Quarterlytics / Financial Services / Banks - Regional / Shore Bancshares, Inc.

Shore Bancshares, Inc.

shbi · NASDAQ Financial Services
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Ticker shbi
Exchange NASDAQ
Sector Financial Services
Industry Banks - Regional
Employees 584
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FY2015 Annual Report · Shore Bancshares, Inc.
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Shore Bancshares, Inc.
2015 ANNUAL REPORT

Good things happen when we’re

United

SELECTED FINANCIAL DATA

(Dollars in thousands, except per share data)
RESULTS OF OPERATIONS:
Interest income
Interest expense
Net interest income
Provision for credit losses
Net interest income after provision for credit losses
Noninterest income
Noninterest expense
Income (loss) before income taxes
Income tax expense (benefit) 
Net income (loss) 

Years Ended December 31,
Years Ended December 31

2015

2014

2013

2012

2011

$  38,871
3,346
35,525
           2,075

$  38,289
4,247
34,042
           3,350

33,450   
15,416
37,350
11,516
           4,408
           $    7,108

30,692   
16,781
39,361
8,112
           3,061
           $    5,051

$  41,351
6,475
34,876
27,784
7,092
17,459
40,686
(16,135)
(6,501) 
$  (9,634)

$  45,901
10,562
35,339
27,745
7,594
15,758
39,555
(16,203)
(6,565)
$  (9,638)

$  50,852
11,088
39,764
19,470
20,294
17,318
39,167
(1,555)
(658)
$     (897)

PER COMMON SHARE DATA:
Net income (loss) – basic
Net income (loss) – diluted
Dividends paid
Book value (at year end)
Tangible book value (at year end)

1

FINANCIAL CONDITION (at year end):
Loans
Assets
Deposits
Long-term debt
Stockholders’ equity

$      0.56
 0.56
0.04
11.64
           10.59

$      0.46
 0.46
-
11.13
           10.08

$    (1.14)
(1.14)
-
12.19
10.31

$    (1.14)
(1.14)
0.01
13.48
11.56

$    (0.11)
(0.11)
0.09
14.34
12.37

$  795,114
1,135,143
975,464
-
146,967

$  710,746
1,100,402
949,004
-
140,469

$  711,919
1,054,124
933,468
-
103,299

$  785,082
1,185,807
1,049,273
-
114,026

$  841,050
1,158,193
1,009,919
455
121,249

PERFORMANCE RATIOS (for the year):
Return on average total assets
Return on average stockholders’ equity
Net interest margin
Efficiency ratio
Dividend payout ratio
Average stockholders’ equity to average total assets

2

ASSET QUALITY RATIOS (for the year):
Nonperforming assets to total assets
Nonperforming assets and accruing TDRs to total assets
Allowance for credit losses to average loans
Allowance for credit losses to nonaccrual loans
Allowance for credit losses to nonaccrual loans and TDRs

0.64%
4.93
3.43
73.21
7.14
13.04

1.44%
2.81
1.06
68.77
30.14

0.47%
4.04
   3.43
77.45
-
11.66

1.57%
3.09
1.09
57.14
25.53

(0.89)%
(8.64)
3.48
77.59
-
10.31

2.11%
4.58
1.40
59.10
24.25

(0.82)%

(8.07)
3.23
77.17
(0.88)
10.18

(0.08)%
(0.74)
3.74
68.35
(81.82)
10.66

3.76%

5.48%

8.18
1.96
43.84
18.00

7.66
1.64
27.81
18.66

1
 Total stockholders’ equity, net of goodwill and other intangible assets, divided by the number of shares of common stock outstanding at year end.
2
 Noninterest expense as a percentage of total revenue (net interest income plus total noninterest income). Lower ratios indicate improved productivity.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
BOARD OF DIRECTORS

Dear Shareholders:     

     2015 was a very successful year for Shore Bancshares, Inc. The Company reported net income of $7.108 million or $.56 per diluted 
common share for the year as compared to $5.051 million or $0.46 per diluted common share for 2014. Perhaps the most significant 
event of 2015 was the termination of the regulatory Consent Order on the Talbot Bank. The combination of steady quarterly earnings 
growth and the release of the Order enabled us to restore the quarterly dividend during the third quarter of 2015.

     We experienced a noticeable improvement in the local economy which enabled us to grow our loan portfolio. Loans grew by $84 
million reflecting a 11.9% increase in total loans. In addition we experienced an increase in total deposits of 2.8% in 2015 primarily through 
growth in non-interest-bearing accounts from our commercial customers. Our earnings performance does not rely strictly on growing the 
traditional margin business of our banks. In addition to banking, Shore Bancshares offers a complete line of financial services including 
insurance and wealth management. We will continue to explore all of our fee-based business products and services to enhance client 
relationships and supplement the Company’s fee income.  The introduction of innovative products and services to existing and 
prospective customers enhances our competitive position as the largest independent financial holding company headquartered on the 
Eastern Shore of Maryland.

     In 2015, we launched a Company-wide marketing campaign to show the connection between our companies and our diverse product 
and service offerings. To further support this campaign, our employees have been actively engaged in conversations with our business 
partners to enhance client relationships and increase referrals across our companies.    

    We continue to explore opportunities to expand our market share.  In January of 2015, we extended our footprint in Delaware with 
our affiliate bank, CNB, by opening a new branch location in Dover. In early October, CNB opened a loan production office in 
Middletown. We believe both of these areas offer significant growth opportunities.  We also intend to seek acquisition opportunities 
through branch or whole bank acquisitions that will enhance our position in our existing and complementary markets. 

    While the financial performance of any business is the primary indicator of success, there are multiple initiatives that occur behind the 
scenes that contribute to our success.  At Shore Bancshares, we believe that our employees are the key to achieving our goals.  We have 
committed to the professional growth of our employees by offering training and education to improve their technical and leadership skills. 
We now have a formal training program with two full time training associates.  In 2015, employees participated in over 6,100 hours of 
training.  We believe our focus on education is a vital component to the achievement of our objectives.  

    At Shore Bancshares, we believe that investing in our communities is another key component of our ongoing success. In 2015, 
we invited our employees to participate in a company-wide fundraising challenge for children in our region.  The Company offered to 
match the money the employees raised dollar for dollar up to $5 thousand dollars. As always, our employees went over and above the 
challenge. They gave a significant amount of their personal time and demonstrated tremendous creativity and resourcefulness in raising 
more than $21 thousand through a variety of events. These funds and the additional Company donation generated in excess of $26 
thousand dollars to support various grant requests for youth programs across the Mid-Shore.  It is also important to note that our 
employees typically contribute in excess of 15,000 volunteer hours annually to our communities. This commitment of time by our 
employees to the communities we serve is a fact that is often overlooked when discussing the significance of community banking to local 
citizens and economies.

    As we look to 2016 and beyond, we will continue to focus on helping our clients, shareholders, employees and communities 
achieve the success they deserve.  We believe we have built a very strong organization that is well positioned to continue to grow 
and further contribute to the needs of all of our stakeholders.

    We thank you, our shareholders, for your continued support of Shore Bancshares and commitment to our plans for our 
continued success.

Sincerely, 

Lloyd L. “Scott” Beatty, Jr.

Christopher F. Spurry

Pictured:  
Scott Beatty, CEO (left),
Chris Spurry, Chairman (right) 

    
  
WE CONTINUE 
TO LOOK AT
OPPORTUNITIES
FOR EXPANSION

Middletown
Dover

South Carolina

The Delaware market area continues to show growth.  To capitalize on this opportunity our affiliate bank, CNB 
opened a new location in Dover, Delaware with a two year growth target to grow deposits by $20 million and 
loans by $10 million.  As of year-end the Dover location has reached the halfway point on its deposit goal and 
is at 70% of meeting its two year loan goal. 

CNB also opened a new Loan Production Office in Middletown, Delaware to service the expanding business 
market in the New Castle County area.  Early results of new business relationships indicate positive outcomes
 in 2016. 

In January of 2015, our affiliate Jack Martin & Associates, specializing in boat, yacht and marine insurance 
expanded their footprint into South Carolina and Georgia by adding a remote agent who specializes in the 
marine industry.  

   
ENHANCING CLIENT
RELATIONSHIPS

BANKING

To respond to the increased use 
of debit cards versus checks for 
payment, we expanded our 
Overdraft Services giving 
clients the option to add ATM 
and debit card transactions to our 
discretionary overdraft service.

In the wake of large scale data 
breaches and the increase in 
counterfeit card fraud, we are 
actively working with our third 
party vendors to implement 
EMV (Europay, MasterCard 
and Visa) technology to our debit 
cards in the first quarter of 2016.  
EMV is a global standard for 
credit and debit cards to be 
equipped with computer chips 
to authenticate chip-card 
transactions, protect consumers 
and improve payment security.   

Streamlining our internal 
processes continues to be a 
high priority.  In August, we 
consolidated the sales and service 
of our Cash Management and 
Merchant Services department 
to Shore Bancshares, allowing our 
branches to focus more on day to 
day sales and servicing.  

We continue to explore new 
core products and services to 
improve efficiencies, increase 
fee based revenue and offer 
added convenience to our 
clients, employees, communities 
and shareholders. 

INSURANCE

The recognition of consumers’ 
potential role as an active 
participant in selecting 
insurance coverage is not a 
new development but one that 
keeps our insurance team on its 
toes.  Our insurance division uses 
demand-side strategies to help 
consumers and business owners 
differentiate between high and 
low value services when shopping 
for insurance coverage.  Unlike 
captive agents who are only 
able to write a policy with one 
company, our agents are able to 
compare rates and coverage with 
over 100 top-rated insurance 
companies.  In the last year, the 
Avon-Dixon Agency increased 
new business origination by 16% 
ranging from auto, health, 
cyber-security, marine, trucking 
services and more.  The agency 
continues to help customers with 
risks involving employment 
practices, professional services 
and travel.     

INVESTMENTS

As the financial markets report 
crashing oil prices, a slowdown in 
China and a slow moving U.S. 
economy, our investment 
business was not immune to 
churn.  Over the last year, we 
have rebuilt our team of financial 
advisors at Wye Financial & Trust 
bringing new energy and focus to 
the company.  We view this 
change as an opportunity for 
increased sales activity and 
growth in the coming year. 

To enhance our investment 
client’s online experience, the 
evaluation of a new trust platform 
was conducted in 2015 to bring 
new features and functionality to 
the user’s online experience.  The 
new platform was implemented in 
the first quarter of 2016.   

Banking, insurance and investments are competitive
 businesses.  Continuously adding products 
and services allows us to enhance 
our client relationships and 
maintain a competitive advantage.   

Focus on Employees

We believe that by providing 
formal training in addition to on
the job training to our employees, 
we are able to better serve our 
community and our clients.

Employee Education

Hours

Helping   our   employees   and   our   communities   grow.

In our effort to enhance our employees’ knowledge and foster opportunities for career advancement, we opened a 

centralized training facility in Ridgely, Maryland.  We believe that by providing formal training in addition to on the job 

training to our employees, we are able to better serve our community and our clients.  During the year, our employees 

attended training and education sessions with topics ranging from sales, product knowledge, systems and software to 

service and ethics.  Overall our employees participated in 1,797 training classes totaling over 6,100 hours in 2015.

In 2015, our 
employees 
participated 
in over 6,100 
hours of training 
to help our 
local economy 
thrive and our 
employees grow 
professionally.

Employee Training Hours by Category 2015

Other
540

On-Boarding
288

Policy
810

Systems & 
Software
737

Service & Ethics 
1,251

Sales
1,555

Supervisory 
& Product 
Knowledge
924

6,100  
Employees Volunteered 

Focus on Community

Hours

At Shore Bancshares, our community
of companies is built around the
character of our people.  We are vested
in our communities and we demonstrate
our commitment by giving back.

Helping   our   employees   and   our   communities   grow.

Corporate Contributions 

In 2015, our 
employees 
volunteered over 
15,000 hours of 
their time in addition 
to Corporate 
contributions that 
totaled over $100k.

Youth & 
Education  
$43,150 

Community 
Development  
$33,756 

Health & Human 
Services  
$13,204 

Environment 
& Agriculture  
$10,175 

While we’re proud to help so many 
different organizations in our service 
areas, we felt it was important to look 
for a way for all of our companies to 
participate in a challenge that could 
unite our efforts of volunteering and 
fundraising to have a more significant 
impact.  In April, we accepted a 
Community Challenge for Kids with 
the Bryan Brothers Foundation.  The 
Bryan Brothers Foundation asked 
businesses like ours to step up and 
participate in the challenge by 
competing against other local 
businesses to raise money for 
programs and organizations designed 
to help kids.  The Bryan Brothers 

Foundation benefits multiple 
non-profit organizations throughout 
our communities by giving grants to 
those organizations and programs that 
help children and youth on the Shore.

To kick-off this challenge, employees 
were encouraged to participate in one 
of the following ways: make a 
donation or create a team 
fundraising event for the Bryan 
Brothers Foundation.  In return, 
Shore Bancshares agreed to match a 
portion of the fundraising proceeds, 
and incent participants with an
opportunity to win a day off with 
pay and offer additional prizes for 

the team raising the most money.  
Our employees have embraced the 
team challenge by creating multiple 
fund-raising events from bake sales 
and ugly tie contests to a designer 
purse bingo, silent auction and more.  
Since April of 2015, the employees of 
Shore Bancshares and its community 
of companies have raised over 
$21,837 dollars towards the Bryan 
Brothers Community Challenge
for Kids.  The challenge will 
continue through March 2016
when the company and its 
employees will declare a victory! 

15,000$100kCOMPANY WIDE
MARKETING
CAMPAIGN

Our overall marketing strategy is to increase public awareness 
of Shore Bancshares, Inc. and the connection between our 
bank, insurance and investment companies. By developing 
campaign messages to demonstrate the unity across our 
community of companies along with the consistent use of our 
tagline, “Good things are happening here®” we have been 
successful in connecting the dots and demonstrating our 
breadth of services.  Through the use of multi-media channels; 
print, online, digital, radio, television, direct mail and now 
social media, our message has been broadcasted to all demo-
graphics in our market areas and beyond. 

To reach our growing audience of millennials, we began actively 
engaging in the social conversation in May of 2015 for our 
insurance affiliates and in October for our banks.  We believe 
that social media is a great space for sustaining and promoting 
a positive brand reputation and image to our employees and 
clients. Social media sites are powerful communication tools 
that can have a positive impact on a company’s reputation and 
the overall brand experience for the client. With the volume of 
conversations occurring in the social world, it is good business 
sense to be invested in listening to our clients, prospects or any 
other discussions relating to our products or services.  By 
listening to these conversations, we have the ability to analyze 
and monitor customer sentiments and trends which can be 
used to improve our customer management process, enhance 
product quality and develop new offerings to meet client 
needs. 

It can also help us identify areas to improve client satisfaction, 
allow us to fully engage our clients in every interaction and 
deepen our client relationships.  Through the use of Facebook 
and LinkedIn our companies now have a social presence with a 
growing fan base and many followers.

Social media sites
 are powerful
communication
tools that can have
 a positive impact
on a company’s
reputation and overall
brand experience
 for the client.

What are we communicating about?

Service

Volunteering

Holidays

Events
Community

Tips

Employees

Affiliate Connections

Products

162 Followers

Followers Per Company Page

21

10

12

11

16

16

15

61

70

60

50

40

30

20

10

0

SHBI

ADA

EWI

JMA

FS

TB

CNB WFT

15
Posts

2%
Engagement 
Rate

453 
Posts

8.6%
Engagement 
Rate

350

300

250

200

150

100

50

0

1,496  Fans

Likes Per Company Page

280 253

239

303

259

172

ADA

EWI

JMA

FS

TB

CNB

INSURANCE
Avon-Dixon Agency, LLC
Elliott Wilson Insurance
Jack Martin & Associates
Lloyd L. “Scott” Beatty, Jr.
James “Dick” Deerin, Jr. 
Mark M. Freestate 
Diana Johnson
William L. Lane Jr., Chairman
Edward “Ned” McDonald 
Richard C. Trippe, Jr. 
Morgan Wells
John H. Wilson  

Officers
Richard C. Trippe, Jr. 
President &
Chief Executive Officer

W. David Morse
Secretary

George S. Rapp
Treasurer

when we’re

BOARD OF DIRECTORS

SHORE BANCSHARES

Blenda W. Armistead
Investor

David J. Bates
Investor

Lloyd L. “Scott” Beatty, Jr.
President & Chief Executive Officer
Shore Bancshares, Inc.

James A. Judge
Certified Public Accountant
Anthony Judge & Ware, LLC

Frank E. Mason, II
President & Chief Executive Officer
JASCO

David W. Moore
President & Chief Executive Officer
Milford Housing Development Corporation

Christopher F. Spurry
Chairman
Founder/Former Owner of Spurry & Associates, Inc.

W. Moorhead Vermilye
Senior Business Development Officer
The Talbot Bank

John H. Wilson
President, Coastal South of MD, Inc. 

Officers
Lloyd L. “Scott” Beatty, Jr.
President & Chief Executive Officer

George S. Rapp
Vice President & Chief Financial Officer

W. David Morse
Secretary & Legal Counsel

Donna J. Stevens
Senior Vice President &
Chief Operating Officer

Timothy J. Berrigan
Vice President &
Chief Information Officer

Pamela J. Dill
Vice President &
 Chief Human Resources Officer

Debra H. Rich
Vice President,
Chief Marketing & Project Officer

BANKING
The Talbot Bank
Herbert L. Andrew, III
Chairman
Blenda W. Armistead
Lloyd L. “Scott” Beatty, Jr.
Carole Ann Clem
R. Michael Clemmer, Jr.
John W. Dillon
David A. Fike
Steve M. Shearer
Christopher F. Spurry
David P. Valliant
W. Moorhead Vermilye

Officers
Patrick M. Bilbrough 
President &
Chief Executive Officer

George S. Rapp
Chief Financial Officer

Kathleen Kurtz
Executive Vice President &
Senior Credit Officer

Michael T. Cavey
Executive Vice President &
Senior Lending Officer

W. David Morse
Vice President & Legal Counsel

CNB
Ann B. Collier
Mark M. Freestate
Thomas K. Helfenbein
James A. Judge
Clyde V. Kelly, III, Chairman
David W. Moore
Wm. Maurice Sanger
Jeffrey E. Thompson, Vice Chairman
Mary Ellen M. Valliant

Officers
Edward C. Allen
President &
Chief Executive Officer

Charles E. Ruch, Jr.
Senior Vice President &
Chief Credit Officer

Lynn Payne
Vice President &
 Chief Financial Officer

GOODTHINGSHAPPENUnited 
BANKING
The Talbot Bank 
of Easton, Maryland
18 E. Dover Street
Easton, MD 21601
410.822.1400
800.673.8258
talbot-bank.com

CNB
109 N. Commerce Street
Centreville, MD 21617
410.758.1600
877.758.1600
cnb-bank.com

INSURANCE
Avon-Dixon Agency, LLC
106 N. Harrison Street
Easton, MD 21601
410.822.0506
800.242.8758
avondixon.com

Elliott Wilson Insurance
106 N. Harrison Street
Easton, MD 21601
410.820.7797
800.235.9885
elliottwilsonins.com

Jack Martin & Associates
135 Old Solomons Island Road
Annapolis, MD 21401
410.626.1000
800.497.5804
jackmartin.com

INVESTMENTS
Wye Financial & Trust
16 N. Washington Street
Easton, MD 21601
410.763.8543
wyefinancialandtrust.com

ENHANCE CLIENT RELATIONSHIPS

SHORE BANCSHARES, INC.
Headquarters
28969 Information Lane 
Easton, MD 21601
410.763.7800

TRANSFER AGENT
Broadridge Corporate
Issuer Solutions
P.O. Box 1342
Brentwood, NY 11717
866.232.0392
720.358.3588

Investor Relations Contact:
Mr. George S. Rapp
410.822.3855
George.Rapp@SHBI.com

NASDAQ:SHBI

 Total stockholders’ equity, net of goodwill and other intangible assets, divided by the number of shares of common stock outstanding at year end.

 Noninterest expense as a percentage of total revenue (net interest income plus total noninterest income). Lower ratios indicate improved productivity.

shorebancshares.com       NASDAQ:SHBI