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Softcat

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FY2015 Annual Report · Softcat
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SOFTCAT LTD

ANNUAL REPORT  
AND ACCOUNTS 
2015

 
 
 
 
 
 
SOFTCAT IS A LEADING 
IT INFRASTRUCTURE 
PROVIDER

We are Softcat. We provide corporate and public sector organisations  
with software licensing, workplace technology, data centre infrastructure, 
networking and security combined with all the services they require  
to design, implement, support and manage these solutions; on premise or  
in the cloud. We are passionate about what we do and are relentless in  
our pursuit of excellence; we like enthusiasm, humility, energy and positivity. 
We try not to take ourselves too seriously but we are a very serious business 
with revenues approaching £600m and growing very quickly.

We care passionately about two things: employee satisfaction  
and customer service. We believe the former drives the latter.

PG04
To find more about  
our Business Model

CONTENTS

PG10
To read our  
Chairman’s Statement

PG12
To read our  
Chief Executive’s Statement

Financial and Operational Highlights

Strategic Report 
1 
2  Company Overview
4 
Business Model
6  Our Markets
8  Our History
 10  Chairman’s Statement
 12  Chief Executive’s Statement
16  Financial Review
18 
20  Board of Directors
22 

 Statement of Principal Risks 
and Uncertainties

 Corporate Social Responsibility 

Directors’ Report and Financial Statements 
23  Directors’ Report
25 
26 

Independent Auditor’s Report 
 Statement of Profit or Loss and other  
Comprehensive Income
27  Statement of Financial Position
28  Statement of Changes in Equity
29  Statement of Cash Flows
30 

 Notes to the Financial Statements

Strategic Report
Directors' Report
Financial Statements

At year ended 31 July 2015

FINANCIAL AND OPERATIONAL HIGHLIGHTS

REVENUE £M

GROSS PROFIT £M

•  Revenue growth: 18%

2015
2014
2013
2012
2011

596.1

504.8

395.8

304.1

219.2

2015
2014
2013
2012
2011

102.8

88.5

70.5

56.3

43.3

EMPLOYEE NUMBERS*

ADJUSTED OPERATING PROFIT £M

2015
2014
2013
2012
2011

794

673

558

432

333

2015
2014
2013
2012
2011

40.6

35.5

28.1

23.2

16.4

•  Adjusted operating profit growth: 14%

•  Cash conversion: 132%

•  New office opens in Leeds

•  Growth achieved across all business lines  

and offices

•  Employee satisfaction: 98%

•  Customer satisfaction: 99%

99%

2nd

Customer Satisfaction Rating 
(79% very satisfied and 20% satisfied)
Net Promoter Score +73

Best Large Workplace in the UK 
(The Great Place to Work Institute)

* At year ended 31 July 2015.

1

For more information, please visit:  www.softcat.comCOMPANY
OVERVIEW

Our aim is simple – to be the leading company in our 
sector in terms of employee engagement, customer 
satisfaction and financial performance.

SOURCING

SUPPORTING

DELIVERING

Softcat is a leading provider of IT infrastructure to 
corporate and public sector organisations. This includes 
workplace technology, networking and security and 
data centre infrastructure as well as the services 
required to design, implement, support and manage 
these solutions either on premise, in the cloud  
or a combination of both.

organisations in the UK. Softcat also enjoys a growing public sector 
business which has been particularly successful in health, 
education and local government. Softcat has developed a large 
customer base of UK service providers through its leadership in 
Service Provider Licensing Agreement (‘SPLA’) licensing. These 
service provider customers are increasingly seeking to offer 
cloud-based solutions to their end customers and Softcat is able to 
offer them our infrastructure solutions.

We do not develop bespoke software applications for organisations 
or specialise in any industry specific, vertical application but can 
partner with third-party organisations for these requirements. Our 
focus is providing the IT infrastructure and services to keep these 
applications performing, highly available and secure – allowing our 
customers to concentrate on the systems that provide differentiation 
to their businesses.

Our offering is broad and customisable. We have some customers 
who just buy products from us, others run their full platform from 
Softcat’s own data centres; and every combination is available 
between those two extremes.

We work with hundreds of different hardware and software vendors 
to bring the best and largest range of technology to our customers 
as well as a number of specialist service providers to complement 
the services that are provided by our in-house teams. 

Softcat benefits from a very diverse customer base in all sectors of 
the market. The Company traditionally served the small to medium- 
sized business (‘SMB’) customer segment but as the Company has 
expanded we are pleased to be trading with a growing number of 
larger organisations including some of the very largest enterprise 

Each customer is served by one of our over 330 account managers 
who are generally office based but frequently attend face to face 
meetings. The account manager is supported by specialists in  
their various fields, technical teams, sales assistants and an online 
portal through which approximately 25% of all customer orders  
are now placed.

The Company’s headquarters are in Marlow, Buckinghamshire  
with branch offices in Manchester, London, Bristol and Leeds. 
Support operations run 24/7 from our Operations Centres. We 
also employ a number of staff from home and can service 
customers nationwide. Softcat predominantly trades with 
organisations in the UK but can also facilitate international 
fulfilment through its global distributor and local partner network. 
In addition to our offices we have two Softcat data centres located 
in Tier 3 third-party facilities in London and Manchester, enabling 
us to provide cloud and managed services to those clients who 
choose to consume their IT in that manner. 

2

Softcat Ltd Annual Report and Accounts 2015OUR LOCATIONS

M

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N

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H

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BRISTOL

AWARD WINNING PARTNERSHIPS

LEE D S

N

N D O

L O

W

M A RL O

3

Strategic ReportDirectors' ReportFinancial StatementsFor more information, please visit:  www.softcat.comBUSINESS 
MODEL

Softcat’s business model is very simple. 
Four key interlinked fundamental pillars 
have determined and will continue  
to determine our success.

RECRUIT THE  
RIGHT PEOPLE

Our first pillar for success is to recruit great people with 
outstanding potential. To fuel and support the growth  
of the business, Softcat has continuously invested in 
bringing new talent into the organisation. Over the last 
six years headcount has increased from 246 to 794 
reflecting a significant recruitment drive. Unlike many of 
our competitors, Softcat recruits most of its talent direct 
from university or recruits those who did not follow 
higher education at the early stages of their careers. 
Our main driver for opening regional offices has been 
to increase the potential catchment area for talent to 
join the organisation.

We work with universities across the country, hold 
recruitment open days every single week and see 
thousands of candidates each year before selecting 
those that are right for Softcat. More than anything, we 
look for exceptional people with the right attitude and 
the ability to play in a team. Every two months a new 
group of trainees joins the Company and are put 
through a month of intensive training. That training and 
development continues throughout their Softcat careers. 
This recruitment programme gives us a steady stream of 
exceptional and well trained talent to develop the 
business in both sales and technical disciplines.

BE A GREAT PLACE  
TO WORK

The second and, in our opinion, most important 
pillar in our business model is that we strive to 
be a great place to work. We have an extremely 
open and vibrant culture. Nobody has an office; 
everyone, including the executive leadership 
team, has a desk in the same open space. We 
communicate constantly within the organisation 
to ensure everyone knows what we are doing, 
why we are doing it and to ensure employee’s 
ideas are listened to and acted upon.

People are rewarded for success and many of 
our long-standing employees are shareholders 
of the organisation. We offer lots of training and 
development opportunities, as well as social 
programmes, including incentive trips, charity 
events, staff parties and sports teams. In 2010 
we became the Sunday Times No.1 Best 
Company to Work For in our category and in 
2015 the Great Place to Work Institute named 
Softcat as the No. 2 Best Workplace in the UK 
(Large Category), and No. 8 in Europe. Being a 
great place to work was a priority for our 
founder, Peter Kelly, when setting up the business 
and this remains so for the current Board today. 
We also firmly believe that happy, engaged, 
enthusiastic and motivated staff do a great job 
for our customers.

4

Softcat Ltd Annual Report and Accounts 2015Strategic Report
Directors' Report
Financial Statements

PROVIDE  
OUTSTANDING LEVELS  
OF CUSTOMER SERVICE

CONSTANTLY DEVELOP OUR 
OFFERING AND THE CUSTOMERS 
AND MARKETS WE SERVE

The third pillar of our strategy is to provide truly outstanding 
levels of service to our customers and we believe that is a 
direct function of the talent we recruit, the training we give 
them and the level of engagement our employees have with 
the Company. We are proud of the Softcat offering, of the 
vendors we represent and of the services we provide. 
However, at least on paper, there is little difference between 
what we and a handful of other competitors do in the market. 
The difference lies in our people – they are highly skilled, 
passionate about their work and great ambassadors for 
Softcat. This is why we do it better. That is why we think we 
have been able to make market share gains in recent years.  
In 2015 from a sample of 1,088 customers, we recorded 
customer satisfaction results of 79% very satisfied (2014: 
77%), 20% satisfied (2014: 22%) and recorded a world class 
Net Promoter Score (‘NPS’) of 73 (2014: 67).

With highly engaged staff and a loyal, highly satisfied 
customer base, we have the basic platforms required to 
expand the business further, which leads us on to the fourth 
element of our strategy.

99%

Customer Satisfaction Rating 
(79% very satisfied and 20% satisfied)
Net Promoter Score +73

In simple terms our strategy is to sell more to existing customers and 
win new customers. Ten years ago Softcat was ostensibly a Microsoft 
software licensing provider to the SMB community but has been 
transformed since then. We have a strong track record of developing 
new revenue streams and becoming market leaders with them. Our 
success in workplace computing, data centre infrastructure, IT services, 
cloud, security and networking would all be good examples of that. 
The business mix is now resilient with no over-dependence on any 
single vendor, client, vertical market or offering. The business mix will 
evolve with the changing requirements of our customers. We are not 
pioneers but we are fast to move as the market evolves and quick to 
maximise new opportunities which constantly present themselves.

Similarly, we develop our customer base. While we have become a 
market leader, our market share is still low and there is plenty of 
opportunity in the UK market alone. We have built a strong track 
record of entering new markets such as the public sector market and 
the enterprise market and growing our position. We’ve also expanded 
our existing relationships with specific customer groups, such as service 
providers. New business acquisition and growth in new market 
segments remain a key focus of the organisation.

We believe these four simple interlinked pillars of our business – 
recruiting great talent, having highly engaged staff, providing 
outstanding customer service and constantly developing our offering 
and the markets we serve are the key reasons for our success and the 
results we produce. It is a very simple business model but our success 
is built on rigorous and systematic execution over a prolonged period. 
This model has produced excellent financial results allowing us to 
constantly reinvest in the business for further growth, and we believe 
this is sustainable well into the future.

5

For more information, please visit:  www.softcat.comOUR 
MARKETS

As demand for IT to allow companies to deliver 
competitive advantage has taken centre stage,  
so has the need for quality independent IT 
providers to deliver outstanding levels of service  
on infrastructure. 

DESIGN

IMPLEMENTATION

The requirement for IT in businesses and 
public sector organisations is stronger than 
ever. IT departments strive to focus more 
on areas of competitive advantage and 
differentiation. Many wish therefore to lean 
increasingly on trusted partners such as 
Softcat to provide not only the products 
that together make up an organisation’s 
infrastructure, but the design, 
implementation, support and management 
of that infrastructure whether that be on 
premise, in the cloud, or more likely a 
combination of both. By doing this, scarce 
internal resource can then be focused on 
developing IT for competitive advantage for 
their organisation rather than the 
traditional tasks of keeping the core 
infrastructure running.

All organisations need and will continue to 
need to procure IT, physically or virtually, 
on premise or in the cloud, and as such 
Softcat will continue to focus on and 
develop the traditional role of providing 
technology from the world’s leading 
hardware and software vendors to 
customers. This is the reseller role and very 
much part of our offering. We continue to 
see the requirement for organisations to be 
able to turn to one or a small number of 
independent providers for these 
requirements.

We believe those who will succeed in this 
area are those who:

•  can offer best advice and guidance 
particularly for the more complex 
solutions;

•  consistently provide outstanding levels 

of customer service;

•  provide a full range of complementary 

professional services;

•  enjoy the scale to have the highest level 
of vendor relationships, accreditations 
and best commercial terms; and

•  cover a broad and constantly evolving 
range of vendors and technologies.

As the provision of technology is 
increasingly linked to the provision of 
ongoing service, the independent 
provider’s own solid financial standing and 
sustainability is of paramount importance. 

A customer’s infrastructure is invariably 
made up of best of breed component parts 
from many manufacturers and software 
publishers. We believe the role of an 
intermediary between the customer  
and the technology providers continues to 
play a vital role both for the customer who 
is looking to reduce the burden and 
complexities of dealing with multiple 
suppliers and for the vendors who do not 
have the customer reach, relationships or 
cost-effectiveness to sell to customers 

directly. Web-based procurement can assist 
companies in this process and indeed 
Softcat embraces this with our eCat tool, 
but this does not replace the human 
intellectual capital required to provide 
complex infrastructure solutions effectively.

Infrastructure is increasingly provided from 
cloud based solutions and that evolving 
trend is expected to continue. However, it is 
increasingly clear that one cloud will not fit 
all. Different types of customers will have 
different requirements but we expect the 
‘hybrid cloud’ to prevail.

Certain workloads will continue to be 
provided from infrastructure on-premise, 
perhaps in an on-premise private cloud 
environment; other workloads will be 
provided off-premise perhaps by a 
third-party infrastructure or services 
provider with a private cloud service; and 
other workloads will be provided from the 
public cloud.

The customer’s challenge will be to 
integrate these environments and select the 
best platform for their needs. That 
challenge will include having a common 
management platform across these 
different environments, migration of data 
from one cloud to another, business 
continuity in the case of any unforeseen 

6

Softcat Ltd Annual Report and Accounts 2015The technology market is constantly 
evolving and constantly presenting new 
opportunities. The winners in our part of 
the market will continually scour the 
technology world for the new developments, 
stay close to customers and the realities of 
the market and constantly evolve their 
offerings and business models to maximise 
the myriad of opportunities that present 
themselves. Whilst having attained 
significant scale in our market, we pride 
ourselves on maintaining the agility and 
customer intimacy of a much smaller 
organisation – and we believe this will 
enable us to stay on top of the market as  
it continues to develop.

SUPPORT

outages, networking and connectivity 
requirements in a world relying heavily on 
bandwidth, and most importantly of all the 
complex security and data integrity issues 
such environments will inevitably raise.

On top of these more technical issues, 
there are many business issues to solve 
such as software license compliance on 
multiple platforms and multiple access 
devices, a common and transparent billing 
platform to provide clarity to customers on 
what they have been charged for from 
where, and of course turning current 
capital investment expenditure into more 
flexible off balance sheet ‘as a service’ or 
utility computing expenditure.

The role of the infrastructure provider is to 
help customers answer these questions and 
provide the cloud services or a gateway to 
cloud services for elements of IT a 
customer may not wish to provide for 
themselves. The cloud environment, as with 
many technological developments, 
represents a significant opportunity for the 
infrastructure provider and in our opinion 
accentuates the requirement for the 
independent ‘trusted adviser’ role.

7

Strategic ReportDirectors' ReportFinancial StatementsFor more information, please visit:  www.softcat.comOUR
HISTORY

Softcat was incorporated as the Software 
Catalogue in 1993. 22 years later we are one 
of the UK’s leading IT infrastructure providers 
with revenues approaching £600m. 

DISENCHANTED WITH CORPORATE LIFE
Peter wanted to establish a company where employees felt 
truly valued and came to work with a smile on their faces. After 
creating a successful recruitment business Peter spotted an 
opportunity in the IT market and more specifically the software 
market. As the name suggests, the Company created a catalogue 
of software products from many of the world’s most popular  
IT vendors and mailed it to thousands of small and medium  
sized businesses. The phones started ringing and the Company 
never looked back.

Company changes  
name to Softcat

Martin Hellawell,  
CEO joins Softcat

New corporate  
strategy put in place

1993

2000

2003

Software Catalogue 
founded in 1993  
by Peter Kelly

Software licensing – 
became Microsoft’s 
largest mid-market 
reseller in the UK

Software Asset  
Management

2006

Datacentre

75%+
SOFTWARE

£18M

£57M

LATER IN THE NINETIES, 
the leading software companies introduced software 
licensing – the right to use software across a company 
rather than having to buy the physical boxed product  
by the unit.  

This was initially aimed at the large enterprise 
customers. Softcat spotted an opportunity to take 
software licensing and notably Microsoft software 
licensing into the SMB sector. This fuelled the second 
stage of Softcat’s growth and the Company became 
Microsoft’s leading provider in this space.

£1.8M

E
T
A
R
O
P
R
O
C

L
A
I
C
R
E
M
M
O
C

13  
EMPLOYEES

52  
EMPLOYEES

110  
EMPLOYEES

8

Softcat Ltd Annual Report and Accounts 2015

 
Strategic Report
Directors' Report
Financial Statements

Delivering 
Excellence in 
Leadership
2014 & 2015

2nd Best  
Workplace
in the UK

£596M

£146M

Won Sunday  
Times Best Small  
Company to work for

6th Best Workplace 
in Europe

2008

2010

2013

2014

2015

Professional  
Services

Cloud Services

Unified  
Comms

Big Data Business 
Intelligence

Managed Print  
Services

FULL IT-INFRASTRUCTURE  
OFFERING

Manchester  
office

London  
office

Bristol  
office

Leeds  
office

IN 2005, THE COMPANY EXPANDED
into the security arena and then in 2006 made a strategic decision to become an  
all-round IT infrastructure provider and developed strong partnerships and world  
class know-how in the areas such as workplace technology, data centre infrastructure,  
IT services, networking, connectivity, unified communications, cloud computing  
and managed services. In parallel the Company significantly expanded its target  
market, successfully entering both the enterprise and public sector markets.

In the last five financial years Softcat’s turnover has grown from £146m  
to £596m. This has been achieved entirely organically. The Company  
has no debt, strong cash flows and a healthy balance sheet. 

194  
EMPLOYEES

FY15

722  
EMPLOYEES

For more information, please visit:  
www.softcat.com

9

CHAIRMAN’S
STATEMENT

2015 has been another excellent  
year of progress for Softcat.

STRONG FINANCIAL 
PERFORMANCE
Softcat has a proud record of delivering 
strong and consistent growth in revenue 
and profitability and 2015 was no 
exception. 

Revenue growth of 18% was built upon 
further market share gains with adjusted 
operating profit up 14% to £40.6m, 
reflecting a strong margin of 6.8%. The 
business has continued to invest in key 
areas of technology capability and to 
expand its operations with the opening  
of a new office in Leeds.

IPO AND GOVERNANCE
Today we have announced the Company’s 
intention to seek a listing on the main market 
of the London Stock Exchange. The Softcat 
journey has been an exciting one for all 
connected to the business since its inception 
in 1993 and the move to become a public 
company represents the start of the next 
stage in its journey. 

I was delighted to be appointed as Chairman 
in August 2014 in anticipation of our flotation 
plans. Even before then we had embarked  
on a programme to strengthen the 
governance of the Company whilst retaining 
its entrepreneurial spirit which we so cherish 
and which we believe has underpinned  
our success. 

The depth and quality of the finance team 
has been progressively strengthened and 
internal audit capability will be created later 
this year. Ernst and Young were appointed as 
auditors in 2013. 

The executive leadership team of any 
company is critical to its success and our 
team is renowned for its knowledge of our 
sector. We have reshaped the Board in 
readiness for a public market listing in order 
to achieve the correct balance between 
Executive and Non-Executive Directors, with 
both Richard Lecoutre and Colin Brown 
stepping down as Directors on 19 March 
2015 and 15 October 2015, respectively. 
Both continue to play key leadership roles. 
On 19 January 2015 we were delighted to 
appoint Graham Charlton as Chief Financial 
Officer and he has already made a strong 
contribution in a very short period of time. 

We have assembled a strong group of 
Non-Executive Directors, with Lee Ginsberg 
joining us on 16 September 2015 as Senior 
Independent Director and Chair of the Audit 
Committee and Peter Ventress joining on 
1 October 2015 as Director and Chair of the 
Remuneration Committee. Both bring a 
wealth of public company experience to our 
Board and they will provide invaluable 
counsel at this critical stage in its 
development. 

As a Board we are aiming for full compliance 
with all aspects of the Code and, with that in 
mind, we are actively recruiting for a third 
Non-Executive.

I must also make special mention of Peter 
Kelly who founded the Company in his 
back shed in 1993 and who stepped down 
from his role as Non-Executive Director on 
15 October 2015. While Peter has not 
been involved in the day-to-day running of 
the business for the last three years, he is a 
truly unique individual whose charisma, 
energy, vision and passion for the Softcat 
team combined with real entrepreneurial 
flair led Softcat to become the very special 
business it is today.

Today Softcat has more than 850 team 
members and, on behalf of the Board,  
I would like to thank them all for their 
commitment and contribution to the 
Company’s success. They are the ‘spirit’  
of Softcat which sets us apart from our 
competitors. 

10

Softcat Ltd Annual Report and Accounts 2015SERVICE
CUSTOMER SERVICE IS 
PARAMOUNT

£596M 

TURNOVER

EXPERIENCE

MARKET LEADING REPUTATION 
BASED ON 20 YEARS OF  
SERVICE EXCELLENCE

DIVIDEND
Dividends of £7,211,000 on the Ordinary, 
A and MR shares and £100,000 on the  
MR shares were paid in the year.

A full year dividend on the ordinary, A and 
MR shares of 406p per share was declared 
post year end and was paid on 5 October 
2015 to those on the share register on 
30 September 2015. A further dividend on 
the MR shares of £97,500 was paid on 
30 September 2015.

LOOKING FORWARD
The Company has plans for strong growth 
in the future as we look to gain more new 
customers and provide even more services 
to our existing customers. We can only do 
this by growing our team and we have very 
ambitious plans to recruit more new 
graduates and apprentices than ever 
before this year and to open our first office 
in Scotland. 

Our success has always been underpinned 
by a great and engaged team committed 
to outstanding customer service and that 
will remain our absolute focus. 

BRIAN WALLACE
CHAIRMAN

£40.6M 

ADJUSTED OPERATING PROFIT

RANKED 
2ND BEST
UK LARGE WORKPLACE

794 
EMPLOYEES
AT YEAR END

11

Strategic ReportDirectors' ReportFinancial StatementsFor more information, please visit:  www.softcat.comCHIEF EXECUTIVE’S
STATEMENT

Individually our employees are good. 
Collectively they are fantastic.

Q. How’s the year been for you?
A.  Very good. It’s been a lot of hard work 

but what’s new there?  I turned 50, most 
people said they thought I’d turned 50 
a long time ago. 

Q. How would you describe the 

Company’s top line performance 
last year?

A.  It was another strong year of growth 

from Softcat. Revenues leapt again from 
£505m to £596m, so an absolute 
increase of £91m which is very much in 
line with the kind of strong growth we 
have achieved in recent years. This top 
line organic growth of 18% compares 
favourably to recent results we have 
seen from our major competitors and 
we continue to make market share gains 
in the UK.

In 2010 the Company achieved 
revenues of £146m; just five years later 
the Company has achieved revenues of 
nearly £600m. All of Softcat’s growth 
has been achieved organically.

Q. How was gross profit?
A.  Gross profit grew strongly by 16% and 
surpassed the £100m level for the first 
time. While the market continued to be 
competitive, gross margin percentage 
held very steady. As anticipated, our 
lower margin public sector business 
grew faster than the corporate business, 
resulting in slightly lower overall gross 

REVENUE

2015
2014
2013

596.1

504.8

395.8

margin in percentage terms. This was 
fully expected and planned for when we 
entered the public sector market several 
years ago.

Q. And operating profit?
A.  Operating profit from the ongoing 

operations of the business (adjusted 
operating profit) grew by 14% to £41m 
and we made significant investments in 
future growth. Sales force recruitment 
continued in line with previous years 
and the Company has continued to 
invest in new talent to strengthen further 
our services capability. We continue to 
run a very lean organisation, with 
adjusted operating profit as a 
percentage of gross profit of 39.5% in 
the year.

  Adjusted operating margin moved 
slightly from 7.0% to 6.8% which is 
largely explained by the small shift in 
business mix between corporate and 
public sector together with ongoing 
investment in sales and professional 
service capability. This remains an 
extremely strong performance. 

  As announced today, the Company is 

pursuing a flotation on the main market 
of the London Stock Exchange. 
Exceptional costs of approximately £1m 
relating to this project were incurred in 
the financial year. Operating profit after 
these exceptional costs was £40m, an 
11% year-on-year increase.

Q. So overall how would you 
describe the Company’s 
financial performance?

A.  It was a solid year of continued progress 
which was very much in line with the 
goals we set ourselves at the beginning 
of the year.

Q. Does the performance of any 

particular areas of the business 
stand out?

A.  I’m pleased to report that every sales 

team and every business line achieved 
growth in the year. The London and 
Public Sector teams stood out for strong 
growth as did the business lines of 
security and services.

Q. Tell us about one of your 
highlights of the year?

A.  One highlight for me was the opening 
of our Leeds office for several reasons. 
New branch openings are important to 
us: firstly and most importantly they help 
us increase our catchment area for 
bringing new talent into the Company, 

12

Softcat Ltd Annual Report and Accounts 2015 
11,400 

CUSTOMERS IN 2015

99%
CUSTOMER 
SATISFACTION RATING

98%

Employee Satisfaction 

which is our biggest challenge; secondly 
they help break down the size of our 
organisation, making sure we keep  
our friendly and familiar working 
environment and we don’t get too big 
and ugly in any single location. And of 
course it helps us get closer to existing 
and potential customers in the area.

The creation of the Leeds office said a 
lot of good things about Softcat. It’s 
being led by a super guy who joined us 
straight from university just five years 
ago and had progressed rapidly 
through the ranks. He came up with the 
idea, stuck up his hand to do it and 
created a team around him. I love 
seeing young people power forward like 
that and take the entrepreneurial 
initiative. I was equally pleased that the 
time between him putting forward his 
plan and the Company signing it off, 
was very quick. I love the fact that while 
we’re now a £600m Company we can 
still make important decisions at 
lightning speed and people in the 
organisation are empowered to take 
initiative and responsibility.

Q. What other progress is being 

made?

A.  I think we have lots of progress to make 
across every area of the organisation. I 
don’t say that glibly, I look around the 
organisation and both the teams and I 
see room for improvement everywhere. 
That’s what keeps it interesting and 
makes me think this organisation still 
has lots of future potential.

  While the focus remains very much on 
developing the front office of the 
business, we have made a lot of 
progress in the back office this year. 
One of the results of that was very 
strong cash generation and operating 
profit to operating cash conversion was 
132%. We’re getting better at using 
data to really understand and help us 
develop our business. We’ve also made 
a lot of progress in corporate 
governance as we continue to transition 
our main Board from being a very 
executive driven team to a more 
balanced mixture of execs and 
non-execs.

Q. Any lowlights?
A.  Always some. Our Q3 (February to 

April) was tough. I think some of that 
was due to us underestimating how 
strong our Q3 was the previous year 
due to the one-off impact of the XP 
migrations. So we probably set 
ourselves an unrealistic target of growth 
on top of the previous Q3 and then that 

was compounded by what felt like a bit 
of a slow-down in spending leading up 
to the general election. That was a 
tough quarter. But having said that we 
still delivered double digit growth in Q3 
and the team occasionally remind me 
I’m never satisfied! I was however 
delighted that we enjoyed an even 
stronger Q4 and the momentum really 
picked up again so we start the new 
financial year on a very positive note.

Q. How are you performing against 

the key goals of the 
organisation?

A.  We have the lofty ambition of being the 
best in our sector in terms of employee 
engagement, customer satisfaction and 
financial performance. These 
statements are often difficult to quantify 
and measure but it’s important we keep 
these key goals very much front of mind. 

  We’re probably best known for 

employee engagement and while I think 
we’re far from perfect and Softcat isn’t 
for everyone, it’s been another good 
year. Employee satisfaction ratings 
remain very strong with 98% of 
employees rating themselves either very 
satisfied or satisfied with Softcat as an 
employer and the Company being 
named as the No. 2 Best Workplace in 
the UK (Large Category) by the Great 
Place to Work Institute. 

13

Strategic ReportDirectors' ReportFinancial StatementsFor more information, please visit:  www.softcat.com 
CHIEF EXECUTIVE’S STATEMENT 
CONTINUED

In terms of customer satisfaction, Softcat 
customers continue to vote with their 
business and the vast majority of our 
revenues and a large part of our growth 
once again came from our existing 
customers and them spending more with us. 

  Others may decide to focus their 
business away from technology 
provision. That’s their prerogative and it 
may well be right for their organisations. 
But for us that only creates yet more 
opportunity in that space.

this is about extending from the core 
rather than transitioning away from 
anything.

To maintain new business development 
we will continue recruiting extensively to 
expand the sales force and look to open 
further branches to help us in this effort.

  While we’re probably amongst the top 
five value-added resellers (‘VARs’)  
in the UK now, we estimate we have 
approximately 5% share of our 
addressable market. There’s plenty 
more business to go after.

Q. How will the Softcat offering 

Q. What’s the sales strategy for  

growth moving forward?

A.  It’s the same as it’s always been and it’s 
very simple. Basically it has two parts: 
(1) sell more to existing customers and 
(2) win new customers. We’ll only 
succeed with that if we provide the very 
best service, so the strategy is 
predicated on that. 

  We have a growing and diversified 

develop?

customer base but very few customers 
buy anything like all our offerings from 
us. So there is a lot more business to do 
in our existing customer base both with 
our existing offerings and the new ones 
we continually bring to market.

Softcat is well known for its ability to win 
new customers and for its new business 
engine. This year’s been strong in terms 
of new account acquisition, particularly 
in terms of the size and quality of some 
of those accounts. We will continue to 
focus on winning new customers and 
expanding our existing relationships in 
our very established SMB sector, 
including among smaller businesses 
and service providers, and continue to 
penetrate further adjacent markets such 
as public sector and enterprise. Again, 

A.  A lot of our future growth will come 
from doing more in our existing and 
established areas and continuing to add 
more depth to each of those areas 
notably the areas of workplace 
technology; networking and security; 
and on and off premise datacentre 
infrastructure.

  We’re adding further breadth to those 
offerings; newer areas which are 
developing positively for us include 
areas such as unified communications, 
big data and analytics, public cloud 
offerings and managed print. It’s critical 
that we stay very close to our customers 
and evolve our offering in line with their 
changing requirements. What we do will 
be driven by what our customers need 

  Our annual customer satisfaction survey 
produced the best results yet with 99% of 
respondents stating they were either very 
satisfied or satisfied and most importantly 
the highest rating of very satisfied reached 
a record 79% of customers.

In terms of financial performance, others 
can judge but compared to similar sized 
peers in our specific sector both in the UK 
and internationally, we think financial 
performance is very strong, particularly in 
organic growth terms.

Q. Over time are you trying to 

move away from being a reseller 
and become more of a systems 
integrator?

A.  We are a reseller and proud of that.  

We like this space and we’re not trying to 
move away from it. We set out to become 
the quality provider in our market space; 
the people known for the best customer 
service and real expertise in what we do, 
particularly in the more added value 
areas of technology. Combine that with a 
light and lean business structure, we 
believe we have a very sustainable model 
for profitable growth. We will continue to 
extend the depth and breadth of what we 
do but this is an extension around the 
core not a transition from it.

14

Softcat Ltd Annual Report and Accounts 2015 
 
 
 
Strategic Report
Directors' Report
Financial Statements

rather than what we would like to do for 
them. Our capability and expertise 
around the technology we provide 
notably in the areas of consultancy and 
design, implementation, support and 
managed services will continue to be 
augmented and expanded. 

  Cloud computing in all its various 
flavours represents a particularly 
significant opportunity for us. We 
continue to make strong progress in 
providing our own hybrid cloud services, 
selling and supporting our partners’ 
software as a service and public cloud 
offerings, and the service partner 
community continues to be a strong and 
growing part of our customer base. We 
have sold software on a subscription 
basis even before the cloud was called 
'the cloud', which has made it easier for 
us to embrace the cloud world. We 
believe most customers will consume IT 
from a combination of on-premise 
infrastructure, private and public cloud. 
Softcat is able to provide its customers 
with all of those various types of 
infrastructure and help customers 
migrate, secure, manage and integrate 
these different environments into one 
transparent solution. That’s a great 
opportunity for us. 

aggregated monthly bill. Driven in 
part by Microsoft’s recent move 
towards monthly-in-arrears billing with 
Office 365 and Azure, we are 
investing in a billing engine to enable 
us to deliver a consolidated bill for the 
services a customer consumes from 
us, from Softcat-delivered managed 
services, through connectivity and on 
to public cloud. 

Q. How are you feeling about 
Softcat’s vendor partners 
currently?

A.  Very positively. We work very hard on 

our vendor relationships and strive to be 
the partner of choice for each of our key 
vendor relationships. We aim to be the 
most effective reseller to work with and 
we are extremely privileged to enjoy 
many outstanding relationships with our 
vendor partners. I’d like to take this 
opportunity to thank those vendors for 
the incredible support they give our 
organisation – it’s critical to our success. 
And it feels like the IT channel continues 
to be very much in the ascendency. 
Certainly from our traditional vendor 
partners we very much see a direction of 
increasingly developing, promoting and 
driving business through the IT channel. 

In addition, we think there is an 
opportunity for a provider to bring 
together these various streams and to 
provide customers with a single, 

  Our established vendors continue to 

drive their offerings forward and bring 
us new opportunities to take to market. 
In parallel we continue to keep our eyes 
open for exciting new entrants who 

might offer something different for our 
customers or be the market leaders of 
tomorrow. We’re certainly not resting on 
our laurels and just cranking the handle 
with existing relationships. Don’t forget 
I’m old enough to remember when 
Novell were one of the biggest players 
in the market!

Q. So would you say that your 

vendor relationships are the 
biggest contributor to the 
Company’s success?

A.  No, that would be our employees. 

Individually they’re good. Collectively 
they’re fantastic.

Q. Softcat always has a word of the 
year, what’s your word of the 
year this year?

A.  Passion. Expect to see a very passionate 

Softcat this year.

MARTIN HELLAWELL
CHIEF EXECUTIVE OFFICER

15

For more information, please visit:  www.softcat.com 
FINANCIAL 
REVIEW

Increases in both customer numbers and revenue 
per customer underpin a tenth consecutive year of 
profitable growth. The business has momentum and 
headroom for further expansion, together with a 
strong and debt-free balance sheet.

SUMMARY RESULTS AND KPIs

Revenue
Gross profit
Gross profit margin
Adjusted operating profit1
Adjusted operating profit margin
Adjusted OP as % of GP
Operating profit
Operating cash flow2

Year ended 
31 July 
2015
£'000

Year ended 
31 July 
2014
£'000

596,084
102,775
17.2%
40,586
6.8%
39.5%
39,582
52,229

504,797
88,521
17.5%
35,528
7.0%
40.1%
35,528
43,866

2015 
Growth

18%
16%

14%

11%
19%

1  Adjusted operating profit is stated before the impact of exceptional items and share-based payments charges.
2  Operating cash flow is defined as cash generated from operations less net capital expenditure.

REVENUE AND  
OPERATING PROFIT
Revenue grew 18% to £596m during the 
year, reflecting increases in both customer 
numbers and average revenue per 
customer. This demonstrates strong progress 
against both key goals of our strategy to win 
new customers and grow existing accounts. 
Customer numbers grew largely through the 
efforts of new sales staff recruited in the last 
two years, while revenue per customer gains 
are typically driven by the maturity of 
relationships held by more experienced 
members of the sales team. 

These results are a continuation of a long 
track record of success for Softcat. Growth 
across revenue, gross and operating profit 
was evident in all four quarters of the 
financial year, extending an unbroken run 
of year-on-year growth to 40 consecutive 

quarters. This is despite strong comparative 
figures during the third quarter due to 
additional activity in that period of 2014 
from Windows XP end of life transition.

Also key to the strong results is our ability to 
provide customers with a full range of IT 
solutions. This is reflected in the balance 
and diversity of our revenue mix between 
software, hardware and services. Service 
revenue includes three elements: services 
provided to customers by in-house Softcat 
resource, reselling of packaged third party 
services (e.g. vendor care packs), and 
services provided to Softcat customers 
under framework agreements by sub-
contracted third parties.

Gross margin was strong by industry standards 
but declined as planned in relative terms 
against prior year largely due to business mix.

16

2015 was another year of significant 
expansion, with average employee 
numbers growing 20% to 722 (with 
year-end headcount at 794). This reflects 
our continued investment in front-line sales 
people, supporting specialists and 
professional service capability.

Our ability to grow the sales team has 
been augmented by the opening of a new 
office in each of the last two financial 
years. Our Leeds branch opened in 
February 2015 following the establishment 
of a Bristol office in January 2014. This 
brings the number of branches for the 
business up to five, providing greater 
capacity and reach for recruitment activities 
which we expect to underpin future growth.

In addition, we have continued with a 
programme of professionalisation of the 
back-office functions and have developed 
more robust governance processes.

The above investments have been 
accommodated with largely unchanged 
operating efficiency. Conversion of gross 
profit to adjusted operating profit during 
the year was 39.5% (2014: 40.1%). The 
slight reduction reflects the exceptionally 
strong FY14 results, driven by one-off 
activity attributed to Windows XP end  
of life.

Softcat Ltd Annual Report and Accounts 2015£596.1M
REVENUE

132% 

OPERATING CASH 
CONVERSION

14% 

ADJUSTED OPERATING  
PROFIT GROWTH

Percent of total Revenue

  48% Software
  38% Hardware
  14% Services

EXCEPTIONAL ITEMS
Adjusted operating profit is stated before 
the impact of £1m of exceptional items 
which relate to professional services and 
other expenditure in connection with our 
potential main market listing. Further such 
costs will be incurred in FY16.

TAXATION
The effective tax rate for 2015 was 21.8% 
(2014: 23.2%). The reduction reflects the 
decrease in the standard rate of UK 
corporation tax from 22.33% to 20.67%. 
The Company has a net deferred tax asset 
carried forward of £678k at the balance 
sheet date, mainly in respect of further 
share-based payment reliefs which will be 
applied to future periods.

BALANCE SHEET
The Company’s balance sheet mirrors  
the business' operations – simple and 
uncomplicated. Non-current assets 
comprise just 4% of total assets and are 
mostly tangible. Apart from items in transit 
at year end we hold virtually no stock, and 
the aging of our debtors is as low as it has 
ever been.

CASH POSITION
Cash flow was exceptionally strong during 
the year due to further efforts to streamline 
working capital balances and improve 
processes around payments and 
collections. Debtor days improved from  
48 to 46 and operating profit to operating 
cash conversion rate (measured before 
taxation but after net capital expenditure) 
was very strong at 132% (2014: 123%). 
This rate of improvement in working capital 
is not expected to be replicated going 
forward, although we do aim to maintain 
cash conversion in the range of 85%–95%.

The Company remains debt-free and had a 
year-end bank and cash balance of £75m.

DIVIDEND
Dividends of £7,211,000 on the Ordinary, 
A and MR shares and £100,000 on the  
MR shares were paid in the year.

A full year dividend on the ordinary, A and 
MR shares of 406p per share was declared 
post year end and was paid on 5 October 
2015 to those on the share register on 
30 September 2015. A further dividend on 
the MR shares of £97,500 was paid on 
30 September 2015.

GRAHAM CHARLTON
CHIEF FINANCIAL OFFICER

17

Strategic ReportDirectors' ReportFinancial StatementsFor more information, please visit:  www.softcat.comCORPORATE SOCIAL 
RESPONSIBILITY

We take our social responsibility seriously particularly in  
the areas of charitable activity, looking after our employees 
and in minimising our environmental impact.

CHARITIES
In 2007 we started our charity team in 
Softcat. The aim was to raise money for a 
number of worthy causes chosen by our 
staff, and where possible for causes our 
staff were already directly involved in or 
affected by. We aimed and continue to aim 
to do this by getting as many staff involved 
as possible, as well as customers and 
suppliers, in order to fulfil what we think is 
our corporate responsibility. We feel it is 
important to promote awareness of 
hardship and worthy causes and to show 
how individuals and teams may come 
together to do something fantastic for the 
greater good.

The primary purpose has been to help 
raise money and provide assistance for 
charities which has resulted in over £1.2m 
raised since the beginning of the 
programme, and £200k alone in financial 
year 2015, through both employee and 
Company initiatives. The Company has 
also benefited enormously from the 
programme as this has helped to increase 
staff engagement, employee satisfaction 
and staff development through the 
multitude of activities employees run, 
encouraged and supported by the Company.

Charities large and small, local and 
national, have benefited from this 
fundraising to date, including Dreams 
Come True, Cancer Research UK, 
Tuberous Sclerosis Association, Wooden 
Spoon Cancer Care Unit, Helen & Douglas 
House, Harry Mills Trust, EducAID Africa 
and Save the Children – Haiti. 

Alongside this, we support focus events 
from organisations such as Comic Relief for 
whom we have acted as a contact centre 
for the last two years on top of our own 
fundraising activities for the cause. These 
events are great fun in and of themselves 
as well as helping those less fortunate than 
ourselves.

ENVIRONMENTAL ACTIVITY
Softcat is not a manufacturer of product 
and as a services-based organisation our 
carbon footprint is limited. However, we 
take our environmental responsibility 
seriously and try to contribute positively 
wherever possible across the business. In 
our business, this means doing lots of small 
things and setting an example to 
employees. We run an active company 
‘Green Team’ made up of environmentally 
conscious employees across the 
organisation and chaired by our CEO, 
Martin Hellawell.

The Company reduces power consumption 
by using technology to automatically power 
down all devices when not in use. Power 
consumption was key in our decision to use 
thin clients as our standard desktop devices 
and to use LED lighting in our offices. 
Recycling of waste including paper, plastics 
and cans is implemented and enforced in 
all our working environments. We even 
recycle the thousands of tea bags used in 
our offices each month to create compost 
on site, which is then available to 
employees to purchase for a nominal 
charitable donation. 

SOFTCAT IN THE COMMUNITY
As well as our charitable activities, Softcat 
endeavours to play a positive and active 
role in the local communities where we 
operate. This takes the form of helping 
several local sports teams and 
associations, providing volunteers for a 
number of activities and events and 
supporting bodies like the local Chamber 
of Commerce.

18

Softcat Ltd Annual Report and Accounts 2015Strategic Report
Directors' Report
Financial Statements

19

LOOKING AFTER OUR 
EMPLOYEES
Softcat strives to provide a highly 
supportive environment for our most 
important assets – our employees – and try 
to provide the very best in employee 
welfare. We provide excellent training and 
development opportunities, strong 
feedback mechanisms to employees on 
their performance and a strong feedback 
process between employees and the 
organisation. Regular face to face 
communication between the organisation 
and its employees is seen as paramount 
and includes a weekly all-company 
meeting. The Company provides a wide 
range of benefits including weekly on-site 
visits by a doctor and access to a plethora 
of Softcat sporting and social activities. If 
any member of the Softcat team or their 
immediate family faces personal difficulties, 
Softcat looks to support them in any way 
we can.

For more information, please visit:  www.softcat.comBOARD OF 
DIRECTORS

Over the last year Softcat has evolved its Board significantly in line with modern 
corporate governance. The Company now has a more streamlined Board with 
a stronger balance between Executive and Non-Executive positions. The 
Company intends to add a further experienced Non-Executive Director to its 
Board to complete this process.

BRIAN WALLACE
CHAIRMAN
Brian was appointed Chairman of Softcat 
on 1 August 2014 having joined the Board 
as a Non-Executive Director in November 
2011. He is also Chairman of Travelodge 
and a Non-Executive Director of Firstgroup 
plc. He has previously held executive board 
positions with a number of FTSE 100 and 
FTSE 250 companies, most recently as 
Group Finance Director of Ladbrokes plc. 
Prior to rejoining Ladbrokes, he was Group 
Finance Director and Deputy Chief 
Executive of Hilton Group plc. A Chartered 
Accountant, he began his career at Price 
Waterhouse and went on to perform senior 
finance roles at Geest, APV and 
Schlumberger. He previously served as a 
Non-Executive Director at Scottish and 
Newcastle plc, Hays plc, Camelot 
Entertainments plc and Miller Group.

LEE GINSBERG
SENIOR INDEPENDENT NON-
EXECUTIVE DIRECTOR
Lee Ginsberg joined Softcat in September 
2015 as Senior Independent Non-Executive 
Director and Chairman of the Audit 
Committee. He is a Chartered Accountant 
by profession and was previously Chief 
Financial Officer of Domino’s Pizza Group 
plc. Lee joined Domino’s Pizza in 2004 
and retired in April 2014. Prior to his role at 
Domino's Pizza Group plc, Lee held the 
post of Group Finance Director at Health 
Club Holdings Limited, formerly Holmes 
Place plc, where he also served for 18 
months as Deputy Chief Executive.

Lee is a Non-Executive Director and 
Chairman of the Audit and Risk Committee 
of Mothercare plc and is a Non-Executive 
Director and Chairman of the Audit and 
Risk Committee of Trinity Mirror plc. Lee is 
also the Non-Executive Deputy Chairman, 
Senior Independent Director and Chairman 
of the Audit Committee of Patisserie Valerie 
Holdings plc and recently joined the Board 
of On The Beach plc as a Non-Executive 
Director and Senior Independent Director 
and Chairman of the Audit Committee.

PETER VENTRESS
INDEPENDENT NON-EXECUTIVE 
DIRECTOR
Peter was appointed to the Board of Softcat 
in October 2015. Most recently from 2009 
till 2015 he was Chief Executive Officer of 
Berendsen, a £1.8bn market cap FTSE 250 
business specialising in outsourcing of textile 
rental products with major contracts across 
the NHS, large hotel groups and many SME 
businesses across Europe. Prior to this Peter 
has worked in senior executive roles with 
Staples where he was International 
President, looking after all of Staples’ 
business outside the USA, including Europe, 
Australia, China, India and South America. 
He was previously Chief Executive Officer of 
Corporate Express, a Dutch public company 
with operations across the world and a 
turnover of around €7bn.

Peter is currently Deputy Chairman of 
Galliford Try, the FTSE 250 construction 
company and a Non-Executive Director at 
Premier Farnell, a FTSE 250 electronic 
components distributor. As well as his 
commercial interests Peter has roles in 
Education as a Foundation Director of a 
multi-academy schools trust in Kent and as a 
school governor in South London.

20

Softcat Ltd Annual Report and Accounts 2015MARTIN HELLAWELL
CHIEF EXECUTIVE OFFICER
Martin joined Softcat in 2006 as Managing 
Director. During his tenure, Softcat has 
grown from approximately £50m to 
approaching £600m turnover. Martin 
graduated from Lancaster University with a 
degree in Management and French and 
began his career in the IT industry with 
Miles 33. During his 13 year tenure at 
Computacenter, Martin was responsible for 
the marketing function, ran the French 
subsidiary and led acquisitions in the UK, 
Belgium and Germany. He was part of the 
flotation team, ran operations, chaired the 
Company’s international joint venture  
ICG and was Chief Operating Officer of  
the dot com off-shoot Biomni. Martin  
has also worked for SCC and for Canalys  
as an independent consultant. Martin  
lives in North London with his wife and 
three children.

GRAHAM CHARLTON
CHIEF FINANCIAL OFFICER
Graham joined Softcat in January 2015 as 
Chief Financial Officer. Previously, he spent 
four years as Finance Director at 
comparethemarket.com, one year as 
Finance Director at See Tickets and prior to 
that five years in various senior finance 
roles at Experian plc, including as Finance 
Director for the Decision Analytics division 
across UK & EMEA. 

Graham is a Chartered Accountant and 
began his career with Andersen after 
graduating with an MA in Natural Sciences 
from King’s College, Cambridge University. 
Graham is married and lives in 
Buckinghamshire with his wife and  
two children.

21

Strategic ReportDirectors' ReportFinancial StatementsFor more information, please visit:  www.softcat.comSTATEMENT OF  
PRINCIPAL RISKS  
AND UNCERTAINTIES

The principal risks and uncertainties facing the 
Company are broadly grouped as – financial 
instruments, liquidity, interest rate  
and credit risk.

Financial instruments
The Company uses financial instruments comprising bank overdrafts 
and cash, together with various items such as trade debtors and trade 
creditors that arise directly from its operations.

The main risks arising from the financial instruments are credit risk and 
liquidity risk. The Company reviews and agrees policies for managing 
these risks as detailed below.

Liquidity risk
Bank balances are structured so as to enable cash to be available when 
required. All of the Company’s cash reserves are either held in instant 
access accounts or as cash in hand. The Company does not enter into 
any derivatives transactions.

Credit risk 
The Company operates the following processes to manage its credit risk 
exposure:

•  performing credit checks on all new accounts before shipping goods
•  applying appropriate credit limits to all accounts
•  periodic reviews of all debtor balances, ensuring balances do not fall 

outside of agreed terms; and

•  insuring all debts through a reputable credit insurer

This Strategic Report is approved by the Board of Directors and signed 
on behalf of the Board.

Interest rate risk
The Company does not have any borrowings and therefore the only 
interest rate risk it is exposed to is rates received on deposits. The 
Company accepts the risk of losing interest on deposits due to interest 
rate reductions.

MARTIN HELLAWELL
CHIEF EXECUTIVE OFFICER
19 October 2015

22

Softcat Ltd Annual Report and Accounts 2015DIRECTORS’  
REPORT

The Directors present their report for the year ended 31 July 2015.

Directors of the Company
The following Directors have held office since 1 August 2014:

P D J Kelly 
M J Hellawell
B Wallace
C W Brown
R A Lecoutre
G L Charlton
L Ginsberg
P Ventress

(resigned 15 October 2015)

(resigned 15 October 2015)
(resigned 19 March 2015)
(appointed 19 March 2015)
(appointed 16 September 2015)
(appointed 1 October 2015)

Performance indicators
The Directors use a number of measures, both financial and non-
financial by which to monitor and benchmark performance. As well as 
the key financial indicators discussed in the Strategic Report, they also 
regard the following as important:

Staff numbers, retention and recruitment
Staff retention rates are monitored on a monthly basis against 
recruitment plans. The Company has continued to invest heavily in sales 
recruitment and has complemented this by strengthening all support 
functions to provide a platform for further growth. Overall staff numbers 
increased from 673 on 31 July 2014 to 794 on 31 July 2015.

Customer satisfaction
The Company requests feedback from its customers on service levels 
and overall customer satisfaction and conducts a formal annual survey 
to measure formally customer satisfaction. In this year’s extensive annual 
customer survey conducted in July 2015, 99% of customers surveyed 
were either satisfied or very satisfied with Softcat as a company to do 
business with. Within that collective group we saw a 2% shift upwards of 
those that were satisfied to very satisfied, with this latter category now 
accounting for over 79% of our customers. Below is a brief summary of 
the results of the latest survey of 1,088 customers:

Very satisfied 79.1% (2014: 77.1%), satisfied 20.0% (2014: 21.9%), 
dissatisfied 0.4% (2014: 0.7%), and very dissatisfied 0.5% (2014: 0.3%).

Debtor days
Debtor days are regularly monitored and the extension of credit to 
customers, on agreed terms, is subject to ongoing review by management. 
As at 31 July 2015, debtor days were 46 days (2014: 48 days).

Results and dividends
The results for the year are set out on page 26.

Dividends of £7,211,000 on the Ordinary, A and MR shares and 
£100,000 on the MR shares were paid in the year.

A full year dividend on the ordinary, A and MR shares of 406p per share 
was declared post year end and was paid on 5 October 2015 to those 
on the share register on 30 September 2015. A further dividend on the 
MR Shares of £97,500 was paid on 30 September 2015.

Future developments
The Company will continue its unwavering focus on the things that have 
been central to its sustained growth; industry leading customer service 
and employee satisfaction. The Company will remain focused on further 
investment in its people in order to continue to improve the quality of 
service provided to its existing corporate and public sector customers 
and develop further our offering to win new accounts from our 
competitors. Achieving total customer satisfaction through service 
excellence remains the key goal.

To help enable further sustained growth, the Company will continue to 
seek opportunities to expand into new regional offices.

Charitable donations

During the year the Company made the 

following payments:
Charitable donations 

 2015
 £’000

 2014
 £’000

 217 

 176

The recipients and amounts of the charitable donations are as follows:

Dreams Come True
Cancer Research
Children in Need
Other charities

£141,256
£10,000
£7,003
£58,843

Directors’ indemnities
The Company has made qualifying third party indemnity provisions for 
the benefit of its Directors which were made during the year and remain 
in force at the date of this report.

Financial Instruments
The financial risk management objectives and policies with respect  
to financial instruments are described in the Strategic Report on  
pages 1 to 22.

Employee involvement
The Company places considerable value on the involvement of its 
employees and continues to keep them informed on matters affecting 
them as employees. This is undertaken through a variety of methods 
including, but not limited to, team briefings, Company days, email and 
intranet. At team meetings, managers are responsible for ensuring that 
information sharing, discussion and feedback take place on a regular 
basis. As a result of these meetings management can communicate the 
financial and economic factors affecting the Company and ensure that 
the views of employees are taken into account in Company decisions 
which are likely to affect their interests.

Disabled persons
The Company takes the issues of equality and diversity very seriously and 
is committed to equal opportunities by monitoring and regularly reviewing 
policies and practices to ensure that it meets current legislative 
requirements. No employee or potential employee receives less 

23

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.comfavourable treatment or consideration on grounds of gender, disability, 
race, national or ethnic origin, sexual orientation or marital status. All 
necessary assistance and training is made available to those with 
disabilities to enable them to work for the Company and maximise their 
contribution and performance. Arrangements are made, wherever 
possible, for retraining employees who become disabled, to enable them 
to perform work identified as appropriate for their aptitudes and abilities.

Corporate governance
The Company is committed to maintaining high standards of corporate 
governance even though it is not required to comply with the provisions 
under Schedule 8 of the Companies Act 2006. The Board is responsible 
for setting policies on Directors’ remuneration and for determining their 
individual remuneration packages. The main elements of a Director’s 
remuneration package are basic salary and benefits, pension 
arrangements, annual bonus plans and long-term share-based incentive 
plans that are aligned to the success of the Company.

Going concern
The Company’s business activities, together with the factors likely to 
affect its future development, its financial position and its financial risk 
management objectives, as well as details of its financial instruments 
and its exposure to interest, credit and liquidity risk are described in the 
Strategic Report on pages 1 to 22.

The Company has considerable financial resources together with a 
significant number of customers, across different industries, with which 
the Company has strong relationships and enjoys consistent repeat 
business. In addition, the Company has an increasing number of 
long-standing, deep relationships with many suppliers which diversify 
supply chain risk. As a consequence, the Directors believe that the 
Company is well placed to manage its business risks successfully despite 
the current uncertain economic outlook.

After making enquiries, the Directors have a reasonable expectation 
that the Company has adequate resources to continue in operational 
existence for the foreseeable future. Accordingly, they continue to adopt 
the going concern basis in preparing the annual financial statements.

Auditor
In accordance with the Company’s articles, a resolution proposing the 
reappointment of Ernst & Young LLP as auditor of the Company has 
been passed at a General Meeting.

Statement of Directors’ responsibilities 
The Directors are responsible for preparing the Strategic Report, the 
Directors’ Report and the financial statements in accordance with 
applicable law and regulations.

financial statements unless they are satisfied that they give a true and 
fair view of the state of affairs of the Company and of the profit or loss 
of the Company for that period. In preparing these financial statements, 
the Directors are required to:

•  present fairly the financial position, financial performance and cash 

flows of the Company;

•  select suitable accounting policies in accordance with IAS 8: 

Accounting Policies, Changes in Accounting Estimates and Errors 
and then apply them consistently;

•  present information, including accounting policies, in a manner that 

provides relevant, reliable, comparable and understandable information;

•  make judgements and accounting estimates that are reasonable;
•  provide additional disclosures when compliance with the specific 
requirements in IFRS, as adopted by the European Union, is 
insufficient to enable users to understand the impact of particular 
transactions, other events and conditions on the Company’s financial 
position and financial performance; 

•  state whether the Company financial statements have been prepared 
in accordance with IFRS, as adopted by the European Union; and

•  make an assessment of the Company’s ability to continue as a  

going concern.

The Directors are responsible for keeping adequate accounting records 
that are sufficient to show and explain the Company’s transactions and 
disclose with reasonable accuracy at any time the financial position of 
the Company and enable them to ensure that the financial statements 
comply with the Companies Act 2006 and Article 4 of the IAS 
regulation. They are also responsible for safeguarding the assets of the 
Company and hence for taking reasonable steps for the prevention and 
detection of fraud and other irregularities.

The Directors are responsible for the maintenance and integrity of the 
Company website. Legislation in the United Kingdom governing the 
dissemination of financial statements may differ from legislation in other 
jurisdictions.

Statement of disclosure to auditors
So far as the Directors are aware, there is no relevant audit information 
of which the Company’s auditors are unaware. Additionally, the 
Directors have taken all the necessary steps that they ought to have 
taken as Directors in order to make themselves aware of all relevant 
audit information and to establish that the Company’s auditors are 
aware of that information.

Approved by the Board of Directors and signed on behalf of the Board.

Company law requires the Directors to prepare financial statements for 
each financial year. Under that law the Directors have elected to 
prepare the financial statements in accordance with International 
Financial Reporting Standards (‘IFRS’) as adopted by the European 
Union. Under Company law the Directors must not approve the 

GRAHAM CHARLTON
CHIEF FINANCIAL OFFICER
19 October 2015 

24

Softcat Ltd Annual Report and Accounts 2015INDEPENDENT  
AUDITOR’S REPORT 
TO THE MEMBERS OF SOFTCAT LIMITED

We have audited the financial statements of Softcat Limited for the year 
ended 31 July 2015 which comprise the Statement of Profit or Loss and 
Other Comprehensive Income, the Statement of Financial Position, the 
Statement of Changes in Equity, the Statement of Cash Flows and the 
related notes 1 to 26. The financial reporting framework that has been 
applied in their preparation is applicable law and International Financial 
Reporting Standards (‘IFRS’) as adopted by the European Union.

This report is made solely to the Company’s members, as a body, in 
accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our 
audit work has been undertaken so that we might state to the 
Company’s members those matters we are required to state to them in 
an auditor’s report and for no other purpose. To the fullest extent 
permitted by law, we do not accept or assume responsibility to anyone 
other than the Company and the Company’s members as a body, for 
our audit work, for this report, or for the opinions we have formed. 

Respective responsibilities of directors and auditors
As explained more fully in the Directors’ Responsibilities Statement set 
out on page 24, the Directors are responsible for the preparation of the 
financial statements and for being satisfied that they give a true and fair 
view. Our responsibility is to audit and express an opinion on the 
financial statements in accordance with applicable law and International 
Standards on Auditing (UK and Ireland). Those standards require us to 
comply with the Auditing Practices Board’s Ethical Standards for 
Auditors.

Scope of the audit of the financial statements
An audit involves obtaining evidence about the amounts and disclosures 
in the financial statements sufficient to give reasonable assurance that 
the financial statements are free from material misstatement, whether 
caused by fraud or error. This includes an assessment of: whether the 
accounting policies are appropriate to the Company’s circumstances 
and have been consistently applied and adequately disclosed; the 
reasonableness of significant accounting estimates made by the 
Directors; and the overall presentation of the financial statements. In 
addition, we read all the financial and non-financial information in the 
Annual Report to identify material inconsistencies with the audited 
financial statements and to identify any information that is apparently 
materially incorrect based on, or materially inconsistent with, the 
knowledge acquired by us in the course of performing the audit. If we 
become aware of any apparent material misstatements or 
inconsistencies we consider the implications for our report.

Opinion on financial statements
In our opinion the financial statements:

•  give a true and fair view of the state of the Company’s affairs as at 

31 July 2015 and of its profit for the year then ended;

•  have been properly prepared in accordance with IFRSs as adopted 

by the European Union; and 

•  have been prepared in accordance with the requirements of the 

Companies Act 2006.

Opinion on other matter prescribed by the Companies  
Act 2006
In our opinion the information given in the Strategic Report and the 
Directors’ Report for the financial year for which the financial statements 
are prepared is consistent with the financial statements.

Matters on which we are required to report by exception
We have nothing to report in respect of the following matters where the 
Companies Act 2006 requires us to report to you if, in our opinion:

•  adequate accounting records have not been kept, or returns 

adequate for our audit have not been received from branches not 
visited by us; or

•  the financial statements are not in agreement with the accounting 

records and returns; or

•  certain disclosures of Directors’ remuneration specified by law are 

not made; or

•  we have not received all the information and explanations we require 

for our audit.

KARL HAVERS (SENIOR STATUTORY AUDITOR)
FOR AND ON BEHALF OF ERNST & YOUNG LLP,  
STATUTORY AUDITOR
London

19 October 2015

25

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.comSTATEMENT OF PROFIT OR LOSS  
AND OTHER COMPREHENSIVE INCOME
FOR THE YEAR ENDED 31 JULY 2015

Revenue
Cost of sales

Gross profit
Administrative expenses

Operating profit

Adjusted operating profit
Exceptional costs
Share-based payments charge

Finance income

Profit before tax 
Income tax expense

Profit for the year

Other comprehensive income net of tax

Total comprehensive income for the year net of tax 

Profit attributable to:

Owners of the Company

Notes

2

2015 
£’000

2014 
£’000

596,084
(493,309)

504,797
(416,276)

102,775
(63,193)

88,521
(52,993)

3

39,582

35,528

3
23

4

5

40,586
(999)
(5)

195

39,777
(8,660)

31,117

–

35,528
–
–

102

35,630
(8,278)

27,352

–

31,117

27,352

 31,117

27,352

The statement of profit or loss and other comprehensive income has been prepared on the basis that all operations are continuing operations.

26

Softcat Ltd Annual Report and Accounts 2015STATEMENT OF FINANCIAL POSITION
AS AT 31 JULY 2015

Non-current assets
Property, plant and equipment
Intangible assets
Investment in subsidiaries
Deferred tax asset

Current assets
Inventories
Trade and other receivables
Cash at bank and in hand

Total assets

Current liabilities
Trade and other payables
Income tax payable

Net assets

Equity
Issued share capital
Share premium account
Other reserves
Retained earnings

Total equity

Notes

2015 
£’000

2014 
£’000

7
8
9
14

10
11
13

6,997
458
–
678

8,133

6,607
523
–
535

7,665

2,652
121,952
74,642

4,481
100,195
37,720

199,246

142,396

207,379

150,061

12

(108,053)
(3,510)

(74,503)
(3,259)

(111,563)

(77,762)

95,816

72,299

16

98
3,942
(3,994)
95,770

95,816

95
2,865
(1,469)
70,808

72,299

These financial statements were approved by the Board of Directors and authorised for issue on 19 October 2015.

On behalf of the Board.

MARTIN HELLAWELL 
CHIEF EXECUTIVE OFFICER 

GRAHAM CHARLTON
CHIEF FINANCIAL OFFICER

Softcat Limited Company Registration Number: 02174990

27

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.com 
STATEMENT OF CHANGES IN EQUITY
FOR THE YEAR ENDED 31 JULY 2015

Equity attributable to owners of the Company

Balance as at 1 August 2014
Total comprehensive income for the period
Share-based payment transactions
Dividends paid
Shares issued in year
Tax adjustments
Own share movement during the year

Balance at 31 July 2015

Balance as at 1 August 2013
Total comprehensive income for the period
Share-based payment transactions
Dividends paid
Shares issued in year
Own share movement during the year

Balance at 31 July 2014

Share 
capital
£’000

95
–
–
–
3
–
–

98

65
–
–
–
30
–

95

Share 
premium 
account
£’000

2,865
–
–
–
1,077
–
–

3,942

1,520
–
–
–
1,345
–

2,865

Reserve 
for own 
shares
£’000

(1,469)
–
–
–
–
–
(2,525)

Retained 
earnings
£’000

70,808
31,117
5
(7,298)
–
1,234
(96)

Total
£’000

72,299
31,117
5
(7,298)
1,080
1,234
(2,621)

(3,994)

95,770

95,816

(1,437)
–
–
–
–
(32)

(1,469)

48,235
27,352
–
(4,779)
–
–

70,808

48,383
27,352
–
(4,779)
1,375
(32)

72,299

The reserve for own shares relates to ordinary shares owned by an Employee Benefit Trust. During the year ended 31 July 2015, 275,219 share 
options (2014: 44,000) were exercised. Proceeds of £1,038,749 (2014: £159,362) were realised from the exercise of these share options.

As at 31 July 2015, the Employee Benefit Trust owned 126,926 ordinary shares (2014: 8,061).

28

Softcat Ltd Annual Report and Accounts 2015STATEMENT OF CASH FLOWS
FOR THE YEAR ENDED 31 JULY 2015

Net cash generated from operating activities
Investing activities
Finance income
Purchase of property, plant and equipment
Purchase of intangible assets
Proceeds from asset disposals

Net cash used in investing activities
Financing activities
Issue of share capital
Deferred purchase share proceeds
Dividends paid
Own share transactions 

Net cash used in financing activities

Net Increase in cash and cash equivalents
Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

Notes

17

4
7
8

6
16

13

13

2015 
£’000

2014 
£’000

47,411

35,673

195
(2,217)
(288)
4

(2,306)

977
676
(7,311)
(2,525)

(8,183)

102
(1,822)
(330)
–

(2,050)

174
–
(4,766)
13

(4,579)

36,922
37,720

74,642

29,044
8,676

37,720

29

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.comNOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 JULY 2015

1 Accounting policies
1.1 Corporate information
The financial statements of Softcat Limited for the year ended 31 July 2015 were authorised for issue in accordance with a resolution of the Directors 
on 19 October 2015. Softcat Limited is a private limited company incorporated and domiciled in the United Kingdom. The registered office is Solar 
House, Fieldhouse Lane, Marlow, Buckinghamshire in the United Kingdom.

The principal activity of the Company continued to be that of a value-added IT reseller and IT infrastructure solutions provider to the corporate and 
public sector markets.

1.2 Basis of preparation
These financial statements have been prepared in accordance with International Financial Reporting Standards (‘IFRS’) as issued by the International 
Accounting Standards Board (‘IASB’) and as adopted by the EU (‘Adopted IFRS’) and the International Financial Reporting Interpretations Committee 
(‘IFRIC’) interpretations and in accordance with those parts of the Companies Act 2006 applicable to companies reporting under IFRS.

These financial statements have been prepared under the historical cost convention and are presented in the Company’s presentational and 
functional currency of Pounds Sterling (‘£’).

The Company applied all standards and interpretations issued by the IASB that were effective as of 31 July 2015. The accounting policies set out 
below have, unless otherwise stated, been applied consistently to all periods presented in these financial statements.

1.3 Adoption of new and revised standards
At the date of authorisation of these financial statements, the following standards and interpretations which have not been applied in these financial 
statements were in issue but not yet effective (and in some cases had not yet been adopted by the EU):

•  IAS 32 (Amendment) – Offsetting Financial Assets and Financial Liabilities
•  IAS 36 (Amendment) – Recoverable Amount Disclosures for Non-financial Assets
•  Annual Improvements (2010–2012 Cycle)
•  Annual Improvements (2011–2013 Cycle)
•  Annual Improvements (2012–2014 Cycle)
•  IAS 16 and IAS 38 (Amendment) – Clarification of Acceptable Methods of Depreciation and Amortisation
•  IFRS 15 – Revenue from Contracts with Customers
•  IFRS 9 – Financial Instruments

The Directors anticipate that the adoption of these standards and interpretations in future periods will have no material impact on the financial 
statements of the Company, except for:

•  IFRS 9 Financial Instruments – This will introduce a number of changes in the presentation of financial instruments.
•  IFRS 15 Revenue from Contracts with Customers – This will introduce additional disclosures within the notes to the accounts.

Beyond the information above, it is not practicable to provide a reasonable estimate of the effect of these standards until a detailed review has been 
completed.

1.4 Revenue recognition
Revenue from the sale of goods is recognised to the extent that it is probable that the economic benefits will flow to the Company and the revenue 
can be reliably measured. Revenue is measured at the fair value of the consideration received or receivable, taking into account contractually defined 
terms of payment and excluding taxes or duty. The Company assesses its revenue arrangements against specific criteria in order to determine if it is 
acting as principal or agent. The following specific recognition criteria must also be met before revenue is recognised:

Sale of goods
The Company sells hardware and software that is sourced from and delivered by a number of suppliers. Revenue from the sale of these goods is 
recognised when the significant risks and rewards of ownership of the goods have passed to the buyer, usually on delivery of the goods.

The Company has primary responsibility for the acceptability of goods sold, is exposed to inventory risk during the delivery period, establishes the 
selling price itself and bears the customer’s credit risk. It is therefore considered to be acting as principal in these sales and revenue is measured 
using the price charged to the customer, excluding sales tax. 

30

Softcat Ltd Annual Report and Accounts 2015Provision of services
The Company also provides data centre, cloud and software services. Revenue in respect of these services is recognised when the service has been 
satisfactorily completed or in line with the stage of completed work. It is measured at either the sales prices, excluding sales taxes, or by reference to 
the costs incurred as a proportion of the total estimated costs of the contract. 

In addition, the Company sells services provided by third parties. Revenue for services provided by third parties is recognised at the point of sale to 
the customer, as the Company has no ongoing obligations. The Company establishes the selling price and is exposed to customer credit risk on this 
revenue and therefore considers itself to be acting as principal, measuring revenue as the price charged to the customer, excluding sales tax.

Interest income
Interest income is accrued on a time basis by reference to the principal outstanding and at the effective interest rate (‘EIR’) applicable. EIR is the rate 
that exactly discounts the estimated future cash payments or receipts through the expected life of the financial instrument or a shorter period, where 
appropriate, to the net carrying amount of the financial asset or liability. Interest income is included in finance income in the income statement.

1.5 Rebates
Rebates from suppliers are accounted for in the period in which they are earned and are based on commercial agreements with suppliers. Rebates 
earned are mainly sales volume related and are generally short term in nature, with rebate earned but not yet received typically relating to the 
preceding quarters’ trading. Rebate income is recognised in cost of sales in the Statement of Profit or Loss and Other Comprehensive Income and 
rebate earned but not yet received is included within accrued income in the Statement of Financial Position.

1.6 Property plant and equipment
Property plant and equipment other than freehold land is stated at cost, net of accumulated depreciation and/or impairment losses, if any. If the 
costs of certain components of an item of property, plant and equipment are significant in relation to the total cost of the item, they are accounted for 
and depreciated separately. Depreciation is provided at rates calculated to write off the cost of each asset over its expected useful life, as follows:

Freehold buildings 
Building improvements 
Computer equipment 
Fixtures, fittings and equipment 
Motor vehicles 

Land is not depreciated.

50 years straight line
remaining period of lease – 10 years straight line
3–5 years straight line
6 years straight line
3 years straight line

An item of property, plant and equipment and any significant part initially recognised is derecognised upon disposal or when no future economic 
benefits are expected to arise from the continued use of the asset. Any gain or loss arising on the disposal or retirement of an item of property, plant 
and equipment is determined as the difference between the net disposal proceeds and the carrying amount of the asset and is recognised in the 
income statement when the asset is derecognised.

Building improvements relate to expenditure on improving both leasehold property and the freehold property of Solar House in Marlow. 
Improvements to Solar House are depreciated over a ten year period, which represent their useful life. Leasehold improvements are depreciated over 
their useful life which is the lesser of the remaining length of the lease or ten years.

The residual values, useful lives and methods of depreciation are reviewed for reasonableness at each financial year end and adjusted for 
prospectively if appropriate.

1.7 Intangible assets
Intangible assets are measured on initial recognition at cost. Following initial recognition, intangible assets are carried at cost less accumulated 
amortisation and accumulated impairment losses, if any. Intangible assets with a finite useful life are assessed for impairment whenever there is an 
indication that the intangible asset may be impaired. Amortisation is provided for at rates calculated to write off the cost of each asset over its 
expected useful life, as follows:

Computer software  

3–5 years straight line

The amortisation expense on intangible assets with finite lives is recognised in the income statement in the expense category consistent with the 
function of the intangible assets. The amortisation period and the amortisation method are reviewed at least at the end of each reporting period. 
Gains or losses arising from derecognition of an intangible asset are measured as the difference between the net disposal proceeds and the carrying 
amount of the asset and are recognised in the income statement when the asset is derecognised. 

31

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.comNOTES TO THE FINANCIAL STATEMENTS 
CONTINUED

FOR THE YEAR ENDED 31 JULY 2015

1 Accounting policies continued
1.8 Leases 
Rentals payable under operating leases are charged against income on a straight-line basis over the lease term, even if payments are not made on 
such a basis. Onerous property leases are provided for in the Statement of Financial Position and represent the present value of the onerous element 
of an operating lease. This arises when the Company ceases to use premises and they are left vacant to the end of the lease.

1.9 Investments
Investments in subsidiaries are stated at cost less provision for diminution in value.

1.10 Inventories
Inventories are valued at the lower of cost and net realisable value. Net realisable value is the estimated selling price in the ordinary course of 
business, less estimated costs of completion and the estimated costs to sell.

Inventories are predominantly goods in transit and items for which a customer purchase order has been received but the goods have yet to be 
delivered to the customer.

1.11 Cash at bank and in hand
Cash and cash equivalents comprise cash at bank and in hand, call deposits and bank overdrafts. 

1.12 Pensions
The pension costs charged in the financial statements represent the contributions payable by the Company during the year on the defined 
contribution pension scheme. The assets of the scheme are held separately from those of the Company in an independently administered fund. The 
amounts charged to the income statement represent the contributions payable to the scheme in respect of the accounting period and represents the 
full extent of the Company’s liability.

1.13 Deferred taxation
Deferred tax is the tax expected to be payable or recoverable on differences between the carrying amounts of assets and liabilities in the financial 
statements and the corresponding tax bases used in the computation of taxable profit, and is accounted for using the balance sheet liability method. 
Deferred tax liabilities are generally recognised for all taxable temporary differences and deferred tax assets are recognised to the extent that it is 
probable that taxable profits will be available against which deductible temporary differences can be utilised. Such assets and liabilities are not 
recognised if the temporary difference arises from goodwill or from the initial recognition (other than in a business combination) of other assets and 
liabilities in a transaction that affects neither the tax profit nor the accounting profit. 

Deferred tax liabilities are recognised for taxable temporary differences arising on investments in subsidiaries except where the Company is able to 
control the reversal of the temporary difference and it is probable that the temporary difference will not reverse in the foreseeable future. 

The carrying amount of deferred tax assets is reviewed at each balance sheet date and reduced to the extent that it is no longer probable that 
sufficient taxable profits will be available to allow all or part of the asset to be recovered.

Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is settled or the asset is realised. Deferred tax is 
charged or credited in the income statement, except when it relates to items charged or credited directly to equity, in which case the deferred tax is 
also dealt with in equity.

Deferred tax assets and liabilities are offset when there is a legally enforceable right to set off current tax assets against current tax liabilities and 
when they relate to income taxes levied by the same taxation authority and the Company intends to settle its current tax assets and liabilities.

1.14 Foreign currency translation
Monetary assets and liabilities denominated in foreign currencies are translated into Pounds Sterling at the rates of exchange ruling at the balance 
sheet date. Transactions in foreign currencies are recorded at the rate ruling at the date of the transaction. All differences are taken to the income 
statement.

1.15 Share-based payments
The Company operates a tax authority approved Enterprise Management Incentive Share Option Scheme (‘EMI’) and a Company Share Option 
Plan (‘CSOP’) so as to encourage share ownership by all eligible employees, including Directors. Share options must be measured at fair value and 
recognised as an expense in the income statement with a corresponding increase in equity. The fair value of the options is estimated at the date of 
grant using the Black-Scholes Model and is charged as an expense in the income statement over the vesting period. The charge is adjusted each 
year to reflect the expected and actual level of vesting. 

32

Softcat Ltd Annual Report and Accounts 2015The Company also operates an employee benefit trust for the benefit of eligible employees. The Company recognises the assets and liabilities of the 
trust as its own until such assets held vest unconditionally with identified beneficiaries. The Company meets all costs incurred by the trust. 

1.16 Group accounts
These financial statements present information about the Company as an individual undertaking and not about its Group. The Company’s subsidiary 
undertakings have remained dormant throughout the year and their aggregate capital and reserves are negligible. On the basis that the benefits of 
providing consolidated financial statements as opposed to Company financial statements would be immaterial to the users of these financial 
statements the Company has not presented consolidated financial statements. Further details of this dormant subsidiary are provided in note 9.

1.17 Exceptional costs
Items that are material in size and unusual in nature are included within operating profit and disclosed separately in the income statement. The 
separate reporting of these items helps to provide a more accurate indication of the underlying business performance. 

2 Revenue
The total revenue for the Company for the year has been derived from its principal activity as an IT reseller. Substantially all of this revenue relates to 
trading undertaken in the United Kingdom.

3 Operating profit

Operating profit is stated after charging;
Depreciation of tangible assets
Amortisation of intangible assets
Operating lease rentals
Foreign exchange loss
Exceptional items

Auditor’s remuneration
Fees payable for the audit of the Company’s annual accounts

Total for statutory audit services

Taxation advisory services
Other non-audit services

Total for non-audit services

Other non-audit services primarily represent professional fees for a planned initial public offering.

4 Finance Income

Bank interest

 2015 
£’000

2014 
£’000

1,794
353
501
234
999

45

45

5
242

247

1,565
213
398
157
–

51

51

9
85

94

2015
 £’000

195

2014
 £’000

102

Interest income is accrued on a time basis by reference to the principal outstanding and at the effective interest rate applicable.

33

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.com 
NOTES TO THE FINANCIAL STATEMENTS 
CONTINUED

FOR THE YEAR ENDED 31 JULY 2015

5 Income tax 
The major components of income tax expense for the years ended 31 July 2015 and 31 July 2014 are:

Statement of profit and loss:
Current income tax charge in the year 
Adjustment in respect of current income tax in previous years 

Total current income tax charge
Deferred tax
Relating to origination and reversal of temporary differences 

Deferred tax charge

Total tax charge

Reconciliation of total tax charge

Reconciliation of tax expense and accounting profit multiplied by the Company’s domestic tax rate for 2015 and 2014:

Profit on ordinary activities before taxation
Profit on ordinary activities before taxation multiplied by standard rate of UK corporation tax of 20.67%  

(2014: 22.33%)

Effects of;
Non-deductible expenses
Adjustment to previous periods
Stock option differences
Deferred tax prior year adjustment
Deferred tax rate changes

Income tax charge reported in the profit or loss 

2015
 £’000

8,970
(6)

8,964

(304)

(304)

 2014
 £’000

8,130
–

8,130

148

148

8,660

8,278

 39,777

35,630

 8,220

7,957

313
(6)
158
(34)
9

440

209
–
(48)
3
156

321

8,660

8,278

Changes affecting the future tax charge
In the FY15 Summer Budget the Chancellor announced a further reduction to the corporation tax rate to 19% from 1 April 2017 and to 18% from 
1 April 2020. These rates were not substantially enacted at the balance sheet date.

Deferred tax assets and liabilities are measured at the tax rates that are expected to apply in the period when the asset is realised or the liability settled, 
based on tax rates that have been enacted or substantively enacted at the balance sheet date and therefore these have been measured at 20%.

6 Dividends

Declared and paid during the year:
Ordinary dividend on ordinary shares
Ordinary dividend on ‘MR’ shares
Ordinary dividend on ‘A’ ordinary shares

Adjustment in respect of prior period

34

2015
£’000

6,622
240
449

7,311
(13)

7,298

2014
£’000

3,565
675
539

4,779
–

4,779

Softcat Ltd Annual Report and Accounts 2015 
 
Freehold 
buildings
£’000

Building 
improvements
£’000

 Computer 
equipment
£’000

Fixtures, fittings & 
equipment 
£’000

Motor
 Vehicles
£’000

2,649
–
–

2,649

50
–
25

 75

1,465
283
(20)

1,728

237
(4)
168

401

2,574

2,599

1,327

1,228

4,839
1,700
–

6,539

2,613
–
1,412

4,025

2,514

2,226

824
166
(45)

945

334
(28)
148

454

491

490

180
 68
(14)

234

116
(14)
41

143

91

64

7 Property, plant and equipment

Cost
At 31 July 2014
Additions
Disposals

At 31 July 2015

Depreciation
At 31 July 2014
On disposals
Charge for the year

At 31 July 2015

Net book value
At 31 July 2015

At 31 July 2014

8 Intangible assets

Cost
At 31 July 2014
Additions

At 31 July 2015

Amortisation
At 31 July 2014
Charge for the year

At 31 July 2015

Net book value
At 31 July 2015

At 31 July 2014

The amortisation of intangible assets is included in administrative expenses within the income statement. See note 3.
Intangible assets, consisting entirely of non-integral computer software assets, are amortised over their estimated useful lives of 3–5 years.

Total
£’000

9,957
2,217
(79)

12,095

3,350
(46)
1,794

5,098

6,997

6,607

Computer 
Software 
£’000

888
288

1,176

365
353

718

458

523

35

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.comNOTES TO THE FINANCIAL STATEMENTS 
CONTINUED

FOR THE YEAR ENDED 31 JULY 2015

9 Investments in subsidiaries

Cost and Net book value
At 31 July 2015
At 31 July 2014

Shares in 
subsidiary 
undertakings
£

–
2

On 9 September 2014 confirmation was received that Software Licensing Limited, whose shares were 100% owned by Softcat Limited, had been 
dissolved. Software Licensing Limited remained dormant until the date of dissolution. 

10 Inventories

Finished goods and goods for resale

The amount of any write down of inventory recognised as an expense in the year was £nil (2014: £nil).

11 Trade and other receivables

Trade and other receivables
Provision against receivables

Net trade receivables
Called up share capital not paid
Other debtors
Prepayments
Accrued income

 2015
£’000

2,652

 2014
£’000

4,481

2015
£’000

112,943
(1,008)

111,935
1,783
49
3,785
4,400

2014
£’000

93,640
(1,674)

91,966
2,457
70
2,250
3,452

121,952

100,195

Trade receivables do not carry interest. The average credit period on sale of goods is 46 days (2014: 48 days).

The Directors consider that the carrying amount of trade and other receivables approximates to their fair value.

The ageing profile of trade receivables was as follows:

Current
1–30 days
31–60 days
61–90 days
Over 90 days

Total due

2015
£’000

74,892
30,236
4,046
2,057
1,712

Related 
provision
£’000

(187)
(76)
(38)
(9)
(698)

Net
£’000

74,705
30,160
4,008
2,048
1,014

112,943

(1,008)

111,935

2014
£’000

55,986
26,829
5,456
4,486
 883

93,640

Related 
provision
£’000

(545)
(268)
(57)
(145)
(659)

(1,674)

Net
£’000

55,441
26,561
5,399
4,341
 224

91,966

The Company provides against trade receivables where there are serious doubts as to future recoverability based on prior experience, on assessment 
of the current economic climate and on the length of time that the receivable has been overdue.

Movement in the provision for trade receivables was as follows:

Balance at beginning of year
Increase for trade receivables regarded as potentially uncollectable
Decrease in provision for trade receivables recovered, or written off, during the year

Balance at end of year

See note 19 for details on how the Company approaches its exposure to credit risk.

The Company does not hold collateral as security.

36

2015
£’000

1,674
472
(1,138)

1,008

2014
£’000

1,554
1,265
(1,145)

1,674

Softcat Ltd Annual Report and Accounts 2015 
12 Trade and other payables

Trade payables
Other taxes and social security
Accruals 
Deferred income

The Directors consider that the carrying amount of trade and other payables approximates to their fair value.

The average credit period taken for trade purchases is 35 days (2014: 30 days).

13 Cash at bank and in hand

Cash at bank and in hand

 2015
£’000

71,213
9,209
23,361
4,270

108,053

2014
£’000

48,082
5,650
17,805
2,966

74,503

 2015
£’000

2014
£’000

 74,642

 37,720

Cash and cash equivalents comprise cash at bank and cash in hand. Cash at bank earns interest at floating rates based on daily bank deposit rates. 
All cash held is accessible and is not restricted for any period of time.

14 Deferred tax
The deferred tax asset is made up as follows:

Accelerated capital allowances
Share-based payments
Other timing differences

Net deferred tax assets

Reconciliation of deferred tax asset

Balance as at 31 July 2014
Profit and loss account
Charge to equity

Balance as at 31 July 2015

2015
£’000

90
(625)
(143)

(678)

 2014
£’000

104
(480)
(159)

(535)

£’000

(535)
(304)
161

(678)

The Company offsets tax assets and liabilities if and only if it has a legally enforceable right to set off current tax assets and current tax liabilities and 
the deferred tax assets and deferred tax liabilities relate to income taxes levied by the same tax authority.

15 Pension and other post-retirement benefit commitments
Defined contribution pension scheme
The Company operates a defined contribution pension scheme. The assets of the scheme are held separately from those of the Company in an 
independently administered fund. The pension cost charge represents contributions payable by the Company to the fund. At the year-end pension 
contributions of £183,604 (2014: £406,951) were outstanding.

Contributions payable by the Company for the year

2015
£’000

554

2014
£’000

462

37

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.com 
 
 
 
 
 
NOTES TO THE FINANCIAL STATEMENTS 
CONTINUED

FOR THE YEAR ENDED 31 JULY 2015

16 Share capital

Authorised
11,204,245 ordinary shares of 1p each
188,500 ‘MR’ shares of 1p each
607,255 ‘A’ ordinary shares of 1p each

Allotted and called up
8,954,030 (2014: 8,708,863) ordinary shares of 1p each
188,500 (2014: 188,500) ‘MR’ shares of 1p each 
607,255 (2014: 607,255) ‘A’ ordinary shares of 1p each

2015
£’000

112
2
6

120

90
2
6

98

2014
£’000

112
2
6

120

87
2
6

95

During the year 5,000 shares were issued to satisfy share awards made under a deferred purchase scheme. These shares were issued on 
8 December 2014 at a price of £19.26 per share. This share award was subsequently forfeited on 31 July 2015 and the proceeds of £96,300 have 
been written off to retained earnings and the shares are now held in treasury.

Share issue proceeds of £1,782,615 remain unpaid at 31 July 2015.

The 8,954,030 (2014: 8,708,863) issued ordinary shares of 1p each above consist of 8,701,030 (2014: 8,360,863) fully paid up shares and 
253,000 (2014: 348,000) allotted, called up and nil paid shares.

The 188,500 ordinary ‘MR’ shares of 1p each are allotted, called up and fully paid.

All shares rank pari passu in all respects save that in respect of dividends. Dividends may be declared in respect of one or more classes of shares to 
the exclusion of the other classes, save that any dividend declared on the Ordinary Shares shall be also declared on the ‘A’ ordinary shares and the 
‘MR’ shares. 

On 9 December 2014 the Company provided assistance to an Employee Benefit Trust in the form of an interest free loan of £2,579,434 to enable it 
to purchase shares from existing shareholders.

17 Notes to the cash flow statement
Reconciliation of operating profit to net cash inflow from operating activities

Operating profit
Depreciation of property, plant and equipment
Amortisation of intangibles
Loss on disposal of fixed assets
Cost of equity settled employee share schemes
Decrease in provisions

Operating cash flow before movements in working capital

Decrease/(increase) in inventory
Increase in debtors
Increase in creditors 

Cash generated from operations

Income taxes paid

Net cash from operating activities

2015
£’000

39,582
1,794
353
28
5
–

41,762

1,830
(22,425)
33,563

2014
£’000

35,528
1,565
213
–
–
(60)

37,246

(202)
(12,378)
21,352

54,730

46,018

(7,319)

(10,345)

47,411

35,673

38

Softcat Ltd Annual Report and Accounts 201518 Financial commitments
Operating leases
At 31 July 2015, operating leases represent short-term leases for office space in Marlow, London, Manchester, Bristol and Leeds.

Future minimum rentals payable under non-cancellable operating leases for office buildings are as follows:

Operating lease payments due:
Within one year
Between two and five years
In over five years

 Office buildings

2015
£’000

597
1,282
–

1,879

2014
£’000

416
1,343
–

1,759

19 Financial instruments and financial risk management
The Company’s principal financial liabilities comprise trade and other payables. The primary purpose of these financial liabilities is to finance the 
Company’s operations. The Company has trade and other receivables and cash that derive directly from its operations. 

Financial assets
The financial assets of the Company were as follows:

Cash at bank and in hand
Trade and other receivables

The Directors consider that the carrying amount for all financial assets approximates to their fair value.

Financial liabilities
The financial liabilities of the Company were as follows:

Trade and other payables

2015
£’000

2014
£’000

74,642
121,952

37,720
100,195

2015
£’000

2014
£’000

(108,053)

(74,503)

The Directors consider that the carrying amount for all financial liabilities approximates to their fair value.

Financial risk management
The Company is exposed to interest rate risk, foreign currency risk, credit risk and liquidity risk. The Company’s senior management oversees the 
management of these risks and ensure that the Company’s financial risk taking is governed by appropriate policies and procedures and that financial 
risks are identified, measured and managed in accordance with Company policies and Company risk appetite.

The Board of Directors review and agree the policies for managing each of these risks, which are summarised below:

Interest rate risk
Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate because of changes in market interest rates. At 
the year end the Company has no borrowings and therefore the exposure to interest rate risk is limited to the rates received as interest income on 
cash deposits. The Company accepts the risk of losing interest on deposits due to interest rate reductions. Due to the limited exposure to interest rate 
risk no sensitivity analysis has been prepared.

Foreign currency risk
The Company is exposed to foreign currency risk when dealing with customers and suppliers who wish to be billed in a currency other than Pounds 
Sterling. As the vast majority of transactions are with UK customers and are denominated in Pounds Sterling, the Directors consider this foreign 
currency risk to be small and do not hedge this risk due to the limited exposure. The level of foreign currency transactions is monitored closely to 
ensure that the level of exposure is manageable. Due to the limited exposure to currency risk no sensitivity analysis has been prepared.

39

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.com 
 
 
 
NOTES TO THE FINANCIAL STATEMENTS 
CONTINUED

FOR THE YEAR ENDED 31 JULY 2015

19 Financial instruments and financial risk management continued
Credit risk
Credit risk is the risk that a counterparty will not meet its obligations under a financial instrument or customer contract, leading to a financial loss. 
The Company is exposed to credit risk from its operating activities (primarily for trade receivables) and from its financing activities, including deposits 
with banks and financial institutions.

Trade receivables
Credit risk from trade receivables is managed in accordance with the Company’s established policy, procedures and control relating to customer 
credit risk management. A customer’s credit quality is assessed based on an extensive credit rating scorecard and individual credit limits are defined 
in accordance with this assessment.

Outstanding customer receivables are regularly monitored. At 31 July 2015, the Company had 853 accounts (2014: 717) that owed the Company 
more than £25,000 each. These accounts accounted for approximately 14% (2014: 13%) of total customers and 81% (2014: 80%) of the total value 
of amounts receivable. There were 218 customers (2014: 163 customers) with balances greater than £100,000 accounting for just over 4%  
(2014: 3%) of the total number of receivable accounts and 54% (2014: 51%) of the total value of amounts receivable.

The requirement for impairment is analysed at each reporting date. The calculation is based on actual incurred historical data. The maximum 
exposure to credit risk at the reporting date is the carrying value of each class of financial assets. The Company does not hold collateral as security. 
The Company evaluates the concentration of risk with respect to trade receivables as low as there is limited reliance on single, or a few customers, 
instead sales are typically small in size but large in volume as are the number of customers. This is illustrated by the fact that no more than 3% of 
receivables are due from any one customer at the year end.

Financial instruments and cash deposits
Credit risk from cash balances with banks and financial institutions is managed in accordance with Company policy. The Company has significant 
cash reserves which are accessible immediately and without restriction. Credit risk with respect to cash deposits is managed by carefully selecting the 
institutions with which cash is deposited and spreading its deposits across more than one such institution to ease concentration risk.

Liquidity risk
The Company generates positive cash flows from operating activities and these fund short-term working capital requirements. The Company aims to 
maintain significant cash reserves and none of its cash reserves are subject to restrictions. Access to cash is not restricted and could all be drawn 
upon immediately if so required. The Board carefully monitors the levels of cash deposits and is comfortable that for normal operating requirements, 
no external borrowings are currently required. 

The following table details the Company’s remaining contractual maturity for its financial liabilities based on undiscounted contractual payments:

2015
Trade and other payables
2014
Trade and other payables

Within 1 year
£’000

1 to 2 years
£’000

2 to 5 years
£’000

Over 5 years
£’000

Total
£’000

(108,053)

(74,503)

–

–

–

–

–

–

(108,053)

(74,503)

Capital risk management
The Company manages its capital to ensure that it will be able to continue as a going concern while also maximising the operating potential of the 
business. The capital structure of the Company consists of equity attributable to equity holders of the Company, comprising issued capital, reserves 
and retained earnings as disclosed in the Company Statement of Changes in Equity. The Company is not subject to externally imposed capital 
requirements.

20 Capital commitments
 At 31 July 2015 the Company had no capital commitments (2014: £nil).

40

Softcat Ltd Annual Report and Accounts 201521 Directors’ remuneration

Remuneration for qualifying services
Company pension contributions to defined contribution schemes

2015
£’000

1,179
42

1,221

2014
£’000

1,772
97

1,869

During the year ended 31 July 2015 the Directors of the Company received a total of nil deferred purchase shares (2014: 40,000) and were 
awarded a total of 10,000 share options (2014: 57,214) at a weighted average exercise price of £21.18 (2014: £19.03).

The number of Directors for whom retirement benefits are accruing under defined contribution schemes amounted to two (2014: two). In total, 
Directors exercised 15,000 share options during the year (2014: nil). The number of Directors who are entitled to receive shares under long-term 
incentive schemes during the year was three (2014: two).

Remuneration disclosed above includes the following amounts paid to the highest paid Director.

Remuneration for qualifying services
Company pension contributions to defined contribution schemes

In the year ended 31 July 2015 the highest paid Director received nil deferred purchase shares (2014: 40,000).

22 Employees
Number of employees
The average monthly number of employees (including Directors) during the year was:

Management
Administration
Sales

Employment costs

Wages and salaries
Social security costs
Other pension costs
Share option charge

23 Share option schemes
The Company operates a tax authority-approved EMI and a CSOP for eligible employees, including Directors.

The Company recognised the following expenses related to equity-settled share-based payment transactions:

CSOP share option plan

2015
£’000

324
38

2014
£’000

335
53

2015
Number

2014
Number

37
138
547

722

2015
£’000

21,289
5,200
554
5

27,048

36
118
448

602

2014
£’000

17,682
4,617
462
–

22,761

2015
£’000

5

2014
£’000

–

All options vest at the end of the vesting period relating to that option or on the occurrence of a contingent event. This includes stock exchange 
listing, substantial sale or substantial business asset sale. If the options remain unexercised after a period of ten years from the date of grant, the 
options expire. Furthermore, the vesting of these share options is dependent on continued employment. The Company has the right to cancel the 
options if an employee leaves the Company.

41

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.com 
 
 
NOTES TO THE FINANCIAL STATEMENTS 
CONTINUED

FOR THE YEAR ENDED 31 JULY 2015

23 Share option schemes continued
Movement in the EMI and CSOP share options in Softcat Limited and their weighted average exercise price are as follows:

Outstanding at 1 August
Granted during the year
Forfeited during the year
Exercised during the year

Outstanding at 31 July

Exercisable at 31 July

Weighted average 
exercise price

21.18
2.20
3.77

No. of shares 
under options 
as at
31 July 
2015

524,320
10,000
(4,384)
(275,219)

254,717

187,503

Weighted average 
exercise price

19.03
3.65
3.62

No. of shares 
under options 
as at 
31 July
2014

535,106
57,214
(24,000)
(44,000)

524,320

452,106

Share options in the Company’s ordinary shares outstanding at the year end have the following terms and exercise prices:

Option term

July 2007 to June 2015
June 2008 to May 2016
October 2009 to July 2016
June 2013 to May 2021
November 2014 to May 2023
July 2016 to July 2024
June 2017 to June 2024
March 2017 to March 2025

Total

Exercise price

£2.20
£1.20
£1.35
£3.65
£5.93
£21.18
£8.88
£21.18

No. of shares 
under options as 
at 31 July 
2015

No. of shares 
under options as at 
31 July 
2014

–
3,612
4,110
179,781
–
47,214
10,000
10,000

4,384
3,612
4,110
440,000
15,000
47,214
10,000
–

254,717

524,320

The share-based payments charge in the year of £5,484 (2014: £241) is in respect of share options granted in FY15. The fair value of options 
granted was calculated using the Black-Scholes model, incorporating relevant assumptions for weighted average share price, weighted average 
exercise price, expected volatility, expected dividend yield, risk free interest rate and share option term. The resultant fair value was then spread over 
the relevant performance period for each tranche of share options. The fair value of options granted in the year is measured by use of the Black-
Scholes option pricing model using the following assumptions:

Share price
Weighted average exercise price at grant date
Expected dividend yield
Risk free interest rate
Expected volatility
Term

2015

£20.00
£21.18
4.71%
0.50%
30%
10 years

The above table shows the share price of options granted. During the year 10,000 (2014: 57,214) options were granted. These shares had an 
exercise price of £21.18 at the date of grant and a performance period of two years.

The expected life used in the model has been adjusted, based on management’s best estimate, for the effects of non-transferability, restrictions and 
behavioural considerations at the date of granting the options.

Expected volatility was determined by calculating the historical volatility of the Company’s share price over the term commensurate with the expected 
term immediately prior to the date of grant.

24 Control
The ultimate controlling party is Mr P D J Kelly, by virtue of his shareholding.

42

Softcat Ltd Annual Report and Accounts 201525 Post balance sheet events
Dividend
A full year dividend on the ordinary, A and MR shares of 406p per share was declared post year end and was paid on 5 October 2015 to those on 
the share register on 30 September 2015. A further dividend on the MR shares of £97,500 was paid on 30 September 2015.

26 Related party relationships and transactions
Transactions with key management personnel
The remuneration of key management personnel, which includes the Directors of the Company as well as other senior employees, is set out below in 
aggregate for each of the categories specified in IAS 24: Related Party Disclosures.

Short-term employee benefits
Post-employment benefits

2015 
£’000

 2,769
105

2,874

2014 
£’000

2,856
114

2,970

During the year ended 31 July 2015, key management personnel received a total of 5,000 (2014: 130,000) deferred purchase shares and were 
awarded a total of 10,000 share options (2014: 57,214) at a weighted average exercise price of £21.18 (2014: £19.03).

The amounts disclosed in the table are the amounts recognised as an expense during the reporting period related to key management personnel.

The share-based payment charge of £5,484 for the year ended 31 July 2015 included £5,484 (2014: £241) in respect of key management 
personnel. 

On 3 November 2014 a short-term cash advance of £30,000 was provided to a member of key management personel. This was subsequently 
repaid on 30 November 2014.

Advances and credits to Directors
Advances and credits granted to Directors during the year are outlined in the table below:

P D J Kelly

% 
rate

Opening balance
£’000

–

7

Amounts 
advanced
£’000

–

Interest charged
£’000

Amounts repaid
£’000

Closing balance
£’000

–

(7)

–

Dividends to Directors
The following Directors, who served as Directors for either the whole or part of the year, were paid dividends during the year:

P D J Kelly
M J Hellawell
B Wallace
C Brown
W J Kenny
D Fawell
D E Simpson
D Ridgway

2015
£’000

3,899
886
11
74
–
–
–
–

4,870

2014
£’000

2,900
539
–
27
136
135
137
43

3,917

43

Strategic ReportDirectors’ ReportFinancial StatementsFor more information, please visit:  www.softcat.comNOTES

44

Softcat Ltd Annual Report and Accounts 2015COMPANY INFORMATION 
FOR THE YEAR ENDED 31 JULY 2015

Directors 

Secretary 

G L Charlton
L Ginsberg
M J Hellawell
P Ventress
B Wallace

Capita Company Secretarial Services Limited
40 Dukes Place
London
EC3A 7NH

Company number 

02174990

Registered office 

Auditor 

Solar House
Fieldhouse Lane
Marlow
Buckinghamshire
SL7 1LW

Ernst & Young LLP
1 More London
London
SE1 2AF

 
 
 
 
 
 
 
 
 
 
 
 
 
 
S

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SOFTCAT LIMITED (HEAD OFFICE)
FIELDHOUSE LANE
MARLOW,
BUCKINGHAMSHIRE
SL7 1LW

TEL: 01628 403 403

WWW.SOFTCAT.COM