Quarterlytics / Healthcare / Medical - Healthcare Information Services / Phreesia, Inc.

Phreesia, Inc.

phr · NYSE Healthcare
Claim this profile
Ticker phr
Exchange NYSE
Sector Healthcare
Industry Medical - Healthcare Information Services
Employees 2082
← All annual reports
FY2019 Annual Report · Phreesia, Inc.
Sign in to download
Loading PDF…
Table of Contents

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549

FORM 10-K

(Mark One)

☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended January 31, 2020
OR

For the transition period from _ to _

Commission File Number: 001-38977

PHREESIA, INC.

(Exact Name of Registrant as Specified in Its Charter)

Delaware
(State or Other Jurisdiction of Incorporation or Organization)

20-2275479
(IRS Employer Identification No.)

432 Park Avenue South, 12th Floor
New York, NY
(Address of Principal Executive Offices)

10016

(Zip Code)

(888) 654-7473
(Registrant’s Telephone Number, Including Area Code)

Securities registered pursuant to Section 12(b) of the Act:

Title of each class
Common stock, $0.01 par value per share

Trading Symbol
PHR

Name of each exchange on which registered
The New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act:
None

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☐ No ☒

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes ☐ No ☒

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12

months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes ☒ No ☐

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§

232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes ☒ No ☐

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth

company. See the definitions of “large accelerated filer”, “accelerated filer”, “smaller reporting company”, and “emerging growth company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer ☐

Accelerated filer ☐

Non-accelerated Filer ☒

Smaller reporting company
Emerging growth company

☐
☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial

accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes ☐ No ☒

The aggregate market value of the common stock held by non-affiliates of the registrant, based on the closing price of a share of common stock on July 31, 2019, the last

business day of the registrant’s most recently completed second fiscal quarter, as reported by the New York Stock Exchange on such date was approximately $511,181,113.

This calculation does not reflect a determination that certain persons are affiliates of the registrant for any other purpose.

As of April 21, 2020, there were 37,516,058 shares of the registrant’s common stock, par value $0.01 per share, outstanding.

DOCUMENTS INCORPORATED BY REFERENCE

Portions of the registrant’s Definitive Proxy Statement relating to its 2020 Annual Meeting of Stockholders to be filed hereafter are incorporated by reference into Part III of this

Annual Report on Form 10-K where indicated.

2

Table of Contents

PART I.
Item 1.
Item 1A.
Item 1B.
Item 2.
Item 3.
Item 4.
PART II.
Item 5.
Item 6.
Item 7.
Item 7A.
Item 8.
Item 9.
Item 9A.
Item 9B.
PART III.
Item 10.
Item 11.
Item 12.
Item 13.
Item 14.
PART IV.
Item 15.
Item 16.
Signatures

Table of Contents

Business
Risk Factors
Unresolved Staff Comments
Properties
Legal Proceedings
Mine Safety Disclosures

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
Selected Financial Data
Management’s Discussion and Analysis of Financial Condition and Results of Operations
Quantitative and Qualitative Disclosures about Market Risk
Financial Statements and Supplementary Data
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Controls and Procedures
Other Information

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accountant Fees and Services

Exhibits, Financial Statement Schedules
Form 10-K Summary

6
8
36
36
36
36

37
38
39
40
41
43
43
44

45
45
45
45
45

46
48

3

Table of Contents

SPECIAL NOTE REGARDING FORWARD-LOOKING STATEMENTS

This Annual Report on Form 10-K, including the sections entitled “Business,” “Risk Factors,” and “Management’s Discussion and Analysis of
Financial Condition and Results of Operations,” contains express or implied forward-looking statements that are based on our management’s belief
and assumptions and on information currently available to our management. Although we believe that the expectations reflected in these forward-
looking statements are reasonable, these statements relate to future events or our future operational or financial performance, and involve known
and unknown risks, uncertainties, and other factors that may cause our actual results, performance, or achievements to be materially different from
any future results, performance, or achievements expressed or implied by these forward-looking statements. Forward-looking statements in this
Annual Report on Form 10-K include, but are not limited to, statements about:

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

our future financial performance, including our revenue, costs of revenue, operating expenses, and cash flows;

the rapidly evolving industry and the market for technology-enabled services in healthcare in the United States being relatively immature
and unproven;

our reliance on a limited number of clients for a substantial portion of our revenue;

our anticipated growth and growth strategies and our ability to effectively manage that growth;

our ability to achieve and grow profitability;

the sufficiency of our cash, cash equivalents and investments to meet our liquidity needs;

potentially competing with our customers or partners;

our existing clients not renewing their existing contracts with us, renewing at lower fee levels or declining to purchase additional applications
from us;

failure to adequately expand our direct sales force impeding our growth;

our ability to recover the significant upfront costs in our customer relationships;

our ability to determine the size of our target market;

liability arising from our collection, use, disclosure, or storage of sensitive data collected from or about patients;

consolidation in the healthcare industry resulting in loss of clients;

the uncertainty of the regulatory and political framework;

the impact of the COVID-19 pandemic on our business and our ability to attract, retain and cross-sell to healthcare provider clients;

our ability to obtain, maintain and enforce intellectual property for our technology and products;

our inability to protect the confidentiality of our trade secrets impacting the value of our technology;

our reliance on third-party vendors, manufacturers and partners to execute our business strategy;

our inability to implement our solutions for clients resulting in loss of clients and reputation;

our dependency on our key personnel, and our ability to attract, hire, integrate, and retain key personnel;

the possibility that we may become subject to future litigation;

our future indebtedness;

our expectations regarding trends in our key metrics and revenue from subscription fees from our provider clients, payment processing fees
and fees charged to our life science clients by delivering targeted messages to patients;

4

Table of Contents

•

•

increased expense associated with being a public company; and

other risks and uncertainties, including those listed under the caption “Risk Factors.”

5

Table of Contents

In some cases, forward-looking statements can be identified by terminology such as “may,” “should,” “expects,” “intends,” “plans,” “anticipates,”
“believes,” “estimates,” “predicts,” “potential,” “continue,” or the negative of these terms or other comparable terminology. These statements are only
predictions. You should not place undue reliance on forward-looking statements because they involve known and unknown risks, uncertainties, and
other factors, which are, in some cases, beyond our control and which could materially affect results. Factors that may cause actual results to differ
materially from current expectations include, among other things, those listed under the section entitled “Risk Factors” and elsewhere in this Annual
Report on Form 10-K. If one or more of these risks or uncertainties occur, or if our underlying assumptions prove to be incorrect, actual events or
results may vary significantly from those expressed or implied by the forward-looking statements. No forward-looking statement is a guarantee of
future performance.

The forward-looking statements in this Annual Report on Form 10-K represent our views as of the date of this Annual Report on Form 10-K. We
anticipate that subsequent events and developments will cause our views to change. However, while we may elect to update these forward-looking
statements at some point in the future, we have no current intention of doing so except to the extent required by applicable law. You should
therefore not rely on these forward-looking statements as representing our views as of any date subsequent to the date of this Annual Report on
Form 10-K.

This Annual Report on Form 10-K includes statistical and other industry and market data that we obtained from industry publications and research,
surveys, and studies conducted by third parties. Industry publications and third-party research, surveys, and studies generally indicate that their
information has been obtained from sources believed to be reliable, although they do not guarantee the accuracy or completeness of such
information. We have not independently verified the information contained in such sources.

NOTE REGARDING COMPANY REFERENCES

Unless the context otherwise requires, the terms “Phreesia,” “the Company,” “we,” “us,” and “our” in this Annual Report on Form 10-K refer to
Phreesia, Inc.

6

Table of Contents

PART I

Item 1. Business

Overview

We are a leading provider of comprehensive solutions that transform the healthcare experience by engaging patients in their care and enabling
healthcare provider organizations to optimize operational efficiency, improve profitability and enhance clinical care. As evidenced in industry survey
reports from KLAS, an independent healthcare information technology research firm, we have been recognized as a leader based on our integration
capabilities with healthcare provider organizations, the broad adoption of our patient intake functionalities and by overall client satisfaction. Through
the SaaS-based Phreesia Platform, which we refer to as the Phreesia Platform or our Platform, we offer healthcare provider organizations, or
provider clients, a robust suite of solutions to manage the patient intake process and an integrated payments solution for secure processing of
patient payments. Our Platform also provides life sciences companies with an engagement channel for targeted and direct communication with
patients. In fiscal 2020, we facilitated patient visits in over 1,600 healthcare provider organizations across all 50 states. We define a patient visit as
an individual, in-person or telehealth visit to a healthcare provider, which may include multiple visits by the same patient. Additionally, our Platform
processed nearly $1.9 billion in patient payments in fiscal 2020.

Patient intake is a complex and time-consuming process involving numerous tasks, including registration, insurance verification, patient
questionnaires, patient-reported outcomes, or PROs, payments and scheduling. Inefficiencies during the intake process often result in lower patient
and provider satisfaction, wasted time, missed revenue opportunities and diminished health outcomes. Phreesia was founded to revolutionize
patient intake and to create a better, more engaging healthcare experience. We have created an integrated and streamlined system that automates
data capture and engages patients before, during and after the point of care.

The Phreesia Platform manages the end-to-end patient intake process and encompasses a comprehensive range of services, including initial
patient contact, registration, appointment scheduling, payments and post-appointment patient surveys. The Phreesia Platform securely collects and
analyzes each patient’s information and provides engagement tools to efficiently guide each patient through their healthcare journey. We deploy our
Platform across a range of modalities, including through patients’ mobile devices (Phreesia Mobile), through a web-based dashboard for providers
(Phreesia Dashboard) and through our proprietary, self-service intake tablets (PhreesiaPads) and on-site kiosks (Arrivals Stations), all of which
provide an individualized intake experience for each patient based on age, gender and appointment type. Our solutions are highly customizable and
scalable to any size healthcare provider organization and can seamlessly integrate within a provider client’s workflows and leading Practice
Management, or PM, and Electronic Health Record, or EHR, systems. Our Platform additionally allows for time-of-service and secure post-
explanation of benefits integrated payments.

We serve an array of provider clients ranging from single-specialty practices, which include internal and family medicine, urology, dermatology and
orthopedics, to large, multi-specialty groups. Our life sciences business additionally serves clients in the pharmaceutical, biotechnology and medical
device industries, including 13 of the top 20 global pharmaceutical companies as measured by revenue in fiscal 2020.

Our Platform

The Phreesia Platform currently offers the following solutions to our clients:

• Our registration solution automates patient self-registration via Phreesia Mobile—either before or at the time of the patient’s visit—or through
the use of a purpose-built PhreesiaPad or Arrivals Station for on-site check-in. The solution also includes the Phreesia Dashboard, which
provider staff use to monitor and manage the intake process.

• Our patient activation solution enables providers to communicate with their patients through automated, tailored surveys, announcements,

messaging and targeted health campaigns.

• Our revenue cycle solution provides insurance-verification processes, point-of-sale payments applications and cost estimation tools, which

help providers maximize the timely collection of patient payments.

• Our clinical support solution collects clinical intake and PRO data for more than 25 specialties, enabling our clients to ask the right clinical

questions of the right patients at the right time, and gather key data that aligns with their quality-reporting goals.

7

Table of Contents

• Our appointments solution provides a comprehensive appointment scheduling system to provide clients with applications for online

appointments, reminders and referral tracking.

• Our life sciences solution provides a channel for our life sciences clients to deliver targeted and clinically relevant marketing content to

patients, which allows them to have more informed conversations with their providers. We also enable our life sciences clients to receive direct
patient feedback to incorporate into their business models.

The Phreesia Platform provides significant and measurable value to patients, healthcare provider organizations and life sciences companies. For
patients, we provide a seamless, individualized intake experience and flexible payment options. For provider clients, we enable them to increase
collections, streamline the referral process, improve quality measures, increase patient satisfaction and consistently collect key clinical, demographic
and social data. Based on client feedback received and our internal analysis, we believe that the majority of our provider clients have been able to
increase time-of-service collections after installing our Platform. For life sciences clients, we increase patient awareness and education of their
marketed products. Based on our analysis of client advertising campaigns conducted by Crossix and another data analytics company, which we
commissioned, we believe patients exposed to a brand campaign using the Phreesia Platform more likely, on average, to have a prescription filled
for that product than control patients.

The Phreesia Platform has evolved to provide a comprehensive range of applications and modules that address the growing needs of the healthcare
market. The success and continued evolution of our company has been due in large part to the talent and engagement of the entire Phreesia team.
Our team members are key pillars of our success and fostering and developing their talent is central to our culture.

Based on the significant value we provide to our clients, we have experienced strong organic revenue growth over the last three fiscal years. Total
revenue increased approximately 25% from $79.8 million in fiscal 2018 to $99.9 million in fiscal 2019 and approximately 25% from $99.9 million in
fiscal 2019 to $124.8 million in fiscal 2020. Adjusted EBITDA increased from a loss of $4.1 million in fiscal 2018 to income of $3.5 million in fiscal
2019 and to income of $4.8 million in fiscal 2020. See "Management's Discussion and Analysis of Financial Condition and Results of Operations —
Non-GAAP Financial Measures — for more information as to how we define and calculate Adjusted EBITDA and for a reconciliation of net income,
the most comparable GAAP measure.

Industry challenges and our opportunity

We develop and market solutions that increase efficiency, reduce costs and improve clinical effectiveness in the healthcare industry. We believe the
following trends impacting the healthcare industry represent significant opportunities for us.

Inefficiency and waste amidst continually rising U.S. healthcare expenditure

The excess in healthcare spending is largely administrative-related, including complex billing procedures, non-standardized practices and a lack of
communication between front- and back-office operations, leading to increased costs, errors and inefficient use of providers’ time. Physician
practices, burdened by these complex administrative and billing tasks, require extensive support staff to handle these challenges. We believe there
is a significant business opportunity and the market for our services will continue to grow as healthcare provider organizations and their staff seek to
address these rising costs by eliminating waste and inefficiencies.

The patient intake process today is primarily manual, tedious, prone to costly errors and repetitive. By contrast, the Phreesia Platform provides an
automated and comprehensive solution to address key provider pain points. As the leading patient intake platform, Phreesia increases staff and
doctor efficiency and allows providers to maximize clinical time with patients, reduce administrative complexities and optimize the delivery of care.

Increasing patient financial responsibility in healthcare

As healthcare expenditures continue to rise, employers and health systems have shifted more of the cost to patients through increased cost sharing
and the use of high-deductible health plans. These trends have resulted in significant increases in out-of-pocket patient spending, which CMS
expects to total $586.0 billion by 2027. The emergence of the patient as a major payer of healthcare is a dramatic shift in the industry payment
landscape, which requires provider staff to obtain payment from the patient before and after the point of care. These tasks are best accomplished
with more automated registration, billing and collection workflows, as well as patient-centric payment options. Against this backdrop, patients have
historically struggled to understand their bills. According to a McKinsey & Company analysis, by some estimates, healthcare provider organizations
collect only half of patient balances after the patient's initial visit, which contributes to incremental financial pressure.

8

Table of Contents

Phreesia’s comprehensive digital payment platform enables providers to more effectively engage patients and increase collections. Our robust suite
of revenue cycle solutions drives profitability, increases transparency and enhances the patient financial experience.

Increasing consumerism in healthcare

As patients pay an ever-growing share of their healthcare costs, they are increasingly demanding higher quality care, increased cost transparency,
shared decision making and convenience. As such, patient experience and satisfaction are becoming important priorities for providers as they
compete to attract and retain new patients. Moreover, pharmaceutical companies are increasingly becoming more patient-centric due to increased
competition and development of more targeted therapies.

We believe the Phreesia Platform drives improved patient satisfaction and education, efficiency and overall quality of care. Our Platform provides an
end-to-end patient intake solution that engages patients directly on their device of choice (Phreesia Mobile, PhreesiaPad or Arrivals Station) to
provide streamlined, self-service patient intake and empowers providers with intuitive, cloud-based software that drives actionable insights. Our
automated and integrated intake solution allows us to achieve high levels of patient utilization, providing us and our provider clients with important
access to patients at key moments of their care. We also help educate patients about relevant treatment options to encourage more engaging
provider interaction, and we provide pharmaceutical companies with an effective channel to incorporate the patient voice in to their business models
in an increasingly competitive, patient-centric healthcare environment.

Ongoing shift to value-based reimbursement models

The United States healthcare system has been shifting toward alternative payment models, in which healthcare provider organizations share
financial risk and are reimbursed based on patients’ experience and outcomes, based on a review by the Health Care Payment & Learning Action
Network. According to the American Hospital Association, the shift to these models requires healthcare provider organizations to manage new
challenges related to measurement and reporting, population health management, care coordination and other patient demands, all of which may
require additional staff and capabilities.

The Phreesia Platform provides real-time insights necessary to improve outcomes in a value-based operating model. We utilize industry-accepted
PROs and clinical screening tools that have been developed by third parties and tested for reliability, sensitivity and validity. These PROs allow our
healthcare provider clients to close gaps in care, identify successful treatments and engage patients in their care. At the same time, our ability to
streamline the intake process and critical workflows improves provider and staff efficiency, allowing for optimal allocation of resources to manage the
demands of a value-based care model.

Increasing focus on personalized healthcare solutions

We believe that the treatment and prevention of disease are becoming increasingly personalized, driven by technological advancements in the use
of patient-specific health, lifestyle/environmental, genomic and other data to diagnose, treat and prevent disease at a personalized level. According
to the Journal of the American Medical Association, pharmaceutical companies currently spend a substantial portion of their direct-to-consumer
marketing dollars on television and print to reach large patient populations with chronic conditions such as diabetes and pain, which we believe is
not as effective as targeted outreach. As new therapies, including those for smaller patient populations, are brought to market, pharmaceutical
companies need cost-efficient marketing channels and capabilities to promote new medicines.

Phreesia’s high levels of patient engagement and robust targeting capabilities create an attractive marketing channel for life sciences companies to
reach and inform targeted patient populations while they are seeking care which empowers patients to have informed conversations with their
physician about their care plan and treatment options.

Our market opportunity

The Phreesia Platform serves a range of provider clients, including single-specialty practices, multi-specialty groups and large health systems.
Through our life sciences solutions, we provide services to large and small pharmaceutical, medical device and biotechnology companies. We
believe the current addressable market for our Platform and services is approximately $7.0 billion and is derived from: (1) the potential subscription-
based revenue generated from the approximately 890,000 U.S.-based ambulatory care providers currently taking medical appointments,
(2) consumer-related transaction and payment processing fees, which are based on a percentage of payments that can be processed via the
Phreesia Platform and addresses approximately $91.0 billion of annual out of pocket patient spend in ambulatory healthcare related professional
services, and (3) a portion of the $6.0 billion

9

Table of Contents

spent by life sciences companies on direct-to-consumer prescription drug marketing. As we develop new products and services on the Phreesia
Platform, we expect our total addressable market to grow. Our recent entry into acute-care organizations is an example of a new market offering that
is not included in our current addressable market.

Our value proposition

We are focused on creating a better, more engaging healthcare experience for patients, healthcare provider organizations and life sciences
companies. We believe our solutions provide a unique value proposition that is differentiated from what is offered by the traditional healthcare
system.

Value proposition for patients

•

•

•

Improved patient experience. Our Platform streamlines the patient intake process and provides consumer-centric options for check-in. We pre-
populate information from prior visits, minimizing the frustration of repetitive questions during the intake process and streamlining the information
for review by a clinician by the time the patient reaches the exam room. We also offer patients a convenient, flexible, secure intake experience
that saves time and reduces the confusion and anxiety around payments. Additionally, our cost estimation tool allows patients to receive an
accurate estimate of their out-of-pocket spend for a particular service prior to receiving care. Patients are also able to save time by requesting
appointments directly on their healthcare provider organization’s website using our technology.

Flexible payment options. Our Platform provides patients with flexibility and choice in how they pay for healthcare services. Patients are able to
pay upfront or set up an automated payment plan that adheres to the provider client’s financial policies. Patients can also choose to pay online
on their provider’s website or place a card on file. Our Platform also removes the need for difficult payment-related conversations with staff and
ensures a level of personal privacy throughout the transaction.

Engagement in care. By leveraging the power of self-service and providing individualized, flexible intake solutions, we engage patients early in
their healthcare journey and empower them to be more active in their care decisions.

Value proposition for healthcare provider organizations

•

•

•

•

Simplify operations and enhance staff efficiency. We enable healthcare provider organizations to streamline operations through automated
patient intake and payments that are integrated into existing workflows and PM and EHR systems. By automating the numerous tasks of the
intake process, our provider clients have been able to save time on patient check-ins.

Improve cash flow and profitability. We enable our provider clients to increase collections and reduce costs. Based on client feedback received
and our internal analysis, we believe that our flexible patient payment options, including card on file, have led to an increase in time-of-service
collections for the majority of our provider clients. Our automated eligibility and benefits verification solution also reduces the number of denied
claims.

Enhance clinical quality. We enable our provider clients to more efficiently and effectively capture the right clinical information to meet their
clinical goals and align with quality reporting initiatives. Our logic-driven targeting and delivery of PROs and other questionnaires help providers
identify and target at-risk patients in need of specific care and reduce errors by avoiding the need to manually gather the information.

Improve patient experience. We simplify the patient intake process to drive higher patient satisfaction, retention and engagement. Our
streamlined intake and payments offering provides a consumer-friendly experience and engages patients to take control of their care. Through
our patient surveys, providers are able to conduct outreach to patients within 24 hours of visit and generate real-time feedback that informs and
drives improvement efforts.

Value proposition for life sciences organizations

•

•

Targeted, direct digital marketing. We provide life sciences companies with a channel to identify, reach, educate and communicate with patients
when they are most receptive and actively seeking care. Our data-driven solutions provide custom, targeted patient outreach based on various
clinical, environmental and social data, allowing our clients to engage patients with clinically relevant medical content to help facilitate
conversations with their providers about treatment options.

Improve brand conversion and adherence. Our data and analytics capabilities identify patient populations that align with our life sciences clients’
target audiences. Based on our analysis of client advertising campaigns

10

Table of Contents

conducted by Crossix and another data analytics company, which we commissioned, we believe patients exposed to a brand campaign using
the Phreesia Platform are more likely, on average, to have a prescription filled for that product than control patients. Integration with our point-of-
care solutions, which engage our patients in their own care, increases incremental prescriptions with existing patients, driving an adherence
benefit and strong return to our clients.

•

Feedback from patient voice. Our Patient Insights solution provides a channel for our life sciences clients to deliver real-time, dynamic surveys
to highly targeted patients and capture direct patient feedback.

Our competitive strengths

Market leadership. We believe the Phreesia Platform is the most comprehensive and scalable patient intake and payments solution in the market,
placing us at the point of care and in the center of the patient-provider relationship. Phreesia is an industry leader in market share and user
engagement, in over 1,600 healthcare provider organizations. We were named the top-ranked patient intake management vendor for 2019 and 2020
by the healthcare IT research and insights firm KLAS.

Scalable SaaS-based platform embedded in mission-critical daily workflows. Our Platform seamlessly integrates into our provider clients’ daily
workflows with bi-directional integration into PM and EHR systems collectively representing the majority of the total PM and EHR market. These
robust integrations provide real-time exchange of clinical, demographic and financial information. For example, customized consent forms and
questionnaires are uploaded directly into a provider client’s PM or EHR system immediately upon completion, which reduces staff time spent on
administrative tasks. Our feature-rich SaaS technology architecture is highly scalable across healthcare provider organizations of all sizes, from
small independent practices to large health systems with multiple locations, enabling us to implement our solutions quickly and cost-effectively.

Integrated payment platform. The integration of payments within our patient intake platform creates a seamless experience for both patients and
providers and results in increased payments for healthcare provider organizations and revenue for Phreesia. Compared with disparate payment
platforms and manual reconciliation processes, the Phreesia Platform automatically posts payments in real-time to a provider client’s PM system,
creating material time and cost efficiencies for our provider clients. Our revenue cycle solutions, such as card on file, online payments and payment
plans, provide convenient payment options for patients, lower bad debt expense for provider clients and reduce payment-related tasks for their staff.

Significant and measurable return on investment. We actively measure and report performance metrics for our provider clients, demonstrating
significant and sustainable return on investment in multiple impact areas, often as early as 30-60 days after launch. Example impact areas include:
increased collections, expanding staff and provider capacity, optimizing profitability by reducing back-office billing and collection costs, improving
patient experience through streamlined scheduling and check-in process and flexible payment options, and enhancing clinical care by creating time
savings for staff and clinicians.

Proven ability to innovate and meet the evolving needs of our clients. We have demonstrated the ability to quickly and reliably incorporate new
applications into the Phreesia Platform to address the myriad of challenges facing healthcare provider organizations and we continue to evaluate the
most impactful innovations that will drive a better healthcare experience. Our solution was initially designed as a patient check-in and messaging
tool, but it has rapidly evolved into a comprehensive patient intake and payment platform designed to keep pace with evolving demand from patients
and providers. We have introduced multiple new applications in the last three years, including Phreesia Mobile, which allows patients to check in
conveniently from their own device and has significantly increased patient utilization and overall patient engagement, and Payment Assurance,
which eliminates many of the manual tasks required to bill a patient. Additionally, Phreesia has been committed to supporting our provider
organization clients as they respond to coronavirus, or COVID-19, by helping them stay safe, stay open and continue to see patients. To that end,
we have released a number of new product offerings and features to align with our clients’ evolving needs and workflows, including tools for
screening patients, supporting drive-through appointments and other no-waiting-room models, communicating with patients and promoting them to
schedule appointments, collecting patient information during telehealth visits and reducing patient-staff contact during in-person visits.

Attractive, highly scalable financial model. Our revenue is largely derived from recurring monthly subscriptions and re-occurring payment
processing fees, which should increase with growth of our client base and the ongoing shift of healthcare costs to patients. We have successfully
expanded our products sold to existing clients by adding incremental providers and offering additional solutions to these clients. This has led to a
21% increase in average

11

Table of Contents

revenue per provider client from fiscal 2019 to fiscal 2020. As our provider clients continue to add more providers to our Platform, we benefit from
increased scale and strong unit economics.

Founder-led and deeply experienced management team with strong culture. Our founders, Chaim Indig and Evan Roberts, are pioneers in
patient intake who have led our company through consistent and rapid growth over the past 14 years. Our senior leadership team has extensive
healthcare, technology and payment knowledge and expertise, and an average 10-year tenure with Phreesia. Additionally, our dedicated sales,
implementation, support and development teams also have significant healthcare, technology and payment experience and are a key competitive
advantage to our success in the marketplace.

Attracting and retaining top talent is a high priority for us. Our strong company culture and investment in the long-term career growth for our people
is evidenced by their long tenure with our organization. We believe our success is due in large part to the continued engagement of our talented and
committed team. Modern Healthcare magazine recognized Phreesia as one of the “Best Places to Work in Healthcare” for three consecutive years,
optimally positioning us to continue to attract top healthcare and technology talent. Additionally, we have supported our employees’ needs during the
COVID-19 pandemic, including providing the tools needed to work from home and offering flexibility for those who have children at home.

Our growth strategies

The success of our business depends on acquiring new provider clients and increasing utilization among our existing provider clients, which in turn
drives growth across our Platform and solutions. We believe we are well-positioned to benefit from a number of prevailing industry tailwinds across
patient intake, patient payments and life sciences marketing. We intend to continue to proactively grow the business through the following strategies:

Expanding our Platform to new healthcare provider organizations

The market for a technology-powered intake and payment platform in the U.S. healthcare industry is early, large and underserved, and we believe
we have a substantial opportunity to grow our client base and market share. With the ability to support over 25 different medical specialties and
existing partnerships with leading PM and EHR providers, the Phreesia Platform is able to serve a large portion of the U.S. ambulatory and acute
care market. The Phreesia Platform is currently used by a small percentage of ambulatory care organizations, and we plan to continue to expand
our direct sales force to win new clients with a focus on larger ambulatory provider groups across specialties. In fiscal 2019, we also entered into the
U.S acute care market and expect this to be a driver of meaningful future growth.

Deepening our relationship with existing provider clients

We generate recurring fees from our provider clients based on the number of providers who utilize the Phreesia Platform plus subscriptions for any
add-on applications. As our provider clients realize the value of the Phreesia Platform, they typically purchase additional subscriptions for their
providers. Our sales strategy is focused on expanding our revenue per provider client and we believe there is a significant opportunity to sell new
applications as well as add additional provider clients.

Continuing to innovate and leverage our Platform to optimize healthcare delivery

We believe the depth, scalability and robust capabilities of our Phreesia Platform allow us to address key challenges facing healthcare delivery. As
an innovative leader in the patient intake market, we intend to continue to invest in new value-added offerings for our clients. We have a well-defined
technology roadmap to introduce new features and functionality to the Phreesia Platform, such as our appointments and cost estimation add-on
applications. We intend to leverage our patient database and patient engagement capability to eliminate gaps in care and increase care coordination
among all key healthcare constituents. By expanding and continuously enhancing the Phreesia Platform, we believe we can drive incremental
revenue from existing clients as well as broaden the appeal of our solutions to potential new clients.

Pursuing opportunistic strategic investments, partnerships and acquisitions

Our strong growth has been completely organic as we have added provider clients and life sciences companies to our Platform while also expanding
the solutions we offer those clients. Through our history, we have effectively partnered with leading PM and EHR solution providers, and will
continue to evaluate strategic and innovative investments and partnerships to accelerate growth. We believe we are now at an appropriate stage
and level of scale where we can consider acquisitions. We completed our first acquisition in December 2018 when we acquired Vital Score, Inc.,
which expanded our clinical and patient activation offerings and deepened our capabilities in motivational science.

12

Table of Contents

Enhancing our margins through continued strategic growth

Our business model is based on developing and deploying new, value-added applications for our clients that increase revenue and enhance our
attractive client unit economics. We have invested significantly to create a comprehensive, scalable technology platform that allows us to gain
operating leverage and enhance margins. We expect to increase profitability and margins by adding larger new clients to our Platform and by
expanding our existing clients with minimal incremental investments in our Platform. Moreover, we continually aim to improve the effectiveness and
efficiency of our Platform.

Our products and services

Our Platform and suite of solutions are specifically designed to cater to the needs of patients, providers and life sciences companies while improving
healthcare engagement.

Registration

Our Registration applications facilitate mobile and on-site check-in, create a more complete patient record and increase patient convenience and
satisfaction. Our Registration solutions include:

•

Phreesia mobile. Our mobile intake platform allows patients to check in securely and conveniently on their computer or mobile device, either
prior to their visit or when they arrive at the office. Patients can also update their clinical and demographic information, take a photo to store
in their patient record, capture images of their driver’s license and insurance card, sign forms and policies and pay copays and outstanding
balances—all from the privacy and ease of their own device.

13

Table of Contents

•

•

•

•

PhreesiaPad. Our proprietary, secure tablet ensures ease of use for on-site check-ins. It allows patients to update their information, take a
photo to store in their patient record, capture images of their driver’s license and insurance card, sign consent forms and pay copays and
outstanding balances privately and securely. These tablets are durable, secure and easy for patients of all ages to use.

Phreesia arrivals stations. Our Arrivals Stations, designed as a complement to Phreesia Mobile, allow patients to confirm their information
and make payments while offering frequently returning or mobile patients a quick and easy self-service intake option.

Phreesia dashboard. Our dashboard acts as the “command center for the waiting room” and allows staff to efficiently monitor the intake
process, access relevant patient information and manage registration exceptions. Specific capabilities include: eligibility and benefits
verification, e-cashiering, card processing at the time of service, payment plans, card on file, reconciliation reporting, analytics on patient
collections and transaction and batch reporting.

Specialty-specific intake workflows. Our workflows leverage our proprietary logic to guide patients through a tailored list of questions,
allowing them to efficiently enter and verify their demographics, insurance data and clinical information.

• Consent management. Our automated consent forms streamline the process of collecting consents by ensuring that each patient receives

the right forms. These forms can be customized by appointment type and can capture electronic signatures and send required forms directly
to the PM or EHR system.

Appointments

Our Appointments applications allow for convenient online appointment requests for patients, appointment tracking and appointment management in
one place, and provide insight into past and upcoming appointments. Our Appointments solutions include:

• Online appointments. Patients receive 24/7 access to book appointments on a practice’s website. Appointment requests populate into the
Phreesia Appointments Hub for staff to track and schedule. Patients can confirm their appointment time and date via automated text or
email.

• Referrals. Phreesia Referrals tracks all incoming referrals in a centralized list and allows referring providers to send and check the status of

each request.

•

Phreesia appointments Hub. Our Appointments Hub centralizes and tracks all incoming appointment requests, verifies patient insurance
and allows staff to manage appointments and follow-up visits across multiple locations. The Phreesia Appointments Hub can also schedule
appointments directly into select PM systems.

Revenue cycle

We are able to improve key revenue cycle metrics with our payment solutions, increasing time-of-service and post-visit collections as well as
improving patient convenience with online payments and card on file. Our Revenue Cycle solutions include:

•

•

Point-of-sale payments. Our point-of-sale payments solution offers self-service options on Phreesia Mobile, on the PhreesiaPad or at an
Arrivals Station. Provider staff can also process time-of-service or post-explanation of benefits payments on the Phreesia Dashboard. We
are able to replace or support a client’s existing payment processor with a fast and secure way to process transactions, as we accept all
major credit cards (Visa, MasterCard, American Express and Discover). Additionally, we are Level 1 PCI-compliant and minimize PCI scope
in order to prevent significant delays in compliance efforts.

Eligibility and benefits verification. Our automated eligibility and benefits application streamlines verification, reduces staff’s manual
workload and alerts them when attention is needed. We can run eligibility and benefits checks in advance so our clients know their patients’
primary and secondary insurance before their visit. We have achieved CAQH CORE Phase 1 Certification for seamless, secure healthcare
administrative data exchange.

14

Table of Contents

•

•

E-Cashiering. We are able to track cash, check and card payments using one tool across all users and office locations. Our reports with bi-
directional integration with PM systems simplify end-of-day reconciliation and payment posting.

Payment plans. Our provider clients can give patients the option to set up private, automated payment plans when they check in, or have
the staff create payment plans for them on the Phreesia Dashboard. Each plan is configured according to the healthcare provider
organization’s financial policies and managed automatically.

• Online payments. Our online payments application allows practices to add a custom payment button to their website or send email

reminders that direct patients to an online payment page.

•

Payment assurance. Our patients may sign a financial policy that gives authorization to store their payment card on a secure platform, thus
automatically collecting payments once claims are adjudicated.

• Cost estimation. This recently developed application searches patients’ upcoming scheduled appointments and automatically calculates

their estimated payment, which staff can manage and track.

Clinical support

We are committed to delivering the appropriate PROs and assessments to practices as well as helping them efficiently identify at-risk patients and
target them for follow-up care. Our Clinical Support solutions include:

•

Care pathways. Our Care Pathways applications provide the necessary tools to identify and treat patients for specific health risks. From
orthopedics and gastroenterology to otolaryngology, or ENT, and urology, our targeted clinical assessments screen patients for common
morbidities associated with each specialty area.

• Wellness for primary care. Our Wellness for Primary Care application supports primary care providers as they take on increasing

responsibility for their patients’ mental health needs. It identifies and screens patients for common behavioral and mental health conditions,
including depression, anxiety and substance abuse, using questionnaires such as PHQ-2 and PHQ-9.

• Healthy child for pediatrics. We generate validated PRO data with our Healthy Child application for developmental conditions such as ADHD

and autism, as well as behavioral health and wellness data for depression and the flu.

• Women’s wellness. Our Women’s Wellness application, which is used in OB/GYN practices, administers clinical questionnaires and gathers

PRO data about depression, most recent mammograms and other relevant questions.

Patient activation

By providing patients with surveys, targeted messages and branded patient announcements before, during and after their visits, we are able to drive
patient engagement and awareness of important practice information and available treatments and services. Our Patient Activation solutions
include:

•

Post-visit patient surveys. Our surveys are designed to provide clients with a better understanding of their patients’ experiences as well as
insights to drive improvements. The surveys align with industry standards and capture key satisfaction metrics, such as Net Promoter
Score.

• Health campaigns. Our application allows healthcare provider organizations to send targeted messages to specific patients, educating them
about the care they need and prompting them to schedule important appointments. Patients can easily self-schedule or request appropriate
appointments, such as Medicare annual wellness visits or diabetic eye exams.

•

Social determinants of health. We allow healthcare provider organizations to ask patients privately about their access to healthy food, safe
housing and other social determinants that can have a critical impact on their health. The gathered information is automatically integrated
within PM and EHR systems, giving providers key data to better understand patients and connect them to needed services.

15

Table of Contents

•

•

Service promotions. Our clients can use our Platform to promote a health fair, in-house pharmacy, on-site physical therapy or other ancillary
services.

Announcements. We are able to send patients branded emails to share important announcements such as new locations, office closures
and added services.

• Research. Our application allows clients to deliver targeted questionnaires to patients who may be interested in trials and research studies,

generate summary reports and follow up with those who would like to participate.

Analytics and reports

Our robust analytics suite provides real-time operational, financial and clinical insights across our portfolio of products and applications. Example
analytics and reports capabilities within our products include:

• Registration. Our Platform monitors patient check-in volumes by location and staff member, usage rates for mobile pre-registration and on-

site check-ins, the average time it takes for a patient to complete check-in and patient satisfaction levels, among a variety of other
registration features.

•

Appointments. Our Platform calculates the volume of incoming appointment requests, tracks the time it takes for patients to schedule
appointments and provides insights into top-referring providers.

• Revenue cycle. Our Platform monitors payments across a healthcare provider organization and reconciles all payments daily. Our Platform

also tracks payment volumes by location, batch, user, payment method and type of charge.

• Clinical support. Our Platform generates reports that analyze PROs, shows the percentage of patients who request follow-up care and

captures patient information that helps our provider clients and their patients meet quality reporting goals.

•

•

•

•

Patient activation. Our Platform analyzes the impact of patient communications and preventive health initiatives. Furthermore, it views the
number of patients who have seen messages, tracks email and text-message opens and monitors opt-in rates.

Patient surveys. Our Platform tracks patient answers by location or provider, benchmarks against similar practices and calculates net
promoter scores, which is a popular management tool used to gauge the loyalty of patients to their providers.

Data extracts. Our Platform sends a secure, automated daily feed of patient data to a data warehouse or data lake, thereby eliminating the
need to download and upload reports.

Custom report capability. Our Platform produces custom reports for clients that feature client data such as utilization, social determinants of
health, clinical quality and metrics.

COVID-19 Product Offerings

Our COVID-19 product applications and features are designed to align with our provider clients’ evolving needs and workflows and help them to stay
safe, stay open and continue to see patients.

• COVID-19 Screening Module. Our module screens patients for self-reported COVID-19 risk factors before their appointment or upon arrival,
and alerts both patients and staff to take appropriate action based on patients' responses. The screening module is based on Center for
Disease Control guidelines and is updated regularly as those guidelines change.

•

•

Patient Chat. Our Patient Chat product allows provider clients to send text messages to individual patients about their in-person or virtual
visits. This capability helps to reduce face-to-face interactions, decrease phone-call volume and improve patient communication.

Intake for Telehealth. Our Intake for Telehealth offering supports provider organizations as they shift visits to telehealth by allowing them to
perform all the necessary intake tasks for each virtual visit, including

16

Table of Contents

gathering consents, at scale. Intake for Telehealth also provides patients with information about how their telehealth visit will work.

•

Zero-Contact Intake. Our Zero-Contact Intake offering enables clients to reduce contact between patients and staff during in-person visits.
The product allows medical practices, emergency departments, urgent-care clinics and other care settings to send a link to patients so they
can complete their intake from their home, their car or another no-waiting-room workflow. Staff can manage the intake process from a
remote location without needing to handle patients’ paperwork, ID cards, insurance cards or credit cards.

Life sciences

Our partnerships with life sciences companies allow us to activate and engage patients by presenting targeted messages to appropriate patient
populations, driving improved brand conversion and better patient understanding of behavior modification.

•

•

•

Patient connect. Our Patient Connect feature enables clients to engage with relevant patients who voluntarily opt in and deliver pertinent,
targeted messages at the point at which they are actively seeking care. Our tools raise awareness and engagement with patients and help
them to start the right medical conversation with their physicians.

Patient insights. We leverage our Platform to conduct primary research, gather PROs, understand patient sentiments and discover unmet
patient needs, which aid life sciences companies in incorporating patient insights in their work.

Analytics and predictive modeling. We partner with life sciences companies to develop analytic products to help predict outcomes, identify
at-risk or undiagnosed patients and develop clinical decision support tools that may help providers make evidence-based decisions
regarding treatment and diagnosis.

Our technology

We have developed our proprietary SaaS-based technology platform with a focus on delivering reliability, performance, security and privacy. The
Phreesia Platform operates as a single, unified, multi-tenant platform that has demonstrated scalability and seamless integration within the operating
infrastructure of our provider clients. Our core technology capabilities include:

• Robust integration. We integrate our technology into PMs, EHRs and ambulatory and acute system workflows for over 1,600 healthcare
provider organizations. Data captured from the patient or generated by the use of our Platform automatically integrates into the PM and
EHR systems of provider clients. We currently partner with leading PM and EHR providers that collectively represent the majority of the total
PM and EHR market. Partners and provider clients can leverage our expanding APIs to embed the functionality of the Phreesia Platform for
their patients, while controlling the look and feel.

•

•

Embedded payments. The payment processing features of our Platform have been designed to operate seamlessly within the workflows of
our provider clients, and our revenue cycle solutions can connect directly to payors, to multiple clearinghouses and directly with PM, EHR
and other systems.

Scalable at cost. We have developed a robust and scalable SaaS-based platform that allows us to quickly iterate on existing technology and
develop new solutions quickly and efficiently to meet the needs of our clients. Our unique architecture also allows new integrated
applications to be quickly deployed to clients and allows real-time integration without expensive and difficult-to-manage VPN tunnels. This is
particularly important in a regulatory and industry environment that continues to evolve.

• Consumer-oriented. Through technology innovation, we have continued to ensure our products and services evolve to meet growing and

increasingly consumer-centric demands.

•

Reliable. Our technology is engineered to provide high reliability and availability. The Phreesia Platform performs hundreds of thousands of
transactions, including eligibility and benefits verifications, payment card processing and email and text messaging, quickly and reliably at a
low cost every day.

17

Table of Contents

•

Secure and private. We securely manage billions of data points for millions of patients using multiple devices. Maintaining the integrity of our
Platform is critical to our business, our clients and the patients they treat. We routinely audit and review our security program.

Privacy and security

Privacy and security are our top priorities. We maintain a comprehensive security program designed to help safeguard the confidentiality, integrity
and availability of our clients’ data, which includes both organizational and technical control measures and the security and privacy of our Platform.
We have a system in place to monitor the safety of patient information as well as procedures designed to take immediate action.

We operate a single, unified, multi-tenant platform that offers reliability, performance, security and privacy for our clients. Our technology reliably
integrates in thousands of client systems, and we have the infrastructure in place with two co-located data centers to handle mass amounts of
sensitive patient information.

We use security auditors and industry-leading vendors, such as Sikich, Drummond, Bluefin and CORE, to ensure we have the controls and
procedures in place to protect our clients’ sensitive information. We have the industry’s most well-known certifications, including PCI-DSS Level 1
Service Provider, Security Organization Control 2, or SOC 2, and PCI Point-to-Point Encryption, and are currently seeking a required biannual
recertification from HITRUST. As a PCI-DSS Level 1 Service Provider, we are committed to upholding industry security standards to cardholder
data. The Level 1 PCI compliance allows us to minimize clients’ PCI scope.

Our competitive landscape

We compete in a dynamic patient intake market with direct and indirect competitors that maintain varying degrees of resources and capabilities. We
believe many direct competitors are focused on the basic aspects of electronic patient intake and are only starting to expand into the multiple
adjacencies beyond patient registration. Some of our existing and potential partners, particularly EHR providers, have developed their own patient
intake solutions and have become direct competitors. However, most of these offerings are limited in scope. Furthermore, the Phreesia Platform is
integrated with a majority of the leading EHR systems, and we have put in place partnerships designed for shared financial success. KLAS, an
independent healthcare information technology research firm, evaluates Phreesia against many of these direct competitors and named Phreesia the
top-ranked patient intake management vendor for both 2019 and 2020, based on direct feedback from healthcare organizations across the country.

We believe companies in the patient intake market compete on the basis of several factors, including:

•
•
•
•
•
•
•
•
•

price;
breadth, depth, quality and reliability of product and service offerings;
ease of use;
ability to drive tangible return on investment;
client-focused implementation services and training programs;
healthcare domain expertise;
patient clinical content offerings;
client support and client services; and
ability to integrate with all of a client’s existing systems, including EHR and/or PM systems

Life sciences marketing is highly competitive and rapidly evolving and consists of both traditional media platforms (e.g. television and print media) as
well as more modern web-based and application-based platforms that provide direct-to-consumer marketing for the life sciences industries. Our
targeted marketing solutions are unique and compete at the point of care as well as pre- and post-visit across an array of digital devices backed by
our commitment to transparency and third-party auditing. We compete on the basis of several factors, including price, quality, transparency and the
ability to demonstrate meaningful return on investment.

Sales and marketing

We market and sell our products and services to healthcare provider organizations throughout the United States using a go-to-market and direct
sales organization comprised of highly trained and technical team members that are segmented into several highly targeted and coordinated teams.
Our demand generation team develops content and identifies prospects that our sales development team research and qualify to generate high-
grade, actionable sales programs. We utilize both an inside and outside direct sales force to execute on the qualified sales programs, partnering
with client services to ensure the prospect is educated on the breadth of Phreesia’s capabilities and demonstrable value proposition. Our direct
sales force is organized according to the size and needs of potential

18

Table of Contents

clients, leveraging their deep experience to deliver a solution tailor-fit to the size and specialty of each practice. Through this targeted, coordinated
approach, we maximize resource allocation and allow our direct sales team to concentrate on execution.

We also sell products and services to pharmaceutical brands and advertising agencies.

Subscriber services and support

Our operations and support organizations differentiate and enhance our clients’ and patients’ experience. Our teams have significant experience
integrating with various EHR and PM systems, which can help take our provider clients from sale to go-live much quicker than other platforms. Our
client-focused operations are structured to provide a seamless process.

•

Client services. Our dedicated Client Services team is responsible for pre-sales engagement, new client onboarding and implementation,
existing client implementation and on-site optimization. Our client services are organized by market specialization, ensuring that our teams
provide deep expertise in the markets they support. In addition, our implementation teams have extensive knowledge of the PM and EHR
systems that our provider clients use. Through our designed implementation approach and expertise, we are able to take provider clients
live efficiently and quickly. Our Client Services teams are also able to demonstrate early return on investment in land-and-expand deals,
enabling us to roll out to additional locations.

• Client success. Our success is driven by our ability to retain and expand relationships with existing and new clients. Our dedicated Client
Success team is focused on the retention of our client base, coordinating directly with Sales and Client Services to meet this objective.
Furthermore, we are continuously expanding our business by offering additional products to our clients and driving adoption and utilization.

• Client support. We provide technical support to our provider clients through our dedicated Client Support team to directly resolve any

product and/or service issues. We serve as the single starting point for client issues and offer a collaborative support model in contrast to
tiered support models. This model has proven to help large companies continue to scale, while leveraging the benefits of smaller
operations.

We are committed to providing top-quality services and support, and we have been recognized for high performance in integration, implementation
support and overall client satisfaction. In a 2020 industry survey report from the research firm KLAS, Phreesia earned the highest scores for service,
satisfaction, and likelihood of buying again.

Commercial partnership agreements

athena

On January 10, 2014, we entered into a one-year partner agreement, which we refer to as the Partner Agreement, with athenahealth, Inc., or
athena, a provider of electronic health record services, medical practice management services, patient communications services, care coordination
services, data integration, insight and action services and medical applications. Pursuant to the Partner Agreement, we provide our patient self-
check-in solutions to athena’s customers, and athena provides a license to use an electronic interface to permit data exchanges between athena’s
platform and our Platform. In connection with the Partner Agreement, on April 11, 2014, we entered into revenue share addendums, pursuant to
which we make quarterly revenue share payments to athena equal to a percentage of revenue received from certain athena clients. We also
participate in various business activities for athena that may qualify us for changes in revenue share amounts. The Partner Agreement automatically
renews for consecutive one-year terms beginning on January 10, 2015, unless earlier terminated. Either party may terminate the Partner Agreement
for convenience upon 30 days’ prior written notice. The Partner Agreement is also subject to early termination upon an uncured material breach by
the other party, or due to the other party’s bankruptcy, insolvency or dissolution.

Allscripts

On December 10, 2015, we entered into a five-year strategic alliance agreement, which we refer to as the Strategic Alliance Agreement, with
Allscripts Healthcare, LLC, or Allscripts, a provider of electronic health record software solutions, clinical and revenue cycle software and information
solutions for provider groups. Pursuant to the Strategic Alliance Agreement, we facilitate integration of our Platform offerings with Allscripts’ systems,
and Allscripts markets and sublicenses those integrated offerings, including our payment processing services, eligibility and benefits services and
patient intake management offerings, to prospective and existing Allscripts’ customers. Under

19

Table of Contents

the terms of the Strategic Alliance Agreement, we pay Allscripts a percentage of revenues generated through our payment processing offerings, as
well as set fees on sales of our patient intake management offerings to Allscripts customers, and Allscripts pays us subscription fees for our Platform
offerings and related professional services fees. The Strategic Alliance Agreement automatically renews for successive one-year terms beginning on
December 10, 2020, unless earlier terminated. Allscripts may terminate the Strategic Alliance Agreement for convenience upon one year’s prior
written notice to us, or immediately upon written notice if we are determined ineligible to participate in federal healthcare programs or upon certain
change of control transactions. Additionally, either party may terminate the Strategic Alliance Agreement upon an uncured material breach by the
other party or upon the other party’s insolvency.

Healthcare laws and regulations

Our business is subject to extensive, complex and rapidly changing federal and state laws and regulations. Various federal and state agencies have
discretion to issue regulations and interpret and enforce healthcare laws. While we believe we comply in all material respects with applicable
healthcare laws and regulations, these regulations can vary significantly from jurisdiction to jurisdiction, and interpretation and enforcement of
existing laws and regulations may change periodically. Moreover, in many jurisdictions in which we operate, neither our current nor our anticipated
business model has been the subject of judicial or administrative interpretation. We cannot be assured that a review of our business by courts or
regulatory authorities will not result in determinations that could adversely affect our operations or that the healthcare regulatory environment will not
change in a way that restricts our operations. Federal and state legislatures also may enact various legislative proposals that could materially impact
certain aspects of our business. In addition, our consumer transactions business is subject to certain financial services laws, regulations and rules,
such as the Payment Card Industry Data Security Standards.

U.S. state and federal health information privacy and security laws

There are numerous U.S. federal and state laws and regulations related to the privacy and security of personally identifiable information, including
health information. In particular, HIPAA establishes privacy and security standards that limit the use and disclosure of protected health information,
referred to as PHI, and require the implementation of administrative, physical, and technical safeguards to ensure the confidentiality, integrity and
availability of individually identifiable health information in electronic form. Our provider customers are regulated as covered entities under HIPAA.
As a service provider who creates, receives, maintains or transmits PHI on behalf of our covered entity customers, Phreesia is a “business
associate” as defined under HIPAA. Since the effective date of the HIPAA Omnibus Final Rule on September 23, 2013, certain HIPAA requirements
are also directly applicable to business associates.

Violations of HIPAA may result in civil and criminal penalties and a single breach incident can result in violations of multiple standards. We must also
comply with HIPAA’s breach notification rule. Under the breach notification rule, business associates must notify covered entities of a breach, and
those covered entities must notify affected individuals without unreasonable delay in the case of a breach of unsecured PHI, which may compromise
the privacy, security or integrity of the PHI. In addition, notification must be provided to the U.S. Department of Health and Human Services, or HHS,
and the local media in cases where a breach affects more than 500 individuals. Breaches affecting fewer than 500 individuals must be reported to
HHS on an annual basis. In the event of a breach, our covered entity customers may require we provide assistance in the breach notification
process and may seek indemnification and other contractual remedies.

State attorneys general also have the right to prosecute HIPAA violations committed against residents of their states. While HIPAA does not create
a private right of action that would allow individuals to sue in civil court for a HIPAA violation, its standards have been used as the basis for the duty
of care in state civil suits, such as those for negligence or recklessness in misusing personal information. In addition, HIPAA mandates that HHS
conduct periodic compliance audits of HIPAA covered entities and their business associates for compliance. It also tasks HHS with establishing a
methodology whereby harmed individuals who were the victims of breaches of unsecured PHI may receive a percentage of the Civil Monetary
Penalty fine paid by the violator. In light of the HIPAA Omnibus Final Rule, recent enforcement activity, and statements from HHS, we expect
increased federal and state HIPAA privacy and security enforcement efforts.

Many states in which we operate and in which our patients reside also have laws that protect the privacy and security of sensitive and personal
information, including health information. These laws may be similar to or even more protective than HIPAA and other federal privacy laws. For
example, the laws of the State of California, in which we operate, are more restrictive than HIPAA. California recently enacted and has proposed
companion regulations to the California Consumer Privacy Act, or CCPA, which went into effect January 1, 2020. The CCPA creates new individual
privacy rights for California consumers (as defined in the law) and places increased privacy and security

20

Table of Contents

obligations on entities handling personal data of consumers or households. The CCPA requires covered companies to provide certain disclosures to
consumers about its data collection, use and sharing practices, and to provide affected California residents with ways to opt-out of certain sales or
transfers of personal information. As of March 28, the California State Attorney General has proposed varying versions of companion draft
regulations which are not yet finalized. Despite the delay in adopting regulations, the California State Attorney General will commence enforcement
actions against violators beginning July 1, 2020. While any information we maintain in our role as a business associate may be exempt from the
CCPA, other records and information we maintain on our customers may be subject to the CCPA. Where state laws are more protective than
HIPAA, we must comply with the state laws we are subject to, in addition to HIPAA. In certain cases, it may be necessary to modify our planned
operations and procedures to comply with these more stringent state laws. Not only may some of these state laws impose fines and penalties upon
violators, but also some, unlike HIPAA, may afford private rights of action to individuals who believe their personal information has been misused. In
addition, state laws are changing rapidly, and there is discussion of a new federal privacy law or federal breach notification law, to which we may be
subject.

In addition to HIPAA, state health information privacy and state health information privacy laws, we may be subject to other state and federal privacy
laws, including laws that prohibit unfair privacy and security practices and deceptive statements about privacy and security and laws that place
specific requirements on certain types of activities, such as data security and texting.

In recent years, there have been a number of well publicized data breaches involving the improper use and disclosure of personally identifiable
information and PHI. Many states have responded to these incidents by enacting laws requiring holders of personal information to maintain
safeguards and to take certain actions in response to a data breach, such as providing prompt notification of the breach to affected individuals and
state officials. In addition, under HIPAA and pursuant to the related contracts that we enter into with our business associates, we must report
breaches of unsecured PHI to our contractual partners following discovery of the breach. Notification must also be made in certain circumstances to
affected individuals, federal authorities and others.

Telephone Consumer Protection Act (TCPA)

The Telephone Consumer Protection Act, or TCPA, is a federal statute that protects consumers from unwanted telephone calls and faxes. Since its
inception, the TCPA’s purview has extended to text messages sent to consumers. Our services that leverage text messaging are subject to the
TCPA and its regulations and agency guidance.

U.S. corporate practice of medicine; fee splitting

Approximately 30 states have enacted laws prohibiting business corporations, such as Phreesia, from practicing medicine and employing or
engaging physicians to practice medicine, generally referred to as the prohibition against the corporate practice of medicine. These laws, which vary
among the states that have enacted them, are designed to prevent interference in the medical decision-making process by anyone who is not a
licensed physician. We frequently enter into services contracts with healthcare provider organizations pursuant to which we provide them with
revenue cycle management, insurance enrollment verification, patient intake, scheduling, appointment reminders and a range of other services.
These contractual relationships are subject to various state laws, including those of New York, Texas and California, that prohibit fee splitting or the
practice of medicine by lay entities or persons and are intended to prevent unlicensed persons from interfering with or influencing the physician’s
professional judgment. In addition, various state laws also generally prohibit the sharing of professional services income with nonprofessional or
business interests. Activities other than those directly related to the delivery of healthcare may be considered an element of the practice of medicine
in many states. Under the corporate practice of medicine restrictions of certain states, decisions and activities such as scheduling, contracting,
setting rates, the provision of medical equipment and the hiring and management of clinical personnel may implicate the restrictions on the
corporate practice of medicine.

Some of these requirements may apply to us even if we do not have a physical presence in the state, based solely on our agreements with
providers licensed in the state. However, regulatory authorities or other parties, including our providers, may assert that we are engaged in the
corporate practice of medicine or that our contractual arrangements with our provider clients constitute unlawful fee splitting. In this event, failure to
comply could lead to adverse judicial or administrative action against us and/or our provider clients, civil or criminal penalties, receipt of cease and
desist orders from state regulators, loss of provider licenses, the need to make changes to the terms of engagement of our provider clients that
interfere with our business and other materially adverse consequences.

U.S. federal and state fraud and abuse laws

Federal Stark Law

21

Table of Contents

We may be subject to the federal self-referral prohibitions, commonly known as the Stark Law. Where applicable, this law prohibits a physician from
referring Medicare patients to an entity providing “designated health services” if the physician or a member of such physician’s immediate family has
a “financial relationship” with the entity, unless an exception applies. The penalties for violating the Stark Law include the denial of payment for
services ordered in violation of the statute, mandatory refunds of any sums paid for such services, civil penalties for each violation and twice the
dollar value of each such service and possible exclusion from future participation in the federally funded healthcare programs. A person who
engages in a scheme to circumvent the Stark Law’s prohibitions may be fined for each applicable arrangement or scheme. The Stark Law is a strict
liability statute, which means proof of specific intent to violate the law is not required. In addition, the government and some courts have taken the
position that claims presented in violation of the various statutes, including the Stark Law, can be considered a violation of the federal False Claims
Act (described below) based on the contention that a provider impliedly certifies compliance with all applicable laws, regulations and other rules
when submitting claims for reimbursement. A determination of liability under the Stark Law could have a material adverse effect on our business,
financial condition and results of operations.

Federal Anti-Kickback Statute

We are also subject to the federal Anti-Kickback Statute. The Anti-Kickback Statute is broadly worded and prohibits the knowing and willful offer,
payment, solicitation or receipt of any form of remuneration in return for, or to induce, (i) the referral of a person covered by Medicare, Medicaid or
other governmental programs, (ii) the furnishing or arranging for the furnishing of items or services reimbursable under Medicare, Medicaid or other
governmental programs or (iii) the purchasing, leasing, ordering, arranging, or recommending the purchasing, leasing or ordering of any item or
service reimbursable under Medicare, Medicaid or other governmental programs. Certain federal courts have held that the Anti-Kickback Statute can
be violated if “one purpose” of a payment is to induce referrals. In addition, a person or entity does not need to have actual knowledge of this statute
or specific intent to violate it to have committed a violation, making it easier for the government to prove that a defendant had the requisite state of
mind or “scienter” required for a violation. Moreover, the government may assert that a claim including items or services resulting from a violation of
the Anti-Kickback Statute constitutes a false or fraudulent claim for purposes of the False Claims Act, as discussed below. Violations of the Anti-
Kickback Statute can result in exclusion from Medicare, Medicaid or other governmental programs as well as civil and criminal penalties, including
fines and penalties up to three times the amount of the unlawful remuneration. Imposition of any of these penalties could have a material adverse
effect on our business, financial condition and results of operations. In addition to a few statutory exceptions, the U.S. Department of Health and
Human Services Office of Inspector General, or OIG, has published safe-harbor regulations that outline categories of activities that are deemed
protected from prosecution under the Anti-Kickback Statute provided all applicable criteria are met. The failure of a financial relationship to meet all
of the applicable safe harbor criteria does not necessarily mean that the particular arrangement violates the Anti-Kickback Statute. However,
conduct and business arrangements that do not fully satisfy each applicable safe harbor may result in increased scrutiny by government
enforcement authorities, such as the OIG. On October 9, 2019, OIG and the Centers for Medicare and Medicaid Services, or CMS, proposed further
modifications to the federal Anti-Kickback safe harbor protections for certain coordinated care and value-based arrangements among clinicians,
providers and others. CMS also proposed multiple new exceptions and revisions to current exceptions for value-based arrangements under the
Stark Law. It is unknown at this time which, if any, of these modifications will go into effect and what effect it will have on our business.

False Claims Act

Both federal and state government agencies have continued civil and criminal enforcement efforts as part of numerous ongoing investigations of
healthcare companies and their executives and managers. Although there are a number of civil and criminal statutes that can be applied to
healthcare providers and their service providers, a significant number of these investigations involve the federal False Claims Act. These
investigations can be initiated not only by the government but also by a private party asserting direct knowledge of fraud. These “qui tam”
whistleblower lawsuits may be initiated against any person or entity alleging such person or entity has knowingly or recklessly presented, or caused
to be presented, a false or fraudulent request for payment from the federal government, or has made a false statement or used a false record to get
a claim approved. In addition, the improper retention of an overpayment for 60 days or more is also a basis for a False Claim Act action, even if the
claim was originally submitted appropriately. Penalties for False Claims Act violations include fines for each false claim, plus up to three times the
amount of damages sustained by the federal government. A False Claims Act violation may provide the basis for exclusion from the federally funded
healthcare programs. In addition, some states have adopted similar fraud, whistleblower and false claims provisions.

State fraud and abuse laws

Several states in which we operate have also adopted similar fraud and abuse laws as described above. The scope of these laws and the
interpretations of them vary from state to state and are enforced by state courts and

22

Table of Contents

regulatory authorities, each with broad discretion. Some state fraud and abuse laws apply to items or services reimbursed by any third party payor,
including commercial insurers, not just those reimbursed by a federally funded healthcare program. A determination of liability under such state
fraud and abuse laws could result in fines and penalties and restrictions on our ability to operate in these jurisdictions.

Other healthcare laws

HIPAA established several separate criminal penalties for making false or fraudulent claims to insurance companies and other non-governmental
payors of healthcare services. Under HIPAA, these two additional federal crimes are: “Healthcare Fraud” and “False Statements Relating to
Healthcare Matters.” The Healthcare Fraud statute prohibits knowingly and recklessly executing a scheme or artifice to defraud any healthcare
benefit program, including private payors. A violation of this statute is a felony and may result in fines, imprisonment or exclusion from government
sponsored programs. The False Statements Relating to Healthcare Matters statute prohibits knowingly and willfully falsifying, concealing or covering
up a material fact by any trick, scheme or device or making any materially false, fictitious or fraudulent statement in connection with the delivery of or
payment for healthcare benefits, items or services. A violation of this statute is a felony and may result in fines or imprisonment. This statute could
be used by the government to assert criminal liability if a healthcare provider knowingly fails to refund an overpayment. These provisions are
intended to punish some of the same conduct in the submission of claims to private payors as the federal False Claims Act covers in connection
with governmental health programs.

In addition, the Civil Monetary Penalties Law imposes civil administrative sanctions for, among other violations, inappropriate billing of services to
federally funded healthcare programs and employing or contracting with individuals or entities who are excluded from participation in federally
funded healthcare programs. Moreover, a person who offers or transfers to a Medicare or Medicaid beneficiary any remuneration, including waivers
of co-payments and deductible amounts (or any part thereof), that the person knows or should know is likely to influence the beneficiary’s selection
of a particular provider, practitioner or supplier of Medicare or Medicaid payable items or services may be liable for civil monetary penalties for each
wrongful act. Moreover, in certain cases, providers who routinely waive copayments and deductibles for Medicare and Medicaid beneficiaries can
also be held liable under the Anti-Kickback Statute and civil False Claims Act, which can impose additional penalties associated with the wrongful
act. One of the statutory exceptions to the prohibition is non routine, unadvertised waivers of copayments or deductible amounts based on
individualized determinations of financial need or exhaustion of reasonable collection efforts. The OIG emphasizes, however, that this exception
should only be used occasionally to address special financial needs of a particular patient. Although this prohibition applies only to federal
healthcare program beneficiaries, the routine waivers of copayments and deductibles offered to patients covered by commercial payors may
implicate applicable state laws related to, among other things, unlawful schemes to defraud, excessive fees for services, tortious interference with
patient contracts and statutory or common law fraud.

Healthcare reform in first quarter 2020

On March 9, 2020, the HHS Office of the National Coordinator for Health Information Technology, or ONC, and CMS promulgated final rules aimed
at supporting seamless and secure access, exchange, and use of electronic health information, or EHI, by increasing innovation and competition by
giving patients and their healthcare providers secure access to health information and new tools, allowing for more choice in care and treatment.
The final rules are intended to clarify and operationalize provisions of the 21st Century Cures Act, or Cures Act, regarding interoperability and
“information blocking,” and create significant new requirements for health care industry participants. Information blocking is defined as any activity
that is likely to interfere with, prevent, or materially discourage access, exchange, or use of EHI, where a health information technology developer,
health information network or health information exchange knows or should know that such practice is likely to interfere with access to, exchange or
use of EHI. The new rules create significant new requirements for health care industry participants, and require certain electronic health record
technology to incorporate standardized application programming interfaces, or APIs, to allow individuals to securely and easily access structured
EHI using smartphone applications. The ONC will also implement provisions of the Cures Act requiring that patients can electronically access all of
their EHI (structured and/or unstructured) at no cost. Finally, to further support access and exchange of EHI, the final ONC rule implements the
information blocking provisions of the Cures Act and identifies eight “reasonable and necessary activities” as exceptions to information blocking
activities, as long as specific conditions are met. Pursuant to the final rule, health IT developers will be subject to requirements such as prohibitions
on participating in any action that constitutes information blocking, providing certification to the Secretary of HHS that they will not take actions that
constitute information blocking, and other requirements regarding information blocking six months from when the final rule is published in the
Federal Register. Certified API Developers must comply with new administrative requirements within six months of when the rule is published in the
Federal Register and must provide all certified API technology within twenty-four months after publication of the rule in the Federal Register.

The final CMS rule focuses on patients in Medicare Advantage organizations, Medicaid and Children’s Health Insurance Program (CHIP) fee-for-
service programs, Medicaid managed care plans, CHIP managed care entities,

23

Table of Contents

and qualified health plan issuers on the federally-facilitated exchanges and enacts measures to enable patients to have both their clinical and
administrative information travel with them. By January 1, 2021, payors must make patient data dating back to January 1, 2016 available through an
API.

Intellectual property

Our continued growth and success depends, in part, on our ability to protect our intellectual property and proprietary technology, including the
Phreesia Platform. We primarily protect our intellectual property through a combination of trademarks, trade secrets and other contractual rights,
including confidentiality, non-disclosure and assignment-of-invention agreements with our employees, independent contractors, consultants and
companies with which we conduct business.

However, these intellectual property rights and procedures may not prevent others from creating a competitive SaaS platform or otherwise
competing with us. We may be unable to obtain, maintain and enforce the intellectual property rights on which our business depends, and assertions
by third parties that we violate their intellectual property rights could have a material adverse effect on our business, financial condition and results of
operations.

Employees

As of January 31, 2020, we had 532 full-time employees, including 185 in services and support, 173 in sales and marketing, 116 in research and
development and 58 in general and administrative. As of January 31, 2020, we had 345 full-time employees in the United States and 187 full-time
employees internationally. None of our employees are represented by labor unions or covered by collective bargaining agreements. We consider
our relationship with our employees to be good and we have not experienced any work stoppages.

Corporate Information

We were incorporated under the laws of the State of Delaware in 2005. Our principal executive office is located at 432 Park Avenue South, 12th
Floor, New York, New York 10016, and our telephone number is (888) 654-7473. Our website address is http://www.Phreesia.com. We do not
incorporate the information on or accessible through our website into this report, and you should not consider any information on, or that can be
accessed through, our website as part of this report.

Available Information

Our Annual Report on Form 10-K, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K, and all amendments to these filings, are
available free of charge from our investor relations website at https://ir.Phreesia.com as soon as reasonably practicable following our filing with or
furnishing to the Securities and Exchange Commission, or SEC, of any of these reports. The SEC maintains an Internet website at
https://www.sec.gov that contains reports, proxy and information statements, and other information regarding issuers that file electronically with the
SEC.

Phreesia investors and others should note that we announce material information to the public about our company, products and services and other
issues through a variety of means, including our website at https://www.Phreesia.com, our investor relations website at https://ir.Phreesia.com,
press releases, SEC filings and public conference calls, in order to achieve broad, non-exclusionary distribution of information to the public. We also
use the following social media channels as a means of disclosing information about the company, our platform, our planned financial and other
announcements and attendance at upcoming investor and industry conferences, and other matters and for complying with our disclosure obligations
under Regulation FD:

PHREESIA Twitter Account (https://twitter.com/Phreesia)
PHREESIA Company Blog (https://www.phreesia.com/blog)
PHREESIA Facebook Page (https://www.facebook.com/Phreesia)
PHREESIA LinkedIn Page (https://www.linkedin.com/company/Phreesia)
PHREESIA Instagram Page (https://www.instagram.com/Phreesiacareers)

We encourage our investors and others to review the information we make public in these locations as such information could be deemed to be
material information. Please note that this list may be updated from time to time.

24

Table of Contents

The contents of any website referred to in this Annual Report on Form 10-K are not intended to be incorporated into this Annual Report on Form 10-
K or in any other report or document we file with the SEC, and any references to our websites are intended to be inactive textual references only.

25

Table of Contents

Item 1A. Risk factors

A description of the risks and uncertainties associated with our business and industry is set forth below. You should carefully consider the risks and
uncertainties described below, together with all of the other information in this Annual Report on Form 10-K, including our financial statements and
notes thereto and the “Management’s discussion and analysis of financial condition and results of operations” section of Annual Report on Form 10-
K before deciding whether to purchase shares of our common stock. If any of the following risks are realized, our business, financial condition,
operating results and prospects could be materially and adversely affected. In that event, the price of our common stock could decline, perhaps
significantly. Additional risks and uncertainties not presently known to us or that we currently deem immaterial also may impair our business
operation. Certain statements in this Annual Report on Form 10-K are forward-looking statements. See the section of this Annual Report on Form
10-K titled “Special Note Regarding Forward-Looking Statements.”

Risk factors

Risks relating to our business and industry

We have experienced net losses in the past and we may not achieve profitability in the future.

We have incurred significant operating losses since our inception. For the fiscal years ended January 31 2020, 2019 and 2018, we had net losses of
$20.3 million, $15.1 million, and $18.2 million, respectively, and losses from operations of $15.3 million, $9.5 million and $14.6 million, respectively.
Our operating expenses may increase substantially in the foreseeable future as we continue to invest to grow our business and build relationships
with our clients and partners, develop the SaaS-based Phreesia Platform, which we refer to as the Phreesia Platform or our Platform, develop new
solutions and comply with being a public company. We expect to incur significant additional expenses as a public company. These efforts may prove
to be more expensive than we currently anticipate, and we may not succeed in increasing our revenue sufficiently to offset these higher expenses.
In addition, to the extent we are successful in increasing our client base, we could incur increased losses because significant costs associated with
entering into client agreements are generally incurred up front, while revenue is generally recognized ratably over the term of the agreement. As a
result, we may need to raise additional capital through equity and debt financings in order to fund our operations. If we are unable to effectively
manage these risks and difficulties as we encounter them, our business, financial condition and results of operations may suffer.

The healthcare industry is rapidly evolving and the market for technology-enabled services that empower healthcare consumers is
relatively immature and unproven. If we are not successful in promoting the benefits of our Platform, our growth may be limited.

The market for our products and services is subject to rapid and significant changes. The market for technology-enabled services that empower
healthcare consumers is characterized by rapid technological change, new product and service introductions, increasing patient financial
responsibility, consumerism and engagement, the ongoing shift to value-based care and reimbursement models, and the entrance of non-traditional
competitors. In addition, there may be a limited-time opportunity to achieve and maintain a significant share of this market due in part to the rapidly
evolving nature of the healthcare and technology industries and the substantial resources available to our existing and potential competitors. The
market for technology-enabled services that empower healthcare consumers is relatively new and unproven, and it is uncertain whether this market
will achieve and sustain high levels of demand and market adoption.

In order to remain competitive, we are continually involved in a number of projects to compete with these new market entrants by developing new
services, growing our client base and penetrating new markets. Some of these projects include the expansion of our integration capabilities with
additional electronic health record, or EHR, and practice management, or PM, solutions, the expansion of our mobile platform and the recent roll-out
of our cost estimation features. These projects carry risks, such as cost overruns, delays in delivery, performance problems and lack of acceptance
by our clients. Our integration partners may also decide to develop and offer their own patient engagement solutions that are similar to our Platform
offerings.

Our success depends on providing high-quality products and services that healthcare providers use to improve clinical, financial and operational
performance and which are used and positively received by patients. If we cannot adapt to rapidly evolving industry standards and technology and
increasingly sophisticated and varied healthcare provider and patient needs, our existing technology could become undesirable, obsolete or harm
our reputation. We must continue to invest significant resources in our personnel and technology in a timely and cost-effective manner

26

Table of Contents

in order to enhance our existing products and services and introduce new high-quality products and services that existing clients and potential new
clients will want. Our operating results would also suffer if our innovations are not responsive to the needs of our existing clients or potential new
clients, are not appropriately timed with market opportunity, are not effectively brought to market or significantly increase our operating costs. If our
new or modified product and service innovations are not responsive to the preferences of healthcare providers and their patients, emerging industry
standards or regulatory changes, are not appropriately timed with market opportunity or are not effectively brought to market, we may lose existing
clients or be unable to obtain new clients and our results of operations may suffer.

We believe demand for our products and services has been driven in large part by increasing patient responsibility, engagement and consumerism,
high deductible health plans and declining reimbursements. According to the American Hospital Association, the shift to value-based reimbursement
models requires healthcare provider organizations to manage new challenges related to measurement and reporting, population health
management, care coordination and other patient demands, all of which may require additional staff and capabilities. Our ability to streamline the
intake process and critical workflows in order to improve provider and staff efficiency and allow for optimal allocation of resources will be critical to
our business. Our success also depends to a substantial extent on the ability of our Platform to increase patient engagement, and our ability to
demonstrate the value of our Platform to provider clients, patients and life sciences companies. If our existing clients do not recognize or
acknowledge the benefits of our Platform or our Platform does not drive patient engagement, then the market for our products and services might
not develop at all, or it might develop more slowly than we expect, either of which could adversely affect our operating results.

In addition, we have limited insight into trends that might develop and affect our business. We might make errors in predicting and reacting to
relevant business, legal and regulatory trends and healthcare reform, which could harm our business. If any of these events occur, it could materially
adversely affect our business, financial condition or results of operations.

Finally, our competitors may have the ability to devote more financial and operational resources than we can to developing new technologies and
services, including services that provide improved operating functionality, and adding features to their existing service offerings. If successful, their
development efforts could render our services less desirable, resulting in the loss of our existing clients or a reduction in the fees we generate from
our products and services.

We have grown rapidly in recent periods, and if we fail to manage our growth effectively, our expenses could increase more than
expected, our revenue may not increase and we may be unable to implement our business strategy.

We have experienced significant growth in recent periods, which puts strain on our business, operations and employees. We anticipate that our
operations will continue to rapidly expand. To manage our current and anticipated future growth effectively, we must continue to maintain and
enhance our IT infrastructure, financial and accounting systems and controls. We must also attract, train and retain a significant number of qualified
sales and marketing personnel, client support personnel, professional services personnel, software engineers, technical personnel and management
personnel, and the availability of such personnel, in particular software engineers, may be constrained, including if we experience negative publicity,
a strike or other work stoppages that could adversely affect our ability to attract and retain personnel.

A key element of how we manage our growth is our ability to scale our capabilities and satisfactorily implement our solution for our clients’ needs.
Our provider clients often require specific features or functions unique to their organizational structure, which, at a time of significant growth or
during periods of high demand, may strain our implementation capacity and hinder our ability to successfully implement our solution to our clients in
a timely manner. Our success also depends on our ability to satisfactorily integrate our Platform with the EHR and PM systems utilized by our
provider clients. If we are unable to address the needs of our provider clients, including by integrating our Platform with the EHR and PM systems of
our provider clients, or our provider clients are unsatisfied with the quality of our solution or services, they may not renew their contracts, seek to
cancel or terminate their relationship with us or renew on less favorable terms, any of which could adversely affect our business.

Failure to effectively manage our growth could also lead us to over-invest or under-invest in development and operations, result in weaknesses in
our infrastructure, systems or controls, give rise to operational mistakes, financial losses, loss of productivity or business opportunities and result in
loss of employees and reduced productivity of remaining employees. Our growth is expected to require significant capital expenditures and may
divert financial resources from other projects such as the development of new applications and services. We may also need to make further
investments in our technology and automate portions of our solution or services to

27

Table of Contents

decrease our costs. If our management is unable to effectively manage our growth, our expenses may increase more than expected, our revenue
may not increase or may grow more slowly than expected and we may be unable to implement our business strategy.

We derive a significant portion of our revenues from our largest clients.

Historically, we have relied on a limited number of clients for a substantial portion of our total revenue and accounts receivable. The sudden loss of
any of our clients, or the renegotiation of any of our client contracts, could adversely affect our operating results.

Because we rely on a limited number of clients for a significant portion of our revenues, we depend on the creditworthiness of these clients. If the
financial condition of our clients declines, our credit risk could increase. Should one or more of our significant clients declare bankruptcy, it could
adversely affect the collectability of our accounts receivable and affect our bad debt reserves and net income.

Most of our provider client contracts have an annual term. However, these contracts may be terminated before their term expires for various
reasons. For example, after a specified period, certain of these contracts are terminable for convenience by our clients during an initial term and
after the client has paid a termination fee. Certain of our contracts are terminable immediately upon the occurrence of certain events. For example,
certain of our life sciences contracts may be terminated by the client immediately following certain actions by the Food and Drug Administration, or
FDA. If any of our contracts with our clients is terminated, we may not be able to recover all fees due under the terminated contract, which may
adversely affect our operating results.

The growth of our business relies, in part, on the growth and success of our clients and certain revenues from our engagements, which
are difficult to predict and are subject to factors outside of our control.

We enter into agreements with our provider clients, under which a significant portion of our fees are variable, including fees which are dependent
upon the number of add-on features to the Phreesia Platform subscribed for by our clients and the number of patients utilizing our payment
processing tools. If there is a general reduction in spending by healthcare provider organizations on healthcare technology solutions, it may result in
a reduction in fees generated from our provider clients or a reduction in the number of add-on features subscribed for by our provider clients. This
could lead to a decrease in our revenue, which could harm our business, financial condition and results of operations.

In addition, the number of patients utilizing our payment processing tools, and the amounts those patients pay to their healthcare providers directly
for services, is often impacted by factors outside of our control, such as the number of patients with high deductible health plans. Accordingly,
revenue under these agreements is uncertain and unpredictable. If the number of patients utilizing our payment systems, or the aggregate amounts
paid by such patients directly to their healthcare providers through the Phreesia Platform, were to be reduced by a material amount, such decrease
would lead to a decrease in our revenue, which could harm our business, financial condition and results of operations. In addition, growth forecasts
of our clients are subject to significant uncertainty and are based on assumptions and estimates that may prove to be inaccurate. Even if the
markets in which our provider clients compete meet the size estimates and growth forecasted, including with respect to the number of patients and
revenues derived from their healthcare services, the number of patients using our payment processing tools, and the aggregate dollar amount of
payments made by patients directly to their healthcare providers through the Phreesia Platform, could fail to grow at similar rates, if at all.

We also generate revenue through fees charged to our life sciences clients by delivering targeted messages to patients who opt-in to such
communications. We refer to this service offering as Phreesia Connect. These messages enable life sciences companies to engage with patients
and deliver relevant, targeted messages at the point when such patients are actively seeking care. The success of Phreesia Connect is driven, in
part, by our ability to maintain high patient opt-in rates, the number of newly approved drugs and the success of newly launched drugs, each of
which is impacted by factors outside of our control. If there is a reduction in newly approved drugs, or newly launched drugs are not successful, this
could negatively affect the ability of our life science clients to deliver relevant, targeted messages to patients who would have otherwise been
candidates to receive such drugs, and accordingly may reduce patient opt-in rates. A reduction in patient opt-in rates through Phreesia Connect
could lead to a decrease in our revenue, which could harm our business, financial condition and results of operations.

We may potentially compete with our partners, which may adversely affect our business.

Our partners, including our integration partners for EHR and PM solutions, could become our competitors by offering similar services. Some of our
partners offer, or may begin to offer, services, including patient intake and engagement services, payment processing tools and targeted patient
communication services, in addition to any EHR and PM systems, in the same or similar manner as we do. Although there are many potential
opportunities for,

28

Table of Contents

and applications of, these services, our partners may seek opportunities or target new clients in areas that may overlap with those that we have
chosen to pursue. In such cases we may potentially compete against our partners. Competition from our partners may adversely affect our business
and results from operations.

If our existing clients do not continue to renew their contracts with us, renew at lower fee levels or decline to purchase additional
applications and services from us, it could have a material adverse effect on our business, financial condition and results of operations.

We expect to derive a significant portion of our revenue from renewal of existing clients’ contracts and sales of additional applications and services
to existing clients. As part of our growth strategy, for instance, we have recently focused on expanding our services amongst current clients. As a
result, achieving a high client retention rate and selling additional applications and services are critical to our future business, revenue growth and
results of operations.

Factors that may affect our retention rate and our ability to sell additional applications and services include, but are not limited to, the following:

•

•

•

•

•

•

•

 the price, performance and functionality of our Platform;

 patient acceptance and adoption of services and utilization of our payment processing tools;

 the availability, price, performance and functionality of competing solutions;

 our ability to develop and sell complimentary applications and services;

 the stability, performance and security of our hosting infrastructure and hosting services;

 changes in healthcare laws, regulations or trends; and

 the business environment of our clients.

We typically enter into annual contracts with our clients, which have a stated initial term of one year and automatically renew for one-year
subsequent terms. Most of our clients have no obligation to renew their subscriptions for our Platform solution after the initial term expires. In
addition, our clients may negotiate terms less advantageous to us upon renewal, which may reduce our revenue from these clients and may
decrease our annual revenue. If our clients fail to renew their contracts, renew their contracts upon less favorable terms or at lower fee levels or fail
to purchase new products and services from us, our revenue may decline or our future revenue growth may be constrained. Should any of our
clients terminate their relationship with us after implementation has begun, we would not only lose our time, effort and resources invested in that
implementation, but we would also have lost the opportunity to leverage those resources to build a relationship with other clients over that same
period of time.

Failure to adequately expand our direct sales force will impede our growth.

We believe that our future growth will depend on the continued development of our direct sales force and its ability to obtain new clients and to
manage our existing client base. Identifying and recruiting qualified personnel and training them requires significant time, expense and attention. It
can take six months or longer before a new sales representative is fully trained and productive. Our business may be adversely affected if our efforts
to expand and train our direct sales force do not generate a corresponding increase in revenue. In particular, if we are unable to hire and develop
sufficient numbers of productive direct sales personnel or if new direct sales personnel are unable to achieve desired productivity levels in a
reasonable period of time, sales of our services will suffer and our growth will be impeded.

We typically incur significant upfront costs in our client relationships, and if we are unable to develop or grow these relationships over
time, we are unlikely to recover these costs and our operating results may suffer.

We devote significant resources to establish relationships with new clients and deepen relationships with existing clients. Our sales cycle for our
services can be variable, typically ranging from two to eight months from initial contact to contract execution. However, there is potential for our
sales cycle to extend beyond two to eight months as a result of COVID-19. During the period of our sales cycle, our efforts involve educating our
clients and patients about the use, technical capabilities and benefits of our products and services. We do not provide access to the Platform and do
not charge fees during this initial sales period. For clients that decide to enter into a contract with us, some of these contracts may provide for a
preliminary trial period where a subset of providers from the client is granted access to our Platform for our standard fees. Following any such trial
period, we aim to increase the number of providers within the client that utilize the Platform. Accordingly, our operating results depend in substantial
part on our ability to deliver a successful client and patient experience and persuade our clients and

29

Table of Contents

patients to grow their relationship with us over time. As we expect to grow rapidly, our client acquisition costs could outpace our build-up of recurring
revenue, and we may be unable to reduce our total operating costs through economies of scale such that we are unable to achieve profitability. Any
increased or unexpected costs or unanticipated delays, including delays caused by factors outside of our control, could cause our operating results
to suffer.

If the estimates and assumptions we use to determine the size of our target market are inaccurate, our future growth rate may be
impacted and our business would be harmed.

Market estimates and growth forecasts that we disclose are subject to significant uncertainty and are based on assumptions and estimates that may
not prove to be accurate. The estimates and forecasts relating to the size and expected growth of the market for our services may prove to be
inaccurate. Even if the market in which we compete meets our size estimates and forecasted growth, our business could fail to grow at similar rates,
if at all. Accordingly, any forecasts of market growth that we disclose should not be taken as indicative of our future growth.

The principal assumptions relating to our market opportunity include the number of healthcare providers currently taking appointments, the amount
of annual out of pocket consumer spend for healthcare-related professional services and the amount of annual spend by life sciences companies on
digital patient engagement at the point of care. Our market opportunity is also based on the assumption that the strategic approach that our solution
enables for our potential clients will be more attractive to our clients than competing solutions.

If these assumptions prove inaccurate, our business, financial condition and results of operations could be adversely affected.

We are subject to data privacy and security laws and regulations governing our collection, use, disclosure, or storage of personally
identifiable information, including personal health information and payment card data, which may impose restrictions on us and our
operations and subject us to penalties if we are unable to fully comply with such laws.

As described below, we are required to comply with numerous federal and state laws and regulations governing the collection, use, disclosure,
storage and transmission of personally identifiable information, including personal health information, that we may obtain or have access to in
connection with the provision of our services. These laws and regulations, including their interpretation by governmental agencies, are subject to
frequent change and could have a negative impact on our business.

We are a “Business Associate” as defined under the federal Health Insurance Portability and Accountability Act of 1996, as amended by the Health
Information Technology for Economic and Clinical Health Act, or HITECH Act, and their implementing regulations, which we collectively refer to as
HIPAA, and the U.S. Department of Health and Human Services Office of Civil Rights, or OCR, may impose penalties on a Business Associate for a
failure to comply with applicable requirement of HIPAA. Penalties will vary significantly depending on factors such as the date of the violation,
whether the Business Associate knew or should have known of the failure to comply, or whether the Business Associate’s failure to comply was due
to willful neglect. Currently, these penalties include civil monetary penalties for violations. However, a single breach incident can result in violations
of multiple requirements, resulting in possible penalties in excess of pre-set annual limits. Further, a person who knowingly obtains or discloses
individually identifiable health information in violation of HIPAA may face a monetary criminal penalty and imprisonment up to one year. The criminal
penalties increase if the wrongful conduct involves false pretenses, and further increase if the wrongful conduct involves the intent to sell, transfer, or
use identifiable health information for commercial advantage, personal gain, or malicious harm. The U.S. Department of Justice, or the DOJ, is
responsible for criminal prosecutions under HIPAA. State attorneys general also have the right to prosecute HIPAA violations committed against
residents of their states. While HIPAA does not create a private right of action that would allow individuals to sue in civil court for HIPAA violations,
its standards have been used as the basis for the duty of care in state civil suits, such as those for negligence or recklessness in misusing
individuals’ health information. Furthermore, in the event of a breach as defined by HIPAA, the Business Associate may have to comply with specific
reporting requirements under HIPAA regulations.

Numerous other federal and state laws may apply that restrict the use and protect the privacy and security of personally identifiable information, as
well as employee personal information. These include state medical privacy laws, state social security number protection laws and federal and state
consumer protection laws. These various laws in many cases are not preempted by HIPAA and may be subject to varying interpretations by the
courts and government agencies, creating complex compliance issues for us and our partners and potentially exposing us to additional expense,
adverse publicity and liability, any of which could adversely affect our business.

30

Table of Contents

Federal and state consumer protection laws are increasingly being applied by the United States Federal Trade Commission, or FTC, and states’
attorneys general to regulate the collection, use, storage and disclosure of personal or personally identifiable information, through websites or
otherwise, and to regulate the presentation of website content.

The security measures that we and our third-party vendors and subcontractors have in place to ensure compliance with privacy and data protection
laws may not protect our facilities and systems from security breaches, acts of vandalism or theft, computer viruses, misplaced or lost data,
programming and human errors or other similar events. In 2013, we experienced a security breach involving a stolen laptop, which we reported to
OCR. Under the HITECH Act, as a Business Associate we may also be liable for privacy and security breaches and failures of our subcontractors.
Even though we provide for appropriate protections through our agreements with our subcontractors, we still have limited control over their actions
and practices. A breach of privacy or security of individually identifiable health information by a subcontractor may result in an enforcement action,
including criminal and civil liability, against us. We are not able to predict the extent of the impact such incidents may have on our business. Our
failure to comply may result in criminal and civil liability because the potential for enforcement action against Business Associates is now greater.
Enforcement actions against us could be costly and could interrupt regular operations, which may adversely affect our business. While we have not
received any notices of violation of the applicable privacy and data protection laws and believe we are in compliance with such laws, there can be no
assurance that we will not receive such notices in the future.

There is ongoing concern from privacy advocates, regulators and others regarding data privacy and security issues, and the number of jurisdictions
with data privacy and security laws has been increasing. Also, there are ongoing public policy discussions regarding whether the standards for de-
identification, anonymization or pseudonymization of health information are sufficient, and the risk of re-identification sufficiently small, to adequately
protect patient privacy. We expect that there will continue to be new proposed laws, regulations and industry standards concerning privacy, data
protection and information security in the United States, including the California Consumer Privacy Act, or CCPA, which went into effect January 1,
2020. The CCPA creates new individual privacy rights for California consumers (as defined in the law) and places increased privacy and security
obligations on entities handling personal data of consumers or households. The CCPA requires covered companies to provide certain disclosures to
consumers about its data collection, use and sharing practices, and to provide affected California residents with ways to opt-out of certain sales or
transfers of personal information. A series of legislative amendments to the CCPA were enacted on October 11, 2019, and the California State
Attorney General proposed companion draft regulations which were last updated on February 10, 2020. The California State Attorney General will
commence enforcement actions against violators beginning July 1, 2020. While the legislation includes an exception for activities that are subject to
HIPAA, we cannot yet determine the impact the CCPA or other such future laws, regulations and standards may have on our business. Future laws,
regulations, standards and obligations, and changes in the interpretation of existing laws, regulations, standards and obligations could impair our or
our clients’ ability to collect, use or disclose information relating to consumers, which could decrease demand for our Platform, increase our costs
and impair our ability to maintain and grow our client base and increase our revenue. New laws, amendments to or re-interpretations of existing laws
and regulations, industry standards and contractual obligations could impair our or our customers’ ability to collect, use or disclose information
relating to patients or consumers, which could decrease demand for our Platform offerings, increase our costs and impair our ability to maintain and
grow our client base and increase our revenue. In view of new or modified federal or state laws and regulations, industry standards, contractual
obligations and other legal obligations, or any changes in their interpretation, we may find it necessary or desirable to fundamentally change our
business activities and practices or to expend significant resources to modify our software or platform and otherwise adapt to these changes.

In addition to government regulation and the securities laws, we are subject to self-regulatory standards and industry certifications that may legally
or contractually apply to us. These include the Payment Card Industry Data Security Standards, or PCI-DSS, with which we are currently compliant.
We received HITRUST certification in 2017 and are currently seeking a biannual recertification. In the event we fail to comply with the PCI-DSS or
fail to maintain our Security Organization Control 2 or receive recertification from HITRUST, we could be in breach of our obligations under customer
and other contracts, fines and other penalties could result, and we may suffer reputational harm and damage to our business. Further, our clients
may expect us to comply with more stringent privacy and data security requirements than those imposed by laws, regulations or self-regulatory
requirements, and we may be obligated contractually to comply with additional or different standards relating to our handling or protection of data on
or by our offerings.

Any failure or perceived failure by us to comply with federal or state laws or regulations, industry standards or other legal obligations, or any actual
or suspected privacy or security incident, whether or not resulting in unauthorized access to, or acquisition, release or transfer of personally
identifiable information or other data, may result in

31

Table of Contents

governmental enforcement actions and prosecutions, private litigation, fines and penalties or adverse publicity and could cause our clients to lose
trust in us, which could have an adverse effect on our reputation and business. We may be unable to make such changes and modifications in a
commercially reasonable manner or at all, and our ability to develop new products and features could be limited. Any of these developments could
harm our business, financial condition and results of operations. Privacy and data security concerns, whether valid or not valid, may inhibit market
adoption of our Platform.

Privacy concerns or security breaches relating to our Platform could result in economic loss, damage to our reputation, deterring users
from using our products and our exposure to legal penalties and liability.

We collect, process and store significant amounts of data concerning our clients, including data pertaining to personally identifiable information, such
as health information, of patients received in connection with the utilization of our Platform by patients of our healthcare provider and life sciences
clients. While we have taken reasonable steps to protect such data, techniques used to gain unauthorized access to data and systems, disable or
degrade service, or sabotage systems are constantly evolving, and we may be unable to anticipate such techniques or implement adequate
preventative measures to avoid unauthorized access or other adverse impacts to such data or our systems.

We may be subject to state laws requiring notification of affected individuals and state regulators in the event of a breach of personal information,
which is a broader class of information than the health information protected by HIPAA. Furthermore, certain health privacy laws, data breach
notification laws, consumer protection laws and genetic testing laws may apply directly to our business and/or those of our collaborators and may
impose restrictions on our collection, use and dissemination of individuals’ health information. Patients about whom we obtain health information, as
well as the providers who share this information with us, may have statutory or contractual rights that limit our ability to use and disclose the
information. We may be required to expend significant capital and other resources to ensure ongoing compliance with applicable privacy and data
security laws. Claims that we have violated individuals’ privacy rights or breached our contractual obligations, even if we are not found liable, could
be expensive and time-consuming to defend and could result in adverse publicity that could harm our business.

Like all internet services, our service is vulnerable to software bugs, computer viruses, internet worms, break-ins, phishing attacks, attempts to
overload servers with denial-of-service, or other attacks or similar disruptions from unauthorized use of our and third-party computer systems, any of
which could lead to system interruptions, delays, or shutdowns, causing loss of critical data or the unauthorized access of data. Computer malware,
viruses, and computer hacking and phishing attacks have become more prevalent in our industry. Functions that facilitate interactivity with other
internet platforms could increase the scope of access of hackers to user accounts. Though it is difficult to determine what, if any, harm may directly
result from any specific interruption or attack, any failure to maintain performance, reliability, security and availability of our products to the
satisfaction of our clients and their patients may harm our reputation and our ability to retain existing clients. In 2013, we experienced a security
breach when one of our employees had a laptop containing Protected Health Information (as defined under HIPAA) stolen. This breach did not
result in any claims against us, and since this incident, we have implemented policies that prohibit the download and storage of Protected Health
Information and adopted a policy of encryption for all company laptops. Although we have in place systems and processes that are designed to
protect our data, prevent data loss, disable undesirable accounts and activities on our Platform and prevent or detect security breaches, we cannot
assure you that such measures will provide absolute security. If an actual or perceived breach of security occurs to our systems or a third party’s
systems, we also could be required to expend significant resources to mitigate the breach of security and to address matters related to any such
breach, including notifying users or regulators. Although we maintain insurance for our business, the coverage under our policies may not be
adequate to compensate us for all losses that may occur.

If we are not able to maintain and enhance our reputation and brand recognition, our business and results of operations will be harmed.

We believe that maintaining and enhancing our reputation and brand recognition is critical to our relationships with existing clients and the patients
that they serve and to our ability to attract new clients. The promotion of our brand may require us to make substantial investments and we
anticipate that, as our market becomes increasingly competitive, these marketing initiatives may become increasingly difficult and expensive. Our
marketing activities may not be successful or yield increased revenue, and to the extent that these activities yield increased revenue, the increased
revenue may not offset the expenses we incur and our results of operations could be harmed. In addition, any factor that diminishes our reputation
or that of our management, including failing to meet the expectations of our clients and patients, could make it substantially more difficult for us to
attract new clients. Similarly, because our partners often act as references for us with prospective new provider clients, any existing

32

Table of Contents

partner that questions the quality of our work or that of our employees could impair our ability to secure additional new clients. If we do not
successfully maintain and enhance our reputation and brand recognition with our clients and their patients, our business may not grow and we could
lose our relationships with clients, which would harm our business, results of operations and financial condition.

Consolidation in the healthcare industry could have a material adverse effect on our business, financial condition and results of
operations.

Many healthcare industry participants are consolidating to create larger and more integrated healthcare delivery systems with greater market power.
We expect regulatory and economic conditions to result in additional consolidation in the healthcare industry in the future. As consolidation
accelerates, the economies of scale of our clients’ organizations may grow. If a client experiences sizable growth following consolidation, it may
determine that it no longer needs to rely on us and may reduce its demand for our products and services. In addition, as healthcare providers and
life sciences companies consolidate to create larger and more integrated healthcare delivery systems with greater market power, these providers
may try to use their market power to negotiate fee reductions for our products and services. Finally, consolidation may also result in the acquisition
or future development by our healthcare provider and life sciences clients of products and services that compete with our products and services.
Any of these potential results of consolidation could have a material adverse effect on our business, financial condition and results of operations.

We may face intense competition, which could limit our ability to maintain or expand market share within our industry, and if we do not
maintain or expand our market share our business and operating results will be harmed.

The market for our products and services is fragmented, competitive and characterized by rapidly evolving technology standards, client needs and
the frequent introduction of new products and services. Our competitors range from smaller niche companies to large, well-financed and
technologically-sophisticated entities. As costs fall and technology improves, increased market saturation may change the competitive landscape in
favor of competitors with greater scale than we currently possess.

We compete on the basis of several factors, including breadth, depth and quality of product and service offerings, ability to deliver clinical, financial
and operational performance improvement through the use of products and services, quality and reliability of services, ease of use and
convenience, brand recognition and the ability to integrate our Platform solutions with various PM and EHR systems and other technology. Some of
our competitors have greater name recognition, longer operating histories and significantly greater resources than we do. As a result, our
competitors may be able to respond more quickly and effectively than we can to new or changing opportunities, technologies, standards, or client
requirements. In addition, current and potential competitors have established, and may in the future establish, cooperative relationships with vendors
of complementary products, technologies or services to increase the availability of their products to the marketplace. Accordingly, new competitors
or alliances may emerge that have greater market share, larger client bases, more widely adopted proprietary technologies, greater marketing
expertise, greater financial resources and larger sales forces than we have, which could put us at a competitive disadvantage.

Further, in light of these advantages, even if our products or services are more effective than the product or service offerings of our competitors,
current or potential clients might accept competitive products and services in lieu of purchasing our products or services. In addition to new niche
vendors, who offer stand-alone products and services, we also face competition from EHR and PM providers, including those with which we have
integration partnerships. EHR or PM providers may have existing systems in place at clients in our target market. These EHR and PM providers may
now, or in the future, offer or promise products or services similar to ours, which offer ease of integration with existing systems and leverage existing
client and vendor relationships.

We also compete on the basis of price. We may be subject to pricing pressures as a result of, among other things, competition within the industry,
consolidation of healthcare industry participants, practices of managed care organizations, government action and financial stress experienced by
our clients. If our pricing experiences significant downward pressure, our business will be less profitable and our results of operations will be
adversely affected.

We cannot be certain that we will be able to retain our current clients or expand our client base in this competitive environment. If we do not retain
current clients or expand our client base, or if we have to renegotiate existing contracts, our business, financial condition and results of operations
will be harmed. Moreover, we expect that competition will continue to increase as a result of consolidation in both the healthcare information
technology and healthcare industries. If one or more of our competitors or potential competitors were to merge or partner with

33

Table of Contents

another of our competitors, the change in the competitive landscape could also adversely affect our ability to compete effectively and could harm our
business, financial condition and results of operations.

We are bound by exclusivity provisions that restrict our ability to enter into certain sales and marketing relationships in order to market
and sell our services.

Some of our client contracts include exclusivity or other restrictive clauses. Any contracts with exclusivity or other restrictive provisions may limit our
ability to conduct business with certain potential clients. Client contracts with exclusivity or other restrictive provisions may constrain our ability to
partner with or provide services to other prospective clients or purchase services from other vendors within certain time periods. Accordingly, these
exclusivity clauses may prevent us from entering into long-term relationships with potential clients and could cause our business, financial condition
and results of operations to be harmed.

The healthcare regulatory and political framework is uncertain and evolving.

Healthcare laws and regulations are rapidly evolving and may change significantly in the future, which could adversely affect our financial condition
and results of operations. For example, in March 2010, the Patient Protection and Affordable Care Act, or ACA, was adopted, which is a healthcare
reform measure that provides healthcare insurance for approximately 30 million additional Americans. The ACA includes a variety of healthcare
reform provisions and requirements that became effective at varying times through 2018 and substantially changes the way healthcare is financed
by both governmental and private insurers, which may significantly impact our industry and our business. Since its enactment, there have been
numerous judicial, administrative, executive, and legislative challenges to certain aspects of the ACA, and we expect there will be additional
challenges and amendments to the ACA in the future. Various portions of the ACA are currently undergoing legal and constitutional challenges in
the Fifth Circuit Court and the United States Supreme Court; the Trump Administration has issued various Executive Orders which eliminated cost
sharing subsidies and various provisions that would impose a fiscal burden on states or a cost, fee, tax, penalty or regulatory burden on individuals,
healthcare providers, health insurers, or manufacturers of pharmaceuticals or medical devices; and Congress has introduced several pieces of
legislation aimed at significantly revising or repealing the ACA. It is unclear whether the ACA will be overturned, repealed, replaced, or further
amended. We cannot predict what affect further changes to the ACA would have on our business. On March 2, 2020, the Supreme Court of the
United States agreed to hear arguments which are expected to determine the fate of the ACA. Pending review, the ACA remains in effect, but it is
unclear how this decision, and other efforts to repeal and replace the ACA will impact the ACA and our business.

Further, on March 9, 2020, the U.S. Department of Health and Human Services, or HHS, Office of the National Coordinator for Health Information
Technology, or ONC, and CMS promulgated final rules aimed at supporting seamless and secure access, exchange, and use of electronic health
information, or EHI, by increasing innovation and competition by giving patients and their healthcare providers secure access to health information
and new tools, allowing for more choice in care and treatment. The final rules are intended to clarify and operationalize provisions of the 21st
Century Cures Act, or Cures Act, regarding interoperability and “information blocking,” and create significant new requirements for health care
industry participants. Information blocking is defined as activity that is likely to interfere with, prevent, or materially discourage access, exchange, or
use of EHI, where a health information technology developer, health information network or health information exchange knows or should know that
such practice is likely to interfere with access to, exchange or use of EHI. The new rules create significant new requirements for health care industry
participants, and require certain electronic health record technology to incorporate standardized application programming interfaces, or APIs, to
allow individuals to securely and easily access structured EHI using smartphone applications. The ONC will also implement provisions of the Cures
Act requiring that patients can electronically access all of their EHI (structured and/or unstructured) at no cost. Finally, to further support access and
exchange of EHI, the final ONC rule implements the information blocking provisions of the Cures Act and identified eight “reasonable and necessary
activities” as exceptions to information blocking activities, as long as specific conditions are met. Pursuant to the final rule, health IT developers will
be subject to requirements such as prohibitions on participating in any action that constitutes information blocking, providing certification to the
Secretary of HHS that they will not take actions that constitute information blocking, and other requirements regarding information blocking six
months from when the final rule is published in the Federal Register. Certified API Developers must comply with new administrative requirements
within six months of when the rule is published in the Federal Register and must provide all certified API technology within twenty-four months after
publication of the rule in the Federal Register.

The final CMS rule focuses on patients enrolled in Medicare Advantage plans, Medicaid and Children’s Health Insurance Program (CHIP) fee-for-
service programs, Medicaid managed care plans, CHIP managed care entities, and qualified health plans on the federally-facilitated exchanges, and
enacts measures to enable patients to have

34

Table of Contents

both their clinical and administrative information travel with them. By January 1, 2021, payors must make patient data dating back to January 1,
2016 available through an API.

These rules constitute a significant departure from previous regulations regarding patient data.. These rules may benefit us in that certain EHR
vendors will no longer be permitted to interfere with our attempts at integration, but the rules may also make it easier for other similar companies to
enter the market, creating increased competition and reducing our market share. It is unclear at this time what the costs of compliance with the final
rules will be, and what additional risks there may be to our business.

In addition, we are subject to various other laws and regulations, including, among others, the Stark Law relating to self-referrals, anti-kickback laws,
antitrust laws and the privacy and data protection laws described below.

If we are unable to obtain, maintain and enforce intellectual property protection for our technology and products or if the scope of our
intellectual property protection is not sufficiently broad, others may be able to develop and commercialize technology and products
substantially similar to ours, and our ability to successfully commercialize our technology and products may be adversely affected.

Our business depends on proprietary technology and content, including software, databases, confidential information and know-how, the protection
of which is crucial to the success of our business. We rely on a combination of trademark, trade-secret and copyright laws, confidentiality
procedures and contractual provisions to protect our intellectual property rights in our proprietary technology and content. We are pursuing the
registration of our trademarks and service marks in the United States. We may, over time, increase our investment in protecting our intellectual
property through additional trademark, patent and other intellectual property filings that could be expensive and time-consuming. Effective
trademark, trade-secret and copyright protection is expensive to develop and maintain, both in terms of initial and ongoing registration requirements
and the costs of defending our rights. These measures, however, may not be sufficient to offer us meaningful protection. If we are unable to protect
our intellectual property and other proprietary rights, our competitive position and our business could be harmed, as third parties may be able to
commercialize and use technologies and software products that are substantially the same as ours without incurring the development and licensing
costs that we have incurred. Any of our owned or licensed intellectual property rights could be challenged, invalidated, circumvented, infringed or
misappropriated, our trade secrets and other confidential information could be disclosed in an unauthorized manner to third parties, or our
intellectual property rights may not be sufficient to permit us to take advantage of current market trends or otherwise provide us with competitive
advantages, which could result in costly redesign efforts, discontinuance of certain offerings or other competitive harm.

Monitoring unauthorized use of our intellectual property is difficult and costly. From time to time, we seek to analyze our competitors’ products and
services, and may in the future seek to enforce our rights against potential infringement. However, the steps we have taken to protect our proprietary
rights may not be adequate to prevent infringement or misappropriation of our intellectual property. We may not be able to detect unauthorized use
of, or take appropriate steps to enforce, our intellectual property rights. Any inability to meaningfully protect our intellectual property rights could
result in harm to our ability to compete and reduce demand for our technology and products. Moreover, our failure to develop and properly manage
new intellectual property could adversely affect our market positions and business opportunities. Also, some of our products and services rely on
technologies and software developed by or licensed from third parties. Any disruption or disturbance in such third-party products or services, which
we have experienced in the past, could interrupt the operation of our Platform. We may not be able to maintain our relationships with such third
parties or enter into similar relationships in the future on reasonable terms or at all.

We may also be required to protect our proprietary technology and content in an increasing number of jurisdictions, a process that is expensive and
may not be successful, or which we may not pursue in every location. In addition, effective intellectual property protection may not be available to us
in every country, and the laws of some foreign countries may not be as protective of intellectual property rights as those in the United States.
Additional uncertainty may result from changes to intellectual property legislation enacted in the United States and elsewhere, and from
interpretations of intellectual property laws by applicable courts and agencies. Accordingly, despite our efforts, we may be unable to obtain and
maintain the intellectual property rights necessary to provide us with a competitive advantage. Our failure to obtain, maintain and enforce our
intellectual property rights could therefore have a material adverse effect on our business, financial condition and results of operations.

If our trademarks and trade names are not adequately protected, we may not be able to build name recognition in our markets of interest
and our business may be adversely affected.

35

Table of Contents

We believe that the Phreesia brand is critical to the success of our business, and we utilize trademark registration and other means to protect it. Our
business would be harmed if we were unable to protect our brand against infringement and its value was to decrease as a result.

The registered or unregistered trademarks or trade names that we own or license may be challenged, infringed, circumvented, declared generic,
lapsed or determined to be infringing on or dilutive of other marks. We may not be able to protect our rights in these trademarks and trade names,
which we need in order to build name recognition with potential partners. In addition, third parties may in the future file for registration of trademarks
similar or identical to our trademarks. If they succeed in registering or developing common law rights in such trademarks, and if we are not
successful in challenging such third-party rights, we may not be able to use these trademarks to commercialize our technologies or products in
certain relevant countries. If we are unable to establish name recognition based on our trademarks and trade names, we may not be able to
compete effectively and our business may be adversely affected.

Third parties may initiate legal proceedings alleging that we are infringing or otherwise violating their intellectual property rights, the
outcome of which would be uncertain and could have a material adverse effect on our business, financial condition and results of
operations.

Our commercial success depends on our ability to develop and commercialize our services and use our proprietary technology without infringing the
intellectual property or proprietary rights of third parties. Intellectual property disputes can be costly to defend and may cause our business,
operating results and financial condition to suffer. As the market for healthcare in the United States expands and more patents are issued, the risk
increases that there may be patents issued to third parties that relate to our products and technology of which we are not aware or that we must
challenge to continue our operations as currently contemplated. Whether merited or not, we may face allegations that we, our partners, our
licensees or parties indemnified by us have infringed or otherwise violated the patents, trademarks, copyrights, or other intellectual property rights of
third parties. Such claims may be made by competitors seeking to obtain a competitive advantage or by other parties. Additionally, in recent years,
individuals and groups have begun purchasing intellectual property assets for the purpose of making claims of infringement and attempting to
extract settlements from companies like ours. We may also face allegations that our employees have misappropriated the intellectual property or
proprietary rights of their former employers or other third parties. It may be necessary for us to initiate litigation to defend ourselves in order to
determine the scope, enforceability and validity of third-party intellectual property or proprietary rights, or to establish our respective rights.
Regardless of whether claims that we are infringing patents or other intellectual property rights have merit, such claims can be time-consuming,
divert management’s attention and financial resources and can be costly to evaluate and defend. Results of any such litigation are difficult to predict
and may require us to stop commercializing or using our products or technology, obtain licenses, modify our services and technology while we
develop non-infringing substitutes or incur substantial damages, settlement costs or face a temporary or permanent injunction prohibiting us from
marketing or providing the affected products and services. If we require a third-party license, it may not be available on reasonable terms or at all,
and we may have to pay substantial royalties, upfront fees or grant cross-licenses to intellectual property rights for our products and services. We
may also have to redesign our products or services so they do not infringe third-party intellectual property rights, which may not be possible or may
require substantial monetary expenditures and time, during which our technology and products may not be available for commercialization or use.
Even if we have an agreement to indemnify us against such costs, the indemnifying party may be unable to uphold its contractual obligations. If we
cannot or do not obtain a third-party license to the infringed technology, license the technology on reasonable terms or obtain similar technology
from another source, our revenue and earnings could be adversely impacted.

From time to time, we may be subject to legal proceedings and claims in the ordinary course of business with respect to intellectual property. We are
not currently subject to any claims from third parties asserting infringement of their intellectual property rights. Some third parties may be able to
sustain the costs of complex litigation more effectively than we can because they have substantially greater resources. Even if resolved in our favor,
litigation or other legal proceedings relating to intellectual property claims may cause us to incur significant expenses and could distract our technical
and management personnel from their normal responsibilities. In addition, there could be public announcements of the results of hearings, motions
or other interim proceedings or developments, and if securities analysts or investors perceive these results to be negative, it could have a material
adverse effect on the price of our common stock. Moreover, any uncertainties resulting from the initiation and continuation of any legal proceedings
could have a material adverse effect on our ability to raise the funds necessary to continue our operations. Assertions by third parties that we violate
their intellectual property rights could therefore have a material adverse effect on our business, financial condition and results of operations.

36

Table of Contents

Our use of “open source” software could adversely affect our ability to offer our services and subject us to possible litigation.

We may use open source software in connection with our products and services. Companies that incorporate open source software into their
products have, from time to time, faced claims challenging the use of open source software and/or compliance with open source license terms. As a
result, we could be subject to suits by parties claiming ownership of what we believe to be open source software or claiming noncompliance with
open source licensing terms. Some open source software licenses require users who distribute software containing open source software to publicly
disclose all or part of the source code to such software and/or make available any derivative works of the open source code, which could include
valuable proprietary code of the user, on unfavorable terms or at no cost. While we monitor the use of open source software and try to ensure that
none is used in a manner that would require us to disclose our proprietary source code or that would otherwise breach the terms of an open source
agreement, such use could inadvertently occur, in part because open source license terms are often ambiguous. Any requirement to disclose our
proprietary source code or pay damages for breach of contract could have a material adverse effect on our business, financial condition and results
of operations and could help our competitors develop products and services that are similar to or better than ours.

If we are unable to protect the confidentiality of our trade secrets, know-how and other proprietary information, the value of our
technology and products could be adversely affected.

We may not be able to protect our trade secrets, know-how and other proprietary information adequately. Although we use reasonable efforts to
protect this proprietary information and technology, our employees, consultants and other parties may unintentionally or willfully disclose our
information or technology to competitors. Enforcing a claim that a third party illegally obtained and is using any of our proprietary information or
technology is expensive and time-consuming, and the outcome is unpredictable. In addition, courts outside the United States are sometimes less
willing to protect trade secrets, know-how and other proprietary information. We rely, in part, on non-disclosure, confidentiality and invention
assignment agreements with our employees, consultants and other parties to protect our trade secrets, know-how and other intellectual property
and proprietary information. These agreements may not be self-executing, or they may be breached and we may not have adequate remedies for
such breach. Moreover, third parties may independently develop similar or equivalent proprietary information or otherwise gain access to our trade
secrets, know-how and other proprietary information.

We rely on our third-party vendors and partners to execute our business strategy. Replacing them would be difficult and disruptive to our
business. If we are unsuccessful in forming or maintaining such relationships on terms favorable to us, our business may not succeed.

We have entered into contracts with third-party vendors to provide critical services relating to our business, including initial software development
and cloud hosting. Some of these third-party vendors utilize employees or consultants located offshore. We also rely on third-party providers to
enable automated eligibility and benefits verification through our Platform. We depend on our third-party processing partners to perform payment
processing services, which generate almost all of our payments revenue. Our processing partners may go out of business or otherwise be unable or
unwilling to continue providing such services, which could significantly and materially reduce our payments revenue and disrupt our business. A
number of our processing contracts require us to assume liability for any losses our processing partners may suffer as a result of losses caused by
our provider clients and their patients, including losses caused by chargebacks and fraud. Thus, in the event of a significant loss by our processing
partners, we may be required to pay out a large amount of cash in one or two business days following such event and, if we do not have sufficient
cash on hand, may be deemed in breach of such contracts. A contractual dispute with our processing partners could adversely impact our revenue.
Certain contracts may expire or be terminated, and we may not be able to enter into a new payment processor relationship that replicates the
associated revenue for a considerable period of time.

In the event that these service providers fail to maintain adequate levels of support, do not provide high quality service, increase the fees they
charge us, discontinue their lines of business, terminate our contractual arrangements or cease or reduce operations, we may suffer additional costs
and be required to pursue new third-party relationships, which could materially disrupt our operations and our ability to provide our products and
services, and could divert management’s time and resources. It would be difficult to replace some of our third-party vendors in a timely manner if
they were unwilling or unable to provide us with these services in the future, and our business and operations could be adversely affected. If these
services fail or are of poor quality, our business, reputation and operating results could be harmed.

37

Table of Contents

In addition, we have entered into strategic alliances with providers of EHR and PM solutions, and we intend to pursue such alliances in the future.
These strategic alliance agreements are typically structured as commercial and technical partnership agreements, pursuant to which we integrate
certain of our Platform solutions into the EHR and PM systems that are utilized by many of our clients, for agreed payments to such integration
partners. The success of our business strategy relies, in part, on our ability to form and maintain these alliances with such partners in order to
facilitate and permit the integration of our Platform into the EHR and PM systems used by our provider clients and their patients. If providers of EHR
or PM solutions amend, terminate or fail to perform their obligations under their strategic alliance agreements with us, our Platform solutions may no
longer integrate with the EHR and PM systems of our provider clients, which would materially and adversely affect our business results.

We may also seek new strategic alliances in the future, and we may not be successful in entering into future alliances on terms favorable to us. Any
delay in entering into strategic alliances with providers of EHR or PM solutions would likely either delay the development and adoption of our
products and services and reduce their competitiveness, or prevent the integration of our product offerings, in each case with respect to healthcare
provider organizations that utilize such EHR or PM solutions. Any such delay could adversely affect our business.

We rely on a limited number of third-party suppliers and contract manufacturers to support our products, and a loss or degradation in
performance of these suppliers and contract manufacturers could have a negative effect on our business, financial condition and results
of operations.

We rely on third-party suppliers and contract manufacturers for the materials and components used to operate our Phreesia Platform and product
offerings, and to manufacture and assemble our hardware, including the PhreesiaPad and our on-site kiosks, which we refer to as Arrivals Stations.
We rely on a sole supplier, for example, as the manufacturer of our PhreesiaPads and Arrivals Stations, which help drive our business and support
our provider, patient processing and life sciences offerings. In connection with these services, our supplier builds new hardware for us and
refurbishes and maintains existing hardware.

Any of our other suppliers or third-party contract manufacturers may be unwilling or unable to supply the necessary materials and components or
manufacture and assemble our products reliably and at the levels we anticipate or that are required by the market. Our ability to supply our products
commercially and to develop any future products depends, in part, on our ability to obtain these materials, components and products in accordance
with regulatory requirements and in sufficient quantities for commercialization.

While our suppliers and contract manufacturers have generally met our demand for products and services on a timely basis in the past, we cannot
guarantee that they will in the future be able to meet our demand for products, either because of acts of nature, the nature of our agreements with
those manufacturers or our relative importance to them as a customer, and our manufacturers may decide in the future to discontinue or reduce the
level of business they conduct with us. If we are required to change contract manufacturers due to any change in or termination of our relationships
with these third parties, or if our manufacturers are unable to obtain the materials they need to produce our products at consistent prices or at all
(including, without limitation, because of the effect of tariffs or other trade restrictions), we may lose sales, experience manufacturing or other delays,
incur increased costs or otherwise experience impairment to our client relationships. We cannot guarantee that we will be able to establish
alternative relationships on similar terms, without delay or at all.

While we believe replacement suppliers and manufacturers exist for all materials, components and services necessary to our systems and the
Phreesia Platform, establishing additional or replacement suppliers for any of these materials, components or services, if required, could be time-
consuming and expensive, may result in interruptions in our operations and product delivery, may affect the performance of our business or could
require that we modify our operations. Even if we are able to find replacement suppliers or third-party contract manufacturers, we will be required to
verify that the new supplier or third-party manufacturer maintains facilities, procedures and operations that comply with our quality expectations and
applicable regulatory requirements.

If our third-party suppliers fail to deliver the required quantities of materials on a timely basis and at commercially reasonable prices, and we are
unable to find one or more replacement suppliers capable of production at a substantially equivalent cost in substantially equivalent volumes and
quality on a timely basis, the supply of our products to clients and the development of any future products will be delayed, limited or prevented,
which could have a material adverse effect on our business, financial condition and results of operations.

Any restrictions on our use of, or ability to license, data, or our failure to license data and integrate third-party technologies, could have a
material adverse effect on our business, financial condition and results of operations.

38

Table of Contents

We depend upon licenses from third parties for some of the technology and data used in our applications, and for some of the technology platforms
upon which these applications are built and operate. We expect that we may need to obtain additional licenses from third parties in the future in
connection with the development of our products and services. In addition, we obtain a portion of the data that we use from government entities,
public records and our partners for specific partner engagements. We believe that we have all rights necessary to use the data that is incorporated
into our products and services. However, we cannot assure you that our licenses for information will allow us to use that information for all potential
or contemplated applications and products. In addition, certain of our products depend on maintaining our data and analytics platform, which is
populated with data disclosed to us by healthcare providers, life sciences companies and their respective patients and other partners with their
consent. If these clients, patients or partners revoke their consent for us to maintain, use, de-identify and share this data, consistent with applicable
law, our data assets could be degraded.

In the future, data providers could withdraw their data from us or restrict our usage for any reason, including if there is a competitive reason to do so,
if legislation is passed restricting the use of the data or if judicial interpretations are issued restricting use of the data that we currently use in our
products and services. In addition, data providers could fail to adhere to our quality control standards in the future, causing us to incur additional
expense to appropriately utilize the data. If a substantial number of data providers were to withdraw or restrict their data, or if they fail to adhere to
our quality control standards, and if we are unable to identify and contract with suitable alternative data suppliers and integrate these data sources
into our service offerings, our ability to provide products and services to our partners would be materially adversely impacted, which could have a
material adverse effect on our business, financial condition and results of operations.

We also integrate into our proprietary applications and use third-party software to maintain and enhance, among other things, content generation
and delivery, and to support our technology infrastructure. Some of this software is proprietary and some is open source software. Our use of third-
party technologies exposes us to increased risks, including, but not limited to, risks associated with the integration of new technology into our
solutions, the diversion of our resources from development of our own proprietary technology and our inability to generate revenue from licensed
technology sufficient to offset associated acquisition and maintenance costs. These technologies may not be available to us in the future on
commercially reasonable terms or at all and could be difficult to replace once integrated into our own proprietary applications. Most of these licenses
can be renewed only by mutual consent and may be terminated if we breach the terms of the license and fail to cure the breach within a specified
period of time. Our inability to obtain, maintain or comply with any of these licenses could delay development until equivalent technology can be
identified, licensed and integrated, which would harm our business, financial condition and results of operations.

Most of our third-party licenses are non-exclusive and our competitors may obtain the right to use any of the technology covered by these licenses
to compete directly with us. If our data suppliers choose to discontinue support of the licensed technology in the future, we might not be able to
modify or adapt our own solutions.

If we cannot implement our solution for clients or resolve any technical issues in a timely manner, we may lose clients and our reputation
may be harmed.

Our clients utilize a variety of data formats, applications and infrastructure and our solution must support our clients’ data formats. Furthermore, the
healthcare industry has shifted towards digitalized record keeping, and accordingly, many of our provider clients have developed their own software,
or utilize third-party software, for practice management and secure storage of electronic medical records. Our ability to develop and maintain logic-
based and scalable technology for patient intake management and engagement and payment processing that successfully integrates with our
clients’ software systems for practice management and storage of electronic medical records is critical. If our Platform does not currently support a
client’s required data format or appropriately integrate with clients’ systems, then we must configure our Platform to do so, which increases our
expenses.

Additionally, we do not control our clients’ implementation schedules. As a result, if our clients do not allocate the internal resources necessary to
meet their implementation responsibilities or if we face unanticipated implementation difficulties, the implementation may be delayed. If the client
implementation process is not executed successfully or if execution is delayed, we could incur significant costs, clients could become dissatisfied
and decide not to increase utilization of our solution or not to implement our solution beyond an initial period prior to their term commitment or, in
some cases, revenue recognition could be delayed. In addition, competitors with more efficient operating models with lower implementation costs
could jeopardize our client relationships.

Our clients and patients depend on our support services to resolve any technical issues relating to our solution and services, and we may be unable
to respond quickly enough to accommodate short-term increases in demand for

39

Table of Contents

support services, particularly as we increase the size of our client bases (including healthcare provider organizations and the number of patients that
they serve). We also may be unable to modify the format of our support services to compete with changes in support services provided by
competitors. It is difficult to predict client and patient demand for technical support services, and if client or patient demand increases significantly,
we may be unable to provide satisfactory support services to our clients. Further, if we are unable to address the needs of our clients and their
patients in a timely fashion or further develop and enhance our solution, or if a client or patient is not satisfied with the quality of work performed by
us or with the technical support services rendered, then we could incur additional costs to address the situation or be required to issue credits or
refunds for amounts related to unused services, and our profitability may be impaired and clients’ or patients’ dissatisfaction with our solution could
damage our ability to expand the number of applications and services purchased by such clients. These clients may not renew their contracts, seek
to terminate their relationship with us or renew on less favorable terms. Moreover, negative publicity related to our client and patient relationships,
regardless of its accuracy, may further damage our business by affecting our reputation or ability to compete for new business with current and
prospective clients. If any of these were to occur, our revenue may decline and our business, financial condition and results of operations could be
adversely affected.

We rely on Internet infrastructure, bandwidth providers, data center providers, other third parties and our own systems for providing
services to our clients, and any failure or interruption in the services provided by these third parties or our own systems could expose us
to litigation and negatively impact our relationships with clients, adversely affecting our brand and our business.

Our ability to deliver our products and services, particularly our cloud-based solutions, is dependent on the development and maintenance of the
infrastructure of the Internet and other telecommunications services by third parties. This includes maintenance of a reliable network connection with
the necessary speed, data capacity and security for providing reliable Internet access and services and reliable telephone and facsimile services.
Our services are designed to operate without interruption in accordance with our service level commitments.

However, we have experienced limited interruptions in these systems in the past, including server failures that temporarily slow down the
performance of our services, and we may experience more significant interruptions in the future. We rely on internal systems as well as third-party
suppliers, including bandwidth and telecommunications equipment providers, to provide our services. We do not maintain redundant systems or
facilities for some of these services. Interruptions in these systems, whether due to system failures, computer viruses, physical or electronic break-
ins or other catastrophic events, could affect the security or availability of our services and prevent or inhibit the ability of our partners to access our
services. In the event of a catastrophic event with respect to one or more of these systems or facilities, we may experience an extended period of
system unavailability, which could result in substantial costs to remedy those problems or negatively impact our relationship with our clients, our
business, results of operations and financial condition. To operate without interruption, both we and our service providers must guard against:

•

•

•

•

•

damage from fire, power loss and other natural disasters;

telecommunications failures;

software and hardware errors, failures and crashes;

security breaches, computer viruses and similar disruptive problems; and

other potential interruptions.

Any disruption in the network access, telecommunications or co-location services provided by third-party providers or any failure of or by third-party
providers’ systems or our own systems to handle current or higher volume of use could significantly harm our business. We exercise limited control
over our third-party suppliers, which increases our vulnerability to problems with services they provide. We have experienced failures by third-party
providers’ systems which resulted in a limited interruption of our system, although this failure did not result in any claims against us. Any errors,
failures, interruptions or delays experienced in connection with these third-party technologies and information services or our own systems could
negatively impact our relationships with clients and adversely affect our business and could expose us to third-party liabilities. Although we maintain
insurance for our business, the coverage under our policies may not be adequate to compensate us for all losses that may occur. In addition, we
cannot provide assurance that we will continue to be able to obtain adequate insurance coverage at an acceptable cost.

40

Table of Contents

The reliability and performance of our Internet connection may be harmed by increased usage or by denial-of-service attacks. The Internet has
experienced a variety of outages and other delays as a result of damages to portions of its infrastructure, and it could face outages and delays in the
future. These outages and delays could reduce the level of Internet usage as well as the availability of the Internet to us for delivery of our Internet-
based services.

We depend on our senior management team, and the loss of one or more of our executive officers or key employees or an inability to
attract and retain highly skilled employees could adversely affect our business.

Our success depends, in part, on the skills, working relationships and continued services of our founders, Chaim Indig (Chief Executive Officer) and
Evan Roberts (Chief Operating Officer), and senior management team and other key personnel. From time to time, there may be changes in our
senior management team resulting from the hiring or departure of executives, which could disrupt our business. The replacement of one or more of
our executive officers or other key employees would likely involve significant time and costs and may significantly delay or prevent the achievement
of our business objectives.

In addition, competition for qualified management in our industry is intense. Many of the companies with which we compete for management
personnel have greater financial and other resources than we do. While we have entered into offer letters or employment agreements with certain of
our executive officers, all of our employees are “at-will” employees, and their employment can be terminated by us or them at any time, for any
reason and without notice, subject, in certain cases, to severance payment rights. In order to retain valuable employees, in addition to salary and
cash incentives, we provide stock options that vest over time or based on performance. The value to employees of stock options that vest over time
or based on performance will be significantly affected by movements in our stock price that are beyond our control and may at any time be
insufficient to counteract offers from other organizations. The departure of key personnel could adversely affect the conduct of our business. In such
event, we would be required to hire other personnel to manage and operate our business, and there can be no assurance that we would be able to
employ a suitable replacement for the departing individual, or that a replacement could be hired on terms that are favorable to us. In addition,
volatility or lack of performance in our stock price may affect our ability to attract replacements should key personnel depart. If we are not able to
retain any of our key management personnel, our business could be harmed.

We may make future acquisitions and investments which may be difficult to integrate, divert management resources, result in
unanticipated costs or dilute our stockholders.

We have in the past acquired, and we may in the future acquire or invest in, businesses, products or technologies that we believe could complement
or expand our products and services, enhance our technical capabilities or otherwise offer growth opportunities. We cannot assure you that we will
realize the anticipated benefits of these or any future acquisitions. The pursuit of potential acquisitions may divert the attention of management and
cause us to incur various expenses related to identifying, investigating and pursuing suitable acquisitions, whether or not they are consummated.

There are inherent risks in integrating and managing acquisitions. If we acquire additional businesses, we may not be able to assimilate or integrate
the acquired personnel, operations and technologies successfully or effectively manage the combined business following the acquisition, and our
management may be distracted from operating our business. We also may not achieve the anticipated benefits from the acquired business due to a
number of factors, including, without limitation:

•

•

•

•

•

•

•

•

difficulty integrating the purchased operations, products or technologies and maintaining the quality and security standards consistent with
our brand;

the need to integrate or implement additional controls, procedures and policies;

unanticipated costs or liabilities associated with the acquisition;

our inability to comply with the regulatory requirements applicable to the acquired business;

substantial unanticipated integration costs;

assimilation of the acquired businesses, which may divert significant management attention and financial resources from our other
operations and could disrupt our ongoing business;

use of substantial portions of our available cash or the incurrence of debt to consummate the acquisition;

the loss of key employees, particularly those of the acquired operations;

41

Table of Contents

•

•

•

•

difficulty retaining or developing the acquired business’ customers;

adverse effects on our existing business relationships;

failure to realize the potential cost savings or other financial benefits or the strategic benefits of the acquisitions, including failure to
consummate any proposed or contemplated transaction; and

liabilities from the acquired businesses for infringement of intellectual property rights or other claims and failure to obtain indemnification for
such liabilities or claims.

Acquisitions also increase the risk of unforeseen legal liability, including for potential violations of applicable law or industry rules and regulations,
arising from prior or ongoing acts or omissions by the acquired businesses which are not discovered by due diligence during the acquisition process.
Generally, if an acquired business fails to meet our expectations, our operating results, business and financial condition may suffer. Acquisitions
could also result in dilutive issuances of equity securities or the incurrence of debt, which could adversely affect our business, results of operations
or financial condition. Even if we are successful in completing and integrating an acquired business, the acquired business may not perform as we
expect or enhance the value of our business as a whole.

We may become subject to litigation, which could have a material adverse effect on our business, financial condition and results of
operations.

We may become subject to litigation in the future. Some of these claims may result in significant defense costs and potentially significant judgments
against us, some of which we are not, or cannot be, insured against. We generally intend to defend ourselves vigorously; however, we cannot be
certain of the ultimate outcomes of any claims that may arise in the future. Resolution of these types of matters against us may result in our having
to pay significant fines, judgments or settlements, which, if uninsured, or if the fines, judgments and settlements exceed insured levels, could
adversely impact our earnings and cash flows, thereby having a material adverse effect on our business, financial condition, results of operations,
cash flow and per share trading price of our common stock. Certain litigation or the resolution of certain litigation may affect the availability or cost of
some of our insurance coverage, which could adversely impact our results of operations and cash flows, expose us to increased risks that would be
uninsured and adversely impact our ability to attract directors and officers.

Our operating results have in the past and may continue to fluctuate significantly and if we fail to meet the expectations of analysts or
investors, our stock price and the value of your investment could decline substantially.

Our operating results are likely to fluctuate, and if we fail to meet or exceed the expectations of securities analysts or investors, the trading price of
our common stock could decline. Moreover, our stock price may be based on expectations of our future performance that may be unrealistic or that
may not be met. Some of the important factors that could cause our revenues and operating results to fluctuate from quarter to quarter include:

•

•

•

•

•

•

•

•

•

•

•

•

•

•

the extent to which our services achieve or maintain market acceptance;

our ability to introduce new services and enhancements to our existing services on a timely basis;

new competitors and the introduction of enhanced products and services from new or existing competitors;

the length of our contracting and implementation cycles;

the financial condition of our current and potential clients;

the ability of our Platform to integrate with the systems, including EHR and PM systems, utilized by our provider clients;

changes in client budgets and procurement policies;

amount and timing of our investment in research and development activities;

technical difficulties or interruptions in our services;

our ability to hire and retain qualified personnel, including the rate of expansion of our sales force;

changes in the regulatory environment related to healthcare;

regulatory compliance costs;

the timing, size and integration success of potential future acquisitions; and

unforeseen legal expenses, including litigation and settlement costs.

42

Table of Contents

Many of these factors are not within our control, and the occurrence of one or more of them might cause our operating results to vary widely. As
such, we believe that quarter-to-quarter comparisons of our revenues and operating results may not be meaningful and should not be relied upon as
an indication of future performance.

A significant portion of our operating expense is relatively fixed in nature and planned expenditures are based in part on expectations regarding
future revenue. Accordingly, unexpected revenue shortfalls may decrease our margins and could cause significant changes in our operating results
from quarter to quarter.

As a result of our variable sales and implementation cycles, we may be unable to recognize revenue to offset expenditures, which could
result in fluctuations in our results of operations or otherwise harm our future operating results.

The sales cycle for our services can be variable, typically ranging from two to eight months from initial contact to contract execution. During the
sales cycle, we expend time and resources, and we do not recognize any revenue to offset such expenditures. Our implementation cycle is also
variable, typically ranging from one to 24 months from contract execution to completion of implementation. The variability of our sales and
implementation cycles are dependent on numerous factors, including the size and complexity of the applicable customer. Some of our new-client
set-up projects are complex and require a lengthy delay and significant implementation work, including to educate prospective clients about the uses
and benefits of our Platform. Each customer’s situation is different, and unanticipated difficulties and delays may arise as a result of failure by us or
by the client to meet our respective implementation responsibilities. During the implementation cycle, we expend substantial time, effort and financial
resources implementing our service, but accounting principles do not allow us to recognize the resulting revenue until the service has been
implemented, at which time we begin recognition of implementation revenue over the life of the contract. This could harm our future operating
results.

After a client contract is signed, we provide an implementation process for the client during which appropriate connections and registrations are
established and checked, data is loaded into our Platform system, data tables are set up and practice personnel are given initial training. The length
and details of this implementation process vary widely from client to client. Typically, implementation of larger clients takes longer than
implementation for smaller clients. Implementation for a given client may be cancelled. Despite the fact that we typically require a deposit in advance
of implementation, some clients have cancelled before our service has been started. In addition, implementation may be delayed or the target dates
for completion may be extended into the future for a variety of reasons, including to meet the needs and requirements of the customer, because of
delays with payer processing and because of the volume and complexity of the implementations awaiting our work. If implementation periods are
extended, our revenue cycle will be delayed and our financial condition may be adversely affected. In addition, cancellation of any implementation
after it has begun may involve loss to us of time, effort and expenses invested in the cancelled implementation process and lost opportunity for
implementing paying clients in that same period of time.

These factors may contribute to substantial fluctuations in our operating results, particularly in the near term and during any period in which our
sales volume is relatively low. As a result, in future reporting periods, our operating results could fall below the expectations of securities analysts or
investors, in which event our stock price would likely decrease.

Certain of our operating results and financial metrics, including the key metrics included in this report, may be difficult to predict as a
result of seasonality.

We believe there are significant seasonal factors that may cause us to record higher revenue in some quarters compared with others. We believe
this variability is largely due to our focus on the healthcare industry. For example, with respect to our provider clients, we receive a disproportionate
increase in revenue from such clients during the first two to three months of the calendar year relative to the other months of the year, which is
driven, in part, by the resetting of patient deductibles at the beginning of each calendar year. Sales for our life sciences solutions are also seasonal,
primarily due to the annual spending patterns of our clients. This portion of our sales is usually the highest in the fourth quarter of each calendar
year. While we believe we have visibility into the seasonality of our business, our rapid growth rate over the last several years may have made
seasonal fluctuations more difficult to detect. If our rate of growth slows over time, seasonal or cyclical variations in our operations may become
more pronounced, and our business, results of operations and financial position may be adversely affected.

We have identified a material weakness in our internal control over financial reporting and may identify additional material weaknesses in
the future or otherwise fail to maintain an effective system of internal controls, which may result in material misstatements of our
financial statements or cause us to fail to meet our periodic reporting obligations.

43

Table of Contents

As a public company, we are required to maintain internal control over financial reporting and to report any material weaknesses in such internal
control. Section 404 of the Sarbanes-Oxley Act of 2002, or the Sarbanes-Oxley Act, requires that we evaluate and determine the effectiveness of
our internal control over financial reporting and, beginning with our annual report for the fiscal year ending January 31, 2021, provide a management
report on the internal control over financial reporting. Our independent registered public accounting firm is not required to audit the effectiveness of
our internal control over financial reporting until after we are no longer an “emerging growth company,” as defined in the Jumpstart Our Business
Startups Act, or JOBS Act.

Prior to our initial public offering, or IPO, we were a private company and had limited accounting and financial reporting personnel and other
resources with which to address our internal controls and procedures. In connection with the audit of our financial statements as of and for the fiscal
year ended January 31, 2020, we and our independent registered public accounting firm identified a material weakness in our internal control over
financial reporting. A material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting such that there is
a reasonable possibility that a material misstatement of our annual or interim financial statements will not be prevented or detected on a timely
basis.

We determined that we had a material weakness because we did not maintain a sufficient complement of personnel with an appropriate degree of
knowledge, experience, and training, commensurate with our accounting and reporting requirements. As a result of the lack of personnel, we had
inappropriate segregation of duties throughout several control processes, including the review and approval of manual journal entries. Accordingly,
internal controls over our financial statement close process were not designed appropriately to detect a material error in the financial statements in a
timely manner.

To address this material weakness, we have hired and will continue hiring additional accounting personnel and implement process level and
management review controls. While we are implementing a plan to remediate this material weakness, we cannot predict the success of such plan or
the outcome of our assessment of these plans at this time. If our steps are insufficient to successfully remediate the material weakness and
otherwise establish and maintain an effective system of internal control over financial reporting, the reliability of our financial reporting, investor
confidence in us and the value of our common stock could be materially and adversely affected. We can give no assurance that this implementation
will remediate this deficiency in internal control or that additional material weaknesses in our internal control over financial reporting will not be
identified in the future. Our failure to implement and maintain effective internal control over financial reporting could result in errors in our financial
statements that could result in a restatement of our financial statements, cause us to fail to meet our reporting obligations.

Effective internal control over financial reporting is necessary for us to provide reliable and timely financial reports and, together with adequate
disclosure controls and procedures, are designed to reasonably detect and prevent fraud. Any failure to implement required new or improved
controls, or difficulties encountered in their implementation could cause us to fail to meet our reporting obligations. For as long as we are an
“emerging growth company” under the JOBS Act, our independent registered public accounting firm will not be required to attest to the effectiveness
of our internal control over financial reporting pursuant to Section 404. We could be an “emerging growth company” for up to five years. An
independent assessment of the effectiveness of our internal control over financial reporting could detect problems that our management’s
assessment might not. Undetected material weaknesses in our internal control over financial reporting could lead to financial statement
restatements and require us to incur the expense of remediation.

We may be subject to additional tax liabilities in connection with our operations or due to future legislation, each of which could
materially impact our financial position and results of operation.

We are subject to federal and state income, sales, use, value added and other taxes in the United States and other countries in which we conduct
business, and such laws and rates vary by jurisdiction. We are now registered in all states that assess sales taxes. Certain jurisdictions may seek to
impose additional sales, use, value added or other taxes on us, including for past sales by us, which could result in tax assessments, penalties and
interest, and we may be required to collect such taxes in the future.

Although we believe our tax practices and provisions are reasonable, the final determination of tax audits and any related litigation could be
materially different from our historical tax practices, provisions and accruals. If we receive an adverse ruling as a result of an audit, or we unilaterally
determine that we have misinterpreted provisions of the tax regulations to which we are subject, there could be a material effect on our tax provision,
net income or cash flows in the period or periods for which that determination is made, which could materially impact our financial results. Further,
any changes in the taxation of our activities, including certain proposed changes in U.S. tax laws, may increase our effective tax rate and adversely
affect our financial position and results of operations. In addition, liabilities associated with taxes are often subject to an extended or indefinite
statute of limitations period. Therefore,

44

Table of Contents

we may be subject to additional tax liability (including penalties and interest) for a particular year for extended periods of time.

Interruption or failure of our information technology and communications systems could impair our ability to effectively deliver our
products and services, which could cause us to lose clients and harm our operating results.

Our business depends on the continuing operation of our technology infrastructure and systems. Proprietary software development is time-
consuming, expensive and complex, and may involve unforeseen difficulties. We may encounter technical obstacles in enhancing our existing
software and developing new software, and it is possible that we may discover additional problems that prevent our proprietary applications from
operating properly. In addition, any damage to or failure of our existing systems could result in interruptions in our ability to deliver our products and
services. Interruptions in our service could reduce our revenue and profits, and our reputation could be damaged if people believe our systems are
unreliable.

Our systems and operations are vulnerable to damage or interruption from earthquakes, terrorist attacks, floods, fires, power loss, break-ins,
hardware or software failures, telecommunications failures, computer viruses or other attempts to harm our systems and similar events. Any
unscheduled interruption in our service would result in an immediate loss of revenue. Frequent or persistent system failures that result in the
unavailability of our Platform or slower response times could reduce our clients’ ability to access our Platform, impair our delivery of our products
and services and harm the perception of our Platform as reliable, trustworthy and consistent. Our insurance policies provide only limited coverage
for service interruptions and may not adequately compensate us for any losses that may occur due to any failures or interruptions in our systems.

Natural or man-made disasters and other similar events may significantly disrupt our business and negatively impact our business,
financial condition and results of operations.

Our offices may be harmed or rendered inoperable by natural or man-made disasters, including earthquakes, power outages, fires, floods, nuclear
disasters and acts of terrorism or other criminal activities, which may render it difficult or impossible for us to operate our business for some period of
time. For example, our headquarters is located in the greater New York City area, a region with a history of terrorist attacks and hurricanes. Any
disruptions in our operations related to the repair or replacement of our offices, could negatively impact our business and results of operations and
harm our reputation. Insurance may not be sufficient to compensate for losses that may occur. Any such losses or damages could have a material
adverse effect on our business, financial condition and results of operations. In addition, our clients’ facilities may be harmed or rendered inoperable
by such natural or man-made disasters, which may cause disruptions, difficulties or material adverse effects on our business.

Business or economic disruptions or global health concerns have and may continue to seriously harm our business and increase our
costs and expenses.

Broad-based business or economic disruptions could adversely affect our business. For example, in December 2019 an outbreak of a novel strain of
coronavirus (COVID-19) originated in Wuhan, China, and it has spread to a number of other countries, including the United States and more
specifically, New York, New York where our primary office is located. On March 11, 2020, the World Health Organization declared COVID-19 a
pandemic, and on March 13, 2020, the United States declared a national emergency with respect to COVID-19. The global impact of the outbreak
has been rapidly evolving and many countries, including the United States, has led to the implementation of various responses, including
government-imposed quarantines, travel restrictions, business and school closures and other public health safety measures. COVID-19 has and
may continue to materially and adversely impact our business and results of operations due to, among other factors:

•

•

•

•

•

a general decline in business activity including the impact of our clients' office closures;

a disproportionate impact on the healthcare groups and other healthcare professionals with whom we contract;

disruptions to our supply chains and our third-party vendors, partners, and suppliers;

difficulty accessing the capital and credit markets on favorable terms, or at all, and a severe disruption and instability in the global financial
markets, or deteriorations in credit and financing conditions which could affect our access to capital necessary to fund business operations
or address maturing liabilities on a timely basis;

the potential negative impact on the health or productivity of employees, especially if a significant number of them are impacted;

45

Table of Contents

•

•

a deterioration in our ability to ensure business continuity during a disruption; and

social, economic, and labor instability in the countries in which we or the third parties with whom we engage operate.

The rapid development and fluidity of this situation precludes any prediction as to the ultimate adverse impact of COVID-19. Nevertheless, COVID-
19 presents material uncertainty which has and may continue to adversely affect our results of operations, financial condition and cash flows.

If our services fail to provide accurate and timely information, or if our content or any other element of our service is associated with
errors or malfunctions, we could have liability to clients, providers or patients which could adversely affect our results of operations.

Our software, content and services are used to assist medical groups, health systems and payors with managing the patient intake process and to
empower patients and healthcare organizations as they navigate the challenges of an evolving healthcare system. If our software, content or
services fail to provide accurate and timely information or are associated with errors or malfunctions, then clients, providers or patients could assert
claims against us that could result in substantial costs to us, harm our reputation in the industry and cause demand for our services to decline.

Our proprietary service is utilized in patient intake and engagement and to help healthcare providers better understand patients through medical
histories, insurance benefits and socio-economic indicators. If our service fails to provide accurate and timely information, or if our content or any
other element of our service is associated with errors or malfunctions, we could have liability to clients, providers or patients.

The assertion of such claims and ensuing litigation, regardless of its outcome could result in substantial cost to us, divert management’s attention
from operations, damage our reputation and decrease market acceptance of our services. We attempt to limit by contract our liability for damages
and to require that our clients assume responsibility for medical care and approve key system rules, protocols and data. Despite these precautions,
the allocations of responsibility and limitations of liability set forth in our contracts may not be enforceable, may not be binding upon patients or may
not otherwise protect us from liability for damages.

We maintain general liability and insurance coverage, but this coverage may not continue to be available on acceptable terms or may not be
available in sufficient amounts to cover one or more large claims against us. In addition, the insurer might disclaim coverage as to any future claim.
One or more large claims could exceed our available insurance coverage.

Our proprietary software may contain errors or failures that are not detected until after the software is introduced or updates and new versions are
released. It is challenging for us to test our software for all potential problems because it is difficult to simulate the wide variety of computing
environments or methodologies that our clients may deploy or rely upon. From time to time we have discovered defects or errors in our software,
and such defects or errors can be expected to appear in the future. Defects and errors that are not timely detected and remedied could expose us to
risk of liability to clients, providers and patients and cause delays in introduction of new services, result in increased costs and diversion of
development resources, require design modifications or decrease market acceptance or client satisfaction with our services. If any of these risks
occur, they could materially adversely affect our business, financial condition or results of operations.

Our marketing efforts depend significantly on our ability to receive positive references from our existing clients.

Our marketing efforts depend significantly on our ability to call upon our current clients to provide positive references to new potential clients. Given
our limited number of long-term clients, the loss or dissatisfaction of any client could substantially harm our brand and reputation, inhibit widespread
adoption of our solution and impair our ability to attract new clients and maintain existing clients. Any of these consequences could lower our
revenues and have a material adverse effect on our business, financial condition and results of operations.

Our payments platform is a core element of our business. If our payments platform is limited, restricted, curtailed or degraded in any way,
or if we fail to continue to grow and develop our payments platform, our business may be materially and adversely affected.

Our payments platform is a core element of our business. For the fiscal year ended January 31, 2020, our payments platform generated 37% of our
total revenue. Our future success depends in large part on the continued growth and development of our payments platform. If such activities are
limited, restricted, curtailed or degraded in any way, or if we fail to continue to grow and develop our payments platform, our business may be
materially and adversely affected. The utilization of our payment processing tools may be impacted by factors outside of our control, such as

46

Table of Contents

disruptions in the payment processing industry generally. If the number of patients utilizing our payments platform, or the aggregate amounts paid by
such patients directly to their healthcare providers through our payments platform, were to be reduced as a result of disruptions in the payment
processing industry, it could result in a decrease to our revenue, which could harm our business, financial condition and results of operations.

The continued growth and development of our payment processing activities will also depend on our ability to anticipate and adapt to changes in
client behavior. For example, client behavior may change regarding the use of credit card transactions, including the relative increased use of cash,
crypto-currencies, other emerging or alternative payment methods and credit card systems that we or our processing partners do not adequately
support or that do not provide adequate commissions to independent sales organizations such as us. Any failure to timely integrate emerging
payment methods (e.g. ApplePay or Bitcoin) into our software, anticipate client behavior changes, or contract with payment processing partners that
support such emerging payment technologies could cause us to lose traction among our clients, resulting in a corresponding loss of revenue, in the
event such methods become popular among their customers.

Increases in card network fees and other changes to fee arrangements may result in the loss of clients who use our payment processing
services or a reduction in our earnings.

From time to time, card networks, including Visa, MasterCard, American Express and Discover, increase the fees that they charge acquirers, which
would be passed down to processors, payment facilitators and merchants. We could attempt to pass these increases along to our clients, but this
strategy might result in the loss of clients to competitors who do not pass along the increases. If competitive practices prevent us from passing along
the higher fees to our clients in the future, we may have to absorb all or a portion of such increases, which may increase our operating costs and
reduce our earnings.

If we fail to comply with the applicable requirements of card networks, they could seek to fine us, suspend us or terminate our payment
facilitator status. If our clients or sales partners incur fines or penalties that we cannot collect from them, we may have to bear the cost of
such fines or penalties.

We provide a payments solution for the secure processing of patient payments. Our payment processing tools can connect to multiple
clearinghouses and can also connect directly with patients. We have developed partnerships with primary credit card processors in the United
States to facilitate payment processing, and are registered with Visa, MasterCard, American Express, Discover and other card networks as service
providers for acquiring member institutions. These card networks set the operating rules and standards with which we must comply. The termination
of our status as a certified service provider, a decision by the card networks to exclude payment facilitators or bar us from serving as such, or any
changes in network rules or standards, including interpretation and implementation of the operating rules or standards, that increase the cost of
doing business or limit our ability to provide transaction processing services to our clients or partners, could adversely affect our business, financial
condition or results of operations.

As such, we and our clients are subject to card network rules that could subject us or our clients to a variety of fines or penalties that may be levied
by card networks for certain acts or omissions by us. The rules of card networks are set by their boards, which may be influenced by card issuers.
Many banks directly or indirectly sell processing services to clients in direct competition with us. These banks could attempt, by virtue of their
influence on the networks, to alter the networks’ rules or policies to the detriment of non-members including our businesses. If a client or sales
partner fails to comply with the applicable requirements of card networks, it could be subject to a variety of fines or penalties that may be levied by
card networks. If we cannot collect processing fees from the applicable client, we may have to bear the cost of such fines or penalties, resulting in
lower earnings for us. The termination of our registration, including a card network barring us from acting as a payment facilitator, or any changes in
card network rules that would impair our registration, could require us to stop providing payment processing services relating to the affected card
network, which would adversely affect our ability to conduct our business.

Our business and growth strategy depend on our ability to maintain and expand a network of provider clients. If we are unable to do so,
our future growth would be limited and our business, financial condition and results of operations would be harmed.

Our success is dependent upon our continued ability to maintain a network of qualified provider clients. If we are unable to recruit and retain
healthcare groups and other healthcare professionals, it would have a material adverse effect on our business and ability to grow and would
adversely affect our results of operations. In any particular market, healthcare groups and professionals could demand higher payments or take
other actions that could result in higher medical costs, less attractive service for our clients and the patients that they serve or difficulty meeting
regulatory or accreditation requirements. Our ability to develop and maintain satisfactory relationships with qualified

47

Table of Contents

healthcare groups and professionals also may be negatively impacted by other factors not associated with us, such as changes in Medicare and/or
Medicaid reimbursement levels and other pressures on healthcare providers and consolidation activity among hospitals, physician groups and
healthcare providers. The failure to maintain or to secure new cost-effective client contracts may result in a loss of or inability to grow our client
base, higher costs, healthcare provider network disruptions, less attractive service for our clients and/or difficulty in meeting regulatory or
accreditation requirements, any of which could have a material adverse effect on our business, financial condition and results of operations.

We may be liable for use of incorrect or incomplete data we provide which could harm our business, financial condition and results of
operations.

We store and display data for use by healthcare providers in handling patient intake and engagement, including data regarding personal health
information of patients. Our clients, their patients, or third parties provide us with most of this data. If this data is incorrect or incomplete or if we
make mistakes in the capture or input of this data, adverse consequences may occur and give rise to product liability and other claims against us. In
addition, a court or government agency may take the position that our storage and display of health information exposes us to liability for wrongful
delivery or handling of healthcare services or erroneous health information. While we maintain insurance coverage, we cannot be certain that this
coverage will prove to be adequate or will continue to be available on acceptable terms, if at all. Even unsuccessful claims could result in substantial
costs and diversion of management resources. A claim brought against us that is uninsured or under-insured could harm our business, financial
condition and results of operations.

Our services present the potential for embezzlement, identity theft or other similar illegal behavior by our employees or subcontractors
with respect to third parties.

Among other things, our services involve handling payments from patients for many of our clients, and this frequently includes original checks and/or
credit card information. Even in those cases in which we do not handle payments, our services also involve the use and disclosure of personal and
business information that could be used to impersonate third parties or otherwise gain access to their data or funds. If any of our employees or
subcontractors takes, converts or misuses such funds, documents or data, we could be liable for damages, and our business reputation could be
damaged or destroyed.

If we cannot maintain our corporate culture as we grow, we could lose the innovation, teamwork, passion and focus on execution that we
believe contribute to our success, and our business may be harmed.

We believe that a critical component to our success has been our corporate culture. We have invested substantial time and resources in building our
team. As we continue to grow, we may find it difficult to maintain these important aspects of our corporate culture. Any failure to preserve our culture
could negatively affect our future success, including our ability to retain and recruit personnel and to effectively focus on and pursue our corporate
objectives.

Any failure to offer high-quality client support services could adversely affect our relationships with our clients and strategic partners
and our operating results.

Our clients and patients depend on our support and client education organizations to educate them about, and resolve technical issues relating to,
our products and services. We may be unable to respond quickly enough to accommodate short-term increases in client demand for education and
support services. Increased client demand for these services, without a corresponding increase in revenue, could increase costs and adversely
affect our operating results. In addition, our sales process is highly dependent on the reputation of our products and services and business and on
positive recommendations from our existing clients. Any failure to maintain high-quality education and technical support, or a market perception that
we do not maintain high-quality education support, could adversely affect our reputation, our ability to sell our products and services to existing and
prospective clients and our business and operating results.

Our ability to limit our liabilities by contract or through insurance may be ineffective or insufficient to cover our future liabilities.

We attempt to limit, by contract, our liability for damages arising from our negligence, errors, mistakes or security breaches. Contractual limitations
on liability, however, may not be enforceable or may otherwise not provide sufficient protection to us from liability for damages and we are not
always able to negotiate meaningful limitations. We maintain liability insurance coverage, including coverage for cyber security and errors and
omissions. It is possible, however, that claims could exceed the amount of our applicable insurance coverage, if any, or that this coverage may not
continue to be available on acceptable terms or in sufficient amounts. Even if these claims do not result in liability to us, investigating and defending
against them could be expensive and time-consuming and could divert management’s attention away from our operations. In addition, negative
publicity caused by these events may

48

Table of Contents

delay market acceptance of our products and services, any of which could materially and adversely affect our reputation and our business.

Changes in laws and regulations relating to interchange fees on payment card transactions would adversely affect our revenue and
results of operations.

A provision of the Dodd-Frank Wall Street Reform and Consumer Protection Act, or Dodd-Frank Act, known as the Durbin Amendment empowered
the Federal Reserve Board, or FRB, to establish and regulate a cap on the interchange fees that merchants pay banks for electronic clearing of
debit card transactions. The final rule implementing the Durbin Amendment established standards for assessing whether debit card interchange fees
received by debit card issuers were reasonable and proportional to the costs incurred by issuers for electronic debit transactions, and it established
a maximum permissible interchange fee that an issuer may receive for an electronic debit transaction, limiting the fee revenue to debit card issuers
and payment processors. HSA-linked payment cards are currently exempt from the rule, assuming the card is the only means of access to the
underlying funds (except when all remaining funds are provided to the cardholder in a single transaction). The FRB is empowered to issue
amendments to the rule, or a state or federal legislative body could enact new legislation, which could change the scope of the current rule and the
basis upon which interchange rate caps are calculated. To the extent that HSA-linked payment cards and other exempt payment cards used on our
Platform (or their issuing banks) lose their exempt status under the current rules or if the current interchange rate caps applicable to other payment
cards used on our Platform are reduced, any such amendment, rulemaking, or legislation could impact interchange rates applicable to payment card
transactions processed through our Platform. As a result, this could decrease our revenue and profit and could have a material adverse effect on our
financial condition and results of operations.

Our ability to use our net operating losses to offset future taxable income may be subject to certain limitations.

As of January 31, 2020, we had U.S. federal and state net operating loss carryforwards, or NOLs, of $124.5 million due to prior period losses, which,
subject to the following discussion, are generally available to be carried forward to offset a portion of our future taxable income, if any, until such
NOLs are used or expire. In general, under Section 382 of the Internal Revenue Code of 1986, as amended, or the Code, a corporation that
undergoes an “ownership change” is subject to limitations on its ability to utilize its pre-ownership change NOLs to offset future taxable income.
Similar rules may apply under state tax laws. Our existing NOLs may be subject to limitations arising from previous ownership changes. Future
changes in our stock ownership, some of which are outside of our control, could result in an ownership change under Section 382 of the Code. In
addition, under the Tax Act, the amount of post 2017 NOLs that we are permitted to utilize in any taxable year is limited to 80% of our taxable
income in such year, where taxable income is determined without regard to the NOL deduction itself. For these reasons, we may not be able to
realize a tax benefit from the use of our NOLs. We have a valuation allowance related to our NOLs to recognize only the portion of the deferred tax
asset that is more likely than not to be realized.

Economic uncertainties or downturns in the general economy or the industries in which our clients operate could disproportionately
affect the demand for our solution and negatively impact our results of operations.

Market volatility and economic uncertainty remain widespread, making it potentially very difficult for our clients and us to accurately forecast and
plan future business activities. During challenging economic times, our clients and patients may have difficulty gaining timely access to sufficient
credit or obtaining credit on reasonable terms, which could impair their ability to make timely payments to us and adversely affect our revenue. If that
were to occur, our financial results could be harmed. Further, challenging economic conditions may impair the ability of our clients to pay for the
applications and services they already have purchased from us and, as a result, our write-offs of accounts receivable could increase. Patients
utilizing our payment processing tools may also fail to make such payments on a timely basis or at all. We cannot predict the timing, strength or
duration of any economic slowdown or recovery. If the condition of the general economy or markets in which we operate worsens, our business
could be harmed.

If we or our clients fail to comply with federal and state laws governing submission of false or fraudulent claims to government healthcare
programs and financial relationships among healthcare providers, we or our clients may be subject to civil and criminal penalties or loss
of eligibility to participate in government healthcare programs.

As a participant in the healthcare industry, our operations and relationships, and those of our clients, are regulated by a number of federal, state and
local governmental entities. The impact of these regulations can adversely affect us even though we may not be directly regulated by specific
healthcare laws and regulations. We must ensure that our products and services can be used by our clients in a manner that complies with those
laws and regulations. Inability of our clients to do so could affect the marketability of our products and services or our compliance with our

49

Table of Contents

client contracts, or even expose us to direct liability under the theory that we had assisted our clients in a violation of healthcare laws or regulations.

A number of federal and state laws, including anti-kickback restrictions and laws prohibiting the submission of false or fraudulent claims, apply to
healthcare providers and others that make, offer, seek or receive referrals or payments for products or services that may be paid for through any
federal or state healthcare program and, in some instances, any private program. For example, the federal Anti-Kickback Statute prohibits any
person or entity from offering, paying, soliciting or receiving anything of value, directly or indirectly, covertly or overtly, in cash or in kind, for the
referral of patients covered by Medicare, Medicaid and other federal healthcare programs or the leasing, purchasing, ordering or arranging for or
recommending the lease, purchase or order of any item, good, facility or service covered by these programs. A person or entity does not need to
have actual knowledge of the statute or specific intent to violate it in order to have committed a violation. Further, courts have found that if “one
purpose” of remuneration is to induce referrals, the federal Anti-Kickback Statute is violated.

On October 9, 2019, OIG and CMS proposed further modifications to the federal Anti-Kickback Statute and the Physician Self-Referral Law, or the
Stark Law. Under the proposed rules, OIG proposes to add safe harbor protections under the Anti-Kickback Statute for certain coordinated care and
value-based arrangements among clinicians, providers and others. CMS also proposed multiple new exceptions and revisions to current exceptions
for value-based arrangements under the Stark Law. It is unknown at this time which, if any, of these modifications will go into effect and what effect it
will have on our business.

HIPAA, as amended by the HITECH Act, and their respective implementing regulations, also impose criminal and civil liability for knowingly and
willfully executing, or attempting to execute, a scheme to defraud any healthcare benefit program (including private payors) or obtain, by means of
false or fraudulent pretenses, representations, or promises, any of the money or property owned by, or under the custody or control of, any
healthcare benefit program, regardless of the payor (e.g., public or private) and knowingly and willfully falsifying, concealing or covering up by any
trick or device a material fact or making any materially false statements in connection with the delivery of, or payment for, healthcare benefits, items
or services. Similar to the federal Anti-Kickback Statute, a person or entity can be found guilty of violating HIPAA without actual knowledge of the
statute or specific intent to violate it.

Many states also have similar anti-kickback laws that are not necessarily limited to items or services for which payment is made by a federal
healthcare program. Moreover, both federal and state laws forbid bribery and similar behavior. These laws are complex and their application to our
specific services and relationships may not be clear and may be applied to our business in ways that we do not anticipate. Determination by a court
or regulatory agency that our services violate these laws could subject us to civil or criminal penalties, could invalidate all or portions of some of our
client contracts, could require us to change or terminate some portions of our business, could require us to refund portions of our services fees,
could cause us to be disqualified from serving clients doing business with government payors and could have an adverse effect on our business.
Even an unsuccessful challenge by regulatory authorities of our activities could result in adverse publicity and could require a costly response from
us.

There are federal and state laws that forbid the offering or giving of remuneration, which includes, without limitation, any transfer of items or services
for free or for less than fair market value (with limited exceptions), in exchange for patient referrals, patient brokering, remuneration of patients or
billing based on referrals between individuals and/or entities that have various financial, ownership or other business relationships. In many cases,
billing for care arising from such actions is illegal. These limitations can vary widely from state to state, and application of these state laws, the
federal anti-inducement law and the Stark Law is very complex. Any determination by a state or federal regulatory agency that any of our clients
violate or have violated any of these laws may result in allegations that claims that we have processed or forwarded are improper. This could subject
us to civil or criminal penalties, could require us to change or terminate some portions of our business, could require us to refund portions of our
services fees and could have an adverse effect on our business. Even an unsuccessful challenge by regulatory authorities of our activities could
result in adverse publicity and could require a costly response from us.

Federal and state regulatory and law enforcement authorities have recently increased enforcement activities with respect to Medicare and Medicaid
fraud and abuse regulations and other healthcare reimbursement laws and rules. From time to time, participants in the healthcare industry receive
inquiries or subpoenas to produce documents in connection with government investigations. We could be required to expend significant time and
resources to comply with these requests, and the attention of our management team could be diverted by these efforts. The occurrence of any of
these events could give our clients the right to terminate our contracts with us and result in significant harm to our business and financial condition.

50

Table of Contents

These laws and regulations may change rapidly, and it is frequently unclear how they apply to our business. Any failure of our products or services
to comply with these laws and regulations could result in substantial civil or criminal liability and could, among other things, adversely affect demand
for our services, force us to expend significant capital, research and development and other resources to address the failure, invalidate all or
portions of some of our contracts with our clients, require us to change or terminate some portions of our business, require us to refund portions of
our revenue, cause us to be disqualified from serving clients doing business with government payors, and give our clients the right to terminate our
contracts with them, any one of which could have an adverse effect on our business.

The U.S. Food and Drug Administration may in the future determine that our technology solutions are subject to the Federal Food, Drug,
and Cosmetic Act and we may face additional costs and risks as a result.

The FDA may promulgate a policy or regulation that affects our products and services. For example, the FDA in future rule-making may consider our
technology solution as a medical device. Medical devices are subject to extensive regulation by the FDA under the Federal Food, Drug, and
Cosmetic Act, or FDCA. Under the FDCA, medical devices include any instrument, apparatus, machine, contrivance or other similar or related
articles that is intended for use in the diagnosis of disease or other conditions, or in the cure, mitigation, treatment or prevention of disease. FDA
regulations govern among other things, product development, testing, manufacture, packaging, labeling, storage, clearance or approval, advertising
and promotion, sales and distribution and import and export.

Non-compliance with applicable FDA requirements can result in, among other things, public warning letters, fines, injunctions, civil penalties, recall
or seizure of products, total or partial suspension of production, failure of the FDA to grant marketing approvals, withdrawal of marketing approvals,
a recommendation by the FDA to disallow us from entering into government contracts and criminal prosecutions. The FDA also has the authority to
request repair, replace or refund of the cost of any device.

Potential additional regulation of the disclosure of health information outside the United States may adversely affect our operations and
may increase our costs.

Federal or state governmental authorities may impose additional data security standards or additional privacy or other restrictions on the collection,
use, transmission and other disclosures of health information. In the future, industry requirements or guidance (e.g., payor requirements),
contractual obligations, and/or legislation at both the federal and the state level may limit, forbid or regulate the use or transmission of health
information outside of the United States. These developments, if adopted, may render our use of our office in Ottawa, Ontario, Canada, for work
related to such data impracticable or substantially more expensive. Alternative means of supporting our clients with the use of such information
within the United States may involve substantial delay in implementation and increased cost.

Individuals may claim our text messaging services are not compliant with the Telephone Consumer Protection Act.

The Telephone Consumer Protection Act, or TCPA, is a federal statute that protects consumers from unwanted telephone calls and faxes. Since its
inception, the TCPA’s purview has extended to text messages sent to consumers. We must ensure that our services that leverage text messaging
comply with TCPA regulations and agency guidance. While we strive to adhere to strict policies and procedures, the Federal Communications
Commission, or FCC, as the agency that implements and enforces the TCPA, may disagree with our interpretation of the TCPA and subject us to
penalties and other consequences for noncompliance. Determination by a court or regulatory agency that our services violate the TCPA could
subject us to civil penalties, could invalidate all or portions of some of our client contracts, could require us to change or terminate some portions of
our business, could require us to refund portions of our services fees, and could have an adverse effect on our business. Even an unsuccessful
challenge by consumers or regulatory authorities of our activities could result in adverse publicity and could require a costly response from us.

Our risk management policies and procedures may not be fully effective in mitigating our risk exposure in all market environments or
against all types of risk.

We operate in a rapidly changing industry. Accordingly, our risk management policies and procedures may not be fully effective to identify, monitor
and manage all risks our business encounters. If our policies and procedures are not fully effective or we are not successful in identifying and
mitigating all risks to which we are or may be exposed, we may suffer uninsured liability, harm to our reputation or be subject to litigation or
regulatory actions that could adversely affect our business, financial condition or results of operations.

Our office in Ottawa, Canada is subject to the laws and regulations of the government of Canada and its subdivisions.

51

Table of Contents

Our office in Ottawa, Ontario, Canada is subject to additional laws and regulations by the government of Canada, as well as its provinces. These
include Canadian federal and local corporation requirements, restrictions on exchange of funds, employment-related laws and qualification for tax
status. If we fail to comply with Canadian laws and regulations, or if the government of Canada or its provinces determines that our corporate
actions do not comply with applicable Canadian law, we could face sanctions or fines, which could have a material adverse effect on our business.

Changes in accounting rules, assumptions and/or judgments could materially and adversely affect us.
Accounting rules and interpretations for certain aspects of our operations are highly complex and involve significant assumptions and judgment.
These complexities could lead to a delay in the preparation and dissemination of our financial statements. Furthermore, changes in accounting rules
and interpretations or in our accounting assumptions and/or judgments could significantly impact our financial statements. In some cases, we could
be required to apply a new or revised standard retroactively, resulting in restating prior period financial statements. Any of these circumstances
could have a material adverse effect on our business, prospects, liquidity, financial condition and results of operations.

Risks relating to our indebtedness

In order to support the growth of our business, we may need to incur additional indebtedness under our current credit facilities or seek
capital through new equity or debt financings, which sources of additional capital may not be available to us on acceptable terms or at all.

Our operations have consumed substantial amounts of cash since inception and we intend to continue to make significant investments to support
our business growth, respond to business challenges or opportunities, develop new applications and services, enhance our existing solution and
services, enhance our operating infrastructure and potentially acquire complementary businesses and technologies. For the fiscal year ended
January 31, 2020 our net cash provided by operating activities was $0.8 million and for the fiscal year ended January 31, 2019, our net cash used in
operating activities was $2.1 million. As of January 31, 2020, we had $90.3 million of cash and cash equivalents, which are held for working capital
purposes. As of January 31, 2020, we had $20.0 million of outstanding borrowings under our credit facility and $0 outstanding under our revolving
line of credit, with the ability to borrow up to an additional $25.0 million in term loan borrowings and $25.0 million in our revolving line of credit.
Borrowings under our credit facility are secured by substantially all of our properties, rights and assets, excluding intellectual property.

Our future capital requirements may be significantly different from our current estimates and will depend on many factors, including the need to:

•

•

•

•

•

•

finance unanticipated working capital requirements;

develop or enhance our technological infrastructure and our existing products and services;

fund strategic relationships, including joint ventures and co-investments;

fund additional implementation engagements;

respond to competitive pressures; and

acquire complementary businesses, technologies, products or services.

Accordingly, we may need to engage in equity or debt financings or collaborative arrangements to secure additional funds. Additional financing may
not be available on terms favorable to us, or at all. If we raise additional funds through further issuances of equity or convertible debt securities, our
existing stockholders could suffer significant dilution, and any new equity securities we issue could have rights, preferences and privileges superior
to those of holders of our common stock. Any debt financing secured by us in the future could involve additional restrictive covenants relating to our
capital-raising activities and other financial and operational matters, which may make it more difficult for us to obtain additional capital and to pursue
business opportunities, including potential acquisitions. In addition, during times of economic instability, it has been difficult for many companies to
obtain financing in the public markets or to obtain debt financing, and we may not be able to obtain additional financing on commercially reasonable
terms, if at all. If we are unable to obtain adequate financing or financing on terms satisfactory to us, it could have a material adverse effect on our
business, financial condition and results of operations.

Restrictive covenants in the agreements governing our credit facility may restrict our ability to pursue our business strategies.

52

Table of Contents

The credit agreement governing our credit facility contains certain customary restrictive covenants that limit our ability to incur additional
indebtedness and liens, merge with other companies or consummate certain changes of control, acquire other companies, engage in new lines of
business, make certain investments, pay dividends, create subsidiaries, enter into certain transactions with affiliates, and transfer or dispose of
assets as well as financial covenants requiring us to maintain a specified level of recurring revenue growth, a specified maximum funded debt to
recurring revenue ratio and a specified amount of minimum liquidity.

Our ability to comply with these covenants may be affected by events beyond our control, and we may not be able to meet those covenants. A
breach of any of these covenants could result in a default under the loan agreement, which could cause all of the outstanding indebtedness under
our credit facility to become immediately due and payable and terminate all commitments to extend further credit. These covenants could also limit
our ability to seek capital through the incurrence of new indebtedness or, if we are unable to meet our obligations, require us to repay any
outstanding amounts with sources of capital we may otherwise use to fund our business, operations and strategy.

Despite our outstanding indebtedness, we may still be able to incur substantially more debt. This could further exacerbate the risks
associated with our substantial leverage.

We may incur substantial additional indebtedness in the future. Although the agreement governing our credit facility contains restrictions on the
incurrence of additional indebtedness, these restrictions are subject to a number of qualifications and exceptions and the indebtedness we can incur
in compliance with these restrictions could be substantial. If we incur additional debt, the risks associated with our substantial leverage would
increase.

Risks relating to ownership of our common stock

Our share price may be volatile, and you could lose all or part of your investment.

The trading price of our common stock may be volatile and subject to wide price fluctuations in response to various factors, including:

• market conditions in the broader stock market in general, or in our industry in particular;

•

•

•

•

•

•

•

•

•

•

•

actual or anticipated fluctuations in our quarterly financial reports and results of operations;

our ability to satisfy our ongoing capital needs and unanticipated cash requirements;

indebtedness incurred in the future;

introduction of new products and services by us or our competitors;

issuance of new or changed securities analysts’ reports or recommendations;

sales of large blocks of our common stock;

additions or departures of key personnel;

regulatory developments;

litigation and governmental investigations;

economic and political conditions or events; and

our sale of common stock or other securities in the future.

These and other factors may cause the market price and demand for our common stock to fluctuate substantially, which may limit or prevent
investors from readily selling their shares of common stock and may otherwise negatively affect the liquidity of our common stock. In addition, in the
past, when the market price of a stock has been volatile, holders of that stock have instituted securities class action litigation against the company
that issued the stock. If any of our stockholders brought a lawsuit against us, we could incur substantial costs defending the lawsuit. Such a lawsuit
could also divert the time and attention of our management from our business.

The trading market for our common stock is also influenced by the research and reports that industry or securities analysts publish about us or our
business. If one or more securities or industry analysts cease coverage of our company or fail to publish reports on us regularly, we could lose
visibility in the financial markets, which in turn could cause our stock price or trading volume to decline. If one or more of the analysts who cover us
downgrades our common stock or provides more favorable recommendations about our competitors, or if our results of operations do not meet their
expectations, our stock price could decline.

53

Table of Contents

If a substantial number of shares become available for sale and are sold in a short period of time, the market price of our common stock
could decline.

If our existing stockholders sell substantial amounts of our common stock in the public market, the market price of our common stock could
decrease significantly. The perception in the public market that our existing stockholders might sell shares of common stock could also depress our
market price. As of January 31, 2020, we had a total of 36,610,763 shares of common stock outstanding. The market price of shares of our common
stock may drop significantly when the restrictions on resale by our existing stockholders lapse. A decline in the price of shares of our common stock
might impede our ability to raise capital through the issuance of additional shares of our common stock or other equity securities.

In addition, certain stockholders are entitled, under our investors’ rights agreement, to require us to register shares owned by them for public sale in
the United States. We also filed a registration statement to register shares reserved for future issuance under our equity compensation plans. As a
result, subject to the satisfaction of applicable exercise periods, the shares issued upon exercise of outstanding stock options or upon settlement of
outstanding RSU awards will be available for immediate resale in the United States in the open market, subject to volume limitations under Rule 144
for our executive officers and directors.

Sales of our common stock pursuant to registration rights may make it more difficult for us to sell equity securities in the future at a time and at a
price that we deem appropriate. These sales could also cause the trading price of our common stock to fall and make it more difficult for you to sell
shares of our common stock.

Additionally, certain of our employees, executive officers and directors have entered or may enter into Rule 10b5-1 trading plans providing for sales
of shares of our common stock from time to time. Under a Rule 10b5-1 trading plan, a broker executes trades pursuant to parameters established by
the employee, officer, or director when entering into the plan, without further direction from the employee, officer, or director. A Rule 10b5-1 trading
plan may be amended or terminated in some circumstances. Our employees, executive officers and directors also may buy or sell additional shares
outside of a Rule 10b5-1 trading plan when they are not in possession of material, nonpublic information, subject to the Rule 144 limitations referred
to above.

Anti-takeover provisions under our incorporation documents and Delaware law could delay or prevent a change of control which could
limit the market price of our common stock and may prevent or frustrate attempts by our stockholders to replace or remove our current
management.

Our amended and restated certificate of incorporation and amended and restated bylaws contain provisions that could delay or prevent a change of
control of our company or changes in our board of directors that our stockholders might consider favorable. Some of these provisions include:

•

•

•

•

•

•

•

a board of directors divided into three classes serving staggered three-year terms, such that not all members of the board will be elected at
one time;

a prohibition on stockholder action through written consent, which requires that all stockholder actions be taken at a meeting of our
stockholders;

a requirement that special meetings of stockholders be called only by the board of directors acting pursuant to a resolution approved by the
affirmative vote of a majority of the directors then in office;

advance notice requirements for stockholder proposals and nominations for election to our board of directors;

a requirement that no member of our board of directors may be removed from office by our stockholders except for cause and, in addition to
any other vote required by law, upon the approval of not less than 75% of all outstanding shares of our voting stock then entitled to vote in
the election of directors;

a requirement of approval of not less than 75% of all outstanding shares of our voting stock to amend any bylaws by stockholder action or to
amend specific provisions of our amended and restated certificate of incorporation; and

the authority of the board of directors to issue preferred stock on terms determined by the board of directors without stockholder approval
and which preferred stock may include rights superior to the rights of the holders of common stock.

In addition, because we are incorporated in Delaware, we are governed by the provisions of Section 203 of the Delaware General Corporate Law,
which may prohibit certain business combinations with stockholders owning 15% or more of our outstanding voting stock. These anti-takeover
provisions and other provisions in our amended and restated certificate of incorporation and amended and restated bylaws could make it more
difficult for stockholders

54

Table of Contents

or potential acquirers to obtain control of our board of directors or initiate actions that are opposed by the then-current board of directors and could
also delay or impede a merger, tender offer or proxy contest involving our company. These provisions could also discourage proxy contests and
make it more difficult for you and other stockholders to elect directors of your choosing or cause us to take other corporate actions you desire. Any
delay or prevention of a change of control transaction or changes in our board of directors could cause the market price of our common stock to
decline.

Our amended and restated bylaws designate the Court of Chancery of the State of Delaware, or the Chancery Court, as the exclusive
forum for certain litigation that may be initiated by our stockholders, which could limit our stockholders’ ability to obtain a favorable
judicial forum for disputes with us or our directors, officers or employees.

Our amended and restated bylaws provide that, unless we consent in writing to the selection of an alternative forum, the Chancery Court will be the
sole and exclusive forum for state law claims for (1) any derivative action or proceeding brought on our behalf, (2) any action asserting a claim of
breach of a fiduciary duty owed by any of our directors, officers or other employees to us or our stockholders, (3) any action asserting a claim
pursuant to any provision of the General Corporation Law of the State of Delaware, our amended and restated certificate of incorporation or our
amended and restated bylaws, or (4) any action asserting a claim governed by the internal affairs doctrine. This exclusive forum provision does not
apply to any causes of action arising under the Securities Act of 1933, as amended, or the Securities Exchange Act of 1934, as amended.

This choice of forum provision may impose additional litigation costs on stockholders in pursuing such claims, particularly if the stockholders do not
reside in or near the state of Delaware. Additionally, the forum provision may limit a stockholder’s ability to bring a claim in a judicial forum that it
finds favorable for disputes with us or our directors, officers or other employees, which may discourage such lawsuits. The Court of Chancery of the
State of Delaware may also reach different judgments or results than would other courts, including courts where a stockholder considering an action
may be located or otherwise would choose to bring the action, and such judgments made be more or less favorable to us than our stockholders.
Alternatively, if a court were to find the choice of forum provision in our amended and restated bylaws to be inapplicable or unenforceable in an
action, we may incur additional costs associated with resolving such action in other jurisdictions, which could harm our business, results of
operations and financial condition.

We do not currently intend to pay dividends on our common stock and, consequently, your ability to achieve a return on your investment
will depend on appreciation in the price of our common stock.

We have never declared or paid any cash dividends on our common stock and do not currently intend to do so for the foreseeable future. We
currently intend to invest our future earnings, if any, to fund our growth. Therefore, you are not likely to receive any dividends on your common stock
for the foreseeable future and the success of an investment in shares of our common stock will depend upon any future appreciation in its value.
There is no guarantee that shares of our common stock will appreciate in value or even maintain the price at which our stockholders have
purchased their shares.

We are an emerging growth company, and we cannot be certain if the reduced reporting requirements applicable to emerging growth
companies will make our common stock less attractive to investors.

We are an emerging growth company, as defined in the JOBS Act, enacted in April 2012. For as long as we continue to be an emerging growth
company, we may take advantage of exemptions from various reporting requirements that are applicable to other public companies that are not
emerging growth companies, including not being required to comply with the auditor attestation requirements of Section 404 of the Sarbanes-Oxley
Act, reduced disclosure obligations regarding executive compensation and our periodic reports and proxy statements and exemptions from the
requirements of holding nonbinding advisory votes on executive compensation and stockholder approval of any golden parachute payments not
previously approved. We could be an emerging growth company for up to five years following the year in which we completed our IPO, although
circumstances could cause us to lose that status earlier. We will remain an emerging growth company until the earlier of (1) the last day of the fiscal
year (a) following the fifth anniversary of the completion of our IPO; (b) in which we have total annual gross revenue of at least $1.07 billion; or (c) in
which we are deemed to be a large accelerated filer, which requires the market value of our common stock that is held by non-affiliates to exceed
$700 million as of the prior July 31st; and (2) the date on which we have issued more than $1.0 billion in non-convertible debt during the prior three-
year period. We cannot predict if investors will find our common stock less attractive because we may rely on these exemptions. If some investors
find our common stock less attractive as a result, there may be a less active trading market for our common stock and our stock price may be more
volatile.

55

Table of Contents

Under the JOBS Act, emerging growth companies can also delay adopting new or revised accounting standards until such time as those standards
apply to private companies. We have elected not to “opt out” of such extended transition period, which means that when a standard is issued or
revised and it has different application dates for public or private companies, we will adopt the new or revised standard at the time private
companies adopt the new or revised standard and will do so until such time that we either (i) irrevocably elect to “opt out” of such extended transition
period or (ii) no longer qualify as an emerging growth company. This may make comparison of our financial statements with the financial statements
of another public company that is not an emerging growth company, or an emerging growth company that has opted out of using the extended
transition period, difficult or impossible because of the potential differences in accounting standards used.

We could be subject to securities class action litigation.

In the past, securities class action litigation has often been brought against a company following a decline in the market price of its securities. If we
face such litigation, it could result in substantial costs and a diversion of management’s attention and resources, which could have a material
adverse effect on our business, financial condition or results of operations.

We are subject to increased costs as a result of operating as a public company, and our management will devote substantial time to new
compliance initiatives.

As a public company, we will continue to incur significant legal, accounting and other expenses that we did not incur as a private company prior to
our IPO. We are subject to the reporting requirements of the Securities Exchange Act of 1934, as amended, which require, among other things, that
we file with the Securities and Exchange Commission, or SEC, annual, quarterly and current reports with respect to our business and financial
condition. In addition, the Sarbanes-Oxley Act, as well as rules subsequently adopted by the SEC and the New York Stock Exchange to implement
provisions of the Sarbanes-Oxley Act, impose significant requirements on public companies, including requiring the establishment and maintenance
of effective disclosure and financial controls and changes in corporate governance practices. Further, in July 2010, the Dodd-Frank Act was
enacted. There are significant corporate governance and executive compensation related provisions in the Dodd-Frank Act that require the SEC to
adopt additional rules and regulations in these areas, such as “say on pay” and proxy access. Recent legislation permits emerging growth
companies to implement many of these requirements over a longer period and up to five years from their initial public offerings. We intend to take
advantage of this new legislation but cannot guarantee that we will not be required to implement these requirements sooner than budgeted or
planned and thereby incur unexpected expenses. Stockholder activism, the current political environment and the current high level of government
intervention and regulatory reform may lead to substantial new regulations and disclosure obligations, which may lead to additional compliance costs
and impact the manner in which we operate our business in ways we cannot currently anticipate.

We expect the rules and regulations applicable to public companies to continue to increase our legal and financial compliance costs and to make
some activities more time-consuming and costly. If these requirements divert the attention of our management and personnel from other business
concerns, they could have a material adverse effect on our business, financial condition and results of operations. The increased costs will decrease
our net income or increase our net loss, and may require us to reduce costs in other areas of our business or increase the prices of our products or
services. For example, we expect these rules and regulations to make it more difficult and more expensive for us to obtain director and officer
liability insurance and we may be required to incur substantial costs to maintain the same or similar coverage. We cannot predict or estimate the
amount or timing of additional costs we may incur to respond to these requirements. The impact of these requirements could also make it more
difficult for us to attract and retain qualified persons to serve on our board of directors, our board committees or as executive officers.

An active public market may not develop or be sustained.

The lack of an active market may impair your ability to sell your shares at the time you wish to sell them or at a price that you consider reasonable.
The lack of an active market may also reduce the fair market value of your shares. An inactive market may impair our ability to raise capital to
continue to fund operations by selling shares and may impair our ability to acquire other companies or technologies by using our shares as
consideration.

Item 1B. Unresolved Staff Comments

None.

Item 2. Properties

56

Table of Contents

We lease a facility containing 18,000 square feet of office space, which is located at 432 Park Avenue South, New York, NY 10016. The lease
expires in 2021. We also lease 19,074 square feet of office space at 1 Hines Road, Suite 110, Kanata Ontario K2K 3C7 and 16,120 square feet of
office space at 434 Fayetteville Street, Raleigh, NC 27601. These leases expire in 2021 and 2023, respectively.

Item 3. Legal Proceedings

From time to time we may become involved in legal proceedings or be subject to claims arising in the ordinary course of our business. We are not
presently a party to any legal proceedings that, if determined adversely to us, would individually or taken together have a material adverse effect on
our business, operating results, financial condition or cash flows.

Item 4. Mine Safety Disclosures

Not applicable.

57

Table of Contents

PART II
Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of Equity
Securities

Market for Our Common Stock

Our common stock began trading on the New York Stock Exchange, or NYSE, under the symbol "PHR" on July 18, 2019. Prior to that time, there
was no public market for our common stock.

Stock Performance Graph

The following performance graph shall not be deemed “soliciting material” or to be “filed” with the Securities and Exchange Commission, or SEC, for
purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or the Exchange Act, or otherwise subject to the liabilities under that
Section, and shall not be deemed to be incorporated by reference into any filing of Phreesia, Inc. under the Securities Act of 1933, as amended, or
the Securities Act, or the Exchange Act.

The following graph shows a comparison from July 18, 2019, the date on which our common stock first began trading the NYSE, through January
31, 2020 of the cumulative total stockholder return on our common stock, the NYSE Composite Index and the S&P 500, each of which assumes an
initial investment of $100 and reinvestment of all dividends. Such returns are based on historical results and are not intended to suggest future
performance.

The comparisons shown in the graph below are based upon historical data. We caution that the stock price performance shown in the graph below
is not necessarily indicative of, nor is it intended to forecast, the potential future performance of our common stock.

Stockholders

We had approximately 71 stockholders of record as of April 21, 2020; however, because many of our outstanding shares are held in accounts with
brokers and other institutions, we believe we have more beneficial owners. This number of holders of record also does not include stockholders
whose shares may be held in trust by other entities.

58

Table of Contents

Dividend Policy

We have never declared or paid any cash dividends on our common stock. We anticipate that we will retain all available funds and any future
earnings, if any, for use in the operation of our business and do not anticipate declaring or paying cash dividends in the foreseeable future. In
addition, future debt instruments may materially restrict our ability to pay dividends on our common stock. Payment of future cash dividends, if any,
will be at the discretion of the board of directors after taking into account various factors, including our financial condition, operating results, current
and anticipated cash needs, restrictions that may be imposed by applicable law and our contracts and other factors the board of directors deems
relevant. Additionally, our ability to pay dividends on our common stock is limited by restrictions under the terms of our credit facility with Silicon
Valley Bank.

Securities Authorized for Issuance Under Equity Compensation Plans

Information about our equity compensation plans in Item 12 of Part III of this Annual Report on Form 10-K is incorporated herein by reference.

Recent Sales of Unregistered Securities

The following list sets forth information regarding all unregistered securities sold by us in the period covered by this Annual Report on Form 10-K. No
underwriters were involved in the sales and the certificates representing the securities sold and issued contain legends restricting transfer of the
securities without registration under the Securities Act or an applicable exemption from registration.

1. On November 7, 2016, we issued to Orix Finance Equity Investors, LP a warrant to purchase up to 336,280 shares of our Senior A preferred
stock at an exercise price of $3.00 per share. In connection with our initial public offering, or IPO, the warrant automatically converted into a
warrant to purchase up to 153,041 shares of our common stock. On January 9, 2020, we issued 115,839 shares of our common stock upon
the cashless exercise of the warrant based on a fair market value of $27.11 per share as determined under the terms of such warrant.

2. On February 28, 2019, we issued to Silicon Valley Bank a warrant to purchase up to 75,137 shares of our common stock at an exercise

price of $8.02 per share. On September 17, 2019, we issued 53,023 shares of our common stock upon the cashless exercise of the warrant
based on a fair market value of $27.25 per share as determined under the terms of such warrant.

3. On February 28, 2019, we issued to WestRiver Innovation Lending Fund VII, L.P. a warrant to purchase up to 75,137 shares of our common

stock at an exercise price of $8.02 per share.

4. Between February 1, 2019 and July 25, 2019, under our Amended and Restated 2006 Stock Option and Grant Plan, as amended, or the
2006 Plan, 45,858 shares of common stock have been issued upon the exercise of stock options pursuant to the 2006 Plan, at exercise
prices between $8.03 and $25.08, for an aggregate exercise price of $466.

5. Between February 1, 2019 and July 25, 2019, under our 2018 Stock Option and Grant Plan, as amended, or the 2018 Plan, we issued to
certain of our employees, consultants and board members options to purchase an aggregate of 1,220,259 shares of our common stock,
with a weighted-average exercise price of $8.63, and an aggregate of 449,383 restricted stock units to be settled in shares of our common
stock in exchange for their services to us. During that period, 2,993 shares of common stock have been issued upon the exercise of stock
options pursuant to the 2018 Plan, at exercise prices between $8.03 and $11.89, for an aggregate exercise price of $31.

None of the foregoing transactions involved any underwriters, underwriting discounts or commissions, or any public offering. We believe that such
transactions were exempt from the registration requirements of the Securities Act, including Regulation D and Rule 506 promulgated thereunder, by
virtue of Section 4(a)(2) of the Securities Act because the issuance of such securities to the recipients did not involve a public offering, or in reliance
on Rule 701 because the transactions were pursuant to compensatory benefit plans or contracts relating to compensation as provided under such
rule. The recipients of the securities in each of these transactions represented their intentions to acquire the securities for investment only and not
with a view to or for sale in connection with the distribution

59

Table of Contents

thereof, and appropriate legends were placed upon the stock certificates issued in these transactions. All recipients had adequate access, through
their relationships with us, to information about us.

Issuer Purchases of Equity Securities

Not applicable.

Use of Proceeds from Public Offering of Common Stock

On July 22, 2019, we closed our IPO of 10,681,423 shares of common stock, consisting of 7,812,500 shares issued and sold by us and 2,868,923
shares sold by certain of our selling stockholders. The price per share to the public was $18.00. We received aggregate proceeds of $130.8 million
from the IPO, net of underwriters’ discounts and commissions of $9.8 million, and before deducting offering costs of approximately $6.4 million. The
proceeds to us were used in line with the section titled “Use of Proceeds” in the prospectus for our IPO. All of the shares issued and sold in the
offering were registered under the Securities Act pursuant to a Registration Statement on Form S-1 (File No. 333-232264), which was declared
effective by the SEC on July 17, 2019. J.P. Morgan Securities LLC, Wells Fargo Securities, LLC and William Blair & Company L.L.C. acted as joint
book-running managers of the offering and as representatives of the underwriters. No offering expenses were paid directly or indirectly to any of our
directors or officers, or their associates, or persons owning 10% or more of any class of our equity securities or to any other affiliates.

There has been no material change in the planned use of proceeds from our IPO as described in the final prospectus filed with the SEC pursuant to
Rule 424(b) of the Securities Act. We are holding the balance of the net proceeds in cash, cash equivalents and investments. We invested the funds
received in short-term, interest-bearing investment-grade securities and government securities.

On December 17, 2019, we closed our follow-on offering, or Follow-On, of 7,762,500 shares of common stock sold by certain of our selling
stockholders. The price per share to the public was $26.00. We did not receive any proceeds from the Follow-On. All of the shares issued and sold
in the offering were registered under the Securities Act pursuant to a Registration Statement on Form S-1 (File No. 333-235439), which was
declared effective by the SEC on December 12, 2019. J.P. Morgan Securities LLC, Wells Fargo Securities, LLC and William Blair & Company L.L.C.
acted as joint book-running managers of the offering and as representatives of the underwriters. No offering expenses were paid directly or indirectly
to any of our directors or officers, or their associates, or persons owning 10% or more of any class of our equity securities or to any other affiliates.

60

Table of Contents

Item 6. Selected financial data

The selected financial data set forth below should be read together with our financial statements and the related notes to those statements, as well
as the section of this Annual Report on Form 10-K titled “Management’s Discussion and Analysis of Financial Condition and Results of Operations.”
The statements of operations data for the years ended January 31, 2020, 2019 and 2018 and the balance sheet data as of January 31, 2020 and
2019 have been derived from our audited financial statements included elsewhere in this Annual Report on Form 10-K. In the opinion of
management, the financial data reflects all adjustments, consisting only of normal recurring adjustments, necessary for a fair presentation of the
financial information in those statements. Our historical results are not necessarily indicative of results that may be expected in the future.

(in thousands, except share and per share data)

Fiscal year ended January 31,

2020

2019

2018

Statement of operations data:
Revenue

Subscription and related services
Payment processing fees
Life sciences

Total revenue

Expenses

Cost of revenue (excluding depreciation and amortization) (3)
Payment processing expense
Sales and marketing (3)
Research and development (3)
General and administrative (3)
Depreciation
Amortization

Total expenses

Operating loss
Other income (expense)

Other income (expense)
Change in fair value of warrant liability
Interest income (expense)

Total other income (expense)

Loss before benefit from (provision for) income taxes
Benefit from (provision for) income taxes

Net loss

Preferred stock dividends paid
Accretion of redeemable preferred stock
Net loss attributable to common stockholders
$
Net loss per share attributable to common stockholders, basic and diluted(1) $
Weighted-average common shares outstanding, basic and diluted(1)

$

56,357    $
46,500   
21,927   

43,928    $
36,881   
19,080   

124,784   

99,889   

16,831   
27,889   
32,357   
18,623   
30,458   
8,753   
5,171   

140,082   
(15,298)  

(1,023)  
(3,307)  
(2,445)  

(6,775)  
(22,073)  
1,780   

(20,293)  
(14,955)  
(56,175)  

15,105   
21,892   
26,367   
14,349   
20,076   
7,552   
4,042   

109,382   
(9,494)  

(7)  
(2,058)  
(3,504)  

(5,568)  
(15,062)  
—   

(15,062)  
—   
(30,199)  

(91,423)   $

(45,261)   $

(4.50)   $

(24.53)   $

32,430   
28,671   
18,733   

79,834   

12,562   
17,209   
24,761   
11,377   
18,838   
6,832   
2,808   

94,387   
(14,553)  

602   
(598)  
(3,642)  

(3,639)  
(18,192)  
—   

(18,192)  
—   
(19,981)  

(38,173)  

(24.81)  

20,301,189   

1,844,929   

1,538,600   

Adjusted EBITDA(2)

$

4,803    $

3,548    $

(4,109)  

(1)

(2)

See Note 14 to our financial statements for details on the calculation of basic and diluted net loss per share attributable to common stockholders.

Adjusted EBITDA is a non-GAAP financial measure. See "Management's Discussion and Analysis of Financial Condition and Results of Operations — Non-GAAP
Financial Measures — Adjusted EBITDA " for our definition of Adjusted EBITDA.

(3)

Includes stock-based compensation expense as shown below.

61

Table of Contents

(in thousands)
Stock-based compensation
Cost of revenue
Sales and marketing
Research and development
General and administrative
Total stock compensation expense

(in thousands)

Balance sheet data:
Cash and cash equivalents
Total assets
Long-term debt and capital leases, net of discount, including current portion
Preferred stock warrant liability
Redeemable preferred stock
Common stock and additional paid in capital
Total stockholders’ equity (deficit)

62

Fiscal year ended January 31,

2020

2019

$

$

110    $

1,370   
796   
3,901   

—    $

298   
247   
902   

6,177    $

1,447    $

2018

—   
137   
78   
590   

805   

As of January 31,

2020

2019

2018

$

90,315    $

1,543    $

158,758   
23,864   
—   
—   
386,749   
101,865   

59,262   
32,285   
5,498   
206,490   
20   
(210,974)  

10,503   
57,136   
22,934   
3,440   
176,291   
16   
(167,683)  

Table of Contents

Item 7. Management’s discussion and analysis of financial condition and results of operations

You should read the following discussion and analysis of our financial condition and results of operations together with our financial statements and
related notes and other financial information appearing elsewhere in this Annual Report on Form 10-K. Some of the information contained in this
discussion and analysis or set forth elsewhere in this Annual Report on Form 10-K, including information with respect to our plans and strategy for
our business, includes forward-looking statements based upon current plans, expectations and beliefs that involve risks and uncertainties. As a
result of many factors, including those factors set forth in the “Risk Factors” section of this Annual Report on Form 10-K, our actual results could
differ materially from the results described in or implied by the forward-looking statements contained in the following discussion and analysis. Our
fiscal year ends January 31. References to fiscal 2020, 2019, and 2018 refer to the fiscal years ended January 31, 2020, 2019, and 2018.

Financial Highlights

Fiscal 2020

•

Total revenue increased 25% to $124.8 million in fiscal 2020, compared with $99.9 million in fiscal 2019.

• Net loss was $20.3 million in fiscal 2020, compared with $15.1 million in fiscal 2019.

•

•

Adjusted EBITDA was positive $4.8 million in fiscal 2020, compared with positive $3.5 million in fiscal 2019.

Cash provided by operating activities was $0.8 million and free cash flow was negative $11.5 million in fiscal 2020.

Fiscal 2019

•

Total revenue increased 25% to $99.9 million in fiscal 2019, compared with $79.8 million in fiscal 2018.

• Net loss was $15.1 million in fiscal 2019, compared with $18.2 million in fiscal 2018.

•

Adjusted EBITDA was positive $3.5 million in fiscal 2019, compared with negative $4.1 million in fiscal 2018.

For a reconciliation of Adjusted EBITDA to net loss and free cash flow, to cash provided by (used in) operating activities, and for more information as
to how we define and calculate such measures, see the section below titled “Non-GAAP financial measures.”

Overview

We are a leading provider of comprehensive solutions that transform the healthcare experience by engaging patients in their care and enabling
healthcare provider organizations to optimize operational efficiency, improve profitability and enhance clinical care. As evidenced in industry survey
reports from KLAS, we have been recognized as a leader based on our integration capabilities with healthcare provider organizations, the broad
adoption of our patient intake functionalities and by overall client satisfaction. Through the SaaS-based Phreesia Platform, which we refer to as the
Phreesia Platform or our Platform, we offer our provider clients a robust suite of solutions to manage the patient intake process and an integrated
payments solution for secure processing of patient payments. Our Platform also provides life sciences companies with an engagement channel for
targeted and direct communication with patients.

We serve an array of healthcare provider organizations of all sizes from single-specialty practices, which include internal and family medicine,
urology, dermatology and orthopedics, to large, multi-specialty groups. Our life sciences business additionally serves clients in the pharmaceutical,
biotechnology and medical device industries.

We derive revenue from (i) subscription fees from healthcare provider organizations for access to the Phreesia Platform and related professional
services fees, (ii) payment processing fees based on levels of patient payment volume processed through the Phreesia Platform and (iii) fees from
life sciences companies to deliver marketing content to patients using the Phreesia Platform. We have strong visibility into our business as the
majority of our revenue is derived from recurring subscription fees and re-occurring payment processing fees.

63

Table of Contents

We market and sell our products and services to provider clients throughout the United States using a direct sales organization divided into several
highly-targeted and coordinated teams, which are concentrated in Raleigh, North Carolina, New York, New York and Ottawa, Canada. Our demand
generation team develops content and identifies prospects that our sales development team researches and qualifies to generate high-grade,
actionable sales programs. Our direct sales force executes on these qualified sales programs, partnering with client services to ensure prospects
are educated on the breadth of our capabilities and demonstrable value proposition, with the goal of attracting and retaining clients and expanding
their use of our Platform over time. Most of our Platform solutions are contracted pursuant to annual, auto-renewing agreements. Our sales typically
involve competitive processes and sales cycles have, on average, varied in duration from two months to eight months, depending on the size of the
potential client. In addition, through Phreesia University (Phreesia’s in-house training program), events, client conferences and webinars, we help
our provider clients optimize their businesses and, as a result, support client retention.

Since our inception, we have not marketed or sold our products internationally. Accordingly, all of our revenue from historical periods has come from
the United States, and our current strategy is to continue to focus our sales efforts within the United States.

Our revenue growth has been entirely organic and reflects our significant addition of new provider clients and increased revenue from existing
clients. New provider clients are defined as clients that go live in the applicable period and existing provider clients are defined as clients that go live
in any period before the applicable period.

Recent developments

Offerings

In July 2019, we closed our initial public offering, or IPO, of 10,681,423 shares of common stock, consisting of 7,812,500 shares issued and sold by
us and 2,868,923 shares sold by certain of our selling stockholders. The price per share to the public was $18.00. We received aggregate proceeds
of $130.8 million from the IPO, net of underwriters’ discounts and commissions of $9.8 million, and before deducting offering costs of approximately
$6.4 million.

On December 17, 2019, we closed a following-on offering of 7,762,500 shares of common stock sold by certain selling stockholders. We did not
receive any proceeds from the follow-on offering but did incur $1.0 million in transaction costs.

COVID-19

In December 2019, an outbreak of a novel strain of coronavirus (COVID-19) originated in Wuhan, China and spread to a number of other countries,
including the United States, where we have offices in New York City and Raleigh, N.C., and to Canada, where our Ottawa office is located. On
March 11, 2020, the World Health Organization declared COVID-19 a pandemic and on March 13, 2020, the United States declared a national
emergency with respect to COVID-19. The impact of the outbreak has been rapidly evolving and has led to the implementation of various
responses, including government-imposed quarantines, travel restrictions, business and school closures and other public health safety measures,
which, in turn, have resulted in a decline in patient visits. Because our business relies, in part, on the growth and success of our clients and certain
revenues are driven by patient engagements, the decline in patient visits due to the cancellation and rescheduling of non-essential and elective visits
will directly impact our revenue as follows:

•

•

•

Life sciences: Because our life sciences revenue is driven by the number of patients receiving targeted messages, the recent decline in
patients visits has, and will likely continue to, directly impact our revenue earned through patient engagements.

Payment processing: The decline in non-essential and elective visits has, and will likely continue to, also directly impact the revenue we
receive from payment processing tools.

Subscription and related services: The current travel restrictions and provider office closures has, and will likely continue to, impact our
subscription and related services revenue because of disruptions to sales processes and client implementations.

Key metrics

64

Table of Contents

We regularly review the following key metrics to measure our performance, identify trends affecting our business, formulate financial projections,
make strategic business decisions and assess working capital needs.

Key Metrics:
Provider clients (average over period)
Average revenue per provider client
Patient payment volume (in millions)

Key Metrics:
Provider clients (average over period)
Average revenue per provider client
Patient payment volume (in millions)

For the fiscal year ended January
31,

Change

2020

2019

Amount

%

1,571   
65,486    $
1,865    $

1,490   
54,231    $
1,446    $

81   
11,255   
419   

$
$

5  %
21  %
29  %

For the fiscal year ended January
31,

Change

2019

2018

Amount

%

1,490   
54,231    $
1,446    $

1,416   
43,163    $
1,106    $

74   
11,068   
340   

$
$

5  %
26  %
31  %

•

•

•

Provider clients. We define provider clients as the average number of healthcare provider organizations that generate revenue each month
during the applicable period. In one specific case wherein we act as a subcontractor providing white-label services to our partner’s clients, we
treat this contractual relationship as a single provider client. We believe growth in the number of provider clients is a key indicator of the
performance of our business and depends, in part, on our ability to successfully develop and market our Platform to healthcare provider
organizations that are not yet clients. While growth in the number of provider clients is an important indicator of expected revenue growth, it also
informs our management of the areas of our business that will require further investment to support expected future provider client growth. For
example, as the number of provider clients increases, we may need to add to our customer support team and invest to maintain effectiveness
and performance of our Platform and software for our provider clients and their patients. The growth rate of the number of provider clients
decreased in fiscal 2018, fiscal 2019, and fiscal 2020, which may continue in the future as the size of our provider client base increases.

Average revenue per provider client. We define average revenue per provider client as the total subscription and related services and payment
processing revenue generated from provider clients in a given period divided by the average number of provider clients that generate revenue
each month during that same period. We are focused on continually delivering value to our provider clients and believe that our ability to
increase average revenue per provider client is an indicator of the long-term value of our existing provider client relationships.

Patient payment volume. We measure patient payment volume as the total dollar volume of transactions between our provider clients and their
patients utilizing our payment platform, including via credit and debit cards, cash and check. Patient payment volume is a major driver of our
payment processing revenue, and we believe that patient payment volume is an indicator of both the underlying health of our provider clients’
businesses and the continuing shift of healthcare costs to patients Credit and debit patient payment volume processed through our payment
facilitator model represented 82%, 83%, and 83% of our patient payment volume in fiscal 2020, 2019, and 2018, respectively. The remainder of
our patient payment volume is composed of credit and debit transactions for which Phreesia acts as a gateway to another payment processor,
and cash and check transactions.

Non-GAAP financial measures

Adjusted EBITDA is a supplemental measure of our performance that is not required by, or presented in accordance with, GAAP. Adjusted EBITDA
is not a measurement of our financial performance under GAAP and should not be considered as an alternative to net income or loss or any other
performance measure derived in accordance with GAAP, or as an alternative to cash flows from operating activities as a measure of our liquidity.
We define Adjusted EBITDA as net income or loss, before net interest expense (income), benefit from (provision for) income taxes, depreciation and
amortization, and before non-cash based compensation expense, non-cash change in fair value of warrant liability and other net income (expense).

65

Table of Contents

We have provided below a reconciliation of Adjusted EBITDA to net loss, the most directly comparable GAAP financial measure. We have
presented Adjusted EBITDA in this Annual Report on Form 10-K because it is a key measure used by our management and board of directors to
understand and evaluate our core operating performance and trends, to prepare and approve our annual budget, and to develop short and long-
term operational plans. In particular, we believe that the exclusion of the amounts eliminated in calculating Adjusted EBITDA can provide a useful
measure for period-to-period comparisons of our core business. Accordingly, we believe that Adjusted EBITDA provides useful information to
investors and others in understanding and evaluating our operating results in the same manner as our management and board of directors.

Our use of Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our
financial results as reported under GAAP. Some of these limitations are as follows:

• although depreciation and amortization expense are non-cash charges, the assets being depreciated and amortized may have to be replaced in
the future, and Adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure
requirements;

• Adjusted EBITDA does not reflect: (1) changes in, or cash requirements for, our working capital needs; (2) the potentially dilutive impact of non-
cash stock-based compensation; or (3) tax payments that may represent a reduction in cash available to us; (4) net interest expense (income);
and

• Other companies, including companies in our industry, may calculate Adjusted EBITDA or similarly titled measures differently, which reduces its

usefulness as a comparative measure.

Because of these and other limitations, you should consider Adjusted EBITDA along with other GAAP-based financial performance measures,
including various cash flow metrics, net loss, and our GAAP financial results. The following table presents a reconciliation of Adjusted EBITDA to net
loss for each of the periods indicated:

(in thousands)

Net loss
Interest (income) expense
Depreciation and amortization
Stock-based compensation expense
Change in fair value warrant liability
(Benefit from) provision for income taxes
Other (income) expense

Adjusted EBITDA

For the fiscal years ended January 31,

$

$

2020

(20,293)   $
2,445   
13,924   
6,177   
3,307   
(1,780)  
1,023   

4,803    $

2019

(15,062)   $
3,504   
11,594   
1,447   
2,058   
—   
7   

3,548    $

2018

(18,192)  
3,642   
9,640   
805   
598   
—   
(602)  

(4,109)  

We calculate free cash flow as net cash flow from operating activities less purchases of property and equipment and capitalized internal-use
software development costs.

Additionally, free cash flow is a supplemental measure of our performance that is not required by, or presented in accordance with, GAAP. We
consider free cash flow to be a liquidity measure that provides useful information to management and investors about the amount of cash generated
by our business that can be used for strategic opportunities, including investing in our business, making strategic investments, partnerships and
acquisitions and strengthening our financial position.

The following table presents a reconciliation of free cash flow from net cash used in operating activities, the most directly comparable GAAP
financial measure, for each of the periods indicated:

66

Table of Contents

(in thousands)

Net cash provided by (used in) operating activities
Less:

Capitalized internal-use software
Purchases of property and equipment

Free cash flow

$

$

Results of operations

2020

826    $

(5,305)  
(7,015)  

For the fiscal years ended
2018

2019

(2,130)   $

(11,142)  

(5,109)  
(4,724)  

(5,375)  
(6,590)  

(23,107)  

(11,494)   $

(11,963)   $

The following tables set forth our results of operations for the periods presented and as a percentage of revenue for those periods:

Cost of revenue (excluding depreciation and
amortization)

$

16,831    $

15,105    $

(in thousands)

Revenue

Subscription and related services
Payment processing fees

Life sciences

Total revenue

Expenses

Payment processing expense

Sales and marketing

Research and development

General and administrative

Depreciation

Amortization

Total expenses

Operating loss

Other Income (expense)

Other income (expense)

Change in fair value of warrant liability

Interest income (expense)

Total other income (expense)

Net loss before benefit from (provision for)
income taxes

Benefit from (provision for) income taxes
Net loss

For the fiscal years ended January 31,

For the fiscal years ended January 31,

2020

2019

2018

2020

2019

2018

$

56,357    $
46,500   

43,928    $
36,881   

21,927   

19,080   

32,430   
28,671   

18,733   

$

124,784    $

99,889    $

79,834   

27,889   

32,357   

18,623   

30,458   

8,753   

5,171   

21,892   

26,367   

14,349   

20,076   

7,552   

4,042   

12,562   

17,209   

24,761   

11,377   

18,838   

6,832   

2,808   

$

$

$

$

$

140,082    $

109,383    $

94,387   

(15,298)   $

(9,494)   $

(14,553)  

(1,023)  

(3,307)  

(2,445)  

(7)  

(2,058)  

(3,504)  

(6,775)   $

(5,568)   $

602   

(598)  

(3,642)  

(3,639)  

(22,073)   $

(15,062)   $

(18,192)  

1,780   

—   

—   

(20,293)   $

(15,062)   $

(18,192)  

45  %
37  %

18  %

100  %

13  %

22  %

26  %

15  %

24  %

7  %

4  %

111  %

(11) %

(5) %

(3) %

1  %

(7) %

(18) %

1  %

(17) %

44  %
37  %

19  %

100  %

15  %

22  %

26  %

14  %

20  %

8  %

4  %

109  %

(9) %

—  %

(2) %

(4) %

(6) %

(15) %

—  %

(15) %

41  %
36  %

23  %

100  %

16  %

22  %

31  %

14  %

24  %

9  %

4  %

120  %

(20) %

1  %

(1) %

(5) %

(5) %

(25) %

—  %

(25) %

Components of statements of operations

Revenue

We generate revenue primarily from providing an integrated SaaS-based software and payment platform for the healthcare industry. We derive
revenue from subscription fees and related services generated from our provider clients for access to the Phreesia Platform, payment processing
fees based on the levels of patient payment volume

67

Table of Contents

processed through the Phreesia Platform, and from digital marketing revenue from life sciences companies to reach, educate and communicate with
patients when they are most receptive and actively seeking care.

Our total revenue consists of the following:

•

•

•

Subscription and related services. We primarily generate subscription fees from our provider clients based on the number of providers that
subscribe to and utilize the Phreesia Platform. Our provider clients are typically billed monthly in arrears, though in some instances, provider
clients may opt to be billed quarterly or annually in advance. Subscription fees are typically auto-debited from provider clients’ accounts every
month. As we target and add larger enterprise provider clients, these clients may choose to contract differently than our typical per provider
subscription model. To the extent we charge in an alternative manner with larger enterprise provider clients, we expect that such a pricing model
will recur and, combined with our per provider subscription fees, will increase as a percentage of our total revenue.

In addition, we receive certain fees from provider clients for professional services associated with our implementation services as well as travel
and expense reimbursements, shipping and handling fees, sales of hardware (PhreesiaPads and Arrivals Stations), on-site support and training.

Payment processing fees. We generate revenue from payment processing fees based on the number of transactions and the levels of patient
payment volume processed through the Phreesia Platform. Payment processing fees are generally calculated as a percentage of the total
transaction dollar value processed and/or a fee per transaction. Credit and debit patient payment volume processed through our payment
facilitator model represented 82%, 83%, and 83% of our patient payment volume in fiscal 2020, 2019, and 2018, respectively. The remainder of
our patient payment volume is composed of credit and debit transactions for which Phreesia acts as a gateway to another payment processor,
and cash and check transactions.

Life sciences. We generate revenue from the sale of digital marketing solutions to life sciences companies. As we expand our provider client
base, we increase the number of new patients we can reach to deliver targeted marketing content on behalf of our life sciences clients.

Cost of revenue (excluding depreciation and amortization)

Our cost of revenue primarily consists of personnel costs, including salaries, benefits, bonuses and stock-based compensation for implementation
and technical support, and costs to verify insurance eligibility and benefits, infrastructure costs to operate our Platform such as hosting fees and fees
paid to various third-party partners for access to their technology.

Payment processing expense

Payment processing expense consists primarily of interchange fees set by payment card networks and that are ultimately paid to the card-issuing
financial institution, assessment fees paid to payment card networks, and fees paid to third-party payment processors and gateways. Payment
processing expense may increase as a percentage of payment processing revenue if card networks raise pricing for interchange and assessment
fees or if we reduce pricing to our clients.

Sales and marketing

Sales and marketing expense consists primarily of personnel costs, including salaries, benefits, bonuses, stock-based compensation and
commission costs for our sales and marketing personnel. Sales and marketing expense also includes costs for advertising, promotional and other
marketing activities, as well as certain fees paid to various third-party partners for sales and lead generation. Advertising is expensed as incurred.

Research and development

Research and development expense consists of costs for the design, development, testing and enhancement of our products and services and are
generally expensed as incurred. These costs consist primarily of personnel costs, including salaries, benefits, bonuses and stock-based
compensation for our development personnel. Research and development expense also includes product management, life sciences analytics
costs, third-party partner fees and third-party consulting fees, offset by any internal-use software development cost capitalized during the same
period.

General and administrative

General and administrative expense consists primarily of personnel costs, including salaries, benefits, bonuses and stock-based compensation for
our executive, finance, legal, human resources, information technology and other

68

Table of Contents

administrative personnel. General and administrative expense also includes consulting, legal, security, accounting services and allocated overhead.
We expect general and administrative expense to continue to increase in absolute dollars as we grow our operations and continue to operate as a
public company, although we expect such expense to decline as a percentage of total revenue over time.

Depreciation

Depreciation represents depreciation expense for PhreesiaPads and Arrivals Stations, data center and other computer hardware, purchased
computer software, furniture and fixtures and leasehold improvements.

Amortization

Amortization primarily represents amortization of our capitalized internal-use software related to the Phreesia Platform as well as amortization of
acquired intangible assets.

Other income (expense)

Our other income and loss line items consist of the following:

• Other income (expense). Other income (expense) consists of foreign currency-related gains and losses and other income (expense).

•

•

•

Change in fair value of warrant liability. Prior to our initial public offering, the Company had preferred stock warrants which were marked to
market based on third-party valuations and the change in fair value was recorded in other income (expense). Upon the closing of our IPO, the
outstanding warrants to purchase shares of preferred stock automatically converted into warrants to purchase shares of common stock. Upon
such conversion, we reclassified the warrants to equity and recorded the then current value of the warrant liability on the date of reclassification
to additional paid-in-capital, a component of stockholders’ equity.

Interest income. Interest income consists of interest earned on our cash and cash equivalent balances. Interest income has not been material to
our operations to date.

Interest expense. Interest expense consists primarily of the interest incurred on our financing obligations as well as amortization of discounts
and deferred financing costs.

Benefit from (provision for) income taxes

Based upon our operating losses during fiscal 2020, 2019, and 2018 and the available evidence, we have determined that it is more likely than not
that the deferred tax assets as of January 31, 2020 will not be realized in the near term. Consequently, we have established a valuation allowance
against our net deferred tax asset totaling approximately $35.4 million and $29.9 million as of January 31, 2020 and 2019, respectively, to recognize
only the portion of the deferred tax asset that is more likely than not to be realized. In future periods, if we conclude we have future taxable income
sufficient to recognize the deferred tax assets, we may reduce or eliminate the valuation allowance.

Comparison of fiscal 2020 versus fiscal 2019 and comparison of fiscal 2019 versus fiscal 2018

Revenue

Subscription and related services
Payment processing fees
Life sciences

Total revenue

Fiscal year ended January 31,

2020

56,357    $
46,500   
21,927   

124,784    $

$

$

2019

$ Change

% Change

43,928    $
36,881   
19,080   

99,889    $

12,429   
9,619   
2,847   

24,895   

28  %
26 
15 

25  %

•

Subscription and related services. Our subscription and related services revenue from healthcare organizations increased $12.4 million to
$56.4 million for fiscal 2020, as compared to $43.9 million for fiscal 2019, primarily due to expansion of and cross-selling to existing clients
as well as new provider clients added during the year.

69

 
 
Table of Contents

•

•

Payment processing fees. Our revenue from patient payments processed through the Phreesia Platform increased $9.6 million to $46.5
million for fiscal 2020, as compared to $36.9 million for fiscal 2019 due to the addition of more provider clients, expansion of existing
provider clients, and increased patient financial responsibility for their care.

Life sciences. Our revenue from life science clients for digital marketing increased $2.8 million to $21.9 million for fiscal 2020, as compared
to $19.1 million for fiscal 2019 due to an increase in new digital marketing solutions programs and higher patient outreach among the
existing programs.

Subscription and related services
Payment processing fees
Life sciences

Total revenue

Fiscal year ended January
31,

2019

43,928    $
36,881   
19,080   

99,889    $

$

$

2018

$ Change

% Change

32,430    $
28,671   
18,733   

79,834    $

11,498   
8,210   
347   

20,055   

35  %
29 
2 

25  %

•

•

•

Subscription and related services. Our subscription and related services revenue from healthcare provider organizations increased $11.5
million to $43.9 million for fiscal 2019, as compared to $32.4 million for fiscal 2018 due to new provider clients added during the year and
increased revenue from the expansion of products and services offered to existing provider clients.

Payment processing fees. Our revenue from patient payments processed through the Phreesia Platform increased $8.2 million to $36.9
million for fiscal 2019, as compared to $28.7 million for fiscal 2018 due to the addition of more provider clients, expansion of existing
provider clients, and increased patient financial responsibility for their care.

Life sciences. Our revenue from life science clients for digital marketing increased $0.4 million to $19.1 million for fiscal 2019, as compared
to $18.7 million for fiscal 2018 due to an increase in sales of digital marketing solutions to life sciences clients.

Cost of revenue (excluding depreciation and amortization)

(in thousands)

Fiscal year ended January 31,

2020

2019

$ Change

Cost of revenue (excluding depreciation and amortization)

$

16,831    $

15,105    $

1,726   

% Change

11  %

Cost of revenue (excluding depreciation and amortization) increased $1.7 million to $16.8 million for fiscal 2020, as compared to $15.1 million for
fiscal 2019. The increase resulted primarily from increases in implementation and deployment costs of $1.3 million and payments to third-party
partners of $0.2 million.

Stock compensation incurred related to cost of revenue was $0.1 million and $0 for fiscal 2020 and fiscal 2019, respectively.

(in thousands)

Fiscal year ended January 31,

2019

2018

$ Change

Cost of revenue (excluding depreciation and amortization)

$

15,105    $

12,562    $

2,543   

% Change

20  %

Cost of revenue (excluding depreciation and amortization) increased $2.5 million to $15.1 million for fiscal 2019, as compared to $12.6 million for
fiscal 2018. The increase resulted primarily from increases in implementation and deployment costs, technical support, data center hosting and
payments to third-party partners. Approximately $0.7 million of the increase related to one-time hardware costs associated with the sale of
PhreesiaPads and Arrivals Stations.

There was no stock compensation incurred related to cost of revenue for fiscal 2019 and fiscal 2018.

Payment processing expense

70

 
 
Table of Contents

(in thousands)

Payment processing expense

Fiscal year ended January 31,

2020

2019

$ Change

$

27,889    $

21,892    $

5,997   

% Change

27  %

Payment processing expense increased $6.0 million to $27.9 million in fiscal 2020, as compared to $21.9 million for fiscal 2019. The increase
resulted primarily from increases to interchange and assessment expenses, which are the primary components of our transaction costs, driven by a
growth in clients and related transactions.

(in thousands)

Payment processing expense

Fiscal year ended January 31,

2019

2018

$ Change

$

21,892    $

17,209    $

4,683   

% Change

27  %

Payment processing expense increased $4.7 million to $21.9 million in fiscal 2019, as compared to $17.2 million for fiscal 2018. The increase
resulted primarily from increases to interchange and assessment expenses, which are the primary components of our transaction costs, driven by a
growth in clients and related transactions.

Sales and marketing

(in thousands)

Sales and marketing

Fiscal year ended January 31,

2020

2019

$ Change

$

32,357    $

26,367    $

5,990   

% Change

23  %

Sales and marketing expense increased $6.0 million to $32.4 million for fiscal 2020, as compared to $26.4 million for fiscal 2019. The increase was
primarily attributable to compensation increases driven by a growth in sales and marketing headcount.

Stock compensation incurred related to sales and marketing expense was $1.3 million and $0.3 million for fiscal 2020 and fiscal 2019, respectively.

(in thousands)

Sales and marketing

Fiscal year ended January 31,

2019

2018

$ Change

$

26,367    $

24,761    $

1,606   

% Change

6  %

Sales and marketing expense increased $1.6 million to $26.4 million for fiscal 2019, as compared to $24.8 million for fiscal 2018. The increase was
primarily attributable to compensation increases, from a growth in sales and marketing headcount, of $1.0 million, an increase in marketing
payments to third-party partners of $0.5 million, and an increase in other sales and marketing related expenses of $0.1 million.

Stock compensation incurred related to sales and marketing expense was $0.3 million and $0.1 million for fiscal 2019 and fiscal 2018, respectively.

Research and development

(in thousands)

Research and development

Fiscal year ended January 31,

2020

2019

$ Change

$

18,623    $

14,349    $

4,274   

% Change

30  %

Research and development expense increased $4.3 million to $18.6 million for fiscal 2020, as compared to $14.3 million for fiscal 2019. The
increase resulted primarily from increased compensation, driven by an increase in headcount, to our research and development personnel of
$2.0 million. The growth is also the result of an increase in development expenses related to client digital marketing programs of $1.4 million and an
increase in product management of $1.3 million.

Stock compensation incurred related to research and development expense was $0.8 million and $0.2 million in fiscal 2020 and fiscal 2019,
respectively.

71

Table of Contents

(in thousands)

Research and development

Fiscal year ended January 31,

2019

2018

$ Change

$

14,349    $

11,377    $

2,972   

% Change

26  %

Research and development expense increased $3.0 million to $14.3 million for fiscal 2019, as compared to $11.4 million for fiscal 2018. The
increase resulted primarily from increased compensation, driven by an increase in headcount, to our research and development personnel of
$2.7 million, an increase in payments to third-party partners of $0.1 million, and an increase in outside services and other expenses of $0.2 million.

Stock compensation incurred related to research and development expense was $0.2 million and $0.1 million in fiscal 2019 and fiscal 2018,
respectively.

General and administrative

(in thousands)

General and administrative

Fiscal year ended January 31,

2020

2019

$ Change

$

30,458    $

20,076    $

10,382   

% Change

52  %

General and administrative expense increased $10.4 million to $30.5 million for fiscal 2020, as compared to $20.1 million for fiscal 2019. The
increase resulted primarily from increases in accounting and legal fees, stock compensation expense, compliance costs, salaries, and insurance for
coverage required to operate as a public company.

Stock compensation incurred related to general and administrative expense was $3.8 million and $0.9 million in fiscal 2020 and fiscal 2019,
respectively.

(in thousands)

General and administrative

Fiscal year ended January 31,

2019

2018

$ Change

$

20,076    $

18,838    $

1,238   

% Change

7  %

General and administrative expense increased $1.2 million to $20.1 million for fiscal 2019, as compared to $18.8 million for fiscal 2018. The
increase resulted primarily from increased spend on information technology security, legal and accounting fees.

Stock compensation incurred related to general and administrative expense was $0.9 million and $0.6 million in fiscal 2019 and fiscal 2018,
respectively.

Depreciation

(in thousands)

Depreciation

Fiscal year ended January 31,

2020

2019

$ Change

$

8,753    $

7,552    $

1,201   

% Change

16  %

Depreciation expense increased $1.2 million to $8.8 million for fiscal 2020, as compared to $7.6 million for fiscal 2019. The increase was attributable
to PhreesiaPad, Arrivals Stations and data center depreciation.

(in thousands)

Depreciation

Fiscal year ended January 31,

2019

2018

$ Change

$

7,552    $

6,832    $

720   

% Change

11  %

Depreciation expense increased $0.7 million to $7.6 million for fiscal 2019, as compared to $6.8 million for fiscal 2018. The increase was attributable
to PhreesiaPad, Arrivals Stations and data center depreciation.

Amortization

72

Table of Contents

(in thousands)

Amortization

Fiscal year ended January 31,

2020

2019

$ Change

$

5,171    $

4,042    $

1,129   

% Change

28  %

Amortization expense increased $1.1 million to $5.2 million for fiscal 2020, as compared to $4.0 million for fiscal 2019. The increase was due to
increased capitalized internal-use software development costs as well as an increase in intangibles amortization.

(in thousands)

Amortization

Fiscal year ended January 31,

2019

2018

$ Change

$

4,042    $

2,808    $

1,234   

% Change

44  %

Amortization expense increased $1.2 million to $4.0 million for fiscal 2019, as compared to $2.8 million for fiscal 2018. The increase was due to
increased capitalized internal-use software development costs.

Other income (expense)

(in thousands)

Other income (expense)

Fiscal year ended January 31,

2020

2019

$ Change

$

(1,023)   $

(7)   $

(1,016)  

% Change

14,514  %

The fiscal year ended January 31, 2020 includes a loss recognized on extinguishment of debt of $1.0 million, partially offset by foreign currency-
related gains.

(in thousands)

Other income (expense)

Fiscal year ended January 31,

$

2019

(7)   $

2018

$ Change

602    $

(609)  

% Change

(101  %)

Other income (expense) consists primarily of foreign currency-related gains and losses.

Change in fair value of warrant liability

(in thousands)

Fiscal year ended January 31,

2020

2019

$ Change

Change in fair value of warrant liability

$

(3,307)   $

(2,058)   $

(1,249)  

% Change

61  %

The change in fair value of warrant liability increased $1.2 million, to $3.3 million for fiscal 2020, as compared to $2.1 million for fiscal 2019. The
increase resulted primarily from an increase in the valuation of our preferred stock. The warrants outstanding after our IPO were equity classified.

(in thousands)

Fiscal year ended January 31,

2019

2018

$ Change

Change in fair value of warrant liability

$

(2,058)   $

(598)   $

(1,460)  

% Change

244  %

The change in fair value of warrant liability increased $1.5 million, to $2.1 million for fiscal 2019, as compared to $0.6 million for fiscal 2018. The
increase resulted primarily from an increase in the preferred stock valuation. The convertible preferred stock underlying the warrants was converted
to common stock upon the closing of our IPO.

Interest income (expense)

73

Table of Contents

(in thousands)

Interest income (expense)

Fiscal year ended January 31,

2020

2019

$ Change

$

(2,445)   $

(3,504)   $

(1,059)  

% Change

30  %

Interest expense decreased $1.1 million to $2.4 million for fiscal 2020, as compared to $3.5 million for fiscal 2019. The decrease is primarily
attributable to our debt refinancing in February 2019 which resulted in a lower interest rate as well as an increase in interest income earned on cash
held in money market accounts.

(in thousands)

Interest income (expense)

Fiscal year ended January 31,

2019

2018

$ Change

$

(3,504)   $

(3,642)   $

(138)  

% Change

4  %

Interest income (expense) decreased $0.1 million to $3.5 million for fiscal 2019, as compared to $3.6 million for fiscal 2018. The decrease resulted
primarily from interest on loans from third party lenders and interest on amounts borrowed under our lines of credit.

Benefit from (provision for) income taxes

(in thousands)

Fiscal year ended January 31,

2020

2019

$ Change

Benefit from (provision for) income taxes

$

1,780    $

—    $

(1,780)  

% Change

100  %

Benefit from (provision for) income taxes increased to $1,780 for fiscal 2020, as compared to $0 for fiscal 2019. This increase is primarily driven by a
decrease in the valuation allowance for a portion of deferred tax assets and revision of tax positions from prior years that resulted in the elimination
of tax liabilities.

The benefit (provision) for income taxes was immaterial for the fiscal years ended 2019 and 2018.

Liquidity and capital resources

Since our inception in 2005 and until the completion of our IPO, we financed our operations primarily through the private sale of preferred stock and
from various debt arrangements. In July 2019, we completed our IPO in which we and certain of our selling stockholders sold 10,681,423 shares of
common stock at a public offering price of $18.00 per share, resulting in aggregate proceeds to us of approximately $130.8 million, net of
underwriters’ discounts and commissions, and before deducting offering costs of approximately $6.4 million. As of January 31, 2020 and 2019, we
had cash and cash equivalents of $90.3 million and $1.5 million, respectively. Cash and cash equivalents consist of cash on deposit and held in
money market accounts.

We believe that our existing cash and cash equivalents, along with our available financial resources from our credit facility, will be sufficient to meet
our needs for at least the next 12 months. Our future capital requirements and the adequacy of available funds will depend on many factors,
including those set forth under “Risk factors.”

In the event that additional financing is required from outside sources, we may be unable to raise the funds on acceptable terms, if at all. If we are
unable to raise additional capital when desired, our business, operating results and financial condition could be adversely affected.

Silicon Valley Bank facility

In February 2019, we entered into a loan and security agreement with Silicon Valley Bank, or the SVB facility, which provides for a secured term
loan facility, which is structured as three term loan advances, totaling up to $45.0 million and secured revolving loan credit facility totaling up to
$25.0 million. On February 28, 2019, we borrowed $20.0 million as a term loan borrowing and used the proceeds to pay the outstanding principal
amount under a loan and security agreement with another lender. Term loan borrowings under the SVB facility accrue interest at a per annum rate
equal to the Wall Street Journal prime rate plus 1.50%; provided that, upon demonstrating an Adjusted EBITDA in an aggregate amount of at least
$10.0 million for any 12 month period after closing, interest will instead accrue at a per annum rate equal to the Wall Street Journal prime rate plus
0.75%. Revolving loan borrowings under the SVB facility accrue interest at a per annum rate equal to the greater of (i) the Wall Street Journal prime
rate minus 0.50%

74

Table of Contents

and (ii) 5.00%; provided that, upon demonstrating an Adjusted EBITDA in an aggregate amount of at least $10.0 million for any 12 month period
after closing, interest will instead accrue at a per annum rate equal to the greater of (i) the Wall Street Journal prime rate minus 0.75% and (ii)
4.75%. Interest for both term loan and revolving loan borrowings is payable monthly. Principal payments due under the term loan are due in 36
equal monthly installments beginning in March 2021. The maturity date of the agreements, including the revolving credit facility, is five years from
the closing date of February 28, 2019, which is February 28, 2024.

Borrowings under the SVB facility are collateralized by substantially all of our assets, excluding intellectual property (which is subject to a negative
pledge). We are subject to various financial reporting requirements and financial covenants under the SVB facility, including maintaining minimum
revenue levels and a minimum liquidity level. In addition, there are negative covenants restricting certain activities, including incurring indebtedness
or liens, encumbering intellectual property, paying dividends or distributions to stockholders, and making certain investments. The loan may be
prepaid at any time for an amount equal to the outstanding balance; plus accrued and unpaid interest; plus an amount equal to 2.75% of the original
principal amount of all term loan borrowings; plus a prepayment fee of between 1.0% and 3.0%, depending on how much time prior to the maturity
date the prepayment is made.

We used a portion of the net proceeds from the IPO to fully repay our revolving line of credit with Silicon Valley Bank, which had an outstanding
balance of $17.7 million as of the closing of the IPO on July 22, 2019. As of January 31, 2020, we had $20.0 million of outstanding borrowings under
the SVB facility and $0 outstanding under the revolving line of credit with Silicon Valley Bank.

The following table summarizes our sources and uses of cash for each of the periods presented:

(in thousands)

Cash provided by (used in) operating activities
Cash used in investing activities
Cash provided by financing activities
Net increase (decrease) in cash and cash equivalents

Operating activities

Fiscal year ended January 31,

2020

826    $

(12,320)  
100,266   

2019

(2,130)   $

(11,023)  
4,193   

88,772    $

(8,960)   $

$

$

2018

(11,142)  
(11,965)  
31,286   

8,179   

During the fiscal year ended January 31, 2020, cash provided by operating activities was $0.8 million, principally resulting from our net loss of $20.3
million, positive adjustments to reconcile net loss of $26.9 million and negative changes in working capital of $5.8 million. The primary drivers
attributable to the changes in working capital include changes in accounts receivable, prepaid expenses and other assets, deferred contract
acquisition costs, and deferred revenue of $5.9 million, $0.3 million, $2.1 million and $1.1 million, respectively, offset by changes in accrued
expenses and other of $3.7 million respectively.

During the fiscal year ended January 31, 2019, cash provided used in operating activities was $2.1 million, principally resulting from our net loss of
$15.1 million, adjustments to reconcile net loss of $18.1 million and changes in working capital of $5.2 million.

During the fiscal year ended January 31, 2018, cash used in operating activities was $11.1 million, principally resulting from our net loss of $18.2
million, adjustments to reconcile net loss of $13.3 million and changes in working capital of $6.3 million.

Investing activities

During the fiscal year ended January 31, 2020, cash used in investing activities was $12.3 million, principally resulting from capital expenditures,
principally hardware used by clients and purchase of data center equipment of $7.0 million, and capitalized internal-use software costs of $5.3
million.

During the fiscal year ended January 31, 2019, cash used in investing activities was $11.0 million, principally resulting from capital expenditures of
$4.7 million and capitalized internal-use software costs of $5.1 million.

During the fiscal year ended January 31, 2018, cash used in investing activities was $12.0 million, principally resulting from capital expenditures of
$6.6 million and capitalized internal-use software costs of $5.4 million.

Financing activities

75

Table of Contents

During the fiscal year ended January 31, 2020, net cash provided by financing activities was $100.3 million, consisting of $130.8 million in proceeds
from our IPO (net of underwriters’ discounts and commissions), payment of $6.2 million in offering costs, and payment of dividends to holders of our
Senior Convertible Preferred Stock in the aggregate amount of $15.0 million paid during the fiscal year ended January 31, 2020. Net cash provided
by financing activities was also attributed to the draw down from the new SVB facility in February 2019 of $20.0 million, offset by the use of the
proceeds to pay down $21.0 million in principal from prior loans. For the fiscal year ended January 31, 2020, the receipt of $9.9 million in proceeds
from our revolving line of credit also contributed to net cash provided by financing activities, which was offset by the full paydown of the remaining
line of credit borrowings outstanding of $17.7 million in July 2019.

Cash provided by financing activities was $4.2 million for fiscal 2019 and $31.3 million for fiscal 2018. Cash provided by financing activities for fiscal
2019 principally resulted from $7.8 million in net borrowings under our line of credit, less $1.2 million for payments of principal long-term debt and
$2.5 million for payments related to capital leases. Cash provided by financing activities for fiscal 2018 principally resulted from $32.5 million in net
proceeds from the sale and issuance of our Senior B convertible preferred stock.

Contractual obligations and commitments

The following summarizes our significant contractual obligations as of January 31, 2020:

(in thousands)

Long-term debt obligations
Interest on long-term debt
Capital lease obligations
Operating lease obligations
Purchase obligations

Total

Total

20,000    $
4,109   
4,420   
3,384   
1,800   

33,713    $

Less than
1 year

—    $
—   
2,324   
1,824   
1,800   

5,948    $

$

$

Payments due by period

1-3 years

4-5 years

More than
5 years

12,778    $
3,306   
2,096   
1,560   
—   

19,740    $

7,222    $
803   
—   
—   
—   

8,025    $

— 
— 
— 
— 
— 

— 

Off-balance sheet arrangements

As of January 31, 2020 and January 31, 2019, we did not have any relationships with unconsolidated entities or financial partnerships, such as
entities often referred to as structured finance or variable interest entities, which would have been established for the purpose of facilitating off-
balance sheet arrangements or other contractually narrow or limited purposes.

Critical accounting policies and estimates

The preparation of financial statements in conformity with GAAP requires us to make certain estimates and assumptions. These estimates and
assumptions affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities as of the balance sheet date, as
well as reported amounts of revenue and expenses during the reporting period. Our most significant estimates and judgments involve revenue
recognition, capitalized internal-use software, income taxes, and valuation of our stock-based compensation, including the underlying deemed
estimated fair value of our preferred and common stock. Actual results may differ from these estimates. To the extent that there are differences
between our estimates and actual results, our future financial statement presentation, financial condition, results of operations, and cash flows will
be affected.

On February 1, 2017, we early adopted the requirements of Accounting Standards Update, or ASU, No. 2014-09, Revenue from Contracts with
Customers, or Topic 606. Topic 606 establishes a principle for recognizing revenue upon the transfer of promised goods or services to customers, in
an amount that reflects the expected consideration received in exchange for those goods or services. Topic 606 also includes Subtopic 340-40,
Other Assets and Deferred Costs-Contracts with Customers, which requires the deferral of incremental costs of obtaining a contract with a
customer. Collectively, references to Topic 606 used herein refer to both Topic 606 and Subtopic 340-40. We adopted Topic 606 with retrospective
application to the beginning of the earliest period presented. The adoption of Topic 606 resulted in changes to our accounting policies for revenue
recognition and deferred commissions. The primary impact of adopting Topic 340-40 relates to the deferral of incremental costs of obtaining
customer contracts and the amortization of those costs.

76

 
 
 
 
 
 
Table of Contents

We believe that the accounting policies described below involve a greater degree of judgment and complexity. Accordingly, these are the policies we
believe are the most critical to aid in fully understanding and evaluating our financial condition and results of operations.

Revenue recognition

We account for revenue from contracts with clients by applying the requirements of Topic 606, which includes the following steps:

•

•

•

•

•

Identification of the contract, or contracts, with a client.

Identification of the performance obligations in a contract.

Determination of the transaction price.

Allocation of the transaction price to the performance obligations in the contract.

Recognition of revenue when, or as, performance obligations are satisfied.

Revenues are recognized when control of these services is transferred to our clients, in an amount that reflects the consideration we expect to be
entitled to in exchange for those services.

The majority of our contracts with clients contain multiple performance obligations. For these contracts, we account for individual performance
obligations separately when they are distinct. The transaction price is allocated to the separate performance obligations on a relative standalone
selling price basis. We determine the standalone selling prices based on our overall pricing objectives, taking into consideration market conditions
and other factors, including other groupings such as client type.

Subscription and related services

In most cases, we generate subscription from clients based on the number of healthcare provider organizations that utilize the Phreesia Platform
and subscription fees for PhreesiaPads and Arrivals Stations and any other applications. Our provider clients are typically billed monthly in arrears,
though in some instances provider clients may opt to be billed quarterly or annually in advance. Subscription fees are typically auto-debited from
client’s accounts every month. Revenue for provider licenses is recognized over the term of the respective provider contract. Services revenues are
recognized over the respective non-cancelable subscription term because of the continuous transfer of control to the client. Our subscription
arrangements are considered service contracts, and the client does not have the right to take possession of the software. In certain arrangements,
we lease the PhreesiaPads and Arrivals Stations through operating leases to our clients. Accordingly, these revenue transactions are accounted for
using Accounting Standards Codification, or (ASC), 840, Leases.

In addition, subscription and related services includes certain fees from clients for professional services associated with implementation services as
well as travel and expense reimbursements, shipping and handling fees, sales of hardware (PhreesiaPads and Arrivals Stations), on-site support
and training. The majority of our professional services for implementation are not distinct from Phreesia’s Platform and are therefore recognized over
the term of the contract. Revenue from sales of Phreesia hardware and training are recognized in the period they are delivered to clients.

Payment processing fees

We generate revenue from payment processing fees based on the levels of patient payment volume resulting from credit and debit transactions
(dollar value and number of card transactions) processed through Phreesia’s payment facilitator model. Payment processing fees are generally
calculated as a percentage of the total transaction dollar value processed and/or a fee per transaction. The remainder of patient payment volume is
composed of credit transactions for which Phreesia acts as a gateway to payment processors, and cash and check transactions.

We recognize the payment processing fees when the transaction occurs (i.e., when the processing services are completed). The transaction amount
is collected from the cardholder’s bank via our third party payment processing partner and the card networks. The transaction amount is then
remitted to our clients approximately two business days after the transaction occurs. At the end of each month, we bill our clients for any payment
processing fees owed per our client contractual agreements. Similarly, at the end of each month, we remit payments to third-party payment
processors and financial institutions for interchange and assessment fees, processing fees, and bank settlement fees.

77

Table of Contents

We act as the merchant of record for our clients and work with payment card networks and banks so that our clients do not need to manage the
complex systems, rules, and requirements of the payment industry. We satisfy our performance obligations and therefore recognize the payment
processing fees as revenue upon completion of a transaction. Revenue is recognized net of refunds, which arise from reversals of transactions
initiated by our clients.

The payment processing fees collected from clients are recognized as revenue on a gross basis as we are the principal in the delivery of the
managed payment solutions to the client. We have concluded we are the principal because as the merchant of record, we control the services
before delivery to the client, we are primarily responsible for the delivery of the services to our clients, we have latitude in establishing pricing with
respect to the client and other terms of service, we have sole discretion in selecting the third party to perform the settlement, and we assume the
credit risk for the transaction processed. We also have the unilateral ability to accept or reject a transaction based on criteria we established.

As the merchant of record, we are liable for settlement of the transactions processed and, accordingly, such costs are included in payment
processing fees expense on the statements of operations.

Life sciences

We generate revenue from sales of digital marketing solutions to life sciences companies which is based largely on the delivery of messages at a
contracted price per message to targeted patients. Messaging campaigns are sold for a specified number of messages delivered to qualified
patients over an expected time frame. Revenue is recognized as the messages are delivered.

Capitalized internal-use software

We capitalize certain costs incurred for the development of computer software for internal use pursuant to ASC Topic 350-40, Intangibles—Goodwill
and Other—Internal use software. These costs relate to the development of its Phreesia Platform. We capitalize the costs during the development of
the project, when it is determined that it is probable that the project will be completed, and the software will be used as intended. Costs related to
preliminary project activities, post-implementation activities, training and maintenance are expensed as incurred. Internal-use software is amortized
on a straight-line basis over its estimated useful life, which is generally three years. We evaluate the useful lives of these assets on an annual basis
and tests for impairment whenever events or changes in circumstances occur that could impact the recoverability of these assets. We exercise
judgment in determining the point at which various projects may be capitalized, in assessing the ongoing value of the capitalized costs and in
determining the estimated useful lives over which the costs are amortized. To the extent that we change the manner in which we develop and test
new features and functionalities related to our solutions, assess the ongoing value of capitalized assets or determine the estimated useful lives over
which the costs are amortized, the amount of internal-use software development costs we capitalize and amortize could change in future periods.

Income taxes

An asset and liability approach is used for financial accounting and reporting of current and deferred income taxes. Deferred income tax assets and
liabilities are computed for temporary differences between the financial statement and tax basis of assets and liabilities that will result in taxable or
deductible amounts in the future. Such deferred income tax asset and liability computations are based on enacted tax laws and rates applicable to
periods in which the differences are expected to affect taxable income or loss. Valuation allowances are established when necessary to reduce
deferred tax assets to the amounts expected to be realized. We follow ASC 740, Accounting for Uncertainty in Income Taxes. ASC 740 clarifies the
accounting for uncertainty in income taxes recognized in a company’s financial statements and prescribes a recognition threshold and measurement
attribute for the financial statement recognition and measurement of a tax position taken or expected to be taken in a tax return. ASC 740 also
provides guidance on de-recognition, classification, interest and penalties, accounting in the interim periods, disclosure, and transition.

We have accumulated U.S. federal and state net operating loss carryforwards of approximately $124.5 million, $100.0 million and $93.0 million as of
January 31, 2020, 2019, and 2018, respectively. This carryforward will begin to expire in 2025. As of January 31, 2020, the Company's foreign
branch had net operating loss carryforwards of approximately $2.9 million, which may be available to offset future income tax liabilities and will
expire beginning in 2030.

In assessing the realizability of the net deferred tax asset we consider all relevant positive and negative evidence in determining whether it is more
likely than not that some portion or all of the deferred income tax assets will not be

78

Table of Contents

realized. The realization of the gross deferred tax assets is dependent on several factors, including the generation of sufficient taxable income prior
to the expiration of the net operating loss carryforwards.

Due to uncertainty regarding the ability to realize the benefit of U.S. deferred tax assets primarily relating to net operating loss carryforwards, we
have established valuation allowances to reduce deferred the U.S. deferred tax assets to an amount that is more likely than not to be realized. On
the basis of this evaluation, we have recorded valuation allowances of $35.4 million and $29.9 million as of January 31, 2020 and 2019.

Under the Tax Reform Act of 1986, or the Act, the net operating loss and tax credit carryforwards are subject to review and possible adjustment by
the Internal Revenue Service and state tax authorities. Net operating loss carryforwards could be subject to an annual limitation as the result of
certain cumulative changes in the ownership interest of significant shareholders over a three-year period in excess of 50%, as defined under
Sections 382 and 383 of the Internal Revenue Code, respectively, as well as similar state provisions. This could limit the amount of tax attributes
that can be utilized on a yearly basis to offset future taxable income. The amount of the annual limitation is determined based on the value of the
company immediately prior to the ownership change. Subsequent ownership changes may further affect the limitation in future years. We have
completed multiple financings since our inception which may have resulted in an ownership change as defined by Sections 382 and 383 of the
Internal Revenue code, or could result in change in the future. The Company has not done an analysis to determine whether or not ownership
changes, as defined by the Act, have occurred since inception.

We record unrecognized tax benefits as liabilities related to our in accordance with ASC 740 and adjust these liabilities related to our operations
when our judgment changes as a result of the evaluation of new information not previously available. We recognize interest and penalties related to
uncertain tax positions in income tax expense. As of January 31, 2020, we had no accrued interest or penalties related to uncertain tax positions.

Stock-based compensation

We recognize the grant-date fair value of stock-based awards issued as compensation expense on a straight-line basis over the requisite service
period, which is generally the vesting period of the award. The fair value of stock options is estimated at the time of grant using the Black-Scholes
option pricing model, which requires the use of inputs and assumptions such as the estimated fair value of the underlying common stock, exercise
price of the option, expected term, risk-free interest rate, expected volatility and dividend yield, the most critical of which is the estimated fair value of
our common stock.

The estimated fair value of each grant of stock options awarded during fiscal 2020, fiscal 2019, and fiscal 2018 was determined using the following
methods and assumptions:

•

•

•

•

•

Estimated fair value of common stock. We estimate the fair value of stock options using the Black-Scholes option pricing model. We use the
value of our common stock to determine the fair value of restricted shares.

Expected term. The expected term of employee stock options is determined using the “simplified” method, as prescribed in SEC Staff
Accounting Bulletin, or SAB, No. 107, or SAB 107, Share-Based Payment, whereby the expected life equals the arithmetic average of the
vesting term and the original contractual term of the option.

Risk-free interest rate. The risk-free interest rate is based on the interest rate payable on U.S. Treasury securities in effect at the time of grant
for a period that is commensurate with the assumed expected term.

Expected volatility. The expected volatility is based on historical volatilities of peer companies within our industry which were commensurate with
the expected term assumption, as described in SAB 107.

Dividend yield. The dividend yield is 0% because we have never paid, and for the foreseeable future do not expect to pay, a dividend on our
common stock.

The inputs and assumptions used to estimate the fair value of stock-based payment awards represent management’s best estimates and involve
inherent uncertainties and the application of management’s judgment. As a result, if factors change and management uses different inputs and
assumptions, our stock-based compensation expense could be materially different for future awards.

Stock warrants

Prior to the closing of our IPO, the warrants to purchase shares of our redeemable preferred stock were classified as warrant liability on the balance
sheet and recorded at fair value. This warrant liability was subject to re-measurement at each balance sheet date and we recognized any change in
fair value in our statements of operations as a change in fair value of the warrant liability. Upon the closing of our IPO, the outstanding warrants to

79

Table of Contents

purchase shares of preferred stock automatically converted into warrants to purchase shares of common stock. Upon such conversion, we
reclassified the warrants to equity and recorded the then-current value of the warrant liability on the date of reclassification to additional paid-in
capital, a component of stockholders’ equity.

Recent accounting pronouncements

See Note 3 to our financial statements included elsewhere in this prospectus for recently adopted accounting pronouncements and recently issued
accounting pronouncements not yet adopted as of the date of this prospectus.

JOBS Act accounting election

We are an emerging growth company, as defined in the Jumpstart Our Business Startups Act of 2012, or the JOBS Act. Under the JOBS Act,
emerging growth companies can delay adopting new or revised accounting standards issued subsequent to the enactment of the JOBS Act until
such time as those standards apply to private companies. We have elected to use this extended transition period for complying with new or revised
accounting standards that have different effective dates for public and private companies until the earlier of the date that we (i) are no longer an
emerging growth company or (ii) affirmatively and irrevocably opt out of the extended transition period provided in the JOBS Act. We have elected to
early adopt certain new accounting standards, as disclosed herein. As a result, these financial statements may not be comparable to companies that
comply with the new or revised accounting pronouncements as of public company effective dates.

Item 7A. Quantitative and Qualitative Disclosures about Market Risk

We have operations both within the United States and in Canada, and we are exposed to market risks in the ordinary course of our business. These
risks primarily include interest rate and foreign exchange risks.

Interest rate risk

Our cash and cash equivalents consist of cash on deposit. The primary objective of our investment activities is to preserve principal while
maximizing income without significantly increasing risk. Because our cash equivalents have a short maturity, our portfolio’s fair value is relatively
insensitive to interest rate changes. We do not believe that an increase or decrease in interest rates of 100 basis points would have a material effect
on our operating results or financial condition. In future periods, we will continue to evaluate our investment policy in order to ensure that we
continue to meet our overall objectives.
Foreign currency exchange risk

We have foreign currency risks related to our expenses denominated in Canadian dollars, which are subject to fluctuations due to changes in foreign
currency exchange rates. Additionally, fluctuations in foreign currency exchange rates may cause us to recognize transaction gains and losses in
our statements of operations. We have engaged in foreign currency hedging transactions to minimize those fluctuations. To date, foreign currency
transaction gains and losses have not been material to our financial statements.

80

Table of Contents

Item 8. Financial Statements and Supplementary Data

81

Table of Contents

PHREESIA, INC.
INDEX TO FINANCIAL STATEMENTS

Report of Independent Registered Public Accounting Firm
Balance Sheets as of January 31, 2020 and 2019
Statements of Operations for the years ended January 31, 2020, 2019 and 2018
Statements of Redeemable Preferred Stock and Stockholders’ Equity (Deficit) for the years ended January 31, 2020, 2019 and 2018
Statements of Cash Flows for the years ended January 31, 2020, 2019 and 2018
Notes to Financial Statements

83
84
85
86
87
88

82

Table of Contents

Report of Independent Registered Public Accounting Firm

To the Stockholders and Board of Directors Phreesia, Inc.:

Opinion on the Financial Statements

We have audited the accompanying balance sheets of Phreesia, Inc. (the Company) as of January 31, 2020 and 2019, the related statements of
operations, redeemable preferred stock and stockholders’ equity (deficit), and cash flows for each of the years in the three-year period ended
January 31, 2020, and the related notes (collectively, the financial statements). In our opinion, the financial statements present fairly, in all material
respects, the financial position of the Company as of January 31, 2020 and 2019, and the results of its operations and its cash flows for each of the
years in the three-year period ended January 31, 2020, in conformity with U.S. generally accepted accounting principles.

Basis for Opinion

These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on these financial
statements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States)
(PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable
rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audits included
performing procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing
procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in
the financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well
as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion.

/s/ KPMG LLP

We have served as the Company’s auditor since 2019.

Philadelphia, Pennsylvania
April 23, 2020

83

Table of Contents

Phreesia, Inc.
Balance sheets
(in thousands, except share and per share data)

Assets
Current:

Cash and cash equivalents
Settlement assets
Accounts receivable, net of allowance for doubtful accounts of $943 and $517

Deferred contract acquisition costs
Prepaid expenses and other current assets

Total current assets

Property and equipment, net of accumulated depreciation and amortization of $35,551 and $27,862

Capitalized Internal-use software, net of accumulated amortization of $19,554 and $14,621

Deferred contract acquisition costs
Intangibles assets, net of accumulated amortization of $271 and $33

Long-term deferred tax assets
Goodwill
Other assets

Total assets

Liabilities, Redeemable Preferred Stock and Stockholders’ Equity (Deficit)
Current:

Settlement obligations
Current portion of long-term debt
Current portion of capital leases
Accounts payable
Accrued expenses
Deferred revenue

Total current liabilities

Long-term debt, net of current portion
Capital leases, net of current portion
Warrant liability

Total liabilities

Commitments and contingencies (Note 12)

Redeemable preferred stock:

Senior A redeemable convertible preferred stock, $0.01 par value— 14,500,000 shares authorized as of January 31, 2019;
13,674,365 shares issued and outstanding as of January 31, 2019;

Senior B redeemable convertible preferred stock, $0.01 par value—10,820,169 shares authorized as of January 31, 2019; 9,197,142
shares issued and outstanding as of January 31, 2019;

Junior convertible preferred stock, $0.01 par value— 34,000,000 shares authorized as of January 31, 2019; 32,746,041 shares
issued and outstanding as of January 31, 2019;

Redeemable preferred stock, $0.01 par value— 44,000,000 shares authorized as January 31, 2019; 42,560,530 shares issued and
outstanding as of January 31, 2019;

Total redeemable preferred stock

Stockholders’ Equity (Deficit):

Common stock, $0.01 par value—500,000,000 and 80,000,000 shares authorized as of January 31, 2020 and January 31, 2019,
respectively; 36,610,763 and 1,994,721 shares issued and outstanding at January 31, 2020 and 2019, respectively;

Additional paid-in capital
Accumulated deficit

        Treasury stock
Total stockholders’ equity (deficit)

$

$

$

$

2020

January 31,

2019

$

90,315    $
12,368   

21,978   
1,720   
5,157   

$

131,538    $

14,487   

8,735   
1,594   

1,199   
775   
250   
180   

1,543   
10,217   

16,073   
1,673   
3,811   

33,317   

14,211   

7,816   
1,521   

1,437   
—   
250   
710   

158,758    $

59,262   

12,368    $
—   
2,324   
6,017   
9,243   
5,401   

35,353    $
19,444   
2,096   
—   

56,893    $

—   

—   

—   

—   

—   

366   
386,383   
(284,485)  
(399)  

101,865   

10,217   
97   
1,869   
3,750   
5,507   
6,488   

27,929   
27,918   
2,401   
5,498   

63,746   

79,311   

51,872   

32,746   

42,561   

206,490   

20   
—   
(210,994)  
—   

(210,974)  

59,262   

Total Liabilities, Redeemable Preferred Stock and Stockholders’ Equity (Deficit)

$

158,758    $

See notes to financial statements

84

Table of Contents

Phreesia, Inc.
Statements of operations
(in thousands, except share and per share data)

Revenue:

Subscription and related services
Payment processing fees
Life sciences

Total revenue

Expenses:

Cost of revenue (excluding depreciation and amortization)
Payment processing expense
Sales and marketing
Research and development
General and administrative
Depreciation
Amortization

Total expenses

Operating loss
Other Income (expense):
Other income (expense)
Change in fair value of warrant liability
Interest income (expense)

Total other income (expense)

Loss before benefit from (provision for) income taxes

Benefit from (provision for) income taxes

Net loss

Preferred stock dividends paid
Accretion of redeemable preferred stock
Net loss attributable to common stockholders

Net loss per share attributable to common stockholders, basic and diluted

For the years ended January 31,

2020

2019

2018

$

56,357    $
46,500   
21,927   

124,784   

43,928    $
36,881   
19,080   

99,889   

16,831   
27,889   
32,357   
18,623   
30,458   
8,753   
5,171   

140,082   
(15,298)  

(1,023)  
(3,307)  
(2,445)  

(6,775)  
(22,073)  
1,780   

(20,293)  
(14,955)  
(56,175)  

15,105   
21,892   
26,367   
14,349   
20,076   
7,552   
4,042   

109,382   
(9,494)  

(7)  
(2,058)  
(3,504)  

(5,568)  
(15,062)  
—   

(15,062)  
—   
(30,199)  

$

$

(91,423)   $

(45,261)   $

(4.50)   $

(24.53)   $

32,430   
28,671   
18,733   

79,834   

12,562   
17,209   
24,761   
11,377   
18,838   
6,832   
2,808   

94,387   
(14,553)  

602   
(598)  
(3,642)  

(3,639)  
(18,192)  
—   

(18,192)  
—   
(19,981)  

(38,173)  

(24.81)  

Weighted-average common shares outstanding, basic and diluted

20,301,189   

1,844,929   

1,538,600   

See notes to financial statements

85

Table of Contents

Phreesia, Inc.
Statements of redeemable preferred stock and stockholders’ equity (deficit)
(in thousands, except share and per share data)

Senior A

Senior B

Junior

Redeemable

Common stock

Redeemable preferred stock

Stockholders’ equity (deficit)

Shares

Amount

Shares

Amount

Shares

Amount

Shares

Amounts

Total

Shares

Amount

Additional 
paid-in 
capital

Accumulated 
deficit

Treasury
stock

Total

Balance,
February 1,
2017

Net loss

Issuance of
Senior B
redeemable
convertible
preferred
stock, net of
costs of $1,541

Net exercise of
warrants

Stock-based
compensation
expense

Exercise of
stock options

Accretion of
redeemable
preferred stock

Balance,
January 31,
2018

Net loss

Stock-based
compensation
expense

Exercise of
stock options

Issuance of
common stock
in connection
with acquisition

Issuance of
common stock
warrants

Accretion of
redeemable
preferred stock

Balance,
January 31,
2019

Net loss

Stock-based
compensation
expense

Exercise of
stock options
and release of
restricted stock
units

Issuance of
common stock
warrants

Accretion of
redeemable
preferred stock

Payment of
preferred stock
dividends

13,674,365    $ 48,544   

—   

—   

—    $

—   

—   

—   

32,718,098    $ 32,718   

42,560,530    $ 42,561    $ 123,823   

1,494,731    $

15    $

—    $ (130,477)   $

—    $ (130,462)  

—   

—   

—   

—   

—   

—   

—   

—   

(18,192)  

—   

(18,192)  

—   

—   

—   

—   

—   

9,197,142   

32,459   

—   

—   

—   

—   

27,943   

—   

—   

—   

—   

—   

—   

—   

—   

—   

28   

—   

—   

—   

—   

—   

—   

—   

32,459   

—   

28   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

805   

143,600   

1   

146   

—   

—   

—   

—   

$

—   

—   

—   

—   

—   

805   

147   

—   

8,478   

—   

11,503   

—   

—   

—   

—   

19,981   

—   

—   

(951)  

(19,031)  

—   

(19,981)  

13,674,365    $ 57,022   

9,197,142    $ 43,962   

32,746,041    $ 32,746   

42,560,530    $ 42,561    $ 176,291   

1,638,331    $

16    $

—    $ (167,700)   $

—    $ (167,683)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

(15,062)  

—    $ (15,062)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

1,447   

316,063   

3   

358   

—   

—   

—    $

1,447   

—    $

361   

—   

—   

—   

—   

—   

—   

—   

—   

—   

40,327   

1   

162   

—   

—    $

163   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—    $

—   

—   

22,289   

—   

7,910   

—   

—   

—   

—   

30,199   

—   

—   

(1,967)  

(28,232)  

—    $ (30,199)  

13,674,365    $ 79,311   

9,197,142    $ 51,872   

32,746,041    $ 32,746   

42,560,530    $ 42,561    $ 206,490   

1,994,721    $

20    $

—    $ (210,994)  

$ (210,974)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

(20,293)  

—   

(20,293)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

6,177   

—   

—   

6,177   

—   

—   

—   

—   

—   

—   

—   

—   

—   

734,382   

7   

1,802   

—   

—   

1,809   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

833   

—   

—   

833   

—   

32,706   

—   

23,469   

—   

—   

—   

—   

56,175   

—   

—   

(2,977)  

(53,198)  

—   

(56,175)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

(14,955)  

—   

—   

(14,955)  

Issuance of
common stock
in initial public
offering, net of
issuance costs
of $6,412
Conversion of
preferred stock
into common
stock and
cancellation of
redeemable
preferred stock (13,674,365)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

7,812,500   

78   

124,292   

—   

—   

124,370   

(112,018)  

(9,197,142)  

(75,341)  

(32,746,041)  

(32,746)  

(42,560,530)  

(42,561)  

(262,665)  

25,311,535   

253   

262,412   

—   

—   

262,665   

Cashless
exercise of
common stock
warrants

Conversion
and exercise of
preferred stock
warrants into
common stock

Treasury stock
from option
exercises

Balance,
January 31,
2020

—   

—   

—   

—   

—   

—   

—   

—   

—   

168,862   

2   

—   

—   

—   

2   

—   

—   

—   

—   

—   

—   

—   

—   

—   

588,763   

6   

8,799   

—   

—   

8,805   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

—   

(399)  

(399)  

—    $

—   

—    $

—   

—    $

—   

—    $

—    $

—   

36,610,763    $

366    $ 386,383    $ (284,485)   $ (399)   $ 101,865   

See notes to financial statements

86

Table of Contents

Phreesia, Inc.
Statements of cash flows
(in thousands, except share and per share data)

Cash flows from operating activities:

Net loss
Adjustments to reconcile net loss to net cash used in operating activities:

Depreciation and amortization

Stock-based compensation expense
Change in fair value of warrants liability

Amortization of debt discount
Loss on extinguishment of debt

Cost of Phreesia hardware purchased by customers

Deferred contract acquisition cost amortization
Deferred tax asset

Changes in operating assets and liabilities
Accounts receivable

Prepaid expenses and other assets

Deferred contract acquisition costs

Accounts payable

Accrued expenses

Deferred revenue

Net cash provided by (used in) operating activities

Cash flows used in investing activities:

Acquisition

Capitalized internal-use software

Purchases of property and equipment

Net cash used in investing activities

Cash flows from financing activities:

Proceeds from IPO

Proceeds from revolving line of credit

Payments of revolving line of credit

Proceeds from term loan

Proceeds from loan payable

Repayment of term loan

Repayment of loan payable

Payment of preferred stock dividends

Payments of capital leases

Debt extinguishment costs
Debt issuance costs
Proceeds from issuance of preferred stock, net
Proceeds from issuance of common stock upon exercise of stock options

Payment of offering costs

Net cash provided by financing activities

Net increase (decrease) in cash and cash equivalents
Cash and cash equivalents—beginning of year

Cash and cash equivalents—end of year
Disclosures of additional investing and financing activities:
Supplemental information:

Property and equipment acquisitions through capital leases
Deferred debt issuance costs included in accrued expenses

Deferred issuance costs included in accounts payable and accrued expenses
Purchase of property and equipment and capitalized software included in accounts payable
Shares issued in connection with acquisition
Issuance of warrants related to debt
Net exercise of preferred stock warrant

Cash paid for:

For the years ended January 31,

2020

2019

2018

$

(20,293)   $

(15,062)  

(18,192)  

13,924   

6,177   
3,307   

445   
1,073   

741   

1,977   
(775)  

(5,905)  

(312)  

(2,097)  

(30)  

3,681   

(1,087)  

11,594   

1,447   
2,058   

798   
—   

585   

1,640   
—   

(3,765)  

(576)  

(2,500)  

2,367   

(2,317)  

1,601   

9,640   

805   
598   

904   
—   

—   

1,389   
—   

(3,382)  

(319)  

(1,773)  

(2,057)  

1,968   

(723)  

$

826    $

(2,130)   $

(11,142)  

—   

(5,305)  

(7,015)  

(1,190)  

(5,109)  

(4,724)  

—   

(5,375)  

(6,590)  

$

(12,320)   $

(11,023)   $

(11,965)  

130,781   

9,876   

(17,676)  

20,000   

—   

(1,042)  

(20,000)  

(14,955)  

(1,898)  

(300)  
(112)  
—   
1,809   

(6,217)  

—   

14,800   

(7,000)  

—   

—   

(1,167)  

—   

—   

(2,470)  

—   
(136)  
—   
361   

(195)  

—   

12,400   

(20,400)  

—   

10,000   

(1,167)  

—   

—   

(1,929)  

—   
(224)  
32,459   
147   

—   

$

$

$
$

$
$
$
$
$

100,266    $

4,193    $

31,286   

88,772   
1,543   

(8,960)  
10,503   

8,179   
2,323   

90,315    $

1,543    $

10,503   

2,047    $
—    $

—    $
1,253    $
—    $
833    $
—    $

4,425    $
—    $

344    $
—    $
162    $
—    $
—    $

781   
100   

—   
—   
—   
—   
28   

Interest

See notes to financial statements

87

$

2,310    $

2,799    $

2,799   

Table of Contents

Phreesia, Inc.
Notes to financial statements
(in thousands, except share and per share data)

1. Background and liquidity

(a) Background

Phreesia, Inc. (the Company) is a leading provider of comprehensive solutions that transform the healthcare experience by engaging patients in
their care and enabling healthcare provider organizations to optimize operational efficiency, improve profitability and enhance clinical care. Through
the SaaS-based Phreesia Platform (the Phreesia Platform), the Company offers healthcare provider organizations a robust suite of solutions to
manage the patient intake process and an integrated payments solution for secure processing of patient payments. The Company’s Platform also
provides life sciences companies with an engagement channel for targeted and direct communication with patients. The Company was formed in
May 2005, and has its corporate headquarters in New York, and operations offices in Raleigh, North Carolina and Ottawa, Canada.

(b) Recapitalization

The Company effected a 0.4551-for-1 reverse split of its common stock on July 3, 2019. The reverse split combined each approximately 2.1973
shares of the Company’s issued and outstanding common stock into one share of common stock and correspondingly adjusted the conversion price
of its convertible preferred stock. No fractional shares were issued in connection with the reverse split. Any fractional share resulting from the
reverse split was rounded down to the nearest whole share, and in lieu of any fractional shares, the Company will pay in cash to the holders of such
fractional shares an amount equal to the fair market value, as determined by the board of directors, of such fractional shares. All share, per share
and related information presented in the financial statements and accompanying notes have been retroactively adjusted, where applicable, to reflect
the reverse stock split.

(c) Initial public offering

On July 22, 2019, the Company closed its initial public offering (IPO), in which the Company issued and sold 7,812,500 shares of common stock at
a public offering price of $18.00 per share, resulting in net proceeds of $130,781, after deducting underwriting discounts and commissions of $9,844
but before deducting deferred offering costs of $6,412. In addition to the shares of common stock sold by the Company upon the IPO, certain selling
stockholders sold an aggregate 2,868,923 shares of common stock as part of the IPO.

Upon closing of the IPO, the Company's outstanding shares of Senior A redeemable convertible preferred stock (Senior A Preferred), Senior B
redeemable convertible preferred stock (Senior B Preferred, and together with the Senior A Preferred, the Senior Preferred), and the Junior
convertible preferred stock (the Junior Preferred, and together with the Senior Preferred, the Convertible Preferred) automatically converted into
shares of common stock and all outstanding shares of the Company's redeemable preferred stock (Redeemable Preferred) were automatically
extinguished and cancelled at the closing of the IPO. In addition, the Company's warrants to purchase shares of Senior Preferred were converted
into warrants to purchase shares of the Company's common stock upon the closing of the IPO. Additionally, 588,763 shares of common stock were
issued upon the cashless exercise of common stock warrants (See Note 10). Also, in connection with the IPO, the Company paid $14,955 in
dividends to the Senior Preferred stockholders.

On December 17, 2019, the Company closed its follow-on offering of 7,762,500 shares of common stock sold by certain selling stockholders. The
Company did not receive any proceeds from the follow-on offering but did incur $1,047 in transaction costs, recorded through the general and
administrative line on the statement of operations.

d) Liquidity

Since the Company commenced operations, it has not generated sufficient revenue to meet its operating expenses and has continued to incur
significant net losses. To date, the Company has primarily relied upon the proceeds from issuances of common stock, preferred stock, and debt to
fund its operations as well as sales in the normal course of business. Management believes that losses and negative cash flows will continue for at
least the next year.

Management believes that the Company’s cash and cash equivalents at January 31, 2020 along with cash generated in the normal course of
business, and available borrowing capacity under its February 2019 Credit

88

Table of Contents

Facility (Note 6), are sufficient to fund its operations through at least April 2020. Additional financing may be required for the Company to
successfully implement its long-term strategy. There can be no assurance that additional financing, if needed, can be obtained on terms acceptable
to the Company. The ability of the Company to achieve successful operations will depend on, among other things, new business, the retention of
customers, and the effectiveness of sales and marketing initiatives. The Company is subject to a number of risks similar to other companies in its
stage of business life cycle, including dependence on key individuals, competition from established companies, and the need to fund future product
and services development.

2. Basis of presentation

(a) Basis of presentation

The accompanying financial statements have been prepared in accordance with generally accepted accounting principles in the United States (U.S.
GAAP) and include the accounts of Phreesia, Inc. and its branch operation in Canada.

(b) Fiscal year

The Company’s fiscal year ends on January 31, 2020. References to fiscal 2020, 2019, and 2018 refer to the fiscal year ended January 31, 2020,
2019, and 2018, respectively.

(c) Reclassifications

A reclassification was made from amounts included in accounts payable to accrued liabilities and from amounts included in accounts receivable to
prepaid and other current assets on the balance sheet and statement of cash flows as of January 31, 2019 to conform and be comparable to the
presentation on the balance sheet and statement of cash flows as of January 31, 2020. A reclassification was also made to reflect the deferred
contract acquisition costs as an adjustment to net loss on the statement of cash flows as of January 31, 2019 and January 31, 2018 to conform and
be comparable to the presentation on the statement of cash flows as of January 31, 2020. In the prior periods, the deferred contract acquisition
costs were netted against the change in the assets. The reclassifications had no effect on net earnings or cash flows as previously reported.

3. Summary of significant accounting policies

(a) Use of estimates

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the
reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements, and the reported
amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates. The most significant assumptions
and estimates relate to the allowance for doubtful accounts, capitalized internal-use software, the determination of the useful lives of property and
equipment, the fair value of securities underlying stock-based compensation, the fair value of stock warrants, the fair value of its business
acquisitions, and the realization of deferred tax assets.

(b) Revenue recognition

The Company evaluates its contractual arrangements to determine the performance obligations and transaction prices. Revenue is allocated to
each performance obligation and recognized when the related performance obligations are satisfied. See Note 5 for additional information about the
adoption of ASC 606, Revenue from Contracts with Customers, as well as for additional details about the Company's products and service lines.

(c) Cost of revenue (excluding depreciation and amortization)

Cost of revenue (excluding depreciation and amortization) primarily consists of costs to verify insurance eligibility and benefits, infrastructure costs
for operation of our SaaS-based Platform such as hosting fees, certain fees paid to various third party partners for the use of their technology, and
personnel expenses for implementation and technical support. Personnel expenses consist of salaries, benefits, bonuses and stock-based
compensation.

(d) Payment processing expense

Payment processing expense consists primarily of interchange fees set by payment card networks and that are ultimately paid to the card-issuing
financial institution, assessment fees paid to payment card networks, and fees paid to third-party payment processors and gateways.

89

Table of Contents

(e) Sales and marketing

Sales and marketing expense consists primarily of personnel costs, including salaries, benefits, bonuses, stock-based compensation and
commission costs for our sales and marketing personnel. Sales and marketing expense also include costs for advertising, promotional and other
marketing activities, as well as certain fees paid to various third-party partners for sales lead generation. Advertising is expensed as incurred.
Advertising expense was $251, $134, and $17 for the fiscal years ended 2020, 2019, and 2018, respectively.

(f) Research and development

Research and development expense consists of costs for the design, development, testing and enhancement of the Company’s products and
services and are generally expensed as incurred. These costs consist primarily of personnel costs, including salaries, benefits, bonuses, and stock-
based compensation for our development personnel. Research and development expense also includes product management, life sciences
analytics costs, third-party partner fees and third-party consulting fees, offset by any internal-use software development cost capitalized during the
same period.

(g) General and administrative

General and administrative expense consists primarily of personnel costs, including salaries, benefits, bonuses, and stock-based compensation for
our executive, finance, legal, human resources, information technology, and other administrative personnel. General and administrative expense
also includes consulting, legal, security, accounting services and allocated overhead.

(h) Depreciation

Depreciation represents depreciation expense for PhreesiaPads and Arrivals Stations (collectively, Phreesia hardware), data center and other
computer hardware, purchased computer software, furniture and fixtures and leasehold improvements.

(i) Amortization

Amortization primarily represents amortization of our capitalized internal-use software related to the Phreesia Platform as well as amortization of
acquired intangible assets.

(j) Cash and cash equivalents

The Company considers all highly liquid investments with an original maturity of three months or less at the time of purchase to be cash equivalents.

(k) Settlement assets

Settlement assets represent amounts due from the Company’s payment processor for customer electronic processing transactions. Settlement
assets are typically settled within one or two business days of the transaction date.

(l) Settlement obligations

Settlement obligations represent amounts due to customers for electronic processing transactions that have not been funded by the Company due
to timing of settlement from the Company’s payment processor.

(m) Accounts receivable

Accounts receivable represent trade receivables, net of allowances for doubtful accounts. The Company estimates the allowance for doubtful
accounts based on historical trends of accounts receivable balances that have been written off and specific account analysis of at-risk customers.
The Company determines its allowance for doubtful accounts by considering a number of factors, including the length of time accounts are past due,
a customer’s current ability to pay its obligations to the Company, and the condition of the industry as a whole. Accounts receivable are written off at
the point that internal collections efforts have been exhausted. As of January 31, 2020 and 2019, the Company has reserved $943 and $517 for the
allowance for doubtful accounts.

Account receivable also includes unbilled accounts receivable (see Contract Balances in Note 5).

(n) Property and equipment

90

Table of Contents

Property and equipment, including PhreesiaPads, are stated at cost less accumulated depreciation. Depreciation of property and equipment is
computed using the straight-line method over the estimated useful lives of the related assets. The estimated useful lives of the Company’s property
and equipment have been estimated to be between three and seven years, with the useful lives of leasehold improvements being the shorter of the
useful life of the asset or the life of the underlying lease. Maintenance and repair costs are charged to operations as incurred while expenditures for
major improvements are capitalized.

Upon sale or disposition of property and equipment, the cost and related accumulated depreciation are removed from their respective accounts and
any gain or loss is reflected in the statements of operations.

(o) Capitalized internal-use software

The Company capitalizes certain costs incurred for the development of computer software for internal use pursuant to ASC Topic 350-40,
Intangibles—Goodwill and Other—Internal use software. These costs relate to the development of its Phreesia Platform. The Company capitalizes
the costs during the development of the project, when it is determined that it is probable that the project will be completed, and the software will be
used as intended. Costs related to preliminary project activities, post-implementation activities, training and maintenance are expensed as incurred.
Internal-use software is amortized on a straight-line basis over its estimated useful life, which is generally three years. Management evaluates the
useful lives of these assets on an annual basis and tests for impairment whenever events or changes in circumstances occur that could impact the
recoverability of these assets. The Company exercises judgment in determining the point at which various projects may be capitalized, in assessing
the ongoing value of the capitalized costs and in determining the estimated useful lives over which the costs are amortized. To the extent that the
Company changes the manner in which it develops and tests new features and functionalities related to its solutions, assesses the ongoing value of
capitalized assets or determines the estimated useful lives over which the costs are amortized, the amount of internal-use software development
costs the Company capitalizes and amortizes could change in future periods. Refer to Note 4(c) for further detail on internal-use software costs
capitalized during the period.

(p) Business combinations

The Company uses its best estimates and assumptions to accurately assign fair value to the tangible and intangible assets acquired and liabilities
assumed at the acquisition date. The Company’s estimates are inherently uncertain and subject to refinement. During the measurement period,
which may be up to one year from the acquisition date, the Company may record adjustments to the fair value of these tangible and intangible
assets acquired and liabilities assumed, with the corresponding offset to goodwill. The Company continues to collect information and reevaluate
these estimates and assumptions quarterly and records any adjustments to its preliminary estimates to goodwill provided that the Company is within
the measurement period. Upon the conclusion of the measurement period or final determination of the fair value of assets acquired or liabilities
assumed, whichever comes first, any subsequent adjustments are recorded to the statement of operations.

(q) Goodwill and intangible assets

Goodwill represents the excess of the purchase price over the fair value of the underlying net tangible and intangible assets acquired and liabilities
assumed in connection with business combinations accounted for using the acquisition method of accounting. Goodwill is not amortized, but instead
goodwill is required to be tested for impairment annually and under certain circumstances. We perform such testing of goodwill in the fourth quarter
of each fiscal year, or as events occur or circumstances change that would more likely than not reduce the fair value below its carrying amount.

The testing of goodwill is performed at the reporting unit. The Company’s reporting unit is the same as its operating segment. The test begins with a
qualitative assessment to determine whether it is “more likely than not” that the fair value of the reporting unit is less than its carrying amount. If it is
concluded that it is “more likely than not” that the fair value of a reporting unit is less than its carrying amount, it is necessary to perform the two-step
goodwill impairment test. The two-step goodwill impairment test begins with a comparison of the estimated fair value of the reporting unit to the
carrying value of the reporting unit. The first step, commonly referred to as a “step-one impairment test,” is a screen for potential impairment while
the second step measures the amount of impairment if there is an indication from the first step that one exists.

All other intangible assets associated with purchased intangibles, consisting of customer relationships and acquired technology are stated at cost
less accumulated amortization and are amortized on a straight-line basis over their estimated remaining economic lives.

91

Table of Contents

(r) Long-lived assets

Long-lived assets, such as property and equipment and intangible assets, including capitalized internal-use software, are reviewed for impairment
whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. If circumstances require a
long-lived asset or asset group be tested for possible impairment, the Company first compares the undiscounted cash flows expected to be
generated by that asset or asset group to its carrying value. If the carrying value of the long-lived asset or asset group is not recoverable on an
undiscounted cash flow basis, an impairment is recognized to the extent that the carrying value exceeds its fair value. There were no impairment
charges recognized during any of the periods presented.

(s) Income taxes

An asset and liability approach is used for financial accounting and reporting of current and deferred income taxes. Deferred income tax assets and
liabilities are computed for temporary differences between the financial statement and tax basis of assets and liabilities that will result in taxable or
deductible amounts in the future. Such deferred income tax asset and liability computations are based on enacted tax laws and rates applicable to
periods in which the differences are expected to affect taxable income or loss. Valuation allowances are established when necessary to reduce
deferred tax assets to the amounts expected to be realized. The Company follows the guidance in ASC 740, Accounting for Uncertainty in Income
Taxes. ASC 740 clarifies the accounting for uncertainty in income taxes recognized in a Company’s financial statements and prescribes a
recognition threshold and measurement attribute for the financial statement recognition and measurement of a tax position taken or expected to be
taken in a tax return. ASC 740 also provides guidance on de-recognition, classification, interest and penalties, accounting in the interim periods,
disclosure, and transition.

The Company reviews and evaluates tax positions in its major jurisdictions and determines whether or not there are uncertain tax positions that
require financial statement recognition and the recording of a tax liability. The Company would recognize tax related interest and penalties, if
applicable, as a component of its provision (benefit) from income taxes.

(t) Segment information

Operating segments are defined as components of an enterprise about which separate financial information is evaluated regularly by the chief
operating decision maker in deciding how to allocate resources and assessing performance. The Company defines the term “chief operating
decision maker” to be its Chief Executive Officer. The Company’s Chief Executive Officer reviews the financial information presented on an entire
company basis for purposes of allocating resources and evaluating our financial performance. Accordingly, we have determined that we operate in a
single reportable operating segment. Since we operate in one operating segment, all required financial segment information can be found in the
financial statements.

(u) Redeemable preferred stock

All of the Company’s redeemable preferred stock was classified outside of stockholders’ deficit because the shares contain certain redemption
features that are not solely within the control of the Company. At the time of issuance, the redeemable preferred stock was recorded at its issuance
price, less issuance costs. The carrying values of the Senior Preferred were accreted to their redemption values at each reporting period, which was
equal to the greater of (i) the original issuance price plus unpaid accrued dividends or (ii) the fair value of the Senior Preferred. The Junior Preferred
and Redeemable Preferred were accreted to their redemption amount, which is $1.00 per share. The Company records changes in the redemption
value of redeemable preferred stock immediately as they occur as if the end of the reporting period was the redemption date for the instrument. As
of the year ended January 31, 2020, all redeemable preferred stock has been converted or cancelled in connection with the IPO on July 22, 2019.

(v) Stock-based compensation

The Company has stock-based compensation plans under which various types of equity-based awards are granted, including stock options,
restricted stock units (RSUs), and performance-based RSUs. The compensation for the stock-based awards is recognized in accordance with ASC
718, Compensation — Stock Compensation, which requires that compensation cost be recognized for awards based on the grant-date fair value of
the award. That cost is recognized on a straight-line basis over the requisite service period, which is generally the vesting period of the award. For
performance-based RSUs, the number of shares expected to vest is estimated at each reporting date based on management's expectations
regarding the relevant performance criteria.

92

Table of Contents

The fair value of stock options is estimated at the time of grant using the Black-Scholes option pricing model, which requires the use of inputs and
assumptions such as the estimated fair value of the underlying common stock, exercise price of the option, expected term, risk-free interest rate,
expected volatility and dividend yield, the most critical of which is the estimated fair value of the Company’s common stock. The Company does not
estimate forfeitures in recognizing stock-based compensation expense. The fair value of the RSUs is equal to the fair value of the Company's
common stock on the grant date of the award.

(w) Warrant liability

Warrants to purchase shares of the Company’s redeemable preferred stock were classified as warrant liability on the fiscal 2019 accompanying
balance sheet and recorded at fair value. This warrant liability was subject to re-measurement at each balance sheet date and the Company
recognized any change in fair value in its statements of operations as a change in fair value of the warrant liability. The Company adjusted the
carrying value of the warrants for changes in the estimated fair value in all periods leading up to the IPO, at which time such warrants converted into
warrants to purchase shares of common stock. In connection with the IPO, the liabilities were reclassified to additional paid-in capital, a component
of stockholders’ deficit.

(x) Fair value of financial instruments

Certain assets and liabilities are carried at fair value under generally accepted accounting principles. Fair value is defined as the exchange price that
would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an
orderly transaction between market participants on the measurement date. Valuation techniques used to measure fair value must maximize the use
of observable inputs and minimize the use of unobservable inputs. Financial assets and liabilities carried at fair value are to be classified and
disclosed in one of the following three levels of the fair value hierarchy, of which the first two are considered observable and the last is considered
unobservable:

Level 1—Quoted prices in active markets for identical assets or liabilities.

Level 2—Observable inputs (other than Level 1 quoted prices), such as quoted prices in active markets for similar assets or liabilities, quoted prices
in markets that are not active for identical or similar assets or liabilities or other inputs that are observable or can be corroborated by observable
market.

Level 3—Unobservable inputs which are supported by little or no market activity and that are significant to determining the fair value of the assets or
liabilities, including pricing models, discounted cash flow methodologies and similar techniques.

The fair value hierarchy also requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when
measuring fair value.

(y) Concentrations of credit risk

Financial instruments which potentially subject the Company to concentrations of credit risk consist primarily of Cash and cash equivalents,
accounts receivable and settlement assets. The Company’s cash and cash equivalents are held by established financial institutions. The Company
does not require collateral from its customers and generally requires payment within 30 to 60 days of billing. Settlement assets are amounts due
from well-established payment processing companies and normally take one or two business days to settle which mitigates the associated risk of
concentration. The Company has one third-party payment processor.

The Company’s customers are primarily physician’s offices located in the United States and pharmaceutical companies.

The Company did not have any individual customers that represented more than 10% of total revenues for fiscal 2020 and fiscal 2019.

As of January 31, 2020, one customer accounted for 15% of accounts receivable. As of January 31, 2019, the Company did not have any individual
customers that represented more than 10% of accounts receivable.

(z) Deferred offering costs

The Company capitalizes certain legal, accounting and other third-party fees that are directly associated with in-process equity financings as
deferred offering costs until such financings are consummated. After
consummation of the equity financing, these costs will be recorded in stockholders’ deficit as a reduction of additional paid-in capital generated as a
result of the offering. Should the equity financing no longer be considered

93

Table of Contents

probable of being consummated, all deferred offering costs would be charged to operating expenses in the statement of operations. Refer to Note
4(e) for further detail on deferred offering costs for the periods presented.

(aa) Foreign currency

The Company has a branch office in Canada that provides operational support. The functional currency of the Company’s foreign branch is the U.S.
dollar. Accordingly, assets and liabilities of the Company’s foreign branch are re-measured into U.S. dollars at the exchange rates in effect at the
reporting date with differences recorded as transaction gains and losses within other income (expense).

(bb) New accounting pronouncements

JOBS Act accounting election

The Company is an emerging growth company, as defined in the Jumpstart Our Business Startups Act of 2012, or the JOBS Act. Under the JOBS
Act, emerging growth companies can delay adopting new or revised accounting standards issued subsequent to the enactment of the JOBS Act
until such time as those standards apply to private companies. The Company has elected to use this extended transition period for complying with
new or revised accounting standards that have different effective dates for public and private companies until the earlier of the date that it (i) is no
longer an emerging growth company or (ii) affirmatively and irrevocably opts out of the extended transition period provided in the JOBS Act. The
Company has elected to early adopt certain new accounting standards, as disclosed herein. As a result, these financial statements may not be
comparable to companies that comply with the new or revised accounting pronouncements as of public company effective dates.

Recently adopted accounting pronouncements

In March 2016, the FASB issued ASU 2016-9, Compensation—Stock Compensation (Topic 718): Improvements to Employee Share-Based
Payment Accounting, with guidance regarding the simplification of accounting for share-based payment award transactions. The update changes
the accounting for such areas as the accounting and cash flow classification for excess tax benefits and deficiencies; forfeitures; and tax withholding
requirements and cash flow classification. This guidance was effective for public companies for annual and interim periods beginning after
December 15, 2016, with early adoption permitted. The Company adopted the new guidance effective February 1, 2017, and it did not have a
material effect on its financial statements.

In May 2017, the FASB issued ASU 2017-9, Compensation—Stock Compensation (Topic 718): Scope of Modification Accounting, which provides
guidance about which changes to the terms or conditions of a share-based payment award require an entity to apply modification accounting in
Topic 718. This guidance was effective for all entities for annual periods, and interim periods within those annual periods, beginning after
December 15, 2017, with early adoption permitted. The amendments in this ASU are applied prospectively to an award modified on or after the
adoption date. The Company adopted the new guidance effective February 1, 2018, and it did not have a material effect on its financial statements.

In August 2016, the FASB issued ASU 2016-15, Statement of Cash Flows (Topic 230): Classification of Certain Cash Receipts and Cash Payments,
with guidance intended to reduce the diversity in practice regarding how certain cash receipts and cash payments are presented and classified
within the statement of cash flows. The update addresses eight specific cash flow issues including: debt prepayment or debt extinguishment costs;
the settlement of zero-coupon debt instruments or other debt instruments with coupon interest rates that are insignificant in relation to the effective
interest rate of the borrowing; contingent consideration payments made after a business combination; proceeds from the settlement of insurance
claims; proceeds from the settlement of corporate-owned life insurance policies or bank-owned life insurance policies; distributions received from
equity method investees; beneficial interests in securitization transactions; and separately identifiable cash flows and application of the
predominance principle. This guidance was effective for public companies for fiscal years beginning after December 15, 2017, and interim periods
within those fiscal years. The Company adopted the new guidance effective February 1, 2018, and it did not have a material effect on its financial
statements.

In June 2018, the FASB issued ASU 2018-7, Compensation—Stock Compensation (Topic 718): Improvements to Nonemployee Share-Based
Payment Accounting, which largely aligns the accounting for share-based payment awards issued to nonemployees with the accounting for share-
based payment awards issued to employees. Under previous GAAP, the accounting for nonemployee share-based payments differed from that
applied to employee awards, particularly with regard to the measurement date and the impact of performance conditions. Under the new guidance,
(i) equity-classified share-based payment awards issued to nonemployees will be measured at the grant date, instead of the previous requirement to
re-measure the awards through the performance completion date,

94

Table of Contents

(ii) for performance conditions, compensation cost associated with the award will be recognized when the achievement of the performance condition
is probable, rather than upon achievement of the performance condition, and (iii) the current requirement to reassess the classification (equity or
liability) for nonemployee awards upon vesting will be eliminated, except for awards in the form of convertible instruments. This new guidance is
effective for public companies for fiscal years beginning after December 15, 2018, including interim periods within that fiscal year and early adoption
is permitted. The Company adopted ASU 2018-7 as of February 1, 2018 and the impact was not material.

Recent accounting pronouncement not yet adopted

In August 2018, the FASB issued ASU No. 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework—Changes to the Disclosure
Requirements for Fair Value Measurement (ASU 2018-13). ASU 2018-13 updates the disclosure requirements for fair value measurements and is
effective for financial statements issued for fiscal years beginning after December 15, 2019. The Company is currently evaluating the potential
impact of the adoption of this standard on the Company’s financial statements.

On February 1, 2020, the Company adopted FASB ASU No. 2016-02, Leases (Topic 842) which requires lessees to record most leases on their
balance sheets but to recognize the expenses in their statement of operations in a manner similar to the prior standard. Topic 842 states that a
lessee recognizes a lease liability for the obligation to make lease payments and a right-of-use asset for the right to use the underlying asset for the
lease term.

The Company adopted the new lease guidance using a modified retrospective transition method applied to those leases which were not completed
as of February 1, 2020. As a result, the Company was not required to adjust its comparative period financial information for effects of the standard or
make the new required lease disclosures for the periods before the date of adoption.

The Company elected the ‘package of practical expedients,’ which permits the Company not to reassess under the new standard our prior
conclusions about lease identification, lease classification and initial direct costs. The Company did not elect the use-of-hindsight practical
expedient. The new standard also provides practical expedients for an entity’s ongoing accounting. The Company elected the short-term lease
recognition exemption for all of its leases. This means, for those leases that qualify, the Company will not recognize ROU assets or lease liabilities,
including existing short-term leases as of the transition date. The Company also elected the practical expedient to not separate lease and non-lease
components for all leases.

Upon adoption of Topic 842 we expect to recognize operating lease right-of-use assets and operating lease liabilities related to our office leases of
approximately $2.8 million and $3.0 million, respectively. The Company’s accounting for lessee finance and all lessor leases remains substantially
unchanged from legacy guidance. The standard is not expected to have a significant impact on our statements of operations or statements of cash
flows.

In June 2016, the FASB issued ASU 2016-13, Financial Instruments — Credit Losses (Topic 326): Measurement of Credit Losses on Financial
Instruments. The update requires the recognition of all losses expected over the life of a financial instrument upon origination or purchase of the
instrument. We adopted the new guidance effective February 1, 2020, and it did not have a material effect on our financial statements.

(cc) Risks and uncertainties

The Company is subject to a variety of risk factors, including the economy, data privacy and security laws, government regulations, and other risks
associated with the markets in which we operate including reliance on third party vendors, partners, and service providers. As with any business,
operation of the Company involves risk, including the risk of service interruption impacting the operations of our business and our customer’s
facilities below expected levels of operation, shut downs due to the breakdown or failure of information technology and communications systems,
changes in laws or regulations, or catastrophic events such as fires, earthquakes, floods, explosions, global health concerns such as pandemics or
other similar occurrences affecting the delivery of our productions and services. The occurrence of any of these events could significantly reduce or
eliminate revenues generated, or significantly increase the expenses of our operations, adversely impacting the Company’s operating results and
our ability to meet our obligations and commitments.

4. Composition of certain financial statement captions

95

Table of Contents

(a) Accrued expenses

Accrued expenses at January 31, 2020 and 2019 are as follows:

Payment processing fees liability
Commission and bonus
Payroll
Accrued payment related to acquisition of Vital Score
Vacation
Other
Total

(b) Property and equipment

Property and equipment at January 31, 2020 and 2019 are as follows:

PhreesiaPads and Arrivals Stations
Computer equipment
Computer software
Hardware development
Furniture and fixtures
Leasehold improvements

Total property and equipment

Less accumulated depreciation and amortization
Property and equipment—net

2020

2,738    $
3,100   
1,360   
—   
573   
1,472   

9,243    $

January 31,

2019

2,267   
320   
267   
350   
417   
1,886   

5,507   

2020

26,389    $
18,394   
2,297   
1,024   
743   
1,191   

50,038    $
(35,551)  

14,487    $

January 31,

2019

22,747   
14,338   
2,166   
1,024   
647   
1,151   

42,073   
(27,862)  

14,211   

$

$

$

$

$

Useful life 
(years)

3
3
3
3
7
2

Depreciation expense related to property and equipment amounted to $8,753, $7,552, and $6,832 for the fiscal years ended January 31, 2020,
2019, and 2018, respectively.

Assets under capital leases included in computer equipment were $12,283 and $10,235 at January 31, 2020 and 2019, respectively. Accumulated
amortization of assets under capital lease was $7,724 and $5,369 at January 31, 2020 and 2019, respectively.

(c) Capitalized internal-use software

For the fiscal years ended January 31, 2020 and 2019, the Company capitalized $5,852 and $5,109 of costs related to the Phreesia Platform,
respectively.

During the fiscal years ended January 31, 2020, 2019, and 2018 amortization expense of capitalized internal-use software was $4,933, $4,009, and
$2,808, respectively. As of January 31, 2020 and January 31, 2019, the net book value of the Phreesia Platform was $8,735 and $7,816,
respectively.

(d) Intangible assets and goodwill

The following presents the details of intangible assets as of January 31, 2020 and January 31, 2019.

Acquired technology
Customer Relationship

Gross carrying
amount

Accumulated
amortization

$

$

490    $
980   

1,470    $

(112)   $
(159)  

(271)   $

Net

378   
821   

1,199   

January 31, 2020

Remaining
useful life
(in years)

3.9
5.9

Life

5
7

96

Table of Contents

Acquired technology
Customer Relationship

Gross carrying
amount

Accumulated
amortization

$

$

490    $
980   

1,470    $

(14)   $
(19)  

(33)   $

Net

476   
961   

1,437   

January 31, 2019

Remaining
useful life
(in years)

4.8
6.8

Life

5
7

Amortization expense associated with intangible assets for the fiscal years ended January 31, 2020 and 2019 was $238 and $33. There was no
amortization expense in fiscal 2018.

The estimated amortization expense for intangible assets for the next five years and thereafter is as follows as of January 31, 2020:

Year Ending January 31,

2021 $
2022
2023
2024

Thereafter

238   
238   
238   
224   
261   

$

1,199   

The carrying amount of goodwill as of January 31, 2020 and 2019 was $250 related to the Vital Score Acquisition. There were no acquisitions or
divestitures in the year ended January 31, 2020.

(e) Deferred offering costs

Deferred offering costs consist primarily of accounting, legal, and other fees related to the Company's IPO. Prior to the IPO, all deferred offering
costs were capitalized in other assets on the accompanying balance sheet. As of January 31, 2020, a total of $6,412 in deferred offering costs
related to the IPO was recorded in stockholders' deficit as a reduction of additional paid in capital. Deferred offering costs of $540 were recorded
within other assets on the accompanying balance sheet as of January 31, 2019.

(f) Accounts receivable

Accounts Receivable at January 31, 2020 and 2019 are as follows:

Billed
Unbilled

Less: Allowance for doubtful accounts

(g) Prepaid and other current assets

Prepaid and other current assets at January 31, 2020 and 2019 are as follows:

97

2020

22,245    $
676   

22,921   
(943)  

21,978    $

January 31,

2019

15,954   
636   

16,590   
(517)  

16,073   

$

$

Table of Contents

Prepaid software and business systems
Prepaid insurance
Prepaid data center expenses
Prepaid PhreesiaPads
Other prepaid expenses and other current assets

2020

1,611    $
1,259   
751   
645   
891   

5,157    $

January 31,

2019

1,804   
88   
920   
435   
564   

3,811   

$

$

98

Table of Contents

5. Revenue recognition

The Company generates revenue primarily from providing an integrated SaaS-based software and payment platform for the healthcare industry. The
Company derives revenue from subscription fees and related services generated from the Company’s provider customers for access to the Phreesia
Platform, payment processing fees based on patient payment volume processed through the Phreesia Platform, and from digital patient
engagement revenue from life sciences companies to reach, educate and communicate with patients when they are most receptive and actively
seeking care.

The Company has adopted Accounting Standards Codification (ASC) 606, Revenue from Contracts with Customers, using the full retrospective
method which applied ASC 606 to all periods presented.

The Company accounts for revenue from contracts with customers by applying the requirements of Topic 606. Accordingly, the Company
determines revenue recognition through the following steps:

•
•
•
•
•

identification of the contract, or contracts, with a customer;
identification of the performance obligations in the contract;
determination of the transaction price;
allocation of the transaction price to the performance obligations in the contract; and
recognition of revenue when, or as, the Company satisfies a performance obligation.

Revenues are recognized when control of these services is transferred to the Company’s customers, in an amount that reflects the consideration it
expects to be entitled to in exchange for those services.

The majority of the Company’s contracts with customers contain multiple performance obligations. For these contracts, the Company accounts for
individual performance obligations separately when they are distinct. The transaction price is allocated to the separate performance obligations on a
relative standalone selling price basis. The Company determines the standalone selling prices based on our overall pricing objectives, taking into
consideration market conditions and other factors, including other groupings such as customer type.

Subscription and related services

In most cases, the Company generates subscription fees from clients based on the number of healthcare provider organizations that utilize the
Phreesia Platform and subscription fees for the Company’s self-service intake tablets (PhreesiaPads) and on-site kiosks (Arrivals Stations) and any
other applications. The Company’s provider clients are typically billed monthly in arrears, though in some instances provider clients may opt to be
billed quarterly or annually in advance. Subscription fees are typically auto-debited from client’s accounts every month. Revenue for provider
subscriptions is recognized over the term of the respective provider contract. Services revenues are recognized over the respective non-cancelable
subscription term because of the continuous transfer of control to the customer. The Company’s subscription arrangements are considered service
contracts, and the customer does not have the right to take possession of the software. In certain arrangements, the Company leases its
PhreesiaPads and Arrivals Stations through operating leases to its customers. Accordingly, these revenue transactions are accounted for using
ASC 840, Leases.

The amount of subscription and related services revenues recorded pursuant to ASC 840 for the leasing of the Company’s self-service intake tablets
and onsite kiosks was $5,985, $4,749, and $3,544 for the fiscal years ended January 31, 2020, 2019, and 2018, respectively.

In addition, subscription and related services includes certain fees from clients for professional services associated with implementation services as
well as travel and expense reimbursements, shipping and handling fees, sales of hardware (PhreesiaPads and Arrivals Stations), on-site support
and training. The majority of the Company’s professional services for implementation are not distinct from Phreesia’s Platform and are therefore
recognized over the term of the contract. Revenue from sales of Phreesia hardware and training are recognized in the period they are delivered to
clients.

Payment processing fees

The Company generates revenue from payment processing fees based on the levels of patient payment volume resulting from credit and debit
transactions (dollar value and number of card transactions) processed through Phreesia’s payment facilitator model. Payment processing fees are
generally calculated as a percentage of the total transaction dollar value processed and/or a fee per transaction. The remainder of patient payment
volume is

99

Table of Contents

composed of credit transactions for which Phreesia acts as a gateway to payment processors, and cash and check transactions.

The Company recognizes the payment processing fees when the transaction occurs (i.e., when the processing services are completed). The
transaction amount is collected from the cardholder’s bank via the Company’s third party payment processing partner and the card networks. The
transaction amount is then remitted to its customers approximately two business days after the transaction occurs. At the end of each month, the
Company bills its customers for any payment processing fees owed per its customer contractual agreements. Similarly, at the end of each month,
the Company remits payments to third-party payment processors and financial institutions for interchange and assessment fees, processing fees,
and bank settlement fees.

The Company acts as the merchant of record for its customers and works with payment card networks and banks so that its customers do not need
to manage the complex systems, rules, and requirements of the payment industry. The Company satisfies its performance obligations and therefore
recognizes the transaction fees as revenue upon completion of a transaction. Revenue is recognized net of refunds, which arise from reversals of
transactions initiated by the Company’s customers.

The payment processing fees collected from customers are recognized as revenue on a gross basis as the Company is the principal in the delivery
of the managed payment solutions to the customer. The Company has concluded it is the principal because as the merchant of record, it controls
the services before delivery to the customer, it is primarily responsible for the delivery of the services to its customers, it has latitude in establishing
pricing with respect to the customer and other terms of service, it has sole discretion in selecting the third party to perform the settlement, and it
assumes the credit risk for the transaction processed. The Company also has the unilateral ability to accept or reject a transaction based on criteria
established by the Company.

As the merchant of record, the Company is liable for settlement of the transactions processed and, accordingly, such costs are included in payment
processing fees expense on the accompanying statements of operations.

Life sciences

The Company generates revenue from sales of digital marketing solutions to life sciences companies which is based largely on the delivery of
messages at a contracted price per message to targeted patients. Messaging campaigns are sold for a specified number of messages delivered to
qualified patients over an expected time frame. Revenue is recognized as the messages are delivered.

Disaggregation of revenue

Revenue from the Company’s contracts with its customers are disaggregated by revenue source on the accompanying statements of operations.
The Company’s core service offerings are subscription and related services, payment processing fees and digital marketing solutions sold to life
sciences companies. In addition, all of the Company’s revenue is derived from customers in the United States.

Remaining performance obligations

The Company does not disclose the value of unsatisfied performance obligations as the majority of its contracts relate to either: contracts with an
original term of one year or less or contracts with variable consideration (i.e., the Company’s payment processing fees revenue).

Contract balances

Deferred revenue is a contract liability primarily related to billings in advance of revenue recognition from its subscription and life sciences services
and, to a lesser extent, professional services and other revenues described above. Deferred revenue is recognized as the Company satisfies its
performance obligations. The Company generally invoices its customers in monthly or quarterly installments for subscription services. Accordingly,
the deferred revenue balance does not generally represent the total contract value of a subscription arrangement. Deferred revenue that will be
recognized during the succeeding 12-month period is recorded as current deferred revenue on the accompanying balance sheet.

Unbilled accounts receivable is a contract asset related to the delivery of the Company’s subscription and related services and for its life sciences
revenue for which the related billings will occur in a future period.

100

Table of Contents

The following table represents a rollforward of contract assets and contract liabilities:

February 1, 2018
Contract asset additions
Amount transferred to receivables from contract assets
Increases due to invoicing prior to satisfaction of performance obligations
Performance obligations satisfied during the period that were included in the contract liability balance at the

beginning of the period

January 31, 2019

Contract asset additions
Amount transferred to receivables from contract assets
Increases due to invoicing prior to satisfaction of performance obligations
Revenue recognized in the period
Performance obligations satisfied during the period that were included in the contract liability balance at the

beginning of the period

January 31, 2020

Cost to obtain a contract

Contract assets
(unbilled
accounts
receivable)

$

$

$

107    $
615   
(86)  
—   

—   

636    $
671   
(631)  
—   
—   

—   

676    $

Contract
liabilities
(deferred
revenue)

4,886   
—   
—   
5,900   

(4,298)  

6,488   
—   
—   
11,650   
(7,485)  

(5,252)  

5,401   

The Company capitalizes sales commissions paid to internal sales personnel that are incremental to the acquisition of customer contracts. These
costs are recorded as deferred contract acquisition costs on the accompanying balance sheets. The Company determines whether costs should be
deferred based on its sales compensation plans and if the commissions are incremental and would not have occurred absent the customer contract.

Sales commission for subscription and related services are recorded when earned by our sales team. The majority of our sales commissions are
considered to be costs of obtaining our customer contracts and as a result are capitalized and then amortized over a period of benefit that the
Company has estimated to be three years. The Company determined the period of benefit by taking into consideration its customer contracts, its
technology and other factors. Amortization is recognized on a straight-line basis commensurate with the pattern of revenue recognition. Amortization
expense is included in sales and marketing expenses in the accompanying statements of operations and totaled $1,977, $1,640, and $1,389 for the
fiscal years ended January 31, 2020, 2019, and 2018, respectively. The Company periodically reviews these deferred contract acquisition costs to
determine whether events or changes in circumstances have occurred that could impact the period of benefit. There were no impairment losses
recorded during the periods presented.

The following table represents a rollforward of deferred contract acquisition costs:

Beginning balance
Additions to deferred contract acquisition costs
Amortization of deferred contract acquisition costs
Ending balance

Deferred contract acquisition costs, current (to be amortized in next 12 months)
Deferred contract acquisition costs, non current
Total deferred contract acquisition costs

2020

3,194    $
2,097   
(1,977)  

3,314   
1,720   
1,594   

3,314    $

January 31,

2019

2,334   
2,500   
(1,640)  

3,194   
1,673   
1,521   

3,194   

$

$

101

Table of Contents

6. Debt

As of January 31, 2020 and 2019, the Company had the following outstanding loan balances:

Term loan
Line of credit
Loan payable

Total debt
Less current maturities
Less deferred financing costs
Plus accrued Final payment
Long-term debt, net of current portion

$

2020

20,000    $
—   
—   

20,000   
—   
(937)  
381   

$

19,444    $

January 31,

2019

1,042   
7,800   
20,000   

28,842   
(97)  
(996)  
169   

27,918   

The Company had a loan facility with a commercial bank that provided for a term loan with an original principal amount of $3,500 and a $10,000
revolving line of credit, which was later increased to $20,000. The term loan was interest only, at a floating per annum rate equal to the Prime Rate
as quoted by Wall Street Journal print edition less three-quarters of one percent (0.75)%, for 12 months from the date of borrowing followed by 36
monthly payments of principal and interest. Prime Rate was 5.50% as of January 31, 2019. In addition to principal and interest payments due under
the Loan facility, the Company was required to make a final payment fee to the lender due upon the earlier of prepayment or maturity of the term
loan, which was equal to 5% of the principal balance, or $175. The Company accrued the estimated final payment fee using the effective interest
rate, with a charge to interest expense of $6 and $28 for fiscal 2020 and fiscal 2019, respectively, over the term loan amortization period. Interest
expense related to the term loan was $16 and $121, including amortization of deferred financing costs of $5 and $23, for fiscal 2020 and fiscal 2019,
respectively. For the year ended January 31, 2019, the effective interest rate on the term loan was 7.4%. Borrowings under the term loan were
repaid in full with the proceeds from the New Loan Agreement that was entered into on February 28, 2019.

Borrowings under the revolving line of credit bore interest at the Prime rate plus 1.00% and were limited to the greater of $20,000 or an amount
determined pursuant to a borrowing base. The revolving credit facility had a maturity date of November 2019. Borrowings under this facility were
collateralized by substantially all of the assets of the Company and the Company was required to comply with certain financial covenants related to
this facility. The Company was in compliance with all covenants as of January 31, 2019. Weighted-average borrowings outstanding under the
revolving line of credit were $3,379 and $971 during fiscal 2020 and fiscal 2019, respectively. Interest expense under the revolving line of credit was
$166 and $364, including amortization of deferred financing costs of $13 and $248, for the years ended January 31, 2020 and January 31, 2019,
respectively. Borrowings under this facility were repaid in full with proceeds from the New Loan Agreement that was entered into on February 28,
2019.

On November 7, 2016, the Company entered into a 5-year term loan agreement with two third-party lenders in an aggregate original principal
amount of $10,000 plus an additional $10,000 that was available through May 31, 2017 (the Loans Payable). The initial advance of $10,000 was
drawn down simultaneously with the execution of the agreement and the second advance of $10,000 was drawn down in May 2017. Borrowings
under the Loans Payable were subordinated to borrowings under the term loan and revolving line of credit. The outstanding principal amount of the
Loans Payable was subject to interest each month at an interest rate equal to 11% per annum with the Principal was due in 30 equal installments
beginning in June 2019. Interest expense related to the Loans Payable was $168 and $2,729, including amortization of deferred financing costs of
$0 and $499, for the years ended January 31, 2020 and 2019, respectively. For fiscal 2019, the effective interest rate on the Loan Payable was
13.6%. Borrowings under the Loans Payable were repaid in full with proceeds from the New Loan Agreement that was entered into on February 28,
2019.

On February 28, 2019 (the Effective Date), the Company entered into an Amended and Restated Loan and Security Agreement (the New Loan
Agreement) that provides for a $20,000 term loan and a revolving credit facility with up to $25,000 of availability. The proceeds from the New Loan
Agreement were used to repay in full the term loan, which had a balance of $1,042 at January 31, 2019, the balance due under the line of credit
under the prior facility, which was $7,800 at January 31, 2019, and the $20,000 outstanding under the Loans Payable. The Company is also
permitted to borrow an additional $10,000 term loan (the Term Loan B Advance) and, subject to the bank’s approval,

102

Table of Contents

another $15,000 (the Term Loan C Advance) prior to February 28, 2020. The term loans under the New Loan Agreement bear interest, which is
payable monthly, at a floating rate equal to the bank’s prime rate plus 1.50% until such time that EBITDA reaches a defined level, after which time
the interest rate is reduced to the prime plus 0.75%. Principal payments due under the term loans are due in 36 equal monthly installments
beginning in March 2021. In addition to principal and interest payments due under the term loans, the Company is required to make a final payment
to the lenders due upon the earlier of prepayment or maturity of the term loan, which is equal to 2.75% of the original principal amount. The
Company accrues the estimated final payment using the effective interest method resulting in a charge to interest expense of $273 for the year
ended January 31, 2020.

In connection with the New Loan Agreement, the Company issued warrants to the lenders to purchase an aggregate of 150,274 shares of common
stock at an exercise price of $8.02 per share. The warrants expire in February 2029. The fair value of the warrants of $833 was recorded as a debt
discount and is being amortized over the term of the new loan and revolving credit facility. If the Company prepays the term loans prior to their
respective scheduled maturities, it will also be required to make prepayment fees to the lenders equal to 3% if prepaid on or before the second
anniversary of the Effective Date, 2% if prepaid after the second and on or before the third anniversary of funding or 1% if prepaid after the third
anniversary of funding of the principal amounts borrowed. Interest expense related to the term loan under the New Loan Agreement was $1,245,
including amortization fees of $117, for the year ended January 31, 2020. For the year ended January 31, 2020, the effective interest rate on the
term loan was 6.8%.

The Company accounted for the settlement of the Loans Payable and the term loan as a debt extinguishment and recorded an expense of $1,073,
which is included in other income (expense), and is comprised of the write-off of $773 of deferred financing costs related to these facilities and a
$300 prepayment fee related to the Loans Payable. The modification of the revolving line of credit was accounted for as an insubstantial
modification. The Company incurred fees of $112 related to the extinguishment and modification.

Borrowings under the revolving credit facility are subject to a borrowing base equal to 80% of eligible accounts receivable plus a percentage of
recurring revenue, as defined, not to exceed $25,000 in the aggregate. Based on the borrowing base formula under the new facility, the Company
has $25,000 of availability at January 31, 2020. Borrowings under the revolving credit facility bear interest, which is payable monthly, at a floating
rate equal to the greater of the bank’s prime rate less 0.50%, or 5.0% until such time that EBITDA reaches a defined level, after which time the
interest rate is reduced to the greater of prime less 0.75%, or 4.75%. In addition to principal and interest due under the revolving credit facility, the
Company is required to pay an annual fee of $100 per year during the first three years of the facility and then $75 per year in years four and five.
Interest expense related to the revolving credit facility under the New Loan Agreement was $374, including amortization of deferred financing fees of
$116, for the year ended January 31, 2020. The Company is required to pay a fee of 0.15% per year for any unused availability and a termination
fee of 1.50% if the revolving credit agreement is terminated prior to its scheduled maturity. The revolving credit facility is due five years from the
Effective Date, which is February 28, 2024.

The Company’s obligations under the New Loan Agreement are secured by a first priority security interest in substantially all of its assets, other than
intellectual property. The New Loan Agreement includes a financial covenant that requires the Company to achieve specified revenue levels, as
defined, through January 31, 2020, after which time revenue levels for covenants purposes will be determined by the bank based on the Company’s
forecast, subject to certain minimums. The Company is also required to maintain certain liquidity levels, as defined. The Company was in
compliance with all covenants of the New Loan Agreement as of January 31, 2020.

The New Loan Agreement contains events of default, including, without limitation, events of default upon: (i) failure to make payment pursuant to the
terms of the agreement; (ii) violation of covenants; (iii) material adverse changes to the Company’s business; (iv) attachment or levy on the
Company’s assets or judicial restraint on its business; (v) insolvency; (vi) significant judgments, orders or decrees for payments by the Company not
covered by insurance; (vii) incorrectness of representations and warranties; (viii) incurrence of subordinated debt; (ix) revocation of governmental
approvals necessary for the Company to conduct its business; and (x) failure by the Company to maintain a valid and perfected lien on the collateral
securing the borrowing.

The Company classified all of its borrowings as of January 31, 2020 as long-term debt based on the refinancing under the New Loan Agreement.

As of January 31, 2020, the Company’s long-term debt is payable as follows (based on the terms of the New Loan Agreement):

103

Table of Contents

7. Stockholder's Equity

(a) Common stock

Year Ending January 31,

2021 $
2022
2023
2024
2025

—   
6,111   
6,667   
6,667   
555   

$

20,000   

The Company closed an IPO on July 22, 2019 and filed an amended and restated certification of incorporation authorizing the issuance of up to
500,000,000 shares of common stock, par value $0.01 per share.

Upon completion of the IPO, the Company issued and sold 7,812,500 shares of common stock at an issuance price of $18.00 per share resulting in
net proceeds of $130,781, after deducting underwriting discounts and commissions. In addition, all outstanding shares of Convertible Preferred
Stock converted into 25,311,535 shares of common stock and the Company issued 588,763 shares of common stock as a result of the cashless
exercise of warrants (See Note 10). An additional 168,862 shares of common stock were issued as a result of the cashless exercise of warrants
during the year ended January 31, 2020 (See Note 10).

Common stock

(b) Preferred stock

Shares

36,610,763    $

2020

Amount

366   

Shares

1,994,721    $

January 31,

2019

Amount

20   

As of January 31, 2020 and 2019, the Company has reserved the following shares of common stock for future issuance:

Senior redeemable convertible preferred stock (Senior A)
Senior redeemable convertible preferred stock (Senior B)
Junior convertible preferred stock
Warrants to purchase Senior A redeemable convertible preferred stock
Warrants to purchase Junior redeemable convertible preferred stock
Warrants to purchase common stock
Employee stock options and restricted stock units

Total

The number of outstanding shares and amount of preferred stock as of January 31, 2019 were as follows:

104

2020

—   
—   
—   
—   
—   
75,137   
6,963,870   

7,039,007   

January 31,

2019

6,223,202   
4,185,616   
14,902,717   
358,979   
222,819   
256,411   
5,055,505   

31,205,249   

Table of Contents

Senior redeemable convertible preferred stock (Senior A)
Senior redeemable convertible preferred stock (Senior B)
Senior Preferred

Junior convertible preferred stock
Redeemable preferred stock
Total

January 31, 2019

Shares

13,674,365    $
9,197,142   

22,871,507   
32,746,041   
42,560,530   

98,178,078    $

Amount

79,311   
51,872   

131,183   
32,746   
42,561   

206,490   

On October 14, 2014 the Company issued 13,674,365 shares of Senior A Preferred at $2.1939 per share (the Senior A Preferred Original Issue
Price) for total proceeds of approximately $30,000 and, prior thereto, effected a recapitalization of the previously outstanding Series A-D redeemable
preferred stock by exchanging all then existing shares of Series A-D redeemable preferred stock into 33,344,348 shares of Junior Preferred and
43,214,680 shares of Redeemable Preferred (together with the Junior Preferred and Senior Preferred, the Preferred Stock). Issuance costs totaled
$1,803.

On October 27, 2017 the Company issued 4,598,571 shares of Senior B Preferred at $3.6968 per share (the Senior B Preferred Original Issue
Price) for total proceeds of approximately $17,000. On November 29, 2017, the Company issued an additional 4,598,571 shares of Senior B
Preferred at the Senior B Preferred Original Issue Price for additional total proceeds of approximately $17,000. Total issuance costs were $1,541.

Upon completion of the IPO on July 22, 2019, all of the Company's then outstanding shares of Senior Preferred and Junior Preferred stock
automatically converted into an aggregate of 25,311,535 shares of common stock, using the conversion ratio of 1:0.4551, and all of the Company's
then outstanding 42,560,530 shares of redeemable preferred stock were cancelled. As of January 31, 2020, there were no shares of convertible or
redeemable preferred stock issued or outstanding.

In connection with the IPO, the Company's Amended and Restated Certificate of Incorporation became effective, which authorized 20,000,000
shares of undesignated preferred stock with a value of $0.01 per share.

(c) Treasury stock

The Company regularly grants non-vested stock options, restricted stock units (RSUs), and performance-based RSUs to its employees pursuant to
the terms of its stock option and incentive plans (Note 9). Under the provision of the plans, unless otherwise elected, participants fulfill their related
income tax withholding obligation by having shares withheld at the time of vesting. On the date of vesting, the Company divides the participant's
income tax obligation in dollars by the closing price of its common stock and withholds the resulting number of vested shares. The shares withheld
are then transferred to the Company's treasury stock at cost.

8. Dividends

The Common Stock, Junior Preferred and the Redeemable Preferred do not accrue any dividends.

From and after the date of the issuance of a share of Senior A Preferred, dividends accrued at the rate per annum of 8% of the Senior A Preferred
Original Issue Price on each such share of Senior A Preferred (the “Accruing Dividends”). From and after the date of the issuance of a share of
Senior B Preferred, dividends accrued at the rate per annum of 8% of the Senior B Preferred Original Issue Price on each such share of Senior B
Preferred. Accruing Dividends accrued, whether or not declared, compounded annually and were cumulative; provided, however, that the Accruing
Dividends were subject to certain adjustments. The Accruing Dividends were payable only upon occurrence of certain events, including a voluntary
or involuntary liquidation, dissolution or winding up of the Company, a deemed liquidation event, a redemption of the Senior Preferred or upon a
Qualified IPO of the Company.

Cumulative undeclared dividends totaled $14,837 at January 31, 2019.

Preferred stock dividends of $14,955 were paid in connection with the IPO.

Redemption

105

Table of Contents

The carrying values of the Senior Preferred were accreted to their redemption values through the time of the IPO, at which time they were converted
into shares of common stock. The redemption values of the Senior Preferred are based on the estimated fair values at January 31, 2019 and
through the time of the IPO because they are estimated to be greater than the original issuance price plus accrued dividends.

9. Equity-based compensation

(a) Stock options

In 2006, the Board of Directors adopted the Company’s 2006 Stock Option Plan, which provided for the issuance of options to purchase up to
151,548 shares of the Company’s common stock to officers, directors, employees, and consultants. Over the years, the Company has amended the
plan to increase the shares available for issuance. On October 14, 2014, the Company increased the number of shares available for issuance under
the 2006 plan to 4,424,986. The 2006 Stock Option Plan expired on August 2017.

In January 2018, the Board of Directors adopted the Company’s 2018 Stock Option Plan (as amended), which currently provides for the issuance of
additional options to purchase up to 3,048,490 shares of the Company’s common stock to officers, directors, employees, and consultants. The
option exercise price per share is determined by the Board of Directors based on the estimated fair value of the Company’s common stock.

In June 2019, the Board of Directors adopted the Company's 2019 Stock Option and Incentive Plan (the 2019 Plan), which replaced the 2018 Plan
upon the completion of the IPO. The 2019 Plan allows the Compensation Committee to make equity-based incentive awards to the Company's
officers, employees, directors, and consultants. The initial reserve for the issuance of awards under this plan is 2,139,683 share of common stock.
The initial number of shares reserved and available for issuance will automatically increase on February 1, 2020 and each February thereafter by
5% of the number of shares of common stock outstanding on the immediately preceding January 31 (or such lesser number of shares determined
by the Compensation Committee). Options granted under the plans have a maximum term of ten years and vest over a period determined by the
Board of Directors (generally four years from the date of grant or the commencement of the grantee's employment with the Company). Options
generally vest 25% at the one-year anniversary of grant after which point they generally vest pro rata on an annual basis.

Effective July 2019, all available shares from expired, terminated, or forfeited awards that remained under the 2006 or 2018 prior stock
compensation plans will be available for grant under the 2019 Plan.

In June 2019, the Board of Directors also adopted the Company's 2019 Employee Stock Purchase Plan (The ESPP), which became effective
immediately prior to the effectiveness of the registration of the Company's initial public offering. The total shares of common stock initially reserved
under the ESPP is limited to 855,873 shares.

The fair value of stock options is estimated on the date of the grant using the Black-Scholes option pricing model for each of the stock option awards
granted. The assumptions are provided below. Expected volatility was based on the stock volatility for comparable publicly traded companies. The
Company uses the simplified method as described in SEC Staff Accounting Bulletin (SAB) 107 to estimate the expected life of stock options.
Forfeitures are recorded when they occur. The risk-free rate was based on the U.S. Treasury yield curve at the time of the grant over the expected
term of the stock option grants.

Risk-free interest rate
Expected dividends
Expected term (in years)
Volatility
Weighted average fair value of grants

106

2020

2.18  %
none
6.25
45.15  %
4.99 

  $

January 31,

2019

2.81  %
none
6.25
40.00  %
3.47 

$

 
Table of Contents

Stock option activity for fiscal 2020 and fiscal 2019 are as follows:

Outstanding—February 1, 2018

Granted during the year
Exercised
Forfeited and expired

Outstanding—January 31, 2019

Exercisable—January 31, 2019

Amount vested in fiscal 2019

Outstanding—February 1, 2019

Granted during the year
Exercised
Forfeited

Outstanding and expected to vest—January 31, 2020

Exercisable—January 31, 2020

Amount vested in fiscal 2020

Number of
options

5,291,791    $
262,566    $
(316,063)   $
(182,789)   $

5,055,505    $

3,658,339    $

736,028    $

5,055,505    $
1,230,382    $
(691,371)   $
(78,064)   $

5,516,452    $

3,824,259    $

978,170    $

Weighted-
average
exercise
price

Weighted-
average
remaining
contractual life
(in years)

Aggregate 
intrinsic value (in
thousands)

2.30   
4.71   
1.15   
3.72   

2.45   

1.76   

3.27   

2.45   
8.78   
2.62   
5.20   

3.80   

2.41   

5.31   

6.22 $

5.16 $

150,152   

109,351   

As of January 31, 2020, there are 2,129,560 shares available for future grant pursuant to the plan to the newly adopted 2019 Plan as well as an
additional 855,873 shares available for grant pursuant to the newly adopted ESPP.

The aggregate intrinsic value represents the total pre-tax intrinsic value (the difference between the Company’s estimated stock price at year end
and the exercise price, multiplied by the related in-the-money options) that would have been received by the option holders had they exercised their
options at the end of the fiscal year. This amount changes based on the market value of the Company’s common stock. The total intrinsic value of
options exercised for the fiscal years ended 2020, 2019, and 2018 (based on the difference between the Company’s estimated stock price on the
exercise date and the respective exercise price, multiplied by the number of options exercised) was $13,960, $1,355, and $528, respectively.

For the fiscal years ended 2020, 2019, and 2018, the Company recorded stock-based compensation expense related to stock options of $2,780,
$1,447, and $805, respectively. As of January 31, 2020, there is $6,113 of total unrecognized compensation cost related to stock options issued to
employees that is expected to be recognized over a weighted-average term of 2.78 years.

Incremental expense associated with the modification of stock options during the year ended January 31, 2020 was $173.

(b) Restricted stock units

On March 27, 2019 and June 20, 2019, the Company issued 390,794 and 58,589 stock units, respectively, to employees and directors that vest
based on both a time-based condition and a performance-based condition. Pursuant to a time-based condition, 10% of the restricted stock units vest
after one year, 20% vest after two years, 30% vest after three years and 40% vest after four years. The performance-based condition was based on
the sale of the Company or an IPO, as defined. The restricted stock units expire seven years from the grant date.

Upon completion of the Company's IPO in July 2019, the Company immediately recognized the fair value of the vested units with the unvested
portion recognized over the remaining service period. In addition, in August 2019, the Company approved allowing executive officers the ability to
receive all or a portion of the bonus (based on its target bonus opportunity for the last half of the fiscal year) in the form of restricted stock units
instead of cash. For such executive officers that elected to receive restricted stock units, such award was granted immediately after such election
with a value equal to the portion of the target bonus opportunity that the executive offer elected not to receive in cash, and such award vests based
on the achievement of the Company's pre-defined performance

107

Table of Contents

targets. Further, such officer may earn up to 200% of the target number of restricted stock units based on actual performance, provided certain
stipulations are met.

Subsequent to the IPO, the Company issued 972,169 time-based restricted stock units and 72,126 performance-based restricted stock units.

Restricted stock unit activity for the year ended January 31, 2020 is as follows:

Balance, January 31, 2019
Granted during the year
Vested
Forfeited and expired

Balance, January 31, 2020

20,164   
1,493,678   
(43,011)  
(23,413)  

1,447,418   

For the fiscal year 2020, the Company recognized $3,356 in restricted stock unit compensation expense, with $27,503 remaining of total
unrecognized costs related to these awards as of January 31, 2020. The total unrecognized costs are expected to be recognized over a weighted-
average term of 3.85 years.

During fiscal 2020, the Company recorded stock-based compensation expense of $40 related to restricted stock issued in connection with the Vital
Score acquisition (Note 17). As of January 31, 2020, there is $115 of total unrecognized compensation cost related to these awards.

The Company has not recognized and does not expect to recognize in the foreseeable future, any tax benefit related to employee stock-based
compensation expense.

10. Stock warrants

As of January 31, 2020 and 2019, the following warrants to purchase common and preferred stock were outstanding:

Number of warrants January 31,

2019

Exercise price

Warrants to purchase

Senior A Preferred

Senior A Preferred

Junior Preferred

Redeemable Preferred

Total preferred stock (liability-classified)

Common stock

Common stock

Common stock

Total common stock (equity-classified)

2020

—   

—   

—   

—   

—   

—   

—   
75,137   

75,137   

116,232    $

672,560    $

489,605    $

358,244    $

1,636,641   

166,952    $

89,459    $
—    $

256,411   

The following table summarizes the activity for the Company’s warrants for the periods presented:

Balance at February 1, 2017
Exercised
Balance—January 31, 2018

Forfeited
Balance—January 31, 2019

Granted
Conversion of preferred stock warrants to common stock warrants
Exercised

Balance, January 31, 2020

108

2.19   

3.00   

0.01   

0.01   

2.02   

3.49   
8.02   

Common

256,411   
—   

256,411   
—   

256,411   
150,274   
581,798   
(913,346)  

75,137   

Expiration

October 1, 2021

November 1, 2026

September 5, 2020

September 5, 2020

October 21, 2025

November 1, 2026

February 28, 2029

Preferred

1,813,076   
(40,000)  

1,773,076   
(136,435)  

1,636,641   
—   
—   
(1,636,641)  

—   

Table of Contents

The following table is a reconciliation of the warrant liability measured at fair value:

Balance at February 1, 2018
Change in fair value of stock warrants during year
Balance at January 31, 2019

Change in fair value of stock warrants during year
Balance at Conversion of convertible preferred stock warrants
Balance at January 31, 2020

Warrant
liability

3,440   
2,058   

5,498   
3,307   
(8,805)  

—   

$

$

$

Upon closing of the IPO in July 2019, the Company's outstanding warrants to purchase shares of preferred stock automatically converted into
warrants to purchase an aggregate of 581,798 shares of common stock. Upon the conversion, the Company reclassified the warrants to equity and
recorded the then current value of the warrant liability on the date of reclassification to additional paid-in-capital. In addition, in July 2019, the holders
of these converted common stock warrants to purchase an aggregate of 428,757 shares of common stock completed the cashless exercises of the
warrants, resulting in the issuance of an aggregate of 428,757 shares of common stock, where by 70,485 shares of common stock were withheld by
the Company to pay for the exercise price of the warrants. The warrants holders of the remaining converted warrants to purchase 153,041 of
common stock completed the cashless exercise of the warrants in January 2020, resulting in an issuance of 115,839 shares of common stock,
whereby 37,202 shares of common stock were withheld by the Company to pay for the exercise of the warrants.

In July and September 2019, the existing common stock warrant holders completed the cashless exercise of the warrants, resulting in the issuance
of 256,411 and 75,137 shares of common stock, respectively, whereby 25,919 and 22,114 shares of common stock, respectively, were withheld by
the Company to pay for the exercise price of the warrants, and 230,492 and 53,023 shares of common stock were issued, respectively. As of
January 31, 2020, 75,137 of existing common stocks remain outstanding.

11. Fair Value Measurements

The carrying value of the Company’s short-term financial instruments, including accounts receivable and accounts payable approximated fair value
due to the short-term nature of these instruments.

The Company uses certain derivative financial instruments as part of its risk management strategy to reduce its foreign currency risk. The Company
recognizes all derivatives on the balance sheet at fair value based on quotes obtained from financial institutions. The fair value of its foreign
currency contracts at January 31, 2020 was an asset of $58, which is included in prepaid and other current assets on the accompanying balance
sheet. The fair value of its foreign currency contracts at January 31, 2019 was a liability of $143, which is included in Accounts payable on the
accompanying balance sheet. The fair value of the foreign currency contracts are considered Level 2 in the fair value hierarchy in fiscal 2020 and
2019.

Warrant Liability—The warrant liability was related to the warrants to purchase shares of preferred stock (See Note 10). Upon the closing of the IPO
in July 2019, the warrants to purchase the Company's convertible preferred stock were either converted to warrants to purchase common stock or
subject to a cashless exercise into shares of common stock. As a result, the warrant liability was remeasured immediately prior to the closing date of
the IPO and reclassified to stockholders' equity (deficit).

The Company used the Black-Scholes option-pricing model, which incorporated weighted-average inputs and assumptions, to value the warrant
liability as of January 31, 2019 and as of the date of conversion. As of January 31, 2019, the warrant liability was valued at $5,498 as a non-current
liability on the balance sheet. The following assumptions were used in valuing the warrant liability:

109

Table of Contents

Estimated fair value of preferred stock
Exercise price
Remaining term (in years)
Risk-free interest rate
Expected volatility
Dividend yield

$
$

Series A 
Preferred

4.17 
2.88 

  $
  $

8.01
2.4  %
37.8  %
0.0  %

Junior 
Preferred

2.38 
0.15 

  $
  $

2.25
1.8  %
38.8  %
0.0  %

January 31, 2019

Redeemable 
Preferred

0.79 
0.11 

2.25
1.8  %
38.8  %
0.0  %

The Black Scholes Method and following assumptions were used to measure the fair market value of the warrant liability upon the conversion date:

Estimated fair value of preferred stock

Exercise price

Remaining term (in years)
Risk-free interest rate

Expected volatility
Dividend yield

$

$

Series A 
Preferred

18.00 

  $

6.33 

  $

6.55
1.9  %

45.9  %
0.0  %

Junior 
Preferred

18.00 

0.01 

1.13
1.9  %

45.9  %
0.0  %

The Company refinanced all of its debt on February 28, 2019 (see Note 6) and believes that the face value of its outstanding debt at January 31,
2020 approximates fair value.

The changes in Level 3 warrant liability for the years ended January 31, 2020 and 2019 are reflected in Note 10. The Company did not have any
transfers of assets and liabilities between levels of the fair value measurement hierarchy during the years ended January 31, 2020 and 2019.

12. Commitments and contingencies

(a) Operating and Capital leases

The Company leases its office premises in New York, North Carolina and Ottawa under operating leases which expire on various dates through
August 2022. The Company recognizes rent expense under such arrangements on a straight-line basis. Rent expense under such operating leases
amounted to $1,927, $1,795, and $1,640 for the fiscal years ended January 31, 2020, 2019, and 2018, respectively.

As of January 31, 2020, the aggregate minimum net rental payments for non-cancelable operating leases and firmly committed contracts are as
follows:

2021 $
2022
2023
2024

January 31,
1,824   
819   
464   
277   

$

3,384   

110

 
 
 
 
Table of Contents

During fiscal year ended January 31, 2020 and in prior years, the Company entered into several capital leases for equipment and software. The
leases are for 30-36 months periods. Minimum lease payments are as follows:

January 31,  
2021 $
2022
2023

Less: Amounts representing interest

Less: Current portion

$

$

$

2,648   
1,708   
568   

4,924   
(504)  

4,420   
(2,324)  

2,096   

Interest expense related to capital leases was $580, $290, and $211 for the fiscal years ended January 31, 2020, 2019, and 2018, respectively.

(b) Indemnifications

The Company’s agreements with certain customers include certain provisions for indemnifying customers against liabilities if its services infringe a
third party’s intellectual property rights. It is not possible to determine the maximum potential amount under these indemnification obligations due to
the limited history of prior indemnification claims and the unique facts and circumstances that may be involved in each particular agreement. To
date, the Company has not incurred any material costs as a result of such provisions and have not accrued any liabilities related to such obligations
in our financial statements.

In addition, the Company has indemnification agreements with its directors and its executive officers that require us, among other things, to
indemnify its directors and executive officers for costs associated with any fees, expenses, judgments, fines and settlement amounts incurred by any
of those persons in any action or proceeding to which any of those persons is, or is threatened to be, made a party by reason of the person’s service
as a director or officer, including any action by us, arising out of that person’s services as a director or officer or that person’s services provided to
any other company or enterprise at the Company’s request. The Company maintains director and officer insurance coverage that may enable it to
recover a portion of any future indemnification amounts paid. To date, there have been no claims under any of its directors and executive officers
indemnification provisions.

(c) Legal proceedings

In the ordinary course of business, the Company may be subject from time to time to various proceedings, lawsuits, disputes or claims. Although the
Company cannot predict with assurance the outcome of any litigation, the Company does not believe there are currently any such actions that, if
resolved unfavorably, would have a material impact on its financial condition, results of operations or cash flows.

13. Income taxes

The Company’s loss before income taxes was primarily generated in the United States for fiscal 2020, fiscal 2019 and fiscal 2018.

The effective tax rate is 0% for fiscal 2019, and fiscal 2018. The difference between the U.S. statutory rate of 21.0% and the effective tax rate is
primarily due to the change in valuation allowance in both fiscal 2019 and 2018.

The Company's income tax (benefit) consisted of the following for fiscal 2020:

111

Table of Contents

Current tax
Domestic
Foreign

Deferred tax
Domestic
Foreign

Total income tax expense (benefit)

Year ended January 31,

2020

—   
(1,005)  

—   
(775)  

(1,780)  

$

$

A reconciliation of income tax benefit computed at the statutory federal income tax rate to income taxes as reflected in the Company's financial
statements is as follows:

Federal income tax benefit at statutory rate
State and local tax, net of federal benefit
Permanent differences
Equity compensation
Foreign taxes
Other
Change in valuation allowance

Effective income tax rate

Year ended January 31,

2020

21.0  %
2.8  %
(1.5) %
6.8  %
8.1  %
(4.3) %
(24.8) %

8.1  %

Deferred taxes are recognized for temporary differences between the basis of assets and liabilities for the Company's financial statements and for
income tax purposes. The significant components of the Company's deferred tax assets and liabilities as of January 31, 2020 and 2019 are as
follows:

Deferred tax assets (liabilities)

Net operating loss carryforwards

Stock based compensation
Accruals, reserves, and other expenses
Reserve for bad debts
Disallowed interest expense
Depreciation and amortization

Total deferred tax assets

Less valuation allowance

Net deferred tax assets

Depreciation and amortization

Deferred contract acquisition costs

Total deferred tax liabilities

Deferred taxes, net

$

2020

33,641    $
1,340   
329   
251   
1,358   
106   

37,025   

(35,369)  

1,656   

—   
(881)  

(881)  

$

775    $

January 31,

2019

29,068   
516   
388   
73   
415   
278   

30,738   

(29,888)  

850   

—   
(850)  

(850)  

—   

The Company has accumulated a Federal net operating loss carryforward of approximately $124,512, $100,000 and $93,000 as of January 31,
2020, 2019, and 2018, respectively. This carryforward may be available to offset

112

Table of Contents

future income tax liabilities and will expire beginning in 2025. As of January 31, 2020, the Company's foreign branch had net operating loss
carryforwards of approximately $2,924, which may be available to offset future income in Canada and will expire beginning in 2030.

Due to the uncertainty regarding the ability to realize the benefit of the U.S. deferred tax assets primarily relating to net operating loss carryforwards,
valuation allowances have been established to reduce the U.S. deferred tax assets to an amount that is more likely than not to be realized.

On the basis of this evaluation, as of January 31, 2020 and 2019, the Company recorded a valuation allowance of $35,369 and $29,888,
respectively, to recognize only the portion of the deferred tax asset that is more likely than not to be realized. The amount of the deferred tax asset
considered realizable, however, could be adjusted if estimates of future taxable foreign income during the carryforward period are reduced.

Under the Tax Reform Act of 1986, or the Act, the net operating loss carryforwards are subject to review and possible adjustment by the Internal
Revenue Service and state tax authorities. Net operating loss carryforwards could become subject to an annual limitation as the result of certain
cumulative changes in the ownership interest of significant shareholders over a three-year period in excess of 50% as defined under Sections 382
and 383 of the Internal Revenue Code, respectively, as well as similar state provisions. This could limit the amount of tax attributes that can be
utilized on a yearly basis to offset future taxable income. The amount of the annual limitation is determined based on the value of the Company
immediately prior to the ownership change. Subsequent ownership changes may further affect the limitation in future years. The Company has
completed multiple financings since its inception which may have resulted in an ownership change as defined by Sections 382 of the Internal
Revenue Code, or could result in a change in control in the future. The Company has not done an analysis to determine whether or not ownership
changes, as defined by the Act, have occurred since inception.

The Company files tax returns as prescribed by the tax laws of the jurisdictions in which it operates. In the normal course of business, the Company
is subject to examination by federal, state, and foreign jurisdictions, where applicable. The Company’s tax years are still open from 2016 to present
and, to the extent utilized in future years' tax returns, net operating loss carryforwards at January 31, 2020 will remain subject to examination until
the respective tax year is closed. The Company records unrecognized tax benefits as liabilities related to its operations in accordance with ASC 740
and adjusts these liabilities when its judgement changes a s a result of the evaluation of new information previously not available. The Company
recognized interest and penalties related to uncertain tax positions in income tax expense. As of January 31, 2020, the Company had no accrued
interest or penalties related to uncertain tax positions.

The following is a rollforward of the Company's total gross unrecognized tax benefits:

Unrecognized income tax benefits, opening balance
Increase for income tax positions of prior years
Lapse of statute of limitations

Unrecognized income tax benefits, ending balance

$

$

2020

1,000    $
—   
(1,000)  

—    $

January 31,

2019

900   
100   
—   

1,000   

On December 22, 2017, the U.S. government enacted comprehensive tax legislation commonly referred to as the Tax Cuts and Jobs Act (the “Tax
Act”). The Tax Act significantly revises the existing tax law by, among other things, lowering the U.S. corporate income tax rate from 35% to 21%
beginning in 2018. The Company reviewed and incorporated the impact of the Tax Act in its tax calculations and disclosures. The Tax Act did not
have a significant impact on the Company’s financial statements for the year ended January 31, 2020.

113

Table of Contents

14. Net loss per share and unaudited pro forma net loss per share attributable to common stockholders

(a) Net loss per share attributable to common stockholders

Basic and diluted net loss per share attributable to common stockholders was calculated as follows:

Numerator:
Net loss
Preferred stock dividends paid
Accretion of Convertible Preferred to redemption value

Net loss attributable to common stockholders

Denominator:

Weighted-average shares of common stock outstanding, basic and diluted

Net loss attributable to common stockholders, basic and diluted

Year ended January 31,

2020

2019

2018

(20,293)   $
(14,955)  
(56,175)  

(91,423)   $

(15,062)  
—   
(30,199)  

(45,261)  

(18,192)  
—   
(19,981)  

(38,173)  

20,301,189   

1,844,929   

1,538,600   

(4.50)   $

(24.53)   $

(24.81)  

$

$

$

The Company’s potential dilutive securities, which include Convertible Preferred, stock options and outstanding warrants to purchase shares of
common and preferred stock, have been excluded from the computation of diluted net loss per share as the effect would be to reduce the net loss
per share. Therefore, the weighted-average number of common shares outstanding used to calculate both basic and diluted net loss per share
attributable to common stockholders is the same. The following potential common shares, presented based on amounts outstanding at each period
end, were excluded from the calculation of diluted net loss per share attributable to common stockholders for the periods indicated because
including them would have had an anti-dilutive effect:

Convertible Preferred (as-converted to common stock)
Stock options to purchase common stock and restricted stock units
Warrants to purchase Convertible Preferred
Warrants to purchase common stock

Total

Year ended January 31,

2020

—   
6,963,870   
—   
75,137   

7,039,007   

2019

25,311,535   
5,055,505   
581,798   
256,411   

31,205,249   

15. Retirement savings plan

On February 20, 2008, the Company established a retirement savings plan under Section 401(k) of the Internal Revenue Code (the “Plan”). The
Plan covers substantially all U.S. full-time employees who meet minimum age and service requirements, and allows participants to defer a portion of
their annual compensation on a pre-tax basis. Company contributions to the Plan may be made at the discretion of the Board of Directors of the
Company. The Company did not make any contributions in years ended January 31, 2020 and 2019.

16. Related party transactions

The Company recognized revenue totaling approximately $5,318, $5,181, and $4,882 from an affiliate of a stockholder of the Company during the
fiscal years ended January 31, 2020, 2019, and 2018, respectively. Accounts receivable from the affiliate totaled approximately $2,072 and $598 as
of January 31, 2020 and 2019, respectively.

17. Acquisition

On December 4, 2018, the Company entered into an asset purchase agreement with Vital Score, Inc. (Vital Score) to acquire all of the assets, and
assumed certain of the liabilities, of Vital Score. The acquisition of Vital Score

114

Table of Contents

expanded the Company’s clinical and patient activation offerings and deepened its capabilities in motivational science. The acquisition consideration
was comprised of cash consideration consisting of (i) $1,540 with $1,190 payable upon the closing of the acquisition and $350 payable on the first
anniversary; and (ii) 40,327 shares of common stock issued to the two principals of Vital Score which vest 50% at closing and 50% in 4 equal annual
installments beginning on the one-year anniversary of closing provided that the principals are still employed at the Company. These shares were
valued at $8.03 per share. In addition, the principals can receive up to $750 in contingent consideration based upon the achievement of certain
sales goals. Since 50% of the shares of common stock and the contingent consideration are contingent upon the principals continued service with
the Company, these amounts will be recorded as compensation expense and not included in the purchase price.

The following table summarizes the purchase price consideration based on the estimated acquisition-date fair value of the acquisition consideration:

Cash consideration
Common stock issued (20,164 shares at $8.03 per share)
Total fair value of acquisition consideration

$

$

1,540   
162   

1,702   

The following table summarizes the final allocation of the purchase price based on the estimated fair values of the assets acquired and liabilities
assumed at the date of acquisition:

Property and equipment
Acquired technology
Customer relationships
Goodwill
Total assets acquired

Accounts payable
Total purchase price

$

$

$

5   
490   
980   
250   

1,725   
(23)  

1,702   

The purchase price was allocated to the tangible assets and identifiable intangible assets acquired and liabilities assumed based on their
acquisition-date estimated fair values. The identifiable intangible assets principally included acquired technology and customer relationships, both of
which are subject to amortization on a straight-line basis and are being amortized over 5 and 7 years, respectively. The weighted average
amortization period for acquired intangible assets as of the date of acquisition is 5.8 years.

The Company, with the assistance of a third-party appraiser, assessed the fair value of the assets of Vital Score. The fair value of the acquired
technology was estimated using the cost to replace method. The fair value of customer relationships was estimated using a multi period excess
earnings method. To calculate fair value, the Company used cash flows discounted at a rate considered appropriate given the inherent risks
associated with each client grouping.

The useful lives of the intangible assets were estimated based on the expected future economic benefit of the assets and are being amortized over
the estimated useful life in proportion to the economic benefits consumed using the straight-line method.

The amortization of intangible assets is deductible for income tax purposes.

The Company believes the goodwill related to the acquisition was a result of providing the Company a complementary service offering that will
enable the Company to leverage its services with existing and new clients. The goodwill is deductible for income tax purposes.

Revenue from Vital Score is primarily comprised of fees from customers using its Motivational Indexing Product. Revenue for these services and the
related costs are recognized each month as performance obligations are satisfied and costs are incurred, and are included in subscription and
related services and cost of revenues (excluding depreciation and amortization), respectively, in the statements of operations. For the period from
December 4, 2018 (date of acquisition) to January 31, 2019, the results of Vital Score are included in the Company’s results and were immaterial.
For the year ended January 31, 2018, the unaudited revenues and unaudited net loss of Vital Score were approximately $250 and $455,
respectively. For the period from February 1, 2018 through December 4, 2018, the unaudited revenues and unaudited net loss of Vital Score were
approximately $100 and $600, respectively.

115

Table of Contents

18. Subsequent Events

Due to the government-imposed quarantines and other public health safety measures put into place in March 2020, COVID-19's disruption in our
provider client's ability to engage with patients has impacted the Company's subscription and related services, patient processing, and life sciences
revenues for the fiscal quarter ended April 30, 2020. Phreesia will continue to assess the impact of the COVID-19 pandemic on the Company.

On March 27, 2020, the Coronavirus Aid, Relief, and Economic Security Act (CARES Act) was enacted. The CARES Act is an emergency economic
stimulus package in response to the COVID-19 outbreak, which among other things, provides provisions relating to refundable payroll tax credits,
deferment of employer side social security payments, net operating loss carryback periods, alternative minimum tax credit refunds, modifications to
the net interest deduction limitations and technical corrections to tax depreciation methods for qualified improvement property. The Company is
currently evaluating any other applicable implications of the CARES Act, and its impact on the financial statements and related disclosures has not
yet been determined.

19. Selected Quarterly Financial Data (unaudited)

The following table sets forth selected unaudited quarterly statements of operations data for each of the eight quarters in fiscal 2020 and 2019 (in
thousands, except per share data):

1/31/2020

10/31/2019

7/31/2019

4/30/2019

1/31/2019

10/31/2018

7/31/2018

4/30/2018

Quarter ended

Statements of Operations
data:

Total revenue

Operating loss

Net loss

Net loss per share, basic and
diluted

$

32,815    $

32,843    $

30,816    $

28,310    $

26,483    $

24,756    $

24,779    $

(4,672)  

(3,668)  

(2,231)  

(2,437)  

(4,140)  

(7,493)  

(4,255)  

(6,695)  

(3,299)  

(5,080)  

(3,036)  

(4,172)  

(1,249)  

(2,587)  

23,871   

(1,910)  

(3,224)  

(0.10)  

(0.07)  

(1.10)  

(3.32)  

(2.58)  

(2.18)  

(1.46)  

(1.86)  

Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

None.

Item 9A. Controls and Procedures

Evaluation of Disclosure Controls and Procedures

Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, has evaluated the effectiveness of the Company’s
disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as
amended, or the Exchange Act) as of the end of the period covered by this report. Based on this evaluation, the Company’s Chief Executive Officer
and Chief Financial Officer concluded that as of the end of the period covered by this Annual Report on Form 10-K, our disclosure controls and
procedures were not effective due to the existence of the material weakness described below.

However, our management, including our Chief Executive Officer and our Chief Financial Officer, has concluded that, notwithstanding the identified
material weaknesses in our internal control over financial reporting, the financial statements in this Annual Report on Form 10-K fairly present, in all
material respects, our financial position, results of operations and cash flows for the periods presented in conformity with U.S. GAAP.

Material Weakness in Internal Control Over Financial Reporting

116

Table of Contents

As previously reported in the registration statement on Form S-1 for our IPO and Follow-On and in our Form 10-Q reports for the periods ending July
31, 2019 and October 31, 2019, we identified a material weakness in our internal control over financial reporting in connection with the audit of our
financial statements as of and for the year ended January 31, 2019. A “material weakness” is a deficiency, or a combination of deficiencies, in
internal control over financial reporting such that there is a reasonable possibility that a material misstatement of our annual or interim financial
statements will not be prevented or detected on a timely basis.

We determined that we had a material weakness because we did not maintain a sufficient complement of personnel with an appropriate degree of
knowledge, experience, and training, commensurate with our accounting and reporting requirements. As a result of the lack of personnel, we had
inappropriate segregation of duties throughout several control processes, including the review and approval of manual journal entries. Accordingly,
internal controls over our financial statement close process were not designed appropriately to detect a material error in the financial statements in a
timely manner.

Management’s Plan to Remediate the Material Weakness

With the oversight of senior management and our audit committee, we have hired and will continue hiring additional accounting personnel with
technical accounting and financial reporting experience and implement improved process level and management review controls. While we are
implementing a plan to remediate this material weakness, we cannot predict the success of such plan or the outcome of our assessment of these
plans at this time. These improvements to our internal control infrastructure are ongoing, including during the preparation of our financial statements
as of the end of the period covered by this report. As such, the remediation initiatives outlined above were not sufficient to fully remediate the
material weakness in internal control over financial reporting as discussed above. We are committed to continuing to improve our internal control
processes and will continue to diligently review our financial reporting controls and procedures.

Management’s Annual Report on Internal Control over Financial Reporting

This Annual Report on Form 10-K does not include a report of management’s assessment regarding internal control over financial reporting or an
attestation report of our independent registered public accounting firm due to a transition period established by rules of the Securities and Exchange
Commission for newly public companies.

Changes in Internal Controls over Financial Reporting

Except for continuing to take steps to remediate the material weakness in our internal control over financial reporting as described above, no change
in the Company’s internal control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act) occurred during the
three months ended January 31, 2020 that has materially affected, or is reasonably likely to materially affect, the Company’s internal control over
financial reporting.

Inherent Limitations on Effectiveness of Disclosure Controls and Procedures

Our management, including our principal executive officer and principal financial officer, do not expect that our disclosure controls and procedures or
our internal control over financial reporting will prevent all errors and all fraud. A control system, no matter how well designed and operated, can
provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must
reflect the fact that there are resource constraints, and the benefits of the controls must be considered relative to their costs. Because of the inherent
limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, have
been detected. These inherent limitations include the realities that judgments in decision-making can be faulty, and that breakdowns can occur
because of a simple error or mistake. Additionally, controls can be circumvented by the individual acts of some persons, by collusion of two or more
people or by management override of the controls. The design of any system of controls is also based in part upon certain assumptions about the
likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future
conditions; over time, controls may become inadequate because of changes in conditions, or the degree of compliance with policies or procedures
may deteriorate. Due to inherent limitations in a cost-effective control system, misstatements due to error or fraud may occur and not be detected.

Item 9B. Other Information

117

Table of Contents

None.

118

Table of Contents

PART III

Item 10. Directors, Executive Officers and Corporate Governance

The information required by this Item is incorporated herein by reference to the information that will be contained in our proxy statement related to
the 2020 Annual Meeting of Stockholders, which we intend to file with the Securities and Exchange Commission within 120 days of the end of our
fiscal year pursuant to General Instruction G(3) of Form 10-K.

Item 11. Executive Compensation

The information required by this Item is incorporated herein by reference to the information that will be contained in our proxy statement related to
the 2020 Annual Meeting of Stockholders, which we intend to file with the Securities and Exchange Commission within 120 days of the end of our
fiscal year pursuant to General Instruction G(3) of Form 10-K.

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

The information required by this Item is incorporated herein by reference to the information that will be contained in our proxy statement related to
the 2020 Annual Meeting of Stockholders, which we intend to file with the Securities and Exchange Commission within 120 days of the end of our
fiscal year pursuant to General Instruction G(3) of Form 10-K.

Item 13. Certain Relationships and Related Transactions, and Director Independence

The information required by this Item is incorporated herein by reference to the information that will be contained in our proxy statement related to
the 2020 Annual Meeting of Stockholders, which we intend to file with the Securities and Exchange Commission within 120 days of the end of our
fiscal year pursuant to General Instruction G(3) of Form 10-K.

Item 14. Principal Accounting Fees and Services

The information required by this Item is incorporated herein by reference to the information that will be contained in our proxy statement related to
the 2020 Annual Meeting of Stockholders, which we intend to file with the Securities and Exchange Commission within 120 days of the end of our
fiscal year pursuant to General Instruction G(3) of Form 10-K.

119

Table of Contents

PART IV

Item 15. Exhibits, Financial Statement Schedules

The following documents are filed as part of this report:

(1) Financial Statements. Reference is made to the financial statements included in this Annual Report on Form 10-K in Item 8, Financial
Statements and Supplementary Data.

(2) Financial Statement Schedules. All financial statement schedules have been omitted because they are not required, not applicable or
the information required is shown in the financial statements or notes thereto.

(3) Exhibits. The following exhibits are filed, furnished or incorporated by reference as part of this Annual Report on Form 10-K.

Exhibit No.

Exhibit Index

3.1

3.2

4.1

4.2

4.3

4.4

10.1#

10.2#

10.3#

10.4#

10.5#

10.6#

10.7#

10.8#

10.9#

10.10#

10.11#

Amended and Restated Certificate of Incorporation of the
Registrant.
Amended and Restated By-laws of the Registrant.

Specimen Common Stock Certificate.

Fifth Amended and Restated Investor Rights Agreement,
dated as of October 27, 2017, by and among the Registrant
and certain of its stockholders.
Warrant to Purchase Stock, dated as of February 28, 2019,
issued by the Registrant to WestRiver Innovation Lending
Fund VIII, L.P.
Description of Capital Stock.

Amended and Restated 2006 Stock Option and Grant Plan,
as amended, and form of award agreements thereunder.
2018 Stock Option and Grant Plan, as amended, and form
of award agreements thereunder.
2019 Stock Option and Incentive Plan and form of award
agreements thereunder.
2019 Employee Stock Purchase Plan.

Non-Employee Director Compensation Policy.

Senior Executive Cash Bonus Plan.

Form of Indemnification Agreement between the Registrant
and each of its directors and executive officers.
Amended and Restated Employment Agreement, dated as
of July 19, 2019, by and between the Registrant and Chaim
Indig.
Amended and Restated Employment Agreement, dated as
of July 19, 2019, by and between the Registrant and Evan
Roberts.
Amended and Restated Employment Agreement, dated as
of July 19, 2019, by and between the Registrant and
Thomas Altier.
Amended and Restated Employment Agreement, dated as
of July 19, 2019, by and between the Registrant and
Charles Kallenbach.

120

Incorporated by Reference

Form
Form 10-Q

File No.
001-38977

Exhibit No.
3.1

Date Filed
September 10, 2019

Form 10-Q

001-38977

Form S-1

Form S-1

333-232264

333-232264

Form S-1

333-232264

Form S-1

333-232264

Form S-1

333-232264

Form S-1/A

333-232264

Form S-1/A

333-232264

Form S-1

Form S-1

Form S-1

333-232264

333-232264

333-232264

3.2

4.1

4.2

4.1

10.1

10.2

10.3

10.4

10.5

10.19

10.6

September 10, 2019

June 21, 2019

June 21, 2019

June 21, 2019

June 21, 2019

June 21, 2019

July 8, 2019

July 8, 2019

June 21, 2019

June 21, 2019

June 21, 2019

Form S-1

333-232264

10.8

June 21, 2019

Form S-1

333-232264

10.9

June 21, 2019

Form S-1

333-232264

10.10

June 21, 2019

Form S-1

333-232264

10.11

June 21, 2019

Table of Contents

10.12#

10.13#

10.14#

10.15

10.16

10.17†

10.18†

10.19

10.20†

10.21†

10.22†

10.23†

Amended and Restated Employment Agreement, dated as
of July 19, 2019, by and between the Registrant and Daniel
Nathan.
Form of Amended and Restated Employment Agreement
between the Registrant and each of its U.S.-based executive
officers.
Board Chairman Agreement, dated as of December 2018, by
and between the Registrant and Michael Weintraub.
Amended and Restated Loan and Security Agreement,
dated as of February 28, 2019, by and between the
Registrant and Silicon Valley Bank.
Agreement of Lease, dated as of October 25, 2010, by and
between the Registrant and 432 Park South Realty Co. LLC,
as amended by the Extension and Modification of Lease,
dated as of June 27, 2013, and the Second Extension,
Modification and Expansion of Lease, dated as of May 13,
2015.
Lease Agreement, dated as of December 9, 2016, by and
between the Registrant and Phoenix Limited Partnership of
Raleigh, as amended by Lease Modification Agreement No.
1, dated as of May 13, 2017.
Lease Modification Agreement No. 2, dated as of October
22, 2019, by and between the Registrant and Phoenix
Limited Partnership of Raleigh.
Lease, dated as of June 15, 2016, by and between the
Registrant and Elk Property Management Limited.
Master Software License and Services Agreement, dated as
of March 31, 2015, by and between the Registrant and
Ascension Health Resource and Supply Management
Group, LLC, as amended by the EMV Addendum Master
Software License and Services Agreement, dated as of
November 18, 2015, and the Amendment to the Master
Software License and Services Agreement, dated as of
March 28, 2018.
Amendment to Master Software License and Services
Agreement, dated as of September 30, 2019, by and
between the Registrant and Ascension Health Resource and
Supply Management Group, LLC.
Partner Agreement, dated as of January 10, 2014, by and
between the Registrant and athenahealth, Inc., as amended
by the Revenue Share Addendum, dated as of April 11,
2014, and the Amendment and Revenue Share Addendum
No. 2, dated as of December 21, 2015.
Strategic Alliance Agreement, dated as of December 10,
2015, by and between the Registrant and Allscripts
Healthcare, LLC.

121

Form S-1

333-232264

10.20

June 21, 2019

Form S-1

333-232264

10.21

June 21, 2019

Form S-1

333-232264

10.12

June 21, 2019

Form S-1

333-232264

10.7

June 21, 2019

Form S-1

333-232264

10.13

June 21, 2019

Form S-1

333-232264

10.14

June 21, 2019

Form 10-Q

001-38977

10.1

December 10, 2019

Form S-1

333-232264

10.15

June 21, 2019

Form S-1

333-232264

10.16

June 21, 2019

Form 10-Q

001-38977

10.2

December 10, 2019

Form S-1

333-232264

10.17

June 21, 2019

Form S-1

333-232264

10.18

June 21, 2019

Table of Contents

21.1

23.1

24.1

31.1

31.2

32.1+

32.2+

101.INS

101.SCH
101.CAL

101.DEF

101.LAB

101.PRE

104

Subsidiaries of the Registrant.

Form S-1

333-232264

21.10

June 21, 2019

Consent of KPMG LLP, Independent Registered Public
Accounting Firm.
Power of Attorney (included on signature page hereto).

Certification of Principal Executive Officer pursuant to Rule
13a-14(a) and Rule 15d-14(a) of the Securities Exchange Act
of 1934, as adopted pursuant to Section 302 of the
Sarbanes-Oxley Act of 2002.
Certification of Principal Financial Officer pursuant to Rule
13a-14(a) and Rule 15d-14(a) of the Securities Exchange Act
of 1934, as adopted pursuant to Section 302 of the
Sarbanes-Oxley Act of 2002.
Certification of Principal Executive Officer pursuant to 18
U.S.C. Section 1350, as adopted pursuant to Section 906 of
the Sarbanes-Oxley Act of 2002.
Certification of Principal Financial Officer pursuant to 18
U.S.C. Section 1350, as adopted pursuant to Section 906 of
the Sarbanes-Oxley Act of 2002.
Inline XBRL Instance Document

Inline XBRL Taxonomy Extension Schema Document
Inline XBRL Taxonomy Extension Calculation Linkbase
Document

Inline XBRL Taxonomy Extension Definition Linkbase
Document

Inline XBRL Taxonomy Extension Labels Linkbase
Document

Inline XBRL Taxonomy Extension Presentation Linkbase
Document

Cover Page Interactive Data File (formatted as Inline XBRL
and contained in Exhibit 101)

† Portions of this exhibit (indicated by asterisks) have been omitted in accordance with the rules of the Securities and Exchange Commission.
# Indicates a management contract or any compensatory plan, contract or arrangement.
+  The certifications furnished in Exhibit 32.1 and 32.2 hereto are deemed to accompany this Annual Report on Form 10-K and will not be

deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended. Such certifications will not be deemed to be
incorporated by reference into any filings under the Securities Act of 1933, as amended, or the Securities Exchange Act of 1934, as amended,
except to the extent that the Registrant specifically incorporates them by reference. 

Item 16. Form 10-K Summary

Not applicable.

122

Table of Contents

SIGNATURES
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report
to be signed on its behalf by the undersigned, thereunto duly authorized.

Date: April 23, 2020

PHREESIA, INC.

By:

/s/ Chaim Indig

Name: Chaim Indig
Title: Chief Executive Officer

123

Table of Contents

POWER OF ATTORNEY AND SIGNATURES

Each individual whose signature appears below hereby constitutes and appoints each of Chaim Indig and Thomas Altier as such person’s true and
lawful attorney-in-fact and agent with full power of substitution and resubstitution, for such person in such person’s name, place and stead, in any
and all capacities, to sign any and all amendments to this Annual Report on Form 10-K, and to file the same, with all exhibits thereto, and all
documents in connection therewith, with the Securities and Exchange Commission granting unto each said attorney-in-fact and agent full power and
authority to do and perform each and every act and thing requisite and necessary to be done in and about the premises, as fully to all intents and
purposes as such person might or could do in person, hereby ratifying and confirming all that any said attorney-in-fact and agent, or any substitute
or substitutes of any of them, may lawfully do or cause to be done by virtue hereof.

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, this report has been signed below by the following persons on
behalf of the registrant and in the capacities and on the dates indicated.

Name

Title

/s/ Chaim Indig

Chaim Indig

/s/ Thomas Altier

Thomas Altier

/s/ Michael Weintraub

Michael Weintraub

/s/ Edward Cahill

Edward Cahill

/s/ Scott Perricelli

Scott Perricelli

/s/ Mark Smith

Mark Smith, M.D.

/s/ Cheryl Pegus

Cheryl Pegus, M.D., M.P.H.

/s/ Gillian Munson

Gillian Munson

Chief Executive Officer and Director (Principal
Executive Officer)

Chief Financial Officer 
(Principal Financial and Accounting Officer)

Date

April 23, 2020

April 23, 2020

Chairman and Director

April 23, 2020

Director

Director

Director

Director

Director

124

April 23, 2020

April 23, 2020

April 23, 2020

April 23, 2020

April 23, 2020

DESCRIPTION OF CAPITAL STOCK

Exhibit 4.4

The following description of the capital stock of Phreesia, Inc. (“us,” “our,” “we” or the “Company”) is a summary of the rights of our common stock
and  certain  provisions  of  our  amended  and  restated  certificate  of  incorporation  and  our  amended  and  restated  bylaws  currently  in  effect.  This
summary does not purport to be complete and is qualified in its entirety by the provisions of our amended and restated certificate of incorporation,
and amended and restated bylaws, each previously filed with the Securities and Exchange Commission and incorporated by reference as an exhibit
to the Annual Report on Form 10-K of which this Exhibit 4.4 is a part, as well as to the applicable provisions of the Delaware General Corporation
Law  (the  “DGCL”).  We  encourage  you  to  read  our  amended  and  restated  certificate  of  incorporation,  our  amended  and  restated  bylaws  and  the
applicable portions of the DGCL carefully.

Authorized Capital Stock

Our authorized capital stock consists of 500,000,000 shares of common stock, par value $0.01 per share, and 20,000,000 shares of preferred stock,
par value $0.01 per share, all of which shares of preferred stock are undesignated.

Common Stock

The holders of our common stock are entitled to one vote for each share held on all matters submitted to a vote of the stockholders. The holders of
our common stock do not have any cumulative voting rights. Holders of our common stock are entitled to receive ratably any dividends declared by
our board of directors out of funds legally available for that purpose, subject to any preferential dividend rights of any outstanding preferred stock.
Our common stock has no preemptive rights, conversion rights or other subscription rights or redemption or sinking fund provisions.

In the event of our liquidation, dissolution or winding up, holders of our common stock will be entitled to share ratably in all assets remaining after
payment of all debts and other liabilities and any liquidation preference of any outstanding preferred stock.

Preferred Stock

Our board of directors has the authority, without further action by our stockholders, to issue up to 20,000,000 shares of preferred stock in one or
more  series  and  to  fix  the  rights,  preferences,  privileges  and  restrictions  thereof.  These  rights,  preferences  and  privileges  could  include  dividend
rights, conversion rights, voting rights, terms of redemption, liquidation preferences, sinking fund terms and the number of shares constituting, or the
designation of, such series, any or all of which may be greater than the rights of common stock. The issuance of our preferred stock could adversely
affect  the  voting  power  of  holders  of  common  stock  and  the  likelihood  that  such  holders  will  receive  dividend  payments  and  payments  upon  our
liquidation. In addition, the issuance of preferred stock could have the effect of delaying, deferring or preventing a change in control of our company
or other corporate action. No shares of preferred stock are outstanding, and we have no present plan to issue any shares of preferred stock.

Anti-Takeover Effects of Our Certificate of Incorporation and Bylaws and Delaware Law

Certain  provisions  of  Delaware  law  and  our  amended  and  restated  certificate  of  incorporation  and  amended  and  restated  bylaws  may  have  the
effect  of  delaying,  deferring  or  preventing  another  party  from  acquiring  control  of  us.  These  provisions,  which  are  summarized  below,  are  also
designed  in  part  to  encourage  persons  considering  unsolicited  tender  offers  or  other  unilateral  takeover  proposals  to  negotiate  with  our  board  of
directors  rather  than  pursue  non-negotiated  takeover  attempts.  We  believe  that  the  benefits  of  increased  protection  of  our  potential  ability  to
negotiate  with  an  unfriendly  or  unsolicited  acquirer  outweigh  the  disadvantages  of  discouraging  a  proposal  to  acquire  us  because  negotiation  of
these proposals could result in an improvement of their terms.

Board composition and filling vacancies

Our amended and restated certificate of incorporation provides for the division of our board of directors into three classes serving staggered three-
year  terms,  with  one  class  being  elected  each  year.  Our  amended  and  restated  certificate  of  incorporation  also  provides  that  directors  may  be
removed  only  for  cause  and  then  only  by  the  affirmative  vote  of  75%  or  more  of  the  shares  then  entitled  to  vote  at  an  election  of  directors.
Furthermore, any vacancy on our board of directors, however occurring, including a vacancy resulting from an increase in the size of our board, may
only be filled by the affirmative vote of a majority of our directors then in office even if less than a quorum. The classification of directors, together
with  the  limitations  on  removal  of  directors  and  treatment  of  vacancies,  has  the  effect  of  making  it  more  difficult  for  stockholders  to  change  the
composition of our board of directors.

No written consent of stockholders

Our amended and restated certificate of incorporation provides that all stockholder actions are required to be taken by a vote of the stockholders at
an  annual  or  special  meeting,  and that  stockholders  may  not  take  any  action  by  written  consent  in lieu of  a meeting.  This  limit  may  lengthen  the
amount of time required to take stockholder actions and would prevent the amendment of our bylaws or removal of directors by our stockholders
without holding a meeting of stockholders.

Meetings of stockholders

Our amended and restated certificate of incorporation and amended and restated bylaws provide that only a majority of the members of our board of
directors  then  in  office  may  call  special  meetings  of  stockholders  and  only  those  matters  set  forth  in  the  notice  of  the  special  meeting  may  be
considered or acted upon at a special meeting of stockholders. Our amended and restated bylaws limit the business that may be conducted at an
annual meeting of stockholders to those matters properly brought before the meeting.

Advance notice requirements

Our  amended  and  restated  bylaws  establish  advance  notice  procedures  with  regard  to  stockholder  proposals  relating  to  the  nomination  of
candidates  for  election  as  directors  or  new business  to  be  brought  before  meetings  of  our  stockholders.  These  procedures  provide  that  notice  of
stockholder proposals must be timely given in writing to our corporate secretary prior to the meeting at which the action is to be taken. Generally, to
be timely, notice must be received at our principal executive offices not less than 90 days nor more than 120 days prior to the first anniversary date
of the annual meeting for the preceding year. Our amended and restated bylaws specify the requirements as to form and content of all stockholders’
notices. These requirements may preclude stockholders from bringing matters before the stockholders at an annual or special meeting.

Amendment to amended and restated certificate of incorporation and amended and restated bylaws

Our  amended and restated  certificate  of incorporation  provides  that  any amendment  thereof  must  first  be approved  by a majority  of  our board  of
directors,  and  if  required  by  law  or  our  amended  and  restated  certificate  of  incorporation,  must  thereafter  be  approved  by  a  majority  of  the
outstanding shares entitled to vote on the amendment and a majority of the outstanding shares of each class entitled to vote thereon as a class,
except  that  the  amendment  of  the  provisions  relating  to  stockholder  action,  board  composition,  limitation  of  liability  and  the  amendment  of  our
bylaws and certificate of incorporation must be approved by not less than 75% of the outstanding shares entitled to vote on the amendment, and not
less than 75% of the outstanding shares of each class entitled to vote thereon as a class. Our amended and restated bylaws may be amended by
the affirmative vote of a majority of the directors then in office, subject to any limitations set forth in such amended and restated bylaws; and may
also be amended by the affirmative vote of at least 75% of the outstanding shares entitled to vote on the amendment, or, if our board of directors
recommends that the stockholders approve the amendment, by the affirmative vote of the majority of the outstanding shares entitled to vote on the
amendment, in each case voting together as a single class.

Undesignated preferred stock

Our amended and restated certificate of incorporation provides for 20,000,000 authorized shares of preferred stock. The existence of authorized but
unissued shares of preferred stock may enable our board of directors to discourage an attempt to obtain control of us by means of a merger, tender
offer, proxy contest or otherwise.

For example, if in the due exercise of its fiduciary obligations, our board of directors were to determine that a takeover proposal is not in the best
interests of our stockholders, our board of directors could cause shares of preferred stock to be issued without stockholder approval in one or more
private  offerings  or  other  transactions  that  might  dilute  the  voting  or  other  rights  of  the  proposed  acquirer  or  insurgent  stockholder  or  stockholder
group.  In  this  regard,  our  amended  and  restated  certificate  of  incorporation  grants  our  board  of  directors  broad  power  to  establish  the  rights  and
preferences of authorized and unissued shares of preferred stock. The issuance of shares of preferred stock could decrease the amount of earnings
and assets available for distribution to holders of shares of common stock. The issuance may also adversely affect the rights and powers, including
voting rights, of these holders and may have the effect of delaying, deterring or preventing a change in control of us.

Section 203 of the Delaware General Corporation Law

We are subject to the provisions of Section 203 of the Delaware General Corporation Law. In general, Section 203 prohibits a publicly held Delaware
corporation  from  engaging  in  a  “business  combination”  with  an  “interested  stockholder”  for  a  three-year  period  following  the  time  that  this
stockholder  becomes  an  interested  stockholder,  unless  the  business  combination  is  approved  in  a  prescribed  manner.  Under  Section  203,  a
business combination between a corporation and an interested stockholder is prohibited unless it satisfies one of the following conditions:

•

•

•

before the stockholder became interested, our board of directors approved either the business combination or the transaction which resulted
in the stockholder becoming an interested stockholder;
upon  consummation  of  the  transaction  which  resulted  in  the  stockholder  becoming  an  interested  stockholder,  the  interested  stockholder
owned at  least  85%  of  the  voting  stock  of  the  corporation  outstanding  at  the  time  the  transaction  commenced,  excluding  for  purposes  of
determining the voting stock outstanding, shares owned by persons who are directors and also officers, and employee stock plans, in some
instances, but not the outstanding voting stock owned by the interested stockholder; or
at or after the time the stockholder became interested, the business combination was approved by our board of directors and authorized at
an annual or special meeting of the stockholders by the affirmative vote of at least two-thirds of the outstanding voting stock which is not
owned by the interested stockholder.

Section 203 defines a business combination to include:

•
•
•

•

•

any merger or consolidation involving the corporation and the interested stockholder;
any sale, transfer, lease, pledge or other disposition involving the interested stockholder of 10% or more of the assets of the corporation;
subject  to  exceptions,  any  transaction  that  results  in  the  issuance  or  transfer  by  the  corporation  of  any  stock  of  the  corporation  to  the
interested stockholder;
subject to exceptions, any transaction involving the corporation that has the effect of increasing the proportionate share of the stock of any
class or series of the corporation beneficially owned by the interested stockholder; and
the receipt by the interested stockholder of the benefit of any loans, advances, guarantees, pledges, or other financial benefits provided by
or through the corporation.

In general, Section 203 defines an interested stockholder as any entity or person beneficially owning 15% or more of the outstanding voting stock of
the corporation and any entity or person affiliated with or controlling or controlled by the entity or person.

Exchange Listing

Our common stock is listed on the NYSE under the trading symbol “PHR.”

Transfer Agent and Registrar

The transfer  agent  and registrar  for  our common  stock  is Computershare  Trust  Company,  N.A.  The transfer  agent and registrar’s  address is 250
Royall Street, Canton, Massachusetts 02021.

Consent of Independent Registered Public Accounting Firm

The Board of Directors
Phreesia, Inc.:

We consent to the incorporation by reference in the registration statement (No. 333-232832) on Form S-8 of Phreesia, Inc. of our report dated April
23, 2020, with respect to the balance sheets of Phreesia, Inc. as of January 31, 2020 and 2019, and the related statements of operations,
redeemable preferred stock and stockholders’ equity (deficit), and cash flows for each of the years in the three-year period ended January 31, 2020,
and the related notes, which report appears in the January 31, 2020 annual report on Form 10-K of Phreesia, Inc.

/s/ KPMG LLP

Philadelphia, Pennsylvania
April 23, 2020

CERTIFICATION PURSUANT TO RULES 13a-14(a) AND 15d-14(a) UNDER THE SECURITIES EXCHANGE ACT OF 1934, AS ADOPTED
PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

CERTIFICATIONS

Exhibit 31.1

I, Chaim Indig, certify that:
1.
2.

I have reviewed this Annual Report on Form 10-K of Phreesia, Inc.;
Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to
make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period
covered by this report;
Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material
respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;
The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined
in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-
15(f) and 15d-15(f)) for the registrant and have:

3.

4.

a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our
supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to
us by others within those entities, particularly during the period in which this report is being prepared;

b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under
our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial
statements for external purposes in accordance with generally accepted accounting principles;

c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions

about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such
evaluation; and

d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s

most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is
reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.

The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting,
to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are
reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s

internal control over financial reporting.

Date: April 23, 2020

/s/ Chaim Indig

Chaim Indig

   Chief Executive Officer and Director
   (Principal Executive Officer)

CERTIFICATION PURSUANT TO RULES 13a-14(a) AND 15d-14(a) UNDER THE SECURITIES EXCHANGE ACT OF 1934, AS ADOPTED
PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

CERTIFICATIONS

Exhibit 31.2

I, Thomas Altier, certify that:
1.
2.

I have reviewed this Annual Report on Form 10-K of Phreesia, Inc.;
Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to
make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period
covered by this report;
Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material
respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;
The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined
in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-
15(f) and 15d-15(f)) for the registrant and have:

3.

4.

a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our
supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to
us by others within those entities, particularly during the period in which this report is being prepared;

b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under
our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial
statements for external purposes in accordance with generally accepted accounting principles;

c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions

about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such
evaluation; and

d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s

most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is
reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.

The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting,
to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are
reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s

internal control over financial reporting.

Date: April 23, 2020

/s/ Thomas Altier

Thomas Altier

   Chief Financial Officer
   (Principal Financial Officer and Principal Accounting Officer)

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO SECTION 906
OF THE SARBANES-OXLEY ACT OF 2002

Exhibit 32.1

I, Chaim Indig, Chief Executive Officer of Phreesia, Inc. (Company), do hereby certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002, that to the best of my knowledge:

•

the Annual Report on Form 10-K of the Company for the fiscal year ended January 31, 2020 (Annual Report) fully complies with the
requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

• the information contained in the Annual Report fairly presents, in all material respects, the financial condition and results of operations of
the Company.

Date: April 23, 2020

By:

  /s/ Chaim Indig

Chaim Indig
Chief Executive Officer and Director
(Principal Executive Officer)

 
 
 
 
 
 
 
 
 
 
 
 
CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350
AS ADOPTED PURSUANT TO SECTION 906
OF THE SARBANES-OXLEY ACT OF 2002

Exhibit 32.2

I, Thomas Altier, Chief Financial Officer of Phreesia, Inc. (Company), do hereby certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002, that to the best of my knowledge:

•

the Annual Report on Form 10-K of the Company for the fiscal year ended January 31, 2020 (Annual Report) fully complies with the
requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

• the information contained in the Annual Report fairly presents, in all material respects, the financial condition and results of operations
of the Company.

Date: April 23, 2020

By:

  /s/ Thomas Altier

Thomas Altier
Chief Financial Officer
(Principal Financial Officer and Principal Accounting Officer)