Quarterlytics / Consumer Cyclical / Specialty Retail / Casey's General Stores

Casey's General Stores

casy · NASDAQ Consumer Cyclical
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Ticker casy
Exchange NASDAQ
Sector Consumer Cyclical
Industry Specialty Retail
Employees 10,000+
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FY2010 Annual Report · Casey's General Stores
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Casey’s General Stores, Inc.
One Convenience Boulevard
Ankeny, Iowa 5 0 021

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A Tradition of
  Building Shareholder Value

2 010

annual report

 
 
 
 
 
Earnings Before 
Income Taxes

Table of  Contents

Board of Directors ....................1 

Store Development .................13

Message to Shareholders ..........3 

Corporate Finance ..................16 

Management Team ...................4

Investor Information ..............17 

Store Operations ......................7 

Financial Information .............18

escalating new construction Learn about Casey’s efforts to replace, remodel 
and expand across 10 states on page 14.

.

6
1
8
1
$

.

1
9
3
1
$

.

9
3
3
1
$

08 09 10

Basic  Earnings 
Pe r Share

0
3
2
$

.

9
6
1
$

.

8
6
1
$

.

08 09 10

Financial Highlights 

To tal  Revenue 
Ca sh  Flow from Ope rations 
Net  Earnings 
EPS  ( Diluted) 
S hare holders of Rec ord 
Employees 
Numb er of Corporate Stores 

2 0 0 9 

2 010 

% Change

$4,687,895 
$169,883 
$85,690 
$1.68 
2,329 
18,780 
1,478 

$4,637,087 
$214,100 
$116,962 
$2.29 
2,165 
19,434 
1,531 

-1.1%
25.5%
36.5%
36.3%
-7.0%
3.5%
3.6%

ronald M. l amb Chairman of Casey’s General Stores, Inc.  > The entire Casey’s family extends our deepest 
sympathies to the family and friends of Rona ld M. Lamb w ho died on June 11, 2010. Ron ser ve d   C as ey’s 
with distinction for 40 years in va rio us positions, ra nging f ro m store manager to President ,  C EO   a nd 
finally Chairman of the Board of Directors.

Ron’s exceptional character and integrity influenced the lives of  many people. His tireless  w or k  e t hi c 
and stron g leadership style are e mbedded into the culture o f our company. We will miss Ron’s   fr i end shi p, 
dedication and passion for serving others and creating opportunities for our Company and its employees 
to grow and succeed.

c a s e y ’ s  s u p p o r t s 
h o n o r  f l i g h t s 

In fiscal year 2010, Casey’s supported 
11 Honor Flights of  World War II 
veterans to Washington, D.C., to view the 
war memorial and other monuments. 

more to help fund 11 flights from our 
market area. Casey’s also helped pay 
for shirts, hats, photographers and 
other associated expenses. 

The Honor Flight program provides 
free trips for hundreds of  elderly 
veterans who would not be able to 
make the trip otherwise. Casey’s 
donated $385,000 and our generous 
customers contributed nearly $63,000 

Casey’s is proud to help honor the 
commitment and sacrifice of  the 16 
million Americans who served and 
400,000 who died defending American 
freedoms in World War II.

 
 
 
1 >
1 >

A  t R A D i t i o n  

o f   Bu iL Di n g   sH A ReHoL D

eR  v A Lu e

How do you build shareholder value 

potential. We plan to ramp up our major 

over the long term? By combining the 

remodeling initiative to build on the 

best planning with the best people. In 

momentum created by our high-performing 

fiscal 2010, Casey’s again proved that it 

new store design. We also plan to increase 

takes both the art of management and 

acquisition activity -- and we see a robust 

the science of dollars and sense to create 

pipeline of opportunities to do so. Most 

a thriving business over the long term. 

of all, we’ll continue to harness the power 

of both smart systems and smart people 

Heading into fiscal 2011, we could not 

to add to our track record of  building 

be more excited about Casey’s growth 

shareholder value.

Bo a rd of  D irectors (left to right)
Ro ber t  J . Myers  Pres i dent & CEO of Casey’s Gen era l  Stores, Inc. > Kenneth H. Haynie  Of counsel to  the law firm of Ahlers &   Coo ney,  P. C.  >   
Wi lliam  C.  Ki mball*  Reti red Chairman & CEO of Medi ca p Pharmacy, Inc. > Johnny Danos*  Directo r of Strategic Developmen t,  LWBJ,  L LP  >   
Diane C. Bridgewater*  CFO & Treasurer Life Care Services, LLC > Jeffrey M. Lamberti*  Shareholder in the law firm of Block, Lamberti and Gocke, P.C. > 
Ric ha rd  A.  Wil key*  Management & Development Con sul ta nt > H . Lynn Ho rak*  Pa st Regiona l Chairman with Wells Fargo  Re gion a l  B an k in g

< 2

3 >

M e s s A g e

t o   s H A ReHoL D eRs

A n y o n e  w h o  r u n s  a  b u s i n e s s  k n o w s  t h e r e  a r e 
t w o   v e r y   b r o a d   e l e m e n t s   t o   c r e a t i n g   a n d 
s u s t a i n i n g  s u c c e s s  —  p l a n n i n g  a n d  p e o p l e .

I’m pleased to report in fiscal 2010 Casey’s 

executing sound business plans. Fiscal year 

delivered yet another record year. Casey’s 

2010 was no different in that regard.

net earnings rose 36.5% to $117 million, and 

basic earnings per share from those operations 

But the best processes and plans are no good 

increased to $2.30 from $1.69 in fiscal 2009. 

without the right people to execute them. 

That’s why the companies with the best people 

Fiscal 2010 was our 5th consecutive record 

stand out. Casey’s deep talent pool at every 

year. Much of  Casey’s history of  building 

level proved itself  in 2010 through sound and 

shareholder value comes from our methodical, 

timely decisions which enabled us to overcome 

best-practices approach to creating and 

challenges and capitalize on opportunities.

Overcoming a Challenging 
Business Climate 

Examples of  this included:

>	 Anticipating that the economy would cause 

customers to move from carton to single-pack 

In fiscal 2010, much of  Casey’s operating area 

cigarette purchases, and capturing more margin 

was faced with a challenging business climate, 

on those in-demand items.

in some cases both literally and figuratively. Many 

of  our markets were hit by the coldest summer 

>	 Prudent decisions to lock in favorable long-

on record followed by one of the harshest winters 

term cheese contracts months earlier helped 

in history. Record snow fall and blizzards swept 

boost gross profit in our prepared foods area.

across the region sometimes weekly, at times 

making it impossible for both employees and 

customers to reach our stores for days. 

>	 Sound decisions made when designing our 
new stores continued to pay dividends as 

high-margin sales in prepared foods, fountain 

The weather, combined with a continued 

drinks and coffee — all emphasized in the 

soft economy, held same-store sales across 

new design — increased significantly.

all categories below our goals for fiscal 2010.  

Despite those challenges, insightful short-term 

adjustments and disciplined execution of  

>	 Store operations did an exceptional job of  
keeping Casey’s competitive as average 

long-term plans helped Casey’s capitalize on 

monthly fuel prices fluctuated from $2.00 to 

higher-margin merchandise and compensate 

$2.70 per gallon, while still yielding a strong 

for the reduced sales.

gas margin.

Senior Management Team (l eft to r ig ht)
Robert J. Myers  President & CEO > t erry W. H andley  COO > William J. Walljasper  Senior VP   &  CFO >  
sam J. Billmeyer  Senior VP-Logistics & Acquisitions > Julia L. Jackowski  Senior VP-Corporate General Counsel 
& Human Resources

< 4

5 >

More  New Sto re s and a 
Majo r  Re modelin g Initiative

Goals for 2011

You’ll learn in the balance of this report how 

Casey’s faired in all our traditional categories 

Staying the Succ ess fu l C o urse

While continuing to build new stores, 

 — Gasoline, Grocery & Other Merchandise, 

Casey’s will ramp up a major remodeling 

and Prepared Foods & Fountain.

How will we meet these aggressive 

effort in fiscal 2011. We’ll literally knock 

goals? The same way we have since 

down walls where possible to create 

For fiscal year 2011, Casey’s has set 

1968 — by continuing to stay both 

cost-effective new spaces that leverage 

these goals:

disciplined and flexible. 

the biggest revenue drivers from our new 

store design — increased cooler space 

>	 Expansion 

On behalf  of  my 19,434 fellow Casey’s 

and expanded prepared food and coffee/

4% to 6% unit growth through a 

General Store employees, thank you 

fountain offerings.

combination of  building and acquisition.

for your support and investment in 

E xp a nd in g into  Arkansas

>	 Gasoline 

our Company. We continue to build 

shareholder value because that remains 

Powered by our success and a strong 

average margin of  13.5 cents per gallon.

Together, I am confident we’ll maintain 

balance sheet, Casey’s is positioned to add 

our tradition of  success. 

1% same-store gallon growth with an 

our goal day after day, year after year. 

a tenth state — Arkansas — to our operating 

>	 Grocery & Other Merchandise 

area. We have acquired land in several 

6% same-store sales growth with an 

Sincerely, 

locations in the state and will proceed to 

average margin of  33.9%.

develop stores in the coming fiscal year. 

We’re also actively looking to expand into 

>	 Prepared Foods & Fountain 

additional states adjacent to our current 

8% same-store sales growth with an 

Robert J. Myers

operating area in the coming fiscal years. 

average margin of  63.1%.

President & Chief  Executive Officer

Ma n a gem ent Team (left to right)
Darryl f. Bacon  VP-Food Services > Jay f. Blair VP-Transportation & Distribution > Hal D. Brown  VP-Support Services > Robert C. f ord VP-Store Operations > 
Brian J. Johnson  VP-Finance & Corporate Secretary > Michael R. Richardson  VP-Marketing > Russell D. sukut  VP-Treasurer

< 6

7 >

s t oRe  op eR A t i o n s

C As e y ’ s   H As  tH Re e   A ReAs  o f  s t oRe  o p eR A t i o n s  —

g R oCeR y   &   o tHeR  M eR C H AnDi s e ,  
p Re p A ReD  f o o D 
&  f o u n t Ai n ,   AnD  g As oLi n e  —  a n d  w e ’ l l  d i s c u s s  o u r  f i s c a l  2 010 

r e s u l t s   f o r   e a c h   i n d i v i d u a l l y.   I m p o r t a n t l y ,   o u r   b u s i n e s s   m i x   a m o n g   t h e s e 

t h r e e   a r e a s   p r o v i d e d   s i g n i f i c a n t   b e n e f i t s   i n   f i s c a l   2 010 ,   i l l u s t r a t i n g 

h o w   s o f t n e s s   i n   o n e   a r e a   c a n   b e   o f f s e t   b y   s t r e n g t h s   i n   a n o t h e r   t o   c r e a t e 

a n   o v e r a l l   f a v o r a b l e   r e s u l t .

t He  WHoLe  is gReA teR 
than the sum of the  pa r ts

ew Store Design Proves Itself

Inside Sales is a combination of  Grocery & 

Other Merchandise and Prepared Food & 

With a full year of  data from our new store 

Fountain. Combining the categories helps 

design in the books, we are pleased that 

illustrate how we look at Inside Sales 

the new design and its features have met 

holistically and as individual categories. 

our expectations.  

Even though same-store sales in fiscal 2010 

The new store we’re rolling out now is 

were impacted by the weather and economic 

Casey’s tenth significant new design in its 

challenges, total gross profit rose by 8.8%. 

history and also our biggest store ever built, 

We didn’t sell as much total product as 

at 3,700-square feet. The new design is more 

anticipated, but what we did sell was higher-

aesthetically attractive by today’s customer 

margin items, helping to make the result 

standards. But our new design goes far beyond 

very positive. 

aesthetics. It combines both form and function. 

Its function is to emphasize high-margin, 

high-turning categories, specifically beverages 

Grocery & Other Merchandise

and prepared foods and fountain offerings.  

The increased shelf  space in the new store 

helped Casey’s capitalize on consumer demand 

by allowing the stocking of  products people 

want to buy without taking all the shelf  space 

from steady performers. That flexibility was key 

in fiscal 2010, and will continue to be vital as 

we increase efforts to meet customers’ needs. 

Inside Sales

F Y  2 010: 
>	Same-store sales — up 3.5% 
>	Total inside sales — up 6.9% 
>	Gross profit — up 8.8%

FY   2 010 : 
>	Same-store sales — up 3.3% 
>	Average margin — 33.6% 

FY  2 011 Goal:
>	Same-store sales — up 6%
>	Average margin — 33.9%

Our fiscal 2010 goal was to increase same-store 

sales 8.9% with an average margin of  33.9%. 

For the year, same-store sales rose 3.3% with 

an average margin of  33.6%.

Po sting Gross Profit Gain s

Weather and the challenging business climate 

caused our margins to finish slightly below goal 

in fiscal 2010. Although we benefited from a 

higher margin in cigarettes due to an increased 

contribution of  pack purchases, the challenging 

 
 
	
	
	
 
 
	
	
 
	
	
weather adversely impacted higher margin 

products within the category. Ice, bottled water, 

Prepared Food & Fountain

sports drinks and beer are heavily impacted by 

weather. We also saw some trade down in beer 

sales, with significant numbers of  customers 

migrating from premium to budget brands. 

Utilizing our point-of-sale technology, we 

were able to react quickly to the customers’ 

purchasing patterns and hold market share 

in challenging circumstances.  

Once again, our new store design proved its 

FY  2 010:
>	Same-store sales — 4.2% 
>	Average margin — 63.8% 

FY   2 011 Goal:
>	Same-store sales — up 8.0%
>	Average margin — 63.1%

value by allowing us to generate increased 

We achieved double-digit same-store increases 

sales in these and other areas thanks to larger 

in fountain and coffee sales driven by the rollout 

cooler space and more flexible shelving options. 

of  10-head fountain dispensers throughout 

As we continue to roll out new construction 

fiscal 2010, along with the completion of  

and remodeling, we will incorporate the 

numerous coffee bar remodels chain-wide, 

high-performing elements of  the new store 

despite the adverse impact of  weather on the 

into more and more existing stores, helping 

category. We also implemented price increases 

to continue building shareholder value in fiscal 

effective March 1, 2010, that will benefit same-

2011 and beyond. 

store sales in the majority of  fiscal 2011 by an 

Fis ca l  2011  Outlook

We anticipate there will be continued 

movement to trade down to less expensive 

estimated 3% to 4%.

Lifting Revenue with 
Every Cup and Sandwich

brands and more bulk purchasing next year, 

In 2010, stores typically saw a 30% to 40% 

primarily due to lingering economic stresses. 

increase in coffee sales upon completion of  

Customers are scrutinizing every purchase 

an expanded coffee program. That’s proof  

more closely than ever. Again, thanks to our 

positive that investments in coffee products 

combination of  facilities, technology, smart 

drive immediate returns, therefore those 

planning and talented people, Casey’s remains 

changes will feature prominently in our major 

well positioned to make changes in our 

remodeling program.

product mix and marketing executions to 

meet customer demands into the future.

Likewise, Prepared Food and Fountain revenue 

in the new store design was about 50% greater 

We also anticipate continued migration to 

than our average stores. The overall Prepared 

pack purchases and increased sales of  

Food & Fountain category remained an 

higher-margin items in the beverage area 

impressive income driver Company-wide in 

driven by further implementation of  what 

fiscal 2010. We continue to strive to identify 

we have learned in our new store design 

the changing tastes of  our customers and will 

as we replace existing stores. 

move quickly to satisfy those expectations. 

< 8

9 >

Same-St ore Sales

%
3
7

.

%
9
5

.

%
0
6

.

%
3
3

.

l
a
o
G

08 09 10 11

Groce ry & 
Other Mercha ndi se

%
8
9

.

%
1
9

.

%
2
4

.

%
0
8

.

l
a
o
G

08 09 10 11

Prepare d  Foo d 
& Foun ta in

%
0
1

.

09

%
1
0
-

.

10

%
0
1

.

l
a
o
G

11

%
0
2
-

.

08

Ga soli ne 
(Gallon s)

 
 
	
	
 
	
	
Industry Leading 
Prepared Food & Fountain 

Casey’s Prepared Food & Fountain area 

continues to be a valuable differentiator for our 

Company. Creating this powerful brand didn’t 

Fiscal 2011 Outlook

happen overnight. It came from continuous 

effort and improvement since we introduced 

The data from our new store design provides 

prepared food in the early 1980s. 

valuable insight into changes that can drive the 

most return on investment in existing stores. We 

Our proprietary approach to prepared food — 

plan to continue to aggressively look for ways 

from ingredient buying and distribution to fresh, 

to make those changes in an effort to enhance 

in-store preparation — allows Casey’s to create 

overall productivity. 

the uniform quality vital to building a brand and 

creating brand loyalty. It also lets us maximize 

One of  the best ways to lose an advantage in 

profits on PF&F compared to the third-party 

business is to become complacent. Therefore 

vendor arrangements many competitors have.

while continuing to reinforce our powerful 

prepared food brand of  fresh, high-quality, 

A few indications of  the importance of  Prepared 

high-value products, we’ll develop new products 

Food & Fountain to our Company...

and put new spins on old favorites to keep pace 

with changing consumer trends.  

>	 The category currently accounts for about 
30% of  Casey’s overall gross profits. That 

percentage has increased continuously over 

Gasoline

the last five years.

>	 Casey’s has sustained an average same-store 
annual growth of  more than 8% in PF&F for 

the last five fiscal years.

>	 Based on the number of  locations, Casey’s is a 
top-ten retailer of  pizza and donuts in the nation.

FY 2010: 
>	Same-store sales — down 0.1% 
>	Average margin — 13.9 cents per gallon

FY 2011 Goal:
>	Same-store sales — up 1.0%
>	Average margin —13.5 cents per gallon

Sales (In Millions)

4
7
0
1
$

,

0
1
0
1
$

,

6
6
3
$

6
3
3
$

6
4
9
$

2
0
3
$

3
8
2
1

,

2
4
2
1

,

9
1
2
1

,

08 09 10

08 09 10

Grocery & 
Other Merchandise

Prepared Food 
& Fountain

08 09 10

Ga sol in e 
(Gallon s)

 
 
 
 
 
 
 
 
We were pleased that gasoline prices in fiscal 

year 2010 did not repeat the high volatility of  

2009, which was unlike anything our Company 

had encountered. 

The monthly average retail price per-gallon 

of  gasoline in fiscal 2009 fluctuated from 

$1.59 to $3.85, an unprecedented range.  

The reason has to do with increasing credit 

While fiscal 2010 was not a repeat of  2009, 

card fees impacting overall gross profit of  

the average monthly price in fiscal 2010 

operators and a more challenging gasoline and 

never dropped below $2 per gallon and 

cigarette marketing environment. One of  the 

ranged as high as $2.70. 

ways retailers try to offset some of  these gross 

profit challenges and make up for softness in 

That meant the bulk of  fiscal 2010 featured 

other parts of  their business is through a more 

significantly higher gas prices compared to a 

rational pricing strategy in the gasoline side of  

year earlier, which adversely impacted sales. 

their business.

However, gasoline margins finished at 13.9 

cents per gallon, significantly higher than our 

Fiscal 2011 Outlook

11-cent goal for fiscal 2010. 

A Cha nge in Pa radigm

We anticipate market forces will continue to 

put pressure on retailers in our area resulting 

in sustaining high gasoline margins next 

We may be seeing a paradigm shift in the 

fiscal year.  We will continue our gas pricing 

way gasoline is priced and sold, which helps 

philosophy to identify the competition around 

explain increased margins. Retailers in our 

each store, monitor their gas price daily 

marketing area are much quicker to raise 

and adjust our price accordingly. We want 

prices in response to wholesale price hikes. 

customers to have confidence that if  they 

They are also increasingly hesitant to pull 

come to Casey’s, they will find the lowest gas 

those prices down as wholesale prices fall.

price in the area.

%
7
3
3

.

%
6
3
3

.

%
1
3
3

.

Margin

%
8
3
6

.

%
3
2
6

.

%
4
1
6

.

.

¢
9
3
1

.

¢
9
2
1

.

¢
9
3
1

.

7
2
1
3
$

.

4
0
6
3
0 $
0
4
3
$

.

Gross Profit (In Millions)

.

5
3
3
2
$

.

0
6
0
2
$

.

3
8
8
1
$

08 09 10

08 09 10

08 09 10

08 09 10

08 09 10

G roc e ry  & 
Othe r   Mercha ndi se

Prepared Food 
& Fountain

Gasoline 
(Per Gallon)

Grocery & 
Other Merchandise

Prepared Food 
& Fountain

< 10

11 >

.

2
8
7
1
$

.

3
9
6
1
$

.

9
9
5
1
$

08 09 10

Ga soli ne

< 12

13 >

s t oRe  D e v eL o p M e n t
g i v e n   t H e   p o s i t i v e   D A t A   f R o M   o u R   n e W 
s t oRe   D e s i g n ,   We   WiL L  Be   t A Ki n g   s t e p s 
Co n s tRuCt i o n , 
t o   i nC ReAs e   n eW  s t oRe  
i n c l u d i n g  m o v i n g  i n t o  o u r  t e n t h  s t a t e ,  w h i l e  b u i l d i n g  o n  o u r 

m a j o r   r e m o d e l i n g   i n i t i a t i v e   C o m p a n y - w i d e .

sH ARin g WHA t W oRK s 
addi ng Arkans as

e built 18 new stores in 2010 and
acquired 37 more. We also replaced 20 stores 

Company-wide in fiscal 2011. We are confident 

that our remodeling plans will deliver the same 

revenue-lifting benefits we’ve seen in our new 

store design at the most cost-effective price. 

during the fiscal year. “Replace” means we 

Co nnecti ng with the Comm uni ty

either tore down a store and rebuilt on the 

same site, or closed a store and then built in 

Casey’s has always been proud to be a part of  

a different location within the same market, 

the communities we serve, and we strive to 

whichever made the most business sense.

create and maintain good relationships with 

Escalating New  Con struc ti on , 
Adding a New State

our customers and fellow business operators. 

We understand that the success of our Company 

is tied directly to the success of each community 

we serve.

Over the course of  fiscal 2011, we will accelerate 

real estate purchases in anticipation of  increased 

We also understand that, at its core, business is 

new store openings in the coming fiscal years. 

a human endeavor, and it’s important for people 

Among those new stores will be several in 

to do what they can to help others in need. 

Arkansas, which joins Iowa, Minnesota, Illinois, 

That’s why Casey’s encourages employees at 

South Dakota, North Dakota, Kansas, Missouri, 

all levels to support community causes that fit 

Wisconsin and Kansas in our family of  states. 

with their values. 

We are actively looking at expanding into other 

states contiguous to our current market as well. 

Individual stores and Casey’s as a corporation 

Major Remodeling Initiative

annually donate millions to local, regional and 

national charitable causes. We also use store 

locations to offer our customers opportunities 

In many instances remodeling is a better, more 

to support causes such as St. Jude’s Children’s 

cost-effective way to increase profits than a new 

Hospital and the Muscular Dystrophy Association. 

store or a total replacement. “A major remodel” 

entails knocking down walls and physically 

Last year, through the generosity of  our 

increasing space to incorporate more cooler 

customers, Casey’s was the largest contributor 

and expanded prepared food areas — to include 

to St. Jude’s in the nation. The element of  

our made-to-order sub sandwich program and 

serving a community is so important that 

coffee bar — when possible. We expect major 

CEO Robert Myers sits on the corporate 

remodeling projects in about 20 or so stores 

Contribution Committee that meets weekly.

< 14

15 >

y eA R e nD 2 010:  1, 531   CoRp oR A t e  s t oRe s
2 011  e x p e Ct A t i o n:  4 %  t o  6 %  u n i t  gR o WtH,
pRiM A RiL y  tH R o u gH  A Cq u i s i t i o n

Number of Stores per State

Cor porate Stores

Stor e Grow th

97

10

436

37

104

377

65

1 09

296

Coming 
Soon

1
3
5
1

8
7
4
1

4
5
4
1

08 09 10

8
1

6
1

7
3

6
1

2
1

08 09 10

Acquisi tion s

0

08 09 10

New Store 
Co nstructions

.

3
4
2
8
$

.

4
1
8
1
$

.

2
1
2
7
$

.

5
7
4
6
$

.

9
7
6
1
$

.

8
4
5
1
$

08 09 10

Equi ty

08 09 10

Long-Term Debt

%
6
5
1

.

%
9
5

.

%
3
4

.

08 09 10

Ca p it al  Str ucture (In Millions)

Operating Expenses Increase

Fiscal 2011 — Capital Expense Budget 

New Stores & Acquisitions  
Repla cements 
Maintena nce & Remodels  
Transportation & Information Syste ms 

$108M
$37M
$26M
$18M

Positioned for Continued Growth

Casey’s traditionally strong balance sheet will power our 
strategy of  aggressive replacement, remodeling, acquisition 
and new store construction for fiscal 2011 and beyond. The 
Company’s prudent approach to corporate finance is the 
foundation of  our tradition of  building shareholder value. 

Corporate Finance

Cash and cash equivalents at fiscal 2010 year-end totaled 
$151.7 million. Long-term debt decreased $13.1 million to 
$154.8 million. Total debt to capital ratio declined to about 
19.5%.  Shareholder equity grew 14.3% to $824.3 million.

Staying Vigilant on Expenses

Casey’s continued its tradition of  objective, ongoing review 
and management of  operating expenses in fiscal year 2010. 
Operating expenses in the year grew by just 4.3% compared 
to fiscal 2009.

New Store Return on Investment

Return on Invested Capital for fiscal 2010 was approximately 
12.9%, which was above our expectations. 

Data from our new-design stores shows that while they are 
more expensive to operate, those higher expenses were offset 
by impressive revenue gains. With solid proof  that the new 
store design is profitable, Casey’s will move more aggressively 
to build new stores and remodel existing structures while 
remaining true to our prudent approach to corporate finance.  

Fiscal 2011 Outlook

As we did in fiscal 2010, Casey’s expects to fund remodeling, 
new store constructions and acquisitions with existing cash 
and cash flows. Our low debt-to-capital ratio also puts the 
Company in a strong position to move quickly to capitalize 
on any rapidly developing growth opportunities. 

In fiscal year 2011, Casey’s will continue to focus on return on 
investment for every planned expansion.

Above all, Casey’s will continue our tradition of  making 
decisions surrounding the operations and expansion of  our 
stores in the context of  building shareholder value over the 
long term. Keeping that goal at the forefront of  Company 
operations is the main reason Casey’s is positioned for 
growth in fiscal 2011 and beyond.

corporate finance 
 
 
investor
information

< 16

17 >

ca s e y ’ s   br e a ks   i n to   t h e   fo r t u n e   50 0 . 
In  April   2 010,   C as ey ’s   rea ch ed   a n ot h er   mi l esto n e  i n 
it s  t ra ck   record  of   bu ildi ng   sh a re h ol d er   v alu e.  Casey ’s 
General  St ores,  Inc.  officia lly  bec a m e n um be r 485  o n the 
Fortu ne 5 0 0 lis t.  We t hi nk  the  a ch ievem ent  sp eaks w el l  fo r 
ou r execu t ion of pla ns  for s us ta i na bl e,  lon g- ter m gro w th.

Co mmo n S to ck

Casey’s General Stores, Inc. common stock trades on the Nasdaq 
Global Select Market under the symbol CASY. The 50.9 million 
shares of  common stock outstanding at April 30, 2010 had a 
market value of  $2 billion. As of  that same date, there were 
2,165 shareholders of  record.

Co mmo n S to ck  Market Prices

Calendar 2008 
1st Quarter 
2nd Quarter 
3rd Quarter 
4th Quarter  

Calendar 2009 
1st Quarter 
2nd Quarter 
3rd Quarter 
4th Quarter 

Calendar 2010 
1st Quarter 
2nd Quarter 

High 
$ 29.65 
26.30 
30.48 
31.11 

High 
$ 28.06 
28.43 
31.70 
33.06 

High 
$ 32.38 
39.50 

Low
$ 21.69
19.97
21.80
20.63

Low
$ 18.32
23.58
24.47
29.10

Low
$ 29.03
31.54

On July 9, 2010, the last reported sales price of  the Company’s 
common stock was $35.84 per share. On that same date, the 
market cap was $1.8 billion.

Divide nds

The Company began paying cash dividends during fiscal 
1991. The dividends paid in fiscal 2010 totaled $0.34 per 
share. At its June 10, 2010 meeting, the Board of  Directors 

increased the quarterly dividend to $0.10 per share. The 
dividend is payable on August 16, 2010 to shareholders of  
record on August 2, 2010.

Divid end Reinvestment and Sto ck Purc has e  Pl an

This plan, introduced in the fall of  1998, gives holders of  Casey’s 
General Stores, Inc. common stock a convenient and economical 
way of purchasing additional shares at market prices by reinvesting 
their dividends in full or in part. Stockholders may also take 
advantage of  the cash payment option to purchase additional 
shares. Those wishing to enroll should contact the transfer agent 
and registrar: 

Computershare Trust Company, N.A.
250 Royall Street | Canton, MA 02021
Telephone  781-575-2000 | www.computershare.com

Investor Inquiries

Current or prospective Casey’s General Stores, Inc. investors can 
receive annual reports, proxy statements, Forms 10-K and 10-Q, 
and earnings announcements at no cost by calling (515) 965-6107 
or sending written requests to the following address:

Casey’s General Stores, Inc.
One Convenience Blvd. | Ankeny, Iowa  50021

Corporate information, including monthly same-store sales data 
for the Company’s three business categories, is also available at 
www.caseys.com. Quarterly conference calls are broadcast live 
over the Internet via the Investor Relations Web page and made 
available in archived format. Broadcast times for the quarterly 
calls will be announced on the Web page and in corresponding 
press releases.

 
 
 
 
 
forM 10-k

tabLe of contents

Part i

ITEM 1. 

Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

ITEM 1A.  Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

ITEM 1B.  Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14

ITEM 2. 

Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14

ITEM 3. 

Legal Proceedings  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14

ITEM 4. 

Submission of Matters to a Vote of Security Holders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

Part ii

ITEM 5.  Market for Registrant’s Common Equity, Related Stockholder Matters, and Issuer Purchases of Equity Securities  . . . . . . . . . . . . . 15

ITEM 6. 

Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

ITEM 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17

ITEM 7A.  Quantitative and Qualitative Disclosures about Market Risk  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

ITEM 8. 

Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26

ITEM 9.  Changes in and Disagreements with Accountants on Accounting and Financial Disclosure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45

ITEM 9A.  Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45

ITEM 9B.  Other Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

Part iii

ITEM 10.  Directors, Executive Officers, and Corporate Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

ITEM 11. 

Executive Compensation  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

ITEM 12. 

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters . . . . . . . . . . . . . . . . . . . 47

ITEM 13.  Certain Relationships and Related Transactions and Director Independence . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47

ITEM 14. 

Principal Accountant Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47

Part iv

ITEM 15. 

Exhibits and Financial Statement Schedules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48

< 18
1 >

united states

securities anD eXchanGe coMMission

Washington, D.c. 20549

forM 10-k

annual report pursuant to section 13 or 15(d) of

the securities exchange act of 1934

for the fiscal year ended april 30, 2010

commission file number 0-12788

casey’s GeneraL stores, inc.

(Exact name of registrant as specified in its charter)

ioWa                                                               42-0935283

(State or other jurisdiction of                        

  (I.R.S. Employer

          incorporation or organization)   

                    Identification Number)

one convenience bLvD., ankeny, ioWa

(Address of principal executive offices)

50021

(Zip Code)

(515) 965-6100

(Registrant’s telephone number, including area code)

securities registered pursuant to section 12(b) of the act

   coMMon stock 

       (Title of Class)   

          nasDaQ

 (Name of Exchange on which Registered)

      series a seriaL PreferreD stock Purchase riGhts 

          nasDaQ

       (Title of Class)                                (Name of Exchange on which Registered)

securities registered pursuant to section 12(g) of the act

none

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.     Yes   [X]     No   [  ]

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Exchange Act. 

Yes   [  ]     No   [X]

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive 

Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period 

that the registrant was required to submit and post such files).     Yes   [  ]     No   [  ]

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 

Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports) and (2) has been 

subject to such filing requirements for the past 90 days.     Yes   [X]     No   [  ]

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be 

contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this 

Form 10-K or any amendment to this Form 10-K.     [  ] 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller 

reporting company.  

Large accelerated filer [X]     Accelerated filer [  ]     Non-accelerated filer [  ] 

Smaller reporting company [  ]

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).     Yes   [  ]     No   [X]

As of October 30, 2009, the aggregate market value of the registrant’s common stock held by non-affiliates of the registrant was approximately 

$1,550,288,764, based on the closing sales price ($31.53 per share) as quoted on the NASDAQ Global Select Market.

Indicate the number of shares outstanding of each of the issuer’s class of common stock, as of the latest practicable date.

                      Class                            

                 Outstanding at June 24, 2010           

Common Stock, no par value per share  

                        50,939,162 shares

DocuMents incorPorateD by reference

The information called for by Item 5 of Part II and Items 10, 11, 12, 13 and 15 of Part III is hereby incorporated by reference from the definitive 

Proxy Statement to be filed with the Securities and Exchange Commission in connection with the Annual Meeting of Shareholders, which will be 

filed with the Securities and Exchange Commission not later than 120 days after April 30, 2010.

 
 
 
 
 
 
 
 
 
 
 
Part i

< 2

3 >

iteM 1.  business

the company

Casey’s General Stores, Inc. and its wholly owned subsidiaries (the Company/Casey’s/we) operate convenience stores under the name “Casey’s 

General Store”, “HandiMart” and “Just Diesel” in nine Midwestern states, primarily Iowa, Missouri, and Illinois. The stores carry a broad selection of 

food (including freshly prepared foods such as pizza, donuts, and sandwiches), beverages, tobacco products, health and beauty aids, automotive 

products, and other nonfood items. In addition, all stores offer gasoline for sale on a self-service basis. Our fiscal year runs from May 1 through April 

30 of each year. On April 30, 2010, there were a total of 1,531 Casey’s General Stores in operation. There were 18 stores newly constructed and 37 

acquired stores opened in fiscal 2010. There was also one store closed in fiscal 2010. We operate a central warehouse, Casey’s Distribution Center, 

adjacent to our corporate headquarters in Ankeny, Iowa, through which we supply grocery and general merchandise items to our stores.

Approximately 61% of all our stores are located in areas with populations of fewer than 5,000 persons, while approximately 14% of our stores 

are located in communities with populations exceeding 20,000 persons. The Company competes on the basis of price as well as on the basis of 

traditional features of convenience store operations such as location, extended hours, and quality of service.

Casey’s, with executive offices at One Convenience Blvd., Ankeny, Iowa 50021-8045 (telephone 515-965-6100) was incorporated in Iowa in 

1967. Two of our subsidiaries, Casey’s Marketing Company (Marketing Company) and Casey’s Services Company (Services Company), also operate 

from the Corporate Headquarters facility and were incorporated in Iowa in March 1995. A third subsidiary, Casey’s Retail Company, was incorporated 

in Iowa in 2004 and a fourth subsidiary, CGS Sales Corp., was incorporated in 2008 and both also operate from these facilities.

The Company’s Internet address is www.caseys.com. Each year we make available through our website current reports on Form 8-K, quarterly 

reports on Form 10-Q, our annual report on Form 10-K, and amendments to those reports free of charge as soon as reasonably practicable after they 

have been electronically filed with the Securities and Exchange Commission. Additionally, you can go to our website to read our Financial Code of 

Ethics and Code of Conduct; we intend to post disclosure of any waivers to the Code to the extent such disclosure is legally required.

General

  We  seek  to  meet  the  needs  of  residents  of  smaller  towns  by  combining  features  of  both  general  store  and  convenience  store  operations. 

Smaller  communities  often  are  not  served  by  national-chain  convenience  stores.  We  have  succeeded  at  operating  Casey’s  General  Stores  in 

smaller towns by offering, at competitive prices, a broader selection of products than does a typical convenience store. We have also succeeded 

in  meeting  the  needs  of  residents  in  larger  communities  with  these  offerings.  We  currently  own  most  of  our  real  estate,  including  the  Casey’s 

Distribution Center and Corporate Headquarters facility.

The Company derives its revenue primarily from the retail sale of gasoline and the products offered in our stores. Our sales historically have been 

strongest during the first and second fiscal quarters (May through October) and relatively weaker during the third and fourth (November through 

April). In warmer weather, customers tend to purchase greater quantities of gasoline and certain convenience items such as beer, soft drinks, and ice. 

 
 
 
 
 
corporate subsidiaries

The Marketing Company and the Services Company were organized as Iowa corporations in March 1995, and both are wholly owned 

subsidiaries of Casey’s. Casey’s Retail Company was organized as an Iowa corporation in April 2004 and CGS Sales Corp. was organized as 

an Iowa Corporation in 2008, and both are also wholly-owned subsidiaries of Casey’s.

Casey’s Retail Company operates stores in Illinois, Kansas, Minnesota, Nebraska, and South Dakota; it also holds the rights to the Casey’s 

trademark and trade name. The Marketing Company owns and has responsibility for the operation of stores in Iowa, Missouri, Wisconsin, and 

Indiana. The Marketing Company also has responsibility for all of our wholesale operations, including the Distribution Center. The Services 

Company provides a variety of construction and transportation services for all stores. CGS Sales Corp. operates a store in Onawa, Iowa.

store operations

Products offered

Each Casey’s General Store typically carries over 3,000 food and nonfood items. Many of the products offered are those generally found in 

a supermarket. The selection is generally limited to one or two well-known brands of each item stocked. Most of our staple foodstuffs are nationally 

advertised brands. Stores sell regional brands of dairy and bakery products, and approximately 88% of the stores offer beer. Our nonfood items 

include tobacco products, health and beauty aids, school supplies, housewares, pet supplies, photo supplies, and automotive products.

All Casey’s General Stores offer gasoline or gasohol for sale on a self-service basis. The gasoline and gasohol generally are sold under 

the Casey’s name.

It is our policy to continually make additions to the Company’s product line, especially products with higher gross profit margins. As a 

result, we have added various prepared food items to our product line over the years, facilitated by the installation of snack centers, which now 

are in most stores. The snack centers sell sandwiches, fountain drinks, and other items that have gross profit margins higher than those of general 

staple goods. As of April 30, 2010, the Company was selling donuts prepared on store premises in approximately 98% of our stores in addition 

to cookies, brownies, and Danish rolls. The Company installs donut-making equipment in all newly constructed stores.

  We began marketing made-from-scratch pizza in 1984, and it is available in 1,490 stores (97%) as of April 30, 2010. Although pizza 

is our most popular prepared food offering, we continue to expand our prepared food product line, which now includes ham and cheese 

sandwiches, pork and chicken fritters, sausage sandwiches, chicken tenders, popcorn chicken, sub sandwiches, breakfast croissants and biscuits, 

breakfast pizza, hash browns, quarter-pound hamburgers and cheeseburgers, and potato cheese bites.

The growth in our proprietary prepared food program reflects management’s strategy to promote high-margin products that are compatible 

with convenience store operations. In the last three fiscal years, retail sales of nongasoline items have generated about 29% of our total 

revenue,  but  they  have  resulted  in  approximately  74%  of  our  retail  gross  profits.  Gross  profit  margins  on  prepared  food  items  averaged 

approximately  63%  during  the  same  thirty-six  months—substantially  higher  than  the  gross  profit  margin  on  retail  sales  of  gasoline,  which 

averaged approximately 5%.

 
 
 
 
 
 
 
 
< 4

5 >

store Design

Casey’s  General  Stores  are  freestanding  and,  with  a  few  exceptions  to  accommodate  local  conditions,  conform  to  standard  construction 

specifications. The most recent store design measures 39 feet by 92 feet with approximately 2,300 square feet devoted to sales area, 500 square 

feet to kitchen space, 400 square feet to storage, and 2 large public restrooms. Store lots have sufficient frontage and depth to permit adequate 

drive-in parking facilities on one or more sides of each store. Each new store typically includes 4 to 8 islands of gasoline dispensers and storage 

tanks with capacity for 30,000 to 50,000 gallons of gasoline. The merchandising display follows a standard layout designed to encourage a flow 

of customer traffic through all sections of every store. All stores are air-conditioned and have modern refrigeration equipment. Nearly all the store 

locations feature our bright red and yellow pylon sign which displays Casey’s name and service mark.

All Casey’s General Stores remain open at least sixteen hours per day, seven days a week. Most store locations are open from 6:00 a.m. to 

11:00 p.m., although hours of operation may be adjusted on a store-by-store basis to accommodate customer traffic patterns. We require that all 

stores maintain a bright, clean interior and provide prompt checkout service. It is our policy not to install electronic games or sell adult magazines 

on store premises.

store Locations

The Company traditionally has located its stores in smaller towns not served by national-chain convenience stores. Management believes that 

a Casey’s General Store provides a service not otherwise available in small towns and that a convenience store in an area with limited population 

can be profitable if it stresses sales volume and competitive prices. Our store-site selection criteria emphasize the population of the immediate area 

and daily highway traffic volume. Where there is no competing store, we can often operate profitably at a highway location in a community with a 

population of as few as 400. 

  other information

  On March 9, 2010, the Company received an unsolicited proposal from Couche-Tard to acquire all outstanding shares of common stock of 

the Company at a price of $36 per share in cash. After careful consideration of the strategic, financial and legal aspects of the proposal and the 

nature and timing of the proposal, the Company’s Board of Directors unanimously determined that the proposal was not in the best interests of 

the Company and unanimously determined to reject the proposal. Couche-Tard made public its unsolicited proposal to acquire the Company on 

April 9, 2010. Subsequently, on June 2, 2010, Couche-Tard and its indirect wholly owned subsidiary, ACT Acquisition Sub, Inc., commenced a tender 

offer for all outstanding shares of common stock of the Company, together with the Rights, for $36 per share in cash. On the same date, Couche-Tard 

also publicly announced, and notified the Company of, its intent to nominate and solicit proxies for the election of a slate of nine directors at the 

2010  annual  meeting  of  the  Company’s  shareholders.  The  Board  of  Directors  thoroughly  considered  numerous  factors  regarding  Couche-Tard’s 

tender offer and, in consultation with its legal and financial advisors and senior management of the Company, determined that Couche-Tard’s 

tender offer substantially undervalues the Company. Accordingly, the Board of Directors has recommended that the Company’s shareholders 

reject the offer and not tender their shares. During the fourth quarter of fiscal 2010, the Company incurred $6.9 million in legal and advisory fees 

related to the evaluation of the unsolicited tender offer and related actions by Couche-Tard. Responding to Couche-Tard’s unsolicited tender 

offer and related actions is expected to result in the incurrence of additional expenses in fiscal 2011, which are expected to be material to the 

Company’s financial position and results of operations.

 
 
 
 
 
 
Gasoline operations

  Gasoline  sales  are  an  important  part  of  our  revenue  and  earnings.  Approximately  69%  of  Casey’s  total  revenue  for  the  year  ended 

April 30, 2010 was derived from the retail sale of gasoline. The following table summarizes gasoline sales for the three fiscal years ended 

April 30, 2010:

Year ended April 30, 

Number of gallons sold 

Total retail gasoline sales 

Percentage of total revenue 

Gross profit percentage (excluding credit card fees) 

2010                         2009                        2008

1,283,479,481 

1,242,269,981 

1,218,820,162

$  3,177,489,872 $

  3,323,616,288 

$  3,570,228,422

68.5% 

5.6% 

70.9% 

4.8% 

73.7%

4.7%

Average retail price per gallon 

$                2.48 $

                2.68 

$                 2.93

Average gross profit margin per gallon (excluding credit card fees) 

Average number of gallons sold per store* 

13.88¢ 

853,725 

12.87¢ 

859,114 

13.89¢

835,948

*Includes only those stores in operation at least one full year on April 30 of the fiscal year indicated.

Retail prices of gasoline decreased during the year ended April 30, 2010. The total number of gallons we sold during this period increased, 

primarily because of the higher number of stores in operation and our efforts to price our retail gasoline to compete in local market areas. 

For additional information concerning the Company’s gasoline operations, see Item 7 herein.

Distribution and Wholesale arrangements

The Marketing Company supplies all stores with groceries, food, health and beauty aids, and general merchandise from our distribution 

center. The stores place orders for merchandise through a telecommunications link-up to the computer at our headquarters in Ankeny, and we 

fill the orders with weekly shipments in Company-owned delivery trucks. All of our existing and most of our proposed stores are within the 

Distribution Center’s optimum efficiency range—a radius of approximately 500 miles.

In fiscal 2010, we purchased directly from manufacturers a majority of the food and nonfood items sold from our distribution center. It is our 

practice, with few exceptions, not to enter into long-term supply contracts with any of the suppliers of products sold by Casey’s General Stores. 

We believe the practice enables us to respond flexibly to changing market conditions.

Personnel

  On April 30, 2010, we had 8,045 full-time employees and 11,389 part-time employees. We have not experienced any work stoppages. 

There are no collective bargaining agreements between the Company and any of its employees.

 
 
 
 
< 6

7 >

competition

  Our business is highly competitive. Food, including prepared foods, and nonfood items similar or identical to those sold by the Company are 

generally available from various competitors in the communities served by Casey’s General Stores. We believe our stores located in smaller towns 

compete principally with other local grocery and convenience stores, similar retail outlets, and, to a lesser extent, prepared food outlets, restaurants, 

and  expanded  gasoline  stations  offering  a  more  limited  selection  of  grocery  and  food  items  for  sale.  Stores  located  in  more  heavily  populated 

communities may compete with local and national grocery and drug store chains, expanded gasoline stations, supermarkets, discount food stores, 

and traditional convenience stores. Convenience store chains competing in the larger towns served by Casey’s General Stores include Quik Trip, 

Kwik  Trip,  and  regional  chains.  Some  of  the  Company’s  competitors  have  greater  financial  and  other  resources  than  we  do.  These  competitive 

factors are discussed further in Item 7 of this Form 10-K.

service Marks

The name “Casey’s General Store” and the service mark consisting of the Casey’s design logo (with the words “Casey’s General Store”) 

are our registered service marks under federal law. We believe these service marks are of material importance in promoting and advertising the 

Company’s business.

 Government regulation

The United States Environmental Protection Agency and several states, including Iowa, have established requirements for owners and operators of 

underground gasoline storage tanks (USTs) with regard to (i) maintenance of leak detection, corrosion protection, and overfill/spill protection systems; 

(ii) upgrade of existing tanks; (iii) actions required in the event of a detected leak; (iv) prevention of leakage through tank closings; and (v) required 

gasoline inventory recordkeeping. Since 1984, new stores have been equipped with noncorroding fiberglass USTs, including some with double-wall 

construction, overfill protection, and electronic tank monitoring. We currently have 3,431 USTs, 2,849 of which are fiberglass and 582 are steel, and 

we believe that substantially all capital expenditures for electronic monitoring, cathodic protection, and overfill/spill protection to comply with the 

existing UST regulations have been completed. Additional regulations or amendments to the existing UST regulations could result in future expenditures.

Several states in which we do business have trust fund programs with provisions for sharing or reimbursing corrective action or remediation 

costs incurred by UST owners. In the years ended April 30, 2010 and 2009, we spent approximately $1,083,000 and $1,128,000, respectively, for 

assessments and remediation. Substantially all of these expenditures were submitted for reimbursement from state-sponsored trust fund programs. As 

of April 30, 2010, approximately $13,210,000 has been received from such programs since inception. The payments are typically subject to statutory 

provisions  requiring  repayment  of  the  reimbursed  funds  for  noncompliance  with  upgrade  provisions  or  other  applicable  laws.  No  amounts  are 

currently expected to be repaid. At April 30, 2010, we had an accrued liability of approximately $187,000 for estimated expenses related to anticipated 

corrective actions or remediation efforts, including relevant legal and consulting costs. We believe we have no material joint and several 

environmental liability with other parties.

 
 
 
iteM 1a.  risk factors

You should carefully consider the risks described in this report before making a decision to invest in our securities. The risks and 

uncertainties described are not the only ones facing us. Additional risks and uncertainties not presently known to us or that we currently 

deem immaterial could negatively impact our results of operations or financial condition in the future. If any of such risks actually occur, 

our business, financial condition, and/or results of operations could be materially adversely affected. In that case, the trading price of 

our securities could decline and you might lose all or part of your investment.

risks related to our industry 

the convenience store industry is highly competitive.

The industry and geographic areas in which we operate are highly competitive and marked by ease of entry and constant change in the 

number and type of retailers offering the products and services found in our stores. We compete with other convenience store chains, gasoline 

stations,  supermarkets,  drugstores,  discount  stores,  club  stores,  and  mass  merchants.  In  recent  years,  several  nontraditional  retailers  such  as 

supermarkets, club stores, and mass merchants have affected the convenience store industry by entering the gasoline retail business. These 

nontraditional gasoline retailers have obtained a significant share of the motor fuels market, and their market share is expected to grow. In 

some of our markets, our competitors have been in existence longer and have greater financial, marketing, and other resources than we do. 

As a result, our competitors may be able to respond better to changes in the economy and new opportunities within the industry. To remain 

competitive, we must constantly analyze consumer preferences and competitors’ offerings and prices to ensure we offer convenience products 

and services consumers demand at competitive prices. We must also maintain and upgrade our customer service levels, facilities, and locations 

to remain competitive and attract customer traffic. Major competitive factors include, among others, location, ease of access, gasoline brands, 

pricing, product and service selections, customer service, store appearance, cleanliness, and safety.

the volatility of wholesale petroleum costs could adversely affect our operating results.

  Over the past three fiscal years, on average our gasoline revenues accounted for approximately 71% of total revenue and our gasoline 

gross  profit  accounted  for  approximately  23%  of  total  gross  profit.  Crude  oil  and  domestic  wholesale  petroleum  markets  are  marked  by 

significant volatility. General political conditions, acts of war or terrorism, and instability in oil producing regions, particularly in the Middle East 

and South America, could significantly affect crude oil supplies and wholesale petroleum costs. In addition, the supply of gasoline and our 

wholesale purchase costs could be adversely affected in the event of a shortage, which could result from, among other things, lack of capacity 

at United States oil refineries or the absence of gasoline contracts that guarantee an uninterrupted, unlimited supply of gasoline. Significant 

increases and volatility in wholesale petroleum costs could result in significant increases in the retail price of petroleum products and in lower 

gasoline average margin per gallon. Increases in the retail price of petroleum products could adversely affect consumer demand for gasoline. 

Volatility makes it difficult to predict the impact that future wholesale cost fluctuations will have on our operating results and financial condition. 

These factors could adversely affect our gasoline gallon volume, gasoline gross profit, and overall customer traffic, which in turn would affect our 

sales of grocery and general merchandise and prepared food products.

 
 
 
< 8

9 >

Wholesale cost increases of tobacco products could affect our operating results.

Sales  of  tobacco  products  have  averaged  approximately  9%  of  our  total  revenue  over  the  past  three  fiscal  years,  and  our  tobacco  gross 

profit accounted for approximately 13% of total gross profit for the same period. Significant increases in wholesale cigarette costs or tax increases 

on tobacco products may have an adverse effect on unit demand for cigarettes domestically. Currently, major cigarette manufacturers offer rebates 

to retailers. We include these rebates as a component of our gross margin from sales of cigarettes. In the event these rebates are no longer 

offered or decreased, our wholesale cigarette costs will increase accordingly. In general, we attempt to pass price increases on to our customers. 

Due to competitive pressures in our markets, however, we may not always be able to do so. These factors could adversely affect our retail price 

of cigarettes, cigarette unit volume and revenues, merchandise gross profit, and overall customer traffic.

future legislation and campaigns to discourage smoking may have a material adverse effect on our revenues and gross profit.  

Future legislation and national, state and local campaigns to discourage smoking could have a substantial impact on our business, as consumers 

adjust their behaviors in response to such legislation and campaigns. Reduced demand for cigarettes could have a material adverse effect on sales 

of, and margins for, the cigarettes we sell.  

future consumer or other litigation could adversely affect our financial condition and results of operations.

  Our retail operations are characterized by a high volume of customer traffic and by transactions involving a wide array of product selections. 

These operations carry a higher exposure to consumer litigation risk when compared to the operations of companies operating in many other 

industries. Consequently, we may become a party to individual personal injury, bad fuel, products liability and other legal actions in the ordinary 

course of our business. While these actions are generally routine in nature, incidental to the operation of our business and immaterial in scope, 

if our assessment of any action or actions should prove inaccurate, our financial condition and results of operations could be adversely affected. 

Additionally, we are occasionally exposed to industry-wide or class-action claims arising from the products we carry or industry-specific business 

practices. For example, various petroleum marketing retailers, distributors and refiners are currently defending class-action claims alleging that the 

sale of unadjusted volumes of fuel at temperatures in excess of 60 degrees Fahrenheit violates various state consumer protection laws due to the 

expansion of the fuel with the increase of fuel temperatures. Certain claims asserted in these lawsuits, if resolved against us, could give rise to 

substantial  damages.  Our  defense  costs  and  any  resulting  damage  awards  or  settlement  amounts  may  not  be  fully  covered  by  our  insurance 

policies.  Thus,  an  unfavorable  outcome  or  settlement  of  one  or  more  of  these  lawsuits  could  have  a  material  adverse  effect  on  our  financial 

position, liquidity and results of operations in a particular period or periods.

General economic conditions that are largely out of the company’s control may adversely affect the company’s financial condition and 

results of operations.

Recessionary economic cycles, higher interest rates, higher fuel and other energy costs, inflation, increases in commodity prices, higher levels 

of unemployment, higher consumer debt levels, higher tax rates and other changes in tax laws or other economic factors that may affect consumer 

spending or buying habits could adversely affect the demand for products the Company sells in its stores. In addition, the recent turmoil in the financial 

markets may have an adverse effect on the U.S. and world economy, which could negatively impact consumer spending patterns. There can be no 

assurances that government responses to the disruptions in the financial markets will restore consumer confidence.

 
 
 
risks related to our business

unfavorable weather conditions could adversely affect our business.

All of our stores are located in the Midwest region of the United States, which is susceptible to thunderstorms, extended periods of rain, 

flooding, ice storms, and heavy snow. Inclement weather conditions could damage our facilities or could have a significant impact on consumer 

behavior, travel, and convenience store traffic patterns as well as our ability to operate our locations. In addition, we typically generate higher 

revenues and gross margins during warmer weather months, which fall within our first and second fiscal quarters. If weather conditions are not 

favorable during these periods, our operating results and cash flow from operations could be adversely affected. 

We may not be able to identify, acquire, and integrate new stores, which could adversely affect our ability to grow our business.

An important part of our recent growth strategy has been to acquire other convenience stores that complement our existing stores or 

broaden our geographic presence. From May 1, 2009 through April 30, 2010 we acquired 37 convenience stores. We expect to continue 

pursuing acquisition opportunities.

Acquisitions involve risks that could cause our actual growth or operating results to differ materially from our expectations or the expectations 

of securities analysts. These risks include:

• 

The inability to identify and acquire suitable sites at advantageous prices;

•  Competition in targeted market areas;

•  Difficulties during the acquisition process in discovering some of the liabilities of the businesses that we acquire;

•  Difficulties associated with our existing financial controls, information systems, management resources and human resources needed  

to support our future growth;

•  Difficulties with hiring, training and retaining skilled personnel, including store managers;

•  Difficulties in adapting distribution and other operational and management systems to an expanded network of stores;

•  Difficulties in obtaining governmental and other third-party consents, permits and licenses needed to operate additional stores;

•  Difficulties in obtaining the cost savings and financial improvements we anticipate from future acquired stores;

• 

The  potential  diversion  of  our  senior  management’s  attention  from  focusing  on  our  core  business  due  to  an  increased  focus  on 

acquisitions; and

•  Challenges associated with the consummation and integration of any future acquisition.

We are subject to federal and state environmental and other regulations.

  Our business is subject to extensive governmental laws and regulations that include but are not limited to environmental and employment 

laws and regulations; health care; legal restrictions on the sale of alcohol, tobacco, and lottery products; requirements related to minimum wage, 

working conditions, public accessibility, and citizenship. A violation of or change in such laws and/or regulations could have a material adverse 

effect on our business, financial condition, and results of operations.

Under various federal, state, and local laws, regulations, and ordinances, we may, as the owner/operator of our locations, be liable for 

the costs of removal or remediation of contamination at these or our former locations, whether or not we knew of, or were responsible for, the 

presence of such contamination. Failure to remediate such contamination properly may make us liable to third parties and adversely affect our 

ability to sell or lease such property. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 10

11 >

Compliance with existing and future environmental laws regulating underground storage tanks may require significant capital expenditures and 

increased operating and maintenance costs. The remediation costs and other costs required to clean up or treat contaminated sites could be substantial. 

We pay tank registration fees and other taxes to state trust funds established in our operating areas in support of future remediation obligations.

These state trust funds are expected to pay or reimburse us for remediation expenses less a deductible. To the extent third parties do not pay 

for remediation as we anticipate, we will be obligated to make these payments, which could materially adversely affect our financial condition and 

results of operations. Reimbursements from state trust funds will be dependent on the maintenance and continued solvency of the various funds.

In the future, we may incur substantial expenditures for remediation of contamination that has yet to be discovered at existing locations or at 

locations we may acquire. We cannot assure you that we have identified all environmental liabilities at all of our current and former locations; that 

material environmental conditions not known to us do not exist; that future laws, ordinances, or regulations will not impose material environmental liability 

on us; or that a material environmental condition does not otherwise exist at any one or more of our locations. In addition, failure to comply with any 

environmental laws, regulations, or ordinances or an increase in regulations could adversely affect our operating results and financial condition.

State laws regulate the sale of alcohol, tobacco, and lottery products. A violation or change of these laws could adversely affect our business, 

financial condition, and results of operations because state and local regulatory agencies have the power to approve, revoke, suspend, or deny 

applications for and renewals of permits and licenses relating to the sale of these products or to seek other remedies. 

Any appreciable increase in income, overtime pay, or the statutory minimum wage rate or adoption of mandated healthcare benefits would 

result in an increase in our labor costs. Such cost increase or the penalties for failing to comply with such statutory minimum could adversely affect 

our  business,  financial  condition,  and  results  of  operations.  State  or  federal  lawmakers  or  regulators  may  also  enact  new  laws  or  regulations 

applicable to us that may have a material adverse and potentially disparate impact on our business.

the dangers inherent in the storage and transport of motor fuel could cause disruptions and could expose to us potentially significant losses, 

costs or liabilities.

  We store motor fuel in storage tanks at our retail locations. Additionally, we transport a significant portion of our motor fuel in our own trucks, 

instead of by third-party carriers. Our operations are subject to significant hazards and risks inherent in transporting and storing motor fuel. These 

hazards and risks include, but are not limited to, fires, explosions, traffic accidents, spills, discharges and other releases, any of which could result 

in distribution difficulties and disruptions, environmental pollution, governmentally-imposed fines or clean-up obligations, personal injury or wrongful 

death claims and other damage to our properties and the properties of others. As a result, any such event could have a material adverse effect 

on our business, financial condition and results of operations.

We may incur costs or liabilities as a result of litigation or adverse publicity resulting from concerns over food quality, health or other 

issues that could cause customers to avoid our convenience stores.

  We may be the subject of complaints or litigation arising from food-related illness or injury in general which could have a negative impact on 

our business. Additionally, negative publicity, regardless of whether the allegations are valid, concerning food quality, food safety or other health 

concerns, employee relations or other matters related to our operations may materially adversely affect demand for our food and could result in a 

decrease in customer traffic to our convenience stores.

It is critical to our reputation that we maintain a consistent level of high quality at our convenience stores. Health concerns, poor food quality 

or operating issues stemming from one store or a limited number of stores could materially adversely affect the operating results of some or all of 

our stores.

 
 
 
 
 
 
because we depend on our senior management’s experience and knowledge of our industry, we could be adversely affected were we 

to lose key members of our senior management team.

  We are dependent on the continued efforts of our senior management team. If, for any reason, our senior executives do not continue to be 

active in management, our business, financial condition or results of operations could be adversely affected. We also rely on our ability to 

recruit qualified store managers, supervisors, district managers, regional managers and other store personnel. Failure to continue to attract these 

individuals at reasonable compensation levels could have a material adverse effect on our business and results of operations.

We rely on our information technology systems to manage numerous aspects of our business, and a disruption of these systems could 

adversely affect our business.

  We depend on our information technology (IT) systems to manage numerous aspects of our business transactions and provide analytical 

information to management. Our IT systems are an essential component of our business and growth strategies, and a serious disruption to our IT 

systems could significantly limit our ability to manage and operate our business efficiently. These systems are vulnerable to, among other things, 

damage and interruption from power loss or natural disasters, computer system and network failures, loss of telecommunications services, physical 

and electronic loss of data, security breaches and computer viruses. Any disruption could cause our business and competitive position to suffer 

and cause our operation results to be reduced. Also, our business continuity plan could fail.

other risks

any issuance of shares of our common stock in the future could have a dilutive effect on your investment.

  We could issue additional shares for investment, acquisition, or other business purposes. Even if there is not an immediate need for capital, 

we may choose to issue securities to sell in public or private equity markets if and when conditions are favorable. Raising funds by issuing securities 

would dilute the ownership interests of our existing shareholders. Additionally, certain types of equity securities we may issue in the future could 

have rights, preferences, or privileges senior to the rights of existing holders of our common stock.

iowa law and provisions in our charter documents may have the effect of preventing or hindering a change in control and adversely 

affecting the market price of our common stock.

  Our articles of incorporation give the Company’s board of directors the authority to issue up to 1 million shares of preferred stock and to 

determine the rights and preferences of the preferred stock without obtaining shareholder approval. The existence of this preferred stock could 

make it more difficult or discourage an attempt to obtain control of the Company by means of a tender offer, merger, proxy contest, or otherwise. 

Furthermore, this preferred stock could be issued with other rights, including economic rights, senior to our common stock, thereby having a 

potentially adverse effect on the market price of our common stock. 

  On April 16, 2010, the Board of Directors adopted a Rights Plan, providing for the distribution of one right (a “Right”) for each share of common 

stock outstanding. Each Right entitles the holder to purchase one one-thousandth (1/1000th) of a share of Series A Serial Preferred Stock, no par 

value per share, of the Company at a price of $95.00. Each Right also entitles the holder to purchase common shares in the surviving entity at 

50% of the market price. The Rights generally become exercisable at the discretion of the Board of Directors following a public announcement 

that 15% or more of the Company’s common stock has been acquired or an intent to acquire has become apparent. The Rights will expire on the 

earlier of April 15, 2011 or redemption by the Company. Certain terms of the Rights are subject to adjustment to prevent dilution.

< 12

13 >

  Other provisions of our articles of incorporation and bylaws and of Iowa law could make it more difficult for a third party to acquire us or hinder 

a change in management, even if doing so would be beneficial to our shareholders. For example, Section 409.1110 of the Iowa Business Corporation 

Act prohibits publicly held Iowa corporations to which it applies from engaging in a business combination with an interested shareholder for a period 

of three years after the date of the transaction in which the person became an interested shareholder unless the business combination is approved 

in a prescribed manner. Further, Section 490.1108A of the Iowa Business Corporation Act permits a board of directors, in the context of a takeover 

proposal, to consider not only the effect of a proposed transaction on shareholders, but also on a corporation’s employees, suppliers, customers, 

creditors, and on the communities in which the corporation operates. These provisions could discourage others from bidding for our shares and could, 

as a result, reduce the likelihood of an increase in our stock price that would otherwise occur if a bidder sought to buy our stock. 

  We may, in the future, adopt other measures that could have the effect of delaying, deferring, or preventing an unsolicited takeover, even if such 

a change in control were at a premium price or favored by a majority of unaffiliated shareholders. These measures may be adopted without any 

further vote or action by our shareholders.

the unsolicited takeover attempt by alimentation couche-tard inc. (“couche-tard”) will likely require us to incur significant additional costs.

  On March 9, 2010, the Company received an unsolicited proposal from Couche-Tard to acquire all outstanding shares of common stock of 

the Company at a price of $36 per share in cash. After careful consideration of the strategic, financial and legal aspects of the proposal and the 

nature and timing of the proposal, our Board of Directors unanimously determined that the proposal was not in the best interests of the Company and 

unanimously  determined  to  reject  the  proposal.  Couche-Tard  made  public  its  unsolicited  proposal  to  acquire  the  Company  on  April  9,  2010. 

Subsequently, on June 2, 2010, Couche-Tard and its indirect wholly owned subsidiary, ACT Acquisition Sub, Inc., commenced a tender offer for all 

outstanding shares of common stock of the Company, together with the Rights, for $36 per share in cash. On the same date, Couche-Tard also 

publicly announced, and notified the Company of, its intent to nominate and solicit proxies for the election of a slate of nine directors at the 2010 

annual meeting of the Company’s shareholders. Our Board of Directors thoroughly considered numerous factors regarding Couche-Tard’s tender 

offer and, in consultation with its legal and financial advisors and senior management of the Company, determined that Couche-Tard’s tender offer 

substantially undervalues the Company. Accordingly, our Board of Directors has recommended that the Company’s shareholders reject the offer and 

not tender their shares. 

During the fourth quarter of fiscal 2010, the Company incurred $6.9 million in legal and advisory fees related to the evaluation of the unsolicited 

tender offer and related actions by Couche-Tard. Responding to Couche-Tard’s unsolicited tender offer and related actions is expected to result in the 

incurrence of additional expenses in fiscal 2011, which are expected to be material to the Company’s financial position and results of operations.

couche-tard’s unsolicited takeover bid is disruptive to our business and may distract our management and employees and create uncertainty 

that may adversely affect our business and results.

The review and consideration of the Couche-Tard tender offer and related actions by Couche-Tard, have been, and may continue to be, a 

significant distraction for our management and employees and have required, and may continue to require, the expenditure of significant time and 

resources by the Company. Couche-Tard’s tender offer and related actions have also created uncertainty for the Company’s employees, and this 

uncertainty may adversely affect our ability to retain key employees and to hire new talent. Further, Couche-Tard’s tender offer and related actions 

may create uncertainty for the Company’s current and potential business partners, which may cause them to terminate, or not to renew or enter into, 

arrangements with the Company. In addition, if the Couche-Tard nominees are elected to our Board of Directors, the ability of management to work 

effectively and efficiently with our Board of Directors with respect to the day to day operations and development of the Company may be restricted, 

and as a result, the Company’s business may be harmed. These foregoing effects, alone or in combination, may harm the Company’s business and 

have a material adverse effect on the Company’s results of operations.

 
 
the market price for our common stock has been and may in the future be volatile, which could cause the value of your investment 

to decline.

Securities markets worldwide experience significant price and volume fluctuations. This market volatility could significantly affect the market 

price of our common stock without regard to our operating performance. In addition, the price of our common stock could be subject to wide 

fluctuations in response to these and other factors:

•  A deviation in our results from the expectations of public market analysts and investors;

• 

Statements by research analysts about our common stock, company, or industry;

•  Changes in market valuations of companies in our industry and market evaluations of our industry generally;

•  Additions or departures of key personnel;

•  Actions taken by our competitors;

•  Couche-Tard’s unsolicited tender offer and speculation concerning a potential sale of the Company;

• 

Sales of common stock by the Company, senior officers, or other affiliates; and

•  Other general economic, political, or market conditions, many of which are beyond our control.

The market price of our common stock will also be affected by our quarterly operating results and quarterly comparable store sales growth, 

which may be expected to fluctuate from quarter to quarter. The following are factors that may affect our quarterly results and comparable store 

sales: general, regional, and national economic conditions; competition; unexpected costs; changes in retail pricing, consumer trends, and the number 

of stores we open and/or close during any given period; costs of compliance with corporate governance and Sarbanes-Oxley requirements. 

Other factors are discussed throughout Management’s Discussion and Analysis of Financial Condition and Results of Operations. You may not 

be able to resell your shares of our common stock at or above the price you pay.

iteM 1b.  unresoLveD staff coMMents

Not applicable.

iteM 2.  ProPerties

  We own our corporate headquarters and distribution center. Located on an approximately 45-acre site in Ankeny, Iowa, these adjacent 

facilities and our vehicle service and maintenance center occupy a total of approximately 375,000 square feet. The original complex was 

completed in February 1990 and placed in full service at that time. In fiscal 2007, we added 98,000 square feet to the distribution center, 

20,000 square feet of office space, additional paving for truck parking, and necessary drainage and landscaping improvements. 

  On April 30, 2010, we also owned the land at 1,497 store locations and the buildings at 1,505 locations and leased the land at 34 locations 

and the buildings at 26 locations. Most of the leases provide for the payment of a fixed rent plus property taxes and insurance and maintenance 

costs. Generally, the leases are for terms of ten to twenty years with options to renew for additional periods or options to purchase the leased 

premises at the end of the lease period.

 iteM 3.  LeGaL ProceeDinGs

The information required to be set forth under this heading is incorporated by reference from Note 10, Contingencies, to the Consolidated 

Financial Statements included in Part II, Item 8.

 
 
 
 
 
 
 
 
 
 
 
 
< 14

15 >

iteM 4.  subMission of Matters to a vote of security hoLDers

Not applicable.

Part ii

iteM  5.  Market  for  reGistrant’s  coMMon  eQuity,  reLateD  stockhoLDer  Matters,  anD  issuer  Purchases  of 

eQuity securities

common stock

Casey’s common stock trades on the Nasdaq Global Select Market under the symbol CASY. The 50,926,162 shares of common stock outstanding 

at April 30, 2010 had a market value of $2 billion, and there were 2,165 shareholders of record.

common stock Market Prices 

High 

Low 

$  29.65 

$  21.69 

26.30 

30.48 

31.11 

19.97 

21.80 

20.63 

Calendar 

2009 

Q1 

Q2 

Q3 

Q4 

High 

Low 

$  28.06 

$  18.32 

28.43 

31.70 

33.06 

23.58

24.47

29.10

Calendar

2010 

Q1 

High 

Low

$  32.38 

$  29.03

Calendar 

2008 

Q1 

Q2 

Q3 

Q4 

Dividends

  We began paying cash dividends during fiscal 1991.The dividends paid in fiscal 2010 totaled $0.34 per share. The dividends paid in fiscal 2009 

totaled $0.30 per share. On June 10, 2010, the Board of Directors declared a quarterly dividend of $0.10 payable August 16, 2010 to shareholders 

of record on August 2, 2010. The Board expects to review the dividend every year at its June meeting.

The cash dividends declared during the calendar years 2008-10 were as follows:

Calendar 

2008 

Q1 

Q2 

Q3 

Q4 

Cash dividend 

Calendar 

Cash dividend 

Calendar 

Cash dividend

declared 

$ 

0.065 

0.075 

0.075 

0.075 

$ 

0.29 

2009 

Q1 

Q2 

Q3 

Q4 

declared 

$ 

0.075 

0.085 

0.085

0.085 

$ 

0.33 

2010 

Q1 

Q2 

declared 

$  0.085

0.10

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
iteM 6.  seLecteD financiaL Data  (In thousands, except per share amounts)

statement of earnings Data

Years ended April 30,

Total revenue

Cost of goods sold

Gross profit

Operating expenses

Depreciation and amortization

Interest, net

Earnings from continuing operations before income taxes

Federal and state income taxes

Net earnings from continuing operations

Cumulative effect of accounting change, net of tax benefit

Net earnings

Basic

2010

2009

2008

2007

2006

$ 4,637,087

$ 4,690,525

$ 4,843,259

$ 4,047,062

$ 3,522,204

3,844,735

3,966,919

4,155,493

3,461,613

2,992,763

792,352

723,606

687,766

585,449

529,441

526,291

504,449

73,546

10,933

181,582

64,620

116,962

--------

69,451

10,626

476,211

67,893

9,792

139,080

133,870

53,390

85,690

--------

48,979

84,891

--------

414,904

367,185

64,320

11,184

95,041

33,150

61,891

--------

57,521

8,896

95,839

34,288

61,551

1,083

$  116,962

$ 

85,690

$ 

84,891

$ 

61,891

$ 

60,468

  Earnings from continuing operations

$ 

2.30

$ 

1.69

$ 

1.68

$ 

1.23

$ 

  Cumulative effect of accounting change, net of tax benefit

--------

--------

--------

--------

  Net earnings

Diluted

$ 

2.30

$ 

1.69

$ 

1.68

$ 

1.23

$ 

  Earnings from continuing operations

$ 

2.29

$ 

1.68

$ 

1.67

$ 

1.22

$ 

  Cumulative effect of accounting change, net of tax benefit

--------

--------

--------

--------

  Net earnings

$ 

2.29

$ 

1.68

$ 

1.67

$ 

1.22

$ 

1.22

.02

1.20

1.21

.02

1.19

Weighted average number of common 

  shares outstanding—basic

50,899

50,787

50,681

50,468

50,310

Weighted average number of common 

  shares outstanding—diluted

51,053

50,917

50,859

50,668

50,610

Dividends paid per common share

$ 

0.34

$ 

0.30

$ 

0.26

$ 

0.20

$ 

0.18

Balance Sheet Data

As of April 30,

Current assets

Total assets

Current liabilities

Long-term debt, net of current maturities

Shareholders’ equity

2010

2009

2008

2007

2006

$  310,263

$  284,727

$  313,256

$  240,619

$  192,766

1,388,775

1,262,695

1,219,200

1,129,271

988,899

240,886

221,243

259,099

234,267

245,056

154,754

824,319

167,887

721,030

181,443

199,504

106,512

647,472

572,264

523,190

< 16

17 >

iteM 7.  ManaGeMent’s Discussion anD anaLysis of financiaL conDition anD resuLts of oPerations (Dollars in thousands)

Please read the following discussion of the Company’s financial condition and results of operations in conjunction with the selected historical 

consolidated financial data and consolidated financial statements and accompanying notes presented elsewhere in this Form 10-K.

overview 

The Company operates convenience stores under the name “Casey’s General Store”, “HandiMart” and “Just Diesel” in nine Midwestern states, 

primarily Iowa, Missouri and Illinois. On April 30, 2010, there were a total of 1,531 stores in operation. All stores offer gasoline for sale on a self-serve 

basis and carry a broad selection of food (including freshly prepared foods such as pizza, donuts and sandwiches), beverages, tobacco products, 

health and beauty aids, automotive products and other non-food items. We derive our revenue from the retail sale of gasoline and the products 

offered in our stores.

Approximately 61% of all Casey’s General Stores are located in areas with populations of fewer than 5,000 persons, while approximately 14% of 

all stores are located in communities with populations exceeding 20,000 persons. We operate a central warehouse, the Casey’s Distribution Center, 

adjacent to our Corporate Headquarters facility in Ankeny, Iowa, through which we supply grocery and general merchandise items to our stores. At 

April 30, 2010, the Company owned the land at 1,497 store locations and the buildings at 1,505 locations, and leased the land at 34 locations and 

the buildings at 26 locations. 

During the fourth quarter of fiscal 2010, the Company earned $0.43 in earnings per share compared to $0.31 per share for the same quarter a 

year ago. The results include $6.9 million in legal and advisory fees related to the evaluation of the unsolicited offer and related actions by Alimentation 

Couche-Tard. Without the effect of those fees, earnings would have been approximately $0.51 for the quarter. Fiscal 2010 basic earnings per share 

were $2.30 versus $1.69 for the prior year. The Company’s business is seasonal, and generally the Company experiences higher sales and profitability 

during the first and second fiscal quarters (May-October), when customers tend to purchase greater quantities of gasoline and certain convenience 

items such as beer and soft drinks.

During the 2010 fiscal year, we acquired 37 convenience stores from other parties and completed 18 new store constructions. The Company 

also replaced 20 stores incorporating the new store design that includes a larger coffee and fountain offering, made-to-order sub sandwich program, 

and expanded cooler capacity.

The fourth quarter results reflected a 0.2% increase in same-store gasoline gallons sold, with an average margin of approximately 13.1 cents per 

gallon. For the fiscal year, same-store gallons were unchanged with an average margin of 13.9 cents per gallon. The Company’s policy is to price to 

the competition, so the timing of retail price changes is driven by local competitive conditions. 

Same store sales of grocery and other merchandise increased 3.1% and prepared foods and fountain increased 5.3% during the fourth quarter. 

The relatively weak U.S. economy and increased unemployment have generally had an adverse impact on consumer disposable income in 

the Midwest. These conditions have not lowered the over-all demand for gasoline and the merchandise sold in stores, but management expects to 

continue facing a challenging operating environment in the coming months. For further information concerning the Company’s operating environment 

and certain conditions that may affect future performance, see the “Forward-looking Statements” at the end of this Item 7.

 
 
 
 
 
 
 
 
unsolicited takeover attempt by couche-tard

  On March 9, 2010, the Company received an unsolicited proposal from Couche-Tard to acquire all outstanding shares of common stock 

of the Company at a price of $36 per share in cash. After careful consideration of the strategic, financial and legal aspects of the proposal 

and the nature and timing of the proposal, the Board of Directors unanimously determined that the proposal was not in the best interests of 

the Company and unanimously determined to reject the proposal. Couche-Tard made public its unsolicited proposal to acquire the Company 

on April 9, 2010. Subsequently, on June 2, 2010, Couche-Tard and its indirect wholly owned subsidiary, ACT Acquisition Sub, Inc., commenced 

a tender offer for all outstanding shares of common stock of the Company, together with the Rights, for $36 per share in cash. On the same 

date, Couche-Tard publicly announced, and notified the Company of, its intent to nominate and solicit proxies for the election of a slate of nine 

directors at the 2010 annual meeting of the Company’s shareholders. The Board of Directors thoroughly considered numerous factors regarding 

Couche-Tard’s tender offer and, in consultation with its legal and financial advisors and senior management of the Company, determined that 

Couche-Tard’s tender offer substantially undervalues the Company. Accordingly, the Board of Directors has recommended that the Company’s 

shareholders reject the offer and not tender their shares. 

Please see Note 10, Contingencies, to the Consolidated Financial Statements included in Part II, Item 8 for a discussion of certain litigation 

commenced in respect of Couche-Tard’s tender offer and related actions.

fiscal 2010 compared with fiscal 2009

Total revenue for fiscal 2010 decreased 1.1% to $4,637,087, primarily due to a 7.5% decrease in average gas prices. That result was partially 

offset by an increase in the number of gallons sold and an increase in same-store inside sales (grocery & other merchandise and prepared food & 

fountain). Retail gasoline sales for the fiscal year were $3,177,490, a decrease of 4.4%, and gallons sold increased 3.3% to 1,283,479. Inside sales 

increased 6.9% to $1,439,301, primarily due to increases in the cigarette and fountain categories and a greater number of stores in operation.

Total gross profit margin was 17.1% for fiscal 2010 compared with 15.4% for the prior year. The gas margin increased to 5.6% in fiscal 2010 

from 4.8% in fiscal 2009. The grocery & other merchandise margin decreased to 33.6% in fiscal 2010 from 33.7% in fiscal 2009. The prepared 

food & fountain margin increased to 63.8% from 61.4% primarily due to the lower cost of cheese during fiscal 2010. 

  Operating expenses increased 4.3% in fiscal 2010 primarily due to a $6,862 pre-tax charge related to the evaluation of the unsolicited 

offer and related actions by Alimentation Couche-Tard. The Company also received a $1,543 rebate of contractual amounts of credit card 

transaction fees which should have been recorded in prior periods. When you eliminate the impact of those two items, as well as the impact 

from the $9,100 legal settlement and $2,553 flood loss from a year ago, operating expenses would have increased 5.7% for the year. Lower 

retail gasoline prices resulted in lower sales, which increased the operating expense ratio to 11.3% of total revenue in fiscal 2010 from 10.8% in 

the prior year. Lower retail gasoline prices also helped reduce our transportation costs and credit card fees during the first half of the year.

Depreciation and amortization expense increased 5.9% to $73,546 in fiscal 2010 from $69,451 in fiscal 2009. The increase was due to 

capital expenditures made in fiscal 2010. 

The effective tax rate decreased 280 basis points to 35.6% in fiscal 2010 from 38.4% in fiscal 2009. The decrease in the effective tax rate 

was primarily due to a tax benefit resulting from a change in an uncertain tax position relating to a refund of tax credits.

Net earnings increased to $116,962 in fiscal 2010 from $85,690 in fiscal 2009. The increase was due primarily to an increase in same-store 

sales from the prior year, an increase in the average margin on prepared food & fountain sales, and an increase in the gross profit margin per 

gallon on gasoline sold. 

 
 
 
 
 
 
 
< 18

19 >

fiscal 2009 compared with fiscal 2008

Total revenue for fiscal 2009 decreased 3.2% to $4,690,525, primarily due to an 8.7% decrease in gas prices. That result was partially offset by 

an increase in the number of gallons sold and an increase in same-store inside sales (grocery & other merchandise and prepared food & fountain). 

Retail gasoline sales for the fiscal year were $3,323,616, a decrease of 6.9%, and gallons sold increased 1.9% to 1,242,270. Inside sales increased 

7.8% to $1,346,161.

Cost of goods sold as a percentage of total revenue was 84.6% for fiscal 2009 compared with 85.8% for the prior year. The gas margin 

increased to 4.8% in fiscal 2009 from 4.7% in fiscal 2008. The grocery & other merchandise margin increased to 33.7% in fiscal 2009 from 33.1% 

in fiscal 2008 due to the continued popularity of high-margin beverages and gains in the cigarette category. The prepared food & fountain margin 

decreased to 61.4% from 62.3% primarily due to the higher cost of cheese during fiscal 2009. 

  Operating expenses increased 5.9% in fiscal 2009 primarily due to a $9,100 pre-tax charge related to the previously disclosed settlement of 

two wage and hour lawsuits and losses of $2,553 related to the five stores damaged by the significant flooding in the upper Midwest in June 2008. 

Without the effect of the lawsuit settlements and flood damages, operating expenses would have increased only 3.5%. Lower gasoline prices resulted 

in lower sales, which increased the operating expense ratio to 10.8% of total revenue in fiscal 2009 from 9.8% in the prior year. Lower gasoline prices 

also helped reduce our transportation costs and credit card fees during the second half of the year.

Depreciation and amortization expense increased 2.3% to $69,451 in fiscal 2009 from $67,893 in fiscal 2008. The increase was due to capital 

expenditures made in fiscal 2009. 

The effective tax rate increased 180 basis points to 38.4% in fiscal 2009 from 36.6% in fiscal 2008. The increase in the effective tax rate was 

primarily due to the increase to the deferred tax liability to reflect a correction to accumulated tax over book depreciation.

Net earnings increased to $85,690 in fiscal 2009 from $84,891 in fiscal 2008. The slight increase was due primarily to an increase in 

same-store sales from the prior year, and an increase in the average margin on grocery & other merchandise sales. 

COMPANY TOTAL REVENUE AND GROSS PROFIT

Years ended April 30,

Total revenue

  Gasoline

  Grocery & other merchandise

  Prepared food & fountain

  Other

Gross profit (1)

  Gasoline

  Grocery & other merchandise

  Prepared food & fountain

  Other

2010

2009

2008

$ 

3,177,490

$ 

3,323,616

$ 

3,570,228

1,073,508

365,793

20,296

1,010,474

335,686

20,749

945,951

302,315

24,765

4,637,087

$ 

4,690,525

$ 

4,843,259

178,176

$ 

159,851

$ 

360,432

233,507

20,237

340,044

205,997

17,714

$ 

792,352

$ 

723,606

$ 

169,308

312,743

188,333

17,382

687,766

$ 

$ 

 
 
 
 
 
 
INDIVIDUAL STORE COMPARISONS (2)

Years ended April 30,

Average retail sales

Average retail inside sales

Average gross profit on inside items

Average retail sales of gasoline

Average gross profit on gasoline (3)

Average operating income (4)

Average number of gallons sold

2010

2009

$ 

3,070

$ 

3,228

$ 

958

389

2,112

119

164

854

928

373

2,301

108

146

859

2008

3,305

856

340

2,449

115

136

836

(1)  Gross profits represent total revenue less cost of goods sold. Gross profit is given before charge for depreciation and amortization.

(2) 

Individual store comparisons include only those stores that had been in operation for at least one full year on April 30 of the fiscal year indicated.

(3)  Retail gasoline profit margins have a substantial impact on our net income. Profit margins on gasoline sales can be adversely affected by  

factors beyond our control, including oversupply in the retail gasoline market, uncertainty or volatility in the wholesale gasoline market, and  

price competition from other gasoline marketers. Any substantial decrease in profit margins on retail gasoline sales or the number of gallons  

sold could have a material adverse effect on our earnings.

(4)  Average operating income represents retail sales less cost of goods sold and operating expenses attributable to a particular store; it 

excludes federal and state income taxes, Company operating expenses not attributable to a particular store, and our matching contribution  

paid to the 401(k) Plan.

critical accounting Policies

Critical accounting policies are those accounting policies that we believe are important to the portrayal of our financial condition and 

results of operations and require management’s most difficult, subjective judgments, often because of the need to estimate the effects of 

inherently uncertain factors.

inventory 

Inventories, which consist of merchandise and gasoline, are stated at the lower of cost or market. For gasoline, cost is determined through 

the use of the first-in, first-out (FIFO) method. For merchandise inventories, cost is determined through the use of the last-in, first-out (LIFO) method 

applied to inventory values determined primarily by the FIFO method for warehouse inventories and the retail inventory method (RIM) for store 

inventories, except for cigarettes, beer, pop, and prepared foods, which are valued at cost. RIM is an averaging method widely used in the retail 

industry because of its practicality.

Under RIM, inventory valuations are at cost and the resulting gross margins are calculated by applying a cost-to-retail ratio to sales. 

Inherent in the RIM calculations are certain management judgments and estimates that could affect the ending inventory valuation at cost and 

the resulting gross margins.

 
 
 
 
 
 
 
 
 
< 20

21 >

Vendor allowances include rebates and other funds received from vendors to promote their products. We often receive such allowances on the 

basis of quantitative contract terms that vary by product and vendor or directly on the basis of purchases made. Rebates are recognized as reductions of 

inventory costs when purchases are made; reimbursements of an operating expense (e.g., advertising) are recorded as reductions of the related expense. 

Long-lived assets

The Company periodically monitors closed and underperforming stores for an indication that the carrying amount of assets may not be recoverable. 

If the sum of the expected future undiscounted cash flows is less than the carrying amount of the assets, an impairment loss is recognized to the extent 

the carrying value of the assets are less than their estimated fair value. Fair value is based on management’s estimate of the future cash flows to be 

generated and the amount that could be realized from the sale of assets in a current transaction between willing parties. The estimate is derived from 

offers, actual sale or disposition of assets subsequent to year-end, and other indications of asset value. In determining whether an asset is impaired, 

assets are grouped at the lowest level for which there are identifiable cash flows that are largely independent of the cash flows of other groups of 

assets, which for us is generally on a store-by-store basis. We recorded impairment charges of $100 in fiscal 2010, $1,262 in fiscal 2009, and $450 

in fiscal 2008.

self-insurance

  We are primarily self-insured for workers’ compensation, general liability, and automobile claims. The self-insurance claim liability is determined 

actuarially based on claims filed and an estimate of claims incurred but not yet reported. Actuarial projections of the losses are employed due to the 

high degree of variability in the liability estimates. Some factors affecting the uncertainty of claims include the development time frame, settlement 

patterns, litigation and adjudication direction, and medical treatment and cost trends. The liability is not discounted. The balance of our self-insurance 

reserves were $20,713 and $19,111 for the years ended April 30, 2010 and 2009, respectively.

Liquidity and capital resources

Due to the nature of our business, cash provided by operations is our primary source of liquidity. We finance our inventory purchases primarily 

from normal trade credit aided by relatively rapid inventory turnover. This turnover allows us to conduct operations without large amounts of cash 

and working capital. As of April 30, 2010, the Company’s ratio of current assets to current liabilities was 1.29 to 1. The ratio at April 30, 2009 and at 

April 30, 2008 was 1.29 to 1 and 1.21 to 1, respectively. We believe our current $50,000 bank line of credit together with cash flow from operations 

will be sufficient to satisfy the working capital needs of our business.

Net cash provided by operating activities increased $43,444 (25.5%) in the year ended April 30, 2010, primarily because of large increases in 

net earnings and accounts payable. Accounts payable increased primarily due to the higher cost per gallon of gasoline. This result was partially offset 

by a large increase in inventories and a decrease in accrued expenses. Cash used in investing activities in the year ended April 30, 2010 increased 

$28,188 (19.4%) primarily due to the increase in the store acquisitions from the prior year. Cash used in financing activities increased slightly $447 

(1.3%), primarily due to an increase in dividends paid.

   Capital expenditures represent the single largest use of Company funds. We believe that by reinvesting in stores, we will be better able to 

respond  to  competitive  challenges  and  increase  operating  efficiencies.  During  fiscal  2010,  we  expended  $174,921  for  property  and  equipment, 

primarily for the acquisition and remodeling of stores compared with $148,164 in the prior year. In fiscal 2011, we anticipate expending between 

$189,000 and $243,000, primarily from existing cash and funds generated by operations, for construction, acquisition, and remodeling of stores.

As of April 30, 2010, we had long-term debt, net of current maturities, of $154,754 consisting of $100,000 in principal amount of 5.72% senior 

notes, series A and B; $28,572 in principal amount of 7.38% senior notes; $16,000 in principal amount of senior notes, series A through series F, with 

interest rates ranging from 6.18% to 7.23%; $503 of mortgage notes payable; and $9,679 of capital lease obligations. 

 
 
 
 
 
 
 
Interest on the 5.72% senior notes series A and series B is payable on the 30th day of each March and September. Principal on the senior notes 

series A and series B is payable in various installments beginning September 30, 2012. We may prepay the 5.72% senior notes series A and series B 

in whole or in part at any time in an amount of not less than $2,000 at a redemption price calculated in accordance with the Note Agreement 

dated September 29, 2006 between the Company and the purchasers of the 5.72% senior notes series A and series B.

Interest on the 7.38% senior notes is payable on the 29th day of each June and December. Principal on the 7.38% senior notes is payable 

in 21 semi-annual installments beginning December 29, 2010 with the remaining principal payable December 29, 2020 at the rate of 7.38% per 

annum. We may prepay the 7.38% notes in whole or in part at any time in an amount of not less than $1,000 or in integral multiples of $100 in 

excess thereof at a redemption price calculated in accordance with the Note Agreement dated December 1, 1995 between the Company and 

the purchaser of the 7.38% notes.

Interest on the 6.18% to 7.23% senior notes series A through series F is payable on the 23rd day of each April and October. Principal on 

the 6.18% to 7.23% senior notes series A through series F is payable in various installments beginning April 23, 2004. We may prepay the 6.18% 

to 7.23% senior notes series A through series F in whole or in part at any time in an amount of not less than $1,000 or integral multiples of $100 

in excess thereof at a redemption price calculated in accordance with the Note Agreement dated April 15, 1999 between the Company and 

the purchasers of the 6.18% to 7.23% senior notes series A through series F.

To date, we have funded capital expenditures primarily from the proceeds of the sale of common stock, issuance of 6.25% convertible 

subordinated debentures (converted into shares of common stock in 1994), the previously described senior notes, a mortgage note and through 

funds generated from operations. Future capital required to finance operations, improvements, and the anticipated growth in the number of 

stores is expected to come from cash generated by operations, the bank line of credit, and additional long-term debt or other securities as 

circumstances may dictate. We do not expect such capital needs to adversely affect liquidity.

The table below presents our significant contractual obligations, including interest, at April 30, 2010:

Contractual obligations 

                                          Payments due by period   

Total

Less than1 year

1-3 years

3-5 years More than 5 years

Senior notes

Mortgage notes

Capital lease obligations

Operating lease obligations

Unrecognized tax benefits

Deferred compensation

$ 

216,404

10,693

18,885

1,352

5,482

12,788

Total

$ 

265,604

23,443

10,177

1,194

325

---------

---------

35,139

35,110

516

2,344

704

---------

---------

38,674

43,353

---------

1,925

322

---------

---------

45,600

114,498

---------

13,422

1

---------

---------

127,921

Unrecognized  tax  benefits  relate  to  uncertain  tax  positions  and  since  we  are  not  able  to  reasonably  estimate  the  timing  of  the 

payments or the amount by which the liability will increase or decrease over time, the related balances have not been reflected in the  

“Payments due by period” section of the table.

 
 
 
 
 
 
 
 
 
 
 
 
< 22

23 >

At April 30, 2010, the Company had a total of $5,482 in gross unrecognized tax benefits. Of this amount, $3,572 represents the amount  

of  unrecognized  tax  benefits  that,  if  recognized,  would  impact  our  effective  tax  rate.  These  unrecognized  tax  benefits  relate  to  the  state  

income  tax  filing  positions  and  federal  tax  credits  claimed  for  the  Company’s  corporate  subsidiaries.  The  total  amount  of  accrued  interest  

and penalties for such unrecognized tax benefits was $250 as of April 30, 2010. Interest and penalties related to income taxes are classified  

as  income  tax  expense  in  our  consolidated  financial  statements.  The  federal  statute  of  limitations  remains  open  for  the  years  2006  and  

forward. Tax years 2003 and forward are subject to audit by state tax authorities depending on open statute of limitations waivers and the  

tax code of each state.

A number of years may elapse before an uncertain tax position is audited and ultimately settled. It is difficult to predict the ultimate outcome or  

the timing of resolution for uncertain tax positions. It is reasonably possible that the amount of unrecognized tax benefits could significantly 

increase or decrease within the next twelve months. These changes could result from the expiration of the statute of limitations, examinations or  

other unforeseen circumstances. As of April 30, 2010, the Company did not have any ongoing federal income tax examinations. One state  

has an examination in progress. The Company did not have any outstanding litigation related to tax matters. At this time, management believes  

it is reasonably possible the aggregate amount of unrecognized tax benefits will decrease by approximately $1,172 within the next 12 months  

due to the finalization of a state tax examination.

Included in long-term liabilities on our consolidated balance sheet at April 30, 2010, was a $12,788 obligation for deferred compensation. As  

the specific payment dates for the deferred compensation are unknown due to the unknown retirement dates of many of the participants, the  

related balances have not been reflected in the “Payments due by period” section of the table. However, certain payments will be due during  

the next 5 years.

At April 30, 2010, we were partially self-insured for workers’ compensation claims in all nine states of our marketing territory; we also were  

partially self-insured for general liability and auto liability under an agreement that provides for annual stop-loss limits equal to or exceeding  

approximately $1,000. To facilitate this agreement, letters of credit approximating $11,000 and $10,000, respectively, were issued and outstanding  

at April 30, 2010 and 2009, on the insurance company’s behalf. We renew the letters of credit on an annual basis.

forward-looking statements

This Form 10-K contains various “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 as amended and 

Section 21E of the Securities Exchange Act of 1934 as amended. Forward-looking statements represent our expectations or beliefs concerning future 

events, including (i) any statements regarding future sales and gross profit percentages, (ii) any statements regarding the continuation of historical 

trends, and (iii) any statements regarding the sufficiency of the Company’s cash balances and cash generated from operations and financing activities 

for the Company’s future liquidity and capital resource needs. The words believe, expect, anticipate, intend, estimate, project and similar expressions 

are intended to identify forward-looking statements. We caution you that these statements are further qualified by important factors that could cause 

actual results to differ materially from those in the forward-looking statements, including without limitations the factors described in this Form 10-K. 

  We ask you not to place undue reliance on such forward-looking statements because they speak only of our views as of the statement dates. 

Although we have attempted to list the important factors that presently affect the Company’s business and operating results, we further caution you 

that other factors may in the future prove to be important in affecting the Company’s results of operations. We undertake no obligation to publicly 

update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise.

 
 
 
 
 
 
 
In addition to any assumptions and other factors referred to specifically in connection with such forward-looking statements, factors that 

could cause the Company’s actual results to differ materially from those contemplated in any forward-looking statements include, among others, 

the following:

competition

  Our business is highly competitive and marked by ease of entry and constant change in terms of the numbers and type of retailers offering 

the products and services found in stores. Many of the food (including prepared foods) and nonfood items similar or identical to those we sell 

are generally available from a variety of competitors in the communities served by our stores, and we compete with other convenience store 

chains, gasoline stations, supermarkets, drug stores, discount stores, club stores, mass merchants, and fast-food outlets (with respect to the sale 

of prepared foods). Sales of nongasoline items (particularly prepared food items) have contributed substantially to our gross profit on retail sales 

in recent years. Gasoline sales are intensely competitive. We compete for gasoline sales with both independent and national brand gasoline 

stations, other convenience store chains, and several nontraditional gasoline retailers such as supermarkets in specific markets. Some of these 

other gasoline retailers may have access to more favorable arrangements for gasoline supply than do we or the firms that supply our stores. 

Some of our competitors have greater financial, marketing, and other resources than we have and therefore may be able to respond better to 

changes in the economy and new opportunities within the industry. 

Gasoline operations

  Gasoline sales are an important part of our revenue and earnings, and retail gasoline profit margins have a substantial impact on our net 

income. Profit margins on gasoline sales can be affected adversely by factors beyond our control, including the supply of gasoline available in 

the retail gasoline market, uncertainty or volatility in the wholesale gasoline market, increases in wholesale gasoline costs generally during a 

period, and price competition from other gasoline marketers. The market for crude oil and domestic wholesale petroleum products is volatile 

and is affected by general political conditions and instability in oil producing regions such as the Middle East and South America. The volatility 

of the wholesale gasoline market makes it extremely difficult to predict the impact of future wholesale cost fluctuation on our operating results 

and financial conditions. These factors could materially affect gasoline gallon volume, gasoline gross profit, and overall customer traffic levels 

at stores. Any substantial decrease in profit margins on gasoline sales or in the number of gallons sold by stores could have a material adverse 

effect on our earnings.

The  Company  purchases  its  gasoline  from  a  variety  of  independent  national  and  regional  petroleum  distributors.  Although  in  recent 

years suppliers have not experienced any difficulties in obtaining sufficient amounts of gasoline to meet our needs, unanticipated national and 

international events could result in a reduction of gasoline supplies available for distribution. Any substantial curtailment in our gasoline supply 

would reduce gasoline sales. Further, we believe a significant amount of our business results from the patronage of customers primarily desiring 

to purchase gasoline; accordingly, reduced gasoline supplies could adversely affect the sale of nongasoline items. Such factors could have a 

material adverse impact on our earnings and operations.

tobacco Products

Sales of tobacco products represent a significant portion of our revenues. Significant increases in wholesale cigarette costs and tax increases 

on tobacco products as well as national and local campaigns to discourage smoking in the United States could have an adverse effect on the 

demand for cigarettes sold by stores. We attempt to pass price increases on to our customers, but competitive pressures in specific markets may 

prevent us from doing so. These factors could materially affect the retail price of cigarettes, the volume of cigarettes sold by stores, and overall 

customer traffic. 

 
 
 
 
 
 
< 24

25 >

environmental compliance costs

The United States Environmental Protection Agency and several of the states in which we do business have adopted laws and regulations 

relating to underground storage tanks used for petroleum products. In the past, we have incurred substantial costs to comply with such regulations, and 

additional substantial costs may be necessary in the future. Several states in which we do business have trust fund programs with provisions for sharing 

or reimbursing corrective action or remediation costs. Any reimbursements received in respect to such costs typically are subject to statutory provisions 

requiring repayment of the reimbursed funds for any future noncompliance with upgrade provisions or other applicable laws. Although we regularly 

accrue expenses for the estimated costs related to future corrective action or remediation efforts, there can be no assurance that the accrued amounts 

will be sufficient to pay such costs or that we have identified all environmental liabilities at all of our current store locations. In addition, there can 

be no assurance that we will not incur substantial expenditures in the future for remediation of contamination or related claims that have not been 

discovered or asserted with respect to existing store locations or locations that we may acquire in the future, that we will not be subject to any claims 

for reimbursement of funds disbursed to us under the various state programs, and/or that additional regulations or amendments to existing regulations 

will not require additional expenditures beyond those presently anticipated.

seasonality of sales 

Company sales generally are strongest during its first two fiscal quarters (May–October) and weakest during the third and fourth fiscal quarters 

(November–April). In the warmer months, customers tend to purchase greater quantities of gasoline and certain convenience items such as beer, soft 

drinks, and ice. Difficult weather conditions (such as flooding, prolonged rain, or snowstorms) in any quarter, however, may adversely reduce sales at 

affected stores and may have an adverse impact on our earnings for that period.

unsolicited takeover attempt by couche-tard

During the fourth quarter of fiscal 2010, the Company incurred $6.9 million in legal and advisory fees related to the evaluation of the unsolicited 

tender offer and related actions by Couche-Tard. Couche-Tard’s unsolicited takeover attempt will likely require the Company to incur significant 

additional costs. In addition, Couche-Tard’s unsolicited takeover bid is disruptive to our business and may distract our management and employees 

and create uncertainty that may adversely affect our business and results. Further, the unsolicited tender offer commenced by Couche-Tard may harm 

the Company’s relationships with its customers, employees and suppliers. These factors as well as other risks resulting from Couche-Tard’s actions in 

connection with its unsolicited tender offer may cause actual results to differ materially from those in the forward-looking statements. There can be no 

assurance whether a transaction will occur with Couche-Tard or any other party, or at what price.

iteM 7a.  Quantitative anD QuaLitative DiscLosures about Market risk

The Company’s exposure to market risk for changes in interest rates relates primarily to our investment portfolio and long-term debt obligations. 

We place our investments with high-quality credit issuers and, by policy, limit the amount of credit exposure to any one issuer. Our first priority is 

to reduce the risk of principal loss. Consequently, we seek to preserve our invested funds by limiting default risk, market risk, and reinvestment risk. 

We mitigate default risk by investing in only high-quality credit securities that we believe to be low risk and by positioning our portfolio to respond 

appropriately to a significant reduction in a credit rating of any investment issuer or guarantor. The portfolio includes only marketable securities with 

active secondary or resale markets to ensure portfolio liquidity. We believe an immediate 100-basis-point move in interest rates affecting our floating 

and fixed rate financial instruments as of April 30, 2010 would have no material effect on pretax earnings. 

In the past, we have used derivative instruments such as options and futures to hedge against the volatility of gasoline cost and were at risk 

for possible changes in the market value of those derivative instruments. No such derivative instruments were used during fiscal year 2010, 2009, or 

2008. However, we do from time to time, participate in a forward buy of certain commodities, primarily cheese and coffee.

 
 
 
 
 
 
 
 
iteM 8.  financiaL stateMents anD suPPLeMentary Data

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

the board of Directors and shareholders

casey’s General stores, inc.:

  We have audited the accompanying consolidated balance sheets of Casey’s General Stores, Inc. and subsidiaries (the Company) as of 

April 30, 2010 and 2009, and the related consolidated statements of earnings, shareholders’ equity and cash flows for each of the years in 

the  three-year  period  ended  April  30,  2010.  These  consolidated  financial  statements  are  the  responsibility  of  the  Company’s  management. 

Our responsibility is to express an opinion on these consolidated financial statements based on our audits.

  We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards 

require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material 

misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit 

also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial 

statement presentation. We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of Casey’s 

General Stores, Inc. and subsidiaries as of April 30, 2010 and 2009 and the results of their operations and their cash flows for each of the 

years in the three-year period ended April 30, 2010, in conformity with U.S. generally accepted accounting principles.

  We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the Company’s 

internal control over financial reporting as of April 30, 2010, based on criteria established in Internal Control—Integrated Framework issued by 

the Committee of Sponsoring Organizations of the Treadway Commission (COSO), and our report dated June 28, 2010 expressed an unqualified 

opinion on the effectiveness of the Company’s internal control over financial reporting.

Des Moines, Iowa

June 28, 2010

 
 
 
< 26

27 >

the board of Directors and shareholders

casey’s General stores, inc.:

  We have audited Casey’s General Stores, Inc. and subsidiaries (the Company) internal control over financial reporting, as of April 30, 2010, 

based on criteria established in Internal Control—Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway 

Commission (COSO). The Company’s management is responsible for maintaining effective internal control over financial reporting and for its 

assessment of the effectiveness of internal control over financial reporting, appearing under the accompanying Item 9A (Controls and Procedures). 

Our responsibility is to express an opinion on the Company’s internal control over financial reporting based on our audit.

  We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards 

require  that  we  plan  and  perform  the  audit  to  obtain  reasonable  assurance  about  whether  effective  internal  control  over  financial  reporting  was 

maintained in all material respects. Our audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a 

material weakness exists, and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our audit also included 

performing such other procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial 

reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company’s 

internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, 

accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are 

recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts 

and expenditures of the company are being made only in accordance with authorizations of management and directors of the company; and (3) 

provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that 

could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any 

evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that 

the degree of compliance with the policies or procedures may deteriorate.

In our opinion, Casey’s General Stores, Inc. and subsidiaries maintained, in all material respects, effective internal control over financial reporting 

as of April 30, 2010, based on criteria established in Internal Control—Integrated Framework issued by the Committee of Sponsoring Organizations 

of the Treadway Commission.

  We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the consolidated 

balance sheets of Casey’s General Stores, Inc. and subsidiaries as of April 30, 2010 and 2009, and the related consolidated statements of 

earnings, shareholders’ equity and cash flows for each of the years in the three-year period ended April 30, 2010, and our report dated June 28, 2010 

expressed an unqualified opinion on those consolidated financial statements.

Des Moines, Iowa

June 28, 2010

 
 
 
 
casey’s GeneraL stores, inc. anD subsiDiaries
CONSOLIDATED BALANCE SHEETS  (In thousands, except share amounts)

April 30,

assets

Current assets

2010

2009

  Cash and cash equivalents

$ 

151,676

$ 

145,695

  Receivables

    Trade

    Other

  Inventories 

  Prepaid expenses

  Deferred income taxes

  Income taxes receivable

Total current assets

Property and equipment, at cost 

  Land

  Buildings and leasehold improvements

  Machinery and equipment

  Leasehold interest in property and equipment

  Less accumulated depreciation and amortization

Net property and equipment

Other assets, net of amortization

Goodwill

Total assets

Liabilities and shareholders’ equity

Current liabilities

  Current maturities of long-term debt

  Accounts payable

  Accrued expenses   

    Wages and related taxes

    Property taxes

    Insurance

    Other

Total current liabilities

Long-term debt, net of current maturities

Deferred income taxes

Deferred compensation

Other long-term liabilities

Total liabilities

Commitments and contingencies 

Shareholders’ equity 

  Preferred stock, no par value, none issued

  Common stock, no par value, 50,926,162 and 50,842,712 shares 

    issued and outstanding at April 30, 2010 and 2009, respectively

  Retained earnings

Total shareholders’ equity

Total liabilities and shareholders’ equity

See accompanying Notes to Consolidated Financial Statements. 

12,111

--------

124,951

1,307

9,417

10,801

310,263

297,833

621,882

784,341

13,849

1,717,905

706,994

1,010,911

10,054

57,547

7,888

3,000

106,528

1,394

11,895

8,327

284,727

273,406

568,366

711,090

17,924

1,570,786

652,376

918,410

8,582

50,976

$ 

1,388,775

$ 

1,262,695

$ 

24,577

$ 

145,334

11,981

15,267

20,713

23,014

240,886

154,754

141,229

12,788

14,799

564,456

28,442

115,436

23,155

14,156

19,111

20,943

221,243

167,887

125,536

11,085

15,914

541,665

--------

--------

64,439

759,880

824,319

60,804

660,226

721,030

$ 

1,388,775

$ 

1,262,695

 
 
 
CONSOLIDATED STATEMENTS OF EARNINGS  (In thousands, except per share amounts)

< 28

29 >

Years ended April 30,

Total revenue

Cost of goods sold (exclusive of depreciation, shown separately below)

Gross profit

Operating expenses

Depreciation and amortization

Interest, net

Earnings before income taxes

Federal and state income taxes

Net earnings

Earnings per common share

  Basic

  Diluted

2010

2009

2008

$ 

4,637,087

$ 

4,690,525

$ 

4,843,259

3,844,735

792,352

526,291

73,546

10,933

181,582

64,620

3,966,919

723,606

504,449

69,451

10,626

139,080

53,390

116,962

$ 

85,690

$ 

4,155,493

687,766

476,211

67,893

9,792

133,870

48,979

84,891

2.30

2.29

$ 

$ 

1.69

1.68

$ 

$ 

1.68

1.67

$ 

$ 

$ 

See accompanying Notes to Consolidated Financial Statements.

CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY  (In thousands, except share and per share amounts)

Balance at April 30, 2007

  Net earnings

  Payment of dividends (26 cents per share)

  Proceeds from exercise of stock options (156,950 shares)

  Tax benefits related to nonqualified stock options

  Stock based compensation

  Remeasurement of income taxes upon adoption of FIN 48

Balance at April 30, 2008

  Net earnings

  Payment of dividends (30 cents per share)

  Proceeds from exercise of stock options (93,550 shares)

  Tax benefits related to nonqualified stock options

  Stock based compensation

Balance at April 30, 2009

  Net earnings

  Payment of dividends (34 cents per share)

  Proceeds from exercise of stock options (83,450 shares)

  Tax benefits related to nonqualified stock options

  Stock based compensation

Common stock

Retained earnings

Total

$ 

53,547

$ 

518,717

$ 

572,264 

--------

--------

2,104

607

1,432

--------

84,891

(13,180)

--------

--------

--------

(646)

$ 

57,690

$ 

589,782

$ 

--------

--------

1,346

512

1,256

85,690

(15,246)

--------

--------

-------- 

$ 

60,804

$ 

660,226

$ 

--------

--------

1,239

365

2,031

116,962

(17,308)

--------

--------

--------

84,891 

(13,180)

2,104 

607 

1,432 

(646)

647,472 

85,690 

(15,246)

1,346 

512 

1,256 

721,030 

116,962 

(17,308)

1,239 

365 

2,031 

balance at april 30, 2010

$ 

64,439

$ 

759,880

$ 

824,319

See accompanying Notes to Consolidated Financial Statements. 

 
 
CONSOLIDATED STATEMENTS OF CASH FLOWS  (In thousands) 

Years ended April 30,

cash flows from operating activities

  Net earnings

  Adjustments to reconcile net earnings to net cash provided by operations

    Depreciation and amortization

    Other amortization (accretion)

   Stock-based compensation

   Loss on sale of property and equipment

   Deferred income taxes

   Excess tax benefits related to stock option exercises

  Changes in assets and liabilities

   Receivables

   Inventories 

   Prepaid expenses 

   Accounts payable 

   Accrued expenses

   Income taxes receivable

 Other, net

Net cash provided by operating activities

cash flows from investing activities

  Purchase of property and equipment

  Payments for acquisition of businesses

  Proceeds from sales of property and equipment

Net cash used in investing activities

cash flows from financing activities

  Payments of long-term debt

  Proceeds from exercise of stock options

  Payments of cash dividends

  Excess tax benefits related to stock option exercises

Net cash used in financing activities

Net increase (decrease) in cash and cash equivalents

Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

2010

2009

2008

$ 

116,962

$ 

85,690

$ 

84,891 

73,546

203

2,031

456

18,171

(365)

(1,223)

(15,886)

87 

29,898 

(6,567)

(3,649)

404 

69,451

(192)

1,256

4,063

16,080

(512)

5,774 

18,794 

25 

(47,907)

15,931 

1,005 

1,166 

67,893 

271 

1,432 

2,907 

235 

(607)

(3,230)

(14,405)

(2,132)

28,968 

8,972 

1,146 

1,081 

214,068 

170,624 

177,422 

(129,233)

(45,688)

1,769 

(173,152)

(19,231)

1,239 

(17,308)

365 

(34,935)

5,981 

145,695 

(136,351)

(11,813)

3,200 

(144,964)

(21,100)

1,346 

(15,246)

512 

(34,488)

(8,828)

154,523 

$ 

151,676

$ 

145,695

$ 

(82,498)

(8,858)

3,223 

(88,133)

(31,364)

2,104 

(13,180)

607 

(41,833)

47,456 

107,067 

154,523 

SUPPLEMENTAL DISCLOSURES OF CASH FLOWS INFORMATION

Cash paid during the year for

  Interest, net of amount capitalized

  Income taxes

Noncash investing and financing activities

2010

2009

$ 

11,677

$ 

13,142

$ 

48,825 

34,229 

2008

15,354 

47,710 

  Property and equipment acquired through notes payable and capitalized lease obligations

2,234

1,603

120 

See accompanying Notes to Consolidated Financial Statements.

 
 
< 30

31 >

notes to consoLiDateD financiaL stateMents  (Dollars in thousands, except share and per share amounts)

1.  siGnificant accountinG PoLicies

  Operations  Casey’s General Stores, Inc. and its subsidiaries (the Company/Casey’s) operate 1,531 convenience stores in nine Midwest states. 

The stores are located primarily in smaller communities, many with populations of less than 5,000. Retail sales in 2010 were distributed as follows: 69% 

gasoline, 23% grocery & other merchandise, and 8% prepared food & fountain. The Company’s materials are readily available, and the Company is 

not dependent on a single supplier or only a few suppliers.

Principles of consolidation  The consolidated financial statements include the financial statements of Casey’s General Stores, Inc. and its wholly 

owned subsidiaries. All significant intercompany balances and transactions have been eliminated in consolidation.

Use of estimates  The preparation of financial statements in conformity with U.S. generally accepted accounting principles requires management 

to make estimates and assumptions that affect 1) the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the 

date of the financial statements and 2) the reported amounts of revenues and expenses during the reporting period. Actual results could differ from 

those estimates.

Cash equivalents   Cash equivalents consist of money market funds. We consider all highly liquid investments with a maturity at purchase of three 

months or less to be cash equivalents.

Inventories   Inventories, which consist of merchandise and gasoline, are stated at the lower of cost or market; in-store inventory (excluding 

cigarettes, beer, beverages, and prepared foods, which are stated at cost) is determined by the retail inventory method (RIM). Cost is determined 

using the first-in, first-out (FIFO) method for gasoline and the last-in, first-out (LIFO) method for merchandise. Below is a summary of the inventory 

values at April 30, 2010 and 2009:

Gasoline

Merchandise

Merchandise LIFO reserve

Total inventory

fiscal 2010

Fiscal 2009

54,439

102,344

(31,832)

124,951

37,377 

98,988 

(29,837)

106,528 

Vendor  allowances  include  rebates  and  other  funds  received  from  vendors  to  promote  their  products.  The  Company  often  receives  such 

allowances on the basis of quantitative contract terms that vary by product and vendor or directly on the basis of purchases made. Vendor rebates 

in the form of rack display allowances are treated as a reduction in cost of sales and are recognized incrementally over the period covered by the 

applicable rebate agreement. Vendor rebates in the form of billbacks are treated as a reduction in cost of sales and are recognized at the time the 

product is sold. Reimbursements of an operating expense (e.g., advertising) are recorded as reductions of the related expense.

 
 
 
 
 
  Goodwill   Goodwill and intangible assets with indefinite lives are tested for impairment at least annually. The Company assesses impairment 

annually in the fourth quarter using a market based approach to establish fair value. All of the goodwill assigned to the individual stores is aggregated 

into a single reporting unit due to the similar economic characteristics of the stores. As of April 30, 2010, there was $57,547 of goodwill, and 

management’s analysis of recoverability completed as of the fiscal year-end yielded no evidence of impairment. 

Store closings and asset impairment   The Company writes down property and equipment of stores it is closing to estimated net realizable 

value at the time management commits to a plan to close such stores and begins active marketing of the stores. The Company bases the 

estimated net realizable value of property and equipment on its experience in utilizing and/or disposing of similar assets and on estimates 

provided by its own and/or third-party real estate experts. 

The Company monitors closed and underperforming stores for an indication that the carrying amount of assets may not be recoverable. If 

the sum of the expected future undiscounted cash flows is less than the carrying amount of the assets, an impairment loss is recognized to the 

extent carrying value is less than estimated fair value. Fair value is based on management’s estimate of the price that would be received to sell 

an asset in an orderly transaction between market participants. The estimate is derived from offers, actual sale or disposition of assets subsequent 

to year-end, and other indications of asset value which are considered Level 3 inputs. In determining whether an asset is impaired, assets are 

grouped at the lowest level for which there are identifiable cash flows that are largely independent of the cash flows of other groups of assets, 

which for the Company is generally on a store-by-store basis. The Company incurred impairment charges of $100 in fiscal 2010, $1,262 in fiscal 

2009, and $450 in fiscal 2008. Impairment charges are a component of operating expenses.  

Depreciation and amortization   Depreciation of property and equipment and amortization of capital lease assets are computed principally 

by the straight-line method over the following estimated useful lives:

Buildings   

Machinery and equipment 

25-40 years

5-30 years

Leasehold interest in property and equipment 

Lesser of term of lease or life of asset

Leasehold improvements 

Lesser of term of lease or life of asset

Excise  taxes      Excise  taxes  approximating  $454,000,  $439,000,  and  $414,000  collected  from  customers  on  retail  gasoline  sales  are 

included in net sales for fiscal 2010, 2009, and 2008, respectively.

Income  taxes      Deferred  tax  assets  and  liabilities  are  recognized  for  the  future  tax  consequences  attributable  to  differences  between 

the financial statement carrying amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are 

measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be 

recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes 

the enactment date.

Revenue  recognition    The  Company  recognizes  retail  sales  of  gasoline,  grocery  &  other  merchandise,  prepared  food  &  fountain,  and 

commissions on lottery, prepaid phone cards, and video rentals at the time of the sale to the customer. Sales taxes collected from customers are 

recorded on a net basis in the financial statements.

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 32

33 >

Earnings per common share   Basic earnings per share have been computed by dividing net income by the weighted average outstanding 

common shares during each of the years. The calculation of diluted earnings per share treats stock options outstanding as potential common shares 

to the extent they are dilutive.

Asset retirement obligations    The Company recognizes the estimated future cost to remove underground storage tanks over the estimated 

useful life of the storage tank. The Company records a discounted liability for the fair value of an asset retirement obligation with a corresponding 

increase to the carrying value of the related long-lived asset at the time an underground storage tank is installed. The Company amortizes the amount 

added to other assets and recognizes accretion expense in connection with the discounted liability over the remaining life of the tank. The estimates 

of the anticipated future costs for removal of an underground storage tank are based on our prior experience with removal. The cost estimates are 

compared to the actual removal cost experienced on an annual basis, and when the actual costs exceed our original estimates, an additional liability 

for estimated future costs to remove the underground storage tanks will be recognized. Because these estimates are subjective and are currently 

based on historical costs with adjustments for estimated future changes in the associated costs, we expect the dollar amount of these obligations to 

change as more information is obtained. There were no material changes in our asset retirement obligation estimates during fiscal 2010. The recorded 

asset for asset retirement obligations was $6,431 and $6,210 at April 30, 2010 and 2009, respectively, and is recorded in other assets, net of 

amortization. The discounted liability was $9,067 and $8,642 at April 30, 2010 and 2009, respectively, and is recorded in other long-term liabilities. 

Environmental remediation liabilities   The Company accrues for environmental remediation liabilities when it is probable a liability has been 

incurred and the amount of loss can be reasonably estimated. 

Derivative instruments   The Company occasionally has used derivative instruments such as options and futures to hedge against the volatility 

of gasoline cost, under which the Company was at risk for possible changes in the market value for these derivative instruments. There were no such 

options or futures contracts during the years ended April 30, 2010, 2009, or 2008. 

Stock-based compensation    Stock based compensation is recorded based upon the fair value of the award on the grant date. The cost of the 

award is recognized in the income statement over the vesting period of the award.

Recent  accounting  pronouncements    Effective  May 1,  2009,  we  adopted  new  guidance  regarding  business  combinations.  We  established 

requirements for the recognition and measurement of identifiable assets acquired, liabilities assumed, noncontrolling interest of the acquiree, goodwill 

acquired, and gain from bargain purchase. This was applied prospectively to business combinations for which the acquisition date was after May 1, 2009.

Subsequent events    Events that have occurred subsequent to April 30, 2010 have been evaluated through the filing date of this Annual Report 

on Form 10-K with the Securities and Exchange Commission.

Reclassifications   Certain amounts in the prior years’ financial statements have been reclassified to conform to the current-year presentation, 

primarily related to discontinued operations and cash flows related to acquisitions. These changes were not considered material.

 
 
 
 
 
 
 
 
 
 
 
2.  business acQuisitions

During the year ended April 30, 2010, the Company acquired 37 stores through a variety of single store and multi-store transactions with 

several unrelated third parties. The acquisitions were recorded by allocating the cost of the assets acquired, including intangible assets and 

liabilities assumed, based on their estimated fair values at the acquisition date. The excess of the cost of the acquisition over the net amounts 

assigned to the fair value of the assets acquired and the liabilities assumed is recorded as goodwill. All of the goodwill associated with these 

transactions will be deductible for income tax purposes over 15 years.

Allocation of the purchase price for the transactions in aggregate is as follows (in thousands):

Assets acquired:

  Inventories

  Property and equipment

Total assets

Liabilities assumed: 

  Accrued expenses

Total liabilities

Net tangible assets acquired, net of cash

Goodwill

Non-compete agreements

$ 

2,537

36,552

39,089

177

177

38,912

6,651

125

Total consideration paid, net of cash acquired

$ 

45,688

The following unaudited pro forma information presents a summary of our consolidated results of operations as if the transactions referenced 

above occurred at the beginning of the fiscal year for each of the periods presented (amounts in thousands, except per share data):

Years Ended April 30,

2010

2009

Total revenues

Net earnings

Earnings per share

  Basic

  Diluted

$ 

$ 

$ 

$ 

4,750,366

4,810,347

119,379

88,002

2.35

2.34

1.73

1.73

During fiscal 2009, there were several individually immaterial business acquisitions that resulted in increases of goodwill of $2,668.

 
 
 
 
 
 
< 34

35 >

3.  fair vaLue of financiaL instruMents anD LonG-terM Debt

A summary of the fair value of the Company’s financial instruments follows.

Cash and cash equivalents, receivables, and accounts payable   The carrying amount approximates fair value due to the short maturity of these 

instruments or the recent purchase of the instruments at current rates of interest.

Long-term debt   The fair value of the Company’s long-term debt excluding capital lease obligations is estimated based on the current rates 

offered to the Company for debt of the same or similar issues. The fair value of the Company’s long-term debt excluding capital lease obligations 

was approximately $161,000 and $173,000, respectively, at April 30, 2010 and 2009. The Company has a $50,000 line of credit with no balance 

owed at April 30, 2010 and 2009.

Interest expense is net of interest income of $300, $2,107, and $5,125 for the years ended April 30, 2010, 2009, and 2008, respectively. Interest 

expense in the amount of $431, $367, and $182 was capitalized during the years ended April 30, 2010, 2009, and 2008, respectively.

The next table delineates the Company’s long-term debt at carrying value.

As of April 30,

2010

2009

Capitalized lease obligations discounted at 4.75% to 7.09% due in various monthly installments through 2048 (Note 7)

$ 

10,274

$ 

8,758

Mortgage notes payable due in various installments through 2012 with interest at 6%

7.38% senior notes due in 21 semi-annual installments beginning in December 2010

Senior notes due in various installments from 2004 through 2019 with interest at 6.18% to 7.23%

7.89% senior notes due in 7 annual installments beginning in May 2004

10,628

30,000

17,000

11,429

16,714

30,000

18,000

22,857

5.72% senior notes due in 14 installments beginning September 30, 2012 and ending March 30, 2020

100,000

100,000

Less current maturities

179,331

196,329

24,577

28,442

$  154,754

$  167,887

Various  debt  agreements  contain  certain  operating  and  financial  covenants.  At  April  30,  2010,  the  Company  was  in  compliance  with  all 

covenants. Listed below are the aggregate maturities of long-term debt, including capitalized lease obligations, for the 5 years commencing May 1, 2010 

and thereafter:

Years ended April 30,

2011

2012

2013

2014

2015

Thereafter

$ 

24,577

4,976

14,513

27,532

3,207

104,526

$ 

179,331

 
 
 
 
 
 
 
 
4.  PreferreD anD coMMon stock

Preferred stock   The Company has 1,000,000 authorized shares of preferred stock of which 250,000 shares have been designated as 

Series A Serial Preferred Stock. No shares have been issued.

Common stock   The Company currently has 120,000,000 authorized shares of common stock. Dividends paid totaled $0.34, $0.30, and 

$0.26 per share for the years ended April 30, 2010, 2009, and 2008, respectively.

Preferred share purchase rights   On April 16, 2010, the Board of Directors adopted a Rights Plan, providing for the distribution of one right 

for each share of common stock outstanding. Each right entitles the holder to purchase one one-thousandth (1/1000th) of a share of Series A 

Serial Preferred Stock, no par value per share, of the Company at a price of $95.00. Each right also entitles the holder to purchase common 

shares in the surviving entity at 50% of the market price. The rights generally become exercisable at the discretion of the Board of Directors 

following a public announcement that 15% or more of the Company’s common stock has been acquired or an intent to acquire has become 

apparent. The rights will expire on the earlier of April 15, 2011 or redemption by the Company. Certain terms of the rights are subject to adjustment 

to prevent dilution. Further description and terms of the rights are set forth in the Rights Agreement between the Company and Computershare Trust 

Company, N.A., which serves as Rights Agent.

Stock option plans   The 2009 Stock Incentive Plan (the “Plan”), was approved by the Board of Directors in June 2009 and approved by 

the shareholders in September 2009. The Plan replaced the 2000 Option Plan and the Non-employee Director Stock Plan (together, the “Prior 

Plans”). All 5,000,000 shares allowed to be issued under the Plan were available for grant at April 30, 2010. Awards made under the Plan 

may take the form of stock options, restricted stock or restricted stock units. Each share issued pursuant to a stock option will be counted as one 

share, and each share issued pursuant to an award of restricted stock or restricted stock units will reduce the shares available for grant by two. 

Additional information regarding the Plan is provided in the Company’s 2010 Proxy Statement. Under the Company’s Prior Plans, options could 

have been granted to non-employee directors, certain officers, and key employees to purchase an aggregate of 5,260,000 shares of common 

stock. At April 30, 2010, options for 959,550 shares (which expire between 2011 and 2019) were outstanding. All stock option shares issued are 

previously unissued authorized shares. Additional information is provided in the Company’s 2010 proxy statement. 

  On July 5, 2005, stock options totaling 234,000 shares were granted to certain officers and key employees. These awards will vest on 

July 5, 2010, and compensation expense is being recognized ratably over the vesting period.

  On June 25, 2007, stock options totaling 246,000 shares were granted to certain officers and key employees. These awards vested on 

June 25, 2010, and compensation expense was recognized ratably over the vesting period.  

  On June 23, 2009, stock options totaling 361,000 shares were granted to certain officers and key employees. These awards will vest on 

June 23, 2012, and compensation expense is being recognized ratably over the vesting period.

The  2000  Stock  Option  Plan  allowed  the  grant  of  options  with  an  exercise  price  equal  to  the  fair  market  value  of  the  Company’s 

stock on the date of grant and expired ten years after the date of grant. Vesting was generally over a three to five-year service period. The 

Non-employee Directors’ Stock Option Plan allowed the grant of options with an exercise price equal to the average of the last reported 

sale prices of shares of common stock on the last trading day of each of the twelve months preceding the award of the option. The term of 

such options was ten years from the date of grant, and each option is exercisable immediately upon grant. The aggregate number of shares of 

Common Stock that could have been granted pursuant to the Director Stock Plan was 200,000 shares, subject to adjustment to reflect any 

future stock dividends, stock splits, or other relevant capitalization changes. On May 1, 2009, stock options totaling 16,000 shares were granted 

to the members of the Board of Directors.

 
 
 
 
 
< 36

37 >

The following table shows the stock option activity during the periods indicated:

Number of shares

Weighted average 

Balance at April 30, 2007

  Granted

  Exercised

  Forfeited

Balance at April 30, 2008

  Granted

  Exercised

  Forfeited

Balance at April 30, 2009

  Granted

  Exercised

  Forfeited

balance at april 30, 2010

729,500

260,000

(156,950)

(49,000)

783,550 

12,000 

(93,550)

(24,000)

678,000 

377,000 

(83,450)

(12,000)

959,550 

exercise price

$     16.10

26.77

13.40

23.16

$     19.74

26.51

14.39

23.80

$   20.45

25.27

14.85

24.41

$   22.78

At April 30, 2010, all outstanding options had an aggregate intrinsic value of $15,206 and a weighted average remaining contractual life of 

6.8 years. The vested options totaled 202,550 shares with a weighted average exercise price of $16.16 per share and a weighted average remaining 

contractual life of 3.8 years. The aggregate intrinsic value for the vested options as of April 30, 2010 was $4,552. The aggregate intrinsic value for 

the total of all options exercised during the year ended April 30, 2010 was $1,137, and the total fair value of shares vested during the year ended 

April 30, 2010 was $164.

The fair value of the 2009 stock options granted were estimated utilizing the Black Scholes valuation model. The grant date fair value for the 

May 1, 2009 and the June 23, 2009 options were $10.24 and $8.65, respectively. The significant assumptions include:

Risk-free interest rate

Expected option life

Expected volatility

Expected dividend yield

May 1, 2009

June 23, 2009

3.64%

2.76%

8.75 years

6.09 years

37%

1.92%

38%

1.74%

The expected option life of each award granted was based upon historical experience of employees’ exercise behavior. Expected volatility was 

based upon historical volatility levels of the Company’s common stock over a similar length of time. Expected dividend yield was based on expected 

dividend rate. Risk-free interest rate reflects the yield of a zero coupon U.S. Treasury over the expected option life.

Total compensation costs recorded for the years ended April 30, 2010, 2009 and 2008 were $2,031, $1,256, and $1,432, respectively, for the 

stock option awards. As of April 30, 2010, there was $2,299 of total unrecognized compensation costs related to the 2000 Stock Option Plan for 

stock options that are expected to be recognized ratably through 2013.

 
 
 
 
 
 
At April 30, 2010, the range of exercise prices was $11.20–$26.92 and the weighted average remaining contractual life of outstanding 

options was 6.8 years. The number of shares and weighted average remaining contractual life of the options by range of applicable exercise 

prices at April 30, 2010 were as follows:

Range of exercise prices

Number of shares

Weighted average exercise price Weighted average remaining 

$       11.20 – 13.07

14.08 – 17.64

20.68 – 26.92

41,250

117,300

801,000

959,550

5.  earninGs Per coMMon share

$       11.82

14.35

24.58

contractual life (years)

1.2

3.2

7.6

Computations for basic and diluted earnings per common share are presented below:

Years ended April 30,

basic

  Net earnings

  Weighted average shares outstanding—basic

  Basic earnings per common share

Diluted

  Net earnings

  Weighted-average shares outstanding—basic

  Plus effect of stock options

  Weighted-average shares outstanding—diluted

  Diluted earnings per common share

2010

2009

2008

$ 

$ 

$ 

116,962

$ 

85,690

$ 

84,891

50,899,370

50,787,309

50,681,011

2.30

$ 

1.69

$ 

1.68

116,962

$ 

85,690

$ 

84,891

50,899,370

50,787,309

153,803

130,170

50,681,011

177,746

51,053,173

50,917,479

50,858,757

$ 

2.29

$ 

1.68

$ 

1.67

  Options to purchase shares of common stock that were not included in the computation of diluted earnings per share, because their 

inclusion would have been antidilutive, were 356,000 for fiscal 2010 and 224,500 for fiscal 2009 and fiscal 2008. 

6.  incoMe taXes

Income tax expense attributable to earnings consisted of the following components:

Years ended April 30,

Current tax expense

  Federal

  State

Deferred tax expense

Total income tax provision

2010

2009

2008

$ 

41,632

$ 

31,771

$ 

43,456 

4,794

46,426

18,194

5,475 

37,246 

16,144 

6,698 

50,154 

(1,175)

$ 

64,620

$ 

53,390

$ 

48,979 

 
 
 
 
 
 
 
 
The tax effects of temporary differences that gave rise to significant portions of the deferred tax assets and deferred tax liabilities were as follows:

< 38

39 >

As of April 30,

Deferred tax assets

  Accrued liabilities

  Deferred compensation

  Other

    Total gross deferred tax assets

Deferred tax liabilities

  Excess of tax over book depreciation

  Other

    Total gross deferred tax liabilities

Net deferred tax liability

2010

2009

2008

$ 

9,417

$ 

11,895

$ 

4,941

3,759

18,117

(145,433)

(4,496)

(149,929)

4,329 

2,849 

19,073 

(129,541)

(3,173)

(132,714)

8,398 

4,180 

2,420 

14,998

(110,452)

(2,107)

(112,559)

$ 

(131,812)

$ 

(113,641)

$ 

(97,561)

At April 30, 2010, the Company has net operating loss carryforwards for state income tax purposes of approximately $23,494, which are 

available to offset future taxable income. These net operating losses expire during the years 2016 through 2019.

There was no valuation allowance for deferred tax assets as of April 30, 2010 and 2009. There was no net change in the valuation allowance 

for the years ended April 30, 2010 and 2009. There was a decrease in the valuation allowance of $186 for the year ended April 30, 2008. In 

assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion of the deferred tax assets 

will not be realized. The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during the periods in 

which those temporary differences become deductible. Management considers the scheduled reversal of deferred tax liabilities, projected taxable 

income, and tax planning strategies in making this assessment. A valuation allowance was established for a portion of the amount of net operating 

loss carryovers—state taxes as of April 30, 2007 due to the uncertainty of future recoverability. 

Total reported tax expense applicable to the Company’s continuing operations varies from the tax that would have resulted from applying the 

statutory U.S. federal income tax rates to income before income taxes.

Years ended April 30,

Income taxes at the statutory rates

Federal tax credits

State income taxes, net of federal tax benefit

Other

2010

35.0%

(0.8)

2.1

(0.7)

35.6%

2009

35.0%

(1.1)

2.9

1.6

38.4%

2008

35.0%

 (1.0)

2.8

 (0.2)

36.6%

 
 
 
 
 
The Company recognizes the effect of income tax positions only if those positions are more likely than not of being sustained. Recognized 

income tax positions are measured at the largest amount that is greater than 50% likely of being realized. Changes in recognition or measurement 

are reflected in the period in which the change in judgment occurs. The Company had a total of $5,482 and $6,621 in gross unrecognized tax 

benefits at April 30, 2010 and 2009, respectively. Of this amount, $3,572 represents the amount of unrecognized tax benefits that, if recognized, 

would impact our effective tax rate. Unrecognized tax benefits were a net decrease of $1,139 during the twelve months ended April 30, 2010 

due primarily to the expiration of certain statute of limitations offset by a lesser increase associated with state income tax filing positions. This had 

the effect of decreasing the effective state tax rate during the fiscal year ending April 30, 2010. These unrecognized tax benefits relate to risks 

associated with state income tax filing positions and federal tax credits claimed for the Company’s subsidiaries.

A reconciliation of the beginning and ending amount of unrecognized tax benefits is as follows:

Balance at April 30, 2009

$ 

Additions based on tax positions related to current year

Additions for tax positions of prior years

Reductions for tax positions of prior years

Reductions due to lapse of applicable statute of limitations

Settlements

Balance at April 30, 2010

6,621 

1,430 

184 

--------

(2,753)

--------

$ 

5,482 

The total net amount of accrued interest and penalties for such unrecognized tax benefits was $650 at April 30, 2009 and is included 

in income taxes payable. Interest and penalties related to unrecognized tax benefits are classified as income tax expense in our consolidated 

statements of earnings and was $250 for the year ended April 30, 2010. Net interest and penalties included in income tax expense for the 

twelve month period ended April 30, 2010 was a decrease in tax expense of $400 and additional tax expense of $103 for the year ended 

April 30, 2009. At this time, the Company’s best estimate of the reasonably possible change in the amount of the gross unrecognized tax benefits 

is a decrease of $1,172 during the next twelve months mainly due to the expiration of certain statute of limitations. The federal statute of limitations 

remains open for the years 2006 and forward. Tax years 2003 and forward are subject to audit by state tax authorities depending on open 

statute of limitations waivers and the tax code of each state.

7.  Leases

The Company leases certain property and equipment used in its operations. Generally, the leases are for primary terms of from five to twenty years with 

options either to renew for additional periods or to purchase the premises and call for payment of property taxes, insurance, and maintenance by the lessee.

The following is an analysis of the leased property under capital leases by major classes:

Asset balances at April 30,

2010

Real estate

Equipment

Less accumulated amortization

$ 

11,244

$ 

2,605

13,849

4,552

$ 

9,297

$ 

2009

14,287

  3,637

17,924

10,047

7,877

 
 
 
 
 
 
Future minimum payments under the capital leases and noncancelable operating leases with initial or remaining terms of one year or more 

consisted of the following at April 30, 2010:

Years ended April 30,

Capital leases Operating leases

< 40

41 >

2011

2012

2013

2014

2015

Thereafter

$ 

1,194

$ 

1,194

1,149

1,145

780

13,423

325

423

281

249

73

1

Total minimum lease payments

  Less amount representing interest

Present value of net minimum lease payments

$ 

18,885

$ 

1,352

8,611

10,274

The total rent expense under operating leases was $438 in 2010, $596 in 2009, and $688 in 2008.

8.  benefit PLans

401(k) plan    The Company provides employees with a defined contribution 401(k) plan (Plan). The Plan covers all employees who meet minimum 

age and service requirements. The Company contributions consist of matching amounts and are allocated based on employee contributions. Expense 

for the Plan was $2,964, $2,819, and $2,682 for the years ended April 30, 2010, 2009, and 2008, respectively.

  On April 30, 2010, the Company had 8,045 full-time employees and 11,389 part-time employees; 3,260 were active participants in the Plan. As 

of that same date, 1,650,595 shares of common stock were held by the trustee of the Plan in trust for distribution to eligible participants upon death, 

disability, retirement, or termination of employment. Shares held by the Plan are treated as outstanding in the computation of earnings per common share.

Supplemental executive retirement plan   The Company has a nonqualified supplemental executive retirement plan (SERP) for 2 of its executive 

officers, 1 of whom retired April 30, 2003 and the other on April 30, 2008. The SERP provides for the Company to pay annual retirement benefits, 

depending on retirement dates, up to 50% of base compensation until death of the officer. If death occurs within twenty years of retirement, the 

benefits become payable to the officer’s spouse until the spouse’s death or twenty years from the date of the officer’s retirement, whichever comes first. 

The Company has accrued the deferred compensation over the term of employment. The amounts accrued at April 30, 2010 and 2009, respectively, 

were $6,955 and $6,991. The discount rates used were 5.8% and 6.3%, respectively, at April 30, 2010 and 2009. The Company expects to pay 

$650 per year for each of the next five years. There was no expense incurred in fiscal 2010. The amounts expensed in fiscal 2009 and 2008 were 

$488 and $573, respectively.

 
 
 
 
 
 
9.  coMMitMents

The Company has entered into various financial and legal advisory agreements with third party specialists to assist the Company and its 

Board of Directors in connection with its review of the unsolicited offer by Alimentation Couche-Tard Inc. (“Couche-Tard”) to purchase all of the 

outstanding shares of common stock of the Company and other related matters. The Company has incurred related expenses of approximately 

$6,900 at April 30, 2010 pursuant to the agreements which is included in operating expenses in the accompanying statement of earnings and 

$6,400 is included in accrued liabilities in the accompanying balance sheet. The Company expects to incur additional expenses in fiscal 2011, 

which are expected to be material to the Company’s financial position and results of operations, as it continues to review these matters and takes 

action in response, or if certain events or transactions occur.

The Company also has entered into an employment agreement with its chief executive officer. The agreement provides that the officer will 

receive aggregate base compensation of  not less than $660 per year exclusive of bonuses. The agreement also provides for certain payments in 

the case of death or disability of the officer. The Company also has entered into employment agreements with 12 other key employees, providing 

for certain payments in the event of termination following a change of control of the Company.

10.  continGencies

Environmental compliance   The United States Environmental Protection Agency and several states have adopted laws and regulations 

relating to underground storage tanks used for petroleum products. Several states in which the Company does business have trust fund programs 

with provisions for sharing or reimbursing corrective action or remediation costs.

  Management currently believes that substantially all capital expenditures for electronic monitoring, cathodic protection, and overfill/spill 

protection to comply with existing regulations have been completed. The Company has an accrued liability at April 30, 2010 and 2009 of 

approximately $187 and $250, respectively, for estimated expenses related to anticipated corrective actions or remediation efforts, including 

relevant legal and consulting costs. Management believes the Company has no material joint and several environmental liability with other 

parties. Additional regulations or amendments to the existing regulations could result in future revisions to such estimated expenditures.

Legal  matters      The  Company  is  named  as  a  defendant  in  four  lawsuits  (“hot  fuel”  cases)  brought  in  the  federal  courts  in  Kansas  and 

Missouri against a variety of gasoline retailers. The complaints generally allege that the Company, along with numerous other retailers, has 

misrepresented gasoline volumes dispensed at its pumps by failing to compensate for expansion that occurs when fuel is sold at temperatures 

above 60ºF. Fuel is measured at 60ºF in wholesale purchase transactions and computation of motor fuel taxes in Kansas and Missouri. The 

complaints all seek certification as class actions on behalf of gasoline consumers within those two states, and one of the complaints also seeks 

certification for a class consisting of gasoline consumers in all states. The actions generally seek recovery for alleged violations of state consumer 

protection or unfair merchandising practices statutes, negligent and fraudulent misrepresentation, unjust enrichment, civil conspiracy, and violation 

of the duty of good faith and fair dealing; several seek injunctive relief and punitive damages.

These actions are among a total of 45 similar lawsuits that have been filed since November 2006 in 27 jurisdictions, including 25 states, 

Guam, and the District of Columbia, against a wide range of defendants that produce, refine, distribute, and/or market gasoline products in the 

United States. On June 18, 2007, the Federal Judicial Panel on Multidistrict Litigation ordered that all of the pending hot fuel cases (officially, the 

“Motor Fuel Temperature Sales Practices Litigation”) be transferred to the U.S. District Court for the District of Kansas in Kansas City, Kansas, for 

coordinated or consolidated pretrial proceedings, including rulings on discovery matters, various pretrial motions, and class certification. Discovery 

efforts by both sides were substantially completed during the ensuing months, and the plaintiffs filed motions for class certification in each of the 

pending lawsuits. 

 
 
 
 
 
 
< 42

43 >

In a Memorandum and Order entered on May 28, 2010, the Court ruled on the Plaintiffs’ Motion for Class Certification in two cases originally 

filed in the U.S. District Court for the District of Kansas, American Fiber & Cabling, LLC v. BP West Coast Products, LLC, et.al, Case No. 07-2053, 

and Wilson v. Ampride, Inc., et. al, Case No. 06-2582, in which the Company is a named Defendant. The Court determined that it could not certify 

a class as to claims against the Company in the American Fiber & Cabling case, having decided that the named Plaintiff had no standing to assert 

such claims. However, in the Wilson case the Court certified a class as to the liability and injunctive aspects of the Plaintiff’s claims for unjust enrichment 

and violation of the Kansas Consumer Protection Act (KCPA) against the Company and several other Defendants. With respect to claims for unjust 

enrichment, the class certified consists of all individuals and entities (except employees or affiliates of the Defendants) that, at any time between 

January 1, 2001 and the present, purchased motor fuel at retail at a temperature greater than 60 degrees Fahrenheit, in the state of Kansas, from a 

gas station owned, operated, or controlled by one or more of the Defendants. As to claims for violation of the KCPA, the class certified is limited to 

all individuals, sole proprietors and family partnerships (excluding employees or affiliates of Defendants) that made such purchases.

The Court also ordered the parties to show cause in writing why the Wilson case and the American Fiber & Cabling case should not be consolidated 

for all purposes. The matter is now under consideration by the court. No trial date has been set. Management does not believe the Company is liable 

to the Plaintiffs for the conduct complained of, and intends to contest the matter vigorously.

The Company and members of its Board of Directors are defendants in an action brought in the Iowa District Court for Polk County (Mercier 

v. Casey’s General Stores, Inc., et al.) on April 28, 2010. The suit is filed as a purported class action on behalf of all holders of Common Stock and 

is brought in connection with the proposed acquisition of Casey’s by Couche-Tard for $36 per share. Plaintiff alleges that the individual defendants 

breached their fiduciary duties through their refusal to properly consider and negotiate with Couche-Tard. Among other things, plaintiff seeks an 

order maintaining the action as a class action and certifying plaintiff as class representative and plaintiff’s counsel as class counsel, an order requiring 

the individual defendants to place the Company up for auction and/or to conduct a market check, and requiring defendants to make full and fair 

disclosure of all material facts to the class before the completion of any such acquisition; a declaration that the individual defendants have breached 

their fiduciary duties to plaintiff and the class; and an award of fees, expenses and costs. The Company believes the claims are without merit and 

intends to defend against them vigorously.

In a separate action filed on June 11, 2010 in the United States District Court of the Southern District of Iowa (Casey’s General Stores, Inc. v. 

Alimentation Couche-Tard, Inc.), the Company has brought suit against Couche-Tard alleging that Couche-Tard violated federal securities laws in 

a market manipulation scheme in an attempt to acquire all outstanding shares of Casey’s stock at an artificially deflated price in connection with 

Couche-Tard’s unsolicited tender offer to purchase all of Casey’s outstanding shares of $36 per share. On June 18, 2010, Couche-Tard filed its answer 

and affirmative defenses to the complaint, and also asserted various counterclaims against Casey’s and its Board of Directors. Couche-Tard asserts 

claims for breaches of the Board’s fiduciary duties in connection with Couche-Tard’s unsolicited offer; claims seeking declaratory judgment that certain 

provisions of the Iowa Business Corporation Act are unconstitutional or preempted by federal law; and claims that Casey’s violated Section 14(e) of the 

Securities Exchange Act of 1934 for allegedly making untrue and misleading statements in Casey’s Schedule 14D-9 filing. Couche-Tard seeks, among 

other things, an order requiring the Board to redeem the rights that would be issued under the Shareholder Rights Plan or amend the agreement in respect 

of those rights so as to make it inapplicable to the tender offer and to grant approval of Couche-Tard’s proposed acquisition under Iowa’s Business 

Combination statute, and an injunction preventing the Board (or anyone working with the directors) from taking any steps to impede the ability of 

Casey’s shareholders to accept the tender offer or otherwise impede Couche-Tard’s proposed acquisition. The Company believes the counterclaims 

are without merit and intends to defend against them vigorously.

 
 
 
 
From time to time we are involved in other legal and administrative proceedings or investigations arising from the conduct of our business 

operations, including contractual disputes; environmental contamination or remediation issues; employment or personnel matters; personal injury 

and property damage claims; and claims by federal, state, and local regulatory authorities relating to the sale of products pursuant to licenses 

and permits issued by those authorities. Claims for compensatory or exemplary damages in those actions may be substantial. While the outcome 

of such litigation, proceedings, investigations, or claims is never certain, it is our opinion, after taking into consideration legal counsel’s assessment 

and the availability of insurance proceeds and other collateral sources to cover potential losses, that the ultimate disposition of such matters 

currently pending or threatened, individually or cumulatively, will not have a material adverse effect on our consolidated financial position and 

results of operation.

  Other   At April 30, 2010, the Company was partially self-insured for workers’ compensation claims in all nine states of its marketing 

territory and was also partially self-insured for general liability and auto liability under an agreement that provides for annual stop-loss limits 

equal to or exceeding approximately $1,000. To facilitate this agreement, letters of credit approximating $11,000 and $10,000 respectively, were 

issued and outstanding at April 30, 2010 and 2009, on the insurance company’s behalf. The Company also has investments of approximately 

$223 in escrow as required by one state for partial self-insurance of workers’ compensation claims. Additionally, the Company is self-insured for 

its portion of employee medical expenses. At April 30, 2010 and 2009, the Company had $20,713 and $19,111, respectively, in accrued expenses 

for estimated claims relating to self-insurance, the majority of which has been actuarially determined.

 11.  QuarterLy financiaL Data  (Dollars in thousands) (Unaudited)

Year ended April 30, 2010

Q1

Q2

Q3

Q4

year total

Total revenue 

  Gasoline

  Grocery & other merchandise

  Prepared food & fountain

  Other

Gross profit*

  Gasoline

  Grocery & other merchandise

  Prepared food & fountain

  Other

Net earnings

Earnings per common share

  Basic

  Diluted

$  790,629

779,120

780,793

826,948

3,177,490

297,395

276,135

242,544

257,434

1,073,508

95,177

4,739

94,860

86,004

89,752

365,793

4,849

5,036

5,672

20,296

$  1,187,940

1,154,964

1,114,377

1,179,806

4,637,087

$  52,726

46,146

38,304

41,000

178,176

101,980

60,697

4,722

94,121

61,261

4,836

79,255

54,018

5,023

85,076

360,432

57,531

233,507

5,656

20,237

$  220,125

206,364

176,600

189,263

792,352

$  44,193

33,592

17,242

21,935

116,962

$ 

$ 

0.87

0.87

0.66

0.66

0.34

0.34

0.43

0.43

2.30

2.29

 
 
 
 
 
Year ended April 30, 2009

Q1

Q2

Q3

Q4

Year Total

< 44

45 >

Total revenue 

  Gasoline

  Grocery & other merchandise

  Prepared food & fountain

  Other

Gross profit*

  Gasoline

  Grocery & other merchandise

  Prepared food & fountain

  Other

Net earnings

Earnings per common share

  Basic

  Diluted

$  1,201,173

1,031,893

274,347

265,347

85,631

6,147

87,908

5,363

532,213

231,432

81,070

4,559

558,337

3,323,616

239,348

1,010,474

81,077

4,680

335,686

20,749

$  1,567,298

1,390,511

849,274

883,442

4,690,525

$ 

49,635

93,346

51,831

4,354

43,505

89,874

53,223

4,464

$  199,166

191,066

$ 

28,785

27,329

$ 

$ 

0.57

0.57

0.54

0.54

30,582

76,173

50,088

4,323

161,166

14,021

0.28

0.28

36,129

80,651

159,851

340,044

50,855

205,997

4,573

17,714

172,208

723,606

15,555

85,690

0.31

0.31

1.69

1.68

*Gross profit is given before charge for depreciation and amortization.

iteM 9.  chanGes in anD DisaGreeMents With accountants on accountinG anD financiaL DiscLosure 

None.

iteM 9a.  controLs anD ProceDures 

As  of  the  end  of  the  period  covered  by  this  report,  an  evaluation  was  performed  under  the  supervision  and  with  the  participation  of  the 

Company’s Chief Executive Officer and Chief Financial Officer of the effectiveness of the Company’s disclosure controls and procedures. On the 

basis of that evaluation, the CEO and CFO have concluded that the Company’s current disclosure controls and procedures are effective to ensure 

that information required to be disclosed by the Company in reports that it files or submits under the Securities Exchange Act of 1934 is recorded, 

processed, summarized, and reported within the time periods specified in Securities and Exchange Commission rules and forms. 

There were no changes in the Company’s internal control over financial reporting that occurred during the period covered by this report that 

have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting. 

  Management of the Company is responsible for establishing and maintaining adequate internal control over financial reporting. The Company’s 

internal control system was designed to provide reasonable assurance to the Company’s management and Board of Directors regarding the preparation 

and fair presentation of published financial statements. 

 
 
 
 
 
All internal control systems, no matter how well designed, have inherent limitations. Therefore, even those systems determined to be effective 

can provide only reasonable assurance with respect to financial statement preparation and presentation. 

The Company’s management assessed the effectiveness of the Company’s internal control over financial reporting as of April 30, 2010. In 

making this assessment, management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission 

(COSO)  in  Internal  Control—Integrated  Framework.  On  the  basis  of  the  prescribed  criteria,  management  believes  the  Company’s  internal 

control over financial reporting was effective as of April 30, 2010.

KPMG, LLP, as the Company’s independent registered public accounting firm, has issued a report on its assessment of the effectiveness of 

the Company’s internal control over financial reporting. This report appears on page 27. 

iteM 9b.   other inforMation 

Not applicable.

iteM 10.  Directors, eXecutive officers, anD corPorate Governance

 Part iii

Those  portions  of  the  Company’s  definitive  Proxy  Statement  appearing  under  the  captions  “Election  of  Directors,”  “Governance  of  the 

Company,” “Section 16(a) Beneficial Ownership Reporting Compliance,” and “Executive Officers and Their Compensation” to be filed with the 

Commission pursuant to Regulation 14A within 120 days after April 30, 2010 and to be used in connection with the Company’s 2010 Annual 

Meeting of Shareholders are hereby incorporated by reference.

The Company has adopted a Financial Code of Ethics applicable to its Chief Executive Officer and other senior financial officers. In 

addition, the Company has adopted a general code of business conduct (known as the Code of Business Conduct and Ethics) for its directors, 

officers, and all employees. The Financial Code of Ethics, the Code of Business Conduct and Ethics, and other Company governance materials 

are available on the Company Web site at www.caseys.com. The Company intends to disclose on this Web site any amendments to or waivers 

from the Financial Code of Ethics or the Code of Business Conduct and Ethics that are required to be disclosed pursuant to SEC rules. To date, 

there have been no waivers of the Financial Code of Ethics or the Code of Business Conduct and Ethics. Shareholders may obtain copies of 

any of these corporate governance documents free of charge by downloading from the Web site or by writing to the Corporate Secretary at 

the address on the cover of this Form 10-K.

iteM 11.  eXecutive coMPensation

That portion of the Company’s definitive Proxy Statement appearing under the caption “Executive Officers and Their Compensation” to be 

filed with the Commission pursuant to Regulation 14A within 120 days after April 30, 2010 and to be used in connection with the Company’s 

2010 Annual Meeting of Shareholders is hereby incorporated by reference.

 
 
 
 
 
 
 
 
< 46

47 >

iteM 12.  security oWnershiP of certain beneficiaL oWners anD ManaGeMent anD reLateD stockhoLDer Matters

Those portions of the Company’s definitive Proxy Statement appearing under the captions “Shares Outstanding,” “Voting Procedures,” and 

“Beneficial Ownership of Shares of Common Stock by Directors and Executive Officers” to be filed with the Commission pursuant to Regulation 14A 

within 120 days after April 30, 2010 and to be used in connection with the Company’s 2010 Annual Meeting of Shareholders are hereby incorporated 

by reference.

iteM 13.  certain reLationshiPs anD reLateD transactions anD Director inDePenDence 

That portion of the Company’s definitive Proxy Statement appearing under the captions “Certain Relationships and Related Transactions” and 

“Governance of the Company” to be filed with the Commission pursuant to Regulation 14A within 120 days after April 30, 2010 and to be used in 

connection with the Company’s 2010 Annual Meeting of Shareholders is hereby incorporated by reference.

iteM 14.  PrinciPaL accountant fees anD services

That portion of the Company’s definitive Proxy Statement appearing under the caption “Independent Auditor Fees” to be filed with the 

Commission within 120 days after April 30, 2010 and to be used in connection with the Company’s 2010 Annual Meeting of Shareholders is hereby 

incorporated by reference.

 
 
 
Part iv

iteM 15.  eXhibits anD financiaL stateMent scheDuLes

(a) 

Documents filed as a part of this report on Form 10-K

(1)  The following financial statements are included herewith:

  Consolidated Balance Sheets, April 30, 2010 and 2009 

  Consolidated Statements of Earnings, Three Years Ended April 30, 2010

  Consolidated Statements of Shareholders’ Equity, Three Years Ended April 30, 2010

  Consolidated Statements of Cash Flows, Three Years Ended April 30, 2010

  Notes to Consolidated Financial Statements 

  Reports of Independent Registered Public Accounting Firm

(2)  No schedules are included because the required information is inapplicable or is presented in the consolidated financial 

statements or related notes thereto.

(3)  The following exhibits are filed as a part of this report:

Exhibit# 

Description of Exhibits

3.1 

Restatement of the Restated and Amended Articles of Incorporation (incorporated by reference from the Quarterly Report on  

Form 10-Q for the fiscal quarter ended October 31, 1996) and Articles of Amendment thereto (incorporated by reference  

from the Current Report on Form 8-K filed April 16, 2010, as amended by the Current Report on Form 8-K/A filed 

  April 19, 2010)

3.2(a) 

Second Amended and Restated By-laws (incorporated by reference from the Current Report on Form 8-K filed June 16, 2009)

4.2 

Rights Agreement between Casey’s General Stores, Inc. and Computershare Trust Company, N.A., relating to Series A Serial  

Preferred Stock Purchase Rights (incorporated by reference from the Current Report on Form 8-K filed April 16, 2010)

4.4 

Note Agreement dated as of December 1, 1995 between Casey’s General Stores, Inc. and Principal Mutual Life Insurance 

  Company (incorporated by reference from the Current Report on Form 8-K filed January 11, 1996)

4.6 

Note Agreement dated as of April 15, 1999 among the Company and Principal Life Insurance Company and other purchasers  

of $50,000,000 Senior Notes, Series A through Series F (incorporated by reference from the Current Report on Form 8-K  

filed May 10, 1999)

4.8 

Note Purchase Agreement dated as of September 29, 2006 among the Company and the purchasers of $100,000,000 in 

principal amount of 5.72% Senior Notes, Series A and Series B (incorporated by reference from the Current Report on  

Form 8-K filed September 29, 2006)

10.21(a)*  Amended and Restated Employment Agreement with Donald F. Lamberti (incorporated by reference from the Current Report on  

Form 8-K filed November 10, 1997) and First Amendment thereto (incorporated by reference from the Current Report on  

Form 8-K filed April 2, 1998)

10.22(a)*  Amended and Restated Employment Agreement with Ronald M. Lamb (incorporated by reference from the Current Report on  

Form 8-K filed November 10, 1997), First Amendment thereto (incorporated by reference from the Current Report on Form  

8-K filed April 2, 1998) and Second Amendment thereto (incorporated by reference from the Current Report on Form 8-K  

filed July 17, 2006)

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 48

49 >

10.27 

Non-Employee Directors’ Stock Option Plan (incorporated by reference from the Quarterly Report on Form 10-Q for the fiscal  

quarter ended July 31, 1994) and related form of Grant Agreement (incorporated by reference from the Current Report on  

Form 8-K filed May 3, 2005)

10.28(a) 

Promissory Note delivered to UMB Bank, n.a. (incorporated by reference from the Current Report on Form 8-K filed 

  October 4, 2005)

10.29(a) 

Form of “change of control” Employment Agreement (incorporated by reference from the Current Report on Form 8-K filed 

June 2, 2010)

10.30* 

Non-Qualified Supplemental Executive Retirement Plan (incorporated by reference from the Current Report on Form 8-K filed 

  November 10, 1997) and Amendment thereto (incorporated by reference from the Current Report on Form 8-K filed 

July 17, 2006)

10.31* 

Non-Qualified Supplemental Executive Retirement Plan Trust Agreement with UMB Bank, n.a. (incorporated by reference from 

the Current Report on Form 8-K filed November 10, 1997)

10.32* 

Severance Agreement with Douglas K. Shull (incorporated by reference from the Current Report on Form 8-K filed July 28, 1998)

10.33* 

Casey’s General Stores, Inc. 2000 Stock Option Plan (incorporated by reference from the Annual Report on Form 10-K405 for 

the fiscal year ended April 30, 2001) and related form of Grant Agreement (incorporated by reference from the Current 

Report on Form 8-K filed July 6, 2005)

10.34* 

Casey’s General Stores 401(k) Plan (incorporated by reference from the Annual Report on Form 10-K for the fiscal year ended  

  April 30, 2003)

10.35* 

Trustar Directed Trust Agreement (incorporated by reference from the Annual Report on Form 10-K for the fiscal year ended 

  April 30, 2003)

10.38* 

Executive Nonqualified Excess Plan Document and related Adoption Agreement dated July 12, 2006 (incorporated by reference 

from the Annual Report on Form 10-K for the fiscal year ended April 30, 2007)

10.39* 

Employment Agreement with Robert J. Myers (incorporated by reference from the Current Report on Form 8-K filed April 21, 2010)

10.40* 

Severance Agreement with John G. Harmon (incorporated by reference from the Current Report on Form 8-K filed 

January 17, 2008)

10.41* 

Casey’s General Stores, Inc. 2009 Stock Incentive Plan (incorporated by reference from the Current Report on Form 8-K filed 

September 23, 2009) and related form of Restricted Stock Units Agreement (Non-employee Directors)

21(a) 

23.1 

31.1 

31.2 

32.1 

32.2 

Subsidiaries of Casey’s General Stores, Inc. 

Consent of Independent Registered Public Accounting Firm

Certificate of Robert J. Myers under Section 302 of Sarbanes-Oxley Act of 2002

Certificate of William J. Walljasper under Section 302 of Sarbanes-Oxley Act of 2002

Certificate of Robert J. Myers under Section 906 of Sarbanes-Oxley Act of 2002

Certificate of William J. Walljasper under Section 906 of Sarbanes-Oxley Act of 2002

______________________________

*Indicates management contract or compensatory plan or arrangement. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be 

signed on its behalf by the undersigned, thereunto duly authorized.

siGnatures

CASEY’S GENERAL STORES, INC.

(Registrant)

Date:   June 28, 2010  

By 

/s/ Robert J. Myers

Robert J. Myers, President and

Chief Executive Officer

(Principal Executive Officer and Director)

Date:   June 28, 2010 

By 

/s/ William J. Walljasper

William J. Walljasper

Senior Vice President and Chief Financial Officer

(Authorized Officer and Principal Financial and Accounting Officer)

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf 

of the registrant and in the capacities and on the dates indicated.

Date:   June 28, 2010 

By 

/s/ Robert J. Myers

Robert J. Myers

President and Chief Executive Officer, Director

Date:   June 28, 2010 

By 

/s/ Kenneth H. Haynie

Kenneth H. Haynie

Director

Date:   June 28, 2010 

By 

/s/ Johnny Danos

Johnny Danos

Director

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 50

51 >

Date:   June 28, 2010 

By 

/s/ William C. Kimball

William C. Kimball

Director

Date:   June 28, 2010 

By 

/s/ Diane C. Bridgewater

Diane C. Bridgewater

Director

Date:   June 28, 2010 

By 

/s/ Jeffrey M. Lamberti

Jeffrey M. Lamberti

Director

Date:   June 28, 2010 

By 

/s/ Richard Wilkey

Richard Wilkey

Director

Date:   June 28, 2010 

By 

/s/ H. Lynn Horak

H. Lynn Horak

Director

eXhibit inDeX

The following exhibits are filed herewith:

Exhibit#   

Description

10.41 

21(a)  

23.1  

31.1   

31.2  

32.1  

32.2  

Form of Restricted Stock Units Agreement (Non-employee Directors)

Subsidiaries of Casey’s General Stores, Inc.

Consent of Independent Registered Public Accounting Firm

Certification of Robert J. Myers under Section 302 of the Sarbanes-Oxley Act of 2002

Certification of William J. Walljasper under Section 302 of the Sarbanes-Oxley Act of 2002

Certificate of Robert J. Myers under Section 906 of Sarbanes-Oxley Act of 2002

Certificate of William J. Walljasper under Section 906 of Sarbanes-Oxley Act of 2002

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
restricteD stock units aGreeMent

(nonemployee Directors)

EXHIBIT 10.41

This Restricted Stock Units Agreement (the “Agreement”) is made and entered into on ____________________ (the “Grant Date”), pursuant to 

the Casey’s General Stores, Inc. 2009 Stock Incentive Plan (the “Plan”). The Committee administering the Plan has selected the party specified 

on the execution page hereof (the “Participant”) to receive the following award (the “Award”) of Restricted Stock Units, each of which represents 

the right to receive on the applicable settlement date described in Section 1 (each a “Settlement Date”) one (1) share of the Common Stock, 

no par value (“Stock”) of Casey’s General Stores, Inc., an Iowa corporation (the “Company”), on the terms and conditions set forth below to 

which Participant accepts and agrees:

1. award Granted.

Grant Date: 

_______________, 20___

Number of Restricted Stock Units: 

________________________

Vesting Date/Settlement Date: 

For each Restricted Stock Unit, the date on which such unit becomes a Vested Unit in 

accordance with Section 4 or Section 7 below.

2. Grant of units. On the Grant Date, the Participant shall acquire, subject to the provisions of this Agreement, the number of Restricted 

Stock Units as specified in Section 1 above (the “Units”). Each Unit represents a right to receive on a date determined in accordance with this 

Agreement one (1) share of Stock. This Award shall be governed by the terms of the Plan, which are incorporated herein by this reference. 

The Participant acknowledges having received and read a copy of the Plan. Capitalized terms not otherwise defined by this Agreement will 

have the meanings assigned to the Plan.

3. no Monetary Payment required. The Participant is not required to make any monetary payment (other than applicable tax withholding, if 

any) as a condition to receiving the Units or shares of Stock issued upon settlement of the Units, the consideration for which shall be past 

services actually rendered and/or future services to be rendered to the Company or for its benefit. 

4. vesting of units. Subject to Participant’s continued services to the Company through the Vesting Date, the Units will vest and become  

“Vested Units” as of _______ 1, 20___. 

Despite any other provisions of this Agreement, if the Participant’s services to the Company terminate because of the death or disability  

of the Participant, the Units that otherwise would not be vested as of the date of termination shall vest and become Vested Units as of  

that date.

 
 
 
 
 
 
 
 
 
 
 
 
 
< 52

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5.  settlement of the award.

a. 

issuance of shares of stock. The Company shall issue to the Participant on the Settlement Date (that is, the date on which the Units  

shall vest and become Vested Units) with respect to each Vested Unit to be settled on such date one (1) share of Stock. Shares of Stock issued  

in settlement of Units shall not be subject to any restriction on transfer other than any such restriction as may be required pursuant to Section  

5. c., Section 6 or the Company’s Insider Trading Policy. For purposes of this Section, “Insider Trading Policy” means the written policy of the  

Company pertaining to the sale, transfer or other disposition of the Company’s equity securities by members of the Board, officers or other  

employees who may possess material, non-public information regarding the Company, as in effect at the time of a disposition of any Shares.

b.  certificate registration. A certificate for the shares as to which the Award is settled shall be registered in the name of the Participant,  

or, if applicable, in the names of the heirs of the Participant designated in writing by the Participant on forms approved by the Company  

for that purpose.

c.  restrictions on Grant of the award and issuance of shares. The grant of the Award and issuance of shares of Stock upon settlement  

of the Award shall be subject to compliance with all applicable requirements of federal, state or foreign law with respect to such securities.  

No shares of Stock may be issued hereunder if the issuance of such shares would constitute a violation of any applicable federal, state or  

foreign securities laws or other law or regulations or the requirements of any stock exchange or market system upon which the Stock may then  

be listed. 

d.  restriction on transfer of shares. In addition, subject to Article 8 of the Plan, shares of Stocks issued upon settlement of the Award 

on the Settlement Date shall not be transferrable by the Participant until the Participant ceases to be a member of the Company’s Board  

of Directors or, if earlier, May 1, 2015.

6.  tax Matters. 

a.  tax Withholding in General. At the time this Agreement is executed, or at any time thereafter as requested by the Company, the 

Participant hereby authorizes withholding from any amounts payable to the Participant, and otherwise agrees to make adequate  

provision for, any sums required to satisfy the federal, state, local and foreign tax withholding obligations of the Company, if any,  

which arise in connection with the Award or the issuance of shares of Stock in settlement thereof. The Company shall have no 

obligation to deliver shares of Stock until the tax withholding obligations of the Company have been satisfied by the Participant.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
b.  assignment of sale Proceeds; Payment of tax Withholding by check. Subject to compliance with applicable law and the  

Company’s Insider Trading Policy, the Participant shall satisfy the Company’s tax withholding obligations in accordance with procedures  

established by the Company providing for delivery by the Participant to the Company or a broker approved by the Company of  

properly executed instructions, in a form approved by the Company, providing for the assignment to the Company of the proceeds of a  

sale with respect to some or all of the shares being acquired upon settlement of Units. Notwithstanding the foregoing, the Participant  

may elect to pay by check the amount of the Company’s tax withholding obligations arising on any Settlement Date by delivering written  

notice of such election to the Company on a form specified by the Company for this purpose at least thirty (30) days (or such other  

period established by the Company) prior to such Settlement Date. By making such election, the Participant agrees to deliver a check for  

the full amount of the required tax withholding to the Company on or before the third business day following the Settlement Date. If the  

Participant elects to pay the required tax withholding by check but fails to make such payment as required by the preceding sentence,  

the Company is hereby authorized at its discretion, to satisfy the tax withholding obligations through any other means authorized by  

this Section 6, including by effecting a sale of some or all of the shares being acquired upon settlement of Units, withholding from  

payroll and any other amounts payable to the Participant, or by withholding shares in accordance with Section 6.c.

c.  Withholding in shares. The Company may, in its discretion, permit or require the Participant to satisfy all or any portion of the 

Company’s tax withholding obligations by deducting from the shares of Stock otherwise deliverable to the Participant in 

settlement of the Award a number of whole shares having a Fair Market Value, as determined by the Company as of the date  

on which the tax withholding obligations arise, not in excess of the amount of such tax withholding obligations determined by the  

applicable minimum statutory withholding rates.

7. 

effect of change in control on award. In the event of a Change in Control, the Units that otherwise would not be vested shall vest 

and become Vested Units immediately prior to (but conditioned upon the consummation of) the Change in Control, as described in Article 14 

of the Plan.

8.  adjustments for changes in capital structure. Subject to any required action by the stockholders of the Company, in the event of 

any change in the Stock effected without receipt of consideration by the Company, whether through merger, consolidation, reorganization, 

reincorporation, recapitalization, reclassification, stock dividend, stock split, reverse stock split, split-up, split-off, spin-off, combination of shares, 

exchange of shares, or similar change in the capital structure of the Company, or in the event of payment of a dividend or distribution to the 

stockholders of the Company in a form other than Stock (excepting normal cash dividends) that has a material effect on the fair market value 

of shares of Stock, appropriate adjustments shall be made in the number of Units subject to the Award and/or the number and kind of shares 

to be issued in settlement of the Award, in order to prevent dilution or enlargement of the Participant’s rights under the Award. Any fractional 

share resulting from an adjustment pursuant to this Section shall be rounded down to the nearest whole number. Such adjustments shall be 

determined by the Committee, and its determination shall be final, binding and conclusive.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 54

55 >

9.  rights as a stockholder. The Participant shall have no rights as a stockholder with respect to any shares which may be issued in settlement of 

this Award until the Settlement Date. No adjustment shall be made for dividends, distributions or other rights for which the record date is prior to 

the date such certificate is issued, except as provided in Section 8.

10.  Legends. The Company may at any time place legends referencing any applicable federal, state or foreign securities law restrictions on all 

certificates representing shares of Stock issued pursuant to this Agreement. 

11.  Delivery of Documents and notices. Any document relating to participation in the Plan or any notice required or permitted hereunder shall 

be given in writing and shall be deemed effectively given (except to the extent that this Agreement provides for effectiveness only upon actual 

receipt of such notice) upon personal delivery, electronic delivery at the e-mail address, if any, provided for the Participant by the Company, or 

upon deposit in the U.S. Post Office or foreign postal service, by registered or certified mail, or with a nationally recognized overnight courier 

service, with postage and fees prepaid, addressed to the other party at the address shown below that party’s signature to the Notice or at such 

other address as such party may designate in writing from time to time to the other party.

12.  Miscellaneous Provisions.

a.  termination or amendment. The Committee may terminate or amend the Plan or this Agreement at any time; provided, however, that  

(i) no such termination or amendment may adversely affect the Participant’s rights under this Agreement without the consent of the 

Participant unless such termination or amendment is necessary to comply with applicable law or government regulation, and (ii) no such  

amendment may alter or accelerate the time or form of distributions in violation of Section 409A of the Code, if applicable, including,  

without limitation, any amendment that would violate the provisions of Section 409A of the Code requiring that any amendment to extend  

the issuance of any shares of Stock after the Settlement Date may not take effect until at least twelve (12) months after the date on which  

the new election is made, and, if the new election relates to a payment for a reason other than the death or disability of the Participant,  

the new election must provide for the deferral of issuance of such shares of Stock for a period of at least five (5) years from the 

Settlement Date such issuance of shares of Stock would otherwise have been made. No amendment or addition to this Agreement shall  

be effective unless in writing.

b.  nontransferability of the award. Prior the issuance of shares of Stock on the applicable Settlement Date, neither this Award nor  

any Units subject to this Award shall be subject in any manner to anticipation, alienation, sale, exchange, transfer, assignment, pledge,  

encumbrance, or garnishment by creditors of the Participant or the Participant’s beneficiary, except transfer by will or by the laws of  

descent and distribution. All rights with respect to the Award shall be exercisable during the Participant’s lifetime only by the 

Participant or the Participant’s guardian or legal representative.

c. 

further instruments. The parties hereto agree to execute such further instruments and to take such further action as may reasonably be 

necessary to carry out the intent of this Agreement.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
d.  binding effect. This Agreement shall inure to the benefit of the successors and assigns of the Company and, subject to the 

restrictions on transfer set forth herein, be binding upon the Participant and the Participant’s heirs, executors, administrators, 

successors and assigns.

e. 

integrated agreement. This Agreement and the Plan, together with any service or other agreement between the Participant  

and the Company referring to the Award, shall constitute the entire understanding and agreement of the Participant and the  

Company with respect to the subject matter contained herein or therein and supersedes any prior agreements, understandings,  

restrictions, representations, or warranties among the Participant and the Company with respect to such subject matter other than  

those as set forth or provided for herein or therein. To the extent contemplated herein or therein, the provisions of this Agreement  

shall survive any settlement of the Award and shall remain in full force and effect.

f. 

severability. Should any term, covenant, provision, paragraph or condition of this Agreement be held invalid or illegal, such 

invalidity or illegality shall not invalidate the whole Agreement, but it shall be construed as if not containing the invalid or illegal  

part or parts and the rights and obligations of the parties shall be construed and enforced accordingly.

g.  applicable Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Iowa.

IN WITNESS WHEREOF, each of the parties hereto has executed this Agreement, in the case of the Company by its duly authorized officer, as 

of the date and year written above.

casey’s GeneraL stores, inc.,

an Iowa Corporation

By:   

_________________________________________ 

Robert J. Myers

President and Chief Executive Officer

Address:   

One Convenience Blvd.

Ankeny, Iowa  50021

ParticiPant

Signature:  

_________________________________________ 

Print Name: 

_________________________________________ 

Address:   

_________________________________________ 

_________________________________________ 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 56

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EXHIBIT 21(A)

subsiDiaries of casey’s GeneraL stores, inc.

1.  Casey’s Marketing Company, an Iowa corporation

2.  Casey’s Services Company, an Iowa corporation

3.  Casey’s Retail Company, an Iowa corporation

4.  CGS Sales Corp., an Iowa corporation

All such subsidiaries are wholly owned by Casey’s General Stores, Inc. and do business under the above names. Stores operated by Casey’s 

Marketing Company, Casey’s Retail Company and CGS Sales Corp. do business under the name “Casey’s General Stores.”

 
 
 
 
 
 
 
 
 
 
 
consent of inDePenDent reGistereD PubLic accountinG firM

EXHIBIT 23.1

The Board of Directors

Casey’s General Stores, Inc.:

We consent to the incorporation by reference in the registration statements (No. 33-19179, 33-42907, and 33-56977) on Form S-8 of Casey’s 

General Stores, Inc. of our reports dated June 28, 2010, with respect to the consolidated balance sheets of Casey’s General Stores, Inc. and 

subsidiaries (the Company) as of April 30, 2010 and 2009, and the related consolidated statements of earnings, shareholders’ equity and cash 

flows for each of the years in the three-year period ended April 30, 2010, and the effectiveness of internal control over financial reporting as of 

April 30, 2010, which reports appear in the April 30, 2010 Annual Report on Form 10-K of Casey’s General Stores, Inc. 

Des Moines, Iowa

June 28, 2010

 
< 58

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EXHIBIT 31.1

certification of robert J. Myers

unDer section 302 of the

sarbanes-oXLey act of 2002

I, Robert J. Myers, certify that: 

1. 

I have reviewed this annual report on Form 10-K of Casey’s General Stores, Inc.;

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to  

make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period  

covered by this report;

3.  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects  

the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.  The registrant’s other certifying officers and I are responsible for establishing and maintaining disclosure controls and procedures (as defined 

in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and  

15d-15(f)) for the registrant and have:

(a)  designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our 

supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us 

by others within those entities, particularly during the period in which this report is being prepared;

(b)  designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under 

our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements  

for external purposes in accordance with generally accepted accounting practices;

(c)  evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the  

effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d)  disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s fourth  

fiscal quarter that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial 

reporting; and

5.  The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, 

to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent functions):

(a)  all significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are 

reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

(b)  any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal  

control over financial reporting.

Dated   June 28, 2010 

/s/ Robert J. Myers

Robert J. Myers, President and

Chief Executive Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EXHIBIT 31.2

certification of WiLLiaM J. WaLLJasPer

unDer section 302 of the

sarbanes-oXLey act of 2002

I, William J. Walljasper, certify that:

1. 

I have reviewed this annual report on Form 10-K of Casey’s General Stores, Inc.;

2.  Based on my knowledge, this annual report does not contain any untrue statement of a material fact or omit to state a material fact  

necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with  

respect to the period covered by this report;

3.  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material  

respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.  The registrant’s other certifying officers and I are responsible for establishing and maintaining disclosure controls and procedures (as  

defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules  

13a-15(f) and 15d-15(f)) for the registrant and have:

(a)  designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our  

supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to 

us by others within those entities, particularly during the period in which this report is being prepared;

(b)  designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under  

our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial  

statements for external purposes in accordance with generally accepted accounting practices;

(c)  evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about  

the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such 

evaluation; and

(d)  disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s  

fourth fiscal quarter that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over 

financial reporting; and

5.  The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial 

reporting, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent functions):

(a)  all significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are  

reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

(b)  any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s 

internal control over financial reporting.

Dated   June 28, 2010 

/s/ William J. Walljasper

William J. Walljasper

Senior Vice President and Chief Financial Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
< 60
61 >

EXHIBIT 32.1

certificate Pursuant to

18 u.s.c. section 1350,

as aDoPteD Pursuant to

section 906 of the sarbanes-oXLey act of 2002

In connection with the Annual Report of Casey’s General Stores, Inc. (the Company) on Form 10-K for the fiscal year ended April 30, 2010 as filed 

with the Securities and Exchange Commission on the date hereof (the Report), I, Robert J. Myers, Chief Executive Officer of the Company, certify, 

pursuant to 18 U.S.C. § 1350, as adopted pursuant to § 906 of the Sarbanes-Oxley Act of 2002, that

(1)  The Report fully complies with the requirements of section 13(a) or 15(d) of the Securities Exchange Act of 1934.

(2)  The information contained in the Report fairly presents, in all material respects, the financial condition and result of operations of the Company.

/s/ Robert J. Myers

Robert J. Myers, President and

Chief Executive Officer

Dated   June 28, 2010

____________________________________________________________________________________________________________________________________________________________

 EXHIBIT 32.2

certificate Pursuant to

18 u.s.c. section 1350,

as aDoPteD Pursuant to

section 906 of the sarbanes-oXLey act of 2002

In connection with the Annual Report of Casey’s General Stores, Inc. (the Company) on Form 10-K for the fiscal year ended April 30, 2010 as filed 

with the Securities and Exchange Commission on the date hereof (the Report), I, William J. Walljasper, Chief Financial Officer of the Company, 

certify, pursuant to 18 U.S.C. § 1350, as adopted pursuant to § 906 of the Sarbanes-Oxley Act of 2002, that

(1)  The Report fully complies with the requirements of section 13(a) or 15(d) of the Securities Exchange Act of 1934.

(2)  The information contained in the Report fairly presents, in all material respects, the financial condition and result of operations of the Company.

/s/ William J. Walljasper

William J. Walljasper

Senior Vice President and Chief Financial Officer

Dated   June 28, 2010

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
coMParative stock PerforMance

The following Performance Graph compares the cumulative total shareholder return on the Company’s Common Stock for the last five 

fiscal years with the cumulative total return of (i) the Russell 2000 Index (ii) a peer group index based on the common stock of The Pantry, Inc., 

Alimentation Couche Tard, Inc. and Susser Holdings Corporation. The cumulative total shareholder return computations set forth in the Performance 

Graph assume the investment of $100 in the Company’s Common Stock and each index on April 30, 2005, and reinvestment of all dividends. 

The total shareholder returns shown are not intended to be indicative of future returns.

coMParison of 5 year cuMuLative totaL return*

Among Casey’s General Stores, Inc., the Russell 2000 index, a Peer Group.

$300

$225

$150

$75

$0

4/05

4/06

4/07

4/08

4/09

4/10

*$100 invested on 4/30/05 in stock or index, including reinvestment of dividends. Fiscal year ending April 30.

4/05

4/06

4/07

4/08

4/09

4/10

Casey’s

100.00

127.76

151.44

134.67

163.82

240.37

Russell 2000

100.00

133.47

143.92

128.15

88.75

132.20

Peer Group

100.00

170.88

128.53

71.90

75.30

83.90

 
Earnings Before 
Income Taxes

Table of  Contents

Board of Directors ....................1 

Store Development .................13

Message to Shareholders ..........3 

Corporate Finance ..................16 

Management Team ...................4

Investor Information ..............17 

Store Operations ......................7 

Financial Information .............18

escalating new construction Learn about Casey’s efforts to replace, remodel 
and expand across 10 states on page 14.

.

6
1
8
1
$

.

1
9
3
1
$

.

9
3
3
1
$

08 09 10

Basic  Earnings 
Pe r Share

0
3
2
$

.

9
6
1
$

.

8
6
1
$

.

08 09 10

Financial Highlights 

To tal  Revenue 
Ca sh  Flow from Ope rations 
Net  Earnings 
EPS  ( Diluted) 
S hare holders of Rec ord 
Employees 
Numb er of Corporate Stores 

2 0 0 9 

2 010 

% Change

$4,687,895 
$169,883 
$85,690 
$1.68 
2,329 
18,780 
1,478 

$4,637,087 
$214,100 
$116,962 
$2.29 
2,165 
19,434 
1,531 

-1.1%
25.5%
36.5%
36.3%
-7.0%
3.5%
3.6%

ronald M. l amb Chairman of Casey’s General Stores, Inc.  > The entire Casey’s family extends our deepest 
sympathies to the family and friends of Rona ld M. Lamb w ho died on June 11, 2010. Ron ser ve d   C as ey’s 
with distinction for 40 years in va rio us positions, ra nging f ro m store manager to President ,  C EO   a nd 
finally Chairman of the Board of Directors.

Ron’s exceptional character and integrity influenced the lives of  many people. His tireless  w or k  e t hi c 
and stron g leadership style are e mbedded into the culture o f our company. We will miss Ron’s   fr i end shi p, 
dedication and passion for serving others and creating opportunities for our Company and its employees 
to grow and succeed.

c a s e y ’ s  s u p p o r t s 
h o n o r  f l i g h t s 

In fiscal year 2010, Casey’s supported 
11 Honor Flights of  World War II 
veterans to Washington, D.C., to view the 
war memorial and other monuments. 

more to help fund 11 flights from our 
market area. Casey’s also helped pay 
for shirts, hats, photographers and 
other associated expenses. 

The Honor Flight program provides 
free trips for hundreds of  elderly 
veterans who would not be able to 
make the trip otherwise. Casey’s 
donated $385,000 and our generous 
customers contributed nearly $63,000 

Casey’s is proud to help honor the 
commitment and sacrifice of  the 16 
million Americans who served and 
400,000 who died defending American 
freedoms in World War II.

 
 
 
Casey’s General Stores, Inc.
One Convenience Boulevard
Ankeny, Iowa 5 0 021

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A Tradition of
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annual report