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DICK’S Sporting Goods

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Sector Consumer Cyclical
Industry Specialty Retail
Employees 10,000+
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FY2014 Annual Report · DICK’S Sporting Goods
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2014 ANNUAL REPORT

WHO

WILL
YOU

BE?

We believe winning starts with a conscious 

decision to be the best—a deep personal 

commitment to achieving excellence, 

despite the difficulties, the odds and the 

competition. At DICK’S, we demonstrate our 

commitment to winning by driving relentless 

improvement across our business, from  

our growth, productivity and profitability,  

to our innovation and customer service.  

In the process, we provide exceptional 

experiences to our customers, support  

and inspiration to our communities, new 

opportunities to our associates, and long-

term value to our shareholders.

FINANCIAL HIGHLIGHTS 1

FISCAL YEAR 
(Dollars in thousands, except per share data)

Net Sales

Gross Profit

Gross Profit Margin

2014

2013

2012

$ 

6,814,479

$ 

6,213,173

$ 

5,836,119

2,086,666

1,943,950

1,837,163

30.6%

31.3%

31.5%

Selling, General and Administrative Expenses

1,502,089

1,386,315

1,297,413

Pre-Opening Expenses

Income from Operations

Net Income

Adjusted Net Income2

Diluted Earnings per Common Share

Adjusted Diluted Earnings per Common Share2

Diluted Weighted Average Shares Outstanding (in thousands)

Total Stockholders’ Equity

EBITDA

Adjusted EBITDA2

Consolidated Same Store Sales Increase3

Store Count (DICK’S Sporting Goods stores)

$ 

$ 

$ 

$ 

$ 

$ 

$ 

30,518

554,059

344,198

347,760

2.84

2.87

121,238

1,832,225

738,660

730,275

2.4%

603

$ 

$ 

$ 

$ 

$ 

$ 

$ 

20,823

536,812

337,598

337,985

2.69

2.69

125,628

1,692,179

703,964

699,622

1.9%

558

$ 

$ 

$ 

$ 

$ 

$ 

$ 

16,076

523,674

290,709

318,345

2.31

2.53

125,995

1,587,324

620,955

653,325

4.3%

518

NET SALES 
(in millions)

ADJUSTED NET INCOME 2 
(in millions)

OPERATING MARGINS 2

GROSS PROFIT MARGINS

4
1
8
,
6
$

3
1
2
,
6
$

1
7
8
,
4

6
3
8
,
5
$

2
1
2
,
5
$

72+77+86+91+100$

‘13 ‘14

‘10

‘12

‘11

8
.
7
4
3
$

0
.
8
3
3
$

3
.
8
1
3
$

.

4

8
9
1

9
.
3
5
2
$

57+73+92+97+100$

‘13 ‘14

‘10

‘12

‘11

1  All fiscal years presented include 52 weeks of operations except fiscal 2012, which includes 53 weeks.

%
0
.
9

%
8
.
8

%
9
.

%
2
.
8

%
2
.
8

77+91+100+8+916

‘13 ‘14

‘10

‘12

‘11

%
7
.
9

%
6
.
0
3

%
5
.
1
3

%
3
.
1
3

%
6
.
0
3

94+97+100+9+972

‘13 ‘14

‘10

‘12

‘11

2  Adjusted amounts exclude certain non-recurring, infrequent or unusual items. The non-GAAP amounts are provided within Reg. G reconciliations on pages 80 to 84 and the Company’s website 

at investors.DICKS.com. 

3  Fiscal 2012 excludes sales during the 53rd week of operations.

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  1

  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
DEAR FELLOW 
SHAREHOLDERS:

DICK’S has an enduring commitment to generating profitable long-term growth. Over  
the years, we have demonstrated this by steadily expanding our operations, building our 
brand and driving our profitability through a range of market cycles. In 2014, we continued 
to grow, both in stores and online, despite challenges within our industry. As we move into 
2015, we are focused on fueling long-term growth and strengthening our position as the 
leader in the sporting goods industry.

MANAGING MARKET SHIFTS

In 2014, we continued to demonstrate the value of our 
commitment to driving growth. During the year, two of our 
businesses, hunting and golf, experienced industry-wide 
sales declines. We responded with decisive measures to 
increase the profitability of these businesses and to 
accelerate performance within our other merchandise 
categories. We reallocated selling floor space, trimmed 
golf-related operational costs, and created new efficiencies 
within our DICK’S golf and Golf Galaxy businesses. As a 
result, we not only met the challenges of 2014, but we 
continued to grow, adding 46 new DICK’S stores and  
delivering a 2.4% increase in consolidated same store sales. 

DRIVING OMNI-CHANNEL GROWTH 

Our omni-channel distribution platform includes an 
extensive network of DICK’S stores and a rapidly growing 
eCommerce business. This platform is central to our 
success, and we are maximizing its potential by focusing  
on several growth drivers, including:

• Driving store traffic and productivity,

• Opening new stores in underpenetrated markets, and

• Expanding our eCommerce business. 

With 603 stores across 46 states, DICK’S is already the 
largest full-line sporting goods retailer in the U.S. Given the 
size of our network and the rapid growth of our eCommerce 
business, some investors have questioned why we continue 
to add new stores. The answer is simple – our sales data 
shows that growing both our stores and eCommerce 
business will enable us to capture greater market share 
than expanding our eCommerce business alone. We have 

BUILDING A SUCCESSFUL  
OMNI-CHANNEL NETWORK

• Opened 45 net new DICK’S stores

• Rolled out buy-online, pick-up in-store to all  
   DICK’S stores

• Invested to build our eCommerce platform

• Aired dedicated eCommerce commercial for holiday

• Launched new mobile app

• Continued to iterate on our mobile, tablet and 
   desktop sites

found that customers who shop both channels spend three 
times more than single-channel customers. Moreover, 
growth in one channel drives growth in the other: 
Approximately 80% of our online orders ship to customers 
within the trade area of a DICK’S store, and when we open a 
DICK’S store in a new market, our eCommerce sales in that 
market typically double.

Our stores are also vital to the overall strength of our 
omni-channel platform. In addition to delivering attractive 
unit economics, DICK’S stores serve as the “face” of our 
brand, enabling us to interact directly with athletes and 
local sports teams. Stores are also important to our vendor 
relationships. Our effective merchandising techniques 
bring brands to life, encouraging vendors to invest in our 
stores and partner with us to offer exclusive products. Our 
stores also enable us to provide services that set DICK’S 
apart from competitors, and they facilitate returns for 
eCommerce customers. A significant percentage of 
eCommerce returns are made in stores, underscoring the 
value of the integration between the two channels. Finally, 
stores enable us to offer delivery channels that reduce 
costs and drive inventory productivity, including ship-from-
store and buy-online, pick-up in-store.

CAPITALIZING ON SIGNIFICANT MARKET SHARE OPPORTUNITY

Our research shows that there are still many attractive 
markets across the U.S. where we have few stores or none 
at all. This represents a significant opportunity for us to 
expand our store network and substantially increase our 
omni-channel sales over time. We are taking a measured 
approach to leveraging this potential by steadily opening 
new stores in select markets. 

All 603 DICK’S stores enabled for ship-from-store  
and buy-online, pick-up in-store

 //  3

During 2014, we opened 46 new DICK’S stores, representing 
an approximately eight percent growth rate, and in 2015,  
we plan to open approximately 45 new DICK’S stores. We 
continue to maintain disciplined store opening protocols,  
as evidenced by our new store productivity rate of 94.7%  
for 2014. We also continue to focus on strengthening our 
existing store network. When a store lease comes up for 
renewal, we carefully review the market opportunity, 
applying the same in-depth analysis we devote to new 
stores. We then decide the best course of action for each 
location, whether it be renewing the lease, remodeling, 
relocating or closing. In 2014, we relocated five stores  
to preferred locations, completed five remodels and  
closed one store.

DRIVING TRAFFIC AND PRODUCTIVITY

Most of our stores encompass approximately 50,000 square 
feet, giving us the space to offer a broad and deep selection 
of products, along with the flexibility to create seasonal 
merchandise displays that drive traffic. Our extensive 
assortment gives us a competitive advantage and helps 
insulate our business against a temporary downturn in any 
one area. We demonstrated the importance of this in 2014  
by completing a strategic space reallocation to reflect the 
changing needs of our customers. This involved dedicating 
more square footage to categories that offer higher growth 
and higher margins, such as womens and youth athletic 
apparel, while shifting space away from lower growth and 
lower margin areas, like golf and fitness equipment. 

As we continue to grow, we remain focused on measures  
to increase productivity. We continually review and refine 
our assortments to ensure we are providing customers with 
a broad but meaningful choice of key products that allow  
for an easy shopping experience. We also emphasize  
a differentiated product selection, featuring items  
from national brands, as well as our own private label 
merchandise. This approach not only sets us apart from 
competitors, it also protects us from a dependency on  
any one vendor.

Our eCommerce business offers a significantly broader 
product assortment than our stores, including access to 
additional styles, colors and sizes. This channel also helps 
us to manage our inventory by using ship-from-store to 
make in-store inventory available to online shoppers, and  
by enabling direct shipment of certain products from our 
vendors to our customers.

EXPANDING OUR ECOMMERCE BUSINESS 

Our eCommerce business is an important growth vehicle 
that has significantly outpaced the overall growth rate  
of the online sporting goods market. During 2014, we 
continued to develop this business, expanding our online 
product assortment, rolling out our buy-online, pick-up 
in-store capability to all stores, launching a new mobile 
application, and leveraging our ship-from-store program. 
Our eCommerce business grew by approximately 28% 
during 2014, generating more than $625 million in sales  
and contributing 9.2% of our overall sales during the year,  
up from 7.9% in 2013. 

We believe our eCommerce business has significant growth 
potential, and we are working to leverage this potential by 
executing a multi-phase program to take full control of this 
business. We have already completed the build-out of a  
new technology platform, and in the first quarter of 2015,  
we linked this platform to our GolfGalaxy.com business.  
We will add a new Field & Stream eCommerce business  
to our platform in Fall 2015, and we will link our DICK’S 
eCommerce business to it in January 2017. While this 
process requires a meaningful investment, it will yield 
significant long-term value by increasing our profitability 
and providing multiple strategic benefits. These include 
faster access to online data, greater control over 
development cycles, and a more rapid ability to test product 
and merchandising ideas. In addition, since our eCommerce 
businesses will share a single technology platform, we will 
be able to explore synergies across our entire retail network, 
positioning us to increase omni-channel profitability. 

INVESTING IN STRATEGIC MARKETING 

As we drive our growth, we are committed to investing in 
strategic marketing that embodies our brand and resonates 
with athletes. This includes developing thematic advertising 
campaigns that emphasize our commitment to sports and 
bring our business strategy to life. We take a multi-media 
approach to marketing that reflects the lifestyles of our 
customers by utilizing traditional outlets, as well as social 
and digital media. We also continue to leverage the vast 
amount of data we gather from our ScoreCard loyalty 
program to refine our marketing efforts. We further 
reinforce our brand by forging relevant sponsorships  
that enable us to connect with the athletes we serve. In  
early 2015, we partnered with the United States Olympic 
Committee (USOC) to make DICK’S the Official Sporting 
Goods Retail Sponsor to the USOC and Team USA.

DEVELOPING OUR SPECIALTY RETAIL CONCEPTS

Another key facet of our business strategy is to develop our 
specialty retail concepts, including Field & Stream and Golf 
Galaxy. Field & Stream focuses on the estimated $34 billion1 
market for outdoor equipment, including gear for hunting, 
fishing and camping. This is a highly fragmented market that 

STRATEGIES FOR  
PROFITABLE GROWTH

DELIVER A COMPELLING OMNI-CHANNEL  
SHOPPING EXPERIENCE BY:

• Expanding our store network

•  Enriching our eCommerce merchandise 

assortment, content and capabilities

•  Leveraging our store base by integrating our 

online presence with our stores

•  Developing multi-faceted marketing campaigns 

that drive omni-channel loyalty

4  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

represents an excellent opportunity for DICK’S. Our company got its start 
as a bait-and-tackle store, and our heritage is firmly embedded in the 
outdoor category. As a result, our Field & Stream stores bring to bear 
more than six decades of outdoor experience, combined with an in-depth 
understanding of customer needs and excellent vendor relationships.  
We are committed to using Field & Stream to become a dominant player  
in the specialty outdoor category, and we are pursuing this goal by 
continually refining our operations, while taking a measured approach  
to growth. During 2014, we opened eight new Field & Stream stores and  
in 2015, we plan to add approximately nine stores. 

Our Golf Galaxy chain also remains an important part of our business. 
Though the golf industry is facing headwinds, we believe it will stabilize. 
As the largest golf retailer in the U.S., DICK’S is committed to this 
business, and Golf Galaxy offers us several advantages, including a 
meaningful market presence in the golf world, access to premium  
brands, insight into the needs of golf enthusiasts, scale with vendors  
and integration benefits with our DICK’S golf business. 

DELIVERING SUSTAINABLE GROWTH

Since our inception, DICK’S has been committed to delivering profitable 
and sustainable growth. Over the years, this focus has generated 
consistent value for our shareholders, while making DICK’S the largest 
and most profitable publicly held full-line sporting goods retailer in the 
nation. The credit for our success belongs to our associates, and I would 
like to thank all of them for their loyalty and hard work. In particular,  
I want to thank Joe Schmidt, our former President and Chief Operating 
Officer, who retired at the end of 2014. During his 24 years with DICK’S, 
Joe made countless contributions to our success, and we wish him the 
best in his future endeavors. 

Our primary goal in delivering growth has always been to reward you— 
our shareholders—for your support. During 2014, we demonstrated this  
by repurchasing $200 million in shares under our five-year, up to $1 billion 
share repurchase program, bringing the total value of shares we have 
repurchased under this program to more than $455 million. We also paid 
more than $60 million in quarterly dividends during 2014, and in 2015, we 
increased our quarterly dividend payment by ten percent. In addition to 
demonstrating our commitment to shareholders, these measures 
underscore our ongoing confidence in DICK’S business outlook. As we 
move ahead, we will continue to focus on long-term growth, working to 
capture additional market share by expanding our omni-channel platform 
and driving productivity. In the process, we will strengthen our industry 
leadership position and continue to reward your loyalty with the strong  
and sustainable value you have come to expect.

Edward W. Stack 
CHA IRMAN A ND CHIEF E XECUTI V E OFFICER

1  Source:  U.S. Census data, Outdoor Industry Association data published every five years, and company estimates; core outdoor 
equipment market is defined as camping, watersports, hunting, fishing and trail sports, excluding specialized equipment such 
as motorized vehicles.

COMMITMENT  
TO GROWTH

2014
• Opened 45 net new DICK’S Sporting 
Goods stores, an approximately eight 
percent growth rate

• Reallocated space within DICK’S 

stores towards high growth categories, 
including womens and youth athletic 
apparel

• Continued to enhance our eCommerce 
platform by increasing our ship-from-
store penetration, rolling out buy-online, 
pick-up in-store to all DICK’S locations, 
and redesigning our mobile app

• Opened eight new Field & Stream 

specialty stores

2013
• Opened 40 new DICK’S Sporting Goods 
stores, an approximately eight percent 
growth rate

• Continued to enhance our eCommerce 
platform by expanding our ship-from-
store capability, piloting buy-online,  
pick-up in-store, and optimizing our 
mobile site for tablet use

• Opened two Field & Stream specialty 

stores

• Laid plans to expand distribution center 

in Georgia

2012
• Opened 38 new DICK’S Sporting Goods 
stores, an eight percent growth rate

• Enhanced eCommerce platform by 

launching a ship-from-store capability 
and a mobile application

• Purchased Field & Stream and  

Top-Flite brands

• Opened a fourth distribution center  
in Arizona, increasing total network 
service capacity to 750 stores

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  5

A POWERFUL 
OMNI-CHANNEL 
PLATFORM

OUR POWERFUL OMNI-CHANNEL PLATFORM SPANS A NATIONWIDE 
NETWORK OF MORE THAN 600 DICK’S STORES, AS WELL AS RAPIDLY 
GROWING ECOMMERCE SITES. WE ARE COMMITTED TO USING THIS 
PLATFORM TO DELIVER A CONSISTENT, SEAMLESS AND HIGH-QUALITY 
SHOPPING EXPERIENCE TO EVERY CUSTOMER AT EVERY POINT OF CONTACT.  

DICK’S

DELIVERING  
INTEGRATED SERVICES 

We leverage the power of our omni-
channel platform through a growing range 
of integrated services and capabilities. 
These include value-added capabilities 
that link our DICK’S eCommerce site to 
our store network, such as ship-from-
store and buy-online, pick-up in-store. 
Many of our selling floors also feature 
in-store kiosks where customers can order 
products from our DICK’S eCommerce 
site for home delivery. In addition, we 
are equipping our DICK’S associates 
with handheld devices that enable them to 
provide timely information to customers 
without leaving the sales floor. 

6  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

CONNECTING WITH  
CUSTOMERS ON-THE-GO

Our eCommerce sites give customers instant access to 
our merchandise, expertise and services whenever and 
wherever they like. We complement this through convenient 
mobile capabilities that enable customers to browse our 
product assortment, make purchases, locate stores and 
take advantage of ScoreCard rewards benefits—all via a 
smartphone or tablet.

LEVERAGING OUR NATIONAL PRESENCE

Our store network spans 603 DICK’S locations across 46 states. Each of these is a full-
scale sporting goods destination that houses several sports specialty stores under a single 
roof—including shops dedicated to golf, outdoor pursuits, fitness, team sports, footwear 
and athletic apparel. Our specialty shops meet the needs of today’s athletes and outdoor 
enthusiasts by featuring authentic products, expert guidance and professional services,  
as well as leading national brands, exclusive promotions and a full range of amenities.

603

DICK’S STORES 
IN 46 STATES
AS OF 1/31/2015

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  7

8  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  9

TRUST THE PROS

CLUB TECHNICIANS

OUR EXPERIENCED TECHNICIANS CAN 
HELP YOU IDENTIFY THE RIGHT CUSTOM 
EQUIPMENT AND ORDER IT FOR FAST 
AND CONVENIENT HOME DELIVERY.

WE MAKE IT OUR BUSINESS TO STAY AT THE FOREFRONT OF EMERGING GOLF TECHNOLOGY, OFFERING THE 
NEWEST CLUBS, BALLS, APPAREL AND ACCESSORIES FROM THE INDUSTRY’S LEADING BRANDS.

DICK’S is the nation’s number one retailer of golf 
equipment, apparel, accessories and footwear, and  
our unparalleled leadership within the industry is  
evident in our Golf pro shop. Our product lineup includes 
merchandise from the most trusted names in the golf 
world, such as TaylorMade, Callaway, PING, Titleist, 
FootJoy, NIKE, adidas and Under Armour. We complement 
this assortment with exclusive offerings from our private 
brands, which include Top-Flite, MAXFLI, Walter Hagen 

and Slazenger. We understand serious golfers and know 
they want access to a complete, full-service environment,  
so our Golf pro shop offers on-site golf simulators, launch 
monitors and putting greens, as well as access to a full 
menu of equipment services provided by Certified Club 
Technicians.

10  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

GOLF PRO SHOP

TRUST THE PROS

FISHING SERVICES
GUN SERVICES
ARCHERY SERVICES
C02 FILLING SERVICES

THE LODGE MEETS THE DEMANDS OF OUTDOORSMEN FROM ALL WALKS OF LIFE — FROM SUMMER CAMPERS, 
TO WEEKEND HIKERS TO AVID ANGLERS — THROUGH A VAST ASSORTMENT OF MERCHANDISE THAT RANGES 
FROM CLASSIC TO HIGH-TECH AND FROM ENTRY-LEVEL TO PREMIUM.   

The Lodge at DICK’S is a dedicated outdoor shop where  
today’s outdoor enthusiasts can get the equipment, apparel 
and services they need for a wide range of pursuits. With  
more than six decades of experience, DICK’S is a national 
leader in the outdoor sporting goods market. We leverage this 
experience to stock the products our customers want and the 
brands they trust. Our selection includes premier names like 
Remington, Winchester, Shimano, St. Croix, Under Armour and 

Pelican Kayaks, as well as our own Field & Stream private 
brand products. We complement our product line-up by 
offering value-added amenities, such as on-site archery 
ranges for testing potential purchases, and access to 
specialized equipment services, like mounting rifle-scopes, 
spooling lines and cutting arrow heads.

12  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

PLANNING FOR YOUR NEXT ADVENTURE HAS NEVER 
BEEN SO EASY—OUR ECOMMERCE SITES OFFER HELPFUL 
BUYING GUIDES, CONVENIENT PRODUCT COMPARISONS 
AND A FULL LINE OF HIGH-QUALITY GEAR.

THE LODGE

TRUST THE PROS

BIKE SERVICES

OUR REVAMPED FITNESS SHOPS REFLECT CONSUMER INTEREST IN A WIDE RANGE OF ACTIVITIES,  
INCLUDING FUNCTIONAL TRAINING, AEROBIC, CARDIO AND STRENGTH TRAINING, YOGA, PILATES, BOXING  
AND MIXED MARTIAL ARTS.

DICK’S Fitness shop helps today’s athletes meet their  
personal goals by offering an extensive selection of specialized 
equipment, accessories and training devices. Our inventory 
spans top-quality products from the industry’s leading brands, 
including Everlast, Skilz, Sole and Rage, as well as our 
exclusive Fitness Gear and Fitness Gear Pro private brands.  
We help customers navigate our selection by employing highly 
knowledgeable associates, who can quickly zero in on the best 
products and techniques for individual needs. Many of our 
Fitness areas also house dedicated cycle shops, which stock 

bicycles, accessories and riding apparel from leading 
manufacturers, including Diamondback, GT, Thule, Giro, Bell 
and our exclusive Nishiki brand. Our cycle shops also offer 
on-site access to a menu of value-added equipment services, 
including custom fittings, safety inspections, repairs, tune-ups 
and assembly by bicycle mechanics.

14  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

BEING ON-THE-GO SHOULDN’T 
INVOLVE TRADE-OFFS — WITH DICK’S 
NEW MOBILE APP, YOUR SCORECARD 
REWARDS BENEFITS ARE ALWAYS 
RIGHT AT YOUR FINGERTIPS.  

FITNESS

TRUST THE PROS

LACROSSE SERVICES 
RACQUET SERVICES 
GLOVE SERVICES 
SKATE SERVICES

WE HAVE A DEEP COMMITMENT TO PROMOTING SPORTS WITHIN THE COMMUNITY, WHICH WE UPHOLD BY 
DONATING EQUIPMENT TO AREA COACHES, OFFERING LEAGUE DISCOUNTS, HOSTING PLAYER REGISTRATIONS 
FOR LOCAL TEAMS AND STAGING INSTRUCTIONAL CLINICS.

Team players rely on each other to win, and at DICK’S, we do 
our part by providing easy access to everything today’s sports 
teams need to stay in the game. Our Team Sports shop 
features a complete line of equipment, accessories and 
training devices for virtually every team sport, including top 
products from leading national brands, like Nike, adidas, Under 
Armour, Umbro, Mizuno, Wilson, Easton, Rawlings, STX, 
Warrior, Marucci and Evo Shield. Our selection meets the 
needs of players of all ages, skill levels and budgets, and we 
maintain our stock throughout the year, so players and coaches 
have what they need to continue to train in the off-season.  

We also offer a menu of specialized equipment services to 
keep gear in peak condition—from steaming new baseball 
gloves to stringing lacrosse racquets and sharpening hockey 
skates. Our amenities bring parents, coaches and players back 
to DICK’S for every sport in every season. Our ScoreCard 
program further encourages customer loyalty by offering 
repeat customers the opportunity to earn rewards and take 
advantage of exclusive discounts and promotions.

16  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

NEED SHIN GUARDS FOR TODAY’S GAME?  
OUR  BUY-ONLINE, PICK-UP IN-STORE OPTION LETS YOU 
CHECK STOCK, MAKE A PURCHASE AND COLLECT YOUR 
GEAR — ALL IN TIME FOR THE STARTING WHISTLE. 

TEAM SPORTS

WORK WITH OUR RUNNING SPECIALISTS TO 
ORDER THE STYLES, SIZES AND COLORS YOU 
NEED FROM OUR IN-STORE KIOSKS AND HAVE 
THEM SHIPPED RIGHT TO YOUR HOME.

MANY OF OUR FOOTWEAR SHOPS FEATURE ON-SITE TRACKS AND TREADMILLS WHERE CUSTOMERS CAN 
TEST POTENTIAL PURCHASES OR WORK WITH OUR ASSOCIATES TO COMPLETE CUSTOM GAIT ANALYSES 
THAT CAN HELP IDENTIFY THE BEST FOOTWEAR OPTIONS FOR INDIVIDUAL NEEDS. 

High-quality footwear can be vital to athletic performance, and 
the Footwear shop at DICK’S is the place to go for a complete 
selection of shoes, accessories, socks and insoles that are 
optimized for virtually every sport. Our shoe selection spans a 
vast range of performance footwear—from technical running 
shoes to high-traction basketball shoes and performance 
baseball cleats. We carry a full assortment of sizes and styles 
that meet the needs of men, women and children, and we 

represent the nation’s top athletic footwear manufacturers, 
including Nike, adidas, ASICS, Brooks, Mizuno, Saucony and 
Under Armour. We also offer a broad selection of rugged boots 
for work, snow and hiking from premier vendors like Merrell, 
Timberland, KEEN, Reef and our own Field & Stream brand.  

18  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

FOOTWEAR

OUR MOBILE APP LETS YOU FIND A 
STORE, BROWSE PRODUCTS, CHECK 
STOCK AND PLACE ORDERS, ALL  
FROM A TABLET OR SMARTPHONE — 
SO ACCESS TO THE ATHLETIC 
APPAREL YOU RELY ON IS ALWAYS  
IN THE PALM OF YOUR HAND.

OUR ATHLETIC APPAREL SHOP ADDRESSES THE NEEDS OF ATHLETES IN VIRTUALLY EVERY SPORT,  
AGE CATEGORY AND SKILL LEVEL, AND IT REPRESENTS THE INDUSTRY’S LEADING MANUFACTURERS, 
INCLUDING NIKE, UNDER ARMOUR, THE NORTH FACE AND ADIDAS.

The Athletic Apparel shop at DICK’S truly has something for 
everyone—from specialized, high-technology garments for 
outdoor pursuits, to comfortable and stylish workout clothes, 
to licensed items for die-hard sports fans. In 2014, we 
expanded and refreshed our Athletic Apparel shops, and today, 
they encompass dedicated clothing sections for men, women 
and young athletes, as well as separate outerwear 
departments, which feature top national brands like The  

North Face and Columbia. Many of our stores also house 
premier specialty shops from leading vendors including Nike, 
Under Armour, adidas and The North Face, as well as “sports-
fan” walls that are exclusively dedicated to high-demand 
licensed items from the NFL, MLB, NBA, NCAA and NHL.  

20  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

ATHLETIC APPAREL

SPECIALTY CONCEPTS

FIELD & STREAM 

Our Field & Stream stores are an outdoor enthusiast’s paradise, with an 
extensive assortment of authentic, high-quality merchandise related to 
virtually every outdoor pursuit. Each Field & Stream store houses several 
specialty shops that are dedicated to specific activities, such as archery, 
hunting, fishing and camping. These specialty shops feature a range of 
exclusive amenities, including a broad selection of merchandise from the 
industry’s most trusted brands, as well as access to specialized equipment 
services, such as knife sharpening, arrow cutting, bow tuning, scope 
mounting and line spooling. We staff our Field & Stream stores with highly 
knowledgeable associates, including seasoned anglers, hunters and 
trekkers, who have first-hand experience with the products we sell. We draw 
on the expertise of our associates to offer a continuous series of free in-store 
educational events that are designed for all ages and skill sets and address a 
wide range of pursuits—from ice fishing to wilderness ethics and emergency 
preparedness. Our Field & Stream customers can also reap the benefits of 
our Sportsman’s Advantage Club loyalty program, which offers members 
exclusive discounts and the opportunity to earn rewards on their purchases.

CUSTOMER RESPONSE  
TO OUR FIELD & STREAM 
STORES HAS BEEN STRONG, 
AND WE PLAN TO EXPAND 
OUR NETWORK FROM  
10 STORES AT THE CLOSE  
OF 2014 TO APPROXIMATELY  
19 STORES BY THE END  
OF 2015.

22  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

GOLF GALAXY 

Our network of 78 Golf Galaxy locations across 29 states offer 
golfers a full line of products from the industry’s premier 
manufacturers, including TaylorMade, Callaway, PING, Titleist, 
Mizuno, FootJoy, NIKE, adidas and Under Armour, as well as our 
private golf brands. We complement our product assortment by 
providing access to a full range of equipment services from our 
PGA Pros, such as club fitting and repair and individual lessons.  
In 2015, we plan to bring our Golf Galaxy eCommerce site onto our 
own platform, setting the stage to offer our customers an enhanced 
omni-channel experience with access to value-added capabilities, 
such as ship-from-store and buy-online, pick-up in-store. 

GOLF GALAXY PROVIDES 
TODAY’S GOLFERS WITH 
EVERYTHING THEY NEED  
TO IMPROVE THEIR GAME — 
FROM A WORLD-CLASS 
SELECTION OF EQUIPMENT, 
APPAREL AND ACCESSORIES,  
TO ON-SITE PUTTING GREENS 
AND HITTING BAYS, TOUR-GRADE 
SERVICES, AND HIGHLY 
KNOWLEDGEABLE SALES 
ASSOCIATES.

COMMUNITY 
GIVING

DICK’S Sporting Goods has a longstanding commitment to 
promoting sports within the community. We firmly believe  
that sports make people better by teaching them essential  
life skills, such as leadership, discipline and integrity, as well  
as by motivating them to challenge their abilities and reach  
their full potential. We accomplish these goals through several 
programs, including:

The DICK’S Sporting Goods Community Program was 
established in 2000 and is our flagship vehicle for community 
giving. This program supports thousands of youth sports 
leagues, teams, athletes and outdoor enthusiasts across the 
nation each year, inspiring and enabling sports participation  
for millions of young athletes. 

Our Sports Matter initiative addresses the growing issue  
of underfunded youth athletics through a public awareness 
campaign and a proprietary crowd-funding platform. During 
2014, Sports Matter raised more than $2 million in donations, 
and the DICK’S Sporting Goods Foundation matched $2 million  
of these funds, generating a total of more than $4 million for 
disbanded or financially challenged sports teams. The DICK’S 
Sporting Goods Foundation also partnered with Tribeca Digital 
Studios and director Judd Ehrlich to create We Could Be King, a 
documentary highlighting the issue of underfunded sports teams 
and raising awareness of the Sports Matter movement. The film 
aired on ESPN channels and ABC during the spring of 2014.

In 2015, we forged a groundbreaking sponsorship that 
established DICK’S as the Official Sporting Goods Retail 
Sponsor to the United States Olympic Committee (USOC)  
and Team USA. Through this partnership, we will support  
U.S. Olympic and Paralympic hopefuls who seek to represent  
the United States at the 2016 Olympic and Paralympic Games. 
Our role will include sponsorships of several Team USA athletes, 
sporting goods donations to U.S. Olympic Training Centers, and  
a new in-store employment program, which will provide flexible 
work opportunities to U.S. Olympic and Paralympic hopefuls  
who need to accommodate their training schedules.

24  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-K
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES

EXCHANGE ACT OF 1934

For the fiscal year ended January 31, 2015 

Commission File No. 001-31463

DICK'S SPORTING GOODS, INC.
(Exact name of registrant as specified in its charter)

Delaware
 (State or other jurisdiction of incorporation or organization)

16-1241537
 (I.R.S. Employer Identification No.)

345 Court Street, Coraopolis, Pennsylvania 15108

(724) 273-3400

(Address of principal executive offices, zip code, telephone number)

Securities registered pursuant to Section 12(b) of the Act:

Title of each class
Common Stock, $0.01 par value

Name of Each Exchange on which Registered
The New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act:

None

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes 

    No 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes 

    No 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities 
Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), 
and (2) has been subject to such filing requirements for the past 90 days. Yes 

    No 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every 
Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the 
preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes 

    No 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§229.405 of this chapter) is not 
contained herein, and will not be contained, to the best of registrant's knowledge, in definitive proxy or information statements 
incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller 
reporting company. See the definitions of "large accelerated filer," "accelerated filer" and "smaller reporting company" in Rule 12b-2 
of the Act (check one).

Large accelerated filer 

Accelerated filer 

Non-accelerated filer 

Smaller reporting company 

(Do not check if a smaller reporting company)      

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes 

    No 

The aggregate market value of the voting common equity held by non-affiliates of the registrant was $3,961,456,846 as of August 1, 
2014 based upon the closing price of the registrant's common stock on the New York Stock Exchange reported for August 1, 2014.

The number of shares of common stock and Class B common stock of the registrant outstanding as of March 23, 2015 was 93,892,245 
and 24,900,870, respectively.

Documents Incorporated by Reference: Part III of this Annual Report on Form 10-K incorporates certain information from the 
registrant's definitive proxy statement for its Annual Meeting of Stockholders to be held on June 3, 2015 (the "2015 Proxy 
Statement").

1

 
 
 
 
 
TABLE OF CONTENTS

PAGE

Part I. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1. Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1A. Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1B. Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 2. Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 3. Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 4. Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Part II . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity
Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 6. Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations . . . . . . . . . . . . . . . .

Item 7A. Quantitative and Qualitative Disclosures About Market Risk . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 8. Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 9. Changes In and Disagreements with Accountants on Accounting and Financial Disclosure . . . . . . . . . . . . . . . .

Item 9A. Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 9B. Other Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Part III . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 10. Directors, Executive Officers and Corporate Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 11. Executive Compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters . . . . . .

Item 13. Certain Relationships and Related Transactions, and Director Independence . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 14. Principal Accountant Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Part IV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 15. Exhibits and Financial Statement Schedules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

SIGNATURES. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

CERTIFICATIONS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4

4

12

18

18

20

20

20

20

21

24

36

36

36

36

39

39

39

39

40

40

40

41

41

68

76

2

2

 
Forward-Looking Statements

We caution that any forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 
1995) contained in this Annual Report on Form 10-K or made by our management involve risks and uncertainties and are 
subject to change based on various important factors, many of which may be beyond our control. Accordingly, our future 
performance and financial results may differ materially from those expressed or implied in any such forward-looking 
statements. Investors should not place undue reliance on forward-looking statements as a prediction of actual results. These 
statements can be identified as those that may predict, forecast, indicate or imply future results, performance or advancements 
and by forward-looking words such as "believe", "anticipate", "expect", "estimate", "predict", "intend", "plan", "project", 
"goal", "will", "will be", "will continue", "will result", "could", "may", "might" or any variations of such words or other words 
with similar meanings. Forward-looking statements address, among other things, our expectations, our growth strategies, 
including our plans to open new stores and develop our own eCommerce platform, our efforts to increase profit margins and 
return on invested capital, plans to grow our private brand business, projections of our future profitability, results of operations, 
capital expenditures, plans to return capital to stockholders through dividends or share repurchases, our financial condition or 
other "forward-looking" information and include statements about revenues, earnings, spending, margins, costs, liquidity, store 
openings, eCommerce, operations, inventory, private brand products or our actions, plans or strategies.

The following factors, among others, in some cases have affected and in the future could affect our financial performance and 
actual results, and could cause actual results for fiscal 2015 and beyond to differ materially from those expressed or implied in 
any forward-looking statements included in this Annual Report on Form 10-K or otherwise made by our management:

•  Our business is dependent on consumer discretionary spending;

• 

Intense competition in the sporting goods industry and in retail;

•  Our ability to predict or effectively react to changes in consumer demand or shopping patterns;

•  Lack of available retail store sites on terms acceptable to us, rising real estate prices and other costs and risks relating 

to a brick and mortar retail store model;

•  Omni-channel growth and our development of an eCommerce platform;

•  Unauthorized disclosure of sensitive or confidential customer information;

•  Risks associated with our private brand offerings and new retail concepts;

•  Disruption of or other problems with the services provided by our primary eCommerce services provider;

•  Our ability to access adequate capital to operate and expand our business and to respond to changing business and 

economic conditions;

•  Risks and costs relating to changing laws and regulations affecting our business, including: consumer products and 

firearms and ammunition;

•  Our relationships with our vendors or disruptions in our or our vendors' supply chains which could be caused by 
foreign trade issues, currency exchange rate fluctuations, increasing prices for raw materials and foreign political 
instability;

•  Litigation risks for which we may not have sufficient insurance or other coverage;

•  Our ability to attract, train, engage and retain qualified leaders and associates and the loss of Mr. Edward Stack as our 

key executive;

•  Our ability to secure and protect our trademarks and other intellectual property and defend claims of intellectual 

property infringement;

•  Disruption of or other problems with our information systems;

3

3

 
•  Any serious disruption at our distribution facilities;

• 

Performance of professional sports teams, professional team lockouts or strikes or retirement or scandal involving 
sports superstars;

•  The seasonality of our business;

•  Regional risks because our stores are generally concentrated in the eastern half of the United States;

•  Our pursuit of strategic investments or acquisitions, including costs and uncertainties associated with combining 

businesses and / or assimilating acquired companies;

•  We are controlled by our Chairman and Chief Executive Officer and his relatives, whose interests may differ from 

those of our other stockholders;

•  Our current anti-takeover provisions, which could prevent or delay a change in control of the Company;

•  Our current intention to issue quarterly cash dividends; and

•  Our repurchase activity, if any, pursuant to our share repurchase program.

The foregoing and additional risk factors are described in more detail herein under Item 1A. "Risk Factors". In addition, we 
operate in a highly competitive and rapidly changing environment; therefore, new risk factors can arise, and it is not possible 
for management to predict all such risk factors, nor to assess the impact of all such risk factors on our business or the extent to 
which any individual risk factor, or combination of risk factors, may cause results to differ materially from those contained in 
any forward-looking statement. The forward-looking statements included in this Annual Report on Form 10-K are made as of 
this date. We do not assume any obligation and do not intend to update or revise any forward-looking statements whether as a 
result of new information, future developments or otherwise except as may be required by the securities laws.

PART I

ITEM 1.  BUSINESS

General

Dick's Sporting Goods, Inc. (together with its subsidiaries, referred to as the "Company", "we", "us" and "our" unless specified 
otherwise) is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports 
equipment, apparel, footwear and accessories through a blend of dedicated associates, in-store services and unique specialty 
shop-in-shops. The Company also owns and operates Golf Galaxy, Field & Stream and True Runner specialty stores. The 
Company was founded in 1948 when Richard "Dick" Stack, the father of Edward W. Stack, our Chairman and Chief Executive 
Officer, opened his original bait and tackle store in Binghamton, New York. Edward W. Stack joined his father's business full-
time in 1977 and in 1984 became President and Chief Executive Officer of the then two store chain. Our vision is to build 
leading brands that serve and inspire athletes and outdoor enthusiasts around the world to achieve their personal best; create 
value for our stockholders through the relentless improvement of everything we do; and make a lasting impact in our 
communities through sport.

We were incorporated in 1948 in New York under the name Dick's Clothing and Sporting Goods, Inc. In November 1997, we 
reincorporated as a Delaware corporation and in April 1999 we changed our name to Dick's Sporting Goods, Inc. Our executive 
office is located at 345 Court Street, Coraopolis, Pennsylvania 15108 and our phone number is (724) 273-3400. Our website is 
located at www.DICKS.com. The information on our website does not constitute a part of this Annual Report on Form 10-K. 
We include on our website, free of charge, copies of our Annual and Quarterly Reports filed on Forms 10-K and 10-Q, Current 
Reports on Form 8-K and amendments to those reports filed or furnished pursuant to the Securities Exchange Act of 1934, as 
amended.

As of January 31, 2015, the Company operated 603 Dick's Sporting Goods stores in 46 states, 78 Golf Galaxy stores in 29 
states, 10 Field & Stream stores in five states and three True Runner stores in three states. We also operate eCommerce websites 
at www.DICKS.com and www.golfgalaxy.com.

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Business Strategy

The key elements of our business strategy are:

Authentic Sporting Goods Retailer. Our history and core foundation is as a retailer of high-quality authentic athletic equipment, 
apparel and footwear, intended to enhance our customers' performance and enjoyment of athletic pursuits, rather than focusing 
our merchandise selection on the latest fashion trend or style. We believe our customers seek genuine, deep product offerings, 
and that ultimately this merchandising approach positions us with advantages in the market, which we believe will continue to 
benefit from new product offerings with enhanced technological features.

Our objective is not only to carry leading brands, but to carry a full range of products within each brand, including premium 
items for the sports enthusiast. We believe that the breadth of our product selections in each category of sporting goods offers 
our customers a wide range of good, better and best price points and enables us to address the needs of sporting goods 
consumers, from the beginner to the sports enthusiast, which distinguishes us from other large format sporting goods stores. We 
also believe that the range of merchandise we offer allows us to compete effectively against all of our competitors, from 
traditional independent sporting goods stores and specialty shops to other large format sporting goods stores and mass merchant 
discount retailers to internet-based retailers.

Omni-channel Development. We believe when our customers connect with the Dick's Sporting Goods brand they expect a 
seamless shopping experience, regardless of the manner in which they choose to shop us. We continue to see growth in the 
number of customers who shop us both online and in our stores and believe these omni-channel customers represent the future 
of retail. 

Our customers may research products online, then visit a store to experience the merchandise and consult with one of our in-
store experts, such as a bicycle mechanic or running specialist. Other customers may be inspired by one of our push 
notifications on their mobile device, visit our store to test the merchandise by utilizing such features as the golf hitting bay, 
archery lane or trying a pair of running shoes on the treadmill and complete the purchase in the store or later on their tablet 
device. 

We believe that leveraging all of our sales channels to deliver a consistent, seamless and high-quality customer experience 
across our store, on the web and via mobile technology, will differentiate us from our online-only competitors. As a result, we 
continually upgrade website functionality, expand assortment and content and invest in new capabilities to maximize device 
shift and leverage our store network. We believe this will provide customers with an enhanced shopping experience that will 
enable our customers to buy and receive products where, when and how they want. We are also planning the development of an 
eCommerce platform that will allow us to fully control our customer experience and maximize profitability, while continuing 
store growth. We believe our store base is a competitive advantage to our online-only competitors, as our physical presence 
allows us to better serve our customers, whether through the convenience of accepting in-store returns or exchanges, or 
expediting fulfillment of eCommerce orders. We believe that offering support services for the products we sell enhances the 
credibility of our associates and specialty store concepts with our customers and further differentiates our stores from our 
competitors. 

The primary factors that have historically influenced our profitability and success have been the growth in our number of stores 
and selling square footage, positive same store sales and our strong gross profit margins. We have grown from 419 Dick's 
Sporting Goods stores at the end of fiscal 2009 to 603 Dick's Sporting Goods stores at the end of fiscal 2014. We seek to 
expand our presence through the opening of new stores and the Company believes it has the potential to reach approximately 
1,100 Dick's Sporting Goods locations, including smaller-market locations across the United States. The Company believes the 
expansion of its store network will also drive growth in eCommerce sales as the Company continues to deliver an omni-channel 
shopping experience for its customers. We also make continued investments in our store locations in order to maintain our 
brand standards and improve our customers' shopping experience.

Brand Partnerships. We carry a wide variety of well-known brands, including adidas, Asics, Callaway Golf, Columbia, Nike, 
Remington, TaylorMade-adidas Golf, The North Face and Under Armour. In addition to the cost efficiencies of shared 
investments with our brand partners, we seek to leverage our partnerships to offer authenticity and credibility to our customers, 
while differentiating ourselves from our competitors. We partner with our brands on important marketing initiatives and product 
launches, in addition to leveraging athletes that these brands bring to us for our marketing campaigns. Our brand partnerships 
also provide us with access to exclusive products and allow us to differentiate our customers' shopping experience, such as our 
brand shops, which provide our customers with a wider and deeper selection of products from our key brands.

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Private Brands. We also offer a wide variety of private brands and products through exclusive licenses such as adidas baseball, 
CALIA, DBX, Field & Stream, Fitness Gear, Lady Hagen, MAXFLI, Nishiki, Primed, Quest, Reebok (performance apparel), 
Slazenger (golf and racquets), Top-Flite, Umbro (performance equipment, footwear and apparel) and Walter Hagen. Our private 
brands and other exclusive products offer our customers products that they cannot find anywhere else. Our private brands also 
offer exceptional value and quality to our customers at each price point and obtain higher gross margins than we obtain on sales 
of comparable branded products. We have invested in a development and procurement staff to support our private brand 
business.

Retail Concept Development. In fiscal 2014, we opened eight Field & Stream stores, a specialized outdoor concept. In fiscal 
2015, we plan to open approximately nine additional Field & Stream locations. Our highly specialized concept stores enable us 
to connect with outdoor enthusiasts in their own element, giving us valuable insight into key merchandise categories that we 
can apply across our entire network. 

Strategic Marketing. Our marketing program is designed to build loyalty for the Dick's Sporting Goods brand while promoting 
our broad assortment of brand name sporting goods equipment, apparel and footwear in a specialty store environment. Our 
historical marketing strategy consisted largely of newspaper advertising supplemented by direct mail and seasonal use of local 
and national television and radio. While we continue to market our merchandise assortment through these traditional channels, 
we have reduced our newspaper advertising, developed brand-building marketing campaigns focused on building passion and 
loyalty to the Dick's Sporting Goods brand and shifted our advertising mix to include more digital marketing. We continue to 
optimize our media mix by shifting to more efficient and effective marketing channels and by leveraging our extensive and 
expanding customer relationship marketing database from our "ScoreCard Rewards", "Advantage Club", "Sportsman's 
Advantage Club" and "True Runner Rewards" loyalty programs. The Company is also actively involved in communities, 
sponsoring thousands of teams at the local level.

Merchandising

We offer a full range of sporting goods, active apparel and footwear at each price point in order to appeal to the beginner, 
intermediate and enthusiast sports consumer. The following table sets forth the approximate percentage of our sales attributable 
to the hardlines, apparel and footwear categories for the periods presented:

Category
Hardlines (1)
Apparel

Footwear
Other (2)
Total

2014

Fiscal Year
2013

2012

44%

36%

19%

1%

44%

35%

20%

1%

47%

33%

19%

1%

100%

100%

100%

(1) 

(2) 

Includes items such as sporting goods equipment, fitness equipment, golf equipment and hunting and fishing gear.

Includes the Company's non-merchandise sales categories, including in-store services and shipping revenues.

Selling Channels

We offer products to our customers through our retail stores and online. Although we sell through both of these channels, we 
believe that sales in one channel are not independent of the other. Regardless of the sales channel, we seek to provide our 
customers with a seamless omni-channel shopping experience in our stores, online and via mobile devices.

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Retail Stores:

Store Format. Each of our Dick's Sporting Goods stores unites several sports specialty stores under one roof and typically 
contains the following specialty shops: Footwear, Team Sports, Outdoor Lodge, Golf, Fitness and Athletic Apparel. We 
believe our "store-within-a-store" concept creates a unique shopping environment by combining the convenience, broad 
assortment and competitive prices of large format stores with the brand names, deep product selection and customer service 
of a specialty store. Our Golf Galaxy and Field & Stream stores are designed to create an exciting and interactive shopping 
environment for the sporting enthusiast that highlights our extensive product assortments and value-added services.

Our primary prototype Dick's Sporting Goods store is a single-level store of approximately 50,000 square feet. We also 
have a prototype two-level store of approximately 80,000 square feet for those trade areas that have sufficient in-profile 
customers to support it as well as a smaller-market model that is approximately 35,000 to 40,000 square feet. Our primary 
prototype Golf Galaxy store is a single-level store that generally ranges from 13,000 to 18,000 square feet. In addition, we 
also have a prototype Golf Galaxy store of approximately 35,000 square feet, which includes more services and 
experiential shopping. Our primary prototype Field & Stream store is a single-level store of approximately 50,000 square 
feet. In our Dick's Sporting Goods stores, approximately 83% of store space is used for selling and approximately 17% is 
used for backroom storage of merchandise, receiving and office space.

We seek to encourage cross-selling and impulse buying through the layout of our departments. We provide a bright, open 
shopping environment through the use of glass, lights and lower shelving that enable customers to see the array of 
merchandise offered throughout our stores. We avoid the warehouse store look featured by some of our large format 
competitors.

Store Associates and Operations. We strive to complement our merchandise selection and innovative store design with 
superior customer service. We seek to recruit sports enthusiasts to serve as sales associates because we believe that they are 
more knowledgeable and passionate about the products they sell. For example, we currently employ bicycle mechanics 
who sell and service bicycles and running specialists who provide expertise and perform gait analysis to match footwear to 
a customer’s running style. As of January 31, 2015, we employed 887 bicycle mechanics and 572 running specialists. We 
believe that our associates' enthusiasm and ability to demonstrate and explain the advantages of products lead to increased 
sales. We believe our prompt, knowledgeable and enthusiastic service fosters the confidence and loyalty of our customers 
and differentiates us from other large format sporting goods stores.

Our Dick's Sporting Goods stores are typically open seven days a week, generally from 9:00 a.m. to 9:30 p.m. Monday 
through Saturday and 10:00 a.m. to 7:00 p.m. on Sunday. Our Golf Galaxy stores are typically open seven days a week, 
generally from 10:00 a.m. to 9:00 p.m. Monday through Saturday and 10:00 a.m. to 6:00 p.m. on Sunday.

Support Services. At our Dick's Sporting Goods stores and Golf Galaxy stores, we offer a complete range of expert golf 
services, including custom club fitting, club repair and grip and shaft installation for drivers, irons and putters, and we also 
have certified club technicians on hand. We offer private lessons with our PGA and LPGA professionals in our Golf Galaxy 
Stores. Our Dick's Sporting Goods stores also feature bicycle maintenance and repair stations on the sales floor that allow 
our bicycle mechanics to service bicycles in addition to assisting customers. At our Dick's Sporting Goods stores, we also 
steam baseball gloves, string tennis racquets and lacrosse sticks, sharpen ice skates, provide home delivery and assembly of 
fitness equipment, provide scope mounting and bore sighting services, cut arrows, sell hunting and fishing licenses and fill 
CO2 tanks for paintball.

Site Selection and Store Expansion. We select geographic markets and store sites based on a variety of factors, including 
demographic information, quality and nature of neighboring tenants, store visibility and accessibility. Key demographics 
include population density, household income, age and average number of occupants per household. In addition to these 
demographics, golf and outdoor recreation participation rates are considered in selecting sites for our Golf Galaxy and 
Field & Stream stores. We seek to locate our Dick's Sporting Goods stores in primary retail centers with an emphasis on 
co-tenants, including major discount retailers such as Wal-Mart or Target, or specialty retailers from other categories such 
as Lowe's or Best Buy.

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We seek to balance our expansion of Dick's Sporting Goods stores between new and existing markets. In our existing 
markets, we add stores as necessary to cover appropriate trade areas. Clustering stores allows us to take advantage of 
economies of scale in advertising, promotion, distribution and supervisory costs. We seek to locate stores within separate 
trade areas within each metropolitan area and expand in geographically contiguous areas, in order to establish long-term 
market penetration and build on our experience in the same or nearby regions. We believe that local knowledge is an 
important part of success. In considering new regions, we locate our stores in areas we believe are underserved. In order to 
achieve the same economies of scale we have in multi-store existing markets, we identify multiple locations in new 
markets as well. In addition to larger metropolitan areas, we also target smaller population centers in which we locate 
single stores, generally in shopping centers with a wide regional draw. 

The following table summarizes store openings and closings for 2014 and 2013:

Fiscal 2014

Fiscal 2013

Dick's
Sporting
Goods

Specialty Store 
Concepts (1)

Total

Dick's
Sporting
Goods

Specialty Store 
Concepts (1)

Total

Beginning stores

New stores:

Single-level stores

Two-level stores

Total new stores

Ending stores

Closed stores

Ending stores

Remodeled stores

Relocated stores

558

42

4
46

604

1

603

5

5

84

9

—
9

93

2

91

—

2

642

51

4
55

697

3

694

5

7

518

40

—
40

558

—

558

4

1

83

4

—
4

87

3

84

—

1

601

44

—
44

645

3

642

4

2

(1) 

Includes the Company's Golf Galaxy, Field & Stream and True Runner stores. 

Future openings will depend upon several factors, including but not limited to general economic conditions, consumer 
confidence in the economy, unemployment trends, interest rates and inflation, the availability of retail store sites on 
acceptable terms, real estate prices and the availability of adequate capital. Because our new store openings depend on 
many factors, they are subject to risks and uncertainties as described below within Item 1A. "Risks Factors".

eCommerce:

Through our Dick's Sporting Goods and Golf Galaxy websites, we seek to provide our customers with in-depth product 
knowledge and the ability to shop with us at any time. We continue to develop our online content and capabilities to 
enhance the online experience and fully integrate our online business with our stores to provide our customers with an 
omni-channel shopping experience. Currently, we have return-to-store capabilities for online orders and the ability to place 
online orders in our stores if we are out of stock in the retail store. We also have the ability through our Dick’s Sporting 
Goods website to ship orders placed online from our retail locations, which reduces delivery times for online orders and 
improves inventory productivity, and we have recently added capability for our customers to buy merchandise online and 
pick it up in store. In fiscal 2014, our eCommerce business accounted for approximately 9% of our total sales.

Information Systems

Our core merchandising, allocation and replenishment systems are from JDA Software Group, Inc. ("JDA"). The data generated 
by these systems are consolidated into a comprehensive data warehouse application that was purpose-built to provide near real-
time performance information across a broad spectrum of critical metrics for our business. All functions of the business have 
access to highly accurate and consistent information related to the various components of sales, inventory and margin from 
department to SKU level.

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8

 
 
 
 
 
 
 
 
Our end-to-end supply chain management suite of software applications is from Manhattan Associates and operates our four 
distribution centers from the central computing complex in our corporate headquarters, which we refer to as the Store Support 
Center ("SSC"). The Company's Financial and Human Resource Management systems are PeopleSoft applications provided by 
Oracle. All third party applications are integrated and enhanced using state-of-the-art software tools and techniques developed 
internally.

The enterprise data center located within our SSC is equipped with mainframe and mid-range computers and storage systems 
from IBM, integrated with voice and data networking communication equipment from Cisco. This facility has been built to 
support the future growth of the Company. The Company has also established a separate data center to serve as the Company's 
disaster recovery redundancy location.

Purchasing and Distribution

We purchase merchandise from approximately 1,500 vendors. During fiscal 2014, Nike and Under Armour, our largest vendors, 
represented approximately 19% and 12%, respectively, of our merchandise purchases. No other vendor represented 10% or 
more of our fiscal 2014 merchandise purchases. We do not have long-term purchase contracts with any of our vendors and all of 
our purchases from vendors are made on a short-term purchase order basis.

We operate four regional distribution centers: a 914,000 square foot distribution center near Atlanta, Georgia, a 725,000 square 
foot distribution center in Plainfield, Indiana, a 601,000 square foot distribution center in Smithton, Pennsylvania and a 624,000 
square foot distribution center in Goodyear, Arizona. Vendors directly ship floor ready merchandise to our distribution centers, 
where it is processed and allocated directly to our stores or to temporary storage at our distribution centers. Our distribution 
centers are responsible for consolidating damaged or defective merchandise from our stores that is being returned to vendors. 
We have contracted with common carriers to deliver merchandise from all of our distribution centers to our stores.

Competition

The market for sporting goods retailers is highly fragmented and intensely competitive. The retail sporting goods industry 
comprises five principal categories:

Large Format Sporting Goods Stores

The large format stores generally range from 20,000 to 100,000 square feet and offer a broad selection of sporting goods 
merchandise. Our large format store has had strong performance due in part to our unique approach in blending the best 
attributes of a large format store with the best attributes of a specialty shop.

Traditional Sporting Goods Stores

These stores generally range from 5,000 to 20,000 square feet and are frequently located in regional malls and multi-store 
shopping centers. Although they typically carry a varied assortment of merchandise, these stores offer a more limited product 
assortment than our stores. We believe these stores do not cater to the sports enthusiast.

Specialty and Vendor Stores

These stores generally range from 2,000 to 20,000 square feet and typically focus on a specific category, such as athletic 
footwear, or an activity, such as golf or skiing. Certain specialty stores that focus on a group of related activities can have 
significantly larger square footage footprints and be designed as destination stores. We believe prices at these stores typically 
tend to be higher than prices at the large format sporting goods stores and traditional sporting goods stores. In addition, several 
sporting goods brands, many of which we sell in our stores, also sell their products direct to consumers through their own retail 
stores and internet operations. While these stores may offer a deep selection of products within their specialty or across a single 
brand, they lack the wide range of products or brand selection that we offer. 

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9

Mass Merchants and Department Stores

These stores generally range from 50,000 to over 200,000 square feet and are primarily located in shopping centers, 
freestanding sites or regional malls. Sporting goods merchandise and apparel represent a small portion of the total merchandise 
in these stores and the selection is often more limited than in other sporting goods retailers. Although Wal-Mart is currently the 
largest retailer of sporting goods as measured by sales, we believe that mass merchants' limited selection, particularly with well-
known brand names, combined with the reduced service levels typical of a mass merchandiser, limit their ability to meet the 
needs of sporting goods customers. Department stores may have more selection from well-known brands in athletic apparel and 
footwear than mass merchants, but do not typically carry hardline equipment for the sporting goods customer. 

Internet and Catalog-Based Retailers

These retailers either focus on a specific category or activity or sell a full line of sporting goods through the use of the Internet 
and/or catalogs. We believe that the relationships we have developed with our suppliers and customers through our retail stores, 
our growing eCommerce business, our omni-channel capabilities and our merchandise offerings, including a wide range of 
exclusive and private brand products, provide us with a significant advantage over internet and catalog-based retailers.

Employees

As of January 31, 2015, we employed approximately 12,000 full-time and 25,600 part-time associates. Due to the seasonal 
nature of our business, total employment figures fluctuate throughout the year and typically peak during the fourth quarter. 
None of our associates are covered by a collective bargaining agreement. We believe that our relations with our associates are 
good.

Proprietary Rights

The Company has a number of registered service marks and trademarks with the United States Patent and Trademark Office, 
including various versions of the following: "Acuity", "DBX", "Dick's", "Dick's Sporting Goods", "Field & Stream", "Fitness 
Gear", "Golf Galaxy", "Lady Hagen", "MAXFLI", "Nishiki", "Primed", "Quest", "ScoreCard", "ScoreCard Rewards", "Top-
Flite" and "Walter Hagen". The Company also has a number of registered domain names, including "dickssportinggoods.com", 
"DICKS.com", "golfgalaxy.com" and "FieldandStreamShop.com". Our trademarks and other intellectual property are subject to 
risks and uncertainties that are discussed within Item 1A. "Risk Factors". We have entered into licensing agreements for names 
that we do not own, which provide for exclusive rights to use names such as "adidas" (baseball only), "Slazenger" (golf and 
racquets), "Louisville Slugger" (hosiery only), "Reebok" (performance apparel) and "Umbro" (performance soccer equipment, 
footwear and apparel) for specified product categories and, in some cases, specified channels. These licenses contemplate long-
term business relationships, with substantial initial terms and the opportunity for multi-year extensions. These licenses contain 
customary termination provisions at the option of the licensor including, in some cases, termination upon our failure to 
purchase or sell a minimum volume of products and may include early termination fees. Our licenses are also subject to risks 
and uncertainties common to licensing arrangements that are described within Item 1A. "Risk Factors".

Governmental Regulations

We must comply with various federal, state and local regulations, including regulations relating to consumer products and 
consumer protection, advertising and marketing, labor and employment, data protection and privacy, intellectual property, the 
environment and tax. In addition, in connection with the sale of firearms in our stores, we must comply with a number of 
federal and state laws and regulations related to the sale of firearms, including the federal Brady Handgun Violence Prevention 
Act. Ensuring our compliance with these various laws and regulations, and keeping abreast of changes to the legal and 
regulatory landscape, requires us to expend considerable resources.

Executive Officers of the Company

The current executive officers of the Company, and their prior business experience, are as follows:

Edward W. Stack – 60, has served as our Chairman and Chief Executive Officer since 1984 when our founder and Mr. Stack's 
father, Richard "Dick" Stack, retired from our then two store chain. Mr. Stack has served us full-time since 1977 in a variety of 
positions, including President, Store Manager and Merchandise Manager.

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10

André J. Hawaux – 54, became our Executive Vice President - Chief Operating Officer / Chief Financial Officer in February 
2015. From June 2013 to January 2015, Mr. Hawaux served as our Executive Vice President - Finance, Administration and 
Chief Financial Officer. Prior to joining the Company, Mr. Hawaux served as the President, Consumer Foods at ConAgra 
Foods, Inc., one of North America's leading packaged food companies, since 2009. From 2006 to 2009, Mr. Hawaux served as 
ConAgra Foods' Executive Vice President, Chief Financial Officer where he was responsible for the company's Finance and 
Information System and Services organizations. Prior to ConAgra Foods, Mr. Hawaux served as general manager of a large 
U.S. division of PepsiAmericas and previously served as Chief Financial Officer for Pepsi-Cola North America and Pepsi 
International's China business unit. Mr. Hawaux is also a Trustee of Southern New Hampshire University and a member of the 
Board of Directors of PulteGroup, Inc. (NYSE: PHM).

Lee J. Belitsky – 54, became our Executive Vice President - Product Development and Planning, Allocations and 
Replenishment in September 2014. Mr. Belitsky joined Dick's Sporting Goods in 1997 as Vice President - Controller and has 
held a number of roles at Dick's Sporting Goods. From July 2013 to September 2014, Mr. Belitsky served as Senior Vice 
President - Product Development; from September 2011 to July 2013, he served as Senior Vice President - Chief Risk and 
Compliance Officer; from January 2010 to September 2011, he served as Senior Vice President - Strategic Planning and 
Analysis and Treasury Services; from February 2009 to January 2010, he served as Senior Vice President - Store Operations 
and Distribution / Transportation; from April 2006 to February 2009, he served as Senior Vice President - Distribution and 
Transportation; from December 2005 to April 2006, he served as Vice President - Treasurer; and from December 1997 to 
December 2005, he served as Vice President - Controller. Prior to joining Dick's Sporting Goods, Mr. Belitsky was the Chief 
Financial Officer of Domain, Inc., a Boston-based home furnishings retailer, he also served as Vice President - Controller and 
Treasurer with Morse Shoe, Inc. and as an Audit Manager with KPMG LLP.

Michele B. Willoughby – 49, has served as our Executive Vice President - eCommerce and Supply Chain since July 2013. Ms. 
Willoughby joined Dick's Sporting Goods in 2004. From November 2010 to July 2013, Ms. Willoughby served as Senior Vice 
President - eCommerce and from February 2009 to November 2010, she served as Senior Vice President - Supply Chain. She 
joined Dick's Sporting Goods in 2004 as Vice President, Planning and Allocation. Prior to joining Dick's Sporting Goods, 
Ms. Willoughby was employed by Kohl's Department Stores, where she held various positions in Merchandise Planning and 
Allocation from 1997 to 2004, most recently as Vice President, Planning and Allocation.

John E. Hayes III – 52, became our Senior Vice President, General Counsel and Secretary in January 2015. Prior to joining 
Dick's Sporting Goods, Mr. Hayes served as Senior Vice President and General Counsel of Coldwater Creek Inc. from February 
2009 to September 2014. During his tenure with Coldwater Creek, Mr. Hayes also served as the Company's interim Chief 
Financial Officer from November 2009 to April 2010 and as Senior Vice President, Human Resources from April 2010 to May 
2013. Prior to joining Coldwater Creek, Mr. Hayes was engaged for seventeen years in private law practice, most recently as a 
partner with Hogan & Hartson, LLP, from March 2003 to February 2009. Prior to his legal career, Mr. Hayes practiced as an 
accountant with KPMG LLP.

Lauren R. Hobart – 46, joined Dick's Sporting Goods in February 2011 as our Senior Vice President and Chief Marketing
Officer. Prior to that, Ms. Hobart spent 14 years with PepsiCo, Inc., most recently serving as Chief Marketing Officer for its 
Carbonated Soft Drink portfolio in the United States. During her career at PepsiCo, Ms. Hobart held several other significant 
marketing roles and also spent several years in strategic planning. Prior to joining PepsiCo, Ms. Hobart worked in commercial 
banking for JP Morgan Chase and Wells Fargo Bank. Ms. Hobart also serves as a member of the Board of Directors of Sonic 
Corp. (Nasdaq: SONC). 

Joseph R. Oliver – 55, has served as our Senior Vice President and Chief Accounting Officer since April 2011 and prior to that 
served as our Controller since November 2009. Previously, Mr. Oliver served as our Vice President and Controller since 
February 2006 and as our Director of Accounting from May 2000 to February 2006. Prior to joining Dick's Sporting Goods, 
Mr. Oliver was employed by Dominion Resources, Inc. from 1983 to 2000 in various finance functions, most recently as 
Director of Accounting.

Deborah M. Victorelli – 52, became our Senior Vice President - Human Resources in September 2014. Ms. Victorelli joined 
Dick's Sporting Goods in 1999 and has held numerous leadership roles of increasing responsibility. From February 2013 to 
September 2014, she served as Vice President - Human Resources and from November 2004 to January 2013, she served as 
Vice President of Human Resources - Field. Prior to joining Dick's Sporting Goods, Ms. Victorelli was employed by Mine 
Safety Appliances and Coca-Cola Bottling Company in various human resource roles.

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ITEM 1A.  RISK FACTORS

Risks and Uncertainties

Our business is dependent on consumer discretionary spending and reduced consumer spending may adversely affect the 
Company's business, operations, liquidity, financial results and stock price.

Our business depends on consumer discretionary spending, and as a result, our results are highly dependent on U.S. consumer 
confidence and the health of the U.S. economy. Consumer spending may be affected by many factors outside of the Company’s 
control, including general economic conditions, consumer disposable income levels, consumer confidence levels, the 
availability, cost and level of consumer debt and consumer behaviors towards incurring and paying debt, the costs of basic 
necessities and other goods and the effects of the weather or natural disasters. Decreases in consumer discretionary spending 
that leads to a decrease in same store sales, customer traffic or average value per transaction could negatively affect the 
Company's financial performance, particularly if consumer spending is depressed for a prolonged period of time. Furthermore, 
promotional activities and decreased demand for consumer products, particularly higher-end products, could affect profitability 
and margins. The impact of a prolonged decline of consumer spending could also affect the Company if the decline leads to one 
or more vacancies of other retailers in shopping plazas as a result of reduced traffic to our store in that location. All of the 
foregoing factors could have a material adverse effect on our business.

Intense competition in the sporting goods industry and in retail could limit our growth and reduce our profitability.

The market for sporting goods retailers is highly fragmented and intensely competitive. Our current and prospective 
competitors include many large companies, some of which have greater market presence, name recognition and financial, 
marketing and other resources than we do. We compete, directly or indirectly, with retailers from multiple categories, including 
stores and chains utilizing large format, traditional and specialty formats, mass merchants, department stores and catalog, 
Internet-based and direct-sell retailers. Many factors affect the extent to which competition could affect our results, including 
our, and our competitors' prices, quality, assortment, advertising, service, locations and reputation. Competition on these 
factors, aggressive pricing strategies, and continued evolution of retail sale methods, including eCommerce, could affect our 
long-term strategy and could have an adverse effect on our business, financial condition, results of operations and cash flows.

If we are unable to predict or effectively react to changes in consumer demand or shopping patterns, we may lose customers 
and our sales may decline.

Our success depends in part on our ability to anticipate and respond in a timely manner to changing consumer demand, 
preferences and shopping patterns regarding sporting goods. We must develop and execute merchandising initiatives with 
marketing programs that appeal to a broad range of consumers. Consumer preferences cannot be predicted with certainty and 
are subject to continual change and evolution. We often make commitments to purchase products from our vendors several 
months in advance of the proposed delivery. If we misjudge the market for our new merchandise our sales may decline 
significantly. We may overstock unpopular products and be forced to take significant inventory markdowns or miss 
opportunities for other products, both of which could have a negative impact on our profitability. Conversely, shortages of items 
that prove popular could also be detrimental to our net sales. A major shift in consumer demand away from sporting goods 
generally could also have a material adverse effect on our business, results of operations and financial condition. Failure to 
timely identify or effectively respond to changing consumer tastes, preferences and spending patterns could negatively affect 
our relationship with our customers, the demand for our products and services, our market share, or financial results. 

Lack of available retail store sites on terms acceptable to us, rising real estate prices and other costs and risks relating to a 
brick & mortar retail store model could affect our results.

Our business strategy includes opening stores in new and existing markets. We must successfully choose store sites, execute 
real estate transactions on terms that are acceptable to us, hire competent personnel and effectively open and operate these new 
stores. Our plans to increase our number of retail stores will depend in part on the availability of existing retail stores or store 
sites. A lack of available financing on terms acceptable to real estate developers may adversely affect the number or quality of 
retail sites available to us, and as a result, adversely affect our growth plans. Furthermore, we incur substantial financial 
commitments and fixed costs associated with opening new stores. The success of those stores depends on a number of factors, 
including the success of the shopping center where our store is located, consumer demographics and consumer shopping 
patterns. These factors cannot be predicted with complete accuracy. If we fail to effectively operate these new stores, or if we 
have to close stores locations that are not successful, our financial performance could be adversely affected.

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Omni-channel growth in our business is complex and involves the development of an internal eCommerce platform.

Our business has become increasingly omni-channel so our customers are able to shop online or in-store for a seamless 
shopping experience. We have developed, and continue to develop and implement new customer offerings, including ship-
from-store and buy-online, pick-up in-store, which requires substantial investment in technology, information systems, 
employees, and management time and resources. Our omni-channel strategy also includes the development of an internal 
eCommerce platform. Installing a new eCommerce platform involves integrating a number of information and management 
systems from different vendors, increasing supply chain and distribution capabilities, attracting, developing and retaining 
qualified personnel, and managing the customer experience. This involves substantial risk, including risk of implementation 
delays, cost overruns, technology interruptions, supply and distribution delays, and other issues that can affect the successful 
implementation and operation of our internal eCommerce platform. If we are not able to successfully implement and operate 
our internal eCommerce platform, our financial performance and future growth could be materially adversely affected.

Unauthorized disclosure of sensitive or confidential customer information could harm the Company's business and standing 
with our customers.

The protection of our customer, associate and Company data is critical to us. The Company relies on commercially available 
systems, software, tools and monitoring to provide security for processing, transmission and storage of confidential customer 
information, such as payment card and personally identifiable information. Increasing costs associated with information 
security - such as increased investment in technology, the costs of compliance with consumer protection laws and costs 
resulting from consumer fraud - could negatively impact our business and results of operations. Additionally, the success of our 
online operations depends upon the secure transmission of confidential information over public networks, including the use of 
cashless payments. While we have taken significant steps to protect customer and confidential information, the intentional or 
negligent actions of employees, business associates or third parties may undermine our security measures. As a result, 
unauthorized parties may obtain access to our data systems and misappropriate confidential data. There can be no assurance that 
advances in computer capabilities, new discoveries in the field of cryptography or other developments will prevent the 
compromise of our customer transaction processing capabilities and personal data. Because the techniques used to obtain 
unauthorized access, disable or degrade service, or sabotage systems, change frequently and often are not recognized until 
launched against a target, we may be unable to anticipate these techniques or to implement adequate preventative measures. 
While we have not experienced a material data security breach, any compromise of our data security could result in a violation 
of applicable privacy and other laws or standards, significant legal and financial exposure beyond the scope or limits of 
insurance coverage, interruption of our operations, increased operating costs associated with remediation, equipment 
acquisitions or disposal and added personnel, and a loss of confidence in our security measures, which could harm our business 
or investor confidence. Data security breaches may also result from non-technical means, for example, actions by an employee. 
Any security breach involving the misappropriation, loss or other unauthorized disclosure of confidential information could 
attract a substantial amount of media attention, damage our reputation, expose us to risk of litigation and liability, disrupt our 
operations and harm our business.

Our private brand offerings and new retail concepts expose us to increased costs and certain additional risks.

In addition to brand name products, we offer our customers private brand products that are not available from other retailers. 
We expect to continue to grow our exclusive private brand offerings through a combination of brands that we own and brands 
that we license from third parties. We also evaluate and operate new retail concepts, including, for example, our Field & Stream 
and True Runner concepts. We invest in our development and procurement resources and marketing efforts relating to these 
private brand offerings and new retail concepts. There is no assurance that our private brand products or our new retail concepts 
will be successful, and we could curtail or abandon any of our private brands or retail concepts at any time. Factors that could 
cause us to curtail or abandon one of our private brands or retail concepts include unexpected or increased costs or delays in 
development of the brand, demands on management resources, legal or regulatory constraints, change in consumer demands, 
preferences and shopping patterns regarding sporting goods, or a determination that the demand does not support the brand. 
Additional risks relating to private brand offerings include product liability and product recalls; our ability to successfully 
protect our proprietary rights (e.g., defending against counterfeit or otherwise unauthorized goods); our ability to successfully 
navigate and avoid claims related to the proprietary rights of third parties; and our ability to successfully administer and comply 
with obligations under license agreements that we have with the licensors of brand. If we were to curtail or abandon a private 
brand or retail concept, we may be required to write off or incur substantial costs, including impairments of our trademarks, 
trade names or other intangible assets, lease termination costs, minimum payments under license agreements, potential costs 
related to accompanying litigation, or other costs, which could have a material adverse effect on our business, results of 
operations and financial condition.

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We rely on a single third-party provider to maintain and operate certain aspects of our www.DICKS.com operations, and 
disruptions with the provider or in the services it provides to us could materially affect our reputation, operations or 
financial results.

We have contracted with a single third party to operate and host our DICKS.com eCommerce website and provide related 
fulfillment and customer service. We rely on that party's operational, privacy and security procedures and controls to operate 
and host our DICKS.com eCommerce business. Failure by such third party to adequately service these aspects of our 
DICKS.com eCommerce business could result in a prolonged disruption that affects our customers' ability to utilize our website 
or receive product in a timely manner. As a result, we may lose customer sales and / or experience increased costs, which could 
materially affect our reputation, operations or financial results.

Our ability to operate and expand our business and to respond to changing business and economic conditions will be 
dependent upon the availability of adequate capital. The terms of our senior secured revolving credit facility impose certain 
restrictions that may impair our ability to access sufficient capital.

The operation and growth of our business, including opening new stores and expanding our eCommerce business, and our 
ability to respond to changing business and economic conditions depend on the availability of adequate capital, which in turn 
depends on cash flow generated by our business and, if necessary, the availability of equity or debt capital. We cannot provide 
assurance that our cash flow will be sufficient to meet these needs or that we would be able to obtain equity or debt capital on 
acceptable terms or at all. Our current senior secured revolving credit facility contains provisions that limit our ability to incur 
additional indebtedness or make substantial asset sales, which might otherwise be used to finance our operations. In the event of 
our insolvency, liquidation, dissolution or reorganization, the lenders under our senior secured revolving credit facility would be 
entitled to payment in full from our assets before distributions, if any, were made to our stockholders.

If we are unable to generate sufficient cash flows from operations in the future, and if availability under our current senior 
secured revolving credit facility is not sufficient, we may have to obtain additional financing. We cannot provide assurance that 
we could obtain refinancing or additional financing on favorable terms or at all. Our liquidity or access to capital could also be 
adversely affected by unforeseen changes in the financial markets and global economy.

We are subject to costs and risks associated with increased or changing laws and regulations affecting our business, 
including those relating to the sale of consumer products and firearms and ammunition.

We operate in a complex regulatory and legal environment that exposes us to compliance and litigation risks that could 
materially affect our operations and financial results. These laws may change, sometimes significantly, as a result of political, 
economic or social events. Some of the federal, state or local laws and regulations that affect us include those relating to 
consumer products, product liability or consumer protection; eCommerce, data protection and privacy; advertisement and 
marketing; labor and employment; firearms, ammunition, knives, food items or other regulated products; custom or import; and 
intellectual property.

The complexity of the regulatory environment in which we operate and the related cost of compliance are both increasing due 
to additional or changing legal and regulatory requirements, our ongoing expansion into new markets and new channels and the 
fact that foreign laws occasionally conflict with domestic laws. In addition to potential damage to our reputation and brand, 
failure to comply with applicable federal, state and local laws and regulations such as those outlined above may result in our 
being subject to claims, lawsuits, fines and adverse publicity that could have a material adverse effect on our business, results of 
operations and financial condition.

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We depend on our suppliers, distributors and manufacturers to provide us with sufficient quantities of products in a timely 
fashion.

We purchase merchandise from approximately 1,500 vendors. In fiscal 2014, purchases from Nike and Under Armour 
represented approximately 19% and 12%, respectively, of our merchandise purchases. Although in fiscal 2014 purchases from 
no other vendor represented 10% or more of our total purchases, our dependence on our principal suppliers involves risk. We 
generally do not have long-term written contracts with our major suppliers that would require them to continue supplying us 
with merchandise. If any of our key vendors fails to supply us with products or continue to develop new products that create 
consumer demand, we may not be able to meet the demands of our customers and our revenue could materially decline. If there 
is a disruption in supply from a principal supplier or distributor, we may be unable to obtain the merchandise or obtain an 
adequate quantity that we desire to sell and that consumers desire to purchase. Moreover, many of our suppliers provide us with 
incentives, such as return privileges, volume purchasing allowances and cooperative advertising. A decline or discontinuation of 
these incentives could reduce or eliminate our profit margins. Further, to the extent our suppliers are affected by economic 
uncertainty and other concerns relating to global economic conditions, there may be an adverse impact with respect to their 
respective inventory and production levels, customer incentives and vendor allowances, product quality, or ability to continue 
operations, all of which could ultimately have an adverse impact on our supply chain.

We may be subject to various types of litigation and other claims, and our insurance may not be sufficient to cover damages 
related to those claims.

From time to time the Company or its subsidiaries may be involved in lawsuits or other claims arising in the ordinary course of 
business, including those related to federal or state wage and hour laws, product liability, consumer protection, advertising, 
employment, intellectual property, tort, privacy or data protection and other matters.

In addition, although we do not sell assault weapons or automatic firearms, we do sell hunting rifles, semi-automatic hunting 
rifles and ammunition, and in some of our stores, including Field & Stream stores, handguns. These are products that are 
associated with an increased risk of injury and related lawsuits with respect to our compliance with Bureau of Alcohol, 
Tobacco, Firearms and Explosives (ATF) or state laws or regulations. In addition, any improper or illegal use by our customers 
of ammunition or firearms sold by us could have a negative impact on our reputation and business.

We may incur losses relating to claims filed against us, including costs associated with defending against such claims, and there 
is risk that any such claims or liabilities will exceed our insurance coverage, or affect our ability to retain adequate liability 
insurance in the future. Even if a claim is unsuccessful or is not fully pursued, the negative publicity surrounding any such 
assertions could adversely affect our reputation with our customers. Due to the inherent uncertainties of litigation and other 
claims, we cannot accurately predict the ultimate outcome of any such matters.

If our product costs are adversely affected by foreign trade issues, currency exchange rate fluctuations, increasing prices for 
raw materials, political instability or other reasons, our sales and profitability may suffer.

A significant portion of the products that we purchase, including those purchased from domestic suppliers, is manufactured 
abroad in countries such as China, Taiwan and South Korea. In addition, most of our private brand merchandise is 
manufactured abroad. Foreign imports subject us to risk relating to changes in import duties, quotas, loss of "most favored 
nation" status with the U.S., shipment delays and shipping port constraints, labor strikes, work stoppages or other disruptions, 
freight cost increases and economic uncertainties. In addition, the U.S. government periodically considers other restrictions on 
the importation of products obtained by our vendors and us. If any of these or other factors were to cause a disruption of trade 
from the countries in which our vendors' supplies or our private brand products' manufacturers are located, our inventory levels 
may be reduced or the cost of our products may increase. In addition, to the extent that any foreign manufacturers from whom 
we directly or indirectly purchase products utilize labor, environmental, worker safety and other practices that vary from those 
commonly accepted in the U.S., we could be hurt by any resulting negative publicity or, in some cases, face potential liability. 
Also, the prices charged by foreign manufacturers may be affected by the fluctuation of their local currency against the U.S. 
dollar and the price of raw materials, which could cause the cost of our products to increase and negatively impact our sales or 
profitability.

15

15

Our inability or failure to protect our intellectual property rights, or any claimed infringement by us of third party 
intellectual rights could have a negative impact on our operating results.

Our trademarks, service marks, copyrights, patents, trade secrets, domain names and other intellectual property are valuable 
assets that are critical to our success. Effective trademark and other intellectual property protection may not be available in 
every country in which our products are manufactured or may be made available. The unauthorized reproduction or other 
misappropriation of our intellectual property could diminish the value of our brands or goodwill and cause a decline in our 
revenue. In addition, any infringement or other intellectual property claim made against us, whether or not it has merit, could be 
time-consuming to address, result in costly litigation, cause product delays, require us to enter into royalty or licensing 
agreements or result in our loss of ownership or use of the intellectual property. As a result, any such claim or our failure to 
protect our intellectual property could have an adverse effect on our operating results.

Problems with our information system software could disrupt our operations and negatively impact our financial results and 
materially adversely affect our business operations.

We utilize a number of third party information systems for core system needs of our business. For example, our Dick's Sporting 
Goods stores and Golf Galaxy stores utilize a suite of applications from JDA for our core merchandising, allocation and 
replenishment systems. These systems, if not functioning properly, could disrupt our operations, including our ability to track, 
record and analyze the merchandise that we sell, process shipments of goods, process financial information or credit card 
transactions, deliver products or engage in similar normal business activities. Any material disruption, malfunction or other 
similar problems in or with our core information systems could negatively impact our financial results and materially adversely 
affect our business operations.

We may be unable to attract, train, engage and retain qualified leaders and associates. Furthermore, the loss of Edward W. 
Stack as our key executive, could have a material adverse effect on our business.

The training and development of our future leaders and key personnel is important to our long-term success. If we do not 
effectively implement our strategic and business planning processes to attract, retain, train and develop future leaders, our 
business may suffer. In addition, stores depend significantly on our ability to hire and retain quality associates, including store 
managers and sales associates. We plan to expand our associate base to manage our anticipated growth. The market for non-
entry level personnel, particularly for associates with retail expertise, is highly competitive. Additionally, our ability to maintain 
consistency in the quality of customer service in our stores is critical to our success. We are also dependent on the associates 
who staff our distribution centers, many of whom are skilled. We may be unable to meet our leadership needs or our labor 
needs. If we are unable to train and develop future leaders and key personnel, or hire and retain store-level and distribution 
center associates capable of providing a high level of customer service, our business could be materially adversely affected.

Furthermore, our success depends on continued service from Edward W. Stack, our Chairman and Chief Executive Officer, who 
has been operating the Company since 1984. Mr. Stack possesses detailed and in-depth knowledge of the issues, opportunities 
and challenges facing the Company and the industry. If we were to lose Mr. Stack, our business could be materially adversely 
affected.

We rely on four distribution centers, and if there is a natural disaster or other serious disruption at one or more of these 
facilities, we may lose merchandise and be unable to effectively deliver it to our stores.

We currently operate a 914,000 square foot distribution center near Atlanta, Georgia, a 725,000 square foot distribution center 
in Plainfield, Indiana, a 601,000 square foot distribution center in Smithton, Pennsylvania and a 624,000 square foot 
distribution center in Goodyear, Arizona. Any natural disaster or other serious disruption to one of these facilities due to fire, 
tornado or any other cause could damage a material portion of our inventory, impair our ability to adequately stock our stores 
and process returns of products to vendors, and could negatively affect our sales and profitability. In addition, as we grow, we 
may require additional distribution capacity, which could come in the form of expanding existing facilities or opening 
alternative or additional facilities. Any future expansions or other openings could affect us in ways we cannot predict.

16

16

Poor performance of professional sports teams within our core regions of operation, as well as professional team lockouts or 
strikes, retirement of sports superstars or scandals involving sports superstars could adversely affect our financial results.

We sell a significant amount of professional sports team merchandise, the sale of which may be subject to fluctuations based on 
the success or failure of such teams. The poor performance by the professional sports teams within our core regions of 
operations, as well as professional team lockouts and strikes, could cause our financial results to fluctuate accordingly year over 
year. In addition, to the extent we use sports superstars to market our products and advertise our stores, or we sell merchandise 
branded by one or more sports superstars, the retirement of such individuals or scandals in which they may be implicated could 
negatively impact our financial results.

The relative seasonality of our operations, along with the current geographic concentrations of our Dick's stores, exposes us 
to certain risks.

Our business is seasonal based on sports seasons. Furthermore, a majority of our Dick's Sporting Goods stores are located in the 
eastern half of the United States, which exposes us to various regional risks, including those relating to weather conditions. 
Many of our stores are located in geographic areas that experience seasonably cold weather, and we sell a significant amount of 
cold weather sporting goods and apparel. Our highest sales and operating income results historically occur during our fourth 
fiscal quarter, which is due, in part, to the holiday selling season and, in part, to our strong sales of cold weather sporting goods 
and apparel. Abnormally warm weather conditions could reduce our sales of these items and cause a decrease in our 
profitability. The fourth quarter generated approximately 32% of our net sales for fiscal 2014. Poor performance during our 
fourth quarter, whether because of a slow holiday selling season, unseasonable weather conditions, economic conditions or 
otherwise, could have a material adverse effect on our business, financial condition and operating results for the entire fiscal 
year. Additionally, abnormally wet or cold weather in the spring or summer months could reduce our sales of golf, team sports 
or other merchandise and cause a decrease in our profitability.

We may pursue strategic acquisitions or investments and the failure of an acquisition or investment to produce the 
anticipated results or the inability to fully integrate the acquired companies could have an adverse impact on our business.

We may from time to time acquire or invest in complementary companies or businesses. The success of such acquisitions or 
investments is based on our ability to make accurate assumptions regarding the valuation, operations, growth potential, 
integration and other factors relating to the respective business. There can be no assurance that our acquisitions or investments 
will produce the results that we expect at the time we enter into or we complete the transaction. For example, we may not be 
able to capitalize on previously anticipated synergies. Furthermore, acquisitions may result in dilutive issuances of our equity 
securities, the incurrence of debt, contingent liabilities, amortization expenses or write-offs of goodwill or other intangibles, any 
of which could harm our financial condition. We also may not be able to successfully integrate operations that we acquire, 
including their personnel, financial systems, supply chain and other operations, which could adversely affect our business. 
Acquisitions may also result in the diversion of our capital and our management's attention from other business issues and 
opportunities.

We are controlled by our Chairman and Chief Executive Officer and his relatives, whose interests may differ from other 
stockholders.

We have two classes of common stock: our common stock has one vote per share and our Class B common stock has 10 votes 
per share. As of January 31, 2015, Mr. Edward W. Stack, our Chairman and Chief Executive Officer, and his relatives controlled 
a majority of the combined voting power of our common stock and Class B common stock and would control the outcome of a 
vote on any corporate transaction or other matter submitted to our stockholders for approval, including mergers, consolidations 
and the sale of all or substantially all of our assets. The interests of Mr. Stack and his relatives may differ from the interests of 
our other stockholders and they may take actions with which our other stockholders disagree.

17

17

Our anti-takeover provisions could prevent or delay a change in control of our Company, even if such change in control 
would be beneficial to our stockholders.

Provisions of our Amended and Restated Certificate of Incorporation and Amended and Restated Bylaws as well as provisions 
of Delaware law could discourage, delay or prevent a merger, acquisition or other change in control of our Company, even if 
such change in control would be beneficial to our stockholders. These provisions include: authorizing the issuance of Class B 
common stock; classifying the Board of Directors such that only one-third of directors are elected each year; authorizing the 
issuance of "blank check" preferred stock that could be issued by our Board of Directors to increase the number of outstanding 
shares and thwart a takeover attempt; prohibiting the use of cumulative voting for the election of directors; if our Class B 
common stock is no longer outstanding, prohibiting stockholder action by partial written consent and requiring all stockholder 
actions to be taken at a meeting of our stockholders or by unanimous written consent; and establishing advance notice 
requirements for nominations for election to the Board of Directors or for proposing matters that can be acted upon by 
stockholders at stockholder meetings.

In addition, the Delaware General Corporation Law, to which we are subject, prohibits us, except under specified 
circumstances, from engaging in any mergers, significant sales of stock or assets or business combinations with any stockholder 
or group of stockholders who owns 15% or more of our common stock.

We cannot provide any guaranty of future dividend payments or that we will continue to repurchase our common stock 
pursuant to our stock repurchase program.

Although our Board of Directors has indicated an intention to pay future quarterly cash dividends on our common stock, any 
determination to pay cash dividends on our common stock in the future will be based primarily upon our financial condition, 
results of operations, business requirements, and the continuing determination from our Board of Directors that the declaration 
of dividends is in the best interests of our stockholders and is in compliance with all laws and agreements applicable to the 
dividend. Furthermore, although we have authorized a five-year $1 billion share repurchase program, we are not obligated to 
make any purchases under the program and we may discontinue it at any time.

ITEM 1B.  UNRESOLVED STAFF COMMENTS

None.

ITEM 2.  PROPERTIES

On May 7, 2012, the Company purchased its corporate headquarters building in Coraopolis, Pennsylvania, pursuant to a 
purchase option included in its pre-existing lease agreement. The Company is a direct tenant of the Allegheny County Airport 
Authority pursuant to an underlying ground lease. The property consists of approximately 670,000 square feet of office space. 
On November 1, 2013, the Company entered into an additional ground lease with the Allegheny County Airport Authority for 
the future expansion of its corporate headquarters, adjacent to its current headquarters location. The lease provides the 
Company with an additional 89 acres for expansion.

We currently lease a 914,000 square foot distribution center near Atlanta, Georgia, a 725,000 square foot distribution center in 
Plainfield, Indiana and a 601,000 square foot distribution center in Smithton, Pennsylvania. The terms of these leases expire in 
2026, 2022 and 2025, respectively. The Company also owns and operates a 624,000 square foot distribution center in Goodyear, 
Arizona.

We lease all of our stores. Initial lease terms are generally for 10 years, and most leases contain multiple five-year renewal 
options and rent escalation provisions. We believe that our leases, when entered into, are at market rate rents. We generally 
select a new store site nine to 18 months before its opening. Our stores are primarily located in shopping centers in regional 
shopping areas, as well as in freestanding locations and malls.

18

18

As of January 31, 2015, we operated 694 stores in 46 states. The following table sets forth the number of stores by state:

State
Alabama
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
Florida
Georgia
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming
Total

Dick's
Sporting
Goods

Specialty 
Store 
Concepts (1)

Total

11
7
3
38
13
10
3
32
18
3
24
19
5
10
12
7
4
15
18
23
9
6
14
3
1
5
18
3
38
31
38
8
9
38
2
12
1
14
22
5
2
27
6
6
9
1
603

—
—
—
2
2
1
1
3
—
1
6
1
1
1
2
—
—
3
2
1
4
—
3
1
2
—
4
—
6
7
9
2
—
10
—
—
—
1
6
1
—
4
—
—
4
—
91

11
7
3
40
15
11
4
35
18
4
30
20
6
11
14
7
4
18
20
24
13
6
17
4
3
5
22
3
44
38
47
10
9
48
2
12
1
15
28
6
2
31
6
6
13
1
694

(1) 

Includes the Company's 78 Golf Galaxy, 10 Field & Stream and three True Runner stores.

19

19

ITEM 3.  LEGAL PROCEEDINGS

The Company and its subsidiaries are involved in various proceedings that are incidental to the normal course of their 
businesses. As of the date of this report, the Company does not expect that any of such proceedings will have a material adverse 
effect on the Company's financial position or results of operations.

ITEM 4.  MINE SAFETY DISCLOSURES

Not applicable.

PART II

ITEM 5.  MARKET FOR REGISTRANT'S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND 
ISSUER PURCHASES OF EQUITY SECURITIES

MARKET INFORMATION AND DIVIDEND POLICY

The shares of Dick's Sporting Goods, Inc. common stock are listed and traded on the New York Stock Exchange ("NYSE") 
under the symbol "DKS". The Company also has shares of Class B common stock outstanding, which are not listed or traded on 
any stock exchange or other market. Shares of our Class B common stock can be converted on a one-for-one basis to shares of 
our common stock at any time at the holder's option and are automatically converted upon certain events. The following table 
shows the quarterly high and low closing sale prices per share of the Company's common stock as reported by the NYSE for 
each quarter during the last two fiscal years and the quarterly cash dividend declared per share of our common stock during the 
periods indicated:

Fiscal Quarter Ended

May 3, 2014

August 2, 2014

November 1, 2014

January 31, 2015

Fiscal Quarter Ended
May 4, 2013
August 3, 2013
November 2, 2013
February 1, 2014

High

Low

$

$

$

$

$
$
$
$

57.26

53.16

46.37

55.65

High

50.98
53.20
53.90
58.58

$

$

$

$

$
$
$
$

Dividend (a)
0.125

0.125

0.125

0.125

50.17

42.12

41.90

43.97

$

$

$

$

Low

45.11
49.25
46.24
50.88

Dividend (b)
0.125
$
0.125
$
0.125
$
0.125
$

(a)  Quarterly cash dividend of $0.125 per share of common stock and Class B common stock paid on March 28, 2014, 

June 27, 2014, September 26, 2014 and December 26, 2014 to stockholders of record on March 7, 2014, June 6, 2014, 
September 5, 2014 and December 5, 2014, respectively.

(b)  Quarterly cash dividend of $0.125 per share of common stock and Class B common stock paid on March 29, 2013, 

June 28, 2013, September 27, 2013 and December 27, 2013 to stockholders of record on March 8, 2013, June 7, 2013, 
September 6, 2013 and December 6, 2013, respectively.

The number of holders of record of shares of the Company's common stock and Class B common stock as of March 23, 2015 
was 271 and 25, respectively.

The declaration of future dividends and the establishment of the per share amount, record dates and payment dates for any such 
future dividends are subject to the final determination of the Board of Directors, and will be dependent upon future earnings, 
cash flows, financial requirements and other factors.

20

20

 
ISSUER PURCHASES OF EQUITY SECURITIES

The following table sets forth information with respect to common stock repurchases made during the three months ended 
January 31, 2015:

Total 
Number of 
Shares 
Purchased (a)
607

$

— $

897

1,504

$

$

Average
Price Paid
Per Share

Total Number of 
Shares Purchased 
as Part of Publicly 
Announced Plans 
or Programs (b)

Dollar Value of
Shares That May
Yet be Purchased
Under the Plan or
Program

45.69

—

49.67

48.06

— $

— $

— $

—

544,397,638

544,397,638

544,397,638

Period

November 2, 2014 to November 29, 2014

November 30, 2014 to January 3, 2015

January 4, 2015 to January 31, 2015

Total

(a) 

Includes shares withheld from employees to satisfy minimum tax withholding obligations associated with the vesting 
of restricted stock during the period.

(b)  Shares repurchased as part of the Company's previously announced five-year $1 billion share repurchase program, 

authorized by the Board of Directors on March 7, 2013.

The information set forth under Part III, Item 12. "Security Ownership of Certain Beneficial Owners and Management and 
Related Shareholder Matters" is incorporated herein.

ITEM 6.  SELECTED FINANCIAL DATA

The selected consolidated financial data for fiscal years 2014, 2013, 2012, 2011 and 2010 presented below under the captions 
"Statement of Income Data", "Per Common Share Data", "Other Data" and "Balance Sheet Data" have been derived from our 
Consolidated Financial Statements for those periods. The selected consolidated financial data for fiscal years 2014, 2013, 2012, 
2011 and 2010 presented below under the caption "Store Data" have been derived from internal records of our operations.

Our fiscal year consists of 52 or 53 weeks, ends on the Saturday nearest to the last day in January and is referenced by the 
calendar year ending closest to that date. All fiscal years presented include 52 weeks of operations except fiscal 2012, which 
included 53 weeks.

21

21

 
The information set forth below should be read in conjunction with other sections of this Annual Report on Form 10-K 
including Item 7. "Management's Discussion and Analysis of Financial Condition and Results of Operations" and our 
Consolidated Financial Statements and related notes appearing elsewhere in this Annual Report on Form 10-K.

Statement of Income Data:

Net sales
Cost of goods sold (1)
Gross profit

Selling, general and administrative 

expenses (2)

Pre-opening expenses

Income from operations

Impairment of available-for-sale 

investments (3)

Gain on sale of investment (4)
Interest expense (5)
Other (income) expense (6)
Income before income taxes

Provision for income taxes

Net income

Per Common Share Data:

Earnings per common share - Basic

Earnings per common share - Diluted
Dividends declared per common share (7)
Weighted average common shares

outstanding:

Basic

Diluted

Store Data:
Same store sales increase (8)
Number of stores at end of period (9)
Total square footage at end of period (9)
Net sales per square foot (10)
Other Data:

Gross profit margin

Selling, general and administrative expenses

as a percentage of net sales

Operating margin
Inventory turnover (11)
Depreciation and amortization

Balance Sheet Data:

Inventories, net
Working capital (12)
Total assets

Total debt including capital and financing 

lease obligations (5)

Retained earnings

Total stockholders' equity

2014

2013

Fiscal Year

2012

2011

2010

(Dollars in thousands, except per share and per square foot data)

$

6,814,479

$

6,213,173

$

5,836,119

$

5,211,802

$

4,871,492

4,727,813

2,086,666

4,269,223

1,943,950

3,998,956

1,837,163

3,616,921

1,594,881

3,422,462

1,449,030

1,502,089

1,386,315

1,297,413

1,148,268

1,129,293

30,518

554,059

—

—

3,215

(5,170)

556,014

211,816

344,198

2.89

2.84

0.50

$

$

$

$

20,823

536,812

—

—

2,929

(12,224)

546,107

208,509

337,598

2.75

2.69

0.50

$

$

$

$

16,076

523,674

32,370

—

6,034

(4,555)

489,825

199,116

290,709

2.39

2.31

2.50

$

$

$

$

14,593

432,020

—

(13,900)

13,868

26

432,026

168,120

263,906

2.19

2.10

0.50

$

$

$

$

10,488

309,249

—

—

14,016

(2,278)

297,511

115,434

182,077

1.57

1.50

—

$

$

$

$

119,244

121,238

122,878

125,628

121,629

125,995

120,232

125,768

116,236

121,724

2.4%

694

1.9%

642

4.3%

601

2.0%

561

7.2%

525

34,245,885

31,621,488

29,587,733

27,596,140

25,889,771

$

185

$

186

$

193

$

187

$

185

30.6%

22.0%

8.1%

3.10x

31.3%

22.3%

8.6%

3.18x

31.5%

22.2%

9.0%

3.33x

30.6%

22.0%

8.3%

3.37x

29.7%

23.2%

6.3%

3.39x

$

$

$

$

$

$

$

179,431

1,390,767

731,551

3,436,198

6,450

1,471,182

1,832,225

$

$

$

$

$

$

$

154,928

1,232,065

617,484

3,071,487

7,375

1,187,514

1,692,179

$

$

$

$

$

$

$

125,096

1,096,186

595,121

2,887,807

16,275

911,704

1,587,324

$

$

$

$

$

$

$

116,581

1,014,997

928,247

2,996,452

159,022

932,871

1,632,745

$

$

$

$

$

$

$

110,394

896,895

715,787

2,597,536

140,841

730,468

1,363,581

22

22

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(1)  Cost of goods sold includes the cost of merchandise, vendor allowances, inventory shrinkage and obsolescence, 

freight, distribution, shipping and store occupancy costs. The Company defines merchandise margin as net sales less 
the cost of merchandise sold. The cost of merchandise includes product costs paid to the vendor, including items such 
as purchase discounts and vendor chargebacks, as well as inventory write-downs for the lower of cost or market. Store 
occupancy costs include rent, common area maintenance charges, real estate and other asset-based taxes, store 
maintenance, utilities, depreciation, fixture lease expenses and certain insurance expenses. The cost of merchandise for 
fiscal 2014 includes a $2.4 million write-down of golf-related inventory relating to the Company's golf restructuring.

(2)  Selling, general and administrative expenses for fiscal 2010 included $16.4 million relating to future lease obligations 
and asset impairment charges resulting from the closure of 12 underperforming Golf Galaxy stores and $10.8 million 
relating to litigation settlement costs. Selling, general and administrative expenses for fiscal 2011 included a 
$2.1 million expense reduction relating to the partial reversal of previously accrued litigation settlement costs. Selling, 
general and administrative expenses for fiscal 2013 included $7.9 million related to a non-cash impairment charge to 
reduce the carrying value of a Gulfstream G450 corporate aircraft held for sale to fair market value. Selling, general 
and administrative expenses for fiscal 2014 includes a $14.4 million gain on sale of a Gulfstream G650 corporate 
aircraft and asset impairment and severance charges relating to the Company's golf restructuring of $14.3 million and 
$3.7 million, respectively.

(3) 

Impairment of available-for-sale investments reflects the Company's impairment of its investment in JJB Sports, plc 
("JJB Sports").

(4)  Gain on sale of investment reflects the sale of the Company's available-for-sale securities in GSI Commerce, Inc.

(5) 

(6) 

Interest expense in fiscal 2010, 2011 and 2012 included rent payments under the Company's financing lease obligation 
for its corporate headquarters building, which the Company purchased in fiscal 2012 for $133.4 million, including 
closing costs. The Company's payment to purchase the building is reflected as a payment of its financing lease 
obligation in fiscal 2012.

Includes investment income recognized to reflect changes in deferred compensation plan investment values with a 
corresponding charge to selling, general and administrative expenses for the same amount. During fiscal 2013, the 
Company recorded $4.3 million related to the partial recovery of its previously impaired investment in JJB Sports, 
which is reflected herein.

(7)  Dividends declared per common share in fiscal 2011 represent the Company's first dividend of $0.50 per share of 
common stock and Class B common stock. Dividends declared per common share in fiscal 2012 and thereafter 
represent quarterly dividends of $0.125 per share of common stock and Class B common stock. Fiscal 2012 included a 
special cash dividend of $2.00 per share of common stock and Class B common stock.

(8)  A store is included in the same store sales calculation in the same fiscal period that it commences its 14th full month of 
operations. Stores that were closed or relocated during the applicable period have been excluded from same store sales. 
Each relocated store is returned to the same store sales base in the fiscal period that it commences its 14th full month of 
operations at that new location. The same store sales calculation for fiscal 2012 excluded sales during the 53rd week.

(9) 

Includes Dick's Sporting Goods, Golf Galaxy, Field & Stream and True Runner stores.

(10)  Calculated using net sales and gross square footage of all stores open at both the beginning and the end of the period, 
excluding eCommerce sales. Gross square footage includes the storage, receiving and office space that generally 
occupies approximately 17% of total store space in our Dick's Sporting Goods stores.

(11)  Calculated as cost of goods sold divided by the average monthly ending inventories of the last 13 months.

(12)  Defined as current assets less current liabilities.

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ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF 
OPERATIONS

The following discussion and analysis should be read in conjunction with Part II, Item 6, "Selected Financial Data" and our 
Consolidated Financial Statements and related notes appearing elsewhere in this Annual Report on Form 10-K. This Annual 
Report on Form 10-K contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act 
of 1995. See "Forward-Looking Statements" and Part I, Item 1A. "Risk Factors".

Overview

Dick's Sporting Goods, Inc. (together with its subsidiaries, referred to as the "Company", "we", "us", and "our" unless specified 
otherwise) is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports 
equipment, apparel, footwear and accessories through a blend of dedicated associates, in-store services and unique specialty 
shop-in-shops.

As of January 31, 2015, we operated 603 Dick's Sporting Goods stores in 46 states, 78 Golf Galaxy stores in 29 states and 10 
Field & Stream stores in five states, with approximately 34.2 million square feet on a consolidated basis, the majority of which 
are located throughout the eastern half of the United States. We also operate eCommerce websites at www.DICKS.com and 
www.golfgalaxy.com.

The primary factors that have historically influenced the Company's profitability and success have been the growth in its 
number of stores and selling square footage, positive same store sales and strong gross profit margins. For example, in the last 
five years, the Company has grown from 419 Dick's Sporting Goods stores at the end of fiscal 2009 to 603 Dick's Sporting 
Goods stores at the end of fiscal 2014. 

As a complement to the Company's store growth, the Company has also grown its eCommerce business year-over-year. Over 
the past three years, the Company has innovated its eCommerce sites, with enhancements in the customer experience, new 
releases of its mobile and tablet sites, and development of capabilities that integrate the Company's online presence with its 
brick and mortar stores, including ship-from-store; buy-online, pick-up in-store; return-to-store and multi-faceted marketing 
campaigns that are consistent across our stores and our eCommerce websites.

The Company's store network remains fundamental to the strength of its omni-channel platform, and it continues to expand its 
presence through the opening of new stores. The Company believes it has the potential to reach approximately 1,100 Dick's 
Sporting Goods locations, including smaller-market locations across the United States. The Company believes the expansion of 
its store network will also drive growth in eCommerce sales as the Company continues to deliver an omni-channel shopping 
experience for its customers.

The Company's senior management focuses on certain key indicators to monitor the Company's performance including:

•  Consolidated same store sales performance – Same store sales provide a measure of sales growth for stores open at 
least one year over the comparable prior year period and sales completed on our eCommerce websites. A store is 
included in the same store sales calculation in the same fiscal period that it commences its 14th full month of 
operations. Stores that were closed or relocated during the applicable period have been excluded from same store sales. 
Each relocated store is returned to the same store sales base in the fiscal period that it commences its 14th full month of 
operations at that new location. Our management considers same store sales to be an important indicator of our current 
performance. Same store sales results are important to leverage our costs, which include occupancy costs, store payroll 
and other store expenses. Same store sales also have a direct impact on our total net sales, cash and working capital. 
See further discussion of the Company's same store sales in the "Results of Operations" section herein.

•  Operating cash flow – Cash flow generation supports the general operating needs of the Company and funds capital 
expenditures related to its omni-channel platform, distribution and administrative facilities, costs associated with 
continued improvement of information technology tools, costs associated with potential strategic acquisitions or 
investments that may arise from time to time and stockholder return initiatives, including cash dividends and share 
repurchases. We typically generate significant positive operating cash flows and proportionately higher net income 
levels in our fiscal fourth quarter in connection with the holiday selling season. See further discussion of the 
Company's cash flows in the "Liquidity and Capital Resources" section herein.

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•  Quality of merchandise offerings – To measure acceptance of its merchandise offerings, the Company monitors sell-

throughs, inventory turns, gross margins and markdown rates on a department and style level. This analysis helps the 
Company manage inventory levels to reduce cash flow requirements and deliver optimal gross margins by improving 
merchandise flow and establishing appropriate price points to minimize markdowns.

• 

Store productivity – To assess store-level performance, the Company monitors various indicators, including new store 
productivity, sales per square foot, store operating contribution margin and store cash flow.

Executive Summary

•  Net income for the 52 weeks ended January 31, 2015 increased 2% to $344.2 million, or $2.84 per diluted share, as 
compared to net income of $337.6 million, or $2.69 per diluted share, during the 52 weeks ended February 1, 2014.

• 

• 

Fiscal 2014 net income includes $8.7 million, net of tax, or $0.07 per diluted share, related to a gain on the sale of 
a Gulfstream G650 corporate aircraft and charges totaling $12.2 million, net of tax, or $0.10 per diluted share, 
related to the Company's golf restructuring. 

Fiscal 2013 net income included $4.3 million, net of tax, or $0.03 per diluted share, related to the partial recovery 
from the Company's previously impaired investment in JJB Sports and $4.7 million, net of tax, or $0.04 per 
diluted share, related to a non-cash impairment charge to reduce the carrying value of a Gulfstream G450 
corporate aircraft held for sale to fair market value.

•  Net sales increased 10% to $6,814.5 million in fiscal 2014 from $6,213.2 million in fiscal 2013 due primarily to a 

2.4% increase in consolidated same store sales and the growth of our store network.

• 

eCommerce sales penetration in fiscal 2014 increased to 9.2% of total sales compared to 7.9% in fiscal 2013.

•  Gross profit decreased to 30.62% in fiscal 2014 as a percentage of net sales from 31.29% in fiscal 2013 due primarily 

to lower merchandise margins and higher shipping expenses, partially offset by occupancy leverage.

• 

In fiscal 2014, the Company:

•  Opened 46 new Dick's Sporting Goods stores, one new Golf Galaxy store and eight new Field & Stream stores. 

The Company also relocated five Dick's Sporting Goods stores and two Golf Galaxy stores, remodeled five Dick's 
Sporting Goods stores and closed one Dick's Sporting Goods store and two Golf Galaxy stores. 

•  Declared and paid aggregate cash dividends of $0.50 per share of common stock and Class B common stock.

•  Repurchased approximately 4.3 million shares of common stock for $200.0 million.

• 

Purchased the intellectual property rights to the Field & Stream mark in product categories that were not 
otherwise owned by the Company, including men's, women's and children's casual apparel, for $26.3 million.

•  Ended the period with no outstanding borrowings under our revolving senior secured credit facility (the "Credit 

Agreement").

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25

  
 
Results of Operations

The following table presents for the periods indicated selected items in the Consolidated Statements of Income as a percentage 
of the Company's net sales, as well as the basis point change in percentage of net sales from the prior year:

2014

Fiscal Year
2013

2012 (A)

Basis Point
Increase /
(Decrease) in
Percentage of Net
Sales from Prior
Year
2014 - 2013

100.00%

100.00%

100.00%

N/A

Basis Point
Increase /
(Decrease) in
Percentage of Net
Sales from Prior
Year
2013 - 2012 (A)
N/A

69.38

30.62

22.04

0.45

8.13

—

0.05

(0.08)

8.16

3.11

68.71

31.29

22.31

0.34

8.64

—

0.05
(0.20)
8.79

3.36

68.52

31.48

22.23

0.28

8.97

0.55

0.10
(0.08)
8.39

3.41

67

(67)

(27)

11

(51)

—

—

12

(63)

(25)

(38)

19

(19)

8

6

(33)

(55)

(5)

(12)

40

(5)

45

Net sales (1)
Cost of goods sold, including 
occupancy and distribution 
costs (2)
Gross profit

Selling, general and administrative 

expenses (3)

Pre-opening expenses (4)
Income from operations

Impairment of available-for-sale 

investments (5)
Interest expense (6)
Other income (7)
Income before income taxes

Provision for income taxes

Net income

5.05%

5.43%

4.98%

(A)  Column does not add due to rounding.

(1)  Revenue from retail sales is recognized at the point of sale, net of sales tax. Revenue from eCommerce sales is 

recognized upon shipment of merchandise. Service-related revenue is recognized as the services are performed. A 
provision for anticipated merchandise returns is provided through a reduction of sales and cost of goods sold in the 
period that the related sales are recorded. Revenue from gift cards and returned merchandise credits (collectively the 
"cards") are deferred and recognized upon the redemption of the cards. These cards have no expiration date. Income 
from unredeemed cards is recognized on the Consolidated Statements of Income within selling, general and 
administrative expenses at the point at which redemption becomes remote. The Company performs an evaluation of 
the aging of the unredeemed cards, based on the elapsed time from the date of original issuance, to determine when 
redemption becomes remote.

(2)  Cost of goods sold includes the cost of merchandise, vendor allowances, inventory shrinkage and obsolescence, 

freight, distribution, shipping and store occupancy costs. The Company defines merchandise margin as net sales less 
the cost of merchandise sold. The cost of merchandise includes product costs paid to the vendor, including items such 
as purchase discounts and vendor chargebacks, as well as inventory write-downs for the lower of cost or market. Store 
occupancy costs include rent, common area maintenance charges, real estate and other asset-based taxes, store 
maintenance, utilities, depreciation, fixture lease expenses and certain insurance expenses. The cost of merchandise for 
the 52 weeks ended January 31, 2015 includes a $2.4 million write-down of golf-related inventory relating to the 
Company's golf restructuring.

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26

 
 
(3)  Selling, general and administrative expenses include store and field support payroll and fringe benefits, advertising, 

bank card charges, information systems, marketing, legal, accounting, other store expenses and all expenses associated 
with operating the Company's corporate headquarters. Selling, general and administrative expenses for the 52 weeks 
ended January 31, 2015 includes a $14.4 million gain on sale of a Gulfstream G650 corporate aircraft in addition to 
asset impairment and severance charges relating to the Company's golf restructuring of $14.3 million and $3.7 million, 
respectively. Selling, general and administrative expenses for the 52 weeks ended February 1, 2014 included $7.9 
million relating to a non-cash impairment charge to reduce the carrying value of a Gulfstream G450 corporate aircraft 
held for sale to fair market value. 

(4)  Pre-opening expenses consist primarily of rent, marketing, payroll and recruiting costs incurred prior to a new or 

relocated store opening which are expensed as incurred.

(5) 

(6) 

(7) 

Impairment of available-for-sale investments reflects the Company's impairment of its investment in JJB Sports.

Interest expense for the 53 weeks ended February 2, 2013 included rent payments under the Company's financing lease 
obligation for its corporate headquarters building, which the Company purchased on May 7, 2012.

Includes investment income recognized to reflect changes in deferred compensation plan investment values with a 
corresponding charge to selling, general and administrative costs for the same amount. During the 52 weeks ended 
February 1, 2014, other income included $4.3 million related to the partial recovery of its previously impaired 
investment in JJB Sports.

Fiscal 2014 (52 weeks) Compared to Fiscal 2013 (52 weeks)

Net Income

The Company reported net income for the year ended January 31, 2015 of $344.2 million, or $2.84 per diluted share, as 
compared to net income of $337.6 million, or $2.69 per diluted share, in fiscal 2013. Fiscal 2014 net income includes $8.7 
million, net of tax, or $0.07 per diluted share, related to a gain on the sale of a Gulfstream G650 corporate aircraft and charges 
totaling $12.2 million, net of tax, or $0.10 per diluted share, related to the Company's golf restructuring. Fiscal 2013 net income 
included $4.3 million, net of tax, or $0.03 per diluted share, related to the partial recovery from the Company's previously 
impaired investment in JJB Sports and $4.7 million, net of tax, or $0.04 per diluted share, related to a non-cash impairment 
charge to reduce the carrying value of a Gulfstream G450 corporate aircraft held for sale to fair market value.

Net Sales

Net sales increased 10% to $6,814.5 million in fiscal 2014 from $6,213.2 million in fiscal 2013 due primarily to a 2.4% 
increase in consolidated same store sales and the growth of our store network. The 2.4% increase in consolidated same store 
sales contributed $146.4 million of the increase in net sales for fiscal 2014. The remaining $454.9 million increase in the 
Company's noncomparable sales is primarily attributable to new stores. The 2.4% increase in consolidated same store sales 
consisted of a 3.1% increase at Dick's Sporting Goods and a 9.2% decrease at Golf Galaxy. eCommerce sales penetration was 
9.2% of total sales during the current period compared to 7.9% of total sales during fiscal 2013, representing an approximate 
increase of 28% in eCommerce sales across both Dick's Sporting Goods and Golf Galaxy. 

The increase in consolidated same store sales was primarily driven by increases across most of our apparel, hardlines and 
footwear categories, with the exception of the golf and hunting businesses. The same store sales increase at Dick's Sporting 
Goods was driven by an increase in sales per transaction of approximately 1.9% and an increase in transactions of 
approximately 1.2%. Based upon our fiscal 2014 sales mix, every 1% change in consolidated same store sales, which consists 
of both brick and mortar and eCommerce sales, would impact earnings before income taxes for fiscal 2014 by approximately 
$20.6 million.

Store Count

During fiscal 2014, the Company opened 46 new Dick's Sporting Goods stores, one new Golf Galaxy store and eight new Field 
& Stream stores. Additionally, the Company relocated five Dick's Sporting Goods stores and two Golf Galaxy stores, 
remodeled five Dick's Sporting Goods stores, and closed one Dick's Sporting Goods store and two Golf Galaxy stores. As of 
January 31, 2015, the Company operated 603 Dick's Sporting Goods stores in 46 states, 78 Golf Galaxy stores in 29 states, 10 

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27

Field & Stream stores in five states and three True Runner stores in three states, totaling approximately 34.2 million square feet 
on a consolidated basis.

Income from Operations

Income from operations increased $17.3 million to $554.1 million in fiscal 2014 from $536.8 million in fiscal 2013.

Gross profit increased 7% to $2,086.7 million in fiscal 2014 from $1,944.0 million in fiscal 2013, but decreased as a percentage 
of net sales by 67 basis points compared to fiscal 2013. The decline in the gross profit rate was driven by a decrease in 
merchandise margin of 58 basis points and an increase in shipping expenses of 17 basis points in fiscal 2014 compared to fiscal 
2013. During fiscal 2014, the decrease in merchandise margin was primarily driven by higher promotional activity, partially 
offset by changes in sales mix to higher margin categories, as discussed above. The increase in shipping expenses during fiscal 
2014 was the result of the growth and increased penetration of eCommerce sales as compared to the Company's total net sales. 
The decline in the gross profit rate was partially offset by leverage in occupancy costs, which decreased 10 basis points as a 
percentage of net sales. Though overall occupancy costs increased $62.3 million from fiscal 2013, these costs decreased as a 
percentage of net sales as occupancy costs increased at a lower rate than the 10% increase in net sales during fiscal 2014. Every 
10 basis point change in merchandise margin would impact earnings before income taxes for fiscal 2014 by approximately $6.8 
million.

Selling, general and administrative expenses increased approximately 8% to $1,502.1 million in fiscal 2014 from $1,386.3 
million in fiscal 2013, but decreased as a percentage of net sales by 27 basis points. Fiscal 2014 includes (i) a pre-tax gain on 
the sale of a Gulfstream G650 corporate aircraft of $14.4 million, (ii) severance charges totaling $3.7 million and (iii) non-cash 
impairment charges totaling $14.3 million related to the Company's golf restructuring. Fiscal 2013 included a $7.9 million non-
cash impairment charge to reduce the carrying value of a Gulfstream G450 corporate aircraft held for sale to fair market value. 
Apart from the enumerated items, the year over year change in selling, general and administrative expenses as a percentage of 
net sales is due primarily to lower administrative payroll and related benefit costs, which increased in fiscal 2014 by $6.1 
million from fiscal 2013 but decreased as a percentage of net sales by 20 basis points. 

Pre-opening expenses increased to $30.5 million in fiscal 2014 from $20.8 million in fiscal 2013. Pre-opening expenses in any 
period fluctuate depending on the timing and number of store openings and relocations. During fiscal 2014, the Company 
opened 46 new Dick's Sporting Goods stores, one new Golf Galaxy store and eight new Field & Stream stores. Additionally, the 
Company relocated five Dick's Sporting Goods stores and two Golf Galaxy stores in the current year. During fiscal 2013, the 
Company opened 40 new Dick's Sporting Goods stores, one new Golf Galaxy store, two new Field & Stream stores and one 
new True Runner store and relocated one Dick's Sporting Goods store and repositioned one Golf Galaxy store.

Income Taxes

The Company's effective tax rate was 38.1% for fiscal 2014 as compared to 38.2% for fiscal 2013. 

Fiscal 2013 (52 weeks) Compared to Fiscal 2012 (53 weeks)

Net Income

The Company reported net income for the year ended February 1, 2014 of $337.6 million, or $2.69 per diluted share, as 
compared to net income of $290.7 million, or $2.31 per diluted share, in fiscal 2012. Fiscal 2013 net income included $4.3 
million, net of tax, or $0.03 per diluted share, related to the partial recovery from the Company's previously impaired 
investment in JJB Sports and $4.7 million, net of tax, or $0.04 per diluted share, related to a non-cash impairment charge to 
reduce the carrying value of a Gulfstream G450 corporate aircraft held for sale to fair market value. Fiscal 2012 net income 
included a charge of $27.6 million, net of tax, or $0.22 per diluted share, related to the Company's impairment of its investment 
in JJB Sports. Additionally, fiscal 2012 included approximately $0.03 per diluted share for the 53rd week.

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28

Net Sales

Net sales increased 6% to $6,213.2 million in fiscal 2013 from $5,836.1 million in fiscal 2012 due primarily to a 1.9% increase 
in consolidated same store sales and the growth of our store network. The 1.9% increase in consolidated same store sales on a 
52-week to 52-week basis contributed $104.9 million of the increase in revenue for fiscal 2013. The remaining $272.2 million 
increase in the Company's noncomparable sales was primarily attributable to new stores, partially offset by the inclusion of the 
53rd week of sales in fiscal 2012. Sales during the 53rd week of fiscal 2012 totaled approximately $74 million. The 1.9% 
consolidated same store sales increase consisted of a 2.4% increase at Dick's Sporting Goods and a 7.1% decrease at Golf 
Galaxy. eCommerce sales penetration was 7.9% of total sales during fiscal 2013 compared to 5.3% of total sales during the 53 
weeks ended February 2, 2013, representing an approximate increase of 59% in eCommerce sales across both Dick's Sporting 
Goods and Golf Galaxy. 

The increase in consolidated same store sales was broad based, with larger increases in athletic apparel, athletic footwear and 
outdoor apparel and cold weather accessories, partially offset by declines in the golf, fitness and outdoor equipment categories. 
The same store sales increase at Dick's Sporting Goods was driven by an increase in sales per transaction of approximately 
1.8% and an increase in transactions of approximately 0.6%. Based upon our fiscal 2013 sales mix, every 1% change in 
consolidated same store sales, which consists of both brick and mortar and eCommerce sales, would have impacted earnings 
before income taxes for fiscal 2013 by approximately $18.9 million.

Store Count

During fiscal 2013, the Company opened 40 new Dick's Sporting Goods stores, one new Golf Galaxy store, two new Field & 
Stream stores and one new True Runner store. Additionally, the Company relocated one Dick's Sporting Goods store, 
repositioned one Golf Galaxy store and closed three underperforming Golf Galaxy stores. As of February 1, 2014, the Company 
operated 558 Dick's Sporting Goods stores in 46 states, 79 Golf Galaxy stores in 29 states, two Field & Stream stores in two 
states and three True Runner stores in three states, totaling approximately 31.6 million square feet on a consolidated basis.

Income from Operations

Income from operations increased $13.1 million to $536.8 million in fiscal 2013 from $523.7 million in fiscal 2012.

Gross profit increased 6% to $1,944.0 million in fiscal 2013 from $1,837.2 million in fiscal 2012, but decreased as a percentage 
of net sales by 19 basis points compared to fiscal 2012. Occupancy costs increased $62.8 million from fiscal 2012, and 
increased as a percentage of net sales by 34 basis points. Our occupancy costs are generally fixed in nature and are largely 
influenced by new store openings. As a percentage of net sales, occupancy costs increased at a higher rate than the 6% increase 
in net sales during the fiscal year and were unfavorably affected by 13 basis points due to the inclusion of sales from the 53rd 
week in fiscal 2012. Shipping expenses increased as a percentage of sales by 27 basis points due to the growth in eCommerce 
sales relative to the sales growth at our brick and mortar stores. The decrease in gross profit as a percentage of net sales was 
partially offset by merchandise margin expansion. Merchandise margins, which represent margins earned above the cost of the 
product, excluding certain other items included in cost of goods sold (vendor allowances, inventory shrinkage, freight, 
distribution, shipping and store occupancy costs), increased as percentage of sales by 35 basis points, due to changes in sales 
mix as discussed above. Every 10 basis point change in merchandise margin would have impacted earnings before income taxes 
for the current period by approximately $5.8 million.

Selling, general and administrative expenses increased approximately 7% to $1,386.3 million in fiscal 2013 from $1,297.4 
million in fiscal 2012, and increased as a percentage of net sales by 8 basis points primarily due to increases in selling, general 
and administrative expenses that do not correlate with the net sales increase for the period. Payroll and related benefit costs 
increased $30.6 million in our administrative functions to support planned future growth initiatives. The Company also 
recorded a $7.9 million non-cash impairment charge to reduce the carrying value of a Gulfstream G450 corporate aircraft held 
for sale to fair market value. The increase in selling, general and administrative expenses was partially offset by lower incentive 
compensation during the 52 weeks ended February 1, 2014 due to the Company's results in comparison to the pre-determined 
performance targets and a contribution to the Dick's Sporting Goods Foundation during the 53 weeks ended February 2, 2013.

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29

Pre-opening expenses increased to $20.8 million in fiscal 2013 from $16.1 million in fiscal 2012. Pre-opening expenses in any 
period fluctuate depending on the timing and number of store openings and relocations. During fiscal 2013, the Company 
opened 40 new Dick's Sporting Goods stores, one new Golf Galaxy store, two new Field & Stream stores and one new True 
Runner store. Additionally, the Company relocated one Dick's Sporting Goods store and repositioned one Golf Galaxy store in 
the current year. During fiscal 2012, the Company opened 38 new Dick's Sporting Goods stores and two new True Runner 
stores, relocated five Dick's Sporting Goods stores and repositioned one Golf Galaxy store.

Impairment of Available-for-Sale Investments

Impairment of available-for-sale investments was $32.4 million in fiscal 2012 resulting from the full impairment of the 
Company's investment in JJB Sports, as further described in Note 15 to the Consolidated Financial Statements.

Interest Expense

Interest expense totaled $2.9 million for fiscal 2013 compared to $6.0 million for fiscal 2012. Interest expense for fiscal 2012 
included $2.9 million related to rent payments under the Company's financing lease for its corporate headquarters building. The 
decrease in interest expense year over year reflects the Company's purchase of its corporate headquarters building on May 7, 
2012. 

Other Income

Other income was $12.2 million for fiscal 2013 compared to $4.6 million for fiscal 2012. The Company recognizes investment 
income to reflect changes in the investment value of assets held in its deferred compensation plans with a corresponding charge 
to selling, general and administrative costs for the same amount. The Company recognized investment income totaling $6.0 
million in fiscal 2013 compared to $3.2 million for fiscal 2012 due to an overall improvement in the equity markets, which 
impacted the deferred compensation plan investment values. During fiscal 2013, the Company recorded $4.3 million related to 
the partial recovery of the Company's investment in JJB Sports, which it had previously fully impaired.

Income Taxes

The Company's effective tax rate was 38.2% for fiscal 2013 as compared to 40.7% for fiscal 2012. During fiscal 2012, the 
Company determined that a valuation allowance totaling $7.9 million was required for a portion of the deferred tax asset related 
to a $32.4 million net capital loss carryforward resulting from the impairment of its investment in JJB Sports, as the Company 
did not believe that it was more likely than not that the Company would generate sufficient capital gains in future periods to 
recognize that portion of the expected net capital loss. During fiscal 2013, the Company determined that it would recover $4.3 
million of its investment in JJB Sports. There was no related tax expense, as the Company reversed a portion of the deferred tax 
valuation allowance it recorded during fiscal 2012 for net capital loss carryforwards it did not expect to realize at that time.

Liquidity and Capital Resources

Overview

The Company's liquidity and capital needs have generally been met by cash from operating activities and the Company's 
revolving credit facility. Cash flow from operations is seasonal in our business. Typically, we use cash flow from operations to 
increase inventory in advance of peak selling seasons, with the pre-holiday inventory increase being the largest. In the fourth 
quarter, inventory levels are reduced in connection with holiday sales and this inventory reduction, combined with 
proportionately higher net income, typically produces significant positive cash flow. 

Net cash provided by operating activities for fiscal 2014 was $606.0 million compared to $403.9 million for fiscal 2013. Net 
cash from operating, investing and financing activities are discussed further below.

The Company has a $500 million revolving credit facility, including up to $100 million in the form of letters of credit, in the 
event further liquidity is needed. Under the Credit Agreement, subject to the satisfaction of certain conditions, the Company 
may request an increase of up to $250 million in borrowing availability.

The Credit Agreement, which matures on December 5, 2016, is secured by a first priority security interest in certain property 
and assets, including receivables, inventory, deposit accounts and other personal property of the Company and is guaranteed by 
the Company's domestic subsidiaries.

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30

The annual interest rates applicable to loans under the Credit Agreement are, at the Company's option, a base rate or an adjusted 
LIBOR rate plus, in each case, an applicable margin percentage. The applicable margin percentage for base rate loans is 0.20% 
to 0.50% and for adjusted LIBOR rate loans is 1.20% to 1.50%, depending on the borrowing availability of the Company.

The Credit Agreement contains certain covenants that limit the Company's ability to, among other things: incur or guarantee 
additional indebtedness; pay distributions on, redeem or repurchase capital stock or redeem or repurchase subordinated debt; 
make certain investments; sell assets; and consolidate, merge or transfer all or substantially all of the Company's assets. In 
addition, the Credit Agreement contains a covenant that requires the Company to maintain a minimum adjusted availability of 
7.5% of its borrowing base. As of January 31, 2015, the Company was in compliance with the terms of the Credit Agreement.

The Company generally utilizes its Credit Agreement for working capital needs based primarily on the seasonal nature of its 
operating cash flows, with the Company's peak borrowings occurring during its third quarter as the Company increases 
inventory in advance of the holiday selling season. 

Funds drawn on our Credit Agreement during fiscal 2014 totaled $1,401.8 million over the course of 105 days. These 
borrowings were repaid in full and there were no outstanding borrowings under the Credit Agreement as of January 31, 2015. 
The maximum daily amount outstanding at any point in time during fiscal 2014 was $323.2 million. 

Funds drawn on our Credit Agreement during fiscal 2013 totaled $926.0 million over the course of 83 days. These borrowings 
were repaid in full and there were no outstanding borrowings under the Credit Agreement as of February 1, 2014. The 
maximum daily amount outstanding at any point in time during fiscal 2013 was $197.9 million. 

The Company ended fiscal 2014 with $221.7 million in cash and cash equivalents as compared to $181.7 million at the end of 
fiscal 2013. As of January 31, 2015 and February 1, 2014, total remaining borrowing capacity, after subtracting letters of credit, 
was $486.0 million and $487.0 million, respectively.

The Company intends to allocate capital to invest in its future growth, specifically the development of its omni-channel 
platform and specialty store concepts, as well as to return capital to stockholders through dividends and share repurchases. 

Capital expenditures – Normal capital requirements primarily relate to the development of our omni-channel platform, 
including new and existing Dick's Sporting Goods stores and eCommerce technology investments. The Company also plans to 
invest in its specialty store concepts and improve its supply chain and corporate information technology infrastructure. The 
Company has a capital appropriations committee that approves all capital expenditures in excess of certain amounts, and groups 
and prioritizes all capital projects among required, discretionary and strategic categories.

Share repurchases – On March 7, 2013, the Company's Board of Directors authorized a five-year share repurchase program of 
up to $1 billion of the Company's common stock. During fiscal 2014, the Company repurchased 4.3 million shares of its 
common stock for $200.0 million. During fiscal 2013, the Company repurchased 4.8 million shares of its common stock 
for $255.6 million. Any future share repurchase programs are subject to the final determination of our Board of Directors, and 
will be dependent upon future earnings, cash flows, financial requirements and other factors.

Dividends – During the fiscal year ended January 31, 2015, the Company paid $61.3 million of dividends to its stockholders. 
The declaration of future dividends and the establishment of the per share amount, record dates and payment dates for any such 
future dividends are subject to the final determination of our Board of Directors, and will be dependent upon future earnings, 
cash flows, financial requirements and other factors.

The Company currently believes that cash flows generated by operations and funds available under its Credit Agreement will be 
sufficient to satisfy our current capital requirements through fiscal 2015. Other investment opportunities, such as potential 
strategic acquisitions, share repurchases, investments or store expansion rates in excess of those presently planned, may require 
additional funding.

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31

 
Changes in cash and cash equivalents are as follows:

Net cash provided by operating activities

Net cash used in investing activities

Net cash used in financing activities

Effect of exchange rate changes on cash and cash equivalents

Net increase (decrease) in cash and cash equivalents

Operating Activities

January 31,
2015

Fiscal Year Ended
February 1,
2014

February 2,
2013

$

$

605,978
(305,020)
(260,913)
(97)
39,948

$

$

403,870
(339,175)
(228,090)
(88)

$

(163,483) $

438,284
(324,354)
(503,112)
(6)
(389,188)

Operating activities consist primarily of net income, adjusted for certain non-cash items and changes in operating assets and 
liabilities. Adjustments to net income for non-cash items include depreciation and amortization, deferred income taxes, stock-
based compensation expense and tax benefits on stock options, as well as non-cash gains and losses on the disposal of the 
Company's assets. Changes in operating assets and liabilities primarily reflect changes in inventories, accounts payable and 
income taxes payable / receivable, as well as other working capital changes.

Cash provided by operating activities increased $202.1 million in fiscal 2014 to $606.0 million. The increase in cash provided 
by operating activities is due primarily to an increase in cash flows provided by changes in operating assets and liabilities. The 
increase in operating assets and liabilities year-over-year is primarily due to the following:

•  Changes in deferred construction allowances increased operating cash flows by $53.9 million compared to last year 

due primarily to an increase in the number of self-developed stores where tenant allowances are provided by landlords.

•  Changes in income taxes payable / receivable for fiscal 2014 increased operating cash flows by $45.8 million 

compared to the same period in fiscal 2013. Income tax payments in 2014 were favorably impacted by the timing of 
deductions related to qualified capital expenditures.

•  Cash flows provided by changes in inventory and accounts payable increased $46.8 million compared to fiscal 2013, 

primarily attributable to the timing of inventory receipts.

•  Changes in accrued expenses increased $23.3 million compared to last year, primarily due to higher incentive 

compensation accruals at the end of fiscal 2012 that were subsequently paid in fiscal 2013.

Investing Activities

Cash used in investing activities for fiscal 2014 decreased by $34.2 million to $305.0 million from fiscal 2013. During fiscal 
2014, the Company received $73.4 million of proceeds from the sale of a Gulfstream G650 corporate aircraft, compared to 
$11.0 million received from the sale of a Gulfstream G200 corporate aircraft during fiscal 2013. Deposits and purchases of 
other assets decreased $34.0 million compared to last year. Last year included $48.8 million of payments related to the 
acquisition of corporate aircraft, while this year includes the Company's $26.3 million acquisition of intellectual property rights 
to the Field & Stream mark in product categories that were not otherwise owned by the Company. These reductions in investing 
activity cash outflows were partially offset by a $63.3 million increase in gross capital expenditures during fiscal 2014 
compared to fiscal 2013, which reflects a higher number of self-developed stores opened by the Company in fiscal 2014. 

Financing Activities

Cash used in financing activities consists primarily of the Company's capital return initiatives, including its share repurchase 
program and cash dividend payments, and cash flows generated from stock option exercises. Cash used in financing activities 
for fiscal 2014 totaled $260.9 million compared to $228.1 million in fiscal 2013. The increase in cash used primarily reflects 
changes in our bank overdraft balance between years and lower cash flows from stock option exercises during fiscal 2014. 
These increases were partially offset by lower share repurchases in fiscal 2014.

32

32

 
 
Contractual Obligations and Commercial Commitments

The Company is party to many contractual obligations that involve commitments to make payments to third parties in the 
ordinary course of business. The following table provides summary information concerning our future contractual obligations 
(within the scope of Item 303(a)(5) of Regulation S-K) as of January 31, 2015 (in thousands): 

Payments Due by Period

Total

Less than
1 year

1-3 years

3-5 years

More than
5 years

Contractual obligations:

Capital lease obligations (see Note 7)

$

5,994

$

Other long-term debt

Interest payments (see Note 7)

Operating lease obligations (see 

Note 8) (a)

Unrecognized tax benefits (b)
Purchase and other commitments (see 

Note 14) (c)

456

3,213

429

108

595

$

1,001

$

1,320

$

239

1,047

109

827

3,244

—

744

3,503,893

3,643

505,519

3,643

981,276

780,751

1,236,347

—

—

—

280,968

63,997

87,714

88,496

40,761

Total contractual obligations

$

3,798,167

$

574,291

$

1,071,277

$

871,503

$

1,281,096

(a)  Amounts include direct lease obligations, excluding any taxes, insurance and other related expenses.

(b)  Excludes $6,501 of accrued liability for unrecognized tax benefits as we cannot reasonably estimate the timing of 

settlement. These payments include interest and penalties.

(c)  The Company's purchase obligations relate primarily to marketing commitments, including naming rights, licenses for 
trademarks, corporate aircraft, and technology-related and other ordinary course commitments. In the ordinary course 
of business, the Company enters into many contractual commitments, including purchase orders and commitments for 
products or services, but generally, such commitments represent annual or cancellable commitments. The amount of 
purchase obligations shown is based on multi-year non-cancellable contracts outstanding at the end of fiscal 2014.

The Note references in the table above are to the Notes to the Consolidated Financial Statements included in Item 8 herein.

The following table summarizes the Company's other commercial commitments, including both on and off-balance sheet 
arrangements, in effect at January 31, 2015 (in thousands):

Other commercial commitments:

Documentary letters of credit

Standby letters of credit

Total other commercial commitments

Total

Less than
1 year

$

$

— $

14,031

14,031

$

—

14,031

14,031

The Company expects to fund these commitments primarily with operating cash flows generated in the normal course of 
business.

Off-Balance Sheet Arrangements

The majority of our contractual obligations relate to operating leases for our stores. Future scheduled lease payments under non-
cancellable operating leases as of January 31, 2015 are described under the heading "Operating lease obligations" in the table 
above.

33

33

 
 
 
 
 
 
 
 
Critical Accounting Policies and Use of Estimates

The Company's significant accounting policies are described in Note 1 of the Consolidated Financial Statements, which were 
prepared in accordance with accounting principles generally accepted in the United States of America. Critical accounting 
policies are those that the Company believes are both most important to the portrayal of the Company's financial condition and 
results of operations, and require the Company's most difficult, subjective or complex judgments, often as a result of the need to 
make estimates about the effect of matters that are inherently uncertain. Judgments and uncertainties affecting the application of 
those policies may result in materially different amounts being reported under different conditions or using different 
assumptions.

The Company considers the following policies to be the most critical in understanding the judgments that are involved in 
preparing its consolidated financial statements.

Inventory Valuation

The Company values inventory using the lower of weighted average cost or market method. Market price is generally based on 
the selling price expectations of the merchandise. The Company regularly reviews inventories to determine if the carrying value 
of the inventory exceeds market value and the Company records a reserve to reduce the carrying value to its market price, as 
necessary. Changes in customer merchandise preference, consumer spending, weather patterns, economic conditions or 
business trends could cause the Company's inventory to be exposed to obsolescence or slow moving merchandise. 

Shrink expense is accrued as a percentage of merchandise sales based on historical shrink trends. The Company performs 
physical inventories at its stores and distribution centers throughout the year. The reserve for shrink represents an estimate for 
shrink for each of the Company's locations since the last physical inventory date through the reporting date. Estimates by 
location and in the aggregate are impacted by internal and external factors and may vary significantly from actual results.

Vendor Allowances

Vendor allowances include allowances, rebates and cooperative advertising funds received from vendors. These funds are 
determined for each fiscal year and the majority are based on various quantitative contract terms. Amounts expected to be 
received from vendors relating to the purchase of merchandise inventories are treated as a reduction of inventory and reduce 
cost of goods sold as the merchandise is sold. Amounts that represent a reimbursement of costs incurred, such as advertising, 
are recorded as a reduction to the related expense in the period that the related expense is incurred. The Company records an 
estimate of earned allowances based on the latest projected purchase volumes and advertising forecasts. On an annual basis at 
the end of the year, the Company confirms earned allowances with vendors to ensure the amounts are recorded in accordance 
with the terms of the contract.

Goodwill and Intangible Assets

Goodwill, indefinite-lived and other finite-lived intangible assets are reviewed for impairment on an annual basis, or whenever 
circumstances indicate that a decline in value may have occurred. Our evaluation for impairment requires accounting judgments 
and financial estimates in determining the fair value of the reporting unit. If these judgments or estimates change in the future, 
we may be required to record impairment charges for these assets. 

The goodwill impairment test is a two-step impairment test. In the first step, the Company compares the fair value of each 
reporting unit to its carrying value. The Company determines the fair value of its reporting units using a combination of a 
discounted cash flow and a market value approach. The Company's estimates may differ from actual results due to, among other 
things, economic conditions, changes to its business models, or changes in operating performance. Significant differences 
between these estimates and actual results could result in future impairment charges and could materially affect the Company's 
future financial results. If the fair value of the reporting unit exceeds the carrying value of the net assets assigned to that 
reporting unit, goodwill is not impaired and the Company is not required to perform further testing. If the carrying value of the 
net assets assigned to the reporting unit exceeds the fair value of the reporting unit, then the Company must perform the second 
step in order to determine the implied fair value of the reporting unit's goodwill and compare it to the carrying value of the 
reporting unit's goodwill. The activities in the second step include valuing the tangible and intangible assets and liabilities of the 
impaired reporting unit based on their fair value and determining the fair value of the impaired reporting unit's goodwill based 
upon the residual of the aggregate identified tangible and intangible assets and liabilities. As of January 31, 2015, the Company 
had no reporting unit(s) at risk for goodwill impairment.

34

34

Intangible assets that have been determined to have indefinite lives are also not subject to amortization and are reviewed at least 
annually for potential impairment, or more frequently as mentioned above. The fair value of the Company's intangible assets 
are estimated and compared to their carrying value. The Company estimates the fair value of these intangible assets based on an 
income approach using the relief-from-royalty method. This methodology assumes that, in lieu of ownership, a third party 
would be willing to pay a royalty in order to exploit the related benefits of these types of assets. This approach is dependent on 
a number of factors, including estimates of future sales growth and trends, royalty rates in the category of intellectual property, 
discount rates and other variables. If actual results are not consistent with our estimates and assumptions used in estimating fair 
value, the Company may be exposed to losses that could be material. The Company does not believe there is reasonable 
likelihood that there will be a material change in the estimates or assumptions used to calculate fair value.
The Company recognizes an impairment charge when the estimated fair value of the intangible asset is less than the carrying 
value.

Impairment of Long-Lived Assets and Closed Store Reserves

The Company reviews long-lived assets whenever events and circumstances indicate that the carrying value of these assets may 
not be recoverable based on estimated undiscounted future cash flows. Assets are reviewed at the lowest level for which cash 
flows can be identified, which is the store level. The Company uses an income approach to determine the fair value of 
individual store locations, which requires discounting projected future cash flows over its remaining lease term. When 
determining the stream of projected future cash flows associated with an individual store location, the Company makes 
assumptions, incorporating local market conditions, about key store variables including sales growth rates, gross margin and 
controllable expenses, such as store payroll. An impairment loss is recognized when the carrying amount of the store location is 
not recoverable and exceeds its fair value.

Based on an analysis of current and future store performance, management periodically evaluates the need to close 
underperforming stores. Reserves are established when the Company ceases to use the location for the present value of any 
remaining operating lease obligations, net of estimated sublease income. If the timing or amount of actual sublease income 
differs from estimated amounts, this could result in an increase or decrease in the related reserves.

Self-Insurance

The Company is self-insured for certain losses related to health, workers' compensation and general liability insurance, 
although we maintain stop-loss coverage with third-party insurers to limit our liability exposure. Liabilities associated with 
these losses are estimated in part by considering historical claims experience, industry factors, severity factors and other 
actuarial assumptions.

Stock-Based Compensation

The Company accounts for stock-based compensation in accordance with fair value recognition provisions, under which the 
Company uses the Black-Scholes option-pricing model, which requires the input of assumptions. These assumptions include 
estimating the length of time employees will retain their vested stock options before exercising them ("expected term"), the 
estimated volatility of the Company's common stock price over the expected term and the expected dividend yield. In addition, 
we estimate the number of awards that will ultimately not complete their vesting requirements ("forfeitures") and recognize 
expense for those stock awards expected to vest. Changes in the assumptions can materially affect the estimate of fair value of 
stock-based compensation and consequently, the related amount recognized on the Consolidated Statements of Income.

Uncertain Tax Positions

The Company only recognizes the tax benefit from an uncertain tax position if it is more likely than not that the tax position 
will be sustained on examination by the taxing authorities. The application of income tax law is inherently complex. Laws and 
regulations in this area are voluminous and are often ambiguous. As such, we are required to make many subjective 
assumptions and judgments regarding our income tax exposures. Interpretations of and guidance surrounding income tax laws 
and regulations change over time. As such, changes in our subjective assumptions and judgments can materially affect amounts 
recognized on the Consolidated Balance Sheets and Statements of Income.

35

35

ITEM 7A.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Interest Rate Risk

The Company maintains a revolving credit facility to support potential liquidity and capital needs. Our interest rate under the 
Credit Agreement is benchmarked to, at the Company's option, a base rate or an adjusted LIBOR rate plus, in each case, an 
applicable margin percentage. There were no outstanding borrowings under the Credit Agreement as of January 31, 2015 and 
February 1, 2014.

The Company holds highly liquid instruments purchased with a maturity of three months or less at the date of purchase that are 
classified as cash equivalents. The Company had cash equivalent investments at January 31, 2015 and February 1, 2014 totaling 
$89.0 million and $91.9 million, respectively. As these investments are short-term in nature, changes in interest rates generally 
would not have a material impact on the valuation of these investments. During fiscal 2014 and 2013, a hypothetical 10% 
increase or decrease in interest rates would not have materially affected the Consolidated Financial Statements.

Impact of Inflation

Inflationary factors such as increases in the cost of our products and overhead costs may adversely affect our operating results. 
Although we do not believe that inflation has had a material impact on our financial position or results of operations to date, a 
high rate of inflation in the future may have an adverse effect on our ability to maintain current levels of gross margin and 
selling, general and administrative expenses as a percentage of net sales if the selling prices of our products do not increase 
with inflation.

Seasonality and Quarterly Results

The Company's business is subject to seasonal fluctuations. Significant portions of the Company's net sales and profits are 
realized during the fourth quarter of the Company's fiscal year, which is due in part to the holiday selling season and in part to 
sales of cold weather sporting goods and apparel. Any decrease in fiscal fourth quarter sales, whether because of a slow holiday 
selling season, unseasonable weather conditions or otherwise, could have a material adverse effect on our business, financial 
condition and operating results for the entire fiscal year.

ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The financial statements required to be filed hereunder are set forth on pages 44 through 67 of this Annual Report on Form 10-
K.

ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL 
DISCLOSURE

None.

ITEM 9A.  CONTROLS AND PROCEDURES

Disclosure Controls and Procedures

The Company carried out an evaluation, under the supervision and with the participation of the Company's management, 
including the Chief Executive Officer and the Chief Financial Officer, of the effectiveness of the design and operation of the 
disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as 
amended (the "Exchange Act"). Based upon that evaluation, the Company's Chief Executive Officer and Chief Financial Officer 
concluded that, as of January 31, 2015, the Company's disclosure controls and procedures were effective in ensuring that 
material information relating to the Company, including its consolidated subsidiaries, required to be disclosed by the Company 
in reports that it files or submits under the Exchange Act is recorded, processed, summarized and reported within the time 
periods specified in the Securities and Exchange Commission's rules and forms, and that it is accumulated and communicated 
to management, including our principal executive and financial officers, or persons performing similar functions, as appropriate 
to allow timely decisions regarding required disclosure.

36

36

Report of Management on Internal Control over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over financial reporting. Internal 
control over financial reporting is a process to provide reasonable assurance regarding the reliability of our financial reporting 
for external purposes in accordance with accounting principles generally accepted in the United States of America. Internal 
control over financial reporting includes: maintaining records that in reasonable detail accurately and fairly reflect our 
transactions; providing reasonable assurance that transactions are recorded as necessary for preparation of our financial 
statements; providing reasonable assurance that receipts and expenditures of Company assets are made in accordance with 
management authorization; and providing reasonable assurance that unauthorized acquisition, use or disposition of Company 
assets that could have a material effect on our financial statements would be prevented or detected on a timely basis. Because of 
its inherent limitations, internal control over financial reporting is not intended to provide absolute assurance that a 
misstatement of our financial statements would be prevented or detected.

Our management conducted an evaluation of the effectiveness of our internal control over financial reporting based on the 
framework and criteria established in Internal Control — Integrated Framework (2013), issued by the Committee of 
Sponsoring Organizations of the Treadway Commission. This evaluation included review of the documentation of controls, 
evaluation of the design effectiveness of controls, testing of the operating effectiveness of controls and a conclusion on this 
evaluation. Based on this evaluation, management concluded that the Company's internal control over financial reporting was 
effective as of January 31, 2015.

Deloitte & Touche LLP, an independent registered public accounting firm, has issued an attestation report on the Company's 
internal control over financial reporting included on the following page of this document.

Changes in Internal Control over Financial Reporting

There were no changes in the Company's internal control over financial reporting during the quarter ended January 31, 2015 
that have materially affected, or are reasonably likely to materially affect, the Company's internal control over financial 
reporting.

Inherent Limitations of Control Systems

There are inherent limitations in the effectiveness of any control system, including the potential for human error and the 
circumvention or overriding of the controls and procedures. Additionally, judgments in decision-making can be faulty and 
breakdowns can occur because of simple error or mistake. An effective control system can provide only reasonable, not 
absolute, assurance that the control objectives of the system are adequately met. Accordingly, our management, including our 
Chief Executive Officer and Chief Financial Officer, does not expect that our control system can prevent or detect all error or 
fraud. Finally, projections of any evaluation or assessment of effectiveness of a control system to future periods are subject to 
the risks that, over time, controls may become inadequate because of changes in an entity's operating environment or 
deterioration in the degree of compliance with policies and procedures.

37

37

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Board of Directors and Stockholders of
Dick's Sporting Goods, Inc.
Pittsburgh, Pennsylvania

We have audited the internal control over financial reporting of Dick's Sporting Goods, Inc. and subsidiaries (the "Company") 
as of January 31, 2015, based on criteria established in Internal Control - Integrated Framework (2013) issued by the 
Committee of Sponsoring Organizations of the Treadway Commission. The Company's management is responsible for 
maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over 
financial reporting, included in the accompanying Report of Management on Internal Control over Financial Reporting. Our 
responsibility is to express an opinion on the Company's internal control over financial reporting based on our audit.

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). 
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal 
control over financial reporting was maintained in all material respects. Our audit included obtaining an understanding of 
internal control over financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design and 
operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we considered 
necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

A company's internal control over financial reporting is a process designed by, or under the supervision of, the company's 
principal executive and principal financial officers, or persons performing similar functions, and effected by the company's 
board of directors, management, and other personnel to provide reasonable assurance regarding the reliability of financial 
reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting 
principles. A company's internal control over financial reporting includes those policies and procedures that (1) pertain to the 
maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of 
the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial 
statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are 
being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable 
assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company's assets that 
could have a material effect on the financial statements.

Because of the inherent limitations of internal control over financial reporting, including the possibility of collusion or improper 
management override of controls, material misstatements due to error or fraud may not be prevented or detected on a timely 
basis. Also, projections of any evaluation of the effectiveness of the internal control over financial reporting to future periods 
are subject to the risk that the controls may become inadequate because of changes in conditions, or that the degree of 
compliance with the policies or procedures may deteriorate.

In our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of 
January 31, 2015, based on the criteria established in Internal Control - Integrated Framework (2013) issued by the Committee 
of Sponsoring Organizations of the Treadway Commission.

We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the 
consolidated financial statements as of and for the year ended January 31, 2015 of the Company and our report dated March 27, 
2015 expressed an unqualified opinion on those financial statements.

/s/ Deloitte & Touche LLP

Pittsburgh, Pennsylvania
March 27, 2015 

38

38

ITEM 9B.  OTHER INFORMATION

None.

PART III

ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

(a)  Directors of the Company

Information relative to Directors of the Company is set forth under the section entitled "Item 1 - Election of Directors" in 
the Company's definitive Proxy Statement for the 2015 Annual Meeting of Stockholders ("2015 Proxy Statement") and is 
incorporated herein by reference.

(b)  Executive Officers of the Company

Information with respect to Executive Officers of the Company is set forth in Part I, Item 1.

(c)  Information with respect to compliance with Section 16(a) of the Securities Exchange Act of 1934 is set forth under the 

section entitled "Stock Ownership" in the 2015 Proxy Statement and is incorporated herein by reference.

(d)  The Company has adopted a code of ethics entitled "The Rules of the Game: The Dick's Sporting Goods Code of Ethics 

and Business Conduct" (the "Code of Conduct") that applies to all of its employees, including Executive Officers, and the 
Board of Directors, the complete text of which is available through the Investor Relations section of the Company's website 
at www.DICKS.com/investors. If the Company makes any amendments to the Code of Conduct other than technical, 
administrative, or other non-substantive amendments, or grants any waivers, including implicit waivers, from a provision 
of the Code of Conduct applicable to the Company's principal executive officer, principal financial officer, principal 
accounting officer or controller or persons performing similar functions, the Company will disclose the nature of the 
amendment or waiver, its effective date and to whom it applies on its website or in a Current Report on Form 8-K filed 
with the SEC. The Company's website does not form a part of this Annual Report on Form 10-K.

(e)  Information on our audit committee and audit committee financial expert is set forth under the section entitled "Corporate 

Governance" in the 2015 Proxy Statement and is incorporated herein by reference.

ITEM 11.  EXECUTIVE COMPENSATION

The information required by this Item is incorporated herein by reference to the information under the sections entitled 
"Executive Compensation", "Compensation Tables", "Corporate Governance" and "Item 1 - Election of Directors" in the 
Company's 2015 Proxy Statement. The information under the caption "Executive Compensation - Compensation Committee 
Report" shall not be deemed "soliciting material" or to be "filed" with the SEC, nor shall such information be incorporated by 
reference into a future filing under the Securities Act of 1933, as amended, or the Exchange Act, except to the extent the 
Company specifically incorporates the information by reference.

39

39

ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED 
SHAREHOLDER MATTERS

Part of the information required by this Item is incorporated herein by reference to the information under the caption "Stock 
Ownership" in the Company's 2015 Proxy Statement. The following table summarizes information, as of January 31, 2015 
relating to equity compensation plans of the Company pursuant to which grants of options, restricted stock, restricted stock 
units or other rights to acquire shares may be granted from time to time:

Equity Compensation Plan Information

Number of Securities 
to be Issued Upon 
Exercise of 
Outstanding Options, 
Warrants and Rights
(a)

Weighted Average 
Exercise Price of 
Outstanding Options, 
Warrants and Rights
(b)

Number of Securities 
Remaining Available for 
Future Issuance Under 
Equity Compensation 
Plans (Excluding 
Securities Reflected in 
Column (a))
(c)

4,197,096 (2) $

32.57

10,862,360 (3)

—

4,197,096

—

10,862,360

Plan Category

Equity compensation plans approved 

by security holders (1)

Equity compensation plans not
approved by security holders

Total

(1)  Represents outstanding awards pursuant to the Company's 2002 Amended and Restated Stock and Incentive Plan, 

2012 Stock and Incentive Plan and Golf Galaxy, Inc. 2004 Stock Incentive Plan.

(2)  Upon adoption of the Company's 2012 Stock and Incentive Plan, the common stock available under the 2002 

Amended and Restated Stock and Incentive Plan, Golf Galaxy, Inc. 1996 Stock Option and Incentive Plan and Golf 
Galaxy, Inc. 2004 Stock Incentive Plan became available for issuance under the 2012 Stock and Incentive Plan. 
Represents shares of common stock. Shares of Class B Common Stock are not generally authorized for issuance under 
the 2012 Stock and Incentive Plan.

(3)  Any shares of common stock that are subject to any award (e.g. options, stock appreciation rights, restricted stock, 
restricted stock units or performance stock) pursuant to the 2012 Stock and Incentive Plan will count against the 
aggregate number of shares of common stock that may be issued as one share for every share issued.

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

The information required by this Item is incorporated herein by reference to the information under the caption "Certain 
Relationships and Transactions with Related Persons" and "Election of Directors - How does the Board determine which 
directors are considered independent?" in the Company's 2015 Proxy Statement.

ITEM 14.  PRINCIPAL ACCOUNTANT FEES AND SERVICES

The information required by this Item is incorporated herein by reference to the information under the caption "Ratification of 
Independent Registered Public Accounting Firm – Audit and Non-Audit Fees and Independent Public Accountants" in the 
Company's 2015 Proxy Statement.

40

40

 
 
PART IV

ITEM 15.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES

(a)  The following documents are filed as part of this Annual Report on Form 10-K:

(1)  Financial Statements. The Consolidated Financial Statements required to be filed hereunder are listed in the Index to 

Consolidated Financial Statements on page 42 of this Annual Report on Form 10-K.

(2)  Financial Statement Schedule. The consolidated financial statement schedule to be filed hereunder is included on page 70 
of this Annual Report on Form 10-K. Other schedules have not been included because they are not applicable or because 
the information is included elsewhere in this report.

(3)  Exhibits. The Exhibits listed in the Index to Exhibits, which appears on pages 71 to 73 and is incorporated herein by 
reference, are filed as part of this Annual Report on Form 10-K. Certain Exhibits are incorporated by reference from 
documents previously filed by the Company with the SEC pursuant to Rule 12b-32 under the Securities Exchange Act of 
1934, as amended.

41

41

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

Report of Independent Registered Public Accounting Firm. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Statements of Income for the Fiscal Years Ended January 31, 2015, February 1, 2014 and February 2,

2013. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Statements of Comprehensive Income for the Fiscal Years Ended January 31, 2015, February 1, 2014

and February 2, 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Balance Sheets as of January 31, 2015 and February 1, 2014 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Statements of Changes in Stockholders' Equity for the Fiscal Years Ended January 31, 2015, February
1, 2014 and February 2, 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Statements of Cash Flows for the Fiscal Years Ended January 31, 2015, February 1, 2014 and

February 2, 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Page

43

44

45

46

47

48

Notes to Consolidated Financial Statements for the Fiscal Years Ended January 31, 2015, February 1, 2014 and

February 2, 2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

49 - 67

42

42

 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Board of Directors and Stockholders of
Dick's Sporting Goods, Inc.
Pittsburgh, Pennsylvania

We have audited the accompanying consolidated balance sheets of Dick's Sporting Goods, Inc. and subsidiaries (the 
"Company") as of January 31, 2015 and February 1, 2014, and the related consolidated statements of income, comprehensive 
income, changes in stockholders' equity, and cash flows for each of the three years in the period ended January 31, 2015. These 
financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on these 
financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). 
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial 
statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and 
disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates 
made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a 
reasonable basis for our opinion.

In our opinion, such consolidated financial statements present fairly, in all material respects, the financial position of Dick's 
Sporting Goods, Inc. and subsidiaries as of January 31, 2015 and February 1, 2014, and the results of their operations and their 
cash flows for each of the three years in the period ended January 31, 2015, in conformity with accounting principles generally 
accepted in the United States of America.

We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the 
Company's internal control over financial reporting as of January 31, 2015, based on the criteria established in Internal Control 
- Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission and our 
report dated March 27, 2015 expressed an unqualified opinion on the Company's internal control over financial reporting.

/s/ Deloitte & Touche LLP

Pittsburgh, Pennsylvania
March 27, 2015

43

43

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF INCOME
(Amounts in thousands, except per share data)

Fiscal Year Ended

January 31,
2015

February 1,
2014

February 2,
2013

Net sales

$

6,814,479

$

6,213,173

$

Cost of goods sold, including occupancy and distribution costs

GROSS PROFIT

Selling, general and administrative expenses

Pre-opening expenses

INCOME FROM OPERATIONS

Impairment of available-for-sale investments

Interest expense

Other income

INCOME BEFORE INCOME TAXES

Provision for income taxes

NET INCOME

EARNINGS PER COMMON SHARE:

Basic

Diluted

WEIGHTED AVERAGE COMMON SHARES OUTSTANDING:

Basic

Diluted

See accompanying notes to consolidated financial statements.

4,727,813

2,086,666

1,502,089

30,518

554,059

—

3,215

(5,170)

556,014

211,816

344,198

2.89

2.84

119,244

121,238

$

$

$

4,269,223

1,943,950

1,386,315

20,823

536,812

—

2,929

(12,224)

546,107

208,509

337,598

2.75

2.69

122,878

125,628

$

$

$

$

$

$

5,836,119

3,998,956

1,837,163

1,297,413

16,076

523,674

32,370

6,034

(4,555)

489,825

199,116

290,709

2.39

2.31

121,629

125,995

44

44

 
 
 
 
 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(Dollars in thousands)

NET INCOME

OTHER COMPREHENSIVE LOSS:

Unrealized loss on securities available-for-sale, net of tax

Reclassification adjustment for impairment of securities available-for-sale, net of tax

     Foreign currency translation adjustment, net of tax

TOTAL OTHER COMPREHENSIVE LOSS

COMPREHENSIVE INCOME

See accompanying notes to consolidated financial statements.

Fiscal Year Ended

January 31,
2015

February 1,
2014

February 2,
2013

$

344,198

$

337,598

$

290,709

—

—

(97)

(97)

—

—

(88)

(88)

(27,636)

27,636

(6)

(6)

$

344,101

$

337,510

$

290,703

45

45

 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Dollars in thousands, except share and per share data)

ASSETS

CURRENT ASSETS:

Cash and cash equivalents

Accounts receivable, net

Income taxes receivable

Inventories, net

Prepaid expenses and other current assets

Deferred income taxes

Total current assets

PROPERTY AND EQUIPMENT, NET

INTANGIBLE ASSETS, NET

GOODWILL

OTHER ASSETS:

Deferred income taxes

Other

Total other assets

TOTAL ASSETS

LIABILITIES AND STOCKHOLDERS' EQUITY

CURRENT LIABILITIES:

Accounts payable

Accrued expenses

Deferred revenue and other liabilities

Income taxes payable

Current portion of other long-term debt and leasing obligations

Total current liabilities

LONG-TERM LIABILITIES:

Other long-term debt and leasing obligations

Deferred income taxes

Deferred revenue and other liabilities

Total long-term liabilities

COMMITMENTS AND CONTINGENCIES

STOCKHOLDERS' EQUITY:

Preferred stock, par value $0.01 per share, authorized shares 5,000,000; none issued and outstanding

Common stock, par value $0.01 per share, authorized shares 200,000,000; issued shares 106,414,288 and

104,945,366 at January 31, 2015 and February 1, 2014, respectively; outstanding shares 93,205,708 and
96,065,661 at January 31, 2015 and February 1, 2014, respectively

Class B common stock, par value, $0.01 per share, authorized shares 40,000,000; issued and outstanding shares

24,900,870 at January 31, 2015 and February 1, 2014, respectively

Additional paid-in capital

Retained earnings

Accumulated other comprehensive (loss) income

Treasury stock, at cost, 13,208,580 and 8,879,705 at January 31, 2015 and February 1, 2014, respectively

Total stockholders' equity

January 31,
2015

February 1,
2014

$

221,679

$

80,292

14,293

181,731

60,779

7,275

1,390,767

1,232,065

91,767

51,586

1,850,384

1,203,382

110,162

200,594

1,862

69,814

71,676

99,386

38,835

1,620,071

1,084,529

98,255

200,594

2,477

65,561

68,038

$

$

3,436,198

$

3,071,487

614,511

$

283,828

172,259

47,698

537

562,439

265,040

154,384

19,825

899

1,118,833

1,002,587

5,913

44,494

434,733

485,140

—

932

249

1,015,404

1,471,182

(73)

(655,469)

1,832,225

6,476

38,617

331,628

376,721

—

961

249

958,943

1,187,514

24

(455,512)

1,692,179

3,071,487

TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY

$

3,436,198

$

See accompanying notes to consolidated financial statements. 

46

46

 
 
 
 
 
 
 
 
 
 
 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS' EQUITY
(Dollars in thousands)

Common Stock

Class B
Common Stock

Shares

Dollars

Shares

Dollars

Additional
Paid-In
Capital

Retained
Earnings

Accumulated
Other
Comprehensive
Income (Loss)

Treasury
Stock

Total

BALANCE, January 28, 2012

96,373,002

$

964

24,960,870

$

250

$ 699,766

$

932,871

$

118

$

(1,224) $ 1,632,745

Purchase of shares for treasury

(4,023,900)

Cash dividends declared, $2.50 per

common share

—

BALANCE, February 2, 2013

98,104,692

$

981

24,900,870

$

249

$ 874,236

$

911,704

$

112

$ (199,958) $ 1,587,324

(311,876)

—

—

(311,876)

Exchange of Class B common stock

for common stock

Exercise of stock options

Restricted stock vested

Minimum tax withholding

requirements

Net income

Stock-based compensation

Total tax benefit from exercise of

stock options

Foreign currency translation

adjustment, net of taxes of $4

Unrealized loss on securities

available-for-sale, net of taxes
of $4,734

Reclassification adjustment for

impairment of securities available-
for-sale, net of taxes of $4,734

—

78,231

(3)

(5,517)

—

—

—

—

—

290,709

60,000

5,431,053

381,128

1

54

3

(116,591)

(1)

—

—

—

—

—

—

—

—

—

—

—

—

(40)

—

(60,000)

(1)

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

32,181

69,578

—

—

—

—

—

Exercise of stock options

Restricted stock vested

Minimum tax withholding

requirements

Net income

Stock-based compensation

Total tax benefit from exercise of

stock options

Foreign currency translation

adjustment, net of taxes of $51

2,154,201

913,759

(281,786)

—

—

—

—

22

9

(3)

—

—

—

—

Purchase of shares for treasury

(4,825,205)

(48)

Cash dividends declared, $0.50 per

common share

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

43,460

(9)

(13,165)

—

—

—

—

337,598

27,119

27,302

—

—

—

—

—

—

—

(61,788)

BALANCE, February 1, 2014

96,065,661

$

961

24,900,870

$

249

$ 958,943

$ 1,187,514

$

Exercise of stock options

Restricted stock vested

Minimum tax withholding

requirements

Net income

Stock-based compensation

Total tax benefit from exercise of

stock options

Foreign currency translation

adjustment, net of taxes of $57

1,175,540

433,249

(139,867)

—

—

—

—

Purchase of shares for treasury

(4,328,875)

Cash dividends declared, $0.50 per

common share

—

11

4

(1)

—

—

—

—

(43)

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

26,110

(4)

(7,792)

—

—

—

—

344,198

26,275

11,872

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

(6)

(27,636)

27,636

—

—

—

—

—

—

—

—

—

—

—

78,285

—

(5,518)

290,709

32,181

69,578

(6)

(27,636)

27,636

— (198,734)

(198,774)

—

—

—

—

—

—

(88)

—

—

—

—

—

—

—

43,482

—

(13,168)

337,598

27,119

27,302

(88)

— (255,554)

(255,602)

—

24

—

—

—

—

—

—

(97)

—

(61,788)

$ (455,512) $ 1,692,179

—

—

—

—

—

—

—

26,121

—

(7,793)

344,198

26,275

11,872

(97)

— (199,957)

(200,000)

BALANCE, January 31, 2015

93,205,708

$

932

24,900,870

$

249

$ 1,015,404

$ 1,471,182

$

(73) $ (655,469) $ 1,832,225

See accompanying notes to consolidated financial statements.

47

47

(60,530)

—

—

(60,530)

 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
(Dollars in thousands)

CASH FLOWS FROM OPERATING ACTIVITIES:

Net income

Adjustments to reconcile net income to net cash provided by operating activities:

January 31,
2015

Fiscal Year Ended
February 1,
2014

February 2,
2013

$

344,198

$

337,598

$

290,709

Depreciation and amortization

Impairment of available-for-sale investments

Deferred income taxes

Stock-based compensation

Excess tax benefit from exercise of stock options

Gain on sale of asset

Other non-cash items

Changes in assets and liabilities:

Accounts receivable

Inventories

Prepaid expenses and other assets

Accounts payable

Accrued expenses

Income taxes payable / receivable

Deferred construction allowances

Deferred revenue and other liabilities

Net cash provided by operating activities

CASH FLOWS FROM INVESTING ACTIVITIES:

Capital expenditures

Purchase of JJB Sports convertible notes and equity securities

Proceeds from sale of other assets

Proceeds from sale-leaseback transactions

Deposits and purchases of other assets

Net cash used in investing activities

CASH FLOWS FROM FINANCING ACTIVITIES:

Revolving credit borrowings

Revolving credit repayments

Payments on other long-term debt and leasing obligations

Construction allowance receipts

Proceeds from exercise of stock options

Excess tax benefit from exercise of stock options

Minimum tax withholding requirements

Cash paid for treasury stock

Cash dividends paid to stockholders

(Decrease) increase in bank overdraft

Net cash used in financing activities

EFFECT OF EXCHANGE RATE CHANGES ON CASH AND CASH EQUIVALENTS

NET INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS

CASH AND CASH EQUIVALENTS, BEGINNING OF PERIOD

CASH AND CASH EQUIVALENTS, END OF PERIOD

Supplemental disclosure of cash flow information:

Accrued property and equipment

Accrued deposits and purchases of other assets

Cash paid during the year for interest

Cash paid during the year for income taxes

See accompanying notes to consolidated financial statements.

$

$

$

$

$

48

48

179,431

—

(6,259)

26,275

(11,953)

(14,428)

576

1,797

(158,702)

(11,004)

81,330

16,158

32,476

101,630

24,453

605,978

154,928

—

24,563

27,119

(26,906)

—

581

(9,690)

(135,879)

(7,717)

11,684

(7,117)

(13,357)

47,760

303

403,870

(349,007)

(285,668)

—

74,534

—

(30,547)

(305,020)

1,401,800

(1,401,800)

(925)

—

26,121

12,204

(7,793)

(200,000)

(61,262)

(29,258)

(260,913)

(97)

39,948

181,731

221,679

42,900

$

$

—

11,000

—

(64,507)

(339,175)

926,000

(926,000)

(8,984)

—

43,482

27,106

(13,168)

(255,602)

(64,432)

43,508

(228,090)

(88)

(163,483)

345,214

181,731

40,745

$

$

— $

2,631

186,790

$

$

— $

2,255

206,397

$

$

125,096

32,370

(2,362)

32,181

(59,903)

—

372

(4,328)

(81,189)

(8,693)

(13,588)

(5,576)

92,352

28,691

12,152

438,284

(219,026)

(31,986)

—

3,406

(76,748)

(324,354)

—

—

(145,322)

—

78,285

64,767

(5,518)

(198,774)

(306,972)

10,422

(503,112)

(6)

(389,188)

734,402

345,214

23,772

15,000

5,352

117,387

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1. Basis of Presentation and Summary of Significant Accounting Policies

Operations – Dick's Sporting Goods, Inc. (together with its subsidiaries, referred to as the "Company", "we", "us" and "our" 
unless specified otherwise) is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, 
high-quality sports equipment, apparel, footwear and accessories in a specialty store environment. The Company also owns and 
operates Golf Galaxy, Field & Stream and True Runner specialty stores.

Fiscal Year – The Company's fiscal year ends on the Saturday closest to the end of January. Fiscal years 2014, 2013 and 2012 
ended on January 31, 2015, February 1, 2014 and February 2, 2013, respectively. All fiscal years presented include 52 weeks of 
operations except fiscal 2012, which included 53 weeks.

Principles of Consolidation – The Consolidated Financial Statements include Dick's Sporting Goods, Inc. and its wholly-
owned subsidiaries. All intercompany accounts and transactions have been eliminated in consolidation.

Reclassifications –  Certain reclassifications have been made to prior year amounts within the Consolidated Statement of Cash 
Flows to conform to current year presentation.

Use of Estimates in the Preparation of Financial Statements – The preparation of financial statements in conformity with 
accounting principles generally accepted in the United States of America ("U.S. GAAP") requires management to make 
estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and 
liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. 
Actual results could differ from those estimates.

Cash and Cash Equivalents – Cash and cash equivalents consist of cash on hand and all highly liquid instruments purchased 
with a maturity of three months or less at the date of purchase. Cash equivalents are considered Level 1 investments and totaled 
$89.0 million and $91.9 million at January 31, 2015 and February 1, 2014, respectively. Interest income from cash equivalents 
was $0.1 million, $0.2 million and $1.0 million for fiscal 2014, 2013 and 2012, respectively.

Cash Management – The Company's cash management system provides for the reimbursement of all major bank disbursement 
accounts on a daily basis. Accounts payable at January 31, 2015 and February 1, 2014 include $105.9 million and $135.2 
million, respectively, of checks drawn in excess of cash balances not yet presented for payment.

Accounts Receivable – Accounts receivable consist principally of amounts receivable from vendors and landlords. The 
allowance for doubtful accounts totaled $2.7 million and $3.1 million as of January 31, 2015 and February 1, 2014, 
respectively.

Inventories – Inventories are stated at the lower of weighted average cost or market. Inventory costs consist of the direct cost of 
merchandise including freight. Inventories are net of shrinkage, obsolescence, other valuation accounts and vendor allowances 
totaling $100.2 million and $82.6 million at January 31, 2015 and February 1, 2014, respectively.

Property and Equipment – Property and equipment are recorded at cost and include capitalized leases. For financial reporting 
purposes, depreciation and amortization are computed using the straight-line method over the following estimated useful lives:

Buildings
Leasehold improvements
Furniture, fixtures and equipment

40 years
10-25 years
3-7 years

For leasehold improvements and property and equipment under capital lease agreements, depreciation and amortization are 
calculated using the straight-line method over the shorter of the estimated useful lives of the assets or the lease term. Leasehold 
improvements made significantly after the initial lease term are depreciated over the shorter of their estimated useful lives or 
the remaining lease term, including renewal periods, if reasonably assured. Depreciation expense was $159.1 million, $151.5 
million and $123.3 million for fiscal 2014, 2013 and 2012, respectively.

Renewals and betterments are capitalized and repairs and maintenance are expensed as incurred.

49

49

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Impairment of Long-Lived Assets and Closed Store Reserves – The Company evaluates its long-lived assets to assess whether 
the carrying values have been impaired whenever events and circumstances indicate that the carrying value of these assets may 
not be recoverable based on estimated undiscounted future cash flows. An impairment loss is recognized when the estimated 
undiscounted cash flows expected to result from the use of the asset plus eventual net proceeds expected from disposition of the 
asset (if any) are less than the carrying value of the asset. When an impairment loss is recognized, the carrying amount of the 
asset is reduced to its estimated fair value as determined based on quoted market prices or through the use of other valuation 
techniques.

The Company recognizes a liability for costs associated with closed or relocated premises when the Company ceases to use the 
location. The calculation of accrued lease termination and other costs primarily includes future minimum lease payments, 
maintenance costs and taxes from the date of closure or relocation to the end of the remaining lease term, net of contractual or 
estimated sublease income. The liability is discounted using a credit-adjusted risk-free rate of interest. The assumptions used in 
the calculation of the accrued lease termination and other costs are evaluated on a quarterly basis.

Goodwill – Goodwill represents the excess of acquisition cost over the fair value of the net assets of acquired entities. The 
Company assesses the carrying value of goodwill annually or whenever circumstances indicate that a decline in value may have 
occurred. 

The goodwill impairment test is a two-step impairment test. In the first step, the Company compares the fair value of each 
reporting unit to its carrying value. The Company determines the fair value of its reporting units using a combination of a 
discounted cash flow and a market value approach. If the fair value of the reporting unit exceeds the carrying value of the net 
assets assigned to that reporting unit, goodwill is not impaired and the Company is not required to perform further testing. If the 
carrying value of the net assets assigned to the reporting unit exceeds the fair value of the reporting unit, then the Company 
must perform the second step in order to determine the implied fair value of the reporting unit's goodwill and compare it to the 
carrying value of the reporting unit's goodwill. If the carrying value of goodwill exceeds the implied estimated fair value, an 
impairment charge to current operations is recorded to reduce the carrying value to the implied estimated fair value. A reporting 
unit is the operating segment, or a business unit one level below that operating segment, for which discrete financial 
information is prepared and regularly reviewed by management.

Intangible Assets – Intangible assets consist primarily of trademarks and acquired trade names with indefinite lives, which are 
tested for impairment annually or whenever circumstances indicate that a decline in value may have occurred. The Company 
estimates the fair value of these intangible assets based on an income approach using the relief-from-royalty method. The 
Company's finite-lived intangible assets consist primarily of favorable lease assets and other acquisition related assets. Finite-
lived intangible assets are amortized over their estimated useful economic lives and are reviewed for impairment when factors 
indicate that an impairment may have occurred. The Company recognizes an impairment charge when the estimated fair value 
of the intangible asset is less than the carrying value.

Self-Insurance – The Company is self-insured for certain losses related to health, workers' compensation and general liability 
insurance, although we maintain stop-loss coverage with third-party insurers to limit our liability exposure. Liabilities 
associated with these losses are estimated in part by considering historical claims experience, industry factors, severity factors 
and other actuarial assumptions.

Pre-opening Expenses – Pre-opening expenses, which consist primarily of rent, marketing, payroll and recruiting costs, are 
expensed as incurred.

Earnings Per Common Share – Basic earnings per common share is computed based on the weighted average number of 
shares of common stock outstanding during the period. Diluted earnings per common share is computed based on the weighted 
average number of shares of common stock, plus the effect of dilutive potential common shares outstanding during the period, 
using the treasury stock method. Dilutive potential common shares include outstanding stock options, restricted stock and 
warrants.

Stock-Based Compensation – The Company has the ability to grant restricted shares of common stock, restricted stock units 
and stock options to purchase common stock under the Dick's Sporting Goods, Inc. 2012 Stock and Incentive Plan. The 
Company records stock-based compensation expenses based on the fair value of stock awards at the grant date and recognizes 
the expense over the related service period.

50

50

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Income Taxes – The Company utilizes the asset and liability method of accounting for income taxes and provides deferred 
income taxes for temporary differences between the amounts reported for assets and liabilities for financial statement purposes 
and for income tax reporting purposes, using enacted tax rates in effect in the years in which the differences are expected to 
reverse. The Company recognizes the tax benefit from an uncertain tax position only if it is more likely than not that the tax 
position will be sustained on examination by the relevant taxing authorities, based on the technical merits of the position. The 
tax benefits recognized in the Consolidated Financial Statements from such a position are measured based on the largest benefit 
that will more likely than not be realized upon ultimate settlement. Interest and penalties related to income tax matters are 
recognized in income tax expense.

Revenue Recognition – Revenue from retail sales is recognized at the point of sale, net of sales tax. Revenue from eCommerce 
sales is recognized upon shipment of merchandise. Service-related revenue is recognized as the services are performed. A 
provision for anticipated merchandise returns is provided through a reduction of sales and cost of goods sold in the period that 
the related sales are recorded. Revenue from gift cards and returned merchandise credits (collectively the "cards") are deferred 
and recognized upon the redemption of the cards. These cards have no expiration date. Income from unredeemed cards is 
recognized on the Consolidated Statements of Income within selling, general and administrative expenses at the point at which 
redemption becomes remote. The Company performs an evaluation of the aging of the unredeemed cards, based on the elapsed 
time from the date of original issuance, to determine when redemption becomes remote.

Cost of Goods Sold – Cost of goods sold includes the cost of merchandise, vendor allowances, inventory shrinkage and 
obsolescence, freight, distribution, shipping and store occupancy costs. Store occupancy costs include rent, common area 
maintenance charges, real estate and other asset-based taxes, general maintenance, utilities, depreciation, fixture lease expenses 
and certain insurance expenses.

Selling, General and Administrative Expenses – Selling, general and administrative expenses include store and field support 
payroll and fringe benefits, advertising, bank card charges, information systems, marketing, legal, accounting, other store 
expenses and all expenses associated with operating the Company's corporate headquarters.

Advertising Costs – Production costs of advertising and the costs to run the advertisements are expensed the first time the 
advertisement takes place. Advertising expense, net of cooperative advertising, was $248.7 million, $223.9 million and $201.0 
million for fiscal 2014, 2013 and 2012, respectively.

Vendor Allowances – Vendor allowances include allowances, rebates and cooperative advertising funds received from vendors. 
These funds are determined for each fiscal year and the majority are based on various quantitative contract terms. Amounts 
expected to be received from vendors relating to the purchase of merchandise inventories are recognized as a reduction of cost 
of goods sold as the merchandise is sold. Amounts that represent a reimbursement of costs incurred, such as advertising, are 
recorded as a reduction to the related expense in the period that the related expense is incurred. The Company records an 
estimate of earned allowances based on the latest projected purchase volumes and advertising forecasts. On an annual basis at 
the end of the fiscal year, the Company confirms earned allowances with vendors to determine that the amounts are recorded in 
accordance with the terms of the contract.

Segment Information – The Company is a specialty omni-channel retailer that offers a broad range of products in its specialty 
retail stores primarily in the eastern United States. Given the economic characteristics of the store formats, the similar nature of 
the products sold, the type of customer and method of distribution, the Company's operating segments are aggregated within 
one reportable segment. The following table sets forth the approximate amount of net sales attributable to hardlines, apparel and 
footwear for the periods presented (in millions):

Hardlines

Apparel

Footwear

Other

Total net sales

2014

Fiscal Year
2013

2012

$

$

2,992

$

2,763

$

2,461

1,316

45

2,184

1,222

44

6,814

$

6,213

$

2,755

1,929

1,115

37

5,836

51

51

 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Construction Allowances – All of the Company's store locations are leased. The Company may receive reimbursement from a 
landlord for some of the cost of the structure, subject to satisfactory fulfillment of applicable lease provisions. These 
reimbursements may be referred to as tenant allowances, construction allowances or landlord reimbursements ("construction 
allowances").

The Company's accounting for construction allowances differs if the Company is deemed to be the owner of the asset during 
the construction period. Some of the Company's leases have a cap on the construction allowance, which places the Company at 
risk for cost overruns and causes the Company to be deemed the owner during the construction period. In cases where the 
Company is deemed to be the owner during the construction period, a sale and leaseback of the asset occurs when construction 
of the asset is complete and the lease term begins, if relevant sale-leaseback accounting criteria are met. Any gain or loss from 
the transaction is included within deferred revenue and other liabilities on the Consolidated Balance Sheets and deferred and 
amortized as rent expense on a straight-line basis over the term of the lease. The Company reports the amount of cash received 
for the construction allowance as construction allowance receipts within the financing activities section of its Consolidated 
Statements of Cash Flows when such allowances are received prior to completion of the sale-leaseback transaction. The 
Company reports the amount of cash received from construction allowances as proceeds from sale leaseback transactions 
within the investing activities section of its Consolidated Statements of Cash Flows when such amounts are received after the 
sale-leaseback accounting criteria have been achieved.

In instances where the Company is not deemed to be the owner during the construction period, reimbursement from a landlord 
for tenant improvements is classified as an incentive and included within deferred revenue and other liabilities on the 
Consolidated Balance Sheets. The deferred rent credit is amortized as rent expense on a straight-line basis over the term of the 
lease. Landlord reimbursements from these transactions are included in cash flows from operating activities as a change in 
deferred construction allowances.

Leases – Escalating rent payments, rent abatements and rent holidays are considered in the calculation of minimum lease 
payments in the Company's capital lease tests and in determining straight-line rent expense for operating leases. The Company 
records any difference between the straight-line rent amount and amounts payable under the lease as part of deferred rent within 
long-term deferred revenue and other liabilities on the Consolidated Balance Sheets.

Contingent payments based upon sales and future increases determined by inflation related indices cannot be estimated at the 
inception of the lease and accordingly, are charged to operations as incurred. The Company records contingent rent within 
accrued expenses on the Consolidated Balance Sheets.

Recently Issued Accounting Pronouncement – In May 2014, the Financial Accounting Standards Board ("FASB") issued 
Accounting Standards Update ("ASU") 2014-09, "Revenue from Contracts with Customers." This update requires an entity to 
recognize revenue to depict the transfer of promised goods or services to customers in an amount that reflects the consideration 
to which the entity expects to be entitled in exchange for those goods or services. Additionally, the update (1) specifies the 
accounting for some costs to obtain or fulfill a contract with a customer and (2) expands disclosure requirements related to 
revenue and cash flows arising from contracts with customers. ASU 2014-09 is effective for annual reporting periods beginning 
after December 15, 2016, including interim periods within that reporting period, and permits the use of either the retrospective 
or cumulative effect transition method. Early application is not permitted. The Company is currently evaluating the impact of 
the adoption of ASU 2014-09 on the Company’s Consolidated Financial Statements.

2. Goodwill and Other Intangible Assets

At January 31, 2015 and February 1, 2014, the Company reported goodwill of $200.6 million net of accumulated impairment 
charges of $111.3 million. There was no change in the carrying value of goodwill during fiscal 2014 or fiscal 2013. No 
impairment charges were recorded for goodwill in fiscal 2014, 2013 or 2012.

The Company had indefinite-lived and finite-lived intangible assets of $103.8 million and $6.3 million, respectively, as of 
January 31, 2015 and $89.5 million and $8.8 million, respectively, as of February 1, 2014. During fiscal 2014, the Company 
recorded a $12.4 million non-cash impairment charge for a trademark and trade name related to the Company's golf 
restructuring to reduce the carrying value of the respective assets to their estimated fair value. The impairment charge is 
included within selling, general and administrative expenses on the Consolidated Statement of Income. No impairment charges 
were recorded for the Company's intangible assets in fiscal 2013 or 2012.

52

52

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

On October 1, 2014, the Company purchased the intellectual property rights to the Field & Stream mark in product categories 
that were not otherwise owned by the Company for $26.3 million. The Company previously owned the intellectual property 
rights to the Field & Stream mark in the hunt, camp, fish and paddle product categories. These Field & Stream intellectual 
property assets are indefinite-lived intangible assets, which are not being amortized.

The components of intangible assets were as follows (in thousands):

2014

2013

Gross
Amount

Accumulated
Amortization

Gross
Amount

Accumulated
Amortization

Trademarks (indefinite-lived)

Trade name (indefinite-lived)

Customer list

Favorable leases and other finite-lived intangible assets

Other indefinite-lived intangible assets

$

87,081

$

— $

68,730

$

11,400

1,200

16,205

5,358

—
(1,200)
(9,882)
—
(11,082) $

15,900

1,200

16,454

4,845

107,129

$

—

—
(1,200)
(7,674)
—
(8,874)

Total intangible assets

$

121,244

$

Amortization expense for the Company's finite-lived intangible assets was $2.5 million, $2.3 million and $2.0 million for fiscal 
2014, 2013 and 2012, respectively. The annual estimated amortization expense of the finite-lived intangible assets recorded as 
of January 31, 2015 is expected to be as follows (in thousands):

Fiscal Year
2015
2016
2017
2018
2019
Thereafter
Total

3. Store Closings

Estimated
Amortization
Expense

$

$

1,553
1,498
1,273
1,055
554
390
6,323

The following table summarizes the activity of the Company's store closing reserves (in thousands):

Accrued store closing and relocation reserves, beginning of period

$

17,102

$

Expense charged to earnings

Cash payments

Interest accretion and other changes in assumptions

Accrued store closing and relocation reserves, end of period

Less: current portion of accrued store closing and relocation reserves

Long-term portion of accrued store closing and relocation reserves

$

2,149
(6,381)
(85)
12,785
(4,208)
8,577

$

31,785

—
(12,516)
(2,167)
17,102
(5,949)
11,153

2014

2013

The current portion of accrued store closing and relocation reserves is included within accrued expenses and the long-term 
portion is included within long-term deferred revenue and other liabilities on the Consolidated Balance Sheets. The related 
expense is recorded within selling, general and administrative expenses on the Consolidated Statements of Income.

53

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DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

4. Property and Equipment

Property and equipment are recorded at cost and consist of the following as of the end of the fiscal periods (in thousands):

Buildings and land

Leasehold improvements

Furniture, fixtures and equipment

Total property and equipment

Less: accumulated depreciation and amortization

Net property and equipment

2014

2013

$

220,852

$

1,069,868

1,048,887

2,339,607
(1,136,225)
1,203,382

$

$

220,295

895,798

943,532

2,059,625
(975,096)
1,084,529

The amounts above include construction in progress of $113.4 million and $101.1 million for fiscal 2014 and 2013, 
respectively.

5. Accrued Expenses

Accrued expenses consist of the following as of the end of the fiscal periods (in thousands):

Accrued payroll, withholdings and benefits

Accrued real estate taxes, utilities and other occupancy

Accrued property and equipment

Accrued sales tax

Other accrued expenses

Total accrued expenses

6. Deferred Revenue and Other Liabilities

2014

2013

$

98,327

$

54,200

43,666

26,153

61,482

99,619

60,178

41,036

21,800

42,407

$

283,828

$

265,040

Deferred revenue and other liabilities consist of the following as of the end of the fiscal periods (in thousands):

Current:

Deferred gift card revenue

Deferred construction allowances

Other

Total current

Long-term:

Deferred rent, including pre-opening rent

Deferred construction allowances

Other

Total long-term

2014

2013

$

$

$

$

151,791

$

138,513

1,686

18,782

172,259

80,130

278,391

76,212

$

$

1,439

14,432

154,384

70,713

181,148

79,767

434,733

$

331,628

54

54

 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

7. Debt

The Company's outstanding debt consists of the following as of the end of the fiscal periods (in thousands):

Revolving line of credit

Capital leases

Other debt

Total debt

Less: current portion

Total long-term debt

2014

2013

— $

5,994

456

6,450
(537)
5,913

$

—

6,818

557

7,375
(899)
6,476

$

$

Revolving Credit Agreement – On December 5, 2011, the Company entered into a five-year credit agreement with Wells Fargo 
Bank, National Association (the "Credit Agreement"), which replaced the Company's then existing credit facility that was 
terminated. The Credit Agreement provides for a $500 million revolving credit facility, including up to $100 million in the form 
of letters of credit and allows the Company, subject to the satisfaction of certain conditions, to request an increase of up to $250 
million in borrowing availability to the extent that existing or new lenders agree to provide such additional revolving 
commitments.

The Credit Agreement, which matures on December 5, 2016, is secured by a first priority security interest in certain property 
and assets, including receivables, inventory, deposit accounts and other personal property of the Company, and is guaranteed by 
the Company's domestic subsidiaries.

The annual interest rates applicable to loans under the Credit Agreement are, at the Company's option, a base rate or an adjusted 
LIBOR rate plus, in each case, an applicable margin percentage. The applicable margin percentage for base rate loans is 0.20% 
to 0.50% and for adjusted LIBOR rate loans is 1.20% to 1.50%, depending on the borrowing availability of the Company.

The Credit Agreement contains certain covenants that limit the ability of the Company to, among other things: incur or 
guarantee additional indebtedness; pay distributions on, redeem or repurchase capital stock or redeem or repurchase 
subordinated debt; make certain investments; sell assets; and consolidate, merge or transfer all or substantially all of the 
Company's assets. In addition, the Credit Agreement contains a covenant that requires the Company to maintain a minimum 
adjusted availability of 7.5% of its borrowing base. As of January 31, 2015, the Company was in compliance with the terms of 
the credit agreement.

There were no borrowings under the Credit Agreement as of January 31, 2015 and February 1, 2014, respectively. As of 
January 31, 2015, the Company had outstanding letters of credit and total borrowing capacity under the Credit Agreement of 
$14.0 million and $486.0 million, respectively. The Company had $13.0 million of outstanding letters of credit and $487.0 
million of total borrowing capacity as of February 1, 2014.

Capital Lease Obligations – The gross and net carrying values of assets under capital leases were $7.3 million and $0.8 million, 
respectively, as of January 31, 2015, and $30.3 million and $16.3 million, respectively, as of February 1, 2014. The Company 
also leases two buildings from an entity that is a related party to its Chairman and Chief Executive Officer, under a capital lease 
entered into May 1, 1986 that expires in April 2021.

55

55

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Scheduled lease payments under capital lease obligations as of January 31, 2015 are as follows (in thousands):

Fiscal Year

2015

2016

2017

2018

2019

Thereafter

Subtotal

Less: amounts representing interest

Present value of net scheduled lease payments

Less: amounts due in one year

Total long-term capital leases

8. Operating Leases

$

$

1,024

1,024

1,024

1,044

1,103

3,988

9,207
(3,213)
5,994
(429)
5,565

The Company leases substantially all of its stores, three distribution centers and equipment under non-cancellable operating 
leases that expire at various dates through 2030. Initial lease terms are generally for 10 to 15 years and most store leases contain 
multiple five-year renewal options and rent escalation provisions. The lease agreements provide primarily for the payment of 
minimum annual rentals, costs of utilities, property taxes, maintenance, common areas and insurance, and in some cases, 
contingent rent stated as a percentage of gross sales over certain base amounts. Rent expense under these operating leases 
totaled approximately $441.5 million, $411.5 million and $388.3 million for fiscal 2014, 2013 and 2012, respectively. The 
Company entered into sale-leaseback transactions related to store fixtures, buildings and equipment that resulted in cash 
receipts of $3.4 million for fiscal 2012.

Scheduled lease payments due under non-cancellable operating leases as of January 31, 2015 are as follows (in thousands):

Fiscal Year
2015
2016
2017
2018
2019
Thereafter
Total

$

$

505,519
511,223
470,053
416,897
363,854
1,236,347
3,503,893

The Company has subleases related to certain of its operating lease agreements. The Company recognized sublease rental 
income of $0.6 million, $0.7 million and $0.9 million in fiscal 2014, 2013 and 2012, respectively.

9. Stockholders' Equity

Common Stock, Class B Common Stock and Preferred Stock – The Company's Amended and Restated Certificate of 
Incorporation authorizes the issuance of 200,000,000 shares of common stock, par value $0.01 per share, and the issuance of 
40,000,000 shares of Class B common stock, par value $0.01 per share. In addition, the Company's Amended and Restated 
Certificate of Incorporation authorizes the issuance of up to 5,000,000 shares of preferred stock.

Holders of common stock generally have rights identical to holders of Class B common stock, except that holders of common 
stock are entitled to one vote per share and holders of Class B common stock are entitled to ten votes per share. A related party, 
relatives of the related party and trusts held by them hold all of the Class B common stock. These shares can only be held by 
members of this group and are not publicly tradable. Each share of Class B common stock can be converted at any time into 
one share of common stock at the holder's option.

56

56

 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Dividends per Common Share – The Company declared and paid cash dividends of $0.50, $0.50 and $2.50 per share of 
common stock and Class B common stock during fiscal 2014, 2013 and 2012, respectively. Fiscal 2012 included a special cash 
dividend of $2.00 per share of common stock and Class B common stock. 

Treasury Stock – On March 7, 2013, the Company's Board of Directors authorized a five-year share repurchase program of up 
to $1 billion of the Company's common stock. During fiscal 2014, the Company repurchased 4.3 million shares of its common 
stock for $200.0 million. During fiscal 2013, the Company repurchased 4.8 million shares of its common stock for $255.6 
million.

10. Stock-Based Compensation and Employee Stock Plans

The Company has the ability to grant restricted shares of common stock, restricted stock units and options to purchase common 
stock under the Dick's Sporting Goods, Inc. 2012 Stock and Incentive Plan (the "Plan"). As of January 31, 2015, shares of 
common stock available for future issuance pursuant to the Plan were 10,862,360 shares.

The following represents total stock-based compensation recognized in the Consolidated Statements of Income for the fiscal 
years presented (in thousands):

Stock option expense

Restricted stock expense

Total stock-based compensation expense

Total related tax benefit

2014

2013

2012

$

$

$

7,903

18,372

26,275

9,200

$

$

$

8,263

18,856

27,119

9,230

$

$

$

10,215

21,966

32,181

11,561

Stock Option Plans – Stock options are generally granted on an annual basis, vest 25% per year over four years and have a 
seven-year maximum term.

The fair value of each stock option granted is estimated on the grant date using the Black-Scholes ("Black-Scholes") option 
valuation model. The assumptions used to calculate the fair value of options granted are evaluated and revised, as necessary, to 
reflect market conditions and the Company's experience. These options are expensed on a straight-line basis over the vesting 
period, which is considered to be the requisite service period. Compensation expense is recognized only for those options 
expected to vest, with forfeitures estimated at the date of grant based on the Company's historical experience and future 
expectations.

The fair value of stock-based awards to employees is estimated on the date of grant using the Black-Scholes valuation with the 
following assumptions:

Black-Scholes Valuation Assumptions
Expected life (years) (1)
Expected volatility (2)
Weighted average volatility
Risk-free interest rate (3)
Expected dividend yield

Weighted average grant date fair value

Employee Stock Option Plans
2013

2014

2012

5.23
31.97% - 44.48%
36.28%

5.33
36.10% - 47.86%
46.71%

5.70
44.52% - 49.38%
47.25%

1.44% - 2.39%

0.73% - 1.73%

0.59% - 1.57%

0.90% - 1.13%

0.98% - 1.04%

0.98% - 1.25%

$

17.31

$

18.31

$

19.24

(1)  The expected term of the options represents the estimated period of time until exercise and is based on historical 
experience of similar awards giving consideration to the contractual terms, vesting schedules and expectations of 
future employee behavior.

(2)  Expected volatility is based on the historical volatility of the Company's common stock over a timeframe consistent 

with the expected life of the stock options.

57

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DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

(3)  The risk-free interest rate is based on the implied yield available on U.S. Treasury constant maturity interest rates 

whose term is consistent with the expected life of the stock options.

The assumptions used to calculate the fair value of options granted are evaluated and revised, as necessary, to reflect market 
conditions and experience.

The stock option activity from January 28, 2012 through January 31, 2015 is presented in the following table:

Outstanding, January 28, 2012

Granted

Exercised

Forfeited / Expired

Outstanding, February 2, 2013

Granted

Exercised

Forfeited / Expired

Outstanding, February 1, 2014

Granted

Exercised

Forfeited / Expired

Outstanding, January 31, 2015

Exercisable, January 31, 2015

Vested and expected to vest, January 31, 2015

Shares
Subject to
Options

11,658,089

$

581,665
(5,431,053)
(99,977)
6,708,724

682,344
(2,154,201)
(282,820)
4,954,047

559,722
(1,175,540)
(256,931)
4,081,298

2,874,454

3,962,463

$

$

$

$

$

Weighted
Average
Exercise
Price per
Share

Weighted
Average
Remaining
Contractual
Life (Years)

Aggregate
Intrinsic
Value (in
thousands)

18.60

48.35

14.38

25.48

24.50

47.31

20.18

41.57

28.55

53.78

22.22

44.42

32.83

25.84

32.27

3.45

$

262,995

3.60

$

157,380

3.19

$

118,784

3.00

2.05

2.92

$

$

$

78,432

74,210

78,172

The aggregate intrinsic value reported in the table above is based on the Company's closing stock prices for the last business 
day of the period indicated. The total intrinsic value for stock options exercised during 2014, 2013 and 2012 was $34.3 million, 
$67.2 million and $186.5 million, respectively. The total fair value of options vested during 2014, 2013 and 2012 was $8.2 
million, $14.9 million and $7.1 million, respectively. The nonvested stock option activity for the year ended January 31, 2015 is 
presented in the following table:

Nonvested, February 1, 2014
Granted
Vested
Forfeited
Nonvested, January 31, 2015

Shares
Subject to
Options

Weighted
Average
Grant Date
Fair Value

1,336,590
559,722
(484,356)
(205,112)
1,206,844

$

$

17.90
17.31
17.02
17.17
18.10

As of January 31, 2015, unrecognized stock-based compensation expense related to nonvested stock options was approximately 
$13.2 million, net of estimated forfeitures, which is expected to be recognized over a weighted average period of approximately 
2.31 years. 

The Company issues new shares of common stock upon exercise of stock options.

58

58

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Additional information regarding options outstanding as of January 31, 2015 is as follows:

Range of
Exercise Prices

$12.44 - $18.95

$19.71 - $28.23

$33.13 - $48.60

$49.26 - $57.59

$12.44 - $57.59

Options Outstanding
Weighted
Average
Remaining
Contractual
Life (Years)

Weighted
Average
Exercise
Price

Shares

1,170,980

1,140,891

1,202,870

566,557

4,081,298

1.10

2.09

4.31

5.96

3.00

$

$

15.57

27.30

44.83

54.16

32.83

Options Exercisable

Weighted
Average
Exercise
Price

15.57

27.30

43.89

51.36

25.84

Shares

1,170,980

$

1,140,891

532,285

30,298

2,874,454

$

Restricted Stock – The Company issues shares of restricted stock to eligible employees, which are subject to forfeiture until the 
end of an applicable vesting period. The awards generally vest on the third anniversary of the date of grant, subject to the 
employee's continuing employment as of that date.

The restricted stock activity from January 28, 2012 through January 31, 2015 is presented in the following table:

Nonvested, January 28, 2012

Granted

Vested

Forfeited

Nonvested, February 2, 2013

Granted

Vested

Forfeited

Nonvested, February 1, 2014

Granted

Vested
Forfeited

Nonvested, January 31, 2015

Weighted
Average
Grant Date
Fair Value

28.16

48.55

15.09

32.76

35.48

46.85

27.46

39.93

45.93

53.36

39.99
48.40

48.67

Shares

2,090,433

$

542,221
(381,278)
(159,281)
2,092,095

1,806,949
(913,769)
(553,621)
2,431,654

593,841
(433,249)
(406,127)
2,186,119

$

$

$

As of January 31, 2015, total unrecognized stock-based compensation expense related to nonvested shares of restricted stock, 
net of estimated forfeitures, was approximately $23.3 million before income taxes, which is expected to be recognized over a 
weighted average period of approximately 1.99 years.

During 2013, the Company issued a special grant of 1,185,793 shares of performance-based restricted stock in support of the 
Company's five-year strategic plan. The Company issued an additional 118,095 shares of performance-based restricted stock 
during 2014. As of January 31, 2015, nonvested restricted stock outstanding included 862,655 shares of these performance-
based awards, which vest at the end of a five-year period based upon the achievement of certain pre-established financial 
performance metrics at the end of the performance period, with an opportunity for earlier vesting if the target metrics are 
achieved at the end of any fiscal year within the performance period. As of January 31, 2015, these awards were not deemed 
probable of achieving the pre-established financial performance metrics.

59

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DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

11. Income Taxes

The components of the provision for income taxes are as follows for the fiscal periods ended (in thousands):

Current:

Federal
State

Deferred:
Federal
State

Total provision

2014

2013

2012

$

$

187,735
30,340
218,075

(5,740)
(519)
(6,259)
211,816

$

$

156,177
27,769
183,946

23,499
1,064
24,563
208,509

$

$

174,049
27,429
201,478

(1,734)
(628)
(2,362)
199,116

The provision for income taxes differs from the amounts computed by applying the federal statutory rate as follows for the 
following periods:

Federal statutory rate

State tax, net of federal benefit

Valuation allowance

Other permanent items

Effective income tax rate

2014

2013

2012

35.0%

3.1%

—%

—%

38.1%

35.0 %

3.5 %

(0.4)%

0.1 %

38.2 %

35.0%

3.6%

1.6%

0.5%

40.7%

60

60

 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Components of deferred tax assets (liabilities) consist of the following as of the fiscal periods ended (in thousands):

Inventory

Store closing expense

Stock-based compensation

Capital loss carryforward

Employee benefits

Other accrued expenses not currently deductible for tax purposes

Deferred rent

Insurance

Gift cards

Deferred revenue currently taxable

Non income-based tax reserves

Uncertain income tax positions
Valuation allowance

Other

Total deferred tax assets

Property and equipment

Inventory

Intangibles

Other

Total deferred tax liabilities

Net deferred tax asset

2014

2013

$

42,163

$

4,984

25,913

5,608

34,167

5,520

31,234

2,432

13,691

4,837

8,174

3,524
(5,608)
77

176,716
(134,057)
(27,386)
(6,319)
—
(167,762)
8,954

$

$

35,531

6,674

26,692

6,242

33,156

4,631

27,609

2,352

11,531

4,404

7,098

3,112
(6,242)
—

162,790
(118,854)
(30,342)
(10,875)
(24)
(160,095)
2,695

In 2014, of the $9.0 million net deferred tax asset, $51.6 million is included within current assets, $1.9 million is included 
within other long-term assets and $44.5 million is included within other long-term liabilities on the Consolidated Balance 
Sheets. In 2013, of the $2.7 million net deferred tax asset, $38.8 million was included within current assets, $2.5 million was 
included within other long-term assets and $38.6 million was included within other long-term liabilities on the Consolidated 
Balance Sheets. 

The Company determined that a valuation allowance of $7.9 million was required for a portion of the deferred tax asset 
recorded in fiscal 2012 relating to a $32.4 million net capital loss carryforward resulting from the impairment of its investment 
in JJB Sports, plc ("JJB Sports"). During the first quarter of 2013, the Company determined that it would recover $4.3 million 
of its investment in JJB Sports, which it had previously impaired. There was no related tax expense for this recovery as the 
Company reversed a portion of the deferred tax valuation allowance it had previously recorded for net capital loss 
carryforwards it did not expect to realize at the time its investment in JJB Sports was fully impaired. The Company has 
received, and may receive in future periods, additional immaterial recoveries related to its investment in JJB Sports.

As of January 31, 2015, the total liability for uncertain tax positions, including related interest and penalties, was approximately 
$10.1 million. 

61

61

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

The following table represents a reconciliation of the Company's total balance of unrecognized tax benefits, excluding interest 
and penalties (in thousands):

Beginning of fiscal year

Increases as a result of tax positions taken in a prior period

Decreases as a result of tax positions taken in a prior period

Increases as a result of tax positions taken in the current period

Decreases as a result of settlements during the current period

Reductions as a result of a lapse of statute of limitations during the

current period

End of fiscal year

2014

2013

2012

$

7,507

$

10,670

$

18,692

124

—

1,057
(312)

—

1,651
(2,240)
985
(3,559)

—

$

8,376

$

7,507

$

1,816
(4,370)
1,740
(6,405)

(803)
10,670

The balance at January 31, 2015 includes $5.4 million of unrecognized tax benefits that would impact our effective tax rate if 
recognized. The Company recognizes accrued interest and penalties related to unrecognized tax benefits in income tax expense.

As of January 31, 2015, the liability for uncertain tax positions includes $1.8 million for the accrual of interest and penalties. 
During fiscal 2014, 2013 and 2012, the Company recorded $0.3 million, $0.9 million and $0.8 million, respectively, for the 
accrual of interest and penalties in the Consolidated Statements of Income. The Company has federal, state and local 
examinations currently ongoing. It is possible that these examinations may be resolved within 12 months. Due to the potential 
for resolution of these examinations, and the expiration of various statutes of limitation, it is reasonably possible that $3.6 
million of the Company's gross unrecognized tax benefits and interest at January 31, 2015 could be recognized within the next 
12 months. The Company does not anticipate that changes in its unrecognized tax benefits will have a material impact on the 
Consolidated Statements of Income during fiscal 2015.

The Company participates in the Internal Revenue Service ("IRS") Compliance Assurance Program ("CAP"). As part of the 
CAP, tax years are audited on a contemporaneous basis so that all or most issues are resolved prior to the filing of the tax return. 
The IRS has completed examinations of 2013 and all prior tax years. The Company is no longer subject to examination in any 
of its major state jurisdictions for years prior to 2007.

12. Earnings per Common Share

The computations for basic and diluted earnings per common share are as follows (in thousands, except per share data):

Fiscal Year Ended
2013

2012

2014

Earnings per common share - Basic:

Net income

Weighted average common shares outstanding - basic

Earnings per common share

Earnings per common share - Diluted:

Net income

Weighted average common shares outstanding - basic

Dilutive effect of stock-based awards

Weighted average common shares outstanding - diluted

Earnings per common share

$

$

$

$

$

$

$

344,198

119,244

2.89

344,198

119,244

1,994

121,238

$

$

$

337,598

122,878

2.75

337,598

122,878

2,750

125,628

2.84

$

2.69

$

Anti-dilutive stock-based awards excluded from diluted calculation

1,334

899

290,709

121,629

2.39

290,709

121,629

4,366

125,995

2.31

768

62

62

 
 
 
 
 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

13. Retirement Savings Plans

The Company's retirement savings plan, established pursuant to Section 401(k) of the Internal Revenue Code, covers regular 
status full-time hourly and salaried employees as of their date of hire and part-time regular employees who have worked 1,000 
hours or more in a year. Employees must be 21 years of age to participate. Under the terms of the retirement savings plan, the 
Company may make a discretionary matching contribution equal to a percentage of each participant's contribution, up to 10% 
of the participant's compensation. The Company's discretionary matching contribution percentage is typically 50%. Total 
employer contributions recorded under the plan, net of forfeitures, was $6.1 million, $6.4 million and $5.3 million for fiscal 
2014, 2013 and 2012, respectively.

The Company also has non-qualified deferred compensation plans for highly compensated employees whose contributions are 
limited under qualified defined contribution plans. Amounts contributed and deferred under the deferred compensation plans 
are credited or charged with the performance of investment options offered under the plans and elected by the participants. In 
the event of bankruptcy, the assets of these plans are available to satisfy the claims of general creditors. The liability for 
compensation deferred under the Company's plans was $52.2 million and $49.4 million as of January 31, 2015 and February 1, 
2014, respectively, and is included within long-term liabilities on the Consolidated Balance Sheets. Total employer 
contributions recorded under these plans, net of forfeitures, was $1.5 million, $1.0 million and $0.9 million for fiscal 2014, 
2013 and 2012, respectively.

14. Commitments and Contingencies

Marketing and Naming Rights Commitments

Within the ordinary course of business, the Company enters into contractual commitments in order to promote the Company's 
brand and products, including media and naming rights extending through 2026. The aggregate payments under these 
commitments were $52.1 million, $29.0 million and $25.8 million during fiscal 2014, 2013 and 2012, respectively. The 
aggregate amount of future minimum payments at January 31, 2015 is as follows (in thousands):

Fiscal Year

2015

2016

2017

2018

2019

Thereafter

Total

$

37,534

34,549

3,090

3,176

3,266

20,409

$

102,024

63

63

 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Licenses for Trademarks

Within the ordinary course of business, the Company enters into licensing agreements for the exclusive or preferential rights to 
use certain trademarks extending through 2020. Under specific agreements, the Company is obligated to pay annual guaranteed 
minimum royalties. Also, the Company is required to pay additional royalties when the royalties that are based on qualified 
purchases or retail sales (dependent upon the agreement) exceed the guaranteed minimum. The aggregate payments under these 
commitments were $16.4 million, $16.8 million and $17.8 million during fiscal 2014, 2013 and 2012, respectively. The 
aggregate amount of future minimum payments at January 31, 2015 is as follows (in thousands):

Fiscal Year

2015

2016

2017

2018

2019

Thereafter

Total

Other

$

18,157

19,214

21,052

21,202

21,352

20,352

$

121,329

The Company also has other non-cancellable contractual commitments, including corporate aircraft and technology-related 
commitments extending through 2019. The aggregate payments under these commitments were $8.7 million, $43.9 million and 
$9.6 million during fiscal 2014, 2013 and 2012, respectively. The aggregate amount of future minimum payments at January 
31, 2015 is as follows (in thousands):

Fiscal Year

2015

2016

2017

2018

2019

Thereafter

Total

$

8,306

8,815

994

35,000

4,500

—

$

57,615

The Company is involved in legal proceedings incidental to the normal conduct of its business. Although the outcome of any 
pending legal proceedings cannot be predicted with certainty, management believes that adequate insurance coverage is 
maintained and that the ultimate resolution of these matters will not have a material adverse effect on the Company's liquidity, 
financial position or results of operations.

15. Investment in JJB Sports

On April 27, 2012, the Company invested an aggregate of £20 million in JJB Sports, a retail sports company based in the 
United Kingdom, consisting of junior secured convertible notes ("Convertible Notes") in the principal amount of £18.75 million 
and 12.5 million ordinary shares ("Ordinary Shares") of JJB Sports for £1.25 million, for a total cash outlay of $32.0 million. 
The Company classified its investments in JJB Sports as available-for-sale investments, which were recorded at fair value. As 
of July 28, 2012, the Company recorded an other-than-temporary impairment charge of $30.4 million on the Convertible Notes 
and $2.0 million on the Ordinary Shares within the Consolidated Statements of Income, fully impairing the carrying value of its 
investment as of July 28, 2012.

64

64

 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

The Company's initial fair value of its investment in the Convertible Notes was determined using a binomial lattice model with 
Level 2 inputs, including JJB Sports' stock price, the expected stock price volatility, the interest rate on the Convertible Notes, 
the risk-free interest rate based upon appropriate government yield curves and option-adjusted spreads for comparable 
securities. Due to the use of discounted expected future cash flows to derive the fair value of the Convertible Notes, the 
Company reclassified its investment as a Level 3 investment during the fiscal quarter ended July 28, 2012 (see Note 16).

During the first quarter of 2013, the Company recorded $4.3 million related to the partial recovery of its previously impaired 
investment in JJB Sports. The Company has received, and may receive in future periods, additional immaterial recoveries.

16. Fair Value Measurements

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction 
between market participants at the measurement date (an exit price). ASC 820, "Fair Value Measurement and Disclosures", 
outlines a valuation framework and creates a fair value hierarchy in order to increase the consistency and comparability of fair 
value measurements and the related disclosures and prioritizes the inputs used in measuring fair value as follows:

Level 1:  Observable inputs such as quoted prices in active markets;

Level 2:  Inputs, other than quoted prices in active markets, that are observable either directly or indirectly; and

Level 3:  Unobservable inputs in which there is little or no market data, which require the reporting entity to develop its own 
assumptions.

Assets measured at fair value on a recurring basis as of January 31, 2015 and February 1, 2014 are set forth in the table below:

Description

As of January 31, 2015

Assets:

Deferred compensation plan assets held in trust (1)

Total assets

As of February 1, 2014

Assets:

Deferred compensation plan assets held in trust (1)

Total assets

Level 1

Level 2

Level 3

$

$

$

$

52,193

52,193

49,351

49,351

$

$

$

$

— $

— $

— $

— $

—

—

—

—

(1)  Consists of investments in various mutual funds made by eligible individuals as part of the Company's deferred 

compensation plan (See Note 13).

The fair value of cash and cash equivalents, accounts receivable, accounts payable and certain other liabilities approximated 
book value due to the short-term nature of these instruments at both January 31, 2015 and February 1, 2014.

The Company uses quoted prices in active markets to determine the fair value of the aforementioned assets determined to be 
Level 1 instruments. The Company's policy for recognition of transfers between levels of the fair value hierarchy is to 
recognize any transfer at the end of the fiscal quarter in which the determination to transfer was made. The Company did not 
transfer any assets or liabilities among the levels of the fair value hierarchy during the fiscal year ended January 31, 2015 and 
February 1, 2014. Additionally, the Company did not hold any Level 3 financial assets or liabilities as of January 31, 2015 and 
February 1, 2014. 

65

65

 
 
 
 
 
 
 
 
 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

The following table provides a reconciliation of the beginning and ending balances of assets measured at fair value on a 
recurring basis using Level 3 inputs (in thousands):

Beginning balance, January 28, 2012

Transfers in (see Note 15)

Total realized losses included in net income

Ending balance, February 2, 2013

2012

—

32,370
(32,370)
—

$

$

Realized losses are included within impairment of available-for-sale investments on the Consolidated Statements of Income.

17. Related Party Transaction

On July 17, 2013, the Company entered into a purchase agreement (the "Purchase Agreement") with SP Aviation, LLC, an 
entity 50% owned by its Chairman and Chief Executive Officer. Pursuant to the Purchase Agreement, the Company sold a 
Gulfstream G200 corporate aircraft to SP Aviation, LLC for $11.0 million, paid in cash, representing the Company's carrying 
value of the asset at the time of sale. The transaction was approved pursuant to the Company's Related Party Transaction Policy.

18. Quarterly Financial Information (Unaudited)

Summarized quarterly financial information for fiscal 2014 and 2013 is as follows (in thousands, except earnings per share 
data):

Net sales
Gross profit (1)
Income from operations (1)
Net income

Earnings per common share:

Basic (1)
Diluted (1)

Fiscal 2014

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

$

1,438,908

$

1,688,890

  $

1,526,675

$

2,160,006

440,883

112,088
69,984 (2)

502,556

111,562
69,467 (3)

451,972

79,930

49,211

691,256

250,480

155,536

$

$

0.58

0.57

$

$

0.58

0.57

  $
  $

0.42

0.41

$

$

1.32

1.30

Weighted average common shares outstanding:

Basic
Diluted

121,138
123,360

119,950
121,840

118,142
120,002

117,745
119,749

66

66

 
 
 
 
 
 
 
 
 
 
 
 
 
 
DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Net sales
Gross profit 
Income from operations (1)
Net income (1)
Earnings per common share:

Basic 
Diluted (1)

Fiscal 2013

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter 

$

1,333,701

$

411,654

97,617
64,821 (4)

1,531,431  
479,330  
137,095
84,163 (5)

$

1,400,623

$

1,947,418

424,899

79,053

49,977

628,067

223,048

138,638

$

$

0.53

0.52

$

$

0.68  
0.67  

$

$

0.41

0.40

$

$

1.13

1.11

Weighted average common shares outstanding:

Basic

Diluted

122,702

125,862

122,901  
125,593  

123,221

125,842

122,687

125,214

(1)  Quarterly results for fiscal 2014 and 2013 do not add to full year results due to rounding.

(2) 

(3) 

(4) 

(5) 

Includes gain on sale of a Gulfstream G650 corporate aircraft of $8.7 million. 

Includes golf restructuring charges of $12.2 million. 

Includes the partial recovery of a previously impaired asset of $4.3 million.

Includes asset impairment charge of $4.7 million.

19. Subsequent Event

On February 18, 2015, our Board of Directors declared a quarterly cash dividend in the amount of $0.1375 per share of 
common stock and Class B common stock payable on March 31, 2015 to stockholders of record as of the close of business on 
March 13, 2015.

67

67

 
 
 
 
 
 
 
 
 
 
SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this 
report to be signed on its behalf by the undersigned, thereunto duly authorized.

DICK'S SPORTING GOODS, INC.
(Registrant)

By: /s/ ANDRÉ J. HAWAUX                           

André J. Hawaux
Executive Vice President – Chief Operating Officer / Chief Financial Officer

Date: March 27, 2015

Pursuant to the requirements of the Securities Exchange Act of 1934, the report has been signed below by the following persons 
on behalf of the registrant and in the capacities and on the date indicated.

SIGNATURE
/s/ EDWARD W. STACK                              
     Edward W. Stack

CAPACITY
Chairman, Chief Executive Officer and Director

DATE
March 27, 2015

/s/ ANDRÉ J. HAWAUX                               
     André J. Hawaux

Executive Vice President – Chief Operating Officer /
Chief Financial Officer (principal financial officer)

March 27, 2015

/s/ JOSEPH R. OLIVER                                
     Joseph R. Oliver

Senior Vice President – Chief Accounting Officer
(principal accounting officer)

/s/ MARK J. BARRENECHEA                     
     Mark J. Barrenechea

Director

/s/ VINCENT C. BYRD                                 
     Vincent C. Byrd

Director

/s/ EMANUEL CHIRICO                              
     Emanuel Chirico

Director

/s/ WILLIAM J. COLOMBO                         
     William J. Colombo

Vice Chairman and Director

/s/ JACQUALYN A. FOUSE                         
     Jacqualyn A. Fouse

Director

/s/ LAWRENCE J. SCHORR                         
     Lawrence J. Schorr

Director

/s/ LARRY D. STONE                                   
     Larry D. Stone

Director

/s/ ALLEN WEISS                                         
     Allen Weiss

Director

March 27, 2015

March 27, 2015

March 27, 2015

March 27, 2015

March 27, 2015

March 27, 2015

March 27, 2015

March 27, 2015

March 27, 2015

68

68

 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Board of Directors and Stockholders of
Dick's Sporting Goods, Inc.
Pittsburgh, Pennsylvania 

We have audited the consolidated financial statements of Dick's Sporting Goods, Inc. and subsidiaries (the "Company") as of 
January 31, 2015 and February 1, 2014, and for each of the three years in the period ended January 31, 2015, and the 
Company's internal control over financial reporting as of January 31, 2015, and have issued our reports thereon dated March 27, 
2015; such consolidated financial statements and reports are included in this Annual Report on Form 10-K. Our audits also 
included the consolidated financial statement schedule of the Company listed in Item 15. This consolidated financial statement 
schedule is the responsibility of the Company's management. Our responsibility is to express an opinion based on our audits. In 
our opinion, such consolidated financial statement schedule, when considered in relation to the basic consolidated financial 
statements taken as a whole, presents fairly, in all material respects, the information set forth therein.

/s/ Deloitte & Touche LLP

Pittsburgh, Pennsylvania
March 27, 2015 

69

69

DICK'S SPORTING GOODS, INC. AND SUBSIDIARIES
SCHEDULE II
VALUATION AND QUALIFYING ACCOUNTS
(Dollars in thousands)

Balance at
Beginning of
Period

Charged to
Costs and
Expenses

Deductions

Balance at
End of Period

(3,400)
(4,377)
(324,799)
—

(2,479)
(4,625)
(356,420)
(1,700)

(6,450)
(5,137)
(407,123)
(634)

$

17,972

2,738

4,382

7,942

$

20,113

3,109

4,406

6,242

$

32,297

2,684

5,829

5,608

Fiscal 2012

Inventory reserve

Allowance for doubtful accounts

Reserve for sales returns

Allowance for deferred tax assets
Fiscal 2013

$

15,621

$

5,751  

$

2,444

3,871

—

4,671  

325,310

7,942

  $

4,620

4,996

356,444

—  

Inventory reserve

$

17,972

$

Allowance for doubtful accounts

Reserve for sales returns

Allowance for deferred tax assets
Fiscal 2014

2,738

4,382

7,942

Inventory reserve

$

20,113

$

18,634

  $

Allowance for doubtful accounts

Reserve for sales returns

Allowance for deferred tax assets

3,109

4,406

6,242

4,712

408,546

—  

70

70

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Index to Exhibits

Exhibit Number
3.1

Description
Amended and Restated Certificate of Incorporation

Method of Filing

Incorporated by reference to Exhibit 3.1 to the
Registrant's Registration Statement on Form S-8,
File No. 333-100656, filed on October 21, 2002

Amendment to the Amended and Restated
Certificate of Incorporation, dated as of June 10,
2004

Incorporated by reference to Exhibit 3.1 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on September 9, 2004

Form of Agreement entered into between
Registrant and various executive officers, which
sets forth form of severance

Incorporated by reference to Exhibit 10.10 to the
Registrant's Statement on Form S-1, File
No. 333-96587, filed on July 17, 2002

Amended and Restated Bylaws (adopted June 6,
2012)

Form of Stock Certificate

10.1

Associate Savings and Retirement Plan

Form of Option Award entered into between
Registrant and various executive officers, directors
and employees under Registrant's Amended and
Restated 2002 Stock and Incentive Plan

Amended and Restated Lease Agreement,
originally dated February 4, 1999, for distribution
center located in Smithton, Pennsylvania, effective
as of May 5, 2004, between Lippman &
Lippman, L.P., Martin and Donnabeth Lippman
and Registrant

Amended and Restated Lease Agreement
originally dated August 31, 1999, for distribution
center located in Plainfield, Indiana, effective as of
November 30, 2005, between CP Gal
Plainfield, LLC and Registrant

10.6

Registrant's Supplemental Smart Savings Plan

10.7

Golf Galaxy, Inc. 2004 Stock Incentive Plan

First Amendment to Registrant's Supplemental
Smart Savings Plan

Incorporated by reference to Exhibit 3.1 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on June 11, 2012

Incorporated by reference to Exhibit 4.1 to the
Registrant's Statement on Form S-1, File
No. 333-96587, filed on July 17, 2002

Incorporated by reference to Exhibit 10.1 to the
Registrant's Statement on Form S-1, File
No. 333-96587, filed on July 17, 2002

Incorporated by reference to Exhibit 10.9 to the
Registrant's Form 10-K, File No. 001-31463, filed
on April 8, 2004

Incorporated by reference to Exhibit 10.5 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on September 9, 2004

Incorporated by reference to Exhibit 10.22 to
Registrant's Form 10-K, File No. 001-31463, filed
on March 23, 2006

Incorporated by reference to Exhibit 10.1 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on July 6, 2006

Incorporated by reference to Exhibit 4.2 to the
Registrant's Statement on Form S-8, File
No. 333-140713, filed on February 14, 2007

Incorporated by reference to Exhibit 10.7 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on June 6, 2007

Registrant's Amended and Restated Officers'
Supplemental Savings Plan, dated December 12,
2007

Incorporated by reference to Exhibit 10.35 to the
Registrant's Form 10-K, File No. 001-31463, filed
on March 27, 2008

First Amendment to Registrant's Amended and
Restated Officers' Supplemental Savings Plan,
dated March 27, 2008

Incorporated by reference to Exhibit 10.36 to the
Registrant's Form 10-K, File No. 001-31463, filed
on March 27, 2008

Registrant's Amended and Restated 2002 Stock
and Incentive Plan

Golf Galaxy, Inc. Amended and Restated 2004
Stock Incentive Plan

Amendment to Golf Galaxy, Inc.'s Amended and
Restated 1996 Stock Option and Incentive Plan

Incorporated by reference to Annex A to the
Registrant's Schedule 14A, File No. 001-31463,
filed on April 21, 2010
Incorporated by reference to Exhibit 4.2 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on May 22, 2008

Incorporated by reference to Exhibit 4.4 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on May 22, 2008

71

71

3.2

3.3

4.2

10.2

10.3

10.4

10.5

10.8

10.9

10.10

10.11

10.12

10.13

10.14

10.15

10.16

10.17

10.18

10.19

10.20

10.22

10.23

10.24

10.25

10.26

21

23.1

31.1

31.2

Second Amendment to Registrant's Supplemental
Smart Savings Plan

Third Amendment to Registrant's Supplemental
Smart Savings Plan

Incorporated by reference to Exhibit 10.1 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on May 22, 2008

Incorporated by reference to Exhibit 10.2 to the
Registrant's Form 10-Q, File No. 001-31463, filed
on May 22, 2008

Second Amendment to Registrant's Amended and
Restated Officers' Supplemental Savings Plan,
dated as of December 4, 2008

Incorporated by reference to Exhibit 10.46 to the
Registrant's Form 10-K, File No. 001-31463, filed
on March 20, 2009

Form of Restricted Stock Award Agreement
granted under Registrant's Amended and Restated
2002 Stock and Incentive Plan

Incorporated by reference to Exhibit 10.1 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on November 15, 2011

Aircraft Charter Agreement, dated December 19,
2011 between Registrant and Corporate Air, LLC

Credit Agreement, dated as of December 5, 2011,
among Registrant, the guarantors named therein,
Wells Fargo Bank, National Association, as
administrative agent, collateral agent, letter of
credit issuer and swing line lender, the lenders
party thereto, PNC Bank, National Association, as
syndication agent, Bank of America, N.A.,
JPMorgan Chase Bank, N.A. and U.S. Bank,
National Association, as co-documentation agents,
and Wells Fargo Capital Finance, LLC and PNC
Capital Markets, LLC, as joint lead arrangers and
joint book managers.

Lease Agreement originally dated June 25, 2007,
for distribution center located in East Point,
Georgia, between Duke Realty Limited Partnership
and Registrant, as amended, supplemented or
modified as of March 16, 2012

Form of Restricted Stock Award Agreement
granted under Registrant's 2012 Stock and
Incentive Plan

Form of Stock Option Award Agreement granted
under Registrant's 2012 Stock and Incentive Plan

Incorporated by reference to Exhibit 10.1 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on December 22, 2011

Incorporated by reference to Exhibit 10.1 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on December 6, 2011

Incorporated by reference to Exhibit 10.31 to the
Registrant's Annual Report on Form 10-K, File
No. 001-31463, filed on March 16, 2012

Incorporated by reference to Exhibit 10.1 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on June 11, 2012

Incorporated by reference to Exhibit 10.2 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on June 11, 2012

Incorporated by reference to Exhibit 10.3 to the
Registrant's Current Report on Form 8-K, File
No. 001-31463, filed on June 11, 2012

Form of Long-Term Performance Based Restricted
Stock Award Agreement granted under the
Registrant's 2012 Stock and Incentive Plan

Incorporated by reference to Exhibit 10.2 to the
Registrant's Quarterly Report on Form 10-Q, File
No. 001-31463, filed on May 31, 2013

Retention and Consulting Agreement between the
Company and John G. Duken, Executive Vice
President, Global Merchandising

Retention and Consulting Agreement between the
Company and Joseph H. Schmidt, President and
Chief Operating Officer

Subsidiaries

Consent of Deloitte & Touche LLP

Certification of Edward W. Stack, Chairman and
Chief Executive Officer, dated as of March 27,
2015 and made pursuant to Rule 13a-14(a) of the
Securities Exchange Act of 1934, as amended

Certification of André J. Hawaux, Executive Vice
President – Chief Operating Officer / Chief
Financial Officer, dated as of March 27, 2015 and
made pursuant to Rule 13a-14(a) of the Securities
Exchange Act of 1934, as amended

Filed herewith

Filed herewith

Filed herewith

Filed herewith

Filed herewith

Filed herewith

10.21

Registrant's 2012 Stock and Incentive Plan

72

72

32.1

32.2

101.INS

101.SCH

101.CAL

101.DEF

101.LAB

101.PRE

Certification of Edward W. Stack, Chairman and
Chief Executive Officer, dated as of March 27,
2015 and made pursuant to Section 1350,
Chapter 63 of Title 18, United States Code, as
adopted pursuant to Section 906 of the Sarbanes-
Oxley Act of 2002

Certification of André J. Hawaux, Executive Vice
President – Chief Operating Officer / Chief
Financial Officer, dated as of March 27, 2015 and
made pursuant to Section 1350, Chapter 63 of Title
18, United States Code, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002

Furnished herewith

Furnished herewith

XBRL Instance Document

Filed herewith

XBRL Taxonomy Extension Schema Document

Filed herewith

XBRL Taxonomy Calculation Linkbase Document

Filed herewith

XBRL Taxonomy Definition Linkbase Document

Filed herewith

XBRL Taxonomy Label Linkbase Document

XBRL Taxonomy Presentation Linkbase
Document

Filed herewith

Filed herewith

Attached as Exhibits 101 to this report are the following financial statements from the Company's Annual Report on Form 10-K 
for the year ended January 31, 2015 formatted in XBRL ("eXtensible Business Reporting Language"): (i) the Consolidated 
Statements of Income, (ii) the Consolidated Statements of Comprehensive Income, (iii) the Consolidated Balance Sheets, 
(iv) the Consolidated Statements of Changes in Stockholders' Equity, (v) the Consolidated Statements of Cash Flows and 
(vi) related notes to these Consolidated Financial Statements.

73

73

SUBSIDIARIES

American Sports Licensing, Inc., a Delaware corporation (f/k/a Dick's Asset Management)

Exhibit 21

Dick's Sporting Goods International, Limited, a Hong Kong corporation

Dick's International Sourcing Holdings Limited, a Hong Kong corporation

Dick's International Sourcing Group, a People's Republic of China Trust

DIH I Limited, a Hong Kong corporation

DIH II Limited, a Hong Kong corporation

DSG of Virginia, LLC, a Virginia limited liability company

Galyan's Trading Company, LLC, an Indiana limited liability company

Galyan's of Virginia, Inc., a Virginia corporation

Galyan's Nevada, Inc., a Nevada corporation

Golf Galaxy, LLC, a Minnesota limited liability company

Golf Galaxy GolfWorks, Inc., an Ohio corporation

Criterion Golf Technology, Inc., a Canada corporation

Chick's Sporting Goods, LLC, a California limited liability company

Blue Sombrero, LLC, a Georgia limited liability company

DSG Finance, LLC, a Delaware limited liability company

DCSG Ventures, LLC, a Delaware limited liability company

74

74

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the incorporation by reference in Registration Statement Nos. 333-182120, 333-102385, 333-100656 and 
333-140713 on Forms S-8 of our reports dated March 27, 2015 relating to the financial statements and financial statement 
schedule of Dick's Sporting Goods, Inc. and subsidiaries and the effectiveness of Dick's Sporting Goods, Inc. and subsidiaries' 
internal control over financial reporting, appearing in this Annual Report on Form 10-K of Dick's Sporting Goods, Inc. and 
subsidiaries for the year ended January 31, 2015.

Exhibit 23.1

/s/ Deloitte & Touche LLP

Pittsburgh, Pennsylvania
March 27, 2015

75

75

Exhibit 31.1

CERTIFICATIONS

I, Edward W. Stack, certify that:

1. 

I have reviewed this Annual Report on Form 10-K of Dick's Sporting Goods, Inc. (the "registrant");

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact 

necessary to make the statements made, in light of the circumstances under which such statements were made, not 
misleading with respect to the period covered by this report;

3.  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in 
all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods 
presented in this report;

4.  The registrant's other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and 
procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as 
defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a)  Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed 
under our supervision, to ensure that material information relating to the registrant, including its consolidated 
subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is 
being prepared;

(b)  Designed such internal control over financial reporting, or caused such internal control over financial reporting to be 

designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the 
preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

(c)  Evaluated the effectiveness of the registrant's disclosure controls and procedures and presented in this report our 

conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by 
this report based on such evaluation; and

(d)  Disclosed in this report any change in the registrant's internal control over financial reporting that occurred during the 
registrant's most recent fiscal quarter (the registrant's fourth fiscal quarter in the case of an annual report) that has 
materially affected, or is reasonably likely to materially affect, the registrant's internal control over financial reporting; 
and

5.  The registrant's other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over 
financial reporting, to the registrant's auditors and the audit committee of the registrant's board of directors (or persons 
performing the equivalent functions):

(a)  All significant deficiencies and material weaknesses in the design or operation of internal control over financial 

reporting which are reasonably likely to adversely affect the registrant's ability to record, process, summarize and 
report financial information; and

(b)  Any fraud, whether or not material, that involves management or other employees who have a significant role in the 

registrant's internal control over financial reporting.

/s/ EDWARD W. STACK
Edward W. Stack
Chairman and Chief Executive Officer

Date: March 27, 2015

76

76

Exhibit 31.2

CERTIFICATIONS

I, André J. Hawaux, certify that:

1. 

I have reviewed this Annual Report on Form 10-K of Dick's Sporting Goods, Inc. (the "registrant");

2.  Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact 

necessary to make the statements made, in light of the circumstances under which such statements were made, not 
misleading with respect to the period covered by this report;

3.  Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in 
all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods 
presented in this report;

4.  The registrant's other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and 
procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as 
defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a)  Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed 
under our supervision, to ensure that material information relating to the registrant, including its consolidated 
subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is 
being prepared;

(b)  Designed such internal control over financial reporting, or caused such internal control over financial reporting to be 

designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the 
preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

(c)  Evaluated the effectiveness of the registrant's disclosure controls and procedures and presented in this report our 

conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by 
this report based on such evaluation; and

(d)  Disclosed in this report any change in the registrant's internal control over financial reporting that occurred during the 
registrant's most recent fiscal quarter (the registrant's fourth fiscal quarter in the case of an annual report) that has 
materially affected, or is reasonably likely to materially affect, the registrant's internal control over financial reporting; 
and

5.  The registrant's other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over 
financial reporting, to the registrant's auditors and the audit committee of the registrant's board of directors (or persons 
performing the equivalent functions):

(a)  All significant deficiencies and material weaknesses in the design or operation of internal control over financial 

reporting which are reasonably likely to adversely affect the registrant's ability to record, process, summarize and 
report financial information; and

(b)  Any fraud, whether or not material, that involves management or other employees who have a significant role in the 

registrant's internal control over financial reporting.

/s/ ANDRÉ J. HAWAUX
André J. Hawaux
Executive Vice President – Chief Operating Officer / Chief Financial Officer

Date: March 27, 2015

77

77

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

Exhibit 32.1

In connection with the Annual Report on Form 10-K of Dick's Sporting Goods, Inc. (the "Company") for the period ended 
January 31, 2015, as filed with the Securities and Exchange Commission on the date hereof (the "Report"), I, Edward W. Stack, 
Chief Executive Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the 
Sarbanes-Oxley Act of 2002, that:

(1)  The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as 

amended; and

(2)  The information contained in the Report fairly presents, in all material respects, the financial condition and results of 

operations of the Company.

/s/ EDWARD W. STACK
Edward W. Stack
Chairman and Chief Executive Officer

Date: March 27, 2015

78

78

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

Exhibit 32.2

In connection with the Annual Report on Form 10-K of Dick's Sporting Goods, Inc. (the "Company") for the period ended 
January 31, 2015, as filed with the Securities and Exchange Commission on the date hereof (the "Report"), I, André J. Hawaux, 
Chief Operating Officer / Chief Financial Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted 
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

(1)  The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as 

amended; and

(2)  The information contained in the Report fairly presents, in all material respects, the financial condition and results of 

operations of the Company.

/s/ ANDRÉ J. HAWAUX
André J. Hawaux
Executive Vice President – Chief Operating Officer / Chief Financial Officer

Date: March 27, 2015

79

79

RECONCILIATION OF NON-GAAP FINANCIAL MEASURES

In addition to reporting the Company’s financial results in accordance with generally accepted accounting principles (“GAAP”),  
the Company believes that certain non-GAAP financial information provides users of the Company’s financial information with 
additional useful information in evaluating operating performance between reporting periods. These measures should be viewed  
as supplementing, and not as an alternative or substitute for, the Company’s financial results prepared in accordance with GAAP. 
The methods used by the Company to calculate its non-GAAP financial measures may differ significantly from methods used by 
other companies to compute similar measures. As a result, any non-GAAP financial measures presented herein may not be 
comparable to similar measures provided by other companies. The Company has provided reconciliations below for EBITDA 
(Adjusted), ROIC (Adjusted), net income and earnings per share adjusted to exclude certain events and fiscal 2012 net sales 
adjusted for the 53rd week. All fiscal years presented include 52 weeks of operations except fiscal 2012, which includes 53 weeks.

ADJUSTED EBITDA

Adjusted EBITDA should not be considered as an alternative to net income or any other generally accepted accounting principles 
measure of performance or liquidity. Adjusted EBITDA, as the Company has calculated it, may not be comparable to similarly titled 
measures reported by other companies. Adjusted EBITDA is a key metric used by the Company that provides a measurement  
of profitability that eliminates the effect of changes resulting from financing decisions, tax regulations, capital investments,  
and certain non-recurring, infrequent or unusual items.

2014 

2014 
Adjusted 

2013 

2013 
Adjusted  

2012 

2012 
Adjusted

(Dollars in thousands) 

$ 

Net income 
Provision for income taxes 
Interest expense 
Depreciation and amortization 
EBITDA   
$ 
  GAAP EBITDA % increase over prior year 
  Adjusted EBITDA % increase over prior year 

344,198  $ 
211,816  
3,215  
179,431  
738,660   $ 

347,760  $ 
 214,191 
3,215 
 165,109 
730,275  $ 

337,598  $ 
208,509 
2,929 
154,928 
703,964  $ 

337,985  $ 
211,661 
2,929 
147,047 
699,622  $ 

290,709   $ 
199,116 
6,034  
 125,096  
620,955   $ 

318,345
203,850
6,034
 125,096
653,325 

5%  
4%  

13%  
7%  

EBITDA Fiscal 2014 (Adjusted) 1 
Net income 
Provision for income taxes 
Interest expense 
Depreciation and amortization 
EBITDA   

Fiscal 2014 
344,198  
 211,816  
 3,215  
 179,431  
738,660  

 $ 

 $ 

 $ 

 $ 

Less: 
Gain on sale 
of asset 
(8,657) 
 (5,771) 
 -  
 -  
(14,428) 

 $ 

 $ 

Add: Golf 
restructuring 
charges 
12,219  
 8,146  
 -  
 (14,322) 
6,043  

1 Presents EBITDA adjusted for a gain on sale of asset and golf restructuring charges.  

Results adjusted for 
gain on sale of 
asset and golf  

 $ 

restructuring charges
347,760
 214,191
 3,215
 165,109 
730,275 

 $ 

EBITDA Fiscal 2013 (Adjusted) 2 
Net income 
Provision for income taxes 
Interest expense 
Depreciation and amortization 
EBITDA   

$ 

$ 

Fiscal 2013 
337,598 
208,509  
 2,929  
154,928  
703,964  

$ 

$ 

(4,342)  $ 
 - 
 - 
 - 
(4,342)  $ 

Less: 
Recovery of previously 
impaired asset 

Add: Asset 
impairment charge 

Results adjusted for 
recovery of previously 
impaired asset and asset 
impairment charge
337,985 
 211,661 
 2,929 
 147,047 
699,622

4,729  $ 
3,152  
-  
(7,881)  

-   $ 

2 Presents EBITDA adjusted for the recovery of a previously impaired asset and an asset impairment charge.

EBITDA Fiscal 2012 (Adjusted) 3 
Net income 
Provision for income taxes 
Interest expense 
Depreciation and amortization 
EBITDA   

 $ 

 $ 

3 Presents EBITDA adjusted for an impairment of available-for-sale investments.

80  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

Add: 
Impairment of available- 
for-sale investments 

Results adjusted for 
impairment of available- 
for-sale investments
318,345 
 203,850 
 6,034 
 125,096 
653,325

27,636   $ 
 4,734  
 -  
 -  
32,370   $ 

Fiscal 2012  
290,709   $ 
 199,116  
 6,034  
 125,096  
620,955   $ 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
RETURN ON INVESTED CAPITAL (ROIC)

(Dollars in thousands)

Net income 
Merger and integration costs, after tax 
Golf Galaxy store closing costs, after tax 
Litigation settlement charge, after tax 
Gain on sale of investment, after tax 
Impairment of available-for-sale  

investments, after tax 

Recovery of previously  

impaired asset, after tax 

Asset impairment charge, after tax 
Gain on sale of asset, after tax 
Golf restructuring charges, after tax 
  Adjusted net income 

Net income for ROIC calculation 
Interest expense, after tax 
Rent expense, net, after tax 
  Net income for ROIC after  
  adjustments (numerator) 

Total stockholders’ equity 
Total debt including capital and  
  financing lease obligations 
Operating leases capitalized at  
  8x annual rent expense 
Total debt and operating leases capitalized  
  at 8x annual rent expense 

2014 

2013 

2012 

2011 

2010 

2009

$ 

344,198  $ 

337,598  $ 

290,709  $ 

263,906  $ 

182,077  $ 

- 
- 
- 
- 

- 

 -  
 -  
 -  
 -  

 -  

 -  
 -  
 -  
 -  

 -  
 -  
(1,289) 
 (8,738) 

 -  
9,826 
6,493 
 -  

135,359
6,068
 -
 -
 -

27,636 

 -  

 -  

-

- 
- 
 (8,657) 
 12,219  
   347,760 

347,760 
1,929 
264,874 

(4,342)   
4,729 
 -  
 -  
337,985 

337,985 
1,757 
246,896 

 -  
 - 
 -  
 -  
318,345  

318,345  
 3,620  
 233,010  

 -  
 -  
 -  
 -  
 253,879  

 253,879  
 8,321  
 216,201  

 -  
 -  
 -  
 -  
 198,396  

 198,396  
 8,410  
 208,411  

-
 -
 -
 -
 141,427

 141,427 
 2,726 
 203,984  

$ 

614,563  $ 

586,638  $ 

554,975  $ 

478,401  $ 

415,217  $ 

348,137  

$  1,832,225  $  1,692,179  $  1,587,324  $  1,632,745  $  1,363,581  $  1,083,227 

6,450 

7,375 

 16,275  

 159,022  

 140,841  

 142,243 

  3,531,656 

3,291,953 

 3,106,794  

 2,882,682  

 2,778,812  

 2,719,789 

  3,538,106 

3,299,328 

 3,123,069  

 3,041,704  

 2,919,653  

 2,862,032 

Total capital (total stockholders’ equity   
  + total debt and operating leases  
  capitalized at 8x annual rent expense) 
Average total capital (denominator) 1 
ROIC (Adjusted) 
ROIC using GAAP amounts 2 

  5,370,331 

4,991,507 
$  5,180,919  $  4,850,950 
12.1% 
12.1% 

11.9% 
11.8% 

 4,674,449  

 4,710,393  

 3,945,259 
 $  4,692,421  $  4,478,841  $  4,114,246  $  3,787,111 
9.2%
9.0%

10.7% 
10.9% 

11.8% 
11.2% 

10.1% 
9.7% 

 4,283,234  

1  Average total capital is calculated as the sum of the current and prior year ending total capital divided by two.

2  ROIC using GAAP amounts was derived as the quotient of GAAP Net income for ROIC not adjusted (numerator) and average total capital.

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  81

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NON-GA AP NET INCOME AND EARNINGS PER SHARE RECONCILIATION

Year Ended January 31, 2015 

(In thousands, except per share data)

Net sales    
Cost of goods sold, including occupancy and distribution costs  

  Gross Profit 

Selling, general and administrative expenses  
Pre-opening expenses  

Income From Operations  

Interest expense  
Other income  

Income Before Income Taxes  

Provision for income taxes  

  Net Income  

Earnings Per Common Share:
  Basic   
  Diluted    
Weighted Average Common Shares Outstanding:
  Basic   
  Diluted    

As Reported 

Gain on Sale 
of Asset1 

Golf 
Restructuring 
Charges2 

Non-GAAP 
Total

  $  6,814,479   $ 
 4,727,813  
 2,086,666  
 1,502,089  
 30,518  
 554,059  
 3,215  
 (5,170)   

 -   $ 
 -  
 -  
 14,428  
 -  

 (14,428)   

 -  
 -  

 556,014  
 211,816  
344,198   $ 

 (14,428)   
 (5,771)   
(8,657)  $ 

 (2,405)   
 2,405  
 (17,960)   

 -   $  6,814,479 
 4,725,408 
 2,089,071 
 1,498,557 
 30,518 
 559,996 
 3,215 
 (5,170)
 561,951 
 214,191 
347,760 

 -  
 20,365  
 -  
 -  
 20,365  
 8,146  
12,219   $ 

2.89 
2.84  

 119,244  
 121,238  

  $ 
  $ 

2.92
2.87

 119,244 
 121,238 

  $ 

  $ 
  $ 

1  During the first quarter of 2014, the Company recorded a pre-tax $14.4 million gain on sale of a Gulfstream G650 corporate aircraft.  

The provision for income taxes was calculated at 40%, which approximates the Company’s blended tax rate. 

2  During the second quarter of 2014, the Company recorded pre-tax restructuring charges of $20.4 million including a $14.3 million non- 

cash impairment of trademarks and store assets, severance charges of $3.7 million resulting from the elimination of specific staff in the  
golf area of its DICK’S stores and consolidation of DICK’S golf and Golf Galaxy corporate and administrative functions, and a $2.4 million  
write-down of excess golf inventories. The provision for income taxes was calculated at 40%, which approximates the Company’s  
blended tax rate.

82  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NON-GA AP NET INCOME AND EARNINGS PER SHARE RECONCILIATION

Year Ended February 1, 2014 

(In thousands, except per share data)

Net sales    
Cost of goods sold, including occupancy and distribution costs  

  Gross Profit 

Selling, general and administrative expenses  
Pre-opening expenses  

Income From Operations  

Interest expense  
Other income  

Income Before Income Taxes  

Provision for income taxes  

  Net Income  

Earnings Per Common Share:
  Basic   
  Diluted    
Weighted Average Common Shares Outstanding:
  Basic   
  Diluted    

Recovery  
 of Previously 
Impaired Asset1 

Asset 
Impairment 
Charge2 

Non-GAAP 
Total

As Reported 

  $  6,213,173  $ 
4,269,223 
  1,943,950 
1,386,315  
20,823  
536,812  
2,929  
(12,224)    
546,107 
208,509  
337,598  $ 

  $ 

-  $ 
- 
- 
-  
-  
-  
-  
4,342  
 (4,342)    

-  

(4,342)  $ 

(7,881)    

-  $  6,213,173
4,269,223
- 
  1,943,950
- 
1,378,434
20,823
544,693
2,929
 (7,882)
 549,646
211,661
337,985

-  
7,881  
-  
- 
7,881 
3,152  
4,729  $ 

  $ 
  $ 

2.75 
2.69  

122,878 
125,628  

  $ 
  $ 

2.75
2.69

122,878
125,628

1  During the first quarter of 2013, the Company determined that it would recover $4.3 million of its investment in JJB Sports, which it had  

previously fully impaired. There was no related tax expense as the Company reversed a portion of the deferred tax valuation allowance it had  
previously recorded for net capital loss carryforwards it did not expect to realize at the time its investment in JJB Sports was fully impaired. 

2  During the second quarter of 2013, the Company recorded a pre-tax $7.9 million non-cash impairment charge to reduce the carrying value  

of a Gulfstream G450 corporate aircraft held for sale to fair market value. The provision for income taxes was calculated at 40%, which  
approximates the Company’s blended tax rate.

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  83

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NON-GA AP NET INCOME AND EARNINGS PER SHARE RECONCILIATION

Year Ended February 2, 2013 

(In thousands, except per share data)

Net sales 
Cost of goods sold, including occupancy and distribution costs 

  Gross Profit 

Selling, general and administrative expenses 
Pre-opening expenses 

Income From Operations 

Impairment of available-for-sale investments 
Interest expense 
Other income 

Income Before Income Taxes 

Provision for income taxes 

  Net Income 

Earnings Per Common Share:
  Basic   
  Diluted    
Weighted Average Common Shares Outstanding:
  Basic   
  Diluted 

As Reported 

Impairment of 
Investments 1 

Non-GAAP 
Total

  $  5,836,119  $ 

3,998,956  
 1,837,163  
 1,297,413  
 16,076  
 523,674  
 32,370  
 6,034  
 (4,555) 
 489,825  
 199,116  
290,709   $ 

2.39  
2.31  

 121,629  
 125,995  

  $ 

  $ 
  $ 

-  $  5,836,119
 3,998,956
 -  
 1,837,163
 -  
 1,297,413
 -  
16,076
 -  
523,674
 - 
-
 6,034
 (4,555)
 522,195
 203,850
318,345

 (32,370)   

 - 
 - 
 32,370 
 4,734 
27,636  $ 

  $ 
  $ 

2.62 
2.53 

 121,629 
 125,995 

1  During the second quarter of 2012, the Company fully impaired its investment in JJB Sports and recorded a pre-tax charge of $32.4 million.  

The Company recorded a deferred tax asset valuation allowance of approximately $7.9 million for a portion of the $32.4 million net capital loss  
carryforward that it did not expect to realize at the time of the impairment.

FISCAL 2012 NET SALES ADJUSTED FOR THE 53 RD WEEK

Net sales adjusted for the extra week during the 14 and 53 weeks ended February 2, 2013 are presented below to illustrate the impact  
of the extra week on reported net sales in comparison to reported results for the 13 and 52 weeks ended February 1, 2014.

Year Ended February 2, 2013 

(Dollars in thousands)

Net sales 
Less: 53rd week net sales 
  Adjusted Net Sales 

14 Weeks 
Ended 

53 Weeks 
Ended

  $  1,805,302  $  5,836,119
(74,445)
  $  1,730,857  $  5,761,674

(74,445)   

84  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
COMPARISON OF CUMULATIVE TOTAL RETURNS

The following graph compares the performance of the Company’s common stock with the performance of the Standard & 
Poor’s 500 Composite Stock Price Index (the “S&P 500”) and the S&P Specialty Retail Index for the periods indicated below. 
The graph assumes that $100 was invested on January 29, 2010 in the Company’s common stock, the S&P 500 and the  
S&P Specialty Retail Index and that all dividends were reinvested. 

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DICK’S Sporting Goods (DKS)

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DATE OF CLOSING PRICE

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The stock performance graph is not necessarily indicative of future performance.

DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT  //  85

 
 
 
 
Non-GAAP Financial Measures

For any non-GAAP financial measures used in this report,  
see pages 80 to 84 or a presentation of the most directly 
comparable GAAP financial measure and a quantitative 
reconciliation to that GAAP financial measure.

Annual Meeting

June 3, 2015 at 1:30 p.m. 
Hyatt Regency 
1111 Airport Boulevard 
Pittsburgh, PA 15231

Form 10-K

A Form 10-K is available without charge online at  
investors.DICKS.com, by emailing a request to  
investors@dcsg.com, or through www.sec.gov.

It is also available upon request to: 
Investor Relations 
345 Court Street 
Coraopolis, PA 15108 
724-273-3400

CORPORATE AND STOCKHOLDER INFORMATION

Corporate Office

345 Court Street 
Coraopolis, PA 15108 
724-273-3400

DICK’S Sporting Goods Website

www.DICKS.com

Transfer Agent and Registrar

American Stock Transfer & Trust Company 
59 Maiden Lane 
New York, NY 10038

Independent Registered Public Accounting Firm

Deloitte & Touche LLP 
One PPG Place 
Suite 2600 
Pittsburgh, PA 15222

Common Stock

The shares of DICK’S Sporting Goods, Inc. common stock are 
listed and traded on the New York Stock Exchange (NYSE), 
under the symbol “DKS.” The shares of the Company’s Class 
B common stock are neither listed nor traded on any stock 
exchange or other market.

The number of holders of record of shares of the Company’s 
common stock and Class B common stock as of April 6, 2015 
was 271 and 25, respectively.

Quarterly Stock Price Range

Set forth below, for the applicable periods indicated, are the 
high and low closing sales prices per share of the Company’s 
common stock as reported by the NYSE.

2014 Fiscal Quarter Ended 
May 3, 2014 
August 2, 2014 
November 1, 2014 
January 31, 2015 

2013 Fiscal Quarter Ended 
May 4, 2013 
August 3, 2013 
November 2, 2013 
February 1, 2014 

High 
57.26 
53.16 
46.37 
55.65 

High 
50.98 
53.20 
53.90 
58.58 

$ 
$ 
$ 
$ 

$ 
$ 
$ 
$ 

Low
$  50.17 
$  42.12 
$  41.90 
$  43.97

Low
$  45.11 
$  49.25 
$  46.24 
$  50.88

86  //  DICK’S SPORTING GOODS  //  2014 ANNUAL REPORT 

 
 
 
 
BOARD OF DIRECTORS

Edward W. Stack
Director since 1984 
Chairman & Chief  
Executive Officer  
DICK’S Sporting Goods, Inc.

William J. Colombo
Director since 2002 
Vice Chairman 
DICK’S Sporting Goods, Inc.

Mark J. Barrenechea
Director since 2014 
President & Chief  
Executive Officer  
OpenText Corp.

Vincent C. Byrd
Director since 2013 
Vice Chairman 
J. M. Smucker Company

Emanuel Chirico
Director since 2003 
Chairman & Chief  
Executive Officer 
PVH Corp.

Jacqualyn A. Fouse
Director since 2010 
President – Global 
Hematology and Oncology 
Celgene Corp.

Lawrence J. Schorr
Director since 1985 
Lead Director  
Chief Executive Officer 
SIMONA AMERICA GROUP, 
SIMONA AG 

Larry D. Stone
Director since 2007 
Retired President &  
Chief Operating Officer 
Lowe’s Companies, Inc.

Allen R. Weiss
Director since 2011 
Retired President of  
Worldwide Operations 
Walt Disney Parks and 
Resorts 

EXECUTIVE OFFICERS

Edward W. Stack
Chairman & Chief Executive 
Officer

Michele B. Willoughby
Executive Vice President—
eCommerce & Supply Chain

Joseph R. Oliver
Senior Vice President— 
Chief Accounting Officer

André J. Hawaux
Executive Vice President—
Chief Operating Officer / 
Chief Financial Officer

Lee J. Belitsky
Executive Vice President—
Product Development and 
Planning, Allocations & 
Replenishment

John E. Hayes III
Senior Vice President—
General Counsel & Secretary

Deborah M. Victorelli
Senior Vice President—
Human Resources

Lauren R. Hobart
Senior Vice President— 
Chief Marketing Officer

DESIGN: MIZRAHI, INC. WWW.MIZRAHIONLINE.COM

DICK’S SPORTING GOODS, INC.

345 Court Street   Coraopolis, PA 15108   724-273-3400   www.DICKS.com