in Shanghai to 

support the China business and in Singapore 

to support the South East Asia business. 

The rapid growth of the business through the 

last 12 months has accelerated our people 

needs across all aspects of our business. This 

has seen the number of employees increase 

from 24 last year to 46 as at the end of July. 

Bellamy’s also recognises the large number 

of people that work indirectly with Bellamy’s 

in their roles at farms, food manufacturers, 

and logistics providers across Australia and 

internationally. 

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 15

 
BELLAMY’S AUSTRALIA LIMITED

PAGE 16

Review of Operations

Continued

Operating Results
Financial Performance Indicators

The table below outlines the key consolidated financial performance indicators for FY2015.

Statutory Profit Results

Organic pastas

Financial 
Year ended 
30 June 
2015

Financial 
Year ended 
30 June 
2014 

Period 
Movement 
Up/Down  
$

Period 
Movement 
Up/Down 
%

131,671 

125,302 

52,088 

48,896 

12,286 

12,981 

(3,908)

9,073 

2,058 

1,880 

(614)

1,266 

79,583 

76,406 

10,228 

11,101 

(3,294)

7,807 

152%

156%

497%

590%

536%

616%

Gross Sales

Net revenue after trading 
rebates

EBIT

Profit before income tax 
expense

Income Tax expense

Net Profit after income tax 
expense

Underlying Profit Results(1)

For the year ended 30 June 2015

For the year ended 30 June 2014

Statutory 
Profit

Non-
Recurring 
Items(2)

Underlying 
Profit

Statutory 
Profit

Non-
Recurring 
Items(3)

Underlying 
Profit

Gross Sales

  131,671 

           -  

     131,671 

    52,088

         -  

     52,088

Net Revenue 

  125,302 

           -  

     125,302 

   48,896 

         -  

48,896 

EBIT

    12,286 

      1,312 

      13,598 

     2,058 

       1,400 

       3,458 

    12,981 

      1,312 

      14,293 

      1,880 

       1,400 

       3,280 

      9,073 

       918 

      9,991 

      1,266 

        980 

     2,246

Profit before 
income tax 
expense

Net Profit 
after income 
tax expense

(1)  Bellamy’s has followed the guidance for underlying profit as issued by the ASIC regulator Guide RG230 

‘Disclosing non-IFRS information’. The statement of underlying profit is unaudited. This statement should be 
read in conjunction with the financial statements as disclosed in this report.

(2)  Non recurring items in FY2015 include $1.3m in relation to obsolete stock from the Ready to Go products.  

(3)  Non recurring items in FY2014 include and amount of $1.4million relating to a bonus paid to employees, 

directors and senior executives in June 2014. 

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 17

BELLAMY’S AUSTRALIA LIMITED

PAGE 18

Review of Operations

Continued

Organic snacks

Revenue

Gross sales for the group were $131.7m 

and net revenues after trading rebates were 

profit margin for the year would have been 

34.9% which compares to the prospectus 

forecast for FY2015 of 35.9%.

$125.3m. Bellamy’s receives its revenue 

In the first half results for FY2015, the company 

primarily from the sale of its products:

reported that gross profits had been impacted 

•  directly to consumer operations (principally 

supermarkets and pharmacies)

•  through distribution agents in offshore 

jurisdictions that then on-sell direct to 

consumer operations

•  direct to consumers through Bellamy’s 

online store and through e-commerce 

platforms, for example, tmall.com

by price changes from ingredient suppliers 

caused by increased demand for organic 

formula ingredients, particularly whole milk. 

Further the company indicated that it had 

undertaken several projects, including passing 

on pricing increases to retailers, leveraging the 

benefits of increased production volumes and 

working closely with manufacturers, distributors 

and suppliers to develop sustainable pricing 

Revenue is derived for each geographical 

solutions for the entire supply chain. In the 

market through a combination of these 

second half of FY2015, the results of these 

activities. Bellamy’s sells selected products 

projects have improved the gross profit margins 

in each market depending on the market 

from the first half. 

regulatory requirements and consumer 

preferences. 

During the year, Bellamy’s changed the 

accounting treatment of its trading terms 

with major retailers to be in line with industry 

peers. As a result, the company this year has 

disclosed gross sales and net revenue after 

allowing for trading rebates. 

Gross Profits

Distribution and Selling Costs

Bellamy’s utilises third party warehousing and 

logistics providers for the safe supply and 

delivery of products. One of the outcomes 

of the sales volume growth is the operational 

efficiencies that are achieved. 

During FY2015, new warehouses in 

Australia, Singapore, Hong Kong and 

China were contracted to deliver services 

The gross profit margin for the year was 32.9% 

to the expanding sales network. We have 

compared to the prior year of 33.5% (adjusted). 

gained service efficiencies in delivering to 

As detailed above, Bellamy’s changed the 

our customers through these additional 

accounting treatment of its trading terms with 

warehouses.  

major retailers during the year and as a result 

Overall, distribution and selling costs have 

prior year gross profit margins are adjusted 

reduced as a percentage of revenue to 12.1% 

so that the results are comparable.  Had the 

for FY2015 compared to the FY2014 result 

accounting treatment not changed, the gross 

of 13.7%.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 19

BELLAMY’S AUSTRALIA LIMITED

PAGE 20

Organic ready to serve baby foods

Review of Operations

Continued

Costs of Doing Business

In the past, Bellamy’s has three main cost areas: 
marketing, employment and administrative 
expenses. A key focus has been the 
improvement of profitability through managing 
these costs whilst growing revenues. The results 
for this year are shown in the table below:

Cost as a  
% of Revenue

Employment costs
Marketing costs
Administrative and 
other costs

Year 
ending 
30 June 
2015

Year 
ending 
30 June 
2014

4.5% 6.3%*
2.0% 1.7%
4.6% 4.6%

*Adjusted to remove one off executive bonus of $1,400,000

This year we have been able to continue to 
reduce the employment costs as a percentage 
of revenue, building on the reductions achieved 
in FY2014. We anticipate the number of people 
employed by Bellamy’s will grow over the next 
12 months to support the growth of the business 
but are mindful of the opportunities to improve 
profitability by management of these costs 
against revenue. 

Marketing has increased as a percentage of 
revenue by 0.3 percentage points compared to 
FY2014, however it is relatively low in absolute 
terms ($2.5 million). Bellamy’s continues to utilise 
high impact, low cost, digital and social media 
as primary marketing methodology, coupled 
with sophisticated data analytic techniques. The 
company also invests in marketing research to 
track brand penetration and awareness. 

Depreciation and Amortisation

Bellamy’s reports internally on product 
development costs. This year, with the decision 
to withdraw the Ready to Go product from the 
market, costs associated with the development 
of this range have been fully amortised. 
All other product development costs are 
amortised in accordance with accounting 

policies, and the total amortisation expense 
for the year was $0.24m.

Shareholder returns

Bellamy’s listed on 5 August 2014 and this 
is therefore the first year of trading as a listed 
company. 

The company list price was $1.00 and at the 
end of the first day of trading was trading at 
$1.31. The company’s share price continued 
to rise in FY2015. As at 30 June 2015 the 
company’s share price was $4.37.

A fully franked dividend of 2.86c per share was 
declared by directors on 20 August 2015. This 
is a payout ratio on the FY2015 profits of 30% 
of NPAT. At the time of listing, the prospectus 
provided an indicative dividend payout ratio of 
30% of NPAT for FY2015 and 30%- 40% of 
NPAT beyond FY2015.

Review of Financial Position
Cash from operations and  
other sources of cash

Cash balances as at end of FY2015 have 
increased by $27.6m to $32.0m. The two 
primary sources of this increase are the capital 
raising in August 2014 and increase in cash 
from operations. 

During FY2015, the company was able to 
achieve positive cash flows from operations of 
$4.7m. The primary factor driving this has been 
strong sales, a strong debtors collection cycle 
and improved trading terms with suppliers. 

The company also notes that inventory level 
management remains a focus of the business 
and  growing inventory levels to meet demand 
continues. The strong demand for formula 
during the year has resulted in inventory 
turnover levels of 7 times.

In August 2014, Bellamy’s raised $23.4m 
in capital on the listing of the company on 
the Australian Securities Exchange (net of 

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 21

BELLAMY’S AUSTRALIA LIMITED

PAGE 22

Review of Operations Continued

institutional placement costs). The purpose 
of these funds was to support the growth of 
the business via improved working capital 
capacity, marketing and expanding the product 
range. During the year this capacity has given 
the business confidence to explore supply 
chain opportunities and commit to improving 
operational support for its markets. 

Recently, the Bellamy’s China team has made 

people appointments specifically to develop 

the e-commerce business. We aim to capture 

more of the e-commerce market directly 

through multiple platforms. We acknowledge 

that this is a fast growing area and subject to 

regulatory change, and so we remain vigilant in 

our monitoring of the regulatory environment. 

Resources of the Company

As noted previously, Bellamy’s have launched 

Bellamy’s holds a number of key resources 

new products in Australian stores recently, 

Resources

that are critical to its success but are not fully 

reflected in its statement of financial position, 

including:

•  Trademark registrations in multiple jurisdictions

•  Global domain name registrations 

•  Active websites in Australia, China, Singapore

•  Licenses to import infant formula to China 

•  Over 50,000 Facebook followers

•  WeChat and Weibo operations in China

•  Bellamy’s Flagship store on t-mall.com 

Outlook
In Australia, the business will continue to deepen 

distribution both geographically and with new 

retailers. Opportunities for further growth are 

focused on increasing ranging across retailers 

with the full product suite, and developing new 

accounts with smaller retailer and pharmacy 

groups. 

In China, the business is focused on growing 

a multi-channel distribution strategy and is 

continuing to develop online and offline distribution 

of Bellamy’s range, with formula as the spearhead. 

Bellamy’s has renewed its agreement with SIIC, 

the state-owned entity that is the importer and 

agent for Bellamy’s in China since 2013. This 
agreement continues through to 30 June 2016 

and has similar undertakings to previous years for 

minimum annual volumes. 

which will grow the footprint of Bellamy’s in the 

baby food category.  Increasingly the business 

will focus new product development toward 

the opportunities to develop products that 

specifically target Asian consumer preference. 

Underpinning the sales and distribution 

opportunities in Australia and Asia, is a 

supply chain team that is firmly focused on 

growing our supply of organic ingredients 

and manufacturing capacity. The success 

of the FY2015 sales result was possible 

because of strong forward planning and strong 

commitment from our supply chain to meet the 

high demand for Bellamy’s products. 

As predicted, in FY2015 we were able to 

more than double our production for formula 

in particular. Historically, we have been able 

to achieve step changes in manufacturing 

capacity and organic ingredient availability 

as the result of forward planning, long range 

forecasts, and infrastructure and technology 

English website

Chinese website

ingredients will remain reasonably stable for 

the first half of FY2016, and the business will 

continue to work closely with suppliers to 

deliver sustainable pricing solutions for the 

entire supply chain into the future. 

developments from our manufacturing and 

Looking forward beyond FY2016, we are 

ingredient partners. The growth we have 

focused on continued expansion of distribution 

experienced in FY2015 has given confidence 

as outlined in our strategy, and supporting this 

to a continuation of investment from our 

through sustainable long term arrangements 

manufacturing partners and we reasonably 

with ingredients suppliers, farmers and 

expect step changes in availability into the 

manufacturing partners. We also look to 

future. At this stage, the first half of FY2016 
will be supported by agreed and confirmed 

continuing to build our innovative organic 
product portfolio and to achieve distribution 

ingredient and manufacturing orders based 

into new markets that meet the growth 

on current run rates. It is expected prices for 

objectives of the business. 

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 23

BELLAMY’S AUSTRALIA LIMITED

PAGE 24

Review of Operations Continued

contamination or product recall issues 

Further, as previously noted, Bellamy’s has 

(however caused) may have a material adverse 

commenced trading via the t-mall.com 

affect on the Company’s brand and its financial 

global platform. This platform allows Chinese 

consumers to pay for their goods in RMB via 

Alipay (an entity connected to T-mall). Alipay 

acts as a transaction facility and remits these 

funds to Bellamy’s in Hong Kong Dollars. The 

exchange rate used by Alipay is reflective of 

the spot market price. Bellamy’s will monitor 

this transaction basis as the monies traded 

increase proportionately to the business. 

Additionally, Bellamy’s imports many 

ingredients to meet demand, and has 

exposure to USD and EUR movements 

directly where it purchases ingredients on its 

own behalf, and indirectly through purchases 

of finished products where its product 

manufacturers purchase ingredients on its 

behalf. Bellamy’s meets regularly with these 

manufacturers to agree on best policies for 

exchange rate management. As transactions 

of this nature are increasing the business 

will continue to monitor its foreign exchange 

risk management policies and look for best 

practice solutions. 

Risk Management
Our Approach

Bellamy’s consider the identification, evaluation 

and control of risks to the business and corporate 

strategy an important underpinning to growth. 

This is because risk management enhances the 

ability to understand and respond to the external 

environment, enhances the business’s ability to 

meet its objectives, and provides confidence to 

investors for the future well being of the company. 

Bellamy’s continues to mature and refine its 

risk management approach. Risks are regularly 

monitored especially those internal and 

external risks that could have a material impact 

on objectives. Below details the material risks 

to the business and the approach to managing 

those risks.

Key Risks

Ingredients and Manufacturing

performance. 

The company employs a number of measures 

to minimise the risk in this area including 

food safety accreditations, a positive release 

program, substantial independent product 

testing through accredited laboratories, 

dedicated professional Bellamy’s staff to audit 

factories and ingredient suppliers and having in 

place appropriate insurances.  

Change in Regulation

There is a risk that laws or regulations may 

be introduced or amended in Australia, or in 

foreign jurisdictions in which Bellamy’s sells 

or sources its ingredients and/or products. 

Bellamy’s understands the sensitivity of the 

organic, baby and food industries. Through 

industry engagement and the appointment 

Bellamy’s Organic maintains its credibility and 

of personnel to particularly focus on and 

brand strength by ensuring all of its products 

understand these regulatory issues in 

are certified organic. This requires Bellamy’s 

Australian and Asia, Bellamy’s aims to respond 

to rely on a complex global organic supply 

efficiently and effectively to changes in 

chain, where ingredients maintain their organic 

regulation that may impact its business. 

certification and are available in sufficient 

quantities to meet the demands of the business. 

Bellamy’s has a strict quality control system 

that enables the business to ensure it maintains 

its organic certification. Ingredients and 

ingredient suppliers are carefully selected and 

managed throughout the organic supply chain 

by a dedicated in house supply chain and 

quality team. Bellamy’s has developed a deep 

understanding of the complex organic global 

supply chain, and has built strong relationships 

with key suppliers and manufacturers with 

whom Bellamy’s plans for forecast growth. 

Product Contamination,  

Recall and Food Safety

Foreign Exchange

Until recently, all business has been primarily 

conducted in Australian dollars. For the internal 

operations in the entities in Singapore and 

China, income and expenses are conducted 

in local currency. There are no hedging policies 

currently in place, although the business seeks 

to apply natural hedges wherever possible. 

During the 2015 financial year, Bellamy’s 

contract with its import agent in China was 

conducted in Australian dollars. The movement 

in the exchange rate between AUD and RMB 
was favourable for the agent. In the next year 

it is anticipated that prices will be negotiated 

to ensure any exchange rate advantages 

As a producer of food products, Bellamy’s 

and disadvantages are allocated sustainably 

is subject to a general risk that any product 

between Bellamy’s and the agent.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 25

BELLAMY’S AUSTRALIA LIMITED

Board of Directors

Rob Woolley 

Non-executive Chair 
(Independent)

Member of the Remuneration and 
Nomination Committee 

Member of the Finance, Audit and 
Risk Committee

Laura McBain 

Ian Urquhart 

Michael Wadley 

Managing Director and CEO 

Independent Non-executive 
Director 

Independent Non-executive 
Director 

Member of the Remuneration and 
Nomination Committee 

Chair of the Remuneration and 
Nomination Committee 

Chair of the Finance, Audit and 
Risk Committee

Member of the Finance, Audit and 
Risk Committee

Rob was appointed as Chair on the 

Laura was appointed as General 

Ian was appointed as a non-

Michael was appointed a Non-

formation of the Company in 2007. 

Manager of Bellamy’s in 2006, 

executive director and the 

executive Director in 2014 and is 

Rob is presently a director of 

Freycinet Coast Financial Services 

Ltd and a board member of 

Chief Executive Officer (“CEO”) in 

company secretary on the 

based in Shanghai. 

2011 and Managing Director and 

formation of the Company in 2007. 

CEO in 2014. 

He resigned as Company Secretary 

Forestry Tasmania and the not-for-

Prior to joining Bellamy’s, Laura 

in June 2014. 

Michael is a principal at Wadley 

Consulting Shanghai Co. Ltd, 

a Senior China Consultant for 

profit, Tasmanian Leaders Inc. 

practised as an accountant 

Ian brings a wealth of financial 

Hopgood Gamin, on the Board of 

Previously Rob was Chairman of 

Tandou Ltd and Managing Director 

of Websters Limited, following 

specialising in the areas of 

expertise and business experience 

Directors of the Australian Chamber 

providing business advisory and 

to the Board, having previously 

of Commerce in Shanghai and 

taxation services. 

been a Chief Financial Officer and 

is a Co-Chair of the Chamber’s 

twenty years as a partner at 

Laura holds a Bachelor of 

Commerce and in 2013 completed 

the IMD Leadership Challenge. In 

director of the PGA Group Pty Ltd 

Financial Services Industry Working 

for over thirty years and teaching 

Group, a committee member of the 

finance and accounting at Monash 

Australian China Business Council, 

2013, Laura was named the Telstra 

University. 

Tasmanian Business Woman of 

Ian has a Bachelor of Commerce, 

Queensland, and a member of the 

Australian Institute of Company 

Year and she went on to be named 

a Masters in Administration and is 

Directors.

the Telstra Australian Business 

a certified practising accountant 

Michael holds a Bachelor of Laws 

Woman of the Year for 2013 

(CPA)

(Private and Corporate). 

from Queensland University, and is 

admitted to practice the Supreme 

Court of Queensland, the High and 

Federal Courts of Australia, and 

is registered as a foreign lawyer in 

China and Hong Kong.

Deloitte. 

Rob holds a Bachelor of 

Economics and is a Fellow of the 

Institute of Chartered Accountants. 

PAGE 26

Executive Team

Launa Inman

Independent Non-executive 
Director

Shona Ollington

Brian Green

Chief Financial Officer 

Company Secretary

Launa was appointed as a non-

executive director of the company 

in February 2015. Launa brings to 

the board extensive experience in 

retailing, marketing (including digital 

technology and social media), 

finance and logistics. Launa is a 

director of the Commonwealth 

Bank of Australia and a member 

of the boards of the Alannah and 

Madeline Foundation and Virgin 

Australia Melbourne Fashion 

Festival. Her diverse experience 

includes terms as Managing 

Director and CEO of Billabong 

International (May 2012 to August 

2013), Managing Director of Target 

Australia Pty Ltd (2005 to 2011) 

and Managing Director of Office 

Works (2004 to 2005). Launa’s 

qualifications include: MCom, 

University of South Africa (UNISA), 

BCom (Hons) (UNISA), BCom 

(Economics & Accounting) (UNISA). 

She is a member of the Australian 

Institute of Company Directors 

and has completed the Wharton 

Business School executive 

program.

Shona was appointed as Chief 

Brian was appointed Company 

Financial Officer (“CFO”) in August 

Secretary in June 2014, he had 

2014. Prior to joining Bellamy’s 

been performing the role of the 

Shona enjoyed a 16 year career 

Chief Financial Officer (“CFO”) of 

at KPMG (Director since 2011) 

Bellamy’s Organic since 2007. 

specialising in business advisory, 

Brian’s extensive management 

taxation, business restructuring 

accounting experience has been 

and business valuation. Shona 

gained through working as a 

is also an advisor to the Board 

management accountant for 

of the University of Tasmania 

a wide variety of businesses, 

Academy Gallery. Shona holds 

including many agribusinesses. 

a Master of Applied Finance 

Brian has also practised as an 

(Kaplan Professional), is a Fellow 

accountant in the areas of tax 

of The Taxation Institute of 

and business advisory work for a 

Australia (TIA), has a Graduate 

number of organisations including 

Diploma of Financial Planning 

Deloitte Touche Tohmatsu. Brian 

(Securities Institute of Australia), 

is currently a Director of JR Green 

and is a Member of the Institute of 

Pty Ltd (property management) 

Chartered Accountants in Australia 

and BRG Management Pty Ltd 

(ICAA). Shona holds a Bachelor 

(accounting services). Brian holds 

of Commerce with majors in 

a Bachelor of Business Accounting 

Accounting & Human Resource 

and is a Member of the Institute of 

Management.

Chartered Accountants (ICAA) and 

is a past recipient of its Tasmanian 

PY Award.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 27

BELLAMY’S AUSTRALIA LIMITED

PAGE 28

Corporate Governance

Bellamy’s is committed to achieving and maintaining 
the highest standards of corporate governance.

Bellamy’s Corporate  
Governance Regime

The Board is responsible for the overall 

The principal governance related policies and 

practices which largely took effect from the 

ASX listing date (5 August 2014) are as follows:

corporate governance of Bellamy’s. The Board 

• Corporate Governance Statement 

monitors the operational and financial position 

• Board Charter

and performance of Bellamy’s and oversees 

its business strategy, including approving the 

strategic goals of Bellamy’s and considering 

• Finance, Audit and Risk Committee Charter

• Diversity Policy

and approving its annual business plan and the 

• Shareholder Communications Policy

associated budget.

The Board is committed to maximising 

performance, generating appropriate level 

of Shareholder value and financial return 

and sustaining the growth and success of 

Bellamy’s. In conducting Bellamy’s business 

with these objectives, the Board seeks to 

ensure that Bellamy’s is properly managed to 

protect and enhance Shareholder interests 

and that Bellamy’s, its Directors, officers 

and personnel operate in an appropriate 

environment of corporate governance. 

Accordingly, the Board have developed and 

adopted a framework of corporate governance 

policies and practices, risk management 

practices and internal controls that it believes 

appropriate for Bellamy’s business. 

• Continuous Disclosure Policy

• Securities Trading Policy

• Code of Conduct 

The Corporate Governance Statement which 

was lodged with the ASX 21 August 2015, 

discloses the extent to which the Company will 

follow, the recommendations set by the ASX 

Corporate Governance Council in the third 

edition of its Corporate Governance Principles 

and Recommendations. The above policies 

and practices comply with ASX Corporate 

Governance Council recommendations, unless 

otherwise stated in the Corporate Governance 

Statement. In addition, many governance 

elements are contained in the Constitution.

Details of Bellamy’s Constitution, key policies 

and the charters for the Board and each of its 

committees are available on the Company’s 

website under the Governance tab at  

bellamysaustralia.com.au.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 29

BELLAMY’S AUSTRALIA LIMITED

Directors’ Report

The directors present their report on the consolidated 
entity consisting of Bellamy’s Australia Limited and the 
entities it controlled at the end of, or during, the year 
ended 30 June 2015. Throughout the report, the 
consolidated entity is referred to as the Group.

1. Information about the directors 

1.2  Directorships of other listed 

of the shares (5 August 2014) until the date 

1.1 Names and particulars

The names and particulars of the 
directors in office at any time during or 
since the end of the year are:

Rob Woolley 

Non-executive Chair (Independent)

Laura McBain 

Managing Director and CEO

Ian Urquhart 

companies

Director

Company

Robert Woolley Tandou Limited

Launa Inman

Commonwealth 
Bank Ltd

Period of 
directorship
2011 -  
30 June 2015
Since 2011

1.3 Director shareholdings

The following table sets out each director’s 

relevant interest in Bellamy’s shares and 

options as at the date of this report.

Independent Non-executive Director 

Director

three days after the date of which the audited 

financial results of the Company and the 

Consolidated Entity for the year ended 30 

June 2015 are disclosed to the Australian 

Stock Exchange (ASX).

During FY2015 825,877 options were issued 

to Laura McBain under the Long Term 

Incentive Plan (LTIP) for senior executives of 

the Company. Refer to the note 1.7 of the 

Remuneration Report for further details.

1.4 Directors’ Meetings

The number of Directors’ meetings held and 

the number of meetings attended during the 

financial year were:

Director

Robert Woolley
Laura McBain
Ian Urquhart
Michael Wadley
Launa Inman

Board of Directors
Held B
13
13
13
13
5

Attended A
13
13
13
13
5

A Number of meetings attended during the year
B  Number of meetings held during the time the Directors held 

office during the year.

With effect from ASX listing date 5 August 

2014, the board established a Finance, Audit 

and Risk Committee and a Remuneration and 

Nomination Committee. Attendance at these 

meetings were as follows:

Fully paid 
ordinary 
shares 
No.

Share 
options 
No.

1,335,739 Nil
1,565,376 1,779,210
2,500,000 Nil
Nil Nil
22,000 Nil

Robert Woolley 
Laura McBain
Ian Urquhart
Michael Wadley
Launa Inman

During or since the end of the financial year, 

there were no shares issued to directors as 

a result of exercising options over unissued 

shares.

The shareholdings held by R Woolley,  

L McBain and I Urquhart are held by 

associated entities and are subject to voluntary 

escrow from the date of Official Quotation 

Launa Inman

Independent Non-executive Director

Michael Wadley 

Independent Non-executive Director 

The named directors held office for the 
whole of the financial year and since the 
end of the financial year except for:

Launa Inman – appointed February 2015
See more information about the Board of Directors 
on page 26.

PAGE 30

Director

Finance Audit and Risk Committee Remuneration and Nomination 

Robert Woolley
Ian Urquhart
Michael Wadley
Launa Inman

Attended A
6
6
6
2

Held B
6
6
6
2

Committee

Attended A
8
8
8
4

Held B
8
8
8
4

2.  Share options granted to directors 

3. Principal activities 

7. Future developments

and senior management

The principal activities of the group during the 

The Group will continue to pursue its strategic 

On 29 June 2015, in accordance with the 

course of the financial year were the sale and 

business growth objectives through expansion 

employee Long Term Incentive Plan (as 

distribution of organic food and formula products 

into new and existing markets in Australia, 

approved by the shareholders at the annual 

for babies and toddlers. There were no significant 

Asia and beyond; leveraging Bellamy’s brand 

general meeting on 30 October 2014), the 

changes to the principal activities during the year. 

awareness for new product development 

company issued 1,449,080 conditional 

vesting options to the managing director and 

other senior management as part of their 

remuneration. The details of grant of options 

are set out below:

Directors 
and senior 
management

No. of 
options 
granted 
FY2015

Total No. 
of ordinary 
shares 
under 
option

Laura McBain

825,877

1,779,210

Shona Ollington

216,793

216,793

Brian Green

  107,386

180,719

Other Senior 

Management

299,024

1,179,023

4. Review of operations 

A comprehensive review of operations is set 

out in the front section of this Annual Report 

under Review of Operations.

within the baby category; new category 

development and developing the organic 

supply chain to support growth.

Further information about likely developments 

in the operations of the Group and the 

5. Changes in the state of affairs

expected results of those operations in future 

Significant changes in the state of affairs of the 

Group during the financial year were as follows. 

Bellamy’s Australia Limited (ASX:BAL) was 

admitted to the ASX official list effective 

financial years has not been included in this 

report as the disclosure of the information is 

likely to result in unreasonable prejudice to the 

Group. 

5 August 2014, following the issue of 

8. Environmental regulations

25,000,000 ordinary shares at $1.00 each 

pursuant to a Prospectus and Initial Public 

Offer document dated 4 July 2014. 

The Group’s operations are not regulated by 

any significant environmental regulation under 

a law of the Commonwealth or of a State or 

Share capital increased by $23,899,000 (from 

Territory.

$15,756,000 to $39,655,000) as the result of the 

1,449,080

3,355,745

capital raising. The number of ordinary shares on 

The exercise price for these options is $1.30, 

however the options can only be exercised if 

specific performance hurdles are met. These 

options expire two years subsequent to 

vesting, which should be no later than 29 June 

2020. 

The holders of these options do not have the 

right, by virtue of the option to participate in any 

share issue or interest issue of the Company or 

of any other related body corporate.

Further details about share based payments to 

directors and key management personnel are 

included in the Remuneration Report following.

issue is now 95,000,392. 

Details of the changes in share capital 

are disclosed in note 20(a) to the financial 

statements.

6.  Events since the end of the  

financial year

No matters or circumstances have arisen since 

30 June 2015 which have significantly affected 

the Group’s operations, results or state of 

affairs, or may do so in future financial years.

9. Dividends

On 21 August 2015, the directors declared a 

fully franked dividend of 2.86 cents per share.  

No dividends were paid during the previous 

financial year.

10.  Indemnification and insurance of 

officers and auditors

During the financial year, the Company paid 

a premium in respect of a contract insuring 

the directors of the Company, the Company 

secretary and all executive officers of the 
company and of any related body corporate 

against a liability incurred as such a director, 

secretary or executive officer to the extent 

permitted by the Corporations Act 2001.  

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 31

BELLAMY’S AUSTRALIA LIMITED

Directors’ Report Continued

The contract of insurance prohibits disclosure 

12. Audit 

of the nature of the liability and the amount of 

the premium. 

The company has not otherwise, during or 

since the end of the financial year, except to 

the extent permitted by law, indemnified or 

agreed to indemnify an officer or auditor of 

the company or of any related body corporate  

against a liability incurred as such an officer or 

12.1 Independence declaration

A copy of the auditor’s independence 

declaration as required under section 307C of 

the Corporations Act 2001 is set out on page 

43 and forms part of the Directors’ report for 

the year ended 30 June 2015.

12.2 Appointment of auditors

for auditors imposed by the Corporations Act 

2001. The directors are of the opinion that the 

services as disclosed in note 32 to the financial 

statements do not compromise the external 

auditor’s independence, based on advice 

received from the Audit Committee, for the 

following reasons:

•  all non-audit services have been reviewed 

and ratified by the audit committee to ensure 

auditor.

On 30 October 2014, the directors appointed 

that they do not impact the impartiality and 

11.  Proceedings on behalf of the 

company

PricewaterhouseCoopers as the auditors, 

objectivity of the auditor; and

beginning with the year ending 30 June 2015. 

No person has applied to the Court under 

12.3 Non-audit services

section 237 of the Corporations Act 2001 for 

Details of amounts paid or payable to the 

leave to bring proceedings on behalf of the 

auditor for non-audit services provided during 

•  none of the non-audit services undermine 

the general principles relating to auditor 

independence as set out in APES 110 ‘Code 

of Ethics for Professional Accountants’. 

company, or to intervene in any proceedings to 

the year are outlined in note 32 to the financial 

13. Rounding off of amounts

which the company is a party, for the purpose 

statements.

The Company is of a kind referred to in 

of taking responsibility on behalf of the 

company for all or part of those proceedings.

The board of directors has considered the 

Class Order 98/100, issued by the Australian 

position and, in accordance with advice 

Securities and Investments Commission, 

No proceedings have been brought or 

received from the audit committee, is satisfied 

relating to the ‘rounding off’ of amounts in the 

intervened in on behalf of the company with 

that the provision of non-audit services, during 

Directors’ Report. Amounts in the Directors’ 

leave of the Court under section 237 of the 

the year, by the auditor (or by another person 

Report have been rounded off in accordance 

Corporations Act 2001.

or firm on the auditor’s behalf) is compatible 

with that Class Order to the nearest thousand 

with the general standard of independence 

dollars, or in certain cases, to the nearest dollar.

PAGE 32

Remuneration Report

Message from the Chairman of the Remuneration and Nomination Committee

Key information

We are pleased to present the 2015 

arrangements to ensure applicable hurdles 

Remuneration Report for our first full financial 

remain challenging as the Company continues 

year as a listed entity. 

to grow. In addition, during FY2015:

A key focus of this year’s Report is to 

•  an enhanced short-term incentive plan was 

demonstrate how our remuneration framework 

adopted that is designed to motivate and 

is linked to the Group’s performance.

reward high performance; and

The Group’s performance over FY2015 

•  a long-term incentive plan was implemented 

This introductory section is intended to provide 

shareholders with an overview of executive 

remuneration outcomes for FY2015 having 

regard to the Company’s performance. 

The information provided here is not audited 

and is in addition to the audited information 

set out in the formal Remuneration Report.

has been strong, and the Board is focused 

for eligible employees to align individual 

Company performance

on continuing to build and deliver value to 

performance with the Group’s objectives 

shareholders, progress its growth plans and 

and shareholder interests. The plan allows 

pursue international opportunities. Having a 

employees to share in the future growth and 

robust remuneration and reward framework 

success of the Group.

that supports and encourages sustainable 

growth, and drives our people, is critical to the 

successful execution of our strategy. 

The Board sought independent advice from 

remuneration consultants Egan Associates 

The Company’s share price continued to 

rise in FY2015. On an absolute basis, the 

Company’s share price has increased from 

$1.30 at closing on 5 August 2014 (the 

day the Company was admitted to the ASX 

Official List) to $4.37 as at 30 June 2015. The 

on the appropriate level of board fees for 

Company delivered:

To this end, the Remuneration and Nomination 

the coming year. The Group continues to 

Committee and Board continued to refine 

experience strong growth and increased 

•  a total basic earnings per share of 9.8 cents 

(based on the weighted average number of 

the Company’s remuneration framework 

complexity in the business model. To ensure 

shares on issue during the year),

during FY2015, having regard to advice 

that it is able to attract and retain directors 

from independent external advisors, Egan 

with the requisite experience and skills to 

Associates, to ensure that the Company’s 

achieve effective and good governance, the 

arrangements remain fit for purpose and 

Board resolved to increase non-executive 

appropriately bench-marked.

fees for FY2016. Details of present and future 

In April the Board conducted a full review 

of the Company’s remuneration and reward 

director remuneration are included in the body 

of the remuneration report.

structures. The remuneration policy adopted 

Shareholders will note that there is more 

by the Board is set to attract and retain 

detail included in this year’s Remuneration 

the best available people and align their 

Report as compared to last year’s Report. 

interests with those of shareholders. Critical 

For example, it includes additional information 

for the Bellamy’s Board, is ensuring that 

on remuneration outcomes and a summary 

remuneration reflects the considerable growth 

of actual remuneration earned by senior 

in the organisation, from a revenue and  value 

executives during FY2015. 

standpoint.

On behalf of the Committee, I commend the 

For FY2016 the Board has approved an 

Report to you.

average fixed remuneration increase for the 

Managing Director & CEO and CFO of 83%. 

In approving this increase, the Board was 

satisfied that the increase was necessary 

to ensure that the Company’s remuneration 

levels are aligned with the market, and after 

Michael Wadley

regard to independent advice. The Board 

CHAIRMAN - Remuneration and  

has also committed to revisiting incentive 

Nomination Committee

• share price growth of 234%, and

• a full year dividend of 2.86 cents per share.

Earnings Per Share (EPS)

421%

Earnings Per Share (EPS)

421%

1.9

FY14
1.9

9.8

9.8

FY15

The graph above represents the growth in the 
Share price movement to 30 June 2015
Company’s EPS from 30 June 2014 to 30 June 2015.

FY14

FY15

$4.31

$3.81

)

Share price movement to 30 June 2015
D
U
A
$

$3.31
$4.31

(

(

e
c
)
D
i
r
P
U
A
e
r
$
a
h
e
S
c
i
r
P
e
r
a
h
S

$2.81
$3.81

$2.31
$3.31

$1.81
$2.81

$1.31
$2.31

$1.81

$1.31

Period: 5 August 2014 to 30 June 2015

Period: 5 August 2014 to 30 June 2015

The graph above highlights the share price 

movement from 5 August 2014 to 30 June 2015.

Both of the above metrics directly affect the 

determination of the short-term and long-term 

incentive remuneration outcomes. The metrics 

are used to align executive reward with 

company performance and shareholder return.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 33

 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Remuneration Report Continued

FY2015 Remuneration outcomes

Name

The Group’s strong performance was reflected in 

executive remuneration outcomes for FY2015. 

The long term incentive (LTI) for FY2015 was 

divided into three tranches. For Tranche 1 (16 

2/3% of the grant), the performance period was  

1 July 2014 to 30 June 2015 and an earnings 

per share hurdle applied. 

STI awards (in the form of cash and options) 

were determined based on:

•  the extent to which the Company achieved  

its FY2015 Pro Forma forecast NPAT of  

$5.0 million; and 

Laura McBain
Shona Ollington***
Total

Fixed 
(including 
super) $

312,791 
  170,567 
483,358 

Other 
benefits*  
$

12,324 
-   
12,324 

STI 
$

LTI** 
$

Total  
$

- 
- 
- 

- 
- 
- 

325,115 
170,567 
495,682

*  Other benefits paid to Laura McBain relates to reportable fringe benefits provided during FY2015 of $12,324. Other benefits 

excludes the one-off cash bonus paid to Laura McBain in respect of past services of $700,000. This was previously disclosed 
in the remuneration report for FY2014.

**No options vested during FY2015
***Shona Ollington commenced employment with the Company on 18 August 2014.

that the STI and LTI amounts are amounts 

1.1 Key management personnel

earned based on performance during FY2015 

that vested and/or were paid in FY2015. As 

discussed in ‘FY2015 remuneration outcomes’, 

•  other key performance indicators that were 

as STI and LTI does not vest until early FY2016 

intended to ensure that the Company operates 

it will be reported in next year’s Remuneration 

on a sustainable basis.

Report. 

The 2014 Remuneration Report set out the 

terms of a one-off grant of options to the 

Managing Director and CEO. The Board has 

determined that 100% of the options granted 

vested based on the performance of the Group 

for FY2015 against the target Pro Forma NPAT 

of $5.0 million. As testing occurred following 

the end of FY2015, details will be reflected in 

next year’s Remuneration Report. This outcome 

reflects the Group’s strong financial performance 

in FY2015.

1.   Remuneration Report - audited

This Remuneration Report, which forms part 

of the Directors’ Report, sets out information 

about the remuneration of Bellamy’s Australia 

Limited’s key management personnel for the 

financial year ended 30 June 2015 (FY2015). 

The term ‘key management personnel’ KMP 

refers to those persons having authority 

and responsibility for planning, directing and 

controlling the activities of the Consolidated 

entity (Group), directly or indirectly, including 

Actual pay for FY2015

any director (whether executive or otherwise) of 

Details of senior executive remuneration for 

the Group. 

FY2015, prepared in accordance with statutory 

The Report is divided into the following sections: 

obligations and accounting standards, are 

contained in section 1.7 of this Report. 

The remuneration calculations in the table 

in section 1.7 are based on the Accounting 

Standards principle of ‘accrual accounting’ 

and, consequently do not necessarily reflect the 

amount of compensation an executive actually 

realised in a particular year. 

To supplement the required disclosure we 

have included the additional table below which 

shows the actual compensation realised by the 

senior executives who were key management 

personnel at the end of FY2015. The amounts 
disclosed above are considered more helpful for 

shareholders as it reflects the senior executives’ 

‘actual pay’ in FY2015. It is important to note 

Key section
Key management personnel
Remuneration policy & strategic 
direction
Non-executive Director remuneration 
structure
Executive remuneration structure – 
fixed and short term and long term 
incentive arrangements
Relationship between remuneration 
policy and company performance
Employment contracts
Statutory remuneration details and 
other statutory disclosures (including 
key management personnel equity 
holdings)

Page
34
34

35

36

39

39
40

PAGE 34

The directors and other key management 

personnel of the Group whose remuneration 

details are included in this Report are set out 

below (divided into ‘Non-executive Directors’ and 

‘Senior Executives’) The KMP, other than the non-

executive Directors, are referred to throughout 

this Renumeration Report as ‘senior executives’.

Unless otherwise indicated, individuals held their 

role for all of FY2015. 

Role

Non-executive 
Directors
Non-executive Chairman
Robert Woolley
Non-executive Director
Ian Urquhart
Non-executive Director
Michael Wadley
Non-executive Director
Launa Inman*
* Launa Inman was appointed as a Non-executive Director 
on 18 February 2015

Senior 
Executives

Role

Laura McBain
Shona Ollington* CFO
* Shona Ollington commenced employment with the 

CEO & Managing Director 

Company on 18 August 2014.

There were no changes to KMP after the 

reporting date and before the Annual Report  

was authorised for issue. 

1.2  Remuneration policy &  
strategic direction 

Bellamy’s remuneration policy aims to attract 

and retain the best available people to run and 

manage the Group and align their interests with 

shareholders. 

In the case of executives, by providing a fixed 

remuneration component together with specific 
short-term and long-term incentives based on key 

performance areas affecting the Group’s financial 

results, the Company seeks to create  

‘goal congruence’ between shareholders and 

senior executives.

 
While Non-executive Director remuneration 
does not contain performance-based or ‘at 
risk’ components, Non-executive Directors are 
encouraged to hold shares in the Company.

Role of the Remuneration and  
Nomination Committee 

The role of the Remuneration and Nomination 
Committee includes assisting the Board 
achieve ‘goal congruence’ by seeking to  
ensure that Bellamy’s: 

•  has coherent and appropriate remuneration 

policies and practices which enable Bellamy’s 
to attract and retain directors and executives 
who will create value for shareholders; 

•  fairly and responsibly remunerates directors 

and executives having regard to the 
performance of Bellamy’s, the performance 
of the executives and the general market 
environment;

•  has policies to evaluate the performance and 
composition of the Board, individual directors 
and executives on (at least) an annual basis 
with a view to ensuring that Bellamy’s has 
a Board of effective composition, size and 
diversity, expertise and commitment to 
adequately discharge its responsibilities and 
duties; 

•  has adequate succession plans in place 

(including for the recruitment or appointment 
of directors and senior management); and 

•  has policies and procedures that are effective 
to attract, motivate and retain appropriately 
skilled and diverse people that meet Bellamy’s 
needs and that are consistent with Bellamy’s 
strategic goals and human resource objectives.

Further information about remuneration 
structures and the relationship between 
remuneration policy and company performance 
is set out in sections 1.4  and 1.5 following.

Engagement of remuneration 
consultants

During FY2015 the Board’s Remuneration 
& Nomination Committee engaged Egan 
Associates Pty Limited (Egan Associates) 
as their remuneration consultant. The 
remuneration consultant was engaged by the 
Chair of the Committee and reported directly to 
the Committee. 

In selecting the remuneration consultant the 
Committee considered potential conflicts 
of interest and required the consultant’s 
independence from management as part 
of their terms of engagement. Where 

Egan Associates were asked to provide a 
remuneration recommendation in relation to 
the KMPs the recommendation was provided 
to and discussed directly with the Chair of 
the Remuneration & Nomination Committee. 
Egan Associates provided no remuneration 
recommendations directly to management. 
Egan Associates has confirmed in writing to 
the Chair of the Remuneration & Nomination 
Committee that their recommendations were 
made free from any undue influence by the 
Group’s KMP. The Board is therefore satisfied 
that remuneration advice provided was free 

from undue influence by any of the Company’s 
senior management.

The Company paid $22,470 (plus GST) to 
Egan Associates in respect of remuneration 
recommendations. In addition to remuneration 
recommendations, Egan Associates provided 
information on market trends to assist 
the Board in policy development having 
particular regard to incentive programs 
relevant to Bellamy’s given its recent listing 
and international expansion. Information was 
also provided in relation to valuing equity 
instruments for accounting and disclosure 
purposes and discussions held with the 
Board providing an update on issues under 
consideration. The fees paid for these other 
services amounted to $30,618 (plus GST). 

1.3  Non-executive Director  
remuneration structure 

1.3.1 Policy

Bellamy’s remuneration policy for Non-executive 
Directors aims to ensure that Bellamy’s 
can attract and retain suitably qualified and 
experienced directors having regard to: 

•  the level of fees paid to non-executive 

directors of other comparable Australian listed 
companies;

•  the growing size and complexity of Bellamy’s 

operations;

•  the responsibilities and work requirements of 

Board members; and

•  the skills and diversity of Board members.

1.3.2 Current fee levels and fee pool

Under the ASX Listing Rules, the total amount 
paid to all Non-executive Directors in any 
financial year must not exceed the amount 

fixed in a general meeting of the Company. This 
amount is currently $600,000 as determined 
by Shareholders at an Extraordinary General 
Meeting held on 10 June 2014. 

Currently, annual base Directors’ fees are 
$125,000 for the Chair, and $55,000 for each 
other Non-executive Director. In addition, on 
an annual basis, the Chair of the Finance, Audit 
and Risk Committee is paid $5,000 and the 
Chair of the Remuneration and Nomination 
Committee is paid $5,000. Other committee 
members will receive $2,500 per annum. 
Superannuation is not included in these 
amounts. 

Directors may also be reimbursed for travel 
and other expenses incurred in attending to 
Bellamy’s affairs. 

Non-executive directors may be paid such 
additional or special remuneration as the 
Directors decide is appropriate where a Director 
performs extra work or services. 

There are no retirement benefit schemes for 
directors other than statutory superannuation 
contributions, and directors’ remuneration must 
not include a commission on, or a percentage 
of, the profits or income of the Group. 

Fee levels and proposed fee  
pool for 2016

The Board sought independent advice from 
remuneration consultants Egan Associates 
on the appropriate level of Board Fees for 
the coming year. The Group continues to 
experience strong growth and increased 
complexity in our business model. To ensure 
that we are able to attract and retain directors 
with the requisite experience and skills to 
achieve effective and good governance the 
Board resolved to increase Non-executive 
Directors’ Fees for FY2016.

For FY2016, Non-executive Directors’ 
annual fees will be $82,125. The Chair of 
the Board Committees (Finance, Audit and 
Risk Committee and the Remuneration and 
Nomination Committee) will receive an annual 
fee of $6,570 and Committee members will 
receive a fee of $3,285. The Chair will receive 
a fee of $219,000 and no extra fees for the 
membership of Committees.These amounts are 
inclusive of any superannuation entitlements 
which any Group company is required to make 
in respect of the payment.

The Board plans to increase the number 
of Non-executive Directors from 4 to 5 in 
the coming twelve months. To reflect the 
appointment of an additional Non-executive 
Director the Board will seek shareholder 
approval to have the fee pool increased to  
$1 million.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 35

BELLAMY’S AUSTRALIA LIMITED

Remuneration Report Continued

1.4  Executive remuneration structure – 
fixed and short term and long term 
incentive arrangements

Total KMP remuneration is made up of fixed 
remuneration and variable/’at-risk’ performance based 
remuneration (in the form of short term and long term 
incentives). 

The mix of fixed versus performance based 
remuneration that applied for FY2015 is set out in the 
table below. 

% of Total Remuneration

Fixed 
remuneration

Performance-based remuneration

Maximum STI 
opportunity*

Maximum LTI 
opportunity**

42%

54%

25%

27%

33%

19%

Laura 
McBain
Shona 
Ollington

*  Assumes all applicable KPIs are achieved in full

** Assumes all applicable hurdles are achieved in full

1.4.1 Fixed remuneration

The remuneration for KMP includes a fixed 
component comprised of base salary, and employer 
superannuation contributions. 

Fixed remuneration is reviewed regularly by the 
Remuneration and Nomination Committee with 
reference to individual performance and relevant 
comparative compensation in the market.

KMP remuneration levels are market-aligned by 
comparison to similar roles in ASX-listed companies 
that have comparable revenues and financial metrics 
and are relevant to the executive’s role, skills and 
experience.

1.4.2  Short term incentive arrangements 

In FY2015, KMP were eligible to receive a short term 
incentive cash award of up to 50% of their fixed 
annual remuneration (inclusive of superannuation). 

For FY2015, the short term incentive was payable 
upon Bellamy’s achieving its financial targets 
(budgeted EBIT) and other key performance indicators 
(KPI’s) that were intended to ensure that the Group 
operates on a sustainable basis. The KPI’s included:

  • Financial Group performance;

  • Financial business unit performance; and

The Company has now adopted the following STI structure.

What is the STI plan? An annual incentive plan under which participants are eligible to 

receive an annual award if they satisfy challenging operational, 
strategic and individual performance targets. 

Formal KPIs are notified to participants at the beginning of each 
year. 

What is the 

1 July to 30 June

performance period

Are both target and 

stretch performance 

conditions imposed?

Yes. STI opportunities are set as a percentage of executive 
salary, with a maximum opportunity of 50% and a target 
opportunity of 30%.  

This ensures that target and stretch performance are rewarded. 

What are the KPIs?

Performance is measured against:

• Financial Group performance 

• Financial Business Unit performance 

•  Non-Financial KPIs relevant to the individual’s role and 

responsibilities including:

    o People and culture

    o Market and business development

    o Brand management

    o Board and shareholder relations

    o Supply chain and gross profit management

The STI plan applies more broadly beyond the KMP. KPI’s vary 
depending on people’s roles in each division.

A combination of financial and non-financial KPIs have been 
chosen because the Board believes that there should be a 
balance between short term financial measures and more 
strategic non-financial measures which in the medium to longer 
term will support further growth.

Why were the KPIs 

chosen?

How are the KPIs 

measured (and why 

was this method 

chosen)?

Performance against non-financial KPIs relevant to the 
individual’s role and responsibilities is assessed annually as part 
of the broader performance review process for executives. 

Financial KPIs are assessed quantitatively against 
predetermined benchmarks.

How is the STI 

In cash 

delivered?

Why does the Board 

consider the STI 

plan an appropriate 

The STI plan is designed to motivate and reward high 
performance. It puts a significant proportion of senior 
executives’ remuneration at-risk against targets linked to the 
Company’s performance objectives and therefore supports the 
creation of “goal congruence”. 

  •  Non-financial KPI’s relevant to the individual’s role 

incentive?

and responsibilities within the Group.

Prior to listing, the Company made a one-off grant of 
options under the employee share option plan as an 
additional short term incentive. This was previously 
disclosed in last year’s Remuneration Report. 

What were the STI 

outcomes in FY2015?

As flagged above, no STI vested or was forfeited in FY2015 
as testing occurred after the end of the reporting period. STI 
outcomes will be reported in next year’s Remuneration Report.

PAGE 36

1.4.3  Long term incentive 

and aligning executives’ interests with 

It is envisaged that the ESOP will form an 

arrangements and the employee 
share option plan (ESOP)

LTIs are delivered in the form of options under 
the employee share option plan (ESOP). 

The granting of options under the ESOP is 

considered an effective means of motivating, 

retaining and attracting high quality employees 

shareholders. All options issued have an 

integral part the of Bellamy’s long term 

exercise price and only become valuable to 

incentive arrangements. 

the extent that the share price rises above the 

exercise price. 

Option grants will be subject to the ESOP rules 

and other regulatory requirements, including 

the ASX Listing Rules.

The terms and conditions that applied to the 

FY2015 grant of options are set out below.

What are options?  

An option to acquire a fully paid ordinary share in the Company (subject to payment of an exercise price), that will only 

vest and become exercisable if performance hurdles are satisfied. 

Do senior executives 
pay for options?  

Options are granted as part of remuneration and therefore there is no payment provided in connection with a grant. 

However, senior executives are required to pay an exercise price to exercise the options and receive shares. 

What is the 

The FY2015 grant was divided into three tranches. The performance period that applies to each tranche is set out below.

performance period?

% of grant 

Performance measure

Relevant performance period

Tranche 1

Tranche 2

Tranche 3

16 2/3% 

33 1/3%

50%

Earnings per share

Earnings per share

1/07/2014 – 30/06/2015

1/07/2015 – 30/06/2017

Share price growth

1/07/2014 – 30/06/2017

Vesting of all tranches will occur on or after 1 November 2017 subject to the Board determining that the applicable 

performance hurdles have been met.

What are the 

performance hurdles 

and why were they 
chosen? 

As flagged above, the first two tranches of the grant are subject to an earnings per share (EPS) performance hurdle, 
and the third tranche is subject to a share price growth (SPG) performance hurdle.   

The EPS Hurdle is based on the absolute and compound annual growth in the Company’s earnings per share over 

the relevant performance period. An EPS hurdle has been chosen as it provides evidence of the Company’s growth 

in earnings. It is a ‘line of sight’ hurdle, as the achievement of the hurdle directly correlates to improved shareholder 

value. 

The SPG Hurdle is based on the Company’s share price growth on a compound basis performance over the relevant 

performance period. A SPG hurdle has been chosen as it is directly linked to the Company’s share price growth and 

therefore the increase in value created for shareholders. 

Further detail on the hurdles are set out below. 

How does the EPS 
performance hurdle 

work? 

The EPS performance hurdle is subject to the measurement of the Company’s average annual growth in EPS. 

It is intended that EPS for each relevant financial year will be calculated as net profit attributable to shareholders for 

that financial year, adjusted to exclude the costs of servicing equity (other than dividends), divided by the weighted 

average number of ordinary shares, adjusted for any bonus elements.

For Tranche 1, the EPS hurdle will be met if an absolute EPS target of 4.74 cents/share acheived. The options will 

vest on conclusion of the total performance period. For Tranche 2, the percentage of the options that vest and 

become exercisable, if any, will be determined over the relevant performance period by reference to the following 

vesting schedule: 

Company’s compound annual growth in EPS 

% of Options that will vest in Tranche 2 

Less than 7% 

7% 

Nil 

20%

Above 7% but less than 15% 

Between 20% and 100%, as determined on a pro rata, 

At or above 15% 

straight line basis  

100%

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 37

BELLAMY’S AUSTRALIA LIMITED

Remuneration Report Continued

How does the SPG 

For Tranche 3, the percentage of the options that vest and become exercisable, if any, will be determined over 

performance hurdle work? 

the relevant performance period by reference to the following vesting schedule: 

Company’s SPG 

% of Options that will vest in  

Less than 8% 

8%

Tranche 3

Nil 

20%

Above 8% but less than 15%

Between 20% and 100%, as determined on a  

pro-rata, straight line basis  

At or above 15% 

100%

For the purposes of calculating the SPG, the Board resolved that the opening share price will be $1.30.

Process for assessing 

The EPS performance hurdle is assessed based on the Company’s audited financial statements. The use of 

performance conditions

financial statements ensures the integrity of the measure and alignment with the true financial performance of 

What are the rights attaching 
to the options?  

What is the exercise price 
and how was it determined?

the Company.  

The Board has determined that the SPG performance hurdle will be assessed based on the growth in the 

Company’s share price from $1.30 over the relevant performance period.

No voting rights or entitlements to dividends attach to the options. 

$1.30

The exercise price was determined by the Board with consideration to the closing share price on the day of 

listing (5 August 2014) of $1.30.

When do the options expire? 

29 June 2020 

What happens on cessation 
of employment? 

If a participant ceases to be employed due to termination for cause, all options held will lapse with effect from 

the date of cessation. 

If a participant ceases to be employed for any other reason, then a pro rata proportion of any unvested options 

held, calculated by reference to the proportion of the total performance period that has elapsed as at the date 

of cessation, will be tested based on performance against the relevant hurdles to that date. 

Any options that vest based on performance against the hurdles will vest immediately. All other options will 

lapse.

What happens on a change of 

In the event of a takeover bid or other transaction that in the Board’s opinion would result in a change of 

control? 

control, the Board has the discretion to determine that some or all of a participant’s unvested options will vest.

If a change of control event occurs before the Board has exercised its discretion, then a pro-rata proportion of 

unvested options equal to the portion of the total performance period that has elapsed will be tested based on 

performance against the hurdles to that date. 

Any options that vest based on performance against the hurdles will vest immediately. All other options will lapse.

PAGE 38

1.5 Relationship between remuneration policy and company performance

The Board sought advice from an independent external remuneration consultant, Egan Associates, when determining the remuneration policy. In 

addition to the advice received, the following metrics also inform the Company’s remuneration policy (including the setting of the hurdles for the short 

term and long-term incentives).

Share Performance ($)

Earnings Performance ($M)

Closing share 

Dividend p/share 

price (A$)

4.37

(cents)

2.86  

SPG*  

(%)

235%

EPS  

(%)

9.8

EBIT  

($M)

 12.28

NPAT  

($M)

9.07

FY2015

*The metrics for FY2015 SPG relate to the period from 5 August 2014 (the date the Company was admitted to the ASX Official List) to 30 June 2015. In the future, the Company will be able 
provide comparative metrics for  previous financial years over which the Company was listed.

In particular, the performance measures (hurdles) in relation to long term incentives were set with 50% being based on EPS and 50% being based 

on SPG. The SPG performance measure explicitly aligns executive’s LTI reward with shareholder return, whilst the EPS measure provides an 

internally driven, earnings-based measure of performance.

1.6 Employment contracts

Managing Director and CEO

Duration

Ongoing

Periods of notice required to terminate

Termination payments 

Restraint of trade

Either party may terminate the Managing Director’s employment contract by giving 6 
months’ written notice or, in Bellamy’s case, payment in lieu of notice.

Bellamy’s may terminate the Managing Director’s employment contract at any time and 
without prior notice or payment in lieu in the event of serious misconduct or other specified 
circumstances.

Where there is a fundamental change to the Managing Director’s role (eg, she ceases 
to be the most senior executive in the Group or there is a substantial diminution in her 
responsibilities or authorities), for a 1 month period after the change either party may 
terminate the employment with immediate effect by written notice.

The Company has discretion to make a payment in lieu of all or part of the notice period. 

If the Managing Director’s employment is terminated in circumstances where there has 
been a fundamental change to her role, or if she is made redundant then she is entitled to 
a severance payment equivalent to 12 months’ salary.

The employment contract contains restrictions on the Managing Director’s ability to 

compete with Bellamy’s or any member of the Bellamy’s Group within 12 months after the 

termination of employment.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 39

BELLAMY’S AUSTRALIA LIMITED

Remuneration Report Continued

CFO

Duration

Ongoing

Periods of notice required to terminate

Either party may terminate the CFO’s employment by giving 6 months’ written notice or, in 

Bellamy’s case, payment in lieu of notice. 

Bellamy’s may terminate the CFO’s employment at any time without prior notice or 

payment in lieu in the event of serious misconduct or other specified circumstances.

Where there is a fundamental change to the CFO’s role (eg, she ceases to be the 

most senior finance executive in the Group or there is a substantial diminution in her 

responsibilities or authorities), for a 1 month period after the change either party may 

terminate the employment with immediate effect by written notice.

Termination payments 

The Company has discretion to make a payment in lieu of all or part of the notice period. 

If the CFO is made redundant or her employment is terminated in circumstances where 

there has been a fundamental change to her role, she is entitled to a severance payment 

that varies depending on her length of service. The payment will range between 12 

months’ salary and 6 months’ salary and will include any applicable pay in lieu of notice.

Restraint of trade

The employment contract contains restrictions on the CFO’s ability to compete with 

Bellamy’s or any member of the Bellamy’s Group within 6 months after the termination of 

employment.

1.7 Statutory remuneration details and other statutory disclosures 

Statutory remuneration disclosures

The tables below set out the out the statutory disclosures required under the Corporations Act and in accordance with the Accounting Standards. 

Non-executive Directors

Short-term benefits

Post-employment benefits

In AUD

FY*

Board & 
Committee 
fees

Non-monetary 
benefits

Other benefits 
(non-cash)

Super-
annuation 
benefits

Long Service 
Leave

Total
Remuneration for 
services as a Non-
executive Director

Non-executive Directors

Robert Woolley

Ian Urquhart

Michael Wadley

Launa Inman**

Total

2015

2014

2015

2014

2015

2014

2015

2014

2015

2014

130,000

15,000

62,500

15,000

64,554

2,250

22,001

-   

279,055

32,250

-   

-   

-   

-   

-   

-   

-   

-   

-

-

-   

-   

-   

-   

-   

-   

-   

-   

-

-

12,350 

-   

5,937 

-   

6,133 

-   

2,090 

-   

26,510

-

-   

-   

-   

-   

-   

-   

-   

-   

-

-

142,350 

15,000 

68,437 

15,000 

70,687 

2,250 

24,091 

-   

305,565

32,250

*  The data for FY2014 relates to the year ended 30 June 2014, before the Company was listed on the ASX. The data for FY2015 relates to the year ended 30 June 2015. The Company was 

admitted to the ASX Official List on 5 August 2014.

** Launa Inman was appointed as a Director on 18 February 2015.

PAGE 40

 
 
 
 
 
Executives and other key management personnel (KMP)

Short term employment benefits

Post 
employ- 
ment 
benefits

Long term 
employ- 
ment 
benefits

Share-based payments

In AUD

FY*

Salary & 
fees

Accrued 
bonus 

Non- 
monetary 
benefits 

Super-
annuation 
Benefits

Long 
Service 
Leave

Shares

Options

Total 
Remuneration

Laura McBain 

2015

287,675

150,000

12,324

25,115

15,746                 

-   

248,018

738,878

2014

210,658

700,000

Shona Ollington**  2015

155,769

90,000

2014  

-

-

-

-   

-

18,967

18,857

14,798

-

- 

-

Total

2015

443,444

240,000

12,324

39,913

15,746

2014

210,658

700,000

-

18,967

18,857

-

-

-

-

-

2,566

3,576

-

951,048

264,143

-

251,594

1,003,021

2,566

951,048

*    The data for FY2014 relates to the year ended 30 June 2014, before the Company was listed on the ASX. The data for FY2015 relates to the year ended 30 June 2015. The Company was        

admitted to the ASX Official List on 5 August 2014.

** Shona Ollington commenced employment with the Company on 18 August 2014.

Share based payments

Details of share based payments granted as compensation to senior executives during the current financial year are set out below:

Name

Option series

Grant date

No. granted

Value of options 
granted *

No. vested

% of grant 
forfeited

L McBain

FY2015 Grant

29/6/2015

825,877

$1,907,033

Shona Ollington

FY2015 Grant

29/6/2015

216,793

$500,597

Nil**

Nil

Nil

Nil

*     The value of the options are amortised over the period from grant date to the vesting date for purposes of accounting and key management personnel compensation reporting. The fair value of 

each option at the grant date is $3.65. 

** The one-off grant of options to the Managing Director & CEO disclosed in the 2014 Remuneration Report will vest in FY2016 based on performance in FY2015.

There were no options granted to key management personnel as part of their remuneration that were exercised or lapsed during the financial year. 

The number of options on issue at the beginning of the financial year to KMP was 953,333 options.

Loans to KMP and other transactions of KMP and their personally related entities 

Neither Bellamy’s nor any other Group company: 

  • has outstanding loans with KMP; or

  • was party to any other transactions with KMP (including their personally related entities).

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 41

BELLAMY’S AUSTRALIA LIMITED

Remuneration Report Continued

Options over shares in Bellamy’s Australia Limited

The movements during FY2015 in the options over shares in the Company held, directly, indirectly or beneficially, by each KMP, including their related 

parties, is as follows:

Non-executive Directors:

R Woolley

I Urquhart

M Wadley 

L Inman (i)

Executives 

L McBain 

S Ollington

Balance at  
1 July 2014 

Granted as 
remuneration 
in FY2015

Vested in 
FY2015 and 
exercisable

Exercised during 
the reporting 
period

Forfeited in 
FY2015

Held as at  
30 June 2015  

-

-

-

-

-

-

-

-

953,333

-

825,877

216,793

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

1,779,210

216,793

Fully paid ordinary shares of Bellamy’s Australia Limited

The movement during FY2015 in the shares of the Company held, directly, indirectly or beneficially, by each KMP, including their related parties is as follows

Balance at  
1 July 2014  
No.

Net other 
changes  

(ii), (iii) & (iv)

Balance as at 
30 June 2015 
No.

Non-executive Directors:

R Woolley

I Urquhart

M Wadley 

L Inman (i)

Executives 

L McBain 

S Ollington

3,080,438

(1,744,699)

1,335,739

3,727,089

(1,227,089)

2,500,000

-

-

-

-

22,000

22,000

1,565,376

-

-

-

1,565,376

-

(i)   Laura Inman was appointed as a Director on 18 February 2015. 

(ii)   During the year there were no shares granted as compensation and there were no shares received on the exercise of options.

(iii)  There were no shares held nominally by key management personnel as at 30 June 2014 and as at the date of this report.

(iv)    The sale of shares by R Woolley and I Urquhart formed part of the Existing Shares to be Sold under the Offer set out in the 

Initial Public Offer Prospectus dated 4 July 2014. The Offer included the issue of 25,000,000 new shares at $1.00 each and 
to facilitate the sale of 10,875,380 Existing Shares at a price of $1.00 each, prior to the admission of Bellamy’s Australia 
Limited to the ASX Official List. 

Signed in accordance with a resolution of the Board of Directors.

Robert G. Woolley 

Laura McBain  

DIRECTOR

CEO and Managing Director

Dated at Launceston this 1st day of September 2015

PAGE 42

  
Auditor’s Independence Declaration

Auditor’s Independence Declaration

As lead auditor for the audit of Bellamy’s Australia Limited for the year ended 30 June 2015, 
I declare that to the best of my knowledge and belief, there have been:
Auditor’s Independence Declaration
no contraventions of the auditor independence requirements of the Corporations Act 
a)
2001 in relation to the audit; and
As lead auditor for the audit of Bellamy’s Australia Limited for the year ended 30 June 2015, 
I declare that to the best of my knowledge and belief, there have been:
b)
a)

no contraventions of any applicable code of professional conduct in relation to the 
audit.
no contraventions of the auditor independence requirements of the Corporations Act 
2001 in relation to the audit; and

This declaration is in respect of Bellamy’s Australia Limited and the entities it controlled 
during the period.
b)
no contraventions of any applicable code of professional conduct in relation to the 
audit.

This declaration is in respect of Bellamy’s Australia Limited and the entities it controlled 
during the period.

Alison Tait
Partner
PricewaterhouseCoopers

Alison Tait
Partner
PricewaterhouseCoopers

Melbourne 
1 September 2015

Melbourne 
1 September 2015

PricewaterhouseCoopers, ABN 52 780 433 757 
Freshwater Place, 2 Southbank Boulevard, SOUTHBANK  VIC  3006, GPO Box 1331, MELBOURNE  
VIC  3001
T: 61 3 8603 1000, F: 61 3 8603 1999, www.pwc.com.au 

PricewaterhouseCoopers, ABN 52 780 433 757 
Liability limited by a scheme approved under Professional Standards Legislation
Freshwater Place, 2 Southbank Boulevard, SOUTHBANK  VIC  3006, GPO Box 1331, MELBOURNE  
VIC  3001
T: 61 3 8603 1000, F: 61 3 8603 1999, www.pwc.com.au 

Liability limited by a scheme approved under Professional Standards Legislation

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 43

43

43

PAGE 44

Financials

Consolidated Income Statement and Other Comprehensive Income 

Consolidated Statement of Financial Position 

Statement of Changes in Equity 

Consolidated Statement of Cash Flows 

HOW NUMBERS ARE CALCULATED 

Segment Information 

Shareholder Returns 

Profit and Loss Information 

Financial Assets & Financial Liabilities 

Non-financial Assets & Liabilities 

Issued Capital 

RISK  

Critical Estimates, Judgements and Errors 

Financial Risk Management 

GROUP STRUCTURE 

Parent Entity Supplementary Information 

Subsidiairies 

UNRECOGNISED ITEMS 

Contingent Liabilities and Contingent Assets 

OTHER INFORMATION 

Related Party Transactions 

Key Management Personnel Disclosure 

Auditor’s Remuneration 

Share Based Payments 

Deed of Cross Guarantee 

Summary of Significant Accounting Policies 

Directors’ Declaration 

Independent Auditor’s Report 

46

47

48

49

50

51

52

52

54 

56 

60 

63

63

64

65

65

66

66

67

68

69

69

78

79

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2O14-15  |  PAGE 45

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Consolidated Income Statement  
and Other Comprehensive Income

For the year ended 30 June 2015

Revenue from continuing operations

Gross Sales

Less trading rebates

Revenue

Cost of sales

Gross Profit

Other income

Distribution and selling costs

Employee costs

Marketing & promotion costs

Administrative and other costs

Depreciation, amortisation and impairments

IPO transaction costs

Earnings before net interest and tax (EBIT)

Net interest revenue/(expense)

Profit before tax

Income tax (expense)/benefit

Profit for the year

Note

2015
$000

2014
$000

5(a)

131,671

(6,369)

125,302

52,088

(3,192)

48,896

(84,095)

41,207

(32,507)

16,389

5(a)

945

194

6(a)

6(b)

7

(15,191)

(5,606)

(2,509)

(5,846)

(447)

(267)

12,286

695

12,981

(3,908)

9,073

(6,704)

(4,456)

(829)

(2,266)

(270)

-

2,058

(178)

1,880

(614)

1,266

Other comprehensive income (net of tax)

Items that may be reclassified subsequently to profit and loss

Exchange differences arising from translation of wholly owned 
foreign entities

Total comprehensive income for the year

(146)

(13)

8,927

1,253

Earnings per share 

Basic earnings per share (cents) 

Diluted earnings per share (cents) 

3

9.8

9.5

1.9

1.9

The accompanying notes form part of these financial statements.

PAGE 46

BELLAMY’S AUSTRALIA LIMITED

Consolidated Statement of Financial Position 

As at 30 June 2015

Assets

Current Assets

Cash and cash equivalents

Trade and other receivables

Current tax assets

Inventories

Financial assets

Other assets

Total Current Assets

Non-Current Assets

Property, plant and equipment

Intangible assets

Deferred tax assets

Total Non-Current Assets

Total Assets

Liabilities

Current Liabilities

Trade and other payables

Borrowings

Provisions

Current tax liabilities

Total Current Liabilities

Non-Current Liabilities

Borrowings

Provisions

Deferred tax liabilities

Total Non-Current Liabilities

Total Liabilities

Net Assets

Equity

Issued capital

Reserves

Retained profits/(Accumulated losses)

Total Equity

The accompanying notes form part of these financial statements.

Note

2015
$000

2014
$000

10

8

19

12

11

17

13

14

19

15

16

18

16

18

19

20

21

32,035

20,867

-

17,148

217

407

4,434

6,443

125

7,737

244

2,695

70,674

21,678

617

104

1,016

1,737

72,411

19,109

108

179

3,664

23,060

130

69

241

440

553

228

331

1,112

22,790

6,514

184

96

-

6,794

212

47

145

404

23,500

48,911

7,198

15,592

39,655

15,756

340

8,916

(7)

(157)

48,911

15,592

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 47

BELLAMY’S AUSTRALIA LIMITED

Statement of Changes in Equity

As at 30 June 2015

Foreign 
currency 
translation 
reserve 
$000

Share 
based 
payment 
reserve 
$000

Balance as at 1 July 2013

Comprehensive income

Profit for the year

Other comprehensive income

Total comprehensive income

Issued 
capital 
$000

10,900

-

-

-

Issue of shares (net of transaction costs)

4,856

Dividends

Share based payments 

-

-

-

-

(13)

(13)

-

-

-

Balance as at 30 June 2014

15,756

(13)

Balance as at 1 July 2014

Comprehensive income

Profit for the year

Other comprehensive income

Total comprehensive income

15,756

(13)

-

-

-

-

(146)

(146)

Issue of shares (net of transaction costs)

23,899

Dividends

Share based payments

Other transfers

-

-

-

-

-

-

-

Balance as at 30 June 2015

39,655

(159)

The accompanying notes form part of these financial statements.

PAGE 48

Retained 
earnings 
$000

(1,423)

1,266

-

1,266

-

-

-

Total  
$000

9,477

1,266

(13)

1,253

4,856

-

6

(157)

15,592

(157)

15,592

9,073

-

9,073

-

-

-

-

9,073

(146)

8,927

23,899

-

493

-

8,916

48,911

-

-

-

-

-

-

6

6

6

-

-

-

-

-

493

-

499

 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Consolidated Statement of Cash Flows

As at 30 June 2015

Cash Flows From Operating Activities

Cash receipts from customers

Grants received

Interest received

Dividends received

Note

2015
$000

2014
$000

123,418

54,579

-

745

4

77

24

4

Cash payments to suppliers & employees

(119,160)

(53,047)

Interest paid

Income taxes paid

Net Cash From Operating Activities

22

Cash Flows From Financing Activities

Proceeds share issue (net of transaction costs)

Repayment of borrowings

Proceeds from borrowings

Net Cash From Financing Activities

Cash Flows From Investing Activities

Proceeds sale property plant & equipment

Purchases of property, plant & equipment

Purchases of intangibles

Net Cash Used In Investing Activities

Net Increase/(Decrease) In Cash And Cash Equivalents

Cash and cash equivalents at 1 July 2014

Effects of exchange rate changes 

(31)

(236)

4,740

23,425

(217)

40

23,248

-

(267)

(120)

(387)

27,601

4,434

-

Cash And Cash Equivalents At 30 June 2015

10

32,035

(202)

(662)

773

4,795

(3,630)

201

1,366

5

(145)

(228)

(368)

1,771

2,663

-

4,434

The accompanying notes form part of these financial statements.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 49

BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements

For the Year Ended 30 June 2015

These are the consolidated financial statements of Bellamy’s Australia Limited and its subsidiaries. A list of 
major subsidiaries is included in Note 26. The financial statements are presented in the Australian currency.

The notes are set out in the following main sections:

How numbers are calculated: provides a breakdown of those individual line items in the financial statements 
that the directors consider most relevant in the context of the operations of the Group, or where there have been 
significant changes that required specific explanations.

Risk: discusses the Group’s exposure to various financial risks and what the group does to manage these risks.

Group structure: explains significant aspects of the Group structure.

Unrecognised items: provides information about items that are not recognised in the financial statements.

Other information: includes information that is not directly related to specific line items in the financial 
statements, including: related party transactions and share-based payments. Other information also includes 
significant accounting policies applied in the  preparation of these financial statements.

1. Significant changes in the current reporting period

 Bellamy’s Australia Limited (ASX:BAL) (Bellamy’s) was admitted to the ASX official list effective 5 August 
2014, following the issue of 25,000,000 ordinary shares at $1.00 each pursuant to a Prospectus and Initial 
Public Offer document dated 4 July 2014. The net proceeds from the share issue were $23.89m after taking 
into account capital raising costs of approximately $1.1m (net of tax). The number of ordinary shares on issue 
is now 95,000,392. 

 No other matters or circumstances have arisen since the end of the year which significantly affected or may 
significantly affect the operations of the group, the results of those operations, or the state of affairs of the 
Group in future financial years.

 For a detailed discussion of the group’s performance and financial position, please refer to our operating and 
financial review on pages 7 to 25.

  Restated income statement

 During the period comparatives in respect of revenue and distribution and selling costs were restated to 
recognise costs associated with volume rebates against revenue. As a result of this, revenue and distribution 
and selling costs were each reduced by $2.0m in the consolidated statement of profit and loss. 

HOW NUMBERS ARE CALCULATED

2. Segment Information

  a Description of segments 

  Operating segments are determined in accordance with AASB 8 Operating Segments. To identify the operating 
segments of the business management has considered the business from both a product and geographical 
perspective, as well as considering the way information is reported to management and the Board. 

 Segment revenues are derived from the sale and distribution of organic branded food products to babies 
and toddlers. Management has determined that there are three operating segments based on geographical 
location. The revenue for geographical segments is determined by the location of the retailer/customer in 
respect of direct sales.

i)  Australia – revenues derived from sales to retailers within Australia

ii)   China/Hong Kong – revenue derived from sales to the Chinese distributor and online sales from third party 

websites to Chinese customers.

iii)  Other – sales to other distributiors and retailers, predominantly in South East Asia. 

  b Segment information provided to Board of Directors

 The segment information provided to the Board of Directors for the reportable segments for the year 
ended 30 June 2015 are as follows:

PAGE 50

 
 
 
 
 
 
 
 
 
 
  
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

Segment reporting

External sales
Other revenue
Segment Revenue
Segment EBIT 
Unallocated corporate 
expenses
Group EBIT
Net financing (costs)/
revenue
Profit before tax from 
continuing operations
Total segment assets
Total segment 
liabilities
Other disclosures
Depreciation, 
amortisation & 
impairments
Depreciation 
and amortisation 
(unallocated)
Income tax
Acquisition of segment 
assets

Australia

China/Hong Kong

2015
$000
107,045
15
107,060
13,009
 -

2014
$000
41,370
154
41,524
3,828
 -

2015
$000
14,137
297
14,435
416
 -

2014
$000
5,433
40
5,473
174
 -

Other/South  
East Asia

Consolidated

2015
$000
4,119
634
4,753
685
 -

2014
$000
2,093
0
2,093
154
- 

2015
$000
125,302
946
126,248
14,110
(1,823)

2014
$000
48,896
194
49,090
4,156
(2,098)

-
696

-
(178)

-
1

11,896

1,552

417

37,343
19,744

17,188
6,214

1,099
2,540

436

269

-

- 

9

- 

3,868
252

614
112

103
7

-
-

174

249
163

1

 -

-
26

-
(2)

669

918
489

2

-

(63)
8

-
-

12,287
695

2,058
(178)

154

12,982

1,880

463
137

39,360
22,773

17,900
6,514

-

-

-
7

447

270

- 

- 

3,908
267

614
145

Reconciliation of segment assets and liabilities

Segment assets 
Unallocated
Cash and cash 
equivalents
Current tax asset
Deferred tax assets (net)
Total assets
Segment liabilities
Unallocated  
Provisions  
(employee benefits)
Borrowings 
Deferred tax liabilities
Total liabilities

Jun-15
$000
37,343

Jun-14
$000
17,188

Jun-15
$000
1,099 

Jun-14
$000

Jun-15
$000

Jun-14
$000

 249 

918

463

Jun-15
$000
39,360

Jun-14
$000
17,900

19,744

6,214

2,540

163

489

137

32,035

4,434

-
1,016
72,411
22,773

248
238
241
23,500

125
331
22,790
6,514

143
396
145
7,198

The Board of Directors assess performance of the operating segments based on EBIT.

The amounts provided to the Board of Directors with respect to total assets and liabilities are measured in a 
manner consistent with that in the financial statements. These assets are allocated based on the operations of 
the segment and physical location of the asset.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 51

 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

Shareholder Returns

3. Earnings Per Share

Basic earnings per share  (a)

Diluted earnings per share (b)

(a) Basic earnings per share

2015
cents

9.8

9.5

2014
cents

1.9

1.9

 The calculation of basic earnings per share is based on the profit attributable to ordinary shareholders of  
$9,073,000 (2014: $1,226,000) and the weighted average number of shares outstanding of 92,534,639  
(2014: 65,137,378) 

(b) Diluted earnings per share

 The calculation of diluted earnings per share is based on the weighted average number of shares outstanding of 
92,534,639 and unexercised employee options of 3,355,746 (2014:2,200,000).

4.  Dividends To Shareholders

 On 21 August 2015, the Directors declared a fully franked dividend of 2.86 cents per share. No dividends were  
paid during the previous financial year.

 As at 30 June 2015, the level of 30% franking credits available to shareholders on a tax paid basis was $4,566,000  
(2014: $586,000). The franking credits available are based on the balance of the dividend franking account  
in the prior year tax return adjusted in relation to the current income tax liabilities for the year ended 30 June 2015.  
The ability to utilise franking credits is dependent upon the ability to declare dividends.

Profit And Loss Information

  This note provides further information about individual line items in the profit and loss statement. 

5. Revenue

  Revenue from continuing operations

Gross sales 

Less trading rebates

Revenue

Other revenue

Grants received

Dividends received 

Fair value increment/(decrement) – financial assets

11

Exchange gains/(losses)

Gain/(loss) on disposal of assets

Other income

PAGE 52

Note

2015
$000

131,671

(6,369)

125,302

2014
$000

52,088

(3,192)

48,896

- 

4

(27) 

548 

(4) 

424 

945

77 

4

115 

(38) 

- 

36 

194

 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

Revenue recognition 

Measurement of revenue 

 Revenue is measured at fair value of the consideration received or receivable after taking into account 
any trade discounts and volume rebates allowed. Any consideration deferred is treated as the provision 
of finance and is discounted at a rate of interest that is generally accepted in the market for similar 
arrangements. The difference between the amount initially recognised and the amount ultimately received 
is interest revenue.

Timing of recognition

 Revenue from the sale of goods is recognised at the point of delivery as this corresponds to the transfer of 
significant risks and rewards of ownership of the goods and the cessation of all involvement in those goods.

 Interest revenue is reported under the heading of net finance costs and recognised using the effective 
interest rate method.

Grant income is recognised as income when the grant becomes receivable.

All revenue is stated net of the amount of goods and services tax (GST).

6. Expenses 

a Employee benefits

    Wages, salaries, bonuses

    Superannuation 

    Other employee related expenses

b Net interest revenue/(expense) (unrelated parties)

      Interest revenue

    Interest expense – financial liabilities 

c Other expenses from continuing operations

    Impairment – property, plant & equipment

    Depreciation – property, plant & equipment

    Operating lease rentals

    Amortisation and impairment of product development costs 

    Write-off obsolete stock

    IPO transaction costs

7. Income Tax Expense

a Amounts recognised in profit or loss:

    Current tax expense

    Deferred tax expense/(benefit)

    Adjustments for current tax of prior periods

    Total income tax expense/(benefit) 

Note

13(b)

13(b)

2015 
$000

4,193

324

1,088

5,606

745

(50)

695

-

203

-

244

1,312

267

4,020

(112)

-

3,908

2014 
$000

3,009

152

1,295

4,456

25

(203)

(178)

135

135

164

24

306

-

586

32

(4)

614

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 53

 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

7. Income Tax Expense continued

b Numerical reconciliation between tax expense and profit before tax

Profit before tax from continuing operations

Prima facie tax payable at 30% (2013:30%)

Non deductible expenditure

Under / over provision in respect of prior years

Effect of different overseas tax rates

R&D benefits

Losses not previously recognised 

Tax effect of inter-entity eliminations

Total income tax expense / (benefit) 

Weighted average effective tax rates

Financial Assets & Financial Liabilities

8. Trade And Other Receivables

Current

Trade debtors (a)

Provision for doubtful debts 

Other debtors

a Accounting for trade receivables

2015 
$000

2014 
$000

12,981

3,894

1,880

564

3

-

36

(4)

6

(27)

3,908

30%

36

(4)

56

(38)

-

-

614

33%

20,343

6,151

-

-

20,343

6,151

524

20,867

292

6,443

 The average number of days outstanding for trade debtors is approximately 58 days. Interest is not 
charged on overdue balances. Less than 1% of the balance is past 60 days overdue with all balances 
considered to be recoverable; hence a provision for doubtful debts is not required. The top 5 debtors 
comprise major Australian retail outlets, and one international distributor secured by a Letter of Credit and 
represent 84% of the total balance. 

PAGE 54

 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

9. Financial Instrument Composition And Maturity Analysis

Consolidated Group 2015

Weighted 
Average 
Interest Rate  
%

Floating 
Interest 
Rate  
$000

Fixed 
Interest 
Rate Mature 
within 1 
Year  
$000

Fixed 
Interest 
Rate 
Mature 
later than  
1 Year  
$000

Financial assets

Cash and cash equivalents

4.7%

32,035

Receivables

Shares in listed Australian entity 
at fair value

-

-

Total financial assets

32,035

Financial Liabilities

Trade payables

Borrowings

Total financial liabilities

Net financial assets

Consolidated Group 2014

8.8%

-

-

-

32,035

-

-

-

-

-

-

-

-

-

-

(108)

(108)

(108)

(130)

(130)

(130)

Weighted 
Average 
Interest Rate  
%

Floating 
Interest 
Rate  
$000

Fixed 
Interest 
Rate Mature 
within  
1 Year  
$000

Fixed 
Interest 
Rate 
Mature 
later than  
1 Year  
$000

Financial assets

Cash and cash equivalents

2.3%

3,497

Receivables

Shares in listed Australian entity 
at fair value

Total financial assets

Financial Liabilities

Trade payables

Borrowings

Total financial liabilities

Net financial assets

6.4%

-

-

3,497

-

-

-

3,497

-

-

-

-

-

-

-

-

-

-

(184)

(184)

(184)

(212)

(212)

(212)

Non 
interest 
bearing 
$000

-

20,867

217

Total  
2015  
$000

32,035

20,867

217

21,084

53,119

(19,109)

(19,109)

-

(238)

(19,109)

(19,347)

1,975

33,792

Non 
interest 
bearing 
$000

Total  
2014  
$000

937

6,443

4,434

6,443

244

244

7,624

11,121

(6,514)

(6,514)

-

(396)

(6,514)

(6,910)

1,110

4,211

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 55

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

10. Cash And Cash Equivalents

Cash at bank

11. Financial Assets

Current

Share in an Australian listed entity at fair value through profit and loss

The shares are held for trading and changes in fair value are included in the 
statement of comprehensive income under the heading of other income.  
The fair value decrement was $27,000 (2014: increment of $115,000).

Non-financial Assets & Liabilities

12. Inventories

Current assets

Raw materials & stores at cost

Finished goods at cost

Inventories are measured at lower of cost and net realisable value.

2015 
$000

32,035

2014 
$000

4,434

217

217

244

244

3,117

14,031

17,148

1,109

6,628

7,737

13. Property, Plant And Equipment

a Carrying amounts

    Plant and Equipment

    At cost

    Accumulated depreciation

    Accumulated impairment losses

    Leasehold Improvements.

    At cost

    Accumulated depreciation

    Total Property Plant & Equipment

b Reconciliation of carrying amount

    Balance as at 1 July 2013

    Additions

    Disposals

    Depreciation expense

    Impairments (i)

    Balance as at 30 June 2014

PAGE 56

903

(327)

-

576

212

(171)

41

617

Plant &
equipment

Leasehold
improvements

602

135

(5)

(94)

(135)

503

81

10

-

(41)

-

50

1,321

(350)

(468)

503

129

(79)

50

553

Total
$000

683

145

(5)

(135)

(135)

553

BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

Balance as at 1 July 2014

Additions

Disposals

Depreciation expense

Impairments (i)

Balance as at 30 June 2015

i.  Impairment losses

Plant &
equipment

Leasehold
improvements

Total
$000

503

184

-

(111)

-

576

50

83

-

(92)

-

41

553

267

-

(203)

-

617

 During the 2014 year the group carried out a review of the recoverable amount of plant and equipment  
where there was an indication of impairment. The group determined that the recent market prices  
adjusted for disposal costs reflected the asset’s fair value and the value in use. 

ii.  Non- current assets pledged as security

 Plant and equipment pledged as security for asset purchase liabilites has a written down value of  
$123,000 (2014: $110,000). 

iii  Leasehold improvements

 Amortisation of leashold improvements is based on management’s estimate of the remaining term of the 
lease and expected benefits during this period.

14. Intangible Assets

Product development costs

Cost 

Accumulated amortisation and impairment

a Accounting for intangible assets

2015 
$000

348

(244)

104

2014 
$000

228

-

228

      Expenditure during the research phase of a project is recognised as an expense when incurred. 

Development costs are capitalised only when the project is expected to deliver future economic benefits 
and those benefits can be reliably measured.

     The costs will be amortised over periods ranging from 2-5 years. During the year, an impairment charge 
of $39,000 arose in relation to the Ready to Go product. As a result of the withdrawal of this product 
from the market, the remaining unamortised value of $202,000 was written down to nil. 

15. Trade And Other Payables

    Current: 

    Unsecured:

    Trade payables

    Sundry payables and accrued expenses

    Related party payables

2015 
$000

2014 
$000

17,016

2,093

-

19,109

4,505

2,009

-

6,514

    Payables are unsecured and are usually paid for within 30 days from end of month.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 57

 
 
  
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

16. Borrowings

    Current: 

    Unsecured borrowings:

    Insurance funding 

    Secured liabilities

    Asset purchase liabilities (a)

    Total current borrowings

    Non-Current:

    Secured liabilities

    Asset purchase liabilities (a)

    Total non-current borrowings

    Total borrowings

    Additional information on finance facilities

(a)  The asset purchase liabilities are secured by underlying assets carried 

at $123,000  
(2014: $110,000). 

 (b)  Bank accepted letter of credits are provided from time to time in relation 
to export sale orders and are secured by the underlying receivable 
balance.

17. Other Assets

    Current

    Prepayments

18. Provisions

    Current  

    Employee entitlements

    Non-Current 

    Employee entitlements

PAGE 58

2015 
$000

2014 
$000

-

87

108

108

130

130

238

97

184

212

212

396

407

2,695

179

69

248

96

47

143

BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

19. Tax

    Current asset / (liability)

    Current tax asset

    Income tax payable

    Deferred tax balances recognised

    Temporary differences relating to income

    Temporary differences relating to spending

        Inventories

        Other current assets

        Financial assets

        Plant and equipment

        Capitalised legal fees

        Intangibles

        Employee entitlements

        Foreign exchange losses

        Overseas operating losses

        Share based payments

        Capital raising costs (equity)

    Net deferred tax balances recognised

    Represented by

    Deferred tax assets

    Deferred tax liabilities

    Movement in recognised deferred tax balances

    Opening balance

    Recognised in income

    Recognised in equity (capital raising costs)

    Deferred tax assets not recognised

    Australian Tax Consolidated Group

        Tax losses: capital 

        Temporary differences : revenue

2015 
$000

-

3,664

-

181

-

-

(35)

2

8

7

69

(177)

124

148

447

774

1,016

(241)

774

186

117

472

774

201

-

2014 
$000

125

-

(3)

210

9

(30)

(43)

8

-

(69)

41

14

-

-

49

186

331

(145)

186

157

(32)

61

186

201

-

 Deferred tax assets relating to temporary differences and unused tax losses are recognised only to 
the extent that it is probable that future taxable profit will be available against which the benefits of the 
deferred tax asset can be utilised.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 59

 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

20. Issued Capital

a Fully paid ordinary shares 

    95,000,392 (2014: 70,000,392)

     Fully paid ordinary shares carry one vote per share and carry a right to 

dividends. 

    Movements in fully paid ordinary shares

    Balance 1 July 2013

    10 June 2014 – share split (i)

    20 June 2014 -  institutional placement (ii)

    Balance 30 June 2014

    5 August 2014 – share issue (iii)

    Balance 30 June 2015

2015
$000

2014
$000

39,655

15,756

Number of 
shares 
‘000

Issued 
capital 
$000

9,966

55,034

5,000

70,000

25,000

10,900

-

4,856

15,756

23,899

95,000

39,655

(i).  On 10 June 2014, shareholders approved a 6.5224:1 share split which increased the number of 

shares on issue by 55,034,000. 

(ii).  On 20 June 2014, the company completed a placement of 5,000,000 shares to various institutions 
at the issue price of $1.00. The institutional placement costs were $145,500 net of tax and the net 
increase in share capital was $4,856,500.

(iii).  On 5 August 2014, the company issued 25,000,000 ordinary shares at $1.00 and was admitted to 

the ASX official list. The net proceeds from the share issue was $23,899,000 taking into account 
capital raising costs of $1,101,000 (net of tax). 

b Share options granted under the Company’s employee share option plan

 As at 30 June 2015, the Managing Director and other senior management held, as part of their 
remuneration, conditional vesting options over 3,355,748 (2014: 2,200,000) ordinary shares of the 
Company comprising the Initial Grant made on 26 June 2014, under the Employee Share Option Plan 
(ESOP), and a subsequent grant made on 29 June 2015 in accordance with the long term incentive plan 
as approved by the shareholders on 30 October 2014.

 The holders of these options do not have the right, by virtue of the option to participate in any share 
issue or interest issue of the Company or of any other related body corporate. 

Until they are exercised, the options do not carry rights to dividends or voting rights.

Refer also to note 21: Share Based Payments – Employee Option Plan.

c Dividends not recognised at the end of the reporting period 

 On 21 August 2015 the directors declared a dividend of 2.86 cents per fully paid ordinary share, fully 
franked based on tax paid at 30%. No dividends were paid during the previous financial year. The 
aggregate amount of the proposed dividend expected to be paid on 30 September 2015 out of retained 
earnings at 30 June 2015, but not recognised as a liability at year end, is $2.717 million.

PAGE 60

 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

d Dividend franking account 

 As at 30 June 2015, the level of 30% franking credits available to shareholders on a tax paid basis was 
$4,565,856 (2014: $586,000). The franking credits available are calculated from the balance of the 
franking account as at the end of the reporting period, adjusted for franking credits and debits that will 
arise from the settlement of liabilities or receivables for income tax after the end of the year. The ability to 
utilise franking credits is dependent upon the ability to declare dividends.

e Capital Management 

 Management and the Board of Directors monitor the capital of the group in order to maintain a prudent 
debt to equity ratio, provide the shareholders with adequate returns and ensure that the Group can 
effectively fund the operations in line with business growth objectives.

 The Group’s debt and capital includes ordinary share capital and financial liabilities, supported by 
financial assets. At balance date there were no externally imposed capital requirements.

 Management effectively manages the Group’s capital by assessing the Group’s risk and adjusting its 
capital structure in response to changes in these risks and in the market. These responses include the 
management of debt levels, distributions to shareholders and share issues.

 Due to the business being in the early stages of its maturity cycle, management consider it prudent to 
maintain a low debt to equity ratio.

  The debt to equity cash position as at the end of the reporting period is as follows:

Total borrowings

Less cash and cash equivalents

Net debt / (cash)

21. Reserves (net of income tax)

Foreign currency translation

Equity- settled employee benefits

Foreign currency translation reserve

Balance at the beginning of the year

Exchange differences arising on translating net assets of wholly owned 
foreign entities

Balance at the end of the year

2015
$000

238

(32,035)

(31,797)

2014
$000

396

(4,434)

(4,038)

(159)

499

340

(13)

(146)

(159)

(13)

6

(7)

-

(13)

(13)

      Exchange differences relating to the translation of the results and net assets of the Group’s foreign 

operations are recognised directly in other comprehensive income and are accumulated in the foreign 
currency translation reserve.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 61

 
 
 
 
  
 
 
 
 
  
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

21. Reserves (net of income tax) continued

Equity-settled employee benefits reserve

Balance at the beginning of the year

Arising on share based payments 

Balance at the end of the year

 The reserve relates to share options granted by the Company to its  
employees under its Employee Share Option Plan. Further details are  
provided in note 21: Share Based Payments.

22. Additional Cash Flow Information

Reconciliation of profit for the year to net cash  
from operating activities

Profit after tax

Adjust for non-cash items

    Depreciation

    Impairment – plant and equipment

    Financial assets – fair value through profit or loss

    Unrealised gains

    Interest on asset purchase

    Share based payments

Movements in working capital

    (Increase)/decrease in trade receivables

    (Increase)/decrease in inventories

    (Increase)/decrease in other assets

    (Increase)/decrease in net tax assets 

    (Decrease)/increase in trade payables

    (Decrease)/increase in provisions

Net cash from operating activities

2015
$000

6

493

499

2014
$000

-

6

6

9,073

1,266

447

-

27

(146)

19

493

(14,424)

(9,412)

2,289

3,672

12,596

106

4,740

135

135

 (115)

-

-

6

(737)

(1,251)

(2,531)

(49)

3,862

52

773

During the year there were no reportable non-cash financing and non-cash investing activities.

PAGE 62

BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

RISK

23. Critical Estimates, Judgements and Errors

 There are no critical estimates or judgements other than the capitalisation of product development costs. 
The accounting for product development costs are outlined in Note 14. At 30 June 2015 there is $104,000 
(2014: $228,000) of capitalised costs.

24. Financial Risk Management

      a Financial risk management policies

 The Group’s financial instruments consist mainly of deposits with banks, accounts receivable and 
payable and loans to subsidiaries. As at 30 June 2015, the Group does not have any derivative financial 
instruments (2014: Nil).

     b Financial risk exposures 

 The Group is exposed to liquidity and credit risks with limited exposure to interest rate, foreign exchange 
and equity price risk.

 Liquidity risk is managed by monitoring forecast cash flows ensuring that adequate unutilised borrowing 
facilities are maintained. 

 Credit risk arises from exposure to customers and deposits with financial institutions. Management monitors 
credit risk by actively assessing and rating quality and liquidity of counter parties.

 Due to low debt to equity ratios the group has limited exposure to interest rate risk. As at 30 June 2015, the 
total borrowings were $108,000 under fixed interest borrowing arrangements. The Group is also exposed to 
interest rate risk on cash balances held, largely as a result of the $25 million capital raising  in August 2014 
to fund future business growth and the resultant working capital requirements, in both domestic and Asian 
markets. 

 Until recently all business has been conducted primarily in Australian dollars. As the business expands into 
Asia the exposure to foreign exchange risk will increase to include Hong Kong Dollars, Singapore dollars 
and RMB. For the internal operations in the entities in Singapore, Hong Kong and China, all income and 
expenses are conducted in local currency. There are no hedging policies currently in place, although the 
business seeks to apply natural hedges where possible. At present exposure to foreign exchange risk is 
considered not material based on the value of transactions within these entities.

 The Group imports ingredients to meet demand, and has exposure to USD and EUR movements directly 
where it purchases ingredients on its own behalf and indirectly through purchases of finished products 
where the Group’s product manufacturers purchase ingredients on its behalf. The company meets regularly 
with these product manufacturers to agree on best policies for exchange rate management. 

 The Group has equity price risk as a result of its listed equity investment holdings valued at fair value 
through profit and loss $216,500 (2014: $244,000). Fair value of listed equity investments is determined with 
reference to quoted ASX bid prices. A 10% movement in equity prices would impact the carrying value of 
the listed investments and profit before tax by $22,000 (2014: $24,000).

     c Categories of financial instruments

 Other than equity investments classified at fair value through profit and loss under the heading of current 
financial assets, the nature and categories of all other financial instruments are apparent from the face of 
the Statement of Financial Position.

     d Carrying value of financial assets and financial liabilities

Refer note 16: Borrowings.

     e Access to financing facilities

 The carrying amounts of financial assets and financial liabilities recognised in the consolidated financial 
statements are considered to approximate their fair values.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 63

 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

GROUP STRUCTURE

25. Parent Entity Supplementary Information

 The following information has been extracted from the books and records of the parent and has been 
prepared in accordance with Australian Accounting Standards.

Statement of Financial Position

Assets

Current assets

Non-current assets

Total Assets

Liabilities

Current liabilities

Non-current liabilities

Total Liabilities

Net Assets

Equity

Issued capital

Reserves

Retained earnings

Total Equity

Statement of Profit or Loss and Other Comprehensive Income

Total profit / (loss)

Total comprehensive income

Guarantees 

Contingent liabilities

Contractual commitments

2015
$000

2014
$000

39,460

612

40,072

3,732

-

3,732

36,340

39,655

499

(3,814)

36,340

7

7

-

-

-

12,503

65

12,568

594

33

627

11,941

15,756

(7)

(3,808)

11,941

(4)

(4)

-

-

-

PAGE 64

 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

26. Subsidiaries

Name

Principal 
activity

Place of 
incorporation and 
operation

Ownership %

2015

2014

     Bellamy’s Organic Australia Pty Ltd

     Bellamy’s Kitchen Pty Ltd 

     Yum Mum Pty Ltd 

     Bellamy’s Organic (Hong Kong)  Company Ltd

     Bellamy’s Organic (South East Asia)  Pte Ltd

     Bellamy’s Organic Food Trading  
     (Shanghai) Co  Ltd

(a)

(b)

(b)

(a)

(a)

(a)

Australia

Australia

Australia

Hong Kong

Singapore (c)

China (c)

100

100

100

100

100

100

100

100

100

100

100

100

(a) Sale and distribution of organic food and formula products for babies and toddlers

(b) Non-operating

(c)  These entities were incorporated during the 2014 year and currently their respective financial reporting 
periods are not synchronised with the parent entity. The auditors of these entities are not related to the 
auditor of the parent entity.

UNRECOGNISED ITEMS

27. Contingent Liabilities and Contingent Assets 

 As at the date of this report the Group is not aware of any reportable contingent liabilities or contingent 
assets.

28. Commitments For Expenditure 

  Plant and equipment 

Intangibles 

29. Operating Lease Arrangements

  Non-cancellable operating lease commitments 

  Not later than 1 year 

  Later than one year and not later than 5 years 

  Later than 5 years 

2015 
$000 

- 

- 

- 

156 

72 

- 

228 

2014 
$000 

-

-

-

165

165

-

330

  Operating lease commitments primarily relate to office leasing arrangements.

30. Events Occurring After Reporting Period 

 No matters or circumstances have arisen since the end of the year which significantly affected or may 
significantly affect the operations of the Group, the results of those operations, or the state of affairs of the 
Group in future financial years.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 65

 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

OTHER INFORMATION

31. Related Party Transactions

a Parent entities

  The parent entity within the Group is Bellamy’s Australia Limited.

b Subsidiaries

  A list of subsidiaries is provided in note 26.

  Disclosures

 Transactions between related parties are on normal commercial terms and conditions no more favourable 
than those available to other parties unless otherwise stated.

 Balances and transactions between the Company and its controlled entities, which are related parties 
of the Company, have been eliminated on consolidation and are not disclosed in this note. Details of 
transactions between the Group and other related parties are disclosed below.

  Transactions with related parties:

c Key management personnel compensation

  The key management personnel compensation included in  

‘employee costs ’ (see note 6(c)) is as follows:

Short term benefits 

Post-employment benefits 

Other long term benefits 

Termination benefits 

Share based payments 

2015 
$ 

2014 
$ 

695,768 

910,658

39,913 

15,746 

- 

251,594 

18,967

18,857

-

2,566

1,003,021 

951,048

d Individual Directors and executive compensation disclosures

 Information regarding individual directors and key management personnel compensation and some 
equity instruments disclosures as required by the Corporations Regulations 2M.3.03 is provided in the 
Remuneration Report section of the Directors’ Report on pages 33 to 42. 

 Apart from the details disclosed in this note, no director has entered into a material contract with the 
Company or Group since the end of the previous financial year and there were no material contracts 
involving Directors’ interests existing at year end.

 There were no loans outstanding at reporting date between the Company and the Group and key 
management personnel.

e Other key management personnel transactions with the company or its controlled entities

 From time to time, key management personnel of the Company or its controlled entities, or their related 
entities, may purchase goods from the Group. These purchases are on the same terms and conditions as 
those entered into by other Group employees or customers and are trivial or domestic in nature.

f Shareholdings

 The number of ordinary shares held in Bellamy’s Australia Limited as at the date of this report and as at the 
end of the reporting period, by each key management person, including their related parties, are as follows: 

PAGE 66

 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

Non-executive Directors:

R Woolley

I Urquhart

M Wadley 

L Inman (i)

Executives 

L McBain 

S Ollington

Balance at 1 July 2014 
No.

Net other changes 
(ii)

Balance at  
30 June 2015.  
No. 

3,080,438

3,727,089

-

-

1,565,376

-

(1,744,699)

(1,227,089)

-

22,000

-

-

1,335,739

2,500,000

-

22,000

1,565,376

-

i. Appointed 18 February 2015.

ii.  The movement in shares held after 30 June 2014, form part of the Existing Shares to be Sold under the Offer set out the Initial Public 
Offer Prospectus dated 4 July 2014. The Offer included the issue of 25,000,000 new shares at $1.00 each and to facilitate the sale of 
10,875,380 Existing Shares at a price of $1.00 each, prior to the admission of Bellamy’s Australia Limited to the ASX Official List.

g Options over ordinary shares

 The number of options over Bellamy’s Australia Limited ordinary shares held as at the date of this report and 
as at the end of the reporting period, by each key management person, including their related parties are 
set out below.

Balance at 
1 July 2014 

Granted as 
remuneration 
in FY2015

Vested in 
FY2015 and 
exercisable

Exercised 
during the 
reporting 
period

Forfeited in 
FY2015

Held as at 30 
June 2015  

Non-Executive Directors:

R Woolley

I Urquhart

M Wadley 

L Inman (i)

Executives 

L McBain 

S Ollington

-

-

-

-

-

-

-

-

953,333

-

825,877

216,793

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

1,779,210

216,793

32. Auditor’s Remuneration 

  a Auditor of the parent entity 

  Audit of the financial statements 

  Other audit, tax and compliance related services 

  Additional services in relation to the capital raising 

  Total paid to PricewaterhouseCoopers 

  b Auditors of the wholly owned overseas subsidiaries

  Audit of the financial statements 

  Other tax and compliance services 

2015 
$ 

80,000 

6,000 

- 

86,000 

26,000 

18,000 

44,000 

2014 
$ 

25,000

10,485

19,500

54,985

15,000

-

15,000

 Note: At this stage the overseas based subsidiaries financial year ends are not synchronised with the parent entity. As such the  

above includes estimates of audits not yet completed.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 67

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

33. Share Based Payments 

Employee Option Plan

  The Managing Director and other senior management held, as part of their remuneration, conditional 
vesting options over 3,355,748 (2014: 2,200,000) ordinary shares of the Company comprising the initial 
grant which was made on 26 June 2014, under the Employee Share Option Plan (ESOP), and the current 
year grant which was made on 29 June 2015.

FY2015 grant

 The exercise price for the FY2015 grant of options is $1.30. The options can only be exercised if specific 
performance hurdles are met. Refer to the Remuneration Report on pages 33 to 42 for details regarding the 
performance hurdles. These options expire two years subsequent to vesting, which should be no later than 
29 June 2020.

FY2014 grant

 The exercise price for the initial grant of options is $1.00. The options can only be exercised if the group 
achieves its FY2015 Pro Forma forecast NPAT forecast of $5.0 million as confirmed by the FY2015 financial 
results released to the ASX and that the holder remains an eligible employee of the Group until the FY2015 
results are released. These options expire two years subsequent to vesting, which should be no later than 
31 August 2017.

a Other movements

  During the current financial year and the previous financial year there were no options exercised, 
however 293,333 options were forfeited as a result of an eligible employee ceasing employment with the 
Group. As at 30 June 2015, there were no options exercisable. 

b Fair value of options granted during the year

 The fair value of the options granted during the year was $2.31. The options granted were priced using a 
binomial option pricing model with the following key inputs:

i.  weighted average share price at grant date: $3.65 (2014: $1.00)

ii.   exercise price: $1.30 (2014: $1.00)

iii.   grant date: 29 June 2015 (2014: 26 June 2014)

iv.   expected term to maturity: 5 years

  v.  

risk free interest rate: 2.3% (2014: 3.5%)

  vi.   expected dividend yield: 1.6%

  vii.   volatility:  25% (2014: 32%) 

 Volatility was calculated by reference to the volatility of publicly listed companies that are comparable 
to Bellamy’s. The volatility was calculated as the average volatility of the comparable companies over a 
three year period up to the grant date of the options.

PAGE 68

 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

  Expenses arising from share based payment transactions

 The value of options granted to KMP are amortised over the period from the grant date to the vesting date 
for accounting purposes. Share based payments expense in relation to key management personnel for the 
year is as follows:

Name

Option series

Grant date

No. of options

L McBain
L McBain
Shona Ollington
Total

34. Deed Of Cross Guarantee

FY2015 Grant
FY2014 Grant
FY2015 Grant

29/6/2015
26/6/2014
29/6/2015

953,333
825,877
216,793

Share based 
payment 
expense $

14,000
234,000
3,000
251,000

 Bellamy’s Australia Limited, Bellamy’s Organic Pty Ltd, Bellamy’s Organic (South East Asia) Pte Ltd, 
Bellamy’s Organic (Hong Kong) Company Ltd and Bellamy’s Organic Food Trading (Shanghai) Co Ltd 
executed a deed of cross guarantee on 16 February 2015 under which each company guarantees the 
debts of the other. By entering into the deed, the wholly owned subsidiaries have been relieved from the 
requirement to prepare a financial report and Directors’ report under Class Order 98/1418 (as amended) 
issued by the Australian Securities and Investments Commission. The above companies represent a 
“Closed Group” for the purposes of the Class Order, and as there are no other parties to the deed of  
cross guarantee that are controlled by Bellamy’s Australia Limited, they also represent the “extended  
closed Group”.

35. Summary Of Significant Accounting Policies

  Reporting entity

 Bellamy’s Australia Limited is a listed public company incorporated in Australia. The address of the principal 
place of business and registered office is as follows:

52-54 Tamar Street
Launceston 
Tasmania 7250

 The entity’s principal activities are the sale and distribution of organic food and formula products for babies 
and toddlers.

 The consolidated financial statements and notes represent those of Bellamy’s Australia Limited and its 
controlled entities (the “Consolidated Group” or “Group”). 

 The separate financial statements of the parent entity, Bellamy’s Australia Limited, have not been presented 
within this financial report as permitted by the Corporations Act 2001. 

 The principal accounting policies adopted in the preparation of these consolidated financial statements are 
set out below. These policies have been consistently applied to all the years presented, unless otherwise 
stated. The financial statements are for the consolidated entity consisting of Bellamy’s Australia Limited and 
its subsidiaries. 

  Basis of preparation

 These consolidated general purpose financial statements have been prepared in accordance with 
Australian Accounting Standards and Interpretations issued by the Australian Accounting Standards Board 
and the Corporations Act 2001. Bellamy’s Australia Limited is a for-profit entity for the purpose of preparing 
the financial statements. 

 The financial statements were authorised for issue on 1 September 2015 by the directors of the Company. 

The amounts presented in the financial statements have been rounded to the nearest thousand dollar.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 69

 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

35. Summary Of Significant Accounting Policies continued

Early adoption of standards

 The Group has not elected to apply any pronouncements before their operative date in the annual reporting 
period beginning 1 July 2014.

  Historical cost convention

 These financial statements have been prepared under the historical cost convention, as modified by the 
revaluation of available for sale financial assets, other financial assets and liabilities.

   Compliance with IFRS

 The consolidated financial statements of the Bellamy’s Australia Limited group also comply with 
International Financial Reporting Standards (IFRS) as issued by the International Accounting Standards 
Board (IASB). 

a Principles of consolidation

  Subsidiaries

 The consolidated financial statements incorporate the assets and liabilities of all subsidiaries of Bellamy’s 
Australia Limited (‘Company’ or ‘parent entity’) as at 30 June 2015 and the results of all subsidiaries 
for the year then ended. Bellamy’s Australia Limited and its subsidiaries together are referred to in this 
financial report as the Group or the consolidated entity. 

 Subsidiaries are all entities (including special purpose entities) over which the Group has the power to 
govern the financial and operating policies, generally accompanying a shareholding of more than one-
half of the voting rights. The existence and effect of potential voting rights that are currently exercisable 
or convertible are considered when assessing whether the Group controls another entity. 

 Subsidiaries are fully consolidated from the date on which control is transferred to the Group. They are 
de-consolidated from the date that control ceases. 

 Intercompany transactions, balances and unrealised gains on transactions between Group companies 
are eliminated. Unrealised losses are also eliminated unless the transaction provides evidence of the 
impairment of the asset transferred. Accounting policies of subsidiaries have been changed where 
necessary to ensure consistency with the policies adopted by the Group.

b Revenue recognition 

 Revenue is measured at fair value of the consideration received or receivable after taking into account 
any trade discounts and volume rebates allowed. Any consideration deferred is treated as the provision 
of finance and is discounted at a rate of interest that is generally accepted in the market for similar 
arrangements. The difference between the amount initially recognised and the amount ultimately 
received is interest revenue.

 Revenue from the sale of goods is recognised at the point of delivery as this corresponds to the transfer of 
significant risks and rewards of ownership of the goods and the cessation of all involvement in those goods.

 Interest revenue which is reported under the heading of net finance costs is recognised using the 
effective interest rate method.

  Grant income is recognised as income when the grant becomes receivable.

  All revenue is stated net of the amount of goods and services tax (GST).

c Income tax

 The income tax expense for the financial reporting period comprises current income tax expense /
(benefit) and deferred tax expense / (benefit).

 Current income tax expense charged to the profit or loss is the tax payable on taxable income calculated 
using applicable income tax rates enacted, or substantially enacted, as at reporting date. Current tax 
liabilities / (assets) are therefore measured at the amounts expected to be paid to (recovered from) the 
relevant taxation authority.

PAGE 70

 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
  
  
 
 
  
 
 
 
 
  
 
  
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

  Deferred income tax expense reflects movements in deferred tax asset and deferred tax liability balances 
during the financial year as well unused tax losses.

 Current and deferred income tax expense/(benefit) is charged or credited directly to equity instead of the 
profit or loss when the tax relates to items that are credited or charged directly to equity. 

 Deferred tax assets and liabilities are ascertained based on temporary differences arising between the 
tax bases of assets and liabilities and their carrying amounts in the financial statements. Deferred tax 
assets also result where amounts have been fully expensed but future tax deductions are available. No 
deferred income tax will be recognised from the initial recognition of an asset or liability, excluding a 
business combination, where there is no effect on accounting or taxable profit or loss.

 Deferred tax assets relating to temporary differences and unused tax losses are recognised only to 
the extent that it is probable that future taxable profit will be available against which the benefits of the 
deferred tax asset can be utilised.

 Where temporary differences exist in relation to investments in subsidiaries, branches, associates, and 
joint ventures, deferred tax assets and liabilities are not recognised where the timing of the reversal 
of the temporary difference can be controlled and it is not probable that the reversal will occur in the 
foreseeable future.

 Current tax assets and liabilities are offset where a legally enforceable right of set-off exists and it is 
intended that net settlement or simultaneous realisation and settlement of the respective asset and 
liability will occur. Deferred tax assets and liabilities are offset where a legally enforceable right of set-off 
exists, the deferred tax assets and liabilities relate to income taxes levied by the same taxation authority 
on either the same taxable entity or different taxable entities where it is intended that the net settlement or 
simultaneous realisation and settlement of the respective asset and liability will occur in future periods in 
which significant amounts of deferred tax assets or liabilities are expected to be recovered or settled. 

 Bellamy’s and its wholly owned Australian controlled entities have implemented the tax consolidation 
legislation. Bellamy’s Australia Limited, as the head entity in the tax consolidated group and its wholly 
owned Australian controlled entities continue to account for their own current and deferred tax amounts. 
These tax amounts are measured as if each entity in the tax consolidated group continues to be a 
standalone taxpayer in its own right. In addition to its own current and deferred tax amounts, Bellamy’s 
also recognises the current tax liabilities (or assets) and the  deferred tax assets arising from unused tax 
losses and unused tax credits assumed from controlled entities in the tax consolidated group. Assets or 
liabilities arising under the tax funding agreement with the tax consolidated entities are recognised as 
amounts receivable from or payable to other entities in the Group.

d Foreign currency translation

 Items included in the Financial Information of each of the Group’s entities are measured using the 
currency of the primary economic environment in which the entity operates (“the functional currency”). 
The consolidated financial statements are presented in Australian dollars, which is the functional and 
presentation currency of the Group. 

 Transactions in foreign currencies are converted at the exchange rates in effect at the dates of 
each transaction. Amounts payable to or by the Group in foreign currencies have been translated 
into Australian currency at the exchange rates ruling on balance date. Gains and losses arising from 
fluctuations in exchange rates on monetary assets and liabilities are included in the income statement in 
the period in which the exchange rates change, except when deferred in equity as qualifying cash flow 
hedges.

e Segment reporting

 Operating segments are reported in a manner consistent with the internal reporting provided to the chief 
operating decision makers. The chief operating decision maker, who is responsible for allocating resources 
and assessing performance of the operating segments, has been identified as the Managing Director.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 71

 
 
 
  
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
  
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

35. Summary Of Significant Accounting Policies continued

f Employee expenses and entitlements

 Provision is made for employee expenses arising to the end of the reporting period. Employee expenses 
that are expected to be settled within one year have been measured at the amounts expected to be 
paid when the liability is settled. Employee expenses payable later than one year have been measured 
at the present value of the estimated future cash outflows to be made for those benefits. In determining 
the liability, consideration is given to employee wage increases and the probability that the employee 
may satisfy any vesting requirements. Those cash flows are discounted using market yields on national 
government bonds with terms to maturity that match the expected timing of cash flows attributable to 
employee expenses.

  Provision has been made in the accounts for benefits accruing to employees up to balance date, such 
as annual leave, long service leave and bonuses. No provision is made for non-vesting sick leave as the 
anticipated pattern of future sick leave taken indicates that accumulated non-vesting leave will never 
be paid. Annual leave provisions are measured at their nominal amounts using the remuneration rates 
expected to apply at the time of settlement and are classified in other payables. Long service leave 
provisions are measured as the present value of expected future payments to be made in respect of 
services provided by employees up to reporting date. 

 Expected future payments are discounted using market yields at reporting date on national government 
bonds with terms to maturity that match estimated future cash outflows. 

  All on-costs, including superannuation, payroll tax, workers’ compensation premiums and fringe benefits 
tax are included in the determination of provisions.

g Cash and cash equivalents

 Cash and cash equivalents include cash on hand, deposits held at call with banks, other short-term 
highly liquid investments with original maturities of three months or less, and bank overdrafts. Bank 
overdrafts are shown within short-term borrowings in current liabilities on the statement of financial 
position.

h Borrowings

 Loan facilities are initially recognised at fair value, net of transaction costs incurred. Borrowings are 
subsequently measured at amortised cost. Any difference between the proceeds (net of transaction 
costs) and the redemption amount is recognised in the income statement over the period of the 
borrowings using the effective interest method. 

 Fees paid on the establishment of loan facilities, which are not incremental costs relating to the actual 
drawdown of the facility, are capitalised and amortised on a straight line basis over the term of the facility.

i  Receivables

 Trade receivables are recognised initially at fair value and subsequently measured at amortised cost, 
less any provision for doubtful debts. Trade receivables are generally due for settlement based upon 
trading terms negotiated with customers. Sales to export distributors are generally receivable before 
shipment. Sales to domestic customers are generally receivable approximately 45 days from invoice. 

 Collectability of trade receivables are reviewed on an ongoing basis. Debts which are known to be 
uncollectable are written off. A provision for doubtful debts is raised when there is objective evidence that 
the Group will not be able to collect all amounts due. The amount of the impairment loss is recognised in 
the income statement within other expenses. When a receivable for which an impairment allowance has 
been recognised becomes uncollectable in a subsequent period, it is written off against the allowance 
account. Subsequent recoveries of amounts previously written off are credited against other expenses in 
the income statement.

j  Inventories

Inventories are measured at the lower of cost and net realisable value. 

PAGE 72

 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

k Impairment of assets

 Intangible assets that have an indefinite useful life are not subject to amortisation and are tested annually 
for impairment, or more frequently if events or changes in circumstances indicate that they might be 
impaired. Other assets are reviewed for impairment whenever events or changes in circumstances 
indicate that the carrying amount may not be recoverable. An impairment loss is recognised for the 
amount by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount 
is the higher of an asset’s fair value less costs to sell and value in use. For the purposes of assessing 
impairment, assets are grouped at the lowest levels for which there are separately identifiable cash flows 
(cash generating units).

l  Property, plant and equipment

 Each class of property, plant and equipment is carried at cost or fair value, less where applicable, any 
accumulated depreciation or amortisation. 

  Plant and equipment

 Plant and equipment are measured on the cost basis and therefore carried at cost less accumulated 
depreciation and any accumulated impairment.

 The carrying amount of plant and equipment is reviewed annually by the directors to ensure it is not in 
excess of the recoverable amount from these assets. The recoverable amount is assessed on the basis 
of the expected net cash flows which will be received from the assets’ employment and subsequent 
disposal. The expected net cash flows have been discounted to their present values in determining 
recoverable amounts.

  Depreciation

 The depreciable amount of all fixed assets, excluding freehold land, is depreciated on a straight line 
basis over the asset’s useful life to the consolidated group commencing from the time the asset is held 
ready for use. 

  The depreciation rates used for each class of depreciable assets are:

     Class of Fixed Asset 

     Plant and equipment 

 Depreciation Rate

5% - 40%

 The assets’ residual values and useful lives are reviewed, and adjusted if appropriate, at each balance 
sheet date.

 An asset’s carrying amount is written down immediately to its recoverable amount if the asset’s carrying 
amount is greater than its estimated recoverable amount.

 Gains and losses on disposals are determined by comparing proceeds with the carrying amount. These 
gains or losses are included in the profit and loss statement. When revalued assets are sold, amounts 
included in the revaluation reserve relating to that asset are transferred to retained earnings.

  m Leases

 Leases of property, plant and equipment where the Group has substantially all the risks and rewards 
of ownership are classified as finance leases. Finance leases are capitalised at the lease’s inception at 
the lower of the fair value of the leased property and the present value of the minimum lease payments. 
The corresponding rental obligations, net of finance charges, are included in other long-term payables. 
Finance lease payments are allocated between interest expense and reduction of lease liability over the 
term of the lease. The interest expense is determined by applying the interest rate implicit in the lease to 
the outstanding lease liability at the beginning of each lease payment period. Finance leased assets are 
depreciated on a straight-line basis over the shorter of the asset’s estimated useful life and the lease term.

 Where the risks and rewards of ownership are retained by the lessor, leased assets are classified as 
operating leases and are not capitalised. Rental payments are charged to the income statement on a 
straight line basis over the period of the lease.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 73

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

35. Summary Of Significant Accounting Policies continued

n Intangibles 

  Research and development

 Expenditure during the research phase of a project is recognised as an expense when incurred. 
Development costs are capitalised only when the project is expected to deliver future economic benefits 
and those benefits can be reliably measured.

  Other intangibles

 Trademark and website development costs are expensed as incurred due to the inherent uncertainty 
surrounding resultant future economic benefits and the ongoing nature of the costs.

o Accounts payable

 These amounts represent liabilities for goods provided prior to the end of the reporting period and which 
are unpaid. The amounts are unsecured and are usually paid within 30 days of recognition.

p Provisions

 Provisions are recognised when the company has a legal or constructive obligation, as a result of past 
events, for which it is probable that an outflow of economic benefits will result and that outflow can be 
reliably measured.

q Financial Instruments

 Financial assets and financial liabilities are recognised when a group entity becomes a party to the 
contractual provisions of the instrument. Financial assets and financial liabilities are initially measured at 
fair value. Transaction costs that are directly attributable to the acquisition or issue of financial assets and 
financial liabilities (other than financial assets and financial liabilities at fair value through profit or loss) 
are added to or deducted from the fair value of the financial assets or financial liabilities, as appropriate, 
on initial recognition. Transaction costs directly attributable to the acquisition of financial assets or 
financial liabilities at fair value through profit or loss are recognised immediately in profit or loss.

  Financial assets classified at fair value through profit and loss

 From time to time the Group may hold listed investments for the purposes of trading. These investments 
are measured at fair value with changes in carrying amount being included in profit or loss. Fair value is 
determined with reference to ASX quoted bid prices.

r Goods and Services Tax (GST)

 Revenues, expense and assets are recognised net of the amount of GST, except where the amount of 
GST incurred is not recoverable from the Australian Taxation Office. In these circumstances the GST is 
recognised as part of the cost of acquisition of the asset or as part of an item of an expense. Receivables 
and payables in the balance sheet are shown inclusive of GST. 

 Cash flows are presented in the cash flow statement on a gross basis, except for the GST component of 
investing and financing activities, which are disclosed as operating cash flows.

s Share based payments

 Equity-settled share-based payments to employees and others providing similar services are measured 
at the fair value of the equity instruments at the grant date. Details regarding the determination of the 
fair value of equity-settled share-based transactions are set out in note 33. The fair value determined 
at the grant date of the equity-settled share-based payments is expensed on a straight-line basis over 
the vesting period, based on the Group’s estimate of equity instruments that will eventually vest, with a 
corresponding increase in equity. At the end of each reporting period, the Group revises its estimate of 
the number of equity instruments expected to vest. The impact of the revision of the original estimates, if 
any, is recognised in profit or loss such that the cumulative expense reflects the revised estimate, with a 
corresponding adjustment to the equity-settled employee benefits reserve.

t Share capital

 Ordinary shares are classified as equity. Incremental costs directly attributable to the new share issue are 
shown in equity as a deduction, net of tax, from the proceeds.

PAGE 74

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

u Comparative figures

  When required by the Accounting Standards, comparative figures are adjusted to conform to changes in 
presentation for the current financial year. 

 In the event that the Group retrospectively applies an accounting policy, makes a retrospective 
restatement or reclassifies items in its financial statements, an additional (third) statement of financial 
position as at the beginning of the preceding period in addition to the minimum comparative financial 
statements is presented. 

 Comparative information is reclassified where appropriate to enhance comparability and provide more 
appropriate information to users.

v Adoption of new and revised Accounting Standards

 The Group adopted the following Australian Accounting Standards together with the relevant 
consequential amendments arising from related Amending Standards, from the mandatory application 
date of 1 January 2014:

-  AASB 2012-3: Amendments to Australian Accounting Standards - Offsetting Financial Assets and 

Financial Liabilities.

-  AASB 2013-3: Amendments to Australian Accounting Standards - Impairment of Assets

-  AASB 2013-4: Amendments to Australian Accounting Standards - Novation of derivatives and hedge 

accounting

- Annual improvement projects - 2010-2012 cycle (AASB 2014-1 Part A)

- ASX Corporate Governance Principals and Recommendations

 Initial application of the above standards and interpretations has not affected any of the amounts 
recognised in the financial report.

  w New Accounting Standards for application in future periods

 Accounting Standards and Interpretations issued by the AASB that are not yet mandatorily applicable to 
the Group, together with an assessment of the potential impact of such pronouncements on the Group 
when adopted in future periods are discussed below.

Title of standard

AASB 9 Financial 
Instruments

Nature of 
change

Simplifies 
the model for 
classifying and 
recognising 
financial 
instruments and 
aligns hedge 
accounting more 
closely with 
common risk.

Impact

Date of adoption

Management have assessed the impact of 
these changes and have not yet identified 
any areas which would have an expected 
significant impact.

Must be applied 
for financial years 
commencing on 
or after 1 January 
2018. Based on 
the transitional 
provisions in the 
completed IFRS 9, 
early adoption in 
phases was only 
permitted for annual 
reporting periods 
beginning before 
1 February 2015. 
After that date, the 
new rules must be 
adopted in their 
entirety.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 75

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

Title of standard

AASB 15

Revenue from 
Contracts with 
Customers

Annual 
improvements 
2012-2014  
(AASB 2015-1)

Nature of 
change

The AASB has 
issued a new 
standard for the 
recognition of 
revenue. This 
will replace 
AASB 118 which 
covers contracts 
for goods and 
services. The 
new standard 
is based on 
the principle 
that revenue 
is recognised 
when control of a 
good or service 
transfers to a 
customer – so the 
notion of control 
replaces the 
existing notion 
of risks and 
rewards.

Amendments 
to clarify minor 
points in various 
accounting 
standards, 
including 
AASB5, AASB 7, 
AASB 119 and 
AASB134.

Impact

Date of adoption

Management is currently assessing the impact 
of the new rules on its revenue recognition 
policies.

Mandatory for 
financial years 
commencing on or 
after 1 January 2017.  
Expected date of 
adoption by the 
group: 1 July 2017.

Effective date 1 
January 2016

The latest round of amendments covers:
•  AASB 5 Non-current assets held for sale and 
discontinued operations – clarifies that when 
an asset (or disposal group) is reclassified 
from ‘held for sale’ to ‘held for distribution’, or 
vice versa, this does not constitute a change 
to a plan of sale or distribution and does not 
have to be accounted for as such.

•  AASB 119 Employee benefits – clarifies 

that when determining the discount rate for 
postemployment benefit obligations, it is the 
currency that the liabilities are denominated in 
that is important and not the country in which 
they arise.

•  AASB 134 Interim financial reporting – 

clarifies what is meant by the reference in the 
standard to ‘information disclosed elsewhere 
in the interim financial report’ and adds a 
requirement to cross-reference from the 
interim financial statements to the location of 
that information.

There are no other standards that are not yet effective and that would be expected to have a material impact 
on the Group in the current or future reporting periods and on foreseeable future transactions.

PAGE 76

BELLAMY’S AUSTRALIA LIMITED

Notes to the Financial Statements (cont’d)

For the Year Ended 30 June 2015

x Rounding of Amounts

 The Company is of a kind referred to in Class Order 98/100, issued by the Australian Securities and 
Investments Commission, relating to the ‘rounding off’ of amounts in the financial statements. Amounts 
in the financial statements have been rounded off in accordance with that Class Order to the nearest 
thousand dollars, or in certain cases, the nearest dollar.

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 77

 
 
 
BELLAMY’S AUSTRALIA LIMITED

Directors’ Declaration (cont’d)

In the directors’ opinion:

(a)  The financial statements and notes set out on pages 44 to 75 are in accordance with the Corporations 

Act 2001, including:

i.  complying with Accounting Standards, the Corporations Regulations 2001 and other mandatory 

professional reporting requirements, and

ii.  giving a true and fair view of the consolidated entity’s financial position as at 30 June 2015 and of its 

performance for the financial year ended on that date, and

(b)   there are reasonable grounds to believe that the company will be able to pay its debts as and when 

they become due and payable, and

(c)   at the date of this declaration, there are reasonable grounds to believe that the members of the 

extended closed group identified in Note 34 will be able to meet any obligations or liabilities to which 
they are, or may become, subject by virtue of the deed of cross guarantee described in Note 34.

 Note 35 confirms that the financial statements also comply with International Financial Reporting 
Standards as issued by the International Accounting Standards Board.

 The directors have been given the declarations by the chief executive officer and the chief financial officer 
required by section 295A of the Corporations Act 2001.

This declaration is made in accordance with a resolution of the directors.

Robert G. Woolley

DIRECTOR

Laura McBain

CEO and Managing Director

Dated at Launceston this 1st day of September 2015. 

PAGE 78

 
 
Independent Auditor’s Report

For the years ended 30 June 2015

Independent auditor’s report to the members of Bellamy’s 
Australia Limited

Report on the financial report
We have audited the accompanying financial report of Bellamy’s Australia Limited (the company), 
which comprises the consolidated statement of financial position as at 30 June 2015, the consolidated 
income statement and other comprehensive income, statement of changes in equity and the 
consolidated statement of cash flows for the year ended on that date, a summary of significant 
accounting policies, other explanatory notes and the directors’ declaration for Bellamy’s Australia
Limited (the consolidated entity). The consolidated entity comprises the company and the entities it 
controlled at year’s end or from time to time during the financial year.

Directors’ responsibility for the financial report
The directors of the company are responsible for the preparation of the financial report that gives a 
true and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001
and for such internal control as the directors determine is necessary to enable the preparation of the 
financial report that is free from material misstatement, whether due to fraud or error. In Note 1, the 
directors also state, in accordance with Accounting Standard AASB 101 Presentation of Financial 
Statements, that the financial statements comply with International Financial Reporting Standards as 
issued by the International Accounting Standards Board.

Auditor’s responsibility
Our responsibility is to express an opinion on the financial report based on our audit. We conducted 
our audit in accordance with Australian Auditing Standards. Those standards require that we comply 
with relevant ethical requirements relating to audit engagements and plan and perform the audit to 
obtain reasonable assurance whether the financial report is free from material misstatement.

An audit involves performing procedures to obtain audit evidence about the amounts and disclosures 
in the financial report. The procedures selected depend on the auditor’s judgement, including the 
assessment of the risks of material misstatement of the financial report, whether due to fraud or error. 
In making those risk assessments, the auditor considers internal control relevant to the consolidated 
entity’s preparation and fair presentation of the financial report in order to design audit procedures 
that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the 
effectiveness of the entity’s internal control. An audit also includes evaluating the appropriateness of 
accounting policies used and the reasonableness of accounting estimates made by the directors, as well 
as evaluating the overall presentation of the financial report. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for 
our audit opinion.

Independence
In conducting our audit, we have complied with the independence requirements of the Corporations 
Act 2001.

Continued next page

PricewaterhouseCoopers, ABN 52 780 433 757 
Freshwater Place, 2 Southbank Boulevard, SOUTHBANK  VIC  3006, GPO Box 1331, MELBOURNE  VIC  3001
T: 61 3 8603 1000, F: 61 3 8603 1999, www.pwc.com.au

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 79

Liability limited by a scheme approved under Professional Standards Legislation.

Page 79

BELLAMY’S AUSTRALIA LIMITED

Independent Auditor’s Report

Independent auditor’s report to the members of Bellamy’s 
Australia Limited

Auditor’s opinion
In our opinion:

Report on the financial report
We have audited the accompanying financial report of Bellamy’s Australia Limited (the company), 
which comprises the consolidated statement of financial position as at 30 June 2015, the consolidated 
income statement and other comprehensive income, statement of changes in equity and the 
consolidated statement of cash flows for the year ended on that date, a summary of significant 
accounting policies, other explanatory notes and the directors’ declaration for Bellamy’s Australia
Limited (the consolidated entity). The consolidated entity comprises the company and the entities it 
the financial report of Bellamy’s Australia Limited is in accordance with the Corporations Act 
controlled at year’s end or from time to time during the financial year.
2001, including:

(a)

(i)

(ii)

giving a true and fair view of the consolidated entity's financial position as at 30 June 
2015 and of its performance for the year ended on that date; and

Directors’ responsibility for the financial report
The directors of the company are responsible for the preparation of the financial report that gives a 
true and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001
and for such internal control as the directors determine is necessary to enable the preparation of the 
financial report that is free from material misstatement, whether due to fraud or error. In Note 1, the 
directors also state, in accordance with Accounting Standard AASB 101 Presentation of Financial 
the financial report and notes also comply with International Financial Reporting Standards as 
Statements, that the financial statements comply with International Financial Reporting Standards as 
disclosed in Note 35.
issued by the International Accounting Standards Board.

complying with Australian Accounting Standards (including the Australian Accounting 
Interpretations) and the Corporations Regulations 2001.

(b)

Report on the Remuneration Report
Auditor’s responsibility
We have audited the remuneration report included in pages 33 to 42 of the directors’ report for the 
Our responsibility is to express an opinion on the financial report based on our audit. We conducted 
year ended 30 June 2015. The directors of the company are responsible for the preparation and 
our audit in accordance with Australian Auditing Standards. Those standards require that we comply 
presentation of the remuneration report in accordance with section 300A of the Corporations Act 
with relevant ethical requirements relating to audit engagements and plan and perform the audit to 
2001. Our responsibility is to express an opinion on the remuneration report, based on our audit 
obtain reasonable assurance whether the financial report is free from material misstatement.
conducted in accordance with Australian Auditing Standards.

Auditor’s opinion
In our opinion, the remuneration report of Bellamy’s Australia Limited for the year ended 30 June 
2015 complies with section 300A of the Corporations Act 2001.

An audit involves performing procedures to obtain audit evidence about the amounts and disclosures 
in the financial report. The procedures selected depend on the auditor’s judgement, including the 
assessment of the risks of material misstatement of the financial report, whether due to fraud or error. 
In making those risk assessments, the auditor considers internal control relevant to the consolidated 
entity’s preparation and fair presentation of the financial report in order to design audit procedures 
that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the 
effectiveness of the entity’s internal control. An audit also includes evaluating the appropriateness of 
accounting policies used and the reasonableness of accounting estimates made by the directors, as well 
as evaluating the overall presentation of the financial report. 

PricewaterhouseCoopers

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for 
our audit opinion.

Independence
In conducting our audit, we have complied with the independence requirements of the Corporations 
Act 2001.

Alison Tait
Partner

Melbourne
1 September 2015

PricewaterhouseCoopers, ABN 52 780 433 757 
Freshwater Place, 2 Southbank Boulevard, SOUTHBANK  VIC  3006, GPO Box 1331, MELBOURNE  VIC  3001
T: 61 3 8603 1000, F: 61 3 8603 1999, www.pwc.com.au

Liability limited by a scheme approved under Professional Standards Legislation.

PAGE 80

Page 79

Page 80

Shareholder Information

Bellamy’s Australia Limited and controlled entities

The following additional information is provided in accordance with the ASX Listing Rules as at 4 August 2015.

Number of holders of equity securities

Ordinary share capital

95,000,392 shares are held by 6,529 shareholders. At a general meeting, every shareholder present in person 
or by proxy, attorney or representative has one vote on a show of hands, on a poll, for each fully paid share held.

Unlisted options over ordinary share capital

A total of 3,355,748 options are held by 6 individual option holders. 1,906,667 options relate to the FY2014 
grant, which were granted pursuant to the Employee Share Option Plan (ESOP) on 24 June 2014. 1,449,081 
options relate to the FY2015 grant, which were granted on 29 June 2015 pursuant to the Long Term Incentive 
Plan (LTIP). The options do not carry any voting rights.

Restricted securities

There are 17,567,222 fully paid ordinary shares in the Company that are subject to voluntary escrow for the 
period commencing from the date of quotation of the Company’s shares on the ASX (5 August 2014), and 
ending on the date three days after the audited Company accounts for the financial year ending 30 June 2015 
have been released to the ASX. On August 5 2014, an initial substantial shareholder notice was lodged with 
the ASX in respect of these fully paid ordinary shares which represent 18.49% of voting power. None of the 
beneficial holders of these shares under escrow are substantial shareholders in their own right.

Distribution of holders of equity securities

Number of equity securities held

Ordinary shares

No. of holders

No. of shares

% of shares

2,118

2,952

835

577

47

1,478 

1,269,428

7,961,916

6,654,939

14,361,771

65,752,338

1.34

8.38

7.01

15.12

68.16

  95,000,392 

100.00%

1 to 1,000

1,001 to 5,000

5,001 to 10,000

10,001 to 100,000

100,001 and Over

Total

Substantial shareholders

Name

Bellamy's Australia Pty Ltd (restricted securities - refer above)

The Black Prince Private Foundation 

Citicorp Nominees Pty Ltd

HSBC Custody Nominees

JP Morgan Nominees 

Number of 
ordinary 
shares

17,567,622 

14,000,000 

6,935,552 

6,717,774 

6,665,489 

% of voting 
power 
advised

18.49%

14.74%

7.30%

7.07%

7.02%

BELLAMY’S AUSTRALIA LIMITED ANNUAL REPORT 2014-15  |  PAGE 81

 
 
BELLAMY’S AUSTRALIA LIMITED

Shareholder Information

Additional Securities Exchange Information

Twenty largest shareholders

Rank Name

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

BLACK PRINCE PRIVATE FOUNDATION 

QUALITY LIFE PTY LTD 

CITICORP NOMINEES PTY LIMITED 

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED 

J P MORGAN NOMINEES AUSTRALIA LIMITED 

NATIONAL NOMINEES LIMITED 

KRISAMI INVESTMENTS PTY LTD 

BNP PARIBAS NOMS PTY LTD 

MRKAT PTY LTD 

SUETONE PTY LTD 

VERMILION 21 PTY LTD 

ROBERT THOMAS WILSON 

UBS NOMINEES PTY LTD 

BUDUVA PTY LIMITED 

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED - A/C 2 

RBC INVESTOR SERVICES AUSTRALIA NOMINEES PTY LIMITED 

AMP LIFE LIMITED 

COMSEC NOMINEES PTY LIMITED 

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED - A/C 3 

MRS LAURA NICOLE MCBAIN 

Top 20 holders of ordinary fully paid shares

Total remaining holders balance

TOTAL

Number of 
ordinary 
shares 
held

% of 
capital 
held

14,000,000

14.74

8,186,278

6,935,552

6,717,774

6,665,489

3,225,264

2,500,000

1,489,514

1,335,739

1,304,480

1,165,376

1,155,397

1,027,418

1,000,000

678,891

602,760

597,181

518,937

510,598

400,000

8.62

7.30

7.07

7.02

3.40

2.63

1.57

1.41

1.37

1.23

1.22

1.08

1.05

0.71

0.63

0.63

0.55

0.54

0.42

60,016,648

63.18%

34,983,744

36.82%

95,000,392

100.00%

PAGE 82

 
 
 
CORPORATE DIRECTORY

Directors

Rob Woolley

(Chair)

Laura McBain

(Managing Director and  

Chief Executive Officer)

Ian Urquhart

Michael Wadley

Launa Inman

Principal registered office

Bellamy’s Australia Limited

52-54 Tamar Street

Launceston TAS 7250

T: (03) 6332 9200

bellamysaustralia.com.au

Company secretary

Brian Green

Location of share registry

Link Market Services Limited

Level 1, 333 Collins Street

Melbourne VIC 3000

Bellamy’s Australia Limited
ABN 37 124 272 108

ASX Code: BAL

Principal registered office

Bellamy’s Australia Limited
52-54 Tamar Street
Launceston TAS 7250

T: (03) 6332 9200
bellamysaustralia.com.au

Company secretary

Mr Brian Green

Location of share registry

Link Market Services Limited
Level 1, 333 Collins Street
Melbourne VIC 3000

B E L L A M Y ’ S   A U S T R A L I A   L I M I T E D

This report is provided to the Australian Stock Exchange (ASX) under ASX Listing Rule 4.2A.

ANNUAL  REPORT2O14-15