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Braskem S.A.

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FY2013 Annual Report · Braskem S.A.
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Annual Report 2013

CONTENT

INTRODUCTION

ODEBRECHT ENTREPRENEURIAL TECHNOLOGY

MESSAGE FROM THE BUSINESS LEADER

SUSTAINABILITY STRATEGY 

PROFILE

GLOBAL COMPANY

THE PETROCHEMICAL INDUSTRY

CORPORATE GOVERNANCE 

COLLABORATIVE INITIATIVES
AND VOLUNTARY COMMITMENTS

DISTINCTIONS 

GROWTH STRATEGY

BUSINESS AGENDA

STRATEGIC OBJECTIVES

STRENGTHENING THE PRODUCTION CHAIN 

SOLUTIONS FOR CLIENTS

BRASKEM-IDESA 

OPPORTUNITIES IN THE USA 

COMPERJ 

RENEWABLES 

INNOVATION 

ECONOMIC AND FINANCIAL PERFORMANCE 

FINANCIAL RESULTS

INVESTMENTS 

OPERATING PERFORMANCE 

SOCIAL DEVELOPMENT

TEAM MEMBERS 

SUPPLIERS 

COMMUNITIES 

GOVERNMENT 

HEALTH, ENVIRONMENT AND SAFETY MANAGEMENT

HEALTH, ENVIRONMENT AND SAFETY HIGHLIGHTS

WORKPLACE HEALTH AND SAFETY

CHEMICAL SAFETY

PRODUCT LIABILITY

ENVIRONMENT 

ABOUT THE REPORT

ABOUT THE REPORT

KEY INDICATORS 2013 

SUSTAINABLE DEVELOPMENT MACRO OBJECTIVES

GRI G4 CONTENT INDEX

CORRELATION WITH THE GLOBAL COMPACT

LIMITED ASSURANCE REPORT ISSUED BY 
INDEPENDENT AUDITORS

CORPORATE INFORMATION

CREDITS

GLOSSARY

ACRONYMS

APPENDICES

77
78
84
88
92
95
96
98
104
104
106
125
126
127
128
134
146

148
150
152
153
154
157

5
6
8
10
19
20
24
26

32
36
39
40
42
44
46
50
52
53
54
56
59
60
64
66

INTRODUCTION

G4-3
In this Annual Report, Braskem S.A. presents the challenges and 
results achieved by its teams in 2013. The document is also avai-
lable as an application for tablets and in a PDF version. The printed 
version offers a summary of the year’s highlights.

ODEBRECHT
ENTREPRENEURIAL
TECHNOLOGY

G4-56
TEO – Odebrecht Entrepreneurial Technology – is the set of beliefs 
and practices adopted by the Odebrecht Group throughout. It is 
philosophical concepts made up of principles, concepts and criteria 
that arose from the practices of the founder of the Organization, 
Norberto Odebrecht. The concepts have been standardized to 
ensure the unity of thought and consistency of action of those 
who take part in the various businesses, countries and cultural 
contexts in which the Organization operates. In this way, it is 
possible to meet Clients’ needs, add value to shareholder equity, 
reinvest the achieved results and grow on different fronts while 
generating wealth. 

The essence of TEO is in the spirit of service: to serve with humi-
lity, discipline and hard work, to win over Clients and to establish 
a trusting relationship with them.

To learn more, go to 
www.braskem.com.br/site.aspx/Principles-and-Values-USA

www.odebrecht.com.br/en/odebrecht-organization/teo-business-culture

TEO PORTAL

In 2013 Braskem developed the TEO Portal, accessible to 
Team Members through the corporate intranet. The portal 
contains articles, videos, references to TEO books, remote 
learning and links to other Odebrecht sites, and supports 
Team Members in their understanding of the philosophical 
concepts of Odebrecht Entrepreneurial Technology.

6    |    BRASKEM    |    ANNUAL REPORT 2013    |    INTRODUCTION

INTRODUCTION    |    ANNUAL REPORT 2013    |    BRASKEM    |    7

MESSAGE FROM THE 
BUSINESS LEADER

G4-1
The results achieved by Braskem in 2013 show improvement in the 
implementation of our corporate strategy, based on seeking new 
opportunities to better serve our Clients, from two perspectives: an 
increase in competitiveness along the entire production chain both 
in petrochemicals and plastics, and the continuity of the process of 
growth and internationalization of our operations, with a current 
focus, on the Americas.

The year 2013 has proven to be challenging due to the slow reco-
very of global markets, which has impacted the Brazilian economy. 
The consumption of thermoplastic resins grew by 8% compared to 
2012, driven by sectors such as food, automotive, infrastructure and 
agribusiness. However, the country finished the period with a 2.3% 
rise in GDP, below that of most emerging economies.

Although the chemical industry recorded a new record trade deficit 
of US$ 32 billion, the Government’s decision to eliminate PIS (Social 
Integration Program) and Cofins (Social Security Financing Contribu-
tion) taxes on the purchase of raw materials for the first and second 
generation petrochemical industry had a positive impact on the 
industry. Implemented in May, the measure contributed to a partial 
recovery of the competitiveness lost during the past few years due 
to issues relating to the cost of raw materials, energy, infrastructure, 
as well as an exchange rate gap.

In line with its commitment to strengthen the plastic transformation 
industry in Brazil, Braskem structured the Incentive Plan for the Plastic 
Chain (PIC), with the goal of having the Company contribute up to 
R$ 80 million in 2014. These resources are targeted to initiatives to 
support our Clients, and include a stimulus for the export of plastic 
manufactured goods, incentives for innovation, support for training of 
operations and management professionals to improve competitive-
ness and, in general, to promote the advantages of plastic. 

In 2013, Braskem promoted internal programs designed to improve 
operational efficiency, investments in technology and innovation 
and advances in expansion projects that provided a few points 
worthy of note in 2013, such as a record production of ethene, at 

CARLOS FADIGAS
Business Leader 

The results achieved by Braskem in 2013 

show improvement in the implementation 

of our corporate strategy, based on see-

king new opportunities to better serve our 

Clients, from two perspectives: an increase 

in competitiveness along the entire 

production chain, and the continuity of the 

process of growth and internationalization 

of our operations, with a current focus on 

the Americas.

8    |    BRASKEM    |    ANNUAL REPORT 2013    |    INTRODUCTION

3.4 million tons, and of polyethylene at 2.6 million tons. It should 
also be noted that the performance of the International Business 
Unit, represented by operations in the United States and Europe, 
registered an average operation rate of 91%, an increase of 2% 
compared to 2012. In terms of workplace safety, which is a priority 
for the company, the injury rate with and without lost time, which 
includes both Team Members and subcontractors, remained at 1.04 
accidents per million hours worked, a continuation of the good 
performance achieved in 2012.

EBITDA reached R$ 4.8 billion, an increase of 22% over 2012. The 
growth in dollars was 11% compared to the previous year, reaching 
2.2 billion US dollars. Among the factors contributing to these 
results are the recovery of margins in resins and basic petroche-
micals in the international market, a 6% increase in the volume of 
sales of thermoplastic resins to the Brazilian market, totaling 3.7 
million tons, and a 3% increase in sales of polypropylene by the 
International Business Unit, totaling 1.8 million tons of product, in 
addition to the tax relief on raw materials on the domestic front. 

The net profit of R$ 507 million earned during 2013, reflected an 
all-time best operating performance for the Company along with 
the adoption, starting May 1, of hedge accounting, allowing for 
better reporting of the effects of exchange rate fluctuation on the 
Company’s debt and profit/loss figures. 

In line with the strategy of internationalization and access to com-
petitive raw materials, the Braskem Idesa project for the production 
of polyethylene in Mexico, projected to begin operations in 2015, 
achieved 58% of its physical construction plan by the end of 2013. 
The Client relations agenda has intensified, through pre-marketing 
activities. In addition, in the United States, analysis has begun 
regarding participation in a new project for polyethylene produc-
tion, known as Ascent, with the possibility of taking advantage of 
competitive American shale gas. In Brazil, studies continued for 
Comperj, a petrochemical project based on natural gas extracted 
from pre-salt reserves, which seeks to competitively meet the 
growing demand for resins on the domestic market. In December, 

Braskem came to an agreement – still subject to the approval of 
regulatory authorities – for the acquisition of a controlling interest in 
Solvay Indupa, which owns four PVC and soda production plants in 
Brazil and Argentina, which would expand the Company’s PVC pro-
duction capacity by 42% and its soda capacity by more than 60%.

With regard to Sustainable Development, Braskem, as a signatory of 
the UN Global Pact, achieved significant advances and distinctions. 
In 2013, the Company reached the top of the Carbon Disclosure 
Project, index, as the best Brazilian company in carbon manage-
ment, and with an excellent level of transparency. Once again, the 
company reaffirmed its position in the Corporate Sustainability Index 
(ISE) of the PM&F Bovespa stock exchange and the Dow Jones Sus-
tainability Index (DJSI) for Emerging Markets of the New York Stock 
Exchange. In addition to being recognized in domestic financial 
publications, the company’s production of resins from renewable 
raw materials was recognized at the start of 2014 by the United 
States journal Fast Company, which included us in the list of the 50 
most innovative companies in the world, Braskem being the only 
Brazilian company included in the ranking. 

Braskem’s results demonstrate our teams’ willingness to confront 
and overcome challenges, thus rewarding the confidence placed in 
us by our Shareholders, especially Odebrecht and Petrobras, and  
by our Clients. We work together with the objective of reaching  
ever-higher plateaus in the financial, social and environmental 
fields, as determining factors for the Survival, Growth and Perpetuity 
of the Company. Based on its belief that plastics and chemistry help 
to make a better life, Braskem carries out its business with an eye 
to the future, ever seeking to serve better, to continue to grow and 
to generate wealth that can be shared by all. 

INTRODUCTION    |    ANNUAL REPORT 2013    |    BRASKEM    |    9

SUSTAINABILITY 
STRATEGY

G4-18  |  G4-19  |  G4-20
This report covers the topics that are material to the Company’s 
contribution to sustainable development, as set out in its sustaina-
bility strategy, as well as the challenges encountered in 2013 from 
this perspective.

In 2010 and 2011, the strategy reflected the results of interviews 
held in 2009 with Braskem Leaders and with eight stakeholder 
groups in the Brazilian states where the Company does business: 
Shareholders, Clients, Team Members, Suppliers, Academia, Govern-
ment, Financiers and Local Communities.

Since Braskem’s profile has evolved over the last few years as a 
result of the expansion of its operations, a new and more com-
prehensive stakeholder consultation process was carried out in the 
first half of 2013, to rectify and ratify the Company’s 2020 sustaina-
ble development strategy.

10    |    BRASKEM    |    ANNUAL REPORT 2013    |    INTRODUCTION

SCOPE OF THE PROCESS

• Consultation with the executive management of Braskem, by 

means of 35 interviews. 

• Consultations with internal stakeholders: In Brazil, three wor-

kshops were held, with the participation of Team Members from 
São Paulo (ABC region and corporate headquarters ), and Cama-
çari (Bahia); in the United States, Team Members participated in 
the local workshop, which brought together internal and external 
stakeholders. 

• Consultations with external stakeholders: five workshops were 
held, in Maceió, Porto Alegre, Salvador, São Paulo and Philadel-
phia. In addition to the workshops, six interviews were held with 
strategic stakeholders for the Braskem-Idesa project in Mexico, 
which included one representative from the Inter-American 
Development Bank (IDB), one from the International Finance 
Corporation (IFC), three representatives of regional and local envi-
ronmental authorities, two from Government and two leaders 
from communities neighboring the petrochemical complex being 
built in the country.

ONLINE SURVEY: MOTIVATION FOR ACTION

In addition to consulting Braskem’s stakeholders on which sus-
tainable development issues are most relevant to the Company’s 
activities, the online survey also asked if the Company should 
strengthen its contribution in this field. These results are shown in 
the chart below:

SURVEY FINDINGS
ANSWERS TO THE QUESTION “SHOULD BRASKEM INCREASE ITS CONTRIBUTION TO 
SUSTAINABLE DEVELOPMENT? IF SO, WHY”

20.5%
Yes it should, because 
society will demand 
it, and as such, it will 
be necessary for the 
company’s survival.

1.7%
It wouldn’t be necessary 
as the company already 
does enough.

15.5%
Yes it should, because 
the company will benefit 
from the improvement 
in its intangible assets, 
such as its image and 
reputation.

• An online survey taken by Braskem Leaders and Team Members, 
Clients, Suppliers, Local Communities, Academia, Government, 
trend setters (media, NGOs and trade associations) and the gene-
ral public. 2,001 responses were received. 

• Consolidation of the results of the consultations to determine 
the level of importance to stakeholders of each aspect. The 
magnitude of Braskem’s impact and its level of control over each 
aspect were also evaluated. Based on this data, the Company’s 
sustainable development strategy for the 2013 - 2020 period 
was rectified and approved with the Leadership of the Company’s 
Business and Support Units.

62.3%
Yes it should, because it’s an important way to 
add value to the company, through cost and risk 
reduction, as well as opportunity identification, 
contributing to the company’s perpetuity.

INTRODUCTION    |    ANNUAL REPORT 2013    |    BRASKEM    |    11

STAKEHOLDERS

G4-24  |  G4-25
Braskem interacts with its stakeholders in many different 
ways, maintaining streamlined and transparent channels of 
communication.

The definition of the categories of stakeholders involved in the 
process was carried out following guidelines defined by Braskem 
for monitoring the Company’s reputation. Several representatives 
from each category were invited to participate. In order to define 
these invitations, contact lists from Team Members who have 
relationships with each group were used as a reference. The online 
survey was sent to the Company’s contacts and announced on social 
media, which allowed the involvement of the general public. 

12    |    BRASKEM    |    ANNUAL REPORT 2013    |    INTRODUCTION

STAKEHOLDER MAP

CATEGORIES OF BRASKEM’S STAKEHOLDERS

STRATEGIC-POLITICAL:
TRADE UNIONS, REGULATORY AGENCIES, CLASS ENTITIES, 
EXECUTIVE BRANCH, LEGISLATIVE BRANCH, PUBLIC PROSECUTOR’S 
OFFICE, ENVIRONMENTAL AGENCIES, PUBLIC/REGIONAL OPINION, 
NGOS, FINANCIAL MARKET ANALYSTS AND AUDITORS.

SECTORIAL:
COMPETITORS, SECTOR-SPECIFIC TRADE ASSOCIATIONS.

MEDIA:
COLUMNIST PRESS, TRADE PRESS, GENERAL PRESS, SOCIAL 
NETWORKS/VIRTUAL ENVIRONMENT.

Types of Engagement

G4-26

Meetings, Reputation Survey*.

Sector fairs, Participation in sector-specific meetings.

Press releases, Meetings, Interviews, Reputation 
Surveys*.

ACADEMIA
RESEARCH CENTERS, SCHOOLS, RESEARCHERS, UNIVERSITIES AND 
VOCATIONAL SCHOOLS.

Meetings, Reputation Survey*, and Partnership 
projects.

SUPPLIERS:
RAW MATERIALS, PETROBRAS, INDIRECT MATERIALS, SERVICES 
AND TECHNOLOGY.

FINANCIAL MARKET:
CONTROLLING SHAREHOLDER, MINORITY SHAREHOLDERS, BOARD 
OF DIRECTORS, FINANCIAL INSTITUTIONS, DEBT PROVIDER AND 
BANKS.

TEAM MEMBERS:
TEAM MEMBERS AND CONTRACTORS.

Meetings, E-mails, Internet channel with exclusive 
access, and Reputation Survey*.

Meetings, “Investor Relations” Website, Reports, and 
Results conferences calls.

E-mails, Internal Campaigns, Newsletters, Safety 
Dialogs, Destaque Award, Intranet, Reputation 
Survey*, Work Environment Survey (every two years), 
and Communication Survey (every two years).

INFLUENCING
PARTIES

FACILITATORS

IMPACTED PARTIES

NEIGHBORING COMMUNITIES:
RESIDENTS, LOCAL LEADERS AND PROJECT PARTNERS.

Projects, Direct relationships with local 
representatives of the Institutional Relations team, 
and Reputation Survey*.

SOCIETY:
CLASS ABC 18+ / NATIONAL, FAMILIES OF TEAM MEMBERS.

Reputation Survey*.

BENEFICIARIES

CLIENTS:
CLIENTS OF OUR CLIENTS, END CONSUMERS, DISTRIBUTORS, 
CLIENTS OF OUR BUSINESS UNITS (BASIC PETROCHEMICALS, 
POLYMERS, VINYLS AND INTERNATIONAL UNITS).

Meetings, Visits to installations, Technical and 
relationship events, Sector fairs, Sponsorships, 
Internet channel with exclusive access, Commercial 
support by Account Managers, Technical development 
roadmap and Reputation Survey*.

* The Reputation Survey has been carried out every year since 2009, with the support 
of the Reputation Institute. The program includes a Corporate Image and Reputation 
Management Committee, with the participation of representatives from all areas of 
the Company, who are tasked with discussing the main risks and opportunities arising 
from the process of strengthening confidence amongst Braskem’s Stakeholders.

INTRODUCTION    |    ANNUAL REPORT 2013    |    BRASKEM    |    13

MATERIALITY MATRIX

G4-27
Braskem’s materiality matrix, which sets out the most relevant issues 
for Braskem to strengthen its contribution to sustainable development 
(covered by this annual report), represents the result of the extensive 
consultation process carried out in 2013. The aspects* set out in the 
Global Reporting Initiative (GRI) Reporting Guidelines (versions G3.1 
and G4) were used as the basis for the consultation. 17 aspects were 
found to be material, and 10 Macro Objectives were defined to cover 
these aspects and ensure a proactive approach by the Company.

MATERIAL IMPORTANCE MATRIX

*Some GRI aspects were consolidated and others were broken down to improve the 
quality of analysis – for example, the Effluents and waste, and Emissions aspects were 
broken down because they were issues on which Braskem has a significant impact; 
the aspects of Communication and Marketing were consolidated because of the 
fact that Braskem is a company that does not sell directly to the public. The aspects 
referring to Legal Compliance were not included in the consultation since the Company 
does not consider them ‘optional’ and their levels of material importance for reporting 
are equal to the level of material importance of the issue to which they refer. The 
aspect of Indigenous rights was not included because there are no indications that the 
Braskem chain has any interaction with those Communities.

High

Medium

22

Braskem’s 
Level of 
Impact

6

18

Low

21

9

3

11

1

2

4

26

23

5

8

28

13

27

20

10

25

17

24

29

19

12

11b

7a

Irrelevant

16

7

14

15

Irrelevant

Low

Medium

High

MATERIALITY

CRITICAL

HIGH

MODERATE

LOW

Level of Importance for Stakeholders

BRASKEM’S LEVEL OF CONTROL OR 
INFLUENCE OVER THE ASPECT

MINIMUM

LOW

MEDIUM

STRONG

MATERIAL ASPECTS

ENVIRONMENTAL

(1) Non-renewable resources
(2) Water
(3) Climate change and energy
(4) Air
(5) Waste
(6) Transportation
(7) Biodiversity
(7a) Biodiversity Mexico
(8) Post consumption
(9) Suppliers – environmental management
(10) Product development – environmental

SOCIAL

(11) Jobs
(11b) Jobs – USA
(12) Freedom of association
(13) Health and safety
(14) Training and career
(15) Equal opportunities
(16) Company security guards
(17) Safe use of Braskem’s products
(18) Grievance mechanisms
(19) Suppliers – social management

ECONOMY AND GOVERNANCE

(20) Economic performance
(21) Community investments and relationships
(22) Government assistance
(23) Local suppliers
(24) Free competition
(25) Fraud and corruption
(26) Contribution to public policy
(27) Product development – social
(28) Labor from local communities
(29) Transparency and integrity

To learn more, visit:
http://www.braskem.com/site.aspx/sustainabilitymateriality

14    |    BRASKEM    |    ANNUAL REPORT 2013    |    INTRODUCTION

INTRODUCTION    |    ANNUAL REPORT 2013    |    BRASKEM    |    15

MACRO OBJECTIVES 
FOR SUSTAINABLE DEVELOPMENT

The ten macro objectives relate transversally to the three pillars 
of Braskem’s sustainability strategy: (i) increasingly sustainable 
processes and resources; (ii) increasingly sustainable portfolio of 
products; and (iii) solutions for society to have an increasingly 
sustainable lifestyle. 

this will allow these issues to be better articulated in the strategy. 
Also of note is that the issue previously addressed as ‘People’ has 
now been further defined as Local Development, since the materia-
lity analysis indicated that this was the aspect in which Braskem’s 
contribution would be most significant. 

Some of these macro objectives were already part of Braskem’s sus-
tainable development strategy. The most significant changes from 
the previous version were that economic and financial matters, 
previously considered separately, were included, and Development 
of Solutions and Strengthening of Practices, which were previously 
transversal, were made into explicit objectives. It is believed that 

To communicate the new macro objectives and encourage all areas 
of the Company to develop related goals, the Leaders’ Workshop 
for Sustainable Development was created, consisting of a one-day 
peer-led training session. Thirty Team Members were trained to be 
facilitators and the first Leaders’ Workshop was carried out in 2013. In 
2014 all of the Leaders will be invited to participate.

16    |    BRASKEM    |    ANNUAL REPORT 2013    |    INTRODUCTION

MACRO OBJECTIVES AND 2020 GOALS

MATERIAL ASPECTS

SAFETY
Be recognized as a reference in chemical, labor and process safety in the 
global chemical industry.

4. Air
5. Waste

13. Health and safety
17. Safe use of Braskem’s products

Environmental

Social

Economy and Governance

ECONOMIC AND FINANCIAL RESULTS
Be among the three largest producers of thermoplastic resins in the world 
and guarantee profitability that will sustain the perpetuity of the business, 
retaining the classification of Investment Grade. Additional details can be 
found in Growth strategy / Strategic objectives.

20. Economic performance

POST CONSUMPTION
Be recognized as an important agent that contributes to the recycling of 
plastics.

8. Post consumption

20. Economic performance

RENEWABLE RESOURCES
Be recognized as a leader in the manufacture of chemical products and 
thermoplastic resins from renewable raw materials and remain as the largest 
producer in the world of thermoplastic resins from renewable sources.

1. Non-renewable resources

WATER EFFICIENCY
Continue to be a reference in the use of water resources in the global 
chemical industry.

2. Water

CLIMATE CHANGE
Be among the best large chemical companies in the world in terms of 
greenhouse gas emissions (GHG) intensity and a major sequestrator of 
GHG emissions, as a result of the use of renewable raw materials.

3. Climate change and energy

ENERGY EFFICIENCY
Be among the world’s best large chemical companies in terms of energy 
consumption intensity and a major user of renewable energy.

3. Climate change and energy

LOCAL DEVELOPMENT
Be recognized by the communities surrounding our operational sites and 
by society in general for our contribution to the improvement of human 
development, as shown by achieving the reputation level of “excellent” in 
the Citizenship Dimension of our Reputation Survey (RepTrakTM Pulse).

DEVELOPMENT OF SOLUTIONS
Be recognized as a company that supports its Clients in the development 
of environmental and social solutions; contribute to the perception of 
plastic as a solution to sustainable development due to its potential to 
improve people’s lives.

21. Community investments and relationships
23. Local suppliers
28. Labor from local communities

10. Product development – environmental

27. Product development – social

STRENGTHENING OF PRACTICES
Be recognized as a business leader in Brazil, as well as a global industry 
leader, for our contribution to sustainable development.

24. Free competition
26. Contribution to public policy
29. Transparency and integrity

INTRODUCTION    |    ANNUAL REPORT 2013    |    BRASKEM    |    17

PROFILE

G4-3  |  G4-4  |  G4-5  |  G4-6  |  G4-7  |  G4-8  |  G4-9  |  G4-13
Braskem S.A. operates in the chemical and petrochemical sector 
with 36 industrial units located in Brazil, the United States and 
Germany. The Company serves Clients in more than 70 countries 
on all continents, through integrated business offices located in the 
Americas, Europe, and Asia.

GLOBAL COMPANY

G4-3  |  G4-4  |  G4-5  |  G4-6  |  G4-7  |  G4-8  |  G4-9  |  G4-13
Braskem supplies its Clients with products that are processed and 
transformed into articles for daily use. Among the markets it serves 
are the automobile industry, kitchen utensils, cleaning supplies, 
personal hygiene and cosmetics, packaging, electronics and home 
appliances, toys, clothing and shoes, civil construction, sanitation, 
fuel additives, agriculture and others.

Formed in August, 2002 by integrating six Companies from the 
Odebrecht Organization and from the Mariani Group, Braskem made 
a series of acquisitions and led the process of consolidating the 
Brazilian petrochemical industry. 

A world-wide company, Braskem is currently the largest producer 
of thermoplastic resins in the Americas, with a focus on polye-
thylene, polypropylene and PVC. The Company’s growth strategy 
rests on the pillars of strengthening the plastics production chain 
in Brazil, expanding internationally through asset acquisitions and 
the prospecting of new operational opportunities and the diversifi-
cation of raw materials, increased competitiveness, innovation and 
technological autonomy, aligned with the commitment to promote 
sustainable development.

20    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

With 8,096 Team Members in Brazil and in other countries, Braskem 
possesses four business units, which autonomously coordinate their 
industrial, commercial, marketing, human resources, planning and 
controllership activities, giving it more agility in making decisions. 
The business units are:

• Basic Petrochemicals Unit: ethylene, green ethylene, propane, 
chemical and aromatic intermediates, totaling approximately 30 
products.

• Polyolefins, Comperj, Renewables and Vinyls Unit: polyethy-
lenes (low density, linear low density, high density and green 
polyethylene), polypropylene, PVC, soda and the Comperj project.

• United States and Europe Unit: polypropylene and ultra-high 
molecular weight polyethylene (UTEC). UTEC resins, although 
manufactured in Brazil with 100% domestic technology, are 
almost exclusively for export to the United States and Germany. 
Because of this, these operations are linked to the United States 
and Europe Unit.

• Latin America Unit: the Braskem-Idesa project in Mexico, and 

studies for other projects in Latin American countries.

UNITED STATES

PITTSBURGH

MEXICO

UNITED STATES

Pennsylvania (1)
Texas (3)
West Virginia (1)

GERMANY

AUSTRIA

NETHERLANDS

GERMANY

Schkopau (1)
Wesseling (1)

VENEZUELA

COLOMBIA

PERU

CHILE

TRIUNFO

ARGENTINA

BRAZIL

BRAZIL

Alagoas (3)
Bahia (8)
Rio Grande do Sul (9)
Rio de Janeiro (3)
São Paulo (6)

SINGAPORE

INDUSTRIAL UNITS

ADMINISTRATIVE OFFICES

Basic petrochemicals:
Camaçari (BA)
Duque de Caxias (RJ)
Mauá (SP)
Triunfo (RS)

PVC and soda:
Maceió (AL)
Marechal Deodoro (AL)
Camaçari (BA)

PE:
Cubatão (SP)
Santo André (SP)

PP:
Mauá (SP)
Paulínia (SP)
Schkopau e Wesseling (Germany)
Marcus Hook (Pennsylvania)
La Porte (Texas)
Oyster Creek (Texas)
Seadriff (Texas)
Neal (West Virginia)

PE + PP:
Camaçari (BA)
Duque de Caxias (RJ)
Triunfo (RS)

Green PE:
Triunfo (RS)

Administrative Centers:
São Paulo (management and
administration offices),
Philadelphia (Pennsylvania/USA)
and Frankfurt (Germany)

Administrative Offices:
Salvador (BA)
Rio de Janeiro (RJ)
Porto Alegre (RS)

Business offices:
Germany 
Argentina 
Austria 
Chile 
Singapore 
Colombia

United States
Netherlands
Mexico
Peru
Venezuela

INNOVATION AND TECHNOLOGY

Technology and Innovation Center:
Triunfo (RS)
Pittsburgh (USA)

Partnering with external companies and laboratories for research 
in chemicals and polymers, from petrochemical and renewable 
sources

PE
polyethylene

PP
polypropylene

PVC
polyvinyl chloride

Green PE
polyethylene manufactured from sugarcane ethanol, a renewable raw 
material source

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    21

TEAM MEMBERS
TOTAL AS OF 12/31/2013

8,096

Brazil

6,742

USA

624

Mexico

524

Germany

168

Business offices in 
other countries

38

ANNUAL PRODUCTION CAPACITY

SHAREHOLDER STRUCTURE

• More than 16 million tons of thermoplastic resins, basic petroche-

micals and other chemical products 

• 200 thousand tons of green PE 

• Leading producer of thermoplastic resin (PE, PP e PVC) in the 

Americas* 

• Leading producer of PP in the United States 

• Global leader in the production of biopolymers

* The installed capacities of the companies were used as the parameter instead of the 

annual production. 
Source: http://www.cmaiglobal.com/marketreports/globalplastics_polymers.aspx.

Braskem’s capital stock is controlled by Odebrecht S.A., a holding of 
the Odebrecht Organization, with major shareholder participation by 
Petrobras. As of December 31, 2013, the shareholding structure of 
Braskem was:

VOTING SHARES

Others
2.9%

Petrobras
47.0%

Odebrecht
50.1%

22    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

TOTAL SHARES

Learn more about Braskem, its products, industrial units and global 
presence at:
www.braskem.com.br/site.aspx/Braskem-Profile-USA

Others
20.38%

BNDESPAR
5.03%

Treasury
0.14%

www.braskem.com.br/site.aspx/Our-Business-Usa

www.braskem.com.br/site.aspx/Global-Presence-USA

Petrobras
36.13%

Odebrecht
38.32%

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    23

THE PETROCHEMICAL 
INDUSTRY

The petrochemical field, in which Braskem does business, con-
centrates its productive units, located mainly in the Middle East, 
the United States and Asia. They are first- and second-generation 
industries, according to their production.

First generation industries, called “crackers”, break down naphtha or 
natural gas, their main raw materials, transforming them into basic 
petrochemical products (such as ethene, propene and butadiene) 
and aromatics (such as benzene, toluene and xylenes). Second-
generation industries process basic petrochemical products and 
produce thermoplastic resins, such as polyethylenes, polyproply-
lene, PVC, and others.

At the leading edge of the production chain are the third gene-
ration industries, the thousands of plastic transformers who 
manufacture consumer and industrial goods. Braskem operates as 
an integrated producer within the first and second generation of 
the petrochemical industry.

The most recent scenario in the industry is characterized by 
the construction of new global petrochemical complexes and 

by strategic alliances, acquisitions, mergers and incorporations, 
motivated by the search for competitive raw materials and by the 
presence of large commodity consuming markets. 

The global capacity for ethane, the raw material for the production 
of thermoplastic resins, was 150 million tons in 2013. The global 
production of resins (PE, PP and PVC) was approximately 212 mil-
lion tons. Braskem is responsible for 4% of the world production of 
resins and supplies, on average, 70% of domestic demand. 

For 2014, Braskem expects to encounter a moderately more 
favorable scenario than for the previous period, but it also expects 
challenges in the performance of the global economy and, espe-
cially, in the petrochemical business, since its commodities are 
subject to price volatility stemming from political and economic 
conditions. Another aspect to be considered, over the short and 
medium term, is planning for new capacity that should come on 
line in the United States, the Middle East and China, which will 
impact prices.

24    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

COMPETITIVE INTEGRATION

EXTRACTION
RAW MATERIALS

1st GENERATION 
BASIC PETROCHEMICALS

2nd GENERATION
THERMOPLASTIC RESINS

3rd GENERATION
PLASTIC TRANSFORMERS

NAPHTHA
GAS
ETHANOL
SALT

PE
PP
PVC

ETHANE
PROPENE
CHLORINE/SODA

PVC PIPING / CLEANING PRODUCT PACKAGING / CLOTHING / CARS

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    25

CORPORATE GOVERNANCE

G4-34  |  G4-39
Braskem conducts its business in line with Corporate Governance 
best practices. The Public Commitment assumed in August 2002, 
when the Company was created, defines as key business practices 
transparency, accountability and respect to Shareholders, Team 
Members, Clients and Society.

In addition to financial statements, quarterly results reports are 
published with short-term situation analysis (available for consulta-
tion on the site www.braskem.com.br/ri), and, at each publication, 
there are meetings with market analysts and investors. In 2013, 
quarterly information began to be summarized and communicated 
to our internal audience, through presentations by the Business 
Leader (CEO), through our internal communication channels.

As it is a publicly-listed company with shares traded on the Stock 
Market, Braskem is subject to Law No. 6.404/79 – Brazilian Corpo-
ration Law and its amendments, as well as to the standards and 
controls of the Brazilian Securities Commission (CVM) and BM&F 

Bovespa (São Paulo Stock Exchange). Outside Brazil, Braskem’s 
stock is also listed on the New York Stock Exchange (NYSE) and 
Latibex – the Latin American section of the Madrid Stock Exchange. 
It is therefore also subject to the requirements of the pertinent 
regulatory agencies, which are the Securities & Exchange Com-
mission (SEC), in the United States, and the Bolsas y Mercados 
Españoles (BME), in Spain.

In 2005, Braskem became one of the firstst Foreign Private Issuers
(FPIs) in South America to meet the requirements of sections 404
and 302 of the Sarbanes-Oxley Act – SOX. The Company Manage-
ment evaluated the effectiveness of internal controls over financial 
statements in December, 2013, according to criteria established 
in the Internal Control – Integrated Framework standard, issued 
by the Committee of Sponsoring Organizations of the Treadway 
Commission (COSO). Based on these criteria, it concluded that the 
Company’s internal controls over financial statements are effective.

26    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

Braskem´s Corporate Governance model is made up as follows:

Support Committees for the Board of Directors

PEOPLE AND ORGANIZATION COMMITTEE (CPO)

FINANCE AND INVESTMENT COMMITTEE (CFI)

STRATEGY AND COMMUNICATION COMMITTEE (CEC)

SHAREHOLDERS
(General Assembly)

BOARD OF DIRECTORS

BUSINESS LEADER

BOARD

CLIENTS

AUDITING COMMITTEE
(INCREASE IN DUTIES)

CORPORATE SECURITY

INDEPENDENT AUDIT

SUPPORT FOR THE CORPORATE GOVERNANCE AREA

BOARD OF DIRECTORS

EXECUTIVE DIRECTORS

AUDIT COMMITTEE 

(base 12/31/2013)
(Permanent Members)

(Shareholder Representatives)
Marcelo Bahia Odebrecht – Chairman of the 
Board of Directors
José Carlos Cosenza – Vice president of the 
Board of Directors
Alfredo Lisboa Ribeiro Tellechea
Almir Guilherme Barbassa
Álvaro Fernandes da Cunha Filho
José Alcides Santoro Martins
Luiz de Mendonça
Marcela Aparecida Drehmer
Newton Sérgio de Souza
Patrick Horbach Fairon
Roberto Zurli Machado

(base 12/31/2013)

Carlos Fadigas – President and CEO*
Décio Fabrício Oddone da Costa*
Edmundo José Correia Aires*
Fernando Musa
Gustavo Valverde*
Luciano Nitrini Guidolin*
Marcelo Arantes
Marcelo Lyra do Amaral
Marcelo de Oliveira Cerqueira*
Mário Augusto da Silva* – Director of 
Finance and Investor Relations
Roberto Bischoff

* Statutory Directorships.

(base 12/31/2013)
(Permanent Members)

Maria Alice Ferreira Deschamps Cavalcanti – 
Presidente of Auditing Committee
Aluizio da Rocha Coelho Neto
Antônio Luiz Vianna de Souza
Ismael Campos de Abreu
Manoel Mota Fonseca

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    27

and analyzes current corporate policies related to the capital 
market, social responsibility and corporate sustainability, and 
contributes to the creation of the CEO’s AP.

Fiscal Council: the activities of the Fiscal Council are regulated by 
current legislation, Company Bylaws and its Terms of Reference. To 
meet the requirements set forth by the Sarbanes-Oxley Act – SOX, 
the Fiscal Council had its activities expanded in 2005, taking on the 
duties of an Audit Committee.

The Council is a corporate body independent of the Company 
Management, which monitors the actions of the administra-
tors with the objective of enssuring compliance with legal and 
statutory duties, issuing opinions, informing shareholders and 
monitoring internal audits.

Business Leader and Executive Directors: the activities of Bras-
kem´s Executive Directors are regulated by Law and by Corporate 
Bylaws. Executives are responsible for exercising the management 
of the business and the functional areas of the Company, as well as 
for the implementation of policies and general guidelines periodi-
cally defined by the Board of Directors.

As defined in Braskem’s Corporate Bylaws, the Executive Directors 
form a permanent body of the Company, composed of at least 
four and at most ten Team Members, one President and CEO, one 
Director of Investor Relations and remaining Executives without 
specific designations, elected by the Board of Directors.

The President and CEO, in carrying out the role of Business Leader, 
is responsible for creating conditions necessary for the Survival and 
Growth of Braskem and for the creation and consolidation of bases 
for the Perpetuity of the Company.

Business Security: is responsible for evaluating processes relating 
to the effectiveness of risk management and internal controls and 
their compliance with internal policies and instructions and market 
regulations, independently and by means of a systematic and disci-
plined approach, with the objective of improving the effectiveness 
of operations and adding value to the business.

Independent Auditors: are responsible for issuing independent opi-
nions concerning Financial Statements, in accordance with current 
legislation. The company providing audit services is replaced at least 
every five years, as determined by CVM Instruction No 308/09.

General Shareholders’ Meeting: the General Shareholders’ Meeting 
is the sovereign organ, with powers to decide upon all matters 
relating to the corporate objective of the Company and to make 
resolutions that it deems appropriate for its defense and develop-
ment. Its jurisdictions, forms and functions are regulated by Law No. 
6.404 - Brazilian Corporation Law and its subsequent amendments.

Board of Directors: has its activities regulated by current legislation, 
Company Bylaws and its Terms of Reference. The Board of Directors 
is an autonomous collegiate body composed of 11 counselors and 
their respective alternates, who can be elected or removed at any 
time by the General Shareholders’ Meeting. 

The Board is active and independent, deliberating with quality and 
promptness in the interest of Braskem, with the purpose of adding 
value to Shareholders. It is accountable to the Shareholders and other 
stakeholders, and to society in general, with respect to the tangible 
and intangible assets used to conduct the Company’s business.

The main responsibilities of the Board of Directors are: (a) to direct 
the Company’s business; (b) monitor its operation and manage-
ment; (c) decide on strategic questions; (d) guide the Directors on 
relevant issues; (e) approve proposals for policies applicable to the 
Company as a whole; and (f) decide on Investments, in addition to 
other responsibilities set forth in the Corporate Bylaws.

The Braskem Board of Directors has three Standing Committees, 
composed of principal counselors and their alternates, who form 
part of the Corporate Governance structure and whose objective is 
to assist and advise the Board in pre-established matters. These are:

• People and Organization Committee (CPO): responsible for 

evaluating current policies and programs regarding People and 
Organization, as well as monitoring and reviewing them.

• Finance and Investment Committee (CFI): evaluates new policies, 
monitors and analyzes current policies on the matters of financial 
management, insurance and guarantees, integrated risk manage-
ment, among other items. The Committee is also accountable for 
the evaluation of investments subject to approval and for monito-
ring investments and contracts with related parties, as approved by 
the Board of Directors, as well as participating in the creation of the 
Business Leader’s Action Plan (AP).

• Strategy and Communication Committee (CEC): in matters of 
strategic direction, the CEC evaluates definitions for planning, 
that is, the basis for the Business Leader’s Action Plan. Regarding 
Communication issues, the CEC evaluates new policies, monitors 

28    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    29

ETHICS AND INTEGRITY

G4-56  |  G4-57  |  G4-58
The principles and criteria that guide business actions at Braskem 
are consolidated in the Odebrecht Entrepreneurial Technology (TEO), 
which is an ethical and cultural reference shared by all of its Team 
Members.

Braskem understands that continuous, clear and consistent commu-
nication of the values of the Code is essential for guaranteeing that 
compliance remains a daily priority as part of standard behavior at 
the Company.

The leaders of Braskem and representatives of its shareholders 
must, among their main responsibilities, ensure that the TEO and 
the implementation of its policies and other internal guidelines are, 
in fact, an ethical and cultural reference that is shared by all Team 
Members of the Company.

Braskem has a Code of Conduct that, along with its detailing docu-
ments, is a record of the concepts, principles and orientations for 
the conduct expected of Team Members in carrying out their duties.

Braskem provides a printed version of the Code of Conduct in the 
local language to each Team Member when they are hired, and 
explains the values and principles of the Code, as part of the Intro-
duction Program to the Company’s Culture. The Code of Conduct is 
also accessible through the corporate intranet and on the Company 
website – http://www.braskem.com.br/Portal/Principal/Arquivos/Download/
Upload/code_conduct_eng_24.pdf.

In addition to the daily learning provided by the presence of the 
Educating Leader through interaction with Team Members, Braskem 
offers qualification and training processes focused on the principles 
and values of the Code of Conduct and its implementation.

The Company values the Leader-Team Member relationship, conside-
red to be the essence of the communication process in the Company, 
and, accordingly, encourages dialog between Team Members and 
their direct Leader if they have any questions or become aware of 
any violation of the Code of Conduct or of its implementation. 

If a Team Member or other person (for example: a Supplier or 
Partner) feels in any way uncomfortable with any attitude taken, a 
communication channel called the Braskem Ethics Line may be used. 
It is accessible to all groups (Team Members, Partners or otherwise) 
through the Internet or by a toll-free telephone connection for the 
purpose of receiving reports of possible violations of the Code of Con-
duct and its respective implementation and/or violations of the law. 

30    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

CODE OF CONDUCT

Defines, reinforces and encourages 

ethical conduct, market best practices, 

and compliance with legal requirements 

and the Company’s set of policies and 

other guidance.

CASES OF DISCRIMINATION
AND MEASURES TAKEN

10
10

0
2011

13
11

2

12
4

8

2012

2013

Confirmed Cases

Unfounded Cases

G4-SO5
No cases of corruption involving public officials were confirmed in 
2013, but one case of conflict of interest in which a Team Member 
sought to obtain personal gain in a relationship with Suppliers was 
confirmed. The Team Member, who was dismissed from Braskem, 
would have received benefits from the Supplier for approving their 
entry and permanence with Braskem. The Supplier was blocked and 
no longer provides services to the Company.

To know more about Braskem’s governance model and mecha-
nisms, see:
www.braskem.com.br/site.aspx/Corporate-Governance-USA

www.braskem.com.br/Portal/Principal/Arquivos/Download/Upload/code_con-

duct_eng_24.pdf

www.braskem.com.br/site.aspx/Ethics-Line

https://ssl-w08dnn0177.websiteseguro.com/braskem1/Portal/Principal/Arquivos/

Download/Upload/Compromisso_Publico_Ingles_74.pdf

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    31

The Braskem Code of Conduct states that no form of retaliation shall 
be permitted or tolerated against a Team Member who reports, in 
good faith, any concern about conduct that is illegal or that does not 
comply with the guidelines established in the Code. 

The Business Security department is responsible for recording and 
analyzing reports in absolute confidentiality, so that the relevat 
Leader may become aware of the reported facts and take appro-
priate measures. All reports and the results of their respective 
analyses are presented to and discussed by the Ethics Committee 
every three months.

G4-HR3  |  G4-HR12
In 2013, 12 complaints regarding human rights were registered. 
All were investigated and, in eight cases, corrective measures 
were adopted. Corrective measures included warnings, changes to 
positions that do not include leadership of persons, and dismissals. 
Both confirmed cases in 2012 were cases of individuals who were 
not acting in line with the Company’s values, creating a hostile work 
environment. One person was temporarily suspended and the other 
set improvement goals for 2013.

COLLABORATIVE INITIATIVES
AND VOLUNTARY
COMMITMENTS

G4-15  |  G4-16
Braskem participates in initiatives that are aligned with the contri-
bution of the business sector to sustainable development and with 
issues considered relevant to its stakeholders. In 2013, the asso-
ciations and organizations in which the Company’s participation is 
considered to be strategic were defined.

CDP – global sustainability program: an international non-govern-
mental organization initiative, launched in 2000, with the objective 
of collecting and publishing data on corporate greenhouse gas 
emissions in over 60 countries. Braskem has supported the initiative 
since its launch and, in 2006, began to report its GHG emissions. In 
2013, the Company reached the top of the CDP Brazil index, as the 
best Brazilian company in carbon management through excellence 
in transparency, receiving a grade of 99 on a scale of 100 in this 
category. The CDP is one of the world’s most respected capital 
market sustainability indices. All reported information may be found 
at www.cdp.net.

32    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

CEBDS – Brazilian Business Council for Sustainable Development: 
Braskem is one of its founding companies. The Company participates 
in the Climate Technical Chamber, has taken part in the Carbon Mana-
gement Program in the Value Chain since 2013 and presides over 
the Materials Technical Chamber, choosing this group over the Water 
Technical Chamber, as had been planned and stated in the 2012 
Annual Report. Braskem has a seat on the CEBDS board of directors.

Cempre – Corporate Commitment to Recycling: a non-profit 
association dedicated to the promotion of recycling, with a focus on 
integrated waste management. Created in 1992 and maintained 
by private companies from various sectors, among them Braskem, 
Cempre performs technical research and holds seminars, distributes 
publications and organizes databases on the reduction, reutilization 
and recycling of waste. Among the activities undertaken in 2013 
were discussions to define the role of business in the implemen-
tation of the Brazilian National Solid Waste Policy (PNRS) and the 
joining together of 22 associations, known as the Corporate Coali-
tion, to approve a proposal for reverse packaging logistics, one of 
the topics taken up by PNRS and considered relevant to Braskem.

International Declaration on Cleaner Production: part of the United 
Nations Environment Program (UNEP), with the objective of disse-
minating policies for environmentally clean production and for more 
sustainable production and consumption practices. Braskem was the 
first Brazilian company to sign the declaration in 2004.

Getúlio Vargas Foundation – Companies for the Climate: a perma-
nent corporate platform with the objective of mobilizing, motivating 
and uniting corporate leadership for the management and reduc-
tion of greenhouse gases (GHG), management of climate risks and 
the proposal of public policies with regard to climate change. The 
initiative was launched by the Center for Sustainability Studies of 
the Getúlio Vargas Foundation in 2009, with the support of private 
companies. Braskem joined in 2012.

Global Compact: Braskem has been a signatory of the United Nations 
(UN) Global Compact since 2007 and obtained, in 2013, the highest 
status for communicating its progress in adopting its 10 principles. 
Since 2008, the Company been a member of the Brazilian Network 
Committee of the Global Pact, and is assuming the presidency of the 
committee during the 2013 - 2014 biennial. In September of 2013, 
Braskem participated in a meeting at the UN headquarters en New 
York that was attended by more than a thousand executives from 
nearly 100 countries, for the launch of the Architects of a Better World 
platform, which seeks to engage business in matters of sustainability. 
A few weeks following the meeting at the UN, the Company promo-
ted the launching of the platform in Brazil, a partnering between the 
Brazilian Global Compact Network, GRI and WBCSD/CEBDS, at the 
Bovespa. The objective of the meeting was to establish an agenda for 
sustainable development, as agreed to in the Letter of Commitment 
at Rio+20 (2012), signed by 230 corporate directors and organizations 
committed to the issue in Brazil. Learn more about the actions under-
taken by Braskem in 2013 relating to the ten principles of the Global 
Compact, in the chapter About this report / Global Compact.

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    33

34    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

ICCA (International Council of Chemical Associations): Braskem 
belongs to the executive leadership group and participated in 
energy, climate change and chemical safety work groups. It also 
occupies a chair in internal Communication and Energy & Climate 
Change groups. Through Abiquim (Brazilian Chemical Industry 
Association) and the ACC (American Chemistry Council), Braskem 
participates in the following ICCA initiatives:

• Responsible Care: a voluntary initiative instituted by the global 

chemical industry, through ICCA. Responsible Care seeks to 
improve the environmental management of chemical companies 
and of their production chain. In Brazil, the program was officially 
adopted by the Brazilian Chemical Industry Association (Abiquim) 
in April of 1992. Braskem has been a signatory of the document 
since that date.

• GPS – Global Product Strategy: Braskem, together with Abi-

quim, leads the implementation of the program in Brazil and in 
other Latin American countries, for the purpose of promoting 
awareness and dissemination of information on possible risks to 
workers, consumers and the environment, stemming from the 
production, handling and sale of chemical products.

Akatu Institute: a non-governmental, non-profit organization that
works hand-in-hand with society for the promotion of conscientious
consumption. Braskem supports the Institute and sponsors the Edu-
katu program, an initiative focused on education for sustainability, 
launched n 2013. More information about the Edukatu program can 
be found at Social Development / Communities. 

Trata Brazil Institute: A Civil Society and Public Interest Orga-
nization, Trata Brazil has as its objective to coordinate national 
information and mobilization initiatives, so that Brazil can obtain 
universal access to basic sanitation, without which there is no 
health, rivers are polluted and children and human development 
are at risk. Braskem was one of the founders of Trata Brazil Institute, 
in 2007, along with Solvay Indupa, Tigre, Amanco, among others, 
and is a member of its Board.

Brazilian Corporate Network of Lifecycle Assessment: a joint 
initiative of eleven Brazilian companies, the Network was officially 
launched in October of 2013, with the objective of discussing 
and researching methods for learning more about the lifecycle 
of products and services, disseminating the practice of Lifecycle 
Assessment (LCA) and offering knowledge, so that the consumer 
can make more sustainable choices. The Network is a voluntary 
grouping of companies. The founding companies are: Braskem 
(responsible for coordination), Norberto Odebrecht Construc-
tion, Tetrapak, Danone, GE, Oxiteno, Natura, Grupo Boticário, and 
Embraer. One of the proposals of the Network is to act in con-
junction with IBICT (Brazilian Science and Technology Information 

Institute) with the view to advancing the Brazilian LCA Program and 
the creation of a national database, to make information available 
which is of interest to society.

World Economic Forum: an international organization whose 
objective is to encourage public-private cooperation, by involving 
corporate leaders, politicians, and academics, among others, in 
developing agendas for global, regional and corporate cooperation.

Green Industry Platform: Braskem is the first Brazilian company 
to join this initiative of the United Nations Industrial Development 
Organization (UNIDO) and the United Nations Environment Program. 
The platform is designed to encourage and disseminate environ-
mental, climate and social programs in the company’s operations on 
a world-wide level.

FORUMS AND ASSOCIATIONS

Braskem also participates, in an engaged and 

strategic way, in the following forums and 

associations (in alphabetical order):

•  Abiclor – Brazilian Associaton of Chlorine Industries
•  Abiquim – Brazilian Association of the Chemical 

Industry

•  Abrace – Brazilian Association of Large Industrial Con-

sumers of Energy

•  ABRE – Brazilian Association of Packaging
•  ABTP – Brazilian Terminal and Port Association
•  ACC – American Chemistry Council
•  AFPM – American Fuel & Petrochemical Manufacturers
•  Anpei – National Research and Development Associa-

tion of Innovative Companies

•  ASEMEXBRA – Mexican Commercial Association
•  Asfamas – Brazilian Association of Sanitation Material 

Manufacturers

•  Bioplastics Council
•  CCPS – Center for Chemical Process Safety
•  CNI – National Confederation of Industry
•  INP – Export Plastic
•  INP – National Plastics Institute
•  Ethos Institute
•  PVC Institute
•  Plastivida – Socio-environmental Plastics Institute

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    35

DISTINCTIONS

Braskem was recognized in 2013 for its performance in the three 
dimensions of sustainable development: economic, social, and 
environmental. Check out these highlights.

NATIONAL

• Corporate Sustainability Index (ISE): organized by BM&F 

Bovespa, the index will be in effect from January 6, 2014 through 
January 2, 2015. The new ISE portfolio includes 51 stocks from 
40 companies that represent 18 sectors and R$ 1.14 trillion in 
market value, equivalent to 47.16% of the total value of the 
companies with shares traded on the stock exchange, based on 
its close on November 26. Braskem belongs to ISE for the 9th 
straight year and reached the benchmark in the climate change 
category in 2013.

• BM&F Bovespa’s Efficient Carbon Index (ICO2): composed of 
stocks of companies that participated in the iBrX-50 index and 
which accepted the adoption of transparency practices relating to 
their greenhouse gas (GHG) emissions. 

• GHG Protocol Brazil: the Company’s GHG emissions inventory 
obtained the Gold Classification for the third straight year. 

• Exame Magazine Sustainability Guide: for the 5th time, Bras-
kem was included in the list of the country’s most sustainable 
companies, according to three dimension of sustainable deve-
lopment – economic, social and environmental. The company 
received the Highlight Award in the Chemical category.  

• Whirlpool Sustainability Award: a Client of Braskem, Whirlpool 

Época Magazine Green Company Award: special recognition 
among the 20 companies that engage in the best environmental 
practices in Brazil. 

• Sustainability Best Practices: a ranking organized by the Benchmais 
Institute, which gave 4th place to the Água Viva (Living Water) water 
reutilization project, developed by UNIB, in Camaçari (BA). 

• Exame Magazine Biggest and Best Guide: ranked first among 

the companies in the chemical and petrochemical sector, besides 
earning ninth position overall among the 50 largest private com-
panies in Brazil. 

recognized the Social Inclusion Program for Waste Collectors (the 
name of the program changed to ser+realizador, in December), 
as a practice aligned with its sustainability principles. Learn more 
about the program at Social Development / Communities. 

• IstoÉ Dinheiro Magazine: for the third time, placed first in the 
Chemical and Petrochemical category in Best of Dinheiro issue, 
for maintaining its investments and growth during a year of 
global crisis. 

• 2013 Support Award: “I’m green™” green polyethylene was the 
Products category winner in the ranking of sustainable products 
and services at the 6th Forum on Sustainable Development – 
Sustentar 2013. 

• Época Business 360º Guide: fist place in its category. Bras-
kem was evaluated on its financial performance, corporate 
governance, innovation, vision of the future, HR practices 
and social-environmental responsibility. The Company also 

36    |    BRASKEM    |    ANNUAL REPORT 2013    |    PROFILE

 
 
 
International

• Dow Jones Sustainability Index Emerging Markets (DJSI): for the 
second consecutive time, Braskem is included in the New York 
Stock Exchange’s Dow Jones Sustainability Index (DJSI), created in 
2012. The portfolio consists of the shares of 81 companies, inclu-
ding only two from the chemical industry. Of the 81 companies, 
17 are Brazilian. Selection is made based on economic, environ-
mental and social criteria, including strategies aimed at climate 
change, energy consumption, people development, knowledge 
management and corporate governance. 

• CDP – global sustainability program: Braskem was recognized as 

the best Brazilian company in carbon management, for excel-
lence in performance and transparency, among 58 domestic 
companies that responded to the 2013 climate change report. 

• Innovative Company: the North American magazine Fast Com-

pany listed Braskem as one of the 50 most innovative companies 
in the world. The only Brazilian company to make the ranking, 
the Company was selected for its research work in renewable 
source products such as “Green” Plastic. 

• Highlighted for renewable chemical products: International 
ranking (The 30 Hottest Companies in Biobased Chemicals for 
2013-14) organized by the Biofuels Digest, a daily news website 
concerning biofuels, designed to recognize the main highlights in 
innovation in the biotechnology field. The ranking was decided 
based on votes from specialists in the field and on Internet public 
opinion (more than 100 thousand evaluations). Braskem occupies 
18th place.  

• Kirkpatrick Chemical Engineering Achievement Award: Bras-
kem was among the five global finalists, selected for its green 
polyethylene project. The award highlights innovative chemical 
engineering technology, utilized in industrial processes. 

• Sustainabililty Annual: Braskem is listed among the most sus-

tainable companies and those with the best global performance 
in the chemical industry. Recognition granted by RobecoSAM’s 
Annual Corporate Sustainability Assessment (CSA).

PROFILE    |    ANNUAL REPORT 2013    |    BRASKEM    |    37

achieved 15th place among the 250 largest companies selec-
ted by the guide. 

• Transparency Trophy 2013: awarded by the National Association 
of Financial, Administration and Accounting Executives (Anefac), 
the award recognized best accounting practices and the most 
objective set of information for the market. Braskem was selec-
ted, for the 5th time, in the category of open capital companies 
with revenues over R$ 5 billion. 

• Being Human Award 2013: awarded during the 39th National 
Conference on People Management (CONARH), in the People 
Management – Company category for its Operator 2020 program: 

• HR Management Magazine: among the 100 Best companies in 
IDHO – Organizational Human Development Index – and among 
the 50 Best Companies in Corporate Citizenship. 

• Innovation: Braskem is among the 15 most innovative companies in 
the opinion of university students in Brazil, according to a survey con-
ducted by the consulting firm Universum, a talent attraction company. 
15,855 higher education students in the country were surveyed.

 
 
 
 
GROWTH STRATEGY

Braskem works to serve Clients and generate wealth in the regions 
in which it is present.

BUSINESS AGENDA

Braskem operates in harmony with the spirit of service to Clients and 
of wealth generation, centered on the competitiveness of its opera-
tions and on the plastics chain, seeking opportunities for innovation 
and for diversification in raw materials outside the country, with a 
focus on the Americas.

One of the highlights of the corporate strategy is the petrochemi-
cal project headed up by Braskem-Idesa, in an advanced state of 
construction in Mexico, based on gas acquired from a local company 
at a competitive price. At the same time, studies and negotiations are 
moving forward in Brazil concerning the Rio de Janeiro Petrochemical 
Complex (COMPERJ), also based on gas as the raw material. And, in 
the United States, where The Company has maintained operations 
since 2010, when it acquired its first polypropylene assets in that 
country, the intent is to operate, in the medium term, an integrated 
polyethylene complex based on shale gas.

The most recent move by Braskem in its growth agenda, happened 
in December, 2013, with the signing of an agreement with the Solvay 
group to purchase 70.59% of the voting and total stock of Solvay 
Indupa, a PVC and soda producer, with industrial units in Brazil and 
Argentina. The value of the deal is R$ 290 million. Solvay Indupa has 
an annual production capacity of 540,000 tons of PVC and 350,000 
tons of soda. Finalization of the purchase agreement depends on 
the review and approval of Brazil’s Administrative Economic Defense 
Council (CADE) and Argentina’s National Securities Commission (CNV).

Based on this set of initiatives, Braskem is solidifying its position 
as a major global petrochemical company, dedicated to seeking 
ever-greater operational competitiveness and committed to the 
strengthening of its sector in Brazil. The Company’s growth agenda 
is aligned with the principles of sustainable development, which at 
Braskem translate, into ten macro objectives. Learn more in About 
the Report / Macro objectives of sustainable development.

40    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

Braskem is dedicated to increasingly 

boosting its operational competitiveness 

and is firmly committed to strengthening 

its sector in Brazil.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    41

STRATEGIC OBJECTIVES

The revision of the Company strategy, previously defined in its 
“2020 Vision”, was approved in 2013 in response to a challenging 
scenario, a combination of very high competitiveness from the 
North American petrochemical industry (as a result of the low cost 
of shale gas) and challenges faced by all of Brazil’s industry, arising 
mainly from the gap between exchange rate fluctuations and infla-
tion and the lack of infrastructure in the country.

This action strategy has two main pillars: maximizing the profi-
tability of the present businesses and assets and growing in the 
Americas, investing in new production bases and using compe-
titive raw materials. In this light, technological developments, 
always key for the chemical industry, will focus on combining 
competitiveness and viable growth, including in the realm of 
renewable chemical products.

The maximization of profitability will be achieved by:

• strengthening common objectives with Clients to meet their 
needs by mobilizing unique resources, products and services 
offered by Braskem;

• continually seeking opportunities for more competitive raw mate-

rials for all industrial plants;

• assuring competitiveness in supplying energy for operations; 

• intensifying measures to increase the productivity and efficiency 
of operations and of integrated optimization of first and second 
generation assets;

• optimizing the allocation of capital, prioritizing operational 

investments with greater returns and seeking to reduce the use 
of capital; 

• supporting efforts to increase the structural competitiveness of 

the industry in the countries where the Company does business, 
especially in the petrochemical and plastics transformation chain 
in Brazil.

42    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

Braskem’s operating strategy is based 

on two main pillars: maximizing the 

profitability of the present businesses 

and assets and growing in the Americas, 

investing in new production bases and 

using competitive raw materials.

Regarding growth, the focus is on:

• meeting the growing demand for resins and basic petrochemical 

products in Brazilian markets, keeping them supplied;

• expanding the production base of resins in the Americas, based 

on competitive raw materials;

• making new opportunities of growth in renewable chemical 
products viable, by promoting a long-term agenda for the  
development of new technology paths using biomass.

To these two pillars of profitability and growth, we add the basic 
conditions that guide Braskem’s operations. These basic conditions 
include:

• absolute respect for workplace safety, process safety and chemi-

cal safety;

• responsible use, handling, production and marketing of chemical 

products;

• training and qualifying Team Members and Leaders in the 

countries where Braskem does business, in order to prepare the 
Organization for international growth;

• assigning and giving responsibility to each team for the results of 

its respective business;

• maintaining the positive reputation that Braskem has built in the 

eyes of its Clients and its sphere of operation;

• preserving the Company’s financial health and liquidity.

Following this strategy, Braskem believes that it will enjoy a signifi-
cant boost in its competitiveness, with corresponding effects on its 
profitability and on its Shareholders’ returns.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    43

STRENGTHENING 
THE PRODUCTION CHAIN

G4-EC8
To aid in the development of the Brazilian market, Braskem has 
continued its strategy of strengthening the plastics transformation 
industry in the country, by means of new investment projects and 
innovative solutions for products and services to its Clients.

In the area of investments, the Company has announced the expan-
sion of one of its linear low density polyethylene (LLDPE) production 
lines at the Petrochemical Complex in Camaçari (BA), with an addi-
tional annual capacity of 120 thousand tons. Of this total, 100,000 
tons will be part of the Braskem Flexus family, the Company’s brand 
of metallocene-based polyethylene.

The investment is approximately R$ 50 million, and the produc-
tion line should begin operating during the first half of 2015. The 
Braskem Flexus family is designed for packaging that requires 
characteristics such as improved strength, shine, transparency and 
sealing (transformation industry in applications using special films, 
technical spools and industrial films). Presently Braskem’s annual 
production capacity for metallocene-based polyethylene is at 350 
thousand tons.

Another highlight in 2013 was the signing of a memorandum 
of understanding between Braskem and the German company 
Styrolution, a global leader in the styrenes segment, to evaluate 
the formation of a joint venture in Brazil, with a 30% - 70% share, 
respectively. The agreement will analyze the economic feasibility of 
installing an industrial plant with an annual production capacity of 
100,000 tons, which would supply styrene specialties and acrylo-
nitrile butadiene styrene (ABS) and styrene-acrylonitrile (SAN) to 
Clients in Brazil and in other countries in South America. 

Both ABS and SAN are imported from suppliers such as Styrolution 
itself. If the project is confirmed, local production will meet the 
growing local demand in the automotive and electrical appliances 

44    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

sector in Brazil. The partnership is subject to regulatory and  
anti-trust approvals. 

As followup on the agreement signed in 2011, Basf and Braskem 
are continuing with the construction project of the Basf acrylic 
complex in Camaçari (BA). Braskem will be the supplier of propene, 
sodium hydroxide and utilities, in addition to investing in hookups to 
supply raw materials and utilities needed for the project. The acry-
lics complex will meet the needs of several segments of industry, 
among which are paints, adhesives, diapers, mining, textiles, paper, 
civil construction and petroleum extraction. The factories will be 
operational between 2014 and 2015.

Encouraged by the PIS and COFINS tax break on the purchase of first 
and second generation petrochemical raw materials, a measure 
proposed by the Federal Government which benefits about 50 
companies who operate along these links of the production chain, 
Braskem created the Incentive Plan for the Plastic Chain (PIC) toge-
ther with the plastic transformation industry. 

The program can be seen as a series of stimulus initiatives for stren-
gthening third generation plastics activities in Brazil. Highlighted 

among the initiatives are special conditions for the sale of PE and 
PP destined for export products, stimulus for innovation and support 
for the training of professionals and for the management processes 
of companies in the field, responsible for over 340 thousand jobs in 
the country.

With respect to the incentive plan for exporters, the goal of PIC is to 
double business in two years. As far as innovation is concerned, the 
proposal is to support the development of projects in the transforma-
tion industry through specialized consulting groups, training programs 
and sponsorships of events in the sector. Another pillar of PIC, support 
for the training of professionals and for the management process of 
transformers, will involve the training of the labor force, technical and 
management discussions and access to specialized consulting. 

PIC also proposes re-emphasizing the promotion of and appreciation 
for the benefits of plastic. The intention is to work with recycling 
programs, Lifecycle Assessments (LCA), positioning in light of Brazi-
lian National Solid Waste Policy, support for associations committed 
to the issues, communication and the creation of a Sector Fund for 
the Promotion of Plastics.

Aerial image of the Camaçari Petrochemical Center (BA): investment of R$ 50 million 
to expand one of the PEBDL production lines

HIGHLIGHTS 

Expansion of one of the PEBDL production lines at the 

Camaçari Petrochemical Center (BA).

Signing of a memorandum of understanding with the 

German company Styrolution to analyze the economic 

feasibility of installing an industrial plant to supply ABS and 

SAN to Clients in Brazil and other South American countries. 

Development together with the Brazilian plastic transfor-

mation industry of the Incentive Plan for the Plastic Chain 

(PIC). 

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    45

Decks in PVC with phenolic waste particles

SOLUTIONS 
FOR CLIENTS

G4-EC8
With the commitment to serve its Clients, Braskem contributes to 
their having a project that is most appropriate for their needs. In this 
way, the Companies’ teams innovate, create solutions and propose 
improvements for all segments in which they operate, presenting 
solutions for society together with their chain of Clients.

Among the Client support initiatives involving new products and 
improvement projects that were implemented in 2013, the follo-
wing are considered highlights:

PVC

PVC roofing tiles: originally launched in 2010 with five lines of 
extrusion, the project evolved significantly in 2013. New producers 
entered the market, currently totaling nearly 20 extrusion lines, and 
the industry progressed thanks to Abitelha – the Brazilian Association 
of the PVC Tile Industry –, with the beginning of the Sector Quality 
Program (PSQ), linked to the Ministry of Cities. The completion of the 
first Technical Evaluation Report in the Brazilian Technical Evaluation 
System (SiNAT) also contributed to the evolution of the project by 
making it possible to use the product in construction projects financed 
by the Caixa Econômica Federal (Brazilian Savings Bank). 

PVC concrete construction system: significant progress was made 
in 2013. In addition to new producers entering the market, the 
various available technologies are progressively gaining the appro-
val of the Brazilian Technical Evaluation System (SiNAT). The Global 
Housing system, a founding partner of Braskem on the project, 
received final approval from the SiNAT system in 2013, which 
allows the unlimited use of this technology in Brazil.

46    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

Raffia sacks for Holcim ready-mix concrete

Decks in PVC with phenolic waste particles: developed in part-
nership with the Client Pertech, it deals with a technology for the 
production of decking in expanded PVC, with the incorporation of 
phenolic waste particles originating in the Client’s own production 
processes. Besides being sustainable, through the use of waste 
in the formulation of the product, the decking produced with this 
technology has proven to be durable.

PVC House Contest: a public competition, launched by Braskem 
and the Architects of Brazil Institute, that proposes the creation of a 
design for a house that prioritizes the use of plastics, and primarily 
PVC, as construction elements. In addition to receiving an award in 
money, the winning project will be built in 2014, at the PVC indus-
trial unit in Alagoas. 44 projects have been entered, representing 15 
Brazilian states.

PRODUCTS WITH
SOCIO-ENVIRONMENTAL IMPROVEMENTS

G4-EN7  |  G4-EN27

In 2013, three new grades of the Maxio Family, composed 

of products that provide Braskem’s Clients with increased 

productivity, reduced energy and/or raw material con-
sumption, were launched.

• KM 6150HC Grade: designed especially for plastic 
furniture and technical parts. Its increased rigidity 

together with its impact resistance, in market 

tests, allowed for a 12% reduction in the weight of 

monoblock plastic chairs while still maintaining their 

structural characteristics and increasing their resistance 

to impact breakage.

• RP 141 Grade: provided a 9% reduction in energy 
consumption in the industrial process of the Client, 

who reduced their consumption from 770.7 kWh/t to 

702.0 kWh/t. This gain was obtained mainly due to a 

reduction in the process temperatures needed (from 

240 °C to 200 °C).

• H 105 Grade: provided an 8% reduction in the cycle 

time, which went from 4.9 s to 4.5 s, increasing 

productivity and reducing the relative environmental 

impact of the operations. This gain was also obtai-

ned due to a reduction in the process temperatures 
needed, this time from 230 °C to 195 °C.

In the vinyls sector, the PVC panels and door and window 

frames market has progressively substituted lead-salt 

based stabilizers with calcium / zinc alternatives, which 

minimizes the environmental impact of the final disposal 

of these products at the end of their lifecycles.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    47

Polypropylene for the outdoor furniture segment

Polypropylene for the shrink wrap segment

PP

Raffia sacks for Holcim ready-mix concrete: allows preparation 
of the product while inside the sack itself, by adding water to the 
concrete mix (gravel, sand and cement). Furnished with extended 
straps to be used as handles for moving the sack during preparation 
of the product. Partnership between Braskem, Embrasa (Brazilian 
Packaging) and Holcim Brazil, the manufacturer of the product.

Polypropylene for the automotive industry: in the continual 
effort to serve our Clients and to meet the requirements of the 
sector, Braskem expanded its line of PP resins to be applied in 
automotive compounds.

Polypropylene for the outdoor furniture industry: Improved PP 
resin to give it greater rigidity and impact resistance than the 
previous product. The new product avoids process losses for the 
Clients, since it lends itself better to the mechanical performance 
properties required for the application.

Expanded polyethylene sheets

PE

Odebrecht Braskem Design Challenge: Odebrecht Properties and 
Braskem held the Design Challenge,, open to university students 
majoring in Design. The objective was to create the furniture for 
the social lounge area of the Odebrecht Building in São Paulo. The 
winning items were produced by Tramontina, a Client of Braskem, 
and may be commercially reproduced. Youths from four different 
colleges with product design courses participated.

48    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

Polypropylene for the agrochemical industry: adaptation of PE 
resins utilized in the blown packaging sector for agrochemical 
products, with a view to meeting the market’s rigid requirements of 
resistance and safety.

Polypropylene for the shrink wrap film industry: a new resin to 
satisfy the packaging market for wrapping cans and bottles. This 
resin guarantees a compact package, without holes and marks on 
the surface.

Beer can lids: Colonia Beer launched the first beer cans with plastic 
lids, to guarantee the hygienic protection of the product, an innova-
tive solution on a global level developed by the Brazilian Packaging 
Company and Braskem. A Lifecycle Assessment (LCA) of the lids is 
underway, as well as partnering with recycling collectors’ coopera-
tives in the state of Paraná, where the product is manufactured, for 
training in collection and recycling incentives.

Expanded polyethylene sheets: a solution for civil construction, 
which reduces noise between floors and is to be applied between 
the slab and the floor underlayment.

Cacao drying stoves

Beer can lids

Plastic silo bags

Cacau drying units: in plastic film greenhouses, drying is not carried 
out by the burning of wood, rather, by solar energy, which makes 
the process sustainable, in addition to increasing quality and saving 
time. The technology was developed by Braskem and its partners 
for the members of the Fine Cocoa Agroindustrial Cooperative (Coo-
perbahia). At the end of their useful lifecycle, the plastic film and 
screen may be recycled.

Plastic silo bags: developed in partnership with Pacifil Brazil, plastic 
silo bags are large bags made of polyethylene, capable of storing 
about 200 tons of grain per bag and need no type of physical 
support structure and are easily handled as they are loaded. In this 
type of silo, grain may be stored for up to two years, since, inside 
the bag, an atmosphere is created without oxygen, which impedes 
the development of pestilences and insects, thus guaranteeing 
the quality of the product and avoiding a loss in its final value. The 
product may be totally recycled.

LIFECYCLE ASSESSMENT

Lifecycle Assessment (LCA) has become the main tool for 

evaluating sustainability issues in Braskem’s value chain, 

strategic for the Company and of interest to its stakehol-

ders, especially Clients. At present, there are 38 studies in 

Braskem’s LCA pipeline, 19 of which concluded, 11 under 

way and eight awaiting consideration.

Example of a study concluded and reviewed in 2013: cho-

colate milk packaging – developed in conjunction with the 

International Council of Chemical Associations (ICCA), the 

study was utilized for the development of a pilot project for 

measuring greenhouse gases avoided through the use of 

the plastic. 

Two other finalized studies which are under external 

review compare the environmental impact of disposable 

plastic (PP) 200 ml and 500 ml cups with other materials. 

200 ml cups: a comparison to reusable alternatives (glass, 

ceramic), for serving water in a corporate environment. 

The study was developed with Clients. 500 ml cups: the 

study compared disposable PP cups with paper cups used 
to serve drinks in fast food outlets. The results of the study, 

which was developed with data from Clients, showed a 

better environmental performance of the plastic cups in 

most impact categories evaluated. These studies are availa-

ble upon request through the Braskem website, 
www.braskem.com/site.aspx/braskem-internacional

Braskem´s goal is to involve all of its business units in 

Lifecycle Assessment studies by training Team Members in 

life cycle concepts.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    49

BRASKEM-IDESA

G4-EC8  |  G4-EN14  |  G4-SO1  |  G4-SO2
The Company’s largest investment in production capacity at present 
is in Mexico, where it is developing the Ethylene XII project in asso-
ciation with the local petrochemical company Idesa – a joint venture 
between Braskem and Idesa, with a 75% - 25% share, respectively.

The petrochemical complex for the integrated production of polye-
thylene in the region of Coatzacoalcos, Nanchital municipality, in the 
state of Veracruz, reached, in 2013, approximately 10 thousand wor-
kers employed in its construction (about 90% of whom are residents 
of neighboring communities) and 58% of project completion, falling 
short of the 68% projected. This gap does not compromise the gene-
ral timeline. More than 90% of the engineering work for the project 
has been completed and 97% of the equipment has already been 
purchased from manufacturers in ten different countries. Operations 
are set to begin in 2015.

At the end of July, the Braskem-Idesa subsidiary received US$ 1.5 bil-
lion, representing the first installment of the financing set up in 2012, 
with the support of a multinational pool composed of seven main 
banks and credit agencies (three development banks, two export 
agencies and two multilateral agencies) and ten commercial banks. 
Total financing is for US$ 3.2 billion, for the construction and operation 
of the petrochemical complex. The withdrawal of the first installment 
allowed for the payment of anticipated investments by controlling 
Shareholders, which, in Braskem’s case, came to US$ 649 million.

50    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

Hiring of personnel to operate at the complex is well on its way. At 
the beginning of 2013, the number had reached 120 new hires. 
By the end of the year the total was 524. Among these, 150 are 
recently graduated young people from Mexican technical schools and 
universities, who were trained for nine months in the operation and 
maintenance of the complex. Training was performed by the Sou-
thwest Veracruz Technological University with the support of SENAI 
(Brazilian Industrial Learning Service). For the operational phase, 
approximately 700 direct jobs and 2,300 indirect jobs are foreseen.

In 2013, pre-marketing activities were intensified, having been ini-
tiated a year before, and have their sight on marketing products and 
forming relationships with more than one hundred active Clients. 
The products being sold are manufactured by Braskem in Brazil as 
well as being imported from other countries. The goal for 2014 is to 
expand this customer base even more and continue the evaluation 
of commercial processes and logistics necessary to meet the needs 
of the Mexican market.

The project in Mexico was conceived according to the three pillars 
of sustainable development – economic, social and environmental. 
The reduction of environmental impact is guaranteed by the mitiga-
ting actions already taken and reported in Braskem’s 2012 Annual 
Report (http://rao2012.braskem.com/relatorio.asp?subrelatorio=28&idioma=in) 
and by the use of new technologies in systems and processes.

In terms of social responsibility and relationships with neighboring 
Communities, communication activities have been undertaken 
since the beginning of the project, to inform people about project 

LEARN MORE

•  In addition to meeting legal environmental requirements, 

Braskem has supported its material and service suppliers 

in their compliance with such obligations.

•  The main environmental impacts arising from the 

petrochemical complex and identified by local stakehol-

ders are the generation of noise and dust, the increase 

in vehicle traffic and the loss of biodiversity. For each of 

these, management and control measures are adopted. 

Among them, the Participative Environmental Monitoring 
Program. In all, 20 events have been held, with 153 local 

residents taking part.

•  In 2013, more than 400 seedlings of the Miqueliana 

Ceratozamia plant, which is in danger of extinction and 

found in the area where the Mexican complex is being 

built, were returned to nature. All of the plants found at 

the beginning of the project were relocated to another 

area and additional seeds were planted in greenhouses. 

The two thousand seedlings and small plants found today 

represent five times the population originally identified.

•  Communication channels with local Communities 

(community visits by the project’s social team, Open 

Houses and Community Meetings), initiated by Braskem

-Idesa, should remain active following the beginning of 

operational activities, in 2015.

•  Although the petrochemical complex is located near a 

densely populated region, activities have not needed 

to be interrupted over the two years of work due to 

Community complaints.

•  In 2013, Braskem-Idesa invested around US$ 300 thou-

sand in social projects.

Also in Latin America – Besides the Braskem-Idesa project, other 
opportunities for investment in Latin America are being analyzed 
by Braskem in Peru, Venezuela and Bolivia, with several studies 
underway.

For additional information on Braskem-Idesa, go to 
www.braskem.com.mx.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    51

Petrochemical complex in Mexico: 10,000 workers employed for 
the construction work and 58% from the installed project

progress, the associated impacts, and mitigating actions, as well as 
the characteristics of the petrochemical complex and its benefits for 
the local and national economy. Handicraft workshops are also held, 
which generate additional income for families.

Creating income generation opportunities for the local population is 
the challenge that arises in Community Relations in 2014. The ten 
thousand jobs at the peak of construction will begin to decline, and 
the workers will be demobilized after the completion of construc-
tion. The subsidiary is working on identifying business opportunities 
for the local Communitiesto supply services which will be necessary 
once the complex begins operations, such as food services, trans-
portation, production cooperatives and others, therefore generating 
job and income opportunities in a sustainable manner.

The Braskem-Idesa project will have an ethylene cracker and three 
polymerization plants. The plant will use natural gas ethylene, a 
competitive raw material which will be supplied by Pemex (Mexi-
can state-owned petroleum and gas) through a guaranteed 20-year 
contract . The annual production capacity will be 1 million tons of 
high and low density polyethylene, which represents two thirds of 
the total PE imported by the country.

With the Mexican project, Braskem proceeds with its growth stra-
tegy, that seeks to internationalize its industrial operations and its 
sources of competitive raw materials.

OPPORTUNITIES IN THE USA

In accordance with its growth and competitiveness strategy, Braskem 
has been studying the possibility of participating in a greenfield 
project in the state of West Virginia, in the United States, consisting 
of a petrochemical center for obtaining ethene, integrated with the 
production of polyethylene, based on shale gas, currently the most 
competitive raw material for the industry on a global level.

The project’s business model, which should involve the participation 
of a group of investors, is currently being evaluated and, if its viabi-
lity is confirmed, it will be submitted for review by Braskem’s Board 
of Directors. The Company must preserve its financial capacity in 
order to implement other strategic projects in Brazil, the main one 
being Comperj - Petrochemical Complex of Rio de Janeiro.

New partnership – Braskem and Siluria Technologies have signed a 
collaboration agreement with the intent to implement a new tech-
nology for the direct conversion of methane, the main component 
of natural gas into ethene. Siluria Technologies, with headquarters 
in the United States, is a pioneer in the commercial production of 
fuels and chemical products made from natural gas.

The studies will seek to identify commercial prospects for the tech-
nology in Braskem’s ethene-based plants and are aligned with the 
Company’s raw material diversification strategy. The demonstration 
plant will be constructed by Siluria, with an investment of US$ 15 
million, and should begin operations by the end of 2014.

52    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

COMPERJ is a priority for Braskem since it 

guarantees supply to meet the growing 

demand for thermoplastic resins in the 

Brazilian market. 

COMPERJ

The feasibility studies conducted for COMPERJ (Rio de Janeiro Petro-
chemical Complex), based on competitive indicators, are aligned 
with Braskem’s growth strategy in Brazil, with an increased stake 
in the local market and the strengthening of the petrochemical and 
plastics chain.

Throughout 2013, the Company has advanced to the FEL 2 stage of 
the project, that is, its definitive configuration, which includes nego-
tiations with Petrobras, a partner in the undertaking, with respect to 
the supply of raw material (gas). As happened in 2012, the techno-
logies to be utilized, specific products and other necessary aspects 
were considered, in order to define the scale of the industrial units 
that will have to be built.

Developed in Rio de Janeiro, the project has at its disposal its own 
team of approximately 50 people, in addition to third parties. 
Comperj is a priority for Braskem, because it promises to meet the 
growing demand for thermoplastic resins in the Brazilian market. 
The expectation for 2014 is the conclusion of the project design in 
order to make a decision on the investment in 2015.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    53

RENEWABLES

Braskem continued to implement its strategy of investing in 
biopolymers, of prioritizing a portfolio to meet the demands of its 
Clients, as well as researching and developing products and new 
paths that utilize renewable sources of raw materials. The strategy 
foresees establishing Brazil as the country with the greatest poten-
tial for meeting the world-wide demand for green plastic.

The performance of green polyethylene (Green PE), a biopolymer 
produced from 100% renewable raw material, sugar cane, excee-
ded that of the year 2012, increasing the volume of sales, with a 
focus on Brazil and the United States, and of applications / products 
offered to consumers. Sales to European countries remained stable 
in 2013, with the deceleration of certain commercial projects 
underway, possibly due to the economic crisis still underway, which 
inhibited Clients from paying the higher price of Green PE. About 
60% of Green PE production was exported during the reporting 
period. The expectation for 2014 is that sales in Brazil will increase, 
with new contracts coming in.

It bears mentioning that, because of a change in the scenario in Europe 
following the crisis of 2008, legislation in European countries, which 
anticipates a 10% utilization of biofuels by 2020, is being reevaluated.  
In addition to this, Brazil lost the GSP (Generalized System of Prefe-
rences) that it had with Europe, raising taxes on the import of ETBE (a 
bioadditive for gasoline, manufactured by Braskem since 2009 and 
exported entirely to Europe) from 2% to 5.5%, beginning in January, 
2014, causing the Company to see a negative impact on the com-
mercial performance of this product.

Therefore, Braskem decided to convert the Triunfo ETBE plant to 
MTBE and keep it flexible to produce both products, to be prepared 
to choose what to produce in accordance with fluctuations in the 
market. The Camaçari plant continues to produce ETBE, but is also 
ready to convert its production to MTBE if necessary.

The expense to make the two plants completely convertible was 
US$ 250 thousand in Triunfo and US$ 150 thousand in Camaçari 
(process underway). Because of the characteristics of the plants, 
Braskem may opt to produce ETBE 50% of the time and MTBE 
the other 50%, to take advantage of seasonal fluctuations in the 
European market. Since both assets continue in normal production, 
whether producing ETBE or MTBE, there was no impact on Team 
Members, that is, there were no layoffs because of this decision.

54    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

DEVELOPMENTS IN GREEN PRODUCTS

In 2013, Braskem invested in connections between the factories at 
the Triunfo Petrochemical Complex (RS) and in the acquisition of 
equipment in order to expand its portfolio of renewable products, 
launching a line of low density polyethylene (LDPE) at the start of 
2014. The annual production of the new resin will be approximately 
30,000 tons. With properties and applications identical to traditional 
polyethylene (packaging and plastic film) the new resin adds value 
to the product by being manufactured from a renewable source, 
ethene derived from sugar cane, allowing carbon to be captured. 

Tetra Pak, which has used green plastic in its cardboard packaging 
lids since 2011, will use green LDPE in all of its packaging produced 
in Brazil starting in 2014. There will be nearly 13 billion units per 
year, consisting of 82% material from a renewable source.

The expansion of the line of green products reinforces the Com-
pany’s commitment to the reduction of greenhouse gas emissions, 
one of the characteristics of products made from sugar cane ethene.

THE “I’M GREENTM” LABEL

In order to identify products that use green plastic, and to 

help the consumer to recognize them, Braskem provides 
clients with the “I’m greenTM” label. Green PE is used in 
certain products of more than 50 Clients, among them 

Embalixo, Faber-Castell, Johnson & Johnson, Kimberly-Clark, 

Natura, Tetra Pak, Tigre and Walmart. Among the brands that 

began to use green plastic in 2013 are:

•  Adimax: a line of Super Premium Natural Formula dog 

and cat food;

•  Panvel: a chain of pharmacies in Brazil, with an exclu-
sive line of cosmetics, used the product in Panvel Vert;
•  Luvex: new packaging for their protective hand cream 
(PPE– Personal Protective Equipment) and sunscreens;

•  Pilecco Nobre Alimentos: rice packaging;
•  NobelPack: promotional bags;
•  Unipac: agrochemicals.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    55

INNOVATION

Braskem’s activities in Innovation and Technology (I&T) take short-, 
medium- and long-term perspectives, with a focus on meeting 
Client demands and proposing new solutions that bring added 
value to society through its products and processes. Such efforts 
are also conducive to the objective of supporting the Company’s 
business expansion projects, in accordance with the sustainable 
development agenda.

To carry out its studies and research, Braskem has its own team 
composed of 323 specialized professionals, and supports two Tech-
nology and Innovation Centers, one in Triunfo (RS) and the other 
in Pittsburgh (USA), with 24 innovation laboratories and eight pilot 
plants. The Company also acts in partnership with external compa-
nies and laboratories for research in chemicals and polymers, from 
petrochemical and renewable sources.

Highlighted projects for the renewable raw material derivatives seg-
ment: Braskem has signed an agreement with Genomatica, a North 
American biotechnology research company, for the joint develop-
ment of green butadiene. The goal is, preferably, to meet the needs 
of the synthetic rubber market. Through the contract announced 

in December, 2013, if results prove successful, the construction 
of a pilot plant and a demo plant is anticipated over the next few 
years. This will be a long-term project, since it involves research and 
development activities.

Thirteen new products were added to Braskem’s portfolio in 2013, 
among which the following are highlighted: polyethylene for the 
agrochemical field and for the shrink-wrap market; polypropylene 
for the automotive industry and for the outdoor furniture sector. 
Learn more in Solutions for Clients.

The Company continues with its work on the semi-industrial UTEC 
(ultra high molecular weight polyethylene) fiber plant in Camaçari 
(BA), where 1.2 tons of the product was produced for testing of an 
application in bullet-proof vests and cables for pre-salt oil platforms. 
One of the characteristics of UTEC fiber is its high resistance to 
impacts and to abrasive wear.

In Innovation management, all research teams are utilizing a single 
system for project control, with comparable metrics and para-
meters, which facilitates the consolidation of data by number of 

56    |    BRASKEM    |    ANNUAL REPORT 2013    |    GROWTH STRATEGY

projects underway, resources employed, researchers involved, and 
innovation by business area, among other information. The system 
adopted facilitates reporting to public agencies and financiers.

HIGHLIGHTS

Also worthy of mention is the holding of Braskem’s 1st Global 
Technology and Innovation Conference, with 170 Team Members 
participating from Brazil, the United States and Europe. The confe-
rence was held in Rio Grande do Sul and was designed to promote 
greater synergy among the Innovation and Technology teams from 
the various locations. 90 scientific articles were presented, written 
by Team Members who work in the field of polymer technology 
and innovation, renewables and basic petrochemicals, as well as 
lectures by international academicians.

In addition, the Plastic-to-fuel to feedstocks Workshop (a meeting 
on the use of plastic as a raw material for fuel) was held, bringing 
together different sectors involved in the plastics chain (manufactu-
rers, Government, trade associations) to discuss the proper disposal 
of plastic after-use waste and to study alternative solutions, in 
addition to creating a permanent agenda on the issue.

PATENTS

652
589

63

445
415

30

764
652

112

2011*

2012**

2013

Submitted during the year

Documents submitted in previous years

* 2011: patents registered from assets acquired during the period in the United States 
and Europe are not included.

** 2012: patents registered from the latest assets acquired by Braskem are included. 
Data relating to the patents published in the 2012 Annual Report were revised as a 
result of alterations in the patent document control system.

•  Expenditures in 2013 were on the order of R$ 200 million 

(in 2012 they were R$ 188 million).

• 19% of the Company’s revenue generated by the 

Polyolefins Unit in 2013 was based on new products 

developed in the last three years by the Innovation 
department.

•  480 Clients were supported by the Innovation Technology 

Center in Triunfo, through 15 thousand support analyses.

•  300 Clients were supported by the Innovation Technology 

Center in the United States.

•  274 projects are in the Company’s pipeline to meet the 

needs of the various business areas.

•  112 new patent applications were filed, making a total of 

764 patent documents in Brazil, the United States, Europe 

and Asia, the majority of which are related to technolo-

gies that use renewable raw materials.

GROWTH STRATEGY    |    ANNUAL REPORT 2013    |    BRASKEM    |    57

ECONOMIC AND FINANCIAL PERFORMANCE

Braskem’s sales volume grew 6% and its net revenue was 
R$ 41 billion, 13% more than in 2012.

FINANCIAL RESULTS

G4-9
In a still challenging year, the global economy showed signs of reco-
very, signaled by better performance in the USA and by indications 
that the Euro zone was beginning to emerge from the crisis. China’s 
GDP, on the other hand, grew in line with market expectations, 
producing an increase of 7.7% in 2013. This panorama aided in the 
recovery of profitability in the world petrochemical industry, and the 
spreads for thermoplastic resins and for the principal basic petro-
chemicals expanded by 28% and 12%, respectively.

In this scenario, the consolidated net revenues of R$ 41 billion 
represent growth of 13% over 2012. EBITDA (earnings before taxes, 
interest, depreciation and amortization) in reais, totaling R$ 4.8 bil-
lion, also exceeded projections and represented an increase of 22% 
over the previous period. In dollars, the EBITDA was US$ 2.2 billion, 
11% above that reached in 2012.

60    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

Relevant factors for the year’s results: (i) a better mix of sales of 
thermoplastic resins; (ii) an improvement of petrochemical margins 
in the international market; (iii) the devaluation of the real; and 
(iv) the PIS and Cofins tax break on the purchase of first and second 
generation petrochemical raw materials, allowing for a partial reco-
very of competitiveness for the Brazilian petrochemical industry.

The net profit was R$ 507 million, reflecting the improved operational 
performance during the period and the company’s adoption, starting 
in May, of hedge accounting, which explains better the effects of 
exchange rate variations on the Company’s debt and profit.

GOVERNMENTAL INCENTIVES
G4-EC4

R$ 756 mi

R$ 468 mi

R$ 1.5 mi

R$ 6.5 mi

R$ 265 mi
R$ 4 mi

R$ 46 mi
R$ 5 mi
R$ 41 mi

R$ 261 mi

R$ 280 mi

2011

2012

2013

Tax incentives / credits* 

Grants for investments, research and development** 

Awards**

Financial assistance from ECAs (export credit agencies)***

R$ 47.8 bi
(US$ 22.1 bi)

R$ 41 bi
(US$ 19 bi)

R$ 4.8 bi
(US$ 2.2 bi)

2013*

* Reduction of income tax for industrial plants in Bahia and Alagoas, Reintegra 
Program (since 2011) and ICMS tax incentives, granted by the Government of Alagoas, 
through the Alagoas State Integrated Development Program – Prodesin.

** Finep Award.

***Risk insurance transaction carried out with Nippon Export and Investment Insurance 
(NEXI, a Japanese agency) for investment in maintenance and in the butadiene 
project.

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    61

REVENUE

R$ 38.9 bi
(US$ 23.2 bi)

R$ 32.5 bi
(US$ 19.4 bi)

R$ 3.7 bi
(US$ 2.2 bi)

2011

Consolidated gross revenue

Consolidated net revenue

EBITDA

R$ 42.1 bi
(US$ 21.6 bi)

R$ 36.2 bi
(US$ 18.5 bi)

R$ 4 bi
(US$ 2 bi)

2012

HEDGE ACCOUNTING

Braskem has its cash flow generation strongly pegged 
to the dollar. With practically 100% of its revenues tied, 

directly or indirectly, to the dollar, and about 80% of its 

costs also linked to the North American currency, the 

Company feels that keeping a significant part of its debt in 

dollars is a “natural hedge”. As a result of the above, which 

Braskem considers appropriate and in agreement with its 

Financial Management Policy, the effects of exchange rate 

gaps have an impact on its financial results, the accounting 

of which must be in reals.

By regularly exporting part of its production and with the 

objective of better reflecting exchange rate fluctuations in 

its results, the Company decided to designate, starting on 

May 1st, part of its liabilities in dollars as a hedge against 

its future exports.

DEBT PROFILE

On December 31, 2013, Braskem reported consolidated gross debt 
of US$ 7.9 billion and net debt of US$ 6.4 billion, a reduction of 7% 
from the amounts reported for 2012. Net debt tied to the dollar 
was 75%. On December 31, 2013, the average debt term was 
15.5 years. Taking into account only the part of the debt in dollars, 
the average term goes up to 20.7 years. The 11% growth of the 
EBITDA (US$ 2.2 billion) and the reduction in net debt made it so 
that financial leverage, measured by the ratio of net debt / EBITDA, 
measured in dollars, closed the year 2013 at 2.87 times, a reduction 
of 12% compared to the previous year. In reals, the leverage was 
3.09 times, with a decrease of 8%.

RISK RATING 

In 2013, Braskem maintained its Investment Grade according to 
grades given by the three major global risk rating agencies. Moody’s 
and Fitch Rating put Braskem’s rating at “Baa3” and “BBB-”, res-
pectively, with a negative outlook. This grade reflects the positive 
impact of the tax break on raw materials, since this improves the 
Company’s cash flow, profitability and capacity to invest in diversifi-
cation projects.

Standard & Poor’s, in a report published in July, also kept the “BBB-” 
rating and a stable outlook for Braskem. The agency maintained 
its confidence in the Company’s reduction of leverage, as a result 
of the recovery of international spreads and the Brazilian Govern-
ment’s measures to stimulate the industry.

MOODY’S
Baa3

 FITCH 
RATINGS
-BBB

 STANDARD 
POOR’S &
-BBB

62    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

DIRECT ECONOMIC VALUE GENERATED AND DISTRIBUTED

G4-EC1

DIRECT ECONOMIC VALUE GENERATED AND DISTRIBUTED

(+) Direct economic value generated

a) Revenues

(-) Economic value distributed

b) Operating costs, including payments to Suppliers

c) Team Member wages and benefits

d) Payments to providers of capital

e) Payments to Government

f) Community investments

(=) Economic value retained

2013
(R$ million)

2012
(R$ million)

2011
(R$ million)

47,981

47,981

45,006

40,048

861

2,525

1,573

17,5

2,975

43,897

43,897

43,698

37,331

808

4,391

1,156

13

199

40,422

40,422

40,247

33,553

762

4,224

1,692

16

175

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    63

INVESTMENTS

In line with the investment strategy of obtaining returns above 
capital cost, Braskem disbursed R$ 2.7 billion (compound interest is 
not included) in 2013, 21% above the initial estimate. The deviation 
from what was initially planned is explained, mainly, by the project 
in Mexico. The main factors were:

• early payment, due to the arrival and assembly of large equip-

ment at the site;

• delay by the Mexican Government in the process of refunding VAT 

(Value Added Tax) on the purchase of equipment;

• The remainder will go to all other projects underway, such as 

the conversion of the polyethylene production lines in Bahia, to 
expand their capability for metallocene-based LLDPE, the studies 
relating to Comperj and the production, in Camaçari (BA), of 
styrene specialties and copolymers of acrylonitrile butadiene 
styrene (ABS) and styrene-acrylonitrile (SAN), and the completion 
of construction of the pipeline for the future supply of propene to 
the acrylic complex in Bahia.

• the effect of converting investments from dollars to reals, which 

is the Company’s working currency.

INVESTMENTS IN 2013
(R$ MILLION)

Comperj / other 
investments
75

Productivity / HES (Health, 
Environment and Safety)
194

Mexico
1,098

Maintenance / 
Replacement /Others
1,354

It must be emphasized that Braskem continues to maintain its 
financial discipline, and this deviation from what was initially 
planned, does not represent a cost increase in the total investment 
of the project.

To maintain the reliability and the high level of efficiency of its 
assets, Braskem disbursed R$ 1.4 billion for maintenance, including 
investments in HES and the expense of the scheduled maintenance 
shut-down in Camaçari (BA) in the fourth quarter of 2013.

For 2014, the estimated investment is R$ 2.7 billion, distributed as 
follows:

• about 25% will be disbursed for the construction of the new 

petrochemical complex in Mexico;

• 60% is earmarked for maintenance, productivity improvement and 
the reliability of assets, which include the scheduled maintenance 
shutdowns of the crackers in Rio Grande do Sul and São Paulo;

64    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    65

OPERATING PERFORMANCE

In 2013, the Brazilian thermoplastic resins market showed an 8% 
increase over the previous year, reaching approximately 5.4 million 
tons. The demand was positively influenced by the replenishment 
of stocks in the chain throughout the first half of the year, and by 
good performance in certain sectors, such as agribusiness, the auto-
motive industry and infrastructure.

In line with its growth strategy and commitment to the domestic 
market, Braskem’s resin sales in Brazil totaled 3.7 million tons, 
representing 6% growth compared to 2012. The Company’s market 
share was 68%.

During a year in which petrochemical centers were operating at an 
average rate of 90%, Braskem showed a record production of 3.4 
million tons of ethylene. The scheduled maintenance shut-down of 

66    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

one of the Camaçari cracker lines and the interruption of production, 
arising from electric energy supply problems in August were offset 
by the high rate of operation in the first half of the year.

Ethane and propane sales totaled 924 million tons, in line with 
2012. In the case of butadiene, sales increased by 7%, reflecting 
the 100 thousand ton expansion that went into operation in June 
of 2012. Total sales of BTX, on the other hand, decreased by 2%, 
reflecting the lower production volume from one period to the next.

With 6% growth compared to 2012, resin 

sales in Brazil totaled 3.7 million tons. 

The Company’ share in the Brazilian 

market was 68%.

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    67
ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    67

Santo André UNIB (SP): increase in the industrial excellence
indicators at the UNIBs due to the improvements implemented

For further information regarding the strategy of adding value to the 
naphtha cracker chains, access the 2012 Annual Report at this link 
http://rao2012.braskem.com/relatorio.asp?subrelatorio=35

UNIB´s actions are based on three pillars. The first is designed to 
strengthen core ethene and propene operations, with operational 
efficiency and competitiveness. The second seeks to add value to 
cracker chains, extracting from them co-products such as the deri-
vatives C4 (butadiene) and C5 (DCPD, PIPS, isoprene), increasingly 
scarce in the Americas and with price levels trending upward on the 
international market. And, whenever possible, to attract industrial 
investments to Brazil based on local transformation of chains or 
coproducts into products of increased added value. The third facet 
points toward a medium-term horizon and seeks to open the way for 
chemical specialties, a niche with greater margins of contribution.

BASIC PETROCHEMICALS

In 2013, the average rate of operation of Braskem’s crackers was 
89%, in line with the previous year. Indicators that measure indus-
trial excellence had a positive turn as a result of improvements 
implemented as the year progressed, with regard to inputs and 
catalysts, automation and process modernization, improvements in 
energy efficiency and reliability of productive processes, and initia-
tives focused on Health, Safety and the Environment. Altogether, 
these projects received investments on the order of R$ 95 million.

The Basic Petrochemical Unit (UNIB) continued its strategy of adding 
value to the naphtha cracker chains, by identifying new opportuni-
ties to better serve Clients and strengthen the production chain of 
plastics in Brazil. According to this strategy, UNIB keeps a series of 
projects on its docket: (1) investment in infrastructure, to provide 
materials and utilities to the acrylics complex being built by Basf in 
Camaçari; (2) partnering with the Client to make local use of the 
butadiene produced by Braskem; (3) the signing of a memorandum 
of understanding with Styrolution, to analyze the viability of a pro-
ject to produce ABS and SAN in Brazil; and (4) options for improving 
the understanding of the Clients’ perception of the importance of 
Braskem’s products within the chemical chain, which adds value to 
the sector (Pricing project).

68    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

BASIC PETROCHEMICALS
TONS

PRODUCTION
6,010,227

BTX*
1,165,437
BUTADIENE
314,534
PROPENE
1,411,098

ETHENE
3,119,158

SALES
1,856,128
BTX*
983,815
BUTADIENE
311,542
ETHENE/PROPENE
872,313

PRODUCTION
6,404,466

PRODUCTION
6,486,105

BTX*
1,246,517
BUTADIENE
355,703

PROPENE
1,472,488

ETHENE
3,329,758

BTX*
1,217,831
BUTADIENE
389,854

PROPENE
1,505,595

ETHENE
3,372,825

SALES
2,351,120
BTX*
1,059,479

BUTADIENE
357,001
ETHENE/PROPENE
934,640

SALES
2,342,346
BTX*
1,036,147

BUTADIENE
381,764
ETHENE/PROPENE
924,435

2011

2012

2013

Ethene – Production

Ethene/Propene – Sales

Propene – Production

Butadiene – Sales

Butadiene – Production

BTX* – Sales

BTX* – Production

* BTX: benzene, toluene, para-xylene, ortho-xylene.
Note: On average, 48% of basic petrochemical sales go to Braskem’s second-
generation units. The remaining 52% are sold on the market.

Laboratory analysis at UNIB, in Santo André (SP): increase in the industrial excellence 
indicators at the UNIBs due to the improvements implemented

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    69

PP operational unit, in Paulínia (SP): polyolefin (PE and PP) 
sales volume totaled 3 million tons

Also in polyolefins, there was an improvement in the results for 
polypropylene, but business was impacted by the significant 
volume of imports. In response to this issue, Braskem initiated a 
commercial defense process, with investigations of dumping with 
regard to imports coming from India, South Africa and South Korea.

Among the fastest growing segments of the Brazilian transforma-
tion industry which influenced the sales of PP, are the following: 
rigid packaging (margarine, cream cheese, buckets), raffia sacks, 
to meet the needs of agroindustry (packaging for seeds, fertilizers, 
sugar for export) and compounds for the automotive industry (the 
demand for PP for automobile parts is growing). Of particular impor-
tance is the fact that the products of the Maxio line, launched at the 
end of 2012 and differentiated both competitively and environ-
mentally, were well accepted, and sales grew about 30% over the 
course of 2013. Further information about the Maxio line is found in 
Solutions for Clients/Environmentally improved products.

POLYOLEFINS (PE AND PP)

Brazilian demand for polyolefins (PE and PP) was 4.1 million tons in 
2013, 7% above the previous year. Braskem’s sales volume, in turn, 
increased of 5%, coming to a total of 3 million tons with a market 
share of 74%.

To improve the competitiveness of its products and preserve its 
market share, the Company operates on different fronts, such as 
continuous investments in operational efficiency, cost reduction and 
institutional actions to correct tax inequalities compared to imports.

Among polyethylenes, sales were driven by the flexible films 
segment, primarily those intended to be used in plastic bags, which 
regained their market in 2013, special films, intended for use in 
food and pet food packaging, and the roto-molding sector for the 
manufacture of hollow items such as water tanks. Polyethylene also 
began to be utilized in the manufacture of drain pipes, in infras-
tructure projects, and new grades of resins were developed. As a 
highlight, Braskem approved the expansion of the production capa-
city of metallocene in Camaçari – more information may be found at 
Growth strategy / Strengthening the production chain.

70    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

POLYOLEFINS
TONS

INTERNAL
MARKET
2,674,747

EXTERNAL
MARKET
1,303,409

TOTAL
PRODUCTION
4,186,095

TOTAL
SALES PE
2,406,695

PE
2,539,476

TOTAL
PRODUCTION
3,956,629

PE
2,391,136

TOTAL SALES
3,978,156

PE
881,762

PE
1,524,933

INTERNAL
MARKET
2,901,509

EXTERNAL
MARKET
1,277,328

TOTALS
PRODUCTION
4,207,431

TOTAI
SALES PE
2,530,005

PE
2,580,290

TOTAL SALES
4,178,837

PE
861,834

PE
1,668,171

TOTAL SALES
4,124,538

PE
778,052

PE
1,765,661

INTERNAL
MARKET
3,034,587

EXTERNAL
MARKET
1,089,951

TOTAL
SALES PE
2,543,713

PP
872,313

PP
421,647

PP
1,565,493

PP
1,149,814

TOTAL
SALES PP
1,571,461

PP
1,646,619

PP
1,233,338

PP
415,494

TOTAL
SALES PP
1,648,832

PP
1,627,141

PP
1,268,926

TOTAL
SALES PP
1,580,825

2011

PP – Production

PE – Production

2012

2013

PP – Sales to internal market

PE – Sales to internal market

PP – Sales to external market

PE – Sales to external market

Team Members at the PE unit in Cubatão (SP): PE sales were driven by the flexible 
film, special film and roto-molding segments 

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    71

VINYLS

The demand for PVC and soda remained high on the Brazilian 
market, led by the civil construction segment, in the case of PVC, 
and by the paper and cellulose industry, in the case of soda.

Among the industrial highlights, the PVC plant in Camaçari broke a 
production record, with 240 thousand tons. The Alagoas unit, which 
started operations in 2012, has not yet reached its projected perfor-
mance level on the order of 288 thousand tons for 2013. The main 
reasons were technological adjustments needed to reach maximum 
potential for the plant, shut-down for maintenance of the VCM plant 
(raw material for the production of PVC) and interruptions in the 
supply of electrical energy in the region. To supply the market, Bras-
kem imported about 48 thousand tons of PVC in 2013.

In the commercial domain, the 14% increase in total sales volume 
– for a portfolio of more than 370 active Clients – was a record. As 
for the relationship with its Clients, Braskem was recognized as best 
Supplier by Cenibra, a paper and cellulose company.

Among the projects underway in the Vinyls area, we should 
emphasize the work performed to replace asbestos diaphragm cell 
technology with synthetic diaphragm cells in the chlorine and soda 
production process, conforming to phased-in regulatory requirements 
with a deadline yet to be defined. The project made 30% progress, 
corresponding to 131 cells, and should be completed by 2015.

The vinyls area is also studying alternatives for generating steam 
for the PVC plant in Alagoas, based on eucalyptus biomass, in 
partnership with the Renewable Energies of Brazil (ERB) company. 
The project establishes a contract for a 20-year supply of steam 
and stipulates that investment, operation and maintenance is to 
be the responsibility of the partner. The biomass unit should begin 
operating in 2016.

VINYLS
TONS

PRODUCTION 
1,704,809

LIQUID
SODA
366,923

SALES
853,891

LIQUID
SODA
414,996

PVC
438,895

PVC
483,995

PRODUCTION 
1,972,931

LIQUID 
SODA
450,589

SALES
1,024,976

PRODUCTION 
2,125,185

LIQUID 
SODA
464,052

LIQUID 
SODA
437,334

SALES
1,105,272

LIQUID 
SODA
468,765

PVC
497,366

PVC
560,924

PVC
582,579

PVC
636,507

2011

2012

2013

PVC – Production

PVC – Sales to internal market

Liquid soda – Production

Liquid soda – Sales to internal market

72    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    73

UNITED STATES AND EUROPE

The United States and Europe Business Unit which began to repre-
sent the UTEC (ultra-high molecular weight polyethylene) business 
in 2013, reached a sales volume of almost 1.8 million tons of 
polypropylene – 3% higher than 2012 – and 24.1 thousand tons of 
UTEC over the period.

In the USA, Braskem has held its leadership position in the PP market, 
with a market share around 18%, and a sales volume greater than 
the Company’s production capacity in the country, which is 15.9%.

There was significant improvement in the reliability of the industrial 
units, which raised the utilization rate to 91%. Taking advantage of 
synergies with plants acquired in 2011 made it possible to reallocate 
production lines in the units, with an increase of capacity and a reduc-
tion in costs. There was improvement, also, in stock management, 
which reduced storage volumes and costs.

In Europe, the year was challenging for business as a result of the 
macroeconomic scenario and an increase in the importing of polypro-
pylene from other regions, especially the Middle East, putting a 
price and demand squeeze on local producers. For 2014, a moderate 
recovery of the Euro Zone economy is expected, but challenges in 
the local petrochemical industry will probably continue, as a result of 
strong competition from imports.

As for its relationship with its Clients, Braskem participated in the 
K Trade Fair, the largest event in the global petrochemical industry, 
held every three years in Germany. It was an opportunity to gain 
exposure for the brand and rub elbows with European Clients.

The inclusion of the UTEC business by the United States and Europe 
Unit created conditions for viability studies for transferring the 
production of resin to the USA, which is its major buyer. UTEC resins, 
although manufactured in Brazil with 100% domestic technology, 
are almost exclusively for export to the United States and Germany.

74    |    BRASKEM    |    ANNUAL REPORT 2013    |    ECONOMIC AND FINANCIAL PERFORMANCE

USA AND EUROPE 
TONS

PP
PRODUCTION 
1,010,183

PP
SALES 
1,016,823

2011

PP – Production 

PP – Sales 

PP
PRODUCTION 
1,756,732

PP
SALES 
1,744,104

PP
PRODUCTION 
1,785,938

PP
SALES 
1,790,693

2012

2013

ECONOMIC AND FINANCIAL PERFORMANCE    |    ANNUAL REPORT 2013    |    BRASKEM    |    75

SOCIAL DEVELOPMENT

Actions and initiatives focused on Team Members, Suppliers, 
Communities, the Government and society in general.

Leader-Team Member relationship - the essence
of the Braskem communication process

operators to work in the Braskem-Idesa petrochemical complex 
beginning in 2015, when industrial activities will start up at the 
Mexican complex.

Further developing the strategy of rolling out sustainability 
knowledge through peer-led initiatives, which began with the Sus-
tainability Competencies Development Program,which took place 
from 2011 to 2012, thirty people were trained to deliver the Lea-
ders for Sustainable Development Workshops. In 2014, all Braskem 
Leaders will be invited to participate.

Most of the educational activities are carried out in Brazil, but cour-
ses and workshops were also offered to teams in the United States, 
Germany and Mexico, especially in the areas of strengthening TEO, 
the company’s corporate culture, and the development of specific 
competencies, such as leadership.

Focused on training young professionals, the Young Partner Pro-
gram for interns and trainees is carried out at all locations except 
Germany. For Team Members in Brazil approaching the end of 
their careers, Braskem offers Horizon, a voluntary program which 
prepares and supports professionals and their families for their post-
career transition.

TEAM MEMBERS

At Braskem, the focus of people development is through on-the-job 
learning, based on the relationship with Leaders and by overco-
ming the challenges in each Team Member’s scope of work. In line 
with this approach, the Company values self-development and the 
pursuit of personal and professional growth. In 2013, investment 
in education for teams in Brazil, the United States, Germany and 
Mexico was approximately R$ 21 million.

The education and development programs are planned to support 
the Company’s growth process, fostering the required competen-
cies, to ensure a motivating environment and to strengthen the 
corporate culture. Accordingly, in 2013 about 300 Team Members 
completed the Development Program for Team Leaders (PDLE) 
implemented in the previous year with the aim of strengthening 
the Team Leader’s role as an educator. Team Members from junior 
management level and above participated in the program.

One of the highlights in people development was the partnership 
signed with Petrobras University to carry out two-year professional 
improvement programs, for 70 engineers, in the fields of Petrochemi-
cal Processing Engineering and Mechanical Maintenance Engineering.

The Operator 2020 program was also continued; the objective of 
this program is to train and develop technical-level professionals 
(operation, maintenance, laboratories), who currently represent 
over 45% of Braskem’s workforce. The program is also training 

78    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

People development is achieved through work and by overcoming challenges 

PERFORMANCE AND 
CAREER MANAGEMENT

DISTINCTION AWARD

As an initiative designed to encourage creativity, spirit of service 

To consolidate decentralization and strengthen 

and the pursuit of knowledge, the Distinction Award is held 

the partnership between Leaders and their 

annually in Braskem and is open to all Team Members. In 2013, 

teams, Team Members participate in an annual 

303 projects were developed by teams, bringing together a total 

performance management process called the 

of 1,073 Team Members. There were four categories – Continuous 

PMEJ (Plan/Negotiate, Monitor, Evaluate and 

Improvement, Adding Value to the Client, Innovative Solutions and 

Judge) cycle, whereby goals and expected perfor-

HES (Health, Environment and Safety) – and prizes were awarded 

mance for the period are established.

to first through third place in each category. Please see below the 

winner in each category.

Results are monitored periodically, which creates 

an opportunity for Leaders and Team Members 

to discuss progress achieved so farand any 

adjustments needed. At the end of the year, 

performance reviews take place, and final results 

are evaluated. The final step, judgement, is a con-

sequence of this process, and is when the Leader 

decides on the Team Member’s career progres-

sion. At Braskem’s units in Brazil and in the United 

States, the evaluation process is well established. 

In Germany, the first cycle took place in 2013.

Category

Project Name

Units where the 
project was developed

Continuous 
Improvement

Increased reliability in 
maritime logistics for raw 
material at PP5 plant

Polyolefins, Comperj, 
Renewables and 
Vinyls Unit

Adding Value 
to the Client

Expanded PVC Decks – Beauty 
and performance together in 
a new product

Polyolefins, Comperj, 
Renewables and 
Vinyls Unit

Innovative 
Solutions

Innovation of UTEC application 
to support piping

Investments

HES

SIL – Safety Integrity Level 
- checking and increasing 
process safety

Basic
petrochemicals

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    79

WORK ENVIRONMENT SURVEY

The initiatives and activities planned for Braskem’s internal public 
aim to support the Company’s business and growth, through the 
personal and professional development of its Team Members, in 
a motivating work environment built on mutual trust, leading to 
Braskem’s being perceived as the best company to work for in the 
chemical and petrochemical sector.

Thus, the Company conducts an online survey every two years to 
listen to people and identify the strengths and improvement oppor-
tunities of the work environment. Participation is voluntary, and 
anonymity preserved. Participation in the 2013 survey was 77%, 
meaning that nearly 6000 people answered the questionnaire, 
which confirms everyone’s commitment to an even better work 
environment. The previous study, carried out in 2011, achieved a 
69% response rate.

The general satisfaction rate grew by six percentage points from 
62% to 68%, for the Company view (that is, perception of the 
company overall), and increased five percentage points, from 66% 
to 71%, for the Area view (that is, Team Member’s perception of 
the area in which they work). The results indicate progress in all 
the dimensions assessed, including additional questions specific to 
Braskem’s reality, according to the methodology of the Great Place 
to Work Institute. The additional questions refer to the relationship 
between Leaders and their teams, remuneration, strategy, vision, 
planning and change management.

The strengths identified by the 2013 survey include pride of belon-
ging, understanding of company strategy, camaradarie and the 
following aspects of the relationship between Leaders and their 
teams: confidence, knowledge and information sharing, autonomy 
and delegation to teams.

80    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

Motivating work environment, built based on relationships of trust

Opportunities for improvement showed progress over the 2011 
study, but there is still room for further improvement. These include:

• strengthening discipline in the performance appraisal cycle, crea-
ting more opportunities for dialog and broadening the practice of 
giving feedback;

• Relationship between Leaders and their team: although there were 
significant improvements on the previous study, there is still room 
for improvement in the practice of the company culture, Odebrecht 
Entrepreneurial Technology (TEO).

SATISFACTION RATES (%)

76%

68%
67%

62%
62%
60%

77%

72%
72%
68%
67%
66%

2011

Credibility

Respect

Impartiality

2013

Pride

Friendliness

General / additional questions

Notes: The 2013 survey was sent to Team Members at all of the Company’s sites, 
including commercial offices outside Brazil. In 2011, the survey was not sent to teams 
in Germany, as there were no operations in that country

Actions and activities planned for Braskem’s internal public: support for businesses 
and for the Company’s growth through the personal and professional development 
of its Team Members

TEAM MEMBERS’ PROFILE

Braskem had a total of 8,096 Team Members at the end of 2013. 
Of this total, 6,742 were working at industrial units and offices in 
five Brazilian states, 624 in the United States, 524 in Mexico, 168 
in Germany and 38 at commercial offices in other countries. This 
total includes members of quantiQ, the distributor of chemical and 
petrochemical products controlled by Braskem. However, members 
of this subsidiary are not included in the detailed GRI indicators, as in 
2013 there was an intention to sell it, which did not happen as the 
Company changed its decision.

TEAM MEMBERS’ PROFILE IN 2012

TEAM MEMBERS’ PROFILE IN 2013
G4-10

Country

Region

Men

Women

Total

Brazil

South

82% (1,460)

18% (314)

Southeast

74% (1,735)

26% (601)

Northeast

82% (1,910)

18% (433)

Subtotal

79% (5,105)

21% (1,348)

United States

82% (510)

18% (114)

Germany

Mexico

64% (108)

36% (60)

84% (440)

16% (84)

International offices

53% (20)

47% (18)

1,774

2,336

2,343

6,453

624

168

524

38

Country Region

Men

Women

Total

Total

79% (6,183)

21% (1,624)

7,807

Brazil

United States

Germany

80% (5,202)

20% (1,300)

6,502

84% (499)

36% (53)

16% (95)

64% (94)

594

147

Total Braskem

79% (5,754)

21% (1,489)

7,243*

Notes: there were only three members working part-time (all women based in the 
U.S.). Fewer than 1% of the Team Members had temporary contracts in 2012. The 
data include countries where Braskem maintains production operations. Braskem’s 
database does not track minority groups.

Notes: 
a) There are only 13 members working part-time (two women in the U.S., one in 
Mexico and ten men in Germany). 
b) Fewer than 1% of members have fixed-term contracts. 
c) These figures do not include quantiQ, a subsidiary of Braskem, because the Braskem 
intended to sell it in 2013, and also does not include the international sales offices.
d) Braskem is reviewing its system for monitoring the number of Partners (contrac-
tors). For this reason, reliable data could not be obtained in 2013. There were no 
operational changes to the Company nor outsourcing of new services on a national 
scale. Therefore, it is believed that the number and profile of Partners did not changed 
significantly in 2013.

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    81

NEW HIRES AND DISMISSALS

G4-LA1
In 2013, Braskem hired 1,049 people in the countries where it opera-
tes. Given that 633 people left the company, 416 new employment 
positions were created, most of them in Mexico, in preparation for the 
start-up of the new plant in 2015. The total turnover rate (excluding 
quantiQ and business offices) was 10.8%, above the result of the 
previous two years, 8%. The increase is primarily due to the large 
number of new hires in Mexico. Hiring and dismissals data broken 
down by region and gender, following the GRI standard, is presented 
in the appendices.

REMUNERATION

Braskem has a competitive remuneration system for its members, 
with the goal of attracting and retaining qualified professionals, as 
well as to allow collective and personalized remuneration manage-
ment, regardless of gender, race or color.

The remuneration strategy is linked to factors and considerations 
that make it more equitable (pay proportionally to skills, job trai-
ning and contribution to results), competitive (in line with market 
standards), efficient (in terms of cost to the Company) and safe 
(committed to business continuity). As the goals are met for the 
short, medium and long terms, greater results are generated for the 
Company, which, in turn, distributes them as fixed remuneration in 
the short-term, variable in the medium-term and as incentives in 
the long-term, if applicable. This cycle allows the Company to grow 
and develop in the quest for its perpetuity.

As a large company with a remuneration level above the market ave-
rage, Braskem believes it is contributing to job creation and the growth 
and development of its local Communities. See in the chart below the 
comparison between the lowest wage offered by the Company and 
the minimum wage in the areas where it does business.

82    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

COMPARATIVE DATA:
RELATIONSHIP BETWEEN THE LOWEST STARTING WAGE AT BRASKEM AND THE LOCAL MINIMUM WAGE 

G4-EC5

3.31

3.9

2.9

2.2

1.7

1.4

1.2

2.4

1.7

1.9

2

1.7

1.6

2.3

2.3

1.8

1.7

1.6

2011

São Paulo

United States

2012

2013

Rio de Janeiro

Bahia

Alagoas

Rio Grande do Sul

Mexico

Notes: (1) does not include data from Germany, because there is no minimum wage 
in that country; (2) Brazil’s minimum wage = wage floor for the category as per union 
agreement (*amount relating to the 2012 agreement since the 2013 negotiation had 
not been concluded at the closing of this indicator); (3) minimum wage in the U.S. and 
Mexico = national minimum wage.

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    83

PERCENTAGE OF PURCHASES
FROM DOMESTIC SUPPLIERS BY COUNTRY
G4-EC9

Brazil

Domestic suppliers
78%

United 
States

Domestic suppliers
99%

Germany

Domestic suppliers
96%

Foreign 
suppliers
22%

Foreign 
suppliers
1%

Foreign 
suppliers
4%

SUPPLIERS

Braskem’s Suppliers are required to follow the commitments to 
professional and ethical behavior expressed in the Company’s Code 
of Conduct, which sets out the Company’s processes and approach. 
Suppliers also have access to the Ethics Line Channel, so that they 
may contribute with information to reinforce the transparency and 
confidence that should exist in such relationships. The Braskem 
portal has a dedicated page for this subject: http://www.braskem.com.br/
site.aspx/suppliers

Due to Braskem’s decentralized structure, supplier management 
follows the same pattern, meaning that each area is responsible for 
its own spend analysis, quality of products and services purchased, 
adherence to codes of ethics and conduct, legal regulations and 
requirements relating to Health, Environment and Safety (HES). With 
regard to this topic in particular, Braskem has a robust HES culture, 
which permeates relationships with Suppliers, which are further 
supported by the Sustainable Development area.

According to Braskem’s purchasing policy, only Suppliers who can 
demonstrate strong economic and financial health are contracted. 
Moreover, they must be in compliance with regulatory and tax obli-
gations and have proven technical and administrative qualifications.

G4-12
Braskem’s supply chain can be better understood through the 
following diagram. The company has slightly over 12,000 suppliers, 
broken down in the diagram according to the Company’s most 
significant purchase categories.

In the topics that follow, management highlights are shown for 
each of the main areas responsible for Suppliers.

84    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

SUPPLY CHAIN
G4-12

NAPHTHA AND ETHANE 
CONDENSATE, PROPANE
AND HLR

MACHINERY, EQUIPMENT 
AND INSTALLATIONS

SOLVENTS AND ADDITIVES

ENERGY

TECHNICAL AND 
RELATED SERVICES

WATER AND DISPOSAL OF 
WASTE AND EFFLUENTS

CLIENTS

ETHANOL

LOGISTICS, STORAGE AND DISPATCH

CORRELATION WITH 
MACRO OBJECTIVES

SUPPLIER NUMBERS

RESOURCES SPENT

Safety

Renewable resources

Water efficiency

Climate change

Energy efficiency

Local development 

Strengthening  
of sustainable 
development 
practices

22.8%
TECHNICAL AND
RELATED SERVICES

4.8%
REMAINDER*

0.6%
WATER AND DISPOSAL 
OF WASTE AND 
EFFLUENTS

4.6%
LOGISTICS, 
STORAGE AND 
DISPATCH

2.8%
TECHNICAL AND
RELATED SERVICES

4.6%
ENERGY

6.1%
MACHINERY, 
EQUIPMENT AND 
INSTALLATIONS

1.8%
SOLVENTS AND 
ADDITIVES

72.4%
MACHINERY, 
EQUIPMENT AND 
INSTALLATIONS

1.2%
ETHANOL

78.2%
NAPHTHA AND ETHANE 
CONDENSATE, PROPANE 
AND HLR

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    85

STRATEGIC RAW MATERIALS

LOGISTICS

FOSSIL-BASED FEEDSTOCKS
The acquisition of raw materials (naphtha, condensate, ethane, 
propane and HLR) is the item of greatest impact in the cost of goods 
sold by Braskem. The main naphtha supplier is Petrobras, a Braskem 
Shareholder. Therefore, engagement actions on sustainability are 
not considered necessary, since there is an alignment of values 
among the companies. In relationships with other Suppliers, for 
which Braskem is not a significant customer, there is little room to 
influence practices. To minimize supply issues, the Company main-
tains contracts for all its strategic raw materials.

The Logistics teams count on the support of HES professionals 
to manage the social and environmental issues critical to these 
operations, including protection of human rights. The Supplier must 
demonstrate commitment and ability to manage HES, Quality and 
Productivity requirements, which are monitored and assessed 
through Braskem’s Supplier performance analysis system and by 
the Brazilian Chemical Association’s (Abiquim) Evaluation System 
for Safety, Health, Environment and Quality. The Company holds 
monthly meetings to obtain feedback and annual campaigns to 
raise awareness.

ETHANOL
The ethanol Suppliers sign a document whereby they undertake to 
follow the Code of Conduct for Braskem’s Ethanol Suppliers, which 
draws on good practices for social and environmental management 
in the segment. This document stipulates, for example, that no 
forced or child labor will be used and, as of 2014, fire will not be 
used in areas where harvesting can be mechanized.

Ninety-eight percent of the ethanol volume purchased by the Com-
pany in 2013 was acquired from mills that had signed the Code of 
Conduct (in 2012 the percentage was 95%), exceeding the goal of 
90% for the period. Performance in relation to the Code is monitored 
through third party audits carried.

Following the approach established to manage the Code, the 2012 
audit results were shared with the Suppliers, who will work on 
the improvement opportunities for the next cycle. As the audits 
are valid for two years, the next round will be held in 2014, when 
the improvements will be assessed. For information about the 
2012audit results , see the Annual Report for the period at:
http://rao2012.braskem.com/relatorio.asp?subrelatorio=47&idioma=in.

Each team has its own assessment methods based on its specific 
needs. In propene logistics, the Accidents / Incidents Prevention 
Index (PI) is used, as is the Service Level Agreement - SLA, a tool 
that is also employed by the chlorine-soda team. In Basic Petro-
chemicals, adherence to programs like Smart Eye on the Road and 
Carrier of Lives is assessed.

Monthly review meetings and planning of corrective actions are 
scheduled with Resin Logistics Providers whose results are found 
to be below the target Supplier Performance Index. Those that fail 
to meet the target for three consecutive months are removed from 
the Company’s list of carriers. Other programs that are assessed 
in connection with this area are Smart Eye on the Road, Carrier of 
Lives and On the Right Track, which cover driver awareness and 
accident prevention. Annual audits are held by Braskem teams at 
the carriers’ head offices, in addition to Abiquim’s biennial audit of 
all carriers that have their certificate.

For the transport of dangerous goods, Braskem has a contract with 
the leading company in chemical and environmental emergencies 
in Brazilian road transportation – SUATRANS, which performs audits 
at the service headquarters and simulations on major cargo trucking 
routes. This way, full support is guaranteed in emergency situations 
of dangerous goods transport, in accordance with the Brazilian 
Regulatory Standards, thereby strengthening Braskem’s operations 
in the social and environmental fields.

86    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

For information about the Supplier Performance Index, please see 
the 2012 Annual Report at:
http://rao2012.braskem.com/relatorio.asp?subrelatorio=48&idioma=in

For information about the program On the Right Track, please visit:
http://www.braskem.com.br/site.aspx/braskem-voluntary-commitments

http://www.namaocerta.org.br/ing_index.php 

For information about the program Eye on the Road, please visit:
http://canais.abiquim.org.br/olhovivo/o-programa.asp

For information about the program Carrier of Lives, please visit:
www.vidaurgente.org.br/site/int_projetos-int.php?codigo=107

PROCUREMENT

The Procurement area is responsible for contracting a significant 
number of Suppliers to provide industrial and administrative servi-
ces, as well as materials and supplies used across the Company’s 
business units. With Braskem’s growth and globalization, the Procu-
rement area has worked on the global analysis of supplier markets 
so as to meet the Company’s needs, focusing on synergies among 
its business units.

2013 was impacted by rising costs, both of services and strategic 
imported feedstocks, because of labor cost rises and the depre-
ciation of the Brazilian Real against the US Dollar. The impact was 
minimized by the policy of ongoing partnership and support for 
development of new Suppliers and technology, as well as the rene-
wal of supply agreements.

The Procurement area’s action plan included efforts to identify 
improvement opportunities arising from the Company’s growth and 
its presence on the European and American continents.

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    87

COMMUNITIES

Braskem’s goal in relation to the Communities surrounding its ope-
rations is to improve human development overall, which includes 
productive social inclusion as well as environmental and cultural 
aspects. It relies, for this purpose, on a Corporate Social Responsibility 
team and regional Team Members from the Institutional Relations 
area, who act as the link between local Communities and the 
Company. The social projects developed are set out below. To learn 
more about how Braskem manages the impacts of its operations on 
the Communities surrounding the industrial sites, please visit Health, 
Environment, and safety management/ Impacts on Communities.

SOCIAL PROJECTS

G4-EC7  |  G4-SO1
From 2011 to 2013, the management of Corporate Community 
Investments developed by Braskem has evolved to enable the 
concentration of efforts on initiatives aimed toward greater social 
impact. Thus, the portfolio of social projects went from 30 less-
comprehensive initiatives, conducted in 2011, to 12 projects better 
aligned to the proposed objectives and able to generate more 
benefits to society.

Corporate Community Investment Projects: carried out through 
voluntary private investment in social projects focused on addres-
sing public interest matters, through initiatives that planned and 
monitored systematically. The strategy of the projects is focused on 
high impact results and social transformation that can be perpe-
tuated through Community involvement. The three main projects 
promoted in Brazil in 2013 were Edukatu, Forest Factory and 
ser+realizador.

• Edukatu: carried as a partnership between Braskem and Akatu 
Institute (an NGO that is active in promoting consumer aware-
ness). Edukatu is a platform for networking and learning debates 
on responsible consumption between students and teachers of 
Brazilian elementary schools, with space dedicated to the use 
and disposal of plastic. To get to know Edukatu’s online platform, 
please visit http://edukatu.org.br/ (available in Portuguese only). 
Results obtained in 2013: 1,516 people from 583 schools in 27 
States of Brazil and 191 universities, NGOs and municipal depart-
ments participated in the platform, running 94 projects and other 
activities. In addition, more than 3,000 people gained greater 
awareness through participation in campaigns and events.

88    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

• Forest Factory: a project that focuses on the environmental 

education and capacity-building, jointly developed with the Forest 
Factory Institute (an NGO dedicated to the production and planting 
of seedlings of Atlantic Forest species, with emphasis on refores-
tation of springs and riparian woods). The project resulted in the 
production of around 100 thousand seedlings in 2013, 70% less 
than in 2012; this reduction was due to surplus stocks available 
for planting from the previous year. Production and planting sites: 
São João Forest, greenhouse and head office of the Forest Factory 
at Sauípe Park (BA); Amizade Park in Paulínia (SP); Taquara Park in 
Duque de Caxias (RJ) Escola Park in Santo André (SP), a tree nursery 
inaugurated in 2013. More than 10,000 people took part in the 
environmental education actions in 2013 (up from 1,250 in 2012) 
and 517 people were trained (vs. 143 in 2012). The Forest Factory 
project achieved recognition from UNESCO for the conservation of 
biodiversity and sustainable development.

Forest Factory: over 10,000 people took part in the environmental education actions

G4-EN28
• Ser+realizador: Launched in December 2013, during the 4th 

edition of Expocatadores (Brazilian congress for waste collectors), 
the brand unifies Braskem’s social projects aimed at promoting 
social and economic inclusion and entrepreneurship of those 
working with recyclable materials, contributing to the efficiency 
of solid waste management and environmental sustainability in 
its areas of operation. Ser+realizador is carried out in the Brazilian 
states where Braskem has an industrial presence: Alagoas, Bahia, 
São Paulo, Rio Grande do Sul and Rio de Janeiro (launched in 
2013 in partnership with the SuperVia concessionaire, control-
led by Odebrecht TransPort). The Company’s first initiative to 
support recycling projects dates back to 2009, in Rio Grande do 
Sul. Projects then began to be consolidated and expanded to 
other states, enabling the professional development of waste 
collectors and enhancement of cooperatives’ materials sorting 

and processing approaches. Through a nationwide partnership 
with Sebrae, consulting and training is offered to cooperatives, 
as well as investments in infrastructure and equipment. Results 
achieved in 2013: 511 waste collectors were trained, and the 202 
that have been supported by Braskem for more than one year 
have increased their income. Cooperatives estimated to have 
sent about 477,000 kg of waste to recycling, of which 10% was 
classified as plastic waste. Two cooperatives - The Coolabore and 
Recicla Rio Networks - were licensed in Cataforte 3, a program of 
the Brazilian National Development Bank (BNDES), through which 
they will each receive investments of approximately R$ 5 million. 
In addition, more than 23 thousand people gained greater awa-
reness through technical visits to cooperatives and recyclers, as 
well as through educational activities in schools, residential areas 
and events.

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    89

Social projects carried out using tax-incentives: these sponsorship 
projects are supported by Braskem in order to generate positive 
impacts on education, sports and culture. About 15 projects were 
supported in 2013 using this approach. Among them were the 
Frontiers of Thought, a space for conferences and debates led by 
thinkers, scientists and guest artists; Architects of the Future, the 
main forum in Brazil dealing with the design and management of 
cities, whose main theme is the architecture and transformation of 
urban life; and the Art of Recycling, consisting of exhibition panels, 
videos, works of artists and testimonials whereby visitors can learn 
about the daily lives of people in the recycling universe (several 
locations in São Paulo).

Forest Factory: 1,000 seedlings planted in 2013

Odebrecht Foundation: supported the Integrated Development and 
Growth with Sustainability Program in the Mosaic of Environmental 
Protection Areas of the Southern Bahia Lowlands (PDCIS), fostered 
by the Odebrecht Foundation. The PDCIS’ challenge is to turn a rural 
area with extensive environmental assets into a prosperous and 
dynamic region, by helping talented youth stay in the area through 
productive social inclusion. Actions involving 805 Communities were 
carried out, directly benefiting 23,000 people and indirectly another 
85,000. Theinitiatives include support for: (1) Cooperative of Cas-
sava Starch Producers of the State of Bahia, where 109 cooperative 
members achieved an average monthly income of R$ 1,000, (2) 
the Rural Family House of President Tancredo Neves, which benefits 
95 young rural entrepreneurs and, through the Land Access Fund 
provides financial assistance to young people, and (3) the Land 
Conservation Organization, which reached the end of 2013 with 854 
families being trained, 49 acres of forests recovered and 57 springs 
preserved/restored. To learn more about the Foundation’s projects, 
please visit: http://www.fundacaoodebrecht.org.br/PDCIS/en/Apresentacao/

90    |    BRASKEM    |    ANNUAL REPORT 2013    |    SOCIAL DEVELOPMENT

Ser+realizador: social and economic insertion of recyclable material collectors

Focus on Mexico: Community Production Projects
Braskem-Idesa is carrying out five production projects in the 
Communities surrounding its site, involving around 100 people. The 
projects are: cleaning products, fish farms, poultry farms, uniforms, 
and recycled materials. The initial results are expected in 2014.

To learn about all of Braskem´s social projects, please visit
www.braskem.com.br/site.aspx/Society

INVESTMENT

Braskem’s Social investment in Brazil in 2013 totaled 

R$ 17.5 million, consisting of:

•  Corporate Community Investment Projects: R$ 6.3 million

•  donation to the Odebrecht Foundation: R$ 7 million

•  sponsorships complemented by tax incentives (public 

interest projects): R$ 3.8 million tax incentive plus 

R$ 400,000 of match funding

Complementing this total, 414 Team Members donated 

more than R$ 712,000 through the program Tribute to the 

Future, directing a deductible portion of their Income Tax 

to social projects.

SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    91

Based on the tripling of the country’s existing recycling structure and 
in connection with the implementation of curbside collection, which 
falls exclusively under the authority of municipal governments, the 
proposal was submitted to the Government in December of 2012. In 
June of 2013, the Environment Ministry issued its opinion and recom-
mendations. The Coalition filed a new position in August, and three 
months later the Ministry issued a contrary opinion, which reopened 
negotiations among the parties. On March 10, 2014, the Coalition 
submitted a further revised proposal.

Post-consumer plastics is a strategic issue for Braskem and its 
stakeholders. The social project named “ser+realizador”, developed 
to support recycling cooperatives, is a way to contribute (see Social 
Development / Communities).

The NSWP theme is also part of the Company’s agenda in con-
junction with its Clients. An example of a positive result is the 
partnership among Braskem, the Brazilian Packaging Society, 
Colônia Beer and WiseWaste (a product development company that 
uses waste as raw material), which, in 2013, structured the project 
for recycling the plastic seals from the new Colônia Beer packaging, 
manufactured with Braskem’s resins. The pilot recycling project 
involves information to consumers, providing collection points and 
training of waste collectors cooperatives. The goal is the return of 
recycled plastic to the industry itself, which will produce new plastic 
materials therefrom, closing the product cycle.

Braskem’s fronts of institutional 
operations: international forums and sec-
tor-specific associations for debating topics 

such as climate change, responsibility of the 

business sector when proposing paths for 

the promotion of sustainable development 

and the defense of the competitiveness of 

the chemical and plastic production chain.

GOVERNMENT

For Braskem, the concept of sustainable development includes, in 
addition to activities in the economic, social and environmental 
spheres, the active contribution with governments and civil society 
representatives to the formulation of public policy and other initiati-
ves aimed at a broad approach to sustainability.

With this view, the Company has participated in international 
forums, engaging in the debate on climate change and the 
responsibility of the corporate sector to propose ways to promote 
sustainable development (please see Collaborative initiatives and 
voluntary commitments).

Another public affairs matter to which Braskem has contributed, 
through industry associations, is market defense for the chemical 
and plastic value chains. In this context, the Company maintained 
its leadership position on several initiatives focused on strengthe-
ning domestic production against imports that have increasingly 
expanded their market share in Brazil. These include commercial 
defense and tax reduction measures, among others, aimed at both 
Braskem products and those of the plastics value chain.

The approval of the Special Chemical Industry System (known as 
Reiq) by the Federal Government in 2013 is an example of a suc-
cessful request posed by the petrochemical sector. Implementation 
required nearly two years of meetings, discussions and arguments 
with the technical teams of the legislative and executive branches. 
The Reiq provides for the exemption of PIS-COFINS tax for the 
purchase of raw materials for the first and second generation of 
petrochemicals, benefiting about 50 companies, including Braskem.

Another major topic under discussion in the environmental sphere 
is the Brazilian National Solid Waste Policy (NSWP), now in force, 
with implementation points still under debate. The topic that most 
directly affects the plastic production chain is reverse logistics, a 
mechanism whereby businesses and municipalities must contribute 
to the collection and recycling of packaging materials and ensure 
proper disposal of waste.

With this focus in mind, Braskem has become a member of the 
Enterprise Coalition, a group of 21 associations linked to three busi-
ness sectors, which account for about 75% of the packaging market 
in Brazil. The Coalition developed a proposal for achieving the goals 
set by the Federal Government to reduce the volume of dry recycla-
ble waste disposed of in landfills.

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SOCIAL DEVELOPMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    93

HEALTH, ENVIRONMENT
AND SAFETY MANAGEMENT

Management efficiency allows for advances in HES.

HEALTH, ENVIRONMENT 
AND SAFETY HIGHLIGHTS 

The areas of Health (Occupational Hygiene and Health), Environment and Safety (Occupatio-
nal and Process) (HES) are managed in Braskem through an integrated approach. Therefore, 
health and safety programs have been brought together in this report in the same chapter 
as environmental activities and results.

Among the 2013 highlights is the fact that the Company maintained its best ever injury rate: 
1.04 accidents (with and without lost time) per million person-hours worked. Twenty-one 
industrial plants with a total of 17.7 million person-hours worked without registering any 
lost-time accidents in 2013, an improvement over 2012, a year in which this result was 
obtained at 16 plants.

Considering the eco-efficiency indicators, the best-ever result was achieved in waste genera-
tion. The rest experienced an increase of up to 3% from 2012 to 2013, however, comparing 
the 2013 results with 2002, all except water consumption obtained significant reductions.

To promote continuous improvement in HES results, Braskem invested R$ 178 million on 386 
projects, as shown in the table below:

INVESTMENT

Environment
R$ 26.8 millions
61 projects

Health
R$ 19.2 millions
31 projects

Safety
R$ 132.1 millions
294 projects

96    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

The Company uses the ISI – Investment Sustainability Index – to 
support investment decisions. Factors such as water consumption, 
effluent generation, recycling, energy consumption, waste genera-
tion and CO2 emissions are considered, to allow the prioritization of 
projects with measurable environmental gains.

Health, Environment and Safety activities are integrated in the 
SEMPRE system – Excellence in HES –, a management program 
created in 2005 to prevent and minimize risks, as well as personal, 
environmental and materials losses. SEMPRE is composed of 16 Stra-
tegic Elements, a set of guidelines and requirements to be followed 
by Team Members and Third parties in all units of the Company. 

In order to guarantee compliance with the norms, teams are trained 
and internal audits are periodically performed, with action plans 
being set out to address gaps. The implementation of these action 
plans is monitored by Health, Environment and Safety Committees. 

Five stages of implementation of the norms, guidelines and requi-
rements of SEMPRE are defined for the industrial sites, focusing on 
workplace and process safety, environment and occupational health. 
Each site has set out a plan for how it will progress in the stages 
of implementation by 2018, taking into account the profile of its 
operations and related risks. 

In 2013, SEMPRE audits were carried out in every unit of Braskem, in 
conjunction with the Integrated Management System (IMS), including 
barrier inspections, which enabled progress in Process Safety mana-
gement. All plants reached the planned stage of progress.

GOLDEN RULES

With a view to reinforce internal discipline and the 

concept of safety as an essential value in day-to-day 

decision-making, behaviors and attitudes, Braskem has 
a set of nine Golden Rules. These rules were created to 

save lives, strengthen the culture of prevention and seek 

continuous improvement.

The Company’s Industrial Committee monitors the applica-

tion of the rules and shares lessons learned. The rules are 

implemented in all sites in Brazil.

For more information about the Golden Rules, visit
http://rao2012.braskem.com/relatorio.asp?relatorio=77&idioma=in 

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    97

WORKPLACE 
HEALTH AND SAFETY

G4-LA5
Committees composed of managers and representatives of their 
teams monitor the issues referring to the occupational health and 
safety of the Team Members. In the industrial units and offices in 
Brazil, there are also internal Accident Prevention Comissions (Cipa), 
in line with Federal law. A third type of committee is organized by 
the corporate HES area and has the participation of representatives 
from the units in the country, to address issues such as chemical 
safety, impacts and risks. 

In the units in the United States, although there are no associated 
legal requirements, committees are formed by Team Members with 
a view to enhance HES conditions, based on Braskem’s SEMPRE and 
Braskem+ guidelines. Local plants are registered and certified in the 
VPP (Voluntary Protection Program), supported by OSHA (Occu-
pational Safety and Health Administration), the North American 
certifying agency which focuses on occupational safety and health. 
With regard to VPP, Braskem sets up a committee of Team Members 
that acts in programs to improve HES conditions. 

In the German plants there is no specific committee to deal with 
HES matters, which are handled in a decentralized manner. Results 
are ensured through local unit management.

WORK-RELATED ACCIDENTS

G-4 LA6
In 2013, no fatal work-related accidents occurred. Considering Team 
Members and Partners per million person-hours worked (PHW), 
the injury rate was 1.04 accidents (with and without lost time) per 
million person-hours worked (the goal was 0.80). The lost time 
injury rate was 0.39 (0.35 in 2012), and the severity rate was 32.24 
(30.79 in 2012). Eleven of the people involved in the 16 lost time 
accidents which occurred in 2013 had returned to their work activi-
ties by December 31.

98    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

SEVERITY RATE
DAYS LOST AND DEDUCTED FROM LTIS 1,000,000 HOURS WORKED

260.18*

268.48*

184.19*

77.69*

109.68*

31.01*

30.79*

52.7*

41.17*

50.94*

67.08*

32.24*

2002

2003 2004 2005 2006

2007 2008

2009

2010

2011

2012

2013

Note: the severity rate was recalculated in 2010, in compliance with national and 
international technical norms (ABNT / NBR – 14280 and OSHA, respectively).
*Values adjusted to follow the revised severity rate calculation approach.

Workplace safety, a priority for Braskem

INJURY FREQUENCY RATE

10.07

3.06

7.01

8.49

2.45

6.04

7.52

2.18

5.34

6.53

1.7

4.83

4.93
1.07

3.86

4.85

1.7

3.15

6.13
0.66

5.47

4.63
1.01

3.62

2.02
0.62
1.4

1.16
0.55
0.61

1.04
0.35
0.69

1.04
0.39
0.65

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

No lost time (per million PHW)

With lost time (per million PHW)

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    99

OCCUPATIONAL HYGIENE AND HEALTH 

There were no cases of occupational deaths or illnesses in 2013, nor 
was there absenteeism associated with such illnesses. A relevant 
effort was the creation of the Strategic Plan of Action for the Conti-
nuous Improvement of Benzene Management, the actions of which 
are approximately 75% concluded, such as the setting up of best 
practices for associated risk management. 

Also in 2013, the Strategic Occupational Hygiene and Health Plan was 
created and validated for 2014 and 2015, which calls for actions in 
line with corporate HES goals, such as the implementation of the Six 
Sigma project for reduction of occupational illnesses and the continual 
improvement of the Workplace Quality of Life Program.

PROCESS SAFETY

G4-SO2
2013 was marked by the integration of barrier audit processes and 
systemic requirements such as the SEMPRE implementation criteria 
for Process Safety. With the increased rigor, diversity and scope of 
the indicators assessed, these initiatives allowed the identification 
of the best process safety management and results improvement 
opportunities over the short, medium and long term.

The following process safety risk management results were obtai-
ned in Braskem’s industrial operations in 2013:

• barrier audits were carried out in all of the Company’s plants, 

meeting the goals set out for the progress of the stages of imple-
mentation of SEMPRE;

• investment of R$ 30 million on projects to minimize 44 high 

potential risk scenarios across Braskem’s plants;

100    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

• development and availability of 120 SRM licenses, a process risk 
analysis software with direct interface with SAP and Meridium 
(barrier integrity and reliability monitoring system). The new tool 
will allow productivity gains of around 30% in the performance of 
risk analyses;

• creation of the integrated quantitative risk analyses group in 
Brazil, obtaining direct gains of over R$ 3 million and indirect 
gains of R$ 20 million in reduction of corporate risks;

• definition of the new risk management strategy at Braskem, with 
an optimization of 30% in quantitative risk analyses. In line with 
international standards, the process is expected to secure R$ 1 
million per year, through increased efficiency in mapping and 
management of risk scenarios, with direct corporate gains, such 
as prioritizing recommendations and identifying non-essential 
investments, as well as gains in the lifecycle of the plants;

Workplace exercises at the Triunfo Technology and Innovation Center (RS)

• definition of the process safety targets for 2014 and subsequent 
years, focusing on the Tier 1 event frequency rate, which corres-
ponds to the most serious level of process accidents, according to 
technical criteria such as amount leaked, damage generated and 
link to process. Monitoring of the number of events of this type 
and their severity rate;

• detailed analysis of the main process safety events, allowing spe-
cific investment and management actions required in subsequent 
years to be identified.

Strategy and governance of process safety in logistics will be conso-
lidated in 2014, according to the systemic model of Braskem’s HES. 
The strategy will consider actions developed in previous years for 
the various logistics modes.

RISK RATING

Activities were continued to meet Braskem’s commitment 
of promoting continuous improvement in the risk rating (an 

index for process safety defined by insurance companies), 

so as to reach, by 2015, a Company average of at least 90 

points, with all plants above standard as stipulated by the 

Company’s leadership.

External audits performed in 2013 on the industrial plants, 

by insurers and reinsurers involved in the insurance 

program, indicate an improvement in the Company’s risk 

rating, with emphasis on Braskem plants in the United 

States and Europe. 

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    101

Maceió Green Belt (AL): protection of the Communities

IMPACTS ON COMMUNITIES

G4-SO2
The main potential impacts on Communities surrounding industrial 
units are linked to the consumption of natural resources, generation 
of effluent and waste, atmospheric emissions and the transport 
and use of our final product. On the local level, the Company has a 
monitoring program based on legal requirements, with a pro-active 
approach. All potentially impacted natural resources, such as air, 
water (surface and underground) and soil, are monitored. Devia-
tions in any of the readings result in immediate actions.

One common situation at all the plants is the operation of flares, 
an important safety device, used as a last line of defense for the 
emergency release of gases at the industrial units. Their function is 
to thermally destroy, in a safe and controlled way, any gases gene-
rated in the production process, in emergency situations, to avoid 
their being released directly into the atmosphere or reaching nearby 
persons or equipment. As a result of the burning, however, certain 
products, such as carbon monoxide, hydrogen or particulate matter, 

may be formed, depending on the control of the process and 
the load placed on the equipment. An so, the flame may appear 
visually high and with the potential of releasing black smoke.

Impacts in the various stages of the product life cycle are managed 
by means of actions such as the use of process technologies that 
reduce emissions to air, the monitoring of resource consumption 
rates and waste generation, and the proper treatment and disposal 
of effluent and waste. Specific risk analysis tools are used, with the 
necessary risk mitigation measures being taken.

In certain regions, Braskem’s units are surrounded by a green belt, 
a further level of protection, which keeps people at a distance, thus 
reducing their exposure to risks. The green belt also protects species 
of the local fauna and flora and absorbs particulate matter from the 
plant, improving air quality.

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OPEN DOORS

G4-SO1

All of Braskem’s units have mechanisms for engaging the 

local Community, such as Community Consulting Councils, 
toll-free telephone numbers, Community Alert and Local 

Emergency Preparation Program (Apell), among others. 

The communication process with Communities is ongoing, 

which allows them to set forth their needs. The issues most 

often addressed are: safety (including evasion procedures 

in case of an emergency), environmental impacts and 

planned improvement actions. Social and environmental 

impact studies are performed at the beginning of the 

operation, as part of the licensing process.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    103

CHEMICAL SAFETY

PRODUCT LIABILITY

G4-PR1
Impacts on health and safety caused by Braskem’s products (due to 
their flammability, toxicity and corrosiveness) are evaluated in every 
phase of their lifecycle.

HEALTH AND SAFETY IN HANDLING

G4-PR2
In 2013, 23 non-conformities were documented regarding product 
safety, 19 of which were considered minor, being cases of incom-
plete or non-submission of documentation for polymer resins, 
which are non-hazardous products. All other non-conformities 
were cases of safety in the handling of products. An action plan 
was defined to deal with the above-mentioned issues in 2014. 
There were no fines or penalties related to non-compliance.

G4-PR1  |  G4-PR2  |  G4-PR3  |  G4-PR4
Braskem continues partnering with Abiquim in the implementation 
of the GPS (Global Product Strategy), supporting companies in the 
safe management of their chemical products. The GPS is an initia-
tive of the ICCA (International Council of Chemical Associations) to 
promote the recognition and communication of risks to people and 
the environment, resulting from the use of chemical products. 

In compliance with the REACH (Register Evaluation Authorization 
and Restriction of Chemicals) system, required for products sold in 
Europe, in 2013, the toluene evaluation report was issued within 
the scope of the CORAP (Community Rolling Action Plan). The 
CORAP is a committee that designates the Member State that will 
evaluate substances under evaluation status by the ECHA (Euro-
pean Chemical Agency). In the case of toluene, the Member State 
was Finland. The conclusion and the opinion issued by the Finnish 
chemical agency (Tukes) were positive, and toluene maintains 
its present status as a registered substance, with no need for 
alteration of its means of commercialization. In 2014, the work of 
evaluation of MTBE and 1.3 butadiene will begin and in 2015, of 
ortho-, meta- and para-xylenes.

Substances with restrictions or recommendations for substitution 
on a global level were identified and mapped for validation by the 
substitution plans.

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LABELING AND PRODUCT 
INFORMATION FOR CLIENTS

G4-PR3
In Brazil, the Chemical Product Safety Data Sheets and the labeling 
of Braskem products are prepared on the basis of Brazilian standard 
NBR 14725. All of the safety sheets for products manufactured and 
marketed by Braskem are updated and made publicly available on 
the Internet, at the following address:
www.braskem.com.br/site.aspx/Products-Usa-Eng

The safety sheets cover instructions for transporting, handling 
and disposing of the product. Inspection programs, internal and 
external audits, SEMPRE audits and action plans resulting from the 
findings of these audits are designed to guarantee the imple-
mentation of the guidance set out in these sheets. In Brazil, there 
are also internal guidelines and procedures which establish the 
practices to be applied.

No information on outsourcing or component origin are included, 
as there are no associated legal requirements and substances 
with potential significant socio-environmental impact are not used 
(for example, conflict minerals , i.e. those that come from regions 
where human rights in mining, transport or commercialization are 
disrespected).

In the USA, the MSDS (Material Safety Data Sheet) is used and in 
Germany, the SDS (Safety Data Sheet). Both are items required by 
the regulatory agency in the USA (OSHA) and by the relevant gui-
deline of the European Union (REACH), based on the GHS - Globally 
Harmonized System of Classification and Labeling of Chemicals, 
created by the UN.

G4-PR4
With regard to product labeling and information, there were no cases 
of non-compliance with regulations which resulted in warnings or 
fines, nor were there cases of non-conformity to voluntary codes.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    105

ENVIRONMENT

Braskem continued its investments and its implementation of initia-
tives to reduce the generation of liquid effluent and waste, as well 
as of the consumption of energy and water, and the intensity of its 
GHG emissions. In terms of environmental performance, with the 
exception of waste generation, all other eco-indicators remained 
stable or showed inferior performance as compared to that of the 
previous year, as follows:

• Generation of liquid effluents: 1.22m³/t (1.17 in 2012)
• generation of solid, liquid and viscous waste: 2.20 kg/t (2.28 in 2012)
• Energy consumption: 10.67 GJ/t (10.55 in 2012)
• Greenhouse gas emission: 0.63 tCO2e/t (equal to 2012)
• Water consumption: 4.30 m³/t (4.23 in 2012) 

As for the reuse of water, the Company showed significant advan-
ces. Some regions with water stress are being less impacted thanks 
to these initiatives. Water stress is a phenomenon that occurs when 
human water consumption is greater than 40% of the renewable 
fresh water sources of any determined watershed.

The environmental performance of Braskem in 2013 was impacted 
by general maintenance shut-downs of industrial plants and by the 
interruption of electricity supply (blackouts) in Brazil.

WATER: USE AND DISPOSAL

G4-EN8  |  G4-EN10
Braskem manages water consumption by monitoring its intensity of 
use, that is, the ratio between water consumption and production. 
Improvement activities carried out throughout the year were not 
enough to reduce this indicator, which reached 4.3 m3/t of manu-
factured product in 2013, an increase of 1.7% over the previous 
year. The result was 0.2% above target.

WATER CONSUMPTION – m³/t (1)

4,25

4,26 4,29

4,14

3,97

3,83

4,50

4,48

4,15

3,83

4,23 4,30

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

(1) The water consumption intensity index was not audited, while the Total Water 
Withdrawal by Source data, presented in the table below, was. This is because the two 
values have different collection bases and mechanisms. The index takes into account 
only water used in production processes, divided by total production, excluding fini-
shed product transferred internally within Braskem.

In absolute terms, Braskem consumed 70.8 million m³ of water, 
67.8 million m3 of which were consumed by Brazilian plants and 3 
million m3 by the international units consumed. In addition to the 
maintenance shut-downs, the consumption of water was impacted 
in the South and Southwest regions of Brazil as warmer climate than 
expected led to an elevated rate of evaporation in the cooling towers.

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Water and effluent treatment plant at the PP unit in Santo André (SP)

The water used by Braskem comes from different sources. In 2013, 
water withdrawal by source presented the following profile:

TOTAL WATER WITHDRAWAL BY SOURCE (1) 

G4-EN8

Water withdrawal (2)

Brazil

United States

Germany

Total

Total volume of ground water withdrawn (m3/year) 

7,170,735

10,848

Total volume of rain water directly collected and stored (m3/year)

Total volume of effluents collected from other organizations (m3/year)

80,469

359,960

—

—

—

—

—

7,181,583

80,469

359,960

Total volume withdrawn from municipal water supplies or others (m3/year)

26,941,210

2,284,496

55,604

29,281,310

Total volume of surface water withdrawn, including wetlands, 
rivers, lakes and oceans (m3/year)

43,238,034

274,742

275,460

43,788,236

Steam purchased from sources outside the company (t) (3)

1,386,310

149,295

22,842

1,558,447

Total volume of water withdrawn (all sources) (m3/year)

79,176,718

2,719,381

353,906

82,250,005

Water transferred to other companies (m3/year)

11,392,267

3,561

—

11,395,828

Total water consumption

67,784,451

2,715,820

353,906

70,854,177

(1) The total withdrawn is the sum of all water brought to the Company’s property 
and originating at various sources (surface, ground, rain and municipal water supply 
system), for any use.

(2) Not all water withdrawn by the Company is consumed internally, as Braskem sells 
part of the water it withdraws.

(3) Data reported in tons of steam. 

In 2012, information was collected on water sources significantly 
affected by Braskem’s withdrawal in Brazil (see 
http://rao2012.braskem.com/relatorio.asp?subrelatorio=41&idioma=in).
In potentially critical regions, water reuse projects are being develo-
ped (see following section). Braskem’s operations in Germany and 
the USA do not significantly affect watersheds.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    107

Braskem consumes 65% of the capacity of Aquapolo, which reduces the demand for 
drinking water when supplying the Capuava petrochemical center in Mauá (SP)

WATER REUSE 

The Aquapolo Ambiental and Agua Viva projects, developed in 2012 
with Braskem’s support, for the reuse of effluents, presented the 
following results in 2013:

• Aquapolo Ambiental: a partnership between SABESP (the Sao 

Paulo municipal water company) and Odebrecht Environmental. 
The implementation of this industrial water reuse project was 
made possible by Braskem, which is consuming 65% of Aquapo-
lo’s capacity, reducing its demand for potable water in the supply 
of the Capuava petrochemical complex in Mauá (SP). Almost 
all the water used at the UNIB 3 plant, in the ABC region of Sao 
Paulo, comes from waste water. This means that, in 2013, the 
Company avoided withdrawing almost 10 billion liters of water 
from natural resources.

• Água Viva: developed in partnership with Cetrel, which deals 
in the area of effluents and residues in the Camaçari (Bahia) 
complex, Água Viva’s goal is to allow the reuse of rain water and 
treated waste water. The Água Viva project has been maturing, 
improving the quality of the water supplied.

The Aquapolo and Agua Viva projects, among others, allowed the reuse 
of 13 billion liters of water in 2013, which is equivalent to the water 
consumption of 178 thousand people.

108    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

PERCENTAGE AND TOTAL VOLUME OF WATER RECYCLED AND REUSED 

G4-EN10
Braskem measures the percentage of water recycled and reused in its 
operations by means of two indicators. The first focuses on the effort 
applied in the development of projects which aim to recover effluent 
sent to treatment, so that it can be used in the industrial process, or 
projects to improve the internal process, recovering any discarded 
water. Effluents from outside the plant which are treated and utilized 
in Braskem’s processes are also taken into account, as in the case of 
Aquapolo (by reusing, the Company does not need to collect water 
from natural resources). This indicator has been monitored monthly 
by the industrial plants, since 2012, and does not take into consi-
deration forms of reuse inherent to the production process, such as 
recycling of condensates already existing since the beginning of the 
operation of the plant and recycling in cooling towers.

WATER REUSE 
NOT COUNTING INHERENT PROCESS REUSE

18.5%

12,927,516

2013

6.4%

4,206,222

2012

Volume of water recycled / reused by Braskem (m3 / year)

Percentage of water recycled / reused compared to the total 
volume of water consumed by Braskem

WATER REUSE
PERCENTAGE OF WATER USED THAT ORIGINATED FROM REUSE OR RECYCLING

15.65

16.29

16.64

16.89

17.94

17.30

17.26

3.82

3.69

4.34

4.67

5.47

6.01

6.75

5.03

5.28

6.02

21.16

21.09

22.17

19.6

21.2

18.5

14.83

9.72

6.39

JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

OCT

NOV

DEC

AVERAGE

2013

2012

The second indicator considers all recycling that occurs at the plants, 
whether or not it is inherent to the production process, with the 
exception of recycling in cooling towers. This indicator has been 
measured on an annual basis, as a result of applying GRI guidelines.

WATER REUSE
COUNTING INHERENT PROCESS REUSE

29.45%

20,528,984

23.80%

18.49%

14,502,604

15,970,232

2011

2012

2013

Volume of water recycled / reused by Braskem m3 / year

Percentage of water recycled / reused compared to the total 
volume of water consumed by Braskem

WATER CONSERVATION

In addition to seeking solutions to increase water efficiency 

in its operations, partnering of Braskem with its Clients 

results in products that make life better. Here are a few 

examples of solutions that help save water:

•  Mulching: the use of this plastic covering in agriculture 
aids in retaining humidity in the soil, providing water 

and energy savings in irrigation;

•  Water tanks: in places where water is scarce, water 

tanks made of HDPE help to store this natural resource 

in an economical and safe manner, keeping it fit for 

consumption for a longer time;

•  Geomembranes: these make the soil impermeable 
and impede the contamination of the water table. 

They are widely used in building dams or diverting 

rivers, for the purpose of storing or taking water to 

regions where it is scarce.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    109

Wastewater treatment plant at the PVC unit in Maceió (AL)

GENERATION OF LIQUID EFFLUENTS

1,94

1,74

1,50

1,40

1,44 1,40

1,34

1,28

1,32

1,24

1,17 1,22

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

Note: planned and unplanned discharges of effluents include all sewage, not just 
the portion related to production, since it is impossible to directly measure and/
or estimate the non-industrial portion in most industrial plants. This index takes into 
account total liquid effluents divided by total production, excluding finished products 
transferred internally within Braskem.

EFFLUENTS

G4-EN22
All effluents generated by Braskem are treated before they are 
returned to the environment, including those that cannot be returned 
directly to the waterways. In such situations, specific procedures are 
used after treatment, such as disposal to the ground. Specifications of 
treated effluents are specific to each region and are normally defined 
in the operating licenses of each unit, or by environmental legislation, 
considering local, state and federal policies.

The Company’s rate of liquid effluent generation in 2013 was 
1.22 m3/t of manufactured product, which represents an increase 
of 4.3% compared to 2012.

In 2013, Braskem generated 19.7 million m³ of effluents, 72% of 
which was organic (organic + sanitary) and 28% inorganic – 18.3 
million m3 were generated by Brazilian plants and 1.4 million m3 in 
the United States and Europe. The 2013 generation target was met, 
which means that Braskem avoided generating 0.5 million m3 of 
effluents compared to what it would have generated in 2013 (in a 
business-as-usual scenario).

Braskem’s discharge of effluents in 2013 was distributed among its 
regions of operation as indicated in the table below. The 2012 data 
may be consulted in the appendices.

110    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

TOTAL DISCHARGE OF WATER, CLASSIFIED BY QUALITY AND DESTINATION (2013)

Location

Destination of 
effluent

Volume of 
effluent 
discharged 
(m³/year)

Treatment 
method

Biochemical 
oxygen 
demand in 
discharge (BOD) 
(kg/year)

Total 
suspended 
solids in 
discharge (TSS) 
(kg/year)

Other significant 
quality parameters 
(kg/year)

BRAZIL

Rio de Janeiro

Coelho Canal

676,405

Biological

52,615

43,278

NA(1)

Bahia

Cetrel - External 
Wastewater 
Treatment Plant

8,039,242

Pretreatment with water 
and oil separators and 
biological treatment at 
CETREL

879,526

169,808

0.12 kg of Hg in CS 2 
and 1,102 kg of EDC
37,150 kg of Oils 
and Greases in PVC 1

Alagoas

Ocean

4,267,463

Neutralization / Aerobic 
process (activated sludge)

8

55

NA(1)

Rio Grande 
do Sul

SITEL - External 
Wastewater 
Treatment Plant 

3,094,638

Pretreatment with water 
and oil separators and 
primary, secondary 
(biological) and tertiary 
treatment at SITEL

594,579

476,184

DQO at UNIB 2 RS: 
1,510,508 kg

Ponte Funda Creek

98,529

Sent for external treatment NA(1)

Perequê River

321,100

Water and oil separator 
and primary treatment by 
decantation and filtering

27

NA(1)

0

NA(1)

NA(1)

Tamanduateí River

2,036,312

Conventional Primary and 
physical, physical-chemical 
and biological

33,948

492

Oils and fats in 
UNIB 3 CK and IN, 
respectively: 26,941 
kg and 161 kg

São Paulo

USA

La Porte

Marcus Hook

Houston navigation 
canal

Delaware River via 
POTW

175,216

243,489

Primary treatment and 
coloration

Primary treatment, 
biological and coloration

Primary treatment and 
coloration

NR(2)

NR(2)

NR(2)

<10mg/L

<10mg/L

NR(2)

Neal

Big Sandy River 

399,120

8,3 mg/L

17,8 mg/L

Seadrift

Victoria Barge Canal

308,275

External treatment

Oyster Creek

Oyster Creek

108,956

External treatment

NR(2)

NR(2)

GERMANY

Schkopau

Saale River

73,759

External treatment

NR(2)

Wesseling

Rhine River

112,538

Primary and biological 
treatment

17 mg/L

NR(2)

NR(2)

NR(2)

NR(2)

Notes: 
(1) NA: data not available as it is not a legal requirement; 
(2) NR: parameters not reported since they are insignificant.
(3) Generation of liquid effluents at the UNIB 1 (Bahia) plant presented an increase in cooling tower 
drainage due to the impact of the quality of reused water.

NR(2)

NR(2)

NR(2)

NR(2)

NR(2)

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    111

ENERGY AND CLIMATE 
CHANGE (GHG MANAGEMENT)

ENERGY 

G4-EN3  |  G4-EN5  |  G4-EN6
Several initiatives associated with the Energy Efficiency macro 
objective were implemented in 2013 (see highlights below), some 
of which were designed to optimize the efficiency of operational 
processes, through better use of resources and fuels, considering 
type and quality, as well as medium and long term actions to adapt 
production processes.

In spite of all efforts, the energy consumption index was 10.67 GJ/t 
of manufactured product, which represents an increase of 0.2% 
over the previous year. The result was 3 % above the annual target.

ENERGY INTENSITY

G4-EN5
In 2013, 173 million GJ of energy were used to manufacture pro-
ducts(1) across Braskem, of which 9% consisted of electrical energy, 
15% natural gas, 3% coal and 73% other fuels.

(1) The remainder is used in vehicles and flare gas, which does not produce energy.

ENERGY CONSUMPTION – GJ/t

11.90

11.47

11.55 11.46 11.47

11.12

11.83

11.27

10.65 10.77

10.67

10.55

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

Note: this index takes into account only energy used for production processes, divided 
by total production, excluding finished product transferred internally within Braskem.

HIGHLIGHTS OF ENERGY  
EFFICIENCY INITIATIVES

G4-EN6

•  Improvements in productivity and energy optimization 

in pyrolysis furnaces in the UNIBs, generating financial 

savings of R$ 33 million.

•  Improvements in the boilers at the UNIBs, such as the 

reactivation of soot blowers and control of excess air, gene-

rating savings of R$ 1,3 million.

•  Improvements in turbogenerators in the UNIBs, gene-

rating savings of R$ 7 million.

112    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

G4-EN3
From 2011 to 2013, Braskem used the following fuels in Brazil:

ENERGY CONSUMPTION BY BRASKEM (1)

(BROKEN DOWN BY SOURCE)

Non-renewable energy sources (GJ)

Coal

Direct 

Natural gas

Fuel distilled from crude oil (2)

Indirect 

Electricity (3)

Steam

Subtotal non-renewable sources

Renewable energy sources (GJ)

Direct 

Ethanol

Hydrogen

Flare gas green ethene

Biodiesel

Indirect 

Electricity (3)

Subtotal renewable sources

Total 

2013

2012

2011

6,336,223

16,958,117

145,071,431

6,483,423

23,293,820

142,120,194

4,941,701

22,671,597

128,704,117

4,168,729

5,521,483

4,588,233

172,534,500

177,418,920

160,905,648

682,110

669,663

373,101

10,490

16,145,415

17,880,779

190,415,279

879

520,709

443,505

1,928

16,479,988

17,447,008

194,865,928

1,145

414,955

834,549

1,475

14,888,035

16,140,158

177,045,806

(1) This detailed energy data does not include operations in the United States and 
Germany, due to difficulties in data collection. They will be reported as of 2014. 

(2) The following are included: gasoline, diesel, LPG, CNG, LNG, butane, propane, 
ethane etc.

(3) In the 2011 data,, electricity was classified as non-renewable and renewable 
sources in the same proportion as was found in 2012, due to the lack of data. This is 
a conservative estimate, given that the use of non-renewable sources in the Brazilian 
energy matrix increased in 2012. All steam was considered to have come from non
-renewable sources. In 2013, the information available in the 2013 Brazilian National 
Energy Balance (base year 2012) was used to break down electricity between non-re-
newable and renewable sources.

Braskem’s increase of coal consumption has occurred in a planned 
and controlled manner. To increase consumption, the Company has 
been negotiating with its Supplier to obtain a better quality coal, 
with lower ash content (greater heating value) and less sulfur. The 
basic premise followed in the increase of coal consumption is that 
the amount of sulfur dioxide and nitrogen oxide emissions, as well 
as the concentration of particulate matter must not exceed the envi-
ronmental standards defined for the region. Following this premise, 
Braskem may increase the use of a more economically viable fuel, 
which also creates jobs in its state of origin (Rio Grande do Sul).

Also worthy of note is the increase in the consumption of rene-
wables, for example, ethanol, hydrogen and electricity from 
renewable sources. This generates important positive impacts in 
Braskem’s GHG emissions.

About 80% of Braskem’s energy consumption occurs at its Basic 
Petrochemical units (UNIBs). Improvements that reduced energy 
consumption generated savings of R$ 102 million over the period 
(see “Highlights of energy efficiency initiatives”). As a result of 
these improvements, Braskem avoided consuming 7.8 million 
gigajoules in the year.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    113

GREENHOUSE GAS EMISSION MANAGEMENT

G4-EN15  |  G4-EN16  |  G4-EN18  |  G4-EN19
In line with the Climate Change macro objective, in 2013, initiatives 
to reduce the intensity of greenhouse gas (GHG) emissions were 
implemented in the area of industrial operations, and in market and 
product development. The carbon intensity remained at the same 
level as 2012 (0.63tCO2e/t) and reached a reduction of 12.5% com-
pared to the 2008 base year.

GHG emission intensity, considering only scope 1, showed a posi-
tive performance, even with events that impacted the Company’s 
energy consumption, such as the blackout in the Brazilian Northeast 
in September. Considering only the scope 2 emission intensity, the 
results were negatively impacted by the increase in the Brazilian grid 
factor, due to the operation of thermal power stations as a result of 
dry weather conditions. Thus, the GHG emissions intensity, scopes 1 + 
2, mantained the same performance as the previous year, due to the 
increased efficiency of the Company’s carbon management.

Braskem’s 8th corporate GHG emissions inventory, for the base 
year 2013, includes all categories of the three scopes applicable to 
the operations: direct emissions, originating from the process, and 
indirect emissions, relating to both the purchase of energy, for all the 
industrial plants and corporate centers, and all other major goods 
and services. The inventory is performed in accordance with the GHG 
Protocol methodology, verified by KPMG, an independent third party. 
As of 2013, all of the Company’s process emissions, and not only GHG 
emissions, were covered. Also in 2013, an emissions data manage-
ment system was implanted, integrated with Braskem’s data system, 
increasing the reliability of the GHG emissions inventory.

As the IPCC released updated emissions factors, GHG emissions 
have been reported using both the updated and the previous fac-
tors. To analyse the trend over the years, the values calculated with 
the previous factors should be used. In 2014, once the historic data 
is updated with the new factors, all values will be reported using 
only these.

114    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

GREENHOUSE GAS EMISSIONS
INTENSITY (GHG)
G4-EN18

0.72

0.68

0.64

0.62

0.63 0.63/0.63

2008

2009

2010

2011

2012

2013(1)

IEmission Intensity (Scope 1 + 2)
(tCO2e/t marketable products)

(1) Results for 2013 are shown in two version, the first with the conversion factor 
from before 2014 (to allow for direct comparison with other years) and the second, in 
italics, with the 2014 conversion factor.

Note: Braskem calculates its GHG emissions intensity dividing GHG emissions scopes 
1 and 2 by total production. This basis is different from the one applied in the other 
eco-indicators of intensity, in which finished products transferred internally within Bras-
kem are not considered.

GHG MANAGEMENT DISTINCTIONS

•  The GHG emissions inventory obtained the Gold 

Classification for the third straight year in the Brazilian 

Program of the GHG Protocol. 

•  Braskem was listed on ICO2 and on ISE, sustainability 
indices of the Sao Paulo Stock Exchange (BM&FBo-

vespa), achieving the benchmark position in the 

Climate Change dimension of the ISE.  

•  The Company was recognized by the CDP as the best 

of the 58 Brazilian companies that participated, both in 

terms of carbon performance and disclosure.

GHG EMISSIONS 
G4-EN15  |  G4-EN16

Emission Sources

Direct Emissions (Scope 1)

Combustion emissions

Fugitive emissions

Waste disposal effluent Treatment (internal)

Total Scope 1

Indirect Emissions (Scope 2)

Total Scope 2 (energy purchases)

Other indirect emissions (Scope 3)

Total Scope 3

2013(1)

Emissions (tCO2e)
2012

3,580,128 / 3,571,598

6,142,638 / 6,177,130 

20,420 / 22,293 

9,743,186 / 9,771,021 

3,305,001 

6,236,106 

23,617 

9,564,723 

2011

3,068,989

5,954,759

23,155

9,046,917

874,146 / 874,146 

770,519 

872,257

11,512,889 / 10,112,901

11,999,834

11,347,227

(1) Results for 2013 are shown in two versions, the first using the conversion factor 
from before 2014 (to allow for direct comparison with other years) and the second, in 
italics, using the 2014 conversion factor.

Note: GHG emissions are shown in metric tons of CO2 equivalent, independent of any 
GHG trades such as purchases, sales or transfers of offsets or licenses.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    115

To improve its GHG emissions performance, Braskem carried out 
35 initiatives in 2013 in Brazil, leading to an emission reduction of 
almost 90 thousand tons of CO2e in the year. See the list of initiati-
ves in the appendices.

Impact of the changes in emissions factors
• The impact of the Brazilian national grid increased significantly 
in 2013 (about 44%), bringing about a significant rise in scope 
2 emissions. These emissions grew by 13% compared to 2012. 
The increase in the national grid is a result of increased use of 
thermoelectric power stations in Brazil during the period, as a 
result of dry weather.

• Revisions in GWPs (international conversion factors) negatively 
impacted Braskem’s emissions, but in intensity, the impact was 
less than 1%.

Every year Braskem has been strengthening its efforts to engage 
stakeholders across its value chain on climate change, seeking to 
raise awareness and further understanding of this matter. With 
a greater focus on Suppliers, it has been enhancing its initiati-
ves in conjunction with the CDP Supply Chain, focusing on large 
suppliers, and with CEBDS (Brazilian Business Council for Sustaina-
ble Development), focusing on small and medium suppliers. These 
initiatives aim to build capacity, interest and motivation for GHG 
emissions inventories to be issued, with energy consumption and 
emission reduction opportunities being identified.

The following table on other indirect emissions summarizes the scope 
3 emissions data collected by Braskem – these are the emissions that 
occur outside the Company’s operations, in its value chain.

116    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

OTHER INDIRECT GREENHOUSE GAS EMISSIONS (GHG) (SCOPE 3)
G4-EN17

Emission Sources (1)

Emissions (tCO2e)

2013(3)

2012

2011(2)

1 – Acquired goods and services

6,274,001 / 6,279,823

6,088,693

5,655,642

2 – Capital assets

3 – Activities relating to fuels and energy

4 – Upstream transportation 

5 – Waste generated by operations

6 – Business travel

7 – Employee Commuting (to and from work)

8 – Operation of rented assets

9 – Downstream transportation 

10 – Processing of sold products

12 – Final disposal of sold products

15 – Investments

Total Scope 3

98,382 / 98,382

530,279 / 530,280

289,464 / 321,168

40,787 / 44,202

4,701 / 4,699

12,030 / 12,042

2,873 / 2,875

313,048 / 292,875

3,395,802 / 3,395,802

550,794 / 550,794

727 / 730

159,997

494,165

659,512

71,430

8,080

7,285

4,482

766,816

2,970,324

531,195

237,855

43,582

404,524

169,112

111,485

9,605

8,192

4,814

587,748

3,552,457

800,066

nd

11,512,889 / 11,533,672

12,001,846

11,347,227

ni: not inventoried
(1) Each category presents a set of possible emission sources; numbering is in the 
order presented by the GHG Protocol Corporate Value Chain Standard. Categories 11, 
13 and 14 do not apply to Braskem. Any GHG trades, such as purchases, sales or 
transfers of offsets or licenses are excluded.
(2) Emissions for 2011 were estimated for the international units, based on the 2012 
intensity, because of the lack of availability of actual data.
(3) Results for 2013 are shown in two versions, the first using the conversion factor 
from before 2014 (to allow for direct comparison with other years) and the second, in 
italics, using the 2014 conversion factor.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    117

Braskem is working in conjunction with Suppliers to obtain the 
better quality coal, which has led to significant gains for the Com-
pany. Among them, a highlight is the increase in the consumption 
of this resource to the detriment of others that are less competitive, 
with the guarantee that atmospheric emissions will remain at pre-
sent levels. In 2013, Braskem began a See Balance® study that will 
compare coal to several other fuels, in terms of the sustainability 
aspects associated to its use.

CARBON FOOTPRINT

In 2012, Braskem published the carbon footprint of five fami-
lies of products (HDPE, LDPE, LLDPE, PP and PVC) (see results 
in the 2012 Annual Report: http://rao2012.braskem.com/relatorio.
asp?subrelatorio=42&idioma=in).

The carbon footprint allows one to evaluate the total greenhouse 
gas (HG) emissions, that is, it shows the amount of carbon dioxide 
equivalent released in the production of any determined product.

Knowing the carbon footprint of its products helps the Company 
compare them with other alternatives, as well as identify the stages 
responsible for the highest levels of GHG emissions in the production 
chain and make business decisions. The data will also have benefits 
for Clients, the plastics transformation industry, who can then calcu-
late the carbon footprint of their products.

Other emissions 

G4-EN20  |  G4-EN21
In addition to GHG emissions, Braskem also manages other atmos-
pheric emissions for which it is responsible, substances that destroy 
the ozone layer and local pollutants (NOx, SOx, etc). See data in 
Appendices.

RISKS AND OPPORTUNITIES

G4-EC2
Financial implications and other risks and opportunities for Braskem, 
as a result of climate change, are related to different factors, such as 
the Brazilian National Policy on Climate Change, the fees or costs of 
carbon, emissions reporting, standards and regulations for product 
efficiency and the supply chain. These were described in the Annual 
Report for 2012 – http://rao2012.braskem.com/relatorio.asp?subrelatorio=42 
&idioma=in.

In 2013, new factors were identified and are described below.

Industry Plan (Brazil) – Details of the GHG Work Plan for Industry 
were approved in a meeting of the Industry Plan Technical Commit-
tee (CTPIn), instituted at the federal level to create a plan to reduce 
production-related GHG emissions. This is part of the National 
Policy on Climate Change and is included in the Greater Brazil Plan, 
created to promote the development of Brazilian industry and tech-
nology. The plan provides financing at lower than average interest 
rates, as well as fiscal incentives to businesses who commit to GHG 
reduction goals. The objective is to reduce projected emissions 
by 5% by 2020, in specific sectors. Initially, the aluminum, lime, 
cement, iron and steel, paper and cellulose, chemical and glass 
sectors have been included.

Carbon tax – The legislative branch of the USA is considering a tax 
on carbon. Resources received would be earmarked for the deve-
lopment of clean technologies and compensation for consumers, 
in case product prices increase. Although there is little chance of it 
being approved in its original form, the bill indicates that climate 
change continues to be a relevant international issue. In addition 
to its operational improvement efforts, Braskem also contributes 
to the mitigation of emissions by manufacturing products from 
renewable feedstocks.

Coal and the energy grid in Rio Grande do Sul – Coal reserves in the 
south of Brazil, estimated at 23 billion tons, can guarantee the supply 
for a very large thermoelectric complex. During the present Ten-Year 
Energy Expansion Plan, which goes to 2019, it would be possible 
to increase thermoelectric generation from mineral coal from the 
present 1,765 megawatts to nearly 4,500 megawatts, as long as no 
barriers to its participation in auctions planned to meet demand for 
the period are created. Over the last two years, mineral coal-fuelled 
projects were barred from participating in new energy auctions.

118    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    119

WASTE

In 2013, the rate of solid, liquid and viscous waste generation was 
2.20 kg/t of manufactured product, representing an improvement 
of 3.5% compared to the previous year. After identifying the types 
of waste generated, Braskem seeks solutions for those that may be 
used for composting, reuse, recycling or recovery, turning certain 
industrial waste into business opportunities, which improves this 
indicator’s results. In 2013, Braskem was able to recover 7.5 million 
kg of waste generated, which is equal to 21% of all waste gene-
rated in the year (same calculation base as the waste generation 
intensity indicator).

WASTE GENERATION – Kg/t

5.78

4.52

3.53

3.28 3.41

3.38

3.10

2.67

2.40

2.21

2.28

2.20

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

Note: this index was not audited, however the disposal data presented in the “TOTAL 
WEIGHT OF WASTE, CLASSIFIED BY TYPE AND METHOD OF DISPOSAL” table was, because 
these datasets use different collection mechanisms. The index takes into account 
waste generated, divided by total production, excluding finished product transferred 
internally within Braskem.

TOTAL WEIGHT OF WASTE, CLASSIFIED BY TYPE AND METHOD OF DISPOSAL
G4-EN23

Waste (thousands of kg)

Hazardous 
waste 

Non-hazardous 
waste 

Hazardous 
waste 

Non-hazardous 
waste 

Hazardous 
waste 

Non-hazardous 
waste 

2013

2012

2011

Composting

Reuse

Recycling

Recovery (including energy)

Incineration

Sanitary/industrial landfill

Underground injection of waste

On-site storage

Others (1)

Total

112

136

1,611

2,077

17,071

2,157

—

186

4,501

27,851

194

154

18,247

1,092

192

8,995

8,568

1

5,149

42,592

409

130

3,208

3,573

10,632

5,049

—

334

4,040

36,519

125

115

4,529

592

920

9,063

1,933

140

—

17,417

697

158

2,659

2,730

13,795

2,842

—

388

2,329

25,597

277

15

4,920

704

27

8,334

279

15,040

1,889

31,485

(1) Others: autoclave; vacuum thermal demercuration; co-processing of waste in 
rotating clinker furnaces for cement manufacturing; decontamination of soil by thermal 
desorption.

Waste generation at the plants is not proportional to production. It 
is affected by seasonal events, such as maintenance shut-downs, 
equipment cleaning, among others.

120    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

SIGNIFICANT SPILLS 

G4-EN24
Two significant spills were recorded in 2013. In both cases there 
was an environmental impact and the environmental authorities 
were notified. Braskem acts pro-actively to mitigate potential and 
actual impacts caused by spills in its plants.

SIGNIFICANT SPILLS(1)

LOCATION

DESCRIPTION

VOLUME (L)

MATERIAL SPILLED 

IMPACT AND CORRECTIVE ACTIONS

Rio Grande 
do Sul

Spill in the product lines and 
drainage network of effluents 
at the green ethane unit. 

Under investigation. It has 
not yet been possible to 
determine the volume, as 
the spill was chronic and 
there were still primary 
sources at the finalization 
of this reporting.

Ethanol

The analysis of a sample of wells 
in the site periphery did not show 
signs of contamination. In 2014 an 
investigation will be carried out in 
the operational area (where the 
contamination is concentrated), 
to demarcate the plumes. An 
instrument-based method for 
inspecting the subterranean 
network (PIG) is being evaluated for 
the identification of the spill points.

Bahia(2)

Explosion followed by a fire on 
the Golden Miller ship, docked 
at the public gas loading 
terminal in the port of Aratu-
Candeias, as it was completing 
a load of propane. The fire may 
have been fed by fuel oils and 
lubricants in the reliquefying 
unit (compressor house). Two of 
the crew members had minor 
injuries. 

18 big bags with nearly 
400 kg of oily waste had 
been logged.
The total has still not 
been made available by 
the responsible party 
(assembler)

Oils (hydraulic, diesel and 
fuel) from the ship, as a 
result of water used for 
fire-fighting entering the 
tanks. 
Tthere was no loss in the 
propane and/or butadiene 
tanks (products sold by 
Braskem).

The effects vary in intensity, type, 
and duration, based on several 
factors. Containment and removal 
measures are underway. Air quality 
monitoring in the area does not 
indicate any impact. Fishing was 
suspended for two day at the 
event site , for the protection of 
individuals.

(1) Spills reported to the environmental authorities are considered significant if they 
caused contamination of the soil and the subsoil, and if there a provision of financial 
resources was made to treat the problem. 
(2) Although Braskem is not responsible for this event, it has been mentioned as the 
Companyis a participant of the Port’s Integrated Emergency Plan.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    121

ENVIRONMENTAL PROTECTION

To control potential environmental impacts, Braskem has a 
management system designed to conform to all pertinent laws 
for atmospheric emissions, industrial effluents and solid waste. In 
addition, the Company carries out semi-annual groundwater, surface 
water, sediment, atmospheric emission and air quality, and fauna 
and flora monitoring activities at the environmental areas adjacent 
to the complexes in Rio Grande do Sul, Alagoas and Bahia.

ENVIRONMENTAL PROTECTION INVESTMENTS AND EXPENSES 

G4-EN31
In 2013, Braskem made the following environmental protection 
expenditures:

TOTAL INVESTMENTS AND EXPENSES RELATED TO ENVIRONMENTAL
PROTECTION, CLASSIFIED BY TYPE
(THOUSANDS OF BRAZILIAN REALS/YEAR)

G4-EN31

80,832

17,730
49,000
943
2,292

147,718

12,994
18,776
45,200
158
435

195,683

26,800
35,399

59,402

46,000
568
6,504

190,700

Treatment of effluents and waste disposal

Emissions treatment

Environmental Licenses

Depreciation and expenses with maintenance and 
operation, including materials, services and expenses 
with personnel for this purpose

Environmental liabilities (total cleaning costs, including 
those related to spill remediation actions)

Other environmental management costs(1)

Investments in the environment

2011

2012

2013

(1) Energy and water for administrative areas, environmental monitoring that include 
groundwater management, extra expenses for green purchases, external certification 
of management systems, external services and other costs, personnel for general 
environmental management activities, personnel used for education and training.
Note: investments in the environment began to be reported in 2013.

122    |    BRASKEM    |    ANNUAL REPORT 2013    |    ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT

Monitoring of the ground water, surface water, sediments, atmospheric emission, air 
quality and fauna and flora takes place at the environmental stations located adjacent 
to the centers in RS, AL and BA

Habitats protected or restored in the 
vicinity of the plants in Brazil

G4-EN13
Social, environmental, educational and cultural projects are carried 
out in protected areas and around the Company’s industrial units, in 
regions rich in biodiversity. The Company therefore identifies, moni-
tors and reports the risks associated with its industrial activities, to 
prevent and/or minimize their potential impact. Between 2011 and 
2013, 972 hectares have been protected and 50 hectares restored.

ENVIRONMENTAL, HEALTH AND SAFETY MANAGEMENT    |    ANNUAL REPORT 2013    |    BRASKEM    |    123

ABOUT THE REPORT

This Braskem Annual Report was prepared in accordance with the 
Core level of the Global Reporting Initiative (GRI) G4 Reporting 
Guidelines.

ABOUT THE REPORT

This Braskem Annual Report was prepared in accordance with the 
Core level of the Global Reporting Initiative (GRI) G4 Reporting 
Guidelines. Information about consultations with stakeholders of the 
Company and the identification of relevant issues for publication are 
described in the introduction of this document. Considerations:

• The data published refer to Braskem’s operations, located in 
Brazil, the United States and Germany, for the period from 
January 1 to December 31, 2013.

• Data referring to the Ethylene XXI project (Braskem-Idesa), in 

Mexico, were included in the indicators of Social Development / 
Team Members, since the number of Team Members is significant 
and also in the biodiversity data, an issue defined as material only 
in that country. Other material results were presented as well.

• As was the case with the 2012 report, the operations of quantiQ, 
a company controlled by Braskem, and which was being offered 
for sale during most of 2013, were not consolidated. This decision 
was reviewed due to market timing concerns, and therefore con-
solidation will be begun in future reports. The number of Team 
Members is small compared to Braskem’s total workforce (3.5% 
of the total).

• Also not taken into account in this report are the assets resulting 
from the acquisition of two plants in Brazil and two in Argentina 
from Solvay, which occurred in December 2013, as it is still subject 
to approval by market regulatory authorities in both countries.

The external assurance of this report was carried out by KPMG.

• Data referring to business offices were reported only in the G4-10 
profile item, because their Team Members represent 0.5% of the 
Company’s workforce.

CONTACT INFORMATION FOR QUESTIONS, 
SUGGESTIONS OR CRITICISMS

Mailing address:
Rua Lemos Monteiro, 120 – Butantã – São Paulo (SP) 
Edifício Odebrecht São Paulo – CEP 05501 - 050

Electronic addresses:
imprensa@braskem.com.br and braskem-ri@braskem.com.br.

126    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

KEY INDICATORS 2013

ECONOMIC DEVELOPMENT 

Production - Main Products (t)

PE

PP

PVC

Caustic Soda

Basic Petrochemicals

Consolidated net revenue (R$ billions)

EBITDA (R$ billions)

Total investment (R$ billions)

Patents applications (total accumulated in 2013: 764)

SOCIO-ENVIRONMENTAL DEVELOPMENT(3)

2013

2012

2011

2,580,290

3,413,079

582,579

437,334

6,486,105

41

4.8

2.7

112

2,539,476

3,403,351

497,366

450,589

6,404,589

36.2

4

1.7

63(2)

2,391,136

2,575,676

438,895

366,923

6,010,227

32.5

3.7

2.1

30(1)

2011

6,934

1.16

10.77

Number of Team Members(4)

Injury frequency rate (with and without lost time, Team Members and Partners, 
per million person-hours worked)

Energy consumption (GJ/t of product)

2013

8,096

1.04

10.62

2012

7,364

1.04

10.59

Total energy consumption for production (GJ)(1)

190,415,279

194,865,928

177,045,806

GHG emissions (tCO2e/t of product)
Direct GHG emissions (scope 1) (tCO2e)
Indirect GHG emissions (scope 2) (tCO2e) 
Indirect GHG emissions by Third parties (scope 3) (tCO2e)
Water consumption for production (m³/t product)

Total water consumption (m³/year) 

Generation of liquid effluents (m³/t of product) 

Total generation of liquid effluents (m³/year) 

Generation of solid, liquid and viscous waste (kg/t of product)

Total generation of hazardous waste (thousands of kg)

Total generation of non-hazardous waste (thousands of kg)

Corporate Community investment (R$ million)(1)

Volume of ethanol acquired from refineries signatories of the Code of Conduct (%)

0.63 / 0.63

9,743,186

874,146

0.63

9,564,458

782,603

10,092,119

11,764,492

4.30

4.23

0.62

8,871,695

216,240

7,134,076

4.48

70,854,177

71,250,390

80,837,490(5)

1.22

1.17

19,735,053

21,061,530(1)

2.20

27,850 

42,592

17.5

98

2.28

36,519

17,417

12.6

95

1.32

nd

2.67

25,597(1)

31,485(1)

16

85

(1) German and USA operations not included. 
(2) Data revised as a result of changes to the patent document control system.
(3) Socio-environmental data for the project in Mexico are reported only in terms of the number of Team Members, given that the project is still in the construction phase.
(4) Data for 2011 do not include Germany. Data for 2013 include quantiQ and Team Members already hired for future operations in Mexico. All years include international business 
offices.
(5) Does not include Germany.

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    127

SUSTAINABLE DEVELOPMENT MACRO OBJECTIVES

MACRO OBJECTIVE

2020 GOAL

INITIATIVES BY 2015

PROGRESS IN 2013

Safety

Be recognized as a reference  
in chemical, labor and 
process safety in the global 
chemical industry

2012-2015: lead the 
implementation of GPS – Global 
Product Strategy in Latin America.

•  No fatal work-related accidents recorded and best 
ever injury rate maintained: 1.04 accidents (with 
and without lost time) per million person-hours 
worked.

2012-2015: promote continual 
improvement in the risk rating, an 
index for process safety, defined by 
insurance companies, so as to reach 
an average of at least 90 points 
in Braskem, with all plants being 
above standard.

2014-2015: identify alternatives to 
replace substances that deplete the 
ozone layer.

2012-2015: keep the waste 
generation rate stable and remain 
as a sector reference.

June 2015: start of the Ethylene XXI 
project (Braskem-Idesa, in Mexico), 
with a capacity of 1 million tons of 
gas-based PE. 

•  Implementation of the annual audit framework of 

SEMPRE – Braskem’s Integrated Health, Environment 
and Safety System.

•  Elimination of 41 potential high-risk scenarios.

•  R$ 151 million invested in workplace safety, process 

safety and health.

•  Creation of the integrated quantitative risk analysis 

group in Brazil, obtaining direct gains of over 
R$ 3 million and indirect gains of R$ 20 million in 
reduction of corporate risks.

•  Best historical result in waste generation intensity, 
accumulating a 62% improvement from 2002 to 
2013. 7.5 million kg of waste was re-used (21% of 
the total).

•  Braskem-Idesa reached 58% completion of the 
construction phase. Although the plan was for 
68% completion, this is not expected to delay the 
beginning of operations. Approximately 10 thousand 
persons worked on the project in 2013 – 90% of 
whom are from neighboring Communities.

•  Acquisition (subject to the approval of the 

regulatory authorities) from Solvay, of two plants in 
Brazil and two in Argentina, which will increase the 
production capacity for PVC by 42% and of soda by 
more than 60%.

•  Announcement of the expansion of a linear low 

density polyethylene (LLDPE) production line at the 
Petrochemical Complex in Camaçari (Bahia), with 
an additional annual capacity of 120 thousand tons. 
Of this total, 100 thousand tons will be part of the 
Braskem Flexus family, the Company’s brand of 
metallocene-based polyethylene.

Economic and 
financial results

Be among the three largest 
producers of thermoplastic 
resins in the world and 
guarantee profitability that 
will sustain the perpetuity of 
the business, retaining the 
classification of Investment 
Grade. Additional details can 
be found in Growth strategy 
/ Strategic objectives.

128    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

MACRO OBJECTIVE

2020 GOAL

INITIATIVES BY 2015

PROGRESS IN 2013

Post consumption

Be recognized as an 
important agent that 
contributes to the recycling 
of plastics.

2012-2015: to define a business 
and partnership model for the first 
energy recovery (from recycled 
waste) unit in Brazil.

2012-2015: strengthen the socio-
environmental project which 
supports 15 mechanical recycling 
cooperatives in the Brazilian states 
of Rio Grande do Sul, Sao Paulo, Rio 
de Janeiro, Bahia and Alagoas.

2013-2015: make the Energy 
Valuation Unit (UVE) in Mauá (Sao 
Paulo/Brazil) viable, in partnership 
with Odebrecht Environmental.

2012-2013: continue to support the 
chemical recycling project.

Renewable 
resources

Be recognized as a leader 
in the manufacture of 
chemical products and 
thermoplastic resins from 
renewable raw materials 
and remain as the largest 
producer in the world of 
thermoplastic resins from 
renewable sources.

2012-2015: continuation of projects 
in Innovation and Technology (I&T) 
for new products and processes 
based on raw materials from 
renewable sources.

2014-2015: launch a sustainability 
management model for Starch 
Suppliers.

•  Review of Braskem’s position regarding recycling. 

Mechanical recycling has become a priority, followed 
by chemical recycling and energy recovery.

•  Lecture cycle was completed on the subject of the 

Brazilian National Solid Waste Policy (PNRS) s to train 
commercial teams. 65 Team Members took part in 
2013.

•  Conclusion of research on chemical recycling 

technologies, with the support of the University of 
Rio de Janeiro-UFRJ.

•  Investment to connect factories in the Petrochemical 
complex in Triunfo (Rio Grande do Sul/Brazil) and 
equipment acquisition to launch the low density 
green polyethylene (LDPE) line at the beginning of 
2014. The annual production of the new resin will be 
nearly 30,000 tons.

•  Signed agreement with Genomatica, a North 

American biotechnology research company, for the 
joint development of bio-based butadiene. If the 
partnership yields positive results, a pilot plant and 
demo plant will be built over the coming years. 

•  2013 Sustain Award: “I’m green™” green 

polyethylene was the winner in the Products 
categoryof the sustainable products and services 
ranking of the 6th Forum for Sustainable 
Development – Sustain 2013.

•  Even with the increase on 2012 in the volume of 
ethanol acquired for the production of Green PE, 
a high percentage of supply from signatories of 
Braskem’s Code of Conduct for Ethanol Suppliers was 
maintained – with an average of 98% for the year, 
exceeding the goal of 90%. Refineries representing 
85% of the ethanol purchased between July, 2011 
and June, 2012 were audited by third parties. 

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    129

MACRO OBJECTIVE

2020 GOAL

INITIATIVES BY 2015

PROGRESS IN 2013

Water efficiency 

Continue to be a reference 
in the use of water 
resources in the global 
chemical industry.

2012-2015: continue improving 
Braskem’s water use rate and 
percentage of water reuse.

2012-2015: give continuity to 
remediation projects. Braskem’s 
remediation management process 
focuses on the prevention of 
liabilities and the mitigation of 
detected possible problems. New 
projects present improvement 
mechanisms to eliminate impacts.

2012-2015: reduce the intensity of 
emissions.

2012-2015: maintain progress in 
CDP’s “transparency” and “results” 
categories.

2012-2015: obtain our first carbon 
credits (deadline extended because 
of the instability of the carbon 
market and the decline in credit 
attractiveness).

Climate change

Be amongst the best 
large chemical companies 
in the world in terms of 
greenhouse gas emissions 
(GHG) intensity and a 
major sequestrator of GHG 
emissions, as a result of 
the use of renewable raw 
materials.

•  Aquapolo and Agua Viva water reuse projects 

operated throughout the year, allowing Braskem to 
avoid extracting 13 billion liters of water from the 
environment. This volume is the equivalent of that 
consumed by 178 thousand people.

•  The liquid effluent generation indicator improved by 
38% over the 2002 to 2013 period, but the water 
consumption rate increased 3% in the same period.

•  The intensity of GHG emissions (scopes 1 and 2) 

maintained the same performance as the  
previous year.

•  Braskem’s greenhouse gas emissions inventory, 
audited by a third party, obtained the gold 
classification in the GHG Protocol Brazil for the third 
straight year. 

•  Braskem reached the position of CDP Brazil leader in 
2013, with a score of 99% in transparency and an A 
in results.

•  New projects to expand our offer of green products 
underway (see Renewable Resources, in this table).

Energy efficiency

Be amongst the world’s 
best large chemical 
companies in terms of 
energy consumption 
intensity and a major user 
ofrenewable energy.

2012-2015: continue to reduce our 
energy consumption intensity.

2012-2016: continue to evaluate 
the viability of the energy 
cogeneration from biomass and 
urban solid waste.

•  In spite of efforts spent, the energy consumption 

rate was 10.61 GJ/t of manufactured products, 3% 
above the annual goal, representing an increase of 
0.2% compared to the previous year. However, this 
rate shows an overall improvement of 12% between 
2002 and 2013.

130    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

MACRO OBJECTIVE

2020 GOAL

INITIATIVES BY 2015

PROGRESS IN 2013

Local 
development

Be recognized by the 
communities surrounding 
our operational sites and 
by society in general 
for our contribution to 
the improvement of 
human development, 
as shown by achieving 
the reputation level 
of “excellent” in the 
Citizenship Dimension of 
our Reputation Survey 
(RepTrakTM Pulse).

2012-2015: take the social 
inclusion through recycling program 
to the national level in Brazil, 
strengthening the mechanical 
recycling of plastic.

•  Braskem’s 2013 Social investments in Brazil: R$17.5 
million, R$7 million of which were donated to the 
Odebrecht Foundation, R$ 6.3 million invested in 
corporate community investment projects, R$ 3.8 million 
in state-incentivised sponsorships and R$ 400 thousand 
corresponding to match funding.

2012-2015: review Corporate 
Community Investment programs, 
to ensure they are aligned with 
Braskem’s core contributions for 
the improvement of the Human 
Development Index (HDI), as well 
as the Global Compact and the 
Millennium Goals, in each location 
where the Company does business.

•  Secured over R$ 4 million of external resources for 

Brazilian social projects , from BNDES, Porto Alegre City, 
Bunge, SEBRAE, Cargill Foundation, among others.

•  Formalized the General Cooperation Agreement between 

Braskem and Sebrae, opening up the investment of 
30% by Braskem and 70% by SEBRAE, to encourage 
the development of small businesses, cooperatives and 
associations with potential to strengthen the plastics 
value chain. 

•  Ser+realizador – Social Inclusion through Recycling 

project: expansion of the project to Rio de Janeiro with 
the inauguration of a sorting station, in partnership with 
SuperVia (Odebrecht TransPort company); 100% of the 
waste collectors that were supported for over a year 
increased their income; 84 cart drivers in Porto Alegre 
were relocatedto new jobs; 511 waste collectors were 
trained; 23 thousand persons participated in awareness 
raising technical visits to co-operatives and recyclers.

•  Forest Factory: more than 122 thousand seedlings 
produced; 16.8 ha of planted area with over 100 
thousand of the seedlings produced; 517 persons trained 
and more than 10,000 people participated in awareness 
raising activities. 

•  Edukatu – Learning Network for Responsible Consumption 
and Sustainability: garnered institutional support from 
the Brazilian Ministry of the Environment and the 
Ministry of Education; 1,516 persons participated in the 
Network, from 583 schools in 27 Brazilian states and 191 
Universities, NGOs and municipal offices; more than 3 
thousand people participated in responsible consumption 
awareness raising activities.

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    131

MACRO OBJECTIVE

2020 GOAL

INITIATIVES BY 2015

PROGRESS IN 2013

Development of 
Solutions

Be recognized as a company 
that supports its Clients 
in the development of 
environmental and social 
solutions; contribute to the 
perception of plastic as 
a solution to sustainable 
development due to its 
potential to improve 
people’s lives.

2013-2014: progress in the use of 
the LCA tool with over 12 studies 
(Green PE, raffia sacks, chocolate milk 
packaging, social and environmental 
assessment of Bahiamido – a corn starch 
production cooperative –, beer can lids, 
200-ml disposable cups and 500-ml 
fastfood cups, surgical kits, bubbledeck, 
Vitopaper and manholes).

2014-2015: launch the program to 
promote the image of plastic.

2014-2015: launching of the program to 
identify environmental and social gains 
in each market development.

•  Life Cycle Assessment (LCA) studies being carried 
out in all Business Units. Of the 38 studies in the 
pipeline, 19 of them were concluded, 11 are 
under way and eight are in planning stages.

•  Inaugural event of the Brazilian Corporate LCA 
Network, a forum led by Braskem designed 
to disseminate the use of the LCA tool and the 
creation of a Brazilian Database (Brazilian LCA 
Program).

•  Developed and published a video covering 
LCA concepts (see http://www.youtube.com/
watch?v=HBWeH8FLzPg)

•  Concluded the LCA guide for executives, in 

partnership with other companies.

132    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

MACRO OBJECTIVE 2020 GOAL

INITIATIVES BY 2015

PROGRESS IN 2013

Strengthening of 
practices

Be recognized as a corporate 
leader in Brazil, as well as 
a global  industry leader, 
for our contribution to 
sustainable development.

2013-2015: continue to be 
a part of the DJSI Emerging 
Markets Index.

2013-2015: become a 
benchmark in Environment 
and Climate Management 
in ISE.

•  Braskem listed on the Dow Jones Sustainability Index 

Emerging Markets, the leading index used by investors 
interested in companies committed to sustainable 
development, both for the 2012 – 2013 period as well as 
the 2013 – 2014 period. As part of this analysis, Braskem 
was also included in the 2014 edition of the RobecoSAM 
Sustainability Yearbook, which recognizes the most 
sustainable companies in every industry in the world. 

2013-2015: structured 
management in organizations 
that focus on sustainable 
development.

2013-2015: to continue to 
contribute to the definition 
and implementation of 
public policies (examples: 
PNRS (Brazilian National 
Solid Waste Policy), Chemical 
Safety and Global Compact for 
Sustainable Development).

•  Braskem was listed for the 9th time in a row on the 

Corporate Sustainability Index (ISE), with an above average 
score on the index and in a benchmark position in the 
climate change category. For the third time in a row, 
the Company is also listed on the ICO2, which measures 
transparency and efficiency of GHG emissions of the 
companies on the IBrX-50. Both the ISE and the ICO2 are 
BM&FBovespa market indexes.

•  Braskem was recognized for its actions in sustainability, 

by the following media outlets: Exame Magazine’s 
Sustainability Guide, Amanhã Magazine, Environmental 
Analysis and Época Magazine’s Business Annual. 

•  Creation of the Technical Chamber of Materials on CEBDS, 
with Braskem presiding, to promote life cycle thinking, 
innovation in the development of new solutions and 
appropriate management of waste.

•  In addition to assuming the presidency of the Brazilian 

Global Compact Committee, Braskem is now part of a group 
of LEAD companies, created by the UN to promote corporate 
attention to the practice of Global Compact Principles.

•  Support when elaborating the chemical industry 

contributions guide for the ICCA Energy Climate Change 
group and participation in COP19, a United Nations 
multilateral conference on climate change, representing the 
ICCA in an event that discussed avoided carbon emissions.

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    133

GRI G4 CONTENT INDEX

GENERAL STANDARD DISCLOSURES

Indicator

Description

STRATEGY AND ANALYSES

Response and/or Location

External Assurance

G4-1

Statement from the most senior decision-maker of the 
organization (such as CEO, chair, or equivalent senior position) 
about the relevance of sustainability to the Company. 

Message from the Business Leader

ORGANIZATIONAL PROFILE

G4-3

G4-4

G4-5

G4-6

G4-7

G4-8

G4-9

G4-10

G4-11

Name of the organization. 

Introduction

Primary brands, products, and/or services. 

Location of the organization’s head office. 

Number of countries in which the organization operates and 
the names of the countries where its main operations are 
located or are particularly relevant to the sustainability issues 
brought up in the report. 

Nature and legal form of ownership. 

Markets served (including geographic breakdown, sectors 
served and types of clients/beneficiaries). 

Size of the organization, including the number of employees 
and operations, net sales, total capitalization (debt and net 
equity), products or services rendered.

Total number of employees by employment contract, gender, 
and region.

Percentage of employees covered under a collective 
bargaining agreement.

Profile

Profile

Profile

Profile

Profile

Profile
Economic and Financial Performance

Team Members profile
Third-party data were not provided, 
as the data recording system needs to 
be improved. This information will be 
published in the 2014 Annual Report.

99.5% of the Team Members in Brazil, 56% 
in Mexico, 39% in Germany, and 10% in the 
USA are covered by collective bargaining 
agreements.

G4-12

Organization’s supply chain.

Suppliers

The symbols used identify the procedures that have been applied to carry out Assurance:

Procedures (f)

Procedures (a) and (e) 

Procedures (a), (b) and (c) 

See the description of each procedure in the Limited Assurance Report of the Independent Auditors, on page 148.

134    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

GENERAL STANDARD DISCLOSURES

Indicator

Description

ORGANIZATIONAL PROFILE

Response and/or Location

External Assurance

G4-13

Main changes during the period covered by the report with 
respect to size, structure, share structure or participation, or 
the organization’s suppliers, including: changes to the location 
of operations (openings, closing or expansion of installations); 
changes to the capital structure and other activities aimed at 
capital formation, preservation or alteration; changes to the 
location of suppliers or involving supplier relations, including 
the screening and exclusion process.

Profile

G4-14

Description of whether and how the precautionary principle is 
addressed by the organization.

G4-15

G4-16

Externally developed economic, environmental and 
social charters, principles, or other initiatives to which the 
organization subscribes or which it endorses.

Memberships in associations (such as industry associations) 
and national or international advocacy organizations in which 
the organization: holds a position on the governance body; 
participates in projects or committees; provides substantive 
funding beyond routine membership dues; views membership 
as strategic.

IDENTIFIED MATERIAL ASPECTS AND LIMITS

In principle, and in accordance with its 
Health, Safety, Environment, Quality, and 
Productivity Policy, Braskem does not 
produce, handle, utilize, market, transport, 
or dispose of any product unless it can do 
so in a safe manner and with a minimal 
impact on the environment.

Collaborative initiatives and voluntary 
commitments
Obs: the above-mentioned associations are 
voluntary and multi-stakeholder in nature.

Collaborative initiatives and voluntary 
commitments
Obs: the above-mentioned associations are 
voluntary and multi-stakeholder in nature.

G4-17

G4-18

G4-19

G4-20

a. List of all entities included in the consolidated financial 
statements or equivalent documents in the organization.
B. Indicate whether any of the entities included in the 
consolidated financial statements or equivalent documents in 
the organization were not covered by the report.

a. See Note 2.1.2.a of the Financial 
Statements, available at http://
www.braskem-ri.com.br/Download.
aspx?File=6ooA4fBcIiTNZ4HqLgHEfw== 
b. See About This Report

Process for defining the content of the report and the limits of 
the aspects included: Process for implementing the principles 
for defining the content of the report. 

Sustainability strategy

Material aspects identified in the process of defining the 
content of the report.

Sustainability strategy

For each material aspect, describe the scope of that aspect 
within the organization, taking into account: (1) whether 
the aspect is material for the organization; (2) if the aspect 
is not material for the entire operational structure of the 
organization (divisions, operating units, subsidiaries and 
joint ventures), select one of the following two approaches 
and present: (i) operational structures included in the 
G4-17 indicator for which the aspect is not material, or (ii) 
operational structures for which the aspect is material; (3) any 
specific limitation relating to the scope of the aspect in the 
organization.

Sustainability strategy

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    135

GENERAL STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

External Assurance

IDENTIFIED MATERIAL ASPECTS AND LIMITS

For each material aspect, describe its scope outside of the 
organization, taking into account: (1) whether the aspect 
is material outside of the organization; (2) if so, identify 
the entities/elements for which the aspect is material and 
indicate their geographical location; (3) describe any specific 
limitations relating to the scope of the aspect outside of the 
organization.

Consequences of any reformulations of data provided in 
previous reports, and the reasons for such reformulations 
(such as mergers and acquisitions, changes to the accounting 
period or base year, to the nature of the business or to 
measurement methods). 

Significant changes from previous reporting periods in the 
Scope and Aspect Boundaries.

G4-21

G4-22

G4-23

The following macro objectives are material 
outside of the organization: Climate change, 
Post-consumption, Local development and 
Safety (safe use of the product). Braskem 
monitors indicators associated with these 
subjects outside of the organization 
provided that the third-party database 
is available and reliable. Examples of 
monitored data: scope 3 emissions, 
plastics recycled by supported recycling 
cooperatives, benefits to partners of social 
investments, and safe use of the products. 
The entities are geographically widespread, 
with the exception of local development, 
which is focused in the communities 
surrounding Braskem operations. 

About the report
Specific restatements of performance 
indicators compared to previous reports are 
reported in the notes for each indicator.

ENGAGEMENT OF STAKEHOLDERS

G4-24

G4-25

G4-26

G4-27

Listing of stakeholders engaged by the organization. 

Sustainability strategy

Basis for identification and selection of stakeholders with 
whom to engage.

Sustainability strategy

Approaches to engaging stakeholders, including frequency 
of engagement by stakeholder type and group, indicating 
whether any engagement in particular was promoted as part 
of the report preparation process.

Principal issues and concerns that have been raised through 
stakeholder engagement, and the measures adopted by 
the organization to deal with them, including as part of the 
preparation of the report. Stakeholder groups that presented 
each of the above-mentioned issues and concerns.

Sustainability strategy

Sustainability strategy

136    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

GENERAL STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

External Assurance

REPORT PROFILE

G4-28

G4-29

G4-30

G4-31

G4-32

G4-33

Governance

G4-34

G4-39

Period covered by the report (for example, accounting year or 
calendar year), for the information presented. 

About the report

Date of the most recent previous report (if any). 

Frequency with which reports are issued
(annually, biannually, etc.). 

2012

Annual

Contact data in the event of questions relating to the report or 
its content. 

About the report

Table identifying the location of the report data, specifying: 
(1) the “in accordance“ option chosen by the organization, (2) 
external verification (if any).

Policy and practice relating to the search for external 
verification for the report; relationship between the 
organization and the party responsible for external 
verification; whether the highest governing body or the 
Leadership are involved in the search for external verification 
of the report.

GRI G4 Content Index

KPMG Report
External verification is carried out at the 
request of the Leadership and is included 
in the set of annual goals of the Leadership 
responsible for preparation of the report.

The organization's governing structure, including committees 
that report to the highest governing body responsible for 
specific tasks, such as advisement of the board of directors 
in connection with decision-making that has economic, 
environmental, and social impacts.

Indicate whether the chair of the highest governing body 
is also an executive director (and if so, indicate his or her 
function in the organization's management and the reason for 
holding both positions).

Corporate governance

The chairman of the board of directors is not 
an executive director.

Ethics and integrity

G4-56

G4-57

G4-58

Values, principles, standards, and norms of behavior in the 
organization, such as codes of conduct and ethics.

Odebrecht Entrepreneurial Technology
Corporate governance /Ethics and integrity

Describe the internal and external mechanisms adopted 
by the organization to request guidance regarding 
ethical behavior that complies with legislation, such as 
communication channels (for example: ombudsman).

Describe the internal and external mechanisms adopted 
by the organization to report concerns regarding unethical 
behavior or behavior that does not comply with legislation, 
and matters relating to organizational integrity, such as 
communicating concerns through hierarchical channels, 
mechanisms for reporting irregularities, or reporting channels.

Corporate governance /Ethics and integrity

Corporate governance /Ethics and integrity

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    137

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: All

Macro Objectives: All

G4-DMA

Disclosures on management approach

Material Aspects: Economic performance

Macro Objectives: Economic and financial results

G4-EC1

Direct economic value generated and 
distributed

G4-EC2

Financial implications and other risks and 
opportunities for the organization’s activities 
due to climate change

a. Materiality of Aspects: http://www.braskem.
com/sustainabilitymateriality

b. Management, targets and initiatives About 
the report / Sustainable development macro 
objectives, and http://www.braskem.com.br/
site.aspx/braskem-voluntary-commitments

c. Management evaluation: Social 
Development. Team Members. Performance 
Management

Economic and Financial Performance

Energy and climate change (GHG 
management)/Risks and opportunities

Additional information about this indicator is 
available in the CDP 2013 report at
https://www.cdproject.net/
sites/2013/35/2135/Investor%20CDP%20
2013/Pages/DisclosureView.aspx

G4-EC4

Financial assistance received from 
government

Economic and Financial Performance

The data is not broken down by 
country, as no significant aid is 
received outside of Brazil.

Material Aspects: Market Presence

Macro Objectives: Local development

G4-EC5

Ratios of standard entry level wage by 
gender compared to local minimum wage at 
significant locations of operation

Team Members/Remuneration

Breakdown by gender is not 
provided as Braskem’s standard 
entry level wage is the same 
for men and women.

G4-EC6

Proportion of senior management hired from 
the local community at significant
Locations of operation

Half of the leaders in Brazil are local, meaning 
that they were born in the same state in which 
they are currently located. The state with the 
greatest number of local leaders is Rio Grande 
do Sul, 70%, followed by Bahia, 56%, São Paulo, 
49%, Alagoas, 25% and Rio de Janeiro, 11%.
In Germany, The United States, and Mexico, the 
representation of local leaders is 48%, 25% 
and 35%, respectively. 

Braskem considers senior management to 
consist of all positions above Manager.

The symbols used identify the procedures that have been applied to carry out Assurance:

Procedures (f)

Procedures (a) and (e) 

Procedures (a), (b) and (c) 

See the description of each procedure in the Limited Assurance Report of the Independent Auditors, on page 148.

138    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: Indirect Economic Impacts 

Macro Objectives: Local Development

G4-EC7

Development and impact of infrastructure 
investments and services supported

Communities

G4-EC8

Significant indirect economic impacts, 
including the extent of impacts

Solutions for Clients
and Development of expansion projects

This information is not broken 
down because all investments 
were in kind (donated money 
or equipment) and all services 
offered were free. 

Material Aspects: Purchasing Practices

Macro Objectives: Local Development

G4-EC9

Proportion of spending on local suppliers at 
significant locations of operation

Suppliers
Braskem has defined local suppliers to be 
those who are located in the same country 
as the Braskem unit that acquired its 
products or services.

Material Aspects: Materials

Macro Objectives: Renewable resources

G4-EN1

Materials used by weight or volume

G4-EN2

Percentage of materials used that are 
recycled input materials

The values used are not 
disclosed, as this is commercially 
sensitive information.

The principal non-renewable* direct 
materials used by Braskem are: naphtha, 
condensate, etano, propane, HLR, and 
sodium chloride. Braskem also uses ethanol 
manufactured from sugar cane to produce 
ethylene from a renewable source, thus 
reducing its demand for non-renewable 
resources. 
*Direct materials: those present in the final 
product.
Non-renewable materials: resources that 
are not renewed at the same rate at which 
they are consumed, such as minerals, 
metals, petroleum,
coal, gas, etc.

Braskem´s strategy for replacing virgin 
raw materials consists of investment in 
renewable raw materials; as a result, no 
raw materials are obtained from recycling. 
At any rate, re-use is maximized at the 
industrial plants through the use of return 
flows in the productive process, which is 
the equivalent of internal recycling. For 
the future, investments are being made in 
energy and chemical recycling.

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    139

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: Energy

Macro Objectives: Energy efficiency

G4-EN3

Energy consumption within the organization

Energy and climate change (GHG 
management)

It has not yet been possible 
to report this indicator for the 
international plants due to the 
difficulty of obtaining data in 
the necessary format. 
Deadline for inclusion: 2014.

G4-EN5

Energy intensity

G4-EN6

Reduction of energy consumption

G4-EN7

Reductions in energy requirements of products 
and services

Material Aspects: Water

Macro Objectives: Water efficiency

G4-EN8

Total water withdrawal by source

Energy and climate change (GHG 
management)

Energy and climate change
The calculation of reductions was carried 
out based on the difference between fuel 
consumption before implementation of the 
initiative and fuel consumption after the 
implementation of the initiatives.

Solutions for Clients
Reductions are estimated by comparing the 
‘before’ and ‘after’ scenarios for the use of 
the resins in question.

Water

Water

G4-EN9

G4-EN10

Water sources significantly affected by 
withdrawal of water

Percentage and total volume of water recycled 
and reused

Water

Material Aspects: Biodiversity

Macro Objectives: n/a (material only for Mexico)

G4-EN12

Description of significant impacts of activities, 
products, and services on biodiversity in 
protected areas and areas of high biodiversity 
value outside protected areas

The main impact of Braskem´s operations 
on biodiversity takes place when new 
units are built in areas where there was 
no previous industrial activity, such as 
in Mexico, where Braskem-Idesa built a 
petrochemical complex.
The measures to reduce impacts on local 
biodiversity were described in the 2012 
Annual Report (http://rao2012.braskem.
com/relatorio.asp?subrelatorio=44).
The current status is described in, 
Development of expansion projects

G4-EN13

Habitats protected or restored

Environmental protection

G4-EN14

Total number of iucn red list species and 
national conservation list species with habitats 
in areas affected by operations, by level of 
extinction risk

There is only one species at risk of 
extinction affected by Braskem´s 
operations, the Ceratozamia miqueliana 
(flora, status critical), in Mexico.
Development of expansion projects

140    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: Emissions

Macro Objectives: Climate change

G4-EN15

G4-EN16

Direct greenhouse gas (ghg) emissions 
(scope 1)

Energy indirect greenhouse gas (ghg) 
emissions (scope 2)

G4-EN17

Other indirect greenhouse gas (ghg) 
emissions (scope 3)

G4-EN18

Greenhouse gas (ghg) emissions intensity

G4-EN19

Reduction of greenhouse gas (ghg) emissions

Macro Objectives: Climate change, Safety

Energy and climate change
Braskem reports data from operations at 
which it has operating control.
To become familiar with the 
complete methodology, see the 
Braskem report made to the Brazilian 
GHG Protocol Program: http://
registropublicodeemissoes.com.br/index.
php/participant/41

Energy and climate
change (GHG management)

Energy and climate
change (GHG management)

G4-EN20

Emissions of ozone-depleting substances (ods)

Energy and climate
change (GHG management)

Macro Objectives: Energy, Safety

G4-EN21

NOX, SOX, and other significant air emissions

Energy and climate
change (GHG management)

Material Aspects: Effluents and waste

Macro Objectives: Water efficiency

G4-EN22

Total water discharge by quality and 
destination

Water: use and disposal

Macro Objectives: Safety

G4-EN23

Total weight of waste by type and disposal 
method

Waste

G4-EN24

Total number and volume of significant spills Waste

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    141

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: Products and services

Macro Objectives: Application development

G4-EN27

Extent of impact mitigation of environmental 
impacts of products and services

Solutions for Clients

Macro Objectives: Post consumption

G4-EN28

Percentage of products sold and their 
packaging materials that are reclaimed by 
category

Material Aspects: Conformity

Macro Objectives: Strengthening of practices

G4-EN29

Monetary value of significant fines and total 
number of non-monetary sanctions for non-
compliance with environmental laws and 
regulations

Braskem works with waste collector 
cooperatives in Brazil to encourage 
recycling of its products and packaging.
See the volumes recycled in, Communities. 
These volumes still do not represent a 
significant percentage of the total sold by 
Braskem.

The Company was not sentenced to pay 
any fines or to comply with any non-
monetary sanctions during the period in 
question. For the purposes of this report, 
the same materiality criterion was adopted 
as was used in the Reference Form 
instituted by the Securities Commission 
(“CVM”) under the terms of Normative 
Ruling CVM 480/2009 – R$ 60 million. For 
environmental matters, the value of R$ 10 
MM was adopted.

Material Aspects: General

Macro Objectives: Climate change, energy, water

G4-EN31

Total environmental protection expenditures 
and investments by type

Environmental protection

Material Aspects: Employment

Macro Objectives: Economic and financial results

G4-LA1

Total number and rates of new employee hires 
and employee turnover by age group, gender 
and region

Team Members/New hires and dismissals

142    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

The data recording system for 
health and safety does not 
break down the data by gender. 
The method used to monitor 
absenteeism is being revised, 
and therefore it was not possible 
to obtain this item of data. 
Deadline for inclusion: Annual 
Report 2015

Material Aspects: Workplace Health and Safety

Macro Objectives: Safety

G4-LA5

Percentage of total workforce represented 
in formal joint management–worker health 
and safety committees that help monitor 
and advise on occupational health and safety 
programs

Workplace health and safety

G4-LA6

Type of injury and injury rates, occupational 
diseases, lost days, and absenteeism, and 
total number of work-related fatalities, by 
region and by gender

Workplace health and safety

Material Aspects: Local communities

Macro Objectives: Local Development

G4-SO1

G4-SO2

Percentage of operations with implemented 
local community engagement, impact 
assessments, and development programs

Growth strategy/Braskem-IDESA
Communities
Process safety/Impacts on Communities

Operations with significant actual and 
potential negative impacts on local 
communities

Growth strategy/Braskem-IDESA; 
Process safety/Impacts on Communities

Material Aspects: Anti-corruption measures

Macro Objectives: Strengthening of practices

G4-SO5

Confirmed incidents of corruption and actions 
taken

Corporate governance /Ethics and integrity

Material Aspects: Public Policies

Macro Objectives: Strengthening of practices

G4-SO6

Total value of political contributions by 
country and recipient/beneficiary

The area of Public Policy is material for 
operations in Brazil. Because 2013 was not 
an election year, only insignificant amounts 
were donated.
The total donations made by the 
Company in the most recent election 
year are available on the Open Policy 
site: http://www.politicaaberta.org/
entidade/42150391000170/BRASKEM_S/A

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    143

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: Unfair Competition

Macro Objectives: Strengthening of practices

G4-SO7

Total number of legal actions for anti-competitive 
behavior, anti-trust, and monopoly practices and 
their outcomes

Zero

Material Aspects: Conformity

Macro Objectives: Strengthening of practices

The Company was not sentenced to pay any 
fines or to comply with any non-monetary 
sanctions during the period in question. 
For the purposes of this report, the same 
materiality criterion was adopted as was 
used in the Reference Form instituted by the 
Securities Commission (“CVM”) under the 
terms of Normative Ruling CVM 480/2009 – 
R$ 60 million. For environmental matters, the 
value of R$ 10 MM was adopted.

G4-SO8

Monetary value of significant fines and total 
number of non-monetary sanctions for non-
compliance with laws and regulations

Material Aspects: Client Health and Safety

Macro Objectives: Safety

G4-PR1

Percentage of significant product and service 
categories for which health and safety impacts are 
assessed for improvement

Chemical safety/Product Responsibility

G4-PR2

Total number of incidents of non-compliance with 
regulations and voluntary codes concerning the 
health and safety impacts of products and services 
during their life cycle, by type of outcomes

Material Aspects: Labeling of Products and Services

Macro Objectives: Safety

G4-PR3

G4-PR4

Type of product and service information required
by the organization’s procedures for product and
service information and labeling and percentage
of significant product and service categories
subject to such information requirements

Total number of incidents of non-compliance 
with regulations and voluntary codes concerning 
product and service information and labeling, by 
type of outcomes

Chemical safety/Product Responsibility

Chemical safety/Product Responsibility

Chemical safety/Product Responsibility

144    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

SPECIFIC STANDARD DISCLOSURES

Indicator

Description

Response and/or Location

Omissions

External Assurance

Material Aspects: Marketing Communications

Macro Objectives: Strengthening of practices

G4-PR7

Total number of incidents of non-compliance 
with regulations and voluntary codes 
concerning marketing communications, 
including advertising, promotion, and 
sponsorship, by type of outcomes

Zero

Material Aspects: Conformity

Macro Objectives: Strengthening of practices

The Company was not sentenced to pay 
any fines or to comply with any non-
monetary sanctions during the period in 
question. For the purposes of this report, 
the same materiality criterion was adopted 
as was used in the Reference Form 
instituted by the Securities Commission 
(“CVM”) under the terms of Normative 
Ruling CVM 480/2009 – R$ 60 million. For 
environmental matters, the value of R$ 10 
MM was adopted.

G4-PR9

Monetary value of significant fines for 
non-compliance with laws and regulations 
concerning the provision and use of products 
and services

Material Aspects: Non-discrimination

Macro Objectives: n/a, additional indicator

G4-HR3

Total number of incidents of discrimination 
and corrective actions taken

Corporate governance /Ethics and integrity

Material Aspects: Mechanism for reporting human rights complaints and claims

Macro Objectives: n/a, additional indicator

G4-HR12

Number of grievances about human rights 
impacts filed, addressed, and resolved 
through formal grievance mechanisms

Corporate governance /Ethics and integrity

The symbols used identify the procedures that have been applied to carry out Assurance:

Procedures (f)

Procedures (a) and (e) 

Procedures (a), (b) and (c) 

See the description of each procedure in the Limited Assurance Report of the Independent Auditors, on page 148.

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    145

CORRELATION WITH THE GLOBAL COMPACT

GLOBAL PACT PRINCIPLES

CHAPTER AND RELATED GRI INDICATORS REPORTED BY BRASKEM

Principle 1
Businesses should support and respect the protection of 
internationally proclaimed human rights

Corporate governance /Ethics and integrity
Safety of processes
G4-HR12, G4-SO1, G4-SO2

Principle 2
Make sure that they are not complicit in human rights abuses

Corporate governance /Ethics and integrity
Suppliers

Principle 3
Businesses should uphold the freedom of association and the 
effective recognition of the right to collective bargaining

Corporate governance /Ethics and integrity
Regarding the report/Index
G4-11

Principle 4
The elimination of all forms of forced and compulsory labour

Corporate governance /Ethics and integrity
Strategic suppliers/raw materials

Principle 5
The effective abolition of child labour

Principle 6
The elimination of discrimination in respect 
of employment and occupation

Principle 7
Businesses should support a precautionary 
approach to environmental challenges

Principle 8
Undertake initiatives to promote greater 
environmental responsibility

Corporate governance /Ethics and integrity
Strategic suppliers/raw materials

Team Members / Team Member profile
Team Members/Compensation
Team Members/Hiring and layoffs
Corporate governance /Ethics and integrity
G4-10, G4-EC5, G4-EC6, G4-LA1, G4-HR3

Energy and climate change
Solutions for Clients
Environmental, health, and safety management
G4-EC2, G4-EN1, G4-EN3, G4-EN8, G4-EN15, G4-EN16, G4-EN17, G4-EN20, G4-
EN21, G4-EN27, G4-EN31

Environmental, health and safety management
Solutions for Clients
G4-EN1, G4-EN2, G4-EN3, G4-EN5, G4-EN6, G4-EN7, G4-EN8, G4-EN9, G4-EN10, 
G4-EN11, G4-EN12, G4-EN13, G4-EN14, G4-EN15, G4-EN16, G4-EN17, G4-EN18M 
G4-EN19, G4-EN20, G4-EN21, G4-EN22, G4-EN23, G4-EN24, G4-EN27, G4-EN28, 
G4-EN29, G4-EN31

Principle 9
Encourage the development and diffusion of 
environmentally friendly technologies

Principle 10
Businesses should work against corruption in 
all its forms, including extortion and bribery

Solutions for Clients
Environmental, health, and safety management
G4-EN6, G4-EN7, G4-EN19, G4-EN27, G4-EN-31

Odebrecht Entrepreneurial Technology
Corporate governance /Ethics and integrity
G4-56, G4-SO5, G4-SO6

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ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    147

LIMITED ASSURANCE 
REPORT ISSUED BY 
INDEPENDENT AUDITORS

To the Directors and Officers of Braskem S/A
São Paulo - SP

INTRODUCTION
We have been engaged by Braskem S/A (“Braskem”) to apply 
limited assurance procedures on the sustainability information dis-
closed in Braskem’s 2013 Annual Report, related to the year ended 
December 31st, 2013.

RESPONSIBILITIES OF BRASKEM’S MANAGEMENT 
The management of Braskem is responsible for preparing and 
adequately presenting the information in the 2013 Annual Report 
in accordance with the Global Reporting Initiative (GRI) Sustainabi-
lity Reporting Guidelines (GRI-G4) as well as the internal controls 
determined necessary to ensure this information is free from 
material misstatement, resulting from fraud or error.

INDEPENDENT AUDITORS’ RESPONSIBILITY
Our responsibility is to express a conclusion about the information 
in the 2013 Annual Report based on the limited assurance engage-
ment conducted in accordance with Technical Communication (TC) 
07/2012 approved by the Federal Accounting Council and prepared 
in accordance with NBC TO 3000 (Assurance Engagements Other 
Than Audits and Reviews), issued by the Brazilian Federal Accoun-
ting Council - CFC, which is the equivalent to international standard 
ISAE 3000 issued by the International Federation of Accountants 
applicable to Non-Financial Historical Information. These standards 
require compliance with ethical requirements, including indepen-
dence ones and also that the engagement is conducted to provide 
limited assurance that the information in the 2013 Annual Report, 
taken as a whole, is free from material misstatement.

148    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

A limited assurance engagement conducted in accordance with NBC 
TO 3000 (ISAE 3000) consists mainly of questioning the manage-
ment of Braskem and other professionals of the Company involved 
in the preparation of the information disclosed in the 2013 Annual 
Report and applying analytical procedures to obtain evidence 
that allows us to make a limited assurance conclusion about the 
sustainability information taken as a whole. A limited assurance 
engagement also requires additional procedures when the indepen-
dent auditor learns of issues which lead them to believe that the 
information disclosed in the Annual Report 2013 taken as a whole 
could present material misstatement. 

The selected procedures were based on our understanding of the 
issues related to the compilation, materiality and presentation 
of the information disclosed in the 2013 Annual Report, other 
engagement circumstances and considerations regarding areas and 
procedures associated with the material sustainability information 
disclosed where material misstatement could exist. The procedures 
consisted of: 

(a) planning: consideration of the materiality of aspects to Bras-
kem’s activities, relevance of the information disclosed, amount of 
quantitative and qualitative information and operational systems 
and internal controls that served as a basis for preparation of the 
information in the Annual Report 2013. This analysis defined the 
indicators to be tested in detail;

(b) understanding the reporting process and management of 
material aspects and performance indicators;

(c) analysis of processes for the preparation of the 2013 Annual 
Report and its structure and content, based on the Principles for 
Defining Report Content and Quality of the Global Reporting Initia-
tive - GRI (GRI-G4);

(d) evaluation of non-financial indicators:
• understanding the calculation methodology and procedures for 
the compilation of indicators through interviews with managers 
responsible for preparing the information; 

• application of analytical procedures on the quantitative information 
and questions about qualitative information and their correlation 
with indicators disclosed in the 2013 Annual Report;

• analysis of evidence supporting the indicators;
• visits to four of Braskem’s operational units for application of 

these procedures, as well as of items (b) and (c);

(e) plausibility analysis of the reasons for omissions of performance 
indicators associated with topics and aspects identified as material 
through the Company’s materiality assessment; and

(f) comparison of financial indicators with the financial statements 
and/or accounting records.

Nonfinancial data is subject to more inherent limitations than 
financial data, due to the nature and diversity of the methods 
used to determine, calculate or estimate this data. Qualitative 
interpretations of the data’s materiality and accuracy are subject 
to individual presumptions and judgments. Additionally, we did 
not examine data regarding prior periods to assess the adequacy 
of policies, practices and sustainability performance, nor future 
projections data.

CONCLUSION
Based on the procedures carried out, described in this report, we 
have not identified any relevant information that leads us to believe 
that the information in Braskem’s 2013Annual Report is not fairly 
stated in all material respects in accordance with the Global Repor-
ting Initiative Sustainability Reporting Guidelines (GRI-G4), and with 
its source records and files.

We believe the information, evidence and results we have obtained 
are sufficient and appropriate to provide a basis for our limited 
conclusion.

KPMG Risk Advisory Services Ltda.
CRC 2SP023233/O-4

São Paulo, May 23, 2014

SCOPE AND LIMITATIONS
The procedures applied in a limited assurance engagement are 
substantially less extensive than those applied in a reasonable 
assurance engagement. Therefore, we cannot ensure we are aware 
of all the issues that would have been identified in a reasonable 
assurance engagement, which aims to issue an opinion. If we had 
conducted a reasonable assurance engagement, we may have 
identified other issues and possible misstatements within the infor-
mation presented in the Annual Report 2013.

Eduardo V. Cipullo
Accountant CRC 1SP135597/O-6 

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    149

SOUTH

ALAGOAS

PP 1 RS
BR 386 KM 419 – III Polo Petroquímico, Via Oeste 
– Lote 5, Triunfo, RS, CEP: 95853-000

CS 1 AL
Avenida Assis Chateaubriand, 5260,Bairro Pontal 
da Barra, Maceió, AL, CEP: 57010-500

CORPORATE INFORMATION

Addresses and contact information for the Braskem industrial and commercial units.

BRAZIL

SOUTHEAST

UNIB 3 CK ABC
Avenida Presidente Costa e Silva, 1178, Pq. 
Capuava – Santo André, SP, CEP: 09270-901
Phone: 55 11 4478-1515

UNIB 3 IN ABC
Rua da União, 765, Jardim Sonia Maria – Mauá, 
SP, CEP: 09380-900
Phone: 55 11 4977-2020

UN PE 7 ABC
Avenida Presidente Costa e Silva, 400, Pq. 
Capuava – Santo André, SP, CEP: 09270-000
Phone: 55 11 4478-4000

UN PP 4 ABC
Avenida Ayrton Senna da Silva, 2700, Jardim 
Oratório – Mauá, SP, CEP: 09380-901
Phone: 55 11 3583-2200

UN PE 8 CUB
Rodovia Cônego Domenico Rangoni – SP 055, 
s/n – Km 266 – Pista Oeste – Cubatão, SP, CEP: 
11573-903
Phone: 55 13 3362-9000 / Fax: 55 13 3362-9004

UNIB 2 RS
BR 386, Rod. Tabaí/Canoas, km 419, Via de 
Contorno 850, Triunfo, RS, CEP: 95853-000

PP 2 / PE 5 RS
BR 386 KM 419 Lote 4, Polo Petroquímico do Sul, 
Triunfo, RS, CEP: 95853-000

PE 4 RS
BR 386 – Rodovia Tabaí/Canoas – Km 419, Via de 
Contorno, 1216 – Polo Petroquímico, Triunfo, RS, 
CEP: 95853-000

PE 5 RS
BR 386 km 419 Lote 04, Polo Petroquímico, 
Triunfo, RS, CEP: 95853-000

PE 6 RS
BR 386 – Rodovia Tabaí-Canoas – Km 419, Via 
de Contorno 1178 – Polo Petroquímico, Lote 29 – 
Passo Raso – Triunfo, RS, CEP: 95853-000

UNIB 4 and PE 9 DCX
Rua Marumbi, 1001, Campos Elíseos – Duque de 
Caxias, RJ, CEP: 25221-000
Phone: 55 21 2187-8883

RS Office
Av. Soledade, 550, 2 andar, Petrópolis, Porto 
Alegre, RS, CEP: 90470-340
Phone: 55 51 3216-2626

SC Office
Rua Professor Luis Sanches Bezerra da Trindade, 
69, Salas 101 e 102, Centro, Florianópolis, SC, 
CEP: 88015-160
Phone: 55 48 3821-7600 / Fax: 55 48 3821-1169

UN PP 5 DCX
Rua Marumbi, 1400, Campos Elíseos – Duque de 
Caxias, RJ, CEP: 25221-000
Phone: 55 21 2173-4100

UN PP 3 PLN
Avenida Wagner Samara, 1280, Bairro Cascata – 
Paulínia, SP, CEP: 13140-000
Phone: 55 19 3344-6700

RJ Office
Rua Buenos Aires, 15, 9º e 10º andar, Edifício 
Buenos Aires Corporate, Rio de Janeiro, RJ, CEP: 
20061-002
Phone: 55 21 2157-7760 / Fax: 55 21 2157-7719

SP Office – Head Office
Rua Lemos Monteiro, 120, Edifício Odebrecht São 
Paulo – Butantã, CEP: 05501-050 – São Paulo, SP 
Brasil
Phone: 55 11 3576-9000 / Fax: 55 11 3576-9073

SP Office – Villa Lobos
Avenida das Nações Unidas, 4.777, 10º andar, 
Edifício Villa Lobos, Pinheiros, São Paulo, CEP: 
05477-000
Phone: 55 11 3576-9000

150    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

PVC 2 AL
Rodovia Divaldo Suruagy – Km 12 – Via II, Polo 
Cloroquímico de Alagoas, Marechal Deodoro, AL, 
CEP: 57160-000

Mining
Av. Maj Goes Monteiro, 2889, Mutange, Maceio, 
AL, CEP: 57017-515

Cinal
Rodovia Divaldo Suruagy, Km 12, Via 06 - Polo 
Cloroquímico, Marechal Deodoro, AL, CEP: 
57160-000

BAHIA

UNIB 1 BA
Rua Eteno, 1561, Copec, Polo de Camaçari, 
Camaçari, BA, CEP: 42810-000

PE 1 BA
Rua Eteno, 1582, Copec, Polo de Camaçari, 
Camaçari, BA, CEP: 42810-000

PE 2 BA
Rua Hidrogênio, nº 3520, COPEC, Polo de Cama-
çari, Camaçari, BA, CEP: 42810-280

PVC 1 BA
Rua Hidrogênio, 3342, COPEC, Polo de Camaçari, 
Camaçari, BA, CEP: 42810-280

PE 3 BA
Rua Benzeno, 2391, COPEC, Polo de Camaçari, 
Camaçari, BA, CEP: 42810-020

CS 2 BA
Rua Oxigênio, 765, COPEC, Polo de Camaçari, 
Camaçari, BA, CEP: 42810-270

BA Office
Av. Antônio Carlos Magalhães, 3244, Edf. 
Thomé de Souza, 21º andar, Salvador, BA, CEP: 
41820-000

UNITED STATES

GERMANY

OTHER COUNTRIES

U.S. Head Office
1735 Market Street, 28th floor, Philadelphia, PA 
19103
Phone: 1 215 831-3100

La Porte Plant
8811 Strang Road, La Porte, TX 77571
Phone: 1 281 476-0303 / Fax: 1 281 930-2070

German Head Office
An der Welle 4, 60322 Frankfurt am Main
Phone: 49 69 427 299 200

PP 11 Wesseling
Werk Wesseling, Rodenkirchnerstrasse 400, 
50389 Wesseling
Phone: 49 3222 1090 356

Marcus Hook Plant
P.O. Box 432, Marcus Hook, PA 19061
Phone: 1 610 497-8850 / Fax: 1 610 494-3792

PP 12 Schkopau
Werk Schkopau, PF 1163, 06201 Merseburg
Phone: 49 3222 1090 245

Neal Plant
200 Big Sandy Road, Kenova, WV 25530
Phone: 1 304 453-1371 / Fax: 1 304 453-5916

Technology and Innovation Center
550 Technology Drive, Pittsburgh, PA 15219
Phone: 1 412 208-8100 / Fax: 1 412 20-88205

Houston Sales Office
Basic Petrochemicals produced in Brazil, 5100 
Westheimer Rd – Suite 495, Houston, TX 77056
Phone: 1 713 255-4747 / Fax: 1 713 255-4740

Seadrift Plant
P.O. Box 105, Port Lavaca, TX 77979
Phone: 1 361 487-1100

Oyster Creek Plant
P.O. Box 2168, Freeport, TX 77542
Phone: 1 979 705-2650

MEXICO
Braskem Idesa SAPI, Boulevard Manuel Avila 
Camacho 36, Piso 24 Col. Bosques de  
Chapultepec, CP 11000 México D.

ARGENTINA
Braskem Argentina S.R.L., Carlos Pellegrini, 
1.149, 7º piso, C1009ABW – Ciudad Autónoma de 
Buenos Aires
Phone: 54 11 5275-6600 / Fax: 54 11 
5275-6699

VENEZUELA
Av. Río Caura – Torre Humboldt, Piso 19, Oficina 
1901, Urb. Prados del Este, Caracas 1080
Phone: +58 (212) 976-5025

PERU
Av. Victor Andres Belaúnde No. 280 Of. 603, San 
Isidro, Lima 27
Phone: +51 (1) 442-4241

COLOMBIA
Capital Park – Centro Empresarial, Calle 93 – 11A 
– 28 – Sala 302, Bogotá
Phone: 0057-1-589-7077

CHILE
Av. Nueva Tajamar, 481, WTC Torre Norte – 
Oficina 301, Las Condes – Santiago
Phone: 0056-2-482-7000 / Fax: 
0056-02-482-7010

NETHERLANDS
Braskem Europe BV, Beursplein, 37 – 3.011 AA, 
Kamer 859, PO Box 30128, 3001 DC, Rotterdam
Phone: 31 10 205-2943 / Fax: 31 10 205-2949

SINGAPORE
8 EU TONG SEN STREET #22-89, The Central, 
059818 – Singapore
Phone: +65 6671 0431 / Fax: +65 6671 0439

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    151

CREDITS

Vice president of Institutional Relations and Sustainable Development
Marcelo Lyra do Amaral

Corporate Communication Officer
André Vieira

Sustainable Development Officer
Jorge Soto

Health, Environment and Safety Officer
Rita de Cássia Volponi Carvalho 

Sustainable Development Supervisors
Mario Pino, Sonia Chapman, André Leonel Leal,
Luiz Gustavo Ortega, Ediane Monteggia, Luiz Carlos Xavier,
Renata Ballve Ebert and Yuki Kabe

Health, Environment and Safety Supervisors
Mauro Machado Junior, André Virgulino, Mayla Salmeron,
Sandro Franca and Paulo Santana

External Communication Supervisor
Filipe Xavier

Content and design production
Versal Editores

Web development
Agência Dinamite

Editing
Thereza Martins

Verification
KPMG

Photos
Julio Bittencourt e Régis Filho

Translation
Spanish – Lionbridge
English – Lionbridge

152    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

GLOSSARY

Above standard: above standard – one of the company classifi-
cation categories used by insurance companies, based on process 
safety risk criteria. 

Joint venture: an association among companies for the purpose of 
expanding their economic bases for business activities.

Biodiversity: variety and variability that exist among living orga-
nisms and the ecological complexities in which they occur. Such 
diversity includes ecosystems, animals, plants, fungi, microorga-
nisms and genetic diversity.

Biopolymer: a thermoplastic resin produced from renewable raw 
materials.

Materiality: relevance, relevant issues

PIC: Incentive Plan for the Plastic Chain

Scope 1: direct emissions of greenhouse gases, coming from  
sources that belong to or are controlled by the Company, such  
as emissions from combustion in boilers, furnaces or vehicles  
belonging to or controlled by the Company.

Crackers: industrial installations in which naphta is transformed into 
derivatives such as ethene, propene and other coproducts.

Scope 2: emissions of greenhouse gases originating from the acqui-
sition of electrical or thermal energy consumed by the Company.

Ecoefficiency: the ratio between the use of resources needed for 
the manufacture of a certain product and the volume produced. 
Expresses productivity from the environmental point of view.

Eco-indicators: environmental performance indicators

GHG Protocol: a program designed to encourage companies to 
create and publish their inventories of greenhouse gases.

Greenfield: a term to identify projects that start from scratch, that 
is, that are a start-up development of an enterprise (literally  
meaning a “green field”).

Scope 3: indirect greenhouse gas emissions. Involves all other 
emissions resulting from the direct activities of the Company, but 
which occur in sources that do not belong to or are not controlled by 
the Company.

Six Sigma: Six Sigma – a set of practices developed to improve 
processes.

Stakeholders: target groups, interested parties, relationship audien-
ces – these are groups or audiences with which Braskem maintains 
some type of relationship with regard to its corporate operations 
and activities.

Green Plastic: an expression used to identify resins produced by Bras-
kem from renewable source raw material, in this case, sugar cane.

Team Members: a term used in the companies of the Odebrecht 
Organization, among them Braskem, to refer to their employees.

Investment grade: investment grade – a classification attributed to 
companies or countries considered to be good payers.

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    153

ACRONYMS

Abiquim: Brazilian Chemical Industry 
Association

ETBE: Ethyl Terc-Butyl Ether (gasoline 
additive)

MTBE: Methyl Terc-Butyl Ether (gasoline 
additive)

ABS: acrylonitrile butadiene styrene 

ACC: American Chemistry Council

LCA: Life Cycle Assessment

BBB-: represents an “investment grade”, 
that is, a classification that characterizes
 a company or country for investors. The 
classification is made by risk agencies and 
represents the ability to pay debts on time.

FEL: a method for analyzing the viability of 
projects from the technical, economical and 
market point of view.

CMDS: chemical product safety information 
sheet

AP: Action Program

PDCIS: Integrated and Sustainable Deve-
lopment Program for the Mosaic of 
Environmentally Protected Areas of the 
Southern Lowlands of Bahia

GHG: greenhouse gases

GDP: Gross Domestic Product

Gj: Gigajoules

PE: polyethylene

LPG: liquid petroleum gas

LLDPE: linear low-density polyethylene

BM&FBovespa: Stock Market, Commodities 
and Futures

GPS: Global Product Strategy

BNDES: National Bank of Economic and 
Social Development Bank

BNDESPAR: National Economic and Social 
Development Bank Shares

GRI: Global Reporting Initiative (a net-
work that created the global standard 
methodology for economic, social and 
environmental performance reports for 
organizations)

Green PE: polyethylene produced from a 
renewable source of raw material (sugar 
cane)

PNRS: Brazilian National Solid Waste Policy

PP: polypropylene

RTO: workplace accident requiring time off

GWP: Global Warming Potential

PVC: polyvinyl chloride

CDP: global sustainability program

PHW: person-hours worked

CEBDS: Brazilian Business Council for Sustai-
nable Development

ICCA: International Council of Chemical 
Associations 

Cempre: Corporate Commitment to 
Recycling, a non-profit association dedica-
ted to the promotion of recycling, with a 
focus on integrated waste management.

CO2: carbon dioxide

CO2e: carbon dioxide equivalent (the sum 
of emissions of all greenhouse gases con-
verted to CO2)

EBITDA: Earnings before interest, taxes, 
depreciation and amortization

Idesa: a Mexican petrochemical company

SPI: Supplier Performance Index

HDI: Human Development Index

IPCC: Intergovernmental Panel of Climate 
Change (UN)

PSI: Private Social Investments

kWh/t: kilowatt-hours per ton

REACH: Register Evaluation Authorization 
and Restriction of Chemicals

RepTrakTM Pulse: a method for studying the 
reputation and expectations of companies 
and organizations 

NRTO: workplace accident not requiring 
time off

SAN: styrene acrylonitrile

SAP: integrated operations, business, and 
corporate activities management software

Sebrae: Brazilian Support Service for Micro 
and Small Companies

kg/t: kilograms per ton

THC: Total Hydrocarbons

154    |    BRASKEM    |    ANNUAL REPORT 2013    |    ABOUT THE REPORT

SEMPRE – Excelence in HES: Braskem’s 
Health, Environment and Safety manage-
ment program designed to prevent and 
minimize risks as well as personal, environ-
mental and material losses.

HES: Health, Environment and Safety

SHEQAS: Health, Environment and Safety 
and Quality Assessment System.

TEO: Odebrecht Entrepreneurial Techno-
logy – a system of beliefs and values of the 
Odebrecht Organization

IR: injury rate

UNIB: Basic Petrochemicals Unit

UNPol: Polymers Unit 

UTEC: Braskem’s own brand of ultra-high 
molecular weight resin

UNUSE: United States and Europe Unit

UNVin: Vinyls Unit

ABOUT THE REPORT    |    ANNUAL REPORT 2013    |    BRASKEM    |    155

APPENDICES

APPENDICES

NEW HIRES AND DISMISSALS

G4-LA1

NEW HIRES IN 2013

Country Region

Under 30 
years

From 30 
to 50 
years

Brazil

South

Southeast

Northeast

59

69

56

Sub-total

184

USA

Germany

México

Total Global*

20

7

200

411

35

75

54

164

25

9

154

352

Men

Over 
50 years

2

4

5

11

3

0

2

16

DISMISSALS IN 2013

Women

Sub-total

Rate

Under 30 
years

From 30 
to 50 
years

Over 
50 years

Sub-total

Rate

Total

96

148

115

359

48

16

356

779

6.6%

8.5%

6.0%

7.0%

9.4%

14.8%

80.9%

21

53

25

99

10

4

47

6

40

17

63

11

10

21

12.6%

160

105

0

2

0

2

3

0

0

5

Total 
Rate

6.9%

10.4%

6.7%

8.1%

11.6%

17.9%

8.6%

15.8%

9.7%

12.2%

21.1%

23.3%

123

243

157

523

72

30

27

95

42

164

24

14

68

81.0%

424

80.9%

270

16.8% 1049

13.5%

Under 30 
years

From 30 
to 50 
years

Men

Over 
50 years

Women

Sub-total

Rate

Under 30 
years

From 30 
to 50 
years

Over 
50 years

Sub-total

Rate

Total

15

25

16

56

19

4

6

85

31

88

75

194

11

0

0

60

57

64

181

11

0

0

106

170

155

431

41

4

6

7.3%

9.8%

8.1%

8.4%

8.0%

3.7%

1.4%

11

28

11

50

1

1

2

205

192

482

7.8%

54

9

52

17

78

4

3

0

85

3

3

2

8

4

0

0

23

83

30

7.3%

13.8%

6.9%

136

10.1%

9

4

2

7.9%

6.7%

2.4%

129

253

185

567

50

8

8

12

151

9.4%

633

Country Region

Brazil

South

Southeast

Northeast

Sub-total

USA

Germany

México

Total Global*

Total 
Rate

7.3%

10.8%

7.9%

8.8%

8.1%

4.8%

1.5%

8.2%

158    |    BRASKEM    |    ANNUAL REPORT 2013    |    APPENDIXES

TOTAL TURNOVER RATE – 2013

Country Region

Men

Women

Total

Brazil

South

Southeast

Northeast

Sub-total

USA

Germany

México

Total Global*

6.9%

 9.2%

 7.1%

 7.7%

8.7%

9.3%

41.1%

10.2%

8.0%

14.8%

8.3%

11.1%

14.5%

15.0%

41.7%

13.1%

7.1%

10.6%

7.3%

8.4%

9.8%

11.3%

41.2%

10.8%

NEW HIRES IN 2012

Men

Women

Country Region

Under 30 
years

From 30 to 
50 years

Over 
50 years

Sub-total

Under 30 
years

From 30 to 
50 years

Over 
50 years

Sub-total

Total

Brazil

South

Southeast

Northeast

Sub-total

Texas

USA

Pennsylvania

West Virginia

Sub-total

Germany

30

69

45

144

0

7

0

7

8

Total Team Members

159

8

43

14

65

0

12

0

12

17

94

0

0

0

0

2

1

0

3

0

3

38

112

59

209

2

20

0

22

25

81

63

51

195

2

14

3

19

4

25

72

60

157

4

27

5

36

11

256

218

204

2

5

4

11

0

11

2

13

0

24

108

140

115

363

6

52

10

68

15

146

252

174

572

8

72

10

90

40

446

702

DISMISSALS IN 2012

Country

Region

Men

Women

South

Southeast

Northeast

Sub-total

Brazil

USA

Germany

Total Team Members

77

155

120

352

2

1

355

23

59

32

114

1

0

115

Note: the data exclude international sales offices and quantiQ.

APPENDIXES    |    ANNUAL REPORT 2013    |    BRASKEM    |    159

EFFLUENTS

G4-EN22

TOTAL DISCHARGE OF WATER, BY QUALITY AND DESTINATION - BRAZIL (2012)

Location

Destination 
of effluent

Volume of 
effluent 
discharged 
(m³/year)

Treatment 
method

Biochemical 
oxygen demand 
at discharge 
(BOD) (kg/year)*

Total suspended 
solids at 
discharge (TSS) 
(kg/year)*

Other significant 
quality parameters 
(kg/year)*

Rio de
Janeiro

Bahia

Coelho Canal

709,449

Biological

7,350

71

Biological Treatment Plant 
UNIB4

76,626

BIOX / biological 
treatment

Not available

Not available

Cetrel 
Wastewater Treatment 
Plant

6,309,717

Biological treatment
pretreatment 
with water and oil 
separators

931,759

213,816

Not available

1.91 mercury
1,910,000 chloride
12,922 dichloroethane
40,090 oils and fats
phosphate, zinc, 
chrome, cyclohexane 
and methylene 
chloride (data not 
available)

Alagoas

Ocean

3,681,672 

Neutralization / 
Aerobic Process 
(activated sludge)

831,294

305,211

Not available

Rio Grande 
do Sul

SITEL - External Wastewater 
Treatment Plant 

1,034,008 

Stabilization
ponds

 1,758

 26,884

1,272 oils and fats

REPLAN - External 
Wastewater Treatment 
Plant

878

Not available

Not available

Not available

Not available

São Paulo

Perequê River 

94,827

Primary 

9,231

51

5,988 oils and fats

Tamanduateí River**

8,761,353

Physical, physical-
chemical and 
biological

316,477

1,293

3,155 oils and fats

Notes: 
*Partial data. Since 2012 was the first year this indicator was collected, it was not 
possible to obtain complete data for all quality indicators at all industrial plants. It was 
also not possible to collect data for the units in the USA and Germany.
** In preparation for the change in wastewater classification at the polyethylene and 
basic petrochemicals plants in the ABC region of Greater São Paulo, improvements 
were made to the wastewater measurements systems in 2012. Improvements in the 
treatment systems were found to be necessary to ensure compliance with the regula-
tions applicable as of 2013. These improvements began to be implemented in 2012. 

160    |    BRASKEM    |    ANNUAL REPORT 2013    |    APPENDIXES

APPENDIXES    |    ANNUAL REPORT 2013    |    BRASKEM    |    161

ENERGY AND CLIMATE CHANGE (GHG MANAGEMENT)

G4-EN19

REDUCTION OF GREENHOUSE GAS (GHG) EMISSIONS

State

Type of Emissions

Voluntary or 
Mandatory

Reduction of Emissions Initiative

Reduction
of Emissions 
(t CO2e)

Economic 
Return 
(thousands of 
Brazilian Reals 
per year)

Generation of electricity, 
steam or heat

Voluntary

Reduction in the energy index in Aromatics (area 
23 and 04).

13

1,195

Reduction in the amount of gas burned in the UNIB 
flare: PE 4 (RS) stopped burning its flare in UNIB 2 
(RS), 114.2 tons of gas due to the standardization 
of the procedure of sending the off-gas from PE4 
Spherilene to UNIB.

114

Not available

Reduction in the technical index of monomer of 
PP1 (RS), reducing purges to the flare.

10,660

Not available

389

Not available

Reduction in the consumption of steam in PP2 (RS) 
by the creation of the steam control algorithm for 
deactivating the catalyst.

Reduction of the consumption of steam 
for the PL2 flare at UNIB 2 (RS).

Reduction in the consumption of EE at PP 1 (RS) by 
reducing the operation time of pumps P-5301A/B 
in parallel.

Increased performance of recycling compressor 
at PP 2 (RS), reducing purges to flare.

Increased recovery of exhaust energy from 
the gas turbine at UNIB 2 (RS).

Gains in availability of plant PP2: reduction of plant 
shutdowns, which reduced the need for purges to 
the flare.

Reduction in the consumption of GC in the pyrolysis 
furnaces (111F01, 111F02, 111F05, 111F06 and 
11F09) and smoke tests at UNIB 1 (RS).

Reduction in the consumption of EE of the cooling 
tower pumps at PP 2 (RS).

5

28

191

1

199

19

236

Reuse of the Low Pressure Condensate of Olefins 2 
without Polishing, at UNIB 2 (RS).

3

1,330

Not available

Not available

431

Not available

Not available

Not available

Not available

Optimization of the operation/regeneration 
cycle of 50PK502, reducing purges to the flare 
at PP 2 RS.

17

Not available

Rio Grande
do Sul

Other process fuels
(ex. flare)

Other process fuels
(ex. flare)

Generation of electricity, 
steam or heat

Generation of electricity, 
steam or heat

Generation of electricity, 
steam or heat

Other process fuels 
(ex. flare)

Generation of electricity, 
steam or heat

Other process fuels 
(ex. flare)

Generation of electricity, 
steam or heat

Generation of electricity, 
steam or heat

Generation of electricity, 
steam or heat

Other process fuels
(ex. flare)

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

Voluntary

162    |    BRASKEM    |    ANNUAL REPORT 2013    |    APPENDIXES

REDUCTION OF GREENHOUSE GAS (GHG) EMISSIONS

State

Type of Emissions

Voluntary or 
Mandatory

Reduction of Emissions Initiative

Reduction
of Emissions  
(t CO2e)

Economic 
Return 
(thousands 
of Brazilian 
Reals per 
year)

Generation of electricity, 
steam or heat

Voluntary

Deactivation of air conditioning system 
(EB-901) - EA-990A/B - PHASE 2 at UNIB 3 (ABC).

Not available 

1,289

Generation of electricity, 
steam or heat

Voluntary

Gains in cleaning of convection for 
pyrolysis furnaces at UNIB 3 (ABC).

Not available

1,677

Generation of electricity, 
steam or heat

Voluntary

Energy optimization of columns DA-209/DA-211/ 
DA-210N and DA-1205 at UNIB 3 (ABC).

Not available

4,274

São Paulo

Generation of electricity, 
steam or heat

Voluntary

Reactivation of the soot-blowing 
systems at UNIB 3 (ABC).

Generation of electricity, 
steam or heat

Voluntary

Recovery of energy in the hot area – phase 2 
at UNIB 3 (ABC).

Generation of electricity, 
steam or heat

Voluntary

Reduction in fuel gas consumption 
in furnaces of A-400/450 at UNIB 3 (ABC).

Not available

1,079

Not available

6,055

Not available

1,508

Rio de 
Janeiro

Generation of electricity, 
steam or heat

Voluntary

Reduction in steam consumption at UNIB 3 (ABC).

Not available

3,046

Generation of electricity, 
steam or heat

Voluntary

Optimization of furnace operation – compatibility 
of charging at UNIB 4 (DCX).

Not available

1,644

Generation of electricity, 
steam or heat

Voluntary

Recovery of energy from low pressure condensate at 
UNIB 4 (DCX).

Not available

1,271

Generation of electricity, 
steam or heat

Voluntary

Reduction of excess O2 in furnace burns during C9+ - 
part 2 burn at UNIB 4 (DCX).

Not available

227

Generation of electricity, 
steam or heat

Voluntary

Reduction in NG with improved efficiency of furnaces 
at UNIB 4 (DCX)

Not available

4,413

Generation of electricity, 
steam or heat

Voluntary

Equationing of the heat balance at UNIB (BA) in TG-E. 41,081

576

Generation of electricity, 
steam or heat

Voluntary

Generation of electricity, 
steam or heat

Voluntary

Bahia

Reduction in electrical energy consumption: 
underway, change in the anode technology, 
substituting Runner anodes with SLM. This is not 
an investment, but an action to improve the cell 
maintenance routine.

Continuation of the Six Sigma project for the 
reduction of steam consumption by 15 kgf/cm² g, 
in the polymer plant. In 2013, there was a reduction 
of 7,938.76t, by using this system to identify and 
implement actions for the purpose of optimizing 
consumption and reducing losses in the field.

Generation of electricity, 
steam or heat

Voluntary

Reduction in energy consumption 
of the C8 Loop (phase II).

Generation of electricity, 
steam or heat

Voluntary

Energy optimization of the Catalytic 
Reform Unit at UNIB 1 (BA).

247

Not available

1,272

 5,303

13,609

2,168

5,681

723

Generation of electricity, 
steam or heat

Voluntary

Energy optimization of block C4 at UNIB 1 (BA).

4,894

Not available

Generation of electricity, 
steam or heat

Voluntary

Generation of electricity, 
steam or heat

Voluntary

Alagoas

TOTAL

Other Initiatives at UNIB 1 (BA): reduction of energy 
consumption in Isoprene / profitability boost of BTX 
block / energy optimization of the Stripper column 
DA-401.

Deactivation of A-711 - distilling of Raw DCE to 
control pressure, in the opening of the PV711011 the 
vent gases of the distillation column were sent to be 
incinerated at A-714, at CS 1 (AL).

9,800

Not available

13

Not available

88,471

38,210

Note: the amounts invested in the initiatives were not reported. Some gains were also 
not reported.

APPENDIXES    |    ANNUAL REPORT 2013    |    BRASKEM    |    163

OTHER EMISSIONS

EMISSION OF OZONE-DEPLETING SUBSTANCES (ODS)

EMISSIONS OF NOX, SOX AND OTHER 
SIGNIFICANT ATMOSPHERIC EMISSIONS

EN20

In 2013, Braskem consumed HCFC 22 and HCFC 141b gases, both 
shown in Appendix C, Group I of the CONAMA 267/2000 Resolution. 
Braskem does not use substances from Appendices A and B.

ATMOSPHERIC EMISSIONS 

EN21

The industrial plants have been systematically reducing the use of 
these substances.

2013 EMISSIONS

HCFC 22

175.7 t

HCFC 141b

4.8 t

(tons)(1)

NOx 
SOx 
Particulate matter

Volatile organic compounds

Carbon monoxide (CO)

THC

Toxic air pollutant

2013

12,157

6,582

1,547

2,707

3,412

2,696

549

2012

8,756

5,880

1,088

1,756

2,076

5,045

142

(1) ) In 2012, data was reported only from La Porte, Marcus Hook and Neal, among 
the Braskem units in the USA. No atmospheric emissions data were made available 
from the units in Germany. 
The 2013 data refer to the following unis: UNIB 1, UNIB 2, UNIB 3, UNIB 4, PE2, PE7, 
PP4, CS1, CS2, PVC 1, PVC 2 and the units in the United States and in Germany. The 
UNIB4 data do not include emissions from the flare.

Two factors influenced these results in 2013: all plants with signifi-
cant emissions submitted their data, and energy consumption in the 
year was higher.

164    |    BRASKEM    |    ANNUAL REPORT 2013    |    APPENDIXES