Annual Report2015
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Annual Report2015
Sustainability Report2015
2015
at a glance
Annual report publications
The Annual Report, Sustainability Report and Swisscom at a glance
are part of Swisscom’s 2015 Annual Report.
The three publications are available online at:
swisscom.ch/report2015
“Special moments“ image concept
Life is a series of special moments that we hope never to forget.
Perhaps this is why we like to let our loved
ones experience these moments, too.
Happiness shared is happiness doubled, after all.
Swisscom helps people to share their
special moments via their smartphones or an app –
as a personal message or text, a short fi lm or photo.
We’d like to say a big thank you to Swisscom employees
Elke Lanzoni, Andri Rüesch and Martin Fisch,
as well as their families, who shared their own
special moments with us on the publications’ title pages.
Welcome
to the country
of possibilities
Swisscom is connecting Switzerland: we accompany
and support our customers in today’s networked world
with our network, products and services, and offer them
only the best – everywhere and anytime.
Swisscom assumes responsibility: together with the
Swiss population, we are committed to our country.
Swisscom promotes skilled employees: people who want
to help shape Switzerland’s digital future.
[Beispielbild]
Shareholders’ letter
Dear Shareholders
Swisscom is holding its ground. Despite a more challenging environment,
Swisscom increases its adjusted operating income. High capital expenditure
in its network infrastructure ensures that Swisscom has a leading position
in the market of ultra-fast broadband. Fastweb develops nicely: the
company boosts its revenue, operating income and customer numbers.
Swisscom is holding its ground in a challenging environment
Swisscom’s net revenue declined by CHF 25 million (–0.2%) to CHF 11,678 million in 2015 compared
with the prior year. At constant exchange rates and excluding company acquisitions and disposals,
revenue increased by CHF 83 million (+0.7%), of which the Swiss core business accounted for
CHF 57 million. Swisscom increased its adjusted operating income (EBITDA) by CHF 103 million
(+2.3%). However, due to non-recurring items such as provisions for ongoing proceedings, restruc-
turing costs and currency effects, reported EBITDA fell by CHF 315 million (–7.1%) to CHF 4,098 mil-
lion. Net income declined to CHF 1,362 million (–20.2%), largely due to non-recurring items.
Swisscom’s capital expenditure dropped slightly by CHF 27 million (–1.1%) to CHF 2,409 million.
Solid business performance in Switzerland
Revenue of the Swiss business rose CHF 178 million (+1.9%) to CHF 9,764 million; on a like-for-like
basis, revenue grew CHF 27 million (+0.3%). The higher number of customers was partially offset by
lower roaming prices. Swisscom cut its roaming prices even further during the year under review,
meaning that Swisscom not only has the most attractive roaming prices on the Swiss market but also
has actually included roaming in a majority of its subscriptions: Over 90% of Natel infinity plus cus-
tomers use their mobile phones within the EU without incurring any additional costs as a result.
The number of revenue generating units (RGUs) in the Swiss business increased year-on-year by
170,000 (+1.4%) to 12.5 million. EBITDA in the Swiss business decreased by CHF 327 million (–8.6%)
to CHF 3,461 million due to the aforementioned non-recurring items; on a like-for-like basis, EBITDA
increased by CHF 21 million (+0.6%). Capital expenditure in Switzerland increased by CHF 71 million
(+4.1%) to CHF 1,822 million. Swisscom continued to expand and upgrade its fixed network infra-
structure and had connected around 2.9 million Swiss households and businesses with ultra-fast
broadband (speeds in excess of 50 Mbps) by the end of 2015. Of these, some 2 million are fitted
with the latest fibre-optic technology. In Switzerland, the number of employees increased by
693 FTEs (+3.8%) to 18,965. Adjusted for company acquisitions and disposals, headcount increased
by 258 FTEs (+1.4%).
Fastweb developing nicely
As a result of customer growth, revenue of Fastweb in Italy was EUR 48 million (+2.8%) higher at
EUR 1,736 million. Despite difficult market conditions, Fastweb’s broadband customer base grew
by 129,000 (+6.2%) to 2.2 million in 2015. Revenue from residential customers increased year-on-
year by EUR 36 million (+4.8%) to EUR 789 million, while revenue from business customers rose
EUR 11 million (+1.4%) to EUR 800 million. The segment result before depreciation and amortisation
(EBITDA) amounted to EUR 576 million, an increase of EUR 61 million (+11.8%) over the prior year. At
EUR 541 million, capital expenditure was EUR 21 million lower than the prior-year level. Fastweb
achieved a free cash flow of EUR 77 million in 2015.
Swisscom share performance in 2015
The Swisscom share price fell by 3.7% in 2015. In terms of total shareholder return (share price
movement and dividend payout), Swisscom achieved 0.12% thanks to the high dividend yield.
Payment of an unchanged ordinary dividend of CHF 22 per share will be proposed to the Annual
General Meeting of Shareholders. This is equivalent to a total dividend payout of CHF 1,140 million.
Swisscom is thus upholding the principle of continuity in its dividend policy.
The best in today’s networked world – everywhere and any time
The world is in the midst of the fourth industrial revolution: people, machines and applications are
being networked, controlling themselves and improving continuously through applications in the
cloud and smart data. The Internet of Things continues its triumphant march: in 2015, there were
4.9 billion machines communicating around the globe – and in 2020 they will number 25 billion.
People, too, are networking in an entirely different manner: the “Wisdom of Crowds” has given rise
to a completely new type of collaboration, thus allowing companies to share their most valuable
Swiss commodity – knowledge – at the touch of a button.
Products in a store begin to speak. They know their own size, make-up and origin. Any information
distributed until then, such as availability, technical specifications or accessories, is combined
directly in a single application. Plus the collaborative economy enables people to procure things of
all kinds from one another effectively and efficiently.
This unlocks new opportunities and new markets while also giving rise to new value chains. Successful
“digitisation” depends on establishing networks and on high-performance, secure data transmission:
Swisscom is transforming into an integrated technology provider that develops high-quality commu-
nication and IT solutions. In an increasingly networked and digitised world, Swisscom always offers its
customers the best – regardless of their location. This is because Swisscom wants people and busi-
nesses in Switzerland to be able to fully exploit the opportunities of the networked world. Swisscom
is leading the way as a pioneer in the networked world, serving as a companion to its customers by
providing them with networked, end-to-end solutions in many areas of the economy and life in gen-
eral. In doing so, Swisscom boosts the competitiveness of its customers, strengthens Switzerland as a
business hub through its top-notch network infrastructure and thus plays an active role in success-
fully shaping Switzerland’s future.
Capital expenditure for high bandwidth – building the best infrastructure
High-performance IT and communications infrastructures lay the foundation for success in the
networked world. Swisscom meets this goal and fulfils the ever-growing requirements with a net-
work infrastructure that is second to none in terms of security, availability and performance. In
2015, Swisscom invested CHF 1.8 billion in Switzerland’s infrastructure, the majority of which was
devoted to expanding the ultra-fast broadband network for mobile and fixed-line telephony.
Expansion with broad technology mix in the fixed network
Nationwide, an intelligent technology mix ensures that cities, agglomerations and rural areas benefit
from ultra-fast broadband. Swisscom is committed to expanding its fibre-optic technology with
fibre-to-the-building (FTTB), fibre-to-the-home (FTTH), fibre-to-the-street (FTTS) and fibre-to-the-
curb (FTTC), combined with the latest technologies such as vectoring and G.fast, which is planned
for 2016. This will enable speeds of up to 500 Mbps to be reached on traditional copper telephone
cables. By end-2015, Swisscom had already connected some 2.9 million households and businesses
in Switzerland with ultra-fast broadband exceeding 50 Mbps. Swisscom will push ahead with
expansion in the coming years so that, by the end of 2020, 85% of all households and businesses
have ultra-fast broadband with at least 100 Mbps and every Swiss municipality is provided with
almost 100% ultra-fast broadband coverage in the long term. These investment projects are sub-
ject to general legal conditions that protect capital expenditure in network expansion and the
company’s ability to generate the funds it needs for the investments.
More bandwidth in the mobile network
Data traffic growth on the mobile network continues unabated and the volume of data carried by
the network doubles each year. Swisscom is expanding its position as a leading mobile service
provider through the right capital expenditure, a strategic partnership with Ericsson and innovative
solutions like proprietary microcells in fixed network conduits. The 4G network also received an
additional boost: Swisscom now offers LTE Advanced in 28 cities featuring speeds of up to 300 Mbps,
to be increased up to 450 Mbps in the first locations beginning 2016. The new 5G mobile commu-
nication standard, set to launch in 2020, will pave the way for even higher bandwidths and shorter
response times. The rollout of 5G will mark the end of support for 2G (GSM) technology, which will
have been around for 27 years by that time.
All IP – Internet protocol as a uniform language
The phase-out of traditional fixed-network technology and its replacement with All IP (“everything
via the Internet protocol”) is continuing. By end-2015, 40% or over one million customers were
already benefiting from the possibilities offered by the new technology – such as access to your
own data irrespective of device and location. All customers should have been converted to AII IP by
the end of 2017.
Further development of core business and innovations – best experience
So good, so simple and so unmistakable that you would never want to be without it again: Swisscom
creates unforgettable customer experiences with its products and offers. Through these, it seeks to
differentiate itself in its core business, for example with the enhanced television offering Swisscom
TV 2.0, which now recommends programmes based on individual preferences and groups them for
replay; or with numerous Smart Enterprise Services, which facilitate companies achieving digital
transformation. A superior customer experience was also the primary motivation behind new
offers such as MyService, the all-round carefree service package for customers, or Swisscom Friends,
the neighbourly help for technical matters.
New opportunities for growth for Swisscom
In its core business activities, Swisscom continues to focus on the successful priorities of bundled
offerings, Swisscom TV and ultra-fast broadband connections. It will increase its added value depth
around its own network infrastructure in sectors such as banking, energy or healthcare through
targeted ICT solutions.
The cloud is becoming a foundation for future business like the Internet of Things or decentralised
working. Swisscom is leading the pack in cloud development thanks to its reputation for high qual-
ity and security. It will also launch new digital services in selected areas. Swisscom strengthened its
position in the directory business by integrating local/search, collaborated with Coop to create the
“Siroop” marketplace and joined up with Ringier and SRG to launch an innovative advertising
opportunity, which is open to all market players.
Additionally, Swisscom is continuing to actively develop the Italian subsidiary Fastweb. The ongoing
expansion of ultra-fast broadband and improvements to service quality have strengthened the
company for the long term in the aim of covering approximately 30% of the Italian population by
end-2016.
Sustainability as an integral component of the corporate strategy
Sustainable trading is part of Swisscom’s DNA. This includes topics such as climate protection,
working and living, media skills, attractive employer, fair supply chain and networked Switzerland.
Since autumn 2015, for example, the operation building in Zurich-Herdern has been heated solely
by the waste heat emitted by servers: that not only supports climate protection, but in the long
term will also have a positive impact in the form of lower operating costs. Thanks to its over
900 apprentices in seven vocational areas, Swisscom also has an attractive pool of junior staff it can
draw upon to fill future qualified positions, while at the same time offering promising career pros-
pects for young people. Finally, Swisscom fosters a corporate culture that gives every individual the
room they need to develop and, through their personal ideas, commitment and passion, contribute
to Swisscom’s long-term success.
Strengthening of customer-facing areas and focus on cost management
Swisscom streamlined its organisational structure effective from 1 January 2016, strengthened
customer- facing areas and created more scope for innovation. Distribution and Service for Residential
Customers and SME merged to form a single business unit each. In addition, the new “Digital
Business” area has commenced operations, with a targeted focus on growth options that arise
through digitisation.
The Swiss market is becoming more challenging and competition is persisting. Swisscom wants to
reaffirm its position as market leader going forward and seize the opportunities presented to it by
digitisation. This requires the willingness and the ability to make investments, among other things.
Swisscom is stepping up its cost management in order to free up funds to develop new business
opportunities: It has set a goal of reducing the cost base by more than CHF 300 million by 2020. This
is to be achieved through the organisational changes, headcount reductions, optimised processes
and transformation to All-IP technology which were implemented at the start of 2016.
Currently distributed across 14 locations, Swisscom will reduce the number of call centers for cus-
tomers to eight by the end of 2016. All in all in 2016, Swisscom will create up to 500 jobs in growth
areas in Switzerland while simultaneously reducing the workforce by several hundred positions in
other areas, primarily in supporting units. A well-developed social plan is in place for those employees
affected by these changes. Swisscom anticipates that the reductions will prompt around
700 employees, particularly from supporting units, to make use of the social plan in the current
year. The associated costs have a one-off negative impact of CHF 70 million on Swisscom’s income
statement in the 2015 Annual Report. By the end of 2016, Swisscom expects the overall workforce
in Switzerland to be slightly smaller than in the prior year.
Ensuring general business conditions
In 2015, Swisscom was threatened with penalties of around CHF 350 million in connection with
antitrust proceedings. A consultation began on the revision of the Telecommunications Act which,
among other things, calls for a departure from the proven ex-post regulation. Both the ruling of the
Competition Commission as well as the subject matter of the consultation are based on the shared
assumption that Switzerland does not have effective competition. This is not the case, however. For
years we have been seeing extremely intense infrastructure competition in Switzerland between
three providers in the mobile telecommunications market as well as between Swisscom and the
cable network operators in the area of fixed networks. With the fibre-optic projects undertaken by
the electrical utilities since the last revision of the Telecommunications Act (TCA), another provider
has entered the fixed network market. Some 90% of all Swiss households now have a cable net-
work connection and can therefore choose between at least two infrastructure providers and a
wide variety of different services. The fact that this competition is effective is evidenced by the top
rankings Switzerland repeatedly earns in all infrastructure comparisons or the innovative products
offered in the television business which Swisscom has rolled out in competition with cable network
operators. Switzerland depends on high-performance infrastructures. These require corresponding
investing activity on the part of the operators of those infra structures. This should be ensured both
in the regulation as well as in the ruling. Swisscom is vehemently committed to promoting invest-
ment security and an entrepreneurial Switzerland.
Financial outlook for 2016
For 2016, Swisscom expects net revenue in excess of CHF 11.6 billion, EBITDA of around CHF 4.2 bil-
lion and capital expenditure of more than CHF 2.3 billion. For Swisscom (excluding Fastweb), a
slight decline in revenue is expected due to heightened competition and price pressure. A slight
increase in revenue is expected for Fastweb. Adjusted for the provisions recognised in 2015 for the
legal proceedings on broadband services and for headcount reduction, EBITDA is expected to be
around CHF 200 million lower for Swisscom (excluding Fastweb) year-on-year. In addition to the
price-based decline in revenue, the costs for roaming are expected to increase in particular. EBITDA
will be positively affected by approximately CHF 50 million in cost savings and growth at Fastweb.
A slight reduction in capital expenditure in Switzerland of over CHF 1.7 billion will result in a reduc-
tion in overall capital expenditure of over CHF 2.3 billion. Subject to achieving its targets, Swisscom
will propose an unchanged dividend of CHF 22 per share for the 2016 financial year at the 2017
Annual General Meeting.
Thank you
We can look back on a successful year in a challenging market environment. We owe our achieve-
ments in 2015 to the trust of our customers and the loyalty of our shareholders. A huge thank you
to all of you. Special thanks also go to our employees again this year: it is thanks to their creative
ideas, wholehearted dedication and commitment that Swisscom is able to offer its customers the
very best every day of the year.
Yours sincerely
Hansueli Loosli
Chairman of the Board of Directors
Swisscom Ltd
Urs Schaeppi
CEO Swisscom Ltd
Triple bottom line
Swisscom reports about the ecological, economic and social aspects and factors that shape its business
activities and its role as a corporate citizen.
Table of contents
Introduction
Management Commentary
Corporate Governance and Remuneration Report
Financial Statements
Further Information
8–19
20–93
94–135
136–223
224–236
Over
18,000
participants
have in the year under review already
taken part in courses at
Swisscom Academy –
Swisscom’s educational programme.
The recommendation rate was 99%.
“It makes me proud when my
customers get more enjoyment
out of their Smartphones and
I can help them access the
digital world. In the two-hour
Swisscom Academy courses,
I learn about our customers
and come to appreciate that
their compliments are sincere.”
Malik Hashim
Instructor Swisscom Academy
Introduction
The best in
today’s net-
worked world –
everywhere
and anytime.
Introduction
14 KPIs of Swisscom Group
16 Key events 2015
18 Business overview
KPIs of Swisscom Group
In CHF million, except where indicated
Net revenue and results
Net revenue
Operating income before depreciation and amortisation (EBITDA)
EBITDA as % of net revenue
Operating income (EBIT)
Net income
Earnings per share
Balance sheet and cash flows
Equity at end of year
Equity ratio at end of year
Operating free cash flow
Capital expenditure in property, plant and equipment
and other intangible assets
Net debt at end of period
Operational data at end of period
Fixed access lines in Switzerland
Broadband access lines retail in Switzerland
Swisscom TV access lines in Switzerland
Mobile access lines in Switzerland
Revenue generating units (RGU) Switzerland
Unbundled fixed access lines in Switzerland
Broadband access lines wholesale in Switzerland
Broadband access lines in Italy
Swisscom share
Number of issued shares
Closing price at end of period
Market capitalisation at end of year
Dividend per share
Environmental key figures in Switzerland
Energy consumption
Energy efficiency increase since 1 January 2010
Direct CO2-emissions
Reduction of direct CO2-emissions since 1 January 2010
Employees
Full-time equivalent employees at end of year
Full-time equivalent employees in Switzerland at end of year
%
CHF
%
in thousand
in thousand
in thousand
in thousand
in thousand
in thousand
in thousand
in thousand
in thousand
CHF
CHF
GWh
%
tons
%
number
number
2015
2014
Change
11,678
11,703
4,098
35.1
2,012
1,362
26.27
5,242
24.8
1,844
2,409
8,042
2,629
1,958
1,331
6,625
4,413
37.7
2,322
1,706
32.70
5,486
26.2
1,860
2,436
8,120
2,778
1,890
1,165
6,540
12,543
12,373
128
315
2,201
51,802
503.00
26,056
22.00 1
521
29.6
20,115
23.5
21,637
18,965
180
262
2,072
51,802
522.50
27,067
22.00
497
26.4
21,380
17.0
21,125
18,272
–0.2%
–7.1%
–13.4%
–20.2%
–19.7%
–4.4%
–0.9%
–1.1%
–1.0%
–5.4%
3.6%
14.2%
1.3%
1.4%
–28.9%
20.2%
6.2%
0.0%
–3.7%
–3.7%
0.0%
4.8%
–5.9%
2.4%
3.8%
1 In accordance with the proposal of the Board of Directors to the Annual General Meeting.
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Net revenue in CHF million
EBITDA in CHF million
11,434
2,076
9,358
11,703
2,117
9,586
11,678
1,914
9,764
14,000
10,500
7,000
3,500
0
6,000
4,500
3,000
1,500
0
Other countries
Switzerland
4,302
617
3,685
4,413
625
3,788
4,098
637
3,461
2013
2014
2015
2013
2014
2015
Net income in CHF million
Capital expenditure in CHF million
3,000
2,250
1,500
1,695
1,706
1,362
750
0
2,436
685
1,751
2,409
587
1,822
3,000
2,250
2,396
710
1,500
1,686
750
0
2013
2014
2015
2013
2014
2015
Number of employees in full-time equivalent (FTE)
Energy efficiency increase in Switzerland
since 1 January 2010 in %
30,000
22,500
15,000
7,500
0
20,108
2,746
17,362
21,125
2,853
18,272
21,637
2,672
18,965
40
30
20
21.1%
26.4%
29.6%
2013
2014
2015
2013
2014
2015
Other countries
Switzerland
10
0
Other countries
Switzerland
Other countries
Switzerland
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Key events 2015
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Market
> The Swisscom mobile network is named the best mobile network in Switzerland by Connect
magazine for the seventh year in a row and, for the second time, tops the rankings in a comparison
with Germany and Austria.
> Advanced Calling lets Swisscom customers make calls over the 4G/LTE (VoLTE) and WLAN networks
with even better voice and telephone quality.
> Swisscom tests the new G.fast data transmission standard and connects the first test customers.
G.fast and a combination of fibre-optic and copper lines permit bandwidths of up to 500 Mbps.
> Swisscom reveals the first driverless car on Swiss roads and aims to gain insights into how mobility
might look in the future.
> With the new “All-in Signing Service”, users can simply and securely sign with their mobile phones.
>
Printing out and mailing of paper documents is no longer necessary.
In line with the “smart cities” concept, Swisscom helps cities and towns to plan their infrastructures
in a more targeted manner and manage them more simply: in Pully, canton of Vaud, a new method
is helping to improve traffic flows in the town and thus relieve the burden on the town centre.
The method relies on anonymised and aggregated mobile phone data.
Products and services
> Roaming becomes massive cheaper for all Swisscom customers. All Natel infinity plus subscriptions
include unlimited calls, SMS and 1 GB of data transmission in the EU; standard prices for using
mobile phones abroad become even cheaper. This means that Swisscom has the most cost-
effective range of roaming offerings in the Swiss market.
> Swisscom increases Internet speeds for Vivo packages. Vivo customers can now also answer calls
made to their fixed-network number directly on their mobile phone, regardless of their location.
> Swisscom increases the data volume included in Natel easy smart packages and cuts the price of
the largest regular package.
> Swisscom TV 2.0 brings HbbTV to SRG channels. The multimedia successor to teletext lets users
enhance programmes according to their needs and offers many interesting features.
> Swisscom introduces innovative cloud services on the market in the application and Enterprise
Cloud, and has won well-known customers for them already.
> With SmartLife, Swisscom launches a new, flexible control and security system for use in the home.
The Internet of Things thus becomes a reality in homes: SmartLife activates an alarm in the event
of a break-in or fire, for instance, and allows you to remotely control your home’s electrical
equipment.
> Symmetrical bandwidths enable Swisscom fibre-optic customers to upload and download data at
the same speeds. For the same price, Swisscom doubles the capacity of Vivo M for all customers,
enabling them to surf the web at speeds of up to 100 Mbps.
> Customers can use the MySwisscom app in more than 100 Swisscom Shops to scan purchases of
up to CHF 100 in value, pay for them and take them home without having to queue at the checkout.
> myCloud, the online storage service for photos, videos and other files, lets customers easily store
personal data and access or share it from any location and at any time.
Sustainability
> Swisscom strengthens its commitment to the successful dual training model by expanding its
diversified ICT training programme even further. It now also gives high school graduates an
attractive path to learning and working in the digitised world.
> Heating in Swisscom’s building in Zurich-Herdern is now CO2-neutral and uses only waste heat
from cooling its operations rooms.
> Of the world’s 500 largest companies, Swisscom ranks sixth in US magazine Newsweek’s global
“Green Ranking”.
> Swisscom signs the Work Smart Initiative and holds its first Work Smart Week. In doing so,
it supports flexible, location-independent working models for its employees.
> The “medienstark” Internet platform reports a steady rise in user numbers for the second year.
It offers practical tips on how to get the most out of digital media in everyday family life with topic
areas including privacy, cyberbullying, video game addiction and becoming media savvy.
> Over 400 school classes conducted their own projects on climate protection and energy efficiency
in 2015. Energy and Climate Pioneers is an initiative undertaken by Swisscom and its partners Solar
Impulse, SwissEnergy and myclimate.
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Business review
> Swisscom Health and the i-engineers launch a strategic partnership to provide patient-record
and networking solutions for hospitals. The cooperation will create new cloud-based solutions for
hospitals that will also be beneficial to doctors and patients. With the acquisition of H-Net AG,
Swisscom strengthens its portfolio and customer base.
> The merger of local.ch and search.ch creates a comprehensive Swiss directories and information
platform that competes with international providers.
> Swisscom sold the Swisscom Hospitality Services division to HoistLocatel. The EOS Group acquires
Swisscom subsidiary Alphapay Ltd.
> Swisscom launches Wingo, a brand for digitally savvy customers. Wingo offers individualised products
stripped down to meet the target group’s basic needs, with the best service at an affordable price.
> Swisscom and Coop launch Siroop, an online marketplace, where they each contribute their
>
expertise in digitisation, e-commerce, marketing and retailing to the new start-up.
In Swisscom Friends, Swisscom, together with the start-up Mila, offers its customers an additional,
flexible and fast on-site customer support service. Swisscom takes over a majority stake in the
start-up Mila.
> The joint marketing company comprised of Ringier, SRG and Swisscom gets the green light from the
Competition Commission.
>
> Swisscom and École Polytechnique Fédérale de Lausanne (EPFL) enter into a strategic partnership
and establish a competence centre for digitisation on the EPFL campus, Swisscom’s Digital Lab.
In order to improve the customer experience from a single source, boost the company’s
effectiveness in the ICT market and create greater scope for innovation, Swisscom increases the level
of digitisation within its organisational structure from 1 January 2016 onwards. Sales and Service
for Residential Customers and SME and the Digital business are merged together to form a single
business unit each. To exploit synergies, product development and provisioning for Residential
Customers and SME are combined into one.
Business overview
Swisscom provides financial reporting for the three operating divisions
Swisscom Switzerland, Fastweb and Other Operating Segments
as well as Group Headquarters.
Swisscom Switzerland
Swisscom Switzerland comprises the customer segments Residential Customers, Small and Medium-
Sized Enterprises, Enterprise Customers and Wholesale as well as the IT, Network & Innovation
division.
Residential customers
The Residential Customers segment is the contact partner for mobile and fixed-line retail customers.
It provides Switzerland with broadband access lines, serves a growing number of Swisscom TV
customers and operates www.bluewin.ch, one of Switzerland’s most frequently visited Internet
portals. The Residential Customers segment offers all telephone, Internet and TV services, pay TV,
transmissions of sporting events and video on demand from a single source, as well as the sale of
end devices. In addition, Cinetrade operates one of the leading cinema chains in Switzerland.
Small and Medium-Sized Enterprises
The Small and Medium-Sized Enterprises segment offers a comprehensive range of products and
services – from fixed-line and mobile telephony to Internet and data services to IT infrastructure
maintenance and operation. Small and medium-sized enterprises receive integrated solutions
tailored to their needs: suitable connections, secure access, professional services and intelligent
networks. It also includes the online directories and phone book business.
Enterprise Customers
Whether voice or data, mobile or fixed network, individual products or integrated solutions, as a
leading provider in the field of business communications, the Enterprise Customers segment supports
customers with the planning, implementation and operation of their IT and communications infra-
structure, including the provision of cost-efficient solutions and reliable services. Enterprise
Customers ranks as one of the leading providers specialising in the integration and operation of
complex IT systems. In addition, its core competencies are in the fields of IT outsourcing services,
workplace services, SAP services and services for the financial industry.
Wholesale
The Wholesale segment provides various services for other telecommunications providers, such as
regulated access to the “last mile” as well as commercial voice, data and broadband products. The
Wholesale segment also covers roaming with foreign providers.
IT, Network & Innovation
The IT, Network & Innovation (INI) segment builds, operates and maintains Swisscom’s nationwide
fixed network and mobile communications infrastructure in Switzerland. It is also responsible for
the development and production of standardised IT and network services for the entire Group and
for the operation of all IT systems. INI is also driving forward the migration of the networks to an
integrated IT- and IP-based platform (All IP). The segment also includes the support functions for
Swisscom Switzerland and Swisscom Real Estate Ltd. The expenses that are incurred are not
charged to the individual segments. The IT, Network & Innovation segment therefore only reports
expenses but no revenue.
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Fastweb
Fastweb is a leading, alternative service provider in the Italian fixed-network market for both resi-
dential and business customers. Fastweb supplies its services both directly via its own fibre-optic
network and also via the unbundled fixed-access lines and wholesale products offered by Telecom
Italia. In addition to fixed-network services, its portfolio also includes mobile services for residential
customers on networks of other service providers. Fastweb provides its services in all large towns
and cities in Italy.
Other Operating Segments
Other Operating Segments includes Swisscom Health, Connected Living and a portfolio of small
and medium-sized enterprises whose activities are mainly related to or help support Swisscom’s
core business. Swisscom Health offers innovative ICT solutions for physicians, hospitals and insurers.
Connected Living develops and operates intelligent solutions for energy management.
Group Headquarters
Group Headquarters chiefly comprises the Group divisions Group Business Steering, Group Strategy &
Board Services, Group Communications & Responsibility and Group Human Resources as well as
employment company Worklink AG.
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Human
Centered
Design
represents the conscious
creation of attractive,
memorable experiences
for all Swisscom customers.
“I share the responsibility of design-
ing the customer experience as
a whole and always act in the
interests of our customers.
Our team takes the time to
involve customers and employees
who come into contact with cus-
tomers in the development activi-
ties. It gives me great pleasure to
see the added value that our day-
to-day work creates.”
Mathias Schmocker
Expert Experience Validation,
Human Centered Design
Management Commentary
Helping customers
fi nd their way
and enjoy the best
experiences in the
networked world.
Strategy, organisation
and environment
Business model and
customer relations
Employees
Innovation and
development
Financial review
Capital market
Risks
24 Group structure and organisation
28 Corporate strategy and objectives
32 Value-oriented business management
33 General conditions
46 Business activities
52 Products, services, sales channels
54 Customer satisfaction
55 Headcount
56 Employment law in Switzerland
58 New job architecture
58 Staff development
59 Staff recruitment
59 Employee satisfaction
60 Employment law in Italy
61 Environment, objectives and management approach
61 Open innovation: a success factor
62 Current innovation projects
64 Key fi nancial fi gures
65 Summary
66 Results of operations
69 Segment revenue and results
75 Quarterly review 2014 and 2015
78 Cash fl ows
79 Capital expenditure
80 Net asset position
82 Net debt
83 Statement of added value
84 Energy effi ciency and CO2 emissions
85 Financial outlook
86 Swisscom share
88 Payout policy
88 Indebtedness
90 Risk management system
91 General statement on the risk situation
91 Risk factors
Strategy, organisation
and environment
Swisscom’s corporate strategy is aimed at maintaining its leading
position in the ICT market and offering customers only the best.
Trusted, simple, inspiring.
Group structure and organisation
Management structure in the 2015 financial year
The Group organisation is based on the following management structure: the Board of Directors of
Swisscom Ltd is responsible for overall management and for determining the Group’s strategic,
organisational and budgetary principles. It delegates day-to-day business management to the CEO
of Swisscom Ltd, Urs Schaeppi. Together with the CEO, the heads of the Group divisions Group
Business Steering (CFO) and Group Human Resources (CPO) plus the heads of the business divisions
Residential Customers, Small and Medium-Sized Enterprises, Enterprise Customers and IT, Network
& Innovation of Swisscom Switzerland form the Group Executive Board. Swisscom’s Italian subsidi-
ary, Fastweb, is managed by the Board of Directors chaired by Swisscom’s CEO.
Board of
Directors
CEO
Swisscom Ltd
Internal Audit
Group
Communications
& Responsibility
Group Strategy
& Board Services
Group Security
Residential
Customers
Small and
Medium-Sized
Enterprises
Enterprise
Customers
IT, Network
& Innovation
Group Business
Steering
Group Human
Resources
Group Executive Board
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Group structure
The holding company Swisscom Ltd is responsible for overall management as well as the strategic
and financial management of the Swisscom Group. By law, the Swiss Confederation must hold the
majority of shares in Swisscom Ltd. At 31 December 2015, the Confederation continued to hold
51.0% of the shares in Swisscom Ltd.
At 31 December 2015, 33 Swiss subsidiaries (prior year: 28) and 15 foreign subsidiaries (prior year: 32)
were fully consolidated in Swisscom’s consolidated financial statements, while 15 associated com-
panies (prior year: 12) were included according to the equity method. Swisscom also holds various
non-controlling interests in growth companies active in the IT, communications and entertainment
markets.
Swisscom Ltd mainly holds direct shareholdings in Swisscom (Switzerland) Ltd, Swisscom Broad-
cast Ltd and Swisscom Directories Ltd. Fastweb S.p.A. (Fastweb) is held indirectly via Swisscom
(Switzerland) Ltd and intermediate companies in Belgium and Italy. Swisscom Re Ltd in Liechten-
stein is the Group’s own reinsurance company.
Acquisitions
At the beginning of July 2015, Swisscom and Tamedia merged their companies Swisscom Directories
Ltd (local.ch) and search.ch AG into a joint subsidiary. Swisscom holds 69% of the joint subsidiary
and will fully consolidate the company. Swisscom Directories Ltd, with its online directories plat-
form local.ch and its Local Guide phone directories business, is a leading advertiser and provider of
directories in Switzerland. search.ch AG (search.ch) is a leading search and information service in
Switzerland. The merger of Swisscom Directories Ltd (local.ch) and search.ch AG will result in a
comprehensive Swiss directory and information platform for individuals, companies and govern-
ment as well as an important advertising partner for Swiss SMEs.
In January and March 2015 Swisscom also acquired 100% stakes in two companies in Switzerland
– Veltigroup and H-Net AG. In addition, Swisscom acquired a 51% stake in Mila AG in 2015. The
acquisition of Veltigroup enabled Swisscom to expand its ICT portfolio for business customers as
well as its presence in French-speaking Switzerland. Veltigroup is a leading ICT service provider in
Switzerland and offers companies a comprehensive ICT range, from infrastructure to end-client
services and solutions. Swisscom strengthened its portfolio in healthcare with the acquisition of
H-Net AG. H-Net AG is a leader in the area of administrative and medical data exchange in the
healthcare sector in Switzerland. The company merged with Swisscom Health AG at the end of
2015. The acquisition of Mila AG is intended to strengthen Swisscom in all three of its main strategic
areas (customer focus, innovation, operational excellence).
Disposals
Swisscom sold Alphapay Ltd and the Swisscom Hospitality Services division in 2015. Alphapay Ltd
is a collection service provider specialising in receivables management for third parties. Swisscom
Hospitality Services offers guests and customers in the hotel and conference sector in Europe and
North America Internet-based services.
Other major shareholdings
Swisscom took a 50% stake in Siroop Ltd in 2015, a company founded by Coop that is set to launch
a new online marketplace in 2016. Together with Ringier and SRG, Swisscom established a new
joint marketing enterprise in 2015 for the purpose of marketing the three companies’ media
offerings and web platforms. Together with Sixt Leasing, Swisscom also set up Managed Mobility Ltd
in 2015, which is involved in fleet management and optimisation. In addition, Swisscom took a
minority stake in finnova AG Bankware (finnova) in 2015. finnova is a leading provider of banking
software for the Swiss financial centre.
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Segment reporting
For financial reporting purposes, the business divisions of Swisscom are allocated to individual seg-
ments based on the management structure. Segment reporting in 2015 comprises the following:
Swisscom Switzerland, Fastweb and Other Operating Segments. Swisscom Switzerland covers the
segments Residential Customers, Small and Medium-Sized Enterprises, Enterprise Customers,
Wholesale and IT, Network & Innovation. Group Headquarters, which primarily includes the Group
divisions as well as the employment company Worklink AG, is reported separately.
Swisscom Switzerland1
Fastweb
Other Operating Segments2
Group Headquarters
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> Swisscom (Switzerland) Ltd3
> CT Cinetrade AG4
> Mila AG
> Swisscom Banking Provider Ltd
> Swisscom Directories Ltd
> Swisscom ITS Custom Solutions Ltd
> Swisscom Real Estate Ltd
> Veltigroup5
> Wingo Ltd
> Fastweb S.p.A.
> BFM Business Fleet Management Ltd
> Billag Ltd
> Cablex Ltd
> Datasport Ltd
> Improve Digital BV
> Mona Lisa Capital AG3
> Swisscom Broadcast Ltd
> Swisscom Energy Solutions Ltd
> Swisscom Event & Media Solutions Ltd
> Swisscom Health AG
> Swisscom Ltd
> Swisscom Belgium N.V.
> Swisscom Italia S.r.l.
> Swisscom Re Ltd
> Worklink AG
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> Belgacom International Carrier Ltd
> Metroweb S.p.A.
> Managed Mobility Ltd
> finnova ltd bankware
> Ringier Publishing Ltd
> Siroop Ltd
> Medgate Holding Ltd
> Venturing Participations
> Zanox AG
1 Swisscom Switzerland comprises the operating segments Residential Customers, Small and Medium-Sized Enterprises, Enterprise Customers,
Wholesale and IT, Network & Innovation.
2 Other Operating Segments comprises the operating segments Participations, Health and Connected Living.
3 Swisscom (Switzerland) Ltd has operating subsidiaries in Austria, France, Germany, the Netherlands, Singapore, Sweden, Switzerland and the USA.
4 CT Cinetrade Ltd has subsidiaries in Switzerland: kitag kino-theater Ltd, PlazaVista Entertainment AG and Teleclub AG.
5 Veltigroup comprises the operating subsidiaries insentia SA, ITS Information Technologie Services SA, LANexpert SA,
Veltigroup Consulting Ltd and Veltigroup Ltd.
6 Mona Lisa Capital AG is a venturing participation.
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Change in management structure from 1 January 2016
In order to boost the company’s effectiveness in the highly competitive ICT market, Swisscom is
strengthening areas with close customer proximity and increasing the level of digitisation within
its organisational structure from 1 January 2016 onwards. Distribution and service for Residential
Customers and Small and Medium-Sized Enterprises together with the digital business will be com-
bined in the Sales & Services and Digital Business segments. To exploit synergies and accommo-
date the increasing level of convergence, Swisscom is also combining product development and
provision for Residential Customers and SME into one. The focus placed on corporate business will
remain of central importance for Swisscom, and the organisational structure of corporate business
will be further simplified. Through these adjustments Swisscom wants to improve the customer
experience from a single source, simplify processes and increase efficiency in order to create greater
scope for innovation. The restructuring will result in changes in the Group Executive Board. The
new Products & Marketing unit will be headed by Dirk Wierzbitzki, who now has a seat on the
Group Executive Board. The Head of the former Residential Customers unit, Marc Werner, will take
over as Head of the new Sales & Services unit. Roger Wüthrich-Hasenböhler, who was responsible
for the former Small and Medium-Sized Enterprises unit, will head the new Digital Business unit. He
stepped down from the Group Executive Board at the end of 2015 and will subsequently report
directly to the CEO of Swisscom Ltd. As of 1 January 2016, the Group Executive Board will comprise
the following people: Urs Schaeppi, CEO; Mario Rossi, CFO (Group Business Steering); Hans Werner,
CPO (Group Human Resources); Christian Petit, Head of Enterprise Customers; Heinz Herren, Head
of IT, Network & Infrastructure; Marc Werner, Head of Sales & Services and Dirk Wierzbitzki, Head
of Products & Marketing. Swisscom’s Italian subsidiary, Fastweb, will continue to be managed via the
Board of Directors chaired by Swisscom’s CEO.
Board of
Directors
CEO
Swisscom Ltd
Internal Audit
Group
Communications
& Responsibility
Group Strategy
& Board Services
Group Security
Sales & Services
Products &
Marketing
Enterprise
Customers
IT, Network &
Infrastructure
Group Business
Steering
Group Human
Resources
Digital Business
Group Executive Board
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Corporate strategy and objectives
Corporate strategy
Swisscom commands a leading position in the mobile, fixed and broadband submarkets. It is also
one of the leading providers in the IT services and TV markets. Fastweb is the leading alternative
provider for both retail and business customers in the Italian fixed-line market. In recent years, the
advance of technology and changing customer requirements have steadily eroded prices and vol-
umes in the classical usage-based business. The battle with globally active competitors for market
share has also intensified. The resulting lower revenue and income need to be offset in order to
ensure that sufficient financial resources are available for major investments in new technologies.
Society and the economy will change fundamentally in the coming years. Megatrends such as
demographic change, globalisation and robotics will reshape society and the economy and thus
impact Swisscom’s business in the long term. Furthermore, a number of specific developments will
affect Swisscom’s business in the next few years – for example the spread of mobile payment
systems and the trend towards crowdsourcing.
The market environment in which Swisscom operates has already changed radically in recent years.
Connectivity is ever-present and will increase further. Countless people, applications and devices
will be in permanent communication with each other in future. The digitalisation of society will
lead to a fourth industrial revolution (“Industry 4.0”), and production processes and contact with
customers will be revolutionised in all sectors. In addition competition between global and local
providers will intensify and new competitors – often with disruptive business models – will attempt
to gain a foothold in the ICT markets. In response to the far-reaching developments in the market
environment and heightened market dynamics, Swisscom periodically re-evaluates its strategy
and sets priorities and formulates concrete objectives accordingly.
The best in the networked world –
everywhere and all the time.
Building the best
infrastructure
Creating the best
experiences
Realising the best
growth opportunities
Welcome to the country of possibilities.
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The vision of Swisscom: the best in the networked world – always and everywhere
In an increasingly interconnected and digitalised world Swisscom offers its customers the best –
always and everywhere. Because Swisscom wants people and businesses in Switzerland to be able
to fully exploit the opportunities of the interconnected world. Thus, Swisscom is a pioneer and
actively drives digitalisation forward and is innovative and courageous in everything it does. As an
optimal companion in the networked world, Swisscom strives to ensure simplicity and is a trusted,
inspiring partner for its customers. Swisscom helps business customers to create flexible ICT infra-
structures, adjust their business processes to meet the new challenges of the digital world and
optimise communication and teamwork among their employees. In this formative role, Swisscom
is helping to shape this new world and make Switzerland into a leading ICT centre. Through the
value that Swisscom creates and, indirectly, its high level of investment, from which other compa-
nies also benefit, Swisscom is a key factor in Switzerland’s competitiveness and contributes signifi-
cantly to the country’s GDP and employment.
At Swisscom, people and their relationships are at the heart of all our activities. Customer focus,
sustainability, passion, curiosity and reliability are the values that guide our employees’ actions. To
always offer the best in the networked world, Swisscom must consistently meet the highest expec-
tations in terms of infrastructure, customer experience and growth.
Building the best infrastructure
A high-quality infrastructure allows Swisscom to deliver its products and services, provide a consis-
tently positive customer experience and differentiate itself from its competitors. Swisscom wants
to offer its customers in Switzerland and Italy the leading IT and communications infrastructure.
Reliance on high-performance networks that are always available will continue to increase in
future. Swisscom is fulfilling the ever-growing requirements of its customers with networks that
are second to none in terms of security, availability and performance. In the fixed network area,
Swisscom’s focus is on driving forward the continuous expansion of the ultra-fast broadband net-
work through deployment of various fibre-optic technologies – both in Switzerland and in Italy.
Swisscom is also continuously expanding the mobile ultra-fast broadband network (for example,
through LTE advanced), in order to constantly improve network capacity and capacity utilisation.
Swisscom will increase its efficiency through a scalable infrastructure, increasingly virtualised ser-
vices and infrastructure, and continual improvement processes. The Swisscom Cloud infrastruc-
ture offers a high level of quality and security and is the basis for new scalable offerings that are
produced in Switzerland. The transfer of internal platforms to the Swisscom Cloud increases scal-
ability, flexibility and cost efficiency. By providing simple programming interfaces the open cloud
gives partners flexible access to infrastructure and provides the basis of an ecosystem for develop-
ers. Swisscom is continuing to drive forward the technological transformation from traditional to
IP-based solutions. This enables Swisscom to bring new services to market faster, operations and
processes become more flexible, and residential customers can access their data from any location
and on any device.
Creating the best experiences
To clearly distinguish itself in its core business, Swisscom is committed to delivering first-class ser-
vice to its customers and inspiring them with unique experiences across the board. Swisscom cus-
tomers can count on us as a competent, reliable partner and enjoy service that is individual, flexible
and personal at all points of contact. From the customer’s perspective, contact with Swisscom
should always be simple and convenient.
Swisscom wants to meet the growing expectations of customers regarding availability of data and
applications – primarily the demand for real-time access from all locations – with more integrated
experiences in future. These experiences go beyond what traditional communication services offer.
When optimising processes and creating new digital services and experiences, Swisscom always
takes a customer-centric approach and aims to improve customer perception. In doing so Swisscom
aims to further boost customer loyalty and strengthen its brand. Current examples of new services
and improved experiences are the personalisation options in Swisscom TV 2.0; the launch of Voice
over LTE and WiFi Calling, which further improve the telephony experience; “Smart Enterprise Ser-
vices”, which assist companies in achieving digital transformation; and the newly launched express
delivery service for online purchases.
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Realising the best growth opportunities
Although the economic outlook in Switzerland and Italy will remain uncertain, the markets rele-
vant to Swisscom are on the whole likely to continue growing steadily. The main drivers of growth
are modest increases in population and the number of households, the rising number of connected
devices (as a result of the “Internet of Things”) and the ever-growing use of ICT in a wide variety of
industries. Added to this, there is still pent-up demand in Italy due to the relatively low level of
broadband penetration.
Swisscom wants to realise growth opportunities by expanding its core business – for example by
means of the bundling strategy and growth in TV services and fibre-optic connections. There are
also opportunities in other sectors such as banking, healthcare and energy, where Swisscom pro-
vides vertical ICT services. New, related business activities, which Swisscom wants to enter selec-
tively, offer further revenue growth potential. Key decision criteria for entering a market include the
existence of synergies, potential for differentiation and whether or not it strengthens the core busi-
ness based on the own network infrastructure. Swisscom is aiming to launch new digital services
in selected areas. These services will be offered via the Internet and will in some cases rely on new
business models. Examples include the advertising and e-commerce activities that the company
has already announced. Other examples of new business areas are the “Internet of Things” and the
development of Swisscom Energy Solutions.
Another focus for Swisscom lies in the further development of Fastweb in Italy. Swisscom is aiming
to further strengthen Fastweb’s strong market position and generate growth by continuously
expanding the ultra-fast broadband network, building partnerships and improving service quality.
In addition to pursuing these strategic goals, Swisscom is also implementing measures that will
have a transversal impact on the Group. This is designed to transform the company and create
structures fit for the future. Careful use of resources, lean structures and a clear strategy will ensure
that Swisscom remains competitive in future on both the product and cost side.
Forerunner in corporate responsibility
Swisscom’s corporate responsibility activities focus on issues which have high relevance for stake-
holder groups and at the same time are closely linked to the company’s core business and thus
entail market opportunities. Swisscom’s vision is of a modern, forward-looking Switzerland: a coun-
try of great opportunities, particularly in the field of sustainability. Specifically, Swisscom focuses
on the following six areas as strategic priorities. For each of these it has formulated a long-term
target for 2020:
Energy efficiency and climate protection
Together with its customers, Swisscom is aiming to save twice as much CO2 as it emits through its
operations and supply chain by 2020. Green ICT enables companies to massively reduce energy
consumption and CO2 emissions. Video conferencing and home office solutions generate savings in
travel time and costs, and ICT services from the cloud allow business customers to operate their IT
operations more efficiently than if they were to use a server of their own. Buildings, vehicles and
networks can be managed in an energy-efficient manner thanks to ICT solutions. Swisscom also
offers residential customers numerous ways to reduce their carbon footprint, from online billing to
a recycling service for mobile phones. Swisscom is committed to reducing its own CO2 emissions
from its operations and supply chain and also requires its suppliers to reduce their carbon footprint.
Work-life balance
By 2020, Swisscom wants to be serving one million customers with its offerings in the healthcare
sector, such as the Swisscom health platform and fitness sensors, electronic patient dossiers and
products from its subsidiary Datasport. Swisscom also wants to give one million customers the
opportunity to take advantage of mobile working models by 2020. To this end, it has included Work
Smart services in its portfolio and supports mobile working methods through activities such as the
Home Office Day.
Media skills and security
Swisscom aims to be the market leader in data security by 2020, helping one million people to use
the media safely and responsibly. To date, Swisscom has provided free Internet access to schools
and introduced first-time users to the digital world through media training courses. In doing so,
Swisscom aims to protect young people in the use of online media by means of technical solutions
and offerings that promote media skills.
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Attractive employer
Swisscom wants to be one of the most attractive employers in Switzerland by 2020. It offers
employees opportunities for personal development and promotes work-life balance. Fair terms and
conditions of employment are as important to Swisscom as an active social partnership and an
above-average commitment to vocational training. Swisscom employees also have the chance to
get involved in social and community projects, for example, by participating in the Corporate
Volunteering Programme.
Fair supply chain
In the interests of a fair supply chain, Swisscom is committed to improving employment conditions
for more than two million people by 2020. To this end, Swisscom has forged international partner-
ships that will ensure the implementation of relevant measures in close collaboration with suppliers.
The company also commissions annual audits to review whether working conditions at its suppliers
are improving.
Networked Switzerland
Swisscom is aiming to supply 85% of all households and businesses with ultra-fast broadband
(speeds in excess of 100 Mbps) by the end of 2020. Furthermore, by the end of 2016, 99% of the
population will be able to benefit from the fourth- generation mobile network incorporating 4G/
LTE technology. As a result, Swisscom is indirectly contributing around CHF 30 billion to the coun-
try’s GDP and helping to create and maintain some 100,000 jobs.
Swisscom’s targets
Based on its strategy, Swisscom has set itself various short- and long-term targets that take
economic, ecological and social factors into consideration.
Financial targets 1
Net revenue
Operating income before depreciation
and amortisation (EBITDA)
Capital expenditure in property, plant
and equipment and other intangible assets
Other targets
Ultra–fast broadband in Switzerland 2
Ultra–fast broadband in Italy
Mobile network in Switzerland
Energy efficiency in Switzerland
CO2–emissions in Switzerland
Objectives
Effective 2015
Group revenue for 2015
of more than CHF 11.4 billion
EBITDA for 2015
of around CHF 4.2 billion
Capital expenditure for 2015
of CHF 2.3 billion
Coverage of 85%
by the end of 2020
Coverage of 30%
by the end of 2016
Coverage of 99% with 4G/LTE
by the end of 2016
+25% by the end of 2015
compared to 1 January 2010
–12% by the end of 2015
compared to 1 January 2010
CHF 11,678 million
CHF 4,098 million
CHF 2,409 million
67% or around 2.9 million
in excess of 50 Mbps
25% or 6.3 million
98%
+29.6%
–23.5%
1 As communicated over the course of the year, the financial targets for 2015 were adjusted as a result of the change in the assumed
CHF/EUR exchange rate and the creation of a provision for legal proceedings as follows: Group revenue of more than CHF 11.5 billion,
EBITDA in excess of CHF 4.0 billion and capital expenditure of more than CHF 2.3 billion.
2 Basis: 3.6 million households and 0.7 million businesses (Swiss Federal Statistical Office – SFSO).
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Value-oriented business management
Key performance indicators for planning and managing the operating cash flows are operating
income before depreciation and amortisation (EBITDA) and capital expenditure on property, plant
and equipment and intangible assets. The enterprise value/EBITDA ratio is also used to compare
the share price valuation of Swisscom with that of other telecoms companies.
The ratio is primarily driven by revenue and margins as well as the growth expectations of equity
investors. The remuneration system for Group Executive Board members contains a variable per-
formance-related component, of which 25% is paid out in Swisscom shares subject to a three-year
blocking period. Group Executive Board members may opt to receive up to 50% of the perfor-
mance-related component in the form of shares. The variable performance-related component is
based on factors including financial targets such as net revenue, EBITDA margin and operating free
cash flow. The financial targets that determine the variable performance-related salary component
and the Management Incentive Plan ensure that the interests of management are kept aligned
with those of the shareholders.
Enterprise value
In CHF million, except where indicated
31.12.2015
31.12.2014
Enterprise value
Market capitalisation
Net debt
Non-controlling interests in subsidiary companies
Enterprise value (EV)
Operating income before depreciation and amortisation (EBITDA)
Ratio enterprise value/EBITDA
26,056
8,042
5
34,103
4,098
8.3
27,067
8,120
3
35,190
4,413
8.0
The sum of market capitalisation, net debt and non-controlling interests in subsidiaries is the enter-
prise value (EV) derived from the share price. Non-controlling interests are stated at carrying
amount. For the sake of simplicity, other non-operating assets and liabilities are not included.
Swisscom’s enterprise value decreased year-on-year by CHF 1.1 billion or 3.1% to CHF 34.1 billion,
mainly as a result of lower market capitalisation. The ratio of enterprise value to EBITDA rose to 8.3
(prior year: 8.0). The increase reflects the fact that EBITDA fell more sharply than the enterprise
value compared with the previous year. EBITDA for 2015 was very adversely affected by provisions
of CHF 186 million for legal costs. Excluding this exceptional item in EBITDA, the ratio was 8.0.
With a ratio of 8.3 or 8.0, respectively, Swisscom’s relative market valuation is well above the aver-
age for comparable companies in Europe’s telecoms sector. The higher ratio is supported by the
solid market position Swisscom has achieved thanks to a high level of investment and an attractive
dividend policy, as well as the general business conditions in Switzerland such as lower interest
rates and lower corporate income tax rates as compared to other European countries.
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General conditions
Macroeconomic environment
Swisscom’s financial position, results of operations and cash flows are primarily influenced by macro-
economic factors, notably economic trends, interest rates, exchange rates and the capital markets.
Economy
The performance of the Swiss economy in 2015 was influenced by monetary policy decisions of the
Swiss National Bank (SNB) and an economic recovery in the euro area. Economic growth is subdued
and is being driven primarily by consumer spending. The unemployment rate has risen slightly,
while inflation, as measured by the national consumer price index, is negative.
The bulk of Swisscom’s revenue from telephony and broadband services comes from fixed monthly
fees and is subject to low cyclical fluctuations in demand. Project business with corporate customers,
on the other hand, is more sensitive to cyclical factors.
Interest rates
The general level of interest rates in Switzerland has historically been lower than in most other
industrialised countries. In 2015, the level of and movements in interest rates were determined to
a large extent by the monetary policy of the SNB and the European and US central banks. The SNB
lifted the cap of CHF 1.20 against the euro on 15 January 2015 and at the same time introduced
negative interest rates for sight deposits. As a result, the yields on 10-year Confederation bonds
also fell into negative territory. At the end of 2015 they stood at minus 0.05%.
Development of interest rates in Switzerland Yield on government bonds for 10 years in %
3.00
2.00
1.00
0.00
–1.00
0.74
0.56
1.25
0.36
–0.05
2011
2012
2013
2014
2015
The level of interest rates has a direct impact on funding costs and also affects the valuation of
various items in the balance sheet such as assets, long-term provisions and pension liabilities.
Swisscom again took advantage of the ongoing period of low interest rates in 2015 for various
financing transactions. It issued bonds for CHF 400 million and EUR 500 million with maturities of
between 8 and 20 years and also took out a 5-year fixed-rate bank loan of EUR 200 million, all at
favourable terms of interest. The proportion of variable interest-bearing financial liabilities stands
at 24%. The interest expense on all financial liabilities averaged 2.3% in 2015 (prior year: 2.6%). In
addition, Swisscom has in the past concluded interest rate swaps with long terms to maturity
which are not classified under hedge accounting. Changes in market interest rates can result in
high fluctuations in fair values charged to income.
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Exchange rates
On 15 January 2015, the Swiss National Bank (SNB) announced it would no longer defend the min-
imum CHF/EUR exchange rate of 1.20. As a consequence, the Swiss franc appreciated substantially,
particularly against the euro. At the end of 2015, the exchange rate of the euro to the Swiss franc
was 9.8% below the level at year-end 2014.
Development of exchange rate at the end of period CHF/EUR
1.75
1.50
1.25
1.00
0.75
1.22
1.21
1.23
1.20
1.08
2011
2012
2013
2014
2015
These exchange rate movements have not had a direct material impact on Swisscom’s business.
Only a small share of Swisscom’s revenue in Switzerland is generated in foreign currencies. Handset
and technical equipment procurement as well as roaming charges incurred for the use of fixed and
mobile networks abroad by Swisscom customers give rise to transaction risks in foreign currencies
(notably EUR and USD). These risks are partly hedged by forward foreign exchange transactions.
Swisscom mostly funds itself in Swiss francs, although the proportion of financial liabilities in euros
has gradually increased in the last three years, particularly as a result of bond issuance activity. This
has led to a better diversification of funding sources. At the end of 2015, financial liabilities
amounted to CHF 8.6 billion, of which 66.8% was in CHF, 31.5% in EUR and 1.7% in USD. Currency
translations in respect of foreign Group companies, in particular Fastweb in Italy, affect the presen-
tation of the financial position and results of operations in the consolidated financial statements.
Cumulative currency translation adjustments in respect of foreign subsidiaries recognised in con-
solidated equity before deduction of tax effects amounted to CHF 2.2 billion in 2015 (prior year:
CHF 2.0 billion). A portion of the liabilities in EUR has been designated as a currency hedge of the
net investment in Fastweb.
Capital market
International equity markets had a slightly positive year in 2015, while the Swiss leading index, SMI,
fell by 1.8%. Swisscom holds surplus liquidity in the form of cash and cash equivalents and short-
term money-market investments. There are only insignificant direct financial investments in equi-
ties or other non-current financial assets. comPlan, Swisscom’s legally independent pension fund in
Switzerland, has total assets of around CHF 9.3 billion invested in equities, bonds and other invest-
ment categories. These assets are thus exposed to capital market risks. This indirectly affects the
financial position presented in Swisscom’s consolidated financial statements.
See
www.swisscom.ch/
investor
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Legal and regulatory environment
Swisscom’s legal framework
Swisscom is a public limited company with special status under Swiss law. It is organised in compli-
ance with the Telecommunications Enterprise Act (TEA), company law and the company’s Articles
of Incorporation. Its business operations are governed primarily by telecommunications and broad-
casting legislation. Swisscom is also subject to rules governing business as a whole, namely compe-
tition law. As a stock-exchange-listed company, Swisscom is also required to comply with capital
market legislation as well as with the Federal Ordinance against Excessive Compensation in Listed
Stock Companies.
Telecommunications Enterprise Act (TEA) and relationship with the Swiss Confederation
As of 1 January 1998, the former operations of Swiss Telecom PTT were legally transformed into
“Swiss Post” and “Swisscom Ltd” (hence the term “public limited company with special status”).
Under the terms of the TEA and the company’s Articles of Incorporation, Swisscom is responsible
for the provision of domestic and international telecommunications and broadcast services as well
as related products and services. The TEA requires the Swiss Confederation to hold a majority of the
capital and voting rights in Swisscom. For the Swiss Confederation to give up its majority share-
holding, the TEA would need to be amended. Swisscom is also obliged to draw up a collective
employment agreement in consultation with the employee associations. Every four years the Fed-
eral Council defines the goals which the Confederation as principal shareholder aims to achieve.
These include strategic, financial and personnel policy goals as well as goals relating to partner-
ships and investments. To guarantee transparency, the goals are made public to other investors.
The aims of the Confederation are incorporated in the strategic and operating targets set by the
Swisscom Board of Directors. For the year under review, the goals for the period 2014 to 2017 are
relevant. The Federal Council has set the following financial goals for Swisscom:
> Increase enterprise value over the long term. Deliver a total shareholder return (dividend payout
and share performance) on a par with that of comparable telecoms companies in Europe.
> Pursue a dividend policy that follows the principle of consistency and guarantees an attractive
dividend yield commensurate with other stock-exchange-listed companies in Switzerland. It
should reflect the requirements of a sustainable investment policy, a risk-appropriate, indus-
try-standard equity ratio and easy access to capital markets at all times.
> Aim for a maximum net debt of 2.1 times EBITDA (operating income before depreciation and
amortisation). This ratio may be temporarily exceeded.
The Federal Council also expects Swisscom to enter into partnerships (participations, alliances,
foundation of companies and other forms of cooperation) only if they promote a sustained increase
in enterprise value, can be managed well and take sufficient account of potential risks. No interests
may be held in foreign telecoms companies with a universal service obligation. Other interests in
foreign companies may be acquired if they support the core business in Switzerland or are other-
wise a strategic fit.
See
www.admin.ch
Telecommunications Act (TCA)
The Telecommunications Act governs the conditions under which market-dominant providers of
telecoms services are required to make their network available to other providers. The Act covers a
comprehensive catalogue of access types and in the connection area is restricted to copper cables.
The access services cited in the Act must be offered at regulated conditions and above all at cost-
based prices. In addition to network access, the Act governs universal service provision, laying
down the framework for the reliable and affordable provision of basic telecommunications to all
sections of the population in all regions of the country. The scope of services as well as the related
quality and pricing requirements are determined periodically by the Federal Council. Among other
things, universal service provision covers guaranteed nationwide access to a broadband connec-
tion with a download speed of at least 2 Mbps. The universal service provision licence granted to
Swisscom in 2007 by the Federal Communications Commission (ComCom) runs until 2017. To date,
Swisscom has fulfilled the requirements of the universal service provision licence according to the
quality criteria laid down by the TCA without complaints and without financial compensation. The
Telecommunications Act also governs conditions for use of the radio frequency spectrum.
See
www.admin.ch
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Competition law/Federal Cartel Act
The Cartel Act prohibits anti-competitive agreements between companies, provides for sanctions
in the event of abuse by companies of their market-dominant position, and prohibits business com-
binations that result in the elimination of competition. Discrimination of trading partners with
respect to prices or other business conditions is considered to be an example of abuse.
See
www.admin.ch
Capital market law
The shares of Swisscom Ltd are listed on the SIX Swiss Exchange in Zurich. In addition, Swisscom has
issued debenture bonds which are traded on the SIX Swiss Exchange. Swisscom is therefore
required to comply with Swiss stock market legislation and regulations. It is subject, for example, to
the regulations governing accounting and financial reporting as well as the rules relating to ad-hoc
publicity and it is required to disclose transactions in Swisscom securities by members of the Board
of Directors and the Group Executive Board. Shareholdings in Swisscom must also be disclosed if
they exceed, fall below or meet a certain limit.
Regulatory developments in Switzerland in 2015
Ongoing proceedings relating to telecommunications and competition legislation
In recent years, a number of proceedings relating to telecommunications and competition law have
been initiated against Swisscom. In October 2015 the Federal Administrative Court partly upheld
Swisscom’s appeal against the sanction imposed by the Competition Commission for alleged mar-
ket abuse of broadband services in the period up to the end of 2007 and reduced the fine from
CHF 220 million to CHF 186 million. Swisscom does not consider the sanction justified and has
lodged an appeal with the Federal Supreme Court. Further information on ongoing proceedings is
contained in Notes 28 and 29 to the consolidated financial statements.
“Pro Service Public” initiative
The popular initiative “Pro Service Public”, submitted in June 2013 by a Swiss consumer magazine,
calls for the Swiss Confederation to desist from seeking profit, cross-subsidising or pursuing fiscal
interests in the public services and to bring the wages of employees in government-associated
companies in line with those of federal employees. The Federal Council and Parliament rejected the
initiative without a counterproposal. The referendum on the initiative will be held in June 2016.
Revision of the Telecommunications Act (TCA)
The Federal Council opened the consultation on the revision of the TCA on 11 December 2015. It
seeks to tackle the legislation in two stages. The first stage will be confined to the most pressing
problems. The second stage will focus on a system change in the access regime and fundamental
amendments regarding universal service provision. Swisscom welcomes the Federal Council’s deci-
sion to exclude the delicate, politically contentious issues of extending price regulation to broad-
band networks and state-financed broadband expansion from the forthcoming revision of the
TCA. Along with mainly formal and technical amendments, the revision of the TCA will focus on
intensifying certain market interventions. For example, the system of access regulation is to be
adapted to EU mechanisms and the negotiating principle effectively abolished. In addition, regula-
tion of roaming prices and bundled offerings is to be made possible. Swisscom is of the opinion that
such legal tightening would negatively affect competition and thus interfere with the positive mar-
ket results. Legal regulation is also to be extended to justified concerns regarding the protection of
consumers and minors and the issues of network expansion and net neutrality. However, as shown
in recent years, these issues can be addressed more easily and more effectively through other
means, for example, industry solutions (self-regulation) such as the round table for coordinating
the expansion of the fibre-optic network, the code of conduct on net neutrality and the asut indus-
try initiative for improved youth media protection.
Revision of the Ordinance on Telecommunications Services (OTS)
The Federal Council opened the consultation on the 2018 revision of the universal service provision
on 29 September 2015 and Swisscom made a submission while the consultation was open.
Swisscom’s submission is critical of the planned adjustment of price limits, as it sees this as unjus-
tified interference in market mechanisms, and of the increase in the minimum bandwidth for
broadband internet access, as an increase in bandwidth by 1 Mbps would lead to considerable
costs without bringing customers any significant benefit. However, Swisscom praises the fact that
the need for a technological switch to IP technology has been recognised.
See report
pages 190–192
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Roaming
There were two pending motions in Parliament which aimed to regulate roaming along the same
lines as in the EU. These would have required the Federal Council to fix binding maximum tariffs to
be adopted by all telecoms providers for incoming and outgoing calls, SMS messages and data
transfers via mobile devices when used abroad. The Council of States suspended both motions,
which were similarly worded, to give the industry time to respond. On 9 March 2015, a majority in
the Council of States supported the view that the telecoms companies had cut excessive prices in
the intervening period and there were now sufficient alternatives in the form of WiFi, Skype and
other products. The motions were then rejected.
Net neutrality
On 17 June 2014 the National Council approved a motion to force the Federal Council to enshrine
net neutrality in law. The Council of States rejected the motion on 16 March 2015. Its Advisory
Commission took the view that there was no urgent need for action. In doing so it followed the lead
of the Federal Council, which, according to Federal Councillor Leuthard, for the time being is putting
its faith in the code of conduct agreed by the sector at the end of 2014. As part of the revision of
the Telecommunications Act started at the end of 2015, the Federal Council wants to obligate the
telecommunications service providers to inform the public if data is treated differently during
transmission.
Copyright protection – consultation for a revision of the Copyright Act
In December 2015 the Federal Council opened the consultation for a revision of the Copyright Act.
The Copyright Act is to be modernised and piracy better combated. The planned provisions largely
follow the recommendations of the Copyright Act working group. Swisscom has an interest in the
proper function of copyright law and is of the opinion that the submission largely reflects the con-
cerns of the various interest groups on a balanced basis.
Revision of the Federal Law on the Monitoring of Postal and Telecommunications Traffic (BÜPF)
In February 2013, the Federal Council submitted to Parliament its message proposing a revision of
the BÜPF. The aim of the revision is to ensure that the required monitoring cannot be prevented
through the use of modern technologies. The current fee and payment model for telecommunica-
tions services would be retained. The bill is still under discussion in Parliament.
Regulatory differences between Switzerland and the European Union
In the European Union (EU), the regulatory authorities have extensive powers to analyse markets
and impose obligations on market-dominant companies relating to non-discrimination, transpar-
ency and forms of access (“ex-ante regulation”). The Swiss government has rejected such all-en-
compassing regulation, as the market situation in Switzerland is different from most EU member
states. The Swiss market is characterised by virtually nationwide competition between Swisscom
and the cable network operators. Municipal and regional power utility companies have also now
entered the market. The market situation prevailing in Switzerland therefore necessitates a differ-
ent form of regulation than in countries such as France and Italy, where there is largely a single
network provider and no platform competition has evolved.
Legal and regulatory environment in Italy
Fastweb’s legal framework
As a member of the European Union, Italy is required to bring national legislation into line with the
European legislative framework. The Italian telecoms regulator, Autorità per le Garanzie nelle
Comunicazioni (AGCOM), has the task of imposing regulatory requirements on companies, based
on an analysis of the markets defined by the European Commission. Drafts of such requirements
and corresponding regulations must be submitted to the European Commission and the regulatory
authorities of the other member states, who have the right to comment on or veto the draft. The
business operations of Swisscom’s Italian subsidiary Fastweb are therefore heavily influenced by
Italian and European telecommunications legislation and its application.
Regulatory developments in Italy in 2015
AGCOM continued its work on the market analysis for wholesale markets in 2015, which will deter-
mine the regulatory guidelines for the next three years. It published a new consultation paper in
February 2015, and in July 2015 it issued the draft of the final decision which was communicated to
the European Commission. AGCOM is proposing to cut the wholesale prices which were last
approved in 2013 for the period 2015 to 2017. It is also recommends permitting the outsourcing of
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activation and maintenance services for wholesale connections to qualified external technicians.
AGCOM also supports improvements in the service agreements and incentives and sanctions to
increase the penetration with unbundled subscriber lines.
AGCOM issued a decree in April 2015 putting into effect a decision of the Italian Supreme Adminis-
trative Court. Under this decree, the increase in wholesale prices for the years 2009 and 2010 to
2012 were annulled; the prices for unbundled subscriber lines were also cut retrospectively for the
years 2010 to 2012. A second decision on the revision of prices for WLR (Wholesale Line Rental) and
bitstream services is still pending.
AGCOM completed a new market analysis of mobile termination fees in 2015. In it AGCOM pro-
poses that mobile termination fees for all mobile network operators in the period 2015 to 2017
should be based on a wholesale price of 0.98 cents per minute. AGCOM sent the draft of the final
decree to the European Commission in July 2015. The final decree is expected to be ratified by the
end of 2015. AGCOM also proposes giving mobile network operators the opportunity to determine
termination fees for countries outside the EU on the principle of mutuality. Full-service MVNOs will
in future also be subject to the regulated termination fees.
AGCOM has commissioned a new market analysis on fixed network termination fees. A public con-
sultation is expected at the beginning of 2016.
Swisscom stakeholder groups
Swisscom engages in dialogue with stakeholder groups depending on how close the relationship is
and on the individual stakeholder group’s interests. The size of the stakeholder group is a key factor
in determining what kind of dialogue is possible. The Swisscom website provides an overview of
our stakeholder groups.
Customers
Swisscom systematically consults residential customers in order to identify their needs and deter-
mine their satisfaction. Customer relationship managers, for example, gather information on cus-
tomer needs in the course of direct contact with customers. Representative customer satisfaction
surveys are also regularly conducted, among other things to determine the extent to which cus-
tomers perceive Swisscom as an environmentally responsible, socially aware company.
Periodic surveys are conducted among business customers in which sustainability is among the
issues addressed. Swisscom also maintains regular contact with consumer organisations in all lan-
guage regions of Switzerland and runs blogs as well as online discussion platforms. The overall
findings show that customers expect attractive pricing, good service, market transparency, respon-
sible marketing, comprehensive network coverage, network stability, low-radiation communica-
tion technologies and sustainable products and services.
Shareholders and external investors
Besides the Annual General Meeting, Swisscom fosters dialogue with shareholders at analysts’ pre-
sentations and road shows and in regular teleconferences. As the principal shareholder, the Con-
federation holds a position on Swisscom’s Board of Directors and stipulates goals for Swisscom on
a four-year horizon. Swisscom is also in regular contact with numerous external investors and rat-
ing agencies. Shareholders and external investors expect above all growth, profitability and inno-
vation from Swisscom.
Authorities/residents
Swisscom maintains regular, close contact with various public authorities. A key issue in its dealings
with this stakeholder group concerns mobile network expansion. Mobile data applications are
becoming increasingly popular with customers. But while mobile communications are clearly
appreciated and widely used, the expansion of the infrastructure required to provide these services
does not always meet with the same level of support.
Network expansion gives rise to tension because of the different interests at stake. Swisscom has
been engaged in dialogue with residents and municipalities on network planning for many years.
In the case of construction projects, it gives the parties affected an opportunity to suggest suitable
alternative locations. Swisscom also liaises regularly with public authorities in other areas and on
other occasions: for example, it invites the ICT heads of the cantonal education authorities to an
annual two-day seminar on the subject of “Internet for Schools”. As a stakeholder group, public
authorities expect Swisscom to act decisively in the way it honours its responsibility towards the
public at large and towards young people in particular.
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Legislators
Swisscom is required to deal with political and regulatory issues. It represents the company’s inter-
ests vis-à-vis political parties, public authorities and associations. Legislators expect compliance,
comprehensive network coverage and technology leadership from Swisscom.
Suppliers
Swisscom’s procurement organisations regularly deal with suppliers and supplier relationships,
analysing the results of evaluations, formulating target agreements and reviewing performance.
Once a year, they invite their main suppliers to a Key Supplier Day. The focus of the event is on risk
mitigation and responsibility in the supply chain. In the interests of maintaining dialogue with
global suppliers, Swisscom also relies on international cooperation within the relevant sectors.
Media
Swisscom maintains close contact with the media, seven days a week. Its relationship with the
media is informed by professional journalistic principles. In addition to the Media Office, represen-
tatives of management maintain a regular dialogue with journalists and make themselves avail-
able for interviews and more in-depth background discussions.
Employees and employee representation
In order to meet its mandate and live up to its customer promise, Swisscom relies on fully commit-
ted, responsibly minded employees who think and act proactively. It is our employees who trans-
form Swisscom into a tangible experience for customers. Swisscom gains valuable information
from the dialogue with customers. The information gathered at the customer interfaces flows
back to the company and permits Swisscom to continually improve its products and services. Using
a wide range of communication platforms and activities, Swisscom promotes a corporate culture
that encourages dialogue and cross-collaboration within the company. Every two years, Swisscom
conducts an employee survey, the results of which provide ideas for new projects and measures.
Helping to shape Swisscom’s future is one of the most important tasks of the Employee Represen-
tation Committee. Twice a year, Swisscom organises a round-table meeting with the employee
representatives. Employee concerns mainly relate to social partnership, training and development,
diversity, and health and safety at work. Swisscom engages in dialogue with teams from all organ-
isational units on sustainability issues, under the motto “Hello Future”. Through this dialogue,
Swisscom keeps its employees up to date on its work in the area of sustainability and encourages
them to implement sustainability measures in their daily work and life.
Partners and NGOs
Swisscom believes in the importance of sharing insights and information with partners within the
framework of projects; for example, with WWF Climate Savers, myclimate, the Swiss Child Protec-
tion Foundation and organisations that address the specific needs of affected groups. Active part-
nerships and Swisscom’s social and ecological commitment are especially relevant for the partners
and NGOs stakeholder group.
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Market trends in telecoms and IT services
Swiss telecoms market
Switzerland has three mobile networks and several fixed-line networks. TV signals in Switzerland
are transmitted terrestrially via antenna as well as satellite. The Swiss telecoms market is highly
developed by international standards. It is characterised by innovation, a wide range of voice and
data services and television signal broadcasting. Total revenue generated by the telecoms market
in Switzerland is estimated at around CHF 13 billion. The market is in a phase of transition, driven
by the growing convergence of telecommunications, information technology, media and entertain-
ment. The constant advancement of digitisation and connectivity is a further key trend. More and
more new global competitors are entering the Swiss telecoms market, offering both free and pay-
ing Internet-based services including telephony, SMS messaging and TV. Cloud solutions are also
playing an ever more important role, with storage capacity, processing power, software and ser-
vices all relocating to an increasing degree to the Internet. Customers’ needs are also continuing to
change. Increasingly, customers are accessing data and applications from just about anywhere and
at any time using a whole range of different Internet-enabled devices. The result is a rapid growth in
demand for high bandwidths that enable fast, high-quality access. To address this trend, Swisscom
is building the network infrastructure of the future. It is tackling the relentless growth in data traffic
by continuously expanding fixed broadband access and further expanding new technologies in the
mobile network, such as 4G/LTE (Long Term Evolution). In addition, Swisscom’s bundled offerings
combine different technologies such as fixed-line access with telephony, Internet and TV, plus the
option of a mobile line. The Swiss telecoms market can thus be broken down into the following sub-
markets of relevance to Swisscom: mobile, broadband, TV and fixed-line telephony.
Swisscom Switzerland access lines in thousand
6,625
596
6,029
8,000
6,000
4,000
2,000
0
Fixed-line
2,629
1,056
1,573
2,273
315
1,416
542
1,331
1,183
148
Mobile
subscribers
Telephone
Broadband
Wholesale
Bundle subscriptions
Single subscriptions
128
Swisscom TV
subscribers
Unbundled
access
lines
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Mobile communications market
Three companies operate their own wide-area mobile networks in Switzerland: Swisscom, Salt and
Sunrise. The Swiss mobile communications market is continuing to change rapidly. This is demon-
strated, for example, by the sale of Orange and subsequent change of name from Orange to Salt and
the initial public offering of Sunrise at the beginning of 2015. Another major market player, upc cable-
com, offers its own mobile services via Salt’s network (as an MVNO, mobile virtual network operator).
Swisscom also makes its mobile communications network available to third-party providers so that
they can offer their customers proprietary products and services over the Swisscom network.
The demands being placed by users on the mobile networks are constantly rising. In order to offer
customers optimum data connectivity, Swisscom is constantly investing in the latest technologies
for its mobile network. Growth in mobile lines (SIM cards) in Switzerland was once again slow in
2015 due to the already high market penetration. Together, the three network operators have a
combined total of more than 11 million mobile lines; penetration in Switzerland is around 135%.
The technical possibilities offered by mobile communications are continuing to increase due to the
rapid spread of smartphones. The newly launched mobile offerings such as Natel infinity plus
reflect customers’ changing needs. These subscriptions allow Swisscom customers to make unlim-
ited phone calls and send unlimited SMS messages to all Swiss networks, as well as unlimited Inter-
net surfing at flat rates. The individual offerings mainly differ in terms of mobile data speeds and
the number of days of inclusive usage abroad. Swisscom offers occasional users of the mobile net-
work prepaid services with no monthly subscription fee.
Market shares mobile subscribers in Switzerland* in %
Swisscom mobile access lines in thousand
19%
Salt.
22%
Sunrise
8,000
6,000
6,407
2,176
6,540
2,163
6,625
2,124
59%
Swisscom
4,000
4,231
4,377
4,501
* Estimate Swisscom
2013
2014
2015
2,000
0
Prepaid
Postpaid
In 2015, Swisscom’s market share remained stable at 59% (postpaid 64%, prepaid 50%). The per-
centage of postpaid customers in Switzerland is around 62%. As in previous years, prices for mobile
services continued to be squeezed by competition in 2015.
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Fixed-line network
Switzerland has almost 100% coverage of fixed broadband networks. Alongside the fixed-line net-
works of the telecoms companies such as Swisscom and Sunrise there are also the cable networks of
upc cablecom and other small and medium-sized cable network operators. Moreover, new market
players such as utilities operating in particular cities and municipalities are building and operating
fibre-optic networks on their own initiative at a regional level. In order to meet the rising demands on
the networks, Swisscom is investing heavily in its existing fixed network to create a high-perfor-
mance ultra-fast broadband network based on the latest fibre-optic technology. The digital internet
protocol (IP) used on this network will replace the traditional communications technology in the
medium term. IP technology makes it possible to combine different services quickly and flexibly over
the same network and launch them on the market more quickly than in the past. The fixed broad-
band connection is therefore increasingly developing into the key access point for customers. It is the
basis for a wide-ranging product offering from both national and global competitors. Alongside indi-
vidual products, Swisscom offers various bundled products tailored to customer needs in the fixed-
line area with a choice of TV and/or fixed telephony on top of the broadband connection. To better
meet the needs of mostly younger, urban, digitally savvy customers, Swisscom launched the indepen-
dent brand Wingo in 2015. Wingo features a slimmed-down offering for this young target group and
is only available in areas where customers have already been supplied with Fibre-to-the-Home (FTTH).
Broadband market
The most widespread access technologies for broadband in Switzerland are infrastructures based
on the networks of telecoms providers and cable network operators. At the end of 2015, the number
of retail broadband lines in Switzerland totalled 3.6 million or 84% of all Swiss households and busi-
nesses. Switzerland therefore leads the way internationally in terms of broadband access market pen-
etration.
Market shares broadband access lines in Switzerland* in %
Swisscom Broadband access lines in thousand
12%
Other
34%
Cable
operators
54%
Swisscom
3,000
2,250
1,500
750
0
2,026
215
1,001
2,152
262
1,209
2,273
315
1,416
810
681
542
Wholesale
Bundle subscriptions
Single subscriptions
* Estimate Swisscom
2013
2014
2015
The number of broadband lines increased by around 4% in 2015, the same rate of growth as in the
previous year. As in 2014, growth in broadband access lines provided by cable network operators
outpaced that of the broadband access lines of telecom service providers. Telecom service providers
accounted for more than a third of new broadband access lines in 2015, corresponding to a market
share of all broadband lines of 66% (prior year 67%). Of these, 54% (prior year: 54%) were for
Swisscom end customers and 12% (prior year: 13%) for Swisscom wholesale offerings and fully
unbundled lines.
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TV market
In Switzerland, TV signals are transmitted via cable, broadband, satellite, antenna (terrestrial) and
mobile. The importance of high-definition digital TV and its market penetration are constantly
increasing. Upc cablecom ceased transmitting analogue TV signals in 2015. Other national and
international companies have also entered the Swiss TV market, offering TV as well as video-on-
demand services which can be accessed over an existing broadband connection regardless of the
Internet provider.
Market shares digital TV in Switzerland* in %
Swisscom TV subscribers in thousand
12%
Satellite & Antenna
27%
Other cable
* Estimate Swisscom
29%
Swisscom
3%
Sunrise
29%
upc Cablecom
2,000
1,500
1,000
500
0
1,000
724
276
1,331
1,183
1,165
947
218
148
Bundle subscriptions
Single subscriptions
2013
2014
2015
More than 85% of all TV connections are provided over the cable or broadband network, with cable
TV and Swisscom TV commanding the largest market shares. Swisscom has been steadily growing
its market share over the last few years thanks to its own digital TV offering, Swisscom TV, which
had a market share of 29% at the end of 2015 (prior year: 26%).
Fixed-line telephony market
Fixed-line telephony is mainly based on lines running over the fixed networks of the telecom service
providers and the cable networks. The number of Swisscom fixed lines is steadily declining. This trend
continued in 2015, with the number of Swisscom fixed lines falling by around 5% to 2.6 million. The
main reason for the decline was the substitution of mobile phones for fixed-line telephones together
with a small fall in market share.
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IT services market in Switzerland
In 2015, the IT services market generated a revenue volume of CHF 8.7 billion. Market volume is
expected to total CHF 9.4 billion by 2019. Swisscom expects the strongest growth in business
process outsourcing (BPO) and in application-based and infrastructure project-based services. This
growth is a result of the increasing number of business-driven ICT projects. Customers usually
expect services customised to their individual sector and business processes with related consul-
tancy. However, the prospects for growth must be assessed taking into consideration the effects of
the strong franc and increasing global competition resulting from digitalisation. Consequently,
Swiss companies as well as their competitors are under cost pressure. While ICT providers are look-
ing for new roles and some are building up their own cloud offering, customers are increasingly
postponing ICT investments.
Market shares IT services in Switzerland* in %
Swisscom net revenue IT services in CHF million
61%
Others
9%
Swisscom
1,000
11%
IBM
7%
HP
5%
Accenture
4%
Infosys
3%
T-Systems
750
500
250
0
612
650
761
* Estimate Swisscom
2013
2014
2015
The shifts in the market and IT innovations are creating new opportunities for Swisscom. As one of
the few providers of integrated digitalisation solutions, Swisscom helps companies to simplify and
automate processes and integrate existing solutions. Swisscom also co-creates new IT services
with its customers. As a result, Swisscom is seen as a driver of digitalisation in the Swiss economy.
With a market share of around 9%, it remains one of the leading providers of IT services on the
Swiss market.
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Italian broadband market
Italy’s fixed broadband market is Europe’s fourth largest, with a revenue volume of around
EUR 13 billion. In contrast to most other European countries, in Italy there are no cable network
operators who offer broadband services. Only slightly over half of the households and businesses
in Italy have access to the broadband network; the penetration of broadband is thus well below the
European average. The Italian market continues to be dominated by bundled products which com-
bine voice and broadband services. Due to the intensely competitive environment, the market is
under considerable pricing pressure. Ultra-fast broadband services have become more popular. The
market leaders for fibre-optic/VDSL offerings are Telecom Italia and Fastweb.
Market shares broadband access lines in Italy* in %
Fastweb broadband access lines in thousand
6%
Others
13%
Vodafone
16%
Wind
16%
Fastweb
49%
Telecom Italia
3,000
2,250
1,500
750
0
1,942
2,072
2,201
* Estimate Swisscom
2013
2014
2015
Thanks to its market share of 49% (prior-year 50%), Telecom Italia has a leading position on the
Italian broadband market. Fastweb raised its market share from 15% to 16% compared with the
previous year and caught up to Wind, in second place behind Telecom Italia.
A permanent nationwide presence is becoming increasingly important for service providers given
the growing complexity of products and services. With this in mind, Fastweb is further expanding
the ultra-fast broadband network and aims to cover around 7.5 million households and businesses,
or 30% of the population, by the end of 2016. Fastweb has also decided to expand its own sales
network, improve the efficiency of its dealer structure and step up investment in its own sales
outlets in major Italian cities.
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Business model and
customer relations
Swisscom is Switzerland’s leading telecom provider, and its subsidiary
Fastweb has built up a strong position in the Italian market. Swisscom
is an aggressive player, operating in a dynamic marketplace and
competing against an ever-increasing number of global service providers.
It is totally committed to meeting customer needs and delivering service
and quality and is also investing heavily in the networks of the future.
Business activities
Company profile
Swisscom is the Swiss market leader in the field of telecommunications. Since acquiring Fastweb in
2007, Swisscom’s international activities have been concentrated mainly in Italy. Fastweb is one of
Italy’s largest broadband telecoms companies. Swisscom’s corporate strategy is focused on
strengthening the company’s core business, which relies on a high-performance, secure and
always-available infrastructure. Swisscom is also looking to grow by offering differentiated prod-
ucts and services and increasing the deployment of ICT. Major investments in network infrastruc-
ture ensure that Swisscom will continue to satisfy all its customers’ needs well into the future.
Sustainable management and long-term responsibility are firmly enshrined in the company’s cor-
porate culture. Swisscom owes its business success to the dedication and commitment of a
21,000-strong workforce which continually strives to develop new solutions for customers and the
information society. Swisscom consistently invests in staff training and development and is train-
ing more than 900 apprentices in Switzerland.
Swisscom generates over 80% of its net revenue and operating income before depreciation and
amortisation (EBITDA) from business operations in Switzerland. The company offers a full portfolio
of products and services for fixed-line telephony, broadband, mobile communications and digital
TV throughout Switzerland and is mandated by the federal government to provide basic telecoms
services to all sections of the population throughout Switzerland. Swisscom offers corporate cus-
tomers a comprehensive range of communications solutions as well as individually tailored solu-
tions. Swisscom is also a leading provider specialising in the integration and operation of IT systems
in the fields of outsourcing, workplaces, SAP and banking. Customers can purchase their products
and services via a wide range of sales channels. They can check out products and services first hand
and receive comprehensive advice in Swisscom’s own shops as well as in numerous partner outlets.
They can also obtain product information and order products and services at any time online via
the Swisscom website.
In the digital customer centre, which is also accessible via the Internet, customers can manage their
personal details, subscriptions and bills on their own. Swisscom fosters close ties with all stake-
holder groups: shareholders, investors, employees, suppliers, the general public, public authorities
and, above all, its customers. It has long been committed to its Swiss roots and endeavours to
ensure that all citizens benefit from leading-edge technologies. This is reflected in Swisscom’s solu-
tion-oriented approach, which is geared to serving the common good as well as the interests of the
company.
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See
www.swisscom.ch
Swisscom brand
The Swisscom brand is managed strategically as an intangible asset and an important element of
the group’s reputation management. The brand’s main role is to provide optimum support for
Swisscom’s multi-faceted business activities and act to attract and motivate current and potential
staff. To achieve this the brand must have a coherent and high-quality image, while also being suf-
ficiently flexible for new themes and new business opportunities as they arise. It must be able to
develop and redefine itself continually in an increasingly digital and fast-moving world.
The Swisscom Group offers core-business products and services under the Swisscom brand. It also
has other brands in its portfolio which are associated with other themes and business areas. Out-
side Switzerland, Swisscom’s main market is Italy, where it operates under the Fastweb brand. The
strategic management and development of the entire brand portfolio is an integral part of corpo-
rate communications.
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Swisscom has consolidated its business activities in healthcare under Swisscom Health AG and is
continuing the strategy of positioning its brand in the core Information & Communication Technology
(ICT) business. The Swisscom brand also creates significant added value in banking. In healthcare as
in banking it is critical that customer data is managed responsibly. The Swisscom brand stands for
trustworthiness and security in this regard.
The ongoing success of Swisscom TV has enhanced Swisscom’s credibility in the entertainment
business. The Teleclub, Kitag and Cinetrade brands, also operated by Swisscom, make a further
contribution to positioning the Group in the digital entertainment market. Other progressive prod-
ucts with a market presence under the Swisscom brand or – for example in the energy sector –
under the tiko brand, reinforce Swisscom’s image as a simple, inspiring and trustworthy companion
in the rapidly changing digital world.
In 2015 Swisscom was once again crowned by consumers as the Most Trusted Brand in three differ-
ent categories in the Reader’s Digest annual survey, confirming that awareness of the Swisscom
brand remains high among consumers in Switzerland. The attributes of “trustworthiness”, “reliabil-
ity” and “high quality standards” represent a strong competitive advantage and spur the company
on to offer the best always and everywhere.
Trustworthiness and service remain important factors in affirming the trust of existing customers
and winning new customers for Swisscom, while also helping to underscore the importance of
Swisscom for Switzerland: Swisscom is part of a modern Switzerland, is always recognisable as a
Swiss company and positions itself clearly and credibly through its stance on sustainability. All this
rounds off the positive image of the Swisscom brand and enriches the group’s multi-faceted
customer relationships. This is one reason why the reputation values achieved by Swisscom are
exceptionally high for the telecommunications industry worldwide.
From the corporate perspective, this picture is confirmed. According to the survey “Best Swiss
Brands 2015” conducted by Interbrand, the Swisscom brand remained in sixth place in the report-
ing year, putting it among the most valuable Swiss brands, with a monetary brand value of over
CHF 5 billion.
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Net revenue
Switzerland accounts for
Operating income before depreciation
and amortisation (EBITDA)
Switzerland accounts for
84 % of Swisscom’s
revenue
85 % of Swisscom’s
EBITDA
Swisscom’s network and IT infrastructure
Network infrastructure in Switzerland
Bandwidth requirements in the Swiss fixed telephone network double every 16 months – and once
a year in the case of mobile telecommunications. This is because customers today want to use
applications such as HD television, video conferencing and cloud services at anytime, anywhere
and on different devices. At the heart of the network of the future is Internet Protocol (IP) technology,
which makes such a wide range of uses possible. The technology is the same regardless of the
selected transmission method. It works both for copper and fibre-optic connections. Swisscom will
switch over all of its products and services to this forward-looking technology by the end of 2017.
By enabling faster and more flexible processes and operations, Swisscom itself will become more
competitive along with its business customers as well as Switzerland as a business hub. Swisscom
will also be able to fulfil the demands of its residential customers to have constant access to their
data from anywhere and on any device. All IP offers the basis for the digitalisation of the Swiss
economy.
Switzerland already has one of the best IT and telecoms infrastructures in the world. According to
OECD findings, Switzerland leads the world in terms of broadband penetration (48.9%), ahead of
the Netherlands and Denmark (source: OECD Broadband Portal June 2015, data from December
2014). This is also confirmed by the “State of the Internet Report” published by the technology ser-
vice company Akamai in October 2015. According to this report, Switzerland ranks first in Europe
and fourth globally in respect of the availability of ultra-fast broadband. In mobile communica-
tions, broadband LTE coverage now extends to 98% of the population, making Swisscom the largest
network operator in Switzerland by far, both in the fixed and mobile network.
To drive forward ultra-fast broadband provision in Switzerland, Swisscom has opted for a broad,
innovative mix of technologies. Alongside Fibre to the Home (FTTH), technology such as Fibre to the
Street (FTTS) and Fibre to the Building (FTTB) will play a key role here; in other words, optical fibre is
getting ever closer to the client.
Fibre-to-the-Curb (FTTC)
> VDSL since 2006, Vectoring since 2014
> Up to 100 Mbit/s, since 2017 up to 300 Mbit/s
Fibre-to-the-Street (FTTS)
> Since 2013, up to 100 Mbit/s
> Since 2016: 500 Mbit/s (G fast)
Fibre-to-the-Building (FTTB)
> Since 2013, up to 100 Mbit/s
> Since 2016: 500 Mbit/s (G fast)
Fibre-to-the-Home (and Business, FTTH)
> Since 2008
> 1 Gbit/s since 2013
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Fiberglass
Copper
Yet, it is not only network expansion which is subject to constant change but also the way in which
data is transported across the remaining copper cables. Vectoring doubles the capacity of copper
cables, while G.fast, the successor to VDSL, will soon permit bandwidths of up to 500 Mbps on
copper cables. As at the end of 2015, Swisscom had established more than 2.9 million connections
to its ultra-fast broadband service (speeds in excess of 50 Mbps) through a technology mix. Of this
number, around 2.0 million lines were equipped with the latest fibre-optic technology. Swisscom is
an international leader in this regard.
Swisscom is aiming to supply 85% of households and businesses in Switzerland with ultra-fast
broadband (speeds in excess of 100 Mbps) by the end of 2020. Its long-term plans for network con-
struction are founded on the vision of every Swiss municipality enjoying almost 100% ultra-fast
broadband coverage. In remote regions of Switzerland Swisscom will honour its universal service
provision mandate and is seeking new technical solutions to deliver higher bandwidths to these
regions. For example, it is testing DSL-LTE bonding, a technology that combines the bandwidths of
the fixed-line and mobile phone networks and thus enables a far superior customer experience.
In 2012, Swisscom was the first mobile provider in Switzerland to launch 4G/LTE commercially.
Today, it is already providing 4G/LTE coverage to 98% of the Swiss population. In urban regions with
particularly high traffic along streets and in busy public places, 4G/LTE microcells ensure the
required network capacity. In this context, Swisscom has developed its own microcell for installa-
tion in a manhole, which will be improving coverage from 2016. Swisscom is increasingly installing
dedicated antenna systems in large business premises and indoor public areas. 4G+ (LTE advanced)
installed in urban areas already provides mobile Internet bandwidth speeds of up to 300 Mbps,
with speeds of up to 425 Mbps having been achieved in the autumn of 2015. Swisscom’s offering is
therefore leading the way, both in Switzerland and by international standards. Mobile telephony is
also keeping up with the times. While until recently voice telephony was only carried over the 2G
and 3G technologies, following the introduction of VoLTE (Voice Over LTE) in June 2015 and WiFi
Calling in August 2015, an IP-based voice service is now also available. To ensure that it will still be
able to satisfy the rising demand from customers for data volumes in future, Swisscom is continu-
ously expanding its mobile phone network and investing in new technologies. As the 22-year-old 2G
mobile phone generation needs 30% of antenna capacity but can only handle 0.5% of data traffic,
Swisscom has decided only to support 2G until the end of 2020.
Swisscom is continually expanding its broadband network, extending the product range and
increasing the number of antenna sites. Swisscom is committed to deploying modern, needs-ap-
propriate technologies in order to ensure efficiency and compliance with contemporary zoning
requirements while also minimising emissions. It coordinates site expansions with other mobile
providers wherever feasible and already shares around 22% of its 7,400 antenna sites with other
providers. At the end of 2015, Swisscom had a good 5,200 exterior units and 2,200 mobile commu-
nication masts in buildings. And with over 2,200 hotspots in Switzerland, Swisscom is also the
country’s leading provider of public wireless local area networks.
Network infrastructure in Italy
Fastweb’s network infrastructure consists of a fibre-optic network spanning a total distance of
around 40,000 kilometres, reaching over 50% of the Italian population. In this way, it supplies more
than six million households and businesses with ultra-fast broadband at speeds of up to 100 Mbps,
based on Fibre to the Home (FTTH) and Fibre to the Street (FTTS). Fastweb is continuing to expand
the ultra-fast broadband network and by the end of 2016 aims to cover around 7.5 million house-
holds and businesses, or around 30% of the population.
It also signed an agreement with its technology partners in the first quarter of 2015 to further
strengthen the fibre-optic network with technologies such as vectoring, VDSL enhanced and
G. fast. These technologies will provide Fastweb customers with connection speeds of over
100 Mbps and up to 500 Mbps from 2016. In addition, thanks to wholesale services provided by
well-established Italian operators, Fastweb reaches customers who are not directly connected to
its own network.
While Fastweb does not have its own mobile network, it offers proprietary mobile services based
on an agreement with another mobile operator (MVNO model).
Swiss IT infrastructure
Swisscom operates 24 data centres in Switzerland. The capacity utilisation of these data centres is
increasing year after year, which is why Swisscom is continuously adding to capacity. The newly
constructed data centre in Berne Wankdorf opened in the autumn of 2014. Swisscom is also
expanding existing data centres in the Olten-Zurich region in order to allow for further growth. In
addition to cloud services in all their forms, classic IT services continue to play an important role for
Swisscom. The volume of data stored has almost doubled to a current figure of 36 petabytes.
Through its on-demand contracts with innovative partner companies, Swisscom is able to ensure
sufficient capacity and the deployment of efficient technologies at all times.
The growing virtualisation of classic telecommunications functions – for example the growing con-
vergence of conventional telephony and modern information technology – is also increasing the
demands made of IT services. As a result, Swisscom needs to expand its capacity throughout Swit-
zerland and irrespective of its existing locations. In accordance with its commitment to sustainabil-
See
www.swisscom.ch/
networkcoverage
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ity, Green IT and climate protection, Swisscom maximises the energy-efficient operation of its data
centres. The average annual power usage effectiveness (PUE) of Swisscom’s data centre in Zollikofen
(Berne) is 1.3. This value represents the ratio of total power consumed by the data centre to the
power consumed by the IT systems. The power consumption in Zollikofen is around 33% lower than
that of conventionally built data centres. With a PUE of 1.2, the data centre in Wankdorf (Berne) is
even more energy-efficient. In order to maximise the energy efficiency of the IT equipment in the
data centres, Swisscom also works with manufacturers to reduce the power consumption of the
IT equipment. In this context Swisscom is currently participating in a research group looking into
disruptive cooling technology. Swisscom is testing a procedure involving immersion cooling.
Cloud technology has reached an advanced stage of development and the areas in which it can be
used to optimum effect are becoming ever clearer. Many applications are not yet able to use the
benefits of cloud technology and first have to be adapted. Swisscom has gained valuable experi-
ence from its applications and its own production processes in the cloud. It uses its experience to
continuously develop its IT infrastructure, further increase its technological lead as a trusted com-
panion in the digital world and deploy its expertise in a way that benefits its business customers.
Fastweb’s IT infrastructure
Fastweb operates four main data centres in Italy with a total surface area of 8,000 square metres.
The IT infrastructure consists of around 5,000 servers (virtual and physical servers in equal parts),
700 databases and 2.9 petabytes of storage capacity.
One of the data centres is managed by a technology partner who is responsible for the setup,
design and adaptation of the data centre together with operational aspects of Fastweb’s IT infra-
structure. Fastweb also uses two other data centres, mainly for corporate business services, i.e. for
housing, hosting and other cloud-based services. Fastweb is investing in the construction of two
new data centres in Milan and central Italy, which will be used by Fastweb to host ICT and cloud
services for business customers. The new data centre in Milan is the first data centre in Italy to be
awarded Tier IV certification – representing the highest level of reliability, security and perfor-
mance. It is fully operational and hosts services for business customers.
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Mobile data traffic is increasing every year.
Compared with the previous year,
data volume grew by
Investments in performance enhancement
and security in the Swiss infrastructure
and in ultra-fast broadband expansion
totalled in 2015
97 %
1.8 billion Swiss francs
Data protection
The customer data that Swisscom works with is subject to the Swiss Data Protection Act and Tele-
communications Act. The protection of privacy, compliance with data protection laws and the
observance of telecommunications secrecy are key tasks and concerns for Swisscom. The Data Pro-
tection Declaration explains how Swisscom handles personal data. Swisscom adheres strictly to
the law in all matters relating to data protection. It collects, stores and processes only such data as
is required for the following purposes: the provision of services, the handling and maintenance of
the customer relationship, i.e. ensuring high service quality, the security of the company and its
infrastructure, and billing. Customers also consent to Swisscom processing their data for marketing
purposes and to their data being processed for the same purposes within the Swisscom Group.
Customers have the option of stating what types of advertising material they do or do not wish to
receive (“opt-out”). Swisscom has set itself the goal of providing all employees who have access to
customer data as part of their job with thorough instruction on compliance within their work. In
addition, it raises awareness among its employees through data protection training and equips
them to implement the requirements of data protection rigorously.
Swisscom has also implemented technical measures designed to further improve data protection.
It has reviewed and specified all access rights to critical customer data. It has also set up a system
to determine whether access to critical customer data is legitimate. Moving forward, Swisscom will
continue to do everything in its power to protect its customers’ data by optimising its technology,
organisation, processes and employee training. Swisscom is aware of its responsibility for data pro-
tection. In bringing in new technologies and in meeting new needs, Swisscom will continue to
exercise the required sensitivity and assume its social responsibility as a companion in the net-
worked world.
Products, services, sales channels
Swisscom in Switzerland
Swisscom is committed to service and quality and to interacting with its customers in a person-
alised and value-adding manner. Six million customer visits to Swisscom Shops, 3,500 customer
advisors, twelve million calls and more than four million e-mails and letters per year are the basis
for Swisscom staying in touch with its customers and providing personal service. For years now,
excellence in service has been a top priority for Swisscom.
Residential customers
Additional functionality and new content were added to Swisscom TV 2.0 in 2015. The cloud-based
recording function allows users to record an unlimited number of programmes simultaneously and
play them back on different devices. Swisscom also extended the replay function from 30 hours to
seven days, and integrated around 50 of the most popular apps such as YouTube and Facebook in
Swisscom TV 2.0. Moreover, Swisscom TV will soon be offering TV images in ultra-sharp 4K/Ultra
HD (ultra-high definition) quality. The Natel infinity mobile phone offering has also been expanded:
the new Natel infinity plus not only allows unlimited surfing, calls and SMS/MMS messaging in
Switzerland, but also includes worry-free roaming within the EU and Western Europe. Natel infinity
(plus) customers can also now enjoy Swisscom TV Air with 30 hours of replay and 60 hours of per-
sonal recordings free of charge for one year. The bundled offerings, ranging from Vivo XS to XL,
combine TV, Internet and fixed-line access and offer the right subscription for individual needs.
Subscribers who combine Vivo and Natel infinity (plus) also benefit from a bundle discount.
Swisscom also provides its customers with applications such as the communications app iO or the
cloud app myCloud. iO users can telephone over the Internet for free, chat and share photos with
other iO users. The newly integrated video chat enables live video communication during chatting.
In myCloud Swisscom offers its customers a Swiss solution for the secure management and shar-
ing of their personal data, such as photos, videos and documents. Swisscom has also added a fur-
ther customer service offering in the form of My Service, a personal technical support service, avail-
able as a subscription or on a one-off basis. My Service can be accessed at home, in a Swisscom
shop or via the Internet.
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Small and Medium-Sized Enterprises
Swisscom’s My SME Office and Natel business infinity packages offer products tailored to the needs
of small and medium-sized enterprises. Business Connect and Full Service Solution are innovative
communication solutions that can be customised to meet the individual needs of SME customers.
Enterprise Customers
Digitalisation is substantially changing business processes, the customer experience and the work-
ing world in companies. As a telecommunications and IT company, Swisscom has extensive experi-
ence in digitisation and innovative solutions. It is driving the digitisation of Switzerland and sup-
porting companies in their digital transformation. In this context, it has one of the largest ICT
portfolios, comprising cloud, outsourcing and workplace solutions, UCC solutions, mobile phone
solutions such as Natel go, networking solutions, offices networking, business process optimisa-
tion, SAP solutions, security and authentication solutions (mobile ID) and a full range of services
tailored to the financial industry. Swisscom also offers new solutions for the Internet of Things such
as machine-to-machine networks, new interaction options thanks to the Service Interactor and
solutions for digitised business processes.
Healthcare market
Swisscom now delivers a full range of solutions for linking service providers and for managing the
health of private individuals. These offerings range from the Evita online health dossier to network-
ing solutions for service providers, billing services and mobile health files for hospitals, making
Swisscom a leading provider of networked healthcare solutions in the Swiss market.
Networked home
SmartLife is a range of products designed to make the home safer and more secure. The SmartLife app
allows movement detectors, HD cameras, fire and water alarms and other home security technology
to be controlled via smartphones, computers and tablets. Likewise, tiko, the smart electricity storage
network from Swisscom Energy Solutions, allows users to manage and control the energy consump-
tion of their heat pumps, electrical heating systems or boilers remotely via the Internet.
Sustainability
Sustainable ICT technologies support companies in their efforts to save energy and cut costs in
intelligent ways while also offering their staff an attractive working environment. These technolo-
gies include teleworking and virtual meetings, which save on travel costs and time, and telehousing
and hosting solutions, which reduce the amount of energy consumed by data centres. The Internet
of Things creates further opportunities to manage vehicles, buildings and machines more intelli-
gently and efficiently than in the past.
Fastweb in Italy
Fastweb offers its residential and business customers voice and broadband services provided
through its own broadband and ultra-fast broadband network as well as via unbundled access lines
and wholesale products of Telecom Italia. It has forged a successful partnership with pay-TV pro-
vider Sky Italia, allowing it to offer bundled products which combine voice and broadband services
as well as TV services. Under an agreement with a mobile operator, Fastweb offers its mobile ser-
vices primarily to residential customers. However, it also offers a comprehensive range of ICT, cloud
and security services for business customers.
Fastweb has confirmed its leading position as an innovative service provider. It has launched a
comprehensive WiFi solution onto the market, thanks to which each customer’s home router can
potentially form a WiFi access point available to the entire Fastweb community. This solution,
which is unique in Italy, is based on Fastweb’s fibre-optic network and a simple but secure registra-
tion process. Fastweb thus offers its customers the possibility of using the mobile Internet through
this solution without any additional expense.
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Customer satisfaction
Swisscom Switzerland conducts segment-specific surveys and studies in order to measure general
customer satisfaction. It measures customer satisfaction twice a year, in the second and fourth
quarters of the year. The Wholesale segment measures customer satisfaction once a year. For all
segments, the most important metrics are the extent to which customers are willing to recom-
mend Swisscom to others and the related Net Promoter Score (NPS), which depicts the emotional
aspects of customer loyalty as well as revealing customers’ attitudes towards Swisscom. The NPA
is calculated from the difference between promoters (customers who would strongly recommend
Swisscom) and critics (customers who would only recommend Swisscom with reservations or
would not recommend the company). Swisscom also conducts the following segment-specific
surveys and studies:
> The Residential Customers segment conducts representative surveys to determine customer
satisfaction and the extent to which customers are willing to recommend Swisscom to others.
Callers to the Swisscom hotline and visitors to the Swisscom Shops are questioned regularly about
waiting times and staff friendliness. Product studies also regularly survey buyers and users to
determine product satisfaction, service and quality.
> The Small and Medium-Sized Enterprises segment conducts random interviews to gauge cus-
tomers’ satisfaction with Swisscom as well as dealers’ satisfaction with Swisscom products and
support.
> The Enterprise Customers segment conducts surveys among customers to measure satisfac-
tion along the customer experience chain. Feedback instruments are also used at key customer
contact points in order to determine customer satisfaction. After each interaction with the ser-
vice desk or after placing orders, IT users can submit feedback to the service desk or enter their
comments in the order system; customers can assess the quality and success of their projects
on completion.
> The Wholesale segment measures customer satisfaction along the entire customer experience
chain.
The results of these studies and surveys help Swisscom to improve its services and products and
they influence the variable performance-related component of employees’ pay.
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Employees
Overall headcount at Swisscom increased by 512 FTEs year-on-year.
In Switzerland Swisscom has 18,965 employees and is training
903 apprentices.
Headcount
At the end of 2015, Swisscom had 21,637 full-time equivalent employees, of whom 18,965 or 87.7%
of the total workforce were employed in Switzerland (prior year: 86.5%). Swisscom is also training
903 apprentices in Switzerland. The following chart shows a breakdown of full-time equivalent
positions by segment:
Full-time equivalent employees at end of year
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
Swisscom Switzerland
Fastweb
Other Operating Segments
Group Headquarters
Total Group
Thereof employees in Switzerland
31.12.2015
31.12.2014
Change
4,870
1,601
5,378
105
5,245
17,199
2,401
1,723
314
21,637
18,965
4,898
1,530
4,834
111
5,072
16,445
2,391
1,962
327
21,125
18,272
–0.6%
4.6%
11.3%
–5.4%
3.4%
4.6%
0.4%
–12.2%
–4.0%
2.4%
3.8%
Headcount increased year-on-year by 512 FTEs or 2.4% to 21,637 FTEs. In January 2015, Swisscom
acquired Veltigroup; in May 2015, it sold its subsidiary Alphapay; and in June 2015, it disposed of
Swisscom Hospitality Services. In July 2015, Tamedia integrated search.ch AG in Swisscom subsidiary
Swisscom Directories. Excluding these acquisitions and sales, the headcount rose by 277 FTEs or
1.3% due to additions made to after-sales service as well as network expansion. In Switzerland, the
number of employees increased by 693 FTEs or 3.8% to 18,965; this increase amounted to 258 FTEs
or 1.4% on an adjusted basis.
In the year under review, employees in Switzerland on open-ended contracts accounted for 99.7% of
the workforce (prior year: 99.6%). Part-time employees made up 14.5% (prior year: 14.2%). As in the
previous year, terminations of employment by employees in Switzerland amounted to 5.8% of the
workforce.
Development of headcount in full-time equivalent
28,000
21,000
14,000
7,000
0
20,061
340
3,093
16,628
19,514
339
2,906
16,269
20,108
371
2,375
17,362
21,125
441
2,412
18,272
21,637
271
2,401
18,965
2011
2012
2013
2014
2015
Other countries
Italy
Switzerland
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Employment law in Switzerland
Introduction
Swisscom has 18,965 full-time equivalent employees in Switzerland. It is therefore one of the coun-
try’s largest employers. The legal terms and conditions of employment in Switzerland are based on
the Swiss Code of Obligations. The collective employment agreement (CEA) was revised as a result
of the merger of Swisscom IT Services Ltd and Swisscom (Switzerland) Ltd and the new job architec-
ture, and it entered into force on 1 April 2015. It sets out the key terms and conditions of employ-
ment between Swisscom and its employees. It also contains provisions governing relations
between Swisscom and its social partners. The CEA of cablex Ltd, revised to reflect the new job
architecture, also entered into force on 1 April 2015. At the end of December 2015, 14,812 FTEs or
83.2% of the Swisscom workforce were covered by the collective employment agreement.
General terms and conditions of employment which exceed the minimum standard defined by the
Code of Obligations govern the employment law provisions applicable to Swisscom management
staff in Switzerland.
Employee representation and union relations
Swisscom is committed to fostering constructive dialogue with its social partners (the syndicom
union and the transfair staff association) as well as the employee associations (employee represen-
tatives). The collective employment agreement (CEA) and the social plan constitute fair and con-
sensual solutions. In the event of significant operational changes, Swisscom involves the social
partners and employee associations at an early stage. The CEA grants the social partners and the
employee associations rights of co-determination in various areas. In general and free elections in
autumn 2013, Swisscom employees elected the new members of the employee associations
charged with exercising these rights. Two employee representatives from the unions also sit on the
Board of Directors of Swisscom Ltd.
Collective employment agreement (CEA)
The working week for employees covered by the Swisscom CEA is 40 hours. Among the progressive
benefits defined by the CEA are five weeks’ annual leave, or 27 days from age 45 and six weeks’
annual leave from age 60, 17 weeks’ maternity leave and ten days’ paternity leave. Employees also
enjoy an additional week of paid leave after five years of service. Swisscom pays a child and education
allowance which in most cases is above the statutory cantonal allowance and grants leave on special
family-related grounds such as adoption leave. In the event of incapacity to work due to illness or
accident, Swisscom continues to pay the employee’s full salary for up to 730 days. The CEA places
special emphasis on staff development while also improving the rights of part-time employees.
In November 2015, Swisscom negotiated the necessary CEA with the social partners on the basis of
the revised Ordinance 1 to the Swiss Labour Law. This agreement provides for a waiver of time
registration and will be implemented as of 1 January 2016, the date on which the amended ordi-
nance takes effect.
Working-hour models
Swisscom encourages its full-time and part-time employees to adopt an appropriate life domain
balance by means of the following measures: Flexible working hours are the standard model used
by a majority of employees. Other flexible working-hour models include annual working hours, a
long-term working-time account and reduced hours for employees who have reached the age of
58. The “holiday purchasing” model allows employees to purchase additional leave. Employees may
also work from home with the consent of their line manager. This option is used by many employ-
ees and is becoming increasingly easier thanks to tools such as Unified Communications & Collab-
oration (UCC). Swisscom is a sponsor of the Work Smart initiative.
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Combining work with the care of relatives at home presents a major challenge to those affected.
Swisscom provides special support for employees who care for a relative or closely related individ-
ual in addition to their work duties. Two new flexible working-hour models named “Work & Care”
have been added to the existing models to promote work-life balance, particularly where an
employee is caring for a relative.
Social plan
Swisscom’s social plan sets out the benefits provided to employees covered by the CEA who are
affected by redundancy. It utilises funds to improve employees’ prospects in the labour market. It
also provides for retraining measures in the event of long-term job cuts. Responsibility for imple-
menting the social plan lies with Worklink AG, a wholly owned subsidiary of Swisscom. Worklink AG
opens up new prospects for Swisscom employees affected by job cuts, providing them with advice
and support in their search for new employment outside the company or arranging temporary
internal or external placements. The success rate is high, with 69% of those affected finding a new
job in 2015 prior to the end of the social plan programme. Worklink is also committed to promoting
and enhancing the employability of Swisscom employees by reviewing employees’ current status
and providing career advice and coaching.
Swisscom also operates special employment schemes (phased partial retirement, temporary place-
ments in similar areas of expertise) in line with its commitment to providing fair solutions for older
employees affected by changes in skill set requirements or redundancy.
Employee remuneration
Salary system
Competitive pay packages help to attract and retain highly skilled and motivated specialists and
managerial staff. Swisscom’s salary system comprises a basic salary, a variable performance-related
component and bonuses. The basic salary is determined based on function, individual performance
and the job market. The performance-related salary component is contingent on business perfor-
mance as well as individual performance in the case of executive functions. Business performance
is measured based on achievement of the Swisscom Group’s overarching targets and the targets of
the respective business segment or division. The targets primarily relate to key financial indicators
and customer loyalty. Individual performance is measured according to the achievement of results-
and conduct-related goals. Details on remuneration paid to members of the Group Executive Board
are provided in the Remuneration Report.
See report
page 122
Minimum wage
There is no legally defined minimum wage in Switzerland. Instead, this is negotiated by the social
partners in the context of collective employment agreements. The current CEA provides for a
minimum salary of CHF 52,000, or CHF 50,000 in the case of the cablex CEA. Swisscom’s operations
are spread throughout Switzerland, and when it comes to determining salaries there is very little
difference between regions. A study of starting salaries for the youngest employees (up to age 21)
found that the average basic annual salary in the function levels used for most job starters in this
category was CHF 55,800 or CHF 55,500 at cablex, in other words, 7% and 11% respectively above
the minimum salary defined by the relevant CEA.
Pay round
In January 2014 Swisscom and its social partners signed a two-year pay round agreement for 2014
and 2015. In the year under review Swisscom increased its total salary payout in Switzerland by
1.8%. This increase was used to make adjustments to salaries based on individual performance and
a comparison between the salary and the market level.
Equal pay
Swisscom takes great care to ensure equal pay for men and women. The company’s salary system
is structured in such a way as to award equal pay for equivalent duties, responsibilities and perfor-
mance. To this end, the individual functions are assigned to job levels according to their require-
ments. A salary band is assigned to each job depending on the market salary. The salary band stip-
ulates the remuneration range for equivalent duties and responsibility. Pay is determined within
this range based on the individual employee’s performance. As part of its salary review, Swisscom
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grants employees who have performed better and are lower within the respective salary band an
above-average pay rise. In this way, any wage disparities are evened out on an ongoing basis. When
conducting the salary review, Swisscom also checks whether there are any pay inequalities between
men and women within individual organisational units and corrects them in a targeted manner.
Swisscom also uses the federal government’s equal pay tool (Logib) to conduct periodic reviews of
its salary structures to ascertain whether disparities exist between men’s and women’s pay. Previ-
ous reviews have revealed only minor pay discrepancies, well under the tolerance threshold of 5%.
New job architecture
Swisscom introduced a new job architecture with effect from 1 April 2015. This consists of a simpli-
fied structure with nine job levels (six for employees in the CEA, three for executive functions) which
replaces the previous system of 18 functional and management levels. The conditions of employ-
ment were harmonised and the salary bands updated on the basis of the new job architecture. All the
functions were re-evaluated on the basis of a recognised job evaluation process and employees clas-
sified in one of the nine job levels depending on their role. All employees received new contracts of
employment based on the amended classification. With one exception, these changes did not neces-
sitate any redundancies. As a result of the new job architecture Swisscom now has transparent and
up-to-date structures. This will ensure continued fair remuneration in line with market levels in
future and also offers employees more opportunities to manage their professional development.
Staff development
Swisscom’s market environment is constantly changing. The company invests in targeted profes-
sional training for its employees and managers in order to maintain and improve their employabil-
ity and the company’s competitiveness in the long term. Employees are supported in their develop-
ment by a wide range of both on-the-job and off-the-job development options as well as internal
programmes and courses. The various training options have been brought together under the
Group-wide Learning Centre, where they can be accessed by all employees via their own dedicated
learning space. Nearly half of all internal learning and training courses take the form of e-learning
programmes which can be carried out at any time and at any location. The courses cover technical,
management and project management topics. As part of talent management, around 10% of the
top performers from the target groups have completed a corresponding internal programme.
On-the-job training options, including job moves and stages, are becoming increasingly important.
Even now Swisscom fills almost 43% of advertised vacancies internally. It also welcomes opportu-
nities for employees to attend external further training courses, providing financial support and
granting time off for such studies. In the year under review, every Swisscom employee spent
3.8 days on training and development in Switzerland.
Swisscom management sees staff development as a crucial element of its management responsi-
bility. Regular dialogue between employees and management is used as an orientation tool to
heighten the general commitment to learning and development in a networked world. It also
makes it easier to agree on and implement medium-term development measures. To assess and
promote employee performance and development, Swisscom will continue to develop its Perfor-
mance Management System in line with requirements. Performance appraisals are carried out
according to fair principles and cover a wide range of criteria based on binding agreements on
objectives. The ongoing dialogue between employee and management about the agreed objec-
tives ensures they are met over the course of a year. Semi-annual calibration meetings attended by
groups of managers support the performance and development reviews on a broad basis, allowing
performance to be assessed systematically and further development steps defined. These rounds
are also used to draw up succession plans for key functions as well as to place talents in special-
ly-designed talent programmes and to offer promising employees challenging positions beyond
their individual departments so as to promote their development.
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The Leadership Academy offers managers in personnel and technical leadership roles the opportu-
nity to get to grips with the key skills of management in a changing environment. Individual offer-
ings and platforms which deepen management capabilities in a particular group or a specific con-
text also help to build the skills of Swisscom’s managers in a systematic and sustained way.
Staff recruitment
As a Swiss company, Swisscom is committed to the Swiss employment market. In order to meet
customer needs and remain competitive, Swisscom is prepared to work together with both domes-
tic and international partners, on condition that they satisfy Swisscom’s requirements as regards
labour legislation and sustainability.
Swisscom seeks individuals who are motivated and passionate about helping customers and who
want to help shape the future of the networked world. At all company locations in Switzerland,
Swisscom endeavours to give priority to people from the surrounding regions. This is the reason
behind the high percentage of local employees in all areas and at all hierarchical levels.
In order to attract talented and highly motivated graduates, Swisscom cultivates close contact
with universities and schools of applied sciences. Attending recruitment fairs and engaging in
more advanced forms of cooperation such as guest lectures and workshops is very important to
Swisscom. Many students gain initial professional experience at Swisscom during their studies
either by working as interns or during the practical part of their Bachelor’s or Master’s course.
In August 2015, 254 young people started their apprenticeship at Swisscom. Swisscom is thus Swit-
zerland’s largest trainer of ICT professionals. In 2015, Swisscom trained a total of 903 apprentices in
technical and commercial apprenticeships. The Swisscom training model is designed to promote
independence and personal accountability so as to support the apprentice’s personal development.
Apprentices take an active role in devising their training so that it fits their individual priorities, and
they apply within the company for different practical placements and learn from experienced
employees during such placements.
Employee satisfaction
Swisscom conducts a large-scale survey of its staff every two years. The last survey was held in
2014, with 83% of the employees in Switzerland taking part. The results once again revealed an
above-average level of job satisfaction and a high level of employee commitment at Swisscom. The
employees rated all of the areas under review significantly higher on average than in the previous
2012 survey, and some of the scores were above average compared to other companies in the
sector. The next employee survey is scheduled for 2016.
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Employment law in Italy
Employment agreement for the telecoms sector in Italy
Statutory terms and conditions of employment in Italy are based on the Contratto collettivo nazio-
nale di lavoro (CCNL), a state collective employment agreement. The CCNL defines the terms and
conditions of employment between Swisscom’s Italian subsidiary Fastweb and its employees. It
also contains provisions governing relations between Fastweb and the unions.
Employee representation and relations with the unions
Fastweb engages in dialogue with the unions and the employee representatives and, in the event
of major operational changes, involves them at an early stage.
Industry-wide collective agreement for employees
The working week for employees covered by the CCNL is 40 hours. Benefits include five weeks’
annual leave, 20 weeks’ maternity leave and one day of paternity leave. In the event of incapacity
for work due to illness or accident, Fastweb guarantees full payment of the employee’s salary for
180 days and half the salary for a further 185 days.
Working time model
Fastweb supports the work-life balance of its staff. The company’s terms and conditions of employ-
ment enable employees to achieve a healthy balance between their working and private lives.
These include in particular the following measures agreed with the unions in the Conciliazione
famiglia e lavoro in 2001: flexible office working hours, choice of shifts for mothers and temporary
part-time work for mothers.
Employee remuneration
Fastweb offers competitive salary packages aimed at attracting and retaining highly qualified spe-
cialists and managers. The company’s salary system comprises a basic salary, a collective variable
profit-sharing bonus for non-managerial staff and a variable performance-related component for
managerial staff which is contingent on meeting individual goals and company targets. The basic
salary is determined according to function, individual performance and the situation in the labour
market. The variable profit-sharing bonus is based on the Premio di risultato agreed separately with
the unions. Fastweb respects the legal minimum salary defined by the CCNL.
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Innovation and development
In a dynamic environment in which the market situation and general
conditions are constantly changing, a company must be innovative
to ensure long-term success. This is why Swisscom consistently
focuses on meeting changing customer needs, and identifies growth
areas in which it can sustainably defend and strengthen its position.
Environment, objectives and management approach
Innovation is an important driver in the bid to enter new markets and develop up-and-coming
technologies. Due to the rapidly changing nature of Swisscom’s business environment, research
and development are becoming increasingly important. Swisscom wants to anticipate the strate-
gic challenges, new growth areas and future customer needs early on, so as to help actively shape
the future of telecommunications and the Internet. At Swisscom, innovation takes place in all areas
of the company as well as beyond.
Open innovation: a success factor
Swisscom recognises the importance of dialogue with customers, employees, suppliers and other
partners, as it enables a continuous, open process of innovation with the focus on customers and
their needs. When developing new products and services, Swisscom consistently adopts
human-centred design methods, i.e. the user-oriented design of simple, inspiring experiences that
help customers find their way in the networked world.
Within the company, Swisscom practices and promotes decentralised product development. As a
result, new ideas are generated throughout the company. Various events and platforms provide
employees with the opportunity to exchange innovative ideas and familiarise themselves with
best practice examples. One example of this is the Innovation Week held twice a year, during which
teams of employees from different divisions implement a new idea that addresses a specific
customer need, is of business relevance and has potential on the market.
Outside the company, Swisscom promotes innovation throughout the industry. In particular,
Swisscom is committed to supporting young companies that offer progressive new solutions in the
fields of IT, communications and entertainment. Swisscom participates in start-ups as a project
partner and investor and supports them by providing tailored products and services. Since 2013,
Swisscom has held the StartUp Challenge competition, where winners are sent on a one-week
mentoring programme in Silicon Valley.
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See
www.swisscom.ch/
innovation
Innovation platforms
Swisscom plays an active role in shaping Switzerland’s future. Its commitment to fostering an inno-
vative and competitive Switzerland is reflected in the backing it gives to a whole variety of projects.
Swisscom supports Switzerland’s role as a research centre in the form of investments and partner-
ships with universities and institutions. For example, it funds the chair of Professor Adrian Perrig,
head of the network security group at the Federal Institute of Technology in Zurich, thereby making
an important contribution to information security in Switzerland. As a partner of Ecole Polytech-
nique Fédérale de Lausanne (EPFL), Swisscom enables research work to be performed in the areas
of human activity and the smart home (“intelligent living”). The partnership involves the provision
of financial support for selected projects, the establishment of the “Digital Lab”, a competence
centre for digitisation at the EPFL Innovation Park, and various other activities on the campus such
as events dealing with digitisation. Swisscom is also a partner of the Swiss Innovation Park and is
closely involved in guiding this long-term project as a member of the Board of Trustees. Through its
participation in the regional innovAARE Park, Swisscom is supporting research in the field of energy.
Finally, Swisscom is a founding member of the Digital Zurich 2025 initiative, which aims to make
the greater Zurich area into a hub for start-ups.
Current innovation projects
Swisscom invests in progressive solutions in a wide variety of technology segments. The aim is to
provide the best infrastructure for a digital Switzerland, tap new growth markets and offer its cus-
tomers the best services and products:
> Identity Access Management: In a world full of virtual products and services, a digital identity
can be a useful tool. It makes life simpler by replacing a large number of passwords with a single,
simple user ID. Swisscom is currently drawing up the foundations for such a digital identity and
for concrete applications.
> Voice over LTE (VoLTE)/WLAN interworking: The 4G/LTE network is currently a dedicated data
network, with customers being transferred to the 3G network for calls. With VoLTE, Swisscom is
aiming to enable the use of voice telephony via 4G, with a technical adjustment to the mobile
infrastructure also allowing voice telephony via WLAN. Customers will be able to enjoy faster
connection times and improved voice quality.
> Microcells: Over the past few years, the standard of quality that customers expect the network
to deliver has risen dramatically. The growing volume of data in mobile communications in par-
ticular is a major challenge. Swisscom is seeking and developing innovative network solutions
that allow high volumes of data to be handled efficiently and guarantee seamless mobile net-
work provision at busy locations. One promising solution is the installation of low-power micro-
cells that provide high capacity locally. Swisscom is working on the development of new types of
antennae that will allow such microcells to be operated efficiently and integrated seamlessly in
the existing architecture.
> Cloud: Swisscom is developing a cloud that has a uniform architecture and offers companies
and private individuals a wide range of services. Thanks to state-of-the-art technologies, open
source, the latest security concepts and data storage on servers in Switzerland, Swisscom is
leading the way in cloud computing.
> Application Cloud – turbocharge for apps: Agile and fast to market with new apps: this is the
benefit of the new Swisscom Application Cloud in a nutshell. Developers automatically have
access to the infrastructure and the services they need in the public cloud. In the Application
Cloud, Swisscom offers a powerful tool for continuous innovation. The results of the close coop-
eration with start-ups and Cloud Foundry flow directly into the development of the Application
Cloud. This means that Swisscom is always at the forefront technologically and is able to further
drive the transformation of Swiss business towards the digital future.
> Low-power network to connect everyday objects: To enable devices to communicate more effi-
ciently with each other in future, Swisscom is testing a network for the Internet of Things. This
Low Power Network is the first of its kind in Switzerland. It connects objects that exchange only
small amounts of data with each other and require only a minimal supply of power. Objects such
as bicycles, letter boxes, bins or even shoes can communicate in this way over the network. The
pilot project for this complementary new network started in the Zurich and Geneva regions in
the summer.
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> Smart City: In Pully, canton of Vaud, anonymised and aggregated mobile phone data will in
future help to improve traffic flows in the city and relieve pressure on the city centre. The project
is intended to act as a pilot: Swisscom is helping towns and cities to plan their infrastructure in
a more systematic manner and find easier ways to manage it.
> A new TV box for a new era of picture quality – ultra-high definition: In May 2015 Swisscom TV
2.0 received the respected TV Connect Award, which is awarded every year for outstanding inno-
vations in digital television and networked entertainment. Swisscom is planning other innova-
tions in its TV services in 2016. In spring 2015, it launched a new TV box which enables Swisscom
TV 2.0 customers to enjoy ultra-HD content on their TV sets. The new TV box supports High
Dynamic Range (HDR), offering stunning image display. It will be complemented by a new remote
control system which will allow customers to use voice control to search for content.
> My Digital Life: My Digital Life brings together Swisscom’s efforts to combine the digital data of
its customers – for example data from their mobile applications – and to use this to create new
customer experiences. One of the components of My Digital Life is myCloud, the recently
launched cloud solution for photos, videos and other files for residential customers.
> Clean Pipe: Under the working title “Clean Pipe”, Swisscom is trialling new ways of making digi-
tal life simpler for customers and protecting them against dangers and bad experiences, such as
phishing. In the year under review, Swisscom launched the first product, Safe Connect, an app
based on VPN technology that blocks access to websites considered to be dangerous, and to
malware.
> Interactor digitises customer experiences: One of the main components of the Swisscom Inter-
actor are small radio transmitters known as beacons which create a personalised shopping
experience based on targeted offers such as digital vouchers or opportunities to collect cus-
tomer loyalty points. They are already in use in the Loeb department store in Berne, for example.
After making a purchase the purchaser can rate their buying experience via the app. This enables
vendors to get to know their customers’ preferences better and continuously improve their cus-
tomer service. The beacons represent the start of this development: In future, the Swisscom
Interactor will use further technologies such as augmented reality, GPS, 4G and WiFi and will
bridge the gap between offline and online channels.
> Siroop: With the acquisition of a stake in Siroop, a start-up company established by Coop, and
the launch of the Siroop online marketplace, Swisscom is driving digitisation, offering customers
and Swiss retailers a secure and attractive platform and leveraging the trend in favour of online
retailing, which is increasingly growing in importance for Swisscom as well. Coop and Swisscom
are contributing their expertise in digitisation, e-commerce, marketing and retailing to the
start-up company.
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Financial review
A decline occurred in revenue (–0.2%), EBITDA (–7.1%) and net income
(–20.2%). However, on a like-for-like basis, revenue and EBITDA increased
by 0.7% and 2.3% respectively. The customer base grew by 1.4%
in Switzerland and 6.2% in Italy. An unchanged ordinary dividend of
CHF 22 per share will be proposed for the 2015 financial year.
Key financial figures
In CHF million, except where indicated
Net revenue
Operating income before depreciation and amortisation (EBITDA)
EBITDA as % of net revenue
Operating income (EBIT)
Net income
Share of net income attributable to equity holders of Swisscom Ltd
Earnings per share (in CHF)
Operating free cash flow
Capital expenditure in property, plant and equipment and other intangible assets
Net debt at end of period
2015
11,678
4,098
35.1
2,012
1,362
1,361
26.27
1,844
2,409
8,042
2014
11,703
4,413
37.7
2,322
1,706
1,694
32.70
1,860
2,436
8,120
Full-time equivalent employees at end of year
21,637
21,125
Change
–0.2%
–7.1%
–13.4%
–20.2%
–19.7%
–19.7%
–0.9%
–1.1%
–1.0%
2.4%
Development of net revenue in CHF million
Development of EBITDA in CHF million
16,000
12,000
8,000
4,000
0
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11,434
2,013
9,421
11,703
2,043
9,660
11,678
1,862
9,816
4,302
620
3,682
4,413
625
3,788
4,098
619
3,479
6,000
4,500
3,000
1,500
0
Fastweb
Swisscom
w/o Fastweb
Fastweb
Swisscom
w/o Fastweb
2013
2014
2015
2013
2014
2015
Development of capital expenditure in CHF million
Development of net income in CHF million
2,436
682
1,754
2,409
581
1,828
3,000
2,250
2,396
695
1,500
1,701
750
0
2,000
1,500
1,000
500
0
Fastweb
Swisscom
w/o Fastweb
1,695
1,706
1,362
2013
2014
2015
2013
2014
2015
Summary
Swisscom’s net revenue declined by CHF 25 million or 0.2% year-on-year to CHF 11,678 million. At
constant exchange rates and excluding company acquisitions and disposals, Swisscom’s net reve-
nue rose by CHF 83 million or 0.7%, largely due to the increased number of customers in the Swiss
business (+1.4%) and at Italian subsidiary Fastweb (+6.2%). Adjusted revenue in the Swiss core busi-
ness increased by CHF 57 million or 0.6%, while at Fastweb it rose by EUR 48 million or 2.8% in local
currency terms.
Compared with the prior year, Swisscom increased its operating income before depreciation and
amortisation (EBITDA), but its recognised EBITDA fell by CHF 315 million or 7.1% to CHF 4,098 million
as a result of one-off items. The main reason for this decline was the provision of CHF 186 million
recognised for the Competition Commission proceedings on broadband services. Swisscom does not
consider the penalty justified and has lodged an appeal with the Federal Supreme Court. Adjusted
for this provision and other non-recurring items such as company acquisitions and disposals, provi-
sions for headcount reduction, gains from the sale of real estate, non-cash pension expenses in accor-
dance with IAS 19 and compensation from legal proceedings and on the basis of constant exchange
rates, EBITDA increased by CHF 103 million or 2.3%. On a like-for-like basis, EBITDA in the Swiss busi-
ness increased by CHF 21 million or 0.6%, while at Fastweb it rose by EUR 46 million or 8.9%. Net
income declined by CHF 344 million or 20.2% to CHF 1,362 million, largely due to the above-men-
tioned non-recurring items in EBITDA. Earnings per share declined accordingly from CHF 32.70 to
CHF 26.27. Payment of an unchanged dividend of CHF 22 per share for the 2015 financial year will be
proposed to the Annual General Meeting.
Capital expenditure fell by CHF 27 million or 1.1% to CHF 2,409 million; however, if exchange rates
had remained constant, an increase of CHF 47 million or 1.9% would have resulted. Capital expen-
diture in Switzerland increased by CHF 71 million or 4.1% year-on-year to CHF 1,822 million, largely
due to broadband network expansion. As at the end of 2015, Swisscom had connected around
2.9 million households and businesses to its ultra-fast broadband service (speeds in excess of 50 Mbps).
Of this number, around 2.0 million lines were equipped with the latest fibre-optic technology. Despite
ending the year EUR 21 million or 3.7% lower at EUR 541 million, capital expenditure at Fastweb
remained high due to progressive expansion and upgrading of the broadband network in Italy.
Operating free cash flow declined by CHF 16 million or 0.9% to CHF 1,844 million. Compared to the
end of 2014, net debt fell by CHF 78 million or 1.0% to CHF 8,042 million.
Headcount increased year-on-year by 512 FTEs or 2.4% to 21,637 FTEs as a result of company acqui-
sitions, new offerings such as cloud services and healthcare solutions. In addition, Swisscom
insourced external staff in order to secure key knowledge in-house. In Switzerland headcount
increased by 693 FTEs or 3.8% to 18,965. Excluding company acquisitions and disposals, the number
of FTEs rose by 277 or 1.3%, in Switzerland by 258 FTEs or 1.4%.
For 2016, Swisscom expects net revenue in excess of CHF 11.6 billion, EBITDA of around CHF 4.2 bil-
lion and capital expenditure of more than CHF 2.3 billion. For Swisscom (excluding Fastweb), a slight
decline in revenue is expected due to heightened competition and price pressure. A slight increase
in revenue is expected for Fastweb. Adjusted for the provisions recognised in 2015 for the legal
proceedings on broadband services and for headcount reduction, EBITDA is expected to be around
CHF 200 million lower for Swisscom (excluding Fastweb) year-on-year. In addition to the price-
based decline in revenue, the costs for roaming are expected to increase in particular. EBITDA will
be positively affected by approximately CHF 50 million in cost savings and growth at Fastweb.
A slight reduction in capital expenditure in Switzerland of over CHF 1.7 billion will result in a reduc-
tion in overall capital expenditure of over CHF 2.3 billion. Subject to achieving its targets, Swisscom
will propose an unchanged dividend of CHF 22 per share for the 2016 financial year at the 2017
Annual General Meeting.
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Results of operations
Income statement
In CHF million, except where indicated
Swisscom Switzerland
Fastweb
Other operating segments
Group Headquarters
Revenue from external customers
Swisscom Switzerland
Fastweb
Other operating segments
Group Headquarters
Reconciliation pension cost 1
Intersegment elimination
2015
9,475
1,862
340
1
11,678
3,601
619
69
(117)
(60)
(14)
2014
9,253
2,043
406
1
11,703
3,835
625
103
(123)
–
(27)
Operating income before depreciation and amortisation (EBITDA)
4,098
4,413
Net revenue
Goods and services purchased
Personnel expense
Other operating expense
Capitalised costs of self-constructed assets and other income
Operating expenses
Operating income before depreciation and amortisation (EBITDA)
Depreciation, amortisation and impairment losses
Operating income (EBIT)
Net interest expense
Other financial result
Share of results of associates
Income before income taxes
Income tax expense
Net income
Share of net income attributable to equity holders of Swisscom Ltd
Share of net income attributable to non-controlling interests
Average number of shares outstanding (in millions of shares)
Earnings per share (in CHF)
11,678
11,703
(2,342)
(3,019)
(2,697)
478
(7,580)
4,098
(2,086)
2,012
(189)
(83)
23
1,763
(401)
1,362
1,361
1
51.802
26.27
(2,369)
(2,751)
(2,540)
370
(7,290)
4,413
(2,091)
2,322
(218)
(42)
26
2,088
(382)
1,706
1,694
12
51.801
32.70
Change
2.4%
–8.9%
–16.3%
0.0%
–0.2%
–6.1%
–1.0%
–33.0%
–4.9%
–100.0%
–48.1%
–7.1%
–0.2%
–1.1%
9.7%
6.2%
29.2%
4.0%
–7.1%
–0.2%
–13.4%
–13.3%
97.6%
–11.5%
–15.6%
5.0%
–20.2%
–19.7%
–91.7%
0.0%
–19.7%
1 Operating income of segments includes ordinary employer contributions as pension fund expense.
The difference to the pension cost according to IAS 19 is recognised as a reconciliation item.
Share in net revenue in %
Share in EBITDA in %
16%
Fastweb
15%
Fastweb
84%
Swisscom
w/o Fastweb
85%
Swisscom
w/o Fastweb
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Operating results
Net revenue
Revenue performance in 2015 was heavily affected by the weaker EUR exchange rate as well as
company acquisitions and disposals. The average CHF/EUR exchange rate, at 1.075, was 11.4% lower
than in the previous year. At constant exchange rates and excluding company acquisitions and
disposals, Swisscom’s net revenue increased by CHF 83 million or 0.7%. At Swisscom Switzerland,
revenue increased by CHF 57 million, or 0.6% on a like-for-like basis. The higher number of customers
was partially offset by the lower roaming prices. The number of revenue generating units (RGU)
grew at Swisscom Switzerland by 170,000 or 1.4% to 12.5 million. Revenue of the Italian subsidiary
Fastweb was EUR 48 million or 2.8% higher at EUR 1,736 million. All customer segments contributed
to this increase. Compared with the end of 2014, the number of Fastweb broadband customers rose
by 129,000 or 6.2% to 2.2 million. Revenue of Other Operating Segments was lower by CHF 38 mil-
lion on an adjusted basis, due to a decline in construction services performed by cablex.
Operating expense
Operating expense of Swisscom rose by CHF 290 million or 4.0% year-on-year to CHF 7,580 million.
This includes non-recurring items resulting from provisions recognised for the Competition Com-
mission proceedings on broadband services (CHF 186 million) and headcount reduction (CHF 70 mil-
lion), gains from the sale of real estate (CHF 26 million; prior year: CHF 66 million), non-cash pension
expenses in accordance with IAS 19 (CHF 60 million) and compensation from legal proceedings
(CHF 17 million). At the beginning of October 2015, the Federal Administrative Court confirmed in
principle the ruling issued by the Competition Commission for the alleged improper pricing of
broadband services in the period up until the end of 2007; however, it reduced the penalty to
CHF 186 million. Swisscom therefore recognised a provision for this amount in the income state-
ment. Swisscom does not consider the penalty justified and has lodged an appeal with the Federal
Supreme Court. At constant exchange rates and excluding non-recurring items, operating expense
decreased by CHF 20 million or 0.2%, largely due to lower costs for subscriber acquisition and reten-
tion at Swisscom Switzerland, which declined by CHF 31 million as compared to the prior year. The
higher personnel expense on a like-for-like basis was compensated for by an increase in capitalised
costs of self-constructed assets. The rise in personnel expense was due to higher headcount and a
general increase in salary.
Operating income before depreciation and amortisation (EBITDA)
The reported operating income before depreciation and amortisation (EBITDA) was CHF 315 mil-
lion or 7.1% lower at CHF 4,098 million as a result of non-recurring items. EBITDA on a like-for-like
basis rose by CHF 103 million or 2.3%, of which Swisscom Switzerland accounted for CHF 54 million
and Fastweb CHF 56 million. The rise in EBITDA for Swisscom Switzerland and Fastweb was largely
due to the higher revenue from growth in the customer base. On an adjusted basis, Swisscom’s
profit margin increased 0.8 percentage points to 37.9%.
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Revenue excluding non-recurring items
increased by 0.7% year-on-year.
Revenue in 2015 amounted to
EBITDA excluding non-recurring items
increased by 2.7% year-on-year.
EBITDA in 2015 amounted to
11.7 billion Swiss francs
4.1 billion Swiss francs
Depreciation and amortisation, non-operating results
Depreciation, amortisation and impairment losses
Depreciation, amortisation and impairment losses decreased by CHF 5 million or 0.2% in 2015 to
CHF 2,086 million. Higher depreciation related to the increase in capital expenditure was more than
offset by the weaker EUR exchange rate. Intangible assets resulting from business combinations
were capitalised for purchase price allocation purposes. Depreciation and amortisation includes
amortisation of intangible assets deriving from business combinations (e.g. brands and customer
relationships) totalling CHF 125 million (prior year: CHF 123 million).
Net interest expense and other financial result
Net interest expense declined by CHF 29 million to CHF 189 million as a result of lower average
interest costs. Other financial expense rose year-on-year by CHF 41 million to CHF 83 million. This
increase is largely attributable to the foreign exchange result, which was down by CHF 41 million
from the prior year.
Associates
The share of results of associates fell by CHF 3 million to CHF 23 million in 2015. Dividends received,
amounting to CHF 22 million (prior year: CHF 30 million), largely concern dividends paid by LTV Yellow
Pages and Belgacom International Carrier Services.
Income tax expense
Income tax expense was CHF 401 million (prior year: CHF 382 million), corresponding to an effective
income tax rate of 22.7% (prior year: 18.3%). The increase is mainly attributable to the fact that no
income tax effects were recognised on the provision created in 2015 for the Competition Commission
proceedings regarding broadband services. Without this exceptional item, the effective income tax
rate would have been 20.5%. Excluding non-recurring items, Swisscom expects the income tax rate
to remain around 21% in the long term.
Net income
Net income fell by CHF 344 million or 20.2% to CHF 1,362 million. Earnings per share fell accordingly
from CHF 32.70 to CHF 26.27. The drop in profit was mainly attributable to the decrease in operating
income before depreciation and amortisation (EBITDA), which was CHF 315 million lower as a result
of non-recurring items and weaker exchange rates. In addition, the lower net interest expense was
more than offset by the rise in other financial expense and higher income tax expense.
EBIT dropped 13.4% year-on-year.
EBIT in 2015 amounted to
Net income fell 20.2% year-on-year.
Net income in 2015 amounted to
2.01billion Swiss francs
1.36 billion Swiss francs
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Segment revenue and results
Reporting is divided into three operating divisions: Swisscom Switzerland, Fastweb and Other
Operating Segments, and Group Headquarters. Swisscom Switzerland is the Swiss market leader in
the field of telecommunications. Fastweb is one of the largest broadband telecoms companies in
Italy. Other Operating Segments mainly comprises Participations, Health and Connected Living.
Group Headquarters largely comprises the Group divisions. Swisscom Switzerland consists of the
customer segments Residential Customers, Small & Medium-Sized Enterprises, Enterprise Customers
and Wholesale as well as IT, Network & Innovation.
Development of revenue from external customers
Swisscom Switzerland in CHF million
Development of revenue generating units (RGU)
Swisscom Switzerland in thousand
9,035
9,253
9,475
10,000
7,500
5,000
2,500
0
14,000
10,500
7,000
3,500
0
12,097
12,373
12,543
Revenue mobile
single subscriptions
Revenue fixed-line
single subscriptions
Revenue bundled
subscriptions
Revenue others
Total
2013
2014
2015
2,782
2,776
2,729
2,215
1,967
1,731
1,553
2,485
9,035
1,921
2,589
9,253
2,234
2,781
9,475
Fixed access lines
2013
2,879
Broadband access lines retail 1,811
Swisscom TV access lines
1,000
Mobile access lines
6,407
2014
2015
2,778
1,890
1,165
6,540
2,629
1,958
1,331
6,625
Total revenue generating
units (RGU)
12,097
12,373
12,543
Development of revenue from external customers
Fastweb in EUR million
Development of broadband access lines
Fastweb in thousand
1,638
1,685
1,732
2,000
1,500
1,000
500
0
1,942
2,072
2,201
3,000
2,250
1,500
750
0
2013
2014
2015
2013
2014
2015
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Residential Customers
Small and Medium-Sized
Enterprises
Wholesale hubbing
Wholesale others
744
771
45
78
753
789
28
115
789
800
26
117
External revenue
1,638
1,685
1,732
Swisscom Switzerland
In CHF million, except where indicated
Net revenue and results
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
Elimination
Net revenue
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
Elimination
Segment result before depreciation and amortisation (EBITDA)
Margin as % of net revenue
Depreciation, amortisation and impairment losses
Segment result
Capital expenditure and headcount
2015
2014
Change
5,224
1,370
2,654
956
130
(789)
9,545
2,933
907
910
198
(1,347)
–
3,601
37.7
(1,383)
2,218
5,162
1,331
2,569
929
126
(788)
9,329
2,845
915
942
381
(1,247)
(1)
3,835
41.1
(1,286)
2,549
1.2%
2.9%
3.3%
2.9%
3.2%
0.1%
2.3%
3.1%
–0.9%
–3.4%
–48.0%
8.0%
100.0%
–6.1%
7.5%
–13.0%
3.2%
4.6%
Capital expenditure in property, plant and equipment and other intangible assets
Full-time equivalent employees at end of year
1,799
17,199
1,744
16,445
Net revenue for Swisscom Switzerland rose by CHF 216 million or 2.3% year-on-year to CHF 9,545 mil-
lion. Adjusted for company acquisitions, net revenue rose by 0.6% or CHF 57 million, mainly due to
customer growth. Operating income before depreciation and amortisation (EBITDA) fell by
CHF 234 million or 6.1% to CHF 3,601 million. Adjusted for non-recurring items, EBITDA increased
by CHF 54 million or 1.4%. At CHF 1,799 million, capital expenditure was CHF 55 million or 3.2% higher,
due to the expansion and upgrading of the broadband network with the latest technologies. As at the
end of 2015, Swisscom had connected around 2.9 million households and businesses to its ultra-fast
broadband service (speeds in excess of 50 Mbps). Of this number, around 2.0 million lines were
equipped with the latest fibre-optic technology. Headcount rose year-on-year by 754 FTEs or 4.6%
to 17,199 FTEs. Adjusted for company acquisitions, headcount increased by 241 FTEs or 1.5%, mainly
as a result of new offerings such as cloud services and healthcare solutions. In addition, Swisscom
insourced external staff in order to secure key knowledge in-house.
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Natel infinity subscriber numbers
at the end of 2015 stood at
Revenue from bundled contracts
increased year-on-year by
2.3 million
16.3%
Swisscom Switzerland/net revenue
In CHF million, except where indicated
2015
2014
Change
Revenue by services
Revenue mobile single subscriptions
Revenue fixed-line single subscriptions
Revenue bundles
Other net revenue
Revenue from external customers
Intersegment revenue
Net revenue
Operational data at end of period in thousand
Fixed access lines
Broadband access lines retail
Swisscom TV access lines
Mobile access lines
Revenue generating units (RGU)
Bundles
Unbundled fixed access lines
Broadband access lines wholesale
2,729
1,731
2,234
2,781
9,475
70
9,545
2,629
1,958
1,331
6,625
12,543
1,416
128
315
2,776
1,967
1,921
2,589
9,253
76
9,329
2,778
1,890
1,165
6,540
12,373
1,209
180
262
–1.7%
–12.0%
16.3%
7.4%
2.4%
–7.9%
2.3%
–5.4%
3.6%
14.2%
1.3%
1.4%
17.1%
–28.9%
20.2%
At CHF 9,475 million, revenue from external customers of Swisscom Switzerland was CHF 222 mil-
lion or 2.4% higher year-on-year, largely due to customer growth and company acquisitions. The
number of revenue generating units (RGU) grew by 170,000 or 1.4% to 12.5 million. On a like-for-like
basis, revenue from external customers increased by CHF 63 million, or 0.7%. In the Enterprise
Customers area, revenue from external customers was CHF 105 million or 4.5% higher at
CHF 2,449 million. Adjusted for company acquisitions, revenue dropped by 0.7% due to lower reve-
nue from project business coupled with intense pressure on prices. Swisscom gained well-known
business customers for the implementation of cloud and digitisation strategies. Incoming orders in
the Enterprise Customers unit rose by 11.5% on a like-for-like basis.
The number of mobile lines grew year-on-year by 85,000 or 1.3% to 6.6 million. Customers with the
Natel infinity plus package can also enjoy carefree use of their phones within the EU, with unlimited
calls and SMS as well as 1 GB of mobile data for 30 days per year included in all infinity plus offer-
ings. By the end of 2015, Natel infinity plus had already attracted 909,000 customers. At the end of
2015, the number of Natel infinity customers totalled 2.3 million, which represents 69% of the
customer base (excluding corporate customers). The number of postpaid lines, including bundled
offerings, rose by 124,000, while the number of prepaid access lines declined by 39,000. The number
of smartphone users increased further, with the proportion of postpaid subscribers holding smart-
phones rising from 73% to 76% during 2015.
Despite the tough competition with cable network operators, the number of Swisscom TV connections
increased by 166,000 or 14.2% to 1.33 million, with fixed-fee subscriptions accounting for 1.13 mil-
lion. Over 60% of Swisscom TV customers use the cloud-based Swisscom TV 2.0 service. Broadband
lines with end customers grew by 68,000 or 3.6% to 1.96 million in 2015. The growth of TV and
broadband connections more than offset the lower number of fixed network phone connections,
which declined by 149,000 or 5.4% to 2.6 million, due primarily to customers migrating to cable
network providers or switching from fixed to other forms of connectivity such as mobile. The number
of unbundled subscriber lines fell year-on-year by 52,000 or 28.9% to 128,000, while the number of
wholesale broadband access lines rose by 53,000 or 20.2% year-on-year to 315,000.
Demand for bundled offerings with flat-rate tariffs remains strong. By the end of 2015, the number
of customers using a bundled package had increased year-on-year by 207,000 or 17.1% to 1.42 mil-
lion. Revenue from bundled contracts increased year-on-year by CHF 313 million or 16.3% to
CHF 2,234 million.
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Swisscom Switzerland/operating expenses and segment result
In CHF million, except where indicated
2015
2014
Change
Segment expenses by nature of cost
Traffic fees
Subscriber acquisition and retention costs
Other direct costs
Direct costs
Personnel expense
Other indirect costs
Capitalised costs of self-constructed assets and other income
Indirect costs
Segment expenses
Segment result
Segment result before depreciation and amortisation (EBITDA)
Margin as % of net revenue
Depreciation, amortisation and impairment losses
Segment result
Capital expenditure and headcount
Capital expenditure in property, plant and equipment and other intangible assets
Full-time equivalent employees at end of year
(440)
(459)
(1,114)
(2,013)
(2,502)
(1,744)
315
(3,931)
(5,944)
3,601
37.7
(1,383)
2,218
1,799
17,199
(424)
(520)
(1,069)
(2,013)
(2,267)
(1,497)
283
(3,481)
(5,494)
3,835
41.1
(1,286)
2,549
1,744
16,445
3.8%
–11.7%
4.2%
0.0%
10.4%
16.5%
11.3%
12.9%
8.2%
–6.1%
7.5%
–13.0%
3.2%
4.6%
Segment expense rose by CHF 450 million or 8.2% to CHF 5,944 million, while direct costs remained
steady compared with the previous year at CHF 2,013 million. The higher costs for outbound roaming
as well as additional costs relating to company acquisitions were offset by lower expenses for sub-
scriber acquisition and retention. Indirect costs ended the year CHF 450 million or 12.9% higher at
CHF 3,931 million. Adjusted for company acquisitions, gains from the sale of real estate and the
provisions recognised for the Competition Commission proceedings on broadband services and for
headcount reduction, indirect costs increased by 0.8%. The higher personnel expense as a result of
the increase in headcount was partly offset by savings on other operating costs. Personnel expense
rose by CHF 235 million or 10.4% to CHF 2,502 million. In the year under review, headcount grew by
754 FTEs or 4.6% to 17,199 as a result of company acquisitions, measures to build up resources for
new services such as cloud services and All-IP projects, and the insourcing of external staff. Adjusted
headcount was 1.5% higher year-on-year. The segment result before depreciation and amortisation
(EBITDA) was CHF 234 million or 6.1% lower at CHF 3,601 million; on a like-for-like basis EBITDA was
1.4% higher. The profit margin was down 3.4 percentage points to 37.7%. Depreciation and
amortisation increased by CHF 97 million or 7.5% from the previous year to CHF 1,383 million,
primarily due to high investment activity. The segment result declined by CHF 331 million or 13.0%
to CHF 2,218 million. Capital expenditure was CHF 55 million or 3.2% higher year-on-year at
CHF 1,799 million, due to increased investment in the expansion and upgrading of the broadband
network with the latest technologies.
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Fastweb
In EUR million, except where indicated
Residential Customers
Corporate Business
Wholesale
Revenue from external customers
Intersegment revenue
Net revenue
Segment expenses
Segment result before depreciation and amortisation (EBITDA)
Margin as % of net revenue
Capital expenditure in property, plant and equipment and other intangible assets
Full-time equivalent employees at end of year
Broadband access lines at end of year in thousand
2015
789
800
143
1,732
4
1,736
(1,160)
576
33.2
541
2,401
2,201
2014
753
789
143
1,685
3
1,688
(1,173)
515
30.5
562
2,391
2,072
Change
4.8%
1.4%
0.0%
2.8%
33.3%
2.8%
–1.1%
11.8%
–3.7%
0.4%
6.2%
Development of revenue
from external customers in EUR million
2,000
1,500
1,638
1,685
1,732
1,000
500
0
Development of EBITDA in EUR million
1,000
750
500
250
0
505
515
576
2013
2014
2015
2013
2014
2015
Compared to the previous year, Fastweb’s net revenue rose by EUR 48 million or 2.8% to
EUR 1,736 million. Despite difficult market conditions, Fastweb’s broadband customer base grew
by 129,000 or 6.2% to 2.2 million in 2015. Fierce competition reduced average revenue per residen-
tial broadband customer by around 3% versus the prior year. This decline was offset by customer
growth, with revenue from residential customers rising by EUR 36 million or 4.8% to EUR 789 million.
Revenue from corporate business was up by EUR 11 million or 1.4% at EUR 800 million in 2015, while
wholesale business revenue remained on a par with the prior year at EUR 143 million.
The segment result before depreciation and amortisation (EBITDA) totalled EUR 576 million, corre-
sponding to a year-on-year rise of EUR 61 million or 11.8%. In the fourth quarter of 2015, Fastweb
received compensation of EUR 15 million from legal proceedings. Adjusted for this exceptional item,
EBITDA increased by EUR 46 million or 8.9%, mainly as a result of higher revenue. The profit margin
rose by 2.7 percentage points to 33.2%, adjusted by 1.8 percentage points to 32.3%. Fastweb
achieved a positive free cash flow of EUR 77 million in 2015.
Fastweb’s headcount was practically unchanged from 2014 at 2,401 FTEs. Capital expenditure
dropped by EUR 21 million or 3.7% to EUR 541 million due to lower spending on the network infra-
structure. The ratio of capital expenditure to net revenue was 31.2% (prior year: 33.3%).
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Other Operating Segments
In CHF million, except where indicated
Revenue from external customers
Intersegment revenue
Net revenue
Segment expenses
Segment result before depreciation and amortisation (EBITDA)
Margin as % of net revenue
Capital expenditure in property, plant and equipment and other intangible assets
Full-time equivalent employees at end of year
2015
340
263
603
(534)
69
11.4
48
1,723
2014
406
259
665
(562)
103
15.5
38
1,962
Change
–16.3%
1.5%
–9.3%
–5.0%
–33.0%
26.3%
–12.2%
Development of revenue
from external customers in CHF million
500
375
393
406
340
250
125
0
Development of EBITDA in CHF million
200
150
100
50
0
103
81
69
2013
2014
2015
2013
2014
2015
The net revenue generated by Other Operating Segments fell by CHF 62 million or 9.3% compared
with the prior year to CHF 603 million, primarily as a result of company disposals and lower revenue
from construction services performed by cablex. Additional revenue from company acquisitions
was unable to offset this decline.
Due to company disposals, segment expense declined by CHF 28 million or 5.0% in 2015 to
CHF 534 million. The segment result before depreciation and amortisation (EBITDA) fell by
CHF 34 million or 33.0% to CHF 69 million, due principally to lower revenue. The profit margin fell
accordingly from 15.5% to 11.4%. At 1,723 FTEs, headcount at the end of 2015 was 239 FTEs or 12.2%
lower than the previous year, due primarily to company disposals.
Group Headquarters and reconciliation of pension cost
Operating income before depreciation and amortisation improved by CHF 6 million or 4.9%
compared with the previous year to CHF –117 million. Headcount declined by 4.0% to 314 FTEs.
In 2015 an expense of CHF 60 million was recognised as a pension cost reconciliation item under
IAS 19. No such expense was recognised in the prior year.
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Quarterly review 2014 and 2015
In CHF million, except where indicated
Income statement
Net revenue
1.
4.
quarter quarter quarter quarter
2.
3.
4.
2014 quarter quarter quarter quarter
1.
2.
3.
2015
2,821 2,879 2,929 3,074 11,703 2,893 2,865 2,893 3,027 11,678
Goods and services purchased
Personnel expense
Other operating expenses
Capitalised costs and other income
(552)
(692)
(597)
81
(558)
(684)
(599)
83
(583)
(655)
(620)
119
(676)
(2,369)
(720)
(2,751)
(724)
(2,540)
87
370
(568)
(756)
(609)
91
(553)
(757)
(577)
104
(533)
(703)
(785)
(688)
(2,342)
(803)
(3,019)
(726)
(2,697)
94
189
478
Operating income (EBITDA)
1,061 1,121 1,190 1,041 4,413 1,051 1,082
Depreciation and amortisation
Operating income (EBIT)
Net interest expense
Other financial result
Result of associates
Income before income taxes
Income tax expense
Net income
Share attributable to equity holders
of Swisscom Ltd
Share attributable to
non-controlling interests
(510)
551
(61)
(23)
3
470
(97)
373
(512)
609
(53)
(11)
10
555
(122)
433
(511)
679
(51)
25
8
661
(118)
543
(558)
(2,091)
483 2,322
(53)
(33)
5
(218)
(42)
26
402 2,088
(45)
(382)
357 1,706
(507)
544
(47)
(57)
5
445
(94)
351
(521)
561
(49)
16
8
536
(103)
433
966
(517)
449
(51)
(6)
5
397
(123)
274
999 4,098
(541)
(2,086)
458 2,012
(42)
(36)
5
(189)
(83)
23
385 1,763
(81)
(401)
304 1,362
369
430
540
355 1,694
351
433
274
303 1,361
4
3
3
2
12
–
–
–
1
1
Earnings per share (in CHF)
7.12
8.30 10.43
6.85 32.70
6.78
8.35
5.29
5.85 26.27
Net revenue
Swisscom Switzerland
2,264 2,297 2,332 2,436 9,329
2,355 2,342 2,375 2,473 9,545
Fastweb
Other Operating Segments
Group Headquarters
Intersegment elimination
Total net revenue
483
144
–
(70)
499
168
1
(86)
513
172
–
(88)
552 2,047
181
665
1
2
(96)
(340)
468
144
–
(74)
453
156
1
(87)
457
149
–
(88)
489 1,867
154
603
1
2
(90)
(339)
2,821 2,879 2,929 3,074 11,703 2,893 2,865 2,893 3,027 11,678
Segment result before depreciation and amortisation (EBITDA)
Swisscom Switzerland
Fastweb
Other Operating Segments
Group Headquarters
Reconciliation pension cost
Intersegment elimination
940
132
22
(25)
(2)
(6)
968 1,036
891 3,835
155
33
(31)
2
(6)
163
31
(28)
(4)
(8)
175
17
(39)
4
(7)
625
103
(123)
–
(27)
955
130
16
(29)
(17)
(4)
969
148
19
(29)
(19)
(6)
833
156
24
(22)
(18)
(7)
844 3,601
185
10
(37)
(6)
3
619
69
(117)
(60)
(14)
Total segment result (EBITDA)
1,061 1,121 1,190 1,041 4,413 1,051 1,082
966
999 4,098
Capital expenditure in property, plant and equipment and other intangible assets
Swisscom Switzerland
Fastweb
Other Operating Segments
Intersegment elimination
Total capital expenditure
346
173
5
(5)
423
173
9
(7)
470
148
1
(9)
505
1,744
188
682
23
(7)
38
(28)
388
160
6
(5)
453
138
6
(4)
459
133
8
(5)
499 1,799
150
28
(5)
581
48
(19)
519
598
610
709 2,436
549
593
595
672 2,409
Full-time equivalent employees at end of year
Swisscom Switzerland
15,662 15,761 16,375 16,445 16,445 16,964 17,062 17,176 17,199 17,199
Fastweb
2,362 2,373 2,378 2,391 2,391 2,373 2,377 2,381 2,401 2,401
Other Operating Segments
1,731 1,768 1,994 1,962 1,962 1,940 1,722 1,725 1,723 1,723
Group Headquarters
Total headcount
326
326
328
327
327
322
325
321
314
314
20,081 20,228 21,075 21,125 21,125 21,599 21,486 21,603 21,637 21,637
Operating free cash flow
334
496
640
390 1,860
344
401
684
415 1,844
Net debt
7,676 8,502 8,398 8,120 8,120
7,895 8,760 8,320 8,042 8,042
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In CHF million, except where indicated
Swisscom Switzerland
Net revenue and results
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Revenue mobile single subscriptions
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Revenue fixed-line single subscriptions
Residential Customers
Small and Medium-Sized Enterprises
Revenue bundles
Total revenue single subscriptions
and bundles
Solution business
Hardware sales
Wholesale
Revenue other
1.
4.
quarter quarter quarter quarter
2.
3.
4.
2014 quarter quarter quarter quarter
1.
2.
3.
2015
435
103
135
673
257
115
143
515
381
58
439
448
107
141
696
245
111
141
497
408
62
470
465
104
142
711
233
109
139
481
430
66
496
447 1,795
105
144
419
562
696 2,776
226
107
141
961
442
564
474 1,967
449 1,668
67
253
516 1,921
438
101
132
671
207
106
139
452
461
69
530
449
102
140
691
191
103
141
435
476
71
547
460
102
140
702
185
103
140
428
496
73
569
433 1,780
98
134
403
546
665 2,729
178
101
137
761
413
557
416 1,731
513 1,946
75
288
588 2,234
1,627 1,663 1,688 1,686 6,664 1,653 1,673 1,699 1,669 6,694
249
138
145
87
261
121
139
93
245
132
144
105
263 1,018
198
142
127
589
570
412
261
148
148
126
260
128
140
124
253
124
145
137
294 1,068
202
146
145
602
579
532
Total revenue from external customers 2,246 2,277 2,314 2,416 9,253 2,336 2,325 2,358 2,456 9,475
Residential Customers
1,202 1,225 1,256 1,323 5,006 1,252 1,247 1,267 1,309 5,075
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
314
578
145
7
319
586
139
8
327
580
144
7
341 1,301
600 2,344
142
10
570
32
320
607
148
9
332
598
140
8
344
594
145
8
343 1,339
650 2,449
146
8
579
33
Revenue from external customers
2,246 2,277 2,314 2,416 9,253 2,336 2,325 2,358 2,456 9,475
Segment result before depreciation and amortisation (EBITDA)
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
Intersegment elimination
Segment result (EBITDA)
Margin as % of net revenue
Fastweb, in EUR million
Residential Customers
Corporate Business
Wholesale hubbing
Wholesale other
Revenue from external customers
Segment result (EBITDA)
Margin as % of net revenue
710
226
223
95
716
233
233
92
731
233
243
98
688 2,845
223
243
96
915
942
381
730
217
219
101
742
232
226
92
756
239
237
(86)
705
2,933
219
228
91
907
910
198
(314)
(306)
(270)
(357)
(1,247)
(312)
(323)
(312)
(400)
(1,347)
–
940
41.5
188
177
7
23
395
108
27.3
–
1
(2)
(1)
968 1,036
891 3,835
42.1
44.4
36.6
41.1
–
955
40.6
–
969
41.4
(1)
833
35.1
1
–
844 3,601
34.1
37.7
188
188
7
26
409
128
31.3
187
202
7
28
424
134
31.6
190
222
7
38
753
789
28
115
457 1,685
145
31.7
515
30.5
193
191
7
37
428
120
196
200
7
29
432
140
196
193
6
28
423
145
28.0
32.4
34.2
204
216
6
23
789
800
26
117
449 1,732
171
38.0
576
33.2
Capital expenditure
142
142
122
156
562
147
132
124
138
541
Broadband access lines in thousand
1,984 1,994 2,016 2,072 2,072 2,124 2,157 2,172 2,201 2,201
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In thousand, except where indicated
Swisscom Switzerland
Operational data
Access lines
Single subscriptions
Bundles
Fixed access lines
Single subscriptions
Bundles
1.
4.
quarter quarter quarter quarter
2.
3.
4.
2014 quarter quarter quarter quarter
1.
2.
3.
2015
2,007 1,948 1,902 1,840 1,840
1,763 1,695 1,632 1,573 1,573
849
882
909
938
938
972 1,002 1,027 1,056 1,056
2,856 2,830 2,811 2,778 2,778 2,735 2,697 2,659 2,629 2,629
773
745
718
681
681
650
615
581
542
542
1,060 1,110 1,154 1,209 1,209 1,258 1,307 1,356 1,416 1,416
Broadband access lines retail
1,833 1,855 1,872 1,890 1,890 1,908 1,922 1,937 1,958 1,958
Single subscriptions
Bundles
271
781
259
832
246
879
218
947
218
200
182
165
148
148
947 1,001 1,056 1,110 1,183 1,183
Swisscom TV access lines
1,052 1,091 1,125 1,165 1,165 1,201 1,238 1,275 1,331 1,331
Prepaid single subscriptions
2,173 2,165 2,165 2,163 2,163 2,149 2,131 2,125 2,124 2,124
Postpaid single subscriptions
3,812 3,828 3,850 3,872 3,872 3,888 3,910 3,920 3,905 3,905
Mobile access lines single subscriptions 5,985 5,993 6,015 6,035 6,035 6,037 6,041 6,045 6,029 6,029
Bundles
Mobile access lines
444
467
484
505
505
531
551
573
596
596
6,429 6,460 6,499 6,540 6,540 6,568 6,592 6,618 6,625 6,625
Revenue generating units (RGU)
12,170 12,236 12,307 12,373 12,373 12,412 12,449 12,489 12,543 12,543
Broadband access lines wholesale
Unbundled fixed access lines
221
241
224
228
241
204
262
180
262
180
278
162
291
150
301
139
315
128
315
128
Bundles
2play bundles
3play bundles
4play bundles
nplay bundles
Total bundles
Swisscom Group
Information by geographical regions
287
555
218
–
294
584
231
1
302
609
242
1
304
646
255
4
304
646
255
4
302
680
266
10
301
712
278
16
301
741
291
23
287
790
304
35
287
790
304
35
1,060 1,110 1,154 1,209 1,209 1,258 1,307 1,356 1,416 1,416
Net revenue in Switzerland
2,323 2,361 2,401 2,501 9,586 2,407 2,395 2,431
2,531 9,764
Net revenue in other countries
498
518
528
573 2,117
486
470
462
496 1,914
Total net revenue
2,821 2,879 2,929 3,074 11,703 2,893 2,865 2,893 3,027 11,678
EBITDA Switzerland
EBITDA in other countries
Total EBITDA
924
137
966 1,028
870 3,788
155
162
171
625
914
137
932
150
1,061 1,121 1,190 1,041 4,413 1,051 1,082
Capital expenditure in Switzerland
Capital expenditure in other countries
Total capital expenditure
345
174
519
424
174
598
463
147
610
519 1,751
190
685
709 2,436
388
161
549
454
139
593
804
162
966
460
135
595
811 3,461
188
637
999 4,098
520 1,822
152
587
672 2,409
Full-time equivalent employees
in Switzerland
Full-time equivalent employees
in other countries
17,395 17,545 18,220 18,272 18,272 18,776 18,828 18,936 18,965 18,965
2,686 2,683 2,855 2,853 2,853 2,823 2,658 2,667 2,672 2,672
Total headcount
20,081 20,228 21,075 21,125 21,125 21,599 21,486 21,603 21,637 21,637
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Cash flows
In CHF million
Operating income before depreciation and amortisation (EBITDA)
Capital expenditure in property, plant and equipment and other intangible assets
Change in net working capital and other cash flows from operating activities
Operating free cash flow
Net interest paid
Income taxes paid
Free cash flow
Net cash flow from acquisition of PubliGroupe 1
Net expenditures for others companies purchase and sales
Other cash flows from investing activities, net
Issuance and repayment of financial liabilities, net
Dividends paid to equity holders of Swisscom Ltd
Other cash flows
Net increase (Net decrease) in cash and cash equivalents
2015
4,098
(2,409)
155
1,844
(188)
(350)
1,306
101
(66)
(36)
(132)
(1,140)
(5)
28
2014
4,413
(2,436)
(117)
1,860
(235)
(386)
1,239
(385)
(20)
167
(265)
(1,140)
(19)
(423)
Change
(315)
27
272
(16)
47
36
67
486
(46)
(203)
133
–
14
451
1 2015: Proceeds from sale of real estate and participations of CHF 109 million less remaining non-controlling interests of CHF 8 million.
2014: Acquisition cost of CHF 474 million less remaining non-controlling interests of CHF 8 million, acquired cash and cash equivalents
of CHF 16 million and proceeds of CHF 65 million from sale of securities and media participations.
Free cash flow in CHF million
4,098
–2,409
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61
56
45
–7
1,844
–188
–350
1,306
EBITDA
Capital
expenditure
Proceeds
from sale
of assets
Change in
defined
benefit
obligations
Change in
net working
capital
Dividends
to non-
controlling
interests
Operating
free cash
flow
Net interest
paid
Taxes
paid
Free
cash flow
Free cash flow increased by CHF 67 million or 5.4% compared with the previous year to CHF 1,306 mil-
lion. The lower net interest paid as well as lower income taxes paid more than offset the decline in
operating free cash flow. The decrease in operating free cash flow by CHF 16 million or 0.9% to
CHF 1,844 million stems primarily from lower gains on the sale of real estate. Operating income
before depreciation and amortisation (EBITDA) and the change in net working capital include the
recognition of a provision of CHF 186 million for the Competition Commission proceedings on
broadband services and the recognition of provisions of CHF 70 million for headcount reduction. At
CHF 2,409 million, capital expenditure was down slightly on the 2014 level. Capital expenditure at
Fastweb fell, driven by the lower EUR exchange rate, while capital expenditure in Switzerland was
higher, due to the expansion and upgrading of the broadband network.
In September 2014, Swisscom acquired PubliGroupe Ltd for CHF 474 million. The price paid was
CHF 458 million less the acquired cash and cash equivalents. By the end of 2015, sales of Publi-
Groupe real estate and investments in the amount of CHF 174 million had been realised. In 2015,
Swisscom issued two debenture bonds with a total nominal amount of CHF 400 million: CHF 250 mil-
lion with a coupon of 0.25% and maturity date in 2023, and CHF 150 million with a coupon of 1.00%,
maturing in 2035. In addition, in 2015 Swisscom took out a fixed-rate bank loan for EUR 200 million
with a term of five years and issued a debenture bond on the Eurobond market for EUR 500 million
with a coupon of 1.75% and maturity date in 2025. Swisscom paid an ordinary dividend of CHF 22 per
share in 2015, which corresponds to an overall payout of CHF 1,140 million.
Capital expenditure
See report
pages 49-51
Swisscom remains committed to maintaining the high quality and availability of its network
infrastructures. In Switzerland this involves making targeted investments in ultra-fast broadband
network expansion, migrating to an All-IP-based infrastructure, and ensuring a state-of-the-art
mobile network.
In Italy, Fastweb operates a network comprising a proprietary fibre-optic network and a copper-
based broadband access infrastructure. Fastweb is also systematically expanding this network
infrastructure.
In CHF million, except where indicated
Fixed access & Infrastructure
Expansion of the fibre-optic network
Mobile access
Customer driven
Projects and others 1
Swisscom Switzerland
Fastweb
Other operating segments
Group Headquarters and elimination
Total capital expenditure
Thereof Switzerland
Thereof foreign country
Total capital expenditure as % of net revenue
2015
509
435
210
251
394
2014
464
440
235
218
387
1,799
1,744
581
48
(19)
2,409 2
1,822
587
20.6
682
38
(28)
2,436 2
1,751
685
20.8
Change
9.7%
–1.1%
–10.6%
15.1%
1.8%
3.2%
–14.8%
26.3%
–32.1%
–1.1%
4.1%
–14.3%
1 Including All IP migration.
2 Excluding capital expenditure of CHF 18 million (2014: CHF 24 million) in real estate projects,
for which sales contracts were concluded and the purchasers made payments in the same amount.
Capital expenditure incurred by Swisscom decreased year-on-year by CHF 27 million or 1.1% to
CHF 2,409 million, corresponding to 20.6% of net revenue (prior year: 20.8%). Swisscom Switzerland
accounted for 75% of 2015 capital expenditure, while Fastweb accounted for 24% and Other Oper-
ating Segments 1%.
Capital expenditure incurred by Swisscom Switzerland rose year-on-year by CHF 55 million or 3.2%
to CHF 1,799 million, corresponding to 18.8% of net revenue (prior year: 18.7%). The increase was
due to the expansion and upgrading of the broadband network with the latest technologies. At the
end of 2015, Swisscom had connected around 2.9 million households and businesses to ultra-fast
broadband (speeds in excess of 50 Mbps). Of these, some 2.0 million were equipped with state-of-
the-art technologies – from fibre-to-the-home (FTTH) to the latest fibre-optic technologies such as
fibre-to-the-street (FTTS), fibre-to-the-building (FTTB) and vectoring technology. Swisscom is lead-
ing the way internationally. By the end of 2015, Swisscom had extended 4G/LTE coverage to 98% of
the Swiss population.
By contrast, Fastweb reduced its capital expenditure by CHF 101 million or 14.8% to CHF 581 million
in 2015, largely as a result of the lower EUR exchange rate. This corresponds to a reduction of
EUR 21 million or 3.7% to EUR 541 million in local currency terms, and was mainly due to lower
investment in network infrastructure resulting in a ratio of capital expenditure to revenue of 31.2%
(prior year: 33.3%). Around 34% of total capital expenditure was directly related to customer growth.
79
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Net asset position
Balance sheet
In CHF million
Assets
Cash and cash equivalents and current financial assets
Trade and other receivables
Property, plant and equipment
Goodwill
Other intangible assets
Associates and non-current financial assets
Income tax assets
Other current and non-current assets
Total assets
Liabilities and equity
Financial liabilities
Trade and other payables
Defined benefit obligations
Provisions
Income tax liabilities
Other current and non-current liabilities
Total liabilities
Share of equity attributable to equity holders of Swisscom Ltd
Share of equity attributable to non-controlling interests
Total equity
Total liabilities and equity
Equity ratio at end of year
31.12.2015
31.12.2014
Change
409
2,535
9,855
5,161
1,861
461
375
492
342
2,586
9,720
4,983
1,921
408
434
567
21,149
20,961
8,593
1,768
2,919
1,139
436
1,052
15,907
5,237
5
5,242
21,149
24.8%
8,604
1,876
2,432
927
543
1,093
15,475
5,483
3
5,486
20,961
26.2%
19.6%
–2.0%
1.4%
3.6%
–3.1%
13.0%
–13.6%
–13.2%
0.9%
–0.1%
–5.8%
20.0%
22.9%
–19.7%
–3.8%
2.8%
–4.5%
66.7%
–4.4%
0.9%
80
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Total assets rose by CHF 0.2 billion or 0.9% to CHF 21.1 billion in 2015, primarily due to higher invest-
ment activity and company acquisitions.
In CHF million
Property, plant and equipment
Goodwill
Other intangible assets
Other operating assets
Provisions
Other operating liabilities
Net operating assets
Cash and cash equivalents and financial assets
Financial liabilities
Defined benefit obligations
Income tax assets and liabilities, net
Investments in associates
Other assets, net
Equity
31.12.2015
31.12.2014
Change
9,855
5,161
1,861
3,027
(1,139)
(2,820)
15,945
409
(8,593)
(2,919)
(61)
223
238
5,242
9,720
4,983
1,921
3,153
(927)
(2,969)
15,881
342
(8,604)
(2,432)
(109)
182
226
5,486
135
178
(60)
(126)
(212)
149
64
67
11
(487)
48
41
12
(244)
Fastweb
As at 31 December 2015, the carrying amount of Fastweb in Swisscom’s consolidated financial
statements amounted to EUR 2.8 billion (CHF 3.0 billion; CHF/EUR year-end exchange rate of 1.084).
This includes goodwill with a net carrying amount of EUR 0.5 billion. In 2013 and 2014 Swisscom
raised financing totalling EUR 1.3 billion, which was designated as an instrument for hedging
Fastweb’s net assets. Fastweb’s cumulative currency translation losses of CHF 1.7 billion (after tax)
at the end of 2015 are recognised in equity in Swisscom’s consolidated financial statements.
Goodwill
The net carrying value of goodwill is CHF 5,161 million, the bulk of which relates to Swisscom
Switzerland (CHF 4,582 million). This goodwill arose primarily in 2007 in connection with the repur-
chase of the 25% stake in Swisscom Mobile Ltd sold to Vodafone in 2001. Following the repurchase,
the mobile, fixed-network and solutions businesses were organisationally combined and merged
to create the new company Swisscom (Switzerland) Ltd. The valuation risk of this goodwill item is
extremely low. The net carrying amount of Fastweb’s goodwill is EUR 492 million (CHF 533 million).
Goodwill in respect of Other Operating Segments amounts to CHF 46 million.
Post-employment benefits
Defined benefit obligations presented in the consolidated financial statements are measured in
accordance with International Financial Reporting Standards (IFRS). Net obligations recognised in
the balance sheet amount to CHF 2,919 million, corresponding to an increase of CHF 487 million
versus the previous year. This is largely due to a lower discount rate. In accordance with the Swiss
accounting standards applicable to the pension fund (Swiss GAAP ARR), the surplus amounts to
CHF 0.7 billion, corresponding to a coverage ratio of 108%. The main reasons for the difference
compared with IFRS of CHF 3.6 billion are the application of differing actuarial assumptions with
regard to the discount rate (CHF 2.9 billion) and life expectancy (CHF 0.3 billion), as well as a differ-
ent actuarial measurement method (CHF 0.4 billion). Unlike Swiss GAAP, IFRS measurement takes
into account future salary, contribution and pension increases and early retirements. By contrast,
the equal distribution of risk prescribed by Swiss law (BVG) and the fund regulations in the event of
a funding deficit is not taken into account.
Equity
Equity declined by CHF 244 million or 4.4% to CHF 5,242 million, bringing the ratio of equity to total
assets down from 26.2% to 24.8%. The dividend payments of CHF 1,140 million to the shareholders
of Swisscom Ltd and net losses of CHF 457 million recognised directly in equity were not offset by
the CHF 1,362 million in net income. Net losses recognised directly in equity include non-cash actu-
arial losses from pension plans totalling CHF 393 million as well as unrealised losses of CHF 194 mil-
lion resulting from currency translation of foreign Group companies. The CHF/EUR exchange rate
fell from 1.202 at the end of 2014 to 1.084 at the end of 2015. On 31 December 2015, cumulative
currency translation losses recognised in equity amounted to CHF 1,733 million (after tax).
Distributable reserves are calculated on the basis of equity reported in the separate financial state-
ments of Swisscom Ltd in accordance with Swiss company-law financial-reporting standards, rather
than on the basis of equity as disclosed in the consolidated balance sheet prepared in accordance with
International Financial Reporting Standards (IFRS). On 31 December 2015, the equity of Swisscom Ltd
amounted to CHF 4,714 million. The difference between this amount and equity disclosed in the con-
solidated balance sheet is essentially due to earnings retained by subsidiaries as well as different
accounting and valuation methods. Under Swiss company law, share capital and that part of the
general reserves representing 20% of the share capital may not be distributed. On 31 December 2015,
Swisscom Ltd had distributable reserves of CHF 4,652 million.
81
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Net debt
Net debt comprises financial liabilities less cash and cash equivalents, current financial assets and
non-current, fixed-interest-bearing financial assets. Swisscom’s goal is to achieve a maximum net
debt/EBITDA ratio of 2.1. This value may be exceeded temporarily. Financial leeway exists if the ratio
is below this level.
In CHF million, except where indicated
Net debt
Ratio total liabilities/total assets
Ratio net debt/equity
Ratio net debt/EBITDA
Development of net debt in CHF million
31.12.2013
31.12.2014
31.12.2015
7,812
70.7%
1.3
1.8
8,120
73.8%
1.5
1.8
8,042
75.2%
1.5
2.0
8,120
–1,844
1,140
189
350
87
8,042
Net debt
31.12.2014
Operating
free cash flow
Dividends
Net interest
expense
Taxes paid
Other
effects
Net debt
31.12.2015
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Other effects amounted to CHF 87 million and included purchases and sales of investments (nota-
bly the put option from the acquisition of search.ch) as well as positive currency effects on financial
liabilities in EUR. The ratio of net debt to EBITDA was 2.0 at the end of 2015 (prior year: 1.8). In recent
years, Swisscom has taken advantage of favourable capital market conditions with a view to opti-
mising the interest and maturity structure of the Group’s financial obligations. The share of the
Group’s variable interest-bearing financial liabilities amounts to 24%.
Maturity profile of financial liabilities
Swisscom aims for a broadly diversified debt portfolio. This involves paying particular attention to
balancing maturities and a diversification of financing instruments and markets. The table below
shows the maturity profile of interest-bearing financial liabilities at nominal value as at 31 Decem-
ber 2015:
In CHF million
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other financial liabilities
Due within Due within Due within Due within
1 year 1 to 2 years 3 to 5 years 6 to 10 years
Due after
10 years
737
–
350
16
2
65
600
250
11
7
412
–
1,967
2,334
350
23
–
–
36
6
98
510
–
440
–
Total
1,312
5,411
950
526
15
Total interest-bearing financial liabilities
1,105
933
2,752
2,376
1,048
8,214
Statement of added value
Operating added value is equivalent to net revenue less goods and services purchased, other oper-
ating expenses, and depreciation and amortisation. Personnel expense is treated as use of added
value rather than as an intermediate input. Swisscom generates the bulk of its added value in Swit-
zerland, with activities abroad accounting for 6% of the Group’s added value from operations in the
year under review (prior year: 4%).
In CHF million
Added value
Net revenue
Capitalised self-constructed assets and other income
Goods and services purchased
Other operating expenses 1
Depreciation and amortisation 2
Intermediate inputs
Operating added value
Other non-operating result 3
Total added value
Allocation of added value
Employees 4
Public sector 5
Shareholders (dividends)
External capital providers (net interest expense)
Company (retained earnings) 6
Total added value
Switzerland
Abroad
Total Switzerland
Abroad
2015
2014
Total
9,764
1,914
11,678
9,586
2,117
11,703
339
(1,829)
(1,800)
(1,404)
139
(513)
(697)
(540)
478
(2,342)
(2,497)
(1,944)
290
(1,789)
(1,783)
(1,322)
80
(580)
(738)
(646)
370
(2,369)
(2,521)
(1,968)
(4,694)
(1,611)
(6,305)
(4,604)
(1,884)
(6,488)
5,070
303
5,373
4,982
233
5,215
(388)
4,985
2,748
513
253
8
216
2,964
2,520
390
5
518
1,147
189
167
4,985
(139)
5,076
2,773
398
1,156
218
531
5,076
1 Other operating expense: excluding taxes on capital and other taxes not based on income.
2 Depreciation and amortisation: excluding amortisation of acquisition-related intangible assets such as brands or customer relations.
3 Other non-operating result: financial result excluding net interest expense, share of profits of investments in associates, and depreciation and
amortisation of acquisition-related intangible assets.
4 Employees: employer contributions are reported as pension cost, rather than as expenses according to IFRS.
5 Public sector: current income taxes, taxes on capital and other taxes not based on income, as well as ComCo sanctions.
6 Company: including changes in deferred income taxes and defined benefit obligations.
Operating added value amounted to CHF 5,373 million in 2015, corresponding to an increase of
3.0% compared to the prior year. As in the prior year, some 95% of operating added value was
generated in Switzerland. Added value from international operations increased by CHF 70 million
to CHF 303 million.
Although operating added value in Switzerland was virtually unchanged year-on-year at
CHF 5,070 million, added value from operations per FTE was 3.9% lower at CHF 272,000 (prior year:
CHF 283,000).
Swisscom development of added
value per employee in Switzerland in CHF thousand
Allocation of added value in %
400
300
200
100
0
287
283
272
2013
2014
2015
4%
External investors
23%
Shareholders
3%
Company
10%
Public sector
60%
Employees
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Energy efficiency and CO2 emissions
In % except where indicated
Energy consumption (in GWh)
Increase of the efficiency of energy to 1 January 2010
Direct CO2-emissions (in tons)
Reduction of direct CO2-emissions to 1 January 2010
2015
521
29.6
20,115
23.5
2014
497
26.4
21,380
17.0
Change
4.8%
–5.9%
Swisscom is striving to boost energy efficiency and rely more on renewable energies in order to
minimise the environmental impact of its business activities. In Switzerland, Swisscom targeted a
25% rise in its energy efficiency as compared to 1 January 2010 by the end of 2015, and then a fur-
ther increase of 35% between 1 January 2016 and 2020. The increase will be achieved primarily by
measures in the network infrastructure area. Swisscom also targeted a 12% reduction in direct CO2
emissions in Switzerland by the end of 2015. This reduction is to be achieved primarily through
measures related to employee mobility and the infrastructure.
In 2015, total energy consumption in Switzerland rose by 22 GWh or 4.8% to 521 GWh. The rise in
energy consumption due to the greater number of data centres was not fully offset by energy savings
in other areas. However, energy efficiency increased versus 1 January 2010 to 29.6% (prior year:
26.4%). This improvement was largely achieved by efficiency enhancements in data centres and the
Mistral energy saving project (the use of fresh air to cool telephone exchanges). In 2015, direct CO2
emissions in Switzerland fell by 1,265 tonnes or 5.9% to 20,115, chiefly due to reduced consumption
of heating oil. This resulted in a reduction of 23.5% in direct CO2 emissions versus 1 January 2010.
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Outlook for net revenue
Expectation for 2016 of more than
Outlook for EBITDA
Expectation for 2016 of around
11.6 billion Swiss francs
4.2 billion Swiss francs
Financial outlook
2015
reported
CHF/EUR 1.075
in CHF mio.
Adjustment 1
2015
pro-forma
2016
Change
Swisscom
CHF/EUR 1.075 without Fastweb
in CHF bn.
in CHF mio.
Net revenue
11,678
–
11,678
Operating income before depreciation
and amortisation (EBITDA)
4,098
Capital expenditure
2,409
256
–
4,354
2,409
< 0
(0.2)
< 0
2016
Change
Fastweb
in CHF bn.
> 0
> 0
0
2016
outlook
(CHF/EUR 1.10)
in CHF bn.
> 11,6
~ 4.2
> 2.3
1 Provisions for the ComCo process regarding the broadband services (CHF 186 million) and headcount reduction (CHF 70 million).
The following financial outlook for 2016 is predicated on a CHF/EUR exchange rate of 1.10. For
2016, Swisscom expects revenue in excess of CHF 11.6 billion, EBITDA of around CHF 4.2 billion and
capital expenditure of more than CHF 2.3 billion.
Excluding Fastweb, a slight decline in Swisscom revenue is expected. Growing competition and
price pressure in both the residential and corporate customer segments for conventional commu-
nication services will provoke the expected decline in revenue. Growth in the number of subscrib-
ers to broadband connections, TV and mobile services will not be able to offset this decline due to
growing market saturation. A slight increase in revenue is expected for Fastweb, based on growth
in the customer base.
EBITDA in 2015 was around CHF 4.1 billion and was negatively affected by a number of non-recur-
ring items, in particular provisions of CHF 186 million for legal proceedings on broadband services
and CHF 70 million for headcount reduction. EBITDA in 2016 for Swisscom without Fastweb is
expected to be CHF 200 million lower than EBITDA in 2015 adjusted for these two non-recurring
items. In addition to the price-based decline in revenue, the costs for roaming are also expected to
increase. Organisational changes, efficiency gains and lower headcount will result in cost savings of
around CHF 50 million in 2016. Fastweb’s EBITDA, on the other hand, is expected to be higher.
Swisscom expects capital expenditure for 2016 to exceed CHF 2.3 billion. In Switzerland capital
expenditure will be slightly reduced at over CHF 1.7 billion. Capital expenditure at Fastweb will
remain stable.
If the targets are met, Swisscom will again propose to the Annual General Meeting of Shareholders
an unchanged ordinary dividend of CHF 22 per share for the 2016 financial year.
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Outlook for capital expenditure
Expectation for 2016 of more than
Dividend per share
If targets are met
2,3 billion Swiss francs
22 Swiss francs
Capital market
Swisscom’s shares are listed on the SIX Swiss Exchange. The credit-
worthiness of Swisscom is regularly assessed by international rating
agencies.
Swisscom share
Swisscom’s market capitalisation as at 31 December 2015 amounted to CHF 26.1 billion (previous
year: CHF 27.1 billion). The number of shares outstanding remained the same at 51.8 million. Par
value per registered share is CHF 1. Each share entitles the holder to one vote. Voting rights can only
be exercised if the shareholder is entered in the share register of Swisscom Ltd with voting rights.
The Board of Directors may refuse to enter a shareholder with voting rights if such voting rights
exceed 5% of the company’s share capital.
Ownership structure
Confederation
Natural person
Institution
Total
Number of
Shareholders
Number of
Shares
1
26,394,000
69,929
4,929,030
3,094
20,478,913
31.12.2015
Share
in %
51.0%
9.5%
39.5%
Number of
Shareholders
Number of
Shares
1
26,394,000
62,359
4,260,624
2,699
21,147,319
31.12.2014
Share
in %
51.0%
8.2%
40.8%
73,024
51,801,943
100.0%
65,059
51,801,943
100.0%
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The majority shareholder as at 31 December 2015 was the Swiss Confederation, with 51.0% of the
voting rights and capital. The Confederation is obligated by current law to hold the majority of the
capital and voting rights. As at 31 December 2015, 21% of the shares were held in unregistered
shareholdings.
Stock exchanges
Swisscom shares are listed on the SIX Swiss Exchange under the symbol SCMN (Securities No. 874251).
In the United States they are traded in the form of American Depositary Receipts (ADR) at a ratio of
1:10 (Over The Counter, Level 1) under the symbol SCMWY (Pink Sheet No. 69769).
Share performance
Share performance 2015 in CHF
750
600
450
300
150
.
4
1
2
1
1
3
.
.
5
1
1
0
1
3
.
.
5
1
2
0
8
2
.
.
5
1
3
0
1
3
.
.
5
1
4
0
0
3
.
.
5
1
5
0
1
3
.
.
5
1
6
0
0
3
.
.
5
1
7
0
1
3
.
.
5
1
8
0
1
3
.
.
5
1
9
0
0
3
.
.
5
1
0
1
1
3
.
.
5
1
1
1
0
3
.
.
5
1
2
1
1
3
.
Swisscom
SMI (indexed)
Stoxx Europe 600 Telcos (in CHF, indexed)
See
www.swisscom.ch/
shareprice
The Swiss Market Index (SMI) declined by 1.8% compared with the previous year. The Swisscom
share price fell by 3.7% to CHF 503, underperforming the Stoxx Europe 600 Telecommunications
Index (–2.2% in CHF; 9.0% in EUR). Average daily trading volume increased by 40% to 137,589 shares.
Total trading volume of Swisscom shares in 2015 amounted to CHF 18.2 billion.
Shareholder return
On 15 April 2015 Swisscom paid out an ordinary dividend of CHF 22 per share. Based on the closing
price at the end of 2014, this equates to a return of 4.2%. Taking into account the fall in share price,
the total shareholder return (TSR) of the Swisscom share was 0.12% in 2015. The TSR for the SMI
was 1.1% and for the Stoxx Europe 600 Telecommunications Index 2.1% in CHF and 13.6% in EUR.
Swisscom share performance indicators
Par value per share at end of year
2011
1.00
2012
1.00
2013
1.00
2014
1.00
2015
1.00
CHF
Number of issued shares at end of period
in thousand
51,802
51,802
51,802
51,802
51,802
Market capitalisation at end of year
in CHF million
18,436
20,400
24,394
27,067
26,056
Closing price at end of period
Closing price highest
Closing price lowest
Earnings per share
Ordinary dividend per share
Ratio payout/earnings per share
Equity per share at end of year
CHF
CHF
CHF
CHF
CHF
355.90
393.80
470.90
522.50
503.00
433.50
400.00
474.00
587.50
580.50
323.10
334.40
390.20
467.50
471.10
13.19
22.00
%
166.79
34.90
22.00
63.04
32.53
22.00
67.63
32.70
22.00
67.27
26.27
22.00 1
83.75
CHF
82.47
79.77
115.30
105.29
101.10
1 In accordance with the proposal of the Board of Directors to the Annual General Meeting.
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Analysts’ recommendations
Investment specialists analyse Swisscom’s business performance, results and market situation on
an ongoing basis. Their findings and recommendations offer valuable indicators for investors.
25 analysts regularly publish studies on Swisscom. At the end of 2015, 20% of the analysts recom-
mended a buy rating for the Swisscom share, 56% a hold rating and 24% a sell rating. The average
price target at 31 December 2015, according to the analysts’ estimates, was CHF 537 per share.
Payout policy
Swisscom seeks to achieve a steady dividend payout per share. Subject to meeting its financial
targets, Swisscom plans to pay a dividend per share at least on a par with the previous year.
At the forthcoming Annual General Meeting on 6 April 2016, the Board of Directors will propose an
ordinary dividend of CHF 22 per share (prior year: CHF 22 per share). This is equivalent to a total
dividend payout of CHF 1,140 million.
Since going public in 1998 Swisscom has distributed a total of CHF 28.4 billion to its shareholders:
CHF 16.4 billion in dividend payments, CHF 1.6 billion in capital reductions and CHF 10.4 billion in
share buybacks. Swisscom has paid out a total of CHF 323 per share since the initial public offering.
Together with the overall increase in share price of CHF 163 per share, this amounts to an average
annual total return of 5.3%.
Indebtedness
Level of indebtedness
Swisscom pursues a finance policy which limits the net debt/EBITDA ratio to a maximum of 2.1. Net
debt comprises financial liabilities less cash and cash equivalents, current financial assets and
non-current, fixed-interest-bearing financial assets.
As at 31 December 2015, net debt amounted to CHF 8.0 billion (prior year: CHF 8.1 billion),
corresponding to a net debt/EBITDA ratio of 2.0 (prior year: 1.8).
Dividend per share
in the 2015 reporting year
Dividend yield Swisscom share
based on share price at end of 2014
22 CHF
4.2 %
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Credit ratings and financing
With a rating of A (stable) and A2 (stable) respectively, Swisscom enjoys good ratings from the
Standard & Poor’s and Moody’s rating agencies. To avoid structural downgrading, Swisscom
endeavours to raise financing at the level of Swisscom Ltd. Swisscom aims to have a broadly
diversified debt portfolio. This involves paying particular attention to balancing maturities and a
diversification of financing instruments, markets and currencies. Swisscom’s solid financial standing
enabled unrestricted access to money and capital markets again in 2015.
As at 31 December 2015, Swisscom’s financial liabilities amounted to CHF 8.6 billion. Around 86%
of the financial liabilities have a term to maturity of more than one year. Financial liabilities with a
term of one year or less amounted to CHF 1.2 billion at 31 December 2015. In 2015 the average
interest expense on all financial liabilities was 2.3% (prior year: 2.6%), and the average term to
maturity was four years. A large proportion of the financial liabilities will fall due for repayment if a
shareholder other than the Swiss Confederation gains majority control over Swisscom.
Listed debenture bonds
Swisscom has issued debenture bonds which are listed on the SIX Swiss Exchange (SIX) or the Irish
stock exchange (ISE).
Bonds listed on the Six Swiss Exchange
In CHF million
Par value
600
1,425
500
250
500
200
160
150
In EUR million
Par value
500
500
500
Coupon
Payment
Expiring
Security number
3.75%
3.25%
2.63%
0.25%
1.75%
1.50%
1.50%
1.00%
19.07.2007
22.10.2007 1
19.07.2017
3,225,473
14.09.2009
14.09.2018
10,469,162
31.08.2010
31.08.2022
11,469,537
17.04.2015
17.04.2023
26,898,817
10.07.2012
10.07.2024
188,335,365
14.07.2014
14.07.2026
24,777,613
30.09.2014
28.09.2029
2,514,750
17.04.2015
17.04.2035
26,898,818
Coupon
Payment
Expiring
ISIN–no.
2.00%
1.88%
1.75%
30.09.2013 1
30.09.2020 XS0972165848
08.04.2014 1
08.09.2021 XS1051076922
15.09.2015 1
15.09.2025 XS1288894691
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1 Reopening.
Bonds listed on the Irish Stock Exchange (ISE)
1 The bonds have been issued through Lunar Funding V, an independent Irish repackaging-vehicle,
and are secured by loan notes granted from Lunar V to Swisscom.
Risks
Swisscom’s risk management is aimed at safeguarding the company’s
enterprise value.
Risk management system
Swisscom’s enterprise risk management (ERM) applies Group-wide and takes both internal and
external events into account. Swisscom complies with the established COSO II and ISO 31000 risk
management standards and thus has a risk management system in place that meets the require-
ments of its own corporate governance policy as well as those of Swiss law.
Objectives
Swisscom’s risk management is aimed at safeguarding the company’s enterprise value. This is
assured by having in place a recognised and appropriate Group-wide risk management system as
well as comprehensive, fit-for-purpose reporting at each level of management, suitable documen-
tation and a risk-aware corporate culture. Risks are defined as events or situations which, should
they occur, could potentially jeopardise the company’s ability to achieve its objectives.
Organisation
The Board of Directors delegates responsibility for implementing the risk management system to
the CEO Swisscom Ltd. A central Risk Management unit reports to the CFO Swisscom Ltd. It coordi-
nates all organisational units charged with risk management tasks and oversees these insofar as
this is required for reporting purposes. This ensures comprehensive, Group-wide coordinated risk
management and reporting. As part of their remit, employees entrusted with risk management
tasks have an unrestricted right to information and are authorised to access and view all relevant
documents and records.
Swisscom employs special instruments in individual risk areas. In financial risk management, for
example, quantitative tools (sensitivity analyses) are used to assess interest rate and currency risks.
Specialised central organisational units monitor the legal compliance risks and financial reporting
risks (internal control system, ICS).
Process
The main risks to which Swisscom is exposed are identified in a comprehensive risk analysis. Each
risk is assigned a risk owner. To enable the early identification, assessment and management of
risks and their inclusion in strategic planning, the central Risk Management unit works closely with
the Controlling and Strategy departments and other relevant departments. Risk management
covers risks in the areas of strategy (including market risks), operations (including finance risks),
compliance and financial reporting. The risks are assessed according to their probability of occur-
rence and their qualitative and quantitative effects in the event of occurrence, and are managed on
the basis of a risk strategy. The risks are evaluated in terms of their impact on key performance
indicators reported by Swisscom. The risk profile is reviewed and updated on a quarterly basis. The
Board of Directors’ Audit Committee and the Swisscom Group Executive Board are informed about
significant risks, their potential effects and the status of measures on a quarterly basis, and the
Board of Directors on a semi-annual basis. The effectiveness of the risk strategies and measures
taken is assessed quarterly. Information on the internal control system, compliance management
and internal auditing is provided in the Corporate Governance Report, Section 4.8, Controlling
instruments of the Board of Directors vis-à-vis the Group Executive Board.
See report
page 111
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General statement on the risk situation
Risks are driven by changes in markets, competition, customer behaviour, technology, the regulatory
environment and government policy. The importance of established telecoms services is continuing
to decline, and the associated loss of revenue from the traditional core business must be compen-
sated by growth in customers and volume as well as new services. Over the long term the trend in
the ICT market will necessitate fundamental changes in the approach to risks related to the business
model, technology and human capital. Forthcoming regulatory decisions pose a latent risk which
could impact Swisscom’s financial development, as illustrated by the following selected key risk fac-
tors. The main risk factors in the supply chain are reported separately in the Sustainability Report.
Risk factors
Telecommunications market
Increasing competition driven by national infrastructure providers and service providers who do
not have their own telecoms infrastructure (e.g. OTTs) is exerting transformation pressure on the
business. During this transformation, the complexity resulting from the parallel operation of old
and new technologies has to be reduced so as to enable new, attractive services. Here there is a risk
that the revenue from the classic telecoms business will not be secured sustainably during the
transformation process, while at the same time technical complexity remains undiminished.
Moreover, a trend can currently be observed towards national and international cooperation
among telecommunications providers, the purpose of which is to provide low-cost services inter-
nationally and exploit major synergies. There is thus a risk that Swisscom will not be able to align its
cost structures with its current and future competitors, which would narrow the scope for invest-
ment, innovation and price reductions.
If such risks materialise, this could delay implementation of the strategy or have a detrimental effect
on customer satisfaction. Swisscom has initiated measures in various areas to manage these risks.
Politics and regulation
The manner in which regulations are implemented (e.g. telecommunications and antitrust legis-
lation) entails risks for Swisscom which could have an adverse impact on the company’s financial
position and results of operations. The main risks concern the possibility of price regulation being
extended to mobile communications (mobile termination) and broadband (optical fibre) which
would further reduce Swisscom’s income and restrict the company’s room for manoeuvre, as well
as sanctions by the Competition Commission which could reduce Swisscom’s operating results and
cause reputational damage to the ‘company. The forthcoming revision of the Telecommunications
Act also heightens regulatory risk. Finally, excessively high demands imposed on universal service
provision by political groups, for instance supporters of the “Public Service” initiative, threaten to
fundamentally undermine the current competitive system.
See report
page 36
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Increased bandwidth in the access network
Customer demand for broadband access is growing rapidly, as is the popularity of mobile devices
and IP-based services (smartphones, IP TV, OTTs, etc.). Swisscom faces tough competition from
cable companies and other network operators as it strives to meet current and future customer
needs and defend its own market share. The network expansion that this necessitates calls for
major investments. To mitigate financial risks and ensure optimum network coverage, expansion is
determined by population density and customer demand. Substantial risks would arise if Swisscom
were forced to spend more on network expansion than planned, or if projected long-term earnings
were to fall. Swisscom minimises the risks by adapting the broadband expansion of the access net-
work to changing conditions on an ongoing basis.
Human capital
Constant changes in background conditions and markets mean that corporate culture needs to
adapt. The key challenges in this context lie in maintaining employee motivation and high staff
loyalty despite cost pressure, while managing growth and efficiency, increasing employees’ ability
to adapt and renew their skills and ensuring that Swisscom remains an attractive employer.
Market consolidation in Italy, economic situation, regulation and the recoverability of Fastweb’s assets
In the Italian market, the merger of H3G and Wind could have significant ramifications for Swisscom’s
subsidiary Fastweb. In addition, Italy’s economic performance and competitive dynamics carry risks
which could have a detrimental impact on Fastweb’s strategy and jeopardise projected revenue
growth. The impairment test performed in 2015 confirmed the recoverable value of Fastweb’s
assets. The recoverability of Fastweb’s net assets recognised in the consolidated financial state-
ments is contingent above all on achieving the financial targets set out in the business plan (revenue
growth, improvement in EBITDA margin and reduction in capital expenditure ratio). If future growth
is lower than projected, there is a risk that this will result in a further impairment loss. Major uncer-
tainty also surrounds the future interest rate trend and the country risk premium. An increase in
interest rates or the country risk premium could lead to an impairment loss. Fastweb’s business
operations are also influenced by the European and Italian telecommunications legislation. Regula-
tory risks can jeopardise the achievement of targets and reduce the enterprise value.
Business interruption
Usage of Swisscom’s services is heavily dependent on technical infrastructure such as communica-
tions networks and IT platforms. Any major disruption to business operations poses a high financial
risk as well as a substantial reputational risk. Force majeure, human error, hardware or software
failure, criminal acts by third parties (e.g. computer viruses or hacking) and the ever-growing com-
plexity and interdependence of modern technologies can cause damage or interruption to opera-
tions. Built-in redundancy, contingency plans, deputising arrangements, alternative locations, care-
ful selection of suppliers and other measures are designed to ensure that Swisscom can deliver the
level of service that customers expect at all times.
Information and security technologies
Swisscom is in the midst of a transformation from line-switched TDM technology to IP technology.
This transformation should enable Swisscom to roll out new products more flexibly and efficiently
than before. The experience acquired with IP technology to date has been positive. Swisscom’s
complex IT architecture entails risks during both the implementation and operating phases. These
risks have the potential to delay the rollout of new services, increase costs and impact competitive-
ness. The transformation is being monitored by the Group Executive Board.
The area of Internet security has developed and changed with immense speed with respect to
technology, economics and society and their interdependencies. These new innovations and capa-
bilities go hand in hand with new opportunities as well as new risks.
The wider the variety of opportunities for attack, the more difficult prevention becomes. This
means it is even more important for potential threats to be recognised at an early stage, systemat-
ically understood and quickly averted.
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Environment and health
Electromagnetic radiation (e.g. from mobile antennas or mobile handsets) has repeatedly been
claimed to be potentially harmful to the environment and to health. Under the terms of the Ordi-
nance on Non-Ionising Radiation (ONIR) Switzerland has adopted the precautionary principle and
introduced limits for base stations which are ten times stricter than the EU’s limits. The public’s
wary attitude to mobile antenna sites in particular is impeding Swisscom’s network expansion.
Even without stricter legislation, public concerns about the effects of electromagnetic radiation on
the environment and health could further hamper the construction of wireless networks in the
future and drive up costs.
Climate change poses risks for Swisscom in the form of increased levels of precipitation as well as
higher average or extreme temperatures. These trends could impact the operability of Swisscom’s
telecoms infrastructure, particularly in view of the potential risk to base stations and local
exchanges. The analysis of the risks posed by climate change is based on the official report of the
Federal Office for the Environment (FOEN) on climate change, published in October 2011.
See
www.cdproject.net/en-us
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The data volume
transmitted on the
mobile network
doubles every year,
placing great demands on network
operators. Swisscom has off ered
its customers the best mobile network
in Switzerland for many years.
“Innovation and expertise are prerequisites
if we are to continually improve our customers›
telephony and surfi ng experiences. I react
immediately when there are incidents in the
network and play my part to ensure the best
possible mobile phone network.”
Helene Nünlist
ICT System Manager
Corporate Governance and
Remuneration Report
Taking advantage
of new
opportunities
to generate
sustainable growth.
Corporate Governance
Remuneration Report
98 1 Principles
99 2 Group structure and shareholders
101 3 Capital structure
103 4 Board of Directors
113 5 Group Executive Board
117 6 Remuneration, shareholdings and loans
118 7 Shareholders’ participation rights
120 8 Change of control and defensive measures
120 9 Auditor
121 10 Information policy
122 1 Principles
123 2 Decision-making powers
125 3 Remuneration paid to the Board of Directors
128 4 Remuneration paid to the Group Executive Board
134 5 Other remuneration
135 Report of the Statutory Auditor
Corporate Governance
Corporate governance is a fundamental component of Swisscom’s
corporate policy. Swisscom is committed to practising effective
and transparent corporate governance as part of its aim to deliver
long-term value. In particular, Swisscom complies with the
recommendations of the Swiss Code of Best Practice for Corporate
Governance 2014 issued by economiesuisse and meets the
requirements of the Ordinance Against Excessive Compensation
in Listed Stock Companies.
1 Principles
In performing their activities, the Board of Directors and Group Executive Board of Swisscom are
guided by the objective of long-term and sustainable corporate governance. They incorporate in
their decisions the legitimate interests of Swisscom shareholders, customers, employees and other
interest groups. To this end, the Board of Directors practices effective and transparent corporate
governance, which is characterised by clearly assigned responsibilities and based on recognised
standards. In particular, Swisscom complies with
> the recommendations of the Swiss Code of Best Practice for Corporate Governance 2014 issued
by economiesuisse, the umbrella organisation representing Swiss business
> the Corporate Governance Directive issued by the SIX Swiss Exchange of 1 September 2014,
which also forms the basis of this report
> the requirements of the Ordinance Against Excessive Compensation in Listed Stock Companies
(OaEC) of 20 November 2013
> legal requirements pursuant to the Swiss Code of Obligations
The exchange of insights and information with investors, proxy advisors and other stakeholder
groups by the respective specialist divisions allows the Board of Directors to identify new standards
at an early stage and to adjust its corporate governance activities to new requirements. Swisscom’s
principles and rules on corporate governance are set out primarily in the company’s Articles of
Incorporation, Organisational Rules and the Rules of Procedure of the Board of Directors’ commit-
tees. Of particular importance is the Code of Conduct approved by the Board of Directors. It con-
tains a declaration by Swisscom of its commitment to absolute integrity as well as compliance with
the law and all other external and internal rules and regulations. Swisscom expects its employees
to take responsibility for their actions, show consideration for people, society and the environment,
comply with applicable rules, demonstrate integrity and report any violations of the Code of Con-
duct. The latest version of these documents as well as revised or superseded versions can be viewed
online on the Swisscom website under “Basic principles”.
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See
www.swisscom.ch/
basicprinciples
2 Group structure and shareholders
2.1 Group structure
2.1.1 Operational Group structure
Swisscom Ltd is the holding company responsible for overall management of the Swisscom Group. It
comprises the five Group divisions Group Business Steering, Group Human Resources, Group Strategy &
Board Services, Group Communications & Responsibility and Group Security. It delegates day-to-day
business management to the CEO of Swisscom Ltd, who together with the heads of the Group divi-
sions Group Business Steering (CFO) and Group Human Resources (CPO) as well as the heads of the
business divisions Residential Customers, Small and Medium-Sized Enterprises, Enterprise Custom-
ers and IT, Network & Innovation forms the Group Executive Board. Strategic and financial manage-
ment of the Group companies is assured through the assignment of powers and responsibilities by
the Board of Directors of Swisscom Ltd. The Group companies are divided into three categories:
strategic, important and other. Swisscom (Switzerland) Ltd and the Italian subsidiary Fastweb S.p.A.
are classified as strategic Group companies. The operations of Swisscom (Switzerland) Ltd are man-
aged by the CEO. The Board of Directors of Swisscom (Switzerland) Ltd comprises the CEO of
Swisscom Ltd as Chairman, the CFO of Swisscom Ltd and the Head of IT, Network & Innovation.
Seats on the Board of Directors of Fastweb S.p.A. are held by the CEO of Swisscom Ltd as Chairman
together with the CFO of Swisscom Ltd and other representatives of Swisscom. The Board of Direc-
tors of Fastweb S.p.A. is supplemented by an external member. In the “important” Group compa-
nies, the responsibilities of the Chairman of the Board of Directors are fulfilled by the CEO of
Swisscom Ltd, the CEO of a “strategic” Group company, the head of a Group or business division or
another person appointed by the CEO. Other representatives of Swisscom and in some cases exter-
nal parties are also members of the Board of Directors.
Further information on the Group structure can be found in the Management Commentary in the
section on Group structure and organisation. A list of Group companies, including company name,
registered office, percentage of shares held and share capital, is given in Note 40 to the consolidated
financial statements.
For financial reporting purposes, the business divisions of Swisscom are allocated to individual seg-
ments based on the management structure. The 2015 financial reporting is broken down into the
segments Swisscom Switzerland, Fastweb and Other Operating Segments. Swisscom Switzerland
covers the segments Residential Customers, Small and Medium-Sized Enterprises, Enterprise
Customers, Wholesale and IT, Network & Innovation. Other Operating Segments mainly comprises
Participations and Health. Group Headquarters, which primarily includes the Group divisions as
well as the employment company Worklink, continues to be reported separately. Further informa-
tion on segment reporting can be found in the Management Commentary.
Changes as of 2016
As of 1 January 2016, Swisscom has strengthen its areas with close customer proximity and gear
itself even more greatly towards digitalisation. Distribution and Service for Residential Customers
and SME will be combined in the new Sales & Marketing division. The digital business will be bun-
dled in the new Digital Business division. To exploit synergies and accommodate the increasing
level of convergence, Product Development and Product Provision for Residential Customers and
SME will now be combined in the Products & Marketing division. The organisational structure in
business with corporate customers will continue to be simplified. As of 2016, the CEO, together
with the heads of the Group divisions Group Business Steering (CFO) and Group Human Resources
(CPO) as well as the heads of the business divisions Sales & Services, Products & Marketing, Enter-
prise Customers and IT, Network & Infrastructure, form the Group Executive Board. Further infor-
mation on the new Group structure can be found in the Management Commentary.
See report
Page 24
See report
Pages 210–211
See report
Page 26
See report
Page 27
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2.1.2 Listed company
The Swisscom Group only comprises one listed company, Swisscom Ltd. It is a company governed
by Swiss law and headquartered in Ittigen (canton of Berne, Switzerland) and is listed in the stan-
dard for equity securities, the Sub-Standard International Reporting of the SIX Swiss Exchange
(Securities No: 874251; ISIN: CH0008742519; Ticker Symbol: SCMN).
Trading in the United States is conducted over-the-counter (OTC) as a Level 1 programme (Symbol:
SCMWY; ISIN: CH008742519; CUSIP for ADR: 871013108). Within the framework of the programme,
Bank of New York Mellon Corporation issues the American Depository Shares (ADS). ADS are
American securities which represent Swisscom shares. Ten ADS correspond to one share. The ADS
are evidenced by American Depositary Receipts (ADR).
At 31 December 2015, Swisscom Ltd had a stock market capitalisation of CHF 26,056 million.
2.2 Major shareholders
Pursuant to Article 20 of the Federal Act on Stock Exchanges and Securities Trading, there is a duty to
disclose shareholdings where a person or group subject to the disclosure obligation reaches, exceeds
or falls below 3, 5, 10, 15, 20, 25, 331/3, 50 or 662/3 per cent of the voting rights of Swisscom Ltd.
In September 2015, BlackRock, Inc., New York, reported a shareholding of 3% in Swisscom Ltd. A few
days later, BlackRock, Inc. provided notification that its shareholding had fallen below 3%. The
shareholding disclosures can be viewed on the website of the SIX Exchange Regulation at
https://www.six-exchange-regulation.com/de/home/publications/significant-shareholders.html.
On 31 December 2015, the Swiss Confederation (Confederation), as majority shareholder, still held
compared to the previous year 50.95% of the issued share capital of Swisscom Ltd. The Federal
Telecommunication Enterprises Act (TUG) stipulates that the Confederation must hold the major-
ity of the capital and voting rights of Swisscom Ltd.
2.3 Cross-participations
No cross-shareholdings exist between Swisscom Ltd and other public limited companies.
100
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3 Capital structure
3.1 Capital
At 31 December 2015, the share capital of Swisscom Ltd amounted to CHF 51,801,943, divided into
registered shares with a nominal value of CHF 1 per share. The shares are fully paid up.
3.2 Authorised and conditional capital
There is no authorised or conditional share capital.
3.3 Changes in capital
The share capital was unchanged in the years 2013 to 2015. During this period, changes in share-
holders’ equity of Swisscom Ltd in the individual financial statements drawn up under Swiss com-
mercial law were as follows:
In CHF million
Balance at 1 January 2013
Net income
Dividends paid
Balance at 31 December 2013
Net income
Dividends paid
Balance at 31 December 2014
Net income
Dividends paid
Balance at 31 December 2015
Share capital
Legal
capital reserves
Retained
earnings
52
–
–
52
–
–
52
–
–
52
21
–
–
21
–
–
21
–
–
21
5,071
239
(1,140)
4,170
2,472
(1,140)
5,502
279
(1,140)
4,641
Total
equity
5,144
239
(1,140)
4,243
2,472
(1,140)
5,575
279
(1,140)
4,714
The Annual General Meetings held on 4 April 2013, 7 April 2014 and 8 April 2015 approved an ordi-
nary dividend of CHF 22 per share respectively.
3.4 Shares and participation certificates
Each registered share of Swisscom Ltd has a par value of CHF 1. Each share entitles the holder to one
vote. Shareholders may only exercise their voting right, however, if they have been entered with
voting rights in the share register of Swisscom Ltd.
All registered shares with the exception of treasury shares held by Swisscom are eligible for a dividend.
There are no preferential rights.
Registered shares of Swisscom Ltd are not issued in certificate form, but are held as book-entry
securities in the depositary holdings of SIX SIS AG, up to a maximum limit determined by the Swiss
Confederation. Shareholders may at any time request confirmation of the registered shares they
hold. However, they have no right to request the printing and delivery of certificates for their shares
(registered shares with no right to printed certificates).
The holder of an ADR possesses the rights listed in the Deposit Agreement (e.g. the right to issue
instructions for the execution of voting rights and the right to dividends). Bank of New York Mellon
Corporation, which acts as the ADR depository, is listed as the shareholder in the share register. ADS
holders are therefore unable to directly enforce and exercise shareholder rights. Bank of New York
Mellon Corporation exercises the voting rights in accordance with the instructions it receives from
the ADR holders.
For further details on the shares, see section 7 “Shareholders’ participation rights” and the
Management Commentary.
Swisscom Ltd has issued no participation certificates.
See report
Page 118
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basicprinciples
3.5 Profit-sharing certificates
Swisscom Ltd has issued no profit-sharing certificates.
3.6 Limitations on transferability and nominee registrations
Swisscom shares are freely transferable, and the voting rights of the shares registered in the share
register in accordance with the Articles of Incorporation are not subject to any special restrictions.
In accordance with Article 3.5.1 of the Articles of Incorporation, the Board of Directors may refuse
to recognise an acquirer of shares as a shareholder or beneficial holder with voting rights if the
latter’s total holding, when the new shares are added to any voting shares already registered in its
name, then exceeds the limit of 5% of all registered shares entered in the commercial register.
The acquirer is entered in the register as a shareholder or beneficial holder without voting rights for
the remaining shares. The other statutory provisions on restricted transferability are described in
section 7.1 “Voting right restrictions and proxies”.
Swisscom has issued special regulations governing the registration of trustees and nominees in the
share register. To facilitate tradability of the company’s shares on the stock exchange, the Articles
of Incorporation allow the Board of Directors, by means of regulations or agreements, to permit the
fiduciary entry of registered shares with voting rights by trustees and nominees exceeding the
threshold of 5%, provided they disclose their trustee capacity. In addition, they must be subject to
supervision by a banking or financial market supervisory authority or otherwise provide the neces-
sary assurance of acting for the account of one or more unrelated parties. They must also be able
to provide evidence of the names, addresses and holdings of the beneficial owners of the shares. In
accordance with this provision in the Articles of Incorporation, which can be revised with an abso-
lute majority of the voting shares cast, the Board of Directors has issued regulations governing the
entry of trustees and nominees in the Swisscom Ltd share register. The entry of trustees and nom-
inees as shareholders with voting rights is subject to application and the conclusion of an agree-
ment specifying the entry restrictions and disclosure obligations of the trustee or nominee. In par-
ticular, each trustee or nominee undertakes, within the limit of 5%, to request entry as a shareholder
with voting rights for the account of an individual beneficial owner for no more than 0.5% of the
registered share capital of Swisscom Ltd entered in the commercial register.
3.7 Convertible bonds, debenture bonds and options
See report
Page 187
See report
Page 171
Swisscom has no convertible bonds outstanding. Details of the debenture bonds are given in
Note 26 to the consolidated financial statements.
Swisscom does not issue options on registered shares of Swisscom Ltd to its employees. The
Swisscom Ltd equity-share-based payments are described in Note 11 to the consolidated financial
statements.
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4 Board of Directors
4.1 Members of the Board of Directors
The Board of Directors of Swisscom Ltd comprises nine members, none of whom holds or has held
an executive role within the Swisscom Group in any of the three business years prior to the period
under review. The Board members have no significant commercial links with Swisscom Ltd or the
Swisscom Group. The Swiss Confederation, represented on the Board by Hans Werder, holds the
majority of the capital and voting rights in Swisscom. Customer and supplier relationships exist
between the Swiss Confederation and Swisscom. Details of these are given in Note 37 to the con-
solidated financial statements.
See report
Page 208
Members of the Board of Directors at 31 December 2015 are as follows:
Name
Nationality
Year of birth
Function
Taking office at the
Appointed until
Annual General Meeting Annual General Meeting
Hansueli Loosli 1
Switzerland
Frank Esser
Barbara Frei
Hugo Gerber 2
Michel Gobet 2
Germany
Switzerland
Switzerland
Switzerland
Torsten Kreindl 2
Austria
Catherine Mühlemann
Switzerland
Theophil Schlatter
Switzerland
Hans Werder 3
Switzerland
1955
1958
1970
1955
1954
1963
1966
1951
1946
Chairman
Member
Member
Member, representative of the employees
Member, representative of the employees
Member
Member
Deputy Chairman
2009
2014
2012
2006
2003
2003
2006
2011
Member, representative of the Confederation 2011
1 Since 21 April 2009 Member of the Board of Directors, since 1 September 2011 Chairman.
2 Resignation from the Board of Directors at the Annual General Meeting 2016.
3 Designated by the Swiss Confederation.
2016
2016
2016
2016
2016
2016
2016
2016
2016
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4.2 Education, professional activities and affiliations
Details on the qualifications and career of each member of the Board of Directors are provided
below. This section also discloses the mandates of each Board member outside the Group as well
as other significant activities such as permanent functions in important interest groups.
Pursuant to the Articles of Incorporation, the Board members may perform no more than three
additional mandates in listed companies and no more than ten additional mandates in non-listed
companies. In total, they may not perform more than ten such additional mandates. These numer-
ical restrictions shall not apply to mandates performed by a Board member by order of Swisscom
or to mandates in interest groups, charitable associations, institutions and foundations as well as
employee retirement-benefit foundations. The number of these mandates is, however, limited to
seven or ten. Prior to accepting new mandates outside the Swisscom Group, the Board members
are obligated to consult the Chairman of the Board of Directors. Details on the regulation of exter-
nal mandates, in particular the definition of the term “mandate” and information on other man-
dates that do not fall under the aforementioned numerical restrictions for listed and non-listed
companies, are set out in the Articles of Incorporation (Article 8.3 of the Articles of Incorporation),
which can be accessed on the Swisscom website under “Basic principles”.
No member of the Board of Directors exceeds the set limits for mandates.
See
www.swisscom.ch/
basicprinciples
Hansueli Loosli
Education: Commercial apprenticeship; Swiss Certified Expert in Financial Accounting
and Controlling
Career history: 1982–1985 Mövenpick Produktions AG, Adliswil, Controller and Dep-
uty Director; 1985–1992 Waro AG, Volketswil, latterly as Managing Director; 1992–
1996 Coop Switzerland, Wangen, Director of Non-Food Product Procurement; 1992–
1997 Coop Zurich, Zurich, Managing Director; 1997–2000 Coop Switzerland, Basel,
Chairman of the Executive Committee and Coop Group Executive Committee;
January 2001–August 2011 Coop Genossenschaft, Basel, Chairman of the Executive
Committee
Mandates in listed companies: Chairman of the Board of Directors, Bell AG, Basel
Mandates in non-listed companies: Chairman of the Board of Directors, Coop-
Gruppe Genossenschaft, Basel; Chairman of the Board of Directors, Transgourmet
Holding AG, Basel; Chairman of the Board of Directors, Coop Mineraloel AG, Allschwil;
member of the Advisory Board, Deichmann SE, Essen; member of the Board of Direc-
tors, Heinrich Benz AG, Weiach
Mandates by order of Swisscom: Member of the Board of Directors and Executive
Committee of economiesuisse
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
Frank Esser
Education: PhD in business administration, Dr. rer. pol.
Career history: 1988–2000 Mannesmann Deutschland, latterly from 1996 as a
member of the Executive Board, Mannesmann Eurokom; 2000–2012 Société
Française Radiotéléphonie (SFR), 2000–2002 Chief Operating Officer (COO), from
2002–2012 CEO, in this function from 2005–2012 at the same time Vivendi Group,
member of the Group Executive Board
Mandates in listed companies: Member of the Board of Directors, AVG Technologies
N.V., Amsterdam; member of the Supervisory Board, Dalenys Group S.A (formerly
named Rentabiliweb Group S.A.S.), Brussels; member of the Board of Directors,
InterXion Holding N.V., Amsterdam
Mandates in non-listed companies: –
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
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Barbara Frei
Education: Degree in mechanical engineering, ETH; doctorate (Dr. sc. techn.), ETH;
Master of Business Administration, IMD Lausanne
Career history: Since 1998 various managerial positions at the ABB Group, in particular
2008–2010 ABB s.r.o., Prague, Country Manager; 2010–2013 ABB S.p.A., Sesto San
Giovanni (Italy), Country Manager and Regional Manager Mediterranean; November
2013–December 2015 Drives and Control Unit, Managing Director; since 2016 Head
of Strategic Portfolio Reviews for the Power Grids division
Mandates in listed companies: –
Mandates in non-listed companies: Member of the Board of Directors, ABB Beijing
Drive Systems Co. Ltd., Beijing, up to December 2015
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
Hugo Gerber
Education: Diploma in postal services; IMAKA management programme; diploma in
personnel and organisational development, Solothurn University of Applied
Sciences, Northwestern Switzerland
Career history: 1986–1990 Swiss Association of Christian Postal Workers (ChPTT),
Central Secretary; 1991–1999 Association of the unions of the Christian transport
and government personnel (VGCV), General Secretary; 2000–2003 Transfair Union,
General Secretary; 2003–2008 Transfair Union, Chairman; July–December 2014
Federal Administrative Court, St. Gallen, Deputy Head of Human Resources on an ad
interim basis; since 2009 independent consultant
Mandates in listed companies: –
Mandates in non-listed companies: Member of the Board of Directors, POSCOM
Ferien Holding AG, Berne; member of the Board of Directors, Hôtel Vallesia & Sports
Montana-Vermala SA, Montana-Vermala, since January 2015
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: Member of the Board of Trustees, RUAG
Pension Fund, Berne
Other significant activities: Member of the Board of Directors, Worklink AG, Berne
Michel Gobet
Education: Degree in history
Career history: PTT Union, General Secretary and Deputy General Secretary; since
1999 syndicom Trade Union, Central Secretary
Mandates in listed companies: –
Mandates in non-listed companies: Member of the Board of Directors, Swiss Post
Ltd, Berne; member of the Board of Directors, GDZ AG, Zurich; member of the Board
of Directors, Swiss Travel Fund (Reka) Cooperative, Berne; Managing Director,
Le Toccan Sàrl, Chamoson
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: Member of the World Executive Committee, the European
Executive Committee and the European ICTS Steering Committee, UNI Global
Union, Nyon
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Torsten Kreindl
Education: Doctorate in industrial engineering (Dr. techn.)
Career history: Chemie Holding AG; W. L. Gore & Associates Inc.; Booz Allen & Hamilton,
member of the Management Board, Germany; 1996–1999 Deutsche Telekom AG
CEO, Broadband Cable Business, and CEO, MSG Media Services; 1999–2005 Copan
Inc., Partner; since 2005, Grazia Group Equity GmbH, Stuttgart, Partner
Mandates in listed companies: Independent Director of Hays plc, London
Mandates in non-listed companies: Member of the Supervisory Board, Pictet Digital
Communications/Pictet Fund Management, Geneva; member of the Board of Directors,
Starboard Storage Systems Inc., Boulder, Colorado, until May 2015
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
Catherine Mühlemann
Education: Lic. phil I; Swiss Certified PR Consultant
Career history: 1994–1997 Swiss Television DRS, Head of Media Research; 1997–1999
SF1 and SF2, Programme Researcher; 1999–2001 TV3, Programme Director; 2001–
2003 MTV Central, Managing Director; 2003–2005 MTV Central & Emerging Markets,
Managing Director; 2005–2008 MTV Central & Emerging Markets and Viva Media AG
(Viacom), Managing Director; since 2008 Andmann Media Holding GmbH, Baar,
partner, until December 2012 owner
Mandates in listed companies: Member of the Supervisory Board, Tele Columbus
AG, Berlin
Mandates in non-listed companies: Member of the Board of Directors, Switzerland
Tourism
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
Theophil Schlatter
Education: Degree in business administration (lic. oec. HSG); qualified public accountant
Career history: 1979–1985 STG Coopers & Lybrand, public accountant; 1985–1991
Holcim Management und Beratung AG, controller; 1991–1995 Sihl Papier AG, CFO
and member of the Executive Committee; 1995–1997 Holcim (Switzerland) Ltd,
Head of Finance/Administration and member of the Executive Committee; 1997–
March 2011 Holcim Ltd., CFO and member of the Group Executive Board
Mandates in listed companies: –
Mandates in non-listed companies: Chairman of the Board of Directors, PEKAM AG,
Mägenwil; member of the Board of Directors, Schweizerische Cement-Industrie-
Aktiengesellschaft, Rapperswil-Jona
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
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Education: Dr. rer. soc.; lic. iur.
Career history: 1987–1996 Berne Directorate of Public Works, Transport and Energy
(BVE), General Secretary; 1996–2010 Federal Department of the Environment,
Transport, Energy and Communications (DETEC), General Secretary
Mandates in listed companies: –
Mandates in non-listed companies: Member of the Board of Directors, BLS AG, Berne
Mandates by order of Swisscom: –
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
4.3 Election and term of office
Under the terms of the Articles of Incorporation, the Board of Directors comprises between seven
and nine members and, if necessary, the number can be increased temporarily. It currently com-
prises nine members. Under the Articles of Incorporation of Swisscom Ltd, the Swiss Confederation
is entitled to appoint two representatives to the Board of Directors of Swisscom Ltd. Hans Werder
is currently the sole representative. Under the terms of the Telecommunications Enterprise Act
(TEA), employees must also be granted appropriate representation on the Board of Directors of
Swisscom Ltd. The Articles of Incorporation also stipulate that the Board of Directors must include
two employee representatives. These are currently Hugo Gerber and Michel Gobet. With the
exception of the representative of the Swiss Confederation, the Board of Directors of Swisscom Ltd
is elected by shareholders at the Annual General Meeting. The Annual General Meeting elects the
members and the Chairman of the Board of Directors and the members of the Compensation Com-
mittee individually for a term of one year. The term of office runs until the conclusion of the follow-
ing Annual General Meeting. Re-election is permitted. If the office of the Chairman is vacant or the
number of members of the Compensation Committee falls below the minimum number of three
members, the Board of Directors nominates a chairman from among its members or appoints the
missing member(s) of the Compensation Committee to serve until the conclusion of the next
Annual General Meeting. Otherwise, the Board of Directors constitutes itself.
The maximum term of office for members elected by the Annual General Meeting is generally a
total of twelve years. Members who reach the age of 70 retire from the Board as of the date of the
next Annual General Meeting. The maximum term of office or age limit for the Federal representa-
tive is determined by the Federal Council.
4.4
Internal organisation
The Board of Directors and the standing committees of the Board of Directors of Swisscom Ltd are
organised as follows as at 31 December 2015:
Board of Directors
Finance Committee
Audit Committee
Compensation Committee
Torsten Kreindl*
Frank Esser
Michel Gobet
Catherine Mühlemann
Hansueli Loosli
Theophil Schlatter*
Hugo Gerber
Hans Werder
Hansueli Loosli
* Chairman of the Board of Directors’ committees
Barbara Frei*
Torsten Kreindl
Theophil Schlatter
Hans Werder
Hansueli Loosli
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basicprinciples
The Board of Directors is convened by the Chairman and meets as often as business requires. If the
Chairman is unavailable, the meeting is convened by the Vice Chairman. The CEO, the CFO and the
Head of Group Strategy & Board Services regularly attend the meetings of the Board of Directors.
The Chairman sets the agenda. Any Board member may request the inclusion of further items on
the agenda. Board members receive documents prior to the meeting to allow them to prepare for
the items on the agenda. The Board of Directors may invite members of the Group Executive Board,
senior employees of Swisscom, auditors or other internal and external experts to attend its meet-
ings on specific issues in order to ensure appropriate reporting to members of the Board. Further-
more, the Chairman of the Board of Directors and the CEO report to each meeting of the Board of
Directors on particular events, on the general course of business and major business transactions,
as well as on any measures that have been implemented.
The duties, responsibilities and modus operandi of the Board of Directors as well as its conduct
with respect to conflicts of interest are defined in the Organisational Rules, those of the standing
committees in the relevant committee regulations. The aforementioned rules and regulations can
be accessed on the Swisscom website under “Basic principles”.
The Board of Directors supports the further development and ongoing education of Board members.
The Board of Directors and the committees conduct self-assessments, usually once a year and
most recently in January 2015. A one-day mandatory training course was held at the beginning of
2015. Each quarter, the members of the Board of Directors also have the opportunity to explore
in-depth the upcoming challenges facing the Group and business divisions as part of so-called com-
pany experience days. The majority of members of the Board of Directors regularly take advantage
of these opportunities. In addition, various members of the Board of Directors attended selected
presentations and seminars during the year. New members are given a task-specific introduction to
their new activity. Wherever possible, the Board of Directors attends the Swisscom Group’s annual
management meeting.
The following table gives an overview of the Board of Directors’ meetings, conference calls and
circular resolutions held in 2015.
Meetings 1
Conference calls
Circular resolutions
Total
Average duration (in hours)
Participation:
Hansueli Loosli, Chairman
Frank Esser
Barbara Frei
Hugo Gerber
Michel Gobet
Torsten Kreindl
Catherine Mühlemann
Theophil Schlatter
Hans Werder
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10
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0:50
1
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1
1
1
1
1
1
1
2
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2
2
2
2
2
2
2
2
2
1 Four meetings were held over two days.
4.5 Committees of the Board of Directors
The Board of Directors has three standing committees (Audit, Finance and Compensation) and one
ad-hoc committee (Nomination) tasked with carrying out detailed examinations of matters of
importance. The committees usually consist of three to six members. Each member of the Board of
Directors also sits on at least one of the standing committees. Subject to being appointed to the
Compensation Committee (without voting rights), the Chairman of the Board of Directors is a
member of all standing committees; they all are chaired by other Board members, however. The
latter brief the Board of Directors on the committee meetings held. All members of the Board of
Directors also receive copies of all Finance and Audit Committee meeting minutes.
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basicprinciples
Finance Committee
On behalf of the Board of Directors, the Finance Committee prepares information on transaction
business, for example, in connection with establishing or dissolving significant Group companies,
acquiring or disposing of significant shareholdings, or entering into or terminating strategic alli-
ances. The Committee also acts in an advisory capacity on matters relating to major investments
and divestments. The Finance Committee has the ultimate decision-making authority when it
comes to approving rules of procedure and directives in the areas of Mergers & Acquisitions and
Corporate Venturing. Details of the Committee’s activities are set out in the Finance Committee
Rules of Procedure, which can be accessed on the Swisscom website under “Basic principles”.
The Finance Committee is convened by the Chairman or at the request of a Committee member as
often as business requires. The CEO, the CFO and the Head of Group Strategy and Board Services
usually attend meetings of the Finance Committee. Depending on the agenda, other members of
the Group Executive Board, the Management Boards of the strategic Group companies or project
managers are also called upon to attend the meetings.
The following table gives an overview of the Finance Committee’s composition, meetings, conference
calls and circular resolutions held or taken in 2015.
Meetings
Conference calls
Circular resolutions
Total
Average duration (in hours)
Participation:
Torsten Kreindl, Chariman
Frank Esser
Michel Gobet
Hansueli Loosli
Catherine Mühlemann
2
3:20
2
2
2
2
2
–
–
–
–
–
–
–
–
–
–
–
–
–
–
Audit Committee
The Audit Committee handles all financial management business (for example, accounting, finan-
cial controlling, financial planning and financing), assurance (risk management, the internal control
system, compliance and the internal audit) and the external audit. It also handles matters dealt
with by the Board of Directors that call for specific financial expertise (the dividend policy, for
example). The Committee is therefore the Board of Directors’ most important controlling instru-
ment and is responsible for monitoring the Group-wide assurance functions. It formulates posi-
tions on business matters which lie within the decision-making authority of the Board of Directors
and has the final say on those business matters for which it has the corresponding competence.
Details of the Committee’s activities are set out in the Audit Committee Rules of Procedure, which
can be accessed on the Swisscom website under “Basic principles”.
The Chairman of the Audit Committee, Theophil Schlatter, is a financial expert. The majority of
members are experienced in the fields of finance and accounting. The members of the Committee
neither work nor have worked for Swisscom in an executive capacity, nor do they maintain any
significant commercial links with Swisscom Ltd or the Swisscom Group. Customer and supplier
relationships exist between the Swiss Confederation and Swisscom. Details of these are given in
Note 37 to the consolidated financial statements.
The Audit Committee is convened by the Chairman or at the request of a Committee member as
often as business requires, but at least four times a year. The CEO, CFO, Head of Strategy & Board
Services, Head of Accounting, Head of Internal Audit and the external auditors attend the Audit
Committee meetings. Depending on the agenda, other Swisscom management members are
called upon to attend. The Audit Committee is also authorised to involve independent third parties
such as lawyers, public accountants and tax experts.
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basicprinciples
See report
Page 208
The following table gives an overview of the Audit Committee’s composition, meetings, conference
calls and circular resolutions held or taken in 2015.
Total
Average duration (in hours)
Participation:
Theophil Schlatter, Chairman
Hugo Gerber
Hansueli Loosli
Hans Werder
Meetings
Conference calls
Circular resolutions
5
4:40
5
5
5
5
1
0:35
1
1
1
–
–
–
–
–
–
–
See report
Page 122
Compensation Committee
For information on the Compensation Committee, refer to the section “Remuneration Report”.
Nomination Committee
The Nomination Committee is formed on an ad-hoc basis for the purpose of, where necessary, pre-
paring the groundwork for electing new members to the Board of Directors and the Group Executive
Board. The Committee is presided over by the Chairman and the composition is determined on a
case-by-case basis. The Committee carries out its work based on a specific requirements profile
defined by the Board of Directors and presents suitable candidates to the Board of Directors. The
Board of Directors elects the members of the Group Executive Board or decides upon the motion to
be submitted to the Annual General Meeting for the election and approval of members of the Board
of Directors. No Nomination Committee meetings were held in the 2015 financial year.
4.6 Assignment of powers of authority
The Telecommunications Enterprise Act (TEA) makes reference to the Swiss Code of Obligations in
respect of the non-transferable and irrevocable duties of the Board of Directors of Swisscom Ltd.
Pursuant to Article 716a of the Code of Obligations, the Board of Directors is responsible first and
foremost for the overall management and supervision of persons entrusted with managing the
company’s operations.
It decides on the appointment and removal of members of the Group Executive Board of Swisscom Ltd.
The Board of Directors also determines the strategic, organisational, financial planning and
accounting guidelines, taking into account the four-year targets set by the Federal Council in
accordance with the provisions of the Telecommunications Enterprise Act (TEA) and the will of the
Swiss Confederation in its role as principal shareholder.
The Board of Directors has delegated day-to-day business management to the CEO in accordance
with the TEA, the Articles of Incorporation and the Organisational Rules. In addition to its statutory
duties, the Board of Directors decides on business transactions of major importance to the Group,
such as the acquisition or disposal of companies with a financial exposure in excess of CHF 20 mil-
lion, or investments or divestments with a financial exposure in excess of CHF 50 million. The
division of powers between the Board of Directors and the CEO is set out in Annex 2 to the
Organisational Rules (see function table in Rules of Procedure and Accountability). Annex 2 can be
accessed on the Swisscom website under “Basic principles”.
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targets_2014-2017
See
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basicprinciples
4.7
Information instruments of the Board of Directors vis-à-vis the Group Executive Board
The Chairman of the Board of Directors and the CEO meet once or twice a month to discuss funda-
mental issues concerning Swisscom Ltd and its Group companies. At each ordinary meeting of the
Board of Directors, the CEO also provides the Board of Directors with detailed information on the
course of business, major projects and events, and any measures taken. Every month, the Board of
Directors receives a report including all key performance indicators relating to the Group and the
segments. In addition, the Board of Directors receives a report on the course of business as well as
on the financial position, results of operations, cash flows and risk position of the Group and the
segments. It also receives projections for operational and financial developments for the current
financial year. The management reporting is carried out in accordance with the same accounting
principles and standards as external reporting. It also includes key non-financial information which
is important for controlling and steering purposes. Each member of the Board of Directors is enti-
tled to request information on any matters relating to the Group at any time, provided this does not
conflict with any abstention provisions or confidentiality obligations. The Board of Directors is also
informed immediately of any events of an exceptional nature.
The Board of Directors deals with the oral and written reports of the assurance functions of risk
management, the financial reporting internal control system (ICS) and compliance management
once a year. The Audit Committee examines the reports of the Risk Management unit, the ICS and
Internal Audit on a quarterly basis. In urgent cases the Chairman of the Audit Committee is informed
without delay about any significant new risks. He is also informed in a timely manner if there is a
significant change in estimated compliance or ICS risks or if serious breaches in compliance (includ-
ing violation of rules that are designed to ensure reliable financial reporting) are detected or cur-
rently being investigated.
4.8 Controlling instruments of the Board of Directors vis-à-vis the Group Executive Board
The Board of Directors is responsible for establishing and monitoring the Group-wide assurance
functions of risk management, internal control system, compliance and internal audit.
4.8.1 Risk management
The Board of Directors has set the objective of protecting the company’s enterprise value through
the implementation of Group-wide risk management. A risk-aware corporate culture is designed to
support the achievement of this objective. Swisscom has therefore implemented a Group-wide
and central risk management system. This takes account of external and internal events and is
based on the established standards COSO II and ISO 31000. Swisscom maintains level-appropriate
and comprehensive reporting and appropriate documentation. The objective is to identify, assess
and address significant risks in good time. To this end, the central Risk Management unit collabo-
rates closely with the Controlling department, to which it also reports, as well as the Strategy
department, other assurance functions and line functions. Swisscom assesses its risks according to
their probability of occurrence and their quantitative effects in the event of occurrence. The risks
are managed on the basis of a risk strategy. The risks are evaluated in terms of their impact on key
performance indicators. Swisscom reviews and updates its risk profile on a quarterly basis. The
Audit Committee and the Group Executive Board are informed about significant risks, their poten-
tial effects and the status of remedial measures on a quarterly basis, and the Board of Directors on
an annual basis. Significant risk factors are described in the Risks section of the Management
Commentary.
4.8.2 Financial reporting internal control system
The internal control system (ICS) ensures the reliability of financial reporting with an appropriate
degree of assurance. It acts to prevent, uncover and correct substantial errors in the consolidated
financial statements, the financial statements of the Group companies and the Remuneration
Report. The ICS encompasses the following internal control components: control environment,
assessment of financial statement accounting risks, control activities, monitoring activities, informa-
tion and communication. A central ICS team assigned to Group Business Steering and Internal Audit
periodically monitors the existence and effectiveness of the ICS. Significant shortcomings in the ICS
identified during the monitoring activities are reported together with the corrective measures in a
status report to the Audit Committee on a quarterly basis and to the Board of Directors on an annual
basis. Corrective measures to remedy the shortcomings are monitored centrally. The Audit Commit-
tee assesses the performance and reliability of the ICS on the basis of the periodic reporting.
See report
Pages 90–93
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4.8.3 Compliance management
The Board of Directors has set the objective of protecting the Swisscom Group, its executive bodies
and employees against legal sanctions, financial losses and reputational damage by ensuring
Group-wide compliance. A corporate culture which promotes the willingness to behave in a way
that complies with the relevant regulations should support the achievement of this objective.
Swisscom has therefore implemented a Group-wide and central compliance system. Within the
framework of the system, Group Compliance, a specialist unit of the Group legal department, uses
a risk-based approach to each year identify those areas of legal compliance which require monitor-
ing by the central system. Within these areas of legal compliance, the business activities of the
Group companies are reviewed in a periodic and proactive manner in order to identify risks in good
time and determine the required measures. The employees affected are informed of these mea-
sures and their implementation is monitored. The suitability and effectiveness of the system is
reviewed annually by Group Compliance. Within the Swisscom Health AG business division and in
the area of billing for added-value services of Swisscom Switzerland Ltd, an annual audit of the
implemented measures is also performed by external auditors (financial intermediation) in accor-
dance with the Money Laundering Act. Group Compliance informs the Risk Management unit of
identified significant risks on a quarterly basis and reports to the Audit Committee and the Board
of Directors each year on its activities and risk assessments. Should there be significant changes in
the risk assessment or if serious breaches are identified, the Chairman of the Audit Committee is
informed in a timely manner.
4.8.4 Internal audit
Internal auditing is carried out by the Internal Audit unit. Internal Audit supports the Swisscom Ltd
Board of Directors and its Audit Committee in fulfilling their statutory and regulatory supervisory
and controlling obligations. Internal Audit also supports management by highlighting areas of
potential for improving business processes. It documents the audit findings and monitors the
implementation of measures.
Internal Audit is responsible for planning and performing audits throughout the Group in compli-
ance with professional auditing standards. It conducts an objective evaluation and audit of the
appropriateness, efficiency and effectiveness of, in particular, the governance and control systems
of the operational processes as well as the assurance functions of risk management, the internal
control system and compliance management in all organisational units of the Swisscom Group.
Internal Audit possesses maximum independence. It is under the control of the Chairman of the
Board of Directors and reports to the Audit Committee. At its meetings, which are held at least on
a quarterly basis, the Audit Committee is briefed on audit findings and the status of any corrective
measures implemented. In addition to ordinary reporting, Internal Audit informs the Audit Com-
mittee of any irregularities which come to its attention. At an administrative level, Internal Audit
reports to the Head of Group Strategy & Board Services.
Internal Audit liaises closely and exchanges information with the external auditors. The external
auditors have unrestricted access to the audit reports and audit documents of the Internal Audit
unit. Internal Audit closely coordinates audit planning with the external auditors. The integrated
strategic audit plan, which includes the coordinated annual plan of both the internal and external
auditors, is prepared annually on the basis of a risk analysis and presented to the Audit Committee
for approval. Independently of this audit, the Audit Committee can commission special audits
based on information received on the whistle-blowing platform operated by Internal Audit. This
reporting procedure approved by the Audit Committee ensures the anonymous and confidential
receipt and handling of objections raised relating to external reporting, financial reporting and
assurance function issues. The Chairman of the Board of Directors and the Chairman of the Audit
Committee are informed of notifications received and a report is drawn up on a quarterly basis for
the Audit Committee.
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5 Group Executive Board
5.1 Members of the Group Executive Board
In accordance with the Articles of Incorporation, the Group Executive Board must comprise one or
more members who may not simultaneously be members of the Board of Directors of Swisscom Ltd.
Temporary exceptions are only permitted in exceptional cases. Accordingly, the Board of Directors
has delegated responsibility for overall executive management of Swisscom Ltd to the CEO. The CEO
is entitled to delegate his powers to subordinates, in the first instance to other members of the Group
Executive Board. The members of the Group Executive Board are appointed by the Board of Directors.
As at 31 December 2015, the Group Executive Board is composed of the CEO of Swisscom Ltd, the
heads of the Group divisions Group Business Steering and Group Human Resources, and the heads
of the divisions Residential Customers, Small and Medium-Sized Enterprises, Enterprise Customers
and IT, Network & Innovation. From 2016, in addition to the CEO of Swisscom Ltd and the heads of
the Group divisions Group Business Steering and Group Human Resources, the Group Executive
Board will also include the heads of the new business divisions Sales & Services and Products &
Marketing as well as the heads of the existing business division Enterprise Customers and the
renamed business division IT, Network & Infrastructure.
See report
Pages 24–27
Group Executive Board as from 2016
An overview of the composition of the Group Executive Board as at 31 December 2015 is given in
the table below. Dirk Wierzbitzki, who has joined the Group Executive Board on 1 January 2016, is
also listed. Roger Wüthrich-Hasenböhler has left the Group Executive Board at this time.
Name
Urs Schaeppi 1
Mario Rossi
Hans C. Werner
Marc Werner
Nationality
Year of birth
Function
Switzerland
1960 CEO Swisscom Ltd
Switzerland
1960 CFO Swisscom Ltd
Switzerland
1960 CPO Swisscom Ltd
Switzerland
and France
1967 Head of the division Residential Customers
since 2016 head of the division Sales & Services
Appointed as of
November 2013
January 2013
September 2011
January 2014
Roger Wüthrich-Hasenböhler 2 Switzerland
1961 Head of the division Small and Medium-Sized Enterprises
January 2014
Christian Petit
Heinz Herren
France
1963 Head of the division Enterprise Customers
Switzerland
1962 Head of the division IT, Network & Innovation
April 2014
January 2014
since 2016 head of the division IT, Network & Infrastructure
Dirk Wierzbitzki
Germany
1965 Since 2016 head of the division Products & Marketing
January 2016
1 Since 2006 member of the Group Executive Board, from July to November 2013 CEO ad interim.
2 Leaving Group Executive Board as of 31 December 2015.
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5.2 Education, professional activities and affiliations
Details of career and qualifications are provided below for each member of the Group Executive
Board. This section also discloses the mandates of each Group Executive Board member outside
the Group as well as other significant activities such as permanent functions in important interest
groups. Pursuant to the Articles of Incorporation, the members of the Group Executive Board may
perform no more than one additional mandate at a listed company and no more than two addi-
tional mandates at non-listed companies, with a total of no more than two such additional man-
dates being permitted. Mandates performed by a member of the Group Executive Board by order
of Swisscom or mandates in interest groups, charitable associations, institutions and foundations
as well as employee retirement-benefit foundations are not subject to these numerical restrictions.
The number of these mandates is, however, limited to ten or seven respectively. Prior to accepting
new mandates outside the Swisscom Group, the members of the Group Executive Board are obli-
gated to obtain the approval of the Chairman of the Board of Directors. Details on the regulation of
external mandates, in particular the definition of the term “mandate” and information on other
mandates that do not fall under the aforementioned numerical restrictions for listed and non-
listed companies, are set out in the Articles of Incorporation (Article 8.3 of the Articles of Incorpo-
ration), which can be accessed on the Swisscom website under “Basic principles”.
No member of the Group Executive Board exceeds the set limits for mandates.
See
www.swisscom.ch/
basicprinciples
Urs Schaeppi
Education: Degree in engineering (Dipl. Ing. ETH) and business administration
(lic. oec. HSG)
Career history: 1994–1998 plant manager at Biberist paper factory; 1998–2006
Head of Commercial Business, Swisscom Mobile Ltd; 2006–2007 CEO, Swisscom
Solutions Ltd; 2007–August 2013 Head of Enterprise Customers, Swisscom (Switzer-
land) Ltd; since January 2013 Head of Swisscom (Switzerland) Ltd; 23 July–6 Novem-
ber 2013, acting CEO, Swisscom Ltd, since 7 November 2013 CEO
Since March 2006 member of the Swisscom Group Executive Board
Mandates in listed companies: –
Mandates in non-listed companies: –
Mandates by order of Swisscom: Member of the Executive Board, Association Suisse
des Télécommunications (asut), Berne; member of the Advisory Board, Venture
Foundation, Windisch; member of the Foundation Board, IMD International Institute
for Management Development, Lausanne; member of the Foundation Council,
Swiss Innovation Park Foundation, Berne, since October 2015; member of the Steering
Committee, Digital Zurich 2025, Zurich, since September 2015
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: Member of the Board of Directors, Swiss-American Cham-
ber of Commerce, Zurich; member of the Executive Board, Glasfasernetz Schweiz, Berne
Mario Rossi
Education: Commercial apprenticeship; Swiss Certified Public Accountant
Career history: 1998–2002 Swisscom Ltd, Head of Group Controlling; 2002–2006
Swisscom Fixnet Ltd, Chief Financial Officer (CFO); 2006–2007 Swisscom Ltd, CFO
and member of the Group Executive Board; 2007–2009 Fastweb S.p.A., CFO; 2009–
2012 Swisscom (Switzerland) Ltd, CFO; since January 2013 Swisscom Ltd, CFO
Since January 2013 member of the Swisscom Group Executive Board again
Mandates in listed companies: –
Mandates in non-listed companies: –
Mandates by order of Swisscom: President of the Board of Trustees, comPlan, Baden
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: Member of the Sanctions Committee, SIX Swiss
Exchange Ltd, Zurich
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Hans C. Werner
Education: PhD in business administration, Dr oec.
Career history: 1997–1999 Kantonsschule Büelrain, Winterthur, Rector;
1999–2000 Swiss Re, Head of Technical Training and Business Training; 2001 Swiss Re,
Divisional Operation Officer, Reinsurance & Risk Division; 2002–2003 Swiss Re, Head
of HR Corporate Centre and HR Shared Services; 2003–2007 Swiss Re, Head of Global
Human Resources; 2007–2009 Schindler Aufzüge AG, Head of HR and Training;
2010–2011 Europe North and East Schindler, HR Vice President; since September
2011 Swisscom Ltd, Chief Personnel Officer (CPO)
Since September 2011 member of the Swisscom Group Executive Board
Mandates in listed companies: –
Mandates in non-listed companies: –
Mandates by order of Swisscom: Member of the Board, Swiss Employer’s Association,
Zurich; member of the Board of Trustees, comPlan, Basel
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: Member of the Advisory Board of the International Insti-
tute of Management in Technology (iimt) at the University of Fribourg up to December
2015; President of the Institute Council and Advisory Board of iimt since January 2016
Marc Werner
Education: Technical apprenticeship with Maturity Certificate, Swiss Certified
Marketing Executive; Senior Management Programme (University of St. Gallen);
Senior Executive Programme at London Business School
Career history: 1997–2000 Minolta (Schweiz) AG, Head of Marketing and Sales and
member of the Board of Directors; 2000–2004 Bluewin AG, Head of Marketing &
Sales, member of the Executive Board; 2005–2007 Swisscom Fixnet Ltd, Head of Mar-
keting & Sales Residential Customers; 2008–2011 Swisscom (Switzerland) Ltd, Head
of Marketing & Sales Residential Customers and Deputy Head of Residential Customers;
2012–2013 Swisscom (Switzerland) Ltd, Head of Customer Service Residential
Customers and Deputy Head of Residential Customers; September 2013–December
2015 Swisscom, Head of Residential Customers division; since 1 January 2016
Swisscom, Head of Sales & Services
Since January 2014 member of the Swisscom Group Executive Board
Mandates in listed companies: –
Mandates in non-listed companies: Member of the Board of Directors, Net-Metrix AG,
Zurich; Member of the Executive Board, simsa – Swiss Internet Industry Association,
Zurich
Mandates by order of Swisscom: Chairman of the Board of Directors of siroop AG,
Zurich, since October 2015
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: Member of the Executive Board, Swiss Advertising
Association (SW), Zurich
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Roger Wüthrich-Hasenböhler
Education: Degree in electronic engineering (HTL), Executive MBA HSG
Career history: 1997–1999 Swisscom Ltd, Network Services, Head of Zurich branch;
1999–2000 Swisscom Ltd, Marketing & Sales, Sales Director Zurich SME; 2000–2005
Swisscom Mobile Ltd, Head of Business Customer Sales; 2006–2007 Swisscom Solu-
tions Ltd, Head of Marketing & Sales; 2008–2010 Swisscom (Switzerland) Ltd, Head
of Marketing and Sales, Swisscom Corporate Business, and CEO, Webcall GmbH;
2011–2013 Swisscom (Switzerland) Ltd, Head of Small and Medium-Sized Enter-
prises division; 2011–2012 Swisscom, member of the Group Executive Board; Janu-
ary 2014–December 2015 Swisscom, Head of Small and Medium-Sized Enterprises
division; since 2016 Swisscom, Head of Digital Business
January 2014–December 2015 member of the Swisscom Group Executive Board
Mandates in listed companies: –
Mandates in non-listed companies: Member of the Board of Directors of Raiffeisen-
bank am Ricken Genossenschaft, Eschenbach
Mandates by order of Swisscom: Member of the Board of Directors of the co-
operative basecamp4hightech (bc4ht), Berne; member of the Board of Directors of
InnovAARE AG, Villigen, since May 2015; member of the Executive Board of Digital
Zurich 2025, Zurich, since September 2015; member of the Board of Directors of
siroop AG, Zurich, since October 2015
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
Christian Petit
Education: MBA ESSEC, Cergy-Pontoise
Career history: 1993–1999 debitel France; 2000–2003 Head of Operations,
Swisscom Mobile AG; 2003–2006 Head of Product Marketing, Swisscom Mobile AG;
2006–June 2007 CEO, Hospitality Services Plus SA; August 2007–December 2012
member of the Group Executive Board, Swisscom; August 2007–August 2013 Head
of Residential Customers, Swisscom (Switzerland) Ltd; September 2013–December
2013 Head of Corporate Business, Swisscom (Switzerland) Ltd; January–March 2014
Head of Enterprise Solution Center, Swisscom (Switzerland) Ltd; since April 2014
Head of Enterprise Customers
Since April 2014 member of the Swisscom Group Executive Board again
Mandates in listed companies: –
Mandates in non-listed companies: –
Mandates by order of Swisscom: Member of the Board of Trustees, Stiftung IT
Berufsbildung Schweiz, Berne
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
Heinz Herren
Education: Degree in electronic engineering (HTL)
Career history: 1994–2000 3Com Corporation; 2000 Inalp Networks Inc.; 2001–
2005 Head of Marketing Wholesale, Swisscom Fixnet Ltd; 2005–2007 Head of Small
and Medium-Sized Enterprises, Swisscom Fixnet Ltd; 2007–2010 Head of Small and
Medium-Sized Enterprises, Swisscom (Switzerland) Ltd; 2011–2013 Head of Net-
work & IT, Swisscom (Switzerland) Ltd; August 2007–December 2012 Member of the
Group Executive Board, Swisscom; since January 2014 Head of IT, Network & Innova-
tion (named IT, Network & Innovation since 2016) Swisscom
Since January 2014 member of the Swisscom Group Executive Board again
Mandates in listed companies: –
Mandates in non-listed companies: –
Mandates by order of Swisscom: Member of the Board of Directors, Belgacom Inter-
national Carrier Services S.A., Brussels
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
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Dirk Wierzbitzki
Education: Degree in Electrical Engineering (Dipl. Ing.)
Career history: 1994–2001 Mannesmann (now Vodafone Germany): various man-
agement roles in the area of product management; 2001–2010 Vodafone Group,
2001–2003 Vodafone Global Products and Services, Director for Innovation Man-
agement, 2003–2006 Director for Commercial Terminals, 2006–2008 Director for
Consumer Internet Services and Platforms, 2008–2010 Director for Communications
Services; 2010–2012 Swisscom (Switzerland) Ltd, Head of Customer Experience
Design for Residential Customers; 2013–2015 Swisscom (Switzerland) Ltd, Head of
Fixed-network Business & TV for Residential Customers; since January 2016
Swisscom, Head of Products & Marketing
Since January 2016 member of the Swisscom Group Executive Board
Mandates in listed companies: –
Mandates in non-listed companies: –
Mandates by order of Swisscom: Member of the Board of Directors, SoftAtHome,
Paris
Mandates in interest groups, charitable associations, institutions and foundations
as well as employee benefit foundations: –
Other significant activities: –
5.3 Management agreements
Neither Swisscom Ltd nor any of the Group companies included in the scope of consolidation have
entered into management agreements with third parties.
6 Remuneration, shareholdings and loans
See report
Page 122
All information on the remuneration of the Board of Directors and the Group Executive Board of
Swisscom Ltd is provided in the separate Remuneration Report.
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7 Shareholders’ participation rights
7.1 Voting restrictions and proxies
Each registered share entitles the holder to one vote. Voting rights can only be exercised if the
shareholder is entered in the share register of Swisscom Ltd with voting rights. The Board of Direc-
tors may refuse to recognise an acquirer of shares as a shareholder or beneficial holder with voting
rights if the latter’s total holding, when the new shares are added to any voting shares already
registered in its name, then exceeds the limit of 5% of all registered shares entered in the commer-
cial register. The acquirer is entered in the register as a shareholder or beneficial holder without
voting rights for the remaining shares. This restriction on voting rights also applies to registered
shares acquired through the exercise of subscription, option or conversion rights. A Group clause
applies to the calculation of the percentage restriction.
The 5% voting right restriction does not apply to the Swiss Confederation which, under the terms
of the Telecommunications Enterprise Act (TEA), holds the capital and voting majority of Swisscom
Ltd. The Board of Directors may also recognise an acquirer of shares with more than 5% of all regis-
tered shares as a shareholder or beneficial holder with voting rights, in particular in the following
exceptional cases:
> Where shares are acquired as a result of a merger or business combination
> Where shares are acquired as a result of a non-cash contribution or an exchange of shares
> Where shares are acquired with a view to establishing a long-term partnership or strategic alliance
In addition to the percentage restriction on voting rights, the Board of Directors may refuse to rec-
ognise and enter as a shareholder or beneficial holder with voting rights any person acquiring
shares who fails to expressly declare upon request that he/she has acquired the shares in his/her
own name and for his/her own account or as beneficial holder. Should an acquirer of shares refuse
to make such a declaration, he/she will be entered as a shareholder without voting rights.
Where an entry has been made on the basis of false statements by the acquirer, the Board of Direc-
tors may, after consulting the party concerned, delete their share register entry as a shareholder
with voting rights and enter him/her as a shareholder without voting rights. The acquirer must be
notified of the deletion immediately.
The statutory restrictions on voting rights may be lifted by resolution by the Annual General Meet-
ing, for which an absolute majority of valid votes cast would be required.
During the year under review, the Board of Directors did not recognise any acquirers of shares with
more than 5% of all registered shares as a shareholder or beneficial holder with voting rights, did
not reject any requests for recognition or registration and did not remove any shareholders with
voting rights from the share register due to the provision of false data.
7.2 Statutory quorum requirements
The Annual General Meeting of Shareholders of Swisscom Ltd adopts its resolutions and holds its
elections by the absolute majority of valid votes cast. Abstentions are not deemed to be votes cast.
In addition to the specific quorum requirements under the Swiss Code of Obligations, the Articles
of Incorporation require a two-thirds majority of the voting shares represented in the following
cases:
> Introduction of restrictions on voting rights
> Conversion of registered shares to bearer shares and vice versa
> Change in the Articles of Incorporation concerning special quorums for resolutions
7.3 Convocation of the Annual General Meeting
The Board of Directors must convene the Annual General Meeting at least 20 calendar days prior to
the date of the meeting by means of an announcement in the Swiss Commercial Gazette. The
meeting can also be convened by registered or unregistered letter to all registered shareholders.
One or more shareholders who together represent at least 10% of the share capital can demand in
writing that an extraordinary general meeting be convened, stating the agenda item and the pro-
posal and, in the case of elections, the names of the proposed candidates.
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7.4 Agenda items
The Board of Directors is responsible for defining the agenda. Shareholders representing shares
with a par value of at least CHF 40,000 may request that an item be placed on the agenda. This
request must be submitted in writing to the Board of Directors at least 45 days prior to the Annual
General Meeting, stating the agenda item and the proposal.
7.5 Representation at the Annual General Meeting
Shareholders may be represented at the Annual General Meeting by another shareholder with vot-
ing rights or by the independent proxy elected by the Annual General Meeting. Partnerships and
legal entities may also be represented by authorised signatories, while minors and wards may be
represented by their legal representative even if the latter is not a shareholder. Authorisation may
be granted in writing or via the Sherpany Internet platform once a shareholder has opened a share-
holder account on this platform. Shareholders who are represented by a proxy may issue instruc-
tions for each agenda item and also for all unannounced agenda items and motions, stating whether
they wish to vote for or against a motion or abstain. The independent proxy must cast the votes
entrusted to him by shareholders according to their instructions. If it receives no instructions, it shall
abstain. Abstentions are not deemed to be cast votes (Article 5.7.4 of the Articles of Incorporation).
The Articles of Incorporation do not include any regulations which differ from the Ordinance
against Excessive compensation in Stock Exchange Listed Companies (OaEC) as regards the appoint-
ment of the independent proxy, any statutory regulations on the issuing of instructions to the
independent proxy or any statutory regulations with regard to electronic participation in the
Annual General Meeting.
7.6 Registrations in the share register
Shareholders entered in the share register with voting rights are entitled to vote at the Annual
General Meeting. To ensure due procedure, the Board of Directors defines a cut-off date for voting
entitlements, which lies a few days before the respective Annual General Meeting. The cut-off date
is published with the invitation to the Annual General Meeting in the Swiss Commercial Gazette
and on the Swisscom website. The share register is not closed prior to the Annual General Meeting.
Entries can still be made. Shareholders entered in the share register with voting rights on
2 April 2015 at 4 p.m. were entitled to vote at the Annual General Meeting of 8 April 2015.
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8 Change of control and defensive measures
8.1 Duty to make an offer
Under the terms of the Telecommunications Enterprise Act (TEA), the Swiss Confederation must
hold the majority of the capital and voting rights in Swisscom Ltd. This requirement is also set out
in the Articles of Incorporation. There is thus no duty to submit a takeover bid as defined in the
Federal Act on Stock Exchanges and Securities Trading, since this would contradict the TEA.
8.2 Clause on change of control
See report
Page 122
Details on clauses on change of control are given in the section “Remuneration Report”.
9 Auditor
9.1 Duration and term of office of the Auditor-in-charge
The statutory auditors are appointed annually by the Annual General Meeting. KPMG AG, Muri bei
Bern, has acted as the statutory auditor of Swisscom Ltd and its Group companies (with the excep-
tion of Fastweb S.p.A, which is audited by PriceWaterhouseCoopers S.p.A.) since 1 January 2004.
Hans-peter Stocker of KPMG AG has been responsible for the mandate as Auditor-in-charge since
2015.
9.2 Audit fees
Fees for auditing services provided by KPMG AG in 2015 amounted to CHF 3,413 thousand (prior
year: CHF 3,149 thousand). PricewaterhouseCoopers S.p.A. as auditors for Fastweb received remu-
neration of CHF 678 thousand in 2015 (prior year: CHF 785 thousand).
9.3 Supplementary fees
Fees of KPMG AG for additional -audit-related services amounted to CHF 201 thousand (prior year:
CHF 548 thousand) and for other services to CHF 1,533 thousand (prior year: CHF 635 thousand). The
supplementary fees primarily comprise advisory services in connection with company takeovers,
the sale of real estate and taxes. Fees of PricewaterhouseCoopers S.p.A. for additional audit-related
services for Fastweb amounted to CHF 155 thousand (prior year: CHF 133 thousand).
9.4 Supervision and controlling instruments vis-à-vis the auditors
The Audit Committee verifies the qualifications, independence and performance of the statutory
auditors as a licensed, state-supervised auditing firm on behalf of the Board of Directors and sub-
mits proposals to the Board of Directors concerning auditors to be appointed or discharged by the
Annual General Meeting. It is also responsible for observing the statutory rotation principle for the
Auditor-in-charge. The Audit Committee approves the integrated strategic audit plan, which
includes the annual audit plan of both the internal and external auditors, and the annual fee for the
auditing services provided to the Group and Group companies. The Audit Committee has drawn up
guidelines for additional service mandates (including a list of prohibited services).
In order to ensure the independence of the auditors, the Audit Committee (where the fee exceeds
CHF 300,000) or the CFO of the local Group company must also approve additional assignments.
The Audit Committee is reported to quarterly by the CFO and annually by the auditors on current
mandates being performed by the auditors, broken down into audit services, audit-related services
and non-audit services. The statutory auditors, represented by the Auditor-in-charge and his dep-
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uty, usually attend all Audit Committee meetings. They report to the Committee in detail on the
conduct and results of their work, in particular regarding the annual financial statement audit.
They submit a written report to the Board of Directors and the Audit Committee on the conduct
and results of the audit of the annual financial statements, as well as on their findings with regard
to accounting and the internal control system. The Chairman of the Audit Committee liaises closely
with the Auditor-in-charge outside the meetings of the Audit Committee and regularly reports to
the Board of Directors.
10 Information policy
Swisscom pursues an open, active information policy vis-à-vis the general public and the capital
markets. It publishes comprehensive, consistent and transparent financial information on a quar-
terly basis. Swisscom meets investors regularly throughout the year, presents its financial results at
analysts’ meetings and road shows, attends selected conferences for financial analysts and inves-
tors, and keeps its shareholders regularly informed about its business through press releases.
See
www.swisscom.ch/
financialreports
The interim reports and annual report are available on the Swisscom website under Investor Rela-
tions or may be ordered directly from Swisscom. All press releases, presentations and the latest
financial calendar are also available on the Swisscom website under Investor Relations.
See
www.swisscom.ch/adhoc
Push and pull links for the distribution of ad-hoc communications can also be found on the
Swisscom website.
See
www.swisscom.ch/
generalmeeting
The minutes of the Annual General Meeting of 8 April 2015 are available on the Swisscom website.
See report
Page 237
Those responsible for investor relations can be contacted via the website, e-mail, telephone or by
post. Contact details are provided in the legal notice on the site.
10.1 Publication of results for the 2016 financial year
> Interim report: 3 May 2016
> Interim report: 18 August 2016
> Interim report: 3 November 2016
> Annual report: February 2017
10.2 Annual General Meeting for the 2015 financial year
> 6 April 2016 at Forum Fribourg, Granges-Paccot
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Remuneration Report
Remuneration paid to the Board of Directors and the Group Executive
Board is tied to the generation of sustainable returns and therefore
creates an incentive to achieve long-term corporate success as well
as added value for shareholders.
1 Principles
This Remuneration Report outlines the principles behind, and the elements of, the remuneration
paid to the Board of Directors and Group Executive Board (Executive Board as defined in Article 4 of
the Articles of Incorporation) of Swisscom Ltd, and the decision-making powers. It discloses infor-
mation about the amount of remuneration paid to the Board of Directors and Group Executive
Board and the shares they hold in Swisscom Ltd. The Remuneration Report is based on sections 3.5
and 5 of the annex to the Corporate Governance Directive issued by SIX Swiss Exchange and Art. 13
to 16 of the Ordinance Against Excessive Compensation in Listed Stock Companies (OaEC).
Swisscom is implementing the requirements of the OaEC. Swisscom also complies with the recom-
mendations of the Swiss Code of Best Practice for Corporate Governance 2014 issued by economie-
suisse, the umbrella organisation representing Swiss business.
Swisscom’s internal principles are primarily set out in the Articles of Incorporation, the Organisa-
tional Rules and the Regulations of the Compensation Committee. The latest version of these doc-
uments as well as revised or superseded versions can be viewed online on the Swisscom website
under “Basic principles”.
As in previous years, the Remuneration Report will be put to a consultative vote at the Annual Gen-
eral Meeting on 6 April 2016.
The compensation payable in 2015 was accrued in accordance with the International Financial
Reporting Standards (IFRS).
See
www.swisscom.ch/
basicprinciples
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2 Decision-making powers
2.1 Division of tasks between the Annual General Meeting, the Board of Directors and
the Compensation Committee
The Annual General Meeting approves the maximum total remuneration amounts payable to the
Board of Directors and the Group Executive Boards for the following financial year upon the motion
proposed by the Board of Directors. Details of the relevant regulation and the consequences of a
negative decision by the Annual General Meeting are set out in the Articles of Incorporation (Arti-
cles 5.7.7 and 5.7.8). The Articles of Incorporation also define the requirements for and the maxi-
mum level of the additional amount that can be paid to a member of the Group Executive Board
who is newly appointed during a period for which the Annual General Meeting has already approved
the remuneration.
The Board of Directors approves, inter alia, the personnel and remuneration policy for the entire
Group, as well as the general terms and conditions of employment for members of the Group Exec-
utive Board. It sets the remuneration of the Board of Directors and decides on the remuneration of
the CEO as well as the total remuneration for the Group Executive Board. From the 2016 financial
year, the Board of Directors will have to comply with the maximum amounts approved by the
Annual General Meeting for the remuneration to be paid to the Board of Directors and the Group
Executive Board for the financial year in question.
The Compensation Committee handles all business matters of the Board of Directors concerning
remuneration, submits proposals to the Board of Directors in this context, and, within the frame-
work of the approved total remuneration, is empowered to decide upon the remuneration of the
individual Group Executive Board members (with the exception of the CEO). Neither the CEO nor
the other members of the Group Executive Board are entitled to participate in meetings at which
their remuneration is discussed or decided. The conduct of the members of the Board of Directors
with respect to conflicts of interest is defined in section 2.6 of the Organisational Rules.
The decision-making powers are governed by the Articles of Incorporation, the Organisational
Rules and the Regulations of the Compensation Committee. The Articles of Incorporation and the
relevant rules and regulations can be accessed on the Swisscom website under “Basic principles”.
The table below shows the division of responsibilities between the Annual General Meeting, the
Board of Directors and the Compensation Committee.
Remuneration
Committee
Board
of Directors
Annual
General Meeting
See
www.swisscom.ch/
basicprinciples
Subject
Maximum total amounts for remuneration of the Board of Directors
and Group Executive Board
Additional amount for remuneration of newly appointed
members of the Group Executive Board
Principles for performance-related and participation schemes
Personnel and remuneration policy
Principles for benefit plans and social security services
Concept of remuneration to members of the Board of Directors
Equity success and participation plans of the Group
General terms and conditions of the Group Executive Board
Determination of the targets for the variable performance-related salary component
Remuneration of the Board of Directors
Remuneration of the CEO Swisscom Ltd
Total remuneration of the Group Executive Board
V 1
V
V
V
V
V
V
V
V
V
V
V
Remuneration of the members of the Group Executive Board (excl. CEO)
G 5, 6
1 V stands for preparation and proposal to the Board of Directors.
2 A stands for proposal to the Annual General Meeting.
3 G stands for approval.
4 In the framework of the Articles of Incorporation.
5 In the framework of the maximum total remuneration defined by the Annual General Meeting.
6 In the framework of the total remuneration defined by the Board of Directors.
A 2
A
A
G 4
G
G 4
G 4
G 4
G 4
G 5
G 5
G 5
–
G 3
G
G
–
–
–
–
–
–
–
–
–
–
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2.2 Election, composition and modus operandi of the Compensation Committee
The Compensation Committee consists of three to six members. They are elected individually each
year by the Annual General Meeting. If the number of members falls below three, the Board of
Directors appoints the missing member(s) from its midst until the conclusion of the next Annual
General Meeting. The Board of Directors appoints the Chairman of the Compensation Committee,
which constitutes itself. If the Annual General Meeting elects the Chairman of the Board of Direc-
tors to the Compensation Committee, he has no voting rights. He does not participate in meetings
in which discussions take place or decisions are made with regard to his own remuneration. The
CEO, CPO, Head of Strategy & Board Services and Head of Compensation & Benefits attend the
meetings in an advisory capacity, unless agenda items exclusively concern the Board of Directors or
the CEO and CPO themselves, in which case the CEO and CPO are not present. Other members of
the Board of Directors, auditors or experts may also be called upon to attend the meetings in an
advisory capacity. Minutes are kept of the meetings. The meetings of the Compensation Commit-
tee are generally held in February, June and December. Further meetings can be convened if
required. The Chairman reports orally on the activities of the Compensation Committee at the next
meeting of the Board of Directors.
The details are governed by the Articles of Incorporation (Article 6.5), the Organisational Rules of
the Board of Directors and the Regulations of the Compensation Committee. The Articles of Incor-
poration and the relevant rules and regulations can be accessed on the Swisscom website under
“Basic principles”.
The members of the Compensation Committee neither work nor have worked for Swisscom in an
executive capacity, nor do they maintain any significant commercial links with Swisscom Ltd or the
Swisscom Group. Customer and supplier relationships exist between the Swiss Confederation and
Swisscom. Details of these are given in Note 37 to the consolidated financial statements.
The following table gives an overview of the composition of the Committee, the Committee meetings,
conference calls and circular resolutions held or taken in 2015.
Meetings
Conference calls
Circular resolutions
See
www.swisscom.ch/
basicprinciples
See report
Page 208
Total
Average duration (in hours)
Participation:
Barbara Frei, Chairwoman
Torsten Kreindl
Theophil Schlatter
Hans Werder 1
Hansueli Loosli 2
1 Representative of the Confederation.
2 Participation without voting rights.
3
1:15
3
3
3
3
3
–
–
–
–
–
–
–
–
–
–
–
–
–
–
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3 Remuneration paid to the Board of Directors
3.1 Principles
The remuneration system for the members of the Board of Directors is designed to attract and
retain experienced and motivated individuals for the Board of Directors’ function. It also seeks to
align the interests of the members of the Board of Directors with those of the shareholders. The
remuneration is commensurate with the activities and level of responsibility of each member and
reflects the normal market remuneration for comparable functions. The basic principles regarding
the remuneration of the Board of Directors and the allocation of equity shares are set out in the
Articles of Incorporation (Articles 6.4 and 8.1), which can be accessed on the Swisscom website
under “Basic principles”.
The remuneration is made up of a Director’s fee related to the member’s function, meeting atten-
dance fees as well as pension fund and any fringe benefits. No variable performance-related emol-
uments are paid. The members of the Board of Directors are obligated to draw a portion of their fee
in the form of equity shares and to comply with the requirements on minimum shareholdings, thus
ensuring they directly participate financially in the performance of Swisscom’s shares. The remu-
neration is reviewed every December for the following year for ongoing appropriateness. In Decem-
ber 2014, the Board of Directors opted not to adjust its remuneration for the 2015 financial year.
The Board of Directors judged the appropriateness of the remuneration as part of a discretionary
decision based on the publicly accessible study published in 2014 by ethos, the Swiss Foundation
for Sustainable Development. This study provides information for the 2013 financial year on the
remuneration of the management of Switzerland’s 100 largest listed companies.
3.2 Remuneration components
Director’s fee
The Director’s fee is made up of a basic emolument and functional allowances as compensation for
the individual functions. The basic emolument for all members of the Board of Directors excluding
employee social insurance contributions is CHF 120,000 (net).
The functional allowances amount to CHF 265,000 net for the Chairman, CHF 20,000 net each for
the Vice Chairman and the Chairmen of the Finance and Compensation Committees, CHF 50,000
net for the Chairman of the Audit Committee, and CHF 40,000 net for the representative of the
Swiss Confederation. Remuneration of CHF 10,000 net is awarded for membership in a standing
committee. No functional allowance is paid for participation in ad-hoc committees appointed on a
case-by-case basis.
Under the Management Incentive Plan, the members of the Board of Directors are obligated to
draw 25% of their Director’s fee in the form of shares, with Swisscom adding a 50% top-up to the
amount invested in shares. In this manner, the compensation (excluding meeting attendance fees,
pension fund benefits and fringe benefits) is made up of a two-thirds cash portion and a one-third
equity share portion. The amount of the share purchase obligation can vary in the case of members
who join, leave, assume or give up a function during the year. Shares are allocated on the basis of
their value accepted for tax purposes, rounded up to the next whole number of shares, and are
subject to a blocking period of three years. The shares, which are allocated in April of each reporting
year in respect of the reporting year, are recorded at market value on the date of allocation. The
share-based compensation is augmented by a factor of 1.19 in order to take account of the differ-
ence between the tax value and the market value. Further information on the Management
Incentive Plan can be found in Note 11 to the consolidated financial statements. In April 2015,
1,302 shares were allocated to the members of the Board of Directors (prior year: 1,374 shares) with
a tax value of CHF 473 per share (prior year: CHF 449). Their market value was CHF 563 (prior year:
CHF 534.50) per share.
Meeting attendance fees
For meetings, attendance fees of CHF 1,250 net are paid for each full day and CHF 750 net for each
half-day.
See
www.swisscom.ch/
basicprinciples
See report
Page 171
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Pension fund and fringe benefits
Swisscom assumes the full costs of social insurance, in particular old-age and survivors’ insurance
and unemployment insurance, for the members of the Board of Directors. The disclosed remuner-
ation paid to the Members of the Board of Directors includes the employee’s share of social security
contributions. The employer’s share of contributions is disclosed separately but included in total
remuneration.
With regards to the disclosure of services rendered, non-cash benefits and expenses a tax based
point of view is taken. No significant non-cash benefits are paid nor services rendered. Out-of-
pocket expenses are reimbursed on the basis of actual costs incurred. Accordingly, neither services
rendered and non-cash benefits nor expenses are included in the reported remuneration.
3.3 Total remuneration
Total remuneration paid to the individual members of the Board of Directors for the financial years
2014 and 2015 is presented in the tables below, broken down into individual components. The
increase in total remuneration in 2015 was due to a higher number of meetings held over two days.
2015, in CHF thousand
Hansueli Loosli
Frank Esser
Barbara Frei
Hugo Gerber 1
Michel Gobet
Torsten Kreindl
Catherine Mühlemann
Theophil Schlatter
Hans Werder
Total remuneration to members
of the Board of Directors
Base salary
and functional allowances
Cash
remuneration
Share-based
payment
Meeting
attendance fees
Employer
contributions
to social security
Total 2015
330
104
120
111
104
127
104
167
142
196
62
71
62
62
75
62
99
84
34
23
23
28
22
24
23
28
28
31
11
12
12
11
13
11
17
12
591
200
226
213
199
239
200
311
266
1,309
773
233
130
2,445
1 The cash remuneration (including meeting attendance fees) of CHF 8,500 for the mandate
as member of the Board of Directors of Worklink AG has been included.
2014, in CHF thousand
Hansueli Loosli
Frank Esser 1
Barbara Frei
Hugo Gerber 2
Michel Gobet
Torsten Kreindl
Catherine Mühlemann
Richard Roy 3
Theophil Schlatter
Hans Werder
Base salary
and functional allowances
Cash
remuneration
Share-based
payment
Meeting
attendance fees
Employer
contributions
to social security
Total 2014
330
69
114
111
104
127
104
48
162
142
195
57
71
61
61
75
61
7
99
84
35
15
22
26
22
26
21
8
26
25
31
8
12
11
11
13
11
4
16
11
591
149
219
209
198
241
197
67
303
262
Total remuneration to members
of the Board of Directors
1,311
771
226
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2,436
1 Elected as of 7 April 2014.
2 The cash remuneration (including meeting attendance fees) of CHF 8,500 for the mandate
as member of the Board of Directors of Worklink AG has been included.
3 Resigned as of 7 April 2014.
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3.4 Director’s fee and meeting attendance fees from 2016
The Board of Directors will set an example within the framework of the measures aimed at increas-
ing efficiency and reduce its remuneration from 1 January 2016. The basic emolument for all mem-
bers of the Board of Directors (excluding employee social insurance contributions) will now be
CHF 110,000 net (previously CHF 120,000). The functional allowance for the Chairman will now be
CHF 255,000 net (previously CHF 265,000). For meetings, attendance fees of CHF 1,100 net (previ-
ously CHF 1,250) will now be paid for each full day and CHF 650 net (previously CHF 750) for each
half-day.
3.5 Minimum shareholding requirement
Since 2013, the members of the Board of Directors have been required to maintain a minimum
shareholding equivalent to one annual emolument (basic emolument plus functional allowance).
The members of the Board of Directors have four years to build up the required minimum share-
holding, in the form of the blocked shares paid as part of remuneration and, if necessary, through
share purchases on the open market. Compliance with the shareholding requirement is reviewed
annually by the Compensation Committee. If a member’s shareholding falls below the minimum
requirement due to a drop in the share price, the difference must be made up by no later than the
time of the next review. In justified cases such as personal hardship or legal obligations, the Chair-
man of the Board of Directors can approve individual exceptions at his discretion.
3.6 Shareholdings of the members of the Board of Directors
Blocked and non-blocked shares held by members of the Board of Directors and/or related parties
as at 31 December 2014 and 2015 are listed in the table below:
Number
Hansueli Loosli
Frank Esser 1
Barbara Frei
Hugo Gerber
Michel Gobet
Torsten Kreindl
Catherine Mühlemann
Theophil Schlatter
Hans Werder
Total shares of the members of the Group Executive Board
1 Elected as of 7 April 2014.
31.12.2015
31.12.2014
2,012
205
528
1,233
1,600
1,322
1,223
1,054
982
10,159
1,682
101
409
1,129
1,496
1,195
1,119
887
839
8,857
No share of the voting rights of any person required to make disclosure thereof exceeds 0.1% of the
share capital.
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4 Remuneration paid to the Group Executive Board
4.1 Principles
The remuneration policy of Swisscom applicable to the Group Executive Board is designed to
attract and retain highly skilled and motivated specialists and executive staff over the long term
and provide an incentive to achieve a lasting increase in the enterprise value. It is systematic, trans-
parent and long-term oriented and is predicated on the following principles:
> Total remuneration is competitive and is in an appropriate relation to the market as well as the
internal salary structure.
> Remuneration is based on performance in line with the results achieved by Swisscom and the
contribution made to results by the area for which the member of the Group Executive Board is
responsible.
> Through direct financial participation in the performance of Swisscom’s shares, the interests of
management are aligned with the interests of shareholders.
The remuneration of the Group Executive Board is a balanced combination of fixed and variable
salary components. The fixed component is made up of a base salary, fringe benefits (primarily use
of a company car) and pension benefits. The variable remuneration includes a performance-related
component settled in cash and shares.
The members of the Group Executive Board are required to hold a minimum shareholding, which
strengthens their direct financial participation in the medium-term performance of Swisscom’s
share and thus aligns their interests with those of shareholders. To facilitate compliance with the
minimum shareholding requirement, Group Executive Board members have the opportunity to
draw up to 50% of the variable performance-related component of their salary in shares.
The basic principles regarding the performance-related remuneration and the profit and participa-
tion plans of the Group Executive Board are set out in the Articles of Incorporation (Article 8.1),
which can be accessed on the Swisscom website under “Basic principles”.
Remuneration
Assets
See
www.swisscom.ch/
basicprinciples
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Instruments
Fixed remuneration
Base salary
Pension benefits
Fringe benefits
Variable remuneration
Performance-related
component in cash
and shares
Shareholding
requirement
Requirement to hold a
minimum amount of
Swisscom shares
Determining factors
Function, experience
and qualifications,
Market
Achievement of
annual performance
objectives
Long-term
growth of
enterprise value
Purpose
Employee attraction,
employee retention
and
risk protection
Focus on annual
objectives and long-term
business success
Alignment with
shareholders interests
As a rule, the Compensation Committee reviews individual remuneration paid to members of the
Group Executive Board every three years of employment. The Compensation Committee decides at
its discretion on the level of remuneration, taking into consideration the external market value of
the function in question, the internal salary structure and individual performance.
For the purpose of assessing market values, Swisscom regularly takes part in market comparisons
carried out by renowned consultancy firms. In the year under review, Swisscom referred to two
comparative studies: the “Swiss Headquarters Executive Total Compensation Measurement Study”
by Aon Hewitt covers 78 Swiss companies and international groups in all sectors with global or
regional headquarters in Switzerland, average revenues of CHF 2.4 billion and an average workforce
of 6,500. The international “European Executive Survey”, also produced by Aon Hewitt, covers
37 European groups, mainly telecommunications companies, with average revenues of around
CHF 30 billion and an average workforce of 73,000 (FTEs). Due to their numerous reference compa-
nies, both studies provide the basis for a representative comparison. In the evaluation of these
studies, Swisscom takes into account the sector as well as the extent of responsibility in terms of
revenue, number of employees and international scope. During the reporting year, Swisscom
adjusted the remuneration of two Group Executive Board members to reflect these benchmarks,
to take account of the performance of these members in partially extended functions and to
ensure a salary that is in line with the market. The second stage in a salary increase granted to one
member in the prior year as of 1 April 2014 and 1 April 2015 was also implemented.
4.2 Remuneration components
Base salary
The base salary is the remuneration paid according to the function, qualifications and performance
of the individual member of the Group Executive Board. It is determined based on a discretionary
decision taking into account the external market value for the function and the salary structure for
the Group’s executive management. The base salary is paid in cash.
Performance-related salary component
The members of the Group Executive Board are entitled to a variable, performance-related salary
component which represents 70% of the base salary if objectives are achieved (target bonus). The
amount of the performance-related component paid out depends on the extent to which the tar-
gets are achieved, as set by the Compensation Committee, taking into account the performance
evaluation by the CEO. If targets are exceeded, up to 130% of the target bonus may be paid. The
maximum performance-related salary component is thus limited to 91% of the base salary. This
ensures that the maximum performance-related salary component does not exceed the annual
base salary, even taking account of the market value of the component paid in shares.
Targets for the variable performance-related component
The targets underlying the variable performance-related component are adopted annually in
December for the following year by the Board of Directors following a proposal submitted by the
Compensation Committee. The targets relevant to the reporting year remained largely unchanged.
The targets are based on the Swisscom Group’s budget figures for 2015.
All members of the Group Executive Board are measured against targets at the levels “Group”,
“Customers” and “Segments”. Group targets consist of financial targets. Customer targets for the
reporting year are measured using the Net Promoter Score – a recognised indicator of customer
loyalty – taking into consideration the customer group for which the Group Executive Board mem-
ber is responsible. Further information on customer satisfaction can be found in the Management
Commentary.
Segment targets are tailored to the relevant function of each Group Executive Board member and
consist of financial and non-financial targets. These also include financial targets for the Italian
subsidiary Fastweb S.p.A., on which the Group Board members delegated to Fastweb’s Boards of
Directors are measured since the financial year under review. Swisscom’s target structure aims to
strike a balance between financial performance and market performance, taking into account the
specific area of responsibility of the individual Group Executive Board member.
See report
Page 54
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The following table illustrates the target structure valid for the CEO and other Group Executive
Board members in the year under review, showing the three target levels, individual targets and the
respective weighting.
Target levels
Objectives
Group
Net revenue
EBITDA margin
Operating free cash flow
Customers
Net promoter score
Segments
Segment targets
Total
Weighting of targets level
CEO
Weighting of targets level
of other members of the
Group Executive Board
18%
18%
24%
30%
10%
100%
12–18%
12–18%
16–24%
25%
15–35%
100%
Achievement of targets
The Compensation Committee determines the level of target achievement in the following year
once the consolidated financial statements become available. Its decision is based on a quantita-
tive assessment of the extent to which targets have been met using a scale for the overachieve-
ment and underachievement of each target. In determining the level of target achievement, the
Compensation Committee also has a degree of discretion in assessing the effective management
performance, allowing special factors such as fluctuations in exchange rates to be taken into
account. Based on the level of target achievement, the Compensation Committee submits a pro-
posal for approval to the Board of Directors for the amount of the performance-related salary com-
ponent to be paid to the Group Executive Board and the CEO.
In the year under review, the financial Group targets were met. Depending on the segment, the
customer objectives were in some cases not fully achieved and in some cases exceeded. The other
targets of the segments were largely achieved and partially exceeded. The resulting payment of the
performance-related component is 99% for the CEO and between 95% and 104% of the target
bonus for the other members of the Group Executive Board.
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See report
Page 171
Payment of the variable performance-related component
The variable performance-related component is paid in April of the following year, with 25% being
paid in the form of Swisscom shares, in accordance with the Management Incentive Plan. Group
Executive Board members have an option to increase this share up to a maximum of 50%. The
remaining portion of the performance-related component is settled in cash. In the event of a
departure during the course of the year, the payment of the performance-related component for
the current year is generally made in full in cash. The decision of what percentage of the variable
performance-related salary component is to be drawn in the form of shares must be communi-
cated prior to the end of the reporting year, but no later than in November following publication of
the third-quarter results. In the year under review, two members of the Group Executive Board
opted for a higher share component. The shares are allocated on the basis of their tax value,
rounded up to whole numbers of shares, and are subject to a three-year blocking period. The share-
based remuneration disclosed in the year under review is augmented by a factor of 1.19 in order to
take account of the difference between the market value and the tax value. The market value is
determined as of the date of allocation. Shares in respect of the current year are allocated in
April 2016. Further information on the Management Incentive Plan can be found in Note 11 to the
consolidated financial statements.
In April 2015, a total of 1,268 shares (2013: 1,599 shares) with a tax value of CHF 473 (prior year:
CHF 449) per share and a market value of CHF 563 (prior year: CHF 534.50) per share were allocated
for the 2014 financial year to the members of the Group Executive Board.
Restricted share plan
The restricted share plan serves to support the recruitment and retention of employees in key posi-
tions. It can also be utilised as a remuneration component for members of the Group Executive Board.
Under this plan, the Board of Directors can, where necessary, pay part of the remuneration in the form
of restricted share units. These shares must be earned over a three year vesting period.
Swisscom has so far not allocated any restricted share units to members of the Group Executive Board.
Pension fund and fringe benefits
The members of the Group Executive Board, like all eligible employees in Switzerland, are insured
against the risks of old age, death and disability through the comPlan pension plan (see pension
fund regulations at www.pk-complan.ch). The disclosed pension benefits (amounts which give rise
to or increase pension entitlements) encompass all savings, guarantee and risk contributions paid
by the employer to the pension plan. They also include the pro rata costs of the AHV bridging pen-
sion paid by comPlan in the event of early retirement and the premium for the supplementary life
insurance concluded for Swisscom management staff in Switzerland.
With regards to the disclosure of services rendered and non-cash benefits and expenses, these are
dealt with from a tax point of view. The members of the Group Executive Board are entitled to the
use of a company car. The disclosed services rendered and non-cash benefits therefore include an
amount for private use of the company car. Out-of-pocket expenses are reimbursed on a lump-sum
basis in accordance with expense reimbursement rules approved by the tax authorities, and other
expenses are reimbursed on an actual cost basis. They are not included in the reported remuneration.
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4.3 Total remuneration
The following table shows total remuneration paid to the members of the Group Executive Board
for the 2015 and 2014 financial years, broken down into individual components and including the
highest amount paid to one member. In the year under review, the variable performance-related
salary component (CHF 2,810 thousand in total) was 74.4% of the base salary (CHF 3,775 thousand
in total). The total remuneration paid to the highest-earning member of the Group Executive Board
(CEO, Urs Schaeppi) increased by 3.3% compared to the prior year. This is primarily attributable to
higher age-related occupational pension plan contributions as well as the choice of a higher pro-
portion of shares in the performance-related component. The increase in total remuneration paid
to the Group Executive Board is primarily attributable to the salary increases granted for three
members of the Group Executive Board in the year under review as well as the age-related increase
in the level of retirement provision contributions for three members of the Group Executive Board.
In CHF thousand
Fixed base salary paid in cash
Variable earnings-related remuneration paid in cash
Variable earnings-related remuneration paid in shares 1
Service-related and non-cash benefits
Employer contributions to social security 2
Retirement benefits
Total remuneration to members of the Group Executive Board
Benefits paid following retirement from Group Executive Board 3
Total remuneration to members of the Group Executive Board
including benefits paid following retirement
from Group Executive Board
Total
Group
Executive Board
2015
Total
Group
Executive Board
2014
Thereof
Urs Schaeppi
2015
Thereof
Urs Schaeppi
2014
3,775
1,792
1,018
85
538
816
8,024
–
3,622
1,969
712
60
481
696
7,540
252
882
336
327
17
126
144
1,832
–
882
463
184
18
116
110
1,773
–
8,024
7,792
1,832
1,773
1 The shares are reported at market value and are blocked from sale for three years.
2 Employer contributions to social security (AHV, IV, EO and FAK, incl. administration costs, and daily sickness benefits and accident insurance)
are included in the total remuneration.
3 “Benefits paid following departure from the Group Executive Board” indicates the contractually stipulated remuneration
paid to those stepping down from the Group Executive Board in the respective year under review that were paid during
the notice period up to the date of departure This amount includes the social security contributions made by the employer
as well as retirement benefits.
4.4 Minimum shareholding requirement
Since 2013, the members of the Group Executive Board have been required to hold a minimum
amount of Swisscom shares. The minimum shareholding to be held by the CEO shall be equivalent
to two years’ basic salary. The remaining members shall maintain a shareholding equivalent to one
year’s basic salary. The members of the Group Executive Board have four years to build up the
required minimum shareholding in the form of the blocked shares paid as part of remuneration
and, if applicable, through share purchases on the open market. Compliance with the shareholding
requirement is reviewed annually by the Compensation Committee. If a member’s shareholding
falls below the minimum requirement due to a drop in the share price or a salary adjustment, the
difference must be made up by no later than the time of the next review. In justified cases such as
personal hardship or legal obligations, the Chairman of the Board of Directors can approve individ-
ual exceptions at his discretion.
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4.5 Shareholdings of the members of the Group Executive Board
Blocked and non-blocked shares held by members of the Group Executive Board or related parties
as at 31 December 2015 and 2014 are listed in the table below:
Number
Urs Schaeppi (CEO)
Mario Rossi
Hans C. Werner
Marc Werner 1
Christian Petit 2
Roger Wüthrich-Hasenböhler 3
Heinz Herren 3
Total shares of the members of the Board of Directors
1 Joined the Group Executive Board as of 1 January 2014.
2 Rejoined the Group Executive Board as of 1 April 2014.
3 Rejoined the Group Executive Board as of 1 January 2014.
31.12.2015
31.12.2014
2,602
821
571
211
1,525
1,032
1,098
7,860
2,275
634
421
106
1,332
879
1,122
6,769
No share of the voting rights of any person required to make disclosure thereof exceeds 0.1% of the
share capital.
4.6 Employment contracts
The employment contracts of the members of the Group Executive Board are subject to a twelve-
month notice period. No termination benefits are payable in addition to the salary payable for a
maximum of twelve months. The employment contracts stipulate that Swisscom may allow
wrongfully awarded or paid remuneration to expire or reclaim such remuneration. They do not
contain a clause on change of control.
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5 Other remuneration
5.1 Remuneration for additional services
Swisscom may pay remuneration to members of the Board of Directors for assignments in Group
companies and for those performed by order of Swisscom (Article 6.4 of the Articles of Incorpora-
tion). In 2015, Hugo Gerber was the only member to receive remuneration for an additional man-
date for his mandate as a member of the Board of Directors of the Swisscom Group company Work-
link AG. The Director’s fee amounts to CHF 7,500 gross per year. For meetings, attendance fees of
CHF 1,000 gross are paid for each full day and CHF 500 gross for each half-day. The full remunera-
tion is paid in cash. Out-of-pocket expenses are reimbursed on the basis of actual costs incurred.
The remuneration takes into account the activities and level of responsibility. It is determined by
the Board of Directors of Worklink AG based on a discretionary decision and reviewed every two
years for ongoing appropriateness.
The members of the Group Executive Board are not entitled to separate remuneration for any
directorships they hold either within or outside the Swisscom Group.
5.2 Remuneration for former members of the Board of Directors or Group Executive Board
and related parties
In the year under review, no compensation was paid to former members of the Board of Directors
or the Group Executive Board in connection with their earlier activities as a member of a governing
body of the company and/or which are not at arm’s length. There were also no payments made to
individuals who are closely related to any member of the Board of Directors or the Group Executive
Board which are not at arm’s length.
5.3 Loans and credits granted
Swisscom Ltd has no statutory basis for the granting of loans, credit facilities and pension benefits
apart from the retirement benefits paid to the members of the Board of Directors and Group
Executive Board.
In the 2015 financial year, Swisscom has granted no guarantees, loans, advances or credit facilities
of any kind either to former or current members of the Board of Directors or related parties, or to
former or current members of the Group Executive Board or related parties. Nor are there any
receivables of any kind outstanding.
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Report of the Statutory Auditor
Report of the Statutory Auditor on the Remuneration Report to the General Meeting of
Shareholders of Swisscom Ltd, Ittigen (Berne)
Report of the Statutory Auditor on the remuneration
We have audited the accompanying Remuneration Report dated 31 December 2015 of Swisscom Ltd
for the year ended 31 December 2014. The audit was limited to the information according to articles
14–16 of the Ordinance against Excessive compensation in Stock Exchange Listed Companies
contained in the sections 3.3, 4.3 and 5.1 to 5.3 on pages 122 to 134 of the Remuneration Report.
Responsibility of the Board of Directors
The Board of Directors is responsible for the preparation and overall fair presentation of the Remu-
neration Report in accordance with Swiss law and the Ordinance against Excessive compensation
in Stock Exchange Listed Companies (Ordinance). The Board of Directors is also responsible for
designing the remuneration system and defining individual remuneration packages.
Auditor’s Responsibility
Our responsibility is to express an opinion on the accompanying Remuneration Report. We conducted
our audit in accordance with Swiss Auditing Standards. Those standards require that we comply with
ethical requirements and plan and perform the audit to obtain reasonable assurance about whether
the Remuneration Report complies with Swiss law and articles 14–16 of the Ordinance.
An audit involves performing procedures to obtain audit evidence on the disclosures made in the
Remuneration Report with regard to compensation, loans and credits in accordance with articles
14–16 of the Ordinance. The procedures selected depend on the auditor’s judgement, including the
assessment of the risks of material misstatements in the Remuneration Report, whether due to
fraud or error. This audit also includes evaluating the reasonableness of the methods applied to
value components of remuneration, as well as assessing the overall presentation of the Remunera-
tion Report.
We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis
for our opinion.
Opinion
In our opinion, the Remuneration Report for the year ended 31 December 2015 of Swisscom Ltd
complies with Swiss law and articles 14–16 of the Ordinance.
KPMG AG
Hanspeter Stocker
Certified Auditor
Auditor in Charge
Berne, 3 February 2016
Daniel Haas
Certified Auditor
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Over
2,000
Swisscom Friends
help their neighbours with
technical issues. The service’s
recommendation rate is 98%.
“Together with my colleagues, I am
pleased to have been able to bring
the idea of a new type of customer
service platform to fruition at
Swisscom. Swisscom Friends off ers
quick neighbourly help for carefree
interaction in the digital world.
With over 1,000 interventions per
month, it is clear that Swisscom
Friends has developed into a
successful service. “
Lukas Peter
Initiator Swisscom Friends
Financial Statements
Through targeted
investments
we are providing
the very best
infrastructure
for our customers.
Consolidated
fi nancial statements
140 Consolidated income statement
141 Consolidated statement of comprehensive income
142 Consolidated balance sheet
143 Consolidated statement of cash fl ows
144 Consolidated statement of changes in equity
145 Notes to the consolidated fi nancial statements
1 General information
2 Basis of preparation
3 Summary of signifi cant accounting policies
4 Signifi cant accounting judgments, estimates and assumptions
in applying accounting policies
5 Business combinations and disposal of subsidiaries
6 Segment information
7 Net revenue
8 Goods and services purchased
9 Personnel expense
10 Post-employment benefi ts
11 Share-based payments
12 Other operating expense
13 Capitalised costs of self-constructed assets and other income
14 Financial income and fi nancial expense
15 Income taxes
16 Earnings per share
17 Cash and cash equivalents
18 Trade and other receivables
19 Other fi nancial assets
20 Inventories
21 Other non-fi nancial assets
22 Non-current assets held for sale
23 Property, plant and equipment
24 Goodwill and other intangible assets
25 Investments in associates
26 Financial liabilities
27 Trade and other payables
28 Provisions
29 Contingent liabilities and contingent assets
30 Other non-fi nancial liabilities
31 Additional information concerning equity
32 Dividends
33 Financial risk management and supplementary disclosures regarding
fi nancial instruments
34 Supplementary information on the statement of cash fl ows
35 Future commitments
36 Research and development
37 Related parties
38 Service concession agreements
39 Events after the balance sheet date
40 List of Group companies
212 Report of the Statutory Auditor
Financial statements
of Swisscom Ltd
214 Income statement
215 Balance sheet
216 Notes to the fi nancial statements
1 General information
2 Summary of signifi cant accounting policies
3 Disclosures on balance sheet and income statement positions
221 Proposed appropriation of retained earnings
222 Report of the Statutory Auditor
Consolidated financial statements
Consolidated income statement
In CHF million, except for per share amounts
Net revenue
Goods and services purchased
Personnel expense
Other operating expense
Capitalised cost of self-constructed assets and other income
Note
6, 7
8
9, 10, 11
12
13
Operating income before depreciation, amortisation and impairment losses (EBITDA)
Depreciation, amortisation and impairment losses on tangible and intangible assets
23, 24
Operating income (EBIT)
Financial income
Financial expense
Share of results of associates
Income before income taxes
Income tax expense
Net income
Share of net income attributable to equity holders of Swisscom Ltd
Share of net income attributable to non-controlling interests
Basic and diluted earnings per share (in CHF)
14
14
25
15
16
2015
2014
11,678
11,703
(2,342)
(3,019)
(2,697)
478
4,098
(2,086)
2,012
43
(315)
23
1,763
(401)
1,362
1,361
1
26.27
(2,369)
(2,751)
(2,540)
370
4,413
(2,091)
2,322
112
(372)
26
2,088
(382)
1,706
1,694
12
32.70
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Consolidated statement
of comprehensive income
In CHF million
Net income
Note
2015
2014 1
1,362
1,706
Other comprehensive income
Actuarial gains and losses from defined benefit pension plans
Income tax expense
Items that will not be reclassified to income statement, net of tax
Foreign currency translation adjustments of foreign subsidiaries
Change in fair value of available-for-sale financial assets
Gains and losses from available-for-sale financial assets transferred to income statement
Change in fair value of cash flow hedges
Gains and losses from cash flow hedges transferred to income statement
Income tax expense
Items that are or may be reclassified subsequently to income statement, net of tax
Other comprehensive income
Comprehensive income
Share of comprehensive income attributable to equity holders of Swisscom Ltd
Share of comprehensive income attributable to non-controlling interests
10, 31
15, 31
31
31
31
31
31
15, 31
(393)
80
(313)
(194)
4
(6)
(12)
11
53
(144)
(457)
905
904
1
(1,128)
238
(890)
(46)
–
–
10
5
12
(19)
(909)
797
786
11
1 The comprehensive income 2014 has been adjusted retroactively after completion of the definitive purchase price allocation of
PubliGroupe SA acquired in September 2014. See Note 5.
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Consolidated balance sheet
In CHF million
Assets
Cash and cash equivalents
Trade and other receivables
Other financial assets
Inventories
Current income tax assets
Other non-financial assets
Non-current assets held for sale
Total current assets
Property, plant and equipment
Goodwill
Other intangible assets
Investments in associates
Other financial assets
Deferred tax assets
Other non-financial assets
Total non-current assets
Total assets
Liabilities and equity
Financial liabilities
Trade and other payables
Current income tax liabilities
Provisions
Other non-financial liabilities
Total current liabilities
Financial liabilities
Defined benefit obligations
Provisions
Deferred tax liabilities
Other non-financial liabilities
Total non-current liabilities
Total liabilities
Share capital
Capital reserves
Retained earnings
Other reserves
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Share of equity attributable to equity holders of Swisscom Ltd
Share of equity attributable to non-controlling interests
Total equity
Total liabilities and equity
Note
31.12.2015
31.12.2014 1
17
18
19
20
15
21
22
23
24
24
25
19
15
21
26
27
15
28
30
26
10
28
15
30
31
31
324
2,535
85
174
21
238
–
3,377
9,855
5,161
1,861
223
238
354
80
302
2,586
40
149
17
252
109
3,455
9,720
4,983
1,921
182
226
417
57
17,772
21,149
17,506
20,961
1,195
1,768
146
351
693
4,153
7,398
2,919
788
290
359
11,754
15,907
52
136
6,783
(1,734)
5,237
5
5,242
21,149
1,580
1,876
172
107
718
4,453
7,024
2,432
820
371
375
11,022
15,475
52
136
6,885
(1,590)
5,483
3
5,486
20,961
1 The balance sheet at 31 December 2014 has been adjusted retroactively after completion of the definitive purchase price allocation of
PubliGroupe SA acquired in September 2014. See Note 5.
Consolidated statement
of cash flows
In CHF million
Net income
Share of results of associates
Income tax expense
Depreciation, amortisation and impairment losses
Expense for share-based payments
Gain on sale of property, plant and equipment
Loss on disposal of property, plant and equipment
Financial income
Financial expense
Change in operating assets and liabilities
Income taxes paid
Cash flow from operating activities
Note
25
15
23, 24
11
13
12
14
14
34
15
Capital expenditure for tangible and other intangible assets
23, 24, 34
Proceeds from sale of tangible and other intangible assets
Proceeds from sale of non-current assets held for sale
Acquisition of subsidiaries, net of cash and cash equivalents acquired
Proceeds from sale subsidiaries, net of cash and cash equivalents sold
Investments in associates
Purchase of other financial assets
Proceeds from other financial assets
Interest received
Dividends received
Cash flow used in investing activities
Issuance of financial liabilities
Repayment of financial liabilities
Interest paid
Dividends paid to equity holders of Swisscom Ltd
Dividends paid to non-controlling interests
Acquisition of non–controlling interests
Purchase of treasury shares for share-based payments
Other cash flows from financing activities
Cash flow used in financing activities
Net increase (net decrease) in cash and cash equivalents
Cash and cash equivalents at 1 January
Foreign currency translation adjustments in respect of cash and cash equivalents
Cash and cash equivalents at 31 December
22
5
5
25
25
26
26
32
31
11, 31
34
2015
1,362
(23)
401
2,086
2
(27)
10
(43)
315
134
(350)
3,867
(2,427)
61
109
(64)
33
(43)
(93)
34
12
23
(2,355)
1,287
(1,419)
(200)
(1,140)
(7)
(5)
(2)
2
2014
1,706
(26)
382
2,091
5
(60)
11
(112)
372
(213)
(386)
3,770
(2,460)
35
205
(305)
–
(3)
(25)
167
10
30
(2,346)
1,500
(1,765)
(245)
(1,140)
(16)
(162)
(5)
(14)
(1,484)
(1,847)
28
302
(6)
324
(423)
723
2
302
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Consolidated statement
of changes in equity
In CHF million
Note
Share
capital
Capital
reserves
Retained
earnings
Treasury
shares
Balance at 31 December 2013
52
136
Net income
Other comprehensive income
Comprehensive income 1
Dividends paid
Purchase of treasury shares
for share-based payments
Allocation of treasury shares
for share-based payments
Transactions with
non-controlling interests
Balance at 31 December 2014 1
Net income
Other comprehensive income
Comprehensive income
Dividends paid
Purchase of treasury shares
for share-based payments
Allocation of treasury shares
for share-based payments
Transactions with
non-controlling interests
Balance at 31 December 2015
32
31
11, 31
31
32
31
11, 31
–
–
–
–
–
–
–
52
–
–
–
–
–
–
–
52
7,356
1,694
(889)
805
(1,140)
–
–
(136)
–
–
–
–
–
–
–
136
6,885
–
–
–
–
–
–
–
1,361
(313)
1,048
(1,140)
–
–
(10)
136
6,783
Equity
attributable
to equity
Non-
Other holders of controlling
interests
Swisscom
reserves
(1,571)
–
(19)
(19)
5,973
1,694
(908)
786
29
12
(1)
11
Total
equity
6,002
1,706
(909)
797
–
(1,140)
(16)
(1,156)
–
–
–
(5)
5
–
–
(5)
5
(136)
(21)
(157)
(1,590)
5,483
–
1,361
(144)
(144)
(457)
904
3
1
–
1
5,486
1,362
(457)
905
–
(1,140)
(7)
(1,147)
–
–
–
(2)
2
(10)
(1,734)
5,237
–
–
8
5
(2)
2
(2)
5,242
–
–
–
–
–
(5)
5
–
–
–
–
–
–
(2)
2
–
–
1 The comprehensive income 2014 has been adjusted retroactively after completion of the definitive purchase price allocation of
PubliGroupe SA acquired in September 2014. See Note 5.
144
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Notes to the consolidated
financial statements
This financial report is a translation from the original German version. In case of any inconsistency
the German version shall prevail.
1 General information
The Swisscom Group (hereinafter referred to as “ Swisscom”) provides telecommunication services
and is active primarily in Switzerland and Italy. A more detailed description of Swisscom’s business
activities is to be found in Notes 3.16 and 6. The consolidated financial statements as of and for the
year ended 31 December 2015 comprise Swisscom Ltd, the parent company, and its subsidiaries. A
table of the Group subsidiaries is set out in Note 40. Swisscom Ltd is a limited-liability company
incorporated in Switzerland under a private statute and has its registered office in Ittigen (Berne).
Its address is: Swisscom Ltd, Alte Tiefenaustrasse 6, 3048 Worblaufen. Swisscom Ltd is listed on the
SIX Swiss Exchange. As of 31 December 2015, the Swiss Confederation (“Confederation”), as major-
ity shareholder, held 51.0% of the voting rights and issued capital of Swisscom Ltd. The Confedera-
tion is obligated by current law to hold the majority of the capital and voting rights. The Board of
Directors of Swisscom has approved the issuance of these consolidated financial statements on
3 February 2016. The consolidated financial statements must be approved at the Annual General
Meeting of Shareholders of Swisscom Ltd to be held on 6 April 2016.
2 Basis of preparation
The consolidated financial statements of Swisscom have been prepared in accordance with Inter-
national Financial Reporting Standards (IFRS) and in compliance with the provisions of Swiss law.
The reporting period covers twelve months. The consolidated financial statements are presented
in Swiss francs (CHF). Unless otherwise indicated, all amounts are stated in millions of Swiss francs.
The balance sheet is classified according to maturities. Assets and liabilities due within one year are
classified as current. The income statement is classified based upon the nature of the income/
expense. The consolidated financial statements have been prepared on the historical cost basis,
unless a standard or interpretation prescribes another measurement basis for a particular caption
in the consolidated financial statements.
Certain financial-statement captions are measured at fair value. Fair value is the price that would
be received to sell an asset or paid to transfer a liability in an orderly transaction between market
participants at the measurement date. Fair value is determined on the basis of stock exchange
quotations or by using recognised valuation models, such as the discounting of anticipated future
cash flows. Unless otherwise indicated in the notes to the consolidated financial statements, fair
values correspond approximately to the carrying amounts reported in the balance sheet at the
time of preparing the financial statements.
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3 Summary of significant accounting policies
3.1 Consolidation
Subsidiaries
Subsidiaries are all companies over which Swisscom Ltd has the effective ability of controlling their
financial and business policies. Control is generally assumed where Swisscom Ltd directly or indi-
rectly holds the majority of the voting rights or potential voting rights of the company. Companies
acquired and sold are included in consolidation from the date on which they are acquired and
deconsolidated from the date they are disposed of, respectively. Intercompany balances and trans-
actions, income and expenses, shareholdings and dividends as well as unrealised gains and losses
are fully eliminated. Unrealised losses on an asset which has been transferred within the Group
may be an indication of an impairment in value and trigger an impairment test. Non-controlling
interests in subsidiary companies are reported within equity separately from that attributable to
the shareholders of Swisscom Ltd. The non-controlling interests in net income or loss are shown in
the consolidated income statement as a component of the consolidated net income or loss. Move-
ments in shareholdings of subsidiary companies are reported as transactions within equity insofar
as control existed previously and continues to exist. Written put options to owners of non-con-
trolling interests are disclosed as financial liabilities. The balance sheet date for all consolidated
subsidiaries is 31 December. There are no material restrictions on the transfer of funds from the
subsidiaries to the parent company.
Investments in associates
Shareholdings in associates over which Swisscom exercises significant influence but does not have
control are accounted for using the equity method. A significant influence is generally assumed to
exist whenever between 20% and 50% of the voting rights are held. Under the equity method,
investments in associates are initially recognised at their purchase cost at the date of acquisition.
Purchase cost comprises the share of net assets acquired and any applicable goodwill arising. In
subsequent accounting periods, the carrying amount of the investment is adjusted by the share of
current profits and losses together with the share of movements in other equity captions, less the
share of dividends distributed. Unrealised gains and losses from transactions with associates are
eliminated on a pro-rata basis.
3.2 Foreign currency translation
Foreign currency transactions which are not denominated in the functional currency are translated
into the functional currency using the exchange rates prevailing at the dates of the transactions.
Monetary items as of the balance sheet date are translated into the functional currency at the
exchange rate prevailing at the balance sheet date and non-monetary items are translated using
the exchange rate on the date of the transaction. Translation differences are recognised in the
income statement. The consolidated financial statements are presented in Swiss francs. Assets and
liabilities of subsidiaries and associates reporting in a different functional currency are translated at
the exchange rates prevailing on the balance sheet date whereas the income statement and the
cash flow statement are translated at average exchange rates. Translation differences arising from
the translation of net assets and income statements are not taken to income but recorded directly
in equity as part of other comprehensive income. Upon sale of a foreign Group company, the cumu-
lative foreign exchange differences previously included in the foreign currency translation reserve
under equity are taken to income as part of the gain or loss on disposal.
For the consolidated financial statements, the most significant foreign currencies during the
reporting years were translated at the following exchange rates:
Currency
1 EUR
1 USD
Closing rate
Average rate
31.12.2015
31.12.2014
31.12.2013
1.084
0.995
1.202
0.990
1.228
0.890
2015
1.075
0.966
2014
1.213
0.920
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3.3 Cash and cash equivalents
Cash and cash equivalents include cash on hand, sight balances and time deposits with financial
institutions with a maximum term of three months from the acquisition date. This definition is
equally applied for the cash flow statement. Cash and cash equivalents are accounted for at amor-
tised cost.
3.4 Trade and other receivables
Trade and other receivables are measured at amortised cost less impairment losses. Any impair-
ment losses are recorded through the use of valuation allowance accounts. All realised losses lead
to the de-recognition of the related receivable.
Receivables and payables are netted whenever Swisscom has a legal right of set-off as of the bal-
ance sheet date and intends to either settle on a net basis or realise the asset and settle the liability
simultaneously. The right of set-off must exist as of the balance sheet date and it shall be legally
enforceable both in the ordinary course of business as well as in the case of the insolvency of the
contracting party.
3.5 Other financial assets
Other financial assets are classified into the following categories: “at fair value through profit or
loss”, “loans and receivables”, “held-to-maturity” or “available-for-sale”. The classification depends
on the purpose for which the financial asset was acquired. Management determines the classifica-
tion of financial assets at the time of acquisition and reviews the classification as of each balance
sheet date. Trade date accounting is applied for routine purchases and sales of financial assets.
Upon acquisition, financial assets are recognised at their fair values, including directly related trans-
action costs. Transaction costs relating to financial assets at fair value through profit or loss are not
capitalised on acquisition but expensed immediately as incurred. Financial assets are partially or
fully derecognised if Swisscom’s rights to the cash flows arising therefrom have either elapsed or
were transferred and Swisscom is neither exposed to any risks arising from these assets nor has any
entitlement to income from them.
Financial assets at fair value through profit or loss
Financial assets valued at fair value through profit or loss are either held for trading purposes or are
classified as such upon initial recognition. They are measured at their fair value. Any gains or losses
resulting from subsequent re-measurement are taken to income.
Loans and receivables
After their initial recognition at amortised cost, loans and receivables are measured using the effec-
tive interest method. Foreign exchange gains and losses are taken to income. The caption loans and
receivables primarily reflects, in addition to trade receivables, term deposits with original matur-
ities exceeding three months which Swisscom places directly, or through an agent, with the bor-
rower.
Financial assets held to maturity
Held-to-maturity financial assets are fixed-term financial assets for which Swisscom has the ability
and intention to hold to maturity. After their initial recognition at amortised cost, financial assets are
accounted for using the effective interest method less provisions for impairment. Foreign exchange
gains and losses are taken to income. Swisscom has not classified any financial assets in this category.
Available-for-sale financial assets
All other financial assets are classified as available-for-sale. Available-for-sale financial assets are
accounted for at fair value and all unrealised changes in fair value are recorded in equity. Foreign
exchange gains and losses on debt instruments are recognised in the income statement. When
available-for-sale financial assets are sold, impaired or otherwise disposed of, the cumulative gains
and losses since acquisition that had been recognised in equity are reclassified from equity and
recorded as financial income or expense. If the fair value of an unlisted equity instrument cannot
be reliably determined, the instrument is accounted for at cost less provisions for impairment.
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3.6
Inventories
Inventories are measured at the lower of cost and net realisable value. The cost of inventories
includes all costs of acquisition and manufacture as well as other costs incurred in order to bring
the inventories to their present location and condition as intended by management. The cost of
inventories is determined using the weighted average cost method. Valuation allowances are rec-
ognised for inventories that are difficult to sell. Unsaleable inventories are fully written off.
3.7 Property, plant and equipment
Property, plant and equipment is recorded at acquisition or manufacturing cost less accumulated
depreciation/amortisation and impairment losses. In addition to the purchase cost and the costs
directly attributable to bringing the asset to the location and condition necessary for it to be capa-
ble of operating in the manner intended by management, purchase or manufacturing cost also
includes the estimated costs for dismantling and restoration of the site. The manufacturing costs
of self- constructed assets include directly attributable costs as well as indirect costs of material,
manufacture and administration. Borrowing costs are capitalised insofar as they can be allocated
directly to the acquisition or production of a qualifying asset. Costs of replacement, renewal or
renovation of property, plant and equipment are capitalised as replacement investments if a future
inflow of economic benefits is probable and the purchase or manufacturing costs can be measured
reliably. The carrying amount of the parts replaced is de-recognised. Maintenance costs and repairs
which are not capable of being capitalised are expensed. Systematic depreciation/amortisation is
calculated using the straight-line method with the exception of land, which is not depreciated.
The estimated useful lives for the main categories of property, plant and equipment are:
Category
Buildings and leasehold improvements
Cables 1
Ducts 1
Transmission and switching equipment 1
Other technical installations 1
Other installations
1 Technical installations.
Years
10 to 40
30
40
4 to 15
3 to 15
3 to 15
Whenever significant parts of an item of property, plant and equipment comprise individual com-
ponents with differing useful lives, each component is depreciated/amortised separately. The pro-
cess for determining useful estimated lives takes into account the anticipated use by the company,
the expected wear and tear, technological developments as well as empirical values with compara-
ble assets. The estimated useful lives and residual values are reviewed at least annually as of the
balance sheet date and, where necessary, adjusted. Leasehold improvements and installations in
leased premises are amortised on a straight-line basis over the shorter of their estimated useful
lives and the remaining minimum lease term. The carrying amount of an item of property, plant
and equipment is written off on disposal or whenever no future economic benefits are expected
from its use. Gains and losses arising on the disposal of property, plant and equipment are calcu-
lated as the difference between the disposal proceeds and the carrying amount of the item of
property, plant and equipment. They are taken to income and recorded as other income or other
operating expenses.
3.8 Business combinations and goodwill
Business combinations are accounted for using the acquisition method. As of the date of the busi-
ness combination, acquisition costs are recognised at fair value. The purchase consideration
includes the amount of cash paid as well as the fair value of the assets ceded, liabilities incurred or
assumed as well as own equity instruments ceded. Liabilities depending on future events based
upon contractual agreements are recognised at fair value. At the time of acquisition, all identifiable
assets and liabilities that satisfy the recognition criteria are recognised at their fair values. The dif-
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ference between the cost of acquisition and the fair value of the identifiable assets and liabilities
acquired or assumed is accounted for as goodwill after taking into account any non-controlling
interests. Any negative difference, after further review, is expensed directly. Goodwill acquired in
connection with a business combination is recognised under intangible assets. The goodwill is not
amortised on a systematic basis but reviewed for impairment at least annually. When an entity is
disposed of, the carrying amount of the goodwill is derecognised and recorded as a component of
the gain or loss on disposal.
3.9 Other intangible assets
Research and development costs
Research costs are not capitalised but expensed as incurred. Development costs are capitalised as
intangible assets only if they can be identified as an intangible asset which will generate future
economic benefits and the costs of the asset can be determined reliably.
Other intangible assets
Mobile phone licenses, self-developed software as well as other intangible assets are recorded at
purchase or manufacturing cost less accumulated amortisation. Intangible assets resulting from
business combinations, such as brands and customer relationships, are recorded at acquisition cost
corresponding to fair value as of the date of acquisition, less accumulated amortisation. Systematic
amortisation of mobile phone licenses is based on the term of the contract. It begins as soon as the
related network is operational, unless other information is at hand which would suggest the need
to modify the useful life.
Useful lives of other intangible assets
In determining useful estimated lives, the anticipated use by the company, the expected wear and
tear, technological developments as well as empirical values with comparable assets are taken into
account. Systematic amortisation is computed using the straight-line method based on the follow-
ing estimated useful lives:
Category
Software internally generated and purchased
Customer relationships
Brands
Other intangible assets
Years
3 to 7
7 to 11
5 to 10
3 to 16
The estimated useful lives are reviewed at least once per year as of the balance sheet date and,
where necessary, adjusted.
3.10 Non-current assets held for sale
A non-current asset or a disposal group is classified as being held for sale if its carrying amount will
be recovered mainly as a result of a sales transaction and not through continuing use. This condi-
tion is only considered as being met if the non-current asset or disposal group is immediately avail-
able for sale in its present condition and disposal is highly likely. In this respect, it must be assumed
that the disposal process to which management has committed itself will be completed within one
year from the date of such reclassification. Non-current assets or disposal groups that are held for
sale are reported in the balance sheet separately under current assets and liabilities. The assets or
disposal groups are valued at the lower of their carrying amount and fair value less costs of dis-
posal. Impairment losses resulting from the initial classification are recognised in the income state-
ment. Assets classified as held for sale and disposal groups are no longer depreciated or amortised.
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3.11 Impairment losses
Impairment of financial assets
As of each balance sheet date, the carrying amounts of those financial assets for which changes in
fair value are not recognised in the income statement are reviewed for any objective indications of
impairment in value. An impairment loss is recognised where there is objective evidence of impair-
ment, such as where the borrower is in bankruptcy, in default or other significant financial difficul-
ties. The impairment of a financial asset which is recorded at amortised cost is calculated as the
difference between its carrying amount and the present value of estimated future cash flows, tak-
ing into consideration the asset’s original effective interest rate. Available-for-sale financial assets
whose fair value is less than their acquisition cost for a prolonged period or to a significant degree
are considered to be value-impaired. In the event of impairment, the losses are reclassified out of
equity and recognised as financial expense. As of each balance sheet date, significant financial
assets are individually reviewed for impairment. The recording of impairment losses on trade and
other receivables varies as a function of the nature of the underlying transaction either in the form
of specific valuation allowances or as portfolio-based lump-sum valuation allowances which cover
the anticipated default risk. As regards portfolio-based lump-sum valuation allowances, financial
assets are regrouped on the basis of similar credit risk characteristics and reviewed on a collective
basis for impairment in value; where applicable, an allowance is raised. In determining the antici-
pated future cash flows of the portfolio, historic default rates are taken into account in addition to
the contractually agreed payment conditions. Impairment losses on trade and other receivables are
recognised as other operating expenses. Impairment losses on other financial assets are recorded
as financial expense.
Impairment of goodwill
For the purposes of the impairment test, goodwill is allocated to cash-generating units. The impair-
ment test is performed in the fourth quarter after completion of business planning. If there is any
indication during the year that goodwill may be impaired, the cash-generating unit is tested for
impairment at that time. An impairment loss is recognised if the recoverable amount of a cash-
generating unit is lower than its carrying amount. The recoverable amount is the greater of the fair
value less costs to sell and the value in use. The method used to test impairment is described in
Note 24. Any impairment loss on goodwill recognised in prior periods may not be reversed in sub-
sequent periods.
Impairment of property, plant and equipment and other intangible assets
If indications exist that the value of an asset may be impaired, the recoverable amount of the asset
is determined. If the recoverable amount of the asset, which is the greater of the fair value less
costs to sell and the value in use, is less than its carrying amount, the carrying amount is written
down to the recoverable amount.
3.12 Leases
Finance leases
A lease is recorded as a finance lease when substantially all of the risks and rewards incidental to
ownership of an asset are transferred. The asset is initially recorded at the lower of its fair value and
the present value of the minimum lease payments and is amortised over the lesser of the asset’s
useful life and the lease term. The interest component of the lease payments is recognised as inter-
est expense over the lease term using the effective interest method. Leases for land and buildings
are recorded separately if the lease payments can be reliably allocated. Gains on sale-and-leaseback
transactions are deferred and released on a straight-line basis over the lease term as other income.
Losses on sale-and-leaseback transactions are recognised immediately.
Operating leases
Lease arrangements which do not transfer all the significant risks and rewards of ownership are
classified as operating leases. Payments are recorded as other operating expense using the straight-
line method over the lease period. Gains and losses on sale-and-leaseback transactions are recorded
directly in the income statement.
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3.13 Financial liabilities
Financial liabilities are initially measured at fair value less direct transaction costs. In subsequent
accounting periods, they are re-measured at amortised cost using the effective interest method.
3.14 Trade and other payables
Trade and other payables are recorded at amortised cost.
3.15 Provisions
Provisions are raised whenever a legal or de facto liability exists as a result of an occurrence in the
past, an outflow of resources to settle the liability is probable and the amount of the liability can be
estimated reliably. Provisions are discounted if the effect is material.
Provisions for termination benefits
Costs relating to the implementation of personnel downsizing programmes are expensed in the
period when management commits itself to a downsizing plan, it is probable that a liability has
been incurred, the amount thereof can be reliably estimated and the implementation of the pro-
gramme has started or the individuals involved have been advised in sufficient detail as to the main
terms of the downsizing programme. A public announcement and/or communication to personnel
organisations are deemed to be equivalent to commencing the implementation of the programme.
Provisions for dismantling and restoration costs
Swisscom is legally obligated to dismantle transmitter stations and telecommunication installa-
tions located on land belonging to third parties following decommissioning and to restore the
property owned by third parties in the locations where these installations are located to its original
state. The costs of dismantling are capitalised as part of the acquisition costs of the installations
and are amortised over the useful lives of the installations. The provisions are recorded at the pres-
ent value of the aggregate future costs and are reported under long-term provisions. Whenever the
provision is re-measured, the present value of the changes in the liability are either added to or
deducted from the cost of the related capitalised asset. The amount deducted from the cost of the
related capitalised asset shall not exceed its net carrying amount. Any excess is taken directly to the
income statement.
3.16 Segmentation and revenue recognition
General
Net revenue is measured at the fair value of the consideration received less value-added taxes,
price reductions, volume rebates and other reductions in sales proceeds. Revenues are recognised
when it is probable that a future benefit from the transaction will accrue to Swisscom and the
amount can be reliably estimated. When Swisscom acts as principal, revenues are recorded gross.
However, when, from an economic point of view, Swisscom acts only as a broker or agent, revenues
are reported net of related costs. In multi-component contracts, revenue is determined and
reported separately for each identifiable component part. Total consideration for a multi-compo-
nent contract is distributed over the various component parts at fair value on a pro-rata basis.
Services by segments
Residential Customers
The segment Residential Customers comprises mainly connection fees for broadband and TV ser-
vices, fixed-network and mobile phone subscriptions as well as national and international tele-
phone and data traffic for residential customers. The segment also includes value-added services
and the sale of terminal equipment.
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Small and Medium-Sized Enterprises
The segment Small and Medium-Sized Enterprises primarily comprises connection fees for broad-
band services, fixed-network and mobile phone subscriptions as well as national and international
telephone and data traffic for small and medium-sized enterprises. Furthermore, the segment
includes the business with on-line directories and telephone directories.
Enterprise Customers
The segment Enterprise Customers focuses on complete communication solutions for large busi-
ness customers. The product offerings in the field of business ICT infrastructure cover everything
from individual products to complete solutions.
Wholesale
Wholesale comprises mainly the use of Swisscom fixed and mobile networks by other telecommu-
nication service providers and the use of third-party networks by Swisscom. It also includes roam-
ing with foreign operators whose customers use Swisscom’s mobile networks, as well as broad-
band services and regulated products as a result of the unbundling of the “last mile” for other
telecommunication service providers.
IT, Network & Innovation
IT, Network & Innovation is responsible primarily for the planning, operation and maintenance of
Swisscom’s network infrastructure and all IT systems. It is responsible for the development and
production of standardised IT and network services for the entire Group. In addition, IT, Network &
Innovation also includes the support functions Finances, Human Resources and Strategy for
Swisscom Switzerland as well as the management of real estate in Switzerland.
Fastweb
Fastweb is one of the largest providers of broadband services in Italy. Its product portfolio com-
prises voice, data, broadband and TV services as well as video-on-demand for residential and cor-
porate customers. In addition, Fastweb offers mobile phone services on the basis of an MVNO
contract (as a virtual network operator). It also provides comprehensive network services and cus-
tomised solutions.
Other Operating Segments
Other Operating Segments mainly comprises the business area Participations. In addition, the seg-
ment includes the areas of Health and Connected Living. Participations consist principally of the
subsidiaries Billag Ltd, cablex Ltd, and Swisscom Broadcast Ltd. Billag Ltd collects radio and TV
license fees on behalf of the Swiss Confederation. cablex Ltd operates in the field of construction
and maintenance of wired and wireless networks in Switzerland, primarily in the field of telecom-
munication. Swisscom Broadcast Ltd is the leading provider in Switzerland of radio services, of
cross-platform services for customers in the media field and of securitised radio transmissions.
Revenue generated from services
Combined offerings
Swisscom provides bundled service offerings which include internet and TV as well as an optional
fixed-line connection with telephony services. They are all offered on the basis of fixed monthly
subscription charges (flat rate). Revenue is recognised on a straight-line basis over the contractual
term.
Mobile
Mobile phone services encompass basic subscription charges and in addition, domestic and inter-
national mobile phone traffic generated by Swisscom customers in Switzerland or abroad as well
as roaming by foreign operators whose customers use Swisscom’s networks. Mobile services also
include value-added services, data traffic as well as the sale of mobile handsets. Revenue from
mobile telephony is recorded on the basis of the actual minutes used. Swisscom offers subscrip-
tions with a fixed monthly flat-rate fee, the revenue from which is recognised on a straight-line
basis over the term of the contract. Connection fees are deferred and released to income over the
minimum term of the contract on a straight-line basis. If no minimum contract term has been
agreed, revenue is recognised on the date of connection. Roaming services are recorded as revenue
on the basis of the minutes used or the agreed contractual rates at the time the service is provided.
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Revenue from roaming services with other telecommunication service providers is recorded gross.
Value-added services as well as text or multimedia news and the sale of mobile handsets are rec-
ognised as revenue at the time the service is provided.
If a mobile handset is sold as a part of a bundled offering with a subscription, it is treated as a
multi-component transaction. The price of the entire multi-component transaction is spread on a
pro-rata basis over the various component parts on the basis of the respective individual sales
prices thereof. In this respect, the revenue to be recognised for each individual component is lim-
ited by that part of the total consideration for the multi-component transaction whose payment is
not dependent on the provision of additional services.
Fixed networks
Fixed-network services encompass primarily connection fees as well as national and international
telephony traffic for residential and business customers, leased lines, the use of Swisscom’s fixed
network by other telecommunication service providers, payphone services, operator services as
well as the business with prepaid calling cards and the sale of terminal equipment. Installation and
connection fees are deferred and released to income over the minimum term of the contract on a
straight-line basis. If no minimum contract term has been agreed, the revenue is recorded on the
date of installation or connection. Revenue from telephony services is recorded at the time the calls
are made. Revenue from the sale of prepaid call cards is deferred and released to income as and
when actual minutes are used or when the cards expire. Revenue from leased lines is recorded on
a straight-line basis over the duration of the contract. Revenue arising from the sale of terminal
equipment is recorded at the time of delivery.
Broadband
Broadband services include the range of broadband access lines offered to residential and corpo-
rate customers as well as broadband access lines for wholesale customers. Revenues in connection
with the provision of these services are deferred and released to income over the minimum con-
tract term on a straight-line basis. If no minimum contract term has been agreed, the revenue is
recognised on the date of installation or connection.
TV
In the TV sector, revenue is generated from the range of digital TV services and video-on-demand.
Revenue from TV services contains non-recurring installation and connection charges and recur-
ring subscription fees. Installation and connection fees related to installations are deferred and
released to income over the minimum contract term on a straight-line basis. If no minimum con-
tract term has been agreed upon, the revenue is recorded on the date of installation or connection.
Communication and IT solutions
Services in the field of communication and IT solutions primarily include consultancy services as
well as the implementation, maintenance and operation of communication infrastructures. Fur-
thermore, they include applications and services as well as the integration, operation and mainte-
nance of data networks and outsourcing services. Revenues from customer-specific construction
contracts are accounted for using the percentage-of-completion method which is based on the
ratio of costs incurred to-date to the estimated total costs. Revenue for long-term outsourcing
contracts is recorded based on the volume of services provided to the customer. Start-up costs
relating to and the integration of new outsourcing transactions are capitalised as other assets and
amortised on a straight-line basis over the duration of the contract. Revenue from maintenance is
recorded evenly over the term of the maintenance contracts.
3.17 Subscriber acquisition and loyalty-programme costs
Swisscom pays commissions to dealers for the acquisition and retention of Swisscom customers.
The commission payable is dependent on the type of subscription. Subscriber acquisition and loy-
alty-programme costs are expensed immediately, since these costs do not meet the criteria for the
recognition of an intangible asset.
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3.18 Post-employment benefits
Defined benefit obligations and the related pension expense are determined on an actuarial basis
using the projected unit credit method. This reflects, inter alia, the number of years of service com-
pleted by employees through the date of measurement and the assumptions made concerning
future salary growth. The latest actuarial valuation was undertaken as at 31 December 2015. Cur-
rent pension entitlements are charged to income in the period in which they arise. Actuarial gains
and losses are recorded in full under other comprehensive income in the reporting period in which
they arise.
3.19 Share-based payments
The cost of shares issued to employees, members of the Group Executive Board and of the Board of
Directors is equal to the fair value of the shares at the date of issuance. The related costs are recorded
as personnel expense in the period in which the entitlement arose.
3.20 Income taxes
Income taxes encompass all current and deferred taxes which are based on income. Taxes which are
not based on income, such as taxes on real estate and on capital are recorded as other operating
expenses. Deferred taxes are computed using the balance sheet liability method whereby deferred
taxes are recognised in principle on all temporary differences. Temporary differences arise from dif-
ferences between the carrying amount of a balance sheet position in the consolidated financial
statements and its value as reported for tax purposes and which will reverse in future periods. The
tax rate used to determine the amount of deferred taxes is that which is expected to apply when the
temporary difference reverses based on the tax rates which are in force or announced as of the bal-
ance sheet date. Deferred tax assets are only recognised as assets to the extent that it is probable
that they can be offset against future taxable income. Income tax liabilities on undistributed profits
of Group companies are only recognised if the distribution of profits is to be made in the foreseeable
future. Current and deferred tax assets and liabilities are netted when they relate to the same taxing
authority and taxable entity.
3.21 Derivative financial instruments
Derivative financial instruments are initially recorded at fair value and subsequently re-measured
at fair value. The method of recording the fluctuations in fair value varies according to the underly-
ing transaction and the intention with regards thereto upon purchase or issuance of this underly-
ing transaction. On the date a derivative contract is entered into, management designates the pur-
pose of the hedging relationship: hedge of the fair value of an asset or liability (“fair value hedge”)
or a hedge of future cash flows in the case of future transactions (“cash flow hedge”). Changes in
the fair value of derivative financial instruments that were designated as hedging instruments for
“fair value hedges” are recognised in the income statement. Changes in the fair value of derivative
financial instruments that were designated as “cash flow hedges” are recognised in the hedging
reserve as part of equity. If the recognition of a non-financial asset or non-financial liability results
from an anticipated future transaction, the cumulative revaluation gains and losses are reclassified
from equity and included in the acquisition cost of the asset or liability. If a hedge of a future trans-
action later results in the recording of a financial asset or financial liability, the amount included in
equity is transferred to the income statement in the same period in which the financial asset or
financial liability impacts the results. Otherwise, the amounts recorded in equity are recognised in
the income statement as income or expense in the same period the cash flows of the intended or
agreed future transaction occur. Changes in the fair value of derivative financial instruments that
are not designated as hedging instruments are taken immediately to income.
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3.22 New and amended standards and interpretations
Amended International Financial Reporting Standards and Interpretations
which will have to be applied for the first time in the accounting period
As from 1 January 2015 onwards, Swisscom adopted various amendments to existing International
Financial Reporting Standards (IFRS) and Interpretations, which have no material impact on the
results or financial position of the Group.
Standard
Name
Amendments to IAS 19
Defined benefit plans: employee contributions
Various
Various
Improvements to IFRS 2010–2012
Improvements to IFRS 2011–2013
Amended International Financial Reporting Standards and Interpretations,
whose application is not yet mandatory
The following Standards and Interpretations published up to the end of 2015 are mandatory for
accounting periods beginning on or after 1 January 2016:
Standard
IFRS 9
Name
Financial instruments
Amendments to IFRS 10,
IFRS 12 and IAS 28
Investment entities: Exception to consolidation
Amendments to IFRS 11
Accounting for acquisitions of interests in a joint operation
IFRS 15
Revenue from contracts with customers
Amendments to IAS 1
Disclosure initiative
Amendments to IAS 16
and IAS 38
Amendments to IAS 16
and IAS 41
Clarification of acceptable methods of depreciation and amortisation
Agriculture: Bearer plants
Amendments to IAS 27
Equity method in separate financial statements
Various
Improvements to IFRS 2012–2014
Effective from
1 January 2018
1 January 2016
1 January 2016
1 January 2018
1 January 2016
1 January 2016
1 January 2016
1 January 2016
1 January 2016
Swisscom will review its financial reporting for the impact of the new and amended standards
which take effect on or following 1 January 2016 and for which Swisscom did not make voluntary
early application. At present, Swisscom anticipates no material impact on consolidated financial
reporting with the exception of the amendment described in the following paragraph.
IFRS 15 “Revenue from Contracts with Customers”: in contrast to the revenue recognition stan-
dards currently in force, the new standard provides for a single, principles-based, five-step model
which is to be applied to all contracts with customers. In accordance with IFRS 15, the amount
which is expected to be received from customers as consideration for the transfer of goods and
services to the customer is to be recognised as revenue. As regards determining the time or period,
it is no longer a question of the transfer of risks and opportunities but of the transfer of control over
the goods and services to the customers. As regards multi-component contracts, IFRS 15 explicitly
rules that the transaction price is to be allocated to each distinct performance obligation in relation
to the relative stand-alone selling prices. Furthermore, the new standard contains new rules regard-
ing the costs of fulfilment and winning a contract as well as guidelines as to the question when
such costs are to be capitalised. In addition, the new standard requires new, more detailed note
disclosure information. Swisscom anticipates that the wide-ranging amendments, in particular in
the area of accounting for multi-component contracts and the prescribed capitalisation of cus-
tomer acquisition costs, will impact consolidated financial reporting. However, a reliable estimate
of the impact of IFRS 15 can only be made once a detailed analysis has been performed in a conclu-
sive manner.
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4 Significant accounting judgments, estimates and assumptions
in applying accounting policies
The preparation of consolidated financial statements is dependent upon estimates and assump-
tions being made in applying the accounting policies for which management can exercise a certain
degree of judgment. In applying the relevant accounting policies to the consolidated financial
statements, certain assumptions and estimates have to be made about the future that may have a
material influence on the amount and presentation of assets and liabilities, revenues and expenses
as well as the disclosures in the notes. The estimates used in preparing the consolidated financial
statements and valuations are based on empirical values and other factors which are deemed
appropriate in the given circumstances. The following estimates used and assumptions made in
applying the accounting policies have a critical influence on the consolidated financial statements.
Description
Arbitrary decisions and estimation insecurity
Further information
Recoverability of Goodwill Key assumptions such as projected cash flows, the discount rate (WACC)
and long-term growth rate for determination of recoverable amount
Defined benefit obligations Key assumptions such as discount rate, future salary and pension increases,
interest on pension plan savings as well as life expectancy for valuing
the retirement-benefit obligations
Future costs for dismantlement and restoration
as well as the date of the dismantlement
Note 24
Note 10
Note 28
Probability of occurring event and value of the expected cash outflow
Note 28
Measurement of allowances taking into account historical experience
with receivable losses
Possibility of achieving future taxable profits which can be offset
against the available tax loss-carry forwards
Estimate of useful lives taking into account the expected use,
expected physical wear, technology developments as well as
past experience with comparable assets
Note 18
Note 15
Notes 3.7 and 23
Provisions for
dismantlement and
restoration costs
Provision for regulatory
and competition
law procedures
Allowances for
doubtful receivables
Recognition of
deferred tax assets
Useful lives of property,
plant and equipment
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5 Business combinations and disposal of subsidiaries
Business combinations in 2015
In 2015, Swisscom made payments, net of cash and cash equivalents acquired, totalling CHF 64 mil-
lion for the acquisition of subsidiaries. Of this amount, CHF 8 million relates to deferred consideration
arising on business combinations in prior years and CHF 56 million for subsidiaries acquired in 2015.
Business combination search.ch Ltd
In May 2014, Swisscom and Tamedia agreed to contribute their companies Swisscom Directories
Ltd (local.ch) and search.ch Ltd to a jointly-held subsidiary company. Swisscom holds 69% of the
capital of the joint company, with Tamedia holding the remaining 31%. With the on-line directory
platform local.ch and the Local Guide telephone directories, Swisscom Directories Ltd is a leading
company in Switzerland in the field of advertising and the operation of directories. Search.ch Ltd
(search.ch) is a leading Swiss search and information service. With the merger of Swisscom Direc-
tories Ltd (local.ch) and search.ch Ltd, there is born a comprehensive Swiss directory and informa-
tion platform for private individuals, companies and public administrations as well as an important
advertising partner for small and medium-size companies.
The transaction was consummated at the beginning of July 2015 following consent to the transac-
tion given by the Federal Competition Commission (Weko). Swisscom granted Tamedia a put option
and Tamedia granted Swisscom a call option for the 31% share of Tamedia which both can be exer-
cised as from the third year following the consummation of the transaction. The fair value of the
put option amounts to CHF 222 million. This amount was recognised as a financial liability in the
third quarter of 2015. The fair value of the put option corresponds to the purchase cost for the
acquisition of search.ch Ltd. The allocation of the acquisition costs over the net assets of search.ch
may be analysed as follows:
In CHF million
Purchase price allocation of search.ch AG
Cash and cash equivalents
Other intangible assets
Other current and non-current assets
Defined benefit obligations
Deferred tax liabilities
Other current and non-current liabilities
Identifiable assets and liabilities
Goodwill
Purchase consideration
Cash and cash equivalents acquired
Issuance of equity instruments
Total cash inflow
2015
12
42
10
(5)
(4)
(20)
35
187
222
(12)
(222)
(12)
The gross amount of the trade receivables acquired amounts to CHF 7 million. At the time of the
acquisition, it was anticipated that of this amount, CHF 1 million was non-collectible. No transac-
tion costs arose in connection with the acquisition of search.ch. The principal reasons for the recog-
nition of goodwill are the anticipated synergies from distribution as well as additional market
share. In 2015, there resulted additional net revenues of CHF 18 million and a profit of CHF 4 million
from this business combination. On the assumption that the subsidiary acquired in 2015 had been
included in the consolidated financial statements as from the date of 1 January 2015, there would
have resulted consolidated pro-forma net revenues of CHF 11,693 million and a consolidated pro-
forma net income of CHF 1,363 million.
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Other business combinations in 2015
In 2015, Swisscom acquired the entire share capital of two companies, the Veltigroup group and
H-Net Ltd. Furthermore, Swisscom acquired in 2015 51% of the share capital of Mila Ltd. With the
acquisition of Veltigroup, Swisscom consolidates its ICT portfolio for business clients and its pres-
ence in Western Switzerland. Veltigroup is a leading ICT service provider and offers companies a
complete ICT service offering from infrastructure through to end-customer services and solutions.
Through the purchase of H-Net Ltd, Swisscom strengthens its portfolio in the field of healthcare.
H-Net Ltd is one of the leading companies in the fields of administrative and medical data exchange
in healthcare. H-Net Ltd was merged with Swisscom Health Ltd following acquisition. The purchase
of Mila Ltd is designed to make a contribution to all three strategic market thrusts of Swisscom
(client orientation, innovation, operational excellence).
In addition, Swisscom acquired the Avanti business from HP Switzerland. Avanti is an operations
control system and back-office for emergency response organisations. Furthermore, Swisscom
acquired the Swiss business of World Television (Switzerland) Limited. Through this, Swisscom
Event & Media Solutions could further expand its existing offering in the field of video and stream-
ing services thereby becoming the Swiss market leader in the field of on-line video communications
and live-streaming for corporate customers.
The other subsidiaries and business areas acquired in 2015 are regarded as immaterial business
combinations and are thus presented on an aggregate basis. The aggregate allocation of acquisi-
tion costs over the net assets acquired may be analysed as follows:
In CHF million
Purchase price allocation of other business combinations
Cash and cash equivalents
Other intangible assets
Other current and non-current assets
Defined benefit obligations
Deferred tax liabilities
Other current and non-current liabilities
Identifiable assets and liabilities
Share of identifiable net assets attributable to non-controlling interests
Goodwill
Acquisition costs
Cash and cash equivalents acquired
Deferred payment of purchase price
Total cash outflow
2015
21
60
52
(25)
(7)
(58)
43
(8)
68
103
(21)
(14)
68
The gross amount of trade receivables acquired totals CHF 34 million. At the time of the acquisition,
it was anticipated that all of these receivables were considered collectible. No transaction costs
arose in connection with the acquisition of the remaining subsidiaries acquired in 2015. The princi-
pal reasons for the recognition of goodwill are the anticipated synergies, the additional market
shares and the qualified workforce. In 2015, there resulted additional net revenues of CHF 139 mil-
lion and a net income of CHF 3 million from these business combinations. On the assumption that
the subsidiaries acquired in 2015 had been included in the consolidated financial statements as
from the date of 1 January 2015, there would have resulted consolidated pro-forma net revenues of
CHF 11,679 million and a consolidated pro-forma net income of CHF 1,361 million.
Business combinations in 2014
In 2014, Swisscom made payments totalling CHF 305 million for the acquisition of Group companies.
Of this amount, CHF 288 million relates to the takeover of PubliGroupe SA in September 2014.
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Public takeover of PubliGroupe SA
In June 2014, Swisscom launched a public takeover bid for PubliGroupe SA (PubliGroupe). Swisscom
offered the shareholders of PubliGroupe a price of CHF 214 per share, which equates to a total pur-
chase consideration of CHF 474 million. Upon expiration of the offer period on 25 August 2014,
Swisscom held 98.37% of the share capital of PubliGroupe and the takeover was consummated on
5 September 2014. The purchase consideration for the 98.37% was CHF 466 million. Because the
threshold of 98% within the framework of public takeover bid was exceeded, Swisscom was able to
initiate a procedure to have the remaining non-controlling interests cancelled in consideration for
the payment of the offer price of CHF 214 per share. The purchase consideration of CHF 8 million for
the remaining 1.63% of the share capital was recognised as a liability in the third quarter of 2014.
Settlement of the deferred portion of the purchase price took place in the second quarter of 2015.
The takeover of PubliGroupe was primarily designed to achieve full control over and further develop
the Local Group. PubliGroupe is active primarily in the Swiss directories market and owns a 51%
shareholding in LTV Yellow Pages Ltd and a 49% shareholding in Swisscom Directories Ltd and local.
ch Ltd (Local Group). Prior to the acquisition, Swisscom had held a 49% interest in LTV Yellow Pages
Ltd and a 51% shareholding in Swisscom Directories Ltd and local.ch Ltd. Until then, Swisscom
Directories Ltd and local.ch Ltd were treated as fully consolidated subsidiaries in the consolidated
financial statements of Swisscom and LTV Yellow Pages Ltd was accounted for as an associated
company. Of the purchase consideration, an amount of CHF 162 million represents the acquisition
of the outstanding non-controlling interests in Swisscom Directories Ltd and local.ch Ltd. As
Swisscom held a controlling interest in Swisscom Directories Ltd and local.ch Ltd prior to the take-
over, the transaction is dealt with in shareholders’ equity. The carrying amount in Swisscom’s con-
solidated financial statements of its 49% shareholding in LTV Yellow Pages Ltd at the time of the
takeover was CHF 26 million. In accordance with IFRS, the difference of CHF 82 million between the
carrying amount and the fair value was recognised as other financial income in the third quarter of
2014. Following the takeover, LTV Yellow Pages Ltd and local.ch Ltd were merged into Swisscom
Directories Ltd. PubliGroupe holds, in addition, shareholdings in media companies and media ser-
vice providers as well as being the owner of real-estate properties. Swisscom plans to sell the share-
holdings and the real-estate properties to the media companies. For further information see Note
22. Swisscom will examine all options regarding the further shareholdings. By the end of 2014,
various investments were sold to media companies for a price of CHF 57 million.
In accordance with IFRS, the acquisition costs for the takeover of PubliGroupe amounted to
CHF 420 million. This is comprised of the purchase price for PubliGroupe shares of CHF 474 million
and the fair value of the previous 49% participation in LTV Yellow Pages Ltd of CHF 108 million, less
the fair value of the acquired non-controlling shares of Swisscom Directories Ltd and local.ch Ltd of
CHF 162 million. The business combination was accounted for provisionally in the consolidated
financial statements as at 31 December 2014, since not all the necessary information concerning
the acquired foreign operations was available at the time of preparing the consolidated financial
statements.
Swisscom’s consolidated financial statements as of and for the year ended 31 December 2014
reflect additional net revenues of CHF 41 million as well as net income of CHF 6 million since the
takeover of PubliGroupe on 5 September 2014. On the assumption that PubliGroupe had been
included in the consolidated financial statements as from 1 January 2014, there would have
resulted consolidated pro-forma net revenues of CHF 11,753 million and a consolidated pro-forma
net income of CHF 1,712 million.
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The definitive purchase price allocation for the PubliGroupe takeover was completed in the third
quarter of 2015 and the prior year’s figures were restated accordingly. The reconciliation of the
provisional and definitive price allocation is set out below:
In CHF million
Purchase price allocation PubliGroupe SA
Cash and cash equivalents
Other financial assets
Non-current assets held for sale
Investments in associates
Property, plant and equipment
Other intangible assets
Receivables from pension plans (defined benefit obligations)
Other current and non-current assets
Deferred tax liabilities
Financial liabilities
Other current and non-current liabilities
Identifiable assets and liabilities
Goodwill
Acquisition costs
Cash and cash equivalents acquired
Investments in associates
Deferred payment of purchase price
Cash outflow
Reported
provisionally
Adjustment
Definitive
16
42
137
48
4
63
15
48
(11)
(20)
(114)
228
192
420
(16)
(108)
(8)
288
–
(7)
29
11
–
–
(24)
–
(10)
–
5
4
(4)
–
–
–
–
–
16
35
166
59
4
63
(9)
48
(21)
(20)
(109)
232
188
420
(16)
(108)
(8)
288
The gross value of the trade receivables acquired amounts to CHF 47 million. At the time of the
takeover, it was anticipated that CHF 7 million was irrecoverable. The main reasons for the recogni-
tion of goodwill are the anticipated synergies and additional market share as well as the qualified
workforce. Transaction costs of CHF 1 million were recorded as other operating expenses in con-
nection with the takeover of PubliGroupe.
The following retroactive adjustments to the consolidated balance sheet of Swisscom as of
31 December 2014 resulted from the definitive purchase price allocation:
In CHF million
Reported
Adjustment
Restated
Consolidated balance sheet at 31 December 2014
Other financial assets
Non-current assets held for sale
Goodwill
Investments in associates
Defined benefit obligations
Provisions
Deferred tax liabilities
Equity
Share of equity attributable to equity holders of Swisscom Ltd
Share of equity attributable to non-controlling interests
273
80
4,987
171
2,441
932
357
5,457
5,454
3
(7)
29
(4)
11
(9)
(5)
14
29
29
–
266
109
4,983
182
2,432
927
371
5,486
5,483
3
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The following retroactive adjustments to the consolidated statement of comprehensive income for
the year ended 31 December 2014 resulted from the definitive purchase price allocation:
In CHF million
Reported
Adjustment
Restated
Consolidated statement of comprehensive income 2014
Net income
Other comprehensive income
Comprehensive income
Share of comprehensive income attributable to equity holders of Swisscom Ltd
Share of comprehensive income attributable to non-controlling interests
1,706
(938)
768
757
11
–
29 1
29
29
–
1,706
(909)
797
786
11
1 Actuarial gains from defined benefit pension plans of CHF 32 million less income taxes of CHF 3 million.
Disposal of subsidiaries in 2015
In 2015, Swisscom disposed of Alphapay Ltd and its entire shareholdings in the Swisscom Hospital-
ity Services Group. Alphapay Ltd is active as a debt-collection service provider and is specialised in
the receivables management of third parties. Swisscom Hospitality Services offers broadband ser-
vices to guests and clients in the fields of hotel and conference services in Europe and North Amer-
ica. In addition, iWare SA and Spree7 GmbH, both active in the media sector, were sold in 2015, The
sale of these subsidiaries gave rise to a profit of CHF 19 million which was recognised as other
financial income. The aggregate carrying amounts of the net assets disposed of as well as the
aggregate cash inflows from the sales of subsidiaries in 2015 may be analysed as follows:
In CHF million
Cash and cash equivalents
Trade and other receivables
Property, plant and equipment
Goodwill
Deferred tax assets
Other current and non-current assets
Trade and other payables
Other current and non-current liabilities
Total net assets sold
Purchase consideration
Cash and cash equivalents sold
Deferred payment of purchase price
Total cash inflow from sale of subsidiaries
2015
11
21
2
13
3
11
(14)
(21)
26
45
(11)
(1)
33
161
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
6 Segment information
Changes in segment reporting
Swisscom conducts its activities for large corporate clients from the business areas Corporate Busi-
ness, Network & IT and Swisscom IT Services, bundled together in order to react to the needs of
corporate clients from a single source and to offer rapid cloud-based solutions. The new business
segment Enterprise Customers services all large corporate clients, thereby advancing to become
one of the largest ICT service providers in Switzerland for large corporations. From now on, the
business area IT, Network & Innovation is responsible for the operation of all IT systems thereby
taking over the operation of the IT platforms previously managed by Swisscom IT Services. It is
responsible for the development and production of standardised IT and network services for the
entire Group. In addition, it now manages the real estate located in Switzerland. As a result of these
modifications, Swisscom IT Services and Swisscom Real Estate Ltd are integrated into segment
reporting for the segments Enterprise Customers as well as IT, Network & Innovation. Previously,
these business units were reported under Other Operating Segments. The prior year’s figures have
been restated as follows:
In CHF million
Net revenue for
financial year 2014
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
Elimination
Swisscom Switzerland
Fastweb
Other Operating Segments
Group Headquarters
Elimination
Total net revenue
Segment result
Financial year 2014
Residential Customers
Small and Medium-Sized Enterprises
Enterprise Customers
Wholesale
IT, Network & Innovation
Elimination
Swisscom Switzerland
Fastweb
Other Operating Segments
Group Headquarters
Elimination
Total segment result
162
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Reported
Adjustment
Restated
5,326
1,159
1,788
929
–
(571)
8,631
2,047
1,889
2
(866)
11,703
2,823
850
832
381
(2,483)
–
2,403
(119)
186
(126)
(22)
2,322
(164)
172
781
–
126
(217)
698
–
(1,224)
–
526
–
(92)
44
22
–
173
(1)
146
–
(144)
(2)
–
–
5,162
1,331
2,569
929
126
(788)
9,329
2,047
665
2
(340)
11,703
2,731
894
854
381
(2,310)
(1)
2,549
(119)
42
(128)
(22)
2,322
General disclosures
Operating segments requiring to be reported are determined on the basis of the management
approach. Accordingly, external segment reporting reflects the internal organisational and man-
agement structure used within the Group as well as internal financial reporting to the Chief Oper-
ating Decision Maker. The segment information disclosed is in line with that reported in the inter-
nal reporting system. Reporting is divided into the segments “Residential Customers”, “Small and
Medium-Sized Enterprises”, “Enterprise Customers”, “Wholesale” and “IT, Network & Innovation”
which are regrouped under Swisscom Switzerland, as well as “Fastweb” and “Other Operating Seg-
ments”. In addition, “Group Headquarters”, which includes unallocated costs, are reported sepa-
rately in segment reporting. Further segment disclosures are set out in Note 3.16.
Group Headquarters charges no management fees for its financial management and the segment
IT, Network & Innovation charges no network costs to other segments. Other services between the
segments are recharged between the segments at market prices. The results of the segments Res-
idential Customers, Small and Medium-Sized Enterprises, Enterprise Customers and Wholesale
equate to a contribution margin prior to network costs. The segment results of IT, Network & Inno-
vation reports, as its segment result, operating expenses and depreciation and amortisation, less
revenues from the rental and management of real estate, the capitalised costs of self-constructed
assets and other income. The segment results of Swisscom Switzerland correspond in aggregate to
the operating results (EBIT) of Swisscom Switzerland. The services offered by the individual operat-
ing segments are described in Note 3.16. The segment results of Fastweb and Other Operating
Segments correspond to the operating results (EBIT) of these units. This latter encompasses net
revenues from external customers and other segments, less segment expenses, depreciation and
amortisation and impairment losses on property, plant & equipment and intangible assets. Seg-
ment expenses comprise the costs of materials and services, personnel expenses and other oper-
ating costs less capitalised costs of self-constructed assets and other income.
Segment expense includes ordinary employer contributions as retirement-benefit expense. The
difference between the ordinary employer contributions and the retirement-benefit expense as
provided for under IAS 19 is reported in the column “Eliminations”. In 2015, an amount of CHF 60 mil-
lion is included in the column “Eliminations” as a reconciling item to retirement-benefit expense in
accordance with IAS 19 (prior year: no expense).
Services provided to or sales of assets recharged between the individual segments may include
unrealised gains or losses. These are eliminated and are reported in the segment information in the
column “Eliminations”.
Segment information 2014 and 2015
Segment information for 2015 of Swisscom may be analysed as follows:
2015, in CHF million
Net revenue from external customers
Net revenue from other segments
Net revenue
Segment result
Financial income and financial expense, net
Share of results of associates
Income before income taxes
Income tax expense
Net income
Associates
Swisscom
Switzerland
Fastweb
9,475
1,862
70
9,545
2,218
5
1,867
(16)
Other
Operating
Segments
Group
Head-
quarters
340
263
603
(5)
1
1
2
(117)
Elimi-
nation
Total
–
11,678
(339)
(339)
(68)
–
11,678
2,012
(272)
23
1,763
(401)
1,362
Capital expenditure in property, plant and equipment
and other intangible assets
Depreciation, amortisation and impairment losses
Gain (loss) on disposal of property, plant and equipment, net
Share of results of associates
105
42
1,817
1,383
20
16
581
635
–
–
76
48
74
(3)
7
–
–
–
–
–
–
223
(19)
(6)
–
–
2,427
2,086
17
23
163
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Segment information 2015 of Swisscom Switzerland may be analysed as follows:
2015, in CHF million
Small and
Medium-
Sized
Enterprises
Residential
Customers
Enterprise
Customers
IT,
Whole- Network &
Innovation
sale
Elimi-
nation
Total
Swisscom
Switzer-
land
Net revenue from external customers
5,075
1,339
2,449
Net revenue from other segments
Net revenue
Segment result
Associates
149
5,224
2,797
31
205
1,370
2,654
859
818
31
2
15
Capital expenditure in property, plant and
equipment and other intangible assets
180
Depreciation, amortisation and impairment losses
136
Gain (loss) on disposal of property,
plant and equipment, net
Share of results of associates
(3)
50
48
–
–
171
92
(5)
–
579
377
956
198
56
–
–
–
19
33
97
130
(2,454)
1
1,416
1,107
25
–
–
9,475
(789)
(789)
–
–
–
–
–
–
70
9,545
2,218
105
1,817
1,383
20
16
Segment information 2014 of Swisscom is to be analysed as follows:
2014, in million CHF,
restated
Net revenue from external customers
Net revenue from other segments
Net revenue
Segment result
Financial income and financial expense, net
Share of results of associates
Income before income taxes
Income tax expense
Net income
Associates
Assets held for sale
Capital expenditure in property, plant and
equipment and other intangible assets
Depreciation, amortisation and impairment losses
Gain (loss) on disposal of property,
plant and equipment, net
Share of results of associates
Swisscom
Switzerland
Fastweb
9,253
2,043
76
9,329
2,549
4
2,047
(119)
Other
Operating
Segments
Group
Head-
quarters
406
259
665
42
1
1
2
(128)
68
–
1,768
1,286
52
26
47
–
682
744
–
–
67
109
38
61
(3)
–
–
–
–
5
–
–
Elimi-
nation
Total
–
11,703
(340)
(340)
(22)
–
–
(28)
(5)
–
–
–
11,703
2,322
(260)
26
2,088
(382)
1,706
182
109
2,460
2,091
49
26
164
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Segment information 2014 of Swisscom Switzerland is to be analysed as follows:
2014, in million CHF,
restated
Small and
Medium-
Sized
Enterprises
Residential
Customers
Enterprise
Customers
IT,
Whole- Network &
Innovation
sale
Elimi-
nation
Total
Swisscom
Switzer-
land
Net revenue from external customers
5,006
1,301
2,344
Net revenue from other segments
Net revenue
Segment result
Associates
156
5,162
2,731
–
Capital expenditure in property, plant and equipment
and other intangible assets
161
Depreciation, amortisation and impairment losses
114
Gain (loss) on disposal of property,
plant and equipment, net
Share of results of associates
(1)
–
30
225
1,331
2,569
894
854
3
37
21
–
2
–
152
88
(1)
–
570
359
929
381
64
–
–
–
24
32
94
126
(2,310)
1
1,418
1,063
54
–
–
9,253
(788)
(788)
(1)
–
–
–
–
–
76
9,329
2,549
68
1,768
1,286
52
26
Disclosures by geographical regions
Swisscom’s operations are conducted mainly in Switzerland where it provides a comprehensive
range of telecommunication services. Business activities abroad mainly relate to Fastweb which
primarily provides fixed-network and IP-based products in Italy. Net revenue and assets are allo-
cated to regions. Net revenue and assets are allocated according to the registered office of the
related Group company.
In CHF million
Switzerland
Italy
Other countries in Europe
Other countries outside Europe
Not allocated
Total
Disclosures by products and services
In CHF million
Mobile access lines single subscriptions
Fixed access lines single subscriptions
Bundles
Other
Not allocated
Total net revenue
2015
2014
Net revenue Non-current assets
Net revenue Non-current assets
9,764
1,864
43
7
–
14,151
2,904
125
–
592
9,586
2,048
55
14
–
13,423
3,281
151
–
651
11,678
17,772
11,703
17,506
2015
2,804
3,439
2,248
3,186
1
2014
2,852
3,832
1,938
3,080
1
11,678
11,703
The products and services offered by each operating segment are described in Note 3.16.
Significant customers
Swisscom has a large number of customers. No individual customer accounted for more than 10%
of segment revenue in 2014 and 2015.
165
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m
e
t
a
t
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l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
7 Net revenue
In CHF million
Net revenue from services
Net revenue from sale of merchandise
Net revenue from the right of use of intangible assets
Total net revenue
2015
10,887
788
3
2014
10,874
828
1
11,678
11,703
Further information on Swisscom’s business activities is set out in Notes 3.16 and 6.
8
Goods and services purchased
In CHF million
Raw materials and supplies
Services purchased
Customer premises equipment and merchandise
National traffic fees
International traffic fees
Traffic fees of foreign subsidiaries
Total goods and services purchased
9 Personnel expense
In CHF million
Salary and wage costs
Social security expenses
Expense of defined benefit plans. See Note 10.
Expense of defined contribution plans. See Note 10.
Expense of share-based payments. See Note 11.
Salary and wage costs of the employment company Worklink
Termination benefits
Other personnel expense
Total personnel expense
Termination benefit programmes
2015
19
484
1,124
174
263
278
2,342
2015
2,295
257
320
9
2
4
67
65
2014
42
503
1,103
176
246
299
2,369
2014
2,194
232
244
10
5
5
(1)
62
3,019
2,751
Swisscom supports employees involved in downsizing through a social plan. Depending on the
relevant social plan as well as age and length of service, certain employees affected by downsizing
may transfer to the employment company Worklink Ltd. The employment company Worklink Ltd
hires out participating employees to third parties on a temporary basis. For further information see
Note 28.
166
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t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
10 Post-employment benefits
Defined benefit plans
Swisscom maintains several pension plans for employees in Switzerland and Italy. Expenses of
defined benefit plans totalled CHF 346 million in 2015 (prior year: CHF 268 million). Of this amount,
CHF 320 million (prior year: CHF 244 million) was recorded as personnel expense and CHF 26 million
(prior year: CHF 24 million) as finance expense.
comPlan
The majority of Swisscom’s employees in Switzerland are insured for the risks of old age, death and
disability by the independent pension plan, comPlan. The benefits of comPlan exceed the mini-
mum laid down in the Federal Law on Occupational Retirement, Survivors’ and Disability Insurance
(BVG). The ordinary employer contributions encompass risk contributions of 3.35% and contribu-
tions varying with age of 5–13% of the insured salary which are credited to the individual retire-
ment savings accounts. The standard retirement age is 65. Employees qualify for early retirement
at the earliest on their 58th birthday, whereby the rate of conversion is reduced in line with the
longer expected duration of pension payments. Furthermore, employees may choose to take their
entire pension or part thereof in the form of a capital payment. The amount of the pension paid
results from the conversion rate which is applied to the accumulated savings of the individuals
concerned in the case of retirement. For individuals retiring at the age of 65, the rate of conversion
is 6.11%. The accumulated savings result from employee and employer contributions which are
paid into the individual savings account of each insured person as well as the interest accruing on
the accumulated savings. The interest rate to be applied to the accumulated pension savings is
defined annually by the Foundation Council of comPlan. comPlan has the legal form of a founda-
tion. The Foundation Council, which is constituted by an equal number of representatives of the
employer and employees, is responsible for the management of the Foundation. The duties of the
Foundation Council are laid down in the BVG and the Pension Fund Rules. In accordance with BVG,
a temporary funding shortfall is permitted. The Foundation Council must take appropriate mea-
sures in order to solve the shortfall within a reasonable timeframe. Pursuant to BVG, additional
employer and employee contributions may be incurred whenever a significant shortfall in accor-
dance with BVG arises. In such cases, the risk is split between the employer and employees and the
employer is not legally obligated to assume more than 50% of the additional contributions. As of
31 December 2015, the funding ratio as defined by BVG of comPlan was approx. 108% (prior year:
111%). The Investment Commission is the central management, coordination and monitoring body
for the management of the pension plan assets. The pension plan assets are administered using
mandated, independent financial service providers. Monitoring is supported by an external invest-
ment controller. The Foundation Council determines the investment strategy and tactical band-
widths within the framework of the legal provisions. Within its terms of reference, the Investment
Commission may undertake the asset allocation.
Other pension plans
In addition to the plans of various subsidiary companies in Switzerland which did not join comPlan,
other pension plans include the pension plan for Fastweb employees. Employees of the Italian sub-
sidiary Fastweb have acquired entitlements to future pension benefits up to the end of 2006. These
benefits are recorded in the balance sheet as defined-benefit obligations.
167
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Pension cost
Defined-benefit pension plans
In CHF million
Current service cost
Plan amendments
Administration expense
Total recognised in personnel expense
Interest cost on net defined benefit obligations
Total recognised in financial expense
Total expense of defined benefit plans
recognised in income statement
comPlan
305
–
4
309
25
25
Other
plans
13
(3)
1
11
1
1
2015
comPlan
318
234
(3)
5
320
26
26
–
3
237
24
24
334
12
346
261
Other
plans
6
–
1
7
–
–
7
2014
240
–
4
244
24
24
268
In addition, other comprehensive income includes an actuarial loss of CHF 393 million (prior year:
CHF 1,128 million) which may be analysed as follows:
In CHF million
Actuarial gains and losses from:
Change of the demographical assumptions
Change of the financial assumptions
Experience adjustments to defined benefit obligations
Return on plan assets excluding the
recognised part of financial result
Expense (income) of defined benefit plans
recognised in other comprehensive income
comPlan
Other
plans
2015
comPlan
Other
plans
2014
restated
(3)
171
85
146
399
–
2
(8)
–
(6)
(3)
173
77
–
1,536
(102)
–
12
–
–
1,548
(102)
146
(315)
(3)
(318)
393
1,119
9
1,128
Defined-contribution pension plans
Expenses in 2015 for defined-contribution plans aggregated CHF 9 million (prior year: CHF 10 million).
168
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Status of pension plans
In CHF million
Defined benefit obligations
Balance at 1 January
Current service cost
Interest cost on defined benefit obligations
Employee contributions
Benefits paid
Actuarial losses (gains)
Additions from business combinations
Disposals from sales of subsidiaries
Plan amendments
Foreign currency translation adjustments
comPlan
Other
plans
2015
comPlan
Other
plans
2014
restated
11,406
294
11,700
9,533
162
9,695
305
127
169
(288)
253
–
(37)
–
–
13
3
6
(19)
(6)
89
(1)
(12)
(2)
318
130
175
(307)
247
89
(38)
(12)
(2)
–
234
218
162
(259)
1,434
–
–
–
–
84
6
–
1
(2)
12
199
–
–
–
(84)
294
240
218
163
(261)
1,446
199
–
–
–
–
11,700
Transfer of pension plans to comPlan
248
(248)
Balance at 31 December
12,183
117
12,300
11,406
Plan assets
Balance at 1 January
Interest income on plan assets
Employer contributions
Employee contributions
Benefits paid
Return on plan assets excluding the part
recognised in financial result
Additions from business combinations
Disposals from sales of subsidiaries
Plan amendments
Administration expense
Transfer of pension plans to comPlan
Balance at 31 December
Net defined benefit obligations
9,026
242
9,268
8,286
116
8,402
102
256
169
(288)
(146)
–
(23)
–
(4)
215
9,307
2
9
6
(19)
–
59
–
(9)
(1)
(215)
104
265
175
(307)
(146)
59
(23)
(9)
(5)
–
194
259
162
(259)
315
–
–
–
(3)
72
74
9,381
9,026
–
7
1
(2)
3
190
–
–
(1)
(72)
242
194
266
163
(261)
318
190
–
–
(4)
–
9,268
Net defined benefit obligations recognised at 31 December
2,876
43
2,919
2,380
52
2,432
Movements in recognised defined-benefit obligations are to be analysed as follows:
In CHF million
Balance at 1 January
Pension cost, net
Employer contributions and benefits paid
Disposals from sales of subsidiaries
Additions from business combinations
Expense (income) of defined benefit plans
recognised in other comprehensive income
Foreign currency translation adjustments
Transfer of pension plans to comPlan
Balance at 31 December
comPlan
2,380
334
(256)
(14)
–
399
–
33
2,876
Other
plans
2015
comPlan
Other
plans
2014
restated
52
12
(9)
(1)
30
(6)
(2)
(33)
43
2,432
1,247
46
1,293
346
(265)
(15)
30
261
(259)
–
–
393
1,119
(2)
–
–
12
2,919
2,380
7
(7)
–
9
9
–
(12)
52
268
(266)
–
9
1,128
–
–
2,432
The weighted average duration of the net present value of the recorded pension obligations is
18 years (prior year: 18 years).
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Breakdown of pension plan assets
comPlan
The breakdown of the comPlan’s pension assets by the various investment categories and invest-
ment strategy is as follows:
31.12.2015
31.12.2014
Category
Government bonds Switzerland
Corporate bonds Switzerland
Investment
strategy
8.0%
6.0%
Quoted
2.2%
7.8%
Government bonds developed markets, World
10.0%
10.1%
Corporate bonds developed markets, World
Government bonds emerging markets, World
Private debt
9.0%
7.0%
6.0%
9.0%
6.5%
0.0%
Not
quoted
7.4%
0.0%
0.0%
0.0%
0.0%
4.9%
Total
Quoted
9.6%
7.8%
5.3%
8.7%
10.1%
11.0%
9.0%
6.5%
4.9%
7.9%
6.6%
0.0%
Third-party debt instruments
46.0%
35.6%
12.3%
47.9%
39.5%
Equity shares Switzerland
5.0%
4.9%
Equity shares developed markets, World
12.0%
11.0%
Equity shares emerging markets, World
Equity instruments
Real estate Switzerland
Real estate World
Real estate
Commodities
Private markets
8.0%
25.0%
11.0%
6.0%
7.4%
23.3%
8.2%
3.7%
17.0%
11.9%
4.0%
7.0%
1.7%
0.0%
0.0%
0.0%
0.0%
0.0%
0.0%
3.6%
0.0%
3.6%
1.9%
6.1%
3.6%
4.9%
6.2%
11.0%
12.7%
7.4%
23.3%
11.8%
3.7%
8.1%
27.0%
8.1%
4.1%
15.5%
12.2%
3.6%
6.1%
3.6%
1.2%
0.0%
0.0%
Not
quoted
7.7%
0.0%
0.0%
0.0%
0.0%
1.0%
8.7%
0.0%
0.0%
0.0%
0.0%
2.3%
0.0%
2.3%
2.6%
5.1%
1.4%
Total
13.0%
8.7%
11.0%
7.9%
6.6%
1.0%
48.2%
6.2%
12.7%
8.1%
27.0%
10.4%
4.1%
14.5%
3.8%
5.1%
1.4%
Cash and cash equivalents and other investments
1.0%
170
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Cash and cash equivalents and
alternative investments
12.0%
1.7%
11.6%
13.3%
1.2%
9.1%
10.3%
Total plan assets
100.0%
72.5%
27.5%
100.0%
79.9%
20.1%
100.0%
The investment strategy pursues the goal of achieving the highest possible return on assets within
the framework of its risk tolerance and thus of generating income on a long-term basis in order to
meet all financial obligations. This is achieved through a broad diversification of risks over various
investment categories, markets, currencies and industry segments in both developed and emerg-
ing markets. The interest rate duration of interest-bearing assets is 5.77 years (prior year: 5.71 years)
and the average rating of these assets is A–. Within the overall portfolio, all foreign currency posi-
tions are hedged against the Swiss franc following a currency strategy to the extent necessary to
meet a pre-determined ratio of 94% (CHF or CHF-hedged). The unquoted and therefore rather illiq-
uid investments make up 27.5% of total plan assets. Following this investment strategy, comPlan
anticipates a target value for the value fluctuation reserve of 18.1% (basis: 2016 financial year).
Other pension plans
The other plans pursue the goal of achieving the highest possible return on assets within the frame-
work of its risk tolerance and thus of generating income on a long-term basis in order to meet all
financial obligations. This is achieved through a broad diversification of risks over various invest-
ment categories, markets, currencies and industry segments.
Additional information on plan assets
As of 31 December 2015, plan assets include Swisscom Ltd shares and bonds with a fair value of
CHF 5 million (prior year: CHF 7 million). The effective return on plan assets in 2015 amounted to
CHF –42 million (prior year: CHF 519 million).
In 2016, Swisscom expects to make payments to the pension funds for ordinary employee contri-
butions totalling CHF 250 million (excluding payments for early retirements and changes to the
pension plan).
Actuarial assumptions
Assumptions
Discount rate at 31 December
Expected rate of salary increases
Expected rate of pension increases
Interest on old age savings accounts
Longevity at age of 65 – men (number of years)
Longevity at age of 65 – women (number of years)
2015
2014
comPlan
Other plans
comPlan
Other plans
0.94%
1.75%
–
0.94%
21.49
23.96
1.46%
1.64%
–
1.34%
21.49
23.96
1.13%
1.75%
0.10%
1.13%
21.39
23.86
1.31%
1.81%
0.10%
1.13%
21.39
23.86
The discount rate is based upon CHF-denominated corporate bonds with an AA rating issued by
domestic and foreign issuers and listed on the Swiss Exchange. Future growth factors for salaries
correspond to a long-term historical average value which is specific to Swisscom. Zero growth in
pensions reflects comPlan’s lack of potential. Interest accruing on the retirement savings equates
to the discount rate. From 2012 on, Swisscom applies the BVG 2010 generation tables for life-ex-
pectancy assumptions.
Sensitivity analysis comPlan
In CHF million
Discount rate (change +/–0.5%)
Expected rate of salary increases (changes +/– 0.5%)
Expected rate of pension increases (change +0.5%; –0.0%)
Interest on old age savings accounts (change +/– 0.5%)
Longevity at age of 65 (change +/–0.5 year)
Defined benefit obligations
Current service cost 1
Increase
Assumption
Decrease
Assumption
Increase
Assumption
Decrease
Assumption
(899)
79
792
118
166
1,040
(74)
–
(108)
(168)
(39)
8
29
8
5
47
(8)
–
(8)
(5)
1 The sensitivity refers to the current service cost recorded in personnel expense.
The sensitivity analysis takes into consideration the movement in pension-fund obligations as well
as current-service costs in adjusting the actuarial assumptions by half a percentage point and half
a year, respectively. In the process, only one of the assumptions is adjusted each time, the other
parameters remain unchanged. In the sensitivity analysis in view of a negative movement in pen-
sion increases, no change was made as the reduction in pension benefits is not possible.
11 Share-based payments
In CHF million
Share-based payments Management Incentive Plan
Other share-based payments
Total expense of share-based payments
Management Incentive Plan
2015
2014
2
–
2
3
2
5
The Management Incentive Plan is an equity-share plan for members of the Group Executive Board
and Board of Directors as well as for other members of management. The members of the Board of
Directors are paid a portion of their emoluments in Swisscom shares. Members of the Group Exec-
utive Board receive 25% of their variable performance-related salary component in the form of
Swisscom shares. Group Executive Board members may increase this share up to a maximum of
50% at their discretion. The shares are allocated based on their tax values. The level of the earn-
ings-related compensation and the number of shares allocated are determined in the subsequent
171
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business year once the financial statements are finalised. The shares allocated to the members of
the Group Executive Board are based on the variable earnings-related compensation of the prior
year as reported. The tax value per share amounts to CHF 473 (prior year: CHF 449). The shares are
subject to a retention period of three years from the grant date. The shares are vested immediately
upon delivery.
In 2015, the allocation and cost of share-based payments to the members of the Board of Directors
and of the Group Executive Board may be analysed as follows:
Allocation 2015
Members of the Board of Directors
Members of the Group Executive Board 1
Other Management members
Total 2015
1 Allocation for the financial year 2014.
Number of
allocated shares
Market price
in CHF
Expense in
CHF million
1,302
1,268
1,309
3,879
563
563
563
563
0.7
0.7
0.7
2.1
In 2014, the allocation and cost of share-based payments to the members of the Board of Directors
and of the Group Executive Board may be analysed as follows:
Allocation 2014
Members of the Board of Directors
Members of the Group Executive Board 1
Other Management members
Total 2014
1 Allocation for the financial year 2013.
Number of
allocated shares
Market price
in CHF
Expense in
CHF million
1,374
1,599
1,760
4,733
535
535
535
535
0.7
0.9
0.9
2.5
Other share-based payments plans
As recognition for exceptional services rendered in the prior year, equity share premiums and
4,520 shares with a market price of CHF 535 were granted to employees gratuitously for excep-
tional services rendered and an expense of CHF 2 million was recorded.
12 Other operating expense
In CHF million
Rental expense
Maintenance expense
Loss on disposal of property, plant and equipment
Energy costs
Information technology cost
Advertising and selling expenses
Dealer commissions
Consultancy expenses and freelance employees
Allowances for receivables
Administration expense
Miscellaneous operating expenses
Total other operating expense
2015
345
285
10
104
261
227
300
200
81
143
741
2014
346
322
11
83
239
221
349
199
87
145
538
2,697
2,540
Other operating expense includes provisions established and released relating to regulatory and
competition-law-related proceedings. See Note 28.
172
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o
N
13 Capitalised costs of self-constructed assets and other income
In CHF million
Capitalised costs of self-constructed assets
Gain on sale of property, plant and equipment. See Note 22.
Income from employment company Worklink (personnel hire)
Miscellaneous income
Total capitalised costs of self-constructed assets and other income
2015
337
27
5
109
478
2014
267
60
6
37
370
Capitalised costs of self-constructed assets include personnel costs for the production of technical
installations, the construction of network infrastructures and the development of software for
internal use.
14 Financial income and financial expense
In CHF million
Interest income on financial assets
Capitalised borrowing costs
Gain on sale of subsidiaries. See Note 5.
Gain on successive company acquisitions. See Note 5.
Foreign exchange gains
Other financial income
Total financial income
Interest expense on financial liabilities
Change in fair value of interest rate swaps
Interest expense on defined benefit obligations. See Note 10.
Foreign exchange losses
Present-value adjustments on provisions
Expense of early repayment of financial liabilities. See Note 26.
Other financial expense
Total financial expense
Financial income and financial expense, net
2015
2014
10
8
19
–
–
6
43
(199)
(13)
(26)
(40)
(13)
–
(24)
(315)
(272)
10
12
–
82
1
7
112
(228)
(46)
(24)
–
(16)
(41)
(17)
(372)
(260)
The net interest expense on financial assets and financial liabilities is to be analysed as follows:
In CHF million
Interest income on cash and cash equivalents
Interest income on other financial assets
Total interest income on financial assets
Interest expense on bank loans, debenture bonds and private placements
Interest expense on finance lease liabilities
Interest expense on other financial liabilities
Total interest expense on financial liabilities
Total financial income and financial expense, net
2015
–
10
10
(162)
(32)
(5)
(199)
(189)
2014
1
9
10
(189)
(36)
(3)
(228)
(218)
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a
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i
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t
o
N
15 Income taxes
Income tax expense
In CHF million
Current income tax expense
Adjustments recognised for current tax of prior periods
Deferred tax expense
Total income tax expense recognised in income statement
Thereof Switzerland
Thereof foreign countries
2015
296
(1)
106
401
387
14
2014
373
5
4
382
412
(30)
In addition, the other comprehensive income includes positive income taxes of CHF 133 million
(prior year: CHF 250 million) which may be analysed as follows:
In CHF million
Foreign currency translation adjustments of foreign subsidiaries
Actuarial gains and losses from defined benefit pension plans
Change in fair value of cash flow hedges
Gains and losses from cash flow hedges transferred to income statement
Total income tax expense recognised in other comprehensive income
Analysis of income taxes
2015
51
80
(1)
3
133
2014
restated
15
238
(2)
(1)
250
The applicable income tax rate which serves to prepare the following analysis of income tax
expense is the weighted average income tax rate calculated on the basis of the Group’s operating
subsidiaries in Switzerland. The applicable income tax rate remains unchanged from the prior year
at 20.9%.
174
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C
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t
a
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a
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fi
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a
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N
In CHF million
Income before income taxes in Switzerland
Income before income taxes foreign countries
lncome before income taxes
Applicable income tax rate
Income tax expense at the applicable income tax rate
Reconciliation to reported income tax expense
Effect of share of results of associates
Effect of tax rate changes on deferred taxes
Effect of use of different income tax rates in Switzerland
Effect of use of different income tax rates in foreign countries
Effect of non-recognition of tax loss carry-forwards
Effect of recognition and offset of tax loss carry-forwards not recognised in prior years
Effect of exclusively tax-deductible expenses and income
Effect of non-taxable income and non-deductible expenses
Effect of income tax of prior periods
Total income tax expense
Effective income tax rate
2015
1,692
71
1,763
20.9%
368
(5)
19
2
(7)
7
–
(23)
36
4
401
2014
2,206
(118)
2,088
20.9%
436
(5)
(21)
(2)
(10)
9
(2)
(16)
(12)
5
382
22.7%
18.3%
Income tax assets and liabilities
Current income tax assets and liabilities
Movements in current-tax assets and liabilities are to be analysed as follows:
In CHF million
Current income tax liabilities at 1 January, net
Recognised in income statement
Recognised in other comprehensive income
Income taxes paid in Switzerland
Income taxes paid in foreign countries
Additions from business combinations
Current income tax liabilities at 31 December, net
Thereof current income tax assets
Thereof current income tax liabilities
Thereof Switzerland
Thereof foreign countries
2015
155
295
23
(345)
(5)
2
125
(21)
146
129
(4)
2014
162
378
1
(377)
(9)
–
155
(17)
172
159
(4)
Deferred tax assets and liabilities
Recognised deferred tax assets and liabilities are to be analysed as follows:
In CHF million
Property, plant and equipment
Intangible assets
Provisions
Defined benefit obligations
Tax loss carry-forwards
Other
Total tax assets (tax liabilities)
Thereof deferred tax assets
Thereof deferred tax liabilities
Thereof Switzerland
Thereof foreign countries
Assets
Liabilities
31.12.2015
Net
amount
Assets
Liabilities
31.12.2014
restated
Net
amount
41
–
86
582
171
192
(523)
(335)
(59)
–
–
(91)
1,072
(1,008)
(482)
(335)
27
582
171
101
64
354
(290)
(121)
185
47
–
79
508
218
98
950
(467)
(341)
(4)
–
–
(92)
(904)
(420)
(341)
75
508
218
6
46
417
(371)
(91)
137
In 2015, deferred tax assets and liabilities have changed as follows:
In CHF million
Property, plant and equipment
Intangible assets
Provisions
Defined benefit obligations
Tax loss carry-forwards
Other
Total
Balance at Recognised
in income
statement
31.12.2014,
restated
Recognised
in other
compre-
hensive
income
Change
in scope
of consoli-
Foreign
currency
translation
Balance at
dation adjustments 31.12.2015
(420)
(341)
75
508
218
6
46
(59)
17
(45)
(9)
(31)
21
–
–
–
80
–
76
–
(20)
(2)
4
3
1
(106)
156
(14)
(3)
9
(1)
(1)
(19)
(3)
(18)
(482)
(335)
27
582
171
101
64
175
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a
d
i
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o
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h
t
o
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s
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o
N
In 2014, deferred tax assets and liabilities have changed as follows:
In CHF million
Property, plant and equipment
Intangible assets
Provisions
Defined benefit obligations
Tax loss carry-forwards
Other
Total
Balance at
31.12.2013
Recognised
in income
statement
Recognised
in other
compre-
hensive
income
Change
in scope
of consoli-
Foreign
currency
Balance at
translation 31.12.2014,
restated
dation adjustments
(301)
(364)
10
268
203
7
(177)
(119)
35
65
–
16
(1)
(4)
–
–
–
239
–
12
251
–
(12)
–
1
2
(12)
(21)
–
–
–
–
(3)
–
(3)
(420)
(341)
75
508
218
6
46
Deferred tax assets relating to unused tax loss carry-forwards and to deductible temporary differ-
ences are recognised if it is probable that they can be offset against future taxable profits or exist-
ing temporary differences. At as 31 December 2015, various subsidiaries recognised deferred tax
assets on tax loss carry-forwards and other temporary differences totalling CHF 1,072 million (prior
year: CHF 950 million) since it was foreseeable that tax loss carry-forwards could be offset against
future taxable profits. Of this amount, tax loss carry-forwards and other temporary differences of
CHF 202 million (prior year: CHF 237 million) were recognised by subsidiaries reporting a loss in
2014 or 2015. On the basis of the approved business plans of these subsidiaries, Swisscom consid-
ers it probable that the tax loss carry-forwards and temporary differences can be offset against
future taxable profits.
Tax loss carry-forwards for which no deferred tax assets were recognised, expire as follows:
In CHF million
Expiring within 1 year
Expiring within 1 to 2 years
Expiring within 2 to 3 years
Expiring within 3 to 4 years
Expiring within 4 to 5 years
Expiring within 5 to 6 years
Expiring within 6 to 7 years
No expiration
Total unrecognised tax loss carry-forwards
Thereof Switzerland
Thereof foreign countries
31.12.2015
31.12.2014
–
1
8
12
15
22
26
32
116
84
32
1
2
2
8
14
29
23
115
194
62
132
Deferred tax liabilities of CHF 6 million (prior year: none) were recognised on the undistributed
earnings of subsidiaries as of 31 December 2015. Temporary differences of subsidiaries and associ-
ates, on which no deferred income taxes were recognised as of 31 December 2015, amounted to
CHF 931 million (prior year: CHF 779 million).
176
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o
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t
o
N
16 Earnings per share
Undiluted earnings per share are calculated by dividing net income attributable to shareholders of
Swisscom Ltd by the weighted average number of shares outstanding. Treasury shares are not
counted in the number of outstanding shares.
In CHF million, except where indicated
Share of net income attributable to equity holders of Swisscom Ltd
Weighted average number of shares outstanding (number)
Basic and diluted earnings per share (in CHF)
2015
1,361
2014
1,694
51,801,558
51,801,267
26.27
32.70
Swisscom has no share options and share subscription rights outstanding which could lead to a
dilution of earnings per share.
17 Cash and cash equivalents
In CHF million
Cash and sight deposits
Total cash and cash equivalents
31.12.2015
31.12.2014
324
324
302
302
As in the prior year, Swisscom had no current term deposits outstanding in 2015.
18 Trade and other receivables
In CHF million
Billed revenue
Accrued revenue
Allowances
Total trade receivables, net
Accruals from international roaming traffic
Receivables from debt-collection activities
Receivables from construction contracts
Other receivables
Allowances
Total other receivables, net
Total trade and other receivables
31.12.2015
31.12.2014
2,334
246
(184)
2,396
89
9
25
21
(5)
139
2,535
2,413
236
(195)
2,454
60
26
33
28
(15)
132
2,586
Trade receivables are the object of active credit risk management which focuses on the assessment
of country risks, on-going review of credit risks and the monitoring of the receivables. Credit-risk
concentrations in Swisscom are minimised due to the large number of customers. Risks are moni-
tored by country. The adequacy of valuation allowances is assessed on the basis of numerous fac-
tors. Amongst these are ageing analyses of receivables, the current solvency of customers and
experience from the past.
177
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t
a
t
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l
a
i
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n
a
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fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
The geographical distribution of trade receivables is as follows:
In CHF million
Switzerland
Italy
Other countries
Total billed and accrued revenue
Switzerland
Italy
Other countries
Total allowance for receivables
Total trade receivables, net
31.12.2015
31.12.2014
1,836
715
29
2,580
(58)
(125)
(1)
(184)
2,396
1,759
854
36
2,649
(51)
(140)
(4)
(195)
2,454
Analysis of maturity and allowances
The due dates of trade receivables as well as the related allowances are to be analysed as follows:
In CHF million
Not overdue
Past due up to 3 months
Past due 4 to 6 months
Past due 7 to 12 months
Past due over 1 year
Total
Gross amount
31.12.2015
Allowance
Gross amount
31.12.2014
Allowance
1,855
364
73
94
194
2,580
(7)
(5)
(5)
(28)
(139)
(184)
1,858
421
78
93
199
2,649
(8)
(6)
(6)
(31)
(144)
(195)
The table below presents the changes in allowances for trade and other receivables.
178
In CHF million
Balance at 31 December 2013
Additions to allowances
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m
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a
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d
e
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a
d
i
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o
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n
o
C
s
t
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e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Write-off of irrecoverable receivables subject to allowance
Release of unused allowances
Additions from business combinations
Foreign currency translation adjustments
Balance at 31 December 2014
Additions to allowances
Write-off of irrecoverable receivables subject to allowance
Release of unused allowances
Additions from business combinations
Disposals from sales of subsidiaries
Foreign currency translation adjustments
Balance at 31 December 2015
Trade
receivables
Other
receivables
164
93
(60)
(6)
7
(3)
195
84
(78)
(1)
1
(3)
(14)
184
16
1
–
(2)
–
–
15
1
–
(1)
–
(10)
–
5
Construction contracts
Information on uncompleted construction contracts as of the balance sheet date is as follows:
In CHF million
Contract costs of current projects
Recognised gains less losses
Contract costs including share of gains and losses, net
Less progress billings
Total net receivables from construction contracts
Thereof receivables from construction contracts
Thereof liabilities from construction contracts
Advance payments received
2015
88
(10)
78
(62)
16
25
(9)
52
2014
104
6
110
(79)
31
33
(2)
72
In 2015, construction contracts generated net revenues of CHF 262 million (prior year: CHF 293 million).
19 Other financial assets
In CHF million
Balance at 31 December 2013
Additions
Disposals
Additions from business combinations
Change in fair value
Foreign currency translation adjustments
Balance at 31 December 2014, restated
Additions
Disposals
Additions from business combinations
Change in fair value
Foreign currency translation adjustments
Balance at 31 December 2015
Thereof other current financial assets
Thereof other non-current financial assets
Loans and receivables
Loans and
receivables
Available-
for-sale
Valued
at fair value
305
24
(159)
20
–
15
205
21
(33)
4
–
(1)
196
20
176
42
8
(15)
15
–
–
50
17
(19)
–
4
–
52
2
50
6
–
–
–
5
–
11
61
–
–
3
–
75
63
12
Total
353
32
(174)
35
5
15
266
99
(52)
4
7
(1)
323
85
238
As of 31 December 2015, term deposits totalled CHF 8 million (prior year: CHF 11 million). Financial
assets as of 31 December 2015 in the amount of CHF 149 million were not freely available. These
assets serve as security for bank loans.
Available-for-sale financial assets
Available-for-sale financial assets primarily include financial investments in equity instruments.
Shares not quoted on stock exchanges are recorded at cost if their fair value cannot be reliably
determined. As of 31 December 2015, the carrying amount of investments in shares recorded at
cost totalled CHF 37 million (prior year: CHF 27 million).
179
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a
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a
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i
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n
o
c
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t
o
t
s
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t
o
N
Financial assets measured at fair value
Financial assets measured at fair value through profit and loss include quoted debt securities with
a carrying amount of CHF 61 million (prior year: none) and a remaining term of less than one year.
These financial assets were not freely available since the assets serve as collateral to secure off-bal-
ance liabilities arising from cross-border lease agreements. See Note 33. As at 31 December 2015,
derivative financial instruments with a positive market value of CHF 14 million were recognised
(prior year: CHF 11 million). Derivative financial instruments include forward foreign currency trans-
actions, foreign currency swaps and interest rate swaps. See Note 33.
20 Inventories
In CHF million
Raw material and supplies
Customer premises equipment and merchandise
Advance payments made
Finished and semi-finished goods
Total inventories, gross
Allowances on inventories
Total inventories, net
31.12.2015
31.12.2014
5
170
3
–
178
(4)
174
6
141
5
5
157
(8)
149
In 2015, inventory-related costs amounting to CHF 1,143 million (prior year: CHF 1,145 million) were
recorded under the cost of goods and services purchased.
21 Other non-financial assets
In CHF million
Prepaid expenses
Value-added taxes receivable
Advance payments made
Other assets
Total other current non-financial assets
Prepaid expenses
Other assets
Total other non-current non-financial assets
31.12.2015
31.12.2014
159
6
47
26
238
10
70
80
164
7
55
26
252
10
47
57
180
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e
m
e
t
a
t
s
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a
i
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n
a
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fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
22 Non-current assets held for sale
On 31 December 2015, there were no non-current assets held for sale. As of 31 December 2014, the
carrying amount of non-current assets held for sale amounted to CHF 109 million. Included therein
are real-estate properties and investments in associates of the segment Other Operating Seg-
ments with a carrying amount of CHF 99 million and CHF 10 million, respectively. As part of the
takeover of PubliGroupe in 2014, one real-estate property and investments in associates were
acquired which were due to be disposed of within the following twelve months. The associates
relate to various shareholdings in media companies in Switzerland. For further information – see
Note 5.
In 2015, real-estate property and investments in associates with a carrying amount of CHF 109 mil-
lion were disposed of. In the prior year, real-estate property and investments in associates were
sold for a price of CHF 205 million. In 2014, a gain on sale of real-estate property of CHF 33 million
arose which was recognised in the income statement as other income.
181
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fi
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a
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i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
23 Property, plant and equipment
Land, buildings
and leasehold
improvements
Technical
installations
Advances made
Other
and assets
assets under construction
In CHF million
Acquisition costs
Balance at 31 December 2013
Additions
Disposals
Additions from business combinations
Adjustment to dismantlement and restoration costs
Reclassifications to non-current assets held for sale
Other reclassifications
Foreign currency translation adjustments
Balance at 31 December 2014
Additions
Disposals
Additions from business combinations
Disposals from sales of subsidiaries
Adjustment to dismantlement and restoration costs
Other reclassifications
Foreign currency translation adjustments
2,832
9
(68)
2
–
(102)
114
(2)
2,785
4
(110)
–
–
–
92
(9)
25,235
1,453
(656)
–
123
–
175
(82)
26,248
1,495
(1,266)
–
(35)
(51)
124
(386)
2,028
31
(41)
1
–
2,019
38
(59)
–
–
(2)
18,778
1,072
(656)
(1)
(40)
19,153
1,061
(1,266)
(34)
(7)
(191)
3,403
237
(225)
2
34
–
170
–
3,621
252
(144)
1
(4)
(4)
116
–
3,838
2,279
287
(212)
(2)
–
2,352
310
(136)
(3)
–
1
771
290
–
–
–
–
(471)
–
590
146
–
–
–
–
(372)
(2)
362
–
–
–
–
–
–
–
–
–
–
–
–
Total
32,241
1,989
(949)
4
157
(102)
(12)
(84)
33,244
1,897
(1,520)
1
(39)
(55)
(40)
(397)
33,091
23,085
1,390
(909)
(2)
(40)
23,524
1,409
(1,461)
(37)
(7)
(192)
23,236
9,855
9,720
9,156
Balance at 31 December 2015
2,762
26,129
Accumulated depreciation/amortisation and impairment losses
Balance at 31 December 2013
Depreciation and amortisation
Disposals
Other reclassifications
Foreign currency translation adjustments
182
Balance at 31 December 2014
Depreciation and amortisation
Disposals
Disposals from sales of subsidiaries
Other reclassifications
Foreign currency translation adjustments
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m
e
t
a
t
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i
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n
a
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fi
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e
t
a
d
i
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o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Balance at 31 December 2015
1,996
18,716
2,524
Net carrying amount
Net carrying amount at 31 December 2015
Net carrying amount at 31 December 2014
Net carrying amount at 31 December 2013
766
766
804
7,413
7,095
6,457
1,314
1,269
1,124
362
590
771
In 2015, borrowing costs amounting to CHF 8 million were capitalised (prior year: CHF 12 million).
The average interest rate used for the capitalisation of borrowing costs was 1.9% (prior year: 2.2%).
As of 31 December 2015, the carrying amount of property, plant and equipment acquired under
finance leases amounted to CHF 406 million (prior year: CHF 438 million). See Note 28 for further
information on the adjustments to the costs of dismantling and restoration.
24 Goodwill and other intangible assets
In CHF million
Acquisition costs
Internally
generated
software
Goodwill
Purchased
Customer
software relationships
Brands
Other
intangible
assets
Balance at 31 December 2013
6,407
1,137
1,813
1,137
278
Additions
Disposals
Reclassifications
Additions from business combinations
Foreign currency translation adjustments
–
(9)
–
188
(46)
156
(80)
97
1
(4)
195
(68)
58
4
(22)
–
(3)
–
21
(22)
–
–
–
–
(6)
Balance at 31
December 2014,
restated
Additions
Disposals
Reclassifications
Additions from business combinations
Disposals from sales of subsidiaries
Foreign currency translation adjustments
6,540
1,307
1,980
1,133
272
–
–
–
255
(13)
(217)
176
(75)
95
–
(18)
(14)
166
(53)
21
32
(2)
–
–
–
50
(1)
(109)
(100)
Balance at 31 December 2015
6,565
1,471
2,035
1,082
Accumulated amortisation and impairment losses
Balance at 31 December 2013
1,598
Amortisation
Impairment losses
Disposals
Reclassifications
Foreign currency translation adjustments
Balance at 31 December 2014
Amortisation
Impairment losses
Disposals
Disposals from sales of subsidiaries
Reclassifications
Foreign currency translation adjustments
Balance at 31 December 2015
Net carrying amount
Net carrying amount at 31 December 2015
Net carrying amount at 31 December 2014
Net carrying amount at 31 December 2013
–
–
(9)
–
(32)
1,557
–
–
–
–
–
(153)
1,404
5,161
4,983
4,809
696
223
–
(79)
–
(2)
838
217
2
(75)
(18)
16
(10)
1,343
239
1
(68)
–
(16)
1,499
228
–
(47)
(2)
(9)
(83)
970
1,586
501
469
441
449
481
470
817
109
–
(3)
–
(18)
905
93
–
–
(1)
–
(85)
912
170
228
320
Total
11,734
507
(190)
12
258
(103)
12,218
547
(163)
40
357
(49)
(481)
962
156
(30)
(143)
44
(3)
986
205
(35)
(76)
16
(15)
(15)
1,066
12,469
239
102
–
(29)
2
(2)
312
111
1
(34)
(14)
–
(9)
4,872
700
1
(188)
2
(73)
5,314
674
3
(156)
(35)
7
(360)
367
5,447
699
674
723
7,022
6,904
6,862
–
–
–
4
–
(26)
250
179
27
–
–
–
(3)
203
25
–
–
–
–
(20)
208
42
69
99
As of 31 December 2015, other intangible assets included advance payments made and uncom-
pleted development projects of CHF 154 million (prior year: CHF 128 million). Apart from goodwill,
there are no intangible assets with indefinite useful lives. As of 31 December 2015, accumulated
impairment losses on goodwill of CHF 1,404 million were recognised. The increase in goodwill of
CHF 255 million in 2015 results primarily from the takeover of search.ch. See Note 5 for further infor-
mation. Goodwill arising from investments in associates is classified as part of the investments in
associates.
183
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a
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o
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h
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s
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t
o
N
Goodwill impairment testing
Goodwill is allocated to the cash-generating units of Swisscom according to their business activi-
ties. Goodwill acquired in a business combination is allocated to each cash-generating unit
expected to benefit from the synergies of the business combination. The allocation of the goodwill
to the cash-generating units is as follows:
In CHF million
Residential Customers Swisscom Switzerland
Small and Medium-Sized Enterprises Swisscom Switzerland
Enterprise Customers Swisscom Switzerland
Fastweb
Other cash-generating units
Total goodwill
31.12.2015
2,620
31.12.2014
restated
2,629
662
907
533
439
655
734
592
373
5,161
4,983
Goodwill was tested for impairment in the fourth quarter of 2015 after the business planning had
been completed. The recoverable amount of a cash-generating unit is determined based on its
value in use, using the discounted cash flow (DCF) method. The projected free cash flows are esti-
mated on the basis of the business plans approved by management in general covering a three-
year period. A planning horizon of five years is used for the impairment test of Fastweb. For the free
cash flows extending beyond the detailed planning period, a terminal value was computed by cap-
italising the normalised cash flows using a constant growth rate. The growth rates applied are
those customarily assumed for the country or market. The key assumptions underlying the calcula-
tions are as follows:
Cash-generating unit
Residential Customers Swisscom Switzerland
WACC
pre-tax
6.57%
Small and Medium-Sized Enterprises Swisscom Switzerland
6.61%
Enterprise Customers Swisscom Switzerland
184
Fastweb
6.61%
10.30%
5.20%
5.20%
5.20%
7.50%
WACC
pre-tax
6.51%
6.54%
6.56%
0%
0%
0%
1.0%
10.60%
2015
WACC
Long-term
post-tax growth rate
2014
WACC
Long-term
post-tax growth rate
5.13%
5.13%
5.13%
7.70%
0%
0%
0%
1.0%
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i
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a
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fi
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a
d
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o
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o
C
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m
e
t
a
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a
i
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n
a
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fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Other cash-generating units
7,1–12,1% 6,3–9,5%
0–1.0% 6.6–8.2% 5.1–6.4%
0–1.0%
The application of pre- or post-tax discount rates (WACC pre-tax and WACC post-tax) results in the
same value in use. The discount rates used take into consideration the specific risks relating to the
cash-generating unit being considered. The projected cash flows and management assumptions
are corroborated by external sources of information. The approach taken and assumptions made
for the impairment tests of Swisscom Switzerland and Fastweb are presented below.
Residential Customers, Small- and Medium-Sized Enterprises and Enterprise Customers –
Swisscom Switzerland
The impairment test of goodwill is conducted on these cash-generating units. The recoverable
amount was determined based on the value in use using the discounted cash flow (DCF) method.
The forecast of future cash flows is based upon the three-year business plan approved by manage-
ment. For the free cash flows extending beyond the detailed planning period, a long-term growth
of zero was assumed, as in the prior year. As of the measurement date, the recoverable amount at
all cash-generating units, based on their value in use, was higher than the carrying amount relevant
for the impairment test. Swisscom is of the opinion that none of the anticipated changes in key
assumptions which can be reasonably expected would cause the carrying amount of the cash-gen-
erating units to exceed the recoverable amount.
Fastweb
The impairment test of Fastweb was undertaken in the fourth quarter of 2015. The recoverable
amount was determined on the basis of the value in use using the discounted cash flow method.
The basis for projecting future cash flows is the business plan prepared by management for the five
years 2016 to 2020. This plan takes into consideration historical empirical values and manage-
ment’s expectations regarding the future development of the relevant market. The impairment
test took into account the following assumptions:
Assumptions
Description
Average annual growth in revenue during
the detailed planning period
Projected EBITDA margin
(EBITDA as % of net revenue)
Projected capital expenditure rate
(capex as % of net revenue)
Post-tax discount rate
Long-term growth rate
In the business plan, an average annual growth in revenue of 4.2% is expected for
the detailed planning period up to 2020. In the prior year, an average annual growth
in revenue of 3.3% had been expected for the detailed planning period 2015–2019.
The projected EBITDA margin in 2020 is 40%. In the previous year, for the year 2019
an EBITDA margin of 41% was assumed.
In the period up to 2020, it is anticipated that capital expenditure in relation to net
revenue will be normalised to 23%. Last year, a rate of investment of 18% was
anticipated for the year 2019.
The post-tax discount rate is 7.50% (prior year: 7.70%) and the related pre-tax
discount rate is 10.30% (prior year: 10.60%). The discount rate is calculated
using the Capital Asset Pricing Model (CAPM). This latter comprises the weighted
cost of own equity and of external borrowing costs. The risk-free interest rate
on which the discount rate is based on, is derived from ten-year bonds issued
by the German government with a zero interest rate, but at least an interest
rate of 3%. A premium for the country risk of Italy is then added.
The normalised free cash flows in the terminal value were capitalised with a
constant growth rate of 1.0% as in the prior year. The growth rate employed
corresponds to that customarily used for the country and market based upon
experience values as well as future projections and which are corroborated
by external information sources. The growth rate employed does not exceed
the long-term average growth rate customarily used for the country and market.
As of the date of the impairment test, no impairment of goodwill resulted. The recoverable amount
exceeded the net carrying amount by EUR 750 million (CHF 818 million).
The following changes in material assumptions lead to a situation where the value in use equates
to the carrying amount:
Average annual growth rate through 2020 with
the same EBITDA margin as in the business plan
Projected EBITDA margin 2020
Capital expenditure rate 2020
Post-tax discount rate
Long-term growth rate
Assumptions
Sensitivity
4.2%
40%
23%
7.50%
1.0%
2.0%
36%
27%
9.20%
–1.2%
185
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a
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h
t
o
t
s
e
t
o
N
25 Investments in associates
In CHF million
Balance at 1 January
Additions
Disposals
Additions from business combinations. See Note 5.
Gain on successive company acquisitions
Dividends
Share of net results
Foreign currency translation adjustments
Balance at 31 December
2015
182
50
–
–
–
(22)
23
(10)
223
2014
restated
153
3
(108)
59
82
(30)
26
(3)
182
The participations which are reflected in the consolidated financial statements of Swisscom using
the equity method of accounting are set out in Note 40. Dividend income of CHF 22 million (prior
year: CHF 30 million) is attributable mainly to the dividends distributed by LTV Yellow Pages and
Belgacom International Carrier Services.
Additions in 2015 include investments by Swisscom in finnova Bankware Ltd (banking software),
Siroop Ltd (online marketplace), Ringier Publishing Ltd (advertisement marketing) and Managed
Mobility Ltd (fleet management and fleet optimisation).
In September 2014, Swisscom acquired PubliGroupe SA in a public takeover which, at the time of
the transaction, owned 51% of the share capital of LTV Yellow Pages Ltd. The remaining 49% of LTV
Yellow Pages Ltd were held by Swisscom. As a result of the takeover, Swisscom assumed full control
over LTV Yellow Pages Ltd which previously was reflected in Swisscom’s consolidated financial
statements as an associate. At the time of the takeover, the carrying amount of the 49% sharehold-
ing in LTV Yellow Pages Ltd in Swisscom’s consolidated financial statements amounted to
CHF 26 million. The difference of CHF 82 million between the carrying amount and the fair value of
the 49% shareholding was recognised as other financial income in the fourth quarter of 2014. The
fair value of the 49% shareholding amounted to CHF 108 million and is recognised as a part of the
acquisition costs of the PubliGroupe takeover. See Notes 5 and 14 for further information. In addi-
tion, a 47.5% shareholding in Zanox Ltd (Zanox) was acquired as part of the takeover of PubliGroupe
which is accounted for in accordance with the equity method in the consolidated financial state-
ments of Swisscom. Zanox is the European market leader in performance advertising.
The following table provides selected summarised key financial data of the associates:
In CHF million
Income statement
Net revenue
Operating expense
Operating income
Net income
Balance sheet at 31 December
Current assets
Non-current assets
Current liabilities
Non-current liabilities
Equity
2015
2014
2,575
(2,418)
157
104
1,073
933
(964)
(429)
613
2,347
(2,223)
124
122
1,131
935
(1,087)
(316)
663
186
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a
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e
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a
d
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o
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n
o
C
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m
e
t
a
t
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a
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a
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fi
d
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a
d
i
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o
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n
o
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t
o
t
s
e
t
o
N
26 Financial liabilities
In CHF million
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other interest-bearing financial liabilities
Derivative financial instruments. See Note 33.
Other non-interest-bearing financial liabilities
Total current financial liabilities
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other interest-bearing financial liabilities
Derivative financial instruments. See Note 33.
Other non-interest-bearing financial liabilities
Total non-current financial liabilities
Total financial liabilities
Bank loans and credit limit
In CHF million
Bank loans in CHF variable interest-bearing
Bank loans in EUR variable interest-bearing
Bank loans in CHF variable interest-bearing
Bank loans in CHF variable interest-bearing
Bank loans in EUR variable interest-bearing
Bank loans in CHF variable interest-bearing
Bank loans in EUR variable interest-bearing
Bank loans in EUR fixed interest-bearing
Bank loans in USD fixed interest-bearing
Total bank loans
31.12.2015
31.12.2014
746
45
350
16
2
6
30
1,195
610
5,385
581
510
13
55
244
7,398
8,593
960
547
–
14
2
49
8
1,580
921
4,557
925
547
3
49
22
7,024
8,604
Due within
Par value
in CHF
31.12.2015
31.12.2014
Carrying amount
2015
2015
2016
2016
2016
2017
2020
2020
2028
530
421
300
130
542
130
325
217
98
–
–
–
130
542
–
326
219
139
530
421
300
–
–
130
361
–
139
1,356
1,881
During 2015, Swisscom took up short-term bank loans in CHF and EUR on a weekly and monthly basis.
As of 31 December 2015, there were short-term bank loans totalling CHF 130 million and EUR 500 mil-
lion outstanding (prior year: CHF 530 million).
In 2015, Swisscom had a bank loan of EUR 200 million (CHF 217 million) with a term of 5 years. This
interest-bearing bank loan was transformed into variable-rate CHF financing through a foreign cur-
rency swap and was designated as a fair value hedge for hedge accounting. In 2015, Swisscom
repaid bank loans amounting to CHF 960 million and EUR 350 million. As of 31 December 2015, no
transaction costs were recognised in connection with the bank loans, as in the prior year. The effec-
tive interest rate of the CHF denominated bank loans –0.2%, in EUR –0.3% and in USD 4.62%. A bank
loan of EUR 300 million was designated for hedge accounting for net investments in foreign share-
holdings. The bank loans may become due for immediate repayment if the shareholding of the
Swiss Confederation in the capital of Swisscom falls below one third or if another shareholder can
exercise control over Swisscom.
Swisscom has a confirmed bank line of credit amounting to CHF 100 million maturing in 2016 and
a further confirmed line of credit of CHF 2,000 million from banks maturing in 2020. As of 31 Decem-
ber 2015, these lines of credit had not been drawn down, as in the prior year.
187
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a
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a
d
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N
Debenture bonds
In CHF million
Debenture bond in CHF
Debenture bond in CHF
Debenture bond in CHF
Debenture bond in EUR
Debenture bond in EUR
Debenture bond in CHF
Debenture bond in CHF
Debenture bond in CHF
Debenture bond in EUR
Debenture bond in CHF
Debenture bond in CHF
Debenture bond in CHF
Total debenture bonds
Maturity years
2008–2015
2007–2017
2009–2018
2013–2020
2014–2021
2010–2022
2015–2023
2012–2024
2015–2025
2014–2026
2014–2029
2015–2035
Par value
in CHF
Nominal
interest rate
31.12.2015
31.12.2014
Carrying amount
500
600
1,425
542
542
500
250
500
542
200
160
150
4.00%
3.75%
3.25%
2.00%
1.88%
2.63%
0.25%
1.75%
1.75%
1.50%
1.50%
1.00%
–
610
1,432
539
540
499
251
504
540
202
161
152
506
609
1,430
597
597
498
–
503
–
202
162
–
5,430
5,104
In April 2015, Swisscom issued two debenture bonds with an aggregate nominal value of
CHF 400 million: one issue for CHF 250 million with a coupon rate of 0.25% and maturing in 2023
and a second issue for CHF 150 million bearing interest of 1.0% maturing in 2035. These issues were
taken up to repay outstanding debts. In addition, interest rate swaps were entered into for a nom-
inal amount of CHF 225 million to hedge the interest rate risk on financing received which were
designated as fair value hedges for hedge-accounting purposes. In September 2015, Swisscom took
up a debenture bond for EUR 500 (CHF 542 million) with a coupon rate of 1.75% and with final
maturities in 2025. The debenture bond was issued by Lunar Funding V, an independent Irish
multi-purpose vehicle. It is secured by a loan note from Lunar Funding V to Swisscom in the same
amount. The bond so taken up was used to refinance existing finance debts. In addition, the
EUR 500 million interest-bearing financing was swapped into variable-rate financing in CHF and
designated as a fair value hedge for hedge-accounting purposes. Already in the prior year, Swisscom
had taken up a debenture bond totalling EUR 500 million (CHF 601 million) through the intermedi-
ary of Lunar Funding V which was designated for hedge accounting of net investments in foreign
shareholdings. In 2015, Swisscom repaid a debenture bond of CHF 500 million upon maturity. In the
prior year, Swisscom repaid a debenture bond of CHF 1,250 million upon maturity. In addition, in
the prior year, a premature partial redemption of the debenture bond maturing in 2018 and total-
ling CHF 75 million (nominal value) was made. The difference of CHF 8 million between the redemp-
tion amount of CHF 83 million and the carrying amount of the redeemed bonds of CHF 75 million
was recognised as other financial expense.
Private placements
In CHF million
Private placements in CHF domestic
Private placements in CHF abroad
Private placements in CHF abroad
Private placements in CHF abroad
Total private placements
Due within
Par value
in CHF
31.12.2015
31.12.2014
Carrying amount
2016
2017
2018
2019
350
250
72
278
350
247
69
265
931
350
245
68
262
925
The interest rate risk of private placements maturing in 2016 is hedged with interest rate swaps
and was designated as cash flow hedges for hedge-accounting purposes. The duration of the
hedges is identical to the duration of the hedged private placements. As in the prior year, no trans-
action costs were recorded as of 31 December 2015 in connection with the private placements. The
188
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N
effective interest rate on the private placements is 1.7%. The Swiss-franc-denominated private
placements of CHF 581 million maturing in 2017 through 2019 may become due for immediate
repayment if the shareholding of the Swiss Confederation in the capital of Swisscom falls below
35% or if another shareholder can exercise control over Swisscom. The investors in the remaining
private placements are entitled to resell their investments to Swisscom should the Swiss Confeder-
ation permanently give up its majority shareholding in Swisscom.
Liabilities arising from finance leases
Swisscom concluded two agreements in 2001 for the sale of real estate. At the same time, Swisscom
entered into long-term agreements to lease back part of the real estate sold which, in part, qualify
as finance leases. The gain realised on real estate classified as finance leases was deferred. As of
31 December 2015, the deferred gains totalled CHF 163 million (prior year: CHF 167 million). The
deferred gains are released to other income over the term of the individual leases. The effective
interest rate of the finance lease liabilities was 5.84%.
The minimum lease payments and financial liabilities relating to these leaseback agreements are
set out in the following table:
In CHF million
Within 1 year
Within 1 to 2 years
Within 2 to 3 years
Within 3 to 4 years
Within 4 to 5 years
After 5 years
Total future minimum lease payments
Less future financing costs
Total finance lease liabilities
Thereof current finance lease liabilities
Thereof non-current finance lease liabilities
31.12.2015
31.12.2014
46
40
39
36
35
1,060
1,256
(730)
526
16
510
48
47
42
41
38
1,240
1,456
(895)
561
14
547
The future payments of the liabilities arising under finance leases, expressed in terms of their
present value, as of 31 December 2014 and 2015 were as follows:
In CHF million
Within 1 year
Within 1 to 2 years
Within 2 to 3 years
Within 3 to 4 years
Within 4 to 5 years
After 5 years
Total present value of finance lease liabilities
31.12.2015
31.12.2014
16
11
10
7
6
476
526
14
14
9
9
6
509
561
In addition, operating lease arrangements exist for miscellaneous real estate with terms of 1 to
25 years. See Note 35. In 2015, conditional rental payments of CHF 3 million were recorded as rental
expense (prior year: CHF 3 million).
189
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a
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o
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n
o
C
s
t
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m
e
t
a
t
s
l
a
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a
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fi
d
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a
d
i
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o
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n
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N
27 Trade and other payables
In CHF million
Supplier invoices received
Goods and services received not yet invoiced
Total trade payables
Accruals from international roaming traffic
Liabilities from debt-collection activities
Liabilities from construction contracts
Miscellaneous payables
Total other payables
Total trade and other payables
28 Provisions
In CHF million
Balance at 31 December 2013
Additions to provisions
Present-value adjustments
Release of unused provisions
Use of provisions
Additions from business combinations
Foreign currency translation adjustments
Balance at 31 December 2014
Additions to provisions
Present-value adjustments
Release of unused provisions
Use of provisions
Additions from business combinations
Disposals from sales of subsidiaries
Foreign currency translation adjustments
Balance at 31 December 2015
Thereof current provisions
Thereof non-current provisions
31.12.2015
31.12.2014
1,058
428
1,486
23
23
9
227
282
1,102
449
1,551
48
28
2
247
325
1,768
1,876
Termination
benefits
Dismantlement
and restoration
costs
Regulatory
and competition
law procedures
45
8
–
(9)
(16)
1
–
29
70
–
(3)
(8)
–
–
–
88
86
2
481
162
13
(6)
(4)
–
–
646
–
11
(62)
(2)
–
–
–
593
–
593
118
3
2
–
(17)
–
–
106
208
–
–
(4)
–
–
–
310
186
124
Other
155
44
1
(30)
(24)
1
(1)
146
23
2
(7)
(14)
2
(2)
(2)
148
79
69
Total
799
217
16
(45)
(61)
2
(1)
927
301
13
(72)
(28)
2
(2)
(2)
1,139
351
788
Provisions for employee reduction programme
In the fourth quarter of 2015, Swisscom recognised a provision for personnel reduction costs of
CHF 70 million. Swisscom operates in a market characterized by intense competition and fierce
pricing dynamics. For this reason, Swisscom has set itself the goal of reducing its cost basis. This is
to be achieved through organisational changes, job reductions, optimization of processes and the
migration to All-IP technology. In addition, business change will impact the pattern of employment
opportunities of Swisscom: job positions in traditional businesses will in part be lost and will be
replaced by positions created in new, innovative areas. Swisscom assumes that some 700 employ-
ees in Switzerland will participate in the social plan as a result of the reductions primarily in support
areas. The associated costs are estimated at CHF 70 million.
190
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o
N
Provisions for dismantling and restoration costs
The provisions for dismantling and restoration costs relate to the dismantling of telecommunica-
tion installations and transmitter stations and the restoration to its original state of the land
owned by third parties on which they are located. The provisions are computed by reference to
estimates of future anticipated dismantling costs and are discounted using an average interest rate
of 1.48% (prior year: 1.69%). The effect of using different interest rates amounted to CHF 24 million
(prior year: CHF 151 million). In 2015, as a result of reassessments, adjustments totalling CHF 55 mil-
lion (prior year: CHF 157 million) were recorded under property, plant and equipment and CHF 7 mil-
lion (prior year: CHF 1 million) which was recognised in the income statement. The non-current
portion of the provisions is expected to be settled after 2020.
The level of provisions is determined to a substantial degree by the level of estimated future dis-
mantling and restoration costs as well as the timing of the dismantling. An increase of estimated
costs by 10% would result in an increase of CHF 56 million in the amount of the provision. A shift in
the timing of dismantling by a further ten years would lead to a reduction in the provision by
CHF 60 million.
Provisions for regulatory and competition-law proceedings
In accordance with the revised Telecommunications Act, Swisscom provides interconnection
services and other access services to other telecommunication service providers in Switzerland. In
previous years, several telecommunication service providers demanded from the Federal
Communications Commission (ComCom) a reduction in the prices charged to them by Swisscom.
In addition, the Federal Competition Commission (Weko) is conducting various proceedings against
Swisscom. In accordance with the Federal Anti-Trust Law, Weko may impose penalties against
Swisscom in the event that the competition law has been violated. The level of the penalty is
dependent on the duration and severity as well as the nature of the violation. It may be as much as
10% of the revenues which have been generated by the company in question in the last three busi-
ness years on the relevant markets in Switzerland. In the event that a legally enforceable finding as
to market abuse is reached, claims under civil law may be asserted against Swisscom. Any applica-
ble payments will depend upon the date on which legally-binding decrees and decisions are issued.
With its decision of 5 November 2009, Weko levied a penalty totalling CHF 220 million on Swisscom
for abuse of a market-dominant position in the case of ADSL services during the period through to
the end of 2007. Swisscom appealed on 7 December 2009 against the ruling to the Federal Admin-
istrative Court. On 6 October 2015, the Federal Administrative Court in principle upheld the Weko
decision and reduced the penalty imposed on Swisscom by Weko from CHF 220 million to
CHF 186 million. Following the decision, Swisscom recognised provision of CHF 186 million in the
third quarter of 2015. Swisscom does not consider the penalty to be justified and has lodged an
appeal to the Federal Court. At the beginning of 2016, Swisscom paid the penalty of CHF 186 mil-
lion imposed by Weko.
On the basis of legal opinions, provisions for regulatory and anti-trust-law proceedings were rec-
ognised and released in the third and fourth quarters of 2015, whereby these are presented on a
net basis on procedural grounds.
Other provisions
Other provisions include provisions for environmental, contractual and tax risks. The non-current
portion of the provisions will most likely be settled between 2016 and 2018.
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N
29 Contingent liabilities and contingent assets
Regulatory and competition-law proceedings
In accordance with the revised Telecommunications Act, Swisscom provides interconnection
services and other access services to other telecommunication service providers in Switzerland. In
previous years, several telecommunication service providers demanded from the Federal
Communications Commission (ComCom) a reduction in the prices charged to them by Swisscom.
In addition, the Federal Competition Commission (Weko) is conducting various proceedings against
Swisscom. In accordance with the Federal Anti-Trust Law, Weko may impose penalties against
Swisscom in the event that the competition law has been violated. The amount of the penalty is
dependent on the duration and severity as well as the nature of the violation. It may be as much as
10% of the revenues which have been generated by the company in question in the last three busi-
ness years on the relevant markets in Switzerland. In the event of a legally enforceable finding as to
market abuse, claims under civil law may be asserted against Swisscom.
In April 2013, Weko initiated an investigation against Swisscom in the area of live-sport transmissions
on pay TV. On 23 July 2015, the Secretariat of Weko delivered to Swisscom a proposed ruling. It pro-
poses therein to the Federal Competition Commission to impose a penalty against Swisscom of
CHF 143 million for unlawful behaviour in the marketing of sport contents over pay TV. In the opinion
of the Weko Secretariat, Swisscom and Teleclub have a market-dominant position in particular in the
provision of national football and ice hockey transmissions and must therefore offer all TV platforms
in Switzerland – insofar as technically possible – an equivalent Teleclub sports portfolio on non-dis-
criminatory conditions. Swisscom rejects the accusations and is of the opinion that it has conducted
itself in a lawful manner in the marketing of sports contents. From a current perspective, Swisscom
considers the levying of sanctions in the court of last appeal as not probable and thus has established
no provision in the consolidated financial statements as of and for the year ended 31 December 2015.
On 19 November 2015, in its investigation as to the invitation to tender for the corporate network
of the Swiss Post in 2008, Weko came to the conclusion that Swisscom has a market-dominant posi-
tion on the market for broadband access for large corporate clients. In this tender, Swisscom is
accused of having set the wholesale prices charged to competitors at such a high level that the latter
could not compete with the end-customer offer made by Swisscom. As a result of this unlawful
conduct, Weko ruled a direct penalty of CHF 8 million. Swisscom has challenged the ruling in the
Federal Administrative Court. From a current perspective, Swisscom considers the levying of sanc-
tions in the court of last appeal as not probable and thus has established no provision in the consol-
idated financial statements as of and for the year ended 31 December 2015.
Contingent assets from litigation
The Italian competition authorities (AGCOM) condemned Telecom Italia for unlawful conduct as a
market-dominant company and imposed a penalty of EUR 104 million. Related to the same matter,
Fastweb has claimed damages from Telecom Italia and initiated legal action in connection there-
with. In the fourth quarter of 2015, Fastweb and Telecom Italia concluded an out-of-court settle-
ment. The latter also encompasses additional contested receivables of both parties from each other.
In the fourth quarter of 2015, Telecom Italia made a payment of EUR 15 million. As at 31 December
2015, there resulted from the settlement for Fastweb an uncertain receivable to which conditions
are attached. Disclosure of the amount of the receivable is waived for contractual and procedural
reasons.
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N
30 Other non-financial liabilities
In CHF million
Deferred revenue
Value-added taxes payable
Advance payments received
Other current non-financial liabilities
Total other current non-financial liabilities
Deferred gain on sale and leaseback of real estate
Other non-current non-financial liabilities
Total other non-current non-financial liabilities
31.12.2015
31.12.2014
436
97
32
128
693
163
196
359
407
120
54
137
718
167
208
375
Deferred revenues mainly comprise deferred payments for prepaid cards and prepaid subscription
fees. The deferred gain from the sale and leaseback of real estate is released to the income state-
ment under other income over the lease term. See Notes 13 and 26.
31 Additional information concerning equity
Share capital and treasury shares
As of 31 December 2015, the total number of shares issued remained unchanged from the prior
year at 51,801,943 shares. All shares have a par value of CHF 1 and are fully paid up. Each share
entitles the holder to one vote. Shares with an aggregate market value of CHF 2 million (prior year:
CHF 5 million) were allocated for share-based compensation plans. See Note 11.
The holdings of treasury shares have changed as follows:
Balance at 31 December 2013
Purchases on the market
Allocated for share-based compensation
Balance at 31 December 2014
Purchases on the market
Allocated for share-based compensation
Balance at 31 December 2015
Number
802
8,600
(9,253)
149
3,730
(3,879)
–
Average price
in CHF
In CHF million
435
525
535
525
567
563
–
–
5
(5)
–
2
(2)
–
As of 31 December 2015, Swisscom had no treasury shares in its portfolio (prior year: 149 shares).
As a result, the balance of shares outstanding as at 31 December 2015 totalled 51,801,943 (prior
year: 51,801,794 shares).
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e
h
t
o
t
s
e
t
o
N
Other reserves
In CHF million
Balance at 31 December 2013
Foreign currency translation adjustments of foreign subsidiaries
Change in fair value
Gains and losses transferred to income statement
Income tax expense
Balance at 31 December 2014
Foreign currency translation adjustments of foreign subsidiaries
Change in fair value
Gains and losses transferred to income statement
Income tax expense
Balance at 31 December 2015
Hedging
reserve
Fair value
reserve
(19)
–
10
5
(3)
(7)
–
(12)
11
2
(6)
7
–
–
–
–
7
–
4
(6)
–
5
Foreign
currency
translation
adjustments
(1,559)
(46)
–
–
15
(1,590)
(194)
–
–
51
Total
other
reserves
(1,571)
(46)
10
5
12
(1,590)
(194)
(8)
5
53
(1,733)
(1,734)
The hedging reserves comprise the changes in the fair value of hedging instruments which were
designated as cash flow hedges. Changes in the fair value of available-for-sale financial assets are
recognised in the fair value reserves. Reserves arising from foreign currency translation adjust-
ments comprise the differences from the foreign currency translation of the financial statements
of subsidiaries and associates from the functional currency into Swiss francs. On 31 December
2015, cumulative foreign currency translation losses before taxes at Fastweb amounted to
CHF 2,143 million (prior year: CHF 1,960 million).
Other comprehensive income
Other comprehensive income in 2015 may be analysed as follows:
2015, in CHF million
Actuarial gains and losses from
defined benefit pension plans
Income tax expense
Items that will not be reclassified to
income statement, net of tax
Foreign currency translation adjustments
of foreign subsidiaries
Change in fair value
Gains and losses transferred to income statement
Income tax expense
Items that are or may be reclassified subsequently
to income statement, net of tax
Total other comprehensive income
(313)
Retained
earnings
Hedging
reserve
Foreign
currency
translation
reserve adjustments
Fair value
Equity
holders of
Swisscom
Non-
controlling
interests
(393)
80
(313)
–
–
–
–
–
–
–
–
–
(12)
11
2
1
1
–
–
–
–
4
(6)
–
(2)
(2)
–
–
–
(393)
80
(313)
(194)
(194)
–
–
51
(8)
5
53
(143)
(143)
(144)
(457)
–
–
–
–
–
–
–
–
Total
other
compre-
hensive
income
(393)
80
(313)
(194)
(8)
5
53
(144)
(457)
194
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Other comprehensive income in 2014 may be analysed as follows:
2014, in million CHF, restated
Actuarial gains and losses from
defined benefit pension plans
Income tax expense
Items that will not be reclassified to
income statement, net of tax
Foreign currency translation adjustments
of foreign subsidiaries
Change in fair value
Gains and losses transferred to income statement
Income tax expense
Items that are or may be reclassified subsequently
to income statement, net of tax
Total other comprehensive income
(889)
Retained
earnings
Hedging
reserve
Foreign
currency
translation
reserve adjustments
Fair value
Equity
holders of
Swisscom
Non-
controlling
interests
Total other
compre-
hensive
income
(1,127)
238
(889)
–
–
–
–
–
–
–
–
–
10
5
(3)
12
12
–
–
–
–
–
–
–
–
–
–
–
–
(46)
–
–
15
(31)
(31)
(1,127)
238
(889)
(46)
10
5
12
(19)
(908)
(1)
–
(1)
–
–
–
–
–
(1)
(1,128)
238
(890)
(46)
10
5
12
(19)
(909)
Share of equity attributable to non-controlling interests
In 2015, transactions with non-controlling interests totalling CHF 2 million (prior year: CHF 157 mil-
lion) were recognised. As part of the takeover of PubliGroupe SA in September 2014, the outstand-
ing 49% of the non-controlling shareholdings in Swisscom Directories Ltd and local.ch Ltd were
acquired for CHF 162 million. The difference between the purchase price of CHF 162 million and the
carrying amount of the non-controlling interests of CHF 26 million was recognised as an equity
transaction with no effect on income. For further information see Note 5.
32 Dividends
Distributable reserves are determined on the basis of equity as reported in the statutory financial
statements of the parent company, Swisscom Ltd, and not on the equity as reported in the consol-
idated financial statements. At 31 December 2015, Swisscom Ltd’s distributable reserves amounted
to CHF 4,652 million. The dividend is proposed by the Board of Directors and must be approved by
the Annual General Meeting of Shareholders. The dividend proposed for the 2015 financial year is
not recorded as a liability in these consolidated financial statements. Treasury shares are not enti-
tled to a dividend.
Swisscom paid the following dividends in 2014 and 2015:
In CHF million, except where indicated
Number of registered shares eligible for dividend (in millions of shares)
Ordinary dividend per share (in CHF)
Dividends paid
2015
51.802
22.00
1,140
2014
51.802
22.00
1,140
The dividend payments for the 2013 and 2014 financial years were funded entirely from retained
earnings. The Board of Directors proposes to the Annual Shareholders’ Meeting of Swisscom Ltd to
be held on 6 April 2016 the payment of an ordinary dividend of CHF 22 per share in respect of the
2015 financial year. This equates to a total dividend distribution of CHF 1,140 million. The dividend
payment is foreseen on 12 April 2016.
195
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
33 Financial risk management and supplementary disclosures
regarding financial instruments
Swisscom is exposed to various financial risks resulting from its operating and financial activities.
The most significant financial risks arise from changes in foreign exchange rates, interest rates as
well as creditworthiness and the ability of counterparties to meet their payment obligations. A
further risk arises from the ability to ensure adequate liquidity. Financial risk management is con-
ducted in accordance with established guidelines with the aim of limiting potential adverse effects
on the financial situation of Swisscom. These guidelines contain, in particular, risk limits for
approved financial instruments and specify risk monitoring processes. Financial risk management,
with the exception of the management of credit risks arising from business operations, is handled
by the central Treasury Department. It identifies, evaluates and hedges financial risks in close coop-
eration with the Group’s operating units. The implemented risk management process also calls for
routine reports on the development of financial risks.
Market price risks
Foreign exchange risks
Swisscom is exposed to foreign exchange risks; these can impact the Group’s financial results and
consolidated equity. Foreign exchange risks which have an impact on cash flows (transaction risks)
are partially hedged by financial instruments and designated for hedge accounting. In addition,
foreign exchange risks with an impact on equity (translation risks) are partially hedged through
financial instruments and designated for hedge accounting. The aim of Swisscom’s foreign
exchange risk management policy is to limit the volatility of planned cash flows. Forward currency
contracts, currency options and currency swaps may be employed to hedge transaction risks. These
hedging measures concern principally the USD and EUR. EUR-denominated financing is employed
in order to hedge the translation risk of positions in EUR. As of the balance sheet date, Swisscom
contracted financial liabilities totalling EUR 1,300 million (CHF 1,409 million) which were desig-
nated for hedge accounting for net investments in foreign shareholdings.
The currency risks and hedging contracts for foreign currencies as of 31 December 2015 are to be
analysed as follows:
196
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
In CHF million
At 31 December 2015
Cash and cash equivalents
Trade and other receivables
Other financial assets
Financial liabilities
Trade and other payables
Net exposure at carrying amounts
Net forecasted cash flows exposure in the next 12 months
Net exposure before hedges
Forward currency contracts
Foreign currency swaps
Currency swaps
Hedges
Net exposure
EUR
USD
Other
50
9
17
(2,706)
(48)
(2,678)
50
(2,628)
–
567
759
1,326
(1,302)
3
3
229
(143)
(59)
33
(412)
(379)
(3)
351
–
348
(31)
1
4
1
–
(26)
(20)
–
(20)
–
–
–
–
(20)
The currency risks and hedging contracts for foreign currencies as of 31 December 2014 are to be
analysed as follows:
In CHF million
At 31 December 2014
Cash and cash equivalents
Trade and other receivables
Other financial assets
Financial liabilities
Trade and other payables
Net exposure at carrying amounts
Net forecasted cash flows exposure in the next 12 months
Net exposure before hedges
Forward currency contracts
Foreign currency swaps
Currency swaps
Hedges
Net exposure
EUR
USD
Other
35
4
21
(2,019)
(67)
(2,026)
(362)
(2,388)
336
–
421
757
(1,631)
4
–
173
(144)
(74)
(41)
(455)
(496)
–
446
–
446
(50)
2
7
–
–
(15)
(6)
–
(6)
–
–
–
–
(6)
Foreign currency sensitivity analysis
The following sensitivity analysis shows the impact on the income statement should the EUR/CHF
and USD/CHF exchange rates change in line with their implicit volatility over the next twelve
months. This analysis assumes that all other variables, in particular the interest rate level, remain
constant.
In CHF million
31.12.2015
31.12.2014
Income impact on balance sheet items
EUR volatility of 7.67% (previous year: 4.29%)
USD volatility of 10.41% (previous year: 9.72%)
Hedges for balance sheet items
EUR volatility of 7.67% (previous year: 4.29%)
USD volatility of 10.41% (previous year: 9.72%)
Planned cash flows
EUR volatility of 7.67% (previous year: 4.29%)
USD volatility of 10.41% (previous year: 9.72%)
Hedges for planned cash flows
EUR volatility of 7.67% (previous year: 4.29%)
USD volatility of 10.41% (previous year: 9.72%)
205
(3)
(101)
6
(4)
43
–
(43)
87
4
(18)
–
16
44
(14)
(43)
The volatility of the balance sheet positions and planned cash flows is partially offset by the volatility
of the related hedging contracts.
Interest rate risks
Interest rate risks arise from fluctuations in interest rates which could have a negative impact on
the financial position of Swisscom. Fluctuations in interest rates lead to changes in interest income
and expense. Furthermore, they may impact the market value of certain financial assets, liabilities
and hedging instruments. Swisscom actively manages interest rate risks. The main aim thereof is
to limit the volatility of planned cash flows. Swisscom employs swaps to hedge its interest rate risk.
197
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
The structure of interest-bearing financial instruments at nominal values is as follows:
In CHF million
Fixed interest-bearing financial liabilities
Variable interest-bearing financial liabilities
Total interest-bearing financial liabilities
Fixed interest-bearing financial assets
Variable interest-bearing financial assets
Total interest-bearing financial assets
Total interest-bearing financial assets and liabilities, net
Variable interest-bearing
Fixed through interest rate swaps
Variable through interest rate swaps
Variable interest-bearing, net
Fixed interest-bearing
Fixed through interest rate swaps
Variable through interest rate swaps
Fixed interest-bearing, net
Total interest-bearing financial assets and liabilities, net
31.12.2015
31.12.2014
6,509
1,705
8,214
(138)
(412)
(550)
7,664
1,293
(350)
984
1,927
6,371
350
(984)
5,737
7,664
5,997
2,444
8,441
(115)
(348)
(463)
7,978
2,096
(350)
–
1,746
5,882
350
–
6,232
7,978
Interest rate sensitivity analysis
The following sensitivity analysis shows the effects on the income statement and equity if CHF
interest rates move by 100 basis points. In computing sensitivity in equity, negative interest rates
are excluded.
In CHF million
At 31 December 2015
Variable financing
Interest rate swaps
Cash flow sensitivity, net
At 31 December 2014
Variable financing
Interest rate swaps
Cash flow sensitivity, net
Credit risks
Income statement
Equity
Increase
100 base points
Decrease
100 base points
Increase
100 base points
Decrease
100 base points
(13)
(6)
(19)
(21)
4
(17)
13
6
19
21
(4)
17
–
2
2
–
5
5
–
(2)
(2)
–
(6)
(6)
Credit risks from operating activities
Swisscom is exposed to credit risks arising from its operating activities. Swisscom has no significant
concentrations of credit risk. The Group has policies in place to ensure that products and ser vices
are only sold to creditworthy customers. Furthermore, outstanding receivables are continually
monitored as part of its operating activities. Swisscom recognises credit risks through individual
and general lump-sum allowances. In addition, the danger of risk concentrations is minimised by
the large number of customers. Given that the financial assets as of the balance sheet date are
neither impaired nor in default, there are no indications that the debtors will not be capable of
meeting their payment obligations. Further information on financial assets is set out in Notes 17,
18 and 19.
198
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Credit risks from financial transactions
Swisscom is exposed to the risk of counterparty default through the use of derivative financial
instruments and financial investments. Requirements to be met by counterparties are defined in
guidelines governing derivative financial instruments and financial investments. Furthermore, indi-
vidual limits by counterparty have been set. These limits and counterparty credit assessments are
reviewed regularly. Swisscom signs netting agreements as issued by ISDA (International Swaps and
Derivatives Association) with the respective counterparties in order to control the risk inherent in
derivative transactions. The carrying amount of financial assets exposed to credit risk is to be ana-
lysed as follows:
In CHF million
Cash and cash equivalents
Trade and other receivables
Loans and receivables
Derivative financial instruments
Other assets valued at fair value
Note
31.12.2015
31.12.2014
17
18
19
19
19
324
2,535
196
14
61
302
2,586
209
11
–
Total carrying amount of financial assets
3,130
3,108
The carrying amounts of cash and cash equivalents and other financial assets and the related
Standard & Poor’s ratings of the counterparties are to be summarised as follows:
In CHF million
31.12.2015
31.12.2014
AAA
AA+
AA
AA–
A+
A
A–
BBB+
BBB
BBB–
Without rating
Total
12
163
7
149
11
148
1
43
2
9
50
595
13
129
15
149
1
123
3
7
–
10
72
522
Liquidity risk
Prudent liquidity management includes the holding of adequate reserves of cash and cash equiva-
lents and marketable securities as well as the provision of adequate financing. Swisscom has pro-
cesses and policies in place that guarantee sufficient liquidity in order to settle current and future
obligations. Swisscom has a confirmed line of credit of CHF 100 million maturing in 2016 from
banks and a further confirmed line of credit of CHF 2,000 million from banks maturing in 2016. As
of 31 December 2015, these lines of credit had not been drawn down, as in the prior year.
199
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
The contractual maturities of financial liabilities including estimated interest payments as of
31 December 2015 are as follows:
In CHF million
At 31 December 2015
Non-derivative financial liabilities
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other interest-bearing financial liabilities
Other non-interest-bearing financial liabilities
Trade and other payables
Derivative financial liabilities
Derivative financial instruments
Total
Carrying Contractual Due within Due within Due within
1 year 1 to 2 years 3 to 5 years
amount
payments
Due after
5 years
1,356
5,430
931
526
15
274
1,439
6,080
954
1,256
15
319
747
129
352
46
2
30
1,768
1,768
1,742
74
729
252
40
7
24
10
437
2,194
350
110
–
248
16
181
3,028
–
1,060
6
17
–
61
240
22
16
47
155
10,361
12,071
3,070
1,152
3,402
4,447
The contractual maturities of financial liabilities including estimated interest payments as of
31 December 2014 are as follows:
In CHF million
At 31 December 2014
Non-derivative financial liabilities
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other interest-bearing financial liabilities
Other non-interest-bearing financial liabilities
Trade and other payables
Derivative financial liabilities
Derivative financial instruments
Total
Estimation of fair values
Carrying Contractual Due within Due within Due within
1 year 1 to 2 years 3 to 5 years
amount
payments
Due after
5 years
1,881
5,104
925
561
5
30
1,975
5,778
970
1,456
5
30
963
640
6
48
2
8
1,876
1,876
1,853
98
157
58
383
120
356
47
–
6
7
8
370
2,293
608
121
1
–
16
11
259
2,725
–
1,240
2
16
–
80
10,480
12,247
3,578
927
3,420
4,322
The carrying amounts of trade receivables and payables as well as other receivables and payables
are a reasonable estimate of their fair value because of their short-term maturities. The carrying
amounts of cash and cash equivalents and current loans receivable correspond to the fair values.
The fair value of available-for-sale financial investments is based on quoted stock exchange prices
or equates to their purchase cost. The fair values of other non-current financial assets are com-
puted on the basis of the maturing future payments, discounted at market interest rates. The fair
value of non-publicly traded interest-bearing financial liabilities is estimated on the basis of the
maturing future payments discounted at market interest rates. The fair value of publicly traded
interest-bearing financial assets and liabilities is based upon stock exchange quotations as at the
balance sheet date. The fair value of finance lease obligations is estimated on the basis of the
maturing future payments, discounted at market interest rates. The fair value of publicly-traded
investments held for sale is based on quoted stock exchange prices as of the balance sheet date.
Interest rate swaps and currency swaps are discounted at market interest rates. Foreign currency
forward contracts and foreign currency swaps are valued by reference to foreign exchange forward
rates as of the balance sheet date.
200
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
Fair value hierarchy
The fair value hierarchy encompasses the following three levels:
> Level 1: stock exchange quoted prices in active markets for identical assets or liabilities;
> Level 2: other factors which are observable on markets for assets and liabilities, either directly
or indirectly;
> Level 3: factors that are not based on observable market data.
Asset/liability valuation categories and fair value of financial instruments
The carrying amounts and fair values of financial assets and financial liabilities with their corre-
sponding valuation categories are summarised in the following table. Not reflected therein are cash
and cash equivalents, trade receivables and payables as well as miscellaneous receivables and pay-
ables whose carrying amount corresponds to a reasonable estimation of their fair value.
In CHF million
At 31 December 2015
Derivative financial instruments
Other assets valued at fair value
Available-for-sale financial assets
Financial assets measured at fair value
Other loans and receivables
Financial assets not measured at fair value
Derivative financial instruments
Financial liabilities measured at fair value
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other interest-bearing financial liabilities
Other non-interest-bearing financial liabilities
Financial liabilities not measured at fair value
Carrying amount
Fair value
Loans and
receivables
Available-
At fair value
through
for-sale profit or loss
Financial
liabilities
Level 1
Level 2
Level 3
–
–
–
–
196
196
–
–
–
–
–
–
–
–
–
–
–
15
15
–
–
–
–
–
–
–
–
–
–
–
14
61
–
75
–
–
61
61
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
1,356
5,430
931
526
15
274
–
61
–
61
–
–
–
–
–
5,867
–
–
–
–
14
–
–
14
239
239
61
61
1,391
–
957
1,037
15
274
8,532
5,867
3,674
–
–
15
15
–
–
–
–
–
–
–
–
–
–
–
201
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
C
s
t
n
e
m
e
t
a
t
s
l
a
i
c
n
a
n
fi
d
e
t
a
d
i
l
o
s
n
o
c
e
h
t
o
t
s
e
t
o
N
In CHF million
At 31 December 2014
Derivative financial instruments
Available-for-sale financial assets
Financial assets measured at fair value
Other loans and receivables
Financial assets not measured at fair value
Derivative financial instruments
Financial liabilities measured at fair value
Bank loans
Debenture bonds
Private placements
Finance lease liabilities
Other interest-bearing financial liabilities
Other non-interest-bearing financial liabilities
Financial liabilities not measured at fair value
Carrying amount
Fair value
Loans and
receivables
Available-
At fair value
through
for-sale profit or loss
Financial
liabilities
Level 1
Level 2
Level 3
–
–
–
205
205
–
–
–
–
–
–
–
–
–
–
23
23
–
–
–
–
–
–
–
–
–
–
–
11
–
11
–
–
98
98
–
–
–
–
–
–
–
–
–
–
–
–
–
–
1,881
5,104
925
561
5
30
–
5
5
–
–
–
–
–
5,610
–
–
–
–
11
–
11
240
240
98
98
1,922
–
957
1,173
5
30
8,506
5,610
4,087
–
18
18
–
–
–
–
–
–
–
–
–
–
–
In addition, as of 31 December 2015, there were available-for-sale financial assets with a carrying
amount of CHF 37 million (prior year: CHF 27 million) which are valued at acquisition cost.
Level 3 financial instruments developed as follows in 2014 and 2015:
In CHF million
Balance at 31 December 2013
Additions
Disposals
202
Balance at 31 December 2014
Disposals
Balance at 31 December 2015
Available-for-sale financial assets
20
1
(3)
18
(3)
15
The level-3 assets consist of investments in various investment funds and individual companies.
The fair value was calculated by using a valuation model. In 2014 and 2015, there were no reclassifi-
cations between the various levels.
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N
Asset/liability valuation categories and results of financial instruments
The results for each asset/liability valuation category are to be analysed as follows:
In CHF million
2015
Interest income (interest expense)
Change in fair value
Foreign currency translation adjustments
Gains and losses transferred from equity
Net result recognised in income statement
Change in fair value
Gains and losses transferred to income statement
Net result recognised in other comprehensive income
Total net result by asset/liability category
In CHF million
2014
Interest income (interest expense)
Change in fair value
Foreign currency translation adjustments
Gains and losses transferred from equity
Net result recognised in income statement
Change in fair value
Gains and losses transferred to income statement
Net result recognised in other comprehensive income
Total net result by asset/liability category
Loans and
receivables
At fair value
Available- through profit
or loss
for-sale
Hedging
Financial
liabilities transactions
10
–
(20)
–
(10)
–
–
–
(10)
–
–
–
–
–
4
(6)
(2)
(2)
(4)
(13)
(39)
–
(56)
–
–
–
(194)
–
19
–
(175)
–
–
–
(56)
(175)
(1)
–
–
(10)
(11)
(12)
11
(1)
(12)
Loans and
receivables
At fair value
Available- through profit
or loss
for-sale
Financial
Hedging
liabilities transactions
10
–
1
–
11
–
–
–
11
–
–
–
–
–
–
–
–
–
(2)
(46)
3
–
(223)
–
–
–
(45)
(223)
–
–
–
–
–
–
(45)
(223)
(3)
–
–
(2)
(5)
10
5
15
10
In addition, in 2015, valuation allowances for trade and other receivables amounting to CHF 81 mil-
lion (prior year: CHF 87 million) were recorded under other operating expenses.
Derivative financial instruments
At 31 December 2014 and 2015, the following derivative financial instruments were recorded:
In CHF million
Fair value hedges
Cash flow hedges
Other derivative financial instruments
Total derivative financial instruments
Thereof current derivative financial instruments
Thereof non-current derivative financial instruments
Contract value
Positive fair value
Negative fair value
31.12.2015 31.12.2014 31.12.2015 31.12.2014 31.12.2015 31.12.2014
984
617
996
–
824
929
2,597
1,753
12
1
1
14
2
12
–
6
5
11
11
–
(3)
(5)
(53)
(61)
(6)
(55)
–
(10)
(88)
(98)
(49)
(49)
203
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Fair value hedges
In CHF million
Interest rate swaps in CHF
Currency swaps in EUR
Total fair value hedges
Contract value
Positive fair value
Negative fair value
31.12.2015 31.12.2014 31.12.2015 31.12.2014 31.12.2015 31.12.2014
225
759
984
–
–
–
1
11
12
–
–
–
–
(3)
(3)
–
–
–
In 2015, Swisscom entered into interest rate swaps to hedge the interest rate risk of interest-bear-
ing financing amounting to CHF 225 million. These interest rate swaps had positive fair values of
CHF 1 million as at 31 December 2015. Furthermore, in 2015, Swisscom had concluded currency
swaps totalling EUR 700 million to hedge the foreign currency and interest rate risks of inter-
est-bearing financing in EUR. As at 31 December 2015, these currency swaps had positive fair val-
ues of CHF 11 million and negative fair values of CHF 3 million. In the prior year, Swisscom reported
no instruments designated as fair value hedges for hedge-accounting purposes.
Cash flow hedges
In CHF million
Currency swaps in USD
Interest rate swaps in CHF
Forward currency contracts in EUR
Total cash flow hedges
Contract value
Positive fair value
Negative fair value
31.12.2015 31.12.2014 31.12.2015 31.12.2014 31.12.2015 31.12.2014
267
350
–
617
235
350
239
824
1
–
–
1
6
–
–
6
–
(5)
–
(5)
–
(9)
(1)
(10)
Swisscom entered into interest rate swaps with final maturities in 2016 in order to hedge interest rate
risks of CHF 350 million of the variable CHF-denominated interest-bearing private placements. These
hedges were designated as cash flow hedges for hedge-accounting purposes. As of 31 December
2015, these interest rate swaps were recorded with a negative fair value of CHF 5 million (prior year:
CHF 9 million). CHF 6 million was recognised in the hedging reserve within consolidated equity for
these hedging instruments (prior year: CHF 10 million). In 2009, interest rate swaps designated for
hedge accounting for the premature hedging of the interest rate risk for the intended issuance of
debenture loans totalling CHF 300 million were closed out. The effective share of CHF 7 million was
left in the other reserves as part of equity. It is being released to interest expense over the hedged
duration of debenture bonds issued in 2009. As of 31 December 2015, a negative amount of CHF 1 mil-
lion (prior year: CHF 2 million) is recognised in the hedging reserve as part of consolidated equity.
As of 31 December 2015, derivative financial instruments included currency swaps of USD 268 mil-
lion which serve to hedge future purchases of goods and services in the respective currencies. Prior
year, currency swaps of USD 237 and forward currency contracts of EUR 199, were recorded for this
purpose. The hedges were designated for hedge-accounting purposes. The hedges disclose a posi-
tive fair value of CHF 1 million (prior year: positive market value of CHF 6 million). A zero amount
was recognised in the hedging reserve within consolidated equity for these designated hedging
instruments (prior year: positive amount of CHF 5 million).
Other derivative financial instruments
In CHF million
Currency swaps in EUR
Interest rate swaps in CHF
Currency swaps in USD
Currency swaps in EUR
Forward currency contracts in USD
Forward currency contracts in EUR
Total other derivative financial instruments
Contract value
Positive fair value
Negative fair value
31.12.2015 31.12.2014 31.12.2015 31.12.2014 31.12.2015 31.12.2014
–
200
226
567
3
–
996
421
200
211
–
–
97
929
–
–
1
–
–
–
1
–
–
5
–
–
–
5
–
(53)
–
–
–
–
(47)
(40)
–
–
(1)
–
(53)
(88)
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In 2010 in order to hedge currency and interest rate risks arising in connection with EUR-denomi-
nated financing, interest rate swaps were entered into covering EUR 350 million with a duration of
five years. These hedges matured in 2015. They were not designated for hedge accounting. Further-
more, derivative financial instruments as at 31 December 2015 include interest rate swaps cover-
ing CHF 200 million with maturities ending in 2040 with a negative market value of CHF 53 million
(prior year: negative market value of CHF 40 million) which were not designated for hedge account-
ing. In addition, included in derivative financial instruments are foreign currency forward contracts
and currency swaps for EUR and USD which serve to hedge future transactions in connection with
Swisscom’s operating activities and which were not designated for hedge-accounting purposes.
Cross-border lease agreements
Between 1996 until 2002, Swisscom entered into various cross-border lease agreements, under the
terms of which parts of its fixed line and mobile phone networks were sold or leased on a long-
term basis and leased back. Swisscom defeased a significant part of the lease obligations through
the acquisition of investment-grade financial investments. The financial assets were irrevocably
deposited with a trust. In accordance with Interpretation SIC 27 “Evaluating the Substance of
Transactions involving the Legal Form of a Lease”, these financial assets and liabilities in the same
amount are netted and not recorded in the balance sheet. As of 31 December 2015, the financial
liabilities and assets, including accrued interest, arising from cross-border lease agreements
amounted to USD 69 million or CHF 69 million, respectively, which, in compliance with SIC 27, were
not recognised in the balance sheet (prior year: USD 66 million or CHF 65 million).
Netting of financial instruments
In CHF million
At 31 December 2015
Receivables from international roaming
Billed revenue
Accruals
Total receivables from international roaming
Liabilities from international roaming
Supplier invoices received
Accruals
Total liabilities from international roaming
At 31 December 2014
Receivables from international roaming
Billed revenue
Accruals
Total receivables from international roaming
Liabilities from international roaming
Supplier invoices received
Accruals
Total liabilities from international roaming
Gross amount
Netted in the
balance sheet
Net amount
22
149
171
42
83
125
26
164
190
34
152
186
(16)
(60)
(76)
(16)
(60)
(76)
(19)
(104)
(123)
(19)
(104)
(123)
6
89
95
26
23
49
7
60
67
15
48
63
205
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Swisscom enters into derivative transactions under International Swaps and Derivatives Associa-
tion (ISDA) master netting agreements. Under such agreements, the amounts owed by each coun-
terparty on a single day in respect of all transactions outstanding in the same currency are aggre-
gated into a single net amount that is payable by one party or the other. The ISDA agreements do
not meet the criteria for balance sheet netting as Swisscom has presently no legally enforceable
right to offset the recognised amounts and such a right may only be applied to future occurrences
such as a credit default or other credit events. In 2015, Swisscom recorded an amount of CHF 3 mil-
lion for which such netting agreements existed. In the event of netting, derivative assets of
CHF 14 million and derivative liabilities of CHF 61 million would be reduced to CHF 11 million and
CHF 58 million, respectively. In the prior year, Swisscom recognised an amount of CHF 2 million for
which such netting agreements existed. In the event of netting, the derivative assets in the prior
year of CHF 11 million would be reduced to CHF 9 million and the derivative liabilities would be
reduced from CHF 98 million to CHF 96 million.
Charges for international roaming between telecom enterprises are settled over a clearing centre.
Receivables and payables arising from roaming charges between the contracting parties are netted
and settled on a net basis. Those receivables and payables for which Swisscom has a legal right of
offset are netted in Swisscom’s consolidated financial statements.
Management of equity resources
Managed capital is defined as equity including non-controlling interests. Swisscom seeks to main-
tain a robust equity basis. This basis enables it to guarantee the continuing existence of the com-
pany as a going concern and to offer investors an appropriate return in relation to the risks entered
into. Furthermore, Swisscom maintains funds to enable investments to be made which will bring
future benefits to customers as well as generate further returns for investors. The managed capital
is monitored through the equity ratio which is the ratio of consolidated equity to total assets.
The following table illustrates the calculation of the equity ratio:
In CHF million
Share of equity attributable to equity holders of Swisscom Ltd
Share of equity attributable to non-controlling interests
Total capital
Total assets
Equity ratio in %
31.12.2015
31.12.2014
5,237
5
5,242
21,149
24.8
5,483
3
5,486
20,961
26.2
In its strategic targets, the Federal Council has ruled that Swisscom’s net indebtedness shall not
exceed approximately 2.1 times the operating result before taxes, interest and depreciation and
amortisation (EBITDA). Exceeding this limit temporarily is permitted. The net-debt-to-EBITDA ratio
is as follows:
In CHF million
Debenture bonds
Bank loans
Private placements
Finance lease liabilities
Other financial liabilities
Total financial liabilities
Cash and cash equivalents
Current financial assets
Non-current fixed interest-bearing deposits
Net debt
Operating income before depreciation and amortisation (EBITDA)
Ratio net debt/EBITDA
31.12.2015
31.12.2014
5,430
1,356
931
526
350
8,593
(324)
(85)
(142)
8,042
4,098
2.0
5,104
1,881
925
561
133
8,604
(302)
(40)
(142)
8,120
4,413
1.8
Net debt consists of total financial liabilities less cash and cash equivalents, current financial assets
as well as non-current fixed interest-bearing financial investments.
206
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N
34 Supplementary information on the statement of cash flows
Changes in operating assets and liabilities
In CHF million
Trade and other receivables
Inventories
Other non-financial assets
Trade and other payables
Provisions
Other non-financial liabilities
Defined benefit obligations
Total changes in operating assets and liabilities
Other cash flows from financing activities
2015
(3)
(30)
(9)
(77)
248
(51)
56
134
2014
4
(7)
(41)
(85)
(40)
(22)
(22)
(213)
In 2015, other cash inflows from financing activities amount to CHF 2 million (prior year: cash out-
flows of CHF 14 million). This relates mainly to payments in connection with hedging contracts and
the commitment fee for the guaranteed credit limit.
Non-cash investing and financing transactions
Additions to property, plant and equipment include additions from finance leases amounting to
CHF 9 million (prior year: CHF 13 million). As a result of changes in the assumptions made in esti-
mating the provisions for dismantling and restoration costs, a decrease of CHF 55 million net was
recognised in property, plant and equipment (prior year: increase of CHF 157 million). See Note 23.
35 Future commitments
Commitments for future capital expenditures
Firm contractual commitments for future investments in property, plant and equipment and other
intangible assets as of 31 December 2015 aggregated CHF 886 million (prior year: CHF 1,004 million).
Operating leases
Operating leases relate primarily to the rental of real estate for business purposes. See Note 26. In
2015, payments for operating leases amounted to CHF 314 million (prior year: CHF 316 million).
Future minimum lease payments in respect of operating lease contracts are as follows:
In CHF million
Within 1 year
Within 1 to 2 years
Within 2 to 3 years
Within 3 to 4 years
Within 4 to 5 years
After 5 years
Total future minimum lease payments
31.12.2015
31.12.2014
150
140
117
101
89
372
969
153
136
120
104
91
455
1,059
207
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36 Research and development
Costs aggregating CHF 18 million for research and development were expensed in 2015 (prior year:
CHF 18 million).
37 Related parties
Majority shareholder, associates and non-controlling interests
Transactions and balances outstanding at year end with related entities and individuals for 2015
are as follows:
In CHF million
Confederation
Associates
Non-controlling interests
Total 2015/Balance at 31 December 2015
Income
Expense
Receivables
Liabilities
359
23
–
382
145
109
2
256
150
5
–
155
377
7
–
384
Transactions and balances outstanding at year end with related entities and individuals for 2014
are as follows:
In CHF million
Confederation
Associates
Non-controlling interests
Total 2014/Balance at 31 December 2014
Income
Expense
Receivables
Liabilities
397
100
–
497
160
145
1
306
178
9
–
187
668
6
2
676
Majority shareholder
Pursuant to the Swiss Federal Telecommunication Enterprises Act (“Telekommunikations unter-
nehmungsgesetz”, TUG), the Swiss Confederation (“the Confederation”) is obligated to hold a
majority of the share capital and voting rights of Swisscom. On 31 December 2015, the Confedera-
tion as majority shareholder held 51% of the issued shares of Swisscom Ltd. Any reduction of the
Confederation’s holding below a majority shareholding would require a change in law which would
need to be voted upon by the Swiss Parliament, which would also be subject to a facultative refer-
endum by Swiss voters. As the majority shareholder, the Swiss Confederation has the power to con-
trol the decisions of the general meetings of shareholders which are taken by the absolute majority
of validly cast votes. This relates primarily to the approval of dividend distributions and the election
of the members of the Board of Directors. Swisscom supplies telecommunication services to and in
addition, procures services from the Confederation. The Confederation comprises the various
departments and administrative bodies of the Confederation and the other companies controlled
by the Confederation (primarily the Post, Swiss Federal Railways, RUAG as well as Skyguide). All
transactions are conducted on the basis of normal relationships with customers and suppliers and
on conditions applicable to unrelated third parties. In addition, financing trans actions are entered
into with the Swiss Post on normal commercial terms.
Associates and non-controlling interests
Services provided to/by associates and non-controlling interests are based upon market prices. The
associates are listed in Note 40.
Post-employment benefits funds
Transactions between Swisscom and the various pension funds are detailed in Note 10.
208
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N
Key management compensation
In CHF million
Current compensation
Share-based payments
Social security contributions
Total compensation to members of the Board of Directors
Current compensation
Share-based payments
Benefits paid following retirement from Group Executive Board
Pension contributions
Social security contributions
Total compensation to members of the Group Executive Board
2015
2014
1.5
0.8
0.1
2.4
5.7
1.0
–
0.8
0.5
8.0
1.5
0.8
0.1
2.4
5.6
0.7
0.3
0.7
0.5
7.8
Total compensation to members of the Board of Directors and of the Group Executive Board
10.4
10.2
Individuals in key positions of Swisscom are the members of the Board of Directors and the Group
Executive Board of Swisscom Ltd. Compensation paid to members of the Board of Directors con-
sists of basic emoluments plus functional allowances and meeting attendance fees. One third of
the entire compensation of the Board of Directors (excluding meeting allowances) is paid in the
form of shares. Compensation paid to the members of the Group Executive Board consists of a
fixed basic salary component settled in cash, a variable performance-related portion settled in
cash and shares, services provided and non-cash benefits as well as pension and social insurance
benefits. 25% of the variable performance-related share of the members of the Group Executive
Board is paid out in shares. The Group Executive Board members may increase this share to 50% at
their discretion. See Note 11. The disclosures required by the Swiss Ordinance against Excessive
Compensation in Listed Companies (OaEC) are set out in the chapter containing the Remuneration
Report. Shares in Swisscom Ltd held by the members of the Board of Directors and Group Executive
Board are set out in the Notes to the Consolidated Financial Statements of Swisscom Ltd.
38 Service concession agreements
On 21 June 2007 and in accordance with the Swiss Federal Telecommunications Act (TCA), the
Federal Communications Committee (ComCom) granted Swisscom a basic-service license for 2008
to 2017. As licensee, Swisscom (Switzerland) Ltd is required to offer the entire range of the basic
service to all sections of the Swiss population throughout the whole territory of Switzerland during
the ten-year duration of the license. The license covers the whole territory of Switzerland. The basic
service is to guarantee access to a minimum offering of telecommunication services. Within the
framework of the basic service, everyone has the right to a connection which allows national and
international telephone calls in real time, the transmission and reception of fax messages and
access to the Internet. The basic service also provides for the maintenance of a prescribed number
of public telephones per municipality (Publifon). The Federal Council periodically sets price ceilings
for basic services.
39 Events after the balance sheet date
Approval of the consolidated financial statements
The Board of Directors of Swisscom approved the release of these consolidated financial state-
ments on 3 February 2016.
209
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40 List of Group companies
Registered office
Part of capital
and voting right in %
Currency
Share capital
in millions
Registered name
Switzerland
Akenes Ltd 2
BFM Business Fleet Management Ltd 1
Billag Ltd 1
cablex Ltd 2
CT Cinetrade AG 1
Datasport Ltd 2
finnova ltd bankware 2,3
Global IP Action Ltd 2
insentia SA 2
ITS Information Techlogie Services SA 2
kitag kino-theater Ltd 2
LANexpert SA 2
Managed Mobility Ltd 2
Medgate Ltd 2
Medgate Holding Ltd 2
Medgate Technologies Ltd 2
Mila AG 2
Mona Lisa Capital AG 2
myKompass Ltd 2, 3
MyStrom Ltd 2
Plazavista Entertainment AG 2
Ringier Publishing Ltd 1
SEC consult (Switzerland) Ltd 2
Siroop Ltd 2
Skwich Holding SA 1
Société Immobilière Dos-Vie S.A. 2
Swisscom Banking Provider Ltd 2
Swisscom Broadcast Ltd 1
Swisscom Directories Ltd 1
Swisscom eHealth Invest GmbH 2
Swisscom Energy Solutions Ltd 2
Swisscom Event & Media Solutions Ltd 2
Swisscom Health AG 2
Swisscom Real Estate Ltd 1
Lausanne
Ittigen
Fribourg
Berne
Zurich
Gerlafingen
Lenzburg
Pfäffikon
Lausanne
Lausanne
Zurich
Lausanne
Urdorf
Basel
Zug
Zug
Zurich
Ittigen
Lucerne
Ittigen
Zurich
Zurich
Zurich
Zurich
Lausanne
Delémont
Muri bei Bern
Berne
Zurich
Ittigen
Ittigen
Ittigen
Zurich
Ittigen
Swisscom IT Services Finance Custom Solutions Ltd 2 Olten
Swisscom (Switzerland) Ltd 1
Swisscom Ventures Ltd 2
Teleclub AG 2
Teleclub Programm AG 2
Veltigroup Consulting Ltd 2
Veltigroup Ltd 2
VirtualAds AG 2
Wingo Ltd 2
Worklink AG 1
Ittigen
Berne
Zurich
Zurich
Lausanne
Lausanne
Basel
Fribourg
Berne
210
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27.3
100
100
100
75
100
9
70
100
100
75
100
50
40
40
40
51
99.5
13.8
100
75
33.3
45.5
50
100
100
100
100
69
100
54
100
100
100
100
100
100
75
25
100
100
100
100
100
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
CHF
0.1
1.0
0.1
5.0
0.5
0.2
0.5
0.2
1.3
0.3
1.0
0.1
0.1
0.7
2.8
0.1
0.4
5.0
0.1
0.1
0.1
0.3
0.1
0.1
0.1
0.7
5.0
25.0
2.2
1.4
13.3
0.1
0.1
100.0
0.1
1,000.0
2.0
1.2
0.6
0.1
0.1
1.0
3.0
0.5
1 Participation directly held by Swisscom Ltd.
2 Participation indirectly held by Swisscom Ltd.
3 Investment is accounted for using the equity method. Through its representation on the Board of Directors of the company,
Swisscom can exercise a significant influence.
Registered name
Belgium
Belgacom International
Carrier Services Ltd 2
Swisscom Belgium N.V. 2
Germany
Abavent GmbH 2
Mila Europe GmbH 2
Swisscom Telco GmbH 2
Zanox AG 2
Finland
Vilant Systems Oy 2
France
local.fr SA 2
Italy
Fastweb S.p.A. 2
Metroweb S.p.A. 2,3
Swisscom Italia S.r.l. 2
Liechtenstein
Swisscom Re Ltd 1
Netherlands
Improve Digital B.V. 2
NGT International B.V. 2
RLVNT B.V. 2
Austria
Registered office
Part of capital
and voting right in %
Currency
Share capital
in millions
Brussels
Brussels
Kempten
Berlin
Eschborn
Berlin
Espoo
22.4
100
100
51
100
47.5
EUR
EUR
EUR
EUR
EUR
EUR
20
EUR
Bourg-en-Bresse
67
EUR
1.5
4,330.2
0.3
–
–
0.2
–
0.5
Milan
Milan
Milan
Vaduz
Amsterdam
Capelle a/d IJssel
Rotterdam
100
10.6
100
EUR
EUR
EUR
41.3
29.2
2,502.6
100
CHF
100
100
100
EUR
EUR
EUR
Swisscom IT Servics Finance SE 2
Vienna
100
EUR
Sweden
Sellbranch AB 2
Singapore
Stockholm
50.1
SEK
Swisscom IT Services Finance Pte Ltd 2
Singapore
100
SGD
USA
Swisscom Cloud Lab Ltd 2
Delaware
100
USD
1 Participation directly held by Swisscom Ltd.
2 Participation indirectly held by Swisscom Ltd.
3 Investment is accounted for using the equity method. Through its representation on the Board of Directors of the company,
Swisscom can exercise a significant influence.
5.0
–
–
2.5
0.1
0.1
0.1
–
211
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Report of the Statutory Auditor
Report of the Statutory Auditor on the Consolidated Financial
Statements to the General Meeting of Shareholders of Swisscom Ltd,
Ittigen (Berne)
Report of the Statutory Auditor on the Consolidated Financial Statements
As statutory auditor, we have audited the accompanying consolidated financial statements on
pages 140 to 211 of Swisscom Ltd, which comprise the income statement, statement of compre-
hensive income, balance sheet, statement of cash flows, statement of changes in equity and notes
for the year ended 31 December 2015.
Board of Directors’ Responsibility
The board of directors is responsible for the preparation and fair presentation of the consolidated
financial statements in accordance with International Financial Reporting Standards (IFRS) and the
requirements of Swiss law. This responsibility includes designing, implementing and maintaining
an internal control system relevant to the preparation and fair presentation of consolidated finan-
cial statements that are free from material misstatement, whether due to fraud or error. The board
of directors is further responsible for selecting and applying appropriate accounting policies and
making accounting estimates that are reasonable in the circumstances.
Auditor’s Responsibility
Our responsibility is to express an opinion on these consolidated financial statements based on our
audit. We conducted our audit in accordance with Swiss law and Swiss Auditing Standards as well
as International Standards on Auditing. Those standards require that we plan and perform the
audit to obtain reasonable assurance whether the consolidated financial statements are free from
material misstatement.
An audit involves performing procedures to obtain audit evidence about the amounts and disclo-
sures in the consolidated financial statements. The procedures selected depend on the auditor’s
judgement, including the assessment of the risks of material misstatement of the consolidated
financial statements, whether due to fraud or error. In making those risk assessments, the auditor
considers the internal control system relevant to the entity’s preparation and fair presentation of
the consolidated financial statements in order to design audit procedures that are appropriate in
the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the
entity’s internal control system. An audit also includes evaluating the appropriateness of the
accounting policies used and the reasonableness of accounting estimates made, as well as evaluat-
ing the overall presentation of the consolidated financial statements. We believe that the audit
evidence we have obtained is sufficient and appropriate to provide a basis for our audit opinion.
Opinion
In our opinion, the consolidated financial statements for the year ended 31 December 2015 give a
true and fair view of the financial position, the results of operations and the cash flows in accordance
with International Financial Reporting Standards (IFRS) and comply with Swiss law.
212
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Report on Other Legal Requirements
We confirm that we meet the legal requirements on licensing according to the Auditor Oversight
Act (AOA) and independence (article 728 CO and article 11 AOA) and that there are no circum-
stances incompatible with our independence.
In accordance with article 728a paragraph 1 item 3 CO and Swiss Auditing Standard 890, we con-
firm that an internal control system exists, which has been designed for the preparation of consol-
idated financial statements according to the instructions of the board of directors.
We recommend that the consolidated financial statements submitted to you be approved.
KPMG AG
Hanspeter Stocker
Licensed Audit Expert
Auditor in Charge
Gümligen-Berne, 3 February 2016
Daniel Haas
Licensed Audit Expert
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Financial statements of Swisscom Ltd
Income statement
In CHF million
Revenue from the sale of goods and services
Other income
Total operating income
Personnel expense
Other operating expense
Total operating expenses
Operating income
Financial expense
Financial income
Income from participations
Income before taxes
Income tax expense
Net income
2015
237
32
269
(82)
(110)
(192)
77
(181)
201
189
286
(7)
279
2014
238
30
268
(84)
(107)
(191)
77
(263)
220
2,447
2,481
(9)
2,472
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Balance sheet
In CHF million
Assets
Cash and cash equivalents
Trade receivables
Other current receivables
Dividends receivable from subsidiaries
Accrued income and deferred expense
Total current assets
Financial assets
Participations
Total non-current assets
Total assets
Liabilities and equity
Current interest-bearing liabilities
Trade payables
Other current liabilities
Accrued expense and deferred income
Current provisions
Total current liabilities
Non-current interest-bearing liabilities
Other non-current liabilities
Non-current provisions
Total non-current liabilities
Total liabilities
Share capital
Legal capital reserves/capital surplus reserves
Legal retained earnings
Voluntary retained earnings
Total equity
Total liabilities and equity
Note
31.12.2015
31.12.2014 1
3.1
3.2
3.3
3.4
3.5
3.6
3.7
3.5
3.7
176
21
10
73
89
369
5,911
7,872
13,783
14,152
156
25
105
2,400
10
2,696
5,257
7,767
13,024
15,720
1,718
3,170
8
52
81
8
1,867
7,449
66
56
7,571
9,438
52
21
10
4,631
4,714
14,152
11
85
81
6
3,353
6,690
47
55
6,792
10,145
52
21
10
5,492
5,575
15,720
1 The balance sheet as at 31 December 2014 has been amended to meet the new classification provisions of the new Law on Accounting
and Financial Reporting. See Note 2.
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Notes to the financial statements
1 General information
Name, legal form and domicile
> Swisscom Ltd, Ittigen (canton of Berne)
> Parent company of the Swisscom Group
>
Swisscom Ltd is a limited-liability company established under a special statute pursuant to the
Telecommunication Enterprises Act (TA) (German: “Telekommunikations unternehmungsgesetz”)
of 30 April 1997.
> Company identification number (UID) CHF-102.753.938
Share capital
As of 31 December 2015, the share capital comprised 51,801,943 registered shares of a par value of
CHF 1 per share. This remains unchanged from the previous year.
Significant shareholders
As at 31 December 2015, the Swiss Confederation (Confederation), as majority shareholder, held
51% of the issued shares of Swisscom Ltd which is unchanged from the prior year. The Telecommu-
nications Enterprises Act (TEA) (German: “Telekommunikationsunternehmungsgesetz”) provides
that the Confederation shall hold the majority of the share capital and voting rights of Swisscom Ltd.
Number of full-time employees
The average number of employees of Swisscom Ltd during the financial year, expressed as full-time
equivalents, exceeded 250, as in the prior year.
Approval of Annual Financial Statements
The Board of Directors of Swisscom Ltd approved the present Annual Financial Statements on
3 February 2016 for release. The Annual Financial Statements are subject to approval by the share-
holders of Swisscom Ltd in its Annual General Meeting to be held on 6 April 2016.
2 Summary of significant accounting policies
Initial application of the new Law on Financial Statement Reporting
The annual financial statements for 2015 were prepared for the first time pursuant to the provi-
sions of the Federal Law on Financial Statement Reporting (32nd section of the Federal Code of
Obligations; German: Obligationenrecht). In order to ensure comparability, the prior year’s amounts
were restated to conform to the new classification standards.
216
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This concerns in particular the following captions:
> Receivables were divided into trade accounts receivables and other short-term receivables. Receiv-
ables from third parties and those due from Group companies are included in these positions.
> Accrued income and deferred expense were previously included in other assets. They are now
disclosed separately.
> Loans to third parties and to Group companies are disclosed jointly in the caption financial assets.
> Trade payables now include also trade payables to Group companies.
> Current financial liabilities are now reported under short-term interest-bearing liabilities. Deriv-
atives were reclassified from financial liabilities to other short-term liabilities.
> Other liabilities were reclassified to the captions other short-term liabilities, accrued expenses
and deferred income and short-term provisions.
> Accrued expense and deferred income were previously not reported separately, but included in
other liabilities.
> Non-current financial liabilities are now shown under long-term interest-bearing liabilities.
Derivatives were reclassified from financial liabilities to other long-term liabilities.
> Legal reserves were previously included in the caption retained earnings and are now disclosed
separately.
Financial statement reporting policies
General
Significant financial statement reporting policies which are not prescribed by law are described
below. The ability to create and release hidden reserves for the purpose of ensuring the sustainable
development of the company should be taken into account in this respect.
Shareholdings and recording of dividend distributions by subsidiary companies
Investments are accounted for at acquisition cost less valuation allowances, as required. Dividend
distributions from subsidiary companies are accrued in the financial statements of Swisscom Ltd
provided that the annual general meetings of the subsidiary companies approve the payment of a
dividend prior to the approval of the Annual Financial Statements of Swisscom Ltd by the Board of
Directors.
Treasury shares
At the time of acquisition, treasury shares are recorded at purchase cost as a reduction of share-
holders’ equity. In the event of a subsequent disposal, the resultant gain or loss is taken to income
as financial income or financial loss, respectively. The balance of and transactions in treasury shares
are disclosed in Note 31 to the Consolidated Financial Statements.
Share-based payments
Should treasury shares be used for share-based payments to members of the Board of Directors
and employees, the difference between the acquisition cost and any respective payment to the
employees represents personnel expense as at the time the shares are allocated. Share-based pay-
ments of Swisscom Ltd are detailed in Note 11 to the Consolidated Financial Statements.
Derivative financial instruments and hedge accounting
Derivative financial instruments which are deployed to hedge foreign currencies and interest rates,
are measured at market price. Movements in market prices are recorded in the income statement.
Derivatives which meet the conditions of a hedging transaction, are measured using the same
valuation principles as those which apply to the underlying transaction. Gains and losses arising
from the underlying and hedging transactions are dealt with on a joint basis (combined valuation
perspective with regard to valuation units).
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3 Disclosures on balance sheet and income statement positions
3.1 Trade accounts receivables
Trade accounts receivables consist exclusively of receivables from third parties.
3.2 Other current receivables
In CHF million
Receivables from third parties
Receivables from participations
Derivative financial instruments
Total current receivables
3.3 Financial assets
In CHF million
Loans and receivables from third parties
Loans and receivables from participations
Derivative financial instruments
Disagio debenture bonds
Total financial assets
3.4
Investments
31.12.2015
31.12.2014
1
6
3
10
3
102
–
105
31.12.2015
31.12.2014
105
5,793
10
3
104
5,153
–
–
5,911
5,257
A list of directly and indirectly held shareholdings of Swisscom Ltd is set out in Note 40 to the Con-
solidated Financial Statements.
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3.5
Interest-bearing liabilities
In CHF million
Payables from third parties
Payables from participations
Total current interest-bearing liabilities
In CHF million
Bank loans
Debenture bonds
Private placements
Loans from participations
Other interest-bearing liabilities from third parties
Total non-current interest-bearing liabilities
31.12.2015
31.12.2014
1,087
631
1,718
1,451
1,719
3,170
31.12.2015
31.12.2014
590
5,413
600
840
6
7,449
910
4,606
950
224
–
6,690
The amounts, interest rates and maturities of the debenture bonds issued by Swisscom Ltd were as
follows:
In CHF million or EUR
Debenture bond in CHF 2008–2015
Debenture bond in CHF 2007–2017
Debenture bond in CHF 2009–2018
Debenture bond in EUR 2013–2020
Debenture bond in EUR 2014–2021
Debenture bond in CHF 2010–2022
Debenture bond in CHF 2015–2023
Debenture bond in CHF 2012–2024
Debenture bond in EUR 2015–2025
Debenture bond in CHF 2014–2026
Debenture bond in CHF 2014–2029
Debenture bond in CHF 2015–2035
3.6 Trade payables
In CHF million
Payables from third parties
Payables from participations
Total trade payables
3.7 Other liabilities
In CHF million
Payables from third parties
Payables from participations
Derivative financial instruments
Total other current liabilities
In CHF million
Payables from third parties
Derivative financial instruments
Total other non-current liabilities
Par value
in CHF
–
600
1,425
542
542
500
250
500
542
200
160
150
31.12.2015
Nominal
interest rate
–
3.75
3.25
2.00
1.88
2.63
0.25
1.75
1.75
1.50
1.50
1.00
Par value
in CHF
500
600
1,425
542
542
500
–
500
–
200
160
–
31.12.2014
Nominal
interest rate
4.00
3.75
3.25
2.00
1.88
2.63
–
1.75
–
1.50
1.50
–
31.12.2015
31.12.2014
6
2
8
6
5
11
31.12.2015
31.12.2014
38
6
8
52
23
7
55
85
31.12.2015
31.12.2014
7
59
66
–
47
47
3.8 Residual leasing commitments
Leasing commitments which do not mature or cannot be terminated within twelve months pres-
ent the following maturity structure:
In CHF million
Within 1 year
1 to 5 years
Total remaining amount of lease obligation
31.12.2015
31.12.2014
2
1
3
2
–
2
The amounts encompass the payments arising under rental and leasing contracts which are to be
settled up to the end of the contract or the end of the notice period for cancellation.
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3.9 Shareholdings of the members of the Board of Directors and Group Executive Board
The following table discloses the number of unrestricted and restricted shares held by the mem-
bers of the Board of Directors and Group Executive Board as well as parties related to them, as of
31 December 2014 and 2015:
Number
Hansueli Loosli
Frank Esser 1
Barbara Frei
Hugo Gerber
Michel Gobet
Torsten Kreindl
Catherine Mühlemann
Theophil Schlatter
Hans Werder
Total shares of the members of the Group Executive Board
1 Elected as of 7 April 2014.
Number
Urs Schaeppi (CEO)
Mario Rossi
Hans C. Werner
Marc Werner 1
Christian Petit 2
Roger Wüthrich-Hasenböhler 3
Heinz Herren 3
Total shares of the members of the Board of Directors
1 Joined the Group Executive Board as of 1 January 2014.
2 Rejoined the Group Executive Board as of 1 April 2014.
3 Rejoined the Group Executive Board as of 1 January 2014.
31.12.2015
31.12.2014
2,012
205
528
1,233
1,600
1,322
1,223
1,054
982
10,159
1,682
101
409
1,129
1,496
1,195
1,119
887
839
8,857
31.12.2015
31.12.2014
2,602
821
571
211
1,525
1,032
1,098
7,860
2,275
634
421
106
1,332
879
1,122
6,769
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In 2015, 1,302 shares (CHF 0.7 million) were issued to members of the Board of Directors, 1,268 shares
(CHF 0.7 million) were issued to members of the Group Executive Board and 1,309 shares (CHF 0.7 mil-
lion) were issued to other Swisscom employees. See Note 11 to the consolidated financial statements.
3.10 Collateral given to secure third-party liabilities
As of 31 December 2015, guarantee obligations exist for Group companies in favour of third parties
totalling CHF 111 million (prior year: CHF 260 million).
3.11 Assets used to secure own commitments as well as assets subject to retention of title
As of 31 December 2015, financial assets totalling CHF 105 million (prior year: CHF 103 million) were
not freely available. These assets serve to secure commitments arising from bank loans.
3.12 Material events after the balance sheet date
No material events subsequent to the balance sheet date occurred in the period ending 3 February 2016,
the date on which the Board of Directors of Swisscom Ltd approved the release of the Annual
Financial Statements.
Proposed appropriation
of retained earnings
Proposal of the Board of Directors
The Board of Directors proposes to the Annual General Meeting of Shareholders to be held on
6 April 2016 that the available retained earnings of CHF 4,641 million as of 31 December 2015 be
appropriated as follows:
In CHF million
Appropriation of retained earnings
Balance carried forward from prior year
Net income for the year
Total retained earnings
Ordinary dividend of CHF 22.00 per share to 51,801,943 shares 1
Balance to be carried forward
1 Excluding treasury shares.
31.12.2015
4,362
279
4,641
(1,140)
3,501
In the event that the proposal is approved, a dividend per share will be paid to shareholders on
12 April 2016 as follows:
Per registered share
Ordinary dividend, gross
Less 35% withholding tax
Net dividend paid
CHF
22.00
(7.70)
14.30
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Report of the Statutory Auditor
Report of the Statutory Auditor on the Financial Statements to the
General Meeting of Shareholders of Swisscom Ltd, Ittigen (Berne)
Report of the Statutory Auditor on the Financial Statements
As statutory auditor, we have audited the accompanying financial statements on pages 214 to 220
of Swisscom Ltd, which comprise the income statement, balance sheet and notes for the year
ended 31 December 2015.
Board of Directors’ Responsibility
The board of directors is responsible for the preparation of the financial statements in accordance
with the requirements of Swiss law and the company’s articles of incorporation. This responsibility
includes designing, implementing and maintaining an internal control system relevant to the
preparation of financial statements that are free from material misstatement, whether due to
fraud or error. The board of directors is further responsible for selecting and applying appropriate
accounting policies and making accounting estimates that are reasonable in the circumstances.
Auditor’s Responsibility
Our responsibility is to express an opinion on these financial statements based on our audit. We
conducted our audit in accordance with Swiss law and Swiss Auditing Standards. Those standards
require that we plan and perform the audit to obtain reasonable assurance whether the financial
statements are free from material misstatement.
An audit involves performing procedures to obtain audit evidence about the amounts and disclo-
sures in the financial statements. The procedures selected depend on the auditor’s judgement,
including the assessment of the risks of material misstatement of the financial statements,
whether due to fraud or error. In making those risk assessments, the auditor considers the internal
control system relevant to the entity’s preparation of the financial statements in order to design
audit procedures that are appropriate in the circumstances, but not for the purpose of expressing
an opinion on the effectiveness of the entity’s internal control system. An audit also includes eval-
uating the appropriateness of the accounting policies used and the reasonableness of accounting
estimates made, as well as evaluating the overall presentation of the financial statements. We
believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for
our audit opinion.
Opinion
In our opinion, the financial statements for the year ended 31 December 2015 comply with Swiss
law and the company’s articles of incorporation.
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Report on Other Legal Requirements
We confirm that we meet the legal requirements on licensing according to the Auditor Oversight
Act (AOA) and independence (article 728 CO and article 11 AOA) and that there are no circum-
stances incompatible with our independence.
In accordance with article 728a paragraph 1 item 3 CO and Swiss Auditing Standard 890, we confirm
that an internal control system exists, which has been designed for the preparation of financial
statements according to the instructions of the board of directors.
We further confirm that the proposed appropriation of the available retained earnings complies with
Swiss law and the company’s articles of incorporation. We recommend that the financial statements
submitted to you be approved.
KPMG AG
Hanspeter Stocker
Licensed Audit Expert
Auditor in Charge
Gümligen-Berne, 3 February 2016
Daniel Haas
Licensed Audit Expert
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Of the more than
10,000
myCloud users
60% use the app
several times a month.
myCloud is the Swiss Cloud solution
for photos, videos and other data.
“I am trusted and given the opportunity to
employ my programming knowledge to
simplify complex processes for our customers.”
Christian Blättler
Informatics apprentice EFZ, third year of apprenticeship
Further information
Focusing on
our customers
with a great deal
of passion and
reliability.
Glossary
228228 Technical terms
232 Networks
233 Other terms
Index of keywords
235
Swisscom Group
fi ve-year review
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Glossary
Technical terms
4G/LTE (Long Term Evolution): 4G/LTE is the successor technology to HSPA and is the fourth genera-
tion of mobile technology. At present, LTE enables mobile broadband data speeds of up to 150 Mbps.
4G+/LTE Advanced: 4G+/LTE Advanced enables a theoretical bandwidth of up to 300 Mbps using
the mobile phone network. In doing so, it bundles 4G/LTE frequencies to achieve the necessary
capacity. In the near future, theoretical bandwidths of up to 450 Mbps will be achieved through the
further bundling of 4G/LTE frequencies.
5G: 5G is the next generation of mobile network technology. There is currently no international
5G standard. But more and more tests are taking place worldwide. Swisscom expects to launch 5G
in Switzerland in 2020.
ADSL (Asymmetric Digital Subscriber Line): A broadband data transmission technology that uses
the existing copper telephone cable for broadband access to the data network. Filters at the cus-
tomer end and in the network prevent mutual interference, allowing traditional analogue tele-
phony and data transmission to exist in parallel. Depending on the line length and other factors,
the transmission speed varies between 150/50 kbps and a maximum of 6,000/600 kbps.
All-IP: All-IP is the technology behind the transition to a single unified network (copper and optical
fibre) based on the Internet Protocol (IP). All-IP means that all services such as television, the Inter-
net or fixed-line telephony run over the same IT network based on the Internet Protocol. Phone calls
are no longer transmitted using analogue signals but instead take the form of data packets, as is
the case for existing Internet services. Thanks to the unified All-IP network infrastructure, devices
and services can communicate with one another and exchange data. In the medium and long term,
Swisscom intends to switch all existing communications networks to IP to enable all telecommu-
nications services (telephony, data traffic, TV, mobile communications, etc.) to be offered over IP.
This would mean that all IP services within Switzerland are provided via Swisscom’s own network,
ensuring a higher level of security and better availability than other online voice service providers.
Bandwidth: Bandwidth refers to the transmission capacity of a medium, also known as the data
transmission rate. The higher the bandwidth, the more information units (bits) can be transmitted
per unit of time (second). It is defined in bps, kbps or Mbps.
Cloud: Cloud computing is an approach in which IT infrastructure, such as computing capacity,
data storage and even finished software and platforms can be modified according to need dynam-
ically and accessed via the Internet. The data centres, along with the resources and databases, are
distributed via the cloud. The cloud is also a synonym for hardware that does not have a precise
location.
Connectivity: Connectivity is the generic term used to denote IP services or the connection to the
Internet and the ability to exchange data with any partner on the network.
DSL (Digital Subscriber Line): DSL is the generic term for transmission technologies that use sub-
scriber lines based entirely or partly on copper. Examples of DSL technologies: ADSL or VDSL.
EDGE (Enhanced Data Rates for GSM Evolution): EDGE is part of the second generation of mobile
telephony and is a radio modulation technology used to enhance data transmission speeds in GSM
mobile networks. EDGE enables data transfer rates of up to 256 kbps. EDGE is currently available to
over 99% of the Swiss population.
FTTH (Fibre to the Home): FTTH refers to the end-to-end connection of homes and businesses
using fibre-optic cables instead of traditional copper cables.
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FTTS (Fibre to the Street)/FTTB (Fibre to the Building)/FTTC (Fibre to the Curb): FTTS, FTTB and
FTTC with vectoring refer to innovative, hybrid broadband connection technologies (optical fibre
and copper). With these technologies fibre-optic cables are laid as close as possible to the building,
or up to the basement in the case of FTTB, while the existing copper cabling is used for the remain-
ing section. VDSL’s subsequent evolution to G.fast will significantly increase bandwidths for FTTS
and FTTB.
G.fast (pronounced “gee dot fast”): G.fast, the latest technology for copper lines, is capable of pro-
viding far more bandwidth than VDSL2. The use of G.fast for FTTS and FTTB is part of Swisscom’s
access strategy.
GPRS (General Packet Radio Service): GPRS is part of the second generation of mobile telephony
and increases the transfer rates of GSM mobile networks. GPRS enables speeds of 30 to 40 kbps.
GSM (Global System for Mobile communications) network: GSM is a global second-generation
digital mobile telephony standard which, in addition to voice and data transmission, enables ser-
vices such as SMS messages and phone calls to other countries (international roaming).
HSPA (High Speed Packet Access): HSPA is an enhancement of the third generation of the UMTS
mobile communications standard. Compared to UMTS, HSPA enables large volumes of data to be
transmitted at faster speeds. HSPA enables far more customers to use the same radio cell simul-
taneously and at a consistently high speed than would be possible with UMTS. At locations where
mobile Internet use is particularly concentrated, HSPA was upgraded to HSPA+ (also referred to
as HSPA Evolution). The maximum transmission speed currently delivered by this technology is
42 Mbps.
ICT (Information and Communication Technology): A term coined in the 1980s, combining the
terms information and communication technology. It denotes the convergence of information tech-
nology (information and data processing and the related hardware) and communication technology
(technically aided communications).
IP (Internet Protocol): IP enables different types of services to be integrated on a single network.
Typical applications are virtual private networks (VPN), telephony (Voice over IP) and fax (Fax over
IP).
IPTV (Internet Protocol Television): IPTV refers to the digital broadcasting of broadband applica-
tions (for example, television programmes and films) over an IP network.
ISP (Internet Service Provider): An ISP is a provider of Internet-based services. Also commonly
referred to as Internet Provider. Services include Internet connection (using DSL, for example), host-
ing (registration and operation of Internet addresses, websites and web servers) and content pro-
vision.
LAN (Local Area Network): A LAN is a local network for interconnecting computers, usually based
on Ethernet.
MVNO (Mobile Virtual Network Operator): MVNO denotes a business model for mobile communi-
cations. In this case, the corresponding business (the MVNO) has little or no limited network infra-
structure. It therefore accesses the infrastructure of other mobile communication providers.
Net Promoter Score (NPS): NPS is a key figure that quantifies customer satisfaction directly and
willingness to recommend the service to other customers indirectly. The NPS is thus an analysis to
determine customer satisfaction.
Optical fibre: Fibre-optic cables enable optical data transmission, unlike copper cables, which use
electrical signals to transmit data.
OTT (Over the Top): OTT refers to content distributed by service providers over an existing network
infrastructure without operating the infrastructure themselves. OTT companies offer proprietary
services on the basis of the infrastructures of other companies in order to reach a broad range of
users quickly and cost-efficiently.
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PWLAN (Public Wireless Local Area Network): PWLAN denotes a wireless, local public network
based on the IEEE 802.11 WiFi standard family. Swisscom customers can use PWLAN at more than
2,200 hotspots in Switzerland and over 65,000 worldwide. A PWLAN typically offers data transmis-
sion speeds of 5–10 Mbps.
Roaming: Roaming enables mobile network subscribers to use their mobile phones when travel-
ling abroad. The mobile telephone of a subscriber outside Switzerland automatically selects the
best-quality partner network. Information indicating the country and region where the mobile
phone is located at any given time is sent to the exchange in Switzerland where the mobile phone
is registered. On receipt of the calling signal, the exchange in Switzerland transmits it within a
fraction of a second to the right region in the respective country, where the signal is forwarded to
the base station in whose vicinity the mobile phone is located. The base station then forwards the
signal to the mobile phone and the call can be taken. Roaming only works if all countries involved
operate on the same frequency bands. In Europe all GSM networks use the same frequency bands.
Other countries such as the USA or countries in South America use a different frequency range.
Most mobile telephones today are triband or quadband and support 900 MHz and 1800 MHz net-
works (which are most commonly used in Europe) as well as 850 MHz and 1900 MHz networks.
Router: A router is a device for connecting or separating several computer networks. The router
analyses incoming data packets according to their destination address, and either blocks them or
forwards them accordingly (routing). Routers come in different forms, from large-scale network
devices to small devices for the home.
TDM (Time Division Multiplexing): Multiplexing is a method which allows the simultaneous trans-
mission of multiple signals over a single communications medium (line, cable or radio link), for
example, by means of classic telephony (using an ISDN or analogue line). Multiplexing methods are
often combined to achieve even higher utilisation. The signals are multiplexed once the user data
have been modulated on a carrier signal. At the receiver end the information signal is first demulti-
plexed and then demodulated.
Ultra-fast broadband: Ultra-fast broadband is broadband speeds of more than 50 Mbps – on both
fixed and mobile networks.
UMTS (Universal Mobile Telecommunications System): UMTS is an international third-generation
mobile communications standard that combines mobile multimedia and voice services. A further
development of GSM, UMTS complements GSM and Public Wireless LAN in Switzerland. Today the
UMTS network covers around 99% of the Swiss population.
Unified Communications: An attempt used to integrate the wide variety of modern communi-
cation technologies. Different telecommunication services such as e-mail, unified messaging ser-
vice, telephony, mobile phones, PDAs, instant messaging and presence functions are coordinated
to improve the reachability of communication partners working on distributed projects, thereby
speeding up business processes.
VDSL (Very High Speed Digital Subscriber Line): VDSL is currently the fastest DSL technology,
allowing data transmission speeds of up to 100 Mbps. The current form of VDSL is called VDSL2.
Vectoring: Vectoring is a technology that is used in conjunction with VDSL2. It eliminates inter-
ference (disruptions) between pairs of copper lines. This enables maximum a double increase in
bandwidth.
Video on Demand: A service that allows subscribers to choose from a selection of (video) films
and to watch the selected film at any time. The film is delivered to the subscriber either over the
broadband cable network, over the original telephone network (DSL transmission), or over the new
fibre-optic network (optical transmission).
VoIP (Voice over Internet Protocol): VoIP is used to set up telephone connections via the Internet.
VoLTE (Voice over LTE): LTE is, in effect, a pure data network. VoLTE enables phone calls via the LTE
data network.
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VPN (Virtual Private Network): Colloquially, VPN is now used to refer to a virtual IP network (usually
encrypted) that acts as a closed subnetwork within another IP network (often the public Internet).
WiFi Calling: WiFi Calling enables users to make calls via their mobile phone and the WLAN/WiFi
network. This technology significantly improves mobile phone reception in houses.
WLAN (Wireless Local Area Network): WLAN stands for wireless local area network. A WLAN con-
nects several computers wirelessly to a central information system, printer or scanner.
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Networks
Leased lines: Swisscom operates various data networks. These data networks support leased lines
based on a range of different technologies such as SDH (Synchronous Digital Hierarchy) and, of
course, Ethernet. Business customers can take advantage of permanent, overload-free point-to-
point connections using bandwidths of between 2 Mbps and 10 Gbps. Redundancies are tailored
to customers’ individual requirements in terms of availability and security.
Next-generation network: To enable more cost-effective use of new services such as VoIP and con-
vergent solutions in the future, Swisscom is investing in a network infrastructure that is based exclu-
sively on All-IP. This infrastructure allows Swisscom to offer services irrespective of the type of access
technology selected (copper, wireless or fibre optic). Having migrated the data transport network to
IP, commissioned an IP-based telephony and multimedia platform, and launched its first IP-based ser-
vices such as Swisscom TV and VoIP, Swisscom has already gained experience in All-IP offerings. The
first products based solely on IP were already rolled out in 2009 and supplemented since then by a
wide range of new services and bundled offerings.
PSTN network: The PSTN network connects virtually all private households and a large propor-
tion of business customers in Switzerland. Four-fold redundancy in the core network and two-fold
redundancy in the switching layer ensure excellent voice quality and optimum security and avail-
ability.
Transport network: The transport network is a wide area network that connects the regional parts
of the fixed network as well as the regional parts of the mobile network with each other as well
as with the respective central network core. It also provides the link to computer centres and the
global Internet. The transport network is used for all services (voice, video and data) and all custom-
ers (residential/business).
Wired access network: Swisscom’s copper access network is comprised primarily of twisted copper
wire pairs. It reaches practically every household in Switzerland. Swisscom began with the expan-
sion of fibre-to-the-home (FTTH) in 2008 (end-2015: more than 1 million households and businesses
connected with fibre-to-the-basement). It started rolling out broadband technology in 2000, first
based on ADSL (coverage at end-2015: 97%). ADSL was followed in 2006 by VDSL2 (coverage at end-
2015: over 93%) and from 2013 by FTTS/B (fibre-to-the-street or basement) and vectoring (end-2015:
more than 2 million of households and businesses fitted with the latest fibre-optic technology). To
fulfil its mandate for basic broadband provision, Swisscom also uses wireless technologies such as
UMTS and satellite. At present, ADSL is mainly used to provide Internet access. Internet access using
very high bandwidths and more broadband-intensive services such as IPTV and video telephony are
transmitted only over VDSL2 or optical fibre. A million customers are already using Swisscom’s IPTV,
and more than 90% enjoy at least one channel in HD quality (high-definition TV). At the end of 2013
Swisscom launched a service on the fibre-optic network offering speeds of 1 Gbps.
Wireless access network: Swisscom operates a nationwide mobile network in Switzerland. The
mobile services it provides are based on 4G, 3G and 2G, the dominant digital standards across Europe
and much of the world. Swisscom has implemented different technologies that enable transmission
between handsets and base stations. In 2005, it enhanced all active GSM antennas with EDGE tech-
nology, a further development of GPRS. EDGE enables bandwidths of between 150 and 200 kbps and
currently covers 99% of the Swiss population. Swisscom launched UMTS in 2004, and has continuously
expanded its mobile network to include the UMTS extension HSPA/HSPA+ since 2006. This ensures
download speeds of up to 42 Mbps. By the end of 2014, UMTS/HSPA was available to around 99%
of the Swiss population. Swisscom took another major step in 2011 when it became the first mobile
provider in Switzerland to launch a field trial with LTE. Swisscom launched its 4G/LTE offerings on the
Swiss market in December 2012 and has since extended coverage to 98% of Swiss households. At pres-
ent, LTE enables bandwidths of up to 150 Mbps. However, it is continuously being developed, and since
end-2015, customers can now enjoy 4G+/LTE Advanced in 28 Swiss cities. Swisscom thus possesses
the most efficient mobile network in Switzerland and will continue to expand its technological lead.
Bandwidths of up to 450 Mbps are already being tested in laboratory conditions.
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Other terms
Bit-stream access (BSA): Regulated bitstream access is a high-speed link that travels the last mile
from the local exchange to the customer’s home connection via a metallic pair cable. The BSA is set
up by Swisscom and is provided to other telecoms service providers (TSP) as an upstream service
at a price regulated by the government. TSPs can use this link, for example, to offer their customers
broadband services or fast Internet access.
Collocation: Collocation is governed by the Ordinance on Telecommunications Services (Verord-
nung über Fernmeldedienste, FDV). The market-dominant provider offers alternative providers
non-discriminatory access to the required locations so that they can use the location and install
and operate their own telecommunications systems at that location.
ComCo (Competition Commission): ComCo enforces the Federal Cartel Act, the aim of which is
to safeguard against the harmful economic or social impact of cartels and other constraints on
competition in order to foster competition. ComCo combats harmful cartels and monitors mar-
ket-dominant companies for signs of anti-competitive conduct. It is responsible for monitoring
mergers. In addition, it provides comments on official decrees that affect competition.
ComCom (Federal Communications Commission): ComCom is the decision-making authority for
telecommunications. Its primary responsibilities include issuing concessions for use of the radio
frequency spectrum as well as basic service licences. It also provides access (unbundling, intercon-
nection, leased lines, etc.), approves national numbering plans and regulates the conditions govern-
ing number portability and freedom of choice of service provider.
COSO/COSO ERM (Committee of Sponsoring Organizations of the Treadway Commission): COSO
is a voluntary, private-sector US organisation. Its goal is to improve the quality of financial reporting
by promoting ethical conduct, effective internal controls and good corporate management. The
Enterprise Risk Management (ERM) Framework is an extension of COSO’s Internal Control Frame-
work.
ERM (Enterprise Risk Management): ERM is a Group-wide management system that ensures the
assessment, handling and reporting of significant risks at Group level as well as Group-company
level.
Ex-ante: In an ex-ante regime, the particulars of the regulated offerings (commercial, technical and
operating conditions) must be approved by a government authority (authorisation obligation). The
conditions approved by the authority (for example, price) are known to the parties using the regu-
lated services. There is legal provision for the affected providers to establish that the price has been
correctly determined.
Ex-post: In an ex-post regulation approach, the parties must agree all possible aspects of the con-
tractual content (primacy of negotiation). In the event of a dispute, the authorities decide only on
the points on which the parties have been unable to agree (objection principle).
Federal Office of Communications (OFCOM): OFCOM deals with issues related to telecommuni-
cations and broadcasting (radio and television), and performs official and regulatory tasks in these
areas. It prepares the groundwork for decisions by the Federal Council, the Federal Department for
Environment, Transport, Energy and Communications (DETEC) and the Federal Communications
Commission (ComCom).
FTE (full-time equivalent): Throughout this report, FTE is used to denote the number of full-time
equivalent positions.
Full access: Full access in connection with unbundling means providing alternative telecommu-
nications service providers with access to subscriber lines for the purpose of using the entire fre-
quency spectrum of metallic pair cables.
Hubbing: Hubbing relates to the trading of telephone traffic with other telecommunication oper-
ators.
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Interconnection: Interconnection means linking up the systems and services of two TSPs so as to
enable the logical interaction of the connected telecoms components and services and to provide
access to third-party services. Interconnection allows the customer of one provider to communi-
cate with the subscribers of another provider. Under the terms of the Federal Telecommunications
Act, market-dominant TSPs are required to allow their competitors interconnection at cost-based
prices (LRIC, see below).
Last mile: Also referred to as the local loop, the last mile denotes the subscriber access line between
the subscriber access point and the local exchange. In Switzerland, as in most other countries, access
to the last mile is regulated.
LRIC (Long-Run Incremental Costs): LRIC is the method defined by the Ordinance on Telecommu-
nications Services (Verordnung über Fernmeldedienste, FDV) for calculating regulated prices. It is
future-oriented and therefore creates economically efficient investment incentives.
Unbundling: Unbundling of the last mile (Unbundling of the Local Loop, ULL) enables fixed-network
competitors without their own access infrastructure to access customers directly at non-discrimi-
natory conditions based on original cost. The prerequisite for ULL is the presence of a market-dom-
inant provider. There are two types of unbundling: unbundling at the exchange (unbundling of the
local loop/ULL or LLU, referred to as TAL in Switzerland), currently available at around 600 unbun-
dled locations, and unbundling at the neighbourhood distribution cabinet (sub-loop unbundling,
referred to as T-TAL in Switzerland), in which Swisscom’s competitors have so far shown no interest.
Termination charges: Termination charges are levied by a network operator for forwarding calls to
another third-party network (e.g., calls from Salt to Swisscom or from Sunrise to Salt).
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Index of keywords
Board of Directors
Capital expenditure
Compensation paid to members of the Board of Directors and the Group Executive Board
Distribution to shareholders
Employees
Equity
Fixed and mobile network
Goodwill
Group Executive Board
Group structure and organisation
Income taxes
Legal and regulatory environment
Macroeconomic environment
Market shares
Net debt and financing
Outlook
Pension
Provisions
Risk Management
Risks
Segment results
Share
Strategy
Ultra-fast broadband expansion
Pages
103–112
79
122–134
88
55–60; 166–172
81, 144
49–51; 232
183–185
113–117
24–27
174–176
35–38
33–34
40–45
82, 206
85
81, 167–172
190–191
90, 111, 196–206
90–93
69–77
86–88
28–31
49–51
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Swisscom Group
five-year review
In CHF million, except where indicated
2011
2012 1
2013
2014
2015
Net revenue and results
Net revenue
11,467
11,384
11,434
11,703
11,678
Operating income before depreciation and amortisation (EBITDA)
EBITDA as % of net revenue
%
Operating income (EBIT) before impairment losses on goodwill
Operating income (EBIT)
Net income
Share of net income attributable to equity holders of Swisscom Ltd
4,584
40.0
2,681
1,126
694
683
Earnings per share
CHF
13.19
Balance sheet and cash flows
Equity at end of year
Equity ratio at end of year
Cash flow provided by operating activities
Capital expenditure in property, plant and equipment
and other intangible assets
Net debt at end of period
Employees
%
4,296
22.1
3,951
2,095
8,309
4,477
39.3
2,527
2,527
1,815
1,808
34.90
4,717
23.8
4,245
2,529 2
8,071
4,302
37.6
2,258
2,258
1,695
1,685
32.53
6,002
29.3
4,131
2,396
7,812
4,413
37.7
2,322
2,322
1,706
1,694
32.70
5,486
26.2
3,770
2,436
8,120
4,098
35.1
2,012
2,012
1,362
1,361
26.27
5,242
24.8
3,867
2,409
8,042
Full-time equivalent employees at end of year
Average number of full-time equivalent employees
number
number
20,061
19,832
19,514
19,771
20,108
21,125
19,746
20,433
21,637
21,546
Operational data at end of period
Fixed access lines in Switzerland
236
Broadband access lines retail in Switzerland
Mobile access lines in Switzerland
Swisscom TV access lines in Switzerland
in thousand
in thousand
in thousand
in thousand
3,120
1,661
6,049
608
3,013
1,727
6,217
791
2,879
1,811
6,407
1,000
2,778
1,890
6,540
1,165
2,629
1,958
6,625
1,331
Revenue generating units (RGU) Switzerland
in thousand
11,438
11,748
12,097
12,373
12,543
Unbundled fixed access lines in Switzerland
Broadband access lines wholesale in Switzerland
Broadband access lines in Italy
in thousand
in thousand
in thousand
306
181
300
186
256
215
180
262
128
315
1,595
1,767
1,942
2,072
2,201
Swisscom share
Par value per share at end of year
CHF
1.00
1.00
Number of issued shares at end of period
in million of shares
51.802
51.802
Market capitalisation at end of year
Closing price at end of period
Closing price highest
Closing price lowest
Ordinary dividend per share
Ratio payout/earnings per share
Informations Switzerland
Net revenue
Operating income before depreciation and amortisation (EBITDA)
Capital expenditure in property, plant and equipment
and other intangible assets
CHF
CHF
CHF
CHF
%
1.00
51.802
24,394
470.90
474.00
18,436
20,400
355.90
393.80
433.50
400.00
323.10
334.40
390.20
22.00
166.79
22.00
63.04
22.00
67.63
1.00
51.802
27,067
522.50
587.50
467.50
22.00
67.27
1.00
51.802
26,056
503.00
580.50
471.10
22.00 3
83.75
9,243
3,945
9,268
3,864
9,358
3,685
9,586
3,788
9,764
3,461
1,537
1,994 2
1,686
1,751
1,822
Full-time equivalent employees at end of year
number
16,628
16,269
17,362
18,272
18,965
1 Amendments to IAS 19 revised, restated from 2012.
2 Including expenses of CHF 360 million for mobile frequencies.
3 In accordance with the proposal of the Board of Directors to the Annual General Meeting.
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Publishing details
Key dates
> 4 February 2016
Publication of 2015 Annual Results and
Annual Report
> 6 April 2016
Annual General Meeting in Fribourg
> 8 April 2016
Ex dividend date
> 12 April 2016
Dividend payment
> 3 May 2016
2016 First-Quarter Results
> 18 August 2016
2016 Second-Quarter Results
> 3 November 2016
2016 Third-Quarter Results
> February 2017
Publication of 2016 Annual Results and
Annual Report
Publication and production
Swisscom Ltd, Berne
Translation
CLS Communication AG, Basel
Production
MDD Management Digital Data AG, Lenzburg
Printing
Stämpfli Publikationen AG, Berne
Photographer
Stefan Walter, Zurich
Printed on chlorine-free paper
© Swisscom Ltd, Berne
The Annual Report is published in English, French and
German.
Further copies of the Annual Report can be ordered from
E-mail: annual.report@swisscom.com
A Swisscom company brochure is also available in English,
French, German and Italian.
www.swisscom.ch/ataglance2015
The Corporate Responsibility Report 2015 is published as an
online version at www.swisscom.ch/cr-report2015.
General information
Swisscom Ltd
Head office
CH-3050 Berne
Phone: +41 58 221 99 11
E-mail: swisscom@swisscom.com
Financial information
Swisscom Ltd
Investor Relations
CH-3050 Berne
Phone: +41 58 221 99 11
E-mail:
Internet: www.swisscom.ch/investor
investor.relations@swisscom.com
Social and environmental information
Swisscom Ltd
Group Communications & Responsibility
CH-3050 Berne
E-mail: corporate.responsibility@swisscom.com
Internet: www.swisscom.com/en/ghq/responsibility.html
For the latest information, visit our website
www.swisscom.ch
The online version of the Swisscom Annual Report is
available in
German: www.swisscom.ch/bericht2015
English: www.swisscom.ch/report2015
French: www.swisscom.ch/rapport2015
P E R F O R M A N C E
neutral
Printed Matter
No. 01-16-552736 – www.myclimate.org
© myclimate – The Climate Protection Partnership
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