Quarterlytics / Financial Services / Banks - Regional / Peoples Bancorp Inc. / FY2012 Annual Report

Peoples Bancorp Inc.
Annual Report 2012

PEBO · NASDAQ Financial Services
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Ticker PEBO
Exchange NASDAQ
Sector Financial Services
Industry Banks - Regional
Employees 1460
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FY2012 Annual Report · Peoples Bancorp Inc.
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ANNUAL 
REPORT
Building Something Different

Call. 

Click.

Come In. 

800.374.6123

peoplesbancorp.com

Visit your local office

138 Putnam Street | PO Box 738 | Marietta, OH 45750

 
 
our Brand Promise

We will work side by side to overcome challenges and seize 

opportunities.  We listen and work with you.  Together 

we will build and execute thoughtful plans and actions, 

blending our experience and expertise, to move you 

toward your goals.  Our core difference is providing you 

peace of mind, confidence, and clarity in your financial life.

our new logo

As we worked throughout 2012 to build something different at Peoples 

Bank, we introduced a new logo designed to visually convey our new 

brand promise.  

Our name, Peoples Bank, offers a reflective connection to our rich history 

and our core strength, our people.

The icon is referred to as “Peoples In Motion” and represents teamwork, 

strength, energy and a connection to a modern, responsive organization.

The tagline — “Working Together. Building Success.” — represents 

standing side by side with our customers to meet their individual needs 

and applying our strengths in problem solving and financial expertise to 

help them succeed.

Working Together.

Building Success.

our Mission

our core values

Our mission is to be the primary financial resource 

Peoples’ Core Values represent how we do business and 

for our target clients.  We grow these relationships by 

our never-ending pursuit of creating value for our clients. 

delivering trusted advice, extraordinary personal service 

Our strategies to serve clients and enhance shareholder 

and a seamless, integrated suite of services that meets 

value often change, but our Core Values remain constant.

•  Clients as a Focus 

•  Business With Integrity

•  Trust Among Clients, Communities and Associates 

•  Commitment to Communities 

•  Continuous Will to Win

• Development of Associate Skills

all their needs.  Our target clients are businesses and 

consumers who value us as true financial partners.

Our success depends on empowering our skilled and 

dedicated personnel to meet and exceed our clients’ 

needs.  We win by serving clients, supporting those  

who serve clients and delivering a competitive return  

to our shareholders.

We are a team and we are good teammates.  We take 

care of our customers and we take care of each other.

our vision

Our vision is to be the leading financial services provider 

to the clients and markets we serve.

Building Something Different

The Peoples Bank Difference

Celebrating 110 years | 1902-2012

 
 
 
 
 
 
 
 
 
 
Building Something Different

At Peoples, we’re steadfast in delivering on our promise 

We work to build something different with every 

of working with our customers to help build success.  We 

customer and with each transaction.  We know the first 

believe we can do that because we work every day to build 

product or service every client seeks is the first building 

a financial services organization that’s different.  How are 

block of a longer, stronger and deeper relationship.  We’re 

we building something different?  We started with a solid 

large enough to offer the financial products and services 

foundation: our 110-year history of success. 

that the large banks offer and knowledgeable enough to 

We’re delivering an 
extraordinary client 
experience, developing a 
superior workforce, and 
maintaining responsible 
risk management, all 
resulting in profitable 
revenue growth. 

Each Building Block is Important
In this economy, and this region, a local financial  

services institution can make a difference.  

structure solid financial solutions.  Yet, we still work to 

know each customer’s definition of success.  That’s the 

Peoples difference.   

Building for the Future
Any way you look at it, Peoples is building something 

different.  We’re providing state-of-the-art technology to 

make access easier for all customers.  Acquisitions in 2012 

have increased our presence to additional communities 

and additional customers.  Through 2014, we will be 

refreshing our offices, and we have already begun making 

additions to our professional staff to complement our 

abilities — all to enhance the customer experience.  

By building thoughtfully on our foundation, ever mindful 

of our customer-centric focus, Peoples worked to build 

something different throughout 2012 — and we’ll continue 

to do just that today, tomorrow, and well into the future.   

The Peoples Bank Difference

1

Working Together.

Building Success.

Financial Highlights

Peoples Bancorp Inc. is a $1.9 billion financial holding 

dedicated Peoples Bank associates deliver consumer 

company headquartered in Marietta, Ohio.  Peoples 

and commercial banking, mortgage lending, personal 

Bank, the company’s principal operating subsidiary, 

lending, investment management, trust and brokerage 

provides a comprehensive suite of financial services 

services, together with a full range of life, health and 

through 47 offices in Ohio, West Virginia and Kentucky, 

property and casualty insurance products.  Peoples 

as well as through telephone and Internet banking 

Bancorp’s common shares are traded on the NASDAQ 

channels, plus a network of 44 ATMs.  Over 500 

Global Select Market under the symbol PEBO.

Dollars in Thousands, except Per Share Data 

 2012	

2011	

2010	

2012	

2011	

Year-Over-Year Change

Earnings	and	Dividends
Total revenues(1) 
Total operating expenses 
Net income available to common shareholders 
Dividends declared on common shares(2) 

Per	Share	Data
Earnings per common share – Basic 
Earnings per common share – Diluted 
Cash dividends paid on common shares(2) 
Book value at end of period  
Tangible book value at end of period(3)  
Closing stock price 

At	Year	End
Total assets 
Total investment securities 
Gross loans 
Total deposits 
Common stockholders’ equity 
Trust and brokerage assets under management 

Financial	Ratios
Return on average assets 
Return on average common stockholders’ equity  
Net interest margin  
Efficiency ratio(4) 
Total risk-based capital ratio  
Tangible common equity to tangible assets(3) 
Nonperforming assets to total assets 

$  
$  
$  
$  

$  
$  
$  
$  
$  
$  

89,446 
63,474  
20,385  
4,931 

1.92  
1.92 
0.46 
21.02  
14.52  
20.43  

$   86,923 
$   61,331  
$   11,212  
4,349 
$  

$  
$  
$  
$  
$  
$  

1.07  
1.07  
0.41 
19.67  
13.53 
14.81 

$ 
$  
$  
$  

$  
$  
$  
$  
$  
$  

91,536  
57,042  
3,529  
4,211 

0.34 
0.34  
0.40  
18.36 
12.16  
15.65  

$  1,918,050  
$   709,085 
$   985,172  
$  1,492,303 
$   221,728   
$  1,292,454  

$  1,794,161  
$   669,228 
$   938,506  
$  1,351,080 
$   206,657  
$  1,083,855  

$  1,837,985  
$   641,307  
$   960,718  
$  1,361,600  
$   192,036  
$  1,093,166  

1.11% 
9.52% 
3.39% 
69.55% 
15.43% 
8.28% 
 0.76% 

0.69% 
5.61% 
3.43% 
 68.98% 
 16.20% 
 8.22% 
1.80% 

0.28% 
1.76% 
 3.51% 
60.30% 
18.24% 
7.17% 
 2.45% 

2.9% 
3.5% 
81.8% 
13.4% 

79.4% 
79.4% 
12.2% 
6.9% 
7.3% 
37.9% 

6.9% 
6.0% 
5.0% 
10.5% 
7.3% 
19.2% 

-5.0%
7.5%
217.7%
3.3% 

214.7%
214.7%
2.5%
7.1%
11.3%
-5.4% 

-2.4%
4.4%
-2.3%
-0.8%
7.6%
-0.9% 

(1) Net interest income and non-interest income excluding gains/losses.  
(2) Reflects amounts declared with respect to the earnings for the period indicated. Since Q2 2011, quarterly dividends are  
     considered and declared during the first month following quarter-end.  
(3) Excludes balance sheet impact of intangible assets acquired through acquisitions on both stockholders’ equity and total assets. 
(4) Non-interest expense (less intangible amortization) as a percentage of fully tax-equivalent net interest income plus non-interest income. 

2

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
  
  
 
 
Year-Over-Year Change

A Message from
the President and CEO

Fellow Shareholders,

We are truly building something different at Peoples Bancorp!  
The year 2012 will be remembered for our major progress made 
toward transitioning from being a good bank to a high-performing 
bank.  Key successes included stronger earnings, continued 
restoration of asset quality and increased shareholder value.  
The improved operating performance in 2012 was a significant 
accomplishment.  However, we’re even more excited to report to 
you the strategic investments we’re making for future growth.  

In the pages to come, you’ll discover how we’re positively 
positioning this company and working to build something 
different.  From expanding our company to refreshing Peoples 
Bank’s image with a new brand, we’re committed to generating 
long-term benefits for our customers, our shareholders and the 
communities we serve.

2012 Results 
In 2012, earnings per common share grew 79% to $1.92, compared 
to $1.07 earned in 2011.  The higher earnings drove an increase in 
return on common equity to 9.52%, from 5.61% a year ago.  We 
made considerable progress toward restoring asset quality in 2012.  
Nonperforming assets decreased 54% in 2012.  Net charge-offs 
were 0.12% of average loans, which is much lower than our long-
term historical level.  We also improved our balance sheet through 
active management and changes to our loan mix.

2012

2011

2010

2012

2011

2010

$1.92

$1.07

$0.34

EARNINGS PER COMMON SHARE

$20.43

$14.81

$15.65

CLOSING STOCK PRICE

Additionally in 2012, the Board of Directors increased the cash 
dividends to common shareholders by 12% to $0.46 per common 
share.  The higher dividend and stronger earnings led to a 41% 
improvement in the value of our shareholders’ investment.  In 
contrast, the aggregate return for all NASDAQ-listed banks was 
19%, while the S&P 500 index increased 16%.  We are pleased to 
have outperformed both our peers and the market.      

Chuck Sulerzyski, President and CEO

Marketplace Challenges and Opportunities 
In 2012, the banking industry continued to face several challenges.  
Interest rates remained at historically low levels.  Economic 
conditions were dominated by high unemployment, sluggish growth 
and a depressed housing market.  The pace of regulatory change 
remained rapid as regulators continued to implement various 
aspects of the Dodd-Frank Act of 2010.  Despite these challenges, 
we’re proud to say Peoples Bancorp had a very good year.

On a local level, oil and natural gas exploration within the 
Marcellus and Utica shale formations will continue to cause 
increased economic activity within our markets.  Many rural 
customers are gaining considerable wealth from the mineral rights 
on their land.  Hotels, restaurants and other local businesses 
also are benefiting from the influx of workers.  While positive, 
these conditions create unique challenges and opportunities for 
both individuals and businesses.  Along these lines, we’ve hosted 
several educational seminars within our markets designed to 
help customers and potential customers maximize their financial 
opportunities.  We also added energy industry expertise within 
our commercial lending and insurance businesses.  Our goal is to 
partner with clients and help them achieve their financial goals.      

Internal Focus on Quality 
Our success in 2012 was driven in part by a company-wide focus 
on the levers of success we introduced to you last year: revenue 
growth, expense management, asset quality and capital strength.  
We made considerable positive progress in each of these areas.  
This achievement was the result of the hard work and dedication 
of each employee.  Our culture is built around disciplined 
execution, responsible risk management, extraordinary client 
experience, and a superior workforce.

Success within the banking industry also requires an enterprise-
wide commitment to sound risk management.  We’re proud to 
have strong processes ingrained into our daily decision-making.  
From routine transactions to the execution of major initiatives, 
we are committed to sound business practices.  Taking risks is 
unavoidable for any business.  However, we seek to ensure that 
the rewards are appropriate for the risks we choose to accept.

3

Improving Performance
A major goal for us in 2012 was to generate positive operating 
leverage; simply put, we work to grow revenue faster than expenses.  
We accomplished this goal, ending a three-year negative trend.   
Top-line revenue increased 3%, driven mostly by our strong 
fee-based businesses.  Operating expenses also were generally 
contained as we placed greater emphasis on reducing costs.

2012

2011

2010

1.11%

0.69%

0.28%

RETURN ON ASSETS

In 2012, our fee-based revenues grew 6% and comprised nearly 
40% of our total revenue.  Our mortgage banking business had a 
very busy year due to the very low interest rates.  As a result, the 
number of new loan originations nearly doubled as customers 
sought to refinance their home mortgages.  We also achieved 
double-digit increases in our wealth management and electronic 
banking revenues.  In addition, our insurance business associates 
grew revenue 6% by providing superior service and being 
successful with new client acquisitions.

Total operating expenses for 2012 were slightly higher than the 
prior year.  Half of the increase was the result of costs associated 
with the transition to our new brand and acquisition activity.  
We also incurred additional sales and incentive compensation 
expenses due to our stronger operating performance.  Outside 
these costs, overall operating efficiency improved in 2012 due to 
disciplined expense management.  

Also in 2012, we made considerable progress toward restoring asset 
quality.  As noted earlier, we reduced the level of problem loans.  In 
addition, we aggressively pursued recoveries of losses from the last 
five years.  Both of these factors led to a sizable reduction in our 
allowance for loan losses, benefiting our 2012 earnings.    

Growing the Company
Our 2012 growth strategy centered on us being more aggressive 
with prudent acquisitions.  We also worked to maintain our 
existing revenue diversity by seeking opportunities in each of 
our three business lines: banking, wealth management and 
insurance.  We are pleased to report success in each area.  

On the banking side, we completed our first acquisition since 
2006 by acquiring Sistersville Bancorp in September.  This 
transaction added $50 million to our total assets and should 
improve future annual earnings by 7 to 9 cents.  Within our 
wealth management business, we acquired two service providers 
and their accounts in the middle of 2012, which allowed us to fill 
in service gaps within our footprint.  Lastly, we expanded our 
insurance business at the end of the year with the purchase of an  
office and related commercial accounts in Pikeville, Kentucky.  This 
addition complements our existing offices in eastern Kentucky.

We also expanded our physical presence with the opening of a 
new banking office in Vienna, West Virginia, in mid-December.  
This office will help us better serve the customers in the region 
with its vast capabilities.  

Another key success was modest loan growth in 2012 – the first 
annual increase since 2006.  At the same time, we created more 
diversity within the loan portfolio.  Our focus on increasing 
consumer lending led to modest growth in non-mortgage loans, 
with balances topping $100 million during 2012.  Within our 
commercial loans, we grew non-mortgage balances 28% while 
reducing our exposure to commercial mortgages by 8%.   

Our Culture 
We consider Peoples Bancorp to be a unique community bank.  
Our revenue is more diversified than most banks our size and 
our product breadth, capability and expertise is comparable to 
large, national banks.  Still, we maintain the customer-centric 
focus traditionally found in a community bank.  Our sales team is 
focused on providing exceptional service and advice to our clients.  
We strive to make a positive difference in our local communities.  

Another key aspect of our culture is providing a quality work place 
for our colleagues.  This requires a commitment to coaching and 
professional development.  Accountability is paramount to being 
a successful company.  Our core philosophy is to establish clearly 
defined goals and performance metrics, supply necessary training, 
offer frequent coaching and reward success.  

Along these lines, we instituted a practice of providing frequent 
feedback to every employee, including written quarterly coaching 
reviews.  We also believe learning is an ongoing process rather 
than a one-time event.  Thus, we continue to build upon prior 
initiatives, such as the sales development program deployed 
in 2011.  Our goal is to instill within our organization a sense of 
continuous improvement and a constant desire to be better.

Our Brand 
One of our key strengths continues to be our local market teams 
— teams that include professionals from each business line.  
These teams allow us to compete head to head with the national 
banks operating in our market areas.  These teams also make 
significant contributions to the local communities through their 
service to various organizations and community activities.  

As previewed in the 2011 report, we rolled out a new brand  
and refreshed look during 2012.  This transformation has  
re-energized our customers and employees.  In addition, our  
2011 promise of “Working Together. Building Success.” for our 
clients, communities and shareholders has become embedded 
within our company.  This unified presence is helping us to gain a 
greater share of our customers’ business.

A cornerstone of our new brand is the approach we take with 
each customer relationship.  All of us share many similar 
life events.  Whether welcoming a newborn, changing jobs, 
or planning for the future, we know each situation is unique 

4

  
A major focus for 2013 will be to build upon the successes of 2012.  
Recent acquisitions should provide us with additional revenue 
opportunities.  While ongoing investments will cause our expenses 
to be higher in 2013, we will remain disciplined to ensure revenue 
grows faster than expenses each year.  We anticipate meaningful 
loan growth in 2013, due in part to our expanding consumer 
lending capabilities.  Our goal of returning all credit metrics to 
their pre-2008 levels could be achieved in 2013.  

Peoples Bancorp is positioned for meaningful growth with strong 
capital levels and nearly restored asset quality.  Our robust and 
expansive infrastructure has the capacity to handle much larger 
transaction volumes than we handle today.  The entire company 
is poised to execute our strategies with precision.  I am confident 
we will be successful.

Final Thoughts 
I close this letter with two personal notes.  

First, on behalf of the entire Board of Directors, it’s my privilege 
to thank and congratulate Paul Theisen on his retirement from 
the Board of Directors of both Peoples Bancorp and Peoples 
Bank in late July 2012.  Paul provided more than 34 years 
of service and leadership to our company.  Most recently, he 
served as Vice Chairman of the Board for Peoples Bancorp and 
Chairman of the Board of Peoples Bank.  We are thankful for his 
dedication and wish him all the best in his retirement.

I also want to take the opportunity to introduce the two newest 
members of the Board of Directors for both Peoples Bancorp 
and Peoples Bank:  Jim Huggins and Tara Abraham.  Jim became 
a Director in February 2012, while Tara joined us in May.  Jim 
brings a great deal of expertise as an experienced attorney, 
along with extensive knowledge of the Marietta and Parkersburg 
markets.  Tara is both an accomplished entrepreneur and 
a dedicated supporter of and advocate for women-owned 
businesses.  We are indeed fortunate to have both of these 
talented individuals serving on the Board.

We look forward to continuing to serve those of you who are our 
clients and rewarding those of you who are our shareholders.

All the best,

Chuck Sulerzyski, President	and	CEO

for each customer.  During these life-changing events, our 
customers need a trusted financial advisor who will work side by 
side to overcome challenges and seize opportunities.  Our team 
of financial professionals has the knowledge, tools and desire to 
help our clients achieve their goals.  This commitment is our  
core difference and the strength of the Peoples Bank brand  
and its associates.

Strategic Investments
In 2012, we continued to make significant investments in our 
electronic delivery channels.  Our capabilities have grown to 
include online account opening and mobile deposit capabilities 
for consumers.  We also revamped our website and expanded 
our social media presence.  Already in 2013, we’ve improved our 
mobile banking services even further with the addition of bill-pay 
capabilities.  As a result, our electronic delivery channels are as 
good as, if not better than, any bank within our markets.  

In contrast, significant work is needed within our branch network 
to bring each office up to our best-in-class standard.  In 2013, 
we’ll launch an 18-month, $5 million office makeover project.  
This project will involve floor-to-ceiling renovations intended 
to bring a consistent look to all of our offices and improve 
the use of existing office space.  The project will also create a 
more engaging and attractive environment for our clients and 
employees.  We’re excited by this long-term investment.  At 
the end of this project, every aspect of our company will have 
undergone a transformation to our new brand.

Another area of ongoing investment is our consumer lending 
activities.  In early 2012, we bolstered this area by adding an 
experienced consumer lender to our management team.  Since 
that time, we’ve been working diligently to improve our processes 
and develop the structure to support further expansion.  In 2013, 
we’ll be adding sales positions within the indirect consumer 
lending area to generate greater lending activity.  

We continue to make significant investments in our local 
communities.  In 2012, we contributed $400,000 to the Peoples 
Bancorp Foundation that provides support to organizations 
within our markets.  Our employees also contributed their time 
and helped direct our charitable giving.  Our commitment to the 
communities we serve remains an ongoing endeavor.  

Outlook for 2013 
As we start 2013, we expect some conditions to remain difficult.  
The Federal Reserve is committed to keeping interest rates 
at current low levels.  Additionally, we do not anticipate any 
slowdown in new regulatory requirements.  

That said, we do see some encouraging signs.  Economic 
conditions within our market areas generally are better than in 
other parts of the country.  The unemployment rate in Ohio and 
West Virginia continues to be lower than the national average.  
We also have opportunities from the wealth and activity being 
generated from the shale drilling within our footprint.  

5

Our Brand Is Our Promise... 

At Peoples Bank, one guiding principle has always been  

Our brand is a very tangible piece of our business.  The 

true: we are hard-working people ready to help our customers 

“feeling” of working together comes when our associates 

build success.  We are part of our customers’ families and a 

take the time to get to know each customer and their 

part of the communities we serve.  We are a partner in their 

financial situation.  Building success is when our team of 

financial success.  

financial experts works to craft a personalized roadmap for 

creating success along the way.  It’s well beyond banking and 

In each community we serve, and with every business and 

more about relationships.

family we call customer, we want everyone to feel the support 

of Peoples Bank working to help build success with their 

personal or business finances.

This means we want each customer to feel confident in the 

relationship they have with their banker and want to provide 

each with the financial advice and insight that will help turn 
dreams into realities. 

It means confidence 
in the ability to stay 
where they are; 
Peoples Bank is 
committed to being 
the trusted financial 
partner for life.

As we look to the future, 
our promise is to bring new 
products and services that 
improve each customer’s 
quality of life and allow 
them to grow and succeed.  

This will always be backed by our commitment to focus on 

our relationship with each customer so they feel heard, 

understood and supported.  

Working Together.

6

 Building Success.

Cambridge Photo Place holder

Our Brand Is Our Promise... 

Working Together.

Our Brand in Action

Building Stronger Communities
Our brand promise extends into the communities of which we are a part.  

We’re committed to reaching out and playing a role in the growth of each 

town and community.  Whether through banking services, the volunteer 

hours of our employees or working with local businesses to meet their 

needs, we consider each community our home.  It’s with great pride that our 

associates live, work and contribute in ways that allow the entire community 

to step toward the future. 

Building Bigger Moments
Life is about special moments and Peoples Bank is here is help build those 

moments into bigger memories.  Buying the engagement ring and waiting 

with anticipation for the perfect moment are what make life special.  Getting 

married, having your first child and buying a bigger home for your family are 

all moments in which we work with you to build success. 

Our Brand Brought to Life
Starting in 2013, we will launch a branch remodel process that will renew our 

entire branch network.  Our brand will be brought to life in each branch and 

will be a physical representation of what we live every day.  New customer 

areas and easier navigation within our branches will be among the many 

improvements.  Working together will also be about bringing our complete 

line of business capability to each location: consumer and business banking, 

insurance, trust and investment services and more. 

 Building Success.

Cambridge Photo Place holder

7

It’s our commitment 
to the community that 
shows that “Working 
Together,” we can build 
success where it is 
needed most.

Camp ECHO swimmers, Sarah Archer and Angie Ramsey

8

Sometimes, Working Together 
Means Playing Together 

At work, Steve Vincent is known as a solutions-oriented 

in wheelchairs to equalize each team’s abilities.  This 

IT professional.  Within the community, he’s known as a 

powerful association between Peoples and Camp ECHO 

leader, advocate and board member for the Wood County 

raises funds and awareness for the camp — and for 

Society — and the motivating force behind the Peoples 

individuals with physical limitations. 

Bank vs. CAWV Wheelchair Basketball Game. 

How important is Steve’s leadership in Camp ECHO’s 

Steve started with a one-year commitment for the  

success?  Ask Jane Stephens, executive director of the 

Marietta version of March Madness.  Now, more than a 

decade later, he continues to lead Peoples Bank associates 

in a fundraising event that has enabled Camp ECHO to 

Wood County Society, the agency running Camp ECHO. 
She said, “If not for Peoples Bank, the camp could not 
possibly operate as it does today.  Peoples Bank associates 

increase the number of campers served each year.  

have jumped right in, working to provide funds, fun and 

leadership.  Peoples Bank is a true example of people 
coming together to make things happen.” 

Camp ECHO provides unique opportunities for individuals 

with cognitive and physical challenges to participate in 

camp activities.  The Wheelchair Basketball Game, held 

in the Wood County Market, is an annual event pitting 

the CAWV (Challenged Athletes of West Virginia), an 

organization with players from the Marietta Memorial 

Hospital Rehabilitation Center patient roster, against 

Peoples Bank employees who have agreed to play, sitting 

Camp ECHO

9

“Peoples Bank stepped 
up and came to our help and, 
quite honestly, our rescue.”  

The Quinn Family, Peoples Bank Customers

10

Quinn Family

Defining Success

At Peoples, we understand the many definitions of 

The true strength of the relationship, however, was 

success.  Peoples is successful when we deliver strong 

demonstrated when Cathy suffered a brain aneurism 

earnings to shareholders.  We believe we’re able to 

that severely diminished her capacity to function.  The 

do that because we deliver on our brand promise of 

Quinns were stunned by the level of support provided by 

“Working Together. Building Success.”

the Zanesville associates.  Concerned for the Quinns, the 

Every customer has a 
personal definition of 
success. We work to learn 
that definition and then 
work to make it a reality.

Sometimes, Building Success Means  
Rebuilding Lives
As established customers, Todd and Cathy Quinn knew 

Peoples Bank was a solid financial institution.  They chose 

to establish both personal and business accounts with 

Peoples and were satisfied with the relationship. 

Peoples team stepped in and helped manage all financial 

paperwork.  Beyond finances, the Peoples family visited, 

encouraged, and eased the pain of the Quinn family in 

crisis.  Together, the Peoples family worked with the 

Quinns to build their new definition of success — focusing 

on rebuilding Cathy’s health and their lives.   

According to Todd, “I was struggling just to keep up with 
the care for my wife.  Peoples helped get our finances 

in order so that I could focus on her.  Our friends are 

in disbelief when I tell them what the Peoples Bank 

associates did for us.  I would be, too, if I hadn’t been 

touched so deeply by their care, consideration, service 
and unending support.”   

Quinn Family

11

Peoples Knows the Energy Market   
We grew up together

History Matters
In 1902, a group of oilmen needed loans for expansion.  

We know the financial sector and we’ve lived the energy 

markets for 110 years.  We know the history, the products, 

Back then, oil was risky business and loans were 

the services and our region.  Most importantly, we know 

difficult to come by.  Because they couldn’t come up 

how to communicate with all facets of the energy market.  

with necessary loans with established banks, this group 

The relationship between the banking and energy sectors 

created their own bank — The Peoples Banking and Trust 

is not as complex for us as it might be for others.  We’re 

Company.  That action was the start of a relationship 

continuing a successful relationship, not starting one. 

between Peoples and the energy market that’s lasted for 

well over a century.  

Oil, gas and coal are more important today than ever 

before as America seeks energy independence.  Our 

region is rich in energy resources.  This abundance 

creates opportunities throughout our market, and 

Peoples is uniquely positioned to provide the financial 

solutions necessary to help our customers maximize 

those opportunities by providing strategic, collaborative 

and precise financial solutions.

An Ongoing Relationship
Peoples knows the energy business.  Throughout our 

history together, Peoples has worked to provide the 

energy market with financial products and services 

tailored to the unique needs of that market.   

Building Beyond Energy Markets 
For the first time in almost 30 years, oil and gas 

production in our region is increasing.  As energy-

related employment rises, the hospitality, real estate, 
retail, auto and financial sectors will also grow.  Since 

1902, Peoples has worked with individuals and 

businesses within the energy market — and those 

affected by the energy market — to help structure 

prudent, long-term solutions you can live with.  We 

work to create meaningful relationships to perpetuate 

business.  Why?  Because we know that when our 

clients are successful, Peoples will be successful.  

Focus on Energy

12

Peoples Knows the Energy Market   

We grew up together

Focus on Energy

Working	together	with	Peoples	Bank		
client,	Producers	Service	Corp.

Clay Lattimer – Peoples Bank, VP, Commercial Banker

Milt Haynes – Peoples Bank, VP, Energy Banking   

Dan Pottmeyer – Producers Service Corp., President

Throughout our history, 
Peoples has worked to 
provide the energy market
with financial products and 
services tailored to meet 
their distinct needs.

13

 
Building Relationships With  
the Communities We Serve
Peoples takes a unique approach to  
our community commitment 

With us, it’s personal.  We know strong communities 

provide strong opportunities — for residents and 

businesses.  Peoples is a company built on the promise 

of helping people.  We help because we are committed 

to fostering excellence within our communities.

In 2012, Peoples increased charitable giving by more 
than 26%.  As important as the amount of giving 
is how we give.  Peoples empowers our market 
teams — the people who actually live and work in the 

communities we serve — to determine how charitable 

funds will be spent in their communities.  

We believe this personal 
approach is different 
from others and results in 
a direct, positive impact.   

Annually, Peoples supports hundreds of causes, from 

social services to the fine arts.  And, although we’re 

proud to be associated with each cause, the following 

three initiatives best demonstrate our approach to 

building something different within the communities 

we serve. 

14

 Building Community Relationships

 
Building Relationships With  

the Communities We Serve

Peoples takes a unique approach to  

our community commitment 

Support for a Returning Veteran
When Kyle Hockenberry, the son of an employee, was severely 

The program tracks the progress and score of every student; 

successful students receive a “Certification in Financial 

wounded by an explosion in Afghanistan, the Peoples family 

Literacy.”  The financial literacy initiative has proven to be 

was determined to support him.  Partnering with the city of 

so valuable that Peoples plans to expand the program in the 

Marietta, the Tunnel to Towers and Gary Sinise foundations, 

coming years. 

Peoples Bank served as the title sponsor of a fundraising 

concert that attracted more than 3,000 area residents.  

All event proceeds were donated to help build Kyle a 

home to accommodate his special needs.  Still undergoing 

rehabilitation, Kyle will be coming home to a house funded, in 

part, by his community and the Peoples family. 

Building a Holiday Greeting  
In 2012, Peoples partnered with United Way offices in six of 

its markets to create an exciting holiday card contest for 

elementary aged children.  More than 240 area budding 

artists drew and submitted their favorite holiday memories.  

The top submissions were posted on Facebook, garnering 

public votes.  

Financial Literacy: Generational Initiative
Recognizing our responsibility to educate upcoming 

Although six designs were ultimately selected for print, 

generations on personal finance, Peoples provided financial 
support to pilot an online, interactive curriculum on finance 

everyone won.  Participating United Way organizations 
received the proceeds from selling boxed sets of the holiday 

for area high school students.  

cards along with direct donations from Peoples.  Winning 

artists received gift cards; all artists received recognition. 

Through the EverFi Financial Literacy initiative, nine local 

From the top six designs Peoples selected one to serve as 

high schools will provide students with a virtual world where 

its corporate holiday card this past year.

money-management strategies come to life via a curriculum 

that includes credit scores, insurance, credit cards, student 

loans, mortgages, taxes, stocks, savings and 401(k)s.  

Working Together. Building Success.

 Building Community Relationships

15

Peoples Bank Mortgage
Processing Team

Building Something Different
Begins in-house

At Peoples, we’re constantly evolving to build something 

The resulting efficiencies allowed the Peoples mortgage 

different — even in our own back-room operations.  

group to efficiently handle almost double the volume of 

Throughout 2012, we reviewed our business processes 

mortgages and significantly reduce the turnaround time. 

and refined our operations to provide enhanced services — 

Average days-to-close was reduced even though volume 

without a commensurate increase in expenses.  Take a look…

went up, and this was all accomplished utilizing existing 

staff levels. 

Cost-Effective Business Process Designed With 
Customers in Mind
In today’s environment when transactions take fractions 

of seconds, customers expect decisions to move quickly.  

That’s especially true with mortgages.  In 2012, we 

anticipated the ongoing low interest rates would trigger 

significant volume in residential mortgage processing.  Yet, 

we were mindful of the need to control expenses.  We got 

to work and built something different.  

Our solution was to take a fresh look at our business 

processes and identify specific actions to be streamlined.  

Ongoing Reviews Identify Opportunities
At Peoples, internal business-process reviews are a priority 

so that we can continually evolve and improve.  By seeking 

efficiencies, eliminating duplication and investing in 

technology, we’ve strengthened the Peoples infrastructure 

without adding additional risk to our processes.  From 

mortgage processing to electronic payments, we’re 

constantly testing and refining our business processes to 

build something different, something better.   

16

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C.  20549

FORM 10-K

(Mark One)

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

            For the fiscal year ended December 31, 2012 

OR

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

            For the transition period from ____ to ____

Commission File Number: 0-16772

PEOPLES BANCORP INC.
(Exact name of registrant as specified in its charter)

Ohio
(State or other jurisdiction of incorporation or organization)

31-0987416
(I.R.S. Employer Identification No.)

138 Putnam Street, PO Box 738, Marietta, Ohio
(Address of principal executive offices)

Registrant’s telephone number, including area code:

Securities registered pursuant to Section 12(b) of the Act:

45750-0738
(Zip Code)

(740) 373-3155

Title of each class
Common shares, without par value

Name of each exchange on which registered
NASDAQ Stock Market

Securities registered pursuant to Section 12(g) of the Act:

None

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.    Yes   No 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes   No 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities 
Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), 
and (2) has been subject to such filing requirements for the past 90 days.   

Yes  

No  

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every 
Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or 
for such shorter period that the registrant was required to submit and post such files).        Yes 

No   

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not 
be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III 
of this Form 10-K or any amendment to this Form 10-K.  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller 
reporting company.  See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 
of the Exchange Act.

Large accelerated
filer 

Accelerated filer 

Non-accelerated filer 
(Do not check if a smaller 
reporting company)

Smaller reporting company 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). 

Yes  

No 

As of June 29, 2012, the aggregate market value of the registrant’s Common Shares (the only common equity of the registrant) held by 
non-affiliates was $222,259,000 based upon the closing price as reported on The NASDAQ Global Select Market.  For this purpose, 
executive officers and directors of the registrant are considered affiliates.

Indicate the number of shares outstanding of each of the registrant’s classes of common stock as of the latest practicable date: 
10,794,193 common shares, without par value, at February 27, 2013.

  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
 
 
Table of Contents

Document Incorporated by Reference:
Portions of Registrant's definitive Proxy Statement relating to the Annual Meeting of Shareholders to be held April 25, 2013, 
are incorporated by reference into Part III of this Annual Report on Form 10-K.

TABLE OF CONTENTS

PART 1

ITEM 1.

Business

ITEM 1A. Risk Factors

ITEM 1B. Unresolved Staff Comments

ITEM 2.

ITEM 3.

ITEM 4.

PART II

Properties

Legal Proceedings

Mine Safety Disclosures (not applicable)

ITEM 5.

Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of 

ITEM 6.

ITEM 7.

Equity Securities

Selected Financial Data

Management's Discussion and Analysis of Financial Condition and Results of Operations

ITEM 7A. Quantitative and Qualitative Disclosures About Market Risk

ITEM 8.

ITEM 9.

Financial Statements and Supplementary Data

Changes in and Disagreements with Accountants on Accounting and Financial Disclosures

ITEM 9A. Controls and Procedures

ITEM 9B. Other Information

PART III

ITEM 10. Directors, Executive Officers and Corporate Governance

ITEM 11.

Executive Compensation

ITEM 12.

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 

Matters

ITEM 13.

Certain Relationships and Related Transactions, and Director Independence

ITEM 14.

Principal Accountant Fees and Services

PART IV

ITEM 15.

Exhibits and Financial Statement Schedules

SIGNATURES

EXHIBIT INDEX

3

14

20

20

21

21

22

24

25

58

58

59

59

59

107

108

108

108

108

109

110

111

2

As used in this Annual Report on Form 10-K (“Form 10-K”), “Peoples” refers to Peoples Bancorp Inc. and its 

consolidated subsidiaries collectively, except where the context indicates the reference relates solely to the registrant, Peoples 
Bancorp Inc.  Unless otherwise indicated, all note references contained in this Form 10-K refer to the Notes to the 
Consolidated Financial Statements included in Item 8 of this Form 10-K.

PART I

ITEM 1.  BUSINESS

Corporate Overview

Peoples Bancorp Inc. is an Ohio corporation and a financial holding company organized in 1980.  Peoples operates 
principally through its wholly-owned subsidiary, Peoples Bank, National Association (“Peoples Bank”).  As of the date of this 
Form 10-K, Peoples' other wholly-owned subsidiary was Peoples Investment Company.  Peoples Bank's operating 
subsidiaries included Peoples Insurance Agency, LLC (“Peoples Insurance”) and PBNA, L.L.C., an asset management 
company.  Peoples Investment Company owned Peoples Capital Corporation.  

Peoples Bank was first chartered in 1902 as an Ohio banking corporation under the name “The Peoples Banking and 
Trust Company” in Marietta, Ohio, and was later reorganized as a national banking association under its current name in 
2000.  Peoples Insurance was first chartered in 1994 as an Ohio corporation under the name “Northwest Territory Property 
and Casualty Insurance Agency, Inc.”  In late 1995, Peoples Insurance was awarded insurance agency powers in the State of 
Ohio, becoming the first insurance agency in Ohio to be affiliated with a financial institution.  In 2009, Peoples Insurance 
was converted from an Ohio corporation to an Ohio limited liability company under its current name.

 Peoples Investment Company, its subsidiary, Peoples Capital Corporation, and PBNA, L.L.C. were formed in 2001 to 

optimize Peoples' consolidated capital position and provide new investment opportunities as a means of enhancing 
profitability.  These opportunities include, but are not limited to, investments in low-income housing tax credit funds or 
projects, venture capital and other higher risk investments, which are either limited or restricted as investments by Peoples 
Bank.  Presently, the operations of these companies do not represent a material part of Peoples' overall business activities.

Business Overview

Peoples makes available a complete line of banking, investment, insurance and trust solutions through its financial units 

– Peoples Bank and Peoples Insurance.  These products and services include the following: 

various demand deposit accounts, savings accounts, money market accounts and certificates of deposit
commercial, consumer and real estate mortgage loans (both commercial and residential) and lines of credit
debit and automated teller machine (“ATM”) cards
corporate and personal trust services
safe deposit rental facilities  
travelers checks, money orders and cashier's checks
full range of life, health and property and casualty insurance products
custom-tailored fiduciary and wealth management services

Peoples' financial products and services are offered through its financial service locations and ATMs in Ohio, West 
Virginia and Kentucky, as well as telephone and internet-based banking through both PCs and mobile devices.  Brokerage 
services are offered exclusively through an unaffiliated registered broker-dealer located at Peoples Bank's offices.  Peoples 
also makes available credit cards to consumers and businesses, as well as merchant credit card processing services, through 
joint marketing arrangements with third parties. 

Peoples' business activities are currently confined to one reporting unit and reportable segment, which is community 

banking.  For a discussion of Peoples' financial performance for the fiscal year ended December 31, 2012, see Peoples' 
Consolidated Financial Statements and Notes to the Consolidated Financial Statements found in Item 8 of this Form 10-K.

Peoples has a history of expanding its business, including its customer base and primary market area, through a 

combination of internal growth and targeted acquisitions.  The internal growth has included the opening of de novo banking 
and loan production offices located in or near Peoples' existing market area.  Acquisitions have consisted of traditional 
banking offices, both individually and as part of entire institutions, insurance agencies and financial advisory books of 
business.  The primary objectives of Peoples' expansion efforts include: (1) provide opportunities to integrate non-traditional 
products and services, such as insurance and investments, with the traditional banking products offered to its clients; (2) 
increase market share in existing markets;  (3) expand Peoples' core financial service businesses of banking, insurance and 

3

wealth management and (4) improve operating efficiency by redirecting resources to offices and markets with greater growth 
potential.  

Recent Corporate Developments

Peoples previously formed a statutory business trust subsidiary (PEBO Capital Trust I) for the sole purpose of issuing 
preferred securities and investing the proceeds in junior subordinated debentures of Peoples.  The trust preferred securities 
qualified as Tier 1 capital for regulatory capital purposes, subject to certain quantitative limits and qualitative standards.  
PEBO Capital Trust I was dissolved on December 19, 2012, since Peoples repaid the junior subordinated debentures and 
related trust preferred securities.  Additional information can be found in Note 10 of the Notes to the Consolidated Financial 
Statements.

Primary Market Area and Customers

Peoples considers its primary market area to consist of the counties where it has a physical presence and neighboring 

counties.  Peoples currently has a physical presence in the counties of Athens, Fairfield, Franklin, Gallia, Guernsey, Meigs, 
Morgan, Muskingum, Noble, Tuscarawas and Washington in Ohio; Cabell, Kanawha, Mason, Wetzel and Wood in West 
Virginia; and Boyd, Greenup and Pike in Kentucky.  This market area encompasses the Metropolitan Statistical Areas 
(“MSA”) of Parkersburg-Marietta-Vienna, WV-OH, Charleston, WV and Huntington-Ashland, WV-KY-OH, and portions of 
the Columbus, OH MSA.  This primary market area largely consists of rural or small urban areas with a diverse group of 
industries and employers.  Principal industries in this area include health care, education and other social services; plastics 
and petrochemical manufacturing; oil, gas and coal production; and tourism and other service-related industries.  In addition, 
this market area overlaps both the Marcellus and Utica shale formations, which are being explored for oil and natural gas.  As 
a result, economic activity has been increasing steadily which is causing lower unemployment in Ohio and West Virginia, as 
well as creating growth opportunities for Peoples.  Because of this diversity, Peoples is not dependent upon any single 
industry segment for its business opportunities.  

Lending Activities

Peoples Bank originates various types of loans, including commercial and commercial real estate loans, residential real 
estate loans, home equity lines of credit, real estate construction loans, and consumer loans.  Peoples Bank's lending activities 
are focused principally on lending opportunities within its primary market areas, although Peoples Bank occasionally 
originates loans outside its primary markets related to existing customer relationships.  In general, Peoples Bank retains the 
majority of loans it originates; however, certain longer-term fixed-rate mortgage loan originations, primarily one-to-four 
family residential mortgages, are sold into the secondary market.

Peoples Bank's loans consist of credits to borrowers spread over a broad range of industrial classifications.  At 

December 31, 2012, Peoples Bank had no concentration of loans to borrowers engaged in the same or similar industries that 
exceeded 10% of total loans nor had any loans outstanding to non-U.S. entities.

Legal Lending Limit

Federal regulations impose a limit on the aggregate amount a financial institution may lend to one borrower, 
including certain related or affiliated borrowers.  This legal lending limit is generally 15% of the institution's total 
capital, as defined by risk-based capital regulations, plus any allowance for loan losses not already included in total 
capital.  At December 31, 2012, Peoples Bank's legal lending limit was approximately $27.8 million.  During 2012, 
Peoples Bank did not extend credit to any one borrower or group of affiliated borrowers in excess of its legal lending 
limit.

Commercial Lending

Commercial, financial and agricultural loans (“commercial loans”), including loans secured by commercial real 
estate, represent the largest portion of Peoples' total loan portfolio, comprising approximately 56.7% of total loans at 
December 31, 2012.  Commercial lending inherently involves a significant degree of risk of loss since commercial loan 
relationships generally involve larger loan balances than other loan classes.  Additionally, repayment of commercial 
loans normally depends on adequate cash flows of a business, which can be negatively impacted by adverse changes in 
the general economy or in a specific industry.  

Commercial Lending Practices. Loan terms include amortization schedules and interest rates commensurate with the 
purpose of each loan, the source of repayment and the risk involved.  The majority of Peoples Bank's commercial 
loans carry variable interest rates equal to an underlying index rate plus a margin.  Peoples Bank occasionally 
originates commercial loans with fixed interest rates for periods generally ranging from 3 to 5 years.  The primary 
analytical technique used in determining whether to grant a commercial loan is the review of a schedule of cash 

4

flows to evaluate whether the borrower's anticipated future cash flows will be adequate to service both interest and 
principal due.  

On an annual basis, Peoples Bank strives to evaluate all loan relationships whose aggregate debt to Peoples 
Bank is greater than $500,000 for possible credit deterioration.  This loan review process provides Peoples Bank 
with opportunities to identify potential problem loans and take proactive actions to assure repayment of the loan or 
minimize Peoples Bank's risk of loss, such as reviewing the relationship more frequently based upon the loan quality 
rating and aggregate debt outstanding.  Upon detection of the reduced ability of a borrower to meet cash flow 
obligations, the loan is reviewed for possible downgrading or placement on nonaccrual status.  Relationships under 
$500,000 are evaluated for credit deterioration once the borrower becomes delinquent. 

Construction Loans

Peoples Bank originates various construction loans to provide temporary financing during the construction phase for 

commercial and residential properties.  At December 31, 2012, outstanding construction loans comprised 3.5% of 
Peoples' loan portfolio.  Construction financing is generally considered to involve the highest risk since Peoples Bank is 
dependent largely upon the accuracy of the initial estimate of the property's value at completion of construction and the 
estimated cost (including interest) of construction.  If the estimated construction cost proves to be inaccurate, Peoples 
Bank may be required to advance funds beyond the amount originally committed to enable completion of the project.  In 
certain cases, such as real estate development projects, repayment of construction loans occurs as a result of subsequent 
sales of the developed real estate.   

Construction Lending Practices. Peoples Bank's construction lending is focused primarily on commercial and residential 
projects of select real estate developers and homebuilders.  These projects include the construction of office, retail or 
industrial complexes and real estate development for either residential or commercial uses.  The underwriting 
criteria for construction loans is generally the same as for non-construction loans.  

To mitigate the risk of construction lending, Peoples Bank requires periodic site inspections by a construction 

loan manager, appraiser or architect to ensure appropriate completion of the project prior to any disbursements.  
Construction loans are structured to provide sufficient time to complete construction, including consideration for 
weather or other variables that influence completion time, although Peoples Bank generally requires the term to be 
less than two years.    

Real Estate Loans

While commercial loans comprise the largest portion of Peoples' loan portfolio, generating residential real estate 
loans remains a major focus of Peoples' lending efforts, whether the loans are ultimately sold into the secondary market 
or retained in Peoples' loan portfolio.  At December 31, 2012, portfolio residential real estate loans comprised 23.7% of 
total loans.  Peoples also had $6.5 million of residential real estate loans held for sale and was servicing $330.7 million 
of loans, consisting primarily of one-to-four family residential mortgages, previously sold in the secondary market.

Peoples Bank originates both fixed-rate and adjustable-rate real estate loans.  Typically, the longer-term fixed-rate 
real estate loans are sold in the secondary market, with Peoples retaining servicing rights on those loans.  In select cases, 
Peoples Bank may retain certain fixed-rate real estate loans or sell the loans without retaining the servicing rights.  

Real Estate Lending Practices. Peoples Bank typically requires residential real estate loan amounts to be no more than 
80% of the purchase price or the appraised value of the real estate securing the loan, whichever is lower, unless 
private mortgage insurance is obtained by the borrower for the percentage exceeding 80%.  In limited 
circumstances, Peoples Bank  may lend up to 100% of the appraised value of the real estate, although such lending 
currently is limited to loans that qualify under established federally backed rural housing programs.  The risk 
conditions of real estate loans are considered during underwriting for the purposes of establishing an interest rate 
commensurate with the risks inherent in mortgage lending and the remaining equity of the home, if any.  

Real estate loans are typically secured by first mortgages with evidence of title in favor of Peoples Bank in the 

form of an attorney's opinion of the title or a title insurance policy.  Peoples Bank also requires proof of hazard 
insurance, with Peoples Bank named as the mortgagee and loss payee.  Licensed appraisals are required for all real 
estate loans.

Home Equity Lines of Credit

Peoples Bank originates home equity lines of credit that provide consumers with greater flexibility in financing 
personal expenditures.  At December 31, 2012, outstanding home equity lines of credit comprised 5.2% of Peoples' total 
loans.  Peoples Bank currently offers home equity lines of credit with a prime-based variable rate for the entire 10-year 
term of the loan.  Peoples Bank also offers a home equity line of credit whose terms include a fixed rate for the first five 

5

years and converting to a variable interest rate for the remaining five years.  At December 31, 2012, total outstanding 
principal balances and available credit amounts of these convertible rate home equity lines of credit were $16.9 million 
and $19.9 million, respectively, and the weighted-average remaining maturity was 6.3 years.  The average original loan 
amount for these convertible rate home equity lines of credit was approximately $30,000 at December 31, 2012.

Home Equity Lending Practices. Home equity lines of credit are generally made as second mortgages by Peoples Bank.  
The maximum amount of a home equity line of credit is generally limited to 80% of the appraised value of the 
property less the balance of the first mortgage.  Peoples Bank may lend up to 90% of the appraised value of the 
property at higher interest rates that are commensurate with the additional risk being assumed in these situations.  
The home equity lines of credit are written with ten-year terms and are subject to review upon request for renewal.    

Consumer Lending

Peoples Bank's consumer lending activities primarily involve loans secured by automobiles, boats, recreational 

vehicles and other personal property.  At December 31, 2012, consumer loans comprised 10.3% of Peoples' loan 
portfolio.

Consumer Lending Practices. Consumer loans generally involve more risk as to collectability than real estate mortgage 
loans because of the type and nature of the collateral and, in certain instances, the absence of collateral.  As a result, 
consumer lending collections are dependent upon the borrower's continued financial stability, and are at more risk 
from adverse changes in personal circumstances.  In addition, application of various state and federal laws, including 
bankruptcy and insolvency laws, could limit the amount that may be recovered under these loans.  Credit approval 
for consumer loans typically requires demonstration of sufficiency of income to repay principal and interest due, 
stability of employment, credit history and sufficient collateral for secured loans.  It is the policy of Peoples Bank to 
review its consumer loan portfolio monthly and to charge-off loans that do not meet its standards, and to adhere 
strictly to all laws and regulations governing consumer lending.  A qualified compliance officer is responsible for 
monitoring regulatory compliance performance and for advising and updating loan personnel.

Peoples Bank makes available optional credit life insurance and accident and health insurance to all qualified 

borrowers, thus reducing risk of loss when a borrower's income is terminated or interrupted due to accident, 
disability or death.  

Overdraft Privilege

Peoples Bank grants Overdraft Privilege to qualified customers.  Overdraft Privilege is a service that provides 
overdraft protection to retail deposit customers by establishing an Overdraft Privilege amount.  After a 30-day waiting 
period to verify account activity, each new checking account usually receives an Overdraft Privilege amount of either 
$400 or $700, based on the type of account and other parameters.  Once established, customers are permitted to overdraw 
their checking account at Peoples Bank's discretion, up to their Overdraft Privilege limit, with each item being charged 
Peoples Bank's regular overdraft fee.  Customers repay the overdraft with their next deposit.  Overdraft Privilege is 
designed to allow Peoples Bank to fill the void between traditional overdraft protection, such as a line of credit, and 
“check cashing stores”.  Under federal banking regulations, Peoples Bank is required to obtain the consent of its 
customers in order to apply Overdraft Privilege to ATM and one-time debit card transactions.  While Overdraft Privilege 
generates fee income, Peoples maintains an allowance for losses from checking accounts with overdrafts deemed 
uncollectible.  This allowance, along with the related provision and net charge-offs, is included in Peoples' allowance for 
loan losses.  

Investment Activities

Investment securities comprise 37.0% of Peoples' total assets.  The majority of Peoples' investment activities are 
conducted through Peoples Bank, although Peoples and its non-banking subsidiaries engage in investment activities from 
time-to-time.  Investment activity by Peoples Bank is subject to certain regulatory guidelines and limitations on the types of 
securities eligible for purchase.  As a result, the investment securities owned by Peoples Bank include obligations of the U.S. 
Treasury, agencies and corporations of the U.S. government, including mortgage-backed securities, bank eligible obligations 
of any state or political subdivision in the U.S. and bank eligible corporate obligations, including private-label mortgage-
backed securities.  The investments owned by Peoples are comprised of common stocks issued by various unrelated banking 
holding companies.  The investments owned by Peoples' non-banking subsidiaries currently consist of tax credit funds, 
corporate obligations, municipal obligations and privately issued mortgage-backed securities. 

Peoples' investment activities are governed internally by a written, Board-approved policy, which is administered by 
Peoples' Asset-Liability Management Committee (“ALCO”).  The primary purpose of Peoples' investment portfolio is to: (1) 
employ excess funds not needed for loan demand; (2) provide a source of liquid assets to accommodate unanticipated deposit 
and loan fluctuations and overall liquidity needs; (3) provide eligible securities to secure public and trust funds; and (4) earn 

6

the maximum overall return commensurate with the investment's risk and corporate needs.  Investment strategies to achieve 
these objectives are reviewed and approved by the ALCO.  In its evaluation of investment strategies, the ALCO considers 
various factors, including the interest rate environment, balance sheet mix, actual and anticipated loan demand, funding 
opportunities and Peoples' overall interest rate sensitivity.  The ALCO also has much broader responsibilities, which are 
discussed in the “Interest Rate Sensitivity and Liquidity” section of “Management's Discussion and Analysis of Financial 
Condition and Results of Operations” included in Item 7 of in this Form 10-K.

Funding Sources

Peoples' primary sources of funds for lending and investing activities are interest-bearing and non-interest-bearing 

deposits.  Cash flows from both the loan and investment portfolios, which include scheduled payments, as well as 
prepayments, calls and maturities, also provide a relatively stable source of funds.  Peoples also utilizes a variety of short-
term and long-term borrowings to fund asset growth and satisfy liquidity needs.  Peoples' funding sources are monitored and 
managed through Peoples' asset-liability management process, which is discussed further in the “Interest Rate Sensitivity and 
Liquidity” section of “Management's Discussion and Analysis of Financial Condition and Results of Operation” included in 
Item 7 of this Form 10-K.  

The following is a brief description of the various sources of funds utilized by Peoples:  

Deposits

Peoples obtains deposits principally from individuals and businesses within its primary market area by offering a 
broad selection of deposit products to clients.  Retail deposit account terms vary with respect to the minimum balance 
required, the time the funds must remain on deposit and service charge schedules.  Interest rates paid on specific deposit 
types are determined based on (1) the interest rates offered by competitors, (2) the anticipated amount and timing of 
funding needs, (3) the availability and cost of alternative sources of funding and (4) the anticipated future economic 
conditions and interest rates.  Retail deposits are attractive sources of funding because of their stability and relative cost 
in addition to providing opportunities for Peoples to build long-term client relationships through the cross-selling of its 
other products and services.

Peoples also offers its customers the ability to receive up to $30 million in federal deposit insurance coverage for 
certificates of deposit (“CDs”) through the Certificate of Deposit Account Registry Service ("CDARS") program.  Under 
this program, funds from large customer deposits are placed into CDs issued by other members of the CDARS network 
in increments below the federal deposit insurance limits to ensure both principal and interest remain eligible for 
insurance. 

Peoples occasionally obtains deposits from clients outside Peoples' primary market area, generally in the form of 
CDs and often through deposit brokers.  These deposits are used to supplement Peoples' retail deposits to fund loans 
originated to customers located outside Peoples' primary market area, as well as provide diversity in funding sources.  
While these deposits may carry slightly higher interest costs than other wholesale funds, they do not require Peoples to 
secure the funds with collateral, unlike most other borrowed funds.  

Additional information regarding the amounts and composition of Peoples' deposits can be found in the “Deposits” 
section of “Management's Discussion and Analysis of Financial Condition and Results of Operation” included in Item 7 
of this Form 10-K and in Note 7 of the Notes to the Consolidated Financial Statements.   

Borrowed Funds

Peoples obtains funds through a variety of short-term and long-term borrowings, which typically include advances 

from the Federal Home Loan Bank of Cincinnati (“FHLB”), Federal Funds purchased, advances from the Federal 
Reserve Discount Window and repurchase agreements.  Occasionally, Peoples obtains funds from unrelated financial 
institutions in the form of term loans or revolving lines of credit.  Short-term borrowings are used generally to manage 
Peoples' daily liquidity needs since they typically may be repaid, in whole or part, at any time without a penalty.  Long-
term borrowings provide cost-effective options for funding asset growth and satisfying capital needs, due to the variety 
of pricing and maturity options available.  

Additional information regarding the amounts and composition of Peoples' borrowed funds can be found in the 
“Borrowed Funds” section of “Management's Discussion and Analysis of Financial Condition and Results of Operation” 
included in Item 7 of this Form 10-K and in Notes 8 and 9 of the Notes to the Consolidated Financial Statements.

Competition

Peoples experiences intense competition within its primary market area due to the presence of several national, regional 

and local financial institutions and other service providers, including finance companies, insurance agencies and mutual 

7

funds.  Competition within the financial services industry continues to increase as a result of mergers between, and expansion 
of, financial services providers within and outside of Peoples' primary market areas.  In addition, the deregulation of the 
financial services industry (see the discussion of the Gramm-Leach-Bliley Act of 1999 in the section of this item captioned 
“Supervision and Regulation – Bank Holding Company Act”) has allowed securities firms and insurance companies that have 
elected to become financial holding companies to acquire commercial banks and other financial institutions, which can create 
additional competitive pressure.

Peoples primarily competes based on client service, convenience and responsiveness to customer needs, available 
products, rates of interest on loans and deposits, and the availability and pricing of trust, brokerage and insurance services.  
However, some competitors may have greater resources and, as such, higher lending limits than Peoples, which adversely 
affects Peoples' ability to compete.  Peoples' business strategy includes the use of a “needs-based” sales and service approach 
to serve customers and incentives intended to promote customers' continued use of multiple financial products and services.  
In addition, Peoples continues to emphasize the integration of traditional commercial banking products with non-traditional 
financial products, such as insurance and investment products.  

Peoples historically has focused on providing its full range of products and services in smaller metropolitan markets 
rather than major metropolitan areas.  While management believes Peoples has developed a level of expertise in serving the 
financial service needs of smaller communities, Peoples' primary market area has expanded into larger metropolitan areas, 
such as central Ohio.  These larger areas typically contain entrenched service providers with an existing customer base much 
larger than Peoples' initial entry position.  As a result, Peoples may be forced to compete more aggressively in order to grow 
its market share in these areas, which could reduce current and future profit potential from such markets.

Employees

At December 31, 2012, Peoples had 494 full-time equivalent employees.  

Intellectual Property and Proprietary Rights

Peoples has registered the service marks “Peoples Bank (with logo)”, “Peoples Bancorp", “Peoples Bank”, Peoples in 
motion logo consisting of three arched ribbons, "Working together. Building Success." and “peoplesbancorp.com” with the 
U.S. Patent and Trademark Office.  These service marks currently have expiration dates ranging from 2016 to 2021.  Peoples 
may renew the registrations of service marks with the U.S. Patent and Trademark Office generally for additional 10-year 
periods indefinitely, provided it continues to use the service marks and files appropriate maintenance and renewal 
documentation with the U.S. Patent and Trademark Office at the times required by the federal trademark laws and 
regulations.  

Peoples has a proprietary interest in the Internet domain name “pebo.com”.  Internet domain names in the U.S. and in 

foreign countries are regulated, but the laws and regulations governing the Internet are continually evolving.  

Supervision and Regulation

Peoples and its subsidiaries are subject to extensive supervision and regulation by federal and state agencies.  The 
regulation of financial holding companies and their subsidiaries is intended primarily for the protection of consumers, 
depositors, borrowers, the federal Deposit Insurance Fund and the banking system as a whole and not for the protection of 
shareholders.  The following is a summary of the regulatory agencies, statutes and related regulations that have, or could 
have, a material impact on Peoples' business.  This discussion is qualified in its entirety by reference to such regulations and 
statutes.

Financial Holding Company

Peoples is a legal entity separate and distinct from its subsidiaries and affiliated companies.  As a financial holding 
company, Peoples is subject to regulation under the Bank Holding Company Act of 1956, as amended (the “BHC Act”), 
and to inspection, examination and supervision by the Board of Governors of the Federal Reserve System (the "Federal 
Reserve Board").  

The Federal Reserve Board also has extensive enforcement authority over financial holding companies.  In general, 
the Federal Reserve Board may initiate enforcement actions for violations of laws and regulations and unsafe or unsound 
practices.  The Federal Reserve Board may assess civil money penalties, issue cease and desist or removal orders, and 
require that a financial holding company divest subsidiaries, including subsidiary banks.  Peoples is also required to file 
reports and other information with the Federal Reserve Board regarding its business operations and those of its 
subsidiaries.  

8

Subsidiary Bank  

Peoples Bank is subject to regulation and examination primarily by the Office of the Comptroller of the Currency 
(the "OCC") and secondarily by the Federal Reserve Board and the Federal Deposit Insurance Corporation (the “FDIC”). 
OCC regulations govern permissible activities, capital requirements, dividend limitations, investments, loans and other 
matters.  The OCC has the authority to impose sanctions on Peoples Bank and, under certain circumstances, may place 
Peoples Bank into receivership. 

Peoples Bank is subject to certain restrictions imposed by the Federal Reserve Act and Federal Reserve Board 
regulations regarding such matters as the maintenance of reserves against deposits, extensions of credit to the financial 
holding company or any of its subsidiaries, investments in the stock or other securities of the financial holding company 
or its subsidiaries, and the taking of such stock or securities as collateral for loans to any borrower.

The Dodd-Frank Wall Street Reform and Consumer Protection Act of 2010 (the "Dodd-Frank Act"), signed into law 
in 2010, created the Consumer Financial Protection Bureau (the "CFPB"), which has broad powers to adopt and enforce 
consumer protection regulations.

Non-Banking Subsidiaries  

Peoples' non-banking subsidiaries are also subject to regulation by the Federal Reserve Board and other applicable 

federal and state agencies.  Peoples Insurance, as a licensed insurance agency, is subject to regulation by the Ohio 
Department of Insurance and the state insurance regulatory agencies of those states where it may conduct business.

Other Regulatory Agencies

Securities and Exchange Commission (“SEC”) and NASDAQ Stock Market LLC (“NASDAQ”).  Peoples is also 

under the jurisdiction of the SEC and certain state securities commissions for matters relating to the offering and 
sale of its securities.  Peoples is subject to the disclosure and regulatory requirements of the Securities Act of 
1933, as amended (the “Securities Act”), and the Securities Exchange Act of 1934, as amended (the “Exchange 
Act”), and the regulations promulgated thereunder, as administered by the SEC.  Peoples' common shares are 
listed with NASDAQ under the symbol “PEBO” and Peoples is subject to the rules for NASDAQ listed 
companies.

Federal Home Loan Bank.  Peoples Bank is a member of the FHLB, which provides credit to its members in the 

form of advances.  As a member of the FHLB, Peoples Bank must maintain an investment in the capital stock of 
the FHLB in a specified amount.  Upon the origination or renewal of an advance, the FHLB is required by law 
to obtain and maintain a security interest in certain types of collateral.  The FHLB is required to establish 
standards of community investment or service that its members must maintain for continued access to long-term 
advances from the FHLB.  The standards take into account a member's performance under the Community 
Reinvestment Act of 1977 (the "CRA") and its record of lending to first-time homebuyers. 

Federal Deposit Insurance Corporation.  The FDIC is an independent federal agency which insures the deposits, up 
to prescribed statutory limits, of federally-insured banks and savings associations and safeguards the safety and 
soundness of the financial institution industry.  Peoples Bank's deposits are insured up to applicable limits by 
the Deposit Insurance Fund of the FDIC and subject to deposit insurance assessments to maintain the Deposit 
Insurance Fund.  

In 2011, the FDIC approved a final rule that changed the deposit insurance assessment base from domestic 
deposits to average assets minus average tangible equity, as required by the Dodd-Frank Act, beginning with the 
second quarter of 2011.  In addition, the final rule also adopted a new large-bank pricing assessment scheme and 
established a target size for the Deposit Insurance Fund.

The FDIC may terminate insurance coverage upon a finding that an insured depository institution has 

engaged in unsafe or unsound practices, is in an unsafe or unsound condition, or has violated any applicable 
law, regulation, rule, order or condition enacted or imposed by the institution's regulatory agency.

Dodd-Frank Act

Federal regulators continue to implement many provisions of the Dodd-Frank Act. The Dodd-Frank Act created 
many new restrictions and an expanded framework of regulatory oversight for financial institutions, including depository 
institutions. Currently, federal regulators are still in the process of drafting the implementing regulations for many 
portions of the Dodd-Frank Act. Peoples is closely monitoring all relevant sections of the Dodd-Frank Act to ensure 
continued compliance with these regulatory requirements. The following discussion summarizes significant aspects of 
the Dodd-Frank Act that are already affecting or may affect Peoples and Peoples Bank:

9

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

the CFPB has been established and empowered to exercise broad regulatory, supervisory and enforcement authority 
with respect to both new and existing consumer financial protection laws; 

the Dodd-Frank Act restricts the preemption of state law by federal law and disallows subsidiaries and affiliates 
of national banks from availing themselves of such preemption;

the deposit insurance assessment base for federal deposit insurance has been expanded from domestic deposits to 
average assets minus average tangible equity;

the Dodd-Frank Act instructs appropriate federal banking agencies to make the capital requirements for banks and 
savings and loan holding companies and insured depository institutions countercyclical so that the amount of 
capital required to be maintained increases in times of economic expansion and decreases in times of economic 
contraction, consistent with safety and soundness;

the prohibition on the payment of interest on demand deposits has been repealed, effective July 21, 2011, thereby 
permitting depository institutions to pay interest on business transaction and other accounts;

the standard maximum amount of deposit insurance per customer has been permanently increased to $250,000 and 
non-interest-bearing transaction accounts had unlimited deposit insurance through December 31, 2012;

financial holding companies, such as Peoples, are required to be well capitalized and well managed and must 
continue to be both well capitalized and well managed in order to acquire banks located outside their home states;

new corporate governance requirements, which are generally applicable to most larger public companies, now 
require new compensation practices, including, but not limited to, providing shareholders the opportunity to cast 
a non-binding vote on executive compensation, requiring compensation committees to consider the independence 
of compensation advisors and meeting new executive compensation disclosure requirements;

the Dodd-Frank Act amended the Electronic Fund Transfer Act to, among other things, give the Federal Reserve 
Board the authority to establish rules regarding interchange fees charged for electronic debit transactions by payment 
card issuers having assets over $10 billion and to enforce a new statutory requirement that such fees be reasonable 
and proportional to the actual cost of a transaction to the issuer; and

the authority of the Federal Reserve Board to examine financial holding companies and their non-bank subsidiaries 
was expanded.

Many aspects of the Dodd-Frank Act are still subject to rulemaking and will take effect over several years, making it 

difficult to anticipate the overall financial impact on Peoples, its subsidiaries, their respective customers or the financial 
services industry more generally.  

Bank Holding Company Act

In general, the BHC Act limits the business of bank holding companies to banking, managing or controlling banks 
and other activities that the Federal Reserve Board has determined to be so closely related to banking as to be a proper 
incident thereto.  As a result of the Gramm-Leach-Bliley Act of 1999 - also known as the Financial Services 
Modernization Act of 1999 - which amended the BHC Act, bank holding companies that are financial holding companies 
may engage in any activity, or acquire and retain the shares of a company engaged in any activity, that is either (1) 
financial in nature or incidental to such financial activity (as determined by the Federal Reserve Board in consultation 
with the OCC) or (2) complementary to a financial activity, and that does not pose a substantial risk to the safety and 
soundness of depository institutions or the financial system generally (as solely determined by the Federal Reserve 
Board).  Activities that are financial in nature include securities underwriting and dealing, insurance underwriting and 
making merchant banking investments.  In 2002, Peoples elected, and received approval from the Federal Reserve 
Board, to become a financial holding company. 

In order for a financial holding company to commence any new activity permitted by the BHC Act, or to acquire a 
company engaged in any new activity permitted by the BHC Act, each insured depository institution subsidiary of the 
financial holding company must have received a rating of at least “satisfactory” in its most recent examination under the 
CRA, which is more fully discussed in the section captioned “Community Reinvestment Act” included later in this item.  
In addition, financial holding companies like Peoples are permitted to acquire companies engaged in activities that are 
financial in nature and in activities that are incidental and complementary to financial activities without prior Federal 
Reserve Board approval. 

10

The BHC Act and other federal and state statutes regulate acquisitions of commercial banks.  The BHC Act requires 

the prior approval of the Federal Reserve Board for the direct or indirect acquisition of more than 5% of the voting 
shares of a commercial bank or its parent holding company.  Under the federal Bank Merger Act, the prior approval of 
the OCC is required for a national bank to merge with another bank or purchase the assets or assume the deposits of 
another bank.  In reviewing applications seeking approval of merger and acquisition transactions, the bank regulatory 
authorities will consider, among other things, the competitive effect and public benefits of the transactions, the capital 
position of the combined organization, the applicant's performance record under the CRA and fair housing laws and the 
effectiveness of the subject organizations in combating money laundering activities.

Under Federal Reserve Board policy, a financial holding company is expected to act as a source of financial strength 
to each subsidiary bank and to commit resources to support each subsidiary bank.  Under this policy, the Federal Reserve 
Board may require a financial holding company to contribute additional capital to an undercapitalized subsidiary bank 
and may disapprove of the payment of dividends to the shareholders if the Federal Reserve Board believes the payment 
of such dividends would be an unsafe or unsound practice.

Transactions with Affiliates, Directors, Executive Officers and Shareholders

Sections 23A and 23B of the Federal Reserve Act and Federal Reserve Board Regulation W generally:
• 
• 
• 

limit the extent to which a bank or its subsidiaries may engage in "covered transactions" with any one affiliate;
limit the extent to which a bank or its subsidiaries may engage in "covered transactions" with all affiliates; and
require that all such transactions be on terms substantially the same, or at least as favorable to the bank or 
subsidiary, as those provide to a non-affiliate.

An affiliate of a bank is any company or entity that controls, is controlled by or is under common control with the 

bank.  The term "covered transaction" includes the making of  loans to the affiliate, the purchase of assets from the 
affiliate, the issuance of a guarantee on behalf of the affiliate, the purchase of securities issued by the affiliate and other 
similar types of transactions.

A bank's authority to extend credit to executive officers, directors and greater than 10% shareholders, as well as 

entities such persons control, is subject to Sections 22(g) and 22(h) of the Federal Reserve Act and Regulation O 
promulgated under that Act by the Federal Reserve Board.  These loans must be made on terms (including interest rates 
charged and collateral required) substantially the same as those offered to unaffiliated individuals or be made as part of a 
benefit or compensation program and on terms widely available to employees, and must not involve a greater than 
normal risk of repayment.  In addition, the amount of loans a bank may make to these persons is based, in part, on the 
bank's capital position, and specified approval procedures must be followed in making loans which exceed specified 
amounts.

Capital Adequacy and Prompt Corrective Action 

The Federal Deposit Insurance Corporation Improvement Act of 1991 (“FDICIA”), among other things, identifies 

five capital categories for insured depository institutions and requires the respective federal regulatory agencies to 
implement systems for “prompt corrective action” for insured depository institutions that do not meet minimum capital 
requirements within such categories.  The federal regulatory agencies, including the Federal Reserve Board and the 
OCC, have adopted substantially similar regulatory capital guidelines and regulations consistent with the requirements of 
FDICIA, as well as established a system of prompt corrective action to resolve certain of the problems of 
undercapitalized institutions.  This system is based on five capital level categories for insured depository institutions:  
“well capitalized”; “adequately capitalized”; “undercapitalized”; “significantly undercapitalized” and “critically 
undercapitalized”.  

The federal banking agencies may (or in some cases must) take certain supervisory actions depending upon a bank's 
capital level.  For example, the banking agencies must appoint a receiver or conservator for a bank within 90 days after it 
becomes “critically undercapitalized” unless the bank's primary regulator determines, with the concurrence of the FDIC, 
that other action would better achieve regulatory purposes.  Banking operations otherwise may be significantly affected 
depending on a bank's capital category.  For example, a bank that is not “well capitalized” generally is prohibited from 
accepting brokered deposits and offering interest rates on deposits higher than the prevailing rate in its market, and the 
holding company of any undercapitalized bank must guarantee, in part, specific aspects of the bank's capital plan for the 
plan to be acceptable.

Both Peoples and Peoples Bank are subject to risk-based capital requirements and guidelines imposed by their 
respective primary regulatory agencies.  These capital guidelines and regulations are based on the 1998 capital accord of 
the Basel Committee on Banking Supervision (the “Basel Committee”) and divide the capital of Peoples and Peoples 
Bank into two tiers: 

11

• 

• 

“Tier 1 capital” consists of (1) common shareholders' equity; (2) qualifying perpetual preferred stock and trust 
preferred securities (up to 25% of total Tier 1 capital); and (3) minority interests in equity accounts of 
consolidated subsidiaries, less goodwill and certain other deductions including intangible assets and net 
unrealized gains and losses on available-for-sale securities. 

“Tier 2 capital” consists primarily of allowance for loan losses and net unrealized gains on certain available-for-
sale equity securities, subject to limitations established by the guidelines, as well as any qualifying perpetual 
preferred stock and trust preferred securities amounts excluded from Tier 1 capital.  Tier 2 capital may also 
include, among other things, certain amounts of hybrid capital instruments, mandatory convertible debt and 
subordinated debt.

In addition, each asset on Peoples and Peoples Bank's balance sheets, as well as credit equivalent amounts of certain 

derivatives and off-balance sheet items, are assigned to one of several broad risk weight categories: 0%, 20%, 50%, 
100% and in some cases 200%, resulting in a calculation of “total risk-weighted assets”.  

Peoples and Peoples Bank are required to maintain sufficient capital to meet both a risk-based asset ratio test and 
leverage ratio test.  From time to time, the regulatory agencies may require Peoples and Peoples Bank to maintain capital 
above these minimum levels should certain conditions exist, such as deterioration of their financial condition or growth 
in assets, either actual or expected.  Additional information regarding Peoples and Peoples Bank's risk-based capital 
requirements and ratios can be found in Note 16 of the Notes to the Consolidated Financial Statements.

In November 2007, the U.S. federal regulatory agencies adopted a definitive final rule for implementing new capital 

standards - referred to as “Basel II” - which applied only to banking organizations and organizations with assets of at 
least $250 billion or on-balance sheet foreign exposures of at least $10 billion.  The Dodd-Frank Act requires the Federal 
Reserve Board, the OCC and the FDIC to adopt regulations imposing a continuing “floor” of the Basel I-based capital 
requirements in cases where any future changes in capital regulations would permit lower requirements.  In December 
2010, the Federal Reserve Board, the OCC and the FDIC issued a joint notice of proposed rulemaking that would 
implement this requirement for banks and bank holding companies larger than Peoples Bank and Peoples. 

In December 2010, the Basel Committee released its final framework for strengthening international capital and 
liquidity regulation, now officially identified by the Basel Committee as “Basel III”.  Basel III, when implemented by the 
U.S. banking agencies and fully phased-in, will require bank holding companies and their bank subsidiaries to maintain 
substantially more capital, with a greater emphasis on common equity.  However, the U.S. federal regulatory agencies 
are considering the extent to which Basel III principles will be applied to smaller bank holding companies and banks, 
such as Peoples and Peoples Bank.

During the second quarter of 2012, the federal bank regulatory agencies jointly issued three notices of proposed 
rulemaking ("NPRs") that would revise and replace the agencies' current capital rules.  The impact of these NPRs, if 
adopted, would result in higher risk-based and leverage capital requirements consistent with Basel III.  Most of the 
provisions contained within the NPRs would be phased-in over periods ranging from 3 to 10 years.  As proposed, the 
NPRs were to be implemented January 1, 2013, but, the regulators have delayed implementation.  Management 
continues to evaluate the potential impact of the NPRs to ensure the capital levels of both Peoples and Peoples Bank 
remain higher than the amounts needed to be considered "well capitalized".  However, the final regulations ultimately 
applicable to Peoples and Peoples Bank may be substantially different from those contemplated in the NPRs.

Community Reinvestment Act

The CRA requires depository institutions to assist in meeting the credit needs of their market areas consistent with 

safe and sound banking practice.  Under the CRA, each depository institution is required to help meet the credit needs of 
its market areas by, among other things, providing credit or other financial assistance to low and moderate-income 
individuals and communities.  Depository institutions are periodically examined for compliance with the CRA and are 
assigned ratings.  As of December 31, 2012, the OCC's most recent performance evaluation of Peoples Bank resulted in 
an overall rating of “Satisfactory”.

Dividend Restrictions

Current federal banking regulations impose restrictions on Peoples Bank's ability to pay dividends to Peoples.  These 

restrictions include a limit on the amount of dividends that may be paid in a given year without prior approval of the 
OCC and a prohibition on paying dividends that would cause Peoples Bank's total capital to be less than the required 
minimum levels under the risk-based capital requirements imposed by the OCC.  Peoples Bank's regulators may prohibit 
the payment of dividends at any time if the regulators determine the dividends represent unsafe and/or unsound banking 
practices or reduce Peoples Bank's total capital below adequate levels.  For further discussion regarding regulatory 
restrictions on dividends, see Note 16 of the Notes to the Consolidated Financial Statements. 

12

Peoples' ability to pay dividends to its shareholders may also be restricted.  Current Federal Reserve Board policy 
requires a financial holding company to act as a source of financial strength to each of its banking subsidiaries.  Under 
this policy, the Federal Reserve Board may require Peoples to commit resources or contribute additional capital to 
Peoples Bank, which could restrict the amount of cash available for dividends.   The Federal Reserve Board requires a 
bank holding company to provide advance notification of, and obtain approval for, the declaration and payment of 
dividends to common shareholders under certain conditions.   

Peoples also has entered into certain agreements that place restrictions on dividends.  Specifically, Peoples Bank is  

prohibited from paying dividends in an amount greater than the current earnings, as measured on a trailing 12-month 
basis.  Even when the legal ability exists, Peoples or Peoples Bank may decide to limit the payment of dividends in order 
to retain earnings for corporate use.

Customer Privacy and Other Consumer Protections

Peoples Bank is subject to regulations limiting the ability of financial institutions to disclose non-public information 
about consumers to nonaffiliated third parties.  These limitations require disclosure of privacy policies to consumers and, 
in some circumstances, allow consumers to prevent disclosure of certain personal information to a nonaffiliated party.  
Peoples Bank is also subject to numerous federal and state laws aimed at protecting consumers, including the Home 
Mortgage Disclosure Act, the Real Estate Settlement Procedures Act, the Equal Credit Opportunity Act, the Truth in 
Lending Act, the Bank Secrecy Act, the Community Reinvestment Act and the Fair Credit Reporting Act.

USA Patriot Act

The Uniting and Strengthening of America by Providing Appropriate Tools Required to Intercept and Obstruct 
Terrorism Act of 2001 (the “USA Patriot Act”) and related regulations, among other things, require financial institutions 
to establish programs specifying procedures for obtaining identifying information from customers and establishing 
enhanced due diligence policies, procedures and controls designed to detect and report suspicious activity.  Peoples Bank 
has established policies and procedures that Peoples believes comply with the requirements of the USA Patriot Act.

Monetary Policy

The Federal Reserve Board regulates money and credit conditions and interest rates in order to influence general 
economic conditions primarily through open market operations in U.S. government securities, changes in the discount 
rate on bank borrowings, and changes in the reserve requirements against depository institutions' deposits.  These 
policies and regulations significantly affect the overall growth and distribution of loans, investments and deposits, as 
well as interest rates charged on loans and paid on deposits.

The monetary policies of the Federal Reserve Board have had a significant effect on the operating results of 
financial institutions in the past and are expected to continue to have significant effects in the future.  In view of the 
changing conditions in the economy, the money markets and the activities of monetary and fiscal authorities, Peoples can 
make no definitive predictions as to future changes in interest rates, credit availability or deposit levels.

Executive and Incentive Compensation

In June 2010, the Federal Reserve Board, the OCC and the FDIC issued joint interagency guidance on incentive 
compensation policies (the “Joint Guidance”) intended to ensure that the incentive compensation policies of banking 
organizations do not undermine the safety and soundness of such organizations by encouraging excessive risk-taking. 
This principles-based guidance, which covers all employees that have the ability to materially affect the risk profile of an 
organization, either individually or as part of a group, is based upon the key principles that a banking organization's 
incentive compensation arrangements should: (1) provide incentives that do not encourage risk-taking beyond the 
organization's ability to effectively identify and manage risks; (2) be compatible with effective internal controls and risk 
management; and (3) be supported by strong corporate governance, including active and effective oversight by the 
organization's board of directors. 

Pursuant to the Joint Guidance, the Federal Reserve Board will review as part of a regular, risk-focused examination 
process, the incentive compensation arrangements of financial institutions such as Peoples. Such reviews will be tailored 
to each organization based on the scope and complexity of the organization's activities and the prevalence of incentive 
compensation arrangements. The findings of the supervisory initiatives will be included in reports of examination and 
deficiencies will be incorporated into the institution's supervisory ratings, which can affect the institution's ability to 
complete acquisitions and take other actions. Enforcement actions may be taken against an institution if its incentive 
compensation arrangements, or related risk-management control or governance processes, pose a risk to the 
organization's safety and soundness and prompt and effective measures are not being taken to correct the deficiencies. 

On February 7, 2011, federal banking regulatory agencies jointly issued proposed rules on incentive-based 

compensation arrangements under applicable provisions of the Dodd-Frank Act (the “Proposed Rules”). The Proposed 

13

Rules generally apply to financial institutions with $1.0 billion or more in assets that maintain incentive-based 
compensation arrangements for certain covered employees. The Proposed Rules: (i) prohibit covered financial 
institutions from maintaining incentive-based compensation arrangements that encourage covered persons to expose the 
institution to inappropriate risk by providing the covered person with “excessive” compensation; (ii) prohibit covered 
financial institutions from establishing or maintaining incentive-based compensation arrangements for covered persons 
that encourage inappropriate risks that could lead to a material financial loss; (iii) require covered financial institutions to 
maintain policies and procedures appropriate to their size, complexity and use of incentive-based compensation to help 
ensure compliance with the Proposed Rules; and (iv) require covered financial institutions to provide enhanced 
disclosure to regulators regarding their incentive-based compensation arrangements for covered persons within 90 days 
following the end of the fiscal year.

Pursuant to rules adopted by the stock exchanges and approved by the SC in January 2013 under the Dodd-Frank 
Act, public company compensation committee members will be required to meet heightened independence requirements 
and to consider the independence of compensation consultants, legal counsel and other advisors to the compensation 
committee.  A compensation committee must have the authority to hire advisors and to have the public company fund 
reasonable compensation of such advisors.

Public companies will be required, once stock exchanges impose additional listing requirements under the Dodd-
Frank Act, to implement “clawback” procedures for incentive compensation payments and to disclose the details of the 
procedures which allow recovery of incentive compensation that was paid on the basis of erroneous financial information 
necessitating a restatement due to material noncompliance with financial reporting requirements. This clawback policy is 
intended to apply to compensation paid within a three-year look-back window of the restatement and would cover all 
executives who received incentive awards. 

The Dodd-Frank Act also provides shareholders the opportunity to cast a non-binding vote on executive 

compensation practices and imposes new executive compensation disclosure requirements.

Future Legislation 

 Various and significant legislation affecting financial institutions and the financial industry is from time to time 

introduced by the U.S. Congress, as evidenced by the sweeping reforms in the Dodd-Frank Act adopted in 2010. Such 
legislation may continue to change banking statutes and the operating environment of Peoples and its subsidiaries in 
substantial and unpredictable ways, and could significantly increase or decrease costs of doing business, limit or expand 
permissible activities or affect the competitive balance among financial institutions. With the enactment of the Dodd-
Frank Act and the continuing implementation of final rules and regulations thereunder, the nature and extent of future 
legislative and regulatory changes affecting financial institutions remains very unpredictable.

Website Access to Peoples' SEC Filings

Peoples maintains an Internet website at www.peoplesbancorp.com (this uniform resource locator, or URL, is an inactive 

textual reference only and is not intended to incorporate Peoples' Internet website into this Form 10-K).  Peoples makes 
available free of charge on or through its website, its annual reports on Form 10-K, quarterly reports on Form 10-Q, current 
reports on Form 8-K and amendments to those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Exchange 
Act, as well as Peoples' definitive proxy statement filed pursuant to Section 14 of the Exchange Act, as soon as reasonably 
practicable after Peoples electronically files each such report or amendment with, or furnishes it to, the SEC. 

ITEM 1A.  RISK FACTORS

The following are certain risks that management believes are specific to Peoples' business.  This should not be viewed as 
an all-inclusive list of risks or presenting the risk factors listed in any particular order.  Additional risks that are not presently 
known or that Peoples presently deems to be immaterial could also have a material, adverse impact on Peoples' business, 
financial condition or results of operations.

•  Conditions in the financial markets, the real estate markets and economic conditions generally may adversely 

affect Peoples' business.

Negative developments in the capital markets in recent years resulted in uncertainty in the financial markets and an 
economic downturn.  Business activity across a wide range of industries and regions decreased substantially causing the 
U.S. economy to be in a recession from December 2007 through June 2009.  Since 2007, the general housing market also 
has been weak, resulting in decreased home prices and increased delinquencies and foreclosures.  These conditions 
caused significant write-downs of asset values by financial institutions, including government-sponsored entities and 

14

major commercial and investment banks. These write-downs have caused many financial institutions to seek additional 
capital or to merge with larger and stronger institutions.  Some financial institutions have failed.

Peoples' financial performance generally is highly dependent upon the business environment and economic 
conditions in the markets where it operates and, to a lesser extent, the U.S as a whole.  The local economies of the 
majority of Peoples' market area historically have been less robust than the economy of the nation as a whole and 
typically are not subject to the same fluctuations as the national economy.  In general, a favorable business environment 
and economic conditions are generally characterized by, among other factors, economic growth, efficient capital markets, 
low inflation, low unemployment, high business and investor confidence, and strong business earnings.  Unfavorable or 
uncertain economic and market conditions can be caused by declines in economic growth, business activity or investor or 
business confidence; limitations on the availability or increases in the cost of credit and capital; increases in inflation or 
interest rates; high unemployment; natural disasters; or a combination of these or other factors.

Overall, the business environment and general economic conditions in 2012 were adverse for many households and 

businesses in the U.S. and worldwide. While some economic indicators show signs of improvement, many businesses, 
states and municipalities are still in serious difficulty, due to reduced cash flow and weakened financial condition.  
Further, there can be no assurance this improvement will continue.  In fact, improvements may be reversed if the current 
economic turmoil in Europe becomes global or the U.S. Congress fails to raise the federal government's debt ceiling in 
time to avoid default.  A lack of a return to favorable economic conditions in a reasonable timeframe could have an 
adverse affect on Peoples' asset quality, deposit levels and loan demand and, therefore, Peoples' financial condition and 
results of operations.  Because a significant amount of Peoples' loans are secured by either commercial or residential real 
estate, additional decreases in real estate values could adversely affect the value of property used as collateral and 
Peoples' ability to sell the collateral upon foreclosure.

•  Peoples' ability to complete acquisitions and integrate completed acquisitions could have an adverse affect on 

Peoples' business, earnings and financial condition.

Peoples actively evaluates opportunities to acquire other businesses. However, Peoples may not have the opportunity 

to make suitable acquisitions on favorable terms in the future, which could negatively impact the growth of its business. 
Peoples expects that other banking and financial companies, many of which have significantly greater resources, will 
compete to acquire compatible businesses. This competition could increase prices for acquisitions that Peoples would 
likely pursue, and its competitors may have greater resources than it does. Also, acquisitions of regulated businesses such 
as banks are subject to various regulatory approvals.  Peoples has entered into a loan agreement that requires Peoples to 
obtain the lender's consent to acquire another financial institution.  If Peoples fails to receive the appropriate approvals, it 
will not be able to consummate an acquisition that it believes is in its best interests.

During 2012, Peoples completed multiple acquisitions which required integration of the acquired business into 
Peoples' business platform.  Peoples may not be able to integrate any new acquisitions without encountering difficulties 
including the loss of key employees and customers, the disruption of ongoing businesses or possible inconsistencies in 
standards, controls, procedures and policies. Future acquisitions may also result in other unforeseen difficulties, 
including integration of the combined companies. Further, benefits such as enhanced earnings anticipated from the 
acquisitions may not develop and future results of the combined companies may be materially lower from those 
estimated.

•  Legislative or regulatory changes or actions, or significant litigation, could adversely impact Peoples or the 

businesses in which it is engaged.

The banking industry is heavily regulated under both federal and state law. Peoples is subject to regulation and 
supervision by the Federal Reserve Board, and Peoples Bank is subject to regulation and supervision by the OCC, and 
secondarily the FDIC. These regulations are primarily intended to protect depositors and the Deposit Insurance Fund, not 
Peoples' common shareholders. Peoples' non-bank subsidiaries are also subject to the supervision of the Federal Reserve 
Board, in addition to other regulatory and self-regulatory agencies, including the SEC and state securities and insurance 
regulators.

Regulations affecting banks and financial services businesses are undergoing continuous change, and management 

cannot predict the effect of those changes. The impact of any changes to laws and regulations or other actions by 
regulatory agencies could adversely affect Peoples' business. Regulatory authorities have extensive discretion in 
connection with their supervisory and enforcement activities, including the imposition of restrictions on the operation of 
an institution, the classification of assets and the adequacy of an institution's allowance for loan losses. Additionally, 
actions by regulatory agencies or significant litigation against Peoples could cause Peoples to devote significant time and 
resources to defending its business and may lead to penalties that materially affect Peoples and its shareholders. In 
addition to laws, regulations and actions directed at the operations of banks, proposals to reform the housing finance 

15

market consider winding down Fannie Mae and Freddie Mac, which could negatively affect sales of loans.  Further 
information about government regulation of Peoples' business can be found under the caption “Supervision and 
Regulation” in Item 1 of this Form 10-K. 

•  The Dodd-Frank Act may adversely impact Peoples' results of operations, financial condition or liquidity. 

The Dodd-Frank Act represents a comprehensive overhaul of the financial services industry within the U.S. There 

are a number of reform provisions that are likely to significantly impact the ways in which banks and bank holding 
companies, including Peoples and Peoples Bank, do business. Many provisions of the Dodd-Frank Act still have not be 
implemented and will require interpretation and rule making by federal regulators, including banking regulators and the 
SEC.  In addition, the CFPB has only recently begun to implement its authority, and there is significant uncertainty as to 
how its regulations and other authority will affect Peoples' business.  Peoples is closely monitoring all relevant sections 
of the Dodd-Frank Act to ensure continued compliance with laws and regulations. While the ultimate effect of the Dodd-
Frank Act on Peoples and Peoples Bank cannot currently be determined, the law and its implementing rules and 
regulations have already resulted in increased compliance costs and fees paid to regulators, along with possible 
restrictions on Peoples' and Peoples Bank's operations, all of which may have a material adverse affect on Peoples' 
operating results and financial condition.  A detailed discussion regarding the Dodd-Frank Act can be found under the 
caption “Supervision and Regulation” in Item 1 of this Form 10-K. 

•  Removal or reduction in stimulus activities or financial stabilization efforts by the federal government and other 

agencies may significantly affect Peoples' financial condition and results of operations.

The Federal Reserve Board, the U.S. Congress, the U.S. Treasury, the FDIC and others have taken numerous actions 
to stimulate economic activity, as well as address the current liquidity and credit situation in the financial markets.  These 
measures include actions to encourage loan restructuring and modification for homeowners; the establishment of 
significant liquidity and credit facilities for financial institutions and investment banks; the lowering of the federal funds 
rate; and coordinated efforts to address liquidity and other weaknesses in the banking sector.  

The long-term effect of actions already taken as well as new legislation is unknown.  Continued or renewed 

instability in the financial markets could weaken public confidence in financial institutions and adversely affect Peoples' 
ability to attract and retain new customers.  Further, the removal or reduction in any of the economic stimulus or 
financial stabilization programs could cause higher market interest rates, which may have an adverse affect on Peoples' 
business, earnings and financial condition.

•  Defaults by larger financial institutions could adversely affect Peoples' business, earnings and financial condition.

The commercial soundness of many financial institutions may be closely interrelated as a result of relationships 
between and among the institutions.  As a result, concerns about, or a default or threatened default by, one institution 
could lead to significant market-wide liquidity and credit problems, losses or defaults by other institutions.  This 
“systemic risk” may adversely affect Peoples' business.

Additionally, Peoples' investment portfolio continues to include investments in individual bank-issued trust 
preferred securities.   Under current market conditions, the fair value of these security types is based predominately on 
the present value of cash flows expected to be received in future periods.  Significant defaults by other financial 
institutions could adversely affect conditions within the financial services industry, thereby causing investors to require 
higher rates of return for these investments.  These factors could cause Peoples to recognize additional impairment losses 
on its investment in bank-issued trust preferred securities in future periods.

•  Peoples failure to be in compliance with any material provision or covenant of debt instruments could have a 

material adverse effect on Peoples' liquidity and operations.

The loan agreement governing Peoples' unsecured term note imposes operating and financial restrictions on Peoples. 

These restrictions may affect Peoples' operations and may limit the ability to take advantage of potential business 
opportunities as they arise. Peoples' ability to comply with the covenants included in the loan agreement may be affected 
by events beyond our control, including deteriorating economic conditions, and these events could require Peoples to 
seek waivers or amendments of covenants, or alternative sources of financing.  Peoples' ability to obtain such waivers, 
amendments or alternative financing, may be on terms unfavorable to Peoples.

A breach of any of the covenants or restrictions contained in any of the existing or future financing agreements, 

including the financial covenants, could result in an event of default under the agreements. Such a default could allow 
the lenders under the financing agreements, if the agreements so provide, to discontinue lending, to accelerate the related 
debt, and/or to declare all borrowings outstanding thereunder to be due and payable. In addition, the lenders could 
terminate any commitments they have to provide Peoples with further funds. If any of these events occur, Peoples may 
not have sufficient funds available to pay in full the total amount of obligations that become due as a result of any such 

16

acceleration, or Peoples may not be able to find additional or alternative financing to refinance any such accelerated 
obligations. Even if additional or alternative financing is obtained, it may be on terms that would be unfavorable to 
Peoples.

•  Increases in FDIC insurance premiums may have a material adverse affect on Peoples' earnings.

The number of bank failures has increased significantly since 2007, which dramatically increased resolution costs of 

the FDIC and depleted the Deposit Insurance Fund.  Also during this period, the FDIC and the U.S. Congress instituted 
two programs to further insure customer deposits at FDIC-member banks: deposit accounts were insured up to $250,000 
per customer (up from $100,000) and non-interest-bearing transactional accounts were fully insured (unlimited coverage) 
until the end of 2012.  These actions have placed additional stress on the Deposit Insurance Fund.

Since late 2008, the FDIC has taken various actions intended to maintain a strong funding position and restore 
reserve ratios of the Deposit Insurance Fund.  These actions have included increasing assessment rates for all insured 
institutions, requiring riskier institutions to pay a larger share of premiums by factoring in rate adjustments based on 
secured liabilities and unsecured debt levels, imposing a special assessment on all insured depository institutions for the 
second quarter of 2009 and requiring insured depository institutions to prepay their quarterly risk-based assessments for 
the fourth quarter of 2009 and full years 2010 through 2012.  On February 7, 2011, the FDIC approved a final rule that 
changed the deposit insurance assessment base and assessment rate schedule, adopted a new large-bank pricing 
assessment scheme, and set a target size for the Deposit Insurance Fund. The final rule went into effect beginning with 
the second quarter of 2011.

Peoples Bank has limited ability to control the amount of premiums it is required to pay for FDIC insurance.  If 
there are additional financial institution failures, the FDIC may be required to increase assessment rates or take actions 
similar to those taken during 2009.  As a result, insured depository institutions, including Peoples Bank, may be required 
to pay even higher FDIC premiums in future periods.  Increases in FDIC insurance premiums may have a material 
adverse effect on Peoples' results of operations and ability to continue to pay dividends on its common shares at the 
current rate or at all.

•  Expiration of unlimited FDIC insurance coverage of non-interest bearing transaction accounts may have an 

adverse effect on liquidity and cost of funds.

The Dodd-Frank Act provided for unlimited FDIC insurance coverage of non-interest bearing transaction accounts 
through December 31, 2012.  The end of such insurance may cause Peoples Bank to lose certain large deposits or may 
result in the need to pledge additional securities to secure public funds deposits, which could have a material adverse 
effect on liquidity.  In order to ensure adequate liquidity, Peoples Bank may need to raise the rates we pay on deposits, 
resulting in a decrease in profitability.

•  Changes in interest rates may adversely affect Peoples' profitability.

Peoples' earnings are dependent to a significant degree on net interest income, which is the amount by which interest 

income exceeds interest expense.  Interest rates are highly sensitive to many factors that are beyond Peoples' control, 
including general economic conditions and policies of various governmental and regulatory agencies and, in particular, 
the Federal Reserve Board.  Changes in monetary policy, including changes in interest rates, could influence not only the 
interest Peoples receives on loans and securities and the amount of interest it pays on deposits and borrowings, but such 
changes could also affect (i) Peoples' ability to originate loans and obtain deposits, (ii) the fair value of Peoples' financial 
assets and liabilities, and (iii) the average duration of Peoples' mortgage-backed securities portfolio.  If the interest rates 
paid on deposits and other borrowings increase at a faster rate than the interest rates received on loans and other 
investments, Peoples' net interest income and, therefore, earnings could be adversely affected.  Earnings could also be 
adversely affected if the interest rates received on loans and other investments fall more quickly than the interest rates 
paid on deposits and other borrowings. 

Management uses various measures to monitor interest rate risk and believes it has implemented effective asset and 

liability management strategies to reduce the potential effects of changes in interest rates on Peoples' results of 
operations.  Management also periodically adjusts the mix of assets and liabilities to manage interest rate risk.  However, 
any substantial, unexpected, prolonged change in market interest rates could have a material adverse effect on Peoples' 
financial condition and results of operations.  See the sections captioned “Interest Income and Expense” and “Interest 
Rate Sensitivity and Liquidity” in Item 7 of this Form 10-K for further discussion related to Peoples' interest rate risk. 

•  Peoples' exposure to credit risk could adversely affect Peoples' earnings and financial condition.

There are certain risks inherent in making loans.  These risks include interest rate changes over the time period in 
which loans may be repaid, risks resulting from changes in the economy, risks inherent in dealing with borrowers and, in 
the case of loans secured by collateral, risks resulting from uncertainties about the future value of the collateral.

17

Commercial and commercial real estate loans comprise a significant portion of Peoples' loan portfolio.  Commercial 

loans generally are viewed as having a higher credit risk than residential real estate or consumer loans because they 
usually involve larger loan balances to a single borrower and are more susceptible to a risk of default during an economic 
downturn.  Since Peoples' loan portfolio contains a significant number of commercial and commercial real estate loans, 
the deterioration of one or a few of these loans could cause a significant increase in nonperforming loans, and ultimately 
could have a material adverse effect on Peoples' earnings and financial condition.

In deciding whether to extend credit or enter into other transactions with customers and counterparties, Peoples may 

rely on information provided to us by customers and counterparties, including financial statements and other financial 
information.  Peoples may also rely on representations of customers and counterparties as to the accuracy and 
completeness of that information and, with respect to financial statements, on reports of independent auditors.  For 
example, in deciding whether to extend credit to a business, Peoples may assume that the customer's audited financial 
statements conform with accounting principles generally accepted in the United States (“US GAAP”) and present fairly, 
in all material respects, the financial condition, results of operations and cash flows of the customer.  Peoples may also 
rely on the audit report covering those financial statements.  Peoples' financial condition, results of operations and cash 
flows could be negatively impacted to the extent that Peoples relies on financial statements that do not comply with US 
GAAP or on financial statements and other financial information that are materially misleading.

•  Peoples' allowance for loan losses may be insufficient.

Peoples maintains an allowance for loan losses to provide for probable loan losses based on management's quarterly 
analysis of the loan portfolio.  The determination of the allowance for loan losses requires management to make various 
assumptions and judgments about the collectibility of Peoples' loan portfolio, including the creditworthiness of its 
borrowers and the value of the real estate and other assets serving as collateral for the repayment of loans.  Additional 
information regarding Peoples' allowance for loan losses methodology and the sensitivity of the estimates can be found 
in the discussion of Peoples' “Critical Accounting Policies” included in Item 7 of this Form 10-K.

Peoples' estimation of future loan losses is susceptible to changes in economic, operating and other conditions, 

including changes in interest rates, which may be beyond Peoples' control, and these losses may exceed current 
estimates.  Peoples cannot be assured of the amount or timing of losses nor whether the loan loss allowance will be 
adequate in the future.

If Peoples' assumptions prove to be incorrect, Peoples' allowance for loan losses may not be sufficient to cover 

losses inherent in its loan portfolio, resulting in additions which could have a material adverse impact on Peoples' 
financial condition and results of operations.  In addition, federal and state regulators periodically review Peoples' 
allowance for loan losses as part of their examination process and may require management to increase the allowance or 
recognize further loan charge-offs based on judgments different than those of management.  Moreover, the Financial 
Accounting Standards Board may change its requirements for establishing the allowance.  Any increase in the provision 
for loan losses would decrease Peoples' pretax and net income.

•  Changes in accounting standards, policies, estimates or procedures may impact Peoples' reported financial 

condition or results of operations.

The accounting standard setters, including the Financial Accounting Standards Board, the SEC and other regulatory 

bodies, periodically change the financial accounting and reporting standards that govern the preparation of Peoples' 
Consolidated Financial Statements. These changes can be difficult to predict and can materially impact how Peoples 
records and reports its financial condition and results of operations. In some cases, Peoples could be required to apply a 
new or revised standard retroactively, resulting in the restatement of prior period financial statements.

The preparation of consolidated financial statements in conformity with U.S. GAAP requires management to make 
significant estimates that affect the financial statements. Due to the inherent nature of these estimates, actual results may 
vary materially from management's estimates.  Additional information regarding Peoples' critical accounting policies and 
the sensitivity of estimates can be found in the section captioned “Critical Accounting Policies” in Item 7 of this Form 
10-K.

•  Peoples and Peoples Bank may elect or be compelled to seek additional capital in the future, but that capital may 

not be available when it is needed.

Peoples and Peoples Bank are required by federal and state regulatory authorities to maintain adequate levels of 

capital to support their operations.  Federal banking agencies have proposed extensive changes to their capital 
requirements, including raising required amounts and eliminating the inclusion of certain instruments from the 
calculation of capital.  The final form of such regulations and their impact on Peoples is unknown at this time but may 
require Peoples to raise additional capital.  If capital requirements are raised or if Peoples Bank experiences loan losses, 

18

additional capital may be needed.  In addition, Peoples and Peoples Bank may elect to raise additional capital to support 
their businesses or to finance acquisitions, if any, or for other as yet unanticipated reasons.  Their ability to raise 
additional capital, if needed, will depend on financial performance, conditions in the capital markets, economic 
conditions and a number of other factors, many of which are outside their control. Therefore, there can be no assurance 
additional capital can be raised when needed or that capital can be raised on acceptable terms.  The inability to raise 
capital may have a material adverse effect on Peoples' financial condition, results of operations and prospects.      

•  The financial services industry is very competitive.

Peoples experiences significant competition in originating loans, principally from other commercial banks, savings 

associations and credit unions.  Several of Peoples' competitors have greater resources, larger branch systems and a 
wider array of banking services.  This competition could reduce Peoples' net income by decreasing the number and size 
of loans that Peoples originates and the interest rates it may charge on these loans.  Moreover, technology and other 
changes are allowing businesses and individuals to utilize alternative methods to complete financial transactions that 
historically have involved banks.  For example, consumers can now maintain funds in brokerage accounts or mutual 
funds that in the past had been held as bank deposits.  Consumers can also complete transactions such as paying bills 
and/or transferring funds directly without the assistance of banks.  The process of eliminating the use of banks to 
complete financial transactions could result in the loss of fee income, as well as the loss of customer deposits and the 
related income generated from those deposits.  The loss of these revenue streams and lower cost deposits as a source of 
funds could have a material adverse effect on Peoples' financial condition and results of operations.  For a more complete 
discussion of Peoples' competitive environment, see “Competition” in Item 1 of this Form 10-K.  If Peoples is unable to 
compete effectively, Peoples would lose market share, which could reduce income generated from deposits, loans and 
other products.

•  Peoples' ability to pay dividends is limited.

Peoples is a separate and distinct legal entity from Peoples' subsidiaries.  Peoples receives nearly all of its revenue 

from dividends from Peoples Bank, which are limited by federal banking laws and regulations.  These dividends also 
serve as the primary source of funds to pay dividends on Peoples' common shares.  The inability of Peoples Bank to pay 
sufficient dividends to Peoples could have a material, adverse effect on its business.  Further discussion of Peoples' 
ability to pay dividends can be found under the caption “Supervision and Regulation - Dividend Restrictions” in Item 1 
of this Form 10-K and Note 16 of the Notes to the Consolidated Financial Statements.

•  Peoples' business could be adversely affected by material breaches in security of its systems or those of a third-

party service provider.

Peoples collects, processes and stores sensitive consumer data by utilizing computer systems and 

telecommunications networks operated by both Peoples and third-party service providers.  Peoples has security and 
backup and recovery systems in place, as well as a business continuity plan, to ensure the computer systems will not be 
inoperable, to the extent possible.  Peoples also has implemented security controls to prevent unauthorized access to the 
computer systems and requires Peoples' third-party service providers to maintain similar controls.  However, 
management cannot be certain these measures will be successful.  A security breach of the computer systems and release 
of confidential information, such as customer account numbers and related information, could negatively affect 
customers' confidence in Peoples, which may cause a loss of business, and could result in Peoples' incurring financial 
losses for any fraudulent transactions completed by third parties due to the security breach.

•  Anti-takeover provisions may delay or prevent an acquisition or change in control by a third party.

Provisions in the Ohio General Corporation Law and Peoples' Amended Articles of Incorporation and Code of 
Regulations, including a staggered board and a supermajority vote requirement for significant corporate changes, could 
discourage potential takeover attempts and make attempts by shareholders to remove Peoples' Board of Directors and 
management more difficult.  These provisions may also have the effect of delaying or preventing a transaction or change 
in control that might be in the best interests of Peoples' shareholders.

•  Changes to the healthcare laws in the United States may increase the number of employees who choose to 

participate in Peoples' healthcare plans, which may significantly increase healthcare costs and negatively impact 
financial results.

Peoples offers healthcare coverage to eligible employees with part of the cost subsidized by Peoples or one of its 

subsidiaries.  With recent changes to the healthcare laws in the United States becoming effective in 2014, more 
employees may choose to participate in Peoples' health insurance plans, which could increase costs for such coverage 
and material adversely impact Peoples' costs of operations.

19

•  Changes in tax laws could adversely affect Peoples' performance.

Peoples is subject to extensive federal, state and local taxes, including income, excise, sales/use, payroll, franchise, 

withholding and ad valorem taxes.  Changes to tax laws could have a material adverse effect on Peoples' results of 
operations.  On December 20, 2012, Ohio Governor John Kasich signed into law a new tax bill that replaces the existing 
franchise tax on financial institutions based on net worth with a new privilege tax based on equity capital.  The 
provisions of the tax bill will be effective beginning January 1, 2014 and are not expected to have a material impact on 
Peoples.

In addition, Peoples' customers are subject to a wide variety of federal, state and local taxes.  Changes in taxes paid 

by customers may adversely affect their ability to purchase homes or consumer products, which could adversely affect 
their demand for loans and deposit products.  In addition, such negative effects on Peoples' customers could result in 
defaults on the loans made by Peoples Bank and decrease the value of mortgage-backed securities in which Peoples' has 
invested.

•  Peoples and its subsidiaries are subject to examinations and challenges by tax authorities.

In the normal course of business, Peoples and its subsidiaries are routinely subject to examinations and challenges 

from federal and state tax authorities regarding positions taken regarding their respective tax returns.  State tax 
authorities have become increasingly aggressive in challenging tax positions taken by financial institutions, especially 
those positions relating to tax compliance and calculation of taxes subject to apportionment.  Any challenge or 
examination by a tax authority may result in adjustments to the timing or amount of taxable net worth or taxable income 
or deductions or the allocation of income among tax jurisdictions. 

Management believes it has taken appropriate positions on all tax returns filed, to be filed or not filed and does not 
anticipate any examination would have a material impact on Peoples' Consolidated Financial Statements.  However, the 
outcome of such examinations and ultimate resolution of any resulting assessments are inherently difficult to predict.  
Thus, no assurance can be given that Peoples' tax liability for any tax year open to examination will not be different than 
what is reflected in Peoples' current and historical Consolidated Financial Statements.  Further information can be found 
in the “Critical Accounting Policies - Income Taxes” section of “Management's Discussion and Analysis of Financial 
Condition and Results of Operations” included in this Form 10-K.

ITEM 1B.  UNRESOLVED STAFF COMMENTS

None.

ITEM 2.  PROPERTIES

Peoples' sole banking subsidiary, Peoples Bank, generally owns its offices, related facilities and unimproved real 

property.  In Ohio, Peoples Bank operates offices in Marietta (4 offices), Belpre (2 offices), Lowell, Reno, New Philadelphia, 
Nelsonville, Athens (3 offices), The Plains, Pomeroy (2 offices), Gallipolis, Cambridge (2 offices), Byesville, Caldwell, 
McConnelsville, Baltimore, Lancaster (2 offices), Westerville and Zanesville.  In West Virginia, Peoples Bank operates 
offices in Charleston, Huntington (2 offices), New Martinsville (2 offices), Parkersburg (4 offices), Point Pleasant (2 offices), 
Vienna (2 offices), and Sistersville.  In Kentucky, Peoples Bank's office locations include Greenup, Summit, Ashland and 
Russell.  Of these 45 offices, 16 are leased and the rest are owned by Peoples Bank.  

Peoples Insurance rents office space in various Peoples Bank offices, and leases an office building in Marietta, Ohio.  

Effective January 2, 2013, Peoples Insurance also leases office space in Pikeville, Kentucky.

20

Rent expense on the leased properties totaled $883,000 in 2012, which excludes intercompany rent expense.  The 

following are the only properties that have a lease term expiring on or before June 2014:

Location

Marietta Kroger

Westerville

New Philadelphia

Charleston

Zanesville

The Plains

Athens Union Street

Nelsonville

New Martinsville Wal-Mart

Lancaster Fair Avenue

Parkersburg

Hart Street

Vienna Wal-Mart

Address

40 Acme Street
Marietta, Ohio

515 Executive Campus Drive
Columbus, Ohio

136 1/2 Second Street NE
New Philadelphia, Ohio

10 Hale Street, Suite 410
Charleston, West Virginia

905 Zane Street
Zanesville, Ohio

70 N. Plains Road
The Plains, Ohio

152 W. Union Street
Athens, Ohio

951 Canal Street
Nelsonville, Ohio

1142 S. Bridge Street
New Martinsville, West Virginia

2211 West Fair Avenue
Lancaster, Ohio

2107 Pike Street
Parkersburg, West Virginia

416 Hart Street
Marietta, Ohio

701 Grand Central Avenue
Vienna, West Virginia

Lease Expiration Date (a)

March 2013

April 2013

April 2013

July 2013

November 2013

December 2013

January 2014

January 2014

March 2014

April 2014

April 2014

May 2014

June 2014

(a) Information represents the ending date of the current lease period.  For some locations, Peoples has the option to renew 
the lease beyond the current expiration date under the terms of the lease agreement.

Additional information concerning the property and equipment owned or leased by Peoples and its subsidiaries is 

incorporated herein by reference from Note 5 of the Notes to the Consolidated Financial Statements.

ITEM 3.  LEGAL PROCEEDINGS

In the ordinary course of their respective businesses or operations, Peoples or one of its subsidiaries may be named as a 
plaintiff, a defendant, or a party to a legal proceeding or any of their respective properties may be subject to various pending 
and threatened legal proceedings and various actual and potential claims.  In view of the inherent difficulty of predicting the 
outcome of such matters, Peoples cannot state what the eventual outcome of any such matters will be; however, based on 
current knowledge and after consultation with legal counsel, management believes these proceedings will not have a material 
adverse effect on the consolidated financial position, results of operations or liquidity of Peoples.

ITEM 4.  MINE SAFETY DISCLOSURES

Not applicable.

21

PART II

ITEM 5.  MARKET FOR REGISTRANT'S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND 

ISSUER PURCHASES OF EQUITY SECURITIES

Peoples' common shares are traded on The NASDAQ Global Select Market® under the symbol PEBO.  At December 31, 

2012, Peoples had 1,556 shareholders of record.  The table presented below provides the high and low sales prices for 
Peoples' common shares as reported on The NASDAQ Global Select Market® and the cash dividends per share declared for 
the indicated periods.

2012

Fourth Quarter

Third Quarter

Second Quarter

First Quarter
2011

Fourth Quarter

Third Quarter

Second Quarter

First Quarter

High 
Sales

Low
Sales

Dividends
Declared (1)

$

23.80 $

17.72 $

23.93

22.54

17.84

20.22

16.48

14.59

$

15.33 $

10.00 $

13.00

13.94

16.07

9.51

10.43

11.78

0.12

0.11

0.11

0.11

0.10

0.10

—

0.10

(1)  On April 28, 2011, Peoples' Board of Directors adopted a new schedule for declaring dividends with respect to Peoples' 
common shares.  Effective with the quarterly period ended June 30, 2011, Peoples' Board of Directors determines 
whether financial conditions warrant the declaration of dividends with respect to common shares at the meeting of 
Peoples' Board of Directors held during the first month of the following calendar quarter.  Such dividends, if declared, 
would then be paid to shareholders in the following month.  Previously, the Board of Directors of Peoples had declared 
a cash dividend with respect to Peoples' common shares, when appropriate, in the third month of each calendar quarter.  
This change resulted in no dividends being declared during the second quarter of 2011 as the dividend with respect to 
second quarter earnings was declared in July versus June under the previous schedule.

Peoples plans to continue to pay quarterly cash dividends, subject to certain regulatory restrictions described in Note 16 

of the Notes to the Consolidated Financial Statements, as well as in the section captioned “Supervision and Regulation – 
Dividend Restrictions” of Item 1 of this Form 10-K.

Issuer Purchases of Equity Securities

The following table details repurchases by Peoples and purchases by “affiliated purchasers” as defined in Rule 10b-18(a)
(3) promulgated under the Securities Exchange Act of 1934, as amended, of Peoples’ common shares during the three months 
ended December 31, 2012:

(a)
Total 
Number of 
Common 
Shares 

Purchased  
243 (2)
644 (2)
211 (2)

1,098

(b)
Average Price 
Paid per Share  
21.87 (2)
$
19.39 (2)
$
21.26 (2)
20.30

$
  $

 (c)
Total Number of 
Common Shares 
Purchased as Part of 
Publicly Announced 
Plans or Programs (1)
—
—

—
—

(d)
Maximum
Number of Common 
Shares that May Yet 
Be Purchased Under 
the Plans or 
Programs (1)

—
—

—
—

Period

October 1 – 31, 2012

November 1 – 30, 2012
December 1 – 31, 2012

Total

(1)  Peoples’ Board of Directors did not authorize any stock repurchase plans or programs for 2012.

22

 
 
 
 
 
 
 
 
(2)  Information reflects solely common shares purchased in open market transactions by Peoples Bank under the Rabbi 
Trust Agreement establishing a rabbi trust holding assets to provide funds for the payment of the benefits under the 
Peoples Bancorp Inc. Second Amended and Restated Deferred Compensation Plan for Directors of Peoples Bancorp 
Inc. and Subsidiaries.

Performance Graph

The following Performance Graph and related information shall not be deemed “soliciting material” or to be “filed” 
with the Securities and Exchange Commission, nor shall such information be deemed to be incorporated by reference into 
any future filing under the Securities Act of 1933 or the Securities Exchange Act of 1934, each as amended, except to the 
extent that Peoples specifically incorporates the Performance Graph by reference into such filing.

The following line graph compares the five-year cumulative total shareholder return of Peoples' common shares, based 

on an initial investment of $100 on December 31, 2007, and assuming reinvestment of dividends, against that of an index 
comprised of all domestic common shares traded on The NASDAQ Stock Market (“NASDAQ Stocks (U.S. Companies)”), 
and an index comprised of all depository institutions (SIC Code #602) and depository institution holding companies (SIC 
Code #671) that are traded on The NASDAQ Stock Market (“NASDAQ Bank Stocks”).

COMPARISON OF FIVE-YEAR TOTAL RETURN AMONG
PEOPLES BANCORP INC., NASDAQ STOCKS (U.S. COMPANIES), 
AND NASDAQ BANK STOCKS

Peoples Bancorp Inc.
NASDAQ Stocks (U.S. Companies)

NASDAQ Bank Stocks

$
$

$

2007
100.00 $
100.00 $

2008

At December 31,
2010
2009

2011

2012

79.98 $
61.17 $

42.56 $
87.93 $

70.93 $
104.13 $

69.35 $
104.69 $

97.94
123.85

100.00 $

72.91 $

60.66 $

72.13 $

64.51 $

77.18

23

 
 
ITEM 6. SELECTED FINANCIAL DATA

The information below has been derived from Peoples' Consolidated Financial Statements.

Operating Data

Total interest income

Total interest expense

Net interest income

(Recovery of) provision for loan losses

Net impairment losses on investment securities

Net (loss) gain on securities and asset transactions

Total non-interest income

FDIC insurance expense

Other non-interest expense

Preferred dividends (a)

Net income available to common shareholders
Balance Sheet Data

Total assets

Total investment securities

Gross loans

Allowance for loan losses

Total intangible assets

Non-interest-bearing deposits

Retail interest-bearing deposits

Brokered deposits

Short-term borrowings

Long-term borrowings

Junior subordinated debentures held by subsidiary trust

Preferred stockholders' equity (a)

Common stockholders' equity

Tangible assets (b)
Tangible equity (b)

Tangible common equity (b)
Per Common Share Data

Earnings per share – Basic

Earnings per share – Diluted

Cash dividends declared per share

Book value per share (c)

At or For the Year Ended December 31,
2010

2009

2011

2008

2012

$

69,470 $

75,133 $

89,335 $

102,105 $

106,227

14,995

54,475
(4,716)
—
(778)
34,971

1,002

62,472

—

21,154

53,979

7,998

—
(443)
32,944

1,867

59,464

1,343

29,433

59,902

26,916
(1,786)
(39)
31,634

2,470

54,572

2,052

40,262

61,843

25,721
(7,707)
1,343

32,050

3,442

55,240

1,876

47,748

58,479

27,640
(4,260)
2,424

32,097

361

53,124

—

$

20,385 $

11,212 $

3,529 $

2,314 $

7,455

$ 1,918,050 $ 1,794,161 $ 1,837,985 $ 2,001,827 $ 2,002,338

709,085

985,172

17,811

68,525

669,228

938,506

23,717

64,475

641,307

751,866

708,753

960,718

1,052,058

1,104,032

26,766

64,870

27,257

65,599

22,931

66,406

317,071

239,837

215,069

198,000

180,040

1,119,633

1,047,189

1,059,066

1,095,466

1,034,418

55,599

47,769

128,823

—

—

64,054

51,643

142,312

22,600

—

87,465

51,509

157,703

22,565

38,645

102,420

76,921

246,113

22,530

38,543

151,910

98,852

308,297

22,495

—

221,728

206,657

192,036

205,425

186,626

1,849,525
153,203

1,729,686
142,182

1,773,115
165,811

1,936,228
178,369

1,935,932
120,220

153,203 $

142,182 $

127,166 $

139,826 $

120,220

1.92 $

1.07 $

0.34 $

0.22 $

1.92

0.45

21.02

1.07

0.30

19.67

0.34

0.40

18.36

0.22

0.66

19.80

0.72

0.72

0.91

18.06

11.63

$

$

Tangible book value per share (b) (c)

$

14.52 $

13.53 $

12.16 $

13.48 $

Weighted-average shares outstanding – Basic

10,527,885 10,482,318 10,424,474 10,363,975

10,315,263

Weighted-average shares outstanding – Diluted

10,528,286 10,482,318 10,431,990 10,374,792

10,348,579

Common shares outstanding at end of period

10,547,960 10,507,124 10,457,327 10,374,637

10,333,884

24

 
 
At or For the Year Ended December 31,
2010

2011

2009

2008

2012

SIGNIFICANT RATIOS
Return on average stockholders' equity
Return on average common stockholders' equity
Return on average assets
Net interest margin
Efficiency ratio (d)
Pre-provision net revenue to average assets (e)
Average stockholders' equity to average assets
Average loans to average deposits
Dividend payout ratio
ASSET QUALITY RATIOS
Nonperforming loans as a percent of total loans (c)(f)
Nonperforming assets as a percent of total assets (c)(f)
Allowance for loan losses to loans net of unearned interest (c)
Allowance for loan losses to nonperforming loans (c)(f)
(Recovery of) provision for loan losses to average loans (annualized)
Net charge-offs as a percentage of average loans
CAPITAL INFORMATION (c)
Tier 1 common capital ratio
Tier 1 capital ratio
Total risk-based capital ratio
Leverage ratio
Tangible equity to tangible assets (b)
Tangible common equity to tangible assets (b)

2.33%
9.52%
1.76
9.52
0.28
1.11
3.51
3.39
60.30
69.55
1.76
1.41
12.20
11.63
68.23
73.01
23.58% 28.35% 119.33% 298.23% 127.03%

1.80%
1.17
0.21
3.48
60.14
1.74
11.50
77.97

3.67%
3.67
0.39
3.51
56.30
1.94
10.62
88.10

5.72%
5.61
0.69
3.43
68.98
1.41
12.12
69.86

1.39%
0.76
1.81
128.86
(0.49)
0.12%

3.19%
1.80
2.53
79.00
0.84
1.16%

4.19%
2.45
2.79
66.10
2.61
2.66%

3.27%
2.03
2.59
79.30
2.35
1.96%

3.74%
2.09
2.08
55.50
2.48
1.83%

14.06% 12.82% 11.59% 10.58% 10.17%
16.91
14.06
18.24
15.43
10.63
8.83
9.35
8.28
7.17%
8.28%

15.49
16.80
10.06
9.21
7.22%

11.88
13.19
8.18
6.21
6.21%

14.86
16.20
9.45
8.22
8.22%

(a)  Amounts relate to Series A Preferred Shares issued and sold by Peoples in connection with its participation in the TARP Capital Purchase 

Program.  Additional information regarding the Series A Preferred Shares can be found in Note 11 of the Notes to the Consolidated Financial 
Statements.

(b)  These amounts represent non-GAAP financial measures since they exclude the balance sheet impact of intangible assets acquired through 

acquisitions on both total stockholders’ equity and total assets.  Additional information regarding the calculation of these measures can be found 
in "ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS" of this 
Form 10-K under the caption “Capital/Stockholders’ Equity”.

(c)  Data presented as of the end of the period indicated.

(d)  Non-interest expense (less intangible asset amortization) as a percentage of fully tax-equivalent net interest income plus non-interest income 

(excluding gains or losses on investment securities and asset disposals).

(e)  These amounts represent non-GAAP financial measures since they exclude the provision for loan losses and all gains and losses included in 

earnings.  Additional information regarding the calculation of these measures can be found in "ITEM 7. MANAGEMENT'S DISCUSSION AND 
ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS" of this Form 10-K under the caption “Pre-Provision Net 
Revenue”.

(f)  Nonperforming loans include loans 90 days past due and accruing, renegotiated loans and nonaccrual loans. Nonperforming assets include 

nonperforming loans and other real estate owned.

ITEM 7.   MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF 

OPERATIONS

Forward-Looking Statements

Certain statements in this Form 10-K which are not historical fact are forward-looking statements within the meaning of 
Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended, and 
the Private Securities Litigation Reform Act of 1995.  Words such as “anticipate”, “estimates”, “may”, “feels”, “expects”, 
“believes”, “plans”, “will”, “would”, “should”, “could” and similar expressions are intended to identify these forward-
looking statements but are not the exclusive means of identifying such statements.  Forward-looking statements are subject to 

25

 
 
risks and uncertainties that may cause actual results to dif er materially.  Factors that might cause such a difference include, 
but are not limited to:

ff

(1) 

(2) 

(3) 

(4) 

(5) 

(6) 

(7) 

(8) 

(9) 

deterioration in the credit quality of Peoples' loan portfolio, which may adversely impact the provision for 
loan losses; 

competitive pressures among financial institutions or from non-financial institutions may increase 
significantly, including product and pricing pressures and Peoples' ability to attract, develop and retain 
qualified professionals; 

changes in the interest rate environment due to economic conditions and/or the fiscal policies of the U.S. 
government and Federal Reserve Board, which may adversely impact interest margins; 

the success, impact, and timing of Peoples' business strategies, including the integration of recently 
completed acquisitions, expansion of consumer lending activity and rebranding efforts;

adverse changes in the economic conditions and/or activities, including impacts from the implementation of 
the Budget Control Act of 2011 and the American Taxpayer Relief Act of 2012, as well as continuing 
economic uncertainty in the U.S., the European Union, and other areas, which could decrease sales 
volumes and increase loan delinquencies and defaults; 

changes in prepayment speeds, loan originations and charge-offs, which may be less favorable than 
expected and adversely impact the amount of interest income generated; 

legislative or regulatory changes or actions, including in particular the Dodd-Frank Wall Street Reform and 
Consumer Protection Act of 2010 and the regulations promulgated and to be promulgated thereunder, 
which may subject Peoples, its subsidiaries or one or more acquired companies to a variety of new and 
more stringent legal and regulatory requirements which adversely affect their respective businesses; 

changes in accounting standards, policies, estimates or procedures which may adversely affect Peoples' 
reported financial condition or results of operations; 

adverse changes in the conditions and trends in the financial markets, which may adversely affect the fair 
value of securities within Peoples' investment portfolio and interest rate sensitivity of Peoples' consolidated 
balance sheet;

(10) 

Peoples' ability to receive dividends from its subsidiaries; 

(11) 

Peoples' ability to maintain required capital levels and adequate sources of funding and liquidity; 

(12) 

(13) 

(14) 

the impact of larger or similar financial institutions encountering problems, which may adversely affect the 
banking industry and/or Peoples' business generation and retention, funding and liquidity; 

the costs and effects of regulatory and legal developments, including the outcome of potential regulatory or 
other governmental inquiries and legal proceedings and results of regulatory examinations; 

Peoples' ability to secure confidential information through the use of computer systems and 
telecommunications networks, including those of our third-party vendors and other service providers, may 
prove inadequate, which could adversely affect customer confidence in Peoples and/or result in Peoples 
incurring a financial loss; 

(15) 

the overall adequacy of Peoples' risk management program; and

(16) 

other risk factors relating to the banking industry or Peoples as detailed from time to time in Peoples’ 
reports filed with the Securities and Exchange Commission (“SEC”), including those risk factors included 
in the disclosure under "ITEM 1A. RISK FACTORS" of this Form 10-K.

All forward-looking statements speak only as of the filing date of this Form 10-K and are expressly qualified in their 
entirety by the cautionary statements.  Although management believes the expectations in these forward-looking statements 
are based on reasonable assumptions within the bounds of management’s knowledge of Peoples’ business and operations, it is 
possible that actual results may differ materially from these projections.  Additionally, Peoples undertakes no obligation to 
update these forward-looking statements to reflect events or circumstances after the filing date of this Form 10-K or to reflect 
the occurrence of unanticipated events except as may be required by applicable legal requirements.  Copies of documents 
filed with the SEC are available free of charge at the SEC’s website at www.sec.gov and/or from Peoples Bancorp Inc.’s 
website – www.peoplesbancorp.com under the “Investor Relations” section.

26

 The following discussion and analysis of Peoples' Consolidated Financial Statements is presented to provide insight into 
management's assessment of the financial results and condition for the periods presented.  This discussion and analysis should 
be read in conjunction with the audited Consolidated Financial Statements and Notes thereto, as well as the ratios and statistics, 
contained elsewhere in this Form 10-K.

Summary of Significant Transactions and Events

The following is a summary of transactions or events that have impacted or are expected by management to impact 

Peoples’ results of operations or financial condition: 

During the second quarter of 2012, Peoples became more active with its merger and acquisition activities.  These 
activities included the merger transactions with Sistersville Bancorp, Inc. ("Sistersville") and its wholly-owned 
subsidiary, First Federal Savings Bank, announced on June 5, 2012 and subsequently completed on September 14, 
2012, and the purchase of a small financial advisory book of business in Wood County, West Virginia.  In the third 
quarter of 2012, Peoples purchased another small financial advisory book of business in Gallipolis, Ohio.  These 
transactions are more fully described in Note 18 of the Notes to the Consolidated Financial Statements.  In addition, 
Peoples' management team continues to evaluate other acquisition opportunities involving banks, insurance agencies 
and wealth management providers located in Ohio, West Virginia and Kentucky.  On January 2, 2013, Peoples 
Insurance acquired a commercial insurance agency office and related customer accounts in the Pikeville, Kentucky 
area.

In 2012, Peoples incurred $641,000 of acquisition-related expenses, primarily fees for legal costs, other professional 
services, deconversion costs and write-offs associated with assets acquired.  Approximately a quarter of these costs 
related to acquisition opportunities that management determined did not meet Peoples' criteria and thus negotiations 
were terminated prior to completion. 

On September 17, 2012, Peoples introduced its new brand as part of a company-wide brand revitalization.  The 
brand is Peoples' promise, which is a guarantee of satisfaction and quality.  Costs associated with rebranding efforts 
were approximately $421,000 during 2012.  Peoples will continue to incur costs throughout 2013 associated with the 
brand revitalization, including marketing due to advertisement, and depreciation for the revitalization of our branch 
network.

During 2012, Peoples increased the quarterly dividend declared to common shareholders by 20%.  The dividend 
declared in first quarter of 2012 was $0.11 and the dividend declared in the fourth quarter of 2012 was $0.12, 
compared to the quarterly dividend of $0.10 that was declared during 2011.

As described in Note 12 of the Notes to the Consolidated Financial Statements, Peoples incurred settlement charges 
of $835,000 during 2012 due to the aggregate amount of lump-sum distributions to participants in Peoples' defined 
benefit pension plan exceeding the threshold for recognizing such charges during the second quarter.  Settlement 
charges of $815,000 were recognized during the 2011.

As described in Note 10 of the Notes to the Consolidated Financial Statements, Peoples repaid the entire $23.0 
million outstanding principal amount of its junior subordinated debentures and related trust preferred securities on 
December 19, 2012 (the "Trust Preferred Redemption").  This transaction resulted in Peoples incurring a pre-tax loss 
of $1.0 million for the redemption premium and unamortized issuance costs.  Peoples funded the repayment with a 
term note from an unaffiliated financial institution at a significantly lower interest rate.  As a result, Peoples will 
realize an annual interest expense savings of $1.1 million beginning in 2013.

In the first quarter of 2012, Peoples prepaid $35.0 million of wholesale borrowings using short-term funds, which 
resulted in prepayment charges of $3.1 million.  These borrowings had an average cost of 3.09% and consisted of 
both term repurchase agreements and advances from the Federal Home Loan Bank of Cincinnati.  The impact of the 
prepayment charges on first quarter earnings was offset by $3.2 million in gains from the sale of $60.5 million in 
investment securities.  The securities sold were primarily mortgage-backed securities issued by U.S. government-
sponsored agencies.  The proceeds from the sale of these investment securities were reinvested into other securities 
with similar duration, credit risk and yield.

In 2009, Peoples received $39.0 million of new equity capital under the U.S. Treasury’s TARP Capital Purchase 
Program.  The investment was in the form of newly-issued non-voting cumulative perpetual preferred shares and a 
related 10-year warrant to purchase common shares sold by Peoples to the U.S. Treasury (the “TARP Capital 
Investment”).  On February 2, 2011, Peoples repurchased $21.0 million of the preferred shares held by the U.S. 
Treasury and the remaining $18.0 million were repurchased on December 28, 2011 (collectively, the "TARP Capital 
Redemption").  On February 15, 2012, Peoples completed the repurchase of the warrant for an aggregate price of 

27

$1.2 million, which was recognized as a direct reduction in the common stock component of Peoples' stockholders' 
equity.

Since the second quarter of 2011, Peoples has experienced generally improving trends in several asset quality 
metrics, after a three-year trend of higher credit losses and nonperforming assets than Peoples' long-term historical 
levels.  Additionally, the amount of criticized loans has decreased due in part to Peoples upgrading the loan quality 
ratings of various commercial loans. These conditions have resulted in lower provisions for loan losses.

Peoples' net interest income and margin are impacted by changes in market interest rates based upon actions taken 
by the Federal Reserve Board either directly or through its Open Market Committee. These actions include changing 
its target Federal Funds Rate (the interest rate at which banks lend money to each other), Discount Rate (the interest 
rate charged to banks for money borrowed from the Federal Reserve Bank) and longer-term market interest rates 
(primarily U.S. Treasury securities). Longer-term market interest rates also are affected by the demand for U.S. 
Treasury securities. The resulting changes in the yield curve slope have a direct impact on reinvestment rates for 
Peoples' earning assets.

The Federal Reserve Board has maintained its target Federal Funds Rate at a historically low level of 0% to 0.25% 
since December 2008 and has maintained the Discount Rate at 0.75% since December 2010.  The Federal Reserve 
Board continues to indicate there is the potential for these short-term rates to remain unchanged until early 2015.

Since late 2008, the Federal Reserve Board has taken various actions to lower longer-term market interest rates as a 
means of stimulating the economy – a policy commonly referred to as “quantitative easing”. These actions have 
included the buying and selling of mortgage-backed and other debt securities through its open market operations. As 
a result, the slope of the U.S. Treasury yield curve has fluctuated significantly. Substantial flattening occurred in late 
2008, in mid-2010 and since early third quarter of 2011, while moderate steepening occurred in the second half of 
2009 and late 2010.

The impact of these transactions, where material, is discussed in the applicable sections of this Management’s Discussion 

and Analysis.

Critical Accounting Policies

The accounting and reporting policies of Peoples conform to generally accepted accounting principles in the United 

States of America (“US GAAP”) and to general practices within the financial services industry.  A summary of significant 
accounting policies is contained in Note 1 of the Notes to the Consolidated Financial Statements.  While all of these policies 
are important to understanding the Consolidated Financial Statements, certain accounting policies require management to 
exercise judgment and make estimates or assumptions that affect the amounts reported in the Consolidated Financial 
Statements and accompanying notes.  These estimates and assumptions are based on information available as of the date of 
the Consolidated Financial Statements; accordingly, as this information changes, the Consolidated Financial Statements could 
reflect different estimates or assumptions.  

Management has identified the accounting policies described below as those that, due to the judgments, estimates and 

assumptions inherent in the policies, are critical to an understanding of Peoples' Consolidated Financial Statements and 
management's discussion and analysis of financial condition and results of operations.    

Income Recognition

Interest income on loans and investment securities is recognized by methods that result in level rates of return on 

principal amounts outstanding, including yield adjustments resulting from the amortization of loan costs and premiums 
on investment securities and accretion of loan fees and discounts on investment securities.  Since mortgage-backed 
securities comprise a sizable portion of Peoples' investment portfolio, a significant increase in principal payments on 
those securities could impact interest income due to the corresponding acceleration of premium amortization or discount 
accretion.  Management's analysis at December 31, 2012 showed changes in prepayments could cause an approximately 
10 basis point change in Peoples' net interest margin from quarter-to-quarter.

Peoples discontinues the accrual of interest on a loan when conditions cause management to believe collection of all 

or any portion of the loan's contractual interest is doubtful.  Such conditions may include the borrower being 90 days or 
more past due on any contractual payments or current information regarding the borrower's financial condition and 
repayment ability.  All unpaid accrued interest deemed uncollectible is reversed, which would reduce Peoples' net interest 
income.  Interest received on nonaccrual loans is included in income only if principal recovery is reasonably assured.  

28

Allowance for Loan Losses

In general, determining the amount of the allowance for loan losses requires significant judgment and the use of 
estimates by management.  Peoples maintains an allowance for loan losses based on a quarterly analysis of the loan 
portfolio and estimation of the losses that are probable of occurrence within the loan portfolio.  This formal analysis 
determines an appropriate level and allocation of the allowance for loan losses among loan types and the resulting 
provision for loan losses by considering factors affecting losses, including specific losses, levels and trends in impaired 
and nonperforming loans, historical loan loss experience, current national and local economic conditions, volume, 
growth and composition of the portfolio, regulatory guidance and other relevant factors.  Management continually 
monitors the loan portfolio through Peoples Bank's Credit Administration Department and Loan Loss Committee to 
evaluate the adequacy of the allowance.  The provision could increase or decrease each quarter based upon the results of 
management's formal analysis. 

The amount of the allowance for loan losses for the various loan types represents management's estimate of probable 

losses from existing loans.  Management evaluates lending relationships deemed to be impaired on an individual basis 
and makes specific allocations of the allowance for loan losses for each relationship based on discounted cash flows 
using the loan's initial effective interest rate or the fair value of the collateral for certain collateral dependent loans.  For 
all other loans, management evaluates pools of homogeneous loans (such as residential mortgage loans and consumer 
loans) and makes general allocations for each loan pool based upon historical loss experience.   While allocations are 
made to specific loans and pools of loans, the allowance is available for all loan losses.

This evaluation of individual impaired loans requires management to make estimates of the amounts and timing of 

future cash flows on impaired loans, which consist primarily of loans placed on nonaccrual status, restructured or 
internally classified as substandard or doubtful.  These reviews are based upon specific quantitative and qualitative 
criteria, including the size of the loan, the loan cash flow characteristics, loan quality ratings, value of collateral, 
repayment ability of borrowers, and historical experience factors.  Allowances for homogeneous loans are evaluated 
based upon historical loss experience, adjusted for qualitative risk factors, such as trends in losses and delinquencies, 
growth of loans in particular markets, and known changes in economic conditions in each lending market.  As part of the 
process of identifying the pools of homogenous loans, management takes into account any concentrations of risk within 
any portfolio segment, including any significant industrial concentrations.  Consistent with the evaluation of allowances 
for homogenous loans, the allowance relating to the Overdraft Privilege program is based upon management's monthly 
analysis of accounts in the program.  This analysis considers factors that could affect losses on existing accounts, 
including historical loss experience and length of overdraft.

There can be no assurance the allowance for loan losses will be adequate to cover all losses, but management 
believes the allowance for loan losses at December 31, 2012 was adequate to provide for probable losses from existing 
loans based on information currently available.  While management uses available information to estimate losses, the 
ultimate collectibility of a substantial portion of the loan portfolio, and the need for future additions to the allowance, 
will be based on changes in economic conditions and other relevant factors.  As such, adverse changes in economic 
activity could reduce currently estimated cash flows for both commercial and individual borrowers, which would likely 
cause Peoples to experience increases in problem assets, delinquencies and losses on loans in the future.

Investment Securities

Peoples' investment portfolio accounted for 37% of total assets at December 31, 2012, of which approximately 90% 
of the securities were classified as available-for-sale.  Correspondingly, Peoples carries these securities at fair value on its 
Consolidated Balance Sheets, with any unrealized gain or loss recorded in stockholders' equity as a component of 
accumulated other comprehensive income.  As a result, both the investment and equity sections of Peoples' Consolidated 
Balance Sheet are sensitive to changes in the overall market value of the investment portfolio, due to changes in market 
interest rates, investor confidence and other factors affecting market values.

While temporary changes in the fair value of available-for-sale securities are not recognized in earnings, Peoples is 
required to evaluate all investment securities with an unrealized loss on a quarterly basis to identify potential other-than-
temporary impairment (“OTTI”) losses.  This analysis requires management to consider various factors that involve 
judgment and estimation, including duration and magnitude of the decline in value, the financial condition of the issuer 
or pool of issuers and structure of the security.  

Under current US GAAP, an OTTI loss is recognized in earnings only when (1) Peoples intends to sell the debt 

security; (2) it is more likely than not that Peoples will be required to sell the debt security before recovery of its 
amortized cost basis or (3) Peoples does not expect to recover the entire amortized cost basis of the debt security.  In 
situations where Peoples intends to sell or when it is more likely than not that Peoples will be required to sell the debt 
security, the entire OTTI loss must be recognized in earnings.  In all other situations, only the portion of the OTTI losses 

29

representing the credit loss must be recognized in earnings, with the remaining portion being recognized in stockholders' 
equity as a component of accumulated other comprehensive income, net of deferred taxes.  Prior to the second quarter of 
2009, if Peoples determined a loss to be “other-than-temporary”, then an impairment loss was recognized in earnings 
equal to the entire difference between the investment's amortized cost basis and its fair value at the balance sheet date.  

Additional information regarding impairment losses recognized can be found later in this discussion under the 

caption “Net Impairment Losses”.

Goodwill and Other Intangible Assets

During 2012 and in prior years, Peoples recorded goodwill and other intangible assets as a result of acquisitions 
accounted for under the purchase method of accounting.  Under the purchase method, Peoples is required to allocate the 
cost of an acquired company to the assets acquired, including identified intangible assets, and liabilities assumed based 
on their estimated fair values at the date of acquisition.  Goodwill represents the excess cost over the fair value of net 
assets acquired and is not amortized but is tested for impairment when indicators of impairment exist, or at least 
annually.  Peoples' other intangible assets consist of customer relationship intangible assets, including core deposit 
intangibles, representing the present value of future net income to be earned from acquired customer relationships with 
definite useful lives, which are required to be amortized over their estimated useful lives.  

The value of recorded goodwill is supported ultimately by revenue that is driven by the volume of business 
transacted and Peoples' ability to provide quality, cost-effective services in a competitive market place.  A decline in 
earnings as a result of a lack of growth or the inability to deliver cost-effective services over sustained periods can lead 
to impairment of goodwill that could adversely impact earnings in future periods.  Potential goodwill impairment exists 
when the fair value of the reporting unit (as defined by US GAAP) is less than its carrying value.  An impairment loss is 
recognized in earnings only when the carrying amount of goodwill is less than its implied fair value.  

Peoples performs its required annual impairment test as of June 30 each year.  The significant assumptions made by 
management in estimating the reporting unit's fair value were (1) level of future cash flows over the next five years, (2) 
long-term growth rate of cash flows after year five and (3) the discount rate.  At June 30, 2012, management's analysis 
concluded that the estimated fair value of Peoples' single reporting unit exceeded its carrying value.  The analysis also 
indicated any of the following situations would cause a decline in the fair value of Peoples’ reporting unit below its book 
value: (1) a 5% sustained decline in future cash flows or (2) a 100 basis point increase in the discount rate.  

Peoples is required to perform interim tests for goodwill impairment in subsequent quarters if events occur or 
circumstances change that indicate potential goodwill impairment exists, such as adverse changes to Peoples' business or 
a significant decline in Peoples' market capitalization.  At December 31, 2012, Peoples' market capitalization was less 
than its book value, which management considered to be an indicator of possible goodwill impairment.  Since June 30, 
2012, there has been improvement in loan related credit losses over prior periods which management expects will 
continue to have a positive impact on Peoples' future cash flows.  Additionally, the 14-day moving average of the stock 
price of Peoples' common shares improved 3% between June 30 and December 31, 2012.  Management considered these 
improvements to be evidence that goodwill is not impaired as of December 31, 2012.

Peoples records mortgage servicing rights (“MSRs”) in connection with its mortgage banking activities, which are 
intangible assets representing the right to service loans sold to third-party investors.  These intangible assets are recorded 
initially at fair value and subsequently amortized over the estimated life of the loans sold.  MSRs are stratified based on 
their predominant risk characteristics and assessed for impairment at the strata level at each reporting date based on their 
fair value.  At December 31, 2012, management concluded no portion of the recorded MSRs was impaired since the fair 
value exceeded the carrying value.  However, future events, such as a significant increase in prepayment speeds, could 
result in a fair value that is less than the carrying amount, which would require the recognition of an impairment loss in 
earnings.

Income Taxes

Income taxes are recorded based on the liability method of accounting, which includes the recognition of deferred 
tax assets and liabilities for the temporary differences between carrying amounts and tax bases of assets and liabilities, 
computed using enacted tax rates.  In general, Peoples records deferred tax assets when the event giving rise to the tax 
benefit has been recognized in the Consolidated Financial Statements.  

A valuation allowance is recognized to reduce any deferred tax asset that, based upon available information, it is 

more-likely-than-not all, or any portion, of the deferred tax asset will not be realized.  Assessing the need for, and 
amount of, a valuation allowance for deferred tax assets requires significant judgment and analysis of evidence regarding 
realization of the deferred tax assets.  In most cases, the realization of deferred tax assets is dependent upon Peoples 
generating a sufficient level of taxable income in future periods, which can be difficult to predict.  Peoples' largest 

30

deferred tax assets involve differences related to Peoples' allowance for loan losses and realization of income tax credits 
received from Peoples' investments in low-income housing projects and funds.  Given the nature of Peoples' deferred tax 
assets, management determined no valuation allowances were needed at either December 31, 2012 or 2011.

The calculation of tax liabilities is complex and requires the use of estimates and judgment since it involves the 
application of complex tax laws that are subject to different interpretations by Peoples and the various tax authorities.  
These interpretations are subject to challenge by the tax authorities upon audit or to reinterpretation based on 
management's ongoing assessment of facts and evolving case law.

From time-to-time and in the ordinary course of business, Peoples is involved in inquiries and reviews by tax 
authorities that normally require management to provide supplemental information to support certain tax positions taken 
by Peoples in its tax returns.  Uncertain tax positions are initially recognized in the Consolidated Financial Statements 
when it is more likely than not the position will be sustained upon examination by the tax authorities.  Such tax positions 
are initially and subsequently measured as the largest amount of tax benefit that is greater than 50% likely of being 
realized upon ultimate settlement with the tax authority assuming full knowledge of the position and all relevant facts. 
The amount of unrecognized tax benefits was immaterial at both December 31, 2012 and 2011.

 Management believes it has taken appropriate positions on its tax returns, although the ultimate outcome of any tax 

review cannot be predicted with certainty.  Consequently, no assurance can be given that the final outcome of these 
matters will not be different than what is reflected in the current and historical financial statements.

Fair Value Measurements

As a financial services company, the carrying value of certain financial assets and liabilities is impacted by the 
application of fair value measurements, either directly or indirectly.  In certain cases, an asset or liability is measured and 
reported at fair value on a recurring basis, such as available-for-sale investment securities.  In other cases, management must 
rely on estimates or judgments to determine if an asset or liability not measured at fair value warrants an impairment write-
down or whether a valuation reserve should be established.  Given the inherent volatility, the use of fair value measurements 
may have a significant impact on the carrying value of assets or liabilities, or result in material changes to the consolidated 
financial statements, from period to period.

Detailed information regarding fair value measurements can be found in Note 2 of the Notes to the Consolidated 

Financial Statements.  The following is a summary of those assets and liabilities that may be affected by fair value 
measurements, as well as a brief description of the current accounting practices and valuation methodologies employed by 
Peoples:    

Available-for-Sale Investment Securities

Investment securities classified as available-for-sale are measured and reported at fair value on a recurring basis.  
For most securities, the fair value is based upon quoted market prices (Level 1) or determined by pricing models that 
consider observable market data (Level 2).  For structured investment securities, the fair value often must be based upon 
unobservable market data, such as non-binding broker quotes and discounted cash flow analysis or similar models, due 
to the absence of an active market for these securities (Level 3).  As a result, management's determination of fair value 
for these securities is highly dependent on subjective or complex judgments, estimates and assumptions, which could 
change materially between periods.  Management occasionally uses information from independent third-party 
consultants in its determination of the fair value of more complex structured investment securities.  At December 31, 
2012, all of Peoples' available-for-sale investment securities were measured using observable market data.

At December 31, 2012, the majority of the investment securities with Level 2 fair values were determined using 
information provided by third-party pricing services.  Management reviews the fair values provided by these third parties 
on a monthly basis and challenges prices when it believes a discrepancy in pricing exists.  Management also reviews the 
valuation methodology and quality controls utilized by the pricing services in their overall assessment of the 
reasonableness of the fair values provided.  To the extent available, management utilizes an independent third-party 
pricing source to assist in its assessment of the values provided by its primary pricing services.  Management challenges 
third-party valuations for any security where it believes a material difference in pricing exists.  Based on Peoples' past 
experience, these challenges more-often-than-not result in the third party adjusting its valuation of the security.

Impaired loans  

For loans considered impaired, the amount of impairment loss recognized is determined based on a discounted cash 
flow analysis or the fair value of the underlying collateral if repayment is expected solely from the sale of the collateral.  
Management typically relies on the fair value of the underlying collateral due to the significant uncertainty surrounding 
the borrower's ability to make future payments.  The vast majority of the collateral securing impaired loans is real estate, 

31

although the collateral may also include accounts receivable and equipment, inventory or similar personal property.  The 
fair value of the collateral used by management represents the estimated proceeds to be received from the sale of the 
collateral, less costs incurred during the sale, based upon observable market data or market value data provided by 
independent, licensed or certified appraisers. 

Goodwill

The process of evaluating goodwill for impairment involves highly subjective or complex judgments, estimates and 
assumptions regarding the fair value of Peoples' reporting unit and, in some cases, goodwill itself.  As a result, changes 
to these judgments, estimates and assumptions in future periods could result in materially different results.

Peoples currently possesses a single reporting unit for goodwill impairment testing.  While quoted market prices 
exist for Peoples' common shares since they are publicly traded, these market prices do not necessarily reflect the value 
associated with gaining control of an entity.  Thus, management takes into account all appropriate fair value 
measurements in determining the estimated fair value of the reporting unit.  These measurements include transaction 
prices of recently acquired institutions based upon multiples of book value or earnings and discounted cash flow 
analysis.  

For Peoples' June 30, 2012 goodwill impairment test, management estimated the fair value of Peoples' reporting unit 

using both an income approach and a market approach.  The income approach consisted of a discounted cash flow 
analysis of projected future earnings.  The market approach was based upon multiples of book value of recently acquired 
financial institutions, including distressed institutions.  The discount rate used represented the estimated cost of Peoples' 
common equity based upon observable market data.  The fair values derived under both approaches were weighted to 
arrive at an overall estimated fair value.  Management placed greater weight on the income approach due to the limited 
number of acquisitions occurring in 2012 involving healthy or non-distressed entities compared to prior years.  
Consequently, the estimated fair value of Peoples' reporting unit could be materially different in future periods due to 
changes in either projected future earnings or the cost of common equity. 

The measurement of any actual impairment loss requires management to calculate the implied fair value of goodwill 

by deducting the fair value of all tangible and separately identifiable intangible net assets (including unrecognized 
intangible assets) from the fair value of the reporting unit.  The fair value of net tangible assets is calculated using the 
methodologies described in Note 2 of the Notes to the Consolidated Financial Statements.  Customer relationship 
intangibles are the only separately identifiable intangible assets included in the calculation of the implied fair value of 
goodwill.  The amount of these intangibles represents the present value of the future earnings stream attributable to the 
deposit relationships.

Mortgage Servicing Rights  

MSRs are carried at the lower of amortized cost or market value, and, therefore, can be subject to fair value 
measurements on a nonrecurring basis.  MSRs do not trade in an active market with readily observable prices.  Thus, 
management determines fair value based upon a valuation model that calculates the present value of estimated future net 
servicing income provided by an independent third-party consultant.  This valuation model is affected by various input 
factors, such as servicing costs, expected prepayment speeds and discount rates, which are subject to change between 
reporting periods.  As a result, significant changes to these factors could result in a material change to the calculated fair 
value of MSRs.

EXECUTIVE SUMMARY

Net income available to common shareholders for the year ended December 31, 2012 was $20.4 million, compared to 
$11.2 million in 2011 and $3.5 million in 2010, representing earnings per diluted common share of $1.92, $1.07 and $0.34, 
respectively.  The higher earnings in both 2012 and 2011 were largely attributable to the impact of continued asset quality 
improvement.  Peoples also generated positive operating leverage during 2012 as growth in total revenue was larger than the 
growth in total non-interest expenses.

In 2012, Peoples had a recovery of loan losses of $4.7 million as several asset quality metrics maintained favorable 
trends.  The favorable trends resulted in net charge-offs of $1.2 million for 2012, which were significantly less than the 
amounts recorded in 2011 and 2010 due largely to higher recoveries in 2012.  In comparison, Peoples recorded provision for 
loan losses of $8.0 million for 2011 and $26.9 million for 2010.  These provisions represented amounts needed to maintain 
the adequacy of the allowance for loan losses.

32

Net interest income and margin were relatively stable in 2012 compared to 2011, due to the reduction in interest income 

being offset by the reduction of interest expense.  The slight net interest margin compression was a result of long-term 
interest rates remaining at historically low levels.  Net interest income decreased 10% to $54.0 million in 2011 compared to 
2010, as the impact of the sustained low interest rate environment and lower average loan balances caused a decline in 
interest income that exceeded the reduction in funding costs.  Net interest margin remained relatively even through 2011.

Total non-interest income, which excludes gains and losses on investment securities, asset disposals and other 
transactions, was up 6% in 2012 compared to 2011, as strong revenue generation occurred in several major sources.  The 
most notable growth occurred in mortgage banking income, which grew $1.2 million, or 71%, over the prior year due to 
increased refinancing activity.  In 2011, total non-interest income increased 4% compared to 2010, as growth occurred in 
virtually every major revenue category.  The largest growth in 2011 was in electronic banking income, which increased 
$456,000, or 10%.

Total non-interest expense was $63.5 million for the year ended December 31, 2012, an increase of 3% over the prior 
year.  This increase was primarily caused by additional sales and incentive compensation of $1.8 million, which was a result 
of the improved financial performance of Peoples.  Acquisition-related costs of $569,000 and rebranding costs of $421,000 
also contributed to the increase over the prior year.  In 2011, non-interest expense increased 8% compared to 2010, due to 
higher salary and employee benefit costs.  Other operating expenses were generally controlled in 2011 as reduced FDIC 
insurance costs and foreclosed real estate and other loan costs offset the additional marketing expense and higher professional 
fees, primarily external legal and consulting services.

At December 31, 2012, total assets were up 7% to $1.92 billion versus $1.79 billion at year-end 2011, with the increase 

due mostly to higher net loan balances.  Gross portfolio loan balances grew $46.7 million during 2012, most of which was 
due to the loans acquired in the Sistersville acquisition.  The allowance for loan losses decreased $5.9 million to $17.8 
million, or 1.81% of gross loans, compared to $23.7 million and 2.53% at December 31, 2011.  Total investment securities 
grew to $709.1 million at December 31, 2012, compared to $669.2 million at the prior year-end.

Total liabilities were $1.70 billion at December 31, 2012, up $108.8 million since December 31, 2011.  Retail deposit 
balances experienced continued growth during 2012, increasing $149.7 million compared to year-end 2011.  The Sistersville 
acquisition added $39.4 million of interest-bearing deposits, almost equally divided among certificates of deposits, money 
market and savings accounts, and $0.9 million of non-interest-bearing deposits.  Non-interest-bearing deposits comprised 
22.1% of total retail deposits at December 31, 2012 versus 18.6% at year-end 2011.  At December 31, 2012, total borrowed 
funds were $176.6 million, down $40.0 million compared to the prior year-end, as Peoples repaid $35 million in long-term 
borrowings during the first quarter.

At December 31, 2012, total stockholders' equity was $221.7 million, up $15.1 million since December 31, 2011.  
Earnings exceeded dividends declared by $15.6 million.  Regulatory capital ratios remained significantly higher than "well 
capitalized" minimums.  Peoples' Tier 1 Common Capital ratio increased to 14.06% at December 31, 2012, versus 12.82% at 
December 31, 2011, while the Total Risk-Based Capital ratio was 15.43% versus 16.20% at December 31, 2011.  The 
decrease in the Total Risk-Based Capital ratio was largely the result of Peoples repaying all of its outstanding junior 
subordinated debentures and redeeming the related trust preferred securities during the fourth quarter.  In addition, Peoples' 
tangible common equity to tangible asset ratio was 8.28% and tangible book value per share was $14.52 at December 31, 
2012, versus 8.22% and $13.53 at December 31, 2011, respectively.

RESULTS OF OPERATIONS

Interest Income and Expense

Peoples earns interest income on loans and investments and incurs interest expense on interest-bearing deposits and 
borrowed funds.  Net interest income, the amount by which interest income exceeds interest expense, remains Peoples' largest 
source of revenue.  The amount of net interest income earned by Peoples is affected by various factors, including changes in 
market interest rates due to the Federal Reserve Board's monetary policy, the level and degree of pricing competition for both 
loans and deposits in Peoples' markets and the amount and composition of Peoples' earning assets and interest-bearing 
liabilities.

Peoples monitors net interest income performance and manages its balance sheet composition through regular Asset-
Liability Management Committee (“ALCO”) meetings.  The asset/liability management process employed by the ALCO is 
intended to mitigate the impact of future interest rate changes on Peoples' net interest income and earnings.  However, the 

33

frequency and/or magnitude of changes in market interest rates are difficult to predict, and may have a greater impact on net 
interest income than adjustments management is able to make.

The following table details Peoples’ average balance sheets for the years ended December 31:

2012

2011

2010

(Dollars in thousands)
Short-term investments
Investment Securities (1):
Taxable
Nontaxable (2)

Total investment securities

Loans (3):
Commercial
Real estate (4)
Consumer

Total loans

Less: Allowance for loan losses

Net loans

Total earning assets

Intangible assets
Other assets
    Total assets
Deposits:
Savings accounts

Government deposit accounts

Interest-bearing demand accounts
Money market accounts

Brokered deposits
Retail certificates of deposit

Total interest-bearing deposits

Borrowed Funds:
Short-term FHLB advances
Retail repurchase agreements
Total short-term borrowings

Long-term FHLB advances

Wholesale repurchase agreements
Other borrowings

Total long-term borrowings
Total borrowed funds

Total interest-bearing liabilities
Non-interest-bearing deposits
Other liabilities

Total liabilities

Preferred equity
Common equity

Total stockholders’ equity

Total liabilities and stockholders’
equity

Interest rate spread
Net interest margin

Average
Balance

$

9,705 $

Income/
Expense

Yield/
Cost
20 0.21 % $

Average
Balance

11,522 $

Income/
Expense

Yield/
Cost
24 0.21 % $

Average
Balance

Income/
Expense

Yield/
Cost

36,508 $

91 0.25 %

645,249
40,190
685,439

19,961 3.09 %
2,206 5.49 %
22,167 3.23 %

631,112
38,653
669,765

24,332 3.86 %
2,385 6.17 %
26,717 3.99 %

656,719
57,781
714,500

29,728 4.53 %
3,621 6.27 %
33,349 4.67 %

618,846
252,647
95,673
967,166
(21,473)

945,693
1,640,837
65,881
134,571
$ 1,841,289

29,672 4.79 %
12,982 5.14 %
5,716 5.97 %
48,370 5.00 %

48,370 5.11 %
70,557 4.30 %

616,970
246,878
87,103
950,951
(27,259)

923,692
1,604,979
64,621
141,479
$ 1,811,079

$

162,055 $
151,877

113,022

255,345
56,451

404,872
1,143,622

90 0.06 % $

937 0.62 %

117 0.10 %

423 0.17 %
1,996 3.54 %

5,496 1.36 %
9,059 0.79 %

132,365 $
147,688

101,094

262,374

70,417
419,226
1,133,164

17 0.12 %
57 0.15 %
74 0.14 %
2,305 3.39 %

1,610 3.58 %
1,947 8.62 %

5,862 4.27 %
5,936 3.17 %
14,995 1.13 %

13,240
37,401
50,641
68,041

44,208
22,729

134,978
185,619
1,329,241

273,893  
24,037
1,627,171  
—  

214,118
214,118

5,525
41,589
47,114
84,193

65,000
22,583

171,776
218,890
1,352,054

228,093  
11,435
1,591,582  
19,492  

200,005
219,497

30,375 4.92 %
13,111 5.31 %
6,039 6.93 %
49,525 5.21 %

49,525 5.36 %
76,266 4.75 %

682,736
260,964
86,203
1,029,903
(29,597)

1,000,306
1,751,314

36,169 5.30 %
14,650 5.61 %
6,618 7.68 %
57,437 5.58 %

57,437 5.74 %
90,877 5.19 %

65,153  
145,260
$ 1,961,727

166 0.13 % $

1,528 1.04 %

164 0.16 %

760 0.29 %

2,308 3.28 %
9,004 2.15 %
13,930 1.23 %

5 0.08 %
98 0.23 %
103 0.22 %
2,895 3.44 %

2,247 3.41 %
1,979 8.64 %

7,121 4.11 %
7,224 3.27 %
21,154 1.56 %

119,257 $
145,876

188 0.16 %
2,455 1.68 %

194 0.21 %

2,141 0.74 %

2,994 2.93 %
11,150 2.47 %
19,122 1.59 %

10 0.11 %
252 0.49 %
262 0.44 %
3,624 3.53 %

4,439 3.87 %
1,986 8.69 %

10,049 4.18 %
10,311 3.44 %
29,433 1.96 %

92,820

288,483

102,153
451,746
1,200,335

8,712
50,185
58,897
102,685

113,219
22,548

238,452
297,349
1,497,684

210,310
14,336
1,722,330
38,594
200,803
239,397

$ 1,841,289

$ 1,811,079

$ 1,961,727

$ 55,562 3.17 %  
3.39%  

$ 55,112 3.19 %
3.43%

$ 61,444 3.23 %
3.51%

34

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
   
   
   
   
 
   
   
 
 
 
(1)  Average balances are based on carrying value.
(2)  Interest income and yields are presented on a fully tax-equivalent basis using a 35% federal statutory tax rate.
(3)  Average balances include nonaccrual and impaired loans. Interest income includes interest earned on nonaccrual loans prior to the loans 

being placed on nonaccrual status. Loan fees included in interest income were immaterial for all periods presented.

(4)  Loans held for sale are included in the average loan balance listed. Related interest income on loans originated for sale prior to the loan 

being sold is included in loan interest income.

The following table provides an analysis of the changes in FTE net interest income:

(Dollars in thousands)
Increase (decrease) in:
INTEREST INCOME:

Short-term investments
Investment Securities: (2)
Taxable

Nontaxable

Total investment income

Loans:

Commercial

Real estate

Consumer

Total loan income

Total interest income

INTEREST EXPENSE:

Deposits:

Savings accounts

Government deposit accounts

Interest-bearing demand accounts

Money market accounts

Brokered certificates of deposit

Retail certificates of deposit

Total deposit cost
Borrowed funds:

Short-term borrowings

Long-term borrowings

Total borrowed funds cost
Total interest expense

Changes from 2011 to 2012
Volume
Rate

Total (1)

Changes from 2010 to 2011
Volume
Rate

Total (1)

$

— $

(4) $

(4) $

(13) $

(54) $

(67)

(4,905)

(271)

(5,176)

(795)

(431)

(883)

(2,109)
(7,285)

(107)

(633)

(65)
(317)

172

(3,209)

(4,159)

(28)

19

(9)
(4,168)

534

92

626

92

302

560

954
1,576

31

42

18
(20)

(484)

(299)

(712)

(1)

(1,278)

(1,279)
(1,991)

(4,371)
(179)
(4,550)

(703)
(129)
(323)
(1,155)
(5,709)

(76)

(591)
(47)
(337)
(312)
(3,508)
(4,871)

(29)
(1,259)
(1,288)
(6,159)

(4,270)
(57)
(4,327)

(2,472)
(766)
(648)
(3,886)
(8,226)

(40)

(999)
(47)
(1,202)
325
(1,377)
(3,340)

(1,126)
(1,179)
(2,305)

(3,322)
(773)
69
(4,026)
(6,385)

18

72

17
(179)
(1,011)
(769)
(1,852)

(118)
(578)
(696)
(4,036)
(4,190) $

(41)
(2,350)
(2,391)
(4,243)
(2,142) $

(5,396)
(1,236)
(6,632)

(5,794)
(1,539)
(579)
(7,912)
(14,611)

(22)

(927)
(30)
(1,381)
(686)
(2,146)
(5,192)

(159)
(2,928)
(3,087)
(8,279)
(6,332)

Net interest income

$

(3,117) $

3,567 $

450

$

(1)  The change in interest due to both rate and volume has been allocated to rate and volume changes in proportion to the

relationship of the dollar amounts of the changes in each.

(2)  Presented on a fully tax-equivalent basis.

As part of the analysis of net interest income, management converts tax-exempt income earned on obligations of states 

and political subdivisions to the pre-tax equivalent of taxable income using an effective tax rate of 35%.  Management 
believes the resulting fully tax-equivalent (“FTE”) net interest income allows for a more meaningful comparison of tax-
exempt income and yields to their taxable equivalents.  Net interest margin, which is calculated by dividing FTE net interest 
income by average interest-earning assets, serves as an important measurement of the net revenue stream generated by the 
volume, mix and pricing of earning assets and interest-bearing liabilities.

35

 
 
 
 
 
 
 
 
The following table details the calculation of FTE net interest income for the years ended December 31:

(Dollars in thousands)
Net interest income, as reported

Taxable equivalent adjustments

Fully tax-equivalent net interest income

2012

2011

2010

$

$

54,475 $

53,979 $

1,087
55,562 $

1,133
55,112 $

59,902

1,542
61,444

The yield curve remained relatively flat and interest rates remained low during 2012, which placed greater downward 

pressure on Peoples' net interest income and margin.  The yield on investment securities declined further in 2012, as the 
impact of lower reinvestment rates was magnified by higher levels of principal pre-payments within mortgage-backed 
securities.  During 2012, the average monthly principal cash flow received by Peoples from its investment portfolio was 
approximately $11.9 million, compared to a monthly average of approximately $10.1 million in 2011.  The cash flow 
received from the investment portfolio in 2012 had an average yield of 3.47% and was reinvested in securities with a yield in 
the range of 2.0% to 2.5%.  Similar conditions within Peoples' loan portfolio resulted in total asset yields declining by 45 
basis points during the year.

Peoples' funding costs benefited from the extinguishment of $35.0 million of higher-cost wholesale borrowings in the 

first quarter of 2012 and the maturity of special higher-cost retail CDs.  Most of the CDs were part of a special product 
offering in 2008 and had an average cost of 3.87%. The majority of these high-cost CDs, nearly $60 million, matured during 
the final two quarters of 2011, with $22.0 million at an average rate of 4.22% maturing during the first quarter of 2012.  As a 
result of the Trust Preferred Redemption, Peoples will realize an annual interest expense savings of $1.1 million beginning in 
2013.  Peoples remains diligent in minimizing the impact of margin compression on net interest income, with earning asset 
growth to be the key driver.

In 2011, net interest income was adversely affected by the sustained low interest rate environment, coupled with a 
decline in average loan balances experienced as a result of significant payoffs and charge-offs during the year.  Peoples' 
deposit pricing strategy over the past two years has caused a moderate decrease in money market balances and high-cost 
retail certificates of deposit ("CDs").  The yield curve flattening experienced during 2011 put downward pressure on Peoples' 
asset yields, due to the corresponding decline in reinvestment rates.  However, management has intensified its disciplined 
approach to loan and deposit pricing, which lowered funding costs and mitigated much of the impact of lower market interest 
rates on net interest income and margin.

Detailed information regarding changes in the Consolidated Balance Sheets can be found under appropriate captions of 
the “FINANCIAL CONDITION” section of this discussion.  Additional information regarding Peoples' interest rate risk and 
the potential impact of interest rate changes on Peoples' results of operations and financial condition can be found later in this 
discussion under the caption “Interest Rate Sensitivity and Liquidity”.

(Recovery of) Provision for Loan Losses

The following table details Peoples’ provision for loan losses recognized for the years ended December 31:

(Dollars in thousands)
Provision for checking account overdrafts

$

(Recovery of) provision for other loan losses

Net (recovery of) provision for loan losses $

As a percentage of average gross loans (a)
(a) Presented on an annualized basis

2012

2011

$

$

294
(5,010)
(4,716)
(0.49)%

$

$

418
7,580
7,998
0.84%

2010

551
26,365
26,916

2.61%

The recovery of, or provision for, loan losses represents the amount needed to maintain the adequacy of the allowance 

for loan losses based on management’s formal quarterly analysis of the loan portfolio and procedural methodology that 
estimates the amount of probable credit losses.  This process considers various factors that affect losses, such as changes in 
Peoples’ loan quality, historical loss experience and current economic conditions.  The recovery of loan losses recorded 
during 2012 was driven mostly by continued improving trends in various credit quality metrics, including historical loss 
trends and the level of criticized loans.

Additional information regarding changes in the allowance for loan losses and loan credit quality can be found later in 

this discussion under the caption “Allowance for Loan Losses”.

36

Net Impairment Losses

During 2012 and 2011, there were no net impairment losses recognized.  In 2010, net impairment losses of $1.8 million 

were recognized, which was comprised of a loss of $986,000 on collateralized debt obligations and a loss of $800,000 on 
mortgage-backed securities.  The impairment losses were the result of management determining certain securities were other-
than-temporarily impaired.  These determinations were made in connection with management's quarterly analysis of the 
investment portfolio described in the “Critical Accounting Policies” section of this discussion, which included evaluating the 
credit quality of underlying issuers and estimating cash flows to be received from the securities.

 The losses associated with collateralized debt obligations ("CDO") securities were the result of reduced cash flow within 

these structured investments since 2007.  In the first quarter of 2010, management's analysis concluded two equity tranche 
CDO securities held in Peoples' investment portfolio were total losses based on management's analysis of estimated cash 
flows to be received.  As a result of these write-downs, Peoples has had no recorded investment in any CDO securities since 
the first quarter of 2010.

Management performed its quarterly analysis of the investment securities with an unrealized loss at December 31, 2012, 

and concluded no individual securities were other-than-temporarily impaired.

Net Other (Losses) Gains

The following table details the other gains and losses for the years ended December 31 recognized by Peoples:

(Dollars in thousands)
Net loss on OREO
Gain (loss) on loans held-for-sale
Loss on debt extinguishment
Net (loss) gain on bank premises and equipment
Bargain purchase gains

Net other (losses) gains

2012

2011

2010

$

$

— $
66
(4,144)
(261)
13
(4,326) $

(1,395) $
469
—
10
—
(916) $

(1,854)
(1,319)
(3,630)
(88)
—
(6,891)

The loss on debt extinguishment for 2012 included $3.1 million for the prepayment of $35 million of wholesale 

borrowings during the first quarter and $1.0 million for the Trust Preferred Redemption.  Nearly all of the net OREO losses in 
2010 and 2011 were the result of write-downs on two unrelated commercial properties held as OREO since late 2009.  The 
loss recognized on early debt extinguishment in 2010 was the result of the prepayments of wholesale repurchase agreements 
completed in the third quarter.

Non-Interest Income

Peoples generates non-interest income, which excludes gains and losses on investments and other assets, from five 
primary sources: insurance sales revenues, deposit account service charges, trust and investment activities, electronic banking 
(“e-banking”), and mortgage banking.  In 2012, Peoples experienced revenue growth from several non-interest income 
sources.  This success reflects Peoples' continued emphasis on maintaining a diversified revenue stream through greater 
reliance on fee-based revenues.  As a result, total non-interest income accounted for 39.1% of Peoples' total revenues in 2012, 
compared to 37.9% in 2011 and 34.6% in 2010.    

Insurance income comprised the largest portion of Peoples' non-interest income.  The following table details Peoples’ 

insurance income for the years ended December 31:

(Dollars in thousands)
Property and casualty insurance commissions $

Performance-based commissions
Life and health insurance commissions
Credit life and A&H insurance commissions
Other fees and charges

Total insurance income

$

2012

2011

2010

7,974 $

1,026
526
122
196
9,844 $

7,419 $

944
624
158
120
9,265 $

7,385

585
580
123
173
8,846

Peoples' property and casualty insurance commission income benefited from new business generated by producers, a 
high retention rate for existing insurance customers and, to a lesser extent, improving pricing margins within the industry.  
The bulk of performance-based commissions typically are recorded annually in the first quarter and are based on a 

37

combination of factors, such as loss experience of insurance policies sold, production volumes, and overall financial 
performance of the individual insurance carriers. 

Service charges and other fees on deposit accounts, which are based on the recovery of costs associated with services 

provided, comprised a significant portion of Peoples' non-interest income.  Management periodically evaluates its cost 
recovery fees to ensure they are reasonable based on operational costs and similar to fees charged in Peoples' markets by 
competitors.  

The following table details Peoples' deposit account service charges for the years ended December 31:

(Dollars in thousands)
Overdraft and non-sufficient funds fees
Account maintenance fees
Other fees and charges

$

Total deposit account service charges $

2012

2011

2010

7,481 $
1,246
238
8,965 $

8,153 $
1,315
297
9,765 $

8,357
866
358
9,581

The amount of deposit account service charges, particularly fees for overdrafts and non-sufficient funds, is largely 
dependent on the timing and volume of customer activity.  Peoples typically experiences a lower volume of overdraft and 
non-sufficient funds fees annually in the first quarter attributable to customers receiving income tax refunds, while volumes 
generally increase in the fourth quarter in connection with the holiday shopping season.  The lower overdraft and non-
sufficient funds fees were largely due to customer behavior.  Account maintenance fees reflect the impact of Peoples' 
consumer checking account product offering and pricing structure that was implemented during the first quarter of 2011.

Peoples' fiduciary and brokerage revenues continue to be based primarily upon the value of assets under management.  

The following table details Peoples’ trust and investment income for the years ended December 31:

(Dollars in thousands)
Fiduciary
Brokerage

Total trust and investment income

2012

2011

2010

$

$

4,557 $
1,572
6,129 $

4,293 $
1,255
5,548 $

4,396
952
5,348

The following table details Peoples’ managed assets at year-end December 31:

(Dollars in thousands)
Trust assets under management
Brokerage assets under management

Total managed assets
Quarterly average

$

2011
821,659 $
262,196

2012
888,134 $
404,320

2010
836,587
256,579
$ 1,292,454 $ 1,083,855 $ 1,093,166
977,577
$ 1,277,452 $ 1,092,781 $

Over the last several quarters, Peoples has continued to attract new managed funds, due in part to the addition of 
experienced financial advisors in previously underserved market areas.  Peoples also added approximately $100 million in 
brokerage assets during 2012 due to acquisitions completed during the quarters.  The U.S. financial markets experienced a 
general increase during 2012, which also contributed to the increase in managed assets. 

Peoples e-banking services include ATM and debit cards, direct deposit services and internet banking, and serve as 
alternative delivery channels to traditional sales offices for providing services to clients.  During 2012, electronic banking 
income increased $813,000, or 16% compared to 2011, due to a steady increase in the volume of debit card transactions.  In 
2012, Peoples' customers used their debit cards to complete $391 million of transactions, versus $372 million in 2011 and 
$338 million in 2010.

Mortgage banking income is comprised mostly of net gains from the origination and sale of long-term, fixed-rate real 

estate loans in the secondary market.  As a result, the amount of income recognized by Peoples is largely dependent on 
customer demand and long-term interest rates for residential real estate loans offered in the secondary market.  Mortgage 
banking income was up significantly, $1,190,000, or 71%, compared to the prior year.  The increase was the result of higher 
production volumes driven mostly by refinancing activity due to historically low mortgage interest rates.  In 2012, Peoples 
sold approximately $129.4 million of loans to the secondary market compared to $72.7 million in 2011 and $64.3 million in 
2010.

38

Non-Interest Expense

Salaries and employee benefit costs remain Peoples’ largest non-interest expense, accounting for over half of total non-
interest expense.  The following table details Peoples’ salaries and employee benefit costs for the years ended December 31:

(Dollars in thousands)
Base salaries and wages
Sales-based and incentive compensation
Employee benefits
Stock-based compensation
Deferred personnel costs
Payroll taxes and other employment costs

$

Total salaries and employee benefit costs

$

Full-time equivalent employees:
Actual at end of period
Average during the period

2012

2011

2010

21,076 $
6,484
4,277
942
(1,884)
2,531
33,426 $

21,320 $
4,646
5,927
310
(1,370)
2,793
33,626 $

494
499

513
535

20,269
3,365
4,802
92
(1,260)
1,954
29,222

534
531  

Base salaries and wages in 2012 have benefited from the decrease in full-time equivalent employees in recent quarters as 

part of Peoples' expense reduction efforts, which began in the second half of 2011.  In 2011, base salaries and wages 
increased compared to 2010 due largely to Peoples filling open senior management positions, plus modest annual base salary 
adjustments.  Sales-based and incentive compensation was higher in both 2012 and 2011 due primarily to expense accruals 
associated with corporate incentive plans, which are tied largely to Peoples' financial performance.  In 2012, Peoples also 
incurred higher sales-based compensation corresponding with increased sales production within its mortgage banking, 
insurance and wealth management activities.

In 2012, employee benefit costs benefited from lower employee medical benefit plan expenses, which are tied to claims 

activity.  However, in 2011, employee medical benefit plan expenses were higher than those experienced in 2010.  In 2011 
and 2012, Peoples incurred pension settlement charges totaling $815,000 and $835,000, respectively.  For 2011, the 
settlement charges more than offset the impact of Peoples freezing the accrual of pension benefits effective March 1, 2011.  
The pension benefit freeze significantly lowered the threshold for recognizing pension settlement charges.  Under US GAAP, 
Peoples is required to recognize a settlement gain or loss when the aggregate amount of lump-sum distributions to 
participants equals or exceeds the sum of the service and interest cost components of the net periodic pension cost.  The 
amount of settlement gain or loss recognized is the pro rata amount of the unrealized gain or loss existing immediately prior 
to the settlement.  Management anticipates Peoples incurring pension settlement charges in 2013 as the threshold will be 
lower corresponding with the decrease in discount rate used in the measurement of Peoples' pension liability.

Stock-based compensation is generally recognized over the vesting period, typically ranging from 6 months to 3 years, 
although for time-based awards, Peoples must immediately recognize the entire expense for awards to employees who are 
eligible for retirement at the grant date.  For all awards, expense is only recognized for the portion of awards that is expected 
to vest.  The majority of Peoples' stock-based compensation expense is attributable to annual equity-based incentive awards 
to employees, which are awarded in the first quarter and based upon Peoples achieving certain performance goals during the 
prior year.  In the first quarter of 2012, Peoples granted restricted shares to officers and key employees with both time-based 
and performance-based vesting periods and recognized stock-based compensation expense for the entire cost of awards that 
were granted to employees eligible for retirement on the grant date.  Stock-based compensation expense in 2012 included 
$153,000 of additional expense relating to equity-based incentive awards granted to key employees in prior years.  Much of 
the additional expense was the result of actual forfeitures being lower than previously estimated, while a lesser portion related 
to awards granted in the first quarter of 2011 with performance-based vesting conditions.  In prior quarters, Peoples did not 
record any expense related to these performance-based awards since management had determined it was not probable these 
awards would vest.  However, the continued strong earnings performance in 2012 led management to conclude it was 
probable these awards would vest.  Under US GAAP, Peoples was required to recognize the entire pro rata expense relating 
to these awards since the grant date.  On September 13, 2012, the Board of Directors announced a grant of unrestricted 
common shares to all full-time and some part-time employees that did not already participate in the equity plan.  The grant 
date was October 30, 2012 and resulted in $180,000 of expense.  Additional information regarding Peoples' stock-based 
compensation plans and awards can be found in Note 17 of the Notes to the Consolidated Financial Statements. 

Deferred personnel costs represent the portion of current period salaries and employee benefit costs considered to be 
direct loan origination costs.  These costs are capitalized and recognized over the life of the loan as a yield adjustment to 
interest income.  As a result, the amount of deferred personnel costs for each year corresponds directly with the level of new 

39

loan originations.  Additional information regarding Peoples' loan activity can be found later in this discussion under the 
caption “Loans”.

Peoples’ net occupancy and equipment expense for the years ended December 31 was comprised of the following:

(Dollars in thousands)
Depreciation
Repairs and maintenance costs
Net rent expense
Property taxes, utilities and other costs

$

Total net occupancy and equipment expense $

2012

2011

2010

2,212 $
1,467
866
1,549
6,094 $

1,967 $
1,614
891
1,413
5,885 $

1,943
1,596
894
1,348
5,781

In 2012, Peoples made capital expenditures in the company which resulted in the increase in depreciation expense.  As 

part of the revitalization of our branch network, depreciation expense will continue to increase throughout 2013.  
Depreciation expense was held relatively flat during 2011 due in large part to management limiting capital expenditures 
during 2010 in connection with various cost saving initiatives.  Management continues to monitor capital expenditures and 
explore opportunities to enhance Peoples' operating efficiency.

Professional fees expense represents the cost of accounting, legal and other third-party professional services utilized by 
Peoples.  During 2012, Peoples incurred $300,000 in professional fees as a result of acquisition-related activities.  In 2011, 
professional fees increased as a result of the costs related to Peoples' new Power checking product, which was introduced at 
the start of the year.  Another significant driver of the higher professional fees in 2011 was increased consulting services 
related to various management projects and initiatives to improve overall operating efficiency.

Peoples' e-banking expense, which is comprised of bankcard and internet-based banking costs, increased in both 2011 

and 2012 as a result of customers completing a larger percentage of their transactions using their debit cards and Peoples' 
internet banking service.  These factors have also produced a greater increase in the corresponding e-banking revenues over 
the same periods.  Overall, management believes e-banking expense levels are reasonable considering Peoples' e-banking 
services have generated higher net revenues and have helped to improve overall relationship profitability, due to the lower 
transaction costs incurred by Peoples. 

Marketing expense, which includes advertising, donation and other public relations costs, increased compared to the 
prior years due mostly to the rebranding efforts.  Contributions totaling $400,000 to Peoples Bancorp Foundation Inc. were 
made in 2012, compared to $300,000 in 2011.  Peoples formed this private foundation in 2004 to make charitable 
contributions to organizations within Peoples' primary market area.  In prior years, Peoples limited such contributions as part 
of its efforts to control operating costs.  Future contributions to Peoples Bancorp Foundation Inc. will be evaluated on a 
quarterly basis, with the determination of the amount of any contribution based largely on the perceived level of need within 
the communities Peoples serves.  Marketing expense in 2011 was impacted by Peoples increasing its advertising activity 
compared to prior years.

Peoples is subject to state franchise taxes, which are based largely on Peoples Bank's equity at year-end, in the states 
where it has a physical presence.  Overall, state franchise taxes have remained consistent over the last three years, due to 
relatively stable equity levels at Peoples Bank.  Peoples regularly evaluates the capital position of its direct and indirect 
subsidiaries from both a cost and leverage perspective.  Ultimately, management seeks to optimize Peoples' consolidated 
capital position through allocation of capital, which is intended to enhance profitability and shareholder value. 

Foreclosed real estate and other loan expenses represent costs associated with maintaining foreclosed assets, including 

real estate taxes and utilities, as well as various administrative costs incurred in connection with servicing and collecting 
outstanding loans. In 2012 and 2011, foreclosed real estate and other loan expenses were lower than the prior years due 
mostly to costs associated with commercial properties acquired through foreclosure in the fourth quarter of 2009.

While actions taken by the FDIC resulted in higher FDIC insurance costs for 2010, new regulations required by the 

Dodd-Frank Act became effective during 2011 that reduced Peoples' FDIC insurance costs beginning with the amount 
recorded during the second quarter of 2011.  Additional information regarding Peoples' FDIC insurance assessments may be 
found in Item 1 of this Form 10-K in the section captioned "Supervision and Regulations".

Peoples' intangible asset amortization expense has decreased in each of the prior three years from the use of an 

accelerated method of amortization for its customer-related intangibles.  However, as Peoples continues to pursue 
acquisitions, the intangible assets subject to amortization may increase and result in additional intangible asset amortization 
expense.

40

Peoples' efficiency ratio, calculated as non-interest expense less amortization of other intangible assets divided by FTE 
net interest income plus non-interest income, was 69.55% for 2012, compared to 68.98% for 2011 and 60.30% for 2010.  The 
increase in 2012 was due mostly to the rebranding and acquisition-related costs.  The increase in 2011 was due largely to the 
decrease in net interest income.

Income Tax Expense

A key driver of the amount of income tax expense or benefit recognized by Peoples each year is the amount of pre-tax 
income derived from tax-exempt sources.  Additionally, Peoples receives tax benefits from its investments in tax credit funds, 
which reduce Peoples' effective tax rate.  A reconciliation of Peoples' recorded income tax expense/benefit and effective tax 
rate to the statutory tax rate can be found in Note 13 of the Notes to the Consolidated Financial Statements.

Pre-Provision Net Revenue

Pre-provision net revenue ("PPNR") has become a key financial measure used by federal bank regulatory agencies when 

assessing the capital adequacy of financial institutions.  PPNR is defined as net interest income plus non-interest income 
minus non-interest expense and therefore excludes the provision for loan losses and all gains and losses included in earnings.  
As a result, PPNR represents the earnings capacity that can be either retained in order to build capital or used to absorb 
unexpected losses and preserve existing capital.

The following table provides a reconciliation of this non-GAAP financial measure to the amounts reported in Peoples' 

consolidated financial statements for the periods presented:

(Dollars in thousands)

2012

2011

2010

Pre-Provision Net Revenue:
Income before income taxes
Add: provision for loan losses
Add: loss on debt extinguishment
Add: loss on loans held-for-sale and OREO
Add: loss on other assets
Less: recovery of loan losses
Less: gain on loans held-for-sale and OREO
Less: net gain on securities transactions
Less: gain on other assets
Pre-provision net revenue

Pre-provision net revenue
Total average assets

$

$

$

29,910
—
4,144
—
261
4,716
66
3,548
13
25,972

25,972
1,841,289

$

$

$

17,151
7,998
—
1,395
31
—
469
473
41
25,592

25,592
1,811,079

$

$

$

5,753
26,916
3,630
3,173
88
—
—
5,066
—
34,494

34,494
1,961,727

Pre-provision net revenue to total average assets (a)
(a) Presented on an annualized basis

1.41%

1.41%

1.76%

FINANCIAL CONDITION

Cash and Cash Equivalents

Peoples considers cash and cash equivalents to consist of Federal Funds sold, cash and balances due from banks, interest-

bearing balances in other institutions and other short-term investments that are readily liquid.  The amount of cash and cash 
equivalents fluctuates on a daily basis due to customer activity and Peoples' liquidity needs.  Beginning in 2010, Peoples has 
maintained excess cash reserves at the Federal Reserve Bank of Cleveland, which are included in "interest-bearing deposits in 
other banks" on the Consolidated Balance Sheets, rather than Federal Funds sold due to more favorable interest rates.  At 
December 31, 2012, excess cash reserves at the Federal Reserve Bank were $11.6 million, compared to $4.4 million at 
December 31, 2011.  The amount of excess cash reserves maintained is dependent upon Peoples' daily liquidity position, 
which is driven primarily by changes in deposit and loan balances.

41

In 2012, Peoples' total cash and cash equivalents increased $23.6 million, as cash provided by Peoples' operating and 
financing activities of $41.3 million and $51.9 million, respectively, exceeded the $69.6 million of cash used by investing 
activities. Investing activities used $69.6 million of cash to fund the $16.9 million net loan growth, while purchases of 
investment securities exceeded proceeds from sales and principal payments of investment securities by $46.5 million. Within 
Peoples' financing activities, deposit growth generated $101.8 million of cash which was used primarily to reduce borrowed 
funds by $44.1 million and to repurchase the common stock warrant held by the U.S Treasury.

In comparison, total cash and cash equivalents decreased $35.7 million in 2011, due mostly to cash used in financing and 

investing activities exceeding the $43.4 million of cash generated by operating activities.  The majority of the $70.2 million 
of cash used in Peoples' financing activities related to the TARP Capital Redemption. Peoples also used $15.4 million of cash 
to reduce its long-term borrowings.  

Further information regarding the management of Peoples' liquidity position can be found later in this discussion under 

“Interest Rate Sensitivity and Liquidity.”

Investment Securities

The following table provides information regarding Peoples’ investment portfolio at December 31:

2012

2011

2010

2009

2008

(Dollars in thousands)
Available-for-sale securities, at fair value:

Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities
U.S. government-backed student loan pools
Collateralized debt obligations

$

26 $

32 $

39 $

516
45,668
514,096
64,416
10,357
4,106
—
—

13,037
35,745
527,003
37,289
12,211
3,254
—
—

12,262
47,379
507,534
30,700
12,984
3,088
—
—

Total fair value
Total amortized cost
Net unrealized gain

$
$
$

639,185 $
628,584 $
10,601 $

628,571 $
617,128 $
11,443 $

613,986 $
617,122 $
(3,136) $

82 $

4,473
62,953
558,825
24,188
13,826
2,593
59,442
165
726,547 $
706,444 $
20,103 $

176
8,442
68,930
511,201
25,951
17,888
2,761
44,985
4,423
684,757
696,855
(12,098)

Held-to-maturity securities, at amortized cost:

Obligations of:

States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities

Total amortized cost

Total investment portfolio:

Amortized cost
Carrying value

$

$

$
$

3,860 $
33,494
7,921
45,275 $

3,525 $
12,776
—
16,301 $

— $
—
—
— $

— $
—
—
— $

—
—
—
—

673,859 $
684,460 $

633,429 $
644,872 $

617,122 $
613,986 $

706,444 $
726,547 $

696,855
684,757

Peoples has maintained the size of its investment portfolio over the last couple years due to the lack of meaningful loan 
growth.  In 2012, Peoples continued to designate additional securities as "held-to-maturity" at the time of their purchase.   For 
each security, management has made the determination Peoples would hold these securities until maturity and concluded 
Peoples had the ability to do so.

The decrease in obligations of U.S. government sponsored agencies during 2012 was the result of a sale of an individual 

security that was recorded at $12.3 million at December 31, 2011.  Since 2010, Peoples has also steadily invested in 
commercial mortgage-backed securities either backed by the U.S. government or by U.S. government agencies as an 
additional method of diversifying from residential mortgage-backed securities and pre-payment risk characteristics associated 
with that asset class. During that same period, Peoples has sold certain state and local subdivision (municipal) securities as a 
result of the potential for increased credit risk in that sector.  However, during 2012, Peoples purchased additional municipal 
securities as an additional means of diversifying from mortgage-backed securities. Management evaluates these purchases 

42

 
 
 
 
 
 
 
 
 
 
from a credit, duration, and liquidity risk perspective.  Management continues to monitor the municipal sector for signs of 
increased stress and will continue to be proactive in taking actions to mitigate such risk when necessary.

Peoples' investment in residential and commercial mortgage-backed securities largely consists of securities either 

guaranteed by the U.S. government or issued by U.S. government sponsored agencies, such as Fannie Mae and Freddie Mac. 
The remaining portion of Peoples' mortgage-backed securities consists of securities issued by other entities, including other 
financial institutions, which are not guaranteed by the U.S. government. The amount of these “non-agency” securities 
included in the residential and commercial mortgage-backed securities totals above was as follows at December 31: 

(Dollars in thousands)
Residential
Commercial

Total fair value

Total amortized cost
Net unrealized gain

2012

2011

2010

2009

2008

$

$
$
$

37,267 $
—
37,267 $
36,395 $
872 $

58,660 $
1,288
59,948 $
59,148 $
800 $

113,559 $
26,090
139,649 $
136,997 $
2,652 $

153,621 $
24,188
177,809 $
177,370 $
439 $

192,133
25,951
218,084
231,153
(13,069)  

In the third quarter of 2011, Peoples sold residential mortgage-backed securities which were showing signs of increased 

stress, which caused the decline in this portion of the portfolio compared to 2010.  Additionally, management continues to 
reinvest the principal runoff from the non-agency securities into U.S agency investments, which has accounted for the decline 
experienced since 2010.  At December 31, 2012, Peoples' non-agency mortgage-backed portfolio consisted entirely of first 
lien residential mortgages, with nearly all of the underlying loans in these securities originated prior to 2004 and possessing 
fixed interest rates.   Management continues to monitor the non-agency portfolio closely for leading indicators of increasing 
stress and will continue to be proactive in taking actions to mitigate such risk when necessary.

Additional information regarding Peoples' investment portfolio can be found in Note 3 of the Notes to the Consolidated 

Financial Statements.

43

Loans

The following table provides information regarding outstanding loan balances at December 31:

(Dollars in thousands)
Gross portfolio loans:

Commercial real estate, construction
Commercial real estate, other
     Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total portfolio loans

Average total loans
Average allowance for loan losses

Average loans, net of average allowance

Percent of loans to total loans:
Commercial real estate, construction
Commercial real estate, other
     Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts

Total percentage

2012

2011

2010

2009

2008

$

34,265
378,073
412,338
180,131
233,841
51,053
101,246
6,563
$ 985,172
967,166
(21,473)
$ 945,693

$

30,577
410,352
440,929
140,857
219,619
47,790
87,531
1,780
$ 938,506
950,951
(27,259)
$ 923,692

$

27,595
425,528
453,123
153,713
219,833
48,525
83,323
2,201
$ 960,718
1,029,903
(29,597)
$1,000,306

$

41,906
466,148
508,054
160,678
240,949
49,593
91,164
1,620
$1,052,058
1,093,057
(25,081)
$1,067,976

$

92,032
438,163
530,195
176,187
259,196
48,057
88,729
1,668
$1,104,032
1,113,247
(17,428)
$1,095,819

3.5 %
38.4 %
41.9 %
18.3 %
23.7 %
5.2 %
10.3 %
0.6 %
100.0%

3.3 %
43.7 %
47.0 %
15.0 %
23.4 %
5.1 %
9.3 %
0.2 %
100.0%

2.9 %
44.2 %
47.1 %
16.0 %
22.9 %
5.1 %
8.7 %
0.2 %
100.0%

4.0 %
44.2 %
48.2 %
15.3 %
22.9 %
4.7 %
8.7 %
0.2 %
100.0%

8.3 %
39.6 %
47.9 %
16.0 %
23.5 %
4.4 %
8.0 %
0.2 %
100.0%

Residential real estate loans being serviced for others $ 330,721

$ 275,715

$ 250,691

$ 227,855

$ 181,506

Gross portfolio loans increased $46.7 million since December 31, 2011 due largely to the Sistersville acquisition which 

added $30.8 million, including $25.3 million in residential real estate loans and $4.3 million in non-mortgage consumer 
loans.  Commercial real estate loan balances decreased due largely to $19.0 million in pay-offs during the year, of which 
$11.8 million was impaired.  Commercial and industrial loan balances experienced steady growth during 2012 due to 
commercial lending opportunities within Peoples' primary market area.

The following table details the maturities of Peoples' commercial and construction loans at December 31, 2012:

(Dollars in thousands)
Loan Type
Commercial real estate, construction:
Fixed
Variable
Total

Commercial real estate, other:
Fixed
Variable
Total

Commercial and industrial:
Fixed
Variable
Total

Due in One 
Year or Less

Due in One 
to Five Years

Due  After 
Five Years

Total

$

$

$

$

$

$

— $

29,886
29,886 $

— $

1,775
1,775 $

23,752 $
213,930
237,682 $

42,476 $
67,742
110,218 $

5,030 $

118,275
123,305 $

41,091 $
740
41,831 $

2,604 $
—
2,604 $

23,162 $
7,011
30,173 $

14,995 $
—
14,995 $

2,604
31,661
34,265

89,390
288,683
378,073

61,116
119,015
180,131

44

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The increase in real estate loan balances due to the Sistersville acquisition was offset slightly due to refinancing activity.  

Peoples' real estate loan balances have declined steadily over the last several years due to customer demand for long-term, 
fixed-rate mortgages, which Peoples generally sells to the secondary market.  Peoples experienced significant refinancing 
activity in 2012 due to historically low long-term fixed rates available in the secondary market.  This activity included 
existing residential real estate loans held in Peoples' loan portfolio being refinanced with the new loan being sold to the 
secondary market.  Peoples predominately has retained servicing rights on sold loans.  Peoples does not intend to sell any of 
the residential real estate loans acquired as part of the Sistersville acquisition.  

Consumer loan balances, which consist mostly of loans to finance automobile purchases, have increased in 2012 due 

largely to Peoples placing greater emphasis on its consumer lending activity.  In prior years, Peoples experienced steady 
growth in consumer loan balances, due mainly to the efforts in indirect lending.  Peoples' indirect lending activity involves 
the origination of consumer loans primarily through automobile dealers and comprises a significant portion of its total 
consumer loans.

Loan Concentration

Peoples categorizes its commercial loans according to standard industry classifications and monitors for concentrations 

in a single industry or multiple industries that could be impacted by changes in economic conditions in a similar manner. 
Peoples' commercial lending activities continue to be spread over a diverse range of businesses from all sectors of the 
economy, with no single industry comprising over 10% of Peoples' total loan portfolio.

Loans secured by commercial real estate, including commercial construction loans, continue to comprise the largest 
portion of Peoples' loan portfolio.  However, the Sistersville acquisition has created a more diversified portfolio with its large 
residential real estate portfolio.  The following table provides information regarding the largest concentrations of commercial 
real estate loans within the loan portfolio at December 31, 2012:

(Dollars in thousands)
Commercial real estate, construction:
Assisted living facilities and nursing homes
Health care facilities
Apartment complexes
Restaurant facilities
Mixed commercial use facilities - non-owner occupied
Other

Total commercial real estate, construction

Outstanding
Balance

Loan
Commitments

Total

Exposure % of Total

$

$

2,961 $
11,966
6,557
3,928
2,953
5,900
34,265 $

3,026 $
577
4,698
—
27
1,768
10,096 $

5,987
12,543
11,255
3,928
2,980
7,668
44,361

13.5 %
28.3 %
25.4 %
8.9 %
6.7 %
17.2 %
100.0%

45

 
 
 
 
(Dollars in thousands)
Commercial real estate, other:
Lodging and lodging related
Apartment complexes
Office buildings and complexes:

Owner occupied
Non-owner occupied

Total office buildings and complexes

Light industrial facilities:

Owner occupied
Non-owner occupied

Total light industrial facilities

Retail facilities:

Owner occupied
Non-owner occupied

Total retail facilities

Assisted living facilities and nursing homes
Mixed commercial use facilities:

Owner occupied
Non-owner occupied

Total mixed commercial use facilities

Day care facilities:
Owner occupied
Non-owner occupied

Total day care facilities

Health care facilities:
Owner occupied
Non-owner occupied

Total health care facilities

Restaurant facilities:
Owner occupied
Non-owner occupied

Total restaurant facilities

Other

Outstanding
Balance

Loan
Commitments

Total

Exposure % of Total

$

62,512 $
49,271

25 $

3,079

6,612
25,311
31,923

26,224
9,195
35,419

11,213
19,636
30,849
23,716

8,961
18,687
27,648

7,987
8,749
16,736

7,505
4,748
12,253

131
264
395

1,303
—
1,303

240
332
572
425

228
19
247

—
—
—

11
—
11

62,537
52,350

6,743
25,575
32,318

27,527
9,195
36,722

11,453
19,968
31,421
24,141

9,189
18,706
27,895

7,987
8,749
16,736

7,516
4,748
12,264

16.1 %
13.4 %

1.7 %
6.6 %
8.3 %

7.0 %
2.4 %
9.4 %

3.0 %
5.1 %
8.1 %
6.2 %

2.4 %
4.8 %
7.2 %

2.1 %
2.2 %
4.3 %

1.9 %
1.2 %
3.1 %

9,962
1,669
11,631
76,115
378,073 $

41
—
41
5,232
11,330 $

10,003
1,669
11,672
81,347
389,403

2.6 %
0.4 %
3.0 %
20.9 %
100.0%

Total commercial real estate, other

$

Peoples' commercial lending activities continue to focus on lending opportunities inside its primary and secondary 
market areas within Ohio, West Virginia and Kentucky. In all other states, the aggregate outstanding balances of commercial 
loans in each state were less than $4.0 million at both December 31, 2012 and December 31, 2011.

46

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Allowance for Loan Losses

The amount of the allowance for loan losses at the end of each period represents management's estimate of expected 
losses from existing loans based upon its formal quarterly analysis of the loan portfolio described in the “Critical Accounting 
Policies” section of this discussion. While this process involves allocations being made to specific loans and pools of loans, 
the entire allowance is available for all losses incurred within the loan portfolio.   The following details management's 
allocation of the allowance for loan losses at December 31:

$

(Dollars in thousands)
Commercial real estate
Commercial and industrial
Total commercial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts

Total allowance for loan losses

$

2012

2011

2010

2009

2008

14,215
1,733
15,948
801
479
438
145
17,811

$

$

18,947
2,434
21,381
1,119
541
449
227
23,717

$

$

21,806
2,160
23,966
1,400
431
721
248
26,766

$

$

22,125
1,586
23,711
1,619
528
1,074
325
27,257

$

19,757
1,414
526
789
445
22,931

As a percentage of total loans

1.81%

2.53%

2.79%

2.59%

2.08%

The addition of $30.8 million of loans added in the Sistersville acquisition caused a 6 basis point reduction in the 
allowance for loan losses as a percent of total loans ratio at December 31, 2012 due to more favorable loss rates on the 
acquired loans compared to the loss rates on the remaining loans in Peoples' portfolio.

Given the rate of loss being experienced on commercial real estate loans, in the fourth quarter of 2009, management 
refined its methodology for estimating inherent losses on Peoples' commercial loans by performing separate evaluations of, 
and allocations for, commercial real estate loans and other commercial loans.  This refinement, which did not have a 
significant impact on the overall allowance for loan losses, included a separate analysis of lodging and lodging related loans - 
Peoples' largest industrial concentration.

The significant allocations to commercial loans reflect the higher credit risk associated with this type of lending and the 

size of this loan category in relationship to the entire loan portfolio.  In 2012, the allowance for loan losses continued to be 
reduced as a result of sustained improvement in several credit quality metrics.  Specifically, Peoples has experienced a steady 
decrease in criticized loans, which are those classified as watch, substandard or doubtful, due to principal paydowns and 
improvements in borrowers' financial conditions.  Total criticized loans decreased $52.3 million or 37% since year-end 2011, 
reflecting $38.3 million in principal paydowns.  Peoples upgraded $11.2 million in loans during 2012 based upon the 
financial condition of the borrowers.  Net charge-offs were below Peoples' long-term historical rate for 2012.  Both of these 
factors had a direct impact on the estimated loss rates used to determine the appropriate allocations for commercial loans.  
However, Peoples remained cautious with the reduction in the allowance for loan losses as the loss rates experienced in 2012 
may not be reflective of inherent losses in the portfolio.

The allowance allocated to the residential real estate and consumer loan categories is based upon Peoples' allowance 

methodology for homogeneous pools of loans. The fluctuations in these allocations have been directionally consistent with 
the changes in loan quality, loss experience and loan balances in these categories.

47

The following table summarizes the changes in the allowance for loan losses for the years ended December 31:

2012
23,717

2011
26,766

$

2010
27,257

$

2009
22,931

$

2008
15,718

$

$

(Dollars in thousands)
Allowance for loan losses, January 1
Gross charge-offs:

Commercial real estate, construction
Commercial real estate, other
Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total gross charge-offs

Recoveries:

Commercial real estate, construction
Commercial real estate, other
Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts

Total recoveries

Net charge-offs (recoveries):

Commercial real estate, construction
Commercial real estate, other
Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total net charge-offs

—
5,146
5,146
34
1,091
94
572
574
7,511

—
4,399
4,399
358
773
32
561
198
6,321

—
747
747
(324)
318
62
11
376
1,190

$

(Recoveries of) provision for loan losses,  
    December 31

(4,716)
17,811
Ratio of net charge-offs to average loans (annualized):

Allowance for loan losses, December 31 $

Commercial real estate, construction
Commercial real estate, other
Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts

Total

— %
0.08 %
0.08 %
(0.03)%
0.03 %
— %
— %
0.04 %
0.12 %

—
11,249
11,249
1,033
1,593
366
939
664
15,844

—
2,469
2,469
729
636
51
687
225
4,797

—
8,780
8,780
304
957
315
252
439
11,047

7,998
23,717

$

$

68
25,568
25,636
1,281
1,129
131
1,074
929
30,180

—
1,322
1,322
220
225
34
671
301
2,773

68
24,246
24,314
1,061
904
97
403
628
27,407

26,916
26,766

$

$

—
18,802
18,802
817
1,544
82
1,381
1,294
23,920

—
1,162
1,162
91
257
55
584
376
2,525

—
17,640
17,640
726
1,287
27
797
918
21,395

25,721
27,257

$

$

—
16,138
16,138
1,923
1,524
145
941
1,298
21,969

156
278
434
239
121
27
388
333
1,542

(156)
15,860
15,704
1,684
1,403
118
553
965
20,427

27,640
22,931

— %
0.92 %
0.92 %
0.03 %
0.10 %
0.03 %
0.03 %
0.05 %
1.16%

0.01 %
2.35 %
2.36 %
0.10 %
0.09 %
0.01 %
0.04 %
0.06 %
2.66%

— %
1.61 %
1.61 %
0.07 %
0.12 %
— %
0.07 %
0.09 %
1.96%

(0.01)%
1.42 %
1.41 %
0.15 %
0.13 %
0.01 %
0.04 %
0.09 %
1.83 %

$

$

48

 
 
 
 
 
 
 
 
 
 
 
 
 
The following table details Peoples’ nonperforming assets at December 31: 

(Dollars in thousands)
Loans 90+ days past due and accruing:

2012

2011

2010

2009

2008

Commercial real estate
Commercial and industrial
Residential real estate
Consumer
Total
Nonaccrual loans:

Commercial real estate
Commercial and industrial
Residential real estate
Home equity
Consumer
Total

Troubled debt restructurings:
Commercial real estate
Residential real estate

Total

Total nonperforming loans (NPLs)

Other real estate owned (OREO)

Commercial
Residential
Total

Total nonperforming assets (NPAs)

$

NPLs as a percent of total loans
NPAs as a percent of total assets
NPAs as a percent of gross loans and OREO
Allowance for loan losses as a percent of NPLs

$

— $
181
—
4
185

— $
—
—
—
—

— $
—
27
—
27

$

164
—
238
9
411

7,259
627
2,786
24
20
10,716

2,572
350
2,922
13,823

815
21
836
14,659

20,587
2,262
3,440
349
—
26,638

2,959
425
3,384
30,022

2,194
—
2,194
$ 32,216

$

34,392
1,714
3,197
554
—
39,857

—
593
593
40,477

4,280
215
4,495
44,972

$

25,852
2,884
4,687
546
3
33,972

—
—
—
34,383

6,087
226
6,313
40,696

$

—
—
—
—
—

36,768
1,734
2,271
543
4
41,320

—
—
—
41,320

378
147
525
41,845

1.39%
0.76%
1.48%
128.86%

3.19%
1.80%
3.41%
79.00%

4.19%
2.45%
4.64%
66.10%

3.27%
2.03%
3.85%
79.30%

3.74%
2.09%
3.79%
55.50%

The decrease in nonperforming assets during 2012 was due mostly to loans being paid-off.  During 2012, nonaccrual 
commercial real estate loans with aggregate balances of $11.8 million at year-end 2011 were paid off, $2.0 million of which 
was classified as troubled debt restructurings at year-end 2011.

The majority of Peoples' nonaccrual commercial real estate loans continues to consist of non-owner occupied 

commercial properties and real estate development projects.  In general, management believes repayment of these loans is 
dependent on the sale of the underlying collateral.  As such, the carrying values of these loans are ultimately supported by 
management's estimate of the net proceeds Peoples would receive upon the sale of the collateral.  These estimates are based 
in part on market values provided by independent, licensed or certified appraisers periodically, usually no less frequently than 
annually.  Management continues to monitor changes in real estate values from quarter-to-quarter and updates its estimates as 
needed based on observable changes in market prices and/or updated appraisals for similar properties. 

Interest income on loans classified as nonaccrual and renegotiated at each year-end that would have been recorded under 
the original terms of the loans was $0.5 million for 2012, $1.0 million for 2011 and $2.6 million for 2010.  No portion of the 
amounts was recorded during 2012, 2011 or 2010, consistent with the income recognition policy described in the “Critical 
Accounting Policies” section of this discussion.

Overall, management believes the allowance for loan losses was adequate at December 31, 2012, based on all significant 
information currently available.  Still, there can be no assurance the allowance for loan losses will be adequate to cover future 
losses or that the amount of nonperforming loans will remain at current levels, especially considering the current economic 
uncertainty that exists and the concentration of commercial loans in Peoples’ loan portfolio.

49

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Deposits

The following table details Peoples’ deposit balances at December 31:

(Dollars in thousands)
Interest-bearing deposits:

Retail certificates of deposit
Money market deposit accounts
Governmental deposit accounts
Savings accounts
Interest-bearing demand accounts

Total retail interest-bearing deposits

Brokered certificates of deposits
Total interest-bearing deposits

Non-interest-bearing deposits

Total deposits

$

$

2012

2011

2010

2009

2008

392,313 $
288,404
130,630
183,499
124,787
1,119,633
55,599
1,175,232
317,071
1,492,303 $

411,247 $
264,873
126,453
138,383
106,233
1,047,189
64,054
1,111,243
239,837
1,351,080 $

430,886 $
284,382
127,719
119,572
96,507
1,059,066
87,465
1,146,531
215,069
1,361,600 $

480,512 $
260,842
114,489
147,745
91,878
1,095,466
102,420
1,197,886
198,000
1,395,886 $

518,401
211,425
107,787
105,932
90,873
1,034,418
151,910
1,186,328
180,040
1,366,368

The Sistersville acquisition added $38.5 million of interest-bearing deposits, divided almost equally among certificates of 

deposits (“CDs”), money market and savings accounts, and $0.9 million of non-interest-bearing deposits.

Also during 2012, Peoples maintained its recent deposit strategy of growing low-cost core deposits, such as checking and 

savings accounts, and reducing its reliance on higher-cost, non-core deposits, such as CDs and brokered deposits.  This 
strategy has included more selective pricing of long-term CDs, governmental/public fund deposits and similar non-core 
deposits, as well as not renewing maturing brokered deposits. These actions accounted for much of the changes in deposit 
balances in 2012.

Non-interest-bearing deposits continued to grow in 2012, due largely to higher commercial deposit balances.  The 
increased balances reflect Peoples' increased focus on obtaining the deposit relationships of its commercial clients.  Since 
year-end 2011, non-interest-bearing commercial deposit balances have increased $53.1 million.

Peoples' governmental deposit accounts represent savings and interest-bearing transaction accounts from state and local 
governmental entities.  These funds are subject to periodic fluctuations based on the timing of tax collections and subsequent 
expenditures or disbursements.  Peoples normally experiences an increase in balances annually during the first quarter 
corresponding with tax collections, with declines normally in the second half of each year corresponding with expenditures 
by the governmental entities.  While these balances have increased since 2008, Peoples continues to emphasize growth of 
low-cost deposits that do not require Peoples to pledge assets as collateral, which is required in the case of governmental 
deposit accounts.

The maturities of CDs with total balances of $100,000 or more at December 31 were as follows:

(Dollars in thousands)
3 months or less
Over 3 to 6 months
Over 6 to 12 months
Over 12 months

Total

2012

2011

2010

2009

2008

$

$

55,579 $
18,592
26,749
83,638
184,558 $

71,193 $
9,554
16,362
97,600
194,709 $

36,719 $
18,767
54,833
91,682
202,001 $

60,882 $
25,637
35,412
93,002
214,933 $

66,757
50,545
54,610
63,345
235,257

50

 
 
 
 
 
Borrowed Funds

The following table details Peoples’ short-term and long-term borrowings at December 31:

(Dollars in thousands)
Short-term borrowings:

FHLB advances
Retail repurchase agreements
Other short-term borrowings

Total short-term borrowings

Long-term borrowings:

FHLB advances
National market repurchase agreements
Other long-term borrowings

Total long-term borrowings

Subordinated debentures held by subsidiary trust

64,904
40,000
23,919
128,823
—

Total borrowed funds

$

176,592 $

2012

2011

2010

2009

2008

$

15,000 $
32,769
—
47,769

8,500 $
43,143
—
51,643

77,312
65,000
—
142,312
22,600
216,555 $

— $

51,509
—
51,509

92,703
65,000
—
157,703
22,565
231,777 $

25,000 $
51,921
—
76,921

101,113
145,000
—
246,113
22,530
345,564 $

30,000
54,452
14,400
98,852

148,297
160,000
—
308,297
22,495
429,644

The reduction in the long-term borrowings since year-end 2011 was due to Peoples prepaying a $10 million FHLB 
advance and $25 million of national market repurchase agreements during the first quarter of 2012.  Total borrowings in 2012 
were impacted by the Trust Preferred Redemption.  Peoples expects to continue using funds generated from other sources, 
such as retail deposit growth, to repay maturing long-term borrowings and to minimize the need for overnight borrowings.

Additional information regarding Peoples' borrowed funds can be found in Notes 8 and 9 of the Notes to the 

Consolidated Financial Statements.

Capital/Stockholders’ Equity

During 2012, Peoples' total stockholders' equity benefited from earnings exceeding dividends declared.  Regulatory 
capital ratios, with the exception of Tier 1 common, experienced modest reductions due to the Sistersville acquisition and the 
Trust Preferred Redemption.

At December 31, 2012, capital levels for both Peoples and Peoples Bank remained substantially higher than the 
minimum amounts needed to be considered "well capitalized" institutions under banking regulations. These higher capital 
levels reflect Peoples' desire to maintain strong capital positions to provide greater flexibility to work through the remaining 
asset quality issues plus provide capacity to grow the company. 

The following table details Peoples' actual risk-based capital levels and corresponding ratios at December 31:

(Dollars in thousands)
Capital Amounts:
Tier 1 common
Tier 1
Total (Tier 1 and Tier 2)
Net risk-weighted assets

Capital Ratios:
Tier 1 common
Tier 1
Total (Tier 1 and Tier 2)
Leverage ratio

2012

2011

2010

2009

2008

$

$

160,604
160,604
176,224
1,141,938

$

$

142,521
165,121
180,053
1,111,443

$

$

133,197
194,407
209,738
1,149,587

$

$

131,747
192,822
209,144
1,244,707

$

$

133,760
156,254
173,470
1,315,657

14.06%
14.06%
15.43%
8.83%

12.82%
14.86%
16.20%
9.45%

11.59%
16.91%
18.24%
10.63%

10.58%
15.49%
16.80%
10.06%

10.17%
11.88%
13.19%
8.18%

51

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
In addition to traditional capital measurements, management uses tangible capital measures to evaluate the adequacy of 

Peoples' stockholders' equity. Such ratios represent non-GAAP financial information since their calculation removes the 
impact of intangible assets acquired through acquisitions on the Consolidated Balance Sheets.  Management believes this 
information is useful to investors since it facilitates the comparison of Peoples' operating performance, financial condition 
and trends to peers, especially those without a similar level of intangible assets to that of Peoples. Further, intangible assets 
generally are difficult to convert into cash, especially during a financial crisis, and could decrease substantially in value 
should there be deterioration in the overall franchise value.  As a result, tangible common equity represents a conservative 
measure of the capacity for a company to incur losses but remain solvent.

The following table reconciles the calculation of these non-GAAP financial measures to amounts reported in Peoples' 

Consolidated Financial Statements at December 31:

(Dollars in thousands)
Tangible Equity:
Total stockholders' equity, as reported
Less: goodwill and other intangible assets
Tangible equity

Tangible Common Equity:
Tangible equity
Less: preferred stockholders' equity
Tangible common equity

Tangible Assets:
Total assets, as reported
Less: goodwill and other intangible assets
Tangible assets

Tangible Book Value per Share:
Tangible common equity
Common shares outstanding

Tangible book value per share

$

$

$

$

$

$

$

$

2012

2011

2010

2009

2008

221,728
68,525
153,203

153,203
—
153,203

$

$

$

$

206,657
64,475
142,182

142,182
—
142,182

$

$

$

$

230,681
64,870
165,811

165,811
38,645
127,166

1,918,050
68,525
1,849,525

$ 1,794,161
64,475
$ 1,729,686

$ 1,837,985
64,870
$ 1,773,115

153,203
10,547,960

$
142,182
10,507,124

$

127,166
10,457,327

$

$

$

$

$

$

$

243,968
65,599
178,369

178,369
38,543
139,826

2,001,827
65,599
1,936,228

139,826
10,374,637

$

$

$

$

$

$

$

186,626
66,406
120,220

120,220
—
120,220

2,002,338
66,406
1,935,932

120,220
10,333,884

14.52

$

13.53

$

12.16

$

13.48

$

11.63

Tangible Equity to Tangible Assets Ratio:
Tangible equity
Tangible assets

$
$

153,203
1,849,525

$
142,182
$ 1,729,686

$
165,811
$ 1,773,115

$
$

178,369
1,936,228

$
$

120,220
1,935,932

Tangible equity to tangible assets

8.28%

8.22%

9.35%

9.21%

6.21%

Tangible Common Equity to Tangible Assets Ratio:
Tangible common equity
Tangible assets

153,203
1,849,525

$
$

142,182
$
$ 1,729,686

127,166
$
$ 1,773,115

$
$

139,826
1,936,228

$
$

120,220
1,935,932

Tangible common equity to tangible assets

8.28%

8.22%

7.17%

7.22%

6.21%

52

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Future Outlook

In 2012, the banking industry continued to face a challenging environment: interest rates remained at historically low 
levels; national economic conditions were relatively unfavorable and regulatory burdens increased as a result of the ongoing 
implementation of the Dodd-Frank Act.  Despite these challenges, Peoples achieved success in several major areas during 
2012.  These included stronger earnings due to a return to positive operating leverage, modest loan growth, continued 
restoration of asset quality and increased shareholder value.  Also in 2012, Peoples made several strategic investments for 
future growth of the company.  These investments included expanding Peoples' consumer lending activities, completing 
acquisitions in all three lines of business, and rolling out a new brand and refreshed image.

Management expects some conditions within the banking industry to remain difficult in 2013. The Federal Reserve 
appears committed to holding interest rates at their current low levels, while unemployment remains elevated and inflation 
low.  Additionally, the pace at which new regulatory requirements will be implemented is not likely to slow down.  In terms 
of the economy, national economic conditions could remain unfavorable.  However, oil and natural gas exploration within the 
Marcellus and Utica shale formations is causing increased economic activity within Peoples' primary market area.  
Specifically, many rural customers are gaining considerable wealth from the sales/leasing of mineral rights on their land.  
Hotels, restaurants and other local businesses also are benefiting from the influx of workers.  These conditions are causing the 
unemployment rates in Ohio and West Virginia to remain lower than the national average.

A major accomplishment for 2012 was Peoples' ability to generate positive operating leverage – growing total revenue 

faster than total non-interest expenses – and ending a three-year negative trend.  Management is committed to generating 
positive operating leverage each year.   In 2013, management is expecting total revenue growth of 4 to 6%, driven largely by 
stronger non-interest income generation.  At the same time, total non-interest expenses will be higher in 2013 due to the 
ongoing strategic investments.  As a result, Peoples' efficiency ratio is expected to be in the range of 68% to 70% during 
2013, absent any new acquisition-related costs.  Management remains committed to disciplined expense management and 
controlling non-interest expenses. 

In 2013, Peoples' non-interest income will benefit from a full-year's impact of recent acquisitions.  Management also 
anticipates better revenue synergies due to Peoples' rebranding initiative and the economic activity being generated from the 
shale drilling within Peoples' footprint.  In contrast, first quarter non-interest income is expected to be impacted by lower 
annual performance-based insurance income.  While difficult to predict, management believes this income could be up to 
50% lower than the amount earned in 2012.  The reduction could occur due to higher insurance loss experienced in 2012 as a 
result of claims activity related to a major storm that hit the region in late June 2012.  Mortgage banking income also could 
be lower in 2013 should there be a slowdown in refinancing activity.  Overall, management anticipates non-interest income 
growth in 2013 similar to, if not better than, the rate of increase experienced in 2012.   

Peoples' revenue stream is more diversified than most community banks comparable in size to Peoples.  Still, net interest 
income remains a major source of revenue for Peoples.  As a result, Peoples' ability to grow revenue in 2013 will be impacted 
by the amount of net interest income generated.  The current outlook is for the Federal Reserve to allow interest rates to 
remain at their historically low levels throughout all of 2013.  Should this occur, management would expect both net interest 
income and margin to face downward pressure from lower reinvestment rates within the loan and investment portfolios.  
Some of this impact could be offset by the impact of the Trust Preferred Redemption.  This transaction is expected to lower 
Peoples' overall cost of funds by approximately 6 basis points in 2013.  Management does not anticipate taking any additional 
actions in 2013 to restructure the liability side of Peoples' balance sheet.  Rather, Peoples expects to maintain its recent 
funding strategy of adjusting its deposit mix away from higher-cost CDs to low-cost checking and savings balances. 

Management would expect both net interest income and margin to benefit from any meaningful increase in market 
interest rates based upon the current interest rate risk profile.  However, it remains inherently difficult to predict and manage 
the future trend of Peoples' net interest income and margin due to the uncertainty surrounding the timing and magnitude of 
future interest rate changes, as well as the impact of competition for loans and deposits.

Given the current interest rate outlook, Peoples is committed to achieving meaningful loan growth as a means of growing 

net interest income and expanding net interest margin in 2013.  Management believes gross loan balances could increase by 
8% to 10% in 2013, with more than half coming from growth in consumer loans.  Within Peoples' commercial lending 
activity, the primary emphasis continues to be on non-mortgage commercial lending opportunities, including small business 
lending, and developing new niches, such as health care and oil and gas lending.  As a result, commercial and industrial loan 
balances are expected to increase 5% to 7% in 2013, while commercial real estate loan balances could increase by 2% to 4%.  

Peoples also remains committed to making consumer loans a larger portion of the loan portfolio.  In early 2012, Peoples 

bolstered its consumer lending activities by adding an experienced consumer lender to the management team.  Since that 
time, management has been working diligently to improve Peoples' processes and develop the structure to support further 

53

expansion of consumer lending.  Already in 2013, Peoples has added a sales position within its indirect consumer lending 
area to generate greater activity from automobile dealerships operating in Peoples' market area.  

In 2012, Peoples' earnings benefited from the release of reserves due to the sustained improvement in asset quality and 
significantly higher recoveries than prior years.  As Peoples works to grow loans in 2013, management will maintain its focus 
on improving Peoples' asset quality by balancing loan growth with prudent risk management and sound underwriting 
standards.  Overall, Peoples' goal is to return all of its credit metrics to their long-term historical levels, which management 
believes could occur during 2013. While management will continue to pursue collection of prior charge-offs, it is unlikely 
Peoples will sustain the level of recoveries experienced during 2012 in 2013 and future years.  As a result, management 
anticipates Peoples' net charge-off rate for 2013 to be more in line with its long-term historical range of 0.20% to 0.50% of 
average loans.  In light of these factors and the planned loan growth, management intends to remain prudent with the level of 
Peoples' allowance for loan losses.  Consequently, the amount of any recovery of, or provision for, loan losses will be based 
upon management's quarterly assessment of the losses inherent in the loan portfolio. 

 Peoples' total non-interest expense is expected to increase slightly in 2013.  Much of the additional costs will be due to a 

full year's impact of the acquisitions completed in 2012.  Peoples also will incur some costs associated with the $5 million 
branch refresh project announced during the fourth quarter. This project will involve floor-to-ceiling renovations intended to 
bring a consistent look to all of Peoples' offices and improve the use of existing office space.  Additionally, the project will 
create a more engaging and attractive environment for clients and employees.  At the end of this project, every aspect of the 
company will have undergone a transformation to Peoples' new brand.  Even with these additional expenses, management 
expects Peoples' total non-interest expenses to be approximately $16.6 million per quarter during 2013, without any new 
acquisition-related costs.     

 Peoples' investment securities portfolio could remain a significant portion of the earning asset base in 2013.  To the 
extent planned loan growth occurs, management may reduce the size of the investment portfolio.  Most of the reduction 
would occur as a result of normal monthly cash flows generated by the portfolio, given the significant investment in 
mortgage-backed securities, which would be used to fund new loan production.  Management also could adjust the size or 
composition of the portfolio in response to other factors, such as changes in liquidity needs and interest rate conditions.

Peoples also continues to explore market expansion opportunities in or near its current market areas. Management's 

primary focus will be on increasing market share within existing markets, while taking advantage of potential growth 
opportunities within its insurance and wealth management lines of business.  Management believes Peoples' capital position 
remains strong enough to support an active mergers and acquisitions strategy and expansion of Peoples' core financial service 
businesses of banking, insurance and wealth management.  Consequently, management will continue to explore the 
acquisition of companies engaged in these activities, emphasizing opportunities to complement Peoples' core competencies 
and strategic intent, with a lesser emphasis being placed on geographic location or size.  Additionally, Peoples remains 
committed to preserving its diversified revenue stream where nearly 40% of total revenue is derived from Peoples' fee-based 
businesses.  Further, such transactions must be accretive in their second year in order to satisfy Peoples' goal of improving 
shareholder return.

The operating environment for banks in 2013 is expected to remain challenging.  Peoples' strategic objectives include a 
return to being a steady, dependable performer for its shareholders and taking advantage of market expansion opportunities.  
As such, management is committed to generating results in the top quartile of industry performance and providing returns for 
Peoples' shareholders superior to those of its peers, regardless of operating conditions.  These goals will require Peoples to 
maintain a continual focus on four key areas: revenue growth; expense management; asset quality and capital strength.  
Management is committed to overcoming any challenges Peoples will face in 2013 and building upon the earnings 
momentum of 2012.  Success will be achieved through disciplined execution of strategies and partnership with Peoples' 
clients and communities.

Interest Rate Sensitivity and Liquidity

While Peoples is exposed to various business risks, the risks relating to interest rate sensitivity and liquidity are major 

risks that can materially impact future results of operations and financial condition due to their complexity and dynamic 
nature. The objective of Peoples' asset/liability management (“ALM”) function is to measure and manage these risks in order 
to optimize net interest income within the constraints of prudent capital adequacy, liquidity and safety. This objective requires 
Peoples to focus on interest rate risk exposure and adequate liquidity through its management of the mix of assets and 
liabilities, their related cash flows and the rates earned and paid on those assets and liabilities. Ultimately, the ALM function 
is intended to guide management in the acquisition and disposition of earning assets and selection of appropriate funding 
sources.

54

Interest Rate Risk

Interest rate risk (“IRR”) is one of the most significant risks arising in the normal course of business of financial 

services companies like Peoples. IRR is the potential for economic loss due to future interest rate changes that can 
impact both the earnings stream as well as market values of financial assets and liabilities. Peoples' exposure to IRR is 
due primarily to differences in the maturity or repricing of earning assets and interest-bearing liabilities. In addition, 
other factors, such as prepayments of loans and investment securities or early withdrawal of deposits, can affect Peoples' 
exposure to IRR and increase interest costs or reduce revenue streams.

Peoples has assigned overall management of IRR to the ALCO, which has established an IRR management policy 

that sets minimum requirements and guidelines for monitoring and managing the level and amount of IRR.  The 
objective of Peoples' IRR policy is to assist the ALCO in its evaluation of the impact of changing interest rate conditions 
on earnings and economic value of equity, as well as assist with the implementation of strategies intended to reduce 
Peoples' IRR.  The management of IRR involves either maintaining or changing the level of risk exposure by changing 
the repricing and maturity characteristics of the cash flows for specific assets or liabilities.  Additional oversight of 
Peoples' IRR is provided by the Asset Liability Management and Investment Committee of Peoples Bank's Board of 
Directors.   This committee also reviews and approves Peoples' IRR management policy at least annually.

The ALCO uses various methods to assess and monitor the current level of Peoples' IRR and the impact of potential 
strategies or other changes.  However, the ALCO predominantly relies on simulation modeling in its overall management 
of IRR since it is a dynamic measure.  Simulation modeling also estimates the impact of potential changes in interest 
rates and balance sheet structures on future earnings and projected fair value of equity.  

The modeling process starts with a base case simulation using the current balance sheet and current interest rates 
held constant for the next twelve months.  Alternate scenarios are prepared which simulate the impact of increasing and 
decreasing market interest rates, assuming parallel yield curve shifts.  Comparisons produced from the simulation data, 
showing the changes in net interest income from the base interest rate scenario, illustrate the risks associated with the 
current balance sheet structure.  Additional simulations, when deemed appropriate or necessary, are prepared using 
different interest rate scenarios from those used with the base case simulation and/or possible changes in balance sheet 
composition.  The additional simulations include non-parallel shifts in interest rates whereby the direction and/or 
magnitude of change of short-term interest rates is different than the changes applied to longer-term interest rates.    
Comparisons showing the earnings and equity value variance from the base case are provided to the ALCO for review 
and discussion.    

The ALCO has established limits on changes in the twelve-month net interest income forecast and the economic 

value of equity from the base case.  The ALCO may establish risk tolerances for other parallel and non-parallel rate 
movements, as deemed necessary.

The following table details the current policy limits used to manage the level of Peoples' IRR:

Immediate and
Sustained Shift in
Interest Rates
 + / - 100 basis points
 + / - 200 basis points
 + / - 300 basis points

Net Interest
Income
-5%
-10%
-15%

Economic
Value of
Equity
-10%
-15%
-20%

The following table shows the estimated changes in net interest income and the economic value of equity based 

upon a standard, parallel shock analysis (dollars in thousands):

Increase in
Interest Rate

Estimated Increase in 
Net Interest Income

Estimated (Decrease) Increase in
Economic Value of Equity

(in Basis Points) December 31, 2012
$

300
200
100

9,688
8,627
6,311

19.6% $
17.5%
12.8%

7,061
6,250
4,548

13.9% $ (20,348)
(3,888)
12.3%
7,344
9.0%

December 31, 2011

December 31, 2012

December 31, 2011
(4.1)%
0.9 %
3.6 %

(8,855)
2,036
7,728

(8.5)% $
(1.6)%
3.1 %

This table uses a standard, parallel shock analysis for assessing the IRR to net interest income and the economic 

value of equity.  A parallel shock means all points on the yield curve (one year, two year, three year, etc.) are 

55

 
directionally shocked the same amount of basis points - 100 basis points is equal to 1%.  While management regularly 
assesses the impact of both increasing and decreasing interest rates, the table above only reflects the impact of upward 
shocks due to the fact a downward parallel shock of 100 basis points or more is not possible given that some short-term 
rates are currently less than 1%.  

Although a parallel shock table can give insight into the current direction and magnitude of IRR inherent in the 

balance sheet, interest rates do not always move in a complete parallel manner during interest rate cycles.  These 
nonparallel movements in interest rates, commonly called yield curve steepening or flattening movements, tend to occur 
during the beginning and end of an interest rate cycle, with differences in the timing, direction and magnitude of changes 
in short-term and long-term interest rates. Thus, any benefit that could occur as a result of the Federal Reserve increasing 
short-term interest rates in future quarters could be offset by an inverse movement in long-term interest rates.  As a 
result, management conducts more advanced interest rate shock scenarios to gain a better understanding of Peoples' 
exposure to nonparallel rate shifts.

At December 31, 2012, Peoples' Consolidated Balance Sheet remained positioned for a rising interest rate 
environment, as illustrated by the potential increase in net interest income shown in the above table.  During 2012, 
Peoples became more sensitive to rising interest rates due to several factors. The largest factors impacting Peoples' 
interest rate sensitivity were the contractual conversion of certain commercial loans from fixed-rate to variable-rate 
loans, and increased sensitivity to rising interest rates in the investment portfolio.  Additionally, actions taken on the 
liability side of the balance sheet, which included retail deposit pricing strategies, the extinguishment of longer wholesale 
borrowings and Peoples’ Trust Preferred Redemption, also impacted Peoples' interest rate sensitivity position.  While 
parallel interest rate shock scenarios are useful in assessing the level of IRR inherent in Peoples' Consolidated Balance 
Sheet, interest rates typically move in a non-parallel manner. Thus, any benefit that could occur as a result of the Federal 
Reserve Board increasing short-term interest rates in future quarters could be offset by an inverse movement in long-
term interest rates.

Liquidity

In addition to IRR management, another major objective of the ALCO is to maintain a sufficient level of liquidity. 
The ALCO defines liquidity as the ability to meet anticipated and unanticipated operating cash needs, loan demand and 
deposit withdrawals, without incurring a sustained negative impact on profitability.  

The main source of liquidity for Peoples is deposit growth. Liquidity is also provided by cash generated from 
earning assets such as maturities, calls, principal and interest payments from loans and investment securities. Peoples 
also uses various wholesale funding sources to supplement funding from customer deposits. These external sources  
provide Peoples with the ability to obtain large quantities of funds in a relatively short time period in the event of sudden 
unanticipated cash needs.  However, an over-utilization of external funding sources can expose Peoples to greater 
liquidity risk as these external sources may not be accessible during times of market stress.  Additionally, Peoples may be 
exposed to the risk associated with providing excess collateral to external funding providers, commonly referred to as 
counterparty risk.  As a result, the ALCO's liquidity management policy sets limits on the net liquidity position and the 
concentration of non-core funding sources, both wholesale funding and brokered deposits. 

In addition to external sources of funding, Peoples considers certain types of deposits to be less stable or "volatile 
funding".  These deposits include special money market products, large CDs and public funds.  Peoples has established 
volatility factors for these various deposit products, and the liquidity management policy establishes a limit on the total 
level of volatile funding.  Additionally, Peoples measures the maturities of external sources of funding for periods of 1 
month, 3 months, 6 months and 12 months and has established policy limits for the amounts maturing in each of these 
periods.  The purpose of these limits is to minimize exposure to what is commonly termed as rollover risk.

An additional strategy used by Peoples in the management of liquidity risk is maintaining a targeted level of liquid 
assets.  These are assets that can be converted into cash in a relatively short period of time.  Management defines liquid 
assets as unencumbered cash, including cash on deposit at the Federal Reserve Bank and the market value of U.S. 
government and agency securities that are not pledged.  Excluded from this definition are pledged securities, non-
government and agency securities, municipal securities and loans.  Management has established a minimum level of 
liquid assets in the liquidity management policy, which is expressed as a percentage of loans and unfunded loan 
commitments.   Peoples also has established a policy limit around the level of liquefiable assets, also expressed as a 
percentage of loans and unfunded loan commitments.  Liquefiable assets are defined as liquid assets plus the market 
value of unpledged securities not included in the liquid asset measurement. 

An essential element in the management of liquidity risk is a forecast of the sources and uses of anticipated cash 

flows.  On a monthly basis, Peoples forecasts sources and uses of cash for the next twelve months.  To assist in the 

56

management of liquidity, management has established a liquidity coverage ratio, which is defined as the total sources of 
cash divided by the total uses of cash.  A ratio of greater than 1.0 times indicates that forecasted sources of cash are 
adequate to fund forecasted uses of cash.  The liquidity management policy establishes a minimum limit of 1.0 times.  As 
of December 31, 2012, Peoples had a ratio of 1.56 times, which was within policy limits.  Peoples also forecasts 
secondary or contingent sources of cash, and this includes external sources of funding and liquid assets.  These sources 
of cash would be required if and when the forecasted liquidity coverage ratio dropped below the policy limit of 1.0 times.  
An additional liquidity measurement used by management includes the total forecasted sources of cash and the 
contingent sources of cash divided by the forecasted uses of cash.  Management has established a minimum ratio of 3.0 
times for this liquidity management policy limit.  As of December 31, 2012, Peoples had a ratio of 6.31 times, which was 
within policy limits.

Disruptions in the sources and uses of cash can occur which can drastically alter the actual cash flows and negatively 

impact Peoples' ability to access internal and external sources of cash.  Such disruptions might occur due to increased 
withdrawals of deposits, increased funding required for funding loan commitments, a decrease in the ability to access 
external funding sources and other forces that would increase the need for funding and limit Peoples' ability to access 
needed funds.  As a result, Peoples maintains a liquidity contingency funding plan ("LCFP") that considers various 
degrees of disruptions and develops action plans around these scenarios.  

Peoples' LCFP identifies scenarios where funding disruptions might occur and creates scenarios of varying degrees 

of severity.  The disruptions considered include an increase in funding of unfunded loan commitments, unanticipated 
withdrawals of deposits, decreases in the renewal of maturing certificates of deposit and reductions in cash earnings.  
Additionally, the LCFP creates stress scenarios where access to external funding sources, or contingency funding, is 
suddenly limited which includes a significant increase in the margin requirements where securities or loans are pledged, 
limited access to funding from other banks and limited access to funding from the FHLB and the Federal Reserve Bank.  
Peoples' LCFP scenarios include a base scenario, a mild stress scenario, a moderate stress scenario and a severe stress 
scenario.  Each of these is defined as to the severity and action plans are developed around each.

Liquidity management also requires the monitoring of risk indicators that may alert the ALCO to a developing 
liquidity situation or crisis.  Early detection of stress scenarios allows Peoples to take actions to help mitigate the impact 
to the bank's business operations.  The LCFP contains various indicators, termed key risk indicators (or "KRI's") that are 
monitored on monthly basis, at a minimum.  The KRI's include both internal and external indicators and include loan 
delinquency levels, classified and watch list loan levels, non-performing loans to loans and to total assets, the loan to 
deposit ratio, the level of net non-core funding dependence, the level of contingency funding sources, the liquidity 
coverage ratio, changes in regulatory capital levels, forecasted operating loss and negative media concerning Peoples, 
irrational competitor pricing that persists and an increase in rates for external funding sources.  The LCFP establishes 
levels that define each of these KRI's under base, mild, moderate and severe scenarios.

The LCFP is reviewed and updated on at least an annual basis by the ALCO and the Asset Liability Management 
and Investment Committee of Peoples Bank's Board of Directors.  Additionally, testing of the LCFP is required on an 
annual basis.  Various stress scenarios and the related actions are simulated according to the LCFP.  The results are 
reviewed and discussed and changes or revisions are made to the LCFP accordingly.  Additionally, every two years, the 
LCFP is subjected to a third-party review for effectiveness and regulatory compliance. 

Overall, management believes the current balance of cash and cash equivalents and anticipated cash flows from the 

investment portfolio, along with the availability of other funding sources, will allow Peoples to meet anticipated cash 
obligations, as well as special needs and off-balance sheet commitments.

Off-Balance Sheet Activities and Contractual Obligations

Peoples routinely engages in activities that involve, to varying degrees, elements of risk that are not reflected in whole or 

in part in the Consolidated Financial Statements. These activities are part of Peoples' normal course of business and include 
traditional off-balance sheet credit-related financial instruments, interest rate contracts and commitments to make additional 
capital contributions in low-income housing tax credit investments.

57

The following is a summary of Peoples’ significant off-balance sheet activities and contractual obligations.  Detailed 
information regarding these activities and obligations can be found in the Notes to the Consolidated Financial Statements as 
follows:

Activity or Obligation
Off-balance sheet credit-related financial instruments

Operating lease obligations

Long-term debt obligations

Contingent consideration related to acquisitions

Note
15

5

9

18

Traditional off-balance sheet credit-related financial instruments are primarily commitments to extend credit and standby 

letters of credit.  These activities are necessary to meet the financing needs of customers and could require Peoples to make 
cash payments to third parties in the event certain specified future events occur.  The contractual amounts represent the extent 
of Peoples’ exposure in these off-balance sheet activities.  However, since certain off-balance sheet commitments, particularly 
standby letters of credit, are expected to expire or only partially be used, the total amount of commitments does not 
necessarily represent future cash requirements.

Peoples continues to lease certain facilities and equipment under noncancellable operating leases with terms providing 
for fixed monthly payments over periods generally ranging from two to ten years.  Several of Peoples’ leased facilities are 
inside retail shopping centers or office buildings and, as a result, are not available for purchase.  Management believes these 
leased facilities increase Peoples’ visibility within its markets and afford sales associates additional access to current and 
potential clients.

The following table details the aggregate amount of future payments Peoples is required to make under certain 

contractual obligations as of December 31, 2012:

(Dollars in thousands)
Long-term debt (1)
Operating leases
Time deposits
Contingent consideration related to acquisitions (2)

Total

$

$

Total
128,823 $
3,419
447,912
706
580,860 $

Less than 1
year

Payments due by period

1-3 years

3-5 years

More than
5 years

6,996 $
764
232,631
365
240,756 $

12,748 $
827
126,244
256
140,075 $

11,927 $
603
76,039
85
88,654 $

97,152
1,225
12,998
—
111,375

(1) Amounts reflect solely the minimum required principal payments.
(2) Amounts assume required revenue metrics are achieved.

Management does not anticipate Peoples’ current off-balance sheet activities will have a material impact on its future 

results of operations and financial condition based on historical experience and recent trends.

Effects of Inflation on Financial Statements

Substantially all of Peoples’ assets relate to banking and are monetary in nature.  As a result, inflation does not impact 

Peoples to the same degree as companies in capital-intensive industries in a replacement cost environment.  During a period 
of rising prices, a net monetary asset position results in a loss in purchasing power and conversely a net monetary liability 
position results in an increase in purchasing power.  The opposite would be true during a period of decreasing prices.  In the 
banking industry, monetary assets typically exceed monetary liabilities.  The current monetary policy targeting low levels of 
inflation has resulted in relatively stable price levels.  Therefore, inflation has had little impact on Peoples’ net assets.

ITEM 7A.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Please refer to the section captioned “Interest Rate Sensitivity and Liquidity” under Item 7 of this Form 10-K, which 

section is incorporated herein by reference.

ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The Consolidated Financial Statements and accompanying notes, and the report of independent registered public 

accounting firm, are set forth immediately following Item 9B of this Form 10-K.

58

 
 
ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING FINANCIAL 

DISCLOSURE

No response required.

ITEM 9A.  CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

Peoples’ management, with the participation of Peoples’ President and Chief Executive Officer and Peoples’ Executive 

Vice President, Chief Financial Officer and Treasurer, has evaluated the effectiveness of Peoples’ disclosure controls and 
procedures (as defined in Rule 13a-15(e) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) as of 
December 31, 2012.  Based upon that evaluation, Peoples’ President and Chief Executive Officer and Peoples’ Executive 
Vice President, Chief Financial Officer and Treasurer have concluded that:

(a) 

(b) 

(c) 

information required to be disclosed by Peoples in this Form 10-K and other reports Peoples files or 
submits under the Exchange Act would be accumulated and communicated to Peoples’ management, 
including its President and Chief Executive Officer and its Executive Vice President, Chief Financial 
Officer and Treasurer, as appropriate to allow timely decisions regarding required disclosure;

information required to be disclosed by Peoples in this Form 10-K and other reports Peoples files or 
submits under the Exchange Act would be recorded, processed, summarized and reported within the time 
periods specified in the SEC’s rules and forms; and

Peoples’ disclosure controls and procedures were effective as of the end of the period covered by this Form 
10-K.

Management's Annual Report on Internal Control Over Financial Reporting

The “Report of Management's Assessment of Internal Control Over Financial Reporting” required by Item 308(a) of 

SEC Regulation S-K is included on page 60 of this Form 10-K.

Attestation Report of Independent Registered Public Accounting Firm

The “Report of Independent Registered Public Accounting Firm on Effectiveness of Internal Control Over Financial 

Reporting” required by Item 308(b) of SEC Regulation S-K is included on page 61 of this Form 10-K.

Changes in Internal Control Over Financial Reporting

There were no changes in Peoples’ internal control over financial reporting (as defined in Rule 13a-15(f) under the 
Exchange Act) that occurred during Peoples’ fiscal quarter ended December 31, 2012, that have materially affected, or are 
reasonably likely to materially affect, Peoples’ internal control over financial reporting.

ITEM 9B.  OTHER INFORMATION

None.

59

Report of Management's Assessment of Internal Control Over Financial Reporting

Peoples' management is responsible for establishing and maintaining adequate internal control over financial reporting, 
as defined in Rules 13a-15(f) and 15d-15(f) under the Securities Exchange Act of 1934, as amended.  Peoples' internal 
control over financial reporting has been designed to provide reasonable assurance regarding the reliability of financial 
reporting and the preparation, integrity, and fair presentation of Peoples' Consolidated Financial Statements for external 
purposes in accordance with United States generally accepted accounting principles.  

With the supervision and participation of its President and Chief Executive Officer and its Executive Vice President, 
Chief Financial Officer and Treasurer, management evaluated the effectiveness of Peoples' internal control over 
financial reporting as of December 31, 2012, using the Internal Control-Integrated Framework set forth by the 
Committee of Sponsoring Organizations of the Treadway Commission.

No matter how well designed, internal control over financial reporting may not prevent or detect all misstatements.  
Projection of the evaluation of effectiveness to future periods is subject to risks, including but not limited to (a) controls 
may become inadequate due to changes in conditions; (b) a deterioration in the degree of compliance with policies or 
procedures; and (c) the possibility of control circumvention or override, any of which may lead to misstatements due to 
undetected error or fraud.  Effective internal control over financial reporting can provide only a reasonable assurance 
with respect to financial statement preparation and reporting.

Management assessed the effectiveness of Peoples' internal control over financial reporting as of December 31, 2012, 
and, based on this assessment, has concluded Peoples' internal control over financial reporting is effective as of that 
date.

Peoples' independent registered public accounting firm, Ernst & Young LLP has audited the Consolidated Financial 
Statements included in this Annual Report on Form 10-K and has issued an attestation report on Peoples' internal 
control over financial reporting.

By: /s/ CHARLES W. SULERZYSKI
Charles W. Sulerzyski
President and Chief Executive Officer  

By: /s/ EDWARD G. SLOANE
Edward G. Sloane
Executive Vice President,
Chief Financial Officer and Treasurer

60

 
 
 
 
 
 
Report of Independent Registered Public Accounting Firm on Effectiveness of Internal Control Over Financial 
Reporting

The Audit Committee of the Board of Directors and Shareholders
Peoples Bancorp, Inc. 

We have audited Peoples Bancorp Inc. and subsidiaries' internal control over financial reporting as of December 31, 
2012, based on criteria established in Internal Control-Integrated Framework issued by the Committee of Sponsoring 
Organizations of the Treadway Commission (the COSO criteria). Peoples Bancorp Inc. and subsidiaries' management is 
responsible for maintaining effective internal control over financial reporting, and for its assessment of the effectiveness 
of internal control over financial reporting included in the accompanying Report of Management's Assessment of 
Internal Control Over Financial Reporting. Our responsibility is to express an opinion on the company's internal control 
over financial reporting based on our audit. 

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United 
States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether 
effective internal control over financial reporting was maintained in all material respects. Our audit included obtaining an 
understanding of internal control over financial reporting, assessing the risk that a material weakness exists, testing and 
evaluating the design and operating effectiveness of internal control based on the assessed risk, and performing such 
other procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis 
for our opinion.

A company's internal control over financial reporting is a process designed to provide reasonable assurance regarding the 
reliability of financial reporting and the preparation of financial statements for external purposes in accordance with 
generally accepted accounting principles. A company's internal control over financial reporting includes those policies 
and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the 
transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are 
recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting 
principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of 
management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely 
detection of unauthorized acquisition, use or disposition of the company's assets that could have a material effect on the 
financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. 
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become 
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may 
deteriorate.

In our opinion, Peoples Bancorp Inc. and subsidiaries maintained, in all material respects, effective internal control over 
financial reporting as of December 31, 2012, based on the COSO criteria.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States), the consolidated balance sheets as of December 31, 2012 and 2011, and the related consolidated statements of 
income, comprehensive income, stockholders' equity, and cash flows for each of the three years in the period ended 
December 31, 2012, of Peoples Bancorp Inc. and subsidiaries and our report dated February 28, 2013 expressed an 
unqualified opinion thereon.

Charleston, West Virginia
February 28, 2013 

61

Report of Independent Registered Public Accounting Firm on Consolidated Financial Statements

The Audit Committee of the Board of Directors and the Shareholders 
Peoples Bancorp Inc.

We have audited the accompanying consolidated balance sheets of Peoples Bancorp Inc. and subsidiaries as of 
December 31, 2012 and 2011, and the related consolidated statements of income, comprehensive income, stockholders' 
equity, and cash flows for each of the three years in the period ended December 31, 2012.  These financial statements are 
the responsibility of the Peoples Bancorp Inc.'s management.  Our responsibility is to express an opinion on these 
financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United 
States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the 
financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting 
the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used 
and significant estimates made by management, as well as evaluating the overall financial statement presentation. We 
believe that our audits provide a reasonable basis for our opinion.

In our opinion, the financial statements referred to above present fairly, in all material respects, the consolidated financial 
position of Peoples Bancorp Inc. and subsidiaries at December 31, 2012 and 2011, and the consolidated results of their 
operations and their cash flows for each of the three years in the period ended December 31, 2012, in conformity with 
U.S. generally accepted accounting principles.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States), Peoples Bancorp Inc. and subsidiaries' internal control over financial reporting as of December 31, 2012, based 
on criteria established in Internal Control-Integrated Framework issued by the Committee of Sponsoring Organizations 
of the Treadway Commission and our report dated February 28, 2013 expressed an unqualified opinion thereon.

Charleston, West Virginia
February 28, 2013 

62

PEOPLES BANCORP INC. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS

(Dollars in thousands)
Assets
Cash and cash equivalents:

Cash and due from banks
Interest-bearing deposits in other banks
Total cash and cash equivalents

Available-for-sale investment securities, at fair value (amortized cost of

$628,584 at December 31, 2012 and $617,128 at December 31, 2011)

Held-to-maturity investment securities, at amortized cost (fair value of $47,124 

at December 31, 2012 and $16,705 at December 31, 2011)

Other investment securities, at cost
Total investment securities

Loans, net of deferred fees and costs
Allowance for loan losses

Net loans

Loans held for sale
Bank premises and equipment, net
Bank owned life insurance
Goodwill
Other intangible assets
Other assets

Total assets

Liabilities
Deposits:
Non-interest-bearing
Interest-bearing

Total deposits

Short-term borrowings
Long-term borrowings
Junior subordinated debentures held by subsidiary trust
Accrued expenses and other liabilities

Total liabilities
Stockholders’ Equity
Preferred stock, no par value, 50,000 shares authorized, no shares issued at 

December 31, 2012 and December 31, 2011

Common stock, no par value, 24,000,000 shares authorized, 11,155,648 shares 
issued at December 31, 2012 and 11,122,247 shares issued at December 31, 
2011, including shares in treasury

Retained earnings
Accumulated other comprehensive income, net of deferred income taxes
Treasury stock, at cost, 607,688 shares at December 31, 2012 and 615,123 

shares at December 31, 2011
Total stockholders’ equity

Total liabilities and stockholders’ equity

See Notes to the Consolidated Financial Statements

63

$

$

$

December 31,

2012

2011

47,256 $
15,286
62,542

32,346
6,604
38,950

639,185

628,571

45,275

16,301

24,625
709,085
985,172
(17,811)
967,361
6,546
27,013
51,229
64,881
3,644
25,749
1,918,050 $

317,071 $

1,175,232
1,492,303
47,769
128,823
—
27,427
1,696,322

24,356
669,228
938,506
(23,717)
914,789
3,271
23,905
49,384
62,520
1,955
30,159
1,794,161

239,837
1,111,243
1,351,080
51,643
142,312
22,600
19,869
1,587,504

—

—

167,039

166,969

69,158
654

53,580
1,412

(15,123)

(15,304)

221,728
1,918,050 $

206,657
1,794,161

$

 
 
 
 
 
 
 
 
 
 
 
PEOPLES BANCORP INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF INCOME

(Dollars in thousands, except per share data)
Interest Income:
Interest and fees on loans
Interest and dividends on taxable investment securities
Interest on tax-exempt investment securities
Other interest income
Total interest income

Interest Expense:
Interest on deposits
Interest on short-term borrowings
Interest on long-term borrowings
Interest on junior subordinated debentures held by subsidiary trust

Total interest expense
Net interest income

(Recovery of) provision for loan losses

Net interest income after (recovery of) provision for loan losses

Gross impairment losses on investment securities
Less: Non-credit losses included in other comprehensive income

Net impairment losses on investment securities

Other Income:
Insurance income
Deposit account service charges
Trust and investment income
Electronic banking income
Mortgage banking income
Net gain on investment securities
Net loss on asset disposals and other transactions
Other non-interest income

Total other income

Other Expenses:
Salaries and employee benefit costs
Net occupancy and equipment
Professional fees
Electronic banking expense
Marketing expense
Data processing and software
Franchise tax
Communication expense
Foreclosed real estate and other loan expenses
FDIC insurance
Amortization of other intangible assets
Other non-interest expense

Total other expenses

Income before income taxes
Income tax expense
Net income

Preferred dividends

Net income available to common shareholders
Earnings per common share - basic
Earnings per common share - diluted
Weighted-average number of common shares outstanding - basic
Weighted-average number of common shares outstanding - diluted

 See Notes to the Consolidated Financial Statements

64

2012

2011

2010

$

48,238 $
19,778
1,434
20
69,470

49,410 $
24,149
1,550
24
75,133

9,059
74
3,949
1,913
14,995
54,475
(4,716)
59,191
—
—
—

9,844
8,965
6,129
5,955
2,877
3,548
(4,326)
1,201
34,193

33,426
6,094
4,370
3,342
2,682
1,979
1,486
1,285
1,001
1,002
509
6,298
63,474
29,910
9,525
20,385 $
—
20,385 $
1.92 $
1.92 $

13,930
103
5,142
1,979
21,154
53,979
7,998
45,981
—
—
—

9,265
9,765
5,548
5,142
1,687
473
(916)
1,537
32,501

33,626
5,885
3,531
2,692
1,765
1,893
1,505
1,223
1,213
1,867
586
5,545
61,331
17,151
4,596
12,555 $
1,343
11,212 $
1.07 $
1.07 $

10,527,885
10,528,286

10,482,318
10,482,318

$

$
$
$

57,332
29,558
2,354
91
89,335

19,122
262
8,063
1,986
29,433
59,902
26,916
32,986
(1,620)
166
(1,786)

8,846
9,581
5,348
4,686
1,566
6,852
(6,891)
1,607
31,595

29,222
5,781
3,108
2,453
1,023
2,032
1,576
1,188
1,675
2,470
918
5,596
57,042
5,753
172
5,581
2,052
3,529
0.34
0.34
10,424,474
10,431,990

PEOPLES BANCORP INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME

(Dollars in thousands)
Net income
Other comprehensive income (loss):

Available-for-sale investment securities:
Gross unrealized holding gain (loss) arising in the period

Related tax (expense) benefit

Less: reclassification adjustment for net gain included in net income

Related tax expense

Net effect on other comprehensive (loss) income

Defined benefit plans:
Net (loss) gain arising during the period
  Related tax benefit (expense)
Amortization of unrecognized loss and service cost on benefit plans

Related tax expense

Recognition of loss due to settlement and curtailment

Related tax expense

Net effect on other comprehensive (loss) income
Total other comprehensive (loss) income, net of tax

Total comprehensive income (loss)

2012

2011

2010

$

20,385 $

12,555 $

5,581

2,706
(947)
3,548
(1,242)
(547)

(1,320)
462
161
(57)
835
(292)
(211)
(758)
19,627 $

15,053
(5,269)
473
(166)
9,477

(6,448)
2,257
76
(27)
815
(285)
(3,612)
5,865
18,420 $

(18,174)
6,361
5,066
(1,773)
(15,106)

1,640
(574)
132
(47)
23
(8)
1,166
(13,940)
(8,359)

$

See Notes to the Consolidated Financial Statements

65

PEOPLES BANCORP INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY

Preferred Common Retained

Comprehensive

Treasury

Stockholders'

Accumulated Other

Total

(Dollars in thousands)

Stock

Stock

Earnings

Income (Loss)

Balance, December 31, 2009

$

38,543 $ 166,227 $

46,229 $

9,487 $

Stock
(16,518) $

Net income

Other comprehensive loss, net of tax

Reissuance of treasury stock for common

stock option exercises

Accrued dividends on preferred shares

Amortization of discount on preferred stock

102

Common stock cash dividends declared

Tax benefit from exercise of stock options

Reissuance of treasury stock for deferred

compensation plan

Purchase of treasury stock

Common shares issued under dividend

reinvestment plan

Stock-based compensation expense

5,581

(1,950)

(102)

(4,211)

(428)

4

403

92

(13,940)

855

488

(181)

Equity

243,968

5,581

(13,940)

427

(1,950)

—

(4,211)

4

488

(181)

403

92

Balance, December 31, 2010

$

38,645 $ 166,298 $

45,547 $

(4,453) $

(15,356) $

230,681

Net income

Other comprehensive income, net of tax

Accrued dividends on preferred shares

Amortization of discount on preferred stock

355

Common stock cash dividends declared

Tax benefit from exercise of stock options

Reissuance of treasury stock for deferred

compensation plan

Purchase of treasury stock

Common shares issued under dividend

reinvestment plan

Common shares issued under Board of
Directors' compensation plan

Stock-based compensation expense

Repurchase of preferred stock

Balance, December 31, 2011

Net income

Other comprehensive loss, net of tax

Repurchase of common stock warrant

Common stock cash dividends declared

Tax benefit from exercise of stock options

Reissuance of treasury stock for deferred

compensation plan

Purchase of treasury stock

Common shares issued under dividend

reinvestment plan

Common shares issued under Board of
Directors' compensation plan

Stock-based compensation expense

12,555

(988)

(355)

(3,179)

5,865

1

318

42

310

176

(187)

63

(39,000)

$

— $ 166,969 $

53,580 $

1,412 $

(15,304) $

20,385

(4,807)

(758)

(1,201)

16

357

(44)

942

163

(156)

174

12,555

5,865

(988)

—

(3,179)

1

176

(187)

318

105

310

(39,000)

206,657

20,385

(758)

(1,201)

(4,807)

16

163

(156)

357

130

942
221,728  

Balance, December 31, 2012

$

— $ 167,039 $

69,158 $

654 $

(15,123) $

 See Notes to the Consolidated Financial Statements

66

PEOPLES BANCORP INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS

(Dollars in thousands)
Operating activities:
Net income
Adjustments to reconcile net income to net cash provided by operating activities:

Depreciation, amortization, and accretion, net
(Recovery of) provision for loan losses
Bank owned life insurance income
Net gain on investment securities
Loss on debt extinguishment
Loans originated for sale
Proceeds from sales of loans
Net gains on sales of loans
Deferred income tax expense (benefit)
Increase (decrease) in accrued expenses
Decrease in interest receivable
Other, net

Net cash provided by operating activities

Investing activities:
Available-for-sale investment securities:

Purchases
Proceeds from sales
Proceeds from principal payments, calls and prepayments

Held-to-maturity investment securities:

Purchases
Proceeds from principal payments

Net (increase) decrease in loans
Net expenditures for premises and equipment
Proceeds from sales of other real estate owned
Proceeds from bank owned life insurance
Business acquisitions, net of cash received
Investment in limited partnership and tax credit funds
Net cash (used in) provided by investing activities

Financing activities:
Net increase in non-interest-bearing deposits
Net increase (decrease) in interest-bearing deposits
Net (decrease) increase in short-term borrowings
Proceeds from long-term borrowings
Payments on long-term borrowings
Redemption of junior subordinated debentures
Repurchase of preferred shares and common stock warrant
Preferred stock dividends
Cash dividends paid on common shares
Purchase of treasury stock
Proceeds from issuance of common shares
Excess tax benefit from share-based payments

Net cash provided by (used in) financing activities
Net increase (decrease) in cash and cash equivalents
Cash and cash equivalents at beginning of period
Cash and cash equivalents at end of period

Supplemental cash flow information:
     Interest paid
     Income taxes paid

See Notes to the Consolidated Financial Statements

67

2012

2011

2010

$

20,385 $

12,555 $

5,581

18,765
(4,716)
(40)
(3,548)
4,144
(132,714)
131,040
(2,746)
4,521
2,345
462
3,356
41,254 $

17,194
7,998
(351)
(473)
—
(72,132)
73,507
(1,432)
462
1,472
290
4,294
43,384 $

15,797
26,916
(608)
(5,066)
—
(66,408)
65,212
(1,357)
(1,814)
(155)
1,193
5,826
45,117

$

(271,520)
113,756
140,470

(198,556)
59,868
126,587

(269,396)
150,844
202,671

(40,352)
11,188
(16,884)
(4,530)
1,813
—
(3,321)
(187)
(69,567)

63,437
38,319
(3,874)
24,000
(40,517)
(23,668)
(1,201)
—
(4,457)
(156)
6
16
51,905
23,592
38,950
62,542 $

(13,341)
—
11,430
(1,290)
2,158
4,499
—
(234)
(8,879)

(2,000)
—
61,069
(1,979)
499
—
—
(249)
141,459

24,768
(35,379)
134
—
(15,391)
—
(39,000)
(1,232)
(3,922)
(187)
10
—
(70,199)
(35,694)
74,644
38,950 $

17,069
(51,450)
(25,412)
5,000
(93,410)
—
—
(1,950)
(3,822)
(181)
447
4
(153,705)
32,871
41,773
74,644

15,570 $
5,563 $

21,386 $
1,574 $

30,109

385  

$

$
$

PEOPLES BANCORP INC. AND SUBSIDIARIES
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

Peoples Bancorp Inc. is a financial holding company that offers a full range of financial services and products, including 
commercial and retail banking, insurance, brokerage and trust services, through its principal operating subsidiary, Peoples Bank, 
National Association (“Peoples Bank”).  Services are provided through 47 financial service locations and 44 automated teller 
machines in Ohio, West Virginia and Kentucky, as well as internet-based banking.

Note 1.   Summary of Significant Accounting Policies 

The accounting and reporting policies of Peoples Bancorp Inc. and Subsidiaries (“Peoples” refers to Peoples Bancorp Inc. 

and its consolidated subsidiaries collectively, except where the context indicates the reference relates solely to Peoples 
Bancorp Inc.) conform to generally accepted accounting principles in the United States of America (“US GAAP”) and to 
general practices within the banking industry.  The preparation of the financial statements in conformity with US GAAP 
requires management to make estimates and assumptions that affect the amounts reported in the financial statements and 
accompanying notes.  Actual results could differ from those estimates.  Certain items in prior financial statements have been 
reclassified to conform to the current presentation, which had no impact on net income, comprehensive income or loss, net 
cash provided by operating activities or stockholders' equity.

The following is a summary of significant accounting policies followed in the preparation of the financial statements: 

Consolidation: Peoples' Consolidated Financial Statements include subsidiaries in which Peoples has a controlling 
financial interest, principally defined as owning a voting interest greater than 50%.  In addition, entities not controlled by 
voting interests or in which the equity investors do not bear the residual economic risks, but for which Peoples is the 
primary beneficiary are also consolidated.

The Consolidated Financial Statements include the accounts of Peoples and its consolidated subsidiaries, Peoples 

Bank and Peoples Investment Company, along with their wholly-owned subsidiaries.  Peoples previously formed a 
statutory business trust described in Note 10 that was a variable interest entity for which Peoples was not the primary 
beneficiary.  As a result, the accounts of this trust were not included in Peoples' Consolidated Financial Statements.  All 
significant intercompany accounts and transactions have been eliminated.

Cash and Cash Equivalents: Cash and cash equivalents include cash on hand, balances due from other banks, interest-
bearing deposits in other banks, Federal Funds sold and other short-term investments with original maturities of ninety 
days or less.  Included in interest-bearing deposits in other banks were $3.0 million and $2.0 million in funds at 
December 31, 2012 and 2011, respectively, which were being used as collateral and not available for withdrawal.

Investment Securities: Investment securities are recorded initially at cost, which includes premiums and discounts if 
purchased at other than par or face value.  Peoples amortizes premiums and accretes discounts as an adjustment to interest 
income on a level yield basis.  The cost of investment securities sold, and any resulting gain or loss, is based on the 
specific identification method and recognized as of the trade date.

Management determines the appropriate classification of investment securities at the time of purchase.  Held-to-
maturity securities are those securities that Peoples has the positive intent and ability to hold to maturity and are recorded 
at amortized cost.  Available-for-sale securities are those securities that would be available to be sold in the future in 
response to Peoples' liquidity needs, changes in market interest rates, and asset-liability management strategies, among 
other considerations.  Available-for-sale securities are reported at fair value, with unrealized holding gains and losses 
reported in stockholders' equity as a separate component of other comprehensive income or loss, net of applicable 
deferred income taxes.    

Certain restricted equity securities that do not have readily determinable fair values and for which Peoples does not 

exercise significant influence, are carried at cost.  These cost method securities are reported as other investment securities 
on the Consolidated Balance Sheets and consist solely of shares of the Federal Home Loan Bank of Cincinnati (the 
“FHLB”), the Federal Reserve Bank of Cleveland (the "FRB") and a capital investment in West Virginia Bankers 
Insurance.

Management systematically evaluates investment securities for other-than-temporary declines in fair value on a 

quarterly basis.  This analysis requires management to consider various factors, which include (1) the duration and 
magnitude of the decline in value, (2) the financial condition of the issuer or issuers and (3) the structure of the security.  

68

An impairment loss is recognized in earnings only when (1) Peoples intends to sell the debt security; (2) it is more 

likely than not that Peoples will be required to sell the security before recovery of its amortized cost basis or (3) Peoples 
does not expect to recover the entire amortized cost basis of the security.  In situations where Peoples intends to sell or 
when it is more likely than not that Peoples will be required to sell the security, the entire impairment loss must be 
recognized in earnings.  In all other situations, only the portion of the impairment loss representing the credit loss must be 
recognized in earnings, with the remaining portion being recognized in stockholders' equity as a component of 
accumulated comprehensive income, net of deferred taxes.

Fair Value Measurements: The measurement of fair value under US GAAP uses a hierarchy intended to maximize the 
use of observable inputs and minimize the use of unobservable inputs.  This hierarchy uses three levels of inputs to 
measure the fair value of assets and liabilities as follows:

Level 1: Quoted prices in active exchange markets for identical assets or liabilities; also includes certain U.S. 
Treasury and other U.S. government and agency securities actively traded in over-the-counter markets.

Level 2: Observable inputs other than Level 1 including quoted prices for similar assets or liabilities, quoted prices in 
less active markets, or other observable inputs that can be corroborated by observable market data; also includes 
derivative contracts whose value is determined using a pricing model with observable market inputs or can be derived 
principally from or corroborated by observable market data.  This category generally includes certain U.S. 
government and agency securities, corporate debt securities, derivative instruments, and residential mortgage loans 
held for sale.

Level 3: Unobservable inputs supported by little or no market activity for financial instruments whose value is 
determined using pricing models, discounted cash flow methodologies, or similar techniques, as well as instruments 
for which the determination of fair value requires significant management judgment or estimation; also includes 
observable inputs for single dealer nonbinding quotes not corroborated by observable market data. This category 
generally includes certain private equity investments, retained interests from securitizations, and certain collateralized 
debt obligations.

Securities Sold Under Agreements to Repurchase: Peoples enters into sales of securities under agreements to repurchase 
(“Repurchase Agreements”) with customers and other financial service companies, which are considered financings.  As 
such, these obligations are recorded as a liability on the Consolidated Balance Sheets and disclosed in Notes 8 and 9.  
Securities pledged as collateral under Repurchase Agreements are included in investment securities on the Consolidated 
Balance Sheets and are disclosed in Note 3.  The fair value of the collateral pledged to a third party is continually 
monitored and additional collateral is pledged or returned, as deemed appropriate.

Loans: Loans originated that Peoples has the positive intent and ability to hold for the foreseeable future or to maturity or 
payoff are reported at the principal balance outstanding, net of deferred loan fees and costs and an allowance for loan 
losses.  The foreseeable future is based upon current market conditions and business strategies, as well as balance sheet 
management and liquidity.  As the conditions change, so may management's view of the foreseeable future.  Net deferred 
loan costs were $1.5 million and $1.1 million at December 31, 2012 and 2011, respectively.

A loan is considered impaired when information and events indicate it is probable that collection of all contractual 
principal and interest payments is doubtful.  Impairment is evaluated in total for smaller-balance loans of a similar nature, 
primarily consumer and residential real estate loans, and on an individual loan basis for all loans to borrowers with an 
aggregate unpaid principal balances in excess of $500,000.  Peoples typically places any loan deemed to be impaired on 
nonaccrual status and allocates a specific portion of the allowance for loan losses, if necessary, to reduce the net reported 
value of the loan to its estimated net realizable value.  Impaired loans, or portions thereof, are charged off when deemed 
uncollectible.  Consumer and residential real estate loans typically are charged down to the net realizable value, with the 
residual balance placed on nonaccrual status.

Loans acquired in a business combination that have evidence of deterioration of credit quality since origination and 

for which it is probable, at acquisition, that Peoples will be unable to collect all contractually required payments 
receivable are initially recorded at fair value (the present value of the amounts expected to be collected) with no valuation 
allowance.  The difference between the undiscounted cash flows expected at acquisition and the investment in the loan is 
recognized as interest income on a level-yield method over the life of the loan. Contractually required payments for 
interest and principal that exceed the undiscounted cash flows expected at acquisition are not recognized.  

Over the life of these acquired loans, management continues to monitor each acquired loan portfolio for changes in 

credit quality.  Increases in expected cash flows subsequent to acquisition are recognized prospectively over their 
remaining life as a yield adjustment on the loans.  Subsequent decreases in expected cash flows are recognized as 
impairment, with the amount of the expected loss included in management's evaluation of the adequacy of the allowance 
for loan losses.

69

Loans Held-for-Sale: Loans originated and intended to be sold in the secondary market, generally one-to-four family 
residential loans, are carried at the lower of cost or estimated fair value determined on an aggregate basis.  Gains and 
losses on sales of loans held for sale are included in mortgage banking income.

Loans originated with the intent to be held in our portfolio are subsequently transferred to held-for-sale when a 
decision is made to sell these loans. At the time of a loan's transfer to the held-for-sale classification, the loan is recorded 
at the lower of cost or its fair value.  Any reduction in the loan's value is reflected as a write-down of the recorded 
investment resulting in a new cost basis, with a corresponding charge against the allowance for loan losses.  If the fair 
value of a loan classified as held-for-sale in subsequent periods is less than its cost basis, the carrying value of the loan is 
adjusted accordingly, with the corresponding loss recognized in earnings. 

Peoples enters into interest rate lock commitments with borrowers and best efforts commitments with investors on 
loans originated for sale into the secondary markets to manage the inherent interest rate and pricing risk associated with 
selling loans.  The interest rate lock commitments generally terminate once the loan is funded, the lock period expires or 
the borrower decides not to contract for the loan.  The best efforts commitments generally terminate once the loan is sold, 
the commitment period expires or the borrower decides not to contract for the loan.  These commitments are considered 
derivatives which are generally accounted for by recognizing their estimated fair value on the Consolidated Balance 
Sheets as either a freestanding asset or liability.  The valuation of such commitments does not consider expected cash 
flows related to the servicing of the future loan.  Management has determined these derivatives do not have a material 
effect on Peoples' financial position, results of operations or cash flows.

Allowance for Loan Losses: The allowance for loan losses is a valuation reserve allowance established through 
provisions for loan losses charged against income.  The allowance for loan losses is maintained at a level that 
management deems sufficient to absorb probable losses inherent in the loan portfolio.  Loans deemed to be uncollectible 
are charged against the allowance for loan losses, while recoveries of previously charged-off amounts are credited to the 
allowance for loan losses.   

The allowance for loan losses is comprised of specific valuation allowances for loans evaluated individually for 
impairment and general allocations for pools of homogeneous loans with similar risk characteristics and trends.  Peoples' 
homogenous loan pools include similarly risk-graded commercial and industrial loans, similarly risk-graded commercial 
real estate loans, real estate construction loans (both commercial and residential), residential real estate loans, consumer 
home equity loans and other consumer loans.  Management's evaluation of the adequacy of the allowance for loan losses 
and the appropriate provision for loan losses is based upon a quarterly analysis of the portfolio.  While portions of the 
allowance for loan losses may be allocated to specific loans; the entire allowance for loan losses is available for any loan 
charged off by management.

The allowance for loan losses related to specific loans is based on management's estimate of potential losses on 
impaired loans as determined by (1) the present value of expected future cash flows; (2) the fair value of collateral if the 
loan is determined to be collateral dependent or (3) the loan's observable market price.  The general allocations to specific 
loan pools are based on the historical loss rates for specific loan types and the internal risk grade, if applicable, adjusted 
for both internal and external qualitative risk factors.  The calculation of historical loss ratios for pools of similar loans 
with similar characteristics is based upon the proportion of actual charge-offs experienced to the total population of loans 
in the pool. The historical loss ratios are periodically updated based on actual charge-off experience.  The qualitative 
factors considered by management include, among other factors, (1) changes in local and national economic conditions; 
(2) changes in asset quality; (3) changes in loan portfolio volume; (4) the composition and concentrations of credit; (5) the 
impact of competition on loan structuring and pricing; (6) the impact of interest rate changes on portfolio risk and (7) 
effectiveness of Peoples' loan policies, procedures and internal controls.  The total allowance established for each 
homogenous loan pool represents the product of the historical loss ratio and the total dollar amount of the loans in the 
pool.  

Peoples categorizes loans involving commercial borrowers into risk categories based upon an established grading 
matrix.  This system is used to manage the risk within its lending activities, evaluate changes in the overall credit quality 
of the loan portfolio and evaluate the adequacy of the allowance for loan losses.  Loan grades are assigned at the time a 
new loan or lending commitment is extended by Peoples and may be changed at any time when circumstances warrant.  
Peoples strives to review, at least annually, all loan relationships with aggregate outstanding debt to Peoples of $500,000 
or more, with adversely classified loans generally reviewed on a quarterly basis.  

The primary factors considered when assigning a risk grade to a loan include (1) reliability and sustainability of the 
primary source of repayment; (2) past, present and projected financial condition of the borrower and (3) current economic 
and industry conditions.  Other factors that could influence the risk grade assigned include the type and quality of 
collateral, ownership of borrower and strength of guarantors.  The primary source of repayment for commercial real estate 
loans and commercial and industrial loans is normally the business's operating cash flow available to repay debt.  

70

Management's analysis of operating cash flow for commercial real estate loans secured by non-owner occupied properties 
takes into account factors such as rent rolls and vacancy statistics.  Management's analysis of operating cash flow for 
commercial real estate loans secured by owner occupied properties and all commercial and industrial loans considers the 
profitability, liquidity and leverage of the business.  The evaluation of construction loans is based largely on the 
borrower's ability to complete construction within the established budget.  

The primary factors considered when classifying consumer loans include the loan's past due status and declaration of 
bankruptcy by the borrower(s).  The classification of residential real estate and home equity lines of credit also takes into 
account the current value of the underlying collateral.

Troubled Debt Restructuring:  The restructuring of a loan is considered a troubled debt restructuring ("TDR") if both 
(i) the borrower is experiencing financial difficulties and (ii) the creditor has granted a concession.  

In assessing whether or not a borrower is experiencing financial difficulties, Peoples considers information currently 

available regarding the financial condition of the borrower.  This information includes, but is not limited to, whether (i) 
the debtor is currently in payment default on any of its debt; (ii) a payment default is probable in the foreseeable future 
without the modification; (iii) the debtor has declared or is in the process of declaring bankruptcy and (iv) the debtor's 
projected cash flow is insufficient to satisfy contractual payments due under the original terms of the loan without a 
modification.

Peoples considers all aspects of the modification to loan terms to determine whether or not a concession has been 
granted to the borrower.  Key factors considered by Peoples include the debtor's ability to access funds at a market rate for 
debt with similar risk characteristics, the significance of the modification relative to the unpaid principal balance or 
collateral value of the debt, and the significance of a delay in the timing of payments relative to the original contractual 
terms of the loan.  The most common concessions granted by Peoples generally include one or more modifications to the 
terms of the debt, such as (i) a reduction in the interest rate for the remaining life of the debt, (ii) an extension of the 
maturity date at an interest rate lower than the current market rate for new debt with similar risk, (iii) a temporary period 
of interest-only payments, and (iv) a reduction in the contractual payment amount for either a short period or the 
remaining term of the loan.  All TDRs are considered impaired loans and are evaluated individually to determine if a 
write-down is required and if they should be on accrual or nonaccrual status.  

Bank Premises and Equipment: Bank premises and equipment are stated at cost less accumulated depreciation.  
Depreciation is computed on the straight-line method over the estimated useful lives of the related assets owned.  Major 
improvements to leased facilities are capitalized and included in bank premises at cost less accumulated depreciation, 
which is calculated on the straight-line method over the lesser of the remaining term of the leased facility or the estimated 
economic life of the improvement.

Bank Owned Life Insurance: Bank owned life insurance (“BOLI”) represents life insurance on the lives of certain 
employees who have provided positive consent allowing Peoples Bank to be the beneficiary of such policies.  These 
policies are recorded at their cash surrender value, or the amount that can be realized upon surrender of the policies.  
Income from these policies and changes in the cash surrender value are recorded in other income.

Investments in Affordable Housing Limited Partnerships: Investments in affordable housing consist of investments in 
limited partnerships that operate qualified affordable housing projects or that invest in other limited partnerships formed 
to operate affordable housing projects.  These investments are considered variable interest entities for which Peoples is 
not the primary beneficiary.  Peoples generally utilizes the effective yield method to account for these investments with 
the tax credits, net of the amortization of the investment, reflected in the Consolidated Statements of Income as a 
reduction of income tax expense.  The unamortized amount of the investments is recorded in other assets and totaled $0.8 
million and $1.4 million at December 31, 2012 and 2011, respectively.

Other Real Estate Owned: Other real estate owned (“OREO”), included in other assets on the Consolidated Balance 
Sheets, is comprised primarily of commercial and residential real estate properties acquired by Peoples Bank in 
satisfaction of a loan.  OREO obtained in satisfaction of a loan is recorded at the lower of cost or estimated fair value 
based on appraised value at the date actually or constructively received, less estimated costs to sell the property.  Peoples 
had OREO totaling $0.8 million at December 31, 2012, and $2.2 million at December 31, 2011.

Goodwill and Other Intangible Assets: Goodwill represents the excess of the cost of an acquisition over the fair value of 
the net assets acquired in the business combination.  Goodwill is not amortized but is tested for impairment at least 
annually and updated quarterly if necessary.  Based upon the most recently completed goodwill impairment test, Peoples 
concluded the recorded value of goodwill was not impaired as of December 31, 2012, based upon the estimated fair value 
of Peoples' single reporting unit.  

71

Peoples' other intangible assets consist of customer relationship intangible assets representing the present value of 
future net income to be earned from acquired customer relationships with definite useful lives.  These intangible assets are 
amortized on an accelerated basis over their estimated lives ranging from 7 to 10 years.  

Mortgage Servicing Rights: Mortgage servicing rights (“MSRs”) represent the right to service loans sold to third party 
investors.  MSRs are recognized separately as a servicing asset or liability whenever Peoples undertakes an obligation to 
service financial assets. MSRs are reported in other intangible assets on the Consolidated Balance Sheets.  Serviced loans 
are not included in the Consolidated Balance Sheets.  Loan servicing income included in mortgage banking income 
includes servicing fees received from the third-party investors and certain charges collected from the borrowers. 

Peoples initially records MSRs at fair value at the time of the sale of the loans to the third-party investor.  Peoples 

follows the amortization method for the subsequent measurement of each class of separately recognized servicing assets 
and liabilities.  Under the amortization method, Peoples amortizes the value of servicing assets or liabilities in proportion 
to and over the period of estimated net servicing income or net servicing loss and assesses servicing assets or liabilities for 
impairment or increased obligation based on fair value at each reporting date.  The fair value of the mortgage servicing 
rights is determined by using a discounted cash flow model, which estimates the present value of the future net cash flows 
of the servicing portfolio based on various factors, such as servicing costs, expected prepayment speeds and discount 
rates.  

Preferred Stock and Common Stock Warrant: As more fully described in Note 11, Peoples issued preferred stock and a 
common stock warrant, redeemed in 2011 and 2012, respectively, that were classified in stockholders' equity on the 
Consolidated Balance Sheets.  The preferred stock had similar characteristics of an “Increasing Rate Security” as 
described by Securities and Exchange Commission (“SEC”) Staff Accounting Bulletin Topic 5Q, Increasing Rate 
Preferred Stock.  The proceeds received in conjunction with the issuance of the preferred stock and common stock warrant 
were allocated to the preferred stock and common stock warrant based on their relative fair values.  Discounts on the 
increasing rate preferred stock were amortized over the expected life of the preferred stock (5 years), by charging imputed 
dividend cost against retained earnings and increasing the carrying amount of the preferred stock by a corresponding 
amount.  The discount at the time of issuance was computed as the present value of the difference between dividends that 
would be payable in future periods and the dividend amount for a corresponding number of periods, discounted at a 
market rate for dividend yield on comparable securities.  The amortization in each period was the amount which, together 
with the stated dividend in the period, resulted in a constant rate of effective cost with regard to the carrying amount of the 
preferred stock.  

Common stock warrants were evaluated for liability or equity treatment.  The common stock warrant outstanding was 

carried in stockholders' equity until repurchased based on the view of both the SEC and Financial Accounting Standards 
Board (the “FASB”) that they would not object to classification of such warrants as permanent equity.  This view is 
consistent with the objective of the Capital Purchase Program that equity in these securities should be considered part of 
equity for regulatory reporting purposes.  The fair value of the common stock warrant used in allocating total proceeds 
received was determined based on a binomial model.

Trust Assets Under Management: Peoples Bank manages certain assets held in a fiduciary or agency capacity for 
customers.  These assets under management, other than cash on deposit at Peoples Bank, are not included in the 
Consolidated Balance Sheets since they are not assets of Peoples Bank.    

Interest Income Recognition: Interest income on loans and investment securities is recognized by methods that result in 
level rates of return on principal amounts outstanding.  Amortization of premiums has been deducted from, and accretion 
of discounts has been added to, the related interest income.  Nonrefundable loan fees and direct loan costs are deferred 
and recognized over the life of the loan as an adjustment of the yield.  

Peoples discontinues the accrual of interest on all loans, whether or not such loans are considered past due, when 

management believes it is probable the borrower will be unable to meet its payment obligations as they become due, as 
well as when required by regulatory provisions.  When interest accrual is discontinued, all unpaid accrued interest is 
reversed.  Interest received on nonaccrual loans is included in income only if principal recovery is reasonably assured.  A 
nonaccrual loan is restored to accrual status when it is brought current, has performed in accordance with contractual 
terms for a reasonable period of time, and the collectibility of the total contractual principal and interest is no longer in 
doubt.  

Other Income Recognition: Service charges on deposits include cost recovery fees associated with services provided, 
such as overdraft and non-sufficient funds.  Trust and investment income consists of revenue from fiduciary activities, 
which include fees for services such as asset management, recordkeeping, retirement services and estate management, and 
investment commissions and fees related to the sale of investments.  Income from these activities is recognized at the time 
the related services are performed.

72

Insurance income consists of commissions and fees from the sales of insurance policies and related insurance 

services.  Insurance commission income is recognized as of the effective date of the insurance policy, net of adjustments, 
including policy cancellations.  Such adjustments are recorded when the amount can be reasonably estimated, which is 
generally in the period in which they occur.  Contingent performance-based commissions from insurance companies are 
recognized when received and no contingencies remain.

Income Taxes: Peoples and its subsidiaries file a consolidated federal income tax return. Deferred income tax assets and 
liabilities are provided for temporary differences between the tax basis of an asset or liability and its reported amount in 
the Consolidated Financial Statements at the statutory Federal tax rate.  A valuation allowance, if needed, reduces deferred 
tax assets to the expected amount most likely to be realized.  Realization of deferred tax assets is dependent upon the 
generation of a sufficient level of future taxable income and recoverable taxes paid in prior years.  The components of 
other comprehensive income or loss included in the Consolidated Statements of Stockholders' Equity have been computed 
based upon a 35% Federal tax rate.

A tax position is initially recognized in the financial statements when it is more likely than not the position will be 

sustained upon examination by the tax authorities.  Such tax positions are initially and subsequently measured as the 
largest amount of tax benefit that is greater than 50% likely of being realized upon ultimate settlement with the tax 
authority assuming full knowledge of the position and all relevant facts.  Penalties and interest incurred under the 
applicable tax law are classified as income tax expense. The amount of Peoples' uncertain income tax positions, 
unrecognized benefits and accrued interest were immaterial at both December 31, 2012 and 2011.  

Advertising Costs: Advertising costs are generally expensed as incurred.

Earnings per Share: Basic and diluted earnings per common share (“EPS”) are calculated using the two-class method 
since Peoples has issued share-based payment awards considered participating securities because they entitle holders to 
non-forfeitable rights to dividends during the vesting term.  The two class method is an earnings allocation formula that 
determines net income per share for each class of common stock and participating security according to dividends 
declared and participation rights in undistributed earnings.  Basic earnings per common share is computed by dividing net 
earnings allocated to common shareholders by the weighted-average number of common shares outstanding.  Diluted 
earnings per common share is computed by dividing net earnings allocated to common shareholders by the weighted-
average number of common shares outstanding adjusted to include the effect of potentially dilutive common 
shares.  Potentially dilutive common shares include incremental common shares issuable upon exercise of outstanding 
stock options, SARs and non-vested restricted common shares using the treasury stock method.

Operating Segments: Peoples' business activities are currently confined to one reporting unit and reportable segment, 
which is community banking.  As a community banking entity, Peoples offers its customers a full range of products 
through various delivery channels.  

Stock-Based Compensation: Compensation costs for stock options, restricted stock awards and stock appreciation rights 
are measured at the fair value of these awards on their grant date. Compensation expense is recognized over the required 
service period, generally the vesting period for stock options and stock appreciation rights and the restriction period for 
restricted stock awards.  For all awards, only the expense for the portion of the awards expected to vest is recognized.  For 
service based awards, compensation expense for awards granted to employees who are eligible for retirement is 
recognized to the date the employee is first eligible to retire.

New Accounting Pronouncements: From time to time, new accounting pronouncements are issued by FASB or other 
standard setting bodies that are adopted by Peoples as of the required effective dates.  Unless otherwise discussed, 
management believes the impact of any recently issued standards, including those issued but not yet effective, will not 
have a material impact on Peoples financial statements taken as a whole.

In June 2011, the FASB issued an accounting standards update with new guidance on the presentation of other 
comprehensive income (“OCI”). This standard was effective for public companies for fiscal years, and interim period 
within those years, beginning after December 15, 2011, and was to be applied retrospectively. The amendment now 
requires an entity to either present components of net income and other comprehensive income in one continuous 
statement or in two separate but consecutive statements. This standard is intended to improve the overall quality of 
financial reporting by increasing the prominence of items reported in OCI, and additionally align the presentation of OCI 
in financial statements prepared in accordance with U.S. GAAP with those prepared in accordance with IFRSs.  Peoples 
adopted this new guidance on January 1, 2012, as required.  As a result of the adoption, the components of OCI are 
presented in a separate statement following the Consolidated Statements of Income.

73

Note 2.   Fair Value of Financial Instruments 

Assets measured at fair value on a recurring basis comprised the following at December 31, 2012:  

(Dollars in thousands)
December 31, 2012
Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities
Total available-for-sale securities
December 31, 2011
Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities
Total available-for-sale securities

Fair Value Measurements at Reporting Date Using

Quoted Prices in
Active Markets
for Identical
Assets
(Level 1)

Significant
Other
Observable
 Inputs
(Level 2)

Significant
Unobservable
Inputs
(Level 3)

Fair Value

$

$

$

$

26 $

516
45,668
514,096
64,416
10,357
4,106
639,185 $

32 $

13,037
35,745
527,003
37,289
12,211
3,254
628,571 $

— $
—
681
—
—
—
3,971
4,652 $

— $
—
—
—
—
—
3,126
3,126 $

26 $

516
44,987
514,096
64,416
10,357
135
634,533 $

32 $

13,037
35,745
527,003
37,289
12,211
128
625,445 $

—
—
—
—
—
—
—
—

—
—
—
—
—
—
—
—

The fair values used by Peoples are obtained from an independent pricing service and represent either quoted market 

prices for the identical securities (Level 1 inputs) or fair values determined by pricing models using a market approach that 
considers observable market data, such as interest rate volatilities, LIBOR yield curves, credit spreads and prices from market 
makers and live trading systems (Level 2).

Certain financial assets and financial liabilities are measured at fair value on a non-recurring basis; that is, the instruments 

are not measured at fair value on an ongoing basis but are subject to fair value adjustments in certain circumstances (for 
example, when there is evidence of impairment).  Financial assets measured at fair value on a non-recurring basis included the 
following:

Impaired Loans: Impaired loans are measured and reported at fair value when the amounts to be received are less 
than the carrying value of the loans.  One of the allowable methods for determining the amount of impairment is 
estimating fair value using the fair value of the collateral for collateral-dependent loans.  Management’s 
determination of the fair value for these loans uses a market approach representing the estimated net proceeds to be 
received from the sale of the collateral based on observable market prices or market value provided by independent, 
licensed or certified appraisers (Level 2 inputs).  At December 31, 2012, impaired loans with an aggregate 
outstanding principal balance of $11.2 million were measured and reported at a fair value of $6.7 million.  For the 
year ended December 31, 2012, Peoples recognized losses of $4.5 million on impaired loans through the allowance 
for loan losses.

74

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents the fair values of financial assets and liabilities carried on Peoples’ consolidated balance 
sheets, including those financial assets and financial liabilities that are not measured and reported at fair value on a recurring 
basis or non-recurring basis:

(Dollars in thousands)
Financial assets:
Cash and cash equivalents
Investment securities
Loans
Financial liabilities:
Deposits
Short-term borrowings
Long-term borrowings
Junior subordinated debentures held by subsidiary trust

2012

2011

Carrying
Amount

Fair Value

Carrying
Amount

Fair Value

$

62,542 $
709,085
973,907

62,542
710,934
897,132

$

38,950 $

669,228
918,060

38,950
669,632
828,477

$ 1,492,303 $ 1,503,098
47,769
141,691
—

47,769
128,823
—

$ 1,351,080 $ 1,363,742
51,643
157,553
23,760

51,643
142,312
22,600

The methodologies for estimating the fair value of financial assets and liabilities that are measured at fair value on a 
recurring or non-recurring basis are discussed above.  For certain financial assets and liabilities, carrying value approximates 
fair value due to the nature of the financial instrument.  These instruments include cash and cash equivalents, demand and 
other non-maturity deposits and overnight borrowings.  Peoples used the following methods and assumptions in estimating the 
fair value of the following financial instruments:

 Loans: The fair value of portfolio loans assumes sale of the notes to a third-party financial investor.  Accordingly, 
this value is not necessarily the value to Peoples if the notes were held to maturity.  Peoples considered interest rate, 
credit and market factors in estimating the fair value of loans (Level 2 inputs).  In the current whole loan market, 
financial investors are generally requiring a much higher rate of return than the return inherent in loans if held to 
maturity given the lack of market liquidity.  This divergence accounts for the majority of the difference in carrying 
amount over fair value. 

Deposits: The fair value of fixed maturity certificates of deposit is estimated using a discounted cash flow calculation 
based on current rates offered for deposits of similar remaining maturities (Level 2 inputs).

Long-term Borrowings: The fair value of long-term borrowings is estimated using discounted cash flow analysis 
based on rates currently available to Peoples for borrowings with similar terms (Level 2 inputs). 

Junior Subordinated Debentures Held by Subsidiary Trust: The fair value of the junior subordinated debentures 
held by subsidiary trust was estimated using discounted cash flow analysis based on current market rates of securities 
with similar risk and remaining maturity (Level 2 inputs). 

Bank premises and equipment, customer relationships, deposit base, banking center networks, and other information 
required to compute Peoples’ aggregate fair value are not included in the above information.  Accordingly, the above fair 
values are not intended to represent the aggregate fair value of Peoples.

75

 
 
 
 
 
 
 
 
 
 
Note 3.   Investment Securities 

Available-for-sale

The following table summarizes Peoples’ available-for-sale investment securities:

(Dollars in thousands)
December 31, 2012
Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions
Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities

Total available-for-sale securities

December 31, 2011
Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions
Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities

Total available-for-sale securities

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair Value

$

26 $

486
42,458
511,305
62,129
10,966
1,214
628,584 $

32 $

12,291
32,763
521,231
35,712
13,886
1,213
617,128 $

$

$

$

— $
30
3,292
12,558
2,330
73
2,977
21,260 $

— $

746
2,982
15,607
1,577
12
2,134
23,058 $

— $
—
(82)
(9,767)
(43)
(682)
(85)
(10,659) $

— $
—
—
(9,835)
—
(1,687)
(93)
(11,615) $

26
516
45,668
514,096
64,416
10,357
4,106
639,185

32
13,037
35,745
527,003
37,289
12,211
3,254
628,571

Peoples’ investment in equity securities was comprised entirely of common stocks issued by various unrelated bank 
holding companies at both December 31, 2012 and December 31, 2011.   At December 31, 2012, there were no securities of a 
single issuer, other than U.S. Treasury and government agencies and U.S. government sponsored agencies, that exceeded 
10% of stockholders' equity.

The gross gains and gross losses realized by Peoples from sales of available-for-sale securities for the years ended 

December 31 were as follows:

(Dollars in thousands)
Gross gains realized
Gross losses realized
Net gain realized

2012

2011

2010

$

$

4,306 $
758
3,548 $

1,110 $
637
473 $

8,306
1,454
6,852

The cost of investment securities sold, and any resulting gain or loss, was based on the specific identification method and 

recognized as of the trade date.

76

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
135,250

2,326

89,958

7,441

The following table presents a summary of available-for-sale investment securities that had an unrealized loss:

Less than 12 Months
Unrealized
Loss

No. of
Securities

Fair
Value

(Dollars in thousands)
December 31, 2012
Obligations of:

12 Months or More
Unrealized
Loss

No. of
Securities

Fair
Value

Total

Fair
Value

Unrealized
Loss

— $

— $

— $

— $

U.S. Treasury and government

agencies

$

— $

U.S. government sponsored

agencies

—

States and political subdivisions

4,558

—

—

82

Residential mortgage-backed

securities

Commercial mortgage-backed

securities

Bank-issued trust preferred

securities
Equity securities
Total

December 31, 2011
Obligations of:

7,681

2,376

—

$ 149,865 $

U.S. Treasury and government

agencies

$

— $

U.S. government sponsored

agencies

States and political subdivisions

Residential mortgage-backed

securities

Commercial mortgage-backed

securities

Bank-issued trust preferred

securities
Equity securities
Total

—

—

60,148

—

6,872

—

$ 67,020 $

43

18

—
2,469

—

—

—

756

—

625

—
1,381

—

—

—

—

664

85
8,190

—

—

—

—

5,434

91

$ 95,483 $

—

—

—

—

91,400

9,079

—

—

4,329

83

$ 95,815 $

1,062

93
10,234

—

8

28

2

2

—
40

—

—

13

—

4

—
17

—

—

82

—

—

—

—

4,558

225,208

9,767

7,681

7,810

91

$ 245,348 $

43

682

85
10,659

—

—

151,548

9,835

—

—

11,201

83

$ 162,835 $

1,687

93
11,615

—

—

20

—

5

1
26

—

—

15

—

5

1
22

— $

3 $

1

$

3 $

Management systematically evaluates available-for-sale investment securities for other-than-temporary declines in fair 

value on a quarterly basis. At December 31, 2012, management concluded no individual securities were other-than-
temporarily impaired since Peoples did not have the intent to sell nor was it more likely than not that Peoples would be 
required to sell any of the securities with an unrealized loss prior to recovery.  Further, the unrealized losses at both 
December 31, 2012 and December 31, 2011, were largely attributable to changes in market interest rates and spreads since 
the securities were purchased.  

At December 31, 2012, approximately 96% of the mortgage-backed securities that have been at an unrealized loss 
position for twelve months or more were issued by U.S. government sponsored enterprises.  The remaining 4%, or seven 
positions, consisted of privately issued mortgage-backed securities with all of the underlying mortgages originated prior to 
2004.  Three of the seven positions had a fair value less than 90% of their book value, with an aggregate book and fair value 
of $2.0 million and $1.6 million, respectively.  Management has analyzed the underlying credit quality of these securities and 
concluded the unrealized losses were primarily attributable to the floating rate nature of these investments and the low 
number of loans remaining in these securities.

Furthermore, two of the five bank-issued trust preferred securities which were in an unrealized loss position were within 

90% of book value, while the unrealized losses for the remaining three were primarily attributable to the floating nature of 
those investments, the current interest rate environment and spreads within that sector.  The remaining three securities had an 
aggregate book value of approximately $3.0 million and fair value of $2.4 million at December 31, 2012.  

77

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The table below presents the amortized cost, fair value and weighted-average yield of available-for-sale securities by 

contractual maturity at December 31, 2012.  The average yields are based on the amortized cost.  In some cases, the issuers 
may have the right to call or prepay obligations without call or prepayment penalties prior to the contractual maturity 
date.  Rates are calculated on a fully tax-equivalent basis using a 35% federal income tax rate.

(Dollars in thousands)
Amortized cost
Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities

Total available-for-sale securities

Fair value
Obligations of:

U.S. Treasury and government agencies
U.S. government sponsored agencies
States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Bank-issued trust preferred securities
Equity securities

$

$

$

Within 1
Year

1 to 5
Years

5 to 10
Years

Over 10
Years

Total

$

— $
—
556
—
—
—

23
486
1,549
680
5,343
—

$

3
—
12,566
65,363
41,564
—

— $
—
27,787
445,262
15,222
10,966

556

$

8,081

$ 119,496

$ 499,237

$

— $
—
566
—
—
—

23
516
1,679
729
5,674
—

$

3
—
13,696
66,967
43,173
—

— $
—
29,727
446,400
15,569
10,357

26
486
42,458
511,305
62,129
10,966
1,214
$ 628,584

26
516
45,668
514,096
64,416
10,357
4,106
$ 639,185

Total available-for-sale securities

$

Total average yield

$

566
6.20%

8,621
3.63%

$ 123,839

$ 502,053

3.27%

3.03%

3.09%

Held-to-Maturity

The following table summarizes Peoples’ held-to-maturity investment securities:

(Dollars in thousands)
December 31, 2012
Obligations of:

States and political subdivisions
Residential mortgage-backed securities
Commercial mortgage-backed securities
Total held-to-maturity securities

December 31, 2011
Obligations of:

States and political subdivisions
Residential mortgage-backed securities
Total held-to-maturity securities

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair Value

$

$

$

$

3,860 $
33,494
7,921
45,275 $

390 $

1,107
393
1,890 $

— $
(41)
—
(41) $

4,250
34,560
8,314
47,124

3,525 $
12,776
16,301 $

262 $
230
492 $

— $
(88)
(88) $

3,787
12,918
16,705

There were no gross gains or gross losses realized by Peoples from sales of held-to-maturity securities for the years 

ended December 31, 2012, 2011 and 2010.

78

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents a summary of held-to-maturity investment securities that had an unrealized loss:

(Dollars in thousands)
December 31, 2012

Residential mortgage-backed

securities

Commercial mortgage-backed

securities
Total

December 31, 2011

Residential mortgage-backed

securities

Commercial mortgage-backed

securities
Total

Less than 12 Months
Unrealized
Loss

No. of
Securities

Fair
Value

12 Months or More
Unrealized
Loss

No. of
Securities

Fair
Value

Total

Fair
Value

Unrealized
Loss

$

— $

2,398

$

2,398 $

$

6,416 $

—

$

6,416 $

—

41

41

88

—

88

— $

— $

2

2

—

$

— $

1

$

— $

—

—

1

$

— $

—

—

—

—

—

—

— $

— $

—

2,398

— $

2,398 $

— $

6,416 $

—

—

— $

6,416 $

—

41

41

88

—

88

The table below presents the amortized cost, fair value and weighted-average yield of held-to-maturity securities by 
contractual maturity at December 31, 2012.  The average yields are based on the amortized cost.  In some cases, the issuers 
may have the right to call or prepay obligations without call or prepayment penalties prior to the contractual maturity 
date.  Rates are calculated on a fully tax-equivalent basis using a 35% federal income tax rate.

(Dollars in thousands)
Amortized cost
Obligations of:

States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Total held-to-maturity securities

Fair value
Obligations of:

States and political subdivisions

Residential mortgage-backed securities
Commercial mortgage-backed securities
Total held-to-maturity securities

Total average yield

Within 1
Year

1 to 5
Years

5 to 10
Years

Over 10
Years

Total

$

$

$

$

— $
—
—
— $

— $
—
—
— $
—%

— $
—
—
— $

— $
—
—
— $
—%

339
546
—
885

$

3,521
32,948
7,921
$ 44,390

$

3,860
33,494
7,921
$ 45,275

343
558
—
901
2.61%

$

3,907
34,002
8,314
$ 46,223

$

4,250
34,560
8,314
$ 47,124

2.88%

2.87%

Pledged Securities

Peoples had pledged available-for-sale investment securities with a carrying value of $260.9 million and $359.1 million 

at December 31, 2012 and December 31, 2011, respectively, to secure public and trust department deposits and repurchase 
agreements in accordance with federal and state requirements.  Additionally, Peoples had pledged held-to-maturity 
investment securities with a carrying value of $45.3 million and $3.0 million at December 31, 2012 and December 31, 2011, 
respectively, to secure public and trust department deposits and repurchase agreements in accordance with federal and state 
requirements.  Peoples also pledged available-for-sale investment securities with carrying values of $50.4 million and $65.2 
million at December 31, 2012 and December 31, 2011, respectively, to secure additional borrowing capacity at the FHLB and 
the FRB.

79

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 4.   Loans

Peoples' loan portfolio consists of various types of loans originated primarily as a result of lending opportunities within 
Peoples' primary market areas of central and southeastern Ohio, west central West Virginia, and northeastern Kentucky.  The 
major classifications of loan balances, excluding loans held for sale, were as follows: 

(Dollars in thousands)
Commercial real estate, construction $
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts

Total loans

$

2012

2011

34,265 $

378,073
412,338
180,131
233,841
51,053
101,246
6,563
985,172 $

30,577
410,352
440,929
140,857
219,619
47,790
87,531
1,780
938,506

Peoples has acquired various loans through business combinations for which there was, at acquisition, evidence of 

deterioration of credit quality since origination and for which it was probable that all contractually required payments would not 
be collected.  The carrying amounts of these loans included in the loan balances above are summarized as follows:

(Dollars in thousands)
Commercial real estate
Commercial and industrial
Residential real estate
Consumer

Total outstanding balance
Net carrying amount

2012

2011

2,145 $
74
12,873
84
15,176 $
14,700 $

3,754
109
14,497
101
18,461
17,954

$

$
$

Peoples has pledged certain loans secured by 1-4 family and multifamily residential mortgages under a blanket collateral 
agreement to secure borrowings from the FHLB.  The amount of such pledged loans totaled $202.0 million and $184.8 million at 
December 31, 2012 and December 31, 2011, respectively.  Peoples also had pledged commercial loans to secure borrowings with 
the FRB.  The outstanding balances of these loans totaled $123.8 million and $124.0 million at December 31, 2012 and 
December 31, 2011, respectively.

Related Party Loans

In the normal course of its business, Peoples Bank has granted loans to certain directors and officers of Peoples, including 
their affiliates, families and entities in which they are principal owners.  Related party loans were made on substantially the same 
terms, including interest rates charged and collateral required, as those prevailing at the time for comparable loans with unrelated 
persons and did not involve more than normal risk of collectibility.  At December 31, 2012, no related party loan was past due 90 
or more days, renegotiated or on nonaccrual status.  Activity in related party loans is presented in the table below.  Other changes 
primarily consist of changes in related party status during the year.

(Dollars in thousands)
Balance, December 31, 2011

New loans and disbursements

Repayments

Other changes

Balance, December 31, 2012

$

$

7,522

3,292

(3,806)

3
7,011

80

 
Nonaccrual and Past Due Loans

A loan is considered past due if any required principal and interest payments have not been received as of the date such 
payments were required to be made under the terms of the loan agreement.  A loan may be placed on nonaccrual status regardless 
of whether or not such loan is considered past due.  The recorded investments in loans on nonaccrual status and accruing loans 
delinquent for 90 days or more were as follows: 

Nonaccrual Loans

Accruing Loans
90+ Days Past Due

(Dollars in thousands)

2012

2011

2012

2011

Commercial real estate, construction

$

— $

— $

— $

Commercial real estate, other

    Commercial real estate

Commercial and industrial

Residential real estate

Home equity lines of credit

Consumer
Total

9,831

9,831

627

3,136

24

23,546

23,546

2,262

3,865

349

20
13,638 $

—
30,022

$

$

—

—

181

—

—

4
185 $

—

—

—

—

—

—

—
—

The following table presents the aging of the recorded investment in past due loans and leases:

(Dollars in thousands)
December 31, 2012
Commercial real estate, construction
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total
December 31, 2011
Commercial real estate, construction
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total

Credit Quality Indicators

Loans Past Due

30 - 59 days 60 - 89 days

90 + Days

Total

Current
Loans

Total
Loans

$

$

$

$

— $

11,382
11,382
3,841
4,640
274
926
55
21,118 $

— $

2,700
2,700
230
5,750
206
874
66
9,826 $

77 $

705
782
116
1,049
25
127
—
2,099 $

— $

2,286
2,286
360
1,187
—
86
—
3,919 $

— $

5,144
5,144
294
2,019
24
10
—
7,491 $

— $

11,363
11,363
37
3,082
349
—
—
14,831 $

$

34,188 $

77
17,231
17,308
4,251
7,708
323
1,063
55
30,708

$

— $

16,349
16,349
627
10,019
555
960
66
28,576

$

360,842
395,030
175,880
226,133
50,730
100,183
6,508
954,464 $

30,577 $
394,003
424,580
140,230
209,600
47,235
86,571
1,714
909,930 $

34,265
378,073
412,338
180,131
233,841
51,053
101,246
6,563
985,172

30,577
410,352
440,929
140,857
219,619
47,790
87,531
1,780
938,506

As discussed in Note 1, Peoples categorizes the majority of its loans into risk categories based upon an established risk 
grading matrix using a scale of 1 to 8.  A description of the general characteristics of the risk grades used by Peoples is as follows:

 “Pass” (grades 1 through 4): Loans in this risk category involve borrowers of acceptable-to-strong credit quality and 
risk who have the apparent ability to satisfy their loan obligations.  Loans in this risk grade would possess sufficient 
mitigating factors, such as adequate collateral or strong guarantors possessing the capacity to repay the debt if required, 
for any weakness that may exist.  

81

“Watch” (grade 5): Loans in this risk grade are the equivalent of the regulatory definition of “Other Assets Especially 
Mentioned” classification.   Loans in this category possess some credit deficiency or potential weakness, which requires 
a high level of management attention.  Potential weaknesses include declining trends in operating earnings and cash 
flows and /or reliance on the secondary source of repayment.  If left uncorrected, these potential weaknesses may result 
in noticeable deterioration of the repayment prospects for the asset or in Peoples' credit position.

“Substandard” (grade 6): Loans in this risk grade are inadequately protected by the borrower's current financial 
condition and payment capability or of the collateral pledged, if any.  Loans so classified have one or more well-defined 
weaknesses that jeopardize the orderly repayment of debt.  They are characterized by the distinct possibility that Peoples 
will sustain some loss if the deficiencies are not corrected.

“Doubtful” (grade 7): Loans in this risk grade have all the weaknesses inherent in those classified as substandard, with 
the added characteristic that the weaknesses make collection or orderly repayment in full, on the basis of current existing 
facts, conditions and values, highly questionable and improbable.  Possibility of loss is extremely high, but because of 
certain important and reasonably specific factors that may work to the advantage and strengthening of the exposure, its 
classification as an estimate loss is deferred until its more exact status may be determined.

“Loss” (grade 8): Loans in this risk grade are considered to be non-collectible and of such little value that their 
continuance as bankable assets is not warranted. This does not mean the loan has absolutely no recovery value, but rather 
it is neither practical nor desirable to defer writing off the loan, even though partial recovery may be obtained in the 
future.  Charge-offs against the allowance for loan losses are taken in the period in which the loan becomes uncollectible.  
Consequently, Peoples typically does not maintain a recorded investment in loans within this category. 

Consumer loans and other smaller-balance loans are evaluated and categorized as “substandard”, “doubtful” or “loss” based 

upon the regulatory definition of these classes and consistent with regulatory requirements.  All other loans not evaluated 
individually nor meeting the regulatory conditions to be categorized as described above would be considered as being “not rated”.

The following table summarizes the risk category of Peoples' loan portfolio based upon the most recent analysis performed:

(Dollars in thousands)
December 31, 2012
Commercial real estate, construction
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total
December 31, 2011
Commercial real estate, construction
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Deposit account overdrafts
Total

Pass Rated

Watch

Substandard

Doubtful

(Grades 1 - 4)

(Grade 5)

(Grade 6)

(Grade 7)

Not

Rated

Total

Loans

1,095 $
29,573
30,668
7,054
7,597
1,094
47
—
46,460 $

2,062 $
56,142
58,204
6,625
10,097
1,394
32
—
76,352 $

— $
—
—
—
10
—
—
—
10 $

— $
—
—
—
20
—
—
—
20 $

3,432 $
1,125
4,557
1,331
202,074
48,908
101,133
6,563
364,566 $

1,873 $
3,049
4,922
2,205
178,082
44,863
87,427
1,780
319,279 $

34,265
378,073
412,338
180,131
233,841
51,053
101,246
6,563
985,172

30,577
410,352
440,929
140,857
219,619
47,790
87,531
1,780
938,506

$

29,738 $

328,435
358,173
150,180
22,392
1,051
66
—

$

$

531,862 $

23,710 $

310,996
334,706
113,391
28,507
1,491
72
—

$

478,167 $

— $

18,940
18,940
21,566
1,768
—
—
—
42,274 $

2,932 $

40,165
43,097
18,636
2,913
42
—
—
64,688 $

82

Impaired Loans

The following tables summarize loans classified as impaired:

(Dollars in thousands)
December 31, 2012
Commercial real estate, construction $
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Consumer
Total
December 31, 2011
Commercial real estate, construction $
Commercial real estate, other
    Commercial real estate
Commercial and industrial
Residential real estate
Home equity lines of credit
Total

$

$

Recorded Investment

Unpaid
Principal
Balance Allowance Allowance Investment Allowance Investment Recognized

Average
Recorded

Without Recorded

Interest
Income

Related

Total

With

— $

19,023
19,023 $
696
3,943
349
114
24,125 $

— $

49,402
49,402 $
2,290
3,901
420
56,013 $

— $

2,785
2,785 $
182
418
—
—
3,385 $

— $

6,882
6,882 $
1,801
323
—
9,006 $

— $

— $

7,053
7,053 $
437
3,063
349
114
11,016 $

9,838
9,838 $
619
3,481
349
114
14,401 $

— $

— $

16,501
16,501 $
420
2,226
269
19,416 $

23,383
23,383 $
2,221
2,549
269
28,422 $

— $

1,262
1,262 $
36
123
—
—
1,421 $

— $

1,026
1,026 $
407
49
—
1,482 $

— $

11,048
11,048 $
518
2,014
140
49
13,769 $

— $

23,058
23,058 $
1,098
2,081
332
26,569 $

—
—
—
—
149
17
14
180

—
—
—
—
—
—
—

At December 31, 2012, Peoples' impaired loans shown in the table above included loans that were classified as troubled debt 

restructurings. 

During 2012, in accordance with regulatory guidance regarding borrowers who were in Chapter 7 bankruptcy, Peoples 

identified $3.0 million of loans that were TDRs.  The regulatory guidance requires loans to be accounted for as collateral-
dependent loans when borrowers have filed Chapter 7 bankruptcy, the debt has been discharged and the borrower has not 
reaffirmed the debt, regardless of the delinquency status of the loan.  The filing of bankruptcy by the borrower is evidence of 
financial difficulty and the discharge of the obligation by the bankruptcy court is deemed to be a concession granted to the 
borrower.  The $3.0 million includes $2.7 million of loans that were accruing as of December 31, 2012 since Peoples expects to 
collect all principal and interest payments.

83

The following table summarizes the loans that were modified as a TDR during the years ended December 31, 2012 and 2011.

Recorded Investment (1)

Recorded Investment (1)

Number
of
Contracts

Pre-
Modification

Post-
Modification

At       
December 31,      

Number
of
Contracts

Pre-
Modification

Post-
Modification

At    
December 31, 
2011

2012

Commercial real 
estate, construction

Commercial real
estate, other

Commercial real 
estate

Residential real
estate

Home equity lines
of credit

Consumer

— $

— $

— $

—

— $

— $

— $

—

4 $

4 $

1,765 $

1,765 $

1,734

1,765 $

1,765 $

1,734

66 $

2,550 $

2,550 $

2,550

24 $

37 $

349 $

115 $

349 $

115 $

349

115

5 $

5 $

— $

— $

— $

3,169 $

3,169 $

2,959

3,169 $

3,169 $

2,959

— $

— $

— $

— $

— $

— $

—

—

—

(1)  The amounts shown are inclusive of all partial paydowns and charge-offs.  Loans modified in a TDR that were fully paid down, 

charged-off or foreclosed upon by period end are not reported.

The following table presents those loans modified in a TDR during the year that subsequently defaulted (i.e., 90 days or more 

past due following a modification) during the years ended December 31, 2012 and 2011:

Number
of
Contracts

2012
Recorded 
Investment 
(1)

—

1
1

—

26
26

Impact on the
Allowance for
Loan Losses

Number
of
Contracts

Recorded 
Investment 
(1)

Impact on the
Allowance for
Loan Losses

2011

—

—
—

2

1
3

675

315
990

—

—
—

Commercial Real Estate

Residential Real Estate
Total

(1) The amounts shown are inclusive of all partial paydowns and charge-offs.
Loans modified in a TDR that were fully paid down, charged-off or foreclosed
upon by period end are not reported.

Peoples had approximately $4,000 of additional commitments to lend additional funds to the related debtors whose terms 

have been modified in a TDR. 

84

Allowance for Loan Losses

Changes in the allowance for loan losses in the periods ended December 31, were as follows:

(Dollars in thousands)

Commercial 
Real Estate

Commercial
and
Industrial

Residential
Real Estate

Home
Equity
Lines of
Credit Consumer

Deposit
Account
Overdrafts

Total

Balance, January 1, 2012

$

18,947 $

2,434 $

1,119 $

541 $

449 $

227 $ 23,717

Charge-offs

Recoveries

Net (charge-offs) recoveries

(Recovery of) provision for 
loan losses

(5,146)

4,399

(747)

(34)

358

324

(1,091)

773

(318)

(3,985)

(1,025)

—

(94)

32

(62)

—

(572)

561

(11)

(574)

(7,511)

198

6,321

(376)

(1,190)

—

294

(4,716)

Balance, December 31, 2012

$

14,215 $

1,733 $

801 $

479 $

438 $

145 $ 17,811

Period-end amount allocated to:

$

$

$

Loans individually evaluated

for impairment

Loans collectively evaluated

for impairment

Ending balance

Balance, January 1, 2011

Charge-offs

Recoveries

Net (charge-offs)

Provision for (recovery of)
loan losses

1,262 $

36 $

123 $

— $

— $

— $ 1,421

12,953

1,697

678

479

438

145

16,390

14,215 $

1,733 $

801 $

479 $

438 $

145 $ 17,811

21,806 $

2,160 $

1,400 $

431 $

721 $

248 $ 26,766

(1,033)

(1,593)

(366)

636

(957)

51

(315)

(939)

687

(252)

(664)

(15,844)

225

4,797

(439)

(11,047)

(11,249)

2,469

(8,780)

5,921

729

(304)

578

676

425

(20)

418

7,998

Balance, December 31, 2011

$

18,947 $

2,434 $

1,119 $

541 $

449 $

227 $ 23,717

Period-end amount allocated to:

Loans individually evaluated

for impairment

Loans collectively evaluated

for impairment

Ending balance

$

$

1,026 $

407 $

49 $

— $

— $

— $ 1,482

17,921

2,027

1,070

541

449

227

22,235

18,947 $

2,434 $

1,119 $

541 $

449 $

227 $ 23,717

85

Note 5.   Bank Premises and Equipment

The major categories of bank premises and equipment and accumulated depreciation at December 31 are summarized as 

follows:

(Dollars in thousands)
Land

Building and premises

Furniture, fixtures and equipment

Total bank premises and equipment

Accumulated depreciation

Net book value

2012

2011

$

7,039

$

34,943

18,789

60,771
(33,758)
27,013

$

$

5,662

32,046

18,483

56,191
(32,286)
23,905

Peoples depreciates its building and premises and furniture, fixtures and equipment over estimated useful lives generally 

ranging from 5 to 40 years and 2 to 10 years, respectively.  Depreciation expense was $2,212,000, $1,967,000 and 
$1,943,000, in 2012, 2011 and 2010, respectively.

Leases

Peoples leases certain banking facilities and equipment under various agreements with original terms providing for fixed 

monthly payments over periods generally ranging from two to ten years.  Certain leases contain renewal options and rent 
escalation clauses calling for rent increases over the term of the lease.  All leases which contain a rent escalation clause are 
accounted for on a straight-line basis. Rent expense was $887,000, $921,000, $916,000 in 2012, 2011 and 2010, respectively.

Peoples Insurance leases certain properties from certain of its directors.  Payments related to these leases totaled 

$146,000, $141,000 and $166,000 in 2012, 2011 and 2010, respectively.  The terms of these leases are substantially the same 
as those offered for comparable transactions with non-related parties at the time the lease transactions were consummated.

The future minimum payments under noncancellable operating leases with initial or remaining terms of one year or more 
consisted of the following at December 31, 2012: $764,000 in 2013, $497,000 in 2014, $330,000 in 2015, $323,000 in 2016, 
$280,000 in 2017 and $1,225,000 thereafter.

Note 6.   Goodwill and Other Intangible Assets

The following table details changes in the recorded amount of goodwill for the years ended December 31:

(Dollars in thousands)

Goodwill, beginning of year

Acquired goodwill
Goodwill, end of year

2012

2011

$

$

62,520 $

2,361
64,881 $

62,520

—
62,520

Peoples performed the required goodwill impairment tests and concluded the recorded value of goodwill was not 

impaired as of December 31, 2012, based upon the estimated fair value of the single reporting unit.

86

  
Other intangible assets

 Other intangible assets were comprised of the following at December 31:

(Dollars in thousands)

Core Deposit

Customer 
Relationships

Total

2012

Gross intangibles

Acquired intangibles
Accumulated amortization
Total acquired intangibles

Mortgage servicing rights
Total other intangibles

2011
Gross intangibles
Acquired intangibles
Accumulated amortization
Total acquired intangibles

Mortgage servicing rights
Total other intangibles

$

$

$

$

8,192

$

6,182

$

661
(8,232)
621

10,564
—
(10,460)
104

$

$

$

1,008
(6,240)
950

6,182
—
(5,875)
307

$

$

$

$

$

14,374

1,669
(14,472)
1,571
2,073
3,644

16,746
—
(16,335)
411
1,544
1,955

The following table details estimated aggregate future amortization expense of core deposit and customer relationship 

intangible assets at December 31, 2012:

(Dollars in thousands)
2013

2014

2015

2016

2017

Thereafter
Total

Core
Deposits

Customer
Relationships

Total

$

$

148

128

108

88

68

81
621

$

$

235

171

148

124

100

172
950

$

$

383

299

256

212

168

253
1,571

For further information regarding Peoples' acquisitions, please refer to Note 18.

The following is an analysis of activity of MSRs for the years ended December 31:

(Dollars in thousands)
Balance, beginning of year
Amortization
Servicing rights originated
Balance, end of year

2012

2011

2010

$

$

1,544
(616)
1,145
2,073

$

$

1,353
(397)
588
1,544

$

$

1,164
(385)
574
1,353  

No valuation allowances were required at December 31, 2012, 2011 and 2010 for Peoples’ MSRs since the fair value 

exceeded the book value.

87

 
 
 
 
Note 7.   Deposits

Peoples’ deposit balances were comprised of the following at December 31:

(Dollars in thousands)
Retail certificates of deposit:

$100,000 or more

Less than $100,000

Total retail certificates of deposit

Interest-bearing transaction accounts

Money market deposit accounts

Governmental deposit accounts

Savings accounts

2012

2011

$

184,558 $

194,709

207,755

392,313

124,787

288,404

130,630

183,499

216,538

411,247

106,233

264,873

126,453

138,383

Total retail interest-bearing deposits

1,119,633

1,047,189

Brokered certificates of deposits

Total interest-bearing deposits

Non-interest-bearing deposits

Total deposit balances

55,599

64,054

1,175,232

1,111,243

317,071

239,837

$ 1,492,303 $ 1,351,080  

The contractual maturities of certificates of deposits for each of the next five years and thereafter are as follows:

(Dollars in thousands)
2013

Retail

Brokered

Total

$

225,979 $

6,652 $

232,631

2014

2015

2016

2017

69,355

38,810

42,481

15,488

12,213

5,866

18,070

—

81,568

44,676

60,551

15,488

Thereafter

Total maturities $

200
392,313 $

12,798
55,599 $

12,998
447,912  

Deposits from related parties approximated $6.9 million and $5.3 million at December 31, 2012 and 2011, respectively.

88

 
 
 
Note 8.   Short-Term Borrowings

Peoples utilizes various short-term borrowings as sources of funds, which are summarized as follows:

(Dollars in thousands)

2012
Ending balance
Average balance
Highest month-end balance
Interest expense
Weighted-average interest rate:

End of year
During the year

2011
Ending balance
Average balance
Highest month-end balance
Interest expense
Weighted-average interest rate:

End of year
During the year

2010
Ending balance
Average balance
Highest month-end balance
Interest expense
Weighted-average interest rate:

End of year
During the year

Retail
Repurchase
Agreements

FHLB
Advances

Other
Short-Term
Borrowings

$

$

$

$

$

32,769
37,386
44,905
57

0.15%
0.15%

43,143
41,542
49,162
98

$

$

15,000
13,240
39,900
17

0.15%
0.12%

8,500
5,525
21,900
5

—
15
—
—

—%
0.74%

—
47
—
—

0.16%
0.24%

0.14%
0.08%

—%
0.74%

51,509
50,115
51,762
252

$

— $

8,712
57,400
10

0.41%
0.50%

—%
0.11%

—
69
—
—

—%
—%

Peoples’ retail repurchase agreements consist of overnight agreements with Peoples’ commercial customers and serve as 

a cash management tool.

The FHLB advances consist of overnight borrowings and other advances with an original maturity of one year or 

less.  These advances, along with the long-term advances disclosed in Note 9, are collateralized by residential mortgage loans 
and investment securities.  Peoples’ borrowing capacity with the FHLB is based on the amount of collateral pledged and the 
amount of FHLB common stock owned.

Other short-term borrowings consist of Federal Funds purchased and advances from the Federal Reserve Discount 
Window.  Federal Funds purchased are short-term borrowings from correspondent banks that typically mature within one to 
ninety days.  Peoples has available Federal Funds of $20 million from certain of its correspondent banks.  Interest on Federal 
funds purchased is set daily by the correspondent bank based on prevailing market rates.  The Federal Reserve Discount 
Window provides credit facilities to financial institutions, which are designed to ensure adequate liquidity by providing a 
source of short-term funds.  Discount Window advances are typically overnight and must be secured by collateral acceptable 
to the lending Federal Reserve Bank.

On December 19, 2012, Peoples obtained a $5 million revolving credit loan from an unaffiliated financial institution that 

matures on December 17, 2013.  This loan bears interest at a fixed per annum rate equal to 3% plus the one-month LIBOR 
rate, to be reset monthly.  This revolving credit loan is subject to the same convenants as detailed in Note 9 for the term loan.  
At December 31, 2012, this revolving credit loan had no outstanding principal balance.

89

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 9.   Long-Term Borrowings

Long-term borrowings consisted of the following at December 31:

2012

2011

(Dollars in thousands)
Term note payable (parent company)

Callable national market repurchase agreements

FHLB putable non-amortizing, fixed rate advances

FHLB amortizing, fixed rate advances

Total long-term borrowings

Balance

23,919

40,000

50,000

14,904
128,823

$

$

Weighted-
Average
Rate

Weighted-
Average
Rate

Balance

3.80 % $

—

3.63 %

3.32 %

3.60 %
3.54% $

65,000

60,000

17,312
142,312

— %

3.43 %

3.28 %

3.59 %
3.38%

On December 18, 2012, Peoples entered into a Loan Agreement (the "Loan Agreement") to obtain a $24 million 
unsecured term loan from an unaffiliated financial institution with an original maturity of 5 years.  Peoples is required to 
make quarterly principal and interest payments until the earlier of either full prepayment by Peoples or the stated maturity 
date.  This note may be prepaid at any time prior to maturity without penalties, so long as no default has occurred.  
Concurrently, Peoples also entered into a Negative Pledge Agreement that precludes Peoples from selling, transferring, 
assigning, mortgaging, encumbering, pledging, or entering into a negative pledge agreement with respect to or otherwise 
disposing of any interest in the capital stock or other ownership interests owned by Peoples in its subsidiaries without prior 
written approval.  Peoples is also subject to certain covenants under the agreement, which include restrictions on ownership 
interests of its subsidiaries; issuance of dividends; cash and cash equivalents; transfers of criticized, classified or 
nonperforming assets; additional indebtedness; certain material transactions; and other financial covenants which include:

• 

• 

• 

• 

• 

Peoples and Peoples Bank must maintain, as of the last day of each fiscal quarter, sufficient capital to 
qualify as "well capitalized" under applicable regulatory guidance;

Peoples Bank must maintain a "Total Risk-Based Capital Ratio" (as defined in the Loan Agreement) equal 
to or in excess of 12.50%, measured as of the last day of each fiscal quarter;

Peoples Bank must maintain a ratio of "Nonperforming Assets" to the sum of "Tangible Capital" plus the 
"Allowance for Loan Losses" (as each term is defined in the Loan Agreement) of not more than 20%, 
measured as of the last day of each fiscal quarter;

Peoples Bank must maintain a ratio of "Allowance for Loan Losses" to "Nonperforming Loans" (as each 
term is defined in the Loan Agreement) of not less than 80% measured as of the last day of each fiscal 
quarter; and

Peoples must maintain a "Fixed Charge Coverage Ratio" (as defined in the Loan Agreement) that equals or 
exceeds 1.25 to 1.00, commencing with the quarter ended December 31, 2012 and for each quarter 
thereafter, with the items used in the ratio determined on a training 12-month basis.

As of December 31, 2012, Peoples was in compliance with the applicable material covenants imposed by the Loan 

Agreement.

Peoples' national market repurchase agreements consist of agreements with unrelated financial service companies and 

have original maturities ranging from 5 to 10 years.  In general, these agreements may not be terminated by Peoples prior to 
maturity without incurring additional costs.  The callable agreements contain call option features, in which the buyer has the 
right, at its discretion, to terminate the repurchase agreement after an initial period ranging from 3 months to 5 years.  After 
the initial call period, the buyer has a one-time option to terminate the agreement.  If the buyer exercises its option, Peoples 
would be required to repay the agreement in whole at the quarterly date.  Peoples is required to make quarterly interest 
payments.  During the first quarter of 2012, Peoples prepaid $25.0 million of wholesale borrowings resulting in early 
termination fees of $2.2 million.  The borrowings had a weighted-average cost of 3.10%.

The putable, non-amortizing, fixed rate FHLB advances have original maturities ranging from 10 to 20 years that may be 

repaid prior to maturity, subject to termination fees.  The FHLB has the option, solely at its discretion to terminate the 
advance after the initial fixed rate periods ranging from 3 months to 5 years, requiring full repayment of the advance by 
Peoples, prior to the stated maturity.  If the advance is terminated prior to maturity, the FHLB will offer Peoples replacement 
funding at the then-prevailing rate on an advance product then-offered by the FHLB, subject to normal FHLB credit and 

90

 
collateral requirements.  These advances require monthly interest payments, with no repayment of principal until the earlier 
of either an option exercise by the FHLB or the stated maturity.  During the first quarter of 2012, Peoples prepaid $10.0 
million of wholesale borrowings at a weighted-average cost of 3.05%, resulting in early termination fees of $0.9 million.  The 
amortizing, fixed rate FHLB advances are fixed rate for the term of the loan, with maturities ranging from 10 to 20 years.  
These advances require monthly principal and interest payments, with some having a constant prepayment rate requiring an 
additional principal payment annually.  These advances are not eligible for optional prepayment prior to maturity.  As 
discussed in Note 8, long-term FHLB advances are collateralized by assets owned by Peoples. 

At December 31, 2012, the aggregate minimum annual retirements of long-term borrowings in future periods were as 

follows:

(Dollars in thousands)

Balance

Weighted-
Average Rate

2013

2014

2015

2016

2017

Thereafter

Total long-term borrowings

$

$

6,996

6,498

6,250

6,046

5,881

97,152
128,823

3.76 %

3.73 %

3.74 %

3.75 %

3.76 %

3.47 %
3.54%

Note 10.   Junior Subordinated Debentures Held By Subsidiary Trust

Peoples previously formed a statutory business trust (the “Trust”) for the purpose of issuing corporation-obligated 

mandatorily redeemable capital securities (the “Capital Securities” or “Trust Preferred Securities”), with 100% of the 
common equity in the Trust owned by Peoples.  The proceeds from the Capital Securities and common equity were invested 
in junior subordinated debentures issued by Peoples (the “Debentures”).  

The Debentures held by the Trust were the sole assets of the Trust.  Distributions on the Capital Securities were payable 
semiannually at a rate per annum equal to the interest rate being earned by the Trust on the Debentures and was recorded as 
interest expense by Peoples.  Since the Trust was a variable interest entity and Peoples was not deemed to be the primary 
beneficiary, the Trust was not included in Peoples' Consolidated Financial Statements.  As a result, Peoples included the 
Debentures as a separate category of long-term debt on the Consolidated Balance Sheets entitled “Junior Subordinated 
Debentures Held by Subsidiary Trust” and the related expense as interest expense on the Consolidated Statements of Income.

Under the provisions of the Debentures, Peoples had the right to defer payment of interest on the Debentures at any time, 

or from time to time, for periods not exceeding five years.  If interest payments on the Debentures were deferred, the 
dividends on the Capital Securities were also deferred and Peoples was prohibited from paying dividends on its common 
shares.  Interest on the Debentures was cumulative.  Peoples entered into agreements which, taken collectively, fully and 
unconditionally guaranteed the Capital Securities subject to the terms of each of the guarantees.  

The Capital Securities were mandatorily redeemable upon repayment of the Debentures.  On December 19, 2012 Peoples 

prepaid the entire $30,928,000 principal amount of the Debentures at a premium of 3.017%, plus all accrued and unpaid 
interest at a then current rate of 8.62%.  As a result of this repayment, PEBO Capital Trust I redeemed all of the outstanding 
Capital Securities and common equity, and was dissolved in accordance with the terms of the Amended and Restated 
Declaration of Trust of PEBO Capital Trust I, dated as of April 20, 1999.  Peoples recorded a $1.0 million pre-tax loss on the 
redemption of these securities.

Under the risk-based capital standards for bank holding companies adopted by the Board of Governors of the Federal 

Reserve System, the Trust Preferred Securities had qualified as Tier 1 capital for regulatory capital purposes, subject to 
certain quantitative limits and qualitative standards.  Specifically, the aggregate amount of trust preferred securities and 
certain other capital elements that qualify as Tier 1 capital is limited to 25% of core capital elements, net of goodwill, with 
the excess amount not qualifying for Tier 1 capital being included in Tier 2 capital.  At December 31, 2012, due to the full 
prepayment of the Capital Securities, Peoples had no Trust Preferred Securities that qualified as Tier 1 Capital.  As a result, 
Peoples' Tier 1 Risk-Based Capital Ratio, Total Risk-Based Capital Ratio and Tier 1 Leverage Ratio were reduced.  At 
December 31, 2011, the entire amount of the outstanding Trust Preferred Securities qualified as Tier 1 capital.

91

Note 11.   Stockholders’ Equity 

The following table details the progression in shares of Peoples’ preferred, common and treasury stock during the years 

ended December 31:

Shares at December 31, 2009
Changes related to stock-based compensation awards:
   Release of restricted common shares
   Exercise of common stock options
Changes related to deferred compensation plan:
   Purchase of treasury stock
   Reissuance of treasury stock
Common shares issued under dividend reinvestment plan
Shares at December 31, 2010
Changes related to stock-based compensation awards:
   Release of restricted common shares
Changes related to deferred compensation plan:
   Purchase of treasury stock
   Reissuance of treasury stock
Repurchase of preferred shares
Common shares issued under dividend reinvestment plan
Common shares issued under Board of Directors'
compensation plan
Shares at December 31, 2011
Changes related to stock-based compensation awards:

Release of restricted common shares

Changes related to deferred compensation plan:

Purchase of treasury stock
Reissuance of treasury stock

Common shares issued under dividend reinvestment plan
Common shares issued under Board of Directors'

compensation plan

Shares at December 31, 2012

Preferred
Stock

39,000

Common
Stock
11,031,892

Treasury
Stock

657,255

7,202

(31,008)

11,855
(25,407)

30,928  

39,000

11,070,022

612,695

21,510

5,443

8,623
(9,209)

(39,000)

24,770  

5,945
— 11,122,247

(2,429)
615,123

14,552

4,270

3,918
(8,897)

18,849  

—
— 11,155,648

(6,726)
607,688

Under its Amended Articles of Incorporation, Peoples is authorized to issue up to 50,000 preferred shares, in one or more 
series, having such voting powers, designations, preferences, rights, qualifications, limitations and restrictions as determined 
by the Board of Directors.  In 2009, Peoples’ Board of Directors created a series of preferred shares designated as Peoples’ 
Fixed Rate Cumulative Perpetual Preferred Shares, Series A, each without par value and having a liquidation preference of 
$1,000 per share, and fixed 39,000 shares as the authorized number of such shares (the “Series A Preferred Shares”).  These 
Series A Preferred Shares subsequently were sold to the United States Department of the Treasury (the “U.S. Treasury”), 
along with a ten-year warrant (the “Warrant”) to purchase 313,505 Peoples common shares at an exercise price of $18.66 per 
share (subject to certain anti-dilution and other adjustments), for an aggregate purchase price of $39 million in cash in 
connection with Peoples’ participation in the U.S. Treasury’s TARP Capital Purchase Program.  The entire 39,000 Series A 
Preferred Shares were repurchased during 2011 at an aggregate price of $39 million.

On February 15, 2012, Peoples completed the repurchase of the Warrant for a purchase price of $1,200,724.

92

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Accumulated Other Comprehensive Income (Loss)

The following details the change in the components of Peoples’ accumulated other comprehensive income (loss) for the 

years ended December 31:

(Dollars in thousands)
Balance, December 31, 2009
Current period change, net of tax
Balance, December 31, 2010
Current period change, net of tax
Balance, December 31, 2011
Current period change, net of tax
Balance, December 31, 2012

Unrealized Gain
(Loss) on
Securities

Unrecognized
Net Pension and
Postretirement
Costs

Accumulated
Other
Comprehensive
Income (Loss)

$

$

$

$

13,068 $
(15,106)

(2,038) $
9,477
7,439 $
(547)
6,892 $

(3,581) $
1,166
(2,415) $
(3,612)
(6,027) $
(211)
(6,238) $

9,487
(13,940)
(4,453)
5,865
1,412
(758)
654

Note 12.   Employee Benefit Plans 

Peoples sponsors a noncontributory defined benefit pension plan that covers substantially all employees hired before 
January 1, 2010.  The plan provides retirement benefits based on an employee’s years of service and compensation.   For 
employees hired before January 1, 2003, the amount of postretirement benefit is based on the employee’s average monthly 
compensation pay over the highest five consecutive years out of the employee’s last ten years with Peoples while an eligible 
employee.  For employees hired on or after January 1, 2003, the amount of postretirement benefit is based on 2% of the 
employee’s annual compensation plus accrued interest.  Effective January 1, 2010, the pension plan was closed to new 
entrants.  Effective March 1, 2011, the accrual of pension plan benefits for all participants was frozen.  Peoples recognized 
this freeze as a curtailment as of December 31, 2010 and March 1, 2011, under the terms of the pension plan.  Peoples also 
provides post-retirement health and life insurance benefits to former employees and directors.  Only those individuals who 
retired before January 27, 2012 were eligible for life insurance benefits.  All retirees are eligible for health benefits; however, 
Peoples only pays 100% of the cost for those individuals who retired before January 1, 1993.  For all others, the retiree is 
responsible for most, if not all, of the cost of health benefits.  Peoples’ policy is to fund the cost of the benefits as they arise.

The following tables provide a reconciliation of the changes in the plans’ benefit obligations and fair value of assets over 

the two-year period ended December 31, 2012, and a statement of the funded status as of December 31, 2012 and 2011:

(Dollars in thousands)

Change in benefit obligation:

Obligation at January 1
Interest cost

Plan participants’ contributions

Actuarial loss

Benefit payments

Settlements

Obligation at December 31

Accumulated benefit obligation at December 31

Pension Benefits

Postretirement Benefits

2012

2011

2012

2011

$

$

$

16,505 $
599

—

1,863
(169)
(1,492)
17,306 $

12,501
724

—

5,175
(205)
(1,690)
16,505

17,306 $

16,505

$

$

$

224 $
10

54

42
(86)
—

244 $

— $

231
12

73

11
(103)
—

224

—

93

 
 
 
 
 
 
(Dollars in thousands)

Change in plan assets:

Fair value of plan assets at January 1

Actual return on plan assets

Employer contributions

Plan participants’ contributions

Benefit payments

Settlements

Fair value of plan assets at December 31

Funded status at December 31
Amounts recognized in Consolidated Balance Sheets:

Accrued benefit liability

Net amount recognized

Unrecognized prior service cost
Unrecognized net loss

Total

Weighted-average assumptions at year-end:

Discount rate

Amounts recognized in Accumulated Comprehensive Income (Loss):

Pension Benefits

Postretirement Benefits

2012

2011

2012

2011

$

— $

$ 10,409

1,271

—

—
(169)
(1,492)
$ 10,019

$ 12,543
(239)
—

—
(205)
(1,690)
$ 10,409
(6,096)

(7,287) $

(7,287) $
(7,287) $

(6,096)
(6,096)

$

$

$

$

$

$

$

$

$

— $

— $

6,260

6,260

$

6,032

6,032

$

—

32

54
(86)
—

— $
(244) $

(244) $
(244) $

2
15

17

$

$

—

—

30

73
(103)
—

—
(224)

(224)
(224)

3
42

45

3.30%

4.00%

3.30%

4.00%

The estimated costs relating to Peoples’ pension benefits that will be amortized from accumulated comprehensive 

income (loss) into net periodic cost over the next fiscal year are $210,000 of net loss.

Net Periodic Benefit Cost

The following tables detail the components of the net periodic benefit cost for the plans:

(Dollars in thousands)
Service cost
Interest cost
Expected return on plan assets
Amortization of prior service cost (credit)
Amortization of net loss (gain)
Curtailment
Settlement of benefit obligation
Net periodic benefit cost

Pension Benefits
2011

2010

2012

$ — $ — $

599
(756)
—
162
—
835
840

724
(1,033)
—
75
—
815
581

$

$

$

750
785
(1,149)
4
151
23
—
564

Postretirement Benefits
2012
2010
2011
$ — $ — $ —
13
—
(3)
(9)
—
—
1

10
—
—
(2)
—
—
8

12
—
—
(9)
—
—
3

$

$

$

Weighted-average assumptions:
Discount rate
Expected return on plan assets
Rate of compensation increase

4.00%
7.50%
n/a

5.40%
8.00%
n/a

6.40% 4.00%
n/a
8.50%
n/a
2.50%

5.70%
n/a
n/a

6.40%
n/a
n/a

For measurement purposes, an 8% annual rate of increase in the per capita cost of covered benefits (i.e., health care cost 

trend rate) was assumed for 2012, grading down to an ultimate rate of  5%  in 2026.  The health care trend rate assumption 
does not have a significant effect on the contributory defined benefit postretirement plan; therefore, a one percentage point 
increase or decrease in the trend rate is not material in the determination of the accumulated postretirement benefit obligation 
or the ongoing expense.

Under US GAAP, Peoples is required to recognize a settlement gain or loss when the aggregate amount of lump-sum 
distributions to participants equals or exceeds the sum of the service and interest cost components of the net periodic pension 
cost.  The amount of settlement gain or loss recognized is the pro rata amount of the unrealized gain or loss existing 

94

 
 
 
immediately prior to the settlement.  In general, both the projected benefit obligation and fair value of plan assets are required 
to be remeasured in order to determine the settlement gain or loss.  

In the second quarter of 2012, the total lump-sum distributions made to participants, when added to the lump-sum 

distributions made in the first quarter of 2012, caused the total settlements through six months of 2012 to exceed the 
recognition threshold for settlement gains or losses.  As a result, Peoples remeasured its pension obligation and plan assets as 
of April 1, 2012 as part of the calculation of the settlement loss recognized. 

In the third quarter of 2011, the total lump-sum distributions made to participants, when added to the lump-sum 
distributions made in the first two quarters of 2011, caused the total settlements through nine months of 2011 to exceed the 
recognition threshold for settlement gains or losses.  As a result, Peoples remeasured its pension obligation and plan assets as 
of July 1, 2011 as part of the calculation of the settlement loss recognized.  For the remeasurement, Peoples reduced the 
discount rate to 5.10% , which corresponded with the decrease in market interest rates experienced since year-end 2010.  

Determination of Expected Long-term Rate of Return

The expected long-term rate of return on the plans' total assets is based on the expected return of each category of the 
plan's assets.  Peoples' investment strategy for the plan's assets continues to allocate 60% to 75% to equity securities.  The 
returns generated by equity securities over the last 10 years have been significantly lower than their long-term historical 
annual returns due in part to unfavorable economic conditions.  Thus, Peoples lowered its expected return on equity securities 
from their long-term historical rate, which had a corresponding impact on overall expected return on plan assets in 2011.  

Plan Assets

Peoples' investment strategy, as established by Peoples' Retirement Plan Committee, is to invest assets based upon 

established target allocations, which include a target range of 60-75% allocation in equity securities, 24-39% in debt 
securities and approximately 1% of other investments.  The assets are reallocated periodically to meet the target allocations.  
The investment policy is reviewed periodically, under the advisement of a certified investment advisor, to determine if the 
policy should be changed.  The following table provides the fair values of investments held in Peoples' pension plan at 
December 31, by major asset category:

(Dollars in thousands)
December 31, 2012

Equity securities:

Common stock

Mutual funds - equity

Debt securities:

Mortgage-backed securities

Municipal obligations
Corporate bonds

Mutual funds - taxable income
Total fair value of pension assets

December 31, 2011

Equity securities:

Common stock

Mutual funds - equity

Debt securities:

Mortgage-baked securities

Municipal obligations

Corporate bonds

Mutual funds - taxable income
Total fair value of pension assets

$

$

$

$

Quoted Prices in 
Active Markets for 
Identical Assets
(Level 1)

Significant Other 
Observable Inputs
(Level 2)

Fair Value

— $

7,545

157

932
363

599
9,596

$

300

$

7,562

38

828

471

700
9,899

$

95

— $

7,545

—

—
363

599
8,507

$

300

$

7,562

—

—

471

700
9,033

$

—

—

157

932
—

—
1,089

—

—

38

828

—

—
866

 
 
 
 
 
 
Pension plan assets also included cash and cash equivalents of $401,000 and accrued income of $22,000 at December 31, 

2012.  Cash and cash equivalents were $497,000  and accrued income was $13,000 at December 31, 2011.  For further 
information regarding levels of input used to measure fair value, please refer to Note 2.

Equity securities of Peoples' pension plan did not include any securities of Peoples or related parties in 2012 or 2011.

Cash Flows

Peoples has not determined if any contributions will be made to its pension plan in 2013; however, actual contributions 

are made at the discretion of the Retirement Plan Committee and Peoples' Board of Directors.  Estimated future benefit 
payments, which reflect benefits attributable to estimated future service, for the years ending December 31 are as follows:

(Dollars in thousands)

Pension Benefits

Postretirement
Benefits

2013

2014

2015

2016

2017

2018 to 2022
Total

$

$

$

2,293

2,276

1,106

1,143

917

4,578
12,313

$

32

32

32

32

32

75
235

Retirement Savings Plan

Peoples also maintains a retirement savings plan, or 401(k) plan, which covers substantially all employees.  The plan 
provides participants the opportunity to save for retirement on a tax-deferred basis.  During 2009 and in prior years, Peoples 
made matching contributions equal to 100% of participants' contributions that did not exceed 3% of the participants' 
compensation, plus 50% of participants' contributions between 3% and 5% of the participants' compensation.  Effective 
January 1, 2010, Peoples began making matching contributions equal to 100% of participants' contributions that do not 
exceed 2% of the participants' compensation.  Beginning January 1, 2011, matching contributions  equaled 100% of 
participants' contributions that did not exceed 3% of the participants' compensation, plus 50% of participants' contributions 
between 3% and 5% of the participants' compensation.  Matching contributions made by Peoples totaled $758,000, $763,000 
and $425,000 in 2012, 2011 and 2010, respectively.

Note 13.   Income Taxes

The reported income tax expense and effective tax rate in the Consolidated Statements of Income differs from the 

amounts computed by applying the statutory corporate tax rate as follows for the years ended December 31:

(Dollars in thousands)

Amount

Rate

Amount

Rate

Amount

Rate

Income tax computed at statutory federal tax rate

$ 10,469

35.0 % $

5,890

34.3 % $

1,956

34.0 %

2012

2011

2010

Differences in rate resulting from:

Tax-exempt interest income

Investments in tax credit funds

Bank owned life insurance

Other, net

Total income tax expense

(565)

(387)

(1.9)%

(1.3)%

(14)

(0.1)%

22
9,525

$

0.1 %
31.8 % $

(574)
(497)
(44)
(179)
4,596

(3.4)%

(2.9)%

(0.3)%

(0.9)%
26.8 % $

(808)
(715)
(207)
(54)
172

(14.1)%

(12.4)%

(3.6)%

(0.9)%
3.0 %

96

 
Peoples' reported income tax expense consisted of the following for the years ended December 31:

(Dollars in thousands)
Current income tax
Deferred income tax (benefit)

Total income tax expense

2012

2011

2010

$

$

5,004
4,521
9,525

$

$

4,134
462
4,596

$

$

1,986
(1,814)
172

The significant components of Peoples' deferred tax assets and liabilities consisted of the following at December 31:

(Dollars in thousands)
Deferred tax assets:

Allowance for loan losses
Tax credit carryforward
Investments
Accrued employee benefits
Other

Total deferred tax assets

Deferred tax liabilities:

Purchase accounting adjustments
Available-for-sale securities
Bank premises and equipment
Deferred loan income
Other

Total deferred tax liabilities
Net deferred tax asset

2012

2011

7,526
4,607
3,632
3,421
516
19,702

5,460
3,711
1,536
1,442
1,830
13,979
5,723

$

$

$
$

8,833
6,412
3,628
3,026
1,203
23,102

4,733
4,005
1,478
1,398
1,584
13,198
9,904

$

$

$
$

The tax credit carryforward at December 31, 2012 and 2011 may be carried over for a period of 20 years and will expire 
over the period of 2029 and 2032.  No valuation allowance for deferred tax assets was required at December 31, 2012, as it is 
more likely than not that all of the deferred tax assets will be realized in future periods.  The related federal income tax 
expense on securities transactions approximated $1,241,000 in 2012, $166,000 in 2011 and $2,398,000 in 2010.

Peoples' income tax returns are subject to review and examination by federal and state taxing authorities.  Peoples is 

currently open to audit under the applicable statutes of limitations by the Internal Revenue Service for the years ended 
December 31, 2009 through 2011.  The years open to examination by state taxing authorities vary by jurisdiction.

Note 14.   Earnings Per Common Share 

The calculations of basic and diluted earnings per common share for the years ended December 31 were as follows:  

(Dollars in thousands, except per common share data)

2012

2011

2010

Distributed earnings allocated to common shareholders

Undistributed earnings allocated to common shareholders

Net earnings allocated to common shareholders

$

$

4,770 $

3,167 $

15,494

8,019

20,264 $

11,186 $

4,209
(683)
3,526

Weighted-average common shares outstanding

10,527,885

10,482,318

10,424,474

Effect of potentially dilutive common shares

401

—

7,516

Total weighted-average diluted common shares outstanding 10,528,286

10,482,318

10,431,990

Earnings per common share:

Basic

Diluted

$

$

1.92 $

1.92 $

1.07 $

1.07 $

0.34

0.34

97

 
 
 
 
As disclosed in Note 11, Peoples had a Warrant to purchase 313,505 common shares outstanding at December 31, 
2011.  This Warrant was excluded from the calculation of diluted earnings per common share since it was anti-dilutive.    In 
addition, restricted shares, stock options and SARs covering 144,535, 210,370 and 243,560 common shares were excluded 
from the calculations for the years ended December 31, 2012, 2011 and 2010, respectively, since they were anti-dilutive.

Note 15.   Financial Instruments with Off-Balance Sheet Risk

In the normal course of business, Peoples is party to financial instruments with off-balance sheet risk necessary to meet 
the financing needs of customers.  These financial instruments include commitments to extend credit and standby letters of 
credit.  The instruments involve, to varying degrees, elements of credit risk in excess of the amount recognized in the 
Consolidated Balance Sheets.  The contract amounts of these instruments express the extent of involvement Peoples has in 
these financial instruments.

Loan Commitments and Standby Letters of Credit

Loan commitments are made to accommodate the financial needs of Peoples' customers.  Standby letters of credit are 
instruments issued by Peoples Bank guaranteeing the beneficiary payment by Peoples Bank in the event of default by Peoples 
Bank's customer in the nonperformance of an obligation or service.  Historically, most loan commitments and standby letters 
of credit expire unused.  Peoples' exposure to credit loss in the event of nonperformance by the counter-party to the financial 
instrument for loan commitments and standby letters of credit is represented by the contractual amount of those instruments.  
Peoples uses the same underwriting standards in making commitments and conditional obligations as it does for on-balance 
sheet instruments.  The amount of collateral obtained is based on management's credit evaluation of the customer.  Collateral 
held varies, but may include accounts receivable, inventory, property, plant, and equipment, and income-producing 
commercial properties.  

The total amounts of loan commitments and standby letters of credit at December 31 are summarized as follows:

 (Dollars in thousands)
Home equity lines of credit
Unadvanced construction loans
Other loan commitments
Loan commitments

Standby letters of credit

2012

2011

43,818 $
11,839
113,868
169,525

44,850
10,023
135,110
189,983

35,373 $

40,821

$

$

Interest Rate Swaps

Peoples maintains an interest rate protection program for commercial loan customers, which was established in 2010.  
Under this program, Peoples provides its customer with a fixed-rate loan while creating a variable-rate asset for Peoples by 
the customer entering into an interest rate swap with Peoples on terms that match the loan.  Peoples offsets its risk exposure 
by entering into an offsetting interest rate swap with an unaffiliated institution. These interest rate swaps do not qualify as 
designated hedges, therefore, each swap is accounted for as a standalone derivative.  Peoples had interest rate swaps 
associated with commercial loans with a notional value of $11.2 million and fair value of $1.4 million at December 31, 2012, 
and a notional value of $12.0 million and fair value of $0.9 million at December 31, 2011.  These interest swaps did not have 
material impact on Peoples' results of operation or financial condition. 

Note 16.   Regulatory Matters

The following is a summary of certain regulatory matters affecting Peoples and its subsidiaries: 

Federal Reserve Requirements

Peoples Bank is required to maintain a minimum level of reserves, consisting of cash on hand and non-interest-bearing 
balances with the Federal Reserve Bank of Cleveland, based on the amount of deposit liabilities.  Average required reserve 
balances were approximately $5.8 million and $6.1 million in 2012 and 2011, respectively.

98

Limits on Dividends

The primary source of funds for the dividends paid by Peoples is dividends received from Peoples Bank.  The payment 
of dividends by Peoples Bank is subject to various banking regulations.  The most restrictive provision requires regulatory 
approval if dividends declared in any calendar year exceed the total net profits of that year plus the retained net profits of the 
preceding two years.  At December 31, 2012, Peoples Bank had approximately $1.0 million of net profits available for 
distribution to Peoples as dividends without regulatory approval.

Capital Requirements

Peoples and Peoples Bank are subject to various regulatory capital guidelines administered by the banking regulatory 

agencies.  Under capital adequacy requirements and the regulatory framework for prompt corrective action, Peoples and its 
banking subsidiary must meet specific capital guidelines that involve quantitative measures of each entity's assets, liabilities, 
and certain off-balance sheet items as calculated under regulatory accounting practices.  Peoples' and Peoples Bank's capital 
amounts and classification are also subject to qualitative judgments by the regulators about components, risk weightings and 
other factors.  Failure to meet future minimum capital requirements can initiate certain mandatory and possibly additional 
discretionary actions by the regulators that, if undertaken, could have a material effect on Peoples' financial results.

Quantitative measures established by regulation to ensure capital adequacy require Peoples and Peoples Bank to 
maintain minimum amounts and ratios of Total and Tier I capital (as defined in the regulations) to risk-weighted assets (as 
defined), and of Tier I capital (as defined) to average assets (as defined).  Peoples and Peoples Bank met all capital adequacy 
requirements at December 31, 2012.

As of December 31, 2012, the most recent notifications from the banking regulatory agencies categorized Peoples and 

Peoples Bank as well capitalized under the regulatory framework for prompt corrective action.  To be categorized as well 
capitalized, Peoples and Peoples Bank must maintain minimum Total risk-based, Tier I risk-based and Tier I leverage ratios 
as set forth in the table below.  There are no conditions or events since these notifications that management believes have 
changed Peoples or Peoples Bank's category.

Peoples and Peoples Bank's actual capital amounts and ratios as of December 31 are also presented in the following 

table:

December 31, 2012
Ratio

Amount

December 31, 2011
Ratio

Amount

$

(Dollars in thousands)
PEOPLES
Total Capital (1)
Actual
For capital adequacy
To be well capitalized
Tier 1 (2)
Actual
For capital adequacy
To be well capitalized
Tier 1 Leverage (3)
Actual
For capital adequacy
To be well capitalized
Net Risk-Weighted Assets
(1)  Ratio represents total capital to net risk-weighted assets
(2)  Ratio represents Tier 1 capital to net risk-weighted assets
(3)  Ratio represents Tier 1 capital to average assets

$

$

176,224
91,355
114,194

160,604
45,678
68,516

160,604
72,775
90,969
1,141,938

15.4% $
8.0%
10.0%

14.1% $
4.0%
6.0%

8.8% $
4.0%
5.0%

180,053
88,915
111,144

165,121
44,458
66,687

165,121
69,913
87,392
1,111,443

16.2%
8.0%
10.0%

14.9%
4.0%
6.0%

9.5%
4.0%
5.0%

99

 
 
 
 
 
 
 
 
 
(Dollars in thousands)
PEOPLES BANK
Total Capital (1)
Actual
For capital adequacy
To be well capitalized
Tier 1 (2)
Actual
For capital adequacy
To be well capitalized
Tier 1 Leverage (3)
Actual
For capital adequacy
To be well capitalized
Net Risk-Weighted Assets

December 31, 2012
Ratio

Amount

December 31, 2011
Ratio

Amount

$

$

189,601
91,044
113,805

175,331
45,522
68,283

$

175,331
72,384
90,480
$ 1,138,054

16.7% $
8.0%
10.0%

15.4% $
4.0%
6.0%

166,622
88,546
110,682

152,665
44,273
66,409

9.7% $
4.0%
5.0%

152,665
69,277
86,596
$ 1,106,824

15.1%
8.0%
10.0%

13.8%
4.0%
6.0%

8.8%
4.0%
5.0%

(1)  Ratio represents total capital to net risk-weighted assets
(2)  Ratio represents Tier 1 capital to net risk-weighted assets
(3)  Ratio represents Tier 1 capital to average assets

On December 19, 2012, Peoples redeemed Trust Preferred Securities that had previously qualified as Tier 1 Capital for 

risk-based capital purposes, reducing Peoples' Tier 1 Risk-Based Capital Ratio, Total Risk-Based Capital Ratio and Tier 1 
Leverage Ratio at December 31, 2012.  For more information on this redemption, please refer to Note 10.

As more fully disclosed in Note 11, Peoples repurchased $21.0 million on February 2, 2011 and $18.0 million on 

December 28, 2011 of its Series A Preferred Shares held by the U.S. Treasury, resulting in a corresponding reduction in 
Peoples' Tier 1 and Total capital for regulatory purposes.

Note 17.   Stock-Based Compensation 

Under the Peoples Bancorp Inc. Amended and Restated 2006 Equity Plan (the “2006 Equity Plan”), Peoples may grant, 

among other awards, nonqualified stock options, incentive stock options, restricted stock awards, stock appreciation rights 
and unrestricted common share awards to employees and non-employee directors. Restricted and unrestricted awards are 
limited to 50% of the total number of common shares available under the 2006 Equity Plan.  The total number of common 
shares available under the 2006 Equity Plan is 500,000.  Prior to 2007, Peoples granted nonqualified and incentive stock 
options to employees and nonqualified stock options to non-employee directors under the 2006 Equity Plan and predecessor 
plans.  Since February 2007, Peoples has granted a combination of restricted common shares and stock appreciation rights 
(“SARs”) to be settled in common shares to employees and restricted common shares to non-employee directors subject to 
the terms and conditions prescribed by the 2006 Equity Plan.   In general, common shares issued in connection with stock-
based awards are issued from treasury shares to the extent available.  If no treasury shares are available, common shares are 
issued from authorized but unissued common shares.

Stock Options

Under the provisions of the 2006 Equity Plan and predecessor stock option plans, the exercise price per share of any 

stock option granted may not be less than the grant date fair market value of the underlying common shares.  All stock 
options granted to both employees and non-employee directors expire ten years from the date of grant.  The most recent stock 
option grants to employees and non-employee directors occurred in 2006.  The stock options granted to employees vested 
three years after the grant date, while the stock options granted to non-employee directors vested six months after the grant 
date.  

100

 
The following summarizes the changes to Peoples' stock options for the year ended December 31, 2012:

Number of
Common
Shares
Subject to
Options

Weighted-
Average
Exercise
Price

Weighted-
Average
Remaining
Contractual
Life

Aggregate
Intrinsic
Value

Outstanding at January 1
Expired

Outstanding at December 31
Exercisable at December 31

150,602
49,008
101,594
101,594

$

$
$

25.55
24.45
26.09
26.09

1.6 years
1.6 years

$
$

—
—

  The following table summarizes Peoples’ stock options outstanding at December 31, 2012:

Common
Shares Subject
to Options
Outstanding

Options Outstanding & Exercisable
Weighted-
Average 
Remaining 
Contractual 
Life
0.2 years $
0.2 years
1.6 years
1.7 years
3.0 years
2.2 years
1.6 years $

Weighted-
Average
Exercise Price
21.71
22.32
25.41
27.03
28.25
29.09
26.09

4,043
28,993
2,792
25,710
18,573
21,483
101,594

Range of Exercise Prices
$21.71
to
$15.55
$23.58
to
$21.72
$25.94
to
$23.59
$27.74
to
$26.01
$28.26
to
$28.25
$28.57
$30.00
to
Total

Stock Appreciation Rights

 SARs granted to employees have an exercise price equal to the fair market value of Peoples’ common shares on the date 

of grant and will be settled using common shares of Peoples.  Additionally, the SARs granted vested three years after the 
grant date and expire ten years from the date of grant.  The most recent grant of SARs occurred in 2008.  The following 
summarizes the changes to Peoples' SARs for the year ended December 31, 2012:

Number of 
Common 
Shares 
Subject to 
SARs

Weighted-
Average
Exercise
Price

Weighted-
Average
Remaining 
Contractual
Life

Aggregate 
Intrinsic
 Value

Outstanding at January 1

Forfeited

Outstanding at December 31
Exercisable at December 31

29,075

6,226
22,849
22,849

$

$
$

25.85

25.43
25.97
25.97

4.7 years
4.7 years

$
$

—
—

The following table summarizes Peoples’ SARs outstanding at December 31, 2012:

Exercise
Price
$23.26
$23.77
$29.25

Total

Number of Common
Shares Subject to
SARs Outstanding &
Exercisable

Weighted-
Average Remaining 
Contractual
Life

4.6 years
5.1 years
4.1 years
4.7 years

2,000
11,509
9,340
22,849

101

 
 
 
 
 
 
 
 
 
 
 
 
Restricted Shares

 Under the 2006 Equity Plan, Peoples may award restricted common shares to officers, key employees and non-
employee directors.  In general, the restrictions on common shares awarded to non-employee directors expire after six 
months, while the restrictions on common shares awarded to employees expire after periods ranging from one to three years.  
In the first quarter of 2012, Peoples granted restricted common shares to officers and key employees with a two-year time-
based vesting period, a three-year time-based vesting period or a two-year performance-based vesting period.  For the 
restricted common shares subject to performance-based vesting, the restrictions on these restricted common shares will lapse 
two years after the grant date upon the achievement of cumulative diluted earnings per common share of $2.83 for the three-
year period ending December 31, 2013.  The following summarizes the changes to Peoples’ restricted common shares for the 
period ended December 31, 2012:

Time Vesting

Performance Vesting

Outstanding at January 1
Awarded
Released
Forfeited
Outstanding at December 31

Number of
Shares

Weighted-
Average
Grant Date
Fair Value
12.89
17.53
12.15
15.49
16.36

26,544 $
60,628
4,000
4,441
78,731 $

Number of
Shares

Weighted-
Average
Grant Date
Fair Value
13.14
16.76
—
16.98
16.07  

3,363 $
15,360
—
858
17,865 $

The total intrinsic value of restricted common shares released was $77,000, $307,000 and $94,000 in 2012, 2011 and 

2010, respectively.

Stock-Based Compensation

Peoples recognized stock-based compensation expense, which is included as a component of Peoples’ salaries and 
employee benefit costs, based on the estimated fair value of the awards on the grant date.  The following summarizes the 
amount of stock-based compensation expense and related tax benefit recognized:

(Dollars in thousands)
Total stock-based compensation
Recognized tax benefit

Net expense recognized

2012

2011

2010

$

$

942 $
(330)
612 $

310 $
(109)
201 $

92
(32)
60

Restricted common shares were the only stock-based compensation awards granted by Peoples in 2012, 2011 and 2010.  
The fair value of restricted stock awards on the grant date is the market price of Peoples' common shares.  Total unrecognized 
stock-based compensation expense related to unvested awards was $627,000 at December 31, 2012, which will be recognized 
over a weighted-average period of 1.5 years.

On October 30, 2012, the Board of Directors granted 8,490 unrestricted common shares to certain employees that did not 

already participate in the 2006 Equity Plan.  The grant resulted in an additional $180,000 of stock-based compensation 
expense being recognized in the fourth quarter of 2012, which is included in the table above. 

102

 
Note 18.   Acquisitions

On June 1, 2012, Peoples acquired a small financial advisory book of business in Wood County, West Virginia for cash 

consideration of $0.9 million.  A portion of the consideration is contingent upon revenue metrics being achieved.  The 
balances and operations related to the acquisition are included in Peoples' consolidated financial statements from the date of 
the acquisition, and did not materially impact Peoples' financial position, results of operations or cash flows for any period 
presented.

On September 1, 2012, Peoples acquired a small financial advisory book of business in Gallipolis, Ohio for cash 
consideration of $0.4 million.  A portion of the consideration is contingent upon revenue metrics being achieved.  The 
balances and operations related to the acquisition are included in Peoples' consolidated financial statements from the date of 
the acquisition, and did not materially impact Peoples' financial position, results of operations or cash flows for any period 
presented.  

On September 14, 2012, Peoples completed its acquisition of Sistersville Bancorp, Inc. ("Sistersville") for total cash 
consideration of $9.8 million.  Sistersville merged into Peoples and Sistersville's wholly-owned subsidiary, First Federal 
Savings Bank, which operated two full-service branches in Sistersville and Parkersburg, West Virginia, merged into Peoples' 
wholly-owned subsidiary, Peoples Bank, National Association.  The acquisition was accounted for under the acquisition 
method of accounting under US GAAP.    The assets purchased, liabilities assumed, and related identifiable intangible assets 
were recorded at their acquisition date fair values.  The goodwill recognized will not be tax deductible for income tax 
purposes.

As a result of the Sistersville acquisition, Peoples acquired loans of $31 million and deposits of $39 million.  The 
balances and operations related to the acquisition are included in Peoples' consolidated financial statements from the date of 
the acquisition, and did not materially impact Peoples' financial position, results of operations or cash flows for any period 
presented.  

On January 2, 2013, Peoples acquired a commercial insurance agency office and related customer accounts in the 
Pikeville, Kentucky area for cash consideration of $1.5 million.  This acquisition did not materially impact Peoples' financial 
position, results of operations or cash flows.

Please refer to Note 6 for details of the changes in goodwill and intangible assets arising from the acquisitions.

103

Note 19.   Parent Company Only Financial Information

Condensed Balance Sheets
(Dollars in thousands)
Assets:

Cash and due from other banks

Interest-bearing deposits in subsidiary bank

Receivable from subsidiary bank

Available-for-sale investment securities, at estimated fair value (amortized cost of $1,213 at
December 31, 2012 and 2011, respectively)

Investments in subsidiaries:

Bank

Non-bank

Other assets

Total assets

Liabilities:

Accrued expenses and other liabilities

Long-term borrowings

Junior subordinated debentures held by subsidiary trust

Total liabilities

Preferred stockholders' equity

Common stockholders' equity

Total stockholders' equity

Total liabilities and stockholders' equity

Condensed Statements of Income
(Dollars in thousands)

Income:

Dividends from subsidiary bank

Dividends from non-bank subsidiary

Net gain on securities transactions

Net loss on other transactions

Interest and other income

Total income

Expenses:

Interest expense on junior subordinated debentures held by subsidiary trust

Intercompany management fees

Other expense

Total expenses

December 31,

2012

2011

$

50 $

2,743

482

4,106

214,385

29,893

866
252,525 $

6,878 $

23,919

—

30,797

—

221,728

$

$

221,728
252,525 $

$

50

4,032

4,032

3,254

195,338

29,161

1,223
237,090

7,458

—

22,975

30,433

—

206,657

206,657
237,090

Year Ended December 31,

2012

2011

2010

$

12,750 $

25,500 $

—

273
(1,033)
205

12,195

1,948

1,049

2,216

5,213

—

—

—

175

25,675

2,014

921

1,335

4,270

8,600

950

16

—

366

9,932

2,021

950

1,010

3,981

Income before federal income taxes and equity in undistributed earnings of
subsidiaries

Applicable income tax benefit

Equity in (excess dividends from) undistributed earnings of subsidiaries

Net income

6,982
(2,127)
11,276
20,385 $

21,405
(1,734)
(10,584)
12,555 $

5,951
(1,354)
(1,724)
5,581

$

104

 
 
 
 
 
 
 
 
Statements of Cash Flows
(Dollars in thousands)

Operating activities

Net income

Adjustment to reconcile net income to cash provided by operations:

(Equity in) excess dividends from undistributed earnings of subsidiaries

  Gain on investment securities

  Loss on debt extinguishment

Other, net

Net cash provided by operating activities

Investing activities

Net proceeds from sales and maturities of investment securities

Investment in subsidiaries

Change in receivable from subsidiary

Net cash (used in) provided by investing activities

Financing activities

Proceeds from long-term borrowings

Repurchase of preferred shares

Redemption of junior subordinated debentures

Preferred stock dividends

Purchase of treasury stock

Proceeds from issuance of common stock

Cash dividends paid

Excess tax benefit for share based payments

Net cash used in financing activities

Net (decrease) increase in cash and cash equivalents

Cash and cash equivalents at the beginning of year

    Cash and cash equivalents at the end of year

Supplemental cash flow information:

Interest paid

Year Ended December 31,

2012

2011

2010

$

20,385 $

12,555 $

5,581

(11,276)
(273)
1,033
(663)
9,206

273
(9,815)
3,814
(5,728)

24,000

—
(23,668)
—
(1,357)
6
(4,457)
709
(4,767)
(1,289)
4,082
2,793 $

10,584

—

—

2,534

25,673

25

—
(3,451)
(3,426)

—
(39,000)
—
(1,232)
(187)
10
(3,922)
—
(44,331)
(22,084)
26,166
4,082 $

1,724
(16)
—

447

7,736

171

—
(15)
156

—

—

—
(1,950)
(181)
447
(3,822)
4
(5,502)
2,390

23,776
26,166

2,246 $

1,981 $

1,980

$

$

105

 
 
 
 
 
 
Note 20.   Summarized Quarterly Information (Unaudited)

(Dollars in thousands, except per share data)

Total interest income

Total interest expense

Net interest income

Recovery of loan losses

Net loss on asset disposals and other transactions

Net gain on investment securities

Other income

Intangible asset amortization

FDIC insurance

Other expenses

Income tax expense
Net income

Preferred dividends

Net income available to common shareholders

Earnings per common share - Basic

Earnings per common share - Diluted

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

2012

$

17,612

$

17,341

$

16,942

$

4,180

13,432
(2,137)
(3,062)
3,163

9,082

107

309

3,729

13,612
(1,120)
(43)
—

8,498

109

223

3,621

13,321
(956)
(161)
112

8,572

134

257

17,575

3,465

14,110
(503)
(1,060)
273

8,819

159

213

14,600

15,354

15,275

16,734

3,079
6,657

—

6,657

0.63

0.63

$

$

$

2,471
5,030

—

5,030

0.47

0.47

$

$

$

2,310
4,824

—

4,824

0.45

0.45

$

$

$

1,665
3,874

—

3,874

0.36

0.36

$

$

$

Weighted-average common shares outstanding - Basic

10,513,388

10,524,429

10,530,800

10,542,810

Weighted-average common shares outstanding - Diluted

10,513,388

10,524,429

10,530,876

10,542,810

(Dollars in thousands, except per share data)

Total interest income

Total interest expense

Net interest income

Provision for (recovery of) loan losses

Net gain (loss) on asset disposals and other transactions

Net gain on investment securities
Other income

Intangible asset amortization

FDIC insurance

Other expenses

Income tax expense

Net income

Preferred dividends

Net income available to common shareholders

Earnings per common share - Basic

Earnings per common share - Diluted

2011

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

$

19,317

$

18,941

$

18,400

$

5,822

13,495

5,311

60

360
8,374

162

662

5,510

13,431

2,295
(556)
56
7,891

152

450

5,136

13,264

865

389

57
8,391

141

440

18,475

4,686

13,789
(473)
(809)
—
8,288

131

315

13,794

14,117

14,849

16,118

491

1,869

523

1,346

0.13

0.13

$

$

$

887

2,921

238

2,683

0.26

0.26

$

$

$

1,885

3,921

237

3,684

0.35

0.35

$

$

$

1,333

3,844

345

3,499

0.33

0.33

$

$

$

Weighted-average common shares outstanding - Basic

10,471,819

10,478,362

10,484,609

10,494,210

Weighted-average common shares outstanding - Diluted

10,477,360

10,507,895

10,519,673

10,514,960

106

 
 
PART III

ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

The information concerning (a) directors of Peoples Bancorp Inc. (“Peoples”), (b) the procedures by which shareholders 
of Peoples may recommend nominees to Peoples' Board of Directors, (c) the Audit Committee of Peoples' Board of Directors 
and (d) the Board of Directors' determination that Peoples has an “audit committee financial expert” serving on its Audit 
Committee required by Items 401, 407(c)(3), 407(d)(4) and 407(d)(5) of SEC Regulation S-K will be included in the sections 
captioned “PROPOSAL NUMBER 1: ELECTION OF DIRECTORS”, “THE BOARD AND COMMITTEES OF THE 
BOARD” and “NOMINATING PROCEDURES” of the definitive Proxy Statement of Peoples Bancorp Inc. relating to the 
Annual Meeting of Shareholders to be held April 25, 2013 (“Peoples' Definitive Proxy Statement”), which sections are 
incorporated herein by reference.  The procedures by which shareholders of Peoples may recommend nominees to Peoples' 
Board of Directors have not changed materially from those described in Peoples' definitive Proxy Statement for the 2012 
Annual Meeting of Shareholders held on April 26, 2012.

The information regarding Peoples' executive officers required by Item 401 of SEC Regulation S-K will be included in 

the section captioned “EXECUTIVE OFFICERS” of Peoples' Definitive Proxy Statement, which section is incorporated 
herein by reference.

The information required by Item 405 of SEC Regulation S-K will be included under the caption “SECTION 16(A) 

BENEFICIAL OWNERSHIP REPORTING COMPLIANCE” of Peoples' Definitive Proxy Statement, which section is 
incorporated herein by reference.

The Board of Directors of Peoples has adopted charters for each of the Audit Committee, the Compensation Committee 

and the Governance and Nominating Committee.

In accordance with the requirements of Rule 5610 of NASDAQ Stock Market Corporate Governance Requirements, the 
Board of Directors of Peoples has adopted a Code of Ethics covering the directors, officers and employees of Peoples and its 
subsidiaries, including, without limitation, the principal executive officer, the principal financial officer and the principal 
accounting officer of Peoples.  Peoples intends to disclose the following events, if they occur, in a Current Report on Form 8-
K and on the “Corporate Governance” page of Peoples' Internet website at www.peoplesbancorp.com within four business 
days following their occurrence: 

(A)  the date and nature of any amendment to a provision of Peoples' Code of Ethics that 

(i)  applies to the principal executive officer, principal financial officer, principal accounting officer or 

controller of Peoples, or persons performing similar functions, 

(ii)  relates to any element of the code of ethics definition set forth in Item 406(b) of SEC 

and 

(iii) is not a technical, administrative or other non-substantive amendment; and 

(B)  a description (including the nature of the waiver, the name of the person to whom the waiver was granted and the 

date of the waiver) of any waiver, including an implicit waiver, from a provision of the Code of Ethics granted to the 
principal executive officer, principal financial officer, principal accounting officer or controller of Peoples, or 
persons performing similar functions, that relates to one or more of the elements of the code of ethics definition set 
forth in Item 406(b) of SEC Regulation S-K.

In addition, Peoples will disclose any waivers from the provisions of the Code of Ethics granted to a director or 
executive officer of Peoples in a Current Report on Form 8-K within four business days following their occurrence.

Each of the Code of Ethics, the Audit Committee Charter, the Governance and Nominating Committee Charter and the 

Compensation Committee Charter is posted under the "Governance Documents" tab on the “Corporate Governance” page of 
Peoples' Internet website.  Interested persons may also obtain copies of the Code of Ethics without charge by writing to 
Peoples Bancorp Inc., Attention: Corporate Secretary, 138 Putnam Street, P.O. Box 738, Marietta, Ohio 45750-0738.

107

ITEM 11.  EXECUTIVE COMPENSATION

The information required by this Item 11 will be included in the sections captioned “COMPENSATION COMMITTEE 
INTERLOCKS AND INSIDER PARTICIPATION”, “EXECUTIVE COMPENSATION: COMPENSATION DISCUSSION 
AND ANALYSIS”, “SUMMARY COMPENSATION TABLE FOR 2012”, “GRANTS OF PLAN-BASED AWARDS FOR 
2012”, “OUTSTANDING EQUITY AWARDS AT FISCAL YEAR-END 2012”, “OPTION EXERCISES AND STOCK 
VESTED FOR 2012”, “PENSION BENEFITS FOR 2012”, “NON-QUALIFIED DEFERRED COMPENSATION FOR 
2012” and “OTHER POTENTIAL POST EMPLOYMENT PAYMENTS”, “DIRECTOR COMPENSATION” and 
“COMPENSATION COMMITTEE REPORT” of Peoples' Definitive Proxy Statement, which sections are incorporated 
herein by reference. 

ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND 

RELATED STOCKHOLDER MATTERS

The information required by this Item 12 regarding the security ownership of certain beneficial owners and management 

will be included in the section captioned  “SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND 
MANAGEMENT” of Peoples' Definitive Proxy Statement, which section is incorporated herein by reference. 

The information required by Item 201(d) of SEC Regulation S-K is incorporated herein by reference from the disclosure 

to be included under the caption "EQUITY COMPENSATION PLAN INFORMATION" of Peoples' Definitive Proxy 
Statement.

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

The information required by this Item 13 will be included in the sections captioned “TRANSACTIONS WITH 

RELATED PERSONS”, “PROPOSAL NUMBER 1: ELECTION OF DIRECTORS”, “THE BOARD AND COMMITTEES 
OF THE BOARD” and “COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION” of Peoples' 
Definitive Proxy Statement, which sections are incorporated by reference.

ITEM 14.  PRINCIPAL ACCOUNTANT FEES AND SERVICES

The information required by this Item 14 will be included in the section captioned “INDEPENDENT REGISTERED 
PUBLIC ACCOUNTING FIRM” of Peoples' Definitive Proxy Statement, which section is incorporated herein by reference.

108

PART IV

ITEM 15.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES

(a)(1)  Financial Statements:

The following consolidated financial statements of Peoples Bancorp Inc. and subsidiaries are included in Item 8:

Report of Management's Assessment of Internal Control Over Financial Reporting

Report of Independent Registered Public Accounting Firm (Ernst & Young LLP) on Effectiveness of Internal

Control Over Financial Reporting

Report of Independent Registered Public Accounting Firm (Ernst & Young LLP) on Consolidated Financial

Statements

Consolidated Balance Sheets as of December 31, 2012 and 2011

Consolidated Statements of Income for each of the three years in the period ended December 31, 2012

Consolidated Statements of Comprehensive Income for each of the three years in the period ended December 31, 

2012

Consolidated Statements of Stockholders’ Equity for each of the three years in the period ended December 31, 2012

Consolidated Statements of Cash Flows for each of the three years in the period ended December 31, 2012

Notes to the Consolidated Financial Statements

Peoples Bancorp Inc. (Parent Company Only Financial Information is included in Note 19 of the Notes to the

Consolidated Financial Statements)

(a)(2)  Financial Statement Schedules

Page

60

61

62

63

64

65

66

67

68

104

All schedules for which provision is made in the applicable accounting regulations of the Securities and Exchange 
Commission are not required under the related instructions or are inapplicable and, therefore, have been omitted.

(a)(3)  Exhibits

Exhibits filed or furnished with this Annual Report on Form 10-K are included herewith or incorporated herein by 
reference.  For a list of such exhibits, see “Exhibit Index” beginning at page 111.  The Exhibit Index specifically 
identifies each management contract or compensatory plan or arrangement required to be filed as an exhibit to this 
Form 10-K.

(b)   Exhibits

Exhibits filed or furnished with this Annual Report on Form 10-K are included herewith or incorporated herein by 
reference.  For a list of such exhibits, see “Exhibit Index” beginning at page 111.

(c)   Financial Statement Schedules

None.

109

 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly 

caused this Report to be signed on its behalf by the undersigned, thereunto duly authorized.

SIGNATURES

Date: February 28, 2013

PEOPLES BANCORP INC.

By: /s/ CHARLES W. SULERZYSKI
Charles W. Sulerzyski
President and Chief Executive Officer

Pursuant to the requirements of the Securities Exchange Act of 1934, this Report has been signed below by the following 

persons on behalf of the Registrant and in the capacities and on the dates indicated.

Signatures

Title

/s/ CHARLES W. SULERZYSKI
Charles W. Sulerzyski

/s/ EDWARD G. SLOANE

Edward G. Sloane

/s/ TARA M. ABRAHAM*
Tara M. Abraham

/s/ CARL L. BAKER, JR.*
Carl L. Baker, Jr.

/s/ GEORGE W. BROUGHTON*
George W. Broughton

  President, Chief Executive Officer and Director

  Executive Vice President, Chief Financial Officer
  and Treasurer (Principal Financial and Accounting Officer)

  Director

  Director

  Director

/s/ RICHARD FERGUSON*

  Chairman of the Board and Director

Richard Ferguson

/s/ JAMES S. HUGGINS*
James S. Huggins

/s/ BRENDA F. JONES, M.D.*
Brenda F. Jones, M.D.

/s/ DAVID L. MEAD*
David L. Mead

/s/ SUSAN D. RECTOR*
Susan D. Rector

/s/ THEODORE P. SAUBER*
Theodore P. Sauber

/s/ THOMAS J. WOLF*
Thomas J. Wolf

  Director

Director

Director

  Director

  Director

  Director

Date

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

2/28/2013

* The above-named directors of the Registrant sign this Annual Report on Form 10-K by Chuck W. Sulerzyski, their 

attorney-in-fact, pursuant to Powers of Attorney signed by the above-named directors, which Powers of Attorney are filed 
with this Annual Report on Form 10-K as exhibits, in the capacities indicated and on the 28th day of February, 2013.

By:

/s/ CHARLES W. SULERZYSKI
Charles W. Sulerzyski

President and Chief Executive Officer

Attorney-in-Fact

110

 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
EXHIBIT INDEX

PEOPLES BANCORP INC. ANNUAL REPORT ON FORM 10-K
FOR THE FISCAL YEAR ENDED DECEMBER 31, 2012

Exhibit
Number

Description

Exhibit Location

3.1(a)

  Amended Articles of Incorporation of Peoples Bancorp Inc. (as filed

  Incorporated herein by reference to Exhibit 3(a) to

with the Ohio Secretary of State on May 3, 1993)

3.1(b)

  Certificate of Amendment to the Amended Articles of Incorporation of
Peoples Bancorp Inc. (as filed with the Ohio Secretary of State on April
22, 1994)

the Registration Statement on Form 8-B of
Peoples Bancorp Inc. (“Peoples”) filed July 20,
1993 (File No. 0-16772)

  Incorporated herein by reference to Exhibit 3(a)(2)
to Peoples’ Annual Report on Form 10-K for the
fiscal year ended December 31, 1997 (File No.
0-16772) (“Peoples’ 1997 Form 10-K”)

3.1(c)

3.1(d)

  Certificate of Amendment to the Amended Articles of Incorporation of
Peoples Bancorp Inc. (as filed with the Ohio Secretary of State on April
9, 1996)

  Incorporated herein by reference to Exhibit 3(a)(3)

to Peoples’ 1997 Form 10-K

  Certificate of Amendment to the Amended Articles of Incorporation of
Peoples Bancorp Inc. (as filed with the Ohio Secretary of State on April
23, 2003)

  Incorporated herein by reference to Exhibit 3(a) to
Peoples’ Quarterly Report on Form 10-Q for the
quarterly period ended March 31, 2003 (File No.
0-16772) (“Peoples’ March 31, 2003 Form 10-Q”)

3.1(e)

  Certificate of Amendment by Shareholders to the Amended Articles of
Incorporation of Peoples Bancorp Inc. (as filed with the Ohio Secretary
of State on January 22, 2009)

  Incorporated herein by reference to Exhibit 3.1 to
Peoples’ Current Report on Form 8-K dated and
filed on January 23, 2009 (File No. 0-16772)

3.1(f)

  Certificate of Amendment by Directors to Articles filed with the

Secretary of State of the State of Ohio on January 28, 2009, evidencing
adoption of amendments by the Board of Directors of Peoples Bancorp
Inc. to Article FOURTH of Amended Articles of Incorporation to
establish express terms of Fixed Rate Cumulative Perpetual Preferred
Shares, Series A, each without par value, of Peoples Bancorp Inc.

  Incorporated herein by reference to Exhibit 3.1 to
Peoples’ Current Report on Form 8-K dated and
filed on February 2, 2009 (File No. 0-16772)

3.1(g)

  Amended Articles of Incorporation of Peoples Bancorp Inc. (reflecting
amendments through January 28, 2009) [For SEC reporting compliance
purposes only – not filed with Ohio Secretary of State]

3.2(a)

  Code of Regulations of Peoples Bancorp Inc.

3.2(b)

  Certified Resolutions Regarding Adoption of Amendments to Sections
1.03, 1.04, 1.05, 1.06, 1.08, 1.10, 2.03(C), 2.07, 2.08, 2.10 and 6.02 of
the Code of Regulations of Peoples Bancorp Inc. by shareholders on
April 10, 2003

  Incorporated herein by reference to Exhibit 3.1(g)
to Peoples’ Annual Report on Form 10-K for the
fiscal year ended December 31, 2008 (File No.
0-16772) (“Peoples’ 2008 Form 10-K”)

  Incorporated herein by reference to Exhibit 3(b) to
Peoples’ Registration Statement on Form 8-B filed
July 20, 1993 (File No. 0-16772)

  Incorporated herein by reference to Exhibit 3(c) to

Peoples’ March 31, 2003 Form 10-Q

3.2(c)

  Certificate regarding adoption of amendments to Sections 3.01, 3.03,
3.04, 3.05, 3.06, 3.07, 3.08 and 3.11 of the Code of Regulations of
Peoples Bancorp Inc. by shareholders on April 8, 2004

  Incorporated herein by reference to Exhibit 3(a) to
Peoples’ Quarterly Report on Form 10-Q for the
quarterly period ended March 31, 2004 (File No.
0-16772)

3.2(d)

3.2(e)

  Certificate regarding adoption of amendments to Sections 2.06, 2.07,
3.01 and 3.04 of Peoples Bancorp Inc.’s Code of Regulations by the
shareholders on April 13, 2006

  Incorporated herein by reference to Exhibit 3.1 to
Peoples’ Current Report on Form 8-K dated and
filed on April 14, 2006 (File No. 0-16772)

Certificate regarding adoption of an amendment to Section 2.01 of
Peoples Bancorp Inc.'s Code of Regulations by shareholders on April
22, 2010

Incorporated herein by reference to Exhibit 3.2(e)
to Peoples' Quarterly Report on Form 10-Q/A
(Amendment No. 1) for the quarterly period ended
June 30, 2010 (File No. 0-16772).  ("Peoples' June
30, 2010 Form 10-Q/A")

111

   
   
Exhibit
Number

Description

Exhibit Location

3.2(f)

  Code of Regulations of Peoples Bancorp Inc. (reflecting

amendments through April 22, 2010)  [For SEC reporting
compliance purposes only]

  Incorporated herein by reference to Exhibit 3.2(f)

to Peoples' June 30, 2010 Form 10-Q/A

4.1

4.2

4.3

4.4

Agreement to furnish instruments and agreements defining rights of
holders of long-term debt

Filed herewith

Loan Agreement, dated as of December 18, 2012, between Peoples 
Bancorp Inc., as Borrower, and U.S. Bank National Association, as 
Lender

Incorporated herein by reference to Exhibit 4.1 to 
Peoples' Current Report on Form 8-K, dated and 
filed December 21, 2012 (File No. 0-16772) 
("Peoples' December 21, 2012 Form 8-K")

Revolving Credit Note in the principal sum of $5,000,000 issued by
Peoples Bancorp Inc. on December 18, 2012 to U.S. Bank National
Association

Incorporated herein by reference to Exhibit 4.2 to 
Peoples' December 21, 2012 Form 8-K

Term Note in the principal sum of $24,000,000 issued by Peoples
Bancorp Inc. on December 18, 2012 to U.S. Bank National
Association

Incorporated herein by reference to Exhibit 4.3 to 
Peoples' December 21, 2012 Form 8-K

4.5

  Negative Pledge Agreement, dated December 18, 2012 between 

Peoples Bancorp Inc. and U.S. Bank National Association

Incorporated herein by reference to Exhibit 4.4 to 
Peoples' December 21, 2012 Form 8-K

10.1(a)

Peoples Bancorp Inc. Second Amended and Restated Deferred
Compensation Plan for Directors of Peoples Bancorp Inc. and
Subsidiaries (Amended and Restated Effective December 11, 2008)
*

10.1(b)

First Amendment to the Second Amended and Restated Deferred 
Compensation Plan for Directors of Peoples Bancorp Inc. and 
Subsidiaries (Amended Effective October 25, 2012)*

10.1(c)

Rabbi Trust Agreement, made January 6, 1998, between Peoples
Bancorp Inc. and The Peoples Banking and Trust Company
(predecessor to Peoples Bank, National Association) as Trustee*

  Incorporated herein by reference to Exhibit 10.1(a)

to Peoples’ 2008 Form 10-K

Incorporated herein by reference to Exhibit 10.2 to 
Peoples’ Quarterly Report on Form 10-Q for the 
quarterly period ended September 30, 2012 (File 
No. 0-16772) (“Peoples’ September 30, 2012 
Form 10-Q”)

  Incorporated herein by reference to Exhibit 10.1(c) 
to Peoples’ Annual Report on Form 10-K for the 
fiscal year ended December 31, 2007 (File No. 
0-16772)

10.2

10.3

10.4

10.5

Peoples Bancorp Inc. Amended and Restated Incentive Award Plan
(Amended and Restated Effective December 11, 2008) [Effective
for the fiscal year ended December 31, 2009]*

  Incorporated herein by reference to Exhibit 10.2 of

Peoples’ 2008  Form 10-K

Summary of Incentive Plan for Executive Officers and other
employees of Peoples Bancorp Inc. [Effective for the fiscal year
ended December 31, 2010]*

Summary of Peoples Bancorp Inc. Annual Incentive Program for
Executive Officers and other employees of Peoples Bancorp Inc.
[Effective for the fiscal year beginning January 1, 2012]*

  Incorporated herein by reference to Exhibit 10.2
(b) to Peoples' Annual Report of Form 10-K for
the fiscal year ended December 31, 2009 (File No.
0-16772) ("Peoples' 2009 Form 10-K")

Incorporated herein by reference to Exhibit 10.2(c) 
to  Peoples' Annual Report of Form 10-K for the 
fiscal year ended December 31, 2011 (File No. 
0-16772) ("Peoples’ 2011 Form 10-K")

Summary of Peoples Bancorp Inc. Long Term Incentive Program
for Executive Officers and other employees of Peoples Bancorp Inc.
[Effective for the fiscal year beginning January 1, 2012]*

Incorporated herein by reference to Exhibit 10.2
(d) to  Peoples’ 2011 Form 10-K

10.6

Peoples Bancorp Inc. 1995 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 4 to

Peoples’ Registration Statement on Form S-8 filed
May 24, 1995 (Registration Statement No.
33-59569)

*Management Compensation Plan or Agreement

112

   
   
Exhibit
Number

10.7

10.8

10.9

Description

Exhibit Location

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to non-employee directors of Peoples
under Peoples Bancorp Inc. 1995 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(k)
to Peoples’ Annual Report on Form 10-K for the
fiscal year ended December 31, 1995 (File No.
0-16772) (“Peoples’ 1995 Form 10-K”)

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to non-employee directors of Peoples’
subsidiaries under Peoples Bancorp Inc. 1995 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(l)

to Peoples’ 1995 Form 10-K

Form of Stock Option Agreement used in connection with grant of
incentive stock options under Peoples Bancorp Inc. 1995 Stock
Option Plan.*

10.10

Peoples Bancorp Inc. 1998 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(m)
to Peoples’ Annual Report on Form 10-K for the
fiscal year ended December 31, 1998 (File No.
0-16772) (“Peoples’ 1998 Form 10-K”)

  Incorporated herein by reference to Exhibit 10 to

Peoples’ Registration Statement on Form S-8 filed
September 4, 1998 (Registration Statement No.
333-62935)

10.11

10.12

10.13

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to non-employee directors of Peoples
under Peoples Bancorp Inc. 1998 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(o)

to Peoples’ 1998 Form 10-K

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to consultants/advisors of Peoples under
Peoples Bancorp Inc. 1998 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(p)

to Peoples’ 1998 Form 10-K

Form of Stock Option Agreement used in connection with grant of
incentive stock options under Peoples Bancorp Inc. 1998 Stock
Option Plan.*

  Incorporated herein by reference to Exhibit 10(o)

to Peoples’ 1999 Form 10-K

10.14

Peoples Bancorp Inc. 2002 Stock Option Plan.*

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to non-employee directors of Peoples
under Peoples Bancorp Inc. 2002 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10 to

Peoples’ Registration Statement on Form S-8 filed
April 15, 2002 (Registration Statement No.
333-86246)

  Incorporated herein by reference to Exhibit 10(r)
to Peoples’ Annual Report on Form 10-K for the
fiscal year ended December 31, 2002 (File No.
0-16772) (“Peoples’ 2002 Form 10-K”)

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to directors of Peoples’ subsidiaries
under Peoples Bancorp Inc. 2002 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(s)

to Peoples’ 2002 Form 10-K

Form of Stock Option Agreement used in connection with grant of
non-qualified stock options to employees of Peoples under Peoples
Bancorp Inc. 2002 Stock Option Plan.*

  Incorporated herein by reference to Exhibit 10(t)

to Peoples’ 2002 Form 10-K

Form of Stock Option Agreement used in connection with grant of
incentive stock options under Peoples Bancorp Inc. 2002 Stock
Option Plan.*

  Incorporated herein by reference to Exhibit 10(u)

to Peoples’ 2002 Form 10-K

Summary of Perquisites for Executive Officers of Peoples Bancorp
Inc.*

  Incorporated herein by reference to Exhibit 10.20

to Peoples' 2009 Form 10-K

Summary of Base Salaries for Executive Officers of Peoples
Bancorp Inc.*

  Filed herewith

10.21

Summary of Compensation for Directors of Peoples Bancorp Inc.*

Filed herewith

10.22

Peoples Bancorp Inc. Amended and Restated 2006 Equity Plan
(sometimes referred to as "Peoples Bancorp Inc. 2006 Equity Plan)*

  Incorporated herein by reference to Exhibit 10.28

to Peoples’ 2008 Form 10-K

*Management Compensation Plan or Agreement

113

10.15

10.16

10.17

10.18

10.19

10.20

   
   
Exhibit
Number

10.23

Description

Exhibit Location

Form of Peoples Bancorp Inc. 2006 Equity Plan Nonqualified Stock
Option Agreement used and to be used to evidence grant of
nonqualified stock option to non-employee directors of Peoples
Bancorp Inc.*

  Incorporated herein by reference to Exhibit 10(c)

of Peoples’ Quarterly Report on Form 10-Q for the
quarterly period ended June 30, 2006 (File No.
0-16772)

10.24

Form of Peoples Bancorp Inc. 2006 Equity Plan Restricted Stock
Agreement for employees used and to be used to evidence awards
of restricted stock granted to employees of Peoples Bancorp Inc.*

  Incorporated herein by reference to Exhibit 10.29
of Peoples’ Annual Report on Form 10-K for the
fiscal year ended December 31, 2006 (File No.
0-16722) (“Peoples’ 2006 Form 10-K”)

10.25

10.26

10.27

10.28

Form of Peoples Bancorp Inc. 2006 Equity Plan Restricted Stock
Agreement for non-employee directors used and to be used to
evidence awards of restricted stock granted to directors of Peoples
Bancorp Inc.*

  Incorporated herein by reference to Exhibit 10.30

of Peoples’ 2006 Form 10-K

Form of Peoples Bancorp Inc. 2006 Equity Plan SAR Agreement
for employees used and to be used to evidence awards of stock
appreciation rights granted to employees of Peoples Bancorp Inc.*

  Incorporated herein by reference to Exhibit 10.31

of Peoples’ 2006 Form 10-K

Amended and Restated Change in Control Agreement, between
Peoples Bancorp Inc. and Carol A. Schneeberger (amended and
restated effective December 11, 2008)*

  Incorporated herein by reference to Exhibit 10.21

to Peoples’ 2008 Form 10-K

Amended and Restated Change in Control Agreement, between 
Peoples Bancorp Inc. and Edward G. Sloane (amended and restated 
effective December 11, 2008)*

  Incorporated herein by reference to Exhibit 10.34 

to Peoples’ 2008 Form 10-K

10.29

Change in Control Agreement between Peoples Bancorp Inc. and 
Daniel K. McGill (adopted September 14, 2009)*

  Incorporated herein by reference to Exhibit 10.1 to
Peoples’ Quarterly Report on Form 10-Q for the
quarterly period ended September 30, 2009 (File
No. 0-16722)

Change in Control Agreement between Peoples Bancorp Inc. and
Richard W. Stafford (adopted February 8, 2010)*

  Incorporated herein by reference to Exhibit 10.31

to Peoples' 2009 Form 10-K

10.30

10.31

Change in Control Agreement between Peoples Bancorp Inc. and
Timothy H. Kirtley (adopted August 29, 2011).*

Incorporated herein by reference to Exhibit 10.1 to
Peoples' Quarterly Report on Form 10-Q for the
quarterly period ended September 30, 2011 (File
No. 0-16772)

Incorporated herein by reference to Exhibit 10.2 to 
Peoples' Quarterly Report on Form 10-Q for the 
quarterly period ended June 30, 2011 (File No. 
0-16772)

10.32

Change in Control Agreement between Peoples Bancorp Inc. and
Charles W. Sulerzyski (adopted April 4, 2011).*

10.33

10.34

10.35

Form of Peoples Bancorp Inc. 2006 Equity Plan Performance-Based
Restricted Stock Agreement for employees used and to be used to
evidence awards of performance-based restricted stock granted to
employees of Peoples Bancorp Inc. *

Incorporated herein by reference to Exhibit 10.8 to 
Peoples' Quarterly Report on Form 10-Q for the 
quarterly period ended March 31, 2011 (File No. 
0-16772)

Form of Peoples Bancorp Inc. Amended and Restated 2006 Equity
Plan Performance-Based Restricted Stock Agreement for executives
used and to be used to evidence awards of performance-based
restricted stock granted to executives of Peoples Bancorp Inc. *

Form of Peoples Bancorp Inc. Amended and Restated 2006 Equity
Plan Performance-Based Restricted Stock Agreement for employees
used and to be used to evidence awards of performance-based
restricted stock granted to employees of Peoples Bancorp Inc. *

Incorporated herein by reference to Exhibit 10.41 
to  Peoples’ 2011 Form 10-K

Incorporated herein by reference to Exhibit 10.42 
to  Peoples’ 2011 Form 10-K

*Management Compensation Plan or Agreement

114

   
   
Exhibit
Number

10.36

10.37

10.38

21

23

24

Description

Exhibit Location

Form of Peoples Bancorp Inc. Amended and Restated 2006 Equity 
Plan Time-Based Restricted Stock Agreement for executives used 
and to be used to evidence awards of time-based restricted stock 
granted to executives of Peoples Bancorp Inc. *

Form of Peoples Bancorp Inc. Amended and Restated 2006 Equity
Plan Time-Based Restricted Stock Agreement for employees used
and to be used to evidence awards of time-based restricted stock
granted to employees of Peoples Bancorp Inc. *

Form of Peoples Bancorp Inc. Amended and Restated 2006 Equity 
Plan Time-Based Restricted Stock Award Agreement for executives 
used and to be used to evidence awards of time-based restricted 
stock granted to executives of Peoples Bancorp Inc.*

Incorporated herein by reference to Exhibit 10.43 
to  Peoples’ 2011 Form 10-K

Incorporated herein by reference to Exhibit 10.44 
to  Peoples’ 2011 Form 10-K

Incorporated herein by reference to Exhibit 10.1 to  
Peoples’ September 30, 2012 Form 10-Q

Subsidiaries of Peoples Bancorp Inc.

Consent of Independent Registered Public Accounting Firm - Ernst
& Young LLP.

Filed herewith

Filed herewith

Powers of Attorney of Directors and Executive Officers of Peoples
Bancorp Inc.

Filed herewith

31.1

  Rule 13a-14(a)/15d-14(a) Certifications [President and Chief

  Filed herewith

Executive Officer]

31.2

  Rule 13a-14(a)/15d-14(a) Certifications [Executive Vice President,

  Filed herewith

Chief Financial Officer and Treasurer]

32

  Certifications Pursuant to Section 1350 of Chapter 63 of Title 18 of
the United States Code [President and Chief Executive Officer; and
Executive Vice President, Chief Financial Officer and Treasurer].

  Furnished herewith

101.INS

XBRL Instance Document

Submitted electronically herewith #

101.SCH XBRL Taxonomy Extension Schema Document

Submitted electronically herewith #

101.CAL XBRL Taxonomy Extension Calculation Linkbase Document

Submitted electronically herewith #

101.LAB XBRL Taxonomy Extension Label Linkbase Document

Submitted electronically herewith #

101.PRE XBRL Taxonomy Extension Presentation Linkbase Document

Submitted electronically herewith #

101.DEF XBRL Taxonomy Extension Definition Linkbase Document

Submitted electronically herewith #

*Management Compensation Plan or Agreement

# Attached as Exhibit 101 to the Annual Report on Form 10-K for the fiscal year ended December 31, 2012 of Peoples Bancorp Inc. are
the following documents formatted in XBRL (eXtensive Business Reporting Language): (i) Consolidated Balance Sheets at December
31, 2012 and December 31, 2011; (ii) Consolidated Statements of Income for the years ended December 31, 2012, 2011 and 2010; (iii)
Consolidated Statements of Comprehensive Income for the years ended December 31, 2012, 2011 and 2010; (iv) Consolidated
Statements of Stockholders' Equity for the years ended December 31, 2012, 2011 and 2010; (v) Consolidated Statements of Cash Flows
for the years ended December 31, 2012, 2011 and 2010; and (vi) Notes to the Consolidated Financial Statements.

In accordance with Rule 406T of SEC Regulation S-T, the XBRL related documents in Exhibit 101 to this Annual Report on Form 10-
K for the fiscal year ended December 31, 2012 are deemed not filed or part of a registration statement or prospectus for purposes of
Sections 11 or 12 of the Securities Act of 1933, as amended, are deemed not filed for purposes of Section 18 of the Securities Exchange
Act of 1934, as amended, and otherwise are not subject to liability under these Sections.

115

   
   
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Map and Locations

Ohio

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Athens County

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Peoples Bancorp Inc. 
and Peoples Bank Directors

TARA	M.	ABRAHAM

JAMES	S.	HUGGINS

CHUCK	SULERZYSKI

Chairman and Co-CEO, Accel, Inc. 

Attorney-At-Law, Theisen Brock, LPA

President and Chief Executive Officer 

Peoples Bancorp Inc. and Peoples Bank

CARL	L.	BAKER,	JR.

BRENDA	F.	JONES,	M.D.

President and Chief Executive Officer

Medical Director

THOMAS	J.	WOLF

B & N Coal, Inc.

Marietta Ophthalmology Associates, Inc.

Owner, McDonald’s Restaurants

GEORGE	W.	BROUGHTON

DAVID	L.	MEAD

Owner and President

Associate Professor, Marietta College

Broughton Commercial Properties, LLC

GWB Specialty Foods, LLC

GWB Oil & Gas, LLC

RICHARD	FERGUSON

Chairman, Peoples Bancorp Inc.

Owner, Ferguson Consulting, LLC

SUSAN	D.	RECTOR

Attorney-At-Law, Ice Miller LLP

T.	PAT	SAUBER

Vice President, T.C.K.S., Inc.

Meet Our Officers and Directors Emeritus

Peoples Bancorp Inc. Officers 
CHUCK	SULERZYSKI

President and Chief Executive Officer

RICHARD	W.	STAFFORD

Executive Vice President

Sales and Marketing

TIMOTHY	H.	KIRTLEY

Executive Vice President

Chief Credit Officer

DANIEL	K.	MCGILL

Executive Vice President

Chief Commercial Banking Officer

M.	RYAN	KIRKHAM

Corporate Counsel and  

Corporate Secretary

KATHRYN	M.	BAILEY

Controller

AMY	M.	AUCH

Peoples Bank  
Director Emeritus
HAROLD	D.	LAUGHLIN	

Peoples Bancorp Inc. 
Directors Emeritus
DAVE	M.	ARCHER	

JEWELL	BAKER

FRANK	L.	CHRISTY	

WILFORD	D.	DIMIT

BARTON	S.	HOLL	

CAROL	A.	SCHNEEBERGER

Assistant Corporate Secretary

NORMAN	J.	MURRAY	

Executive Vice President
Chief Administrative Officer

EDWARD	G.	SLOANE

Executive Vice President

Chief Financial Officer and Treasurer

CATHY	M.	LAWRENCE

Assistant Corporate Secretary

FRED	R.	PRICE	

ROBERT	W.	PRICE	

PAUL	T.	THEISEN

JOSEPH	H.	WESEL

Director Emeritus
PAUL T. THEISEN

Paul T. Theisen has been elected 

Peoples Bancorp and its subsidiaries 

Director Emeritus of the Peoples 

have benefitted significantly from  

Bancorp Board of Directors in 

Mr. Theisen’s wisdom and integrity.  

recognition of his 34 years of 

He has provided invaluable guidance 

corporate leadership as a director.  

through his leadership and 

Mr. Theisen was a dedicated 

continuing passion for excellence.  

member of the Peoples Bancorp 

We wish him great joy and happiness 

Inc. Board of Directors since 1980 

in his retirement.

and the Board of Directors of its 

subsidiary, Peoples Bank, since 1978.

Building Something Different.

Market Makers

Stockholder Information

Stock Listing

NASDAQ Symbol: PEBO

Stock Transfer Agent, Registrar

Shareowner Services

NASDAQ Global Select Market, CUSIP 709789101

161 N. Concord Exchange

Alternate Newspaper Listings: PEBOOH and PeBcOh

South St. Paul, MN 55075

Corporate Offices

Peoples’ Headquarters:

138 Putnam Street, PO Box 738

Marietta, OH 45750-0738

800.468.9716 • shareowneronline.com

General Shareholder Inquiries

Peoples Bancorp Inc.

Attn: Investor Relations

Investor Relations phone number: 740.374.6136 

138 Putnam Street, PO Box 738

peoplesbancorp.com

Marietta, OH 45750-0738

Market Makers in Peoples Bancorp Inc. Stock

Wedbush Securities Inc.

Citigroup Global Markets Inc.

Sandler O’Neill & Partners

213.688.8000

800.223.7743

800.635.6860

Goldman Sachs

800.221.8320

UBS Securities, LLC

RBC Capital Markets

800.421.6172

800.285.4964

Knight Equity Markets, L.P.

Barclays Capital Inc.

Credit Suisse First Boston

800.222.4910

Deutsche Bank Securities Inc.

212.250.2500

212.412.4000

Merrill Lynch

800.937.0516

Morgan Stanley & Co., Inc.

800.223.6559

Sweney Cartwright & Co.

800.334.7481

212.325.2000

our Brand Promise

We will work side by side to overcome challenges and seize 

opportunities.  We listen and work with you.  Together 

we will build and execute thoughtful plans and actions, 

blending our experience and expertise, to move you 

toward your goals.  Our core difference is providing you 

peace of mind, confidence, and clarity in your financial life.

our new logo

As we worked throughout 2012 to build something different at Peoples 

Bank, we introduced a new logo designed to visually convey our new 

brand promise.  

Our name, Peoples Bank, offers a reflective connection to our rich history 

and our core strength, our people.

The icon is referred to as “Peoples In Motion” and represents teamwork, 

strength, energy and a connection to a modern, responsive organization.

The tagline — “Working Together. Building Success.” — represents 

standing side by side with our customers to meet their individual needs 

and applying our strengths in problem solving and financial expertise to 

help them succeed.

Working Together.

Building Success.

our Mission

our core values

Our mission is to be the primary financial resource 

Peoples’ Core Values represent how we do business and 

for our target clients.  We grow these relationships by 

our never-ending pursuit of creating value for our clients. 

delivering trusted advice, extraordinary personal service 

Our strategies to serve clients and enhance shareholder 

and a seamless, integrated suite of services that meets 

value often change, but our Core Values remain constant.

•  Clients as a Focus 

•  Business With Integrity

•  Trust Among Clients, Communities and Associates 

•  Commitment to Communities 

•  Continuous Will to Win

• Development of Associate Skills

all their needs.  Our target clients are businesses and 

consumers who value us as true financial partners.

Our success depends on empowering our skilled and 

dedicated personnel to meet and exceed our clients’ 

needs.  We win by serving clients, supporting those  

who serve clients and delivering a competitive return  

to our shareholders.

We are a team and we are good teammates.  We take 

care of our customers and we take care of each other.

our vision

Our vision is to be the leading financial services provider 

to the clients and markets we serve.

Building Something Different

The Peoples Bank Difference

Celebrating 110 years | 1902-2012

 
 
 
 
 
 
 
 
 
 
scan foR
online veRsion

ANNUAL 
REPORT
Building Something Different

Call. 

Click.

Come In. 

800.374.6123

peoplesbancorp.com

Visit your local office

138 Putnam Street | PO Box 738 | Marietta, OH 45750