Quarterlytics / Real Estate / Real Estate - Services / RE/MAX Holdings, Inc.

RE/MAX Holdings, Inc.

rmax · NYSE Real Estate
Claim this profile
Ticker rmax
Exchange NYSE
Sector Real Estate
Industry Real Estate - Services
Employees 536
← All annual reports
FY2018 Annual Report · RE/MAX Holdings, Inc.
Sign in to download
Loading PDF…
3/11/19   4:31 PM

ANNUALREPORT+ FORM 10-K20182018 ANNUAL REPORT

A WORD FROM THE CEO

Change. Innovation. Disruption. Opportunity.
These are some of the loudest themes in industries all around the world right now. Real estate 
is no exception. 
At RE/MAX Holdings, Inc., we believe change brings opportunity. It’s a hallmark of our brand, our 
DNA, our ethos. As the original disruptor in residential real estate, RE/MAX® – led by Co-Founders 
Dave and Gail Liniger – upended the industry years ago with the goal of building an environment 

where entrepreneurs could come together, create a winning culture and see their results soar.
This relentlessly pursued objective – and the dynamic personalities drawn to it – made RE/MAX the worldwide leader in 
residential real estate and in October 2016 gave rise to an innovative new disruptor in the mortgage brokerage industry, 
Motto® Mortgage. With 100 sales in its first two years, Motto Mortgage was in the top 1 percent among fastest-growing 
emerging U.S. franchises in 2018, according to an analysis of over 2,500 franchise systems conducted by Franchise Grade.
Even with the success of both brands, we aren’t satisfied. We’re not built that way.
We lead from the front, embrace change and seize opportunities to innovate. In fact, the past three years probably 
represent the greatest period of investment and evolution in our Company’s history.
Consider just a few of the major moves since 2015. We refreshed and modernized the iconic RE/MAX Balloon logo and 
wordmark – a massive undertaking. We purchased the Momentum® professional development program that transforms 
the operating systems of RE/MAX brokerages. We launched the Motto Mortgage brand. And we acquired booj®, 
an award-winning real estate technology company that’s developing an entire ecosystem designed around the needs 
and preferences of RE/MAX affiliates. 
In January, we launched our comprehensive 2019 national RE/MAX advertising campaign, which spans social, digital, 
outdoor, radio, TV and more. The campaign is complemented by an innovative tool that allows agents to create 15-second 
custom videos connecting their personal brand to the national campaign – an industry first that provides an edge in 
both marketing and recruiting.
Also this year, we’ve revamped our U.S. regional structure to make our RE/MAX brokerage support more focused and 
impactful. The new service model – which emphasizes business systems, accountability and tech engagement – is 
designed to help brokerages grow and thrive regardless of conditions around them. The restructure is part of an 
ongoing process to evaluate everything and improve in the areas that matter most.
Our business model and competitive strengths enable smart organizational shifts like this. It’s part of the advantage 
created by being a global powerhouse and the entrepreneurial home of top producers.
Looking ahead, we’re operating from a position of strength. We know RE/MAX brokerages and agents perform well in 
virtually any market – and that Motto Mortgage is a winning concept on a solid foundation. Every day, we’re exploring 
new ways to enhance the value of the marketing, training and technology tools offered to our networks, including the 
RE/MAX booj tech platform that will start rolling out this year. It truly is an exciting time.
Change. Innovation. Disruption. Opportunity.
These themes dominate the competitive industries we’re in. And – along with professionalism, quality and productivity – 
they continue to drive RE/MAX Holdings, Inc. forward.

Sincerely,

Adam Contos 
CEO

934777 cc19.indd   5-6

   
HIGHLIGHTS (as of year-end 2018)

.

C
N

I

,

I

S
G
N
D
L
O
H
X
A
M
/
E
R

X
A
M
/
E
R

E
G
A
G
T
R
O
M
O
T
T
O
M

8,229

OFFICES

124,280

AGENTS

IN 118

COUNTRIES &
TERRITORIES 

100%
FRANCHISED 4

78

OFFICES

REVENUE 1
2018 $212.6
2017 $193.7
2016 $175.6

($ in millions)

NET INCOME 1,2
2018 $50.4
2017 $31.8
2016 $46.8

($ in millions)

ADJUSTED EBITDA1,2,3
2018 $104.3
2017 $102.1
2016 $93.8

($ in millions)

*Top 1 % is based on number of franchise sales as determined by Franchise Grade® in its review of franchise sales
information in 2,500 Franchise Disclosure Documents issued during the 12 months ended August 30, 2018.

1  Effective January 1, 2018, the Company adopted ASU 2014-09, Revenue from Contracts with Customers (Topic 606), the new revenue recognition standard, 
retrospectively. All 2017 and 2016 financial results have been recast to reflect this change. See Note 1, Revenue to the consolidated financial statements included 
elsewhere in this Annual Report on Form 10-K for further information. 
2 Excludes Adjustments attributable to the non-controlling interest.
3 See Item 7 herein for discussion of Adjusted EBITDA and a reconciliation of the differences between Adjusted EBITDA and Net Income.
4 Excludes booj.

934777 cc19.indd   8

3/13/19   12:59 PM

 
 
 
THE EXPERIENCE 
THE TOOLS
THE KNOW-HOW

That’s the sign of a RE/MAX agent®

Learn more at 
mottomortgage.com

©2019 Motto Franchising, LLC. Each Office is Independently Owned, Operated and Licensed. 0119_301064

934777 cc19.indd   9

3/11/19   4:33 PM

UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION  
WASHINGTON, D.C. 20549  

FORM 10-K  

  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934  

For the fiscal year ended: December 31, 2018  

OR 

 

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934  

For the transition period from              to               

Commission File Number 001-36101  

RE/MAX Holdings, Inc.  

(Exact name of registrant as specified in its charter)  

Delaware 
(State or other jurisdiction of 
incorporation or organization) 

5075 South Syracuse Street 
Denver, Colorado 
(Address of principal executive offices) 

80-0937145 
(I.R.S. Employer 
Identification Number) 

80237 
(Zip code) 

(303) 770-5531  
(Registrants’ telephone number, including area code)  
Securities registered pursuant to Section 12(b) of the Act:  

Title of each class 
Class A Common Stock, par value $0.0001 per share 

Name of each exchange on which registered 
New York Stock Exchange 

Securities registered pursuant to Section 12(g) of the Act:  
None  

Indicate by check mark if the registrant is well-known seasoned issuers, as defined in Rule 405 of the Securities Act.    Yes      No    
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Exchange Act.    Yes      No    
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 
during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing 
requirements for the past 90 days.    Yes      No    
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of 
Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such 
files).    Yes      No    
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to the 
best of Registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to 
this Form 10-K.    Yes      No    
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an 
emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer”, “smaller reporting company”, and “emerging growth 
company” in Rule 12b-2 of the Exchange Act. 

 Large Accelerated Filer    

   Accelerated Filer    

   Non-Accelerated Filer    

   Smaller Reporting Company  
  Emerging growth company  

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new 
or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes        No     
As of June 30, 2018, the last business day of the registrant’s most recently completed second quarter, the aggregate value of the registrant’s common stock 
held by non-affiliates was approximately $927.1 million, based on the number of shares held by non-affiliates as of June 30, 2018 and the closing price of 
the registrant’s common stock on the New York Stock Exchange on June 30, 2018. Shares of common stock held by each executive officer and director 
have been excluded since those persons may under certain circumstances be deemed to be affiliates. This determination of affiliate status is not 
necessarily a conclusive determination for other purposes.  
The number of outstanding shares of the registrant’s Class A common stock, par value $0.0001 per share, and Class B common stock, par value $0.0001, 
as of January 31, 2019 was 17,754,416 and 1, respectively.  

DOCUMENTS INCORPORATED BY REFERENCE  

Portions of the registrant’s Proxy Statement for the 2018 Annual Meeting of Stockholders are incorporated into Part III of this Annual Report on 
Form  10-K where indicated. Such proxy statement will be filed with the Securities and Exchange Commission within 120 days of the registrant’s fiscal 
year ended December 31, 2018. 

  
 
 
 
 
 
  
  
 
  
 
  
 
  
 
 
 
  
  
 
 
 
 
 
   
   
 
  
  
RE/MAX HOLDINGS, INC. 

2018 ANNUAL REPORT ON FORM 10-K 

TABLE OF CONTENTS 

PART I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      

ITEM 1. BUSINESS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 1A. RISK FACTORS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 1B. UNRESOLVED STAFF COMMENTS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 2. PROPERTIES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 3. LEGAL PROCEEDINGS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 4. MINE SAFETY DISCLOSURES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

PART II  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS 

AND ISSUER PURCHASES OF EQUITY SECURITIES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 6. SELECTED FINANCIAL DATA  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS 
OF OPERATIONS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

ITEM 7A. QUALITATIVE AND QUANTITATIVE DISCLOSURES ABOUT MARKET RISK . . . . . . . . . . . . . .   

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

5  

5  

27  

46  

46  

46  

46  

47  

47  

49  

52  

71  

73  

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND 

FINANCIAL DISCLOSURE  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    114  

ITEM 9A. CONTROLS AND PROCEDURES  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    114  

PART III . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    116  

ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE  . . . . . . . . . . . . . . . . . .    116  

ITEM 11. EXECUTIVE COMPENSATION  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    116  

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND 

RELATED STOCKHOLDER MATTERS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    116  

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS AND DIRECTOR 

INDEPENDENCE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    116  

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    116  

PART IV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    117  

ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    117  

ITEM 16. FORM 10-K SUMMARY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    117  

2 

 
 
 
 
 
SPECIAL NOTE REGARDING FORWARD-LOOKING STATEMENTS  

This Annual Report on Form 10-K contains forward-looking statements that are subject to risks and uncertainties. 
Forward-looking statements give our current expectations and projections relating to our financial condition, results of 
operations, plans, objectives, future performance and business. You can identify forward-looking statements by the fact 
that they do not relate strictly to historical or current facts. These statements are often identified by the use of words such 
as “believe,” “intend,” “expect,” “estimate,” “plan,” “outlook,” “project,” “anticipate,” “may,” “will,” “would” and other 
similar words and expressions that predict or indicate future events or trends that are not statements of historical matters. 
Forward-looking statements include statements related to: 

• 

• 

• 

• 

• 

• 
• 

• 

• 
• 

• 
• 

• 

• 

• 

• 

• 

our expectations regarding consumer trends in residential real estate transactions;  

our expectations regarding overall economic and demographic trends, including the health of the United States 
(“U.S.”) and Canadian residential real estate markets, and how they affect our performance;  

our growth strategies of growing our RE/MAX and Motto Mortgage brands, including (a) increasing RE/MAX 
agent count, increasing the number of closed transaction sides and transaction sides per RE/MAX agent, and (b) 
increasing the number of open Motto Mortgage offices;  

the anticipated benefits of the acquisition and integration of Active Website, LLC and our other technology 
initiatives, including our expectation regarding the timing of such initiatives and benefits; 

the continued strength of our brand both in the U.S. and Canada and in the rest of the world;  

the pursuit of future acquisitions of Independent Regions;  

our intention to pay dividends;  

our future financial performance;  

our ability to forecast selling, operating and administrative expenses;  

the effects of laws applying to our business;  

our ability to retain our senior management and other key employees;  

our intention to pursue additional intellectual property protections;  

our future compliance with U.S. or state franchise regulations;  

other plans and objectives for future operations, growth, initiatives, acquisitions or strategies, including 
investments in our technology;  

our ability to effectively implement and account for changes in U.S. tax laws, including the Tax Cuts and Jobs 
Act. 

the implications of the Special Committee investigation and the impact of the findings and recommendations on 
us and our operations, including the effect of measures we took in response to the investigation; and 

our Board of Directors and management structure, including the roles of Adam Contos and the senior 
management team, the roles of David Liniger and of Richard Covey and the independent members of the Board 
of Directors.  

These and other forward-looking statements are subject to risks and uncertainties that may cause actual results to differ 
materially from those that we expected. We derive many of our forward-looking statements from our operating budgets 
and forecasts, which are based upon many detailed assumptions. While we believe that our assumptions are reasonable, 
we caution that it is very difficult to predict the impact of known factors and it is impossible for us to anticipate all 
factors that could affect our actual results. Important factors that could cause actual results to differ materially from our 
expectations, or cautionary statements, are disclosed in “Item 1A.—Risk Factors” and in “Item 7.—Management’s 
Discussion and Analysis of Financial Condition and Results of Operations” included elsewhere in this Annual Report on 
Form 10-K.  

3 

 
We caution you that the important factors referenced above may not contain all of the factors that are important to you. 
In addition, we cannot assure you that we will realize the results or developments we expect or anticipate or, even if 
substantially realized, that they will result in the consequences or affect us or our operations in the way we expect. The 
forward-looking statements included in this Annual Report on Form 10-K are made only as of the date of this report. We 
undertake no obligation to publicly update or revise any forward-looking statement as a result of new information, future 
events or otherwise, except as required by law. 

4 

 
 
 
ITEM 1. BUSINESS 

Overview  

PART I  

We are one of the world’s leading franchisors in the real estate industry, franchising real estate brokerages globally under 
the RE/MAX brand (“RE/MAX”) and mortgage brokerages within the U.S. under the Motto Mortgage brand (“Motto”). 
RE/MAX and Motto are 100% franchised—we do not own any of the brokerages that operate under these brands. We 
focus on enabling our franchisees’ success by providing quality education and training, powerful technology tools and 
support and valuable marketing to build the strength of the RE/MAX and Motto brands. Although we partner with our 
franchisees to assist them in growing their brokerages, they fund the cost of developing their brokerages.  As a result, we 
maintain a low fixed-cost structure which, combined with our recurring fee-based models, enables us to capitalize on the 
economic benefits of the franchising model, yielding high margins and significant cash flow. 

Our History. RE/MAX was founded in 1973 with an innovative, entrepreneurial culture affording our franchisees and 
their agents the flexibility to operate their businesses with great independence. In the early years of our expansion in the 
U.S. and Canada, we accelerated the brand’s growth by selling regional franchise rights to independent owners for 
certain geographic regions, a practice we still employ in countries outside of the U.S. and Canada. RE/MAX has held the 
number one market share in the U.S. and Canada combined since 1999, as measured by total residential transaction sides 
completed by our agents. On June 25, 2013, RE/MAX Holdings, Inc. (“RE/MAX Holdings”) was formed as a Delaware 
corporation, and shares of our Class A common stock began trading on the New York Stock Exchange under the symbol 
“RMAX” on October 2, 2013. On October 7, 2013, RE/MAX Holdings completed an initial public offering of its shares 
of Class A common stock. In October 2016, we launched Motto, the first national mortgage brokerage franchise offering 
in the United States. On February 26, 2018, we acquired Active Website, LLC, (“booj”), a real estate technology 
company, in order to deliver core technology solutions designed for and with RE/MAX affiliates.  

Our Brands. RE/MAX. The RE/MAX strategy is to sell franchises to real estate brokers and help those franchisees 
recruit and retain the best agents. The RE/MAX brand is built on the strength of our global franchise network, which is 
designed to attract and retain the best-performing and most experienced agents by maximizing their opportunity to retain 
a larger portion of their commissions. As a result of our unique agent-centric approach, we have established a nearly 50-
year track record of helping millions of homebuyers and sellers achieve their goals, creating several competitive 
advantages in the process: 

•  Leading agent productivity. We believe that RE/MAX agents are substantially more productive than the 

industry average. In fact, RE/MAX agents at large brokerages on average outsell competing agents more than 
two-to-one based on a survey of the largest participating U.S. brokerages per the 2018 REAL Trends 500.  

RE/MAX . . . . . . . . . . . . . . . . . . . . . . . . . .  
Realty Executives . . . . . . . . . . . . . . . . . . .  
Berkshire Hathaway . . . . . . . . . . . . . . . . .  
ERA Real Estate . . . . . . . . . . . . . . . . . . . .  
Coldwell Banker . . . . . . . . . . . . . . . . . . . .  
Century 21  . . . . . . . . . . . . . . . . . . . . . . . .  
Better Homes and Gardens . . . . . . . . . . .  
Sotheby's International Realty . . . . . . . . .  
Keller Williams Realty . . . . . . . . . . . . . . . .  
Compass  . . . . . . . . . . . . . . . . . . . . . . . . .  
HomeSmart  . . . . . . . . . . . . . . . . . . . . . . .  
eXp Realty  . . . . . . . . . . . . . . . . . . . . . . . .  

Transactions Per 
Agent 
(Large Brokerages Only) (1) 
 17.0 
 11.1 
 9.4 
 8.8 
 8.2 
 7.8 
 6.8 
 6.6 
 6.6 
 5.2 
 3.9 
 3.8 

(1)    Transaction sides per agent are calculated by RE/MAX based on 2018 REAL Trends 
500  data,  citing  2017  transaction  sides  for  the  1,752  largest  participating  U.S. 

5 

 
 
 
 
brokerages  for  which  agent  counts  were  reported.  Coldwell  Banker  includes  NRT. 
Berkshire does not include HomeServices of America.   

•  Leading market share. Nobody in the world sells more real estate than RE/MAX, as measured by residential 

transaction sides. 

•  Leading brand awareness. The RE/MAX brand has the highest level of unaided brand awareness in real estate 
in the U.S. and Canada according to a consumer study conducted by MMR Strategy Group, and our iconic red, 
white and blue RE/MAX hot air balloon is one of the most recognized real estate logos in the world.   

•  Leading global presence. We have a growing global presence and our agent count outside the U.S. and Canada 
continues to increase. Today, the RE/MAX brand has over 120,000 agents operating in over 8,000 offices, and a 
presence in more than 110 countries and territories—a global footprint bigger than any other real estate 
brokerage brand in the world. 

The majority of RE/MAX revenue—67% in 2018—is derived from fixed, contractual fees and dues paid to us based on 
the number of agents in our franchise network, so agent count, primarily in the U.S. and Canada, is a key measure of our 
business performance.  

124,280 Agents 

8,229 Offices 

118 Countries and Territories 

120,000

100,000

80,000

60,000

40,000

20,000

0

9,000
8,000
7,000
6,000
5,000
4,000
3,000
2,000
1,000
0

140

120

100

80

60

40

20

0

3
7
9
1

8
7
9
1

3
8
9
1

8
8
9
1

3
9
9
1

8
9
9
1

3
0
0
2

8
0
0
2

3
1
0
2

8
1
0
2

3
7
9
1

8
7
9
1

3
8
9
1

8
8
9
1

3
9
9
1

8
9
9
1

3
0
0
2

8
0
0
2

3
1
0
2

8
1
0
2

3
7
9
1

8
7
9
1

3
8
9
1

8
8
9
1

3
9
9
1

8
9
9
1

3
0
0
2

8
0
0
2

3
1
0
2

8
1
0
2

As of December 31, 2018.  

Motto Mortgage. The Motto Mortgage brokerage model offers U.S. real estate brokers access to the mortgage brokerage 
business, which is highly complementary to our real estate business, and is designed to help Motto franchise owners 
comply with all applicable mortgage regulations. Motto franchisees offer potential homebuyers an opportunity to find 
both real estate agents and independent Motto loan originators at offices near each other. Further, Motto loan originators 
provide homebuyers with financing choices by providing access to a variety of quality loan options from multiple 
leading wholesale lenders.  In addition, Motto provides powerful technology to its franchisees that simplifies the 
mortgage process. Motto franchisees are mortgage brokers and not mortgage bankers. Likewise, we franchise the Motto 
system and are not lenders or brokers.  

Motto’s revenue model consists of fixed, contractual fees paid monthly on a per-office basis by the broker for being a 
part of the Motto network and for use of the Motto brand, and from sales of individual franchises. We are not 
compensated based on the volume of loans completed by a franchise. We believe it will generally take 14 to 17 months 
after the sale of a Motto franchise for a franchisee to ramp up to paying a full set of monthly fees. Approximately 80 
Motto franchises were operational as of December 31, 2018. We remain focused on enabling the success of these initial 
franchises, which we believe will serve as concept validators. Motto franchisees should profit by attracting and retaining 
professional, highly productive loan originators who provide superior client service and value. 

Industry Overview and Trends 

We are a franchisor of businesses in two facets of the real estate industry—real estate brokerages and mortgage 
brokerages. With approximately 95% of our revenue and nearly three-quarters of our RE/MAX agent count coming from 

6 

 
 
 
 
 
 
our franchising operations in the U.S. and Canada, we are significantly affected by the real estate market in the U.S. and 
Canada. 

The U.S. and Canadian Real Estate Industry are Large Markets. The U.S. residential real estate industry is an 
approximately $1.83 trillion market based on 2018 sales volume, according to U.S. Census Bureau data and existing 
home sales information from the National Association of Realtors (“NAR”). Canadian home sales totaled approximately 
CA$222 billion in 2018, according to the Canadian Real Estate Association (“CREA”). 

How Brokerages Make Money. Residential real estate brokerages typically realize revenue by charging a commission 
based on a percentage of the price of the home sold and/or by charging their agents, who are independent contractors, 
fees for services rendered. The real estate brokerage industry generally benefits in periods of rising home prices and 
transaction activity (with the number of licensed real estate agents generally increasing during such periods) and is 
typically adversely impacted in periods of falling prices and home sale transactions (with the number of licensed real 
estate agents generally decreasing during such periods). 

Residential mortgage brokerages typically realize revenue by charging fees for their service, which is based on a 
percentage of the mortgage loan amount. The mortgage brokerage industry generally benefits from periods of increasing 
home sales activity, as this generally results in increased purchase-money mortgage originations (loans that arise during 
the initial sale of a house), and periods when homeowners refinance to take advantage of lower interest rates. The 
mortgage brokerage industry is usually adversely impacted in periods of decreasing home sales activity, as this results in 
less purchase-money mortgage originations, and periods of less favorable interest rates making homeowners less likely 
to refinance. 

The Residential Real Estate Industry is Cyclical in Nature. The residential real estate industry is cyclical in nature but 
has shown strong long-term growth. As illustrated below, the number of existing home sales transactions in the U.S. and 
Canada has generally increased during periods of economic growth: 

U.S. Existing Home Sales 

s
n
o

i
l
l
i

M

8.0

7.0

6.0

5.0

4.0

3.0

2.0

1.0

0.0

1973

1978

1983

1988

1993

1998

2003

2008

2013

2018

Non-Recession Years

Recession Years

NAR Forecast

7 

 
 
 
 
 
 
 
 
s
n
o

i
l
l
i

M

Canadian Existing Home Sales 

0.6

0.5

0.4

0.3

0.2

0.1

0.0

1988

1993

1998

Non-Recession Years

2003
Recession Years

2008

2013
CREA Forecast

2018

U.S. Housing Trends. After a decade of expansion following the onset of the Great Recession, the U.S. housing market 
slowed during the latter part of 2018, particularly in the West. For all of 2018, total existing home sales decreased 3.1 
percent, the first annual decline since 2014 according to NAR. Persistent price appreciation, low housing inventory, 
rising interest rates, and weak wage growth were among the more meaningful contributors to the slowdown in home 
sales as homebuyers and sellers adapted to a shifting market.  In January 2019, NAR’s forecast called for stabilizing 
existing home sales in 2019. 

As we entered 2019, the reduction in home sales transactions began to lead to increasing inventory and slowing price 
appreciation while mortgage rates leveled off after rising during the second half of 2018. The housing market, which has 
generally favored sellers over the past several years, began to shift more toward greater equilibrium which we believe 
will be healthy for housing over the longer term. 

Additionally, household formation growth has increased demand for housing and this dynamic looks favorable for the 
future as discussed in more detail below. However, challenges to the housing market remain. According to the 2018 
Nation’s Housing Report compiled by the Joint Center for Housing Studies of Harvard University (the “Report”), 
supplies of single-family homes for sale remain relatively scarce, particularly at the lower-cost end of the spectrum. 
While it is not entirely understood why supplies are so low, the conversion of 3.9 million single-family homes to rental 
properties between 2006 and 2016, the ongoing decline in residential mobility rates and the low level of single-family 
construction are likely contributors according to the Report. Additionally, while affordability pressures have eased, the 
Report notes this issue remains widespread, a long-term trend for which the country has not solved. 

Favorable Long-Term Demand. We believe long-term demand for housing in the U.S. is driven by many factors 
including the economic health of the domestic economy, demographic trends, affordability, interest rates and local 
factors such as demand relative to supply. We also believe the residential real estate market in the U.S. will benefit from 
fundamental demographic shifts over the long term, including: 

•  An increase in demand from rising household formations, including as a result of immigration, population 
growth and wealth accumulation and wage growth of minorities. According to the Report, U.S. household 
formations are projected to reach 12.0 million between 2017 and 2027. Although this projection is down from 
2016’s projection of 13.6 million, it is more in line with increases seen over the past few years. Likewise, the 
U.S. Census Bureau projects that the U.S. will continue to experience long-term population growth and predicts 
net immigration of 30 million individuals from 2014 to 2050.   

•  An increase in demand from generational shifts. We believe there is pent-up selling demand from generational 
shifts, such as many retirement age homeowners, from the “baby boom” generation, who are likely to take 
advantage of improved housing market conditions in order to sell their existing residences and retire in new 
areas of the country or purchase smaller homes. Similarly, we also believe there is pent-up buying demand 
among adults in the millennial generation, currently the nation’s largest living generation. The millennial 
generation is moving into their prime home-buying years as they form households and are supported by strong 
employment, relatively low interest rates, and rising consumer confidence. 

8 

 
 
Notable Broker and Agent Trends. Notable trends impacting residential real estate brokers and agents include: 

•  Almost 90% of all U.S. homebuyers and sellers use an agent – About 91% of sellers and 87% of purchasers 
were represented by a real estate agent in 2018, according to NAR data. These figures have climbed over the 
last decade and a half—a period of time during which technology has materially changed the typical home-
buying or -selling transaction: 

Percentage of Home Buyers and Sellers Using an Agent 

100%

90%

80%

70%

Agent-assisted 
Sales, 91%

Agent-assisted 
Purchases, 87%

4
0
0
2

5
0
0
2

6
0
0
2

7
0
0
2

8
0
0
2

9
0
0
2

0
1
0
2

1
1
0
2

2
1
0
2

3
1
0
2

4
1
0
2

5
1
0
2

6
1
0
2

7
1
0
2

8
1
0
2

Source: NAR Profile of Home Buyers and Sellers                                                                                          

•  The number of agents entering the industry is increasing – NAR membership continued to grow during 2018 
and was approaching its all-time record of 1.37 million members established in 2006. However, the pace of 
growth slowed and it remains to be seen what impact the decline in existing home sales toward the end of 2018 
will have on NAR membership. Typically, during periods of expansion in the housing cycle, the numbers of 
agents entering the industry increase as the barriers to entry are relatively low. Many of the recent entrants are 
new to the profession. In fact, NAR reported in 2018 that 22% of its members had been licensed less than one 
year, a quadrupling of the percentage from just five years ago. In contrast, our U.S. agent count remained 
essentially flat in 2018. It is not uncommon for our U.S. agent growth rate to lag that of NAR. At RE/MAX, our 
model is not for everyone. We focus our brokers on the importance of attracting and retaining highly productive 
agents and those who aspire to learn and produce more.   

•  Competition for agents and listings remains fierce – Competition for agents, especially highly productive 

agents, and listings has always been fierce and today is no different.  Franchisors and brokers are continually 
refining and fine-tuning their economic models in order to craft what they believe to be the most compelling 
value proposition in order to attract and retain the most productive agents and to capture consumer listings. The 
year 2018 remained heated in this regard as the industry witnessed the continuation of significant capital 
invested in relatively new entrants to our industry, resulting in many well-financed competitors offering a wide 
variety of business models.  See Competition for additional discussion.  

•  The importance of technology continues to increase – We believe industry market participants will continue to 
focus on technology investments as evidenced by increased capital flowing into the industry. We believe mobile 
platforms, artificial intelligence and predictive analytics are increasingly becoming a point of focus as the 
industry looks to use technological advancements to simplify and streamline the oftentimes complicated process 
of buying and selling a home. In response, many established brokers are favoring proprietary technology as 
opposed to purchasing it from third parties.   

Canadian Housing Trends. The housing market in Canada generally stabilized in 2018, after unprecedented increases in 
average sales prices in 2017. We expect the market to continue to stabilize in 2019 with only modest price increases and 
as Canadians react to higher interest rates, stricter qualification requirements and economic conditions. According to the 
2019 RE/MAX Housing Market Outlook Report, 36% of Canadians are considering buying a property in the next five 
years, down from 48% from 2018. The decrease is attributed to both the actual and perceived impact of the mortgage 
stress test and rising interest rates on housing affordability. 

The year 2018 continued to see the single-family detached home and condo markets diverge in Canada’s two highest- 

9 

 
 
 
 
 
priced real estate markets, Greater Vancouver and the Greater Toronto area. The mix of relative affordability for condo 
units and price appreciation for detached homes in recent years, combined with government policy changes in both 
markets has helped push an influx of buyers toward condo ownership. The Greater Vancouver condo market experienced 
reduced foreign buyer activity which opened more opportunity for local buyers; while the number of sales in the 
residential properties market dropped by 30% with the average home price only increasing approximately 2%. In the 
Greater Toronto area, the lack of affordability in the single-detached segment made it difficult for entry level buyers to 
enter the market and, as a result, the relatively affordable condo market now represents approximately 37% of total 
residential transactions in the Greater Toronto market.   

In order to find a balance between desirable home features and affordability, many buyers are continuing to look at real 
estate markets outside of the country’s largest urban centers. CREA projects the average residential sale price for Canada 
will increase 1.7% in 2019, which indicates that the desire for home ownership remains strong, particularly among 
Canadian millennials.     

The Long-Term Value Proposition for Real Estate Brokerage Services. We believe the traditional agent-assisted 
business model compares favorably to alternative channels of the residential brokerage industry, such as discount 
brokers, “for sale by owner” listings, and lower-fee brokerages catering to consumers who use technology for some of 
the services traditionally provided by brokers, because full-service brokerages are best suited to address many of the key 
characteristics of real estate transactions, including:  

(i) 

the complexity and large monetary value involved in home sale transactions,  

(ii) 

the infrequency of home sale transactions,  

(iii) 

the high price variability in the home market,  

(iv) 

the intimate local knowledge necessary to advise clients on neighborhood characteristics, 

(v) 

the unique nature of each particular home, and  

(vi) 

the consumer’s need for a high degree of personalized advice and support in light of these factors.  

For these reasons, we believe that consumers will continue to use the agent-assisted model for residential real estate 
transactions. In addition, although listings are available for viewing on a wide variety of real estate websites, we believe 
an agent’s local market expertise provides the ability to better understand the inventory of for-sale homes and the 
interests of potential buyers. This knowledge allows the agent to customize the pool of potential homes they show to a 
buyer, as well as help sellers to present their home professionally to best attract potential buyers.  

The Long-Term Value Proposition for Mortgage Brokerage Services. Likewise, we believe mortgage brokers provide a 
valuable “concierge” service for consumers. Mortgage brokers are familiar with the latest loan programs and choices 
available through various wholesale lenders. A professional mortgage broker can introduce consumers to loan programs 
from several lenders, providing choice and information consumers may be unlikely to locate on their own. In 2017, the 
percentage of mortgage originations handled by mortgage brokerages was substantially below average historical levels, 
which we believed showed potential for growth in the mortgage brokerage production channel. In 2018, we began to 
realize that potential as the percentage of mortgage originations handled by mortgage brokerages became more in line 
with our expectations and historical averages. We believe there is room for additional growth as the percentage of 
mortgage originations handled by mortgage brokerages in 2018 has still not reached maximum levels we have seen in the 
past.  

Purchase-money mortgage originations correlate to the overall number of home sales and home prices. Home purchases 
are driven primarily by the buyer’s personal and professional circumstances, whereas refinances depend mainly upon 
interest rates. 

10 

 
According to Federal Home Loan Mortgage Corporation (known as “Freddie Mac”), purchase-money originations are 
expected to increase gradually in the next few years. As compared to competitors, Motto has a significantly higher ratio 
of purchase-money mortgage originations to refinances. We believe that the expected increase in purchase-money 
originations will provide a growth opportunity for a Motto franchise. 

Purchase Mortgage Originations

$1.5

$1.0

$0.5

$0.0

s
n
o

i
l
l
i
r
T

2012

2013

2014

2015

2016

2017

Source: Freddie Mac (conforming loans)

2018
Freddie Mac Forecast

2019

2020

Our Franchise Model and Offering  

Introduction to Franchising. Franchising is a distributed model for licensing the use of the franchisor’s system and 
brand. In return, the franchisee retains ownership and sole responsibility for the local business, and therefore the 
substantial portion of the profits it generates and its risks. The successful franchisor provides its franchisees: i) a unique 
product or service offering; ii) a distinctive brand name, and as the system gains market share, the favorable consumer 
recognition that brand comes to symbolize; iii) training, productivity tools and technology to help franchisees operate 
their business effectively, efficiently and successfully and iv) group purchasing power of the franchise system to obtain 
favorable prices for supplies, advertising, and other tools and services necessary in the operation of the business. Because 
franchising involves principally the development and licensing of intellectual property, and the costs of retail space and 
employees are borne by the individual unit owner, it is a low fixed-cost structure typified by high gross margins, 
allowing the franchisor to focus on innovation, franchisee training and support, and marketing to grow brand reputation.  

The RE/MAX “Agent-Centric” Franchise Offering. We believe that our “agent-centric” approach is a compelling 
offering in the real estate brokerage industry, and it enables us to attract and retain highly effective agents and motivated 
franchisees to our network and drive growth in our business and profitability. Our model provides the following 
combination of benefits to our franchisees and agents: 

•  High Agent Commission Fee Split and Low Franchise Fees. The RE/MAX high commission split concept is a 
cornerstone of our model and, although not unique, differentiates us in the industry. That differentiation is most 
evident when our brand advantages and services are factored in as part of the concept. We recommend to our 
franchisees an agent-favorable commission split of 95%/5%, in exchange for the agent paying fixed fees to 
share the overhead and other costs of the brokerage. This model allows high-producing agents to earn a higher 
commission compared to traditional brokerages where the broker typically takes 30% to 40% of the agent’s 
commission, and it provides brokers with the resources to offer key services and support to their agents.  
•  Affiliation with the Best Brand in Residential Real Estate. With number one market share in the U.S. and 

Canada combined as measured by total residential transaction sides completed by RE/MAX agents, and leading 
unaided brand awareness in the U.S. and Canada, according to a consumer study by MMR Strategy Group, we 
reinforce brand awareness through marketing and advertising campaigns that are supported by our franchisees’ 
and agents’ local marketing.  

•  Entrepreneurial, High-Performance Culture. Our brand and the economics of our model generally attract 
driven, professional, highly productive franchisees, and we allow them autonomy to run their businesses 
independently, including, generally, the freedom to set commission rates and oversee local advertising.  

• 

Sophisticated Technology, including High Traffic Websites Supporting Lead Referral Systems. Remax.com was 
the most visited real estate franchisor website during 2018, according to Hitwise data. When a prospective 
buyer inquires about a property displayed on our websites, a RE/MAX agent receives this lead through our lead 
referral system, LeadStreet®, without a referral fee. We believe that no other national real estate brand provides 

11 

 
 
their agents comparable access to free leads. In addition, we believe the upcoming booj platform will provide 
additional powerful technology that will further enhance our franchise offering and enable us to attract and 
retain highly productive agents.  

•  RE/MAX University® Training Programs. RE/MAX University® offers on-demand access to industry 

information and advanced training in areas such as distressed properties, luxury properties, senior clients, buyer 
agency and many other specialty areas of real estate.   

•  RE/MAX Approved Supplier Program. Using the collective buying power of our franchise network, a network 
of preferred suppliers provide group discount prices, marketing materials that have been pre-vetted to comply 
with RE/MAX brand standards and higher quality materials that may not be cost-effective to procure on an 
individual office basis. These vendors provide us additional revenue in return for marketing access to our 
network of franchisees and agents.  

We attribute our success to our ability, by providing this unique, agent-centric suite of benefits, to recruit and retain 
motivated franchisees and their highly productive agents. Our goal is to continue a self-reinforcing cycle that we call 
“Premier Market Presence,” whereby recruiting agents and franchisees helps achieve a network effect to further enhance 
our brand and market share, expand our franchise network and support offerings, and ultimately grow our revenue, as 
illustrated below: 

Increase Brand 
Awareness and 
Market Share

Attract 
Experienced 
Agents and Sell 
Franchises

®

Productive 
Agents Drive 
Transaction 
Growth

Best-in-Class 
Support and Top-
Producer-Friendly 
Model

RE/MAX Four-Tier Franchise Structure. RE/MAX is a 100% franchised business, with all of the RE/MAX branded 
brokerage office locations being operated by franchisees. We franchise directly in the U.S. and Canada, in what we call 
“Company-owned Regions.” Brokerage offices, in turn, enter into independent contractor relationships with real estate 
sales agents who represent real estate buyers and sellers. In the early years of our expansion in the U.S. and Canada, we 
sold regional franchise rights to independent owners for certain geographic regions (“Independent Regions”), pursuant to 
which those Independent Regions have the exclusive right to sell franchises in those regions.  In recent years, we have 
pursued a strategy to acquire those regional franchise rights from Independent Regions in the U.S. and Canada.   

12 

 
 
 
 
  • Brand Equity 
• Market Share 
• Advertising 
• Marketing Strategies 
• Technology 

  • Local Services 

• Regional Advertising 
• Franchise Sales 

The following depicts our franchise structure and the location of our Company-owned versus Independent Regions:    

Tier 

Description 

Services 

Franchisor 
(RE/MAX, LLC) 

Owns the right to the RE/MAX brand and sells franchises and 
franchising rights. 

Independent 
Regional 
Franchise 
Owner 

Owns rights to sell brokerage franchises in a specified region. 

Typically, 20-year agreement with up to three renewal options. 

RE/MAX, LLC franchises directly in Company-owned Regions, in the 
rest of the U.S. and Canada. 

In Company-owned Regions, RE/MAX, LLC 
performs these services. 

Franchisee 
(Broker-Owner) 

Operates a RE/MAX-branded brokerage office, lists properties and 
recruits agents.  

Typically, 5-year agreement. 

  • Office Infrastructure 

• Sales Tools / Management 
• Broker of Record 

Agent 

Branded independent contractors who operate out of local franchise 
brokerage offices.  

  • Represents real estate buyer or seller 
• Typically sets own commission rate 

Company-owned Regions 
Independent Regions 

In general, the franchisees (or broker-owners) do not receive an exclusive territory except under certain limited 
circumstances. Prior to opening an office, a franchisee or principal owner is required to attend a four- to five-day training 
program at our global headquarters. 

13 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
RE/MAX Marketing and Promotion. We believe the widespread recognition of the RE/MAX brand and our iconic red, 
white and blue RE/MAX hot air balloon logo and property signs is a key aspect of our value proposition to agents and 
franchisees. A variety of advertising, marketing and promotion programs build our brand and generate leads for our 
agents, including leading websites such as remax.com, advertising campaigns using television, digital marketing, social 
media, print, billboards and signs, and appearances of the well-known RE/MAX hot air balloon. 

Event-based marketing programs, sponsorships, sporting activities and other similar functions also promote our brand. 
These include our support, since 1992 for Children's Miracle Network Hospitals in the U.S. and Children's Miracle 
Network in Canada, to help sick and injured children. Through the Miracle Home program, participating RE/MAX 
agents donate to Children's Miracle Network Hospitals once a home sale transaction is complete.  

Our franchisees and their agents fund nearly all of the advertising, marketing and promotion supporting the RE/MAX 
brand, which, in the U.S. and Canada, occurs primarily on two levels:  

•  Local Campaigns. Our franchisees and agents engage in extensive promotional efforts within their local 

markets to attract customers and drive agent and brand awareness locally. These programs are subject to our 
brand guidelines and quality standards for use of the RE/MAX brand, but we allow our franchisees and agents 
substantial flexibility to create advertising, marketing and promotion programs that are tailored to local market 
conditions.  

•  Regional and Pan-Regional Marketing Campaigns. Funds are collected from franchisees by regional 

advertising fund entities in Company-owned Regions to support both regional and pan-regional marketing 
campaigns to build brand awareness and to support the Company’s agent and broker technology. The use of the 
fund balances is restricted by the terms of our franchise agreements. Independent Regions may contribute to 
national or pan-regional creative and/or media campaigns to achieve economies of scale in the purchase of 
advertising but are generally responsible for any regional advertising in their respective areas. 

Prior to January 1, 2019, the advertising fund entities in Company-owned Regions were owned by our founder and 
Chairman of the Board of Directors, David Liniger, and therefore, this advertising activity is excluded from our 
consolidated financial statements. On January 1, 2019, the Company acquired these entities, which were then merged, 
except for Western Canada, into a new entity called RE/MAX Marketing Fund (with Western Canada, collectively, the 
“Marketing Funds”). As in the past, we are contractually obligated to use the funds collected to support regional and pan-
regional marketing campaigns to build brand awareness and to support our agent and broker technology. Beginning 
January 1, 2019, the assets and liabilities of the Marketing Funds will be reflected in our consolidated financial 
statements. We will also begin recognizing revenue from the amounts collected, which substantially increases our 
revenues. However, because these funds are contractually encumbered for the benefit of franchisees and their agents, we 
expect to have equal and offsetting expenses such that there is no material impact to overall profitability as a result of 
this acquisition. See Note 19, Subsequent Events to the consolidated financial statements included elsewhere in this 
Annual Report on Form 10-K for further information. 

The Motto Mortgage Brokerage Model. Through our Motto business, we are a mortgage brokerage franchisor, not a 
lender or mortgage broker. Our franchisees are brokers, not lenders, and so neither we nor our franchisees fund any 
loans. As a franchisor, we help our Motto franchisees establish independent mortgage brokerage companies, with a 
model designed to comply with all applicable regulations. The technology, training, marketing, tools and other services 
that we provide to Motto franchisees have been designed to enable real estate brokers—both RE/MAX franchisees and 
other entrepreneurs—to overcome the barriers to enter the mortgage business. When a Motto franchise is in close 
physical proximity to a real estate brokerage, homebuyers can enjoy an enhanced, coordinated, convenient and simplified 
experience with a professional real estate agent to find a home and with a Motto loan originator to secure financing from 
among several quality financing options. Because Motto’s value proposition is based in part on proximity to real estate 
brokerages and marketing to home-buying customers, we believe our franchisees are well-positioned to benefit from the 
anticipated gradual increase in purchase-money mortgage origination market. We believe this convenience should be a 
differentiator for real estate agents, which we believe will result in enhanced customer satisfaction and customer loyalty, 
which is essential for a successful real estate agent. There are not presently any other national mortgage brokerage 
franchisors in the United States.  

14 

 
 
 
 
Our Motto Mortgage brokerage franchise business, Motto Franchising, LLC, offers seven-year agreements with 
franchisees. Motto sells franchises directly throughout the U.S. as there are no regional franchise rights in the Motto 
system.  Motto Franchising, LLC provides an out-of-the-box franchise model—complete with training, support and   
technology configuration and implementation that is customized for each office—which allows franchisees to get up and 
running quickly.  Loan originators at Motto franchises are employees of the franchisee and not independent contractors. 

Financial Model  

As a franchisor, we maintain a low fixed-cost structure. In addition, our stable, fee-based model derives a majority of our 
revenue from recurring fees paid by our RE/MAX and Motto franchisees, RE/MAX Independent Region franchise 
owners and RE/MAX agents. This combination helps us drive significant operating leverage through incremental 
revenue growth, yielding healthy margins and significant cash flow. 

$250

$200

s
n
o

i
l
l
i

M

$150

$100

$50

$0

Revenue*

Adjusted EBITDA*(1) (2) 

Net Income*(2)

$193.7 

$175.6 

$212.6 

$93.8 

$102.1 

$110.3 

$46.8 

$31.8 

2016

2017

2018

2016

2017

2018

2016

2017

*See Note 3, Revenue for more information. 

(1)  Adjusted EBITDA is a non-GAAP measure of financial performance that differs from U.S. Generally Accepted Accounting Principles. See 
“Item 7.—Management’s Discussion and Analysis of Financial Condition and Results of Operations” for further discussion of Adjusted 
EBITDA and a reconciliation of the differences between Adjusted EBITDA and net income.  

(2)  Excludes adjustments attributable to the non-controlling interest. See "Corporate Structure and Ownership” below. 

15 

 
 
 
 
 
Revenue Streams. The chart below illustrates our revenue streams:  

Revenue Streams as Percentage of 2018 Total Revenue  

Continuing 
Franchise Fees

Fixed monthly fee per RE/MAX agent,
or per Motto office

Annual Dues

Fixed annual fees RE/MAX agents 
pay directly to us

Broker Fees

Percentage fee paid by RE/MAX franchisees 
on agent-generated transactions

Franchise Sales and
Other Revenue

Fees for the initial sale or renewal of a RE/MAX or Motto 
franchise, contributions from booj and other income

Agent Count-Based

} Primarily

Recurring Revenue

64%

2018
Revenue

22%

14%

The amount of the various RE/MAX fee types will vary significantly depending on whether coming from Company-
owned regions, Independent Regions, or global regions, with the greatest amounts in Company-owned regions.  See 
discussion of revenue per agent below. 

Continuing Franchise Fees. Continuing franchise fees are fixed contractual fees paid monthly by regional franchise 
owners in Independent Regions or franchisees in Company-owned Regions to RE/MAX based on their number of 
agents. Likewise, Motto continuing franchise fees are fixed contractual fees paid monthly by Motto franchisees. 

Annual Dues. Annual dues are the membership fees that agents pay directly to us to be a part of the RE/MAX network 
and use the RE/MAX brand. Annual dues are currently a flat fee per agent paid annually. Motto franchisees do not pay 
annual dues. 

Broker Fees. Broker fees are assessed against real estate commissions paid by customers when a RE/MAX agent sells a 
home. Generally, the amount paid is 1% of the total commission on the transaction, although the percentage can vary 
based on the specific terms of the broker fee agreement. The amount of commission collected by brokers is based 
primarily on the sales volume of RE/MAX agents, home sale prices in such sales and real estate commissions earned by 
agents on these transactions. Broker fees, therefore, vary based upon the overall health of the real estate industry and the 
volume of existing home sales. Additionally, agents in Company-owned Regions existing prior to 2004, the year we 
began assessing broker fees, are generally “grandfathered” and continue to be exempt from paying a broker fee. As of 
December 31, 2018, grandfathered agents represented approximately 20% of total agents in U.S. Company-owned 
regions. We expect that over time, exempt agents will be replaced by new agents who will pay broker fees, which will 
have a positive impact on our broker fee revenue independent of changes in agent count, sales volume and home sale 
prices. Motto franchisees do not pay any fees based on the number or dollar value of loans brokered. 

16 

 
 
  
 
Franchise Sales and Other Revenue. Franchise sales and other revenue primarily consists of: 

•  Franchise Sales: Revenue from sales and renewals of individual franchises in RE/MAX Company-owned 
Regions, Independent Regions, and Motto, as well as RE/MAX regional and country master franchises for 
Independent Regions in global markets outside of North America (“Global Regions”). We receive only a 
portion of the revenue from the sales and renewals of individual franchises from Independent and Global 
Regions.  The franchise sale initial fees and commissions related to franchise sales are recognized over the 
contractual term of the franchise agreement.   

•  Other Revenue: Revenue from (a) preferred marketing arrangements and approved supplier programs with such 
revenue being either a flat fee or a percentage of revenue from products and services sold to RE/MAX agents), 
(b) event-based revenue from training and other programs, including our annual convention in the U.S., and (c) 
revenue from booj’s legacy business of supplying websites and other technology to independent real estate 
brokerages.   

Revenue per Agent in Owned versus Independent RE/MAX Regions. We receive a higher amount of revenue per agent in 
our Company-owned Regions than in our Independent Regions in the U.S. and Canada, and more in Independent 
Regions in the U.S. and Canada than in Global Regions. While both Company-owned Regions and Independent Regions 
in the U.S. and Canada charge relatively similar fees to RE/MAX brokerages and agents, we receive the entire amount of 
the continuing franchise fee, broker fee and initial franchise and renewal fee in Company-owned Regions, whereas we 
receive only a portion of these fees in Independent Regions. We generally receive 15%, 20% or 30% of the amount of 
such fees in Independent Regions, which is a fixed rate in each particular Independent Region established by the terms of 
the applicable regional franchise agreement. We base our continuing franchise fees, agent dues and broker fees outside 
the U.S. and Canada on the same structure as our Independent Regions, except that the aggregate level of such fees is 
substantially lower in these markets. In 2018, the average annual revenue per agent was as follows:  

Independent Regions

Company-owned Regions

Global Regions

(U.S. / Canada)

(U.S. / Canada)

(Outside U.S. / Canada)

~$750
Per Agent Average

~$2,650 
Per Agent Average

~$250
Per Agent Average

~$300 / Agent
Average

~$100 / Agent
Average

~$350 / Agent(1)

~$1,500 / Agent
Average

~$750 / Agent
Average

~$400 / Agent(1)

~$150 / Agent
Average

~$50 / Agent
Average

~$50 / Agent

Continuing
Franchise Fees

Broker
Fee

Annual Dues

Continuing
Franchise Fees

Broker
Fee

Annual Dues

Continuing
Franchise Fees

Broker
Fee

Annual Dues

(1)  Annual dues are currently a flat fee of US$410/CA$410 per agent annually for our U.S. and Canadian agents. The average per agent for 

the year ended December 31, 2018 in both Independent Regions and Company-owned Regions reflects the impact of foreign currency 
movements related to revenue received from Canadian agents. The ratio of Canadian agents to U.S. agents in Independent Regions has 
increased as a result of U.S. Independent Region acquisitions.  

Value Creation and Growth Strategy  

Our favorable margins generate healthy cash flow, which facilitates our value creation and growth strategy.  As a leading 
franchisor in the residential real estate industry in the U.S. and Canada, we create shareholder value by:  

a)  growing organically by building on our network of over 8,000 RE/MAX franchisees and 120,000 agents and 

our network of nearly 80 open Motto mortgage brokerage franchises;  

b)  catalyzing growth by reacquiring regional RE/MAX franchise rights and acquiring other complementary 

businesses; and  

17 

 
  
 
 
c) 

returning capital to shareholders.  

Organic Growth. Our organic growth comes from: a) RE/MAX agent count growth; b) RE/MAX and Motto franchise 
sales, c) increases in opportunity to monetize the value of our RE/MAX and Motto networks; d) the extent to which we 
increase the fees paid by RE/MAX or Motto franchisees or RE/MAX agents; and e) growth in agent productivity or 
higher home prices.  

Organic Growth from Agent Count and Franchise Sales. With respect to RE/MAX agent count growth, we experienced 
agent losses during the downturn, but we returned to a period of net global agent growth in 2012 and our year-over-year 
growth in agent count continued from 2013 through 2018.   

RE/MAX Agent Count  

Number of Agents at Quarter-End (1) 

(1)  Agents that converted from an Independent Region to a Company-owned Region are moved from the Independent Region agent count to the 

Company-owned Region agent count during the quarter of the acquisition.  

As shown in the following table, during the second half of 2018 our agent count growth in U.S. decelerated as U.S. 
existing home sales decelerated, a correlation we have seen previously. This deceleration may pose future challenges to 
organic growth from agent count. 

18 

 
 
 
 
 
RE/MAX Agent Count Year-Over-Year Growth Rate by Geography 

20%

18%

16%

14%

12%

10%

8%

6%

4%

2%

0%

Q1
2016

Q2
2016

Q3
2016

Q4
2016

Q1
2017

Q2
2017

Q3
2017

Q4
2017

Q1
2018

Q2
2018

Q3
2018

Q4
2018

US

CAD

Global

We have several initiatives designed to improve the value proposition offered to both franchisees and agents, which we 
believe will help recruiting and retention. Two key initiatives in 2019 are: 

• 

• 

Technology – We have several technology initiatives, including developing technology for and by RE/MAX 
affiliates leveraging the booj platform, which we believe will make our highly productive agents even more 
efficient and successful and help RE/MAX franchisees recruit and retain agents. Leveraging booj’s existing 
technology stack, we are developing a custom-built, integrated platform with products that interact and evolve 
with one another. Included in this platform will be a customer-relationship management platform integrated 
with agent, office and team websites, lead cultivation tools, marketing resources, social integration and more. 
We will also leverage the capabilities of other strategic partners as we develop advanced technology solutions 
for the RE/MAX network. We have focused on enhancing and investing in the technology supporting our 
franchised business model to help RE/MAX brokerages, agents and both RE/MAX and Motto teams grow their 
businesses, connect with clients, and operate more efficiently and strategically. Providing the best online and 
offline experience for RE/MAX and Motto affiliates and consumers is one of our primary strategic technology 
goals and we expect to continue to invest meaningfully in technology as we seek to enhance our overall value 
proposition. These products are expected to be delivered throughout 2019. 

Service Delivery – In early 2019, RE/MAX announced a new service model designed to deliver more value to 
our franchisees, as well as support their growth and professional development. We recognize that the needs of a 
new franchisee are vastly different from the needs of a larger, more established franchisee. This new service 
model was designed to provide franchisees with a team that will deliver holistic support services that are more 
dynamic, focused, relevant and impactful, as services will be based on the stage of growth in which the office 
currently resides. This model will allow us to put more focus on management, training, accountability and 
business operations. 

RE/MAX intends to continue adding franchises in new and existing markets, and as a result, increase our global market 
share and brand awareness. Each incremental agent leverages our existing infrastructure, allowing us to drive additional 
revenue at little incremental cost. We are committed to reinvesting in the business to enhance our value proposition 
through a range of new and existing programs and tools.  

19 

 
 
RE/MAX Office Franchise Sales 

1,200

1,000

800

600

400

200

0

4
0
0
2

5
0
0
2

6
0
0
2

7
0
0
2

8
0
0
2

9
0
0
2

0
1
0
2

1
1
0
2

2
1
0
2

3
1
0
2

4
1
0
2

5
1
0
2

6
1
0
2

7
1
0
2

8
1
0
2

Global
Regions

Independent
Regions
(US/Canada)

Owned
Regions
(US/Canada)

Motto sold over 100 franchises from inception to December 31, 2018, averaging approximately 50 franchise sales per 
year during its first two years of operation. We believe the Motto Mortgage brokerage model extends our core 
competencies of franchising and real estate industry knowledge to the mortgage brokerage business. We believe Motto, 
with its recurring fee model, complements the RE/MAX franchise model and adds a channel for long-term growth.  
Success of the Motto brokerage model, we believe, will build brand awareness which, in turn, will lead to increased 
franchise sales and therefore, increased franchise fees.  

Organic Growth from Global Regions. We have a growing global presence with our agent count outside the U.S. and 
Canada growing almost 15% in 2018. Over the last two decades, the size of the RE/MAX network outside of the U.S. 
and Canada has grown to represent nearly a third of total RE/MAX agent count. However, we earn substantially more of 
our revenue in the U.S. than in other countries as a result of the higher average revenue per agent earned in Company-
owned Regions than in Independent Regions, and in the U.S. and Canada as compared to the rest of the world:  

RE/MAX Agents by Geography 
As of Year-end 2018 

RE/MAX Revenue by Geography (a) 
Percent of 2018 Revenue  
5%

11%

32%

17%

U.S.

Canada

Global Regions

51%

(a)  Excludes revenues from Motto and booj. 

U.S.

Canada

Global Regions

84%

20 

 
 
   
   
          
 
 
Pricing. Given the low fixed infrastructure cost of our RE/MAX franchise model, modest increases in aggregate fees per 
agent should positively affect our profitability. We may occasionally increase our aggregate fees per agent in our 
Company-owned Regions as we enhance the value we offer to our network. We are judicious with respect to the timing 
and amount of increases in aggregate fees per agent and our strategic focus remains on growing agent count through 
franchise sales, recruiting programs and retention initiatives. Following are the annualized average price increases for the 
previous five years, reflected in the year in which the increase was effective. 

2014 

2015 

2016 

2017 

2018 

Continuing Franchise Fees 

Company-owned Regions - U.S.  . . . . . . . . . .    

Company-owned Regions - Canada  . . . . . . .    

Annual Dues 

Company-owned Regions - U.S.  . . . . . . . . . .    
Company-owned Regions - Canada  . . . . . . .    

2.4%   
 -  

2.6%   
2.6%   

 -  

 -  

 -  
 -  

3.9%   
1.9%   

 -  
 -  

 -  
1.9%  

2.5%  
2.5%  

 - 

 - 

 - 

 - 

Growth Catalysts through Acquisitions. We intend to continue to pursue acquisitions of the regional RE/MAX franchise 
rights in a number of Independent Regions in the U.S. and Canada, as well as other acquisitions in related areas that 
build on or support our core competencies in franchising and real estate.  

Independent Region Acquisitions. The acquisition of an Independent Region franchise substantially increases our 
revenue per agent and provides an opportunity for us to drive enhanced profitability, as we receive a higher amount of 
revenue per agent in our Company-owned Regions than in our Independent Regions. While both Company-owned 
Regions and Independent Regions charge relatively similar fees to their brokerages and agents, we only receive a 
percentage of the continuing franchise fee, broker fee and initial franchise and renewal fee in Independent Regions. By 
acquiring regional franchise rights, we can capture 100% of these fees and substantially increase the average revenue per 
agent for agents in the acquired region, which, as a result of our low fixed-cost structure, further increases our overall 
margins. In addition, we believe we can establish operational efficiencies and improvements in financial performance of 
an acquired region by leveraging our existing infrastructure and experience.  

Flow through Independent Regions 

RE/MAX, LLC

Implied Gross
70%-85%
Upside
through
Independent
Region
Acquisitions

15%-30% of 
Continuing Franchise Fee 
Broker Fee
Initial Franchise Fee

Independent Regions

CONTINUING
FRANCHISE FEE

BROKER 
FEE
1% of 
Commissions

INITIAL 
FRANCHISE 
FEE

ANNUAL 
DUES
$410 
/ Agent / Year

Franchises / Brokerages

Fixed 
Monthly 
Management Fee

Recommended
5% of 
Commissions

Agents

21 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
 
 
The acquisition of regional franchise rights over the past several years has changed the agent count attributable to 
Company-owned Regions versus Independent Regions. 

Recent History of Acquiring 
Independent Regional Rights 

2012      Texas 
2013   Central Atlantic 
2013   Southwest 
2016   New York 
2016   Alaska 
2016   New Jersey 
2016   Georgia 
2016   Kentucky/Tennessee 
2016   Southern Ohio 
2017   Northern Illinois 

RE/MAX Agents 
(U.S./Canada) 
As of Year-end 2012 

RE/MAX Agents 
(U.S./Canada) 
As of Year-end 2018 

55%

34%

Owned Regions

Independent
Regions

45%

Owned
Regions
Independent
Regions

66%

Other Acquisitions. We may pursue other acquisitions, either of other brands, or of other businesses that we believe can 
help enhance the value proposition that we provide to the franchisees and their agents in our existing businesses, like our 
acquisition of booj in February of 2018. 

22 

 
 
 
   
 
   
 
 
Return of Capital to Shareholders. We are committed to returning capital to shareholders as part of our value creation 
strategy. We have paid quarterly dividends since the completion of our first full fiscal quarter as a publicly traded 
company, or April of 2014.  We have annually increased our quarterly dividends since then, as we have deemed 
appropriate. On February 20, 2019, our Board of Directors announced a quarterly dividend of $0.21 per share. 

Quarterly Dividends 

$0.25

$0.20

$0.15

$0.10

$0.05

$0.00

1
Q

2
Q

3
Q

4
Q

1
Q

2
Q

3
Q

4
Q

1
Q

2
Q

3
Q

4
Q

1
Q

2
Q

3
Q

4
Q

1
Q

2
Q

3
Q

4
Q

1
Q

2014

2015

2016

2017

2018

2019

Our disciplined approach to allocating capital allows us to return capital to shareholders while investing to drive future 
organic growth and catalyzing growth through acquisitions.  

Competition 

RE/MAX. The residential real estate brokerage business is fragmented and highly competitive. We compete against 
many different types of competitors - traditional real estate brokerages; non-traditional real estate brokerages, including 
some that offer deeply discounted commissions to consumers, and other newer entrants, including direct buyers. We 
compete in different ways for franchisees, for agents, and for consumers.  

The majority of brokerages are independent, with the best-known being regional players. At the individual office level, 
oftentimes our most formidable competition is that of a local, independent brokerage. Brokerages affiliated with 
franchises tend to be larger, on average, than independents and are part of a national network. Our largest national 
competitors in the U.S. and Canada include the brands operated by Realogy Holdings Corp. (including Century 21, 
Coldwell Banker, ERA, Sotheby’s and Better Homes and Gardens), Berkshire Hathaway Home Services, Keller 
Williams Realty, Inc. and Royal LePage. Our franchisees also compete to attract and retain agents against real estate 
franchisors which offer 100% commissions and low fees to agents. These competitors include HomeSmart and Realty 
ONE Group.   

We also compete against non-traditional real estate brokerages such as Purplebricks and Redfin that offer deeply 
discounted commissions to consumers. Even among competitors with traditional models, there are variations such as the 
“hybrid” classification of Compass (a tech startup) and the virtual brokerage (no offices) platform of eXp Realty.   

Our efforts to target consumers and connect them with a RE/MAX agent via our websites also face competition from 
major real estate portals, such as Zillow and Realtor.com.   

We also compete for home sales against newer entrants, often referred to as direct buyers or iBuyers, which offer to buy 
homes directly from homeowners at below-market rates in exchange for speed and convenience, and then resell them 
shortly thereafter at market prices.  Our largest national competitors in the U.S. and Canada in this category include 
Opendoor, Offerpad, Redfin and Zillow.     

Likewise, the support services we provide to RE/MAX franchisees and agents also face competition from various 
providers of training, back office management, marketing, social integration and lead generation services. We believe 
that competition in the real estate brokerage franchise business is based principally upon the reputational strength of the 

23 

 
 
 
 
brand, the quality of the services offered to franchisees, and the amount of franchise-related fees to be paid by 
franchisees.  

The ability of our franchisees to compete with other real estate brokerages, both franchised and unaffiliated, is an 
important aspect of our growth strategy. A franchisee’s ability to compete may be affected by a variety of factors, 
including the number and quality of the franchisee’s independent agents and the presence and market span of the 
franchisee’s offices.  A franchisee’s success may also be affected by general, regional and local housing conditions, as 
well as overall economic conditions.  

Motto. Motto does not originate loans, and therefore does not compete in the mortgage origination business. The 
mortgage origination business in which Motto franchisees participate is highly competitive. There are several different 
marketing channels for mortgage origination services, with some originators, like Motto franchisees, marketing 
significantly to real estate agents and their customers. Other originators are independent mortgage bankers or 
correspondent lenders, underwriting and funding mortgage loans and then selling the loans to third parties. Retail 
lenders, both traditional and online-only companies, and both banks and non-bank lenders, typically market their loan 
products directly to consumers.  

While there are no national mortgage brokerage franchisors in the United States at the present time other than Motto, the 
mortgage origination business is characterized by a variety of business models. While real estate brokerage owners are 
our core market for the purchase of Motto franchises, such owners may form independent, non-franchised mortgage 
brokerages. They may enter into joint ventures with lenders for mortgage originations, and they may elect not to enter 
the mortgage origination business themselves, but instead earn revenue from providing marketing and other services to 
mortgage lenders. 

Intellectual Property  

We regard our RE/MAX trademark, balloon logo and yard sign design trademarks as having significant value and as 
being an important factor in the marketing of our brand. We protect the RE/MAX and Motto brands through a 
combination of trademarks and copyrights. We have registered “RE/MAX” as a trademark in the U.S., Canada, and over 
150 other countries and territories, and have registered various versions of the RE/MAX balloon logo and real estate yard 
sign design in numerous countries and territories as well. We also are the registered holder of a variety of domain names 
that include “remax,” “motto,” and similar variations.  

Corporate Structure and Ownership 

RE/MAX Holdings, Inc. (“RE/MAX Holdings”) is a holding company incorporated in Delaware and its only business is 
to act as the sole manager of RMCO, LLC, (“RMCO”). In that capacity, RE/MAX Holdings operates and controls all of 
the business and affairs of RMCO.  RMCO is a holding company that is the direct or indirect parent of all of our 
operating businesses, including RE/MAX, LLC and Motto Franchising, LLC. As of December 31, 2018, RE/MAX 
Holdings owns 58.57% of the common units in RMCO, while RIHI, Inc. (“RIHI”) owns the remaining 41.43% of 
common units in RMCO. RIHI, Inc. is majority owned and controlled by David Liniger, our Chairman and Co-Founder, 
and by Gail Liniger, our Vice Chair and Co-Founder.  

24 

 
 
 
The diagram below depicts our organizational structure: 

The holders of RE/MAX Holdings Class A common stock collectively own 100% of the economic interests in RE/MAX 
Holdings, while RIHI owns 100% of the outstanding shares of RE/MAX Holdings Class B common stock.  

On October 7, 2018, pursuant to the terms of the Company’s Certificate of Incorporation, RIHI lost its previous effective 
control of a majority of the voting power of RE/MAX Holdings common stock. RIHI owns all of RE/MAX Holdings’ 
Class B common stock which, prior to October 7, 2018, entitled RIHI to a number of votes on matters presented to 
RE/MAX Holdings stockholders equal to two times the number of RMCO common units that RIHI held. Effective 
October 7, 2018, the voting power of Class B common stock was reduced to equal the number of RMCO common units 
held, and therefore RIHI lost the controlling vote of RE/MAX Holdings. As a result of this change in the voting rights of 
the Class B common stock, RIHI no longer controls a majority of the voting power of RE/MAX Holdings’ common 
stock, and RE/MAX Holdings no longer constitutes a “controlled company” under the corporate governance standards of 
the New York Stock Exchange (the “NYSE”). RIHI remains a significant stockholder of the Company, and through its 
ownership of the Class B common stock, holds approximately 41% of the voting power of the Company’s stock. 

25 

 
 
RE/MAX Holdings ownership of RMCO and Tax Receivable Agreements 

RE/MAX Holdings has twice acquired significant portions of the ownership in RMCO; first in October 2013 at the time 
of IPO when RE/MAX Holdings acquired its initial 11.5 million common units of RMCO and, second, in November and 
December 2015 when it acquired 5.2 million additional common units. RE/MAX Holdings sold Class A common stock, 
which it exchanged for these common units of RMCO. RIHI then sold the Class A common stock to the market.  

When RE/MAX Holdings acquired common units in RMCO, it received a step-up in tax basis on the underlying assets 
held by RMCO. The step-up is principally equivalent to the difference between (1) the fair value of the underlying assets 
on the date of acquisition of the common units and (2) their tax basis in RMCO, multiplied by the percentage of units 
acquired. The majority of the step-up in basis relates to intangible assets, primarily franchise agreements and goodwill, 
and the step-up is often substantial. These assets are amortizable under IRS rules and result in deductions on our tax 
return for many years and, consequently, RE/MAX Holdings receives a future tax benefit. These future benefits are 
reflected within deferred tax assets of approximately $53.7 million on our consolidated balance sheets as of December 
31, 2018.   

If RE/MAX Holdings acquires additional common units of RMCO from RIHI, the percentage of RE/MAX Holdings’ 
ownership of RMCO will increase, and additional deferred tax assets will be created as additional tax basis step-ups 
occur. 

In connection with the initial sale of RMCO common units in October 2013, RE/MAX Holdings entered into Tax 
Receivable Agreements (“TRAs”) which require that RE/MAX Holdings make annual payments to the TRA holders 
equivalent to 85% of any tax benefits realized on each year’s tax return from the additional tax deductions arising from 
the step-up in tax basis. We believe 85% is common for tax receivable agreements. The TRA holders as of December 31, 
2018 are RIHI and Parallaxes Rain Co-Investment, LLC (“Parallaxes”). TRA liabilities were established for the future 
cash obligations expected to be paid under the TRAs and are not discounted. As of December 31, 2018, this liability was 
$40.8 million. Similar to the deferred tax assets, the TRA liabilities would increase if RE/MAX Holdings acquires 
additional common units of RMCO from RIHI. 

Employees  

As of December 31, 2018, we had approximately 500 employees. Our franchisees are independent businesses. Their 
employees and independent contractor sales agents are therefore not included in our employee count. None of our 
employees are represented by a union.  

Seasonality  

The residential housing market is seasonal, with transactional activity in the U.S. and Canada peaking in the second and 
third quarter of each year. Our results of operations are somewhat affected by these seasonal trends. Our Adjusted 
EBITDA margins are often lower in the first and fourth quarters due primarily to the impact of lower broker fees and 
other revenue as a result of lower overall sales volume, as well as higher selling, operating and administrative expenses 
in the first quarter for expenses incurred in connection with the RE/MAX annual convention.  

Government Regulation  

Franchise Regulation. The sale of franchises is regulated by various state laws, as well as by the Federal Trade 
Commission (“FTC”). The FTC requires that franchisors make extensive disclosures to prospective franchisees but does 
not require registration. A number of states require registration or disclosure by franchisors in connection with franchise 
offers and sales. Several states also have “franchise relationship laws” or “business opportunity laws” that limit the 
ability of the franchisor to terminate franchise agreements or to withhold consent to the renewal or transfer of these 
agreements. The states with relationship or other statutes governing the termination of franchises include Arkansas, 
California, Connecticut, Delaware, Hawaii, Illinois, Indiana, Iowa, Michigan, Minnesota, Mississippi, Missouri, 
Nebraska, New Jersey, Virginia, Washington and Wisconsin. Some franchise relationship statutes require a mandated 
notice period for termination; some require a notice and cure period; and some require that the franchisor demonstrate 

26 

 
 
 
good cause for termination. Although we believe that our franchise agreements comply with these statutory 
requirements, failure to comply with these laws could result in our company incurring civil liability. In addition, while 
historically our franchising operations have not been materially adversely affected by such regulation, we cannot predict 
the effect of any future federal or state legislation or regulation.  

Real Estate and Mortgage Regulation. The Real Estate Settlement Procedures Act (“RESPA”) and state real estate 
brokerage laws and mortgage regulations restrict payments which real estate brokers, mortgage brokers, and other 
service providers in the real estate industry may receive or pay in connection with the sales of residences and referral of 
settlement services, such as real estate brokerage, mortgages, homeowners insurance and title insurance. Such laws affect 
the terms that we may offer in our franchise agreements with Motto franchisees and may to some extent restrict preferred 
vendor programs, both for Motto and RE/MAX. Federal, state and local laws, regulations and ordinances related to the 
origination of mortgages, may affect other aspects of the Motto business, including the extent to which we can obtain 
data on Motto franchisees’ compliance with their franchise agreements. These laws and regulations include (i) the 
Federal Truth in Lending Act of 1969 (“TILA”), and Regulation Z (“Reg Z”) thereunder; (ii) the Federal Equal Credit 
Opportunity Act ("ECOA'') and Regulation B thereunder; (iii) the Federal Fair Credit Reporting Act and Regulation V 
thereunder; (iv) RESPA, and Regulation X thereunder; (v) the Fair Housing Act; (vi) the Home Mortgage Disclosure 
Act; (vii) the Gramm-Leach-Bliley Act and its implementing regulations; (viii) the Consumer Financial Protection Act 
and its implementing regulations; (ix) the Fair and Accurate Credit Transactions Act-FACT ACT and its implementing 
regulations; and (x) the Do Not Call/Do Not Fax Act and other state and federal laws pertaining to the solicitation of 
consumers. 

Available Information  

RE/MAX Holdings, Inc. is a Delaware corporation and its principal executive offices are located at 5075 South Syracuse 
Street, Denver, Colorado 80237, telephone (303) 770-5531. The Company’s Annual Report on Form 10-K, quarterly 
reports on Form 10-Q, current reports on Form 8-K, and amendments to those reports are available free of charge 
through the “Investor Relations” portion of the Company’s website, www.remax.com, as soon as reasonably practical 
after they are filed with the Securities and Exchange Commission (“SEC”). The content of the Company’s website is not 
incorporated into this report. The SEC maintains a website, www.sec.gov, which contains reports, proxy and information 
statements, and other information filed electronically with the SEC by the Company.  

ITEM 1A. RISK FACTORS  

RE/MAX Holdings, Inc. and its consolidated subsidiaries (collectively, the “Company,” “we,” “our” or “us”) could be 
adversely impacted by various risks and uncertainties. An investment in our Class A common stock involves a high 
degree of risk. You should carefully consider the following risk factors, as well as all of the other information contained 
in this Annual Report on Form 10-K, including our audited consolidated financial statements and the related notes 
thereto before making an investment decision. If any of these risks actually occur, our business, financial condition, 
operating results, cash flow and prospects may be materially and adversely affected. As a result, the trading price of our 
Class A common stock could decline and you could lose some or all of your investment.  

We have grouped our risks according to: 

•  Risks Related to Our Business and Industry; 
•  Risks Related to Our Organizational Structure; and 
•  Risks Related to Ownership of Our Class A Common Stock. 

27 

 
Risks Related to Our Business and Industry  

Our results are tied to the residential real estate market and we may be negatively impacted by downturns in this 
market and general global economic conditions.  

The residential real estate market tends to be cyclical and typically is affected by changes in general economic conditions 
which are beyond our control. These conditions include short-term and long-term interest rates, inflation, fluctuations in 
debt and equity capital markets, wage and job growth, levels of unemployment, home affordability, down payment 
requirements, inventory levels, consumer confidence, demographic changes, local or regional economic conditions and 
the general condition of the U.S., Canadian and global economies. The residential real estate market also depends upon 
the strength of financial institutions, which are sensitive to changes in the general macroeconomic and regulatory 
environment. Lack of available credit or lack of confidence in the financial sector could impact the residential real estate 
market.  The residential real estate market could also be negatively impacted by acts of nature, such as fires, hurricanes, 
earthquakes, and such events may lead us to waive fees in certain impacted areas. Climate change may negatively affect 
the residential real estate market. Changes in local, state and federal laws or regulations that affect residential real estate 
transactions or encourage ownership, including but not limited to changes in tax law in late 2017 that limit the 
deductibility of certain mortgage interest expenses and increase the standard deduction (thereby potentially decreasing 
the tax benefits of homeownership) and potential future tax law changes, such as further limiting or eliminating the 
deductibility of certain mortgage interest expense, the application of the alternative minimum tax, and deductibility of 
real property taxes, could impact the residential real estate market. 

Any of the above factors, and other factors discussed in this Annual Report on form 10-K could cause a decline in the 
housing or mortgage markets and have a material adverse effect on our business by causing periods of lower growth or a 
decline in the number of home sales and/or home prices.  This could lead to a decrease of the number of agents in our 
network and reduce the fees we receive from our franchisees and agents, which, in turn, could adversely affect our 
financial condition and results of operations.  

A lack of financing for homebuyers in the U.S. residential real estate market at favorable rates and on favorable 
terms could have a material adverse effect on our financial performance and results of operations.  

Our business is significantly impacted by the availability of financing at favorable rates or on favorable terms for 
homebuyers, which may be affected by government regulations and policies. Certain potential reforms such as the U.S. 
federal government’s conservatorship of Fannie Mae and Freddie Mac or other government sponsored entities (“GSEs”), 
proposals to reform the U.S. housing market, attempts to increase loan modifications for homeowners with negative 
equity, monetary policy of the U.S. government, increases in interest rates and the Dodd-Frank Act may adversely 
impact the housing industry, including homebuyers’ ability to finance and purchase homes.  

The monetary policy of the U.S. government, and particularly the Federal Reserve Board, which regulates the supply of 
money and credit in the U.S., significantly affects the availability of financing at favorable rates and on favorable terms, 
which in turn affects the domestic real estate market.  Changes in the Federal Reserve Board’s policies are beyond our 
control, are difficult to predict, and could restrict the availability of financing on reasonable terms at favorable interest 
rates for homebuyers, which could have a material adverse effect on our business, results of operations and financial 
condition. 

In addition, a reduction in government support for home financing, including the possible winding down of GSEs could 
further reduce the availability of financing for homebuyers in the U.S. residential real estate market.  No consensus has 
emerged in Congress concerning potential reforms relating to Fannie Mae and Freddie Mac and a potential transition to 
alternative structures for the secondary market, so we cannot predict either the short or long term-effects of such 
regulation and its impact on homebuyers’ ability to finance and purchase homes.  

Furthermore, many lenders significantly tightened their underwriting standards since the real estate downturn, and many 
subprime and other alternative mortgage products are no longer common in the marketplace. While some loosening of 
credit standards has occurred, if these mortgage loans continue to be difficult to obtain, including in the jumbo mortgage 

28 

 
 
 
markets, the ability and willingness of prospective buyers to finance home purchases or to sell their existing homes could 
be adversely affected, which would adversely affect our operating results.  

The Dodd-Frank Act, which was passed to more closely regulate the financial services industry, created the Consumer 
Financial Protection Bureau (“CFPB”), an independent federal bureau, which enforces consumer protection laws, 
including various laws regulating mortgage finance. The Dodd-Frank Act also established new standards and practices 
for mortgage lending, including a requirement to determine a prospective borrower’s ability to repay a loan, removing 
incentives to originate higher cost mortgages, prohibiting prepayment penalties for non-qualified mortgages, prohibiting 
mandatory arbitration clauses, requiring additional disclosures to potential borrowers and restricting the fees that 
mortgage originators may collect. Rules implementing many of these changes protect creditors from certain liabilities for 
loans that meet the requirements for “qualified mortgages.” The rules place several restrictions on qualified mortgages, 
including caps on certain closing costs. These and other rules promulgated by the CFPB could have a significant impact 
on the availability of home mortgages and how mortgage brokers and lenders transact business. In addition, the Dodd-
Frank Act contained provisions that require GSEs, including Fannie Mae and Freddie Mac, to retain an interest in the 
credit risk arising from the assets they securitize. This may serve to reduce GSEs’ demand for mortgage loans, which 
could have a material adverse effect on the mortgage industry, which may reduce the availability of mortgages to certain 
borrowers.  

While we are continuing to evaluate all aspects of legislation, regulations and policies affecting the domestic real estate 
market, we cannot predict whether or not such legislation, regulation and policies may increase down payment 
requirements, increase mortgage costs, or result in increased costs and potential litigation for housing market 
participants, any of which could have a material adverse effect on our financial condition and results of operations.  

We may fail to execute our strategies to grow our business, which could have a material adverse effect on our 
financial performance and results of operations.  

We intend to pursue a number of different strategies to grow our revenue and earnings and to deploy the cash generated 
by our business. We constantly strive to increase the value proposition for our agents and brokers. If we do not reinvest 
in our business in ways that support our agents and brokers and make the RE/MAX network attractive to agents and 
brokers, we may become less competitive. Additionally, we are exploring opportunities to acquire other businesses, 
including select RE/MAX independent regional franchises, or other businesses in the U.S. and Canada that are 
complementary to our core business. If we fail to develop, execute, or focus on our business strategy, fail to make good 
business decisions, fail to enforce a disciplined management process to ensure that our investment of resources aligns 
with our strategic plan and our core management and franchising competencies or fail to properly focus resources or 
management attention on strategic areas, any of these could negatively impact the overall value of the Company. If we 
are unable to execute our business strategy, for these or any other reasons, our prospects, financial condition and results 
of operations may be harmed and our stock price may decline.  

We may fail to deliver our booj-driven technology rollout as expected. 

During the first quarter of 2018, we acquired booj, a real estate technology company, primarily to develop and deliver 
core technology solutions designed for RE/MAX affiliates. We anticipate that this new technology will improve existing 
RE/MAX systems and ultimately assist in attracting and retaining agents. If the technology platforms expected to be 
developed by booj (a) are delivered later than expected, (b) do not create a distinct competitive edge for franchisees and 
agents, or (c) have a poorer than expected adoption rate by our franchisees and agents, the introduction of such platforms 
may not be effective in attracting and retaining agents.   

We may be unable to acquire regional franchise rights in independent RE/MAX regions in the U.S. and Canada or 
successfully integrate the independent RE/MAX regions that we have acquired.  

We are pursuing a key growth strategy of reacquiring select RE/MAX independent regional franchises in the U.S. and 
Canada. The acquisition of a regional franchise increases our revenue and provides an opportunity for us to enhance 
profitability. This growth strategy depends on our ability to find regional franchisees willing to sell the franchise rights in 
their regions on favorable terms, as well as our ability to finance and complete these transactions. The number of 

29 

 
 
 
remaining independent regions in the United States and Canada is limited and therefore we may have difficulty finding 
suitable regional franchise acquisition opportunities at an acceptable price. Further, in the event we acquire a regional 
franchise, we may not be able to achieve the expected returns on our acquisition after we integrate the acquired region 
into our business.  

Integrating acquired regions involves complex operational and personnel-related challenges and we may encounter 
unforeseen difficulties and higher than expected integration costs or we may not be able to deliver expected cost and 
growth synergies.  

Future acquisitions may present other challenges and difficulties, including:  

• 

• 
• 

• 
• 

• 

• 

• 

• 
• 

• 

the possible departure of a significant number of key employees;  

regulatory constraints and costs of executing our growth strategy may vary by geography; 

the possible defection of franchisees and agents to other brands or independent real estate companies;  

the disruption of our respective ongoing business;  

limits on growth due to exclusive territories granted by former region owners; 

problems we may discover post-closing with the operations, including the internal controls and procedures of 
the regions we acquire;  

the failure to maintain important business relationships and contracts of the selling region;  

impairment of acquired assets;  

legal or regulatory challenges or litigation post-acquisition, which could result in significant costs; 

unanticipated expenses related to integration; and  

potential unknown liabilities associated with acquired businesses.  

A prolonged diversion of management’s attention and any delays or difficulties encountered in connection with the 
integration of any acquired region or region that we may acquire in the future could prevent us from realizing anticipated 
cost savings and revenue growth from our acquisitions.  

We may not be able to manage growth successfully. 

In order to successfully expand our business, we must effectively recruit, develop and motivate new franchisees, and we 
must maintain the beneficial aspects of our corporate culture. We may not be able to hire new employees with the 
expertise necessary to manage our growth quickly enough to meet our needs. If we fail to effectively manage our hiring 
needs and successfully develop our franchisees, our franchisee and employee morale, productivity and retention could 
suffer, and our brand and results of operations could be harmed. Effectively managing our potential growth could require 
significant capital expenditures and place increasing demands on our management. We may not be successful in 
managing or expanding our operations or in maintaining adequate financial and operating systems and controls. If we do 
not successfully manage these processes, our brand and results of operations could be adversely affected. 

The failure to attract and retain highly qualified franchisees could compromise our ability to expand the RE/MAX 
network.  

Our most important asset is the people in our network, and the success of our franchisees depends largely on the efforts 
and abilities of franchisees to attract and retain high quality agents. If our franchisees fail to attract and retain agents, 
they may fail to generate the revenue necessary to pay the contractual fees owed to us.  

Additionally, although we believe our relationship with our franchisees and their agents is open and strong, the nature of 
such relationships can give rise to conflict. For example, franchisees or agents may become dissatisfied with the amount 

30 

 
 
 
of contractual fees and dues owed under franchise or other applicable arrangements, particularly in the event that we 
increase fees and dues. They may disagree with certain network-wide policies and procedures, including policies 
dictating brand standards or affecting their marketing efforts. They may also be disappointed with our marketing 
campaigns.  In early 2019 we announced a new service model designed to tailor and enhance the value delivered to our 
franchisees and help them further develop their businesses. If we do not implement the new service model effectively or 
if changes to our service model are note well received by our franchisees, that could affect retention of franchises and 
franchisees’ ability to attract and retain agents. If we experience any conflicts with our franchisees on a large scale, our 
franchisees may decide not to renew their franchise agreements upon expiration or may file lawsuits against us or they 
may seek to disaffiliate with us, which could also result in litigation. These events may, in turn, materially and adversely 
affect our business and operating results.  

Our financial results are affected by the ability of our franchisees to attract and retain agents.  

Our financial results are heavily dependent upon the number of agents in our global network. The majority of our 
revenue is derived from recurring dues paid by our franchisee’s agents and contractual fees paid by our franchisees or 
regional franchise owners based on the number of agents within the franchisee’s or regional franchise owner’s network. 
Competition for real estate agents is fierce. If our franchisees are not able to attract and retain agents (which is not within 
our direct control), our revenue may decline. In addition, our competitors may attempt to recruit the agents of our 
franchisees.  

Competition in the residential real estate franchising business is intense, and we may be unable to grow our business 
organically, including increasing our agent count, expanding our network of franchises and their agents, and 
increasing franchise and agent fees, which could adversely affect our brand, our financial performance, and results 
of operations.  

We generally face strong competition in the residential real estate services business from other franchisors and 
brokerages (i.e. national, regional, independent, boutique, discount and web-based brokerages), as well as web-based 
companies focused on real estate. There has recently been substantial investment in real estate technology, including 
companies aiming to use innovative technology to disrupt the real estate industry. As a real estate brokerage franchisor, 
one of our primary assets is our brand name. Upon the expiration of a franchise agreement, a franchisee may choose to 
renew their franchise with us, operate as an independent broker or to franchise with one of our competitors. Competing 
franchisors may offer franchisees fees that are lower than those we charge, or that are more attractive in particular 
markets. Further, some of our largest competitors may have greater financial resources and larger budgets than we do to 
invest in technology to build their brands and enhance their value proposition to agents, brokers and consumers. To 
remain competitive in the sale of franchises and to retain our existing franchisees at the time of the renewal of their 
franchise agreements, we may have to reduce the cost of renewals and/or the recurring monthly fees we charge our 
franchisees. 

As a result of this competition, we may face many challenges in adding franchises and attracting agents in new and 
existing markets to expand our network, as well as other challenges such as:  

• 
• 

• 

• 

• 

selection and availability of suitable markets;  

finding qualified franchisees in these markets who are interested in opening franchises on terms that are 
favorable to us;  

increasing our local brand awareness in new markets;  

attracting and training of qualified local agents; and  

general economic and business conditions. 

31 

 
A significant adoption by consumers of online alternatives to full-service agents could have a material adverse effect 
on our business, prospects and results of operations.  

A significant increase in consumer use of technology that eliminates or minimizes the role of the real estate agent could 
have a materially adverse effect on our business, prospects and results of operations. These options include direct-buyer 
companies (also called iBuyers) that purchase directly from the seller at below-market rates in exchange for speed and 
convenience, and then resell them shortly thereafter at market prices, and online discounters who reduce the role of the 
agent in order to offer sellers a low commission or a flat fee while giving rebates to buyers. How consumers want to buy 
or sell houses will determine if these models reduce or replace the long-standing preference for full-service agents. 

Our financial results are affected directly by the operating results of franchisees and agents, over whom we do not 
have direct control.  

Our real estate franchises generate revenue in the form of monthly ongoing fees, including monthly management fees 
and broker fees (which are tied to agent gross commissions) charged by our franchisees to their agents. Their agents pay 
us annual dues to have access to our network and utilize our services. Accordingly, our financial results depend upon the 
operational and financial success of our franchisees and their agents, whom we do not control, particularly in 
Independent Regions where we exercise less control over franchisees than in Company-owned Regions. Our franchisees 
operate in an intensely competitive market and we have little visibility into the results of operations of our franchises. If 
industry trends or economic conditions are not sustained or do not continue to improve, our franchisees’ financial results 
may worsen and our revenue may decline. We may also have to terminate franchisees more frequently in the future due 
to non-reporting and non-payment. Further, if franchisees fail to renew their franchise agreements, or if we decide to 
restructure franchise agreements in order to induce franchisees to renew these agreements, then our revenue from 
ongoing monthly fees may decrease, and profitability from new franchisees may be lower than in the past due to reduced 
ongoing monthly fees and other non-standard incentives we may need to provide.  

Our franchisees and their agents could take actions that could harm our business.  

Our franchisees are independent businesses and the agents who work within these brokerages are independent 
contractors and, as such, are not our employees, and we do not exercise control over their day-to-day operations. Broker 
franchisees may not operate real estate brokerage businesses in a manner consistent with industry standards, or may not 
attract and retain qualified independent contractor agents. If broker franchisees and agents were to provide diminished 
quality of service to customers, engage in fraud, misconduct or negligence or otherwise violate the law or realtor codes 
of ethics, our image and reputation may suffer materially and we may become subject to liability claims based upon such 
actions of our franchisees and agents. Any such incidents could adversely affect our results of operations.  

Brand value can be severely damaged even by isolated incidents, particularly if the incidents receive considerable 
negative publicity or result in litigation. Some of these incidents may relate to the way we manage our relationship with 
our franchisees, our growth strategies or the ordinary course of our business or our franchisees’ business. Other incidents 
may arise from events that are or may be beyond our control and may damage our brand, such as actions taken (or not 
taken) by one or more franchisees or their agents relating to health, safety, welfare or other matters; litigation and claims; 
failure to maintain high ethical and social standards for all of our operations and activities; failure to comply with local 
laws and regulations; and illegal activity targeted at us or others. Our brand value could diminish significantly if any 
such incidents or other matters erode consumer confidence in us, which may result in a decrease in our total agent count 
and, ultimately, lower revenues, which in turn would materially and adversely affect our business and results of 
operations.  

An organized franchisee association could pose risks to our ability to set the terms of our franchise agreements and our 
pricing. A group of broker/owners from around the country have founded and committed to the initial funding of a new 
RMX Association (RMXA), an independent association of RE/MAX franchisees, whose goal is to work in partnership 
with RE/MAX, LLC and each other to improve, enhance and grow the brand into the future and protect assets and grow 
profitability as franchisees. 

32 

 
 
 
The failure of Independent Region owners to successfully develop or expand within their respective regions could 
adversely impact our revenue and earnings.  

We have sold regional master franchises in the U.S. and Canada and have sold and continue to sell regional master 
franchises in our global locations outside of Canada. While we are pursuing a strategy to acquire select regional 
franchise rights in a number of regions in the U.S. and Canada, we still rely on independent regional master franchises in 
Independent Regions, and in all regions located outside the U.S. and Canada. We depend on Independent Regions, which 
have the exclusive right to grant franchises within a particular region, to successfully develop or expand within their 
respective regions and to monitor franchisees’ use of our brand. The failure of any of these Independent Region owners 
to do these things, or the termination of an agreement with a regional master franchisee could delay the development of a 
particular franchised area, interrupt the operation of our brand in a particular market or markets while we seek alternative 
methods to develop our franchises in the area, and weaken our brand image. Such an event could result in lower revenue 
for us, which would adversely impact our business and results of operations. 

We are subject to a variety of additional risks associated with our franchisees.  

Our franchise system subjects us to a number of risks, any one of which may impact our ability to collect recurring, 
contractual fees and dues from our franchisees, may harm the goodwill associated with our brand, and/or may materially 
and adversely impact our business and results of operations.  

Bankruptcy of U.S. Franchisees. A franchisee bankruptcy could have a substantial negative impact on our ability to 
collect fees and dues owed under such franchisee’s franchise arrangements.  

Franchise Nonrenewal.  Each franchise agreement has an expiration date. Upon the expiration of the franchise 
arrangement, we or the franchisee may or may not elect to renew the franchise arrangement. If the franchisee 
arrangement is renewed, such renewal is generally contingent on the franchisee’s execution of the then-current form of 
franchise arrangement (which may include terms the franchisee deems to be less favorable than the prior franchise 
agreement), the satisfaction of certain conditions and the payment of a renewal fee. If a franchisee is unable or unwilling 
to satisfy any of the foregoing conditions, the expiring franchise arrangement will terminate upon expiration of the term 
of the franchise arrangement. 

The real estate business is highly regulated and any failure to comply with such regulations or any changes in such 
regulations could adversely affect our business.  

The businesses of our franchisees are highly regulated and are subject to requirements governing the licensing and 
conduct of real estate brokerage and brokerage-related businesses in the jurisdictions in which they do business. These 
laws and regulations contain general standards for and prohibitions on the conduct of real estate brokers and agents, 
including those relating to licensing of brokers and agents, fiduciary and agency duties, administration of trust funds, 
collection of commissions, advertising and consumer disclosures. Under state law, the franchisees and our real estate 
brokers have certain duties to supervise and are responsible for the conduct of their brokerage business.  

Our franchisees (other than in commercial brokerage transactions) must comply with RESPA. RESPA and comparable 
state statutes, among other things, restrict payments which real estate brokers, agents and other settlement service 
providers may receive for the referral of business to other settlement service providers in connection with the closing of 
real estate transactions. Such laws may to some extent restrict preferred vendor arrangements involving our franchisees. 
RESPA and similar state laws also require timely disclosure of certain relationships or financial interests that a broker 
has with providers of real estate settlement services. 

There is a risk that we could be adversely affected by current laws, regulations or interpretations or that more restrictive 
laws, regulations or interpretations will be adopted in the future that could make compliance more difficult or expensive. 
There is also a risk that a change in current laws could adversely affect our business or our franchisees’ businesses.  

Regulatory authorities also have relatively broad discretion to grant, renew and revoke licenses and approvals and to 
implement regulations. Accordingly, such regulatory authorities could prevent or temporarily suspend our franchisees 

33 

 
 
 
from carrying on some or all of our activities or otherwise penalize them if their financial condition or our practices were 
found not to comply with the then current regulatory or licensing requirements or any interpretation of such requirements 
by the regulatory authority. In addition, new regulations could increase the barriers to entry for brokers and agents which 
may impact our ability to sell franchisees and our franchisees’ ability to recruit agents. Our or our franchisees’ failure to 
comply with regulatory requirements or interpretations could limit our ability to renew current franchisees or sign new 
franchisees or otherwise have a material adverse effect on our operations.  

We, or our franchisees, are also subject to various other rules and regulations such as:  

• 

• 

• 

• 

• 
• 

• 

• 

• 

• 

• 

the Gramm-Leach-Bliley Act, which governs the disclosure and safeguarding of consumer financial 
information;  

the European Union’s General Data Protection Regulation (GDPR) and various state and federal privacy laws 
protecting consumer data;  

the USA PATRIOT Act;  

restrictions on transactions with persons on the Specially Designated Nationals and Blocked Persons list 
promulgated by the Office of Foreign Assets Control of the Department of the Treasury;  

federal and state “Do Not Call,” “Do Not Fax,” and “Do Not E-Mail” laws;  

the Fair Housing Act;  

laws and regulations, including the Foreign Corrupt Practices Act, that impose sanctions on improper 
payments;  

laws and regulations in jurisdictions outside the U.S. in which we do business;  

state and federal employment laws and regulations, including any changes that would require reclassification 
of independent contractors to employee status, and wage and hour regulations;  

increases in state, local or federal taxes that could diminish profitability or liquidity; and  

consumer fraud statutes.  

Our or our franchisees’ failure to comply with any of the foregoing laws and regulations may result in fines, penalties, 
injunctions and/or potential criminal violations. Any changes to these laws or regulations or any new laws or regulations 
may make it more difficult for us to operate our business and may have a material adverse effect on our operations.  

Our franchising activities are subject to a variety of state and federal laws and regulations regarding franchises, and 
any failure to comply with such existing or future laws and regulations could adversely affect our business.  

The sale of franchises is regulated by various state laws as well as by the Federal Trade Commission (“FTC”). The FTC 
requires that franchisors make extensive disclosure to prospective franchisees but does not require registration. A number 
of states require registration and/or disclosure in connection with franchise offers and sales. In addition, several states 
have “franchise relationship laws” or “business opportunity laws” that limit the ability of franchisors to terminate 
franchise agreements or to withhold consent to the renewal or transfer of these agreements. We believe that our 
franchising procedures, as well as any applicable state-specific procedures, comply in all material respects with both the 
FTC guidelines and all applicable state laws regulating franchising in those states in which we offer new franchise 
arrangements. However, noncompliance could reduce anticipated revenue, which in turn may materially and adversely 
affect our business and operating results.  

Most of our franchisees self-report their agent counts, agent commissions and fees due to us, and we have limited 
tools to validate or verify these reports. This could impact our ability to collect revenue owed to us by our Independent 
Regions, franchisees, and agents, and could affect our ability to forecast our performance accurately.  

Under our franchise agreements, franchisees, including independent regions, self-report (a) the number of agents and (b) 
gross commissions and other statistics from home sale transactions.  This data is used to determine our billings for 

34 

 
 
 
continuing franchise fees, annual dues and broker fees. We may have limited methods of validating the data and must 
rely on reports submitted and our internal protocols for verifying the reasonableness of the data. If franchisees were to 
underreport or erroneously report such data, even if unintentionally, we may not receive all of the revenues due to us. In 
addition, to the extent that we were underpaid, we may not have a definitive method for determining such underpayment. 
If a material number of our franchisees were to underreport or erroneously report their agent counts, agent commissions 
or fees due to us, it could have a material adverse effect on our financial performance and results of operations. Further, 
agent count is a key performance indicator (KPI), and incomplete information, or information that is not reported in a 
timely manner could impair our ability to evaluate and forecast key business drivers and financial performance.   

The failure to maintain positive relationships with legacy booj customers could have an adverse effect on our 
financial results. 

The booj business which was acquired in February 2018, includes service to legacy customers, unrelated to RE/MAX. 
With the heavy focus by the booj technology development team towards RE/MAX initiatives, we could lose revenue 
over time that is currently earned by booj. Also, disputes with legacy booj customers could result in a diversion of 
management time and other resources and could result in litigation.  

We are subject to certain risks related to litigation filed by or against us, and adverse results may harm our business 
and financial condition.  

We cannot predict with certainty the costs of defense, the costs of prosecution, insurance coverage or the ultimate 
outcome of litigation and other proceedings filed by or against us, including remedies or damage awards, and adverse 
results in such litigation and other proceedings may harm our business and financial condition.  

Such litigation and other proceedings may include, but are not limited to, securities litigation including class actions and 
shareholder derivative litigation, complaints from or litigation by franchisees, usually related to alleged breaches of 
contract or wrongful termination under the franchise arrangements, actions relating to intellectual property, commercial 
arrangements and franchising arrangements. 

In addition, litigation against a franchisee or its affiliated sales agents by third parties, whether in the ordinary course of 
business or otherwise, may also include claims against us for liability by virtue of the franchise relationship. Franchisees 
may fail to obtain insurance naming the Company as an additional insured on such claims. We could face similar claims 
for direct liability related to our former operation of Company-owned brokerages, the last of which we sold in 2015 and 
early 2016. In addition to increasing franchisees’ costs and limiting the funds available to pay us contractual fees and 
dues and reducing the execution of new franchise arrangements, claims against us (including vicarious liability claims) 
divert our management resources and could cause adverse publicity, which may materially and adversely affect us and 
our brand, regardless of whether such allegations are valid or whether we are liable.  

Our global operations may be subject to additional risks related to litigation, including difficulties in enforcement of 
contractual obligations governed by foreign law due to differing interpretations of rights and obligations, compliance 
with multiple and potentially conflicting laws, new and potentially untested laws and judicial systems and reduced 
protection of intellectual property. A substantial unsatisfied judgment against us or one of our subsidiaries could result in 
bankruptcy, which would materially and adversely affect our business and operating results. See “Risk Factors—We 
may experience legal proceedings related to the matters underlying the Special Committee investigation and such legal 
proceedings may result in adverse findings, the imposition of fines or other penalties, increased costs and expenses and 
the diversion of management’s time and resources.” 

Our global operations, including those in Canada, are subject to risks not generally experienced by our U.S. 
operations.  

The risks involved in our global operations and relationships could result in losses against which we are not insured and 
therefore affect our profitability. These risks include:  

• 

fluctuations in foreign currency exchange rates, primarily related to changes in the Canadian dollar to U.S. 

35 

 
 
 
dollar exchange rates, as well as the Euro to U.S. dollar exchange rate and foreign exchange restrictions;  

exposure to local economic conditions and local laws and regulations, including those relating to the agents of 
our franchisees;  

economic and/or credit conditions abroad;  

potential adverse changes in the political stability of foreign countries or in their diplomatic relations with the 
U.S.;  

restrictions on the withdrawal of foreign investment and earnings;  

government policies against businesses owned by foreigners;  

investment restrictions or requirements;  

diminished ability to legally enforce our contractual rights in foreign countries;  

difficulties in registering, protecting or preserving trade names and trademarks in foreign countries;  

restrictions on the ability to obtain or retain licenses required for operation;  

increased franchise regulations in foreign jurisdictions; 

• 

• 
• 

• 
• 

• 
• 

• 

• 
• 

•  withholding and other taxes on remittances and other payments by subsidiaries; and  
• 

changes in foreign tax laws.  

Our global operations outside Canada generally generate substantially lower average revenue per agent than our U.S. and 
Canadian operations.  

Our business depends on strong brands, and any failure to maintain, protect and enhance our brand would hurt our 
ability to grow our business, particularly in new markets where we have limited brand recognition.  

RE/MAX is a strong brand that we believe has contributed significantly to the success of our business, and the Motto 
brand is gaining recognition. Maintaining, protecting and enhancing the “RE/MAX” and Motto brands is critical to 
growing our business. If we do not successfully build and maintain strong brands, our business could be materially 
harmed. Maintaining and enhancing the quality of our brand may require us to make substantial investments in areas 
such as marketing, community relations, outreach and employee training. We actively engage in television, print and 
online advertisements, targeted promotional mailings and email communications, and engage on a regular basis in public 
relations and sponsorship activities. These investments may be substantial and may fail to encompass the optimal range 
of traditional, online and social advertising media to achieve maximum exposure and benefit to the brand.  

Inasmuch as our business is in part dependent on strong brands, our business may be subject to risks related to events 
and circumstances that have a negative impact on our brands.  If we are exposed to adverse publicity or events that do 
damage to our brands and/or image, our business may suffer material adverse effects from the deterioration in our brand 
and image.   

We may be unable to obtain approval of independent regional owners to fund network-wide advertising and 
promotional initiatives.  

Regional RE/MAX master franchisees, as independent business operators, may from time to time disagree with us and 
our strategies regarding the business and how best to promote the RE/MAX brand on a national or network-wide basis. 
Both Company-owned and Independent Regions in the U.S. concentrate advertising expenditures with our respective 
regional advertising funds. Our focus on regional and local advertising in the U.S. may fail to leverage franchisee 
contributions to achieve maximum group purchasing power in our media buys, having an adverse impact on our business 
and results of operation in future periods. To the extent that the advertising funds in Independent Regions choose not to 
contribute to national or pan-regional creative development and media purchases, this may reduce economies of scale in 
the purchase of advertising, or may result in different marketing messages being associated with the RE/MAX brand in 

36 

 
 
 
different areas of the country.  If Independent Regions and their advertising funds choose not to invest in common 
technology platforms, this likewise may reduce economies of scale and may result in fragmented web presences for the 
RE/MAX brand in various areas of the country and less web traffic to remax.com, resulting in fewer leads to RE/MAX 
agents, potentially affecting our results of operations. 

Loss of market leadership could weaken our brand awareness and brand reputation among consumers, agents, and 
brokers.  

We derive significant benefit from our market share leadership and our ability to make claims regarding the same, 
including through use of our slogan that “Nobody sells more real estate than RE/MAX” as measured by residential 
transaction sides. Loss of market leadership, and as a result an inability to tout the same, may hinder public and industry 
perception of RE/MAX as a leader in the real estate industry and hurt agent recruitment and franchise sales as a result.  

Infringement, misappropriation or dilution of our intellectual property could harm our business.  

We regard our RE/MAX trademark, balloon logo and yard sign design trademarks as having significant value and as 
being an important factor in the marketing of our brand. We believe that this and other intellectual property are valuable 
assets that are critical to our success. Not all of the trademarks or service marks that we currently use have been 
registered in all of the countries in which we do business, and they may never be registered in all of those countries. 
There can be no assurance that we will be able to adequately maintain, enforce and protect our trademarks or other 
intellectual property rights.  

We are commonly involved in numerous proceedings, generally on a small scale, to enforce our intellectual property and 
protect our brands. Unauthorized uses or other infringement of our trademarks or service marks, including uses that are 
currently unknown to us, could diminish the value of our brand and may adversely affect our business. Effective 
intellectual property protection may not be available in every market. Failure to adequately protect our intellectual 
property rights could damage our brand and impair our ability to compete effectively. Even where we have effectively 
secured statutory protection for our trademarks and other intellectual property, our competitors may misappropriate our 
intellectual property, and in the course of litigation, such competitors occasionally attempt to challenge the breadth of 
our ability to prevent others from using similar marks or designs. If such challenges were to be successful, less ability to 
prevent others from using similar marks or designs may ultimately result in a reduced distinctiveness of our brand in the 
minds of consumers. Defending or enforcing our trademark rights, branding practices and other intellectual property 
could result in the expenditure of significant resources and divert the attention of management, which in turn may 
materially and adversely affect our business and operating results. Even though competitors occasionally attempt to 
challenge our ability to prevent infringers from using our marks, we are not aware of any challenges to our right to use, 
and to authorize our franchisees to use, any of our brand names or trademarks. 

In addition, franchisee noncompliance with the terms and conditions of our franchise agreements and our brand 
standards may reduce the overall goodwill of our brand, whether through diminished consumer perception of our brand, 
dilution of our intellectual property, the failure to meet the FTC guidelines or applicable state laws, or through the 
participation in improper or objectionable business practices. Moreover, unauthorized third parties may use our 
intellectual property to trade on the goodwill of our brand, resulting in consumer confusion or dilution. Any reduction of 
our brand’s goodwill, consumer confusion, or dilution is likely to impact sales, and could materially and adversely 
impact our business and operating results.  

Our business is heavily reliant on technology and product development for certain key aspects of our operations. 

The systems may not perform as desired or we may experience cost overages, delays, or other factors that may distract 
our management from our business, which could have an adverse impact on our results of operations.  Further, we may 
not be able to obtain future new technologies and systems, or to replace or introduce new technologies and systems as 
quickly as our competitors or in a cost-effective manner. Also, we may not achieve the benefits anticipated or required 
from any new technology or system, including those related to our recent acquisition of booj, and we may not be able to 
devote financial resources to new technologies and systems in the future.  

37 

 
 
 
We rely on traffic to our websites, including our flagship website, remax.com, directed from search engines like 
Google and Bing. If our websites fail to rank prominently in unpaid search results, traffic to our websites could 
decline and our business could be adversely affected.  

Our success depends in part on our ability to attract home buyers and sellers to our websites, including our flagship 
websites, remax.com and mottomortgage.com through unpaid Internet search results on search engines like Google and 
Bing. The number of users we attract from search engines is due in large part to how and where our websites rank in 
unpaid search results. These rankings can be affected by a number of factors, such as changes in ranking algorithms, 
many of which are not under our direct control, and they may change frequently. In addition, our website faces 
increasing competition for audience from real estate portal websites, such as Zillow, Trulia and Realtor.com. As a result, 
links to our websites may not be prominent enough to drive traffic to our websites, and we may not be in a position to 
influence the results. In some instances, search engine companies may change these rankings in order to promote their 
own competing services or the services of one or more of our competitors. Our websites have experienced fluctuations in 
search result rankings in the past, and we anticipate fluctuations in the future. Any reduction in the number of users 
directed to our websites could adversely impact our business and results of operations.  

Cyberattacks, security breaches and improper access to, disclosure or deletion of our data, personally identifiable 
information we collect, or business records could harm our business, damage our reputation and cause losses.  

Our information technologies and systems and those of our third-party hosted services are vulnerable to breach, damage 
or interruption from various causes, including: (i) natural disasters, war and acts of terrorism, (ii) power losses, computer 
systems failure, Internet and telecommunications or data network failures, operator error, losses and corruption of data, 
and similar events, and (iii) employee error, malfeasance or otherwise. Of particular risk and focus in recent years is the 
potential penetration of internal or outsourced systems by individuals seeking to disrupt operations or misappropriate 
information (aka, cyberattacks). Cyberattacks, including the use of phishing and malware, continue to grow in 
sophistication making it impossible for us to mitigate all of these risks. Any extended interruption of our systems or 
exposure of sensitive data to third parties could cause significant damage to our business or our brand, for which our 
business interruption insurance may be insufficient to compensate us for losses that may occur.   

In addition, we rely on the collection and use of personally identifiable information from franchisees, agents and 
consumers to conduct our business and in certain instances such data may include social security numbers, payment card 
numbers, or customer financial information. Global privacy legislation (including the recently enacted GDPR regulations 
in the European Union), enforcement and policy activity are rapidly expanding and creating a complex compliance 
environment. Should we misuse or improperly store the personally identifiable information that we collect, or should we 
be the victim of a cyberattack that results in improper access to such personally identifiable information, we may be 
subject to legal claims and regulatory scrutiny. Any legal claims, government action or damage to our reputation due to 
actions, or the perception that we are taking actions, inconsistent with the terms of our privacy statement, consumer 
expectations, or privacy-related or data protection laws and regulations, could expose us to liability and adversely impact 
our business and results of operations. 

Any disruption to our websites or lead generation tools could harm our business. 

We are vulnerable to certain additional risks and uncertainties associated with websites, which include our lead referral 
system LeadStreet®, remax.com, global.remax.com, theremaxcollection.com, remaxcommercial.com and 
mottomortgage.com. These risks include changes in required technology interfaces, website downtime and other 
technical failures, security breaches and consumer privacy concerns. We may experience service disruptions, outages 
and other performance problems due to a variety of factors, including reliance on our third-party hosted services, 
infrastructure changes, human or software errors, capacity constraints due to an overwhelming number of users accessing 
our platform simultaneously, and denial of service, fraud or attacks. Our failure to address these risks and uncertainties 
successfully could reduce our Internet presence, generate fewer leads for our agents and damage our brand.  Many of the 
risks relating to our website operations are beyond our control. 

38 

 
 
 
We only have one primary facility, which serves as our corporate headquarters.  If we encounter difficulties 
associated with this facility, we could face management issues that could have a material adverse effect on our 
business operations.  

We only have one primary facility, in Denver, Colorado, which serves as our corporate headquarters where most of our 
employees are located. A significant portion of our computer equipment and senior management, including critical 
resources dedicated to financial and administrative functions, is also located at our corporate headquarters. Our 
management and employees would need to find an alternative location if we were to encounter difficulties at our 
corporate headquarters, including by fire or other natural disaster, which would cause disruption and expense to our 
business and operations.  

We recognize the need for, and continue to develop business continuity and disaster recovery plans that would allow us 
to be operational despite casualties or unforeseen events impacting our corporate headquarters. If we encounter 
difficulties or disasters at our corporate headquarters and our business continuity and recovery plans are not adequate, 
our operations and retained information may not be available in a timely manner, or at all, and this would have a material 
adverse effect on our business. 

We rely on third parties for certain important functions and technology.  Any failures by those vendors could disrupt 
our business operations. 

We have outsourced certain key functions to external parties, including some that are critical to financial reporting, our 
franchise and membership tracking/billing, the Motto loan origination system, and a number of critical consumer- and 
franchise/agent-facing websites. We may enter into other key outsourcing relationships in the future. If one or more of 
these external parties were not able to perform their functions for a period of time, perform them at an acceptable service 
level, or handle increased volumes, our business operations could be constrained, disrupted, or otherwise negatively 
affected. Our ability to monitor the activities or performance of vendors may be constrained, which makes it difficult for 
us to assess and manage the risks associated with these relationships. 

We are relatively new to the mortgage brokerage industry, which, along with the intense competition within the 
industry, may hinder our efforts to establish and grow our new mortgage brokerage franchising business, Motto 
Mortgage, which could have implications to the goodwill on our Consolidated Balance Sheet.   

We are pursuing a growth strategy to offer and sell residential mortgage brokerage franchises in the U.S under the 
“Motto Mortgage” brand and trademarks. Our investments in the new Motto business included the cost of our acquisition 
of certain assets of Full House Mortgage Connection, Inc. (“Full House”) and initial funding for the business. We lack 
extensive operating experience in the mortgage brokerage industry. Our strategy hinges on our ability to recruit 
franchisees and help them recruit loan originators, to develop and maintain strong competencies within the mortgage 
brokerage market, on favorable conditions in the related regulatory environment and on our success in developing a 
strong, respected brand. We may fail to understand, interpret, implement and/or train franchisees adequately concerning 
compliance requirements related to the mortgage brokerage industry or the relationship between us and our franchisees, 
any of which failures could subject us or our franchisees to adverse actions from regulators. Motto Franchising, LLC, 
may also have regulatory obligations arising from its relationship with Motto franchisees; we may fail to comply with 
those obligations, and that failure could also subject us to adverse actions from regulators. As a start-up, the Motto 
Mortgage brand’s initial lack of brand recognition may hamper franchise sales efforts. We may experience impairment 
of acquired assets and/or potential unknown liabilities associated with the acquisition of the business of Full House. This 
venture could divert resources, including the time and attention of management and other key employees, from our 
RE/MAX business, and a prolonged diversion could negatively impact operating results. In addition, residential 
mortgage brokerage is a highly competitive industry and Motto will suffer if we are unable to attract franchisees, which 
will adversely affect Motto’s growth, operations and profitability.  Motto has $11.8 million of goodwill recognized in 
connection with its acquisition.  Poor performance for any of the reasons outlined above could trigger an impairment of 
this goodwill.   

39 

 
 
 
 
The terms of RE/MAX, LLC’s senior secured credit facility restrict the current and future operations of RMCO, 
RE/MAX, LLC and their subsidiaries.  

RE/MAX, LLC’s senior secured credit facility includes a number of customary restrictive covenants. These covenants 
could impair the financing and operational flexibility of RMCO, RE/MAX, LLC and their subsidiaries and make it 
difficult for them to react to market conditions and satisfy their ongoing capital needs and unanticipated cash 
requirements. Specifically, such covenants may restrict their ability to, among other things:  

incur additional debt;  

• 
•  make certain investments, acquisitions and joint ventures;  
• 

enter into certain types of transactions with affiliates;  

• 
• 

• 
• 

• 

pay dividends or make distributions or other payments to us;  

use assets as security in certain transactions;  

repurchase their equity interests;  

sell certain assets or merge with or into other companies;  

guarantee the debts of others;  

enter into new lines of business; and  

• 
•  make certain payments on subordinated debt.  

In addition, so long as any revolving loans are outstanding under the senior secured credit facility, RE/MAX, LLC is 
required to maintain specified financial ratios. As of December 31, 2018, there were no outstanding revolving loans.  

The ability to comply with the covenants and other terms of the senior secured credit facility will depend on the future 
operating performance of RE/MAX, LLC and its subsidiaries. If RE/MAX, LLC fails to comply with such covenants and 
terms, it would be required to obtain waivers from the lenders or agree with the lenders to an amendment of the facility’s 
terms to maintain compliance under the facility. If RE/MAX, LLC is unable to obtain any necessary waivers or 
amendments and the debt under our senior secured credit facility is accelerated or the lenders obtain other remedies, it 
would likely have a material adverse effect on our financial condition and future operating performance.  

We have significant debt service obligations and may incur additional indebtedness in the future.  

We have significant debt service obligations, including principal, interest and commitment fee payments due quarterly 
pursuant to RE/MAX, LLC’s senior secured credit facility. Our currently existing indebtedness, or any additional 
indebtedness we may incur, could require us to divert funds identified for other purposes for debt service and impair our 
liquidity position. If we cannot generate sufficient cash flow from operations to service our debt, we may need to 
refinance our debt, dispose of assets or issue additional equity to obtain necessary funds. We do not know whether we 
would be able to take such actions on a timely basis, on terms satisfactory to us, or at all. Future indebtedness may 
impose additional restrictions on us, which could limit our ability to respond to market conditions, to make capital 
investments or to take advantage of business opportunities. Our level of indebtedness has important consequences to you 
and your investment in our Class A common stock.  

For example, our level of indebtedness may:  

• 

• 

require us to use a substantial portion of our cash flow from operations to pay interest and principal on our 
debt, which would reduce the funds available to us for working capital, capital expenditures and other general 
corporate purposes;  

limit our ability to pay future dividends;  

40 

 
 
 
• 

• 

• 

limit our ability to obtain additional financing for working capital, capital expenditures, expansion plans and 
other investments, which may limit our ability to implement our business strategy;  

heighten our vulnerability to downturns in our business, the housing industry or in the general economy and 
limit our flexibility in planning for, or reacting to, changes in our business and the housing industry; or  

prevent us from taking advantage of business opportunities as they arise or successfully carrying out our plans 
to expand our franchise base and product offerings.  

We cannot assure you that our business will generate sufficient cash flow from operations or that future financing will be 
available to us in amounts sufficient to enable us to make payments on our indebtedness or to fund our operations.  

As a result of these covenants, we are limited in the manner in which we conduct our business and we may be unable to 
engage in favorable business activities or finance future operations or capital needs. Our ability to make payments to 
fund working capital, capital expenditures, debt service, and strategic acquisitions will depend on our ability to generate 
cash in the future, which is subject to general economic, financial, competitive, regulatory and other factors that are 
beyond our control.  

Variable rate indebtedness subjects us to interest rate risk, which could cause our debt service obligations to increase 
significantly.  

We have a material amount of term loans outstanding under our senior secured credit facility, net of an unamortized 
discount and issuance costs, which was at variable rates of interest, thereby exposing us to interest rate risk. We currently 
do not engage in any interest rate hedging activity. As such, if interest rates increase, our debt service obligations on our 
outstanding indebtedness would increase even if the amount borrowed remained the same, and our net income would 
decrease.  

Our operating results are subject to quarterly fluctuations, and results for any quarter may not necessarily be 
indicative of the results that may be achieved for the full fiscal year.  

Historically, we have realized, and expect to continue to realize, lower Adjusted EBITDA margins in the first and fourth 
quarters due primarily to the impact of lower broker fees and other revenue primarily as a result of lower overall home 
sale transactions, and higher selling, operating and administrative expenses in the first quarter for expenses incurred in 
connection with our annual convention. Accordingly, our results of operations may fluctuate on a quarterly basis, which 
would cause period to period comparisons of our operating results to not be necessarily meaningful and cannot be relied 
upon as indicators of future annual performance.  

We may experience legal proceedings related to the matters underlying the Special Committee investigation and such 
legal proceedings may result in adverse findings, the imposition of fines or other penalties, increased costs and 
expenses and the diversion of management’s time and resources.  

We may experience legal proceedings including investigations, securities class action claims and/or derivative litigation 
related to matters reviewed by a special committee of our Board of Directors (the “Special Committee”) in 2017 and 
early 2018. The Company has advised the staff of the SEC regarding the internal investigation conducted by the Special 
Committee.  The SEC performed its own inquiry into certain matters related to the Special Committee investigation.  The 
Company cooperated fully with the SEC with respect to its review of these matters and intends to continue to do so in 
the event of any further inquiries.  

Any legal proceedings related to the Special Committee investigation including any shareholder derivative litigation or 
governmental inquiries or investigations may divert management’s time and attention and may result in the incurrence of 
significant expense, including legal fees. Such legal proceedings could also have a material adverse effect on our 
business, financial condition, results of operations and cash flows including as a result of such expenses or arising from 
any consequences of such legal proceedings including damages, monetary fines, sanctions, penalties, adverse publicity 
and damage to reputation.   

41 

 
 
 
Our business is dependent on key personnel including key members of our senior management team and loss of key 
individuals, or the inability to retain additional qualified personnel could adversely affect our operations, our brand 
and our financial performance.  

Our future success will likely continue to depend heavily on the efforts and abilities of key personnel including our CEO, 
Adam Contos, and other members of our senior management. The loss of services from any of these key personnel could 
make it more difficult to successfully operate our business and achieve our business goals. In addition, we do not 
maintain key employee life insurance policies on Mr. Contos or our other key employees. As a result, we may not be 
able to cover the financial loss we may incur in losing the services of any of these individuals.  

In the event of the loss of the services of any of such key personnel, we may be unable to implement or execute upon our 
corporate succession plan due to factors including the timing of the loss relative to the development of key successor 
employees or the loss of those successors themselves.  

Our ability to retain such key personnel and other key individuals is generally subject to numerous factors, including the 
compensation and benefits we pay, our ability to provide pathways for professional development and overall morale. As 
such, we could suffer significant attrition among these key individuals unexpectedly. Competition for qualified personnel 
in the real estate franchising industry is intense, and we cannot assure you that we will be successful in attracting and 
retaining qualified employees.  

Risks Related to Our Organizational Structure  

RIHI has substantial influence over us including over decisions that require the approval of stockholders, and its 
interest in our business may conflict with yours.  

RIHI, a company controlled by David Liniger, our current Chairman and Co-Founder, and Gail Liniger, our Vice Chair 
and Co-Founder, respectively, owns all of our outstanding Class B common stock. Although RIHI no longer controls a 
majority of the voting power of RE/MAX Holdings’ common stock, RIHI remains a significant stockholder of the 
Company and through its ownership of the Class B common stock holds approximately 41% of the voting power of the 
Company’s stock. Therefore, RIHI has the ability to significantly influence all matters submitted to a vote of our 
stockholders. 

In addition, RIHI’s entire economic interest in us is in the form of its direct interest in RMCO through the ownership of 
RMCO common units, the payments it may receive from us under its tax receivable agreement and the proceeds it may 
receive upon any redemption of its RMCO common units, including issuance of shares of our Class A common stock, 
upon any such redemption and any subsequent sale of such Class A common stock. As a result, RIHI’s interests may 
conflict with the interests of our Class A common stockholders. For example, RIHI may have a different tax position 
from us which could influence its decisions regarding certain transactions, especially in light of the existence of the tax 
receivable agreements that we entered into in connection with our IPO, including whether and when we should terminate 
the tax receivable agreements and accelerate our obligations thereunder. In addition, RIHI could have an interest in the 
structuring of future transactions to take into consideration its tax or other considerations, even in situations where no 
similar considerations are relevant to us.  

Our tax receivable agreements require us to make cash payments based upon future tax benefits to which we may 
become entitled.  The amounts that we may be required to pay could be significant, may be accelerated in certain 
circumstances and could significantly exceed the actual tax benefits that we ultimately realize.  

In connection with our IPO, we entered into tax receivable agreements with our historical owners. After one of these 
historical owners assigned its interest in its tax receivable agreement, these tax receivable agreements are now held by 
RIHI and Parallaxes Rain Co-Investment, LLC (“Parallaxes” and together, the “TRA Parties”). The amount of the cash 
payments that we may be required to make under the tax receivable agreements could be significant and will depend, in 
part, upon facts and circumstances that are beyond our control.  

42 

 
 
 
 
The amount of our obligations pursuant to the tax receivable agreement with RIHI will depend, in part, upon the 
occurrence of future events, including any redemptions by RIHI of its ownership interest in RMCO.  In general, future 
redemptions by RIHI will increase our tax receivable agreement obligations to RIHI. Payments under the tax receivable 
agreements are anticipated to be made, on an annual basis. Any payments made by us to the TRA Parties under the tax 
receivable agreements will generally reduce the amount of overall cash flow that might have otherwise been available to 
us. To the extent we are unable to make timely payments under the tax receivable agreements for any reason, the unpaid 
amounts will be deferred and will accrue interest until paid by us. Furthermore, our future obligation to make payments 
under the tax receivable agreements could make us a less attractive target for an acquisition, particularly in the case of an 
acquirer that cannot use some or all of the tax benefits that may be deemed realized under the tax receivable agreements. 
The payments under the tax receivable agreement with RIHI are not conditioned upon RIHI maintaining a continued 
ownership interest in either RMCO or us, and payments under the tax receivable agreement with Parallaxes are not 
conditioned upon Parallaxes holding any ownership interest in either RMCO or us. 

The tax receivable agreements provide that if certain mergers, asset sales, other forms of business combination, or other 
changes of control were to occur, or that if, at any time, we elect an early termination of the tax receivable agreements, 
then our obligations, or our successor’s obligations, to make payments under the tax receivable agreements would be 
based on certain assumptions, including an assumption that we would have sufficient taxable income to fully utilize all 
potential future tax benefits that are subject to the tax receivable agreements.  

As a result, (i) we could be required to make cash payments to the TRA Parties that are greater than the specified 
percentage of the actual benefits we ultimately realize in respect of the tax benefits that are subject to the tax receivable 
agreements, and (ii) if we elect to terminate the tax receivable agreements early, we would be required to make an 
immediate cash payment equal to the present value of the anticipated future tax benefits that are the subject of the tax 
receivable agreements, which payment may be made significantly in advance of the actual realization, if any, of such 
future tax benefits. In these situations, our obligations under the tax receivable agreements could have a substantial 
negative impact on our liquidity and could have the effect of delaying, deferring or preventing certain mergers, asset 
sales, other forms of business combination, or other changes of control. There can be no assurance that we will be able to 
finance our obligations under the tax receivable agreements.  

We will also not be reimbursed for any cash payments previously made to the TRA Parties (or their predecessors) 
pursuant to the tax receivable agreements if any tax benefits initially claimed by us are subsequently challenged by a 
taxing authority and are ultimately disallowed. Instead, any excess cash payments made by us to either of the TRA 
Parties will be netted against any future cash payments that we might otherwise be required to make under the terms of 
the tax receivable agreements. However, we might not determine that we have effectively made an excess cash payment 
to either of the TRA Parties for a number of years following the initial time of such payment. As a result, it is possible 
that we could make cash payments under the tax receivable agreements that are substantially greater than our actual cash 
tax savings.  

Risks Related to Ownership of Our Class A Common Stock  

RIHI directly (through ownership of our Class B common stock) and indirectly (through ownership of RMCO 
common units) owns interests in us, and RIHI has the right to redeem and cause us to redeem, as applicable, such 
interests pursuant to the terms of the RMCO, LLC agreement. We may elect to issue shares of Class A common stock 
upon such redemption, and the issuance and sale of such shares may have a negative impact on the market price of 
our Class A common stock. 

In connection with our IPO, RMCO entered into the RMCO, LLC agreement, and subject to certain restrictions set forth 
therein, RIHI is entitled to potentially redeem the RMCO common units it holds for an aggregate of up to 12,559,600 
shares of our Class A common stock, subject to customary adjustments. We also have entered into a registration rights 
agreement pursuant to which the shares of Class A common stock issued upon such redemption are eligible for resale, 
subject to certain limitations set forth therein.  

We cannot predict the size of future issuances of our Class A common stock or the effect, if any, that future issuances 
and sales of shares of our Class A common stock may have on the market price of our Class A common stock. Sales or 

43 

 
 
 
distributions of substantial amounts of our Class A common stock, including shares issued in connection with an 
acquisition, or the perception that such sales or distributions could occur, may cause the market price of our Class A 
common stock to decline.  

You may be diluted by future issuances of additional Class A common stock in connection with our incentive plans, 
acquisitions or otherwise; future sales of such shares in the public market, or the expectations that such sales may 
occur, could lower our stock price. 

Our certificate of incorporation authorizes us to issue shares of Class A common stock and options, rights, warrants and 
appreciation rights relating to Class A common stock for the consideration and on the terms and conditions established 
by our Board of Directors in its sole discretion. This could include issuances as compensation pursuant to our 2013 
Omnibus Incentive Plan, in connection with acquisitions (either by issuing shares to raise funds for such an acquisition, 
or by issuing shares to the seller of the acquired business) or to raise capital for other purposes.  Any Class A common 
stock that we issue, including under our 2013 Omnibus Incentive Plan or other equity incentive plans that we may adopt 
in the future, would dilute the percentage ownership held by the investors who own Class A common stock.  

Our Class A common stock price may be volatile or may decline regardless of our operating performance and you 
may not be able to resell your shares at or above the price you paid for them.  

Many factors, which are outside our control, may cause the market price of our Class A common stock to fluctuate 
significantly, including those described elsewhere in this “Risk Factors” section, as well as the following:  

• 
• 

• 

• 
• 

• 

• 
• 

our operating and financial performance and prospects;  

our quarterly or annual earnings or those of other companies in our industry compared to market expectations;  

future announcements concerning our business or our competitors’ businesses;  

the public’s reaction to our press releases, other public announcements and filings with the SEC;  

the size of our public float;  

coverage by or changes in financial estimates by securities analysts or failure to meet their expectations;  

strategic actions by us or our competitors, such as acquisitions or restructurings;  

changes in accounting standards, policies, guidance, interpretations or principles;  

•  material weakness in our internal control over financial reporting.  

Volatility in the market price of our common stock may prevent investors from being able to sell their common stock at 
or above the price they paid for the stock. In addition, price volatility may be greater if the public float and trading 
volume of our common stock is low. As a result, you may suffer a loss on your investment.  

We cannot assure you that we will have the available cash to make dividend payments.  

We intend to continue to pay cash dividends quarterly. Whether we will do so, however, and the timing and amount of 
those dividends, will be subject to approval and declaration by our Board of Directors and will depend upon on a variety 
of factors, including our financial results, cash requirements and financial condition, our ability to pay dividends under 
our senior secured credit facility and any other applicable contracts, and other factors deemed relevant by our Board of 
Directors. Any dividends declared and paid will not be cumulative.  

Because we are a holding company with no material assets other than our ownership of common units of RMCO, we 
have no independent means of generating revenue or cash flow, and our ability to pay dividends is dependent upon the 
financial results and cash flows of RMCO and its subsidiaries and distributions we receive from RMCO. We expect to 
cause RMCO to make distributions to fund our expected dividend payments, subject to applicable law and any 
restrictions contained in RMCO’s or its subsidiaries’ current or future debt agreements.  

44 

 
Anti-takeover provisions in our charter documents and Delaware law might discourage or delay acquisition attempts 
for us that you might consider favorable.  

Our certificate of incorporation and bylaws contain provisions that may make the acquisition of our company more 
difficult without the approval of our Board of Directors. These provisions:  

• 

• 

• 
• 

• 

• 

• 

establish a classified Board of Directors so that not all members of our Board of Directors are elected at one 
time;  

authorize the issuance of undesignated preferred stock, the terms of which may be established and the shares of 
which may be issued without stockholder approval, and which may include super voting, special approval, 
dividend or other rights or preferences superior to the rights of the holders of common stock;  

provide that our Board of Directors is expressly authorized to make, alter or repeal our bylaws;  

delegate the sole power to a majority of our Board of Directors to fix the number of directors;  

provide the power of our Board of Directors to fill any vacancy on our Board of Directors, whether such 
vacancy occurs as a result of an increase in the number of directors or otherwise;  

eliminate the ability of stockholders to call special meetings of stockholders; and  

establish advance notice requirements for nominations for elections to our Board of Directors or for proposing 
matters that can be acted upon by stockholders at stockholder meetings. 

Our certificate of incorporation also contains a provision that provides us with protections similar to Section 203 of the 
Delaware General Corporation Law, and prevents us from engaging in a business combination with a person who 
acquires at least 15% of our common stock for a period of three years from the date such person acquired such common 
stock unless board or stockholder approval is obtained prior to the acquisition, except that David and Gail Liniger are 
deemed to have been approved by our Board of Directors, and thereby not subject to these restrictions. These anti-
takeover provisions and other provisions under Delaware law could discourage, delay or prevent a transaction involving 
a change in control of our Company, even if doing so would benefit our stockholders. These provisions could also 
discourage proxy contests and make it more difficult for you and other stockholders to elect directors of your choosing 
and to cause us to take other corporate actions you desire. 

45 

 
ITEM 1B. UNRESOLVED STAFF COMMENTS 

None.  

ITEM 2. PROPERTIES  

Our corporate headquarters is located in leased offices in Denver, Colorado. The lease consists of approximately 231,000 
square feet and expires in April 2028. We also lease an office building in Denver, Colorado for our booj operations. The 
lease consists of approximately 20,000 square feet and expires in February 2034.  

ITEM 3. LEGAL PROCEEDINGS  

From time to time we are involved in litigation, claims and other proceedings relating to the conduct of our business. 
Such litigation and other proceedings may include, but are not limited to, actions relating to intellectual property, 
commercial arrangements, franchising arrangements, brokerage disputes, vicarious liability based upon conduct of 
individuals or entities outside of our control including franchisees and independent agents, and employment law claims. 
Litigation and other disputes are inherently unpredictable and subject to substantial uncertainties and unfavorable 
resolutions could occur. Often these cases raise complex factual and legal issues, which are subject to risks and 
uncertainties and which could require significant time and resources from management. Although we do not believe any 
currently pending litigation will have a material adverse effect on our business, financial condition or operations, there 
are inherent uncertainties in litigation and other claims and regulatory proceedings and such pending matters could result 
in unexpected expenses and liabilities and might materially adversely affect our business, financial condition or 
operations, including our reputation.  

ITEM 4. MINE SAFETY DISCLOSURES  

None.  

46 

 
 
 
PART II  

ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS 
AND ISSUER PURCHASES OF EQUITY SECURITIES  

Our Class A common stock trades on the New York Stock Exchange (“NYSE”) under the symbol “RMAX”. As of 
February 19, 2019, we had 28 stockholders of record of our Class A common stock. This number does not include 
stockholders whose stock is held in nominee or street name by brokers. All shares of Class B common stock are owned 
by RIHI, Inc. (“RIHI”), and there is no public market for these shares.   

The following table shows the highest and lowest close prices for our Class A common stock as well as dividends 
declared per share during the calendar quarter indicated below for the years ended December 31, 2018 and 2017.  

Class A Common Stock 
Market Price 

Highest 

Lowest 

Dividends 
Declared 

per Share 

2018 

First quarter  . . . . . . . . . . . . . . . . . . . . . . .  
Second quarter . . . . . . . . . . . . . . . . . . . . .  
Third quarter . . . . . . . . . . . . . . . . . . . . . . .  
Fourth quarter . . . . . . . . . . . . . . . . . . . . . .  

$ 
$ 
$ 
$ 

 60.90   $ 
 60.45   $ 
 56.25   $ 
 43.85   $ 

 45.40   $ 
 52.10   $ 
 42.85   $ 
 28.23   $ 

2017 

First quarter  . . . . . . . . . . . . . . . . . . . . . . .  
$ 
Second quarter . . . . . . . . . . . . . . . . . . . . .    $ 
Third quarter . . . . . . . . . . . . . . . . . . . . . . .    $ 
Fourth quarter . . . . . . . . . . . . . . . . . . . . . .    $ 

 60.90   $ 
 60.25   $ 
 64.60   $ 
 67.20   $ 

 53.10   $ 
 53.15   $ 
 56.50   $ 
 46.30   $ 

4 

 0.20 
 0.20 
 0.20 
 0.20 

 0.18 
 0.18 
 0.18 
 0.18 

During 2018, our Board of Directors declared quarterly cash dividends of $0.20 per share of Class A common stock. See 
Note 5, Earnings Per Share and Dividends to the consolidated financial statements included elsewhere in this Annual 
Report on Form 10-K for further information. We intend to continue to pay a cash dividend on shares of Class A 
common stock on a quarterly basis. However the timing and amount of those dividends will be subject to approval and 
declaration by our Board of Directors and will depend on a variety of factors, including the financial results and cash 
flows of RMCO, LLC and its consolidated subsidiaries (“RMCO”), distributions we receive from RMCO, cash 
requirements and financial condition, our ability to pay dividends under our senior secured credit facility and any other 
applicable contracts, and other factors deemed relevant by our Board of Directors. All dividends declared and paid will 
not be cumulative.  

47 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
   
 
   
 
   
 
 
 
 
 
   
 
 
 
 
 
   
Performance Graph  

The following graph and table depict the total return to stockholders from December 31, 2013 through December 31, 
2018, relative to the performance of the S&P 500 Index, Russell 2000 (Total Return) Index and a peer group of real 
estate and franchise related companies. The graph and table assume that $100 was invested at the closing price on 
December 31, 2013 and that all dividends were reinvested. 

The performance graph and table are not intended to be indicative of future performance. The performance graph and 
table shall not be deemed “soliciting material” or to be “filed” with the Securities and Exchange Commission for 
purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject 
to the liabilities under that Section, and shall not be deemed to be incorporated by reference into any of the Company’s 
filings under the Securities Act of 1933, as amended, or the Exchange Act.  

$200

$180

$160

$140

$120

$100

12/31/2013

12/31/2014

12/31/2015

12/31/2016

12/31/2017

12/31/2018

RE/MAX Holdings Inc

Other franchise and real estate related companies

S&P 500 Index

Russell 2000 (Total Return) Index

Other franchise and real estate related companies include the following: Realogy Holding Corp., Dunkin’ Brands Group 
Inc., Domino’s Pizza Inc., Yum! Brands Inc., Choice Hotels International Inc., Marriott International Inc., CBRE Group 
Inc. and Jones Lang LaSalle Inc. For purposes of the chart and table, the companies in this peer group are weighted 
according to their market capitalization.  

4 

48 

 
 
 
 
 
 
ITEM 6. SELECTED FINANCIAL DATA  

The following tables set forth our selected historical consolidated financial results and other data as of the dates and for 
the periods indicated. The selected consolidated statements of income data for the years ended December 31, 2018, 2017 
and 2016, and the consolidated balance sheets data as of December 31, 2018 and 2017 have been derived from our 
audited consolidated financial statements (“financial statements”) included elsewhere in this Annual Report on 
Form 10- K.  

The selected consolidated statements of income data for the years ended December 31, 2015 and 2014 and the selected 
consolidated balance sheets data as of December 31, 2016, 2015 and 2014 have been derived from our audited financial 
statements not included in this Annual Report on Form 10-K.  

As of December 31, 2014, RE/MAX Holdings, Inc. (“RE/MAX Holdings”) owned 39.89% of the common membership 
units in RMCO, LLC and its consolidated subsidiaries (“RMCO”), and as of December 31, 2018, RE/MAX Holdings 
owns 58.57% of the common membership units in RMCO. RE/MAX Holdings’ economic interest in RMCO increased 
primarily due to the issuance of shares of Class A common stock as a result of RIHI’s redemption of 5.2 million 
common units in RMCO during the fourth quarter of 2015. RE/MAX Holdings’ only business is to act as the sole 
manager of RMCO and in that capacity, RE/MAX Holdings operates and controls all of the business and affairs of 
RMCO. 

Our selected historical financial data may not be indicative of our future financial condition, future results of operations 
or future cash flows.  

You should read the information set forth below in conjunction with our historical financial statements and the notes to 
those statements and “Item 7.—Management’s Discussion and Analysis of Financial Condition and Results of 
Operations” included elsewhere in this Annual Report on Form 10-K.  

49 

 
 
 
Year Ended December 31,  

2017 

2016 

2018 

  As adjusted*    As adjusted*   

2015* 

2014* 

(in thousands, except per share amounts and agent data) 

Total revenue: 

Continuing franchise fees . . . . . . . . . . . . . . . . . . .   $  101,104 
 35,894 
Annual dues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 46,871 
Broker fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 28,757 
Franchise sales and other revenue  . . . . . . . . . . . .  
Brokerage revenue . . . . . . . . . . . . . . . . . . . . . . . . .  
 — 
Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
 212,626  
Operating expenses: 

$  93,694   $  81,197   $  73,750   $  72,706 
 30,726 
 28,685 
 23,440 
 15,427 
   170,984 

 33,767  
 43,801  
 22,452  
 —  
 193,714 

 32,653  
 37,209  
 24,471  
 112  
 175,642 

 31,758  
 32,334  
 25,468  
 13,558  
 176,868 

Selling, operating and administrative expenses . .  
Depreciation and amortization . . . . . . . . . . . . . . .  
Loss (gain) on sale or disposition of assets, net  .  
Gain on reduction in tax receivable agreement 
liability . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

 (6,145)
Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . .        134,775  
Operating income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
 77,851  
Other expenses, net: 

   120,179 
 20,678 
 63 

   106,946  
 20,512  
 660  

 88,037  
 16,094  
 178  

 91,561  
 15,124  
 (3,397) 

 92,400 
 15,316 
 (14)

 (32,736)  
 95,382  
 98,332  

 —  
   104,309  
 71,333  

 —  
   103,288  
 73,580  

 — 
   107,702 
 63,282 

Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Interest income  . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Foreign currency transaction (losses) gains  . . . .  
Loss on early extinguishment of debt  . . . . . . . . .  
Equity in earnings of investees . . . . . . . . . . . . . . .  

 (12,051)
 676 
 (312)
 — 
 — 
 (11,687) 
 66,164  
 (15,799) 
 50,365  

 (9,996)  
 352  
 174  
 —  
 —  
 (9,470)  
 88,862  
 (57,047)  
 31,815  

 (8,596)  
 160  
 (86)  
 (796)  
 —  
 (9,318)  
 62,015  
 (15,167)  
 46,848  

 (10,413) 
 178  
 (1,661) 
 (94) 
 1,215  
 (10,775) 
 62,805  
 (12,030) 
 50,775  

 (9,295)
 313 
 (1,348)
 (178)
 600 
 (9,908)
 53,374 
 (9,948)
 43,426 

Total other expenses, net . . . . . . . . . . . . . . . . . . . . . . . . .      
Income before provision for income taxes  . . . . . . . . . .      
Provision for income taxes . . . . . . . . . . . . . . . . . . . . . . .      
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Less: net income attributable to non-controlling 
interests  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
 30,209 
Net income attributable to RE/MAX Holdings, Inc. . . .     $  27,044   $  10,238   $  22,221   $  16,412   $  13,217 
Earnings Per Share Data: 
Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $
Other Data: 
Agent count at period end (unaudited) . . . . . . . . . . . . . .        124,280  
Cash dividends declared per share of Class A common 
stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $

 1.52   $
 1.52   $

 1.30   $
 1.28   $

 0.58   $
 0.58   $

 1.26   $
 1.26   $

 1.14 
 1.08 

   104,826  

   119,041  

   111,915  

 0.80   $

 2.00   $

 0.72   $

 0.60   $

 24,627  

 21,577  

 34,363  

 23,321  

 98,010 

 0.25 

*Effective January 1, 2018, the Company adopted ASU 2014-09, Revenue from Contracts with Customers (Topic 606), 
the new revenue recognition standard, retrospectively. All 2017 and 2016 financial results have been recast to reflect this 
change. Financial results for 2015 and 2014 have not been recast and are therefore not comparable. See Note 3, Revenue 
for more information. 

50 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
    
    
    
 
     
 
 
 
 
 
 
   
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
  
 
  
 
 
 
   
 
 
  
 
  
 
 
 
 
 
Cash  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      $ 
Franchise agreements, net . . . . . . . . . . . . . . . .   
Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Payable pursuant to tax receivable 
agreements, including current portion . . . . . .   
Debt, including current portion . . . . . . . . . . . .   
Total stockholders' equity . . . . . . . . . . . . . . . .   

As of December 31,  

2017 

2018 

  As adjusted* 

2016 
  As adjusted* 
(in thousands) 

2015* 

2014* 

 59,974     $ 
 103,157  
 150,684  
 426,840  

 50,807   $ 
 119,349  
 135,213  
 412,835  

 57,609   $   110,212   $   107,199 
 75,505 
 61,939  
 109,140  
 71,871  
 126,633  
 72,463 
 356,431 
 383,786  
 444,683  

 40,787 
 227,787  
 79,275  

 53,175  
 228,986  
 49,126  

 98,809  
 230,820  
 43,841  

 100,035  
 200,357  
 39,414  

 67,418 
 209,777 
 39,283 

*Effective January 1, 2018, the Company adopted ASU 2014-09, Revenue from Contracts with Customers (Topic 606), 
the new revenue recognition standard, retrospectively. All 2017 and 2016 financial results have been recast to reflect this 
change. Financial results for 2015 and 2014 have not been recast and therefore are not comparable. See Note 3, Revenue 
for more information.  

51 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
     
     
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS 
OF OPERATIONS  

The following discussion and analysis should be read in conjunction with our consolidated financial statements 
(“financial statements”) and accompanying notes thereto included elsewhere in this Annual Report on Form 10-K. This 
Management’s Discussion and Analysis of Financial Condition and Results of Operations contains forward-looking 
statements. See “Special Note Regarding Forward-Looking Statements” and “Item 1A.—Risk Factors” for a discussion 
of the uncertainties, risks and assumptions associated with these statements. Actual results may differ materially from 
those contained in any forward-looking statements.  

The historical results of operations discussed in this Management’s Discussion and Analysis of Financial Condition and 
Results of Operations are those of RE/MAX Holdings, Inc. (“RE/MAX Holdings”) and its consolidated subsidiaries 
(collectively, the “Company,” “we,” “our” or “us”).  

Business Overview  

We are one of the world’s leading franchisors in the real estate industry, franchising real estate brokerages globally under 
the RE/MAX brand (“RE/MAX”) and mortgage brokerages within the U.S. under the Motto Mortgage brand (“Motto”). 
RE/MAX and Motto are 100% franchised - we do not own any of the brokerages that operate under these brands. 
Although we partner with our franchisees to assist them in growing their brokerages, they fund the cost of developing 
their businesses. As a result, we maintain a low fixed-cost structure, which combined with our recurring, fee-based 
models, enables us to capitalize on the economic benefits of the franchising model, yielding high margins and significant 
cash flow. 

Because we are a franchisor of both real estate brokerages and mortgage brokerages with approximately 95% of our 
revenue and nearly three-quarters of our RE/MAX agent count coming from our franchising operations in the U.S. and 
Canada, we are significantly affected by the real estate market in the U.S. and Canada.   

The U.S. housing market experienced a slowdown in home sales during the latter part of 2018, particularly in the West. 
Persistent price appreciation, low housing inventory, rising interest rates and weak wage growth were among the more 
meaningful contributors to the slowdown in home sales as homebuyers and sellers adapted to a shifting market. The 
housing market, which has generally favored sellers over the past several years, began to shift toward greater equilibrium 
and we believe this shift will be healthy for housing over the longer term. Additionally, our U.S. and Canadian agent 
count growth rates modestly decelerated during the fourth quarter. We expect the current home sales and agent count 
growth rate trends to continue through at least the beginning of 2019. 

Financial and Operational Highlights – Year Ended December 31, 2018 
(Compared to year ended December 31, 2017, as adjusted* unless otherwise noted) 
*See Note 3, Revenue for more information. 

•  Total agent count increased by 4.4% to 124,280 agents. 
•  U.S. and Canada combined agent count increased 0.2% to 84,449 agents. 
•  Total open Motto Mortgage franchises more than doubled to 78 offices. 
•  Revenue increased 9.8% to $212.6 million. 
•  Net income attributable to RE/MAX Holdings, Inc. of $27.0 million. 
•  Adjusted EBITDA of $104.3 million and Adjusted EBITDA margin of 49.1%. 

52 

 
 
During 2018, we grew organic revenue 4.5% primarily due to agent count increases, Motto expansion, rising average 
home prices, event-based revenue from our annual convention in the U.S. and a July 1, 2017 annual dues fee increase in 
the U.S. and Canada. Our 2018 revenue growth was also impacted by having waived approximately $2.0 million of 
continuing franchise fees and brokers fees in the prior year for hurricane-impacted associates. We grew our network 
agent count 4.4% and our U.S. and Canadian combined agent count by 0.2%, and we sold 1,120 RE/MAX franchises 
worldwide, including 285 franchises in the U.S. and Canada combined.  

Expenses increased primarily due to increased investments in technology, costs to support booj’s legacy operations 
assisting its external customers, severance and other payroll related expenses, and operating costs to support Motto’s 
growth. These increases were partially offset by a $3.7 million loss recognized in the prior year related to subleasing a 
portion of our corporate office building and costs of a litigation settlement. Interest expense also increased $2.1 million 
due to rising interest rates. 

We also focused on pursuing potential growth catalysts by acquiring booj, a real estate technology company, for a 
purchase price of $26.3 million. With booj, we expect to deliver core technology solutions designed for and with 
RE/MAX affiliates in 2019. We believe this new technology will make our highly productive agents even more efficient 
and successful and help RE/MAX franchisees recruit and retain agents. 

Financial and Operational Highlights – Year Ended December 31, 2017, as adjusted* 
(Compared to year ended December 31, 2016, as adjusted* unless otherwise noted) 
*See Note 3, Revenue for more information. 

•  Total agent count increased by 6.4% to 119,041 agents 
•  U.S. and Canada combined agent count increased 2.3% to 84,274 agents 
•  Acquired the master franchise rights Northern Illinois 
•  Revenue of $193.7 million, up 10.3% from the prior year 
•  Net income attributable to RE/MAX Holdings, Inc. of $10.2 million, which includes a $10.1 million net 

expense impact from the Tax Cuts and Jobs Act 

•  Adjusted EBITDA of $102.1 million and Adjusted EBITDA margin of 52.7% 

During 2017, we grew our business organically primarily due to an increase in broker fee revenue because of rising 
average home prices and changing agent mix, agent count increases, Motto expansion and July 1, 2016 continuing 
franchise fee increases in our Company-owned Regions. We grew our network agent count 6.4% and our U.S. and 
Canadian combined agent count by 2.3%, and we sold 1,059 RE/MAX franchises worldwide, including 324 franchises in 
the U.S. and Canada combined. Organic growth was negatively impacted by the impact of waiving approximately $2.0 
million of continuing franchise fees and broker fees during the year for hurricane-impacted associates.   

Expenses increased primarily due to a $3.7 million loss recognized related to subleasing a portion of our corporate office 
building; a net charge of $2.6 million incurred in connection with a litigation settlement and additional corresponding 
professional fees related to our 2013 acquisition of the net assets of Tails, Inc. (“Tails”); $2.6 million of professional fees 
incurred related to the Special Committee investigation and operating costs for Motto, and the 2016 acquisitions of six 
independent regions (the “2016 Acquired Regions”), and costs for certain employee benefits and the refresh of the 
RE/MAX brand. 

We focused on growth catalysts by successfully acquiring the Independent Region of Northern Illinois (the “2017 
Acquired Region”) for a purchase price of $35.7 million. The acquisition converted nearly 2,300 agents and over 100 
offices into the Company-owned Regions.   

In 2017, RE/MAX branding was updated with a fresh, modern design. This “brand refresh” resulted in updates to the 
iconic RE/MAX Balloon logo, the RE/MAX logotype, and RE/MAX property sign designs. In the company’s nearly 50-
year history, this was the first time the RE/MAX logotype had been modernized and the third time the RE/MAX Balloon 

53 

 
 
 
logo had been updated.  

On December 22, 2017, the Tax Cuts and Jobs Act was enacted. The Tax Cuts and Jobs Act includes significant changes 
to the U.S. corporate tax system, including a federal corporate rate reduction from 35% to 21%. The reduction in the 
corporate tax rate from 35% to 21% resulted in substantial reductions to the Company’s deferred tax assets and the TRA 
liabilities and resulted in a net expense impact on net income of $10.1 million.   

Selected Operating and Financial Highlights 

For comparability purposes, the following table sets forth our agent count and results of operations for the periods 
presented in our audited financial statements included elsewhere in this Annual Report on Form 10-K.  

Year Ended December 31,  
2017 
As adjusted* 

2016 
As adjusted* 

2018 

Total agent count growth  . . . . . . . . . . . . . . . . . . . . . . . .    

 4.4 %  

 6.4 %  

 6.8 % 

Agent Count: 
U.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Canada . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
     U.S. and Canada Total . . . . . . . . . . . . . . . . . . . . . . . .    
Outside U.S. and Canada  . . . . . . . . . . . . . . . . . . . . . . . .    
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Motto open offices . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

RE/MAX franchise sales (1) . . . . . . . . . . . . . . . . . . . . . .    
Motto franchise sales . . . . . . . . . . . . . . . . . . . . . . . . . . .    

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Total selling, operating and administrative expenses . .   $ 
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Net income attributable to RE/MAX Holdings, Inc. . . .   $ 
Adjusted EBITDA (2) . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Adjusted EBITDA margin (2) . . . . . . . . . . . . . . . . . . . . .    

 63,122 
 21,327 
 84,449 
 39,831 
 124,280 

 78  

 1,120  
 49  

 63,162 
 21,112 
 84,274 
 34,767 
 119,041 

 31  

 1,059  
 60  

 212,626  
 120,179  
 50,365  
 27,044  
 104,316  

$ 
$ 
$ 
$ 
$ 

 193,714  
 106,946  
 31,815  
 10,238  
 102,145  

$ 
$ 
$ 
$ 
$ 

 61,730 
 20,672 
 82,402 
 29,513 
 111,915 

 2  

 903  
 6  

 175,642  
 88,037  
 46,848  
 22,221  
 93,789  

 49.1 %  

 52.7 %  

 53.4 % 

*See Note 3, Revenue for more information. 
(1)  Includes franchise sales in the U.S., Canada and global regions. 
(2)  See “—Non-GAAP Financial Measures” for further discussion of Adjusted EBITDA and Adjusted EBITDA margin 
and a reconciliation of the differences between Adjusted EBITDA and net income, which is the most comparable 
U.S. generally accepted accounting principles (“U.S. GAAP”) measure for operating performance. Adjusted 
EBITDA margin represents Adjusted EBITDA as a percentage of total revenue.   

54 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
       
       
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Results of Operations 

Year Ended December 31, 2018 vs. Year Ended December 31, 2017 

Revenue 

A summary of the components of our revenue for the years ended December 31, 2018 and 2017 is as follows (in 
thousands, except percentages):  

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable) 

2018 

2017 
As adjusted*   

$ 

% 

Revenue: 

Continuing franchise fees  . . . . . . . . . . . . . . . . . . . . . . .    $ 
Annual dues  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Broker fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Franchise sales and other revenue . . . . . . . . . . . . . . . . .  
Total revenue  . . . . . . . . . . . . . . . . . . . . . . .  

$ 

 101,104 
 35,894 
 46,871 
 28,757 
 212,626 

$ 

$ 

 93,694   $ 
 33,767  
 43,801  
 22,452  
 193,714   $ 

 7,410  
 2,127  
 3,070  
 6,305  
 18,912  

 7.9 % 
 6.3 % 
 7.0 % 
 28.1 % 
 9.8 % 

*See Note 3, Revenue for more information. 

Consolidated revenue increased $18.9 million, or 9.8%, due to: 

• 

• 
• 

organic growth of $8.8 million, or 4.5%, primarily as a result of agent count increases, Motto expansion, rising 
average home prices, event-based revenue from our annual convention in the U.S. and contributions from the 
July 1, 2017 annual dues fee increase, and the impact of having waived approximately $2.0 million of 
continuing franchise fees and broker fees for hurricane-impacted associates during 2017;  

acquisitions of Northern Illinois and booj added $10.0 million, or 5.2%; and  

foreign currency movements increased revenue $0.2 million, or 0.1%.  

Continuing Franchise Fees  

Revenue from continuing franchise fees increased primarily as a result of contributions from the acquisition of RE/MAX 
of Northern Illinois, which added $3.1 million, Motto expansion and agent count growth. Additionally, the Company 
waived approximately $1.4 million of continuing franchise fees for hurricane-impacted associates during 2017.  

Annual Dues  

Revenue from annual dues increased primarily due to an increase in agent count in the U.S. and Canada and the July 1, 
2017 fee increase. Revenue from annual dues is not affected by our acquisitions of Independent Regions because agents 
in the U.S. and Canadian Independent Regions already pay annual dues to us in the same amounts as agents in 
Company-owned regions. 

Broker Fees  

Revenue from broker fees increased primarily due to contributions from the acquisition of RE/MAX of Northern Illinois, 
which added $1.1 million, organic growth driven primarily by rising average home prices, and having waived 
approximately $0.6 million of broker fees for hurricane-impacted associates during 2017, partially offset by declines in 
total transactions per agent.  

55 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
     
     
 
 
 
  
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Franchise Sales and Other Revenue  

Franchise sales and other revenue increased primarily due to revenue contributed from booj of $5.6 million and event-
based revenue from our annual convention in the U.S.   

Operating Expenses  

A summary of the components of our operating expenses for the years ended December 31, 2018 and 2017 is as follows 
(in thousands, except percentages):  

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable)   

2018 

2017 
As adjusted*  

$ 

      % 

Operating expenses: 

Selling, operating and administrative expenses . . . . . . . . .    $   120,179 
 20,678 
Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . .  
 63 
Loss on sale or disposition of assets, net  . . . . . . . . . . . . . .  
 (6,145)
Gain on reduction in tax receivable agreement liability  . .  
Total operating expenses . . . . . . . . . . . . . . . . .   $   134,775 
Percent of revenue  . . . . . . . . . . . . . . . . . . . . . .  

$ 
 63.4 %    

$   106,946  
 20,512  
 660  
 (32,736) 
 95,382  

 49.2 %    

$   (13,233) 
 (166) 
 597  
 (26,591) 
$   (39,393) 

 (12.4)% 
 (0.8)% 
 90.5 % 
 (81.2)% 
 (41.3)% 

*See Note 3, Revenue for more information. 

Selling, Operating and Administrative Expenses  

Selling, operating and administrative expenses consisted of personnel costs, professional fee expenses, rent and related 
facility operations expense (including losses on subleases) and other expenses. Other expenses include certain marketing 
and production costs that are not paid by our related party advertising funds, including travel and entertainment costs, 
and costs associated with our annual conventions in the U.S. and other events.  

A summary of the components of our selling, operating and administrative expenses for the years ended December 31, 
2018 and 2017 is as follows (in thousands, except percentages): 

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable)   

2018 

2017 
As adjusted*  

$ 

      % 

Selling, operating and administrative expenses: 

Personnel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Professional fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Rent and related facility operations . . . . . . . . . . . . . . . . . . .  
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

 62,935 
 15,631 
 9,104 
 32,509 

$ 

 45,063  
 16,927  
 12,860  
 32,096  

$   (17,872) 
 1,296  
 3,756  
 (413) 

 (39.7)% 
 7.7 % 
 29.2 % 
 (1.3)% 

Total selling, operating and administrative 
expenses  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $   120,179 
Percent of revenue  . . . . . . . . . . . . . . . . . . . . . .  

 56.5 %    

 55.2 %    

$   106,946  

$   (13,233) 

 (12.4)% 

*See Note 3, Revenue for more information. 

Total selling, operating and administrative expenses increased as follows: 

•  Personnel costs increased primarily due to $5.7 million in costs, including incremental stock-based 

compensation expense, to support our increased investments in technology, $5.1 million in costs to support 
booj’s legacy operations assisting its external customers, severance and other payroll related expenses, and 
operating costs to support Motto.  

56 

 
 
 
 
 
 
 
 
 
    
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
•  Professional fees decreased primarily due to a decrease in acquisition-related costs compared to the prior year 
and costs incurred during the third quarter of 2017 in connection with litigation related to our 2013 acquisition 
of the net assets of Tails (See Note 15, Commitments and Contingencies) and other legal fees, partially offset by 
investments in technology. 

•  Rent and related facility operations decreased primarily due to a $3.7 million loss recognized during the third 

quarter of 2017 related to subleasing a portion of our corporate office building.  

•  Other selling, operating and administrative expenses increased slightly primarily due to increased costs to 
support booj’s legacy operations assisting its external customers, increased costs for RE/MAX of Northern 
Illinois and Motto, increases in expenses related to higher attendance at our annual convention in the U.S., and 
increases in bad debt expense. These increases were largely offset by charges in 2017 that did not recur, 
including a $2.6 million net litigation settlement related to our 2013 acquisition of the net assets of Tails (See 
Note 15, Commitments and Contingencies) and the refresh of the RE/MAX brand. Additionally, during the year 
ended December 31, 2018, we adjusted the estimated fair value of the contingent consideration liability related 
to the acquisition of Full House (See Note 11, Fair Value Measurements). 

Depreciation and Amortization  

Depreciation and amortization expense increased primarily due to an increase in amortization expense related to 
intangibles acquired in connection with the acquisitions of RE/MAX of Northern Illinois and booj. See Note 6, 
Acquisitions for additional information. These increases were largely offset by a reduction in amortization expense 
related to certain acquired franchise agreements becoming fully amortized. 

Loss on Sale or Disposition of Assets, Net 

The change in loss on sale or disposition of assets, net was primarily due to the $0.5 million loss recognized during the 
year ended December 31, 2017 for a final settlement of certain provisions of the asset sale agreement related to the 
December 31, 2015 disposition of Sacagawea, LLC d/b/a/ RE/MAX Equity Group (“RE/MAX Equity Group”). 

Gain on Reduction in TRA Liability 

The gain on reduction in TRA liability resulted from changes in tax law arising from the Tax Cuts and Jobs Act, enacted 
in December 2017 and further clarified in 2018. These tax law changes resulted in reductions to the value of deferred tax 
assets the Company holds and related reduction in the value of the TRA liabilities. The gain of $6.1 million in 2018 is a 
result of changes in the taxation of foreign derived income, which the Company recognized after performing a detailed 
review during 2018 of these complex provisions. The gain on reduction in TRA liability of $32.7 million in 2017 is a 
result of the reduction in the corporate tax rate from 35% to 21%. See Note 12, Income Taxes for additional information.  

Other Expenses, Net  

A summary of the components of our other expenses, net for the years ended December 31, 2018 and 2017 is as follows 
(in thousands, except percentages):  

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable) 

2018 

2017 

$ 

% 

Other expenses, net: 

Interest expense  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Interest income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Foreign currency transaction (loss) gain . . . . . . . . . . .  
Total other expenses, net . . . . . . . . . . . . .  
Percent of revenue  . . . . . . . . . . . . . . . . . .  

$ 

$ 

n/m – not meaningful 

 (12,051)
 676 
 (312)
 (11,687) 

$ 
 5.5 %   

$ 

$ 

 (9,996) 
 352  
 174  
 (9,470) 

$ 
 4.9 %   

 (2,055) 
 324  
 (486) 
 (2,217) 

 (20.6)% 
 92.0 % 
n/m  
 (23.4)% 

Other expenses, net increased primarily due to an increase in interest expense as a result of increasing interest rates on 

57 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
     
     
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
our 2016 Senior Secured Credit Facility and a change in foreign currency transaction (losses) gains that were primarily 
as a result of fluctuations of the Canadian dollar against the U.S. dollar.   

Provision for Income Taxes  

Our effective income tax rate decreased to 23.9% from 64.2% for the years ended December 31, 2018 and 2017, 
respectively, primarily due to the Tax Cuts and Jobs Act enacted in December 2017 which resulted in a substantial 
decrease in our corporate tax rate. See Note 12, Income Taxes for further information on the impact of the Tax Cuts and 
Jobs Act. Our effective income tax rate depends on many factors, including a rate benefit attributable to the fact that the 
portion of RMCO, LLC’s earnings attributable to the non-controlling interests are not subject to corporate-level taxes 
because RMCO, LLC (“RMCO”) is classified as a partnership for U.S. federal income tax purposes and therefore is 
treated as a “flow-through entity.” See Note 4, Non-controlling Interest for further details on the allocation of income 
taxes between RE/MAX Holdings and the non-controlling interest. 

Net Income Attributable to Non-controlling Interest 

Net income attributable to non-controlling interest, which represents the portion of earnings attributable to the economic 
interest in RMCO held by RIHI, Inc. (“RIHI”), increased $1.7 million primarily due to an increase in RMCO’s net 
income during the year ended December 31, 2018 compared to December 31, 2017.  

Adjusted EBITDA  

See “—Non-GAAP Financial Measures” for our definition of Adjusted EBITDA and for further discussion of our 
presentation of Adjusted EBITDA as well as a reconciliation of Adjusted EBITDA to net income, which is the most 
comparable GAAP measure for operating performance.   

Adjusted EBITDA was $104.3 million for the year ended December 31, 2018, an increase of $2.2 million from the 
comparable prior year period. Adjusted EBITDA increased primarily due to contributions from the acquisition of 
RE/MAX of Northern Illinois, agent count growth, rising average home prices and the impact of having waived 
continuing franchise fees and broker fees for hurricane-impacted associates during 2017.  The increases were partially 
offset by increased investments in technology and personnel, severance expense and operating costs to support booj’s 
legacy operations assisting its external customers. 

58 

 
 
 
Year Ended December 31, 2017 vs. Year Ended December 31, 2016 

Revenue  

A summary of the components of our revenue for the years ended December 31, 2017 and 2016 is as follows (in 
thousands, except percentages):  

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable) 

2017 
As adjusted*   

2016 
As adjusted*   

$ 

% 

Revenue: 

Continuing franchise fees  . . . . . . . . . . . . . . . . . . . . . . .    $ 
Annual dues  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Broker fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Franchise sales and other revenue . . . . . . . . . . . . . . . . .  
Brokerage revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total revenue  . . . . . . . . . . . . . . . . . . . . . . .  

$ 

 93,694 
 33,767 
 43,801 
 22,452 
 — 
 193,714 

$ 

$ 

 81,197   $ 
 32,653  
 37,209  
 24,471  
 112  
 175,642   $ 

 12,497  
 1,114  
 6,592  
 (2,019) 
 (112) 
 18,072  

 15.4 % 
 3.4 % 
 17.7 % 
 (8.3)% 
n/m  
 10.3 % 

n/m – not meaningful 
*See Note 3, Revenue for more information. 

Consolidated revenue increased primarily due to acquisitions of the 2017 Acquired Region and the 2016 Acquired 
Regions (collectively the “2017 and 2016 Acquired Regions”), which added $13.5 million, or 7.7%. Organic growth 
increased revenue $4.2 million or 2.4%, primarily due to an increase in broker fee revenue due to rising average home 
prices and changing agent mix, agent count increases, Motto expansion and July 1, 2016 fee increases in our Company-
owned Regions. Organic growth was offset by a decrease in revenue recognized from preferred marketing arrangements 
and the impact of waiving approximately $2.0 million of continuing franchise fees and broker fees for hurricane-
impacted associates during 2017. Foreign currency movements increased revenue $0.5 million, or 0.3%.  

Continuing Franchise Fees  

Revenue from continuing franchise fees increased primarily because of contributions from the 2017 and 2016 Acquired 
Regions, which added $8.6 million, or 10.6%. Organic growth increased continuing franchise fees by $3.7 million, or 
4.5%, primarily related to agent count growth, which contributed $2.2 million, July 1, 2016 fee increases in Company-
owned Regions, which contributed $1.2 million, and Motto expansion. Organic growth was negatively impacted by the 
waiving of approximately $1.4 million of continuing franchise fees for hurricane-impacted associates during 2017.  

Annual Dues 

Revenue from annual dues increased primarily due to increased agent count in the U.S. and Canada. Revenue from 
annual dues is not affected by our acquisitions of Independent Regions because agents in the U.S. and Canadian 
Independent Regions already pay annual dues to us in the same amounts as agents in Company-Owned regions.  

Broker Fees 

Revenue from broker fees increased primarily due to the acquisitions of the 2017 and 2016 Acquired Regions, which 
contributed $4.2 million to the increase, as well as organic growth of $2.3 million driven primarily by rising average 
home prices and a reduction in the number of home sale transactions completed by agents that do not pay broker fees. 
Organic growth was negatively impacted by the waiving of approximately $0.6 million of broker fees for hurricane-
impacted associates during 2017.  

59 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
     
 
 
 
  
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Franchise Sales and Other Revenue 

Franchise sales and other revenue decreased primarily due to a decrease in revenue recognized from preferred marketing 
arrangements. These decreases were partially offset by contributions from Motto and the 2017 and 2016 Acquired 
Regions.  

Operating Expenses  

A summary of the components of our operating expenses for the years ended December 31, 2017 and 2016 is as follows 
(in thousands, except percentages): 

Operating expenses: 

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable)   

2017 
  As adjusted*  

2016 
As adjusted*  

$ 

      % 

Selling, operating and administrative expenses . . . . . . . . .   $   106,946 
 20,512 
Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . .  
 660 
Loss on sale or disposition of assets, net  . . . . . . . . . . . . . .  
 (32,736) 
Gain on reduction in tax receivable agreement liability  . .  
 95,382 

Total operating expenses . . . . . . . . . . . . . . . . .   $ 
Percent of revenue  . . . . . . . . . . . . . . . . . . . . . .  

 49.2 %    

$ 

 88,037  
 16,094  
 178  
 —  
$   104,309  

$ 
 59.4 %    

$   (18,909) 
 (4,418) 
 (482) 
 32,736  
 8,927  

 (21.5)% 
 (27.5)% 
n/m  
n/m  
 8.6 % 

n/m – not meaningful 
*See Note 3, Revenue for more information. 

Selling, Operating and Administrative Expenses  

A summary of the components of our selling, operating and administrative expenses for the years ended December 31, 2017 
and 2016 is as follows (in thousands, except percentages):  

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable)   

2017 
  As adjusted*  

2016 
As adjusted*  

$ 

      % 

Selling, operating and administrative expenses: 

Personnel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Professional fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Rent and related facility operations . . . . . . . . . . . . . . . . . . .  
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

 45,063 
 16,927 
 12,860 
 32,096 

$ 

 42,817  
 13,348  
 8,673  
 23,199  

$ 

 (2,246) 
 (3,579) 
 (4,187) 
 (8,897) 

 (5.2)% 
 (26.8)% 
 (48.3)% 
 (38.4)% 

Total selling, operating and administrative 
expenses  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $   106,946 
Percent of revenue  . . . . . . . . . . . . . . . . . . . . . .  

$ 
 55.2 %    

 88,037  

$   (18,909) 

 (21.5)% 

 50.1 %    

*See Note 3, Revenue for more information. 

Selling, operating and administrative expenses increased as follows:  

•  Personnel costs increased due to personnel investments to support Motto and the 2017 and 2016 Acquired 
Regions as well as an increase in certain employee benefits, partially offset by severance and other payroll 
related expenses recognized in the year ended December 31, 2016 and not recognized in the year ended 
December 31, 2017.  

•  Professional fees increased primarily due to $2.6 million in costs related to the Special Committee investigation 
and remediation, costs incurred in connection with litigation related to our acquisition of the net assets of Tails 

60 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
and other legal fees. These increases were partially offset due to expenses incurred in the year ended December 
31, 2016 in connection with the 2016 Senior Secured Credit Facility.  

•  Rent and related facility operations increased primarily due to a $3.7 million loss recognized related to 
subleasing a portion of our corporate office building. See Note 15, Commitments and Contingencies for 
additional information. 

•  Other selling, operating and administrative expenses increased primarily due to a net charge of $2.6 million 

incurred in connection with a litigation settlement related to our 2013 acquisition of the net assets of Tails and 
expenses incurred related to the 2017 and 2016 Acquired Regions, Motto, certain broker events and the refresh 
of the RE/MAX brand.  

Depreciation and Amortization  

Depreciation and amortization expense increased primarily due to amortization expense related to the franchise 
agreements acquired with the 2017 and 2016 Acquired Regions, partially offset by acquired franchise agreements 
reaching the end of their contractual term in the Texas, California and Hawaii regions.    

Loss on Sale or Disposition of Assets, Net  

The change in loss on sale or disposition of assets, net was primarily due to the $0.5 million loss recognized during the 
year ended December 31, 2017 for a final settlement of certain provisions of the asset sale agreement related to the 
December 31, 2015 disposition of Sacagawea, LLC d/b/a RE/MAX Equity Group (“RE/MAX Equity Group”).  

Gain on Reduction in TRA Liability 

The gain on reduction in TRA liability of $32.7 million in 2017 is a result of the Tax Cuts and Jobs Act enacted in 
December 2017, which reduced the corporate tax rate from 35% to 21%. This reduction caused a decrease in the 
Company’s deferred tax assets and a related decrease in the TRA liability. See Note 12, Income Taxes for additional 
information. 

Other Expenses, Net  

A summary of the components of our other expenses, net for the years ended December 31, 2017 and 2016 is as follows 
(in thousands, except percentages): 

Year Ended  
December 31,  

Change 
Favorable/(Unfavorable) 

2017 

2016 

$ 

% 

Other expenses, net: 

Interest expense  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Interest income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Foreign currency transaction gain (loss) . . . . . . . . . . .  
Loss on early extinguishment of debt . . . . . . . . . . . . .  
Total other expenses, net . . . . . . . . . . . . .  
Percent of revenue  . . . . . . . . . . . . . . . . . .  

$ 

$ 

n/m – not meaningful 

 (9,996)
 352 
 174 
 — 
 (9,470) 

$ 

$ 

 (8,596) 
 160  
 (86) 
 (796) 
 (9,318) 

$ 
 4.9 %    

$ 
 5.3 %   

 (1,400) 
 192  
 260  
 796  
 (152) 

 (16.3)% 
n/m  
n/m  
n/m  
 (1.6)% 

Other expenses, net increased primarily due to higher interest expense as a result of an increase in the principal balance 
of term debt outstanding under our 2016 Senior Secured Credit Facility, which replaced our 2013 Senior Secured Credit 
Facility on December 15, 2016. The replacement of the 2013 Senior Secured Credit Facility resulted in a loss on early 
extinguishment of debt.  

61 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
     
     
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Provision for Income Taxes 

Our effective income tax rate increased to 64.2% from 24.5% for the years ended December 31, 2017 and 2016, 
respectively, primarily due to the Tax Cuts and Jobs Act enacted in December 2017 which resulted in a substantial 
decrease in our deferred tax asset due to the reduction in our corporate tax rate. See Note 12, Income Taxes for further 
information on the impact of the Tax Cuts and Jobs Act. As shown in Note 12, Income Taxes, our effective income tax 
rate would have been 24.3% excluding the impacts of the Tax Cuts and Jobs Act. Our effective income tax rate depends 
on many factors, including a rate benefit attributable to the fact that the portion of RMCO’s earnings attributable to the 
non-controlling interests are not subject to corporate-level taxes because RMCO is classified as a partnership for U.S. 
federal income tax purposes and therefore is treated as a “flow-through entity.” See Note 4, Non-controlling Interest for 
further details on the allocation of income taxes between RE/MAX Holdings and the non-controlling interest. 

Net Income Attributable to Non-controlling Interest 

Net income attributable to non-controlling interest, which represents the portion of earnings attributable to the economic 
interest in RMCO held by RIHI, decreased $3.1 million primarily due to a decrease in RMCO’s net income during the 
year ended December 31, 2017 compared to December 31, 2016.  

Adjusted EBITDA 

See “—Non-GAAP Financial Measures” for our definition of Adjusted EBITDA and for further discussion of our 
presentation of Adjusted EBITDA as well as a reconciliation of Adjusted EBITDA to net income, which is the most 
comparable GAAP measure for operating performance.   

Adjusted EBITDA was $102.1 million for the year ended December 31, 2017, an increase of $8.4 million from the 
comparable prior year period. Adjusted EBITDA primarily increased due to $11.0 million in contributions from the 2017 
and 2016 Acquired Regions, increases in broker fee revenue due to rising average home prices and a reduction in 
grandfathered agents, agent count growth, certain payroll related expenses recognized in the year ended December 31, 
2016 and not recognized in the year ended December 31, 2017 and July 1, 2016 fee increases in our Company-owned 
Regions.  

These increases are partially offset by higher operating expenses related to Motto, the refresh of the RE/MAX brand, 
litigation and a reduction in revenue recognized for preferred marketing arrangements. In addition, fee waivers granted 
for hurricane-impacted associates reduced Adjusted EBITDA by approximately $2.0 million.  

Non-GAAP Financial Measures  

The Securities and Exchange Commission (“SEC”) has adopted rules to regulate the use in filings with the SEC and in 
public disclosures of financial measures not in accordance with U.S. GAAP, such as Adjusted EBITDA and the ratios 
related thereto. These measures are derived on the basis of methodologies other than in accordance with U.S. GAAP.  

We define Adjusted EBITDA as EBITDA (consolidated net income before depreciation and amortization, interest 
expense, interest income and the provision for income taxes, each of which is presented in our audited financial 
statements included elsewhere in this Annual Report on Form 10-K), adjusted for the impact of the following items that 
are either non-cash or that we do not consider representative of our ongoing operating performance: loss or gain on sale 
or disposition of assets and sublease, loss on early extinguishment of debt, equity-based compensation expense, public 
offering related expense, acquisition related expense, Special Committee investigation and remediation expense, gain on 
reduction in TRA liability, expense or income related to changes in the estimated fair value measurement of contingent 
consideration and other non-recurring items. During the first quarter of 2018, we revised our definition of Adjusted 
EBITDA to better reflect the performance of our business. We now adjust for expense or income related to changes in 
the estimated fair value measurement of contingent consideration as these are non-cash items that management believes 
are not reflective of operating performance. Adjusted EBITDA was revised in prior periods to reflect this change for 
consistency in presentation.  

62 

 
 
 
Because Adjusted EBITDA omits certain non-cash items and other non-recurring cash charges or other items, we believe 
that it is less susceptible to variances that affect our operating performance resulting from depreciation, amortization and 
other non-cash and non-recurring cash charges or other items. We present Adjusted EBITDA, and the related Adjusted 
EBITDA margin, because we believe they are useful as supplemental measures in evaluating the performance of our 
operating businesses. Our management uses Adjusted EBITDA and Adjusted EBITDA margin as factors in evaluating 
the performance of our business.  

Adjusted EBITDA and Adjusted EBITDA margin have limitations as analytical tools, and you should not consider these 
measures either in isolation or as a substitute for analyzing our results as reported under U.S. GAAP. Some of these 
limitations are:  

• 
• 

• 
• 

• 

• 

• 

• 

these measures do not reflect changes in, or cash requirements for, our working capital needs;  

these measures do not reflect our interest expense, or the cash requirements necessary to service interest or 
principal payments on our debt;  

these measures do not reflect our income tax expense or the cash requirements to pay our taxes;  

these measures do not reflect the cash requirements to pay dividends to stockholders of our Class A common 
stock and tax and other cash distributions to our non-controlling unitholders;   

these measures do not reflect the cash requirements pursuant to the Tax Receivable Agreements (“TRAs”); 

although depreciation and amortization are non-cash charges, the assets being depreciated and amortized will 
often require replacement in the future, and these measures do not reflect any cash requirements for such 
replacements;  

although equity-based compensation is a non-cash charge, the issuance of equity-based awards may have a 
dilutive impact on earnings per share; and  

other companies may calculate these measures differently, so similarly named measures may not be 
comparable.  

A reconciliation of Adjusted EBITDA to net income for our consolidated results for the periods presented is set forth in 
the following table (in thousands):  

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  $ 
Depreciation and amortization  . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Interest expense   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Interest income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Provision for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
(Gain) loss on sale or disposition of assets and sublease, net (1)  .   
Loss on early extinguishment of debt  . . . . . . . . . . . . . . . . . . . . . .   
Equity-based compensation expense . . . . . . . . . . . . . . . . . . . . . . .   
Public offering related expenses . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Acquisition-related expense (2) . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Gain on reduction in TRA liability (3) . . . . . . . . . . . . . . . . . . . . . . .   
Special Committee investigation and remediation expense (4) . . .   
Fair value adjustments to contingent consideration (5) . . . . . . . . .   
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  $ 

Year Ended December 31,  

2018 

 50,365 
 20,678 
 12,051 
 (676)
 15,799 
 98,217 
 (139)
 — 
 9,176 
 — 
 1,634 
 (6,145)
 2,862 
 (1,289)
 104,316 

$ 

$ 

2017 
As adjusted* 

2016 
As adjusted* 

 31,815 
 20,512 
 9,996 
 (352) 
 57,047 
 119,018 
 4,260 
 — 
 2,900 
 — 
 5,889 
 (32,736) 
 2,634 
 180 
 102,145 

$ 

$ 

 46,848 
 16,094 
 8,596 
 (160) 
 15,167 
 86,545 
 (171) 
 2,893 
 2,330 
 193 
 1,899 
 — 
 — 
 100 
 93,789 

(1)  Represents (gain) loss on the sale or disposition of assets as well as the (gains) losses on the sublease of a portion of 

our corporate headquarters office building.  

63 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(2)  Acquisition-related expense includes legal, accounting, advisory and consulting fees incurred in connection with the 

acquisition and integration of acquired companies.  

(3)  Gain on reduction in tax receivable agreement liability is a result of the Tax Cuts and Jobs Act enacted in December 

2017 and further clarified in 2018. See Note 12, Income Taxes for additional information. 

(4)  Special Committee investigation and remediation expense relates to costs incurred in relation to the previously 
disclosed investigation by the special committee of independent directors of actions of certain members of our 
senior management and the implementation of the remediation plan. 

(5)  Fair value adjustments to contingent consideration include amounts recognized for changes in the estimated fair 
value of the contingent consideration liability related to the acquisition of Full House. See Note 11, Fair Value 
Measurements for additional information.  

*See Note 3, Revenue for more information. 

Liquidity and Capital Resources 

Overview of Factors Impacting Our Liquidity 

Our liquidity is affected by the growth of our agent base and conditions in the real estate market. In this regard, our 
short-term liquidity position from time to time has been, and will continue to be, affected by the number of agents in the 
RE/MAX network, among other factors. Our cash flows are primarily related to the timing of:    

 (i) 

(ii) 

cash receipt of revenues; 

payment of selling, operating and administrative expenses, including costs to grow Motto; 

(iii) 

cash consideration for acquisitions and acquisition-related expenses; 

(iv) 

principal payments and related interest payments on our 2016 Senior Secured Credit Facility; 

(v) 

investments in technology; 

dividend payments to stockholders of our Class A common stock; 

(vi) 
(vii)  distributions and other payments to non-controlling unitholders pursuant to the terms of RMCO’s fourth 

amended and restated limited liability company operating agreement (“the New RMCO, LLC Agreement”);  

(viii)  corporate tax payments paid by the Company; and 

(ix) 

payments to the TRA Parties pursuant to the TRAs. 

We have satisfied these needs primarily through our existing cash balances, cash generated by our operations and funds 
available under our 2016 Senior Secured Credit Facility.   

Financing Resources 

On December 15, 2016, RMCO and RE/MAX, LLC, a wholly owned subsidiary of RMCO, amended and restated its 
previous credit agreement with JPMorgan Chase Bank, N.A., as administrative agent, and various lenders party thereto 
(the “2016 Senior Secured Credit Facility”). The 2016 Senior Secured Credit Facility provides to RE/MAX, LLC $235.0 
million in term loans and a $10.0 million revolving facility.  

The 2016 Senior Secured Credit Facility requires RE/MAX, LLC to repay term loans and reduce revolving commitments 
with (i) 100.0% of proceeds of any incurrence of additional debt not permitted by the 2016 Senior Secured Credit 
Facility, (ii) 100.0% of proceeds of asset sales and 100.0% of amounts recovered under insurance policies, subject to 
certain exceptions and a reinvestment right and (iii) 50.0% of excess cash flow at the end of the applicable fiscal year if 
RE/MAX, LLC’s total leverage ratio as defined in the 2016 Senior Secured Credit Facility is in excess of 3.25:1.00, with 
such percentage decreasing as RE/MAX, LLC’s leverage ratio decreases. 

64 

 
 
 
 
The 2016 Senior Secured Credit Facility is guaranteed by RMCO and RE/MAX of Western Canada (1998), LLC, a 
wholly owned subsidiary of RE/MAX, LLC, and is secured by a lien on substantially all of the assets of RMCO, 
RE/MAX, LLC and each guarantor. 

Borrowings under the term loans and revolving loans accrue interest, at London Interbank Offered Rate (“LIBOR”), 
provided LIBOR shall be no less than 0.75% plus an applicable margin of 2.75%.  

The 2016 Senior Secured Credit Facility provides for customary restrictions on, among other things, additional 
indebtedness, liens, dispositions of property, dividends, transactions with affiliates and fundamental changes such as 
mergers, consolidations and liquidations. With certain exceptions, any default under any of our other agreements 
evidencing indebtedness in the amount of $15.0 million or more constitutes an event of default under the 2016 Senior 
Secured Credit Facility.  

The 2016 Senior Secured Credit Facility restricts the aggregate acquisition consideration for permitted acquisitions, in a 
situation in which RE/MAX, LLC would not be in pro forma compliance with a 3.5:1.0 total leverage ratio (based on 
how such term is defined therein), to $100.0 million in any fiscal year. The 2016 Senior Secured Credit Facility also 
provides for incremental facilities, subject to lender participation, if the total leverage ratio (calculated as net debt to 
EBITDA as defined therein) remains below 4.00:1.00.    

As of December 31, 2018, we had $227.2 million of term loans outstanding, net of an unamortized discount and issuance 
costs, $0.6 million of long-term financing assumed with the acquisition of booj and no revolving loans outstanding under 
our 2016 Senior Secured Credit Facility. If any loan or other amounts are outstanding under the revolving line of credit, 
the 2016 Senior Secured Credit Facility requires compliance with a leverage ratio and an interest coverage ratio. A 
commitment fee of 0.5% per annum accrues on the amount of unutilized revolving line of credit.  

Sources and Uses of Cash   

As of December 31, 2018, and 2017, we had $60.0 million and $50.8 million, respectively, in cash and cash equivalents, 
of which approximately $1.1 million and $0.8 million were denominated in foreign currencies, respectively.   

The following table summarizes our cash flows from operating, investing and financing activities (in thousands): 

Cash provided by (used in): 

Operating activities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Investing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Financing activities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Effect of exchange rate changes on cash  . . . . . . . . . . . . . . . . . . . .  
Net change in cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . .    $ 

 76,064   $ 
 (33,675) 
 (33,152) 
 (70) 
 9,167   $ 

 63,288   $ 
 (37,918) 
 (33,235) 
 1,063  
 (6,802)  $ 

 64,379 
 (117,332)
 228 
 122 
 (52,603)

Year Ended December 31,  

2018 

2017 

2016 

Operating Activities 

During the year ended December 31, 2018, cash provided by operating activities increased because of: 

• 

• 

• 

an increase of Adjusted EBITDA of $2.2 million, which includes $3.3 million of severance costs accrued but 
unpaid in the current year period versus the prior year period; 

a decrease of $7.1 million in TRA payments in the current year period versus the prior year period due to the 
enactment of the Tax Cuts and Jobs Act; and 

timing differences on various operating assets and liabilities. 

65 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The increase in cash provided by operating activities was partially offset by the February 2018 net payment of $2.6 
million to satisfy the terms of a litigation settlement in which no comparable transactions occurred in the prior year 
period.  

During the year ended December 31, 2017, cash provided by operating activities slightly decreased because of:  

• 

• 

• 

an increase of $12.0 million in cash paid pursuant to the terms of the TRAs in the current period; offset by 

the February 2016 payment of $3.3 million to satisfy liabilities from a litigation settlement that did not recur in 
the current year period; and 

an increase in Adjusted EBITDA of $8.4 million and other selling, operating and administrative activities.  

Investing Activities 

During the year ended December 31, 2018, cash used in investing activities increased primarily because of the 
acquisition of booj, investments in training materials and cash used for technology investments.   

During the year ended December 31, 2017, cash used in investing activities decreased primarily because of the 2016 
acquisitions of Motto and the 2016 Acquired Regions as well as a reduction in the investments in our information 
technology infrastructure, partially offset by the acquisition of RE/MAX of Northern Illinois in 2017.  

Financing Activities  

During the year ended December 31, 2018, cash used in financing activities decreased primarily due to: 

• 

• 

• 

a decrease in distributions paid to non-controlling unitholders due to tax changes arising from the Tax Cuts and 
Jobs Act enacted in December 2017, offset by  

an increase in cash paid to Class A common stockholders and non-controlling unitholders due to our Board of 
Directors declaring a dividend of $0.20 per share on all outstanding shares of Class A common stock in all four 
quarters of 2018 compared to a dividend of $0.18 per share on all outstanding shares of Class A common stock 
in all four quarters of 2017, as well as  

an increase in cash paid related to financing assumed with the acquisition of booj.  

During the year ended December 31, 2017, cash used in financing activities increased because of:  

• 
• 

• 

net cash proceeds of $44.0 million received in 2016 in connection with the 2016 Senior Secured Credit facility;  

a decrease of $12.7 million due to the excess cash flow prepayment made on the 2013 Senior Secured Credit 
Facility in March 2016 for which a similar payment was not made in 2017 pursuant to the revised terms of the 
2016 Senior Secured Credit Facility, partially offset by 

an increase of $1.5 million in cash paid to Class A common stockholders and non-controlling unitholders due to 
our Board of Directors declaring a quarterly dividend of $0.18 per share on all outstanding shares of Class A 
common stock in 2017 compared to a quarterly dividend of $0.15 per share on all outstanding shares of Class A 
common stock in 2016.  

Capital Allocation Priorities 

Liquidity  

Our objective is to maintain a strong liquidity position. We have existing cash balances, cash flows from operating 
activities, access to our revolving line of credit and incremental facilities under our 2016 Senior Secured Credit Facility, 
which matures in December 2023, available to support the needs of our business.  

66 

 
Acquisitions 

As part of our growth strategy we may pursue reacquisitions of Independent Regions in the U.S. and Canada as well as 
additional acquisitions or investments in complementary businesses, services and technologies that would provide access 
to new markets or customers, or otherwise complement our existing operations. We would fund any such growth with 
existing cash balances, funds generated from operations and access to our revolving line of credit and incremental 
facilities under our 2016 Senior Secured Credit Facility.  

Capital Expenditures  

The total aggregate amount for purchases of property and equipment and capitalization of developed software and 
trademark costs was $7.8 million, $2.1 million and $4.4 million in 2018, 2017 and 2016, respectively. These amounts 
primarily related to investments in technology and training materials. In order to expand our technological capabilities, 
we plan to continue to re-invest in our business in order to improve operational efficiencies and enhance the tools and 
services provided to the franchisees and agents in our network. Total capital expenditures for 2019 are expected to be 
between $10.0 million and $12.0 million as a result of increased investments in technology. See Financial and 
Operational Highlights above for additional information. 

Dividends  

Our Board of Directors declared quarterly cash dividends of $0.20 and $0.18 per share on all outstanding shares of 
Class A common stock every quarter in 2018 and 2017, respectively, as disclosed in Note 5, Earnings Per Share and 
Dividends. On February 20, 2019, our Board of Directors announced a quarterly dividend of $0.21 per share. The 
declaration of additional future dividends, and, if declared, the amount of any such future dividend, will be subject to our 
actual future earnings and capital requirements and will be at the discretion of our Board of Directors; however, we 
currently intend to continue to pay a cash dividend on shares of Class A common stock on a quarterly basis.   

Distributions and Other Payments to Non-controlling Unitholders by RMCO  

Distributions to Non-Controlling Unitholders Pursuant to the RMCO, LLC Agreement 

As authorized by the RMCO, LLC Agreement, RMCO makes cash distributions to its unitholders, RE/MAX Holdings 
and RIHI, also referred to as its members. Distributions are required to be made by RMCO to its members on a pro-rata 
basis in accordance with each members’ ownership percentage in RMCO. These distributions have historically been 
either in the form of payments to cover its members’ estimated tax liabilities, dividend payments, or payments to ensure 
pro-rata distributions have occurred. 

As a limited liability company (treated as a partnership for income tax purposes), RMCO does not incur significant 
domestic federal, state or local income taxes, as these taxes are primarily the obligations of its members. RMCO is 
generally required to distribute cash to its members to cover each member’s estimated tax liabilities, if any, with respect 
to their allocable share of RMCO earnings. Such distributions are required if any other distributions from RMCO (i.e., in 
the form of dividend payments) for the relevant period are otherwise insufficient to enable each member to cover its 
estimated tax liabilities.  

RE/MAX Holdings’ only source of cash flow from operations is in the form of distributions from RMCO. RE/MAX 
Holdings receives distributions from RMCO on a quarterly basis that are equal to the dividend payments RE/MAX 
Holdings makes to the stockholders of its Class A common stock. As a result, absent any additional distributions, 
RE/MAX Holdings may have insufficient funds to cover its estimated tax and TRA liabilities. Therefore, as necessary, 
RMCO makes a separate distribution to RE/MAX Holdings, and because all distributions must be made on a pro-rata 
basis, RIHI receives a separate payment to ensure such pro-rata distributions have occurred.  

Throughout the year until completion of its tax return with respect to such year, RMCO may pay required or pro-rata 
true-up distributions to its members, if cash is available for such purposes, with respect to actual taxable income for the 
prior year. See Note 4, Non-controlling Interest for further details on distributions made by RMCO. 

67 

 
Payments Pursuant to the Tax Receivable Agreements 

As of December 31, 2018, the Company reflected a total liability of $40.8 million under the terms of its TRAs. The 
liability pursuant to the TRAs will increase in the future upon future exchanges by RIHI of RMCO common units, with 
the increase representing 85% of the estimated future tax benefits, if any, resulting from such exchanges. We receive 
funding from RMCO in order to fund the payment of amounts due under the TRAs. 

The actual payments, and associated tax benefits, will vary depending upon a number of factors, including the timing of 
exchanges by RIHI, the price of our Class A common stock at the time of such exchanges, the amount and timing of the 
taxable income we generate in the future and the tax rate then applicable. 

Distributions and other payments to RIHI pursuant to the RMCO, LLC Agreement and TRAs in the years ended 
December 31, 2018 and 2017 were comprised of the following (in thousands): 

Distributions and other payments to RIHI pursuant to the RMCO, LLC Agreement:   
Required pro rata distributions as a result of distributions to RE/MAX Holdings 
in order to satisfy its estimated tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  $ 
Dividend distributions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total distributions to RIHI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Payments pursuant to the TRAs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total distributions to RIHI and TRA payments  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  $ 

Contractual Obligations  

Year Ended December 31,  

2018 

2017 

 4,511  
 10,048  
 14,559  
 6,305 
 20,864  

$ 

$ 

 8,217 
 9,043 
 17,260 
 13,371 
 30,631 

The following table summarizes our contractual obligations as of December 31, 2018 and the effect such obligations are 
expected to have on our liquidity and cash flows in future periods (in thousands):  

Total 

     Less than 1 year      

Payments due by Period 
1-3 years 

3-5 years 

2016 Senior Secured Credit Facility (including current portion) (1) (2)  . .        $ 
Other long-term financing (including current portion) (3) . . . . . . . . . . .    
Interest payments on credit facility (4) . . . . . . . . . . . . . . . . . . . . . . . .    
Interest payments on other long-term debt (3) . . . . . . . . . . . . . . . . . . .    
Lease obligations (5) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Payments pursuant to tax receivable agreements (6)  . . . . . . . . . . . . . .   
Vendor contracts (7) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Estimated undiscounted contingent consideration payments (8)  . . . . . .   

  $ 

 229,713    $ 
 634   
 59,426   
 76   
 84,332   
 40,787   
 3,018   
 10,068   
 428,054    $ 

 2,350    $ 
 272   
 12,232   
 52   
 8,315   
 3,567   
 3,018   
 283   
 30,089    $ 

 4,700    $ 
 362   
 24,121   
 24   
 17,294   
 7,201   
 —   
 1,387   
 55,089    $ 

 222,663    $ 
 —   
 23,073   
 —   
 16,549   
 7,118   
 —   
 2,476   
 271,878    $ 

      After 5 years    
 —   
 —   
 —   
 —   
 42,174   
 22,901   
 —   
 5,922   
 70,997   

(1)  We are required to make quarterly principal payments on our 2016 Senior Secured Credit Facility of $0.6 million 
through December 2023. We have also reflected full payment of long-term debt at maturity of our 2016 Senior 
Secured Credit Facility in December 2023. The total amount excludes the unamortized discount. 

(2)  The 2016 Senior Secured Credit Facility only requires mandatory prepayments and commitment reductions 

throughout the term of the loan if the total leverage ratio as of the last day of such fiscal year is greater than 2.75 to 
1.0. If the total leverage ratio as of the last day of such fiscal year is not greater than 2.75 to 1.0 no excess cash flow 
principal prepayment is required. No excess cash flow principal prepayments are included as our total leverage ratio 
as of December 31, 2018 was not greater than 2.75 to 1.0 and we don’t anticipate our total leverage ratio to be 
greater than 2.75 to 1.0 in future periods.   

(3)  Includes financing assumed with the acquisition of booj. 
(4)  The variable interest rate on the 2016 Senior Secured Credit Facility is assumed at the interest rate in effect as of 

December 31, 2018 of 5.27%. 

(5)  We are obligated under non-cancelable leases for offices and equipment. Future payments under these leases and 
commitments, net of payments to be received under sublease agreements of $5.7 million in the aggregate, are 
included in the table above.  

68 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(6)  As described elsewhere in this Annual Report on Form 10-K, we entered into TRAs, that will provide for the 

payment by us of 85% of the amount of cash savings, if any, in U.S. federal, state and local income tax or franchise 
tax that we realize as a result of tax deductions arising from the increase in tax basis in RMCO’s assets. 

(7)  Represents outstanding purchase orders with vendors initiated in the ordinary course of business for operating and 

capital expenditures. 

(8)  Represents estimated payments to the former owner of Full House as required per the purchase agreement.  

Off Balance Sheet Arrangements  

We have no material off balance sheet arrangements as of December 31, 2018.   

Critical Accounting Judgments and Estimates  

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and 
assumptions that affect the amounts and disclosures in the financial statements and accompanying notes. Several of the 
estimates and assumptions we are required to make relate to matters that are inherently uncertain as they pertain to future 
events. We base estimates on historical experience and other assumptions believed to be reasonable under the 
circumstances and evaluate these estimates on an ongoing basis. Actual results may differ from these estimates under 
different assumptions or conditions.  

Our significant accounting policies are discussed in Note 2, Summary of Significant Accounting Policies. We believe that 
the accounting policies and estimates discussed below are critical to understanding our historical and future performance, 
as these policies relate to the more significant areas involving management’s judgments and estimates.  

Motto Goodwill and Contingent Consideration 

Goodwill is an asset representing the future economic benefits arising from the other assets acquired in a business 
combination that are not individually identified and separately recognized. We assess goodwill for impairment at least 
annually or whenever an event occurs or circumstances change that would indicate impairment may have occurred at the 
reporting unit level. Reporting units are driven by the level at which segment management reviews operating results. We 
perform our required impairment testing annually on October 1.  

Our impairment assessment begins with a qualitative assessment to determine if it is more likely than not that a reporting 
unit’s fair value is less than the carrying amount. The initial qualitative assessment includes comparing the overall 
financial performance of the reporting units against the planned results as well as other factors which might indicate that 
the reporting unit’s value has declined since the last assessment date. If it is determined in the qualitative assessment that 
it is more likely than not that the fair value of a reporting unit is less than its carrying value, then the standard two-step 
quantitative impairment test is performed. The first step of the quantitative impairment test consists of comparing the 
estimated fair value of each reporting unit with its carrying amount, including goodwill. If the estimated fair value of a 
reporting unit exceeds its carrying value, then it is not considered impaired and no further analysis is required. If the first 
step of the quantitative impairment test indicates that the estimated fair value of a reporting unit is less than its carrying 
value, then impairment potentially exists and the second step of the quantitative impairment test is performed to measure 
the amount of goodwill impairment. Goodwill impairment is measured as the difference between the implied fair value 
of a reporting unit’s goodwill and its carrying value.  

During 2018, 2017 and 2016, we performed the qualitative impairment assessments for all reporting units by evaluating, 
among other things, market and general economic conditions, entity-specific events, events affecting a reporting unit and 
our results of operations and key performance measures. Except for the Motto Franchising segment, the fair value of the 
reporting units significantly exceeded their carrying values at the latest assessment date.  

The Motto Franchising segment, which has a carrying value of goodwill as of December 31, 2018 of $11.8 million, is a 
startup business and its fair value is tied primarily to franchise sales over the next several years. Failure to achieve 
targeted franchise sales (which are currently estimated at between 50 and 80 per year over the next 10 years) would 
likely result in an impairment of this goodwill balance.   

69 

 
 
 
We did not record any material goodwill impairments during the years ended December 31, 2018, 2017 and 2016. 

Contingent consideration consists of an earn-out obligation in connection with the acquisition of Full House, in which 
we are required to pay additional purchase consideration totaling eight percent of gross revenues generated by the 
acquired business each year through 2026 with no limitation as to the maximum payout. Contingent consideration is 
recorded at the acquisition date fair value, which is measured at the present value of the consideration expected to be 
transferred. The fair value of contingent consideration is re-measured at the end of each reporting period with the change 
in fair value recognized in selling, operating and administrative expenses in the Consolidated Statements of Income. 
Similar to the goodwill discussion above, estimates of the fair value of contingent consideration are also impacted by 
Motto franchise sales over the next several years and discount rates. See Note 11, Fair Value Measurement for additional 
information. Contingent consideration obligations were $5.1 million at December 31, 2018, with $0.3 million classified 
as current in our Consolidated Balance Sheets.   

Purchase Accounting for Acquisitions 

We allocate the purchase price of an acquired business to its identifiable assets and liabilities based on estimated fair 
values. The excess of the purchase price over the amount allocated to the identifiable assets less liabilities is recorded as 
goodwill. Purchase price allocations require management to make assumptions and apply judgment to estimate the fair 
value of acquired assets and liabilities. Management estimates the fair value of assets and liabilities primarily using 
discounted cash flow analysis. 

We engage outside appraisal firms to assist in the fair value determination of identifiable intangible assets, primarily 
franchise rights. The timing and amount of expected future cash flows used in the valuation requires estimates, among 
other items, of revenue and agent growth rates, operating expenses and expected operating cash flow margins. The 
development of these cash flows, and the discount rate applied to the cash flows, is subject to inherent uncertainties. We 
adjust the preliminary purchase price allocation, as necessary, after the acquisition closing date through the end of the 
measurement period of one year or less as we finalize valuations for the assets acquired and liabilities assumed. If 
estimates or assumptions used to complete the initial purchase price allocation and estimate the fair value of acquired 
assets and liabilities significantly differed from assumptions made in the final valuation, the allocation of purchase price 
between goodwill and intangibles could significantly differ. Such a difference would impact future earnings through 
amortization expense of these intangibles. In addition, if forecasts supporting the valuation of the intangible assets or 
goodwill are not achieved, impairments could arise, as discussed further above. 

Deferred Tax Assets and TRA Liability 

As discussed in Item 1. Business, RE/MAX Holdings has twice acquired significant portions of the ownership in RMCO. 
When RE/MAX Holdings acquired this ownership in the form of common units, it received a significant step-up in tax 
basis on the underlying assets held by RMCO. The step-up is principally equivalent to the difference between (1) the fair 
value of the underlying assets on the date of acquisition of the common units and (2) their tax basis in RMCO, multiplied 
by the percentage of units acquired. The majority of the step-up in basis relates to intangibles assets, primarily franchise 
agreements and goodwill, and is included within deferred tax assets of approximately $53.7 million on our consolidated 
balance sheets at December 31, 2018. The computation of the step-up requires valuations of the intangible assets of 
RMCO and has the same complexities and estimates as discussed in Purchase Accounting for Acquisitions above. In 
addition, the step-up is governed by complex IRS rules that limit which intangibles are subject to step-up, and also 
imposes further limits on the amount of step-up. Given the magnitude of the deferred tax assets and complexity of the 
calculations, small adjustments to our model used to calculate these deferred tax assets can result in material changes to 
the amounts recognized. If more common units of RMCO are redeemed by RIHI, the percentage of RE/MAX Holdings’ 
ownership of RMCO will increase, and additional deferred tax assets will be created as additional tax basis step-ups 
occur. 

Pursuant to the TRA agreements, RE/MAX Holdings makes annual payments to RIHI and Parallaxes Rain Co-
Investment, LLC (“Parallaxes”) (a successor to the TRAs prior owner) equivalent to 85% of any tax benefits realized on 
each year’s tax return from the additional tax deductions arising from the step-up in tax basis. A TRA liability of $40.8 
million exists as of December 31, 2018 for the future cash obligations expected to be paid under the TRAs and is not 

70 

 
 
 
discounted. The calculation of this liability is a function of the step-up described above and therefore has the same 
complexities and estimates. Similar to the deferred tax assets, these liabilities would increase if RIHI redeems additional 
common units of RMCO. 

General Litigation Matters 

We are subject to litigation claims arising in the ordinary course of business. We accrue for contingencies related to 
litigation matters if it is probable that a liability has been incurred and the amount of the loss can be reasonably 
estimated. Because these matters are inherently unpredictable and unfavorable developments or resolutions can occur, 
assessing litigation matters is highly subjective and requires judgments about future events. We regularly review 
litigation matters to determine whether our accruals and related disclosures are adequate. The amount of ultimate loss 
may differ from these estimates. See Note 15, Commitments and Contingencies for more information related to litigation 
matters.   

New Accounting Pronouncements 

New Accounting Pronouncements Not Yet Adopted 

In February 2016, the FASB issued ASU 2016-02, Leases (Topic 842), which requires lessees to recognize the assets and 
liabilities that arise from all leases on the consolidated balances sheets. ASU 2016-02 is required to be adopted by us on 
January 1, 2019. We plan to elect the transition method per ASU 2018-11 and apply the new lease standard at adoption 
and recognize a cumulative-effect adjustment to the opening balance of retained earnings in the period of adoption and 
will not retrospectively recast prior periods presented. We have several building leases and other smaller leases for which 
we are still assessing the application of this standard. We have determined that the adoption of this standard will increase 
both “Total assets” and “Total liabilities” on the Consolidated Balance Sheets by approximately $54.0 million, primarily 
related to building leases. 

Other than the items noted above, there have been no new accounting pronouncements not yet effective that we believe 
have a significant impact, or potential significant impact, to our financial statements. 

See Note 2, Summary of Significant Accounting Policies for recently issued accounting pronouncements applicable to us 
and the effect of those standards on our financial statements and related disclosures. 

ITEM 7A. QUALITATIVE AND QUANTITATIVE DISCLOSURES ABOUT MARKET RISK  

We have operations both within the U.S. and globally and we are exposed to market risks in the ordinary course of our 
business. These risks primarily include interest rate, foreign exchange and inflation risks, as well as risks relating to 
changes in the general economic conditions in the countries where we conduct business. To reduce certain of these risks, 
we monitor the financial condition of our large franchisees. In addition, our investment strategy has been to invest in 
financial instruments that are highly liquid and mature within three months from the date of purchase. We do not 
currently use derivative instruments to mitigate the impact of our market risk exposures nor do we use derivatives for 
trading or speculative purposes.  

Interest Rate Risk  

We are subject to interest rate risk in connection with borrowings under our 2016 Senior Secured Credit Facility which 
bear interest at variable rates. At December 31, 2018, $229.7 million in term loans were outstanding under our 2016 
Senior Secured Credit Facility. As of December 31, 2018, the undrawn borrowing availability under the revolving line of 
credit under our 2016 Senior Secured Credit Facility was $10.0 million. We currently do not engage in any interest rate 
hedging activity, but given our variable rate borrowings, we monitor interest rates and if appropriate, may engage in 
hedging activity prospectively. The interest rate on our 2016 Senior Secured Credit Facility is currently based on 
LIBOR, subject to a floor of 0.75%, plus an applicable margin of 2.75%. As of December 31, 2018, the interest rate was 
5.27%. If LIBOR rises, then each hypothetical 0.25% increase would result in additional annual interest expense of $0.6 
million.  

71 

 
Currency Risk  

We have a network of global franchisees in over 110 countries and territories. Fluctuations in exchange rates of the U.S. 
dollar against foreign currencies can result, and have resulted, in fluctuations in (a) revenue and operating income due to 
a portion of our revenue being denominated in foreign currencies and (b) foreign exchange transaction gains and losses 
due primarily to cash and accounts receivable balances denominated in foreign currencies, with the Canadian dollar 
representing the most significant exposure. We currently do not engage in any foreign exchange hedging activity of our 
revenues but may do so in the future; however, we actively convert cash balances into U.S. dollars to mitigate currency 
risk on cash positions. During the year ended December 31, 2018, a hypothetical 5% strengthening/weakening in the 
value of the U.S. dollar compared to the Canadian dollar would have resulted in a decrease/increase to operating income 
of approximately $1.1 million.   

72 

 
 
 
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA  

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS 

Reports of Independent Registered Public Accounting Firm . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .       
Consolidated Balance Sheets as of December 31, 2018 and 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Consolidated Statements of Income for the Years Ended December 31, 2018, 2017 and 2016 . . . . . . . . . . . . .    
Consolidated Statements of Comprehensive Income for the Years Ended December 31, 2018, 2017 and 2016   
Consolidated Statements of Stockholders’ Equity for the Years Ended December 31, 2018, 2017 and 2016 . .    
Consolidated Statements of Cash Flows for the Years Ended December 31, 2018, 2017 and 2016 . . . . . . . . . .    
Notes to Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

74
77
78
79
80
81
82

73 

 
 
 
 
 
 
Report of Independent Registered Public Accounting Firm 

To the Stockholders and Board of Directors 
RE/MAX Holdings, Inc.: 

Opinion on the Consolidated Financial Statements 

We have audited the accompanying consolidated balance sheets of RE/MAX Holdings, Inc. and subsidiaries 
(the Company) as of December 31, 2018 and 2017, the related consolidated statements of income, comprehensive 
income, stockholders’ equity, and cash flows for each of the years in the three-year period ended December 31, 2018, 
and the related notes (collectively, the consolidated financial statements). In our opinion, the consolidated financial 
statements present fairly, in all material respects, the financial position of the Company as of December 31, 2018 and 
2017, and the results of its operations and its cash flows for each of the years in the three-year period ended 
December 31, 2018, in conformity with U.S. generally accepted accounting principles. 

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (PCAOB), the Company’s internal control over financial reporting as of December 31, 2018, based on criteria 
established in Internal Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of 
the Treadway Commission, and our report dated February 22, 2019 expressed an unqualified opinion on the 
effectiveness of the Company’s internal control over financial reporting. 

Change in Accounting Principle 

As discussed in Note 2 to the consolidated financial statements, the Company has changed its method of accounting for 
revenue from contracts with customers in 2018 due to the adoption of ASC Topic 606, Revenue Recognition – Revenue 
from Contracts with Customers. 

Basis for Opinion 

These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to 
express an opinion on these consolidated financial statements based on our audits. We are a public accounting firm 
registered with the PCAOB and are required to be independent with respect to the Company in accordance with the 
U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the 
PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether the consolidated financial statements are free of material 
misstatement, whether due to error or fraud. Our audits included performing procedures to assess the risks of material 
misstatement of the consolidated financial statements, whether due to error or fraud, and performing procedures that 
respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and 
disclosures in the consolidated financial statements. Our audits also included evaluating the accounting principles used 
and significant estimates made by management, as well as evaluating the overall presentation of the consolidated 
financial statements. We believe that our audits provide a reasonable basis for our opinion. 

/s/KPMG LLP 

We have served as the Company’s auditor since 2003. 

Denver, Colorado 
February 22, 2019 

74 

 
 
 
Report of Independent Registered Public Accounting Firm 

To the Stockholders and Board of Directors 
RE/MAX Holdings, Inc.: 

Opinion on Internal Control Over Financial Reporting  

We have audited RE/MAX Holdings, Inc. and subsidiaries (the Company) internal control over financial reporting as of 
December 31, 2018, based on criteria established in Internal Control – Integrated Framework (2013) issued by the 
Committee of Sponsoring Organizations of the Treadway Commission. In our opinion, the Company maintained, in all 
material respects, effective internal control over financial reporting as of December 31, 2018, based on criteria 
established in Internal Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of 
the Treadway Commission.   

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (PCAOB), the consolidated balance sheets of the Company as of December 31, 2018 and 2017, the related 
consolidated statements of income, comprehensive income, stockholders’ equity, and cash flows for each of the years in 
the three-year period ended December 31, 2018, and the related notes (collectively, the consolidated financial 
statements), and our report dated February 22, 2019 expressed an unqualified opinion on those consolidated financial 
statements. 

Basis for Opinion  

The Company’s management is responsible for maintaining effective internal control over financial reporting and for its 
assessment of the effectiveness of internal control over financial reporting, included in the accompanying Management’s 
Report on Internal Controls over Financial Reporting. Our responsibility is to express an opinion on the Company’s 
internal control over financial reporting based on our audit. We are a public accounting firm registered with the PCAOB 
and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and 
the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB. 

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was 
maintained in all material respects. Our audit of internal control over financial reporting included obtaining an 
understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing 
and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our audit also 
included performing such other procedures as we considered necessary in the circumstances. We believe that our audit 
provides a reasonable basis for our opinion. 

Definition and Limitations of Internal Control Over Financial Reporting  

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding 
the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with 
generally accepted accounting principles. A company’s internal control over financial reporting includes those policies 
and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the 
transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are 
recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting 
principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of 
management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely 
detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the 
financial statements. 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. 
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become 

75 

 
 
 
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may 
deteriorate. 

/s/KPMG LLP 

Denver, Colorado 
February 22, 2019 

76 

 
 
 
 
 
RE/MAX HOLDINGS, INC. 
Consolidated Balance Sheets  
(In thousands, except share and per share amounts)  

Assets 
Current assets: 

Cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Accounts and notes receivable, current portion, less allowances of $7,980 and $7,223, respectively . . . . .  
Income taxes receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total current assets  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Property and equipment, net of accumulated depreciation of $13,280 and 12,326, respectively  . . . . . . . . . . .    
Franchise agreements, net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other intangible assets, net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred tax assets, net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other assets, net of current portion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Liabilities and stockholders' equity 
Current liabilities: 

Accounts payable. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Accrued liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Income taxes payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Deferred revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Current portion of debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Current portion of payable pursuant to tax receivable agreements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Debt, net of current portion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Payable pursuant to tax receivable agreements, net of current portion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred tax liabilities, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred revenue, net of current portion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other liabilities, net of current portion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Commitments and contingencies (note 15) 
Stockholders' equity: 

Class A common stock, par value $0.0001 per share, 180,000,000 shares authorized; 17,754,416 shares 
issued and outstanding as of December 31, 2018; 17,696,991 shares issued and outstanding as of 
December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Class B common stock, par value $0.0001 per share, 1,000 shares authorized; 1 share issued and 
outstanding as of December 31, 2018 and December 31, 2017  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Additional paid-in capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Retained earnings  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Accumulated other comprehensive income, net of tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total stockholders' equity attributable to RE/MAX Holdings, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Non-controlling interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total stockholders' equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total liabilities and stockholders' equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

$ 

$ 

$ 

$ 

See accompanying notes to consolidated financial statements 

*See Note 3, Revenue for more information. 

As of December 31, 

2017 

2018 

      As adjusted*    

$ 

$ 

$ 

 59,974   
 21,185   
 533   
 5,855   
 87,547   
 4,390   
 103,157   
 22,965   
 150,684   
 53,698   
 4,399   
 426,840   

 1,890   
 13,143   
 208   
 25,489   
 2,622   
 3,567   
 46,919   
 225,165   
 37,220   
 400   
 20,224   
 17,637   
 347,565   

 50,807 
 20,284 
 963 
 7,974 
 80,028 
 2,905 
 119,349 
 8,476 
 135,213 
 62,841 
 4,023 
 412,835 

 517 
 15,390 
 97 
 25,268 
 2,350 
 6,252 
 49,874 
 226,636 
 46,923 
 151 
 20,228 
 19,897 
 363,709 

 2   

 2 

 —   
 460,101   
 21,138   
 328   
 481,569   
 (402,294) 
 79,275   
 426,840   

$ 

 — 
 451,199 
 8,400 
 459 
 460,060 
 (410,934)
 49,126 
 412,835 

77 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
RE/MAX HOLDINGS, INC.  
Consolidated Statements of Income  
(In thousands, except share and per share amounts)  

Revenue: 

Continuing franchise fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Annual dues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Broker fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Franchise sales and other revenue  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Brokerage revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Operating expenses: 

Selling, operating and administrative expenses  . . . . . . . . . . . . . . . . . . . . . . . . .  
Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Loss on sale or disposition of assets, net  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Gain on reduction in tax receivable agreement liability (note 4)  . . . . . . . . . . . .  
Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Operating income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Other expenses, net: 

Interest expense  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Interest income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Foreign currency transaction (losses) gains  . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Loss on early extinguishment of debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total other expenses, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Income before provision for income taxes  . . . . . . . . . . . . . . . . . . . . . . . . . .  
Provision for income taxes  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Net income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Less: net income attributable to non-controlling interest (note 4) . . . . . . . . .  
Net income attributable to RE/MAX Holdings, Inc. . . . . . . . . . . . . . . . . . . .   $ 

Net income attributable to RE/MAX Holdings, Inc. per share of Class A common 
stock 

Year Ended December 31,  

2018 

      As adjusted*        As adjusted* 

2017 

2016 

 101,104 
 35,894 
 46,871 
 28,757 
 — 
 212,626 

 120,179 
 20,678 
 63 
 (6,145)
 134,775 
 77,851 

 (12,051)
 676 
 (312)
 — 
 (11,687)
 66,164 
 (15,799)
 50,365 
 23,321 
 27,044 

$ 

$ 

$ 

 93,694 
 33,767 
 43,801 
 22,452 
 — 
 193,714 

 106,946 
 20,512 
 660 
 (32,736)
 95,382 
 98,332 

 (9,996)
 352 
 174 
 — 
 (9,470)
 88,862 
 (57,047)
 31,815 
 21,577 
 10,238 

$ 

$ 

$ 

 81,197 
 32,653 
 37,209 
 24,471 
 112 
 175,642 

 88,037 
 16,094 
 178 
 — 
 104,309 
 71,333 

 (8,596)
 160 
 (86)
 (796)
 (9,318)
 62,015 
 (15,167)
 46,848 
 24,627 
 22,221 

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Diluted. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 

 1.52 
 1.52 

$ 
$ 

 0.58 
 0.58 

$ 
$ 

 1.26 
 1.26 

Weighted average shares of Class A common stock outstanding 

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Diluted. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Cash dividends declared per share of Class A common stock . . . . . . . . . . . . . . . . .   $ 

 17,737,649 
 17,767,499 
 0.80 

   17,688,533 
   17,731,800 
 0.72 
$ 

   17,628,741 
   17,677,768 
 0.60 
$ 

See accompanying notes to consolidated financial statements. 

*See Note 3, Revenue for more information. 

78 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
RE/MAX HOLDINGS, INC.  
Consolidated Statements of Comprehensive Income  
(In thousands)  

Year Ended December 31,  

2017 

2016 

     As adjusted*      As adjusted* 
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $   50,365   $   31,815   $   46,848 
 (253) 
 146 
Change in cumulative translation adjustment . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
 (253)
 146 
Other comprehensive (loss) income, net of tax  . . . . . . . . . . . . . . . . . . . . . . . . .     
 46,994 
 50,112 
Comprehensive income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Less: comprehensive income attributable to non-controlling interest  . . . . . . .     
 24,715 
 23,199 
$   22,279 
Comprehensive income attributable to RE/MAX Holdings, Inc., net of tax . .    $   26,913 

 1,037  
 1,037 
 32,852 
 22,108 
$   10,744 

2018 

See accompanying notes to consolidated financial statements. 

*See Note 3, Revenue for more information. 

79 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
.

C
N
I

,

S
G
N
I
D
L
O
H
X
A
M
E
R

/

y
t
i
u
q
E

’
s
r
e
d
l
o
h
k
c
o
t
S
f
o
s
t
n
e
m
e
t
a
t
S
d
e
t
a
d
i
l
o
s
n
o
C

)
s
t
n
u
o
m
a
e
r
a
h
s

d
n
a
t
i
n
u
t
p
e
c
x
e

,
s
d
n
a
s
u
o
h
t
n
I
(

l
a
t
o
T

'
s
r
e
d
l
o
h
k
c
o
t
s

y
t
i
u
q
e

-
n
o
N

g
n
i
l
l
o
r
t
n
o
c

t
s
e
r
e
t
n
i

d
e
t
a
l
u
m
u
c
c
A

r
e
h
t
o

e
v
i
s
n
e
h
e
r
p
m
o
c

,
)
s
s
o
l
(

e
m
o
c
n
i

x
a
t

f
o
t
e
n

d
e
n
i
a
t
e
R

s
g
n
i
n
r
a
e

l
a
n
o
i
t
i
d
d
A

n
i
-
d
i
a
p

l
a
t
i
p
a
c

t
n
u
o
m
A

s
e
r
a
h
S

t
n
u
o
m
A

B
s
s
a
l
C

k
c
o
t
s
n
o
m
m
o
c

A
s
s
a
l
C

k
c
o
t
s
n
o
m
m
o
c

4
1
4
,
9
3

)
1
7
4
,
6
1
(

3
4
9
,
2
2

8
4
8
,
6
4

0
3
3
,
2

)
7
2
9
,
7
1
(

)
8
7
5
,
0
1
(

6
4
1

)
6
1
5
(

8
2

1
0
1

6
6
4

1
4
8
,
3
4

5
1
8
,
1
3

)
0
6
2
,
7
1
(

7
4
8
,
2

)
0
4
7
,
2
1
(

)
6
1
8
(

2
0
4

7
3
0
,
1

6
2
1
,
9
4

5
6
3
,
0
5

)
9
5
5
,
4
1
(

1
0
2
,
9

)
3
9
1
,
4
1
(

)
3
5
2
(

)
5
9
8
(

3
8
4

$

$

)
6
9
5
,
1
1
(

)
3
2
9
,
0
1
4
(

)
9
1
5
,
2
2
4
(

7
2
6
,
4
2

)
7
2
9
,
7
1
(

—

—

8
8

—

—

)
1
5
(

—

$

$

—

)
5
0
1
(

)
5
0
1
(

—

—

—

—

8
5

—

—

—

—

$

)
2
8
7
,
5
1
4
(

$

)
7
4
(

—

—

1
3
5

—

—

7
7
5
,
1
2

)
0
6
2
,
7
1
(

$

)
4
3
9
,
0
1
4
(

$

—

—

)
2
2
1
(

—

—

1
2
3
,
3
2

)
9
5
5
,
4
1
(

—

—

—

—

—

—

6
0
5

9
5
4

—

—

—

—

)
1
3
1
(

—

—

8
2
3

5
7
2
,
9
7

$

)
4
9
2
,
2
0
4
(

$

$

$

$

$

1
3
2
,
4

)
5
7
8
,
4
(

)
4
4
6
(

1
2
2
,
2
2

—

—

)
8
7
5
,
0
1
(

—

—

—

)
4
4
(

—

—

)
3
5
(

5
5
9
,
0
1

8
3
2
,
0
1

)
0
4
7
,
2
1
(

—

—

—

—

)
3
1
1
(

0
0
4
,
8

4
4
0
,
7
2

)
3
9
1
,
4
1
(

—

—

—

$

$

—

9
0
2
,
6
4
4

9
0
2
,
6
4
4

—

—

0
3
3
,
2

—

—

)
6
1
5
(

1
0
1

3
2
1

6
6
4

$

$

$

3
1
7
,
8
4
4

$

—

—

—

—

)
6
1
8
(

2
0
4

0
0
9
,
2

$

9
9
1
,
1
5
4

$

—

—

—

—

)
5
9
8
(

3
8
4

4
1
3
,
9

$

8
3
1
,
1
2

$

1
0
1
,
0
6
4

$

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

$

$

$

$

$

1

—

1

—

—

—

—

—

—

—

—

—

1

—

—

—

—

—

—

—

1

—

—

—

—

—

—

—

1

2

—

2

—

—

—

—

—

—

—

—

—

2

—

—

—

—

—

—

—

2

—

—

—

—

—

—

—

2

$

$

—

1
5
3
,
4
8
5
,
7
1

s
e
r
a
h
S

1
5
3
,
4
8
5
,
7
1

—

—

—

—

—

—

—

)
9
3
6
,
3
1
(

6
3
8
,
1
8

$

8
4
5
,
2
5
6
,
7
1

—

—

—

—

6
2
4
,
8
5

—

)
3
8
9
,
3
1
(

$

1
9
9
,
6
9
6
,
7
1

—

—

—

—

2
6
4
,
3
7

—

)
7
3
0
,
6
1
(

$

6
1
4
,
4
5
7
,
7
1

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

d
e
t
r
o
p
e
r
y
l
s
u
o
i
v
e
r
p
s
a
,
6
1
0
2
,
1
y
r
a
u
n
a
J
,
s
e
c
n
a
l
a
B

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

)
3
e
t
o
n
(
y
c
i
l
o
p

g
n
i
t
n
u
o
c
c
a

n
i

e
g
n
a
h
c

f
o
t
c
a
p
m

I

.

.

.

.

.

.

 .
6
1
0
2
,
1
y
r
a
u
n
a
J
,
s
e
c
n
a
l
a
b
*
d
e
t
s
u
j
d
a

s
A

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

 .
e
m
o
c
n
i

t
e
N

s
r
e
d
l
o
h
t
i
n
u
g
n
i
l
l
o
r
t
n
o
c
-
n
o
n
o
t

d
i
a
p

s
n
o
i
t
u
b
i
r
t
s
i
D

.

.

.

.

.

.

.

.

e
s
n
e
p
x
e

n
o
i
t
a
s
n
e
p
m
o
c
d
e
s
a
b
-
y
t
i
u
q
E

 .
s
r
e
d
l
o
h
k
c
o
t
s

n
o
m
m
o
c
A
s
s
a
l
C
o
t
d
i
a
p
s
d
n
e
d
i
v
i
D

 .
e
m
o
c
n
i

)
s
s
o
l
(

e
v
i
s
n
e
h
e
r
p
m
o
c

r
e
h
t
o

d
e
t
a
l
u
m
u
c
c
a

n
i

e
g
n
a
h
C

.

.

.

s
t
i
n
u
k
c
o
t
s

d
e
t
c
i
r
t
s
e
r

d
e
l
t
t
e
s

t
e
n

o
t

d
e
t
a
l
e
r

s
e
x
a
t

l
l
o
r
y
a
P

s
n
a
l
p
n
o
i
t
a
s
n
e
p
m
o
c

d
e
s
a
b
-
y
t
i
u
q
e

,
k
c
o
t
s

n
o
m
m
o
c
A
s
s
a
l
C

f
o
e
c
n
a
u
s
s
I

.

.

.

.

.

.

.

.

.

.

e
l
p
i
c
n
i
r
p
g
n
i
t
n
u
o
c
c
a

n
i

e
g
n
a
h
c
m
o
r
f

t
n
e
m
t
s
u
j
d
a

t
c
e
f
f
e

e
v
i
t
a
l
u
m
u
C

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.
r
e
h
t
O

6
1
0
2
,
1
3
r
e
b
m
e
c
e
D

,
s
e
c
n
a
l
a
b
*
d
e
t
s
u
j
d
a

s
A

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

 .
e
m
o
c
n
i

t
e
N

s
r
e
d
l
o
h
t
i
n
u
g
n
i
l
l
o
r
t
n
o
c
-
n
o
n

o
t

s
n
o
i
t
u
b
i
r
t
s
i
D

s
t
n
e
l
a
v
i
u
q
e

d
n
e
d
i
v
i
d
d
e
t
a
l
e
r

d
n
a

e
s
n
e
p
x
e

n
o
i
t
a
s
n
e
p
m
o
c
d
e
s
a
b
-
y
t
i
u
q
E

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

s
r
e
d
l
o
h
k
c
o
t
s

n
o
m
m
o
c
A
s
s
a
l
C
o
t

s
d
n
e
d
i
v
i
D

.
e
m
o
c
n
i

e
v
i
s
n
e
h
e
r
p
m
o
c

r
e
h
t
o

d
e
t
a
l
u
m
u
c
c
a

n
i

e
g
n
a
h
C

s
t
i
n
u
k
c
o
t
s

d
e
t
c
i
r
t
s
e
r

d
e
l
t
t
e
s

t
e
n

o
t

d
e
t
a
l
e
r

s
e
x
a
t

l
l
o
r
y
a
P

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.
r
e
h
t
O

7
1
0
2
,
1
3
r
e
b
m
e
c
e
D

,
s
e
c
n
a
l
a
b
*
d
e
t
s
u
j
d
a

s
A

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

 .
e
m
o
c
n
i

t
e
N

s
r
e
d
l
o
h
t
i
n
u
g
n
i
l
l
o
r
t
n
o
c
-
n
o
n

o
t

s
n
o
i
t
u
b
i
r
t
s
i
D

s
t
n
e
l
a
v
i
u
q
e

d
n
e
d
i
v
i
d
d
e
t
a
l
e
r

d
n
a

e
s
n
e
p
x
e

n
o
i
t
a
s
n
e
p
m
o
c
d
e
s
a
b
-
y
t
i
u
q
E

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

s
r
e
d
l
o
h
k
c
o
t
s

n
o
m
m
o
c
A
s
s
a
l
C
o
t

s
d
n
e
d
i
v
i
D

.
e
m
o
c
n
i

e
v
i
s
n
e
h
e
r
p
m
o
c

r
e
h
t
o

d
e
t
a
l
u
m
u
c
c
a

n
i

e
g
n
a
h
C

s
t
i
n
u
k
c
o
t
s

d
e
t
c
i
r
t
s
e
r

d
e
l
t
t
e
s

t
e
n

o
t

d
e
t
a
l
e
r

s
e
x
a
t

l
l
o
r
y
a
P

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.

.
r
e
h
t
O

8
1
0
2
,
1
3
r
e
b
m
e
c
e
D

,
s
e
c
n
a
l
a
B

80

.
s
t
n
e
m
e
t
a
t
s

l
a
i
c
n
a
n
i
f
d
e
t
a
d
i
l
o
s
n
o
c
o
t

s
e
t
o
n
g
n
i
y
n
a
p
m
o
c
c
a
e
e
S

.
n
o
i
t
a
m
r
o
f
n
i

e
r
o
m

r
o
f

e
u
n
e
v
e
R

,
3

e
t
o
N
e
e
S
  *

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
RE/MAX HOLDINGS, INC.  
Consolidated Statements of Cash Flows  
(In thousands)  

Cash flows from operating activities: 

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Adjustments to reconcile net income to net cash provided by operating 
activities: 

Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Bad debt expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
(Gain) loss on sale or disposition of assets and sublease, net . . . . . . . . . . .   
Loss on early extinguishment of debt . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Equity-based compensation expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Deferred income tax expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Fair value adjustments to contingent consideration . . . . . . . . . . . . . . . . . .   
Payments pursuant to tax receivable agreements . . . . . . . . . . . . . . . . . . . .   
Non-cash change in tax receivable agreement liability . . . . . . . . . . . . . . . .   
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Changes in operating assets and liabilities 

Accounts and notes receivable, current portion  . . . . . . . . . . . . . . . . . .   
Advances from/to affiliates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current and noncurrent assets  . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current and noncurrent liabilities . . . . . . . . . . . . . . . . . . . . . . . .   
Income taxes receivable/payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Deferred revenue and deposits, current portion . . . . . . . . . . . . . . . . . .   
Net cash provided by operating activities  . . . . . . . . . . . . . . . . . . . . . .   

Cash flows from investing activities: 

Purchases of property, equipment and software and capitalization of 
trademark costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Acquisitions, net of cash acquired of $362, $0 and $131, respectively . . . . . . .   
Dispositions  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other investing activity, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Net cash (used in) provided by investing activities  . . . . . . . . . . . . . . .   

Cash flows from financing activities: 

Proceeds from issuance of debt  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Payments on debt  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Capitalized debt amendment costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Distributions paid to non-controlling unitholders  . . . . . . . . . . . . . . . . . . . . . .   
Dividends and dividend equivalents paid to Class A common stockholders . . .   
Proceeds from exercise of stock options . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Payment of payroll taxes related to net settled restricted stock units  . . . . . . . .   
Payment of contingent consideration  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Net cash (used in) provided by financing activities  . . . . . . . . . . . . . . .   
Effect of exchange rate changes on cash  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Net increase (decrease) in cash and cash equivalents . . . . . . . . . . . . . .   
Cash and cash equivalents, beginning of year . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Cash and cash equivalents, end of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Supplemental disclosures of cash flow information: 

Year Ended December 31, 
2017 
As adjusted* 

2016 
As adjusted* 

2018 

 50,365 

  $ 

 31,815 

  $ 

 46,848 

 20,678 
 2,257 
 (139)
 — 
 9,176 
 9,552 
 (1,289)
 (6,305)
 (6,145)
 1,082 

 (3,241)
 581 
 2,170 
 (3,497)
 560 
 259 
 76,064 

 (7,787)
 (25,888)
 — 
 — 
 (33,675)

 — 
 (3,171)
 — 
 (14,559)
 (14,306)
 — 
 (895)
 (221)
 (33,152)
 (70)
 9,167 
 50,807 
 59,974 

  $ 

 20,512 
 1,109 
 4,260 
 — 
 2,900 
 47,965 
 180 
 (13,371)
 (32,736)
 1,145 

 (2,825)
 (106)
 (2,724)
 2,815 
 (1,133)
 3,482 
 63,288 

 (2,198)
 (35,720)
 — 
 — 
 (37,918)

 — 
 (2,366)
 — 
 (17,260)
 (12,793)
 — 
 (816)
 — 
 (33,235)
 1,063 
 (6,802)
 57,609 
 50,807 

  $ 

 16,094 
 1,195 
 (171)
 796 
 2,330 
 3,367 
 100 
 (1,344)
 — 
 1,029 

 (3,841)
 71 
 186 
 (1,956)
 (71)
 (254)
 64,379 

 (4,502)
 (112,934)
 200 
 (96)
 (117,332)

 233,825 
 (203,298)
 (1,379)
 (17,927)
 (10,578)
 101 
 (516)
 — 
 228 
 122 
 (52,603)
 110,212 
 57,609 

Cash paid for interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Net cash paid for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

 11,525 
 5,769 

  $ 
  $ 

 9,972 
 10,078 

  $ 
  $ 

 7,797 
 11,912 

Schedule of non-cash investing and financing activities: 

Note receivable received as consideration for sale of brokerage 
operations assets  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Increase in accounts payable for capitalization of trademark costs and 
purchases of property, equipment and software . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Contingent consideration issued in a business acquisition . . . . . . . . . . . . . . . .    $ 

 —   

$ 

 —   

$ 

 1,080 
 — 

  $ 
  $ 

 295 
 — 

  $ 
  $ 

 150 

 150 
 6,300 

See accompanying notes to consolidated financial statements. 

*See Note 3, Revenue for more information. 

81 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
1. Business and Organization  

RE/MAX Holdings, Inc. (“RE/MAX Holdings”) completed an initial public offering (the “IPO”) of its shares of Class A 
common stock on October 7, 2013. RE/MAX Holdings’ only business is to act as the sole manager of RMCO, LLC 
(“RMCO”). As of December 31, 2018, RE/MAX Holdings owns 58.57% of the common membership units in RMCO, 
while RIHI, Inc. (“RIHI”) owns the remaining 41.43% of common membership units in RMCO. RE/MAX Holdings and 
its consolidated subsidiaries, including RMCO, are referred to hereinafter as the “Company.”  

The Company is a franchisor in the real estate industry, franchising real estate brokerages globally under the RE/MAX 
brand (“RE/MAX”) and mortgage brokerages within the United States (“U.S.”) under the Motto Mortgage brand. 
RE/MAX, founded in 1973, has over 120,000 agents operating in over 8,000 offices and a presence in more than 110 
countries and territories. Motto Mortgage (“Motto”), founded in 2016, is the first nationally franchised mortgage 
brokerage in the U.S. During the first quarter of 2018, the Company acquired all membership interests in booj, LLC, 
formerly known as Active Website, LLC, (“booj”), a real estate technology company. The Company sold certain 
operating assets and liabilities of its owned brokerage offices during the first quarter of 2016 to existing RE/MAX 
franchisees. Since then, RE/MAX is 100% franchised, and no longer operates any real estate brokerage offices and 
therefore, no longer recognizes brokerage revenue.  

The Company’s revenue is derived from:  

•  Continuing franchise fees which consist of fixed contractual fees paid monthly by regional franchise owners 
and franchisees based on the number of RE/MAX agents in the respective franchised region or office and the 
number of Motto offices;  

•  Annual dues from RE/MAX agents;  
•  Broker fees, which consist of a small percentage of fees received by agents on real estate commissions when an 

agent sells a home; and 

•  Franchise sales and other revenue which consist of fees from initial sales of RE/MAX and Motto franchises, 
renewals of RE/MAX franchises, master franchise fees, preferred marketing arrangements, approved supplier 
programs, event-based revenue from training and other programs and revenue from booj’s legacy customers. 

See Note 2, Summary of Significant Accounting Policies for information on the Company’s revenue recognition policies. 

RE/MAX Holdings Capital Structure  

RE/MAX Holdings has two classes of common stock, Class A common stock and Class B common stock, which are 
described as follows:  

Class A common stock  

Holders of shares of Class A common stock are entitled to one vote for each share held of record on all matters 
submitted to a vote of stockholders. Additionally, holders of shares of Class A common stock are entitled to receive 
dividends when and if declared by the Company’s Board of Directors, subject to any statutory or contractual restrictions 
on the payment of dividends.  

Holders of shares of Class A common stock do not have preemptive, subscription, redemption or conversion rights.  

Class B common stock  

RIHI is the sole holder of Class B common stock and is controlled by David Liniger, the Company’s Chairman and Co-
Founder, and Gail Liniger, the Company’s Vice Chair and Co-Founder. On October 7, 2018, pursuant to the terms of the 
Company’s Certificate of Incorporation, RIHI lost its previous effective control of a majority of the voting power of 
RE/MAX Holdings common stock. RIHI owns all RE/MAX Holdings’ Class B common stock which, prior to October 
7, 2018, entitled RIHI to a number of votes on matters presented to RE/MAX Holdings stockholders equal to two times 
the number of RMCO common units that RIHI held. Effective October 7, 2018, the voting power of Class B common 
stock was reduced to equal the number of RMCO common units held, and therefore RIHI lost the controlling vote of 

82 

RE/MAX Holdings. As a result of this change in the voting rights of the Class B common stock, RIHI no longer controls 
a majority of the voting power of RE/MAX Holdings’ common stock, and RE/MAX Holdings is no longer considered a 
“controlled company” under the corporate governance standards of the New York Stock Exchange (the “NYSE”). See 
Item 1. Business above for further information. 

Holders of shares of Class B common stock do not have preemptive, subscription, redemption or conversion rights. 

Holders of shares of Class A common stock and Class B common stock vote together as a single class on all matters 
presented to the Company’s stockholders for their vote or approval, except as otherwise required by applicable law.  

2. Summary of Significant Accounting Policies  

Basis of Presentation 

The accompanying consolidated financial statements (“financial statements”) and notes thereto included in this Annual 
Report on Form 10-K have been prepared in accordance with U.S. generally accepted accounting principles (“U.S. 
GAAP”). The accompanying financial statements include the accounts of RE/MAX Holdings and its consolidated 
subsidiaries. All significant intercompany accounts and transactions have been eliminated. In the opinion of 
management, the accompanying financial statements reflect all normal and recurring adjustments necessary to present 
fairly the Company’s financial position as of December 31, 2018 and 2017, the results of its operations and 
comprehensive income, changes in its stockholders’ equity and its cash flows for the years ended December 31, 2018, 
2017 and 2016.  

During 2018, the Company completed the acquisition of booj, and during 2017 and 2016, the Company completed the 
acquisitions of various independent regions. Their results of operations, cash flows and financial positions are included 
in the financial statements from their respective dates of acquisition. See Note 6, Acquisitions for additional information. 

Reclassifications 

Other than the change in accounting principle discussed in Note 3, Revenue, there have been no reclassifications to the 
financial statements during the current year.    

Use of Estimates  

The preparation of the accompanying financial statements in conformity with U.S. GAAP requires management to make 
estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent 
liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting 
period. Actual results could differ from those estimates. 

Principles of Consolidation  

RE/MAX Holdings consolidates RMCO and records a non-controlling interest in the accompanying Consolidated 
Balance Sheets and records net income attributable to the non-controlling interest and comprehensive income 
attributable to the non-controlling interest in the accompanying Consolidated Statements of Income and Consolidated 
Statements of Comprehensive Income, respectively. 

Revenue Recognition 

The Company generates all its revenue from contracts with customers. The Company’s franchise agreements offer the 
following benefits to the franchisee: common use and promotion of RE/MAX and Motto trademarks; distinctive sales 
and promotional materials; access to technology; standardized supplies and other materials used in RE/MAX and Motto 
offices; and recommended procedures for operation of RE/MAX and Motto offices. The Company concluded that these 
benefits are highly related and all a part of one performance obligation, a license of symbolic intellectual property that is 
billed through a variety of fees including franchise sales, continuing franchise fees, broker fees, and annual dues, 
described below. The Company has other performance obligations associated with contracts with customers in other 
revenue for training, marketing and events, and legacy booj customers. The method used to measure progress is over the 
passage of time for most streams of revenue. The following is a description of principal activities from which the 

83 

 
Company generates its revenue.  

Continuing Franchise Fees  

Revenue from continuing franchise fees consists of fixed contractual fees paid monthly by franchise owners and 
franchisees based on the number of RE/MAX agents in the respective franchised region or office and the number of 
Motto offices. This revenue is recognized in the month for which the fee is billed. This revenue is a usage-based royalty 
as it is dependent on the number of RE/MAX agents and number of Motto offices.  

Annual Dues  

Annual dues revenue consists of fixed contractual fees paid annually based on the number of RE/MAX agents. The 
Company defers the annual dues revenue when billed and recognizes the revenue ratably over the 12-month period to 
which it relates. Annual dues revenue is a usage-based royalty as it is dependent on the number of RE/MAX agents.  

The activity in the Company’s deferred revenue for annual dues is included in “Deferred revenue” and “Deferred 
revenue, net of current portion” on the Consolidated Balance Sheets, and consists of the following in aggregate (in 
thousands): 

Year Ended December 31, 2018 . . . . . .    $ 

 15,297   $ 

 36,474   $ 

 (35,894)  $ 

 15,877 

(a)  Revenue recognized related to the beginning balance was $14.0 million for the year ended December 31, 2018. 

(b) 

Balance at beginning 
of period 

New billings 

  Revenue recognized(a)  

Balance at end of 
period 

Broker Fees  

Revenue from broker fees represents fees received from the Company’s RE/MAX franchised regions or franchise offices 
that are based on a percentage of RE/MAX agents’ gross commission income on home sale transactions. Revenue from 
broker fees is recognized as a sales-based royalty and recognized in the month when a home sale transaction occurs. 
Motto franchisees do not pay any fees based on the number or dollar value of loans brokered. 

Franchise Sales 

Franchise sales is comprised of revenue from the sale or renewal of franchises. An initial fee is charged upon a franchise 
sale. Those initial fees are deemed to be a part of the license of symbolic intellectual property and are recognized as 
revenue over the contractual term of the franchise agreement, which is typically 5 years for RE/MAX and 7 years for 
Motto franchise agreements. The activity in the Company’s franchise sales deferred revenue accounts consists of the 
following (in thousands):  

Year Ended December 31, 2018 . . . . . .    $ 

 27,943   $ 

 8,732   $ 

 (9,115)  $ 

 27,560 

(a)  Revenue recognized related to the beginning balance was $7.4 million for the year ended December 31, 2018. 

Balance at beginning 
of period 

New billings 

  Revenue recognized(a)  

Balance at end of 
period 

Commissions Related to Franchise Sales 

Commissions paid on franchise sales are recognized as an asset and amortized over the contract life of the franchise 
agreement. The activity in the Company’s capitalized contract costs for commissions (which are included in “other 
current assets” and “other assets, net of current portion” on the Consolidated Balance Sheets) consist of the following (in 
thousands): 

Year Ended December 31, 2018 . . . . . .  

$ 

 3,532   $ 

 (1,229)  $ 

 1,445   $ 

 3,748 

Balance at beginning 
of period 

Expense recognized  

Additions to contract 
cost for new activity  

Balance at end of 
period 

84 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Other Revenue 

Other revenue is primarily revenue from preferred marketing arrangements and event-based revenue from training and 
other programs. Revenue from preferred marketing arrangements involves both flat fees paid in advance as well as 
revenue sharing, both of which are generally recognized over the period of the arrangement and are recorded net as the 
Company does not control the good or service provided. Event-based revenue is recognized when the event occurs and 
until then is included in “Deferred revenue”. Other revenue also includes revenue from booj’s operations for its external 
customers as booj continues to provide technology products and services, such as websites, mobile apps, reporting and 
site tools, to its existing customers at the date of acquisition. 

Selling, Operating and Administrative Expenses 

Selling, operating and administrative expenses primarily consist of personnel costs, including salaries, benefits, payroll 
taxes and other compensation expenses, professional fees, rent and related facility operations expense, as well as 
expenses for marketing, and expanding and supporting the Company’s franchise.  

Cash and Cash Equivalents 

Cash and cash equivalents include bank deposits and other highly liquid investments purchased with an original 
purchase maturity of three months or less.  

Fair Value of Financial Instruments 

The carrying amounts of financial instruments, net of any allowances, including cash equivalents, accounts and notes 
receivable, accounts payable and accrued expenses approximate fair value due to their short-term nature.   

Accounts and Notes Receivable  

Accounts receivable arising from monthly billings do not bear interest. The Company provides limited financing of 
certain franchise sales through the issuance of notes receivable that either bear interest at a rate of prime plus 2% or at a 
stated amount, which is fixed at the inception of the note with the associated interest recorded in “Interest income” in the 
accompanying Consolidated Statements of Income. Amounts collected on notes receivable are included in “Net cash 
provided by operating activities” in the accompanying Consolidated Statements of Cash Flows.  

The Company records allowances against its accounts and notes receivable balances for estimated probable losses. 
Increases and decreases in the allowance for doubtful accounts are established based upon changes in the credit quality 
of receivables and are included as a component of “Selling, operating and administrative expenses” in the accompanying 
Consolidated Statements of Income. The allowance for doubtful accounts and notes is based on historical experience, 
general economic conditions, and the attributes of specific accounts. 

The activity in the Company’s allowances against accounts and notes receivable consists of the following (in thousands):  

Additions/charges 
to cost and 
expense for 
allowances for 
doubtful accounts  

Balance at 
beginning 
of period   

Deductions/write-
offs 

Balance at 
end of period 
 7,980 
 7,223 
 6,458 

 (1,500)   $ 
 (344)    
 (143)    

Year Ended December 31, 2018 . . . . . . . . . . . . . .      $ 
Year Ended December 31, 2017, as adjusted*  . .       
Year Ended December 31, 2016, as adjusted*  . .      

 7,223   $ 
 6,458    
 5,406    

 2,257   $ 
 1,109  
 1,195  

*See Note 3, Revenue for more information. 

Accumulated Other Comprehensive Income (Loss) and Foreign Currency Translation 

Accumulated other comprehensive income (loss) includes all changes in equity during a period that have yet to be 
recognized in income, except those resulting from transactions with stockholders and is comprised of foreign currency 
translation adjustments.  

85 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As of December 31, 2018, the Company, directly and through its franchisees, conducted operations in over 110 countries 
and territories, including the U.S. and Canada. The functional currency for the Company’s domestic operations is the 
U.S. dollar and for its Canadian subsidiary is the Canadian Dollar.  

Assets and liabilities of the Canadian subsidiary are translated at the spot rate in effect at the applicable reporting date, 
and the consolidated statements of income and cash flows are translated at the average exchange rates in effect during 
the applicable period. Exchange rate fluctuations on translating consolidated foreign currency financial statements into 
U.S. dollars that result in unrealized gains or losses are referred to as translation adjustments. Cumulative translation 
adjustments are recorded as a component of “Accumulated other comprehensive income,” and periodic changes are 
included in comprehensive income. When the Company sells a part or all of its investment in a foreign entity resulting in 
the complete or substantially complete liquidation of the foreign entity in which the subsidiary or group of assets had 
resided, it releases any related cumulative translation adjustment into net income.  

Foreign currency denominated monetary assets and liabilities and transactions occurring in currencies other than the 
Company’s or the Company’s consolidated foreign subsidiaries’ functional currencies are recorded based on exchange 
rates at the time such transactions arise. Changes in exchange rates with respect to amounts recorded in the 
accompanying Consolidated Balance Sheets related to these non-functional currency transactions result in transaction 
gains and losses that are reflected in the accompanying Consolidated Statements of Income as “Foreign currency 
transaction (losses) gains.”  

Property and Equipment  

Property and equipment, including leasehold improvements, are initially recorded at cost. Depreciation is provided for 
on a straight-line method over the estimated useful lives of each asset class and commences when the property is placed 
in service. Amortization of leasehold improvements is provided for on a straight-line method over the estimated benefit 
period of the related assets or the lease term, if shorter.  

Franchise Agreements and Other Intangible Assets  

The Company’s franchise agreements result from franchise rights acquired from Independent Region acquisitions and 
are initially recorded at fair value. The Company amortizes the franchise agreements over their estimated useful life on a 
straight-line basis.  

The Company also purchases and develops software for internal use. Software development costs and upgrade and 
enhancement costs incurred during the application development stage that result in additional functionality are 
capitalized. Costs incurred during the preliminary project and post-implementation-operation stages are expensed as 
incurred. Capitalized software costs are generally amortized over a term of three to five years. Purchased software 
licenses are amortized over their estimated useful lives.  

In addition, the Company owns the principal trademarks, service marks and trade names that it uses in conjunction with 
operating its business. These intangible assets increase when the Company pays to file trademark applications in the U.S. 
and certain other jurisdictions globally. The Company’s trademarks are amortized on a straight-line basis over their 
estimated useful lives.  

The Company reviews its franchise agreements and other intangible assets subject to amortization for impairment 
whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. 
Recoverability of assets to be held and used is assessed by a comparison of the carrying amount of an asset group to 
estimated undiscounted future cash flows expected to be generated from such asset. If not recoverable, the excess of the 
carrying amount of an asset over its estimated discounted cash flows would be charged to operations as an impairment 
loss. For each of the years ended December 31, 2018, 2017 and 2016, there were no material impairments indicated for 
such assets.  

Goodwill  

Goodwill is an asset representing the future economic benefits arising from the other assets acquired in a business 
combination that are not individually identified and separately recognized. The Company assesses goodwill for 
impairment at least annually or whenever an event occurs, or circumstances change that would indicate impairment may 

86 

 
have occurred at the reporting unit level. Reporting units are driven by the level at which segment management reviews 
operating results. The Company previously performed its required impairment testing annually on August 31. In 2018, 
the Company elected to change the date of its required annual impairment testing to October 1. This change in method of 
applying an accounting principal resulted in the Company performing two annual impairment tests in 2018, on August 
31 and October 1. The Company elected to implement this change to better align with its budget and planning process. 

The Company’s impairment assessment begins with a qualitative assessment to determine if it is more likely than not 
that a reporting unit’s fair value is less than the carrying amount. The initial qualitative assessment includes comparing 
the overall financial performance of the reporting units against the planned results as well as other factors which might 
indicate that the reporting unit’s value has declined since the last assessment date. If it is determined in the qualitative 
assessment that it is more likely than not that the fair value of a reporting unit is less than its carrying value, then the 
standard two-step quantitative impairment test is performed. The first step of the quantitative impairment test consists of 
comparing the estimated fair value of each reporting unit with its carrying amount, including goodwill. If the estimated 
fair value of a reporting unit exceeds its carrying value, then it is not considered impaired and no further analysis is 
required. If the first step of the quantitative impairment test indicates that the estimated fair value of a reporting unit is 
less than its carrying value, then impairment potentially exists, and the second step of the quantitative impairment test is 
performed to measure the amount of goodwill impairment. Goodwill impairment exists when the estimated implied fair 
value of a reporting unit’s goodwill is less than its carrying value.   

The Company did not record any goodwill impairments during the years ended December 31, 2018, 2017 and 2016. 

Income Taxes  

The Company accounts for income taxes under the asset and liability method. Deferred tax assets and liabilities are 
recognized for the future tax consequences attributable to differences between the financial statement carrying amounts 
of existing assets and liabilities and their respective tax basis. Management periodically assesses the recoverability of its 
deferred tax assets based upon expected future earnings, future deductibility of the asset and changes in applicable tax 
laws and other factors. If management determines that it is not probable that the deferred tax asset will be fully 
recoverable in the future, a valuation allowance may be established for the difference between the asset balance and the 
amount expected to be recoverable in the future. The allowance will result in a charge to the Company’s Consolidated 
Statements of Income. Further, the Company records its income taxes receivable and payable based upon its estimated 
income tax liability.  

RMCO complies with the requirements of the Internal Revenue Code that are applicable to limited liability companies 
that have elected to be treated as partnerships, which allow for the complete pass-through of taxable income or losses to 
RMCO’s unitholders, who are individually responsible for any federal tax consequences. Provision for Income Taxes 
includes the federal income tax obligation related to RE/MAX Holdings’ allocated portion of RMCO’s income. RMCO 
is subject to certain state and local taxes, and its global subsidiaries are subject to tax in certain jurisdictions. 

The Company recognizes the effect of income tax positions only if those positions are more likely than not of being 
sustained. Recognized income tax positions are measured at the largest amount that is greater than 50% likely of being 
realized. Changes in recognition or measurement are reflected in the period in which the change in judgment occurs.  

Equity-Based Compensation 

The Company recognizes compensation expense associated with equity-based compensation as a component of “Selling, 
operating and administrative expenses” in the accompanying Consolidated Statements of Income. All equity-based 
compensation is required to be measured at fair value on the grant date, is expensed over the requisite service, generally 
over a three-year period, and forfeitures are accounted for as they occur. The Company recognizes compensation 
expense on awards on a straight-line basis over the requisite service period for the entire award. Refer to Note 13, 
Equity-Based Compensation for additional discussion regarding details of the Company’s equity-based compensation 
plans. 

Recently Adopted Accounting Pronouncements 

In January 2017, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 
2017-01, Business Combinations (Topic 805): Clarifying the Definition of a Business, which clarifies when transactions 

87 

 
should be accounted for as acquisitions (or disposals) of assets or businesses. ASU 2017-01 became effective 
prospectively for the Company on January 1, 2018. The Company concluded that the acquisition of booj meets the 
definition of a business. See Note 6, Acquisitions for additional information. The Company has also concluded that it 
expects future Independent Region acquisitions to be accounted for as an acquisition of a business. 

In August 2016, the FASB issued ASU 2016-15, Statement of Cash Flows (Topic 230): Classification of Certain Cash 
Receipts and Cash Payments, which clarifies classification for certain cash receipts and cash payments on the 
Consolidated Statement of Cash Flows. ASU 2016-15 became effective for the Company on January 1, 2018 and 
required a retrospective transition method for each period presented. Under the new guidance, the contingent 
consideration payments related to the purchase of Full House Mortgage Connection, Inc. (“Full House”), a franchisor of 
mortgage brokerages that created concepts used to develop Motto, are classified as financing outflows up to the $6.3 
million acquisition date fair value and any cash payments paid in excess of the acquisition date fair value are classified 
as operating outflows. See Note 6, Acquisitions for additional information. The adoption of this standard had no other 
material impact on its financial statements and related disclosures.   

In May 2014, the FASB issued ASU 2014-09, Revenue from Contracts with Customers (Topic 606), with several 
subsequent amendments, which requires an entity to recognize the amount of revenue to which it expects to be entitled 
for the transfer of promised goods or services to customers. The ASU replaced most existing revenue recognition 
guidance in U.S. GAAP when it became effective for the Company on January 1, 2018. See Note 3, Revenue for more 
information. 

New Accounting Pronouncements Not Yet Adopted 

In August 2018, the FASB issued ASU 2018-15, Intangibles – Goodwill and Other Internal-Use Software (Subtopic 
350-40): Customer’s Accounting for Implementation Costs Incurred in a Cloud Computing Arrangement that is a 
Service Contract, which clarifies that implementation costs incurred by customers in cloud computing arrangements are 
deferred if they would be capitalized by customers in the software licensing arrangements under the internal-use 
software guidance. ASU 2018-15 also clarifies that any capitalized costs should not be recorded to “Depreciation and 
amortization” in the Consolidated Statements of Income for costs after adoption. ASU 2018-15 is effective for the 
Company beginning January 1, 2020 and provides for the alternative to adopt the ASU (a) prospectively only for new 
costs incurred after the adoption date or (b) by adjusting existing costs to comply with this standard, including the 
requirement to present the amortization of costs outside “Depreciation and amortization”. The Company plans to adopt 
this ASU prospectively to all new implementation costs incurred after adoption. Given this implementation approach, the 
adoption of the standard on January 1, 2020 will have no immediate impact.  

In August 2018, the FASB issued ASU 2018-13, Fair Value Measurement (Topic 820), which eliminates certain 
disclosure requirements for fair value measurements and requires new or modified disclosures. ASU 2018-13 is effective 
for the Company beginning January 1, 2020; early adoption is permitted. Certain changes are applied retrospectively to 
each period presented and others are to be applied either in the period of adoption or prospectively. The Company 
believes the amendments of ASU 2018-13 will not have a significant impact on the Company’s financial statements and 
related disclosures.  

In February 2018, the FASB issued ASU 2018-02, Income Statement – Reporting Comprehensive Income (Topic 220), 
which adjusts the classification of stranded tax effects resulting from the Tax Cuts and Jobs Act from accumulated other 
comprehensive income to retained earnings. ASU 2018-02 is effective for the Company beginning January 1, 2019. The 
standard is to be applied either in the period of adoption or retrospectively to each period effected by the Tax Cuts and 
Jobs Act. The Company believes the amendments of ASU 2018-02 will not have a significant impact on the Company’s 
financial statements and related disclosures. 

In January 2017, the FASB issued ASU 2017-04, Intangibles – Goodwill and Other (Topic 350), which simplifies the 
subsequent measurement of goodwill by eliminating step two from the goodwill impairment test. ASU 2017-04 is 
effective for annual and interim impairment tests beginning January 1, 2020 for the Company and is required to be 
adopted using a prospective approach. Early adoption is allowed. The Company has not yet adopted ASU 2017-04.  

In February 2016, the FASB issued ASU 2016-02, Leases (Topic 842), which requires lessees to recognize the assets and 
liabilities that arise from all leases on the consolidated balance sheets. ASU 2016-02 is required to be adopted by the 
Company on January 1, 2019. The Company plans to elect the transition package of three practical expedients permitted 

88 

 
within the standard, which among other things, allows the carryforward of historical lease classifications. The Company 
will not retrospectively recast prior periods presented and will instead adjust assets and liabilities on January 1, 2019. 
The Company has determined that the adoption of this standard will increase both “Total assets” and “Total liabilities” 
on the Consolidated Balance Sheets by approximately $54.0 million, primarily related to building leases. The Company 
does not expect any material change to the Consolidated Statements of Income in 2019.  

3. Impacts of Adopting New Revenue Recognition 

Changes in Revenue Recognition Policies 

The Company adopted the new revenue standard (Topic 606) on January 1, 2018. The Company applied the new 
revenue standard retrospectively and has recast the 2017 and 2016 financial statements as though the new revenue 
standard had been applied in all periods presented. The adoption of the new guidance changed the timing of recognition 
of franchise sales and franchise renewal revenue and related commissions paid on franchise sales and renewals, as 
discussed below.   

Franchise sales is comprised of revenue from the sale or renewal of franchises. The Company previously recognized 
revenue at the time of sale. Under the new revenue standard, the franchise sale initial fees are considered to be a part of 
the license of symbolic intellectual property, which is now recognized over the contractual term of the franchise 
agreement, which is typically 5 years for RE/MAX and 7 years for Motto franchise agreements. Correspondingly, the 
commissions related to franchise sales are recorded as an asset (the current portion in “Other current assets” and long-
term portion in “Other assets, net of current portion”) and are recognized over the contractual term of the franchise 
agreement in “Selling, operating and administrative expenses”. Previously, such commissions were expensed as 
incurred. 

The following tables summarize the impacts of the new revenue standard adoption on the Company’s financial 
statements (in thousands, except per share information): 

Consolidated Balance Sheet 

Impact of Changes in Accounting Policies 

As of December 31, 2017 

As previously 
reported 

Adjustments 

As adjusted 

$ 

Accounts and notes receivable, current portion, net . . . . . . . .     
Income taxes receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred tax assets, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other assets, net of current portion  . . . . . . . . . . . . . . . . . . . . .    
Income taxes payable  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Deferred revenue, net of current . . . . . . . . . . . . . . . . . . . . . . . .    
Retained earnings  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Accumulated other comprehensive income, net of tax . . . . . .    
Non-controlling interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

 21,304  
 870  
 6,924  
 59,151  
 1,563  
 133  
 18,918  
 —  
 16,027  
 515  
 398,348  

$ 

 (1,020) 
 93  
 1,050  
 3,690  
 2,460  
 (36) 
 6,350  
 20,228  
 (7,627) 
 (56) 
 12,586  

 20,284 
 963 
 7,974 
 62,841 
 4,023 
 97 
 25,268 
 20,228 
 8,400 
 459 
 410,934 

89 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Income 

Impact of Changes in Accounting Policies 

Year Ended December 31, 2017 

As previously 
reported 

Adjustments 

As adjusted 

Franchise sales and other revenue . . . . . . . . . . . . . . . . . . . . . .     
Selling, operating and administrative expenses  . . . . . . . . . . .     
Provision for income taxes (a) . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net income (a) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net income attributable to non-controlling interest  . . . . . . . .    
Net income attributable to RE/MAX Holdings, Inc.  . . . . . . .    
Net income attributable to RE/MAX Holdings, Inc. per share 
of Class A common stock: 

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

$ 

 24,667  
 107,268  
 55,576  
 35,179  
 22,364  
 12,815  

 0.72  
 0.72  

$ 

 (2,215) 
 (322) 
 1,471  
 (3,364) 
 (787) 
 (2,577) 

 (0.14) 
 (0.14) 

 22,452 
 106,946 
 57,047 
 31,815 
 21,577 
 10,238 

 0.58 
 0.58 

(a)  Includes an adjustment in 2017 to the deferred tax asset arising from deferred revenue under Topic 606 due to the 

drop in the U.S. tax rates from 35% to 21% under the Tax Cuts and Jobs Act. 

Impact of Changes in Accounting Policies 

Year Ended December 31, 2016 

As previously 
reported 

Adjustments 

As adjusted 

$ 

Franchise sales and other revenue . . . . . . . . . . . . . . . . . . . . . .     
Selling, operating and administrative expenses  . . . . . . . . . . .     
Provision for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Net income attributable to non-controlling interest  . . . . . . . .    
Net income attributable to RE/MAX Holdings, Inc.  . . . . . . .    
Net income attributable to RE/MAX Holdings, Inc. per share 
of Class A common stock: 

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

 25,131  
 88,213  
 15,273  
 47,226  
 24,830  
 22,396  

 1.27  
 1.27  

$ 

 (660) 
 (176) 
 (106) 
 (378) 
 (203) 
 (175) 

 (0.01) 
 (0.01) 

 24,471 
 88,037 
 15,167 
 46,848 
 24,627 
 22,221 

 1.26 
 1.26 

Consolidated Statement of Comprehensive Income 

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Change in cumulative translation adjustment . . . . . . . . . . . . . . . . .     
Comprehensive income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Comprehensive income attributable to non-controlling interest  . .     
Comprehensive income attributable to RE/MAX Holdings, 
Inc., net of tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     

Impact of Changes in Accounting Policies 

Year Ended December 31, 2017 

As previously 
reported 

Adjustments 

As adjusted 

$ 

 35,179  
 1,074  
 36,253  
 22,895  

$ 

 (3,364) 
 (37) 
 (3,401) 
 (787) 

 31,815 
 1,037 
 32,852 
 22,108 

 13,358  

 (2,614) 

 10,744 

90 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
Impact of Changes in Accounting Policies 

Year Ended December 31, 2016 

As previously 
reported 

Adjustments 

As adjusted 

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Change in cumulative translation adjustment . . . . . . . . . . . . . . . . . .     
Comprehensive income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Comprehensive income attributable to non-controlling interest  . . .     
Comprehensive income attributable to RE/MAX Holdings, 
Inc., net of tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     

 47,226   $ 
 165  
 47,391  
 24,918  

 22,473  

 (378)  $ 

 (19) 
 (397) 
 (203) 

 (194) 

 46,848 
 146 
 46,994 
 24,715 

 22,279 

Consolidated Statement of Cash Flows 

Impact of Changes in Accounting Policies 

Year Ended December 31, 2017 

As previously 
reported 

      Adjustments 

As adjusted 

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Deferred income tax expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Accounts and notes receivable, current portion  . . . . . . . . . . . . . . . .   
Other current and noncurrent assets . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current and noncurrent liabilities . . . . . . . . . . . . . . . . . . . . . . .   
Deferred revenue and deposits, current portion  . . . . . . . . . . . . . . . .   

 35,179   $ 
 46,494  
 (2,924) 
 (2,414) 
 1,583  
 2,610  

 (3,364)  $ 
 1,471  
 99  
 (310) 
 1,232  
 872  

 31,815 
 47,965 
 (2,825)
 (2,724)
 2,815 
 3,482 

Impact of Changes in Accounting Policies 

Year Ended December 31, 2016 

As previously 
reported 

      Adjustments 

As adjusted 

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Deferred income tax expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current and noncurrent assets . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current and noncurrent liabilities . . . . . . . . . . . . . . . . . . . . . . .   

 47,226   $ 
 3,473  
 362  
 (2,616) 

 (378)  $ 
 (106) 
 (176) 
 660  

 46,848 
 3,367 
 186 
 (1,956)

Disaggregated Revenue 

In the following table, segment revenue is disaggregated by geographical area for the years ended December 31, 2018, 
2017 and 2016 (in thousands):  

U.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Canada . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Global  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total RE/MAX Franchising  . . . . . . . . . . . . .  
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Total  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 

*See above within Note 3, Revenue for more information. 

Year Ended December 31,  

2018 

 170,496 
 23,771 
 10,237 
 204,504 
 8,122 
 212,626 

  $ 

  $ 

2017 
As adjusted* 

2016 
As adjusted* 

 160,537 
 23,189 
 9,431 
 193,157 
 557 
 193,714 

  $ 

  $ 

 145,488 
 22,071 
 8,079 
 175,638 
 4 
 175,642 

91 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
    
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
   
   
 
   
   
 
   
   
 
   
   
 
In the following table, segment revenue is disaggregated by Company-owned or Independent Regions in the U.S. and 
Canada for the years ended December 31, 2018, 2017 and 2016 (in thousands): 

Company-owned Regions . . . . . . . . . . . . . . . . .  
Independent Regions . . . . . . . . . . . . . . . . . . . . .  
Global and Other . . . . . . . . . . . . . . . . . . . . . . . .  
Total RE/MAX Franchising  . . . . . . . . . . . .  
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

$ 

$ 

*See above within Note 3, Revenue for more information. 

Year Ended December 31,  

2018 

 133,925 
 46,289 
 24,290 
 204,504 
 8,122 
 212,626 

  $ 

  $ 

2017 
As adjusted* 

2016 
As adjusted* 

 125,092 
 44,799 
 23,266 
 193,157 
 557 
 193,714 

  $ 

  $ 

 103,756 
 47,498 
 24,384 
 175,638 
 4 
 175,642 

Transaction Price Allocated to the Remaining Performance Obligations 

The following table includes estimated revenue by year, excluding certain other immaterial items, expected to be 
recognized in the future related to performance obligations that are unsatisfied (or partially unsatisfied) at the end of the 
reporting period (in thousands): 

2019 

2020 

2021 

2022 

2023 

      Thereafter       

Total 

Annual dues . . . . . . . .    $   15,877   $ 
Franchise sales . . . . . .   

 7,415  

Total . . . . . . . . . . . . .    $   23,292   $ 

 —   $ 

 6,116  
 6,116   $ 

 —   $ 

 4,706  
 4,706   $ 

 —   $ 

 3,171  
 3,171   $ 

 —   $ 

 1,652  
 1,652   $ 

 —   $   15,877 
 4,500  
 27,560 
 4,500   $   43,437 

Using the transition requirements of the new standard, the Company has elected not to disclose the amount of the 
transaction price allocated to the remaining performance obligations or when the Company expects to recognize that 
amount as revenue for the years ended December 31, 2017 and 2016. 

4. Non-controlling Interest  

RE/MAX Holdings is the sole managing member of RMCO and operates and controls all of the business affairs of 
RMCO. The ownership of the common units in RMCO is summarized as follows:  

d 

Non-controlling interest ownership of common units in 
RMCO. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .       12,559,600 
RE/MAX Holdings, Inc. outstanding Class A common stock 
(equal to RE/MAX Holdings, Inc. common units in RMCO)  .       17,754,416 
Total common units in RMCO . . . . . . . . . . . . . . . . . . . . . . . . . .      30,314,016   

 41.43 %  12,559,600 

 41.51 %

 58.57 %  17,696,991 
 100.00 %  30,256,591   

 58.49 %
 100.00 %

As of December 31, 

2018 

2017 

Shares 

     Ownership %      

Shares 

   Ownership %    

92 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
   
   
 
   
   
 
   
   
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
   
 
 
   
 
 
The weighted average ownership percentages for the applicable reporting periods are used to calculate the net income 
attributable to RE/MAX Holdings. A reconciliation of “Income before provision for income taxes” to “Net income 
attributable to RE/MAX Holdings, Inc.” and “Net Income attributable to non-controlling interest” in the accompanying 
Consolidated Statements of Income for the periods indicated is detailed as follows (in thousands, except percentages): 

RE/MAX 
Holdings, 
Inc. 

2018 
Non-
controlling
interest 

  Total 

Year Ended December 31,  
2017 
As adjusted* 
Non-
controlling 
interest 

RE/MAX 
Holdings, 
Inc. 

  Total 

2016 
As adjusted* 
Non-
controlling 
interest 

RE/MAX 
Holdings, 
Inc. 

Weighted average ownership percentage of 
RMCO (a) . . . . . . . . . . . . . . . . . . . . . . . . .    
Income before provision for income taxes   . .   $   41,238    $   24,926    $   66,164   
Provision for income taxes (b)(c) . . . . . . . . . .    
 (15,799) 
Net income . . . . . . . . . . . . . . . . . . . . . . . .   $   27,044    $   23,321    $   50,365   

 58.55  %  

 41.45  % 

 (14,194) 

 (1,605) 

 100.00  % 

 58.48  % 

 41.52  %  

 100.00  % 

  $   65,493    $   23,369    $   88,862   
 (57,047)  
  $   10,238    $   21,577    $   31,815   

 (55,255)  

 (1,792) 

58.40  %  

 41.60  % 
  $   36,165    $   25,850    $ 

 (13,944) 

 (1,223) 

  $   22,221    $   24,627    $ 

Total 

 100.00  %
 62,015   
 (15,167) 
 46,848   

*See Note 3, Revenue for more information. 
(a)  The weighted average ownership percentage of RMCO differs from the allocation of income before provision for 

income taxes between RE/MAX Holdings and the non-controlling interest due to (a) certain relatively insignificant 
expenses and (b) the significant gain on reduction in TRA liability in 2018 and 2017 attributable only to RE/MAX 
Holdings. See Note 12, Income Taxes for additional information. 

(b)  The provision for income taxes attributable to RE/MAX Holdings is primarily comprised of U.S. federal and state 
income taxes on its proportionate share of the pass-through income from RMCO. It also includes RE/MAX 
Holdings’ share of taxes directly incurred by RMCO and its subsidiaries, related primarily to tax liabilities in certain 
foreign jurisdictions. In 2018 and 2017, the provision for income taxes attributable to RE/MAX Holdings also 
includes a significant decrease in the value of deferred tax assets. See Note 12, Income Taxes for additional 
information.  

(c)  The provision for income taxes attributable to the non-controlling interest represents its share of taxes related 

primarily to tax liabilities in certain foreign jurisdictions directly incurred by RMCO or its subsidiaries. Because 
RMCO is a pass-through entity there is no U.S. federal and state income tax provision recorded on the non-
controlling interest. 

Distributions and Other Payments to Non-controlling Unitholders  

Under the terms of RMCO’s limited liability company operating agreement, RMCO makes cash distributions to non-
controlling unitholders on a pro-rata basis. The distributions paid or payable to non-controlling unitholders are 
summarized as follows (in thousands):  

Tax and other distributions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Dividend distributions  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Total distributions to non-controlling unitholders  . . . . . . . . . . . . . .     $ 

 4,511   $ 
 10,048  
 14,559   $ 

2018 

2017 

 8,217 
 9,043 
 17,260 

Year Ended  
December 31,  

On February 20, 2019, the Company declared a distribution to non-controlling unitholders of $2.6 million, which is 
payable on March 20, 2019. 

RE/MAX Holdings Ownership of RMCO and Tax Receivable Agreements 

RE/MAX Holdings has twice acquired significant portions of the ownership in RMCO; first in October 2013 at the time 
of IPO when RE/MAX Holdings acquired its initial 11.5 million common units of RMCO and, second, in November and 
December 2015 when it acquired 5.2 million additional common units. RE/MAX Holdings sold Class A common stock, 
which it exchanged for these common units of RMCO. RIHI then sold the Class A common stock to the market.  

When RE/MAX Holdings acquired common units in RMCO, it received a step-up in tax basis on the underlying assets 
held by RMCO. The step-up is principally equivalent to the difference between (1) the fair value of the underlying assets 
on the date of acquisition of the common units and (2) their tax basis in RMCO, multiplied by the percentage of units 
acquired. The majority of the step-up in basis relates to intangibles assets, primarily franchise agreements and goodwill, 

93 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
and the step-up is often substantial. These assets are amortizable under IRS rules and result in deductions on the 
Company’s tax return for many years and consequently, RE/MAX Holdings receives a future tax benefit. These future 
benefits are reflected within deferred tax assets of approximately $53.7 million on the Company’s consolidated balance 
sheets as of December 31, 2018.   

If RE/MAX Holdings acquires additional common units of RMCO from RIHI, the percentage of RE/MAX Holdings’ 
ownership of RMCO will increase, and additional deferred tax assets will be created as additional tax basis step-ups 
occur. 

In connection with the initial sale of RMCO common units in October 2013, RE/MAX Holdings entered into Tax 
Receivable Agreements (“TRAs”) which require that RE/MAX Holdings make annual payments to the TRA holders 
equivalent to 85% of any tax benefits realized on each year’s tax return from the additional tax deductions arising from 
the step-up in tax basis. The TRA holders as of December 31, 2018 are RIHI and Parallaxes Rain Co-Investment, LLC 
(“Parallaxes”). TRA liabilities were established for the future cash obligations expected to be paid under the TRAs and 
are not discounted. As of December 31, 2018, this liability was $40.8 million and was recorded within “Current portion 
of payable pursuant to tax receivable agreements” and “Payable pursuant to tax receivable agreement” in the 
Consolidated Balance Sheets. Similar to the deferred tax assets, the TRA liabilities would increase if RE/MAX Holdings 
acquires additional common units of RMCO from RIHI. 

Both deferred tax assets and TRA liability were substantially reduced by the Tax Cuts and Jobs Act enacted in December 
2017. The reduction in the corporate tax rate from 35% to 21% resulted in comparable reductions in both the deferred 
tax asset amounts and the TRA liabilities. The deferred tax assets and TRA liabilities were further reduced in 2018 as a 
result of the foreign tax provisions contained in the Tax Cuts and Jobs Act. See Note 12, Income Taxes for further 
information on the impact of the Tax Cuts and Jobs Act. 

5. Earnings Per Share and Dividends 

Earnings Per Share 

Basic earnings per share (“EPS”) measures the performance of an entity over the reporting period. Diluted EPS measures 
the performance of an entity over the reporting period while giving effect to all potentially dilutive common shares that 
were outstanding during the period. The treasury stock method is used to determine the dilutive effect of time-based 
restricted stock units. The dilutive effect of performance-based restricted stock units are measured using the guidance for 
contingently issuable shares. 

94 

 
The following is a reconciliation of the numerator and denominator used in the basic and diluted EPS calculations (in 
thousands, except shares and per share information):  

Numerator 

Net income attributable to RE/MAX Holdings, Inc.  . . . . . . . .    $ 

 27,044   $ 

 10,238   $ 

 22,221 

Year Ended December 31,  
2017 

2016 

2018 

  As adjusted* 

  As adjusted* 

Denominator for basic net income per share of Class A common 
stock 

Weighted average shares of Class A common stock 
outstanding . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Denominator for diluted net income per share of Class A 
common stock 

Weighted average shares of Class A common stock 
outstanding . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Add dilutive effect of the following: 

 17,737,649  

 17,688,533  

 17,628,741 

 17,737,649  

 17,688,533  

 17,628,741 

Stock options   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Restricted stock units  . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

 —  
 29,850  

 —  
 43,267  

 5,059 
 43,968 

Weighted average shares of Class A common stock 
outstanding, diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Earnings per share of Class A common stock 

Net income attributable to RE/MAX Holdings, Inc. per share 
of Class A common stock, basic  . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Net income attributable to RE/MAX Holdings, Inc. per share 
of Class A common stock, diluted . . . . . . . . . . . . . . . . . . . . . . .    $ 

*See Note 3, Revenue for more information. 

 17,767,499  

 17,731,800  

 17,677,768 

 1.52   $ 

 0.58   $ 

 1.26 

 1.52   $ 

 0.58   $ 

 1.26 

Outstanding Class B common stock does not share in the earnings of RE/MAX Holdings and is therefore not a 
participating security. Accordingly, basic and diluted net income per share of Class B common stock has not been 
presented. 

Dividends  

Dividends declared and paid quarterly per share on all outstanding shares of Class A common stock were as follows (in 
thousands, except share and per share information): 

2018 

2017 

2016 

Date paid 

Per share   

Date paid 

  Per share 

Date paid 

Per share 

Year Ended December 31, 

Dividend declared during 
quarter ended: 
March 21, 2018    $ 
March 31  . . . . . . . . . . . . . .   
May 30, 2018   
June 30 . . . . . . . . . . . . . . . .   
August 29, 2018   
September 30  . . . . . . . . . . .   
December 31 . . . . . . . . . . . .    November 28, 2018   

  $ 

0.20   
0.20   
0.20   
0.20   
0.80   

March 22, 2017    $ 
May 31, 2017   
August 30, 2017   
  November 29, 2017   

  $ 

0.18   
0.18   
0.18   
0.18   
 0.72   

March 23, 2016    $ 
June 2, 2016   
August 31, 2016   
December 1, 2016   

  $ 

0.15 
0.15 
0.15 
0.15 
0.60 

On February 20, 2019, the Company’s Board of Directors declared a quarterly dividend of $0.21 per share on all 
outstanding shares of Class A common stock, which is payable on March 20, 2019 to stockholders of record at the close 
of business on March 6, 2019. 

95 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
     
     
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
6. Acquisitions 

Booj, LLC  

On February 26, 2018, RE/MAX, LLC acquired all membership interests in booj using $26.3 million in cash generated 
from operations, plus up to approximately $10.0 million in equity-based compensation to be earned over time, which 
will be accounted for as compensation expense in the future (see Note 13, Equity-Based Compensation for additional 
information). RE/MAX, LLC acquired booj to deliver core technology solutions designed for and with RE/MAX 
affiliates.  

The following table summarizes the Company’s allocation of the purchase price to the fair value of assets acquired and 
liabilities assumed (in thousands):  

Cash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Property and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Software . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Trademarks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Non-compete agreement . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Customer relationships . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other assets, net of current portion . . . . . . . . . . . . . . . . . . .    
Total assets acquired, excluding goodwill . . . . . . . . . . .  
Current portion of debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Debt, net of current portion  . . . . . . . . . . . . . . . . . . . . . . . . .    
Total liabilities assumed  . . . . . . . . . . . . . . . . . . . . . . . . .  
Goodwill  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total purchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Acquisition-related costs  . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Revenue since acquisition date  . . . . . . . . . . . . . . . . . . . . . .    

booj 

$ 

 $ 
$ 
$ 

 362 
 367 
 625 
 7,400 
 500 
 1,200 
 800 
 1,589 
 336 
 13,179 
 (606)
 (557)
 (805)
 (1,968)
 15,039 
 26,250 
 846 
 5,586 

The Company finalized its accounting for the acquisition of booj during the year ended December 31, 2018. Booj 
constitutes a business and was accounted for using the fair value acquisition method. The total purchase price was 
allocated to the assets acquired based on their estimated fair values. The largest intangible assets acquired were valued 
using an income approach which utilizes Level 3 inputs and are being amortized over a weighted-average useful life 
using the straight-line method. The excess of the total purchase price over the fair value of the identifiable assets 
acquired was recorded as goodwill. The goodwill is attributable to expected synergies and projected long-term revenue 
growth for the RE/MAX network. All of the goodwill recognized is tax deductible.  

Independent Region Acquisitions  

RE/MAX, LLC has acquired certain key assets of several Independent Regions, including the franchise agreements 
issued by the Company permitting the sale of RE/MAX franchises in the corresponding regions as well as the franchise 
agreements between those Independent Regions and the franchisees. RE/MAX, LLC acquired these assets in order to 
expand its owned and operated regional franchising operations. Details of these acquisitions are outlined in the tables 
below.   

96 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
The Company funded RE/MAX of Georgia, Inc., RE/MAX of Kentucky/Tennessee, Inc., and RE/MAX of Southern 
Ohio, Inc. (collectively “RE/MAX Regional Services”) by refinancing its 2013 Senior Secured Credit Facility (See Note 
10, Debt) and using cash from operations. The Company used cash generated from operations to fund all other 
Independent Region acquisitions. 

RE/MAX of 
Northern Illinois, 
Inc. 

RE/MAX of New 
York, Inc. 
Acquisition date  . . . . . . . . . . . . . . . .     November 15, 2017    December 15, 2016 
February 22, 2016 
Cash consideration (in thousands) . . .     $                   35,720    $                   50,400    $                 45,000    $                 1,500    $                   8,500 
Final as of 
Status of accounting for the business 
December 31, 
2016 

RE/MAX of New 
Jersey, Inc. 
 December 1, 2016 

RE/MAX of 
Alaska, Inc. 
April 1, 2016 

Final as of 
December 31,  
2017 

Final as of 
December 31,  
2018 (a) 

Final as of 
December 31, 
2016 

Final as of 
December 31, 
2017 

RE/MAX Regional 
Services 

combination . . . . . . . . . . . . . . . . . .  

(a)  In finalizing the accounting for this acquisition, adjustments were made during the year ended December 31, 2018 

to the Consolidated Balance Sheet to decrease “Franchise agreements, net” by $0.7 million with a corresponding 
increase to “Goodwill”. 

The franchise agreements acquired were valued using an income approach which utilizes Level 3 inputs and are being 
amortized over a weighted-average useful life using the straight-line method. 

Full House Mortgage Connection, Inc. 

Motto Franchising, LLC (“Motto Franchising”), a wholly-owned subsidiary of RE/MAX, LLC, was formed and 
developed to franchise mortgage brokerages. On September 12, 2016, Motto Franchising acquired certain assets of Full 
House Mortgage Connection, Inc. (“Full House”), a franchisor of mortgage brokerages that created concepts used to 
develop Motto, for initial cash consideration of $8.0 million. Motto Franchising, as a franchisor, grants each franchisee a 
license to use the Motto Mortgage brand, trademark, promotional and operating materials and concepts. The Company 
used cash generated from operations to initially fund the acquisition. Additional cash consideration may be required 
based on future revenues generated. The contingent purchase consideration and its subsequent valuation is more fully 
described in Note 11, Fair Value Measurements. 

The following table summarizes the estimated consideration transferred at the acquisition (in thousands): 

Cash consideration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Contingent purchase consideration (note 11) . . . . . . . . . . .    
Total purchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

$ 

 8,000 
 6,300 
 14,300 

The following table summarizes the allocation of the purchase price to the fair value of assets acquired for the 
acquisitions occurring in 2017 and 2016 (in thousands): 

RE/MAX of 
Northern 
Illinois 

RE/MAX 
Regional 
Services 

RE/MAX of 
New Jersey    Full House   

RE/MAX 
of Alaska   

RE/MAX of 
New York   

Total 

Cash and cash equivalents  . .      $ 
Franchise agreements . . . . . . .     
Non-compete agreement . . . . .     
Other assets . . . . . . . . . . . . . . .     
Goodwill  . . . . . . . . . . . . . . . . .     
Other liabilities  . . . . . . . . . . . .     
Total purchase price  . . . . . . . .    $ 

 -   $ 
 22,800    
 -    
 -    
 12,920    
 -    
 35,720   $ 

 -   $ 
 30,700    
 -    
 -    
 19,700    
 -    
 50,400   $ 

 335   $ 
 29,700    
 -    
 -    
 15,300    
 (335)   

 -   $ 
 -    
 2,500    
 -    
 11,800    
 -    
 45,000   $   14,300   $ 

 -   $ 
 529    
 -    
 -    
 971    
 -    
 1,500   $ 

 131   $ 
 5,000    
 -    
 340    
 3,029    
 -    

 466 
 88,729 
 2,500 
 340 
 63,720 
 (335)
 8,500   $  155,420 

Each of these constitute a business and were accounted for using the fair value acquisition method. The total purchase 
price for all acquisitions was allocated to the assets acquired based on their estimated fair values. The largest intangible 
assets acquired were valued using an income approach which utilizes Level 3 inputs and are being amortized over a 
weighted-average useful life using the straight-line method. The excess of the total purchase price over the estimated fair 
value of the identifiable assets acquired was recorded as goodwill. The goodwill recognized for all acquisitions is 

97 

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
attributable to expected synergies and projected long-term revenue growth. All of the goodwill recognized is tax 
deductible. 

Unaudited Pro Forma Financial Information 

The following unaudited pro forma financial information reflects the consolidated results of operations of the Company 
as if the acquisition of booj had occurred on January 1, 2017, the acquisition of RE/MAX of Northern Illinois had 
occurred on January 1, 2016 and the acquisitions of RE/MAX Regional Services, RE/MAX of New Jersey, RE/MAX of 
Alaska and RE/MAX of New York had occurred on January 1, 2015. The historical financial information has been 
adjusted to give effect to events that are (1) directly attributed to the acquisitions, (2) factually supportable and (3) 
expected to have a continuing impact on the combined results, including additional amortization expense associated with 
the valuation of the acquired franchise agreements. This unaudited pro forma information should not be relied upon as 
necessarily being indicative of the historical results that would have been obtained if the acquisitions had actually 
occurred on that date, nor of the results that may be obtained in the future. 

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Net income attributable to RE/MAX Holdings, Inc. (a)  . .    $ 
Basic earnings per common share . . . . . . . . . . . . . . . . . . .    $ 
Diluted earnings per common share . . . . . . . . . . . . . . . . . .    $ 

7. Property and Equipment  

Property and equipment consist of the following (in thousands):  

Year Ended December 31,  

2018 

2017 

2016 

(in thousands, except per share amounts) 

 213,892   $ 
 26,352   $ 
 1.49   $ 
 1.48   $ 

 205,059   $ 
 7,628   $ 
 0.43   $ 
 0.43   $ 

 192,734 
 24,929 
 1.41 
 1.41 

Leasehold improvements  . . . . . . . . . . . . . .    

Depreciable Life 
Shorter of estimated useful life 
or life of lease 

  $ 

Office furniture, fixtures and equipment . .      2 - 10 years 

Total property and equipment . . . . . . . .     
Less accumulated depreciation . . . . . . . . . .    
Total property and equipment, net  . . . .    

  $ 

As of December 31,  

2018 

2017 

 3,278   $ 
 14,392  
 17,670  
 (13,280) 

 4,390   $ 

 3,227 
 12,004 
 15,231 
 (12,326)
 2,905 

Depreciation expense was $1.2 million, $0.9 million and $0.9 million for the years ended December 31, 2018, 2017 and 
2016, respectively.  

98 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
    
    
   
 
 
 
 
 
 
 
 
 
 
 
 
8. Intangible Assets and Goodwill  

The following table provides the components of the Company’s intangible assets (in thousands, except weighted average 
amortization period in years):  

    Weighted 
  Average 
  Amortization 
Period 

As of December 31, 2018 
  Accumulated  
  Amortization  

Net 
Balance 

Initial 
Cost 

As of December 31, 2017 
  Accumulated   
  Amortization   

Net 
Balance 

Initial 
Cost 

Franchise agreements . . . .   
Other intangible assets: 

Software (a) . . . . . . . .  
Trademarks  . . . . . . .  
Non-compete . . . . . .  
Training materials . .  
Other (b) . . . . . . . . . . .  

Total other intangible 
assets  . . . . . . . . . . . . . . . . .  

 12.5   $  180,867   $   (77,710)  $  103,157   $  181,567   $ 

 (62,218)  $  119,349 

 4.4   $   20,579   $ 
 9.3  
 7.7  
 5.0  
 11.9  

 1,857  
 3,700  
 2,350  
 2,389  

 (5,802)  $   14,777   $   13,762   $ 
 1,018  
 2,804  
 2,193  
 2,173  

 1,539  
 2,500  
 —  
 —  

 (839) 
 (896) 
 (157) 
 (216) 

 (8,111)  $ 
 (902) 
 (312) 
 —  
 —  

 5,651 
 637 
 2,188 
 — 
 — 

 5.8   $   30,875   $ 

 (7,910)  $   22,965   $   17,801   $ 

 (9,325)  $ 

 8,476 

(a)  As of December 31, 2018, and December 31, 2017, capitalized software development costs of $4.5 million and $0.6 
million, respectively, were related to technology projects not yet complete and ready for their intended use and thus 
were not subject to amortization. 

(b)  “Other” consists of customer relationships and a favorable market lease, both obtained in connection with the 

acquisition of booj. The favorable market lease is amortized as additional rent expense through “Selling, operating 
and administrative expenses” in the accompanying Consolidated Statements of Income over the remaining term of 
the lease. 

Amortization expense was $19.5 million, $19.6 million and $15.2 million for the years ended December 31, 2018, 2017 
and 2016, respectively.  

As of December 31, 2018, the estimated future amortization expense for the next five years related to intangible assets 
includes the estimated amortization expense associated with the Company’s intangible assets assumed with the 
acquisition of booj and is as follows (in thousands):  

Year ending December 31: 

$ 
2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .         
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

$ 

 20,524 
 20,591 
 19,820 
 16,967 
 13,799 
 91,701 

99 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
       
      
 
        
        
      
 
        
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
       
 
 
 
 
 
The following table presents changes to goodwill for the period from January 1, 2017 to December 31, 2018 (in 
thousands):  

Balance, January 1, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Goodwill recognized related to acquisitions . . . . . . . . . . . . . . . . . . . . . . . .     
Adjustments to acquisition accounting during the measurement period . .     
Effect of changes in foreign currency exchange rates  . . . . . . . . . . . . . . . .     
Balance, December 31, 2017  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Goodwill recognized related to current year acquisitions (a)  . . . . . . . . . . .     
Adjustments to acquisition accounting during the measurement period . .     
Effect of changes in foreign currency exchange rates  . . . . . . . . . . . . . . . .     
Balance, December 31, 2018  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

  $ 

RE/MAX 
Franchising 
 114,833 
 12,220 
 (3,865)    
 225 
 123,413 
 15,039 
 700 
 (268)
 138,884  $ 

Other 

 11,800   $ 
 —  
 —  
 —  
 11,800  
 —  
 —  
 —  
 11,800   $ 

Total 
 126,633 
 12,220 
 (3,865)
 225 
 135,213 
 15,039 
 700 
 (268)
 150,684 

(a)  The purpose of the booj acquisition is to develop and deliver core technology solutions designed for and with 

RE/MAX franchisees and agents. As such, the Company allocated the goodwill arising from this acquisition to 
RE/MAX Franchising. See Note 6, Acquisitions for additional information. 

9. Accrued Liabilities 

Accrued liabilities consist of the following (in thousands): 

Accrued payroll and related employee costs . . . . . . . . . . . . . . . . . . . . .  
Accrued taxes  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Accrued professional fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Other (a) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

As of December 31, 

2018 

2017 

 6,517  
 1,480  
 2,010  
 3,136  
 13,143  

$ 

$ 

 3,874 
 1,635 
 2,339 
 7,542 
 15,390 

$ 

$ 

(a)  Other accrued liabilities as of December 31, 2017 include a $4.5 million payable in connection with the February 

13, 2018 settlement, and subsequent payment, resulting from the litigation matter concerning the Company’s 2013 
acquisition of the net assets of Tails, Inc. (“Tails”), as discussed in Note 15, Commitments and Contingencies. 

10. Debt  

Debt, net of current portion, consists of the following (in thousands):  

2016 Senior Secured Credit Facility . . . . . . . . . . . . . . .       $ 
Other long-term financing (a)  . . . . . . . . . . . . . . . . . . . . .   
Less unamortized debt issuance costs . . . . . . . . . . . . . .   
Less unamortized debt discount costs . . . . . . . . . . . . . .   
Less current portion (a)  . . . . . . . . . . . . . . . . . . . . . . . . . .   

  $ 

As of December 31, 

2018 

 229,713   $ 
 635  
 (1,481) 
 (1,080) 
 (2,622) 

 225,165   $ 

2017 
 232,063 
 — 
 (1,780)
 (1,297)
 (2,350)
 226,636 

(a)  Includes financing assumed with the acquisition of booj. As of December 31, 2018, the carrying value of this 

financing approximates the fair value. 

100 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
Maturities of debt are as follows (in thousands):  

Year Ending December 31: 

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
$ 

 2,622 
 2,712 
 2,350 
 2,350 
 220,314 
 230,348 

Senior Secured Credit Facility  

On July 31, 2013, the Company entered into a new credit agreement with several lenders and administered by a bank, 
referred to herein as the “2013 Senior Secured Credit Facility.” The 2013 Senior Secured Credit Facility consisted of a 
$230.0 million term loan facility and a $10.0 million revolving loan facility.  

On December 15, 2016, the 2013 Senior Secured Credit Facility was amended and restated, referred to herein as the 
“2016 Senior Secured Credit Facility.” The 2016 Senior Secured Credit Facility consists of a $235.0 million term loan 
facility which matures on December 15, 2023 and a $10.0 million revolving loan facility which must be repaid on 
December 15, 2021. The proceeds provided by the term loan were used to refinance and repay existing indebtedness and 
fund the acquisition of RE/MAX Regional Services. In connection with the 2016 Senior Secured Credit Facility, the 
Company incurred costs of $3.5 million during the year ended December 31, 2016, of which $1.4 million was recorded 
in “Debt, net of current portion” in the accompanying Consolidated Balance Sheets and is being amortized to interest 
expense over the term of the 2016 Senior Secured Credit Facility and the remaining $2.1 million was expensed as 
incurred. 

Borrowings under the term loans and revolving loans accrue interest, at our option on (a) LIBOR provided LIBOR shall 
be no less than 0.75% plus an applicable margin of 2.75% and, provided further, that LIBOR shall be adjusted for 
reserve requirements for eurocurrency liabilities, if any (the “Eurodollar Rate”) or (b) the greatest of (i) JPMorgan Chase 
Bank N.A.’s prime rate, (ii) the NYFRB Rate (as defined in the 2016 Senior Secured Credit Facility) plus 0.50% and 
(iii) the one-month Eurodollar Rate plus 1%, (such greatest rate, the “ABR”) plus, in each case, the applicable margin. 
The applicable margin for ABR loans is 1.75%. 

The 2013 Senior Secured Credit Facility required RE/MAX, LLC to repay term loans with 50% of excess cash flow at 
the end of the applicable year if its total leverage ratio as defined therein was in excess of 2.50:1.00, with such 
percentage decreasing as RE/MAX, LLC’s leverage ratio decreased. Under the 2013 Senior Secured Credit Facility, the 
Company was required to make principal payments out of excess cash flow, as well as from the proceeds of certain asset 
sales, proceeds from the issuance of indebtedness and from insurance recoveries. The Company made an excess cash 
flow prepayment of $12.7 million during the year ended December 31, 2016.  

The 2016 Senior Secured Credit Facility requires RE/MAX, LLC to repay term loans and reduce revolving commitments 
with (i) 100.0% of proceeds of any incurrence of additional debt not permitted by the 2016 Senior Secured Credit 
Facility, (ii) 100.0% of proceeds of asset sales and 100.0% of amounts recovered under insurance policies, subject to 
certain exceptions and a reinvestment right and (iii) 50.0% of excess cash flow at the end of the applicable fiscal year if 
RE/MAX, LLC’s total leverage ratio as defined in the 2016 Senior Secured Credit Facility is in excess of 3.25:1.00, with 
such percentage decreasing to zero as RE/MAX, LLC’s leverage ratio decreases below 2.75 to 1.0. The Company’s total 
leverage ratio was less than 2.75 to 1.0 as of December 31, 2018, and as a result, the Company does not expect to make 
an excess cash flow principal prepayment within the next 12-month period. The Company may make optional 
prepayments on the term loan facility at any time without penalty; however, no such optional prepayments were made 
during the year ended December 31, 2018.  

Whenever amounts are drawn under the revolving line of credit, the 2016 Senior Secured Credit Facility requires 
compliance with a leverage ratio and an interest coverage ratio. A commitment fee of 0.5% per annum accrues on the 
amount of unutilized revolving line of credit. As of December 31, 2018, no amounts were drawn on the revolving line of 
credit. The Company received certain limited waivers and extensions related to its obligation to deliver timely financial 
information for the year ended December 31, 2017. 

101 

 
 
 
 
 
 
 
11. Fair Value Measurements 

Fair value is an exit price, representing the amount that would be received to sell an asset or paid to transfer a liability in 
an orderly transaction between market participants. As such, fair value is a market-based measurement that is determined 
based on assumptions that market participants would use in pricing an asset or liability. As a basis for considering 
assumptions, the Company follows a three-tier fair value hierarchy, which prioritizes the inputs used in measuring fair 
value as follows: 

•  Level 1: Quoted prices for identical instruments in active markets. 
•  Level 2: Quoted prices for similar instruments in active markets, quoted prices for identical or similar 

instruments in markets that are not active, and model-derived valuations, in which all significant inputs are 
observable in active markets. The fair value of the Company’s debt reflects a Level 2 measurement and was 
estimated based on quoted prices for the Company’s debt instruments in an inactive market. 

•  Level 3: Unobservable inputs in which there is little or no market data, which require the reporting entity to 
develop its own assumptions. Level 3 liabilities that are measured at fair value on a recurring basis consist of 
the Company’s contingent consideration related to the acquisition of Full House. 

A summary of the Company’s liabilities measured at fair value on a recurring basis as of December 31, 2018 and 2017 is 
as follows (in thousands): 

As of December 31, 2018 

As of December 31, 2017 

  Fair Value    Level 1 

  Level 2 

  Level 3    Fair Value    Level 1 

  Level 2 

  Level 3 

Liabilities 
Contingent consideration  . . .    $   5,070   $ 

 -   $ 

 -   $   5,070   $   6,580   $ 

 -   $ 

 -   $   6,580 

The Company is required to pay additional purchase consideration totaling eight percent of gross receipts collected by 
Motto each year (the “Revenue Share Year”) beginning after September 30, 2017 and continuing through September 30, 
2026, with no limitation as to the maximum payout. The annual payment to the former owner of Full House is required 
to be made within 120 days of the end of each Revenue Share Year. Each Revenue Share Year ends September 30. The 
fair value of the contingent purchase consideration represents the forecasted discounted cash payments that the Company 
expects to pay Full House with respect to the acquired business. Increases or decreases in the fair value of the contingent 
purchase consideration can result from changes in discount rates as well as the timing and amount of forecasted 
revenues. The forecasted revenue growth assumption that is most sensitive related to assumed franchise sales count for 
which the forecast assumes between 50 and 80 franchises sold annually. This assumption is based on historical sales and 
an assumption of growth over time. A 10% reduction in the number of franchise sales would decrease the liability by 
$0.3 million. A 1% change to the discount rate applied to the forecast changes the liability by approximately $0.3 
million. The Company measures this liability each reporting period and recognizes changes in fair value, if any, in 
“Selling, operating and administrative expenses” in the accompanying Consolidated Statements of Income.  

The table below presents a reconciliation of the contingent consideration from January 1, 2017 to December 31, 2018 (in 
thousands):   

Balance at January 1, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . .      $ 
Fair value adjustments  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Balance at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . .      
Fair value adjustments (a)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Cash payments (b)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      
Balance at December 31, 2018 . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 

 6,400 
 180 
 6,580 
 (1,289)
 (221)
 5,070 

(a)  Fair value adjustments relate to realignment of future franchise sales assumptions to more closely reflect historical 

sales trends from inception to date. 

(b)  Cash payments include payments for Revenue Share Year 1 and Revenue Share Year 2 due to timing of payments.  

The Company assesses categorization of assets and liabilities by level at each measurement date, and transfers between 
levels are recognized on the actual date of the event or change in circumstances that caused the transfer. There were no 

102 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
     
     
     
     
     
 
 
 
 
 
 
transfers between Levels I, II and III during the year ended December 31, 2018. 

The following table summarizes the carrying value and estimated fair value of the Senior Secured Credit Facility as of 
December 31, 2018 and 2017 (in thousands): 

Senior Secured Credit Facility . . . . . . . . . . . . . . .        $ 

 227,152   $ 

 221,673   $ 

 228,986   $ 

 232,933 

As of December 31, 

2018 

2017 

Carrying 
Amount 

Fair Value     
Level 2 

Carrying 
Amount 

Fair Value     
Level 2 

12. Income Taxes 

“Income before provision for income taxes” as shown in the accompanying Consolidated Statements of Income is 
comprised of the following (in thousands):  

Domestic  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .       $ 
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Total  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 

*See Note 3, Revenue for more information. 

Year Ended December 31, 

2018 

 52,798   $ 
 13,366  
 66,164   $ 

2017 
As Adjusted* 

2016 
As Adjusted* 

 77,346   $ 
 11,516  
 88,862   $ 

 50,145 
 11,870 
 62,015 

Components of the “Provision for income taxes” in the accompanying Consolidated Statements of Income consist of the 
following (in thousands):  

Current 

Federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
Foreign  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
State and local . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total current expense  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

Deferred expense 

Federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Foreign  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
State and local . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total deferred expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Provision for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

*See Note 3, Revenue for more information. 

Year Ended December 31, 

2018 

2017 
As Adjusted* 

2016 
As Adjusted* 

 1,730   $ 
 3,818  
 699  
 6,247  

 8,829  
 12  
 711  
 9,552  
 15,799   $ 

 3,568   $ 
 4,345  
 1,169  
 9,082  

 47,073  
 323  
 569  
 47,965  
 57,047   $ 

 8,002 
 2,855 
 943 
 11,800 

 2,992 
 137 
 238 
 3,367 
 15,167 

The provision for income taxes attributable to RE/MAX Holdings includes all U.S. federal and state income taxes on 
RE/MAX Holdings’ proportionate share of RMCO’s net income. The provision for income taxes attributable to entities 
other than RE/MAX Holdings represents taxes imposed directly on RMCO and its subsidiaries, primarily foreign taxes 
that are allocated to the non-controlling interest.  

103 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
     
 
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
A reconciliation of the U.S. statutory income tax rate to the Company’s effective tax rate is as follows:  

U.S. statutory tax rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Increase due to state and local taxes, net of federal benefit . . . .    
Non-creditable foreign taxes  . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Foreign derived intangible income deduction . . . . . . . . . . . . . . .   
Income attributable to non-controlling interests . . . . . . . . . . . . .   
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Subtotal  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Impact of TRA adjustment on NCI (a) . . . . . . . . . . . . . . . . . . . . .  
Effect of permanent difference - TRA adjustment (b) . . . . . . . . .  
Tax Reform Rate Change (c) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Valuation allowance recognized on tax basis step-ups . . . . . . . .  

Year Ended December 31, 

2017 

2016 

2018 

As Adjusted* 

As Adjusted* 

 21.0 %  
 3.1  
 1.2  
 (1.3) 
 (7.3) 
 (0.8) 
15.9  
 0.7  
 (2.2) 
 -  
 9.5  
23.9 %  

 35.0 %  
 2.6  
 -  
 -  
 (12.5) 
 (0.8) 
24.3  
 4.5  
 (13.6) 
 49.0  
 -  
64.2 %  

 35.0 %
 2.6  
 -  
 -  
 (14.1) 
 1.0  
24.5  
 -  
 -  
 -  

24.5 %

*See Note 3, Revenue for more information. 
(a)  Reflects additional impact of non-controlling interest adjustment being on a larger base of income that includes the 

gain on reduction in TRA liability. 

(b)  Reflects the impact of gain on TRA liability reduction, which is not taxable. 
(c)  Reflects reduction in deferred tax assets and resulting increase in deferred tax expense due to U.S. Federal rate 

declining from 35% to 21%. 

In December 2017, the Tax Cut and Jobs Act (the “TCJA”) was enacted, which included a significant reduction in the 
U.S. corporate income tax rate from 35% to 21% along with several changes to taxation of foreign derived income. In 
2017, the Company recorded a $42.8 million charge to “Provision for income taxes” in the accompanying Consolidated 
Statements of Income for the reduction in the value of its deferred tax assets related to this tax rate change (reflected in 
the rate reconciliation table above as a 49.0% adjustment in 2017). Correspondingly, the TRA liabilities were reduced 
because of the rate change, resulting in a benefit to operating income of $32.7 million. The net effect of these two 
adjustments was a reduction to 2017 net income of $10.1 million. When the aforementioned adjustments were recorded 
in 2017, the Company was still evaluating several aspects of the TCJA, most notably around foreign derived income. 

In 2018, the Company completed its evaluation of the impacts to its foreign derived income, particularly the tax credits 
received for foreign taxes and deductions allowed under the newly created foreign-derived intangible income deduction. 
The SEC staff issued Staff Accounting Bulletin 118, which provided all companies through December of 2018 to 
finalize provisional estimates of the impacts of the TCJA. 

Starting with tax year 2018, the Company has foreign tax credit limitation due to the U.S. federal tax rate being lower 
than many foreign jurisdictions, particularly Canada. Certain of the tax basis step-ups, described in Note 4, Non-
controlling interest, are related to intangible assets from the Company’s Western Canada operations. The deductions 
expected to be taken from these tax basis step-ups are no longer expected to be realized by the Company due to now 
being subject to a foreign tax credit limitation. As a result, the Company recognized a $6.3 million valuation allowance 
against the related deferred tax assets and an increase in “Provision for income taxes” in the accompanying Consolidated 
Statements of Income (reflected in the rate reconciliation table above as a 9.5% adjustment in 2018). The loss in value of 
the step-up, along with other less significant changes, also reduced the value of the TRA liabilities, resulting in a $6.1 
benefit to operating income. The net impact of these items was insignificant to net income. In addition, the Company is 
now limited on the amount of foreign tax credit that can be claimed in its U.S. return. 

The Company will continue to evaluate tax planning opportunities as well as monitor any changes that might be 
contained in the final regulations related to foreign derived income. Such final regulations are expected in 2019. 

Income taxes receivable, net were $0.3 million and $0.9 million at December 31, 2018 and 2017, respectively.  

Deferred income taxes are provided for the effects of temporary differences between the tax basis of an asset or liability 
and its reported amount in the accompanying Consolidated Balance Sheets.  

104 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
      
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
These temporary differences result in taxable or deductible amounts in future years. Details of the Company’s deferred 
tax assets and liabilities are summarized as follows (in thousands):  

As of December 31,  

2017 
  As Adjusted* 

2018 

Long-term deferred tax assets 

Goodwill, other intangibles and other assets . . . . . . . . . . . . . . . . . . .   $  48,427   $ 
 2,719    
Imputed interest deduction pursuant to tax receivable agreements  .  
 1,845    
Rent liabilities  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 2,131    
Compensation and benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 944    
Allowance for doubtful accounts  . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 748    
Motto contingent liability  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 3,939    
Deferred revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 1,259    
Foreign tax credit carryforward  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 1,281    
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 63,293    
Total long-term deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . .  
Valuation allowance (a)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
 (7,051)   
 56,242    
Total long-term deferred tax assets, net of valuation allowance .  

 52,385 
 3,052 
 1,878 
 526 
 834 
 929 
 3,914 
 — 
 663 
 64,181 
 — 
 64,181 

Long-term deferred tax liabilities 

Property and equipment and other long-lived assets . . . . . . . . . . . . .  
Total long-term deferred tax liabilities  . . . . . . . . . . . . . . . . . . . . .  
Net long-term deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . .  

 (2,944)   
 (2,944)   
 53,298    
Total deferred tax assets and liabilities . . . . . . . . . . . . . . . . . . . . . . . .    $  53,298   $ 

 (1,491)
 (1,491)
 62,690 
 62,690 

*See Note 3, Revenue for more information. 
(a)  Includes a valuation allowance on deferred tax assets for goodwill and intangibles in the Company’s Western 

Canada operations, as well as foreign tax credit carryforwards. 

As of December 31, 2018, the Company generated $1.3 million in unutilized foreign tax credits. These credits may be 
carried back one year and carried forward for 10 years until utilized. This amount is included in the valuation allowance 
as of December 31, 2018. 

Net deferred tax assets are recorded related to differences between the financial reporting basis and the tax basis of 
RE/MAX Holdings’ proportionate share of the net assets of RMCO. Based on the Company’s historical taxable income 
and its expected future earnings, management evaluates the uncertainty associated with booking tax benefits and 
determines whether the deferred tax assets are more likely than not to be realized, including evaluation of deferred tax 
liabilities and the expectation of future taxable income. If not expected to be realized, a valuation allowance is 
recognized to offset the deferred tax asset. 

The Company does not believe it has any significant uncertain tax positions. Accordingly, the Company did not record 
any material adjustments or recognize interest expense for uncertain tax positions for the years ended December 31, 
2018, 2017 and 2016. In the future, if uncertain tax positions arise, interest and penalties will be accrued and included in 
the “Provision for income taxes” in the accompanying Consolidated Statements of Income.  

The Company and its subsidiaries file, or will file, income tax returns in the U.S. federal jurisdiction and various states 
and foreign jurisdictions. RE/MAX Holdings will file its 2018 income tax returns by October 15, 2019. RMCO is not 
subject to domestic federal income taxes as it is a flow-through entity; however, RMCO is still required to file an annual 
U.S. Return of Partnership Income. With respect to state and local jurisdictions and countries outside of the U.S., the 
Company and its subsidiaries are typically subject to examination for three to four years after the income tax returns 
have been filed. As such, income tax returns filed since 2014 are subject to examination. 

13. Equity-Based Compensation  

The RE/MAX Holdings, Inc. 2013 Omnibus Incentive Plan (the “2013 Incentive Plan”) includes restricted stock units 
(“RSUs”) which may have time-based or performance-based vesting criteria. The Company recognizes equity-based 
compensation expense in “Selling, operating and administrative expenses” in the accompanying Consolidated 

105 

 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
Statements of Income. The Company recognizes corporate income tax benefits relating to the vesting of restricted stock 
units in “Provision for income taxes” in the accompanying Consolidated Statements of Income. 

Employee stock-based compensation expense under the Company’s 2013 Incentive Plan, net of the amount capitalized 
in internally developed software, is as follows (in thousands):  

Expense from Time-based RSUs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  $ 
Expense from Performance-based RSUs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Equity-based compensation expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Tax benefit from equity-based compensation . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Excess tax benefit from equity-based compensation  . . . . . . . . . . . . . . . . . . . . .   
Net compensation cost  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  $ 

 5,110   $ 
 4,066    
 9,176    
 (1,297)   
 (145)   
 7,734   $ 

 2,523   $ 
 377    
 2,900    
 (637)   
 (324)   
 1,939   $ 

 2,330 
 - 
 2,330 
 (511)
 (261)
 1,558 

Year Ended December 31,  

2018 

2017 

2016 

Time-based Restricted Stock Units  

Time-based RSUs are valued using the Company’s closing stock price on the date of grant. Grants awarded to the 
Company’s Board of Directors generally vest over a one-year period. Grants awarded to the Company’s employees, 
other than booj employees and former owners in connection with the acquisition, generally vest equally in annual 
installments over a three-year period. Grants awarded to booj employees and former owners in connection with the 
acquisition vest in three installments over a four-year period. Compensation expense is recognized on a straight-line 
basis over the vesting period. 

The following table summarizes equity-based compensation activity related to time-based RSUs for the year ended 
December 31, 2018:  

Balance, January 1, 2018 

Granted  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Shares vested (including tax withholding)(a) . . . . .  
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Balance, December 31, 2018  . . . . . . . . . . . . . . . . . . . . .   

Time-based 
restricted stock 
units 
 105,862 
 271,941 
 (70,650)
 (8,543)
 298,610 

Weighted average 
grant date fair 
value per share 
 41.67 
 53.04 
 41.50 
 44.82 
 51.97 

$ 
$ 
$ 
$ 
$ 

(a)  Pursuant to the terms of the 2013 Incentive Plan, RSUs withheld by the Company for the payment of the employee's 

tax withholding related to an RSU vesting are added back to the pool of shares available for future awards.  

The following table summarizes information about our RSU grants during the years ended December 31, 2018, 2017 and 
2016: 

Weighted average grant date fair value per RSU granted  . . . . . . . . . . . . . . .    $ 

Year ended December 31, 

2018 
 53.04   $ 

2017 
 55.45   $ 

2016 
 33.24 

At December 31, 2018, there was $11.1 million of total unrecognized time-based RSU expense, all of which is related to 
unvested awards. This compensation expense is expected to be recognized over the weighted-average remaining vesting 
period of 2.65 years for time-based restricted stock units.  

106 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
      
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Performance-based Restricted Stock Units 

Performance-based RSUs granted to employees, other than booj employees and former owners in connection with the 
acquisition, are stock-based awards in which the number of shares ultimately received depends on the Company’s 
achievement of a specified revenue target as well as the Company’s total shareholder return (“TSR”) relative to a peer 
company index over a three-year performance period. If threshold vesting conditions are not met, no shares will vest.  If 
threshold vesting conditions are met, the number of shares that could be issued range from 0% to 150% of the 
participant’s target award. Performance-based RSUs are valued on the date of grant using a Monte Carlo simulation for 
the TSR element of the award. The Company’s expense will be adjusted based on the estimated achievement of revenue 
versus target. Earned performance-based RSUs cliff-vest at the end of the three-year performance period. Compensation 
expense is recognized on a straight-line basis over the vesting period based on the Company’s estimated performance, 
with cumulative to-date adjustments made when revenue performance expectations change. 

Performance-based RSUs granted to booj employees and former owners in connection with the acquisition are stock-
based awards in which the number of shares ultimately received depends on the achievement of certain technology 
milestones set forth in the related purchase agreement. The number of shares that could be issued range from 0% to 
100% of the participant’s target award. The awards were valued using the Company’s closing stock price on the date of 
grant. The Company’s expense will be adjusted based on the estimated achievement of the milestones. Earned 
performance-based RSUs vest May 31, 2019 and November 1, 2019 to the extent the corresponding milestones are 
achieved and provided the participant is still an employee of the Company at the time of vesting. Compensation expense 
is recognized on a straight-line basis over the vesting period based on the Company’s estimated performance.   

The following table summarizes equity-based compensation activity related to performance-based RSUs for year ended 
December 31, 2018: 

Performance-based 
restricted stock 
units 

Balance, January 1, 2018 . . . . . . . . . . . . . . . . . . . . . .    
Granted (a)  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Shares vested . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Balance, December 31, 2018  . . . . . . . . . . . . . . . . . . .    

 31,831 
 156,694 
 (2,811)
 (6,099)
 179,615 

$ 
$ 
$ 
$ 
$ 

Weighted average 
grant date fair 
value per share 
 57.88 
 55.38 
 56.59 
 57.06 
 55.75 

(a)  Represents the total participant target award. 

At December 31, 2018, there was $4.9 million of total unrecognized performance-based RSU expense, all of which is 
related to unvested awards. This compensation expense is expected to be recognized over the weighted-average 
remaining vesting period of 1.22 years for performance-based RSUs. 

After giving effect to all outstanding awards (assuming maximum achievement of performance goals for performance-
based awards), there were 2,285,200 additional shares available for the Company to grant under the 2013 Incentive Plan 
as of December 31, 2018. 

14. Leadership Changes and the New Service Model 

On February 9, 2018, the Company announced the retirement of the Company’s President. The Company entered into a 
Separation Agreement with the President, and pursuant to the terms of this agreement, the Company incurred a total cost 
of $1.8 million which was recorded to “Selling, operating and administrative expenses” in the accompanying 
Consolidated Statements of Income during the year ended December 31, 2018, which will be paid over a 39-month 
period.  

In addition, the Company announced a new service model in early 2019 designed to deliver more value to franchisees, as 
well as support franchisee growth and professional development (the “New Service Model”). In connection with the 
New Service Model, the Company will incur a total of approximately $2.1 million in expenses related to severance and 
outplacement services provided to certain former employees of the Company, of which $1.4 million in expense was 
recognized during the year ended December 31, 2018. These expenses are included in “Selling, general and 

107 

 
 
 
 
 
 
 
 
     
      
 
 
administrative expenses” in the accompanying Consolidated Statements of Income. All of the above costs were 
attributable to the RE/MAX Franchising reportable segment.  

15. Commitments and Contingencies  

Commitments  

The Company leases offices and equipment under noncancelable leases, subject to certain provisions for renewal options 
and escalation clauses. Future minimum payments (including those allocated to an affiliate) under these leases and 
commitments, net of payments under sublease agreements, are as follows (in thousands):  

Rent Payments  

  Sublease Receipts  

Total Cash 
Outflows 

Year ending December 31: 

2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   $ 
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
2023 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Thereafter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

  $ 

 9,402   $ 
 9,601  
 9,341  
 9,011  
 9,169  
 43,556  
 90,080   $ 

 (1,087)  $ 
 (873) 
 (775) 
 (804) 
 (827) 
 (1,382) 
 (5,748)  $ 

 8,315 
 8,728 
 8,566 
 8,207 
 8,342 
 42,174 
 84,332 

Minimum rent payments under noncancelable operating leases are recognized on a straight-line basis over the terms of 
the leases. Rent expense, excluding amounts related to gain or loss on sublease, was $7.7 million, $7.8 million and $7.5 
million for the years ended December 31, 2018, 2017 and 2016, respectively, net of amounts recorded under sublease 
agreements of $1.3 million, $1.0 million and $1.1 million for the years ended December 31, 2018, 2017 and 2016, 
respectively.  

The Company leases its corporate headquarters office building (the “Master Lease”) under a lease expiring April 2028. 
The Company may, at its option, extend the Master Lease for two renewal periods of 10 years. Under the terms of the 
Master Lease, the Company pays an annual base rent, which escalates 3% each year. The Company pays for operating 
expenses in connection with the ownership, maintenance, operation, upkeep and repair of the leased space. The 
Company may assign or sublet an interest in the Master Lease only with the approval of the landlord.  

There were no new subleases during the year ended December 31, 2018; however, the following subleases resulted in a 
gain (loss) on sublease during the year ended December 31, 2017: 

Execution Date 

End Date 

May 2017 
August 2017 
September 2017 (a) 

  April 2028 

January 2025 
  August 2024 

2017 Gain (Loss) on Sublease 
(In millions) 

$ 

$ 

 (0.2)
 (3.7)
 0.3 
 (3.6)

(a)  During the year ended December 31, 2013 the Company entered into a sublease agreement with a tenant and 

recognized a loss related to the subleased office space of $1.2 million. In September 2017 the Company amended 
this sublease agreement and the existing liability was reduced, resulting in a net gain of $0.3 million during the year 
ended December 31, 2017. 

As of December 31, 2018, and 2017, the liability related to the aforementioned sublease agreements was approximately 
$2.4 million and $3.9 million, respectively, and is included in “Other liabilities, net of current portion” in the 
accompanying Consolidated Balance Sheets.  

Additionally, the Company acquired an office lease in connection with the acquisition of booj. Future lease payments 
related to the booj office lease are approximately $0.2 million per year for the next five years with payments thereafter 
totaling approximately $2.0 million. 

108 

 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Contingencies  

In connection with the Purchase of Full House, as described in Note 6, Acquisitions the Company entered into an 
arrangement to pay additional purchase consideration based on Motto’s future gross revenues, excluding certain fees, for 
each year beginning October 1, 2017 through September 30, 2026. As of December 31, 2018, this liability was estimated 
to be $5.1 million. 

In connection with the sale of the assets and liabilities related to the Company’s previously owned brokerages, the 
Company entered into three Assignment and Assumption of Leases Agreements (the “Assignment Agreements”) 
pursuant to which the Company assigned its obligations under and rights, title and interest in 21 leases to the respective 
purchasers. For certain leases, the Company remains secondarily liable for future lease payments through July 2021 
under the respective lease agreements and accordingly, as of December 31, 2018, the Company has outstanding lease 
guarantees of $2.0 million. This amount represents the maximum potential amount of future payments under the 
respective lease guarantees.  

In addition, the Company maintains a self-insurance program for health benefits. As of December 31, 2018, and 2017, 
the Company recorded a liability of $0.3 million and $0.4 million, respectively, related to this program. 

Litigation  

The Company is subject to litigation claims arising in the ordinary course of business. The Company believes that it has 
adequately accrued for legal matters in accordance with the requirements of GAAP. The Company records litigation 
accruals for legal matters which are both probable and estimable and for related legal costs as incurred. The Company 
does not reduce these liabilities for potential insurance or third-party recoveries. 

On October 7, 2013, RE/MAX Holdings acquired the net assets, excluding cash, of Tails for consideration paid of $20.2 
million. Following earlier litigation that was dismissed, several shareholders of Tails filed a complaint entitled Robert B. 
Fisher, Carla L. Fisher, Bradley G. Rhodes and James D. Schwartz v. Gail Liniger, Dave Liniger, Bruce Benham, 
RE/MAX Holdings, Inc. and Tails Holdco, Inc. in Denver District Court ("Tails II"). On February 13, 2018, the parties 
signed a formal Settlement Agreement and Mutual General Release resulting in the Company recording a charge of $2.6 
million in “Selling, operating and administrative expenses” in the accompanying Consolidated Statements of Income 
during the year ended December 31, 2017. In February 2018, the Company received $1.9 million from its insurance 
carriers as reimbursement of attorneys’ fees and a portion of the settlement and paid $4.5 million to satisfy the terms of 
the Settlement Agreement. As a result of the settlement, the litigation was dismissed with prejudice on March 1, 2018.   

Management of the Company believes no other such litigation matters involving a reasonably possible chance of loss 
will, individually or in the aggregate, result in a material adverse effect on the Company's financial condition, results of 
operations and cash flows. 

16. Defined-Contribution Savings Plan  

The Company sponsors an employee retirement plan (the “401(k) Plan”) that provides certain eligible employees of the 
Company an opportunity to accumulate funds for retirement. The Company provides matching contributions on a 
discretionary basis. During the years ended December 31, 2018, 2017 and 2016, the Company recognized expense of 
$1.8 million, $1.5 million and $1.4 million, respectively, for matching contributions to the 401(k) Plan.  

17. Related-Party Transactions  

The majority stockholders of RIHI, specifically the Company’s current Chairman and Co-Founder and the Company’s 
Vice Chair and Co-Founder have made and continue to make a golf course they own available to the Company for 
business purposes. The Company used the golf course and related facilities for business purposes at minimal charge 
during the years ended December 31, 2018, 2017 and 2016. Additionally, the Company recorded expense of $0.5 million 
for the value of the benefits provided to Company personnel for the complimentary use of the golf course during each 
year ended December 31, 2018, 2017 and 2016, with an offsetting increase in additional paid in capital.  

109 

 
The Company provides services, such as accounting, legal, marketing, technology, human resources and public relations 
services, to certain affiliated entities (primarily the Company’s affiliated advertising funds), and it allows these 
companies to share its leased office space. During the years ended December 31, 2018, 2017 and 2016, the total amount 
allocated for services rendered and rent for office space provided on behalf of affiliated entities were $3.8 million, $3.4 
million and $2.0 million, respectively. Amounts are generally paid within 30 days and no amounts were outstanding at 
December 31, 2018 and 2017. See Note 19, Subsequent Event for additional information on the acquisition of the 
advertising funds.  

Related party advertising funds had current outstanding amounts due from the Company of $0.5 million and $0.1 million 
as of December 31, 2018 and 2017, respectively. Such amounts are included in “Accounts payable” in the accompanying 
Consolidated Balance Sheets. 

18. Segment Information 

The Company operates under the following three segments: RE/MAX Franchising, Motto Franchising and booj. Due to 
quantitative insignificance, the Motto Franchising and booj operating segments do not meet the criteria of a reportable 
segment, and RE/MAX Franchising is the only reportable segment. The RE/MAX Franchising reportable segment 
comprises the operations of the Company’s owned and independent global franchising operations under the RE/MAX 
brand name and corporate-wide shared services expenses. Other comprises Motto Franchising and booj and does not 
include any charges related to shared services. Management evaluates the operating results of its segments based upon 
revenue and adjusted earnings before interest, the provision for income taxes, depreciation and amortization and other 
non-cash and non-recurring cash charges or other items (“Adjusted EBITDA”). The Company’s presentation of Adjusted 
EBITDA may not be comparable to similar measures used by other companies. Except for the adjustments identified 
below in arriving at Adjusted EBITDA, the accounting policies of the reportable segments are the same as those 
described in Note 2, Summary of Significant Accounting Policies.  

The following table presents revenue from external customers by segment for the years ended December 31, 2018, 2017 
and 2016 (in thousands):  

Year Ended December 31, 
2017 
As adjusted* 

2018 
 98,828  
 35,894  
 46,871  
 22,911  
 —  
 204,504  
 8,122  
 212,626  

$ 

$ 

$ 

 93,232  
 33,767  
 43,801  
 22,357  
 —  
 193,157  
 557  
 193,714  

2016 
As adjusted* 
 81,194 
 32,653 
 37,209 
 24,470 
 112 
 175,638 
 4 
 175,642 

$ 

$ 

$ 

Continuing franchise fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     
Annual dues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Broker fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Franchise sales and other revenue . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Brokerage revenue. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total RE/MAX Franchising  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total revenue  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

$ 

$ 

$ 

*See Note 3, Revenue for more information. 

110 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents a reconciliation of Adjusted EBITDA by segment to income before provision for income 
taxes for the years ended December 31, 2018, 2017 and 2016 (in thousands):  

Adjusted EBITDA: RE/MAX Franchising . . . . . . . . . . . . . . . . . . . .    
Adjusted EBITDA: Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Adjusted EBITDA: Consolidated . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Gain (loss) on sale or disposition of assets and sublease, net (a)  . . .    
Loss on early extinguishment of debt  . . . . . . . . . . . . . . . . . . . . . . . .    
Equity-based compensation expense . . . . . . . . . . . . . . . . . . . . . . . . .    
Public offering related expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Acquisition-related expense (b) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Gain on reduction in TRA liability (c) . . . . . . . . . . . . . . . . . . . . . . . . .    
Special Committee investigation and remediation expense (d) . . . . .    
Fair value adjustments to contingent consideration (e) . . . . . . . . . . .    
Interest income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Interest expense   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Depreciation and amortization   . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Income before provision for income taxes  . . . . . . . . . . . . . . . . . . . .    

$ 

$ 

Year Ended December 31, 
2017 
As adjusted* 

$ 

2018 
 108,669  
 (4,353) 
 104,316  
 139  
 —  
 (9,176) 
 —  
 (1,634) 
 6,145  
 (2,862) 
 1,289  
 676  
 (12,051) 
 (20,678) 
 66,164  

$ 

$ 

 105,184  
 (3,039)  
 102,145  
 (4,260)  
 —  
 (2,900)  
 —  
 (5,889)  
 32,736  
 (2,634)  
 (180)  
 352  
 (9,996)  
 (20,512)  
 88,862  

2016 
As adjusted* 
 94,717 
 (928)
 93,789 
 171 
 (2,893)
 (2,330)
 (193)
 (1,899)
 — 
 — 
 (100)
 160 
 (8,596)
 (16,094)
 62,015 

$ 

*See Note 3, Revenue for more information. 
(a)  Represents gain (loss) on the sale or disposition of assets as well as the gains (losses) on the sublease of a portion of 

our corporate headquarters office building.  

(b)  Acquisition-related expense includes legal, accounting, advisory and consulting fees incurred in connection with the 

acquisition and integration of acquired companies that are included in “Selling, operating and administrative 
expenses” in the accompanying Condensed Consolidated Statements of Income. 

(c)  Gain on reduction in tax receivable agreement liability is a result of the Tax Cuts and Jobs Act enacted in December 

2017 and further clarified in 2018. See Note 12, Income Taxes for additional information. 

(d)  Special Committee investigation and remediation expense relates to costs incurred in relation to the previously 
disclosed investigation by the special committee of independent directors of actions of certain members of our 
senior management and the implementation of the remediation plan.   

(e)  Fair value adjustments to contingent consideration include amounts recognized for changes in the estimated fair 

value of the contingent consideration liability. See Note 11, Fair Value Measurements for additional information. 

The following table presents total assets as of December 31, 2018 and 2017 of the Company’s reportable segments (in 
thousands):  

Total RE/MAX Franchising . . . . . . . . . . . . . . . . . . . . . . . . . . . . .     $ 
Other  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Total  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

*See Note 3, Revenue for more information. 

As of December 31, 

2018 
 405,584   $ 
 21,256  
 426,840   $ 

2017 
As adjusted* 
 392,797 
 20,038 
 412,835 

111 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
The following table presents long-lived assets, net of accumulated depreciation disaggregated by geographical area as of 
December 31, 2018 and 2017 (in thousands):  

As of December 31, 

U.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Global . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   

Total  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 

*See Note 3, Revenue for more information. 

19. Subsequent Events 

2018 

 4,342   $ 
 48  
 4,390   $ 

2017 
As adjusted* 
 2,842 
 63 
 2,905 

The Company acquired all of the regional and pan-regional advertising fund entities previously owned by its founder and 
Chairman of the Board of Directors, David Liniger, for a nominal amount in a transaction that closed on January 1, 
2019. All of these entities, except for the Western Canada region, were then merged into a new entity called RE/MAX 
Marketing Fund (with the Western Canada fund, collectively, the “Marketing Funds”). As in the past, the funds collected 
are contractually obligated to be used to support both regional and pan-regional marketing campaigns to build brand 
awareness and to support the Company’s agent and broker marketing technology. The Company does not plan for the 
use of the funds to change because of this acquisition and consolidation. The acquisitions of the Marketing Funds are 
part of the Company’s succession plan, and ownership of the Marketing Funds by the franchisor is a common structure. 
Fees incurred with the acquisition of the Marketing Funds were not material for the year ended December 31, 2018. 

Beginning January 1, 2019, all assets and liabilities of the Marketing Funds will be reflected in the consolidated financial 
statements of the Company. The Company will also begin recognizing revenue from the amounts collected, which 
substantially increases its revenues. However, because the use of these funds is contractually encumbered for the benefit 
of franchisees, the Company expects to have an equal and offsetting amount of expenses such that there is no material 
impact to overall profitability of the Company as a result of this acquisition. The Company also plans to disclose the 
Marketing Funds as a separate reportable segment in 2019.  

The following table reflects the preliminary assets and liabilities of the acquired entities as of December 31, 2018 (in 
thousands): 

Cash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Property and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Other assets, net of current portion . . . . . . . . . . . . . . . . . . . .   
Total assets acquired . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Other current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total liabilities assumed  . . . . . . . . . . . . . . . . . . . . . . . . . .  
Total acquisition price . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

$ 

 $ 

Marketing Funds 

(Unaudited) 

 28,495 
 8,472 
 788 
 126 
 37,881 
 37,881 
 37,881 
 - 

112 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
20. Quarterly Financial Information (unaudited) 

Summarized quarterly results for the years ended December 31, 2018 and 2017 were as follows (in thousands, except 
shares and per share amounts):  

For the Quarter Ended 

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Operating income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total other expenses, net . . . . . . . . . . . . . . . . . . . . . . . . . . .       
Income before provision for income taxes . . . . . . . . . . . . . .   
Provision for income taxes  . . . . . . . . . . . . . . . . . . . . . . . . .   
Net income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Less: net income attributable to non-controlling interest . . .   
Net income attributable to RE/MAX Holdings, Inc. . . . . . .    $ 

     March 31, 2018      June 30, 2018     September 30, 2018      December 31, 2018
 50,841 
 29,428 
 21,413 
 (2,977)
 18,436 
 (7,370)
 11,066 
 4,792 
 6,274 

 54,866   $ 
 33,059  
 21,807  
 (2,846) 
 18,961  
 (3,420) 
 15,541  
 7,402  
 8,139 

 54,277   $ 
 33,363  
 20,914  
 (3,176) 
 17,738  
 (3,147) 
 14,591  
 6,943  
 7,648  $ 

 52,642   $
 38,925  
 13,717  
 (2,688) 
 11,029  
 (1,862) 
 9,167  
 4,184  
 4,983 

 $ 

 $

Net income attributable to RE/MAX Holdings, Inc. per 
share of Class A common stock  

Basic  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

$ 
$ 

 0.28 
 0.28 

 $
 $

 0.43  $ 
 0.43  $ 

 0.46 
 0.46 

 $ 
 $ 

 0.35 
 0.35 

Weighted average shares of Class A common stock 
outstanding 

Basic  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

 17,709,095 
 17,762,133 

   17,746,042 
   17,769,641 

 17,746,184 
 17,771,212 

 17,748,745 
 17,771,180 

     March 31, 2017     June 30, 2017     September 30, 2017      December 31, 2017 
  As adjusted*        As adjusted*       As adjusted* 

      As adjusted*(a) 

For the Quarter Ended 

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    $ 
Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Operating income  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Total other expenses, net . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Income before provision for income taxes . . . . . . . . . . . . . .   
Provision for income taxes  . . . . . . . . . . . . . . . . . . . . . . . . .   
Net income (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .   
Less: net income attributable to non-controlling interest . . .   
Net income (loss) attributable to RE/MAX Holdings, Inc. .    $ 

 47,406   $
 32,637  
 14,769  
 (2,351) 
 12,418  
 (3,030) 
 9,388  
 4,848  
 4,540 

 $

 48,727   $ 
 26,055  
 22,672  
 (2,398) 
 20,274  
 (4,735) 
 15,539  
 8,081  
 7,458  $ 

 49,071   $ 
 36,580  
 12,491  
 (2,180) 
 10,311  
 (3,021) 
 7,290  
 3,573  
 3,717 

 $ 

 48,510 
 110 
 48,400 
 (2,541)
 45,859 
 (46,262)
 (403)
 5,074 
 (5,477)

Net income (loss) attributable to RE/MAX Holdings, Inc. 
per share of Class A common stock  

Basic  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

$ 
$ 

 0.26 
 0.26 

 $
 $

 0.42  $ 
 0.42  $ 

 0.21 
 0.21 

 $ 
 $ 

 (0.31)
 (0.31)

Weighted average shares of Class A common stock 
outstanding 

Basic  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  

 17,662,842 
 17,716,013 

   17,696,842 
    17,723,802 

 17,696,991 
 17,737,786 

 17,696,991 
 17,747,744 

*See Note 3, Revenue for more information. 
(a)  The quarterly results for the quarter ended December 31, 2017 were impacted by the Tax Cuts and Jobs Act enacted 
in December 2017. The reduction in the corporate tax rate from 35% to 21% resulted in comparable reductions in 
both the deferred tax asset amounts and the TRA liabilities. See Note 11, Income Taxes for further information on 
the impact of the Tax Cuts and Jobs Act. 

113 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
  
 
  
 
 
  
 
  
 
 
  
 
 
  
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
  
 
  
 
 
  
 
  
 
 
  
 
 
  
 
 
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND 
FINANCIAL DISCLOSURE  

Not applicable.  

ITEM 9A. CONTROLS AND PROCEDURES 

Evaluation of Disclosure Controls and Procedures  

We maintain disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Securities 
Exchange Act of 1934 (Exchange Act), that are designed to ensure that information required to be disclosed in our 
reports filed or submitted under the Exchange Act is recorded, processed, summarized and reported within the time 
periods specified in the SEC’s rules and forms.  Disclosure controls and procedures include, without limitation, controls 
and procedures designed to ensure that information required to be disclosed is accumulated and communicated to our 
management, including our Principal Executive Officer and Principal Financial Officer, as appropriate, to allow timely 
decisions regarding required disclosure.  

Our management, under the supervision and with the participation of our Principal Executive Officer and Principal 
Financial Officer, evaluated the effectiveness of our disclosure controls and procedures (as defined in Rule 13a-15(e) 
under the Securities Exchange Act of 1934) as of the end of the period covered by this Annual Report on Form 10-K.  
Based on that evaluation, our Principal Executive Officer and Principal Financial Officer have concluded that as of 
December 31, 2018 our disclosure controls and procedures were effective. 

Management’s Report on Internal Control over Financial Reporting  

Our management is responsible for establishing and maintaining adequate internal control over financial reporting as 
defined in Rule 13a-15(f) under the Exchange Act.  Our internal control over financial reporting is designed to provide 
reasonable assurance regarding the reliability of financial reporting and the preparation of consolidated financial 
statements for external purposes in accordance with U.S. generally accepted accounting principles.  Our internal control 
over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in 
reasonable detail, accurately and fairly reflect the transactions and dispositions of assets of the company, (2) provide 
reasonable assurance that transactions are recorded as necessary to permit preparation of consolidated financial 
statements for external purposes in accordance with U.S. generally accepted accounting principles and that receipts and 
expenditures of the company are being made only in accordance with authorizations of management and directors of the 
company, and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use 
or disposition of assets that could have a material effect on the consolidated financial statements. 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. 
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become 
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may 
deteriorate. 

Our management assessed the effectiveness of the Company's internal control over financial reporting as of 
December 31, 2018, using the criteria in the Internal Control-Integrated Framework (2013) issued by the Committee of 
Sponsoring Organizations of the Treadway Commission (“COSO”). Based on this evaluation, our management 
concluded that the Company’s internal control over financial reporting was effective as of December 31, 2018.  

KPMG LLP, an independent registered public accounting firm, has independently assessed the effectiveness of our 
internal control over financial reporting as of December 31, 2018 and its report is included herein.    

114 

 
 
Changes in Internal Controls over Financial Reporting  

As previously disclosed in Item 9A of our Annual Report on Form 10-K, for the year ended December 31, 2017, 
management identified a material weakness related to benefits provided by principal stockholders.   We made a similar 
conclusion with respect to our internal control over financial reporting for the quarters ended March 31, 2018, June 30, 
2018, and September 30, 2018, respectively. The following steps have been implemented by management, with the 
oversight of the Audit Committee, in 2018 to remediate the material weakness: 

• 

• 

• 

• 

adopted additional policies and procedures for reviewing and approving transactions involving our senior 
management and controlling stockholder; 
strengthened our process for ensuring the Company has a complete and accurate accounting of all related party 
transactions involving principal stockholders; 
provided additional training to all officers and directors related to reporting and review of certain transactions; 
and 
adopted enhanced procedures for the review by our Chief Compliance Officer and Board of Directors of related 
party transactions.  

Except as noted in the preceding paragraphs, there have been no changes in our internal control over financial reporting 
identified in connection with the evaluation required by Rules 13a-15(d) and 15d-15(d) of the Exchange Act that 
occurred during our fourth fiscal quarter ended December 31, 2018 that have materially affected, or are reasonably likely 
to materially affect, our internal control over financial reporting. 

115 

 
 
 
 
PART III  

ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE  

We have adopted a Code of Conduct and a Supplemental Code of Ethics for the Chief Executive Officer and Senior 
Financial Officers. Both of these codes apply to our chief executive officer, principal financial officer, principal 
accounting officer and controller, or persons performing similar functions. Both of these codes are available on our 
website at www.remax.com.  

The remaining information required by this Item 10 will be included in our definitive proxy statement for its annual 
meeting of stockholders (the “Proxy Statement”) and is incorporated herein by reference.  

ITEM 11. EXECUTIVE COMPENSATION  

The information required by this Item 11 will be included in the Proxy Statement and is incorporated herein by 
reference.  

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND 
RELATED STOCKHOLDER MATTERS  

The following table provides information as of December 31, 2018 with respect to shares of our Class A common stock 
issuable under our equity compensation plan: 

Equity Compensation Plan Information 

Plan Category 
Equity compensation plans approved by security 
holders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Equity compensation plans not approved by security 
holders . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .    

  Number of Securities to    Weighted-Average 
  be Issued Upon Exercise   Exercise Price of 
  of Outstanding Options,    Outstanding Options,    Securities Reflected in   
  Warrants and Rights   
  Warrants and Rights 

Column (a)) 

     Number of Securities   
  Remaining Available for 
  Future Issuance Under  
  Equity Compensation   
Plans (Excluding 

 478,225 (1) $ 

—  

 478,225 (1) $ 

— (2) 

—  
 — (2) 

 2,231,544  

—  
 2,231,544  

(1)  Represents 478,225 shares issuable upon vesting of unvested restricted stock units.  
(2)  The weighted average exercise price does not take into account shares issuable upon vesting or delivery of restricted 

stock units because these have no exercise price.  

The remaining information required by this Item 12 will be included in the Proxy Statement and is incorporated herein 
by reference.  

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS AND DIRECTOR 
INDEPENDENCE  

The information required by this Item 13 will be included in the Proxy Statement and is incorporated herein by 
reference.  

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES  

The information required by this Item 14 will be included in the Proxy Statement and is incorporated herein by 
reference.  

116 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
       
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
PART IV  

ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES  

(a)  The following documents are filed as part of this Annual Report on Form 10-K: 

1.  Consolidated Financial Statements  

The following financial statements are included in Part II, Item 8 of this Annual Report on Form 10-K:  
•  Consolidated Balance Sheets as of December 31, 2018 and December 31, 2017  
•  Consolidated Statements of Income for the fiscal years ended December 31, 2018, December 31, 2017 and 

December 31, 2016  

•  Consolidated Statements of Comprehensive Income for the fiscal years ended December 31, 

2018, December 31, 2017 and December 31, 2016  

•  Consolidated Statements of Stockholders’ Equity for the fiscal years ended December 31, 2018, December 31, 

2017 and December 31, 2016 

•  Consolidated Statements of Cash Flows for the fiscal years ended December 31, 2018, December 31, 2017 and 

December 31, 2016  

•  Notes to Consolidated Financial Statements  
•  Report of Independent Registered Public Accounting Firm  

2.  Financial Statement Schedules  

Separate financial statement schedules have been omitted because such information is inapplicable or is included in 
the financial statements or notes described above.  

3.  Exhibits  

The exhibits listed in the Index to Exhibits, which appears immediately following the signature page and is 
incorporated herein by reference, are filed or incorporated by reference as part of this Annual Report on Form 10-K.  

ITEM 16. FORM 10-K SUMMARY 

None. 

117 

 
 
 
 
 
Exhibit No.      

Exhibit Description 

     Form      File Number      Date of First Filing     Exhibit Number    Filed Herewith  

INDEX TO EXHIBITS 

3.1 

3.2 

10.1 

10.2 

10.3 

10.4 

10.5 

10.6 

10.7 

10.8 

Amended and Restated 
Certificate of Incorporation 

Bylaws of RE/MAX 
Holdings, Inc. 

  10-Q  

001-36101  

11/14/2013 

8-K  

001-36101  

2/22/2018 

2013 Omnibus Incentive Plan 
and related documents.† 

  S-8   333-191519  

10/1/2013 

3.1  

3.2  

4.2  

Lease, dated April 16, 2010, 
by and between Hub 
Properties Trust and 
RE/MAX International, LLC. 

  S-1   333-190699  

8/19/2013 

10.5 

  S-1   333-190699  

Employment Agreement, 
dated as of July 1, 2010, by 
and between RE/MAX 
International Holdings, Inc., 
RE/MAX, LLC and Geoffrey 
Lewis.† 

9/19/2013 

10.8  

Separation Agreement, 
Waiver and Release, dated 
February 8, 2018, between 
Geoffrey Lewis and 
RE/MAX, LLC.† 

Registration Rights 
Agreement, dated as of 
October 1, 2013, by and 
among RE/MAX Holdings, 
Inc. and RIHI, Inc. 

  Management Services 
Agreement, dated as of 
October 1, 2013, by and 
among RMCO, LLC, 
RE/MAX, LLC and 
RE/MAX Holdings, Inc. 

RMCO, LLC Fourth 
Amended and Restated 
Limited Liability Company 
Agreement. 

Tax Receivable Agreement, 
dated as of October 7, 2013, 
by and between RIHI, Inc. 
and RE/MAX Holdings, Inc. 

  10-Q  

001-36101  

5/4/2018 

10.1 

  10-Q  

001-36101  

11/14/2013 

10.8  

  10-Q  

001-36101  

11/14/2013 

10.9  

  10-Q  

001-36101  

11/14/2013 

10.10  

  10-Q  

001-36101  

11/14/2013 

10.11  

118 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.9 

10.10 

10.11 

10.12 

10.13 

10.14 

10.15 

10.16 

10.17 

10.18 

10.19 

Tax Receivable Agreement, 
dated as of October 7, 2013, 
by and between Weston 
Presidio V, L.P. and 
RE/MAX Holdings, Inc. 

Form of Indemnification 
Agreement by and between 
RE/MAX Holdings, Inc. and 
each of its directors and 
executive officers.† 

Form of Time-Based 
Restricted Stock Unit 
Award.†  

Form of Performance-Based 
Restricted Stock Unit 
Award.† 

Form of Restricted Stock 
Award (Directors and Senior 
Officers).† 

Form of Restricted Stock 
Award (General).† 

  10-Q  

001-36101  

11/14/2013 

10.12  

  S-1   333-190699  

9/27/2013 

10.3  

  10-K   333-190699  

2/24/2017 

10.11 

  S-1   333-190699  

9/27/2013 

10.15 

  S-1   333-190699  

9/27/2013 

10.16 

Form of Stock Option Award 
(Directors and Senior 
Officers).† 

  S-1   333-190699  

9/27/2013 

10.17  

Form of Stock Option Award 
(General).† 

  S-1   333-190699  

9/27/2013 

10.18  

001-36101  

8/7/2015 

10.3 

  10-Q  

Joinder, dated May 29, 2015, 
among RE/MAX Holdings, 
Inc., Weston Presidio V., 
L.P. and Oberndorf 
Investments LLC 

Joinder, dated October 4, 
2018, among RE/MAX 
Holdings, Inc.,  Oberndorf 
Investments LLC and 
Parallaxes Capital 
Opportunities fund I LP 

Joinder, dated December 19, 
2018, among RE/MAX 
Holdings, Inc., Parallaxes 
Capital Opportunities Fund I 
LP and Parallaxes Rain  
Co-Investment, LLC 

X 

X 

X 

119 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.20 

10.21 

10.22 

10.23 

10.24 

10.25 

Amended and Restated 
Credit Agreement, dated as 
of December 15, 2016, 
among RMCO, LLC, 
RE/MAX, LLC, the several 
lenders from time to time 
parties thereto, and 
JPMorgan Chase Bank, N.A., 
as administrative agent.* 

Consent and Waiver, dated 
November 14, 2017 with 
respect to the Amended and 
Restated Credit Agreement, 
dated as of December 15, 
2016 among RE/MAX, LLC; 
RMCO, LLC; the several 
banks and other financial 
institutions or entities from 
time to time party thereto; 
and JPMorgan Chase Bank, 
N.A., as administrative agent. 

Second Consent and Waiver, 
dated December 19, 2017 
with respect to the Amended 
and Restated Credit 
Agreement, dated as of 
December 15, 2016 among 
RE/MAX, LLC; RMCO, 
LLC; the several banks and 
other financial institutions or 
entities from time to time 
party thereto; and JPMorgan 
Chase Bank, N.A., as 
administrative agent. 

Equity Purchase Agreement, 
dated January 1, 2019, by 
and between RADF, LLC 
and David Liniger.* 

Asset Purchase Agreement, 
dated January 1, 2019, by 
and between RE/MAX Texas 
Ad Fund, Inc.   

Share Purchase Agreement, 
dated January 1, 2019, by 
and between RE/MAX of 
Western Canada (1998), LLC 
and David Liniger  

8-K  

001-36101  

12/21/2016 

10.1 

8-K  

001-36101  

11/15/17 

10.1 

8-K  

001-36101  

12/26/17 

10.1 

X 

X 

X 

120 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.26 

21.1 

23.1 

24.1 

31.1 

31.2 

32.1 

Share Purchase Agreement, 
dated January 1, 2019, by 
and between Motto 
Franchising, LLC and David 
Liniger  

List of Subsidiaries 

Consent of Independent 
Registered Public 
Accounting Firm.  

Power of Attorney (included 
on signature page) 

Certification of Chief 
Executive Officer pursuant to 
Rule 13a-14(a) of the 
Securities Exchange Act of 
1934, as amended. 

Certification of Chief 
Financial Officer pursuant to 
Rule 13a-14(a) of the 
Securities Exchange Act of 
1934, as amended. 

Certification of Chief 
Executive Officer and Chief 
Financial Officer, pursuant to 
18 U.S.C. Section 1350, as 
adopted pursuant to Section 
906 of the Sarbanes-Oxley 
Act of 2002 

101.INS   

XBRL Instance Document 

101.SCH  

101.CAL  

101.DEF   

XBRL Taxonomy Extension 
Schema Document 

XBRL Taxonomy Extension 
Calculation Linkbase 
Document 

XBRL Taxonomy Extension 
Definition Linkbase 
Document 

101.LAB  

XBRL Taxonomy Extension 
Label Linkbase Document 

101.PRE 

XBRL Taxonomy Extension 
Presentation Linkbase 
Document 

X 

X 

X 

X 

X 

X 

X 

X 

X 

X 

X 

X 

X 

† Indicates a management contract or compensatory plan or arrangement. 
* Exhibits and schedules have been omitted pursuant to Item 601(b)(2) of Regulation S-K. The Registrant hereby 
undertakes to furnish supplemental copies of any omitted exhibits and schedules upon request by the SEC. 

121 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused 
this report to be signed on its behalf by the undersigned thereunto duly authorized.  

SIGNATURES 

Date: February 22, 2019 

Date: February 22, 2019 

Date: February 22, 2019 

RE/MAX Holdings, Inc. 
(Registrant) 

By: 

By: 

By: 

/s/ Adam M. Contos 
Adam M. Contos 
Director and Chief Executive Officer 
(Principal Executive Officer) 

/s/ Karri R. Callahan 
Karri R. Callahan 
Chief Financial Officer 
(Principal Financial Officer) 

/s/ Brett A. Ritchie 
Brett A. Ritchie 
Chief Accounting Officer 
(Principal Accounting Officer) 

POWER OF ATTORNEY 

Know all persons by these presents, that each person whose signature appears below constitutes and appoints Adam M. 
Contos and Karri R. Callahan, and each of them, as such person’s true and lawful attorneys-in-fact and agents, with full 
power of substitution and resubstitution, for such person and in such person’s name, place and stead, in any and all 
capacities, to sign any and all amendments to this annual report on Form 10-K, and to file the same, with all exhibits 
thereto, and all other documents in connection therewith, with the Securities and Exchange Commission, granting unto 
each said attorneys-in-fact and agents, and each of them, full power and authority to do and perform each and every act 
and thing requisite and necessary to be done in connection therewith, as fully to all intents and purposes as such person 
might or could do in person, hereby ratifying and confirming all that said attorneys-in-fact and agents, or any of them or 
their or such person’s substitute or substitutes, may lawfully do or cause to be done by virtue thereof. 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 
persons on behalf of the Registrant and in the capacities and on the dates indicated. 

Signature 

Title 

Date 

/s/ Adam M. Contos 
Adam M. Contos 

/s/ Karri R. Callahan 
Karri R. Callahan 

/s/ Brett A. Ritchie 
Brett A. Ritchie 

/s/ David L. Liniger 
David L. Liniger 

/s/ Gail A. Liniger 
Gail A. Liniger 

/s/ Richard O. Covey 
Richard O. Covey 

/s/ Kathleen J. Cunningham 
Kathleen J. Cunningham 

Director and Chief Executive Officer 
(Principal Executive Officer) 

Chief Financial Officer 
(Principal Financial Officer) 

Chief Accounting Officer 
(Principal Accounting Officer) 

February 22, 2019 

February 22, 2019 

February 22, 2019 

Chairman and Co-Founder 

February 22, 2019 

Vice Chair and Co-Founder 

February 22, 2019 

Director 

Director 

February 22, 2019 

February 22, 2019 

122 

 
 
 
 
 
 
 
 
       
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
/s/ Roger J. Dow 
Roger J. Dow 

/s/ Ronald E. Harrison 
Ronald E. Harrison 

/s/ Daniel J. Predovich 
Daniel J. Predovich 

/s/ Christine M. Riordan 
Christine M. Riordan 

/s/ Joseph A. DeSplinter 
Joseph A. DeSplinter 

/s/ Teresa S. Van De Bogart 
Teresa S. Van De Bogart 

Director 

Director 

Director 

Director 

Director 

Director 

February 22, 2019 

February 22, 2019 

February 22, 2019 

February 22, 2019 

February 22, 2019 

February 22, 2019 

123 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
RE/MAX HOLDINGS, INC.

BOARD OF DIRECTORS

DAVID LINIGER 
Chairman of the Board and Co-Founder

GAIL LINIGER 
Vice Chair of the Board and Co-Founder

ADAM CONTOS 
Chief Executive Officer and Director

RICHARD COVEY 
Lead Independent Director

KATHLEEN CUNNINGHAM 
Director

JOSEPH DESPLINTER 
Director

ROGER DOW 
Director

RONALD HARRISON 
Director

DANIEL PREDOVICH 
Director

DR. CHRISTINE RIORDAN 
Director

TERESA VAN DE BOGART 
Director

EXECUTIVE 
MANAGEMENT TEAM

ADAM CONTOS 
Chief Executive Officer

KARRI CALLAHAN 
Chief Financial Officer

SERENE SMITH 
Chief Operating Officer and Chief of Staff

CORPORATE INFORMATION 

INVESTOR RELATIONS 
303.224.5458 
investorrelations@remax.com

TRANSFER AGENT INFORMATION 
Broadridge Corporate Issuer Solutions 
P.O. Box 1342 Brentwood, NY 11717 
800.733.1121 
shareholder.broadridge.com 
shareholder@broadridge.com

EXCHANGE INFORMATION 
New York Stock Exchange 
Ticker Symbol: RMAX

CORPORATE HEADQUARTERS 
RE/MAX Holdings, Inc. 
5075 S. Syracuse Street  
Denver, CO 80237 
remax.com

4/5/19   10:26 AM

O U R   M I S S I O N
To be the worldwide real estate leader, achieving our goals 

by helping others achieve theirs. Everybody wins.

remax.com

remaxcommercial.com

theremaxcollection.com

global.remax.com

remax-franchise.com

joinremax.com

O U R   M I S S I O N
To provide a new, valuable business opportunity to

franchise owners, loan originators and shareholders 

through a complementary mortgage brokerage 

franchise model.

mottomortgage.com

©2019 RE/MAX Holdings, Inc. RE/MAX and the RE/MAX Balloon are trademarks of RE/MAX, LLC. Motto and the Motto logo are trademarks of Motto 
Franchising, LLC. Each RE/MAX office and each Motto office is independently owned, operated and licensed. 19_301064

934777 cc19.indd   2-4