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Quad/Graphics, Inc.

quad · NYSE Industrials
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Ticker quad
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Employees 11000
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FY2018 Annual Report · Quad/Graphics, Inc.
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2018 Annual Report

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We Are Quad

Marketing Solutions Partner

N61 W23044 Harry’s Way

Sussex, WI 53089-3995

1.888.782.3226

QUAD.com

© 2019 Quad/Graphics, Inc. All rights reserved.

 
 
EVOLVING

GROUNDED

LEADING

Jay O. Rothman       Douglas P. Buth       Mark A. Angelson       John C. Fowler       Kathryn Quadracci Flores, M.D.       J. Joel Quadracci       John S. Shiely       Christopher B. Harned       Stephen M. Fuller

BOARD OF DIRECTORS

Mark A. Angelson
Former CEO – R.R. Donnelley & Sons Company; 
Former Chairman & CEO – World Color Press Inc.; 
Former Chairman – NewPage Corporation

Douglas P. Buth
Retired Chairman & CEO, Appleton Papers, Inc.

John C. Fowler
Retired Vice Chairman and Executive Vice  
President of Global Strategy & Corporate  
Development, Quad/Graphics, Inc.

Stephen M. Fuller
Former Senior Vice President & CMO,  
L.L.Bean Inc.

Christopher B. Harned
Partner and Head of New York Office, 
Arbor Investments

J. Joel Quadracci
Chairman, President & CEO,  
Quad/Graphics, Inc.

Kathryn Quadracci Flores, M.D.
President, Windhover Foundation

Jay O. Rothman
Chairman and CEO, Foley & Lardner LLP

John S. Shiely
Retired Chairman and CEO,  
Briggs & Stratton Corporation 

CORPORATE HEADQUARTERS 

INVESTOR RELATIONS

STOCK TRANSFER AGENT

Quad/Graphics, Inc. 
N61 W23044 Harry’s Way 
Sussex, WI 53089-3995 
info@quad.com
1.888.782.3226 
414.566.6000 (Wisconsin)

Kyle Egan 
Director of Investor Relations 
kegan@quad.com or  
ir@quad.com
http://investors.qg.com

American Stock Transfer  
& Trust Company, LLC 
6201 15th Avenue 
Brooklyn, NY  11219 
help@astfinancial.com
1.800.937.5449
astfinancial.com

Quad’s 2018 Annual Report on Form 10-K accompanies this document. If you are a shareholder and would like to receive another 

copy of the 2018 Form 10-K, without exhibits and without charge, please write to Jennifer Kent, Executive Vice President of 

Administration & General Counsel, Quad/Graphics, Inc., N61 W23044 Harry’s Way, Sussex, WI 53089-3995. You can also access the 

2018 Form 10-K on the Investor Relations section of our website at QUAD.com.

MESSAGE TO SHAREHOLDERS

Dear Fellow Shareholders:

2018 was a pivotal year in our ongoing transformation in Quad 3.0 as a marketing solutions partner. Today we not only help 

our clients plan and produce marketing campaigns and programs, but also physically deploy and measure them across all 

channels – print, digital and broadcast. 

Through our integrated marketing solutions platform, which now encompasses audience targeting and campaign 

development through content and print production, we create greater value for our clients. We help our clients reduce the 

complexity of working with multiple partners; increase efficiencies through workflow re-engineering, content production 

and process optimization; and improve marketing spend effectiveness through data-driven consumer insights, media 

planning, creative strategy and enhanced personalization all of which lead to more broad-scale campaigns to provide real-

time and actionable measurement.

We have been aggressively implementing our Quad 3.0 strategy for some time now through investments in marketing 

talent, technology and services. Our most recent investments that strengthen our offering include the 2018 acquisition 

of marketing services provider Ivie & Associates; the 2018 majority investment in digital agency Rise Interactive; and the 

2019 acquisition of Periscope, one of the nation’s top five independent creative agencies by annual revenue. The revenue 

associated with our integrated services is now approximately 20% of our total net sales and represents more than 40% 

growth since 2017.

To reflect the scale of our offering and the expanded role we now play with our clients, we have evolved our brand from 

Quad/Graphics to Quad. This change represents the strategic next step in our company’s transformation. As Quad, we 

will retain our company’s iconic logo element – the stacked Qs and Gs that symbolize printing press rollers and printing 

process colors – as it speaks to our heritage in print, which will remain a critically important part of our offering going 

forward. In fact, our print foundation is a key differentiator in our integrated marketing solutions platform.

In 2018, we also announced our intent to acquire LSC Communications (LSC) in an all-stock transaction that we expect 

to complete in mid-2019. With LSC, we will enhance our highly efficient print platform and further fuel our Quad 3.0 

transformation to bring more value across the entire multichannel marketing supply chain.

2018 Performance

In 2018, we continued to invest in our business and execute on our strategic priorities for long-term growth and 

shareholder value.

Net sales increased 1.5% to $4.2 billion. After excluding the impacts of acquisitions, pass-through paper sales and foreign 

exchange, organic sales decreased 3.8% due to ongoing print industry volume and pricing pressures primarily in our large-

scale execution product lines of magazines, retail inserts and directories. 

As expected, GAAP net earnings decreased to $8 million; non-GAAP Adjusted EBITDA(1)  decreased 7% to $415 million; and 
Adjusted EBITDA(1)  margin was 9.9% compared to 10.8% in 2017, reflecting the impact from the organic sales decline, as 

well as strategic investments in our employees to support the company’s ongoing transformation, partially offset by growth 

in our integrated services revenues and cost-savings initiatives. 

Net cash provided by operating activities decreased $83 million to $261 million and Free Cash Flow(1)  decreased $94 million 

to $164 million due to our decision to increase long-term strategic investments in manufacturing automation, wages 

for hourly production employees in our company’s most competitive labor markets, and paper inventories to ensure 

uninterrupted client service, along with transaction-related costs for the pending LSC acquisition. We continue to focus on 

strengthening an already healthy balance sheet through debt and pension reductions, while continuing to make strategic 

investments – a balanced approach that allowed us to invest $71 million of net cash for Ivie and Rise and repurchase $37 
million of stock while also reducing debt by $24 million. We concluded 2018 with a Debt Leverage Ratio(1),  net of excess 

cash, of 2.11x which is at the low end of our long-term targeted range of 2.0x to 2.5x.

CONTINUED

CONTINUED

2019 Priorities

To ensure we maintain our momentum as a marketing solutions partner, we will continue to:

• Make long-term strategic investments that further accelerate our Quad 3.0 transformation and proactively 

address the changing needs of our clientele.

• Generate sustainable strong Free Cash Flow(1)  to support our disciplined capital deployment strategy, which 

includes value-creating opportunities that fuel our ongoing transformation.

• Drive EBITDA enhancement through sustainable cost reductions and productivity improvements to offset organic 

print declines while remaining focused on incremental revenue from expanding client relationships as part of our 

Quad 3.0 offering. 

• Strengthen the balance sheet through ongoing debt and pension liability reduction with an ongoing focus on 

being within our long-term targeted debt leverage range of 2.0x to 2.5x. 

• Demonstrate our ongoing commitment to providing long-term shareholder returns by paying an annual dividend 

of $1.20 per share and making opportunistic share repurchases. 

Since 1971, Quad has been a company grounded in strong values and a lasting culture that is built on creating a better 
way, every day, for our clients. This focus has led us to evolve our offering over the years to deliver more value for our 
clients as a leading marketing solutions partner. I am proud of our journey and profoundly grateful for all our employees 
and the important role they continue to play in our transformation. We are Quad.

Sincerely,

J. Joel Quadracci
Chairman, President & Chief Executive Officer

FINANCIAL HIGHLIGHTS (in millions, except per share and ratio data) 

2018 

2017 

2016

Net sales 

GAAP Net Earnings (Loss) 

Adjusted EBITDA(1) 

Adjusted EBITDA Margin(1) 

Cash Flow From Operations  

Free Cash Flow(1) 

Debt Leverage Ratio(1) 

Dividends Declared Per Share 

$  4,194  

$  4,131 

$  4,330

$ 

$ 

$ 

$ 

8  

415  

9.9%  

261  

164  

2.11x 

$1.20 

$ 

$ 

$ 

$ 

107 

448  

$ 

$ 

45 

468 

10.8% 

  10.8%

344  

258  

2.03x 

$1.20 

$ 

$ 

354 

248 

2.42x

$1.20

(1)  Adjusted EBITDA, Adjusted EBITDA Margin, Free Cash Flow and Debt Leverage Ratio – Net of Excess Cash are financial measures not prepared in accordance with 
generally accepted accounting principles (GAAP) in the United States of America.  Adjusted EBITDA is defined as net earnings (loss) attributable to Quad common 
shareholders excluding interest expense, income tax expense (benefit), depreciation and amortization, restructuring, impairment and transaction-related charges, 
net pension income, employee stock ownership plan contributions, loss (gain) on debt extinguishment, equity in (earnings) loss of unconsolidated entity and net 
earnings (loss) attributable to noncontrolling (1) Adjusted EBITDA, Adjusted EBITDA Margin, Free Cash Flow and Debt Leverage Ratio – Net of Excess Cash are financial 
measures not prepared in accordance with generally accepted accounting principles (GAAP) in the United States of America.  Adjusted EBITDA is defined as net 
earnings (loss) attributable to Quad/Graphics common shareholders excluding interest expense, income tax expense (benefit), depreciation and amortization, 
restructuring, impairment and transaction-related charges, net pension income, employee stock ownership plan contribution, loss (gain) on debt extinguishment, 
equity in (earnings) loss of unconsolidated entity and net earnings (loss) attributable to noncontrolling interests.  Adjusted EBITDA Margin is defined as Adjusted 
EBITDA divided by net sales.  Free Cash Flow is defined as net cash provided by operating activities less purchases of property, plant and equipment.  Debt Leverage 
Ratio is defined as total debt and capital lease obligations divided by the last twelve months of Adjusted EBITDA.  The Company typically has cash balances of 
approximately $10 million and the Debt Leverage Ratio — Net of Excess Cash assumes that any cash balance over $10 million is used to further pay down debt.  A 
reconciliation of these non-GAAP financial measures to GAAP financial measures can be found in our press release dated February 19, 2019, disclosing our financial 
results for 2018, and which is also an exhibit to our Form 8-K furnished to the Securities and Exchange Commission on February 19, 2019.

  Please note: Forward-looking statements in this letter and Annual Report 10-K are subject to safe-harbor provisions as explained on page 1 of the Annual Report 

on Form 10-K.

 
 
 
 
 
 
 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-K

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2018 

or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from                    to

Commission File Number 001-34806

QUAD/GRAPHICS, INC.
(Exact name of registrant as specified in its charter)

Wisconsin
(State or other jurisdiction of incorporation or organization)

N61 W23044 Harry’s Way, Sussex, Wisconsin 53089-3995
(Address of principal executive offices) (Zip Code)

39-1152983
(I.R.S. Employer Identification No.)

(414) 566-6000
(Registrant’s telephone number, including area code)

Securities registered pursuant to Section 12(b) of the Act:

Title of Class
Class A Common Stock, par value $0.025 per share

Name of Each Exchange on Which Registered
The New York Stock Exchange, LLC

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.  Yes 

  No 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.  Yes 

  No 

Securities registered pursuant to Section 12(g) of the Act:  None

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 

during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing 
requirements for the past 90 days.  Yes 

  No 

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of 

Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).  Yes 

  No 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to 

the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to 
this Form 10-K.  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, smaller reporting company or an 

emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company” and “emerging growth company” 
in Rule 12b-2 of the Exchange Act. 

Large accelerated filer 

Non-accelerated filer 

Accelerated filer 

Smaller reporting company 

Emerging growth company 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any 

new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).  Yes 

  No 

The aggregate market value of the class A common stock (based on the closing price of $20.83 per share on the New York Stock Exchange, LLC) on 

June 29, 2018, the last business day of the registrant’s most recently completed second fiscal quarter, held by non-affiliates was $631,416,217.  The 
registrant’s class B common stock is not listed on a national securities exchange or traded in an organized over-the-counter market, but each share of the 
registrant’s class B common stock is convertible into one share of the registrant’s class A common stock.

Indicate the number of shares outstanding of each of the issuer’s classes of common stock as of the latest practicable date.

Class
Class A Common Stock
Class B Common Stock
Class C Common Stock

Outstanding as of February 11, 2019
38,374,368
13,556,858
—

Portions of the Proxy Statement for the registrant’s 2019 Annual Meeting of Shareholders are incorporated by reference into Part III of this Form 10-K.

DOCUMENTS INCORPORATED BY REFERENCE

[This page has been left blank intentionally.]

QUAD/GRAPHICS, INC.
FORM 10-K INDEX
For the Year Ended December 31, 2018

Page No.

Forward-Looking Statements. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Part I

Item 1.

Item 1A.

Item 1B.

Item 2.

Item 3.

Item 4.

Part II

Item 5.

Item 6.

Item 7.

Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Market for the Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of 
Equity Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Management’s Discussion and Analysis of Financial Condition and Results of Operations . . . . . . . .

Item 7A.

Quantitative and Qualitative Disclosures About Market Risk. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Changes in and Disagreements with Accountants on Accounting and Financial Disclosure . . . . . . . .

Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Directors, Executive Officers and Corporate Governance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Executive Compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 
Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Certain Relationships and Related Transactions, and Director Independence . . . . . . . . . . . . . . . . . . .

Principal Accountant Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 8.

Item 9.

Item 9A.

Item 9B.

Part III

Item 10.

Item 11.

Item 12.

Item 13.

Item 14.

Part IV

Item 15. . . . . Exhibit Index and Financial Statement Schedules. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 16. . . . . Form 10-K Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Signatures. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

 1

3

16

34

35

35

35

36

40

41

79

83

153

153

154

155

155

155

156

156

157

162

163

i

[This page has been left blank intentionally.]

Forward-Looking Statements

To the extent any statements in this Annual Report on Form 10-K contain information that is not historical, 

these statements are forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 
1934, as amended.  These forward-looking statements relate to, among other things, the objectives, goals, strategies, 
beliefs, intentions, plans, estimates, prospects, projections and outlook of Quad/Graphics, Inc. (the “Company” or 
“Quad”), and can generally be identified by the use of words such as “may,” “will,” “expect,” “intend,” “estimate,” 
“anticipate,” “plan,” “foresee,” “believe” or “continue” or the negatives of these terms, variations on them and other 
similar expressions.  In addition, any statements that refer to expectations, projections or other characterizations of future 
events or circumstances are forward-looking statements.

These forward-looking statements are not guarantees of future performance and are subject to risks, 
uncertainties and other factors, some of which are beyond the control of the Company.  These risks, uncertainties and 
other factors could cause actual results to differ materially from those expressed or implied by those forward-looking 
statements.  Among risks, uncertainties and other factors that may impact Quad are those described in Part I, Item 1A, 
“Risk Factors,” of this Annual Report on Form 10-K, as such may be amended or supplemented in Part II, Item 1A, 
“Risk Factors,” of the Company’s subsequently filed Quarterly Reports on Form 10-Q, and the following:

•  The impact of decreasing demand for printed materials and significant overcapacity in a highly competitive 

environment creates downward pricing pressures and potential under-utilization of assets;

•  The impact of digital media and similar technological changes, including digital substitution by consumers;

•  The impact of fluctuations in costs (including labor and labor-related costs, energy costs, freight rates and 

raw materials) and the impact of fluctuations in the availability of raw materials;

•  The failure to successfully identify, manage, complete and integrate acquisitions and investments, including 

the proposed acquisition of LSC Communications, Inc. (“LSC”);

•  The inability of the Company to reduce costs and improve operating efficiency rapidly enough to meet 

market conditions;

•  The impact of increased business complexity as a result of the Company’s transformation to a marketing 

solutions provider;

•  The impact of regulatory matters and legislative developments or changes in laws, including changes in 

cyber-security, privacy and environmental laws;

•  The impact of changing future economic conditions;

•  The failure of clients to perform under contracts or to renew contracts with clients on favorable terms or at 

all;

•  The failure to attract and retain qualified talent across the enterprise;

• 

Significant capital expenditures may be needed to maintain the Company’s platforms and processes and to 
remain technologically and economically competitive;

•  The impact of changes in postal rates, service levels or regulations;

•  The fragility and decline in overall distribution channels, including newspaper distribution channels;

•  The impact of the various restrictive covenants in the Company’s debt facilities on the Company’s ability to 

operate its business;

1

 
•  The impact of risks associated with the operations outside of the United States (“U.S.”), including costs 

incurred or reputational damage suffered due to improper conduct of its employees, contractors or agents;

•  The impact on the holders of Quad’s class A common stock of a limited active market for such shares and 
the inability to independently elect directors or control decisions due to the voting power of the class B 
common stock;

•  The impact of an other than temporary decline in operating results and enterprise value that could lead to 
non-cash impairment charges due to the impairment of property, plant and equipment and other intangible 
assets; and

•  The impacts that the proposed acquisition of LSC may have on the Company, both prior to and following 

consummation of that acquisition.

Quad cautions that the foregoing list of risks, uncertainties and other factors is not exhaustive and you should 

carefully consider the other factors detailed from time to time in Quad’s filings with the United States Securities and 
Exchange Commission (“SEC”) and other uncertainties and potential events when reviewing the Company’s forward-
looking statements.

Because forward-looking statements are subject to assumptions and uncertainties, actual results may differ 

materially from those expressed or implied by such forward-looking statements.  You are cautioned not to place undue 
reliance on such statements, which speak only as of the date of this Annual Report on Form 10-K.  Except to the extent 
required by the federal securities laws, Quad undertakes no obligation to publicly update or revise any forward-looking 
statements, whether as a result of new information, future events or otherwise.

2

Item 1. 

Business

Overview

PART I

As a worldwide marketing solutions partner dedicated to creating a better way, Quad uses its data-driven, 

integrated marketing solutions platform to help clients reduce complexity, increase efficiency and enhance marketing 
spend effectiveness.  Quad provides its clients with unmatched scale for client on-site services and expanded subject 
expertise in marketing strategy, creative solutions, media deployment and marketing management services.  With a 
client-centric approach, that drives its expanded offering, combined with leading-edge technology and single-source 
simplicity, the Company believes it has the resources and knowledge to help a wide variety of clients in multiple vertical 
industries, including retail, publishing and healthcare.

Quad was founded in Pewaukee, Wisconsin, as a Wisconsin corporation, in 1971 by the late Harry V. 

Quadracci.  As of February 11, 2019, the Quadracci family, through the Quad Voting Trust, has voting control of 
approximately 72%, which the Company believes provides it with continued stability and flexibility as Quad works to 
achieve its long-term strategic vision.  As of December 31, 2018, the Company had approximately 20,600 full-time 
equivalent employees in North America, South America, Europe and Asia, and served a diverse base of approximately 
6,100 clients.  Quad locations span 15 countries, including 60 manufacturing and distribution facilities and more than 
60 client-based marketing on-site locations, with additional investments in printing operations in Brazil and India.

The Company is on a transformative journey that it describes in evolutions.  Each new evolution expands the 
Company’s offerings to create enhanced value for its clients.  Quad 1.0 covered a period of tremendous organic growth 
that began with its founding in 1971.  During this 40-year period, the Company grew rapidly through greenfield growth, 
built a premier manufacturing and distribution platform equipped with the latest technology, established its reputation as 
one of the printing industry’s foremost innovators and created a Company culture based on strong values that remains in 
place today.

Quad 2.0 began in 2010 and continues today with Quad’s ongoing role as a disciplined print industry 
consolidator.  Quad saw an opportunity to participate in industry consolidation in response to economic and industry 
pressures following the great recession of 2008 and 2009, which severely impacted print volumes and accelerated the 
impact of media disruption.  Through a series of consolidating acquisitions that included World Color Press, Inc. (“World 
Color Press”), Vertis Holdings Inc. and Brown Printing Company, the Company added experienced talent and was able 
to enhance and expand its product and service offerings, while removing inefficient and underutilized capacity, pulling 
out costs and transitioning work to more efficient facilities.  This period of consolidation created the advanced, highly 
automated and efficient manufacturing and distribution platform the Company has today.

The Company believes it will continue to drive productivity improvements into the future through an engaged 

workforce and ongoing adoption of the latest manufacturing automation and technology.  Through this strategy, the 
Company believes it can maintain the strongest, most efficient print manufacturing platform and remain the high-quality, 
low-cost producer.  This strategy also allows Quad to generate the earnings and cash flow necessary to support future 
value-creating opportunities that fuel Quad 3.0.

Quad 3.0 evolved when significant media disruption created the opportunity for Quad to create greater value for 

its clients by extending its offering beyond print and content execution to include an integrated stack of marketing 
services.  In Quad 3.0, the Company leverages its data-driven print expertise as part of an integrated marketing solutions 
platform that helps its clients not only plan and produce marketing programs, but also deploy, manage and measure them 
across all traditional and digital channels.  In February 2019, the Company announced that it is evolving its brand from 
Quad/Graphics to Quad to reflect the role it now plays with clients as a marketing solutions partner.

3

More information regarding Quad is available on the Company’s website at www.QUAD.com.  Quad is not 

including the information contained on or available through its website as part of, or incorporating such information by 
reference into, this Annual Report on Form 10-K.  The Company’s Annual Report on Form 10-K, Quarterly Reports on 
Form 10-Q, Current Reports on Form 8-K and any amendments to those reports are made available to the public at no 
charge through a link appearing on the Investor Relations section of the Company’s website.  Quad provides access to 
such materials through its website as soon as reasonably practicable after electronically filing such material with, or 
furnishing it to, the SEC.

Industry and Competition

According to a December 2018 Dun & Bradstreet First Research report, the U.S. advertising services industry 

is forecast to grow at an annual compounded rate of 4% between 2018 and 2022, as compared to the printing industry 
which is in secular decline.  This opportunity for growth supports Quad’s 3.0 transformation and a review of both the 
marketing services and printing industries is set forth below.

The marketing services industry is highly fragmented.  According to the December 2018 Dun & Bradstreet 

First Research report, the top 50 companies in the U.S. advertising and marketing services industry generate less than 
40% of industry revenue.  Services in this industry include advertising for print, broadcast and online media (about 
25% of industry sales); public relations (12%); and direct marketing (10%).  Other services include display 
advertising, media buying (reselling advertising time or space), and media representation (selling advertising time or 
space on behalf of media outlet owners).  The U.S. advertising and marketing services industry includes about 
38,000 establishments (single-location companies and units of multi-location companies), with combined annual 
revenue of about $100 billion.

The commercial print industry is also highly fragmented.  According to the September 2018 Printing in the U.S. 

IBISWorld industry report, the United States commercial printing industry, in the aggregate, generates an estimated 
$76 billion in annual revenue, employs over 430,000 people and is comprised of approximately 48,000 companies.  The 
report also states that no printing company accounts for more than 5% of total commercial print industry annual revenue 
in the United States.  Although there has been significant industry consolidation, particularly in the past decade, the 
largest 400 U.S. printers only represent approximately half of the total industry revenue in the U.S., according to the 
December 2018 Printing Impressions PI400 rankings.

In addition to being highly fragmented, competition in the printing industry remains intense, and the Company 
believes that there are indicators of heightened competitive pressures.  The industry has excess manufacturing capacity 
created by continued declines in industry volumes which, in turn, have created accelerated downward pricing pressures.  
The Company faces competition due to the increased accessibility and quality of digital alternatives to traditional 
delivery of printed documents through the online distribution and hosting of media content, and the digital distribution of 
documents and data.  The Company faces competition from print management and marketing consulting firms that look 
to streamline processes and reduce the overall print spend of the Company’s clients.  

The commercial print industry has moved toward a demand for shorter print runs, faster product turnaround and 

increased production efficiency of products with lower page counts and increased complexity.  This, combined with 
increases in postage expenses and the increased use of digital marketing and communication channels, has led to excess 
manufacturing capacity in the print industry.  This excess capacity has allowed certain larger printers, like Quad, with 
economies of scale, strong balance sheets and access to capital markets, the ability to invest in automation and more 
efficient equipment, take advantage of consolidating acquisition opportunities to remove excess, inefficient and/or 
underutilized capacity, and reduce overall costs.

4

Competition in both the marketing services and print industries is affected by real gross domestic product 
growth, as economic activity and advertising spending are key drivers of consumer demand.  In times of economic 
prosperity, advertisers may increase spending to build brand awareness and to drive sales.  Conversely, in times of global 
economic uncertainty and budget pressures, advertisers may reduce spending or shift their spending to other forms of 
media.  For print specifically, magazine publishers that face diminished advertising pages reduce total page counts; 
catalog marketers reduce page counts, circulation and frequency of print campaigns; retailers curb investments in store 
inventory and cut back on retail insert newspaper circulation and advertising; and other advertisers reduce their direct 
mail volume, particularly in the banking, insurance, credit card, real estate and nonprofit industries.  It is possible that 
these customers instead decide to move advertising spend to digital alternatives.

Marketing services providers face pressure to satisfy major clients’ needs, as the win or loss of a major client 

account can impact revenue significantly.  Another challenge facing marketing service providers relates to public 
concern and general annoyance with advertising methods.  For example, data collection of personal information for 
marketing purposes is an issue under scrutiny from federal legislation, and marketing service providers are facing 
future restrictions on certain types of data they collect.  In Europe, the European Union already has been enforcing 
data protection through the General Data Protection Regulations.

The Company faces competition in the advertising and marketing services industry based on access to a 

skilled workforce, pricing, adapting quickly to new technology, creating unique and effective campaigns and offering 
superior customer service.  Across Quad’s range of printed products, competition is based on total price of printing, 
materials and distribution; quality; distribution capabilities; customer service; access to a highly skilled workforce; 
availability to schedule work on appropriate equipment; on-time production and delivery; and state-of-the-art 
technology to meet a client’s business objectives, including the ability to adopt new technology quickly.

As consumer media consumption habits change, marketing services providers face increased demand to offer 

end-to-end marketing services, from strategy and creative through execution, across all channels, traditional and 
digital.  As new marketing and advertising channels emerge, marketing services providers must expand their services 
beyond traditional channels, such as for television, newspapers, print publications and radio, to digital channels, such 
as mobile, internet search, internet display and video, to create effective multichannel campaigns for their clients.

Quad believes that business users of print and print-related services are focused on generating and tracking 

the highest returns on their marketing spend.  Quad believes it is well positioned to help clients achieve greater process 
efficiencies and marketing spend effectiveness through data-driven integrated marketing solutions.  The Company 
believes that its clients receive the greatest return on their marketing spend when they start with a strong marketing 
strategy that uses print in combination with other media channels, informed by customer data, to create targeted and 
relevant multichannel marketing campaigns.

Seasonality

Quad is subject to seasonality in its quarterly results as net sales and operating income are higher in the third 

and fourth quarters of the calendar year as compared to the first and second quarters.  The fourth quarter is typically the 
highest seasonal quarter for cash flows from operating activities and Free Cash Flow due to the reduction of working 
capital requirements that reach peak levels during the third quarter.  Seasonality is driven by increased magazine 
advertising page counts, retail inserts, catalogs and books primarily due to back-to-school and holiday-related advertising 
and promotions.  The Company expects this seasonality impact to continue in future years.

Strategy

Quad believes employee pride, combined with a relentless quest to create a better way, builds the opportunity 

to invent the future as a preferred marketing solutions partner, helping its clients win every day.  To accomplish this 
vision, Quad remains focused on its consistent strategic priorities as follows:

5

Walk in the Shoes of Clients

The Company encourages all employees, regardless of job title, to walk in the shoes of clients by putting a 

priority on listening to clients’ needs and challenges, doing what they can to make it easy to work with Quad, and 
making the client experience enjoyable at every touchpoint.  In Quad 3.0, the Company is focused on evolving client  
print-production conversations to conversations encompassing consultative, enterprise-wide solutions that will create 
more value for clients.  To accomplish this, a key component of Quad’s client-facing strategy is to strengthen 
relationships at higher levels within a client’s organization so the Company can better understand, anticipate and satisfy 
the organization’s needs.  In Quad 3.0, Quad seeks to become an invaluable strategic marketing partner for its clients, 
helping them successfully navigate today’s constantly evolving media landscape through innovative data-driven 
solutions, produced and deployed across multiple media channels.  The Company also believes its proactive thought 
leadership in the key issues facing its clients, including data-driven marketing and postal reform, will foster loyalty to the 
Quad brand.

Grow the Business Profitably

This strategy centers on Quad’s ability to grow its business at a time when significant media disruption and print 

industry headwinds continue.  Key components of this strategy are as follows:

•  Quad 3.0, in which the Company serves as a comprehensive marketing solution partner to its clients.  The 

Company believes its integrated end-to-end marketing solutions platform will create more value than the 
traditional agency approach that operates in silos and is focused on profit by media channel.  Quad’s 
integrated marketing solutions platform removes the complexity Quad’s clients’ face when working with 
multiple agency partners, providing a streamlined and simplified approach to help them achieve their 
marketing goals.  In doing so, the Company believes it will increase client efficiencies through workflow 
re-engineering, content production and process optimization; and improve their client’s overall marketing 
spend effectiveness through customer insights and analytics, creative services and enhanced personalization 
leading to more real-time and actionable measurement.

•  Organic growth, in which the Company leverages knowledge from existing client relationships in key 

growth vertical industries to develop complementary products and services that help brand owners market 
more efficiently and effectively across media channels.  Quad is also focused on ensuring it has the right 
talent in the right positions to facilitate strategic marketing conversations with its clients that lead to a better 
understanding of their needs, developing tailored solutions and growing market share. 

•  Disciplined acquisitions, that take many different forms.  For example, the Company intends to continue to 
pursue value-driven industry consolidating acquisitions as well as acquisitions and investments that help 
accelerate the Company’s transformation in Quad 3.0, such as the proposed acquisition of LSC.

Strengthen the Core

Quad uses a disciplined return on capital framework and historically has made significant investments in its 

print manufacturing platform and data management capabilities that have resulted in what it believes is the most 
integrated, automated, efficient, innovative and modern manufacturing platform and distribution network in the printing 
industry.  The Company’s continued focus to strengthen its core manufacturing platform through investments that 
streamline, automate and improve efficiencies and throughput, while reducing labor costs, promotes sustainable cash 
flow and continued value creation.  Further, Quad’s disciplined culture of holistic Continuous Improvement and 
commitment to Lean Manufacturing methodologies is a high priority throughout the Company and supports its goal of 
strengthening the production and distribution functions for core product lines so that Quad can remain the printing 
industry’s high-quality, low-cost producer.

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Empower Employees

Quad’s strategy to empower employees throughout their career journey builds on key aspects of the Company’s 

distinct corporate culture, which the Company uses to fuel its ongoing Quad 3.0 transformation.  These aspects include 
strong and lasting Company values and an organization-wide entrepreneurial spirit and opportunity-seeking mentality.  
Employees are encouraged to take pride and ownership in their work, take advantage of continuous learning programs to 
advance in their careers and improve leadership skills, share knowledge by mentoring others and innovate solutions to 
drive performance.  With the encouragement to do things differently, to be something greater and to create a better way, 
the Company believes its employees are more fully engaged in producing better results for clients and advancing the 
Company’s strategic goals, while supporting community activities, initiatives and organizations that impact the quality of 
life near Quad’s facilities.  As Quad continues to expand its integrated marketing platform in Quad 3.0, the Company 
believes this creates possibilities for each employee that are advantageously distinct from other employers.

Enhance Financial Strength and Create Shareholder Value

Quad follows a disciplined approach to maintaining and enhancing financial strength to create shareholder 

value, which is essential given ongoing media disruption and printing industry challenges.  This strategy is centered on 
the Company’s ability to maximize net earnings, Free Cash Flow and operating margins; maintain consistent financial 
policies to ensure a strong balance sheet, liquidity level and access to capital; and retain the financial flexibility needed to 
strategically allocate and deploy capital as circumstances change.  The priorities for capital allocation and deployment 
are adjusted based on prevailing circumstances and what the Company thinks is best for shareholder value creation at 
any particular point in time.  Those priorities currently include the following: (1) deleveraging the Company’s balance 
sheet through debt and pension liability reductions; (2) making compelling investments that drive profitable organic 
growth and productivity in the Company’s print manufacturing and distribution operations, as well as executing on 
acquisitions through a disciplined approach that includes continued expansion into higher-growth marketing services that 
help accelerate the Company’s transformation in Quad 3.0, and pursuing value-driven industry consolidation; and 
(3) returning capital to shareholders through dividends and share repurchases.

To provide ongoing improvement in manufacturing productivity, the Company applies holistic Continuous 

Improvement and Lean Manufacturing methodologies to simplify and streamline processes and to ultimately maximize 
operating margins.  These same methodologies are applied to its selling, general and administrative functions to create a 
truly Lean Enterprise.  The Company has been working diligently to lower its cost structure by consolidating its 
manufacturing platform into its most efficient facilities, as well as realizing purchasing, mailing and logistics efficiencies 
by centralizing and consolidating print manufacturing volumes and eliminating redundancies in its administrative and 
corporate operations.  Quad believes that its focused efforts to be the high-quality, low-cost producer generates increased 
Free Cash Flow and allows the Company to maintain a strong balance sheet through debt and pension liability 
reductions.  The Company’s disciplined financial approach also allows it to maintain sufficient liquidity and to reduce 
refinancing risk, with the nearest significant debt maturity not occurring until January 2021.

Competitive Advantages

Quad’s strategic priorities are powered by three key competitive advantages that the Company believes 
distinguishes itself from its competitors: a commitment to ongoing innovation, a commitment to platform excellence, and 
a commitment to its people and lasting culture.

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Commitment to Ongoing Innovation

At the forefront of innovation for more than 47 years, Quad believes its commitment to ongoing innovation 
drives its purpose to create a better way.  To accomplish this, Quad takes a disciplined build-partner-acquire approach:

Build

From integrated marketing solutions and technology to productivity improvements and vertically integrated 

businesses like healthcare, Quad prides itself on strategically investing in and developing the appropriate expertise 
internally to increase revenue or reduce costs as follows:

In strategic marketing functions, Quad continues to hire business professionals with client-side marketing 

experience to help advance conversations with clients to be more consultative or solutions-based in Quad 3.0.  To further 
support its marketing solutions thought leadership, Quad conducts annual quantitative research called Customer 
Focus®™.  This extensive survey, conducted by a third party, provides consumer insight on singular and integrated 
media usage.  The survey reveals the unique characteristics of special demographic, generational, gender and socio-
economic groups and how they consume advertising and marketing messaging, and their attitudes and engagement 
preferences in several industry segments.  According to survey data, print remains a strong driver across generations.  
This active response to print has influenced magazine publishers to increase usage of custom product covers to enhance 
reader engagement and retailers who primarily use digital channels, such as online-only retailers, to incorporate print into 
their marketing strategy.  Further, Quad can combine the insights from Customer Focus®™ and use its proprietary 
segmentation tool, called Accelerated Insights®, to leverage client data and create effective hyper-personalized 
campaigns in both traditional and digital channels.  The ability to generate content that is relevant to the consumer is one 
way the Company believes it can help its clients influence consumer behavior, lift response and enhance return on 
investment. 

The Company also remains committed to ongoing innovation throughout its print manufacturing and 
distribution processes to better serve its clients and remain the industry’s high-quality, low-cost producer.  Over the last 
five years, Quad has invested an average of 2.5% of its annual net sales for capital expenditures in its core print 
manufacturing and distribution platform.  This investment has resulted in what the Company believes is the most 
advanced and efficient print manufacturing and distribution platform in the industry and has allowed the Company to 
reduce the amount invested in recent years without impacting its leading technological excellence.  

To improve internal processes, enhance client service levels and further drive efficiencies, the Company has 

consistently focused on the rapid adoption of technological innovations.  In the early years, the Company integrated its 
imaging, manufacturing and distribution networks into a single platform using a networked information technology 
infrastructure.  This platform, connected via Quad’s own Smartools® proprietary enterprise resource planning system, 
provides seamless, real-time information flow across sales and estimating, production planning, scheduling, 
manufacturing, warehousing, logistics, invoicing, reporting and customer service.  In Quad 3.0, the Company has 
extended its spirit of innovation with business process management tools that further simplify and improve existing 
internal workflows.  This includes pricing, job specifications and client acceptance to streamlining and automating the 
hand-offs between departments throughout the entire order workflow through invoicing.  Quad also has applied robotic 
process automation to streamline data processing and report generation.  This allows employees to focus on value-adding 
tasks, while the robotic process completes the transactional, repetitive functions.  Where appropriate, Quad also 
leverages artificial intelligence in areas such as labor management, scheduling and predictive machine maintenance.

A commitment to innovation and creating a better way to do business has also helped to expand Quad’s 

vertically-integrated non-print capabilities, such as data management, imaging, logistics and distribution, ink 
manufacturing (Chemical Research\Technology), paper procurement, and equipment research and design.  This approach 
to business gives the Company a competitive advantage in delivering lower costs for its clients, enhancing customer 
service levels and allowing substantial control over critical links in the overall print supply chain to help it control the 
quality, cost and availability of key inputs in the printing process.  In addition, QuadMed, LLC (“QuadMed”), the 
Company’s health and wellness subsidiary, was founded in 1990 to create a better way to address the Company’s own 
employees’ needs for quality, cost-effective healthcare.  Today, QuadMed provides employer-sponsored healthcare 

8

solutions on a national level to employers of all sizes, including private and public sector companies.  These solutions 
include, but are not limited to, on-site and near-site healthcare clinics, occupational health services, telemedicine, and 
health and wellness programs.

Partner

In addition to building capabilities internally, Quad fosters innovation by partnering with companies whose 
expertise helps fill a specific gap or amplify an existing offering.  For example, to strengthen its integrated marketing 
solutions platform, Quad established a partnership with Rise Interactive Media & Analytics, LLC (“Rise”), a digital 
marketing agency specializing in media, analytics and customer experience, and as of March 2018, owns a controlling 
interest in this company.  The partnership brings together Quad’s expertise in optimizing a client’s marketing spend in 
traditional channels with Rise’s expertise in digital channels.  The Company believes this creates more integrated, multi-
channel campaigns and, ultimately, advances data-driven marketing through the delivery of highly relevant, consistent 
messages, at scale, to consumers. 

Acquire

When the Company wants to drive innovation by filling multiple gaps in its integrated marketing solutions 

platform to quickly scale, acquire talent and/or accelerate its transformation, the Company acquires the targeted company 
if the opportunity meets Quad’s disciplined acquisition criteria.  For example, on February 21, 2018, the Company 
acquired Ivie & Associates (“Ivie”), a premier marketing services provider specializing in customized marketing and 
business process outsourcing to provide clients with unmatched scale for on-site marketing services, integrated 
execution, and expanded subject matter expertise in digital, media and creative.  

On January 3, 2019, the Company acquired Periscope, Inc. (“Periscope”), one of the nation’s top five 
independent creative agencies by annual revenue, offering world-class capabilities in strategy, including media buying 
and analytics, creative and account management, as well as packaging design and premedia services. The acquisition 
supports and accelerates the Company’s ongoing Quad 3.0 transformation, creating a highly efficient global platform for 
creating marketing campaigns and programs — from strategy and creative through execution — across all media 
channels. 

Additionally, on October 30, 2018, the Company and LSC entered into a definitive agreement, pursuant to 

which Quad will acquire LSC in an all-stock transaction valued at approximately $1.3 billion, including the refinancing 
of LSC’s debt and assumption of other obligations.  The Company expects to complete the acquisition in mid-2019, 
following the completion of customary closing conditions including regulatory approval and approval by the 
shareholders of both companies.  Together with LSC, the Company will enhance its highly efficient print platform with a 
compelling combination of talent, expertise and client technology.  This will further fuel the Quad 3.0 transformation and 
strengthen the role of print in today’s multichannel world.

Commitment to Platform Excellence

Platform excellence pertains to Quad’s integrated Manufacturing, Mailing and Distribution, and Marketing 

platforms that support Quad 3.0 as follows:

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Manufacturing Platform

Quad continues to invest in equipment and leading-edge technology to ensure its manufacturing platform 
remains the strongest and most sustainable in the printing industry and that it continues to support a vast range of 
traditional and digital print solutions, finishing techniques and distribution capabilities to create value for its clients in 
Quad 3.0.  At the same time, the Company has continued to strengthen its platform by removing excess, under-utilized 
capacity and by consolidating work into facilities where it can achieve the greatest manufacturing and distribution 
efficiencies.  Over the past eight years, the Company has closed 43 manufacturing plants representing nearly 13.4 million 
square feet of under-utilized production capacity.  This commitment to consolidating work into fewer facilities to 
maximize capacity is one key way Quad maintains platform excellence and remains the industry’s high-quality, low-cost 
producer.

The Company has continuously invested in its print manufacturing platform through state-of-the-art equipment 
and automation that reduces labor costs, maximizes labor productivity and increases throughput.  Within the last 5 years, 
these investments include multiple wide-web offset presses and digital presses; more than 50 automated guided vehicles 
or computer-controlled robotic forklifts; and more than 40 automated palletizers, which automatically configure bundles 
of finished magazines and catalogs on pallets at the end of a binding line.

The Company’s investment in its manufacturing platform has consistently been based on evaluating the 
economic useful life of the underlying equipment rather than focusing on the potential mechanical life of the equipment.  
This discipline is critical in an industry in which technological change can create obsolescence well before the end of the 
mechanical life of equipment.  To remain the industry’s high-quality, low-cost producer, Quad makes a concerted effort 
to treat all costs as variable and maintains a stringent focus on achieving productivity improvements and sustainable cost 
reductions through a variety of holistic Continuous Improvement and Lean Enterprise programs in both manufacturing 
and administrative areas.

Another key aspect of the Company’s modern manufacturing platform is the combination of its footprint of 

mega plants (facilities greater than one million square feet) that produce several different products under one roof; mega 
zones where multiple facilities in close geographic proximity are managed as one large facility; and smaller strategically 
located facilities.  The Company has continued to evolve its platform by equipping facilities to be product line agnostic, 
which enables the Company to maximize equipment utilization.  Quad believes that the large plant size of certain of its 
key printing facilities allows the Company to drive savings in certain product lines (such as publications and catalogs) 
due to economies of scale and from investments in automation and technology.  

The Company continues to transform its manufacturing platform from conventional web offset presses to 

modern digital presses that will give marketers and publishers a full range of options to produce and deliver relevant 
direct mail, books, packaging and other commercial products faster and more cost-effectively:

•  The Company has invested in its technology-enabled direct mail platform to provide innovative front-end 
toolsets and data workflows; industry-best back-end logistics and postal optimization; and a diverse 
production platform that is highly leveraged on personalization technologies serving the needs of today’s 
leading marketers.  Personalization and targeting create the opportunity to reach the right recipients with a 
relevant message at the right time which, in turn, helps its clients increase consumer response rates, 
maximize their return on print spending and reduce overall costs.  Built over many years, Quad’s data-
driven, one-to-one direct marketing platform includes in-house capabilities to analyze mailing list data, 
demographic data, consumer transaction data and other consumer-specific data to help its clients create 
targeted and personalized printed materials.

•  The Company also continues to transform its book platform through the rapid implementation of digital 

press technology and integrated systems, and the creation of On-Q™, a proprietary demand-driven ordering 
system that helps clients better manage ordering and inventory.  Quad is helping book publishers with 
increased customization and versioning capabilities; faster time-to-market; reduced waste, inventories and 
obsolescence; and lower fixed costs.

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•  Recent investments in digital press technology in the Company’s high-end folding carton packaging 

business has enabled it to enter markets in which it previously was not as competitive, such as private label 
packaging.  With its digital press platform, Quad is able to cost-competitively accommodate shorter runs 
with quicker turns.

Mailing and Distribution Platform

Quad is also able to leverage the volume of products running through its plants for further client distribution 

savings by coordinating and consolidating shipments from single mega plants or multiple plants that create a mega zone, 
and then routing those shipments directly to thousands of local newspapers, United States Postal Service (“USPS”) 
processing facilities or other distribution facilities.  In addition, each major United States metropolitan area is within one 
day’s drive of at least one of the Company’s strategically located facilities, providing its clients the flexibility to print 
closest to their end consumers.

Postal rates are a significant component of many clients’ cost structures, and Quad believes that postal costs 
influence the number of pieces that its clients print and mail.  Therefore, the Company has invested significantly in its 
mailing and distribution platform to mitigate increasing postage costs, and to help clients successfully navigate the ever-
changing postal environment.  The Company performs an analysis of mail list data as part of its logistics services, which 
allows it to reduce client freight costs for shipments to newsstands and postal centers, while providing a high level of 
dependability and rapid response times that are crucial to the delivery of time-sensitive materials.  Further, the Company 
manages mail distribution of most of its clients’ products to maximize efficiency and reduce these costs, and its co-mail 
program is the largest in the print industry, based on information published by or otherwise made available from 
competitors.  Quad’s co-mail program involves the sorting and bundling of printed products to be mailed to consumers, 
in order to facilitate better integration with the USPS.  In return, the USPS offers significant work-sharing discounts for 
this sorting, bundling and drop-shipping.  Quad co-mailed approximately 3.7 billion publications, catalogs and direct 
marketing pieces in 2018.  Due to the continuously increasing costs of utilizing the USPS and to help control costs for its 
clients, Quad launched and is expanding a pilot project revolving around alternate delivery strategies for clients’ products 
that result in Quad managing delivery directly to the consumer and bypassing the USPS as a delivery method. 

Marketing Platform

In Quad 3.0, the Company’s commitment to platform excellence extends to integrated marketing solutions, 
specifically as it relates to the services provided at client on-sites.  With the acquisition of Ivie, Quad now has more 
1,200 professionals dedicated to content creation and marketing execution at more than 60 client on-sites, including retail 
and publishing.  For clients who engage the Company’s on-site marketing solutions model, Quad employees serve as a 
natural extension of a client’s internal marketing department and fulfill traditional agency executional roles while also 
providing production efficiencies at scale.  The Company believes this model increases process efficiencies and enables 
clients to focus on what they do best: sell more products, services and content. 

Commitment to People and Lasting Culture

Quad believes that its employees do not just make a difference—they are the difference.  The Company 
believes this is a key competitive advantage that is not easily replicated by its competitors given its long-standing 
culture.

Quad believes that its distinct corporate culture, which evolved from a core set of values conceived by the late 

founder Harry V. Quadracci, drives thoughtful decision-making, especially with regard to its disciplined approach to 
managing operations, creating solutions that redefine print in a multichannel media marketplace, and better positioning 
the Company to prevail in the dynamic and competitive printing industry.  The Company fosters an entrepreneurial 
environment by inspiring and empowering employees to own projects and enact solutions that advance the Company’s 
goals.  Employees in the United States also may have a beneficial ownership interest in Quad through Company stock 
held in the Quad/Graphics, Inc. Employee Stock Ownership Plan (“ESOP”), enhancing their sense of ownership.  The 
Company believes this sense of employee engagement and distinct corporate culture drives its disciplined approach to all 
aspects of its business.

11

The Company demonstrates its commitment to employee engagement in a variety of ways, including the 

following:

•  Offering employees a competitive compensation and benefits package;

• 

Providing employees with a safe work environment with robust safety training and accountability 
programs;

•  Offering continuous learning and career advancement opportunities, such as through registered mechanical 
and electrical apprenticeship programs, youth apprenticeship programs, the Company’s own Accelerated 
Career Training program for production employees, digital media training, affinity groups and leadership 
development training; 

• 

Promoting employee health and wellness through a variety of personal improvement programs and 
facilities, including the Company’s own QuadMed primary care clinics;

•  Acting on employee feedback garnered through regular surveys and open forums at department and 

company-wide meetings; 

•  Offering an employee referral program and investing in technology and improved processes to facilitate an 

easy hiring and on-boarding process; and 

• 

Fostering pride through employee recognition programs, employee and family events, community outreach 
activities and support, a history of environmental commitments, such as effective management of resources 
and reducing waste, and adhering to a published code of ethics.

Quad is led by an experienced management team with a proven track record in the printing industry that is 

committed to preserving the Company’s values-based culture.  The senior management team includes entrepreneurially 
minded leaders with a long tenure at Quad mixed with strategic new hires or leaders from recent acquisitions, further 
supplemented by managers and employees committed to advancing print and marketing solutions in coordination with 
the ever-evolving multichannel media landscape.  The Company believes the experience and stability of senior 
management, paired with next-generation talent, will contribute to its long-term success as it continues its path forward 
in Quad 3.0.

Quad also enjoys a competitive advantage in consistent, stable leadership that is focused on making decisions in 

the best long-term interest of the Company.  It is able to do this because of the Quadracci family voting control, which 
enables the Company to manage its strategy and disciplined financial policy by being able to make decisions today that 
could benefit the Company years from now and avoid the pitfalls of short-term decision making that could potentially 
jeopardize the stability and longevity of the Company.

Environmental Stewardship

Quad strives to be the leader in the printing industry in adopting new technologies and processes to minimize 

the Company’s impact on the environment.  The Company believes it has long been known for its environmental 
stewardship.  Quad’s proactive approach to incorporate holistic practices has also positively impacted operating costs 
through the reduction of waste, energy use, and emissions, as well as through the implementation of water conservation 
solutions.  The Company has also undertaken steps to reduce greenhouse gas emissions from its manufacturing processes 
and to improve fuel efficiency and reduce emissions in its fleet of Company-owned tractor trailers.

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As the owner, lessee or operator of various real properties and facilities, Quad is subject to various federal, state 

and local environmental laws and regulations, including those relating to air emissions; waste generation, handling, 
management and disposal; sanitary and storm water discharge; and remediation of contaminated sites.  Historically, 
compliance with these laws and regulations has not had a material adverse effect on the Company’s results of operations, 
financial position or cash flows.  Compliance with existing or new environmental laws and regulations may require the 
Company to make future expenditures.

Clients

Quad enjoys long-standing relationships with a diverse base of clients, which includes both national and 

regional corporations in North America, South America, Europe and Asia.  The Company’s clients include industry-
leading blue chip companies that operate in a wide range of industries and serve both businesses and consumers, 
including retailers, publishers and direct marketers.  The Company’s relationships with its largest clients average over 
20 years in duration.

In 2018, Quad served approximately 6,100 clients, and its ten largest clients accounted for approximately 15% 

of consolidated sales, with none representing more than 5% individually.  The Company believes that its large and 
diverse client base, broad geographic coverage and extensive range of printing and print-related capabilities are 
competitive strengths.

Patents, Trademarks and Trade Names

Quad operates research and development facilities that support the development of new equipment, process 
improvements, raw materials and content management, and distribution technologies to better meet client needs and 
improve operating efficiencies.  The Company continues to innovate within the printing and print-related industry and, as 
a result, has developed what it believes to be one of the most powerful patent portfolios in the print industry.

Quad currently holds or has rights to commercialize a wide variety of worldwide patents and applications 

relating to its business.  The Company intends to continue to file patent applications that it believes will help ensure the 
continued strength of the Company and its portfolio.  Additionally, the Company markets products, services and 
capabilities under a number of trademarks and trade names.  Quad aggressively defends its intellectual property rights 
and intends to continue to do so in the future.

Raw Materials

The primary raw materials that Quad uses in its print business are paper, ink and energy.  At this time, the 

Company’s supply of raw materials is readily available from numerous vendors; however, based on market conditions, 
that could change in the future.  The Company generally buys these raw materials based upon market prices that are 
established with the vendor as part of the procurement process.

Approximately half of the paper used by the Company is supplied directly by its clients.  For those clients that 

do not directly supply their own paper, the Company makes use of its purchasing efficiencies to supply paper by 
negotiating with leading paper vendors, uses a wide variety of paper grades, weights and sizes, and does not rely on any 
one vendor.  In addition, the Company generally includes price adjustment clauses in sales contracts for paper and other 
critical raw materials in the printing process.  Although these clauses generally mitigate paper price risk, higher paper 
prices and tight paper supplies may have an impact on client demand for printed products.  The Company’s working 
capital requirements, including the impact of seasonality, are partially mitigated through the direct purchasing of paper 
by its clients.

The Company produces the majority of ink used in its print production, allowing it to control the quality, cost 
and supply of key inputs.  Raw materials for the ink manufacturing process are purchased externally from a variety of 
vendors.

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The Company generally cannot pass on to clients the impact of higher electric and natural gas energy prices on 
its manufacturing costs, and increases in energy prices result in higher manufacturing costs for certain of its operations.  
The Company mitigates its risk through natural gas hedges when appropriate.  In its logistic operations, however, the 
Company is able to pass a substantial portion of any increase in fuel prices directly to its clients.

Employees

As of December 31, 2018, Quad had approximately 20,600 full-time equivalent employees in North America, 

South America, Europe and Asia.  Within the United States, there were approximately 16,900 full-time equivalent 
employees, of which approximately 400 were covered by a collective bargaining agreement.  Outside of the United 
States, there were approximately 3,700 full-time equivalent employees, of which approximately 1,200 were either 
governed by an industry-wide agreement, by a collective bargaining agreement or through a works council or similar 
arrangement.  Quad believes that its employee relations are good and that the Company maintains an employee-centric 
culture.

Business Acquisitions and Strategic Investments

The Company completed the acquisition of Ivie on February 21, 2018, for a net purchase price of $92 million, 
excluding acquired cash.  Ivie is headquartered in Flower Mound, Texas and provides a full array of marketing services, 
including creative and production services, studio services, sourcing, procurement, staff enhancement, media services, 
public relations, digital, technology solutions and project management for many leading brands throughout the world.

The Company increased its equity position in Rise from 19% to 57% on March 14, 2018, for $9 million cash 

paid and the conversion of previously provided loans to equity ownership.  Rise is a digital marketing agency 
headquartered in Chicago, Illinois and specializes in media, analytics and customer experience, and helps enterprise 
marketers see, shape, and act on opportunities in digital media.

The Company completed the acquisition of Periscope on January 3, 2019, for a net preliminary purchase price 
of $121 million, excluding acquired cash.  Periscope is a creative agency headquartered in Minneapolis, Minnesota and 
provides a comprehensive offering, including media buying and analytics, creative and account management.  Periscope 
also has packaging design and premedia services that complement Quad’s print-production capabilities.

On October 30, 2018, the Company and LSC entered into a definitive agreement pursuant to which the 
Company will acquire LSC in an all-stock transaction valued at approximately $1.3 billion, including the refinancing of 
LSC’s debt and assumption of other obligations.  The acquisition is subject to customary closing conditions, including 
regulatory approval and approval by the shareholders of both companies. 

For additional information related to the Company’s acquisition activity, see Note 3, “Acquisitions and Strategic 
Investments,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” 
of this Annual Report on Form 10-K.

14

Executive Officers of Quad

The following table sets forth the names, ages (as of February 11, 2019) and positions of Quad’s executive 

officers.

Name

Age

Position

J. Joel Quadracci . . . . . .

Eric N. Ashworth. . . . . .

Renee B. Badura . . . . . .

Thomas J. Frankowski .

David J. Honan . . . . . . .

Jennifer J. Kent . . . . . . .

Kelly A. Vanderboom . .

Steven D. Jaeger . . . . . .

Anne M. Bauer . . . . . . .

50

53

55

58

50

47

44

54

54

Chairman, President and Chief Executive Officer

Executive Vice President of Product Solutions and Market Strategy, and President of BlueSoHo

Executive Vice President of Sales

Executive Vice President and Chief Operating Officer

Executive Vice President and Chief Financial Officer

Executive Vice President of Administration and General Counsel

Executive Vice President, President of Logistics and Treasurer

Vice President and Chief Information Officer

Executive Director and Chief Accounting Officer

Mr. Quadracci has served as the Chairman, President and Chief Executive Officer of Quad since January 2010. 

Since March, 2018, Mr. Quadracci also serves on the Board of Directors of Rise Interactive Media & Analytics, LLC.  
He previously served as President and Chief Executive Officer from July 2006 to January 2010, President from January 
2005 to July 2006 and has served as a director of Quad since 2003.  Mr. Quadracci joined Quad in 1991 and, prior to 
becoming President and Chief Executive Officer, served in various capacities, including Sales Manager, Regional Sales 
Strategy Director, Vice President of Print Sales, Senior Vice President of Sales & Administration, and President and 
Chief Operating Officer.  Mr. Quadracci is the brother of Kathryn Quadracci Flores, a director of the Company, and the 
brother-in-law of Christopher B. Harned, a director of the Company. 

Mr. Ashworth has served as Executive Vice President of Product Solutions and Market Strategy, and President 

of BlueSoHo since April 2016.  Since March, 2018, Mr. Ashworth also serves on the Board of Directors of Rise 
Interactive and Analytics, LLC.  He previously served as President of BlueSoHo and Media Solutions from August 2015 
to April 2016.  Prior to joining Quad, Mr. Ashworth was President of SGK, Inc. (formerly Schawk, Inc.) from July 2012 
to July 2015, Chief Growth and Strategy Officer of SGK from September 2009 to July 2012 and Global Chief Growth 
Officer of Anthem Worldwide (a division of SGK) from November 2003 to September 2009.  Prior thereto, Mr. 
Ashworth was Co-founder and President of BlueMint Associates from June 2002 through November 2003, after serving 
in various marketing related roles since 1992.  

Ms. Badura has served as Executive Vice President of Sales since June 2015.  She previously served as Vice 

President of Omnichannel Sales Strategy from February 2014 to June 2015, as Regional Vice President of Sales-Midwest 
for Marketing Solutions from January 2012 to February 2014, as Vice President of Sales - East Coast for Magazines and 
Catalogs from April 2007 to December 2011, as Vice President of Sales - West Coast from January 2004 to March 2007 
and in various other capacities since she joined Quad in 1986.

Mr. Frankowski has served as Executive Vice President and Chief Operating Officer since March 2014.  He 

previously served as Executive Vice President of Manufacturing Operations and President of Europe from July 2010 to 
March 2014.  Prior thereto, Mr. Frankowski was Senior Vice President of Manufacturing from 2004 to July 2010, 
President of Quad Europe, Quad Polish subsidiary, from 2008 to July 2010, and he served in various other capacities 
since he joined Quad in 1979.

15

Mr. Honan has served as Executive Vice President and Chief Financial Officer since January 2015.  He 

previously served as Vice President and Chief Financial Officer from March 2014 to January 2015, Vice President and 
Chief Accounting Officer from July 2010 to March 2014, Vice President and Corporate Controller from December 2009 
to July 2010 and as the Company’s Corporate Controller from when he joined Quad in May 2009 until December 2009.  
Prior to joining Quad, Mr. Honan served as Vice President, General Manager and Chief Financial Officer of Journal 
Community Publishing Group, a subsidiary of media conglomerate Journal Communications Inc., for five years.  Before 
joining Journal Community Publishing Group, Mr. Honan worked in executive-level roles in investor relations and 
corporate development at Newell Rubbermaid, a global marketer of consumer and commercial products.  Prior thereto, 
Mr. Honan worked at the accounting firm Arthur Andersen LLP for 11 years.

Ms. Kent has served as Executive Vice President of Administration and General Counsel since June 2015.  She 

previously served as Vice President and General Counsel from December 2013 to June 2015 and as the Company’s 
Assistant General Counsel from when she joined Quad in August 2010 until December 2013.  Prior to joining Quad, 
Ms. Kent held various positions in the legal department at Harley-Davidson Motor Company from March 2003 to July 
2010.  Prior thereto, Ms. Kent served as an Assistant United States Attorney for the Eastern District of Wisconsin and 
practiced law at Foley & Lardner LLP, a Milwaukee-based law firm.

Mr. Vanderboom has served as Executive Vice President  since 2018.  Since March 2018, Mr. Vanderboom has 
also served on the Board of Directors of Rise Interactive Media & Analytics, LLC.  He has also served as Treasurer and 
President of Logistics since March 2014.  He previously served as Quad’s Vice President & Treasurer from 2008 to 
March 2014 and as its Treasurer from 2007 to 2008.  Prior to becoming Quad’s Treasurer, Mr. Vanderboom served as 
Director of Treasury, Risk & Planning from 2006 until 2007, as Controller of Quad’s Distribution and Facilities 
departments from 2004 until 2006, and in various other capacities since he joined Quad in 1993.

Mr. Jaeger has served as Vice President and Chief Information Officer since November 2015.  He previously 

served as Executive Vice President, President of Direct Marketing and Chief Information Officer from November 2014 
to November 2015, as Executive Vice President, President of Direct Marketing and Media Solutions and Chief 
Information Officer from March 2014 to November 2014, as Corporate Vice President of Information and Technology 
for Quad since 2013, Vice President of Information Systems and Infrastructure from 2007 to 2012 and as President of 
Quad/Direct since August 2007.  Prior thereto, Mr. Jaeger had been Quad Vice President of Information Systems from 
1998 to 2006 and had worked in various other capacities since he joined the Company in 1994.  Prior to joining Quad, 
Mr. Jaeger worked for Andersen Consulting for eight years.

Ms. Bauer has served as Executive Director and Chief Accounting Officer since March 2017.  She previously 

served as Director - Corporate Controller of the Company from May 2016 until March 2017.  She joined the Company in 
September 2011, serving as Director of Corporate Accounting until May 2016.  Prior to joining Quad, Ms. Bauer held 
various accounting positions at Journal Communications, Inc. during her 18 years there, including Vice President and 
Controller from June 2000 until September 2011.

Executive officers of the Company are elected by and serve at the discretion of the Company’s Board of 

Directors.  Other than described above, there are no family relationships between any directors or executive officers of 
Quad.

Item 1A.  Risk Factors

You should carefully consider each of the risks described below, together with all of the other information 

contained in this Annual Report on Form 10-K, before making an investment decision with respect to Quad’s securities.  
If any of the following risks develop into actual events, the Company’s business, financial condition or results of 
operations could be materially and adversely affected, and you may lose all or part of your investment.

16

Risks Relating to Quad

Quad operates in a highly competitive environment.

The advertising and marketing services industries are highly competitive and are expected to remain so.  The 
U.S. advertising and marketing services industry includes about 38,000 establishments (single-location companies and 
units of multi-location companies), with combined annual revenue of about $100 billion.  Any failure on the part of the 
Company to compete effectively in the markets it serves could have a material adverse effect on its results of operations, 
financial condition or cash flows and could require changes to the way it conducts its business or require it to reassess 
strategic alternatives involving its operations.

Quad operates primarily in the commercial print portion of the printing industry.  The printing industry, with 
approximately 48,000 companies in the United States, is highly fragmented and competitive.  Although there has been 
significant industry consolidation, particularly in the past decade, the largest 400 U.S. printers only represent 
approximately half of the total industry revenue in the U.S., according to the December 2018 Printing Impressions PI400 
rankings.  As such, the Company competes for business not only with large and mid-sized printers, but also with smaller 
regional printers and the growing forms of digital alternatives to print.  In certain circumstances, due primarily to factors 
such as freight rates and client preference for local services, printers with better access to certain regions of a given 
country may be preferred by clients in such regions.

The printing industry continues to experience a reduction in demand for printed materials and overcapacity due 
to various factors including the great recession of 2008 and 2009, which severely impacted print volumes and accelerated 
the impact of media disruption.  Specifically, there is a sustained and increasing shift of digital substitution by marketers 
and advertisers, to both replace and augment campaigns that were historically focused on print.  The impacts of 
overcapacity and intense competition have led to continued downward pricing pressures.  Printing industry revenues may 
continue to decrease in the future.  Some of the industries that the Company services have been subject to consolidation 
efforts, leading to a smaller number of potential clients.  Furthermore, if the smaller clients of Quad are consolidated 
with larger companies using other printing companies, the Company could lose its clients to competing printing 
companies.

Significant downward pricing pressure and decreasing demand for printing services caused by factors outside of the 
Company’s control may adversely affect the Company.

The Company has experienced significant downward pricing pressures for printing services in the past, and 

pricing for printing services has declined significantly in recent years.  Such pricing may continue to decline from 
current levels.  In addition, demand for printing services has decreased in recent years and may continue to decrease.  
Any increases in the supply of printing services or decreases in demand could cause prices to continue to decline, and 
prolonged periods of low prices, weak demand and/or excess supply could have a material adverse effect on the 
Company’s business growth, results of operations and liquidity.

The impact of digital media and similar technological changes, including the substitution of printed products with 
digital content, may continue to adversely affect the results of the Company’s operations.

The media landscape is experiencing rapid change due to the impact of digital media and content on printed 

products.  Improvements in the accessibility and quality of digital media through the online distribution and hosting of 
media content, mobile technologies, e-reader technologies, digital retailing and the digital distribution of documents and 
data has resulted and may continue to result in increased consumer substitution.  Continued consumer acceptance of such 
digital media, as an alternative to print materials, is uncertain and difficult to predict and may decrease the demand for 
the Company’s printed products, result in reduced pricing for its printing services and additional excess capacity in the 
printing industry, and adversely affect the results of the Company’s operations.

17

As competition increases among retail-based customers, they may enter into business combinations or alliances 

and establish companies in other market segments to expand their businesses.  In addition, new and enhanced 
technologies, including search, web and infrastructure computing services, digital content, and electronic devices, affect 
the customers’ reliance on the use of printed materials.  The internet facilitates competitive entry and comparison 
shopping, and the reliance on digital retailing may reduce the Company’s sales and profits.

Quad may be adversely affected by increases in its operating costs, including the cost and availability of raw 
materials, labor-related costs, fuel and other energy costs and freight rates.

The primary raw materials that Quad uses in its print business are paper, ink and energy.  The price of such raw 

materials has fluctuated over time and has caused fluctuations in the Company’s net sales and cost of sales.  This 
volatility may continue and Quad may experience increases in the costs of its raw materials in the future as prices in the 
overall paper, ink and energy markets are expected to remain beyond its control.

Approximately half of the paper used by the Company is supplied directly by its clients.  For those clients that 

do not directly supply their own paper, the Company generally includes price adjustment clauses in sales contracts for 
paper and other critical raw materials in the printing process.  Although these clauses generally mitigate paper price risk, 
higher paper prices and tight paper supplies may have an impact on client demand for printed products.  If Quad passes 
along increases in the cost of paper and the price of the Company’s products and services increases as a result, client 
demand could be adversely affected, and thereby, negatively impact Quad’s financial performance.  If the Company is 
unable to continue to pass along increases in the cost of paper to its clients, future increases in paper costs would 
adversely affect its margins and profits.

Due to the significance of paper in the Company’s print business, it is dependent on the availability of paper.  In 

periods of high demand, certain paper grades have been in short supply, including grades used in the Company’s 
business.  In addition, during periods of tight supply, many paper producers allocate shipments of paper based upon 
historical purchase levels of customers.  Additionally, the declining number of paper suppliers in the United States and 
Canada has resulted in a contraction in the overall paper manufacturing industry.  This contraction of suppliers may 
cause overall supply issues, may cause certain paper grades to be in short supply or unavailable, and may cause paper 
prices to substantially increase.  

The United States Department of Commerce (“DOC”) and the International Trade Commission (“ITC”) 
completed investigations in June and August 2018, respectively, to determine if manufacturers of uncoated groundwood 
paper based in the United States are being disadvantaged as compared to their Canadian competitors due to subsidies 
from the federal government of Canada.  Additionally, the investigation looked into allegations that the Canadian paper 
manufacturers were improperly exporting less expensive paper into the United States.

The DOC issued a “preliminary” decision recommending a combined tariff, ranging from 0% to as much as 

35%, depending on the company (each company was to have been assessed a duty specific to their own unique 
circumstances, which would have resulted in varying duty amounts).  The ITC subsequently completed its own 
investigation and in August 2018 concluded that the Canadian paper producers were not benefiting from unfair subsidies 
from the Canadian government, nor was there any evidence the Canadian paper manufacturers were improperly 
exporting less expensive paper into the United States.  As a result of these findings, the ITC rescinded the DOC’s 
proposed tariffs.  The Company believes the ITC’s decision to rescind the proposed tariffs will allow printers and 
publishers to continue to have access to a supply of uncoated groundwood paper at reasonable prices.

Although historically Quad generally has not experienced significant difficulty in obtaining adequate quantities 

of paper, continued decline in suppliers, changes as noted above in United States import or trade regulations, or other 
unforeseen developments in the overall paper markets could result in a decrease in the supply of paper and could 
adversely affect the Company’s revenues or profits.  In addition, the Company may not be able to resell waste paper and 
other by-products or the prices received for their sale may decline substantially.

18

Quad is dependent upon the vendors within the Company’s supply chain to maintain a steady supply of 
inventory, parts and materials.  Many of the Company’s products are dependent upon a limited number of vendors, and 
significant disruptions could adversely affect operations.  Under recent market conditions, it is possible that one or more 
of the Company’s vendors will be unable to fulfill their operating obligations due to financial hardships, liquidity issues 
or other reasons.

The Company generally cannot pass on to clients the impact of higher electric and natural gas energy prices on 
its manufacturing costs, and increases in energy prices result in higher manufacturing costs for certain of its operations.  
If the Company is unable to pass along increases in energy costs, future increases would adversely affect its margins and 
profits.  Even if Quad could pass along increases in energy costs, the price of the Company’s products and services 
would increase as a result.  Client demand could be adversely affected, and would thereby negatively impact Quad’s 
financial performance.

Labor represents a significant component of the cost structure of Quad.  Increases in wages, salaries and 
benefits, such as medical, dental, pension and other post-retirement benefits, may impact the Company’s financial 
performance.  Changes in interest rates, investment returns or the regulatory environment may impact the amounts the 
Company will be required to contribute to the pension plans that it sponsors and may affect the solvency of these pension 
plans.  Quad may be unable to achieve labor productivity targets, to retain employees or labor may not be adequately 
available in locations in which the Company operates, which could negatively impact the Company’s financial 
performance.

Freight rates and fuel costs also represent a significant component of the Company’s cost structure.  In general, 
the Company has been able to pass along increases in the cost of freight and fuel to many of its clients.  If the Company 
is not able to pass along a substantial portion of increases in freight rates or in the price of fuel, future increases in these 
items would adversely impact the Company’s margin and profits.  If Quad passes along increases in the cost of freight 
and fuel and the price of the Company’s products and services increases as a result, client demand could be adversely 
affected, and thereby, negatively impact Quad’s financial performance.

If Quad fails to identify, manage, complete and integrate acquisitions, investment opportunities or other significant 
transactions, it may adversely affect the Company’s future results.

As part of Quad’s growth strategy, the Company may pursue acquisitions of, investment opportunities in, or 

other significant transactions with, companies that are complementary to the Company’s business.  In order to pursue this 
strategy successfully, the Company must identify attractive acquisition or investment opportunities, successfully 
complete the transaction, some of which may be large and complex, and manage post-closing issues such as integration 
of the acquired company or employees.  Quad may not be able to identify or complete appealing acquisition or 
investment opportunities given the intense competition for these transactions.  Even if the Company identifies and 
completes suitable corporate transactions, the Company may not be able to successfully address inherent risks in a timely 
manner, or at all.  These inherent risks include, among other things: (1) failure to successfully integrate the purchased 
operations, technologies, products or services and maintain uniform standard controls, policies and procedures; 
(2) substantial unanticipated integration costs; (3) loss of key employees including those of the acquired business; 
(4) diversion of management’s attention from other operations; (5) failure to retain the clients of the acquired business; 
(6) failure to achieve any projected synergies and performance targets; (7) additional debt and/or assumption of known or 
unknown liabilities; (8) potential dilutive issuances of equity securities; and (9) a write-off of goodwill, client lists, other 
intangibles and amortization of expenses.  If the Company fails to successfully integrate an acquisition, the Company 
may not realize all or any of the anticipated benefits of the acquisition, and Quad future results of operations could be 
adversely affected.  In addition, the diversion of management’s attention from the Company’s other operations due to 
these acquisitions and integration effort could adversely affect its business and have a negative financial impact.

See “Risks Relating to the Proposed Acquisition of LSC” below.

19

Quad may not be able to reduce costs and improve its operating efficiency rapidly enough to meet market conditions.

Because the markets in which the Company competes are highly competitive, Quad will need to continue to 

improve its operating efficiency in order to maintain or improve its profitability.  There can be no assurance that the 
Company’s continuing cost reduction efforts will continue to be beneficial to the extent anticipated, or that the estimated 
productivity, cost savings or cash flow improvements will be realized as anticipated or at all.  If the Company’s efforts 
are not successful, it could have an adverse effect on the Company’s operations and competitive position.  In addition, 
the need to reduce ongoing operating costs have and, in the future, may continue to result in significant up-front costs to 
reduce workforce, close or consolidate facilities, or upgrade equipment and technology.

Quad’s transformation to a marketing solutions provider increases the complexity of the Company’s business, and if 
the Company is unable to successfully adapt its business processes as required by these new markets, the Company 
will be at a competitive disadvantage and its ability to grow will be adversely affected.

As the Company expands its integrated marketing platform, the overall complexity of the Company’s business 
increases at an accelerated rate and the Company becomes subject to different market dynamics.  The new markets into 
which Quad is expanding, or may expand, may have different characteristics from the markets in which the Company 
historically competed.  These different characteristics may include, among other things, demand volume requirements, 
demand seasonality, product generation development rates, client concentrations and performance and compatibility 
requirements.  The Company’s failure to make the necessary adaptations to its business model to address these different 
characteristics, complexities and new market dynamics could adversely affect the Company’s operating results.

Quad may suffer a data-breach of sensitive information.  If Quad’s efforts to protect the security of such information 
are unsuccessful, any such failure may result in costly government enforcement actions and/or private litigation, and 
the Company’s business and reputation could suffer.

Quad and its clients are subject to various United States and foreign cyber-security laws, which require the 

Company to maintain adequate protections for electronically held information.  The Company may not be able to 
anticipate techniques used to gain access to Quad’s systems or facilities, the systems of the Company’s clients or 
vendors, or implement adequate prevention measures.  Moreover, unauthorized parties may attempt to access Quad’s 
systems or facilities, or the systems of the Company’s clients or vendors, through fraud or deception.  In the event and to 
the extent that a data breach occurs, such breach could have an adverse effect on the Company’s business and results of 
operations.  Complying with these various laws could cause Quad to incur substantial costs or require changes to the 
Company’s business practices in a manner adverse to Quad’s business.

Future declines in economic conditions may adversely affect the Company’s results of operations.

In general, demand for the Company’s products and services is highly related to general economic conditions in 
the markets Quad’s clients serve.  Declines in economic conditions in the United States or in other countries in which the 
Company operates may adversely impact the Company’s financial results, and these impacts may be material.  Because 
such declines in demand are difficult to predict, the Company or the industry may have increased excess capacity as a 
result.  An increase in excess capacity has resulted, and may continue to result, in declines in prices for the Company’s 
products and services.  In addition, a prolonged decline in the global economy and an uncertain economic outlook has 
and could further reduce the demand in the printing industry.  Economic weakness and constrained advertising spending 
have resulted, and may in the future result, in decreased revenue, operating margin, earnings and growth rates and 
difficulty in managing inventory levels and collecting accounts receivable.  The Company has experienced, and expects 
to experience in the future, excess capacity and lower demand due to economic factors affecting consumers’ and 
businesses’ spending behavior.  Uncertainty about future economic conditions makes it difficult for the Company to 
predict results of operations, financial position and cash flows and to make strategic decisions regarding the allocation 
and deployment of capital.

20

Quad’s business depends substantially on customer contract renewals and/or customer retention.  Any contract non-
renewals, renewals on different terms and conditions or decline in the Company’s customer retention or expansion 
could materially adversely affect Quad’s results of operations, financial condition and cash flows.

The Company has historically derived a significant portion of its revenue from long-term contracts with 

significant clients as the Company progresses through Quad 3.0.  If the Company loses significant clients, is unable to 
renew such contracts on similar terms and conditions, or at all, or is not awarded new long-term contracts with important 
clients in the future, its results of operations, financial condition and cash flows may be adversely affected.

The Company is exposed to risks of loss in the event of nonperformance by its clients.  Some of the Company’s 

clients are highly leveraged or otherwise subject to their own operating and regulatory risks.  Even if the Company’s 
credit review and analysis mechanisms work properly, the Company may experience financial losses and loss of future 
business if its clients become bankrupt, insolvent or otherwise are unable to pay the Company for its work performed.  
Any increase in the nonpayment or nonperformance by clients could adversely affect the Company’s results of 
operations and financial condition.

Certain industries in which the Company’s clients operate are experiencing consolidation.  When client 

consolidation occurs, it is possible that the volume of work performed by the Company for a client after the 
consolidation will be less than it was before the consolidation or that the client’s work will be completely moved to 
competitors.  In addition, new and enhanced technologies, including search, web and infrastructure computing services, 
digital content, and electronic devices, may affect customers.  The internet facilitates competitive entry and comparison 
shopping, and the reliance on digital retailing may reduce customers’ volume.  Any such reduction or loss of work could 
adversely affect the Company’s results of operations and financial condition.

Failure to attract and retain qualified talent across the enterprise could materially adversely affect the Company’s 
business, competitive position, financial condition and results of operations.

Quad continues to be substantially dependent on its production personnel to print the Company’s products in a 

cost-effective and efficient manner that allows the Company to obtain new customers and to drive sales from the 
Company’s existing customers.  Quad believes that there is significant competition for production personnel with the 
skills and technical knowledge that the Company requires.  The Company’s ability to continue efficient operations, 
reduce production costs, and consolidate operations will depend, in large part, on the Company’s success in recruiting, 
training, integrating and retaining sufficient numbers of production personnel to support the Company’s production, cost 
savings and consolidation targets.  New hires require significant training and it may take significant time before they 
achieve full productivity.  In addition, an increase in the wages paid by competing employers could result in an increase 
in the wage rates that the Company must pay.  As a result, Quad may incur significant costs to attract, train and retain 
employees, including significant expenditures related to salaries and benefits, and the Company may lose new, as well as 
existing, employees to competitors or other companies before the Company realizes the benefit of its investment in 
recruiting and training them.  The Company’s recent hires and planned hires may not become productive as quickly as 
the Company expects, and the Company may be unable to hire or retain sufficient numbers of qualified individuals in the 
markets where the Company does business or plans to do business.  In addition, due to turnover, a large percentage of 
employees will be new to the Company.  If the Company is unable to hire and train sufficient numbers of personnel, the 
Company’s business would be adversely affected.

Quad may be required to make capital expenditures to sustain its platforms and processes and to remain 
technologically and economically competitive, which may increase its costs or disrupt its operations.

The Company may need to make significant capital expenditures as it develops and continues to maintain its 

platforms and processes.  The Company also may be required to make capital expenditures to develop and integrate new 
technologies to remain technologically and economically competitive.  In order to accomplish this effectively, the 
Company will need to deploy its resources efficiently, maintain effective cost controls and bear potentially significant 
market and raw material risks.  If the Company’s revenues decline, it may impact the Company’s ability to expend the 
capital necessary to develop and implement new technology and be economically competitive.  Debt or equity financing, 
or cash generated from operations, may not be available or sufficient for these requirements or for other corporate 

21

purposes or, if debt or equity financing is available, it may not be on terms favorable to the Company.  In addition, even 
if capital is available to the Company, there is risk that the Company’s vendors will have discontinued the production of 
parts needed for repairs, replacements or improvements to the Company’s existing platforms, leading the Company to 
expend more capital than expected to perform such repairs, replacements or improvements.

Changes in postal rates, postal regulations and postal services may adversely impact customers’ demand for print 
products and services.

Postal costs are a significant component of the cost structures of many of the Company’s clients and potential 
clients.  Postal rate changes and USPS regulations that result in higher overall costs can influence the volume that these 
clients will be willing to print and ultimately send through the USPS.

Integrated distribution with the postal service is an important component of the Company’s business.  Any 

material change in the current service levels provided by the postal service could impact the demand that clients have for 
print services.  The USPS continues to experience financial problems.  Without increased revenues or action by Congress 
to reform the USPS’ cost structure, these losses will continue into the future.  As a result of these financial difficulties, 
the USPS has come under increased pressure to adjust its postal rates and service levels.  Additional price increases may 
result in customers reducing mail volumes and exploring the use of alternative methods for delivering a larger portion of 
their products, such as continued diversion to the internet and other alternative media channels in order to ensure that 
they stay within their expected postage budgets.

The USPS does offer “work-share” discounts that provide incentives to co-mail and place product as far down 
the mail-stream as possible.  Discounts are earned as a result of less handling of the mail, and therefore, lower costs for 
the USPS.  As a result, Quad has made substantial investments in co-mailing technology and equipment to ensure 
customers benefit from these discounts.  As the USPS reacts to its financial difficulties, it often revises design standards 
for mail entering its system.  These design standards often increase costs for customers and, in turn, decrease the value of 
the cost reductions that the Company’s co-mailing services provide.  If the incentives to co-mail are decreased by USPS 
regulations, the overall cost to mail printed products will increase and may result in print volumes declining.

Current federal law limits postal rate increases (outside of an “exigent circumstance”) to the increase in the 

Consumer Price Index (“CPI”).  This cap works to ensure funding stability and predictability for mailers.  However, that 
same federal statute requires the Postal Regulatory Commission (“PRC”) to conduct a review of the overall rate-making 
structure for the USPS.  The results of that study found that the current rate structure has been partially successful in 
meeting the USPS’ goals.  The current system does result in predictable and stable rate making.  However, the PRC also 
concluded that the current rate structure does not meet USPS’ revenue needs and lacks pricing efficiency.  As a result, the 
PRC proposed a new rate-making structure that would provide the USPS with additional pricing flexibility over the 
current CPI cap, and which may result in a substantially altered rate structure for mailers.  There is a great deal of 
uncertainty as to the outcome of this review as the PRC issued a Notice of Proposed Rulemaking with comments due on 
March 1, 2018.  An additional round of comments was due on March 30, 2018.  Any newly revised rates that would be 
effective as a result of new rules issued by the PRC may include a higher rate cap, or potentially the elimination of a rate 
cap altogether, which will result in no restrictions on the USPS’ ability to increase rates from year to year.  This may lead 
to price spikes for mailers and may also reduce the incentive for the USPS to continue to take out costs and instead 
continue to rely on postage to cover the costs of an outdated postal service that does not reflect the industry’s ability or 
willingness to pay.  The end result may be reduced demand for printed products as customers may move more 
aggressively into other delivery methods, such as the many digital and mobile options now available to consumers.

On April 12, 2018, an executive order was issued for a presidential task force to review the USPS with a 

provided time frame of 120 days.  Other initiatives, such as postal reform legislation and PRC response, have been 
temporarily delayed, pending the outcome of this review.  The recommendations stemming from the presidential task 
force were published on December 4, 2018, which were wide in scope and will require additional input from a multitude 
of stakeholders, including the United States Congress.  The Company expects that with the publication of the report, both 
postal reform legislation as well as the PRC’s proposed rate structure changes will be further investigated within the next 
year.

22

The fragility of and decline in overall distribution channels, including newspaper distribution channels, may 
adversely impact customers’ access to cost effective distribution of their advertising materials, and therefore may 
adversely impact the Company’s business.

The distribution channels of print products and services, including the newspaper industry, face significant 

competition from other sources of news, information and entertainment content delivery.  If overall distribution channels, 
including newspaper distribution channels, continue to decline, the Company’s customers may be adversely impacted by 
the lack of access to cost effective distribution of their advertising materials.  In turn, this decline in cost effective 
distribution channels may force customers to use other avenues of distribution that may be at significantly higher cost, 
which may decrease customer demand for the Company’s products and services, and thus adversely affect Quad 
financial condition, results of operations and cash flows.

The Company is heavily dependent on its Executive Management team, including its Chief Executive Officer and 
other skilled personnel and, if the Company is unable to retain such personnel or hire qualified personnel, the 
Company may not be able to compete effectively.

The Company’s future success depends on its continuing ability to identify, hire, develop, and retain its 

Executive Management team, including its Chief Executive Officer, and other skilled personnel for all areas of the 
organization.  The Company’s continued ability to compete effectively depends on its ability to attract new employees 
and retain its existing employees.

Quad’s debt facilities include various covenants imposing restrictions that may affect the Company’s ability to operate 
its business.

On September 1, 1995, and as last amended on November 24, 2014, Quad entered into a senior secured note 
agreement (the “Master Note and Security Agreement”) pursuant to which the Company has issued over time senior 
notes in an aggregate principal amount of $1.1 billion in various tranches.  As of December 31, 2018, the borrowings 
outstanding under the Master Note and Security Agreement were $96.2 million.  On April 28, 2014, and as last amended 
on February 10, 2017, the Company entered into a senior secured credit facility (the “Senior Secured Credit Facility,”) 
which includes three different loan facilities: a Term Loan A, a Term Loan B, and a revolving credit facility.  The 
$725.0 million revolving credit facility and the $375.0 million Term Loan A mature on January 4, 2021.  The 
$300.0 million Term Loan B matures on April 27, 2021.  As of December 31, 2018, the borrowings outstanding under the 
Senior Secured Credit Facility were $560.8 million.  On April 28, 2014, the Company also issued $300.0 million 
aggregate principal amount of its unsecured 7.0% senior notes due May 1, 2022 (“Senior Unsecured Notes,”), of which 
$243.5 million remained outstanding as of December 31, 2018.

On January 31, 2019, the Company completed the third amendment to the Senior Secured Credit Facility.  See 

Note 24, “Subsequent Events,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and 
Supplementary Data,” of this Annual Report on Form 10-K for further detail.

The Company’s various lending arrangements include certain financial covenants.  In addition to the financial 

covenants, the debt facilities also include certain limitations on acquisitions, indebtedness, liens, dividends and 
repurchases of capital stock.  As of December 31, 2018, the Company was in compliance with all financial covenants in 
its debt agreements.  While the Company currently expects to be in compliance in future periods with all of the financial 
covenants, there can be no assurance that these covenants will continue to be met.  The Company’s failure to maintain 
compliance with the covenants could prevent the Company from borrowing additional amounts and could result in a 
default under any of the debt agreements.  Such default could cause the outstanding indebtedness to become immediately 
due and payable, by virtue of cross-acceleration or cross-default provisions.

23

Quad may be adversely affected by interest rates, particularly floating interest rates, and foreign exchange rates.

As of December 31, 2018, 34% of the Company’s borrowings were subject to variable interest rates.  As a 

result, the Company is exposed to market risks associated with fluctuations in interest rates, and increases in interest 
rates could adversely affect the Company.

The Company entered into a $250.0 million interest rate swap on February 7, 2017.  The swap was designated 
as a cash flow hedge as its purpose is to reduce the variability of cash flows from interest payments related to a portion 
of Quad’s variable-rate debt.  The swap effectively converts $250.0 million of the Company’s variable-rate debt based on 
one-month London Interbank Offered Rate (“LIBOR”) to a fixed rate of 3.89% (including a 2.00% spread on underlying 
debt at December 31, 2018).  The variable interest rate resets monthly, and the swap is a five year arrangement, maturing 
on February 28, 2022.

Because a portion of the Company’s operations are outside of the United States, significant revenues and 

expenses are denominated in local currencies.  Although operating in local currencies may limit the impact of currency 
rate fluctuations on the results of operations of the Company’s non-United States subsidiaries and business units, 
fluctuations in such rates may affect the translation of these results into the Company’s consolidated financial statements.  
To the extent revenues and expenses are not in the applicable local currency, the Company may enter into foreign 
exchange forward contracts to hedge the currency risk.  There can be no assurance, however, that the Company’s efforts 
at hedging will be successful.  There is always a possibility that attempts to hedge currency risks will lead to greater 
losses than predicted.

There are risks associated with the Company’s operations outside of the United States.

Although the substantial majority of the Company’s business activity takes place in the United States, a portion 

of Quad’s net sales are derived from operations in foreign countries.  The Company’s products and services are sold 
primarily throughout North America, South America and Europe.  In addition, the Company strategically sources 
packaging product manufacturing over multiple end markets in Central America and Asia.  The Company’s printing 
operations located in Europe and Latin America include operations in England, France, Germany, Poland, Argentina, 
Colombia, Mexico and Peru, as well as investments in printing operations in Brazil and India.  Net sales from the 
Company’s wholly-owned subsidiaries outside of the United States accounted for approximately 9% of its consolidated 
net sales for the years ended December 31, 2018, 2017 and 2016.

As a result, the Company is subject to the risks inherent in conducting business outside of the United States, 
including, but not limited to: the impact of economic and political instability; fluctuations in currency values, foreign-
currency exchange rates, devaluation and conversion restrictions; exchange control regulations and other limits on the 
Company’s ability to import raw materials or finished product; tariffs and other trade barriers; trade restrictions and 
economic embargoes by the United States or other countries; social unrest, acts of terrorism, force majeure, war or other 
armed conflicts; inflation and fluctuations in interest rates; language barriers; difficulties in staffing, training, employee 
retention and managing international operations; logistical and communications challenges; differing local business 
practices and cultural consideration; restrictions on the ability to repatriate funds; foreign ownership restrictions and the 
potential for nationalization or expropriation of property or other resources; longer accounts receivable payment cycles; 
potential adverse tax consequences and being subject to different legal and regulatory regimes that may preclude or make 
more costly certain initiatives or the implementation of certain elements of its business strategy.  Any international 
expansion or acquisition that the Company undertakes could amplify these risks related to operating outside of the 
United States.

Quad is exposed to the economic and political conditions in Argentina.  The Argentine economy has 

experienced significant volatility in recent decades, characterized by periods of low or negative growth, high and 
variable levels of inflation and currency devaluation.  As a consequence, the Company’s business and operations have 
been, and could be in the future, affected from time to time to varying degrees by economic and political developments 
and other material events affecting the Argentine economy.  The majority of the Company’s employees in Argentina are 
covered by a collective bargaining agreement.  A strike, work stoppage or other form of labor protest in Argentina in the 
future could disrupt the Company’s Argentina operations and result in a material adverse impact to the Company’s 

24

Argentina operations’ financial condition, results of operations and cash flows, which could force the Company to 
reassess its strategic alternatives involving operations in Argentina.  In addition, on March 25, 2015, due to deteriorating 
economic conditions, including inflation and currency devaluation, combined with uncertain political conditions, 
declining print volumes and labor challenges, the Company’s Argentina subsidiaries, Anselmo L. Morvillo S.A. 
(“Morvillo”) and World Color Argentina, S.A. (the “Argentina Subsidiaries”) commenced bankruptcy restructuring 
proceedings with a goal of consolidating operations.  The Company completed such consolidation and emerged from 
bankruptcy; however, the Company’s Argentina operations’ repayment and other obligations resulting from such 
consolidation, if not successfully completed as and when due, may result in an adverse effect on the Company’s 
Argentina operations’ financial position and cash flows.  As of December 31, 2018, the Company had $18.6 million of 
total assets in Argentina, representing 0.8% of Quad consolidated total assets.  For the year ended December 31, 2018, 
the Company recognized $43.8 million of net sales in Argentina, representing 1.0% of Quad consolidated net sales.

Quad may incur costs or suffer reputational damage due to improper conduct of its employees, contractors or agents.

The Company could be adversely affected by engaging in business practices that are in violation of United 

States and foreign anti-corruption laws, including the United States Foreign Corrupt Practices Act.  The Company 
operates in parts of the world with developing economies that have experienced governmental corruption to some 
degree, and in certain circumstances, strict compliance with anti-corruption laws may conflict with local customs and 
practices.  In certain countries, the Company does substantial business with government entities or instrumentalities, 
which creates increased risk of a violation of the Foreign Corrupt Practices Act and international laws.  There can be no 
assurance that all of the Company’s employees, contractors or agents, including those representing the Company in 
countries where practices which violate anti-corruption laws may be customary, will not take actions that violate Quad’s 
policies and procedures.  The failure to comply with the laws governing international business practices may result in 
substantial penalties and fines.  For additional information, see Note 10, “Commitments and Contingencies — 
Litigation,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” 
of this Annual Report on Form 10-K.

Quad and its facilities are subject to various consumer protection and privacy laws and regulations, and will become 
subject to additional laws and regulations in the future.  If Quad’s efforts to comply with such laws or protect the 
security of information are unsuccessful, any failure may subject the Company to material liability, require it to incur 
material costs or otherwise adversely affect its results of operations as a result of compliance with such laws, costly 
enforcement actions and private litigation.

The nature of the Company’s business includes the receipt and storage of information about the Company’s 
clients, vendors and the end-users of Quad’s products and services.  Quad and its clients are subject to various United 
States and foreign consumer protection, information security, data privacy and “do not mail” requirements at the federal, 
states, provincial and local levels.  Quad is subject to many legislative and regulatory laws and regulations around the 
world concerning data protection and privacy.  In addition, the interpretation and application of consumer and data 
protection laws in the United States and elsewhere are often fluid and uncertain.  To the extent that the Company or its 
clients become subject to additional or more stringent requirements or that the Company is not successful in its efforts to 
comply with existing requirements or protect the security of information, demand for the Company’s services may 
decrease and the Company’s reputation may suffer, which could adversely affect the Company’s results of operations.  In 
addition, such laws may be interpreted and applied in a manner inconsistent with Quad’s internal policies.  If so, the 
Company could suffer costly enforcement actions (including an order requiring changes to Quad’s data practices) and 
private litigation, which could have an adverse effect on the Company’s business and results of operations.  Complying 
with these various laws could cause Quad to incur substantial costs or require changes to the Company’s business 
practices in a manner adverse to Quad’s business.

25

Changes in the legal and regulatory environment could limit the Company’s business activities, increase its operating 
costs, reduce demand for its products or result in litigation.

The conduct of the Company’s businesses is subject to various laws and regulations administered by federal, 

state and local government agencies in the United States, as well as to foreign laws and regulations administered by 
government entities and agencies in markets in which the Company operates.  These laws and regulations and 
interpretations thereof may change, sometimes dramatically, as a result of political, economic or social events, such as 
the election of the new administration.  Such regulatory environment changes may include changes in taxation 
requirements, accounting and disclosure standards, immigration laws and policy, environmental laws, and requirements 
of United States and foreign occupational health and safety laws.  Changes in laws, regulations or governmental policy 
and the related interpretations may alter the environment in which Quad does business, and therefore, may impact its 
results or increase its costs or liabilities.

In addition, the Company and its subsidiaries are party to a variety of legal and environmental remediation 

obligations arising in the normal course of business, as well as environmental remediation and related indemnification 
proceedings in connection with certain historical activities, former facilities and contractual obligations of acquired 
businesses.  Permits are required for the operation of certain parts of the Company’s business, and these permits are 
subject to renewal, modification and, in some circumstances, revocation.  Due to regulatory complexities, uncertainties 
inherent in litigation and the risk of unidentified contaminants on current and former properties, the potential exists for 
remediation, liability and indemnification costs to differ materially from the costs the Company has estimated.  Quad 
cannot assure you that the Company’s costs in relation to these matters will not exceed its established liabilities or 
otherwise have an adverse effect on its results of operations.

Various laws and regulations addressing climate change are being considered at the federal and state levels.  

Proposals under consideration include limitations on the amount of greenhouse gas that can be emitted (so-called “caps”) 
together with systems of trading allowed emissions capacities.  The impacts of such proposals could have a material 
adverse impact on the Company’s financial condition and results of operations.

If Quad is not able to take advantage of technological developments in the printing industry on a timely basis, the 
Company may experience a decline in the demand for its services, be unable to implement its business strategy and 
experience reduced profits.

The printing industry is experiencing rapid change as new digital technologies are developed that offer clients 
an array of choices for their marketing and publication needs.  In order to grow and remain competitive, the Company 
will need to adapt to future changes, especially with regard to technology, to enhance the Company’s existing offerings 
and introduce new offerings to address the changing demands of clients.  If Quad is unable to meet future challenges 
from competing technologies on a timely basis or at an acceptable cost, the Company could lose clients to competitors.  
In general, the development of new communication channels inside and outside the printing and media solutions industry 
requires the Company to anticipate and respond to the varied and continually changing demands of clients.  The 
Company may not be able to accurately predict technological trends or the success of new services in the market.

Quad’s revenue, operating income and cash flows are subject to cyclical and seasonal variations.

The Company’s business is seasonal, with Quad recognizing the majority of its operating income in the third 

and fourth quarters of the financial year, primarily as a result of the increased magazine advertising page counts and 
retail inserts, catalogs and books from back-to-school and holiday-related advertising and promotions.  The fourth 
quarter is typically the highest seasonal quarter for cash flows from operating activities and Free Cash Flow due to the 
reduction of working capital requirements that reach peak levels during the third quarter.  If the Company does not 
successfully manage the increased workflow, necessary increases in paper and ink inventory, production capacity flows 
and other business elements during these high seasons of activity, this seasonality could adversely affect the Company’s 
cash flows and results of operations.

26

If QuadMed, a wholly-owned subsidiary of the Company, fails to comply with applicable healthcare laws and 
regulations, the Company could face substantial penalties, and its business, reputation, operations, prospects and 
financial condition of the Company’s subsidiary could be adversely affected.

QuadMed provides employer-sponsored healthcare solutions on a national level to employers of all sizes, 

including the Company and other private and public-sector companies.  These solutions include, but are not limited to, 
on-site and near-site healthcare clinics, occupational health services, telemedicine, and health and wellness programs.  
The healthcare industry is heavily regulated, constantly evolving and subject to significant change and fluctuation.  The 
U.S. federal and state healthcare laws and regulations that impact the QuadMed subsidiary business include, among 
others:

• 

• 

• 

• 

• 

the Health Insurance Portability and Accountability and the Health Information Technology for Economic 
and Clinical Health Acts, which, in general and among other things, establish comprehensive federal 
standards with respect to privacy, security and transmission of individually identifiable health information 
and impose requirements for the use of standardized electronic transactions with respect to transmission of 
such information;

the laws and regulations administered and enforced by the Food and Drug Administration, including the 
Federal Food Drug and Cosmetics Act, Controlled Substances Act and other federal statutes and 
regulations;

the federal Anti-Kickback Statute, which generally prohibits, among other things, soliciting, receiving or 
providing remuneration to induce the referral of an individual for an item or service or the purchasing or 
ordering of an item or service for which payment may be made under federal healthcare programs;

the federal false claims laws, which generally prohibit, among other things, knowingly presenting or 
causing to be presented claims for payment from third-party payors that are false or fraudulent;

state law equivalents of each of these federal laws, such as anti-kickback and false claims laws that may 
apply to items or services reimbursed by any third-party payor, including commercial insurers, and state 
laws governing the privacy and security of health information in certain circumstances, many of which 
differ from each other in significant ways and may not be preempted by applicable federal laws, thus 
complicating compliance efforts; and

• 

state prohibitions on the Corporate Practice of Medicine (many of these state laws differ from one another 
in significant ways and are not preempted by federal law).

The Company has significant liabilities with respect to defined benefit pension plans that could grow in the future 
and cause the Company to incur additional costs.

As a result of the 2010 acquisition of World Color Press, the Company assumed frozen single employer defined 
benefit pension plans for certain of its employees in the United States.  The majority of the plans’ assets are held in North 
American and global equity securities and debt securities.  The asset allocation as of December 31, 2018, was 
approximately 30% equity securities and 70% debt securities.

As of December 31, 2018, the Company had underfunded pension liabilities of $82.6 million for single 
employer defined benefit plans in the United States.  Under current United States pension law, pension funding deficits 
are generally required to be funded over a seven-year period.  These pension deficits may increase or decrease depending 
on changes in the levels of interest rates, pension plan investment performance, pension legislation and other factors.  
Declines in global debt and equity markets would increase the Company’s potential pension funding obligations.  Any 
significant increase in the Company’s required contributions could have a material adverse impact on its business, 
financial condition, results of operations and cash flows.

27

In addition to the single employer defined benefit plans described above, the Company has previously 

participated in multiemployer pension plans (“MEPPs”) in the United States, including the Graphic Communications 
International Union - Employer Retirement Fund (“GCIU”) and the Graphic Communications Conference of the 
International Brotherhood of Teamsters National Pension Fund (“GCC”).  Prior to the acquisition of World Color Press 
by Quad, World Color Press received notice that certain plans in which it participated were in critical status, as defined in 
Section 432 of the Internal Revenue Code of 1986, as amended (the “Internal Revenue Code”).  As a result, the 
Company could have been subject to increased contribution rates associated with these plans or other MEPPs suffering 
from declines in their funding levels.  Due to the significantly underfunded status of the United States multiemployer 
plans and the potential increased contribution rates, the Company withdrew from participation in these multiemployer 
plans and has replaced these pension benefits with a Company-sponsored “pay as you go” defined contribution plan, 
which is historically the form of retirement benefit provided to the Company’s employees.

As of December 31, 2018, the Company estimates and has recorded in its financial statements a pre-tax 

withdrawal liability for all United States multiemployer plans of $50.9 million in the aggregate.  During the fourth 
quarter of 2016, the Company and the GCC reached a settlement agreement for all claims, with scheduled payments until 
February 2024.  The Company is currently in litigation with the GCIU trustees to determine the amount and duration of 
the withdrawal payments for the GCIU.  Arbitration proceedings with the GCIU have been completed, both sides have 
appealed the arbitrator’s ruling, and litigation in Federal court has commenced.  In April 2017, a Federal district court 
overturned the arbitration decision in one of the pending disputes in this matter.  The Company appealed the district 
court’s ruling to a panel of the Ninth Circuit Court of Appeals, and in December 2018, the panel upheld the district 
court’s decision.  The Company filed a motion for reconsideration with the panel, which was denied.  Until litigation 
with the GCIU trustees is concluded, the exact amount of the withdrawal liability will not be known.  As a result of these 
unfavorable rulings, the Company recorded a $32.1 million increase to the MEPPs withdrawal liability during the year 
ended December 31, 2018.

Holders of class A common stock are not able to independently elect directors of Quad or control any of the 
Company’s management policies or business decisions or its decisions to issue additional shares, declare and pay 
dividends or enter into corporate transactions because the holders of class A common stock have substantially less 
voting power than the holders of the Company’s class B common stock, all of which is owned by certain members of 
the Quadracci family, trusts for their benefit or other affiliates of Quad, whose interests may be different from the 
holders of class A common stock.

The Company’s outstanding stock is divided into two classes of common stock: class A common stock (“class A 

stock”) and class B common stock (“class B stock”).  The class B stock has ten votes per share on all matters and the 
class A stock is entitled to one vote per share.  As of February 11, 2019, the class B stock constitutes approximately 78% 
of Quad’s total voting power.  As a result, holders of class B stock are able to exercise a controlling influence over the 
Company’s business, have the power to elect its directors and indirectly control decisions such as whether to issue 
additional shares, declare and pay dividends or enter into corporate transactions.  All of the class B stock is owned by 
certain members of the Quadracci family or trusts for their benefit, whose interests may differ from the interests of the 
holders of class A stock.

As of February 11, 2019, approximately 93% of the outstanding class B stock was held of record by the Quad 

Voting Trust, and that constitutes approximately 72% of the Company’s total voting power.  The trustees of the Quad 
Voting Trust have the authority to vote the stock held by the Quad Voting Trust.  Accordingly, the trustees of the Quad 
Voting Trust are able to exercise a controlling influence over the Company’s business, have the power to elect its 
directors and indirectly control decisions such as whether to issue additional shares, declare and pay dividends or enter 
into corporate transactions.

28

Quad is a controlled company within the meaning of the rules of The New York Stock Exchange, LLC (“NYSE”) and, 
as a result, it relies on exemptions from certain corporate governance requirements that provide protection to 
shareholders of other companies.

Since the Quad Voting Trust owns more than 50% of the total voting power of the Company’s stock, the 

Company is considered a controlled company under the corporate governance listing standards of the NYSE.  As a 
controlled company, an exception under the NYSE listing standards exempts the Company from the obligation to comply 
with certain of the NYSE’s corporate governance requirements, including the requirements:

• 

• 

• 

that a majority of the Company’s Board of Directors consist of independent directors, as defined under the 
rules of the NYSE;

that the Company have a corporate governance and nominating committee that is composed entirely of 
independent directors with a written charter addressing the committee’s purpose and responsibilities; and

that the Company have a compensation committee that is composed entirely of independent directors with a 
written charter addressing the committee’s purpose and responsibilities.

Accordingly, for so long as Quad is a controlled company, holders of class A stock will not have the same 

protections afforded to shareholders of companies that are subject to all of the corporate governance requirements of the 
NYSE.

Currently, there is a limited active market for Quad’s class A common stock and, as a result, shareholders may be 
unable to sell their class A common stock without losing a significant portion of their investment.

The Company’s class A stock has been traded on the NYSE under the symbol “QUAD” since July 6, 2010.  
However, there is currently a limited active market for the class A common shares.  The Company cannot predict the 
extent to which investor interest in the Company will lead to the development of an active trading market for its class A 
common stock on the NYSE or how liquid that market will become.  If a more active trading market does not develop, 
shareholders may have difficulty selling any class A stock without negatively affecting the stock price, and thereby, 
losing a significant portion of their investment.

Furthermore, in response to recent public focus on dual class capital structures, certain stock index providers are 

implementing limitations on the inclusion of dual class share structures in their indices.  If these restrictions increase, 
they may impact who buys and holds the Company’s stock.

An other than temporary decline in operating results and enterprise value could lead to non-cash impairment charges 
due to the impairment of property, plant and equipment, goodwill and other intangible assets.

The Company has a material amount of property, plant, equipment, goodwill and other intangible assets on its 

balance sheet, due in part to acquisitions.  As of December 31, 2018, the Company had the following long-lived assets on 
its consolidated balance sheet included in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual 
Report on Form 10-K:

• 

Property, plant and equipment of $1,257.4 million; 

•  Goodwill of $54.6 million; and

•  Other intangible assets, primarily representing the value of customer relationships acquired, of 

$112.6 million.

29

As of December 31, 2018, these assets represented approximately 58% of the Company’s total assets.  The 
Company assesses impairment of property, plant and equipment and other intangible assets based upon the expected 
future cash flows of the respective assets.  These valuations include management’s estimates of sales, profitability, cash 
flow generation, capital structure, cost of debt, interest rates, capital expenditures and other assumptions.  A decline in 
expected profitability, significant negative industry or economic trends, inability to effectively integrate acquired 
businesses, unexpected significant changes or planned changes in use of the assets or in entity structure, and divestitures 
may adversely impact the assumptions used in the valuations.  As a result, the recoverability of these assets could be 
called into question, and the Company could be required to write down or write off these assets.  Such an occurrence 
could have a material adverse effect on the Company’s results of operations and financial position.

The Company may not be able to utilize deferred tax assets to offset future taxable income.

As of December 31, 2018, the Company had deferred tax assets, net of valuation allowances, of $158.8 million.  

The Company expects to utilize the deferred tax assets to reduce consolidated income tax liabilities in future taxable 
years.  However, the Company may not be able to fully utilize the deferred tax assets if its future taxable income and 
related income tax liability is insufficient to permit their use.  In addition, in the future, the Company may be required to 
record a valuation allowance against the deferred tax assets if the Company believes it is unable to utilize them, which 
would have an adverse effect on the Company’s results of operations and financial position.

Quad may be adversely affected by strikes and other labor protests.

As of December 31, 2018, Quad had a total of approximately 20,600 full-time equivalent employees, of which 
approximately 1,600 were covered by an industry wide agreement, a collective bargaining agreement or through a works 
council or similar arrangement.  As of December 31, 2018, the Company had five collective bargaining agreements in 
the United States and nine agreements outside of the United States that are either industry-wide individual collective 
bargaining agreements or works councils or similar arrangements.

While the Company believes its employee relations are good and that the Company maintains an employee-

centric culture, and there has not been any material disruption in operations resulting from labor disputes, the Company 
cannot be certain that it will be able to maintain a productive and efficient labor environment.  The Company cannot 
predict the outcome of any future negotiations relating to the renewal of the collective bargaining agreements, nor can 
there be any assurance that work stoppages, strikes or other forms of labor protests pending the outcome of any future 
negotiations will not occur.  A strike or other forms of labor protest affecting a series of major plants in the future could 
materially disrupt the Company’s operations and result in a material adverse impact on its financial condition, results of 
operations and cash flows, which could force the Company to reassess its strategic alternatives involving certain of its 
operations.

Risks Relating to the Proposed Acquisition of LSC

On October 30, 2018, the Company, LSC and QLC Merger Sub, Inc., a direct wholly owned subsidiary of Quad 
(“Merger Sub”), entered into an Agreement and Plan of Merger (the “Merger Agreement”), pursuant to which, subject to 
satisfaction or waiver of the conditions therein, Merger Sub will merge with and into LSC (the “Merger”), with LSC 
being the surviving company and becoming a wholly owned subsidiary of the Company.

The Merger Agreement may be terminated in accordance with its terms and the Merger may not be consummated.

The Merger Agreement is subject to a number of conditions that must be fulfilled in order to consummate the 

Merger.  Those conditions include, among others: (i) the adoption of the Merger Agreement by LSC stockholders, (ii) the 
approval of the issuance of shares of the Company’s class A stock by Quad’s shareholders, (iii) the expiration of the 
applicable waiting period under the Hart-Scott-Rodino Antitrust Improvement Act of 1976, as amended (the “HSR Act”), 
and other required regulatory approvals, (iv) the absence of any governmental order or law that precludes, restrains, 
enjoins or otherwise prohibits, the consummation of the Merger or the other transactions contemplated by the Merger 
Agreement, and (v) the Company’s shares of class A stock issuable in the Merger having been approved for listing on the 

30

NYSE.  These conditions to the closing of the Merger may not be fulfilled in a timely manner or at all, and, accordingly 
the Merger may be delayed or may not be consummated.

In addition, the parties can mutually decide to terminate the Merger Agreement at any time, before or after 
obtaining shareholder approval, or, if the Merger is not consummated by October 30, 2019, either Quad or LSC may 
choose to terminate the Merger Agreement and not proceed with the Merger.  Quad or LSC may also elect to terminate 
the Merger Agreement in certain other circumstances.

The regulatory approvals required for the consummation of the Merger may not be obtained or may take longer than 
expected to be received.  In addition, an adverse outcome of any antitrust or similar review undertaken by a 
governmental authority could prevent the Merger from being consummated or have an adverse effect on Quad 
following the Merger. 

Consummation of the Merger is conditional upon receipt of certain regulatory approvals, including, without 

limitation, the expiration or termination of the waiting period under the HSR Act in the United States and Mexico 
antitrust approval.  Although Quad and LSC have agreed to use their reasonable best efforts to obtain the requisite 
regulatory approvals, there can be no assurance that these approvals will be obtained. 

In addition, the regulatory authorities from which these approvals are required may impose conditions on the 

consummation of the Merger or require changes to the terms of the Merger.  In attempting to obtain the requisite 
regulatory approvals, neither Quad nor any of its subsidiaries will be required to make any divestiture, sale or other 
disposition of its assets or businesses.  However, although it is not required under the Merger Agreement to do so, if 
Quad agrees to such conditions in order to obtain any approvals required to consummate the Merger, then the business 
and results of operations of Quad following the Merger may be adversely affected. 

Furthermore, if the Merger Agreement is terminated under certain circumstances due to failure to obtain 
regulatory approvals or the material breach of Quad of its obligations in respect of obtaining regulatory approvals, Quad 
will pay LSC a reverse termination fee of $45 million.

Failure to consummate the Merger could negatively impact the stock price and the future business and financial 
results of the Company.

The Merger Agreement contains a number of conditions that must be satisfied or waived prior to the 
consummation of the Merger.  There can be no assurance that all of the conditions to the consummation of the Merger 
will be so satisfied or waived.  If the conditions to the Merger are not satisfied or waived, Quad and LSC will be unable 
to consummate the Merger and the Merger Agreement may be terminated.

If the Merger is not consummated for any reason, the ongoing businesses of Quad may be adversely affected 

and, without realizing any of the benefits of having consummated the Merger, the Company will be subject to a number 
of risks, including the following: 

•  Quad may experience negative reactions from the financial markets, including negative impacts on the 

market price of shares of the Company’s class A stock;

• 

• 

the manner in which customers, vendors, business partners and other third parties perceive Quad may be 
negatively impacted, which in turn could affect Quad’s marketing operations and its ability to compete for 
new business or obtain renewals in the marketplace more broadly;

customers, suppliers and other third parties who have business relationships with Quad may decide not to 
renew such relationships or seek to terminate, change and/or renegotiate their relationships with the 
Company as a result of the transaction, whether pursuant to the terms of their existing agreements with 
Quad or otherwise;

•  Quad may experience negative reactions from employees;

31

•  Quad may be required to pay certain costs relating to the Merger, even if the Merger is not consummated; 

• 

• 

under the Merger Agreement, Quad is subject to certain restrictions on the conduct of its business prior to 
consummating the Merger, which may affect its ability to execute certain of its business strategies; and

the attention of management may be directed towards the consummation of the Merger and Merger-related 
considerations and may be diverted from the day-to-day business operations of the Company, and matters 
related to the Merger may require commitments of time and resources that could otherwise have been 
devoted to other opportunities that might have been beneficial to Quad.

If the Merger is not consummated, the price of the Company’s class A stock may decline to the extent that the 

current market price reflects a market assumption that the Merger will be consummated and that the related benefits will 
be realized, or to the extent there is a market perception that the Merger was not consummated due to an adverse change 
in the business of Quad.

The synergies expected to be produced may not be realized or may require Quad after the consummation of the 
Merger to incur additional costs that may adversely affect the value of the Company’s class A stock. 

The success of the Merger will depend, in part, on the Company’s ability to realize the synergies expected to be 

produced from integrating LSC’s businesses with Quad’s existing business through capacity rationalization, the 
elimination of duplicative functions, greater operational efficiencies and greater efficiencies in supply chain 
management, among other areas.  The Company has identified approximately $135 million of annualized net synergies 
that are expected to be achieved in less than 24 months after the consummation of the Merger.

The Company’s management estimates that the total cost to the Company of achieving the annualized net 

synergies will be approximately $135 million in integration costs.  Quad’s estimates are based on a number of 
assumptions, which may prove incorrect.

Following the Merger, the Company may also incur additional and/or unexpected costs in order to realize the 

anticipated synergies.  While management believes that the annualized net synergies are achievable, it may be unable to 
realize all of the synergies within the time frame expected or at all.

The integration of LSC into Quad may not be as successful as anticipated. 

The Merger involves numerous operational, strategic, financial, accounting, legal, tax and other risks, potential 

liabilities associated with the acquired business, and uncertainties related to design, operation and integration of LSC’s 
internal control over financial reporting.  Difficulties in integrating LSC into Quad may result in LSC performing 
differently than expected, in operational challenges or in the failure to realize anticipated expense-related efficiencies.  
The Company’s existing business could also be negatively impacted by the Merger.  Potential difficulties that may be 
encountered in the integration process include, among other factors: 

• 

• 

• 

• 

• 

the inability to successfully integrate the businesses of LSC into Quad in a manner that permits Quad to 
achieve the full revenue and cost savings anticipated from the Merger;

complexities associated with managing the larger, more complex, integrated business;

not realizing anticipated operating synergies;

integrating personnel from the two companies and the loss of key employees;

potential unknown liabilities and unforeseen expenses, delays or regulatory conditions associated with the 
Merger;

32

• 

• 

• 

integrating relationships with customers, vendors and business partners;

performance shortfalls at one or both of the companies as a result of the diversion of management’s 
attention caused by consummating the Merger and integrating LSC’s operations into Quad; and

the disruption of, or the loss of momentum in, each company’s ongoing business or inconsistencies in 
standards, controls, procedures and policies.

The Company may not accomplish the integration of LSC’s businesses smoothly, successfully or within the 

anticipated cost range or timeframe.  The diversion of the attention of Quad’s management from current operations to the 
integration effort and any difficulties encountered in combining operations could prevent Quad from realizing the full 
benefits anticipated to result from the Merger and could adversely affect its business.

Quad will incur significant transaction and Merger-related costs in connection with the Merger, which may be in 
excess of those anticipated.

The Company has incurred and expects to continue to incur a number of non-recurring costs associated with 

consummating the Merger, combining the operations of the two companies and achieving desired synergies.  These fees 
and costs have been, and will continue to be, substantial.  The substantial majority of the non-recurring expenses will 
consist of transaction costs related to the Merger and include, among others, financing costs, employee retention costs, 
fees paid to financial, legal, and public relations advisors, severance and benefit costs and filing fees.

Quad will also incur transaction fees and costs related to formulating and implementing integration plans.  
Additional unanticipated costs also may be incurred while the Merger is pending and for a period thereafter for the 
integration of the two companies’ businesses.  Although Quad expects that the elimination of duplicative costs, as well as 
the realization of other efficiencies related to the integration of the businesses, should allow the Company to offset 
integration-related costs over time, this net benefit may not be achieved in the near-term, or at all.  Certain of these costs 
will be borne by Quad even if the Merger is not consummated.

Uncertainties associated with the Merger may cause a loss of management personnel and other key employees, which 
could adversely affect the future business and operations of Quad following the Merger.

The Company is dependent on the experience and industry knowledge of its officers and other key employees to 

execute its business plan.  Quad’s success after the Merger will depend in part upon the ability of Quad to retain key 
management personnel and other key employees.  Current and prospective employees may experience uncertainty about 
their roles within Quad following the Merger, which may have an adverse effect on the ability of the Company to attract 
or retain key management and other key personnel.  Accordingly, no assurance can be given that following the Merger, 
Quad will be able to attract or retain key management personnel and other key employees to the same extent that it has 
previously been able to attract or retain its own employees.

The market price of the Company’s class A stock may decline in the future as a result of the issuance of shares of the 
Company’s class A stock in the Merger or the sale of shares held by former LSC or current Quad shareholders. 

The Company expects to issue up to approximately 21.6 million shares of its class A stock to LSC stockholders 
in the Merger.  Following their receipt of shares of stock as Merger consideration, former LSC stockholders may seek to 
sell the shares delivered to them, and the Merger Agreement contains no restriction on the ability of former LSC 
stockholders to sell such shares of the Company’s class A stock following consummation of the Merger.  Other 
shareholders of the Company’s class A stock may also seek to sell shares of stock held by them following, or in 
anticipation of, consummation of the Merger.  These sales (or the perception that these sales may occur), coupled with 
the increase in the outstanding number of shares of the Company’s class A stock, may affect the market for, and the 
market price of, Quad’s class A stock in an adverse manner.

33

The Company’s debt following the Merger may limit its financial flexibility.

As of December 31, 2018, Quad had approximately $0.93 billion of outstanding indebtedness (including short-

term debt and the current portion of long-term debt) and LSC had approximately $0.77 billion of outstanding 
indebtedness (including the current portion of long-term debt).  The Company will use its amended credit facility to 
repay, refinance, repurchase, redeem, exchange or otherwise terminate LSC’s existing indebtedness prior to, in 
connection with or following the consummation of the Merger.  In addition, under the Merger Agreement, all amounts 
outstanding under the LSC credit facility will be repaid upon the closing of the Merger and Quad is required to provide 
all necessary funds for such repayment.  As a result, immediately following the consummation of the Merger, the 
Company is expected to have outstanding indebtedness of approximately $1.69 billion, based on the Company’s and 
LSC’s outstanding indebtedness as of December 31, 2018.

Lawsuits have been filed against Quad, Merger Sub, LSC and the LSC board of directors challenging the adequacy 
or completeness of the disclosures made in the initial version of Quad’s and LSC’s joint proxy statement/prospectus 
filed on December 11, 2018, and other lawsuits may be filed against Quad, LSC and/or their respective boards 
challenging the Merger.  An adverse ruling in any such lawsuit may prevent the Merger from being consummated.

Three substantially similar actions were filed by an alleged LSC stockholder against some or all of Quad, Merger 

Sub, LSC and the directors of LSC in the U.S.  District Court for the Northern District of Illinois, the U.S. District Court 
for the Southern District of New York and the U.S. District Court for the District of Delaware challenging the adequacy 
or completeness of the disclosures to LSC stockholders made in the initial version of Quad’s and LSC’s joint proxy 
statement/prospectus filed on December 11, 2018 regarding the Merger.  Among other remedies, the plaintiffs seek to 
enjoin the Merger until additional information relating to the Merger is disclosed. 

Additional lawsuits arising out of the Merger may be filed in the future.  There can be no assurance that any of the 

defendants will be successful in the outcome of the pending or any potential future lawsuits.  A preliminary injunction 
could delay or jeopardize the consummation of the Merger, and an adverse judgment granting permanent injunctive relief 
could indefinitely enjoin the consummation of the Merger. 

Item 1B. 

Unresolved Staff Comments

The Company has no unresolved staff comments to report pursuant to this item.

34

Item 2. 

Properties

Quad’s corporate office is located in Sussex, Wisconsin.  The Company owned or leased 145 facilities located in 
15 countries including manufacturing operations, warehouses and office space totaling approximately 27,722,000 square 
feet, of which approximately 20,653,000 is owned space and approximately 7,069,000 is leased space as of 
December 31, 2018.  In addition to these owned and leased facilities, the Company has more than 60 client-based 
marketing on-site locations, as well as investments in printing operations located in Brazil and India.

Within the United States Print and Related Services segment, the Company operated 52 owned or leased 

manufacturing facilities, encompassing approximately 20,658,000 square feet as of December 31, 2018.  Within the 
International segment, the Company operated eight owned or leased manufacturing facilities, encompassing 
approximately 1,829,000 square feet as of December 31, 2018.  The following table lists the Company’s operating 
locations with manufacturing facilities totaling over 500,000 square feet as of December 31, 2018:

Locations

Square Feet Property Type

Lomira, Wisconsin, United States . . . . . . . . . . . . .
Martinsburg, West Virginia, United States . . . . . . .
Sussex, Wisconsin, United States. . . . . . . . . . . . . .
Hartford, Wisconsin, United States . . . . . . . . . . . .
Oklahoma City, Oklahoma, United States . . . . . . .
Versailles, Kentucky, United States . . . . . . . . . . . .
Saratoga Springs, New York, United States. . . . . .
West Allis, Wisconsin, United States . . . . . . . . . . .
The Rock, Georgia, United States . . . . . . . . . . . . .
Wyszkow, Poland . . . . . . . . . . . . . . . . . . . . . . . . . .
Franklin, Kentucky, United States (1) . . . . . . . . . . .
Effingham, Illinois, United States . . . . . . . . . . . . .
Merced, California, United States . . . . . . . . . . . . .

2,174,000
2,123,000
1,970,000
1,682,000
1,128,000
1,065,000
1,034,000
913,000
797,000
709,000
617,000
564,000
539,000

Owned
Owned
Owned
Owned
Owned
Owned
Owned
Owned
Owned
Owned
Owned
Owned
Owned

Segment
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services
International
United States Print and Related Services
United States Print and Related Services
United States Print and Related Services

______________________________
(1)  The Franklin, Kentucky facility was announced for closure on December 7, 2018, and ceased operations on February 2, 2019.

Item 3. 

Legal Proceedings

Quad is subject to various legal actions, administrative proceedings and claims arising out of the ordinary 

course of business.  Quad believes that such unresolved legal actions, proceedings and claims will not materially 
adversely affect its results of operations, financial condition or cash flows.  For additional information, see Note 10, 
“Commitments and Contingencies — Litigation,” to the consolidated financial statements in Part II, Item 8, “Financial 
Statements and Supplementary Data,” of this Annual Report on Form 10-K.

Item 4. 

Mine Safety Disclosures

Not applicable.

35

Item 5.  Market for the Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of 

PART II

Equity Securities

Capital Stock and Dividends

Quad’s authorized capital stock consists of 80.0 million shares of class A stock, 80.0 million shares of class B 

stock, 20.0 million shares of class C common stock and 0.5 million shares of preferred stock.  The Company’s 
outstanding capital stock as of December 31, 2018, consisted of 38.1 million shares of class A stock, 13.5 million shares 
of class B stock and no shares of class C common stock or preferred stock.  As of February 11, 2019, there were 
2,657 record holders of the class A stock and 22 record holders of the class B stock.

The Company’s class A stock is listed on the NYSE under the symbol “QUAD”.  The class A stock is entitled to 

one vote per share.  The Company’s class B stock is held by certain members of the Quadracci family or trusts for their 
benefit (and can only be voluntarily transferred to the Company or to a member of the Quadracci “family group” as 
defined in the Company’s amended and restated articles of incorporation; and any transfer in violation of the Company’s 
amended and restated articles of incorporation results in the automatic conversion of such class B stock into class A 
stock).  The class B stock is entitled to ten votes per share.  Each share of class B stock may, at the option of the holder, 
be converted at any time into one share of class A stock.  There is no public trading market for the class B stock.  The 
Company has paid quarterly dividends of $0.30 per share for each class of common stock then outstanding during the 
years ended December 31, 2018 and 2017.

Pursuant to the Company’s amended and restated articles of incorporation, each outstanding class of common 

stock has equal rights with respect to cash dividends.  Pursuant to the Company’s debt facilities, the Company is subject 
to limitations on dividends and repurchases of capital stock.  If the Company’s total leverage ratio is greater than 3.00 to 
1.00 (as defined in the Company’s Senior Secured Credit Facility), the Company is prohibited from making greater than 
$120.0 million of annual dividend payments, capital stock repurchases and certain other payments.  If the total leverage 
ratio is less than 3.00 to 1.00, there are no such restrictions.  For the twelve months ended December 31, 2018, the 
Company’s total leverage ratio was 2.19 to 1.00.  Refer to Note 24, “Subsequent Events,” to the consolidated financial 
statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for 
further information regarding changes to the Company’s limitations on dividends and repurchases of capital stock as a 
result of the completion of the third amendment to the Senior Secured Credit Facility.

Securities Authorized For Issuance Under Equity Compensation Plans

See Part III, Item 12, “Security Ownership of Certain Beneficial Owners and Management and Related 

Shareholder Matters,” of this Annual Report on Form 10-K for certain information regarding the Company’s equity 
compensation plans.

36

Issuer Purchases of Equity Securities

Information about the Company’s repurchases of its class A stock during the three months ended December 31, 

2018, were as follows:

Issuer Purchases of Equity Securities

Period

October 1, 2018 to October 31, 2018 . . . .

November 1, 2018 to November 30, 2018

December 1, 2018 to December 31, 2018 .

Total. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

______________________________

Total Number of 
Shares 
Purchased(1)

Average Price
Paid Per Share

—

—

—

—

—

—

—

(1)  Represents shares of the Company’s class A stock.

Total Number of 
Shares 
Purchased as 
Part of Publicly 
Announced 
Plans or 
Programs(1)

Approximate 
Dollar Value of 
Shares that May 
Yet Be 
Purchased 
Under the Plans 
or Programs(2)

—

—

—

—

100,000,000

100,000,000

100,000,000

(2)  On September 6, 2011, the Company’s Board of Directors authorized a share repurchase program of up to $100.0 million of the 
Company’s outstanding class A stock.  On July 30, 2018, the Company’s Board of Directors discontinued the remainder of the 
September 6, 2011 share repurchase program and authorized a new share repurchase program of up to $100.0 million of the 
Company’s outstanding class A stock.  Under the authorization, share repurchases may be made at the Company’s discretion, 
from time to time, in the open market and/or in privately negotiated transactions as permitted by federal securities laws and other 
legal requirements.  The timing, manner, price and amount of any repurchase will depend on economic and market conditions, 
share price, trading volume, applicable legal requirements and other factors.  The program may be suspended or discontinued at 
any time.

During the year ended December 31, 2018, the Company repurchased 1,871,631 shares of its class A stock at a weighted average 
price of $19.59 per share for a total purchase price of $36.7 million.  During the year ended December 31, 2017, the Company 
repurchased 200,605 shares of its class A stock at a weighted average price of $18.89 per share for a total purchase price of 
$3.8 million.  During the year ended December 31, 2016, the Company repurchased 984,190 shares of its class A stock at a 
weighted average price of $8.96 per share for a total purchase price of $8.8 million.  As of December 31, 2018, there were 
$100.0 million of authorized repurchases remaining under the program.

37

Stock Performance Information

The following graph compares cumulative shareholder return on Quad’s class A stock since December 31, 2013, 
as compared to the Standard & Poor’s (“S&P”) MidCap 400 Index and a selected peer group of companies over the same 
period.  Due to the diversity of its product and service offerings, the Company does not believe that any single published 
industry index is appropriate for comparing stockholder return.  As such, the Company has compiled a peer group to use 
in the below performance graph, incorporating companies from different industries, including commercial printing, 
marketing services and publishing.

The graph assumes a $100.00 investment and that all dividends are reinvested.  The returns of each peer group 

company have been weighted to reflect their relative market capitalizations.  The comparison in the graph below is based 
upon historical stock performance and should not be considered indicative of future stockholder returns.

38

Indexed Returns

Quad/Graphics, Inc. . . . . . . . . . . . . . . . . . . . $
S&P MidCap 400 Index . . . . . . . . . . . . . . . .
Peer Group (1) . . . . . . . . . . . . . . . . . . . . . . . .

12/31/2014
89.04
$
109.77

12/31/2015
39.28
$
107.38

12/31/2016
120.22
$
129.65

12/31/2017
106.61
$
150.71

12/31/2018
61.59
$
134.01

100.00

101.76

94.85

91.88

98.53

68.77

Base
Period
12/31/2013
100.00
100.00

______________________________
(1)  The following companies were included in the Peer Group:

LiveRamp Holdings Inc. (formerly Acxiom Corp.)

Alliance Data Systems Corp.
Cenveo, Inc. (a)
Deluxe Corp.
R.R. Donnelley & Sons Co. (b)
Gannett Co., Inc. (c)
Harte Hanks, Inc.

InnerWorkings, Inc.
LSC Communications, Inc. (d)
McClatchy Co.

Meredith Corp.

Scholastic Corp.

John Wiley & Sons, Inc.

Included through September 7, 2018, when Cenveo ceased trading due to bankruptcy.

______________________________
(a) 
(b)  Adjusted for reverse split and spin offs of LSC Communications, Inc. and Donnelley Financial Solutions, Inc.
(c) 

Included from June 23, 2015, when Gannett Co., Inc. spun off from its parent company
Included from October 1, 2016, when LSC Communications, Inc. spun off from R.R. Donnelley & Sons Co.

(d) 

39

Item 6. 

Selected Financial Data

The selected consolidated statements of operations data for the years ended December 31, 2018, 2017 and 2016, 

and the selected consolidated balance sheets data at December 31, 2018 and 2017, are derived from the audited 
consolidated financial statements of the Company included in Item 8, “Financial Statements and Supplementary Data,” 
of this Annual Report on Form 10-K.  The selected financial data includes the results of operations of acquired 
businesses prospectively from their respective acquisition dates.  For additional information related to the Company’s 
acquisition activity, see Note 3, “Acquisitions and Strategic Investments,” to the consolidated financial statements in 
Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.  The selected 
consolidated statements of operations data for the years ended December 31, 2015 and 2014, and the consolidated 
balance sheets data at December 31, 2016, 2015 and 2014, are derived from audited consolidated financial statements not 
included herein.

SELECTED FINANCIAL DATA

(In millions, except per share data)

Consolidated Statements of Operations Data:

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Operating income (loss)(1) (2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net earnings (loss) attributable to Quad common shareholders(2) . . . . . . . . . .
Earnings (loss) per diluted share attributable to Quad common 
shareholders(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4,193.7

$

4,131.4

$

4,329.5

$

4,597.1

$

4,777.6

58.0

8.5

0.16

155.3

107.2

2.07

117.3

44.9

(838.0)

(641.9)

125.3

18.6

0.90

(13.40)

0.38

2018

2017

2016

2015

2014

Consolidated Balance Sheets Data:

Total assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2,469.1

$

2,452.4

$

2,570.1

$

2,847.5

$

4,008.8

Long-term debt and capital lease obligations (excluding current portion) . . .

892.9

917.2

1,038.7

1,249.6

1,309.4

Other Financial Data:

Dividends per share of common stock. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1.20

$

1.20

$

1.20

$

1.20

$

1.20

______________________________

(1)  Excludes pension and other postretirement benefits income.  On January 1, 2018, Quad adopted Accounting Standards 

Update 2017-07 “Compensation—Retirement Benefits (Topic 715): Improving the Presentation of Net Periodic Pension Cost and 
Net Periodic Postretirement Benefit Cost” (“ASU 2017-07”), which provides revised guidance on how to present the components 
of net pension income in the statement of operations.  Quad has adopted ASU 2017-07 retrospectively and has utilized the 
practical expedient that permits the use of the amounts disclosed in previous filings for net pension income as the estimation basis 
for the presentation of the prior comparative periods.

(2) 

Includes restructuring, impairment and transaction-related charges of $103.6 million, $60.4 million, $73.6 million, $164.9 million 
and $72.2 million for the years ended December 31, 2018, 2017, 2016, 2015 and 2014, respectively. 

Includes goodwill impairment charges of $808.3 million ($542.4 million, net of tax) for the year ended December 31, 2015.

Includes a $28.8 million net income tax benefit recorded during the year ended December 31, 2017, as a result of the 2017 Tax 
Cuts and Jobs Act (the “Tax Act”).  See Part II, Item 7, “Management’s Discussion and Analysis of Financial Condition and 
Results of Operations,” and Note 13, “Income Taxes,” to the Company’s consolidated financial statements in Part II, Item 8, 
“Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for further discussion.

40

Item 7. 

Management’s Discussion and Analysis of Financial Condition and Results of Operations

Following discussion of the financial condition and results of operations of Quad should be read together with 

Quad’s audited consolidated financial statements for each of the three years in the period ended December 31, 2018, 
including the notes thereto, included in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual 
Report on Form 10-K.  This discussion contains forward-looking statements that reflect the Company’s plans, estimates 
and beliefs.  The Company’s actual results could differ materially from those discussed in these forward-looking 
statements.  Factors that could cause or contribute to these differences include, but are not limited to, those discussed in 
“Forward-Looking Statements” and Part I, Item 1A, “Risk Factors,” included earlier within this Annual Report on 
Form 10-K.

Management’s discussion and analysis of financial condition and results of operations is provided as a 

supplement to the Company’s consolidated financial statements and accompanying notes to help provide an 
understanding of the Company’s financial condition, the changes in the Company’s financial condition and the 
Company’s results of operations.  This discussion and analysis is organized as follows:

•  Overview.  This section includes a general description of the Company’s business and segments, an 
overview of key performance metrics the Company’s management measures and utilizes to evaluate 
business performance, and an overview of trends affecting the Company, including management’s actions 
related to the trends.

•  Results of Operations.  This section contains an analysis of the Company’s results of operations by 

comparing the results for (1) the year ended December 31, 2018, to the year ended December 31, 2017; and 
(2) the year ended December 31, 2017, to the year ended December 31, 2016.  The comparability of the 
Company’s results of operations between periods was impacted by acquisitions and strategic investments, 
including the 2018 acquisition of Ivie and the strategic investment in Rise.  The results of operations of the 
Ivie acquisition and the strategic investment of Rise are included in the Company’s consolidated results 
prospectively from their respective acquisition date for Ivie or the date Quad increased its equity position 
from 19% to 57% for Rise.  Forward-looking statements providing a general description of recent and 
projected industry and Company developments that are important to understanding the Company’s results 
of operations are included in this section.  This section also provides a discussion of EBITDA and EBITDA 
margin, financial measures that the Company uses to assess the performance of its business that are not 
prepared in accordance with accounting principles generally accepted in the United States of America 
(“GAAP”).

• 

Liquidity and Capital Resources.  This section provides an analysis of the Company’s capitalization, cash 
flows, a statement about off-balance sheet arrangements and a discussion and table of outstanding debt and 
commitments.  Forward-looking statements important to understanding the Company’s financial condition 
are included in this section.  This section also provides a discussion of Free Cash Flow and Debt Leverage 
Ratio, non-GAAP financial measures that the Company uses to assess liquidity and capital allocation and 
deployment.

•  Critical Accounting Policies and Estimates.  This section contains a discussion of the accounting policies 

that the Company’s management believes are important to the Company’s financial condition and results of 
operations, as well as allowances and reserves that require significant judgment and estimates on the part of 
the Company’s management.  In addition, all of the Company’s significant accounting policies, including 
critical accounting policies, are summarized in Note 1, “Basis of Presentation and Summary of Significant 
Accounting Policies,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and 
Supplementary Data,” of this Annual Report on Form 10-K.

•  New Accounting Pronouncements.

41

Overview

Business Overview

As a worldwide marketing solutions partner dedicated to creating a better way, Quad uses its data-driven, 

integrated marketing solutions platform to help clients reduce complexity, increase efficiency and enhance marketing 
spend effectiveness. 

For a full description of the Company’s business overview, product offerings and Quad 3.0 strategy, refer to 

Part I, Item 1, “Business,” of this Annual Report on Form 10-K.

The Company’s operating and reportable segments are aligned with how the chief operating decision maker of 

the Company currently manages the business.  The Company’s operating and reportable segments, including their 
product and service offerings, and a “Corporate” category, are summarized below.

The United States Print and Related Services segment is predominantly comprised of the Company’s United 

States printing operations and is managed as one integrated platform.  This includes retail inserts, publications, catalogs, 
special interest publications, journals, direct mail, books, directories, in-store marketing and promotion, packaging, 
newspapers, custom print products, other commercial and specialty printed products and global paper procurement, 
together with marketing and other complementary services, including consumer insights, audience targeting, 
personalization, media planning and placement, process optimization, campaign planning and creation, pre-media 
production, videography, photography, digital execution, print execution and logistics.  This segment also includes the 
manufacture of ink.  The United States Print and Related Services segment accounted for approximately 91% of the 
Company’s consolidated net sales during the year ended December 31, 2018.

The International segment consists of the Company’s printing operations in Europe and Latin America, 

including operations in England, France, Germany, Poland, Argentina, Colombia, Mexico and Peru, as well as 
investments in printing operations in Brazil and India.  This segment provides printed products and marketing and other 
complementary services consistent with the United States Print and Related Services segment.  The International 
segment accounted for approximately 9% of the Company’s consolidated net sales during the year ended December 31, 
2018.

Corporate consists of unallocated general and administrative activities and associated expenses including, in 

part, executive, legal and finance, as well as certain expenses and income from frozen employee retirement plans, such as 
pension benefit plans.

Key Performance Metrics Overview

The Company’s management believes the ability to generate net sales growth, profit increases and positive cash 

flow, while maintaining the appropriate level of debt, are key indicators of the successful execution of the Company’s 
business strategy and will increase shareholder value.  The Company uses period over period net sales growth, EBITDA, 
EBITDA margin, net cash provided by operating activities, Free Cash Flow and Debt Leverage Ratio as metrics to 
measure operating performance, financial condition and liquidity.  EBITDA, EBITDA margin, Free Cash Flow and Debt 
Leverage Ratio are non-GAAP financial measures (see the definitions of EBITDA, EBITDA margin and the 
reconciliation of net earnings (loss) to EBITDA in the “Results of Operations” section below, and see the definitions of 
Free Cash Flow and Debt Leverage Ratio, the reconciliation of net cash provided by operating activities to Free Cash 
Flow, and the calculation of Debt Leverage Ratio in the “Liquidity and Capital Resources” section below).

Net sales growth.  The Company uses period over period net sales growth as a key performance metric.  The 

Company’s management assesses net sales growth based on the ability to generate increased net sales through increased 
sales to existing clients, sales to new clients, sales of new or expanded solutions to existing and new clients and 
opportunities to expand sales through strategic investments, including acquisitions.

42

EBITDA and EBITDA margin.  The Company uses EBITDA and EBITDA margin as metrics to assess operating 

performance.  The Company’s management assesses EBITDA and EBITDA margin based on the ability to increase 
revenues while controlling variable expense growth.

Net cash provided by operating activities.  The Company uses net cash provided by operating activities as a 

metric to assess liquidity.  The Company’s management assesses net cash provided by operating activities based on the 
ability to meet recurring cash obligations while increasing available cash to fund cash restructuring requirements related 
to cost reduction activities, as well as to fund capital expenditures, debt service requirements, World Color Press single 
employer pension plan contributions, World Color Press MEPPs withdrawal liabilities, acquisitions and other 
investments in future growth, shareholder dividends and share repurchases.  Net cash provided by operating activities 
can be significantly impacted by the timing of non-recurring or infrequent receipts or expenditures.

Free Cash Flow.  The Company uses Free Cash Flow as a metric to assess liquidity and capital deployment.  

The Company’s management assesses Free Cash Flow as a measure to quantify cash available for strengthening the 
balance sheet (debt and pension liability reduction), for strategic capital allocation and deployment through investments 
in the business (acquisitions and strategic investments) and for returning capital to the shareholders (dividends and share 
repurchases).  The priorities for capital allocation and deployment will change as circumstances dictate for the business, 
and Free Cash Flow can be significantly impacted by the Company’s restructuring activities and other unusual items.

Debt Leverage Ratio.  The Company uses the Debt Leverage Ratio as a metric to assess liquidity and the 

flexibility of its balance sheet.  Consistent with other liquidity metrics, the Company monitors the Debt Leverage Ratio 
as a measure to determine the appropriate level of debt the Company believes is optimal to operate its business, and 
accordingly, to quantify debt capacity available for strategic capital allocation and deployment through investments in 
the business (capital expenditures, acquisitions and strategic investments), for strengthening the balance sheet (pension 
liability reduction), and for returning capital to the shareholders (dividends and share repurchases).  The Company’s 
priorities for capital allocation and deployment will change as circumstances dictate for the business, and the Debt 
Leverage Ratio can be significantly impacted by the amount and timing of large expenditures requiring debt financing, as 
well as changes in profitability.

The Company remains disciplined with its debt leverage.  The Company’s consolidated debt and capital leases 

decreased by $24 million during the year ended December 31, 2018, despite investing $96 million in capital 
expenditures, $71 million in acquisitions and strategic investments (primarily the 2018 Ivie acquisition), $63 million in 
the payment of cash dividends and $37 million in share repurchases.  Since the Company completed the World Color 
Press acquisition in July 2010, the Company has reduced debt and capital leases by $798 million and has reduced the 
obligations for pension, postretirement and MEPPs by $429 million, for a total obligation reduction since July of 2010 of 
over $1.2 billion.

Overview of Trends Affecting Quad

As consumer media consumption habits change, marketing services providers face increased demand to offer 

end-to-end marketing services, from strategy and creative through execution, across all media channels.  As new 
marketing and advertising channels emerge, marketing services providers must expand their services beyond traditional 
channels such as for television, newspapers, print publications and radio, to digital channels such as mobile, internet 
search, internet display and video, to create effective multichannel campaigns for their clients. This trend greatly 
influences Quad’s ongoing efforts to redefine the future of integrated marketing and create greater value for its clients 
who are looking for less complexity, greater transparency and accountability from their business partners.  

In Quad 3.0, the Company leverages its data-driven print expertise as part of an integrated marketing solutions 
platform that helps its clients not only plan and produce marketing programs, but also deploy, manage and measure them 
across all media channels.  Competition in the printing industry remains highly fragmented and intense, and the 
Company believes that there are indicators of heightened competitive pressures.  The industry has excess manufacturing 
capacity created by continued declines in industry volumes which, in turn, has created accelerated downward pricing 
pressures.  In addition, digital delivery of documents and data, including the online distribution and hosting of media 
content and mobile technologies, offer alternatives to traditional delivery of printed documents.  Increasing consumer 

43

acceptance of digital delivery of content has resulted in marketers and publishers allocating their marketing and 
advertising spend across the expanding selection of digital delivery options, which further reduces printing demand and 
contributes to industry overcapacity.  The Company also faces competition from print management firms, which look to 
streamline processes and reduce the overall print spend of the Company’s clients, as well as from strategic marketing 
firms focused on helping businesses integrate multiple channels into their marketing campaigns.

For a full description of the Company’s industry and competition overview, refer to Part I, Item 1, “Business,” 

of this Annual Report on Form 10-K.

The Company believes that a disciplined approach for capital management and a strong balance sheet are 

critical to be able to invest in profitable growth opportunities and technological advances, thereby providing the highest 
return for shareholders.  Management balances the use of cash between deleveraging the Company’s balance sheet 
(through reduction in debt and pension obligations), compelling investment opportunities (through capital expenditures, 
acquisitions and strategic investments) and returns to shareholders (through share repurchases and a quarterly dividend 
of $0.30 per share).

The Company continues to make progress on integrating and streamlining all aspects of its business, thereby 

lowering its cost structure by consolidating its manufacturing platform into its most efficient facilities, as well as 
realizing purchasing, mailing and logistics efficiencies by centralizing and consolidating print manufacturing volumes 
and eliminating redundancies in its administrative and corporate operations.  The Company has continued to evolve its 
manufacturing platform, equipping facilities to be product line agnostic, which enables the Company to maximize 
equipment utilization.  Quad believes that the large plant size of certain of its key printing facilities allows the Company 
to drive savings in certain product lines (such as publications and catalogs) due to economies of scale and from 
investments in automation and technology.  The Company continues to focus on proactively aligning its cost structure to 
the realities of the top-line pressures it faces in the printing industry through Lean Manufacturing and sustainable 
continuous improvement programs.  Restructuring actions initiated by the Company beginning in 2010 have resulted in 
the announcement of 43 plant closures and have reduced headcount by approximately 13,000 employees through 
December 31, 2018.

The Company believes it will continue to drive productivity improvements and sustainable cost reduction 

initiatives into the future through an engaged workforce and ongoing adoption of the latest manufacturing automation 
and technology.  Through this strategy, the Company believes it can maintain the strongest, most efficient print 
manufacturing platform to remain a high-quality, low-cost producer.

Integrated distribution with the postal service is an important component of the Company’s business.  Any 

material change in the current service levels provided by the postal service could impact the demand that clients have for 
print services.  The USPS continues to experience financial problems.  Without increased revenues or action by Congress 
to reform the USPS’ cost structure, these losses will continue into the future.  Because of these financial difficulties, the 
USPS has come under increased pressure to adjust its postal rates and service levels.  Additional price increases may 
result in customers reducing mail volumes and exploring the use of alternative methods for delivering a larger portion of 
their products, such as continued diversion to the internet and other alternative media channels to ensure that they stay 
within their expected postage budgets.

Current federal law limits postal rate increases (outside of an “exigent circumstance”) to the increase in the CPI.  

This cap works to ensure funding stability and predictability for mailers.  However, that same federal statute requires the 
PRC to conduct a review of the overall rate-making structure for the USPS.  The results of that study found that the 
current rate structure has been partially successful in meeting the USPS’ goals.  The current system does result in 
predictable and stable rate making.  However, the PRC also concluded that the current rate structure does not meet 
USPS’ revenue needs and lacks pricing efficiency.  As a result, the PRC proposed a new rate-making structure that would 
provide the USPS with additional pricing flexibility over the current CPI cap, and which may result in a substantially 
altered rate structure for mailers.  There is a great deal of uncertainty as to the outcome of this review as the PRC issued 
a Notice of Proposed Rulemaking with comments due on March 1, 2018.  An additional round of comments was due on 
March 30, 2018.  Any newly revised rates that would be effective because of new rules issued by the PRC may include a 
higher rate cap, or potentially the elimination of a rate cap altogether, which will result in no restrictions on the USPS’ 

44

ability to increase rates from year to year.  This may lead to price spikes for mailers and may also reduce the incentive 
for the USPS to continue to take out costs and instead continue to rely on postage to cover the costs of an outdated postal 
service that does not reflect the industry’s ability or willingness to pay.  The result may be reduced demand for printed 
products as customers may move more aggressively into other delivery methods, such as the many digital and mobile 
options now available to consumers.

On April 12, 2018, an executive order was issued for a presidential task force to review the USPS with a 

provided time frame of 120 days.  Other initiatives, such as postal reform legislation and PRC response, have been 
temporarily delayed, pending the outcome of this review.  The recommendations stemming from the presidential task 
force were published on December 4, 2018, which were wide in scope and will require additional input from a variety of 
stakeholders, including the United States Congress.  The Company expects that with the publication of the report, both 
postal reform legislation and the PRC’s proposed rate structure changes will be further investigated within the next year.

The Company has invested significantly in its mail preparation and distribution capabilities to mitigate the 

impact of increases in postage costs, and to help clients successfully navigate the ever-changing postal environment.  
Through its data analytics, unique software to merge mail streams on a large scale, advanced finishing capabilities and 
technology, and in-house transportation and logistics operations, the Company manages the mail preparation and 
distribution of most of its clients’ products to maximize efficiency, to enable on-time and consistent delivery and to 
partially reduce these costs; however, the net impact of increasing postal costs may create a decrease in client demand for 
print and mail products.

In 2018, the Company continued to fuel its Quad 3.0 transformation through a series of strategic investments 

and acquisitions focused on building out its integrated marketing solutions platform: 

•  The Company acquired Ivie, a marketing services provider, on February 21, 2018, for a net purchase price 
of $92 million, excluding acquired cash.  Headquartered in Flower Mound, Texas, Ivie provides Quad with 
scale for on-site marketing services at more than 60 client locations; integrated execution, including 
sourcing and procurement; and expanded subject matter expertise in digital, media and creative.  The 
companies’ capabilities are highly complementary.  Ivie is a leader in customized marketing and business 
process outsourcing, and Quad is a leader in content production and workflow process optimization.

•  The Company increased its equity position in Rise, a leading digital marketing agency headquartered in 
Chicago, Illinois, from 19% to 57% on March 14, 2018, for $9 million cash paid and the conversion of 
previously provided loans to equity ownership.  Quad has long worked with Rise to orchestrate integrated, 
cross-media programs that give marketers improved predictability and control over the variables that drive 
consumer response.  As part of Quad’s integrated marketing platform, Rise helps reduce the complexities of 
working with multiple agencies and improves clients’ process efficiencies and overall marketing spend 
effectiveness.

•  The Company announced its plans to acquire Minneapolis-based creative agency, Periscope, in 

November 2018, and completed the acquisition on January 3, 2019, for a net preliminary purchase price of 
$121 million, excluding acquired cash.  Periscope’s comprehensive offering includes media buying and 
analytics, creative and account management, as well as packaging design and premedia services that 
complement Quad’s print-production capabilities.  With Periscope, the Company now has a highly efficient 
global platform for creating marketing campaigns and programs, from strategy and creative through 
execution, across all media channels.  This integrated, end-to-end marketing platform creates more value 
for clients than the traditional agency approach that operates in silos by reducing complexity and improving 
process efficiencies and marketing spend effectiveness.

45

•  On October 30, 2018, the Company entered into a definitive agreement to acquire Chicago-based LSC in 
an all-stock transaction valued at approximately $1.3 billion, including the refinancing of LSC’s debt and 
assumption of other obligations.  The acquisition, which is subject to customary closing conditions, 
including regulatory approval and approval by the shareholders of both companies, is expected to close in 
mid-2019.  The acquisition is expected to create more value for all stakeholders by leveraging a strong print 
foundation as part of a much larger, more robust integration marketing solutions offering, while broadening 
Quad’s client base and revenue-generating potential.  The transaction presents a compelling opportunity for 
achieving significant net synergies through the elimination of duplicative functions, capacity 
rationalization, greater operational efficiencies and greater efficiencies in supply chain management.  The 
Company believes the significant level of synergies will result in a more profitable combined company, and 
that the all-stock transaction structure is expected to allow Quad to maintain a strong balance sheet, which 
is expected to create future value for all shareholders. 

Throughout 2018, the Company also continued to make strategic investments in its manufacturing platform as 

part of its ongoing commitment to maintaining the most efficient, automated and dependable manufacturing and 
distribution platform in the printing industry.  These investments, which help fuel Quad’s 3.0 transformation and sustain 
its high-quality, low-cost producer position, include the following:

•  Direct Marketing Platform: The Company continued to make investments that help its clients gain a 

competitive edge with data-driven, hyper-personalized print marketing that is impactful, cost-effective and 
delivers improved return on marketing investment. The Company also debuted Accelerated InsightsTM, a 
groundbreaking predictive direct mail virtual technology that allows marketers to rapidly test direct mail 
creative and formats prior to mailing. The technology helps marketers predict what factors motivate 
someone to act on an offer prior to physical mailing.

•  Book Platform: The Company continued to invest in its book platform to match clients’ portfolios of 

products and redefine the book supply chain through increased customization and versioning capabilities; 
faster time to market; reduced waste, inventories and obsolescence through innovative solutions, such as a 
proprietary demand-driven ordering system; and lower fixed costs. Investments throughout the book 
platform included, but not limited to, a new sheetfed press for printing paper covers, end sheets and cover 
mounts for hardcover books; a new perfect binder with automatic makeready features; and an overhead 
storage and conveyor system that will help with work in process, especially for small digital orders. 

•  Magazine, Catalog and Retail Platform: The Company continued to strengthen its Magazine, Catalog and 
Retail Platform and offering. To enhance productivity and offset labor shortages, the company continues to 
investment in automation, such as automated guided vehicles (driverless fork trucks) and automated 
palletizers at the end of finishing lines. 

46

Results of Operations for the Year Ended December 31, 2018, Compared to the Year Ended December 31, 2017

Summary Results

The Company’s operating income, operating margin, net earnings attributable to Quad common shareholders 

and diluted earnings per share attributable to Quad common shareholders for the year ended December 31, 2018, 
changed from the year ended December 31, 2017, as follows (dollars in millions, except per share data).  The effects of 
the changes on net earnings attributable to Quad common shareholders were computed using a 25% normalized tax rate 
as adjusted for the Tax Act that was enacted in 2017 for all items subject to tax for the year ended December 31, 2018, 
and were computed using a 40% normalized tax rate for all items subject to tax for the year ended December 31, 2017, 
which was the normalized rate used by the Company prior to the enactment of the Tax Act:

Operating Income Operating Margin

Net Earnings
Attributable to
Quad Common
Shareholders

Diluted Earnings
Per Share
Attributable to
Quad Common
Shareholders

For the year ended December 31, 2017 . . . . . $

2018 restructuring, impairment and 
transaction-related charges (1) . . . . . . . . . . . . .
2017 restructuring, impairment and 
transaction-related charges (2) . . . . . . . . . . . . .
Interest expense (3) . . . . . . . . . . . . . . . . . . . . .
Net pension income (4) . . . . . . . . . . . . . . . . . .
2017 loss on debt extinguishment (5). . . . . . . .
Income taxes (6) . . . . . . . . . . . . . . . . . . . . . . . .
Investments in unconsolidated entity and 
noncontrolling interests, net of tax (7) . . . . . . .
Operating income (8) . . . . . . . . . . . . . . . . . . . .
For the year ended December 31, 2018 . . . . . $

______________________________

155.3

(103.6)

60.4

N/A

N/A

N/A

N/A

N/A

(54.1)

58.0

3.8 % $

107.2

$

(2.5)%

1.5 %

N/A

N/A

N/A

N/A

N/A

(1.4)%

(77.7)

36.2

(12.3)

3.5

1.6

(43.4)

1.6

(8.2)

1.4 % $

8.5

$

2.07

(1.51)

0.70

(0.24)

0.07

0.03

(0.84)

0.03

(0.15)

0.16

(1)  Restructuring, impairment and transaction-related charges of $103.6 million ($77.7 million, net of tax) incurred during the year 

ended December 31, 2018, included the following:

a. 

b. 

c. 

d. 

$23.0 million of employee termination charges related to workforce reductions through facility consolidations and 
voluntary and involuntary separation programs;

$26.5 million of impairment charges, including $16.9 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Hazleton, 
Pennsylvania; and Franklin, Kentucky; as well as other capacity and strategic reduction restructuring initiatives, 
including $5.0 million of impairment charges for machinery and equipment in Peru; and $4.6 million of land and 
building impairment charges, primarily related to the Franklin, Kentucky plant closure;

$8.2 million of transaction-related charges, consisting of professional service fees for business acquisition and 
divestiture activities, including $6.4 million related to the proposed acquisition of LSC;

$44.6 million of various other restructuring charges, consisting of a $32.1 million increase to the Company’s MEPPs 
withdrawal liability, $10.0 million in charges for certain legal matters and customer contract penalties related to the 
Company’s operations in Peru, and costs to maintain and exit closed facilities.  These charges are presented net of 
$17.3 million in gains on the sale of facilities, including a $7.5 million gain from the sale of the Taunton, Massachusetts 
Book plant, a $7.0 million gain from the sale of the Dallas, Texas plant and a $2.2 million gain from the sale of the San 
Ixhuatepec, Mexico plant.

The Company expects to incur additional restructuring and integration costs in future reporting periods in connection with 
eliminating excess manufacturing capacity and properly aligning its cost structure in conjunction with the Company’s 
acquisitions and strategic investments, and other cost reduction programs.

47

 
(2)  Restructuring, impairment and transaction-related charges of $60.4 million ($36.2 million, net of tax) incurred during the year 

ended December 31, 2017, included the following:

a. 

b. 

c. 

d. 

$26.9 million of employee termination charges related to workforce reductions through facility consolidations and 
separation programs;

$12.0 million of impairment charges, including $6.7 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, 
Ohio; and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; 
and $5.3 million of impairment charges for land and building related to the Waseca, Minnesota and Taunton, 
Massachusetts plant closures;

$3.1 million of transaction-related charges, consisting of professional service fees for business acquisition and 
divestiture activities;

$18.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as 
lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East 
Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants, and a $1.2 million gain from the Company’s 
Argentina Subsidiaries’ settlements with vendors through bankruptcy proceedings.  Other restructuring charges also 
included a $6.7 million loss on the sale of a business.

(3) 

Interest expense increased $2.2 million ($12.3 million, net of tax impact due to the change in the normalized tax rate) during the 
year ended December 31, 2018, to $73.3 million.  This change was due to a higher weighted average interest rate on borrowings 
and higher average debt levels during the year ended December 31, 2018, as compared to the year ended December 31, 2017.

(4)  Net pension income increased $2.8 million ($3.5 million, net of tax impact due to the change in the normalized tax rate) during 
the year ended December 31, 2018, to $12.4 million.  This change was due to a $1.3 million decrease from the interest cost on 
pension plan liabilities, a $0.8 million decrease in settlement charges and a $0.7 million increase from the expected return on 
pension plan assets.

(5)  A $2.6 million loss on debt extinguishment ($1.6 million, net of tax) was recognized during the year ended December 31, 2017, 

from the refinancing of the Senior Secured Credit Facility, completed on February 10, 2017.

(6)  The $43.4 million decrease in income tax benefit as calculated in the following table is primarily due to a $28.8 million tax 

benefit related to the reduced federal rate applied to net domestic deferred tax liabilities in accordance with the Tax Act and a 
$13.1 million decreased net tax benefit from the release of valuation allowances related to foreign operations.  See Note 13, 
“Income Taxes,” to the consolidated financial statements in Part II, Item 8 of this Annual Report on Form 10-K for further 
information on income taxes.

Year Ended December 31,

2018

2017

$ Change

Earnings (loss) before income taxes and equity in loss of unconsolidated entity . . $

(2.9)

$

91.2

$

Normalized tax rate in 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax (benefit) expense at normalized tax rate in 2017 . . . . . . . . . . . . . . . . .

Impact of change in normalized tax rate to 25% in 2018 . . . . . . . . . . . . . . . . . . . .

Income tax (benefit) expense at normalized tax rate of 25% in 2018 and 40% in
2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: Income tax benefit from the consolidated statements of operations . . . . . . .

40.0%

(1.2)

0.5

(0.7)

(9.8)

40.0%

36.5

—

36.5

(94.1)

40.0%

(37.7)

0.5

(37.2)

(16.0)

6.2

Impact of income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

9.1

$

52.5

$

(43.4)

48

(7)  The increase from investments in unconsolidated entity and noncontrolling interests, net of tax, of $1.6 million during the year 
ended December 31, 2018, was primarily due to a $1.0 million increase in earnings at the Company’s investment in Plural 
Industria Gráfica Ltda. (“Plural”), the Company’s Brazilian joint venture, and the favorable impact from the adjustment of the 
$0.6 million net loss attributed to noncontrolling interests in the Company’s consolidated statements of operations related to the 
Company’s 57% ownership of Rise.

(8)  Operating income, excluding restructuring, impairment and transaction-related charges, decreased $54.1 million ($8.2 million, 

net of tax impact due to the change in the normalized tax rate) primarily due to the following: (1) lower print volume and pricing 
due to ongoing industry pressures; (2) a $22.3 million non-cash expense related to a special employee retirement contribution in 
2018 resulting from the benefit of tax reform; and (3) a $10.7 million net benefit in 2017 from changes in employee vacation 
policies.  These decreases were partially offset by the following: (1) a $13.3 million net benefit in 2018 in gain from property 
insurance claims; (2) earnings from the Ivie acquisition and the investment in Rise; (3) a $5.6 million gain from a sales tax 
litigation settlement in Peru; and (4) savings from cost reduction initiatives.

Operating Results 

The following table sets forth certain information from the Company’s consolidated statements of operations on 

an absolute dollar basis and as a relative percentage of total net sales for each noted period, together with the relative 
percentage change in such information between the periods set forth below:

Year Ended December 31,

2018

2017

(dollars in millions)

Amount

% of Net
Sales

Amount

% of Net
Sales

$ Change

%
Change

Net sales:

Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,392.3

80.9% $

3,529.0

85.4% $

(136.7)

Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total net sales . . . . . . . . . . . . . . . . . . . . .

Cost of sales:

Products . . . . . . . . . . . . . . . . . . . . . . . . . . .

Services . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of sales . . . . . . . . . . . . . . . . .

Selling, general & administrative expenses .

Depreciation and amortization . . . . . . . . . . .

Restructuring, impairment and transaction-
related charges. . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses. . . . . . . . . . . .

801.4

4,193.7

2,829.0

600.3

3,429.3

372.1

230.7

103.6

4,135.7

19.1%

100.0%

602.4

4,131.4

14.6%

100.0%

67.5%

14.3%

81.8%

8.9%

5.5%

2.4%

98.6%

2,827.3

432.1

3,259.4

423.8

232.5

60.4

3,976.1

68.4%

10.5%

78.9%

10.3%

5.6%

1.4%

96.2%

199.0

62.3

1.7

168.2

169.9

(51.7)

(1.8)

43.2

159.6

(3.9)%

33.0 %

1.5 %

0.1 %

38.9 %

5.2 %

(12.2)%

(0.8)%

71.5 %

4.0 %

Operating income . . . . . . . . . . . . . . . . . . . . . . . . $

58.0

1.4% $

155.3

3.8% $

(97.3)

(62.7)%

Net Sales

Product sales decreased $136.7 million, or 3.9%, for the year ended December 31, 2018, compared to the year 
ended December 31, 2017, primarily due to a $181.2 million decrease in product sales in the Company’s print product 
lines due to ongoing industry volume and pricing pressures and $14.7 million in unfavorable foreign exchange impacts, 
primarily in Argentina; partially offset by a $59.2 million increase from pass-through paper sales.

Service sales, which primarily consist of logistics, distribution, marketing services, imaging and medical 
services, increased $199.0 million, or 33.0%, for the year ended December 31, 2018, compared to the year ended 
December 31, 2017, primarily due to a $176.2 million increase in net sales from the Ivie acquisition and investment in 
Rise and a $29.5 million increase in logistics sales, partially offset by a $5.7 million decrease in sales of imaging 
services.

49

Cost of Sales

Cost of product sales increased $1.7 million, or 0.1%, for the year ended December 31, 2018, compared with 
the year ended December 31, 2017, primarily due to an increase in paper costs and a $14.0 million non-cash expense 
related to a special employee retirement contribution in 2018.  These increases were partially offset by lower print 
volume and cost reduction initiatives.

Cost of product sales as a percentage of net sales decreased to 67.5% for the year ended December 31, 2018, 

from 68.4% for the year ended December 31, 2017, primarily due to the reasons provided above.

Cost of service sales increased $168.2 million, or 38.9%, for the year ended December 31, 2018, compared with 

the year ended December 31, 2017, primarily due to the Ivie acquisition and investment in Rise, increased logistics 
freight costs and a $2.6 million non-cash expense related to a special employee retirement contribution in 2018.

Cost of service sales as a percentage of net sales increased to 14.3% for the year ended December 31, 2018, 

from 10.5% for the year ended December 31, 2017, primarily due to the reasons provided above.

Selling, General and Administrative Expenses

Selling, general and administrative expenses decreased $51.7 million, or 12.2%, for the year ended 

December 31, 2018, compared with the year ended December 31, 2017, primarily due to the following: (1) savings from 
cost reduction initiatives, including employee-related costs; (2) a $13.3 million net benefit in 2018 in gain from property 
insurance claims; and (3) a $5.6 million gain from a sales tax litigation settlement in Peru, partially offset by a 
$10.3 million benefit in 2017 from a change in the salaried employee vacation policy that did not repeat in 2018 and a 
$5.7 million non-cash expense related to a special employee retirement contribution in 2018.  Selling, general and 
administrative expenses as a percentage of net sales decreased from 10.3% for the year ended December 31, 2017, to 
8.9% for the year ended December 31, 2018, primarily due to the reasons stated above.

Depreciation and Amortization

Depreciation and amortization decreased $1.8 million, or 0.8%, for the year ended December 31, 2018, 
compared with the year ended December 31, 2017, due to a $17.9 million decrease in depreciation expense from 
property, plant and equipment becoming fully depreciated over the past year, partially offset by a $16.1 million increase 
in amortization expense, primarily related to amortization expense for intangible assets acquired in the Ivie acquisition 
and the investment in Rise.

Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges increased $43.2 million, or 71.5%, for the year ended 

December 31, 2018, compared with the year ended December 31, 2017, primarily due to the following: 
(1) a $14.5 million increase in impairment charges; (2) a $5.1 million increase in transaction-related charges; 
(3) a $1.3 million increase in acquisition-related integration costs; and (4) a $26.2 million increase in other restructuring 
charges.  These decreases were partially offset by a $3.9 million decrease in employee termination charges.

Restructuring, impairment and transaction-related charges of $103.6 million incurred in the year ended 

December 31, 2018, included the following: (1) $23.0 million of employee termination charges related to workforce 
reductions through facility consolidations and separation programs; (2) $26.5 million of impairment charges, including 
$16.9 million of impairment charges for machinery and equipment no longer being utilized in production as a result of 
facility consolidations, including Waseca, Minnesota; Hazleton, Pennsylvania; and Franklin, Kentucky; as well as other 
capacity and strategic reduction restructuring initiatives, including $5.0 million of impairment charges for machinery and 
equipment in Peru; and $4.6 million of land and building impairment charges, primarily related to the Franklin, 
Kentucky plant closure; (3) $8.2 million of transaction-related charges consisting of professional service fees related to 
business acquisition and divestiture activities, including $6.4 million related to the proposed acquisition of LSC; and 
(4) $44.6 million of various other restructuring charges, consisting of a $32.1 million increase to the Company’s MEPPs 

50

withdrawal liability, $10.0 million in charges for certain legal matters and customer contract penalties related to the 
Company’s operations in Peru, and costs to maintain and exit closed facilities.  These charges are presented net of 
$17.3 million in gains on the sale of facilities, including a $7.5 million gain from the sale of the Taunton, Massachusetts 
Book plant, a $7.0 million gain from the sale of the Dallas, Texas plant and a $2.2 million gain from the sale of the San 
Ixhuatepec, Mexico plant.

Restructuring, impairment and transaction-related charges of $60.4 million incurred in the year ended 

December 31, 2017, included the following: (1) $26.9 million of employee termination charges related to workforce 
reductions through facility consolidations and separation programs; (2) $12.0 million of impairment charges, including 
$6.7 million of impairment charges for machinery and equipment no longer being utilized in production as a result of 
facility consolidations, including Waseca, Minnesota; Columbus, Ohio; and Taunton, Massachusetts, as well as other 
capacity and strategic reduction restructuring activities; and $5.3 million of impairment charges for land and building 
related to the Waseca, Minnesota and Taunton, Massachusetts plant closures; (3) $3.1 million of transaction-related 
charges consisting of professional service fees related to business acquisition and divestiture activities; and 
(4) $18.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as 
lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East 
Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants, and a $1.2 million gain from the Company’s 
Argentina Subsidiaries’ settlements with vendors through bankruptcy proceedings.  Other restructuring charges also 
included a $6.7 million loss on the sale of a business.

EBITDA and EBITDA Margin—Consolidated

EBITDA is defined as net earnings (loss) attributable to Quad common shareholders, excluding (1) interest 

expense, (2) income tax expense (benefit) and (3) depreciation and amortization.  EBITDA margin represents EBITDA 
as a percentage of net sales.  EBITDA and EBITDA margin are presented to provide additional information regarding 
Quad’s performance.  Both are important measures by which Quad gauges the profitability and assesses the performance 
of its business.  EBITDA and EBITDA margin are non-GAAP financial measures and should not be considered 
alternatives to net earnings (loss) as a measure of operating performance, or to cash flows provided by operating 
activities as a measure of liquidity.  Quad’s calculation of EBITDA and EBITDA margin may be different from the 
calculations used by other companies, and therefore, comparability may be limited.  

EBITDA and EBITDA margin for the year ended December 31, 2018, compared to the year ended 

December 31, 2017, were as follows:

Year Ended December 31,

2018

2017

Amount

% of Net Sales

Amount

% of Net Sales

(dollars in millions)

EBITDA and EBITDA margin (non-GAAP) . . . . . . . . . . . $

302.7

7.2% $

394.8

9.6%

EBITDA decreased $92.1 million for the year ended December 31, 2018, compared to the year ended 
December 31, 2017, primarily due to the following: (1) lower print volume and pricing due to ongoing industry 
pressures; (2) $43.2 million of increased restructuring, impairment and transaction-related charges; (3) a $22.3 million 
non-cash expense related to a special employee retirement contribution in 2018; and (4) a $10.7 million net benefit in 
2017 from changes in employee vacation policies.  These impacts were partially offset by the following: 
(1) a $13.3 million net benefit in 2018 in gain from property insurance claims; (2) earnings from the Ivie acquisition and 
investment in Rise; (3) a $5.6 million gain from a sales tax litigation settlement in Peru; and (4) savings from cost 
reduction initiatives, including employee-related costs.  

51

A reconciliation of EBITDA to net earnings attributable to Quad common shareholders for the years ended 

December 31, 2018 and 2017, was as follows:

Year Ended December 31,

2018

2017

(dollars in millions)

Net earnings attributable to Quad common shareholders(1). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Income tax benefit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Depreciation and amortization. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
EBITDA (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

8.5
73.3
(9.8)
230.7
302.7

$

$

107.2
71.1
(16.0)
232.5
394.8

______________________________

(1)  Net earnings attributable to Quad common shareholders included the following:

a.  Restructuring, impairment and transaction-related charges of $103.6 million and $60.4 million for the years ended 

December 31, 2018 and 2017, respectively;

b.  Employee stock ownership plan non-cash expense related to a special employee retirement contribution of 

$22.3 million for the year ended December 31, 2018;

c.  Net pension income of $12.4 million and $9.6 million for the years ended December 31, 2018 and 2017, respectively;

d.  Loss on debt extinguishment of $2.6 million for the year ended December 31, 2017;

e.  Equity in earnings of unconsolidated entity of $1.0 million for the year ended December 31, 2018; and

f.  Net loss attributable to noncontrolling interests of $0.6 million for the year ended December 31, 2018.

United States Print and Related Services

The following table summarizes net sales, operating income, operating margin and certain items impacting 

comparability within the United States Print and Related Services segment:

Year Ended December 31,

2018

2017

(dollars in millions)

Amount

Amount

$ Change

% Change

Net sales:

Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,023.8

$

3,156.9

$

Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income (including restructuring, impairment and
transaction-related charges). . . . . . . . . . . . . . . . . . . . . . . . . . . . .

782.8

154.0

583.2

194.3

Operating margin. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4.0%

5.2%

Restructuring, impairment and transaction-related charges . . . . $

37.8

$

53.6

$

(133.1)

199.6

(40.3)

N/A

(15.8)

(4.2)%

34.2 %

(20.7)%

N/A

(29.5)%

Net Sales

Product sales for the United States Print and Related Services segment decreased $133.1 million, or 4.2%, for 
the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $184.7 million 
decrease in product sales in the Company’s print product lines (predominantly due to ongoing volume and pricing 
pressures from excess capacity in the printing industry), partially offset by a $51.6 million increase in pass-through paper 
sales.

52

Service sales for the United States Print and Related Services segment increased $199.6 million, or 34.2%, for 
the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $176.2 million 
increase in net sales from the Ivie acquisition and investment in Rise and a $30.1 million increase in logistics sales, 
partially offset by a $5.7 million decrease in sales of imaging services.

Operating Income

Operating income for the United States Print and Related Services segment decreased $40.3 million, or 20.7%, 
for the year ended December 31, 2018, compared to the year ended December 31, 2017, primarily due to the following: 
(1) lower print volume and pricing due to ongoing industry pressures; (2) a $21.9 million non-cash expense related to a 
special employee retirement contribution in 2018; (3) a $10.7 million net benefit in 2017 from changes in employee 
vacation policies.  These impacts were partially offset by the following: (1) a $15.8 million decrease in restructuring, 
impairment and transaction-related charges; (2) a $13.3 million net benefit in 2018 in gain from property insurance 
claims; (3) earnings from the Ivie acquisition and the investment in Rise; and (4) savings from cost reduction initiatives, 
including employee-related costs.

The operating margin for the United States Print and Related Services segment decreased to 4.0% for the year 

ended December 31, 2018, from 5.2% for the year ended December 31, 2017, primarily due to the reasons provided 
above.

Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the United States Print and Related Services 

segment for the year ended December 31, 2018, were $37.8 million, consisting of the following: (1) $16.1 million of 
employee termination charges related to workforce reductions through facility consolidations and separation programs; 
(2) $18.3 million of impairment charges, including $16.1 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Hazleton, 
Pennsylvania; and Franklin, Kentucky; as well as other capacity and strategic reduction restructuring initiatives; and 
$2.2 million of impairment charges for land and building related to the Franklin, Kentucky plant closure; and 
(3) $2.0 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as 
lease exit charges.  These charges are presented net of gains on the sale of facilities, including a $7.5 million gain from 
the sale of the Taunton, Massachusetts Book plant and a $7.0 million gain from the sale of the Dallas, Texas plant.

Restructuring, impairment and transaction-related charges for the United States Print and Related Services 

segment for the year ended December 31, 2017, were $53.6 million, consisting of the following: (1) $21.7 million of 
employee termination charges related to workforce reductions through facility consolidations and separation programs; 
(2) $11.5 million of impairment charges, including $6.2 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; 
and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; and $5.3 million of 
impairment charges for land and building related to the Waseca, Minnesota and Taunton, Massachusetts plant closures; 
and (3) $19.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well 
as lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East 
Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants.  Other restructuring charges also included 
a $6.7 million loss on the sale of a business.

53

International

The following table summarizes net sales, operating income, operating margin, certain items impacting 

comparability and equity in loss of unconsolidated entities within the International segment:

Year Ended December 31,

2018

2017

(dollars in millions)

Amount

Amount

$ Change

% Change

Net sales:

Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

368.5

$

372.1

$

Services. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

18.6

Operating income (including restructuring, impairment and
transaction-related charges). . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating margin. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1.5

0.4%

Restructuring, impairment and transaction-related charges . . . . $

22.2

$

Equity in earnings of unconsolidated entity . . . . . . . . . . . . . . . .

(1.0)

19.2

19.6

5.0%

3.3

—

$

(3.6)

(0.6)

(18.1)

N/A

18.9

(1.0)

(1.0)%

(3.1)%

(92.3)%

N/A

nm

100.0 %

Net Sales

Product sales for the International segment decreased $3.6 million, or 1.0%, for the year ended December 31, 
2018, compared to the year ended December 31, 2017, primarily due to $14.7 million in unfavorable foreign exchange 
impacts, partially offset by a $7.6 million increase in pass-through paper sales and a $3.5 million increase in volume and 
pricing, primarily in Mexico.

Service sales for the International segment decreased $0.6 million, or 3.1%, for the year ended December 31, 

2018, compared to the year ended December 31, 2017, primarily due to a decrease in logistics revenue in Europe.

Operating Income

Operating income for the International segment decreased $18.1 million, or 92.3%, for the year ended 

December 31, 2018, compared to the year ended December 31, 2017, primarily due to a $18.9 million increase in 
restructuring and impairment expenses, partially offset by a $5.6 million gain from a sales tax litigation settlement in 
Peru and a $4.8 million increase in operating income, primarily in Mexico.

Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the International segment for the year ended 

December 31, 2018, were $22.2 million, consisting of the following: (1) $3.7 million of employee termination charges 
related to workforce reductions through facility consolidations and separation programs; (2) $8.2 million of impairment 
charges, including $5.8 million for machinery and equipment no longer being utilized in production as a result of facility 
consolidations, as well as other capacity and strategic reduction restructuring initiatives, including $5.0 million of 
impairment charges for machinery and equipment in Peru; and $2.4 million of impairment charges for land and building; 
(3) $10.3 million of various other restructuring charges, including $10.0 million in charges for certain legal matters and 
customer contract penalties related to the Company’s operations in Peru.

54

Restructuring, impairment and transaction-related charges for the International segment for the year ended 

December 31, 2017, were $3.3 million, consisting of the following: (1) $4.7 million of employee termination charges 
related to workforce reductions through facility consolidations and separation programs; (2) $0.5 million of impairment 
charges for machinery and equipment no longer being utilized in production as a result of facility consolidations; and 
(3) $1.9 million of various other restructuring income primarily related to the Company’s Argentina Subsidiaries’ gain 
from settlements with vendors through bankruptcy proceedings, partially offset by charges to maintain and exit closed 
facilities.

Equity in Earnings of Unconsolidated Entities

Investments in entities where Quad has the ability to exert significant influence, but not control, are accounted 

for using the equity method of accounting.  The Company holds a 49% ownership interest in Plural, a commercial printer 
based in São Paulo, Brazil.  The equity in earnings of unconsolidated entity in the International segment increased 
$1.0 million for the year ended December 31, 2018, compared to the year ended December 31, 2017, due to an increase 
in earnings at the Company’s investment in Plural.

Unrestricted Subsidiaries

Unrestricted subsidiaries as defined in the Senior Unsecured Notes indenture represented less than 2.0% of total 

consolidated net sales for the year ended December 31, 2018.

Corporate

The following table summarizes unallocated operating expenses presented as Corporate:

Year Ended December 31,

2018

2017

(dollars in millions)

Operating expenses (including restructuring, impairment and
transaction-related charges). . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Restructuring, impairment and transaction-related charges . . . .

$

97.5

43.6

58.6

$

3.5

38.9

40.1

66.4%

1,145.7%

Amount

Amount

$ Change

% Change

Operating Expenses

Corporate operating expenses increased $38.9 million, or 66.4%, for the year ended December 31, 2018, 
compared with the year ended December 31, 2017, primarily due to a $40.1 million increase in restructuring, impairment 
and transaction-related charges and a $0.4 million non-cash expense related to a special employee retirement 
contribution in 2018.

Restructuring, Impairment and Transaction-Related Charges

Corporate restructuring, impairment and transaction-related charges for the year ended December 31, 2018, 

were $43.6 million, consisting of the following: (1) $3.2 million of employee termination charges related to workforce 
reductions through facility consolidations and separation programs; (2) $8.1 million of transaction-related charges, which 
primarily included professional service fees; and (3) $32.3 million of other restructuring charges, including 
a $32.1 million increase to its MEPPs withdrawal liability.

Corporate restructuring, impairment and transaction-related charges for the year ended December 31, 2017, 
were $3.5 million, consisting of the following: (1) $0.5 million of employee termination charges related to workforce 
reductions through facility consolidations and separation programs; (2) $2.1 million of transaction-related charges which 
primarily included professional service fees; and (3) $0.9 million of other restructuring charges.

55

Results of Operations for the Year Ended December 31, 2017, Compared to the Year Ended December 31, 2016

Summary Results

The Company’s operating income, operating margin, net earnings attributable to Quad common shareholders 
(computed using a 40% normalized tax rate) and diluted earnings per share attributable to Quad common shareholders 
for the year ended December 31, 2017, changed from the year ended December 31, 2016, as follows (dollars in millions, 
except per share data):

Operating Income Operating Margin

Net Earnings 
Attributable to 
Quad Common 
Shareholders

Diluted Earnings 
Per Share 
Attributable to 
Quad Common 
Shareholders

For the year ended December 31, 2016 . . . . . $

2017 restructuring, impairment and 
transaction-related charges (1) . . . . . . . . . . . . .
2016 restructuring, impairment and 
transaction-related charges (2) . . . . . . . . . . . . .
Interest expense (3) . . . . . . . . . . . . . . . . . . . . .
Net pension income (4) . . . . . . . . . . . . . . . . . .
2017 loss on debt extinguishment (5). . . . . . . .
2016 gain on debt extinguishment (6) . . . . . . .
Income taxes (7) . . . . . . . . . . . . . . . . . . . . . . . .
Investments in unconsolidated entity and 
noncontrolling interests, net of tax (8) . . . . . . .
Operating income (9) . . . . . . . . . . . . . . . . . . . .
For the year ended December 31, 2017 . . . . . $

______________________________

117.3

(60.4)

73.6

N/A

N/A

N/A

N/A

N/A

N/A

24.8

155.3

2.7 % $

44.9

$

(1.5)%

1.7 %

N/A

N/A

N/A

N/A

N/A

N/A

0.9 %

(36.2)

44.2

3.6

2.7

(1.6)

(8.5)

41.8

1.4

14.9

3.8 % $

107.2

$

0.90

(0.70)

0.89

0.11

0.05

(0.03)

(0.17)

0.80

0.03

0.19

2.07

(1)  Restructuring, impairment and transaction-related charges of $60.4 million ($36.2 million, net of tax) incurred during the year 

ended December 31, 2017, included the following:

a. 

b. 

c. 

d. 

$26.9 million of employee termination charges related to workforce reductions through facility consolidations and 
separation programs;

$12.0 million of impairment charges, including $6.7 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, 
Ohio; and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; 
and $5.3 million of impairment charges for land and building related to the Waseca, Minnesota and Taunton, 
Massachusetts plant closures;

$3.1 million of transaction-related charges, consisting of professional service fees for business acquisition and 
divestiture activities;

$18.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as 
lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East 
Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants, and a $1.2 million gain from the Company’s 
Argentina Subsidiaries’ settlements with vendors through bankruptcy proceedings.  Other restructuring charges also 
included a $6.7 million loss on the sale of a business.

The Company expects to incur additional restructuring and integration costs in future reporting periods in connection with 
eliminating excess manufacturing capacity and properly aligning its cost structure in conjunction with the Company’s 
acquisitions and strategic investments, and other cost reduction programs.

(2)  Restructuring, impairment and transaction-related charges of $73.6 million ($44.2 million, net of tax) incurred during the year 

ended December 31, 2016, included the following:

56

 
a. 

b. 

$12.9 million of employee termination charges related to workforce reductions through facility consolidations and 
involuntary separation programs;

$26.8 million of impairment charges, including $14.7 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Atglen, Pennsylvania; Augusta, 
Georgia; East Greenville, Pennsylvania; Monroe, New Jersey; Woodstock, Illinois; and Queretaro, Mexico, as well as 
other capacity and strategic reduction restructuring activities; and $12.1 million of impairment charges for land and 
building related to the Atglen, Pennsylvania plant closure;

c. 

$2.2 million of transaction-related charges, consisting of professional service fees for business acquisition and 
divestiture activities;

d. 

$0.1 million of acquisition-related integration costs; and

e. 

$31.6 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well as 
lease exit charges.  Other restructuring charges also included an $11.2 million increase to its MEPPs withdrawal 
liability.

(3) 

Interest expense decreased $6.1 million ($3.7 million, net of tax) during the year ended December 31, 2017, to $71.1 million.  
This change was due to lower average debt levels in the year ended December 31, 2017, as compared to the year ended 
December 31, 2016.

(4)  Net pension income increased $4.5 million ($2.7 million, net of tax impact due to the change in the normalized tax rate) during 
the year ended December 31, 2017, to -$9.6 million.  This change was due to a $0.8 million decrease from interest cost on 
pension plan liabilities and a $6.2 million decrease in settlement charges, offset by a $2.5 million decrease from the expected 
return on pension plan assets.

(5)  A $2.6 million loss on debt extinguishment ($1.6 million, net of tax) was recognized during the year ended December 31, 2017, 

from the refinancing of the Senior Secured Credit Facility, completed on February 10, 2017.

(6)  A $14.1 million gain on debt extinguishment ($8.5 million, net of tax) was recognized during the year ended December 31, 2016, 

primarily from the repurchase of $56.5 million aggregate principal amount of Senior Unsecured Notes.

(7)  The $41.8 million decrease in income taxes as calculated in the following table is primarily due to a $28.8 million tax benefit 
related to the reduced federal rate applied to net domestic deferred tax liabilities in accordance with the Tax Act and a 
$21.0 million tax benefit from the release of valuation allowances primarily related to foreign credits, partially offset by a 
$7.1 million decreased tax benefit of domestic deductions.  See Note 13, “Income Taxes,” to the consolidated financial statements 
in Part II, Item 8 of this Annual Report on Form 10-K for further information on income taxes.

Year Ended December 31,

2017

2016

$ Change

Earnings before income taxes and equity in loss of unconsolidated entity. . . . . . . $

91.2

$

59.3

$

40% normalized tax rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax expense at 40% normalized tax rate . . . . . . . . . . . . . . . . . . . . . . . . . . .

40.0%

36.5

40.0%

23.7

31.9

40.0%

12.8

Less: Income tax (benefit) expense from the consolidated statements of
operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(16.0)

13.0

(29.0)

Impact of income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

52.5

$

10.7

$

41.8

(7)  The decrease in investments in unconsolidated entity and noncontrolling interests, net of tax, of $1.4 million during the year 
ended December 31, 2017, was related to a decrease in losses at the Company’s Brazilian joint venture investment in Plural.

57

(8)  Operating income, excluding restructuring, impairment and transaction-related charges, increased $24.8 million ($14.9 million, 

net of tax) primarily due to the following: (1) a $44.6 million decrease in depreciation and amortization expense; 
(2) a $19.4 million vacation reserve reduction from an employee vacation policy change; (3) $6.8 million in lower legal 
expenses; (4) a $5.0 million gain from a property insurance claim; and (5) savings from cost reduction initiatives, including 
employee-related costs.  These impacts were partially offset by lower print volume and pricing due to ongoing industry pressures 
and a $10.4 million benefit in 2016 that did not repeat in 2017 related to the collection of a previously written-off vendor 
receivable.

Operating Results

The following table sets forth certain information from the Company’s consolidated statements of operations on 

an absolute dollar basis and as a relative percentage of total net sales for each noted period, together with the relative 
percentage change in such information between the periods set forth below:

Year Ended December 31,

2017

2016

(dollars in millions)

Amount

% of Net
Sales

Amount

% of Net
Sales

$ Change

%
Change

Net sales:

Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,529.0

85.4% $

3,717.1

85.9% $

(188.1)

Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total net sales . . . . . . . . . . . . . . . . . . . . .

Cost of sales:

Products . . . . . . . . . . . . . . . . . . . . . . . . . . .

Services . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of sales . . . . . . . . . . . . . . . . .

Selling, general & administrative expenses .

Depreciation and amortization . . . . . . . . . . .

Restructuring, impairment and transaction-
related charges. . . . . . . . . . . . . . . . . . . . . . . .

602.4

4,131.4

2,827.3

432.1

3,259.4

423.8

232.5

60.4

Total operating expenses . . . . . . . . . . . . .

3,976.1

14.6%

100.0%

612.4

4,329.5

14.1%

100.0%

68.4%

10.5%

78.9%

10.3%

5.6%

1.4%

96.2%

2,971.0

423.8

3,394.8

466.7

277.1

73.6

4,212.2

68.6%

9.8%

78.4%

10.8%

6.4%

1.7%

97.3%

(10.0)

(198.1)

(143.7)

8.3

(135.4)

(42.9)

(44.6)

(13.2)

(236.1)

Operating income . . . . . . . . . . . . . . . . . . . . . . . . $

155.3

3.8% $

117.3

2.7% $

38.0

(5.1)%

(1.6)%

(4.6)%

(4.8)%

2.0 %

(4.0)%

(9.2)%

(16.1)%

(17.9)%

(5.6)%

nm

Net Sales

Product sales decreased $188.1 million, or 5.1%, for the year ended December 31, 2017, compared to the year 
ended December 31, 2016, primarily due to a $141.6 million decrease in product sales in the Company’s print product 
lines due to ongoing industry volume and pricing pressures and a $47.1 million decrease from pass-through paper sales, 
partially offset by $0.6 million in positive foreign exchange impacts.

Service sales, which primarily consist of imaging, logistics, distribution and medical services, decreased 
$10.0 million, or 1.6%, for the year ended December 31, 2017, compared to the year ended December 31, 2016, 
primarily due to a $9.7 million decrease in logistics sales resulting from lower print shipment volume.

Cost of Sales

Cost of product sales decreased $143.7 million, or 4.8%, for the year ended December 31, 2017, compared with 
the year ended December 31, 2016, primarily due to the following: (1) lower print and paper volume; (2) an $8.5 million 
vacation reserve reduction from an employee vacation policy change; and (3) cost reduction initiatives.  These reductions 
were partially offset by a $10.4 million benefit in 2016 that did not repeat in 2017 related to the collection of a 
previously written-off vendor receivable.

58

Cost of product sales as a percentage of net sales decreased to 68.4% for the year ended December 31, 2017, 

from 68.6% for the year ended December 31, 2016, primarily due to the reasons provided above.

Cost of service sales increased $8.3 million, or 2.0%, for the year ended December 31, 2017, compared with the 

year ended December 31, 2016, primarily due to increased shipment cost.

Cost of service sales as a percentage of net sales decreased to 10.5% for the year ended December 31, 2017, 

from 9.8% for the year ended December 31, 2016, primarily due to the reasons provided above.

Selling, General and Administrative Expenses

Selling, general and administrative expenses decreased $42.9 million, or 9.2%, for the year ended December 31, 

2017, compared with the year ended December 31, 2016, primarily due to the following: (1) a $10.9 million vacation 
reserve reduction from an employee vacation policy change; (2) a $6.8 million decrease in legal expenses; 
(3) a $5.0 million gain from a property insurance claim; and (4) savings from cost reduction initiatives, including 
employee-related costs.  Selling, general and administrative expenses as a percentage of net sales decreased from 10.8% 
for the year ended December 31, 2016, to 10.3% for the year ended December 31, 2017, primarily due to the reasons 
stated above.

Depreciation and Amortization

Depreciation and amortization decreased $44.6 million, or 16.1%, for the year ended December 31, 2017, 

compared with the year ended December 31, 2016, due to a $32.4 million decrease in amortization expense, primarily 
related to customer relationship intangibles becoming fully amortized in the second quarter of 2016; and a $12.2 million 
decrease in depreciation expense from property, plant and equipment becoming fully depreciated over the past year and a 
decrease in purchases of property, plant and equipment in 2017 compared to 2016.

Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges decreased $13.2 million, or 17.9%, for the year ended 

December 31, 2017, compared with the year ended December 31, 2016, primarily due to the following: 
(1) a $14.8 million decrease in impairment charges; (2) a $0.1 million decrease in acquisition-related integration costs; 
and (3) a $13.2 million decrease in other restructuring charges.  These decreases were partially offset by a $14.0 million 
increase in employee termination charges and a $0.9 million increase in transaction-related charges.

Restructuring, impairment and transaction-related charges of $60.4 million incurred in the year ended 

December 31, 2017, included the following: (1) $26.9 million of employee termination charges related to workforce 
reductions through facility consolidations and voluntary and involuntary separation programs; (2) $12.0 million of 
impairment charges, including $6.7 million of impairment charges for machinery and equipment no longer being utilized 
in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; and Taunton, 
Massachusetts, as well as other capacity and strategic reduction restructuring activities; and $5.3 million of impairment 
charges for land and building related to the Waseca, Minnesota and Taunton, Massachusetts plant closures; 
(3) $3.1 million of transaction-related charges consisting of professional service fees related to business acquisition and 
divestiture activities; and (4) $18.4 million of various other restructuring charges, including costs to maintain and exit 
closed facilities, as well as lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; 
Dickson, Tennessee; East Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants, and a $1.2 million gain 
from the Company’s Argentina Subsidiaries’ settlements with vendors through bankruptcy proceedings.  Other 
restructuring charges also included a $6.7 million loss on the sale of a business.

59

Restructuring, impairment and transaction-related charges of $73.6 million incurred in the year ended 

December 31, 2016, included the following: (1) $12.9 million of employee termination charges related to workforce 
reductions through facility consolidations and involuntary separation programs; (2) $26.8 million of impairment charges, 
including $14.7 million of impairment charges for machinery and equipment no longer being utilized in production as a 
result of facility consolidations, including Atglen, Pennsylvania; Augusta, Georgia; East Greenville, Pennsylvania; 
Monroe, New Jersey; Woodstock, Illinois; and Queretaro, Mexico, as well as other capacity and strategic reduction 
restructuring activities; and $12.1 million of impairment charges for land and building related to the Atglen, 
Pennsylvania plant closure; (3) $2.2 million of transaction-related charges consisting of professional service fees related 
to business acquisition and divestiture activities; (4) $0.1 million of acquisition-related integration costs; and 
(5) $31.6 million of various other restructuring charges, including costs to maintain and exit closed facilities, lease exit 
charges, and an $11.2 million increase to its MEPPs withdrawal liability.

EBITDA and EBITDA Margin—Consolidated

EBITDA is defined as net earnings (loss) attributable to Quad common shareholders, excluding (1) interest 

expense, (2) income tax expense (benefit) and (3) depreciation and amortization.  EBITDA margin represents EBITDA 
as a percentage of net sales.  EBITDA and EBITDA margin are presented to provide additional information regarding 
Quad’s performance.  Both are important measures by which Quad gauges the profitability and assesses the performance 
of its business.  EBITDA and EBITDA margin are non-GAAP financial measures and should not be considered 
alternatives to net earnings (loss) as a measure of operating performance, or to cash flows provided by operating 
activities as a measure of liquidity.  Quad’s calculation of EBITDA and EBITDA margin may be different from the 
calculations used by other companies, and therefore, comparability may be limited.  

EBITDA and EBITDA margin for the year ended December 31, 2017, compared to the year ended 

December 31, 2016, were as follows:

Year Ended December 31,

2017

2016

Amount

% of Net Sales

Amount

% of Net Sales

(dollars in millions)

EBITDA and EBITDA margin (non-GAAP) . . . . . . . . . . . $

394.8

9.6% $

412.2

9.5%

EBITDA decreased $17.4 million for the year ended December 31, 2017, compared to the year ended 

December 31, 2016, primarily due to lower print volume and pricing due to ongoing industry pressures and 
a $10.4 million benefit in 2016 that did not repeat in 2017 related to the collection of a previously written-off vendor 
receivable.  These impacts were partially offset by the following: (1) $13.2 million of decreased restructuring, 
impairment and transaction-related charges; (2) a $19.4 million vacation reserve reduction from an employee vacation 
policy change; (3) $6.8 million in lower legal expenses; (4) a $5.0 million gain from a property insurance claim; and 
(5) savings from cost reduction initiatives, including employee-related costs.

60

A reconciliation of EBITDA to net earnings attributable to Quad common shareholders for the years ended 

December 31, 2017 and 2016, was as follows:

Year Ended December 31,

2017

2016

(dollars in millions)

Net earnings attributable to Quad common shareholders (1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax (benefit) expense. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

107.2

$

71.1

(16.0)

232.5

EBITDA (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

394.8

$

44.9

77.2

13.0

277.1

412.2

______________________________

(1)  Net earnings attributable to Quad common shareholders included the following:

a.  Restructuring, impairment and transaction-related charges of $60.4 million and $73.6 million for the years ended 

December 31, 2017 and 2016, respectively;

b.  Net pension income of $9.6 million and $5.1 million for the years ended December 31, 2017 and 2016, respectively;

c.  Loss on debt extinguishment of $2.6 million for the year ended December 31, 2017;

d.  Gain on debt extinguishment of $14.1 million for the year ended December 31, 2016; and

e.  Equity in loss of unconsolidated entity of $1.4 million for the year ended December 31, 2016.

United States Print and Related Services

The following table summarizes net sales, operating income, operating margin and certain items impacting 

comparability within the United States Print and Related Services segment:

Year Ended December 31,

2017

2016

(dollars in millions)

Amount

Amount

$ Change

% Change

Net sales:

Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,156.9

$

3,335.1

$

Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income (including restructuring, impairment and
transaction-related charges). . . . . . . . . . . . . . . . . . . . . . . . . . . . .

583.2

194.3

591.9

186.1

Operating margin. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

5.2%

4.7%

Restructuring, impairment and transaction-related charges . . . . $

53.6

$

59.3

$

(178.2)

(8.7)

8.2

N/A

(5.7)

(5.3)%

(1.5)%

nm

N/A

(9.6)%

Net Sales

Product sales for the United States Print and Related Services segment decreased $178.2 million, or 5.3%, for 
the year ended December 31, 2017, compared to the year ended December 31, 2016 primarily due to a $137.6 million 
decrease in product sales in the Company’s print product lines (predominantly due to ongoing volume and pricing 
pressures from excess capacity in the printing industry) and a $40.6 million decrease in pass-through paper sales.

Service sales for the United States Print and Related Services segment decreased $8.7 million, or 1.5%, for the 

year ended December 31, 2017, compared to the year ended December 31, 2016 primarily due to an $8.4 million 
decrease in logistic sales resulting from lower print shipment volume.

61

Operating Income

Operating income for the United States Print and Related Services segment increased $8.2 million for the year 

ended December 31, 2017, compared to the year ended December 31, 2016, primarily due to the following: 
(1) a $41.6 million decrease in depreciation and amortization; (2) a $19.4 million vacation reserve reduction due to an 
employee vacation policy change; (3) a $5.7 million in restructuring, impairment and transaction-related charges; 
(4) a $5.0 million gain from a property insurance claim; and (5) savings from cost reduction initiatives, including 
employee-related costs.  These impacts were partially offset by lower print volume and pricing and a $10.4 million 
benefit in 2016 that did not repeat in 2017 related to the collection of a previously written-off vendor receivable.

The operating margin for the United States Print and Related Services segment increased to 5.2% for the year 

ended December 31, 2017, from 4.7% for the year ended December 31, 2016, primarily due to the reasons provided 
above.

Restructuring, Impairment and Transaction-Related Charges

Restructuring, impairment and transaction-related charges for the United States Print and Related Services 

segment for the year ended December 31, 2017, were $53.6 million, consisting of the following: (1) $21.7 million of 
employee termination charges related to workforce reductions through facility consolidations and separation programs; 
(2) $11.5 million of impairment charges, including $6.2 million of impairment charges for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; 
and Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring activities; and $5.3 million of 
impairment charges for land and building related to the Waseca, Minnesota and Taunton, Massachusetts plant closures; 
and (3) $19.4 million of various other restructuring charges, including costs to maintain and exit closed facilities, as well 
as lease exit charges, net of $7.1 million in gains from the sale of the Atglen, Pennsylvania; Dickson, Tennessee; East 
Greenville, Pennsylvania; Lenexa, Kansas; and Marengo, Iowa plants.  Other restructuring charges also included 
a $6.7 million loss on the sale of a business.

Restructuring, impairment and transaction-related charges for the United States Print and Related Services 

segment for the year ended December 31, 2016, were $59.3 million, consisting of: (1) $10.5 million of employee 
termination charges related to workforce reductions through facility consolidations and involuntary separation programs; 
(2) $25.9 million of impairment charges, including $13.8 million for machinery and equipment no longer being utilized 
in production as a result of facility consolidations, including Atglen, Pennsylvania; Augusta, Georgia; East Greenville, 
Pennsylvania; Monroe, New Jersey; and Woodstock, Illinois, as well as other capacity and strategic reduction 
restructuring activities; and $12.1 million of land and building impairment related to the Atglen, Pennsylvania plant 
closure; (3) $0.1 million of acquisition-related integration costs; and (4) $22.8 million various other restructuring 
charges, including costs to maintain and exit closed facilities, as well as lease exit charges.

62

International

The following table summarizes net sales, operating income (loss), operating margin, certain items impacting 

comparability and equity in loss of unconsolidated entities within the International segment:

Year Ended December 31,

2017

2016

(dollars in millions)

Amount

Amount

$ Change

% Change

Net sales:

Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

372.1

$

382.0

$

Services. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income (including restructuring, impairment and
transaction-related charges). . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating margin. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Restructuring, impairment and transaction-related charges
(income) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Equity in loss of unconsolidated entity . . . . . . . . . . . . . . . . . . . .

19.2

19.6

5.0%

3.3

—

20.5

13.5

3.4%

$

(1.1)

$

1.4

(9.9)

(1.3)

6.1

N/A

4.4

(1.4)

(2.6)%

(6.3)%

45.2 %

N/A

nm

(100.0)%

Net Sales

Product sales for the International segment decreased $9.9 million, or 2.6%, for the year ended December 31, 
2017, compared to the year ended December 31, 2016, primarily due to a $6.5 million decrease in pass-through paper 
sales and a $4.0 million decrease in volume and pricing, primarily in Peru, partially offset by $0.6 million in favorable 
foreign exchange impacts, primarily in Europe.

Service sales for the International segment decreased $1.3 million, or 6.3%, for the year ended December 31, 

2017, compared to the year ended December 31, 2016, primarily due to a decrease in logistics revenue in Europe.

Operating Income

Operating income for the International segment increased $6.1 million, or 45.2%, for the year ended 

December 31, 2017, compared to the year ended December 31, 2016, primarily due to a $7.4 million increase in 
operating income, primarily in Europe and Mexico, and a $3.1 million decrease in depreciation and amortization 
expense, partially offset by a $4.4 million increase in restructuring and impairment expenses.

Restructuring, Impairment and Transaction-Related Charges (Income)

Restructuring, impairment and transaction-related charges for the International segment for the year ended 

December 31, 2017, were $3.3 million, consisting of the following: (1) $4.7 million of employee termination charges 
related to workforce reductions through facility consolidations and separation programs; (2) $0.5 million of impairment 
charges for machinery and equipment no longer being utilized in production as a result of facility consolidations; and 
(3) $1.9 million of various other restructuring income primarily related to the Company’s Argentina Subsidiaries’ gain 
from settlements with vendors through bankruptcy proceedings, partially offset by charges to maintain and exit closed 
facilities.

Restructuring, impairment and transaction-related income for the International segment for the year ended 
December 31, 2016, was $1.1 million, consisting of the following: (1) $1.4 million of employee termination charges 
related to workforce reductions through facility consolidations and involuntary separation programs; (2) $0.9 million of 
impairment charges for machinery and equipment no longer being utilized in production as a result of facility 
consolidations, including Queretaro, Mexico; (3) $0.1 million of transaction-related charges; (4) $3.5 million of other 
restructuring income primarily related to the Company’s Argentina Subsidiaries’ gain from settlements with vendors 
through bankruptcy proceedings and a gain on the sale of the Pilar, Argentina plant.

63

Equity in Loss of Unconsolidated Entity

Investments in entities where Quad/Graphics has the ability to exert significant influence, but not control, are 

accounted for using the equity method of accounting.  The Company holds a 49% ownership interest in Plural, a 
commercial printer based in São Paulo, Brazil.  The equity in loss of unconsolidated entities in the International segment 
decreased $1.4 million for the year ended December 31, 2017, compared to the year ended December 31, 2016, due to 
a decrease in losses from the Company’s investment in Plural.

Unrestricted Subsidiaries

Unrestricted subsidiaries as defined in the Senior Unsecured Notes indenture represented less than 2.0% of total 

consolidated net sales for the year ended December 31, 2017.

Corporate

The following table summarizes unallocated operating expenses presented as Corporate:

Year Ended December 31,

2017

2016

(dollars in millions)

Operating expenses (including restructuring, impairment and
transaction-related charges). . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Restructuring, impairment and transaction-related charges . . . .

58.6

$

3.5

$

82.3

15.4

(23.7)

(11.9)

(28.8)%

(77.3)%

Amount

Amount

$ Change

% Change

Operating Expenses

Corporate operating expenses decreased $23.7 million, or 28.8%, for the year ended December 31, 2017, 

compared with the year ended December 31, 2016, primarily due to an $11.9 million decrease in restructuring, 
impairment and transaction-related charges, an $8.0 million decrease in legal expenses and a $4.6 million decrease in 
incentive compensation expense.

Restructuring, Impairment and Transaction-Related Charges

Corporate restructuring, impairment and transaction-related charges for the year ended December 31, 2017, 
were $3.5 million, consisting of the following: (1) $0.5 million of employee termination charges related to workforce 
reductions through facility consolidations and involuntary separation programs; (2) $2.1 million of transaction-related 
charges which primarily included professional service fees; and (3) $0.9 million of other restructuring charges.

Corporate restructuring, impairment and transaction-related charges for the year ended December 31, 2016, 

were $15.4 million, consisting of the following: (1) $1.0 million of employee termination charges related to workforce 
reductions through facility consolidations and involuntary separation programs; (2) $2.1 million of transaction-related 
charges which primarily included professional service fees; and (3) $12.3 million of other restructuring charges, 
including an $11.2 million increase to its MEPPs withdrawal liability.

64

Liquidity and Capital Resources

The Company utilizes cash flows from operating activities and borrowings under its credit facilities to satisfy its 
liquidity and capital requirements.  At December 31, 2018, the Company had cash and cash equivalents of $69.5 million.  
In addition to cash and cash equivalents, the Company had $690.9 million of unused capacity under its revolving credit 
arrangement at December 31, 2018, which was net of $34.1 million of issued letters of credit.  The Company believes its 
expected future cash flows from operating activities, $690.9 million of unused capacity under the revolving credit 
arrangement and available cash on hand provide sufficient resources to fund ongoing operating requirements and the 
integration and restructuring requirements related to acquired operations, as well as future capital expenditures, debt and 
pension service requirements, investments in future growth to create value for its shareholders, shareholder dividends 
and share repurchases.  There were no borrowings under the $725.0 million revolving credit facility as of December 31, 
2018, and peak borrowings were $246.6 million during the year ended December 31, 2018.

Net Cash Provided by Operating Activities

Year Ended December 31, 2018, Compared to Year Ended December 31, 2017 

Net cash provided by operating activities was $260.6 million for the year ended December 31, 2018, compared 

to $344.0 million for the year ended December 31, 2017, resulting in an $83.4 million decrease in cash provided by 
operating activities.  The decrease was primarily due to a $93.4 million decrease in cash from earnings, partially offset 
by a $10.0 million increase in cash flows from changes in operating assets and liabilities.  

Year Ended December 31, 2017, Compared to Year Ended December 31, 2016 

Net cash provided by operating activities was $344.0 million for the year ended December 31, 2017, compared 

to $353.6 million for the year ended December 31, 2016, resulting in a $9.6 million decrease in cash provided by 
operating activities.  The decrease was primarily due to a $31.0 million decrease in cash flows from changes in operating 
assets and liabilities, partially offset by a $21.4 million increase in cash from earnings.

Net Cash Used in Investing Activities

Year Ended December 31, 2018, Compared to Year Ended December 31, 2017

Net cash used in investing activities was $120.5 million for the year ended December 31, 2018, compared to 

$47.2 million for the year ended December 31, 2017, resulting in a $73.3 million increase in cash used in investing 
activities.  The increase was primarily due to the following: (1) a $71.4 million increase from the acquisition of 
businesses; (2) a $14.1 million decrease in proceeds from the sale of a business; and (3) a $10.4 million increase in 
purchases of property, plant and equipment.  These increases were partially offset by the following: (1) an $8.8 million 
increase in proceeds from the sale of property, plant and equipment; (2) a $7.3 million loan to an unconsolidated entity in 
2017 that did not repeat in 2018; and (3) a $6.5 million increase in proceeds from property insurance claims.

Year Ended December 31, 2017, Compared to Year Ended December 31, 2016

Net cash used in investing activities was $47.2 million for the year ended December 31, 2017, compared to 
$88.8 million for the year ended December 31, 2016, resulting in a $41.6 million decrease in cash used in investing 
activities.  The decrease was primarily due to the following: (1) a $20.2 million decrease in purchases of property, plant 
and equipment; (2) a $14.1 million increase in proceeds from the sale of a business; (3) a $9.9 million decrease in cost 
method investments; and (4) an $8.0 million increase in proceeds from property insurance claims.  These decreases were 
partially offset by a $7.3 million increase in a loan to an unconsolidated entity.

65

Net Cash Used in Financing Activities

Year Ended December 31, 2018, Compared to Year Ended December 31, 2017

Net cash used in financing activities was $133.5 million for the year ended December 31, 2018, compared to 
$251.7 million for the year ended December 31, 2017, resulting in a $118.2 million decrease in cash used in financing 
activities.  The decrease was primarily due to the following: (1) a $143.9 million decrease in net repayments of debt and 
lease obligations in 2018 as compared to 2017; and (2) a $4.7 million decrease in payments of debt issuance costs and 
financing fees. These decreases were partially offset by the following: (1) a $32.9 million increase in purchases of 
treasury stock; and (2) a $3.0 million increase in equity awards redeemed to pay employees’ tax obligations.

Year Ended December 31, 2017, Compared to Year Ended December 31, 2016 

Net cash used in financing activities was $251.7 million for the year ended December 31, 2017, compared to 
$269.3 million for the year ended December 31, 2016, resulting in a $17.6 million decrease in cash used in financing 
activities.  The decrease was primarily due to a $54.9 million decrease in net repayments of debt and lease obligations in 
2017 as compared to 2016, and a $5.0 million decrease in treasury stock purchases.  These decreases were partially offset 
by the following: (1) $27.7 million of decreased proceeds from stock options exercised; (2) $4.6 million of increased 
payments of debt issuance costs and financing fees; and (3) $4.6 million of increased equity awards redeemed to pay 
employees’ tax obligations.

Free Cash Flow

Free Cash Flow is defined as net cash provided by operating activities less purchases of property, plant and 

equipment.

The Company’s management assesses Free Cash Flow as a measure to quantify cash available for 

(1) strengthening the balance sheet (debt reduction), (2) strategic capital allocation and deployment through investments 
in the business (acquisitions and strategic investments) and (3) returning capital to the shareholders (dividends and share 
repurchases).  The priorities for capital allocation and deployment will change as circumstances dictate for the business, 
and Free Cash Flow can be significantly impacted by the Company’s restructuring activities and other unusual items.

Free Cash Flow is a non-GAAP financial measure and should not be considered an alternative to cash flows 

provided by operating activities as a measure of liquidity.  Quad’s calculation of Free Cash Flow may be different from 
similar calculations used by other companies, and therefore, comparability may be limited.

Free Cash Flow for the years ended December 31, 2018, 2017 and 2016, was as follows:

Year Ended December 31,

2018

2017

2016

(dollars in millions)

Net cash provided by operating activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Less: purchases of property, plant and equipment . . . . . . . . . . . . . . . . . . . . . .

Free Cash Flow (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

260.6

(96.3)

164.3

$

$

344.0

(85.9)

258.1

$

$

353.6

(106.1)

247.5

Free Cash Flow decreased $93.8 million for the year ended December 31, 2018, compared to the year ended 

December 31, 2017, primarily due to an $83.4 million decrease in net cash provided by operating activities primarily due 
to a decrease in cash from earnings and a $10.4 million increase in capital expenditures.

Free Cash Flow increased $10.6 million for the year ended December 31, 2017, compared to the year ended 

December 31, 2016, due to a $20.2 million decrease in capital expenditures, offset by a $9.6 million decrease in net cash 
provided by operating activities primarily attributable to a decrease in cash flows from changes in operating assets and 
liabilities.

66

See the “Net Cash Provided by Operating Activities” section above for further explanations of the change in 

operating cash flows and the “Net Cash Used in Investing Activities” section above for further explanations of the 
changes in purchases of property, plant and equipment.

Debt Leverage Ratio

The Debt Leverage Ratio is defined as total debt and capital lease obligations divided by the trailing twelve 

months Adjusted EBITDA, comprised of the sum of the following: (1) the last twelve months of EBITDA (see the 
definition of EBITDA and the reconciliation of net earnings (loss) attributable to Quad common shareholders to EBITDA 
in the “Results of Operations” section above); (2) restructuring, impairment and transaction-related charges; (3) net 
pension income; (4) employee stock ownership plan contributions; (5) loss (gain) on debt extinguishment; (6) equity in 
(earnings) loss of unconsolidated entity; and (7) net earnings (loss) attributable to noncontrolling interests.

The Company uses the Debt Leverage Ratio as a metric to assess liquidity and the flexibility of its balance 

sheet.  Consistent with other liquidity metrics, the Company monitors the Debt Leverage Ratio as a measure to determine 
the appropriate level of debt the Company believes is optimal to operate its business, and accordingly, to quantify debt 
capacity available for strategic capital allocation and deployment through investments in the business (capital 
expenditures, acquisitions and strategic investments), for strengthening the balance sheet (pension liability reduction), 
and for returning capital to the shareholders (dividends and share repurchases).  The priorities for capital allocation and 
deployment will change as circumstances dictate for the business, and the Debt Leverage Ratio can be significantly 
impacted by the amount and timing of large expenditures requiring debt financing, as well as changes in profitability.

The Debt Leverage Ratio is a non-GAAP measure, and should not be considered an alternative to cash flows 

provided by operating activities as a measure of liquidity.  Quad’s calculation of the Debt Leverage Ratio may be 
different from similar calculations used by other companies and, therefore, comparability may be limited.

The Debt Leverage Ratio calculated below differs from both the total leverage ratio and senior secured leverage 
ratio included in the Company’s debt covenant calculations (see Note 11, “Debt,” to the consolidated financial statements 
in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for further 
information on debt covenants).  The total leverage ratio included in the Company’s debt covenants includes letters of 
credit and surety bonds as debt, excludes non-cash stock-based compensation expense from EBITDA and includes the 
equity in (earnings) loss of unconsolidated entity and net income (loss) attributable to noncontrolling interests in 
EBITDA.  Similarly, the senior secured leverage ratio included in the Company’s debt covenants includes and excludes 
the same adjustments as the total leverage ratio, in addition to the exclusion of the outstanding balance of the Senior 
Unsecured Notes and surety bonds.

67

The Debt Leverage Ratio as of December 31, 2018 and 2017, was as follows:

December 31,
2018

December 31,
2017

(dollars in millions)

Total debt and capital lease obligations on the consolidated balance sheets. . . . . . . . . . . . . . . . . . $

940.9

$

964.8

Divided by:

Adjusted EBITDA for Quad for the year ended (non-GAAP). . . . . . . . . . . . . . . . . . . . . . . . . .
January 1, 2018 to February 20, 2018 pro forma Adjusted EBITDA for Ivie (non-GAAP) (1) .
Adjusted EBITDA for the year ended (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Debt Leverage Ratio (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Debt Leverage Ratio—net of excess cash (non-GAAP)(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

414.6

2.9

417.5

2.25x

2.11x

448.2

—

448.2

2.15x

2.03x

______________________________
(1)  As permitted by the Company’s senior secured credit facility, certain pro forma financial information related to the acquisition of 
Ivie was included in calculating the Debt Leverage Ratio as of December 31, 2018.  As the acquisition of Ivie was completed 
on February 21, 2018, the $2.9 million pro forma Adjusted EBITDA represents the period from January 1, 2018, to February 20, 
2018.  Adjusted EBITDA for Ivie was calculated in a consistent manner with the calculation above for Quad.  Ivie’s financial 
information has been consolidated within Quad’s financial results since the date of acquisition.  If the two months of pro forma 
Adjusted EBITDA for Ivie was not included in the calculation, the Company’s Debt Leverage Ratio would have been 2.27x as 
of December 31, 2018.

(2)  The Company had $70 million and $64 million in cash and cash equivalents at December 31, 2018 and 2017, respectively.  Based 
on the Company’s typical year-end cash balance of approximately $10 million, Quad had $60 million and $54 million of excess 
cash at December 31, 2018 and 2017, respectively.  If the excess cash in each year was used to further pay down debt, the Debt 
Leverage Ratio would have been 2.11x and 2.03x as of December 31, 2018 and 2017, respectively.

The calculation of Adjusted EBITDA for the years ended December 31, 2018 and 2017, was as follows:

Year Ended December 31,

2018

2017

(dollars in millions)

Net earnings attributable to Quad common shareholders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

8.5

$

Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax benefit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

73.3

(9.8)

230.7

EBITDA (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

302.7

$

Restructuring, impairment and transaction-related charges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net pension income (1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Employee stock ownership plan contribution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Loss on debt extinguishment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in earnings of unconsolidated entity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net loss attributable to noncontrolling interests . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

103.6

(12.4)

22.3

—

(1.0)

(0.6)

107.2

71.1

(16.0)

232.5

394.8

60.4

(9.6)

—

2.6

—

—

Adjusted EBITDA (non-GAAP) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

414.6

$

448.2

______________________________
(1)  As a result of the adoption of ASU 2017-07, pension components other than service cost are required to be excluded from 

operating income.  The Company has also excluded pension income from the calculation of Adjusted EBITDA, which is reflected 
in all periods presented.

68

The Debt Leverage Ratio increased 0.10x at December 31, 2018, compared to December 31, 2017, primarily 

due to a $33.6 million decrease in Adjusted EBITDA.  The Debt Leverage Ratio at December 31, 2018, of 2.25x is 
within management’s desired target Debt Leverage Ratio range of 2.0x to 2.5x; however, the Company operates at times 
above the Debt Leverage Ratio target range depending on the timing of compelling strategic investment opportunities 
and seasonal working capital needs.

Description of Significant Outstanding Debt Obligations as of December 31, 2018

As of December 31, 2018, the Company utilized a combination of debt instruments to fund cash requirements, 

including the following:

• 

Senior Secured Credit Facility:

$725.0 million revolving credit facility (no outstanding balance as of December 31, 2018); 

$375.0 million Term Loan A ($281.3 million outstanding as of December 31, 2018); and

$300.0 million Term Loan B ($279.5 million outstanding as of December 31, 2018);

• 

Senior Unsecured Notes ($243.5 million outstanding as of December 31, 2018); and

•  Master Note and Security Agreement ($96.2 million outstanding as of December 31, 2018).

Senior Secured Credit Facility

The Senior Secured Credit Facility consists of three different loan facilities.  The first facility is a revolving 
credit facility in the amount of $725.0 million with a term of just under four years maturing on January 4, 2021.  The 
second facility is a Term Loan A in the aggregate amount of $375.0 million with a term of just under four years maturing 
on January 4, 2021, subject to certain required amortization.  The third facility is a Term Loan B in the amount of 
$300.0 million with a term of seven years maturing on April 27, 2021, subject to certain required amortization.

The Company completed the second amendment to the Company’s Senior Secured Credit Facility on 
February 10, 2017.  This second amendment was completed to reduce the size of the revolving credit facility and Term 
Loan A and to extend the Company’s debt maturity profile while maintaining the Company’s current cost of borrowing 
and covenant structure.  The revolving credit facility was lowered to a maximum borrowing amount of $725.0 million 
from $850.0 million, and the Term Loan A was lowered to an aggregate amount of $375.0 million from $450.0 million.  
This amendment to the Senior Secured Credit Facility did not have an impact on the Company’s quarterly financial 
covenant requirements.

Borrowings under the revolving credit facility and Term Loan A made under the Senior Secured Credit Facility 

at December 31, 2018, bear interest at 2.00% in excess of reserve adjusted LIBOR, or 1.00% in excess of an alternate 
base rate.  The weighted average interest rate for the revolving credit facility was 3.91% and the weighted average 
interest rate for the Term Loan A loans was 3.78% at December 31, 2018, and interest is payable monthly.  Borrowings 
under the Term Loan B at December 31, 2018, bear interest at 3.25% in excess of reserve adjusted LIBOR, with a 
LIBOR floor of 1.00%, or 2.25% in excess of an alternative base rate at the Company’s option.  The weighted average 
interest rate for the Term Loan B was 5.24% at December 31, 2018, and interest is payable monthly.

The Senior Secured Credit Facility is secured by substantially all of the unencumbered assets of the Company.  

The Senior Secured Credit Facility also requires the Company to provide additional collateral to the lenders in certain 
limited circumstances.

On January 31, 2019, the company completed the third amendment to the Senior Secured Credit Facility.  See 

Note 24, “Subsequent Events,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and 
Supplementary Data,” of this Annual Report on Form 10-K for further detail.

69

 
 
 
Senior Unsecured Notes

The Company received $294.8 million in net proceeds from the sale of the $300.0 million Senior Unsecured 
Notes, after deducting the initial purchasers’ discounts and commissions.  The Senior Unsecured Notes bear interest at 
7.00%, and interest is payable semi-annually.  The Senior Unsecured Notes are due May 1, 2022.

The Company repurchased $56.5 million of its Senior Unsecured Notes in the open market, resulting in a net 

gain on debt extinguishment of $14.3 million, during the year ended December 31, 2016.  All repurchased Senior 
Unsecured Notes were canceled.  The Company used cash flows from operating activities and borrowings under its 
revolving credit facility to fund the repurchases.  These repurchases were primarily completed to efficiently reduce debt 
balances and interest expense based on current LIBOR rates.

Each of the Company’s existing and future domestic subsidiaries that is a borrower or guarantees indebtedness 
under the Company’s Senior Secured Credit Facility or that guarantees certain of the Company’s other indebtedness or 
indebtedness of the Company’s restricted subsidiaries (other than intercompany indebtedness) fully and unconditionally 
guarantee or, in the case of future subsidiaries, will guarantee, on a joint and several basis, the Senior Unsecured Notes 
(the “Guarantor Subsidiaries”).  All of the current Guarantor Subsidiaries are 100% owned by the Company.  Guarantor 
Subsidiaries will be automatically released from these guarantees upon the occurrence of certain events, including the 
following: (1) the designation of any of the Guarantor Subsidiaries as an unrestricted subsidiary; (2) the release or 
discharge of any guarantee or indebtedness that resulted in the creation of the guarantee of the Senior Unsecured Notes 
by any of the Guarantor Subsidiaries; or (3) the sale or disposition, including the sale of substantially all the assets, of 
any of the Guarantor Subsidiaries.

Master Note and Security Agreement (sometimes referred to as senior notes)

On September 1, 1995, and as last amended on November 24, 2014, the Company entered into the Master Note 
and Security Agreement pursuant to which the Company issued over time senior notes in an aggregate principal amount 
of $1.1 billion in various tranches, of which $96.2 million was outstanding as of December 31, 2018.  The weighted 
average interest rate for the senior notes was 7.36% at December 31, 2018, which is fixed to maturity, and interest is 
payable semiannually.  Principal payments commenced September 1997 and extend through April 2031 in various 
tranches.  The notes are collateralized by certain United States land, buildings and press and finishing equipment under 
the terms of the Master Note and Security Agreement. 

The Company redeemed $60.1 million of its senior notes under the Master Note and Security Agreement, 

resulting in a net loss on debt extinguishment of $0.2 million, during the year ended December 31, 2016.  All tendered 
senior notes under the Master Note and Security Agreement were canceled.  The Company used cash flows from 
operating activities and borrowings under its revolving credit facility to fund the tender.  The tender was primarily 
completed to reallocate debt to the lower interest rate revolving credit facility and thereby reduce interest expense based 
on current LIBOR rates.

Covenants and Compliance

The Company’s various lending arrangements include certain financial covenants (all financial terms, numbers 

and ratios are as defined in the Company’s debt agreements).  Among these covenants, the Company was required to 
maintain the following as of December 31, 2018:

• 

• 

Total Leverage Ratio.  On a rolling twelve-month basis, the total leverage ratio, defined as total 
consolidated debt to consolidated EBITDA, shall not exceed 3.75 to 1.00 (for the twelve months ended 
December 31, 2018, the Company’s total leverage ratio was 2.19 to 1.00).

Senior Secured Leverage Ratio.  On a rolling twelve-month basis, the senior secured leverage ratio, defined 
as senior secured debt to consolidated EBITDA, shall not exceed 3.50 to 1.00 (for the twelve months ended 
December 31, 2018, the Company’s senior secured leverage ratio was 1.63 to 1.00).

70

•  Minimum Interest Coverage Ratio.  On a rolling twelve-month basis, the minimum interest coverage ratio, 
defined as consolidated EBITDA to consolidated cash interest expense, shall not be less than 3.50 to 1.00 
(for the twelve months ended December 31, 2018, the Company’s minimum interest coverage ratio was 
6.23 to 1.00).

The indenture underlying the Senior Unsecured Notes contains various covenants, including, but not limited to, 

covenants that, subject to certain exceptions, limit the Company’s and its restricted subsidiaries’ ability to incur and/or 
guarantee additional debt; pay dividends, repurchase stock or make certain other restricted payments; enter into 
agreements limiting dividends and certain other restricted payments; prepay, redeem or repurchase subordinated debt; 
grant liens on assets; enter into sale and leaseback transactions; merge, consolidate, transfer or dispose of substantially 
all of the Company’s consolidated assets; sell, transfer or otherwise dispose of property and assets; and engage in 
transactions with affiliates.

The Company was in compliance with all financial covenants in its debt agreements as of December 31, 2018.  
While the Company currently expects to be in compliance in future periods with all of the financial covenants, there can 
be no assurance that these covenants will continue to be met.  The Company’s failure to maintain compliance with the 
covenants could prevent the Company from borrowing additional amounts and could result in a default under any of the 
debt agreements.  Such default could cause the outstanding indebtedness to become immediately due and payable, by 
virtue of cross-acceleration or cross-default provisions.

In addition to those covenants, the Senior Secured Credit Facility also includes certain limitations on 

acquisitions, indebtedness, liens, dividends and repurchases of capital stock, including the following:

• 

• 

If the Company’s total leverage ratio is greater than 3.00 to 1.00 (as defined in the Senior Secured Credit 
Facility), the Company is prohibited from making greater than $120.0 million of annual dividend payments, 
capital stock repurchases and certain other payments.  If the total leverage ratio is less than 3.00 to 1.00, 
there are no such restrictions.

If the Company’s senior secured leverage ratio is greater than 3.00 to 1.00 or the Company’s total leverage 
ratio is greater than 3.50 to 1.00 (these ratios as defined in the Senior Secured Credit Facility), the 
Company is prohibited from voluntarily prepaying any of the Senior Unsecured Notes and from voluntarily 
prepaying any other unsecured or subordinated indebtedness, with certain exceptions (including any 
mandatory prepayments on the Senior Unsecured Notes or any other unsecured or subordinated debt).  If 
the senior secured leverage ratio is less than 3.00 to 1.00 and the total leverage ratio is less than 
3.50 to 1.00, there are no such restrictions.

Net Pension Obligations 

The net underfunded pension and MEPPs obligations increased by $21.2 million during the year ended 
December 31, 2018, from $112.3 million at December 31, 2017, to $133.5 million at December 31, 2018.  This increase 
in overall pension obligations was primarily due to a $32.1 million increase to the MEPPs withdrawal liability recorded 
during the year ended December 31, 2018, following an unfavorable ruling from a panel of the Ninth Circuit Court of 
Appeals in December 2018; and also due to an actual return on plan assets of (5.4)% during the year ended 
December 31, 2018, which fell below the expected return on plan assets assumption of 6.5%.  The increase was partially 
offset by a 70 basis point increase in the pension discount rate from 3.52% at December 31, 2017, to 4.22% at 
December 31, 2018, and payments totaling $13.1 million made to the MEPPs during the year ended December 31, 2018.  

The Company continues to focus on reducing pension obligations through cash contributions to the plans, lump-

sum settlements and plan design changes.

71

Share Repurchase Program

On September 6, 2011, the Company’s Board of Directors authorized a share repurchase program of up to 
$100.0 million of the Company’s outstanding class A stock.  On July 30, 2018, the Company’s Board of Directors 
discontinued the remainder of the September 6, 2011 share repurchase program and authorized a new share repurchase 
program of up to $100.0 million of the Company’s outstanding class A common stock.  Under the authorization, share 
repurchases may be made at the Company’s discretion, from time to time, in the open market and/or in privately 
negotiated transactions as permitted by federal securities laws and other legal requirements.  The timing, manner, price 
and amount of any repurchase will depend on economic and market conditions, share price, trading volume, applicable 
legal requirements and other factors.  The program may be suspended or discontinued at any time.

During the year ended December 31, 2018, the Company repurchased 1,871,631 shares of its class A common 
stock at a weighted average price of $19.59 per share for a total purchase price of $36.7 million.  During the year ended 
December 31, 2017, the Company repurchased 200,605 shares of its class A common stock at a weighted average price 
of $18.89 per share for a total purchase price of $3.8 million.  During the year ended December 31, 2016, the Company 
repurchased 984,190 shares of its class A common stock at a weighted average price of $8.96 per share for a total 
purchase price of $8.8 million.  As of December 31, 2018, there was $100.0 million of authorized repurchases remaining 
under the program.

Risk Management

For a discussion of the Company’s exposure to market risks and management of those market risks, see 

Item 7A, “Quantitative and Qualitative Disclosures About Market Risk,” of this Annual Report on Form 10-K.

Off-Balance Sheet Arrangements

Except as set forth below in the Contractual Obligations and Other Commitments table and in Note 12, “Lease 

Obligations,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” 
of this Annual Report on Form 10-K (including operating leases and future interest on debt and capital leases to be 
incurred), the Company has no off-balance sheet arrangements, financings or special purpose entities that the Company 
expects to have a material current or future effect on financial condition, changes in financial condition, results of 
operations, liquidity, capital expenditures, capital resources or significant components of sales or expenses.

72

Contractual Obligations and Other Commitments

The Company’s contractual cash obligations at December 31, 2018, were as follows (in millions):

Debt obligations(1) . . . . . . . . . . . . . . . . $
Operating lease obligations . . . . . . . . .
MEPPs withdrawal obligations(2) . . . . .
Pension benefits(3) . . . . . . . . . . . . . . . .
Capital lease obligations(4) . . . . . . . . . .
Purchase obligations(5) . . . . . . . . . . . . .
Business acquisitions(6) . . . . . . . . . . . .
Total(7)(8) . . . . . . . . . . . . . . . . . . . . . . . . $

______________________________

Total

2019

2020

2021

2022

2023

Thereafter

Payments Due by Period

1,073.1

$

158.1

73.0

65.4

17.1

61.1

15.4

93.3

38.2

12.0

6.5

5.9

61.1

5.3

$

118.4

$

572.3

$

261.3

$

8.0

$

33.4

9.8

13.6

4.9

—

5.1

23.9

6.2

12.0

4.1

—

5.0

17.8

6.2

17.6

2.0

—

—

13.7

6.1

15.7

0.2

—

—

19.8

31.1

32.7

—

—

—

—

1,463.2

$

222.3

$

185.2

$

623.5

$

304.9

$

43.7

$

83.6

(1)  Debt obligations include $139.4 million for anticipated future interest payments, net of $4.3 million of estimated interest income 
from the interest rate swap, and excludes $7.2 million and $1.0 million for future amortization of debt issuance costs and original 
issue discount, respectively.  During 2017, the Company paid in advance the full amount of required amortization payments on its 
Term Loan A, totaling $72.7 million for the years ended December 31, 2018 and 2019, and through the first quarter ended 
March 31, 2020.  The Company also paid in advance the full amount of required amortization payments on its Term Loan B, 
totaling $9.0 million for the years ended December 31, 2018, 2019 and 2020.  Amounts included in “Thereafter” include 
principal payments and estimated interest expense through April 2031.  On January 31, 2019, the Company completed the third 
amendment to the Senior Secured Credit Facility.  See Note 24, “Subsequent Events,” to the consolidated financial statements in 
Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for further detail.

(2)  MEPPs withdrawal obligations include $22.1 million for anticipated future interest payments.  See Note 15, “Employee 

Retirement Plans,” to the consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of 
this Annual Report on Form 10-K for further discussion of the MEPPs withdrawal liability.

(3)  For the pension benefits, contributions and benefit payments to be funded from Company assets included in the table have been 
actuarially estimated over a five year period.  While benefit payments under these benefit plans are expected to continue beyond 
2023, the Company believes that an estimate beyond this period is unreasonable.

(4)  Capital lease obligations include $1.7 million for anticipated future interest payments.

(5)  Purchase obligations consist primarily of $53.2 million in firm commitments to purchase press and finishing equipment and 

$7.9 million of other purchase obligations.

(6)  Business acquisitions represents an estimated $15.4 million of future cash payments associated with the acquisition of Ivie.  

See Note 3, “Acquisitions and Strategic Investments,” to the consolidated financial statements in Item 8, “Financial Statements 
and Supplementary Data,” of this Annual Report on Form 10-K for further discussion.

(7)  The contractual obligations table above does not include reserves for uncertain tax positions recorded in accordance with the 

accounting guidance on uncertainties in income taxes.  The Company has taken tax positions for which the ultimate amount and 
the year(s) any necessary payments will be made that pertain to those tax positions is uncertain.  The reserve for uncertain tax 
positions prior to interest and penalties was $14.4 million as of December 31, 2018, of which $7.9 million was included in other 
long-term liabilities, $6.2 million was included in deferred income taxes and $0.3 million was included in accrued liabilities in 
the consolidated balance sheets.  The Company has also recorded reserves for interest and penalties related to uncertain tax 
positions of $0.5 million and $0.1 million, respectively, as of December 31, 2018.

(8)  The contractual obligations table above does not include the share repurchase program as no repurchases are required under the 
program.  See the “Share Repurchase Program” section above for further discussion, including the maximum potential cash 
payments under the program.

73

Critical Accounting Policies and Estimates

The Company’s consolidated financial statements are prepared in accordance with GAAP.  The Company’s 

most critical accounting policies are those that are most important to the portrayal of its financial condition and results of 
operations, and which require the Company to make its most difficult and subjective estimates.  Management is required 
to make judgments and estimates that affect the reported amounts of assets and liabilities, the disclosure of contingent 
assets and liabilities at the date of the statements, and the reported amounts of revenues and expenses during the 
reporting period.  The Company bases its estimates on historical experience and on various other assumptions that are 
believed to be reasonable under the circumstances.  The Company’s management believes that such judgments and 
estimates are made with consistent and appropriate methods based on information available at the time, and that any 
reasonable deviation from those judgments and estimates would not have a material impact on the Company’s 
consolidated financial position or results of operations.  Actual results may differ from these estimates under different 
assumptions or conditions.  To the extent that the estimates used differ from actual results, adjustments to the 
consolidated statements of operations and corresponding consolidated balance sheets would be necessary.  These 
adjustments would be made in future statements.

The Company has identified the following as its critical accounting policies and estimates.

Revenue Recognition

Performance Obligations

At contract inception, the Company assesses the products and services promised in its contracts with customers 
and identifies performance obligations for each promise to transfer to the customer a product or service that is distinct.  
To identify the performance obligations, the Company considers the goods or services promised in the contract 
regardless of whether they are explicitly stated or are implied by customary business practices.  The Company 
determined that the following distinct products and services represent separate performance obligations:

• 
• 
• 

Pre-Press Services
Print
Other Services

For Pre-Press and Other Services, the Company recognizes revenue at point-in-time upon completion of the 

performed service and acceptance by the customer.  The Company considers transfer of control to occur once the service 
is performed as the Company has right to payment and the customer has legal title and risk and reward of ownership.  

The Company recognizes its Print revenues upon transfer of title and the passage of risk of loss, which is point-

in-time upon shipment to the customer, and when there is a reasonable assurance as to collectability.  Revenues related to 
the Company’s logistics operations, which includes the delivery of printed material, are included in the Print 
performance obligation and are also recognized at point-in-time as services are completed.  Revenues related to the 
Company’s imaging operations, which include digital content management, photography, color services and page 
production, are recognized in accordance with the terms of the contract, typically upon completion of the performed 
service and acceptance by the customer.  Under agreements with certain customers, products may be stored by the 
Company for future delivery.  In these situations, the Company may receive warehouse management fees for the services 
it provides.  

Certain revenues earned by the Company require judgment to determine if revenue should be recorded gross as 

principal or net of related costs as an agent.  Billings for third-party shipping and handling costs, primarily in the 
Company’s logistics operations, and out-of-pocket expenses are recorded gross in net sales and cost of sales in the 
consolidated statements of operations in Item 8, “Financial Statements and Supplementary Data,” of this Annual Report 
on Form 10-K.  Many of the Company’s operations process materials, primarily paper, that may be supplied directly by 
customers or may be purchased by the Company and sold to customers.  No revenue is recognized for customer-supplied 
paper.  Revenues for the Company-supplied paper are recognized on a gross basis.  In some instances, the Company will 

74

deliver print work for a customer and bill the customer for postage.  In these cases, the Company is acting as an agent 
and billings are recorded on a net basis in net sales. 

Significant Payment Terms

Payment terms and conditions for contracts with customers vary.  The Company typically offers standard terms 
of net 30 days.  It is not the Company’s standard business practice to offer extended payment terms longer than one year.  
The Company may offer cash discounts or prepayment and extended terms depending on certain facts and 
circumstances.  As such, when the timing of the Company’s delivery of products and services differs from the timing of 
payment, the Company will record either a contract asset or a contract liability.

Variable Consideration

When evaluating the transaction price, the Company analyzes on a contract by contract basis all applicable 

variable considerations and non-cash consideration and also performs a constraint analysis.  The nature of the 
Company’s contracts give rise to variable consideration, including, volume rebates, credits, discounts, and other similar 
items that generally decrease the transaction price.  These variable amounts generally are credited to the customer, based 
on achieving certain levels of sales activity, when contracts are signed, or making payments within specific terms.

Product returns are not significant because the products are customized; however, the Company accrues for the 

estimated amount of customer allowances at the time of sale based on historical experience and known trends.

When the transaction price requires allocation to multiple performance obligations, the Company uses the 

estimated stand-alone selling prices using the adjusted market assessment approach.  

Costs to Obtain Contracts

The Company capitalizes certain sales incentives of the sales compensation packages for costs that are directly 
attributed to being awarded a customer contract or renewal and would not have been incurred had the contract not been 
obtained.  The Company also defers certain contract acquisition costs paid to the customer at contract inception.  Costs to 
obtain contracts with a duration of less than one year are expensed as incurred.  For all contract costs with contracts over 
one year, the Company amortizes the costs to obtain contracts on a straight-line basis over the estimated life of the 
contract and reviews quarterly for impairment. 

The accounting policies and estimates related to revenue recognition have been updated effective January 1, 

2018 with the adoption of the revised guidance on recognizing revenue from contracts with customers (see Note 1, 
“Basis of Presentation and Summary of Significant Accounting Policies,” and Note 2, “Revenue Recognition,” to the 
consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual 
Report on Form 10-K for more information).

Impairment of Property, Plant and Equipment and Finite-lived Intangible Assets

The Company performs impairment evaluations of its long-lived assets whenever business conditions, events or 

circumstances indicate that those assets may be impaired, including whether the estimated useful life of such long-lived 
assets may warrant revision or whether the remaining balance of an asset may not be recoverable.  The Company’s most 
significant long-lived assets are property, plant and equipment and customer relationship intangible assets recorded in 
conjunction with an acquisition.  Assessing the impairment of long-lived assets requires the Company to make important 
estimates and assumptions, including, but not limited to, the expected future cash flows that the assets will generate, how 
the assets will be used based on the strategic direction of the Company, their remaining useful life and their residual 
value, if any.  Considerable judgment is also applied in incorporating the potential impact of the current economic 
climate on customer demand and selling prices, the cost of production and the limited activity on secondary markets for 
the assets and on the cost of capital.  When the estimated future undiscounted cash flows to be generated by the assets 
are less than the carrying value of the long-lived assets, the assets are written down to fair value and a charge is recorded 
to current operations.  The Company uses internal discounted cash flow estimates, quoted market prices when available 

75

and independent appraisals, as appropriate, to determine fair value.  This fair value determination was categorized as 
Level 3 in the fair value hierarchy (see Note 14, “Financial Instruments and Fair Value Measurements,” to the 
consolidated financial statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual 
Report on Form 10-K for the definition of Level 3 inputs).  Based on the assessments completed during the years ended 
December 31, 2018, 2017 and 2016, the Company recognized property, plant and equipment impairment charges of 
$26.5 million, $12.0 million and $26.8 million, respectively, primarily related to facility consolidations, as well as other 
capacity and strategic reduction restructuring initiatives.  There were no finite-lived intangible asset impairment charges 
recorded during the years ended December 31, 2018, 2017 and 2016.

The Company continues to monitor groups of assets to identify any new events or changes in circumstances that 
could indicate that their carrying values are not recoverable, particularly in light of potential declines in profitability that 
may result from the highly competitive industry landscape and continued uncertainty in the global economy.  In the event 
that there are significant and unanticipated changes in circumstances, such as significant adverse changes in business 
climate, adverse actions by regulators, unanticipated competition, loss of key customers and/or changes in technology or 
markets, or that actual results differ from management’s estimates, a provision for impairment could be required in a 
future period.

Impairment of Goodwill

In accordance with accounting guidance, the Company performs an annual impairment test for goodwill as of 
October 31 or more frequently if events or changes in circumstances indicate that it is more likely than not that the fair 
value of a reporting unit is below its carrying value.  Goodwill represents the excess of the purchase price over the fair 
value of identifiable net assets acquired in a business combination and is assigned to specific reporting units.  Changes in 
management’s estimates or judgments, including changes based on actual results differing from the estimates and 
judgments used in the purchase price allocation process, could result in an impairment charge, and such a charge could 
have a material adverse effect on the Company’s results of operations.

Within the United States Print and Related Services Segment, the Company has identified three reporting units: 

(1) Core Print and Related Services; (2) Specialty Print and Related Services; and (3) Other United States Products and 
Services.  As of December 31, 2018, goodwill totaled $54.6 million and was allocated to the Core Print and Related 
Services.  The Specialty Print and Related Services reporting unit and the Other United States Products and Services 
reporting unit have no goodwill allocated to them.  Additionally, there is no goodwill in the International segment on the 
consolidated balance sheets.

In determining the fair value of the Core Print and Related Services reporting unit, the Company used an equal 

weighting of both the income and market approaches.  Significant assumptions used under the income approach 
included: estimated future cash flows including expected future revenue growth, profit margins, capital expenditures, 
working capital levels, terminal value multiples and a 11.2% after-tax weighted average cost of capital for the Core Print 
and Related Services.  Estimated future cash flows were based on the Company’s internal projection models, industry 
projections and other assumptions deemed reasonable by management.  Significant assumptions used under the market 
approach included: a control premium based on similar transactions, selection of the guideline public companies and 
selected market multiples.  This fair value determination was categorized as Level 3 in the fair value hierarchy (see 
Note 14, “Financial Instruments and Fair Value Measurements,” to the consolidated financial statements in Item 8, 
“Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K for the definition of Level 3 
inputs).

After completing the evaluation, the estimated fair value of the Core Print and Related Services reporting unit in 
the United States Print and Related Services segment was determined to exceed the carrying value of the reporting unit.  
In addition, the Company performed a sensitivity analysis as of October 31, 2018, on the material assumptions used in 
the discounted cash flow valuation models.  In performing the annual goodwill impairment assessment, the percentage 
by which estimated fair value exceeded carrying value in the Core Print and Related Services reporting unit was more 
than 50%.  As such, management concluded that no impairment existed as of October 31, 2018.  No additional 
indications of impairment were identified between October 31, 2018 and December 31, 2018.

76

Pension Plans

As a result of the acquisition of World Color Press, the Company acquired multiple underfunded pension plans.  

Pension plan costs are determined using actuarial methods and are funded through contributions determined in 
accordance with the projected benefit method pro-rated based on service.  The Company records amounts relating to its 
pension plans based on calculations which include various actuarial assumptions.  The Company believes that the two 
most critical assumptions are the discount rate and assumed rate of return on assets.  Changes in these assumptions are 
primarily influenced by factors outside of the Company’s control and can have a significant effect on the amounts 
reported in the financial statements.  The Company reviews its actuarial assumptions on an annual basis and modifies the 
assumptions based on current rates and trends when it is appropriate to do so.  The effects of modifications are 
recognized immediately on the consolidated balance sheets, but are generally amortized into operating income over 
future periods, with the deferred amount recorded in accumulated other comprehensive loss on the consolidated balance 
sheets included in Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.  The 
Company believes that the assumptions utilized in recording its obligations under its plans are reasonable based on its 
experience, market conditions and input from its actuaries and investment advisors.  When an event gives rise to both a 
curtailment and a settlement, the curtailment is accounted for prior to the settlement.  The Company’s measurement date 
to measure the defined benefit plan assets and the projected benefit obligation is December 31.  For the purposes of 
calculating the expected return on plan assets, those assets are valued at fair value.

The Company determines its assumption for the discount rate to be used for purposes of computing annual 

service and interest costs for each pension plan based on an index of high-quality corporate bond yields and matched-
funding yield curve analysis as of that date.  The Company measures interest costs for pension benefits by applying the 
specific spot rates along that yield curve to the plans’ liability cash flows.

The weighted average discount rate used to determine benefit obligations for the pension plans at December 31, 
2018, was 4.22%, a 70 basis point increase from the discount rate of 3.52% at the December 31, 2017.  A one-percentage 
point change in the discount rate would have the following impact on the projected benefit obligation as of December 31, 
2018:

1.0%
Increase

1.0%
Decrease

(in millions)

Projected benefit obligation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(39.4) $

47.1

The Company employs a total return on investment approach for its pension plans whereby a diversified mix of 
equity securities and debt securities are used to maximize the long-term pension plan assets.  The intent of this strategy is 
to outperform the growth in plan liabilities over the long run, such that plan contributions can be decreased, balanced 
with maintaining a lower degree of investment risk.  Risk tolerance is established through careful consideration of plan 
liabilities, plan funded status, and corporate financial condition.  Equity securities are diversified across geography and 
market capitalization through investments in United States large-capitalization stocks, United States small-capitalization 
stocks and international securities.  Investment risk is measured and monitored on an ongoing basis through annual 
liability measurements, periodic asset/liability studies and quarterly investment portfolio reviews.  The expected long-
term rate of return for plan assets is based upon many factors including expected asset allocations, historical asset 
returns, current and expected future market conditions and risk.  The current target asset allocation for plan assets on a 
weighted average basis are 30% equity securities and 70% debt securities.  The actual asset allocation as of 
December 31, 2018, was approximately 30% equity securities and 70% debt securities.  The expected return on plan 
assets assumption at December 31, 2018 and 2017, was 6.5% for the Company’s funded United States pension plans.  
Actual return on plan assets was (5.4%) and 14.3% for the years ended December 31, 2018 and 2017, respectively.  
Certain pension plans are unfunded (those plans do not hold plan assets).

77

A 25 basis point change in the expected return on plan assets would have the following impact on net pension 

income for the year ended December 31, 2018:

0.25%
Increase

0.25%
Decrease

(in millions)

Net pension income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

0.9

$

(0.9)

The Company also participated in MEPPs as a result of the acquisition of World Color Press.  The Company has 
withdrawn from all significant MEPPs and replaced these union sponsored “promise to pay in the future” defined benefit 
plans with a Company sponsored “pay as you go” defined contribution plan.  The two MEPPs, the GCIU and the GCC, 
are significantly underfunded, and require the Company to pay a withdrawal liability to fund its pro rata share of the 
underfunding as of the plan year the full withdrawal was completed.  As a result of the decision to withdraw, the 
Company accrued the estimated withdrawal liability based on information provided by each plan’s trustee.

During the fourth quarter of 2016, the Company and the GCC reached a settlement agreement for all claims, 

with scheduled payments until February 2024.

The Company has received a notice of withdrawal and demand for payment letter from the GCIU.  The 

Company is currently in litigation with the GCIU trustees to determine the amount and duration of the withdrawal 
payments for the GCIU.  Arbitration proceedings with the GCIU have been completed, both sides have appealed the 
arbitrator’s ruling, and litigation in Federal court has commenced.  During April 2017, a Federal district court overturned 
the arbitration decision in one of the pending disputes in this matter.  The Company appealed the district court’s ruling to 
a panel of the Ninth Circuit Court of Appeals, and in December 2018, the panel upheld the district court’s decision.  The 
Company filed a motion for reconsideration with the panel, which was denied.  Until litigation with the GCIU trustees is 
concluded, the exact amount of the withdrawal liability will not be known.  As a result of these unfavorable rulings, the 
Company recorded a $32.1 million increase to the MEPPs withdrawal liability during the year ended December 31, 
2018, which was recorded in restructuring, impairment and transaction-related charges in the consolidated statements of 
operations.

New Accounting Pronouncements

See Note 23, “New Accounting Pronouncements,” to the consolidated financial statements in Part II, Item 8, 

“Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

78

Item 7A.  Quantitative and Qualitative Disclosures About Market Risk

The Company is exposed to a variety of market risks which may adversely impact the Company’s results of 
operations and financial condition, including changes in interest and foreign currency exchange rates, changes in the 
economic environment that would impact credit positions and changes in the prices of certain commodities.  The 
Company’s management takes an active role in the risk management process and has developed policies and procedures 
that require specific administrative and business functions to assist in the identification, assessment and control of 
various risks.  These risk management strategies may not fully insulate the Company from adverse impacts due to market 
risks.

Interest Rate Risk

The Company is exposed to interest rate risk on variable rate debt obligations and price risk on fixed rate debt 

and capital leases.  The variable rate debt outstanding at December 31, 2018 is primarily comprised of $281.3 million 
outstanding on the Term Loan A and $279.5 million outstanding on the Term Loan B.  As of December 31, 2018, there 
was no outstanding balance on the revolving credit facility.  In order to reduce the variability of cash flows from interest 
payments related to a portion of Quad’s variable-rate debt, the Company entered into a $250.0 million interest rate swap 
during February 2017, and has classified $250.0 million of the Company’s variable rate debt as fixed rate debt.  
Including the impact of the $250.0 million interest rate swap of variable rate to fixed rate debt, Quad had variable rate 
debt outstanding of $318.5 million at a current weighted average interest rate of 5.1% and fixed rate debt and capital 
leases outstanding of $622.4 million at a current weighted average interest rate of 5.6% at December 31, 2018.  The Term 
Loan B bears interest primarily based on LIBOR; however, it is subject to a 1.0% LIBOR minimum rate, and thus the 
interest rate on the Term Loan B will not begin to fluctuate until LIBOR exceeds that percentage.  At December 31, 
2018, LIBOR was over 1.0%, or at 2.5%, and as a result, the interest on the Term Loan B would fluctuate with a 10% 
increase in the market interest rate.  Including the Term Loan B, a hypothetical 10% increase in the market interest rates 
impacting the Company’s current weighted average interest rate on variable rate debt obligations would not have a 
material impact on the Company’s interest expense.  A hypothetical 10% change in market interest rates would change 
the fair value of fixed rate debt at December 31, 2018, by approximately $8 million.

Foreign Currency Risk and Translation Exposure

The Company is exposed to the impact of foreign currency fluctuations in certain countries in which it operates.  

The exposure to foreign currency movements is limited in most countries because the operating revenues and expenses 
of its various subsidiaries and business units are substantially in the local currency of the country in which they operate.  
To the extent revenues and expenses are not in the applicable local currency, the Company may enter into foreign 
exchange forward contracts to hedge the currency risk.

Although operating in local currencies may limit the impact of currency rate fluctuations on the results of 

operations of the Company’s non-United States subsidiaries and business units, rate fluctuations may impact the 
consolidated financial position as the assets and liabilities of its foreign operations are translated into U.S. dollars in 
preparing the Company’s consolidated balance sheets.  As of December 31, 2018, the Company’s foreign subsidiaries 
(excluding Argentina due to the economy’s status as highly inflationary) had net current assets (defined as current assets 
less current liabilities) subject to foreign currency translation risk of $24.5 million.  The potential decrease in net current 
assets as of December 31, 2018, from a hypothetical 10% adverse change in quoted foreign currency exchange rates 
would be approximately $2.5 million.  This sensitivity analysis assumes a parallel shift in all major foreign currency 
exchange rates versus the U.S. dollar.  Exchange rates rarely move in the same direction relative to the U.S. dollar due to 
positive and negative correlations of the various global currencies.  This assumption may overstate or understate the 
impact of changing exchange rates on individual assets and liabilities denominated in a foreign currency.

The Company’s hedging operations have historically not been material, and gains or losses from these 
operations have not been material to the Company’s results of operations, financial position or cash flows.  The 
Company does not use derivative financial instruments for trading or speculative purposes.

79

These international operations are subject to risks typical of international operations, including, but not limited 
to, differing economic conditions, changes in political climate, potential restrictions on the movement of funds, differing 
tax structures, and other regulations and restrictions.  Accordingly, future results could be adversely impacted by changes 
in these or other factors.

The Company has considered the economy in Argentina to be highly inflationary, effective June 30, 2018.  In 
accordance with Accounting Standards Codification 830 “Foreign Currency Matters”, a highly inflationary economy is 
one that has experienced cumulative inflation of approximately 100 percent or more over a three-year period.  An entity 
is required to apply the revised accounting guidance in the reporting period following when the economy was deemed to 
be highly inflationary.  As a result of this classification, the functional currency of the Company’s Argentina Subsidiaries 
was changed from the local currency to the U.S. Dollar, beginning July 1, 2018, and impacts from the change in the 
value of the local currency for monetary assets and liabilities is now reflected in the consolidated statements of 
operations.  The total impact from foreign currency losses was $1.5 million during the year ended December 31, 2018, 
and was recorded in restructuring, impairment and transaction-related charges in the consolidated statements of 
operations.  The Company’s operations in Argentina represented less than 2.0% of total consolidated assets as of 
December 31, 2018, and less than 2.0% of total consolidated net sales for the year ended December 31, 2018.

Credit Risk

Credit risk is the possibility of loss from a customer’s failure to make payments according to contract terms.  

Prior to granting credit, each customer is evaluated in an underwriting process, taking into consideration the prospective 
customer’s financial condition, past payment experience, credit bureau information and other financial and qualitative 
factors that may affect the customer’s ability to pay.  Specific credit reviews and standard industry credit scoring models 
are used in performing this evaluation.  Customers’ financial condition is continuously monitored as part of the normal 
course of business.  Some of the Company’s customers are highly leveraged or otherwise subject to their own operating 
and regulatory risks.  Based on those customer account reviews and due to the continued uncertainty of the global 
economy, the Company has established an allowance for doubtful accounts of $27.6 million as of December 31, 2018.

The Company has a large, diverse customer base and does not have a high degree of concentration with any 

single customer account.  During the year ended December 31, 2018, the Company’s largest customer accounted for less 
than 5% of the Company’s net sales.  Even if the Company’s credit review and analysis mechanisms work properly, the 
Company may experience financial losses in its dealings with customers and other parties.  Any increase in nonpayment 
or nonperformance by customers could adversely impact the Company’s results of operations and financial condition.  
Economic disruptions could result in significant future charges.

Commodity Risk

The primary raw materials that Quad uses in its print business are paper, ink and energy.  At this time, the 

Company’s supply of raw materials is readily available from numerous vendors; however, based on market conditions, 
that could change in the future.  The Company generally buys these raw materials based upon market prices that are 
established with the vendor as part of the procurement process.

Approximately half of the paper used in the printing process is supplied directly by its clients.  For those clients 

that do not directly supply their own paper, the Company makes use of its purchasing efficiencies to supply paper by 
negotiating with leading paper vendors, uses a wide variety of paper grades, weights and sizes, and does not rely on any 
one vendor.  In addition, the Company generally includes price adjustment clauses in sales contracts for paper and other 
critical raw materials in the printing process.  Although these clauses generally mitigate paper price risk, higher paper 
prices and tight paper supplies, as well as changes in the United States import or trade regulations may have an impact on 
client demand for printed products.  The Company’s working capital requirements, including the impact of seasonality, 
are partially mitigated through the direct purchasing of paper by its clients.

The Company produces the majority of ink used in its print production, allowing it to control the quality, cost 
and supply of key inputs.  Raw materials for the ink manufacturing process are purchased externally from a variety of 
vendors.

80

The Company generally cannot pass on to clients the impact of higher electric and natural gas energy prices on 
its manufacturing costs, and increases in energy prices result in higher manufacturing costs for certain of its operations.  
The Company mitigates its risk through natural gas hedges when appropriate.  In its logistic operations, however, the 
Company is able to pass a substantial portion of any increase in fuel prices directly to its clients.

As a result, management believes a hypothetical 10% change in the price of paper and other raw materials 

would not have a significant direct impact on the Company’s consolidated annual results of operations or cash flows; 
however, significant increases in commodity pricing or tight supply could influence future client demand for printed 
products.  Inflation has not had a significant impact on the Company historically.

81

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82

Item 8. 

Financial Statements and Supplementary Data

Quarterly Financial Data (Unaudited) 

The following table sets forth selected financial information for each of the eight quarters in the two-year period 

ended December 31, 2018.  This unaudited information has been prepared by the Company on the same basis as the 
consolidated financial statements and includes all normal recurring adjustments necessary to present this information 
fairly when read in conjunction with the Company’s audited consolidated financial statements and the notes thereto.

UNAUDITED INTERIM FINANCIAL INFORMATION

(In millions, except per share data)

Year Ended December 31,

First
Quarter

Second
Quarter

Third
Quarter

Fourth
Quarter

Full Year

2018

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Operating income (loss) (1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net earnings (loss) attributable to Quad common shareholders . . . . . . . . . . . . . . .

Earnings (loss) per diluted share attributable to Quad common shareholders . . . .

Closing stock price high . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Closing stock price low . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Closing stock price at quarter-end. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

967.5

$ 1,015.5

$ 1,029.1

$ 1,181.6

$ 4,193.7

7.1

(3.5)

(0.07)

30.89

20.17

25.35

20.9

9.4

0.18

26.06

18.40

20.83

40.6

23.4

0.46

24.82

19.87

20.84

(10.6)

(20.8)

(0.42)

20.26

11.84

12.32

58.0

8.5

0.16

30.89

11.84

12.32

2017

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

998.6

$

963.2

$ 1,005.4

$ 1,164.2

$ 4,131.4

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net earnings attributable to Quad common shareholders . . . . . . . . . . . . . . . . . . . .

Earnings per diluted share attributable to Quad common shareholders . . . . . . . . .

Closing stock price high . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Closing stock price low . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Closing stock price at quarter-end. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

51.0

25.4

0.49

27.66

22.10

25.24

30.1

6.7

0.13

27.98

21.91

22.92

46.8

19.8

0.38

23.27

18.35

22.61

27.4

55.3

1.06

23.98

20.92

22.60

155.3

107.2

2.07

27.98

18.35

22.60

______________________________
(1)  Operating income decreased $43.9 million during the three months ended March 31, 2018, as compared to the three months ended March 31, 
2017, primarily due to the following: (1) $15.7 million of increased restructuring, impairment and transaction related charges; (2) lower print 
volume and pricing due to ongoing industry pressures; (3) a $22.3 million non-cash expense related to a special employee retirement contribution 
in 2018 resulting from the benefit of tax reform; and (4) a $10.4 million net benefit in 2017 from changes in employee vacation policies.  These 
impacts were partially offset by a $17.2 million gain from a property insurance claim in 2018 and savings from cost reduction initiatives, 
including employee-related costs.

Operating income decreased $9.2 million during the three months ended June 30, 2018, as compared to the three months ended June 30, 2017, 
primarily due to the following: (1) $5.1 million of increased restructuring, impairment and transaction-related charges; (2) lower print volume and 
pricing due to ongoing industry pressures; and (3) a $3.9 million net benefit in 2017 in gain from insurance claims.  These impacts were partially 
offset by savings from cost reduction initiatives, earnings from the Ivie acquisition and the investment in Rise and a $0.2 million decrease in 
depreciation and amortization expense.

Operating income decreased $6.2 million during the three months ended September 30, 2018, as compared to the three months ended 
September 30, 2017, primarily due to lower print volume and pricing due to ongoing industry pressures and a $0.8 million increase in 
depreciation and amortization expense, partially offset by $2.7 million of decreased restructuring, impairment and transaction-related charges, 
savings from cost reduction initiatives and earnings from the Ivie acquisition and the investment in Rise.

Operating income decreased $38.0 million for the three months ended December 31, 2018, as compared to the three months ended December 31, 
2017, primarily due to $25.1 million of increased restructuring, impairment and transaction-related charges and lower print volume and pricing 
due to ongoing industry pressures, partially offset by savings from cost reduction initiatives and earnings from the Ivie acquisition and the 
investment in Rise.

83

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the shareholders and the Board of Directors of Quad/Graphics, Inc.

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheets of Quad/Graphics, Inc. and subsidiaries (the 
“Company”) as of December 31, 2018 and 2017, the related consolidated statements of operations, comprehensive 
income (loss), shareholders’ equity and cash flows for each of the three years in the period ended December 31, 2018, 
and the related notes (collectively referred to as the “financial statements”).  In our opinion, the financial statements 
present fairly, in all material respects, the financial position of the Company as of December 31, 2018 and 2017, and the 
results of its operations and its cash flows for each of the three years in the period ended December 31, 2018, in 
conformity with accounting principles generally accepted in the United States of America.

We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (PCAOB), the Company’s internal control over financial reporting as of December 31, 2018, based on criteria 
established in Internal Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of 
the Treadway Commission and our report dated February 20, 2019, expressed an unqualified opinion on the Company’s 
internal control over financial reporting.

Basis for Opinion

These financial statements are the responsibility of the Company’s management.  Our responsibility is to express an 
opinion on the Company’s financial statements based on our audits.  We are a public accounting firm registered with the 
PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities 
laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB.  Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether the financial statements are free of material 
misstatement, whether due to error or fraud.  Our audits included performing procedures to assess the risks of material 
misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those 
risks.  Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the 
financial statements.  Our audits also included evaluating the accounting principles used and significant estimates made 
by management, as well as evaluating the overall presentation of the financial statements.  We believe that our audits 
provide a reasonable basis for our opinion.

/s/ Deloitte & Touche LLP

Milwaukee, Wisconsin
February 20, 2019

We have served as the Company’s auditor since 2002.

84

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the shareholders and the Board of Directors of Quad/Graphics, Inc.

Opinion on Internal Control over Financial Reporting

We have audited the internal control over financial reporting of Quad/Graphics, Inc. and subsidiaries (the “Company”) as of 
December 31, 2018, based on criteria established in Internal Control – Integrated Framework (2013) issued by the Committee 
of Sponsoring Organizations of the Treadway Commission (COSO).  In our opinion, the Company maintained, in all material 
respects, effective internal control over financial reporting as of December 31, 2018, based on criteria established in Internal 
Control - Integrated Framework (2013) issued by COSO.

We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) 
(PCAOB), the consolidated financial statements as of and for the year ended December 31, 2018, of the Company and our 
report dated February 20, 2019, expressed an unqualified opinion on those financial statements.

As described in Management’s Report on Internal Control Over Financial Reporting, management excluded from its 
assessment the internal control over financial reporting at Ivie & Associates, LLC (“Ivie”), which was acquired on February 21, 
2018, and Rise Interactive and Analytics, LLC (“Rise”), in which the Company acquired a controlling financial interest on 
March 14, 2018.  The financial statements of Ivie and Rise collectively constitute approximately 5% of consolidated total 
current assets, approximately 4% of consolidated net sales and approximately 4% of consolidated cost of sales as of and for the 
year ended December 31, 2018.  Accordingly, our audit did not include the internal control over financial reporting at Ivie or 
Rise.

Basis for Opinion 

The Company’s management is responsible for maintaining effective internal control over financial reporting and for its 
assessment of the effectiveness of internal control over financial reporting, included in the accompanying Management’s 
Report on Internal Control Over Financial Reporting.  Our responsibility is to express an opinion on the Company’s internal 
control over financial reporting based on our audit.  We are a public accounting firm registered with the PCAOB and are 
required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable 
rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB.  Those standards require that we plan and perform the 
audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in all 
material respects.  Our audit included obtaining an understanding of internal control over financial reporting, assessing the risk 
that a material weakness exists, testing and evaluating the design and operating effectiveness of internal control based on the 
assessed risk, and performing such other procedures as we considered necessary in the circumstances.  We believe that our 
audit provides a reasonable basis for our opinion.

Definition and Limitations of Internal Control over Financial Reporting

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the 
reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally 
accepted accounting principles.  A company’s internal control over financial reporting includes those policies and procedures 
that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and 
dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit 
preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and 
expenditures of the company are being made only in accordance with authorizations of management and directors of the 
company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or 
disposition of the company’s assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.  Also, 
projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

/s/ Deloitte & Touche LLP

Milwaukee, Wisconsin
February 20, 2019

85

QUAD/GRAPHICS, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
(in millions, except per share data)

Year Ended December 31,

2018

2017

2016

Net sales

Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,392.3

$

3,529.0

$

Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cost of sales

Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating expenses

Selling, general and administrative expenses. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Restructuring, impairment and transaction-related charges . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net pension income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Loss (gain) on debt extinguishment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Earnings (loss) before income taxes and equity in (earnings) loss of unconsolidated
entity. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax (benefit) expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Earnings before equity in (earnings) loss of unconsolidated entity . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of unconsolidated entity . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: net loss attributable to noncontrolling interests . . . . . . . . . . . . . . . . . . . . . . . .

801.4

4,193.7

2,829.0

600.3

3,429.3

372.1

230.7

103.6

4,135.7

58.0

73.3

(12.4)

—

(2.9)

(9.8)

6.9

(1.0)

7.9

(0.6)

602.4

4,131.4

2,827.3

432.1

3,259.4

423.8

232.5

60.4

3,976.1

155.3

71.1

(9.6)

2.6

91.2

(16.0)

107.2

—

107.2

—

Net earnings attributable to Quad common shareholders . . . . . . . . . . . . . . . . . . . . . $

8.5

$

107.2

$

Earnings per share attributable to Quad common shareholders

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

0.17

0.16

$

$

2.16

2.07

$

$

Weighted average number of common shares outstanding

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

49.8

51.6

49.6

51.8

See accompanying Notes to Consolidated Financial Statements.

3,717.1

612.4

4,329.5

2,971.0

423.8

3,394.8

466.7

277.1

73.6

4,212.2

117.3

77.2

(5.1)

(14.1)

59.3

13.0

46.3

1.4

44.9

—

44.9

0.94

0.90

47.9

49.8

86

QUAD/GRAPHICS, INC.
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS)
(in millions)

Net earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

7.9

$

107.2

$

44.9

Year Ended December 31,

2018

2017

2016

Other comprehensive income (loss)

Translation adjustments

Foreign currency translation adjustments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Translation of long-term loans to foreign subsidiaries . . . . . . . . . . . . . . . . . . . . . .

Revaluation loss on the sale of a business. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total translation adjustments. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Interest rate swap adjustments

Pension benefit plan adjustments

Net gain (loss) arising during period. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Settlement charge on pension benefit plans included in net earnings (loss) . . . . . .

Total pension benefit plan adjustments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other comprehensive income (loss), before tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax impact related to items of other comprehensive income (loss) . . . . . . . . . . .

Other comprehensive income (loss), net of tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total comprehensive income (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: comprehensive loss attributable to noncontrolling interests . . . . . . . . . . . . . . . .

(13.3)

0.3

—

(13.0)

2.2

(18.1)

—

(18.1)

(28.9)

4.0

(24.9)

(17.0)

(0.6)

14.8

(2.0)

2.1

14.9

2.1

18.7

0.8

19.5

36.5

(8.3)

28.2

135.4

—

Comprehensive income (loss) attributable to Quad common shareholders . . . . . . . . . . . $

(16.4) $

135.4

$

See accompanying Notes to Consolidated Financial Statements.

(15.5)

11.6

—

(3.9)

—

(0.8)

7.0

6.2

2.3

(2.4)

(0.1)

44.8

—

44.8

87

QUAD/GRAPHICS, INC.
CONSOLIDATED BALANCE SHEETS
(in millions, except per share data)

ASSETS

Cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

69.5

$

Receivables, less allowances for doubtful accounts of $27.6 million at December 31, 2018, and
$28.9 million at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Inventories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Prepaid expenses and other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total current assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

528.7

300.6

47.8

946.6

64.4

552.5

246.5

45.1

908.5

December 31,
2018

December 31,
2017

1,257.4

1,377.6

Property, plant and equipment—net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other intangible assets—net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity method investment in unconsolidated entity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other long-term assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

54.6
112.6

4.0

93.9

Total assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

2,469.1

$

LIABILITIES AND SHAREHOLDERS’ EQUITY

Accounts payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

511.0

$

Accrued liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Short-term debt and current portion of long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Current portion of capital lease obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Long-term debt. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Capital lease obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other long-term liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Commitments and contingencies (Note 10)

Shareholders’ equity (Note 18)

Preferred stock, $0.01 par value; Authorized: 0.5 million shares; Issued: None. . . . . . . . . . . . . . . . . . . .

Common stock, Class A, $0.025 par value; Authorized: 80.0 million shares; Issued: 40.3 million
shares at December 31, 2018, and 40.0 million shares at December 31, 2017 . . . . . . . . . . . . . . . . . . . . .

Common stock, Class B, $0.025 par value; Authorized: 80.0 million shares; Issued: 13.5 million
shares at December 31, 2018, and 13.8 million shares at December 31, 2017 . . . . . . . . . . . . . . . . . . . . .

Common stock, Class C, $0.025 par value; Authorized: 20.0 million shares; Issued: 0.5 million shares
at December 31, 2018 and 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Additional paid-in capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Treasury stock, at cost, 2.7 million shares at December 31, 2018, and 2.3 million shares
at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Accumulated deficit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Accumulated other comprehensive loss. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Quad’s shareholders’ equity. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Noncontrolling interests. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total shareholders’ equity and noncontrolling interests . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

292.3

42.9

5.1

851.3

882.6

10.3

32.1

232.6

2,008.9

—

1.0

0.4

—

861.3

(56.6)

(211.4)

(152.2)

442.5

17.7

460.2

Total liabilities and shareholders’ equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

2,469.1

$

See accompanying Notes to Consolidated Financial Statements.

88

—
43.4

3.6

119.3

2,452.4

381.6

316.7

42.0

5.6

745.9

903.5

13.7

41.9

225.0

1,930.0

—

1.0

0.4

—

861.1

(52.8)

(162.9)

(124.4)

522.4

—

522.4

2,452.4

QUAD/GRAPHICS, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(in millions)

OPERATING ACTIVITIES
Net earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Adjustments to reconcile net earnings to net cash provided by operating activities:

Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Employee stock ownership plan contribution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Impairment charges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization of debt issuance costs and original issue discount . . . . . . . . . . . . . . . .
Loss (gain) on debt extinguishment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Stock-based compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gain on the sale or disposal of property, plant and equipment . . . . . . . . . . . . . . . . .
Loss on the sale of a business. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gain from property insurance claims . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Settlement loss on pension benefit plans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Equity in (earnings) loss of unconsolidated entity . . . . . . . . . . . . . . . . . . . . . . . . . . .

Changes in operating assets and liabilities—net of acquisitions:

Receivables. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Inventories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Prepaid expenses and other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts payable and accrued liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net cash provided by operating activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

INVESTING ACTIVITIES

Purchases of property, plant and equipment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cost investment in unconsolidated entities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from the sale of property, plant and equipment . . . . . . . . . . . . . . . . . . . . .
Proceeds from the sale of a business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from property insurance claims . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from the sale of investments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Loan to an unconsolidated entity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Acquisition of businesses—net of cash acquired (Note 3). . . . . . . . . . . . . . . . . . . . .
Net cash used in investing activities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

FINANCING ACTIVITIES

Proceeds from issuance of long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments of long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments of capital lease obligations. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Borrowings on revolving credit facilities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments on revolving credit facilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments of debt issuance costs and financing fees . . . . . . . . . . . . . . . . . . . . . . . . .
Purchases of treasury stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from stock options exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Equity awards redeemed to pay employees’ tax obligations . . . . . . . . . . . . . . . . . . .
Payment of cash dividends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other financing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net cash used in financing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Effect of exchange rates on cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .
Net increase (decrease) in cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash and cash equivalents at beginning of year. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash and cash equivalents at end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2018

Year Ended December 31,
2017

2016

7.9

$

107.2

$

44.9

230.7
22.3
26.5
3.5
—
15.6
(17.8)
—
(18.3)
—
(14.5)
(1.0)

49.4
(54.3)
1.7
23.2
(14.3)
260.6

(96.3)
—
32.7
—
14.5
—
—
(71.4)
(120.5)

7.8
(33.2)
(6.3)
2,563.7
(2,561.1)
—
(36.7)
4.2
(9.0)
(62.9)
—
(133.5)
(1.5)
5.1
64.4
69.5

$

232.5
—
12.0
3.5
2.6
16.4
(6.9)
7.7
(5.0)
0.8
(22.5)
—

8.7
13.1
3.8
9.9
(39.8)
344.0

(85.9)
—
23.9
14.1
8.0
—
(7.3)
—
(47.2)

375.0
(522.9)
(7.6)
718.5
(736.0)
(4.7)
(3.8)
2.6
(6.0)
(62.5)
(4.3)
(251.7)
0.1
45.2
19.2
64.4

$

277.1
—
26.8
4.2
(14.1)
15.2
(9.0)
—
—
7.0
(26.6)
1.4

84.8
12.7
(18.0)
(16.1)
(36.7)
353.6

(106.1)
(9.9)
25.9
—
—
1.3
—
—
(88.8)

19.7
(192.0)
(9.5)
871.9
(918.0)
(0.1)
(8.8)
30.3
(1.4)
(61.1)
(0.3)
(269.3)
(0.6)
(5.1)
24.3
19.2

See accompanying Notes to Consolidated Financial Statements.

89

QUAD/GRAPHICS, INC.
CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY
(in millions)

Common Stock

Shares

Amount

Additional
Paid-in
Capital

Treasury Stock

Shares

Amount

Accumulated
Deficit

Accumulated
Other
Comprehensive
Loss

Quad’s 
Shareholders’
Equity

Noncontrolling
Interests

Balance at January 1, 2016 . . . . . . . . . . . . . . . .

55.5

$

1.4

$

956.7

(5.9)

$ (193.6)

$

(188.1)

$

(152.5)

$

423.9

$

Net earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Foreign currency translation adjustments . . . . . .

Pension benefit plan liability adjustments, net of
tax. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash dividends declared ($1.20 per share) . . . . .

Stock-based compensation . . . . . . . . . . . . . . . . . .

Purchases of treasury stock . . . . . . . . . . . . . . . . .

Stock options exercised . . . . . . . . . . . . . . . . . . . .

Issuance of share-based awards, net of other
activity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Issuance of shares for settlement of MEPPs
liability . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity awards redeemed to pay employees’ tax
obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—

—

—

—

—

—

—

—

—

—

Balance at December 31, 2016. . . . . . . . . . . . . .

55.5

$

Net earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Foreign currency translation adjustments . . . . . .

Pension benefit plan liability adjustments, net of
tax. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Interest rate swap adjustments, net of tax . . . . . .

Cash dividends declared ($1.20 per share) . . . . .

Stock-based compensation . . . . . . . . . . . . . . . . . .

Purchases of treasury stock . . . . . . . . . . . . . . . . .

Stock options exercised . . . . . . . . . . . . . . . . . . . .

Issuance of share-based awards, net of other
activity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cancellation of class B treasury shares
(Note 18) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity awards redeemed to pay employees’ tax
obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—

—

—

—

—

—

—

—

—

(1.2)

—

Balance at December 31, 2017. . . . . . . . . . . . . .

54.3

$

Accumulated deficit transition adjustment for
adoption of Topic 606 (Note 2) . . . . . . . . . . . . . .

Accumulated deficit transition adjustment for
adoption of ASU 2018-02 (see Note 19) . . . . . . .

—

—

Balance at January 1, 2018 . . . . . . . . . . . . . . . .

54.3

$

Net earnings (loss) . . . . . . . . . . . . . . . . . . . . . . . .

Consolidation of Rise. . . . . . . . . . . . . . . . . . . . . .

Foreign currency translation adjustments . . . . . .

Pension benefit plan liability adjustments, net of
tax. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Interest rate swap adjustments, net of tax . . . . . .

Cash dividends declared ($1.20 per share) . . . . .

Stock-based compensation . . . . . . . . . . . . . . . . . .

Employee stock ownership plan contribution . . .

Purchases of treasury stock . . . . . . . . . . . . . . . . .

Stock options exercised . . . . . . . . . . . . . . . . . . . .

Issuance of share-based awards, net of other
activity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Equity awards redeemed to pay employees’ tax
obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Balance at December 31, 2018. . . . . . . . . . . . . .

—

—

—

—

—

—

—

—

—

—

—

—

54.3

$

—

—

—

—

—

—

—

—

—

—

1.4

—

—

—

—

—

—

—

—

—

—

—

1.4

—

—

1.4

—

—

—

—

—

—

—

—

—

—

—

—

1.4

—

—

—

—

15.2

—

(13.3)

(46.2)

—

—

—

—

—

—

—

(1.1)

1.6

1.4

—

—

—

—

—

—

(8.8)

43.6

46.2

0.7

(0.1)

(1.4)

44.9

—

—

(63.2)

—

—

—

—

—

—

—

(3.9)

3.8

—

—

—

—

—

—

—

44.9

(3.9)

3.8

(63.2)

15.2

(8.8)

30.3

—

0.7

(1.4)

$

912.4

(4.1)

$ (113.3)

$

(206.4)

$

(152.6)

$

441.5

$

—

—

—

—

—

16.4

—

(1.7)

(24.1)

(41.9)

—

—

—

—

—

—

(0.2)

0.2

0.9

1.2

—

—

—

—

—

—

(3.8)

4.3

24.1

41.9

—

(0.3)

(6.0)

107.2

—

—

—

(63.7)

—

—

—

—

—

—

—

14.9

12.0

1.3

—

—

—

—

—

—

—

107.2

14.9

12.0

1.3

(63.7)

16.4

(3.8)

2.6

—

—

(6.0)

$

861.1

(2.3)

$ (52.8)

$

(162.9)

$

(124.4)

$

522.4

$

—

—

—

—

—

—

3.2

2.9

—

(2.9)

3.2

—

$

861.1

(2.3)

$ (52.8)

$

(156.8)

$

(127.3)

$

525.6

$

—

—

—

—

—

—

15.6

—

—

(3.3)

(12.1)

—

—

—

—

—

—

—

1.0

(1.9)

0.3

0.6

—

—

—

—

—

—

—

22.3

(36.7)

7.5

12.1

—

(0.4)

(9.0)

8.5

—

—

—

—

(63.1)

—

—

—

—

—

—

—

—

(13.0)

(13.6)

1.7

—

—

—

—

—

—

—

8.5

—

(13.0)

(13.6)

1.7

(63.1)

15.6

22.3

(36.7)

4.2

—

(9.0)

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

(0.6)

18.3

—

—

—

—

—

—

—

—

—

—

$

861.3

(2.7)

$ (56.6)

$

(211.4)

$

(152.2)

$

442.5

$

17.7

See accompanying Notes to Consolidated Financial Statements.

90

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 1.  Basis of Presentation and Summary of Significant Accounting Policies

Nature of Operations—As a worldwide marketing solutions partner dedicated to creating a better way, Quad 
uses its data-driven, integrated marketing platform to help clients reduce complexity, increase efficiency and enhance 
marketing spend effectiveness.  Quad provides its clients with unmatched scale for client on-site services and expanded 
subject expertise in marketing strategy, creative solutions, media solutions and marketing management services.  With a 
client-centric approach, that drives its expanded offering, combined with leading-edge technology and single-source 
simplicity, the Company believes it has the resources and knowledge to help a wide variety of clients in multiple vertical 
industries, including retail, publishing and healthcare.

The Company operates primarily in the commercial print portion of the printing industry as a printer of retail 
inserts, publications, catalogs, special interest publications, journals, direct mail, books, directories, in-store marketing 
and promotion, packaging, newspapers, custom print products, other commercial and specialty printed products and 
global paper procurement.  The Company’s products and services for a variety of industries are sold primarily throughout 
North America, South America and Europe.  In addition, the Company strategically sources packaging product 
manufacturing over multiple end markets in Central America and Asia.

Principles of Consolidation and Basis of Presentation—The accompanying consolidated financial statements 
include the accounts of the Company and its wholly-owned and majority-owned controlled subsidiaries and have been 
prepared in accordance with GAAP.  The results of operations and accounts of businesses acquired are included in the 
consolidated financial statements from the dates of acquisition (see Note 3, “Acquisitions and Strategic Investments”).

Investments in entities where the Company has both the ability to exert significant influence but not control and 

an ownership interest of 50% or less but more than 20% are accounted for using the equity method of accounting.  
Investments in entities where the Company does not exert significant influence or control and has an ownership interest 
of less than 20% are accounted for using the cost method of accounting.  Intercompany transactions and balances have 
been eliminated in consolidation.

Foreign Operations—Assets and liabilities denominated in foreign currencies are translated into United States 

dollars at the exchange rate existing at the respective balance sheet dates.  Income and expense items are translated at the 
average rates during the respective periods.  Translation adjustments resulting from fluctuations in exchange rates are 
recorded as a separate component of accumulated other comprehensive income (loss) on the consolidated statements of 
shareholders’ equity, while transaction gains and losses are recorded in selling, general and administrative expenses on 
the consolidated statements of operations.  Foreign exchange transactions resulted in losses of $1.6 million during the 
year ended December 31, 2018, gains of $1.5 million during the year ended December 31, 2017, and losses of 
$6.0 million during the year ended December 31, 2016.

The Company had a 49% interest in Plural, a commercial printer based in São Paulo, Brazil, as of December 31, 

2018.  The Company accounts for this entity using the equity method of accounting.  The Company’s equity in the 
(earnings) loss of Plural’s operations was recorded in equity in (earnings) loss of unconsolidated entity in the Company’s 
consolidated statements of operations, and was included within the International segment.  Distributions received from 
equity method investees follow the nature of the distribution approach, where each distribution is evaluated on the basis 
of the source of the payment and is classified as either operating cash inflows or investing cash inflows.  The Company 
reviews its equity method investment regularly for indicators of other than temporary impairment.  Quad had no other 
significant unconsolidated entities as of December 31, 2018.

91

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Use of Estimates—The preparation of consolidated financial statements requires the use of management’s 

estimates and assumptions that affect the reported assets and liabilities, disclosure of contingent assets and liabilities at 
the date of the consolidated financial statements and the reported amounts of revenue and expenses during the reporting 
periods.  Actual results could differ from these estimates.  Estimates are used when accounting for items and matters 
including, but not limited to: allowances for doubtful accounts, inventory obsolescence, asset valuations and useful lives, 
pension and postretirement benefits, self-insurance reserves, stock-based compensation, taxes, restructuring and other 
provisions and contingencies.

Revenue Recognition—The Company recognizes its products and services revenue based on when the transfer 

of control passes to the customer or when the service is completed and accepted by the customer.  Under agreements 
with certain customers, products may be stored by the Company for future delivery.  In these situations, the Company 
may receive warehouse management fees for the services it provides.  Product returns are not significant because the 
products are customized; however, the Company accrues for the estimated amount of customer allowances at the time of 
sale based on historical experience and known trends.

Revenue from services is recognized as services are performed.  Revenues related to the Company’s imaging 

operations, which include digital content management, photography, color services and page production, are recognized 
in accordance with the terms of the contract, typically upon completion of the performed service and acceptance by the 
customer.  Revenues related to the Company’s logistics operations, which includes the delivery of printed material, are 
recognized upon completion of services.

Certain revenues earned by the Company require judgment to determine if revenue should be recorded gross as 

a principal or net of related costs as an agent.  Billings for third-party shipping and handling costs, primarily in the 
Company’s logistics operations, and out-of-pocket expenses are recorded gross in net sales and cost of sales in the 
consolidated statements of operations.  Many of the Company’s operations process materials, primarily paper, that may 
be supplied directly by customers or may be purchased by the Company and sold to customers.  No revenue is 
recognized for customer-supplied paper.  Revenues for Company-supplied paper are recognized on a gross basis.

On January 1, 2018, the Company adopted Accounting Standards Update 2014-09, “Revenue from Contracts 

with Customers” (“Topic 606”), which provides revised guidance on recognizing revenue from contracts with customers.  
The Company adopted Topic 606 using the modified retrospective approach and applied the guidance to those contracts 
which were not completed as of January 1, 2018.  This means that Topic 606 has been applied to the 2018 financial 
statements and disclosures going forward, but that prior period financial statements and disclosures reflect the revenue 
recognition standard of Topic 605, Revenue from Contracts with Customers.  See Note 2, “Revenue Recognition,” for 
additional accounting policy and transition disclosures.

Byproduct Recoveries—The Company presents byproduct recoveries as a reduction of cost of sales–products in 

the consolidated statements of operations.  Classification of byproduct recoveries as a reduction of cost of sales aligns 
the proceeds from byproduct recoveries with the corresponding manufacturing costs.

Financial Instruments—The Company uses derivative financial instruments for the purpose of hedging interest 
rate, commodity and foreign exchange exposures that exist as part of ongoing business operations, including interest rate 
swap agreements, natural gas forward purchase contracts and foreign exchange contracts.  As a policy, the Company 
does not engage in speculative or leveraged transactions, nor does the Company hold or issue financial instruments for 
trading purposes.

92

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Derivative instruments are recorded on the consolidated balance sheets as either assets or liabilities measured at 
their fair value.  If the derivative is designated as a fair value hedge, the changes in the fair value of the derivative and of 
the hedged item attributable to the hedged risk are recognized in earnings.  If the derivative is designated as a cash flow 
hedge, the effective portion of the changes in the fair value of the derivative are recorded as a component of accumulated 
other comprehensive income (loss) and recognized in the consolidated statements of operations when the hedged item 
affects earnings.

The ineffective portions of the changes in the fair value of hedges are insignificant and recognized in earnings.  

Cash flows from derivatives that are accounted for as cash flow or fair value hedges are included in the consolidated 
statements of cash flows in the same category as the item being hedged.

Fair Value Measurement—The Company applies fair value accounting for all assets and liabilities that are 

recognized or disclosed at fair value in its consolidated financial statements on a recurring basis.  Fair value represents 
the amount that would be received from selling an asset or paid to transfer a liability in an orderly transaction between 
market participants at the measurement date.  When determining the fair value measurements for assets and liabilities 
that are required to be recorded at fair value, the Company considers the principal or most advantageous market and the 
market-based risk measurements or assumptions that market participants would use in pricing the asset or liability.  See 
Note 14, “Financial Instruments and Fair Value Measurements,” for further discussion.

Research and Development—Research and development costs related to the development of new products or 

the adaptation of existing products are expensed as incurred, included in cost of sales and totaled $3.6 million, 
$9.0 million and $9.3 million during the years ended December 31, 2018, 2017 and 2016, respectively.

Cash and Cash Equivalents and Restricted Cash—The Company considers all highly liquid investments with 

original maturities of three months or less to be cash equivalents.

Receivables—Receivables are stated net of allowances for doubtful accounts.  No single customer comprised 

more than 5% of the Company’s consolidated net sales in 2018, 2017 or 2016, or 5% of the Company’s consolidated 
receivables as of December 31, 2018 or 2017.  Specific customer provisions are made when a review of significant 
outstanding amounts, utilizing information about customer creditworthiness and current economic trends, indicates that 
collection is doubtful.  In addition, provisions are made at differing rates, based upon the age of the receivable and the 
Company’s historical collection experience.  Accounts that are deemed uncollectible are written off when all reasonable 
collection efforts have been exhausted.  See Note 6, “Receivables,” for further discussion on the transactions affecting 
the allowances for doubtful accounts.

Inventories—Inventories include material, labor, and plant overhead and are stated at the lower of cost or net 

realizable value.  At December 31, 2018 and 2017, all inventories were valued using the first-in, first-out (“FIFO”) 
method.  See Note 7, “Inventories,” for the components of the Company’s inventories.

93

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Property, Plant and Equipment—Property, plant and equipment are recorded at cost, and are depreciated over 

the estimated useful lives of the assets using the straight-line method for financial reporting purposes.  See Note 8, 
“Property, Plant and Equipment,” for the components of the Company’s property, plant and equipment.  Major 
improvements that extend the useful lives of existing assets are capitalized and charged to the asset accounts.  Repairs 
and maintenance, which do not significantly improve or extend the useful lives of the respective assets, are expensed as 
incurred.  Leasehold improvements are depreciated over the shorter of the lease term or the estimated useful life of the 
respective asset.  When an asset is retired or disposed, the associated costs and accumulated depreciation are eliminated, 
and the resulting gain or loss is recognized in the Company’s consolidated statements of operations.

Asset Category

Range of Useful Lives

Buildings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

10 to 40 Years

Machinery and equipment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3 to 15 Years

3 to 10 Years

Other Intangible Assets—Identifiable intangible assets are recognized apart from goodwill and are amortized 

over their estimated useful lives.

Impairment of Long-Lived and Other Intangible Assets—The Company evaluates long-lived assets and other 
intangible assets (of which the most significant are property, plant and equipment and customer relationship intangible 
assets) whenever events and circumstances have occurred that indicate the carrying value of an asset may not be 
recoverable.  Determining whether impairment has occurred typically requires various estimates and assumptions, 
including determining which cash flows are directly related to the potentially impaired asset, the useful life over which 
cash flows will occur, their amount and the asset’s residual value, if any.  In turn, assessing whether there is an 
impairment loss requires a determination of recoverability, which is generally estimated by the ability to recover the 
balance of the assets from expected future operating cash flows on an undiscounted basis.  If impairment is determined to 
exist, any related impairment loss is calculated based on the difference in the fair value and carrying value of the asset.

Goodwill—When applicable, goodwill is reviewed annually for impairment as of October 31, or more 
frequently if events or changes in circumstances indicate that it is more likely than not that the fair value of a reporting 
unit is below its carrying value.  In performing this analysis, the Company compares each reporting unit’s fair value to its 
carrying value.  The fair value is estimated based on comparable company market valuations and/or expected future 
discounted cash flows to be generated by the reporting unit.  If the carrying value exceeds the reporting unit’s fair value, 
an impairment loss would be charged to operations in the period identified.  See Note 5, “Goodwill and Other Intangible 
Assets,” for further discussion.

Income Taxes—The Company accounts for income taxes under the asset and liability method, which requires 

the recognition of deferred tax assets and liabilities for the expected future tax consequences of items reported in the 
financial statements.  Under this method, deferred tax assets and liabilities are measured based on the differences 
between the financial statement and tax basis of assets and liabilities using enacted tax rates in effect for the year in 
which the differences are expected to reverse.  The effect of a change in tax rates on deferred tax assets and liabilities is 
recognized in income in the period that includes the effective date of enactment.

94

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company records net deferred tax assets to the extent the Company believes these assets will more likely 

than not be realized.  This determination is based upon all available positive and negative evidence, including future 
reversals of existing taxable temporary differences, projected future taxable income, tax planning strategies, and recent 
financial operations.  If the Company determines that a deferred income tax asset will not be fully realized in the future, 
then a valuation allowance is established or increased to reflect the amount at which the asset will more likely than not 
be realized, which would increase the Company’s provision for income taxes.  In a period after a valuation allowance has 
been established, if the Company determines the related deferred income tax assets will be realized in the future in 
excess of their net recorded amount, then an adjustment to reduce the related valuation allowance will be made, which 
would reduce the Company’s provision for income taxes.

The Company is regularly audited by foreign and domestic tax authorities.  These audits occasionally result in 

proposed assessments where the ultimate resolution might result in the Company owing additional taxes, including in 
some cases, penalties and interest.  The Company recognizes a tax position in its consolidated financial statements when 
it is more likely than not that the position would be sustained upon examination by tax authorities.  This recognized tax 
position is then measured at the largest amount of benefit that is more likely than not of being recognized upon ultimate 
settlement.  The Company recognizes interest and penalties related to unrecognized tax benefits in income tax expense.

The determination of the Company’s worldwide tax provision and related tax assets and liabilities requires the 

use of significant judgment in estimating the impact of uncertainties in the application of GAAP and the interpretation of 
complex tax laws.  In the ordinary course of business, there are transactions and calculations where the final tax outcome 
is uncertain.  Where fair market value is required to measure a tax asset or liability for GAAP purposes, the Company 
periodically obtains independent, third party assistance to validate that such value is determined in conformity with 
Internal Revenue Service fair market value guidelines.  While the Company believes it has the appropriate support for 
the positions taken, certain positions may be successfully challenged by taxing authorities.  Resolution of these 
uncertainties in a manner inconsistent with management’s expectations could have a material impact on the Company’s 
financial condition and operating results.  The Company applies the provisions of the authoritative guidance on 
accounting for uncertain tax positions to determine the appropriate amount of tax benefits to be recognized with respect 
to uncertain tax positions.  The determination of the Company’s worldwide tax provision includes the impact of any 
changes to the amount of tax benefits recognized with respect to uncertain tax positions.  See Note 13, “Income Taxes,” 
for further discussion.

Pension Plans—The Company assumed certain frozen underfunded defined benefit pension plans as part of the 
2010 World Color Press acquisition.  Pension plan costs are determined using actuarial methods and are funded through 
contributions.  The Company records amounts relating to its pension plans based on calculations which include various 
actuarial assumptions including discount rates, assumed rates of return, and mortality.  The Company reviews its 
actuarial assumptions on an annual basis and modifies the assumptions based on current rates and trends when it is 
appropriate to do so.  The effects of modifications are recognized immediately on the consolidated balance sheets, but 
are generally amortized into operating income over future periods, with the deferred amount recorded in accumulated 
other comprehensive loss on the consolidated balance sheets.  The Company believes that the assumptions utilized in 
recording its obligations under its plans are reasonable based on its experience, market conditions and input from its 
actuaries and investment advisors.  For the purposes of calculating the expected return on plan assets, those assets are 
valued at fair value.  When an event gives rise to both a curtailment and a settlement, the curtailment is accounted for 
prior to the settlement.  The Company’s measurement date to measure the defined benefit plan assets and the projected 
benefit obligation is December 31.

On January 1, 2018, the Company adopted ASU 2017-07, which provides revised guidance on how to present the 

components of net pension income in the statement of operations.  The Company has adopted ASU 2017-07 
retrospectively and has utilized the practical expedient that permits the use of the amounts disclosed in previous filings 
for net pension income as the estimation basis for the presentation of the prior comparative periods.  There are no service 
costs associated with the Company’s pension plans due to their frozen status.

95

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company has previously participated in MEPPs as a result of the acquisition of World Color Press.  Due to 
the significant underfunded status of the MEPPs, the Company has withdrawn from all significant MEPPs and replaced 
these union sponsored “promise to pay in the future” defined benefit plans with a Company sponsored “pay as you go” 
defined contribution plan, which is historically the form of retirement benefit provided to Quad’s employees.  As a result 
of the decision to withdraw, the Company recorded an estimated withdrawal liability for the MEPPs as part of the World 
Color Press purchase price allocation process based on information received from the MEPPs’ trustees.  The estimated 
withdrawal liability is updated based on significant events, such as potential new information from the litigation 
proceedings with the MEPPs, until the final withdrawal liability is determined.  See Note 15, “Employee Retirement 
Plans,” for further discussion.

Stock-Based Compensation—The Company recognizes stock-based compensation expense over the vesting 

period for all stock-based awards made to employees and directors based on the fair value of the instrument at the time 
of grant.  See Note 17, “Equity Incentive Programs,” for further discussion.

Accumulated Other Comprehensive Income (Loss)—Accumulated other comprehensive income (loss) consists 

primarily of unrecognized actuarial gains and losses and prior service costs for pension plans, foreign currency 
translation adjustments and interest rate swap adjustments, and is presented in the consolidated statements of 
shareholders’ equity.  See Note 19, “Accumulated Other Comprehensive Loss,” for further discussion.

Supplemental Cash Flow Information—The following table summarizes certain supplemental cash flow 

information for the years ended December 31, 2018, 2017 and 2016:

2018

2017

2016

Interest paid, net of amounts capitalized. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Income taxes paid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Non-cash capital lease additions (see Note 12) . . . . . . . . . . . . . . . . . . . . . . . .

Acquisitions of businesses (see Note 3):

Fair value of assets acquired, net of cash . . . . . . . . . . . . . . . . . . . . . . . . . .

Liabilities assumed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Noncontrolling interests. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

60.5

12.5

2.4

124.9

(89.8)

54.6

(18.3)

$

57.8

$

6.5

0.5

—

—

—

—

Acquisition of businesses—net of cash acquired . . . . . . . . . . . . . . . . . . . . . . . $

71.4

$

— $

65.9

34.0

21.0

—

—

—

—

—

96

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 2.  Revenue Recognition

The Company recognizes its products and services revenue based on when the transfer of control passes to the 

customer or when the service is completed and accepted by the customer.

The effects of the adjustments to the consolidated balance sheet as of December 31, 2017, for the modified 

retrospective adoption of Topic 606, were as follows:

December 31, 2017
As Reported

Topic 606 Adjustments

Opening Balance at
January 1, 2018

Prepaid expenses and other current assets . . . . . . . . $

45.1

$

Other long-term assets . . . . . . . . . . . . . . . . . . . . . . .

Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . .

Accumulated deficit. . . . . . . . . . . . . . . . . . . . . . . . .

119.3

41.9

(162.9)

$

2.3

2.0

1.1

3.2

47.4

121.3

43.0

(159.7)

The adoption of Topic 606 did not have a material effect on the consolidated financial statements.  In adopting 

Topic 606, the timing of recognition changed for certain variable consideration paid to customers and costs to obtain 
contracts with customers.

97

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Revenue Disaggregation

The following table provides information about disaggregated revenue by the Company’s operating segments 

and major products and services offerings for the years ended December 31, 2018, 2017 and 2016: 

United States Print
and Related Services

International

Total

Year ended December 31, 2018

Catalog, publications, retail inserts, books and directories $

2,391.1

$

337.6

$

Direct mail and other printed products. . . . . . . . . . . . . . . .

Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Logistics services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Imaging, marketing services and other services. . . . . . . . .

Total Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

605.3

27.4

3,023.8

429.0

353.8

782.8

30.5

0.4

368.5

18.6

—

18.6

Total Net Sales. . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,806.6

$

387.1

$

Year ended December 31, 2017

Catalog, publications, retail inserts, books and directories $

2,485.9

$

338.8

$

Direct mail and other printed products. . . . . . . . . . . . . . . .

Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Logistics services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Imaging, marketing services and other services. . . . . . . . .

Total Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

614.4

56.6

3,156.9

398.9

184.3

583.2

32.4

0.9

372.1

19.2

—

19.2

Total Net Sales. . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,740.1

$

391.3

$

Year ended December 31, 2016

Catalog, publications, retail inserts, books and directories $

2,662.6

$

351.7

$

Direct mail and other printed products. . . . . . . . . . . . . . . .

Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Logistics services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Imaging, marketing services and other services. . . . . . . . .

Total Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

616.6

55.9

3,335.1

406.8

185.1

591.9

29.6

0.7

382.0

20.5

—

20.5

Total Net Sales. . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,927.0

$

402.5

$

Nature of Products and Services

2,728.7

635.8

27.8

3,392.3

447.6

353.8

801.4

4,193.7

2,824.7

646.8

57.5

3,529.0

418.1

184.3

602.4

4,131.4

3,014.3

646.2

56.6

3,717.1

427.3

185.1

612.4

4,329.5

The products offering is predominantly comprised of the Company’s print operations which includes retail 

inserts, publications, catalogs, special interest publications, journals, direct mail, books, directories, in-store marketing 
and promotion, packaging, newspapers, custom print products, other commercial and specialty printed products and 
global paper procurement.

98

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company considers its logistic operations as services, which include the delivery of printed material.  The 

Services offering also includes revenues related to the Company’s imaging operations, which include digital content 
management, photography, color services, page production, marketing services, media planning and placement, facilities 
management and medical services.

Performance Obligations

At contract inception, the Company assesses the products and services promised in its contracts with customers 
and identifies performance obligations for each promise to transfer to the customer a product or service that is distinct.  
To identify the performance obligations, the Company considers the goods or services promised in the contract 
regardless of whether they are explicitly stated or are implied by customary business practices.  The Company 
determined that the following distinct products and services represent separate performance obligations:

• 
• 
• 

Pre-Press Services
Print
Other Services

For Pre-Press and Other Services, the Company recognizes revenue at point-in-time upon completion of the 

performed service and acceptance by the customer.  The Company considers transfer of control to occur once the service 
is performed as the Company has right to payment and the customer has legal title and risk and reward of ownership.  

The Company recognizes its Print revenues upon transfer of title and the passage of risk of loss, which is point-

in-time upon shipment to the customer, and when there is a reasonable assurance as to collectability.  Revenues related to 
the Company’s logistics operations, which includes the delivery of printed material, are included in the Print 
performance obligation and are also recognized at point-in-time as services are completed.  Under agreements with 
certain customers, products may be stored by the Company for future delivery.  In these situations, the Company may 
receive warehouse management fees for the services it provides.  Revenue from warehouse management fees was 
immaterial for the years ended December 31, 2018, 2017 and 2016.

Certain revenues earned by the Company require judgment to determine if revenue should be recorded gross as 

principal or net of related costs as an agent.  Billings for third-party shipping and handling costs, primarily in the 
Company’s logistics operations, and out-of-pocket expenses are recorded gross in net sales and cost of sales in the 
consolidated statements of operations.  Many of the Company’s operations process materials, primarily paper, that may 
be supplied directly by customers or may be purchased by the Company and sold to customers.  No revenue is 
recognized for customer-supplied paper.  Revenues for the Company-supplied paper are recognized on a gross basis.  In 
some cases, the Company will print items that are mailed to consumers and bill the customer for postage.  In these cases, 
the Company is acting as an agent and billings are recorded on a net basis in net sales. 

Significant Payment Terms

Payment terms and conditions for contracts with customers vary.  The Company typically offers standard terms 
of net 30 days.  It is not the Company’s standard business practice to offer extended payment terms longer than one year.  
The Company may offer cash discounts or prepayment and extended terms depending on certain facts and 
circumstances.  As such, when the timing of the Company’s delivery of products and services differs from the timing of 
payment, the Company will record either a contract asset or a contract liability.

99

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Variable Consideration

When evaluating the transaction price, the Company analyzes on a contract by contract basis all applicable 

variable considerations and non-cash consideration and also performs a constraint analysis.  The nature of the 
Company’s contracts give rise to variable consideration, including, volume rebates, credits, discounts, and other similar 
items that generally decrease the transaction price.  These variable amounts generally are credited to the customer, based 
on achieving certain levels of sales activity, when contracts are signed, or making payments within specific terms.

Product returns are not significant because the products are customized; however, the Company accrues for the 

estimated amount of customer allowances at the time of sale based on historical experience and known trends.

When the transaction price requires allocation to multiple performance obligations, the Company uses the 

estimated stand-alone selling prices using the adjusted market assessment approach.  

Costs to Obtain Contracts

In accordance with Topic 606, the Company capitalizes certain sales incentives of the sales compensation 

packages for costs that are directly attributed to being awarded a customer contract or renewal and would not have been 
incurred had the contract not been obtained.  The Company also defers certain contract acquisition costs paid to the 
customer at contract inception.  Costs to obtain contracts with a duration of less than one year are expensed as incurred.  
For all contract costs with contracts over one year, the Company amortizes the costs to obtain contracts on a straight-line 
basis over the estimated life of the contract and reviews quarterly for impairment.  At January 1, 2018, the Company had 
$23.5 million in contract costs for contracts that were not completed as of that date.  For the year ended December 31, 
2018, the Company incurred additional contract costs of $7.5 million, amortized $9.3 million, and consequently, the 
balance of contract costs were $21.7 million as of December 31, 2018.

Practical Expedients

The Company has elected to apply the following practical expedients allowed under Topic 606:  

• 

• 

• 

• 

• 

For certain performance obligations related to print contracts, the Company has elected not to disclose 
the value of unsatisfied performance obligations for the following: (1) contracts that have an original 
expected length of one year or less; (2) contracts where revenue is recognized as invoiced; or 
(3) contracts with variable consideration related to unsatisfied performance obligations.  The Company 
had approximately $469.7 million in volume commitments in contracts that extend beyond one year as 
of December 31, 2018.  The Company expects to recognize approximately 38% of these volume 
commitments in contracts as revenue by the end of 2019, an additional 32% by the end of 2021, and 
the balance thereafter.

The Company expenses costs to obtain contracts as incurred when the contract duration is less than one 
year.

The transaction amount is not adjusted for a significant financing component as the period between 
transfer of the products or services and payment is less than one year.

The Company accounts for shipping and handling activities, which includes postage, that occur after 
control of the related products or services transfers to the customer as fulfillment activities and are 
therefore recognized at time of shipping.

The Company excludes from its transaction price any amounts collected from customers for sales 
taxes.

100

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 3.  Acquisitions and Strategic Investments

2018 Ivie & Associates, LLC Acquisition

The Company completed the acquisition of Ivie on February 21, 2018, for $90.0 million cash paid, which is 

subject to a potential earn-out of up to an additional $16.0 million, to the extent that certain financial metrics are 
achieved post-integration.  Ivie is headquartered in Flower Mound, Texas and provides a full array of marketing services, 
including creative and production services, studio services, sourcing, procurement, staff enhancement, media services, 
public relations, digital services, technology solutions and project management for many leading brands throughout the 
world.  The purchase price of $105.4 million includes $13.6 million of acquired cash and an estimated $15.4 million of 
future cash payments related to the acquisition.  Included in the purchase price allocation are $79.6 million of identifiable 
other intangible assets, which are amortized over their estimated useful lives, ranging from three to eight years, and 
$28.3 million of goodwill, of which $26.4 million is deductible for tax purposes.  The final allocation of the purchase 
price was based on valuations performed to determine the fair value of the net assets as of the acquisition date.  The net 
assets acquired, excluding acquired cash, were classified as Level 3 in the valuation hierarchy (see Note 14, “Financial 
Instruments and Fair Value Measurements,” for the definition of Level 3 inputs).  Ivie’s operations are included in the 
United States Print and Related Services segment.

2018 Investment in Rise Interactive and Analytics, LLC

On March 14, 2018, the Company increased its equity position in Rise from 19% to 57% for the conversion of 
$9.3 million of loans to equity ownership and $8.7 million cash paid.  The Company had historically accounted for Rise 
as a cost method investment.  Rise is a digital marketing agency headquartered in Chicago, Illinois, that specializes in 
digital media, analytics and customer experience, and helps enterprise marketers see, shape, and act on opportunities in 
digital media.  The Company has consolidated the results of Rise as of the date the Company obtained controlling 
financial interest in Rise and accounts for the 43% portion of Rise’s results not owned by the Company as noncontrolling 
interest in the consolidated financial statements.  The fair value of the assets and liabilities of, and noncontrolling interest 
in, Rise is estimated to be $48.5 million, including $13.7 million of acquired cash.  Also included in the fair value 
allocation are $23.1 million of identifiable other intangible assets, which are amortized over their estimated useful lives, 
ranging from five to six years, and $26.3 million of goodwill, which is not deductible for tax purposes.  The final 
allocation of the purchase price was based on valuations performed to determine the fair value of the net assets as of the 
acquisition date.  The net assets acquired, excluding acquired cash, were classified as Level 3 in the valuation hierarchy 
(see Note 14, “Financial Instruments and Fair Value Measurements,” for the definition of Level 3 inputs).  Rise’s 
operations are included in the United States Print and Related Services segment.

Note 4.  Restructuring, Impairment and Transaction-Related Charges

The Company recorded restructuring, impairment and transaction-related charges for the years ended 

December 31, 2018, 2017 and 2016, as follows:

Employee termination charges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Impairment charges. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Transaction-related charges. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Integration costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other restructuring charges. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

23.0

26.5

8.2

1.3

44.6

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

103.6

$

26.9

12.0

3.1

—

18.4

60.4

$

$

12.9

26.8

2.2

0.1

31.6

73.6

2018

2017

2016

101

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The costs related to these activities have been recorded on the consolidated statements of operations as 

restructuring, impairment and transaction-related charges.  See Note 20, “Segment Information,” for restructuring, 
impairment and transaction-related charges by segment.

Restructuring Charges

The Company began a restructuring program in 2010 related to eliminating excess manufacturing capacity and 
properly aligning its cost structure.  The Company has announced a total of 43 plant closures and has reduced headcount 
by approximately 13,000 employees since 2010.

The Company announced the closures of the Hazleton, Pennsylvania and Franklin, Kentucky plants during the 

year ended December 31, 2018.  The Company recorded the following charges as a result of plant closures and other 
restructuring programs for the year ended December 31, 2018:

•  Employee termination charges of $23.0 million were recorded as a result of workforce reductions through 

facility consolidations and separation programs.

• 

Integration costs of $1.3 million were recorded, primarily related to the integration of acquired companies.

•  Other restructuring charges of $44.6 million were recorded, which consisted of the following: 

(1) a $32.1 million increase to the Company’s MEPPs withdrawal liability; (2) $12.9 million of vacant 
facility carrying costs, (3) $10.0 million in charges for certain legal matters and customer contract penalties 
related to the Company’s operations in Peru; (4) $4.0 million of lease exit charges, (5) $1.5 million in 
charges from foreign currency losses as a result of the economy in Argentina being classified as highly 
inflationary; and (6) $1.4 million of equipment and infrastructure removal costs from closed plants.  Other 
restructuring charges were presented net of $17.3 million in gains on the sale of facilities, including a 
$7.5 million gain from the sale of the Taunton, Massachusetts Book plant, a $7.0 million gain from the sale 
of the Dallas, Texas plant and a $2.2 million gain from the sale of the San Ixhuatepec, Mexico plant.

The Company announced the closures of the Waseca, Minnesota; Columbus, Ohio; Taunton, Massachusetts; and 
Dallas, Texas plants during the year ended December 31, 2017.  The Company recorded the following charges as a result 
of plant closures and other restructuring programs for the year ended December 31, 2017:

•  Employee termination charges of $26.9 million were recorded as a result of workforce reductions through 

facility consolidations and separation programs.

•  Other restructuring charges of $18.4 million were recorded, which consisted of the following: 

(1) $14.2 million of vacant facility carrying costs, (2) a $6.7 million loss on the sale of a business; 
(3) $3.9 million of lease exit charges, including the lease termination of the Huntington Beach, California 
and Manassas, Virginia plants; and (4) $1.9 million of equipment and infrastructure removal costs from 
closed plants.  Other restructuring charges were presented net of $7.1 million in gains from the sale of the 
Atglen, Pennsylvania; Dickson, Tennessee; Lenexa, Kansas; East Greenville, Pennsylvania and Marengo, 
Iowa facilities; and a $1.2 million gain from settlements with vendors through bankruptcy proceedings for 
the Company’s Argentina Subsidiaries.

102

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company announced the closures of the Atglen, Pennsylvania; Huntington Beach, California; Lenexa, 

Kansas; Manassas, Virginia; Monroe, New Jersey; and York, Pennsylvania plants during the year ended December 31, 
2016.  The Company recorded the following charges as a result of plant closures and other restructuring programs for the 
year ended December 31, 2016:

•  Employee termination charges of $12.9 million were recorded as a result of workforce reductions through 

facility consolidations and separation programs.

• 

Integration costs of $0.1 million were recorded, primarily related to preparing existing facilities to meet 
new production requirements resulting from work transferring from closed plants, as well as other costs 
related to the integration of acquired companies.

•  Other restructuring charges of $31.6 million were recorded, which consisted of the following: 

(1) $13.6 million of vacant facility carrying costs; (2) an $11.2 million increase to the Company’s MEPPs 
withdrawal liability; (3) $4.9 million of equipment and infrastructure removal costs from closed plants; and 
(4) $4.5 million of lease exit charges, including the lease termination of the Pittsburg, California facility.  
Other restructuring charges were presented net of the following: (1) a $1.3 million gain from settlements 
with vendors due to the Company’s Argentina Subsidiaries emerging from bankruptcy during the fourth 
quarter of 2016 and (2) a $1.3 million gain on the sale of the Pilar, Argentina building.

The restructuring charges recorded were based on plans that have been committed to by management and were, 

in part, based upon management’s best estimates of future events.  Changes to the estimates may require future 
restructuring charges and adjustments to the restructuring liabilities.  The Company expects to incur additional 
restructuring charges related to these and other initiatives.

Impairment Charges

The Company recognized impairment charges of $26.5 million during the year ended December 31, 2018, 

consisting of the following: (1) $16.9 million of impairment charges primarily for machinery and equipment no longer 
being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Hazleton, Pennsylvania; 
and Franklin, Kentucky; as well as other capacity and strategic reduction restructuring initiatives, including $5.0 million 
of impairment charges for machinery and equipment in Peru; and (2) $4.6 million of land and building impairment 
charges, primarily related to the Franklin, Kentucky plant closure.

The Company recognized impairment charges of $12.0 million during the year ended December 31, 2017, 

consisting of the following: (1) $6.7 million of impairment charges primarily for machinery and equipment no longer 
being utilized in production as a result of facility consolidations, including Waseca, Minnesota; Columbus, Ohio; and 
Taunton, Massachusetts, as well as other capacity and strategic reduction restructuring initiatives; and (2) $5.3 million of 
land and building impairment charges related to the Waseca, Minnesota and Taunton, Massachusetts plant closures.

The Company recognized impairment charges of $26.8 million during the year ended December 31, 2016, 

consisting of the following: (1) $12.1 million of land and building impairment charges related to the Atglen, 
Pennsylvania plant closure; and (2) $14.7 million of impairment charges primarily for machinery and equipment no 
longer being utilized in production as a result of facility consolidations, including Atglen, Pennsylvania; Augusta, 
Georgia; East Greenville, Pennsylvania; Monroe, New Jersey; Woodstock, Illinois; and Queretaro, Mexico, as well as 
other capacity and strategic reduction restructuring activities.

103

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The fair values of the impaired assets were determined by the Company to be Level 3 under the fair value 

hierarchy (see Note 14, “Financial Instruments and Fair Value Measurements,” for the definition of Level 3 inputs) and 
were estimated based on broker quotes, internal expertise related to current marketplace conditions and estimated future 
discounted cash flows.  These assets were adjusted to their estimated fair values at the time of impairment.  If estimated 
fair values subsequently decline, the carrying values of the assets are adjusted accordingly.

Transaction-Related Charges

The Company incurs transaction-related charges primarily consisting of professional service fees related to 
business acquisition and divestiture activities.  The Company recognized transaction-related charges of $8.2 million, 
$3.1 million and $2.2 million during the years ended December 31, 2018, 2017 and 2016, respectively, which includes 
$6.4 million related to the proposed acquisition of LSC during the year ended December 31, 2018, and $1.0 million 
related to the sale of a business during the year ended December 31, 2017.  The transaction-related charges were 
expensed as incurred in accordance with the applicable accounting guidance on business combinations.

Restructuring Reserves

Activity impacting the Company’s restructuring reserves for the years ended December 31, 2018 and 2017, was 

as follows:

Employee
Termination
Charges

Impairment
Charges

Transaction-
Related
Charges 
(Income)

Integration
Costs

Other
Restructuring
Charges

Total

Balance at January 1, 2017 . . . $

7.6

$

— $

Expense, net . . . . . . . . . . . .

Cash payments, net . . . . . .

Non-cash adjustments/
reclassifications . . . . . . . . .

Balance at December 31, 2017 $

Expense, net . . . . . . . . . . . .

Cash payments, net . . . . . .

Non-cash adjustments/
reclassifications . . . . . . . . .

Balance at December 31, 2018 $

26.9

(19.0)

2.1

17.6

23.0

(28.7)

12.0

—

(12.0)

$

— $

26.5

—

(2.6)

9.3

$

(26.5)

— $

0.1

3.1

(2.8)

—

0.4

8.2

(7.4)

—

1.2

$

$

$

$

$

1.1

—

(0.1)

(0.8)

0.2

1.3

(1.1)

(0.2)

0.2

$

$

$

10.4

18.4

(14.5)

(3.0)

11.3

44.6

(6.6)

(32.2)

17.1

$

19.2

60.4

(36.4)

(13.7)

29.5

103.6

(43.8)

(61.5)

27.8

The Company’s restructuring reserves at December 31, 2018, included a short-term and a long-term component.  

The short-term portion included $23.1 million in accrued liabilities (see Note 9, “Accrued Liabilities and Other Long-
Term Liabilities”) and $1.8 million in accounts payable in the consolidated balance sheets as the Company expects these 
reserves to be paid within the next twelve months.  The long-term portion of $2.9 million was included in other long-
term liabilities (see Note 9, “Accrued Liabilities and Other Long-Term Liabilities”) in the consolidated balance sheets.

Note 5.  Goodwill and Other Intangible Assets

Goodwill

Goodwill represents the excess of the purchase price over the fair value of identifiable net assets acquired in a 

business combination.  Goodwill is assigned to specific reporting units and is tested annually for impairment as of 
October 31, or more frequently if events or changes in circumstances indicate that it is more likely than not that the fair 
value of a reporting unit is below its carrying value.

104

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

No goodwill impairment charges were recorded during the years ended December 31, 2018, 2017 or 2016.  The 

accumulated goodwill impairment losses and the carrying value of goodwill at December 31, 2018 and 2017, were as 
follows:

December 31, 2018

December 31, 2017

United States
Print and
Related
Services

International

Total

United States
Print and
Related
Services

International

Total

Goodwill. . . . . . . . . . . . . . . $

832.9

$

30.0

$

862.9

$

778.3

$

30.0

$

808.3

Accumulated goodwill
impairment loss . . . . . . . . .

Goodwill, net of
accumulated goodwill
impairment loss . . . . . . . . . $

(778.3)

(30.0)

(808.3)

(778.3)

(30.0)

(808.3)

54.6

$

— $

54.6

$

— $

— $

—

The Company recorded goodwill within the United States Print and Related Services segment related to 

acquisitions completed during the year ended December 31, 2018.  Activity impacting goodwill for the year ended 
December 31, 2018, was as follows:

United States 
Print and Related
Services

International

Total

Balance at January 1, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Ivie acquisition (see Note 3). . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Investment in Rise (see Note 3) . . . . . . . . . . . . . . . . . . . . . . . . . . .
Balance at December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

— $

28.3

26.3

54.6

$

— $

—

—

— $

—

28.3

26.3

54.6

Other Intangible Assets

The components of other intangible assets at December 31, 2018 and 2017, were as follows:

December 31, 2018

December 31, 2017

Weighted
Average
Amortization
Period (Years)

Gross
Carrying
Amount

Accumulated
Amortization

Net Book
Value

Weighted
Average
Amortization
Period (Years)

Gross
Carrying
Amount

Accumulated
Amortization

Net Book
Value

Finite-lived intangible assets:

Trademarks, patents,
licenses and
agreements . . . . . . . . . .
Capitalized software. . .

Customer relationships.

7

5

6

$

59.8

15.3

514.7

$

(22.4) $

(5.1)

(449.7)

37.4

10.2

65.0

7

5

6

Total finite-lived intangible assets . . . .

$

589.8

$

(477.2) $

112.6

$

$

24.0

$

(13.5) $

4.8

460.8

(4.3)

(428.4)

489.6

$

(446.2) $

10.5

0.5

32.4

43.4

105

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

During the year ended December 31, 2018, the gross carrying amount of other intangible assets increased 

primarily due to $102.7 million of acquired identifiable finite-lived intangible assets as discussed in Note 3, 
“Acquisitions and Strategic Investments.”  The gross carrying amount and accumulated amortization within other 
intangible assets—net in the consolidated balance sheets at December 31, 2018, and December 31, 2017, differs from the 
value originally recorded at acquisition due to impairment charges recorded in prior years and the effects of currency 
fluctuations since the purchase date.  Other intangible assets are evaluated for potential impairment whenever events or 
circumstances indicate that the carrying value may not be recoverable.  There were no impairment charges recorded on 
finite-lived intangible assets for the years ended December 31, 2018, 2017 and 2016.

Amortization expense for other intangible assets was $34.4 million, $18.3 million and $50.7 million for the 

years ended December 31, 2018, 2017 and 2016, respectively.  The following table outlines the estimated future 
amortization expense related to other intangible assets as of December 31, 2018:

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2024 and thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

32.5

27.1

18.8

16.3

12.1

5.8

112.6

Amortization Expense

Note 6.  Receivables

Activity impacting the allowances for doubtful accounts for the years ended December 31, 2018, 2017 and 

2016, was as follows:

2018

2017

2016

Balance at beginning of year. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

28.9

$

53.5

$

Provisions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Write-offs(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Translation and other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3.1

(4.7)

0.3

2.6

(26.3)

(0.9)

Balance at end of year. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

27.6

$

28.9

$

______________________________
(1)  Write-offs primarily consisted of fully reserved receivables for the years ended December 31, 2018, 2017 and 2016.

50.1

8.0

(4.0)

(0.6)

53.5

106

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 7.  Inventories

The components of inventories at December 31, 2018 and 2017, were as follows:

Raw materials and manufacturing supplies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Work in process . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Finished goods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

170.8

$

48.9

80.9

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

300.6

$

128.7

43.6

74.2

246.5

2018

2017

Note 8.  Property, Plant and Equipment

The components of property, plant and equipment at December 31, 2018 and 2017, were as follows:

2018

2017

Land . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Buildings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Machinery and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Construction in progress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Property, plant and equipment—gross. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less:  accumulated depreciation. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

115.3

$

908.5

3,549.1

178.6

42.0

4,793.5

(3,536.1)

Property, plant and equipment—net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,257.4

$

122.5

924.5

3,617.1

197.5

33.0

4,894.6

(3,517.0)

1,377.6

______________________________
(1)  Other consists of computer equipment, vehicles, furniture and fixtures, leasehold improvements and communication related 

equipment.

The Company recorded impairment charges of $26.5 million, $12.0 million and $26.8 million during the years 

ended December 31, 2018, 2017 and 2016, respectively, to reduce the carrying amounts of certain property, plant and 
equipment no longer utilized in production, or due to other capacity and strategic reduction restructuring initiatives, to 
fair value (see Note 4, “Restructuring, Impairment and Transaction-Related Charges,” for further discussion on 
impairment charges).

The Company recognized depreciation expense of $196.3 million, $214.2 million and $226.4 million for the 

years ended December 31, 2018, 2017 and 2016, respectively.

Assets Held for Sale

The Company considered certain closed facilities for held for sale classification in the consolidated balance 

sheets.  Assets held for sale are carried at the lesser of original cost or fair value, less the estimated costs to sell.  There 
were no assets held for sale as of December 31, 2018, or as of December 31, 2017.

107

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 9.  Accrued Liabilities and Other Long-Term Liabilities

The components of accrued and other long-term liabilities at December 31, 2018 and 2017, were as follows:

Employee-related 
liabilities(1) . . . . . . . . . . . . . $
Single employer pension
plan obligations . . . . . . . . .

Multiemployer pension
plans – withdrawal liability

Tax-related liabilities . . . . .

Restructuring liabilities . . .

Interest and rent liabilities .

Other. . . . . . . . . . . . . . . . . .

December 31, 2018

December 31, 2017

Accrued
Liabilities

Other 
Long-Term 
Liabilities

Total

Accrued
Liabilities

Other 
Long-Term 
Liabilities

Total

126.4

$

62.8

$

189.2

$

152.1

$

67.4

$

219.5

1.7

8.4

29.6

23.1

6.0

97.1

80.9

42.5

8.1

2.9

1.4

34.0

82.6

50.9

37.7

26.0

7.4

131.1

1.7

8.8

29.0

24.6

6.7

93.8

82.4

19.4

18.2

4.2

1.9

31.5

84.1

28.2

47.2

28.8

8.6

125.3

541.7

Total . . . . . . . . . . . . . . . . . . $

292.3

$

232.6

$

524.9

$

316.7

$

225.0

$

______________________________
(1)  Employee-related liabilities consist primarily of payroll, bonus, vacation, health and workers’ compensation.

Note 10.  Commitments and Contingencies

Commitments

The Company had firm commitments of $53.2 million as of December 31, 2018, to purchase press and finishing 

equipment.

Litigation

The Company is named as a defendant in various lawsuits in which claims are asserted against the Company in 

the normal course of business.  The liabilities, if any, which ultimately result from such lawsuits are not expected by 
management to have a material impact on the consolidated financial statements of the Company.

In April 2016, the Company self-reported to the SEC and the Department of Justice (“DOJ”) certain Foreign 
Corrupt Practices Act (“FCPA”) issues, and a resulting internal investigation, related to its operations managed from 
Peru.  These operations had approximate annual sales ranging from $95.0 million to $135.0 million from the date that the 
Company acquired those operations in July 2010 until the date the issues were discovered.  The self-reported issues were 
identified by the Company’s financial internal controls.  The Company, under the oversight of its Audit Committee and 
Board of Directors, proactively initiated an investigation into this matter with the assistance of external legal counsel and 
external forensic accountants.  Additional compliance issues arising out of the Peru subsidiary have been identified 
during the course of the investigation and are known to the SEC and DOJ.  During the course of its internal investigation, 
the Company has also identified, and self-reported to the DOJ and SEC, transactions raising similar issues involving 
certain sales made in its Quad/Tech China operations.  For the period 2011 through 2015, the approximate annual sales 
of these China operations ranged from $2.0 million to $3.0 million.  During the course of its internal investigation, the 
Company has also identified and informed the Office of Foreign Assets Control (“OFAC”), the DOJ and the SEC, of 
certain transactions involving Cuba, and continues to investigate the propriety of such transactions under United States 
trade sanctions.  The Peruvian antitrust authority (“INDECOPI”) currently is conducting an investigation into certain 
alleged past collusive activities among printers in Peru, including Quad/Graphics Peru.  In connection with these matters, 

108

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

the Company has made, and continues to evaluate, certain enhancements to its compliance program.  The Company is 
fully cooperating with the OFAC, the SEC, the DOJ and INDECOPI.  At this time, the Company does not anticipate any 
material adverse effect on its business or financial condition as a result of these matters.

Environmental Reserves

The Company is subject to various laws, regulations and government policies relating to health and safety, to 

the generation, storage, transportation, and disposal of hazardous substances, and to environment protection in general.  
The Company provides for expenses associated with environmental remediation obligations when such amounts are 
probable and can be reasonably estimated.  Such reserves are adjusted as new information develops or as circumstances 
change.  The environmental reserves are not discounted.  The Company believes it is in compliance with such laws, 
regulations and government policies in all material respects.  Furthermore, the Company does not anticipate that 
maintaining compliance with such environmental statutes will have a material impact upon the Company’s consolidated 
financial position.

Note 11.  Debt

The components of long-term debt at December 31, 2018 and 2017, were as follows:

Weighted
Average
Interest Rate

2018

2017

Master note and security agreement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

7.36% $

96.2

$

Term loan A—$375.0 million maturing January 2021 . . . . . . . . . . . . . . . . . . .

Term loan B—$300.0 million maturing April 2021 . . . . . . . . . . . . . . . . . . . . .

Revolving credit facility—$725.0 million maturing January 2021 . . . . . . . . .

Senior unsecured notes—$300.0 million maturing May 2022 . . . . . . . . . . . . .

International term loans—$28.0 million. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

International revolving credit facilities—$16.0 million . . . . . . . . . . . . . . . . . .

Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Debt issuance costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total debt. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: short-term debt and current portion of long-term debt. . . . . . . . . . . .

Long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3.78%

5.24%

3.91%

7.00%

1.82%

2.25%

10.24%

$

$

281.3

279.5

—

243.5

17.8

11.8

2.6

(7.2)

925.5

(42.9)

882.6

$

$

123.6

281.3

279.1

—

243.5

14.9

9.8

3.6

(10.3)

945.5

(42.0)

903.5

Description of Debt Obligations

Master Note and Security Agreement

On September 1, 1995, and as last amended on November 24, 2014, Quad entered into its Master Note and 

Security Agreement.  As of December 31, 2018, the borrowings outstanding under the Master Note and Security 
Agreement were $96.2 million.  The senior notes under the Master Note and Security Agreement had a weighted average 
interest rate of 7.36% at December 31, 2018, which is fixed to maturity, with interest payable semiannually.  Principal 
payments commenced September 1997 and extend through April 2031 in various tranches.  The notes are collateralized 
by certain United States land, buildings and press and finishing equipment under the terms of the Master Note and 
Security Agreement.

109

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company redeemed $60.1 million of its senior notes under the Master Note and Security Agreement, 

resulting in a net loss on debt extinguishment of $0.2 million, during the year ended December 31, 2016.  All tendered 
senior notes under the Master Note and Security Agreement were canceled.  The Company used cash flows from 
operating activities and borrowings under its revolving credit facility to fund the tender.  The tender was primarily 
completed to reallocate debt to the lower interest rate revolving credit facility and thereby reduce interest expense based 
on current LIBOR rates.

Senior Secured Credit Facility

On April 28, 2014 the Company entered into its Senior Secured Credit Facility, which includes a revolving 

credit facility, Term Loan A and Term Loan B.  The Senior Secured Credit Facility was originally entered into to extend 
and stagger the Company’s debt maturity profile, to further diversify its capital structure and to provide more borrowing 
capacity to better position the Company to execute on its strategic goals.  The proceeds from the Senior Secured Credit 
Facility were used to repay the Company’s previous debt financing arrangements and to fund acquisitions, as well as 
other general corporate purposes.

The Company completed the second amendment to the Company’s Senior Secured Credit Facility on 
February 10, 2017.  This second amendment was completed to reduce the size of the revolving credit facility and Term 
Loan A and to extend the Company’s debt maturity profile while maintaining the Company’s current cost of borrowing 
and covenant structure.  The revolving credit facility was lowered to a maximum borrowing amount of $725.0 million 
from $850.0 million, and the Term Loan A was lowered to an aggregate amount of $375.0 million from $450.0 million.  
This amendment to the Senior Secured Credit Facility did not have an impact on the Company’s quarterly financial 
covenant requirements and resulted in a loss on debt extinguishment of $2.6 million during the year ended December 31, 
2017.  

The Senior Secured Credit Facility consists of three different loan facilities.  The first facility is a revolving 
credit facility in the amount of $725.0 million with a term of just under four years, maturing on January 4, 2021.  The 
second facility is a Term Loan A in the aggregate amount of $375.0 million with a term of just under four years, maturing 
on January 4, 2021, subject to certain required amortization.  The third facility is a Term Loan B in the amount of 
$300.0 million with a term of seven years, maturing on April 27, 2021, subject to certain required amortization.  At 
December 31, 2018, the Company had no outstanding borrowings on the revolving credit facility, and had $34.1 million 
of issued letters of credit, leaving $690.9 million available for future borrowings.

Borrowings under the revolving credit facility and Term Loan A made under the Senior Secured Credit Facility 

at December 31, 2018, bear interest at 2.00% in excess of reserve adjusted LIBOR, or 1.00% in excess of an alternate 
base rate, and borrowings under the Term Loan B at December 31, 2018, bear interest at 3.25% in excess of reserve 
adjusted LIBOR, with a LIBOR floor of 1.00%, or 2.25% in excess of an alternative base rate at the Company’s option.  
The Senior Secured Credit Facility is secured by substantially all of the unencumbered assets of the Company.  The 
Senior Secured Credit Facility also requires the Company to provide additional collateral to the lenders in certain limited 
circumstances.

On January 31, 2019, the Company completed the third amendment to the Senior Secured Credit Facility. See 

Note 24, “Subsequent Events,” for further detail on this item. 

110

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Senior Unsecured Notes

The Company completed the issuance of $300.0 million aggregate principal amount of its Senior Unsecured 

Notes due May 1, 2022, on April 28, 2014.  The Senior Unsecured Notes bear interest at 7.00%, and interest is payable 
semi-annually.  The Senior Unsecured Notes were issued to extend and stagger the Company’s debt maturity profile, 
further diversify its capital structure and provide more borrowing capacity to better position the Company to execute on 
its strategic goals.  The Company received $294.8 million in net proceeds from the sale of the Senior Unsecured Notes, 
after deducting the initial purchasers’ discounts and commissions.  The proceeds from the Senior Unsecured Notes were 
used for the same purposes detailed in the April 28, 2014 Senior Secured Credit Facility above.

The Company repurchased $56.5 million of its Senior Unsecured Notes in the open market, resulting in a net 

gain on debt extinguishment of $14.3 million, during the year ended December 31, 2016.  All repurchased Senior 
Unsecured Notes were canceled.  The Company used cash flows from operating activities and borrowings under its 
revolving credit facility to fund the repurchases.  These repurchases were primarily completed to efficiently reduce debt 
balances and interest expense based on current LIBOR rates.

Each of the Company’s existing and future domestic subsidiaries that is a borrower or guarantees indebtedness 
under the Company’s Senior Secured Credit Facility or that guarantees certain of the Company’s other indebtedness or 
indebtedness of the Company’s restricted subsidiaries (other than intercompany indebtedness) fully and unconditionally 
guarantee or, in the case of future subsidiaries, will guarantee, on a joint and several basis, the Senior Unsecured Notes 
(the “Guarantor Subsidiaries”).  All of the Guarantor Subsidiaries are 100% owned by the Company.  Guarantor 
Subsidiaries will be automatically released from these guarantees upon the occurrence of certain events.  See Note 22, 
“Separate Financial Information of Subsidiary Guarantors of Indebtedness,” for further details on the Guarantor 
Subsidiaries.

International Debt Obligations

The Company has two fixed rate, Euro denominated, international term loans for purposes of financing certain 

capital expenditures and general business needs.  The first international term loan in the amount of $20.4 million was 
entered into on December 28, 2015, was fully funded during 2016 and has a term of six years, maturing December 28, 
2021. As of December 31, 2018, $10.2 million remained outstanding on the first international term loan at a weighted 
average interest rate of 1.72%. The second international term loan in the amount of $7.6 million was entered into on 
December 21, 2018, bears interest at 1.96% and has a term of five years, maturing on December 31, 2023. 

The Company has two multicurrency international revolving credit facilities that are used for financing working 

capital and general business needs.  The Company had $11.8 million of borrowings outstanding at a weighted average 
interest rate of 2.25% on the international revolving credit facilities as of December 31, 2018, leaving $4.2 million 
available for future borrowing.  The terms of the international revolving credit facilities includes certain financial 
covenants, a guarantee of the international revolving credit facilities by the Company and a security agreement that 
includes collateralizing substantially all of the Quad Europe Sp. z.o.o. assets.  The first multicurrency international 
revolving credit facility expires on October 31, 2019, and bears interest at the aggregate of the Warsaw Interbank Offered 
Rate (“WIBOR”) plus 0.90% for any Polish Zloty denominated borrowings, the aggregate of Euro Interbank Offered 
Rate (“EURIBOR”) plus 0.95% for any Euro denominated borrowings or the aggregate of British pound sterling LIBOR 
plus 0.95% for any British pound sterling denominate borrowings.  The second multicurrency international revolving 
credit facility expires on November 20, 2020, and bears interest at the aggregate of WIBOR plus 0.70% for any Polish 
Zloty denominated borrowings or the aggregate of EURIBOR plus 0.70% for any Euro denominated borrowings.

111

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Fair Value of Debt

Based upon the interest rates available to the Company for borrowings with similar terms and maturities, the 

fair value of the Company’s total debt was approximately $0.9 billion and $1.0 billion at December 31, 2018 and 2017, 
respectively.  The fair value determination of the Company’s total debt was categorized as Level 2 in the fair value 
hierarchy (see Note 14, “Financial Instruments and Fair Value Measurements,” for the definition of Level 2 inputs).  As 
of December 31, 2018, approximately $2.2 billion of the Company’s assets were pledged as security under various loans 
and other agreements.

Debt Issuance Costs and Original Issue Discount

Activity impacting the Company’s capitalized debt issuance costs for the years ended December 31, 2018 and 

2017, was as follows:

Balance at January 1, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Debt issuance costs from February 10, 2017 debt financing amendment. . . . . . . . . . . . . . . . . . . . . . . . .

Write off of debt issuance costs from April 28, 2014 debt financing agreement . . . . . . . . . . . . . . . . . . .

Amortization of debt issuance costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Amortization of debt issuance costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Capitalized Debt 
Issuance Costs

11.3

3.2

(1.1)

(3.1)

10.3

(3.1)

7.2

Activity impacting the Company’s original issue discount for the years ended December 31, 2018 and 2017, 

was as follows:

Balance at January 1, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Amortization of original issue discount . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Amortization of original issue discount . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1.8

(0.4)

1.4

(0.4)

1.0

Original Issue Discount

Amortization expense for debt issuance costs was $3.1 million, $3.1 million and $3.8 million for the years 

ended December 31, 2018, 2017 and 2016, respectively.  Amortization expense for original issue discount was 
$0.4 million for the each of the years ended December 31, 2018, 2017 and 2016.  The debt issuance costs and original 
issue discount are being amortized on a straight-line basis over the four, seven and eight year lives of the related debt 
instruments.

112

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Loss (Gain) on Debt Extinguishment

2017 Loss on Debt Extinguishment

The Company incurred $4.7 million in debt issuance costs in conjunction with the second amendment to the 

Company’s Senior Secured Credit Facility.  In accordance with the accounting guidance for the treatment of debt 
issuance costs in a debt extinguishment, of the $4.7 million in new debt issuance costs, $3.2 million is classified as a 
reduction of long-term debt in the consolidated balance sheets and $1.5 million was expensed and is classified as loss on 
debt extinguishment in the consolidated statements of operations.

The loss on debt extinguishment recorded in the consolidated statements of operations for the year ended 

December 31, 2017, was comprised of the following:

Debt issuance costs from April 28, 2014 debt financing arrangement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Debt issuance costs from February 10, 2017 debt financing arrangement. . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1.1

1.5

2.6

Loss on Debt
Extinguishment

2016 Gain on Debt Extinguishment

The Company recorded a net gain on debt extinguishment of $14.1 million during the year ended December 31, 

2016.  The $14.1 million was comprised of a $14.3 million gain incurred in conjunction with the repurchase of 
$56.5 million of the Company’s Senior Unsecured Notes, offset by a net loss on debt extinguishment of $0.2 million 
resulting from the redemption of $60.1 million of the Company’s senior notes under the Master Note and Security 
Agreement.

The gain on debt extinguishment recorded in the consolidated statements of operations for the year ended 

December 31, 2016, was comprised of the following:

Master Note
and Security
Agreement

Senior
Unsecured
Notes

Total

Principal amount repurchased. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

60.1

$

56.5

$

116.6

Repurchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: accrued interest paid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net repurchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Debt financing fees expensed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Debt issuance costs expensed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

61.2

(1.2)

60.0

(0.1)

(0.2)

42.5

(1.1)

41.4

—

(0.8)

Gain (loss) on debt extinguishment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(0.2) $

14.3

$

103.7

(2.3)

101.4

(0.1)

(1.0)

14.1

113

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Covenants and Compliance

The Company’s various lending arrangements include certain financial covenants (all financial terms, numbers 

and ratios are as defined in the Company’s debt agreements).  Among these covenants, the Company was required to 
maintain the following as of December 31, 2018:

• 

• 

Total Leverage Ratio.  On a rolling twelve-month basis, the total leverage ratio, defined as total 
consolidated debt to consolidated EBITDA, shall not exceed 3.75 to 1.00 (for the twelve months ended 
December 31, 2018, the Company’s total leverage ratio was 2.19 to 1.00).

Senior Secured Leverage Ratio.  On a rolling twelve-month basis, the senior secured leverage ratio, defined 
as senior secured debt to consolidated EBITDA, shall not exceed 3.50 to 1.00 (for the twelve months ended 
December 31, 2018, the Company’s senior secured leverage ratio was 1.63 to 1.00).

•  Minimum Interest Coverage Ratio.  On a rolling twelve-month basis, the minimum interest coverage ratio, 
defined as consolidated EBITDA to consolidated cash interest expense, shall not be less than 3.50 to 1.00 
(for the twelve months ended December 31, 2018, the Company’s minimum interest coverage ratio was 
6.23 to 1.00).

The indenture underlying the Senior Unsecured Notes contains various covenants, including, but not limited to, 

covenants that, subject to certain exceptions, limit the Company’s and its restricted subsidiaries’ ability to incur and/or 
guarantee additional debt; pay dividends, repurchase stock or make certain other restricted payments; enter into 
agreements limiting dividends and certain other restricted payments; prepay, redeem or repurchase subordinated debt; 
grant liens on assets; enter into sale and leaseback transactions; merge, consolidate, transfer or dispose of substantially 
all of the Company’s consolidated assets; sell, transfer or otherwise dispose of property and assets; and engage in 
transactions with affiliates.

In addition to those covenants, the Senior Secured Credit Facility also includes certain limitations on 

acquisitions, indebtedness, liens, dividends and repurchases of capital stock, including the following:

• 

• 

If the Company’s total leverage ratio is greater than 3.00 to 1.00 (as defined in the Senior Secured Credit 
Facility), the Company is prohibited from making greater than $120.0 million of annual dividend payments, 
capital stock repurchases and certain other payments.  If the total leverage ratio is less than 3.00 to 1.00, 
there are no such restrictions.

If the Company’s senior secured leverage ratio is greater than 3.00 to 1.00 or the Company’s total leverage 
ratio is greater than 3.50 to 1.00 (these ratios as defined in the Senior Secured Credit Facility), the 
Company is prohibited from voluntarily prepaying any of the Senior Unsecured Notes and from voluntarily 
prepaying any other unsecured or subordinated indebtedness, with certain exceptions (including any 
mandatory prepayments on the Senior Unsecured Notes or any other unsecured or subordinated debt).  If 
the senior secured leverage ratio is less than 3.00 to 1.00 and the total leverage ratio is less than 
3.50 to 1.00, there are no such restrictions.

114

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Estimated Principal Payments

The approximate annual principal amounts due on long-term debt, excluding $7.2 million for future 
amortization of debt issuance costs and $1.0 million for future amortization of original issue discount, at December 31, 
2018, were as follows:

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2024 – 2028 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2029 – 2031 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Principal Payments

41.3

69.2

548.2

251.4

6.7

13.9

3.0

933.7

Note 12.  Lease Obligations 

The Company enters into various master lease agreements for press, finishing and transportation equipment.  
These leases provide the Company with options to purchase the related equipment at the termination value, as defined, 
and at various early buyout dates during the term of the lease.  These leases are accounted for as capital leases on the 
consolidated balance sheets.

The components of capital lease assets at December 31, 2018 and 2017, were as follows:

Leased equipment—gross . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Less: accumulated depreciation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Leased equipment—net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

The future maturities of capitalized leases at December 31, 2018, were as follows:

2018

2017

33.4

(18.9)

14.5

$

$

38.0

(19.3)

18.7

Future Maturities of
Capitalized Leases

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2024 and thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total minimum payments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: amounts representing interest. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Present value of minimum payments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: current portion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Long-term capital lease obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

5.9

4.9

4.1

2.0

0.2

—

17.1

(1.7)

15.4

(5.1)

10.3

115

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company has various operating lease agreements.  Future minimum rental commitments under non-

cancelable leases at December 31, 2018, were as follows:

Future Minimum
Rental Commitments

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2024 and thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

38.2

33.4

23.9

17.8

13.7

31.1

158.1

Rent expense under these operating lease agreements totaled $38.5 million, $37.3 million and $43.7 million 

during the years ended December 31, 2018, 2017 and 2016, respectively.

Note 13.  Income Taxes

Income taxes have been based on the following components of earnings (loss) before income taxes and equity 

in (earnings) loss of unconsolidated entity for the years ended December 31, 2018, 2017 and 2016:

United States . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(5.8) $

2.9

(2.9) $

65.6

25.6

91.2

$

$

48.4

10.9

59.3

2018

2017

2016

The components of income tax (benefit) expense for the years ended December 31, 2018, 2017 and 2016, were 

as follows:

Federal:

2018

2017

2016

Current . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Deferred . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4.8

$

(7.3)

1.4

$

(5.5)

State:

Current . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Deferred . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Foreign:

Current . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Deferred . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(2.1)

0.4

2.0

(7.6)

2.7

(0.5)

2.4

(16.5)

Total income tax (benefit) expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(9.8) $

(16.0) $

32.0

(20.0)

3.9

(5.3)

3.7

(1.3)

13.0

116

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The following table outlines the reconciliation of differences between the Federal statutory tax rate and the 

Company’s income tax (benefit) expense for the years ended December 31, 2018, 2017 and 2016:

2018

2017

2016

Federal statutory rate. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(0.6) $

Adjustment to valuation allowances . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Adjustment of uncertain tax positions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

State taxes, net of federal benefit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Foreign rate differential . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Impact from foreign branches . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Adjustment of deferred tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Federal rate change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Domestic production activity deduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Loss on foreign investment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(6.9)

(3.7)

(2.0)

(0.8)

2.6

1.4

(0.8)

—

—

1.0

31.9

$

(20.0)

(2.6)

2.0

(2.9)

7.1

(1.7)

(28.8)

(0.9)

—

(0.1)

Income tax (benefit) expense. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(9.8) $

(16.0) $

20.8

1.0

0.9

(2.1)

(4.8)

3.6

2.2

—

(3.3)

(4.7)

(0.6)

13.0

The $6.9 million adjustment to valuation allowance in 2018 primarily relates to net operating losses and 
deferred tax assets related to property, plant and equipment expected to be realized in the future by one of the Company’s 
Mexican subsidiaries based on current and projected future profitability.  The $20.0 million adjustment to valuation 
allowance in 2017 primarily relates to an income tax credit utilized by the Company’s Polish subsidiaries due to 
sustainable profitability.  The Company determined the utilization of the credit is sufficient to record a reduction in the 
valuation allowance in order to reflect the current net realizable value of related deferred tax assets based on estimated 
credit utilization through 2026, the year the credit expires.

117

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Deferred Income Taxes

The significant deferred tax assets and liabilities as of December 31, 2018 and 2017, were as follows:

2018

2017

Deferred tax assets:

Net operating loss and other tax carryforwards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

125.1

$

129.6

Interest limitation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Pension and workers compensation benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Accrued compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Accrued liabilities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Goodwill and intangible assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Allowance for doubtful accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

47.1

46.0

16.6

14.1

11.4

6.4

7.3

43.7

42.7

20.2

19.3

7.5

7.3

9.4

Total deferred tax assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Valuation allowance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

274.0

(115.2)

279.7

(126.9)

Net deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

158.8

$

152.8

Deferred tax liabilities:

Property, plant and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(153.8) $

Other. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total deferred tax liabilities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(9.7)

(163.5)

(165.0)

(8.5)

(173.5)

Net deferred tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(4.7) $

(20.7)

The Company has recorded deferred income tax liabilities of $32.1 million and $41.9 million as of 
December 31, 2018 and 2017, respectively, which were included in deferred income taxes in the consolidated balance 
sheets.  The Company has also recorded deferred income tax assets of $27.4 million and $21.2 million as of 
December 31, 2018 and 2017, respectively, which were included in other long-term assets in the consolidated balance 
sheets.

At December 31, 2018, the Company had the following gross amounts of tax-related carryforwards:

•  Net operating loss carryforwards of $99.1 million and $501.5 million for foreign and state, respectively.  Of 

the foreign net operating loss carryforwards, $30.2 million is available without expiration, while the 
remainder expires through 2038.  The state net operating loss carryforwards expire in varying amounts 
through 2038.

•  Capital loss carryforwards of $24.6 million and $13.6 million for federal and state, respectively.  Of the 
federal capital loss carryforwards, $6.2 million expires in 2019, $1.1 million expires in 2021 and 
$17.3 million expires in 2022; and of the state capital loss carryforwards, $4.6 million expires in 2019, 
$0.5 million expires in 2021 and $8.5 million expires in 2022.

118

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

•  Various credit carryforwards of $30.1 million and $44.1 million for foreign and state, respectively.  The 
foreign credit carryforward expires in 2026.  The state credit carryforwards include $32.0 million that is 
available without expiration, while the remainder expires through 2033. 

As of December 31, 2018, the Company has recorded a valuation allowance of $115.2 million on its 

consolidated balance sheet primarily related to the tax-affected amounts of the above carryforwards.  The valuation 
allowance includes $5.9 million, $53.6 million and $55.7 million of federal, foreign and state deferred tax assets, 
respectively, that are not expected to be realized.

Uncertain Tax Positions

The following table summarizes the activity of the Company’s liability for unrecognized tax benefits at 

December 31, 2018, 2017 and 2016:

2018

2017

2016

Balance at beginning of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

21.6

$

29.6

$

Additions for tax positions of the current year . . . . . . . . . . . . . . . . . . . . . .

Additions for tax positions of prior years . . . . . . . . . . . . . . . . . . . . . . . . . .

Reductions for tax positions of prior years . . . . . . . . . . . . . . . . . . . . . . . . .

Lapses of applicable statutes of limitations . . . . . . . . . . . . . . . . . . . . . . . . .

Settlements during the period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—

0.5

(0.8)

(6.1)

(0.8)

2.3

1.3

(11.3)

(0.3)

—

Balance at end of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

14.4

$

21.6

$

29.8

0.3

1.0

(0.7)

(0.8)

—

29.6

As of December 31, 2018, $14.4 million of unrecognized tax benefits would impact the Company’s effective tax 

rate, if recognized.  Of that amount, it is reasonably possible that $4.6 million of the total amount of unrecognized tax 
benefits will decrease within the next twelve months due to resolution of income tax audits or statute expirations.

The Company classified interest (income) expense and any related penalties (refunds) related to income tax 

uncertainties as a component of income tax (benefit) expense.  The following table summarizes the Company’s interest 
(income) expense related to tax uncertainties and penalties recognized during the years ended December 31, 2018, 2017 
and 2016:

Interest (income) expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Penalties (refunds). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(2.8) $

(0.4)

(2.5) $

0.1

1.0

—

2018

2017

2016

Accrued interest and penalties related to income tax uncertainties are reported as components of other current 

liabilities and other long-term liabilities in the consolidated balance sheets.  The following table summarizes the 
Company’s liabilities for accrued interest and penalties related to income tax uncertainties at December 31, 2018 and 
2017:

December 31, 2018

December 31, 2017

Accrued
interest

Accrued
penalties

Accrued
interest

Accrued
penalties

Other current liabilities. . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Other long-term liabilities . . . . . . . . . . . . . . . . . . . . . . . . .

Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

0.2

0.3

0.5

$

$

0.1

—

0.1

$

$

0.1

3.2

3.3

$

$

0.2

0.3

0.5

119

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company has tax years from 2014 through 2018 that remain open and subject to examination by the 
Internal Revenue Service.  Tax years from 2013 through 2018 remain open and subject to examination in the Company’s 
various major state jurisdictions within the United States.

On December 22, 2017, the U.S. government enacted comprehensive tax legislation commonly referred to as 

the Tax Act.  The Tax Act makes broad and complex changes to the U.S. tax code, including, but not limited to, 
(1) reducing the U.S. federal corporate tax rate from 35 percent to 21 percent; (2) requiring companies to pay a one-time 
transition tax on certain unrepatriated earnings of foreign subsidiaries; (3) generally eliminating U.S. federal income 
taxes on dividends from foreign subsidiaries; (4) requiring a current inclusion in U.S. federal taxable income of certain 
earnings of controlled foreign corporations; (5) creating a new limitation on deductible interest expense; (6) creating the 
base erosion anti-abuse tax, a new minimum tax; (7) the repeal of the domestic production activity deduction; and 
(8) bonus depreciation that will allow for full expensing of qualified property.

The SEC staff issued Staff Accounting Bulletin No. 118 (“SAB 118”), which provides guidance on accounting 
for the tax effects of the Tax Act.  SAB 118 provides a measurement period that should not extend beyond one year from 
the Tax Act enactment date for companies to complete the accounting under ASC 740.  In accordance with SAB 118, a 
company must reflect the income tax effects of those aspects of the Tax Act for which the accounting under ASC 740 is 
complete.  To the extent that a company’s accounting for certain income tax effects of the Tax Act is incomplete, but it is 
able to determine a reasonable estimate, it must record a provisional estimate in the financial statements.  If a company 
cannot determine a provisional estimate to be included in the financial statements, it should continue to apply ASC 740 
on the basis of the provisions of the tax laws that were in effect immediately before the enactment of the Tax Act.

The Company applied the guidance in SAB 118 when accounting for the enactment-date effects of the Tax Act 
in 2017 and throughout 2018.  As of December 31, 2017, the Company had not completed the accounting for all of the 
enactment-date income tax effects of the Tax Act for the following aspects: (1) remeasurement of deferred tax assets and 
liabilities due to the reduced U.S. federal corporate rate; (2) deemed repatriation transition tax; and (3) global intangible 
low-tax income (“GILTI”).  As of December 31, 2018, the Company has completed the accounting for all the enactment-
date income tax effects of the Tax Act.  As discussed further below, during the year ended December 31, 2018, the 
Company recognized adjustments of $0.8 million to the preliminary provisional amount recorded at December 31, 2017, 
and included these adjustments as a component of income tax expense.

Reduction of U.S. federal corporate rate: The Tax Act reduced the corporate tax rate to 21 percent, effective 

January 1, 2018.  The Company had recorded a provisional decrease of $23.7 million to its deferred tax liabilities, with a 
corresponding net adjustment to deferred income tax expense.  Upon refinement of the calculation during the year ended 
December 31, 2018, the Company increased the provisional adjustment by $0.8 million to $24.5 million, which was 
included as a component of income tax expense.

Deemed Repatriation Transition Tax: The Deemed Repatriation Transition Tax (“Transition Tax”) is a tax on 

previously untaxed accumulated and current earnings and profits (“E&P”) of certain foreign subsidiaries.  To determine 
the amount of the Transition Tax, the Company must determine, in addition to other factors, the amount of post-1986 
E&P of the relevant subsidiaries, as well as the amount of non-U.S. income taxes paid on such earnings.  After further 
analysis, the Company concluded that its Transition Tax was zero based on the aggregate post-1986 foreign earnings and 
profits deficit of the relevant subsidiaries.  Therefore, there was no change from the initial estimate as of December 31, 
2017.

Global intangible low taxed income: The Tax Act creates a new requirement that certain income (i.e. GILTI) 
earned by controlled foreign corporations (“CFCs”) must be included currently in the gross income of the CFCs’ U.S. 
shareholder.  GILTI is the excess of the shareholder’s “net CFC tested income” over the net deemed tangible income 
return, which is currently defined as the excess of (1) ten percent of the aggregate of the U.S. shareholder’s pro rata share 

120

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

of the qualified business asset investment of each CFC with respect to which it is a U.S. shareholder over (2) the amount 
of certain interest expense taken into account in the determination of net CFC-tested income.

Under GAAP, the Company is allowed to make an accounting policy choice of either (1) treating taxes due on 

future U.S. inclusions in taxable income related to GILTI as current-period expense when incurred (the “period cost 
method”) or (2) factoring such amounts into a company’s measurement of its deferred taxes (the “deferred method”).  
The Company has elected to account for GILTI as a period cost.  Accordingly, this income has been included as a 
component of current income tax expense for the year ended December 31, 2018. 

As a result of the Tax Act, historical earnings in certain foreign subsidiaries became subject to the U.S. 
Transition Tax, as described above.  However, an actual repatriation from these subsidiaries could be subject to 
additional foreign and U.S. state income taxes.  The Company considers its foreign earnings to be indefinitely invested.  
Accordingly, the Company does not provide for, nor expect to incur, any significant, additional taxes which could 
become payable upon repatriation of such amounts.

Note 14.  Financial Instruments and Fair Value Measurements

Certain assets and liabilities are required to be recorded at fair value on a recurring basis, while other assets and 
liabilities are recorded at fair value on a nonrecurring basis, generally as a result of acquisitions or impairment charges.  
Fair value is determined based on the exchange price that would be received for an asset or paid to transfer a liability (an 
exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market 
participants.  GAAP also classifies the inputs used to measure fair value into the following hierarchy:

Level 1: 

Quoted prices in active markets for identical assets or liabilities.

Level 2: 

Quoted prices in active markets for similar assets or liabilities, quoted prices for identical or 
similar assets or liabilities in markets that are not active, or inputs other than quoted prices that are 
observable for the asset or liability.

Level 3: 

Unobservable inputs for the asset or liability.  There were no Level 3 recurring measurements of 
assets or liabilities as of December 31, 2018.

Interest Rate Swap

The Company entered into a $250.0 million interest rate swap on February 7, 2017.  The swap was designated 
as a cash flow hedge as its purpose is to reduce the variability of cash flows from interest payments related to a portion 
of the Company’s variable-rate debt.  The swap effectively converts $250.0 million of the Company’s variable-rate debt 
based on one-month LIBOR to a fixed rate of 3.89% (including a 2.00% spread on underlying debt at December 31, 
2018).  The variable interest rate resets monthly and the swap is a five year arrangement, maturing on February 28, 2022.

The Company classifies the interest rate swap as Level 2 because the inputs into the valuation model are 
observable or can be derived or corroborated utilizing observable market data at commonly quoted intervals.  The 
interest rate swap was highly effective as of December 31, 2018; therefore, the increase in fair value of $2.2 million 
during the year ended December 31, 2018 is included in accumulated other comprehensive loss in the consolidated 
balance sheets and is shown as a change in other comprehensive income in the consolidated statements of comprehensive 
income (loss).  No amount of ineffectiveness has been recorded into earnings related to this cash flow hedge.  The 
interest rate swap was classified as an asset, with fair values of $4.3 million and $2.1 million as of December 31, 2018 
and 2017, respectively, and was recorded in prepaid expenses and other current assets in the consolidated balance sheets.

121

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The company received a net interest payment totaling $0.2 million of interest income during the year ended 
December 31, 2018, and made a net interest payment totaling $1.6 million of interest expense during the year ended 
December 31, 2017. The net interest payments have been recognized as an adjustment to interest expense in the 
consolidated statements of operations.

Foreign Exchange Contracts

The Company has operations in countries that have transactions outside their functional currencies and 

periodically enters into foreign exchange contracts.  These contracts are used to hedge the net exposures of changes in 
foreign currency exchange rates and are designated as either cash flow hedges or fair value hedges.  Gains or losses on 
net foreign currency hedges are intended to offset losses or gains on the underlying net exposures in an effort to reduce 
the earnings volatility resulting from fluctuating foreign currency exchange rates.  There were no open foreign currency 
exchange contracts as of December 31, 2018.

Natural Gas Forward Contracts

The Company periodically enters into natural gas forward purchase contracts to hedge against increases in 

commodity costs.  The Company’s commodity contracts qualified for the exception related to normal purchases and sales 
during the years ended December 31, 2018 and 2017, as the Company takes delivery in the normal course of business.

Debt

The Company measures fair value on its debt instruments using interest rates available to the Company for 

borrowings with similar terms and maturities and is categorized as Level 2.  See Note 11, “Debt,” for the fair value of the 
Company’s debt as of December 31, 2018.

Nonrecurring Fair Value Measurements

In addition to assets and liabilities that are recorded at fair value on a recurring basis, the Company is required 

to record certain assets and liabilities at fair value on a nonrecurring basis, generally as a result of acquisitions or the 
remeasurement of assets resulting in impairment charges.  See Note 3, “Acquisitions and Strategic Investments,” for 
further discussion on acquisitions.  See Note 4, “Restructuring, Impairment and Transaction-Related Charges,” and 
Note 8, “Property, Plant and Equipment,” for further discussion on impairment charges recorded as a result of the 
remeasurement of certain long-lived assets.

Other Estimated Fair Value Measurements

The Company records the fair value of its forward contracts and pension plan assets on a recurring basis.  The 
fair value of cash and cash equivalents, receivables, inventories, restricted cash, accounts payable and accrued liabilities 
approximate their carrying values as of December 31, 2018 and 2017.  See Note 15, “Employee Retirement Plans,” for 
the details of Level 1 and Level 2 inputs related to employee retirement plans.

122

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 15.  Employee Retirement Plans

Defined Contribution Plans

The Quad/Graphics, Inc. Diversified Plan is comprised of participant-directed 401(k) contributions, Company 
match and profit sharing contributions, with total participant assets of $1.8 billion as of December 31, 2018.  Company 
401(k) matching contributions were $8.5 million, $7.2 million and $13.3 million for the years ended December 31, 2018, 
2017 and 2016, respectively.  The ESOP holds profit sharing contributions of Company stock, which are made at the 
discretion of the Company’s Board of Directors.  On February 16, 2018, the Company’s Board of Directors authorized 
the issuance of 1,006,061 shares of Company class A common stock from treasury to the Company’s ESOP, at a stock 
price of $22.18 per share for a total value of $22.3 million.  There were no profit sharing contributions for the years 
ended December 31, 2017 and 2016.

Defined Benefit Plans

The Company assumed various funded and unfunded frozen pension plans for a portion of its full-time 

employees in the United States as part of the acquisition of World Color Press in 2010.  Benefits are generally based 
upon years of service and compensation.  These plans are funded in conformity with the applicable government 
regulations.  The Company funds at least the minimum amount required for all qualified plans using actuarial cost 
methods and assumptions acceptable under government regulations.

The components of net pension income for the years ended December 31, 2018, 2017 and 2016, were as 

follows:

Interest cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(16.0) $

(17.3) $

Expected return on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net periodic benefit income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Settlement charge . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

28.4

12.4

—

27.7

10.4

(0.8)

Net pension income. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

12.4

$

9.6

$

(18.1)

30.2

12.1

(7.0)

5.1

Pension Benefits

2018

2017

2016

123

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The underfunded pension obligations are calculated using generally accepted actuarial methods and are 
measured annually as of December 31.  The following table provides a reconciliation of the projected benefit obligation, 
fair value of plan assets and the funded status of the pension plans as of December 31, 2018 and 2017:

Pension Benefits

2018

2017

Changes in benefit obligation

Projected benefit obligation, beginning of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(538.9) $

Interest cost. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Actuarial gain (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Benefits paid. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Liability benefit from lump-sum settlement. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Projected benefit obligation, end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Changes in plan assets

Fair value of plan assets, beginning of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Actual return (loss) on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Employer contributions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Benefits paid. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Fair value of plan assets, end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(16.0)

34.2

44.3

—

(476.4)

454.8

(23.7)

7.0

(44.3)

393.8

(560.6)

(17.3)

(17.2)

54.3

1.9

(538.9)

446.4

61.7

1.0

(54.3)

454.8

Funded status . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(82.6) $

(84.1)

Amounts recognized on the consolidated balance sheets as of December 31, 2018 and 2017, were as follows:

Current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Noncurrent liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total amount recognized . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(1.7) $

(80.9)

(82.6) $

(1.7)

(82.4)

(84.1)

The following table provides a reconciliation of the Company’s accumulated other comprehensive loss prior to 

any deferred tax effects at December 31, 2018 and 2017:

Pension Benefits

2018

2017

Balance at January 1, 2017. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Amount arising during the period. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Impact of pension plan settlement charge included in net earnings (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2017. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Amount arising during the period. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2018. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(34.7)

18.7

0.8

(15.2)

(18.1)

(33.3)

Pension Benefits

Actuarial Gain /
(Loss), net

124

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

On July 1, 2017, the Company provided the option to receive a lump-sum pension payment to a select group of 
terminated vested participants.  Total lump sum payments of $21.4 million were paid during 2017, of which $8.4 million 
was paid in October 2017 under the lump-sum program.  During 2017, the Company settled $23.3 million of pension 
liabilities for $21.4 million of pension payments.

On April 1, 2016, the Company provided the option to receive a lump-sum pension payment to a select group of 

terminated vested participants.  Total lump-sum payments of $74.8 million were paid during 2016, of which 
$56.4 million was paid in July 2016 under the lump-sum program.  During 2016, the Company settled $92.6 million of 
pension liabilities for $74.8 million of pension payouts.  

Payments to eligible participants who elected to receive a lump-sum pension payment were funded from 
existing pension plan assets and constituted a settlement of the Company’s pension liabilities with respect to these 
participants.  As a result of the lump-sums paid to participants, non-cash settlement charges of $0.8 million and 
$7.0 million were recognized during the years ended December 31, 2017 and 2016, respectively.  The settlement charges 
were classified as restructuring, impairment and transaction-related charges in the consolidated statement of operations.  
These charges resulted from the recognition in earnings of a portion of the actuarial losses recorded in accumulated other 
comprehensive loss based on the proportion of the obligation settled.

Actuarial gains and losses in excess of 10% of the greater of the projected benefit obligation or the market-
related value of plan assets are recognized as a component of net periodic benefit costs over the average remaining 
service period of a plan’s active employees.  Unrecognized prior service costs or credits are also recognized as a 
component of net periodic benefit cost over the average remaining service period of a plan’s active employees.  No 
amortization of amounts in accumulated other comprehensive loss is expected to be recognized as a component of net 
periodic pension income in 2019.

The weighted average assumptions used to determine net periodic benefit costs for the years ended 

December 31, 2018, 2017 and 2016, were as follows:

Discount rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Expected long-term return on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3.52%

6.50%

3.91%

6.50%

3.32%

6.50%

The weighted average assumptions used to determine pension benefit obligations at December 31, 2018 and 

2017, were as follows:

Pension Benefits

2018

2017

2016

Discount rate (end of year rate) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4.22%

3.52%

The Company determines its assumed discount rate based on an index of high-quality corporate bond yields and 

matched-funding yield curve analysis as of the measurement date.

Pension Benefits

2018

2017

125

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Estimated Company Contributions and Benefit Payments

In 2019, the Company expects to make cash contributions of $4.7 million to its qualified defined benefit 
pension plans and expects to make estimated benefit payments of $1.8 million to its non-qualified defined benefit 
pension plans.  The actual pension contributions may differ based on the funding calculations, and the Company may 
choose to make additional discretionary contributions.  The estimated benefit payments may differ based on actual 
experience.

Estimated Future Benefit Payments by the Plans to or on Behalf of Plan Participants

An estimate of the Plans’ present value of future benefit payments to be made from funded qualified plans and 

unfunded non-qualified plans to plan participants at December 31, 2018, were as follows:

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2024 – 2028 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Plan Assets and Investment Strategy

Future Pension 
Benefit Payments

40.4

38.8

38.0

36.8

35.3

160.7

126.4

476.4

The Company follows a disciplined investment strategy, which provides diversification of investments by asset 
class, foreign currency, sector and company.  The Pension Committee has an approved investment policy for the pension 
plan that establishes long-term asset mix targets based on several factors including the following: the funded status, 
historical returns achieved by worldwide investment markets, the time horizon of the pension plan’s obligations, and the 
investment risk.  An allocation range by asset class is developed whereby a mix of equity securities and debt securities 
are used to provide an appropriate risk-adjusted long-term return on plan assets.  Third-party investment managers are 
employed to invest assets in both passively-indexed and actively-managed strategies and investment returns and risks are 
monitored on an ongoing basis.  Derivatives are used at certain times to hedge foreign currency exposure.  Gains or 
losses on the derivatives are offset by a corresponding change in the value of the hedged assets.  Derivatives are strictly 
used for hedging purposes and not speculative purposes.

The current target allocations for plan assets on a weighted average basis are 30% equity securities and 

70% debt securities, including cash and cash equivalents.  The actual asset allocation as of December 31, 2018, was 
approximately 30% equity securities and 70% debt securities.  The actual asset allocation as of December 31, 2017, was 
approximately 41% equity securities and 59% debt securities.  Equity investments are diversified by country, issuer and 
industry sector.  Debt securities primarily consist of government bonds and corporate bonds from diversified industries.

The expected long-term rate of return on assets assumption is selected by first identifying the expected range of 
long-term rates of return for each major asset class.  Expected long-term rates of return are developed based on long-term 
historical averages, current expectations of future returns and anticipated inflation rates.  The expected long-term rate of 
return on plan assets is then calculated by weighting each asset class.

126

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The fair values of the Company’s pension plan assets at December 31, 2018 and 2017, by asset category were as 

follows:

December 31, 2018

December 31, 2017

Asset Category

Total

Level 1

Level 2

Level 3

Total

Level 1

Level 2

Level 3

Cash and cash equivalents . . . . . . .

$

2.7

$

2.7

$

— $

— $

2.6

$

2.6

$

— $

Debt securities. . . . . . . . . . . . . . . . .

Equity securities . . . . . . . . . . . . . . .

113.9

26.4

—

—

113.9

26.4

143.0

$

2.7

$

140.3

$

—

—

—

118.4

40.0

—

—

118.4

40.0

161.0

$

2.6

$

158.4

$

—

—

—

—

Investments measured at net asset 
value (“NAV”) (1) . . . . . . . . . . . . . .

250.8

$

393.8

293.8

$

454.8

______________________________
(1)  These investments consist of privately placed funds that are valued based on NAV.  NAV of the funds is based on the fair value of 
each fund’s underlying investments.  In accordance with ASC Subtopic 820-10, certain investments that are measured at fair 
value using the NAV per share (or its equivalent) practical expedient have not been classified in the fair value hierarchy.

There are no Level 3 assets as of December 31, 2018 and 2017.  See Note 14, “ Financial Instruments and Fair 

Value Measurements,” for definitions of fair value levels.

The Company segregated its plan assets by the following major categories and levels for determining their fair 

value as of December 31, 2018:

Cash and cash equivalents.  Carrying value approximates fair value and these assets are classified as Level 1.

Debt Securities.  This category consists of bonds, short-term fixed income securities and fixed income pooled 
funds fair valued based on a compilation of primarily observable market information or broker quotes in over-
the-counter markets and are classified as Level 2.

Equity Securities.  This category consists of equity pooled funds that are classified as Level 2 in the fair value 
hierarchy.  Level 2 assets are valued using quoted prices in markets that are not active, broker dealer quotations, 
and other methods by which all significant input was observable at the measurement date.

The valuation methodologies described above may generate a fair value calculation that may not be indicative 

of net realizable value or future fair values.  While the Company believes the valuation methodologies used are 
appropriate, the use of different methodologies or assumptions in calculating fair value could result in different amounts.  
The Company invests in various assets in which valuation is determined by NAV.  The Company believes that NAV is 
representative of fair value at the reporting date, as there are no significant restrictions on redemption on these 
investments or other reasons to indicate that the investment would be redeemed at an amount different than NAV.  

127

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The fair value measurements in common/collective trusts, calculated using a NAV and their redemption 

restrictions, for the years ended December 31, 2018 and 2017, are as follows:

Fair Value

2018

2017

Redemption
Frequency (If
Currently Eligible)

Redemption
Notice Period

JP Morgan Chase Bank Strategic Property Fund . . . $

Pyramis Long Corporate A or Better . . . . . . . . . . . .

Pyramis Long Duration . . . . . . . . . . . . . . . . . . . . . .

Russell 3000 Index NL. . . . . . . . . . . . . . . . . . . . . . .

18.0

78.6

79.2

75.0

$

23.3 Quarterly

73.9 Daily

73.5 Daily

123.1 Daily

Total value of investments measured at NAV . . . . . $

250.8

$

293.8

30 days

15 days

15 days

1 day

Risk Management

For all directly invested funds, the concentration risk is monitored through specific guidelines in the investment 

manager mandates.  The investment manager mandates were developed by the Company’s external investment advisor, 
and specify diversification standards such as the maximum exposure per issuer, and concentration limits per type of 
security, industry and country when applicable.

For the investments made through pooled funds, the investment mandates of the funds were again reviewed by 
the Company’s external investment advisor, to determine that the investment objectives and guidelines were consistent 
with the Company’s overall pension plan risk management objectives.  In managing the plan assets, management reviews 
and manages risk associated with funded status risk, interest rate risk, market risk, counterparty risk, liquidity risk and 
operational risk.  Liability management and asset class diversification are central to the Company’s risk management 
approach and are integral to the overall investment strategy.

Given the process in place to ensure a proper diversification of the portfolio, management believes that the 

Company pension plan assets are not exposed to significant concentration risk.

Multiemployer Pension Plans

The Company has previously participated in a number of MEPPs under terms of collective bargaining 

agreements that cover a number of its employees.  The risks of participating in these MEPPs are different from single 
employer plans in the following aspects:

•  Assets contributed to the MEPPs by one company may be used to provide benefits to employees of other 

participating companies.

• 

• 

If a participating company stops contributing to the plan, the unfunded obligations of the plan may be borne 
by the remaining participating companies.

If the Company stops participating in some or all of its MEPPs, and continues in business, the Company 
would be required to pay an amount, referred to as a withdrawal liability, based on the unfunded status of 
the plan.

128

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The Company has withdrawn from all significant MEPPs and replaced these union sponsored “promise to pay 

in the future” defined benefit plans with a Company sponsored “pay as you go” defined contribution plan.  The two 
MEPPs, the GCIU and GCC, are significantly underfunded, and will require the Company to pay a withdrawal liability 
to fund its pro rata share of the underfunding as of the plan year the full withdrawal was completed.  As a result of the 
decision to withdraw, the Company accrued the estimated withdrawal liability based on information provided by each 
plan’s trustee, as part of the purchase price allocation for World Color Press.

The GCIU Plan is a defined benefit plan that provides retirement benefits, total and permanent disability 

benefits, and pre-retirement death benefits for the participating union employees of the Company.  The funded status of 
the GCIU Plan is classified as critical and declining based on the GCIU Plan’s 2018 certification to the United States 
Department of Labor, as the funded percentage for the plan is less than 65%, and the plan is projected to become 
insolvent in 2030.  As a result, the GCIU Plan implemented a rehabilitation plan to improve the plan’s funded status.

The Company has received a notice of withdrawal and demand for payment letter from the GCIU and is 

currently in litigation with the GCIU trustees to determine the amount and duration of the withdrawal payments for the 
GCIU.  Arbitration proceedings with the GCIU have been completed, both sides have appealed the arbitrator’s ruling, 
and litigation in Federal court has commenced.  During April 2017, a Federal district court overturned the arbitration 
decision in one of the pending disputes in this matter.  The Company appealed the district court’s ruling to a panel of the 
Ninth Circuit Court of Appeals, and in December 2018, the panel upheld the district court’s decision.  The Company 
filed a motion for reconsideration with the panel, which was denied.  Until litigation with the GCIU trustees is 
concluded, the exact amount of the withdrawal liability will not be known.  As a result of these unfavorable rulings, the 
Company recorded a $32.1 million increase to the MEPPs withdrawal liability during the year ended December 31, 
2018, which was recorded in restructuring, impairment and transaction-related charges in the consolidated statements of 
operations.

The GCC Plan is a defined benefit plan that provides retirement benefits, disability benefits, and early 

retirement benefits for the participating union employees of the Company.  The funded status of the GCC Plan is 
classified as critical and declining based on the GCC Plan’s 2018 certification to the United States Department of Labor, 
as the funded percentage for the plan is less than 65%, and the plan is projected to become insolvent by 2023.  As a 
result, the GCC Plan implemented a rehabilitation plan to improve the plan’s funded status.

During the fourth quarter of 2016, the Company and the GCC reached a settlement agreement for all claims, 

with scheduled payments until February 2024.

The Company made payments totaling $13.1 million, $24.0 million and $11.8 million for the years ended 

December 31, 2018, 2017 and 2016, respectively.  The Company has reserved $50.9 million as its estimate of the total 
MEPPs withdrawal liability as of December 31, 2018, of which $42.5 million was recorded in other long-term liabilities 
and $8.4 million was recorded in accrued liabilities in the consolidated balance sheets.

Note 16.  Earnings Per Share Attributable to Quad Common Shareholders

Basic earnings per share attributable to Quad common shareholders is computed as net earnings attributable to 

Quad common shareholders, divided by the basic weighted average common shares outstanding.  The calculation of 
diluted earnings per share attributable to Quad common shareholders includes the effect of any dilutive equity incentive 
instruments.  The Company uses the treasury stock method to calculate the effect of outstanding dilutive equity incentive 
instruments, which requires the Company to compute total proceeds as the sum of the amount the employee must pay 
upon exercise of the award and the amount of unearned stock-based compensation costs attributed to future services.

129

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Equity incentive instruments for which the total employee proceeds from exercise exceed the average fair value 
of the same equity incentive instrument over the period have an anti-dilutive effect on earnings per share during periods 
with net earnings, and accordingly, the Company excludes them from the calculation.  Anti-dilutive equity incentive 
instruments of 0.5 million, 0.7 million and 1.9 million of class A common shares were excluded from the computations 
of diluted net earnings per share for the years ended December 31, 2018, 2017 and 2016, respectively.  In periods of net 
loss, the assumed exercise of all equity incentive instruments is anti-dilutive and therefore, not included in the diluted 
loss per share calculation for that period.

Reconciliations of the numerator and the denominator of the basic and diluted per share computations for the 

Company’s common stock for the years ended December 31, 2018, 2017 and 2016, are summarized as follows:

Numerator:
Net earnings attributable to Quad common shareholders . . . . . . . . . . . . . . . . . $

8.5

$

107.2

$

44.9

2018

2017

2016

Denominator:
Basic weighted average number of common shares outstanding for all
classes of common shares . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Plus: effect of dilutive equity incentive instruments. . . . . . . . . . . . . . . . . . . . .
Diluted weighted average number of common shares outstanding for all
classes of common shares . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Earnings per share attributable to Quad common shareholders:

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Diluted. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Cash dividends paid per common share for all classes of common shares. . . . $

Note 17.  Equity Incentive Programs

49.8
1.8

51.6

0.17

0.16

1.20

$

$

$

49.6
2.2

51.8

2.16

2.07

1.20

$

$

$

47.9
1.9

49.8

0.94

0.90

1.20

The shareholders of the Company approved the Quad/Graphics, Inc. 2010 Omnibus Incentive Plan (“Omnibus 

Plan”) for two complementary purposes: (1) to attract and retain outstanding individuals to serve as directors, officers 
and employees; and (2) to increase shareholder value.  The Omnibus Plan provides for an aggregate 10,871,652 shares of 
class A stock reserved for issuance under the Omnibus Plan.  Awards under the Omnibus Plan may consist of incentive 
awards, stock options, stock appreciation rights, performance shares, performance share units, shares of class A stock, 
restricted stock (“RS”), restricted stock units (“RSU”), deferred stock units (“DSU”) or other stock-based awards as 
determined by the Company’s Board of Directors.  Each stock option granted has an exercise price of no less than 100% 
of the fair market value of the class A stock on the date of grant.  As of December 31, 2018, there were 1,571,841 shares 
available for issuance under the Omnibus Plan.  Authorized but unissued shares of the Company’s class A stock or 
treasury shares may be used for issuance under the Company’s equity incentive programs.

The Company recognizes compensation expense based on estimated grant date fair values for all share-based 

awards issued to employees and non-employee directors, including stock options, performance shares, performance share 
units, restricted stock, restricted stock units and deferred stock units.  The Company recognizes these compensation costs 
for only those awards expected to vest, on a straight-line basis over the requisite three to four year service period of the 
awards, except DSU awards, which are fully vested and expensed on the grant date.  The Company estimated the number 
of awards expected to vest based, in part, on historical forfeiture rates and also based on management’s expectations of 
employee turnover within the specific employee groups receiving each type of award.  Forfeitures are estimated at the 
time of grant and revised, if necessary, in subsequent periods, if actual forfeitures differ from those estimates.

130

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Equity Incentive Compensation Expense

The total compensation expense recognized related to all equity incentive programs was $15.6 million, 
$16.4 million and $15.2 million for the years ended December 31, 2018, 2017 and 2016, respectively, and was recorded 
primarily in selling, general and administrative expenses in the consolidated statements of operations.  Total future 
compensation expense related to all equity incentive programs granted as of December 31, 2018, is estimated to be 
$15.9 million, which consists entirely of expense for RS and RSU awards.  Estimated future compensation expense is 
$10.0 million for 2019, $5.2 million for 2020 and $0.7 million for 2021.

Stock Options

Options vest over four years, with no vesting in the first year and one-third vesting upon the second, third and 

fourth anniversary dates.  As defined in the individual grant agreements, acceleration of vesting may occur under a 
change in control, death, disability or normal retirement of the grantee.  Options expire no later than the tenth 
anniversary of the grant date, 24 months after termination for death, 36 months after termination for normal retirement or 
disability and 90 days after termination of employment for any other reason.  Options are not credited with dividend 
declarations, except for the November 18, 2011 grants.  Stock options are only to be granted to employees.

There were no stock options granted during the years ended December 31, 2018, 2017 and 2016.  There was no 

compensation expense recognized related to stock options for the years ended December 31, 2018, 2017 and 2016.  
There is no future compensation expense for stock options granted as of December 31, 2018.  The following table is a 
summary of the stock option activity for the year ended December 31, 2018:

Shares
Under
Option

Weighted
Average
Exercise
Price

Outstanding and exercisable at December 31, 2017 . . . . . . . . . . . . . . .

1,532,033

$

Granted. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Canceled/forfeited/expired. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—

(282,661)

(307,057)

Outstanding and exercisable at December 31, 2018 . . . . . . . . . . . . . . .

942,315

$

23.60

—

14.78

29.54

24.31

Weighted
Average
Remaining
Contractual
Term
(years)

Aggregate
Intrinsic
Value
(millions)

2.3

$

6.8

1.8

$

—

The intrinsic value of options outstanding and exercisable as of December 31, 2018 and 2017, was based on the 

fair value of the stock price.  All outstanding options are vested as of December 31, 2018.  The following table is a 
summary of the stock option exercises and vesting activity for the years ended December 31, 2018, 2017 and 2016:

Total intrinsic value of stock options exercised . . . . . . . . . . . . . . . . . . . . . . . . $
Proceeds from stock options exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total grant date fair value of stock options vested . . . . . . . . . . . . . . . . . . . . . .

$

3.7

4.2

—

$

1.7

2.6

—

12.4

30.3

0.3

2018

2017

2016

131

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Restricted Stock and Restricted Stock Units 

Restricted stock and restricted stock unit awards consist of shares or the rights to shares of the Company’s 

class A stock which are awarded to employees of the Company.  The awards are restricted such that they are subject to 
substantial risk of forfeiture and to restrictions on their sale or other transfer by the employee.  RSU awards are typically 
granted to eligible employees outside of the United States.  As defined in the individual grant agreements, acceleration of 
vesting may occur under a change in control, death, disability or normal retirement of the grantee.  Grantees receiving 
RS grants are able to exercise full voting rights and receive full credit for dividends during the vesting period.  All such 
dividends will be paid to the RS grantee within 45 days of full vesting.  Grantees receiving RSUs are not entitled to vote 
but do earn dividends.  Upon vesting, RSUs will be settled either through cash payment equal to the fair market value of 
the RSUs on the vesting date or through issuance of Company class A stock.

The following table is a summary of RS and RSU award activity for the year ended December 31, 2018:

Restricted Stock

Restricted Stock Units

Weighted-
Average
Grant Date
Fair Value
Per Share

Weighted-
Average
Remaining
Contractual
Term (Years)

Units

Weighted-
Average
Grant Date
Fair Value
Per Share

Weighted-
Average
Remaining
Contractual
Term (Years)

Shares

Nonvested at December 31, 2017 .

2,470,158

$

Granted. . . . . . . . . . . . . . . . . . . . . .

Vested. . . . . . . . . . . . . . . . . . . . . . .

Forfeited. . . . . . . . . . . . . . . . . . . . .

668,359

(650,320)

(152,281)

Nonvested at December 31, 2018 .

2,335,916

$

16.95

22.54

21.26

16.84

17.36

1.2

114,942

$

18,586

(19,510)

(6,926)

1.0

107,092

$

16.68

22.60

23.11

14.19

16.70

1.3

0.8

In general, RS and RSU awards will vest on the third anniversary of the grant date, provided the holder of the 
share is continuously employed by the Company until the vesting date.  Compensation expense recognized for RS and 
RSUs was $14.7 million, $15.5 million and $14.4 million for the years ended December 31, 2018, 2017 and 2016, 
respectively.

Deferred Stock Units

Deferred stock units are awards of rights to shares of the Company’s class A stock and are awarded to non-

employee directors of the Company.  The following table is a summary of DSU award activity for the year ended 
December 31, 2018:

Outstanding at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Granted. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Dividend equivalents granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Settled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Outstanding at December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Deferred Stock Units

Weighted Average
Grant Date
Fair Value Per
Share

Units

195,913

$

39,360

13,875

(12,587)

236,561

$

18.18

22.60

19.55

10.56

19.40

132

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Each DSU award entitles the grantee to receive one share of class A stock upon the earlier of the separation date 

of the grantee or the second anniversary of the grant date, but could be subject to acceleration for a change in control, 
death or disability as defined in the individual DSU grant agreement.  Grantees of DSU awards may not exercise voting 
rights, but are credited with dividend equivalents and those dividend equivalents will be converted into additional DSU 
awards based on the closing price of the class A stock.  Compensation expense recognized for DSUs was $0.9 million for 
the years ended December 31, 2018 and 2017, and $0.8 million for the year ended December 31, 2016.  As DSU awards 
are fully vested on the grant date, all compensation expense was recognized at the date of grant.

Note 18.  Shareholders’ Equity

The Company has three classes of common stock as follows (share data in millions):

Authorized
Shares

Outstanding

Treasury

Total Issued
Shares

Issued Common Stock

Class A stock ($0.025 par value) . . . . . . . . . . . . . .

80.0

December 31, 2018. . . . . . . . . . . . . . . . . . . . . .

December 31, 2017. . . . . . . . . . . . . . . . . . . . . .

December 31, 2016. . . . . . . . . . . . . . . . . . . . . .

Class B stock ($0.025 par value) . . . . . . . . . . . . . .

80.0

December 31, 2018. . . . . . . . . . . . . . . . . . . . . .

December 31, 2017. . . . . . . . . . . . . . . . . . . . . .

December 31, 2016. . . . . . . . . . . . . . . . . . . . . .

Class C stock ($0.025 par value) . . . . . . . . . . . . . .

20.0

December 31, 2018. . . . . . . . . . . . . . . . . . . . . .

December 31, 2017. . . . . . . . . . . . . . . . . . . . . .

December 31, 2016. . . . . . . . . . . . . . . . . . . . . .

38.1

38.2

37.2

13.5

13.8

14.2

—

—

—

2.2

1.8

2.8

—

—

0.8

0.5

0.5

0.5

40.3

40.0

40.0

13.5

13.8

15.0

0.5

0.5

0.5

In accordance with the Articles of Incorporation, each class A common share has one vote per share and each 
class B and class C common share has ten votes per share on all matters voted upon by the Company’s shareholders.  
Liquidation rights are the same for all three classes of stock.

The Company also has 0.5 million shares of $0.01 par value preferred stock authorized, of which none were 

issued at December 31, 2018, 2017 and 2016.  The Company has no present plans to issue any preferred stock.

On September 6, 2011, the Company’s Board of Directors authorized a share repurchase program of up to 
$100.0 million of the Company’s outstanding class A stock.  On July 30, 2018, the Company’s Board of Directors 
discontinued the remainder of the September 6, 2011 share repurchase program and authorized a new share repurchase 
program of up to $100.0 million of the Company’s outstanding class A common stock.  During the year ended 
December 31, 2018, the Company repurchased 1,871,631 shares of its class A common stock at a weighted average price 
of $19.59 per share for a total purchase price of $36.7 million.  During the year ended December 31, 2017, the Company 
repurchased 200,605 shares of its class A common stock at a weighted average price of $18.89 per share for a total 
purchase price of $3.8 million.  During the year ended December 31, 2016, the Company repurchased 984,190 shares of 
its class A common stock at a weighted average price of $8.96 per share for a total purchase price of $8.8 million.  As of 
December 31, 2018, there were $100.0 million of authorized repurchases remaining under the program.

133

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

On February 16, 2018, the Company’s Board of Directors authorized the issuance of 1,006,061 shares of 

Company class A common stock from treasury to the Company’s ESOP, at a stock price of $22.18 per share for a total 
value of $22.3 million.

On October 13, 2017, the Company’s Board of Directors authorized the cancellation of 1,027,907 shares of the 
Company’s class B common stock held in the Company’s treasury and returned the shares to the status of authorized, but 
unissued shares.  In addition, all future acquired shares of the Company’s class B common stock will be immediately 
canceled and returned to the status of authorized but unissued shares.  During the years ended December 31, 2018 and 
2017, 284,845 and 136,654 shares of class B common stock, respectively, were converted to class A common stock.  The 
shares of class B common stock were canceled and returned to the status of authorized but unissued shares.

In accordance with the Articles of Incorporation, dividends are paid equally for all three classes of common 

shares.  The following table details the dividend activity related to the then outstanding shares of common stock for the 
years ended December 31, 2018, 2017 and 2016:

Declaration Date

Record Date

Payment Date

Dividend Amount
per Share

2018

Q4 Dividend . . . . . . . . . . . . . . .

October 30, 2018

November 19, 2018

December 7, 2018

$

Q3 Dividend . . . . . . . . . . . . . . .

July 31, 2018

August 20, 2018

September 7, 2018

Q2 Dividend . . . . . . . . . . . . . . .

May 1, 2018

May 21, 2018

June 8, 2018

Q1 Dividend . . . . . . . . . . . . . . .

February 21, 2018

March 19, 2018

March 30, 2018

2017

Q4 Dividend . . . . . . . . . . . . . . .

October 31, 2017

November 20, 2017

December 1, 2017

$

Q3 Dividend . . . . . . . . . . . . . . .

August 1, 2017

August 21, 2017

September 1, 2017

Q2 Dividend . . . . . . . . . . . . . . .

May 1, 2017

May 22, 2017

June 2, 2017

Q1 Dividend . . . . . . . . . . . . . . .

February 17, 2017

February 27, 2017

March 10, 2017

2016

Q4 Dividend . . . . . . . . . . . . . . .

October 31, 2016

November 28, 2016

December 9, 2016

$

Q3 Dividend . . . . . . . . . . . . . . .

August 1, 2016

August 29, 2016

September 9, 2016

Q2 Dividend . . . . . . . . . . . . . . .

May 3, 2016

June 6, 2016

June 17, 2016

Q1 Dividend . . . . . . . . . . . . . . .

February 19, 2016

March 7, 2016

March 18, 2016

0.30

0.30

0.30

0.30

0.30

0.30

0.30

0.30

0.30

0.30

0.30

0.30

134

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 19.  Accumulated Other Comprehensive Loss

The changes in accumulated other comprehensive loss by component, net of tax, for the years ended 

December 31, 2018 and 2017, were as follows:

Translation
Adjustments

Interest Rate
Swap
Adjustments

Pension
Benefit Plan
Adjustments

Total

Balance at January 1, 2017. . . . . . . . . . . . . . . . . . . . . . . . . . $

(130.8) $

— $

(21.8) $

(152.6)

Other comprehensive income before reclassifications . .

Amounts reclassified from accumulated other
comprehensive loss to net earnings (loss). . . . . . . . . . . .

Net other comprehensive income. . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2017. . . . . . . . . . . . . . . . . . . . . . .

Amounts reclassified from accumulated other 
comprehensive loss to accumulated deficit (1) . . . . . . . .
Balance at January 1, 2018. . . . . . . . . . . . . . . . . . . . . . . . . .

Other comprehensive income (loss) before
reclassifications. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Amounts reclassified from accumulated other
comprehensive loss to net earnings (loss). . . . . . . . . . . .

Net other comprehensive income (loss). . . . . . . . . . . . . . . .

12.8

2.1

14.9

(115.9)

(1.1)

(117.0)

(13.0)

—

(13.0)

Balance at December 31, 2018. . . . . . . . . . . . . . . . . . . . . . . $

(130.0) $

1.3

—

1.3

1.3

0.3

1.6

1.7

—

1.7

3.3

11.5

0.5

12.0

(9.8)

(2.1)

(11.9)

(13.6)

—

(13.6)

$

(25.5) $

25.6

2.6

28.2

(124.4)

(2.9)

(127.3)

(24.9)

—

(24.9)

(152.2)

______________________________
(1) 

Includes adjustments for the adoption of Accounting Standards Update 2018-02 “Income Statement—Reporting Comprehensive 
Income (Topic 220): Reclassification of Certain Tax Effects from Accumulated Other Comprehensive 
Income” (“ASU 2018-02”).

There were no reclassifications from accumulated other comprehensive loss to net earnings for the year ended 
December 31, 2018.  The details about the reclassifications from accumulated other comprehensive loss to net earnings 
for the years ended December 31, 2017 and 2016, were as follows:

Details about Accumulated Other 
Comprehensive Loss Components

Year Ended December 31,

2017

2016

Consolidated Statements of
Operations Presentation

Restructuring, impairment and
transaction-related charges

—

7.0 Net pension income

(2.7)

Income tax (benefit) expense

4.3

7.0

(2.7)

4.3

Revaluation loss on the sale of a business . . . . . . . . . . . . .

$

2.1

$

Settlement charge on pension benefit plans . . . . . . . . . . . .

Impact of income taxes. . . . . . . . . . . . . . . . . . . . . . . . . . . .

Settlement charge on pension benefit plans, net of tax . . .

Total reclassifications for the period . . . . . . . . . . . . . . . . .

Impact of income taxes. . . . . . . . . . . . . . . . . . . . . . . . . . . .

0.8

(0.3)

0.5

2.9

(0.3)

Total reclassifications for the period, net of tax . . . . . . . . .

$

2.6

$

135

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 20.  Segment Information

The Company is a leading marketing solutions provider.  The Company leverages its strong print foundation as 

part of a much larger, robust integrated marketing platform that helps marketers and content creators improve the 
efficiency and effectiveness of their marketing spend across offline and online media channels.  The Company’s 
operating and reportable segments are aligned with how the chief operating decision maker of the Company currently 
manages the business.  The Company’s operating and reportable segments, including their product and service offerings, 
and a “Corporate” category are as follows:

• 
• 
• 

United States Print and Related Services
International
Corporate

United States Print and Related Services

The United States Print and Related Services segment is predominantly comprised of the Company’s United 

States printing operations and is managed as one integrated platform.  This includes retail inserts, publications, catalogs, 
special interest publications, journals, direct mail, books, directories, in-store marketing and promotion, packaging, 
newspapers, custom print products, other commercial and specialty printed products and global paper procurement, 
together with marketing and other complementary services, including consumer insights, audience targeting, 
personalization, media planning and placement, process optimization, campaign planning and creation, pre-media 
production, videography, photography, digital execution, print execution and logistics.  This segment also includes the 
manufacture of ink.

International

The International segment consists of the Company’s printing operations in Europe and Latin America, 

including operations in England, France, Germany, Poland, Argentina, Colombia, Mexico and Peru, as well as 
investments in printing operations in Brazil and India.  This segment provides printed products and marketing and other 
complementary services consistent with the United States Print and Related Services segment.  Unrestricted subsidiaries 
as defined in the Senior Unsecured Notes indenture represent less than 2.0% of total consolidated assets as of 
December 31, 2018, and less than 2.0% of total consolidated net sales for the year ended December 31, 2018.

Corporate

Corporate consists of unallocated general and administrative activities and associated expenses including, in 

part, executive, legal and finance, as well as certain expenses and income from frozen employee retirement plans, such as 
pension benefit plans.

136

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

The following is a summary of segment information for the years ended December 31, 2018, 2017 and 2016:

Net Sales

Products

Services

Operating
Income
(Loss)

Depreciation
and
Amortization

Capital
Expenditures

Restructuring,
Impairment and
Transaction-
Related Charges

Year ended December 31, 2018

United States Print and Related Services . . . . . . . $ 3,023.8
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

368.5

Total operating segments . . . . . . . . . . . . . . . .

3,392.3

Corporate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 3,392.3

Year ended December 31, 2017

United States Print and Related Services . . . . . . . $ 3,156.9
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

372.1

Total operating segments . . . . . . . . . . . . . . . .

3,529.0

Corporate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 3,529.0

Year ended December 31, 2016

United States Print and Related Services . . . . . . . $ 3,335.1
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

382.0

Total operating segments . . . . . . . . . . . . . . . .

3,717.1

Corporate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 3,717.1

$

782.8

$

154.0

$

209.0

$

18.6

801.4

—

1.5

155.5

(97.5)

20.8

229.8

0.9

$

69.3

27.0

96.3

—

$

801.4

$

58.0

$

230.7

$

96.3

$

$

583.2

$

194.3

$

210.8

$

19.2

602.4

—

19.6

213.9

(58.6)

21.0

231.8

0.7

$

73.3

12.6

85.9

—

$

602.4

$

155.3

$

232.5

$

85.9

$

$

591.9

$

186.1

$

252.4

$

20.5

612.4

—

13.5

199.6

(82.3)

24.1

276.5

0.6

$

88.1

18.0

106.1

—

$

612.4

$

117.3

$

277.1

$

106.1

$

37.8

22.2

60.0

43.6

103.6

53.6

3.3

56.9

3.5

60.4

59.3

(1.1)

58.2

15.4

73.6

Restructuring, impairment and transaction-related charges for the years ended December 31, 2018, 2017 and 

2016, are further described in Note 4, “Restructuring, Impairment and Transaction-Related Charges,” and are included in 
the operating income (loss) results by segment above.

A reconciliation of operating income (loss) to earnings (loss) before income taxes and equity in loss of 
unconsolidated entity as reported in the consolidated statements of operations for the years ended December 31, 2018, 
2017 and 2016, was as follows:

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Less: interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: net pension income. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: loss (gain) on debt extinguishment. . . . . . . . . . . . . . . . . . . . . . . . . . .

58.0

73.3

(12.4)

—

$

155.3

$

71.1

(9.6)

2.6

117.3

77.2

(5.1)

(14.1)

Earnings (loss) before income taxes and equity in (earnings) loss of
unconsolidated entity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(2.9) $

91.2

$

59.3

2018

2017

2016

137

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Total assets by segment at December 31, 2018, 2017 and 2016, were as follows:

United States Print and Related Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2,057.8

$

2,060.9

$

International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total operating segments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Corporate. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

341.5

2,399.3

69.8

329.5

2,390.4

62.0

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2,469.1

$

2,452.4

$

2,241.3

312.7

2,554.0

16.1

2,570.1

2018

2017

2016

Note 21.  Geographic Area Information

The table below presents the Company’s net sales and long-lived assets as of and for the years ended 

December 31, 2018, 2017 and 2016, by geographic region.  The amounts in this table differ from the segment data 
presented in Note 20, “Segment Information,” because each operating segment includes operations in multiple 
geographic regions, based on the Company’s management reporting structure.

United States

Europe

Latin America

Other

Combined

2018

Net sales

Products . . . . . . . . . . . . . . . . . . . . . $

2,987.8

$

162.2

$

234.3

$

Services . . . . . . . . . . . . . . . . . . . . .

Property, plant and equipment—net . .

Other intangible assets—net . . . . . . . .

Other long-term assets . . . . . . . . . . . . .

782.8

1,099.7

104.2

71.1

18.6

83.4

8.2

11.8

—

66.6

0.2

10.7

$

8.0

—

7.7

—

0.3

2017

Net sales

Products . . . . . . . . . . . . . . . . . . . . . $

3,121.2

$

167.6

$

209.3

$

30.9

$

Services . . . . . . . . . . . . . . . . . . . . .

Property, plant and equipment—net . .

Other intangible assets—net . . . . . . . .

Other long-term assets . . . . . . . . . . . . .

583.2

1,215.1

32.3

92.0

19.2

85.5

11.1

16.2

—

68.3

—

10.7

—

8.7

—

0.4

2016

Net sales

Products . . . . . . . . . . . . . . . . . . . . . $

3,299.1

$

169.8

$

217.4

$

30.8

$

Services . . . . . . . . . . . . . . . . . . . . .

Property, plant and equipment—net . .

Other intangible assets—net . . . . . . . .

Other long-term assets . . . . . . . . . . . . .

591.9

1,362.8

47.6

71.6

20.5

79.7

12.1

0.3

—

67.7

—

12.2

—

9.7

—

0.2

3,392.3

801.4

1,257.4

112.6

93.9

3,529.0

602.4

1,377.6

43.4

119.3

3,717.1

612.4

1,519.9

59.7

84.3

138

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 22.  Separate Financial Information of Subsidiary Guarantors of Indebtedness 

On April 28, 2014, Quad completed an offering of the Senior Unsecured Notes (see Note 11, “Debt,” for further 

details on the Senior Unsecured Notes).  Each of the Company’s Guarantor Subsidiaries fully and unconditionally 
guarantee or, in the case of future subsidiaries, will guarantee, on a joint and several basis, the Senior Unsecured Notes.  
All of the current Guarantor Subsidiaries are 100% owned by the Company.  Guarantor Subsidiaries will be 
automatically released from these guarantees upon the occurrence of certain events, including the following:

• 

• 

• 

the designation of any of the Guarantor Subsidiaries as an unrestricted subsidiary;

the release or discharge of any guarantee or indebtedness that resulted in the creation of the guarantee of the 
Senior Unsecured Notes by any of the Guarantor Subsidiaries; or

the sale or disposition, including the sale of substantially all the assets, of any of the Guarantor 
Subsidiaries.

The following condensed consolidating financial information reflects the summarized financial information of 
Quad, the Company’s Guarantor Subsidiaries on a combined basis and the Company’s non-guarantor subsidiaries on a 
combined basis.

139

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Statement of Operations
For the Year Ended December 31, 2018

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,748.7

$

2,457.6

$

463.9

$

(476.5) $

Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . .

1,378.2

2,156.2

361.2

(466.3)

Selling, general and administrative
expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization . . . . . . . . . . .

Restructuring, impairment and transaction-
related charges . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . .

Operating income (loss) . . . . . . . . . . . . . . .

Interest expense (income) . . . . . . . . . . . .

Net pension income. . . . . . . . . . . . . . . . .

Loss (gain) on debt extinguishment . . . .

Earnings (loss) before income taxes and
equity in (earnings) loss of consolidated
and unconsolidated entities. . . . . . . . . . . . . .

Income tax expense (benefit) . . . . . . . . .

Earnings (loss) before equity in (earnings)
loss of consolidated and unconsolidated
entities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of consolidated
entities . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of
unconsolidated entity. . . . . . . . . . . . . . . .

Net earnings (loss). . . . . . . . . . . . . . . . . . . .

Less: net earnings (loss) attributable to
noncontrolling interests . . . . . . . . . . . . . .

Net earnings (loss) attributable to Quad 
common shareholders. . . . . . . . . . . . . . . . . $

232.3

99.5

9.1

1,719.1

29.6

64.9

—

—

(35.3)

13.9

(49.2)

(57.7)

—

8.5

—

101.9

104.7

72.3

2,435.1

22.5

3.1

(12.4)

—

31.8

(18.7)

50.5

(5.7)

—

56.2

—

48.1

26.5

22.2

458.0

5.9

5.3

—

—

0.6

(5.0)

5.6

—

(1.0)

6.6

(0.6)

(10.2)

—

—

(476.5)

—

—

—

—

—

—

—

63.4

—

(63.4)

—

8.5

$

56.2

$

7.2

$

(63.4) $

4,193.7

3,429.3

372.1

230.7

103.6

4,135.7

58.0

73.3

(12.4)

—

(2.9)

(9.8)

6.9

—

(1.0)

7.9

(0.6)

8.5

Condensed Consolidating Statement of Comprehensive Income (Loss)
For the Year Ended December 31, 2018

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Net earnings (loss). . . . . . . . . . . . . . . . . . . . $

8.5

$

56.2

$

6.6

$

(63.4) $

7.9

Other comprehensive income (loss), net of
tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total comprehensive income (loss) . . . . . . .

Less: comprehensive income (loss)
attributable to noncontrolling interests . .

Comprehensive income (loss) attributable
to Quad common shareholders . . . . . . . . . . . $

(24.9)

(16.4)

—

(17.8)

38.4

—

(12.7)

(6.1)

(0.6)

30.5

(32.9)

—

(24.9)

(17.0)

(0.6)

(16.4) $

38.4

$

(5.5) $

(32.9) $

(16.4)

140

4,131.4

3,259.4

423.8

232.5

60.4

3,976.1

155.3

71.1

(9.6)

2.6

91.2

(16.0)

107.2

—

—

107.2

—

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Statement of Operations
For the Year Ended December 31, 2017

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,759.7

$

2,342.5

$

424.2

$

(395.0) $

Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . .

1,292.2

2,018.9

336.1

(387.8)

Selling, general and administrative
expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization . . . . . . . . . . .

Restructuring, impairment and transaction-
related charges . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . .

Operating income (loss) . . . . . . . . . . . . . . .

Interest expense (income) . . . . . . . . . . . .

Net pension income. . . . . . . . . . . . . . . . .

Loss (gain) on debt extinguishment . . . .

Earnings (loss) before income taxes and
equity in (earnings) loss of consolidated
and unconsolidated entities. . . . . . . . . . . . . .

Income tax expense (benefit) . . . . . . . . .

Earnings (loss) before equity in (earnings)
loss of consolidated and unconsolidated
entities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of consolidated
entities . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of
unconsolidated entity. . . . . . . . . . . . . . . .

Net earnings (loss). . . . . . . . . . . . . . . . . . . .

Less: net earnings (loss) attributable to
noncontrolling interests . . . . . . . . . . . . . .

Net earnings (loss) attributable to Quad 
common shareholders. . . . . . . . . . . . . . . . . $

264.7

107.0

44.3

1,708.2

51.5

70.4

—

2.6

(21.5)

(32.6)

11.1

(96.1)

—

107.2

—

127.0

103.4

13.0

2,262.3

80.2

(3.1)

(9.6)

—

92.9

30.7

62.2

(2.9)

—

65.1

—

39.3

22.1

3.1

400.6

23.6

3.8

—

—

19.8

(14.1)

33.9

—

—

33.9

—

(7.2)

—

—

(395.0)

—

—

—

—

—

—

—

99.0

—

(99.0)

—

107.2

$

65.1

$

33.9

$

(99.0) $

107.2

Condensed Consolidating Statement of Comprehensive Income (Loss)
For the Year Ended December 31, 2017

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Net earnings (loss). . . . . . . . . . . . . . . . . . . . $

107.2

$

65.1

$

33.9

$

(99.0) $

107.2

Other comprehensive income (loss), net of
tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total comprehensive income (loss) . . . . . . .

Less: comprehensive income (loss)
attributable to noncontrolling interests . .

Comprehensive income (loss) attributable
to Quad common shareholders . . . . . . . . . . . $

28.2

135.4

—

13.0

78.1

—

12.0

45.9

—

(25.0)

(124.0)

—

28.2

135.4

—

135.4

$

78.1

$

45.9

$

(124.0) $

135.4

141

(417.7)

4,212.2

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Statement of Operations 
For the Year Ended December 31, 2016

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,863.6

$

2,429.0

$

454.6

$

(417.7) $

Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . .

1,381.1

2,067.3

364.1

(417.7)

Selling, general and administrative
expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization . . . . . . . . . . .

Restructuring, impairment and transaction-
related charges . . . . . . . . . . . . . . . . . . . . . . .

Goodwill impairment . . . . . . . . . . . . . . . . . .

257.8

146.8

56.8

—

164.6

100.1

18.2

—

Total operating expenses . . . . . . . . . . . . .

1,842.5

2,350.2

Operating income (loss) . . . . . . . . . . . . . . .

Interest expense (income) . . . . . . . . . . . .

Net pension income. . . . . . . . . . . . . . . . .

Loss (gain) on debt extinguishment . . . .

Earnings (loss) before income taxes and
equity in (earnings) loss of consolidated
and unconsolidated entities. . . . . . . . . . . . . .

Income tax expense (benefit) . . . . . . . . .

Earnings (loss) before equity in (earnings)
loss of consolidated and unconsolidated
entities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of consolidated
entities . . . . . . . . . . . . . . . . . . . . . . . . . . .

Equity in (earnings) loss of
unconsolidated entity. . . . . . . . . . . . . . . .

Net earnings (loss). . . . . . . . . . . . . . . . . . . .

Less: net earnings (loss) attributable to
noncontrolling interests . . . . . . . . . . . . . .

Net earnings (loss) attributable to Quad 
common shareholders. . . . . . . . . . . . . . . . . $

21.1

76.0

—

(14.1)

(40.8)

15.2

(56.0)

(100.9)

—

44.9

—

78.8

(4.1)

(5.1)

—

88.0

(4.8)

92.8

(6.0)

—

98.8

—

44.3

30.2

(1.4)

—

437.2

17.4

5.3

—

—

12.1

2.6

9.5

—

1.4

8.1

—

—

—

—

—

—

—

—

—

—

—

—

106.9

—

(106.9)

—

4,329.5

3,394.8

466.7

277.1

73.6

—

117.3

77.2

(5.1)

(14.1)

59.3

13.0

46.3

—

1.4

44.9

—

44.9

44.9

$

98.8

$

8.1

$

(106.9) $

Condensed Consolidating Statement of Comprehensive Income (Loss)
For the Year Ended December 31, 2016

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Net earnings (loss). . . . . . . . . . . . . . . . . . . . $

44.9

$

98.8

$

8.1

$

(106.9) $

Other comprehensive income (loss), net of
tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total comprehensive income (loss) . . . . . . .

Less: comprehensive income (loss)
attributable to noncontrolling interests . .

Comprehensive income (loss) attributable
to Quad common shareholders . . . . . . . . . . . $

(0.1)

44.8

—

1.7

100.5

—

(4.7)

3.4

—

3.0

(103.9)

—

44.8

$

100.5

$

3.4

$

(103.9) $

44.9

(0.1)

44.8

—

44.8

142

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Balance Sheet 
As of December 31, 2018 

ASSETS

Cash and cash equivalents . . . . . . . . . . . . . . $

60.3

$

2.9

$

6.3

$

— $

69.5

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Receivables, less allowances for doubtful
accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Intercompany receivables . . . . . . . . . . . . . . .

Inventories . . . . . . . . . . . . . . . . . . . . . . . . . .

Other current assets . . . . . . . . . . . . . . . . . . .

Total current assets . . . . . . . . . . . . . . . . .

Property, plant and equipment—net . . . . . . .

Investment in consolidated entities. . . . . . . .

Goodwill and intangible assets—net . . . . . .

Intercompany loan receivable. . . . . . . . . . . .

Other long-term assets . . . . . . . . . . . . . . . . .

378.0

—

108.6

34.3

581.2

647.7

757.0

1.7

109.7

42.5

63.3

153.9

121.0

4.3

345.4

451.6

16.7

111.3

—

10.4

87.4

28.8

71.0

9.2

202.7

158.1

—

54.2

—

45.0

—

(182.7)

—

—

(182.7)

—

(773.7)

—

(109.7)

—

528.7

—

300.6

47.8

946.6

1,257.4

—

167.2

—

97.9

Total assets . . . . . . . . . . . . . . . . . . . . . . . $

2,139.8

$

935.4

$

460.0

$

(1,066.1) $

2,469.1

LIABILITIES AND SHAREHOLDERS’ 
EQUITY

Accounts payable . . . . . . . . . . . . . . . . . . . . . $

265.5

$

137.8

$

107.7

$

— $

Intercompany accounts payable . . . . . . . . . .

Short-term debt and current portion of long-
term debt and capital lease obligations. . . . .

Other current liabilities. . . . . . . . . . . . . . . . .

Total current liabilities . . . . . . . . . . . . . .

Long-term debt and capital lease
obligations . . . . . . . . . . . . . . . . . . . . . . . . . .

Intercompany loan payable. . . . . . . . . . . . . .

Other long-term liabilities . . . . . . . . . . . . . .

Total liabilities. . . . . . . . . . . . . . . . . . . . .

182.7

29.7

182.6

660.5

878.8

—

140.3

1,679.6

—

0.7

64.7

203.2

1.0

42.0

115.4

361.6

—

(182.7)

17.6

45.0

170.3

13.1

67.7

9.0

260.1

—

—

(182.7)

—

(109.7)

—

(292.4)

Total shareholders’ equity and
noncontrolling interests . . . . . . . . . . . . . . . .

460.2

573.8

199.9

(773.7)

Total liabilities and shareholders’ equity. $

2,139.8

$

935.4

$

460.0

$

(1,066.1) $

511.0

—

48.0

292.3

851.3

892.9

—

264.7

2,008.9

460.2

2,469.1

143

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Balance Sheet 
As of December 31, 2017

ASSETS

Cash and cash equivalents . . . . . . . . . . . . . . $

51.7

$

2.0

$

10.7

$

— $

64.4

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

Receivables, less allowances for doubtful
accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Intercompany receivables . . . . . . . . . . . . . . .

Inventories . . . . . . . . . . . . . . . . . . . . . . . . . .

Other current assets . . . . . . . . . . . . . . . . . . .

Total current assets . . . . . . . . . . . . . . . . .

Property, plant and equipment—net . . . . . . .

Investment in consolidated entities. . . . . . . .

Goodwill and intangible assets—net . . . . . .

Intercompany loan receivable. . . . . . . . . . . .

Other long-term assets . . . . . . . . . . . . . . . . .

427.9

—

97.0

35.2

611.8

706.5

578.3

6.9

106.3

60.5

40.6

85.3

108.6

2.6

239.1

508.6

12.1

25.5

—

13.5

84.0

—

40.9

7.3

142.9

162.5

—

11.0

1.7

48.9

—

(85.3)

—

—

(85.3)

—

(590.4)

—

(108.0)

—

Total assets . . . . . . . . . . . . . . . . . . . . . . . $

2,070.3

$

798.8

$

367.0

$

(783.7) $

LIABILITIES AND SHAREHOLDERS’ 
EQUITY

Accounts payable . . . . . . . . . . . . . . . . . . . . . $

201.6

$

115.9

$

Intercompany accounts payable . . . . . . . . . .

Short-term debt and current portion of long-
term debt and capital lease obligations. . . . .

Other current liabilities. . . . . . . . . . . . . . . . .

Total current liabilities . . . . . . . . . . . . . .

Long-term debt and capital lease
obligations . . . . . . . . . . . . . . . . . . . . . . . . . .

Intercompany loan payable. . . . . . . . . . . . . .

Other long-term liabilities . . . . . . . . . . . . . .

Total liabilities. . . . . . . . . . . . . . . . . . . . .

75.1

31.9

213.9

522.5

904.3

—

121.1

1,547.9

—

1.0

74.9

191.8

1.4

40.9

133.4

367.5

$

64.1

10.2

— $

(85.3)

14.7

27.9

116.9

11.5

67.1

12.4

207.9

—

—

(85.3)

—

(108.0)

—

(193.3)

Total shareholders’ equity and
noncontrolling interests . . . . . . . . . . . . . . . .

522.4

431.3

159.1

(590.4)

Total liabilities and shareholders’ equity. $

2,070.3

$

798.8

$

367.0

$

(783.7) $

552.5

—

246.5

45.1

908.5

1,377.6

—

43.4

—

122.9

2,452.4

381.6

—

47.6

316.7

745.9

917.2

—

266.9

1,930.0

522.4

2,452.4

144

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Statement of Cash Flows 
For the Year Ended December 31, 2018 

OPERATING ACTIVITIES

Net cash from (used in) operating activities. $

145.1

$

65.6

$

49.9

$

— $

260.6

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

(23.7)

(45.3)

(27.3)

5.0

(0.6)

4.5

(18.4)

7.8

(5.7)

27.4

(24.8)

—

—

(39.1)

—

(34.4)

(1.5)

(4.4)

10.7

6.3

$

$

—

—

232.8

—

232.8

—

—

—

—

—

—

(232.8)

—

(232.8)

—

—

—

— $

(96.3)

(71.4)

—

47.2

(120.5)

7.8

(39.5)

2,563.7

(2,561.1)

(36.7)

(62.9)

—

(4.8)

(133.5)

(1.5)

5.1

64.4

69.5

(76.4)

(81.2)

13.3

(189.6)

—

(2.1)

—

—

—

—

127.0

—

124.9

—

0.9

2.0

2.9

INVESTING ACTIVITIES

Purchases of property, plant and
equipment . . . . . . . . . . . . . . . . . . . . . . . .

Acquisition related investing activities
—net of cash acquired. . . . . . . . . . . . . . .

Intercompany investing activities . . . . . .

Other investing activities. . . . . . . . . . . . .

Net cash from (used in) investing activities .

FINANCING ACTIVITIES

Proceeds from issuance of long-term
debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Payments of long-term debt and capital
lease obligations . . . . . . . . . . . . . . . . . . .

Borrowings on revolving credit facilities

Payments on revolving credit facilities . .

Purchases of treasury stock . . . . . . . . . . .

Payment of cash dividends . . . . . . . . . . .

Intercompany financing activities . . . . . .

Other financing activities . . . . . . . . . . . .

Net cash from (used in) financing activities.

—

(151.0)

29.4

(145.3)

—

(31.7)

2,536.3

(2,536.3)

(36.7)

(62.9)

144.9

(4.8)

8.8

Effect of exchange rates on cash and cash
equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .

Net increase (decrease) in cash and cash
equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at beginning of
year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at end of year . . . $

—

8.6

51.7

60.3

$

145

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Statement of Cash Flows 
For the Year Ended December 31, 2017 

OPERATING ACTIVITIES

Net cash from (used in) operating activities. $

974.5

$

(647.3) $

16.8

$

— $

344.0

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

INVESTING ACTIVITIES

Purchases of property, plant and
equipment . . . . . . . . . . . . . . . . . . . . . . . .

Divestiture related investing activities . .

Acquisition related investing activities
—net of cash acquired. . . . . . . . . . . . . . .

Intercompany investing activities . . . . . .

Other investing activities. . . . . . . . . . . . .

Net cash from (used in) investing activities .

FINANCING ACTIVITIES

Proceeds from issuance of long-term
debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Payments of long-term debt and capital
lease obligations . . . . . . . . . . . . . . . . . . .

Borrowings on revolving credit facilities

Payments on revolving credit facilities . .

Purchases of treasury stock . . . . . . . . . . .

Payment of cash dividends . . . . . . . . . . .

Intercompany financing activities . . . . . .

Other financing activities . . . . . . . . . . . .

Net cash from (used in) financing activities.

Effect of exchange rates on cash and cash
equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .

Net increase (decrease) in cash and cash
equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at beginning of
year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(27.5)

8.4

—

(18.1)

0.9

(36.3)

375.0

(523.3)

706.7

(725.7)

(3.8)

(62.5)

(645.1)

(8.1)

(886.8)

—

51.4

0.3

(43.9)

5.7

—

632.7

21.6

616.1

—

(2.9)

—

—

—

—

30.2

(4.3)

23.0

—

(8.2)

10.2

(14.5)

—

—

(0.3)

2.1

(12.7)

—

(4.3)

11.8

(10.3)

—

—

0.6

—

(2.2)

0.1

2.0

8.7

—

—

—

(614.3)

—

(614.3)

—

—

—

—

—

—

614.3

—

614.3

—

—

—

Cash and cash equivalents at end of year . . . $

51.7

$

2.0

$

10.7

$

— $

(85.9)

14.1

—

—

24.6

(47.2)

375.0

(530.5)

718.5

(736.0)

(3.8)

(62.5)

—

(12.4)

(251.7)

0.1

45.2

19.2

64.4

146

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Condensed Consolidating Statement of Cash Flows 
For the Year Ended December 31, 2016

OPERATING ACTIVITIES

Net cash from (used in) operating activities. $

676.2

$

(340.8) $

18.2

$

— $

353.6

Quad/Graphics,
 Inc.

Guarantor
Subsidiaries

Non-Guarantor
Subsidiaries

Eliminations

Total

INVESTING ACTIVITIES

Purchases of property, plant and
equipment . . . . . . . . . . . . . . . . . . . . . . . .

Acquisition related investing activities
—net of cash acquired. . . . . . . . . . . . . . .

Intercompany investing activities . . . . . .

Other investing activities. . . . . . . . . . . . .

Net cash from (used in) investing activities .

FINANCING ACTIVITIES

Proceeds from issuance of long-term
debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Payments of long-term debt and capital
lease obligations . . . . . . . . . . . . . . . . . . .

Borrowings on revolving credit facilities

Payments on revolving credit facilities . .

Purchases of treasury stock . . . . . . . . . . .

Payment of cash dividends . . . . . . . . . . .

Intercompany financing activities . . . . . .

Other financing activities . . . . . . . . . . . .

Net cash from (used in) financing activities.

Effect of exchange rates on cash and cash
equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .

Net increase (decrease) in cash and cash
equivalents . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at beginning of
year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at end of year . . . $

(35.9)

(46.8)

(23.4)

(0.9)

(62.4)

(4.5)

(103.7)

—

(195.7)

806.1

(857.9)

(8.8)

(61.1)

(285.9)

28.8

(574.5)

—

(2.0)

0.9

368.1

18.1

340.3

—

(3.5)

—

—

—

—

0.2

(0.3)

(3.6)

—

(4.1)

2.3

0.3

$

14.3

10.2

$

—

3.8

3.7

(15.9)

19.7

(2.3)

65.8

(60.1)

—

—

(23.8)

—

(0.7)

(0.6)

1.0

7.7

8.7

—

—

(309.5)

—

(309.5)

—

—

—

—

—

—

309.5

—

309.5

—

—

—

$

— $

(106.1)

—

—

17.3

(88.8)

19.7

(201.5)

871.9

(918.0)

(8.8)

(61.1)

—

28.5

(269.3)

(0.6)

(5.1)

24.3

19.2

147

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Note 23.  New Accounting Pronouncements

In August 2018, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update 
2018-15 “Intangibles—Goodwill and Other—Internal-Use Software (Subtopic 350-40): Customer’s Accounting for 
Implementation Costs Incurred in a Cloud Computing Arrangement That Is a Service Contract” (“ASU 2018-15”), which 
aligns the requirements for capitalizing implementation costs incurred in a cloud computing arrangement that is a service 
contract with the requirements for capitalizing implementation costs incurred to develop or obtain internal-use software.  
This guidance is effective for interim and annual periods beginning after December 15, 2019, with early adoption 
permitted.  Entities are allowed to apply either a retrospective or prospective transition approach to adopt the guidance.  
The Company is evaluating the impact of the adoption of ASU 2018-15 on the consolidated financial statements.

In August 2018, the FASB issued Accounting Standards Update 2018-14 “Compensation—Retirement Benefits

—Defined Benefit Plans—General (Subtopic 715-20): Disclosure Framework—Changes to the Disclosure Requirements 
for Defined Benefit Plans” (“ASU 2018-14”), which adds, removes and clarifies year-end disclosure requirements 
related to defined benefit pension and other postretirement plans.  This guidance is effective for annual periods ending 
after December 15, 2020, with early adoption permitted.  This new guidance will require a retrospective adoption 
approach.  The Company is evaluating the impact of the adoption of ASU 2018-14 on the notes to the consolidated 
financial statements.

In August 2018, the FASB issued Accounting Standards Update 2018-13 “Fair Value Measurement (Topic 820): 

Disclosure Framework—Changes to the Disclosure Requirements for Fair Value Measurement” (“ASU 2018-13”), 
which changes the requirements on fair value measurements by removing, modifying or adding certain disclosures.  This 
guidance is effective for interim and annual periods beginning after December 15, 2019, with early adoption permitted.  
Entities electing to early adopt are permitted to early adopt the eliminated or modified disclosure requirements and delay 
the adoption of all the new disclosure requirements until their effective date.  The adoption of ASU 2018-13 requires the 
application of a combination of the prospective and retrospective methods of transition, depending on the topic of 
disclosure.  The Company is evaluating the impact of the adoption of ASU 2018-13 on the notes to the consolidated 
financial statements.

In February 2018, the FASB issued Accounting Standards Update 2018-02 “Income Statement—Reporting 

Comprehensive Income (Topic 220): Reclassification of Certain Tax Effects from Accumulated Other Comprehensive 
Income” (“ASU 2018-02”), which will give entities the option to reclassify tax effects stranded in accumulated other 
comprehensive loss as a result of tax reform into accumulated deficit.  The guidance requires the entity to disclose 
whether or not it has elected to reclassify the tax effects related to the Tax Act, as well as the entity’s policy for releasing 
income tax effects from accumulated other comprehensive loss.  The guidance is effective for interim and annual periods 
beginning after December 15, 2018, with early adoption permitted in periods for which financial statements have not yet 
been issued or made available for issuance, including in the period the Tax Act was enacted.  Entities that choose to 
adopt ASU 2018-02 in an annual or interim period after the period of enactment will be able to choose whether to apply 
the amendments retrospectively to each period in which the effect of the Tax Act is recognized, or to apply the 
amendments in the period of adoption.  The Company has adopted this standard as of January 1, 2018, applying the 
amendments in the period of adoption.  The Company has elected to reclassify the stranded tax effects related to the 
change in federal tax rate due to enactment of the Tax Act for all items in accumulated other comprehensive loss.  As a 
result of the adoption of ASU 2018-02, the Company has reclassified $2.9 million from accumulated other 
comprehensive loss to decrease accumulated deficit.  See Note 19, “Accumulated Other Comprehensive Loss,” for the 
breakout of the impact by component. 

148

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

In August 2017, the FASB issued Accounting Standards Update 2017-12 “Derivatives and Hedging (Topic 815): 

Targeted Improvements to Accounting for Hedging Activities” (“ASU 2017-12”), which simplifies and reduces the 
complexity of the hedge accounting requirements and better aligns an entity’s financial reporting for hedging 
relationships with its risk management activities.  The guidance is effective for interim and annual periods beginning 
after December 15, 2018, with early adoption permitted.  This new guidance will require a modified retrospective 
adoption approach to existing hedging relationships as of the adoption date.  The Company has adopted this standard as 
of January 1, 2018, and the adoption of ASU 2017-12 did not have a material impact on the consolidated financial 
statements.

In March 2017, the FASB issued ASU 2017-07, which requires that an employer disaggregate the service cost 
component from net benefit cost and provides guidance on how to present the service costs and other components of net 
benefit costs in the statement of operations.  Under the new standard, an entity must report the service cost component in 
the same line item as other compensation costs.  The other components of net benefit cost are required to be presented in 
the statement of operations separately from the service cost component and outside the subtotal of operating income.  
The guidance is effective for interim and annual periods beginning after December 15, 2017, and requires a retrospective 
adoption approach for the classification of components of net periodic benefit cost in the statement of operations.  The 
Company has adopted this standard as of January 1, 2018, applying a retrospective adoption approach and utilizing the 
practical expedient that permits the use of the amounts disclosed in previous filings for net pension income as the 
estimation basis for the presentation of the prior comparative periods.  See Note 1, “Basis of Presentation and Summary 
of Significant Accounting Policies,” for additional accounting policy and transition disclosures and Note 15, “Employee 
Retirement Plans,” for the components of net pension income.

In January 2017, the FASB issued Accounting Standards Update 2017-04 “Intangibles—Goodwill and Other 
(Topic 350): Simplifying the Test for Goodwill Impairment” (“ASU 2017-04”), which eliminates Step 2 as part of the 
goodwill impairment test.  The amount of the impairment charge to be recognized would now be the amount by which 
the carrying value exceeds the reporting unit’s fair value.  The loss to be recognized cannot exceed the amount of 
goodwill allocated to that reporting unit.  The amendments in ASU 2017-04 are effective for annual or interim goodwill 
impairment tests in fiscal years beginning after December 15, 2019.  Early adoption is permitted for interim and annual 
goodwill impairment tests performed on testing dates after January 1, 2017.  The Company elected to early adopt this 
standard and has applied this guidance to all goodwill impairment analyses performed after January 1, 2018.

In November 2016, the FASB issued Accounting Standards Update 2016-18 “Statement of Cash Flows 

(Topic 230): Restricted Cash” (“ASU 2016-18”), which clarifies guidance on the classification and presentation of 
restricted cash in the statement of cash flows.  The guidance is effective for interim and annual periods beginning after 
December 15, 2017, and requires a retrospective adoption approach.  The Company has adopted this standard as of 
January 1, 2018, and as a result, the Company has condensed the line items “cash and cash equivalents” and “restricted 
cash” into one line on the consolidated balance sheets.  The Company has also made adjustments to the consolidated 
statements of cash flows, which included removing certain line items related to the transfer of restricted cash, and 
adjusting beginning and ending cash balances to reflect the newly condensed “cash and cash equivalents” line item 
within the consolidated balance sheets.  The adoption of ASU 2016-18 did not have a material impact on the 
consolidated financial statements.

149

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

In June 2016, the FASB issued Accounting Standards Update 2016-13 “Financial Instruments—Credit Losses 

(Topic 326): Measurement of Credit Losses on Financial Instruments” (“ASU 2016-13”), which changes the impairment 
model for most financial assets and certain other instruments.  Under the new guidance, entities will be required to 
measure expected credit losses for financial instruments, including trade receivables, based on historical experience, 
current conditions and reasonable forecasts.  This guidance is effective for interim and annual periods beginning after 
December 15, 2019, with early adoption permitted for interim and annual periods beginning after December 15, 2018.  
This new guidance will require a modified retrospective transition approach, where the entity will need to apply a 
cumulative-effect adjustment to retained earnings (accumulated deficit) as of the beginning of the first reporting period 
in which the guidance is adopted.  The Company is evaluating the impact of the adoption of ASU 2016-13 on the 
consolidated financial statements.

In February 2016, the FASB issued Accounting Standards Update 2016-02 “Leases (Topic 842)” (“ASU 
2016-02”), which establishes a right-of-use model requiring a lessee to record a right-of-use asset and a lease liability on 
the balance sheet for all leases with terms longer than twelve months.  Leases will be classified as either finance or 
operating, with classification affecting the pattern of expense recognition.  The guidance also requires additional 
disclosures to enable users of financial statements to understand the amount, timing and uncertainty of cash flows arising 
from leases.  This guidance is effective for interim and annual periods beginning after December 15, 2018, with early 
adoption permitted.  The FASB approved a proposal to allow a prospective transition approach, in which only the current 
year financial statements would need to be reported under the new accounting model.  The Company elected that option 
and will present the current year financial statements in accordance with Topic 842, while prior year comparative periods 
will be presented under Topic 840. 

The Company developed a comprehensive project plan and established a cross-functional implementation team 
to evaluate the impact of the standard.  The project plan included evaluating the Company’s lease portfolio, analyzing the 
standard’s impact on the Company’s various types of lease contracts and identifying the reporting requirements of the 
new standard.  The Company completed the analysis and implementation of a system and performing data validation that 
will assist in meeting the standard’s reporting and disclosure requirements.  The Company elected the available practical 
expedients and implemented changes to its processes and internal controls to enable the preparation of financial 
information upon adoption.  

The Company has adopted the standard as of January 1, 2019, applying the modified retrospective transition 

approach for all leases existing at, or entered into after, January 1, 2019.  The Company is in the final stages of 
calculating the transition adjustment, which requires companies to record a right-of-use asset and lease liability for all 
operating leases valued at the present value of the remaining leases payments, discounted using the discount rate for the 
lease at the transition date.  The impact of the transition adjustment is estimated to be $130.0 million to $140.0 million to 
the consolidated balance sheets, with no impact to the consolidated statements of operations.

Note 24.  Subsequent Events

Acquisition of Periscope

On January 3, 2019, the Company completed the acquisition of Periscope, a creative agency headquartered in 

Minneapolis, Minnesota, for a net preliminary purchase price of $121.1 million, excluding acquired cash.  Periscope 
provides a comprehensive service offering, including media buying and analytics, creative and account management.  
Periscope also has packaging design and premedia services that complement Quad’s print-production capabilities.

150

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Senior Secured Credit Facility Amendment

The Company completed the third amendment to the April 28, 2014 Senior Secured Credit Facility on 
January 31, 2019.  This third amendment was completed to provide Quad with the liquidity and structural flexibility to 
consummate the proposed acquisition of LSC and to extend existing maturities by (a) increasing the aggregate amount of 
the existing revolving credit facility from $725.0 million to $800.0 million in two tranches, with the first tranche of 
approximately $82.8 million maturing on January 4, 2021 and the second tranche of approximately $717.2 million with a 
delayed draw feature and term of five years, maturing on January 31, 2024; (b) increasing the aggregate amount of the 
existing Term Loan A from $375.0 million to $825.0 million in two tranches, with the first tranche of approximately 
$32.4 million maturing on January 4, 2021 and the second tranche of approximately $792.6 million with a term of five 
years, maturing on January 31, 2024; and (c) increasing the aggregate amount of the existing Term Loan B from 
$300.0 million to $500.0 million with a term of seven years, maturing on January 31, 2026.  The Company intends that 
the loans available under the amended revolving credit facility will be used to repay, refinance, repurchase, redeem, 
exchange or otherwise terminate LSC’s existing indebtedness prior to, in connection with or following the 
consummation of the merger, and to pay transaction expenses.

Borrowings under the revolving credit facility and delayed draw Term Loan A made under the Senior Secured 

Credit Facility will initially bear interest at 2.50% in excess of reserve adjusted LIBOR, or 1.50% in excess of an 
alternate base rate, and borrowing under the Term Loan B will initially bear interest at 5.00% in excess of reserve 
adjusted LIBOR, or 4.00% in excess of an alternative base rate at the Company’s option.    

The following amendments were made to the quarterly financial covenants to which the Company is subject (all

financial terms, numbers and ratios are as defined in the Senior Secured Credit Facility, as amended by the third 
amendment):

•  On a rolling twelve-month basis, the minimum interest coverage ratio, defined as consolidated EBITDA to 

consolidated cash interest expense, cannot be less than 3.00 to 1.00. 

•   A new financial covenant was added to the Senior Secured Credit Facility that requires the Company to 
maintain liquidity, defined as unrestricted cash and permitted investments of the Company and its 
subsidiaries (subject to certain conditions) plus the aggregate amount of the unused revolving credit facility 
commitments, of not less than $300.0 million at any time during the period from six months prior to the 
maturity date of the Company’s Senior Unsecured Notes until the earlier of the date on which (a) such 
Senior Unsecured Notes are repaid in full or (b) the maturity date of such Senior Unsecured Notes is 
extended to a date that is at least 91 days later than the latest maturity date under the Senior Secured Credit 
Facility.  The maturity date of the Company’s Senior Unsecured Notes is currently May 1, 2022.

In addition to those covenants, the following amendment was made to certain limitations on acquisitions, 

indebtedness, liens, dividends and repurchases of capital stock set forth in the Senior Secured Credit Facility:

• 

If the Company’s total net leverage ratio is equal to or greater than 2.75 to 1.00 (as defined in the Senior 
Secured Credit Facility), the Company is prohibited from making greater than $120.0 million of annual 
dividend payments, capital stock repurchases and certain other payments.  If the total net leverage ratio is 
less than 2.75 to 1.00, there are no such restrictions. 

The Senior Secured Credit Facility remains secured by substantially all of the unencumbered assets of the 

Company.  The Senior Secured Credit Facility also requires the Company to provide additional collateral to the lenders 
in certain limited circumstances.  See Note 11, “Debt,” for the Company’s covenant requirements as of December 31, 
2018. 

151

QUAD/GRAPHICS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In millions, except share and per share data and unless otherwise indicated)

Definitive Agreement to Acquire LSC Communications, Inc. and Joint Proxy Statement/Prospectus

As previously disclosed, on October 30, 2018, the Company and LSC entered into a definitive agreement, 

pursuant to which Quad will acquire LSC in an all-stock transaction valued at approximately $1.3 billion, including the 
refinancing of LSC’s debt and assumption of other obligations.  The acquisition is subject to customary closing 
conditions including regulatory approval and approval by the shareholders of both companies.  

On December 13, 2018, Quad and LSC each received a request for additional information and documentary 

material (the “Second Request”) from the U. S. Department of Justice (the “DOJ”) in connection with the DOJ’s review 
of the transactions contemplated by the definitive agreement.  Issuance of the Second Request extends the waiting period 
under the HSR Act until 30 days after both Quad and LSC have substantially complied with the Second Request or such 
later time as the parties may agree with the DOJ, unless the waiting period is terminated earlier by the DOJ.  

The Company’s Registration Statement on Form S-4, including as a part thereof the joint proxy statement/
prospectus of Quad and LSC, was effective on February 4, 2019.  Quad shareholders as of the close of business on 
January 16, 2019, the record date, are entitled to vote on a proposal to approve the issuance of shares of Quad class A 
common stock in connection with the acquisition of LSC at the Quad special meeting on February 22, 2019.  LSC 
stockholders as of the close of business on the record date are entitled to vote upon, among other things, a proposal to 
adopt the definitive agreement for Quad to acquire LSC at the LSC special meeting on February 22, 2019.

If the acquisition is consummated, LSC’s stockholders will be entitled to receive, for each issued and 
outstanding share of LSC common stock owned immediately prior to the effective time of the acquisition, 0.625 shares 
of Quad class A common stock. 

Quad and LSC cannot consummate the acquisition unless, among other things, Quad shareholders approve the 

issuance of shares of Quad class A common stock in connection with the acquisition and LSC stockholders adopt the 
acquisition agreement, the expiration of the waiting period under the HSR Act and other required regulatory approvals, 
and the satisfaction or waiver of the other closing conditions specified in the agreement. 

Quad continues to expect the acquisition to be consummated in mid-2019.

Declaration of Quarterly Dividend

On February 19, 2019, the Company declared a quarterly dividend of $0.30 per share, which will be paid on 

March 8, 2019.

152

Item 9. 

Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

Not applicable.

Item 9A.  Controls and Procedures

Disclosure Controls and Procedures

The Company’s management, with the participation of the Company’s principal executive officer and principal 

financial officer, has evaluated the effectiveness of the design and operation of the Company’s disclosure controls and 
procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934) as of 
the end of the period covered by this report and has concluded that, as of the end of such period, the Company’s 
disclosure controls and procedures were effective.

Changes in Internal Control Over Financial Reporting

During the year ended December 31, 2018, the Company implemented new controls as part of its efforts to 

adopt the new leasing standard (ASU 2016-02).  In particular, new controls were implemented related to monitoring the 
adoption process and evaluating the analysis used in the development of disclosures required before the standard’s 
effective date.  The Company evaluated the design of these new controls before adoption during the year ended 
December 31, 2018.  As the implementation process continues, the Company expects there will be additional changes in 
internal control over financial reporting.  Other than the foregoing, there were no changes in the Company’s internal 
control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) under the Securities Exchange Act of 1934) 
that occurred during the fiscal quarter ended December 31, 2018, that have materially affected, or are reasonably likely 
to materially affect, the Company’s internal control over financial reporting.

Management’s Report on Internal Control Over Financial Reporting

The Company’s management, including the Company’s Chairman, President and Chief Executive Officer and 
Executive Vice President and Chief Financial Officer, is responsible for establishing and maintaining adequate internal 
control over financial reporting, as such term is defined in Rules 13a-15(f) and 15d-15(f) of the Securities Exchange Act 
of 1934.  The Company’s internal control over financial reporting is designed to provide reasonable assurance regarding 
the reliability of financial reporting and the preparation of published financial statements in accordance with generally 
accepted accounting principles.

The Company’s management, including the Company’s Chairman, President and Chief Executive Officer and 
Executive Vice President and Chief Financial Officer, has assessed the effectiveness of the Company’s internal control 
over financial reporting based on the framework in Internal Control—Integrated Framework (2013) issued by the 
Committee of Sponsoring Organizations of the Treadway Commission.  As allowed by SEC guidance, management 
excluded from its assessment the internal control over financial reporting at Ivie, which was acquired on February 21, 
2018, and Rise, in which the Company acquired a controlling financial interest on March 14, 2018.  The operations that 
were excluded from the assessment constitute approximately 5% of consolidated total current assets, approximately 4% 
of consolidated net sales and approximately 4% of consolidated cost of sales as of and for the year ended December 31, 
2018.  Based on this assessment, the Company’s management has concluded that, as of December 31, 2018, the 
Company’s internal control over financial reporting was effective based on that framework.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect 
misstatements.  Also, projections of any evaluation of the effectiveness to future periods are subject to the risk that the 
controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or 
procedures may deteriorate.

Deloitte & Touche LLP, the Company’s independent registered public accounting firm, issued an audit report on 

the effectiveness of the Company’s internal control over financial reporting as of December 31, 2018, which is included 
herein.

153

Audit Report of Independent Registered Public Accounting Firm

The audit report required under this Item 9A, “Controls and Procedures,” is contained in Item 8, “Financial 

Statements and Supplementary Data,” of Part II of this Annual Report on Form 10-K under the heading “Report of 
Independent Registered Public Accounting Firm.”

Item 9B. 

 Other Information

The Company has no other information to report pursuant to this item.

154

Item 10. 

Directors, Executive Officers and Corporate Governance

PART III

The information required by this Item with respect to directors and Section 16 compliance is included under the 

captions “Election of Directors” and “Miscellaneous—Section 16(a) Beneficial Ownership Reporting Compliance,” 
respectively, in the Company’s definitive Proxy Statement for its 2019 Annual Meeting of Shareholders (“Proxy 
Statement”) and is hereby incorporated herein by reference.  Information with respect to the executive officers of the 
Company appears in Part I, Item 1, “Business,” of this Annual Report on Form 10-K.  The information required by this 
Item with respect to audit committees and audit committee financial experts is included under the caption “Corporate 
Governance—Board Committees—Audit Committee” in the Proxy Statement and is incorporated herein by reference.

The Company has adopted a Code of Business Conduct that applies to all of the Company’s employees, 

including the Company’s Chief Executive Officer, Chief Financial Officer, Controller and other persons performing 
similar functions.  The Company has posted a copy of the Code of Business Conduct on its website at www.QUAD.com, 
and such Code of Business Conduct is available in print, without charge, to any shareholder who requests it from the 
Company’s Secretary.  The Company intends to satisfy the disclosure requirements under Item 5.05 of Form 8-K 
regarding amendments to, or waivers from, the Code of Business Conduct by posting such information on its website at 
www.QUAD.com.  The Company is not including the information contained on its website as part of, or incorporating it 
by reference into, this Annual Report on Form 10-K.

Item 11. 

Executive Compensation

The information required by this Item is included under the captions “Compensation of Executive Officers,” 

“Director Compensation,” “Compensation Committee Report,” “Corporate Governance—Board Committees—
Compensation Committee Interlocks and Insider Participation,” “Miscellaneous—Assessment of Compensation-Related 
Risk,” and “CEO Pay Ratio” in the Proxy Statement and is hereby incorporated herein by reference.

Item 12. 

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 
Matters

The information required by this Item with respect to security ownership of certain beneficial owners and 

management is included under the caption “Stock Ownership of Management and Others” in the Proxy Statement and is 
hereby incorporated by reference.

155

Equity Compensation Plan Information

The following table sets forth information with respect to compensation plans under which equity securities of 
the Company are authorized for issuance as of December 31, 2018.  The table does not include employee benefit plans 
intended to meet the qualification requirements of Section 401(a) of the Internal Revenue Code.  All equity 
compensation plans are described more fully in Note 17, “Equity Incentive Programs,” to the consolidated financial 
statements in Part II, Item 8, “Financial Statements and Supplementary Data,” of this Annual Report on Form 10-K.

Plan Category

Equity compensation plans approved by security 
holders(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Equity compensation plans not approved by security
holders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Number of securities
to be issued upon the
exercise of
outstanding options,
warrants and rights

Weighted average 
exercise price of 
outstanding options, 
warrants and rights(2)

Number of securities
remaining available for
future issuance under
equity compensation
plans (excluding
securities reflected in
the first column)

3,621,884

$

—

24.31

—

24.31

1,571,841

—

1,571,841

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3,621,884

$

______________________________

(1)  Consists of the Company’s 2010 Omnibus Incentive Plan.  Awards under the Omnibus Plan may consist of incentive awards, 
stock options, stock appreciation rights, performance shares, performance share units, shares of class A stock, restricted stock, 
restricted stock units, deferred stock units or other stock-based awards as determined by the Company’s Board of Directors.

(2)  The weighted average exercise price of outstanding options, warrants and rights only includes stock options.

Item 13. 

Certain Relationships and Related Transactions, and Director Independence

The information required by this Item is included under the caption “Corporate Governance” in the Proxy 

Statement and is hereby incorporated by reference.

Item 14. 

Principal Accountant Fees and Services

The information required by this Item is included under the caption “Miscellaneous—Independent Registered 

Public Accounting Firm” in the Proxy Statement and is hereby incorporated by reference.

156

Item 15. 

Exhibit Index and Financial Statement Schedules

PART IV

1.  Consolidated financial statements—The consolidated financial statements listed in the accompanying index to 

consolidated financial statements are filed as part of this Annual Report on Form 10-K.

2.  Financial statement schedule—All financial statement schedules are omitted since the required information is not 
present or is not present in amounts sufficient to require submission of the schedules, or because the information 
required is included in the consolidated financial statements and notes thereto.

3.  Exhibits—The exhibits listed in the accompanying “Exhibit Index” are filed as part of this Annual Report on 

Form 10-K.

157

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

Report of Independent Registered Public Accounting Firm . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Statements of Operations for each of the three years in the period ended December 31, 2018 . . . . . . . .

Consolidated Statements of Comprehensive Income (Loss) for each of the three years in the period ended 
December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Balance Sheets as of December 31, 2018 and 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated Statements of Cash Flows for each of the three years in the period ended December 31, 2018. . . . . . . .

Consolidated Statements of Shareholders’ Equity for each of the three years in the period ended December 31, 2018

Notes to Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Page in this
Form 10-K

84

86

87

88

89

90

91

158

EXHIBIT INDEX

The exhibits listed in the exhibit index below are filed as part of this Annual Report on Form 10-K.

Exhibit
Number
(2)*

Agreement and Plan of Merger, dated as of October 30, 2018, among Quad/Graphics, Inc., QLC 
Merger Sub, Inc. and LSC Communications, Inc. (incorporated by reference to Exhibit 2 to the 
Company’s Current Report on Form 8-K dated October 30, 2018, and filed on November 2, 2018).

Exhibit Description

(3.1)

(3.2)

(4.1)

(4.2)

(4.3)

(4.4)

(4.5)

(4.6)

(4.7)

Amended and Restated Articles of Incorporation of Quad/Graphics, Inc. (incorporated by reference to 
Exhibit 4.1 to the Company’s Registration Statement on Form S 4 (Reg. No. 333-165259)).

Amended Bylaws of Quad/Graphics, Inc., as amended through May 15, 2017 (incorporated by 
reference to Exhibit 3.2 to the Company’s Current Report on Form 8-K dated May 15, 2017, and filed 
on May 18, 2017).

Note Agreement, dated September 1, 1995, among Quad/Graphics, Inc., certain subsidiaries of Quad/
Graphics, Inc. and the purchasers named therein (incorporated by reference to Exhibit 4.4 to the 
Company’s Registration Statement on Form S 4 (Reg. No. 333-165259)).

First Amendment and Consent, dated June 1, 1996, to the Note Agreement, dated September 1, 1995, 
among Quad/Graphics, Inc., certain subsidiaries of Quad/Graphics, Inc. and the purchasers named 
therein (incorporated by reference to Exhibit 4.5 to the Company’s Registration Statement on Form S 4 
(Reg. No. 333-165259)).

Second Amendment, dated as of March 24, 1998, to the Note Agreement, dated September 1, 1995, 
among Quad/Graphics, Inc., certain subsidiaries of Quad/Graphics, Inc. and the purchasers named 
therein (incorporated by reference to Exhibit 4.6 to the Company’s Registration Statement on Form S 4 
(Reg. No. 333-165259)).

Third Amendment, dated as of January 26, 2006, to the Note Agreement, dated September 1, 1995, 
among Quad/Graphics, Inc., certain subsidiaries of Quad/Graphics, Inc. and the purchasers named 
therein (incorporated by reference to Exhibit 4.7 to the Company’s Registration Statement on Form S 4 
(Reg. No. 333-165259)).

Fourth Amendment, dated as of November 24, 2014, to the Note Agreement, dated September 1, 1995, 
among Quad/Graphics, Inc., certain subsidiaries of Quad/Graphics, Inc. and the purchasers named 
therein (incorporated by reference to Exhibit 4.1 to the Company’s Current Report on Form 8 K dated 
November 24, 2014 and filed on November 26, 2014).

Amendment No. 3, dated as of January 31, 2019, to Second Amended and Restated Credit Agreement, 
dated as of April 28, 2014, by and among Quad/Graphics, Inc., as the Borrower, the Lenders party 
thereto, and JPMorgan Chase Bank, N.A., as Administrative Agent (incorporated by reference to 
Exhibit 4 to the Company’s Current Report on Form 8 K dated January 31, 2019 and filed on 
February 1, 2019).

Indenture, dated as of April 28, 2014, among Quad/Graphics, Inc., the subsidiary guarantors of Quad/
Graphics, Inc. set forth therein and U.S. Bank National Association, as trustee (incorporated by 
reference to Exhibit 4.2 to the Company’s Current Report on Form 8 K dated April 28, 2014 and filed 
on May 2, 2014).

159

 
Exhibit
Number

Exhibit Description

Certain other instruments, which would otherwise be required to be listed above, have not been so
listed as such instruments do not authorize long-term debt securities in an amount that exceeds 10% of
the total assets of Quad/Graphics, Inc. and its subsidiaries on a consolidated basis. Quad/Graphics, Inc.
agrees to furnish a copy of any such instrument to the Securities and Exchange Commission upon
request.

(9)

Amended and Restated Voting Trust Agreement, dated as of June 25, 2010, by Betty E. Quadracci, J. 
Joel Quadracci, Elizabeth M. Quadracci-Harned and David A. Blais, as trustees as of the date of the 
agreement’s execution (incorporated by reference to Exhibit 9.1 to the Company’s Current Report on 
Form 8 K dated July 2, 2010 and filed on July 9, 2010).

(10.1)++

Dividend/Discount Deferred Compensation Plan (incorporated by reference to Exhibit 10.7 to the 
Company’s Registration Statement on Form S 4 (Reg. No. 333-165259)).

(10.2)++

Employment Agreement, effective as of January 1, 2004, by and between Quad/Graphics, Inc. and 
James Joel Quadracci, as amended (incorporated by reference to Exhibit 10.9 to the Company’s 
Registration Statement on Form S 4 (Reg. No. 333-165259)).

(10.3)++

Employment Agreement, effective as of January 1, 2004, by and between Quad/Graphics, Inc. and John 
C. Fowler (incorporated by reference to Exhibit 10.10 to the Company’s Registration Statement on 
Form S 4 (Reg. No. 333-165259)).

(10.4)++

Employment Agreement, effective as of January 1, 2004, by and between Quad/Graphics, Inc. and 
David A. Blais (incorporated by reference to Exhibit 10.11 to the Company’s Registration Statement on 
Form S 4 (Reg. No. 333-165259)).

(10.5)++

Employment Agreement, effective as of January 1, 2004, by and between Quad/Graphics, Inc. and 
Thomas J. Frankowski (incorporated by reference to Exhibit 10.12 to the Company’s Registration 
Statement on Form S 4 (Reg. No. 333-165259)).

(10.6)++

Form of Amendment, effective as of September 15, 2016, to the Employment Agreements by and 
between Quad/Graphics, Inc. and each of J. Joel Quadracci and Thomas J. Frankowski (incorporated by 
reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10 Q for the quarter ended 
September 30, 2016 and filed on November 2, 2016).

(10.7)++

Form of Executive Salary Continuation Plan for James Joel Quadracci and Thomas J. Frankowski 
(incorporated by reference to Exhibit 10.15 to the Company’s Registration Statement on Form S 4 
(Reg. No. 333-165259)).

(10.8)++

Executive Supplemental Retirement Plan (incorporated by reference to Exhibit 10.16 to the Company’s 
Registration Statement on Form S 4 (Reg. No. 333-165259)).

(10.9)++

Quad/Graphics, Inc. 2010 Omnibus Incentive Plan, as amended through May 16, 2016 (incorporated by 
reference to Appendix A to the Company’s Definitive Proxy Statement on Schedule 14A filed on 
April 8, 2016).

(10.10)++

Form of Stock Option Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus Incentive Plan 
(incorporated by reference to Exhibit 10.1 to the Company’s Current Report on Form 8 K dated 
December 16, 2010 and filed on December 17, 2010).

160

Exhibit
Number
(10.11)++

Exhibit Description
Form of Stock Option and Dividend Equivalent Award Agreement under the Quad/Graphics, Inc. 2010 
Omnibus Incentive Plan (incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report 
on Form 10 Q for the quarter ended March 31, 2012 and filed on May 10, 2012).

(10.12)++

Prior Form of Restricted Stock Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.2 to the Company’s Current Report on Form 
8 K dated December 16, 2010 and filed on December 17, 2010).

(10.13)++

Prior Form of Restricted Stock Unit Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 
10 Q for the quarter ended March 31, 2012 and filed on May 10, 2012).

(10.14)++

Form of Deferred Stock Unit Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus Incentive 
Plan (incorporated by reference to Exhibit 10.4 to the Company’s Current Report on Form 8 K dated 
December 16, 2010 and filed on December 17, 2010).

(10.15)++

Prior Form of Performance Share Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.1 to the Company’s Current Report on Form 
8 K dated December 13, 2012 and filed on December 19, 2012).

(10.16)++

Prior Form of Performance Unit Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.2 to the Company’s Current Report on Form 
8 K dated December 13, 2012 and filed on December 19, 2012).

(10.17)++

Current Form of Restricted Stock Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 
10 Q for the quarter ended March 31, 2014 and filed on May 7, 2014).

(10.18)++

Current Form of Restricted Stock Unit Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 
10 Q for the quarter ended March 31, 2014 and filed on May 7, 2014).

(10.19)++

Current Form of Performance Share Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 
10 Q for the quarter ended June 30, 2014 and filed on August 7, 2014).

(10.20)++

Current Form of Performance Unit Award Agreement under the Quad/Graphics, Inc. 2010 Omnibus 
Incentive Plan (incorporated by reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 
10 Q for the quarter ended June 30, 2014 and filed on August 7, 2014).

(10.21)++

Current Form of Restricted Stock Unit Award Agreement, with full retirement vesting, under the Quad/
Graphics, Inc. 2010 Omnibus Incentive Plan (incorporated by reference to Exhibit 10 to the Company’s 
Quarterly Report on Form 10 Q for the quarter ended June 30, 2015 and filed on August 5, 2015).

(10.22)++

Quad/Graphics, Inc. Executive Severance Plan, effective as of September 15, 2016 [participants are 
David Honan, Jennifer Kent, Eric Ashworth, Renee Badura and Kelly Vanderboom] (incorporated by 
reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 10 Q for the quarter ended 
September 30, 2016 and filed on November 2, 2016).

161

Exhibit
Number
(21)

Subsidiaries of Quad/Graphics, Inc.

Exhibit Description

(23)

Consent of Deloitte & Touche LLP.

(31.1)

(31.2)

(32)

(99)

(101)

Certification of the Chief Executive Officer pursuant to Rule 13a-14(a) or 15d-14(a) under the 
Securities Exchange Act of 1934.

Certification of the Chief Financial Officer pursuant to Rule 13a-14(a) or 15d-14(a) under the 
Securities Exchange Act of 1934.

Written Statement of the Chief Executive Officer and Chief Financial Officer pursuant to 18 U.S.C. 
Section 1350.

Proxy Statement for the 2019 Annual Meeting of Shareholders.  [To be filed with the Securities and
Exchange Commission under Regulation 14A within 120 days after December 31, 2018; except to the
extent specifically incorporated by reference, the Proxy Statement for the 2019 Annual Meeting of
Shareholders shall not be deemed to be filed with the Securities and Exchange Commission as part of

Financial statements from the Annual Report on Form 10-K of Quad/Graphics, Inc. for the year
ended December 31, 2018 formatted in eXtensible Business Reporting Language (XBRL):  (i) the
Consolidated Statements of Operations, (ii) the Consolidated Statements of Comprehensive Income
(Loss), (iii) the Consolidated Balance Sheets, (iv) the Consolidated Statements of Cash Flows, (v) the
Consolidated Statements of Shareholders’ Equity, (vi) the Notes to Consolidated Financial Statements,
and (vii) document and entity information.

______________________________
* 

The disclosure schedules and similar attachments to this agreement are not being filed herewith.  The registrant agrees to furnish 
supplementally a copy of any such schedules or attachments to the Securities and Exchange Commission upon request.

++  A management contract or compensatory plan or arrangement.

Item 16. 

Form 10-K Summary

None.

162

SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has 

duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized, on this 20th day of 
February 2019.

QUAD/GRAPHICS, INC.

By:

/s/ J. Joel Quadracci
J. Joel Quadracci
Chairman, President and Chief Executive Officer

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the 

following persons on behalf of the Registrant and in the capacities and on the dates indicated.

Signature

Title

Date

/s/ J. Joel Quadracci
J. Joel Quadracci

Chairman, President and Chief Executive Officer
(Principal Executive Officer)

/s/ David J. Honan
David J. Honan

Executive Vice President and Chief Financial Officer
(Principal Financial Officer)

/s/ Anne M. Bauer
Anne M. Bauer

Executive Director and Chief Accounting Officer
(Principal Accounting Officer)

/s/ Mark A. Angelson
Mark A. Angelson

/s/ Douglas P. Buth
Douglas P. Buth

Director

Director

/s/ Kathryn Quadracci Flores Director

Kathryn Quadracci Flores

/s/ John C. Fowler
John C. Fowler

/s/ Stephen M. Fuller
Stephen M. Fuller

Director

Director

/s/ Christopher B. Harned
Christopher B. Harned

Director

/s/ Jay O. Rothman
Jay O. Rothman

/s/ John S. Shiely
John S. Shiely

Director

Director

163

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

February 20, 2019

[This page has been left blank intentionally.]

164

EVOLVING

GROUNDED

LEADING

Jay O. Rothman       Douglas P. Buth       Mark A. Angelson       John C. Fowler       Kathryn Quadracci Flores, M.D.       J. Joel Quadracci       John S. Shiely       Christopher B. Harned       Stephen M. Fuller

BOARD OF DIRECTORS

Mark A. Angelson
Former CEO – R.R. Donnelley & Sons Company; 
Former Chairman & CEO – World Color Press Inc.; 
Former Chairman – NewPage Corporation

Douglas P. Buth
Retired Chairman & CEO, Appleton Papers, Inc.

John C. Fowler
Retired Vice Chairman and Executive Vice 
President of Global Strategy & Corporate  
Development, Quad/Graphics, Inc.

Stephen M. Fuller
Former Senior Vice President & CMO, 
L.L.Bean Inc.

Christopher B. Harned
Partner and Head of New York Office, 
Arbor Investments

J. Joel Quadracci
Chairman, President & CEO,
Quad/Graphics, Inc.

Kathryn Quadracci Flores, M.D.
President, Windhover Foundation

Jay O. Rothman
Chairman and CEO, Foley & Lardner LLP

John S. Shiely
Retired Chairman and CEO,  
Briggs & Stratton Corporation 

CORPORATE HEADQUARTERS 

INVESTOR RELATIONS

STOCK TRANSFER AGENT

Quad/Graphics, Inc. 
N61 W23044 Harry’s Way 
Sussex, WI 53089-3995 
info@quad.com
1.888.782.3226 
414.566.6000 (Wisconsin)

Kyle Egan 
Director of Investor Relations 
kegan@quad.com or  
ir@quad.com
http://investors.qg.com

American Stock Transfer 
& Trust Company, LLC 
6201 15th Avenue 
Brooklyn, NY  11219 
help@astfinancial.com
1.800.937.5449
astfinancial.com

Quad’s 2018 Annual Report on Form 10-K accompanies this document. If you are a shareholder and would like to receive another 

copy of the 2018 Form 10-K, without exhibits and without charge, please write to Jennifer Kent, Executive Vice President of 

Administration & General Counsel, Quad/Graphics, Inc., N61 W23044 Harry’s Way, Sussex, WI 53089-3995. You can also access the 

2018 Form 10-K on the Investor Relations section of our website at QUAD.com.

2018 Annual Report

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We Are Quad

Marketing Solutions Partner

N61 W23044 Harry’s Way

Sussex, WI 53089-3995

1.888.782.3226

QUAD.com

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