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Starbucks

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FY2017 Annual Report · Starbucks
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Fiscal 2017
Annual Report

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549
Form 10-K

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT 

OF 1934
For the Fiscal Year Ended October 1, 2017
or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE

ACT OF 1934
For the transition period from            to            .
Commission File Number: 0-20322

Starbucks Corporation

(Exact Name of Registrant as Specified in its Charter)

Washington
(State of Incorporation)

91-1325671
(IRS Employer ID)

2401 Utah Avenue South, Seattle, Washington 98134
(206) 447-1575
(Address of principal executive offices, zip code, telephone number)
Securities Registered Pursuant to Section 12(b) of the Act:

Title of Each Class
Common Stock, $0.001 par value per share

g
Name of Each Exchange on Which Registered
Nasdaq Global Select Market

g

Securities Registered Pursuant to Section 12(g) of the Act: None

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.     
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. 
Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been
subject to such filing requirements for the past 90 days.    Yes 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data 
File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or 
for such shorter period that the registrant was required to submit and post such files).    Yes  
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation of S-K (§ 229.405 of this chapter) is not contained 
herein, and will not be contained, to the best of the registrant’s knowledge, in definitive proxy or information statements incorporated by 
reference in Part III of this Form 10-K or any amendment to this Form 10-K.  
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting
company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company” and 
“emerging growth company” in Rule 12b-2 of the Exchange Act. (Check one):

    No 
No N

Yes  
Yes  

    No 

    No 

Large accelerated filer

Non-accelerated filer

 (Do not check if a smaller reporting company)

Accelerated filer

Smaller reporting company
Emerging growth company

If an emerging growth company, indicate by checkmark if the registrant has elected not to use the extended transition period for complying 
with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).    Yes  
The aggregate market value of the voting stock held by non-affiliates of the registrant as of the last business day of the registrant’s most 
recently completed second fiscal quarter, based upon the closing sale price of the registrant’s common stock on April 2, 2017 as reported on the
NASDAQ Global Select Market was $82 billion. As of November 10, 2017, there were 1,422.8 million shares of the registrant’s Common 
Stock outstanding.

    No 

Portions of the definitive Proxy Statement for the registrant’s Annual Meeting of Shareholders to be held on March 21, 2018 have been
incorporated by reference into Part III of this Annual Report on Form 10-K.

DOCUMENTS INCORPORATED BY REFERENCE

STARBUCKS CORPORATION

Form 10-K

For the Fiscal

r

YearYY  Ended

r

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October 1, 2017

F
TABLE OF
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 CONTENTS

PART I

Business
Risk Factors
Unresolved Staff Comments
Properties
Legal Proceedings
Mine Safety Disclosures

PART II
Market for the Registrant’s Common Equity, Related Shareholder Matters and Issuer Purchases of
Equity Securities
Selected Financial Data
Management’s Discussion and Analysis of Financial Condition and Results of Operations
Quantitative and Qualitative Disclosures About Market Risk
Financial Statements and Supplementary Data
Index For Notes to Consolidated Financial Statements
Report of Independent Registered Public Accounting Firm
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Controls and Procedures
Other Information

PART III

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accounting Fees and Services

Item 1
Item 1A
Item 1B
Item 2
Item 3
Item 4

Item 5

Item 6
Item 7
Item 7A
Item 8

Item 9
Item 9A
Item 9B

Item 10
Item 11
Item 12
Item 13
Item 14

Item 15
SIGNATURES

Exhibits, Financial Statement Schedules

PART IV

2
10
17
17
17
17

18
20
23
45
46
51
85
86
86
88

89
89
89
89
89

90
97

CAUTIONARYRR  NOTE REGARDING FOR

Y

WRR ARD-LOOKING ST

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ATT TEMENTS

AA

A

This Annual Report on Form 10-K includes “forward-looking” statements within the meaning of the Private Securities 
Litigation Reform Act of 1995. Forward-looking statements can be identified by the fact that they do not relate strictly to 
historical or current facts. They often include words such as “believes,” “expects,” “anticipates,” “estimates,” “intends,” 
“plans,” “seeks” or words of similar meaning, or future or conditional verbs, such as “will,” “should,” “could,” “may,” “aims,”
“intends,” or “projects.” A forward-looking statement is neither a prediction nor a guarantee of future events or circumstances,
and those future events or circumstances may not occur. You should not place undue reliance on forward-looking statements, 
which speak only as of the date of this Annual Report on Form 10-K. These forward-looking statements are all based on 
currently available operating, financial and competitive information and are subject to various risks and uncertainties. Our 
actual future results and trends may differ materially depending on a variety of factors, including, but not limited to, the risks 
and uncertainties discussed under “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and 
Results of Operations”. Given these risks and uncertainties, you should not rely on forward-looking statements as a prediction
of actual results. Any or all of the forward-looking statements contained in this Annual Report on Form 10-K and any other 
public statement made by us, including by our management, may turn out to be incorrect. We are including this cautionary note 
to make applicable and take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 for 
forward-looking statements. We expressly disclaim any obligation to update or revise any forward-looking statements, whether 
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as a result of new information, future events or otherwise.

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Starbucks Corporation

2017 Form 10-K

1

Item 1.    Business 

General

PART I

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Starbucks is the premier roaster, marketer and retailer of specialty coffee in the world, operating in 
1985, Starbucks Corporation’s common stock trades on the NASDAQ Global Select Market (“NASDAQ”) under the symbol
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fees that we sell, along with handcrafted cof
fee, tea and other beverages and a 
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“SBUX.” We purchase and roast high-quality cof
variety of high-quality food items, including snack offerings, through company-operated stores. 
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We also sell a variety of cof
fee 
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and tea products and license our trademarks through other channels such as licensed stores, grocery and foodservice accounts.
In addition to our flagship Starbucks Coffee brand, we sell goods and services under the following brands: 
Seattle’s Best Coffee, Evolution Fresh, La Boulange and Ethos.

75 countries. Formed in 

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Teavana,

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Tazo, 

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Our objective is to maintain Starbucks standing as one of the most recognized and respected brands in the world. To achieve
this, we are continuing the disciplined expansion of our global store base, adding stores in both existing, developed markets
such as the U.S., and in newer, higher growth markets such as China, as well as optimizing the mix of company-operated and 
licensed stores in each market. In addition, by leveraging the experience gained through our traditional store model, we 
continue to offer consumers new cof
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fee and other products in a variety of forms, across new categories, diverse channels and 
alternative store formats. We also believe our Starbucks Global Social Impact strategy
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, commitments related to ethically 
sourcing high-quality coffee, contributing positively to the communities we do business in and being an employer of choice are
contributors to our objective.

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In this Annual Report on Form 10-K (“10-K” or “Report”) for the fiscal year ended October 1, 2017 (“fiscal 2017”), Starbucks 
Corporation (together with its subsidiaries) is referred to as “Starbucks,” the “Company,” “we,” “us” or “our

.”

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Segment Financial Information

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four reportable operating segments: 1) 

We have 
Americas, which is inclusive of the U.S., Canada, and Latin America; 2) China/
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Asia Pacific (“CAP”); 3) Europe, Middle East, and Africa (“EMEA”) and 4) Channel Development. We also have several non-
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reportable operating segments, including Teavana retail stores and Seattle's Best Cof
fee, as well as certain developing 
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businesses such as Siren Retail, which includes the Starbucks ReserveTM Roastery & Tasting Rooms, certain Starbucks
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ReserveTM locations and Princi operations. Collectively, the combined group of non-reportable operating segments will be 
referred to as All Other Segments. Revenues from our reportable segments and All Other Segments as a percentage of total net 
revenues for fiscal 2017 were as follows: Americas (70%), CAP (P 14%), EMEA (A 5%), Channel Development (9%) and All 
Other Segments (2%).

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PP

 segments include both company-operated and licensed stores. Our 

Americas segment is our 
Our Americas, CAP, and EMEA
A
most mature business and has achieved significant scale. Certain markets within our CAP and EMEA
A
early stages of development and require a more extensive support organization, relative to their current levels of revenue and 
operating income, than our Americas operations. The Americas, CAP and EMEA
A
accounts, primarily in Canada, Japan and the U.K.

 segments also include certain foodservice

 operations are still in the 

P

P

Our Channel Development segment includes roasted whole bean and ground coffees, premium 
TT
Tazo-branded single-serve products, a variety of ready-to-drink beverages, such as Frappuccino
Starbucks Refreshers® beverages and other branded products sold worldwide through channels such as grocery stores, 
warehouse clubs, specialty retailers, convenience stores and U.S. foodservice accounts.

® teas, Starbucks- and 
TazoTT
®, Starbucks Doubleshot® and 

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Starbucks segment information is included in Note 16, Segment Reporting, to the consolidated financial statements included in
Item 8 of Part II of this 10-K. 

2

Starbucks Corporation

2017 Form 10-K

Revenue Components

We generate nearly all of our revenues through company-operated stores, licensed stores, consumer packaged goods (“CPG”) 
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and foodservice operations. 

Company-operated and Licensed Store Summary as of October 1, 2017

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stores
Licensed stores
Total

Americas

9,413
7,146
16,559

As a% of 
Total
Americas 
Stores

CAP

As a
% of 
Total
CAP
Stores

As a
% of 
Total
EMEA 
Stores

As a% of 
Total
All Other 
Segments 
Stores

All Other
Segments

EMEA

As a% of
Total 
Stores

Total

57 % 3,070
43 % 4,409
100% 7,479

41 %
502
59 % 2,472
100% 2,974

17 %
83 %
100%

290
37
327

89 % 13,275
11 % 14,064
100% 27,339

49 %
51 %
100%

The mix of company-operated versus licensed stores in a given market will vary based on several factors, including our ability 
to access desirable local retail space, the complexity and expected ultimate size of the market for Starbucks and our ability to
leverage the support infrastructure within a geographic region.

Company-operated Stores

Revenue from company-operated stores accounted for 79% of total net revenues during fiscal 2017. Our retail objective is to be
the leading retailer and brand of coffee and tea in each of our tar
get markets by selling the finest quality coffee, tea and related 
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products, as well as complementary food and snack offerings, and by providing each customer with a unique 
Experience. The Starbucks Experience is built upon superior customer service and a seamless digital experience as well as
clean and well-maintained stores that reflect the personalities of the communities in which they operate, thereby building a high
degree of customer loyalty.

Starbucks

ff

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Our strategy for expanding our global retail business is to increase our market share in a disciplined manner, by selectively 
opening additional stores in new and existing markets, as well as increasing sales in existing stores, to support our long-term
strategic objective to maintain Starbucks standing as one of the most recognized and respected brands in the world. Store 
growth in specific existing markets will vary due to many factors, including expected financial returns, the maturity of the 
market, economic conditions, consumer behavior and local business practices.

Starbucks Corporation

2017 Form 10-K

3

Company-operated store data for the year-ended October 1, 2017:

Stores Open 
as of

Oct 2, 2016

Opened

Closed

Transfers

Net

Stores Open 
as of

Oct 1, 2017

Americas:

U.S.

Canada

Brazil

Total Americas
China/Asia Pacific(1):

China

Japan

Thailand

Singapore

Total China/Asia Pacific

EMEA:

U.K.
All Other
Total EMEA

All Other Segments:

Teavana

Evolution Fresh

Siren Retail

7,880

1,035

104

9,019

1,272

1,140

273

126

2,811

366
157
523

355

2

1

Total All Other Segments
Total company-operated

358
12,711

372

45

5

422

285

90

39

10

424

14
2
16

—

—

1

1
863

(30)

(8)

(1)

(39)

(17)

(12)

—

(3)

(32)

(21)
(2)
(23)

(67)
(2)
—
(69)
(163)

—

11

—

11

—

—

—

(133)

(133)

(14)
—
(14)

—

—

—

—
(136)

342

48

4

394

268

78

39

(126)

259

(21)
—
(21)

(67)
(2)
1
(68)
564

8,222

1,083

108

9,413

1,540

1,218

312

—

3,070

345
157
502

288

—

2

290
13,275

(1) China/Asia Pacific store data includes the transfer of 133 Singapore company-operated retail stores to licensed stores as a 
result of the sale to Maxim's Caterers Limited in the fourth quarter of fiscal 2017.

Starbucks® company-operated stores are typically located in high-traffic, high-visibility locations. Our ability to vary the size 
and format of our stores allows us to locate them in or near a variety of settings, including downtown and suburban retail 
centers, office buildings, university campuses and in select rural and of
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f-highway locations.
our stores, inclusive of Drive Thru formats that provide a higher degree of access and convenience, and alternative store 
formats, which are focused on an elevated Starbucks Experience for our customers.

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We are continuing the expansion of 

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Retail sales mix by product type for company-operated stores:

Fiscal Year Ended
Beverages
Food

Packaged and single-serve coffees and teas
Other(1)
Total

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

73%
20%

3%

4%

100%

74%
19%

3%

4%

100%

73%
19%

3%

5%

100%

(1)

“Other” primarily consists of sales of serveware, ready-to-drink beverages and coffee-making equipment, among other 
items.

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4

Starbucks Corporation

2017 Form 10-K

VV
Stored Vrr
alue Car

dsrr

The Starbucks Card, our branded stored value card program, is designed to provide customers with a convenient payment 
method, support gifting and increase the frequency of store visits by cardholders, in part through the related Starbucks 
Rewards™ (previously My Starbucks Rewards®) loyalty program where available, as discussed below. Stored value cards are 
issued to customers when they initially load them with an account balance. They can be obtained in our company-operated and 
most licensed stores in North America, China, Japan, Latin America, and many of our markets in our CAP and EMEA
segments. Stored value cards can also be obtained on-line, via the Starbucks® Mobile App, and through other U.S. and 
international retailers. Customers may access their card balances by utilizing their stored value card or the Starbucks® Mobile
App in participating stores, which also include certain Teavana
Starbucks® Mobile App, customers can also place orders in advance for pick-up at certain participating locations in the U.S. 
and Canada. In nearly all markets, including the U.S. and Canada, customers who register their cards are automatically enrolled 
in the Starbucks Rewards™ program. Registered members can receive various benefits depending on factors such as the number 
of reward points (“Stars”) earned. Refer to Note 1, Summary of Significant Accounting Policies, included in Item 8 of Part II of 
this 10-K, for further discussion of our stored value cards and loyalty program.

 ™ locations. Using the Mobile Order and Pay functionality of the 

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Licensed Stores

Revenues from our licensed stores accounted for 11% of total net revenues in fiscal 2017. Licensed stores generally have a
lower gross margin and a higher operating margin than company-operated stores. Under the licensed model, Starbucks receives 
a reduced share of the total store revenues, but this is more than offset by the reduction in our share of costs as these are
primarily incurred by the licensee. 

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In our licensed store operations, we leverage the expertise of our local partners and share our operating and store development 
experience. Licensees provide improved, and at times the only, access to desirable retail space. Most licensees are prominent 
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retailers with in-depth market knowledge and access. As part of these arrangements, we sell coffee, tea, food and related 
products to licensees for resale to customers and receive royalties and license fees from the licensees. We also sell certain
equipment, such as coffee brewers and espresso machines, to our licensees for use in their operations. Employees working in 
licensed retail locations are required to follow our detailed store operating procedures and attend training classes similar to 
those given to employees in company-operated stores. For Starbucks® and Teavana
markets, we also use traditional franchising and include these stores in the results of operations from our other licensed stores.

™ stores within certain international 

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TT

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Starbucks Corporation

2017 Form 10-K

5

Licensed store data for the year-ended October 1, 2017:

Stores Open 
as of

Oct 2, 2016

Opened

Closed

Transfers

Net

Stores Open 
as of

Oct 1, 2017

Americas:

U.S.

Mexico

Latin America

Canada

Total Americas
China/Asia Pacific(1):

China

Korea

Taiwan

Philippines

Indonesia

Malaysia

All Other

Total China/Asia Pacific

EMEA:

U.K.

Turkey
United Arab Emirates
Germany
Saudi Arabia
Kuwait
Russia
Spain
All Other
Total EMEA
All Other Segments:

Teavana

Seattle's Best Coffee

Total All Other Segments
Total licensed

5,292

563

369

364

6,588

1,110

952

392

293

260

226

399

3,632

532

314
148
161
92
95
107
96
574
2,119

34

1

35
12,374

477

71

66

32

646

310

164

33

32

62

24

76

701

69

80
21
6
32
24
11
23
132
398

4

—

4
1,749

(61)

(2)

(6)

(8)

(77)

(24)

(8)

(5)

(1)

(5)

(2)

(12)

(57)

(9)

(7)
(5)
(11)
—
(1)
(3)
(6)
(17)
(59)

(1)
(1)
(2)
(195)

—

—

—

(11)

(11)

—

—

—

—

—

—

133

133

14

—
—
—
—
—
—
—
—
14

—

—

—
136

416

69

60

13

558

286

156

28

31

57

22

197

777

74

73
16
(5)
32
23
8
17
115
353

5,708

632

429

377

7,146

1,396

1,108

420

324

317

248

596

4,409

606

387
164
156
124
118
115
113
689
2,472

3
(1)
2
1,690

37

—

37
14,064

(1) China/Asia Pacific store data includes the transfer of 133 Singapore company-operated retail stores to licensed stores as a 
result of the sale to Maxim's Caterers Limited in the fourth quarter of fiscal 2017.

Consumer Packaged Goods

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Revenues from sales of consumer packaged goods comprised 8% of total net revenues in fiscal 2017. Our consumer packaged 
goods business includes both domestic and international sales of packaged coffee and tea as well as a variety of ready-to-drink 
beverages and single-serve coffee and tea products to grocery
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, warehouse clubs and specialty retail stores. It also includes
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revenues from product sales to and licensing revenues from manufacturers that produce and market Starbucks-, Seattle’s Best 
Coffee- and 

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Tazo-branded products through licensing agreements.

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6

Starbucks Corporation

2017 Form 10-K

Foodservice

® roasted whole bean and ground coffees, a selection of premium 

Revenues from foodservice accounts comprised 2% of total net revenues in fiscal 2017. We sell Starbucks
Coffeeff
, education, healthcare, 
coffee and tea-related products to institutional foodservice companies that service business and industry
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® through 
office cof
s Best Coffeeff
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fee distributors, hotels, restaurants, airlines and other retailers. 
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arrangements with national accounts. The majority of the sales in this channel come through national broadline distribution 
networks with SYSCO Corporation, U.S. Foodservice and other distributors.

® teas, Starbucks VIA® Ready Brew, and other 

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We also sell our Seattle’

TazoTT

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® and Seattle’s Best 

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Product Supply

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Starbucks is committed to selling the finest whole bean coffees and cof
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fee beverages. 
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fee purchasing, roasting and packaging and the global distribution of cof
fee used in our 
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coffee standards, we control cof
operations. We purchase green cof
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fee beans from multiple cof
fee-producing regions around the world and custom roast them to 
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our exacting standards for our many blends and single origin coffees.

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To ensure compliance with our rigorous 

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. Although most coffee trades in the commodity market, high-altitude 

The price of coffee is subject to significant volatility
arabica coffee of the quality sought by Starbucks tends to trade on a negotiated basis at a premium above the “C” cof
commodity price. Both the premium and the commodity price depend upon the supply and demand at the time of purchase. 
Supply and price can be affected by multiple factors in the producing countries, including weather
disease, general increase in farm inputs and costs of production, inventory levels and political and economic conditions. Price is
also impacted by trading activities in the arabica coffee futures market, including hedge funds and commodity index funds. In 
addition, green coffee prices have been af
ff
fected in the past, and may be af
fected in the future, by the actions of certain 
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organizations and associations that have historically attempted to influence prices of green coffee through agreements 
establishing export quotas or by restricting coffee supplies.

, natural disasters, crop 

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fee using fixed-price and price-to-be-fixed purchase commitments, depending on market conditions, to secure an
We buy cof
ff
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adequate supply of quality green coffee. Price-to-be-fixed contracts are purchase commitments whereby the quality
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, quantity
delivery period, and other negotiated terms are agreed upon, but the date, and therefore the price, at which the base “C” coffee 
commodity price component will be fixed has not yet been established. For most contracts, either Starbucks or the seller has the 
option to “fix” the base “C” coffee commodity price prior to the delivery date. For other contracts, Starbucks and the seller may
agree upon pricing parameters determined by the base “C” coffee commodity price. Until prices are fixed, we estimate the total 
cost of these purchase commitments. Total green cof
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fee purchase commitments as of 
comprised of $860 million under fixed-price contracts and an estimated $336 million under price-to-be-fixed contracts. As of 
All price-
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October 1, 2017, none of our price-to-be-fixed contracts were effectively fixed through the use of futures contracts. 
to-be-fixed contracts as of October 1, 2017 were at the Company’s option to fix the base “C” coffee commodity price 
component. Total purchase commitments, together with existing inventory
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, are expected to provide an adequate supply of green 
coffee through fiscal 

October 1, 2017 were $1.2 billion, 

2018.

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We depend upon our relationships with cof
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fee producers, outside trading companies and exporters for our supply of green 
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coffee.
commitments is remote.

ff We believe, based on relationships established with our suppliers, the risk of non-delivery on such purchase

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fee industry
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fee and to reinforce our leadership role in the cof
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To help ensure the future supply of high-quality green cof
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Starbucks operates eight farmer support centers. 
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experts who work with coffee farming communities to promote best practices in cof
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fee production designed to improve both 
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coffee quality
, yields and agronomy support to address climate and other impacts.

The farmer support centers are staffed with agronomists and sustainability

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In addition to coffee, we also purchase significant amounts of dairy products, particularly fluid milk, to support the needs of our 
company-operated stores. We believe, based on relationships established with our dairy suppliers, that the risk of non-delivery 
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of sufficient fluid milk to support our stores is remote.

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® stores include tea and a number of ready-to-
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Products other than whole bean coffees and cof
fee beverages sold in Starbucks
drink beverages that are purchased from several specialty suppliers, usually under long-term supply contracts. Food products, 
such as pastries, breakfast sandwiches and lunch items, are purchased from national, regional and local sources. Our food 
program continues to develop, and we expect the amount of food products purchased to impact our operations. We alsoWW
purchase a broad range of paper and plastic products, such as cups and cutlery, from several companies to support the needs of 
our retail stores as well as our manufacturing and distribution operations. We believe, based on relationships established with
these suppliers and manufacturers, that the risk of non-delivery of sufficient amounts of these items is remote.

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Starbucks Corporation

2017 Form 10-K

7

Competition

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Our primary competitors for coffee beverage sales are specialty cof
ff
fee shops of
fering premium and artisanal products and 
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experiences. In almost all markets in which we do business, there are numerous competitors in the specialty coffee beverage 
business. We believe that our customers choose among specialty cof
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fee retailers primarily on the basis of product quality
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service and convenience, as well as price. We continue to experience direct competition from lar
quick-service restaurant sector and the U.S. ready-to-drink coffee beverage market, in addition to well-established companies in 
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many international markets. We also compete with restaurants and other specialty retailers for prime retail locations and 
qualified personnel to operate both new and existing stores.

ge competitors in the U.S. 

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Our coffee and tea products sold through our Channel Development segment compete directly against specialty cof
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fees and teas
sold through grocery stores, warehouse clubs, specialty retailers, convenience stores and U.S. foodservice accounts and 
compete indirectly against all other coffees and teas on the market. 

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Trademarks, Copyrights, Patents and Domain Names

Starbucks owns and has applied to register numerous trademarks and service marks in the U.S. and in other countries 
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throughout the world. Some of our trademarks, including Starbucks, the Starbucks logo, Starbucks Reserve, Tazo, Seattle’
Best Coffee,
The duration of trademark 
registrations varies from country to country. However, trademarks are generally valid and may be renewed indefinitely as long 
as they are in use and/or their registrations are properly maintained.

VIA and La Boulange are of material importance. 

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Teavana, Frappuccino, Starbucks 

A

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We own numerous copyrights for items such as product packaging, promotional materials, in-store graphics and training 
materials. We also hold patents on certain products, systems and designs. In addition, Starbucks has registered and maintains
numerous Internet domain names, including “Starbucks.com,” “Starbucks.net,” “Tazo.com,” “Seattlesbest.com” and 
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“Teavana.com.”

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Seasonality and Quarterly Results

Our business is subject to moderate seasonal fluctuations, of which our fiscal second quarter typically experiences lower 
revenues and operating income. Additionally, as Starbucks Cards are issued to and loaded by customers during the holiday
season, we tend to have higher cash flows from operations during the first quarter of the fiscal year. However, since revenues 
from Starbucks Cards are recognized upon redemption and not when cash is loaded onto the Card, the impact of seasonal 
fluctuations on the consolidated statements of earnings is much less pronounced. As a result of moderate seasonal fluctuations,
results for any quarter are not necessarily indicative of the results that may be achieved for the full fiscal year.

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Employees

Starbucks employed approximately 277,000 people worldwide as of October 1, 2017. In the U.S., Starbucks employed 
approximately 185,000 people, with approximately 175,000 in company-operated stores and the remainder in support facilities, 
store development, and roasting, manufacturing, warehousing and distribution operations. Approximately 92,000 employees
were employed outside of the U.S., with approximately 89,000 in company-operated stores and the remainder in regional 
support operations. The number of Starbucks employees represented by unions is not significant. We believe our current 
relations with our employees are good.

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Executive Officers of the Registrant

Name
Howard Schultz

Kevin R. Johnson

Rosalind G. Brewer

Cliff Burrows

John Culver

Scott Maw

Age
64

57

55

58

57

50

Position

executive chairman

president and chief executive officer

group president, Americas and chief operating officer

group president, Siren Retail
group president, International and Channels (1)

executive vice president, chief financial officer
senior vice president, interim general counsel

Paul Mutty
(1) Channels includes various business groups, including channel development and certain emerging brands, including Seattle's 
Best Coffee and Evolution Fresh. 

58

ff

8

Starbucks Corporation

2017 Form 10-K

z

Howard Schultz is the founder of Starbucks Corporation and has served as executive chairman since 
has served as chairman of the board of directors since Starbucks inception in 1985, and in January 2008, he reassumed the role 
of president and chief executive officer
March 2015. From June 2000 to February 2005, Mr. Schultz also held the title of chief global strategist. From November 1985 
to June 2000, he served as chairman of the board and chief executive officer
. From November 1985 to June 1994, Mr. Schultz
also served as president. From January 1986 to July 1987, Mr. Schultz was the chairman of the board, chief executive officer 
, a predecessor to the Company
and president of Il Giornale Coffee Company
. From September 1982 to December 1985, Mr.
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.
, a predecessor to the Company
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Schultz was the director of retail operations and marketing for Starbucks Coffee Company
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. He served as chief executive officer until 

April 2017 and served as president until

April 2017. Mr. Schultz

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Kevin R. Johnson has served as president and chief executive officer since 
March 2009. Mr. Johnson served as president and chief operating officer from March 2015 to 
as Chief Executive Officer of Juniper Networks, Inc., a leading provider of high-performance networking products and 
services, from September 2008 to December 2013. He also served on the Board of Directors of Juniper Networks from 
September 2008 through February 2014. Prior to joining Juniper Networks, Mr. Johnson served as President, Platforms and 
Services Division for Microsoft Corporation, a worldwide provider of software, services and solutions. Mr. Johnson was a
member of Microsoft’s Senior Leadership Team and held a number of senior executive positions over the course of his 16 years 
at Microsoft. Prior to joining Microsoft in 1992, Mr. Johnson worked in International Business Machine Corp.’s systems
integration and consulting business.

April 2017, and has been a Starbucks director since 

April 2017. Mr. Johnson served 

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Rosalind G. Brewer has served as group president, Americas and chief operating officer since October 2017, and has been a 
director of Starbucks since March 2017. Ms. Brewer served as President and Chief Executive Officer of Sam's Club, a 
membership-only retail warehouse club and a division of Walmart, from February 2012 to February 2017. Previously
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, Ms.
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1 to January 2012; 
Brewer was Executive Vice President and President of 
Executive Vice President and President of 
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1; Senior Vice President and 
Division President of the Southeast Operating Division from March 2007 to January 2010; and Regional General Manager,
Georgia Operations, from 2006 to February 2007. Prior to joining Walmart, Ms. Brewer was President of Global Nonwovens
Division for Kimberly-Clark Corporation, a global health and hygiene products company, from 2004 to 2006 and held various 
management positions at Kimberly-Clark Corporation from 1984 to 2006. She serves as the Chair of the Board of Trustees for 
Spelman College and formerly served on the Board of Directors for Lockheed Martin Corporation and Molson Coors Brewing 
Company.

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Walmart South from February 2010 to February 201

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Walmart's East Business Unit from February 201

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Cliff Burrows joined Starbucks in April 2001 and has served as group president, Siren Retail, since September 2016, which 
includes the Starbucks ReserveTM Roastery & Tasting Rooms, Starbucks Reserve brand and products and Princi operations. Mr
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.
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Teavana brand. From July 2015 to September 2016, he served as group president, 
Burrows also oversees Global Coffee and the 
U.S. and Americas. From February 2014 to June 2015, he served as group president, U.S., Americas and Teavana. From May
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2013 to February 2014, he served as group president, Americas and U.S., EMEA (Europe, Middle East and 
Teavana. Mr
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president, Starbucks Coffee U.S. from March 2008 to October 201
2008. He served as vice president and managing director, U.K. prior to April 2006. Prior to joining Starbucks, Mr. Burrows
served in various management positions with Habitat Designs Limited, a furniture and housewares retailer.

Africa) and 
ff Americas and U.S. from October 2011 to May 2013 and as

. Burrows served as president, Starbucks Coffee 

1. He served as president, EMEA from 

April 2006 to March 

A

A

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John Culver joined Starbucks in August 2002 and has served as group president, International and Channels, since October 
2017. From September 2016 to October 2017, he served as group president, Starbucks Global Retail. From May 2013 to 
September 2016, he served as group president, China, Asia Pacific, Channel Development and Emerging Brands. Mr. Culver 
served as president, Starbucks Coffee China and 
October 2011, he served as president, Starbucks Coffee International. Mr
Global Consumer Products, Foodservice and Seattle’s Best Coffee from February 2009 to September 2009, and then as 
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president, Global Consumer Products and Foodservice from October 2009 to November 2009. He previously served as senior 
vice president; president, Starbucks Coffee 
manager, Foodservice from August 2002 to January 2007.

ff Asia Pacific from January 2007 to February 2009, and vice president; general 

Asia Pacific from October 2011 to May 2013. From December 2009 to 

. Culver served as executive vice president; president, 

ff

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Scott Maw joined Starbucks in August 2011 and has served as executive vice president, chief financial officer since February 
2014. From October 2012 to February 2014, he served as senior vice president, Corporate Finance and as corporate controller 
from August 2011 to October 2012. Prior to joining Starbucks, Mr. Maw served as chief financial officer of SeaBright 
Insurance Company from February 2010 to August 2011. From October 2008 to February 2010, Mr. Maw served as chief 
financial officer of the Consumer Banking division of JPMor
Mutual Bank prior to its acquisition by Chase. From 1994 to 2003, he served in various finance leadership positions at General
Electric Company. Mr. Maw serves on the Board of Directors of Avista Corporation. 

gan Chase & Co., having held a similar position at Washington

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AA

ff

ff

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Starbucks Corporation

2017 Form 10-K

9

Paul Mutty joined Starbucks in September 1998 and has served as senior vice president, interim general counsel since August 
2017. From July 2011 to July 2017, he served as senior vice president, deputy general counsel and assistant secretary. Mr. 
Mutty previously served as vice president, assistant general counsel from June 2002 to July 2011 and as director, corporate 
counsel from September 1998 to June 2002. Mr. Mutty has previously led the Starbucks legal department's EMEA region,
Channel Development, Starbucks Law & Corporate Affairs business operations, global commercial, litigation, regulatory
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technology, real estate and licensing legal teams. Prior to joining Starbucks, Mr
general counsel for SP Investments, Inc., from May 1996 to September 1998. Mr
of Riddell, Williams, Bullitt &
to 1996.

. Mutty was formerly with the Seattle law firm 
, where he was a corporate attorney from 1986 to 1996 and was a partner from 1992

. Mutty served as executive vice president and 

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Walkinshaw
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P

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Global Social Impact

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We are committed to being a deeply responsible company in the communities where we do business. Our focus is on ethically
sourcing high-quality coffee, reducing our environmental impacts and contributing positively to communities around the world. 
Starbucks Global Social Impact strategy and commitments are integral to our overall business strategy. As a result, we believe
we deliver benefits to our stakeholders, including employees, business partners, customers, suppliers, shareholders, community
members and others. For an overview of Starbucks Global Social Impact strategy and commitments, please visit 
www.starbucks.com/responsibility.

AA
Available Information

Starbucks 10-K reports, along with all other reports and amendments filed with or furnished to the Securities and Exchange
Commission (“SEC”), are publicly available free of charge on the Investor Relations section of our website at 
investor.starbucks.com or at www.sec.gov as soon as reasonably practicable after these materials are filed with or furnished to 
the SEC. Our corporate governance policies, code of ethics and Board committee charters and policies are also posted on the 
Investor Relations section of Starbucks website at investor.starbucks.com. The information on our website is not part of this or 
any other report Starbucks files with, or furnishes to, the SEC.

Item 1A.   Risk Factors 

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You should carefully consider the risks described below
described below actually occurs, our business, financial condition and results of operations, and the trading price of our 
common stock could be materially and adversely affected. Moreover
environment. New factors emerge from time to time and it is not possible to predict the impact of all these factors on our 
business, financial condition or results of operations.

, we operate in a very competitive and rapidly changing 

. If any of the risks and uncertainties described in the cautionary factors 

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• Economic conditions in the U.S. and international markets could adversely affect our business and financial results.

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As a retailer that is dependent upon consumer discretionary spending, our results of operations are sensitive to changes in or 
uncertainty about macro-economic conditions. Our customers may have less money for discretionary purchases and may stop 
or reduce their purchases of our products or trade down to Starbucks or competitors' lower priced products as a result of job
losses, foreclosures, bankruptcies, increased fuel and energy costs, higher interest rates, higher taxes, reduced access to credit 
and economic uncertainty. These factors may also result in a general downturn in the restaurant industry. Decreases in customer 
traffic and/or average value per transaction will negatively impact our financial performance as reduced revenues without a
corresponding decrease in expenses result in sales de-leveraging, which creates downward pressure on margins and also
negatively impacts comparable store sales, net revenues, operating income and earnings per share. There is also a risk that if 
negative economic conditions or uncertainty persist for a long period of time or worsen, consumers may make long-lasting 
changes to their discretionary purchasing behavior, including less frequent discretionary purchases on a more permanent basis.

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• Our success depends substantially on the value of our brands and failure to preserve their value, either through our 

actions or those of our business partners, could have a negative impact on our financial results. 

WW
We believe we have built an excellent reputation globally for the quality of our products, for delivery of a consistently positive 
consumer experience and for our corporate social responsibility programs. The Starbucks brand is recognized throughout the 
world and we have received high ratings in global brand value studies. To be successful in the future, particularly outside of the 
U.S., where the Starbucks brand and our other brands are less well-known, we believe we must preserve, grow and leverage the 
value of our brands across all sales channels. Brand value is based in part on consumer perceptions on a variety of subjective
qualities. 

TT

10

Starbucks Corporation

2017 Form 10-K

yy

Additionally, our business strategy
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, including our plans for new stores, foodservice, branded products and other initiatives, 
relies significantly on a variety of business partners, including licensee and joint venture relationships, particularly in our 
international markets, and third party manufacturers, distributors and retailers, particularly in our international Channel
Development business. Licensees and foodservice operators are often authorized to use our logos and provide branded food, 
beverage and other products directly to customers. We provide training and support to, and monitor the operations of, certain of 
these business partners, but the product quality and service they deliver may be diminished by any number of factors beyond 
our control, including financial pressures they may face. We believe customers expect the same quality of products and service
from our licensees as they do from us and we strive to ensure customers receive the same quality of products and service 
experience whether they visit a company-operated store or a licensed store. We also source our food, beverage and other 
products from a wide variety of domestic and international business partners in our supply chain operations, and in certain 
cases such products are produced or sourced by our licensees directly. And although foodservice operators are authorized to use 
our logos and provide branded products as part of their foodservice business, we do not monitor the quality of non-Starbucks 
products served in those locations.

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WW

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Business incidents, whether isolated or recurring and whether originating from us or our business partners, that erode consumer 
trust, such as actual or perceived breaches of privacy or violations of domestic or international privacy laws, contaminated 
food, store employees or other food handlers infected with communicable diseases, product recalls or other potential incidents 
discussed in this risk factors section, particularly if the incidents receive considerable publicity, including rapidly through social 
or digital media, or result in litigation, and failure to respond appropriately to these incidents, can significantly reduce brand 
value, result in civil and criminal liability and have a negative impact on our financial results. Consumer demand for our 
products and our brand equity could diminish significantly if we or our licensees or other business partners fail to preserve the 
quality of our products, are perceived to act in an unethical or socially irresponsible manner, including with respect to the
sourcing, content or sale of our products or the use of customer data, fail to comply with laws and regulations or fail to deliver 
a consistently positive consumer experience in each of our markets, including by failing to invest in the right balance of wages 
and benefits to attract and retain employees that represent the brand well. Additionally, inconsistent uses of our brand and other 
of our intellectual property assets, as well as failure to protect our intellectual property, including from unauthorized uses of our 
brand or other of our intellectual property assets, can erode consumer trust and our brand value and have a negative impact on 
our financial results.

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yy

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• Incidents involving food or beverage-borne illnesses, tampering, adulteration, contamination or mislabeling, whether or 

not accurate, as well as adverse public or medical opinions about the health effects of consuming our products, could harm
our business.

ff

ff

Instances or reports, whether true or not, of unclean water supply or food-safety issues, such as food or beverage-borne
illnesses, tampering, adulteration, contamination or mislabeling, either during growing, manufacturing, packaging, storing or 
preparation, have in the past severely injured the reputations of companies in the food and beverage processing, grocery and 
quick-service restaurant sectors and could affect us as well.
Any report linking us to the use of unclean water, food or beverage-
borne illnesses, tampering, adulteration, contamination, mislabeling or other food or beverage-safety issues could damage our 
brand value and severely hurt sales of our food and beverage products and possibly lead to product liability claims, litigation 
(including class actions) or damages. Clean water is critical to the preparation of coffee, tea and other beverages and our ability 
to ensure a clean water supply to our stores can be limited, particularly in some international locations. We are also continuing 
to incorporate more products in our food and beverage lineup that require freezing or refrigeration, including produce (such as 
fruits and vegetables in our salads and juices), dairy products (such as milk and cheeses), non-dairy alternative products (such 
as soymilk and almondmilk) and meats. Additionally, we are evolving our product lineup to include more local or smaller 
suppliers for some of our products who may not have as rigorous quality and safety systems and protocols as larger or more 
national suppliers. If customers become ill from food or beverage-borne illnesses, tampering, adulteration, contamination, 
mislabeling or other food or beverage-safety issues, we could be forced to temporarily close some stores and/or supply chain 
facilities, as well as recall products. In addition, instances of food or beverage-safety issues, even those involving solely the
restaurants or stores of competitors or of suppliers or distributors (regardless of whether we use or have used those suppliers or 
distributors), could, by resulting in negative publicity about us or the foodservice industry in general, adversely affect our sales
on a regional or global basis. A decrease in customer traf
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fic as a result of food-safety concerns or negative publicity
, or as a
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result of a temporary closure of any of our stores, product recalls or food or beverage-safety claims or litigation, could 
materially harm our business and results of operations.

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A

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Some of our products contain caffeine, dairy products, sugar and other compounds and aller
the subject of public and regulatory scrutiny, including the suggestion that excessive consumption of caf
ff
feine, dairy products, 
sugar and other compounds can lead to a variety of adverse health effects. Particularly in the U.S., there is increasing consumer 
awareness of health risks, including obesity, due in part to increased publicity and attention from health or
as increased consumer litigation based on alleged adverse health impacts of consumption of various food and beverage 
products. While we have a variety of beverage and food items, including items that are coffee-free and have reduced calories, 

ff
gens, the health effects of which are 

ganizations, as well

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yy

ff

ff

Starbucks Corporation

2017 Form 10-K

11

an unfavorable report on the health effects of caf
ff
feine or other compounds present in our products, whether accurate or not, 
potential imposition of additional taxes on certain types of beverages, or negative publicity or litigation arising from certain 
health risks could significantly reduce the demand for our beverages and food products and could materially harm our business 
and results of operations.

ff

• The unauthorized access, use, theft or destruction of customer or employee personal, financial or other data or of 

Starbucks proprietary or confidential information that is stored in our information systems or by third parties on our 
behalf could impact our reputation and brand and expose us to potential liability and loss of revenues.

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Our information technology systems, such as those we use for our point-of-sale, web and mobile platforms, including online 
and mobile payment systems and rewards programs, and for administrative functions, including human resources, payroll, 
accounting and internal and external communications, as well as the information technology systems of our third party business
partners and service providers, can contain personal, financial or other information that is entrusted to us by our customers and 
employees. Our information technology systems also contain Starbucks proprietary and other confidential information related 
to our business, such as business plans, product development initiatives and designs. Similar to many other retail companies 
and because of the prominence of our brand, we have experienced frequent attempts to compromise our information technology
systems. To the extent we or a third party were to experience a material breach of our or such third party’
technology systems that result in the unauthorized access, theft, use or destruction of customers' or employees' data or that of 
the Company stored in such systems, including through cyber-attacks or other external or internal methods, it could result in a 
material loss of revenues from the potential adverse impact to our reputation and brand, our ability to retain or attract new
customers and the potential disruption to our business and plans. Such security breaches also could result in a violation of 
applicable U.S. and international privacy and other laws, and subject us to private consumer or securities litigation and 
governmental investigations and proceedings, any of which could result in our exposure to material civil or criminal liability.
For example, the European Union adopted a new regulation that becomes effective in May 2018, called the General Data 
Protection Regulation (“GDPR”), which requires companies to meet new requirements regarding the handling of personal data, 
including its use, protection and the ability of persons whose data is stored to correct or delete such data about themselves.
Failure to meet GDPR requirements could result in penalties of up to 4% of worldwide revenue. Our reputation and brand and 
our ability to attract new customers could also be adversely impacted if we fail, or are perceived to have failed, to properly 
respond to these incidents. Such failure to properly respond could also result in similar exposure to liability.

s information 

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Significant capital investments and other expenditures could be required to remedy the problem and prevent future breaches, 
including costs associated with additional security technologies, personnel, experts and credit monitoring services for those
whose data has been breached. These costs, which could be material, could adversely impact our results of operations in the 
period in which they are incurred and may not meaningfully limit the success of future attempts to breach our information
technology systems.

Media or other reports of existing or perceived security vulnerabilities in our systems or those of our third party business 
partners or service providers, even if no breach has been attempted or has occurred, can also adversely impact our brand and 
-attacks 
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reputation and materially impact our business. Additionally, the techniques and sophistication used to conduct cyber
and breaches of information technology systems, as well as the sources and targets of these attacks, change frequently and are 
often not recognized until such attacks are launched or have been in place for a period of time. We continue to make significant 
investments in technology, third party services and personnel to develop and implement systems and processes that are
designed to anticipate cyber-attacks and to prevent or minimize breaches of our information technology systems or data loss, 
but these security measures cannot provide assurance that we will be successful in preventing such breaches or data loss.

WW

yy

, interruption or 
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• We rely heavily on information technology in our operations, and any material failure, inadequacy
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fect our 
security failure of that technology could harm our ability to effectively operate our business and could adversely af
financial results.

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We rely heavily on information technology systems across our operations, including for administrative functions, point-of-sale 
WW
processing and payment in our stores and online, management of our supply chain, Starbucks Cards, online business, mobile
technology, including mobile payments and ordering apps, reloads and loyalty functionality and various other processes and 
transactions, and many of these systems are interdependent on one another for their functionality. Additionally, the success of 
several of our initiatives to drive growth, including our priority to increase digital relationships with our customers to drive 
incremental traffic and spend, is highly dependent on our technology systems. Our ability to ef
ff
fectively manage our business,
launch digital and other initiatives, and coordinate the production, distribution, administration and sale of our products depends 
significantly on the reliability, integrity and capacity of these systems.
some of these information technology systems and support. Additionally, our systems hardware, software and services provided 
by third party service providers are not fully redundant within a market or across our markets. Although we have operational 
ff
safeguards in place, they may not be effective in preventing the failure of these systems or platforms to operate ef
fectively and 
be available. Such failures may be caused by various factors, including power outages, catastrophic events, inadequate or 

We also rely on third party providers and platforms for 
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yy

yy

yy

ff

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12

Starbucks Corporation

2017 Form 10-K

ff

ineffective redundancy
yy
, problems with transitioning to upgraded or replacement systems or platforms, flaws in third party 
software or services, errors by our employees or third party service providers, or a breach in the security of these systems or 
platforms, including through cyber-attacks such as those that result in the blockage of our or our third-party business partners’
or service providers’ systems and platforms and those discussed in more detail in this risk factors section. If our incident 
response, disaster recovery and business continuity plans do not resolve these issues in an effective manner they could cause 
material negative impacts to our product availability and sales, the efficiency of our operations and our financial results.

ff

ff

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• We may not be successful in implementing important strategic initiatives or ef
fectively managing growth, which may have

WW
an adverse impact on our business and financial results. 

There is no assurance that we will be able to implement important strategic initiatives in accordance with our expectations, 
which may result in an adverse impact on our business and financial results. These strategic initiatives are designed to create
growth, improve our results of operations and drive long-term shareholder value, and include:

• being an employer of choice and investing in employees to deliver a superior customer experience;

• building our leadership position around coffee, including through the development of Starbucks Reserve™

ff

Roasteries

and Starbucks Reserve™ stores;

• driving convenience and brand engagement through our mobile, loyalty and digital capabilities;

• increasing the scale of the Starbucks store footprint with disciplined global expansion and introducing flexible and 

unique store formats; 

• moving to a more licensed store model in some markets and a more company-owned model in other markets;

• creating new occasions in stores across all dayparts with new product offerings, including our growing lunch food and 

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beverage product lineup; 

• continuing the global growth of our Channel Development business; and
• delivering continued growth in our tea business through the Teavana brand in our Starbucks

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® retail stores and other 

channels and internationally.

In addition to other factors listed in this risk factors section, factors that may adversely affect the successful implementation of 
these initiatives, which could adversely impact our business and financial results, include the following:

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•  increases in labor costs, both domestically and internationally, such as general market and minimum wage levels and 
investing in competitive compensation, increased health care and workers’ compensation insurance costs and other 
benefits to attract and retain high quality employees with the right skill sets, whether due to regulatory mandates, 
changing industry practices or our expansion into new channels or technology dependent operations; 

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•  increasing competition in channels in which we operate or seek to operate from new and existing large competitors 

that sell high-quality specialty coffee beverages; 

ff

•  continuing disruption in retail caused by on-line commerce, resulting in reduced foot traffic to “brick & mortar” retail 

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stores;

•  consumers shifting categories of where they spend their discretionary income away from outside-the-home food and 

beverage;

•  construction cost increases associated with new store openings and remodeling of existing stores; delays in store 

openings for reasons beyond our control or a lack of desirable real estate locations available for lease at reasonable 
rates, either of which could keep us from meeting annual store opening targets in the U.S. and internationally;

•  not successfully scaling our supply chain infrastructure as our product offerings increase and as we continue to 

expand, including our emphasis on a broad range of high-quality food offerings; 

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•  the ability of our licensee partners to implement our growth platforms and product innovation;

•  lack of customer acceptance of new products (including due to price increases necessary to cover the costs of new 
® retail 
products or higher input costs), brands (such as the global expansion of the Teavana brand in our Starbucks
stores and other channels) and platforms (such as mobile technology), or customers reducing their demand for our 
current offerings as new products are introduced;

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ff

•  the degree to which we enter into, maintain, develop and are able to negotiate appropriate terms and conditions of, and 

enforce, commercial and other agreements; 

•  not successfully consummating favorable strategic transactions or integrating acquired businesses; and

•  the deterioration in our credit ratings, which could limit the availability of additional financing and increase the cost of 

obtaining financing to fund our initiatives. 

Additionally, our Channel Development business is also in part dependent on the level of support our retail business partners
provide our products, and in some markets there are only a few retailers. If our retail business partners do not provide sufficient 

yy

ff

Starbucks Corporation

2017 Form 10-K

13

levels of support for our products, which is at their discretion, it could limit our ability to grow our Channel Development 
business. Also, a relatively small number of licensee partners own a large number of licensed stores. If such licensee partners 
are not able to access sufficient funds or financing, or are otherwise unable to successfully operate and grow their businesses, 
including their licensed stores, it could adversely affect our results in the markets in which they operate their licensed stores.

ff

ff

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Effectively managing growth can be challenging, particularly as we continue to expand into new channels outside the retail 
store model, increase our focus on our Channel Development business, grow our Teavana brand in our Starbucks
and other channels, and expand into new markets internationally where we must balance the need for flexibility and a degree of 
autonomy for local management against the need for consistency with our goals, philosophy and standards. Growth can make it 
increasingly difficult to ensure a consistent supply of high-quality raw materials, to locate and hire suf
ff
ficient numbers of key 
employees, to maintain an effective system of internal controls for a globally dispersed enterprise and to train employees 
worldwide to deliver a consistently high quality product and customer experience. Furthermore, if we are not successful in 
implementing these strategic initiatives, such as large acquisitions and integrations, we may be required to evaluate whether 
certain assets, including goodwill and other intangibles, have become impaired. In the event we record an impairment charge, it 
could have a material impact on our financial results.

® retail stores

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• We face intense competition in each of our channels and markets, which could lead to reduced profitability

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® stores and/or average value per transaction adversely affecting our sales and results of 

The specialty coffee market is intensely competitive, including with respect to product quality
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, innovation, service, 
convenience, and price, and we face significant and increasing competition in all these areas in each of our channels and 
ge
markets. Accordingly, we do not have leadership positions in all channels and markets. In the U.S., the ongoing focus by lar
competitors in the quick-service restaurant sector on selling high-quality specialty coffee beverages could lead to decreases in 
customer traffic to Starbucks
operations. Similarly, continued competition from well-established competitors in our international markets could hinder 
Additionally, some of our competitors are also 
growth and adversely affect our sales and results of operations in those markets.
our suppliers, which may result in their ability to offer competing products at a lower price than we do. Increased competition 
in the U.S. packaged coffee and tea and single-serve and ready-to-drink cof
ge
ff
fee beverage markets, including from new and lar
entrants to this market could adversely affect the profitability of the Channel Development segment. Furthermore, declines in 
general consumer demand for specialty coffee products for any reason, including due to consumer preference for other products
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or flattening demand for our products, could have a negative effect on our business, including from price discounting we may 
have to undertake. 

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• We are highly dependent on the financial performance of our 

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Americas operating segment.

Our financial performance is highly dependent on our Americas operating segment, as it comprised approximately 70% of 
consolidated total net revenues in fiscal 2017. If the Americas operating segment revenue trends slow or decline, especially in 
our U.S. and Canada markets, our other segments may be unable to make up any significant shortfall and our business and 
And because the Americas segment is relatively mature and produces the large 
financial results could be adversely affected. 
majority of our operating cash flows, such a slowdown or decline could result in reduced cash flows for funding the expansion 
of our international business and other initiatives and for returning cash to shareholders.

ff

• We are increasingly dependent on the success of certain international markets in order to achieve our growth targets.

WW

Our future growth increasingly depends on the growth and sustained profitability of certain international markets. Some or all
of our international market business units (“MBUs”), which we generally define by the countries in which they operate, may 
not be successful in their operations or in achieving expected growth, which ultimately requires achieving consistent, stable net 
revenues and earnings. The performance of these international operations may be adversely affected by economic downturns in 
one or more of the countries in which our large MBUs operate. The broader CAP market is now one of our two significant 
profit engines driving our global returns, along with our North American business. In particular, both our China and Japan
MBUs contribute meaningfully to both consolidated and CAP net revenues and earnings and China in particular is a significant 
P
market for our growth. A decline in performance of one or more of our significant international MBUs could have a material 
adverse impact on our consolidated results.

A

P

ff

yy

TT

Additionally, some factors that will be critical to the success of our international operations are dif
ff
ferent than those af
fecting 
ff
our U.S. stores and licensees. Tastes naturally vary by region, and consumers in some MBUs may not embrace our products to
the same extent as consumers in the U.S. or other international markets. Occupancy costs and store operating expenses can be
higher internationally than in the U.S. due to higher rents for prime store locations or costs of compliance with country-specific 
regulatory requirements. Because many of our international operations are in an early phase of development, operating
expenses as a percentage of related revenues are often higher compared to more developed operations, such as in the U.S. 
Additionally, our international joint venture partners or licensees may face capital constraints or other factors that may limit the 
speed at which they are able to expand and develop in a certain market. 

yy

14

Starbucks Corporation

2017 Form 10-K

Our international operations are also subject to additional inherent risks of conducting business abroad, such as:

• foreign currency exchange rate fluctuations, or requirements to transact in specific currencies;

yy
• changes or uncertainties in economic, legal, regulatory, social and political conditions in our markets, as well as

negative effects on U.S. businesses due to increasing anti-American sentiment in certain markets;

ff

• interpretation and application of laws and regulations, including tax, labor, merchandise, anti-bribery and privacy laws 

and regulations; 

• restrictive actions of foreign or U.S. governmental authorities affecting trade and foreign investment, especially during 

ff

periods of heightened tension between the U.S. and such foreign governmental authorities, including protective 
measures such as export and customs duties and tariffs, government intervention favoring local competitors, and 
restrictions on the level of foreign ownership; 

ff

• import or other business licensing requirements;

• the enforceability of intellectual property and contract rights;

• limitations on the repatriation of funds and foreign currency exchange restrictions due to current or new U.S. and 

international regulations;

• in developing economies, the growth rate in the portion of the population achieving sufficient levels of disposable

ff

income may not be as fast as we forecast;

ff
• difficulty in staf
fing, developing and managing foreign operations and supply chain logistics, including ensuring the 

ff

consistency of product quality and service, due to governmental actions affecting supply chain logistics, distance,
language and cultural differences, as well as challenges in recruiting and retaining high quality employees in local
markets;

ff

ff

• local laws that make it more expensive and complex to negotiate with, retain or terminate employees;

• delays in store openings for reasons beyond our control, competition with locally relevant competitors or a lack of 

desirable real estate locations available for lease at reasonable rates, any of which could keep us from meeting annual 
store opening targets and, in turn, negatively impact net revenues, operating income and earnings per share; and

• disruption in energy supplies affecting our markets.

ff

Moreover, many of the foregoing risks are particularly acute in developing countries, which are important to our long-term
growth prospects. 

• Increases in the cost of high-quality arabica coffee beans or other commodities or decreases in the availability of high-
quality arabica coffee beans or other commodities could have an adverse impact on our business and financial results. 

ff

ff

ff

ff

ff

ff

yy

The price of coffee is 

ff
arabica coffee beans and related cof
fee products. 

We purchase, roast and sell high-quality whole bean
ff
WW
subject to significant volatility and has and may again increase significantly due to one or more of the factors described below. 
The high-quality arabica coffee of the quality we seek tends to trade on a negotiated basis at a premium above the “C” price.
This premium depends upon the supply and demand at the time of purchase and the amount of the premium can vary 
significantly. Increases in the “C” coffee commodity price do increase the price of high-quality 
our ability to enter into fixed-price purchase commitments. We frequently enter into supply contracts whereby the quality
, yy
WW
quantity, delivery period, and other negotiated terms are agreed upon, but the date, and therefore price, at which the base “C”
These are known as price-to-be-fixed contracts. 
coffee commodity price component will be fixed has not yet been established. 
The supply and price of coffee we purchase can also be af
ff
fected by multiple factors in the producing countries, such as weather 
(including the potential effects of climate change), natural disasters, crop disease, general increase in farm inputs and costs of 
production, inventory levels and political and economic conditions, as well as the actions of certain organizations and 
associations that have historically attempted to influence prices of green coffee through agreements establishing export quotas 
or by restricting coffee supplies. Speculative trading in cof
ff
fee commodities can also influence cof
fee prices. Because of the 
ff
significance of coffee beans to our operations, combined with our ability to only partially mitigate future price risk through
purchasing practices and hedging activities, increases in the cost of high-quality arabica coffee beans could have an adverse
impact on our profitability. In addition, if we are not able to purchase sufficient quantities of green cof
ff
fee due to any of the 
above factors or to a worldwide or regional shortage, we may not be able to fulfill the demand for our coffee, which could have 
an adverse impact on our profitability. 

arabica coffee and also impact 

ff

ff

ff

ff

ff

ff

ff

ff

ff

yy

WW
We also purchase significant amounts of dairy products, particularly fluid milk, to support the needs of our company-operated 
retail stores. Additionally, and although less significant to our operations than cof
yy
fee or dairy
, other commodities, including but 
ff
not limited to tea and those related to food and beverage inputs, such as cocoa, produce, baking ingredients, meats, eggs and 
energy, as well as the processing of these inputs, are important to our operations. Increases in the cost of dairy products and 
other commodities, or lack of availability, whether due to supply shortages, delays or interruptions in processing, or otherwise,
especially in international markets, could have an adverse impact on our profitability. 

yy

yy

Starbucks Corporation

2017 Form 10-K

15

yy
• Our financial condition and results of operations are sensitive to, and may be adversely affected by
, a number of factors,

ff

many of which are largely outside our control.

Our operating results have been in the past and will continue to be subject to a number of factors, many of which are largely 
outside our control. Any one or more of the factors listed below or described elsewhere in this risk factors section could 
adversely impact our business, financial condition and/or results of operations: 

• increases in real estate costs in certain domestic and international markets;

• adverse outcomes of litigation; 

• severe weather or other natural or man-made disasters affecting a lar

ff

ge market or several closely located markets that 

may temporarily but significantly affect our retail business in such markets; and

ff

• especially in our larger or fast growing markets, labor discord or disruption, geopolitical events, war, terrorism 

(including incidents targeting us), political instability, boycotts, increasing anti-American sentiment in certain markets, 
social unrest, and natural disasters, including health pandemics that lead to avoidance of public places or restrictions
on public gatherings such as in our stores.

yy

• Interruption of our supply chain could affect our ability to produce or deliver our products and could negatively impact 

ff

our business and profitability. yy

Any material interruption in our supply chain, such as material interruption of roasted coffee supply due to the casualty loss of 
any of our roasting plants, interruptions in service by our third party logistic service providers or common carriers that ship 
goods within our distribution channels, trade restrictions, such as increased tariffs or quotas, embar
or natural disasters that cause a material disruption in our supply chain could negatively impact our business and our 
profitability.

goes or customs restrictions,

ff

ff

yy

Additionally, our food, beverage and other products are sourced from a wide variety of domestic and international business 
partners in our supply chain operations, and in certain cases are produced or sourced by our licensees directly. We rely on these
suppliers and vendors to provide high quality products and to comply with applicable laws. Our ability to find qualified 
suppliers and vendors who meet our standards and supply products in a timely and efficient manner is a significant challenge, 
especially with respect to goods sourced from outside the U.S., especially countries or regions with diminished infrastructure, 
developing or failing economies or experiencing political instability or social unrest, and as we increase our fresh and prepared 
A
A vendor's or supplier's failure to 
food offerings. For certain products, we may rely on one or very few suppliers or vendors. 
, or comply with applicable laws is beyond our control. 
meet our standards, provide products in a timely and efficient manner
These issues, especially for those products for which we rely on one or few suppliers or vendors, could negatively impact our 
business and profitability. 

WW

ff

ff

ff

• Failure to meet market expectations for our financial performance and fluctuations in the stock market as a whole will 

likely adversely affect the market price and volatility of our stock.

ff

Failure to meet market expectations going forward, particularly with respect to operating margins, earnings per share, 
comparable store sales, operating cash flows, and net revenues, will likely result in a decline and/or increased volatility in the
market price of our stock. In addition, price and volume fluctuations in the stock market as a whole may affect the market price 
of our stock in ways that may be unrelated to our financial performance.

ff

• The loss of key personnel or difficulties recruiting and retaining qualified personnel could adversely impact our business 

ff

and financial results.

ff

ff

Much of our future success depends on the continued availability and service of senior management personnel. The loss of any 
WW
We must continue to recruit, 
of our executive officers or other key senior management personnel could harm our business. 
retain and motivate management and other employees sufficiently
yy
, both to maintain our current business and to execute our 
strategic initiatives, some of which involve ongoing expansion in business channels outside of our traditional company-
operated store model. Our success also depends substantially on the contributions and abilities of our retail store employees
whom we rely on to give customers a superior in-store experience and elevate our brand. Accordingly, our performance 
depends on our ability to recruit and retain high quality employees to work in and manage our stores, both domestically and 
internationally. Our ability to attract and retain both corporate and retail personnel is also acutely impacted in certain 
international and domestic markets where the competition for a relatively small number of qualified employees is intense or in 
markets where large high-tech companies are able to offer more competitive salaries and benefits. If we are unable to recruit, 
retain and motivate employees sufficiently to maintain our current business and support our projected growth, our business and 
financial performance may be adversely affected.

yy

ff

ff

ff

16

Starbucks Corporation

2017 Form 10-K

• Failure to comply with applicable laws and changing legal and regulatory requirements could harm our business and 

financial results.

Our policies and procedures are designed to comply with all applicable laws, accounting and reporting requirements, tax rules 
and other regulations and requirements, including those imposed by the SEC, NASDAQ, and foreign countries, as well as
applicable trade, labor, healthcare, privacy (including the European Union’s GDPR discussed in more detail in this risk factors
section), food and beverage, labeling, anti-bribery and corruption and merchandise laws. The complexity of the regulatory 
environment in which we operate and the related cost of compliance are both increasing due to additional or changing legal and 
regulatory requirements, our ongoing expansion into new markets and new channels, and the fact that foreign laws occasionally 
conflict with domestic laws. In addition to potential damage to our reputation and brand, failure by us or our business partners
to comply with the various laws and regulations, as well as changes in laws and regulations or the manner in which they are
interpreted or applied, may result in litigation, civil and criminal liability, damages, fines and penalties, increased cost of 
regulatory compliance and restatements of our financial statements and have an adverse impact on our business and financial 
results. 

yy

Item 1B.    Unresolved Staff Comments

None.

Item 2.  Properties

The significant properties used by Starbucks in connection with its roasting, manufacturing, warehousing, distribution and 
corporate administrative operations, serving all segments, are as follows:

Location
Rancho Cucamonga, CA
Washington, DC
Augusta, GA
Minden, NV (Carson Valley)
York, PA
Gaston, SC (Sandy Run)
Lebanon, TN
Auburn, WA
Kent, WA
Seattle, WA
Shanghai, China
Amsterdam, Netherlands
Samutprakarn, Thailand

Approximate Size
in Square Feet

Purpose

265,000 Manufacturing
130,000 Warehouse and distribution
131,000 Manufacturing
360,000 Roasting and distribution

2,098,000 Roasting, distribution and warehouse

117,000 Roasting and distribution
680,000 Warehouse and distribution
491,000 Warehouse and distribution
510,000 Roasting and distribution
1,241,000 Corporate administrative
121,000 Corporate administrative
97,000 Roasting and distribution
81,000 Warehouse and distribution

i

f

e own most of our roasting facilities and lease the majority of our warehousing and distribution locations. 
j
l

f
WW
W
2017
, Starbucks had 13,275 company-operated stores,
worldwide for regional, district and other administrative offi
i
i
ld id f
above, we hold inventory at various locations managed by third-party warehouses.

h
f hi h
 almost all of which are leased. W l
f
i i

fff
f
fices, training facilities and storag

d di
WW
d
d

i
l
ili i

ib i
l

b k h

d i i

f
ll

l di

ili i

bOctober 1, 
e also lease space in various locations
i

As of 
i

e. In addition to the locations listed 

d l

h

d

h

i

i

l

i

l

i

Item 3.  Legal Proceedings

See Note 15, Commitments and Contingencies, to the consolidated financial statements included in Item 8 of Part II of this 10-
K for information regarding certain legal proceedings in which we are involved.

Item 4.  Mine Safety Disclosures

Not applicable.

Starbucks Corporation

2017 Form 10-K

17

Item 5.   Market for the Registrant’s Common Equity, Related Shareholder Matters and Issuer Purchases of Equity 

PART II

Securities

SHAREHOLDER INFORMATION

AA

MARKET INFORMATION

AA

AND DIVIDEND POLICY

Starbucks common stock is traded on NASDAQ, under the symbol “SBUX.”

The following table shows the quarterly high and low sale prices per share of Starbucks common stock as reported by 
NASDAQ for each quarter during the last two fiscal years and the quarterly cash dividend declared per share of our common
stock during the periods indicated:

Fiscal 2017:

Fourth Quarter
Third Quarter
Second Quarter
First Quarter

Fiscal 2016:

Fourth Quarter
Third Quarter
Second Quarter
First Quarter

High

Low

Cash Dividends
Declared

$

$

$

$

59.66
64.87
59.00
59.54

58.84
61.64
61.79
64.00

$

$

52.58
57.38
53.81
50.84

52.90
54.01
52.63
54.81

0.30
0.25
0.25
0.25

0.25
0.20
0.20
0.20

As of November 10, 2017, we had approximately 18,100 shareholders of record. This does not include persons whose stock is
in nominee or “street name” accounts through brokers.

Future decisions to pay cash dividends continue to be at the discretion of the Board of Directors and will be dependent on our 
operating performance, financial condition, capital expenditure requirements and other factors that the Board of Directors
considers relevant.

Y
ISSUER PURCHASES OF EQUITY

F

SECURITIES

The following table provides information regarding repurchases of our common stock during the quarter ended October 1, 
2017:

Period(1)
July 3, 2017 — July 30, 2017
July 31, 2017 — August 27, 2017
August 28, 2017 — October 1, 2017
Total

Total
Number of
Shares
Purchased

Average
Price
Paid per
Share

Total Number
of Shares
Purchased as
Part of Publicly
Announced
Plans or
Programs(2)

Maximum
Number of
Shares that May
Yet Be
Purchased
Under the Plans
or Programs(3)

2,168,233
4,804,970
8,116,314
15,089,517

$

$

58.03
53.87
54.41
54.76

2,168,233
4,804,970
8,116,314
15,089,517

93,238,695
88,433,725
80,317,411

(1) Monthly information is presented by reference to our fiscal months during the fourth quarter of fiscal 2017.

(2) Share repurchases are conducted under our ongoing share repurchase program announced in September 2001, which has

no expiration date.

(3) This column includes the total remaining number of shares authorized for repurchase under the Company's ongoing share 

repurchase program. Shares under our ongoing share repurchase program may be repurchased in open market 
transactions, including pursuant to a trading plan adopted in accordance with Rule 10b5-1 of the Securities Exchange Act 
of 1934, or through privately negotiated transactions. The timing, manner, price and amount of repurchases will be 

18

Starbucks Corporation

2017 Form 10-K

determined at the Company's discretion, and the share repurchase program may be suspended, terminated or modified at 
any time for any reason.

Performance Comparison Graph

The following graph depicts the total return to shareholders from September 30, 2012 through October 1, 2017, relative to the
performance of the Standard & Poor’s 500 Index, the NASDAQ Composite Index and the Standard & Poor’s 500 Consumer 
Discretionary Sector, a peer group that includes Starbucks. All indices shown in the graph have been reset to a base of 100 as of 
September 30, 2012, and assume an investment of $100 on that date and the reinvestment of dividends paid since that date. The 
stock price performance shown in the graph is not necessarily indicative of future price performance.

Sep 30, 2012

Sep 29, 2013

Sep 28, 2014

Sep 27, 2015

Oct 2, 2016

Oct 1, 2017

Starbucks Corporation
S&P 500
NASDAQ Composite
S&P Consumer Discretionary

$

$

100.00
100.00
100.00
100.00

$

154.67
119.34
123.38
131.84

$

152.47
142.89
148.79
147.36

$

238.48
142.02
154.52
166.78

$

225.70
163.93
178.82
182.85

227.92
194.44
220.25
209.40

Starbucks Corporation

2017 Form 10-K

19

Item 6.  Selected Financial Data

The following selected financial data is derived from the consolidated financial statements. All per-share data has been
retroactively adjusted to give effect to the two-for
Policies, included in Item 8 of Part II of this 10-K. The data below should be read in conjunction with “Management’s
Discussion and Analysis of Financial Condition and Results of Operations,” “Risk Factors,” and the consolidated financial 
statements and notes.

-one stock split discussed in Note 1, Summary of Significant Accounting 

ff

Financial Information (in millions, except per shar

r

e data):

r
As of and for the Fiscal 

YearYY  Ended

r

(1)

Oct 1, 
2017
(52 Wks)

Oct 2, 
2016
(53 Wks)

 Sep 27,
2015
(52 Wks)

Sep 28,
2014
(52 Wks)

Sep 29,
2013
(52 Wks)

Net revenues:

 Company-operated stores

Licensed stores

CPG, foodservice and other

Total net revenues
Operating income/(loss)(2)
Net earnings including noncontrolling interests(2)
Net earnings/(loss) attributable to noncontrolling
interests
Net earnings attributable to Starbucks(2)
EPS — diluted(2)
Cash dividends declared per share

$ 17,650.7

$ 16,844.1

$ 15,197.3

$ 12,977.9

$ 11,793.2

2,355.0

2,381.1

2,154.2

2,317.6

1,861.9

2,103.5

1,588.6

1,881.3

1,360.5

1,713.1

$ 22,386.8

$ 21,315.9

$ 19,162.7

$ 16,447.8

$

4,134.7

$

4,171.9

$

3,601.0

$

3,081.1

2,884.9

2,818.9

2,759.3

2,067.7

$ 14,866.8
(325.4)
8.8

$

0.2

1.2

1.9

2,884.7

2,817.7

2,757.4

1.97

1.050

1.90

0.850

1.82

0.680

(0.4)
2,068.1

1.35

0.550

607.8

0.5

8.3

0.01

0.445

2,908.3

Net cash provided by operating activities

4,174.3

4,575.1

3,749.1

Capital expenditures (additions to property, plant and
equipment)
Balance Sheet

1,519.4

1,440.3

1,303.7

1,160.9

1,151.2

TT
Total assets

(3)

$ 14,365.6

$ 14,312.5

$ 12,404.1

$ 10,745.0

$ 11,509.8

Long-term debt (including current portion)

Shareholders’ equity

3,932.6

5,450.1

3,585.2

5,884.0

2,335.3

5,818.0

2,041.3

5,272.0

1,293.2

4,480.2

(1) Our fiscal year ends on the Sunday closest to September 30. The fiscal year ended on October 2, 2016 included 53 weeks, 

with the 53rd week falling in our fourth fiscal quarter
.

d

(2) Fiscal 2013 results include a pretax charge of $2,784.1 million resulting from the conclusion of our arbitration with Kraft 
Foods Global, Inc. The impact of this charge to net earnings attributable to Starbucks and diluted EPS, net of the related 
tax benefit, was $1,713.1 million and $1.12 per share, respectively.

(3) Total assets for fiscal 2013 through fiscal 2016 have been adjusted for the adoption of new accounting guidance related to 

TT
the reclassification of debt issuance costs as discussed in Note 1, Summary of Significant Accounting Policies.

20

Starbucks Corporation

2017 Form 10-K

Comparable Store Sales:

Fiscal Year Ended
Percentage change in comparable store sales(1)
Americas

Sales growth

Change in transactions

Change in ticket
China/Asia Pacific(2)
Sales growth

Change in transactions

Change in ticket

EMEA(3)

Sales growth

Change in transactions

Change in ticket

Consolidated

Sales growth

Change in transactions

Change in ticket

Oct 1,
2017

Oct 2,
2016

 Sep 27,
2015

Sep 28,
2014

Sep 29,
2013

3 %

— %

4 %

3 %

1 %

1 %

1 %

(1)%

1 %

3 %

— %

3 %

6%

1%

5%

3%

1%

2%

—%

1%

—%

5%

1%

4%

7%

3%

4%

9%

8%

1%

4%

2%

1%

7%

3%

4%

6%

2%

3%

7%

6%

—%

5%

3%

2%

6%

3%

3%

7 %

5 %

2 %

9 %

7 %

2 %

— %

2 %

(2)%

7 %

5 %

2 %

(1)

Includes only Starbucks® company-operated stores open 13 months or longer. Comparable store sales exclude the effect 
of fluctuations in foreign currency exchange rates. For fiscal year 2016, comparable store sales percentages were
calculated excluding the 53rd week.

ff

d

(2) Beginning in December of fiscal 2016, comparable store sales include the results of the 1,009 company-operated stores 

acquired as part of the acquisition of Starbucks Japan in the first quarter of fiscal 2015.

(3) Company-operated stores represent 17% of the EMEA segment store portfolio as of October 1, 2017.

A

Starbucks Corporation

2017 Form 10-K

21

Store Count Data:

As of and for the Fiscal Year Ended
Net stores opened/(closed) and transferred during the
year:
Americas(1)

Company-operated stores

Licensed stores
China/Asia Pacific (2)

Company-operated stores

Licensed stores

EMEA(3)

Company-operated stores

Licensed stores

All Other Segments (4)

Company-operated stores

Licensed stores

Total

Stores open at year end:
Americas (1)

Company-operated stores

Licensed stores
China/Asia Pacific(2)

Company-operated stores

Licensed stores

EMEA(3)

Company-operated stores

Licensed stores

All Other Segments(4)

Company-operated stores

Licensed stores

Total

Oct 1, 
2017
(52 Wks)

Oct 2, 
2016
(53 Wks)

 Sep 27,
2015
(52 Wks)

Sep 28,
2014
(52 Wks)

Sep 29,
2013
(52 Wks)

394

558

259

777

(21)
353

(68)
2

2,254

9,413

7,146

3,070

4,409

502

2,472

290

37

348

456

359

622

(214)
494

(17)
(6)
2,042

9,019

6,588

2,811

3,632

523

2,119

358

35

276

336

1,320
(482)

(80)
302

6
(1)
1,677

8,671

6,132

2,452

3,010

737

1,625

375

41

317

381

250

492

(9)
180

276

404

239

349

(29)
129

12
(24)
1,599

343
(10)
1,701

8,395

5,796

1,132

3,492

817

1,323

369

42

8,078

5,415

882

3,000

826

1,143

357

66

27,339

25,085

23,043

21,366

19,767

(1) Americas store data includes the closure of 132 TarTT get Canada licensed stores in the second quarter of fiscal 2015.

(2) China/Asia Pacific store data has been adjusted for the transfer of certain company-operated stores to licensed stores in 
the fourth quarter of fiscal 2014. China/Asia Pacific store data also includes the transfer of 1,009 Japan stores from 
licensed stores to company-operated as a result of the acquisition of Starbucks Japan in the first quarter of fiscal 2015 and 
the transfer of 133 Singapore stores from company-operated stores to licensed stores in the fourth quarter of fiscal 2017.

A

(3) EMEA store data has been adjusted for the transfer of certain company-operated stores to licensed stores in the second 
and fourth quarters of fiscal 2014. EMEA store data also includes the transfer of 144 Germany company-operated retail 
stores to licensed stores as a result of the sale to AmRest Holdings SE in the third quarter of fiscal 2016.

A

(4) All Others Segments data includes 337 Teavana
of 64 Teavana-branded stores in fiscal 2017. 

TT

TT

™ stores acquired in the second quarter of fiscal 2013 and the net closure 

22

Starbucks Corporation

2017 Form 10-K

Item 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations

General

Our fiscal year ends on the Sunday closest to September 30. The fiscal year ended on October 1, 2017 included 52 weeks. The 
fiscal year ended on October 2, 2016 included 53 weeks, with the extra week falling in our fourth fiscal quarter, and the fiscal
year ended on September 27, 2015 included 52 weeks. Comparable store sales percentages below are calculated excluding the
53rd week. 
otherwise noted.

All references to store counts, including data for new store openings, are reported net of related store closures, unless 

d

Financial Highlights

•

•

•

•

•

•

•

TT
Total net revenues increased 
$412.4 million from extra week of fiscal 2016, net revenues grew 7%. 

5% to $22.4 billion in fiscal 2017 compared to $21.3 billion in fiscal 2016. Excluding 

Global comparable store sales grew 3% driven by a 3% increase in average ticket. 

Consolidated operating income decreased to $4.1 billion in fiscal 2017 compared to operating income of $4.2 billion in 
fiscal 2016. Fiscal 2017 operating margin was 18.5% compared to 19.6% in fiscal 2016. Operating margin compression
in fiscal 2017 was primarily driven by increased partner (employee) and digital investments, largely in the Americas
segment, restructuring and impairment charges and the absence of the 53rd week, partially offset by sales leverage.

ff

TT

Restructuring and impairment charges for fiscal 2017 were $153.5 million and primarily related to our strategic changes 
in our Teavana business including a partial goodwill impairment, store asset impairments, costs associated with early
closure of stores and severance. Additional amounts incurred related to an impairment of our Switzerland retail business 
and asset impairments of certain Starbucks® company-operated stores in Canada.

Earnings per share (“EPS”) for fiscal 2017 increased to $1.97, compared to EPS of $1.90 in fiscal 2016, which 
benefited $0.06 per share from the extra week in fiscal 2016. The increase was primarily driven by growth in 
comparable store sales, improved sales leverage and the gain on the sale of Singapore retail operations, partially offset 
by restructuring and impairment charges.

ff

Cash flows from operations were $4.2 billion in fiscal 2017 compared to $4.6 billion in fiscal 2016. The change was
primarily due to the timing of our cash payments for income taxes.

Capital expenditures were $1.5 billion in fiscal 2017 compared to $1.4 billion in fiscal 2016.

• We returned 

WW
billion in fiscal 2016.

$3.5 billion to our shareholders in fiscal 2017 through share repurchases and dividends compared to $3.2 

Overview

Starbucks results for fiscal 2017 continued to demonstrate the strength of our global business model, and our ability to 
successfully make disciplined investments in our business and our partners. Consolidated total net revenues increased 5% to
$22.4 billion, primarily driven by incremental revenues from 2,320 net new store openings over the past 12 months and a 3% 
growth in global comparable store sales, partially offset by the absence of the 53rd week. Consolidated operating income 
declined $37 million, or 1%, to $4.1 billion. Operating margin declined 110 basis points to 18.5%, primarily due to increased 
partner investments, largely in the Americas segment, restructuring and impairment charges and the absence of the 53rd week, 
partially offset by sales leverage. Earnings per share of $1.97 increased 4% over the prior year earnings per share of $1.90.

ff

ff

Americas revenue grew by 6% to $15.7 billion, primarily driven by incremental revenues from 952 net new store openings over 
the last 12 months and comparable store sales growth of 3%, partially offset by the absence of the 53rd week. 
our premium food offerings coupled with innovation across our cof
ff
fee and tea beverage platforms drove the increase in 
comparable store sales. Operating income declined $79 million to $3.7 billion and operating margin at 23.4% declined by 190 
basis points from a year ago, primarily due to increased investments in our store partners, a product mix shift largely towards 
ff
food, and the absence of the 53rd week. These were partially offset by sales leverage.

The success of 

ff

ff

In our China/Asia Pacific segment, revenues grew by 10% to $3.2 billion, primarily driven by incremental revenues from the
opening of 1,036 net new stores over the past 12 months and a 3% increase in comparable store sales, partially offset by the 
absence of the 53rd week and unfavorable foreign currency translation. Operating income grew 21% to $765 million, while
operating margin expanded 210 basis points to 23.6%. The overall margin expansion was primarily due to the transition to 
China's new value added tax structure in fiscal 2016 and higher income from our joint venture operations. We now operate 
7,479 stores in 15 countries in our China/Asia Pacific segment making this the second largest reportable segment.

WW

ff

Starbucks Corporation

2017 Form 10-K

23

yy

 revenues declined $1

We continue to execute on our strategy of repositioning the EMEA
A
WW
this strategy, EMEA
A
to the sale of our Germany retail operations in the third quarter of fiscal 2016 and unfavorable foreign currency translation.
Partially offsetting the decrease were incremental revenues from the opening of 339 net new licensed stores over the past 12 
months. Operating margin declined 200 basis points to 11.5% primarily due to a partial impairment of goodwill related to our 
Switzerland retail business, sales deleverage in certain company-operated stores and unfavorable foreign currency exchange. 
These decreases were partially offset by sales leverage driven by the shift in the portfolio towards more licensed stores.

11 million to $1.0 billion, or 10%, primarily driven by the absence of revenue related 

 segment to a predominantly licensed model.

As a result of 

ff

ff

Channel Development segment revenues grew by 4% to $2.0 billion, primarily driven by increased sales through our 
international channels and sales of packaged coffee, foodservice and single-serve products. 
53rd week in fiscal 2016, segment revenues grew by 6%. Operating income grew $86 million, or 11%, to $893 million. 
Operating margin increased 270 basis points to 44.5%, primarily driven by lower coffee costs, leverage on cost of sales and 
higher income from our North American Coffee Partnership joint venture.

When excluding the revenue of the 

ff

ff

ff

Fiscal 2018 — The View VV

Ahead

TT
Turning to fiscal 
shareholders. These results are expected to be driven by our 6 operational priorities, which include:

2018, we expect continued growth through thoughtful long-term investments that create value and reward 

•

•

•

•

•

•

Accelerate U.S. Comparable Store Sales

Drive Innovation in Food and Beverage

Accelerate the Power and Momentum of our Digital Platform

Enable Long-Term Growth in China 

TT

Elevate the Starbucks Experience through Siren Retail

Gain Share of At-Home Coffeeff

These priorities are our main focus to grow our core business with new customer acquisition through store growth, digital 
engagement and innovation, while we continue to foster long-term customer relationships. To successfully achieve these
priorities, we will undertake a number of initiatives, including the pending transaction to acquire full ownership of our joint 
venture in East China and converting our Taiwan and Singapore markets to fully licensed operations. 
WW
We are in the process of 
exiting certain activities including closing Teavana™ retail stores and certain Starbucks company-operated stores in Canada, 
the pending sale of our Tazo brand and related assets, and aggressively rationalizing merchandise in our U.S. retail stores.
These strategic actions will enable us to focus on businesses and products with the highest growth potential and greatest 
prospect for returns. We expect revenue growth to be in the high single digits for the underlying business in fiscal 2018 driven 
by comparable store sales and the opening of approximately 2,300 net new Starbucks stores globally. An additional 2 to 3 
points of revenue growth is expected related to the aforementioned strategic initiatives.

TT
TT

WW

TT

TT

Diluted earnings per share for fiscal 2018 is expected to grow in excess of 40% when compared to fiscal 2017, largely due to
the anticipated gain associated with the pending acquisition of East China.

Capital expenditures in fiscal 2018 are expected to be approximately $2.0 billion, primarily for investments in our new and 
existing stores, our developing Siren Retail business and our supply chain and corporate facilities.

During the fiscal year, our expected strong operational performance combined with the prudent leveraging of our balance sheet 
will enable us to return significant value to shareholders through share repurchases and dividends. 

Acquisitions and Divestitures

See Note 2, Acquisitions and Divestitures, to the consolidated financial statements included in Item 8 of Part II of this 10-K for 
information regarding acquisitions and divestitures.

24

Starbucks Corporation

2017 Form 10-K

F
RESULTS OF
LL

AA
 OPERA

TIONS — FISCAL

2017 COMPARED

PP

TO FISCAL 2016

Consolidated results of operations (in millions):

Revenues

Fiscal Year Ended

Net revenues:

Company-operated stores

Licensed stores

CPG, foodservice and other

Total net revenues

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

%
Change

$

$

17,650.7

$

2,355.0

2,381.1
22,386.8

$

16,844.1

2,154.2

2,317.6
21,315.9

4.8 %

9.3

2.7
5.0%

$1.1 billion, or 5%, over fiscal 2016, primarily driven by increased revenues from company-

Total net revenues increased 
TT
operated stores ($807 million). The growth in company-operated store revenues was primarily driven by incremental revenues 
from 768 net new Starbucks® company-operated store openings over the past 12 months ($869 million) and a 3% increase in 
comparable store sales ($496 million), attributable to a 3% increase in average ticket. Partially offsetting these incremental 
revenues was the absence of the 53rd week ($324 million), the absence of sales from the conversion of certain company-
operated stores to licensed stores ($121 million) and the impact of unfavorable foreign currency translation ($70 million).

ff

Licensed store revenue growth also contributed to the increase in total net revenue ($201 million), primarily due to increased 
product sales to and royalty revenues from our licensees ($260 million), largely due to the opening of 1,552 net new Starbucks®
licensed stores and improved comparable store sales, partially offset by the absence of the 53rd week ($41 million) and 
ff
unfavorable foreign currency translation ($27 million).

CPG, foodservice and other revenues increased $64 million, driven by increased sales through our international channels,
primarily associated with our European and North American regions ($35 million), increased sales of U.S. packaged coffeeff
($32 million), foodservice ($30 million) and premium single-serve products ($23 million). Increased sales were partially offset 
ff
by the absence of the 53rd week ($47 million) and an unfavorable revenue deduction adjustment pertaining to periods prior to
fiscal 2017 ($13 million).

g
Operating Expenses

p

p

Fiscal Year Ended

Cost of sales including occupancy costs
Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Restructuring and impairments

Total operating expenses

Income from equity investees
Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
operated store revenues

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

$

9,038.2

$

6,493.3

553.8

1,011.4

1,393.3

153.5

18,643.5

391.4
4,134.7

$

$

8,511.1

6,064.3

545.4

980.8

1,360.6

—

17,462.2

318.2
4,171.9

Oct 1,
2017

Oct 2,
2016

As a % of TotalTT
Net Revenues

40.4 %

29.0

2.5

4.5

6.2

0.7

83.3

1.7
18.5%

36.8 %

11.7%

39.9 %

28.4

2.6

4.6

6.4

—

81.9

1.5
19.6%

36.0 %

12.2%

Cost of sales including occupancy costs as a percentage of total net revenues increased 50 basis points, primarily driven by a
product mix shift (approximately 70 basis points) largely towards premium food in the Americas segment, partially offset by 
leverage on cost of sales and occupancy costs (approximately 30 basis points).

ff

Starbucks Corporation

2017 Form 10-K

25

Store operating expenses as a percentage of total net revenues increased 60 basis points. Store operating expenses as a
percentage of company-operated store revenues increased 80 basis points, primarily driven by higher partner and digital 
investments, largely in the Americas segment (approximately 150 basis points), partially offset by sales leverage
(approximately 90 basis points).

ff

Other operating expenses as a percentage of total net revenues decreased 10 basis points. Excluding the impact of company-
operated store revenues, other operating expenses decreased 50 basis points, primarily due to lower performance-based 
compensation (approximately 20 basis points).

General and administrative expenses as a percentage of total net revenues decreased 20 basis points, primarily driven by lower 
performance-based compensation (approximately 30 basis points), and employment taxes, including the lapping of higher 
employment taxes resulting from a multiple year audit in the prior year (approximately 20 basis points). These were partially 
ff
offset by increased salaries and benefits related to digital platforms, technology infrastructure and innovations.

Restructuring and impairments charges in fiscal 2017 were primarily the result of our strategic changes in Teavana. 
We WW
recorded $130 million of restructuring–related costs, including a partial goodwill impairment of $69 million, store asset 
impairments, and costs related to early store closure obligations and severance. Additionally, we recorded $18 million of partial 
goodwill impairment relating to our Switzerland retail business.

TT

yy

Income from equity investees increased $73 million, due to higher income from our CAP joint venture operations, primarily 
China and South Korea, as well as our North American Coffee Partnership.

P

ff

The combination of these changes resulted in an overall decrease in operating margin of 110 basis points in fiscal 2017 when
compared to fiscal 2016.

Other Income and Expenses

p

Fiscal Year Ended

Operating income

Interest income and other, net

Interest expense

Earnings before income taxes

Income tax expense

Net earnings including noncontrolling interests

Net earnings attributable to noncontrolling interests
Net earnings attributable to Starbucks
Effective tax rate including noncontrolling interests

$

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

$

4,134.7

$

275.3
(92.5)
4,317.5

1,432.6

2,884.9

0.2
2,884.7

$

4,171.9

108.0
(81.3)
4,198.6

1,379.7

2,818.9

1.2
2,817.7

Oct 1,
2017

Oct 2,
2016

As a % of TotalTT
Net Revenues

18.5 %

19.6 %

1.2

(0.4)

19.3

6.4

12.9

—
12.9%

33.2 %

0.5

(0.4)

19.7

6.5

13.2

—
13.2%

32.9 %

Interest income and other, net increased $167 million, primarily driven by gains from the sale of our Singapore retail operations 
($84 million) and our investment in Square, Inc. warrants ($41 million). Also contributing favorably was higher income 
recognized on unredeemed stored value card balances ($44 million). 

Interest expense increased $11 million primarily related to additional interest incurred on long-term debt issued in February
2016, May 2016 and March 2017, partially offset by lower interest expense from the repayment of our December 2016 notes. 

ff

ff

The effective tax rate for fiscal 
2017 was 33.2% compared to 32.9% for fiscal 2016. The increase in the effective tax rate was 
primarily due to unfavorability from non-deductible goodwill impairment charges recorded in the third quarter of fiscal 2017 
(approximately 70 basis points), and the lapping of the release of certain tax reserves in the third quarter of fiscal 2016, 
primarily related to statute closures (approximately 30 basis points). The increase was partially offset by the lar
gain on the sale of our Singapore retail operations in the fourth quarter of fiscal 2017 (approximately 70 basis points).

gely non-taxable 

ff

ff

26

Starbucks Corporation

2017 Form 10-K

Segment Information

Results of operations by segment (in millions):

Americas

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
Foodservice and other

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Restructuring and impairments

Total operating expenses

Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
poperated store revenues

Revenues

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

$

$

13,996.4
1,617.3
39.0
15,652.7

5,720.3

5,320.2

128.5

615.0

201.4
4.1
11,989.5
3,663.2

$

$

13,247.4
1,518.5
29.5
14,795.4

5,271.9

4,909.3

96.0

590.1

186.1
—
11,053.4
3,742.0

Oct 1,
2017

Oct 2,
2016

As a % of Americas 
TT
Total Net Revenues

89.4 %
10.3
0.2
100.0

36.5

34.0

0.8

3.9

1.3
—%

76.6
23.4%

38.0 %

7.8 %

89.5 %
10.3
0.2
100.0

35.6

33.2

0.6

4.0

1.3
—%

74.7
25.3%

37.1 %

6.2 %

Americas total net revenues for fiscal 2017 increased $857 million, or 6%, over fiscal 2016, primarily due to increased 
revenues from company-operated stores (contributing $749 million) and licensed stores (contributing $99 million).
The increase in company-operated store revenues was driven by incremental revenues from 383 net new Starbucks® company-
operated store openings over the past 12 months ($585 million) and a 3% increase in comparable store sales ($426 million), 
attributable to a 4% increase in average ticket, partially offset by the absence of the 53rd week ($258 million) 

ff

The increase in licensed store revenues was primarily driven by increased product sales to and royalty revenues from our 
licensees ($127 million), primarily resulting from the opening of 569 net new Starbucks® licensed stores over the past 12
months and improved comparable store sales, partially offset by the absence of the 53rd week ($31 million).

ff

g
Operating Expenses

p

p

Cost of sales including occupancy costs as a percentage of total net revenues increased 90 basis points, primarily due to a
product mix shift (approximately 70 basis points) largely towards premium food. 

Store operating expenses as a percentage of total net revenues increased 80 basis points. As a percentage of company-operated 
store revenues, store operating expenses increased 90 basis points, primarily driven by increased partner and digital 
investments (approximately 180 basis points), partially offset by sales leverage on salaries and benefits (approximately 80 basis
ff
points).

Other operating expenses as a percentage of total net revenues increased 20 basis points. Excluding the impact of company-
operated store revenues, other operating expenses increased 160 basis points, primarily due to lapping a settlement received in 
the fourth quarter of fiscal 2016 related to the closure of TarTT get Canada stores in fiscal 2015 (approximately 120 basis points).

General and administrative expenses as a percentage of total net revenues were flat, primarily driven by higher salaries and 
benefits (approximately 10 basis points), offset by sales leverage.

ff

Restructuring and impairment charges of $4 million related to asset impairments of certain company-operated stores in Canada. 

The combination of these changes resulted in an overall decrease in operating margin of 190 basis points in fiscal 2017 when
compared to fiscal 2016.

Starbucks Corporation

2017 Form 10-K

27

China/Asia Pacific

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
Foodservice and other

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Income from equity investees
Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
operated store revenues

Revenues

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

$

$

$

2,906.0
327.4
6.8
3,240.2

1,393.9

845.5

74.6

202.2

156.0

2,672.2

197.0
765.0

$

2,640.4
292.3
6.1
2,938.8

1,296.7

779.4

70.3

180.6

130.3

2,457.3

150.1
631.6

Oct 1,
2017

Oct 2,
2016

 As a % of China/Asia Pacific 
Total Net Revenues

89.7 %
10.1
0.2
100.0

43.0

26.1

2.3

6.2

4.8

82.5

6.1
23.6%

29.1 %

22.3 %

89.8 %
9.9
0.2
100.0

44.1

26.5

2.4

6.1

4.4

83.6

5.1
21.5%

29.5 %

23.6 %

China/Asia Pacific total net revenues for fiscal 2017 increased $301 million, or 10%, over fiscal 2016, primarily from higher 
company-operated store revenues ($266 million), driven by incremental revenues from 392 net new company-operated store
openings over the past 12 months ($293 million). Also contributing was a 3% increase in comparable store sales ($67 million), 
partially offset by the absence of the 53rd week ($52 million) and unfavorable foreign currency translation ($40 million).

ff

i

d

Licensed store revenues increased $
licensees ($39 million), primarily resulting from the opening of 644 net new licensed stores over the past 12 months, partially 
.
offset the absence of the 53rd week ($4 million)
ff

$35 million, primarily driven by increased product sales to and royalty revenues from 

illi

d

p

i

g
Operating Expenses

p

p

i

Cost of sales including occupancy costs as a percentage of total net revenues decrea
Cost of sales including occupancy costs as a percentage of total net revenues decreased 110 basis points, primarily driven by 
favorability from the transition to China's new value added tax structure (approximately 120 basis points).

Store operating expenses as a percentage of total net revenues decreased 40 basis points. As a percentage of company-operated 
Store operating expenses as a percentage of total net revenues decrea
store revenues, store operating expenses decreased 40 basis points, primarily due to sales leverage on salaries and benefits
(approximately 30 basis points) and lower performance-based compensation in Japan (approximately 10 basis points).

i

h

Other operating expenses as a percentage of total net revenues decreased 10 basis points. Excluding the impact of company-
operated store revenues, other operating expenses decreased 130 basis points, primarily due to lower performance-based 
compensation (approximately 80 basis points) and lapping of investments in regional leadership and training conferences in the 
prior year (approximately 50 basis points).

d

f

l

General and administrative expenses as a percentage of total revenues increased 40 basis points, primarily due to continued 
focus and investment in product quality and innovation (approximately 40 basis points).

Income from equity investees increased $47 million, driven by higher income from our joint venture operations, primarily in
East China and South Korea. Favorability in both regions was attributable to comparable store sales growth and the addition of 
net new licensed stores over the past 12 months. East China also benefited from the new value added tax structure.

The combination of these changes resulted in an overall increase in operating margin of 210 basis points in fiscal 2017 when 
compared to fiscal 2016.

28

Starbucks Corporation

2017 Form 10-K

EMEA

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
Foodservice

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Restructuring and impairments

Total operating expenses

Income from equity investees
Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
operated store revenues

Revenues

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

Oct 1,
2017

Oct 2,
2016

 As a % of EMEA
Total Net Revenues

$

$

551.0
407.7
55.0
1,013.7

533.5

214.1

59.1

31.3

41.7

17.9

897.6

—
116.1

$

$

732.0
339.5
53.4
1,124.9

565.0

260.6

57.0

40.8

51.4

—

974.8

1.5
151.6

54.4 %
40.2
5.4
100.0

52.6

21.1

5.8

3.1

4.1

1.8

88.5

—
11.5%

38.9 %

65.1 %
30.2
4.7
100.0

50.2

23.2

5.1

3.6

4.6

—

86.7

0.1
13.5%

35.6 %

12.8 %

14.5 %

A

2017 decreased $111 million, or 10%, over fiscal 2016. The decrease was primarily due to a 

EMEA total net revenues for fiscal 
decline in company-operated store revenues ($181 million), driven by the shift to more licensed stores in the region ($121 
million), which includes the absence of revenues related to the sale of our Germany retail operations in the third quarter of 
fiscal 2016. Also contributing to the decline was unfavorable foreign currency translation ($43 million) and the absence of the 
53rd week ($11 million). 

iLicensed store revenues increased $68 million, driven by higher product sales to and royalty revenues from our licensees ($95 
million), resulting from the opening of 339 net new licensed stores and the transfer of 14 company-operated stores to licensed 
stores over the past 12 months. These increases were partially offset by unfavorable foreign currency translation ($24 million)
ff
and the absence of the 53rd week ($6 million).

g
Operating Expenses

p

p

i

l

i

f

l di

Cost of sales including occupancy costs as a percentage of total net revenues increased 240 basis points, primarily due to
unfavorable foreign currency transactions (approximately 140 basis points) and the shift in the composition of our store 
portfolio to more licensed stores, which have a lower gross margin (approximately 100 basis points).

f

l

i

i

Store operating expenses as a percentage of total net revenues decreased 210 basis points. As a percentage of company-
operated store revenues, store operating expenses increased 330 basis points, primarily due to sales deleverage in certain
company-operated stores (approximately 320 basis points) and the impact of a tax settlement (approximately 100 basis points),
partially offset by the shift in the portfolio towards more licensed stores (approximately 140 basis points).

ff

f

l

Other operating expenses as a percentage of total net revenues increased 70 basis points. Excluding the impact of company-
operated store revenues, other operating expenses decreased 170 basis points, primarily due to sales leverage driven by the shift 
to more licensed stores (approximately 170 basis points).

Depreciation and amortization expenses as a percentage of total net revenues decreased 50 basis points, primarily due to the
shift in portfolio towards more licensed stores (approximately 50 basis points).

Restructuring and impairment charges in fiscal 2017 relate to a partial goodwill impairment recorded in our Switzerland 
company-operated retail reporting unit, which we fully acquired in the fourth quarter of fiscal 2011. The overall economic 
backdrop in Europe, coupled with the strengthening of the Swiss franc when compared to the relatively inexpensive euro in 
surrounding countries, caused ongoing unfavorable changes in consumer behavior and depressed tourism. Our latest mitigation 

Starbucks Corporation

2017 Form 10-K

29

efforts for our Switzerland retail business are not expected to fully recover the reporting unit's carrying value given the
ff
sustained nature of these and other external factors. As a result, we recorded a goodwill impairment charge of $18 million in the 
third quarter of fiscal 2017.

The combination of these changes resulted in an overall decrease in operating margin of 200 basis points in fiscal 2017 when
compared to fiscal 2016. 

Channel Development

Fiscal Year Ended

Net revenues:

CPG
Foodservice

Total net revenues
Cost of sales

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Income from equity investees
Operating income

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

$

$

$

1,543.7
464.9
2,008.6

1,074.3

222.2

2.2

10.9

1,309.6

194.4
893.4

$

1,488.2
444.3
1,932.5

1,042.6

228.5

2.8

17.9

1,291.8

166.6
807.3

Oct 1,
2017

Oct 2,
2016

 As a % of Channel Development 
Total Net Revenues

76.9 %
23.1
100.0

53.5

11.1

0.1

0.5

65.2

9.7
44.5%

77.0 %
23.0
100.0

54.0

11.8

0.1

0.9

66.8

8.6
41.8%

Discussion of our Channel Development segment results reflects the impact of an unfavorable revenue deduction adjustment 
recorded in the second quarter of fiscal 2017. While this adjustment was immaterial, the discussion below quantifies the impact 
to provide a better understanding of our results for fiscal 2017.

Revenues

Channel Development total net revenues for fiscal 2017 increased $76 million, or 4%, over fiscal 2016. CPG revenue growth 
was driven by increased sales through our international channels, primarily associated with our European and North American 
regions ($35 million), U.S. packaged coffee ($32 million) and premium single-serve products ($23 million). Higher foodservice
sales were primarily the result of a change to a direct distribution model and recognizing the benefit of full revenue from
premium single-serve product sales. Increased sales were partially offset by the absence of the 53rd week ($40 million) and an 
unfavorable revenue deduction adjustment pertaining to prior periods ($13 million). 

ff

ff

g
Operating Expenses

p

p

Cost of sales as a percentage of total net revenues decreased 50 basis points, primarily driven by lower coffee costs
(approximately 90 basis points) and leverage on cost of sales (approximately 60 basis points), partially offset by a shift toward 
lower margin products (approximately 100 basis points) and the revenue deduction adjustment pertaining to prior periods 
(approximately 30 basis points). 

ff

ff

Other operating expenses as a percentage of total net revenues decreased 70 basis points, primarily driven by lower 
performance-based compensation (approximately 40 basis points).

General and administrative expenses as a percentage of total net revenues decreased 40 basis points, primarily driven by lower 
performance-based compensation (approximately 20 basis points) and salaries and benefits (approximately 10 basis points).

Income from equity investees increased $28 million for fiscal 2017, due to higher income from our North American Coffeeff
Partnership joint venture, driven by increased sales of Frappuccino® and Starbucks Doubleshot® beverages as well as new
product launches over the past 12 months.

The combination of these changes contributed to an overall increase in operating margin of 270 basis points in fiscal 2017
when compared to fiscal 2016.

30

Starbucks Corporation

2017 Form 10-K

All Other Segments

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
CPG, foodservice and other

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Restructuring and impairments

Total operating expenses
Operating loss

Oct 1,
2017

Oct 2,
2016

(52 Weeks Ended)

(53 Weeks Ended)

% Change

$

$

$

197.3
2.6
271.7
471.6

308.0

113.5

68.2

10.1

14.6

131.5

645.9
(174.3) $

224.3
3.9
296.1
524.3

316.5

115.0

91.4

13.3

26.5

—

562.7
(38.4)

(12.0)%
(33.3)
(8.2)
(10.1)

(2.7)

(1.3)

(25.4)

(24.1)

(44.9)

nm

14.8
353.9 %

TT

All Other Segments primarily includes Teavana-branded stores, Seattle’
such as Siren Retail. The increase in the operating loss in the fourth quarter of fiscal 2017 compared to the fourth quarter of 
fiscal 2016 was primarily due to restructuring and impairment charges related to our strategy to close Teavana™ retail stores 
® stores. We recorded $69 million for the partial impairment of goodwill and $60
and focus on Teavana™ tea within Starbucks
million in restructuring-related costs, including asset impairments, costs associated with the early closure of stores and their 
related obligations, and severance.

s Best Coffee, as well as certain developing businesses

WW

TT

TT

ff

F
RESULTS OF
LL

AA
 OPERA

TIONS — FISCAL

2016 COMPARED

PP

TO FISCAL 2015

Consolidated results of operations (in millions):

Revenues

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores

CPG, foodservice and other

Total net revenues

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

%
Change

$

$

16,844.1
2,154.2

2,317.6
21,315.9

$

$

15,197.3
1,861.9

2,103.5
19,162.7

10.8 %
15.7

10.2
11.2%

1%, over fiscal 2015, primarily due to increased revenues from company-operated 

Total net revenues increased $2.2 billion, or 1
TT
stores (contributing $1.6 billion). The growth in company-operated store revenues was primarily driven by 5% growth in
comparable store sales ($793 million), incremental revenues from 693 net new Starbucks® company-operated store openings 
over the past 12 months ($724 million), the impact of the extra week in fiscal 2016 ($324 million) and incremental revenues
from the impact of our ownership change in Starbucks Japan ($105 million). Partially offsetting these increases was the
absence of revenue from the conversion of certain company-operated stores to licensed stores ($151 million) and the impact of 
unfavorable foreign currency translation ($99 million).

ff

Licensed store revenue growth contributed $292 million to the increase in total net revenues, primarily resulting from higher 
product sales to and royalty revenues from our licensees ($285 million), largely due to the opening of 1,372 net new 
Starbucks® licensed stores, the transfer of 200 company-operated stores to licensed stores over the past 12 months and 
improved comparable store sales, as well as the impact of the extra week in fiscal 2016 ($41 million). Partially offsetting these

ff

Starbucks Corporation

2017 Form 10-K

31

increases was the impact of unfavorable foreign currency translation ($33 million) and a decrease in licensed store revenues 
resulting from the impact of our ownership change in Starbucks Japan ($6 million).

CPG, foodservice and other revenues increased $214 million, primarily due to higher sales of premium single-serve products 
($106 million), the impact of the extra week in fiscal 2016 ($47 million), and increased foodservice sales ($34 million) and 
ff
U.S. packaged coffee ($32 million).

g
Operating Expenses

p

p

Fiscal Year Ended

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

Cost of sales including occupancy costs

$

8,511.1

$

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Income from equity investees
Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
operated store revenues

6,064.3

545.4

980.8

1,360.6

17,462.2

318.2
4,171.9

$

$

7,787.5

5,411.1

522.4

893.9

1,196.7

15,811.6

249.9
3,601.0

Oct 2,
2016

Sep 27,
2015

As a % of TotalTT
Net Revenues

39.9 %

28.4

2.6

4.6

6.4

81.9

1.5
19.6%

36.0 %

12.2%

40.6 %

28.2

2.7

4.7

6.2

82.5

1.3
18.8%

35.6 %

13.2%

Cost of sales including occupancy costs as a percentage of total net revenues decreased 70 basis points, primarily driven by
leverage on cost of sales and occupancy costs (approximately 70 basis points) and lower commodity costs (approximately 50
basis points).

Store operating expenses as a percentage of total net revenues increased 20 basis points. Store operating expenses as a
percentage of company-operated store revenues increased 40 basis points, primarily driven by increased investments in partners 
(employees) and digital platforms (approximately 80 basis points), partially offset by sales leverage (approximately 30 basis
points).

ff

Other operating expenses as a percentage of total net revenues decreased 10 basis points. Excluding the impact of company-
operated store revenues, other operating expenses decreased 100 basis points, primarily due to a settlement in the fourth quarter 
of fiscal 2016 related to the closure of TarTT get Canada stores in the prior year (approximately 50 basis points), the lapping of 
impairment of certain assets in the Americas segment in the prior year (approximately 20 basis points) and improved collection 
results (approximately 20 basis points).

General and administrative expenses as a percentage of total net revenues increased 20 basis points, primarily driven by higher 
salaries and benefits (approximately 30 basis points).

Income from equity investees as a percentage of total net revenues increased 20 basis points due to higher income from our 
joint venture operations, primarily from our North American Coffee Partnership and our joint ventures in China and South 
Korea.

ff

The combination of these changes resulted in an overall increase in operating margin of 80 basis points over fiscal 2015.

32

Starbucks Corporation

2017 Form 10-K

Other Income and Expenses

p

Fiscal Year Ended

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

Operating income

$

4,171.9

$

Gain resulting from acquisition of joint venture

Loss on extinguishment of debt

Interest income and other, net

Interest expense

Earnings before income taxes

Income tax expense

Net earnings including noncontrolling interests

Net earnings attributable to noncontrolling interests
Net earnings attributable to Starbucks
Effective tax rate including noncontrolling interests

$

—

—
108.0
(81.3)
4,198.6

1,379.7
2,818.9

1.2
2,817.7

$

3,601.0

390.6
(61.1)
43.0
(70.5)
3,903.0

1,143.7

2,759.3

1.9
2,757.4

Oct 2,
2016

Sep 27,
2015

As a % of TotalTT
Net Revenues

19.6 %

18.8 %

—

—

0.5

(0.4)

19.7

6.5

13.2

—
13.2%

32.9 %

2.0

(0.3)

0.2

(0.4)

20.4

6.0

14.4

—
14.4%

29.3 %

During the first quarter of fiscal 2015, we recorded a gain of $391 million as a result of remeasuring our preexisting 39.5%
ownership interest in Starbucks Japan to fair value upon acquisition.

During the fourth quarter of fiscal 2015, we recorded a loss of $61 million related to the redemption of our $550 million of 
6.250% Senior Notes (the “2017 notes”), which were originally scheduled to mature in August 2017. The loss primarily relates 
to the optional redemption premium outlined in the 2017 notes indenture, as well as the derecognition of the capitalized 
issuance costs and unamortized discount.

Interest income and other, net increased $65 million, primarily due to higher income recognized on unredeemed stored value 
card balances ($21 million), net favorable foreign exchange fluctuations ($11 million) and gains on our trading securities 
portfolio ($8 million).

Interest expense increased $11 million primarily due to interest on the long-term debt we issued in February and May 2016.

ff

Our tax rate is affected by recurring items, such as tax rates in foreign jurisdictions and the relative amounts of income we earn 
in those jurisdictions, as well as discrete items that may occur in any given year, but are not consistent from year to year. The 
effective tax rate for fiscal 2016 was 32.9% compared to 29.3% for fiscal 2015.
ff
primarily due to the 3.7% impact of the gain in the prior year associated with the remeasurement of our preexisting 39.5%
ownership interest in Starbucks Japan upon acquisition, which was almost entirely non-taxable.

The increase in the rate for fiscal 2016 was 

Starbucks Corporation

2017 Form 10-K

33

Segment Information

Results of operations by segment (in millions):

Americas

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
Foodservice and other

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
operated store revenues

Revenues

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

$

$

$

13,247.4
1,518.5
29.5
14,795.4

5,271.9

4,909.3

96.0

590.1

186.1

11,925.6
1,334.4
33.4
13,293.4

4,845.0

4,387.9

122.8

522.3

192.1

11,053.4
3,742.0

$

10,070.1
3,223.3

Oct 2,
2016

Sep 27,
2015

As a % of Americas 
TT
Total Net Revenues

89.5 %
10.3
0.2
100.0

35.6

33.2

0.6

4.0

1.3

74.7
25.3%

37.1 %

6.2 %

89.7 %
10.0
0.3
100.0

36.4

33.0

0.9

3.9

1.4

75.8
24.2%

36.8 %

9.0 %

Americas total net revenues for fiscal 2016 increased $1.5 billion, or 11%, primarily due to increased revenues from company-
operated stores (contributing $1.3 billion) and licensed stores (contributing $184 million).

The increase in company-operated store revenues was driven by a 6% increase in comparable store sales ($730 million), 
incremental revenues from 348 net new Starbucks® company-operated store openings over the past 12 months ($481 million) 
and the impact of the extra week in fiscal 2016 ($258 million). Partially offsetting these increases was unfavorable foreign 
currency translation ($91 million), primarily driven by the strengthening of the U.S. dollar against the Canadian dollar.

ff

The increase in licensed store revenues was primarily due to higher product sales to and royalty revenues from our licensees 
($150 million), resulting from the opening of 456 net new licensed stores over the past 12 months and improved comparable 
store sales, as well as the impact of the extra week in fiscal 2016 ($31 million).

g
Operating Expenses

p

p

Cost of sales including occupancy costs as a percentage of total net revenues decreased 80 basis points, primarily driven by
leverage on cost of sales and occupancy costs (approximately 50 basis points) and lower commodity costs (approximately 40
basis points).

Store operating expenses as a percentage of total net revenues increased 20 basis points. As a percentage of company-operated 
store revenues, store operating expenses increased 30 basis points, primarily driven by increased investments in store partners 
and digital platforms (approximately 100 basis points), partially offset by sales leverage on salaries and benefits (approximately 
80 basis points).

ff

Other operating expenses as a percentage of total net revenues decreased 30 basis points. Excluding the impact of company-
operated store revenues, other operating expenses decreased 280 basis points, primarily due to a settlement in the fourth quarter 
of fiscal 2016 related to the closure of TarTT get Canada stores in the prior year (approximately 140 basis points), the lapping of 
impairment of certain assets in the region (approximately 60 basis points) and improved collection results (approximately 40 
basis points).

The combination of these changes resulted in an overall increase in operating margin of 110 basis points over fiscal 2015.

34

Starbucks Corporation

2017 Form 10-K

China/Asia Pacific

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
Foodservice and other

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Income from equity investees
Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
poperated store revenues

Revenues

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

$

$

$

2,640.4
292.3
6.1
2,938.8

1,296.7

779.4

70.3

180.6

130.3

2,457.3

150.1
631.6

$

2,127.3
264.4
4.2
2,395.9

1,071.5

609.8

62.2

150.7

120.8

2,015.0

119.6
500.5

Oct 2,
2016

Sep 27,
2015

 As a % of China/Asia Pacific 
Total Net Revenues

89.8 %
9.9
0.2
100.0

44.1

26.5

2.4

6.1

4.4

83.6

5.1
21.5%

29.5 %

23.6 %

88.8 %
11.0
0.2
100.0

44.7

25.5

2.6

6.3

5.0

84.1

5.0
20.9%

28.7 %

23.2 %

China/Asia Pacific total net revenues for fiscal 2016 increased $543 million, or 23%, largely due to increased revenues from 
company-operated stores (contributing $513 million). The increase in company-operated store revenues was primarily due to 
the opening of 359 net new company-operated stores over the past 12 months ($246 million) and incremental revenues from the
impact of our ownership in Starbucks Japan ($105 million). Also contributing was a 3% increase in comparable store sales ($61 
million), the impact of the extra week in fiscal 2016 ($52 million) and favorable foreign currency translation ($49 million).

Licensed store revenues increased $28 million, primarily due to increased product sales to and royalty revenues from licensees 
($47 million), resulting from the opening of 622 net new licensed store openings over the past 12 months, partially offset by 
unfavorable foreign currency translation ($15 million) and a decrease in licensed store revenues resulting from the impact of 
our ownership change in Starbucks Japan ($6 million).

ff

g
Operating Expenses

p

p

Cost of sales including occupancy costs as a percentage of total net revenues decreased 60 basis points, primarily due to the
impact of our ownership change in Starbucks Japan (approximately 30 basis points) and favorability from changes to certain 
business tax structures in China (30 basis points).

Store operating expenses as a percentage of total net revenues increased 100 basis points. As a percentage of company-operated 
store revenues, store operating expenses increased 80 basis points, primarily driven by higher partner and digital investments 
and payroll-related expenditures (approximately 90 basis points) and the impact of our ownership change in Starbucks Japan 
(approximately 40 basis points), partially offset by sales leverage on salaries and benefits (approximately 60 basis points).

ff

Other operating expenses as a percentage of total net revenues decreased 20 basis points. Excluding the impact of company-
operated store revenues, other operating expenses increased 40 basis points, primarily due to higher payroll-related 
expenditures (approximately 140 basis points), investments in digital platforms (approximately 80 basis points) and the impact 
of our ownership change in Starbucks Japan (approximately 60 basis points), partially offset by sales leverage (approximately 
220 basis points).

ff

General and administrative expenses as a percentage of total revenues decreased 60 basis points, primarily due to sales leverage
on salaries and benefits (approximately 40 basis points).

Income from equity investees as a percentage of total net revenues increased 10 basis points, primarily due to higher income 
from our joint venture operations, primarily in China and South Korea (approximately 70 basis points and 60 basis points, 

Starbucks Corporation

2017 Form 10-K

35

respectively), partially offset by the shift in composition of our store portfolio to more company-operated stores (approximately 
50 basis points) and the impact of our ownership change in Starbucks Japan (approximately 50 basis points).

ff

The combination of these changes resulted in an overall increase in operating margin of 60 basis points over fiscal 2015.

EMEA

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores
Foodservice

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Income from equity investees
Operating income

Store operating expenses as a % of related revenues

Other operating expenses as a % of non-company-
operated store revenues

Revenues

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

$

$

$

732.0
339.5
53.4
1,124.9

565.0

260.6

57.0

40.8

51.4

974.8

1.5
151.6

$

911.2
257.2
48.3
1,216.7

582.5

308.7

51.8

52.0

56.6

1,051.6

3.1
168.2

Oct 2,
2016

Sep 27,
2015

 As a % of EMEA
Total Net Revenues

65.1 %
30.2
4.7
100.0

50.2

23.2

5.1

3.6

4.6

86.7

0.1
13.5%

35.6 %

14.5 %

74.9 %
21.1
4.0
100.0

47.9

25.4

4.3

4.3

4.7

86.4

0.3
13.8%

33.9 %

17.0 %

A

EMEA total net revenues for fiscal 2016 decreased $92 million, or 8%. 
company-operated store revenues ($179 million), which was largely due to the shift to more licensed stores in the region ($132 
million) and includes the absence of revenues related to the sale of our Germany retail operations, and unfavorable foreign
currency translation ($69 million). These decreases were partially offset by the impact of the extra week in fiscal 2016 ($18 
million).

The decrease was primarily due to a decline in 

ff

Licensed store revenues increased $82 million, or 32%, primarily due to higher product sales to and royalty revenues from our 
licensees ($89 million), resulting from the opening of 294 net new licensed stores and the transfer of 200 company-operated 
stores to licensed stores over the past 12 months. Also contributing was the impact of the extra week in fiscal 2016 ($6 million). 
These increases were partially offset by unfavorable foreign currency translation ($12 million).

ff

g
Operating Expenses

p

p

Cost of sales including occupancy costs as a percentage of total net revenues increased 230 basis points, primarily due to the
shift in composition of our store portfolio in the region to more licensed stores (approximately 140 basis points), sales 
deleverage at certain company-owned stores (approximately 80 basis points) and foreign currency transactions (approximately
50 basis points).

Store operating expenses as a percentage of total net revenues decreased 220 basis points. As a percentage of company-
operated store revenues, store operating expenses increased 170 basis points, primarily due to costs associated with the sale of 
our Germany retail operations and a decrease in company-operated store sales as a result of the shift to more licensed stores in 
the region (approximately 70 basis points). Sales deleverage at certain company-owned stores, largely related to salaries and 
benefits, also contributed unfavorably (approximately 70 basis points).

Other operating expenses as a percentage of total net revenues increased 80 basis points. Excluding the impact of company-
operated store revenues, other operating expenses decreased 250 basis points, primarily due to sales leverage driven by the shift 
to more licensed stores in the region (approximately 250 basis points).

Depreciation and amortization expenses as a percentage of total net revenues decreased 70 basis points, primarily due to the
shift in the composition of our store portfolio in the region to more licensed stores (approximately 40 basis points).

36

Starbucks Corporation

2017 Form 10-K

Income from equity investees as a percentage of total net revenues decreased 20 basis points as a result of the sale of our 
ownership interest in our Spanish joint venture, Starbucks Coffee España, S.L., in the first quarter of fiscal 2016 
ff
(approximately 20 basis points).

The combination of these changes resulted in an overall decrease in operating margin of 30 basis points over fiscal 2015.

Channel Development

Fiscal Year Ended

Net revenues:

CPG
Foodservice

Total net revenues
Cost of sales

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses

Income from equity investees
Operating income

Revenues

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

Oct 2,
2016

Sep 27,
2015

 As a % of Channel Development 
Total Net Revenues

$

$

$

1,488.2
444.3
1,932.5

1,042.6

228.5

2.8

17.9

1,291.8

166.6
807.3

$

1,329.0
401.9
1,730.9

974.8

210.5

2.7

16.2

1,204.2

127.2
653.9

77.0 %
23.0
100.0

54.0

11.8

0.1

0.9

66.8

8.6
41.8%

76.8 %
23.2
100.0

56.3

12.2

0.2

0.9

69.6

7.3
37.8%

Channel Development total net revenues for fiscal 2016 increased $202 million, or 12%, over the prior year, primarily driven 
by higher sales of premium single-serve products ($101 million). The impact of the extra week in fiscal 2016 ($40 million), 
increased foodservice sales ($33 million) and U.S. packaged coffee sales ($28 million) also contributed.

ff

g
Operating Expenses

p

p

Cost of sales as a percentage of total net revenues decreased 230 basis points, primarily due to lower coffee costs
(approximately 140 basis points) and leverage on cost of sales (approximately 100 basis points).

ff

Other operating expenses as a percentage of total net revenues decreased 40 basis points, primarily driven by sales leverage on 
marketing expenses and salaries and benefits (approximately 30 basis points).

Income from equity investees as a percentage of total revenues increased 130 basis points, driven by higher income from our 
North American Coffee Partnership joint venture, primarily due to increased sales volume of Starbucks Doubleshot
bottled Frappuccino® beverages and new product launches, partially offset by increased marketing costs (approximately 150 
basis points).

® and 

ff

ff

The combination of these changes contributed to an overall increase in operating margin of 400 basis points over fiscal 2015.

Starbucks Corporation

2017 Form 10-K

37

All Other Segments

Fiscal Year Ended

Net revenues:

Company-operated stores
Licensed stores

CPG, foodservice and other

Total net revenues
Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Total operating expenses
Operating loss

Oct 2,
2016

Sep 27,
2015

(53 Weeks Ended)

(52 Weeks Ended)

%
Change

$

$

$

224.3
3.9

296.1
524.3

316.5

115.0

91.4

13.3

26.5

562.7
(38.4) $

233.2
5.9

286.7
525.8

316.5

104.7

76.5

16.3

36.6

550.6
(24.8)

(3.8)%
(33.9)%

3.3
(0.3)

—

9.8

19.5

(18.4)

(27.6)

2.2
54.8 %

All Other Segments primarily includes Teavana, Seattle’
businesses such as Siren Retail.

TT

s Best Coffee, Evolution Fresh, as well as certain developing 

ff

FINANCIAL CONDITION, LIQUIDITY

L

L
AND CAPITALTT  RESOURCES

Cash and Investment Overview

Our cash and investments were $3.2 billion and $3.4 billion as of October 1, 2017 and October 2, 2016, respectively. We WW
actively manage our cash and investments in order to internally fund operating needs, make scheduled interest and principal 
payments on our borrowings, make acquisitions, and return cash to shareholders through common stock cash dividend 
payments and share repurchases. Our investment portfolio primarily includes highly liquid available-for-sale securities,
including corporate debt securities, government treasury securities (domestic and foreign), mortgage and asset-backed 
securities, agency obligations, and state and local government obligations. As of October 1, 2017, approximately $2.1 billion of 
cash and investments were held in foreign subsidiaries.

y
Borrowing capacity
g

p

During the first quarter of fiscal 2018, we replaced our $1.5 billion 2016 credit facility with a new $2.0 billion unsecured 5-
year revolving credit facility (the “2018 credit facility”) and a $1.0 billion unsecured 364-Day credit facility (the “364-day 
credit facility”), which are available for working capital, capital expenditures and other corporate purposes, including
acquisitions and share repurchases.

yy

WW

$150 million may be used for issuances of letters of credit, is currently set to mature on 

The 2018 credit facility, of which 
October 25, 2022. We have the option, subject to negotiation and agreement with the related banks, to increase the maximum 
commitment amount by an additional $500 million. Borrowings under the credit facility will bear interest at a variable rate
based on LIBOR, and, for U.S. dollar-denominated loans under certain circumstances, a Base Rate (as defined in the credit 
facility), in each case plus an applicable margin. The applicable margin is based on the better of (i) the Company's long-term 
credit ratings assigned by Moody's and Standard & Poor's rating agencies and (ii) the Company's fixed charge coverage ratio, 
pursuant to a pricing grid set forth in the five-year credit agreement. The current applicable margin is 0.565% for Eurocurrency 
Rate Loans and 0.00% (nil) for Base Rate Loans.

yy

WW

The 364-day credit facility, of which no amount may be used for issuances of letters of credit, is currently set to mature on 
October 24, 2018. We have the option, subject to negotiation and agreement with the related banks, to increase the maximum 
commitment amount by an additional $500 million. Borrowings under the credit facility will bear interest at a variable rate
based on LIBOR, and, for U.S. dollar-denominated loans under certain circumstances, a Base Rate (as defined in the credit 
facility), in each case plus an applicable margin. The applicable margin is 0.585% for Eurocurrency Rate Loans and 0.00% (nil) 
for Base Rate Loans.

Both credit facilities contain provisions requiring us to maintain compliance with certain covenants, including a minimum fixed 
charge coverage ratio, which measures our ability to cover financing expenses. As of October 1, 2017, we were in compliance 

38

Starbucks Corporation

2017 Form 10-K

with all applicable 2016 credit facility covenants. No amounts were outstanding under our 2016 credit facility as of October 1, 
2017.

During the first quarter of fiscal 2018, we increased our commercial paper program from $1 billion to $3 billion, allowing us to 
issue unsecured commercial paper notes up to this maximum aggregate amount outstanding at any time. Individual maturities 
may vary but cannot exceed 397 days from the date of issue. Amounts outstanding under the commercial paper program are 
required to be backstopped by available commitments under our credit facilities discussed above. The proceeds from 
borrowings under our commercial paper program may be used for working capital needs, capital expenditures and other 
corporate purposes, including, but not limited to, business expansion, payment of cash dividends on our common stock and 
share repurchases.  As of October 1, 2017, we had no borrowings under our former commercial paper program.

In March 2017, we issued Japanese yen-denominated long-term debt in an underwritten registered public offering. 
year 0.372% Senior Notes (the “2024 notes”) due March 2024 were issued with a face value of ¥85 billion, or $758.3 million, 
as of July 2, 2017. We will use the net proceeds from the of
ff
fering to enhance our sustainability programs around cof
fee supply 
ff
chain management through eligible sustainability projects. Interest on the 2024 notes is payable semi-annually on March
15 and September 15 of each year, commencing on September 15, 2017. Additionally, in the first quarter of fiscal 2017, our 
$400 million of 0.875% Senior Notes (the “2016 notes”) were repaid.

The 7-

WW

yy

ff

See Note 9, Debt, to the consolidated financial statements included in Item 8 of Part II of this 10-K for details of the 
components of our long-term debt.

The indentures under which all of our Senior Notes were issued require us to maintain compliance with certain covenants, 
including limits on future liens and sale and leaseback transactions on certain material properties. As of October 1, 2017, we 
were in compliance with all applicable covenants.

Use of Cash

WW
We expect to use our available cash and investments, including, but not limited to, additional potential future borrowings under 
the credit facilities, commercial paper program and the issuance of debt, to invest in our core businesses, including capital 
expenditures, new product innovations, related marketing support and partner and digital investments, return cash to 
shareholders through common stock cash dividend payments and share repurchases, as well as other new business opportunities
related to our core and developing businesses such as Siren Retail. Further, we may use our available cash resources to make
proportionate capital contributions to our investees. We may also seek strategic acquisitions to leverage existing capabilities
and further build our business in support of our growth agenda. Acquisitions may include increasing our ownership interests in
our investees. Any decisions to increase such ownership interests will be driven by valuation and fit with our ownership
strategy. As discussed in Note 15, Commitments and Contingencies, to the consolidated financial statements included in Item 8 
of Part II of this 10-K, we committed to purchase the remaining 50% ownership interest in our East China joint venture for 
approximately $1.3 billion. This transaction is expected to close by early calendar year 2018, primarily through the use of cash 
and investments held in foreign subsidiaries.

WW

WW
We believe that future cash flows generated from operations, existing cash and investments both domestically and 
internationally combined with our ability to leverage our balance sheet through the issuance of debt will be sufficient to finance 
capital requirements for our core businesses as well as shareholder distributions for the foreseeable future. Significant new joint 
ventures, acquisitions and/or other new business opportunities may require additional outside funding. We have borrowed funds 
and continue to believe we have the ability to do so at reasonable interest rates; however, additional borrowings would result in 
increased interest expense in the future. 

WW

ff

We consider the majority of undistributed earnings of our foreign subsidiaries and equity investees as of 
October 1, 2017 to be 
WW
indefinitely reinvested, and, accordingly, no U.S. income and foreign withholding taxes have been provided on such earnings. 
, in the
WW
We have not, nor do we anticipate the need to, repatriate funds to the U.S. to satisfy domestic liquidity needs; however
event that we need to repatriate all or a portion of our foreign cash to the U.S., we would be subject to additional U.S. income 
taxes, which could be material. We do not believe it is practicable to calculate the potential tax impact of repatriation, as there is 
a significant amount of uncertainty around the calculation, including the availability and amount of foreign tax credits at the
time of repatriation, tax rates in effect and other indirect tax consequences associated with repatriation.

WW

yy

ff

During each of the first three quarters of fiscal 2016, we declared and paid a cash dividend to shareholders of $0.20 per share. 
In the fourth quarter of fiscal 2016 and each of the first three quarters of fiscal 2017 we declared and paid a cash dividend of 
$0.25 per share. Cash returned to shareholders through dividends in fiscal 2017 and 2016 totaled $1,450.4 million and $1,178.0 
million, respectively. In the fourth quarter of fiscal 2017, we declared a cash dividend of $0.30 per share to be paid on
December 1, 2017 with an expected payout of approximately $429.5 million.

During fiscal years 2017 and 2016, we repurchased 37.5 million and 34.9 million shares of common stock, respectively, or 
billion and $2.0 billion, respectively, under our ongoing share repurchase program. 
remaining shares authorized for repurchase under our ongoing share repurchase program totaled 80.3 million.

yy
At October 1, 2017, the number of 

yy

$2.1 

Starbucks Corporation

2017 Form 10-K

39

Other than normal operating expenses, cash requirements for fiscal 2018 are expected to consist primarily of capital 
expenditures for investments in our new and existing stores, our developing Siren Retail business and our supply chain and 
corporate facilities. Total capital expenditures for fiscal 2018 are expected to be approximately 

$2 billion.

TT

Cash Flows

Cash provided by operating activities was
primarily due to the timing of our cash payments for income taxes.

d

$4.2 billion for fiscal 2017, compared to $4.6 billion for fiscal 2016. The change was 

d

Cash used by investing activities totaled 
$0.9 billion for fiscal 2017, compared to $2.2 billion for fiscal 2016. The change was 
primarily due to the liquidation of a significant portion of our offshore investment portfolio in anticipation of the acquisition of 
ff
the remaining 50% ownership share of our East China joint venture.

d

2017 totaled $3.0 billion, compared to $1.8 billion for fiscal 2016. The change was 
Cash used by financing activities for fiscal 
primarily due to lower proceeds from the issuance of long-term debt, the repayment of the 2016 notes and an increase in cash 
returned to shareholders through dividend payments and share repurchases.

Contractual Obligations

g

The following table summarizes our contractual obligations and borrowings as of October 1, 2017, and the timing and effect 
that such commitments are expected to have on our liquidity and capital requirements in future periods (in millions):

ff

(1)

g

Contractual Obligations
Operating lease obligations(2)
Financing lease obligations

Debt obligations

Principal payments

Interest payments
Purchase obligations(3)
Other obligations(4)
Total

Payments Due by Period

Total

Less than 1
Year

1 - 3
Years

3 - 5
Years

More than
5 Years

$

8,613.5

$

1,213.1

$

2,210.2

$

1,875.0

$

3,315.2

59.1

3,955.3

868.9

1,310.1

134.7

4.1

—

83.6

848.1

20.3

8.2

350.0

185.6

380.1

28.1

7.9

38.9

1,250.0

172.9

73.6

18.8

2,355.3

426.8

8.3

67.5

$

14,941.6

$

2,169.2

$

3,162.2

$

3,398.2

$

6,212.0

(1)

Income tax liabilities for uncertain tax positions for which we are not able to make a reasonably reliable estimate of the 
amount and period of related future payments were excluded. As of October 1, 2017, we excluded $207.3 million of 
gross unrecognized tax benefits for uncertain tax positions, which includes accrued interest and penalties. 

(2) Amounts include direct lease obligations, excluding any taxes, insurance and other related expenses.
(3) Purchase obligations include agreements to purchase goods or services that are enforceable and legally binding on 

Starbucks and that specify all significant terms. Green coffee purchase commitments comprise
obligations.

ff

91% of total purchase

(4) Other obligations include other long-term liabilities primarily consisting of asset retirement obligations and hedging 

instruments.

Starbucks currently expects to fund these commitments primarily with operating cash flows generated in the normal course of 
business.

Off-Balance Sheet Arrangements

ff

Off-balance sheet arrangements relate to operating lease and purchase commitments detailed in the footnotes to the 
consolidated financial statements included in Item 8 of Part II of this 10-K.

COMMODITY PRICES,

Y

AVAA AILABILITY

VV

AND GENERAL RISK CONDITIONS

L

Commodity price risk represents Starbucks primary market risk, generated by our purchases of green coffee and dairy products, 
arabica coffee and related products and risk arises from the price 
WW
among other items. We purchase, roast and sell high-quality 
volatility of green coffee. In addition to cof
ff
fee, we also purchase significant amounts of dairy products to support the needs of 
ff
our company-operated stores. The price and availability of these commodities directly impacts our results of operations, and we 
expect commodity prices, particularly coffee, to impact future results of operations. For additional details see Product Supply in 
Item 1, as well as Risk Factors in Item 1A of this 10-K.

ff
A

ff

ff

40

Starbucks Corporation

2017 Form 10-K

FINANCIAL RISK MANAGEMENT

L

WW

Market risk is defined as the risk of losses due to changes in commodity prices, foreign currency exchange rates, equity
security prices and interest rates. We manage our exposure to various market-based risks according to a market price risk 
management policy. Under this policy, market-based risks are quantified and evaluated for potential mitigation strategies, such 
as entering into hedging transactions. The market price risk management policy governs how hedging instruments may be used 
to mitigate risk. Risk limits are set annually and prohibit speculative trading activity. We also monitor and limit the amount of 
associated counterparty credit risk, which we consider to be low. Excluding interest rate swaps, hedging instruments generally
do not have maturities in excess of three years. Refer to Note 1, Summary of Significant Accounting Policies, and Note 3,
Derivative Financial Instruments, to the consolidated financial statements included in Item 8 of Part II of this 10-K for further 
discussion of our hedging instruments.

WW

yy

The sensitivity analyses disclosed below provide only a limited, point-in-time view of the market risk of the financial 
instruments discussed. The actual impact of the respective underlying rates and price changes on the financial instruments may 
differ significantly from those shown in the sensitivity analyses.

ff

Commodity Price Risk

fee, dairy products, diesel, cocoa, sugar and other commodities, that are used in 
We purchase commodity inputs, primarily cof
ff
WW
our operations and are subject to price fluctuations that impact our financial results. We use a combination of pricing features 
WW
embedded within supply contracts, such as fixed-price and price-to-be-fixed contracts for coffee purchases, and financial 
derivatives to manage our commodity price risk exposure.

ff

The following table summarizes the potential impact as of October 1, 2017 to Starbucks future net earnings and other 
comprehensive income (“OCI”) from changes in commodity prices. The information provided below relates only to the 
hedging instruments and does not represent the corresponding changes in the underlying hedged items (in millions):

Increase/(Decrease) to Net Earnings

Increase/(Decrease) to OCI

10% Increase in
Underlying Rate

10% Decrease in
Underlying Rate

10% Increase in
Underlying Rate

10% Decrease in
Underlying Rate

Commodity hedges

$

6

$

(6) $

— $

—

Foreign Currency Exchange Risk

The majority of our revenue, expense and capital purchasing activities are transacted in U.S. dollars. However, because a
portion of our operations consists of activities outside of the U.S., we have transactions in other currencies, primarily the 
Japanese yen, Canadian dollar, Chinese renminbi, British pound, South Korean won and euro. To reduce cash flow volatility
from foreign currency fluctuations, we enter into derivative instruments to hedge portions of cash flows of anticipated 
intercompany royalty payments, inventory purchases, intercompany borrowing and lending activities and certain other 
transactions in currencies other than the functional currency of the entity that enters into the arrangements, as well as the 
translation risk of certain balance sheet items. See Note 3, Derivative Financial Instruments, to the consolidated financial 
statements included in Item 8 of Part II of this 10-K for further discussion.

TT

The following table summarizes the potential impact as of October 1, 2017 to Starbucks future net earnings and other 
comprehensive income from changes in the fair value of these derivative financial instruments due to a change in the value of 
the U.S. dollar as compared to foreign exchange rates. The information provided below relates only to the hedging instruments 
and does not represent the corresponding changes in the underlying hedged items (in millions):

Foreign currency hedges

$

23

$

(23) $

119

$

(119)

Increase/(Decrease) to Net Earnings

Increase/(Decrease) to OCI

10% Increase in
Underlying Rate

10% Decrease in
Underlying Rate

10% Increase in
Underlying Rate

10% Decrease in
Underlying Rate

Equity Security Price Risk

We have minimal exposure to price fluctuations on equity mutual funds and equity exchange-traded funds within our trading 
WW
securities portfolio. Trading securities are recorded at fair value and approximates a portion of our liability under our 
Management Deferred Compensation Plan (“MDCP”). Gains and losses from the portfolio and the change in our MDCP
liability are recorded in our consolidated statements of earnings.

TT

We performed a sensitivity analysis based on a 10% change in the underlying equity prices of our investments as of 
WW
2017 and determined that such a change would not have a significant impact on the fair value of these instruments.

October 1, 

Starbucks Corporation

2017 Form 10-K

41

Interest Rate Risk

Long-term Debt

We utilize short-term and long-term financing and may use interest rate hedges to manage our overall interest expense related 
WW
to our existing fixed-rate debt, as well as to hedge the variability in cash flows due to changes in benchmark interest rates 
related to anticipated debt issuances. See Note 3, Derivative Financial Instruments and Note 9, Debt, to the consolidated 
financial statements included in Item 8 of Part II of this 10-K for further discussion of our interest rate hedge agreements and 
details of the components of our long-term debt, respectively, as of 

October 1, 2017.

yy

The following table summarizes the impact of a change in interest rates as of October 1, 2017 on the fair value of Starbucks 
debt (in millions): 

2018 notes

2021 notes

2022 notes
2023 notes(1)
2024 notes

2026 notes

2045 notes

Stated Interest
Rate

Fair Value

100 Basis Point Increase in
Underlying Rate

100 Basis Point Decrease in
Underlying Rate

Change in Fair Value

2.000% $

2.100% $

2.700% $

3.850% $

0.372% $

2.450% $

4.300% $

352

751

508

806

760

481

381

$

$

$

$

$

$

$

(4) $
(24) $
(22) $
— $
(47) $
(37) $
(63) $

4

24

22

—

47

37

63

(1)  Amount disclosed is net of ($42 million) change in the fair value of our designated interest rate swap. Refer to Note 3, 
Derivative Financial Instruments, for additional information on our interest rate swap designated as a fair value hedge.

Available-for-Sale Securities

rr

Our available-for-sale securities comprise a diversified portfolio consisting mainly of investment-grade debt securities. The 
primary objective of these investments is to preserve capital and liquidity. Available-for
-sale securities are recorded on the 
consolidated balance sheets at fair value with unrealized gains and losses reported as a component of accumulated other 
comprehensive income. We do not hedge the interest rate exposure on our available-for
WW
-sale securities. We performed a 
sensitivity analysis based on a 100 basis point change in the underlying interest rate of our available-for-sale securities as of 
October 1, 2017 and determined that such a change would not have a significant impact on the fair value of these instruments.

WW

AA

F
APPLICATION OF
AA

 CRITICAL

ACCOUNTING POLICIES

Critical accounting policies are those that management believes are both most important to the portrayal of our financial 
condition and results and require the most difficult, subjective or complex judgments, often as a result of the need to make 
fecting the application of those 
estimates about the effect of matters that are inherently uncertain. Judgments and uncertainties af
ff
ff
ferent conditions or using dif
ferent assumptions.
ff
policies may result in materially different amounts being reported under dif

ff

ff

ff

Our significant accounting policies are discussed in Note 1, Summary of Significant Accounting Policies, to the consolidated 
financial statements included in Item 8 of Part II of this 10-K. We believe that of our significant accounting policies, the 
WW
following policies involve a higher degree of judgment and/or complexity.

WW
We consider financial reporting and disclosure practices and accounting policies quarterly to ensure that they provide accurate 
and transparent information relative to the current economic and business environment. During the past four fiscal years, we 
have not made any material changes to the accounting methodologies used to assess the areas discussed below, unless noted 
otherwise.

ww

42

Starbucks Corporation

2017 Form 10-K

r
Property, Plant and Equipment and Other

yy

Finite-Lived 

Assets

We evaluate property
yy
, plant and equipment and other finite-lived assets for impairment when facts and circumstances indicate 
WW
that the carrying values of such assets may not be recoverable. When evaluating for impairment, we first compare the carrying 
value of the asset to the asset’s estimated future undiscounted cash flows. If the estimated undiscounted future cash flows are 
less than the carrying value of the asset, we determine if we have an impairment loss by comparing the carrying value of the 
asset to the asset's estimated fair value and recognize an impairment charge when the asset’s carrying value exceeds its
estimated fair value. The adjusted carrying amount of the asset becomes its new cost basis and is depreciated over the asset's 
remaining useful life. 

Long-lived assets are grouped with other assets and liabilities at the lowest level for which identifiable cash flows are largely 
independent of the cash flows of other assets and liabilities. For company-operated store assets, the impairment test is
performed at the individual store asset group level. The fair value of a store’s assets is estimated using a discounted cash flow 
model. For other long-lived assets, fair value is determined using an approach that is appropriate based on the relevant facts and 
circumstances, which may include discounted cash flows, comparable transactions, or comparable company analyses.

r

Our impairment calculations contain uncertainties because they require management to make assumptions and to apply
judgment to estimate future cash flows and asset fair values. Key assumptions used in estimating future cash flows and asset 
fair values include projected revenue growth and operating expenses, as well as forecasting asset useful lives and selecting an 
appropriate discount rate. For company-operated stores, estimates of revenue growth and operating expenses are based on 
internal projections and consider the store’s historical performance, the local market economics and the business environment 
impacting the store’s performance. The discount rate is selected based on what we believe a buyer would assume when
determining a purchase price for the store. These estimates are subjective and our ability to realize future cash flows and asset 
fair values is affected by factors such as ongoing maintenance and improvement of the assets, changes in economic conditions,
and changes in operating performance. 

ff

During fiscal 2017, there were no significant changes in any of our estimates or assumptions, aside from those related to the 
long-term strategy assumptions of our Teavana-branded retail stores, which had a significant impact on the outcome of our 
impairment calculations. However, as we periodically reassess estimated future cash flows and asset fair values, changes in our 
estimates and assumptions may cause us to realize material impairment charges in the future.

TT

Goodwill and Indefinite-Lived Intangible Assets

We evaluate goodwill and indefinite-lived intangible assets for impairment annually during our third fiscal quarter
, or more 
WW
frequently if an event occurs or circumstances change that would indicate that impairment may exist. When evaluating these
assets for impairment, we may first perform a qualitative assessment to determine whether it is more likely than not that a 
reporting unit is impaired. If we do not perform a qualitative assessment, or if we determine that it is not more likely than not 
that the fair value of the reporting unit exceeds its carrying amount, we calculate the estimated fair value of the reporting unit 
using discounted cash flows or a combination of discounted cash flow and market approaches.

When assessing goodwill for impairment, our decision to perform a qualitative impairment assessment for an individual 
reporting unit in a given year is influenced by a number of factors, inclusive of the size of the reporting unit's goodwill, the 
significance of the excess of the reporting unit's estimated fair value over carrying value at the last quantitative assessment date, 
the amount of time in between quantitative fair value assessments and the date of acquisition. If we perform a quantitative 
assessment of an individual reporting unit’s goodwill, our impairment calculations contain uncertainties because they require 
management to make assumptions and to apply judgment when estimating future cash flows and asset fair values, including
projected revenue growth and operating expenses related to existing businesses, product innovation and new store concepts, as
well as utilizing valuation multiples of similar publicly traded companies and selecting an appropriate discount rate. Estimates
of revenue growth and operating expenses are based on internal projections considering the reporting unit’s past performance 
and forecasted growth, strategic initiatives, local market economics and the local business environment impacting the reporting 
unit’s performance. The discount rate is selected based on the estimated cost of capital for a market participant to operate the 
reporting unit in the region. These estimates, as well as the selection of comparable companies and valuation multiples used in
the market approaches are highly subjective, and our ability to realize the future cash flows used in our fair value calculations is
affected by factors such as the success of strategic initiatives, changes in economic conditions, changes in our operating
ff
performance and changes in our business strategies, including retail initiatives and international expansion.

When assessing indefinite-lived intangible assets for impairment, where we perform a qualitative assessment, we evaluate if 
changes in events or circumstances have occurred that indicate that impairment may exist. If we do not perform a qualitative 
impairment assessment or if changes in events and circumstances indicate that a quantitative assessment should be performed, 
management is required to calculate the fair value of the intangible asset group. The fair value calculation includes estimates of 
revenue growth, which are based on past performance and internal projections for the intangible asset group's forecasted 
growth, and royalty rates, which are adjusted for our particular facts and circumstances. The discount rate is selected based on
the estimated cost of capital that reflects the risk profile of the related business. These estimates are highly subjective, and our 

Starbucks Corporation

2017 Form 10-K

43

ability to achieve the forecasted cash flows used in our fair value calculations is affected by factors such as the success of 
strategic initiatives, changes in economic conditions, changes in our operating performance and changes in our business
strategies, including retail initiatives and international expansion.

ff

The partial goodwill impairments of the Teavana and Switzerland reporting units are discussed in Note 8, Other Intangible 
Assets and Goodwill, to the consolidated financial statements included in Item 8 of Part II of this 10-K. 

TT

Income Taxes

TT

We recognize deferred tax assets and liabilities based on the dif
ff
ferences between the financial statement carrying amounts and 
WW
the respective tax bases of our assets and liabilities. Deferred tax assets and liabilities are measured using current enacted tax
rates expected to apply to taxable income in the years in which we expect the temporary differences to reverse. 
WW
We routinely 
evaluate the likelihood of realizing the benefit of our deferred tax assets and may record a valuation allowance if, based on all 
available evidence, we determine that some portion of the tax benefit will not be realized. Changes in tax laws and rates may 
affect recorded deferred tax assets and liabilities and our ef
ff
fective tax rate in the future; however
ff
from recently enacted tax laws to be material to the consolidated financial statements.

, we do not expect changes

ff

In evaluating our ability to recover our deferred tax assets within the jurisdiction from which they arise, we consider all
available positive and negative evidence, including scheduled reversals of deferred tax liabilities, projected future taxable 
income, tax-planning strategies, and results of operations. In projecting future taxable income, we consider historical results 
and incorporate assumptions about the amount of future state, federal and foreign pretax operating income adjusted for items
that do not have tax consequences. Our assumptions regarding future taxable income are consistent with the plans and estimates
we use to manage our underlying businesses. In evaluating the objective evidence that historical results provide, we consider 
three years of cumulative operating income/(loss). 

WW

In addition, our income tax returns are periodically audited by domestic and foreign tax authorities. These audits include review 
of our tax filing positions, including the timing and amount of deductions taken and the allocation of income between tax 
jurisdictions. We evaluate our exposures associated with our various tax filing positions and recognize a tax benefit only if it is 
more likely than not that the tax position will be sustained upon examination by the relevant taxing authorities, including 
resolutions of any related appeals or litigation processes, based on the technical merits of our position. For uncertain tax 
positions that do not meet this threshold, we record a related liability. We adjust our unrecognized tax benefit liability and 
income tax expense in the period in which the uncertain tax position is effectively settled, the statute of limitations expires for 
the relevant taxing authority to examine the tax position or when new information becomes available. As discussed in Note 13,
Income Taxes, to the consolidated financial statements included in Item 8 of Part II of this 10-K, there is a reasonable 
possibility that our unrecognized tax benefit liability will be adjusted within 12 months due to the expiration of a statute of 
limitations and/or resolution of examinations with taxing authorities.

WW

TT

ff

We have generated income in certain foreign jurisdictions that has not been subject to U.S. income taxes. 
WW
these earnings for the foreseeable future. While we do not expect to repatriate cash to the U.S. to satisfy domestic liquidity
needs, if these amounts were distributed to the U.S., in the form of dividends or otherwise, we would be subject to additional 
U.S. income taxes, which could be material. Determination of the amount of unrecognized deferred income tax liabilities on 
these earnings is not practicable because such liability, if any
yy
, is dependent on circumstances existing if and when remittance
occurs.

WW
We intend to reinvest 

yy

Our income tax expense, deferred tax assets and liabilities and liabilities for unrecognized tax benefits reflect management’s
best assessment of estimated current and future taxes to be paid. Deferred tax asset valuation allowances and our liabilities for 
unrecognized tax benefits require significant management judgment regarding applicable statutes and their related 
interpretation, the status of various income tax audits and our particular facts and circumstances. Although we believe that the 
, and we may be exposed to losses or gains
judgments and estimates discussed herein are reasonable, actual results could differ
that could be material. To the extent we prevail in matters for which a liability has been established or are required to pay 
amounts in excess of our established liability, our ef
ff
fective income tax rate in a given financial statement period could be 
materially affected.

TT

yy

ff

ff

RECENT ACCOUNTING PRONOUNCEMENTS

See Note 1, Summary of Significant Accounting Policies, to the consolidated financial statements included in Item 8 of Part II 
of this 10-K for a detailed description of recent accounting pronouncements. 

44

Starbucks Corporation

2017 Form 10-K

Item 7A.    Quantitative and Qualitative Disclosures About Market Risk

The information required by this item is incorporated by reference to the section entitled “Management’s Discussion and 
Analysis of Financial Condition and Results of Operations — Commodity Prices, Availability and General Risk Conditions”
and “Management’s Discussion and Analysis of Financial Condition and Results of Operations — Financial Risk Management”
in Item 7 of this Report.

AA

Starbucks Corporation

2017 Form 10-K

45

Item 8.    Financial Statements and Supplementary Data

TT
CONSOLIDATED ST

AA
STARBUCKS CORPORA
AA

TION
F
ATT TEMENTS OF

AA

 EARNINGS

(in millions, except per share data)

rr

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

$

17,650.7

$

16,844.1

$

15,197.3

Fiscal Year Ended
Net revenues:

Company-operated stores

Licensed stores

CPG, foodservice and other

Total net revenues

Cost of sales including occupancy costs

Store operating expenses

Other operating expenses

Depreciation and amortization expenses

General and administrative expenses

Restructuring and impairments

Total operating expenses

Income from equity investees

Operating income

Gain resulting from acquisition of joint venture

Loss on extinguishment of debt

Interest income and other, net

Interest expense

Earnings before income taxes

Income tax expense

Net earnings including noncontrolling interests

Net earnings attributable to noncontrolling interests

Net earnings attributable to Starbucks

Earnings per share — basic

Earnings per share — diluted

Weighted average shares outstanding:

Basic

Diluted

$

$

$

2,355.0

2,381.1

22,386.8

9,038.2

6,493.3

553.8

1,011.4

1,393.3

153.5
18,643.5
391.4

4,134.7

—

—

275.3
(92.5)
4,317.5

1,432.6

2,884.9

0.2

2,884.7

1.99

1.97

1,449.5

1,461.5

$

$

$

2,154.2

2,317.6

21,315.9

8,511.1

6,064.3

545.4

980.8

1,360.6

—

17,462.2

318.2

4,171.9

—

—

108.0
(81.3)
4,198.6

1,379.7

2,818.9

1.2

2,817.7

1.91

1.90

1,471.6

1,486.7

$

$

$

1,861.9

2,103.5

19,162.7

7,787.5

5,411.1

522.4

893.9

1,196.7

—

15,811.6

249.9

3,601.0

390.6
(61.1)
43.0
(70.5)
3,903.0

1,143.7

2,759.3

1.9

2,757.4

1.84

1.82

1,495.9

1,513.4

See Notes to Consolidated Financial Statements.

46

Starbucks Corporation

2017 Form 10-K

TT
F
ATT TEMENTS OF
CONSOLIDATED ST

AA
STARBUCKS CORPORA

AA

AA

TION

 COMPREHENSIVE INCOME

(in millions)

Fiscal Year Ended
Net earnings including noncontrolling interests

Other comprehensive income/(loss), net of tax:

Unrealized holding gains/(losses) on available-for-sale securities

Tax (expense)/benefit

Unrealized gains/(losses) on cash flow hedging instruments

Tax (expense)/benefit

Unrealized gains/(losses) on net investment hedging instruments

Tax (expense)/benefit

Translation adjustment and other

Tax (expense)/benefit

Reclassification adjustment for net (gains)/losses realized in net
earnings for available-for-sale securities, hedging instruments, and
translation adjustment

Tax expense/(benefit)

Other comprehensive income/(loss)

Comprehensive income including noncontrolling interests

Comprehensive income/(loss) attributable to noncontrolling interests

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

$

2,884.9

$

2,818.9

$

2,759.3

(9.5)
2.9

53.2
(12.6)
20.1
(7.4)
(38.3)
(2.4)

(67.2)
14.0
(47.2)
2,837.7

0.2

3.5
(1.3)
(109.6)
27.5

—

—

85.5

19.0

78.2
(11.8)
91.0

2,909.9

1.2

1.4
(0.5)
47.6
(16.8)
4.3
(1.6)
(222.7)
6.0

(65.9)
23.5
(224.7)
2,534.6
(29.2)
2,563.8

Comprehensive income attributable to Starbucks

$

2,837.5

$

2,908.7

$

See Notes to Consolidated Financial Statements.

Starbucks Corporation

2017 Form 10-K

47

AA
STARBUCKS CORPORA

TT

TION

CONSOLIDATED BALANCE SHEETS
(in millions, except per share data)

AA

rr

ASSETS

Current assets:

Cash and cash equivalents
Short-term investments
Accounts receivable, net
Inventories
Prepaid expenses and other current assets

Total current assets

Long-term investments
Equity and cost investments
Property, plant and equipment, net
Deferred income taxes, net
Other long-term assets
Other intangible assets
Goodwill
TOTAL ASSETS

LIABILITIES AND EQUITY

Current liabilities:

Accounts payable
Accrued liabilities
Insurance reserves
Stored value card liability
Current portion of long-term debt
Total current liabilities

Long-term debt
Other long-term liabilities

Total liabilities

Shareholders’ equity:

Common stock ($0.001 par value) — authorized, 2,400.0 shares; issued and
outstanding, 1,431.6 and 1,460.5 shares, respectively
Additional paid-in capital
Retained earnings
Accumulated other comprehensive loss

Total shareholders’ equity

Noncontrolling interests

Total equity

TOTAL LIABILITIES AND EQUITY

Oct 1,
2017

Oct 2,
2016

$

$

$

$

2,462.3
228.6
870.4
1,364.0
358.1
5,283.4
542.3
481.6
4,919.5
795.4
362.8
441.4
1,539.2
14,365.6

782.5
1,934.5
215.2
1,288.5
—
4,220.7
3,932.6
755.3
8,908.6

1.4
41.1
5,563.2
(155.6)
5,450.1
6.9
5,457.0
14,365.6

$

$

$

$

2,128.8
134.4
768.8
1,378.5
347.4
4,757.9
1,141.7
354.5
4,533.8
885.4
403.3
516.3
1,719.6
14,312.5

730.6
1,999.1
246.0
1,171.2
399.9
4,546.8
3,185.3
689.7
8,421.8

1.5
41.1
5,949.8
(108.4)
5,884.0
6.7
5,890.7
14,312.5

See Notes to Consolidated Financial Statements.

48

Starbucks Corporation

2017 Form 10-K

CONSOLIDATED ST

TT
AA

STARBUCKS CORPORA
TION
AA
ATT TEMENTS OF
F
 CASH FLOWS
AA
(in millions)

Fiscal Year Ended
OPERATING ACTIVITIES:
Net earnings including noncontrolling interests
Adjustments to reconcile net earnings to net cash provided by operating activities:

Depreciation and amortization
Deferred income taxes, net
Income earned from equity method investees
Distributions received from equity method investees
Gain resulting from acquisition/sale of equity in joint ventures and certain
retail operations
Loss on extinguishment of debt
Stock-based compensation
Excess tax benefit on share-based awards
Goodwill Impairments
Other
Cash provided by changes in operating assets and liabilities:

Accounts receivable
Inventories
Accounts payable
Stored value card liability
Other operating assets and liabilities

Net cash provided by operating activities
INVESTING ACTIVITIES:
Purchases of investments
Sales of investments
Maturities and calls of investments
Acquisitions, net of cash acquired
Additions to property, plant and equipment
Net proceeds from sale of equity in joint ventures and certain retail operations
Other
Net cash used by investing activities
FINANCING ACTIVITIES:
Proceeds from issuance of long-term debt
Repayments of long-term debt
Cash used for purchase of non-controlling interest
Proceeds from issuance of common stock
Excess tax benefit on share-based awards
Cash dividends paid
Repurchase of common stock
Minimum tax withholdings on share-based awards
Other
Net cash used by financing activities
Effect of exchange rate changes on cash and cash equivalents
Net increase/(decrease) in cash and cash equivalents
CASH AND CASH EQUIVALENTS:
Beginning of period
End of period
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:
Cash paid during the period for:
Interest, net of capitalized interest
Income taxes, net of refunds

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

$

2,884.9

$

2,818.9

$

2,759.3

1,067.1
95.1
(310.2)
186.6

(93.5)
—
176.0
(77.5)
87.2
68.9

(96.8)
14.0
46.4
130.8
(4.7(
4,174.3

))

(674.4)
1,054.5
149.6
—
(1,519.4)
85.4
54.3
(850.0)

750.2
(400.0)
—
150.8
77.5
(1,450.4)
(2,042.5)
(82.8)
))
(4.4(
(3,001.6)
10.8
333.5

2,128.8
,
2,462.3

96.6
1,389.1

$

$
$

1,030.1
265.7
(250.2)
223.3

(6.1)
—
218.1
(122.8)
—
45.1

(55.6)
(67.5)
46.9
180.4
248.8
4,575.1

(1,585.7)
680.7
27.9
—
(1,440.3)
69.6
24.9
(2,222.9)

1,254.5
—
—
160.7
122.8
(1,178.0)
(1,995.6)
(106.0)
(8.4(
))
(1,750.0)
(3.5(
))
598.7

1,530.1
,
2,128.8

74.7
878.7

$

$
$

933.8
21.2
(190.2)
148.2

(394.3)
61.1
209.8
(132.4)
—
53.8

(82.8)
(207.9)
137.7
170.3
261.5
3,749.1

(567.4)
600.6
18.8
(284.3)
(1,303.7)
8.9
6.8
(1,520.3)

848.5
(610.1)
(360.8)
191.8
132.4
(928.6)
(1,436.1)
(75.5)
(18.1
))
(
(2,256.5)
(150.6
))
(
(178.3)

1,708.4
,
1,530.1

69.5
1,072.2

$

$
$

See Notes to Consolidated Financial Statements.

Starbucks Corporation

2017 Form 10-K

49

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50

Starbucks Corporation

2017 Form 10-K

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
AA
STARBUCKS CORPORA

TT

TION

INDEX FOR NOTES TO CONSOLIDATED FINANCIAL

AA

 STL ATT TEMENTS

AA

Note 1

Note 2
Note 3

Note 4

Note 5

Note 6

Note 7

Note 8

Note 9

Note 10

Note 11

Note 12

Note 13

Note 14

Note 15

Note 16

Note 17

Note 18

Summary of Significant Accounting Policies

Acquisitions and Divestitures
Derivative Financial Instruments

Fair Value Measurements

Inventories

Equity and Cost Investments

Supplemental Balance Sheet Information

Other Intangible Assets and Goodwill

Debt

Leases

Equity

Employee Stock and Benefit Plans

Income Taxes

Earnings per Share

Commitments and Contingencies

Segment Reporting

Selected Quarterly Financial Information (unaudited)

Subsequent Events

52

62
64

67

69

70

70

71

72

74

75

77

79

81

81

82

84

84

Starbucks Corporation

2017 Form 10-K

51

AA
STARBUCKS CORPORA

TT

TION

NOTES TO CONSOLIDATED FINANCIAL
r
, October 2, 2016

AA
r
October 1, 2017

 STL ATT TEMENTS
 and September 27, 2015

Fiscal Years ended

AA

YY

r

Note 1:    Summary of Significant Accounting Policies

Description of Business

fee and tea beverages and a variety of fresh 
We purchase and roast high-quality cof
ff
fees that we sell, along with handcrafted cof
ff
WW
and prepared food items, through our company-operated stores. We also sell a variety of cof
ff
fee and tea products and license our 
trademarks through other channels such as licensed stores, grocery and national foodservice accounts.

WW

In this 10-K, Starbucks Corporation (together with its subsidiaries) is referred to as “Starbucks,” the “Company,” “we,” “us” or 
“our.”

yy

r

four reportable operating segments: 1) 

We have 
Americas, which is inclusive of the U.S., Canada, and Latin America; 2) China/
WW
Asia Pacific (“CAP”); 3) Europe, Middle East, and Africa (“EMEA”) and 4) Channel Development. We also have several non-
ff
reportable operating segments, including Teavana, Seattle's Best Cof
fee and Evolution Fresh, as well as certain developing 
businesses such as Siren Retail, which includes the Starbucks ReserveTM Roastery & Tasting Rooms, Starbucks Reserve brand 
and products and Princi operations, which are combined and referred to as All Other Segments. Unallocated corporate 
operating expenses, which pertain primarily to corporate administrative functions that support the operating segments but are 
not specifically attributable to or managed by any segment, are presented as a reconciling item between total segment operating 
results and consolidated financial results.

WW

TT

TT

Additional details on the nature of our business and our reportable operating segments are included in Note 16, Segment 
Reporting.

Principles of Consolidation

Our consolidated financial statements reflect the financial position and operating results of Starbucks, including wholly-owned 
subsidiaries and investees that we control. Investments in entities that we do not control, but have the ability to exercise
significant influence over operating and financial policies, are accounted for under the equity method. Investments in entities in 
which we do not have the ability to exercise significant influence are accounted for under the cost method. Intercompany 
transactions and balances have been eliminated.

YY
Fiscal Year End

Our fiscal year ends on the Sunday closest to September 30. Fiscal year 2017 and 2015 included 52 weeks. Fiscal year 2016
included 53 weeks, with the 53rd week falling in the fourth fiscal quarter
.

d

Estimates and Assumptions

Preparing financial statements in conformity with accounting principles generally accepted in the United States of America 
(“GAAP”) requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities,
revenues and expenses. Examples include, but are not limited to, estimates for inventory reserves, asset and goodwill
impairments, assumptions underlying self-insurance reserves, income from unredeemed stored value cards, stock-based 
compensation forfeiture rates, future asset retirement obligations and the potential outcome of future tax consequences of 
events that have been recognized in the financial statements. Actual results and outcomes may differ from these estimates and 
assumptions.

ff

ff

Cash and Cash Equivalents

WW
We consider all highly liquid instruments with maturities of three months or less at the time of purchase, as well as credit card 
receivables for sales to customers in our company-operated stores that generally settle within two to five business days, to be
cash equivalents. We maintain cash and cash equivalent balances with financial institutions that exceed federally-insured limits.
WW
We have not experienced any losses related to these balances, and we believe credit risk to be minimal.

WW

Our cash management system provides for the funding of all major bank disbursement accounts on a daily basis as checks are
presented for payment. Under this system, outstanding checks are in excess of the cash balances at certain banks, which creates
book overdrafts. Book overdrafts are presented as a current liability in accrued liabilities on our consolidated balance sheets.

52

Starbucks Corporation

2017 Form 10-K

Investments

Available-for-sale Securities

rr

AA

Our short-term and long-term investments consist primarily of investment-grade debt securities, all of which are classified as 
-sale securities are recorded at fair value, and unrealized holding gains and losses are recorded, 
available-for-sale. Available-for
net of tax, as a component of accumulated other comprehensive income. Available-for
-sale securities with remaining maturities
of less than one year and those identified by management at the time of purchase to be used to fund operations within one year 
-sale 
are classified as short-term. All other available-for-sale securities are classified as long-term. We evaluate our available-for
securities for other than temporary impairment on a quarterly basis. Unrealized losses are charged against net earnings when a
decline in fair value is determined to be other than temporary. We review several factors to determine whether a loss is other 
WW
than temporary, such as the length and extent of the fair value decline, the financial condition and near
-term prospects of the 
issuer and whether we have the intent to sell or will more likely than not be required to sell before the securities' anticipated 
recovery, which may be at maturity
Purchases and sales are recorded on a trade date basis.

. Realized gains and losses are accounted for using the specific identification method.

WW

AA

yy

yy

TT
Trading Securities

TT

We also have a trading securities portfolio, which is comprised of marketable equity mutual funds and equity exchange-traded 
WW
funds. Trading securities are recorded at fair value and approximates a portion of our liability under our Management Deferred 
Compensation Plan (“MDCP”). Gains or losses from the portfolio and the change in our MDCP liability are recorded in our 
consolidated statements of earnings.

P

Equity and Cost Method Investments

Equity investments are accounted for using the equity method of accounting if the investment gives us the ability to exercise 
significant influence, but not control, over an investee. Equity method investments are included within long-term investments 
on our consolidated balance sheets. Our share of the earnings or losses as reported by equity method investees are classified as
income from equity investees on our consolidated statements of earnings.

Equity investments for which we do not have the ability to exercise significant influence are accounted for using the cost 
method of accounting and are recorded in long-term investments on our consolidated balance sheets. Under the cost method, 
investments are carried at cost and are adjusted only for other-than-temporary declines in fair value, certain distributions and 
additional investments.

We evaluate our equity and cost method investments for impairment annually and when facts and circumstances indicate that 
WW
WW
the carrying value of such investments may not be recoverable. We review several factors to determine whether the loss is other 
than temporary, such as the length and extent of the fair value decline, the financial condition and near
investee, and whether we have the intent to sell or will more likely than not be required to sell before the investment’s
anticipated recovery. If a decline in fair value is determined to be other than temporary, an impairment char
earnings. 

-term prospects of the 

ge is recorded in net 

yy

yy

Fair ValueVV

Fair value is the price we would receive to sell an asset or pay to transfer a liability (exit price) in an orderly transaction
between market participants. For assets and liabilities recorded or disclosed at fair value on a recurring basis, we determine fair 
value based on the following:

Level 1: The carrying value of cash and cash equivalents approximates fair value because of the short-term nature of these 
instruments. For trading and U.S. government treasury securities and commodity futures contracts, we use quoted prices in 
active markets for identical assets to determine fair value. 

Level 2: When quoted prices in active markets for identical assets are not available, we determine the fair value of our 
available-for-sale securities and our over-the-counter forward contracts, collars and swaps based upon factors such as the 
quoted market price of similar assets or a discounted cash flow model using readily observable market data, which may include 
interest rate curves and forward and spot prices for currencies and commodities, depending on the nature of the investment. The 
fair value of our long-term debt is estimated based on the quoted market prices for the same or similar issues or on the current 
rates offered to us for debt of the same remaining maturities.

ff

WW

Level 3: We determine the fair value of our auction rate securities using an internally-developed valuation model, using inputs 
.
that include interest rate curves, credit and liquidity spreads and effective maturity

ff

Assets and liabilities recognized or disclosed at fair value on a nonrecurring basis include items such as property, plant and 
equipment, goodwill and other intangible assets, equity and cost method investments and other assets. We determine the fair 
value of these items using Level 3 inputs, as described in the related sections below. 

WW

yy

Starbucks Corporation

2017 Form 10-K

53

Derivative Instruments

yy

We manage our exposure to various risks within our consolidated financial statements according to a market price risk 
WW
management policy. Under this policy, we may engage in transactions involving various derivative instruments to hedge
interest rates, commodity prices and foreign currency denominated revenue streams, inventory purchases, assets and liabilities 
and investments in certain foreign operations. In order to manage our exposure to these risks, we use various types of derivative 
instruments including forward contracts, commodity futures contracts, collars and swaps. Forward contracts and commodity 
futures contracts are agreements to buy or sell a quantity of a currency or commodity at a predetermined future date and at a
predetermined rate or price. A collar is a strategy that uses a combination of a purchased call option and a sold put option with
equal premiums to hedge a portion of anticipated cash flows, or to limit the range of possible gains or losses on an underlying 
asset or liability to a specific range. A swap agreement is a contract between two parties to exchange cash flows based on
specified underlying notional amounts, assets and/or indices. We do not enter into derivative instruments for speculative 
purposes.

WW

A

A

We record all derivatives on our consolidated balance sheets at fair value. Excluding interest rate swaps and foreign currency 
WW
debt, we generally do not enter into derivative instruments with maturities longer than three years or offset derivative assets and 
liabilities in our consolidated balance sheets. However, we are allowed to net settle transactions with respective counterparties
for certain derivative contracts, inclusive of interest rate swaps and foreign currency forwards, with a single, net amount 
payable by one party to the other. We also enter into collateral security arrangements that provide for collateral to be received 
when the net fair value of certain financial instruments fluctuates from contractually established thresholds. As of 
fl
or posted  h
yy
l
, of cash collateral
l
October 1, 2017
d and October 2, 2016 h, the
related to the derivative instruments under collateral security arrangements. As of October 1, 2017
h d i
d
i
potential ef
fff
f
fects of collateral, would be a reduction 
ld b
ll
f
fff
fects of netting arrangements with our derivative contracts, excluding the ef
potential eff
to both derivative assets and liabilities of $7.4 million and $9.4 million,
$30.4 
b h d i
million and net derivative liabilities of
derivative liabilities of $
d i
f $

h
d
respectively, resulting in net derivative assets of
, resulting in net derivative assets of
yy
l
, and net derivative assets of $24.7 million
f
d i

h
d and October 2, 2016, we received and posted
d

nd net derivative liabilities of $f 31.1 million as of October 1, 2017
80.2 million as of October 2, 2016.

, we received and posted $5.8 million and $
i

bli h d h
, respectively f
i

ll
$19.5 million

h ld
h

d li bili i

l
d i

ll
i h

dand net 

li bili i

WW
f

l di

i l i

i
d

illi

illi

f i

fi

ll

f

f

f

f

ff

i

i

l

i

l

i

i

i

i

l

i

By using these derivative instruments, we expose ourselves to potential credit risk. Credit risk is the failure of the counterparty 
to perform under the terms of the derivative contract. We minimize this credit risk by entering into transactions with carefully 
selected, credit-worthy counterparties and distribute contracts among several financial institutions to reduce the concentration
of credit risk.

WW

Cash Flow Hedges

For derivative instruments that are designated and qualify as a cash flow hedge, the effective portion of the derivative's gain or 
loss is reported as a component of other comprehensive income (“OCI”) and recorded in accumulated other comprehensive 
income (“AOCI”) on our consolidated balance sheets. The gain or loss is subsequently reclassified into net earnings when the
ff
hedged exposure affects net earnings.

ff

TT
To the extent that the change in the fair value of the contract corresponds to the change in the value of the anticipated 
transaction using forward rates on a monthly basis, the hedge is considered effective and is recognized as described above.
remaining change in fair value of the contract represents the ineffective portion, which is immediately recorded in interest 
ff
income and other, net on our consolidated statements of earnings.

ff

The 

Cash flow hedges related to anticipated transactions are designated and documented at the inception of each hedge by matching
the terms of the contract to the underlying transaction. Cash flows from hedging transactions are classified in the same 
categories as the cash flows from the respective hedged items. Once established, cash flow hedges generally remain designated 
as such until the hedged item impacts net earnings, or the anticipated transaction is no longer likely to occur. For de-designated 
cash flow hedges or for transactions that are no longer likely to occur, the related accumulated derivative gains or losses are
recognized in interest income and other, net or interest expense on our consolidated statements of earnings based on the nature 
of the underlying transaction. 

Net Investment Hedges

For derivative instruments that are designated and qualify as a net investment hedge, the effective portion of the derivative's 
gain or loss is reported as a component of OCI and recorded in AOCI. The gain or loss will be subsequently reclassified into net 
earnings when the hedged net investment is either sold or substantially liquidated.

ff

TT
To the extent that the change in the fair value of the forward contract corresponds to the change in value of the anticipated 
transactions using spot rates on a monthly basis, the hedge is considered effective and is recognized as described above. 
The 
remaining change in fair value of the forward contract represents the ineffective portion, which is immediately recognized in 
ff
interest income and other, net on our consolidated statements of earnings.

ff

54

Starbucks Corporation

2017 Form 10-K

Fair Value Hedges

VV

For derivative instruments that are designated and qualify as a fair value hedge, the changes in fair value of the derivative 
, 
instruments and the offsetting changes in fair values of the underlying hedged item are recorded in interest income and other
net or interest expense on our consolidated statements of earnings.

ff

Derivatives Not Designated As Hedging Instruments

WW
We also enter into certain foreign currency forward contracts, commodity futures contracts, collars and swaps that are not 
designated as hedging instruments for accounting purposes. The change in the fair value of these contracts is immediately 
recognized in interest income and other, net on our consolidated statements of earnings.

Normal Purchase Normal Sale

rr

We enter into fixed-price and price-to-be-fixed green cof
ff
fee purchase commitments, which are described further at Note 5, 
WW
Inventories. For both fixed-price and price-to-be-fixed purchase commitments, we expect to take delivery of and to utilize the
coffee in a reasonable period of time and in the conduct of normal business. 
Accordingly, these purchase commitments qualify
as normal purchases and are not recorded at fair value on our balance sheets.

yy

ff

Refer to Note 3, Derivative Financial Instruments, and Note 5, Inventories, for further discussion of our derivative instruments 
and green coffee purchase commitments.

ff

Receivables, net of Allowance for Doubtful 

ff

Accounts

Our receivables are mainly comprised of receivables for product and equipment sales to and royalties from our licensees, as 
well as receivables from our consumer packaged goods (“CPG”) and foodservice business customers. Our allowance for 
doubtful accounts is calculated based on historical experience, customer credit risk and application of the specific identification 
method. As of October 1, 2017 and October 2, 2016, our allowance for doubtful accounts was $9.8 million and $9.4 million,
respectively.

Inventories

Inventories are stated at the lower of cost (primarily moving average cost) or market. We record inventory reserves for obsolete 
and slow-moving inventory and for estimated shrinkage between physical inventory counts. Inventory reserves are based on 
inventory obsolescence trends, historical experience and application of the specific identification method. As of October 1, 
2017 and October 2, 2016, inventory reserves were $38.4 million and $39.6 million, respectively.

WW

Property, Plant and Equipment

yy

yy

Property, plant and equipment, which includes assets under capital leases, are carried at cost less accumulated depreciation.
Cost includes all direct costs necessary to acquire and prepare assets for use, including internal labor and overhead in some
cases. Depreciation is computed using the straight-line method over estimated useful lives of the assets, generally ranging from 
2 to 15 years for equipment and 30 to 40 years for buildings. Leasehold improvements are amortized over the shorter of their 
estimated useful lives or the related lease life, generally 10 years. For leases with renewal periods at our option, we generally 
use the original lease term, excluding renewal option periods, to determine estimated useful lives. If failure to exercise a 
renewal option imposes an economic penalty to us, we may determine at the inception of the lease that renewal is reasonably
assured and include the renewal option period in the determination of the appropriate estimated useful lives. 

The portion of depreciation expense related to production and distribution facilities is included in cost of sales including 
occupancy costs on our consolidated statements of earnings. The costs of repairs and maintenance are expensed when incurred, 
while expenditures for refurbishments and improvements that significantly add to the productive capacity or extend the useful 
life of an asset are capitalized. When assets are disposed of, whether through retirement or sale, the net gain or loss is
recognized in net earnings. Long-lived assets to be disposed of are reported at the lower of their carrying amount or fair value 
less estimated costs to sell.

We evaluate property
yy
, plant and equipment for impairment when facts and circumstances indicate that the carrying values of 
WW
such assets may not be recoverable. When evaluating for impairment, we first compare the carrying value of the asset to the 
asset’s estimated future undiscounted cash flows. If the estimated undiscounted future cash flows are less than the carrying 
value of the asset, we determine if we have an impairment loss by comparing the carrying value of the asset to the asset's 
estimated fair value and recognize an impairment charge when the asset’s carrying value exceeds its estimated fair value. The 
fair value of the asset is estimated using a discounted cash flow model based on forecasted future revenues and operating costs,
using internal projections. Property, plant and equipment assets are grouped at the lowest level for which identifiable cash flows 
are largely independent of the cash flows of other assets and liabilities. For company-operated store assets, the impairment test 
is performed at the individual store asset group level.

yy

Starbucks Corporation

2017 Form 10-K

55

yy

ges of $46.9 million, $25.1 million, and $12.5 million in fiscal 2017, 2016, and 2015, 

We recognized net disposition char
WW
respectively. Additionally, we recognized net impairment char
2017, 2016, and 2015, respectively, of which 
restructuring and impairment expenses. Unless it is restructuring related, the nature of the underlying asset that is impaired or 
disposed of will determine the operating expense line on which the related impact is recorded on our consolidated statements of 
earnings. For assets within our retail operations, net impairment and disposition charges are recorded in store operating 
expenses. For all other assets, these charges are recorded in cost of sales including occupancy costs, other operating expenses or 
general and administrative expenses.

$39.9 million in fiscal 2017 were restructuring related and recorded in 

ges of $56.1 million, $24.1 million, and $25.8 million in fiscal 

yy

Goodwill

WW
We evaluate goodwill for impairment annually during our third fiscal quarter
circumstances change, such as material deterioration in performance or a significant number of store closures, that would 
indicate that impairment may exist. When evaluating goodwill for impairment, we may first perform a qualitative assessment to 
determine whether it is more likely than not that a reporting unit is impaired. If we do not perform a qualitative assessment, or 
if we determine that it is not more likely than not that the fair value of the reporting unit exceeds its carrying amount, we
calculate the estimated fair value of the reporting unit. Fair value is the price a willing buyer would pay for the reporting unit 
and is typically calculated using a discounted cash flow model. For certain reporting units, where deemed appropriate, we may 
also utilize a market approach for estimating fair value. If the carrying amount of the reporting unit exceeds the estimated fair 
value, an impairment charge is recorded to reduce the carrying value to the estimated fair value.

, or more frequently if an event occurs or 

As part of our ongoing operations, we may close certain stores within a reporting unit containing goodwill due to 
underperformance of the store or inability to renew our lease, among other reasons. We may abandon certain assets associated 
with a closed store, including leasehold improvements and other non-transferable assets. When a portion of a reporting unit that 
constitutes a business is to be disposed of, goodwill associated with the business is included in the carrying amount of the 
business in determining any loss on disposal. Our evaluation of whether the portion of a reporting unit being disposed of 
constitutes a business occurs on the date of abandonment. Although an operating store meets the accounting definition of a 
business prior to abandonment, it does not constitute a business on the closure date because the remaining assets on that date do 
not constitute an integrated set of assets that are capable of being managed for the purpose of providing a return to investors. As
a result, when closing individual stores, we do not include goodwill in the calculation of any loss on disposal of the related 
assets.

WW

As noted above, if store closures are indicative of potential impairment of goodwill at the reporting unit level, we perform an 
evaluation of our reporting unit goodwill when such closures occur. Due to the strategic decision to close Teavana branded 
retail stores and our subsequent review of this reporting unit's fair value, we recorded goodwill impairment charges of $69.3 
million during the third quarter of fiscal 2017. 

TT

yy

Additionally, we recorded a partial goodwill impairment of 
$17.9 million related to our Switzerland retail reporting unit during
the third quarter of fiscal 2017, primarily due to ongoing macro economic factors. There were no material goodwill impairment 
charges recorded during fiscal 2016 and 2015. Refer to Note 8, Other Intangible Assets and Goodwill, for further discussions.

Other Intangible Assets

Other intangible assets include finite-lived intangible assets, which mainly consist of acquired and reacquired rights, trade 
secrets, licensing agreements, contract-based patents and copyrights. These assets are amortized over their estimated useful
lives and are tested for impairment using a similar methodology to our property, plant and equipment, as described above.

yy

Indefinite-lived intangibles, which consist primarily of trade names and trademarks, are tested for impairment annually during
the third fiscal quarter, or more frequently if an event occurs or circumstances change that would indicate that impairment may 
exist. When evaluating other intangible assets for impairment, we may first perform a qualitative assessment to determine 
whether it is more likely than not that an intangible asset group is impaired. If we do not perform the qualitative assessment, or 
if we determine that it is not more likely than not that the fair value of the intangible asset group exceeds its carrying amount,
we calculate the estimated fair value of the intangible asset group. Fair value is the price a willing buyer would pay for the 
intangible asset group and is typically calculated using an income approach, such as a relief-from-royalty model. If the carrying
amount of the intangible asset group exceeds the estimated fair value, an impairment charge is recorded to reduce the carrying 
value to the estimated fair value. In addition, we continuously monitor and may revise our intangible asset useful lives if and 
when facts and circumstances change.

There were no significant other intangible asset impairment charges recorded during fiscal 2017, 2016, and 2015.

56

Starbucks Corporation

2017 Form 10-K

Insurance Reserves

We use a combination of insurance and self-insurance mechanisms, including a wholly-owned captive insurance entity and 
WW
 compensation,
participation in a reinsurance treaty, to provide for the potential liabilities for certain risks, including workers’
healthcare benefits, general liability, property insurance and director and of
ff
ficers’
the risks that are retained by us are not discounted and are estimated, in part, by considering historical claims experience, 
demographics, exposure and severity factors and other actuarial assumptions.

 liability insurance. Liabilities associated with

yy
yy

Revenue Recognition

Consolidated revenues are presented net of intercompany eliminations for wholly-owned subsidiaries and investees controlled 
by us and for product sales to and royalty and other fees from licensees accounted for under the equity method. Additionally, yy
consolidated revenues are recognized net of any discounts, returns, allowances and sales incentives, including coupon
redemptions and rebates.

Company-operated Store Revenues

rr

Company-operated store revenues are recognized when payment is tendered at the point of sale. Company-operated store 
revenues are reported net of sales, use or other transaction taxes that are collected from customers and remitted to taxing 
authorities.

rr
Licensed Store Revenues

Licensed store revenues consist of product and equipment sales to licensees, as well as royalties and other fees paid by
licensees. Sales of coffee, tea, food and related products are generally recognized upon shipment to licensees, depending on 
contract terms. Shipping charges billed to licensees are also recognized as revenue, and the related shipping costs are included 
in cost of sales including occupancy costs on our consolidated statements of earnings.

ff

Initial nonrefundable development fees for licensed stores are recognized upon substantial performance of services for new
market business development activities, such as initial business, real estate and store development planning, as well as 
providing operational materials and functional training courses for opening new licensed retail markets. Additional store 
licensing fees are recognized when new licensed stores are opened. Royalty revenues based upon a percentage of reported 
sales, and other continuing fees, such as marketing and service fees, are recognized on a monthly basis when earned.

CPG, Foodservice and Other Revenues

CPG, foodservice and other revenues primarily include sales of packaged coffee and tea as well as a variety of ready-to-drink 
beverages and single-serve coffee and tea products to grocery
yy
, warehouse clubs and specialty retail stores, sales to our national
ff
foodservice accounts, and revenues from sales of products to and license fee revenues from manufacturers that produce and 
market Starbucks-, Seattle’s Best Coffee- and 
to-drink beverages and related products to grocery and warehouse club stores are generally recognized when received by the
customer or distributor, depending on contract terms. Revenues are recorded net of sales discounts given to customers for trade 
promotions and other incentives and for sales return allowances, which are determined based on historical patterns.

ff
Tazo-branded products through licensing agreements. Sales of cof
fee, tea, ready-
TT

ff

ff

Revenues from sales of products to manufacturers that produce and market Starbucks-, Seattle’s Best Coffee- and 
products through licensing agreements are generally recognized when the product is received by the manufacturer or 
distributor. License fee revenues from manufacturers are based on a percentage of sales and are recognized on a monthly basis 
when earned. National foodservice account revenues are recognized when the product is received by the customer or 
distributor.

TT
Tazo-branded 

ff

Sales to customers through CPG channels and national foodservice accounts, including sales to national distributors, are
recognized net of certain fees paid to the customer. We characterize these fees as a reduction of revenue unless we are able to 
identify a sufficiently separable benefit from the customer's purchase of our products such that we could have entered into an
exchange transaction with a party other than the customer in order to receive such benefit, and we can reasonably estimate the 
fair value of such benefit.

WW

ff

VV
Stored Vrr
alue Car

dsrr

Stored value cards, primarily Starbucks Cards, can be activated at our company-operated and most licensed store locations, 
online at StarbucksStore.com or via mobile devices held by our customers, and at certain other third party locations, such as 
grocery stores, although they cannot be reloaded at these third party locations. When an amount is loaded onto a stored value
card at any of these locations, we recognize a corresponding liability for the full amount loaded onto the card, which is 
recorded within stored value card liability on our consolidated balance sheets. 

Stored value cards can be redeemed at company-operated and most licensed stores, as well as online. When a stored value card 
is redeemed at a company-operated store or online, we recognize revenue by reducing the stored value card liability. When a 

Starbucks Corporation

2017 Form 10-K

57

stored value card is redeemed at a licensed store location, we reduce the corresponding stored value card liability and cash, 
which is reimbursed to the licensee.

There are no expiration dates on our stored value cards, and in most markets, we do not charge service fees that cause a
decrement to customer balances. While we will continue to honor all stored value cards presented for payment, management 
may determine the likelihood of redemption, based on historical experience, is deemed to be remote for certain cards due to 
long periods of inactivity. In these circumstances, if management also determines there is no requirement for remitting balances 
to government agencies under unclaimed property laws, unredeemed card balances may then be recognized as breakage 
income, which is included in interest income and other, net on our consolidated statements of earnings. In fiscal 2017, 2016, 
and 2015, we recognized breakage income of $104.6 million, $60.5 million, and $39.3 million, respectively.

Loyalty Program

rr

ff

April 2016, we modified our transaction-based loyalty program, My Starbucks Rewards® to a

In the U.S. and Canada, effective 
spend-based program, Starbucks RewardsTM. For fiscal 2016, the existing transaction-based programs remain unchanged for 
other markets. During fiscal 2017, we launched Starbucks RewardsTM in Japan. Customers in the U.S., Canada, and certain
other countries who register their Starbucks Card are automatically enrolled in the program. They earn loyalty points (“Stars”) 
TM stores, as well as on certain packaged coffee products purchased 
with each purchase at participating Starbucks® and Teavana
in select Starbucks® stores, online, and through CPG channels. After accumulating a certain number of Stars, the customer 
earns a reward that can be redeemed for free product that, regardless of where the related Stars were earned within that country, yy
will be honored at company-operated stores and certain participating licensed store locations in that same country.

TT

ff

Regardless of whether it is a spend or transaction-based program, we defer revenue associated with the estimated selling price 
of Stars earned by our program members towards free product as each Star is earned, and a corresponding liability is
established within stored value card liability on our consolidated balance sheets. The estimated selling price of each Star earned 
is based on the estimated value of the product for which the reward is expected to be redeemed, net of Stars we do not expect to 
be redeemed, based on historical redemption patterns. Stars generally expire if inactive for a period of six months. 

When a customer redeems an earned reward, we recognize revenue for the redeemed product and reduce the related loyalty
program liability. 

Advertising

We expense most advertising costs as they are incurred, except for certain production costs that are expensed the first time the 
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advertising takes place. Advertising expenses totaled $282.6 million, $248.6 million and $227.9 million in fiscal 2017, 2016, 
and 2015, respectively.

Store Preopening Expenses

Costs incurred in connection with the start-up and promotion of new store openings are expensed as incurred.

Leases

Operating Leases

ff
We lease retail stores, roasting, distribution and warehouse facilities and of
fice space for corporate administrative purposes 
WW
under operating leases. Most lease agreements contain tenant improvement allowances, rent holidays, lease premiums, rent 
escalation clauses and/or contingent rent provisions. We recognize amortization of lease incentives, premiums and minimum 
rent expenses on a straight-line basis beginning on the date of initial possession, which is generally when we enter the space
and begin to make improvements in preparation for intended use. 

WW

For tenant improvement allowances and rent holidays, we record a deferred rent liability within accrued liabilities, or other 
long-term liabilities, on our consolidated balance sheets and amortize the deferred rent over the terms of the leases as 
reductions to rent expense in cost of sales including occupancy costs on our consolidated statements of earnings.

For premiums paid upfront to enter a lease agreement, we record a prepaid rent asset in prepaid expenses and other non-current 
assets on our consolidated balance sheets and amortize the premium over the terms of the leases as additional rent expense in
cost of sales including occupancy costs on our consolidated statements of earnings.

For scheduled rent escalation clauses during the lease terms or for rental payments commencing at a date other than the date of 
initial possession, we record minimum rent expense on a straight-line basis over the terms of the leases in cost of sales
including occupancy costs on our consolidated statements of earnings, with the adjustments to cash rent accrued as deferred 
rent in our consolidated balance sheets.

58

Starbucks Corporation

2017 Form 10-K

Certain leases provide for contingent rent, which is determined as a percentage of gross sales in excess of specified levels. We WW
record a contingent rent liability in accrued occupancy costs within accrued liabilities on our consolidated balance sheets and 
the corresponding rent expense when we determine that achieving the specified levels during the fiscal year is probable.

When ceasing operations of company-operated stores under operating leases, in cases where the lease contract specifies a
termination fee due to the landlord, we record such expense at the time written notice is given to the landlord. In cases where 
terms, including termination fees, are yet to be negotiated with the landlord, we will record the expense upon signing of an 
agreement with the landlord. In cases where the landlord does not allow us to prematurely exit the lease, we recognize an 
expense equal to the present value of the remaining lease payments to the landlord less any projected sublease income at the
cease-use date.

Lease Financing Arrangements

We are sometimes involved in the construction of leased buildings, primarily stores.
When we qualify as the deemed owner of 
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these buildings due to significant involvement during the construction period under build-to-suit lease accounting requirements 
and do not qualify for sales recognition under sales-leaseback accounting guidance, we record the cost of the related buildings 
in property, plant and equipment.
The offsetting lease financing obligations are recorded in other long-term liabilities, with the 
current portion recorded in in accrued occupancy costs within accrued liabilities on our consolidated balance sheets. These
assets and obligations are amortized in depreciation and amortization and interest expense, respectively, on our consolidated 
statements of earnings based on the terms of the related lease agreements.

yy

yy

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Asset Retirement Obligations

We recognize a liability for the fair value of required asset retirement obligations (“ARO”) when such obligations are incurred. 
WW
Our AROs are primarily associated with leasehold improvements, which, at the end of a lease, we are contractually obligated to 
remove in order to comply with the lease agreement. At the inception of a lease with such conditions, we record an ARO
liability and a corresponding capital asset in an amount equal to the estimated fair value of the obligation. We estimate the
liability using a number of assumptions, including store closing costs, cost inflation rates and discount rates, and accrete the 
liability to its projected future value over time. The capitalized asset is depreciated using the same depreciation convention as
leasehold improvement assets. Upon satisfaction of the ARO conditions, any difference between the recorded 
the actual retirement costs incurred is recognized as a gain or loss in cost of sales including occupancy costs on our 
consolidated statements of earnings. As of October 1, 2017 and October 2, 2016, our net ARO assets included in property, plant 
and equipment were $12.4 million and $9.3 million, respectively, and our net 
yy
liabilities were $70.0 million and $67.9 million, respectively.

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ARO liabilities included in other long-term 

ARO liability and 

WW

ff

Stock-based Compensation

WW

WW

We maintain several equity incentive plans under which we may grant non-qualified stock options, incentive stock options,
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restricted stock, restricted stock units (“RSUs”) or stock appreciation rights to employees, non-employee directors and 
consultants. We also have an employee stock purchase plan (“ESPP”). RSUs issued by us are equivalent to nonvested shares
under the applicable accounting guidance. We record stock-based compensation expense based on the fair value of stock 
awards at the grant date and recognize the expense over the related service period following a graded vesting expense schedule. 
Expense for performance-based RSUs is recognized when it is probable the performance goal will be achieved. Performance
goals are determined by the Board of Directors and may include measures such as earnings per share, operating income and 
return on invested capital. The fair value of each stock option granted is estimated on the grant date using the Black-Scholes-
Merton option valuation model. The assumptions used to calculate the fair value of options granted are evaluated and revised, 
as necessary, to reflect market conditions and our historical experience. 
The fair value of RSUs is based on the closing price of 
Starbucks common stock on the award date, less the present value of expected dividends not received during the vesting period.
Compensation expense is recognized over the requisite service period for each separately vesting portion of the award, and only 
for those awards expected to vest, with forfeitures estimated at the date of grant based on our historical experience and future
expectations.

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Foreign Currency Translation

TT

Our international operations generally use their local currency as their functional currency. Assets and liabilities are translated 
at exchange rates in effect at the balance sheet date. Income and expense accounts are translated at the average monthly 
exchange rates during the year. Resulting translation adjustments are reported as a component of OCI and recorded in AOCI on
our consolidated balance sheets.

ff

Starbucks Corporation

2017 Form 10-K

59

Income Taxes

TT

WW
We compute income taxes using the asset and liability method, under which deferred income taxes are recognized based on the 
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differences between the financial statement carrying amounts and the respective tax basis of our assets and liabilities. Deferred 
tax assets and liabilities are measured using current enacted tax rates expected to apply to taxable income in the years in which 
we expect the temporary differences to reverse. 
The effect of a change in tax rates on deferred taxes is recognized in income in 
the period that includes the enactment date.

ff

ff

WW
We routinely evaluate the likelihood of realizing the benefit of our deferred tax assets and may record a valuation allowance if, 
based on all available evidence, we determine that some portion of the tax benefit will not be realized. In evaluating our ability 
to recover our deferred tax assets within the jurisdictions from which they arise, we consider all available positive and negative 
evidence, including scheduled reversals of deferred tax liabilities, projected future taxable income, tax-planning strategies, and 
results of recent operations. If we determine that we would be able to realize our deferred tax assets in the future in excess of 
their net recorded amount, we would make an adjustment to the deferred tax asset valuation allowance, which would reduce the 
provision for income taxes. 

WW

In addition, our income tax returns are periodically audited by domestic and foreign tax authorities. These audits include review 
of our tax filing positions, including the timing and amount of deductions taken and the allocation of income between tax 
jurisdictions. We evaluate our exposures associated with our various tax filing positions and recognize a tax benefit from an 
uncertain tax position only if it is more likely than not that the tax position will be sustained upon examination by the relevant 
taxing authorities, including resolutions of any related appeals or litigation processes, based on the technical merits of our 
position. The tax benefits recognized in the financial statements from such a position are measured based on the largest benefit 
that has a greater than 50% likelihood of being realized upon ultimate settlement. For uncertain tax positions that do not meet 
this threshold, we record a related liability. We adjust our unrecognized tax benefit liability and income tax expense in the 
period in which the uncertain tax position is effectively settled, the statute of limitations expires for the relevant taxing 
authority to examine the tax position or when new information becomes available.

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ff

r

Starbucks recognizes interest and penalties related to income tax matters in income tax expense on our consolidated statements
of earnings. Accrued interest and penalties are included within the related tax liability on our consolidated balance sheets.

Stock Split

ff

On April 9, 2015, we effected a 
two-for-one stock split of our $0.001 par value common stock for shareholders of record as of 
March 30, 2015. All share and per-share data in our consolidated financial statements and notes has been retroactively adjusted 
to reflect this stock split. We adjusted shareholders' equity to reflect the stock split by reclassifying an amount equal to the par 
value of the additional shares arising from the split from retained earnings to common stock during the second quarter of fiscal 
2015, resulting in no net impact to shareholders' equity on our consolidated balance sheets.

WW

Earnings per Share

Basic earnings per share is computed based on the weighted average number of shares of common stock outstanding during the
period. Diluted earnings per share is computed based on the weighted average number of shares of common stock and the 
effect of dilutive potential common shares outstanding during the period, calculated using the treasury stock method. Dilutive 
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potential common shares include outstanding stock options and RSUs. Performance-based RSUs are considered dilutive when
the related performance criterion has been met.

Common Stock Share Repurchases

WW
We may repurchase shares of Starbucks common stock under a program authorized by our Board of Directors, including 
pursuant to a contract, instruction or written plan meeting the requirements of Rule 10b5-1(c)(1) of the Securities Exchange Act 
of 1934. Under applicable Washington State law
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on the financial statements. Instead, the par value of repurchased shares is deducted from common stock and the excess
repurchase price over par value is deducted from additional paid-in capital and from retained earnings, once additional paid-in 
capital is depleted.

, shares repurchased are retired and not displayed separately as treasury stock 

WW

60

Starbucks Corporation

2017 Form 10-K

Recent Accounting Pronouncements

In August 2017, the Financial Accounting Standards Board (“FASB”) amended its guidance on the financial reporting of 
FF
hedging relationships. The new guidance eliminates the requirement to separately measure and report hedge ineffectiveness,
expands permissible cash flow hedges on contractually specified components, and simplifies hedge documentation and 
effectiveness assessment.
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a modified retrospective approach on existing cash flow and net investment hedges. The presentation and disclosure 
requirements will be applied prospectively. We are currently evaluating the impact this guidance will have on our consolidated 
financial statements and the timing of adoption.

The guidance will be effective at the beginning of our first quarter of fiscal year 2020 and will require

WW

ff

ff

FF

In January 2017, the FASB issued guidance that simplifies the measurement of goodwill impairment. Under this new guidance,
an impairment charge, if triggered, is calculated as the difference between a reporting unit’
s carrying value and fair value, but it 
is limited to the carrying value of goodwill. During the second quarter of fiscal 2017, we elected to early-adopt this guidance on
a prospective basis.

ff

FF

In October 2016, the FASB issued guidance on the accounting for income tax ef
ff
fects of intercompany sales or transfers of 
assets other than inventory. The guidance requires entities to recognize the income tax impact of an intra-entity sale or transfer 
of an asset other than inventory when the sale or transfer occurs, rather than when the asset has been sold to an outside 
party. The guidance will require a modified retrospective application with a cumulative catch-up adjustment to opening retained 
earnings at the beginning of our first quarter of fiscal 2019 but permits adoption in an earlier period. We are currently 
evaluating the impact this guidance will have on our consolidated financial statements and the timing of adoption.

WW

FF

In June 2016, the FASB issued guidance on the measurement and recognition of credit losses on most financial assets. For trade
receivables, loans, and held-to-maturity debt securities, the current probable loss recognition methodology is being replaced by
an expected credit loss model. For available-for-sale debt securities, the recognition model on credit losses is generally
unchanged, except the losses will be presented as an adjustable allowance. The guidance will be applied retrospectively with 
The guidance will become effective at the beginning of our first 
the cumulative effect recognized as of the date of adoption. 
quarter of fiscal 2021 but can be adopted as early as the beginning of our first quarter of fiscal 2020. We are currently 
evaluating the impact this guidance will have on our consolidated financial statements and the timing of adoption.

WW

ff

ff

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FF

In March 2016, the FASB issued guidance related to stock-based compensation, which changes the accounting and 
classification of excess tax benefits and minimum tax withholdings on share-based awards. With this adoption, excess tax
benefits and tax deficiencies related to stock-based compensation will be prospectively reflected as a reduction of, or increase 
in, income tax expense in our consolidated statement of earnings instead of additional paid-in capital on our consolidated 
balance sheet. Additionally, within our consolidated statement of cash flows, this guidance will require excess tax benefits to be
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, in the same manner as other cash flows related to income
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presented as an operating activity, rather than a financing activity
taxes. As a result, we expect the adoption will have a significant impact on income tax expense and earnings per share, as
reported in our consolidated statement of earnings and consolidated statement of cash flows. We will adopt this guidance in the
first quarter of fiscal 2018. If the new guidance had been adopted for fiscal years 2017, 2016 and 2015, approximately $78 
million, $125 million and $132 million, respectively, of excess net tax benefits recorded to additional paid-in capital would 
have been recorded as a reduction to income tax expense. Excess tax benefits or deficiencies are based on our stock price at the 
time stock options are exercised or when restricted stock units vest, therefore prior year amounts are not indicative of the future
impact of this guidance.  

WW

W

yy

FF

In March 2016, the FASB issued guidance for financial liabilities resulting from selling prepaid stored value products that are 
redeemable at third-party merchants. Under the new guidance, expected breakage amounts associated with these products must 
be recognized proportionately in earnings as redemption occurs. Our current accounting policy of applying the remote method 
to all of our stored value cards, including cards redeemable at the third-party licensed locations, will no longer be allowed. We WW
will adopt and implement the provisions of this guidance and the new revenue recognition standard issued by the FASB, as
discussed below, in the first quarter of fiscal 2019.

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FF

yy

FF

In February 2016, the FASB issued guidance on the recognition and measurement of leases. Under the new guidance, lessees
are required to recognize a lease liability, which represents the discounted obligation to make future minimum lease payments,
and a corresponding right-of-use asset on the balance sheet for most leases. The guidance retains the current accounting for 
lessors and does not make significant changes to the recognition, measurement, and presentation of expenses and cash flows by
a lessee. Enhanced disclosures will also be required to give financial statement users the ability to assess the amount, timing 
and uncertainty of cash flows arising from leases. The guidance will require modified retrospective application at the beginning 
of our first quarter of fiscal 2020, with optional practical expedients, but permits adoption in an earlier period. We are currently 
evaluating the impact this guidance will have on our consolidated financial statements. We expect this adoption will result in a
material increase in the assets and liabilities on our consolidated balance sheets but will likely have an insignificant impact on 
our consolidated statements of earnings. In preparation for adoption of the guidance, we are in the process of implementing 
controls and key system changes to enable the preparation of financial information. 

WW

WW

Starbucks Corporation

2017 Form 10-K

61

FF

In April 2015, the FASB issued guidance on the financial statement presentation of debt issuance costs. 
these costs to be presented in the balance sheet as a reduction of the related debt liability rather than as an asset. We WW
retrospectively adopted this guidance in the first quarter of fiscal 2017, which resulted in the reclassification of $17.0 million of 
debt issuance costs previously presented in prepaid expenses and other current assets and other long-term assets to long-term
debt in our consolidated balance sheet as of October 2, 2016. Components of our long-term debt and aggregate debt issuance 
costs and unamortized premium are disclosed in Note 9, Debt.

This guidance requires 

FF

WW

In May 2014, the FASB issued guidance outlining a single comprehensive model for entities to use in accounting for revenue
arising from contracts with customers that supersedes most current revenue recognition guidance. This guidance requires an 
entity to recognize revenue when it transfers promised goods or services to customers in an amount that reflects the 
consideration to which the entity expects to be entitled in exchange for those goods or services. The new guidance may be 
applied retrospectively to each prior period presented or retrospectively with the cumulative effect recognized as of the date of 
adoption. We are currently evaluating the overall impact this guidance will have on our consolidated financial statements, as 
well as the expected method of adoption. Based on our continued assessment, which may identify other accounting impacts, we
have determined the adoption will change the timing of recognition and classification of our stored value card breakage
income, which is currently recognized using the remote method and recorded in interest income and other, net. The new 
guidance will require application of the proportional method and classification within total net revenues on our consolidated 
statements of earnings. Additionally, the new guidance requires enhanced disclosures, including revenue recognition policies to 
identify performance obligations to customers and significant judgments in measurement and recognition. We will adopt this
guidance in the first quarter of fiscal 2019.

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Note 2:    Acquisitions and Divestitures

Fiscal 2017

In the fourth quarter of fiscal 2017, we sold our company-operated retail store assets and operations in Singapore to Maxim's 
Caterers Limited, converting these operations to a fully licensed market, for a total of $119.9 million. This transaction resulted 
in a pre-tax gain of $83.9 million, which was included in interest income and other, net on our consolidated statements of 
earnings. 

Fiscal 2016

During the third quarter of fiscal 2016, we sold our ownership interest in our Germany retail business to AmRest Holdings SE
for a total of $47.3 million. This transaction converted these company-operated stores to a fully licensed market and resulted in 
, net on our condensed consolidated statements of 
an insignificant pre-tax gain, which was included in interest income and other
earnings.

t

Fiscal 2015

During the fourth quarter of fiscal 2015, we sold our company-operated retail store assets and operations in Puerto Rico to 
Baristas Del Caribe, LLC, converting these operations to a fully licensed market, for a total of $8.9 million. This transaction
resulted in an insignificant pre-tax gain, which was included in interest income and other
earnings. 

, net on the consolidated statements of 

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On September 23, 2014, we entered into a tender offer bid agreement with Starbucks Cof
ff
fee Japan, Ltd. (“Starbucks Japan”), at 
the time a 39.5% owned equity method investment, and our former joint venture partner, Sazaby League, Ltd. (“Sazaby”), to 
acquire the remaining 60.5% ownership interest in Starbucks Japan for approximately $876 million, through a two-step tender 
. Acquiring Starbucks Japan further leverages our existing infrastructure to continue disciplined retail store growth and 
ff
offer
expand our presence into other channels in the Japan market, such as CPG, licensing and foodservice.

ff

62

Starbucks Corporation

2017 Form 10-K

The following table summarizes the final allocation of the total consideration to the fair values of the assets acquired and 
liabilities assumed as of October 31, 2014, which are reported within our China/Asia Pacific segment (in millions):

Consideration:
Cash paid for Sazaby's 39.5% equity interest
Fair value of our preexisting 39.5% equity interest

Total consideration

Fair value of assets acquired and liabilities assumed:
Cash and cash equivalents
Accounts receivable, net
Inventories
Prepaid expenses and other current assets
Property, plant and equipment
Other long-term assets
Other intangible assets
Goodwill

Total assets acquired

Accounts payable
Accrued liabilities
Stored value card liability
Deferred income taxes
Other long-term liabilities
Total liabilities assumed

Noncontrolling interest
Total consideration

$

$

$

$

508.7
577.0
1,085.7

224.4
37.4
26.4
35.7
282.9
141.4
323.0
815.6
1,886.8
(54.5)
(115.9)
(36.5)
(67.3)
(115.8)
(390.0)
(411.1)
1,085.7

Other current and long-term assets acquired primarily include various deposits, specifically lease and key money deposits. 
Accrued liabilities and other long-term liabilities assumed primarily include financing obligations associated with build-to-suit 
leases as well as asset retirement obligations.

The intangible assets are finite-lived and include reacquired rights, licensing agreements with Starbucks Japan's current 
licensees and Starbucks Japan's customer loyalty program. The reacquired rights to exclusively operate licensed Starbucks®
retail stores in Japan were assigned a fair value of $305.0 million; these rights will be amortized on a straight-line basis through 
March 2021. Amortization expense for these finite-lived intangible assets for fiscal year 2017 was $48.4 million, and, as of 
October 1, 2017, accumulated amortization was $139.1 million. Future amortization expense is estimated to be approximately 
$47.0 million each year for the next three years, $24.0 million in the fourth year and $5 million thereafter.

The $815.6 million of goodwill represents the intangible assets that do not qualify for separate recognition and primarily 
includes the acquired customer base, the acquired workforce including store partners in the region that have strong 
relationships with these customers, the existing geographic retail and online presence, and the expected geographic presence in 
new channels. The goodwill was allocated to the China/Asia Pacific segment and is not deductible for income tax purposes.
Due to foreign currency translation, the balance of goodwill related to the acquisition decreased $32.2 million to $783.4 million
as of October 1, 2017.

As a result of this acquisition, we remeasured the carrying value of our preexisting 39.5% equity method investment to fair value, 
which resulted in a pre-tax gain of $390.6 million that was presented separately as gain resulting from acquisition of joint venture 
within other income and expenses on the consolidated statements of earnings. 

We began consolidating Starbucks Japan's results of operations and cash flows into our consolidated financial statements
WW
beginning after October 31, 2014. For the year ended September 27, 2015, Starbucks Japan's net revenues and net earnings
included in our consolidated statement of earnings were $1.1 billion and $108.5 million, respectively.

Starbucks Corporation

2017 Form 10-K

63

The following table provides the supplemental pro forma revenue and net earnings of the combined entity had the acquisition 
date of Starbucks Japan been the first day of our first quarter of fiscal 2014 rather than during our first quarter of fiscal 2015 (in 
millions):

Revenue
Net earnings attributable to Starbucks

Pro Forma (unaudited)

Year Ended

Sep 27, 2015

$

19,254.5
2,380.9

The amounts in the supplemental pro forma earnings for the period presented above fully eliminate intercompany transactions, 
apply our accounting policies and reflect adjustments for additional occupancy costs, depreciation and amortization that would 
have been charged assuming the same fair value adjustments to leases, property, plant and equipment and acquired intangibles 
had been applied on September 30, 2013, including the acquisition-related gain. These pro forma results are unaudited and are 
not necessarily indicative of results of operations that would have occurred had the acquisition actually occurred in the prior 
year period or indicative of the results of operations for any future period.

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Note 3:    Derivative Financial Instruments

Interest Rates

We are subject to interest rate volatility with regard to existing and future issuances of debt. From time to time, we enter into
WW
swap agreements to manage our exposure to interest rate fluctuations.

To hedge the variability in cash flows due to changes in benchmark interest rates, we enter into interest rate swap agreements 
TT
related to anticipated debt issuances. These agreements are cash settled at the time of the pricing of the related debt. The 
effective portion of the derivative's gain or loss is recorded in accumulated other comprehensive income (“AOCI”) and is 
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subsequently reclassified to interest expense over the life of the related debt. During fiscal 2016, we entered into forward-
starting interest rate swap agreements with an aggregate notional amount of $375 million related to the $500 million and $250 
million of 5-year 2.100% Senior Notes (the “2021 notes”) due February 2021 and $500 million of 10-year 2.450% Senior 
Notes (the “2026 notes”) due June 2026. Refer to Note 9, Debt, for details of the components of our long-term debt. We cash
settled these swap agreements at the time of pricing the 2021 and 2026 notes.

WW

To hedge the exposure to changes in the fair value of our fixed-rate debt, we enter into interest rate swap agreements, which are
TT
designated as fair value hedges. The changes in fair value of these derivative instruments and the offsetting changes in fair 
values of the underlying hedged debt are recorded in interest expense and have an insignificant impact on our consolidated 
statement of earnings. We entered into an interest rate swap agreement during the third quarter of fiscal 2017 related to our 
3.850% Senior Notes due in October 2023 (“2023 notes”). Refer to Note 9, Debt, for additional information on our long-term
debt.

WW

ff

Foreign Currency

To reduce cash flow volatility from foreign currency fluctuations, we enter into forward and swap contracts to hedge portions
TT
of cash flows of anticipated intercompany royalty payments, inventory purchases and intercompany borrowing and lending 
activities. The effective portion of the derivative's gain or loss is recorded in 
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cost of sales including occupancy costs or interest income and other, net, respectively, when the hedged exposure af
fects net 
earnings.

AOCI and is subsequently reclassified to revenue,

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ff

To mitigate foreign currency transaction risk of intercompany borrowings, we enter into cross-currency swap contracts, which
TT
are designated as cash flow hedges. Gains and losses from these swaps offset the changes in value of interest and principal 
payments as a result of changes in foreign exchange rates. There are no credit-risk-related contingent features associated with 
these swaps, although we may hold or post collateral depending upon the gain or loss position of the swap agreements.

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We also enter into forward contracts or use foreign currency-denominated debt to hedge the foreign currency exposure of our 
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net investment in certain international operations. The effective portion of the derivative's gain or loss is recorded in 
is subsequently reclassified to net earnings when the hedged net investment is either sold or substantially liquidated.

AOCI and 

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To mitigate the foreign exchange risk of certain balance sheet items, we enter into foreign currency forward and swap contracts
TT
that are not designated as hedging instruments. Gains and losses from these derivatives are largely offset by the financial 
impact of translating foreign currency denominated payables and receivables; both are recorded in interest income and other, 
net.

ff

64

Starbucks Corporation

2017 Form 10-K

Commodities

Depending on market conditions, we may enter into coffee futures contracts and collars to hedge a portion of anticipated cash 
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flows under our price-to-be-fixed green coffee contracts, which are described further in Note 5, Inventories. 
portion of each derivative's gain or loss is recorded in AOCI and is subsequently reclassified to cost of sales including
occupancy costs when the hedged exposure affects net earnings.

ff
The effective 

ff

ff

To mitigate the price uncertainty of a portion of our future purchases, primarily of dairy products, diesel fuel and other 
TT
commodities, we enter into swap contracts, futures and collars that are not designated as hedging instruments. Gains and losses 
from these derivatives are recorded in interest income and other, net and help offset price fluctuations on our beverage, food, 
packaging and transportation costs, which are included in cost of sales including occupancy costs on our consolidated 
statements of earnings.

ff

Gains and losses on derivative contracts designated as hedging instruments included in AOCI and expected to be reclassified 
into earnings within 12 months, net of tax (in millions):

Interest rates

Cross-currency swaps

Foreign currency - other

Coffee

Net Investment Hedges:

Foreign currency

Foreign currency debt

Net Gains/(Losses)
Included in AOCI

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

Net Gains/
(Losses) Expected
to be Reclassified
from AOCI into
Earnings within
12 Months

Contract
Remaining
Maturity
(Months)

$

17.6

$

(6.0)

(9.1)

(6.6)

16.2

(2.2)

$

20.5
(7.7)

(0.4)

(1.6)

$

30.1
(27.8)

29.0

(5.7)

1.3

—

1.3

—

3.0

—

(5.8)

(6.6)

0.1

—

0

86

36

4

0

79

Pretax gains and losses on derivative contracts designated as hedging instruments recognized in other comprehensive income
(“OCI”) and reclassifications from AOCI to earnings (in millions):

Year Ended

Gains/(Losses) Recognized in
OCI Before Reclassifications

Gains/(Losses) Reclassified from AOCI to
Earnings

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

Oct 1,
2017

Oct 2,
2016

Sep 27,
2015

Interest rates

Cross-currency swaps

Foreign currency - other

Coffee

Net Investment Hedges:

Foreign currency

Foreign currency debt

$

— $

(10.3) $

(6.8) $

4.8

$

5.0

$

59.5

1.8

(8.1)

23.6

(3.5)

(75.7)

(25.4)
1.7

—

—

11.4

52.0
(9.0)

4.3

—

57.2

11.4
(2.7)

—

—

(101.1)

19.1
(2.8)

—

—

3.2

46.2

26.1
(3.5)

7.2

—

Starbucks Corporation

2017 Form 10-K

65

Pretax gains and losses on non-designated derivatives and designated fair value hedging instruments recognized in earnings (in 
millions):

Non-Designated Derivatives:
Foreign currency - other
Dairy

Diesel fuel and other commodities

Designated Fair Value Hedging Instruments:

Interest rate swap

Notional amounts of outstanding derivative contracts (in millions):

Interest rate swap

Cross-currency swaps

Foreign currency - other

Coffee

Dairy

Diesel fuel and other commodities

Fair value of outstanding derivative contracts (in millions):

Gains/(Losses) Recognized in Earnings

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$

$

4.6
—

1.3

(5.7) $
(5.5)

(0.2)

27.1
(3.8)

(9.0)

(5.2)

—

—

$

Oct 1, 2017

Oct 2, 2016

$

750

514

901

—

14

41

—

660

688

7

76

46

Designated Derivative Instruments:

Cross-currency swaps

Foreign currency - other

Coffee

Net investment hedges

Interest rate swap

Non-designated Derivative Instruments:

Foreign currency

Dairy

Diesel fuel and other commodities

Derivative Assets

Derivative Liabilities

Oct 1, 2017

Oct 2, 2016

Oct 1, 2017

Oct 2, 2016

$

12.4

$

7.7

—

0.3

—

15.8

—

1.6

— $

20.8

9.8

$

20.8

1.8

—

—

6.2

1.5

3.8

—

—

3.8

1.4

2.4

0.3

57.0

24.0

—

—

—

6.5

1.6

0.5

Additional disclosures related to cash flow hedge gains and losses included in AOCI, as well as subsequent reclassifications to
earnings, are included in Note 11, Equity.

66

Starbucks Corporation

2017 Form 10-K

VV
Note 4:    Fair Value Measur

ements

VV
Assets and Liabilities Measured at Fair Value on a Recurring Basis (in millions):

Assets:
Cash and cash equivalents
Short-term investments:

Available-for-sale securities
Agency obligations
Commercial paper
Corporate debt securities
Foreign government obligations
U.S. government treasury securities
Mortgage and other asset-backed securities

Certificates of deposit
Total available-for-sale securities
Trading securities
Total short-term investments
Prepaid expenses and other current assets:

Derivative assets
Long-term investments:

Available-for-sale securities
Agency obligations
Corporate debt securities
Auction rate securities
Foreign government obligations
U.S. government treasury securities
State and local government obligations
Mortgage and other asset-backed securities

Total long-term investments
Other long-term assets:

Derivative assets

Total assets
Liabilities:
Accrued liabilities:

Derivative liabilities

Other long-term liabilities:

Derivative liabilities

Total liabilities

Fair Value Measurements at Reporting Date Using

Quoted Prices
in Active
Markets for 
Identical Assets
(Level 1)

Significant 
Other 
Observable 
Inputs
(Level 2)

Significant
Unobservable  
Inputs
(Level 3)

Balance at
Oct 1, 2017

$

2,462.3

$

2,462.3

$

— $

7.5
2.0
49.4
7.1
81.4
2.0
2.3
151.7
76.9
228.6

13.4

21.8
207.4
5.9
17.1
127.4
7.0
155.7
542.3

—
—
—
—
81.4
—
—
81.4
76.9
158.3

0.1

—
—
—
—
127.4
—
—
127.4

7.5
2.0
49.4
7.1
—
2.0
2.3
70.3
—
70.3

13.3

21.8
207.4
—
17.1
—
7.0
155.7
409.0

24.4
3,271.0

$

—
2,748.1

$

24.4
517.0

$

16.4

$

2.5

$

13.9

$

22.1
38.5

$

—
2.5

$

22.1
36.0

$

$

$

$

—

—
—
—
—
—
—
—
—
—
—

—

—
—
5.9
—
—
—
—
5.9

—
5.9

—

—
—

Starbucks Corporation

2017 Form 10-K

67

Assets:
Cash and cash equivalents
Short-term investments:

Available-for-sale securities
Agency obligations
Commercial paper
Corporate debt securities
Foreign government obligations
U.S. government treasury securities
State and local government obligations
Certificates of deposit
Total available-for-sale securities
Trading securities
Total short-term investments
Prepaid expenses and other current assets:

Derivative assets
Long-term investments:

Available-for-sale securities
Agency obligations
Corporate debt securities
Auction rate securities
Foreign government obligations
U.S. government treasury securities
State and local government obligations
Mortgage and other asset-backed securities

Total long-term investments
Other long-term assets:

Derivative assets

Total assets
Liabilities:
Accrued liabilities:

Derivative liabilities

Other long-term liabilities:

Derivative liabilities

Total

Fair Value Measurements at Reporting Date Using

Quoted Prices
in Active
Markets for 
Identical Assets
(Level 1)

Significant 
Other
Observable 
Inputs
(Level 2)

Significant
Unobservable 
Inputs
(Level 3)

Balance at 
Oct 2, 2016

$

2,128.8

$

2,128.8

$

— $

1.3
2.6
34.2
5.5
15.8
0.5
5.8
65.7
68.7
134.4

27.7

44.4
459.3
5.7
46.7
358.2
57.5
169.9
1,141.7

—
—
—
—
15.8
—
—
15.8
68.7
84.5

3.1

—
—
—
—
358.2
—
—
358.2

1.3
2.6
34.2
5.5
—
0.5
5.8
49.9
—
49.9

24.6

44.4
459.3
—
46.7
—
57.5
169.9
777.8

6.4
3,439.0

$

—
2,574.6

$

6.4
858.7

$

18.0

$

1.7

$

16.3

$

71.6
89.6

$

—
1.7

$

71.6
87.9

$

$

$

$

—

—
—
—
—
—
—
—
—
—
—

—

—
—
5.7
—
—
—
—
5.7

—
5.7

—

—
—

There were no material transfers between levels and there was no significant activity within Level 3 instruments during the 
periods presented. The fair values of any financial instruments presented above exclude the impact of netting assets and 
liabilities when a legally enforceable master netting agreement exists.

Available-for-sale Securities

Long-term investments generally mature within 5 years. Proceeds from sales of available-for-sale securities were $999.7
million, $680.7 million, and $600.6 million for fiscal years 2017, 2016 and 2015, respectively. Realized gains and losses on
sales and maturities of available-for-sale securities were not material for fiscal years 2017, 2016, and 2015. Gross unrealized 
holding gains and losses on available-for-sale securities were not material as of October 1, 2017 and October 2, 2016.

68

Starbucks Corporation

2017 Form 10-K

TT
Trading Securities

P

Trading securities include equity mutual funds and exchange-traded funds. Our trading securities portfolio approximates a 
T
portion of our liability under our Management Deferred Compensation Plan (“MDCP”), a defined contribution plan. Our 
MDCP liability was
net unrealized holding gains and losses in the trading securities portfolio included in earnings for fiscal years 2017 and 2016
were net gains of $10.5 million and $3.6 million and a net loss of $4.5 million in fiscal year 2015. Gross unrealized holding 
gains and losses on trading securities were not material as of October 1, 2017 and October 2, 2016.

$105.9 million and $101.5 million as of October 1, 2017 and October 2, 2016, respectively. The changes in 

Derivative Assets and Liabilities

Derivative assets and liabilities include foreign currency forward contracts, commodity futures contracts, collars and swaps, 
which are described further in Note 3, Derivative Financial Instruments. 

Assets and Liabilities Measured at Fair Value on a Nonrecurring Basis

VV

Assets and liabilities recognized or disclosed at fair value on a nonrecurring basis include items such as property, plant and 
equipment, goodwill and other intangible assets, equity and cost method investments, and other assets. These assets are
measured at fair value if determined to be impaired. Impairment of property, plant, and equipment is included at Note 1,
Summary of Significant Accounting Policies.

yy

yy

Other than the impairments discussed in Note 8, Other Intangible Assets and Goodwill, and the aforementioned fair value 
adjustments, there were no other material fair value adjustments during fiscal 2017 and 2016.

Fair Value of Other Financial Instruments

VV

The estimated fair value of our long-term debt based on the quoted market price (Level 2) is included at Note 9, Debt.

Note 5:    Inventories (in millions)

Coffee:

Unroasted

Roasted

Other merchandise held for sale

Packaging and other supplies

Total

Oct 1, 2017

Oct 2, 2016

$

$

541.0

$

301.1

301.1

220.8

561.6

300.4

308.6

207.9

1,364.0

$

1,378.5

Other merchandise held for sale includes, among other items, serveware and tea. Inventory levels vary due to seasonality,yy
commodity market supply and price fluctuations. 

ff

yy

As of October 1, 2017, we had committed to purchasing green coffee totaling 
$860 million under fixed-price contracts and an 
estimated $336 million under price-to-be-fixed contracts. As of October 1, 2017, none of our price-to-be-fixed contracts were
effectively fixed through the use of futures contracts. Price-to-be-fixed contracts are purchase commitments whereby the
ff
quality, quantity
yy
, delivery period and other negotiated terms are agreed upon, but the date, and therefore the price, at which the
base “C” coffee commodity price component will be fixed has not yet been established. For most contracts, either Starbucks or 
the seller has the option to “fix” the base “C” coffee commodity price prior to the delivery date. For other contracts, Starbucks
and the seller may agree upon pricing parameters determined by the base “C” coffee commodity price. Until prices are fixed, 
we estimate the total cost of these purchase commitments. We believe, based on relationships established with our suppliers in
the past, the risk of non-delivery on these purchase commitments is remote.

WW

ff

ff

ff

Starbucks Corporation

2017 Form 10-K

69

Note 6:    Equity and Cost Investments (in millions)

Equity method investments

Cost method investments
Total

Equity Method Investments

Oct 1,
2017

Oct 2,
2016

$

$

432.8

48.8
481.6

$

$

305.7

48.8
354.5

As of October 1, 2017, we had a 50% ownership interest in each of the following international equity method investees: 
TT
ff
fee Korea Co., Ltd.; President Starbucks Cof
fee Corporation (T
ff
President Starbucks Coffee (East China); Starbucks Cof
These international entities operate licensed Starbucks® retail stores. We WW
Company Limited; and Tata Starbucks Limited (India). 
further describe the pending transactions to acquire East China and to divest Taiwan in Note 15, Commitments and 
Contingencies.

aiwan) 

ff
TT

TT

We also license the rights to produce and distribute Starbucks-branded products to our 
WW
, which develops and distributes bottled Starbucks
American Coffee Partnership with the Pepsi-Cola Company
yy
including Frappuccino® coffee drinks, Starbucks Doubleshot
® espresso drinks, Starbucks Refreshers® beverages, and 
Starbucks® Iced Espresso Classics.

50% owned joint venture, The North 
® beverages, 

ff

ff

In the first quarter of fiscal 2016, we sold our 49% ownership interest in our Spanish joint venture, Starbucks Coffee España, 
S.L. (“Starbucks Spain”), to our joint venture partner, Sigla S.A. (Grupo Vips), for a total purchase price of 
$30.2 million. This
transaction resulted in an insignificant pre-tax gain, which was included in interest income and other
, net on our consolidated 
statements of earnings.

VV

ff

t

ff

Our share of income and losses from our equity method investments is included in income from equity investees on our 
consolidated statements of earnings. Also included in this line item is our proportionate share of gross profit resulting from 
coffee and other product sales to, and royalty and license fee revenues generated from, equity investees. Revenues generated 
from these related parties were $187.3 million, $164.2 million, and $153.4 million in fiscal years 2017, 2016 and 2015,
respectively. Related costs of sales were $109.3 million, $97.5 million, and $94.5 million in fiscal years 2017, 2016 and 2015,
respectively. As of October 1, 2017 and October 2, 2016, there were $54.3 million and $55.7 million of accounts receivable
from equity investees, respectively, on our consolidated balance sheets, primarily related to product sales and royalty revenues.

yy

Cost Method Investments

As of October 1, 2017 and October 2, 2016, we had $23 million invested in equity interests of entities that develop and operate
Starbucks® licensed stores in several global markets. We have the ability to acquire additional interests in some of these cost 
method investees at certain intervals. Depending on our total percentage ownership interest and our ability to exercise 
significant influence over financial and operating policies, additional investments may require application of the equity method 
of accounting.

WW

Note 7:    Supplemental Balance Sheet Information (in millions)

Property, Plant and Equipment, net

yy

Land

Buildings

Leasehold improvements

Store equipment

Roasting equipment

Furniture, fixtures and other

Work in progress

Property, plant and equipment, gross

Accumulated depreciation

Property, plant and equipment, net

70

Starbucks Corporation

2017 Form 10-K

Oct 1, 2017

Oct 2, 2016

$

46.9

$

481.7

6,401.0
2,110.7
619.8

1,514.1

409.8
11,584.0
(6,664.5)
4,919.5

$

$

46.6

458.4

5,892.9

1,931.7

605.4

1,366.9

271.4

10,573.3
(6,039.5)
4,533.8

Accrued Liabilities

Accrued compensation and related costs

Accrued occupancy costs
Accrued taxes

Accrued dividends payable

Accrued capital and other operating expenditures

Total accrued liabilities

Note 8:    Other Intangible 

r

Assets and Goodwill

Indefinite-Lived Intangible Assets

(in millions)
Trade names, trademarks and patents

Other indefinite-lived intangible assets

Total indefinite-lived intangible assets

Oct 1, 2017

Oct 2, 2016

524.5

$

151.3
226.6

429.5

602.6

510.8

137.5
368.4

365.1

617.3

1,934.5

$

1,999.1

Oct 1, 2017

Oct 2, 2016

212.1

15.1

227.2

$

$

207.8

15.1

222.9

$

$

$

$

Additional disclosure regarding changes in our intangible assets due to acquisitions is included at Note 2, Acquisitions and 
Divestitures.

Goodwill

Changes in the carrying amount of goodwill by reportable operating segment (in millions):

Goodwill balance at September 27, 2015

$

211.2

Americas

China/
Asia Pacific
804.1
$

Acquisition/(divestiture)

Other

—

0.4

Goodwill balance at October 2, 2016

$

211.6

$

Acquisition/(divestiture)

Impairment

Other

—

—

1.5

Goodwill balance at October 1, 2017

$

213.1

$

—

140.8

944.9
(7.6)

—
(87.1)
850.2

EMEA

57.4
(2.6)
0.3

Channel
Development
23.8
$

All Other
Segments
478.9
$

Total
$ 1,575.4

—

—

5.3

—

2.7

141.5

55.1

$

23.8

$

484.2

—

(17.9)
—

—

—

—

—

(69.3)
—

37.2

$

23.8

$

414.9

$ 1,719.6
(7.6)

(87.2)
(85.6)
$ 1,539.2

$

$

$

“Other” primarily consists of changes in the goodwill balance as a result of foreign currency translation. 

TT

TT

TT

During the third quarter of fiscal 2017, management finalized its long-term strategy for the Teavana reporting unit. 
The plan 
emphasizes sales of premium Teavana™ tea products at Starbucks branded stores and, to a lesser extent, consumer product 
channels. The existing portfolio of Teavana-branded retail stores are expected to be closed over the next several quarters. 
change in strategic direction triggered an impairment test first of the retail store assets and then an impairment test of the 
goodwill asset, which also coincided with our annual goodwill testing process. For goodwill, we utilized a combination of 
income and market approaches to determine the implied fair value of the reporting unit. These approaches used primarily 
unobservable inputs, including discount, sales growth and royalty rates and valuation multiples of a selection of similar 
publicly traded companies, which are considered Level 3 fair value measurements. We then compared the implied fair value 
with the carrying value and recognized a goodwill impairment charge of $69.3 million, thus reducing goodwill of the Teavana
reporting unit to $398.3 million as of October 1, 2017. The remaining intangible assets for the Teavana reporting unit of 
$117.2 
million, consisting primarily of the indefinite-lived tradename and finite-lived tea recipes, were also tested, and no impairment 
losses were recorded.

This

WW

TT

TT

The ongoing impact of the macro economic challenges we have experienced in our EMEA company-owned markets and the 
continued strength of the Swiss franc, when compared to the relatively inexpensive euro in surrounding countries, have posed 
strong headwinds to our Switzerland retail reporting unit. Our latest mitigation efforts incorporated into our Level 3 fair value 

A

ff

Starbucks Corporation

2017 Form 10-K

71

calculation for our Switzerland retail business are not expected to fully recover the reporting unit’s carrying value given the 
sustained nature of these and other external factors on consumer behavior and tourism. As a result, we recorded a goodwill 
impairment charge of $17.9 million in the third quarter of fiscal 2017, and, as of October 1, 2017, we had approximately $37 
million of goodwill remaining on our condensed consolidated balance sheet associated with this reporting unit.

Finite-Lived Intangible Assets

(in millions)

Gross
Carrying
Amount

Acquired and reacquired rights

$

328.8

Acquired trade secrets and processes

Trade names, trademarks and patents

Licensing agreements

Other finite-lived intangible assets

27.6

31.5

14.4

6.7

Oct 1, 2017

Oct 2, 2016

Net Carrying
Amount

Gross
Carrying
Amount

174.6

$

361.3

13.9

13.9

10.6

1.2

27.6

29.4

16.0

7.2

Accumulated
Amortization
$

(154.2) $
(13.7)
(17.6)
(3.8)
(5.5)
(194.8) $

Accumulated
Amortization
$

Net Carrying
Amount

(114.5) $
(11.0)
(15.2)
(2.8)
(4.6)
(148.1) $

246.8

16.6

14.2

13.2

2.6

293.4

Total finite-lived intangible assets

$

409.0

$

214.2

$

441.5

$

Amortization expense for finite-lived intangible assets was $57.5 million, $57.3 million, and $50.0 million during fiscal 2017, 
2016 and 2015, respectively.

Estimated future amortization expense as of October 1, 2017 (in millions): 

Fiscal Year Endingg
2018

2019

2020

2021

2022

Thereafter

Total estimated future amortization expense

$

$

55.7

54.5

54.3

31.4

8.0

10.3

214.2

Additional disclosure regarding changes in our intangible assets due to acquisitions is included at Note 2, Acquisitions and 
Divestitures.

Note 9:    Debt

Revolving Credit Facility and Commercial Paper Program

Our $1.5 billion unsecured, revolving credit facility with various banks, of which $150 million may be used for issuances of 
letters of credit, is available for working capital, capital expenditures and other corporate purposes, including acquisitions and 
share repurchases, and is currently set to mature on November 6, 2020. Starbucks has the option, subject to negotiation and 
agreement with the related banks, to increase the maximum commitment amount by an additional $750 million. Borrowings
under the credit facility will bear interest at a variable rate based on LIBOR, and, for U.S. dollar-denominated loans under 
certain circumstances, a Base Rate (as defined in the credit facility), in each case plus an applicable margin. 
The applicable 
margin is based on the better of (i) the Company's long-term credit ratings assigned by Moody's and Standard & Poor's rating 
agencies and (ii) the Company's fixed charge coverage ratio, pursuant to a pricing grid set forth in the credit agreement. The 
current applicable margin is 0.565% for Eurocurrency Rate Loans and 0.00% (nil) for Base Rate Loans. The credit facility 
contains provisions requiring us to maintain compliance with certain covenants, including a minimum fixed charge coverage 
ratio, which measures our ability to cover financing expenses. As of October 1, 2017, we were in compliance with all 
applicable covenants. No amounts were outstanding under our credit facility as of October 1, 2017.

r

r

Under our commercial paper program, we may issue unsecured commercial paper notes up to a maximum aggregate amount 
outstanding at any time of $1 billion, with individual maturities that may vary but not exceed 397 days from the date of issue.
Amounts outstanding under the commercial paper program are required to be backstopped by available commitments under our 
credit facility discussed above. The proceeds from borrowings under our commercial paper program may be used for working
capital needs, capital expenditures and other corporate purposes, including, but not limited to, business expansion, payment of 
cash dividends on our common stock and share repurchases. As of October 1, 2017, availability under our commercial paper 

72

Starbucks Corporation

2017 Form 10-K

program was approximately $0 billion (which represents the full committed credit facility amount, as no amounts were 
outstanding under our commercial paper program).

In the first quarter of fiscal 2018 we entered into a new credit facility and commercial paper program. See Note 18, Subsequent 
Events for further detail. 

Long-term Debt

In March 2017, we issued Japanese yen-denominated long-term debt in an underwritten registered public offering. 
The 7-
year 0.372% Senior Notes (the “2024 notes”) due March 2024 were issued with a face value of ¥85 billion, of which ¥81 
billion has been designated to hedge the foreign currency exposure of our net investment in Japan. Interest on the 2024 notes is 
payable semi-annually on March 15 and September 15 of each year, commencing on September 15, 2017.

ff

In December 2016, we repaid the $400 million of 0.875% Senior Notes (the “2016 notes”) at maturity.

In May 2016, we issued long-term debt in an underwritten registered public offering, which consisted of 
$500 million of 10-
year 2.450% Senior Notes (the “2026 notes”) due June 2026. Interest on the 2026 notes is payable semi-annually on June 15
and December 15 of each year, commencing on December 15, 2016.

ff

In February 2016, we issued long-term debt in an underwritten registered public offering, which consisted of 
$500 million of 5-
year 2.100% Senior Notes (the “2021 notes”) due February 2021. In May 2016, we reopened this offering with the same terms 
and issued an additional $250 million of Senior Notes (collectively, the “2021 notes”) for an aggregate amount outstanding of 
$750 million. Interest on the 2021 notes is payable semi-annually on February 4 and August 4 of each year, commencing 
on August 4, 2016.

yy

ff

ff

In July 2015, we redeemed $550 million of 6.250% Senior Notes (the “2017 notes”) originally scheduled to mature in August 
2017. The redemption resulted in a charge of $61.1 million, which is presented separately as loss on extinguishment of debt 
within other income and expenses on our consolidated statements of earnings. This loss primarily relates to the optional 
redemption payment as outlined in the 2017 notes indenture, as well as non-cash expenses related to the previously capitalized 
original issuance costs and accelerated amortization of the unamortized discount. In connection with the redemption, we also 
reclassified $2.0 million from accumulated other comprehensive income to interest expense on our consolidated statements of 
earnings related to remaining unrecognized losses from interest rate contracts entered into in conjunction with the 2017 notes 
and designated as cash flow hedges.

In June 2015, we issued long-term debt in an underwritten registered public offering, which consisted of 
2.700% Senior Notes (the “2022 notes”) due June 2022, and $350 million of 30-year 4.300% Senior Notes (the “2045 notes”) 
due June 2045. Interest on the 2022 and 2045 notes is payable semi-annually on June 15 and December 15 of each year,
commencing on December 15, 2015.

$500 million of 7-year 

ff

Starbucks Corporation

2017 Form 10-K

73

Components of long-term debt including the associated interest rates and related fair values by calendar maturity (in millions,
rr
except interest rates)

:

Issuance

2016 notes

2018 notes

2021 notes

2021 notes

2022 notes

2023 notes
2024 notes(2)
2026 notes

2045 notes

   Total
Aggregate debt issuance costs
and unamortized premium/
(discount), net
Hedge accounting fair value 
adjustment(3)
 Total

Oct 1, 2017

Oct 2, 2016

Face Value

Estimated Fair
Value

Face Value

Estimated Fair
Value

Stated Interest
Rate

$

— $

— $

400.0 $

350.0

500.0

250.0

500.0

750.0

755.3

500.0

350.0

352

501

250

508

806

760

481

381

350.0

500.0

250.0

500.0

750.0

—

500.0

350.0

400

357

511

255

526

839

—

509

417

0.875%

2.000%

2.100%

2.100%

2.700%

3.850%

0.372%

2.450%

4.300%

Effective 
Interest Rate (1)
0.941%

2.012%

2.293%

1.600%

2.819%

2.859%

0.462%

2.511%

4.348%

3,955.3

4,039

3,600.0

3,814

(17.5)

(5.2)

(14.8)

—

$

3,932.6

$

3,585.2

(1) Includes the effects of the amortization of any premium or discount and any gain or loss upon settlement of related treasury 

ff

locks or forward-starting interest rate swaps utilized to hedge the interest rate risk prior to the debt issuance.

(2)  Japanese yen-denominated long-term debt.

(3)  Amount represents the change in fair value due to changes in benchmark interest rates related to our 2023 notes. Refer to 
Note 3, Derivative Financial Instruments, for additional information on our interest rate swap designated as a fair value 
hedge.

The indentures under which the above notes were issued also require us to maintain compliance with certain covenants,
including limits on future liens and sale and leaseback transactions on certain material properties. As of October 2, 2017, we 
were in compliance with each of these covenants.

The following table summarizes our long-term debt maturities as of October 1, 2017 by fiscal year (in millions):

Fiscal Year
2018

2019

2020

2021

2022

Thereafter
Total

Total

—

350.0

—

750.0

500.0

2,355.3

3,955.3

$

$

Note 10:    Leases

Rent expense under operating lease agreements (in millions):

Fiscal Year Ended
Minimum rent

Contingent rent

Total

74

Starbucks Corporation

2017 Form 10-K

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$

$

1,185.7
143.5
1,329.2

$

$

1,092.5

130.7

1,223.2

$

$

1,026.3

111.5

1,137.8

Minimum future rental payments under non-cancelable operating leases and lease financing arrangements as of October 1, 
2017 (in millions):

Fiscal Year Endingg
2018
2019
2020
2021
2022
Thereafter
Total minimum lease payments

Operating
Leases

1,213.1
1,141.6
1,068.6
986.9
888.1
3,315.2
8,613.5

$

$

Lease Financing
Arrangements
4.1
$
4.1
4.1
4.0
3.9
38.9
59.1

$

We have subleases related to certain of our operating leases. During fiscal 
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income of $15.5 million, $14.6 million, and $11.9 million, respectively. Additionally, as of 
October 1, 2017 and October 2, 
2016, the gross carrying values of assets related to build-to-suit lease arrangements accounted for as financing leases were 
$94.3 million and $92.7 million, respectively, with associated accumulated depreciation of 
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respectively. Lease exit costs associated with our restructuring efforts will be recognized concurrently with actual store 
closures. Total lease exit costs are expected to be approximately
restructuring and impairments on the consolidated statement of earnings in fiscal 2017. 

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$153.7 million of which $15.7 million were recorded within 

2017, 2016 and 2015, we recognized sublease

$9.0 million and $6.2 million,

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Note 11:    Equity

In addition to 2.4 billion shares of authorized common stock with $0.001 par value per share, we have authorized 7.5 million
shares of preferred stock, none of which was outstanding at October 1, 2017.

37.5 million shares of common stock at a total cost of $2.1 billion, and 34.9 million shares at a total cost of 

We repurchased 
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$2.0 billion for the years ended October 1, 2017 and October 2, 2016, respectively. As of October 1, 2017, 80.3 million shares
remained available for repurchase under current authorizations.

Comprehensive Income

Comprehensive income includes all changes in equity during the period, except those resulting from transactions with our 
shareholders. Comprehensive income is comprised of net earnings and other comprehensive income. Accumulated other 
comprehensive income reported on our consolidated balance sheets consists of foreign currency translation adjustments and 
other and the unrealized gains and losses, net of applicable taxes, on available-for-sale securities and on derivative instruments
designated and qualifying as cash flow and net investment hedges.

Changes in accumulated other comprehensive income (“AOCI”) by component, for the years ended October 1, 2017, 
October 2, 2016, and September 27, 2015, net of tax,a re as follows:

(in millions)
October 1, 2017
Net gains/(losses) in AOCI, beginning of period

Net gains/(losses) recognized in OCI before
reclassifications

Net (gains)/losses reclassified from AOCI to
earnings

Other comprehensive income/(loss) attributable to
Starbucks

 Available-
for-Sale
Securities

 Cash Flow
Hedges

 Net
Investment
Hedges

Translation
Adjustment
and Other

Total

$

1.1

$

10.9

$

1.3

$

(121.7) $

(108.4)

(6.6)

3.0

(3.6)

40.6

(55.6)

(15.0)

12.7

—

12.7

(40.7)

(0.6)

(41.3)

6.0

(53.2)

(47.2)

Net gains/(losses) in AOCI, end of period

$

(2.5) $

(4.1) $

14.0

$

(163.0) $

(155.6)

Starbucks Corporation

2017 Form 10-K

75

(in millions)

October 2, 2016

 Available-
for-Sale
Securities

 Cash Flow
Hedges

 Net
Investment
Hedges

Translation
Adjustment
and Other

Total

Net gains/(losses) in AOCI, beginning of period

$

(0.1) $

25.6

$

1.3

$

(226.2) $

(199.4)

Net gains/(losses) recognized in OCI before
reclassifications

Net (gains)/losses reclassified from AOCI to
earnings

Other comprehensive income/(loss) attributable to
Starbucks

Net gains/(losses) in AOCI, end of period

$

2.2

(1.0)

(82.1)

67.4

1.2

1.1

$

(14.7)
10.9

$

—

—

—

1.3

104.5

—

24.6

66.4

104.5
(121.7) $

91.0
(108.4)

$

(in millions)

September 27, 2015

 Available-
for-Sale
Securities

 Cash Flow
Hedges

 Net
Investment
Hedges

Translation
Adjustment
and Other

Total

Net gains/(losses) in AOCI, beginning of period

$

(0.4) $

46.3

$

3.2

$

(23.8) $

25.3

Net gains/(losses) recognized in OCI before
reclassifications

Net (gains)/losses reclassified from AOCI to
earnings

Other comprehensive income/(loss) attributable to
Starbucks

Purchase of noncontrolling interest

Net gains/(losses) in AOCI, end of period

$

0.9

30.8

2.7

(185.6)

(151.2)

(0.6)

(51.5)

0.3

—
(0.1) $

(20.7)
—

(4.6)

(1.9)
—

14.3

(42.4)

(171.3)
(31.1)
(226.2) $

(193.6)
(31.1)
(199.4)

25.6

$

1.3

$

Impact of reclassifications from AOCI on the consolidated statements of earnings (in millions):

AOCI 
Components

Gains/(losses) on available-for-sale
securities
Gains/(losses) on cash flow hedges

Interest rate hedges

Cross-currency swaps

Foreign currency hedges
Foreign currency/coffee hedges

Gains/(losses) on net investment hedges(1)

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Translation adjustment

(2)

Starbucks Japan

Other

Amounts Reclassified from AOCI

Fiscal Year Ended

Oct 1, 2017
$

(4.1) $

Oct 2, 2016
1.6

Sep 27, 2015
1.0
$

Affected Line Item in 
the Statements of Earnings

Interest income and other, net

4.8

57.2

3.0

5.7
—

—

0.6

67.2

5.0
(101.1)
4.9

11.4
—

3.2

Interest expense

46.2

Interest income and other, net

14.0 Revenue
8.6 Cost of sales including occupancy costs
7.2 Gain resulting from acquisition of joint

venture

—

(7.2) Gain resulting from acquisition of joint

—
(78.2)

(14.0)
53.2

$

11.8
(66.4) $

$

venture
Interest income and other, net

(7.1)
65.9 Total before tax
(23.5) Tax (expense)/benefit
42.4 Net of tax

(1)  Release of pretax cumulative net gains in AOCI related to our net investment derivative instruments used to hedge our 

preexisting 39.5% equity method investment in Starbucks Japan.

(2)  Release of cumulative translation adjustments to earnings upon sale or liquidation of foreign business.

76

Starbucks Corporation

2017 Form 10-K

Note 12:    Employee Stock and Benefit Plans

We maintain several equity incentive plans under which we may grant non-qualified stock options, incentive stock options,
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restricted stock, restricted stock units (“RSUs”) or stock appreciation rights to employees, non-employee directors and 
consultants. We issue new shares of common stock upon exercise of stock options and the vesting of RSUs.
employee stock purchase plan (“ESPP”).

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We also have an

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As of October 1, 2017, there were 73.5 million shares of common stock available for issuance pursuant to future equity-based 
compensation awards and 13.3 million shares available for issuance under our ESPP.PP

Stock-based compensation expense recognized in the consolidated financial statements (in millions):

Fiscal Year Ended
Options

RSUs

Total stock-based compensation expense recognized in the
consolidated statements of earnings

Total related tax benefit

Total capitalized stock-based compensation included in net
property, plant and equipment and inventories on the consolidated
balance sheets

Stock Option Plans

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

44.3

$

131.7

176.0

57.6

$

$

42.7

$

175.4

218.1

73.0

$

$

37.8

172.0

209.8

72.3

1.9

$

1.5

$

1.9

$

$

$

$

Stock options to purchase our common stock are granted at the fair value of the stock on the grant date. The majority of options 
become exercisable in four equal installments beginning a year from the grant date and generally expire 10 years from the grant 
date. Options granted to non-employee directors generally vest over one to three years. All outstanding stock options are non-
qualified stock options.

The fair value of stock option awards was estimated at the grant date with the following weighted average assumptions for 
fiscal years 2017, 2016 and 2015:

Fiscal Year Ended
Expected term (in years)

Expected stock price volatility

Risk-free interest rate

Expected dividend yield

Weighted average grant price

Estimated fair value per option granted

Employee Stock Options
Granted During the Period

2017

2016

2015

3.9

21.6%

1.5%

1.8%

3.9

23.9%

1.2%

1.3%

$

$

56.12

8.56

$

$

60.20

10.54

$

$

4.2

22.3%

1.1%

1.6%

39.89

6.58

The expected term of the options represents the estimated period of time until exercise and is based on historical experience of 
similar awards, giving consideration to the contractual terms, vesting schedules and expectations of future employee behavior.
Expected stock price volatility is based on a combination of historical volatility of our stock and the one-year implied volatility 
of Starbucks traded options, for the related vesting periods. The risk-free interest rate is based on the implied yield available on 
U.S. Treasury zero-coupon issues with an equivalent remaining term. 
The dividend yield assumption is based on our anticipated 
cash dividend payouts. The amounts shown above for the estimated fair value per option granted are before the estimated effect 
of forfeitures, which reduce the amount of expense recorded in the consolidated statements of earnings.

T

ff

Starbucks Corporation

2017 Form 10-K

77

:
Stock option transactions for the year ended October 1, 2017 (in millions, except per share and contractual life amounts)

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Outstanding, October 2, 2016

Granted

Exercised

Expired/forfeited

Outstanding, October 1, 2017

Exercisable, October 1, 2017

Vested and expected to vest, October 1, 2017

Shares
Subject to
Options

Weighted
Average
Exercise
Price
per Share

Weighted
Average
Remaining
Contractual
Life (Years)

Aggregate
Intrinsic
Value

$

31.3
7.1
(5.3)
(1.7)
31.4

19.7

30.0

30.59

56.12

23.16

51.13

36.51

26.42

35.60

5.8

$

771

5.8

4.2

5.6

589

552

587

The aggregate intrinsic value in the table above, which is the amount by which the market value of the underlying stock 
exceeded the exercise price of outstanding options, is before applicable income taxes and represents the amount optionees
would have realized if all in-the-money options had been exercised on the last business day of the period indicated.

As of October 1, 2017, total unrecognized stock-based compensation expense, net of estimated forfeitures, related to nonvested 
options was approximately $38 million, before income taxes, and is expected to be recognized over a weighted average period 
of approximately 2.7 years. The total intrinsic value of options exercised was $181 million, $254 million, and $358 million
during fiscal years 2017, 2016 and 2015, respectively. The total fair value of options vested was $40 million, $37 million, and 
$36 million during fiscal years 2017, 2016 and 2015, respectively.

RSUs

We have both time-vested and performance-based RSUs. 
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employee directors and entitle the grantee to receive shares of common stock at the end of a vesting period, subject solely to the 
employee’s continuing employment or the non-employee director's continuing service. The majority of time-vested RSUs vest 
in two equal annual installments beginning a year from the grant date. Our performance-based RSUs are awarded to eligible 
employees and entitle the grantee to receive shares of common stock if we achieve specified performance goals during the 
performance period and the grantee remains employed during the subsequent vesting period. The majority of performance-
based RSUs vest in two equal annual installments beginning two years from the grant date.

Time-vested RSUs are awarded to eligible employees and non-

:
RSU transactions for the year ended October 1, 2017 (in millions, except per share and contractual life amounts)

rr

Nonvested, October 2, 2016
Granted

Vested

Forfeited/canceled

Nonvested, October 1, 2017

Number
of
Shares

Weighted
Average
Grant Date
Fair Value
per Share

Weighted
Average
Remaining
Contractual
Life (Years)

Aggregate
Intrinsic
Value

$

8.3
5.1
(4.3)
(1.5)
7.6

46.15
54.30

42.09

51.05

52.06

0.9

$

448

0.9

410

For fiscal 2016 and 2015, the weighted average fair value per RSU granted was $58.81 and $38.56, respectively. As of 
f i
i
October 1, 2017, total unrecogniz d
was approximately $75 million, before income taxes, and is expected to be recognized over a weighted average period of 
l
approximately 2.0 years. The total fair value of RSUs vested was $182 million, $169 million and $137 million during fiscal
years 2017, 2016 and 2015, respectively.

ed stock-based compensation expense related to nonvested RSUs, net of estimated forfeitures,

k b

d f

d

d

d

f

i

l

i

ESPP

P

Our ESPP allows eligible employees to contribute up to
common stock, subject to an annual maximum dollar amount. The purchase price is 95% of the fair market value of the stock 
0.5 million in fiscal 
on the last business day of the quarterly offering period. 
2017.

10% of their base earnings toward the quarterly purchase of our 

The number of shares issued under our ESPP was

P

ff

78

Starbucks Corporation

2017 Form 10-K

Deferred Compensation Plan

We have a Deferred Compensation Plan for Non-Employee Directors under which non-employee directors may
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, for any fiscal
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year, irrevocably elect to defer receipt of shares of common stock the director would have received upon vesting of restricted 
stock units. The number of deferred shares outstanding related to deferrals made under this plan is not material.

Defined Contribution Plans

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We maintain voluntary defined contribution plans, both qualified and non-qualified, covering eligible employees as defined in 
the plan documents. Participating employees may elect to defer and contribute a portion of their eligible compensation to the 
plans up to limits stated in the plan documents, not to exceed the dollar amounts set by applicable laws.

Our matching contributions to all U.S. and non-U.S. plans were $101.4 million, $86.2 million and $70.9 million in fiscal years 
2017, 2016 and 2015, respectively.

Note 13:    Income Taxes

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Components of earnings before income taxes (in millions):

Fiscal Year Ended
United States

Foreign

Total earnings before income taxes

Provision/(benefit) for income taxes (in millions):

Fiscal Year Ended
Current taxes:

U.S. federal

U.S. state and local

Foreign

Total current taxes

Deferred taxes:

U.S. federal
U.S. state and local

Foreign

Total deferred taxes

Total income tax expense

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$

$

3,393.0

924.5

4,317.5

$

$

3,415.7

782.9

4,198.6

$

$

2,837.2

1,065.8

3,903.0

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$

931.0

$

704.1

$

170.8

216.6

1,318.4

121.2

14.2
(21.2)
114.2

166.5

218.5

1,089.1

351.3

25.8
(86.5)
290.6

801.0

150.1

172.2

1,123.3

56.5

4.0
(40.1)
20.4

$

1,432.6

$

1,379.7

$

1,143.7

Reconciliation of the statutory U.S. federal income tax rate with our effective income tax rate:

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Fiscal Year Ended
Statutory rate

State income taxes, net of federal tax benefit

Benefits and taxes related to foreign operations

Domestic production activity deduction

Gain resulting from acquisition of joint venture

Other, net

Effective tax rate

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

35.0%
2.8
(2.8)
(1.8)
—

—

33.2%

35.0%

3.0
(2.2)
(1.9)
—

(1.0)
32.9%

35.0%

2.8
(2.1)
(2.2)
(3.7)

(0.5)
29.3%

U.S. income and foreign withholding taxes have not been provided on approximately $3.7 billion of cumulative undistributed 
earnings of foreign subsidiaries and equity investees, including cumulative unrealized currency translation adjustments. We WW
intend to reinvest these earnings for the foreseeable future. If these amounts were distributed to the U.S., in the form of 

Starbucks Corporation

2017 Form 10-K

79

dividends or otherwise, we would be subject to additional U.S. income taxes, which could be material. Determination of the 
amount of unrecognized deferred income tax liabilities on these earnings is not practicable because of the complexities with its 
hypothetical calculation, and the amount of liability, if any
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, is dependent on circumstances existing if and when remittance
occurs.

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Tax ef
ff
fect of temporary dif
ferences and carryforwards that comprise significant portions of deferred tax assets and liabilities 
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millions):

(in 

Oct 1, 2017

Oct 2, 2016

Deferred tax assets:

Property, plant and equipment

Accrued occupancy costs

Accrued compensation and related costs

Stored value card liability

Stock-based compensation

Net operating losses

Litigation charge

Other

Total

Valuation allowance

Total deferred tax asset, net of valuation allowance

Deferred tax liabilities:

Property, plant and equipment

Intangible assets and goodwill

Other

Total

Net deferred tax asset

Reported as:

Deferred income tax assets

Deferred income tax liabilities (included in Other long-term liabilities)

Net deferred tax asset

$

71.3

$

118.0

95.0

130.7

125.9

80.8

792.0

180.8

1,594.5
(80.1)
1,514.4

$

$

(477.2)
(159.0)
(89.1)
(725.3)
789.1

795.4
(6.3)
789.1

$

$

$

$

$

$

56.8

104.5

88.6

124.2

138.3

79.0

862.3

197.4

1,651.1
(70.3)
1,580.8

(445.7)
(175.9)
(88.5)
(710.1)
870.7

885.4
(14.7)
870.7

The valuation allowance as of October 1, 2017 and October 2, 2016 is primarily related to net operating losses and other 
deferred tax assets of consolidated foreign subsidiaries.

As of October 1, 2017, we had state net operating loss carryforwards of $31.2 million which will begin to expire in fiscal 2024, 
state tax credit carryforwards of $18.0 million, of which $15.9 million will begin to expire in fiscal 2024 and the remainder will 
begin to expire in fiscal 2018, and foreign net operating loss carryforwards of $262.2 million, of which $207.3 million have an 
indefinite carryforward period and the remainder expire at various dates starting from fiscal 2018.

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Uncertain Tax Positions

As of October 1, 2017, we had $196.9 million of gross unrecognized tax benefits of which $139.5 million, if recognized, would 
affect our ef
$3.6 million and an expense of $0.7 million
expense of $5.2 million, a benefit of 
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fective tax rate. 
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of interest and penalties in income tax expense, prior to the benefit of the federal tax deduction, for fiscal 2017, 2016 and 2015,
respectively. As of October 1, 2017 and October 2, 2016, we had accrued interest and penalties of $11.2 million and $7.7
million, respectively, within our consolidated balance sheets.

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We recognized an 

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t

80

Starbucks Corporation

2017 Form 10-K

The following table summarizes the activity related to our unrecognized tax benefits (in millions):

Beginning balance

Increase related to prior year tax positions
Decrease related to prior year tax positions

Increase related to current year tax positions

Decrease related to current year tax positions

Decreases related to settlements with taxing authorities

Decrease related to lapsing of statute of limitations

Ending balance

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

146.5
10.4
—

41.3

—

—
(1.3)
196.9

$

150.4

$

112.7

—
(23.6)
33.7

—
(3.1)
(10.9)
146.5

$

7.9
(0.9)
32.0
(0.6)
(0.7)
—

$

150.4

$

$

We are currently under examination, or may be subject to examination, by various U.S. federal, state, local and foreign tax
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jurisdictions for fiscal years 2006 through 2016. We are no longer subject to U.S. federal or state examination for years prior to
fiscal year 2011, with the exception of one state. We are no longer subject to examination in any material international markets 
prior to 2006.

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It is reasonably possible that a portion of the Company's gross unrecognized tax benefits may be recognized by the end of fiscal 
2018 as a result of a lapse of the statute of limitations or resolution of examinations with tax authorities. We estimate this range
to be approximately $42 million to $75 million.

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e
Note 14:    Earnings per Shar

r

Calculation of net earnings per common share (“EPS”) — basic and diluted (in millions, except EPS):

Fiscal Year Ended
Net earnings attributable to Starbucks

Weighted average common shares outstanding (for basic
calculation)

Dilutive effect of outstanding common stock options and RSUs

Weighted average common and common equivalent shares
outstanding (for diluted calculation)

EPS — basic

EPS — diluted

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

2,884.7

$

2,817.7

$

2,757.4

1,449.5

12.0

1,461.5

1,471.6

15.1

1,486.7

1.99

1.97

$

$

1.91

1.90

$

$

1,495.9

17.5

1,513.4

1.84

1.82

$

$

$

Potential dilutive shares consist of the incremental common shares issuable upon the exercise of outstanding stock options
(both vested and non-vested) and unvested RSUs, calculated using the treasury stock method. The calculation of dilutive shares 
outstanding excludes out-of-the-money stock options (i.e., such options’ exercise prices were greater than the average market 
price of our common shares for the period) because their inclusion would have been antidilutive. We had 
11.4 million and 5.4 
million out-of-the-money stock options as of October 1, 2017 and October 2, 2016, respectively. There were no out-of-the-
money stock options as of September 27, 2015.

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Note 15:    Commitments and Contingencies

Contractual Commitments

In the fourth quarter of fiscal 2017, we signed an agreement to acquire the remaining 50% ownership of our East China joint 
venture from Uni-President Enterprises Corporation (“UPEC”) and President Chain Store Corporation (“PCSC”) for 
approximately $1.3 billion to unify our business operations across mainland China. The acquisition will convert these licensed 
stores to company-operated stores and is expected to close by early calendar year 2018, subject to regulatory approval and 
customary closing conditions. Concurrently, with the purchase of our East China joint venture, UPEC and PCSC will assume
100% ownership of Starbucks operations in Taiwan by acquiring our 
Limited for approximately $175 million. The sale is also expected to close by early calendar year 2018.

50% interest in President Starbucks Coffee 

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Taiwan

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Legal Proceedings

Starbucks is party to various other legal proceedings arising in the ordinary course of business, including, at times, certain 
employment litigation cases that have been certified as class or collective actions, but is not currently a party to any legal

Starbucks Corporation

2017 Form 10-K

81

proceeding that management believes could have a material adverse effect on our consolidated financial position, results of 
operations or cash flows. 

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Note 16:    Segment Reporting

Our chief executive officer and executive chairman comprise the Company's Chief Operating Decision Maker function 
(“CODM”). Segment information is prepared on the same basis that our CODM manages the segments, evaluates financial
results, and makes key operating decisions.

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We have 
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Pacific (“CAP”); 3) Europe, Middle East, and Africa (“EMEA”) and 4) Channel Development. 

four reportable operating segments: 1) 

Americas, inclusive of the U.S., Canada, and Latin America; 2) China/Asia 

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ff

A
Americas, CAP, and EMEA
PP
ff
fee and other beverages, complementary food, packaged cof
fees, single-serve 
ff
 operations sell cof
 Our Americas
coffee products and a focused selection of merchandise through company-operated stores and licensed stores.
segment is our most mature business and has achieved significant scale. Certain markets within our CAP and EMEA
A
 operations 
are still in the early stages of development and require a more extensive support organization, relative to their current levels of 
revenue and operating income, than our Americas operations. The Americas, CAP and EMEA
A
foodservice accounts, primarily in Canada, Japan and the U.K.

 segments also include certain

P

P

® teas globally. Channel Development operations also produce and sell a variety of ready-to-drink beverages, 

Channel Development operations sell a selection of packaged coffees and single-serve products, as well as a selection of 
premium TazoTT
® espresso drinks, Starbucks Refreshers® beverages, Teavana™ tea 
such as Frappuccino® coffee drinks, Starbucks Doubleshot
beverages and chilled multi-serve beverages. The U.S. foodservice business, which is included in the Channel Development 
segment, sells coffee and other related products to institutional foodservice companies.

TT

ff

ff

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Consolidated revenue mix by product type (in millions):

Fiscal Year Ended
Beverage

Food

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$ 12,915.0

58% $ 12,383.4

58% $ 11,115.4

3,832.1

17%

3,495.0

16%

3,085.3

58%

16%

Packaged and single-serve coffees and teas
Other(1)
Total
(1) “Other” primarily consists of royalty and licensing revenues, beverage-related ingredients, serveware, and ready-to-drink 
beverages, among other items.

100% $ 19,162.7

100% $ 21,315.9

$ 22,386.8

2,342.1

2,619.9

2,571.5

2,866.0

2,756.1

2,883.6

14%

12%

13%

12%

14%

12%

100%

Information by geographic area (in millions):

Fiscal Year Ended
Net revenues:
United States
Other countries

Total

Long-lived assets(1):
United States

Other countries

Total

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$

$

$

$

16,527.1

5,859.7

22,386.8

5,848.3

3,234.0

9,082.3

$

$

$

$

15,774.8

5,541.1

21,315.9

6,012.8

3,541.8

9,554.6

$

$

$

$

14,123.7

5,039.0

19,162.7

5,795.2

2,639.9

8,435.1

(1) Long-lived assets for fiscal 2016 and fiscal 2015 have been adjusted for the adoption of new accounting guidance related to 
the reclassification of debt issuance costs as discussed in Note 1, Summary of Significant Accounting Policies.

No customer accounts for 10% or more of our revenues. Revenues are shown based on the geographic location of our 
customers. Revenues from countries other than the U.S. consist primarily of revenues from Japan, Canada, China and the U.K., 
which together account for approximately 77% of net revenues from other countries for fiscal 2017.

Management evaluates the performance of its operating segments based on net revenues and operating income. The accounting 
policies of the operating segments are the same as those described in Note 1, Summary of Significant Accounting Policies.

82

Starbucks Corporation

2017 Form 10-K

Operating income represents earnings before other income and expenses and income taxes. Management does not evaluate the
performance of its operating segments using asset measures. The identifiable assets by segment disclosed in this note are those
assets specifically identifiable within each segment and include cash and cash equivalents, net property, plant and equipment,
equity and cost investments, goodwill, and other intangible assets. Assets not attributed to reportable operating segments below
are corporate assets and are primarily comprised of cash and cash equivalents available for general corporate purposes, 
investments, assets of the corporate headquarters and roasting facilities, and inventory.

yy

The table below presents financial information for our reportable operating segments and All Other Segments for the years 
ended October 1, 2017, October 2, 2016 and September 27, 2015.

(in millions)
Fiscal 2017
Total net revenues

Americas

China /
Asia Pacific

EMEA

Channel
Development

All Other
Segments

Segment
Total

$ 15,652.7

$ 3,240.2

$ 1,013.7

$ 2,008.6

$

471.6

$ 22,386.8

Depreciation and amortization expenses

Income from equity investees

Operating income/(loss)

Total assets

615.0

—

3,663.2

3,327.2

202.2

197.0

765.0

2,770.9

31.3

—

116.1

273.8

2.2

194.4

893.4

114.0

10.1

—
(174.3)
771.9

860.8

391.4

5,263.4

7,257.8

Fiscal 2016
Total net revenues

$ 14,795.4

$ 2,938.8

$ 1,124.9

$ 1,932.5

$

524.3

$ 21,315.9

Depreciation and amortization expenses

Income from equity investees

Operating income/(loss)

Total assets

590.1

—

3,742.0

3,424.6

180.6

150.1

631.6

2,740.2

40.8

1.5

151.6

552.1

2.8

166.6

807.3

67.1

13.3

—
(38.4)
861.1

827.6

318.2

5,294.1

7,645.1

Fiscal 2015
Total net revenues

$ 13,293.4

$ 2,395.9

$ 1,216.7

$ 1,730.9

$

525.8

$ 19,162.7

Depreciation and amortization expenses

Income from equity investees

Operating income/(loss)

Total assets

522.3

—

3,223.3

2,726.7

150.7

119.6

500.5

2,230.5

52.0

3.1

168.2

749.1

2.7

127.2

653.9

87.3

16.3

—
(24.8)
1,785.3

744.0

249.9

4,521.1

7,578.9

The following table reconciles total segment operating income in the table above to consolidated earnings before income taxes 
(in millions):

Fiscal Year Ended
Total segment operating income

Unallocated corporate operating expenses

Consolidated operating income

Gain resulting from acquisition of joint venture

Loss on extinguishment of debt

Interest income and other, net

Interest expense

Earnings before income taxes

Oct 1, 2017

Oct 2, 2016

Sep 27, 2015

$

$

$

5,263.4
(1,128.7)
4,134.7

—

—

275.3
(92.5)
4,317.5

$

$

5,294.1
(1,122.2)
4,171.9

—

—

108.0
(81.3)
4,198.6

$

4,521.1
(920.1)
3,601.0

390.6
(61.1)
43.0
(70.5)
3,903.0

Starbucks Corporation

2017 Form 10-K

83

Note 17:    Selected Quarterly Financial Information (unaudited; in millions, except EPS)

Fiscal 2017:
Net revenues
Operating income

Net earnings attributable to Starbucks

EPS — diluted
Fiscal 2016(1):
Net revenues

Operating income

Net earnings attributable to Starbucks

EPS — diluted

First 
Quarter

Second
Quarter

Third 
Quarter

Fourth
Quarter

Full 
Year

$

5,732.9

$

5,294.0

$

5,661.5

$

5,698.3

$

22,386.8

1,132.6

751.8

0.51

935.4

652.8

0.45

1,044.2

1,022.5

691.6

0.47

788.5

0.54

4,134.7

2,884.7

1.97

$

5,373.5

$

4,993.2

$

5,238.0

$

5,711.2

$

21,315.9

1,058.0

687.6

0.46

864.2

575.1

0.39

1,022.3

1,227.5

754.1

0.51

801.0

0.54

4,171.9

2,817.7

1.90

(1) The fiscal year ended on October 2, 2016, included 53 weeks, with the 53rd week falling in our fourth fiscal quarter
.

d

Note 18:    Subsequent Events

On October 25, 2017, we replaced our $1.5 billion 2016 credit facility with our new $2.0 billion unsecured 5-year revolving 
credit facility (the “2018 credit facility”), set to mature on October 25, 2022 and a $1.0 billion unsecured 364-Day credit 
facility (the “364-day credit facility”), set to mature on October 24, 2018. We have the option, subject to negotiation and 
agreement with the related banks, to increase either facility by an additional $500 million.

WW

On October 27, 2017 we increased our commercial paper program from $1 billion to $3 billion, allowing us to issue unsecured 
commercial paper notes up to this maximum aggregate amount outstanding at any time. 

® signature 
On November 2, 2017, we entered into an agreement to sell assets associated with our Tazo brand including 
recipes, intellectual property and inventory to Unilever for a total of $384.0 million. This transaction is subject to customary
closing conditions, and Starbucks expects the closing date to occur in the first quarter of fiscal 2018. The transaction will result 
in a net gain and will be included in interest income and other, net on our consolidated statements of earnings. Results from
TazoTT

operations are currently reported primarily in Channel Development.

TazoTT

TT

84

Starbucks Corporation

2017 Form 10-K

REPORTRR  OF INDEPENDENT

F

 REGISTERED PUBLIC ACCOUNTING FIRM

TT
To the Board of Directors and Shareholders of Starbucks Corporation
WW
Seattle, Washington

We have audited the accompanying consolidated balance sheets of Starbucks Corporation and subsidiaries (the “Company”) as
WW
of October 1, 2017 and October 2, 2016, and the related consolidated statements of earnings, comprehensive income, equity,yy
and cash flows for each of the three years in the period ended October 1, 2017. These financial statements are the responsibility
of the Company’s management. Our responsibility is to express an opinion on these financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company 
WW
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial 
statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and 
disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates 
made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a 
reasonable basis for our opinion.

Accounting Oversight Board (United States). 

WW

In our opinion, such consolidated financial statements present fairly, in all material respects, the financial position of Starbucks 
Corporation and subsidiaries as of October 1, 2017 and October 2, 2016, and the results of their operations and their cash flows 
for each of the three years in the period ended October 1, 2017, in conformity with accounting principles generally accepted in 
the United States of America.

yy

We have also audited, in accordance with the standards of the Public Company
WW
the Company’s internal control over financial reporting as of October 1, 2017, based on criteria established in Internal 
Control — Integrated Framework (2013)
and our report dated November 17, 2017 expressed an unqualified opinion on the Company’s internal control over financial 
reporting.

 issued by the Committee of Sponsoring Organizations of the Treadway Commission

Accounting Oversight Board (United States), 

TT

rr

/s/ Deloitte & Touche LLP

TT

Seattle, Washington
WW
November 17, 2017

Starbucks Corporation

2017 Form 10-K

85

Item 9.  Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

Not applicable.

Item 9A. Controls and Procedures

Disclosure Controls and Procedures

We maintain disclosure controls and procedures that are designed to ensure that material information required to be disclosed in 
WW
our periodic reports filed or submitted under the Securities Exchange Act of 1934, as amended (the “Exchange Act”), is 
recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms. Our disclosure
controls and procedures are also designed to ensure that information required to be disclosed in the reports we file or submit 
under the Exchange Act is accumulated and communicated to our management, including our principal executive officer and 
principal financial officer

, as appropriate to allow timely decisions regarding required disclosure.

ff

ff

During the fourth quarter of fiscal 2017, we carried out an evaluation, under the supervision and with the participation of our 
ff
management, including our chief executive officer and our chief financial of
ficer
operation of our disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act. 
ficer concluded that our disclosure controls and 
Based upon that evaluation, our chief executive officer and chief financial of
ff
October 1, 2017).
procedures were effective, as of the end of the period covered by this report (

, of the effectiveness of the design and 

ff

ff

ff

ff

There were no changes in our internal control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) of the 
Exchange Act) during our most recently completed fiscal quarter that materially affected or are reasonably likely to materially 
ff
affect internal control over financial reporting.

ff

The certifications required by Section 302 of the Sarbanes-Oxley Act of 2002 are filed as exhibits 31.1 and 31.2, respectively, yy
to this 10-K.

Report of Management on Internal Control over Financial Reporting

r

Our management is responsible for establishing and maintaining adequate internal control over financial reporting. Internal
control over financial reporting is a process to provide reasonable assurance regarding the reliability of our financial reporting 
for external purposes in accordance with accounting principles generally accepted in the United States of America. Internal 
control over financial reporting includes maintaining records that in reasonable detail accurately and fairly reflect our 
transactions; providing reasonable assurance that transactions are recorded as necessary for preparation of our financial 
statements; providing reasonable assurance that receipts and expenditures are made in accordance with management 
authorization; and providing reasonable assurance that unauthorized acquisition, use or disposition of company assets that 
could have a material effect on our financial statements would be prevented or detected on a timely basis. Because of its
inherent limitations, internal control over financial reporting is not intended to provide absolute assurance that a misstatement 
of our financial statements would be prevented or detected.

ff

Management conducted an evaluation of the effectiveness of our internal control over financial reporting based on the
framework and criteria established in Internal Control — Integrated Framework 
Committee of Sponsoring Organizations of the Treadway Commission.
of controls, evaluation of the design effectiveness of controls, testing of the operating ef
ff
fectiveness of controls and a conclusion
on this evaluation. Based on this evaluation, management concluded that our internal control over financial reporting was 
ff
effective as of 

This evaluation included review of the documentation 

(the “2013 Framework”), issued by the 

October 1, 2017.

TT

rr

ff

ff

PP
Our internal control over financial reporting as of October 1, 2017 has been audited by Deloitte & Touche LLP
, an independent 
registered public accounting firm, as stated in their report which is included herein.

TT

86

Starbucks Corporation

2017 Form 10-K

REPORTRR  OF INDEPENDENT

F

 REGISTERED PUBLIC ACCOUNTING FIRM

TT
To the Board of Directors and Shareholders of Starbucks Corporation
WW
Seattle, Washington

We have audited the internal control over financial reporting of Starbucks Corporation and subsidiaries (the “Company”) as of 
WW
October 1, 2017, based on criteria established in Internal Control - Integrated Framework (2013)
 issued by the Committee of 
rr
The Company’s management is responsible for maintaining effective 
Sponsoring Organizations of the Treadway Commission.
internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting,
included in the accompanying Report of Management on Internal Control over Financial Reporting. Our responsibility is to 
express an opinion on the Company’s internal control over financial reporting based on our audit.

TT

ff

ff

We conducted our audit in accordance with the standards of the Public Company 
WW
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal 
control over financial reporting was maintained in all material respects. Our audit included obtaining an understanding of 
internal control over financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design and 
operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we considered 
necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

Accounting Oversight Board (United States). 

WW

ff

ff

ff

yy

s internal control over financial reporting is a process designed by, or under the supervision of, the company’
s
A company’
A
s
fected by the company’
ff
principal executive and principal financial officers, or persons performing similar functions, and ef
board of directors, management, and other personnel to provide reasonable assurance regarding the reliability of financial
reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting
principles. A company’
s internal control over financial reporting includes those policies and procedures that (1) pertain to the 
A
maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of 
the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial
statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are 
being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable
assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that 
could have a material effect on the financial statements.

ff

Because of the inherent limitations of internal control over financial reporting, including the possibility of collusion or 
improper management override of controls, material misstatements due to error or fraud may not be prevented or detected on a
timely basis. Also, projections of any evaluation of the effectiveness of the internal control over financial reporting to future
periods are subject to the risk that the controls may become inadequate because of changes in conditions, or that the degree of 
compliance with the policies or procedures may deteriorate. 

ff

In our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of 
October 1, 2017, based on the criteria established in Internal Control - Integrated Framework (2013)
of Sponsoring Organizations of the Treadway Commission.

 issued by the Committee

ff
rr

TT

We have also audited, in accordance with the standards of the Public Company
WW
the consolidated financial statements as of and for the fiscal year ended October 1, 2017, of the Company and our report dated 
November 17, 2017 expressed an unqualified opinion on those financial statements.

Accounting Oversight Board (United States), 

/s/ Deloitte & Touche LLP

TT

Seattle, Washington
WW
November 17, 2017

Starbucks Corporation

2017 Form 10-K

87

Item 9B.  Other Information

None.

88

Starbucks Corporation

2017 Form 10-K

Item 10.  Directors, Executive Officers and Corporate Governance

PART III

Information regarding our executive officers is set forth in Item 1 of Part 1 of this Report under the caption “Executive Of
ff
ficers 
of the Registrant.”

ff

We adopted a code of ethics that applies to our chief executive of
ff
ficer
WW
and other finance leaders, which is a “code of ethics” as defined by applicable rules of the SEC. This code is publicly available
on our website at www.starbucks.com/about-us/company-information/corporate-governance. If we make any amendments to
this code other than technical, administrative or other non-substantive amendments, or grant any waivers, including implicit 
waivers, from a provision of this code to our chief executive officer
ff
ff
we will disclose the nature of the amendment or waiver, its effective date and to whom it applies on our website at 
www.starbucks.com/about-us/company-information/corporate-governance or in a report on Form 8-K filed with the SEC.

, executive chairman, chief financial officer

, 
, chief financial officer or controller
ff

, chief operating officer

, controller 

ff

ff

The remaining information required by this item is incorporated herein by reference to the sections entitled “Proposal 1 — 
Election of Directors” and “Beneficial Ownership of Common Stock — Section 16(a) Beneficial Ownership Reporting 
Compliance,” “Corporate Governance — Board Committees and Related Matters” and “Corporate Governance — Audit and 
Compliance Committee” in our definitive Proxy Statement for the Annual Meeting of Shareholders to be held on March 21,
2018 (the “Proxy Statement”).

Item 11.  Executive Compensation

The information required by this item is incorporated by reference to the sections entitled “Executive Compensation,” 
“Compensation of Directors,” “Corporate Governance — Compensation and Management Development Committee” and 
“Compensation Committee Report” in the Proxy Statement.

Item 12.  Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters

The information required by this item is incorporated by reference to the sections entitled “Equity Compensation Plan 
Information” and “Beneficial Ownership of Common Stock” in the Proxy Statement.

Item 13.  Certain Relationships, Related Transactions and Director Independence

The information required by this item is incorporated by reference to the section entitled “Certain Relationships and Related 
Transactions” and “Corporate Governance — 
T
Matters” in the Proxy Statement.

Affirmative Determinations Regarding Director Independence and Other 

ff

Item 14.  Principal Accounting Fees and Services

The information required by this item is incorporated by reference to the sections entitled “Independent Registered Public 
Accounting Firm Fees” and “Policy on Audit Committee Pre-Approval of Audit and Permissible Non-Audit Services of the 
Independent Registered Public Accounting Firm” in the Proxy Statement.

Starbucks Corporation

2017 Form 10-K

89

PART IV

Item 15.  Exhibits, Financial Statement Schedules

(a) The following documents are filed as a part of this 10-K:

1.    Financial Statements

The following financial statements are included in Part II, Item 8 of this 10-K:

•

•

•

•

•

•

•

Consolidated Statements of Earnings for the fiscal years ended October 1, 2017, October 2, 2016, and September 27, 
2015;

Consolidated Statements of Comprehensive Income for the fiscal years ended October 1, 2017, October 2, 2016, and 
September 27, 2015;

Consolidated Balance Sheets as of October 1, 2017 and October 2, 2016;

Consolidated Statements of Cash Flows for the fiscal years ended October 1, 2017, October 2, 2016, and September 27, 
2015;

Consolidated Statements of Equity for the fiscal years ended October 1, 2017, October 2, 2016, and September 27, 
2015;

Notes to Consolidated Financial Statements; and

Reports of Independent Registered Public Accounting Firm

2.    Financial Statement Schedules

Financial statement schedules are omitted because they are not required or are not applicable, or the required information is 
provided in the consolidated financial statements or notes described in Item 15(a)(1) above.

90

Starbucks Corporation

2017 Form 10-K

3.    Exhibits

Exhibit
Number
3.1

3.2

4.1

4.2

4.3

4.4

4.5

4.6

4.7

4.8

4.9

4.10

4.11

4.12

Exhibit Description
Restated Articles of Incorporation of
Starbucks Corporation
Amended and Restated Bylaws of
Starbucks Corporation (As amended
and restated through September 13,
2016)
Indenture, dated as of September 15,
2016, by and between Starbucks
Corporation and U.S. Bank National
Association, as trustee

First Supplemental Indenture, dated
March 17, 2017, by and between
Starbucks Corporate and U.S. Bank
National Association, as trustee,
transfer agent and registrar, and
Elavon Financial Services, DAC, UK
Branch, as paying agent (0.372%
Senior Notes due 2024)
Form of 0.372% Senior Note due
March 15, 2024

Indenture, dated as of August 23,
2007, by and between Starbucks
Corporation and Deutsche Bank Trust
Company Americas, as trustee

Second Supplemental Indenture, dated
as of September 6, 2013, by and
between Starbucks Corporation and
Deutsche Bank Trust Company
Americas, as trustee (3.850% Senior
Notes due October 1, 2023)
Form of 3.850% Senior Notes due
October 1, 2023
Third Supplemental Indenture, dated
as of December 5, 2013, by and
between Starbucks Corporation and
Deutsche Bank Trust Company
Americas, as trustee (0.875% Senior
Notes due 2016 and 2.000% Senior
Notes due 2018)
)
Form of 2.000% Senior Notes due
December 5, 2018
Fourth Supplemental Indenture, dated
as of June 10, 2015, by and between
Starbucks Corporation and Deutsche
Bank Trust Company Americas, as
trustee (2.700% Senior Notes due June
15, 2022 and 4.300% Senior Notes
due June 15, 2045)
Form of 2.700% Senior Notes due
June 15, 2022
Form of 4.300% Senior Notes due
June 15, 2045
Fifth Supplemental Indenture, dated as
of February 4, 2016, by and between
Starbucks Corporation and Deutsche
Bank Trust Company Americas, as
trustee (2.100% Senior Notes due
February 4, 2021)

Incorporated by Reference

File No.
0-20322

Date of Filing
4/28/2015

Exhibit
Number
3.1

Filed
Herewith

0-20322

9/16/2016

3.1

Form
10-Q

8-K

S-3ASR

333-213645

9/15/2016

4.1

8-K

0-20322

3/20/2017

4.2

8-K

0-20322

3/20/2017

S-3ASR

333-190955

9/3/2013

4.3

4.1

8-K

0-20322

9/6/2013

4.2

8-K

8-K

8-K

8-K

8-K

8-K

8-K

0-20322

9/6/2013

0-20322

12/5/2013

0-20322

12/5/2013

0-20322

6/10/2015

0-20322

6/10/2015

0-20322

6/10/2015

0-20322

2/4/2016

4.3

4.2

4.4

4.2

4.3

4.4

4.2

Starbucks Corporation

2017 Form 10-K

91

Exhibit
Number
4.13

Exhibit Description

Form of 2.100% Senior Notes due
February 4, 2021

Incorporated by Reference

Form
8-K

File No.
0-20322

Date of Filing
2/4/2016

Exhibit
Number
4.3

Filed
Herewith

4.14

4.15

Sixth Supplemental Indenture, dated
as of May 16, 2016, by and between
Starbucks Corporation and Deutsche
Bank Trust Company Americas, as
trustee (2.450% Senior Notes due June
15, 2026)
Form of 2.450% Senior Notes due
June 15, 2026

8-K

0-20322

5/16/2016

4.4

8-K

0-20322

5/16/2016

4.5

92

Starbucks Corporation

2017 Form 10-K

Exhibit
Number
10.1*

10.2*

10.3

10.4*

10.5*

10.6*

10.7*

10.8*

10.9*

10.10*

10.11*

10.12*

10.13*

10.14*

p y

Exhibit Description
Starbucks Corporation Amended and
Restated 1989 Stock Option Plan for
Non-Employee Directors
Starbucks Corporation Employee
Stock Purchase Plan — 1995 as
amended and restated on April 9, 2015
to reflect adjustments for the 2-for-1
forward stock split effective on such
date

p

Amended and Restated Lease, dated
as of January 1, 2001, between First
and Utah Street Associates, L.P. and
Starbucks Corporation
Starbucks Corporation Executive
Management Bonus Plan, as amended
and restated November 10, 2015,
effective September 28, 2015
Starbucks Corporation Management
Deferred Compensation Plan, as
amended and restated effective
January 1, 2011
Starbucks Corporation UK Share Save
Plan
Starbucks Corporation Directors
Deferred Compensation Plan, as
amended and restated effective
September 29, 2003
Starbucks Corporation Deferred
Compensation Plan for Non-Employee
Directors, effective October 3, 2011
Starbucks Corporation UK Share
Incentive Plan, as amended and
restated effective November 14, 2006
Starbucks Corporation 2005 Long-
Term Equity Incentive Plan, as
amended and restated effective
March 20, 2013, and as restated on
April 9, 2015 to reflect adjustments
for the 2-for-1 forward stock split
effective on such date
2005 Key Employee Sub-Plan to the
Starbucks Corporation 2005 Long-
Term Equity Incentive Plan, as
amended and restated effective
November 15, 2005
2005 Non-Employee Director Sub-
Plan to the Starbucks Corporation
2005 Long-Term Equity Incentive
Plan, as amended and restated
effective March 22, 2016
Form of Stock Option Grant
Agreement for Purchase of Stock
under the Key Employee Sub-Plan to
the 2005 Long-Term Equity Incentive
Plan
Form of Global Stock Option Grant
Agreement for Purchase of Stock
under the Key Employee Sub-Plan to
the 2005 Long Term Equity Incentive
Plan

Incorporated by Reference

Form
10-K

File No.
0-20322

Date of Filing
12/23/2003

Exhibit
Number
10.2

Filed
Herewith

10-Q

0-20322

8/1/2017

10.1

10-K

0-20322

12/20/2001

10.5

10-K

0-20322

11/18/2016

10.4

10-Q

0-20322

2/4/2011

10.2

10-K

10-K

0-20322

12/23/2003

10.9

0-20322

12/23/2003

10.10

10-K

0-20322

11/18/2011

10.11

10-K

0-20322

12/14/2006

10.12

10-Q

0-20322

4/28/2015

10.4

10-Q

0-20322

2/10/2006

10.2

10-Q

0-20322

04/26/2016

10.1

10-Q

0-20322

5/2/2012

10.1

10-K

0-20322

11/18/2016

10.14

Starbucks Corporation

2017 Form 10-K

93

Incorporated by Reference

Form
10-Q

File No.
0-20322

Date of Filing
04/26/2016

Exhibit
Number
10.2

Filed
Herewith

10-Q

0-20322

04/26/2016

10.3

8-K

0-20322

10/30/2017

10.1

8-K

0-20322

10/30/2017

10.2

8-K

0-20322

7/29/2016

10.1

10-Q

0-20322

5/8/2008

10.3

10-K

0-20322

11/18/2011

10.30

10-K

0-20322

11/18/2016

10.21

10-K

0-20322

11/18/2016

10.22

X

X

X

10-Q

0-20322

4/29/2014

10.3

Exhibit
Number
10.15*

10.16*

10.17

10.18

10.19

10.20*

10.21*

10.22*

10.23*

10.24*

10.25*

10.26*

10.27*

Exhibit Description
Form of Stock Option Grant
Agreement for Purchase of Stock
under the 2005 Non-Employee
Director Sub-Plan to the Starbucks
Corporation 2005 Long-Term Equity
Incentive Plan
Form of Restricted Stock Unit Grant
Agreement under the 2005 Non-
Employee Director Sub-Plan to the
Starbucks Corporation 2005 Long-
Term Equity Incentive Plan
Credit Agreement, dated October 25,
2017, among Starbucks Corporation,
Bank of America, N.A., in its capacity
as Administrative Agent, Swing Line
Lender and L/C Issuer, Wells Fargo
Bank, N.A., Citibank, N.A. and U.S.
Bank National Association, as L/C
Issuers, and the other Lenders from
time to time a party thereto.
364-Day Credit Agreement, dated
October 25, 2017, among Starbucks
Corporation, Bank of America, N.A.,
in its capacity as Administrative Agent
and Swing Line Lender, and the other
Lenders from time to time a party
thereto.
Form of Commercial Paper Dealer
Agreement between Starbucks
Corporation, as Issuer, and the Dealer
Letter Agreement dated February 21,
2008 between Starbucks Corporation
and Clifford Burrows
Form of Time Vested Restricted Stock
Unit Grant Agreement (U.S.) under
the Key Employee Sub-Plan to the
2005 Long-Term Equity Incentive
Plan
Form of Time Vested Global
Restricted Stock Unit Grant
Agreement under the Key Employee
Sub-Plan to the 2005 Long-Term
Equity Incentive Plan
Form of Performance Based Global
Restricted Stock Unit Grant
Agreement under the Key Employee
Sub-Plan to the 2005 Long-Term
Equity Incentive Plan
Form of Global Key Employee
Restricted Stock Unit Grant
Agreement
Form of Global Key Employee Stock
Option Grant Agreement for Purchase
of Stock under the 2005 Long-Term
Equity Incentive Plan
Form of Global Key Employee
Restricted Stock Unit Grant
Agreement (Performance-Based)
Exclusive Aircraft Sublease (S/N
6003) dated as of September 27, 2013
by and between Cloverdale Services,
LLC and Starbucks Corporation

94

Starbucks Corporation

2017 Form 10-K

Exhibit
Number
10.28*

10.29*

10.30*

10.31*

10.32*

Exhibit Description
Letter Agreement dated November 30,
2009 between Starbucks Corporation
and John Culver
Letter Agreement dated May 16, 2012
between Starbucks Corporation and
Lucy Lee Helm
Letter Agreement dated January 29,
2014 between Starbucks Corporation
and Scott Maw
Offer Letter dated March 23, 2017
between Starbucks Corporation and
Kevin Johnson

Offer Letter dated August 23, 2017
between Starbucks Corporation and
Rosalind Brewer

Incorporated by Reference

Form
10-Q

File No.
0-20322

Date of Filing
2/2/2010

Exhibit
Number
10.3

Filed
Herewith

10-K

0-20322

11/14/2014

10.33

8-K

0-20322

1/29/2014

10.2

10-Q

0-20322

5/2/2017

10.1

8-K

0-20322

9/6/2017

10.1

Starbucks Corporation

2017 Form 10-K

95

Incorporated by Reference

Form
—

File No.
—

Date of Filing
—

Exhibit
Number
—

Filed
Herewith
X

—
—

__

—

—

—

—

—
—

__

—

—

—

—

—
—

__

—

—

—

—

—
—

__

—

—

—

—

X
X

X

X

X

X

Exhibit
Number
12

21
23

24

31.1

31.2

32**

101

Exhibit Description
Computation of Ratio of Earnings to
Fixed Charges
Subsidiaries of Starbucks Corporation
Consent of Independent Registered
Public Accounting Firm
Power of Attorney (included on the
Signatures page of this Annual Report
on Form 10-K)
Certification of Principal Executive
Officer Pursuant to Rule 13a-14(a) of
the Securities Exchange Act of 1934,
As Adopted Pursuant to Section 302
of the Sarbanes-Oxley Act of 2002
Certification of Principal Financial
Officer Pursuant to Rule 13a-14(a) of
the Securities Exchange Act of 1934,
As Adopted Pursuant to Section 302
of the Sarbanes-Oxley Act of 2002
Certifications of Principal Executive
Officer and Principal Financial Officer
Pursuant to 18 U.S.C. Section 1350,
As Adopted Pursuant to Section 906
of the Sarbanes-Oxley Act of 2002
The following financial statements
from the Company’s 10-K for the
fiscal year ended October 1, 2017,
formatted in XBRL: (i) Consolidated
Statements of Earnings, (ii)
Consolidated Statements of
Comprehensive Income, (iii)
Consolidated Balance Sheets, (iv)
Consolidated Statements of Cash
Flows, (v) Consolidated Statements of
Equity, and (vi) Notes to Consolidated
Financial Statements

y

* Denotes a management contract or compensatory plan or arrangement.

**Furnished herewith.

96

Starbucks Corporation

2017 Form 10-K

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this
report to be signed on its behalf by the undersigned, thereunto duly authorized.

AA
SIGNATURES

STARBUCKS CORPORATION

By:

/s/    Kevin R. Johnson

Kevin R. Johnson
president and chief executive officer

ff

November 17, 2017

POWER OF ATTAA ORNEY

ww

Know all persons by these presents, that each person whose signature appears below constitutes and appoints Kevin R. Johnson 
s true and lawful attorneys-in-fact and agents, with full power of substitution 
and Scott Maw, and each of them, as such person’
and resubstitution, for such person and in such person’s name, place and stead, in any and all capacities, to sign any and all
amendments to this report, and to file the same, with all exhibits thereto, and other documents in connection therewith, with the 
Securities and Exchange Commission, granting unto said attorneys-in-fact and agents, and each of them, full power and 
authority to do and perform each and every act and thing requisite and necessary to be done in connection therewith, as fully to 
all intents and purposes as such person might or could do in person, hereby ratifying and confirming all that said attorneys-in-
fact and agents, or any of them or their or such person’s substitute or substitutes, may lawfully do or cause to be done by virtue
thereof.

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 
persons on behalf of the registrant and in the capacities indicated as of November 17, 2017.

Signature

g

Title

By:

/s/    Kevin R. Johnson

Kevin R. Johnson

By:

/s/    Scott Maw

Scott Maw

By:

/s/    Howard Schultz

Howard Schultz

By:

/s/    William W. Bradley

William W. Bradley

By:

/s/    Rosalind G. Brewer

Rosalind G. Brewer

By:

/s/    Mary N. Dillon

Mary N. Dillon

By:

/s/    Robert M. Gates

Robert M. Gates

president and chief executive officer
(principal executive officer)

ff
ff

, director 

executive vice president, chief financial officer 
(principal financial officer and principal accounting 
ff
officer)

ff

ff

executive chairman

director

director

director

director

Starbucks Corporation

2017 Form 10-K

97

Signature

g

By:

/s/    Mellody Hobson

Mellody Hobson

By:

/s/    Jørgen Vig Knudstorp
Jørgen Vig Knudstorp

VV

By:

/s/    Satya Nadella

Satya Nadella

By:

/s/    Joshua Cooper Ramo

Joshua Cooper Ramo

By:

/s/    Clara Shih

Clara Shih

By:

/s/    Javier G. Teruel

Javier G. Teruel

By:

/s/    Myron E. Ullman, III

Myron E. Ullman, III

By:

/s/    Craig E. Weatherup

Craig E. Weatherup

Title

director

director

director

director

director

director

director

director

98

Starbucks Corporation

2017 Form 10-K

®