Quarterlytics / Consumer Defensive / Household & Personal Products / Helen of Troy Limited

Helen of Troy Limited

hele · NASDAQ Consumer Defensive
Claim this profile
Ticker hele
Exchange NASDAQ
Sector Consumer Defensive
Industry Household & Personal Products
Employees 1883
← All annual reports
FY2001 Annual Report · Helen of Troy Limited
Sign in to download
Loading PDF…
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-K

      X    ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
EXCHANGE ACT OF 1934

For the fiscal year ended February 28, 2001

Commission file number 0-23312

HELEN OF TROY LIMITED
(Exact name of the registrant as specified in its charter)

   Bermuda
(State or other jurisdiction of
incorporation or organization)

    74-2692550
(I.R.S. Employer
 Identification No.)

1 Helen of Troy Plaza
  El Paso, Texas
(Address of principal executive offices)

         79912
     (Zip Code)

Registrant's telephone number, including area code:  (915) 225-8000

Securities registered pursuant to Section 12(b) of the Act:

None

Securities registered pursuant to Section 12(g) of the Act:

Common Stock - $.10 par value
(Title of Class)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the
Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to
file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes  X  No      

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (Section 229.405 of this
chapter)  is  not  contained  herein,  and  will  not  be  contained,  to  the  best  of  registrant's  knowledge,  in  definitive  proxy  or
information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. [X]

The  aggregate  market  value  of  the  voting  stock  held  by  non-affiliates  of  the  registrant  as  of  May  18,  2001  was

$227,623,471.

As of May 18, 2001 there were 28,065,526 shares of Common Stock, $.10 Par Value, outstanding.

DOCUMENTS INCORPORATED BY REFERENCE

Certain sections of the Company’s definitive proxy statement, which is to be filed under the Securities Exchange Act of 1934
within 120 days of the end of the Company’s fiscal year on February 28, 2001, are incorporated by reference into Part III hereof.
Except for those portions specifically incorporated by reference herein, such document shall not be deemed to be filed with the
Securities and Exchange Commission as part of this Form 10-K.

Index to Exhibits - Page 54

TABLE OF CONTENTS

______________________________________________________________________________

       Page

PART I

1
6
7
8
______________________________________________________________________________

Business
Properties
Legal Proceedings
Submission of Matters to a Vote of  Security Holders

Item 1.
Item 2.
Item 3.
Item 4.

PART II

Item 5.

Item 6.
Item 7.

Item 8.   
Item 9.

Market for Registrant's Common Equity and Related
Stockholder Matters
Selected Financial Data
Management's Discussion and Analysis of Financial
Condition and Results of Operations
Financial Statements and Supplementary Data
Changes in and Disagreements with Accountants on
Accounting and Financial Disclosure

48
______________________________________________________________________________

PART III

Item 10.
Item 11.
Item 12.

Directors and Executive Officers of the Registrant
Executive Compensation
Security Ownership of Certain Beneficial Owners
and Management
Certain Relationships and Related Transactions

48
48
______________________________________________________________________________

Item 13.

9
11

13
21

48
48

PART IV Item 14.

Exhibits, Financial Statement Schedules and Reports
on Form 8-K
Signatures

49
52

_____________________________________________________________________________

i

 
General

PART I
Item 1. Business

The  Registrant  was  incorporated  as  Helen  of  Troy  Corporation  in  Texas  in  1968.    The  Registrant
reincorporated  as  Helen  of  Troy  Limited  in  Bermuda  on  February  16,  1994.    Unless  the  context  requires
otherwise, references to the “Company” or to “Helen of Troy” refer to Helen of Troy Limited and its subsidiaries.

Helen  of  Troy  designs,  develops  and  sells  a  variety  of  personal  care  and  comfort  products  under
trademarks licensed from third parties, as well as under trademarks that it owns.   The Company outsources the
manufacture  of  its  products  to  third  parties  and  sells  most  of  its  products  to  mass  merchandisers,  drug  chains,
warehouse clubs, grocery stores, beauty supply retailers and wholesalers in the United States and other countries.

Products  bearing  licensed  trademarks  include  those  sold  under  the  trademarks  of  Vidal  Sassoon,  licensed
,
  (in  areas  other  than  North  America),  licensed
,  licensed  from  Sunbeam  Products,  Inc.
, Ecstasy(cid:226)
, Hot Tools(cid:226)
,
,

from  Procter  &  Gamble  Co.;  Revlon(cid:226)
licensed  from  Schering-Plough  HealthCare  Products,  Inc.;  Scholl(cid:226)
from  Scholl  Limited;  Barbie(cid:226)
Trademarks owned by the Company include Helen of Troy(cid:226)
Hotspa(cid:226)
Kurl*Mi(cid:226)

,  licensed  from  Mattel,  Inc.;  and  Sunbeam(cid:226)
, Salon Edition(cid:226)

,  licensed  from  Revlon  Consumer  Products  Corporation;  Dr.  Scholl’s(cid:226)

,  Caruso,  Dazey(cid:226)
, DCNL, IGIA(cid:226)

,  Gallery  Series(cid:226)
, Detangle*Mi(cid:226)

,  Lady  Dazey(cid:226)
, and Epil-stop(cid:226)

, Gold Series(cid:226)
,  Karina(cid:226)

,  Wigo(cid:226)
, Heat*Mi(cid:226)

,  Carel(cid:226)
.

,  Lady  Carel(cid:226)

,  Sable(cid:226)

Helen of Troy designs, develops and sells a full line of personal care and comfort products. The Company’s
products  include  hair  dryers,  curling  irons,  hot  air  brushes,  brush  irons,  home  hair  clippers  and  trimmers,  lighted
mirrors, hairsetters, foot baths, body massagers, paraffin baths, hairbrushes, combs and hair accessories.

Products

, Ecstasy(cid:226)

, Sunbeam(cid:226)

,  and Sable(cid:226)

, Hot Tools(cid:226)

, Gold Series(cid:226)

,  Lady  Dazey(cid:226)

, Helen of Troy(cid:226)

, Gallery Series(cid:226)
,  Carel(cid:226)

, Wigo(cid:226)
  and  Hot  Tools(cid:226)

, Salon Edition(cid:226)
.  Helen of Troy’s hairsetters bear the Vidal Sassoon, Revlon(cid:226)

The Company’s hand-held hair dryers sell under the trademarks Vidal Sassoon, Revlon(cid:226)
, Salon Edition(cid:226)

, Helen
of Troy(cid:226)
.  Hard and
soft-bonnet  hair  dryers  are  sold  under  the  Dazey(cid:226)
  trademarks.    The
Company sells curling irons, hot air brushes and brush irons under trademarks that include Vidal Sassoon, Revlon(cid:226)
,
Sunbeam(cid:226)
,  and
Sable(cid:226)
 and Caruso trademarks. The Company’s hair
clippers  sell  under  the  Sunbeam(cid:226)
  trademark.      The  Company  also  sells  foot  baths,  foot  massagers  and  body
, Scholl(cid:226)
massagers under the Dr. Scholl’s(cid:226)
, Carel(cid:226)
 trademarks.   Helen of Troy sells paraffin baths
and  other  skin  care  appliances  under  the  Revlon(cid:226)
  trade  names.    Helen  of  Troy  sells  hair  styling
implements  such  as  brushes  and  combs  under  brand  names  including  Vidal  Sassoon,  Revlon(cid:226)
,
Kurl*Mi(cid:226)
, Ecstasy(cid:226)
, and Altesse.  The Company sells utility and decorative hair accessories under trade names that
include Vidal Sassoon, Karina(cid:226)
.  Helen of Troy’s utility hair accessories include rollers,
bobby  pins,  hair  clips,  hair  nets,  and  shower  caps.    Decorative  hair  accessories  sold  by  the  Company  include
ponytailers, barrettes, headbands, and decorative clips.

 and Hotspa(cid:226)
,  and  Hotspa(cid:226)

, Nandi and Sweet Things(cid:226)

, Gallery Series(cid:226)

,  Detangle*Mi(cid:226)

, Gold Series(cid:226)

, Hot Tools(cid:226)

 Ecstasy(cid:226)

, Wigo(cid:226)

In  March  2000  the  Company  expanded  its  product  lines  through  its  acquisition  of  a  55  percent  interest  in
Tactica  International,  Inc.  (“Tactica”).    Tactica  sells,  principally  under  the  IGIA(cid:226)
  trade  names,
personal  care  items,  including  hair  dryers,  paraffin  baths  and  depilatories,  as  well  as  a  number  of  other  consumer
items.

  and  Epil-stop(cid:226)

The  Company  continues  to  develop  new  products  and  enhance  existing  products  in  order  to  maintain  and
improve  its  position  in  the  personal  care  and  comfort  product  market.    The  Company’s  marketing  and  engineering
departments  develop  new  products,  at  times  employing  the  assistance  of  independent  consulting  firms.  Significant
product additions during fiscal 2001 included new quiet hair dryers, hair care appliances that use halogen technology
and a line of paraffin wax and other skin care appliances.  In addition to internal product development, the Company
expanded  its  product  lines  through  the  acquisition  in  December  1999  of  the  Sunbeam  trademark  for  hair  care
appliances. In January 2000 the Company further expanded its product lines through the acquisition of a license from
Sunbeam  Products,  Inc.  to  design,  develop  and  sell  human  hair  clippers  and  trimmers  under  the  Sunbeam(cid:226)
  trade

name.  At the same time Sunbeam Products, Inc. granted Helen of Troy a license to sell the same products under the
Oster(cid:226)

 trade name for a transitional period.

Sales and Marketing

Helen of Troy markets its products primarily within the United States of America.  Sales within the United
States comprised 89 percent of total sales in fiscal 2001, 88 percent of total sales in fiscal 2000 and 92 percent of total
sales in fiscal 1999.  The Company sells its products primarily through mass merchandisers, drug chains, warehouse
clubs, grocery stores and beauty supply retailers and wholesalers.  The Company markets its products in the United
States  through  approximately  100  manufacturers’  representative  organizations,  beauty  and  barber  supply
representative organizations and through its own sales staff.

,  and  Scholl’s(cid:226)

Products  sold  under  the  Vidal  Sassoon,  Revlon(cid:226)

  trademarks  comprise  most  of  the
Company’s international sales.  The Company sells products under the Vidal Sassoon trademark in various countries
in  Western  Europe  and  under  the  Revlon(cid:226)
  trademark  worldwide,  except  in  Western  Europe.    Products  are  sold
internationally under the Scholl(cid:226)
 professional hair care appliances are also marketed worldwide.
The  Company  is  licensed  to  sell  various  other  products  outside  of  the  United  States.  The  Company’s  products  are
sold outside of the United States through mass merchandisers, chain drug stores, catalogs, grocery stores and beauty
supply  retailers  and  wholesalers.    Internationally,  the  Company  markets  its  products  through  manufacturers’
representative organizations, independent distributors, and its own sales staff.

 trademark.  Wigo(cid:226)

Helen  of  Troy’s  licensors  promote  many  of  the  brand  names  under  which  the  Company  sells  products.
Revlon  Consumer  Products  Corporation  engages  in  extensive  national  advertising  of  its  beauty  care  products.    The
Proctor  &  Gamble  Company  actively  markets  the  Vidal  Sassoon  name.    The  Dr.  Scholl’s®  and  Sunbeam®
trademarks are widely recognized, because of advertising and the sale of a variety of products.  Helen of Troy benefits
from  the  name  recognition  associated  with  the  Vidal  Sassoon,  Revlon®,  Sunbeam®  and  Dr.  Scholl’s®  trademarks
and further improves the name recognition and perceived quality of all the trademarks under which it sells products
through  its  own  advertising  and  product  development  efforts.    The  Company  promotes  its  products  through
television  advertising  and  through  print  media,  including  consumer  and  trade  magazines  and  various  industry  trade
shows.

Tactica,  a  55  percent  owned  subsidiary  of  the  Company,  markets  its  products  principally  through  direct
distribution to consumers using extensive television and print advertising.  It also sells to major mass merchandisers,
drug store chains, and specialty stores.

Manufacturing and Distribution

The Company contracts with unaffiliated manufacturers in the Far East, primarily in the Peoples’ Republic of
China  (the  “PRC”),  Thailand,  Taiwan  and  South  Korea,  to  manufacture  most  of  its  products.    The  Company
purchases  a  small  percentage  of  its  products  from  third  party  manufacturers  in  North  America  and  Europe.    Third
party  manufacturers  use  molds  and  certain  other  tooling,  most  of  which  are  owned  by  Helen  of  Troy,  in
manufacturing the Company’s products.  The Company employs numerous technical and quality control persons to
monitor the quality of its products.  Most of the Company’s products are subject to customs duties.  The vast majority
of the Company’s products are imported into the United States, the United Kingdom, Canada, or The Netherlands.

2

The Company is subject to certain risks as a result of the manufacture of the vast majority of its products
in the Far East.  These risks include changing international political relations, changes in customs duties and other
trade barriers, changes in shipping costs, currency exchange fluctuations and local political unrest.  To date, these
factors have not significantly affected the Company’s production in the Far East.

The Company’s products that are sold in North America and manufactured in the Far East are shipped to the
West  Coast  of  the  United  States  and  the  West  Coast  of  Canada.    The  products  are  then  shipped  by  truck  or  rail
service to warehouse facilities in El Paso, Texas; Memphis, Tennessee; and Toronto, Canada or directly to customers.
The  Company  ships  substantially  all  of  its  products  sold  to  North  American  customers  from  these  warehouses  by
ground  transportation  services.    Products  sold  throughout  the  rest  of  the  world  are  shipped  from  manufacturers,
primarily  in  the  Far  East,  to  warehouses  that  the  Company  rents  in  Veenendaal,  The  Netherlands  and
Nottinghamshire,  the  United  Kingdom,  or  directly  to  customers.    Products  stored  at  the  warehouses  in  The
Netherlands and the United Kingdom are shipped from those warehouses to distributors or retailers.

License Agreements, Trademarks and Patents

Helen of Troy is materially dependent upon the continued use of trademarks acquired under various license
agreements and in particular the Vidal Sassoon and Revlon(cid:226)
 trademarks.  All of the license agreements under which
Helen  of  Troy  sells  or  intends  to  sell  products  with  trademarks  owned  by  other  entities  require  approval  from  the
various licensors prior to the Company’s introduction of new products under those trademarks.  The licensors also
must  approve  the  product  packaging.    Many  of  the  license  agreements  require  the  Company  to  pay  minimum
royalties, meet minimum sales volumes, and make minimum levels of advertising expenditures.

License agreements with Procter & Gamble (“P&G”) allow Helen of Troy to sell certain products using
the  Vidal  Sassoon  trademark  in  the  United  States  and  Canada.    Products  covered  by  these  licenses  include  hair
dryers,  curling  irons,  brush  irons,  hairsetters,  lighted  mirrors,  brushes,  combs  and  hair  care  accessories  in  the
United States and Canada. The Company is also licensed to sell the above categories of Vidal Sassoon products in
Western Europe and Mexico.

Under  licenses  from  Revlon  Consumer  Products  Corporation,  Helen  of  Troy  uses  the  Revlon(cid:226)

  trademark
worldwide, except in Western Europe, on electric hair care appliances, brushes, combs, lighted mirrors, personal spa
products, and battery-operated and electric women’s shavers.

The  Company  sells  foot  baths,  foot  massagers,  hydro  massagers,  and  body  massagers  bearing  the  Dr.
  trademark  in  the  United  States  and  Canada,  under  a  license  from  Schering-Plough  HealthCare  Products,
  trademark  in  other  areas  of  the  world  through  a

Scholl’s(cid:226)
Inc.    The  Company  also  sells  these  products  bearing  the  Scholl(cid:226)
license from Scholl Limited.

The Company entered into a license agreement with Mattel, Inc. in 1999.  Under this license agreement, the
Company  develops  and  markets  hair  dryers,  hair  brushes,  combs,  accessories  and  combination  packs  in  the  United
States and Canada under the Barbie(cid:226)

 trademark.

In December 1999, the Company entered into a license agreement with Sunbeam Products, Inc. to develop,
market  and  distribute  hair  dryers  and  curling  irons,  hairsetters,  styling  products  and  hot  air  brushes  under  the
Sunbeam  trade  name  in  the  United  States  and  Canada.    In  January  2000  the  Company  acquired  a  license  from
Sunbeam Products to design, develop and sell human hair clippers and trimmers under the Sunbeam(cid:226)
 trade name.
At  the  same  time  Sunbeam  Products  granted  Helen  of  Troy  a  license  to  sell  the  same  products  under  the  Oster(cid:226)
trade name for a transitional period.

Although Helen of Troy has filed or obtained licenses for design and utility patents in the United States and
several  foreign  countries,  the  Company  does  not  believe  that  any  particular  patent  or  patent  license  is  materially
important to its business.

3

  Investment in Tactica International, Inc.

On  March  14,  2000  the  Company  acquired  a  55  percent  ownership  interest  in  Tactica  International,  Inc.
(“Tactica”)  for  $2,500,000.    The  Company  also  agreed  to  fund  Tactica’s  working  capital  requirements  through  an
intercompany revolving credit facility limited to $17,500,000.  Tactica designs, develops and sells a variety of personal
care appliances, including hair dryers, depilatories, paraffin baths, and other consumer products which are sold directly
to consumers and through the retail distribution channel.  Tactica’s primary trade names are IGIA(cid:226)
.
Under the IGIA(cid:226)
  trade  name,  Tactica  produces  a  line  of  hair  care  products  utilizing  ion  technology,  including  the
IGIA Ion-Aire hairdryer.  The Therma-Spa Paraffin Bath and the patented Touch ‘N’ Go Hair Removal System are
also marketed under the IGIA(cid:226)
 trade name.   Products marketed under the Epil-stop(cid:226)
 trade names include a variety
of topical products for hair removal.  To create product awareness and interest, Tactica uses television infomercials
and direct response marketing extensively.

 and Epil-stop(cid:226)

Tactica typically operates at higher gross profit margins than Helen of Troy’s other operating segments, but
also has higher operating expenses because of the high level of television and print advertising necessary to Tactica’s
business.  In addition, many of the products developed and marketed by Tactica are trend-oriented and usually have
shorter product lives than Helen of Troy’s other products.  Accordingly, the ability of Tactica to achieve consistent
sales  levels  is  dependent  upon  the  continued  development  of  new  products,  advertising  effectiveness,  and  ultimate
product acceptance by the consumer.

Reliance on One Customer

Sales  to  Wal-Mart  Stores,  Inc.,  and  one  of  its  affiliates,  accounted  for  approximately  23  percent  of  the
Company’s net sales in fiscal 2001.  Sales to that same customer comprised 26 percent and 29 percent of net sales
in fiscal 2000 and in fiscal 1999, respectively.

Order Backlog

There was no significant backlog of orders at February 28, 2001.

Competitive Conditions

The  Company  encounters  significant  levels  of  competition  with  respect  to  all  of  its  products.    Product
pricing, performance, packaging and availability, as well as brand name recognition, affect competition in the market
for  personal  care  and  comfort  products.    The  Company’s  primary  competitors  include  The  Conair  Corporation;
Applica Incorporated; Remington Products Company; Goody Products, Inc., a division of Newell Rubbermaid Inc.;
Homedics-USA,  Inc.;  and  The  New  L  &  N  Marketing  and  Sales  Corporation.    These  competitors  possess  known
brand names and significant resources.

Seasonality

The  Company’s  business  is  somewhat  seasonal.    Sales  in  the  Company’s  fiscal  second  and  third  quarters,
combined,  accounted  for  57  percent,  54  percent  and  55  percent  of  total  sales  in  fiscal  2001,  2000  and  1999,
respectively. As a result of the seasonality of sales, the Company’s working capital needs fluctuate during the year.

Regulation

Electrical products sold by the Company must meet the safety standards imposed in various national, state,
local  and  provincial  jurisdictions.  The  Company’s  electrical  products  sold  in  the  United  States  are  designed,
manufactured  and  tested  to  meet  the  safety  standards  of  Underwriters  Laboratories,  Inc.  or  Electronic  Testing
Laboratories.

4

Employees

The Company employs 558 full-time employees in the United States, Hong Kong and Europe, of which
186  are  marketing  and  sales  employees,  125  are  distribution  employees,  54  are  engineering  and  development
employees  and  193  are  administrative  personnel.    Included  in  these  totals  are  39  employees  of  Tactica,  a
subsidiary in which the company owns a 55 percent interest.  Tactica employs 31 administrative and 8 sales and
marketing  personnel.    None  of  the  Company’s  employees  are  covered  by  any  collective  bargaining  agreement.
The Company has never experienced a work stoppage and believes it has satisfactory working relations with its
employees.

Risk Factors

Dependence Upon Licenses and Trademarks.  A substantial portion of the Company’s sales revenue is derived from
sales of products under licensed trademarks.  As a result, the Company is materially dependent upon the continued
use of such trademarks, particularly the Vidal Sassoon and Revlon(cid:226)
 trademarks.  Actions taken by licensors and other
third parties could diminish greatly the value to the Company of any of the licensed trademarks.  If the Company were
unable to sell products under these licensed trademarks the effect on the Company’s business, financial condition and
results of operations could be both negative and material.

Reliance Upon Certain Customers.  The Company is dependent on certain of its principal customers.  Wal-Mart
Stores, Inc., and one of its affiliates, accounted for approximately 23 percent of the Company’s net sales in fiscal 2001.
The Company’s top three customers accounted for approximately 37 percent of fiscal 2001 net sales.  Although the
Company has long-standing relationships with its major customers, no contracts require these customers to buy from
the Company.  A substantial decrease in sales to any of its major customers would have a material adverse effect on
the Company’s business, financial condition and results of operations.

U.S. and Worldwide Economic Conditions.  Consumer spending patterns in the United States and abroad, as well
as  other  domestic  and    worldwide  economic  factors  that  affect  the  Company’s  customers  and    suppliers,  play
important  roles  in  the  Company’s  operations.    Consequently,  adverse  changes  in  economic  conditions  that  affect
consumer  spending  or  worldwide  economic  conditions  could  have  a  material  negative  effect  on  the  Company’s
business, financial condition, and results of operations.

Competition.  The personal care and comfort products industry is extremely competitive.  Competition is based
upon price and quality, as well as brand name recognition, innovation in the design of new products and replacement
models,  and  in  marketing  and  distribution  approaches.    The  Company  competes  with  domestic  and  international
companies, some of which have substantially greater financial and other resources than those of the Company.  The
Company believes that its ability to produce reliable products that incorporate developments in technology and satisfy
consumer tastes with respect to style and design, as well as its ability to market a broad offering of products in each
applicable category at competitive prices, are keys to its future success.  No assurance can be given that the Company
will be able to successfully compete on the basis of these factors in the future.

International Manufacturing and Operations.  All of the Company’s products are manufactured by unaffiliated third
party  companies,  most  of  which  are  in  the  People’s  Republic  of  China.    Risks  associated  with  such  foreign
manufacturing  include  changing  international  political  relations,  changes  in  customs  duties  and  other  trade  barriers,
changes in shipping costs, currency exchange fluctuations, local political unrest, and the availability and cost of raw
materials and merchandise.  To date, these factors have not significantly affected the Company’s production in the Far
East;  however,  any  change  that  impairs  the  Company’s  ability  to  obtain  products  from  such  manufacturers,  or  to
obtain  products  at  marketable  rates,  could  have  a  material  negative  effect  on  the  Company’s  business,  financial
condition and results of operations.

5

Newly-Acquired Product Lines and Subsidiaries.  The Company’s business plan includes a commitment to growth
through the acquisition of new product lines and businesses.  The Company may acquire partial or full ownership in
businesses or may acquire rights to market and distribute particular products or lines of products. The acquisition of a
business or of the rights to market specific products or use specific product names involves a financial commitment
by  the  Company.      In  case  of  an  acquisition  such  commitments  are  usually  in  the  form  of  either  cash  or  stock
consideration.  In the case of a new license such commitments are usually in the form of prepaid royalties and future
minimum royalty payments.  While the Company’s strategy is to acquire businesses and to develop products that will
contribute positively to its earnings, there is no guarantee of such results.  Anticipated synergies may not materialize,
cost  savings  may  be  less  than  expected,  sales  of  products  may  not  meet  expectations,  and  acquired  businesses  may
carry unexpected liabilities.  Each of these factors could result in a newly acquired business or product line having a
material negative impact on the Company’s business, financial condition and results of operations.

Inventory.  Because of Helen of Troy’s reliance on manufacturers in the Far East, the Company’s production
lead times are relatively long.  Therefore, the Company must commit to production in advance of customer orders.  If
Helen of Troy fails to forecast customer or consumer demand accurately the Company may encounter difficulties in
filling  customer  orders  or  in  liquidating  excess  inventories,  or  may  find  that  customers  are  canceling  orders  or
returning products.  Distribution difficulties may have an adverse effect on the Company’s business by increasing the
amount of inventory and the cost of warehousing inventory.  Additionally, changes in retailer inventory management
strategies  could  make  inventory  management  more  difficult  for  the  Company.    Any  of  these  results  could  have  a
material adverse effect on the Company’s business, financial condition and result of operations.

Taxes.  Currently, Helen of Troy benefits from an international corporate structure that provides for relatively
low  tax  rates  on  a  consolidated  basis.    If  the  Company  were  to  encounter  significant  changes  in  the  rates  or  rules
imposed  by  certain  key  taxing  jurisdictions,  such  changes  could  have  a  material  adverse  effect  on  the  Company’s
business or profitability. In addition, the Company’s position on various tax matters may be challenged, as is the case
with  the  Hong  Kong  Inland  Revenue  Department  matter  discussed  in  “Item  3.  Legal  Proceedings.”    Furthermore,
critical  to  the  favorable  U.S.  tax  treatment  of  the  Company’s  earnings  is  its  ability  to  maintain  its  position  that  the
parent  company  and/or  its  significant  foreign  owned  subsidiaries  are  not  deemed  to  be  Controlled  Foreign
Corporations  (as  defined  under  the  United  States  Internal  Revenue  Code).    A  Controlled  Foreign  Corporation  is  a
non-U.S.  corporation  whose  largest  U.S.  shareholders  (i.e.,  those  owning  10%  or  more  of  the  stock)  together  own
more  than  50%  of  the  stock  in  such  corporation.    If  a  change  of  control  of  the  Company  or  any  of  its  significant
foreign  subsidiaries  were  to  occur  such  that  one  or  more  of  those  subsidiaries  became  Controlled  Foreign
Corporations, such a change could have a material negative effect on the Company’s business, financial condition and
results of operations.

Item 2. Properties

Plant and Facilities

The  Company  owns  a  135,000  square  foot  office  building  in  El  Paso,  Texas  that  houses  its  worldwide
headquarters.    The  Company’s  main  warehouse  in  El  Paso,  Texas  totals  408,000  square  feet  and  is  adjacent  to  the
headquarters building.  The two buildings are located on a 50-acre plot of land owned by the Company.  In addition
the Company leases 108,000 square feet of warehouse space in El Paso, Texas.

The Company also owns 22 acres of land in El Paso, Texas, near the 50 acres on which the warehouse and

corporate headquarters are located.  The Company is holding this land for future business use.

A  subsidiary  located  in  Hong  Kong  leases  approximately  26,500  square  feet  of  office  space.    Prior  to
fiscal  1996  this  subsidiary  was  headquartered  in  approximately  12,000  square  feet  of  office  space  that  was
acquired by condominium ownership.  In fiscal 1998 the Company leased that office space to a third party.  The
Company also leases various administrative and sales offices in the United States, the United Kingdom, Germany,
Canada and France.

The Company leases warehouse space in public warehouses located in Memphis, Tennessee; Veenendaal, The

Netherlands; Nottinghamshire, the United Kingdom; Toronto, Canada; Montevideo, Uruguay; and Hong Kong.

6

The  Company  also  owns  its  former  headquarters,  which  consists  of  an  office  building  with  approximately
40,000 square feet, situated on approximately one acre of land in El Paso, Texas.  Additionally, the Company owns
and maintains 12,000 square feet of warehouse space on a 62,000 square foot lot adjacent to the former headquarters
building.  The Company is holding these properties for sale.

Item 3. Legal Proceedings

The  Inland  Revenue  Department  (“the  IRD”)  in  Hong  Kong  assessed  tax  on  certain  profits  of  the
Company’s  foreign  subsidiaries  for  the  fiscal  years  1990  through  1997.    Hong  Kong  tax  law  allows  for  the
taxation  of  profits  earned  from  activities  conducted  in  Hong  Kong.    The  Company  is  vigorously  defending  its
position that it conducted the activities that produced the profits in question outside of Hong Kong.  The Company
also asserts that it has complied with all applicable reporting and tax payment obligations.  If the IRD’s position
were to prevail, the resulting tax liability could range from $5,600,000 to $29,000,000 (U.S.) for the period from
fiscal 1990 through fiscal 2001. In connection with the IRD’s assertion the Company purchased $5,750,000 (U.S.)
in  tax  reserve  certificates  in  Hong  Kong.    Tax  reserve  certificates  represent  the  prepayment  by  a  taxpayer  of
potential tax liabilities.  The amounts paid for tax reserve certificates are refundable in the event that the value of
the  tax  reserve  certificates  exceeds  the  related  tax  liability.    These  certificates  are  denominated  in  Hong  Kong
currency and are subject to risks associated with foreign currency fluctuations.  Although the ultimate resolution
of  the  IRD’s  claims  cannot  be  predicted  with  certainty,  management  believes  that  adequate  provision  has  been
made in the financial statements for settlement of the IRD’s claims.

In  October  1999  a  demand  for  arbitration  with  the  American  Arbitration  Association  was  filed  by  the
former  shareholders  of  DCNL,  Inc.,  an  entity  acquired  by  the  Company  in  October  1998.    The  demand  alleged
among  other  things,  that  the  Company  and  certain  executive  officers  breached  the  October  16,  1998  Merger
Agreement  between  DCNL  California  and  the  Company  regarding  the  redemption  of  certain  contingent  value
rights and the calculation of earnout payments.  The full settlement of this matter in February 2001 did not have a
material adverse effect on the Company’s financial results.

In fiscal 2001, The Schawbel Corporation (“Schawbel”), the supplier of the Company’s butane hair care
products,  notified  the  Company  that  it  was  terminating  the  supply  and  distribution  agreement  the  parties
executed  in  September  of  1998  (the  “Distribution  Agreement”).    Schawbel  considered  Helen  of  Troy  to  be  in
default  of  the  Distribution  Agreement  because  of  the  Company’s  failure  to  meet  certain  minimum  sales
requirements.  During fiscal 2001 the Company sold $2,399,000 (approximately 0.7 percent of the Company’s
consolidated  sales)  of  products  purchased  from  Schawbel.    In  the  fourth  quarter  of  fiscal  2001,  the  Company
recorded  a  $2,457,000  charge  for  the  remaining  unamortized  costs  under  the  Distribution  Agreement.
Subsequent to the Company’s fiscal 2001 year, it reached a settlement with Schawbel formally terminating the
Distribution  Agreement.    In  addition,  the  settlement  grants  the  Company  the  right  to  sell  all  of  its  remaining
$3,061,000 of inventory purchased under the Distribution Agreement.

In a related matter, in September 1999, Schawbel commenced litigation in the United States District Court
for the District of Massachusetts against The Conair Corporation (“Conair”), the predecessor distributor to Helen
of Troy for Schawbel’s butane products.  In its action, amended in June 2000, Schawbel alleged, among other
things, that Conair, following Schawbel’s termination of the Conair distribution agreement, stockpiled and sold
Schawbel  product  beyond  the  120  day  “sell-off”  period  afforded  under  the  agreement,  and  manufactured,
marketed  and  sold  its  own  line  of  butane  products  which  infringed  patents  held  by  Schawbel.    In  November
2000, the Massachusetts court granted Schawbel its request for preliminary injunction, and ordered that Conair
cease  selling  all  allegedly  infringing  products.  On  March  7,  2001,  Helen  of  Troy  sought  leave  from  the
Massachusetts  court  to  intervene  as  a  plaintiff  in  the  action  and  to  assert  claims  against  Conair  similar  to  the
claims raised by Schawbel. Helen of Troy also is seeking to recover damages in excess of $10 million, arising
from the Company’s inability to meet minimums under the Distribution Agreement and subsequent termination
by  Schawbel.    In  an  order  dated  April  11,  2001,  the  Massachusetts  court  granted  Helen  of  Troy’s  motion  to
intervene and Helen of Troy subsequently served its complaint on Conair.  On May 11, 2001 Conair responded
by filing a motion to dismiss the Company’s claim, and serving on Helen of Troy a counterclaim alleging that
Helen of Troy conspired with Schawbel to unlawfully terminate Conair’s distribution agreement with Schawbel,
and to disparage Conair’s reputation in the industry, and seeking $15 million in damages.  Although the ultimate
outcome of the matter cannot be predicted, the Company contends that there is no basis to Conair’s attempts to
dismiss Helen of Troy’s claims, and that Conair’s counterclaims lack validity.  The Company intends to pursue

7

vigorously its claims and defense in the litigation.

The Company is involved in various other legal claims and proceedings in the normal course of operations.
In  the  opinion  of  management,  the  outcome  of  these  matters  will  not  have  a  material  adverse  effect  on  the
consolidated financial position, results of operations or liquidity of the Company.

Item 4. Submission of Matters to a Vote of Security Holders

No matters were submitted to a vote of security holders during the fourth quarter of fiscal 2001.

8

PART II

Item 5. Market for Registrant’s Common Equity and Related Stockholder Matters

Price Range of Common Stock

The  Company’s  Common  Stock  is  listed  on  the  NASDAQ  National  Market  System  [symbol:  HELE].
The following table sets forth, for the periods indicated, in dollars per share, the high and low bid prices of the
Common Stock as reported on the NASDAQ National Market System.  These quotations reflect the inter-dealer
prices, without retail mark-up, mark-down or commission and may not necessarily represent actual transactions.

Fiscal 2001

First quarter
Second quarter
Third quarter
Fourth quarter

Fiscal 2000

First quarter
Second quarter
Third quarter
Fourth quarter

   High

         Low

  7.875
  6.938
  7.500
  7.063

16.500
20.000
14.375
10.688

  6.188
  4.750
  4.000
  4.000

10.313
13.375
  7.250
  7.000

Approximate Number of Equity Security Holders

The Company had one class of equity security outstanding at February 28, 2001, Common Stock with a
par  value  of  $0.10.    As  of  May  7,  2001,  there  were  461  holders  of  record  of  the  Company’s  Common  Stock.
Shares held in “nominee” or “street” name at each bank nominee or brokerage house are included in the number
of shareholders of record as a single shareholder.

Cash Dividends

The  Board  of  Directors’  current  policy  is  to  retain  earnings  to  provide  funds  for  the  operation  and
expansion  of  the  Company’s  business  and  for  potential  acquisitions.    The  Company  has  not  paid  any  cash
dividends on its Common Stock since inception.  The Company’s current intention is to pay no cash dividends in
fiscal 2002.   Any change in dividend policy will depend upon future conditions, including earnings and financial
condition, general business conditions, any applicable contractual limitations, and other factors deemed relevant
by the Board of Directors.

Shareholder Rights Plan

Under the terms of a Shareholder Rights Plan approved by the Board of Directors on December 1, 1998
the  Board  of  Directors  declared,  on  that  date,  a  dividend  of  one  preference  share  right  (“Right”)  for  each
outstanding share of Common Stock.  The dividend, which was payable to shareholders of record on December
15, 1998, resulted in no cash payment by the Company, created no liability on the part of the Company and did
not change the number of shares of Common Stock outstanding.

9

Each Right entitles the registered holder to purchase from the Company one one-thousandth of a share of
Series A First Preference Shares (“Preference Shares”), par value $1.00, at a price of $100 per one one-thousandth
of a Preference Share.  One one-thousandth of a Preference Share would have voting rights essentially equivalent
to  those  associated  with  one  share  of  Common  Stock.    Should  certain  persons  or  groups  of  affiliated  persons
acquire  more  than  15%  of  the  Company’s  outstanding  Common  Stock,  they  would  become  an  “Acquiring
Person.”    At  that  time,  the  Board  may  distribute  Rights  that  are  separable  from  the  Common  Stock  (on  the
“Distribution  Date”)  and  may  adjust  the  price  of  a  Preference  Share.    The  Rights  are  not  exercisable  and  are
inseparable  from  the  Common  Stock  until  the  Distribution  Date.  The  Rights  associated  with  an  Acquiring
Person’s  shares  of  Common  Stock  would  not  be  exercisable.    The  rights  have  certain  anti-takeover  effects  and
could  cause  substantial  dilution  to  a  person  or  group  that  attempts  to  acquire  the  Company  in  certain
circumstances.  However, the Rights should not interfere with any merger or other business combination approved
by the Board of Directors.

The  Rights  will  expire  on  December  1,  2008  (the  “Final  Expiration  Date”),  unless  the  Final  Expiration
Date is advanced or extended or unless the Rights are earlier redeemed or exchanged by the Company.  A more
complete explanation of the Shareholder Rights Plan, along with the Plan itself, is contained in the Form 8-K filed
by the Company with the Securities and Exchange Commission on December 4, 1998.

Recent Sales of Unregistered Securities

In  September  and  October  1998,  the  Company  issued  691,760  and  350,000  shares  of  Common  Stock,
respectively, in connection with the acquisition of Karina, Inc. and DCNL, Inc.  The Company also issued 350,000
contingent  value  rights  to  the  former  shareholders  of  DCNL,  Inc.  in  October  1998,  in  connection  with  the
acquisition of that company.  The former shareholders of DCNL, Inc. received 154,544 shares of Common Stock
when the contingent value rights that they held were redeemed.

The shares of Common Stock were issued to the former shareholders of Karina, Inc. and DCNL, Inc. in
reliance on the exemption from registration provided by Section 4(2) of the Securities Act of 1933, as amended.
A  registration  statement  on  Form  S-3,  which  included  691,760  shares  of  Common  Stock  issued  in  September
1998,  was  declared  effective  by  the  Securities  and  Exchange  Commission  on  October  21,  1998.  Additionally,  a
registration  statement  on  Form  S-3,  which  included  350,000  shares  of  Common  Stock  and  350,000  shares  of
Common  Stock  issuable  upon  exercise  or  redemption  of  contingent  value  rights  issued  in  October  1998,  was
declared effective by the Securities and Exchange Commission on December 2, 1998.  Of the 350,000 shares of
Common  Stock  issuable  upon  exercise  or  redemption  of  the  contingent  value  rights,  154,544  were  ultimately
issued.

10

Item 6. Selected Financial Data

The  selected  consolidated  financial  information  set  forth  below  has  been  summarized  from  the
Company’s Consolidated Financial Statements.  This information should be read in conjunction with the
Consolidated Financial Statements and the related Notes to Consolidated Financial Statements included in
Item  8.  “Financial  Statements  and  Supplementary  Data.”    All  currency  amounts  in  this  document  are
denominated in U.S. dollars.
                                                                               Twelve Months Ended Last Day of February

(in thousands, except per share amounts)

Statements of Income Data
Net Sales

2001 (1)

2000

1999

1998

1997

$361,398

299,513

294,487

248,098

213,035

Cost of sales
Gross Profit

220,530
140,868

185,685 (2)
113,828

175,293   
119,194

153,087
95,011

132,861
80,174

Selling, general and
   Administrative expenses

118,306

104,409 (2)

  82,862   

  64,911

57,438

Operating income

22,562

9,419

36,332

30,100

22,736

Interest expense
Other income

(3,989)
   2,317 (3)

(3,530)
    7,208 (3)

(3,337)
   2,418   

(3,487)
   2,203

(2,262)
  1,665

Earnings before income taxes

Income tax expense (benefit)

Net earnings

Per Share Data
   Basic
   Diluted

Weighted average number of
   common shares outstanding:
     Basic
     Diluted

20,890

   3,558

$17,332

$      .61
$      .60

13,097

      (14)

 13,111

.45
.44

35,413

28,816

22,139

   7,083   

   6,484

  4,981

28,330   

22,332

17,158

1.00
.96

.83
.77

.66
.62

28,420
28,729

29,053
29,885

28,279
29,596

26,856
28,851

26,078
27,770

11

Item 6.  Selected Financial Data  - continued

                                 Last Day of February

(in thousands)

2001

2000

1999

1998

1997

Balance Sheet Data:
     Working capital
      Total assets
      Long-term debt
      Stockholders’ equity (4)

$157,809
337,181
55,000
$219,609

154,395
304,252
55,000
209,624

150,940
294,036
55,450
199,842

154,294
227,560
55,450
149,484

111,937
182,226
40,450
120,482

(1)  Fiscal  2001  results  include  the  results  of  Tactica,  a  subsidiary  in  which  the  Company  acquired  a  55

percent interest in March 2000.

(2)  In  fiscal  2000,  the  Company  incurred  $2,669,000  of  charges  to  cost  of  goods  sold  and  $8,725,000  of
charges  to  selling,  general  and  administrative  expenses  as  a  result  of  the  discontinuance  of  its  artificial
nails  product  line.    In  fiscal  2000  the  Company  also  incurred  $770,000  of  charges  related  to  the
restructuring  and  reorganization  of  several  departments.    See  “Item  7  –  Management’s  Discussion  and
Analysis of Financial Condition and Results of Operations - Fiscal Year Ended February 29, 2000 versus
Fiscal Year Ended February 28, 1999” for a further discussion of certain charges taken during the fourth
quarter of fiscal 2000.

(3)  Other  income  includes  gains  of  approximately  $1,400,000  in  fiscal  2001  and  $6,300,000  in  fiscal  2000
from  the  sale  and  appreciation  of  marketable  securities.    See  “Item  7  –  Management’s  Discussion  and
Analysis  of  Financial  Condition  and  Results  of  Operations  for  a  further  discussion  of  gains  from
marketable securities.

(4)  In  fiscal  2000  the  Company  repurchased  526,485  shares  of  common  stock  at  a  cost  of  $4,076,000.  In

fiscal 2001, the Company repurchased 815,946 shares of common stock at a cost of $4,623,000.

12

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

Results of Operations

      The following table sets forth, for the periods indicated, selected consolidated operating data for the
Company as a percentage of net sales.

Relationship to Net Sales

Fiscal Year

2001

        2000

Net sales
Cost of sales
     Gross Profit

Selling, general and
     administrative expenses
     Operating income

Interest expense
Other income, net
     Earnings before income taxes

Income taxes

Net Earnings

100.0%
  61.0
39.0

  32.7
6.3

  (1.1)
    0.6
5.8

    1.0

      4.8%

100.0
  62.0
38.0

  34.9   
3.1

(1.1)
   2.4
4.4

     -

   4.4

1999

100.0
  59.5
40.5

  28.2
12.3

(1.1)
    0.8
12.0

  2.4

  9.6

13

                            
Segments

The Company operates its business in three segments.  The North American segment sells hair care and other
personal  care  and  comfort  appliances,  hairbrushes,  combs,  and  utility  and  decorative  hair  accessories  in  the  United
States, Canada, and Mexico.  The International segment sells the same categories of products in countries outside of
North America.

The third operating segment is Tactica.  In March 2000, the Company acquired a 55 percent ownership
interest  in  Tactica.    The  Company’s  consolidated  results  of  operations  include  and  will  continue  to  include  one
hundred  percent  of  Tactica’s  revenues  and  expenses  until  such  time  as  the  minority  interest  in  Tactica’s
accumulated  deficit  is  extinguished.    Tactica  operates  at  higher  gross  profit  margins  but  has  higher  operating
expenses because of the high level of television and print advertising necessary to the business.  In addition, many
of  the  products  developed  and  marketed  by  Tactica  are  trend  oriented  and  usually  have  shorter  product  lives.
Accordingly, the ability of Tactica to achieve consistent sales levels is dependent upon the continued development
of new products, effectiveness of the advertising and the ultimate product acceptance by the consumer.

Sales by operating segment for fiscal 2001, 2000 and 1999 were as follows:

Segment
North American
International
Tactica

(in thousands)

2001
$  311,998
25,390
24,010
$  361,398

2000
275,827
23,686
     -
299,513

1999
278,900
15,587
-
294,487

% increase
(decrease)

2001 /
2000

2000 /
1999

13%
7
n/a
21%

(1)%
52
   n/a
2 %

Operating income (loss) by operating segment for fiscal 2001, 2000, and 1999 was as follows:

Segment
North American
International
Tactica
Corporate / other

(in thousands)

2001
$  28,736
94
(4,629)
(1,639)
$ 22,562

2000

9,857
835
-
(1,273)
9,419

1999
39,871
(641)
-
(2,898)
36,332

% increase
(decrease)

2001 /
2000
192 %
(89)
-
(29)

2000 /
1999
(75)  %
230
-
56
  140%     (74) %

14

Fiscal Year Ended February 28, 2001 Versus Fiscal Year Ended February 29, 2000

Sales

Net  sales  for  fiscal  2001  increased  20.7  percent  or  $61,885,000  compared  to  fiscal  2000.    Increased  North
American sales and the addition of the sales of Tactica contributed most of the sales growth.  Sales in the Company’s
International segment also grew.  Excluding the sales of the newly-added Tactica segment, the Company achieved net
sales growth of 12.6 percent in fiscal 2001.

The  increase  in  the  Company’s  fiscal  2001  North  American  sales  was  largely  due  to  the  internal
development of new products and sales of a new product line.  The Company introduced new quiet hair dryers, a
new line of halogen hair care appliances, and a new line of personal spa products, including paraffin baths, during
fiscal  2001.    Additionally,  sales  of  home  hair  clippers  and  trimmers  under  the  Sunbeam®  and  Oster®  names
helped the Company achieve increased sales in the North American segment during fiscal 2001.  Fiscal 2001 was
the first year in which the Company sold hair clippers and trimmers.  Sales of certain brush, comb and accessory
products declined in fiscal 2001, partially offsetting the sales growth produced by the segment’s other products.

North American segment sales include the Company’s North American sales of artificial nails, which totaled
$233,000 in fiscal 2001 and $394,000 in fiscal 2000.  The Company discontinued production of artificial nails in fiscal
2000 and plans to sell its remaining inventory of this product line.

The Company’s sales in countries other than the United States, Canada, and Mexico comprise the business of
its  International  segment.    Higher  sales  in  Latin  America,  particularly  in  Brazil,  were  the  primary  factor  increasing
International sales during fiscal 2001, relative to fiscal 2000.  Sales in Germany and France also grew.  The Company
continues to work to penetrate these and other international markets.

Tactica, a subsidiary of which Helen of Troy acquired 55 percent ownership during March 2000, accounted
for $24,010,000 of the Company’s fiscal 2001 sales growth.  Tactica sells a number of personal care items, including a
hair  dryer  that  uses  ion  technology,  depilatories,  paraffin  baths,  and  other  consumer  items.  Tactica  sells  directly  to
consumers and to retailers.

Gross profit

Gross profit as a percentage of sales rose from 38.0 percent in fiscal 2000 to 39.0 percent in fiscal 2001.
The  sales  of  Tactica  contributed  significantly  to  the  increase  in  gross  profit.    Tactica  generates  higher  gross
margins and incurs higher selling, general, and administrative expenses, as a percentage of its sales, compared to
the Company’s other sales.  Additionally, gross profit for fiscal 2000 was reduced by a $2,669,000 pre-tax charge
for  the  write-down  of  the  Company’s  artificial  nails  inventory.    The  absence  of  such  a  charge  in  fiscal
2001contributed  to  improved  gross  profit  as  a  percentage  of  sales.  Slightly  lower  gross  margins  on  some  of  the
Company’s other North American and International products partially offset factors that increased margins.

Selling, general, and administrative expenses

Selling,  general,  and  administrative  expenses  (“SG&A”)  as  a  percentage  of  sales  decreased  to  32.7
percent in fiscal 2001, from 34.9 percent in fiscal 2000.  Excluding the newly-acquired Tactica segment, added in
fiscal 2001, selling, general, and administrative expenses as a percentage of sales decreased from 34.9 percent in
fiscal 2000 to 29.4 percent in fiscal 2001.  Two factors accounted for a substantial portion of the overall decrease.
First,  because  of  fiscal  2001  sales  growth,  the  Company’s  fixed  expenses  represented  a  smaller  percentage  of
sales in fiscal 2001 than in fiscal 2000.   Second, in fiscal 2000, the Company recognized $8,725,000 in pre-tax
SG&A  expenses  related  primarily  to  the  discontinuance  of  its  artificial  nails  business  and  also  to  other  charges
associated  with  strategic  reorganizations  of  certain  operations.    In  fiscal  2001,  the  Company  recognized
$2,457,000 in pre-tax charges due to the planned discontinuance of its butane hair care products and a $1,895,000
reduction  in  SG&A  due  to  the  settlement  of  a  license  obligation  for  which  the  Company  accrued  a  liability  in
fiscal 2000.  The charge for the discontinuance of the product line, combined with the benefit from the settlement
of the license obligation resulted in a net $562,000 increase in fiscal 2001 SG&A, versus the $8,725,000 increase
related to non-recurring charges in fiscal 2000.

15

The  selling,  general,  and  administrative  expenses  of  the  Company’s  newly  acquired  Tactica  operating
segment  partially  offset  the  effects  of  the  above-discussed  factors.    Tactica’s  business  of  selling  directly  to
consumers requires relatively large amounts of television and print advertising.  As a result, Tactica incurs higher
SG&A  expenses,  as  a  percentage  of  sales,  than  the  Company’s  other  operating  segments.    Additionally,  fiscal
2001 expenses associated with media advertising campaigns for some of the Company’s new hair care appliances
offset, in part, the factors that lowered SG&A as a percentage of overall sales.

Operating income

Operating  income  totaled  $22,562,000  in  fiscal  2001,  an  increase  of  $13,143,000  from  $9,419,000  in
fiscal 2000.  Higher sales levels, along with the effects of non-recurring charges in fiscal 2000, resulted in higher
operating income in fiscal 2001, versus fiscal 2000.  Fiscal 2000 operating income was reduced by $13,382,000 in
pre-tax  charges,  $10,584,000  of  which  were  attributable  to  the  discontinuance  of  the  Company’s  artificial  nails
product  line.    The  fiscal  2001  results  produced  by  Tactica,  the  subsidiary  in  which  the  Company  acquired  a  55
percent interest in the first quarter of the fiscal year, reduced consolidated operating income by $4,629,000.

Interest expense and Other income / expense

Interest expense increased to $3,989,000 in fiscal 2001from $3,530,000 in fiscal 2000. The primary reason for
the increase is that the Company capitalized interest on the construction of its new corporate headquarters during the
first two quarters of fiscal 2000.  No interest was capitalized during fiscal 2001.

Other income decreased to $2,317,000 in fiscal 2001 from $7,083,000 in fiscal 2000.  Lower income from the
sale  and  appreciation  of  marketable  securities  accounted  for  most  of  this  decrease.    Income  from  the  sale  and
appreciation of marketable securities was approximately $1,400,000 in fiscal 2001, versus $6,300,000 for fiscal 2000.
The Company’s marketable securities consist of shares of the common stock of several publicly traded companies and
are stated at market value, as determined by the most recent trading price of each security as of the balance sheet date.
The market risk associated with marketable securities is summarized in the “Liquidity and Capital Resources” section
of Management’s Discussion and Analysis of Financial Condition and Results of Operations.”

Income tax expense

Income tax expense totaled $3,558,000, or 17 percent of earnings before income taxes, versus a tax benefit of
$14,000  in  fiscal  2000  on  $13,097,000  in  earnings  before  income  taxes.    The  Company’s  effective  tax  rate  for  both
fiscal 2001 and fiscal 2000 was reduced below rates of approximately 20 percent that it had experienced prior to fiscal
2000.  During  both  fiscal  2001  and  fiscal  2000,  the  Company’s  tax  rate  was  reduced  by  the  fact  that  Helen  of  Troy
Limited,  the  Bermuda  Corporation,  which  is  not  subject  to  any  capital  gains  or  other  income  tax,  holds  the
consolidated  group’s  investments  in  marketable  securities.    In  addition,  the  charges  associated  with  the  Company’s
discontinuance of its artificial nails product line created tax benefits on the books of a United States subsidiary that
offset much of the tax expense associated with the income of non-United States subsidiaries.

16

Fiscal Year Ended February 29, 2000 Versus Fiscal Year Ended February 28, 1999

Sales

Fiscal 2000 sales increased $5,026,000, or two percent, when compared to fiscal 1999 sales.  The Company
experienced  increased  competition,  which  constrained  sales  growth  for  fiscal  2000.    Sales  in  the  Company’s
International  segment  grew  significantly  in  fiscal  2000.    Increased  sales  in  Latin  America,  as  well  as  in  the  United
Kingdom and Western Europe, were the principal reasons for the international sales growth in fiscal 2000.

Gross Profit

Fiscal 2000 gross profit as a percentage of sales decreased to 38.0 percent, from 40.5 percent in fiscal 1999.
As noted in the discussion of fiscal 2001 gross profit versus fiscal 2000 gross profit, the Company absorbed a charge
to  cost  of  goods  sold  of  $2,669,000  in  fiscal  2000  for  the  write-down  of  artificial  nails  inventory.    This  charge,
combined  with  increased  transportation  costs  from  the  Far  East,  and  a  less  favorable  sales  mix,  contributed  to  the
decrease in gross profit from fiscal 1999 to fiscal 2000.

Selling, general, and administrative expenses

Selling, general, and administrative expenses as a percentage of sales increased to 34.9 percent in fiscal 2000,
compared to 28.2 percent in fiscal 1999.  As noted above in the discussion of SG&A for fiscal 2001 versus fiscal 2000,
the Company recorded pre-tax charges of $8,725,000 in the fourth quarter of fiscal 2000.  The charges were associated
primarily  with  the  discontinuance  of  the  Company’s  artificial  nails  product  line.  The  restructuring  of  various
departments within the Company also resulted in fourth quarter fiscal 2000 charges.  Higher cooperative advertising
and freight costs also contributed to the increase in SG&A as a percentage of sales in fiscal 2000.  Depreciation and
amortization expenses also increased as the Company placed into service its new corporate headquarters and recorded
a  full  year  of  amortization  of  the  goodwill  associated  with  its  fiscal  1999  acquisitions.    Finally,  increased  customer
chargebacks, due in part to transition issues associated with the Company taking over the operations of its El Paso
warehouse from a third party contractor, also resulted in higher SG&A as a percentage of sales in fiscal 2000 than in
fiscal 1999.

Operating income

Operating income decreased to $9,419,000 in fiscal 2000, from $36,332,000 in fiscal 1999.  The charges
incurred in connection with the discontinuance of the artificial nails product line and the restructuring of several
departments  within  the  Company  contributed  to  the  decrease  in  operating  income.    Additionally,    the  effects  of
higher cooperative advertising expenses, higher levels of customer chargebacks, higher freight costs, and higher
depreciation and amortization expense also played important roles in the decrease.

Interest expense and Other income, net

Interest expense for fiscal 2000 remained relatively constant with that of fiscal 1999.  In fiscal 2000, the
Company  recorded  approximately  $6,300,000  in  gains  from  sales  of  marketable  securities.        The  Company
recorded  no  such  gains  in  fiscal  1999.    Gains  from  the  sale  of  marketable  securities  are  included  in  “Other
income, net” on the consolidated statements of income.  The Company’s marketable securities consist of shares of
the common stock of several publicly traded companies and are stated at market value, as determined by the most
recent  trading  price  of  each  security  as  of  the  balance  sheet  date.      The  market  risk  associated  with  marketable
securities  is  summarized  in  the  “Liquidity  and  Capital  Resources”  section  of  Management’s  Discussion  and
Analysis of Financial Condition and Results of Operations.

17

Income tax expense

The  Company  recorded  a  net  tax  benefit  of  $14,000  on  pretax  income  of  $13,097,000  for  the  year  ended
February 29, 2000.  The effective tax rate for fiscal 2000 was less than the 20 percent effective rate recorded in fiscal
1999 because of two factors.  First, Helen of Troy Limited, the Bermuda Corporation holds the consolidated group’s
investments  in  marketable  securities  and  is  not  subject  to  any  capital  gains  tax  or  other  income  tax  on  the  sale  of
equity securities.  Second, the charges associated with the Company’s discontinuance of its artificial nails product line
created tax benefits on the books of a United States subsidiary that offset much of the tax expense associated with the
income of non-United States subsidiaries.

Liquidity and Capital Resources

The Company’s cash balance decreased from $34,265,000 at February 29, 2000 to $25,937,000 at February 28,
2001.    Cash  used  by  operations  totaled  $185,000,  as  the  operations  of  Tactica  used  $17,026,000  of  cash,  while  the
Company’s  other  operations  provided  $16,841,000  of  cash  for  the  fiscal  year  ended  February  28,  2001.    Investing
activities utilized $13,294,000 in cash, with the Company’s $2,500,000 investment in Tactica, loans totaling $3,500,000
to  Tactica’s  minority  shareholders,  and  capital  and  license  expenditures  utilizing  most  of  that  amount.    Financing
activities provided a net $5,151,000 of cash, as the Company’s $10,000,000 borrowing on its line of credit more than
offset the $4,623,000 used to repurchase 815,946 shares of its common stock during fiscal 2001.

The fiscal 2001 common stock repurchases occurred under the terms of a resolution approved by the Board
of Directors on September 29, 1999.  The resolution allows the repurchase of up to 3,000,000 shares in the aggregate
over a period extending to September 29, 2002.  Since the inception of this common stock repurchase program, the
Company repurchased a total of 1,342,431 shares of its common stock for $8,699,196, including commissions, or an
average price per share of $6.48.

The  Company’s  net  accounts  receivable  balance  was  $64,310,000  at  February  28,  2001,  compared  to
$52,916,000 at February 29, 2000.  The 21.5 percent increase in accounts receivable is comparable to the 20.7 percent
increase in net sales for fiscal 2001.  Days sales outstanding in accounts receivable, computed based on fourth quarter
sales, was 74 at February 28, 2001, versus 73 at February 29, 2000.

The Company’s inventory balance at February 28, 2001 was $118,544,000, versus $96,959,000 at February 29,
2000,  a  22.2  percent  increase.    As  with  the  increase  in  accounts  receivable,  the  increased  inventory  balance  is
comparable to the 20.7 percent increase in net sales.  Inventory turns were 1.9 for both fiscal 2001 and fiscal 2000.

Included  on  the  Company’s  consolidated  balance  sheets  at  February  28,  2001  and  February  29,  2000,  were
$1,956,000 and $994,000, respectively, of investments in equity securities.  The Company periodically invests in such
securities.  Investing in equity securities entails certain market risks.  Should the stock prices of one or more of the
entities  in  which  the  Company  has  invested  decline,  the  Company  could  lose  part  or  all  of  its  investments  in  such
securities.

The Company’s working capital balance increased to $157,809,000 at February 28, 2001 from $154,395,000 at
February 29, 2000.  The Company’s current ratio was 3.5 at February 28, 2001, versus 4.9 at February 29, 2000. The
decrease in the current ratio was due, in part, to the cash requirements associated with the acquisition of a 55 percent
interest in Tactica and to the funding of Tactica’s operations.

In connection with its acquisition of a 55 percent interest in Tactica, the Company loaned $3,500,000 to the
minority shareholders of Tactica.  The interest rate on these loans is 8.75 percent.  All principal and unpaid interest on
these loans is due March 14, 2005.  Included in other assets on the Company’s consolidated balance sheet at February
28, 2001 is $3,826,000 related to the principal and accrued interest on these loans.

18

The Company maintains a line of credit with a bank to facilitate short-term borrowings and the issuance
of letters of credit.  This line of credit allows borrowings totaling $10,000,000, charges interest at the LIBOR rate
plus  a  percentage  that  varies  based  on  the  Company’s  earnings  before  interest,  taxes,  depreciation  and
amortization (EBITDA), and expires July 31, 2001. At February 28, 2001 the interest rate charged under the line
of credit was 7.65 percent.  This line of credit allows for the issuance of letters of credit up to $3,000,000.  Any
outstanding letters of credit reduce the $10,000,000 maximum borrowing limit on this line of credit on a dollar-
for-dollar basis.  At February 28, 2001, borrowings under this line of credit totaled $10,000,000 and there were no
outstanding  letters  of  credit  under  this  facility.  At  May  23,  2001,  borrowings  under  this  line  of  credit  were
$6,000,000.  The Company believes that it will renew or replace this credit facility on similar terms in July 2001.

The Company has an additional line of credit with a different lender, specifically for the issuance of letters of
credit.    That  line  of  credit  charges  interest  at  the  bank’s  prime  rate  plus  two  percent  (10.5  percent  at  February  28,
2001), allows up to $4,000,000 in letters of credit to be outstanding at any one time, and expires August 1, 2001.  As
of  February  28,  2001  and  May  23,  2001,  outstanding  letters  of  credit  under  this  facility  were  $1,756,000  and
$1,218,000, respectively.  The Company believes that it will renew or replace this credit facility on similar terms in July
2001.

Capital  and  license  expenditures  totaled  $3,185,000,  $8,340,000,  and  $17,731,000  in  fiscal  2001,  2000,
and  1999,  respectively.    During  fiscal  2000  and  1999  capital  expenditure  totals  included  expenditures  for  the
Company’s  new  corporate  headquarters.    The  Company’s  operations  are  not  capital  intensive.    Management
believes that the Company’s short and long-term capital needs will stem primarily from factors associated with its
normal operations, such as the need to carry sufficient levels of inventory.

The  Company  regularly  evaluates  acquisition  opportunities  in  its  ordinary  course  of  business  and  might
augment  its  internal  growth  with  acquisitions  of  complimentary  businesses  and  product  lines.    Should  the
Company engage in significant acquisition activity, it would need to seek additional financing.

As noted above, approximately $23,026,000 of cash was used to acquire Tactica and fund its loans and
working capital needs during fiscal 2001.  While the Company cannot predict with certainty, it believes Tactica’s
cash needs  will  be  substantially  less  in  fiscal  2002.    Based  on  the  above  discussion  and  the  Company’s  current
financial  condition  and  current  operations,  the  Company  believes  that  cash  flows  from  operations  and  available
financing sources will continue to provide sufficient capital resources to fund the Company’s on going liquidity
needs for the foreseeable future.

Information Relating to Forward-looking Statements

This  report,  some  of  the  Company’s  press  releases  and  some  of  the  Company’s  comments  to  the
news  media,  contain  certain  forward-looking  statements  that  are  based  on  management’s  current  expectations
with  respect  to  future  events  or  financial  performance.    A  number  of  risks  or  uncertainties  could  cause  actual
results to differ materially from historical or anticipated results.  Generally, the words “anticipates,” “believes,”
“expects”  and  other  similar  words  identify  forward-looking  statements.    The  Company  cautions  readers  not  to
place undue reliance on forward-looking statements.  Forward-looking statements are subject to risks that could
cause  such  statements  to  differ  materially  from  actual  results.    Factors  that  could  cause  actual  results  to  differ
from  those  anticipated  include:  (1)  general  industry  conditions  and  competition,  (2)  credit  risks,  (3)  the
Company’s  material  reliance  on  individual  customers  or  small  numbers  of  customers,  (4)  the  Company’s
material reliance on certain trademarks, (5) risks associated with inventory, including potential obsolescence, (6)
risks  associated  with  new  products  and  new  product  lines,  (7)  risks  associated  with  operating  in  foreign
jurisdictions,  (8)  worldwide  and  domestic  economic  conditions,  (9)  the  impact  of  current  and  future  laws,  and
regulations, (10) the domestic and foreign tax rates to which the Company is subject, (11) uninsured losses, (12)
reliance  on  computer  systems,  (13)  management’s  reliance  on  the  representations  of  third  parties,  (14)  risks
associated  with  new  business  ventures  and  acquisitions,  (15)  risks  associated  with  investments  in  equity
securities,  and  (16)  the  risks  described  from  time  to  time  in  the  Company’s  reports  to  the  Securities  and
Exchange Commission, including this report.

19

New Accounting Guidance

In  June  1998,  the  Financial  Accounting  Standards  Board  (“FASB”)  issued  Statement  of  Financial
Accounting  Standards  No.  133,  “Accounting  for  Derivative  Instruments  and  Hedging  Activities”  (SFAS  133).
SFAS 133 establishes accounting and reporting standards for derivative instruments and is effective for financial
statements  issued  for  fiscal  quarters  of  fiscal  years  beginning  after  June  15,  2000.    Based  on  the  nature  of  its
current operations, the Company does not expect SFAS 133 to have a material effect on its financial statements.

In April 2001, the FASB’s Emerging Issues Task force (“EITF”) reached consensus on EITF Issue 00-25
(“EITF  00-25”),  “Vendor  Income  Statement  Characterization  of  Consideration  from  a  Vendor  to  a  Retailer.”
EITF  00-25  requires  vendors  who  offer  certain  allowances  to  customers  to  characterize  those  allowances  as
reductions of net sales, rather than as selling, general, and administrative expenses.  EITF 00-25 is applicable for
fiscal quarters beginning after December 15, 2001 and requires restatement of prior periods if possible.  Had the
Company  applied  EITF  00-25  to  its  fiscal  2001  and  2000  results,  net  sales  and  selling,  general,  and
administrative expense would have decreased by $1,320,000 and $268,000, respectively.

20

Item 8. Financial Statements and Supplementary Data

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
AND FINANCIAL STATEMENT SCHEDULE

           Page

Independent Auditors’ Report

Consolidated Financial Statements:

Consolidated Balance Sheets as of February 28, 2001 and February 29, 2000

Consolidated Statements of Income for each of the years in the

three-year period ended February 28, 2001

Consolidated Statements of Stockholders’ Equity for each of
the years in the three-year period ended February 28, 2001

Consolidated Statements of Cash Flows for each of the years

in the three-year period ended February 28, 2001

Notes to Consolidated Financial Statements

Financial Statement Schedule –

Schedule II – Valuation and Qualifying Accounts for each of
the years in the three-year period ended February 28, 2001

22

23

25

26

27

29

47

All  other  schedules  are  omitted  as  the  required  information  is  included  in  the  consolidated  financial

statements or is not applicable.

21

INDEPENDENT AUDITORS’ REPORT

The Board of Directors and Stockholders
Helen of Troy Limited:

We have audited the consolidated financial statements of Helen of Troy Limited and subsidiaries as listed in the
index on page  21.  In connection with our audits of the consolidated financial statements, we also have audited the
financial  statement  schedule  as  listed  in  the  index  on  page  21.    These  consolidated  financial  statements  and
financial statement schedule are the responsibility of the Company’s management.  Our responsibility is to express
an opinion on these consolidated financial statements and financial statement schedule based on our audits.

We  conducted  our  audits  in  accordance  with  auditing  standards  generally  accepted  in  the  United  States  of
America. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether
the financial statements are free of material misstatement.  An audit includes examining, on a test basis, evidence
supporting  the  amounts  and  disclosures  in  the  financial  statements.    An  audit  also  includes  assessing  the
accounting  principles  used  and  significant  estimates  made  by  management,  as  well  as  evaluating  the  overall
financial statement presentation.  We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the
financial position of Helen of Troy Limited and subsidiaries as of February 28, 2001 and February 29, 2000, and
the results of their operations and their cash flows for each of the years in the three-year period ended February 28,
2001, in conformity with accounting principles generally accepted in the United States of America.  Also, in our
opinion,  the  related  financial  statement  schedule,  when  considered  in  relation  to  the  basic  consolidated  financial
statements taken as a whole, presents fairly, in all material respects, the information set forth therein.

El Paso, Texas
May 7, 2001

KPMG LLP

22

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Consolidated Balance Sheets

February 28, 2001 and February 29, 2000
(in thousands, except par value and shares)

Assets

2001

2000

Current assets:
     Cash and cash equivalents
     Marketable securities, at market value
     Receivables – principally trade, less
        allowance of $ 4,081 in 2001 and
        $2,514 in 2000
     Inventories
     Prepaid expenses
     Deferred income tax benefits

$   25,937
1,956

$   34,265
994

64,310
118,544
2,516
    7,118

52,916
96,959
3,919
   4,970

        Total current assets

220,381

194,023

Property and equipment, at cost less
     accumulated depreciation of $9,133 in
     2001 and $6,212 in 2000

Goodwill, net of accumulated
     amortization of  $6,594 in 2001
     and $4,569 in 2000

License agreements, at cost less accumulated
     amortization of $10,676 in 2001
     and $9,384 in 2000

Other assets at cost, net

47,763

47,739

42,808

40,850

7,844

    18,385

5,504

16,136

$337,181

$304,252

(Continued)

23

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Consolidated Balance Sheets

February 28, 2001 and February 29, 2000
(in thousands, except par value and shares)

Liabilities and Stockholders’ Equity

Current liabilities
     Notes payable to banks
     Current portion of long-term debt
     Accounts payable, principally trade
     Accrued expenses:
         Advertising and promotional
         Other
     Income taxes payable

         Total current liabilities

Long-term debt, net of current portion

         Total liabilities

Stockholders’ equity
     Cumulative preferred stock, non-voting, $1.00
         par value.  Authorized 2,000,000 shares;
         none issued
     Common stock, $.10 par value.  Authorized
         50,000,000 shares; 28,065,526 and 28,837,609
         shares issued and outstanding at February 28,
         2001 and February 29, 2000, respectively
     Additional paid-in-capital
     Retained earnings
     Minority interest in deficit of acquired subsidiary

         Total stockholders’ equity

Commitments and contingencies

See accompanying notes to consolidated financial statements.

2001

2000

$  10,000
    -
21,003

5,101
8,343
  18,125

62,572

  55,000

117,572

$        -
450
6,295

4,602
15,227
  13,054

39,628

 55,000

 94,628

 -

-

2,806
52,206
169,503
  (4,906)

219,609

2,884
53,494
153,246
        -

209,624

$ 337,181

$ 304,252

24

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Consolidated Statements of Income
(in thousands, except shares and earnings per share)

Year Ended the Last Day of February

2001

2000

1999

$361,398
220,530

299,513
185,685

294,487
175,293

140,868

113,828

119,194

Net Sales
Cost of sales

         Gross profit

Selling, general and administrative
         expenses

118,306

104,409

82,862

               Operating income

22,562

9,419

36,332

Other income (expense):
         Interest expense
         Other income, net

               Total other income (expense)

               Earnings before income taxes

         Income tax expense (benefit)

(3,989)
   2,317

(1,672)

 20,890

   3,558

(3,530)
 7,208

   (3,337)
  2,418

3,678

   (919)

13,097

35,413

     (14)

  7,083

Net earnings

$17,332

13,111

28,330

Earnings per share:
                     Basic

        Diluted

$      .61
$      .60

.45
.44

1.00
.96

Weighted average number of common
    shares used in computing net earnings per share:
                     Basic
                     Diluted

28,420,073
28,728,762

29,052,788
29,885,260

28,278,545
29,596,189

See accompanying notes to consolidated financial statements.

25

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Consolidated Statements of Stockholders’ Equity

Years ended last day of February 2001, 2000 and 1999
(in thousands)

Additional
Paid-In

Retained

Minority
Interest in
Deficit of
Acquired

Capital

Earnings

Subsidiary

31,899

114,857

Balances, February 28, 1998

Exercise of common stock
           options, net
Issuance of common stock to
           acquire subsidiaries
Net earnings
Balances, February 28, 1999

Exercise of common stock
           options, net
Issuance of common stock

   in connection with employee

           stock purchase plan
Net issuance of (recovery) common
           stock in connection with
           acquisitions
Acquisition and retirement
           of treasury stock

Net earnings

Common

Stock
$   2,728

73

104
      -
2,905

16

 4

12

     (53)

      -

-

-
   28,330
143,187

-

-

-

(3,052)

255

21,596
      -
53,750

913

360

(558)

(971)

       -

Total
Stockholders
’
Equity

149,484

328

21,700
   28,330
199,842

929

364

(546)

(4,076)

-

-

     -

-

-

-

-

  13,111

     -

13,111

Balances, February 29, 2000

$   2,884

53,494

153,246

Exercise of common stock

options, net

Issuance of common stock

in connection with employee
stock purchase plan
Acquisition and retirement of

treasury stock

Minority interest in deficit of

1

3

52

168

-

-

 (82)

(1,508)

(3,033)

-

-

-

-

209,624

53

171

(4,623)

acquired 

subsidiary 

at  date  of

acquisition
Net earnings

-

       -

-

-

(2,948)

(2,948)

       -   

  19,290

  (1,958)

   17,332

Balances February 28, 2001

$   2,806

 52,206

 169,503

  (4,906)

 219,609

See accompanying notes to consolidated financial statements.

26

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Consolidated Statements of Cash Flows
(in thousands)

Cash flows from operating activities:

Net earnings
Adjustments to reconcile net earnings
to net cash provided by operating
activities:
Depreciation and amortization
Provision for doubtful receivables
Deferred taxes, net
Purchases of marketable securities
Proceeds 

from 

sales  of  marketable

securities

Realized gain – trading securities
Unrealized (gain) loss – trading securities
Impairment of asset held for sale
Other non-cash adjustments to income
Changes in operating assets and liabilities:

Accounts receivable
Inventory
Prepaid expenses
Accounts payable
Accrued expenses
Income taxes payable

              Years Ended Last Day of February

2001

2000

1999

$17,332

13,111

28,330

8,137
1,003
(2,148)
(1,579)
2,006

(688)
(701)
158
2,457

(12,053)
(20,011)
1,483
8,240
(8,892)
   5,071

6,921
559
(1,112)
(16,340)
21,530

(6,265)
81
650
1,783

6,324
(6,671)
(1,871)
4,703
5,827
   (600)

4,965
993
(511)
-
-

-
-
-
   -

(13,403)
(15,720)
1,963
(4,030)
688
   8,402

Net cash provided (used) by operating

activities

    (185)

28,630

 11,677

Cash flows from investing activities:
Capital and license expenditures
Cash  paid  for  acquisitions,  net  of  cash

acquired

Addition to other assets
Net cash used by investing

activities

(3,185)
(2,205)

(8,340)
(1,798)

(17,731)
(7,471)

  (7,904)

  (4,589)

  (11,211)

  (13,294)

  (14,727)

        (36,413)

(Continued)

27

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Consolidated Statements of Cash Flows
(in thousands)

         Years Ended Last Day of February

2001

2000

1999

Cash flows from financing activities:

Net proceeds from (payments on)

short-term borrowings
Payments on long-term debt
Payment of payroll tax and income tax withholding

associated with stock options exercised
Proceeds from exercise of stock options, net
Common stock repurchases

10,000
(450)

-
224
 (4,623)

(10,000)
-

-
747
  (4,076)

10,000
(1,663)

(6,669)
1,089
       -

Net cash (used in) provided
by financing activities

  5,151

(13,329)

   2,757

Net increase (decrease) in cash and cash equivalents

 (8,328)

       574

(21,979)

Cash and cash equivalents, beginning

of year

  34,265

 33,691

  55,670

Cash and cash equivalents, end of year

$25,937

 34,265

33,691

Supplemental cash flow disclosures:

Interest paid
Income taxes paid (net of refunds)

Details of acquisitions in which common stock was issued

Fair value of assets acquired
Less:

Liabilities assumed
Common stock issued
Cash paid

Less: cash acquired

Net cash paid for acquisitions in which

common stock was issued

$  3,982
$  1,015

  4,210
  1,177

4,003
 (1,123)

-

-
     -
-
     -

$     -

-

32,107

-
       -
-
       -

      -

6,804
21,700
3,603
    (488)

  3,115

See accompanying notes to consolidated financial statements.

28

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(1)   Summary of Significant Accounting Policies

(a) General

Helen  of  Troy  Limited,  a  Bermuda  company,  and  its  subsidiaries  (the  “Company”)  design,  develop,
import, and distribute hair care and other personal care appliances, hairbrushes, combs, hair accessories
and other personal care products.  The Company purchases its products from unaffiliated manufacturers
most of which are located in the Far East, including manufacturers in The People’s Republic of China,
Thailand, Taiwan and South Korea.

The  consolidated  financial  statements  are  prepared  in  U.S.  dollars  and  in  accordance  with  accounting
principles generally accepted in the United States of America.  These principles require management to
make  estimates  and  assumptions  that  affect  the  reported  amounts  of  assets,  liabilities,  revenues,
expenses, and the disclosure of contingent assets and liabilities.  Actual results could differ from those
estimates.

(b)

(c)

(d)

(e)

Principles of Consolidation
The  consolidated  financial  statements  include  the  accounts  of  Helen  of  Troy  Limited  and  its
subsidiaries,  including  Tactica  International,  Inc.  (“Tactica”),  a  subsidiary  in  which  the  Company
acquired a 55 percent interest in fiscal 2001.  The Company’s consolidated results of operations include
and will continue to include one hundred percent of Tactica’s revenues and expenses until such time as
the  minority  interest  in  Tactica’s  accumulated  deficit  has  been  extinguished.    Intercompany  balances
and transactions have been eliminated in consolidation.

Inventories
Inventories are stated at the lower of cost (first-in, first-out) or market (net realizable value) and consist
primarily of finished goods.

Property and Equipment
Property  and  equipment  are  stated  at  cost.    Depreciation  is  recorded  on  a  straight-line  basis  over  the
estimated useful lives of the assets.

Intangible Assets
Intangible  assets  consist  primarily  of  goodwill,  license  agreements  and  trademarks.    The  Company
amortizes intangible assets using the straight-line method over appropriate periods ranging from five to
forty years.  The Company recorded amortization of intangible assets totaling $5,292,000, $4,527,000,
and $3,370,000 during fiscal 2001, 2000, and 1999, respectively.

The Company assesses the recoverability of goodwill by determining whether the amortization of the
asset balance over its remaining life can be recovered through undiscounted future operating cash flows
of  the  acquired  operation.    The  amount  of  impairment,  if  any,  is  measured  based  on  projected
discounted future operating cash flows.  The discount rate used would be based on the Company’s cost
of capital. The Company believes no impairment of goodwill has occurred and that no reduction of the
estimated useful lives is warranted.

29

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(1)  Summary of Significant Accounting Policies, continued

The great majority of the Company’s sales are made subject to license agreements with the licensors of
the Vidal Sassoon, Revlon®, Sunbeam® and Dr. Scholl’s® trademarks.  The Company amortizes the
acquisition  costs  of  the  existing  license  agreements  on  a  straight-line  basis  over  the  lives  of  the
respective agreements.  Net sales subject to license agreements comprised 72 percent, 73 percent, and
80 percent of total net sales for fiscal years 2001, 2000, and 1999, respectively.

(f)  Income Taxes

  The Company uses the asset and liability method to account for income taxes.  Deferred income tax
assets and liabilities are recognized for the future tax consequences of temporary differences between
the book and tax bases of various assets and liabilities.  Generally, deferred tax assets represent future
income tax reductions while deferred tax liabilities represent income taxes that the Company expects
to pay in the future.  The Company measures deferred tax assets and liabilities using enacted tax rates
for the years in which it expects that temporary differences will reverse or be settled.  Changes in tax
rates affect the carrying values of deferred tax assets and liabilities.  The effects of tax rate changes are
recognized in the periods in which they are enacted.

(g)  Earnings per Share

Basic  earnings  per  share  is  computed  based  upon  the  weighted  average  number  of  common  shares
outstanding  during  the  period.    Diluted  earnings  per  share  is  computed  based  upon  the  weighted
average  number  of  common  shares  plus  the  effects  of  potentially  dilutive  securities.    The  number  of
potentially  dilutive  securities  was  308,689,  832,472,  and  1,317,644  for  fiscal  years  2001,  2000,  and
1999, respectively.  Dilutive securities for the years ended February 28, 2001, February 29, 2000 and
February  28,  1999  included  258,084,  739,615  and  1,271,565  shares,  respectively,  attributable  to
dilutive stock options and 50,605, 92,857 and 46,079 shares, respectively, contingently issuable as part
of  an  acquisition.    Options  to  purchase  common  stock  that  were  outstanding  but  not  included  in  the
computation  of  earnings  per  share  because  the  exercise  prices  of  such  options  were  greater  than  the
average market price of the Company’s common stock totaled 4,319,762, 3,786,612, and 2,040,800 for
fiscal 2001, 2000, and 1999, respectively.

(h)  Cash Equivalents

The  Company  considers  all  highly  liquid  debt  instruments  purchased  with  an  original  maturity  of
three months or less to be cash equivalents.

(i)  Marketable Securities

Marketable securities consist of shares of common stock of several publicly traded companies and are
stated  at  market  value,  as  determined  by  the  most  recent  trading  price  of  each  security  as  of  the
balance sheet date. At February 28, 2001, the Company held its investments in equity securities of
unaffiliated companies for the purpose of trading them in the near term.  Therefore, all investments
in  equity  securities  are  classified  as  trading  securities,  with  all  unrealized  gains  and  losses
attributable  to  such  securities  included  in  earnings.  Management  determines  the  appropriate
classification of the Company’s investments when those investments are purchased and reevaluates
those  determinations  at  each  balance  sheet  date.    Included  in  the  heading  “Other  income”  on  the
Consolidated  Statements  of  Income  for  the  years  ended  February  28,  2001  and  February  29,  2000
are $688,000 and $6,265,000, respectively, in realized gains.  The heading “Other income” for the
years  ended  February  28,  2001  and  February  29,  2000,  respectively,  also  includes  $701,000  in  net
unrealized gains and $81,000 in net unrealized losses.

30

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(1)  Summary of Significant Accounting Policies, continued

The  net  unrealized  gain  or  loss  on  marketable  securities  represents  the  difference  between  the  market
values of such securities at the balance sheet date and the amounts that the Company paid for such
securities.

(j)  Foreign Currency Transactions

The U.S dollar is the functional currency of the Company.  If applicable, all transactions of Helen of
Troy  Limited’s  non-U.S.  subsidiaries  have  been  re-measured  in  U.S.  dollars  using  historical
exchange  rates.  Changes  in  exchange  rates  that  affect  cash  flows  and  the  related  receivables  or
payables are recognized as transaction gains and losses in the determination of net earnings.

(k)  Revenue Recognition

Revenue is recognized when products are shipped to customers.

(l)  Advertising

Advertising  costs  are  expensed  in  the  fiscal  year  in  which  they  are  incurred.    During  the  fiscal  years
ended February 28, 2001, February 29, 2000 and February 28, 1999, $31,675,000, $18,527,000, and
$18,212,000, respectively, of advertising costs were charged to selling, general, and administrative
expenses.

(m) Warranties

The  Company’s  products  are  under  warranty  against  defects  in  material  and  workmanship  for  a
maximum of two years.  The Company has established an accrual of approximately $2,946,000 and
$2,868,000  for  the  fiscal  years  ended  February  28,  2001  and  February  29,  2000,  respectively,  to
cover future warranty costs.

(n)  Long-Lived Assets

The Company reviews long-lived assets and certain identifiable intangibles for  impairment whenever
events  or  changes  in  circumstances  indicate  that  the  carrying  amount  of  an  asset  may  not  be
recoverable.    Recoverability  of  assets  to  be  held  and  used  is  measured  by  a  comparison  of  the
carrying amount of an asset to future net cash flows expected to be generated by the asset.  If such
assets are considered to be impaired, the impairment to be recognized is measured as the amount by
which the carrying amount of the assets exceeds the fair value of the assets.  Assets to be disposed
of are reported at the lower of the carrying amount or fair value less costs to sell.

(o)  Interest Income

Interest income is included in “Other income, net” on the Consolidated Statements of Income.  Interest
income totaled $931,000,  $987,000, and $1,496,000 in fiscal 2001, 2000, and 1999, respectively.

(Continued)

31

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(1) 

Summary of Significant Accounting Policies, continued

(p)  Financial Instruments

The  carrying  amounts  of  cash  and  cash  equivalents,  receivables,  accounts  payable,  accrued  expenses
and  income  taxes  payable  approximate  fair  value  because  of  the  short  maturity  of  these  items.
Based on prevailing interest rates for similar instruments, the fair value of the current note payable
approximates  its  carrying  value.    See  note  4  for  management’s  assessment  of  the  fair  value  of  the
Company’s guaranteed Senior Notes.

(q)  Stock-based Compensation Plans

The  Company  accounts  for  its  stock-based  compensation  plans  in  accordance  with  Accounting
Principles  Board  Opinion  No.  25,  “Accounting  for  Stock  Issued  to  Employees”  (“APB  No.  25”).
Therefore,  no  compensation  cost  has  been  recognized  in  connection  with  the  Company’s  stock
option plans.  Disclosures in accordance with Statement of Financial Accounting Standards No. 123,
“Accounting for Stock-Based Compensation,” (“SFAS No. 123”), appear in note 6.

(Continued)

32

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(2)  Property and Equipment

A summary of property and equipment is as follows:

Estimated
Useful Lives
(Years)

      As of the last day
      of February

         2001

         2000

Land
Building and improvements
Computer and other equipment
Transportation equipment
Furniture and fixtures

Less accumulated depreciation

-
20-40
3 – 5
3 – 5
5- 15

$10,157
29,242
9,809
897
   6,791   
56,896
 (9,133)

10,111
29,184
7,567
897
  6,192   
53,951
  (6,212)

Property and equipment, net

$47,763   

47,739   

The  Company  recorded  $3,003,000,  $2,394,000,  and  $1,595,000  of  depreciation  expense  for  fiscal  2001,
2000,  and 1999, respectively. Capital expenditures totaled $1,351,000, $8,340,000, and $17,731,000 in
fiscal 2001, 2000, and 1999, respectively.

The  Company  recognized  a  $650,000  impairment  charge  during  fiscal  2000  and  an  additional  $158,000
charge  during  the  fourth  quarter  of  fiscal  2001.    These  amounts  represent  the  estimated  excess  of  the
carrying  amount  over  the  estimated  net  realizable  value  of  the  Company’s  former  headquarters.    The
former headquarters is classified as an asset held for sale and is included in the heading “Other assets” on
the accompanying February 28, 2001, and February 29, 2000 Consolidated Balance Sheets.

During  fiscal  2000  the  Company  capitalized  $721,000  of  interest  in  connection  with  the  construction  of  a

new office facility.

The Company leases 108,000 square feet of warehouse space, as well as various administrative office space,
from a real estate partnership in which the Chief Executive Officer and another member of the Board of
Directors are partners.  During fiscal 2001 the Company paid the real estate partnership $513,000 under
these leases.

(Continued)

33

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(3)  Notes Payable

The  Company  maintains  a  line  of  credit  with  a  bank  to  facilitate  short-term  borrowings  and  the  issuance  of
letters of credit.  This line allows borrowing totaling $10,000,000, charges interest at the LIBOR rate plus
a  percentage  that  varies  based  on  the  Company’s  earnings  before  interest,  taxes,  depreciation  and
amortization (EBITDA), and expires July 31, 2001.  At February 28, 2001 the interest rate charged under
the  line  of  credit  was  7.65  percent.    This  line  of  credit  allows  for  the  issuance  of  letters  of  credit  up  to
$3,000,000.  Any outstanding letters of credit reduce the $10,000,000 maximum borrowing limit on this
line of credit on a dollar-for-dollar basis. At February 28, 2001, borrowing under this line of credit totaled
$10,000,000 and there were no outstanding letters of credit under this facility.

The Company has an additional line of credit with a different lender, specifically for the issuance of letters of
credit. Outstanding borrowing under that line of credit charges interest at the bank’s prime rate plus two
percent  (10.5  percent  as  of  February  28,  2001),  allows  up  to  $4,000,000  in  letters  of  credit  to  be
outstanding at any one time and expires August 1, 2001.  As of February 28, 2001, outstanding letters of
credit under this facility were $1,756,000.

(4)  Long-Term Debt

On January 5, 1996, a U.S. subsidiary issued guaranteed Senior Notes at face value of $40,000,000.  Interest
is paid quarterly at a rate of 7.01%.   The Senior Notes are unsecured, are guaranteed by Helen of Troy
Limited  and  certain  of  its  subsidiaries  and  are  due  January  5,  2008.    Annual  principal  payments  of
$10,000,000 begin in fiscal 2005. Using a discounted cash flow analysis based on estimated market rates,
the  estimated  fair  value  of  the  guaranteed  Senior  Notes  at  February  28,  2001  is  approximately
$38,556,000.

On July 18, 1997, a  U.S.  subsidiary  of  the  Company’s  issued  a  $15,000,000  Senior  Note.    Interest  is  paid
quarterly at a rate of 7.24%.  The $15,000,000 Senior Note is unsecured, is guaranteed by Helen of Troy
Limited  and  certain  of  its  subsidiaries  and  is  due  July  18,  2012.    Annual  principal  payments  begin  in
fiscal  2009.  Using  a  discounted  cash  flow  analysis  based  on  estimated  market  rates,  the  estimated  fair
value of the guaranteed Senior Note at February 28, 2001 is approximately $14,302,000.

Both  the  $40,000,000  and  $15,000,000  Senior  Notes  contain  covenants  that  require  the  Company  to  meet
certain  net  worth  and  other  financial  requirements.    Additionally,  the  notes  restrict  the  Company  from
incurring  liens  on  any  of  its  properties,  except  under  certain  conditions  as  defined  in  the  Senior  Note
agreements.

(Continued)

34

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(5)  Income Taxes

The components of earnings before income tax expense are as follows:

                   Years ended the last day of February
                  (in thousands)

2001

2000   

1999   

$     4,524
16,366
$   20,890   

(5,725)
18,822
13,097

9,697
25,716   
35,413   

U.S.
Non-U.S.

The components of income tax expense (benefit) are as follows:

Current

U.S.
Non-U.S.

Deferred

2001

$    2,990
2,716
(2,148)
$    3,558   

2000

(182)
1,280
(1,112)
     (14)

1999

4,734
2,860
     (511)

7,083   

Total  income  tax  expense  differs  from  the  amounts  computed  by  applying  the  statutory  tax  rate  to  earnings

before income taxes.  The reasons for these differences are as follows:

Expected tax expense at the U.S.

statutory rate of 35%

Decrease in income

taxes 

resulting 

from

income

 from non-U.S. operations
 subject to varying income
 tax rates

Actual tax expense

                  Years ended the last day of February
                   (in thousands)

2001

2000

1999

$ 7,312

4,584

12,395

(3,754)
$ 3,558   

(4,598)
     (14)

(5,312)
   7,083   

(Continued)

35

 
HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

 (5) Income Taxes, continued

The tax effects of temporary differences that give rise to significant portions of the deferred tax assets and
liabilities at February 28, 2001 and February 29, 2000 are as follows:

Deferred tax assets:

Net operating loss carryforwards
Inventories, principally due to additional

cost  of 

inventories 

for 

tax

purposes

Accrued expenses
Accounts receivable

Total gross deferred tax assets

Valuation allowance
Deferred tax liabilities:

Depreciation and amortization

Net deferred tax asset

2001

2000

                              (in thousands)

$  1,615

1,287

3,557
  2,926   
9,385
(1,627)

(640)
$ 7,118

718

1,314

3,051
    130   
5,213
      -

(243)
4,970   

The  Company’s  United  States  net  operating  loss  of  $2,683,000  expires  if  not  utilized  by  fiscal  2021.
Accounting  standards  require  that  deferred  income  taxes  reflect  the  tax  consequences  of  future  tax
benefits, including net operating losses, to the extent that realization of such benefits is more likely than
not.  Certain of the Company’s gross deferred tax assets do not, in the opinion of management, meet that
standard  as  of  February  28,  2001.    Therefore,  the  Company  has  placed  a  valuation  allowance  against
those assets. Although realization is not assured, management believes it is more likely than not that the
remaining  net  deferred  tax  asset,  including  net  operating  losses,  will  be  realized.    The  amount  of  the
deferred tax asset considered realizable, however, could be reduced if estimates of future taxable income
during the carryforward period are reduced.

The Inland Revenue Department (the “IRD”) in Hong Kong assessed tax on certain profits of the Company’s
foreign subsidiaries for the fiscal years 1990 through 1997.  Hong Kong tax law allows for the taxation
of  profits  earned  from  activities  conducted  in  Hong  Kong.    The  Company  is  vigorously  defending  its
position that it conducted the activities that produced the profits in question outside of Hong Kong.  The
Company also asserts that it has complied with all applicable reporting and tax payment obligations.  If
the IRD’s position were to prevail, the resulting tax liability could range from $5,600,000 to $29,000,000
(U.S.)  for  the  period  from  fiscal  1990  through  2001.    In  connection  with  the  IRD’s  assertion,  the
Company purchased $5,750,000 (U.S.) in tax reserve certificates in Hong Kong as of February 28, 2001.
Tax reserve certificates represent the prepayment by a taxpayer of potential tax liabilities.  The amounts
paid for tax reserve certificates are refundable in the event that the value of the tax reserve certificates
exceeds  the  related  tax  liability.    These  certificates  are  denominated  in  Hong  Kong  currency  and  are
subject  to  risks  associated  with  foreign  currency  fluctuations.    Although  the  ultimate  resolution  of  the
IRD’s claims cannot be predicted with certainty, management believes that adequate provision has been
made in the financial statements for settlement of the IRD’s claims.

 (Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(5) Income Taxes, continued

The U.S. federal tax returns of the Company’s largest domestic subsidiary for the fiscal years 1997, 1998 and
1999 are being examined by the Internal Revenue Service (“IRS”).  No adjustments have been proposed
by  the  IRS.    Although  the  ultimate  outcome  of  the  examination  cannot  be  predicted  with  certainty,
management  is  of  the  opinion  that  adequate  provision  has  been  made  in  the  financial  statements  for  the
estimated effect of the examination.

The  Company  plans  to  permanently  reinvest  all  of  the  undistributed  earnings  of  the  non-U.S.  subsidiaries  of
the  United  States  subsidiaries.    The  Company  has  made  no  provision  for  U.S.  federal  income  taxes  on
these undistributed earnings.  At February 28, 2001, undistributed earnings for which the Company had not
provided deferred U.S. federal income taxes totaled $50,244,000.

During fiscal years 2000 and 1999 officers and employees exercised certain stock options, resulting in a U.S.
federal  income  tax  deduction  for  the  Company.    The  deductions  attributable  to  the  exercise  of  stock
options  did  not  affect  income  tax  expense  for  financial  reporting  purposes.    The  tax  effect  of  the  stock
option  exercises  increased  additional  paid-in-capital  by  $239,000,  and  $5,907,000,  respectively,  in  fiscal
2000, and 1999.

(6)   Stock-Based Compensation Plans

The Company sponsors four stock-based compensation plans.  The plans consist of two employee stock option
plans, a non-employee director stock option plan and an employee stock purchase plan.  These plans are
described  below.    The  Company  accounts  for  its  stock-based  compensation  plans  under  APB  No.  25.
Accordingly,  no  compensation  expense  has  been  recognized  for  the  Company’s  stock  option  plans  or  its
stock purchase plan. Had the Company recorded compensation expense for its stock option plans based on
the  fair  value  of  the  options  at  the  dates  of  grant  for  those  awards,  consistent  with  the  method  of  SFAS
Number 123, the Company’s net income and earnings per share would have been reduced to the following
pro forma amounts:

Net Income:

Earnings per share:

As Reported
Pro forma

Basic: As Reported

Pro forma

Diluted:

As Reported

Pro forma

               Years Ended the last day of February

2001

2000

1999

$17,332,000
12,502,000

13,111,000
5,054,000

28,330,000
25,533,000

$              .61
$              .44

$              .60
$              .44

.45
.17

.44
.17

1.00
.90

.96
.86

(Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

 (6) Stock-Based Compensation Plans, continued

The Company computed the pro forma figures disclosed above using the Black-Scholes option pricing model
with  the  following  weighted-average  assumptions  used  for  grants  in  fiscal  2001,  2000,  and  1999,
respectively;  expected  dividend  yields  of  zero  for  all  years;  expected  volatility  of  34.9  percent  for  fiscal
2001, 35.1 percent for fiscal 2000, and 27.4 percent for fiscal 1999; risk-free interest rates of 4.9 percent
for fiscal 2001, 6.6 percent for fiscal 2000, and 5.4 percent for fiscal 1999; and expected lives of 3, 4, 5 or
10 years depending on the option granted.

Under stock option and restricted stock plans adopted in 1994 and 1998 (the “1994 Plan” and the “1998 Plan”
respectively) the Company reserved a total of 11,000,000 shares of its common stock for issuance to key
officers and employees.  Pursuant to the 1994 and 1998 Plans, the Company grants options to purchase its
common  stock  at  a  price  equal  to  or  greater  than  the  fair  market  value  on  the  grant  date.    Both  plans
contain  provisions  for  incentive  stock  options  (“ISOs”),  non-qualified  stock  options  (“Non-Qs”)  and
restricted  stock  grants.    Generally,  options  granted  under  the  1994  and  1998  Plans  become  exercisable
immediately, or over a one, four or five-year vesting period and expire on a date ranging from seven to ten
years from their date of grant.

Under  a  stock  option  plan  for  non-employee  directors  (the  “Directors’  Plan”),  adopted  in  fiscal  1996,  the
Company reserved a total of 480,000 shares of its common stock for issuance to non-employee members
of the Board of Directors.  The Company grants options under the Directors’ Plan at a price equal to the
fair  market  value  of  the  Company’s  common  stock  at  the  date  of  grant.    Options  granted  under  the
Directors’ Plan vest one year from their date of issuance and expire ten years after issuance.

A summary of stock option activity under all plans is as follows:

Years Ended the last day of February

Options outstanding,

beginning of year
Options granted
Options exercised
Options forfeited

Options outstanding, at
 year end

Options  exercisable  at  year-
end

Weighted-average  fair  value
of

options 

granted

during

the year

  2001
    Weighted Average

2000
Weighted Average

1999
Weighted Average

Shares
(000s)

Exercise
Price

Shares
(000s)

Exercise
Price

Shares
(000s)

Exercise
Price

5,441
1,273
(12)
(499)

$11.96
5.95
4.31
14.78

4,393
1,386
(146)
(192)

6,203   
4,362   

 10.52
$  9.01

5,441
3,032   

$11.53
12.16
4.72
  8.95

11.96
  9.54

4,554
1,110
(724)
(547)

4,393   
1,683   

8.10
15.76
2.75
  3.20

11.53
  6.62

$  3.00

6.40

7.13

(Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(6)   Stock-Based Compensation Plans, continued

The following table summarizes information about stock options at February 28, 2001:

Outstanding Stock Options

Exercisable Stock Options

Number of
Options

269,980
186,843
   91,676
548,499

2,529,272
2,849,643
5,378,915

Price Range

$4.13 to $7.91
$9.69 to $12.50
$13.13 to $24.31

$4.13 to $7.09
$10.00 to $20.00

116,000
160,000
276,000

$4.41 to $10.63
$14.47 to $17.63

Weighted-
Average
Remaining
Contractual
Life (years)

5.88
5.83
5.82
5.85

6.80
7.93
7.40

8.67
6.87
7.63

Weighted-
Average
Exercise
Price

$     6.01
11.55
16.45
 $     9.64

Number of
Options

102,880
49,656
  26,690
179,226

$     5.29
15.15
$   10.51

2,505,272
1,481,756
3,987,028

$     7.30
16.02
$   12.36

36,000
160,000
196,000

Weighted –
Average
Exercise
Price

$  4.98
11.50
16.59
$  8.51

$  5.27
14.65
$  8.75

$  8.61
16.02
$14.66

ISOs

Total

Non-Qs

Total

Directors’
Plan

Total

In  fiscal  1999  the  Company’s  shareholders  approved  an  employee  stock  purchase  plan  (the  “Stock  Purchase
Plan”)  under  which  500,000  shares  of  common  stock  are  reserved  for  issuance  to  the  Company’s
employees,  nearly  all  of  whom  are  eligible  to  participate.    Under  the  terms  of  the  Stock  Purchase  Plan
employees  authorize  the  Company  to  withhold  from  1  percent  to  15  percent  of  their  wages  or  salaries  to
purchase the Company’s common stock.  The purchase price for stock purchased under the plan is equal to
85 percent of the stock’s fair market value on either the first day of each option period or the last day of
each period, whichever is lower. During fiscal 2001, 32,063 shares of common stock were issued under the
stock purchase plan.

(Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(7)  Commitments and Contingencies

The Company has employment contracts with certain of its officers.  These agreements provide for minimum
salary levels and potential incentive bonuses.  One agreement automatically renews itself each month for a
five year period and provides that in the event of a merger, consolidation or transfer of all or substantially
all  of  the  assets  of  the  Company  to  an  unaffiliated  party,  the  officer  may  make  an  election  to  receive  a
cash  payment  for  the  balance  of  the  obligations  under  the  agreement.  The  expiration  dates  for  these
agreements  range  from  March  15,  2003  to  February  28,  2006.    The  aggregate  commitment  for  future
salaries  pursuant  to  such  contracts,  at  February  28,  2001,  excluding  incentive  compensation,  was
approximately $5,500,000.

Many of the license agreements under which the Company sells or intends to sell products with trademarks
owned  by  other  entities  require  the  Company  to  pay  minimum  royalties,  meet  minimum  sales  volumes
and make minimum levels of advertising expenditures.

The  Company  purchases  most  of  the  appliances  and  products  that  it  sells  from  unaffiliated  manufacturers
located in the Far East, principally in the Peoples’ Republic of China, Thailand, Taiwan and South Korea.
Due to the fact that most of its products are manufactured in the Far East, the Company is subject to risks
associated with trade barriers, currency exchange fluctuations and political unrest.  These risks have not
historically affected the Company’s operations.  Additionally, the Company’s management believes that it
could  obtain  its  products  from  facilities  in  other  countries,  if  necessary.    However,  the  relocation  of
production capacity could require substantial time and could result in increased costs.

In October 1999 a demand for arbitration was filed with the American Arbitration Association by the former
shareholders of DCNL, Inc., an entity acquired by the Company in October 1998.  The demand alleged,
among  other  things,  that  the  Company  and  certain  executive  officers  breached  the  October  16,  1998
Merger  Agreement  between  DCNL  and  the  Company  regarding  the  redemption  of  certain  contingent
value rights and the calculation of earn out payments.  The full settlement of this matter in February 2001
did not have a material adverse effect on the Company’s financial results.

In  fiscal  2001,  The  Schawbel  Corporation  (“Schawbel”),  the  supplier  of  the  Company’s  butane  hair  care
products, notified the Company that it was terminating the supply and distribution agreement the parties
executed in September of 1998 (the “Distribution Agreement”).  Schawbel considered Helen of Troy to be
in default of the Distribution Agreement because of the Company’s failure to meet certain minimum sales
requirements.    During  fiscal  2001  the  Company  sold  $2,399,000  (approximately  0.7  percent  of  the
Company’s  consolidated  sales)  of  products  purchased  from  Schawbel.    In  the  fourth  quarter  of  fiscal
2001,  the  Company  recorded  a  $2,457,000  charge  for  the  remaining  unamortized  costs  under  the
Distribution  Agreement.    Subsequent  to  the  Company’s  fiscal  2001  year,  it  reached  a  settlement  with
Schawbel  formally  terminating  the  Distribution  Agreement.    In  addition,  the  settlement  grants  the
Company  the  right  to  sell  all  of  its  remaining  $3,061,000  of  inventory  purchased  under  the  Distribution
Agreement.

(Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(7)  Commitments and Contingencies, continued

 In a related matter, in September 1999, Schawbel commenced litigation in the United States District Court
for the District of Massachusetts against The Conair Corporation (“Conair”), the predecessor distributor to
Helen  of  Troy  for  Schawbel’s butane products.  In  its  action,  amended  in  June  2000,  Schawbel  alleged,
among other things, that Conair, following Schawbel’s termination of the Conair distribution agreement,
stockpiled and sold Schawbel product beyond the 120 day “sell-off” period afforded under the agreement,
and  manufactured,  marketed  and  sold  its  own  line  of  butane  products  which  infringed  patents  held  by
Schawbel.    In  November  2000,  the  Massachusetts  court  granted  Schawbel  its  request  for  preliminary
injunction,  and  ordered  that  Conair  cease  selling  all  allegedly  infringing  products.    On  March  7,  2001,
Helen  of  Troy  sought  leave  from  the  Massachusetts  court  to  intervene  as  a  plaintiff  in  the  action  and  to
assert claims against Conair  similar  to  the  claims  raised  by  Schawbel.    The  Company  is  also  seeking  to
recover damages in excess of $10 million, arising from the Company’s inability to meet minimums under
the Distribution Agreement and subsequent termination by Schawbel.  In an order dated April 11, 2001,
the  Massachusetts  court  granted  Helen  of  Troy’s  motion  to  intervene  and  Helen  of  Troy  subsequently
served  its  complaint  on  Conair.    On  May  11,  2001  Conair  responded  by  filing  a  motion  to  dismiss  the
Company’s  claim,  and  serving  on  Helen  of  Troy  a  counterclaim  alleging  that  Helen  of  Troy  conspired
with Schawbel to unlawfully terminate Conair’s  distribution  agreement  with  Schawbel,  and  to  disparage
Conair’s  reputation  in  the  industry,  and  seeking  $15  million  in  damages.    Although  the  outcome  of  the
matter cannot be predicted, the Company contends that there is no basis to Conair’s attempts to dismiss
Helen  of  Troy’s  claims,  and  that  Conair’s  counterclaims  lack  validity.    The  Company  intends  to  pursue
vigorously its claims and defense in the litigation.

The  Company  is  also  involved  in  various  other  legal  claims  and  proceedings  in  the  normal  course  of
operations. The Company is insured for substantially all of the various claims in which it is involved.  In
the  opinion  of  management,  the  outcome  of  these  matters  will  not  have  a  material  adverse  effect  on  the
consolidated financial position, results of operations or liquidity of the Company and its subsidiaries.

Under the terms of a Shareholders’ Rights Plan approved by the Board of Directors in fiscal 1999, the Board
of  Directors  declared  a  dividend  of  one  preference  share  right  (“Right”)  for  each  outstanding  share  of
Common  Stock.    The  dividend  resulted  in  no  cash  payment  by  the  Company,  created  no  liability  on  the
part of the Company and did not change the number of shares of Common Stock outstanding.  The Rights
are inseparable from the shares of Common Stock and entitle the holders to purchase one one-thousandth
of a share of Series A First Preference Shares (“Preference Shares”), par value $1.00, at a price of $100
per one-one thousandth of a Preference Share.  Should certain persons or groups of persons (“Acquiring
Persons”) acquire more than 15% of the Company’s outstanding Common Stock, the Board of Directors
may either adjust the price at which holders of Rights may purchase Preference Shares or may redeem all
of  the  then  outstanding  Rights  at  $.01  per  Right.    The  Rights  associated  with  the  Acquiring  Person’s
shares  of  Common  Stock  would  not  be  exercisable.  The  Rights  have  certain  anti-takeover  effects.    The
Rights  could  cause  substantial  dilution  to  a  person  or  group  that  attempts  to  acquire  the  Company  in
certain  circumstances,  but  should  not  interfere  with  any  merger  or  other  business  combination  approved
by the Board of Directors.  The Rights expire December 1, 2008, unless their expiration date is advanced
or extended or unless the Rights are earlier redeemed or exchanged by the Company.

(Continued)

On September 29, 1999, the Company’s Board of Directors approved a resolution authorizing the Company
to purchase, in open market or private transactions, up to 3,000,000 shares of its common stock over a
period  extending  to  September  29,  2002.    As  of  February  28,  2001,  the  Company  had  repurchased
1,342,431 of its shares under this resolution at a total cost of $8,699,000.

(8)  Fourth Quarter Charges/Transactions

In  the  fourth  quarter  of  fiscal  2001,  the  Company  recognized  $2,457,000  in  pre-tax  charges  due  to  the
planned  discontinuance  of  a  product  (see  note  7)  and  a  $1,895,000  reduction  in  SG&A  due  to  the
settlement of a license obligation for which the Company had accrued a liability in fiscal 2000.

During the fourth quarter of fiscal 2000 the Company recorded pre-tax charges of $10,624,000 related to the
discontinuation  of  its  artificial  nails  product  line.    The  pre-tax  charges  resulting  from  such
discontinuation  included  $2,669,000  for  the  write-down  of  artificial  nails  inventory.    In  addition,
reserves for resolution of future contractual obligations, allowances for customer returns, and the write-
off of related license costs, resulted in approximately $7,955,000 in fourth quarter 2000 charges.   Also
during the fourth quarter, the Company implemented several major organizational changes, resulting in
fourth quarter charges of $770,000. These changes realigned organizational responsibilities, restructured
various  departments  and  streamlined  certain  functions  within  the  Company.    At  February  29,  2000
accrued liabilities included approximately $8,000,000 related to these charges.

(Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(9)  Selected Quarterly Financial Data (Unaudited)

Selected unaudited quarterly financial data is as follows (in thousands, except per share amounts):

Fiscal 2001:

May

August

November

February

Total

Net sales

$76,111

$88,233

$119,106

$77,948

$361,398

Gross profit

Net earnings

Earnings per
share

29,929

2,334

33,817

3,746

45,398

7,940

31,724

140,868

3,312

(a)

17,332

Basic
Diluted

.08
.08

.13
.13

.28
.28

.12
.12

.61
.60

Fiscal 2000:

Net sales

$72,188

$71,520

$  89,601

$66,204

$299,513

Gross profit

Net earnings

Earnings per
share

28,949

5,846

26,995

8,140

33,651

5,978

24,233

(6,853)

(a)

(a)

113,828

13,111

Basic
Diluted

.20
.20

.28
.27

.21
.20

(.24)
(.23)

(a)
(a)

.45
.44

The  business  of  the  Company  is  somewhat  seasonal.    Between  54  percent  and  57  percent  of  annual  sales

volume normally occurs in the second and third fiscal quarters.

(a)  See note 8 regarding fourth quarter 2000 and 2001 charges relating to the discontinuance of certain non-

core products.

(Continued)

HELEN OF TROY LIMITED
AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(10) Segment Information

        The following table contains segment information for fiscal 2001, 2000, and 1999.

2001
Net sales
Operating income (loss)
Identifiable assets
Capital / license
expenditures
Depreciation and
amortization

2000
Net sales
Operating income (loss)
Identifiable assets
Capital / license
expenditures
Depreciation and
amortization

1999
Net sales
Operating income (loss)
Identifiable assets
Capital / license
expenditures
Depreciation and
amortization

North
American
$     311,998
         28,736
273,068

3,056

7,537

(in thousands)

International
$       25,390
                94
24,331

Tactica
 $    24,010
        (4,629)
19,943

Corporate /
Other
-
        (1,639)
19,839

Total
$     361,398
       22,562
337,181

125

372

4

228

-

-

3,185

8,137

$     275,827
           9,857
264,460

$       23,686
              835
20,231

8,253

6,025

87

896

$     278,900
         39,871
260,543

$       15,587
(641)
16,404

17,716

4,181

15

784

-
-
-

-

-

-
-
-

-

-

-
        (1,273)
19,561

$     299,513
          9,419
304,252

-

-

8,340

6,921

-
        (2,898)
17,089

$     294,487
       36,332
294,036

-

-

17,731

4,965

The  operating  income  and  loss  totals  for  the  North  American  segment  include  $233,000  of  income  for  fiscal
2001 and $10,801,000 and $1,040,000 of losses for fiscal 2000 and 1999, respectively, related to artificial
nails  products.    The  Company  has  discontinued  production  of  artificial  nails  and  is  in  the  process  of
attempting to sell the remainder of its artificial nails inventory.

The  North  American  segment  sells  hair  care  appliances,  other  personal  care  appliances,  including  massagers
and  spa  products,  hairbrushes,  combs,  and  utility  and  decorative  hair  accessories  in  the  United  States,
Canada,  and  Mexico.    The  International  segment  sells  hair  care  appliances,  personal  care  appliances,
hairbrushes, combs, and

(Continued)

HELEN OF TROY LIMITED

AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(10)  Segment Information, continued

hair  accessories  in  countries  outside  North  America.    Tactica  sells  a  variety  of  personal  care  and  other
consumer products directly to consumers and to retailers.  The Company’s chief operating decision maker
reviews the results of each of the three operating segments separately.

Operating  profit  for  each  operating  segment  is  computed  based  on  net  sales,  less  cost  of  goods  sold,  less  any
selling,  general  and  administrative  expenses  associated  with  the  segment.    The  selling,  general,  and
administrative  expense  totals  used  to  compute  each  segment’s  operating  profit  are  comprised  of  SG&A
expense  directly  associated  with  those  segments,  plus  corporate  overhead  expenses  that  are  allocable  to
operating segments.  Other items of income and expense, including income taxes, are not allocated to operating
segments.

The  Company’s  domestic  and  international  net  revenues  from  third  parties  and  long-lived  assets  are  as
follows:

Net revenues from third parties:
United States
International
Total

Long-lived assets:
United States
International
Total

2001

2000

1999

$   323,330
   38,068
 361,398

94,890
          21,910
$   116,800

264,238
   35,275
 299,513

90,674
   19,555
110,229

270,600
  23,887
294,487

85,697
  18,655
104,352

Sales  to  one  customer  and  its  affiliate  accounted  for  23  percent,  26  percent,  and  29  percent  of  the

Company’s net sales in fiscal 2001, 2000, and 1999, respectively.

(11)   Acquisitions and Purchases of Trademarks

On July 31, 1998, the Company acquired the Wigo(cid:226)

 trademark and certain assets from EWT Elektrogerate
GmbH & Co. KG of Germany in a cash transaction.  As a result, the Company now has the exclusive
worldwide  rights  to  design,  market  and  sell  various  appliances,  including  professional  salon  hair  care
appliances, under the Wigo(cid:226)

 trademark.

On  September  25,  1998,  the  Company  acquired  100%  of  the  stock  of  Karina,  Inc.,  a  New  Jersey
corporation. Karina develops, designs and markets basic and fashion hair accessories, brushes, combs,
and  various  personal  care  implements.    In  exchange  for  the  stock  of  Karina,  the  Company  issued
691,760  shares  of  its  common  stock  to  Karina’s  shareholders.    During  fiscal  2000  25,634  of  those
shares,  which  were  held  in  escrow,  were  settled,  resulting  in  a  recovery  to  the  Company  of
approximately $546,000.

On  October  19,  1998,  the  Company  acquired  100%  of  the  stock  of  DCNL,  Inc.,  a  California  corporation.
DCNL  develops,  designs  and  markets  specialized  hair  brushes  and  accessories.    In  exchange  for  the
stock  of  DCNL,  the  Company  issued  350,000  shares  of  its  Common  Stock  and  made  additional  cash
payments to DCNL’s shareholders.  Under the terms of the agreement, DCNL’s shareholders redeemed
their contingent value

(Continued)

HELEN OF TROY LIMITED

AND SUBSIDIARIES

Notes to Consolidated Financial Statements

(11)   Acquisitions and Purchases of Trademarks, continued

      rights issued as part of the acquisition and received 154,544 additional shares of Helen of Troy common

stock subsequent to fiscal 1999.

In  December  1999,  the  Company  entered  into  a  long-term  license  with  Sunbeam  Products,  Inc.  to  develop,
market and distribute hair dryers and curling irons, hairsetters, styling products and hot air brushes under the
Sunbeam(cid:226)
 trade name in the United States and Canada.  In January 2000 the Company acquired a long-term
license from Sunbeam Products, Inc. to design, develop and sell human hair clippers and trimmers under the
Sunbeam(cid:226)
 trade name.  At the same time Sunbeam Products, Inc. granted Helen of Troy a license to sell the
same products under the Oster(cid:226)

 trade name for a transitional period.

In  March  2000,  the  Company  acquired  a  55  percent  ownership  interest  in  Tactica  International,  Inc.
(“Tactica”)  for  $2,500,000.    In  addition,  the  Company  loaned  the  minority  shareholders  of  Tactica
$3,500,000  on  March  14,  2000.    The  interest  rate  on  these  loans  is  8.75  percent.    All  principal  and
accrued  interest  on  the  loans  is  due  March  14,  2005.    Included  in  “Other  assets”  on  the  Company’s
February 28, 2001 consolidated balance sheet is $3,826,000 related to the principal and accrued interest
on these loans.  The Company has also agreed to fund Tactica’s working capital requirements through
an intercompany revolving credit facility limited to $17,500,000.  The 45 percent interest held by other
shareholders  in  Tactica’s  deficit  appears  as  a  reduction  of  the  Company’s  stockholders’  equity  on  the
February  28,  2001  consolidated  balance  sheet.    The  financial  results  of  Tactica  have  been  included  in
the  accompanying  financial  statements  of  the  Company,  beginning  March  14,  2000,  the  date  of
acquisition.  It was not practical to develop pro forma information for the year ended February 29, 2000.

The  Company  accounted  for  the  acquisitions  discussed  above  using  the  purchase  method  of  accounting.
Costs  in  excess  of  the  fair  value  of  the  net  tangible  assets  acquired  are  included  in  goodwill.    The
Company is amortizing these costs over 15 to 30 years.

HELEN OF TROY LIMITED AND SUBSIDIARIES

Schedule II

Valuation and Qualifying Accounts

Years ended February 28, 2001, February 29, 2000 and February 28, 1999
(in thousands)

                                        Additions

Description

Year ended February 28, 2001

Balance at
Beginning
of Year

Charged to
cost and
expenses

Write-off of
uncollectible
accounts

Balance at
End of Year

Recoveries

Allowance for accounts receivable

$2,514

$2,469

  $    63

$   965

$4,081

Year ended February 29, 2000

Allowance for accounts receivable

1,756

2,554

Year ended February 28, 1999

Allowance for accounts receivable

568

2,267

64

29

1,860

2,514

1,108

1,756

Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

Not applicable.

PART III

Item 10.  Directors and Executive Officers of the Registrant

Information  in  the  Company’s  Proxy  Statement,  which  will  be  filed  within  120  days  of  the  end  of  the

Company’s 2001 fiscal year, is incorporated herein by reference in response to this Item 10.

Item 11.  Executive Compensation

Information  in  the  Company’s  Proxy  Statement,  which  will  be  filed  within  120  days  of  the  end  of  the

Company’s 2001 fiscal year, is incorporated herein by reference in response to this Item 11.

Item 12.  Security Ownership of Certain Beneficial Owners and Management

 Information  in  the  Company’s  Proxy  Statement,  which  will  be  filed  within  120  days  of  the  end  of  the

Company’s 2001 fiscal year, is incorporated herein by reference in response to this Item 12.

Item 13.  Certain Relationships and Related Transactions

Information  in  the  Company’s  Proxy  Statement,  which  will  be  filed  within  120  days  of  the  end  of  the

Company’s 2001 fiscal year, is incorporated herein by reference in response to this Item 13.

PART IV

Item 14.

Exhibits, Financial Statements Schedule, and Reports on Form 8-K

(a) 

Exhibits

3.1  Memorandum  of  Association.    (Filed  as  Exhibit  31  to  the  Registrant’s  Registration
Statement  on  Form  S-4,  File  No.  33-73594,  filed  with  the  Securities  and  Exchange
Commission on December 30, 1993).

3.2 

4.1 

Bye-Laws.    (Filed  as  Exhibit  3.2  to  the  Registrant’s  Registration  Statement  on  Form  S-4,
File  No.  33-73594,  filed  with  the  Securities  and  Exchange  Commission  on  December  30,
1993).

Rights  Agreement,  dated  as  of  December  1,  1998,  between  Helen  of  Troy  Limited  and
Harris  Trust  and  Savings  Bank,  as  Rights  Agent.    (Filed  as  Exhibit  4  to  the  Registrant’s
Current  Report  on  Form  8-K,  filed  with  the  Securities  and  Exchange  Commission  on
December 4, 1998).

10.1  Vidal Sassoon, Inc. Amended License Agreement of December 22, 1982.  (Filed as Exhibit
10.1  to  the  Helen  of  Troy  Corporation’s  Registration  Statement  on  Form  S-2,  File  No.  2-
82520, filed with the Securities and Exchange Commission on March 18, 1983).

10.2 

Letter  Agreements  Amending  Sassoon  License  Agreement.    (Filed  as  Exhibit  10.2  to  the
Helen of Troy Corporation’s Registration Statement on Form S-2, File No. 33-13253, filed
with the Securities and Exchange Commission on April 8, 1987).

10.3 

10.4 

Form of Directors’ and Executive Officers’ Indemnity Agreement dated February 11, 1994
executed  by  each  of  Gerald  J.  Rubin,  Robert  D.  Spear,  Stanlee  N.  Rubin,  Gary  B.
Abromovitz, Byron H. Rubin, Daniel C. Montano, and Christopher L. Carameros.  (Filed as
Exhibit  10.2  to  the  Registrants  Registration  Statement  on  Form  S-4,  File  No.  33-73594,
filed with the Securities and Exchange Commission on December 10, 1993).

1994  Stock  Option  and  Restricted  Stock  Plan,  as  previously  filed  with  the  Registrants’
Registration  Statement  on  Form  S-4,  File  No.  33-73594,  as  Exhibit  10.1  filed  with  the
Securities and Exchange Commission on December 30, 1993, is hereby incorporated herein
by reference.

10.5  Vidal Sassoon, Inc., European License Agreement, dated January 1, 1990.  (Filed as Exhibit
10.25 to Helen of Troy Corporation’s Annual Report on Form 10-K for the period ending
February 28, 1990, filed with the Securities and Exchange Commission).

10.6  Revlon  Consumer  Products  Corporation  (RCPC)  North  American  Appliances  License
Agreement  dated  September  30,  1992.    (Filed  as  Exhibit  10.31  to  Helen  of  Troy
Corporation’s  Quarterly  report  on  Form  10-Q  for  the  period  ending  November  30,  1992
filed with the Securities and Exchange Commission).

10.7  Revlon  Consumer  Products  Corporation  (RCPC)  International  Appliances  License
Agreement  dated  September  30,  1992.    (Filed  as  Exhibit  10.32  to  Helen  of  Troy
Corporation’s  Quarterly  report  on  Form  10-Q  for  the  period  ending  November  30,  1992
filed with the Securities and Exchange Commission).

10.8  Revlon Consumer Products Corporation (RCPC) North American Comb and Brush License
Agreement  dated  September  30,  1992.    (Filed  as  Exhibit  10.33  to  Helen  of  Troy
Corporation’s  Quarterly  report  on  Form  10-Q  for  the  period  ending  November  30,  1992
filed with the Securities and Exchange Commission).

10.9  Revlon  Consumer  Products  Corporation  (RCPC)  International  Comb  and  Brush  License
Agreement  dated  September  30,  1992.    (Filed  as  Exhibit  10.34  to  Helen  of  Troy
Corporation’s  Quarterly  report  on  Form  10-Q  for  the  period  ending  November  30,  1992
filed with the Securities and Exchange Commission).

10.10  First Amendment to RCPC North America Appliance License Agreement, dated September
30, 1992.  (Filed as Exhibit 10.26 to Helen of Troy Corporation’s Annual Report on Form
10-K  for  the  period  ending  February  28,  1993  filed  with  the  Securities  and  Exchange
Commission).

10.11  First  Amendment  to  RCPC  North  America  Comb  and  Brush  License  Agreement,  dated
September 30, 1992. (Filed as Exhibit 10.27 to Helen of Troy Corporation’s Annual Report
on  Form  10-K  for  the  period  ending  February  28,  1993  filed  with  the  Securities  and
Exchange Commission).

10.12  First  Amendment  to  RCPC  International  Appliance  License  Agreement,  dated  September
30, 1992. (Filed as Exhibit 10.28 to Helen of Troy Corporation’s Annual Report on Form
10-K  for  the  period  ending  February  28,  1993  filed  with  the  Securities  and  Exchange
Commission).

10.13  First  Amendment  to  RCPC  International  Comb  and  Brush  License  Agreement,  dated
September 30, 1992. (Filed as Exhibit 10.29 to Helen of Troy Corporation’s Annual Report
on  Form  10-K  for  the  period  ending  February  28,  1993  filed  with  the  Securities  and
Exchange Commission).

10.14  License  Agreement  between  Helen  of  Troy  Corporation  and  Helen  of  Troy  Limited,  a
Barbados corporation, dated February 28, 1994.  (Filed as Exhibit 10.22 to the Registrant’s
Annual  Report  on  Form  10-K  for  the  period  ending  February  28,  1994  filed  with  the
Securities and Exchange Commission).

10.15  Amended and Restated Note Purchase, Guaranty and Master Shelf Agreement, $40,000,000
7.01% Guaranteed Senior Notes and $40,000,000 Guaranteed Senior Note Facility.  (Filed
as Exhibit 10.23 to the Registrant’s Quarterly Report on Form 10-Q for the period ending
November 30, 1996).

10.16  Employment contract for H. McIntyre Gardner.  (Filed as Exhibit 10.24 to the Registrant’s

Quarterly Report on Form 10-Q for the period ending November 30, 1997).

10.17  Helen of Troy Limited 1998 Employee Stock Option and Restricted Stock Plan.  (Filed as
Exhibit  4.3  to  the  Registrant’s  Registration  Statement  on  Form  S-8,  File  Number  333-
67349, filed with the Securities and Exchange Commission on November 6, 1998).

10.18  Helen of Troy Limited 1998 Employee Stock Purchase Plan, as previously filed as Exhibit
4.3 of the Registrant’s Registration Statement on Form S-8, File Number 333-67369, filed
with  the  Securities  and  Exchange  Commission  on  November  6,  1998,  is  hereby
incorporated herein by reference.

10.19  Amended  and  Restated  Employment  Agreement  between  Helen  of  Troy  Limited  and
Gerald J. Rubin, dated March 1, 1999.  (Filed as Exhibit 10.29 to the Registrant’s Quarterly
Report on Form 10-Q for the period ending August 31, 1999).

10.20  Amended and Restated Helen of Troy Limited 1995 Non-Employee Director Stock Option
Plan.    (Filed  as  Exhibit  10.30  to  the  Registrant’s  Quarterly  Report  on  Form  10-Q  for  the
period ending August 31, 1999).

21*

Subsidiaries of the Registrant, filed herewith.

23*

Independent Auditors’ Consent, filed herewith.

*filed herewith

(b) 

The following documents are filed as part of the report:

1. 

Financial Statements

Independent Auditors’ Report
Consolidated Balance Sheets
Consolidated Statements of Income
Consolidated Statements of Stockholders’ Equity
Consolidated Statements of Cash Flows
Notes to Consolidated Financial Statements

2. 

Schedule:

Schedule II – Valuation and Qualifying Accounts

(c)

Reports on Form 8-K
The Company did not file any reports on Form 8-K during the fourth quarter of fiscal 2001.

The registrant will send its annual report to security holders and proxy solicitation material subsequent to the filing
of this form and shall furnish copies of both to the Commission when they are sent to security holders.

SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly
caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

HELEN OF TROY LIMITED

By:  /s/Gerald J. Rubin                                            
       Gerald J. Rubin, Chairman,
       Chief Executive Officer and Director

Dated    May 29, 2001

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the

following persons on behalf of the registrant and in the capacities and on the dates indicated.

                      Signature                      

                                      Title                         

          Date        

             /s/Gerald J. Rubin              
(Gerald J. Rubin)

            /s/Russell G. Gibson             
(Russell G. Gibson)

Chairman of the Board, Chief
Executive Officer, President, and
Director (Principal Executive Officer) May 29, 2001

Senior Vice President, Finance
and Chief Financial Officer
(Principal Financial and Accounting
Officer)

 May 29, 2001

            /s/Stanlee N. Rubin               
(Stanlee N. Rubin)

Director

May 29, 2001

      /s/Christopher L. Carameros      
       (Christopher L. Carameros)

Director

May 29 , 2001

       
  
             /s/Byron H. Rubin                 

Director

May 29, 2001

(Byron H. Rubin)

(Daniel C. Montano)

Director

May 29, 2001

       /s/Gary B. Abromovitz              
        (Gary B. Abromovitz)

Director

May 29, 2001

                                                         
Index to Exhibits

21

23

-

Subsidiaries of the Registrant, filed herewith.

-

Independent Auditors' Consent, filed herewith.

EXHIBIT 21

SUBSIDIARIES OF THE REGISTRANT

Exhibit 21

Name

Helen of Troy (Far East) Limited

Helen of Troy (Cayman) Limited

Helen of Troy International B.V.

Helen of Troy Limited

Helen of Troy Services Limited

Helen of Troy Texas Corporation

Helen of Troy Nevada Corporation

HOT Nevada Inc.

Helen of Troy L.P.

HOT International Marketing Limited

HOT (UK) Limited

Helen of Troy GmbH

Karina, Inc.

DCNL, Inc.

Helen of Troy Canada, Inc.

Helen of Troy Limited

Helen of Troy, LLC

Tactica International, Inc.

(55% ownership)

Helen of Troy SARL

Fontelux Trading, S.A.

Incorporation

Hong Kong

Cayman Islands

The Netherlands

Barbados

Hong Kong

Texas

Nevada

Nevada

Doing
Business as

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Texas Limited Partnership

Same Name

Barbados

United Kingdom

Germany

New Jersey

Texas

Nevada

Hong Kong

Nevada

Nevada

France

Uruguay

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

Same Name

EXHIBIT 23

Exhibit 23

INDEPENDENT AUDITORS’ CONSENT

The Board of Directors
Helen of Troy Limited:

We  consent  to  incorporation  by  reference  in  the  registration  statements  No.  33-75832,  No.  333-11181,  No.  333-
67349 and No. 333-67369 on Form S-8, and the registration statements No. 333-65477 and No. 333-67293 on Form
S-3, of Helen of Troy Limited of our report dated May 7, 2001, relating to the consolidated balance sheets of Helen
of  Troy  Limited  and  subsidiaries  as  of  February  28,  2001  and  February  29,  2000,  and  the  related  consolidated
statements of income, stockholders’ equity and cash flows and related financial statement schedule for each of the
years  in  the  three-year  period  ended  February  28,  2001,  which  report  appears  in  the  February  28,  2001  annual
report on Form 10-K of Helen of Troy Limited.

KPMG LLP

El Paso, Texas
May 29, 2001

F i n a n c i a l   H i g h l i g h t s

NET SALES

$ MILLIONS

NET INCOME

$ MILLIONS

EARNINGS PER SHARE 
DILUTED
$ MILLIONS

3
6
1
4

.

2
9
4
5

.

2
9
9
.
5

2
4
8
.
1

2
1
3
.
0

400

350

300

250

200

150

100

50

0

40

35

30

25

20

15

10

5

0

2
8
3

.

2
2
.
3

1
7
.
2

1
7
.
3

1
3
.
1

1.20

1.05

.90

.75

.60

.45

.30

.15

0

.

0
9
6

.

0
7
7

0
.
6
2

0
.
6
0

0
.
4
4

97

98

99

00

01

97

98

99

00

01

97

98

99

00

01

Last Day of February

2001

2000

1999

1998

1997

(1)

Tw e l v e   M o n t h s   E n d e d   L a s t   D a y   o f   F e b r u a r y
( i n   t h o u s a n d s ,   e x c e p t   p e r   s h a r e   a m o u n t s )

Net sales

$361,398

$299,513

$294,487

$248,098

$213,035

Operating income

22,562

9,419

36,332

30,100

22,736

Net income

17,332

13,111

28,330

22,332

17,158

Diluted income per share

0.60

0.44

0.96

0.77

0.62

Working capital

Total assets

Long-term debt

157,809

154,395

150,940

154,294

111,937

337,181

304,252

294,036

227,560

182,226

55,000

55,000

55,450

55,450

40,450

Stockholders’ equity (2)

219,609

209,624

199,842

149,484

120,482

(1)

Fiscal 2001 results include the results of Tactica, a subsidiary in which the Company acquired a 55 percent interest in
March 2000.

(2)

In fiscal 2000, the Company repurchased 526,485 shares of common stock at a cost of $4,076,000. In fiscal 2001, the
Company repurchased 815,946 shares of common stock at a cost of $4,623,000.

H E L E N   O F   T R O Y   L I M I T E D

A N D   S U B S I D I A R I E S

S t o c k   P r i c e s

Fiscal 2001

First quarter
Second quarter
Third quarter
Fourth quarter

Fiscal 2000

First quarter
Second quarter
Third quarter
Fourth quarter

High

Low

$7.875
6.938
7.500
7.063

$16.500
20.000
14.375
10.688

$6.188
4.750
4.000
4.000

$10.313
13.375
7.250
7.000

Stock Traded Over the Counter
National NASDAQ Symbol HELE

Registrar, Transfer Agent and Dividend Disbursing Agent
Computershare Investor Service, LLC
Chicago, Illinois  60606

The Annual Meeting of Stockholders
The annual Meeting of Stockholders will be held 
on August 28, 2001 at one o’clock p.m. at the Hilton
Camino Real Hotel, 101 South El Paso Street, 
El Paso, Texas 79901

Form 10-K
A copy of the company’s annual report on Form
10-K, as filed with the Securities and Exchange
Commission, will be furnished to any stockholder
free of charge on request to the Chief Financial
Officer or Secretary of the Company.

Revlon is a registered trademark of Revlon Consumer Products Corporation

Dr. Scholl’s and Scholl are registered trademarks of Schering-Plough HealthCare
Products, Inc. (US) and Scholl Ltd. (UK)

Barbie is a registered trademark owned and used under license from Mattel, Inc.

Sunbeam and Oster are registered trademarks of Sunbeam Products, Inc.