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FY2012 Annual Report · Infomedia
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Ltd
ABN 63 003 326 243

ANNUAL REPORT 2012

TABLE OF CONTENTS

RESULTS AT A GLANCE 

CHAIRMAN’S LETTER 

CFO REPORT 

SUPERSERVICE STRATEGY 

SUPERSERVICE PRODUCTS 

DEVELOPMENT AND NETWORK SOLUTIONS 

CUSTOMER PERSPECTIVE 

DIRECTORS 

DIRECTORS’ REPORT 

AUDITOR’S INDEPENDENCE DECLARATION 

STATEMENT OF COMPREHENSIVE INCOME 

STATEMENT OF FINANCIAL POSITION 

STATEMENT OF CASH FLOWS 

STATEMENT OF CHANGES IN EQUITY 

NOTES TO THE FINANCIAL STATEMENTS 

DIRECTORS’ DECLARATION 

INDEPENDENT AUDIT REPORT 

CORPORATE GOVERNANCE 

ADDITIONAL INFORMATION 

CORPORATE DIRECTORY 

1

3

6

8

10

14

15

17

18

27

28

29

30

31

32

66

67

69

75

76

© 2012 Infomedia Ltd. All rights reserved worldwide. This document may not be 
reproduced in whole or in part without the express written permission of Infomedia Ltd.

RESULTS AT A GLANCE

Year

Revenue* ($m)

NPAT ($m)

EBITDA ($m)

DPS (¢)

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

21.1

7.7

12.6

2.7

34.5

12.8

20.0

2.5

43.8

13.4

20.9

2.75

61.8

18.3

30.6

3.4

69.6

20.7

35.7

3.8

59.1

5.5

27.3

3.4

55.6

18.1

25.8

11.0

54.6

15.3

23.6

4.0

51.7

13.1

20.0

3.2

51.3

10.5

15.9

2.8

2010

50.5

11.3

18.2

2.4

2011

48.9

10.0

18.8

2.4

2012

48.3

8.5

17.7

2.4

* Revenue includes currency hedging gains/losses

INFOMEDIA.COM.AU      1.

CHAIRMAN’S LETTER

2.      INFOMEDIA.COM.AU

CHAIRMAN’S LETTER

“OUR SALES REVENUE GREW TO A TOTAL OF 
$45.7M AGAINST $44.1M FOR THE PREVIOUS 
FINANCIAL YEAR. THE INCREASE WAS DRIVEN 
BY GROWTH IN ALL PRODUCT LINES”

FELLOW SHAREHOLDERS, THIS HAS BEEN A YEAR OF 

consumers direct access to the parts and service process, 

PROGRESS FOR OUR COMPANY. NOTWITHSTANDING 

we have expanded the defi nition from “anywhere, any 

THE CHALLENGING GLOBAL ECONOMIC ENVIRONMENT, 

time” to “any way you want to work”.

OUR PRODUCT SALES GREW, OUR ONLINE DELIVERY 

INFRASTRUCTURE AND SYSTEMS STRENGTHENED, 

WE GALVANIZED OUR BUSINESS WITH THE 

ACQUISITION OF DIFFERENT ASPECT SOFTWARE 

IN THE UK (DAS), AND WE RE-SIGNED MAJOR DATA 

LICENSE AGREEMENTS WITH GENERAL MOTORS, 

HYUNDAI MOBIS AND THE FORD MOTOR COMPANY.

Last year I wrote to you about the One World mindset 

that many of our OE licensors have adopted for their 

aftersales operations. In the One World view, the OE 

customer experience is seamless no matter where in the 

world it takes place. I said this had been a long-held view 

of Infomedia and has infl uenced the way we approached 

product development from the very beginning. The value 

of this as a business philosophy continues to be borne 

out as the business environment becomes ever more 

connected, 24/7, and interdependent.

All of these elements are now coalescing into the 

redesign of our various applications and services into a 

new product family – Superservice. Later in this report, 

you will see how our creative teams have structured a 

strong product solution suite that dealers can operate 

as standalone components or integrate with other 

IT systems. Superservice is the fi rst automotive fi xed 

operations product-line of its kind that provides global 

uniformity for automakers in the key areas of electronic 

parts catalogue, service menus, vehicle health check, 

Our acquisition of DAS provided us with more product 

depth and an innovative suite of software products which 

have application to both the existing Infomedia customer 

base as well as new markets. 

With our One World approach to operations, DAS has already 

become integrated into the Infomedia company core, and is 

making important contributions and bringing new synergies 

to our product-line and European team. I am confi dent it will 

positively impact our results in the years ahead.

The renewals of our agreements with Hyundai MOBIS 

(Hyundai and KIA), General Motors and Ford point to 

the long and special relationships between these great 

companies and Infomedia. As we prepare for our 23rd 

year in automotive software leadership, we remain 

committed to contributing to their success, and to the 

success of all our customers, through the provision of our 

innovative, aff ordable, market leading solutions.

online booking, and service history registration.

In FY2013, Infomedia will release more OE product 

Superservice combines realtime data, interoperability, 

business analytics and more to give a consistent, intuitive 

user experience. There is nothing like it in the market. 

Already, we have clients across the globe processing 

service estimates on a common online platform and using 

our common online Electronic Parts Catalogue (EPC). 

Last year I wrote that our vision was to expand the depth 

implementations which are aimed directly at improving 

the sales and service experience with our One World 

approach in mind. These include Superservice for 

Chrysler, General Motors and Toyota in the USA, Microcat 

LIVE for Toyota in Great Britain, and more products for 

release in Russia, China and Latin America. I fully expect 

these to make a notable fi nancial contribution.

of our products and make them ubiquitous around the 

As you are aware, the majority of our revenues are 

world. By building solutions for the dealer that also allow 

denominated in US dollars or Euros, and despite our 

INFOMEDIA.COM.AU      3.

CHAIRMAN’S LETTER

active hedging approach, we still feel the impact of the 

As our online product usage accelerates and as our sales 

strong Australian dollar on our reported fi nancial results. 

approach includes more site licenses and subscription 

AUD cash fl ows from operations reduced from $11.3m (in 

packages, reporting our subscriptions under our previous 

the previous corresponding period) to $9.7m primarily 

single-unit methodology isn’t as informative as it once 

due to currency impacts and similarly, net profi t was 

was. Consequently, we have devised a new approach 

reduced by $1.6m. 

that better represents our product subscription levels.

However despite the forex handicap, our sales revenue 

At the bottom of the next page there are two charts. The 

grew to a total of $45.7m against $44.1m for the previous 

fi rst is the single-unit subscription method as historically 

fi nancial year. The increase was driven by growth in all 

reported from 2000 – 2011. The second shows our 

product-lines including $1.2m of sales obtained through 

new single-subscription-equivalents (SSE) approach 

the acquisition of DAS. All product-lines saw constant 

to reporting recurring subscriptions. 2011 fi gures have 

currency sales growth during the 2012 fi nancial year with 

been restated as SSE to allow for a meaningful 2011 

revenue from Superservice products being the major 

– 2012 comparison. As a result you’ll see that we are 

contributor, increasing by $2.7m.

now reporting that our total SSE subscriptions are over 

4.      INFOMEDIA.COM.AU

CHAIRMAN’S LETTER

70,000 – an increase of 4,889 or 7.5% in FY2012. At the 

industry now wants.  And, the recurring subscription 

individual product level, EPC subscriptions grew by 712 

revenue model we pioneered 23 years ago is the 

and Superservice subscriptions grew by 4,177. I think 

preferred software licensing model of the industry today.  

this validates that the Company’s long-term product 

investment strategy is being realised.

The investor market is also again recognising our 

fundamental fi nancial strengths: no debt; year on year 

For the 13th year in succession the Directors issued 

underlying sales growth; great workforce; reliable 

dividends. The fi nal fully franked dividend payment of 1.37 

dividends, free cash fl ow and the ability to acquire and 

cents, together with the fully franked interim dividend of 

absorb accretive acquisition opportunities.  There’s 

1.03 cents, resulted in a fully franked dividend of 2.4 cents 

no telling when the AUD will peak, but when it does 

for the full year. This payment is consistent with that paid 

the underlying economic growth performance of the 

in FY2011.

company will become obvious. 

In August 2011 my fellow Directors and I were delighted 

For the year ahead we will continue to expand the depth 

to welcome Geoff  Henderson back to the Infomedia 

of our product lines and the deployment of our entire 

Board. Geoff  brings vast experience in the automotive 

Superservice Suite. We will build further interoperability 

industry through his many years as a senior executive at 

and greater business intelligence into our products as 

Ford Australia coupled with signifi cant understanding of 

we do so. And we will continue to expand into the BRIC 

Infomedia. Geoff  is Chair of the Audit, Risk and Corporate 

markets as well as Africa and the Middle East.

Governance Committee, and I look forward to his 

valuable contribution in the years ahead.

In closing I want to reaffi  rm that Infomedia’s main goal is 

straightforward: to contribute to our customers’ success. 

I believe this year the market once again began to 

By so doing, we will continue our own success and deliver 

recognise the underlying investment values inherent in 

value to our shareholders. I commend this Annual Report 

Infomedia’s business, IP assets, management team and 

to you, and look forward to seeing you at the Annual 

overall IFM story.  That resilience is even more evident 

General Meeting at our headquarters in Frenchs Forest 

now than it was 13 years ago when the company fi rst 

on November 8th if you are able to attend in person.

listed.  We have withstood extraordinary global economic 

downturns and a massive foreign exchange handicap.   

Yet, today we are stronger, brighter and better placed 

than ever.  We are ahead of our competitors in making 

the transition from disc to cloud based computing. We 

have made the move from being a disc-based application 

RICHARD GRAHAM

provider to being a ‘Cloud’ based solution provider the 

Executive Chairman

SINGLE SUBSCRIPTIONS

SINGLE SUBSCRIPTION EQUIVALENTS

75,000

60,000

45,000

30,000

15,000

0

1998   1999   2000   2001   2002   2003   2004   2005  2006  2007  2008  2009   2010    2011

75,000

60,000

45,000

30,000

15,000

0

FY2011

FY2012

INFOMEDIA.COM.AU      5.

CFO REPORT

“DESPITE CHALLENGING GLOBAL 
ECONOMIC CONDITIONS, IN CONSTANT 
CURRENCY TERMS, OPERATIONAL 
PERFORMANCE IMPROVED BY $1.5M 
IN FY2012 OVER FY2011.”

FOR THE 2012 FINANCIAL YEAR (FY2012) INFOMEDIA 

FY2011, there was an increase of $3.5m over FY2011 

LTD (INFOMEDIA) ACHIEVED SALES REVENUE (SALES) 

Sales. $1.2m of these were derived from the acquisition.

OF $45.7M AND NET PROFIT AFTER TAX (PROFIT) OF 

$8.5M. THIS COMPARES TO FINANCIAL YEAR 2011 

(FY2011) WHERE SALES TOTALLED $44.1M AND PROFIT 

WAS $10.0M. OPERATING CASHFLOW DECREASED BY 

$1.6M TO $9.7M. 

Operational costs in constant currency increased 

$2.0m in FY2012 as the Company invested in hosting 

infrastructure to support increasing demand for its online 

products, worked on integrating the newly purchased 

subsidiary into its core business and also invested in 

As previously reported, a fully franked fi nal dividend 

headcount to manage the growth in Sales. 

of 1.37 cents was paid to shareholders of record at 5 

September 2012, bringing the total franked dividends for 

the year to 2.4 cents. This represents a payout ratio of 

86% of Profi t. At 30 June 2012, the Company remained 

It means despite challenging global economic conditions, 

in constant currency terms, operational performance 

improved by $1.5m in FY2012 over FY2011.

debt free, with $6.6m in cash on the balance sheet. 

2. THE IMPACT OF FOREIGN EXCHANGE RATES

THE KEY DRIVERS

In analysing the headline FY2012 Sales and Profi t 

As with many exporters, the Company has borne the 

impacts of the escalating Australian dollar. Although the 

foreign currency theme has been a constant in analysing 

numbers compared with FY2011, the following three key 

our results in recent times, the impact on the FY2012 

drivers stand out: 

results is again a signifi cant factor. 

1.   Performance in the currency that the sale takes place in; 

The AUD strengthened on average a further 6% during 

2.  The impact of foreign exchange rates; and

3.  Capitalisation and Amortisation of our Research & 

Development costs.

1.  OPERATIONAL PERFORMANCE 

IN CONSTANT CURRENCY

As primarily an exporter, the majority of the Company’s 

sales are made in US Dollars (USD) and Euros (EUR) with 

the remainder in Australian Dollars (AUD). Sales in the 

natural currencies of USD, EUR and AUD all increased 

during FY2012. The main driver of sales growth was an 

increase in revenue related to the Superservice product 

range. This comprised of Superservice Menus revenue 

growth which continues to be well received around the 

globe and Superservice Triage revenue that was derived 

from the acquisition of Diff erent Aspect Software Ltd 

(DAS) on 2 September 2011.  Viewing Sales in constant 

currency terms i.e. translating the Sales into AUD at the 

FY2012 against both the USD and EUR. This was on 

the back of a 31% increase against the USD and a 22% 

increase against the EUR from FY2005 to FY2011. 

The Company maintains a hedging program that has 

seen positive hedging gains in both FY2011 and FY2012. 

However, despite this, the adverse foreign exchange 

impact translating overseas revenues consumed 

virtually all of the $3.5m constant currency sales growth 

mentioned in point 1 above.

3. R&D CAPITALISATION AND AMORTISATION 

The Company capitalises qualifying costs while a 

product is being developed. In some cases a product 

could be in development for a number of years and 

these costs build up and are held on the balance sheet. 

Once a product is released to the market for sale, the 

Company then releases those costs into the P&L in the 

form of amortisation over future periods. See note 2(k) 

to the Financial Report for further information on these 

same foreign currency rates as those that occurred in 

accounting policies. 

6.      INFOMEDIA.COM.AU

CFO REPORT

“LOOKING FORWARD, THE COMPANY 
ANTICIPATES FURTHER SALES AND 
SUBSCRIPTION GROWTH IN NATURAL 
CURRENCIES AND ALSO EXPECTS TO REPORT
 GROWTH IN ACTUAL AND REPORTED REVENUE.”

The Company continued to invest in the development 

FY2011. The combined eff ect of those factors is a net 

of its next generation products during FY2012. Microcat 

reduction in profi t of AUD$1.5m year on year.

LIVE, Superservice Menus and the new Superservice 

Triage all received signifi cant investment during the year 

THE YEAR AHEAD

and capitalisation increased $1.2m. With the continued 

Looking forward, the Company anticipates further sales 

release of the new online products, the amortisation of 

and subscription growth in natural currencies and 

development costs increased. Also, the acquisition of DAS 

also expects to report growth in actual AUD reported 

during the year created an additional $1.6m of intangible 

revenue. The Company expects the continued strength 

assets that the Company commenced amortising during 

of the Australian dollar to dampen reported results 

the year. Consequently the total amortisation charge 

and camoufl age underlying growth. Signifi cantly, an 

increased $0.9m compared with FY2011.

PUTTING THE PIECES TOGETHER

increase in the amortisation charge of approximately 

$2m is expected as we commercialise more products 

and continue to expense the intangible assets from the 

This ‘waterfall’ chart visually demonstrates how these 

acquisition. Accordingly, the Company has provided 

factors have impacted the results.

guidance that it anticipates its 2013 fi nancial year sales 

The chart starts on the left side with a bar representing 

the profi t reported for FY2011. Then we see how sales 

growth adds $3.5m and operational cost increases 

off sets this by $2.0m in constant currencies. There is a 

$3.4m reduction due to the impact of foreign exchange 

rates on overseas revenues and a reduction in net 

expense of $0.2m due to the impact of capitalisation and 

revenue to be between $47m and $50m, and profi t to 

be between $8m and $9m.

amortisation. Changes in tax, interest and other non-

operational items combine for a net $0.2m saving over 

JONATHAN POLLARD

Chief Financial Offi  cer

INFOMEDIA.COM.AU      7.

SUPERSERVICE – A STRATEGY FOR FUTURE GROWTH

“OUR CORE BRAND PROMISE OF PROVIDING 

PRECISION TOOLS THAT INCREASE

 DEALERSHIP PRODUCTIVITY AND PROFITABILITY 

HAS BEEN THE FOUNDATION OF INFOMEDIA’S 

GLOBAL COMPETITIVE POSITIONING.” 

DURING THE LAST 12 MONTHS WE HAVE CONTINUED 

the main reasons for customers defecting from a brand 

TO EVOLVE OUR PRODUCT AND BRAND STRATEGY 

dealer to the aftermarket.

WITH THE AIM OF STRENGTHENING INFOMEDIA’S 

LEADERSHIP POSITION IN THE MARKETPLACE. 

WHILE OUR CORE MICROCAT® AND SUPERSERVICE 

MENUS™ BRANDS HAVE CONTINUED TO ANCHOR 

OUR PRODUCT-LINE, WE CONTINUALLY EVALUATE 

EXTERNAL MARKET DRIVERS AND OUR OWN PRODUCT 

STRATEGIES TO ENSURE OUR SOLUTIONS REMAIN 

CUTTING EDGE, RELEVANT AND RESPONSIVE TO 

THE NEEDS OF AUTOMAKERS (OE), DISTRIBUTORS 

AND DEALERSHIPS.

Our core brand promise of providing precision 

software tools that increase dealership productivity 

and profi tability has been the foundation of Infomedia’s 

global competitive positioning. This brand promise is 

supported by extensive market knowledge, innovative IP, 

and easy to use software that enhances automation and 

relationship building to help create a great vehicle 

owner experience.

Dealers are increasingly looking for solutions to give 

them an advantage against their aftermarket service 

and parts competitors. In today’s challenging economic 

environment, OE loyalty programs and refurbished 

waiting rooms with designer coff ee machines are simply 

not enough to deliver on customer expectations. Industry 

research points to a lack of transparency in service 

pricing and customer scepticism about service advice as 

In considering how to manage our product portfolio for 

the future, we researched the market to identify trends 

and analyse market segments where Infomedia’s core 

competencies could fi ll new or latent dealer needs. From 

this we’ve gained insights into new and innovative ways 

to generate increased value beyond incremental growth. 

Our analysis has provided critical knowledge to create a 

stronger product direction that continues to build on the 

innovative heritage and goodwill of our company.

That strategy is for our product-lines to work as a system 

of related solutions, which share a common technology 

platform and are interoperable. In Richard’s introduction 

he discussed our vision for product expansion and 

ubiquity; we’re now confi dent we have the product 

strategy and technology platform to achieve this vision. 

We intuitively commenced on this path a few years 

ago by integrating our fl agship Microcat® LIVE™ and 

Superservice Menus™ (SSM) products, allowing service 

and parts staff  to transfer VIN and parts data from one 

product to the other, realising immediate and obvious 

productivity gains. Having achieved these synergies 

within our own products, we acquired Diff erent Aspect 

and incorporated several new solutions into our portfolio. 

The Superservice Triage™ vehicle health check (VHC) 

solution was of strategic importance, allowing us to 

integrate our Superservice Menus technology to create 

the most powerful VHC solution available today. This 

type of integration approach positions the Superservice 

solution suite as truly unique in a crowded marketplace 

where ‘me too’ products struggle to fulfi l the needs of the 

OE dealerships.

The marketing framework for our solutions going forward 

is the Superservice™ brand; a clever mix of innovative 

technology and relationship building sales processes. 

Superservice is the commercial realisation of the 

Microcat.Network concept, promoting interoperability and 

8.      INFOMEDIA.COM.AU

SUPERSERVICE – A STRATEGY FOR FUTURE GROWTH

business fl exibility with products that support the users in 

exception. Dealerships must react quickly to serve and 

the way they want to work. We are using this brand-mark 

retain the new generation of shoppers. They need 

to springboard into new and evolving opportunities and 

to be where their customers are – online and mobile. 

growth segments within the global automotive industry. 

Superservice supports these trends. Our solutions 

As our technology continues to evolve we will position 

deliver value beyond a dealership’s four walls, extending 

Superservice as the preferred aftersales solution suite 

convenience, accurate information and self-service 

for dealerships around the globe.

directly to their customers.  

In terms of messaging, we have chosen a tone that 

In the following pages I am proud to share our new 

is understood and supported by dealers globally. 

marketing collateral for the Superservice suite. This work 

Superservice is a powerful set of aftersales solutions 

represents part of the launch kit for Superservice in the 

that can integrate with other IT systems or operate stand 

US and Asia Pacifi c markets. The kit speaks directly to 

alone; supporting each dealer to create processes that 

the needs and desires of the dealerships – building 

suit their business environment. The Superservice suite 

trust, performance and profi ts. The new integrated brand 

takes dealerships beyond data and technical function, 

platform includes a new logo, iconography for each 

delivering accurate information and selling processes that 

product in the suite, updated photography and visual 

promote customer engagement and trust. Information is 

assets, a new multi-language website and User Interface 

delivered in a way that dealerships and their customers 

that any dealership can access 24/7 with product 

want it. Superservice helps position dealership staff  as 

information, dealer training, videos and pricing. (Visit 

valued problem-solvers in the eyes of the customer. 

www.Superservice.com) 

It improves productivity within dealerships, provides 

greater control over the selling process and increases 

customer retention.

I’m confi dent that introducing the new Superservice 

branded suite of products will make a signifi cant and 

positive impact on the way dealerships empower their 

Underpinning the Superservice framework is product 

staff  and interact with their customers. I believe it will 

technology that enables Infomedia to build distinctive 

also provide sustained business growth opportunities 

products and capabilities by reusing core assets across 

for Infomedia.

the product range. These core assets are a key to 

Infomedia’s competitive strategy. They include design 

architecture, proprietary production systems, source 

code, online infrastructure and considerable localisation 

expertise. Uniform architecture enables Infomedia to 

eff ectively develop new product solutions to increase 

our market penetration.

The Internet has revolutionised how people purchase 

goods and services and dealership customers are no 

PETER PETROVSKI

Director of Product Strategy

menus™
Precision Service 
Quoting

triage™
Multi-point
Inspection

insight™
Real-time 
CSI Survey

connect™
Online Booking
and Quotation 

register™
OE Service
History

EPC™
Microcat LIVE®
OE Parts Catalog

INFOMEDIA.COM.AU      9.

SUPERSERVICE – A STRATEGY FOR FUTURE GROWTH

G E N U I N E   S E R V I C E   A D V A N TA G E

SERVICE SOLUTIONS THAT 
BUILD TRUST, 
PERFORMANCE 
AND PROFITS.

solution overview

WE ALL KNOW SERVICE EXCELLENCE, 
IS CRITICALLY IMPORTANT TO THE PROFITABILITY OF A DEALERSHIP.

GENUINE DEALERSHIP SERVICE OPERATIONS AND SERVICE ADVISORS  
are under constant pressure to provide superior service, beat the competitive 
landscape, and increase productivity, profi tability and customer retention. That’s 
why Superservice™ was developed. 

TO MAKE A LASTING DIFFERENCE, superior service needs to be more than 
just perception – it needs to be reality. Superservice is the value advantage 
that helps OE Aftersales teams advance their performance and economic goals 
to a new level. It will change what you believed was possible to achieve with 
your current resources. Superservice gives genuine OE dealers a distinctive and 
powerful advantage. It provides a robust suite of targeted information tools that 
can standalone or interconnect to empower the entire service chain process.  
Superservice is an ingenious marriage of information technology and customer 
sales psychology that is making a considerable diff erence for thousands of 
dealers around the world. 

WITH HIGHLY ACCURATE OE INFORMATION AND INTUITIVE USER 
INTERFACES, Superservice is a set of precision sales empowerment tools that 
build certainty and trust inside and outside the dealership, improving customer 
retention in an increasingly competitive and cost-conscious world.

SUPERSERVICE INTEGRATED SOLUTIONS ARE SIMPLE TO USE 
and provide the critical information dealers need to do their job quickly and 
effi  ciently, while leaving customers feeling better informed, charged fairly 
and delighted with their dealer relationship. Superservice strengthens the 
service advisor’s value, productivity and professional esteem in the eyes of the 
service customer, and helps management with better front-of-shop customer 
engagement and back-of-shop operational performance and metrics.

ROVIDE:
OUR ONLINE TOOLS PROVIDE:

■  Precision Service Quoting

■  Multi-point Inspection 
(with real-time costing)

■  Self-service Appointment 
Booking and Quoting

■  CSI Surveying

■  Lost Business Recovery

■  Service Sales Statistics

■  OE Parts Identifi cation

nnnnn aaaaandndndndnd dddddetetetetetaiaiaiaiailllll
All with true OE VIN precision and detail

IF YOU FEEL THERE IS MORE 
POTENTIAL IN YOUR BUSINESS THAN 
YOU’RE GETTING TODAY
if you believe that accuracy, certainty and 
transparency are what your service customers 
value; if you think your service processes have 
productivity gains to be made; and if you believe 
you could win back lost business if you had 
a more eff ective way to manage it, then your 
dealership is ready for Superservice.

Superservice Menus™ – VIN-specifi c Precision Quoting spares customers and service advisors 
the frustration and hassle caused by quoting mistakes for service and repair operations. VIN-precise 
OE Menus free staff  to quote and sell with confi dence, creating customer certainty and trust, giving 
customers a sense of control, improving customer satisfaction and helping to maintain profi t margins, 
all while increasing sales of genuine parts and labor.  

Superservice  Triage™  –  Tablet-based  OE  multi-point  inspection  (eMPI)  that  builds  service 
revenue and customer trust by engaging customers in the service quotation process, providing an OE 
and VIN-specifi c check-sheet process and instantaneous pricing of identifi ed work – labor, parts and 
sundries. Triage’s statistics and reporting suite increases insights to improve sales techniques, recover 
deferred or lost work, develop service marketing campaigns and assess personnel performance. 

Superservice  Insight™  –  A  user-friendly,  tablet-based  customer  survey  tool  that  processes 
feedback  while  it  is  being  given.  Instantaneous  feedback  gives  management  the  opportunity 
to  remedy  an  adverse  opinion  before  the  customer  leaves  the  dealership,  resulting  in  higher  CSI 
scores. Insight’s unlimited survey capacity allows marketing-oriented departments to gain a range 
of  customer  views.  In-built  CSI  analytics  gives  Ops  management  better  information  for  business 
decisions and staff  assessment.   

Superservice  Connect™  –  An  online  appointment  system  that  integrates  transparently  into  a 
dealership’s current website. Connect provides customer convenience and dealership productivity. 
Instead of waiting for business hours to call and confi rm an appointment, customers simply log on 
at  their  convenience  and  choose  an  available  time  that  suits  their  schedule.  When  they  identify  a 
standard service or repair for the appointment, Connect can also give them a VIN-precise quote.   

Superservice Register™ – A secure online database that  records the comprehensive service 
and  repair  history  for  OE  vehicles.  Register  provides  dealerships  and  vehicle  owners  secure  and 
trusted  information  about  the  service  history  of  vehicles.  This  assists  dealerships  in  automating 
accurate service advice and analytics. It also enhances the resale value of customers’ vehicles by 
making service histories transportable.  

Superservice  EPC™  –  An  online  OE  electronic  parts  catalog  that  provides  fast  and  accurate 
VIN-based interpretation. EPC has powerful search functions and an intuitive, user-friendly interface 
that  helps  boost  fi xed  operations’  effi  ciency  and  profi tability.  It  can  operate  as  a  standalone  POS 
for  counter  sales  or  seamlessly  integrate  with  other  Superservice  tools  to  facilitate  automated 
parts  identifi cation  and  pricing,  so  you  can  provide  even  faster,  more  effi  cient  customer  service.
(Not currently available for GM.) 

Now launching Superservice for:

SERVICE AND 
PARTS SALES 
SOLUTION 
SUITE

SUPER SERVICE IS MORE THAN 
PERCEPTION – IT’S REALITY. 
It’s a better, more productive, 
more profi table way of doing 
business. It’s win–win. 
It’s a direct path to future sales.

10.      INFOMEDIA.COM.AU

SUPERSERVICE – A STRATEGY FOR FUTURE GROWTH

G E N U I N E   S E R V I C E   A D VA N TA G E

PRECISION ESTIMATING
RETAINS 
CUSTOMERS 
AND 
SELLS SERVICE

LOSING CUSTOMERS TO THE AFTERMARKET,
                       IS NO LONGER INEVITABLE.

WHEN A SERVICE QUOTE AND A SERVICE INVOICE DON’T MATCH, 
it erodes customer trust and dealership profi tability. It contributes to 
the high fall-off  of customer service retention rates that are accepted as 
“normal” after the second or third year of vehicle ownership. 

THE SUPERSERVICE™ QUOTING ADVANTAGE 
Superservice Menus™ is the professional online OE licensed system 
whose service quotation process enhances service customer 
retention and staff  productivity. It off ers a service edge to OE dealers 
by signifi cantly improving customer satisfaction, and increasing sales 
of genuine parts and labor. It does this by addressing three essential 
fundamentals of a successful service quotation process: 
Accuracy, Certainty and Trust. 

OVERCOMING THE CHALLENGE OF TIME 
Accurately detailed, professionally presented and competitively priced 
service estimates and quotations are essential to increasing service 
customer retention rates, as well as ensuring that you reach your service 
profi t targets. But doing that takes more time than most service advisors 
have – or their time-challenged customers are willing to give. That’s why 
we created Superservice Menus – a powerful online program that helps 
your service team generate precise, genuine VIN-specifi c service quotes 
that include parts, labor, fl uids, shop supplies and pricing – fast. 

CONFIDENCE, CERTAINTY AND CONTROL 
Superservice Menus is the premier precision quoting system for OE 
dealer service and repair operations globally. It presents information 
in plain, easy-to-understand language that deepens customers’ 
understanding and gives them a sense of being in control in an 
otherwise unfamiliar situation. Your estimates can be provided in 
English, Spanish or French Canadian to suit your customers’ needs. 

The competitively priced quote is detailed and shows them exactly 
what they will receive and pay for. Superservice Menus’ intuitive 
design, its depth of accurate OE specifi c information and its customer 
sales psychology reinforces customer trust and builds dealership 
service profi tability, quote after quote. 

The use of wireless tablet computers adds to the friendliness and 
convenience of customers’ service experience. Your staff  can also 
use their existing desktop computers to easily enter information 
directly into the online system.  Everything about the suite of 
Superservice™ solutions, including Menus, provides accuracy you 
and your customers can count on, consistent process controls that 
are easy for staff  to use, and online operation that makes them fast, 
hassle-free and aff ordable to operate. 

PRECISION 
SERVICE 
QUOTING

INTINTINTINTINTEGREGREGREGREGRATEATEATEATEATEDDDDD
INTEGRATED

Superservice Menus covers all scheduled service maintenance operations and 
over 300 popular repair operations for models dating back 10 years. The list 
of repairs has been carefully researched and prepared. Operation details are 
presented in an easy-to-view format with fl exibility for dealer editing if required. 
All aspects of the job are included. The consistent operation codes and 
descriptions are easy to remember across all models.  

Its 3-step approach is very easy to use, highly intuitive and can be put to use 
within minutes of the initial setup. It is accessible online 24/7. There is no special 
hardware or software to install or maintain in the dealership - it’s ready to use 
anywhere, anytime - on-site or remotely. Dealers of any size can have it up and 
running quickly, and at an aff ordable cost. 

Superservice Menus integrates with leading DMS systems. It also integrates 
with other Superservice tools including Superservice Triage™ (eMPI) and 
Superservice Insight™ (eCSI). This allows dealers to create their own unique and 
powerful service-selling processes – processes that can leverage their local OE 
service advantage into even greater sales and greater customer satisfaction. 

AFFORDABLE WINNING ADVANTAGE

Dealership Management love Superservice Menus because it boosts employee 
productivity, provides precision estimates that increase service sales and profi ts, 
and builds customer satisfaction, loyalty and retention. Service Advisors love it 
because it increases their billable throughput and enhances their professional 
esteem in the eyes of their customers. And customers love Superservice Menus 
because it makes estimates clear and dependable. It helps them see genuine 
OE service as an investment in their vehicle, not an expense. All told, that is a 
winning service advantage.  

If you believe you can increase service customer loyalty by delivering a service 
experience that starts by providing accuracy, certainty and value; if you believe 
your service business has greater potential for growth and profi t; and if you are 
serious about beating customer attrition to the aftermarket, then 
Superservice Menus is for you!

Now launching Superservice Menus for:

ACCURATE, DETAILED, 
PROFESSIONALLY PRESENTED 
and competitively priced service 
quotations are essential 
in increasing service customer 
retention rates.

INFOMEDIA.COM.AU      11.

SUPERSERVICE – A STRATEGY FOR FUTURE GROWTH

G E N U I N E   S E R V I C E   A D VA N TA G E

HEALTH CHECKS MAXIMIZE
CUSTOMER 
SATISFACTION 
AND 
PROFITS

EVERY VEHICLE THAT ENTERS YOUR SHOP,
FOR ONE REPAIR WILL OFTEN NEED ANOTHER.

IF A SERVICE CUSTOMER IS CALLED WITH ADDITIONAL REPAIR 
RECOMMENDATIONS AFTER THEIR CAR IS ON THE LIFT, they feel 
vulnerable, get frustrated and mark down their satisfaction even if the 
service was necessary and carried out well. They can feel they are not 
in control or are being taken advantage of. 

YOUR COMPETITIVE EDGE – Superservice Triage™ is an online service 
selling solution that maximizes upsell service acceptance and increases 
customer satisfaction. It merges precision OE information, service advisor 
multi-point inspection, and customer sales psychology to transform the 
service sales process. It fosters customer involvement, awareness and 
aaaa sesesesensnsnsnsee e e ofofofof ““““bebebebeinininingggg inininin cccconononontrtrttrolololo oooof f f f ththththe e ee sisisisitutututtuatatattatioioioioion,n,n,n,n,”””” frfrfrfrfromomomomom wwwwwhihihihihichchchchch ttttthhhhh
a sense of “being in control of the situation,” from which they can make 
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informed decisions about their vehicle’s servicing. 

CUSTOMERS’ INVOLVEMENT AND 
CUSTOMERS’ INVOLVEMENT
CERTAINTY IN THE INSPECT
CERTAINTY IN THE INSPECTION PROCESS 
INSTILLS TRUST and confi dence in their 
INSTILLS TRUST anananananddddd cococococonfinfinfinfinfiddddd
seseseseservrvrvrvrviciciciciceeeee adadadadadvivivivivisososososor.rr.r.r. TTTTThihihihihiss s ss leleleleleadadadadadssss tototototo
service advisor. This leads to larger service 
ororororordededededer rr rr auauauauauthththththorororororizizizizizatatatatatioioioioionsnsnsnsns ooooonnnnn thththththeeeee
order authorizations on the spot, and 
whwhwhwhwhenenenenen ffffololololollololololoweweweweweddddd upupupupup lllllatatatatatererererer... SuSuSuSuSu
when followed up later. Superservice 
TrTrTrTrTriaiaiaiaiagegegegege aaaaaddddddddddrererereessssssssssesesesess ttttthrhrhrhrhreeeeeeeeee eeeeesssss
Triage addresses three essential buyer 
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prerequisites: Information, Involvement 
ananananddddd CoCoCoCoContntntn rorororol.l.ll  
and Control.  

Camera functionality allows documentation 
CamCamCamCameraeraeraera fufufufunctnctnctnctionionionionalialialiality ty ty ty allallallallowsowsowsows dddd
of of of of reprepreprepairairairairs ts ts ts to bo bo bo be pe pe pe perferferferformormormormed.ed.ed.ed.
of repairs to be performed.

PRECISION, PROCESS, AND PARTICIPATION
Superservice Triage enables service advisors to identify, record, and 
track specifi c service lane diagnoses and instantly deliver an easy-
to-understand report to the customer. The process begins with the 
technician conducting an OE and VIN-specifi c multi-point vehicle 
inspection – a “triage.”  Using an easy-to-use tablet computer, the 
inspection can be performed in minutes. When Triage is integrated with 
Superservice Menus™, parts, labor, fl uids, shop supplies, and pricing are 
instantly available. This creates a powerful information selling advantage 
that maximizes immediate repair order acceptances and authorizations.

THE FAST INSPECTION AND REPORTING PROCESS means the 
service advisor can immediately discuss the identifi ed repairs with their 
customers. They can discuss the reasoning or consequences of doing 
the repairs now rather than later.  If a customer isn’t able to stay for the 
inspection, the triage report can be emailed to them. In either case, the 
service advisor provides customers with an informative, fully detailed, 
and professionally presented report, which forms the basis of any 
follow-up discussions. The report can be provided in English, Spanish or 
French Canadian to suit the customers’ needs.

Now launching Superservice Triage for:

INFORMATION FOR GREATER
PROFITABILITY AND PRODUCTIVITY
Superservice Triage provides instantaneous and comprehensive 
analytics that signifi cantly improve service sales closing. When used 
as intended, it has a proven track record of increasing revenue, 
profi tability and customer satisfaction ratings. It makes personnel 
more productive and service advisors more eff ective. 

It monitors, tracks and reports on identifi ed work, immediate 
customer acceptances, and follow-up acceptances.  Its easy-to-use 
performance appraisal reports help service management increase 
parts and labor sales.  Reports are easy to interpret and allow 
comparison between current performance and previous time periods.  
They can be based on various sales metrics including:

•    Number of Inspection Reports Created

•    Sales and Conversion Rates 

•    Dollars Identifi ed and Sold

•    Jobs Sold on Follow-Up

•    Advisor Performance

•    Technician Performance

•    Percentages Sold / Declined / Deferred 

•    Averages Sold by Advisor / Tech / Customer

•    Lost Sales

AN’TN’TN’T’T SESESESELLLLLLLL SERSERSERSERVICVICVICVICE TE TE TE THATHATHATHAT ISISISISN’TN’TN’TN T 
YOU CAN’T SELL SERVICE THAT ISN’T 
IDENTIFIED OR FOLLOWED-UP

Superservice Triage is specifi cally designed for the job of repair identifi cation and sales closure. 
Customers will often fi nd reasons to defer recommended repairs on the day of service, but with 
Superservice Triage the revenue opportunity is not lost. Superservice Triage stores and organizes 
deferred work so customers can be contacted at a future date for follow-up. Service advisors are 
empowered to make follow-up calls with confi dence, knowing the customer has received a professional 
inspection report detailing safety and performance related repairs. The courteous and timely contact 
demonstrates care and concern before potential issues become a safety or more costly fi nancial burden 
to the customer. The follow-up process helps to build customer-relationships while maximizing revenue 
opportunities that would otherwise be lost to the competition. 

IMMEDIATELY GROW PROFITS, 
PRODUCTIVITY AND SATISFACTION

With Superservice Triage, there is no wasted time or lost productivity. It generates a color-coded 
inspection report that’s clear and easy to understand, and helps engage customers in the service 
process. It is helpful in identifying additional service requirements, and provides information to help 
the service advisor show customers why doing service today can save them money and avoid stress 
later. Superservice Triage provides compelling information that increases the chances of closing service 
sales, improving customer retention, and increasing ROI.

There is no special hardware or software to install or maintain in the dealership – it’s ready to use 
anywhere, anytime – on-site or remotely. Dealers of any size can have it up and running quickly, at 
an aff ordable cost.

THE SUPERSERVICE TRIAGE ADVANTAGE

BEFORE SUPERSERVICE TRIAGE

WITH SUPERSERVICE TRIAGE

■  Slow, manual paper or DMS-based inspection checklists 

(cid:2)  Specialized Triage inspection system – professional, fast and easy to use

■  Customer experience and relationship isn’t the focus

(cid:2)  Engages customer in the inspection process, to create certainty and trust

■  Low value of identifi ed work per inspection

(cid:2)  Increased parts & labor sales per Triage inspection 

■  Low sales conversion rates 

■  Manual pricing of parts & labor 

■  Low productivity process 

(cid:2)  Better closing techniques – maximize ROI

(cid:2)  Automatic pricing of identifi ed work – parts, labor, fl uids, supplies and surcharges

(cid:2)  Improved accountability for advisors and technicians

■  Low completion rate of identifi ed work

(cid:2)  Frequently high authorization and completion rate of identifi ed work

■  Process doesn’t provide consistent user experience 

(cid:2)  Disciplined and professional approach for every RO

■  No easy way to analyze inspection and sales performance

(cid:2)  Real-time performance reporting on eff ectiveness of inspections and advisors

■  Diffi  cult to manage work not immediately authorized

(cid:2)  Manages follow-up of deferred work for future sales follow-up

12.      INFOMEDIA.COM.AU

VEHICLE 
HEALTH 
CHECK

SUPERSERVICE – A STRATEGY FOR FUTURE GROWTH

G E N U I N E   S E R V I C E   A D VA N TA G E

SURVEY SOLUTIONS FOR 
CUSTOMER 
FEEDBACK
AND 
IMPROVED 
RETENTION 

HEARING CUSTOMER COMPLIMENTS MAKES YOU FEEL GOOD,    
HEARING THEIR CRITICISMS MAKES YOU MONEY. 

MOST CUSTOMERS DON’T PROACTIVELY COMPLAIN ABOUT 
SERVICE EXPERIENCES THAT DON’T MEET THEIR EXPECTATIONS – 
they just go somewhere else next time. You can no longer rely on a smile 
or a polite word to mean customers are satisfi ed. Without an unbiased and 
eff ective method to hear the customer’s voice, you are essentially deaf to it. 

INCREASING CUSTOMER RETENTION 
Superservice InsightTM is a customer-friendly tablet computer based survey 
solution that processes customer’s experience feedback as it is given. 
Instant feedback gives management the opportunity to remedy adverse 
customer opinion before they leave the dealership, resulting in higher 
CSI scores. Insight’s unlimited survey capacity allows marketing-oriented 
departments to gain a range of customer views. In-built CSI analytics gives 
management better information for business planning and improvement. 

Documenting customer satisfaction before the transaction is closed 
out is an act of reaffi  rming the value placed on the relationship, 
and acknowledging the customer’s control in it. Superservice Insight 
facilitates key relationship building blocks: Listening, 
Acknowledgement and Appreciation.  

CUSTOMER SATISFACTION ADVANTAGE
Superservice Insight helps engage customers to do what they love 
to do – give their opinions – and do it in a way that can be tailored 
to the service operation they just undertook. Friendly and eff ective 
feedback collection is the fi rst step in monetizing the customer’s voice.  
Customers want to be heard and know that their remarks – positive or 
negative – were listened to by someone who cares.  When they are 
critical, they want to know their next experience will improve.

With Insight, customers provide answers to the service experience 
questions you want to track. This generally occurs while the customer 
is in the dealership to collect the vehicle.  Superservice Insight can alert 
a nominated manager or supervisor of strongly critical feedback as 
soon as the customer has put it into the tablet.  This allows the manager 
to approach the customer with concern to improve their experience 
before leaving the dealership. That has the obvious benefi t of showing 
them that their satisfaction is the priority. It also increases the likelihood 
that comments entered into a subsequent CSI survey conducted by the 
OE or into an online forum will be more positive.

Now launching Superservice Insight for:

REAL-TIME 
CUSTOMER 
SATISFACTION 
SURVEY

CUSCUSCUSCUSTOMTOMTOMTOMERERERER VOIVOIVOIVOICECECECE  U– U– U USESESESE ITITITIT OROROROR LOSLOSLOSLOSE IE IE IE ITTTT
CUSTOMER VOICE – USE IT OR LOSE IT

Traditional manual and ad hoc ways of trying to hear the “voice of the customer” 
through exit surveys tend, by their nature, to be short term, patchy and 
ineff ective.  Rarely is there suffi  cient time and resources in the dealership to 
analyze printed surveys and verbal comments. Without good processing and 
analysis, the customer “feedback gold” doesn’t get mined. Superservice Insight 
eliminates all those traditional shortcomings and provides actionable intelligence 
about your customers’ needs.

It has been designed specifi cally for the motor trade. It is fl exible and eff ective 
in dealers of all sizes, all regions and varying marketing capabilities. Customer 
surveys can be conducted in English, Spanish, and French Canadian, so that 
language is not a barrier to hearing the customer’s voice.  

Superservice Insight is customizable. It can be tailored to the customer, vehicle 
or the type of service. Its administrative center provides all the tools to:

•  Create Custom Surveys
•  Modify Surveys
•  Manage Survey Inventory
•  Manage Survey Use

•  Store and Export Data
•  Analyze Feedback, and
•  Print from a Comprehensive 

Suite of Reports

There is no special hardware or software to install or maintain in the 
dealership – it’s ready to use anywhere, anytime – on-site or remotely. 
Dealers of any size can have it up and running quickly, and at an 
aff ordable price.

YOU CAN’T FIX A PROBLEM YOU 
DON’T KNOW ABOUT

The modern dealership is a complex business with many people who 
engage with its customers. Even with the best personnel, it can happen 
that a customer can have a sub-optimal experience. Superservice Insight’s 
tablet-based surveys give management immediate intelligence into the 
customers’ service experience. Their perceptions – whether good or critical 
– are available and stored as they are given. As those results are analyzed, 
management will see the dealership through the eyes of their customers. They 
will learn of staff  and processes that are valued by the customer, as well as 
those that need improvement or change. 

MEASURING AND MAINTAINING 
SATISFACTION 

Dealers love Superservice Insight because it gives them a competitive 
advantage and an edge. It helps increase customer retention by providing 
real-time, actionable information that can be used to improve service 
levels.  By supplying specifi c customer information, it can also reveal missed 
sales and service opportunities. Superservice Insight empowers your staff , 
improves accountability and control and can dramatically improve dealer 
and salesperson CSI rating in OE assessments, which can lead to bigger 
bonuses, rebates, franchise renewal and even better vehicle selection. 

If you believe there is gold that can be mined from customer feedback; if 
you believe that dealership staff  and processes would benefi t from seeing 
the business through the eyes of your customers; and if you believe that 
your customer retention can be longer by demonstrating that you listen, 
acknowledge and appreciate your customers’ voice, then Superservice 
Insight is for you! 

INFOMEDIA.COM.AU      13.

 
 
 
DEVELOPMENT AND NETWORK SOLUTIONS

“THE ONLINE APPLICATIONS HAVE BEEN 

DEVELOPED TO PROVIDE THE BEST 

POSSIBLE USER EXPERIENCE.” 

INFOMEDIA PRODUCTS HAVE ALWAYS BEEN KNOWN 

At Infomedia we know that mastering these challenges 

FOR SPEED, EASE OF USE AND ACCURACY. 

will allow us to deliver on our core promises of speed, 

Over the years Infomedia programmers have made many 

innovations to the products in order to stay true to these 

core promises. One example of a product optimisation 

we developed for the DVD world was the technique 

of storing a part illustration immediately alongside the 

ease of use and accuracy. Our Superservice products 

have been developed to provide the best possible user 

experience. Ergonomic product design and consideration 

for usability are at the forefront of every development 

program at Infomedia.  

data about that part. This development ensured that the 

We have implemented a number of optimisations which 

optical DVD reading head would not have to move far to 

have been designed to improve dealership productivity 

access both the image and data for any given part. Less 

and assist with the selling process. These improvements 

movement resulted in fast loading times.

include automating manual processes and reducing the 

Now with our products in the cloud, our expertise has 

shifted to support our vision for the Superservice suite, 

from consistent and intuitive user experiences, to new 

and innovative ways of providing added value including 

realtime business analytics. When we went online we 

wanted to safeguard and deliver on the expectations our 

customers have of our products. This meant adapting 

and becoming masters of online application design and 

delivery. On the surface our online applications deliver 

the benefi ts our customers have always expected, 

number of keystrokes or clicks required to complete 

common operations. We have enhanced processing 

performance, ensuring that all part and operation 

searches complete within set benchmarks. The hosting 

infrastructure has also been upgraded to ensure that 

we can scale predictably with demand and cope with 

peak load without any slowdown. Finally, a global team 

of IT specialists monitors every aspect of the applications 

in real time to ensure an exceptional experience for 

all customers.

but behind the scenes this has required a dramatic 

The end result is a suite of online products tuned to meet 

technology overhaul.

the needs of dealerships worldwide.

The online world presents a new set of challenges for any 

developer of productivity software. Customers expect fast 

and immediate access to online data 24 hours a day, but 

not all Internet infrastructure is designed with this ideal 

in mind. In principle the openness of the internet allows 

Nicolas Fogg

anyone anywhere to serve content to a global audience. 

Director of Global I.T. & Development 

In practice, ensuring a very high level of performance and 

reliability requires a signifi cant technical capability. 

14.      INFOMEDIA.COM.AU

 
CUSTOMER PERSPECTIVE

“I would say Superservice Triage is 

a profi t generator.”

HEXAGON BMW INCREASES SALES BY 12% 
THANKS TO SUPERSERVICE TRIAGE

“I’ve always found the product good 

– that’s pretty much guaranteed.”

“I think it’s (Superservice Triage) 

fundamental to our everyday use.”

THE COMPANY:

Hexagon BMW

THE SERVICE MANAGER:

David Sheldrake

Aftersales Director

• 

In the industry for 32 years

•  24 years in service management 

Installing Superservice Triage in the dealership four years ago has 

made a signifi cant diff erence to Hexagon BMW. In the fi rst year of 

implementation, their overall bottom line and profi ts grew, and the 

dealership experienced growth of at least 10% – 12% in sales. 

“I would say Superservice Triage is a profi t generator. You sell more. It’s 

not just labour sales, it’s also parts and tyres, and it helps us sell across 

a number of departments,” says David Sheldrake, Aftersales Director at 

Hexagon BMW.

Before Superservice Triage, the dealership did not have a formal process 

of identifying sales opportunities. Now, they are able to identify sales 

opportunities for every vehicle that comes into the business. “The 

system allows us to look at what we are able to sell from that opportunity, 

obviously for the day itself, but also for the customers’ subsequent visits.” 

He adds that customers have reacted very positively towards 

Superservice Triage because it is so easy to understand, interactive, 

and provides pricing estimates up front. “The concept of red, amber and 

THE CHALLENGES:

green makes it easy to understand which work needs to be done now, 

• 

Identifying sales opportunities for 

and which work needs to be done in the near future.” 

every vehicle that comes into the 

dealership.

Thanks to Superservice Triage, the dealership and the staff  are now 

much more organised. “It has really brought a whole process into our 

• 

Identifying future sales 

dealership that we didn’t have. Before, it was very much hit and miss,” 

opportunities for the customers’ 

Sheldrake explains. Now, the system only has to be fi lled out once for 

subsequent visits.

THE SOLUTION:

Superservice Triage

THE RESULTS:

•  Labour sales grew at least 10%-12%

•  The dealership now has a 

proper selling process, making 

it more effi  cient, productive and 

professional.

notifi cations to be automatically sent to the right people in the right 

departments, resulting in increased effi  ciency and professionalism 

within the dealership. 

Sheldrake also reports an increase in staff  productivity since the 

introduction of Triage. The reporting feature allows Sheldrake to keep 

track of the progress of his technicians and service advisors. From a 

sales point of view, he can view what, and how much, a service advisor 

sells. For technicians, he is able to determine the progress of each 

technician, and uses the reports to improve technician performance 

through reviews and appraisals. 

Sheldrake is not only a huge fan of the product, he also loves the 

customer service and support provided by Infomedia. “I’ve always 

found the product good - that’s pretty much guaranteed. But one of the 

fundamental things is the fl exibility and ability to evolve the product 

around individual business needs. Things develop and things evolve, it’s 

great that we can be associated with a company that understands this, 

and is prepared to build products around our needs.”

“I’ve recommended this system to a number of colleagues within the 

BMW network, and they’ve subsequently taken the system on. I think it’s 

fundamental to our everyday use.”

INFOMEDIA.COM.AU      15.

CUSTOMER PERSPECTIVE

THIS HOLDEN SERVICE MANAGER COULDN’T 
LIVE WITHOUT SUPERSERVICE MENUS

“I would describe Superservice 

Menus as ‘easy to use’.”

Ian Williams, the Service Manager of Canobolas Holden had only 

been working at his current dealership for three days when he rang 

up Infomedia representative, Alan Hilder, to request installation of 

Superservice Menus.

Williams is a huge supporter of the product. He’s run Superservice 

Menus in most of the dealerships he’s worked in. “I started using the 

product in 2002 – so for about 10 or 11 years now, and I’ve installed it in 

fi ve diff erent dealerships. The fact is, I just wouldn’t work without it.” 

“Superservice Menus is very 

important to the dealership. 

I think it is a must for every 

business for accurate quoting.” 

THE COMPANY:

Canobolas Holden, NSW

The accuracy of Superservice Menus is one of the reasons he loves the 

product. “At this stage, I’ve never really seen another good system. I’ve 

THE SERVICE MANAGER:

Ian Williams

found that in every dealership that I’ve worked in, their quoting was very 

• 

In the industry for 30 years

inaccurate. Some of them were guessing, some of them were going 

off  the DMS system, and they could be between $10 and $100 off  per 

•  Service manager for 24 years

quote, which soon adds up.”

“I fi nd that Superservice Menus is always correct and spot on. My 

favourite thing about Superservice Menus is being able to use the VIN 

and rego numbers, and always having the right data come up.” 

“It makes things very easy. It certainly saves us a lot of time because 

there’s no bobbling around books for prices or trying to look up codes 

in the system,” says Williams. 

Apart from accuracy, Williams explains that he would pick Superservice 

Menus over other products because it is so user friendly. “In just three 

words, I would describe Superservice Menus as ‘easy to use’. You don’t 

really need any training. I could teach someone how to use it in about 

two minutes – it’s that simple.”

After training his staff  on how to use Superservice Menus, Williams can 

see how much the technicians enjoy using it. “Once it’s in a dealership, 

they don’t want to take it back out. They refuse!”

“Superservice Menus is very important to the dealership. I think it is 

a must for every business for accurate quoting. If they haven’t got a 

system for quoting, then they really need it.”

“I’ve had a good run, and I wouldn’t hesitate to recommend Superservice 

Menus to anyone. It’s easy, it’s practical, you can run it on any system, 

and I’m very happy with it,” says Williams.

THE CHALLENGES:

•  Dealership was using a DMS 

system that was hard to use, 

had wrong data, and produced 

inaccurate quotes.

•  Technicians were guessing prices 

and/or using a manual system that 

was ineffi  cient and cumbersome.

THE SOLUTION:

Superservice Menus

THE RESULTS:

•  The dealership now has an 

accurate and consistent 

quoting system.

•  The quoting process is quick, 

effi  cient and improves 

staff  productivity.

16.      INFOMEDIA.COM.AU

DIRECTORS

invest are managed eff ectively and 

Henderson headed up the company’s 

honestly. Corporate governance 

Asia Pacifi c Parts and Service 

provides the framework for ethical 

operation which covered Ford’s parts 

leadership, sustainable business 

and service activities in 12 countries 

strategies and reliable fi nancial 

including Japan, South Africa, China, 

statements. It is about assessing and 

India and Australia. Mr Henderson also 

mitigating risks such that performance 

serves as the chairman of Infomedia’s 

is optimised. It is not a tick the box 

Audit & Risk Committee.

Mr Henderson was elected to the 

Board in November 2011.

approach but rather must strike the 

right balance between vigilance and 

cost effi  ciency. Simply put, good 

corporate governance equals good 

business.”

Ms Hernon has been a Director since 

2000 and was last re-elected to the 

Board in 2011. Her strengths are in the 

areas of publishing, marketing and 

technology.

RICHARD GRAHAM

Executive Chairman

“Corporate governance is a solemn 

trusteeship held on behalf of each 

and every stakeholder of the Company. 

It’s about fi duciary trust and it’s about 

subject matter competence. It’s about 

the Now, and it’s about the Future. It’s 

GEOFFREY HENDERSON

about Balance, and it’s about Edgy. 

Non-Executive Director

Shareholders aren’t looking for seat-

Mr Henderson is a qualifi ed 

accountant and has had an extensive 

career spanning positions in Australia, 

New Zealand, Europe and North 

America. He worked in a number of 

fi nancial positions for Olympic Tyres 

in Melbourne for eight years and then 

for the Ford Motor Company for 30 

warmers or box tickers. They want 

real people like themselves looking 

after their interest as they would do 

themselves. They want Directors 

who know the diff erence between 

governance and management; because 

only by knowing the diff erence can they 

get the best from each.”

years. During his time with Ford, Mr 

Mr Graham has been a Director 

Henderson worked not only in the 

since 1988 and was last re-elected 

Finance Division but also held senior 

to the Board in October 2008. His 

positions in the Supply and Parts 

strengths are in the areas of business 

MYER HERSZBERG

Non-Executive Director

“The role of corporate  governance 

is to protect all shareholders equally, 

regardless of the size of their 

shareholding. 

As directors, we have a responsibility 

to act on behalf of, and try to create 

wealth for, all our shareholders. At 

Infomedia we are fortunate to have 

a long-standing team who have 

delivered consistent returns whilst 

continually seeking out new products 

and ideas to grow the business. 

This team has all the shareholders’ 

interests at heart and, I would suggest, 

has the balance right.”

Mr Herszberg has been a Director 

since 1992 and was last re-elected to 

the Board in 2010. His strengths are 

in the areas of business development, 

electronics and real-estate.

FRANCES HERNON

Non-Executive Director

“Shareholders are entitled to expect 

and Service Divisions. Immediately 

development, technology, innovation 

that the companies in which they 

prior to his retirement from Ford, Mr 

and organisation.

INFOMEDIA.COM.AU      17.

DIRECTORS’ REPORT

Interests in the shares and options of the Company and related bodies corporate 

As at the date of this report, the interests of the Directors in the shares and options of the Company were:

Wiser Equity Pty Limited

Yarragene Pty Limited

Yarragene Pty Ltd atf Yenzick Trust

Rentamobile Pty Ltd

Wiser Centre Pty Limited

Richard Graham

Frances Hernon

Geoff rey Henderson

Infomedia Ltd

Ordinary Shares

fully paid

101,464,342

23,421,589

10

15,000

1,000,000

926,559

5,000

0

Options over Ordinary 
Shares

-

-

-

-

-

-

-

-

Richard Graham is the sole Director and benefi cial shareholder of Wiser Equity Pty Limited. Richard Graham is a Director 
of Wiser Centre Pty Limited, trustee for the Wiser Centre Pty Ltd Superannuation Fund. Myer Herszberg is a Director and 
major shareholder of Yarragene Pty Limited and Rentamobile Pty Ltd.

PRINCIPAL ACTIVITIES 

Infomedia Ltd is a company limited by shares that is incorporated and domiciled in Australia.

The principal activities during the year of entities within the consolidated group were:

•  developer and supplier of electronic parts catalogues and service quoting systems for the automotive industry globally; and

• 

information management, analysis and creation for the domestic automotive and oil industries.

There have been no signifi cant changes in the nature of those activities during the year.

EMPLOYEES

The company employed 231 (2011: 212) full time employees as at 30 June 2012.

DIVIDENDS

Final dividends recommended:

On ordinary shares – fi nal – fully franked

1.37

4,155

Cents

$’000

Dividends paid in the year:

On ordinary shares – 2012 interim – fully franked

1.03

3,124

Final for the 2011 year: 

On ordinary shares – as recommended in the 2011 report, fully franked

1.2

3,639

NET TANGIBLE ASSETS PER SECURITY

The Company’s net tangible assets per security are as follows:

·  Net tangible assets per share at 30 June 2012

·  Net tangible assets per share at 30 June 2011

Cents

0.7

2.2

18.      INFOMEDIA.COM.AU

REVIEW AND RESULTS OF OPERATIONS 

The following table presents sales revenue and profi t after tax. There were no non-recurring signifi cant items during the 
2012 or 2011 fi nancial years:

DIRECTORS’ REPORT

Sales revenue

Foreign exchange movement on hedges closed out during the period

Profi t after tax 

CONSOLIDATED

2012

$’000

45,677

2,620

48,297

8,461

2011

$’000

44,093

4,821

48,914

10,039

The Company reports net profi t after tax (NPAT) of $8,461,000 which is at the upper end of the previously advised guidance.

Sales revenue was $45.7m against $44.1m for the previous fi nancial year. The increase was driven by growth of all product 
lines including $1.2m of sales obtained through the acquisition of Diff erent Aspect Software Ltd earlier in the year. 

In constant currency terms, sales revenue rose by $3.5m and operating costs increased $2.0m. The impact of foreign 
currency translations was signifi cant and net profi t was reduced by $1.6m.

All products lines saw constant currency sales growth during the 2012 fi nancial year with revenue from Superservice being 
the major contributor, increasing by $2.7m.

Cash fl ows from operations reduced from $11.3m (in the previous corresponding period) to $9.7m primarily due to currency 
impacts.

The Company is pleased to announce a fully franked fi nal dividend payment of 1.37 cents. This, together with the fully 
franked interim dividend of 1.03 cents, results in a fully franked dividend of 2.4 cents for the full year. The record date to 
determine entitlements to the dividend distribution is 5 September 2012 and the date on which the dividend is payable is 
19 September 2012.

With regards to FY 2013, the Company advises that it expects both constant currency and actual sales revenue growth. 
Accordingly, the Company provides guidance that it anticipates its 2013 fi nancial year sales revenue to be between $47m 
and $50m. However, increased amortisation of approximately $2m due to the continued release of its next generation 
products coupled with the relative strength of the Australian dollar, results in forecasted net profi t after tax of between 
$8m and $9m. 

SIGNIFICANT CHANGES IN THE STATE OF AFFAIRS 

There has been no signifi cant change in the state of aff airs of the Company since the last Directors’ Report.

SIGNIFICANT EVENTS AFTER THE BALANCE DATE 

There has been no matter or circumstance that has arisen since the end of the fi nancial year that has signifi cantly aff ected 
the operations of the Company, the results of those operations, or the state of aff airs of the Company.

LIKELY DEVELOPMENTS AND EXPECTED RESULTS 

In the year ahead the Company expects to continue to release its internet-based products. The company expects to 
continue increasing Superservice™ revenue.

ENVIRONMENTAL REGULATION AND PERFORMANCE 

The Company is not subject to any particular or signifi cant environmental regulation under a law of the Commonwealth of 
Australia or of a State or Territory.

SHARE OPTIONS 

Unissued shares

At the date of this report, there were 5,470,000 unissued ordinary shares under options. Refer to Note 19 of the fi nancial 
statements for further details of the options outstanding.

Shares issued as a result of the exercise of options

There were no shares issued as a result of the exercise of options during the year. Since the end of the fi nancial year there 
have been no options exercised.

INFOMEDIA.COM.AU      19.

DIRECTORS’ REPORT

INDEMNIFICATION AND INSURANCE OF DIRECTORS AND OFFICERS 

During the year the Company paid a premium in relation to insuring Directors and other offi  cers against liability incurred 
in their capacity as a Director or offi  cer of the Company. The insurance contract specifi cally prohibits the disclosure of the 
nature of the policy and amount of premium paid.

REMUNERATION REPORT – AUDITED

This remuneration report outlines the director and executive remuneration arrangements of the Company and the Group 
in accordance with the requirements of the Corporations Act 2001 and its regulations. For the purposes of this report, key 
management personnel (KMP) of the Group are defi ned as those persons having authority and responsibility for planning, 
directing and controlling the major activities of the Company and the Group, directly or indirectly, including any director 
(whether executive or otherwise) of the parent company.

Details of Key Management Personnel

(i) Directors

Richard Graham 

Executive Chairman

Frances Hernon 

Non-executive Director

Myer Herszberg 

Non-executive Director

Geoff rey Henderson  Non-executive Director*

(ii) Executives

Karen Blunden 

Director of Global Business Development and Sales

Nick Georges 

Company Secretary and Legal Counsel

Andrew Pattinson 

Director of Global Solution and Systems

Jonathan Pollard 

Chief Financial Offi  cer

Michael Roach 

Director of Global Operations and General Manager Asia Pacifi c

*Appointed 25 August 2011

Compensation Philosophy 

The performance of the Company depends upon the quality of its directors and executives. To prosper, the Company 
must attract, motivate and retain highly skilled directors and executives. To this end, the Company embodies the following 
principles in its compensation framework:

•   Provide competitive rewards to attract high calibre executives;

•   Link executive rewards to shareholder value; and

•   Establish appropriate performance hurdles in relation to variable executive compensation.

Remuneration Decisions

Ms. Hernon, in her capacity as lead director for all matters that formally fell within the former Remuneration & Nomination 
Committee of the Board of Directors is responsible for recommending to the Board the Company’s remuneration and 
compensation policy arrangements for all Key Management Personnel. Ms. Hernon, together with the non-executive 
members of the Board assess the appropriateness of the nature and amount of these emoluments on a periodic basis by 
reference to relevant employment market conditions with the overall objective of ensuring maximum stakeholder benefi t 
from the retention of a high quality board and executive team. 

Compensation Structure

In accordance with best practice corporate governance recommendations, the structure of non-executive Director and 
senior executive compensation is separate and distinct.

Non-executive Director Compensation 

Objective

The Board seeks to set aggregate compensation at a level which provides the Company with the ability to attract and 
retain Directors of appropriate calibre, whilst incurring a cost which is acceptable to shareholders.

20.      INFOMEDIA.COM.AU

DIRECTORS’ REPORT

REMUNERATION REPORT (CONTINUED) – AUDITED

Structure

The Constitution and the ASX Listing Rules specify that the aggregate compensation of non-executive Directors shall be 
determined from time to time by a general meeting. An amount not exceeding the amount determined is then available 
between the Directors as appropriate (for the year ending 30 June 2012 non-executive Directors’ compensation totalled 
$301,560 (2011: $270,529). The latest determination was at the Annual General Meeting held on 30 October 2002 when 
shareholders approved a maximum aggregate compensation of $450,000 per year.

The Board has historically considered the advice from external consultants as well as the fees paid to non-executive 
Directors of comparable companies when undertaking a review process.

Senior Executive and Executive Director Compensation 

Objective

The Company aims to reward executives with a level and mix of compensation commensurate with their position and 
responsibilities within the Company and so as to:

•   reward executives for Company and individual performance against targets set by reference to appropriate benchmarks;

•   align the interests of executives with those of shareholders;

•   link reward with the strategic goals and performance of the Company; and

•   ensure total compensation is competitive by market standards.

Structure

In determining the level and make-up of executive compensation, the Remuneration Committee engages an external 
consultant from time to time to provide independent advice in the form of a written report detailing market levels of 
compensation for comparable executive roles.

Compensation consists of the following key elements:

•   Fixed Compensation;

•   Variable Compensation - Short Term Incentive (‘STI’); and

•   Variable Compensation - Long Term Incentive (‘LTI’).

The actual proportion of fi xed compensation and variable compensation (potential short term and long term incentives) is 
established for Key Management Personnel (excluding the CEO and non-executive Directors) by the CEO in conjunction 
with the lead director (Ms. Hernon) for all remuneration matters, and in the case of the CEO, by the Chairman of the Board 
in conjunction with Ms. Hernon. Other executive salaries are determined by the CEO with reference to market conditions. 

Fixed Compensation

Objective

The level of fi xed compensation is set so as to provide a base level of compensation which is both appropriate to the 
position and is competitive in the market. Fixed compensation is reviewed periodically by the CEO or Executive Chairman 
in conjunction with Ms. Hernon for the Key Management Personnel (excluding the CEO and non-executive Directors), 
and in the case of the CEO, by the Chairman of the Board in conjunction with Ms. Hernon. All other executive positions 
are reviewed periodically by the CEO or Executive Chairman. As noted above, Ms. Hernon has access to external advice 
independent of management.

Structure

Executives are given the opportunity to receive their fi xed (primary) compensation in a variety of forms including cash or 
other designated employee expenditure such as motor vehicles. It is intended that the manner of payment chosen will be 
optimal for the recipient without creating undue cost for the Company.

Variable Compensation – Short Term Incentive (STI)

Objective

The objective of short term compensation is to link the achievement of both individual performance and Company 
performance with the compensation received by the executive.

INFOMEDIA.COM.AU      21.

DIRECTORS’ REPORT

REMUNERATION REPORT (CONTINUED) - AUDITED 

Structure

The structure of short term compensation is a cash bonus dependent upon a combination of individual performance 
objectives and Company objectives being met. This refl ects the Company wide practice of ‘Performance Planning & 
Review’ (PPR) procedures. Individual performance objectives centre on key focus areas. Company objectives include 
achieving budgetary targets that are set at the commencement of the fi nancial year (adjusted where necessary for 
currency fl uctuations). 

These performance conditions were chosen, in the case of individual performance objectives, to promote and maintain 
the individual’s focus on their own contribution to the Company’s strategic objectives through individual achievement in 
key result areas (KRAs) which include, for example, ‘leadership’, ‘decision making’, ‘results’ and ‘risk management’. In the 
case of Company objectives, budgetary performance conditions were chosen to promote and maintain a collaborative, 
Company wide focus on the achievement of those targets.

In assessing whether an individual performance condition has been satisfi ed, pre-agreed key performance indicators 
(KPIs) are used. In assessing whether Company objectives have been satisfi ed, Board level pre-determined budgetary 
targets are used. These methods have been chosen to create clear and measurable performance targets.

Variable Compensation – Long Term Incentive (LTI) 

Objective

The objective of the LTI plan is to reward executives in a manner which aligns this element of compensation with the 
creation of shareholder wealth. As such LTI grants are made to executives who are able to infl uence the generation 
of shareholder wealth and thus have a direct impact on the Company’s performance against the relevant long term 
performance hurdle.

Structure

The structure of long term compensation is in the form of share options pursuant to the employee option and employee 
share plans. Performance hurdles have been introduced for all share options issued after 31 December 2004 and are 
determined upon grant of those share options. These hurdles typically relate to the Company’s share price reaching or 
exceeding a particular level. These methods were chosen to create clear and measurable performance expectations. 

22.      INFOMEDIA.COM.AU

DIRECTORS’ REPORT

REMUNERATION REPORT (CONTINUED) - AUDITED

Key Management Personnel and the fi ve highest remunerated specifi ed executives for the year ended 30 June 2012 and 
30 June 2011.

Short-Term

Post-
Employment

Share Based 
Payments

Long 
Service 
leave

Termination 
payments

Total

Percentage 
Performance 
Related

Percentage 
Attributable 
to Options

2012 Financial 
Year:

Salary & 
Fees

Bonus

Non 
Monetary 
Benefi ts

Superannuation Options

$

$

$

$

$

$

$

$

%

%

Directors:

Richard Graham

115,000

Myer Herszberg

56,300

Frances Hernon

56,250

Geoff  Henderson^

49,111

Executives:

-

-

-

-

-

-

-

-

10,350

5,067

5,062

4,420

-

-

-

-

Karen Blunden

208,155

47,121

707

-

8,871

-

-

-

-

-

Nick Georges

202,000

32,595

Andrew Pattinson

285,769

46,261

Jonathan Pollard

228,462

37,182

Michael Roach

204,795

33,169

-

-

-

-

18,808

6,983

3,367

25,719

20,562

18,519

7,473

7,394

7,409

4,867

2,730

3,533

1,405,842

196,328

707

108,507

38,130

14,497

2011 Financial 
Year:

Directors:

Richard Graham

115,000

Myer Herszberg

Frances Hernon

Gary Martin**

56,300

56,250

50,000

Andrew Moff at***

20,553

Executives:

-

-

-

-

-

-

-

-

-

-

Karen Blunden****

128,956

24,653

718

Nick Georges

190,000

33,250

Andrew Pattinson

280,000

39,200

Jonathan Pollard

208,889

36,000

Michael Roach

200,000

28,000

-

-

-

-

10,350

5,067

5,062

4,500

1,947

-

17,126

25,200

18,800

18,000

1,305,947

161,103

718

106,052

15,206

**Resigned 31 August 2010

***Resigned 05 November 2010

****Appointed 21 November 2010

^Appointed 25August 2011

4,230

833

101,538

-

-

-

-

-

-

-

5,175

1,056

1,589

1,644

1,512

-

-

3,167

4,667

2,100

3,333

14,100

101,538

1,704,665

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

125,350

61,367

61,312

53,531

264,854

263,753

370,089

296,330

267,425

1,764,011

125,350

61,367

61,312

161,102

22,500

159,501

244,599

350,656

267,433

250,845

-

-

-

-

18%

12%

12%

13%

12%

-

-

-

-

-

15%

14%

11%

13%

11%

-

-

-

-

3%

3%

2%

2%

3%

-

-

-

-

-

3%

0%

0%

1%

1%

The amounts above are based on individual contracts with each person. The proportion of remuneration that is based on performance is 

dependent on their individual achievement of KPI’s.

INFOMEDIA.COM.AU      23.

DIRECTORS’ REPORT

REMUNERATION REPORT (CONTINUED) - AUDITED

Contract for Services 

The table and notes below summarise current executive employment contracts with the Company as at the date of this report:

Commencement date 
per latest contract

Nick Georges

 15 January 2012

Jonathan Pollard

15 January 2012

Michael Roach

15 January 2012

Andrew Pattinson

15 January 2012

Karen Blunden

21 November 2010

Duration

Notice Period - Company Notice Period - Executive

3 years

3 years

3 years

3 years

3 years

3 months

3 months

3 months

3 months

3 months

3 months

3 months

3 months

3 months

3 months

The Company may terminate each of the contracts at any time without notice if serious misconduct has occurred. Options 
that have not yet vested upon termination will be forfeited.

Shares issued on exercise of compensation options (Consolidated)

No options were exercised during the year.

Compensation options: Granted during the year 30 June 2012

Executives

Options Issued No.

Grant date

Terms and Conditions for each Grant

Fair value per option 
at grant date ($)

Exercise price per 
option ($)

Andrew Pattinson

Nick Georges

Michael Roach

Jonathan Pollard

Total

450,000

450,000

450,000

450,000

1,800,000

15/01/2012

15/01/2012

15/01/2012

15/01/2012

0.050

0.050

0.050

0.050

0.19

0.19

0.19

0.19

Expiry date

14/03/2015

14/03/2015

14/03/2015

14/03/2015

Compensation options: Vested during the year 30 June 2012

Executives

Options 
Issued No.

Andrew Pattinson

450,000

Nick Georges

Michael Roach

Karen Blunden

450,000

450,000

250,000

Jonathan Pollard

450,000

Total

2,050,000

Terms and Conditions for each Grant

Vested

Grant date

15/01/2012

15/01/2012

15/01/2012

21/11/2010

15/01/2012

Fair value per 
option at grant 
date ($)

Exercise price 
per option ($)

0.050

0.050

0.050

0.058

0.050

0.19

0.19

0.19

0.245

0.19

Expiry date

No.

%

14/03/2015

14/03/2015

14/03/2015

-

-

-

0.0%

0.0%

0.0%

20/12/2013

83,333

33.0%

14/03/2015

-

83,333

0.0%

4.1%

24.      INFOMEDIA.COM.AU

 
DIRECTORS’ REPORT

REMUNERATION REPORT (CONTINUED) – AUDITED

Compensation options: Granted during the year 30 June 2011

Executives

Options Issued No.

Grant date

Terms and Conditions for each Grant

Fair value per option 
at grant date ($)

Exercise price 
per option ($)

Expiry date

Karen Blunden

250,000

21/11/2010

0.058

0.245

20/12/2013

Compensation options: Vested during the year 30 June 2011

Executives

Options Issued 
No.

Grant date

Fair value per 
option at grant 
date ($)

Exercise price 
per option ($)

Expiry date

No.

%

Terms and Conditions for each Grant

Vested

Jonathan Pollard

250,000

01/10/2008

Michael Roach

250,000

01/01/2009

Andrew Pattinson

250,000

01/02/2009

Karen Blunden

250,000

21/11/2010

Total

1,000,000

0.061

0.032

0.031

0.058

0.37

0.29

0.29

31/10/2011

166,667

66.6%

05/01/2012

166,667

66.6%

05/02/2012

166,667

66.6%

0.245

20/12/2013

-

0.0%

500,001

50.0%

Additional information

Executive rewards are linked to the creation of shareholder value by providing incentives that positively impact the earnings 
of the company. The earnings of the consolidated entity for the fi ve years to 30 June 2012 are summarised below:

 2008

$’000

 2009

$’000

 2010

$’000

2011

$’000

2012

$’000

EBITDA

EBIT

 20,004 

 15,857 

 18,175 

 18,788 

 16,019 

 12,415 

 14,430 

 13,172

Profi t after income tax

 13,066

 10,536 

 11,336 

 10,039

17,653 

11,087 

8,461 

The factors that are considered to aff ect total shareholders return (‘TSR’) are summarised below:

2008

2009

2010

2011

2012

$’000

$’000

$’000

$’000

$’000

Dividends per share (cents)

Share price at fi nancial year end (cents)

3.2

37.0

2.8

30.0

2.4

28.0

2.4

22.0

2.4

20.0

This concludes the remuneration report, which has been audited. 

INFOMEDIA.COM.AU      25.

 
             
DIRECTORS’ REPORT

DIRECTORS’ MEETINGS

The number of meetings of Directors (including meetings of committees of Directors) held during the year and the 
numbers of meetings attended by each Director were as follows:

 Committee Meetings

Directors’ Meetings

Audit, Risk & Governance

Number of meetings held:

Number of meetings attended:

Richard Graham

Myer Herszberg

Frances Hernon

Geoff rey Henderson*

9

9

8

8

7

4

-

2

4

3

*Appointed 25/08/2011

ROUNDING

The amounts contained in this report and in the fi nancial report have been rounded to the nearest $1,000 (where rounding 
is applicable) under the option available to the Company under ASIC Class Order 98/0100. The Company is an entity to 
which the Class Order applies.

NON-AUDIT SERVICES

Details of the amounts paid or payable to the auditor for non-audit services provided during the fi nancial year by the 
auditor are outlined in note 22 to the fi nancial statements.

The directors are satisfi ed that the provision of non-audit services during the fi nancial year, by the auditor (or by another 
person or fi rm on the auditor’s behalf), is compatible with the general standard of independence for auditors imposed by 
the Corporations Act 2001.

The directors are of the opinion that the services as disclosed in note 42 to the fi nancial statements do not compromise 
the external auditor’s independence for the following reasons:

all non-audit services have been reviewed and approved to ensure that they do not impact the integrity and objectivity of 
the auditor, and

none of the services undermine the general principles relating to auditor independence as set out in APES 110 Code 
of Ethics for Professional Accountants issued by the Accounting Professional and Ethical Standards Board, including 
reviewing or auditing the auditor’s own work, acting in a management or decision-making capacity for the company, acting 
as advocate for the company or jointly sharing economic risks and rewards.

AUDITOR INDEPENDENCE

The Directors received an auditor’s independence declaration from the auditor of the Company (refer page 27).

Signed in accordance with a resolution of the Directors.

Richard David Graham 

Chairman

Sydney, 23 August 2012

26.      INFOMEDIA.COM.AU

 
Tel: 61 2 9251 4100 
Fax: 61 2 9240 9821 
www.bdo.com.au 

Level 10, 1 Margaret St 
Sydney NSW 2000 
Australia 

DECLARATION OF INDEPENDENCE BY GRANT SAXON TO THE DIRECTORS OF INFOMEDIA 
LIMITED 

As lead auditor of Infomedia Limited for the year ended 30 June 2012, I declare that, to the 
best of my knowledge and belief, there have been no contraventions of: 

• 

• 

the auditor independence requirements of the Corporations Act 2001 in relation to the 
audit; or 
any applicable code of professional conduct in relation to the audit. 

This declaration is in respect Infomedia Limited and the entities it controlled during the year.  

Grant Saxon 
Partner 

BDO East Coast Partnership 

Sydney 23 August 2012 

BDO East Coast Partnership  ABN 83 236 985 726 is a member of a national association of independent entities which are all members of BDO 
(Australia) Ltd ABN 77 050 110 275, an Australian company limited by guarantee. BDO East Coast Partnership and BDO (Australia) Ltd are members 
of BDO International Ltd, a UK company limited by guarantee, and form part of the international BDO network of independent member firms. 
Liability limited by a scheme approved under Professional Standards Legislation (other than for the acts or omissions of financial services 
licensees) in each State or Territory other than Tasmania. 

14 

 
 
 
 
 
 
 
 
 
 
 
 
 
STATEMENT OF COMPREHENSIVE INCOME

YEAR ENDED 30 June 2012

Notes

CONSOLIDATED

2012

$’000

45,677

2,620

48,297

  3(i)

(19,278)

3(ii)

3(iii)

3(iv)

29,019

151

(10,674)

(6,567)

(50)

(1,197)

6,396

(5,890)

11,188

4

(2,727)

8,461

(192)

(978)

(1,170)

7,291

2.79

2.79

2.40

2011

$’000

44,093

4,821

48,914

(19,769)

29,145

184

(8,944)

(5,616)

-

(1,246)

5,245

(5,412)

13,356

(3,317)

10,039

141

(656)

(515)

9,524

3.31

3.31

2.40

Sales revenue

Foreign exchange movement on hedges closed out during the period

Cost of sales

Gross Profi t

Finance revenue

Employee benefi ts expense

Depreciation and amortisation

Finance costs

Operating lease rental

Capitalisation of Research & Development costs

Other expenses

Profi t before income tax 

Income tax expense

Profi t after income tax 

Other comprehensive income

Foreign currency translation diff erences for foreign operations

Eff ective cashfl ow hedges movement recognised in equity

Other comprehensive expense for the period, net of tax

Total comprehensive income for the period

Basic earnings per share (cents per share)

Diluted earnings per share (cents per share)

Dividends per share  - ordinary (cents per share)

5

5

6

28.      INFOMEDIA.COM.AU

STATEMENT OF FINANCIAL POSITION

AT 30 June 2012

Notes

CONSOLIDATED

CURRENT ASSETS

Cash and cash equivalents

Trade and other receivables 

Inventories

Prepayments

Derivatives

TOTAL CURRENT ASSETS

NON-CURRENT ASSETS

Property, plant and equipment

Intangible assets and goodwill

TOTAL NON-CURRENT ASSETS

TOTAL ASSETS

CURRENT LIABILITIES

Trade and other payables 

Provisions

Income tax payable

Deferred revenue 

TOTAL CURRENT LIABILITIES

NON-CURRENT LIABILITIES

Provisions

Deferred tax liabilities

TOTAL NON-CURRENT LIABILITIES

TOTAL LIABILITIES

NET ASSETS

EQUITY 

Contributed equity

Reserves

Retained profi ts

TOTAL EQUITY

17(b)

7

8

26

9

10

12

13

14

15

4

16

16

2012

$’000

6,646

4,033

7

1,015

693

12,394

1,389

34,106

35,495

47,889

2,901

1,812

835

564

6,112

425

5,107

5,532

11,644

2011

$’000

8,820

4,044

48

2,517

2,091

17,520

1,408

28,875

30,283

47,803

2,667

1,770

1,525

356

6,318

395

5,425

5,820

12,138

36,245

35,665

10,798

337

25,110

36,245

10,798

2,661

22,206

35,665

INFOMEDIA.COM.AU      29.

STATEMENT OF CASH FLOWS

YEAR ENDED 30 June 2012

Notes

CONSOLIDATED

CASH FLOWS FROM OPERATING ACTIVITIES

Receipts from customers

Payments to suppliers and employees

Interest received

Interest paid

Income tax paid

NET CASH FLOWS FROM OPERATING ACTIVITIES

17 (a)

CASH FLOWS FROM INVESTING ACTIVITIES

Acquisition of property, plant and equipment

Payment for purchase of business, net of cash acquired

NET CASH FLOWS USED IN INVESTING ACTIVITIES

CASH FLOWS FROM FINANCING ACTIVITIES

Share buy back payment

Dividends paid on ordinary shares

Proceeds of borrowings

Repayment of borrowings

NET CASH FLOWS USED IN FINANCING ACTIVITIES

NET INCREASE/(DECREASE) IN CASH HELD

Add opening cash brought forward

16

6

CLOSING CASH CARRIED FORWARD

17 (b)

2012

$’000

48,250

(35,464)

151

(50)

(3,148)

9,739

(534)

(4,616)

(5,150)

-

(6,763)

3,748

(3,748)

(6,763)

(2,174)

8,820

6,646

2011

$’000

49,459

(36,171)

184

-

(2,152)

11,320

(674)

-

(674)

(333)

(7,282)

-

-

(7,615)

3,031

5,789

8,820

30.      INFOMEDIA.COM.AU

STATEMENT OF CHANGES IN EQUITY

YEAR ENDED 30 June 2012

CONSOLIDATED

Contributed 
equity

Retained 
earnings

Employee 
equity benefi ts 
reserve

Cashfl ow 
hedge 
reserve

At 1 July 2011

Profi t for the year

Other comprehensive income

Total comprehensive income for the year

Transfer

Share based payments

Equity dividends

At 30 June 2012

$’000

$’000

10,798

22,206

$’000

1,210

-

-

-

-

-

-

8,461

-

8,461

1,206

-

(6,763)

10,798

25,110

-

-

-

(1,206)

52

-

56

Foreign 
currency 
translation 
reserve

Total

$’000

$’000

(12)

-

(192)

(192)

-

-

-

35,665

8,461

(1,170)

7,291

-

52

(6,763)

$’000

1,463

-

(978)

(978)

-

-

-

485

(204)

36,245

YEAR ENDED 30 June 2011

CONSOLIDATED

Contributed 
equity

Retained 
earnings

Employee 
equity benefi ts 
reserve

Cashfl ow 
hedge 
reserve

Foreign 
currency 
translation 
reserve

 Total

$’000

$’000

$’000

$’000

$’000

$’000

At 1 July 2010

Profi t for the year

Other comprehensive income

Total comprehensive income for the year

Share based payments

Share buy back

Equity dividends

At 30 June 2011

11,131

-

-

-

-

(333)

19,449

10,039

-

10,039

-

-

-

(7,282)

1,195

-

-

-

15

-

-

2,119

-

(656)

(656)

-

-

-

(153)

-

141

141

-

-

-

33,741

10,039

(515)

9,524

15

(333)

(7,282)

10,798

22,206

1,210

1,463

(12)

35,665

INFOMEDIA.COM.AU     31.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

1.   CORPORATE INFORMATION

The fi nancial report of Infomedia Ltd for the year ended 30 June 2012 was authorised for issue in accordance with a 
resolution of the Directors on 23 August 2012.

Infomedia Ltd is a company limited by shares incorporated and domiciled in Australia whose shares are publicly traded 
on the Australian stock exchange (ASX:IFM). The nature of the operations and principal activities of the Company are 
described in the Directors’ Report.

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES 

(a)  Basis of preparation

The fi nancial report is a general-purpose fi nancial report, which has been prepared in accordance with the requirements 
of the Corporations Act 2001 and Australian Accounting Standards and Interpretations as appropriate for profi t oriented 
entities. The fi nancial report has also been prepared on an historical cost basis, except for derivative fi nancial instruments 
that have been measured at fair value.

(b)  Statement of compliance

This fi nancial report complies with Australian Accounting Standards as issued by the Australian Accounting Standards 
Board. This fi nancial report also complies with the International Financial Reporting Standards (IFRS) as issued by the 
International Accounting Standards Board.

New/revised standards and interpretations applicable for the year commencing 1 July 2012 have been reviewed and it has 
been determined that those new/revised standards and interpretations do not have a material eff ect on the measurement 
and recording of items in the balance sheet and statement of comprehensive income.

Certain Australian Accounting Standards and interpretations have recently been issued or amended but are not yet 
eff ective and have not been adopted by Infomedia Ltd for the current reporting period. The Directors have not yet 
assessed the impact of these new or amended standards (to the extent relevant to Infomedia Ltd) and interpretations.

(c)   Basis of consolidation

The consolidated fi nancial statements comprise the fi nancial statements of Infomedia Ltd and its subsidiaries (‘the 
Company’). The fi nancial statements of subsidiaries are prepared for the same reporting period as the parent company, 
using consistent accounting policies. Adjustments are made to bring into line any dissimilar accounting policies that may 
exist. All intercompany balances and transactions, including unrealised profi ts arising from intra-group transactions, have 
been eliminated in full. Unrealised losses are eliminated unless costs cannot be recovered. Subsidiaries are consolidated 
from the date on which control is transferred to the Company and cease to be consolidated from the date on which control 
is transferred out of the Company. Where there is loss of control of a subsidiary, the consolidated fi nancial statements 
include the results for the part of the reporting period during which Infomedia Ltd has control.

(d)   Signifi cant accounting judgments, estimates and assumptions

Signifi cant accounting estimates and assumptions

The carrying amounts of certain assets and liabilities are often determined based on estimates and assumptions of future 
events. The key estimates and assumptions that have a signifi cant risk of causing a material adjustment to the carrying 
amounts of certain assets and liabilities within the next annual reporting period are:

• 

Impairment of goodwill

The Company determines whether goodwill is impaired at least on an annual basis. This requires an estimation of the 
recoverable amount of the cash generating units to which the goodwill and intangibles with indefi nite useful lives are 
allocated. The assumptions used in this estimation of recoverable amount and the carrying amount of goodwill and 
intangibles with indefi nite useful lives are discussed in Note 11.

• 

Share-based payment transactions

The Company measures the cost of equity-settled transactions with employees by reference to the fair value of the equity 
instruments at the date at which they are granted. The fair value is determined by an external valuer using a binomial 
model, using the assumptions detailed in Note 19.

• 

Research & Development

Development costs are only capitalised by the Group when it is assessed that the technical feasibility of completing the 
intangible asset is valid so that the asset will be available for use or sale. Refer to note 2(k) for further discussion.

32.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

(e)  Foreign currency translation

Translation of foreign currency transactions

Transactions in foreign currencies of the Company are converted to local currency at the rate of exchange ruling at the 
date of the transaction.

Amounts payable to and by the Company that are outstanding at the balance date and are denominated in foreign 
currencies have been converted to local currency using rates of exchange ruling at the end of the reporting period.

All currency exchange diff erences in the consolidated fi nancial report are taken to the income statement.

Translation of fi nancial reports of overseas operations

Both the functional and presentation currency of Infomedia Ltd is Australian dollars (A$).

Non-monetary items that are measured in terms of historical cost in a foreign currency are translated using the exchange 
rate as at the date of the initial transaction.

The functional currency of the overseas subsidiaries is as follows: 

IFM Europe Ltd 

IFM Germany GmbH 

Euros

Euros

IFM North America Inc 

United States Dollars (USD)

Diff erent Aspect Software Ltd  Great British Pounds (GBP)

As at the reporting date the assets and liabilities of these overseas subsidiaries are translated into the presentation 
currency of Infomedia Ltd at the rate of exchange ruling at the balance sheet date and the income statements are 
translated at the weighted average exchange rates for the period.

The exchange diff erences arising on the retranslation are taken directly to a separate component of equity.

(f)  Cash and cash equivalents

Cash on hand and in banks and short-term deposits are stated at nominal values.

For the purposes of the Statement of Cash Flows, cash includes cash on hand and in banks, and money market 
investments readily convertible to cash within three months, net of outstanding bank overdrafts.

(g)  Trade and other receivables

Trade receivables, which generally have 30-60 day terms, are recognised and carried at original invoice amount less an 
allowance for any uncollectible amounts.

An allowance for doubtful debts is made when there is objective evidence that the Company will not be able to collect the 
debts. Bad debts are written off  when identifi ed.

(h) 

Investments and other fi nancial assets

Financial assets in the scope of AASB 139 Financial Instruments: Recognition and Measurement are classifi ed as either 
fi nancial assets at fair value through profi t or loss, loans and receivables, held-to-maturity investments, or available-for-sale 
investments, as appropriate. For the Company the relevant categories are listed below:

Loans and receivables

Loans and receivables are non-derivative fi nancial assets with fi xed or determinable payments that are not quoted in an 
active market. Such assets are carried at amortised cost using the eff ective interest method. Gains and losses are recognised 
in profi t or loss when the loans and receivables are derecognised or impaired, as well as through the amortisation process.

Investments in Subsidiaries

Investments in subsidiaries are recorded at cost.

(i) 

Inventories

Inventories are valued at the lower of cost and net realisable value.

Costs incurred in bringing each product to its present location and condition are accounted for as follows:

• 

Raw materials – purchase cost on a fi rst-in-fi rst-out basis

INFOMEDIA.COM.AU     33.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

( j)  Goodwill

Goodwill acquired in a business combination is initially measured at cost being the excess of the cost of the business combination 
over the Company’s interest in the net fair value of the acquiree’s identifi able assets, liabilities and contingent liabilities.

Following initial recognition, goodwill is measured at cost less any accumulated impairment losses.

Goodwill is reviewed for impairment annually or more frequently if events or changes in circumstances indicate that the 
carrying value may be impaired.

For the purpose of impairment testing, goodwill acquired in a business combination is, from the acquisition date, allocated 
to each of the Company’s cash-generating units, or groups of cash generating units, that are expected to benefi t from the 
synergies of the combination, irrespective of whether other assets or liabilities of the Company are assigned to those units 
or groups of units.

Each unit or group of units to which the goodwill is so allocated:

•   represents the lowest level within the Company at which the goodwill is monitored for internal management purposes; and

• 

is not larger than a segment based on either the Company’s primary or the Company’s secondary reporting format 
determined in accordance with AASB 8 Operating Segments.

Impairment is determined by assessing the recoverable amount of the cash-generating unit (group of cash-generating 
units), to which the goodwill relates. When the recoverable amount of the cash-generating unit (group of cash-generating 
units) is less than the carrying amount, an impairment loss is recognised. When goodwill forms part of a cash-generating 
unit (group of cash-generating units) and an operation within that unit is disposed of, the goodwill associated with the 
operation disposed of is included in the carrying amount of the operation when determining the gain or loss on disposal of 
the operation. Goodwill disposed of in this manner is measured based on the relative values of the operation disposed of 
and the portion of the cash generating unit retained.

Impairment losses recognised for goodwill are not subsequently reversed.

(k) Intangible assets

Intangible assets acquired separately or in a business combination are initially measured at cost. The cost of an intangible 
asset acquired in a business combination is its fair value as at the date of acquisition. Following initial recognition, 
intangible assets are carried at cost less any accumulated amortisation and any accumulated impairment losses. Internally 
generated intangible assets, excluding capitalised development costs, are not capitalised and expenditure is charged 
against profi ts in the year in which the expenditure is incurred.

Research costs are expensed as incurred. Development costs are capitalised and an intangible asset for development 
expenditure on an internal project is recognised only when the Company can demonstrate the technical feasibility 
of completing the intangible asset so that it will be available for use or sale, its intention to complete and its ability to 
use or sell the asset, how the asset will generate future economic benefi ts, the availability of resources to complete 
the development and the ability to measure reliably the expenditure attributable to the intangible asset during its 
development. Following the initial recognition of the development expenditure, the cost model is applied requiring the 
asset to be carried at cost less any accumulated amortisation and accumulated impairment losses. Any expenditure so 
capitalised is amortised over the period of expected benefi ts from the related project commencing from the commercial 
release of the project.

The carrying value of an intangible asset arising from development expenditure is tested for impairment annually when the 
asset is not yet available for use or more frequently when an indication of impairment arises during the reporting period.
Gains or losses arising from derecognition of an intangible asset are measured as the diff erence between the net disposal 
proceeds and the carrying amount of the asset and are recognised in profi t or loss when the asset is derecognised.

The useful lives of intangible assets are assessed to be either fi nite or indefi nite. Intangible assets with fi nite lives are 
amortised over the useful life and assessed for impairment whenever there is an indication that the intangible asset 
may be impaired. The amortisation period and the amortisation method for an intangible asset with a fi nite useful life is 
reviewed at least at each fi nancial year-end. Changes in the expected useful life or the expected pattern of consumption 
of future economic benefi ts embodied in the asset are accounted for by changing the amortisation period or method, as 
appropriate, which is a change in accounting estimate. The amortisation expense on intangible assets with fi nite lives is 
recognised in profi t or loss in the expense category consistent with the function of the intangible asset.

Intangible assets with indefi nite useful lives are tested for impairment annually either individually or at the cash-generating 
unit level. Such intangibles are not amortised. The useful life of an intangible asset with an indefi nite life is reviewed 

34.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

each reporting period to determine whether indefi nite life assessment continues to be supportable. If not, the change 
in the useful life assessment from indefi nite to fi nite is accounted for as a change in an accounting estimate and is thus 
accounted for on a prospective basis.

(l)  

Impairment of assets

The Company assesses at each reporting date whether there is an indication that an asset may be impaired. If any 
such indication exists, or when annual impairment testing for an asset is required, the Company makes an estimate of 
the asset’s recoverable amount. An asset’s recoverable amount is the higher of its fair value less costs to sell and its 
value in use and is determined for an individual asset, unless the asset does not generate cash infl ows that are largely 
independent of those from other assets or groups of assets and the asset’s value in use cannot be estimated to be close 
to its fair value. In such cases the asset is tested for impairment as part of the cash generating unit to which it belongs. 
When the carrying amount of an asset or cash-generating unit exceeds its recoverable amount, the asset or cash-
generating unit is considered impaired and is written down to its recoverable amount.

In assessing value in use, the estimated future cash fl ows are discounted to their present value using a pre-tax discount rate 
that refl ects current market assessments of the time value of money and the risks specifi c to the asset. Impairment losses 
relating to continuing operations are recognised in those expense categories consistent with the function of the impaired 
asset unless the asset is carried at revalued amount (in which case the impairment loss is treated as a revaluation decrease).

An assessment is also made at each reporting date as to whether there is any indication that previously recognised 
impairment losses may no longer exist or may have decreased. If such indication exists, the recoverable amount is 
estimated. A previously recognised impairment loss is reversed (with the exception of goodwill) only if there has been a 
change in the estimates used to determine the asset’s recoverable amount since the last impairment loss was recognised. 
If that is the case the carrying amount of the asset is increased to its recoverable amount. That increased amount cannot 
exceed the carrying amount that would have been determined, net of depreciation, had no impairment loss been 
recognised for the asset in prior years. Such reversal is recognised in profi t or loss unless the asset is carried at revalued 
amount, in which case the reversal is treated as a revaluation increase. After such a reversal the depreciation charge is 
adjusted in future periods to allocate the asset’s revised carrying amount, less any residual value, on a systematic basis 
over its remaining useful life.

(m)   Property, plant and equipment

Property, plant and equipment is stated at cost less accumulated depreciation and any accumulated impairment losses. 

Land and buildings are measured at cost less accumulated depreciation on buildings and less any impairment losses recognised.

Depreciation is calculated on a straight-line basis over the estimated useful life of the assets as follows:

Major depreciation periods are: 

2012 

2011 

Leasehold improvements: 

5 to 20 years 

5 to 20 years 

Other plant and equipment: 

3 to 15 years 

3 to 15 years 

The assets’ residual values, useful lives and amortisation methods are reviewed, and adjusted if appropriate, at each 
fi nancial year end.

(i)   Derecognition and disposal

An item of property, plant and equipment is derecognised upon disposal or when no further future economic benefi ts are 
expected from its use or disposal.

Any gain or loss arising on derecognition of the asset (calculated as the diff erence between the net disposal proceeds and 
the carrying amount of the asset) is included in profi t or loss in the year the asset is derecognised.

(n)   Leases

Operating lease payments are recognised as an expense in the income statement on a straight-line basis over the lease 
term. Lease incentives are recognised in the income statement as an integral part of the total lease expense.

(o)  Trade and other payables

Trade payables and other payables are carried at amortised costs and represent liabilities for goods and services provided 
to the Company prior to the end of the fi nancial year that are unpaid and arise when the Company becomes obliged to 
make future payments in respect of the purchase of these goods and services.

INFOMEDIA.COM.AU     35.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

(p)   Provisions

Provisions are recognised when the Company has a present obligation (legal or constructive) as a result of a past event, 
it is probable that an outfl ow of resources embodying economic benefi ts will be required to settle the obligation and a 
reliable estimate can be made of the amount of the obligation.

Where discounting is used, the increase in the provision due to the passage of time is recognised as a borrowing cost.

(q)   Deferred revenue

Certain contracts allow annual subscriptions to be invoiced in advance. The components of revenue relating to the 
subscription period beyond balance date are recorded as a liability. 

(r)  Contributed equity

Ordinary shares are classifi ed as equity. Incremental costs directly attributable to the issue of new shares or options are 
shown in equity as a deduction, net of tax, from the proceeds.

(s)  Revenue recognition

Revenue is recognised to the extent that it is probable that the economic benefi ts will fl ow to the entity and the revenue 
can be reliably measured. The following specifi c recognition criteria must also be met before revenue is recognised:

Subscriptions

Subscription revenue is recognised when the copyright article has passed to the buyer with related support revenue being 
recognised over the service period. Where the copyright article and related support revenue are inseparable then the 
revenue is recognised over the service period.

Interest

Control of a right to receive consideration for the provision of, or investment in, assets has been attained.

(t) Cost of sales

Cost of sales includes the direct cost of raw materials, direct salary and wages, and agency costs associated with the 
manufacture and distribution of the product.

(u) Derivative fi nancial instruments and hedging

Derivatives are carried as assets when their fair value is positive and as liabilities when their fair value is negative. 
Derivative fi nancial instruments are measured at fair value.

Any gains or losses arising from changes in the fair value of derivatives, except for those that qualify as cash fl ow hedges, 
are taken directly to profi t or loss for the year.

The fair value of forward currency contracts are calculated by reference to current forward exchange rates for contacts 
with similar maturity profi les.

For the purpose of hedge accounting, hedges are classifi ed as cash fl ow hedges when they hedge the exposure to 
variability in cash fl ows that is attributable either to a particular risk associated with a recognised asset or liability or to a 
highly probable forecast transaction. Infomedia Limited currently has cash fl ow hedges attributable to highly probable 
future foreign currency sales.

Cash fl ow hedges

Cash fl ow hedges are hedges of the Group’s exposure to variability in cash fl ows that is attributable to a particular risk 
associated with anticipated future sales that could aff ect profi t or loss. The eff ective portion of the gain or loss on the 
hedging instrument is recognised directly in equity, while the ineff ective portion is recognised in profi t or loss.

Amounts taken to equity are transferred out of equity and included in the measurement of the hedged transaction when 
the forecast transaction occurs. The Group tests each of the designated cash fl ow hedges for eff ectiveness on a monthly 
basis both retrospectively and prospectively using the “matched terms” principle.

At each balance date, hedge eff ectiveness is measured in the fi rst instance by determining whether there have been any 
changes to these “matched terms”. When there have been no changes to these “matched terms”, the hedge is considered 
to be highly eff ective. Where there has been a change to these terms, eff ectiveness is measured using the hypothetical 
derivative method.

36.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

The parent entity (Infomedia Ltd) sells software to its wholly owned subsidiaries (i.e. IFM North America Inc and IFM Europe 
Ltd). Sales to IFM North America Inc are denominated in USD. Sales to IFM Europe Ltd are denominated in Euros. Sales 
to these wholly owned subsidiaries (‘distributors’) are immediately on-sold to customers in the same currency. There is no 
inventory held by the subsidiaries with the exception of fulfi lling new fi rst time through orders. First time through orders will 
not be hedged. The Group hedges foreign exchange exposure on intra-group sales as this exposure aff ects consolidated 
profi t when the sale is made to the external customer.

(v)   Income tax

Current tax assets and liabilities for the current and prior periods are measured at the amount expected to be recovered 
from or paid to the taxation authorities. The tax rates and tax laws used to compute the amount are those that are enacted 
or substantively enacted by the balance sheet date.

Deferred income tax is provided on all temporary diff erences at the balance sheet date between the tax bases of assets 
and liabilities and their carrying amounts for fi nancial reporting purposes.

Deferred income tax liabilities are recognised for all taxable temporary diff erences except:

•   when the deferred income tax liability arises from the initial recognition of goodwill or of an asset or liability in a 

transaction that is not a business combination and that, at the time of the transaction, aff ects neither the accounting 
profi t nor taxable profi t or loss; or

•   when the taxable temporary diff erence is associated with investments in subsidiaries, associates or interests in joint 
ventures, and the timing of the reversal of the temporary diff erence can be controlled and it is probable that the 
temporary diff erence will not reverse in the foreseeable future.

Deferred income tax assets are recognised for all deductible temporary diff erences, carry-forward of unused tax assets 
and unused tax losses, to the extent that it is probable that taxable profi t will be available against which the deductible 
temporary diff erences and the carry-forward of unused tax credits and unused tax losses can be utilised, except:

•   when the deferred income tax asset relating to the deductible temporary diff erence arises from the initial recognition 
of an asset or liability in a transaction that is not a business combination and, at the time of the transaction, aff ects 
neither the accounting profi t nor taxable profi t or loss; or

•   when the deductible temporary diff erence is associated with investments in subsidiaries, associates or interests 

in joint ventures, in which case a deferred tax asset is only recognised to the extent that it is probable that the 
temporary diff erence will reverse in the foreseeable future and taxable profi t will be available against which the 
temporary diff erence can be utilised.

Deferred income tax assets and liabilities are measured at the tax rates that are expected to apply to the year when 
the asset is realised or the liability is settled, based on tax rates (and tax laws) that have been enacted or substantively 
enacted at the balance sheet date.

Income taxes relating to items recognised directly in equity are recognised in equity and not in profi t or loss.

Deferred tax assets and deferred tax liabilities are off set only if a legally enforceable right exists to set off  current tax 
assets against current tax liabilities and the deferred tax assets and liabilities relate to the same taxable entity and the 
same taxation authority.

The tax consolidated current tax liability and other deferred tax assets are required to be allocated to the members of the 
tax consolidated group in accordance with Interpretation 1052 – Tax Consolidation Accounting. The group uses a group 
allocation method for this purpose where the allocated current tax payable, deferred tax assets and other tax credits for 
each member of the tax consolidated group is determined as if the company is a stand-alone taxpayer but modifi ed as 
necessary to recognise membership of a tax consolidated group. Recognition of amounts allocated to members of the tax 
consolidated group has regard to the tax consolidated groups future tax profi ts. 

(w) Other taxes

Revenues, expenses and assets are recognised net of the amount of Goods and Services Tax (“GST”) except:

•   when the GST incurred on a purchase of goods and services is not recoverable from the taxation authority, in which case 
the GST is recognised as part of the cost of acquisition of the asset or as part of the expense item as applicable; and

•  

receivables and payables, which are stated with the amount of GST included.

INFOMEDIA.COM.AU     37.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

The net amount of GST recoverable from, or payable to, the taxation authority is included as part of receivables or 
payables in the balance sheet.

Cash fl ows are included in the Cash Flow Statement on a gross basis and the GST component of cash fl ows arising 
from investing and fi nancing activities, which is recoverable from, or payable to, the taxation authority are classifi ed as 
operating cash fl ows.

Commitments and contingencies are disclosed net of the amount of GST recoverable from, or payable to, the taxation authority.

(x)   Employee leave benefi ts

(i)   Wages, salaries and annual leave

Liabilities for wages and salaries, including non-monetary benefi ts, and annual leave expected to be settled within 
12 months of the reporting date are recognised in other payables and current provisions respectively in respect of 
employees’ services up to the reporting date. They are measured at the amounts expected to be paid when the liabilities 
are settled. Liabilities for non-accumulating sick leave are recognised when the leave is taken and are measured at the 
rates paid or payable.

(ii)   Long service leave

The liability for long service leave is recognised in the provision for employee benefi ts and measured as the present 
value of expected future payments to be made in respect of services provided by employees up to the reporting date. 
Consideration is given to expected future wage and salary levels, experience of employee departures, and period of 
service. Expected future payments are discounted using market yields at the reporting date on national government bonds 
with terms to maturity and currencies that match, as closely as possible, the estimated future cashfl ows.

(iii)   Post employment and termination benefi ts

A Superannuation expense at 9% of salaries is recognised on a straight line basis. Termination benefi ts are recognised at 
the point of being incurred where relevant.

(y)   Share-based payment transactions

The Company provides benefi ts to employees in the form of share-based payment transactions, whereby employees 
render services in exchange for shares or options over shares (‘equity-settled transactions’).

There are currently two plans in place to provide these benefi ts:

(i)  

the Employee Share Plan (ESP), and

(ii)  

the Employee Option Plan (EOP).

The cost of these equity-settled transactions with employees is measured by reference to the fair value at the date at 
which they are granted. The fair value is determined by an external valuer using a binomial model.

In valuing equity-settled transactions, no account is taken of any performance conditions, other than conditions linked to 
the price of the shares of Infomedia Ltd (‘market conditions’).

The cost of equity-settled transactions is recognised, together with a corresponding increase in equity, over the period in 
which the performance conditions are fulfi lled, ending on the date on which the relevant employees become fully entitled 
to the option (‘vesting date’).

The cumulative expense recognised for equity-settled transactions at each reporting date until vesting date refl ects (i) 
the extent to which the vesting period has expired and (ii) the number of options that, in the opinion of the Directors of 
the Company, will ultimately vest. This opinion is formed based on the best available information at balance date. No 
adjustment is made for the likelihood of market performance conditions being met as the eff ect of these conditions is 
included in the determination of fair value at grant date.

Where the terms of an equity-settled option are modifi ed, as a minimum an expense is recognised as if the terms had not 
been modifi ed. In addition, an expense is recognised for any increase in the value of the transaction as a result of the 
modifi cation, as measured at the date of modifi cation.

Where an equity-settled option is cancelled, it is treated as if it had vested on the date of cancellation, and any expense 
not yet recognised for the option is recognised immediately. However, if a new option is substituted for the cancelled 
option, and designated as a replacement option on the date that it is granted, the cancelled and new option are treated as 
if they were a modifi cation of the original option, as described in the previous paragraph.

38.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

2.   SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

The dilutive eff ect, if any, of outstanding options is refl ected as additional share dilution in the computation of earnings per share.

(z)   Earnings per share

Basic earnings per share is determined by dividing the profi t attributed to members of the parent after related income tax 
expense by the weighted average number of ordinary shares outstanding during the fi nancial year.

Diluted earnings per share is calculated as net profi t attributable to members, adjusted for:

• 

• 

• 

cost of servicing equity (other than dividends);

the after tax eff ect of dividends and interest associated with dilutive potential ordinary shares that have been 
recognised as expenses; and

other non-discretionary changes in revenue or expenses during the period that would result from the dilution of 
potential ordinary shares; divided by the weighted average number of ordinary shares and dilutive potential ordinary 
shares, adjusted for any bonus element.

(aa)  Business combinations

The acquisition method of accounting is used to account for business combinations regardless of whether equity 
instruments or other assets are acquired.

The consideration transferred is the sum of the acquisition-date fair values of the assets transferred, equity instruments 
issued or liabilities incurred by the acquirer to former owners of the acquiree and the amount of any non-controlling 
interest in the acquiree. For each business combination, the non-controlling interest in the acquiree is measured at either 
fair value or at the proportionate share of the acquiree’s identifi able net assets. All acquisition costs are expensed as 
incurred to profi t or loss.

On the acquisition of a business, the consolidated entity assesses the fi nancial assets acquired and liabilities assumed for 
appropriate classifi cation and designation in accordance with the contractual terms, economic conditions, the consolidated 
entity’s operating or accounting policies and other pertinent conditions in existence at the acquisition-date.

Where the business combination is achieved in stages, the consolidated entity remeasures its previously held equity 
interest in the acquiree at the acquisition-date fair value and the diff erence between the fair value and the previous 
carrying amount is recognised in profi t or loss.

Contingent consideration to be transferred by the acquirer is recognised at the acquisition-date fair value. Subsequent 
changes in the fair value of contingent consideration classifi ed as an asset or liability is recognised in profi t or loss. 
Contingent consideration classifi ed as equity is not remeasured and its subsequent settlement is accounted for within equity.

The diff erence between the acquisition-date fair value of assets acquired, liabilities assumed and any non-controlling 
interest in the acquiree and the fair value of the consideration transferred and the fair value of any pre-existing investment 
in the acquiree is recognised as goodwill. If the consideration transferred and the pre-existing fair value is less than the fair 
value of the identifi able net assets acquired, being a bargain purchase to the acquirer, the diff erence is recognised as a 
gain directly in profi t or loss by the acquirer on the acquisition-date, but only after a reassessment of the identifi cation and 
measurement of the net assets acquired, the non-controlling interest in the acquiree, if any, the consideration transferred 
and the acquirer’s previously held equity interest in the acquirer.

Business combinations are initially accounted for on a provisional basis. The acquirer retrospectively adjusts the 
provisional amounts recognised and also recognises additional assets or liabilities during the measurement period, based 
on new information obtained about the facts and circumstances that existed at the acquisition-date. The measurement 
period ends on either the earlier of (i) 12 months from the date of the acquisition or (ii) when the acquirer receives all the 
information possible to determine fair value.

INFOMEDIA.COM.AU     39.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

Notes

CONSOLIDATED

3.  EXPENSES

(i) Cost of sales

Direct wages

Other

Total cost of sales

(ii) Employee benefi t expense

Salaries and wages (including on-costs)

Share based payment expense

Total employee benefi t expense

(iii) Depreciation and amortisation

Depreciation of non-current assets:

- Leasehold improvements

- Offi  ce equipment

- Furniture and fi ttings

- Plant and equipment

Total depreciation of non-current assets

Amortisation of non-current assets

- Intellectual property

- Deferred development costs

Total amortisation of non-current assets

Total depreciation and amortisation

19

(iv) Research & development costs

Total research & development costs incurred during the period

Less: development costs deferred

10

Net research and development costs expensed

2012

$’000

12,000

7,278

19,278

10,622

52

10,674

5

431

44

91

571

421

5,575

5,996

6,567

11,081

(6,396)

4,685

2011

$’000

12,307

7,462

19,769

8,929

15

8,944

30

368

40

112

550

147

4,919

5,066

5,616

9,312

(5,245)

4,067

40.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

4. INCOME TAX

Notes

CONSOLIDATED

2012

$’000

2011

$’000

The major components of income tax expense are:

Income statement

Current income tax

Current income tax charge

Adjustments in respect of current income tax of previous years.

Deferred income tax

Relating to origination and reversal of temporary diff erences

Income tax expense reported in the income statement

(b) Disclosure of tax eff ects relating to each component of other 

comprehensive income

Movement in cash fl ow hedges

2,809

(183)

101

2,727

(419)

(419)

3,089

(78)

306

3,317

(281)

(281)

A reconciliation between tax expense and the product of accounting 
profi t before income tax multiplied by the Company’s applicable income 
tax rate is as follows:

Accounting profi t before income tax

11,189

13,356

At the Company’s statutory income tax rate of 30% (2011: 30%)

Adjustments in respect of income tax of previous years

Additional research and development deduction

Expenditure not allowable for income tax purposes

Income tax expense reported in the income statement

3,357

(158)

(531)

59

2,727

4,007

(153)

(606)

69

3,317

INFOMEDIA.COM.AU     41.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

4.  INCOME TAX (CONTINUED)

Deferred income tax

Deferred income tax at 30 June relates to the following:

Notes

STATEMENT OF 
FINANCIAL POSITION

INCOME STATEMENT

2012

$’000

2011

$’000

2012

$’000

2011

$’000

CONSOLIDATED

Deferred tax liabilities

Derivatives

Deferred development costs

Intellectual property

Other

(208)

(6,310)

-

-

(627)

(6,065)

(37)

-

Gross deferred income tax liabilities

(6,518)

(6,729)

CONSOLIDATED

Deferred tax assets

Allowance for doubtful debts

Other payables

Employee entitlement provisions

Other provisions

Currency exchange

Gross deferred income tax assets

Deferred tax income/ (expense)

27

91

616

418

259

1,411

19

115

495

420

255

1,304

-

245

(37)

-

(8)

24

(121)

2

(4)

101

-

100

(44)

(78)

27

30

242

41

(12)

306

Net deferred income tax liabilities

(5,107)

(5,425)

5. EARNINGS PER SHARE  

Basic earnings per share amounts are calculated by dividing net profi t for the year attributable to ordinary equity holders 
of the parent by the weighted average number of ordinary shares outstanding during the year.

Diluted earnings per share amounts are calculated by dividing the net profi t attributable to ordinary shareholders by the 
weighted average number of ordinary shares outstanding during the year (adjusted for the eff ects of dilutive options).

The following refl ects the income and share data used in the total operations basic and diluted earnings per share computations:

30 June 2012

Notes

CONSOLIDATED

Net profi t attributable to equity holders from continuing operations

2012

$’000

8,461

2011

$’000

10,039

Number of 
shares

Number of 
shares

Weighted average number of ordinary shares for basic earnings per share

303,276,855

303,483,292

Eff ect of dilution:

Share options

347,329

-

Adjusted weighted average number of ordinary shares for diluted earnings per share

303,624,184

303,483,292

Since the reporting date, prior to the completion of these fi nancial statements, the company has not repurchased any 
further shares through its buy back program.

Total equivalent shares outstanding on out-of-the-money options that were not dilutive for the respective periods but could 
potentially dilute earnings per share in the future were 250,000 (2011: 1,000,000) 

42.      INFOMEDIA.COM.AU

   
NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

Notes

CONSOLIDATED

6.    DIVIDENDS PROPOSED OR PAID

(a) Dividends paid during the year:

Interim dividend – 1.03 cents fully franked 
(2011: 1.2 cents fully franked) per share

Prior year fi nal dividend – 1.2 cents unfranked (2011: 1.2 cents, unfranked) per share

    Total dividends paid during the year

(b) Dividends proposed and not recognised as a liability:

Final dividend – 1.37 cents fully franked.          

 (2011: 1.2 cents, fully franked) per share

(c) Franking credit balance: 

– 

– 

The amount of franking credits available for the subsequent fi nancial year are:

franking account balance as at the end of the fi nancial year

franking credits that will arise from the payment of income tax payable as at the end 
of the fi nancial year

If fully franked, the tax rate on dividends is 30% (2011: 30%). 

2012

$’000

2011

$’000

3,124

3,639

6,763

3,641

3,641

7,282

4,155

3,639

927

685

1,612

716

1,647

2,363

30 June 2012

CONSOLIDATED

7.  TRADE AND OTHER RECEIVABLES (CURRENT)

Trade debtors

Allowance for impairment loss (a)

Other debtors

(a) Allowance for impairment loss

2012

$’000

4,203

(210)

3,993

40

4,033

2011

$’000

4,133

(136)

3,997

47

4,044

Trade receivables are non-interest bearing and are generally on 30-60 day terms. A provision for impairment loss is recognised when 
there  is  objective  evidence  that  an  individual  trade  receivable  is  impaired.  An  impairment  loss  of  $121,000  (2011:  $41,000  loss)  has 
been recognised by the group in the current year. These amounts have been included in the other expenses item. The amount of the 
allowance/impairment loss is recognised as the diff erence between the carrying amount of the debtor and the estimated future cash 
fl ows expected to be received from the relevant debtors.

Movements in the provision for impairment loss were as follows:

At 1 July

Charge/(release) for the year

Foreign exchange translation

Amounts written off 

At 30 June

136

121

(10)

(37)

210

218

41

7

(130)

136

At 30 June the aging analysis of trade receivables is as follows:

Total

0-60 days NI*

0-60 days CI* 61-120 days NI* 61-120 days CI*

121+ days NI*

121+ days CI*

2012 Consolidated ($’000) 4,203

2011

Consolidated ($’000)

4,133

3,652

3,630

36

42

281

310

30

30

76

57

128

64

* Not impaired (NI)

Considered impaired (CI)

All trade receivables over 60 days are considered past due.

INFOMEDIA.COM.AU     43.

 
NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

8. INVENTORIES

Raw materials

At cost

Total inventories at the lower of cost and net realisable value

Notes

CONSOLIDATED

2012

$’000

7

7

2011

$’000

48

48

30 June 2012

Notes

CONSOLIDATED

9. PROPERTY, PLANT & EQUIPMENT

(a)

Leasehold improvements

At cost

Accumulated amortisation

Offi  ce equipment

At cost

Accumulated depreciation

Furniture and fi ttings

At cost

Accumulated depreciation

Plant and equipment

At cost

Accumulated depreciation

Total property, plant and equipment

At cost

Accumulated depreciation and amortisation

Total written down amount

2012

$’000

434

(407)

27

7,871

(6,784)

1,087

399

(237)

162

3,287

(3,174)

113

11,991

(10,602)

1,389

2011

$’000

428

(402)

26

7,336

(6,308)

1,028

380

(193)

187

3,251

(3,084)

167

11,395

(9,987)

1,408

44.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

9. PROPERTY, PLANT & EQUIPMENT (CONTINUED)

(b) Reconciliation of property, plant and equipment carrying values

CONSOLIDATED

2012

$’000

 2011

$’000

Leasehold Improvements

Carrying amount – opening balance

Additions

Disposals

Depreciation

Carrying amount – closing balance

Offi  ce equipment

Carrying amount – opening balance

Additions

       Disposals

Depreciation

Carrying amount – closing balance

Furniture and fi ttings

Carrying amount – opening balance

Additions

Disposals

Depreciation

Carrying amount – closing balance

Plant and equipment

Carrying amount – opening balance

Additions

Depreciation

Carrying amount – closing balance

Total property, plant and equipment 

Carrying amount – opening balance

Additions

Disposals

Depreciation

Carrying amount – closing balance

26

6

-

(5)

27

1,028

492

(2)

(431)

1,087

187

19

-

(44)

162

167

37

(91)

113

1,408

554

(2)

(571)

1,389

55

-

-

(29)

26

842

561

(6)

(369)

1,028

242

-

(15)

(40)

187

166

113

(112)

167

1,305

674

(21)

(550)

1,408

INFOMEDIA.COM.AU     45.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

CONSOLIDATED

10. INTANGIBLE ASSETS AND GOODWILL

$000

$’000

$’000

$’000

Development 
costs1

Intellectual 
Property2

Other 
Intangibles2 

Goodwill 2

At 1 July 2011

Cost (gross carrying amount)

Accumulated amortisation

Net carrying amount

Year ended 30 June 2012

At 1 July 2011, net of accumulated 
amortisation and impairment

Additional amounts recognised from 
purchase of subsidiary occurring during the 
year (note 27)

Additions

Amortisation

At 30 June 2012, net of accumulated 
amortisation and impairment

At 30 June 2012

Cost (gross carrying amount)

Accumulated amortisation

Net carrying amount

33,916

(13,705)

20,211

2,537

(2,414)

123

20,211

123

-

6,396

(5,575)

21,032

40,312

(19,280)

21,032

578

-

(242)

459

3,115

(2,656)

459

1. Internally generated
2. Purchased as part of business/territory acquisition

-

-

-

-

1,071

-

(179)

892

1,071

(179)

892

Total

$’000

44,994

(16,119)

28,875

8,541

-

8,541

8,541

28,875

3,182

-

-

4,831

6,396

(5,996)

11,723

34,106

11,723

-

11,723

56,221

(22,115)

34,106

Development costs that meet the recognition criteria as an intangible asset have been capitalised at cost. This intangible asset has been 
assessed as having a fi nite life and is amortised using the straight-line method over a period not exceeding four years commencing from 
the commercial release of the project. If an impairment indication arises, the recoverable amount is estimated and an impairment loss is 
recognised to the extent that the recoverable amount is lower than the carrying amount.

Intellectual property includes intangible assets acquired through business or territory acquisition and relates primarily to copyright and 
software code over key products. Intellectual property is amortised over its useful life being 3 years. 

46.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

CONSOLIDATED

Development 
costs

Intellectual 
Property

Other Intan-
gibles 

Goodwill

$000

$’000

$’000

$’000

10. INTANGIBLE ASSETS AND 
GOODWILL (CONTINUED)

At 1 July 2010

Cost (gross carrying amount)

Accumulated amortisation

Net carrying amount

Year ended 30 June 2011

At 1 July 2010, net of accumulated 
amortisation and impairment

Additions

Amortisation

At 30 June 2011, net of accumulated 
amortisation and impairment

At 30 June 2011

Cost (gross carrying amount)

Accumulated amortisation

Net carrying amount

28,671

(8,786)

19,885

19,885

5,245

(4,919)

20,211

33,916

(13,705)

20,211

2,537

(2,267)

270

270

-

(147)

123

2,537

(2,414)

123

-

-

-

-

-

-

-

-

-

-

Total

$’000

39,749

(11,053)

28,696

28,696

5,245

(5,066)

8,541

-

8,541

8,541

-

-

8,541

28,875

8,541

-

8,541

44,994

(16,119)

28,875

INFOMEDIA.COM.AU     47.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

11.   IMPAIRMENT TESTING OF GOODWILL 

Goodwill acquired through business combinations or territory acquisition have been allocated to four individual cash 
generating units, each of which is a reportable segment (refer note 24) for impairment testing as follows:

•  Asia Pacifi c;

• 

Europe;

•  North America; and

• 

Latin and South America

The recoverable amount of each cash generating unit has been determined based on a value in use calculation using 
cash fl ow projections as at 30 June 2012 based on fi nancial budgets approved by The Board for the 2013 fi nancial year 
extrapolated for a fi ve year period on the basis of 5% growth together with a terminal value.

The discount rate applied to cash fl ow projections is 14% (2011: 14%). The discount rate refl ects management estimate of 
the time value of money and the rates specifi c to the unit.

Carrying amount of goodwill allocated to each of the cash generating units is as follows:

Asia Pacifi c

Europe, 
Middle East 
& Africa

North America

Latin and South 
America

CONSOLIDATED
Carrying amount of goodwill 2011

Movement

Carrying amount of goodwill 2012

$’000

1,938

722

2,660

$’000

4,074

1,518

5,592

$’000

$’000

1,954

728

2,682

575

214

789

Total 

$’000

8,541

3,182

11,723

Key assumptions used in value in use calculations:

The following describes each key assumption on which management has based its cash fl ow projections when 
determining the value in use of its cash generating units:

• 

• 

• 

• 

• 

The Company will continue to have access to the data supply from automakers over the budgeted period;

The Company will not experience any substantial adverse movements in currency exchange rates; 

The Company’s research and development program will ensure that the current suite of products remain leading edge;

The Company is able to maintain its current gross margins; and

The discount rates estimated by management are refl ective of the time value of money; and

•  Management has used an AUD/USD exchange rate of $1.03 and an AUD/EUR exchange rate of $0.81 in its cash fl ow 

projections.  

Sensitivity to changes in assumptions: 

Growth rate assumptions – Management notes if negative growth rates are applied to revenues, by 5% over the fi ve year 
period, this still yields a recoverable amount to be above its carrying amount.

Discount rate assumptions – Management recognises that the time value of money may vary from what they have 
estimated. Management notes that applying a discount rate of double the current rate still yields the recoverable amount 
to be above its carrying amount. 

Foreign exchange rate assumptions – Management notes that applying an AUD/USD exchange rate of $1.20 and an AUD/
EUR exchange rate of $0.85 still yields the recoverable amount to be above its carrying amount.

48.      INFOMEDIA.COM.AU

 
 
 
NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

Notes

CONSOLIDATED

12. TRADE AND OTHER PAYABLES (CURRENT)

Trade creditors

Other creditors

(a)  Trade creditors are non-interest bearing and are normally settled on 30 day terms.

Due to the short term nature of these payables, their carrying value is assumed to 
approximate their fair value.

13.  PROVISIONS (CURRENT)

Employee benefi ts

14.  DEFERRED REVENUE (CURRENT)

Revenue in advance

15. PROVISIONS (NON-CURRENT)

Employee benefi ts

(a) Movement in employee benefi t provision:

Carrying amount at the beginning of the year

Utilised

Arising during the year

Carrying amount at the end of the year

Current

Non-current

12(a)

2012

$’000

467

2,434

2,901

2011

$’000

326

2,341

2,667

15(a)

1,812

1,812

1,770

1,770

564

356

425

395

2,165

(1,320)

1,392

2,237

1,812

425

2,237

2,306

(1,512)

1,371

2,165

1,770

395

2,165

13

INFOMEDIA.COM.AU     49

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

Notes

CONSOLIDATED

16.  CONTRIBUTED EQUITY AND RESERVES

Ordinary shares

2012

$’000

10,798

10,798

2011

$’000

10,798

10,798

Fully paid ordinary shares carry one vote per share and carry the right to dividends.

Movement in ordinary shares on issue:

At 1 July 2010

Shares repurchased

At 30 June 2011

Shares repurchased

At 30 June 2012

Notes

Number

$’000

304,575,076

(1,298,221)

303,276,855

-

11,131

(333)

10,798

-

303,276,855

10,798

On 1 April 2008 the company commenced a share buy back (on market within 10/12 limit). This was reinitiated on 1 April 
2009, 1 April 2010 and 1 April 2011. As at 30 June 2012 the company had repurchased 22,694,717 shares for a total 
consideration of $6,939,000. 

Capital management

When managing capital, the company’s objective is to ensure the entity continues as a going concern as well as to 
maintain optimal returns to shareholders and benefi ts for other stakeholders.

Subject to the company’s fi nancial position and future fi nancial performance, the company’s current dividend policy is to 
distribute, in the order of 75-85% of profi t after tax. 

During the 2012 fi nancial year, the company paid dividends of $6.8 million (2011: $7.3 million). 

The company has no current plans to issue further shares on the market but may further reduce the capital structure 
through its share buy back program.

50.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

16. CONTRIBUTED EQUITY AND RESERVES (CONTINUED)

Employee Option Plan

There were 5,220,000 (2010: 250,000) options issued during the current year at an average exercise price of $0.19 
(2010: $0.245).

30 June 2012

CONSOLIDATED

Employee equity 
benefi ts reserve

Foreign currency 
translation reserve

Cashfl ow hedge 
reserve

$’000

$’000

$’000

Movement in reserves:

At 1 July 2011

Currency translation diff erences

Share based payments

Derivatives marked to market

At 30 June 2011

Currency translation diff erences

Share based payments

Transfer to retained profi t

Derivatives marked to market

At 30 June 2012

Nature and purpose of reserves

Employee equity benefi ts reserve

1,195

-

15

-

1,210

-

52

(1,206)

-

56

(153)

141

-

-

(12)

(192)

-

-

-

(204)

2,119

-

-

(656)

1,463

-

-

-

(978)

485

Total

$’000

3,161

141

15

(656)

2,661

(192)

52

(1,206)

(978)

337

This reserve is used to record the value of equity benefi ts provided to employees and Directors as part of their 
compensation. Refer to Note 19 for further details.

Foreign currency translation reserve

The foreign currency translation reserve is used to record exchange diff erences arising from the translation of the fi nancial 
statements of foreign subsidiaries. It is also used to record the eff ect of hedging net investments in foreign operations.

Cashfl ow hedge reserve

The derivatives reserve is used to record the mark to market valuation of forward currency contracts at the balance sheet 
date that are considered eff ective hedges.

INFOMEDIA.COM.AU     51.

NOTES TO THE FINANCIAL STATEMENTS

30 June 2012

Notes

CONSOLIDATED

17.  STATEMENT OF CASH FLOWS 

(a)  Reconciliation of profi t after tax to the net cash fl ows from 

operations

Profi t from ordinary activities after income tax expense

Depreciation of non-current assets

Amortisation of non-current assets

Amortisation of employee options

Disposal of property, plant, and equipment

Changes in assets and liabilities

(Increase)/decrease in trade and other debtors

(Increase)/decrease in inventories

(Increase)/decrease in prepayments

(Increase)/decrease in deferred development costs

Increase/(decrease) in trade and other creditors

Increase/(decrease) in allowance for doubtful debts

Increase/(decrease) in provision for employee entitlements

Increase/(decrease) in other provisions

Increase/(decrease) in income tax payable

Increase/(decrease) in deferred income tax liability

Increase/(decrease) in revenue in advance

Net cash fl ow from operating activities

(b)  Reconciliation of cash

Cash balance comprises:

– cash at bank

– cash on deposit

2012

$’000

8,461

570

5,996

52

2

(41)

48

1,535

(6,396)

(107)

74

72

-

(662)

202

(67)

9,739

2011

$’000

10,039

550

5,066

15

21

339

8

740

(5,245)

(1,070)

(82)

(141)

-

898

306

(124)

11,320

1,999

4,647

6,646

2,478

6,342

8,820

30 June 2012

Notes

CONSOLIDATED

18.  COMMITMENTS & CONTINGENCIES

(a)  Lease expenditure commitments

   Operating leases (non-cancellable):

Minimum lease payments 

–  not later than one year

–  later than one year and not later than fi ve years

–  later than fi ve years

– aggregate operating lease expenditure contracted for at 

balance date

2012

$’000

2011

$’000

1,197

4,099

-

5,296

1,118

4,598

620

6,336

Operating lease commitments are for offi  ce accommodation both in Australia and abroad.

(b)  Performance Bank Guarantee 

Infomedia Ltd has a performance bank guarantee to a maximum value of $508,000 (2011: $700,000) relating to the lease 
commitments of its corporate headquarters.

52.      INFOMEDIA.COM.AU

 
 
 
 
NOTES TO THE FINANCIAL STATEMENTS

19. SHARE BASED PAYMENT PLANS

Employee Option Plan

The Employee Option Plan entitles the Company to off er ‘eligible employees’ options to subscribe for shares in the 
Company. Options will be granted at a nil issue price unless otherwise determined by the Directors of the Company and 
each Option enables the holder to subscribe for one Share. The exercise price for the Options granted will be as specifi ed 
on the option certifi cate or, if not specifi ed, the volume weighted average price for Shares of the Company for the fi ve 
days trading immediately before the day on which the options were granted. The Options may be exercised in accordance 
with the date determined by the Board, which must be within four years of the option being granted. 

Information with respect to the number of options granted under the employee share incentive scheme is as follows:

Notes

2012

2011

Number of options

Weighted average 
exercise price

Number of options

Weighted average 
exercise price

Balance at beginning of year 

 - granted

 - expired

 - exercised

Balance at end of year

19(a)

19(b)

19(c)

19(d)

19(e)

1,000,000

5,220,000

(750,000)

-

5,470,000

$0.30

$0.19

$0.32

-

$0.19

2,150,000

250,000

(1,400,000)

-

1,000,000

$0.45

$0.245

$0.51

-

$0.30

(a) Options held at the beginning of the year:

The following table summarises information about options held by employees at 1 July 2011

Number of options

Grant date

Earliest 
vesting date

Expiry date

Weighted average 
exercise price

250,000 

250,000 

250,000 

250,000 

1/02/2009

1/02/2010

5/02/2012

1/01/2009

1/10/2008

1/01/2010

1/10/2009

5/01/2012

31/10/2011

$0.29

$0.29

$0.37

21/11/2010

20/12/2011

20/12/2013

$0.245

(b) Options granted during the year:

The following table summarises information about options granted during the year.

Number of options

Grant date

Earliest 
vesting date

Expiry date

Weighted average 
exercise price

1,800,000

3,420,000

15/01/2012

15/01/2013

14/03/2015

30/05/2012

30/05/2013

30/05/2015

$0.19

$0.19

(c) Options expired during the year:

The following table summarises information about options expired during the year.

Number of options

250,000

250,000

250,000

Grant date

Earliest 
vesting date

Expiry date

Weighted average 
exercise price

1/02/2009

1/02/2010

05/02/2012

1/01/2009

1/01/2010

05/01/2012

1/10/2008

1/10/2009

30/10/2011

$0.29

$0.29

$0.37

INFOMEDIA.COM.AU     53.

NOTES TO THE FINANCIAL STATEMENTS

(d) Options exercised during the year:

There were no options exercised during the year.

(e) Options held at the end of the year:

The following table summarises information about options held by employees at 30 June 2012:

Number of options

250,000

1,800,000

3,420,000

Grant date

Earliest 
vesting date

Expiry date

Weighted average 
exercise price

21/11/2010

20/12/2011

20/12/2013

$0.245

15/01/2012

15/01/2013

14/03/2015

30/05/2012

30/05/2013

30/05/2015

$0.19

$0.19

(e) Other details regarding options:

The weighted average fair value of options granted during the year was $0.04 (2011: $0.058). 

The fair value of the equity-settled options granted under the option plan is estimated as at the grant date using a binomial 
model taking into account the term and conditions upon which the options were granted.

The following table lists the inputs to the model used for the year:

Granted 21/11/2010

Granted 15/01/2012

Granted 30/05/2012

 Dividend yield (%)

 Expected volatility (%)

 Risk free rate (%)

 Option exercise price

 Weighted average share price at grant date

7.5%

44%

5.59%

$0.245

$0.245

10.0%

41%

3.95%

$0.19

$0.19

10.0%

39%

3.08%

$0.19

$0.19

The expense recognised for employee services received during the year is shown in the table below:

Expense arising from equity-settled share-based payment transactions

20.  PENSIONS AND OTHER POST-EMPLOYMENT PLANS

Superannuation Commitments

CONSOLIDATED

2012

$’000

52

2011

$’000

15

Contributions are made by the Company in accordance with the relevant statutory requirements. Contributions by the 
Company for the year ended 30 June 2012 were 9% (2011: 9%) of employee’s wages and salaries which are legally 
enforceable in Australia. The superannuation plans provide accumulation benefi ts.

54.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

21. KEY MANAGEMENT PERSONNEL DISCLOSURES

(a) Compensation of Key Management Personnel

(i) Compensation by Category: Key Management Personnel

Short-Term

Post Employment

Other Long-Term

Termination benefi ts

Share-based Payments

CONSOLIDATED

2012

$

1,602,877

108,507

14,497

-

38,130

1,764,011

2011

$

1,467,768

106,053

14,100

101,538

15,206

1,704,665

(b) Option holdings of Key Management Personnel (Consolidated)

30 June 2012

Balance at 
beginning of 
period

1 July 2011

Granted as 
compensation

Options 
exercised

Expired

Balance 
at end of 
period

30 June 
2012

Vested at 30 June 2012

Total

Not 
exercisable

Exercisable

Executives

Karen Blunden

250,000

-

Nick Georges

-

450,000

Michael Roach

250,000

450,000

Andrew Pattinson

250,000

450,000

Jonathan Pollard

250,000

450,000

1,000,000

1,800,000

Granted as 
compensation

Options 
exercised

Balance at 
beginning of 
period

1 July 2010

30 June 2011

Directors

Gary Martin**

1,000,000

-

Executives

Karen Blunden***

-

250,000

Nick Georges

Michael Roach

250,000

250,000

Andrew Pattinson

250,000

Jonathan Pollard

250,000

-

-

-

-

2,000,000

250,000

** Resigned 31 August 2010

*** Appointed 21 November 2010

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

250,000

450,000

(250,000)

450,000

(250,000)

450,000

(250,000)

450,000

83,333

83,333

-

-

-

-

-

-

-

-

(750,000)

2,050,000

83,333

83,333

-

-

-

-

-

-

Net change 
other

Balance 
at end of 
period

30 June 
2011

Vested at 30 June 2011

Total

Not 
exercisable

Exercisable

(1,000,000)

-

-

-

250,000

(250,000)

-

-

-

-

250,000

250,000

250,000

-

-

166,667

166,667

166,667

-

-

-

166,667

166,667

166,667

(1,250,000)

1,000,000

500,001

500,001

-

-

-

-

-

-

-

INFOMEDIA.COM.AU     55.

NOTES TO THE FINANCIAL STATEMENTS

21. KEY MANAGEMENT PERSONNEL DISCLOSURES (CONTINUED)

(c) Shareholdings of Key Management Personnel

30 June 2012

Number of shares held in Infomedia Ltd

Balance 
30 June 2011

Granted as 
compensation

On exercise of 
options

Net change 
other

Balance 30 
June 2012

Directors

Richard Graham

Myer Herszberg

Geoff  Henderson*

Frances Hernon

Executives

Andrew Pattinson

Nick Georges

Michael Roach

Jonathan Pollard

Karen Blunden

Total

*Appointed 25/08/11

30 June 2011

Number of shares held in Infomedia Ltd

Directors

Richard Graham

Myer Herszberg

Gary Martin*

Frances Hernon

Andrew Moff at**

Executives

Andrew Pattinson

Nick Georges

Michael Roach

Jonathan Pollard

Karen Blunden***

Total

* Resigned 31/8/10

** Resigned 5/11/10

***Appointed 21/11/10

103,390,901

23,421,589

-

5,000

2,447,567

24,421

18,721

1,996

-

129,310,195

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

103,390,901

15,010

23,436,599

-

-

-

-

-

-

-

-

5,000

2,447,567

24,421

18,721

1,996

-

15,010

129,325,205

Balance 
1 July 2010

Granted as 
compensation

On exercise of 
options

Net change 
other

Balance 30 
June 2011

103,004,060

23,421,589

655,590

5,000

300,000

2,447,567

24,421

18,721

1,996

-

129,878,944

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

386,841

103,390,901

-

23,421,589

(655,590)

-

(300,000)

-

-

-

-

-

-

5,000

-

2,447,567

24,421

18,721

1,996

-

(568,749)

129,310,195

All equity transactions with key management personnel other than those arising from the exercise of compensation 
options and compensation shares have been entered into under terms and conditions no more favourable than those the 
entity would have adopted if dealing at arm’s length.

(d) Loans to Key Management Personnel

There were no loans at the beginning or the end of the reporting period to key management personnel. No loans were 
made available during the reporting period to key management personnel.

56.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

22. AUDITORS’ REMUNERATION

Amounts received or due and receivable by the auditors of Infomedia Ltd:

BDO East Coast Partnership/PKF East Coast Practice

– an audit or review of the fi nancial report of the entity and any other entity in 

the consolidated entity

– Non-audit services

Ernst & Young

– an audit or review of the fi nancial report of the entity and any other entity in 

the consolidated entity

CONSOLIDATED

2012

$

2011

$

121,800

72,700

-

-

-

-

-

159,650

194,500

159,650

23. RELATED PARTY DISCLOSURES

Ultimate Parent

Infomedia Ltd is the ultimate Australian parent company

Wholly-owned group transactions

(a)   An unsecured, trade receivable of $483,736 (2011: $270,693) remains owing to IFM Europe Ltd from Infomedia Ltd.  

(b)   An unsecured, trade receivable of $859,545 (2011: $1,520,419) remains owing from IFM North America Inc. to Infomedia Ltd.

(c)   An unsecured, trade receivable of $18,919 (2011: $nil) remains owing to Diff erent Aspect Software Ltd. from Infomedia Ltd.

(d)  During the year Infomedia Ltd received $15,485,980 (2011: $15,475,220) from IFM Europe Ltd for intra-group sales.

(e)  During the year Infomedia Ltd received $6,145,616 (2011: $7,113,411) from IFM North America Inc. for intra-group sales

(f)   During the year IFM Europe paid $466,317 (2010: $483,820) to IFM Germany GmbH for intra-group distribution services.

Entity with deemed signifi cant infl uence over the Company

Wiser Equity Pty Limited, a company in which Richard Graham is a Director, owns 34.10% of the ordinary shares in 
Infomedia Ltd (2011: 34.10%).

INFOMEDIA.COM.AU     57.

NOTES TO THE FINANCIAL STATEMENTS

24. SEGMENT INFORMATION

30 June 2012

Notes Asia Pacifi c

Europe

North 
America

Latin & 
South 
America

Corporate

Total

$’000

$’000

$’000

$’000

$’000

$’000

Business Segments

REVENUE

Sales revenue

Consolidated revenue

Segment result

Finance revenue

Finance cost

12,350

21,129

9,665

2,533

-

45,677

45,677

9,809

17,358

7,159

2,028

(25,266)

11,088

-

-

-

-

-

-

-

-

150

(50)

Consolidated profi t before income tax

9,809

17,358

7,159

2,028

(25,166)

Income tax expense

4

Consolidated profi t after income tax

Assets

Segment assets

Unallocated assets

Total assets

Liabilities

Segment liabilities

Unallocated liabilities

Total liabilities

Capital Expenditure

Amortisation

Depreciation

-

-

-

-

-

2,902

42

881

310

22

-

18

16

-

72

-

-

-

-

-

58.      INFOMEDIA.COM.AU

150

(50)

11,188

(2,727)

8,461

2,944

44,945

47,889

1,191

10,453

11,644

-

-

498

536

5,996

480

5,996

570

NOTES TO THE FINANCIAL STATEMENTS

24. SEGMENT INFORMATION (CONTINUED)

30 June 2011

Notes Asia Pacifi c

Europe

North 
America

Latin & 
South 
America

Corporate

Total

$’000

$’000

$’000

$’000

$’000

$’000

Business Segments

REVENUE

Sales revenue

Consolidated revenue

Segment result

Finance revenue

11,837

19,847

9,880

2,529

-

8,740

15,028

6,292

2,054

(18,942)

-

-

-

-

184

Consolidated profi t before income tax

8,740

15,028

6,292

2,054

(18,758)

Income tax expense

4

Consolidated profi t after income tax

Assets

Segment assets

Unallocated assets

Total assets

Liabilities

Segment liabilities

Unallocated liabilities

Total liabilities

Capital Expenditure

Amortisation

Depreciation

-

-

-

-

-

1,759

897

611

219

-

-

7

-

-

77

-

-

-

-

-

44,093

44,093

13,172

184

13,356

(3,317)

10,039

2,656

45,147

47,803

830

11,308

12,138

-

-

674

674

5,066

466

5,066

550

Identifi cation of reportable segments

The group has identifi ed its operating segments based on the internal reports that are reviewed and used by the Board of 
Directors (the chief operating decision makers) in assessing performance and in determining the allocation of resources.

The operating segments are identifi ed by management based on the region in which the product is sold. Discrete fi nancial 
information about each of these operating businesses is reported to the Board of Directors regularly.

The reportable segments are based on aggregated operating segments determined by the similarity of the products 
produced and sold as these are the sources of the Group’s major risks and have the most eff ect of the rates of return.

Accounting policies and inter-segment transactions

The accounting policies used by the Group in reporting segments internally are the same as those contained in note 2 to 
the accounts and in the prior period.

The group accounting policies for segments are applied to the respective segments up to the segment result level.

Major customers

The Group has many customers to which it provides products. There is no signifi cant reliance on any single customer.

INFOMEDIA.COM.AU     59.

NOTES TO THE FINANCIAL STATEMENTS

25. FINANCIAL RISK MANAGEMENT OBJECTIVES AND POLICIES

The Company’s principal fi nancial instruments, other than derivatives, comprise cash and short-term deposits.

The Company has various other fi nancial assets and liabilities such as trade receivables and trade payables, which arise 
directly from its operations. The Company also enters into derivative transactions through forward currency and range 
forward contracts. The purpose is to manage the currency risks arising from the Company’s operations. It is, and has been 
throughout the period under review, the Company’s policy that no trading in fi nancial instruments shall be undertaken. The 
main risks arising from the Company’s fi nancial instruments are cash fl ow interest rate risk, liquidity risk, foreign currency 
risk and credit risk. 

Details of the signifi cant accounting policies and methods adopted, including the criteria for recognition, the basis of 
measurement and the basis on which income and expenses are recognised, in respect of each class of fi nancial asset, 
fi nancial liability and equity instrument are disclosed in Note 2 to the fi nancial statements.

(a) Interest rate risk

The Company’s exposure to the risk of changes in market interest rates relates solely to the Company’s cash holding of 
$6,646,000 (2011: $8,820,000) with a fl oating interest rate.

The Company’s policy is to accept the fl oating interest rate risk with both its cash holdings and bank loans. Cash is held 
primarily with leading Australian banks for periods not exceeding 30 days, as such any reasonably expected change in 
interest rates (+/- 1%) would not have a signifi cant impact on post tax profi t or other comprehensive income.

(b) Foreign currency risk

The Company has transactional currency exposures. These exposures mainly arise from the transactional sale of products 
and to a lesser extent the associated cost of sales component relating to these products. As the Company’s product 
off erings are typically made on a recurring monthly subscription basis, there is a relatively high degree of reliability in 
estimating a proportion of future cashfl ow exposures. Approximately 40% of the Company’s sales are denominated in 
United States Dollars and 40% are denominated in Euros (measured using the spot foreign exchange rates in existence in 
the current fi nancial year). The Company seeks to mitigate exposure to movements in these currencies by entering into 
forward exchange derivative contracts under an approved hedging policy. 

As a result of the Company’s investment in both its European and United States subsidiaries, the Company’s statement of 
fi nancial position can be aff ected by movements in both the Euro and United States dollar against the Australian dollar. 

At 30 June, the Group had the following exposure to US$ foreign currency that is not designated in cash fl ow hedges:

Financial Assets

Cash and cash equivalents

Derivatives

CONSOLIDATED

2012

$’000

15

160

175

2011

$’000

811

1,406

2,217

60.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

25. FINANCIAL RISK MANAGEMENT OBJECTIVES AND POLICIES (CONTINUED)

At 30 June, the Group had the following exposure to EUR foreign currency that is not designated in cash fl ow hedges:

Financial Assets

Cash and cash equivalents

Derivatives

CONSOLIDATED

2012

$’000

2011

$’000

374

536

910

1,013

605

1,618

The following sensitivity is based on the foreign currency risk exposures in existence at the balance date:

At 30 June, had the Australian Dollar moved, as illustrated in the table below, with all other variables held constant, 
post tax profi t and total equity would have been aff ected as follows:

Judgments of reasonably possible movements:

Post tax profi t
Higher/(Lower)

Total equity
Higher/(Lower)

2012

$’000

2011

$’000

(1)

2

(23)

46

(51)

100

(64)

125

2012

$’000

482

(928)

401

(762)

2011

$’000

578

(575)

529

(1,004)

Consolidated

AUD/USD +10%

AUD/USD – 15%

AUD/EUR +10%

AUD/EUR – 15%

Management believe the balance date risk exposures are representative of the risk exposure inherent in the fi nancial 
instruments.

(c) Credit risk

The Company’s credit risk with regard to accounts receivables is spread broadly across three automotive groups - 
manufacturers, distributors and dealerships. Receivable balances are monitored on an ongoing basis with the result that 
the Company’s exposure to bad debts is not signifi cant. As the products typically have a monthly life cycle and are priced 
on a relatively low subscription price, the concentration of credit risk is typically low with automotive manufacturers being 
the exception. 

With respect to credit risk arising from the other fi nancial assets of the Company, which comprise cash and cash 
equivalents, and certain derivative instruments, the Company’s exposure to credit risk arises from default of the counter 
party, with a maximum exposure equal to the carrying amount of these instruments.

Since the Company trades only with recognised third parties, collateral is not requested nor is it the Group’s policy to 
securitise its trade and other receivables.

(d) Price risk

There are no items on the statement of fi nancial position as at 30 June 2012 that are subject price risk.

INFOMEDIA.COM.AU     61.

NOTES TO THE FINANCIAL STATEMENTS

25. FINANCIAL RISK MANAGEMENT OBJECTIVES AND POLICIES (CONTINUED)

(e) Liquidity risk

The Company’s exposure to liquidity risk is minimal given the relative strength of the statement of fi nancial position and 
cash fl ows from operations. 

Given the nature of the Company’s operations and no borrowings, the Company does not have fi xed or contracted 
payments at balance date other than with respect of its cash fl ow hedges which are disclosed below. Consequently the 
remaining contractual maturity of the group entity’s fi nancial liabilities is as stated in the statement of fi nancial position and 
is less than 60 days. Deferred revenue requires no cash outfl ow.

Liquidity and Interest rate risk

The following table sets out the carrying amount, by maturity, of the fi nancial instruments exposed to interest rate or 
liquidity risk: 

CONSOLIDATED

YEAR ENDED 30 JUNE 2012

Less than one year 
$’000

Two to fi ve years 
$’000

Greater than fi ve years 
$’000

Weighted average 
eff ective interest rate %

Floating rate

Cash and cash equivalents

Trade and other receivables

Trade and other payables

6,646

4,033

(2,901)

-

-

-

-

-

-

3.0

-

-

CONSOLIDATED

YEAR ENDED 30 JUNE 2011

Less than one year 
$’000

Two to fi ve years 
$’000

Greater than fi ve years 
$’000

Weighted average 
eff ective interest rate %

Floating rate

Cash and cash equivalents

Trade and other receivables

Trade and other payables

8,820

4,044

(2,667)

-

-

-

-

-

-

3.2

-

-

Interest on cash and cash equivalents classifi ed as fl oating rate is repriced at intervals of less than one year. Interest on 
fi nancial instruments classifi ed as fi xed rate is fi xed until maturity of the instrument. The other fi nancial instruments of the 
Group that are not included in the above tables are non-interest bearing and are therefore not subject to interest rate risk.

62.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

25. FINANCIAL RISK MANAGEMENT OBJECTIVES AND POLICIES (CONTINUED)

(f) Fair value

Derivative instruments use valuation techniques other than quoted prices in active markets with only observable market 
inputs for the asset or liability, either directly (as prices) or indirectly (derived from prices) to determine the fair value of 
foreign exchange contracts

Derivative contracts

The following table summarises the forward exchange contracts on hand at 30 June 2012.

CONSOLIDATED

Maturity

Company buys

Company sells

Exchange rate

Company sells United States Dollars (USD)

Less than one year

Company sells Euros (E)

Less than one year

$A’000

7,738

$A’000

7,130

USD’000

7,600

E’000

5,240

0.982

0.735

The mark to market valuation of these contracts at 30 June 2012 was $699,000 which is booked directly in equity.

The following table summarises the range forward contracts on hand at 30 June 2012.

Maturity

Company sells

Floor rate

Ceiling rate

CONSOLIDATED

Less than one year

Less than one year

USD’000

3,975

700

0.8825

0.8800

1.100

0.9900

The mark to market valuation of these range forwards at 30 June 2012 was a loss of $6,000 which is booked directly in equity.

Derivative contracts

The following table summarises the forward exchange contracts on hand at 30 June 2011.

CONSOLIDATED

Maturity

Company buys

Company sells

Exchange rate

Company sells United States Dollars (USD)

Less than one year

Company sells Euros (E)

Less than one year

Company sells Euros (E)

Greater than one year and not greater than two years

$A’000

7,585

$A’000

8,396

$A’000

1,420

USD’000

6,361

E’000

5,665

E’000

1,000

0.839

0.675

0.704

The mark to market valuation of these contracts at 30 June 2011 was $2,055,000, which is booked directly in equity.

Maturity

Company sells

Floor rate

Ceiling rate

USD’000

Greater than one year and not greater than two years

3,975

0.8825

1.100

CONSOLIDATED

The mark to market valuation of these range forwards at 30 June 2011 was $36,000 which has been included in the 
Statement of Comprehensive Income as Other Income.

INFOMEDIA.COM.AU     63.

NOTES TO THE FINANCIAL STATEMENTS

26. FINANCIAL INSTRUMENTS

Fair values

Set out below is a comparison by category of carrying amounts and fair values of all of the Company’s fi nancial instruments 
recognised in the fi nancial statements. The fair values of derivatives have been calculated by discounting the expected 
future cash fl ows at prevailing interest rates.

CONSOLIDATED

Financial assets

Cash and cash equivalents

Trade and other debtors 

Derivatives

Financial liabilities

Trade and other creditors 

27. ACQUISITION OF SUBSIDIARY

Carrying Amount

Fair Value

2012

$’000

6,646

4,033

693

2011

$’000

8,820

4,044

2,091

2012

$’000

6,646

4,033

693

2011

$’000

8,820

4,044

2,091

2,901

2,667

2,901

2,667

On 2 September 2011, Infomedia Ltd acquired 100% of the share capital of Diff erent Aspect Software Ltd for $4,719,000 
in cash. Diff erent Aspect Software Ltd is a UK based software developer specialising in the provision of IT application 
solutions to the automotive industry.

As a result of the acquisition, the group is expected to further improve its off erings of software products in the automotive 
space. Goodwill of $3,182,000 arising from the acquisition is attributable to the assembled workforce and potential for cost 
saving synergies and cross selling opportunities. None of the goodwill recognised is expected to be deductible for income 
tax purposes.

The following table summarises the consideration paid for Diff erent Aspect Software Ltd, the fair value of assets acquired 
and liabilities assumed at the acquisition date.

Consideration at 2 September 2011

Cash

Total consideration transferred

4,719

4,719

Recognised amounts of identifi able assets acquired and liabilities assumed

Cash and cash equivalents 

Property, plant and equipment 

Inventories

Trade and other receivables

Intellectual property 

Other intangibles

Trade and other payables 

Deferred revenue

Deferred tax liability

Provision for tax

Total identifi able net assets

Goodwill 

Total

103

19

5

246

578

1,071

(339)

(275)

100

29

1,537

3,182

4,719

Acquisition-related costs of $158,000 are included in Other expenses in the consolidated income statement for the year 
ended 30 June 2012. The revenue included in the consolidated statement of comprehensive income since 2 September 
2011 contributed by Diff erent Aspect Software Ltd was $1.2m. Diff erent Aspect Software Ltd contributed profi t $214,000 
over the same period.  

Had the acquisition of Diff erent Aspect Software Ltd been eff ected at 1 July 2011, management estimates revenue of the 
group for the 12 months ended 30 June 2012 would have been $1.45m and the profi t would have been $250,000.

64.      INFOMEDIA.COM.AU

NOTES TO THE FINANCIAL STATEMENTS

28.  SUBSEQUENT EVENTS

There has been no matter or circumstance that has arisen since the end of the fi nancial year that has signifi cantly aff ected 
the operations of the Company, the results of those operations, or the state of aff airs of the Company.

29. PARENT ENTITY INFORMATION

Current assets

Total assets

Current liabilities

Total liabilities

Contributed equity

Retained earnings

Employee equity benefi t reserve

Cashfl ow hedge reserve

Total shareholders’ equity

Profi t or loss of the parent entity

Total comprehensive income of the parent entity

30. INTERESTS IN CONTROLLED ENTITIES

Parent Entity

2012

2011

$’000

9,601

45,411

4,873

10,453

10,798

23,619

56

485

34,958

7,273

6,295

$’000

14,532

46,079

4,961

10,709

10,798

21,899

1,210

1,463

35,370

10,014

9,358

Name

Country of 
incorporation

Percentage of equity interest held by 
the Company (directly or indirectly)

            Parent entity         

IFM Europe Ltd 

- ordinary shares

United Kingdom

Diff erent Aspect Software Ltd**

- ordinary shares

United Kingdom

IFM North America Inc

- ordinary shares

IFM Germany GmbH*

United States of 
America

2012

%

100

100

100

2011

%

100

-

100

- ordinary shares

Germany

100

          100

2012

$

247

4,719

1

-

4,967

2011

$

247

-

1

-

248

* Investment is held by IFM Europe Ltd.

** Entity was purchased on 2 September 2011 

INFOMEDIA.COM.AU     65.

DIRECTORS’ DECLARATION

Directors’ Declaration

In accordance with a resolution of the directors of Infomedia Limited, I state that:

In the opinion of the directors:

(a)  

the fi nancial statements and notes of the consolidated entity are in accordance with the Corporations Act 2001, 
including:

(i)   giving a true and fair view of the consolidated entity’s fi nancial position as at 30 June 2012 and of their  

performance for the year ended on that date; and

(ii)   complying with Accounting Standards and the Corporations Regulations 2001; and

(b)  

the fi nancial statements and notes also comply with International Financial Reporting Standards as disclosed in note 2b

(c) 

there are reasonable grounds to believe that the consolidated entity will be able to pay its debts as and when they 
become due and payable.

(d)  

this declaration has been made after receiving the declarations required to be made to the Directors in accordance 
with section 295A of the Corporations Act 2001 for the fi nancial year ending 30 June 2012. 

On behalf of the Board

RICHARD DAVID GRAHAM
Chairman
Sydney 
23 August 2012

66.      INFOMEDIA.COM.AU

 
 
 
 
 
Tel: 61 2 9251 4100 
Fax: 61 2 9240 9821 
www.bdo.com.au 

Level 10, 1 Margaret St 
Sydney NSW 2000 
Australia 

INDEPENDENT AUDITOR’S REPORT  

To the members of Infomedia Limited 

Report on the Financial Report 

We have audited the accompanying financial report of Infomedia Limited, which comprises 
the statement of financial position as at 30 June 2012, the statement of comprehensive 
income, the statement of changes in equity and the statement of cash flows for the year then 
ended, notes comprising a summary of significant accounting policies and other explanatory 
information, and the directors’ declaration of the consolidated entity comprising the company 
and the entities it controlled at the year’s end or from time to time during the financial year.  

Directors’ Responsibility for the Financial Report 

The directors of the company are responsible for the preparation of the financial report that 
gives a true and fair view in accordance with Australian Accounting Standards and the 
Corporations Act 2001 and for such internal control as the directors determine is necessary to 
enable the preparation of the financial report that gives a true and fair view and is free from 
material misstatement, whether due to fraud or error. In Note 2(b), the directors also state, 
in accordance with Accounting Standard AASB 101 Presentation of Financial Statements, that 
the financial statements comply with International Financial Reporting Standards.  

Auditor’s Responsibility  

Our responsibility is to express an opinion on the financial report based on our audit. We 
conducted our audit in accordance with Australian Auditing Standards. Those standards 
require that we comply with relevant ethical requirements relating to audit engagements and 
plan and perform the audit to obtain reasonable assurance about whether the financial report 
is free from material misstatement.   

An audit involves performing procedures to obtain audit evidence about the amounts and 
disclosures in the financial report. The procedures selected depend on the auditor’s 
judgement, including the assessment of the risks of material misstatement of the financial 
report, whether due to fraud or error. In making those risk assessments, the auditor considers 
internal control relevant to the company’s preparation of the financial report that gives a 
true and fair view in order to design audit procedures that are appropriate in the 
circumstances, but not for the purpose of expressing an opinion on the effectiveness of the 
company’s internal control. An audit also includes evaluating the appropriateness of 
accounting policies used and the reasonableness of accounting estimates made by the 
directors, as well as evaluating the overall presentation of the financial report.   

We believe that the audit evidence we have obtained is sufficient and appropriate to provide 
a basis for our audit opinion.  

BDO East Coast Partnership  ABN 83 236 985 726 is a member of a national association of independent entities which are all members of BDO 
(Australia) Ltd ABN 77 050 110 275, an Australian company limited by guarantee. BDO East Coast Partnership and BDO (Australia) Ltd are members 
of BDO International Ltd, a UK company limited by guarantee, and form part of the international BDO network of independent member firms. 
Liability limited by a scheme approved under Professional Standards Legislation (other than for the acts or omissions of financial services 
licensees) in each State or Territory other than Tasmania. 

57 

 
 
 
 
 
 
 
 
 
 
Independence 

In conducting our audit, we have complied with the independence requirements of the 
Corporations Act 2001. We confirm that the independence declaration required by the 
Corporations Act 2001, which has been given to the directors of Infomedia Limited, would be 
in the same terms if given to the directors as at the time of this auditor’s report.  

Opinion  

In our opinion:  

(a)  the financial report of Infomedia Limited is in accordance with the Corporations Act 

2001, including:  

(i)  giving a true and fair view of the consolidated entity’s financial position as at 30 

June 2012 and of its performance for the year ended on that date; and  

(ii)  complying with Australian Accounting Standards and the Corporations Act 2001; and  

(b)  the financial report also complies with International Financial Reporting Standards as 

disclosed in Note 2(b).  

Report on the Remuneration Report  

We have audited the Remuneration Report included in pages 7 to12 of the directors’ report 
for the year ended 30 June 2012. The directors of the company are responsible for the 
preparation and presentation of the Remuneration Report in accordance with section 300A of 
the Corporations Act 2001. Our responsibility is to express an opinion on the Remuneration 
Report, based on our audit conducted in accordance with Australian Auditing Standards.  

Opinion  

In our opinion, the Remuneration Report of Infomedia Limited for the year ended 30 June 
2012 complies with section 300A of the Corporations Act 2001.  

BDO East Coast Partnership 

Grant Saxon 
Partner 

Sydney, 23 August 2012 

58 

 
 
 
 
 
 
 
CORPORATE GOVERNANCE

INFOMEDIA LTD

CORPORATE GOVERNANCE STATEMENT FY2012

OVERVIEW

Infomedia’s adoption of ‘best practice’ Corporate Governance Principles

Infomedia continually strives to ensure an acceptable level of compliance with the voluntary governance principles set 
out in the ‘Corporate Governance Principles and Recommendations 2nd Edition with 2010 Amendments‘ published by the 
Australian Stock Exchange’s (ASX) Corporate Governance Committee (the ASX Principles).  

The ASX Principles are a voluntary code and compliance is not mandatory. Infomedia strives to meet the ASX Principles in 
a manner consistent with the resources, size and operational scope of the Company. To the extent that Infomedia is non-
compliant with particular elements of the voluntary framework, the Company embraces the “If not, why not?” principle, and 
provides explanatory materials relating to those compliance discrepancies.

ASX – Corporate Governance Principles

PRINCIPLE 1
Lay solid 
foundations for 
management 
and oversight

PRINCIPLE 2

Structure the 
Board to 
add value

PRINCIPLE 8

Remunerate fairly 
and responsibly

PRINCIPLE 7

Recognise and 
manage risk

ASX
CORPORATE
GOVERNANCE
PRINCIPLES

PRINCIPLE 3

Promote ethical 
and responsible 
decision making

PRINCIPLE 6

Respect the rights 
of shareholders

PRINCIPLE 4

Safeguard integrity 
in financial 
reporting

PRINCIPLE 5

Make timely 
and balanced 
disclosures

The ASX Principles provide a standard platform from which Infomedia implements and maintains a range of charters, 
policies and procedures applicable to the Company (the Policies). Infomedia’s Policies seek to instil and entrench the values, 
standards and behaviours required to ensure transparency, effi  cient resource allocation and protection of stakeholder 
interests. Further information about the Policies is available at http://www.infomedia.com.au/?Page=CorporateGovernance 

CORPORATE GOVERNANCE STATEMENT

1. 

PARTIAL NON-COMPLIANCE WITH THE ASX PRINCIPLES –“IF NOT, WHY NOT?”

As a voluntary set of guidelines, compliance with the ASX Principles is not mandatory. 

In order to encourage participation, and in recognition of the fact that the resources and operating environments vary 
between participants, the ASX Principles provide organisations with the fl exibility to comply in full or in part. This fl exibility 
is tempered by the adoption of the “If not, why not?” principle, encouraging the Company to provide reasons for non-
compliance with particular parts of the ASX Principles. 

INFOMEDIA.COM.AU     69.

CORPORATE GOVERNANCE

Whilst Infomedia strives to meet the ASX Principles, it does so in a manner consistent with the resources available to it, 
and within the context of its operating environment. 

During FY2012, Infomedia was non-compliant with several of the ASX Principles. The following sections contain 
commentary on the areas of both compliance and non-compliance, and provide relevant commentary in accordance with 
the “If not, why not?” framework.  

2. 

THE BOARD, SUB-COMMITTEES AND SENIOR MANAGEMENT

2.1  Composition and structure of the Board

The composition and size of Board has been primarily shaped by Infomedia’s Constitution. Relevantly, the Constitution 
provides that:

(a) 

the Company must maintain a minimum of three and a maximum of seven directors; 

(b)  one third of the Directors, and any other Director not in such one third who has held offi  ce for three years or more, 
other than the Chief Executive Offi  cer, must retire by rotation each year. If eligible, retiring directors may off er 
themselves for re-election. 

Careful consideration is given to the contribution each director is able to make both individually and collectively. There 
is strong emphasis on promoting, among other attributes, an appropriate mix of complementary skills, independence, 
expertise, business knowledge and executive and non-executive participation. 

As noted in the Directors’ Report, Mr Geoff rey Henderson was elected to the position of Non-Executive Director during 
FY2012. Mr Henderson’s appointment has signifi cantly contributed to the depth of industry specifi c knowledge and 
experience of the Board, and imparts further independence to its operation.

Following the appointment of Mr Henderson, the Infomedia Board is comprised of four Directors. The details of each 
Director’s name, terms of offi  ce, committee memberships, meeting attendance records, skills experience and expertise, 
appear in the Directors’ Report. 

2.2 

Independence of the Chair 

Following the resignation of the Chief Executive Offi  cer on 31 August 2010, Mr Richard Graham, after a six-year absence 
from the Company’s executive, resumed the duties of the Chief Executive Offi  cer in his role as Executive Chairman. Mr 
Graham assumed this duty in addition to his continuing role as Chairman of the Board. Mr Graham also remains the 
Company’s largest shareholder.

For the reasons outlined above, the Company does not comply with: 

(a)  ASX Principle 2.2 - The chair should be an independent Director; and

(b)  ASX Principle 2.3 - The roles of the chair and the chief executive offi  cer should not be exercised by the same 

individual.

Nevertheless, the Board remains of the view that its independence as a whole is not compromised and that it is in the best 
interests of the Company for Mr Graham to continue as Chairman given his wealth of experience. Additionally, the Board 
derives comfort from:

(a) 

the Board Charter permitting Board members to elect a non-executive Director to chair informal meetings of non-
executive Directors; and

(b) 

the ability of the Directors to seek independent professional advice, made available at the expense of the Company.

2.3 

Independence of the Board 

ASX Principle 2.1 calls for the majority of the Board to be independent, non-executive Directors. 

As currently comprised, the Board has three non-executive Directors in the form of Ms Frances Hernon, Mr Geoff rey 
Henderson and Mr Myer Herszberg. 

Whilst Ms Hernon and Mr Henderson meet the criteria for independence, Mr Herszberg’s independence is technically 
compromised by his standing as a substantial shareholder of the Company. Accordingly, the Company does not technically 
comply with ASX Principle 2.1. 

However, in light of the relevant quantitative and qualitative considerations, the Board considers Mr Herszberg to be 
operating with independence and objectivity, notwithstanding his shareholding in the Company. 

70.      INFOMEDIA.COM.AU

CORPORATE GOVERNANCE

The independence of the Board is subject to continual evaluation. Ultimately, however, the Board accepts that its members 
remain in offi  ce upon the vote of the Company’s shareholders and that they may elect members to the Board regardless 
of their standing, independent or otherwise.

2.4  Establishment of nomination and remuneration committees

The ASX Principles recommend that the Board should establish:

(a)  a nominations committee for the examination of selection, recruitment and succession practices of the Company 

(ASX Principle 2.4); and

(b)  a remuneration committee to focus on remuneration policies (ASX Principle 8.1). 

The Board has assumed responsibility for remuneration and nomination since July 2007. 

Given the relative size and resources available to the Company, the Board is of the view that neither a nominations nor a 
remuneration committee would add any signifi cant corporate governance value for the following reasons:

(a)  given the size and structure of the Board, there is little effi  ciency to be derived from sub-committees other than the 

Audit, Risk & Governance Committee (Audit Committee); 

(b)  ultimate responsibility for nominations and remuneration rests with the Board whether or not a nomination or 

remuneration sub-committee is established;

(c) 

(d) 

the Board has processes in place to raise issues relating to nomination and remuneration in the form of regular 
reporting by senior management (including detailed reports from the Human Resources Manager) on such matters; and

the Company maintains a formal policy for the nomination and induction of Directors (Director Nomination and 
Induction Policy), a summary of which is available on Infomedia’s website.

The Company has formalised a policy for the nomination and induction of Directors (Director Nomination and Induction 
Policy), a summary of which is available on the Company website. 

2.5  Board charter and responsibilities

A formal charter documenting the appropriate division between the responsibilities of the Board and management has 
been in place since July 2004. The Charter mandates the Board’s focus on the following key matters: 

(a)  developing the Company’s overall objectives;

(b)  developing and mandating strategies to achieve Company objectives;

(c) 

setting overall policy framework within which the business of the Company is conducted; and

(d)  ensuring that the Company operates with integrity and in accordance with good management and governance practices. 

A summary of the Charter of the Board is available on the Company’s website.

2.6  Audit, Risk & Governance Committee

Please refer to section 3.1 below for a report on the activities of the Audit Committee.

3. 

ETHICAL BUSINESS CONDUCT

3.1 

Infomedia’s Code of Conduct

Since its inception, Infomedia has placed emphasis on personal integrity, mutual respect and ethical business practices as 
core values (Core Values). The Company’s dedication to these Core Values was formalised by the introduction of a formal 
Code of Conduct in 2004. The Code was further refi ned under the guidance of the Corporate Governance Committee 
during FY2006 to:

(a) 

strengthen formal resolution strategies for intra-organisational disputes; and

(b)  provide clearer reporting guidelines with regard to compliance mechanisms.

The Infomedia Code of Conduct strengthens the Company’s commitment to the Core Values by articulating and formally 
entrenching positive cultural values within the Company, and by providing guidance on dealings with various stakeholders. 
A summary of the Code of Conduct is available on the Company’s website. 

INFOMEDIA.COM.AU     71.

CORPORATE GOVERNANCE

3.2  Workplace Diversity

The Company has historically dedicated itself to principles of equality and diversity within the workplace, and remains 
steadfastly committed to that goal. The Company has consistently achieved annual accreditation from the Department of 
Equal Opportunity for Women in the Workplace for over a decade.

Given the relative size and resourcing of the Company, it did not maintain formal measurable objectives or policies relating 
to diversity during the reporting period, therefore placing it outside of technical compliance with ASX Principles 3.2 and 3.3. 

In accordance with ASX Principle 3.4, the following proportional split of employees was recorded as at 31 March 2012:

Category

Directors

Key Management Personnel 

Females

Males

Total

1 (25%)

1 (20%)

3 (75%)

4 (80%)

4

5

Employees

33 (17.5%)

156 (82.5%)

189

4. 

FINANCIAL REPORTING, AUDIT, GOVERNANCE AND RISK MANAGEMENT

4.1  The Audit, Risk & Governance Committee

Infomedia has maintained an Audit Committee in various forms since the year 2000. The current Audit Committee 
continued to meet throughout FY2012.

During FY2012, Ms Hernon vacated the role as Chairperson of the Committee. This role was fi lled by Mr Geoff rey 
Henderson. 

The current composition of the Audit Committee meets all of the requirements contained in ASX Principle 4.2 on the basis 
that it:

(a) 

consists only of non-executive directors;

(b)  consists of a majority of independent directors;

(c) 

is chaired by an independent chair, who is not the chair of the board; and

(d)  has at least three members. 

The objectives of the Committee are clearly defi ned within the Audit Committee’s Charter. A summary of the Audit 
Committee Charter is available via the Company’s website. 

4.2 

Independent auditors

The current Audit Committee acknowledges the importance of external auditor independence and the rotation of not only 
responsible audit partners but also audit fi rms. The appointment of BDO as auditors during FY2012, after many years of 
admirable service from the Company’s previous auditors, Ernst & Young, represents a commitment towards this objective. 
Additionally, the Committee has formalised procedures for the rotation of responsible audit partners from BDO on a 
regular basis. 

4.3  Financial reporting obligations

The Company’s fi nancial reporting obligations for FY2012 were fulfi lled in accordance with applicable legal and accounting 
requirements. For further information, please refer to the fi nancial statements and notes contained in the Directors’ Report 
and the Independent Audit Report.

Having acted in accordance with the Risk Management Policy and Risk Management Plan, the Executive Chairman and the 
Chief Financial Offi  cer have provided the Board with the necessary certifi cations required pursuant to the Corporations 
Act 2001 (Cth) and the ASX Principles.

4.4  Risk Management

Upon the recommendation of the Audit Committee, the Board adopted the Risk Management Policy in July 2004. 
Following a review by the Audit and Risk Committee during FY2006, a recommendation was made to the Board to adopt 
a revised Risk Management Policy and a Risk Management Plan. The revised plans promoted the establishment and 
implementation of a more eff ective and appropriate risk management framework for the Company.

72.      INFOMEDIA.COM.AU

 
 
CORPORATE GOVERNANCE

The revised Risk Management Policy allocates oversight responsibility to the Board and the Audit Committee, whilst 
the establishment of risk management procedures, compliance and control rests with the Chief Executive Offi  cer, Chief 
Financial Offi  cer and senior executives and, at a daily operating level, with departmental managers, line managers and 
individuals as part of regular business conduct.

During the reporting period, both the Audit Committee and the Board received periodic presentations from management 
regarding strategies and procedures implemented by the Company to mitigate against signifi cant risks to the business. 
In particular, the Audit Committee and the Board supervised the development of a formal Disaster Recovery Plan during 
FY2012 to ensure timely and accurate recovery of data and operations following an un-expected, sudden interruption to 
the normal operating environment. 

A summary of the Company’s Risk Management Policy is available on the Company’s website; however, given the 
commercially sensitive nature of its content, details of the Company’s Risk Management Plan have not been made public.

5.  MARKET DISCLOSURE & SHAREHOLDER RIGHTS

5.1  Market disclosure

During FY2004, the Board adopted a Market Disclosure Policy, developed in accordance with the ASX Principles. Internal 
reviews of the Market Disclosure Policy indicate that both the continuous and periodic reporting obligations imposed 
under the ASX Listing Rules, and the Company’s internal procedures, are well understood by senior management. 

Infomedia remains committed to providing relevant, timely and accurate information to the market regarding fi nancial 
information, performance, ownership and governance. A summary of the Market Disclosure Policy can be found on the 
Company’s website.

5.2  Communicating with shareholders

Through a series of initiatives, Infomedia continues to demonstrate its commitment to promoting eff ective communication 
with all shareholders. The Company continues to embrace and develop its online content delivery for shareholders via the 
Company website where the following documents are located:

• 

• 

• 

• 

• 

• 

• 

this Corporate Governance Statement; 

summaries of the various corporate governance charters, policies and guidelines; 

annual, and half yearly reports; 

a synopsis of the Infomedia business model; 

media releases, achievements, share price information; 

relevant notices relating to members’ meetings; and

the Company’s July 2000 Prospectus.

Infomedia has considered and adopted, as appropriate to its circumstances, the various methods of electronic 
communications contemplated by the ASX Principles.

5.3  Shareholder participation

Shareholder participation at general meetings is always encouraged. As usual, Infomedia’s independent auditor, BDO, will 
be present during the FY2012 Annual General Meeting, and will be available to answer shareholder questions at that time.

6. 

EXECUTIVE & NON-EXECUTIVE REMUNERATION

6.1 

Infomedia’s remuneration and performance review policies

Upon recommendation of the then Remuneration and Nomination Committee, the Board adopted a Remuneration and 
Performance Evaluation Policy (Remuneration Policy) for Directors and senior executives in July 2004. 

The Remuneration Policy outlines the criteria for assessing the performance of the Board as a whole, the Directors as 
individuals, the Chairman of the Board and the senior executives. Further, it aims to provide a framework for structuring 
total remuneration that:

(a) 

facilitates both the short and long term growth and success of the Company; 

(b) 

implements a mixture of fi xed, performance and equity based incentives;

(c) 

is competitive with the market place; and 

INFOMEDIA.COM.AU     73.

CORPORATE GOVERNANCE

(d)  which is demonstrably linked to the Company’s overall performance. 

The Company also has two equity based incentive plans: 

(a)  an Employee Option Plan, applicable to certain eligible employees, including senior executives and executive 

Directors; and 

(b)  an Employee Share Plan, applicable to all permanent employees of one or more years of service, including senior 

executives but excluding both executive and non-executive Directors. 

These plans were established prior to Infomedia’s listing in August 2000 in accordance with both the Corporations Act 
and the ASX Listing Rules and were disclosed in the 14 July 2000 prospectus. In June 2005, the Board resolved to 
suspend the Employee Share Plan indefi nitely. 

Further details of senior executive remuneration under the Employee Option Plan is included in the Remuneration Report.

6.2  Remuneration dichotomy – Executive versus Non-Executive

The Remuneration Policy (refer paragraph 6.1 above) was formulated with regard to the best practice measures contained 
in the commentary to Principle 8 of the ASX Principles. 

The range of remuneration incentives available* to Executive and Non-Executive Directors and staff  is summarised in the 
table below:

Components of Executive 
Director Remuneration

Components of Non-Executive 
Director Remuneration

Components of Senior Executive 
and Staff  Remuneration

•  Directors’ fees

•  Directors’ fees

•  Salary

•  Statutory Superannuation 

•  Statutory Superannuation 

•  Statutory Superannuation 

contributions

• 

Incentive payments*

•  Share options*

•  Retirement benefi ts*

contributions

contributions

•  Bonuses*

•  Share options*

•  Commissions*

* Note – the listed incentives for each category are at the discretion of the Board. Diff ering combinations of remuneration 
and incentives are off ered on a case by case basis. 

74.      INFOMEDIA.COM.AU

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ABN AMRO CLEARING SYDNEY NOMINEES PTY LTD  

127 VICTORIA PTY LTD

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED-GSCO ECA

SPORRAN LEAN PTY LTD  

Total IC

ADDITIONAL INFORMATION

Balance at 17-09-2012

%

100,277,501

26,752,933

23,421,589

10,166,280

2,586,599

2,447,567

2,400,000

1,315,323

1,186,841

1,175,401

1,000,000

1,000,000

1,000,000

1,000,000

1,000,000

926,559

821,391

700,000

651,000

649,828

180,478,812

303,276,855

33.065

8.821

7.723

3.352

0.853

0.807

0.791

0.434

0.391

0.388

0.330

0.330

0.330

0.330

0.330

0.306

0.271

0.231

0.215

0.214

59.512

Analysis of Holdings as at 17-09-2012

Security Classes
Fully Paid Ordinary Shares

Holdings Ranges

Holders

1-1,000

1,001-5,000

5,001-10,000

10,001-100,000

100,001-9,999,999,999

Totals

367

1,607

1,106

2,085

216

5,381

Total Units

290,679

5,118,161

9,275,718

67,902,941

220,689,356

303,276,855

%

0.096

1.688

3.058

22.390

72.768

100.000

INFOMEDIA.COM.AU     75.

 
 
 
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NOTES