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STV Group

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FY2016 Annual Report · STV Group
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COMMERCIALLY 
FOCUSED  
CREATIVELY 
LED

Annual Report and Accounts 2016

 
 
 
 
 
 
01  2016 financial highlights

Strategic Report
02  The STV Family
04  Chairman’s statement 
06  Chief Executive’s review

–  Group
–  2016 a year of achievements
–  Consumer
–  Showcase of content
–  Productions
–   STV External Lottery Manager

24  Corporate responsibility
29  STV Children’s Appeal 2016
32  Performance review
34  Principal risks and  

  uncertainties

36  Risk management

Introduction to governance 

Governance
39 
40  Board of Directors 
42  Corporate governance report
55  Remuneration report
68  Directors’ report 

Financial Statements
72 

 STV Group plc  
consolidated financial 
statements – independent 
auditors’ report 
 Consolidated income  
statement
 Consolidated statement  
of comprehensive income
 Consolidated and parent 
company balance sheets
 Consolidated and parent 
company statement of  
changes in equity
 Consolidated and parent 
company statement  
of cash flows
 Notes to the financial  
statements

78 

78 

79 

80 

81 

82 

111  Five year summary

Additional Information
112  Shareholder information
114   Notice of Annual General 

Meeting

STV IS SCOTLAND’S LEADING 
DIGITAL MEDIA BRAND, 
PROVIDING CONSUMERS WITH 
QUALITY CONTENT ON AIR, 
ONLINE AND ON DEMAND

 
 
 
 
 
 
 
 
 
 
 
 
 
2016 financial highlights

01

112.1

120.4

116.5

120.4

19.5

20.3

19.7

18.0

2013

2014

2015

2016

2013

2014

2015

2016

Turnover 
(£ millions)

+3%

38.7

39.9

39.7

34.4

Operating profit  
(£ millions)*

–3%

15.0

10.0

8.0

2.0

2013*

2014*

2015*

2016*

2013

2014

2015

2016

EPS  
(pence)

–1%

* Pre-exceptionals and IAS 19

Dividends per share 
(pence)

+50%

STV Annual Report and Accounts 201602

The STV Family

A SHOWCASE 
OF CHOICE 
AND CONTENT

The STV Family of consumer services 
demonstrates our commitment to 
ensure STV’s content can be accessed 
free of charge anywhere, anytime –  
on air, on demand and online 

ON AIR

STV audience share 
continues to track  
above ITV network

GovernanceFinancial StatementsAdditional InformationPage headingStrategic ReportON DEMAND

STV Player offers high quality 
consumer experience providing 
catch up and watch live

03

ONLINE

Building audiences by 
integrating STV content 
with social media channels

stv.tv

STV Annual Report and Accounts 2016

STV Annual Report and Accounts 201604

Chairman’s statement

Baroness Margaret Ford
Chairman

2016 has been another successful 
year for STV as we have continued to 
build a profitable, consumer focused 
business; creating and delivering 
great content to audiences and 
consumers and increasing returns  
to shareholders.

Stability and resilience to de-risk the business
A year characterised by unpredicted events and 
uncertainty in the macro-economic outlook has been 
contrasted with stability and continuity across the 
business. The resilience of our business model has been 
further enhanced as key strategic agreements have been 
implemented. These have de-risked the business and 
created increased financial certainty, securing our 
position to enable continued pursuit of our growth 
strategy. The normalised cost base and the trading 
agreements underpinning the core business are providing 
the resilience to respond positively to changes in the 
macro-economic environment.

Our growth strategy has two drivers: firstly, from the base 
of a strong core business; the diversification of our earnings 
base through the growth of a portfolio of highly profitable 
digital consumer services. Secondly, to continue to build  
a multi-genre content production business of scale. 

Following a comprehensive market review process, in late 
2016 we announced that we will enter into a renewed 
long-term (8 year term) arrangement with ITV plc to 
cover our future agency representation of airtime and 
sponsorship sales in the national market. This will deliver 
transparency, clarity and a future proofed trading 
arrangement designed to support our multi-product 
commercial offering.

Another significant agreement settled in late 2016 is  
the pension deficit funding plan. This triennial valuation 
settlement, covering the Company’s two defined benefits 
pension schemes, has been agreed within the Company’s 
expected cash commitments and provides certainty and 
long term visibility on cashflow.

Continued delivery of sustainable growth
The business has continued to be cash generative during 
2016. Combined with a culture of strict cost control  
and fiscal discipline, a low level of net debt has been 
maintained. With a significantly de-risked core business, 

we are in the position of having financial flexibility to 
pursue growth ambitions and deliver value to shareholders. 

The operational performance of the business is highly 
transparent to all our stakeholders through the scorecard 
of our growth KPIs. During 2016, we announced new 
growth targets to the end of 2018. These are stretching 
and ambitious and build on the growth and achievements 
delivered to date.

Consumer business
The profitability of the core channels business has been 
maintained, despite some weakening of the airtime 
revenue market during 2016.

The consumer business has continued to deliver an 
enhanced portfolio of consumer services, ‘the STV Family’. 
This product set offers consumers multiple, complimentary, 
free to consume, STV branded services, on air; online;  
and on demand.

In early 2016, a new digital news platform was launched. 
The iterative process of product enhancement and 
improvement to ensure our services exceed the rapidly 
evolving and increasing expectations of consumers will 
continue in 2017.

The STV Player has had another successful year achieving 
a record number of streams delivered in the final quarter 
of the year. 

A successful digital growth strategy, delivering strong 
margin performance is supporting our strategic aim to 
rebalance the business. 2016 was the seventh year of 
consecutive growth in digital activities, now an established 
core activity. We continue to make targeted investment  
in digital growth initiatives, particularly to support the 
data and insights strategy.

The unrivalled reach we hold across a range of platforms 
will be extended in Q2 of 2017 with the launch of a new 

GovernanceFinancial StatementsAdditional InformationStrategic Report05

and innovative network, STV2. This development will 
consolidate our strong market position and enhance our 
unique ability to deliver mass audiences across platforms.

The launch of a new channel is an important landmark  
for the Company. This will create new opportunities to 
grow our share of the Scottish advertising market whilst 
extending our appeal to a wider range of consumers. This 
new network will build on the success of our existing City TV 
services and will be delivered through a unique partnership 
with academic partners. This is successfully providing 
skills and development opportunities to strengthen our  
future talent pipeline.

STV Productions
A strong rise in deliveries and new commissions continuing 
to be secured resulted in a return to revenue growth for STV 
Productions in 2016. Reflecting the trading performance 
and growth projections of the business, a £2.8m write 
down of the remaining goodwill balance has been made. 

It was a welcome development during 2016 to begin to 
realise opportunities from the development partnership 
venture established with GroupM Entertainment. We will 
continue to seek to maximise opportunities from this 
relationship in the year ahead. 

Through our continued investment in development, the 
talented and highly creative team are well positioned  
to build on this progress during 2017.

STV External Lottery Manager (STV ELM)
A significant development of 2016 was the launch of  
The Scottish Children’s Lottery. This has been supported by 
a new operating division of the Group, STV External Lottery 
Manager (STV ELM). Further details are set out in the Report.

Shareholder returns
Since the introduction of a progressive dividend policy and 
the return to dividends in 2013, we have delivered on our 
commitment to increase returns to shareholders. Enabled 
by the solid financial performance, strong cash generation 
and the financial stability and certainty delivered through 
the new pension deficit funding plan, I am pleased to 
recommend a final ordinary dividend of 11 pence per 
share, ahead of previous guidance.

This will result in a total dividend of 15 pence per share 
(2015: 10 pence per share), an increase of 50% year on year. 
We are committed to maximising returns to shareholders 
and our dividend policy will aim to pay out between 60% 
to 80% of cash generation after pension deficit funding.

board in December and holds considerable experience 
across financial, commercial and manufacturing 
businesses as a Company Director and chair. In June, 
Genevieve Shore resigned from the board after four 
years’ service and I would like to thank her for her 
valuable contribution over this term.

A significant board change will take place in 2017 when 
Senior Independent Director, David Shearer, will step 
down following the AGM in April. Over the ten year  
period that David has served on the board, he has made 
an outstanding contribution as Senior Independent 
Director and Chairman of the Audit Committee. His wise 
counsel has been invaluable and his contribution to the 
turnaround of the Company immense. We wish him 
continued success in the future.

Delivering social investment
The strength of the connections held with our consumers  
is evident through the extent to which they have 
embraced and supported the STV Children’s Appeal. As  
a leading Scottish based company, we believe we have a 
responsibility to put something back into the communities 
we serve. In 2016, the Appeal raised over £2.5m, taking 
the total raised since launch in 2011 to nearly £14m.

With our partner, The Hunter Foundation, we have 
invested all monies raised directly into projects across 
Scotland, creating opportunities and improving prospects 
for children across the country.

Growth momentum and new opportunities
Looking ahead, the Company has a clear strategy for 
growth and delivery of value to our shareholders. 2017 
will be a significant year for STV. We will mark our sixtieth 
anniversary and celebrate the iconic place we have at the 
heart of Scottish society whilst continuing to drive forward 
with ambition. Our ability to innovate and develop new 
consumer connections will be demonstrated through  
the creation of a new network: STV2. 

On behalf of the board, I sincerely thank our shareholders 
for their continued support. As a creatively led business, 
the contribution of our Leadership Team and staff across 
the business is the key driver of our success. It is their 
drive, energy and focus, under the stewardship and 
direction of Rob Woodward, that has delivered another 
solid performance and this contribution is recognised  
and highly valued. 

Your Company is in a strong position to achieve growth 
and realise opportunities whilst responding to challenges 
in the market during 2017.

Board changes
I was delighted to confirm the appointment of a new 
board member in late 2016. Simon Miller joined the 

Baroness Margaret Ford
Chairman

STV Annual Report and Accounts 201606

Financial Statements

Additional Information

Chief Executive’s review – Group

COMMERCIALLY 
FOCUSED
CREATIVELY 
LED

Throughout the year, STV’s position as Scotland’s leading 
digital media business continued to strengthen as we 
delivered against our strategy to drive sustainable  
organic growth.

This growth strategy is underpinned by a continuing  
and relentless focus on the KPIs. At our half year results  
in 2016, a new set of stretching targets were unveiled 
setting out our ambitions to 2018.

Following extensive negotiations, we confirmed terms 
with ITV plc for a new airtime sales agreement. The new 
agreement provides increased efficiency, transparency 
and stability for the management of STV’s airtime and 
sponsorship sales. 

Further to this, we reiterated our KPI target to achieve 
30% of earnings from non-broadcast activity. In 2016, we 
achieved a 23% non-broadcast earnings share, the highest 
share since we introduced this ambition and a solid base to 
build on as we progress towards our aim of 30% by 2018.

Non-broadcast earnings share
(%)

Why it’s important
Our strategy is to diversify the Group’s earnings  
from being over 90% driven by broadcast to a  
more broadly balanced base.

How we measure it
It is calculated as non-broadcast operating profit, 
from digital, productions, music publishing and 
telephony income, divided by total operating  
profit and expressed as a percentage.

21%

22%

23%

19%

30%

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

“ Data, a key component  
of delivering the STV Family  
of products to multiple users, 
increased to 2.1 million 
insights… an increase  
from 1.6 million in 2015.”
  Rob Woodward Chief Executive Officer

GovernanceFinancial StatementsAdditional InformationStrategic Report07

STV in numbers

STV continues to engage with  
94% of Scots each month  
through the STV Family

STV reaches 

3.5m 

viewers each month
on channel 3

20.6m 

long form streams  
in 2016

2.1m 

consumer insights 
achieved

City TV reaches 

759,000 

viewers per month

STV Player available on 

14

platforms

STV Children’s Appeal  
raises over

£2.5m

in 2016

STV Annual Report and Accounts 201608

2016 a year of achievements

STV continues to strengthen  
its position as Scotland’s leading 
digital media business with 
another successful year delivering 
sustainable organic growth

1

January
1    Two new entertainment shows,  
Live at Five and The Late Show, launch  
on STV Glasgow & STV Edinburgh

February
Full Year Results unveil fifth  
consecutive year of growth in  
pre-exceptional pre-tax operating profit

A second series of Safeword 
commissioned for ITV2

STV Player launches in Freeview Play

5

March
2    RMS Queen Mary’s maiden voyage 
commissioned for BBC Scotland,  
BBC Four & Smithsonian Channel

Launch of digital news services –  
‘the home of Scottish news’ 

April
STV Glasgow & STV Edinburgh  
move up the EPG to channel 8

May
3    Reality TV series Tour de Celeb  
is commissioned for Channel 5

4    2016 Homeless World Cup  
announces STV as its home broadcaster

June
5    STV brings viewers extensive  
coverage of Euro 2016

3

2

4

GovernanceFinancial StatementsAdditional InformationStrategic Report6

8

Nearly  
£14 million  
raised by the  
STV Children’s Appeal 
since launch

7

9

09

July
City TV unveils extensive coverage  
of the Edinburgh Festival

6    A brand new series of Paul & Nick’s  
Big American Food Trip returns to STV

7    Ultimate Celebrity Power Couples ‘16  
is commissioned by Channel 5

August
New KPI growth targets to 2018 
confirmed at Half Year Results

STV switches off its channels to 
encourage Scots to get active for  
‘I am Team GB’

STV Productions and GroupM 
Entertainment commissioned by 
UKTV’s W to make The Dressing Room

September
8    Lorraine Kelly announces £2,568,369 
raised by STV Children’s Appeal 2016

STV News Tonight unveiled

October
9    Scotland Tonight celebrates  
five years on air

The Scottish Children’s Lottery  
is launched

November
STV broadcasts England v Scotland 
qualifier match live from Wembley

December
Airtime Sales Agreement is confirmed 
with ITV plc

STV Group plc confirms a deficit funding 
plan has been agreed with the trustees  
of the Company’s defined benefits 
pension schemes

STV Annual Report and Accounts 201610

Chief Executive’s review – Consumer

EXTENDING
REACH AND 
ENGAGEMENT

The consumer business has 
continued to perform well in  
2016 with the margin exceeding  
its KPI target of 18% and delivering 
18.5%, an 11 year high. 

us to serve our audience with relevant content and  
creates targeted opportunities for advertisers.

City TV
It was confirmed in March that STV Glasgow and STV 
Edinburgh would move to a more prominent position  
at channel 8 on the Freeview EPG. The move followed  
the transition of BBC Three to a fully online service. 

Data, a key component of delivering the STV Family  
of products to multiple users, increased to 2.1 million 
insights against a target of 2.4 million, an increase from 
1.6 million in 2015. 

STV’s data strategy is predominantly driven by the  
STV Player as we gain a greater understanding of  
our consumers and their preferences. This allows  

STV Glasgow and STV Edinburgh continued to establish  
an audience with an average reach of 759,000 viewers 
per month. This fell short of the KPI of a target audience 
of one million viewers per month, however, the channels 
achieved their highest average audience on Hogmanay 
with an audience over 100,000 viewers and by December, 
the volume of streams on the STV Player for City TV 
content had increased 59% year on year.

Consumer division margin 
(%)

Consumer insights 
(millions)

Why it’s important
Margin improvement across the period provides 
evidence of profitable growth. 

How we measure it
It is calculated as underlying operating profit  
divided by turnover and expressed as a percentage.

Why it’s important
Understanding the demographics, tastes and 
preferences of our consumers is key to developing 
successful consumer services. 

How we measure it
It is the number (in millions) of unique consumer 
records held on our consumer database.

17.8%

17.8%

18.4%

18.5%

20.0%

2.6m

2.1m

1.6m

1.0m

0.6m

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

GovernanceFinancial StatementsAdditional InformationStrategic Report11

The channels did not meet their 2016 consumer 
engagement target to engage viewers for 10 minutes  
per day but the schedule continued to evolve with  
new programmes added throughout the year. 

A new daytime magazine show launched at the start of 
2016. Live at Five is broadcast from the studios at Pacific 
Quay in Glasgow each weeknight evening with a mix of 
lively and engaging local features from the East and  
West of Scotland.

As part of an ongoing commitment to broadcast  
local sport for audiences, STV Glasgow and STV 
Edinburgh broadcast a series of boxing matches 
throughout the year. Further to this, in May the city 
channels were announced as the home broadcaster  
for the 2016 Homeless World Cup. STV Glasgow and  
STV Edinburgh showed live matches daily, with viewers 
also getting the chance to watch the highlights in two 
programmes on STV. 

Throughout summer, the city channels provided live  
and extensive coverage from the Edinburgh Festival. The 
festival coverage reached 412,000 on the city channels 
and STV with live guests and features each day from the 
heart of the capital. 

The city channels continued the commitment to deliver 
foreign language programming with 1920. War and Love, 
a 13-part subtitled Polish drama, broadcast following  
the success of Czas Honoru. 

With the addition of three new licences for Aberdeen,  
Ayr and Dundee, the services will rebrand and relaunch  
as STV2 in spring 2017. STV2 will be available on Freeview, 
Sky and Virgin in the broadcast areas and be streamed 
online via the STV Player.

On demand 
The STV Player launched in Freeview Play in February  
and Freesat in October as we continue to enhance our 
multi-platform presence and make our content available 
free of charge wherever viewers choose to watch it.

Consumer reach 
(monthly average millions)

Why it’s important
These measures indicate the breadth of the 
consumer base of each service in the STV Family.

How we measure it
It is the monthly average audience in millions  
from sources including BARB and Adobe Analytics.

STV audience

3.6m

3.6m

3.6m

3.5m

3.5m

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

City TV

1.3m

0.8m

0.8m

0.6m

n/a
2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

STV Player

1.3m

0.7m

0.6m

0.6m

0.5m

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

The STV Player is now available on 14 platforms, 
including iPhones and iPads, Android tablets and 
smartphones, Windows 8, Windows Phone, Samsung 
Smart TVs, YouView set-top boxes, Xbox 360 consoles, 
Amazon Fire TV, Freeview Play, Kindle Fire tablets and  
via player.stv.tv.

stv.tv

3.0m

4.2m

4.4m

3.6m

3.6m

Total long form streams across the year on the STV Player 
were 20.6 million, a 40% increase year on year, but short 
of the target of 21 million. The number of live streams 
were up 68% and catch-ups increased 33% in the same 
period. The Player reached 2 million downloads and 

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

STV Annual Report and Accounts 201612

Chief Executive’s review – Consumer

The STV Player is now available  
on 14 platforms… total long form 
streams across the year on the 
STV Player were 20.6 million,  
a 40% increase year on year

exceeded its consumer engagement target with viewers 
watching for 46 minutes per day against a target of 41 
minutes, showing continued strong growth.

The digital margin exceeded target at 52%, up from  
48% in 2015, with revenues of £7.9 million against a 
target of £10 million. 

On air
STV continues to provide viewers with original content 
with a range of shows for Scottish audiences and for the 
seventh consecutive year achieved the KPI to outperform 
the network. 

STV continues to reach 3.5 million viewers each month  
on channel three with viewers engaging for 39 minutes 

each day, just short of the 2016 target of 41 minutes  
per day. In 2016, STV aired 47 of the top 50 best watched 
programmes on commercial television and was the most 
watched commercial channel in Scotland. 

Jackie Brambles returned to STV with a new series of 
Stopping Scotland’s Scammers. Sponsored by The Royal 
Bank of Scotland, the second series offered practical help 
and advice from experts on how to avoid scams and 
reached over 1 million viewers across four episodes. 

In August, another popular STV cooking show returned.  
In Paul & Nick’s Big American Food Trip, the chefs stopped 
off in eight different culinary locations across the U.S. to 
meet local producers and learn more about the history  
of the Ulster-Scots from their descendants. 

Digital margin
(%)

Why it’s important
Margin improvement across the period  
provides evidence of profitable growth.

How we measure it
It is calculated as operating profit divided  
by turnover and expressed as a percentage.

Digital revenues
(£ millions)

Why it’s important
Digital revenue growth is a key strategic objective 
and this measure tracks its delivery.

How we measure it
It is the value of digital revenues generated  
from the STV Family of services.

52%

55%

48%

11.4m

30%

32%

7.9m

6.6m

5.3m

4.3m

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

GovernanceFinancial StatementsAdditional InformationStrategic Report13

The market for STV Consumer services

Reaching Scotland

In a country where the average person 
watches over 4 hours of TV each day,  
seven in ten own a smart phone and over 
half (56%) have a tablet, STV is well placed  
to super serve consumers with a range  
of content across multiple devices

MAXIMISING REACH 
AND ENGAGEMENT

3	 STV viewers spend an average 1 hour 42 minutes watching STV each day
3	STV is the most watched commercial channel in Scotland
3	The STV Player achieved 20.6 million long form streams in 2016
3	60% of population use at least three STV services each month
3	2.8 million newsletters are sent to STV subscribers each month

Monetising Consumer engagement

The STV
business
model

STV Consumer
Delivers unique, high quality content to 
attract mass audiences which are sold  
to advertisers to generate revenues.  
This content is delivered across multiple 
platforms. The business aims to use its  
unique content to create communities  
of interest and to engage consumers.

Measurement 
The key corporate KPIs are used to monitor 
and measure the progress of each division  
in fulfilling its strategy. 

STV Annual Report and Accounts 201614

Chief Executive’s review – Consumer

Peak time audience 
(v ITV Network)

Why it’s important
Our programme strategy results in more Scottish 
based content appearing on screen and it is 
important that an audience share is delivered  
at least equivalent to that of the ITV Network. 

How we measure it
Peak audience (18:00 – 22:30) for all adults  
is compared to the ITV Network.

+1.5 
share 
points

+0.3 
share 
points

+0.2 
share 
points

+0.2 
share 
points

2013
Actual

2014
Actual

2015
Actual

2016
Actual

Long form video streams 
(millions)

Why it’s important
Video streams are a key advertising currency and are 
directly related to generating advertising revenues.

How we measure it
Using analytical tools, the number of video streams 
across all platforms can be identified and collated 
and this is the annual total in millions.

21m

16m

14m

11m

2013
Actual

2014
Actual

2015
Actual

2016
Actual

n/a
2018
Target

STV aired an extensive line-up of live games of the Euro 
2016 tournament live from France with further coverage 
on the STV News app and stv.tv. Euro 2016 reached  
3.3 million across the tournament with an average 
audience of 552,500 viewers. 

This is Scotland returned to STV with two brand new 
documentaries by upcoming, Scottish filmmakers. The 
new talent initiative, run by the Scottish Documentary 
Institute (SDI) in association with Creative Scotland offers 
a unique opportunity to produce a documentary for 
broadcast in peak time on STV. This year’s commissioned 
filmmakers were Paul Fegan with Are You Dancing? and 
Iain Mitchell with Black Rat Island. 

Live football proved popular once again with the England v 
Scotland World Cup qualifier match drawing an audience 
reach of 1.6 million in November, making it the most 
watched programme of the year. The match was 
supported with a series of special preview programmes 
on STV Glasgow and STV Edinburgh each weeknight in 
the build-up to the match. 

On Hogmanay, STV broadcast a New Year’s programme 
made by independent producer Solus Productions with 
Lorraine Kelly welcoming Judy Murray, Eileen McCallum, 
Jenni Falconer and Stevie McCrorie to join her onboard  
the HM Frigate Unicorn in Dundee. 

STV News
STV News at Six outperformed BBC1 News at Six in 
December 2016, reaching 423,000 and 27.4% share,  
whilst BBC One reached 421,000 with a 27.2% share, 
making it the first time in 2016 that the STV News’  
share was higher than BBC One’s.

STV’s position as ‘the home of Scottish news’ was 
reinforced with the launch of an enhanced online  
news service that combines international, national and 
local news and up-to-the-minute weather reports with 
the personality, quality and reliability of our existing 
services. The launch recognises the changing needs of  
our consumers and recognises a desire to access the STV 
News that they can trust on-air, on demand and online. 
The app is a go-to service for up to the minute news and 
information and has 28,000 active daily users, an increase 
of 22% on the previous year.

GovernanceFinancial StatementsAdditional InformationStrategic Report15

stv.tv engages with 3.6 million browsers each month  
with an average three minutes spent on the site, half  
of the KPI target of six minutes. 

Consumer engagement 
(mins per day per user)

In spring, STV broadcast a comprehensive schedule of 
programmes ahead of the Scottish Parliament elections, 
including a live debate featuring the five Scottish party 
leaders and an overnight results programme.

In September, STV announced its intention to launch STV 
News Tonight in spring 2017. The landmark new service for 
Scotland will offer a comprehensive service of Scottish, UK 
and international news from a Scottish perspective and 
delivered with the trademark STV News values. STV News 
Tonight will be the flagship news programme on STV2. 

The delivery of a news programme of this format  
from Scotland will be a UK first and represents the next 
enhancement to STV’s extensive cross platform news and 
current affairs offer. The programme will be produced and 
broadcast from Glasgow using STV’s resources from across 
Scotland and ITV’s international and UK news resources.

Why it’s important
These measures indicate the depth of the consumer 
base of each of the services in the STV Family.

How we measure it
It is the average minutes per day that consumers 
spend on each service sourced from BARB and  
Adobe Analytics.

STV audience
41 mins
41 mins

40 mins

39 mins

41 mins

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

Popular current affairs programme Scotland Tonight 
celebrated five years on air. The programme has 
established itself as the most watched Scottish  
current affairs programme.

City TV

10 mins

STV announced its intention  
to launch STV News Tonight…  
a comprehensive service of 
Scottish, UK and international 
news from a Scottish perspective

n/a
2013
Actual

2 mins

2 mins

2014
Actual

2015
Actual

1 min

2016
Actual

2018
Target

STV Player

56 mins

60 mins

46 mins

46 mins

37 mins

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

stv.tv

6 mins

3 mins

3 mins

2 mins

2 mins

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

STV Annual Report and Accounts 201616

Showcase of content

GovernanceFinancial StatementsAdditional InformationStrategic Report17

STV Annual Report and Accounts 201618

Chief Executive’s review – Productions

BUILDING  
A CREATIVE 
BUSINESS  
OF SCALE

STV Productions returned to revenue 
growth during 2016 securing a 
number of new commissions  
and recommissions. 

The business delivered 53% growth on the previous year 
with revenue up at £12.7 million, falling short of the KPI 
target of £23 million reflecting a shortfall in deliveries.  
A margin of 1% was delivered against a KPI of 7% for the 
period. During the year, a £2.8m provision for impairment 
was recognised against the carrying value of goodwill to 
reflect the trading performance and growth projections 
for the business.

STV Productions’ commissions and recommissions  
were secured across a range of genres, particularly 
entertainment, documentaries, popular factual  
and daytime. 

The most recent series of 
Catchphrase to air in a prime 
time ITV slot attracted average 
audiences of over 3 million  
and reached an impressive  
13.3 million viewers  
throughout the series

Production revenue
(£ millions)

Why it’s important
Increasing production revenues is a key strategic  
aim which increases the diversification of the  
Group’s revenue sources.

How we measure it
It is the value of revenues generated from external 
commissions, secondary sales and ancillary income.

20.0m

13.5m

13.3m

12.7m

8.3m

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

GovernanceFinancial StatementsAdditional InformationStrategic Report19

In March, a new documentary was announced to mark 
the 80th anniversary of the legendary ocean liner the 
RMS Queen Mary’s maiden voyage, in a co-production  
for BBC Scotland, BBC Four and Smithsonian Channel. 
With exclusive access to the magnificent ocean liner  
and an extensive archive of film and photographs,  
the documentary, which aired in May, explored the 
action-packed life of the Clyde-built ship. In its August 
transmission, The Queen Mary: Greatest Ocean Liner was 
the best watched programme on BBC Four that month 
and the third best watched documentary on the channel 
across the year.

At the Edinburgh International Television Festival in 
August, it was confirmed that STV Productions had been 
commissioned to make a two part documentary for BBC 
Two, fronted by broadcaster and former BBC political 
editor, Andrew Marr. Scotland and the Battle for Britain 
aired in September on the second anniversary of the 
referendum on Scottish independence. 

Three further single documentaries were secured in  
2016. Dunblane: Our Story commemorated the 20th 
anniversary of the Dunblane tragedy with a landmark 
documentary for BBC Two and BBC Scotland. The Paper 
Thistle: 200 Years of the Scotsman was delivered for  
a January 2017 transmission.

For STV, an hour-long programme featuring Scot  
Alan Cumming was commissioned. Supported by  
Visit Scotland, the programme follows the actor on  
a tour of the Outer Hebrides and aired in early 2017. 

STV Productions’ strategic 
partnership with international 
media company GroupM 
Entertainment continues  
to flourish with a number of 
co-productions commissioned

Entertainment 
A successful returning entertainment format is 
Catchphrase with a further series confirmed in October 
with transmission later this year. The most recent series  
of Catchphrase to air in a prime time ITV slot attracted 
average audiences of over 3 million and reached an 
impressive 13.3 million viewers throughout the series. 

STV Productions’ strategic partnership with international 
media company GroupM Entertainment continues to 
flourish with a number of co-productions commissioned, 
including The Dressing Room for UKTV’s entertainment 
channel, W. The six part fixed-rig series will debut in 2017. 
The non-exclusive partnership sees the two companies 
working to co-invest, co-develop and co-produce ideas in 
a broad range of genres including entertainment, factual 
entertainment, daytime, popular factual and drama. 

GroupM also co-produced a data-based countdown show 
exploring the phenomenon of the celebrity power couple. 
Ultimate Celebrity Power Couples ’16, a two hour special, 
aired on Channel 5 in July.

Returning entertainment formats included Safeword, also 
a co-production with GroupM Entertainment. In February, 
a second series of the gameshow was announced for 
ITV2 with six 45-minute episodes airing in June. The series 
was nominated for a National Reality TV Award achieving 
an average audience of 331,000 across the second series 
and performing well with its target 16-34 age group.

Documentaries 
In documentaries, a second series of Prison: First & Last  
24 Hours was commissioned in April and transmitted  
in October on Sky 1. Once again, the series focused on 
groups of prisoners on two nerve-wracking days: those 
starting the first day of their jail sentence, and those 
experiencing their final 24 hours before liberation.

STV Annual Report and Accounts 201620

The market for STV Productions services

Diversification of genres

STV Productions continues to secure 
commissions across a number of genres  
for a variety of channels, including a prison 
documentary series for Sky 1, entertainment 
show Catchphrase for ITV and a specialist 
factual programme, Tree of the Year,  
for Channel 4

A WORLD OF
POSSIBILITIES

3		STV Productions continues its strategic partnership with  
GroupM Entertainment to co-invest, co-develop and  
co-produce ideas across a broad range of genres

3		The BBC is STV Productions’ biggest client with the 14th series  

of Antiques Road Trip recently transmitted on BBC One
3		 A further series of Catchphrase has been commissioned  
for ITV with the most recent series reaching 13.3 million  
viewers throughout the series

Monetising Productions output

The STV
business
model

STV Productions
Creates and produces high quality content  
for broadcast networks in the UK and 
overseas. Profit is made on initial sale  
and on the exploitation of back end rights  
in the UK secondary and overseas markets.

Measurement 
The key corporate KPIs are used to monitor  
and measure the progress of each division  
in fulfilling its strategy. 

GovernanceFinancial StatementsAdditional InformationPage headingStrategic Report21

The fourteenth series of ART 
aired in early 2017 achieving  
the highest ratings of any  
series to date

Popular factual and features 
In factual, successful four-part series Tour de Celeb  
was commissioned by Channel 5. This followed eight 
celebrities as they prepared for the toughest physical  
and mental challenge on TV and in the amateur cycling 
world, L’Etape du Tour in France.

Also in the specialist factual genre, Tree of the Year was 
broadcast on Channel 4 in December presented by Ardal 
O’Hanlon. The one-hour programme, in conjunction with 
the Woodland Trust, announced the winners of 2016’s 
Tree of the Year competition, revealing the four national 
winners chosen by the public in an online poll and, in a 
first for the competition, the overall winner of UK Tree  
of the Year awarded by an expert panel.

In daytime, Antiques Road Trip (ART) and Celebrity 
Antiques Road Trip (CART) continue to prove popular on 
BBC One and BBC Two respectively. The fourteenth series 
of ART aired in early 2017 achieving the highest ratings  
of any series to date. The sixth series of CART aired in  
late 2016, featuring high profile celebrities including 
Jennifer Saunders and Zoe Ball. 

STV Productions continues to work with international 
partners, including Red Arrow International, Passion 
Distribution, DCD Rights, Sky Vision and DRG, to secure 
programme and format sales around the world.

Production margin
(%)

Why it’s important
Margin improvement across the period provides 
evidence of profitable growth.

How we measure it
It is calculated as underlying pre-exceptional 
operating profit divided by turnover and expressed  
as a percentage.

6%

5%

3%

3%

1%

2013
Actual

2014
Actual

2015
Actual

2016
Actual

2018
Target

STV Annual Report and Accounts 201622

Chief Executive’s review – STV External Lottery Manager

The Scottish Children’s Lottery… 
will invest in projects aimed  
at promoting and supporting  
the development and potential  
of children and young people  
in Scotland

A new Group company was established in 2016 – STV 
External Lottery Manager (ELM) Limited. STV ELM will 
deliver the Scottish Children’s Lottery – a value enhancing 
socially driven investment created to raise funds to 
support children in Scotland.

Scottish Children’s Lottery
The Scottish Children’s Lottery is a charitable society 
lottery. Launched in October 2016, it will invest in projects 
aimed at promoting and supporting the development  
and potential of children and young people in Scotland.

Charitable society lotteries are a widely used and effective 
way of raising significant funds for good causes. Through a 
weekly online lottery, proceeds from the Scottish Children’s 
Lottery will be invested in a wide range of local projects. 
Each week, the winning numbers are drawn on air on STV 
and city channels STV Glasgow and STV Edinburgh, with  
a £25,000 jackpot and raffle prizes available. 

Structure
Inspired by the success of the STV Children’s Appeal, STV 
enabled the set up of four charitable societies to support 
increased impact and scale of fundraising. These four 
societies are:

•   Chance to Flourish which will support early years’ 

intervention; 

•   Chance to Study which will support projects in 

education and health; 

•   Chance to Connect which will promote employment, 

skills and employability; 

•   Chance to Succeed which will promote community 

development and citizenship.

The Scottish Children’s Lottery is the umbrella brand 
name under which the four charitable societies operate. 
Each charitable society is overseen by an independent 
board of trustees who are responsible for operating the 
charitable societies in accordance with the terms of the 
licences awarded and regulated by the UK Gambling 
Commission. The STV Children’s Appeal will act as a 
distribution partner for the Scottish Children’s Lottery, 
supporting the identification of projects and charities  
that would benefit from the award of lottery funding.

Donating to good causes
A guaranteed 30p of every £1 ticket sold is donated  
to good causes with the remaining proceeds allocated  
to lottery prizes, marketing and operations. The Scottish 
Children’s Lottery engages the services of STV ELM to 
deliver the lottery product to consumers.

It is anticipated that the Scottish Children’s Lottery will 
become self funding and, having financially supported 
the creation of the four charitable societies, STV will 
recoup its initial £5.4m cash investment from the future 
cash generation of the lottery. This recoupment of the 
investment is expected to begin in 2018.

This investment will enable the Group to generate  
more and improved consumer data and insights and 
develop its skills, capabilities and resources in data 
analysis and management.

Following a comprehensive marketing campaign, 
the Scottish Children’s Lottery has been launched into  
a competitive market, with initial feedback* confirming  
a position response to the unique opportunity provided  
by the Scottish Children’s Lottery to support children  
in Scotland. 

*  ScotPulse surveyed 1177 adults with results weighted  

to reflect the Scottish adult population.

GovernanceFinancial StatementsAdditional InformationStrategic Report23

STV Annual Report and Accounts 201624

Corporate responsibility

The creativity and commercial focus 
of our people is the driving force 
behind the success of the Company. 
Our people strategy is based upon 
our Company values, the STV Way.

To further enhance management capability across  
the Company, a new programme, Leading: The STV Way, 
has been introduced. Aimed at the wider management 
population, 24 staff have commenced this programme, 
beginning their learning journey using psychometric 
profiling to create a personal development plan which  
is progressed through the programme.

A successful programme of ‘Spotlight on’ sessions, 
featuring five different areas of the business, were 
delivered in 2016. These sessions enable staff to gain a 
deeper understanding of the priorities of other business 
areas encouraging collaboration and improved inter-
Company communication and understanding. 

A programme of internal work experience placements, 
designed to provide staff with an immersion experience  
of working in a different area of the business, has 
continued in 2016 with one fifth of permanent staff 
undertaking a ‘job drop’. 

The ‘Tomorrow’s World’ programme has continued to 
provide focus on media trends shaping and changing  
the industry and identifying opportunities to embrace 
innovation to improve our consumer services. This 
programme included a ‘Hack Day’ with the product 
development function which provided a forum for rapid 
development of solutions to address five enhancements  
to the Company’s consumer services and wider  
business challenges. 

Rob Woodward
Chief Executive Officer

The STV Way defines the behaviour and actions that 
everyone within the business is expected to embrace  
as they progress their goals and objectives and develop 
their careers with the Company.

Based upon the STV Way – to be bold, to stand together; 
and to strive to surprise – an extensive programme of 
activities is delivered to increase engagement whilst 
supporting our people in fulfilling their potential and 
delivering effectively in their roles. Activities delivered 
during 2016 include learning and development and 
knowledge sharing; employee engagement and opinion 
surveys; business improvement discussion forums; 
activities to support staff in achieving ‘Healthy Working 
Lives’; and compensation and benefits.

STV Learning
A comprehensive programme of learning and career 
development activities has been delivered for staff  
during 2016 through STV Learning. 

This has provided opportunities for staff in all areas  
of the Company ranging from a leadership development 
programme to informal drop in sessions designed to  
gain an insight into different areas of the business.

The STV Way Leadership Development Programme 
commenced in late 2014. To date 35 senior managers 
have embarked on this modular programme delivered in 
conjunction with an executive coach and the University of 
Edinburgh Business School. The programme will continue 
in 2017 and is enhancing the capability and knowledge 
base of senior managers and strengthening the 
succession and talent pipeline of the Company.

GovernanceFinancial StatementsAdditional InformationStrategic Report25

Rewarding success
Remuneration is benchmarked and determined against  
a UK-wide media industry peer group. This approach  
has provided a transparent grading and remuneration 
banding framework against which all roles are evaluated 
relative to a peer group within STV and across the wider 
industry sector.

Base salary levels increased by an average of 1.5% in 2016. 
This was applied through an ‘across the board’ award 
following three years of differentiated salary awards 
depending on each employee’s position in their salary 
grade relative to the market rate. This approach had been 
applied to address the proportion of staff positioned  
on salary bands below the market rate for their role,  
a situation exacerbated by a previous phase of salary 
restraint during the economic downturn. This situation 
has now been fully addressed and the Company has a 
standard distribution of salary levels across each grade. 

The remuneration structure in place continues to enable 
the Company to achieve its goals of delivering market 
competitiveness, supporting retention and enabling 
employees to share in successful business performance. 
The Company is accredited as a Living Wage employer 
and has signed up to the Scottish Business Pledge, having 
met the criteria for all nine components of this standard.

As the Company’s growth strategy has progressed during 
2016, external recruitment has continued to build capacity 
in key growth areas of activity. Overall there has been an 
increase of 4% in permanent staff, testing the market 
competitiveness of the Company’s salary and benefits 
structure which has continued to attract staff of a 
consistently high calibre.

Developing the Young Workforce  
and investing in skills
The Company continues to develop close relationships 
across secondary, further and higher education to support 
the development of future talent to the industry and to 
support the Company’s future resourcing requirements. 

A commitment to provide career insight opportunities  
for school pupils has continued through the delivery  
of a broad programme of sessions involving secondary 
schools aimed at providing an insight to the world  
of work. Through the Company’s commitment to 
Developing the Young Workforce in Scotland, a formal 
partnership has been established with a secondary  
school in Glasgow as part of an initiative to partner every 
secondary school in the city with an organisation. This 
has enabled staff to volunteer to make a contribution to 
develop links between STV and school pupils to provide 
them with a greater appreciation of career opportunities 
within the creative industries and more generally, to 
support the development of employability skills. 

Relationships are being developed with a network of 
colleges and universities across Scotland through an 
innovative strategic partnership formed to deliver the 
Company’s new channel, STV2. To date this partnership 
has provided over 400 week long work placements  
with STV Glasgow and STV Edinburgh. Through these 
partnerships, students are being provided with 
opportunities to develop their skills in a live broadcast  
and production environment and engage with 
consumers, particularly through social media. 

The Company continues to be a significant employer  
of freelance talent in the television production sector  
in Scotland. Each month, an average of 70 freelance 
employment opportunities have been created across  
STV Productions, STV Creative and STV news and current 
affairs output during 2016. This investment is contributing 
to creating more stable employment opportunities for 
freelance staff working in television production in 
Scotland, supporting a larger talent pool and making  
a positive impact to the creative economy of Scotland. 

A number of programmes supporting alternative entry 
routes to the industry have been provided, including 
apprenticeships in Digital Journalism and Engineering.

STV Annual Report and Accounts 2016 
  
26

Corporate responsibility

Employee engagement
STV Pulse, the Company’s employee engagement tool, 
has been used to conduct an extensive engagement 
survey during 2016. The participation level was 86%,  
in line with the Company’s target level and above 
benchmarks for the sector.

This ‘pulse’ style employee opinion survey is designed to 
provide staff with regular opportunities to express their 
views and opinions whilst providing the Company with  
a tracking and measurement tool. The STV Pulse also 
tracks employee perceptions of the extent to which the 
employee values: to be bold; stand together and strive  
to surprise, are being applied.

Regular staff briefings are held by the Leadership Team  
to promote increased understanding and awareness of 
the wider business amongst staff and provide further 
opportunities for staff to have their say. The senior 
management forum, comprising the staff responsible  
for key growth and revenue targets, meets on a monthly 
basis to encourage collaborative working and facilitate 
the acquisition of knowledge of future trends impacting 
the sector.

The Chief Executive Officer conducts regular all staff 
sessions to provide updates on business performance, 
strategy and developments affecting the business, and  
to obtain feedback and suggestions on the development 
and growth of the business.

The partnership relationship with the trade unions 
recognised by the Company for the purposes of  
collective bargaining has continued to develop  
and progress during 2016. 

Diversity and inclusion
The Company is committed to a culture where everyone is 
treated with dignity and respect and has the opportunity 
to deliver their full potential. Policies to ensure that the 
Company engages effectively with audiences and 
consumers and attracts a diverse pool of creative talent are 
monitored on an ongoing basis. The aim of these policies 
is to ensure that all employees and potential employees 
are treated in a fair and equitable manner regardless of 
their age, disability, marital status, family responsibility, 
race, colour, ethnic background, nationality, religion or 
belief, gender, gender identity or sexual orientation. 

A diverse workforce enables the Company to respond 
better to and reflect our audiences and consumers  
in all their diversity and it is important that a working 
environment is created which enables our employees  
to thrive and achieve their full potential. 

A number of registered disabled persons are employed, 
all of whom have had equivalent access to training and 
career development opportunities as their able-bodied 
colleagues. No employees became disabled during the 
course of their employment in 2016.

Equal opportunities
The Company is fully committed to fostering talent  
and supporting people from all backgrounds who wish to 
progress, however, appointments and promotions are and 
will continue to be made based on merit and in line with 
the skills and attributes identified for each post, including 
those identified by the Nomination Committee for the 
Board. Overall, the Company is committed to appointing 
the best available person to a role, regardless of gender.

STV has chosen not to target a specific number or 
percentage of women for its Board, but to concentrate  
its efforts on encouraging more women to remain within 
the Company and progress through the ranks to senior 
positions. Three of the 10 members of the Leadership 
Team are female as is the Company Secretary and as  
at 31 December 2016, 46% of staff were female.

Modern Slavery Act
The Company is confident that within its operations,  
and more widely across the relationships held with 
suppliers with whom we engage and partner to deliver 
our services, we comply with the requirements of the 
Modern Slavery Act in all aspects of human rights.

Health and Safety
STV is committed to compliance with all workplace  
health and safety laws and regulations, to provide  
a safe and healthy working environment. Employee 
health and accidents are monitored closely and health 
promotion programmes designed to reduce health  
risk and enhance employee well-being are regularly 
undertaken. A proactive approach to improve the 
Company’s management documentation systems,  
to provide suitable and sufficient information,  
instruction, training and supervision is in place.

GovernanceFinancial StatementsAdditional InformationStrategic Report27

First Aid training refreshers are carried out on a rolling 
basis and we have a full complement of 48 first aiders 
located throughout STV sites. There are defibrillators on 
site at Pacific Quay and Craigshaw and 12 of our staff  
are trained in their use.

STV has a proactive and responsible attitude towards 
occupational road risk management with clear procedures 
in place that are reviewed regularly so that they remain 
appropriate and to a high standard. Driving standards and 
rules are communicated to staff through STV’s Drivers 
Manual and this helps maintain the Company’s low 
accident rates.

We have continued to place our News and Creative  
teams on safety training with a Chartered Health  
and Safety Consultant who specialises in media safety 
training. A total of 17 staff this year have completed the 
safety training. In addition, two members of our News 
team attended Hostile Environment Training, focusing  
on improving medical knowledge and judgement when 
under pressure. The course was developed in response  
to journalists’ experiences and requirements in the field.

Total vehicle accidents

Number attributable to driver error

2016

2015

2014

14

7

13

8

11

6

Our environment
STV recognises that its day-to-day activities can, and  
do, have an effect on the environment. The Company’s 
environmental policy is aimed at reducing impacts  
on the environment and is part of the culture of the 
business. The Company is committed to the continuous 
improvement of its environmental performance and  
the reduction of pollution. 

Throughout 2016 we have again been able to recycle 
100% of our waste (with the introduction of RDF via our 
waste management contractor), resulting in no waste 
being diverted to landfill.

STV’s Green Travel Plan at the Glasgow headquarters 
encourages staff to use more sustainable means of 
transport to commute. To promote cycling, shower 
facilities, cycle parking and lockers are provided for 
employees. A car sharing initiative, matching up 
employees living in the same area, enabling them  
to travel to work together is managed and there are 
currently 43 members of staff taking part in this initiative. 
During 2016, STV continued recycling old mobile phones 
via ICT Reverse, who uplift all redundant mobiles and 
recycle them. During 2016, 27 handsets were recycled  
by STV and the cheque received from ICT Reverse was 
subsequently donated to the STV Children’s Appeal.

Percentage attributable to driver error

50% 62% 54%

Additional info:

Health and Safety performance in 2016
STV reports work-related accidents, diseases and 
dangerous occurrences in compliance with the  
Reporting of Injuries, Diseases and Dangerous 
Occurrences Regulation 1995 (RIDDOR). Analysis of  
the causes of accidents provides valuable information  
for implementing improvements, if and when required,  
in working practices and procedures.

The Facilities Manager is the designated senior  
manager responsible for health and safety matters.

Seven-day reportable accidents

Total of all accidents

2016

2015

2014

0

11

0

11

1

7

•   The electric car charging bays that were installed are 
proving very successful and are utilised every day by 
approximately 6 staff and we continue to promote  
use of electric vehicles throughout the business

•   Since enlisting the assistance and guidance from ESOS 
(Energy Savings Opportunity Scheme) during 2015  
STV has taken on many of their recommendations  
to lower our CO2 emissions

•   We have reviewed STV pool vehicles and leased 

vehicles and new vehicles will be of a lower CO2 rating

STV Annual Report and Accounts 2016 
 
 
 
28

Corporate responsibility

Reporting greenhouse gas emissions

Assessment parameters

Boundary summary 

All entities and all facilities either owned or under operational control were included

Materiality threshold

Materiality was set at 5%

Intensity ratio

Emissions per £m of revenue

FY2016

FY2015

Greenhouse gas emission source

(tCO2e)

(tCO2e/£m revenue)

(tCO2e)

(tCO2e/£m revenue)

Scope 1

Scope 2

Statutory total (Scope 1 & 2)

501.46

2,039.95

2,541.41

4.16

16.94

21.10

454.43

2,105.27

2,559.70

3.90

18.07

21.97

Scope 1: emissions from activities and sources we own and control e.g. cars.
Scope 2: emissions associated with our consumption of purchased electricity, heat, steam and cooling, heating offices etc.

Explanations
SCOPE 1  Travel 
Increase in the travel emissions due to: 
•   Increased travel for Productions from 2015 –  

Tour De Celeb (international travel), Dressing Room, 
Antiques Road Trip and Celebrity Antiques Road Trip. 

SCOPE 2  Energy
There has been an overall decrease in energy usage 
throughout 2016, although certain sites have seen  
an increase, for example:
•   Electricity usage has increased in Edinburgh and 
Aberdeen with increased staff and productions  
in operation (The Late Show, STV Edinburgh)

Electricity usage has decreased in Glasgow and  
Balmore with the help of more lighting replaced with  
LED lights (rather than halogen) resulting in lower  
energy consumption.

The Building Management System (‘BMS’) programming 
has been refined to minimise the use of electricity also.

Waste 
Biffa recycle 100% of any of our waste via RDF  
(refuse derived fuel), so no waste is going to landfill.

GHG emissions statement
STV has reported on all of the emission sources required 
under the Companies Act 2006 (Strategic Report and 
Directors’ Reports) Regulations 2013.

These regulations require us to state the annual 
emissions in tonnes of carbon dioxide:

i)   from activities for which we are responsible, including 

the combustion of fuel and the operation of our 
facilities; and 

ii)  resulting from the purchase of electricity, heat, steam 

or cooling by us for our own use. 

There is no prescribed methodology under the regulations, 
but the independent standard we have chosen to use  
in order to ensure effective emissions management  
and transparency in reporting, is the UK Government’s 
Environmental Reporting Guidance (2013 version). 

STV must also express its emissions by way of an intensity 
ratio to allow the comparison of our performance over 
time and also with other similar types of organisations.

GHG emissions are to be reported as a gross figure in 
tonnes of CO2e and the intensity ration we have chosen  
is CO2e per million pounds of revenue.

Rob Woodward
Chief Executive Officer

GovernanceFinancial StatementsAdditional InformationStrategic Report 
 
2929

STV
CHILDREN’S 
APPEAL
2016

The STV Children’s Appeal was launched in 2011 by  
STV and The Hunter Foundation with a commitment to 
making a difference to the lives of Scotland’s children and 
young people. In 2013, The Wood Foundation pledged  
its support for projects in the North East of Scotland.

In the six years since launch, the STV Children’s Appeal 
has raised over £13.7 million and distributed 722 big and 
small grants to charitable projects across all 32 local 
authority areas in Scotland. To date, the Appeal has 
provided much needed support to over 62,000 children, 
including practical help like food and warm clothes; 
creating opportunities for training and employability;  
and enabling social and emotional support.

The STV Children’s Appeal is proud to guarantee that all 
money raised is invested in Scotland to help children and 
young people across all areas of the country. All overheads 
are met by STV and The Hunter Foundation, meaning 
100% of donations go directly to helping those in need. 
For 2016, the Scottish Government once again committed 
to match fund the first £1m raised.

Partners
In 2016, the Appeal continued to engage with 
communities across Scotland to encourage individuals, 
schools, businesses and community groups to get involved 
with the charity on a local level. Community based 
fundraising to benefit the Appeal took place throughout 
the year – a testament to the public support generated for 
the charity – with events ranging from a sponsored super 
hero walk and bowls trick shot challenge to a sow-a-thon 
and a silent disco raising money for Scotland’s children.

Since launch the Appeal has formed fruitful partnerships 
with high profile corporate partners including Royal Bank 
of Scotland, Lidl, Optical Express and Tunnocks. This year 

the Appeal saw a number of new corporate supporters 
getting behind its cause, including Quality Meat Scotland, 
BaxterStorey Scotland, Wholesale Domestic Bathrooms 
and House of Bruar.

Employee engagement
As always, STV’s staff are great ambassadors for the 
Appeal, donating their time and energy to a range of 
fundraising activities including a tough 400 mile cycling 
challenge in September.

Throughout the year, employees are invited to visit projects 
who benefit from Appeal funding; a valuable opportunity 
to see first-hand the difference their fundraising efforts 
makes in the community. In 2016, staff raised £104,042 
for the Appeal, which was matched by the Company to 
make a £208,084 donation.

The STV Children’s Appeal was fundraising partner for  
a number of mass participation events throughout the 
year, with people across Scotland, as well as corporate 
partners and celebrity supporters, walking, running  
and cycling for the Appeal. Kiltwalk, Great Edinburgh  
Run, Great Women’s 10k and the Pedal for Scotland 
cycling challenge all saw participants raising funds  
for Scotland’s children.

Programming
In September, STV aired a series of programmes to 
highlight the work carried out by the STV Children’s 
Appeal and local fundraisers across the country to raise 
money and awareness about child poverty in Scotland. 
The line-up of programmes culminated in the annual  
live show hosted by Lorraine Kelly, who announced  
the total sum raised in 2016.

STV Annual Report and Accounts 201630

STV Children’s Appeal 2016

£2.5m RAISED

GovernanceFinancial StatementsAdditional InformationStrategic Report31

STV Annual Report and Accounts 201632

Performance review

Revenue
Total revenue increased by 3% to £120.4m (2015: 
£116.5m) with strong growth in STV Productions and 
digital revenues partly offset by a weaker national airtime 
market and lower telephony and STV Creative revenues. 
There was also the first revenues for our new operating 
division, STV ELM, which provides services to support  
the operation of the new Scottish Children’s Lottery.

Consumer division revenues were down 2% at £105.9m 
(2015: £108.2m) reflecting a weak second half national 
airtime performance which ended the year down 4% in 
total, in line with the broader television market. Regional 
airtime rose 14% excluding the impact of STV ELM, while 
digital revenues grew by 20% to £7.9m (2015: £6.6m). 
Production division deliveries increased on the prior year 
and revenues grew by 53% to £12.7m (2015: £8.3m).

The new division, STV ELM, provides operational services 
such as ticket sales and marketing, to the recently 
launched Scottish Children’s Lottery (SCL). It invoices costs 
to the SCL and the division operates on a breakeven basis.

Operating profit
Operating profit, before exceptional items, reduced by  
3% to £19.7m (2015: £20.3m) and after exceptional items 
increased by 47% to £16.9m (2015: £11.5m). Consumer 
division operating profit amounted to £19.6m (2015: 
£19.9m) as the impact of lower national airtime flowed  
to profit although this was almost fully offset by a 
combination of reduced programme costs, increased 
regional revenues and digital profit growth. This result 
includes the start up losses for City TV of £0.8m (2015: 
£1.0m) which will continue to fall as the channel expands 
geographically and is rebranded STV2. This service is 
expected to break even by the end of 2017. The operating 
margin of the Consumer division was up marginally at 
18.5% (2015: 18.4%) with the digital margin continuing  
to expand to 52% (2015: 48%) reflecting high margin  
STV Player growth.

Productions operating profit, before exceptional items, 
reduced to £0.1m (2015: £0.4m) despite the increased 
revenues. Including exceptional items, operating losses 
reduced from £4.7m in 2015 to £2.7m. This reflected 
continued increases in investment in the creative 
resource in this area which should deliver significant 
revenue and profit growth over the next 2 to 3 years.

As noted above, STV ELM operates on a breakeven basis 
and any profit generated from the sale of STV regional 
airtime to the SCL is being donated to the STV Children’s 
Appeal, after recouping incremental costs incurred  
from operating STV ELM and the costs of the STV 
Children’s Appeal.

Exceptional items
The remaining balance of goodwill related to STV 
Productions (£2.8m) has been written down following a 
further year of profit underperformance against internal 
projections. In 2015 there were 4 exceptional items 
resulting in a net after tax charge of £8.8m.

Finance costs
Net finance costs were flat at £1.2m (2015: £1.2m) and the 
IAS 19 non cash finance charge fell to £nil (2015: £0.5m).

Statutory result
The statutory result for the year after tax, exceptional 
items and IAS 19 interest was a profit of £12.6m (2015: 
£11.4m). The Group’s effective tax rate decreased to 17.0% 
(2015: 20.0%) due to the utilisation of prior year losses and 
corporation tax payments are expected to resume in 2017.

Earnings Per Share (EPS)
EPS before exceptional items and IAS 19 interest 
decreased by 1% to 39.7p (2015: 39.9p) reflecting  
the fall in operating profit and profit before tax. On a 
statutory basis, EPS amounted to 32.5p (2015: 29.8p).  
A reconciliation is included in Note 13 in the Notes to  
the Financial Statements.

Cashflow and net debt
Net debt increased by £0.7m to £26.4m (2015: £25.7m) 
with the key net debt : EBITDA ratio target of at or below 
1.0x on a covenant basis again being met at the year end. 
The cash outflow includes £5.4m of investment in STV ELM 
which will be recouped in future years. Other major cash 
outflows were £0.8m on working capital, due to the timing 
of Productions deliveries, a £3.2m investment in capital 
expenditure, £7.8m of pension deficit cash payments and 
a 26% increase in cash dividend payments during 2016  
to £4.3m. The increased final dividend announced for 
2016 will impact cashflow in 2017. 

GovernanceFinancial StatementsAdditional InformationStrategic Report33

The Group’s preferred measure of operating profit 
converted to free cashflow, defined as operating  
profit plus depreciation, amortisation and share based 
payments, less working capital movements, excluding 
STV ELM investment and capital expenditure, improved  
to 89% (2015: 86%). This is slightly below the ongoing 
90% target due to higher capital expenditure and 
changes in working capital.

Pensions
In December 2016 the Group announced a new 11 year 
deficit funding plan which is detailed in Note 30 in the 
Notes to the Financial Statements. This will fully fund  
the pre-tax £129.9m triennial trustees’ valuation deficit 
calculated as at 30 November 2016.

Viability statement
The Group has a strategic plan for the next three financial 
years which the Directors review at least annually. The 
three year plan reflects the Group’s strategy as set out  
on pages 6 to 38. The plan also includes a number of 
important assumptions about the necessary capital 
investments to implement the strategy and models the 
expected cash flows including dividends as well as other 
key financial and performance indicators over the period.

The Directors have used this planning period as the basis 
to assess the ongoing viability of the Group over the next 
three years, although the Group’s business model is 
open-ended and there is no known threat to its viability 
beyond that period.

In making the viability statement the Directors have  
also considered the resilience of the Group to a number  
of severe but plausible scenarios. These scenarios took 
into account the aspects of the principal risks disclosed  
on pages 34 and 35.

This sensitivity analysis on the scenarios considered  
the potential impacts of these matters on the Group’s 
businesses, future performance, solvency and liquidity 
over the planning period and the effectiveness of any 
mitigating actions that the Directors could take.

Based on this assessment, the Directors confirm that  
they have a reasonable expectation that the Group will  
be able to continue in operation and meet its liabilities  
as they fall due over the three year planning period.

As part of the valuation process a formal health study 
was undertaken by a third party on approx 40% of the 
pensioner members of the Group’s two defined benefit 
pension schemes. The outcomes from this study have 
been reflected in an updating of the Group’s IAS 19 
mortality assumptions and has resulted in an average 
increase in male pensioner longevity, the category which 
accounts for the largest element of the schemes’ liabilities, 
of approx 3.6 years and a deficit increase of £55.9m. 

The investment management of the schemes’ assets  
was also transferred to fiduciary manager PSolve during 
2016. This has resulted in a significant reduction in the 
schemes’ risk profile with the 20 year Value at Risk 
measure halved to approx £60m.

The IAS 19 deficit has increased to £88.8m (2015: £7.8m) 
pre-tax, £72.6m (2015: £6.3m) post-tax due partly to the 
mortality assumption change noted above and also to 
decreased corporate bond yields. Reference Note 30, 
page 106.

Balance sheet
The principal movements on the Group’s balance sheet 
were the reduction in goodwill, increase in the IAS pension 
deficit, the receivable balance from the Scottish Children’s 
Lottery and related movements in deferred tax, all of 
which are discussed above.

STV Annual Report and Accounts 201634

Principal risks and uncertainties

Like most businesses, STV Group plc 
is exposed to a number of risks  
which could have an impact on our 
operating results, financial condition 
and prospects and there are rigorous 
internal systems to identify, monitor 
and manage any risks to the business.

STV’s risk register sets out the key risks that have been 
identified throughout the business, allocating an owner  
to each, together with the risk impact and risk likelihood. 
These are scored both on a gross and, after the current 
mitigating controls have been taken into account, a net 
basis. The effectiveness of the current mitigating controls 
is graded as strong, adequate or weak and any additional 
controls required are also noted. The register is reviewed 
and updated on an ongoing basis both at an operational 
level and on a biannual basis by the Board, with the Audit 
Committee conducting an in-depth annual review.

The Directors confirm they have carried out a robust 
assessment of the principal risks facing the Company and 
during 2016 two additional risks emerged, namely the 
impact of a possible second independence referendum 
and the reputational risk of the lottery operation. There 
were no significant changes to the other principal risks.

All of the risks identified have been fully evaluated and 
taken into account in preparing the budgets and forecasts 
which support going concern, viability statement and 
impairment assessments. The risks have also been 
reviewed and agreed with the internal auditors.

Regulatory environment
Our television business is operated under licences which 
are regulated by Ofcom and the key Channel 3 licences 
have a term that runs to the end of 2024. These Channel 3 
licences contain conditions around contribution to public 
service broadcasting, programme production and 
compliance with Ofcom’s codes. As licensees, it is STV’s 
responsibility to ensure that the terms of these licences are 
adhered to and measures have been put in place internally 
to ensure that this occurs. In the event of any serious or 
repeated breaches, Ofcom has powers to impose sanctions 
on licensees including, in the most extreme circumstances, 
financial penalties or revocation of licences.

Dependence on advertising
STV’s sales, expenses and operating results could vary 
from period to period as a result of a variety of factors, 
some of which are outside STV’s control. These factors 
include general economic conditions; conditions specific 
to general advertising markets including the commercial 
television market; trends in sales, capital expenditure and 
other costs, and the introduction of new services and 
products by us or our competitors. In response to an 
ever-changing operating and competitive environment, 
STV may elect from time to time to make certain  
pricing, service or marketing decisions that could have  
a material adverse effect on sales, results of operations 
and financial conditions.

Performance of the ITV Network
The majority of STV’s programming content is provided by 
the ITV Network. Therefore, its ability to attract and retain 
audiences and the advertising airtime sales performance 
of ITV’s sales house – which is responsible for the sale of 
STV’s UK national airtime and sponsorship to advertisers – 
are factors that affect performance. This relationship is 
managed closely, with regular updates on programme and 
schedule developments being provided and through STV’s 
Commercial Director who manages the sales relationship 
with ITV. The terms of the Airtime Sales Agreement  
with ITV were amended in December 2016 to provide 
improved efficiency, simplicity and transparency. 

Pension scheme shortfalls
The STV pension schemes’ investment strategy is 
calculated to reduce any market movement impacts. 
However, it is possible that the Group may be required to 
increase its contributions to cover an increase in the cost 
of funding future pension benefits or to cover funding 
shortfalls which could have an adverse impact on results 
and cash flow. This position is kept under regular review 
by the Board. In December 2016 agreement was reached 
with the trustees of the Company’s defined benefit 
pension schemes on the 1 January 2015 triennial 
actuarial funding valuations and an 11 year deficit 
recovery plan. During 2016 the trustees selected PSolve 
as investment manager for the schemes’ assets and this 
is intended to increase returns and meet the schemes’ 
long term funding objectives.

Possible second independence referendum
STV Group plc is both headquartered and incorporated  
in Scotland. Following the result of the EU referendum,  
it is uncertain whether there will be a further referendum 
on Scottish independence and, if there is to be one, the 
timing and the outcome are also unknown. The Board  
has discussed fully the potential impact of independence 
and continues to monitor the ongoing debate, concluding 
that there are no significant issues specific to STV were 

GovernanceFinancial StatementsAdditional InformationStrategic ReportScotland to become an independent country. However,  
a vote by Scotland to leave the UK would likely lead to 
increased volatility in advertising markets and also in 
financial markets, fundamental changes to which could 
impact on the Group’s debt funding arrangements and 
overall leverage over time. The Group has put in place  
a number of measures which provide STV with some  
level of mitigation in these circumstances, such as  
the Network Affiliate Agreement with ITV in relation  
to volatile advertising markets and the Group’s bank 
facilities maturing in the medium term (2019) together 
with half of the core net debt (£15m) being subject to 
interest rate hedges to July 2018 to reduce exposure to 
financial market movements. In addition, the Scottish 
Government has agreed that our Public Service Broadcast 
licences will be respected through their full duration.

While the risks are difficult to predict and quantify as 
there are so many variables, the Board has agreed it is 
comfortable with the Group’s exposure to the current 
level of risk.

Reputational and financial risk of lottery operation
The Scottish Children’s Lottery, a new charitable lottery  
to raise money for children in Scotland, was launched  
in October 2016. The Lottery engages the services of  
an External Lottery Manager, STV ELM Limited, which  
is a subsidiary of STV Group plc, to deliver the lottery 
product to consumers.

The Lottery was awarded licences by the UK Gambling 
Commission and while operated independently of STV,  
in accordance with the requirements of these licences,  
it is provided financial support by STV. Accordingly, 
although responsibility for operating the Lottery and 
ensuring that the terms of the licence are adhered to lies 
with STV ELM Limited, there is a reputational risk to STV, 
as the holding company, from any issues related to the 
operation of the Lottery.

Internal controls have been put in place to ensure that 
the terms of the operating licence are adhered to as the 
Gambling Commission has powers to impose sanctions on 
licensees in the event of any serious or repeated breaches, 
including financial penalties or revocation of licence.

In the event that the Lottery was unsuccessful then  
the recoverability of the Scottish Children’s Lottery  
debtor would be at risk.

35

Financial
The overall financial position of STV may be constrained 
by the Group’s leverage and other debt arrangements. 
An increase in LIBOR interest rates could have an adverse 
impact on the financial position and business results. STV 
is exposed to a variety of financial risks that arise from and 
apply to its activities: currency risk, credit risk, liquidity risk 
and cash flow interest rate risk. The Group’s borrowings are 
denominated in Sterling which is also the Group’s intra-UK 
net currency flow. The Group’s overall risk management 
programme focuses on the unpredictability of financial 
markets and seeks to minimise potential adverse effects 
on financial performance.

STV uses derivative financial instruments to hedge  
certain risk exposures.

Risk management is carried out under policies approved 
by the Board with financial risks being identified, evaluated 
and hedged in close co-operation with the operating 
divisions. The Board provides written principles for overall 
risk management, as well as written policies covering 
specific areas, such as foreign exchange risk, interest  
rate risk, credit risk, use of financial instruments and 
investing excess liquidity.

a)   Currency risk
STV operates almost wholly within the UK and is  
exposed to minimal currency risk. The Group’s borrowings 
are denominated in Sterling which is also the Group’s 
intra-UK net currency flow. Currency risk arises primarily 
with respect to the Euro and US dollar and from future 
commercial transactions and trade assets and liabilities  
in foreign currencies.

b) Credit risk
STV has no significant concentration of credit risk.  
It has policies in place to ensure that sales are made to 
customers with an appropriate credit history. Derivative 
transaction counterparties are limited to high-credit 
quality financial institutions.

c) Liquidity risk
Prudent liquidity management implies maintaining 
sufficient cash and marketable securities, the availability 
of funding through an adequate amount of committed 
credit facilities and the ability to close out market 
positions. Due to the nature of the underlying business, 
the aim is to maintain flexibility in funding by keeping 
committed credit lines available.

d) Cash flow interest rate risk
STV has no significant interest bearing assets and its 
income and operating cash flows are substantially 
independent of changes in market interest rates.

STV Annual Report and Accounts 201636

Risk management

Risk management and internal control 

Identify risks

Measure, control 
and monitor

Assess and 
analyse risks

Implement risk 
management actions

Develop risk 
management plan

The Board considers risk management to be a key 
business discipline designed to balance risk and reward 
and to protect the Group against uncertainties that  
could threaten the achievement of business objectives.  
It is inherent in the Company’s business and activities  
and the review of risk and risk management is embedded 
throughout the Company. The ability to identify, assess, 
monitor and manage each type of risk to which the 
Company is exposed is an important factor in its financial 
soundness, performance, reputation and future success. 
The management of risk is considered to be of vital 
importance and as such, it is a matter for the full Board 
and not delegated to a committee. Accordingly, the 
Directors have overall responsibility for establishing  
and maintaining an adequate system of internal controls 
and risk management policies and also for reviewing  
the effectiveness of each. This is communicated to the 
Leadership Team and each member is accountable  
for all risks assumed in their respective areas of 
responsibility and for the execution of appropriate  
risk management discipline.

During the year a thorough review of STV’s risk register 
was carried out, facilitated by the internal auditors. The 
process involved one on one structured interviews with 
senior management and a half day workshop with the 
Leadership Team.

This was designed to challenge and update the current 
STV risk profile through:

(i)  

(ii) 

 identifying any new or emerging risks to STV’s 
objectives reflecting the current environment  
and strategic priorities
 assessing and prioritising the impact and likelihood  
of the most significant risks

(iii)   considering the presence and operating  

effectiveness of key controls.

This has ensured that the risk register continues  
to be a current and relevant document allowing:

•   the key risks facing STV to be easily identified  

and summarised

•  actions taken to improve controls to be tracked
•  changes to the risk portfolio to be monitored.

A formal risk management policy, approved by the  
Board, was put in place, which defines the objectives  
of and commitment to risk management. The policy sets 
out the Group’s risk appetite together with how identified 
risks are managed and monitored as well as detailing 
how risk management is embedded within the Group.

During 2016, the following reviews were carried out by  
the internal auditors: (i) core financial control framework; 
(ii) intellectual property; (iii) IT security and cyber risks; 
and (iv) governance and management arrangements  
of the lottery project.

The system is designed to manage rather than eliminate 
risk and internal control can only provide reasonable and 
not absolute assurance against material misstatement  
or loss. All points raised by the internal auditors were 
addressed and executive management believes that the 
control environment has been strengthened further by 
the actions taken. During the year a follow up review of  
all recommendations made by the internal auditors over 
the past 18 months was carried out. This involved liaising 
with those employees across the business who had  
been allocated the responsibility of executing the 
recommendations raised to ensure that these had been 
acted upon. No significant control failings were identified.

In addition to both the external and the internal audit, 
the following key controls are in place:

•   a comprehensive financial review cycle, which includes 
a detailed budgeting process where business units 
prepare budgets for approval by the Board, monthly 

GovernanceFinancial StatementsAdditional InformationStrategic Report 
 
37

reporting of trading results for review and, where 
necessary, corrective action as well as detailed and 
regular re-forecasting

•   clearly defined management structure and delegation 
of authority to committees of the Board, subsidiary 
boards and associated business units

•   applying appropriate accounting policies within  
the framework of IFRS and ensuring these are 
consistently applied

•   making judgements and preparing estimates that  

are reasonable and prudent

•   operating within the guidelines of all the disclosure 

•   high recruitment standards and formal career 

advice provided by UK statute

development and training to ensure the integrity  
and competence of staff

•   regular reviews of key performance indicators and 
business risks and consequent steps to manage  
any matters arising

•   procedures for the approval of capital expenditure
•   monthly monitoring and re-forecasting of results 
against budget, with major variances followed up  
and management action taken where appropriate
•   ongoing procedures to identify, evaluate and manage 
significant risks faced by the business and procedures 
to monitor the control systems in place to reduce  
these risks to an acceptable level

•   provision to the Board and management of relevant, 

accurate and timely information based on 
comprehensive management information systems, 
which are continually being improved and updated.

A highly detailed review process conducted on a multi-level 
basis ensures that the consolidated Group accounts are 
prepared having taken into account the internal control 
procedures and risk management strategies outlined above.

The Company has a strong internal control and risk 
management system in place in relation both to the 
financial reporting process and the process for preparing 
the consolidated accounts. The purpose of these is to 
ensure that the internal and external financial statements 
are presented in accordance with the relevant reporting 
standards and the disclosure requirements for listed 
companies, as well as to ensure that the financial 
statements give a true and fair view, free from  
material misstatement.

The Board is satisfied that these responsibilities are met 
through applying the following procedures which are 
supported by the Group’s system of internal control:

•   using an appropriate system of accounting records, 

capable of operating with reasonable accuracy to be 
compliant with financial and legal reporting requirements. 
The basis used to prepare STV’s financial statements is 
the International Financial Reporting Standards (IFRS) as 
adopted by the European Union. The Company financial 
statements and Directors’ Remuneration Report are 
prepared in accordance with applicable law and IFRS
•   using IFRS to ensure a true and fair view of the state  
of affairs of the Group, including the profit or loss for 
the period

•   considering whether adoption of the going concern 

basis is appropriate

•   maintaining robust assurance processes and controls 

over financial reporting procedures

•   extending these principles to half-yearly reports and 

other reports in the public domain.

Identified risks are mitigated through unambiguous 
business processes with integrated risk management 
activities, segregation of duties and appropriate delegation 
of authority. Each role within the Company is well-defined 
with clear responsibilities and a transparent reporting 
structure. The Company’s business processes include 
financial controls regarding the approval and accounting 
of business transactions and the financial reporting 
process has controls regarding recognition, measurement 
and disclosure. These include the application of critical 
accounting policies and estimates, in individual 
subsidiaries as well as in the consolidated accounts.

Regular review is vital to ensure that the risk culture 
continues to be embedded throughout the Company  
and that the risk framework is operating effectively.  
It also provides the Board and the Audit Committee with 
an overall view of the Company’s risk profile, identifying 
any major exposures and mitigating actions.

The Company has in place a Whistleblowing Policy 
through which staff can, in confidence, raise concerns 
about possible improprieties either in the conduct of 
others in the business or in the way the business is run. 
Concerns can relate to actual or potential breaches of law 
or Company policy, including those relating to accounting, 
risk issues, internal controls, auditing issues and related 
matters. All matters raised will be investigated and 
reported to the Audit Committee.

The risk management framework and internal controls 
system across the Company, which are subject to 
continuous development, provides the basis on which 
the Company has complied with the Code provisions on 
internal control. These have been put in place in order 
that the Board can satisfy itself that management has 
understood the risks and has implemented and monitored 
appropriate policies and controls, enabling the Board to be 
provided with timely information so that it can discharge 
its own responsibilities.

STV Annual Report and Accounts 2016 
 
 
38

Risk management

Risk appetite
STV’s risk appetite can best be demonstrated through the following table:

Risk category

Reputation

Compliance & regulatory

Financial

Technology

Opportunities

TV Market

Operational

Pensions

People & culture

<

<

<

<

<

Unacceptable to take risks

Higher willingness to take risks

1

2

3

4

5

6

7

8

9

10

>

<

<

<

>

>

>

>

>

<

>

>

>

Reputation
STV places great importance on upholding its high 
reputation and therefore has a low appetite for risk  
in conducting any activities that puts its reputation in 
jeopardy, could lead to undue adverse publicity or could 
lead to loss of confidence by the Scottish and UK political 
establishments or by its shareholders and stakeholders.

Compliance and regulatory
It is critical that STV conducts itself in a compliant 
manner at all times, particularly in relation to its 
broadcasting licences and it has no appetite for  
any breaches of statute or regulation.

Financial
STV aims to maintain its long term financial viability  
and overall financial strength although recognises that 
sometimes taking a small amount of risk is necessary. 
However, STV is comfortable in accepting this risk 
provided always that the potential benefits and risks  
are fully understood before developments are authorised 
and sensible measures to mitigate risk are established.

The above statements take priority  
over the statements made below
Technology
STV is reliant upon various forms of technology for  
the transmission of its programmes and the successful 
operation of its business and has a low appetite for risk  
in these areas.

Opportunities
New opportunities, projects, collaborations, joint ventures, 
mergers and acquisitions are periodically considered by 
STV as means of growing its business and these inevitably 
involve some element of risk. STV has a strong appetite for 
the development of such opportunities provided always 

that the potential benefits and risks are fully understood 
and that appropriate mitigation measures are in place.

TV market
Various aspects of the TV market are, to an extent, 
outwith the control of STV, such as advertising revenue; 
Video on Demand (VoD); and pay TV but are vital to STV’s 
success. Accordingly, STV has a modest appetite for risk  
in activities within this area.

Operational
STV faces various operational risks (inadequate or failed 
procedures, systems or policies) in the running of its 
business and accepts a medium level of risk around such 
areas provided that potential benefits and risks are fully 
understood and sensible measures are put in place to 
mitigate these.

Pensions
There are shortfalls in STV’s two defined benefit pension 
schemes and while the investment strategy is calculated 
to reduce any material market movement impacts, various 
measures are being taken to reduce the deficit. STV has  
a low risk appetite in respect of its pension deficits.

People and culture
STV’s Directors and staff are the driving force behind its 
progress and achievements to date and accordingly it aims 
to employ the right people for the right job while developing 
the full potential of all staff. In this regard it considers 
equality, diversity, dignity and respect to be of paramount 
importance together with employee development and 
the health and safety of employees. It has a low appetite 
for any deviation from its standards in these areas.

Rob Woodward
Chief Executive Officer

GovernanceFinancial StatementsAdditional InformationStrategic Report39

Accountability
Risk is inherent in the Company’s business and activities 
and the Board has responsibility for establishing a 
framework of prudent and effective controls to enable risk 
to be assessed and managed. The review of risk and risk 
management is embedded throughout the Company and 
further information can be found in the Risk Management 
section of the Strategic Report on pages 36 to 38.

Remuneration
The Remuneration Committee ensures that our 
remuneration framework is appropriately structured,  
in a fair and responsible manner and our current 
remuneration policy was approved by shareholders  
at the 2015 AGM and will remain in place until a further 
policy vote is required in 2018. The annual report on 
remuneration, which will be subject to an advisory  
vote, can be found on pages 60 to 67. 

Relationship with shareholders
The AGM provides an opportunity for shareholders to meet 
the Board and to ask questions. Our 2017 AGM will be held 
on 25 April 2017 at Pacific Quay and we look forward to 
meeting the shareholders who are able to attend.

Compliance with the UK Corporate Governance Code
The Board considers that, in respect to the financial year 
ended 31 December 2016, the Company has complied fully 
with the UK Corporate Governance Code 2014 (the Code) 
and this section, together with the report by the Directors 
on Remuneration, set out on pages 55 to 67, describes  
in greater detail how the principles and provisions of the 
Code have been complied with. The Code is published by 
the Financial Reporting Council from whom paper and 
downloadable versions can be obtained via its website: 
www.frc.org.uk.

Finally, I would like to thank my fellow Directors for their 
continued support. Together we can continue to maintain 
a strong and effective governance structure to enable the 
business to deliver its strategy, generate shareholder value 
and safeguard our shareholders’ long-term interests.

Baroness Margaret Ford
Chairman

Introduction to governance

Leadership and diversity
At STV, we seek to maintain the highest standards  
of corporate governance and create a working culture 
where honesty, openness and fairness are valued.  
An important distinction between the management,  
led by Rob Woodward, Chief Executive Officer, and  
the Board is that the management is responsible for 
running the business while the Board, acting under  
my leadership, provides constructive challenge to 
management which is necessary to create accountability 
and drive performance. This results in an environment 
that creates and preserves value for shareholders. 

While all Board appointments are based on meritocracy 
with the prime consideration being to maintain and 
enhance the Board’s overall effectiveness, we recognise 
that diversity in all its aspects, including gender diversity, is 
an important factor to take into consideration. The Board is 
committed to improving diversity in its membership in the 
broadest sense. Information on the Group’s approach to 
diversity and inclusion is set out in the Strategic Report on 
pages 6 to 38 and further information on the number of 
women within the organisation can be found on page 52.

Effectiveness
The Board is collectively responsible for the long-term 
success of the Group with the over-arching aim of 
safeguarding shareholders interests and the STV culture 
requires that Directors and employees act with integrity 
and conduct themselves to the highest ethical standard 
to promote and maintain trust.

Performance evaluation of the Board, its Committees and 
individual Directors takes place on an annual basis and the 
2016 evaluation was internally facilitated. I spoke with all 
Board members individually, having first ascertained their 
views on a broad range of areas including composition, 
strategy, experience, effectiveness, shareholders and 
communication between Board members. Further details 
on the process can be found on pages 52 and 53 but the 
overall conclusion was that the Board and its Committees 
were working in an effective and constructive manner.

The Board is mindful of the tenure of the Non-Executive 
Directors and the benefits of refreshing the experience, 
skills and diversity present on the Board. In light of this, 
during the year the Nomination Committee undertook  
an evaluation of Non-Executive Director succession and 
commenced a recruitment process, culminating in the 
appointment of Simon Miller in December 2016. Further 
details can be found in the Nomination Committee report 
on page 47. 

STV Annual Report and Accounts 201640

Board of Directors

Margaret Ford 
Chairman
Appointed: June 2013
Committees: Nomination (Chair)
Margaret Ford has over 20 years 
experience as a non-executive Director  
and Chairman of private and listed 
companies and extensive experience of 
working with Government. She is currently 
a non-executive director of Segro plc and 
was previously a non-executive director  
of Taylor Wimpey plc and the former 
chairman of both Grainger plc and 
Barchester Healthcare Limited. Margaret 
is Chairman of the Tennis Foundation and 
National President of the British Epilepsy 
Association. From 2009 to 2012, she was  
a member of the Olympic Board and 
Chairman of the Olympic Park Legacy 
Company. She was appointed to the 
House of Lords in 2006 and sits as an 
Independent Peer. Margaret is Chairman 
of the STV Children’s Appeal and in March 
2015, was elected a Fellow of the Royal 
Society of Edinburgh. 

Rob Woodward 
Chief Executive Officer
Appointed: February 2007
Previously, Rob was Commercial Director  
of Channel 4 Television Corporation  
and on the main board. He achieved a 
dramatic turnaround of legacy businesses 
and built a set of successful new media 
and digital businesses. Rob was previously 
an MD of UBS and global COO of corporate 
finance in Media and Communications. 
Prior to this he was Managing Partner of 
Deloitte’s European Telecoms Media and 
Technology business and UK strategy 
consulting practice. Rob is a trustee  
of the STV Children’s Appeal and also  
a trustee of the Royal Television Society. 
He is Chair, City, University of London and  
is a non-executive director of Blancco 
Technology plc. In 2014 Rob was 
appointed Chairman of the Developing 
the Young Workforce National Group, 
which is leading work to support 
improving employment opportunities  
for Scotland’s young workforce. 

George Watt 
Chief Financial Officer
Appointed: February 2001
Appointed to the Board in February 2001 
as Group Finance Director. George is a 
member of the Institute of Chartered 
Accountants in Scotland. He joined the 
Company in 1998 as Group Financial 
Controller and Treasurer and prior to this 
worked with KPMG’s audit and assurance 
services practice in the UK and also in the 
US. George is a non-executive director of 
DeltaDNA Limited and SpaceandPeople 
plc. George is also an executive 
committee member of the Scottish 
Council for Development and Industry  
and a trustee of the STV Children’s Appeal. 

David Shearer
Senior Independent Director
Appointed: February 2007
Committees: Audit (Chair); Nomination 
David is an experienced non-executive 
director, corporate financier and 
turnaround specialist and was previously 
senior partner for Scotland & Northern 
Ireland and a UK Executive Board member 
of Deloitte LLP. He is Chairman of Liberty 
Living Group, Aberdeen New Dawn 
Investment Trust plc and the Scottish 
Edge Fund and a director of Mithras 
Investment Trust plc and Speedy Hire plc. 
He was previously the Co-Chairman of 
Martin Currie (Holdings) Limited, Chairman 
of Mouchel Group and Crest Nicholson plc 
and a non-executive director of City Inn 
Limited in each case standing down after 
completing the successful restructuring  
of these businesses. He was also a 
non-executive director of Renold plc  
and Superglass Holdings plc.

left to right by row, from top left
Margaret Ford
Rob Woodward
George Watt 
Simon Miller 
Anne Marie Cannon
David Shearer
Michael Jackson 
Christian Woolfenden
Ian Steele

Strategic ReportFinancial StatementsAdditional InformationGovernance 
41

Michael Jackson 
Non-Executive Director
Appointed: May 2009
Committees: Remuneration
Michael is an advisor, investor and director 
for digital and television businesses in the 
US and UK. Previously he was President  
of Programming at InterActiveCorp,  
the internet conglomerate, where  
he was responsible for overseeing the 
development, acquisition and distribution 
of content based websites. Prior to this 
Michael was Chairman of Universal 
Television Group, in charge of the creative 
and strategic direction of the television 
business. He served four years as Chief 
Executive Officer of Channel 4 Television, 
where, in addition to commissioning 
programmes, he refocused the channel to 
exploit digital opportunities and launched 
two new channels, FilmFour and E4. 
Before joining Channel 4, Michael worked 
as Controller of BBC One and Director of 
Television, and as Controller of BBC Two. 
He was previously a non-executive 
director of EMI Group plc. Michael is  
a non-executive director of Two Cities 
Television, an independent drama supplier 
and of Peters, Fraser and Dunlop, the 
literary agency. He is also producing 
“Civilisations” for the BBC and PBS. 

Christian Woolfenden
Non-Executive Director 
Appointed: June 2014
Committees: Audit
Christian has extensive operational, 
consumer marketing and digital 
experience. Previously, he was Chief 
Marketing Officer for Lyst.com, the online 
fashion retailer and Managing Director  
for Paddy Power, the betting and gaming 
operator. Prior to that he was Global  
Brand Director for Bacardi, responsible for 
marketing and product innovation in over 
20 markets worldwide. Christian began  
his career at Procter & Gamble working in 
both finance and marketing roles across 
key European businesses. Christian is a 
non-executive director of Rentify Ltd.

Anne Marie Cannon 
Non-Executive Director
Appointed: November 2014 
Committees: Audit; Remuneration
Anne Marie has over 30 years experience  
in the energy industry and investment 
banking. Anne Marie was a senior advisor 
at Morgan Stanley for over 14 years 
specialising in international upstream 
mergers and acquisitions. Anne Marie has 
previously held financial and commercial 
roles with Shell UK, J Henry Schroder 
Wagg and Thomson North Sea and was 
an executive director on the boards of 
Hardy Oil and Gas and British Borneo.  
She is currently a non-executive director  
of Premier Oil plc and Aker ASA and is 
Deputy Chair of Aker BP ASA. 

Ian Steele
Non-Executive Director
Appointed: November 2015
Committees: Audit; Remuneration; 
Nomination
Ian qualified as a CA in 1980 with Arthur 
Young McClelland Moores. His subsequent 
career involved time with The British Linen 
Bank, Touche Ross, Rutherford Manson 
Dowds and Deloitte. Ian recently retired 
as Senior Partner for Deloitte in Scotland 
and Northern Ireland. Prior to retiring, he 
had been on the UK Board of Deloitte LLP 
for over eight years. Ian was a Corporate 
Finance Advisory Partner with Deloitte and 
was Head of Global Advisory for some three 
years and has recently joined the Council of 
The Institute of Chartered Accountants of 
Scotland. Ian is a non-executive director 
of Killinchy Aerospace Holdings Limited, 
the principal trading subsidiary of which  
is Martin-Baker Aircraft Company Limited 
and of Iomart Group plc. 

Simon Miller 
Non-Executive Director
Appointed: December 2016
Simon is an experienced company director 
and chair with exposure to a wide range of 
financial, commercial and manufacturing 
businesses in both executive and non 
executive roles. He is currently chairman  
of Brewin Dolphin Holdings PLC; chairman 
of Blackrock North American Income plc; 
chairman of JP Morgan Global Convertibles 
Income Fund Ltd and non-executive 
director of Scottish Friendly Assurance 
Limited. Simon read Law at Cambridge.

STV Annual Report and Accounts 2016

STV Annual Report and Accounts 201642

Corporate governance report

Principles statement
STV Group plc is fully committed to the highest standards of corporate governance, believing that such 
standards are vital to overall business integrity and performance and considers it crucial that it conducts itself 
honestly, transparently and responsibly. During the financial year ending 31 December 2016, the Company was 
subject to the provisions of the UK Corporate Governance Code (2014), which it considers it fully complied with. 

The Board has a critical role to play in shaping business performance while creating and delivering long term 
return for shareholders. This requires it to determine business strategy and the Company’s appetite for risk; to 
monitor management’s performance in delivering against that strategy and ensure that the risk management 
measures and internal controls put in place are appropriate and effective. The Board must ensure that the 
funding and talent available to the business will support it in the longer term and must remain aware of the 
Company’s obligations to its shareholders and other stakeholders, responding to their needs with transparent 
reporting and active engagement.

Board of Directors
The membership of the Board throughout the year and up to the date of signing the financial statements  
was as follows:

Chairman

Baroness Margaret Ford

Chief Executive Officer

Rob Woodward

Chief Financial Officer

George Watt

Non-Executive Directors

 David Shearer (Senior Independent Director) 
Michael Jackson 
Genevieve Shore (resigned 2 June 2016) 
Christian Woolfenden 
Anne Marie Cannon 
Ian Steele 
Simon Miller (appointed 2 December 2016)

The powers of the Directors (including in relation to the issue or buy back of shares) are exercisable in 
accordance with the Companies Act and the Company’s Articles of Association. Any amendments to the 
Company’s Articles of Association require a special resolution in accordance with the Companies Act 2006.

Board of Directors

  11%  Chairman
  22%  Executive Directors
  67%  Non-Executive Directors

Strategic ReportFinancial StatementsAdditional InformationGovernance 
43

Board appointment, balance and independence
The Board has considered the independence of the Non-Executive Directors and regards all of the current 
Directors to be of independent character and judgement.

The Non-Executives mix of skills and wide-ranging business experience is a major contribution to the proper 
functioning of the Board and its Committees, ensuring that matters are debated and that no individual or group 
dominates the Board’s decision-making processes. Non-Executive Directors have a particular responsibility for 
ensuring that the business strategies proposed are fully discussed and critically reviewed and their collective 
experience and broad range of skills gained through a range of sectors means they can constructively 
challenge management in relation both to the development of strategy and performance against the  
goals set by the Board.

The Non-Executive Directors do not participate in any share option or pension scheme of the Company.

All Directors have access to the advice and services of the Company Secretary and, at the Company’s expense, 
the Company’s legal advisors. The Company Secretary is an employee of the Company and attends all meetings 
of the Board and its committees. She is responsible for making sure that all Board procedures are observed and 
for advising the Board on corporate governance matters. She also has responsibility for ensuring the flow of 
information within the Board, its committees and between senior management and Non-Executive Directors.

Board responsibilities
There is a well-established division of authority and responsibility within the Company through the separation 
of the roles of Chairman and Chief Executive which is set out in writing and has been approved by the Board.

The Chairman is responsible for leadership of the Board, ensuring its effectiveness and that Directors receive 
accurate, timely and clear information, as well as setting the agenda. She provides a conduit for communication 
to and from shareholders and facilitates the contribution of the Non-Executive Directors while ensuring 
constructive relations between the Executive and Non-Executive Directors.

The Board has responsibility for making all key strategic, management and commercial decisions which are 
necessary for the conduct of the Company’s business as a whole, including the approval of corporate strategy, 
annual budgets, interim and full year financial statements and reports, dividends, accounting policies and all 
significant capital projects, acquisitions and disposals. The Chief Executive and his management team are 
responsible for developing the appropriate business strategy and, once approved by the Board, for ensuring  
that the strategy is effectively implemented in accordance with the approved operating plan and within a 
sound system of internal controls to achieve the agreed objectives. He creates a framework of strategy, values, 
organisation and objectives to ensure the successful delivery of results, and allocates decision making and 
responsibilities accordingly. Compliance with policies and achievement against objectives is monitored by  
the Board through monthly and quarterly performance reporting and budget updates.

STV Annual Report and Accounts 2016 
44

Corporate governance report

It is the duty of all Directors to promote the success of the Company for the benefit of its members as a whole, 
and in doing so, to have regard, amongst other matters, to the:

•  likely long term-consequences of any decision
•  interests of the Company’s employees
•  need to foster the Company’s business relationships
•  impact of the Company’s operations on the community and the environment
•  desirability of maintaining a reputation for high standards of business conduct
•  need to act fairly as between members of the Company.

The Senior Independent Director is available to shareholders should they request a meeting or have concerns 
which they have been unable to resolve through normal channels or when such channels would be inappropriate. 
He provides a communication conduit between the Chairman and the Non-Executive Directors and is responsible 
for leading the Non-Executives discussion on the Chairman’s performance at the annual performance review.

The Board recognises that it is accountable to the Company’s shareholders for good governance to ensure 
efficient and effective management in order to deliver shareholder value over the long-term.

Board meetings
Attendance of Board members at Board and Committee meetings held in 2016 is set out below:

Board

Audit  
Committee

Remuneration 
Committee

Nomination  
Committee

Number of meetings held:

Attendance:
Margaret Ford 

David Shearer

Rob Woodward

George Watt

Michael Jackson

Genevieve Shore (resigned 2 June 2016)

Christian Woolfenden 

Anne Marie Cannon 

Ian Steele

Simon Miller (appointed 2 December 2016)

*  Attended at the invitation of the respective Chairman
**  Appointed to the Committees on 21 June 2016
*** Appointed Chairman on 21 June 2016

8

8

8

8

8

7

2

6

8

8

1

3

3*

3

3*

3*

2

3

3

5

4*

 1*

1*

1*

3

2

1*

5***

5

4

4

3

1*

1

2**

The Board meets regularly, at least eight times a year with additional meetings taking place as and when 
required. The Board has adopted a schedule of matters reserved for its decision which can be found on the 
Company’s website at www.stvplc.tv, the principal matters being approval of:

•   financial statements and shareholder circulars; dividend policy;  

significant changes in accounting policies or practices

•   Board and committee appointments and terms of reference;  

terms and conditions of Non-Executive and Executive Directors
•   the Company’s long-term objectives and commercial strategy;  

annual operating and capital expenditure budgets

•  material contracts and significant variations in terms of the Company’s borrowing facilities
•  corporate activity, which is subject to the City Code on Takeovers and Mergers or of a material nature
•  major changes to the Company’s pension schemes, share schemes and treasury policy
•  risk management, internal control policies and corporate governance arrangements.

Strategic ReportFinancial StatementsAdditional InformationGovernance45

All Directors, with the exception of Mr Woolfenden, who had a prior commitment, attended the 2016 annual 
Strategy Day in October at which the future of the business was considered in a wider context. Presentations 
from external contributors, including some of the Company’s advisors, provided different perspectives on 
Scotland, the industry and on STV itself and Directors agreed that thinking strategically about the big issues 
shaping the Company’s future made for a stimulating day.

When a Director is unable to attend or dial in to a Board or Committee meeting, he or she receives the papers 
for consideration at that meeting and has the opportunity to discuss any issues or make any comments in 
advance and, if necessary, follow up with the Chairman of the relevant meeting.

Board focus
The main areas of Board focus during 2016 included:

Operational and financial performance, including monitoring
•  receipt of operational and financial updates at each Board meeting
•   review of monthly finance reports, including details of performance against budget  

and the Company’s financial position

•  approval of the Annual Report and the full and half-year financial results
•  approval and declaration of dividends
•  approval of the 2017 Budget
•  approval of revised KPI targets
•  approval of KPMG as tax advisors
•  approval of viability statement

Strategy
•  presentations on initiatives to grow revenue
•  presentations on proposed new projects
•  approval of the Company’s strategy
•  discussion on various regulatory issues
•  approval of the three year plan
•  approval of the appointment of Panmure Gordon as joint brokers
•  approval of the amendment to the Airtime Sales Agreement with ITV

Corporate development
•  agreement of STV’s corporate objectives and values for 2016
•  approval for establishing the Scottish Children’s Lottery

Governance and risk
•  consideration of the appropriateness of the financial statements being prepared on a going concern basis
•  review and approval of the Risk Register
•  approval of the internal audit plan for 2017
•  approval of the 2017 AGM Resolutions
•  approval of the appointment of Simon Miller
•  performance evaluation
•  approval of the triennial pension scheme funding and recovery plans
•  approval of revised Terms of Reference for the Remuneration Committee
•  consideration of the implications of Brexit and Scottish Independence
•  consideration of the Group’s risk appetite and risk management

Investor relations
•   review of institutional feedback following meetings between the Company’s broker  

and shareholders after both the full and half year results

•   review of the draft analysts’ results presentations, when reviewing the Company’s  

full and half-year financial results

Corporate Social Responsibility
•  involvement in the STV Children’s Appeal 2016.

STV Annual Report and Accounts 201646

Corporate governance report

Board committees
The Board is supported by the Audit, Remuneration and Nomination Committees.

Chairman

Board of 
Directors

Audit 
Committee

Remuneration 
Committee

Nomination 
Committee

Leadership
Team

Senior Management
Team

Leadership
Board of Directors

•  Determines long-term direction and strategic aims
•  Sets framework of appropriate and robust controls
•  Ensures efficient and effective operation of the business
•  Engages with shareholders and stakeholders

Audit Committee

•   Monitors the integrity of the 

published financial statements

•   Reviews the effectiveness of 
internal financial controls
•   Reviews the operation of the  
risk management process

•   Discusses with the Company’s 

auditors, matters arising 
from their work

•   Reviews the scope of work  

and reports produced by the 
internal auditors

•   Monitors and reviews the 

effectiveness of the internal  
audit function and the  
external auditors

•   Considers the Group’s  

risk appetite

Remuneration Committee
•   Determines and agrees with  
the Board the framework for  
the remuneration policy

•   Reviews the ongoing 

appropriateness and relevance  
of the remuneration policy

•   Approves the design of,  

targets for, and payments  
from any performance related 
pay schemes

•   Reviews the design of all share 

incentive plans

•   Determines the remuneration 

packages for Executive Directors 
and other senior executives
•   Reviews and notes annually  

the remuneration trends across 
the Company

Nomination Committee
•   Reviews the structure, size  

and composition of the Board

•    Reviews succession plans  

and makes recommendations  
to the Board

•   Identifies and nominates 
candidates for approval  
of the Board taking diversity  
into account

•   Recommends to the  

Board membership of  
the Board Committees

Page 48
Audit Committee Report

Page 55
Remuneration Committee Report

Page 47
Nomination Committee Report

An evaluation of the work and effectiveness of each of these Committees during the year was conducted, the results 
of which concluded that each was operating in an effective manner and carrying out its respective delegated duties 
efficiently. The Board and its Committees will continue to review critically their procedures, effectiveness and 
development throughout the year ahead with any concerns or observations raised with the Chairman.

Strategic ReportFinancial StatementsAdditional InformationGovernance 
47

Remuneration Committee
The members of the Committee during the year were:

Genevieve Shore (Chairman, resigned 2 June 2016)
Anne Marie Cannon (appointed Chairman 21 June 2016)
Michael Jackson
Ian Steele

The activities of the Remuneration Committee are described within the report by the Directors on remuneration 
which can be found on pages 55 to 67. The written terms of reference of the Remuneration Committee were 
revised and updated during the year to take into account various considerations when determining the 
Company’s remuneration policy, such as ensuring:

•   executives are provided with appropriate incentives to encourage enhanced performance which is in line  

with the risk appetite of the Company and its long term strategic goals; 

•   individuals are rewarded in a fair and responsible manner for their individual contributions to the success  

of the Company without being paid more than is necessary and having regard to the views of shareholders 
and other stakeholders; 

•   a significant proportion of Executive Director remuneration is structured so as to link rewards to corporate 

and individual performance and is designed to promote the long-term success of the Company.

The Committee is obliged to ensure that contractual terms on termination and any payments made are  
fair, that failure is not rewarded and that the duty to mitigate loss is fully recognised. It will review and note 
annually the remuneration trends across the Group taking these into account when setting remuneration  
for the Executive Directors especially with regard to salary increases.

Copies of the terms of reference are available on request and on the Company’s website www.stvplc.tv

Report from the Nomination Committee
The members of the Committee during the year were:

Baroness Margaret Ford (Chairman)
David Shearer 
Genevieve Shore (resigned 2 June 2016)
Ian Steele (appointed 21 June 2016)

The Nomination Committee has written terms of reference which are available on request and on the 
Company’s website www.stvplc.tv

The Nomination Committee discussed succession in detail and, with the assistance of the Chief Executive, 
recommended that an additional Non-Executive Director be sought to ensure progressive refreshing of the 
Board. The Board endorsed this recommendation and the services of Ridgeway Partners, which has no other 
connection with STV, were engaged to assist with sourcing suitable candidates.

The process carried out by the Committee was vigorous and robust, firstly evaluating the balance of skills, 
experience, independence and knowledge currently on the Board and in light of this, creating a profile of the 
role including an assessment of the time commitment expected. Consideration was also given to the benefits  
of diversity on the Board. 

The Committee reviewed the profiles of eleven candidates from which a shortlist was created and the 
Committee met with each. After discussion, the appointment of Simon Miller as a Non-Executive Director was 
recommended to the Board. This was unanimously agreed and Simon joined the Board on 2 December 2016.

STV Annual Report and Accounts 201648

Corporate governance report

Report from the Audit Committee
The members of the Committee during the year were:

David Shearer (Chairman)
Christian Woolfenden
Anne Marie Cannon 
Ian Steele

The Audit Committee, chaired by David Shearer, who has recent and relevant financial experience, is authorised by 
the Board to investigate any activity within its terms of reference and to seek any information it requires from any 
employee. All employees are directed to co-operate with any request made by the Committee. The Audit Committee 
has written terms of reference and these are available on request and on the Company’s website www.stvplc.tv

At the invitation of the Committee, meetings are attended by the Chairman, Chief Executive Officer, Chief Financial 
Officer and the Group Financial Controller. Representatives from both the external and the internal auditors also 
attend each meeting and the Committee meets separately with senior management and the external auditors.

The Chairman of the Audit Committee reports to the subsequent meeting of the Board on the Committee’s 
work and the Board receives a copy of the minutes of each meeting. The papers considered by the Committee 
are available to any Director who is not a member should they wish to receive them. The Committee’s 
effectiveness is reviewed annually as part of the Board evaluation process.

The Audit Committee and the Board place great emphasis on the objectivity of the Company’s auditors 
PricewaterhouseCoopers LLP (PwC) in their reporting. PwC were appointed auditor in 2013 following a tender 
process. Due to the introduction of new EU Audit rules, PwC were not able to provide both audit and tax services 
after 1 January 2017 and accordingly a tender for STV’s tax services was conducted in September. The result of 
the tender was that KPMG was selected as the Company’s tax advisors and it was agreed that PwC continue in 
its role as the Company’s auditor.

The audit partner and manager attend all Audit Committee meetings to ensure full communication of matters 
relating to the audit. The auditors have confirmed to the Committee that in relation to their services to the 
Company they comply with UK regulatory and professional requirements, including Ethical Standards issued  
by the Auditing Practices Board and that their objectivity is not compromised.

The auditors are required each year to confirm in writing to the Committee that they have complied with the 
independence rules of their profession and regulations governing independence having taken into consideration 
matters such as the individual independence of members of the engagement team and the firm as whole and 
the nature of any non-audit work undertaken. Before PwC takes on any engagement for other services from the 
Company, careful consideration is given as to whether the project could conflict with its role as auditor or impair its 
independence. This includes consideration of the safeguards which are in place to mitigate the risks to independence.

In general, the auditor may not provide a service which:

a) creates a mutuality of interest
b) places the auditor in a position to audit their own work
c) results in the auditor acting as a manager or employee of STV
d) puts the auditor in the role of advocate for STV.

Strategic ReportFinancial StatementsAdditional InformationGovernance49

In October, a letter was received from the FRC’s Conduct Committee, who, having reviewed STV’s 2015 Annual 
Report and Accounts, were requesting further information on how various reporting requirements had been 
satisfied. Although the review was conducted by FRC staff who have an understanding of the relevant legal  
and accounting framework, the review was based on the 2015 report and accounts and did not benefit from 
detailed knowledge of STV’s business or an understanding of the underlying transactions entered into. 

The Audit Committee engaged fully with PwC in the preparation of the response and made the Board aware  
of the matter. Following an exchange of correspondence, the FRC enquiry was satisfactorily brought to a close 
in early 2017. 

STV undertook to provide enhanced disclosure in four areas:

1. estimation of the measurement of inventory
2. pension risk and plan arrangements
3. revenue recognition and the expensing of costs
4. impairment considerations.

During the year the Committee reviewed the Company’s interim and full year results prior to publication  
as well as its risk management procedures and the revised risk register, incorporating relevant, social, ethical 
and environmental risks.

Significant issues considered by the Audit Committee in relation to the 2016 financial statements included  
the following:

Deferred production stock
Deferred production stock forms part of inventory and is stated in the accounts at the lower of cost and net 
realisable value. Programme costs are expensed in line with expected future revenues which are a judgemental 
area. A detailed forecast of future secondary sales is prepared by management based on historic experience 
and expected future trends, and management’s treatment and disclosures in relation to deferred production 
stock were considered to be appropriate.

Pensions
The assumptions in relation to discount rate, salary increases, RPI and CPI were reviewed and were all within  
a range that management considered appropriate as well as being consistent with assumptions being used by 
other companies. A formal health study was undertaken during the year by a third party covering approximately 
40% of the pensioner members of the Group’s two defined benefit pension schemes. This provided information 
for the triennial valuation process and enabled an evidence based updating of the mortality assumption. 
Management’s treatment and disclosures in relation to IAS19 were considered to be appropriate.

Goodwill
At least annually management undertakes a detailed formal impairment review of goodwill. The most significant 
judgements are in setting the assumptions underpinning the calculation of the value in use of the cash generating 
unit, specifically the achievability of the short term financial budget assumptions underlying the valuation process. 
Specific focus is also given to the long term growth rate and discount rate. Business Plans and budgets are Board 
approved and underpin the cash flow forecasts. During the year, a £2.8m provision for impairment has been 
recognised against the carrying value of goodwill to reflect the historic trading performance in Productions.

ELM recoverability
As a new venture which has received significant financial backing from the Group, the assumptions around  
the future expected progress of the Scottish Children’s Lottery (‘SCL’) were considered. In particular, the key 
objective of reaching cashflow breakeven in 2017 was reviewed and considered to have a reasonable expectation 
of being achieved. The disclosure of the debtor balance due from the SCL as non current was also deemed 
appropriate given the timing of breakeven in 2017 and the likely recoupment of the debtor balance over the 
following four years from 2018. Management’s treatment and disclosures in relation to the SCL debtor were 
considered to be appropriate.

STV Annual Report and Accounts 2016 
50

Corporate governance report

Independence of the external auditor
The Audit Committee is responsible for approving non-audit work and in order to preserve the auditor’s objectivity  
and independence, the Company has a policy regulating the provision of non-audit services by the auditors. The Chief 
Financial Officer must obtain the approval of either the Chairman of the Audit Committee or another Committee 
member if the preference is to use the auditors and must provide an explanation as to why the auditors are the most 
suitable supplier of services. A case by case decision is therefore necessary and the auditors cannot be engaged for 
non-audit work without reference to the Audit Committee. It is felt that this process ensures shareholders receive  
value for money and the Audit Committee keeps this policy under review. PwC also has an internal process whereby 
pre-engagement approval of all non-audit services is required to be given by the Audit Partner. 

During the year under review, the non-audit work carried out by PwC consisted mainly of advice in relation to tax 
developments and tax compliance and as much of the information was derived from the audited financial records,  
the Audit Committee agreed that PwC was the most suitable supplier. 

There will always be projects for which the external auditor is best placed to perform the work to the extent that its skills 
and experience along with its knowledge of the Company makes it the most appropriate provider. While it is important 
that the independent role of external auditors in reporting to shareholders is not compromised, it is equally important 
that the Company is not deprived of expertise when and where it is needed.

KPMG was appointed the Company’s tax advisor in October 2016 and accordingly all tax work will now be carried out  
by them.

External audit effectiveness
With regard to the requirement for the Audit Committee to assess the effectiveness of the external audit process, 
feedback is sought from the Audit Committee, the Chief Financial Officer as well as STV’s finance team. This covers 
various aspects of the external audit process, including the audit team; how the audit is both planned and executed; 
the role of management; and communication. Comments are considered by the Audit Committee and relayed to the 
auditors and to management. Following this process, the Audit Committee concluded that the external audit process 
operated effectively and efficiently.

Internal audit
Deloitte LLP (Deloitte) are the Company’s internal auditors and the primary focus of their internal audit programme is to 
provide assurance over key revenue streams and operating costs. Deloitte review systems and processes and ensure that 
the Company is operating effectively, efficiently and economically and in accordance with legislative requirements and 
professional standards. Its work is designed to provide insights into the internal control environment and efficiencies of key 
processes, as well as providing feedback on the effectiveness of interfaces between the business and enabling functions.

Deloitte attends all meetings of the Audit Committee and provides update reports on which specific areas have been 
reviewed in terms of the planned internal audit for the year, together with an evaluation of the current controls and  
the key findings and recommendations.

The Board reviews the internal control process and its effectiveness on an ongoing basis to ensure it remains robust 
and to identify any control weaknesses and can confirm that no significant failings or weaknesses were identified in 
relation to the review.

Strategic ReportFinancial StatementsAdditional InformationGovernance51

Committee activities
The principal activities undertaken by the Board Committees during 2016 included:

Month

January

January

February

Committee

Nomination

Activity

Succession Planning

Remuneration

Consideration of award entitlement under the Value Creation Plan

Audit

Review of Year End Results 
Review of Auditor report on Year End Results 
Review of Prelim Announcement 
Review of Annual Report 
Review of Independence of Auditors 
Review of external audit/non-audit fees 
Approval of Internal Audit Plan for the year 
Review of internal controls/risk management

February

Remuneration

Approval of Remuneration Policy and Report

March

March

June

June

August

Audit

October

Audit

Nomination

Recommendation of re-election of David Shearer

Remuneration

Approval of 2016 incentive arrangements

Remuneration

Review of key responsibilities and processes 
Approval of revised Terms of Reference

Nomination

Discussion of potential candidates

Review of Half Year Results 
Review of Auditor report on Half Year Results 
Internal Audit update 
Review of internal controls/risk management

In depth Business Risk Review 
Internal audit update 
Consideration of FRC letter

October

Nomination

Approval of appointment of Simon Miller

December

Remuneration

Review of Remuneration Policy Performance Evaluation 
Approval of Executive Directors’: 
–  Salary and bonus for 2017 
–  Bonus Plan targets 
–  LTIP Targets

Leadership Team
The Leadership Team comprises the Executive Directors; Director of Channels; Deputy Director of Channels; 
Director of Content; Commercial Director; Director of Corporate Development; HR & Communications Director; 
Chief Technology and Platforms Officer; and the Head of Legal and Regulatory Affairs. The purpose of the team 
is to drive the implementation of the Company’s strategic priorities while addressing critical business issues  
and opportunities. The team meets weekly and is focused on Group-wide performance with the emphasis  
on collaboration and teamwork and ensures that there are clear lines of accountability.

STV Annual Report and Accounts 201652

Corporate governance report

Senior Management Team
The Senior Management Team is made up of approximately 35 managers from around the Group who meet 
monthly to discuss strategy, share knowledge and address specific issues.

Diversity
STV takes the concept of diversity seriously and further details can be found on page 26. Diversity is about 
recognising, respecting and valuing the differences each person can bring and the Board recognises that it is 
crucial to the achievement of the Group’s strategic objectives. Diversity of perspective on the Board is vital and 
having Directors from different backgrounds with the right mix of talent, skills and experience ensures that 
decisions are challenged in a credible manner and ‘group think’ is avoided.

Board

Leadership Team

Staff

  22%  Women 
  78%  Men

  30%  Women 
  70%  Men

  46%  Women 
  54%  Men

STV has chosen not to target a specific number or percentage of women for its Board, but to concentrate its 
efforts on encouraging more women to remain within the Company and progress through the ranks to senior 
positions. 46% of staff are female.

Training and development
All Directors are given a comprehensive introduction to the Company’s business and continuing development  
is provided through briefing sessions in the course of regular Board meetings covering business specific and 
broader regulatory issues and including presentations from members of senior management. Directors are  
also provided with and encouraged to take up opportunities to meet major shareholders.

Development and training of Directors is an ongoing process. Throughout their period in office the Directors are 
regularly updated on the Company’s business; legal matters concerning their role and duties; the competitive 
environments in which the Company operates; and any other significant changes affecting the Company and 
the market sector of which it is a part. In addition, the Board regularly receives presentations from senior 
managers within the Company to ensure that Directors’ knowledge, skills and familiarity with the Company’s 
businesses, senior management and advisors are updated and maintained. Board training and development is 
considered as part of the annual performance evaluation exercise and during the year the Chairman confirmed 
with each Director that they were content with the level of training and development given.

Performance evaluation
The effective functioning of the Board is key to the success of the Company and STV recognises that Board 
evaluation is extremely valuable in contributing to Board effectiveness: a formal appraisal encourages all 
Directors to reflect on what the Board has accomplished, as well as on what it should be doing, how it  
operates and whether any improvements can be made.

Accordingly, each year evaluation is undertaken in order to assess the Board, its committees, the Directors  
and the Chairman. The process aims to enhance effectiveness and also provides an opportunity for the 
Non-Executive Directors – through their exposure on other Company boards – to draw on their experience  
and to suggest areas of best practice. As in previous years, this is an internal exercise led by the Chairman  
and the Board considers this to be a sufficiently rigorous process.

Strategic ReportFinancial StatementsAdditional InformationGovernance53

The evaluation is conducted using a detailed questionnaire which canvasses the opinions of the Directors  
on a wide range of matters including Board composition, Board meetings and processes, Board performance, 
the performance of individual Directors as well as the Board’s communication both with external stakeholders 
and the Company’s senior management. 

Directors were asked to complete the questionnaire and return it to the Company Secretary who collated and 
anonymised the results before providing a comprehensive and detailed report to the Chairman. The report 
covered all comments and suggestions made together with the rating allocated by each Director. Thereafter,  
the Chairman held one to one meetings with the Non-Executive Directors and the Senior Independent Director 
led the evaluation of the Chairman’s performance.

On completion of the 2016 performance evaluation, the performance of each Director was found to be  
effective and following the appointment of Simon Miller, the mix of skills and experience on the Board  
was felt to be appropriate.

Measured against the principal duties expected of it, and building upon the progress of previous years, the Board 
continued to operate effectively and to meet in full its obligations to support management, to monitor performance 
across a wide area, and to maintain its strategic oversight. Accordingly, the process concluded that the Board 
provides the effective leadership and control required for a listed company. It was recognised that there was open 
dialogue between all Directors enabling issues to be raised and dealt with as they occurred rather than waiting 
for the next formal evaluation process and it was agreed that the stability and cohesiveness of the Board had 
been vital to the Board’s continued effectiveness. There were already in place appropriate Board processes, 
papers and agendas and there was good communication and interaction between the Board and the Leadership 
Team. In terms of specific points made, the Non-Executive Directors expressed an interest in deepening and 
broadening their knowledge of the business and of acquainting themselves with the talent pool within it.

The evaluation process further concluded that the Board was made up of strong and independent minded 
Non-Executive Directors each of whom made a significant contribution to the overall success of the Company 
and who demonstrated full commitment in their respective roles. All were able to allocate sufficient time to the 
Company enabling them to discharge their responsibilities effectively. The Chairman reported the results of the 
evaluations at the Board meeting held on 1 March 2017. The Nominations Committee confirmed to the Board 
that the contributions made by the Directors offering themselves for re-election at the AGM in April 2017 
continue to be effective and that the Company should support their re-election.

Re-election
Directors stand for election by shareholders at the first Annual General Meeting following their appointment 
and thereafter for re-election at intervals of no more than three years. At each AGM, at least one third of the 
Directors are required to retire. Copies of the Non-Executives’ letters of appointment are available for inspection 
at the Company’s registered office and will be available at the Annual General Meeting.

The Chairman and other members of the Board recommend that the Directors retiring be re-elected and  
their biographies can be found on pages 40 and 41. The Chairman has confirmed that the Directors retiring  
and seeking re-election have been subject to performance evaluation, apart from Simon Miller who joined  
the Board on 2 December 2016, and as part of this evaluation the Chairman confirms that they continue  
to demonstrate commitment to their role and continue to fulfil their functions responsibly.

Tenure of Non-Executive Directors and Chairman

  29%  more than 6 years
  N/A  4-6 years
  43%  2-4 years
  14%  1-2 years
  14%  0-1 year

STV Annual Report and Accounts 201654

Corporate governance report

Relations with shareholders
STV believes that open and regular dialogue with investors is the basis for a trusted relationship. Its corporate 
website (www.stvplc.tv) has information for institutional and private shareholders alike and shareholders 
seeking information may contact the Company directly throughout the year. In addition, STV has an electronic 
communication facility to allow shareholders to receive information more quickly and in a manner more 
convenient for them.

The Board recognises the importance of having continual engagement with its shareholders and fully supports 
the principles of the Code which encourage open dialogue between companies and their shareholders. The 
Board welcomes and encourages the participation of all shareholders at the Company’s Annual General Meeting 
at which the Chief Executive provides a detailed presentation on the activities and performance of the Group 
over the preceding year. All Directors attend the AGM so shareholders have the opportunity to meet with them 
to discuss particular areas of focus and ask any questions.

Shareholders by type

  97%  Institutionals
  2%  Board of Directors
  1%  Other individuals  

(excl. Directors)

Institutional shareholders
STV undertakes a comprehensive programme of meetings and events for institutional investors and research 
analysts throughout the year and the Board are kept fully informed of feedback given to the Chief Executive and 
Chief Financial Officer in the course of their extensive round of investor meetings. The Board routinely receives 
updates on significant movements on the share register, analysts’ consensus forecasts and market sentiment.

The Chairman, the Senior Independent Director and other Non-Executive Directors are available to meet  
with shareholders to discuss governance and strategy, and develop a balanced understanding of their issues 
and concerns and various meetings have taken place with shareholders during the year. Discussions at these 
meetings are conveyed to all Directors in order that each can develop an understanding of major shareholders’ 
views on the Company.

Communication with major shareholders, analysts and the financial press is maintained throughout the year 
and feedback from major shareholders is regularly sought and reviewed by the Board. Copies of analysts’ 
research relating to the Company are circulated to all Directors upon publication and a brief analysis of the 
shareholder register is prepared for each Board meeting.

Detailed reviews of the Company’s performance and financial position are included in the Chairman’s 
statement, the Chief Executive’s review and the Performance Review, which the Board uses to present a 
balanced and comprehensive assessment of the Company’s position and prospects. Such communication  
is designed to establish a mutual understanding of objectives.

Private shareholders
We are always pleased to hear the views of our private shareholders and to answer queries by telephone  
or in writing through emailing our Company Secretary jane.tames@stv.tv. We encourage shareholders to  
make maximum use of our website to access Company reports, notices of meetings and general shareholder 
information. Shareholders can also check their shareholding at any time by visiting the Registrar’s website at 
www.capitashareportal.com

Strategic ReportFinancial StatementsAdditional InformationGovernance 
 
Remuneration report

55

Anne Marie Cannon
Chairman of the Remuneration Committee

Annual Statement
Having been appointed to the role of Chair of the Remuneration Committee in June 2016, I am pleased  
to introduce the Directors’ Remuneration Report for the year ended 31 December 2016.

We remain committed to an open and ongoing dialogue with our shareholders on the issue of executive 
remuneration and I look forward to engaging with you later in 2017 when the Committee will review our 
Remuneration Policy in advance of seeking shareholder approval at the 2018 AGM, in line with the normal  
three year approval cycle.

In this forthcoming review, the Committee will be focused on ensuring that our current framework remains 
appropriately aligned to the strategy and needs of the business. The Committee is also aware that investor 
expectations and market practice on some aspects of the structure of executive pay continue to evolve  
rapidly and we intend to fully reflect on such developments during our review. 

Decisions made for 2017
For 2017, the Committee has agreed salary increases of 1.5% for the Chief Executive Officer and Chief Financial 
Officer, in line with the general increase in the business for 2017. 

During 2017, we will continue to operate under the new simplified incentive framework approved by 
shareholders in 2015. This includes an annual bonus of 125% of salary (based 50% on operating profit,  
25% on cash flow and 25% on personal targets). Bonus targets are fully disclosed on a retrospective basis. 

This framework also includes an LTIP award of 100% of salary. The performance targets for the 2017 LTIP  
award will remain unchanged as they continue to represent an appropriate level of stretch for the business  
in the current environment. The EPS growth targets (50% of the award) will remain at 7% to 12% p.a. The TSR 
component (20%) is measured against the FTSE Small Cap with vesting between median and upper quartile. 
The non-broadcast earnings component (30%) will be based on earnings delivered in FY19 and based upon  
a target range of £4m to £9m.

Summary of the framework
Following the changes implemented in 2015, we now have a simple and transparent remuneration framework 
aligned with our strategy and the interests of our shareholders, as summarised on the next page.

STV Annual Report and Accounts 201656

Remuneration report

Salary/Benefits/Pension

Annual bonus

LTIP

–  Market competitive fixed pay 
–  Salary increases of 1.5% for 2017
–  Fixed benefits allowance (£16k) 
and cash pension allowance 
(20% of salary)

–  Maximum: 125% of salary
–  20% of any bonus deferred for 

–  Maximum: 100% of salary
–  Shares vest after three years based on the 

three years

delivery of stretching performance target ranges

–  Linked to challenging performance 
targets (currently operating profit, 
cashflow and personal objectives)

– 50% EPS growth
– 30% Non-broadcast operating profit
– 20% relative TSR vs FTSE Small Cap

Recovery provisions – apply to all elements bonus and LTIP awards

Shareholding guidelines – Executive Directors to build holding of 100% of salary

2016 outcomes
During 2016 significant strategic objectives were achieved; further de-risking the business whilst creating a 
platform to support future growth activities.

The financial stability and resilience of the business was further strengthened through the agreement of a pension 
deficit recovery plan that provides financial flexibility to continue the strategy of organic growth augmented  
by targeted investments in key growth activities. The process to review our airtime and sponsorship trading 
agreements was concluded in late 2016 following an 18-month market review process. An amended Airtime Sales 
Agreement, agreed with ITV plc, provides a modernised trading arrangement designed to support the multi-
product commercial portfolio of advertising products available for our commercial partners. The efficiencies and 
transparency delivered by this new long term (8-year) agreement provide increased financial stability for the future.

Additionally, in late 2016, a deficit funding plan was agreed with the trustees of the Company’s defined benefits 
pension schemes. An 11-year funding plan was agreed in line with the Board’s expected cash commitments.

A new venture – the Scottish Children’s Lottery – which will support delivery of the data strategy in future was 
successfully launched during 2016. This charitable society lottery has been enabled by investment and support 
from the Group.

Payments have been triggered under the annual bonus for 2016 as a result of performance against operating 
profit, and personal objectives targets. The threshold performance level for the cashflow target was not met 
due to macro-economic factors weakening the national airtime revenue market and working capital outflows 
due to the phasing of Productions deliveries in the second half of the year. The Executive Directors received 
bonus payments of 36% of salary (29% of bonus potential maximum). The performance targets and payment 
levels achieved against those targets are disclosed on page 62.

There was no LTIP in place which vested in 2016. The first LTIP award granted under the new framework 
outlined above will vest in respect of performance to 2017, and will be reported on in next year’s report.

The final deferred payment earned previously under the legacy ‘bonus banking’ arrangements approved by 
shareholders in April 2013 and replaced by the introduction of the current framework was released at the end 
of 2016. This deferred share based payment was based on performance over a three-year period from January 
2013 to December 2015, with a ‘banked’ balance due for payment at the end of a four year period (subject to 
achievement of further performance targets which were met).

The following pages provide an extract of current Remuneration Policy. The Annual Report on Remuneration 
provides additional detail on the payments and awards made to the Executive Directors in the year and on  
our intentions for 2017 in line with the current Remuneration Policy. The Annual Report on Remuneration 
together with this Annual Statement is subject to an advisory shareholder vote at the AGM on 25 April 2017.

At last year’s AGM we received over 99% support for both remuneration related resolutions. I look forward  
to receiving your support at this year’s AGM.

Anne Marie Cannon
Chairman of the Remuneration Committee

Strategic ReportFinancial StatementsAdditional InformationGovernance57

Directors’ Remuneration Policy
An extract of key parts of the Remuneration Policy is reproduced below for information only. The full 
Remuneration Policy is on our website and set out on pages 46 to 54 of the 2014 Annual Report, subject to the 
correction made on page 53 of the 2015 Annual Report, both of which are also available in the investor relations 
section of the Group’s website.

Policy table for Executive Directors

Objective and link to strategy

Operation

Maximum opportunity

Performance 
conditions

None

Base salary

The Committee sets  
salaries as a retainer for  
the Executive Directors  
to recognise status and 
responsibility to deliver  
the strategy

Benefits

To provide competitive levels 
of employment benefits 
consistent with role

Pension

To provide competitive 
levels of retirement benefit

When determining the salary of the Executive 
Directors, the Committee takes into 
consideration a number of factors including:
•   the scale and complexity of the Company 

and the scope and responsibilities of the role

•   the skills, experience and performance  

of the individual

•   the Committee’s assessment of the 
competitive environment including 
consideration of similar positions in 
organisations of broadly similar size  
and complexity, in particular companies 
within the media sector

•   pay and conditions throughout the 

Company

Salaries are normally reviewed annually,  
with any changes effective from 1 January  
in the financial year

There is no prescribed 
maximum salary
In general, any salary increase 
for Executive Directors will be 
in line with other employees  
in the Group
The Committee retains 
discretion to award larger 
increases where considered 
appropriate to reflect the 
factors described in this table
Salaries with effect from  
1 January 2017 are set out  
on page 60

Executives are entitled to receive a taxable 
cash allowance in lieu of benefits in kind, 
including car and private medical insurance. 
This cash benefits allowance is excluded from 
the calculation of any other benefit provided 
by the Company
The Executive Directors are eligible to 
participate in the Company’s all employee 
share plans, as offered from time to time,  
on the same terms as all employees

Benefit values vary year-on-
year, depending on premiums, 
and the maximum potential 
value is the cost of the 
provision of the benefits 
outlined
Participation in all employee 
share plans is subject to HMRC 
plan rules and limits

None

The maximum pension 
contribution or taxable cash 
allowance in lieu of pension  
is 20% of salary

None

The Group operates a defined benefit (‘DB’) 
scheme (closed to new members), a defined 
contribution (‘DC’) scheme and a Group 
personal pension plan
Executive Directors have the option to  
receive a taxable cash allowance in lieu  
of pension benefits
George Watt was a participating member  
of the Scottish and Grampian Television 
Retirement Benefits Scheme, which is an 
approved defined benefits occupational 
pension scheme, until 31 March 2010,  
when he became a deferred member
No benefits accrued under this scheme  
during 2016

STV Annual Report and Accounts 2016 
58

Remuneration report

Objective and link to strategy

Operation

Annual bonus

Aligns reward to the 
delivery of annual financial 
and strategic performance 
measures. Deferral creates 
long term alignment with 
shareholders

This framework will apply with 
effect from the 2016 financial 
year (the Bonus Plan described  
on page 60 will apply in 2017)
Provides an opportunity for 
additional reward (up to a 
maximum specified as a %  
of salary) based on annual 
performance against targets set 
and assessed by the Committee
A proportion of any bonus (20%) 
is deferred into Company shares 
under the terms of the STV 
Deferred Bonus Plan (‘DBP’) and 
normally vest over three years, 
subject to continued employment
Recovery and dividend  
equivalent provisions apply  
(see explanatory notes)

Maximum 
opportunity

125% of 
salary

Long Term Incentive Plan

Aligns reward to the 
delivery of long-term 
financial performance 
delivered for shareholders

The 
maximum 
award in 
respect of 
a financial 
year is 
100% of 
salary

Awards are made under the 
terms of the STV Long Term 
Incentive Plan
Awards are normally in the form 
of a right to acquire shares in the 
Company for a zero or nominal 
amount
Awards vest over a period of at 
least three years, subject to the 
satisfaction of performance 
conditions
A post-vesting holding period 
may apply
Recovery and dividend  
equivalent provisions apply  
(see explanatory notes)

Performance conditions and assessment

Payment is determined by reference to 
performance assessed over one financial 
year based on a range of financial and 
strategic performance measures
These measures currently include:
•  operating profit
•  cash flow
•  personal objectives
As well as determining the measures and 
targets, the Committee will also determine 
the weighting of the various measures, 
which will normally be weighted towards  
the financial measures
At threshold and target performance  
12.5% and 50% of base salary, respectively, 
is currently payable
The Committee has discretion to use 
different or additional measures, weightings 
or payout schedules to ensure that the 
bonus framework appropriately supports  
the business strategy and objectives for  
the relevant year
The Committee has the discretion to adjust 
targets for any exceptional events that may 
occur during the year

Vesting is determined by reference to 
performance assessed over a period  
of at least three years, based on the 
under-noted performance measures  
which the Committee consider to be  
aligned with the delivery of strategy  
and long term shareholder value:
•  earnings per share (‘EPS’) – 50%
•  non-broadcast operating profit – 30%
•  relative total shareholder return – 20%
The Committee has discretion to use 
different or additional measures or 
weightings to ensure that the LTIP  
remains appropriately aligned to the 
business strategy and objectives
The Committee has the discretion to adjust 
targets for any exceptional events that may 
occur during the year. The threshold level  
of vesting is 25% of the maximum award

Shareholding requirement

To strengthen long  
term alignment with 
shareholders

Executive Directors are required 
to hold shares equivalent to 
100% of their annual salary

None

The 
required 
level of 
holding is 
100% of 
salary

Strategic ReportFinancial StatementsAdditional InformationGovernance59

Notes to the Policy table
Recovery provisions
Awards of variable remuneration made under the Policy Table for Executive Directors are subject to recovery 
provisions which allow the Committee to reduce or cancel unvested DBP/LTIP awards, or seek to reclaim paid  
or deferred cash or DBP/LTIP awards, in certain circumstances.

The recovery provisions for the annual bonus apply for three years from the date of payment of the bonus/grant 
of deferred shares, and two years from the date of vesting under the LTIP. The circumstances which may trigger 
the recovery provisions are as follows:

•  a material misstatement of the Company’s (or any Group members) audited financial results
•  misconduct on the part of the participant
•  an error in assessing a performance condition
•   action by a participant or participants which resulted in a material breach and subsequent loss of the 

Company’s Channel 3 licence(s).

Dividend equivalents
The Committee may determine that the number of shares to which a participant’s DBP or LTIP award relates 
shall increase to take account of dividends that would have been paid on vested shares on such terms as it 
determines, or that an equivalent amount should be paid in cash.

Performance measures and targets
The Committee selects performance measures for the annual bonus which appropriately support the business 
strategy and objectives for the relevant year. The financial metrics used (such as operating profit) are the key metrics 
used by the Directors to oversee the operation and performance of the business. Personal measures allow the 
Committee to reward the delivery of key strategic objectives. The performance measures for the LTIP are aligned 
with the delivery of strategy and long term shareholder value. The performance targets are determined annually 
by the Committee, and are set at an appropriately stretching level taking into account relevant business forecasts.

Service contracts
When setting notice periods the Committee has regard to market practice and corporate governance best 
practice. Notice periods will not be greater than 12 months.

Director

Executive

Date of contract/ 
letter of appointment

Unexpired term

Notice period by Company/Director

R Woodward

28 February 2007

Rolling contract

12 months/6 months

G Watt

27 February 2001

Rolling contract

12 months/6 months

Director

Non-Executive

Date of contract/ 
letter of appointment

Date(s) of (re)
appointment

Unexpired as at March 2017

Baroness Ford

1 June 2013

D Shearer

M Jackson

G Shore

28 February 2007

1 May 2009

1 March 2012

C Woolfenden

1 June 2014

A M Cannon

1 November 2014

I Steele

S Miller

1 November 2015

2 December 2016

26 April 2016

26 April 2016

30 April 2015

30 April 2015

30 April 2015

30 April 2015

26 April 2016

–

2 years 1 month

2 years 1 month

1 year 1 month

Resigned in March 2016

1 year 1 month

1 year 1 month

2 years 1 month

2 years 9 months

STV Annual Report and Accounts 201660

Remuneration report

Annual Report on Remuneration
This section of the report sets out how the Policy will be implemented in 2017 and how it was implemented 
during 2016. Some sections of this report, where indicated, have been audited.

Statement of implementation of remuneration policy for 2017
Executive Directors
The salaries for 2017 are set out below:

Executive Director

R Woodward

G Watt

2016 salary 
£000

2017 salary 
£000

%  
increase

395

223

400

226

1.5%

1.5%

Salary levels of employees throughout the Company were increased by an average of 1.5% in 2017.

Benefits and pension will be provided for as set out in the Policy Table for Executive Directors.

For 2017, the Executive Directors will participate in the annual bonus as described in the table on page 58. The 
bonus will be based on stretching targets set for the performance measures in the table below. The Committee 
is of the opinion that the performance targets for the Bonus Plan are commercially sensitive, and that it would 
be detrimental to the interests of the Company and its shareholders to disclose them at this time. It is the 
Committee’s intention to disclose the targets after the end of the financial year if the Committee is satisfied 
they are no longer sensitive.

Performance measure

Operating profit

Cash flow

Personal objectives

Totals

Weighting

50%

25%

25%

Maximum bonus 
contribution  
(% of salary)

62.5%

31.25%

31.25%

125%

In 2017, the Executive Directors will receive awards under the LTIP at the level of 100% of salary that will vest 
after three years subject to the following performance targets:

Performance measure

Calibration of targets

EPS

Annualised growth in adjusted EPS from FY16 to FY19

Non-broadcast 
operating profit

Relative TSR

Operating profit for non-broadcast activities in FY19

Ranked position of the Company’s total shareholder 
return (‘TSR’) against the constituents of the FTSE 
Small Cap Index (using 3 month averaging)

Weighting

Threshold vesting 
(25% of maximum)

Maximum 
vesting

50%

30%

20%

7%

£4.0m

Median

12%

£9.0m

Upper 
quartile

There is no vesting for below threshold performance and straight-line vesting between threshold and maximum.

Strategic ReportFinancial StatementsAdditional InformationGovernance61

Non-Executive Directors
Non-Executive remuneration is determined by the Board based upon recommendations from the Chairman 
and Chief Executive Officer (or in the case of the Chairman, it is determined by the Senior Independent 
Director and the Chief Executive Officer) and is within the limits set by the Articles of Association.

The fees for the Chairman and Non-Executive Directors effective at 1 January 2017 are set out below. The  
fee payable to the Chairman was reviewed in 2016 and has been increased by 30%, the first increase since 
appointment in 2013, to reflect market norms:

Non-Executive Director

Chairman fee

Basic NXD fee

Additional fees: SID

Sitting on the Company’s Audit and/or Remuneration Committees

Chairing the Audit or Remuneration Committee

£

125,000

32,500

12,500

5,000

2,500

Single total figure of remuneration
Executive Directors (audited)
The table below sets out the single total figure of remuneration for each Executive Director for the 2016 
financial year. Comparative figures for 2015 are also shown.

Executive Director

R Woodward

G Watt

Financial 
year

Salary 
£000

Taxable 
benefits 
£000

Annual 
bonus 
2016 
£000

Deferred 
payment 
2013 
£000

Long-term 
incentives  
£000

Pension 
£000

2016

2015

2016

2015

395

388

223

218

16

16

16

16

142

237

80

134

175

–

99

–

n/a

1,552

n/a

799

79

76

45

43

Total 
£000

807

2,269

463

1,210

Notes
Taxable benefits – Includes a taxable cash allowance in lieu of benefits-in-kind, including car and private medical insurance.
Annual bonus – This includes the value of bonus earned in respect of the relevant financial year. For 2016, 20% of this will be deferred 
into shares for three years.
Deferred payment – This is final payment under this legacy ‘bonus banking’ plan and relates to performance in the years 2013-2015 
which was deferred in participants Plan Account since 2015 and not previously included in the table above in a previous financial year.
Long term incentives – There was no LTIP award measured by reference to 2016 performance. The 2015 column includes the value of 
the VCP vested with respect to performance over the period 31 December 2015.
Pension – Both Executive Directors receive a taxable cash allowance in lieu of pension. George Watt is a deferred member of the 
Scottish & Grampian Television Retirement Benefits Scheme (defined benefit) and as such no additional value was accrued by him 
under this plan during the year.

External appointments
During 2016, Rob Woodward received £41,000 as a non-executive director of Blancco Technology Group plc 
(formerly Regenersis plc). George Watt received £20,000 as a non-executive director of SpaceandPeople plc.  
In accordance with STV’s policy, each was entitled to retain their fees.

STV Annual Report and Accounts 201662

Remuneration report

Non-Executive Directors (audited)
The table below sets out the single total figure of remuneration for each Non-Executive Director. Non-Executive 
Directors do not participate in any of the Company’s incentive arrangements nor do they receive any benefits.

Non-Executive Director

Baroness Ford

D Shearer

M Jackson

G Shore2

C Woolfenden

A M Cannon

I Steele

S Miller3

Financial 
year

Basic  
fees 
£000

Additional 
fees1 
 £000

Total  
fees 
£000

2016

2015

2016

2015

2016

2015

2016

2015

2016

2015

2016

2015

2016

2015

2016

95,000

95,000

45,000

45,000

32,500

32,500

13,542

32,500

32,500

32,500

32,500

32,500

32,500

5,417

2,708

–

–

7,500

7,500

5,000

5,000

3,125

7,500

5,000

5,000

6,458

1,763

5,000

628

–

95,000

95,000

52,500

52,500

37,500

37,500

16,667

40,000

37,500

37,500

38,958

34,263

37,500

6,045

2,708

Notes
1   Additional fees relate to a fee of £5,000 per annum for sitting on one or more of the Company’s Audit and Remuneration Committees 
and a further fee of £2,500 per annum to reflect the additional duties involved in chairing the Audit and Remuneration Committees

2  Genevieve Shore resigned in June 2016
3   Simon Miller was appointed on 2 December 2016

Annual bonus (audited)
The table below sets out the targets and achieved performance against the performance targets for the Bonus 
Plan for the year ended 31 December 2016.

Annual contribution (% salary)

Performance targets 

Actual performance outcome

Performance condition

Weighting

Threshold Maximum Threshold Maximum

(£m)

(% salary)

R Woodward

G Watt

Operating profit

50%

6.25%

62.5% £19.3m £24.7m £19.7m

Cash flow

25% 3.125% 31.25% £11.6m £13.1m

£9.5m

Personal objectives

25% 3.125% 31.25%

See below

Total

100%

12.5%

125%

–

–

–

11%

0%

25%

36%

£43,290

£24,402

Target not met

£98,383

£55,713

£141,673

£80,115

Strategic ReportFinancial StatementsAdditional InformationGovernance63

The personal objectives were set at the start of the year by the Committee. These targets related to key 
strategic business projects aligned to the strategy, KPIs and creation of shareholder value. The Committee 
assessed performance against these targets and concluded that a bonus payment equal to 36% of salary  
to each Executive Director appropriately reflected performance.

The key objectives that were successfully delivered will have the effect of de-risking the business whilst 
providing financial certainty and flexibility to continue to progress the growth strategy.

In particular, the terms of the amended Advertising Sales Agreement with ITV represent a significant 
improvement on the legacy contract under which the business had operated bringing simplicity, clarity  
and transparency and a lower cost of sale.

Additionally, in late 2016, a deficit funding plan was agreed with the trustees of the Company’s defined benefits 
pension schemes. An 11-year funding plan was agreed in line with the Board’s expected cash commitments.

A new venture, the Scottish Children’s Lottery, was successfully launched in late 2016. It is planned that the 
investment in this will enable the Group to generate more and improved customer data and insights.

Despite some weakness in the advertising market in the second half of 2016, the resilience of the core 
consumer business was demonstrated through delivery of an above target margin of 18.5%. This margin 
represents an 11 year high and was achieved through successful development of the portfolio of consumer 
services which are achieving increased reach and engagement. During 2016 digital activities, which are now a 
core area of activity achieved significant revenue growth, up 20% on the previous year. This profitable business 
delivered an operating margin of 52%, ahead of target levels.

Scheme interests awarded in 2016 financial year (audited)
The table below shows awards made to the Executive Directors during 2016 under the LTIP:

Executive Directors

Award type

Basis of award

Face value of award*

Threshold vesting

Performance period

R Woodward

G Watt

LTIP

LTIP

100% of salary

100% of salary

£395k

25% of maximum

1/1/16-31/12/18

£223k

25% of maximum

1/1/16-31/12/18

*  Calculated using the closing share price (367p) on the date prior to the date of award. These awards are subject to the same 

performance targets as set out on page 60.

Payments to past Directors (audited)
No payments to past Directors were made during the year.

Payments for loss of office (audited)
No payments for loss of office were made during the year.

All employee share plans
A new three year Savings Related Share Option Plan (‘SAYE’) was launched in October 2016 at a price of  
334 pence per share. Rob Woodward was fully subscribed under the 2015 SAYE scheme and George Watt  
was fully subscribed under the 2014 SAYE scheme so neither participated in the 2016 plan.

STV Annual Report and Accounts 2016 
64

Remuneration report

Statement of Directors’ shareholding and share interests (audited)
Executive Directors are required to build up a shareholding equal to 100% of salary. The table below summarises 
the Directors’ interests in shares and the extent to which the shareholding requirements have been achieved.

During 2016, a requirement for the Non-Executive Directors to build up a shareholding of one times annual fee 
over a three-year period was introduced.

No. of 
beneficially 
owned 
shares

No. of 
deferred 
Bonus 
Plan 
shares

No. of 
SAYE 
options 
subject to 
conditions

No. of 
unvested 
LTIP 
awards at 
31/12/16

Total 
interests 
held at 
31/12/16

Monetary 
value of 
shares at 
31/12/16
£000

Shareholding 
requirement  
(% salary/ 
% annual 
fee)

No. of 
nil cost 
options

Current 
holding  
(% salary/
fee)

Require-
ment 
met?3

Directors

Executive 

R Woodward

419,322

48,850 336,735

4,900

198,925 804,907

G Watt

265,769

27,536 133,470

5,325

112,131

426,775

Non-Executive

Baroness Ford

25,958

D Shearer

100,000

M Jackson

C Woolfenden

A M Cannon

I Steele

S Miller

–

9,092

9,042

8,000

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

25,958

– 100,000

–

–

–

–

–

–

9,092

9,042

8,000

–

2,710

1,430

93

359

–

33

32

29

–

100%

100%

100%

100%

100%

100%

100%

100%

100%

686%

641%

98%

797%

–

100%

100%

88%

–

Yes

Yes

n/a

Yes

n/a

Yes

Yes

n/a

n/a

Notes 
1  Beneficial interests include shares held directly or indirectly by connected persons.
2  Share price at 31/12/16 was 358.5 pence per share.
3  Not applicable as three-year period to acquire is ongoing until 2019.

Dilution
The following table sets out the current level of dilution against the limits in the Bonus Plan and sets out the 
commitments to issue shares made during the financial year reported:

Maximum

Current dilution

Additional dilution during  
the year in question

10% dilution in ten years

5% dilution in ten years

7.77

4.62

0.68

0.26

The DBP and LTIP are subject to a limit of 10% in ten years.

Strategic ReportFinancial StatementsAdditional InformationGovernance 
 
 
 
 
 
 
65

Performance graph and table
The graph below shows the Company’s performance, measured by total shareholder return (‘TSR’), compared 
with the performance of the FTSE Small Cap and FTSE Small Cap Media indices. The FTSE Small Cap index will  
be used for performance measurement under the new LTI and the FTSE Small Cap Media index provides a 
comparison of performance in the media sector.

700

600

500

400

300

200

100

0
2009

2010

2011

2012

2013

2014

2015

2016

2017

FTSE Small Cap index

FTSE All Share Media Index

STV Group plc

The table below shows the Chief Executive Officer’s remuneration over the past eight years.

Year

2016

2015

2014

2013

2012

2011

2010

2009

Single figure of total
remuneration
(£000) 
R Woodward

Bonus pay-out  
(as % maximum
opportunity)1

Long-term incentive
vesting rates  
(as % maximum 
opportunity)

807

2,269

661

601

696

958

614

418

29

49

46

54

31

15

75

–

–

100%

–

–

100%

–

–

–

Note
1   Maximum potential bonus opportunity has varied in the period between 2009 and 2016  

and therefore this is not a like-for-like comparison.

STV Annual Report and Accounts 201666

Remuneration report

Percentage change in Chief Executive Officer’s remuneration
The table below shows the percentage change in the salary, benefits and annual bonus of  
the Chief Executive Officer and all employees (on a per capita basis) between 2015 and 2016.

Chief Executive Officer

All employees

Salary

Taxable benefits

1.5%

1.5%

0%

0%

Bonus

41%

n/a

Relative importance of spend on pay
The table below sets out the relative importance of spend on pay in the 2015 and 2016 financial years.  
These were the most significant outgoings for the Company in the last financial year.

Significant distributions

Overall spend on pay

Dividend or share buyback

2016

£19.6m

£4.3m

2015

% change

£19.6m

£3.5m

–

+23%

Consideration by the Directors’ of matters relating to Director’s remuneration 
Members of the Committee
During the year, the Committee comprised of the following Independent Non-Executive Directors: Genevieve 
Shore (Chairman) who resigned in June 2016; Michael Jackson; Anne Marie Cannon, who was appointed 
Chairman on 21 June 2016 and Ian Steele. The Committee met five times during the year.

The Committee is responsible for recommending to the Board the remuneration policy for Executive Directors 
and the senior management and for setting the remuneration packages for each Executive Director. The 
Committee also has oversight of the remuneration policy and packages for other senior members of staff.  
The Committee has formal terms of reference which describes its full remit and which can be downloaded  
from the Company’s website, www.stvplc.tv.

Advisors to the Committee
The Committee seeks independent advice to assist in considering executive remuneration. This includes 
updating the Committee on trends in compensation and governance matters and advising the Committee  
in connection with the design and operation of the Company’s incentive arrangements.

During the year, the Committee received advice from Deloitte LLP. Deloitte LLP is a member of the Remuneration 
Consultants’ Group and has signed up to that Group’s Code of Conduct on executive remuneration consulting. 
On that basis, the Committee is satisfied that the advice received was objective and independent. Deloitte LLP 
was also the Company’s internal auditor during the period. The Committee reviewed the nature of the services 
provided and was satisfied that no conflict of interest existed in the provision of these services, and that the 
advice provided was objective and independent. The total fees paid to Deloitte LLP during the year for advice  
to the Committee were £29,100.

In the course of its deliberations during the period under review, the Committee sought the assistance of  
the Chairman and Chief Executive Officer on matters relating to Directors’ performance and remuneration.  
The Chairman, Chief Executive Officer and the HR & Communications Director attend meetings by invitation.

Strategic ReportFinancial StatementsAdditional InformationGovernance 
 
67

Statement of voting at general meeting
The table below shows the remuneration related votes at the AGM held on 26 April 2016.

2015 Remuneration Report

30,879,904

99.33%

2015 Remuneration Policy**

30,941,967

99.54%

206,896

144,077

0.67

0.46

32,860,709

1,773,909

32,860,709

1,774,665

Votes for

%

Votes against

%

Total votes cast

Votes withheld*

*  A vote withheld is not a vote in law and counts neither for nor against a resolution.
**   A vote to approve a revision to the Policy in accordance with Section 439A of the  

Companies Act in order to effect the correction of a typographical error in the Policy.

Anne Marie Cannon
Chairman of the Remuneration Committee
13 March 2017

STV Annual Report and Accounts 201668

Directors’ report

The Directors present the Directors’ report, together with the audited accounts for the year ended  
31 December 2016. The Directors’ report comprises pages 68 to 70 and the sections of the annual  
report incorporated by reference are set out below:

Directors during 2016 financial year – See page 42 
Greenhouse gas emissions – See page 28 
Employee equality and diversity – See page 26 

Principal risks – See pages 34 and 35
Corporate governance report – See pages 39 to 54 
Employee involvement – See pages 26 and 27

Dividends
The proposed total dividend for 2016 is 15.0p per share – an increase of 50% on 2015 (10.0p). During 2016 the 
final 2015 dividend of 7.0p per share was paid together with the interim dividend for 2016 of 4.0p per share.  
A final dividend of 11.0p per share has been declared which, subject to approval at the AGM in April, will be  
paid on 19 May 2017, to shareholders on the register at 18 April 2017.

Share capital
On 13 March 2017, there were 39,548,231 ordinary shares of 50p each in issue, each with one vote. There were 
no shares held in treasury at that date. The rights and obligations to the Company’s shares are set out in its 
Articles of Association. Details of Directors interests in shares can be found on page 64.

As at 13 March 2017, the Group had been notified of the following interests of 3% or more in its shares:

Shareholders

Crystal Amber Advisers

Columbia Threadneedle Asset Mgt

UBS Global Asset Mgt

Slater Investments

Cavendish Asset Mgt

Artemis Investment Mgt

AXA Investment Mgrs

BlackRock Investment Mgt

Majedie Asset Mgt

March

5,536,676

4,000,791

3,234,316

2,662,001

1,451,350

1,407,311

1,318,681

1,292,227

1,228,765

%

14.00

10.12

8.18

6.73

3.67

3.56

3.33

3.27

3.11

Principal activities
The principal activities of the Group are the production and distribution of content across multiple devices  
and platforms, including television broadcasting, and the sale of advertising airtime and space in these media. 
The Group continues to focus on its television and digital media businesses and is also involved in supporting 
charitable activities including the operation of STV ELM to provide services to the Scottish Children’s Lottery.

Compliance
Part of the information that fulfils the Companies Act requirements of the Directors’ Report can be found in the 
Performance Review on pages 32 and 33. The Group’s subsidiaries are listed in note 18 of the Company financial 
statements and details of the principal risks and uncertainties facing the Group can be found on pages 34 and 35.

Directors and officers of the Company and its subsidiaries have the benefit of a Directors’ and Officers’ liability 
insurance policy. The Company’s Articles of Association also provide that every Director and other officer of  
the Company is to be indemnified out of the assets of the Company against any liability he or she incurs in 
defending any proceedings brought against them (provided that judgement is not given against them).

Strategic ReportFinancial StatementsAdditional InformationGovernance 
 
69

Directors have a statutory duty to avoid situations where they have or can have, any interest that conflicts  
or possibly may conflict with the interests of the Company. A Director will not be in breach of that duty if the 
relevant matter has been authorised in accordance with the Articles of Association by the other Directors.  
The Directors confirm that there have been no such conflicts during the year to 31 December 2016.

Annual General Meeting
Details of the 2017 AGM, together with the Notice of AGM can be found on pages 114 to 122.

Directors
The Directors of the Company and their profiles are detailed on pages 40 and 41. All of these Directors served 
throughout the year under review with the exception of Simon Miller who was appointed to the Board on  
2 December 2016. Genevieve Shore resigned on 2 June 2016. The Articles of Association of the Company  
require Directors to submit themselves for re-election every three years. In addition all Directors are subject  
to election at the first opportunity after their appointment to the Board.

Donations
The Group made no political donations (2015: £nil) during the year.

Voting rights and restrictions on transfer of shares
None of the ordinary shares carry any special rights with regard to control of the Company. There are no 
restrictions on transfers of shares other than certain restrictions which may from time to time be imposed by 
laws or regulations such as those relating to insider dealing and pursuant to the Company’s share dealing code, 
whereby the Directors and designated employees require approval to deal in the Company’s shares.

The Company is not aware of any arrangements between shareholders that may result in restrictions on the 
transfer of securities or voting rights. Further details of the rights, restrictions and obligations attaching to the 
share capital of the Company, including voting rights, are contained in the Company’s Articles of Association. 
The Articles may only be amended by special resolution at a general meeting of shareholders. Copies are 
available by writing to the Company Secretary and are also open to inspection at Companies House.

The STV Group plc Employee Benefit Trust, which is used to acquire and hold shares in the Company for the 
benefit of employees, waives its right to vote and to dividends on the shares it holds which are unallocated.

Change of control 
All of the Company’s employee share plans contain provisions relating to a change of control. On a change  
of control, options and awards granted to employees under the Company’s share plans may vest and become 
exercisable, subject to the satisfaction of any applicable performance conditions at that time. Certain of the 
Company’s credit facilities and banking arrangements contain change of control clauses under which lenders 
may cancel their commitments and declare all outstanding amounts immediately due and payable.

The Channel 3 broadcasting licences require STV, as the license holder, to notify Ofcom on a change of control. 
Ofcom would thereafter require to determine that any proposed new license holder was a fit and proper person 
to hold the licence. There are no other significant agreements that would take effect, alter or terminate upon
a change of control following a takeover bid.

The Scottish Children’s Lottery, which holds licences awarded by the UK Gambling Commission, engages the 
services of STV ELM Limited, which is a subsidiary of STV Group plc, to deliver the lottery product to consumers. 
Although the lottery is operated independently of STV, in accordance with the requirements of these licences, 
STV provides financial support and if there is a change of control of STV, STV ELM is obliged to notify the UK 
Gambling Commission who may thereafter review the licences.

STV Annual Report and Accounts 201670

Directors’ report

Statement of Directors’ Responsibilities
The Directors are responsible for preparing the Annual Report, the Directors’ Remuneration Report and the 
financial statements in accordance with applicable law and regulations.

Company law requires the Directors to prepare the financial statements for each financial year. Under that law 
the Directors have prepared the Group and Company financial statements in accordance with International 
Financial Reporting Standards (IFRSs) as adopted by the European Union. Under company law the Directors must 
not approve the financial statements unless they are satisfied that they give a true and fair view of the state of 
the affairs of the Group and Company and the profit and loss of the Group and Company for that period.

In preparing these financial statements the Directors are required to:

•   select suitable accounting policies and then apply them consistently
•   make judgements and estimates that are reasonable and prudent
•   state whether applicable IFRSs as adopted by the European Union and applicable UK Accounting Standards 
have been followed subject to any material departures disclosed and explained in the Group and parent 
company financial statements respectively

•   prepare the financial statements on the going concern basis unless it is inappropriate to presume that the 

Group will continue in business.

The Directors consider that the annual report and accounts for the year ending 31 December 2016, when taken 
as a whole, is fair, balanced and understandable and provides the information necessary for shareholders to 
assess the Company’s position and performance, business model and strategy.

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the 
Company’s transactions and disclose with reasonable accuracy at any time the financial position of the Company 
and the Group and enable them to ensure that the financial statements and the Directors’ Remuneration Report 
comply with the Companies Act 2006 and, as regards the Group financial statements, Article 4 of the IAS Regulation.

They are also responsible for safeguarding the assets of the Company and the Group and hence for taking 
reasonable steps for the prevention and detection of fraud and other irregularities.

Independent Auditors and Disclosure of Information
So far as the Directors are aware there is no relevant audit information (that is information needed by the 
Group’s auditors in connection with preparing their report) of which the Group’s auditors are not aware. Each 
Director has taken all steps that he or she ought to have taken as a Director in order to make him or herself 
aware of any relevant audit information and to establish that the Group’s auditor is aware of that information.

Directors’ Statement pursuant to the Disclosure and Transparency Rules
Each of the Directors, whose names and functions are listed on pages 40 and 41 confirm that, to the best of his 
or her knowledge and belief:

•   the Group financial statements which have been prepared in accordance with IFRSs as adopted by the EU, 

give a true and fair view of the assets, liabilities, financial position and profit of the Group; and 

•   the Strategic Report includes a fair review of the development and performance of the business and the 
position of the Group, together with a description of the principal risks and uncertainties that it faces.

The Directors are responsible for the maintenance and integrity of the Group’s website and legislation in  
the United Kingdom governing the preparation and dissemination of financial statements may differ from 
legislation in other jurisdictions.

By order of the Board

Rob Woodward
Chief Executive Officer 
13 March 2017

Strategic ReportFinancial StatementsAdditional InformationGovernance71

Financial Statements
72 

 STV Group plc  
consolidated financial 
statements – independent 
auditors’ report 

79 

80 

78  Consolidated income statement
 Consolidated statement  
78 
of comprehensive income
 Consolidated and parent 
company balance sheets
 Consolidated and parent 
company statement  
of changes in equity
 Consolidated and parent 
company statement  
of cash flows
 Notes to the financial statements

82 
111  Five year summary

81 

Additional Information
112  Shareholder information
114   Notice of Annual General 

Meeting

STV Annual Report and Accounts 201672

STV Group plc consolidated financial statements

Independent auditors’ report to the members of STV Group plc

Report on the financial statements
Our opinion
In our opinion:

Our audit approach
Overview

•   STV Group plc’s Group financial statements and Company 
financial statements (the ‘financial statements’) give a 
true and fair view of the state of the Group’s and of the 
Company’s affairs as at 31 December 2016 and of the 
Group’s profit and the Group’s and the Company’s cash 
flows for the year then ended;

•   the Group financial statements have been properly 
prepared in accordance with International Financial 
Reporting Standards (‘IFRSs’) as adopted by the 
European Union;

•   the Company financial statements have been properly 
prepared in accordance with IFRSs as adopted by the 
European Union and as applied in accordance with  
the provisions of the Companies Act 2006; and
•   the financial statements have been prepared in 

accordance with the requirements of the Companies 
|Act 2006 and, as regards the Group financial 
statements, Article 4 of the IAS Regulation.

What we have audited
The financial statements, included within the Annual 
Report and Accounts (the ‘Annual Report’), comprise:

•   the Consolidated and Parent Company Balance  

Sheet as at 31 December 2016;

•   the Consolidated Income Statement and the 

Consolidated Statement of Comprehensive Income  
for the year then ended;

•   the Consolidated and Parent Company Statement  

of Cash Flows for the year then ended;

•   the Consolidated and Parent Company Statement  
of Changes in Equity for the year then ended; and
•   the notes to the financial statements, which include  
a summary of significant accounting policies and  
other explanatory information.

Certain required disclosures have been presented elsewhere 
in the Annual Report, rather than in the notes to the 
financial statements. These are cross-referenced from  
the financial statements and are identified as audited.

The financial reporting framework that has been applied  
in the preparation of the financial statements is IFRSs  
as adopted by the European Union and, as regards the 
Company financial statements, as applied in accordance 
with the provisions of the Companies Act 2006, and 
applicable law.

•   Overall Group materiality:  

£899,190 which represents 5% of 
profit before tax and exceptional 
items (as noted on page 74).

•   We performed audit work over all 
three segments of the business.
•   Taken together, the segments and 
functions where we performed our 
audit work accounted for 100%  
of Group revenues and 100%  
of Group profit before tax.

•   Retirement benefit obligations 

(refer to page 49 (Audit Committee 
Report), page 82 (Accounting 
Policies) and page 106 (Notes).

•   Deferred programme production costs carrying  

value (refer to page 49 (Audit Committee Report),  
page 82 (Accounting Policies) and page 100 (Notes).
•   External Lottery Management (‘ELM’) recoverability 
(refer to page 49 (Audit Committee Report), page 82 
(Accounting Policies) and page 101 (Notes).

•   Goodwill (refer to page 49 (Audit Committee Report), 
page 82 (Accounting Policies) and page 96 (Notes).

The scope of our audit and our areas of focus
We conducted our audit in accordance with  
International Standards on Auditing (UK and  
Ireland) (‘ISAs (UK & Ireland)’).

We designed our audit by determining materiality  
and assessing the risks of material misstatement in the 
financial statements. In particular, we looked at where 
the Directors made subjective judgements, for example in 
respect of significant accounting estimates that involved 
making assumptions and considering future events that 
are inherently uncertain. As in all of our audits we also 
addressed the risk of fraud in revenue recognition and  
the risk of management override of internal controls, 
including evaluating whether there was evidence of  
bias by the Directors that represented a risk of material 
misstatement due to fraud. 

The risks of material misstatement that had the  
greatest effect on our audit, including the allocation of  
our resources and effort, are identified as ‘areas of focus’  
in the table below. We have also set out how we tailored 
our audit to address these specific areas in order to 
provide an opinion on the financial statements as a 
whole, and any comments we make on the results  
of our procedures should be read in this context. This  
is not a complete list of all risks identified by our audit. 

Strategic ReportGovernanceAdditional InformationFinancial StatementsMaterialityAudit scopeArea of focus73

Area of focus

How our audit addressed the area of focus

Retirement benefit obligations 
(refer to page 49 (Audit Committee Report),  
page 82 (Accounting Policies) and page 106 (Notes).
The Group has a net retirement benefit obligation of 
£88.8m (2015: £7.6m). This balance is significant in the 
context of the Group balance sheet and is dependent on 
key judgemental assumptions, including discount rate, 
inflation rate and mortality rates adopted by the Directors 
in the actuarial valuation. Given the judgements involved 
and that slight movements in these assumptions can 
have a significant impact on the overall obligation this 
was an area of significant focus in our audit. In particular, 
the mortality assumption was outside the range that we 
would typically expect to see and hence additional focus 
was placed on the consideration of this assumption. 

Deferred programme production  
costs carrying value 
(refer to page 49 (Audit Committee Report),  
page 82 (Accounting Policies) and page 100 (Notes)
Productions inventory of £14.8m (2015: £14.8m) relates  
to associated costs incurred in the production of 
programming which is deferred on the Balance Sheet  
at the point of initial sale and charged to the income 
statement in line with the associated forecast future 
revenue. This is an area of focus because the carrying 
value of the deferred programme production costs, and 
hence the charge to the income statement are based  
on judgements made by the Directors of associated 
future revenue.

STV ELM 
(refer to page 49 (Audit Committee Report),  
page 82 (Accounting Policies) and page 101 (Notes)
Other receivables of £5.4m (2015: Nil) relates to costs 
recoverable from the running of the Scottish Children’s 
Lottery, through STV ELM. The recoverability of these costs 
is dependent on the future growth of the lottery and it 
generating future positive cash flows. The balance has been 
classified as due greater than 1 year to reflect the Directors’ 
expectations of the lottery breaking even by end of 2017 
and costs recovered over a four year period thereafter.

Goodwill 
(refer to page 49 (Audit Committee Report),  
page 82 (Accounting Policies) and page 96 (Notes)
The Group goodwill balance of £Nil (2015: £2.8m) relating 
to the Productions business is assessed for impairment  
on an annual basis, or where there is an impairment 
trigger as required by IAS 36. Goodwill has been tested  
for impairment by the Directors. This requires the 
Directors to prepare a value-in-use calculation that 
incorporates a number of significant judgements about  
the future profitability of the Productions business.  
The audit risk that we focussed on is that the goodwill 
balance may be overstated and that an impairment 
charge may be required.

We considered the reasonableness of the key assumptions used in the 
actuarial valuation, being the discount rate, inflation rate (based on the 
Retail Price Index and the Consumer Price Index) and mortality rates, 
assessing if they were within a range acceptable by specialists.
All actuarial assumptions, with the exception of the mortality 
assumptions, fell within our expected range based on our knowledge 
and experience. For the mortality assumptions, which fell outside of  
the range we would typically see, we used our specialist knowledge  
and experience to challenge the Directors on their rationale and what 
evidence they had to support it. Taking into account factors caused by 
the specific industry and location of the business, which the Directors 
evidenced through a scheme specific mortality study they had 
commissioned, we agreed that the judgements made by the  
Directors was reasonable.

We analysed the Directors’ assessment of each production in the 
catalogue to determine, based on the past history of sales and licence 
periods, the appropriateness of their projected future revenues for each 
production individually, which are expected to be generated through 
associated sales in the UK and overseas, including digital sales.
We considered the actual sales in 2016 against last year’s forecast to 
establish the level of accuracy in management’s forecasting, and also 
reviewed management’s calculations of forecast revenues to arrive at  
a net present value.
We also performed sensitivities on the key assumptions about future 
associated sales to determine how much they would need to change 
before a further impairment was indicated. We consider any such 
changes to be unlikely. We found that the assumptions were appropriate 
and there was sufficient headroom, with the carrying value of inventory 
not greater than its net realisable value. 
From the testing performed, we consider that the judgements exercised 
by the Directors are reasonable and supportable, and that the carrying 
value of deferred production inventory is not materially misstated.

We have gained an understanding of the Group’s process for recovering 
costs from the Scottish Children’s Lottery and assessed if the costs 
claimed are reasonable and relevant.
We have reviewed the Directors’ forecasts and considered the latest 
performance against these forecasts. We considered the performance  
of the lottery against the experience of other lotteries to confirm 
whether growth assumptions are appropriate. As the lottery was only 
launched in October 2016, the forecasts remain highly judgemental, 
however we believe these are reasonable and demonstrate that the 
balance will be recoverable over time.

We evaluated the Directors’ future cash flow forecasts for the Productions 
business and their underlying assumptions, including comparing them 
to the latest budgets and testing the underlying calculations.
We challenged the discount rate by assessing the cost of capital for  
the Company and comparable organisations and found it to be in line 
with our expectations of long term inflation.
We also considered the long term growth rate of 2% beyond the  
three year cash flows as being in line with our expectations.
When assessing the projected future cash flows of the Productions 
business, it was determined by management that there was  
insufficient evidence, when comparing to historic trading to support  
the carrying value of goodwill. An impairment charge of £2.8m has 
been booked, which based on the audit procedures highlighted above,  
we agree is reasonable.

STV Annual Report and Accounts 201674

STV Group plc consolidated financial statements

Independent auditors’ report to the members of STV Group plc

How we tailored the audit scope
We tailored the scope of our audit to ensure that we 
performed enough work to be able to give an opinion on 
the financial statements as a whole, taking into account 
the geographic structure of the Group, the accounting 
processes and controls, and the industry in which the 
Group operates. 

We performed audit work over all segments of the 
business.

Taken together, the segments and functions where  
we performed our audit work accounted for 100% of 
Group revenues and 100% of Group profit before tax.

Materiality
The scope of our audit was influenced by our application 
of materiality. We set certain quantitative thresholds for 
materiality. These, together with qualitative considerations, 
helped us to determine the scope of our audit and the 
nature, timing and extent of our audit procedures on the 
individual financial statement line items and disclosures 
and in evaluating the effect of misstatements, both 
individually and on the financial statements as a whole. 

Based on our professional judgement, we determined 
materiality for the financial statements as a whole  
as follows:

Overall Group 
materiality

How we 
determined it

Rationale for 
benchmark 
applied

£899,190 (2015: £914,848).

5% of profit before tax  
and exceptional items.

Profit before tax and exceptional  
items is the primary measure used  
by the shareholders in assessing the 
performance of the Group, and is a 
generally accepted auditing benchmark. 
STV Group plc is profit orientated.

We agreed with the Audit Committee that we would 
report to them misstatements identified during our audit 
above £44,960 (2015: £45,742) as well as misstatements 
below that amount that, in our view, warranted reporting 
for qualitative reasons.

Going concern
Under the Listing Rules we are required to review the 
Directors’ statement, set out on page 70, in relation  
to going concern. We have nothing to report having 
performed our review. 

Under ISAs (UK & Ireland) we are required to report to you 
if we have anything material to add or to draw attention 
to in relation to the Directors’ statement about whether 
they considered it appropriate to adopt the going concern 
basis in preparing the financial statements. We have 
nothing material to add or to draw attention to. 

As noted in the Directors’ statement, the Directors have 
concluded that it is appropriate to adopt the going concern 
basis in preparing the financial statements. The going 
concern basis presumes that the Group and Company have 
adequate resources to remain in operation, and that the 
Directors intend them to do so, for at least one year from 
the date the financial statements were signed. As part of 
our audit we have concluded that the Directors’ use of the 
going concern basis is appropriate. However, because not 
all future events or conditions can be predicted, these 
statements are not a guarantee as to the Group’s and 
Company’s ability to continue as a going concern.

Other required reporting
Consistency of other information and  
compliance with applicable requirements
Companies Act 2006 reporting
In our opinion, based on the work undertaken  
in the course of the audit:

•   the information given in the Strategic Report and  

the Directors’ Report for the financial year for which  
the financial statements are prepared is consistent  
with the financial statements; and

•   the Strategic Report and the Directors’ Report have 
been prepared in accordance with applicable legal 
requirements.

In addition, in light of the knowledge and understanding 
of the Group, the Company and their environment 
obtained in the course of the audit, we are required to 
report if we have identified any material misstatements  
in the Strategic Report and the Directors’ Report.  
We have nothing to report in this respect.

Strategic ReportGovernanceAdditional InformationFinancial Statements75

In our opinion, based on the work undertaken in the 
course of the audit:

•   the information given in the Corporate Governance 
Statement set out on pages 42 to 54 with respect to 
internal control and risk management systems and 
about share capital structures is consistent with the 
financial statements and has been prepared in 
accordance with applicable legal requirements; and
•   the information given in the Corporate Governance 
Statement set out on pages 42 to 54 with respect  
to the Company’s corporate governance code and 
practices and about its administrative, management 
and supervisory bodies complies with rules 7.2.2, 7.2.3 
and 7.2.7 of the Disclosure Guidance and Transparency 
Rules sourcebook of the Financial Conduct Authority.

In addition, in light of the knowledge and understanding of 
the Group, the Company and their environment obtained in 
the course of the audit, we are required to report if we have 
identified any material misstatements in the information 
referred to above in the Corporate Governance Statement. 
We have nothing to report in this respect.

ISAs (UK & Ireland) reporting

Under ISAs (UK & Ireland) we are required  
to report to you if, in our opinion:

•   information in the Annual Report is:
  −   materially inconsistent with the 

information in the audited financial 
statements; or

  −   apparently materially incorrect based 

on, or materially inconsistent with,  
our knowledge of the Group and 
Company acquired in the course  
of performing our audit; or

  −   otherwise misleading.

•   the statement given by the Directors on 
page 70, in accordance with provision 
C.1.1 of the UK Corporate Governance 
Code (the ‘Code’), that they consider the 
Annual Report taken as a whole to be 
fair, balanced and understandable and 
provides the information necessary for 
members to assess the Group’s and 
Company’s position and performance, 
business model and strategy is materially 
inconsistent with our knowledge of the 
Group and Company acquired in the 
course of performing our audit.

We have no 
exceptions  
to report.

5% of profit 
before tax and 
exceptional 
items.

•   the section of the Annual Report on 

page 37, as required by provision C.3.8  
of the Code, describing the work of the 
Audit Committee does not appropriately 
address matters communicated by us  
to the Audit Committee.

We have no 
exceptions  
to report.

The Directors’ assessment of the prospects of the  
Group and of the principal risks that would threaten  
the solvency or liquidity of the Group

Under ISAs (UK & Ireland) we are required to report to 
you if we have anything material to add or to draw 
attention to in relation to:

We have 
nothing 
material to 
add or to draw 
attention to.

We have 
nothing 
material to 
add or to draw 
attention to.

We have 
nothing 
material to 
add or to draw 
attention to.

•   the Directors’ confirmation on page 70 

of the Annual Report, in accordance with 
provision C.2.1 of the Code, that they 
have carried out a robust assessment  
of the principal risks facing the Group, 
including those that would threaten its 
business model, future performance, 
solvency or liquidity.

•   the disclosures in the Annual Report that 
describe those risks and explain how 
they are being managed or mitigated.

•   the Directors’ explanation on page 33 of 
the Annual Report, in accordance with 
provision C.2.2 of the Code, as to how 
they have assessed the prospects of the 
Group, over what period they have done 
so and why they consider that period  
to be appropriate, and their statement 
as to whether they have a reasonable 
expectation that the Group will be able 
to continue in operation and meet its 
liabilities as they fall due over the period 
of their assessment, including any related 
disclosures drawing attention to any 
necessary qualifications or assumptions.

Under the Listing Rules we are required to review the 
Directors’ statement that they have carried out a robust 
assessment of the principal risks facing the Group and the 
Directors’ statement in relation to the longer-term viability 
of the Group. Our review was substantially less in scope 
than an audit and only consisted of making inquiries  
and considering the Directors’ process supporting their 
statements; checking that the statements are in alignment 
with the relevant provisions of the Code; and considering 
whether the statements are consistent with the knowledge 
acquired by us in the course of performing our audit. We 
have nothing to report having performed our review.

STV Annual Report and Accounts 201676

STV Group plc consolidated financial statements

Independent auditors’ report to the members of STV Group plc

Adequacy of accounting records and  
information and explanations received
Under the Companies Act 2006 we are required  
to report to you if, in our opinion:

•   we have not received all the information and 

explanations we require for our audit; or

•   adequate accounting records have not been kept by 
the Company, or returns adequate for our audit have 
not been received from branches not visited by us; or
•   the Company financial statements and the part of the 
Directors’ Remuneration Report to be audited are not  
in agreement with the accounting records and returns.

We have no exceptions to report arising from this 
responsibility.

Directors’ remuneration
Directors’ remuneration report –  
Companies Act 2006 opinion
In our opinion, the part of the Directors’ Remuneration 
Report to be audited has been properly prepared in 
accordance with the Companies Act 2006.

Other Companies Act 2006 reporting
Under the Companies Act 2006 we are required to report 
to you if, in our opinion, certain disclosures of Directors’ 
remuneration specified by law are not made. We have  
no exceptions to report arising from this responsibility. 

Corporate governance statement
Under the Companies Act 2006 we are required to report 
to you if, in our opinion, a corporate governance statement 
has not been prepared by the Company. We have no 
exceptions to report arising from this responsibility. 

Under the Listing Rules we are required to review the  
part of the Corporate Governance Statement relating  
to ten further provisions of the Code. We have nothing  
to report having performed our review. 

Responsibilities for the financial  
statements and the audit
Our responsibilities and those of the Directors
As explained more fully in the Statement of Directors’ 
Responsibilities set out on page 70, the Directors are 
responsible for the preparation of the financial statements 
and for being satisfied that they give a true and fair view.

Our responsibility is to audit and express an opinion on 
the financial statements in accordance with applicable 
law and ISAs (UK & Ireland). Those standards require  
us to comply with the Auditing Practices Board’s Ethical 
Standards for Auditors.

This report, including the opinions, has been prepared  
for and only for the Company’s members as a body in 
accordance with Chapter 3 of Part 16 of the Companies 
Act 2006 and for no other purpose. We do not, in giving 
these opinions, accept or assume responsibility for any 
other purpose or to any other person to whom this report  
is shown or into whose hands it may come save where 
expressly agreed by our prior consent in writing.

What an audit of financial statements involves
An audit involves obtaining evidence about the amounts 
and disclosures in the financial statements sufficient to 
give reasonable assurance that the financial statements 
are free from material misstatement, whether caused  
by fraud or error. This includes an assessment of: 

•   whether the accounting policies are appropriate to the 
Group’s and the Company’s circumstances and have 
been consistently applied and adequately disclosed; 

•   the reasonableness of significant accounting  

estimates made by the Directors; and

•  the overall presentation of the financial statements. 

We primarily focus our work in these areas by assessing  
the Directors’ judgements against available evidence, 
forming our own judgements, and evaluating the 
disclosures in the financial statements.

Strategic ReportGovernanceAdditional InformationFinancial Statements77

We test and examine information, using sampling and 
other auditing techniques, to the extent we consider 
necessary to provide a reasonable basis for us to draw 
conclusions. We obtain audit evidence through testing  
the effectiveness of controls, substantive procedures  
or a combination of both. 

In addition, we read all the financial and non-financial 
information in the Annual Report to identify material 
inconsistencies with the audited financial statements and 
to identify any information that is apparently materially 
incorrect based on, or materially inconsistent with, the 
knowledge acquired by us in the course of performing  
the audit. If we become aware of any apparent material 
misstatements or inconsistencies we consider the 
implications for our report. With respect to the Strategic 
Report, Directors’ Report and Corporate Governance 
Statement, we consider whether those reports include 
the disclosures required by applicable legal requirements.

Kenneth Wilson (Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
Glasgow
15 March 2017

STV Annual Report and Accounts 201678

Consolidated income statement

Year ended 31 December 2016

Revenue

Net operating expenses 

Operating profit

Analysed as:
Operating profit before exceptional items
Exceptional items

Operating profit 

Finance costs  – borrowings

– IAS 19 pension

Profit before tax

Tax (charge)/credit

Profit for the year

Earnings per share 
Basic
Diluted 

Note

7

8

10

11
11

2016 
£m

2015  
£m 

120.4

 116.5 

(103.5)

 (105.0)

16.9

 11.5 

19.7
 (2.8)

16.9

 (1.2)
–

 (1.2)

15.7

 20.3 
 (8.8)

 11.5 

 (1.2)
 (0.5)

 (1.7)

 9.8 

 1.6 

12

(3.1)

12.6

 11.4 

13
13

32.5p
31.9p

29.8p
29.0p

The above consolidated income statement should be read in conjunction with the accompanying notes.

Consolidated statement of comprehensive income

Year ended 31 December 2016

Profit for the year

Items that will not be reclassified to profit or loss:
Remeasurement of defined benefit pension schemes
Deferred tax credit/(charge) thereon

Other comprehensive expense

Note

2016 
£m

2015  
£m 

12.6

11.4

30
24

(88.7)
15.1

(73.6)

(0.6)
(0.2)

(0.8)

Total comprehensive (expense)/income for the year

(61.0)

10.6

The above consolidated statement of comprehensive income should be read in conjunction with the  
accompanying notes.

The Company has elected to take the exemption under section 408 of the Companies Act 2006 not to present  
the parent company income statement or statement of comprehensive income. The profit for the parent  
company for the year was £9.7m (2015: £87.9m). 

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
   
 
 
 
 
Consolidated and parent company balance sheets

at 31 December 2016

79

Non-current assets
Goodwill 
Other intangible assets
Property, plant and equipment
Investments
Deferred tax asset
Trade and other receivables

Current assets
Inventories
Trade and other receivables
Cash and cash equivalents

Total assets

Equity attributable to owners of the parent
Ordinary shares
Share premium 
Merger reserve
Other reserve
Accumulated (losses)/profit

Total equity

Non-current liabilities
Borrowings 
Derivative financial instruments
Retirement benefit obligations
Provisions 

Current liabilities
Trade and other payables
Provisions 

Group

Company

Note

2016 
£m

2015 
£m 

2016 
£m

Restated*
2015 
£m 

15
16
17
18
24
20

19
20
21

26
26

23
22
30
25

22
25

–
 2.7 
 7.3 
 0.8 
 21.7 
 5.9 

 38.4 

 19.5 
 22.8 
 13.3 

 55.6 

 2.8 
 1.7 
 7.5 
 0.7 
 9.6 
–
 22.3 

 19.2 
 22.1 
 13.7 

 55.0 

–
–
–
 48.0 
 7.1 
 153.7 

 208.8 

–
 76.7 
–

 76.7 

–
–
–
 47.9 
 2.8 
 141.0 
 191.7 

–
 73.1 
–

 73.1 

 94.0 

 77.3 

 285.5 

 264.8 

 19.8 
 101.9 
 173.4 
 0.4 
 (348.5)

 (53.0)

 19.6 
 101.8 
 173.4 
 0.9 
 (284.8)

 10.9 

 19.8 
 101.9 
–
 0.4 
 78.5 

 200.6 

 39.7 
 0.1 
 88.8 
 0.3 

 128.9 

 17.9 
 0.2 

 18.1 

 39.4 
 0.1 
 7.8 
 0.5 

 47.8 

 18.3 
 0.3 

 18.6 

–
–
 39.2 
–

 39.2 

 45.7 
–

 45.7 

 19.6 
 101.8 
–
 0.9 
 102.3 

 224.6 

–
–
 7.6 
–

 7.6 

 32.6 
–

 32.6 

Total liabilities

 147.0 

 66.4 

 84.9 

 40.2 

Total equity and liabilities

* Refer to note 6 for more information.

 94.0 

 77.3 

 285.5 

 264.8 

The above consolidated balance sheet should be read in conjunction with the accompanying notes.

The consolidated financial statements on pages 78 to 110 were approved by the Board on 13 March 2017 and were 
signed on its behalf by:

Rob Woodward 
Chief Executive Officer 

George Watt
 Chief Financial Officer 

STV Annual Report and Accounts 2016 
80

Consolidated and parent company  
statement of changes in equity

Year ended 31 December 2016

Equity attributable to owners of the parent

Share capital 
and premium  
£m

Merger 
reserve  
£m

Other  
reserve 
£m

Accumulated 
(losses)/profit 
£m

 121.4 

 173.4 

 0.9 

 (284.8)

Balance at 31 December 2016

 121.7 

 173.4 

 (348.5)

 (53.0)

 121.4 

 173.4 

 0.6 

 (291.9)

Group
Balance at 1 January 2016

Profit for the year
Other comprehensive expense
Total comprehensive expense for the year
Issue of share capital
Acquisition of treasury shares
Share based compensation
Value of employee services
Deferred tax charge on share based compensation
Current tax credit on share based compensation
Dividends

Balance at 1 January 2015
Profit for the year
Other comprehensive expense

Total comprehensive income for the year
Own shares acquired
Share based compensation
Deferred tax credit on share based compensation
Dividends

–
–

–

 0.2 
 –
 –
0.1
 –
 –
 –

–
–

–

 –
 –
 –
 –
 –
 –
 –

–
–

–

 –
 –
 –
 –

–
–

–

 –
 –
 –
 –

Balance at 31 December 2015

 121.4 

 173.4 

Company
Balance at 1 January 2016 (restated)
Profit for the year
Other comprehensive expense

Total comprehensive expense for the year
Own shares acquired
Acquisition of treasury shares
Share based compensation
Value of employee services
Dividends

Balance at 31 December 2016

Balance at 1 January 2015
Profit for the year (restated)

Total comprehensive income for the year
Own shares acquired
Share based compensation
Dividends

Balance at 31 December 2015

Pension transferred from fellow Group undertaking (note 6)

Restated balance at 31 December 2015

 121.4 

–
–

 –

 0.2 
 –
 –
0.1
 –

 121.7

 121.4 

 –

 –

 –
 –
 –

 121.4 

 –

 121.4 

 –

–
–

 –

 –
 –
 –
–
 –

 –

 –

 –

 –

 –
 –
 –

 –

 –

–

Total 
equity 
£m

 10.9 

 12.6 
 (73.6)

 (61.0)

 0.2 
 (0.2)
 0.3 
 1.0 
 (0.3)
 0.4 
 (4.3)

 3.5 

 11.4 
 (0.8)

 10.6 

 (0.9)
 0.3 
 0.8 
 (3.4)

 10.9 

 224.6 

 9.7 
 (30.7)

 (21.0)

 0.2 
 (0.2)
 0.3 
 1.0 
 (4.3)

 12.6 
 (73.6)

 (61.0)

 –
 (0.2)
 –
 1.7 
 (0.3)
 0.4 
 (4.3)

 11.4 
 (0.8)

 10.6 

 (0.9)
 –
 0.8 
 (3.4)

 (284.8)

 102.3 

 9.7 
 (30.7)

 (21.0)

 –
 (0.2)
 –
 1.7 
 (4.3)

 78.5 

 200.6 

 25.0 

 87.9 

 87.9 

 (0.9)
 –
 (3.4)

 147.0 

 87.9 

 87.9 

 (0.9)
 0.3 
 (3.4)

 108.6 

 230.9 

 (6.3)

 (6.3)

 102.3 

 224.6 

–
–

–

 –
 –
 0.3 
 (0.8)
 –
 –
 –

0.4

–
–

–

 –
 0.3 
 –
 –

 0.9 

 0.9 

–
–

 –

 –
 –
 0.3 
 (0.8)
 –

 0.4 

 0.6 

 –

 –

 –
 0.3 
 –

 0.9 

 –

 0.9 

Strategic ReportGovernanceAdditional InformationFinancial Statements81

Consolidated and parent company  
statement of cash flows

Year ended 31 December 2016

Operating activities
Cash generated by operations
Interest paid
Pension deficit funding – recovery plan payment

Note

27

Group

Company

2016 
£m

2015 
£m 

2016 
£m

Restated
2015 
£m 

 15.9 
 (1.2)
 (7.8)

 20.0 
 (1.2)
 (7.8)

 9.4 
 –
 (5.4)

 5.6 
 –
 (5.4)

Net cash generated by operating activities

 6.9 

 11.0 

 4.0 

 0.2 

Investing activities
Purchase of investment
Capitalised web development spend
Purchase of property, plant and equipment

 (0.1)
 (1.4)
 (1.8)

 (0.5)
 (1.2)
 (1.1)

 (0.1)
 –
 –

 (0.5)
 –
 –

Net cash used in investing activities

 (3.3)

 (2.8)

 (0.1)

 (0.5)

Financing activities
Purchase of treasury shares
Issue of treasury shares to employees
Borrowings repaid
Dividends paid

Net cash used by financing activities

Net decrease in cash and cash equivalents

Cash and cash equivalents at beginning of year

 –
 0.3 
 –
 (4.3)

 (0.9)
 –
 (10.0)
 (3.4)

–
 0.3 
 –
 (4.3)

(4.0)

 (14.3)

(4.0)

 (0.4)

 (6.1)

 13.7 

 19.8 

 (0.1)

 (4.6)

 (0.9)
 –
 –
 (3.4)

 (4.3)

 (4.6)

 –

Cash and cash equivalents at end of year

27

 13.3 

 13.7 

 (4.7)

 (4.6)

Although not required under IFRS the Directors have provided the following reconciliation of net debt for further 
clarity. Net debt represents Group borrowings less cash and cash equivalents.

Reconciliation of movement in net debt 
Year ended 31 December 2016 

Opening net debt
Net decrease in cash and cash equivalents
Movement in debt financing

Closing net debt

Note

Group

2016 
£m

 (25.7)
 (0.4)
 (0.3)

2015 
£m

 (29.4)
 (6.1)
 9.8 

27

 (26.4)

 (25.7)

STV Annual Report and Accounts 2016 
82

Notes to the financial statements

for the year ended 31 December 2016

1.   General information

   STV Group plc (‘the Company’) and its subsidiaries (together, ‘the Group’) is listed on the London Stock Exchange 
and incorporated and domiciled in the UK. The address of the registered office is Pacific Quay, Glasgow, G51 1PQ. 
The principal activities of the Group are the production and broadcasting of television programmes, internet 
services and the sale of advertising airtime and space in these media and lottery management services.

2.   Adoption of new and revised standards

   There are no new IFRS or IFRICs that are effective for the first time this year that have a material impact on the 

Group or parent company.

   New standards, amendments and interpretations issued but not yet effective for the financial year beginning  
1 January 2016 (IFRS 9 “Financial instruments”; IFRS 15 “Revenue from contracts with customers”) are not early 
adopted and not expected to have a material impact on the Group or parent company.

   IFRS 16 “Leases” addresses the definition of a lease, recognition and measurement of leases and establishes 
principles for reporting useful information to users of financial statements about the leasing activities of both 
lessees and lessors. A key change arising from IFRS 16 is that most operating leases will be accounted for on 
balance sheet for lessees. The standard replaces IAS 17 “Leases” and related interpretations. The standard is 
effective for annual periods beginning or after 1 January 2019 and earlier application is permitted, subject to  
EU endorsement and the entity adopting IFRS 15 “Revenue from contracts with customers” at the same time.  
The full impact of IFRS 16 has not yet been assessed.

3.   Significant accounting policies

   The principal accounting policies applied in the preparation of these consolidated financial statements are set 

out below. These policies have been consistently applied to all the years presented. 

  Basis of preparation
   The consolidated financial statements have been prepared in accordance with IFRS and IFRS Interpretations 

Committee (IFRS IC) interpretations, as adopted by the European Union and the Companies Act 2006 applicable  
to companies reporting under IFRS. The consolidated financial statements have been prepared on a going 
concern basis and under the historical cost convention. 

   The preparation of the Group and parent company financial statements in conformity with IFRS requires the use 
of certain critical accounting estimates. It also requires management to exercise its judgement in the process of 
applying the Group’s accounting policies. The areas involving a higher degree of judgement or complexity, or areas 
where assumptions and estimates are significant to the consolidated financial statements are disclosed in note 5.

  Going concern
   The Group continues to review forecasts to determine the impact of both the short term and long term liquidity 
position and expects to meet its covenants over the next twelve months. The Group therefore considers it 
appropriate to adopt the going concern basis in preparing its consolidated financial statements.

  Consolidation
   The financial statements comprise a consolidation of the financial statements of the Company and all its subsidiaries 
up to 31 December each year. Subsidiaries are entities over which the Company has control. The Company controls 
an entity when the Company has existing rights that give it the current ability to direct the activities that affect 
the Company’s returns and exposure or rights to variable returns from the entity. Subsidiaries are included in the 
consolidated financial statements of the Company from the date control of the subsidiary commences until the 
date that control ceases. Intra-Group balances and any unrealised gains and losses or income and expenses 
arising from intra-Group transactions are eliminated in preparing the consolidated financial statements.

  Segment reporting
   Operating segments are reported in a manner consistent with the internal reporting provided to the chief 
operating decision-maker. The chief operating decision-maker, who is responsible for allocating resources  
and assessing performance of the operating segments, has been identified as the Group’s Chief Executive.

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83

  Foreign currency translation
   Transactions in currencies other than pounds sterling are recorded at the rates of exchange prevailing on the 

dates of the transactions. Monetary assets and liabilities denominated in foreign currencies at the balance sheet 
date are reported at the rates of exchange prevailing at that date.

 Property, plant and equipment

   The Group’s policy is to state property, plant and equipment at cost less accumulated depreciation and any 

recognised impairment loss. Cost includes the original purchase price of the asset and the costs attributable  
to bringing the asset to its working condition for its intended use.

   Depreciation is provided to write off the cost of tangible non-current assets, less estimated residual values,  

by equal annual instalments as follows:

Leasehold buildings

between 5% and 10%

Plant, technical equipment and other

between 10% and 20%

   Residual values and useful economic lives are reviewed annually. Depreciation is charged on all additions to,  

or disposals of, depreciating assets in the year of purchase or disposal. 

  Any impairment in value is charged to the income statement.

  Intangible assets

i) Goodwill

   Goodwill arising on consolidation represents the excess of the consideration transferred and the amount of  
any non-controlling interest in the acquiree over the fair value of the identifiable assets and liabilities (including 
intangible assets) of the acquired entity at the date of acquisition. Goodwill is recognised as an asset and 
assessed for impairment annually or more frequently as triggering events occur. Any impairment is recognised 
immediately as an expense in the income statement.

   Goodwill arising on acquisitions before the date of transition to IFRS has been retained at the previous UK  

GAAP amounts subject to being tested for impairment. Goodwill written off to reserves under UK GAAP prior  
to 1998 has not been restated and is not included in determining any subsequent profit or loss on disposal.

ii) Other intangible assets

   Other intangible assets are held at cost less accumulated amortisation and any provision for impairment. Included 

within intangible assets are assets in the course of construction which comprise primarily web development 
projects including directly attributable costs to bring the assets into use and may include capitalised borrowing 
costs. Amortisation is provided at the following rates per annum to write off the costs of other intangible assets, 
less residual value, on a straight line basis from the date on which they are brought into use:

Internally generated software

between 10% and 25%

  Impairment of assets
   Assets that have an indefinite useful life are not subject to amortisation and are tested at least annually  

or whenever there is an indicator of impairment. Assets that are subject to amortisation or depreciation are 
reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount may 
not be recoverable. An impairment loss is recognised in the income statement for the amount by which the 
asset’s carrying value exceeds its recoverable amount. For the purposes of assessing impairment, assets are 
grouped at the lowest levels for which there are separately identifiable cash flows (cash-generating units). 

   The recoverable amount is the higher of an asset’s fair value less costs to sell and value-in-use. In assessing 
value in use, the estimated future cash flows are discounted to their present value using a discount rate that 
reflects current market assessments of the time value of money and the risks specific to the asset.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
84

Notes to the financial statements

continued

  Inventories
   Inventories are stated at the lower of cost or net realisable value. Cost comprises direct materials, and where 

applicable, direct labour costs and those overheads that have been incurred in bringing the inventories to their 
present location and condition. Net realisable value represents the estimated selling price less estimated costs 
of completion and the estimated selling costs.

i) Programme production work in progress

   Programming made for third parties is valued at cost less appropriate provisions and is charged to the income 

statement against related income.

ii) Deferred programme production

   Deferred production costs represent original costs of production which are deferred and recognised against 

future revenue streams expected to be generated in the secondary sales markets. This is to ensure that revenue 
and costs are matched as closely as possible. The amount to be deferred varies by programme based on future 
secondary sales potential. There is judgement used in the estimation of future sales and this is referred to in the 
critical accounting estimates section (note 5).

iii) Recorded programmes

   Recorded programmes are programmes which the Group purchases for transmission on its broadcast and catch 
up channels. They are valued at direct cost including labour and overheads less appropriate provisions and are 
written off after the first transmission or sale.

   The carrying value of inventory is assessed each year at the balance sheet date. 

  Financial assets and liabilities
   Financial assets and financial liabilities are recognised in the Group’s balance sheet when the Group becomes  

a party to the contractual provisions of the instrument.

i) Trade receivables

   Trade receivables do not carry any interest and are stated at their nominal value as reduced by appropriate 

allowances for estimated irrecoverable amounts. A provision is established for trade receivables if there is objective 
evidence that the Group will not be able to collect all amounts due according to the original terms of the receivables. 

ii) Investments

   Equity investments are normally carried at fair value. Where an active market value is not available, the investment 

is recorded at cost less provision for impairment.

iii) Cash and cash equivalents

   Cash and cash equivalents comprise cash on hand and demand deposits and other short-term highly liquid 
investments that are readily convertible to a known amount of cash and are subject to an insignificant risk  
of changes in value.

iv) Bank borrowings

   Interest-bearing bank loans and overdrafts are initially recorded at fair value being the proceeds received, net of 
direct issue costs. They are subsequently measured at amortised cost using the effective interest rate. Finance 
costs, including premiums payable on settlement or redemption and direct issue costs, are accounted for on an 
accruals basis to the income statement and are added to the carrying amount of the instrument to the extent 
that they are not settled in the period in which they arise.

  v) Trade payables
   Trade payables are recognised initially at fair value and subsequently measured at amortised cost using the 

effective interest method.

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85

  vi) Equity instruments
  Equity instruments issued by the Company are recorded at the proceeds received, net of direct issue costs.

  vii) Derivative financial instruments and hedge accounting
   The Group uses derivative financial instruments to hedge its exposure to fluctuations in interest. Instruments 

accounted for as hedges are designated as a hedge at the inception of contracts.

   In order to qualify for hedge accounting, the Group is required to document in advance the relationship between 
the item being hedged and the hedging instrument. The Group is also required to document and demonstrate 
an assessment of the relationship between the hedged item and the hedging instrument, which shows that the 
hedge will be highly effective on an ongoing basis. This effectiveness testing is re-performed at the end of each 
quarter end to ensure that the hedge remains highly effective. 

   The fair value of interest rate swaps is based on the market price (LIBOR) of comparable instruments at the 

measurement date.

   The fair value of the interest rate swap contracts are calculated on a discounted cash flow basis using market 

forward rates. Gains or losses arising from the movement to fair value are taken to the income statement.

  Taxation
   Taxation expense comprises current and deferred tax. Tax is recognised in the income statement, except to  
the extent it relates to items recognised in other comprehensive income or directly in equity, in which case  
the related tax is also recognised in other comprehensive income or directly in equity.

   Current tax is based on taxable profits for the financial period using tax rates that are in force during the period. 
Taxable profit differs from net profit as reported in the income statement because it excludes items of income  
or expense that are taxable or deductible in other financial years and it further excludes items that are never 
taxable or deductible.

   Deferred tax is the tax expected to be payable or recoverable on temporary differences between the carrying 

amounts of assets and liabilities in the financial statements and the corresponding tax bases used in the 
computation of taxable profit, and is accounted for using the balance sheet liability method. Deferred tax is 
calculated using tax rates that have been enacted or substantially enacted at the balance sheet date and are 
expected to apply when the related deferred income tax asset is realised or the deferred tax liability settled.

   Deferred tax liabilities are generally recognised for all taxable temporary differences. Deferred tax liabilities are 
recognised for taxable temporary differences arising on investments in subsidiaries, except where the reversal  
of the temporary difference can be controlled by the Group and it is probable that the difference will not reverse 
in the foreseeable future.

   Deferred tax assets are recognised to the extent it is probable that taxable profits will be available against which 
the deductible temporary differences can be utilised. The carrying amount of deferred tax assets is reviewed at 
each balance sheet date and reduced to the extent that it is no longer probable that sufficient taxable profits 
will be available to allow all or part of the asset to be recovered.

   Deferred income tax assets and liabilities are offset when there is a legally enforceable right to offset current tax 
assets against current tax liabilities and when the deferred income taxes assets and liabilities relate to income 
taxes levied by the same taxation authority on either the taxable entity or different taxable entities where there  
is an intention to settle the balances on a net basis.

 Pensions

   For defined benefit pension schemes, the difference between the fair value of the assets and the present value 
of the defined benefit obligation is recognised as an asset or liability in the balance sheet. The defined benefit 
obligation is actuarially calculated using the projected unit credit method.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
86

Notes to the financial statements

continued

  The defined benefit cost is made up of three categories: 

   i) The service cost of providing retirement benefits to employees during the year, together with the cost of any 

benefits relating to past service, is charged to operating profit in the year.

   ii) The net interest expense or income is recognised within finance costs. Net interest expense includes a credit 
representing the expected return on the assets of the retirement benefit schemes and a charge representing 
the expected increase in the liabilities of the retirement benefit schemes during the year.

  iii) Actuarial gains and losses are recognised immediately in the statement of comprehensive income.

  Payments to defined contribution retirement benefit schemes are charged as an expense as they fall due. 

  Share-based payments
   The Group issues equity-settled share-based payments to certain employees. Equity-settled share-based 
payments are measured at fair value of the equity instruments at the grant date. The fair value excludes  
the effect of non market-based vesting conditions.

   The fair value determined at the grant date of the equity-settled share-based payments is expensed on  

a straight-line basis over the vesting period, based on the Group’s estimate of equity instruments that will 
eventually vest. At each balance sheet date, the Group revises its estimate of the number of equity instruments 
expected to vest as a result of the effect of non market-based vesting conditions. The impact of the revision  
of the original estimates, if any, is recognised in profit and loss such that the cumulative expense reflects the 
revised estimate, with a corresponding adjustment to the equity-settled employee benefits reserve.

   Fair value is measured by use of the Black & Scholes model or Monte Carlo model as relevant. The expected lives 
used in the model have been adjusted, based on management’s best estimate, for the effects of non-transferability, 
exercise restrictions and behavioural considerations.

  Provisions
  Onerous contracts
   Provisions for onerous contracts are recognised when the Group has a detailed forecast of future losses from  

the contract.

  Revenue recognition
   Revenue is measured at the fair value of the consideration received or receivable and represents amounts 

receivable for goods and services provided in the normal course of business, net of discounts and VAT. Revenue 
from the sale of goods is recognised when the Group has transferred the significant risks and rewards of ownership 
and control of the goods sold and the amount of revenue can be measured reliably. Key classes of revenue are 
recognised on the following bases:

i) Advertising and sponsorship revenues

   Revenues are stated net of advertising agency commissions. 

   Television advertising revenue and online advertising revenue are recognised on transmission of the advertisement. 
Revenue from sponsorship of the Group’s programmes is recognised on a straight-line basis in accordance with 
the transmission schedule for each sponsorship campaign.

ii) Programme production revenues

   Revenue from third party commissions is recognised on delivery of the finished programme to the 

commissioning broadcaster as at that point the risks and rewards of ownership pass to that broadcaster  
for the period of their licence. 

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87

   Revenues from the sale of the above programmes to overseas broadcasters or the UK secondary market (usually 
digital channels) are recognised on the signing of the contract with the broadcaster. An element of the original cost 
of production is deferred and recognised against the future revenue stream expected to be generated in the 
secondary and overseas sales markets. The amount to be deferred varies by programme based on future overseas 
and secondary sales potential and involves significant judgement (see critical accounting estimates note 5).

   Revenues generated from brand exploitation of the above programmes are recognised when the receipts  
are remitted to the Group as these revenues are generated by third parties leasing the brand/programme.

iii) Lottery service revenues

  Revenue is recognised when the lottery draw to which the service relates has taken place.

  Dividend income
  Dividend income is recognised when the right to receive payment is established.

  Leasing
   All leases are operating leases and the costs in respect of operating leases are charged on a straight-line basis 
over the lease term. The value of any lease incentive received to take on an operating lease (for example, a rent 
free period) is recognised as deferred income and is released over the life of the lease.

  Dividend distribution
   Final dividends are recorded in the financial statements in the period in which they are approved by the 

Company’s shareholders. Interim dividends are recorded in the period in which they are approved and paid.

  Exceptional items
   Exceptional items are items that are unusual because of their size, nature or incidence and which the Directors 

consider should be disclosed separately to enable a full understanding of the Group’s results.

4.   Financial risk management

  Capital management
   The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going 

concern in order to provide returns for shareholders and benefits for other stakeholders and to maintain an 
optimal capital structure to reduce the cost of capital.

   The capital structure of the Company consists of debt, which includes the bank loans disclosed in note 23, cash 
and cash equivalents and equity attributable to equity holders of the parent, comprising issued share capital, 
reserves and retained earnings.

   The Group monitors capital on the basis of the gearing ratio. This ratio is calculated as net debt divided by total 
capital. Net debt is calculated as total borrowings less cash and cash equivalents. Total capital is calculated as 
‘equity’ as shown in the consolidated balance sheet plus net debt. The gearing ratios at 31 December 2016  
and 2015 were as follows:

Total borrowings (note 23)
Cash and cash equivalents (note 21)

Net debt
Total equity

Total capital

  The movement is largely due to the increase in the pension deficit of £88.8m (2015: 39.2m).

2016
£m

 39.7 
 (13.3)

 26.4 
 (53.0)

 (26.6)

2015
£m

 39.4 
 (13.7)

 25.7 
 10.9 

 36.6 

(99%)

70%

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
88

Notes to the financial statements

continued

  Covenants
   The Group is subject to two financial covenants in respect of its committed borrowing facilities at the balance 

sheet date. The terms of the Facility Agreement contain the following covenants (i) the ratio of average net debt 
to adjusted earnings (pre exceptional) before interest, tax, depreciation and amortisation (EBITDA) (see note 27) 
and (ii) the ratio of adjusted EBITDA to cash interest, both of which are tested quarterly. The Group complied 
with all the covenants in each of the test periods to the balance sheet date. 

  Derivative financial instruments
   The Group’s policy is to minimise the exposure to interest rates by ensuring an appropriate balance of floating 
and fixed rates. The Group’s primary funding is at floating rates through its bank facilities. In order to manage  
its associated interest rate risk, the Group uses interest rate swaps to vary the mix of fixed and floating rates. 
Interest rate swap contracts of £15.0m (2015: £15.0m) were entered into on 9 July 2014 and matured on 9 July 
2016. The swaps were renewed on similar terms for a further 2 years until 9 July 2018. Fair value is based on the 
market price of these instruments at the balance sheet date. In accordance with IFRS 7, the interest rate swaps 
are considered to be level 2 with the fair value being calculated at the present value of the estimated future 
cash flows using market interest rates.

  Financial risk management objectives
   The Group’s activities expose it to a variety of financial risks: currency risk, credit risk, liquidity risk and cash flow 
interest rate risk. The Group’s overall risk management programme focuses on the unpredictability of financial 
markets and seeks to minimise potential adverse effects on the Group’s financial performance. The Group uses 
derivative financial instruments to hedge certain risk exposures.

   Risk management is carried out under policies approved by the Board with financial risks being identified, 

evaluated and hedged in close co-operation with the Group’s operating divisions. The Board provides written 
principles for overall risk management, as well as written policies covering specific areas, such as currency risk, 
interest rate risk, credit risk, use of financial instruments and investing excess liquidity.

i) Currency risk

   The Group operates almost wholly within the UK and is exposed to minimal currency risk. The Group’s borrowings 
are denominated in Sterling which is also the Group’s intra-UK net currency flow. Currency risk arises primarily 
with respect to the Euro and the US dollar and from future commercial transactions and trade assets and 
liabilities in foreign currencies. No further active management of currency risk is required.

   The Group has minimal exposure to currency risk and it is Group policy to ensure that all material payments  
or receipts are fully hedged. At 31 December 2016 the Group had no forward foreign currency contracts in  
place (2015: £nil).

ii) Credit risk

   Credit risk is the risk of losses due to the failure of the Group’s customers to meet their payment obligations 

towards the Group. The Group has no significant concentration of credit risk. It has policies in place to ensure 
that sales are made to customers with an appropriate credit history. Independent credit ratings are sought  
for all potential customers and based on the outcome of the feedback from the ratings agency a judgement  
is made on the appropriate level of credit to be given. Derivative transaction counterparties are limited to 
high-credit/quality financial institutions.

iii) Liquidity risk

   Liquidity risk is the risk that the Group will be unable to meet its payment obligations. Prudent liquidity management 
implies maintaining sufficient cash and marketable securities, the availability of funding through an adequate 
amount of committed credit facilities and the ability to close out market positions. Due to the nature of the 
underlying business, the aim is to maintain flexibility in funding by keeping committed credit lines available.

   Management monitors rolling forecasts of the Group’s liquidity reserve (comprises of the undrawn borrowing 
facility (note 23) and cash and cash equivalents (note 21)) on the basis of expected cash flow. This is generally 
carried out at a Group level. In addition, the Group’s liquidity management policy includes projecting cash flows 

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
89

and considering the level of liquid assets necessary to meet these: monitoring balance sheet liquidity ratios 
against internal targets and bank facility requirements; and maintaining debt financing plans.

iv) Cash flow interest rate risk

   As the Group has no significant interest bearing assets, the Group’s income and operating cash flows are 

substantially independent of changes in market interest rates.

   The Group’s interest rate risk arises from long-term borrowings. Borrowings issued at short-term floating rates 
expose the Group to cash flow interest rate risk. Group policy is to maintain between 30% and 50% of its core 
borrowings in hedged instruments.

   A monthly sensitivity analysis is carried out, and on the level of borrowings of the Group at 31 December 2016,  
a movement of 0.25% in interest rates would change the level of interest paid in the year by +/- £0.1m (2015: 
£0.1m). 0.25% is considered a reasonably possible change.

   The Group manages its cash flow interest rate risk by using floating-to-fixed interest rate swaps. Such interest 
rate swaps have the economic effect of converting borrowing from floating rates to fixed rates. Generally, the 
Group raises long-term borrowings at floating rates and swaps them into fixed rates that are lower than those 
available if the Group borrowed at fixed rate directly. Under the interest rate swaps, the Group agrees with other 
parties to exchange, at specific intervals (mainly quarterly), the difference between fixed contract rates and 
floating rate interest amounts calculated by reference to the agreed notional principal amounts. An interest  
rate swap was entered into on 9 July 2014 and matured on 9 July 2016. The swaps were renewed on similar 
terms for a further 2 years until 9 July 2018.

5.   Critical accounting estimates and judgements

   In the application of the Group’s accounting policies, which are described in note 3, management are required  
to make judgements, estimates and assumptions about the carrying amounts of assets and liabilities that are 
not readily apparent from other sources. The estimates and judgements are continually evaluated and are 
based on historical experience and other factors, including expectations of future events that are believed  
to be reasonable under the circumstances. Actual results may differ from these estimates.

   The key assumptions concerning the future, and other key sources of estimation uncertainty at the balance 
sheet date, that have a significant risk of causing a material adjustment to the carrying amounts of assets  
and liabilities within the next financial year, are discussed below.

  Group
  Impairment of goodwill
   Determining whether goodwill is impaired requires an estimation of the value-in-use of the cash-generating 
units to which the goodwill has been allocated. The value-in-use calculation requires the entity to estimate  
the future cash flows expected to arise from the cash-generating unit and a suitable discount rate in order  
to calculate the present value. Details of the impairment testing are set out in note 15.

  Pension benefits
   The present value of the pension obligations depends on a number of factors that are determined on an 

actuarial basis using a number of assumptions. The assumptions used in determining the net cost (income)  
for pensions include the discount rate and mortality rate. Any changes in these assumptions will impact the 
carrying amount of pension obligations. In the event of the pension liability becoming a surplus, the Company 
legally has an unconditional right to that surplus and this has been agreed with the scheme trustees.

   The Group determines the appropriate discount rate at the end of each year. This is the interest rate that should  
be used to determine the present value of estimated future cash outflows expected to be required to settle the 
pension obligations. In determining the appropriate discount rate, the Group considers the interest rates of 
high-quality corporate bonds that are denominated in the currency in which the benefits will be paid, and  
that have terms to maturity approximating the terms of the related pension liability.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
90

Notes to the financial statements

continued

   Other key assumptions for pension obligations are based in part on current market conditions. Additional 

information is disclosed in note 30.

  Inventory
   Deferred production stock forms part of inventory and is stated in the accounts at the lower of cost or net 

realisable value. Programme costs are expensed in line with expected future revenues which are a judgemental 
area. A detailed forecast of future secondary sales is prepared by management based on historic experience 
and expected future trends. £2.1m was expensed through the income statement in the year (2015: £2.3m). 
Additional information is disclosed in note 19. 

  Deferred tax asset recognition
   Deferred tax assets are recognised if sufficient future taxable profit is available. Management evaluates the 

recoverability of deferred tax assets based on projected future taxable profits and as future developments are 
uncertain and partly beyond management’s control, assumptions are necessary to estimate future taxable 
profits as well as the period in which deferred tax assets will recover. No deferred tax was recognised during  
the year (2015: £5.1m) in respect of tax losses previously unrecognised.

  Lottery recoverability
   An amount of £5.9m (2015: £nil) is included within non-current assets as receivable from the Scottish Children’s 
Lottery. It is due to ELM (the lottery management company) and is expected to be recovered from 2018 onwards.

  Company
  Carrying value of parent company investments
   The Group’s policy is to carry out annual reviews of its investments. Based on operating results for the subsidiary 
undertakings and future forecast cash flows, the Directors consider that the investments’ recoverable amount is 
greater than its carrying value and consequently no impairment is considered necessary. Additional information  
is disclosed in note 18.

6.   Prior year restatement

   During March 2015, the Caledonian Publishing Pension Scheme was transferred from STV Television Limited to 
STV Group plc (the parent company). This should have been recognised in the parent company accounts as at  
31 December 2015. The prior year figures are restated to account for the aforementioned pension balances.

Balance sheet:
Retirement benefit obligations
Trade and other payables
Deferred tax

Equity:
Accumulated profit

Cash flow:
Operating activities – cash generated by operations

pension deficit funding – recovery plan payment

Balance at 1 
January 
2016
£m

Restatement
£m

Restated 
balance at 1 
January 
2016
£m

 – 
(32.7)
 1.4 

(31.3)

 (7.6)
0.1
 1.4 

 (6.1)

 (7.6)
(32.6)
 2.8 

 (37.4)

 108.4 

 (6.1)

 102.3 

0.2
–

0.2

5.4
(5.4)

–

5.6
(5.4)

0.2

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
91

7.   Business segments

   The Group’s Chief Executive, the chief operating decision maker, considers the business primarily from a product 
perspective. Under IFRS 8, the reportable segments are therefore Consumer, Productions and ELM (external 
lottery management).

  The performance of the segments is assessed based on a measure of adjusted operating profit. 

Segment revenues

Consumer
Productions
ELM

  Revenue in 2016 includes £0.7m of revenues from sources outside the UK (2015: £0.9m).

Segment result

Consumer
Productions
ELM

Exceptional goodwill impairment attributable to Productions
Exceptional fixed/intangible asset write off attributable to Consumer
Other exceptional items attributable to Group:
Investment write-down
Management incentive plan

Operating profit
Financing

Profit before tax
Tax (charge)/credit

Profit attributable to owners of the parent

  Operating profit in 2016 includes £0.3m arising outside the UK (2015: £0.4m). 

  A breakdown of non-broadcast earnings is as follows: 

Digital
Productions
Music/telephony

External revenue

2016
£m

2015
£m

 105.9 
 12.7 
 1.8 

 120.4 

 108.2 
 8.3 
–

 116.5 

2016
£m

 19.6 
 0.1 
–

 19.7 

 (2.8)
–

–
–

 16.9 
 (1.2)

 15.7 
 (3.1)

 12.6 

2016
£m

4.1
0.1
0.3

4.5

2015
£m

 19.9 
 0.4 
–

 20.3 

 (5.1)
 (1.0)

 (1.0)
 (1.7)

 11.5 
 (1.7)

 9.8 
 1.6 

 11.4 

2015
£m

3.2
0.4
0.9

4.5

Percentage of total revenue

23%

22%

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
92

Notes to the financial statements

continued

Segment assets and liabilities

Consumer
Productions
ELM

Total of all segments

Unallocated corporate

Consolidated

Other segment information

Capital additions
Depreciation and amortisation

Assets

Liabilities

2016
£m

 35.0 
 30.2 
 5.9 

 71.1 

22.9

94.0

2015
£m

 38.8 
 29.1 
–

 67.9 

2016
£m

11.2
 3.5 
 0.6 

15.3

2015
£m

 13.4 
 2.0 
–

 15.4 

 9.4 

 131.7 

 51.0 

 77.3 

147.0

 66.4 

Consumer

Productions

ELM

2016
£m

 3.2 
 2.4 

2015
£m

 2.3 
 2.5 

2016
£m

–
–

2015
£m

–
–

2016
£m

–
–

2015
£m

–
–

   Segment assets consist primarily of goodwill, property, plant and equipment, inventories and trade and other 

receivables and cash and bank deposits. 

   Segment liabilities comprise operating liabilities including trade and other payables and provisions. They exclude 

Group borrowings, retirement benefit obligations, tax liabilities and other non-current liabilities.

   All the net assets in 2015 and 2016 were held in the UK and therefore operate in a single geographical segment.

8.   Operating expenses by nature 

Programming costs
Staff costs
Other external charges
Depreciation and amortisation
Operating lease charges
Other operating charges

Exceptional items 

2016
£m

54.1
25.1
16.5
2.4
2.6
–

100.7
 2.8 

103.5

2015
£m

51.0
24.4
15.8
2.5
2.4
0.1

96.2
 8.8 

105.0

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
  Services provided by the Group’s auditors
  During the year the Group obtained the following services from the Company’s auditors: 

Group
Fees payable to Company auditors for the audit of parent company and  
  consolidated financial statements
Fees payable to the Company's auditors and it's associates for other services:
– The audit of Company's subsidiaries pursuant to legislation
– Audit-related assurance services
– Tax advisory services
– Tax compliance services
– Other services

93

2016
£000

2015
£000

105

25
25
146
–
10

311

82

21
24
69
33
8

237

  Included in the audit fees payable is £5,000 (2015: £5,000) paid in respect of the parent company.

  Other services comprise employee benefit advisory services.

Fees in respect of STV Group plc pension schemes

Audit

9.   Staff

  The average monthly number of employees (including Executive Directors) was:

Consumer, Productions and ELM
Established
Contract

  Contract staff numbers consist of employees on fixed-term contracts.

  Their aggregate remuneration comprised:

Wages and salaries
Social security costs
Other pension costs 

2016
£000

21

2015
£000

21

2016
Number

2015
Number

 480 
 28 

 508 

 451 
 45 

 496 

2016
£m

 19.6 
 2.0 
 3.5 

 25.1 

2015
£m

 19.6 
 1.8 
 3.0 

 24.4 

  Details of Directors’ remuneration is provided in the Remuneration Report on pages 55 to 67. 

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
94

Notes to the financial statements

continued

10.  Exceptional items

  The tax effect on exceptional items during the year was £nil (2015: £0.2m).

  Goodwill impairment
   During the year a provision for impairment of £2.8m (2015: £5.1m) has been recognised against the carrying 
value of goodwill to reflect the historic trading performance and growth projections in Productions and has 
resulted in goodwill being fully written down.

  Investment write-down
  A provision of £1.0m was made against the carrying value of the Group’s investment in MirriAd Limited in 2015.

  Fixed/intangible asset write off
   £1.0m of fixed and intangible assets was written off in 2015. The write off was in relation to City Online services 

and redundant STV Player platforms.

  Management incentive plan
   A provision of £1.7m for costs in relation to one off discretionary management incentive plan payments and 

related national insurance was made in 2015.

11.  Finance costs

Bank borrowings
Pension finance charge

12.  Tax charge/(credit) 

Corporation tax:
Current year
Adjustments in respect of prior years

Deferred tax (see note 24)

Tax charge/(credit) for the year

  The charge/(credit) for the year can be reconciled to the profit per the income statement as follows: 

Profit before tax

Tax at the UK corporation tax rate of 20% (2015: 20.25%) 
Tax effects of:
Other expenses not deductible for tax purposes
Movement in losses not recognised
Impact of changes in tax rates

Tax charge/(credit) for the year

2016
£m

15.7

 3.1 

 0.6 
 (0.5)
 (0.1)

 3.1 

2016
£m

 1.2 
–

 1.2 

2015
£m

 1.2 
 0.5 

 1.7 

2016
£m

2015
£m

 0.5 
 (0.1)

 0.4 
 2.7 

 3.1 

–
–

–
 (1.6)

 (1.6)

2015
£m

9.8

 2.0 

 1.5 
 (5.1)
–

 (1.6)

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
95

13.  Earnings per share

   Basic earnings per share (‘EPS’), is calculated by dividing the profit attributable to equity shareholders by the 

weighted average number of ordinary shares in issue during the year, excluding ordinary shares purchased by  
the Company and held as treasury shares.

   In order to calculate diluted EPS, the weighted average number of ordinary shares in issue is adjusted to assume 
conversion of all dilutive potential ordinary shares. The Company has one type of dilutive potential ordinary 
shares namely share options granted to employees. 

2016
Weighted 
average 
number of 
shares
(m)

Earnings
£m

Per share
Pence

Earnings
£m

2015
 Weighted 
average 
number of 
shares
(m)

Per share
Pence

EPS:
Earnings attributable to ordinary  
  shareholders

Basic EPS 

Potential dilutive shares

Diluted EPS

EPS (pre-exceptional items and deferred 
  tax and pre-IAS 19):
Earnings attributable to ordinary  
  shareholders (pre-exceptional items)
Add back: IAS 19 (net of tax)
Deduct: one off recognition of deferred  
  tax asset

 38.8 

 38.8 

 0.7 

 39.5 

 38.8 

 12.6 

 12.6 

 12.6 

 15.4 
–

–

32.5p

32.5p

 11.4 

 11.4 

31.9p

 11.4 

39.7p
–

–

 20.0 
 0.4 

 (5.1)

 15.3 

 38.3 

 38.3 

 1.0 

 39.3 

 38.3 

29.8p

29.8p

29.0p

52.2p
1.0p

(13.3p)

 38.3 

39.9p

 1.0 

 39.3 

38.9p

EPS 

 15.4 

 38.8 

39.7p

Potential dilutive shares

EPS

 15.4 

 0.7 

 39.5 

39.0p

 15.3 

   The adjusted result represents a like for like comparison with the statutory result adjusted for material one off items. 

   Statutory results are adjusted to reflect the underlying performance of the business, providing a more meaningful 

comparison of how the business is managed and measured on a day-to-day basis. 

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
96

Notes to the financial statements

continued

14.  Dividends 

Equity dividends on ordinary shares
Declared and paid during the year:
Final for 2015: 7.0p (2014: 6.0p) per share
Interim for 2016: 4.0p (2015: 3.0p) per share

Dividends paid

2016
£m

2015
£m

 2.7 
 1.6 

 4.3 

 2.3 
 1.1 

 3.4 

   A final dividend of 11.0p per share (2015: 7.0p per share) has been proposed and is subject to approval by the 
board of Directors. It is payable on 19 May 2017 to shareholders who are on the register at 18 April 2017. The  
ex dividend date is 13 April 2017. This final dividend, amounting to £4.4m has not been recognised as a liability  
in these financial statements.

15.  Goodwill  

Cost 
At 1 January and 31 December 2016

Provisions for impairment
At 1 January 2016
Impairment write-down

At 31 December 2016

Net book value at 31 December 2016

Net book value at 31 December 2015

£m

10.6

7.8
2.8

10.6

–

2.8

   During the year a £2.8m (2015: £5.1m) provision for impairment has been recognised resulting in the capitalised 

goodwill on the Productions business being fully written down.

  Impairment testing
   Goodwill is monitored by management at the level of the Group’s cash-generating units (CGUs) identified according 

to operating segment. All goodwill recognised at the year end and previous year end related to Productions.

   The Group tests whether goodwill has suffered any impairment on an annual basis. The recoverable amount of a 
CGU is determined based on value-in-use calculations which require the use of assumptions. The calculations use 
cash flow projections based on financial budgets approved by the Board covering a three-year period. A terminal 
value is calculated for cash flows beyond the three-year period. The growth rate is not considered to exceed the 
long-term average growth rate for the media business in which the CGU operates (2%). Management determine 
net cash flow based on past performance and its expectations of market development.

  The key assumptions used for the value-in-use calculations are as follows: 

Revenue and margin growth (short term)

Based on approved financial budgets

Growth rate (long term)

Discount rate (post tax)

2% (2015: 2%)

10% (2015: 10%)

   The above testing resulted in a recoverable amount equal to the carrying value of the remaining assets and 

liabilities after the full impairment of goodwill.

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
16.  Other intangible assets 

Cost 
At 1 January 2015
Additions
Write offs

At 1 January 2016
Additions

At 31 December 2016

Accumulated amortisation and impairment
At 1 January 2015
Amortisation
Write offs

At 1 January 2016
Amortisation

At 31 December 2016

Net book value at 31 December 2016

Net book value at 31 December 2015

97

Web 
development 
and branding
£m

1.7
1.2
(1.1)

1.8
1.4

3.2

0.1
0.3
(0.3)

0.1
0.4

0.5

2.7

1.7

STV Annual Report and Accounts 2016 
98

Notes to the financial statements

continued

17.  Property, plant and equipment  

Cost 
At 1 January 2015
Additions
Write offs

At 1 January 2016
Additions
Write offs

At 31 December 2016

Accumulated depreciation and impairment
At 1 January 2015
Charge for year
Write offs

At 1 January 2016
Charge for year
Write offs

At 31 December 2016

Net book value at 31 December 2016

Net book value at 31 December 2015

18.  Investments  

Group
Cost 
At 1 January 2016
Additions

At 31 December 2016

Provisions for impairment
At 1 January and 31 December 2016

Net book value at 31 December 2016

Net book value at 31 December 2015

Plant, 
technical 
equipment 
and other
£m

Leasehold
buildings
£m

 0.1 
 – 
 – 

 0.1 
 – 
 – 

 0.1 

 0.1 
 – 
 – 

 0.1 
 – 
 – 

 0.1 

 – 

 – 

 27.2 
 1.1 
 (0.3)

 28.0 
 1.8 
 (7.3)

 22.5 

 18.4 
 2.2 
 (0.1)

 20.5 
 2.0 
 (7.3)

 15.2 

 7.3 

 7.5 

Total
£m

 27.3 
 1.1 
 (0.3)

 28.1 
 1.8 
 (7.3)

 22.6 

 18.5 
 2.2 
 (0.1)

 20.6 
 2.0 
 (7.3)

 15.3 

 7.3 

 7.5 

£m

1.7
0.1

1.8

1.0

0.8

0.7

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
 
 
 
99

Subsidiaries
£m

Other
£m

Total
£m

47.3
–

47.3

 1.6 
 0.1 

1.7

48.9
0.1

49.0

–

 1.0 

1.0

47.3

47.3

0.7

0.6

48.0

47.9

Company
Cost 
At 1 January 2016
Additions

At 31 December 2016

Provisions for impairment
At 1 January and 31 December 2016

Net book value at 31 December 2016

Net book value at 31 December 2015

  Other investments of £0.7m (2015: £0.6m) relates to available for sale investments.

  Impairment testing
   Investments in subsidiaries is monitored by management to ensure that it has not suffered any impairment.  
In order to assess whether the investment in subsidiaries was subject to impairment, a valuation assessment 
was performed using a DCF model. The cash flow projections for the model were based on a 3 year plan approved 
by the Board in October 2016 which supported moderate growth in the Group through the period from 2017 to 
2019. The resultant terminal value provided significant headroom against the investment carrying value.

   Further sensitivities were modelled to provide management with sufficient comfort that no impairment would 
be required, namely a +/- 1% change in discount rate and also an operating profit fall in 2017 of 10% and then 
flat growth. Both scenarios still left the Group with significant headroom.

   Based on the above the Directors consider that the investments’ recoverable amount is greater than its carrying 

value and consequently no impairment is considered necessary. 

STV Annual Report and Accounts 2016 
 
 
 
 
100

Notes to the financial statements

continued

  Subsidiary undertakings
  A full list of subsidiary undertakings as at 31 December 2016 is as follows: 

Undertaking

Principal activity

Registered address

STV News Services Limited*
    STV Television Limited
        STV Central Limited
        STV North Limited
        STV Productions Limited
        Ginger Television Productions Limited
            SKA Ginger Productions Limited (50%)
        STV Glasgow Limited
        STV Edinburgh Limited
        Altissimo Music Limited
        stv.tv Limited
        Solutions.tv Limited
        STV Aberdeen Limited
        STV Dundee Limited
        STV Ayr Limited
        Grampian Television Limited
STV Services Limited*
    Scottish News Network Limited
    STV SIP Trustees Limited
Rise & Shine (Television) Limited*
    STV Publishing Limited
    STV Out of Home Limited
    Peopleschampion Limited
    Scottish Media Group (Jersey) Limited
        The Ginger Media Group Limited
STV Appeal*
    STV Appeal Trading Company Limited
STV Elm Limited*

* directly held

Investment holding undertaking
Investment holding undertaking
Television broadcasting
Television broadcasting
Programme production
Programme production
Programme production
Television broadcasting
Television broadcasting
Music rights
Dormant
Dormant
Dormant
Dormant
Dormant
Dormant
Group services undertaking
Dormant
Dormant
Investment holding undertaking
Dormant
Dormant
Dormant
Dormant
Dormant
Holding undertaking for charity
Trading undertaking for charity
Group services undertaking

(1)

(1)
(1)

(2)
(1)

  The registered address for all companies (except where noted) is Pacific Quay, Glasgow, G51 1PQ.

  (1)  2nd Floor, Bewlay House, 2 Swallow Place, London, W1B 2AE
  (2)  13 Castle Street, St Helier, Jersey, Channel Islands, JE4 5UT

  The Directors believe that the carrying value of the investments is supported by their underlying net assets.

   The investments are stated in the balance sheet at cost less amounts written off for impairment in value.  

All of the above investments are 100% shareholdings within the Group except where stated.

19.  Inventories

Deferred programme production
Programme production work in progress
Recorded programmes

2016
£m

14.8
4.0
0.7

19.5

2015
£m

14.8
3.6
0.8

19.2

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
101

   Deferred programme production stock represents original costs of production which are deferred and  
recognised against future revenue streams expected to be generated in the secondary sales market. 

   Deferred programme production stock is classified as a current asset even though it will be realised into cash 
over several years due to the homogeneous nature of the inventory which would result in an arbitrary split 
between the current and non current categories and to be consistent with practice elsewhere in the industry.  
It is anticipated that £1.1m is likely to be realised within 12 months.

   At 31 December 2016, the net present value (NPV) of the future sales, estimated over a maximum period  
of 10 years, was £18.4m (2015: £18.0m), with the net book value of £14.8m representing 80% (2015: 82%)  
of the future sales. Revenues in 2017 are expected to be £1.7m.

   The sensitivities regarding the principal assumptions used to measure the deferred production costs are  

set out below: 

Assumption

Change in assumption

Impact on NPV

Discount rate
Rate of price inflation (RPI)
Sales

Increase/decrease by 0.25%
Increase/decrease by 0.25%
Increase/decrease by 10.00%

Decrease/increase by £0.2m
Increase/decrease by £0.1m
Increase/decrease by £1.1m

20.  Trade and other receivables

Group

Company

Current

Non-current

Current

Non-current

2016
£m

2015
£m

2016
£m

2015
£m

2016
£m

2015
£m

2016
£m

2015
£m

Trade receivables
Amounts owed by Group undertakings
Prepayments and accrued income
Other receivables

 14.7 
–
 7.9 
 0.2 
 22.8 

 12.3 
–
 8.1 
 1.7 
 22.1 

–
–
–
 5.9 
 5.9 

–
–
–
–
–

–
 75.7 
 1.0 
–
 76.7 

–
 72.3 
 0.8 
–
 73.1 

–
 153.7 
–
–
 153.7 

–
 141.0 
–
–
 141.0 

   As of 31 December 2016, trade receivables of £1.5m (2015: £0.8m) are past due. These are net of a provision for 
bad debts of £nil (2015: £nil). Trade receivables relate to a number of independent customers for whom there is 
no recent history of default. 

  The ageing analysis of the trade receivables is as follows: 

Up to 3 months

2016

2015

Gross
£m

Provision
£m

14.7

–

Gross
£m

12.3

Provision
£m

–

   The Directors consider that the carrying amount of trade and other receivables approximates their fair value.  

All receivables are expected to be recovered.

   Group trade and other receivables of £5.9m (2015: £nil), included within non-current assets, relates to debt  

due to ELM (the lottery management company) from the Scottish Children’s Lottery and will be recovered from 
2018 onwards.

   A loan to a subsidiary undertaking of £80.0m (2015: £80.0m) is included within the Company amounts owed by 
Group undertakings. All remaining amounts owed by Group undertakings are unsecured, interest free and have 
no fixed date of repayment.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
102

Notes to the financial statements

continued

21.  Cash and cash equivalents

Cash and cash equivalents

22.  Trade and other payables 

Current
Trade payables 
Accrued expenses and deferred income
Amounts owed to Group undertakings
Bank overdraft
Social security and other taxes

Non-current
Derivative financial instruments (note 4)

2016
£m

13.3

2015
£m

13.7

Group

Company

2016
£m

2015
£m

2016
£m

2015
£m

 4.0 
11.1
–
–
 2.8 

17.9

 5.1 
 9.9 
–
–
 3.3 

 18.3 

–
 0.1 
 40.9 
 4.7 
–

 45.7 

–
 0.1 
27.9
 4.6 
–

 32.6 

 0.1 

 0.1 

–

–

  The Directors consider that the carrying amount of trade and other payables approximates their fair value.

23.  Borrowings

Bank loans

  The borrowings are repayable as follows:

Expiring in 2 to 5 years

2016
£m

39.7

2015
£m

39.4

39.7

39.4

  All undrawn committed borrowing facilities are repayable within 2 to 5 years (2015: 2 to 5 years).

  The amount of bank loans is net of £0.3m unamortised borrowing costs (2015: £0.6m).

  The effective interest rates were as follows:

Bank loans (floating)

2016
%

2.0

2015
%

2.0

   At 31 December 2016, the Group had revolving credit and overdraft bank facilities in place totalling £60.0m 

(£60.0m at 31 December 2015). At 31 December 2016, £40.0m of the facility was drawn down.

   The £60.0m revolving credit and overdraft facility has a maturity date of June 2019. Security is provided to the 

debt providers by way of cross guarantees and a share pledge.

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
   
103

   The Group has hedged its exposure to fluctuations in interest rates with interest rate swaps of £15.0m (2015: 
£15.0m). The notional principal amount of the outstanding interest rate swap contracts at 31 December 2016 
was £15.0m (2015: £15.0m). A fair value on the interest rate swaps of £0.1m (2015: £0.1m) has been recognised 
at 31 December 2016.

24.  Deferred tax 

  The analysis of the current deferred tax balances is as follows: 

Deferred tax asset:
Deferred tax to be recovered after more than one year
Deferred tax to be recovered within one year

Group

Company

2016
£m

2015
£m

2016
£m

Restated*
2015
£m

 (19.4)
 (2.2)

 (21.6)

 (8.2)
 (1.4)

 (9.6)

 (5.6)
 (1.5)

 (7.1)

 (2.8)
–

 (2.8)

Net deferred tax asset

 (21.6)

 (9.6)

 (7.1)

 (2.8)

Deferred tax asset not recognised

(2.1)

(2.2)

–

–

   A deferred tax asset has been recognised in respect of these temporary differences as it is probable that the Group 
will generate sufficient taxable profits in the future against which these temporary differences can be offset.

   The deferred tax asset of £2.1m (2015: £2.2m) which has not been recognised relates to a combination of 

trading tax losses and non-trade debits.

   The movement in deferred tax assets and liabilities during the year, taking into consideration the offsetting  

of balances within the same tax jurisdiction, is as follows: 

Group

Tax
trading 
losses
£m

Other 
temporary 
differences
£m

Accelerated 
tax 
depreciation
£m

Retirement
benefit
obligations
£m

Total
£m

At 1 January 2016
Pension transferred from fellow 
  subsidiary undertaking

At 1 January 2016 restated*
Charge/(credit) to income
Charge/(credit) to equity

 (5.4)

 (1.4)

 (1.3)

 (1.5)

 (9.6)

–

 (5.4)
 1.2 
–

–

 (1.4)
 0.4 
 0.3 

–

 (1.3)
 (0.2)
–

–

–

 (1.5)
 1.3 

 (9.6)
 2.7 
 (15.1)  (14.8)

Company

Tax
trading 
losses
£m

Retirement
benefit
obligations
£m

Total
£m

 (1.4)

–

 (1.4)
 1.1 
–

–

 (1.4)

 (1.4)

 (1.4)
 0.9 
 (6.3)

 (1.4)

 (2.8)
 2.0 
 (6.3)

At 31 December 2016

 (4.2)

 (0.7)

 (1.5)

 (15.3)  (21.7)

 (0.3)

 (6.8)

 (7.1)

   Changes to the UK corporation tax rates were substantively enacted as part of Finance Bill 2015 (No.2) on  

26 October 2015. These include reductions to the main rate to reduce the rate to 19% from 1 April 2017. Finance 
Act 2016, which was substantively enacted on 6 September 2016, includes legislation reducing the main rate  
of UK corporation tax to 17% from 1 April 2020. Deferred taxes at the balance sheet date have been measured 
using these enacted tax rates and reflected in these financial statements.

* Refer to note 6 for more information.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
104

Notes to the financial statements

continued

25.  Provisions

At 1 January 
Utilised during the year

At 31 December 

The provisions are expected to be utilised:
Within one year 
Greater than one year 

26.  Share capital and premium 

At 1 January 2016
Issued during the year
Value of employee services

At 31 December 2016

Onerous lease 
provisions

2016
£m

 0.8 
 (0.3)

 0.5 

 0.2 
 0.3 

 0.5 

Number 
of shares
(thousands)

Ordinary 
shares
£m

Share 
premium
£m

39,298
250
–

39,548

19.6
0.2
–

19.8

101.8
–
0.1

101.9

2015
£m

 1.0 
 (0.2)

 0.8 

 0.3 
 0.5 

 0.8 

Total
£m

121.4
0.2
0.1

121.7

   The total authorised number of ordinary shares is 63 million shares (2015: 63 million shares) with a par value  

of £0.50 per share (2015: £0.50 per share). All issued shares are fully paid.

  During the year 250,000 shares (2015: nil) were issued to the Employee Benefit Trust.

27.  Notes to the parent and consolidated statement of cash flows 

Operating profit/(loss)
Adjustments for:
Depreciation (note 17)
Amortisation (note 16)
Goodwill impairment charge (note 15)
Investment write-down
Fixed/intangible asset write down 
Management incentive plan

EBITDA

Past service cost – pension
Share based payment 

Increase in inventories
(Increase)/decrease in trade and other receivables (excluding ELM)
Decrease in trade and other payables (excluding ELM)
Increase in ELM trade and other receivables
Increase in ELM trade and other payables
Increase in intra Group balances

Group

Company

2016
£m

2015
£m

2016
£m

2015
£m

 16.9 

 11.5 

 (0.9)

 (1.6)

 2.0 
 0.4 
 2.8 
 – 
 – 
 – 

 2.2 
 0.3 
 5.1 
 1.0 
 1.0 
 1.7 

 – 
 – 
 – 
 – 
 – 
–

 – 
 – 
 – 
 1.0 
 – 
 – 

 22.1

 22.8 

 (0.9)

 (0.6)

 – 
 0.3 

22.4

 (0.3)
 (0.7)
 (0.1)
 (5.9)
 0.5 
 – 

 (0.7)
 0.3 

22.4

 (0.9)
 1.0 
 (2.5)
 – 
 – 
 – 

 – 
 0.3 

(0.6)

 – 
 (0.2)
–
 – 
 – 
10.2

 9.4 

 – 
 0.3 

(0.3)

 – 
 0.2 
 0.1 
 – 
 – 
 5.6 

 5.6 

Cash generated by operations

 15.9 

 20.0 

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
105

Group analysis of movements in net debt

Cash and cash equivalents (note 21)
Bank borrowings (note 23)

Net debt

At 1 January 
2016
£m

Cash flow
£m

Non-cash 
movements
£m

At 31 
December 
2016
£m

 13.7 
 (39.4)

 (25.7)

 (0.4)
 – 

 (0.4)

 – 
 (0.3)

 (0.3)

 13.3 
 (39.7)

 (26.4)

  Non-cash movements relate to the amortisation of borrowing costs.

  Covenant EBITDA reconciliation
   Statutory results are adjusted below for the net debt : EBITDA ratio on a covenant basis. They are adjusted to 

reflect the underlying performance of the business, providing a more meaningful comparison of how the 
business is managed and measured on a day-to-day basis.

Operating profit
Depreciation and amortisation
Post employment benefit changes
Non-cash and other adjustments

2016
£m

 19.7 
 2.4 
 2.6 
 1.5 

 26.2 

2015
£m

 20.3 
 2.5 
 2.3 
 1.3 

 26.4 

28.  Operating lease commitments 

 At 31 December the Group had minimum commitments in respect of non-cancellable operating leases for 
leasehold buildings payable as follows: 

Within one year
Between two and five years
After five years

2016
£m

1.6
5.4
5.2

12.2

2015
£m

1.7
5.9
6.3

13.9

29.  Transactions with related parties

 During the year £3,700 (2015: £1,700) income was received from related parties and a balance of £1,110 was 
owed by related parties at 31 December 2016 (31 December 2015: £1,110). These amounts relate to fees 
received from the Group’s investment companies.

 Key management personnel are deemed to be the Executive and Non-Executive Directors of the Group,  
as they have authority and responsibility for controlling the Group’s activities. 

  Key management remuneration is detailed as follows:

Short-term employee benefits* 

* See Remuneration Report pages 61 to 62 for details.

2016
£m

1.6

2015
£m

3.8

  There have been no other transactions with key management personnel as defined under IAS 24.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
106

Notes to the financial statements

continued

30.  Retirement benefit schemes
  Defined contribution schemes
   The Group operates two money purchase schemes, the STV Pension Scheme and the Pearl & Dean Cinemas 

Pension Scheme, for which the pension cost charge for the year amounted to £1.5m (2015: £1.1m).

  Defined benefit schemes
   The Group operates two defined benefit pension schemes. The schemes are trustee administered and the 
schemes’ assets are held independently of the Group’s finances. Pension costs are assessed in accordance  
with the advice of an independent professionally qualified actuary. 

   The schemes are the Scottish and Grampian Television Retirement Benefit Scheme and the Caledonian 

Publishing Pension Scheme. They are closed schemes to new entrants and therefore under the projected  
unit method the current service cost will increase as the members of the scheme approach retirement.

  Defined benefit pension deficit
  Group
  The net pension deficit at 31 December 2016 was £88.8m (2015: £7.8m).

  Company
  The net pension deficit was £39.2m (2015: £7.6m).

   The net assets and liabilities of the schemes are recognised in the consolidated balance sheet and shown within 

non-current liabilities. The totals recognised in the current and previous years are: 

Total defined benefit scheme obligations
Total defined benefit scheme assets

Net pension deficit

Group

Company

2016
£m

2015
£m

2016
£m

Restated*
2015
£m

 (448.2)
 359.4 

 (88.8)

 (320.9)
 313.1 

 (7.8)

 (186.6)
 147.4 

 (39.2)

 (134.8)
 127.2 

 (7.6)

   A related offsetting deferred tax credit for the Group of £15.3m (2015: £1.5m) and the Company of £6.3m (2015: 
£1.4m) is included under non-current assets. Therefore the net pension scheme deficit for the Group amounts to 
£73.5m at 31 December 2016 (£6.3m at 31 December 2015) and the Company amounts to £32.9m (2015: £6.2m).

  Total defined benefit scheme obligations 
  The movement in the present value of the defined benefit obligation is analysed below:

Defined benefit obligation at 1 January/on transfer
Current service cost
Past service cost
Interest cost
Contributions from plan participants
Remeasurement losses/(gains)
Benefits paid from plan

Defined benefit obligation at 31 December 

* Refer to note 6 for more information.

Group

Company

2016
£m

2015
£m

2016
£m

 320.9 
 0.1 
 – 
 12.1 
 – 
 135.8 
 (20.7)

 448.2 

 336.2 
 0.4 
 (0.7)
 11.7 
 0.1 
 (6.5)
 (20.3)

 320.9 

 134.8 
 – 
 – 
 5.1 
 – 
 55.9 
 (9.2)

 186.6 

Restated*
2015
£m

 140.3 
 – 
 0.6 
 4.9 
 – 
 (2.5)
 (8.5)

 134.8 

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
107

  Assumptions used to estimate the scheme obligations
   The 1 January 2015 valuation has been updated to 31 December 2016 by a qualified independent actuary and 
reflect recent market movements in corporate bond yields and inflation. The major assumptions used by the 
actuary were:

Rate of increase in salaries
Rate of increase of pensions in payment
Discount rate
Rate of price inflation (RPI)

Group

Company

2016

2015

2016

2015

nil%
3.30%
2.80%
3.30%

nil%
2.90%
3.90%
2.90%

nil%
3.30%
2.80%
3.30%

nil%
2.90%
3.90%
2.90%

   In 2015, benefits to members were reduced, including a decrease in pensionable salary increases to £nil. The total 
impact was an actuarial gain of £1.7m (Group). In addition, a further communication with pensioner members on 
the option of a Pension Increase exchange was undertaken in 2015. This had a positive impact on liabilities on a 
technical provisions basis but resulted in an IAS19 actuarial loss of £1.0m (Group) and £0.6m (Company). The two 
items together resulted in a Group net past service gain of £0.7m and Company net past service loss of £0.6m.

   Assumptions regarding future mortality experience are set based on advice, published statistics and experience 
in each scheme and are reflected in the table below (average life expectations of a pensioner retiring at age 65). 
As part of the 1 January 2015 valuation process, a detailed research project on the health of approximately 40% 
of the two schemes’ pensioners was undertaken. The outcomes of this study have been reflected in an update 
of the mortality assumptions and has resulted in an average increase in male pensioner longevity, the category 
which accounts for the largest element of the schemes’ liabilities, of approximately 3.6 years and a deficit 
increase of £55.9m.

Retiring at balance sheet date:
Male
Female

Retiring in 25 years:
Male
Female

Group

Company

2016
Years

2015
Years

2016
Years

2015
Years

19.1
21.4

20.8
22.7

15.5
18.1

18.7
21.5

18.8
21.1

20.3
22.9

14.7
17.3

17.4
20.2

   The sensitivities regarding the principal assumptions used to measure the defined benefit obligation are  

set out below: 

Assumption

Change in assumption

Impact on scheme liabilities

Group
Discount rate
Rate of price inflation (RPI)
Rate of mortality

Company
Discount rate
Rate of price inflation (RPI)
Rate of mortality

Increase/decrease by 0.25%
Increase/decrease by 0.25%
Decrease by 1 year

Decrease/increase by 4%
Increase/decrease by 2% 
Decrease by 5%

Increase/decrease by 0.25%
Increase/decrease by 0.25%
Decrease by 1 year

Decrease/increase by 3%
Increase/decrease by 1% 
Decrease by 4%

   The analysis above has been determined based on reasonably possible changes of the assumptions occurring  

at the end of the reporting period assuming that all other assumptions are held constant.

STV Annual Report and Accounts 2016 
 
 
 
 
 
108

Notes to the financial statements

continued

  Total defined benefit scheme assets
  The movement in the fair value of the defined benefit scheme’s assets is analysed below: 

Fair value of scheme assets at 1 January/on transfer
Interest income
Return on plan assets excluding interest income
Contributions from the employer
Administrative expenses paid from plan assets
Contributions from plan participants
Benefits paid from plan

Fair value of scheme assets at 31 December 

Group

Company

2016
£m

2015
£m

2016
£m

 313.1 
 12.1 
 47.1 
 9.2 
 (1.4)
 – 
 (20.7)

 359.4 

 321.3 
 11.4 
 (7.0)
 9.3 
 (1.7)
 0.1 
 (20.3)

 313.1 

 127.2 
 5.0 
 18.9 
 5.9 
 (0.4)
 – 
 (9.2)

 147.4 

Restated*
2015
£m

 128.6 
 4.6 
 (2.6)
 6.0 
 (0.9)
 – 
 (8.5)

 127.2 

  Scheme assets

 At 31 December 2016 the Scheme’s assets were invested in a diversified portfolio that consisted primarily of equity 
and debt securities. The fair value of the Scheme’s assets are shown below:

Cash and cash equivalents
Equity instruments
Debt instruments
Investment funds
Real estate

Total quoted assets

Cash and cash equivalents
Equity instruments
Debt instruments
Investment funds
Derivatives

Total unquoted assets

Total scheme assets

Group

Company

2016
£m

29.4
–
103.9
40.3
–

173.6

–
–
–
181.6
4.2

185.8

2015
£m

0.7
155.0
136.5
–
20.9

313.1

–
–
–
–
–

–

2016
£m

11.2
–
42.8
17.3
–

71.3

–
–
–
74.6
1.5

76.1

2015
£m

0.2
63.0
54.7
–
9.3

127.2

–
–
–
–
–

–

359.4

313.1

147.4

127.2

   A process to review and change the defined benefit schemes’ investment manager and introduce fiduciary 

management was started in 2015 and completed and implemented during 2016. The result has been a significant 
reduction in the schemes risk profile, with the 20 year Value at Risk measure halving to approximately £60.0m.

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
  Amounts recognised through the income statement:
  Amounts recognised through the income statement are as follows:

Amount charged to net operating expenses:
Current service cost – defined benefit
Past service cost – defined benefit

Amount charged to finance costs:
Net interest expense

Total charged in the consolidated income statement

  Amounts recognised through the statement of comprehensive income: 
  The amounts recognised through the consolidated statement of comprehensive income are:

Remeasurement (losses)/gains: 
  Return on plan assets excluding interest income
  Actuarial (losses)/gains on liabilities arising from change in: 
  – demographic assumptions
  – financial assumptions
  – experience adjustments

Total recognised in the consolidated statement of comprehensive income

109

2016
£m

2015
£m

 (2.0)
 – 

 (2.0)

 – 

 (2.0)

 (2.1)
 0.7 

 (1.4)

 (0.5)

 (1.9)

2016
£m

2015
£m

 47.1 

 (55.9)
 (62.0)
 (17.9)

 (88.7)

 (7.0)

 (4.8)
 11.2 
 – 

 (0.6)

  Funding arrangements
   Contribution rates to the scheme are determined by a qualified independent actuary on the basis of triennial 

valuation using the projected unit method. The most recent triennial valuation was carried out as at 1 January 
2015. This valuation resulted in a deficit of £129.9m on a pre tax basis at 30 November 2016 compared to £83.0m 
on a pre tax basis at the previous settlement date of 31 March 2014. This differential is principally due to a 
decrease in gilt yields during this period. The next triennial valuation will take place as at 1 January 2018. 

   Following the valuation, an 11 year recovery plan has been agreed with monthly payments commencing in 

January 2017. The 2017 payment will total £8.6m with annual payments increasing at the rate of 2% per annum 
over the term of the plan. Additionally, in the event of outperformance against the Group’s sensitised net cash 
flow, contingent payments equivalent to 20% of any outperformance above a benchmark of available cash will 
be paid to the schemes. Sensitised forecast net cash flow is defined as cash flow pre-pension deficit funding 
payments and returns to shareholders.

   The estimated total employer contributions in 2017 are £10.0m (2015: £9.3m) which reflects the deficit funding 

payments described above.

  The weighted average duration of the Plan’s defined benefit obligation is approximately 15 years.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
110

Notes to the financial statements

continued

31.  Share-based compensation

   The purpose of the share-based compensation plans is to align the interests of management and employees 
with those of shareholders by providing incentives to improve the Company’s performance on a long-term basis, 
thereby increasing shareholder value.

  The Company has the following plans currently operating:

  i) Long-term incentive plans (LTIP)
  ii) Employee share plans

  In previous years, a Value Creation Plan (VCP) was in operation with the plan maturing at the 2015 year end.

  Share-based compensation costs were £0.3m (2015: £0.3m).

i) Long-term incentive plans

   The Group has a long-term incentive plan for Executive Directors and other senior executives. Awards are 
granted normally in the form of a right to acquire shares in the Company for a zero or nominal amount.  
Awards vest over a period of at least three years, subject to the satisfaction of performance conditions.

   The performance measures are agreed by the Remuneration Committee based on which they consider to be 
aligned with the delivery of strategy and long term shareholder value. The Committee has discretion to use 
different or additional measures or weightings to ensure that the LTIP remains appropriately aligned to the 
business strategy and objectives. The performance measures are based on a combination of earnings growth 
and total shareholder return and are valued based on Monte-Carlo simulation. 

  The assumptions used in Monte-Carlo simulation for the 2016 LTIP valuation are:

Risk-free interest rate
Expected dividend yield
Expected share price volatility

%

0.44
2.20
25.00

   Granted awards under the Company’s long term incentive plan that were outstanding at the end of the year 

had the following market prices at the date of award:

Year awarded

2013 VCP
2014 LTIP
2015 LTIP
2016 LTIP

Market price 
on grant date
Pence

2016
Number

2015
Number

1.00
3.40
4.25
3.67

470,205 1,164,028
150,705
150,705
159,865
159,865
–
155,814

ii) Employee share plans

   The employee share plans are open to all employees. They provide for a grant price approximately equal to  

90% of the middle market quotation of a share on the dealing day last preceding the relevant date of invitation as 
derived from the London Stock Exchange daily office list and can be purchased once a year. There are currently 
3 employee share plans outstanding and the exercise prices for options under these plans range from £3.34  
to £4.02. At 31 December 2016 there were 461,463 (2015: 512,899) options outstanding under the plans.  
The employee share plans are valued using the Black and Scholes model.

Strategic ReportGovernanceAdditional InformationFinancial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Five year summary

For the year ended 31 December 2016

Results
Revenue

111

Restated*
2012
£m

2013
£m

IFRS

2014
£m

2015
£m

2016
£m

 102.7 

 112.1 

 120.4 

 116.5 

 120.4 

Profit from operations before exceptional items

 17.1 

 18.0 

 19.5 

 20.3 

 19.7 

Profit on ordinary activities before taxation  
  and exceptional items

 11.7 

 14.3 

 17.3 

 18.6 

 18.5 

Assets 
Non-current assets
Current assets

Total assets

Equity and liabilities
Current liabilities
Non-current liabilities
Equity

Total equity and liabilities

Key statistics
Earnings per ordinary share* – basic

– diluted

Dividends per ordinary share

 28.2 
 41.9 

 70.1 

 22.5 
 68.5 
 (20.9)

 70.1 

13.0p
12.5p
–

 22.6 
 47.8 

 70.4 

 62.0 
 0.8 
 7.6 

 70.4 

 26.9 
 61.2 

 88.1 

 19.7 
 64.9 
 3.5 

 88.1 

 22.3 
 55.0 

 77.3 

 18.6 
 47.8 
 10.9 

 77.3 

 38.4 
 55.6 

 94.0 

 18.1 
 128.9 
 (53.0)

 94.0 

32.2p
31.2p
2.0p

38.7p
37.6p
8.0p

29.8p
29.0p
10.0p

32.5p
31.9p
15.0p

*  The 2012 results have been restated to disclose amendments resulting in applying  

updated IAS19 and also for investments previously held in current assets. 

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
   
112

Shareholder information

Registrars
Capita Asset Services
The Registry, 34 Beckenham Road 
Beckenham, Kent BR3 4TU
Tel: 0871 664 0300*
Tel: (overseas) +44 371 664 0300
Fax: +44 (0) 1484 601 512
Email: shareholderenquiries@capita.co.uk 
Website: www.capitashareportal.com

Independent auditors
PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors 
141 Bothwell Street
Glasgow G2 7EQ

Solicitors
Herbert Smith Freehills LLP 
Exchange House
Primrose Street 
London EC2A 2HS

Burness Paull LLP 
120 Bothwell Street 
Glasgow G2 7JL

Principal bankers 
Santander UK plc 
2 Triton Square 
Regent’s Place 
London NW1 3AN

Stockbrokers
Peel Hunt LLP
Moor House
120 London Wall
London EC2Y 5ET

Panmure Gordon & Co
One New Change
London
EC4M 9AF

Secretary and registered office
Jane E A Tames 
STV Group plc 
Pacific Quay 
Glasgow G51 1PQ 
Tel: 0141 300 3074
Email: jane.tames@stv.tv

Company registration number
SC203873

Strategic ReportGovernanceFinancial StatementsAdditional Information113

Annual Report on internet
The 2016 Annual Report of STV Group plc including the financial statements is available at: www.stvplc.tv

Amalgamation of accounts
Shareholders who receive duplicate sets of Company mailings because they have multiple accounts  
should write to the Registrars to have the accounts amalgamated.

Investor relations
For investor enquiries please contact: 
Eleanor Marshall
PR Manager 
STV Group plc 
Pacific Quay
Glasgow G51 1PQ 
Tel: 0141 300 3670
Email: eleanor.marshall@stv.tv

Share price information
The share price of STV Group plc is published in most newspapers and the current price of the Company’s  
shares (delayed by up to 15 minutes) can be obtained from the Company’s website www.stvplc.tv

Individual Savings Accounts (ISAs)
The Company has Maxi and Mini ISAs which offer United Kingdom resident shareholders a simple, low-cost  
and tax efficient way to invest in the Company’s shares. Full details and an application form are available  
from Stocktrade, a division of Brewin Dolphin Securities Limited, on: 0131 240 0441.

Dividend Reinvestment Plan
STV Group plc operates a Dividend Reinvestment Plan to provide United Kingdom shareholders with a facility  
to invest cash dividends by purchasing further STV Group plc shares. Further details are available from the 
Registrar on: 0371 664 0381.**

Your shareholding
You can check your shareholding at any time by visiting the Registrar’s website at: www.capitashareportal.com

Capita share dealing services
Capita offer a quick and easy share dealing service to buy or sell STV Group plc shares. An online telephone 
dealing facility is available providing STV Group plc shareholders with an easy to access and simple to use 
service. There is no need to pre-register and there are no complicated forms to fill in. The online and telephone 
dealing services allow you to trade ‘real time’ at a known price which will be given to you at the time you  
give your instruction. For further information on this service, or to buy and sell shares, please contact:  
www.capitadeal.com (online dealing); 0371 664 0445*** (telephone dealing).

* 

** 

 Calls cost 12p per minute plus your phone company’s access charge. Calls outside the UK will be charged at the applicable 
international rate. Lines are open between 9am-5:30pm, Monday to Friday excluding public holidays in England and Wales.
 Calls are charged at the standard geographic rate and will vary by provider. Calls outside the UK will be charged at the applicable 
international rate. Lines are open between 9am-5:30pm, Monday to Friday excluding public holidays in England and Wales.

***  Calls are charged at the standard geographic rate and will vary by provider. Calls outside the UK will be charged at the applicable 

international rate. Lines are open between 8am-4:30pm, Monday to Friday excluding public holidays in England and Wales.

STV Annual Report and Accounts 2016114

Notice of Annual General Meeting

THIS INFORMATION IS IMPORTANT AND REQUIRES YOUR IMMEDIATE ATTENTION.
If you are in any doubt as to the action you should take, you should seek your own advice from a 
stockbroker, bank manager, solicitor, accountant or other independent professional adviser authorised 
under the Financial Services and Markets Act 2000.

If you have sold or transferred all of your shares in STV Group plc (the ‘Company’), please pass this document, 
together with the accompanying documents to the purchaser or transferee or to the person who arranged 
the sale or transfer so they can pass these documents to the person who now holds the shares.

The Annual General Meeting is an important opportunity for all shareholders to express their views by asking 
questions of the Directors and voting on the resolutions.

The Directors consider that each of the proposals detailed in the Notice of Annual General Meeting will be  
of benefit to and are in the best interests of the Company and the shareholders as a whole. The Directors 
therefore unanimously recommend that shareholders vote in favour of the Resolutions, as the Directors intend 
to do in respect of their own holdings of shares in the Company.

Notice is hereby given that the Annual General Meeting of the Company will be held at Pacific Quay, Glasgow 
G51 1PQ on Tuesday 25 April 2017 at 11 am for the purpose of considering and, if thought fit, passing the 
resolutions below.

Resolutions 1 to 10 (inclusive) will be proposed as ordinary resolutions and Resolutions 11 to 14 (inclusive) shall 
be proposed as special resolutions.

Ordinary resolutions
1.   

 To receive the annual accounts of the Company for the financial year ended 31 December 2016 which 
includes the reports of the Directors and the report by the auditors on the annual accounts and the 
auditable part of the Directors’ remuneration report.

2.  

 To approve the Directors’ remuneration report in the form set out on pages 55 to 67 of the Annual Report 
and Accounts for the financial year ended 31 December 2016.

 As required by the Directors’ Remuneration Report Regulations 2002, the Company’s auditors, 
PricewaterhouseCoopers LLP, have audited those parts of the Directors’ remuneration report capable  
of being audited.

3.  

 To declare a final dividend of 11.0p per ordinary share for the year ended 31 December 2016.

 The Board proposes a final dividend of 11.0p per ordinary share for the year ended 31 December 2016 
which, if approved, will be paid on 19 May 2017 to all holders of ordinary shares who are on the register  
of members of the Company at close of business on the record date of 18 April 2017.

4.  

 To elect Simon Miller as a Director of the Company, having been appointed since the last Annual  
General Meeting.

 Simon Miller is standing for election following his appointment as a Non-Executive Director on 2 December 
2016. The Articles of Association require that a Director appointed by the Board since the last Annual 
General Meeting should retire at the next Annual General Meeting and stand for election to the Board  
in order to give shareholders a chance to confirm the appointment.

 Biographical details of Simon Miller can be found on page 41 and the Board confirms that he meets  
the independence criteria as set out in B.1.1 of the UK Corporate Governance Code.

Strategic ReportGovernanceFinancial StatementsAdditional Information 
 
 
 
 
 
 
 
 
115

Resolutions 5 to 7
The Articles of Association require that every year a proportion of our Directors retire and that all Directors have 
to stand for re-election on the third anniversary of their election or re-election. This gives you the chance to 
confirm their appointments.

5.  

 To re-elect Rob Woodward as a Director of the Company.

 Biographical details of Rob Woodward can be found on page 40 and following formal performance 
evaluation, Mr Woodward’s performance continues to be effective and to demonstrate commitment  
to the role.

6.  

 To re-elect Christian Woolfenden as a Director of the Company.

 Biographical details of Christian Woolfenden can be found on page 41 and the Board confirms  
that he meets the independence criteria as set out in B.1.1 of the UK Corporate Governance Code.

 Following formal performance evaluation, Mr Woolfenden’s performance continues to be effective  
and to demonstrate commitment to the role.

7.  

 To re-elect Anne Marie Cannon as a Director of the Company.

 Biographical details of Anne Marie Cannon can be found on page 41 and the Board confirms that she meets 
the independence criteria as set out in B.1.1 of the UK Corporate Governance Code.

 Following formal performance evaluation, Ms Cannon’s performance continues to be effective and to 
demonstrate commitment to the role.

8.  

 To re-appoint PricewaterhouseCoopers LLP as the auditors of the Company to hold office until the 
conclusion of the next general meeting at which accounts are laid.

9.  

 To authorise the Audit Committee to fix the remuneration of the auditors of the Company.

10.   That for the purpose of Section 551 of the Companies Act 2006, the Directors be and are hereby generally 
and unconditionally authorised to exercise all the powers of the Company to allot equity securities (within 
the meaning of Section 560 of that Act):

(a)  up to an aggregate nominal amount of £6,591,371; and

(b) 

 up to an aggregate nominal amount of £6,591,371 in connection with a rights issue in favour of  
the ordinary shareholders of the Company where the equity securities respectively attributable to  
the interests of all ordinary shareholders are proportionate (as nearly as may be) to the respective 
number of ordinary shares held by them in the Company, or in favour of the holders of other equity 
securities as required by the rights of those securities, subject in both cases to such exclusions or  
other arrangements as the Directors may deem necessary or expedient to deal with treasury shares, 
fractional entitlements or legal or practical problems arising under the laws of any overseas territory 
or the requirements of any regulatory body or stock exchange or by virtue of shares being represented 
by depositary receipts or any other matters, provided that this authority shall expire on the date of  
the next Annual General Meeting of the Company after the passing of the resolution, but so that the 
Directors may at any time prior to such expiry make an offer or agreement which would or might 
require equity securities to be allotted after such expiry and the Directors may allot equity securities 
pursuant to any such offer or agreement as if the authority conferred by this resolution had not expired; 
and all unexercised authorities previously granted to the Directors to allot equity securities are revoked.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
116

Notice of Annual General Meeting

 The Directors require the authority of shareholders to allot the Company’s shares and the first part of this 
resolution extends for a further year the general authority for the Directors to allot a limited number of 
ordinary shares (13,182,743 being shares representing one third of the ordinary issued share capital of the 
Company as at 13 March 2017, excluding treasury shares, none of which are held by the Company) to provide 
the flexibility to take advantage of business opportunities as they arise. The second part of this resolution 
allows the Directors to allot a limited number of ordinary shares (13,182,743 being shares representing one 
third of the ordinary issued share capital of the Company as at 13 March 2017, excluding treasury shares, none 
of which are held by the Company) pursuant to a fully pre-emptive rights issue of the Company. The authority 
will terminate at the next Annual General Meeting of the Company, which must be held no later than 30 June 
2018. The Directors do not have any present intention of exercising this authority except to satisfy awards of 
shares under the Company’s employee share schemes and no issue of ordinary shares will be made which 
would effectively alter control of the Company without the prior approval of the Company in general meeting.

Special resolutions
11. 

 That subject to the passing of Resolution 10, the Directors be and are hereby empowered, pursuant to Section 
570 of the Companies Act 2006 to allot equity securities (within the meaning of Section 560 of that Act) for 
cash either pursuant to the authority conferred by Resolution 10 or by way of a sale of treasury shares as if 
Section 561 of that Act did not apply to any such allotment, provided that this power shall be limited to:

(a) 

 the allotment of equity securities in connection with an offer of securities (but in the case of the 
authority granted under paragraph (b) of Resolution 10 by way of rights issue only) in favour of 
ordinary shareholders of the Company and other persons entitled to participate therein where the 
equity securities respectively attributable to the interest of all such holders are proportionate (as 
nearly as may be practicable) to the respective numbers of ordinary shares held or deemed to be held 
by them, subject to such exclusions or other arrangements as the Directors may deem necessary or 
expedient to deal with treasury shares, fractional entitlements or legal or practical problems arising 
under the laws of any overseas territory or the requirements of any regulatory body or any stock 
exchange or by virtue of shares being represented by depositary receipts or any other matter; and

(b) 

 the allotment of equity securities (otherwise than pursuant to paragraph (a) above) having a nominal 
value not exceeding in the aggregate £988,705, 

 and shall expire on the conclusion of the next Annual General Meeting of the Company after the passing of 
this resolution, save that the Company may before such expiry make offers or agreements which would or 
might require equity securities to be allotted after such expiry and the Directors may allot equity securities 
pursuant to any such offer or agreement as if the authority conferred by this resolution had not expired.

 When ordinary shares are issued for cash, they normally have to be offered, in the first instance, to existing 
holders of ordinary shares in proportion to their respective shareholdings. This resolution renews a similar 
power granted at last year’s annual general meeting to grant authority to the Directors to allot a limited 
number of ordinary shares other than to existing shareholders in proportion to their existing shareholdings.

 The power to be granted by this resolution will be limited, otherwise than in connection with a rights issue 
or similar pre-emptive issue, to 1,977,411 ordinary shares, representing 5% of the ordinary issued share 
capital of the Company as at 13 March 2017. 

 It also allows the Directors to allot shares up to a nominal amount of £13,182,743 (representing two  
thirds of the Company’s issued share capital) on an offer to existing shareholders on a pre-emptive basis. 
However, unless the shares are allotted pursuant to a rights issue, the Directors may only allot shares up to 
a nominal value of £6,591,371 (representing one third of the Company’s issued share capital). The authority 
will terminate at the next Annual General Meeting, which must be held no later than 30 June 2018. No 
issue of ordinary shares will be made which would effectively alter control of the Company without the 
prior approval of the Company in general meeting. The Board also confirms that no more than 7.5% of the 
issued share capital would be issued on a non pre-emptive basis in any three-year period whether pursuant 
to this resolution or Resolution 12.

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12.   That subject to the passing of Resolution 10 and in addition to any authority granted under Resolution 11, 
the Directors be and are hereby empowered, pursuant to Section 570 of the Companies Act 2006 to allot 
equity securities (within the meaning of Section 560 of that Act) for cash either pursuant to the authority 
conferred by Resolution 10 or by way of a sale of treasury shares as if Section 561 of that Act did not apply 
to any such allotment, provided that this power shall be limited to:

(a)  the allotment of equity securities having a nominal value not exceeding in the aggregate £988,705; and

(b) 

 used only for the purposes of financing (or refinancing, if the authority is to be used within six months 
after the original transaction) a transaction which the Board determines to be an acquisition or other 
capital investment of a kind contemplated by the Statement of Principles on Disapplying Pre-Emption 
Rights (the ‘Statement’) most recently published by the Pre-Emption Group prior to the date of this notice,

 and shall expire on the conclusion of the next Annual General Meeting of the Company after the passing of 
this resolution, save that the Company may before such expiry make offers or agreements which would or 
might require equity securities to be allotted after such expiry and the Directors may allot equity securities 
pursuant to any such offer or agreement as if the authority conferred by this resolution had not expired.

 The power to be granted by this resolution will be limited to 1,977,411 ordinary shares, representing 5% of 
the ordinary issued share capital of the Company as at 13 March 2017 and the Board confirms that ordinary 
shares will not be allotted pursuant to this resolution other than in connection with an acquisition or 
specified capital investment of the type referred to in the Statement. 

13.    That the Company be and is hereby generally and unconditionally authorised pursuant to Section 701 of the 
Companies Act 2006 to make market purchases (as defined in Section 693(4) of that Act) of ordinary shares 
of 50p each in the capital of the Company (‘Shares’) and the Directors be and are hereby generally and 
unconditionally authorised to exercise all the powers of the Company to purchase the Shares, provided that:

(a) 

 the maximum number of Shares acquired pursuant to this authority shall not exceed 3,954,823 Shares, 
the aggregate nominal value of which is £1,977,411;

(b) 

 the minimum price (excluding expenses) which may be paid by the Company for a Share purchased 
pursuant to this authority shall be 50p;

(c) 

(d) 

 the maximum price (excluding expenses) which may be paid by the Company for a Share purchased 
pursuant to this authority shall not be more than the higher of: (i) 5% above the average of the middle 
market quotations for a Share derived from the London Stock Exchange Daily Official List for the five 
business days immediately preceding the day on which such Share is purchased; and (ii) the price 
stipulated by Article 5(1) of the Buy–Back and Stabilisation Regulation (EC2273/2003); and 

 unless renewed, the authority conferred by this resolution shall expire on the earlier of the conclusion of 
the next Annual General Meeting of the Company after the passing of this resolution and the expiry of 12 
months from the date of passing this resolution, save that the Company may before such expiry make 
a contract to purchase which will or may be executed wholly or partly after the expiry of such authority 
and the Company may make a purchase of such Shares after such expiry pursuant to such contract.

 This resolution seeks the authority of shareholders to allow the Company to purchase its own shares.  
The authority sought extends to 3,954,823 Shares, representing 10% of the ordinary share capital of the 
Company in issue as at 13 March 2017. The maximum price, which may be paid per Share, amounts to not 
more than 5% above the average of the middle market quotations of the Company’s shares for the five 
business days immediately preceding the date of purchase. The power will only be used if the Board is 
satisfied that it will be in the best interests of the shareholders generally.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
118

Notice of Annual General Meeting

 In exercising the authority to purchase the Company’s shares, the Directors intend to cancel any shares 
purchased but may, however, treat the shares that have been bought back as held in treasury and to the 
extent that any such shares are held in treasury, earnings per share will only be increased on a temporary 
basis, until such time as the shares are resold out of treasury stock.

 As at 13 March 2017 warrants and options to subscribe for 1,239,193 ordinary shares in the capital of  
the Company were outstanding, representing 3.13% of the Company’s issued ordinary share capital  
as at 13 March 2017 (excluding treasury shares held by the Company). If the authority to purchase the 
Company’s ordinary shares was exercised in full, these warrants and options would represent 3.48%  
of the issued ordinary share capital of the Company (excluding treasury shares held by the Company).

14.   That the Company be entitled to hold general meetings of the shareholders of the Company (with the 

exception of annual general meetings) on the provision of 14 clear days’ notice to the Company’s shareholders.

 The Companies Act 2006 (following the implementation of the EU Shareholder Rights Directive) permits  
the holding of general meetings on 14 clear days’ notice provided a special resolution is passed at the 
Company’s Annual General Meeting approving this notice period. The shorter notice period would not be 
used as a matter of routine for such meetings but only where this was merited by the nature or urgency  
of the business of the meeting and was thought to be to the advantage of shareholders as a whole.

By order of the Board

Jane E A Tames
Company Secretary

STV Group plc  
Pacific Quay  
Glasgow G51 1PQ

13 March 2017

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119

Notes
1.  

 Information regarding the meeting, including the contents of this notice, details of the total number of 
shares in respect of which members are entitled to exercise voting rights at the meeting, details of the 
totals of the voting rights that members are entitled to exercise at the meeting and, if applicable, any 
members’ statements, members’ resolutions or members’ matters of business received by the Company 
after the date of this notice, is available from the Investor Centre at www.stvplc.tv

2.  

3.  

4.  

5.  

6.  

7.  

8.  

 Members are entitled to appoint a proxy to exercise all or any of their rights to attend and to speak and 
vote on their behalf at the meeting. A shareholder may appoint more than one proxy in relation to the 
Annual General Meeting provided that each proxy is appointed to exercise the rights attached to a different 
share or shares held by that shareholder.

 A proxy need not be a shareholder of the Company but must attend the meeting to represent you. Your 
proxy could be the Chairman or other person who has agreed to attend to represent you. Your proxy will 
vote as you instruct and must attend the meeting for your vote to be counted. Details of how to appoint the 
Chairman or another person as your proxy using the proxy form are set out in the notes to the proxy form.

 A proxy form which may be used to make such appointment and give proxy instructions accompanies this 
notice. If you do not have a proxy form and believe that you should have one, or if you require additional 
forms, please contact Capita Asset Services on 0871 664 0300 or shareholderenquiries@capita.co.uk  
(Calls cost 12p per minute plus your phone company’s access charge. Calls outside the UK will be  
charged at the applicable international rate. Lines are open between 9am-5:30pm, Monday to Friday 
excluding public holidays in England and Wales). Alternatively, you may appoint a proxy electronically  
at www.capitashareportal.com. Please see the notes to the form of proxy for further details.

 To be valid any proxy form or other instrument appointing a proxy must be received by post or online or 
(during normal business hours only) by hand at Capita Asset Services, The Registry, 34 Beckenham Road, 
Beckenham, Kent, BR3 4ZF no later than 11.00am on 23 April 2017 or 48 hours before the time of any 
adjournment of the meeting.

 The return of a completed proxy form, in writing or online or any CREST Proxy Instruction (as described  
in paragraph 11 below) will not prevent a shareholder attending the Annual General Meeting and voting  
in person if he/she wishes to do so.

 A copy of this notice has been sent for information only to persons who have been nominated by a 
member to enjoy information rights under Section 146 of the Companies Act 2006 (a ‘Nominated Person’). 
The right to appoint a proxy cannot be exercised by a Nominated Person. However, a Nominated Person 
may, under an agreement between him/her and the shareholder by whom he/she was nominated, have  
a right to be appointed (or to have someone else appointed) as a proxy for the Annual General Meeting.  
If a Nominated Person has no such proxy appointment right or does not wish to exercise it, he/she may, under 
any such agreement, have a right to give instructions to the shareholder as to the exercise of voting rights.

 To be entitled to attend and vote at the Annual General Meeting (and for the purpose of the determination 
by the Company of the votes they may cast), Shareholders must be registered in the Register of Members 
of the Company at 6pm on 23 April 2017 (or, in the event of any adjournment, at 6pm on the date which  
is two days before the time of the adjourned meeting). Changes to the Register of Members after the 
relevant deadline shall be disregarded in determining the rights of any person to attend and vote at the 
meeting or the adjourned meeting.

9.  

 As at 13 March 2017 (being the last business day prior to the publication of this Notice) the Company’s issued 
share capital consists of 39,548,231 ordinary shares of 50p each, carrying one vote each. The Company does 
not hold any ordinary shares in the capital of the Company in treasury. Therefore, the total voting rights in 
the Company as at 13 March 2017 are 39,548,231.

STV Annual Report and Accounts 2016120

Notice of Annual General Meeting

10.   CREST members who wish to appoint a proxy or proxies through the CREST electronic proxy appointment 
service may do so by using the procedures described in the CREST Manual on the Euroclear website  
(www. euroclear.com). CREST Personal Members or other CREST sponsored members, and those CREST 
members who have appointed a service provider(s), should refer to their CREST sponsor or voting service 
provider(s), who will be able to take the appropriate action on their behalf.

11.   In order for a proxy appointment made by means of CREST to be valid, the appropriate CREST message  
(‘a CREST Proxy Instruction’) must be properly authenticated in accordance with Euroclear UK & Ireland 
Limited’s (‘EUI’) specifications, and must contain the information required for such instructions, as 
described in the CREST Manual. The message, regardless of whether it constitutes the appointment of  
a proxy or is an amendment to the instruction given to a previously appointed proxy must, in order to be 
valid, be transmitted so as to be received by the Company’s registrars, Capita Asset Services (IDRA10) by 
11.00am on 23 April 2017 or 48 hours before the time of any adjournment of the meeting. For this purpose, 
the time of receipt will be taken to be the time (as determined by the timestamp applied to the message 
by the CREST Application Host) from which the issuer’s agent is able to retrieve the message by enquiry to 
CREST in the manner prescribed by CREST. After this time any change of instructions to proxies appointed 
through CREST should be communicated to the appointee through other means.

12.   CREST members and, where applicable, their CREST sponsors, or voting service providers should note that 

EUI does not make available special procedures in CREST for any particular message. Normal system timings 
and limitations will, therefore, apply in relation to the input of CREST Proxy Instructions. It is the responsibility 
of the CREST member concerned to take (or, if the CREST member is a CREST personal member, or sponsored 
member, or has appointed a voting service provider, to procure that his CREST sponsor or voting service 
provider(s) take(s)) such action as shall be necessary to ensure that a message is transmitted by means  
of the CREST system by any particular time. In this connection, CREST members and, where applicable, 
their CREST sponsors or voting system providers are referred, in particular, to those sections of the CREST 
Manual concerning practical limitations of the CREST system and timings.

13.   The Company may treat as invalid a CREST Proxy Instruction in the circumstances set out in Regulation 

35(5)(a) of the Uncertificated Securities Regulations 2001.

14.   To change your proxy instructions simply submit a new proxy appointment using the methods set out 
above. Note that the cut-off time for receipt of proxy appointments (see above) also apply in relation  
to amended instructions; any amended proxy appointment received after the relevant cut-off time will  
be disregarded. Where you have appointed a proxy using the hard-copy proxy form and would like to 
change the instructions using another hard-copy proxy form, please contact Capita Asset Services on  
0871 664 0300 or shareholderenquiries@capita.co.uk (Calls cost 12p per minute plus your phone company’s 
access charge. Calls outside the UK will be charged at the applicable international rate. Lines are open 
between 9am-5:30pm, Monday to Friday excluding public holidays in England and Wales). If you submit 
more than one valid proxy appointment, the appointment received last before the latest time for the 
receipt of proxies will take precedence.

15.   In order to revoke a proxy instruction you will need to inform the Company using one of the following methods:

•   by sending a signed hard copy notice clearly stating your intention to revoke your proxy appointment  

to Capita Asset Services, The Registry, 34 Beckenham Road, Beckenham, Kent, BR3 4ZF. In the case of a 
member which is a company, the revocation notice must be executed under its common seal or signed 
on its behalf by an officer of the company or an attorney for the company. Any power of attorney or any 
other authority under which the revocation notice is signed (or a duly certified copy of such power or 
authority) must be included with the revocation notice

•   by sending an e-mail to shareholderenquiries@capita.co.uk

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 In either case, the revocation notice must be received by Capita Asset Services no later than 8am on  
25 April 2017 or 3 hours before the time of any adjourned meeting thereof. If you attempt to revoke your 
proxy appointment but the revocation is received after the time specified then, subject to the paragraph 
directly below, your proxy appointment will remain valid. Appointment of a proxy does not preclude you 
from attending the Annual General Meeting and voting in person. If you have appointed a proxy and 
attend the Annual General Meeting in person, your proxy appointment will automatically be terminated.

16.   The Company must answer any question asked which relates to the business being dealt with at the 

meeting unless:

(i)  

 answering the question would interfere unduly with the preparation for the meeting or involve  
the disclosure of confidential information;

(ii)  the answer has already been given on a website in the form of an answer to a question; or

(iii)   it is undesirable in the interests of the Company or the good order of the meeting that the question  

be answered.

17. 

 Shareholders should note that it is possible that, pursuant to requests made by shareholders of the 
Company under Section 527 of the Companies Act 2006, the Company may be required to publish  
on a website a statement setting out any matter relating to:

(i)  

 the audit of the Company’s accounts (including the auditor’s report and the conduct of the audit)  
that are to be laid before the Annual General Meeting; or

(ii) 

 any circumstance connected with an auditor of the Company ceasing to hold office since the previous 
meeting at which annual accounts and reports were laid in accordance with Section 437 of the 
Companies Act 2006.

 The Company cannot require the shareholders requesting any such website publication to pay its expenses. 
Where the Company is required to place a statement on a website under Section 527 of the Companies Act 
2006, it must forward the statement to the Company’s auditors not later than the time when it makes the 
statement available on the website. The business which may be dealt with at the Annual General Meeting 
includes any statement that the Company has been required under Section 527 of the Companies Act 
2006 to publish on a website.

18.   Members satisfying the thresholds in Section 338 of the Companies Act 2006 may require the Company  
to give, to members of the Company entitled to receive notice of the Annual General Meeting, notice of  
a resolution which those members intend to move (and which may properly be moved) at the Annual 
General Meeting. A resolution may properly be moved at the Annual General Meeting unless it:

(i)  

 would, if passed, be ineffective (whether by reason of any inconsistency with any enactment or the 
Company’s constitution or otherwise);

(ii) 

is defamatory of any person; or

(iii)  is frivolous or vexatious.

 The business which may be dealt with at the Annual General Meeting includes a resolution circulated 
pursuant to this right. A request made pursuant to this right may be in hard copy or electronic form, must 
identify the resolution of which notice is to be given, must be authenticated by the person(s) making it and 
must be received by the Company not later than 6 weeks before the date of the Annual General Meeting.

STV Annual Report and Accounts 2016 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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Notice of Annual General Meeting

19.   Members satisfying the thresholds in Section 338A of the Companies Act 2006 may request the  

Company to include in the business to be dealt with at the Annual General Meeting any matter (other  
than a proposed resolution) which may properly be included in the business at the Annual General  
Meeting. A matter may properly be included in the business at the Annual General Meeting unless it:

(i)  

is defamatory of any person or

(ii) 

is frivolous or vexatious.

 A request made pursuant to this right may be in hard copy or electronic form, must identify the matter to 
be included in the business, must be accompanied by a statement setting out the grounds for the request, 
must be authenticated by the person(s) making it and must be received by the Company not later than six 
weeks before the date of the Annual General Meeting.

20.   A corporation which is a member can appoint one or more corporate representatives who may exercise, on 
its behalf, all its powers as a member provided that no more than one corporate representative exercises 
powers over the same share.

21.   Copies of Executive Directors’ service agreements and copies of the letters of appointment of Non-Executive 
Directors are available for inspection at the Company’s registered office during normal business hours  
from the date of this notice until the close of the Annual General Meeting (Saturdays, Sundays and public 
holidays excepted) and will be available for inspection at the place of the meeting for at least 15 minutes 
prior to and during the meeting.

22.   Except as provided above, members who have general queries about the Annual General Meeting should 
call our shareholder helpline on 0871 664 0300 (calls cost 12p per minute plus your phone company’s 
access charge. Calls outside the UK will be charged at the applicable international rate. Lines are open 
between 9am-5:30pm, Monday to Friday excluding public holidays in England and Wales).

  You may not use any electronic address provided either:

•  in this notice of Annual General Meeting

•   any related document (including the Chairman’s letter and proxy form), to communicate with the 

Company for any purposes other than those expressly stated.

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The STV Appeal 2017 is here 
Visit www.stv.tv/appeal to see how you can help.

STV Group plc
Pacific Quay
Glasgow G51 1PQ
Tel: 0141 300 3000
www.stv.tv

Company Registration Number SC203873

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