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The J. M. Smucker Company

sjm · NYSE Consumer Defensive
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Ticker sjm
Exchange NYSE
Sector Consumer Defensive
Industry Packaged Foods
Employees 5001-10,000
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FY2010 Annual Report · The J. M. Smucker Company
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The J. M. Smucker Company
2010 Annual Report 

Financial Highlights
The J. M. Smucker Company

(Dollars in thousands, except per share data)  

Net sales  
Net income and net income per common share:
  Net income  
  Net income per common share - assuming dilution  
Income and income per common share before restructuring
and merger and integration costs: (1)
  Income  
  Income per common share - assuming dilution  
Common shares outstanding at year end  
Number of employees  

(1) Reconciliation to net income:

Income before income taxes  
  Merger and integration costs  
  Cost of products sold - restructuring  
  Other restructuring costs  

Income before income taxes, restructuring,  

  and merger and integration costs  

Income taxes  

Income before restructuring and merger and integration costs  

Year Ended April 30,

2010  

2009

$4,605,289  

$3,757,933

$    494,138  
$           4.15  

$   265,953
$          3.11

$    520,782  
$           4.37  
  119,119,152  
4,850  

$   321,617
$          3.76
118,422,123
4 ,700

$    730,753  
33,692  
3,870  
1,841  

$   396,065
72,666
—
10,229

$    770,156  
249,374  

$   478,960
157,343

$    520,782  

$   321,617

On Our Cover

“A Memorable Meal”  © 2010 Willa Aylaian

A native Californian and mother of five, Willa Aylaian’s  

artwork typically features cottages, coastal ocean scenes, 

and children on the beach. Her paintings are known  

for being bright and filled with whimsy and delight.  

This year our Annual Report cover captures  

the joy of the family meal.

                                        Contents

Our Culture 

Letter to Shareholders 

Business Overview 

Our Commitment to Sustainability 

Recipes 

Five-Year Summary of Selected Financial Data 

Summary of Quarterly Results of Operations 

Stock Price Data 

Comparison of Five-Year Cumulative Total  
Shareholder Return 

Management’s Discussion and Analysis 

Report of Management on Internal Control  
Over Financial Reporting 

Report of Management on Responsibility  
for Financial Reporting  

Report of Independent Registered Public Accounting  
Firm on Internal Control Over Financial Reporting 

Report of Independent Registered Public Accounting  
Firm on the Consolidated Financial Statements 

Consolidated Financial Statements 

Notes to Consolidated Financial Statements 

Directors and Officers 

Properties 

Corporate and Shareholder Information 

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12

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64 

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65

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
             Why We Are, Who We Are
                       ...Our Culture

A culture of dotting the i’s and crossing the t’s…

Of doing the right things and doing things right…

A culture of growth — individual and as a company.

It’s who we are. It’s because of who we are.

It’s a result of living our Basic Beliefs…

Our Commitment to Each Other. To our consumers

   and to our customers.

As we look to the future of unlimited possibilities,

   we recognize the principles that are instrumental  

   to our success…

A culture deeply rooted in our Basic Beliefs…

Guideposts for decisions at every level...

Why we are who we are.

A culture that encourages commitment to each other…

Clear communication and collaboration…

Vision…A culture of appreciation. 

A family-sense of sharing in a job well done… 

Where every person makes a difference. 

Dear Shareholders and Friends:

We are pleased to share with you that fiscal 2010 was 
another record year for The J. M. Smucker Company as  
we continued to focus on Our Purpose of bringing families 
together to share memorable meals and moments. Our 
results demonstrate that when our employees focus on a 
shared purpose and implementing a clear strategy, strong 
financial performance follows:
•  Sales were $4.6 billion, up 23 percent over last year.
•  Net income per share was $4.15, up from $3.11 last year, 

a 33 percent increase.

•  Cash flow from operations exceeded $713 million, up 

60 percent over last year. 

Strong cash flows provide us with a number of opportu-
nities to create additional shareholder value in the future. 
These opportunities include future growth through acquisi-
tions, dividend payments, share repurchase programs,  
and capital investments. In fact, we recently announced a  
14 percent increase in our quarterly dividend.

Several key strategic accomplishments over the past year 

have contributed to our strong momentum and outstand-
ing Company results:
•  Achieved market share growth across a number of our 

core categories.

•  Successfully completed the remaining activities associ-

ated with integrating the Folgers coffee business with our 
broader portfolio of brands and Company infrastructure.

•  Realized the first full year of synergies associated with 

managing the Folgers coffee business as part of The J. M. 
Smucker Company.

•  Grew Dunkin’ Donuts coffee in retail volume, which 

represented the fastest growing brand in our Company 
portfolio.

•  Delivered significant sales, profits, and cash flow from 

the coffee business.

•  Strengthened core brand equities across our entire 

portfolio of brands through an unprecedented level of 
investment in print, digital, and television advertising.
•  Leveraged the power of our diverse categories and prod-
ucts through multi-brand promotional events that invited 
consumers to include even more of our products as part 
of their family meals. 

•  Introduced new, better-for-you product alternatives, 

including but not limited to Pillsbury sugar-free cake mixes, 
brownies, and frostings — the first sugar-free alternatives 
in the dessert baking mix category — offering consumers 
even more ways to enjoy our brands.

•  Continued our strong commitment to sustainability so 

that we can create a better tomorrow through economic, 
environmental, and social programs.

•  Enjoyed and preserved the unique Company culture that 

makes Smucker a great place to work. 

We were proud that our Company was once again 
recognized by FORTUNE magazine’s “100 Best Companies 
to Work For.” This recognition is a testament to our 
employees. We thank them for their continued passion 
and dedication to our business.

Long-Term Perspective

Achieving solid financial results and growing our business 
were important objectives that we were proud to deliver 
this past fiscal year. However, we believe that an even more 
important measure of success is providing strong results 
and value to our constituents — consumers, customers, 
employees, suppliers, communities, and shareholders — 
over the long term.

A commitment to continuous improvement is essential  

to ensuring our ongoing success. Our employees are 
committed to continuously improving our brands, prod-
ucts, business processes, operational practices, and cost 
structure.

Most significantly, we announced this past year the  
strategic decision to invest in the long-term strength and 
profitability of our coffee and fruit spreads businesses with 
the largest capital investment in our Company’s history.  
This multi-project initiative will help achieve our long-term 
financial objectives, better allocate capacity and assets 
across the supply chain, and strengthen our category lead-
ership positions. This decision, while right for the ongoing 
strength of the businesses, was a difficult one because of 
the impact on many of our employees as a result of the 
planned closing of four manufacturing facilities.

Looking to the future, we will continue to strengthen  
our work environment and unique culture. Over the next 
few years, we will make significant investments at our 

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corporate headquarters location in Orrville, Ohio, to sup-
port recent and future growth. We will open a new office 
building, expand an existing building that will add to our 
research and development capabilities, and build a state- 
of-the-art manufacturing facility.

Our culture, emphasis on growth, and focus on continu-

ous improvement have long contributed to our success. 
These investments are only the most recent examples of 
our commitment to these areas.

Our Purpose

During fiscal 2010, we extended Our Purpose of bringing 
families together to share memorable meals and moments 
to more consumers than ever before. We continue to 
believe in the far-reaching benefits of family mealtime. 
Families that eat together are stronger, smarter, healthier, 
and happier. 

To best fulfill Our Purpose and deliver sustained results 
we are guided by our strategic vision to own and market 
North American food brands that hold the #1 market posi-
tion in their respective category. We remain confident in 
this North American focused strategy and will also continue 
to embrace a global perspective.

Having the right strategic focus is essential, but how we 
work to fulfill our strategy is what makes The J. M. Smucker 
Company unique. Our Basic Beliefs — Quality, People, Ethics, 
Growth, and Independence — are the guideposts for every-
thing we do. They are the fabric of our culture and have 
enabled us to build trust with our constituents for genera-
tions. That trust is the confidence that constituents place  
in our Company, our brands, and our products. We do not 
take this trust for granted and work to maintain it every  
day — one product at a time.

We thank you for your investment in The J. M. Smucker 
Company and look forward to our continued partnership.

Sincerely,

Tim Smucker                      Richard Smucker

Our Purpose is to bring families  

together to share memorable meals 

and moments. At Smucker, we have 

always measured success by more 

than financial performance and are 

honored that our brands play a role 

in helping family and friends enjoy 

these cherished mealtime moments.

Business Overview
—
U.S. Retail Coffee Market
Folgers • Dunkin’ Donuts • Millstone

Sales and profits within our U.S. Retail 
Coffee Market segment grew by 99 per- 
cent and 129 percent, respectively, in 
fiscal 2010.

We are the clear market leader in the 
coffee category and the momentum of 
the business is strong. Since the close 
of the Folgers transaction in November 
2008, we have realized the first full year of synergies, completed all 
of the integration milestones, and fully integrated the business into 
the Company. Our results from Folgers and Dunkin’ Donuts coffee 
exceeded the expectations we had for the business at the time  
of the acquisition.

In fiscal 2010, we produced 11 new television commercials to 
support the coffee business and made a significant marketing 
investment in its brands. Consistent with our strategic rationale for 
the acquisition, Folgers coffee has created scale and fueled growth 
across our entire portfolio of brands as we have capitalized on 
multi-brand marketing and merchandising opportunities. 

Frozen Caramel Coffee (recipe on page 13)

4

Folgers core products continue to be a popular choice across 
the U.S. as families brew and enjoy more coffee at home. Consumers 
believe The Best Part of Wakin’ Up starts with a freshly brewed, 
hot cup of Folgers coffee. That’s why we continue to focus our 
investments and efforts on growing Folgers core products and 
ensuring the right marketing mix, distribution, and packaging.  
We also continue to strengthen our Folgers brand equity through 
our new television advertising, promotions, digital, and in-store 
marketing initiatives.

Dunkin’ Donuts coffee is the fastest growing brand in the 
Company’s portfolio. More and more consumers are turning 
toward Dunkin’ Donuts coffee — including our bold tasting 
Dunkin’ Turbo variety — which was successfully launched this 
past year and will continue to build our presence and support  
our success in the growing gourmet category.

We also entered into a manufacturing and distribution agree-
ment with Green Mountain Coffee Roasters, Inc. The agreement 
will enable consumers to enjoy our Folgers Gourmet Selections and 

Millstone brands in single-serve K-Cup® portion packs for use in 
the fastest growing single-serve brewing system — the Keurig® 
Single Cup Brewer. 

As the leader in the at-home coffee category, our goal is to 
participate in all segments of the business. Although the single-
serve segment represents less than five percent of the total at-
home coffee category in the United States, it is the fastest growing 
segment in the category. Our agreement with Green Mountain 
allows us to sell the Folgers Gourmet Selections and Millstone 
K-Cup® portion packs to consumers in the U.S. and Canada 
through the grocery, mass retailer, drug store, and club channels. 
Reflecting the importance of coffee within our portfolio,  
in 2010 we made the strategic decision to invest $70 million  
and consolidate coffee production in New Orleans by the  
summer of 2012. This consolidation will significantly stream- 
line the coffee supply chain, increase our asset utilization,  
and better position our operations for future expansion.

U.S. Retail Consumer Market

Smucker’s • Jif • Hungry Jack

Sales and profits within our U.S. Retail 
Consumer Market segment grew by  
two percent and 10 percent, respec-
tively, in fiscal 2010. 

Fruit Spreads and Peanut Butter  
It’s the simple things in life that often 
provide us with the greatest value, 
comfort, and pleasure. For generations, 
families have had to look no further than a peanut butter and jelly 
sandwich. Whether part of a nutritious lunch, as a snack between 
meals, or as a healthy alternative at any other time of the day — 
consumers have included our trusted jams, jellies, preserves, and 
peanut butter as a part of their sandwiches for years.

We continued our growth in the fruit spreads category and 
strengthened our #1 position. Consumers continue to have a wide 
array of choices — including organic and sugar-free alternatives — 
under our Smucker’s, Dickinson’s, and Knott’s Berry Farm brands. 
We also expanded our Orchard’s Finest premium preserve offerings 
this past year with the introduction of Fall Harvest Cinnamon 
Apple and Coastal Valley Peach Apricot.

Turkey Salad with Orange Peanut Dressing (recipe on page 13)

6

During fiscal 2010, we committed to making a $150 million 
investment over the next three years to support the fruit spreads 
business and maintain our leadership position. This initiative will 
include investing in new equipment and technology in Ripon, 
Wisconsin, and building a state-of-the-art manufacturing plant in 
Orrville, Ohio. This investment will ensure our superior product 
quality, support future growth, and provide operational flexibility 
to meet the needs of our consumer and foodservice businesses  
in the U.S. and Canada.

Jif remains the #1 brand in the peanut butter category as we 

increased our share of market. We further strengthened this 
position this past year through advertising, public relations, and 
digital communications. Whether through our 8th Annual Jif Most 
Creative Peanut Butter Sandwich Contest or our Jif To Go online 
contest, we are reaching more consumers than ever before and 
strengthening the Jif brand equity.

Consumers are responding well to Jif Natural and our re-pack-

aged Jif To Go individual servings of peanut butter. And while 
many consumers enjoy traditional Jif Creamy peanut butter, they 
now have more options to choose from, including Jif Omega-3 
and Reduced Fat Jif To Go. 

Toppings  What better way to “top off” a celebration or to 
end a meal than with Smucker’s ice cream toppings. Consumers 
have over 35 different flavor offerings to choose from to satisfy 
everyone’s cravings. New products in fiscal 2010 included  
Magic Shell Orange Crème, Special Recipe Milk Chocolate, and 
Black Cherry toppings. 

Potatoes, Pancakes, and Syrup  To leverage our strengths in 
breakfast and to simplify our portfolio, we made the strategic 
decision this past year to divest the Hungry Jack potato business. 
We remain committed to Hungry Jack pancake mixes and syrups — 
key products in our breakfast portfolio.  

Through a variety of new products, including Hungry Jack 

Easy Pack Wheat Blends and Blueberry Wheat pancakes, 
consumers have even more alternatives when they prepare a 
healthy breakfast for their family. Consumers can also enjoy  
the convenience of a new, no drip cap when pouring  
Hungry Jack syrup on their pancakes.

U.S. Retail Oils and Baking Market

Crisco • Pillsbury • Eagle Brand • Martha White • White Lily • PET • Magnolia

Sales within our U.S. Retail Oils and Baking 
Market segment declined by nine per-
cent primarily related to price declines. 
Profits grew 15 percent in fiscal 2010.

Crisco continues to be an iconic brand 

Over the last several years we began contemporizing the 
brand, including introducing olive oils, to expand the Crisco con-
sumer base. This past year we refreshed the Crisco packaging to 
reflect a more contemporary look and feel while leveraging the 
equity of the blue, red, and white colors.

enjoyed by consumers across the U.S. 
Crisco products often bring back memo-
ries of cooking and baking with family for 
generations. The products also remain relevant to today’s consumer. 
The April 2010 edition of Cook’s Illustrated magazine recommended 
Crisco Natural Blend Oil as the top-ranking cooking oil and also 
recommended our vegetable, canola, and corn oils.

It’s in the baking aisle where consumers often look for fun and 
exciting products that they can include as part of their everyday 
meals and special occasions. In fiscal 2010, we aired our first  
national television advertising for Pillsbury, which generated 
positive responses from consumers. As we look toward the 
upcoming fiscal year, consumers will find even more Pillsbury 
cookies, brownies, cakes, and frostings to choose from — 

Double Chocolate Peanut Butter Supreme (recipe on page 13)

8

including sugar-free alternatives. We are continuing our 
progress toward solidifying the #2 market position in the 
baking category as we work toward our long-term vision 
of being #1.

Martha White has been making family traditions 

easy since 1899 and continues its long-standing  
brand history and loyalty across the South. These  
convenient baking mixes are “made in minutes  
and gone in seconds” and are now expanding  
into the western region of the United States.

Special Markets 

Our Special Markets business segment 
grew sales and profits by nine percent  
and 33 percent, respectively, versus fiscal 
2009. The businesses that contributed to 
this success include Canada, foodservice, 
natural foods, and international.

Canada  Our broad portfolio of brands 
in Canada drove an increase in sales in 

fiscal 2010. A significant portion of this growth came from Folgers 
coffee — as this business was successfully integrated into our 
Canadian portfolio. As part of this integration, we expanded our 
distribution, launched new advertising, and introduced Folgers 
Black Silk coffee into the Canadian marketplace.

We also realized strong results from our other brands in Canada 
including Smucker’s fruit spreads and toppings, Double Fruit fruit 
spreads, and Robin Hood flour and baking mixes. We look to build 
on this success in fiscal 2011 by expanding our retail distribution and 
introducing new advertising for both Smucker’s and Double Fruit to 
build on the emotional bond between our brands and consumers.
Canadian consumers continue to enjoy Bick’s pickles and condi-
ments with their meals. They can now add Bick’s 50% Less Salt Baby 
Dills Garlic — the first low-sodium branded pickle in the category — 
to their pantries and kitchen tables.

We also introduced new advertising and promotions to support 
Europe’s Best premium frozen fruits and vegetables. Consumers can 
now include Europe’s Best Sun Ripe Harvest Peaches in their freezers, 
a premium blend of select orchard peaches that are picked and 
frozen at their peak of ripeness to preserve nutrients and delicious 
taste. Europe’s Best Imperial Blend is a new product that includes a 
unique mix of edamame kernels, snow peas, bamboo shoots,  
shitake mushrooms, water chestnuts, carrots, and red peppers, 
which can be enjoyed on its own or added to a stir fry. 

Foodservice  The foodservice industry continues to be challenged 
as families are choosing to eat more meals at home. While the 
overall industry is down, our foodservice business grew by double 
digits — primarily fueled by the addition of Folgers coffee and 
Smucker’s Snack’n Waffles brand waffles. 

Two new products included Folgers 100% Colombian and Gourmet 
Supreme coffee. We expect to build on the momentum that coffee has 
generated within our foodservice business in the upcoming fiscal year. 

Consumers continue to be enthusiastic about Smucker’s Uncrustables 
sandwiches and Snack’n Waffles brand waffles — ready-to-eat, indivi-
dually packaged sandwiches and waffles. To support the growth of 
these products, we consolidated production to our Scottsville, Kentucky, 
facility. The Scottsville facility will meet current and future demand. 

Natural Foods  Natural foods continues to meet consumer demand 
for products that are “good and good for you” by offering natural 

Savory Sweet Potato and Sausage Dressing (recipe on page 13)

10

foods products across the beverage, peanut butter, dessert  
toppings, and fruit sauces categories.

Consumers have even more healthy, flavorful alternatives to 

choose from among our Santa Cruz Organic and R.W. Knudsen 
Family products. New products on shelf this past year included 
Santa Cruz Organic Mango Lemonade and Sparkling Pomegranate 
Limeade. R.W. Knudsen Family unveiled a Sparkling Pomegranate 
beverage in the celebratory category, as well as new packaging 
and formulations for their fruit juice Spritzers. Sparkling Essence, a 
zero calorie organic sparkling beverage, was also introduced in a 
variety of flavors including Mint, Blueberry, Cucumber, and Lemon.
The business continues to be an industry sustainability leader.  

It was awarded the California Waste Reduction Awards Program 
(WRAP) Award for the tenth consecutive year — achieving over a 
98 percent reuse/recycle rate. It also recently achieved Leadership 
in Energy and Environmental Design (LEED) Gold certification for 
the Smucker Natural Foods warehouse in Chico, California.

International  Consumers in more than 65 countries beyond 
the United States and Canada continue to enjoy our brands  
and products. Puerto Rico is our largest export market, with  
our brands continuing to hold #1 market positions across  
almost every category in which we compete.

Our international business provides important insights  

into emerging trends and helps us to maintain a global  
perspective on our consumers, customers, and suppliers.

Our Commitment to Sustainability

Economic • Environmental • Social

Our Facilities
We continue to be recognized with regard to our sustain-
ability efforts at our facilities. Specific examples include:
•  Awarded Silver and Gold LEED Certification, respectively, 
for the new building and renovations on our Corporate  
   Campus and Company Store  
   as well as a solar powered ware-  
   house and cold storage at our  
   Chico, California, facility.  

Our Sustainability Strategy

With our Basic Beliefs as our foundation, we 
will create a better tomorrow by focusing on 
preserving our culture, ensuring our long-term 
economic viability, limiting our environmental 
impact, and being socially responsible.

Our efforts are focused on the following goals 
that we will strive to achieve by 2014:

•  Reduce greenhouse gas emissions by 15% 

•   Reduce water usage by 25% 

•  Reduce waste sent to landfill by 75%

•   Ensure we offer a sustainable line  

of products

•   Maintain a leadership role in social  

•  Received the Waste Reduction  
   Awards Program (WRAP) Award  
   administered by the State  
   of California Waste Manage-  
   ment Board at our Chico,     
   California, facility for the  
   10th consecutive year.

Our Social Responsibilities
Smucker has a long history of 
promoting initiatives and pro-
grams that support and enhance 
the quality of life in the commu-
nities in which we operate. The 
primary focus of these efforts has 
been within the area of educa-
tion. Examples of our social sus-
tainability programs include:

•  Played a key role in the estab-
   lishment of the Heartland 

Education initiative based in Orrville, Ohio, which is focused 
on improving education through a partnership between 
community organizations, parents, the local school district, 
and local businesses. Learn more about Heartland Education 
Community, Inc. efforts at heartlandorrville.com.

•  Continued support of Feeding America’s network of food-
banks, Boys and Girls Clubs of America, American Red 
Cross, and United Way with both financial resources and 
the volunteer efforts of our employees.

Since 1897, our Company has considered environmental, 
economic, and social sustainability to be among our  
many responsibilities as a good corporate citizen. Today  
sustainability is recognized as a strategic objective of  
the Company.

A Company-wide cross func-
tional task force was established 
in 2006 to guide and oversee 
our continuing efforts relating to 
sustainability.

We are pleased to announce 
that as part of our ongoing ef-
forts to measure our progress 
toward our stated sustainability 
goals, this year, for the first time, 
we submitted our current results 
to the Carbon Disclosure Project. 
Organizations from around the 
world measure and disclose their 
greenhouse gas emissions and 
sustainability efforts through the 
Carbon Disclosure Project. 

Further, the Company plans to 
publish its first Corporate Social 
Responsibility Report in the  
summer of 2011. 

sustainability

Our Sustainable Operations
Smucker Quality Management 
Systems (SQMS) is a proven set of 
business processes used to drive results in our business.  
It is the foundation of how we run our operations. SQMS has  
provided improved results in the areas of quality, reliability, 
cost, and effectiveness. 

In 2010, the Company made a substantial addition to our 
SQMS initiative by adding a Sustainability Pillar. Each manufac-
turing facility has a pillar leader, and our Corporate SQMS Lead-
ership Team and Sustainability Task Force provide oversight and 
support. This pillar’s primary focus is achieving the Company’s 
established environmental goals.  

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Frozen Caramel Coffee

Prep time: 10 minutes
Ready in: 10 minutes
Makes 2 servings

Prep time: 30 minutes
Ready in: 30 minutes
Makes 5 (1/2 cup) servings

Easy Glazed 
Cinnamon Rolls

Prep time: 40 minutes
Bake time: 25 minutes
Ready in: 2 hours
Makes 12 rolls

Prep time: 50 minutes
Bake time: 35 minutes
Ready in: 1 hour 30 minutes
Makes 8 to 10 servings

Savory Sweet Potato  
and Sausage Dressing

Turkey Salad with 
Orange Peanut Dressing

GLAZE
1 cup powdered sugar
1 to 2 tablespoons milk
1/2 teaspoon vanilla extract

*A variety of flavored syrups that enhance 
coffee drinks are available in supermarket 
coffee aisles, specialty coffee houses,  
gourmet food stores and online.

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Ingredients
ORANGE PEANUT DRESSING
1 (10.25 oz.) jar Smucker’s® Low SugarTM 
Reduced Sugar Sweet Orange Marmalade,  
(1 cup)
1/3 cup Smucker’s® Natural Chunky
Peanut Butter, stirred
1/4 cup light salad dressing
1/4 cup lowfat sour cream
1/2 teaspoon curry powder

Ingredients
1 (16 oz.) package Pillsbury® Hot Roll Mix
7 tablespoons sugar, divided
1 cup hot water, 120° to 130°F
6 tablespoons butter, softened, divided
1 large egg
Pillsbury BEST® All Purpose Flour, 
as needed to handle dough
Crisco® Original No-Stick Cooking Spray
2 teaspoons cinnamon

Ingredients
1/4 cup strong brewed Folgers®
French Roast Coffee, chilled
or 1/4 cup strong brewed Folgers® 
Black Silk Coffee, chilled
5 tablespoons Smucker’s® Sundae SyrupTM 
Caramel Flavored Syrup, plus additional  
for garnish
1 tablespoon vanilla flavored syrup*
1/4 cup cold milk
1 1/2 cups ice cubes
Whipped cream

Ingredients
1 lb. sweet potatoes, peeled and cut into  
2-inch chunks
1 teaspoon salt, divided
Crisco® Original No-Stick Cooking Spray
2 tablespoons Crisco® Butter Flavor 
All-Vegetable Shortening
1 cup chopped celery
1/4 cup chopped onion
1/4 teaspoon poultry seasoning
1/4 teaspoon pepper
1 lb. ground seasoned pork sausage
1 (15 oz.) box seasoned croutons
1 medium apple, cored and chopped
1/4 cup raisins
1 egg, lightly beaten
1/4 cup Crisco® Butter Flavor 
All-Vegetable Shortening
1/2 teaspoon instant chicken bouillon granules, 
dissolved in 1/2 cup hot water
Chopped fresh parsley (optional)

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Ingredients
3/4 cup sugar
1/2 teaspoon ground cinnamon, divided
4 large eggs
1 (14 oz.) can Eagle Brand® Sweetened 
Condensed Milk
1/2 pt. heavy cream, divided
1/2 teaspoon vanilla extract
1/8 teaspoon salt
1 1/2 cups strong brewed Folgers® 
Classic Roast® Coffee
2 tablespoons powdered sugar
Additional ground cinnamon (optional)

Ingredients
Crisco® Original No-Stick Cooking Spray
1 (15.9 oz.) package Pillsbury® Supreme 
Chocolate Extreme Premium Brownie Mix
1/3 cup Crisco® Pure Vegetable Oil
3 tablespoons water
1 large egg
1 cup Jif® Creamy Peanut Butter
1/2 teaspoon vanilla extract
1 cup powdered sugar
2 tablespoons Smucker’s® Hot Fudge 
Topping

Ingredients
Crisco® Original No-Stick Cooking Spray
1 lb. fully cooked ham, cut into 1-inch cubes
1 large red pepper, cut into 1-inch squares
1 (20 oz.) can pineapple chunks, drained
8 (12-inch) bamboo or metal skewers
1 (12 oz.) jar Smucker’s® Orchard’s Finest® 
Coastal Valley Peach Apricot Preserves
1/2 cup barbecue sauce

Ingredients
3 lbs. Yukon Gold potatoes
1/2 cup finely chopped fresh chives
1/2 cup chopped fresh parsley
2 tablespoons drained Crosse &
Blackwell® Capers
3 tablespoons white wine vinegar
1 tablespoon coarse-grained mustard
1/2 cup Crisco® Pure Canola Oil
Salt and pepper to taste

TURKEY SALAD
1 cup prepared julienne-cut carrots
1/2 cup dried cranberries
1 lb. fully cooked smoked turkey from deli, 
sliced 1/2-inch thick, cut into 1/2-inch cubes
1 cup diced Granny Smith apples
1 head Boston or Bibb lettuce, with leaves 
separated

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Double Chocolate  
Peanut Butter Supreme

Peachy Barbecued  
Ham Kabobs

Mustard and Herb  
Potato Salad

Prep time: 15 minutes
Bake time: 37 minutes
Ready in: 2 hours
Makes 12 to 14 servings

Prep time: 15 minutes
Cook time: 25 minutes
Ready in: 40 minutes
Makes 10 to 12 servings

Prep time: 15 minutes
Cook time: 10 minutes
Ready in: 30 minutes
Makes 4 servings

Prep time: 20 minutes
Bake time: 1 hour
Ready in: 8 hours
Makes 8 servings

Coffee Caramel Flan

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©/TM/® The J. M. Smucker Company

folgers.com
smuckers.com

©/TM/® The J. M. Smucker Company
® The Folgers Coffee Company 

crisco.com
pillsburybaking.com

TIP: Salad can be made ahead and held overnight in refrigerator.

ADD carrots, cranberries, turkey and apples; stir well to combine. 

HEAT oven to 350°F. Coat a 2-quart casserole with no-stick cooking spray.

POUR into tall glasses. Top with whipped cream. Drizzle with  
caramel syrup.

ADD ice cubes. Process until well blended (consistency should be  
thick and “slushy”).

To Serve: FORM a lettuce cup using one or two lettuce leaves; place on  
salad plate. Fill with 1/2 cup turkey salad. Repeat to make 5 servings.

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MELT 2 tablespoons shortening in large skillet. Add celery and onion. Cook 
and stir over medium heat until tender. Stir in remaining 1/2 teaspoon salt, 
poultry seasoning and pepper. Place in large bowl.

BROWN sausage in large skillet. Stir to break apart. Drain if necessary. Add to 
celery and onion mixture. Stir in croutons, apple and raisins. Mix in egg. Melt 
1/4 cup shortening. Add to sausage mixture with prepared bouillon. Stir in 
sweet potatoes. Mix well. Place in prepared casserole.

Frozen Caramel Coffee
Directions
PLACE coffee, caramel syrup, vanilla syrup and milk in blender  
container. Cover. Blend on medium speed until combined. 

Turkey Salad with Orange Peanut Dressing
Directions
COMBINE marmalade, peanut butter, salad dressing, sour cream and  
curry powder in large bowl until well blended.

UNCOVER dough. Bake 20 to 25 minutes or until golden brown. Cool 1 minute. 
Remove from pan. For glaze, blend powdered sugar, milk and vanilla until 
smooth. Drizzle over warm rolls.
©/® The J. M. Smucker Company
Pillsbury and Pillsbury BEST are trademarks of  
The Pillsbury Company, LLC, used under license.

COAT 13 x 9-inch pan with no-stick cooking spray. Roll dough to 15 x 10-inch 
rectangle on lightly floured surface. Spread 4 tablespoons butter evenly over 
dough. Combine cinnamon and 5 tablespoons sugar. Sprinkle over butter. 
Starting with 10-inch side, roll up tightly, pressing edges to seal. Cut into 
12 slices. Place cut side down in prepared pan. Cover with plastic wrap and 
towel. Let rise in warm place (80° to 85°F) 30 minutes or until doubled in size.

Savory Sweet Potato and Sausage Dressing
Directions
PLACE sweet potatoes in 2-quart saucepan. Add 1/2 teaspoon salt and 
enough water to cover. Bring to a boil. Cover and simmer 20 to 25 minutes,  
or until fork tender. Drain. Cool.

Easy Glazed Cinnamon Rolls 
Directions
COMBINE flour and yeast packets from roll mix with 2 tablespoons sugar in 
large bowl. Stir in hot water, 2 tablespoons butter and egg until dough pulls 
away from sides of bowl. Knead dough on lightly floured surface 5 minutes 
until smooth, adding more flour as needed. Cover with large bowl; let rest  
5 minutes. Heat oven to 375°F.

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Coffee Caramel Flan
Directions
COOK sugar in heavy saucepan over medium heat, stirring constantly, until completely 
melted and caramel colored. Carefully pour into 8-inch round baking pan, tilting to  
completely coat bottom. Sprinkle evenly with 1/4 teaspoon cinnamon.

HEAT oven to 350°F. Whisk eggs in large bowl. Beat in sweetened condensed milk,  
1/4 cup cream, vanilla and salt. Whisk in coffee until well blended. Set prepared baking 
pan in larger shallow pan (such as a 13 x 9-inch baking pan). Pour flan mixture into 
prepared pan. Fill larger pan with 1 inch hot water. Bake 55 to 60 minutes or until knife 
inserted in center comes out clean. Carefully remove baking pan from hot water;  
cool on wire rack 1 hour. Cover and chill several hours or overnight.

Peachy Barbecued Ham Kabobs
Directions
SPRAY cold grill grates with no-stick cooking spray. Heat grill to medium 
heat. Thread ham, red peppers and pineapple chunks onto skewers.

Mustard and Herb Potato Salad
Directions
COOK potatoes in salted water until tender. Drain. When cool enough to 
handle, peel and dice.

Double Chocolate Peanut Butter Supreme
Directions
HEAT oven to 350°F. Coat 8-inch springform pan with no-stick cooking spray.

PREPARE brownie mix according to package directions using packet of choco-
late-flavored syrup, oil, water and egg. Spread into prepared pan. Bake 34 to 
37 minutes or until toothpick inserted in center comes out clean. Cool com-
pletely on wire rack.

BEAT peanut butter and vanilla in medium bowl with an electric mixer until 
smooth. Gradually add powdered sugar. Beat 1 minute. Remove outer edge 
of springform pan. Spread peanut butter mixture over top of cooled brownie. 
Chill until firm.

PLACE hot fudge topping in small resealable plastic bag. Knead until smooth. 
Cut small corner off bag. Drizzle topping over peanut butter layer.  
Cut into wedges.

COMBINE remaining cream, powdered sugar and remaining 1/4 teaspoon cinnamon in 
medium mixing bowl. Beat with an electric mixer on low until cream begins to thicken.  
Beat on high until stiff peaks form.

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COMBINE chives, parsley and capers in large bowl. Whisk in vinegar and 
mustard. Whisk in oil. 

GRILL kabobs, turning occasionally, 6 to 8 minutes. Baste with apricot  
mixture the last 2 minutes. Serve with remaining sauce.

BAKE, uncovered, 30 to 35 minutes or until golden brown. Garnish with  
parsley, if desired.

ADD potatoes. Toss gently. Season with salt and pepper, as desired.  
Serve immediately or refrigerate for later use.

COMBINE preserves and barbecue sauce in a microwave safe bowl. 
Microwave on HIGH 20 to 30 seconds. Reserve half of sauce.

TIP: Best when made several hours ahead. Bring to room temperature 
before serving. 

RUN knife around edge of pan to loosen flan. Invert onto serving plate with rim. Cut  
into wedges. Dollop each serving with whipped cream. Sprinkle with cinnamon.

©/® The J. M. Smucker Company
Pillsbury is a trademark of The Pillsbury Company, LLC,  
used under license.

jif.com
crisco.com
smuckers.com
pillsburybaking.com

TIP: This recipe can also be prepared using a grill pan on the stove top. 

crisco.com
crosseandblackwell.com

folgers.com
eaglebrand.com 

©/® The J. M. Smucker Company
® The Folgers Coffee Company 

crisco.com
smuckers.com

smuckers.com

©/® The J. M. Smucker Company

©/® The J. M. Smucker Company

©/® The J. M. Smucker Company

crisco.com

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Five-Year Summary of Selected Financial Data

The following table presents selected financial data for each of the five years in the period ended April 30, 2010. The selected financial 
data was derived from the consolidated financial statements and should be read in conjunction with “Management’s Discussion and 
Analysis of Results of Operations and Financial Condition” and the consolidated financial statements and notes thereto. 

Year Ended April 30,  

(Dollars in thousands, except per share data)   

2010   

2009   

2008   

2007   

2006             

Statements of Income: 
  Net sales  
  Net income  

Financial Position: 
  Total assets 
  Cash and cash equivalents 
  Long-term debt 
  Shareholders’ equity 

$4,605,289 
494,138	

$3,757,933 
265,953 

$2,524,774 
170,379 

$2,148,017 
157,219 

$2,154,726
143,354

$7,974,853 
283,570 
900,000 
5,326,320 

$8,192,161 
456,693 
910,000 
4,939,931 

$3,129,881 
171,541 
789,684 
1,799,853 

$2,693,823 
199,541 
392,643 
1,795,657 

$2,649,744
71,832
428,602
1,728,059

Other Data: 
  Capital expenditures 
  Weighted-average shares 
  Weighted-average shares – assuming dilution 
  Earnings per common share: 

$				136,983 
118,951,434 
119,081,445 

$   108,907 
85,448,592 
85,547,530 

$     76,430 
56,641,810 
56,873,492 

$      57,002 
56,844,151 
57,233,399 

$     63,580
58,154,704
58,590,065

  Net income  

$											4.15 

$          3.11 

$          3.01 

$          2.77 

$          2.47

  Net income – assuming dilution  

$											4.15 

$          3.11 

$          3.00 

$          2.75 

$          2.45

Dividends declared per common share 

$											1.45 

$          6.31 

$          1.22 

$          1.14 

$          1.09

15

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Summary of Quarterly Results of Operations

The following is a summary of unaudited quarterly results of operations for the years ended April 30, 2010 and 2009. 

(Dollars in thousands, except per share data)  

2010  

2009  

Quarter Ended 

 Net Sales  

Gross Profit  

July 31, 2009  
October 31, 2009 
January 31, 2010   
April 30, 2010   

July 31, 2008  
October 31, 2008 
January 31, 2009  
April 30, 2009  

$1,051,526 
1,278,745 
1,205,939 
1,069,079 

$   663,657 
843,142 
1,182,594 
1,068,540 

$406,029 
492,250 
458,304 
430,107 

$207,779 
243,419 
401,041 
399,190 

Net 
 Income  

Net Income per 
Common Share 

Net Income per
Common Share  – 
Assuming Dilution

$  98,063 
139,990 
135,479 
120,606 

$  42,291 
51,453 
77,941 
94,268 

$0.83 
1.18 
1.14 
1.01 

$0.77 
0.94 
0.68 
0.80 

$0.83
1.18
1.14 
1.01

$0.77
0.94
0.68 
0.80

Annual net income per share may not equal the sum of the individual quarters due to differences in the average number of shares out-
standing during the respective periods.

Stock  Price  Data

The Company’s common shares are listed on the New York Stock Exchange – ticker symbol SJM. The table below presents the high and 
low market prices for the shares and the quarterly and special dividends declared. There were approximately 304,575 shareholders as of 
June 9, 2010, of which 74,513 were registered holders of common shares.

2010  

2009  

Quarter Ended  

July 31, 2009 
October 31, 2009 
January 31, 2010 
April 30, 2010 

July 31, 2008 
October 31, 2008 
January 31, 2009 
April 30, 2009 

High  

$51.06 
55.36 
63.00 
63.50 

$55.58 
56.69 
46.00 
46.49 

Low  

Dividends 

$39.19 
49.08 
51.19 
57.72 

$40.18 
40.08 
37.22 
34.09 

$0.35
0.35
0.35
0.40

$0.32
5.32
0.32
0.35

16

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Comparison of Five-Year Cumulative Total Shareholder Return

Among The J. M. Smucker Company, the S&P 500 Index, and the S&P Packaged Foods & Meats Index

u

n

u

n

u

n

n

u

n

u

$180

$160

$140

$120

$100

n

$80

$60

$40

$20

$0

   4/05  

4/06 

4/07  

4/08  

4/09  

4/10

 n  

u  

  • 

The J.M. Smucker Company

S&P 500

S&P Packaged Foods & Meats

The J. M. Smucker Company 
S&P 500 
S&P Packaged Foods & Meats 

April 30,

2005 

2006 

2007 

2008 

2009 

2010

$100.00 
100.00 
100.00 

$  80.99 
115.42 
96.76 

$118.04 
133.00 
115.60 

$107.88 
126.78 
113.50 

$96.14 
82.01 
89.84 

$153.20
113.87
125.77

The above graph compares the cumulative total shareholder return for the five years ended April 30, 2010, for the Company’s common 
shares, the S&P 500 Index, and the S&P Packaged Foods and Meats Index. These figures assume all dividends are reinvested when received 
and are based on $100 invested in the Company’s common shares and the referenced index funds on April 30, 2005.  

Copyright© 2010 Standard & Poor’s, a division of The McGraw-Hill Companies Inc. All rights reserved.
www.researchdatagroup.com/S&P.htm

17

 
 
Management’s Discussion and Analysis

EXECUTIVE	SUMMARY

STRATEGIC	ELEMENTS

For more than 100 years, The J. M. Smucker Company (“Company”), 
headquartered in Orrville, Ohio, has been committed to offering 
consumers  trusted,  quality  products  that  help  families  create 
memorable  mealtime  moments.  Today,  the  Company  is  a  lead-
ing  marketer  and  manufacturer  of  fruit  spreads,  retail  packaged 
coffee, peanut butter, shortening and oils, sweetened condensed 
milk, ice cream toppings, and health and natural foods beverages 
in North America.

Its family of brands includes Smucker’s, Folgers, Jif, Crisco, Pillsbury, 
Eagle  Brand,  R.W.  Knudsen  Family,  Hungry  Jack,  and  Martha  White 
in the United States, along with Robin Hood, Five Roses, Carnation, 
Europe’s  Best,  and  Bick’s  in  Canada.  In  addition  to  these  brands, 
the  Company  markets  products  under  numerous  other  brands, 
including  Dunkin’  Donuts,  Millstone,  Dickinson’s,  Laura  Scudder’s, 
Adams, Double Fruit (Canada), and Santa Cruz Organic. 

The  Company  has  four  reportable  segments:  U.S.  Retail  Coffee 
Market,  U.S.  Retail  Consumer  Market,  U.S.  Retail  Oils  and  Baking 
Market,  and  Special  Markets.  The  Company’s  three  U.S.  retail 
market  segments  in  total  comprised  over  80  percent  of  the 
Company’s net sales in fiscal 2010 and represent a major portion 
of the strategic focus area for the Company – the sale of branded 
food  products  with  leadership  positions  to  consumers  through 
retail  outlets  in  North  America.  The  Special  Markets  segment 
represents  sales  outside  of  the  U.S.  retail  market  segments  and 
includes  the  Company’s  Canada,  foodservice,  natural  foods,  and 
international business areas.

In  each  of  the  U.S.  retail  market  segments,  the  Company’s  prod-
ucts  are  sold  primarily  to  food  retailers,  food  wholesalers,  drug 
stores, club stores, mass merchandisers, discount and dollar stores, 
and  military  commissaries.  In  the  Special  Markets  segment,  the 
Company’s  products  are  distributed  domestically  and  in  foreign 
countries  through  retail  channels,  foodservice  distributors  and   
operators  (e.g.,  restaurants,  schools  and  universities,  health  care   
operations), and health and natural foods stores and distributors.

The Company remains rooted in its Basic Beliefs of Quality, People, 
Ethics, Growth, and  Independence,  established  by  its  founder  and 
namesake  more  than  a  century  ago.  Today,  these  basic  beliefs 
still serve as a foundation for the Company’s decision making and 
actions. 

The Company’s strategic vision is to own and market food brands 
which  hold  the  number  one  market  position  in  their  category, 
with  an  emphasis  on  North  America  while  embracing  a  global 
perspective. In support of this vision, the Company in recent years 
has  expanded  its  portfolio  of  number  one  and  leading,  iconic 
brands  through  acquisitions,  most  recently  Folgers  coffee  in 
November 2008.

The  Company’s  strategic  long-term  growth  objectives  are  to 
increase net sales by six percent and earnings per share by greater 
than  eight  percent  annually.  While  year-to-year  the  net  sales 
contribution  from  acquisitions  will  vary,  the  Company  expects 
organic growth, including new products, to add three to four per-
cent per year and acquisitions to contribute the remainder. 

RESULTS	OF	OPERATIONS

On November 6, 2008, the Company completed a merger transac-
tion  with  The  Folgers  Coffee  Company  (“Folgers”),  previously  a 
subsidiary of The Procter & Gamble Company. The transaction was 
accounted for as a purchase business combination and Folgers is 
included in the Company’s consolidated financial statements from 
the date of the merger. Because the transaction closed during the 
first  week  of  the  fiscal  2009  third  quarter,  incremental  Folgers 
business, approximating six months of operations, is included in 
fiscal 2010 (“incremental Folgers business”).

18

	
	
	
(Dollars in millions, except per share data)  

Net sales  
Operating income  
  % of net sales  
Net income:
  Income  
  Income per common share - assuming dilution  
Operating income before restructuring and  
merger and integration costs (1) 
  % of net sales  
Income before restructuring and merger and
integration costs: (2)
  Income  
  Income per common share - assuming dilution  

(1) Reconciliation to operating income:

    Operating income  
    Merger and integration costs  
    Cost of products sold - restructuring  
    Other restructuring costs  

    Operating income before restructuring and 
    merger and integration costs 

(2) Reconciliation to net income:

    Income before income taxes  
    Merger and integration costs  
    Cost of products sold - restructuring  
    Other restructuring costs  

    Income before income taxes, restructuring, 
    and merger and integration costs 
    Income taxes  

    Income before restructuring and 
    merger and integration costs 

Year Ended April 30,

2010 

% Increase 
(Decrease)  

2009 

% Increase
(Decrease)  

$4,605.3	 
$			 789.9  

17.2%	 

$				494.1  
$						4.15	 

23%  
75%  

86%  
33%  

$3,757.9  
$   451.0  

12.0%  

$   266.0  
$     3.11  

49%  
59%  

56%  
4%  

2008

$2,524.8
$   284.2

11.3%

$   170.4
$     3.00

$				829.3	 

55%  

$   533.9  

80%  

$   296.9

18.0%	 

14.2%  

11.8%

$				520.8	 
$						4.37	 

62%  
16%  

$   321.6  
$     3.76  

80%  
19%  

$   178.9 
$     3.15

$				789.9	 
33.7	 
3.9	 
1.8	 

$				829.3	 

$				730.8  
33.7	 
3.9	 
1.8	 

$				770.2	 
249.4	 

$				520.8	 

$   451.0  
72.7  
—  
10.2  

$   533.9  

$   396.1  
72.7  
—  
10.2  

$   479.0  
157.4  

$   321.6  

$  284.2
8.0
1.5
3.2

$   296.9

$   254.8
8.0
1.5
3.2

$   267.5
88.6

$   178.9

—	Summary	of	2010	—

—	Summary	of	2009	—

Net  sales,  margins,  and  earnings  per  share  growth  was  realized  in 
2010 as the incremental Folgers business and improved profitabil-
ity  across  all  of  the  Company’s  reportable  segments  contributed 
to  the  improvements.  Company  net  sales  increased  23  percent  as 
incremental Folgers business more than offset the impact of price 
reductions  in  certain  categories  resulting  from  generally  lower 
commodity  costs  in  2010  compared  to  2009.  Operating  income 
increased 75 percent, and excluding restructuring and merger and 
integration costs, increased 55 percent as the Company realized the 
first  full  year  of  synergies  associated  with  the  Folgers  merger  and 
the benefit of favorable green coffee costs. Net income per common 
share  –  assuming  dilution  increased  approximately  33  percent. 
Excluding  restructuring  and  merger  and  integration  costs,  income 
per  common  share  –  assuming  dilution  increased  approximately   
16 percent in 2010 compared to 2009. 

The  Company  realized  strong  sales  and  margin  growth  in  2009. 
Despite  the  impact  of  a  global  recession  and  credit  crisis,  the 
impact of the Folgers transaction and improved profitability in the 
Company’s U.S. Retail Oils and Baking Market segment contributed 
to  the  strong  2009  performance.  Company  net  sales  increased   
49  percent,  led  by  the  contributions  from  Folgers.  Operating  and 
net income increased 59 percent and 56 percent, respectively, and 
each increased 80 percent excluding restructuring and merger and 
integration costs. Net income per common share – assuming dilu-
tion increased approximately four percent, reflecting the impact of 
additional common shares issued, increased interest expense, and 
increased  merger  and  integration  costs,  all  related  to  the  Folgers 
transaction.  Excluding  restructuring  and  merger  and  integration 
costs,  income  per  common  share  –  assuming  dilution  increased   
19 percent.

19

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
	
—	Net	Sales	—

2010 Compared to 2009

Year Ended April 30,

(Dollars in millions) 

2010 

2009 

Increase
(Decrease) 

%

Net sales 

$4,605.3 

$3,757.9 

$ 847.4 

23% 

Adjust for  
noncomparable items:

  Acquisitions 

  Divestiture 

  Foreign currency  
  exchange 

Net sales without 
acquisitions, divestiture,  
and foreign currency 
exchange 

(920.9) 

— 

— 

(6.3) 

(920.9) 

(25)

6.3 

1

(23.4) 

— 

(23.4) 

(1)

$3,661.0 

$3,751.6 

$  (90.6) 

(2)%

Net sales increased $847.4 million, or 23 percent, to $4,605.3 mil-
lion  in  2010  compared  to  $3,757.9  million  in  2009.  Acquisitions, 
primarily  incremental  Folgers  business,  contributed  $920.9  mil-
lion  to  2010  net  sales.  Excluding  acquisitions,  the  potato  busi-
ness divested in March 2010, and the impact of foreign currency 
exchange, net sales were down two percent in 2010 compared to 
2009 primarily due to pricing.

Excluding the incremental Folgers business and divestiture, volume 
increased  one  percent  in  2010  compared  to  2009,  with  gains 
across  most  of  the  Company’s  leading  brands  including  Pillsbury 
flour, baking mixes, and frostings, Jif peanut butter, Crisco short-
ening  and  oils,  Robin  Hood  baking  products  in  Canada,  Hungry 
Jack  pancakes  and  syrups,  and  Smucker’s  fruit  spreads.  Volume 
declines  were  primarily  in  private  label  canned  milk,  regional 
baking brands, and Europe’s Best frozen fruit in Canada. The overall 
favorable  impact  of  volume  growth  on  net  sales  was  more  than 
offset  by  a  three  percent  price  and  mix  decline,  attributable  pri-
marily to price reductions in the U.S. Retail Oils and Baking Market 
segment, and an increase in promotional spending across several 
categories.

2009 Compared to 2008

Year Ended April 30,

(Dollars in millions) 

2009 

2008 

Increase
(Decrease) 

%

Net sales 

$ 3,757.9 

$2,524.8 

$ 1,233.1 

49% 

Net  sales  were  $3,757.9  million  in  2009,  an  increase  of  $1,233.1 
million, or 49 percent, compared to 2008. Acquisitions contributed 
approximately  $1,032.4  million  of  the  increase,  including  $924.8 
million from Folgers, while the foreign currency exchange impact, 
primarily due to the weakening Canadian dollar, reduced net sales 
by approximately $35.2 million. Excluding acquisitions and foreign 
currency exchange, net sales increased nine percent. The increase 
reflects  a  net  pricing  and  mix  gain,  which  offset  a  two  percent 
volume decline. 

Despite the overall volume decline, a number of categories expe-
rienced  gains,  including  Smucker’s  fruit  spreads,  toppings,  and 
syrups, Pillsbury baking mixes and frostings, Hungry Jack pancakes, 
syrups, and potato side dishes, and Eagle Brand canned milk. Volume 
declines  were  concentrated  in  oils  and  flour,  as  anticipated,  due 
to  significant  price  increases  taken  over  the  prior  year  in  these 
categories, and peanut butter products due to the U.S. Food and 
Drug  Administration’s  (“FDA”)  recall  of  another  manufacturer’s 
foodservice peanut butter and ingredient peanut products during 
the first quarter of the 2009 calendar year.

—	Operating	Income	—	

The following table presents components of operating income as 
a percentage of net sales. 

Gross profit 

Selling, distribution,  
and administrative expenses: 

  Marketing 

  Advertising 

  Selling 

  Distribution 

  General and administrative 

Total selling, distribution,  
and administrative expenses 

Amortization 

Impairment charges 

Restructuring and merger  
and integration costs  

Other operating (income) 
expense – net  

Operating income 

Year Ended April 30,

2010 

38.8% 

2009 

33.3% 

2008

31.0%

3.8% 

3.7% 

3.5%

2.8 

3.3 

3.3 

5.9 

2.1 

3.5 

3.5  

5.1 

2.2

4.0

 3.4

6.2

19.1% 

17.9% 

19.3%

1.6 

0.3 

0.8 

(0.2) 

17.2% 

1.0 

0.1 

2.2 

0.1 

12.0% 

0.1

0.0

0.4

(0.1)

11.3% 

Adjust for  
noncomparable items:

  Acquisitions 

  Foreign currency  
  exchange 

Net sales without 
acquisitions and  
foreign currency 
exchange 

(1,032.4) 

— 

(1,032.4) 

(41)

35.2 

— 

35.2 

1

$ 2,760.7 

$2,524.8 

$    235.9 

9%

2010 Compared to 2009
Gross profit increased $535.3 million, or 43 percent, in 2010 com-
pared to 2009, and improved to 38.8 percent of net sales from 33.3 
percent over the same period. Much of the gross profit improve-
ment  is  attributable  to  incremental  Folgers  business  and  other 
coffee-related impacts in 2010 compared to 2009, primarily favor-
able  green  coffee  costs  and  volume-related  plant  efficiencies. 

20

	
 
 
 
 
 
 
 
 
 
 
	
 
 
 
Lower  other  raw  material  costs,  notably  oils,  flour,  and  milk,  and 
freight  costs  across  the  businesses  also  favorably  impacted  gross 
margin in 2010 compared to 2009.

Selling, distribution, and administrative (“SD&A”) expenses increased 
30 percent in 2010 compared to 2009, primarily due to incremental 
Folgers  business  and  the  larger  company.  Marketing  expense, 
including advertising expense, increased approximately 39 percent 
in  2010  compared  to  2009,  as  the  Company  made  a  record  invest-
ment  in  print,  online,  and  television  advertisement  in  support  of 
its  largest  brands.  Advertising  expense  was  $130.6  million  in  2010 
compared to $77.4 million in 2009. Selling and distribution expenses 
both increased 17 percent in 2010 compared to 2009, as the impact 
of  synergies  related  to  the  Folgers  merger  partially  offset  the 
expense  impact  of  the  incremental  Folgers  business.  General  and 
administrative expenses increased 38 percent in 2010 compared to 
2009, as 2009 did not include expenses to fully support the Folgers 
business. Increased pension and other employee benefit costs, and 
costs  related  to  the  closure  of  the  Company’s  West  Fargo,  North 
Dakota, manufacturing facility are also included in 2010. 

Amortization expense, a noncash item, was $73.7 million in 2010, 
an  increase  of  $34.8  million  from  2009,  reflecting  the  full-year 
impact  of  intangible  assets  associated  with  the  Folgers  transac-
tion.  Noncash  impairment  charges  of  $11.7  million  were  recog-
nized  in  2010  resulting  from  the  write-down  to  estimated  fair 
value of certain of the Company’s intangible assets, primarily the 
Europe’s Best trademark in Canada.  

Other  operating  income  –  net  of  $2.3  million  was  recognized  in 
2010 resulting from a $12.9 million gain recognized on the divesti-
ture of the potato business which offset losses on the disposition  
of assets no longer used in manufacturing operations. Other oper-
ating expense – net of $3.6 million was recognized in 2009 consist-
ing of losses on the disposition of assets.

Driven by gross profit improvements, operating income increased 
75  percent  in  2010  compared  to  2009,  and  improved  from  12.0 
percent to 17.2 percent of net sales. Restructuring and merger and 
integration  costs  were  $43.5  million  lower  in  2010  compared  to 
2009, as integration activities related to Folgers were near comple-
tion and restructuring costs had minimal impact.

 2009 Compared to 2008
Overall,  gross  profit  increased  $469.3  million  and  improved  from 
31.0 percent in 2008 to 33.3 percent of net sales in 2009. The pri-
mary  driver  of  the  gross  profit  improvement  was  the  addition  of 
Folgers. The Company improved gross profit on its noncoffee busi-
ness by approximately 12 percent despite higher costs, estimated 
at $135 million, on many key ingredients compared to 2008. During 
2009, pricing came more in line with these higher costs, contribut-
ing  to  the  gross  profit  increase.  In  addition,  costs  on  certain  raw 
materials stabilized during the year, and in some cases decreased, 
allowing the Company to continue to recover margin lost over the 
past few years while also returning some pricing to customers.  

SD&A  expenses  increased  $187.0  million,  or  38  percent,  in  2009 
compared  to  2008.  An  increase  in  marketing  and  distribution 
expenses,  much  of  which  was  related  to  the  addition  of  Folgers, 
accounted  for  approximately  63  percent  of  the  SD&A  increase. 
Most SD&A expenses, particularly selling and corporate overhead, 
increased  at  a  lesser  rate  than  net  sales  resulting  in  an  overall 
decrease in SD&A expense as a percent of net sales from 19.3 per-
cent  to  17.9  percent,  further  contributing  to  the  improvement  in 
operating margin. General and administrative expense in 2009 did 
not  include  administrative  expenses  to  fully  support  the  Folgers 
business. 

Amortization expense increased $34.8 million to 1.0 percent of net 
sales  compared  to  0.1  percent  of  net  sales  in  the  same  period  in 
2008 reflecting the addition of finite-lived intangible assets associ-
ated with the Folgers transaction.

Other  operating  expense  –  net  of  $3.6  million  was  recognized  in 
2009 consisting of losses on the disposition of assets. Other operat-
ing  income  –  net  of  $3.9  million  was  recognized  in  2008  resulting 
from a net insurance settlement related to storm damage at a third-
party distribution and warehouse facility in Memphis, Tennessee. 

Operating  income  increased  59  percent  in  2009  compared  to 
2008, and improved from 11.3 percent to 12.0 percent of net sales. 
Restructuring and merger and integration costs were $70.2 million 
higher in 2009 compared to 2008, as integration activities related 
to  Folgers  commenced.  In  addition,  a  defined  benefit  pension 
settlement  charge  related  to  the  Company’s  divested  Canadian 
businesses  was  finalized,  reducing  operating  margin  by  2.2  per-
centage points.

—	Interest	Income	and	Expense	—

Interest income decreased $4.2 million during 2010 compared to 
2009, primarily due to a decrease in the average investment bal-
ance throughout the year. Interest expense increased $2.7 million 
in 2010 compared to 2009, reflecting an increase in the Company’s 
debt  obligations  during  the  first  half  of  2010  compared  to  the   
first  half  of  2009  resulting  from  the  October  2008  issuance  of 
$400.0  million  in  Senior  Notes  with  a  weighted-average  interest 
rate  of  6.60  percent,  and  the  addition  of  Folgers’  $350.0  million 
LIBOR-based variable rate bank note payable at the merger date. 
The interest incurred on these additional borrowings was mostly 
offset by a reduction in interest expense resulting from the sched-
uled repayments of Senior Notes of $75.0 million and $200.0 million  
in June and November 2009, respectively, and the Folgers’ $350.0 
million bank note in November 2009.

Interest income decreased $6.3 million during 2009 compared to 
2008, primarily due to a decrease in the average investment bal-
ance  and  lower  interest  rates  throughout  2009.  Interest  expense 
increased $20.3 million in 2009 compared to 2008, resulting from 
the issuance of the $400.0 million in Senior Notes and the addition 
of Folgers’ $350.0 million bank note payable at the merger date. 

21

	
—	Income	Taxes	—	

Income taxes increased $106.5 million, or 82 percent, during 2010 
compared  to  2009,  slightly  less  than  the  percentage  increase  in 
income before taxes as the effective tax rate was 32.4 percent in 
2010  compared  to  32.9  percent  in  2009.  The  effective  tax  rate 
decrease  was  primarily  a  result  of  lower  deferred  tax  rates  and 
increased benefits realized from the domestic manufacturing deduc-
tion offset somewhat by increases in state and local income taxes.

Income taxes increased $45.7 million, or 54 percent, during 2009 
compared  to  2008,  slightly  less  than  the  percentage  increase  in 
income  before  taxes  as  the  effective  tax  rate  was  32.9  percent 
in  2009  compared  to  33.1  percent  in  2008.  The  effective  tax  rate 
decrease  was  primarily  a  result  of  an  increase  in  the  domestic 
manufacturing deduction. 

—	Restructuring	—

On March 24, 2010, the Company announced its plan to restructure 
certain coffee and fruit spreads operations as part of its ongoing 
efforts  to  enhance  the  long-term  strength  and  profitability  of  its 
leading  brands.  The  initiative  is  a  long-term  investment  to  opti-
mize production capacity and lower the overall cost structure and 
includes capital investments for a new state-of-the-art food manu-
facturing  facility  in  Orrville,  Ohio,  and  consolidation  of  all  coffee   
production  in  New  Orleans,  Louisiana.  The  program  calls  for  the 
future closing of four of the Company’s plants – Memphis, Tennessee; 

Ste. Marie, Quebec; Sherman, Texas; and Kansas City, Missouri, over 
the next three years. Upon completion, the restructuring will result 
in the reduction of approximately 700 full-time positions.

The  Company  expects  to  incur  restructuring  costs  of  approxi-
mately  $190.0  million,  of  which  $5.7  million  was  recognized  in 
2010.  The  balance  of  the  costs  is  anticipated  to  be  incurred  over 
the next four fiscal years, with approximately $85.0 million to $90.0 
million expected to be recognized in fiscal 2011.

—	Segment	Results	—

The  Company  has  four  reportable  segments:  U.S.  Retail  Coffee 
Market,  U.S.  Retail  Consumer  Market,  U.S.  Retail  Oils  and  Baking 
Market,  and  Special  Markets.  The  U.S.  Retail  Coffee  Market  seg-
ment represents the sales of Folgers, Millstone, and Dunkin’ Donuts 
branded  coffee;  the  U.S.  Retail  Consumer  Market  segment  pri-
marily  includes  sales  of  Smucker’s,  Jif,  and  Hungry  Jack  branded 
products; the U.S. Retail Oils and Baking Market segment includes 
sales  of  Crisco, Pillsbury, Eagle Brand, Martha White,  and  White Lily 
branded products all to domestic retail customers; and the Special 
Markets segment is comprised of the Canada, foodservice, natural 
foods, and international strategic business areas. Special Markets 
segment  products  are  distributed  domestically  and  in  foreign 
countries  through  retail  channels,  foodservice  distributors  and 
operators  (e.g.,  restaurants,  schools  and  universities,  health  care 
operations), and health and natural foods stores and distributors.

(Dollars in millions) 

Net sales:
  U.S. Retail Coffee Market 
  U.S. Retail Consumer Market 
  U.S. Retail Oils and Baking Market 
  Special Markets 
Segment profit:
  U.S. Retail Coffee Market 
  U.S. Retail Consumer Market 
  U.S. Retail Oils and Baking Market 
  Special Markets 
Segment profit margin:
  U.S. Retail Coffee Market 
  U.S. Retail Consumer Market 
  U.S. Retail Oils and Baking Market 
  Special Markets 

Year Ended April 30,

2010 

% Increase 
(Decrease) 

2009 

% Increase
(Decrease) 

n/a 
10% 
14 
24 

n/a 

7% 

25 
21 

99%  
2 
(9) 
9 

129% 
10 
15 
33 

$1,700.5 
1,125.3 
905.7 
873.8 

$				550.8 
275.0 
142.2 
148.8 

32.4% 
24.4 
15.7 
17.0 

$   855.6 
1,103.3 
995.5 
803.6 

$   241.0 
249.3 
124.2 
111.7 

28.2% 
22.6 
12.5 
13.9 

2008

$     —
998.6
876.0
650.2

$      —
233.2
99.6
92.0

n/a
23.4%
11.4
14.2

22

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
	
	
U.S. Retail Coffee Market
U.S. Retail Coffee Market segment net sales nearly doubled in 2010 
compared to 2009, including incremental Folgers business totaling 
approximately  $840.6  million.  Volume  increased  approximately 
four percent compared to the same full 12-month period last year, 
which included the period prior to the merger, approximating six 
months of operations. The Folgers brand contributed the majority 
of the volume increase compared to last year. Continued growth of 
Dunkin’ Donuts coffee also contributed double-digit volume growth 
and nearly $250.0 million in net sales for 2010. The U.S. Retail Coffee 
Market segment profit more than doubled to $550.8 million in 2010 
compared to $241.0 million in 2009, and improved to 32.4 percent 
of  net  sales  from  28.2  percent  in  2009.  The  2010  segment  profit 
margin was favorably impacted by green coffee cost, product mix, 
and  volume-related  plant  efficiencies  which  offset  significantly 
increased marketing investments.

The  U.S.  Retail  Coffee  Market  segment  contributed  $855.6  mil-
lion to net sales in 2009, from the date acquired, as the business 
benefited  from  growth  in  the  coffee  category,  primarily  driven 
by the Folgers brand. The expansion of the Dunkin’ Donuts brand 
contributed approximately $106.8 million of the net sales in 2009. 
The U.S. Retail Coffee Market segment contributed $241.0 million 
in segment profit representing a profit margin of 28.2 percent.

U.S. Retail Consumer Market
U.S.  Retail  Consumer  Market  segment  net  sales  increased  two 
percent in 2010 compared to 2009. Total volume in the U.S. Retail 
Consumer  Market  increased  four  percent  compared  to  2009, 
with  gains  in  Hungry  Jack  pancake  mixes  and  syrups,  Jif  peanut 
butter, and Smucker’s fruit spreads. Volume gains were somewhat 
offset  by  increases  in  promotional  spending  and  price  declines 
on selected items. During March 2010, the Company divested the 
potato business in a $19.0 million cash transaction realizing a gain 
of  approximately  $12.9  million  on  the  divestiture,  which  is  not 
included in segment profit. U.S. Retail Consumer Market segment 
profit increased 10 percent for 2010 compared to 2009, mainly due 
to lower raw material and freight costs offset by an eight percent 
increase in marketing expense. Segment profit margin improved 
from 22.6 percent in 2009 to 24.4 percent in 2010.

Net  sales  in  the  U.S.  Retail  Consumer  Market  segment  increased 
10 percent in 2009 to $1,103.3 million compared to $998.6 million 
in 2008. Acquisitions, primarily Knott’s Berry Farm brand, contrib-
uted  approximately  $25.7  million  of  the  net  sales.  Volume  gains 
in Smucker’s fruit spreads, toppings, and syrups, and Hungry Jack 
pancakes,  syrups,  and  potato  side  dishes,  combined  with  price 
increases, offset volume declines in peanut butter and Smucker’s 
Uncrustables sandwiches of approximately two and three percent, 
respectively.  During  January  2009,  the  FDA  initiated  a  recall  of 
another manufacturer’s foodservice peanut butter and ingredient 
peanut  products.  As  a  result,  volume  in  the  retail  peanut  butter 

category  declined  approximately  seven  percent  in  the  food, 
drug, and mass retail stores channel as estimated by Information 
Resources, Inc. for the 12-week period ended April 19, 2009. The 
Company’s peanut butter products experienced a lesser decline. 
U.S. Retail Consumer Market segment profit increased seven per-
cent in 2009 compared to 2008, while decreasing as a percentage 
of net sales from 23.4 percent to 22.6 percent. Profit margins were 
unfavorably impacted by cost increases on certain raw materials, 
declines  in  peanut  butter  sales  during  the  year,  and  other  sales 
mix changes. 

U.S. Retail Oils and Baking Market
Total  volume  in  the  U.S.  Retail  Oils  and  Baking  Market  segment 
was up one percent in 2010 compared to 2009, with strong gains 
in  the  Pillsbury  and  Crisco  brands  mostly  offset  by  declines  in 
canned  milk  and  regional  baking  brands.  Net  sales  in  the  U.S. 
Retail  Oils  and  Baking  Market  segment  were  down  nine  percent 
in 2010 compared to 2009, reflecting the full year impact of price 
declines taken during 2009 and increased promotional spending 
across  the  segment.  The  U.S.  Retail  Oils  and  Baking  Market  seg-
ment profit increased 15 percent in 2010 compared to 2009, result-
ing in segment profit margin increasing to 15.7 percent compared 
to 12.5 percent in 2009, primarily due to lower raw material costs. 

Net  sales  in  the  U.S.  Retail  Oils  and  Baking  Market  segment 
increased 14 percent in 2009 to $995.5 million from $876.0 million 
in 2008. Increases in Pillsbury, Crisco, and Eagle Brand canned milk, 
primarily  due  to  the  effect  of  price  increases  taken  in  the  later 
part  of  2008,  and  volume  gains  in  baking  mixes,  frostings,  and 
canned milk accounted for the increase. While total volume in the 
segment was down almost four percent, much of the decline was 
expected  and  reflects  the  impact  of  price  increases  in  oils  and 
flour  over  the  past  year.  Segment  profit  increased  25  percent  in 
2009  compared  to  2008,  and  improved  from  11.4  percent  of  net 
sales  to  12.5  percent  despite  higher  costs  on  many  key  ingredi-
ents. Pricing at the end of 2009 was more in line with these higher 
costs  resulting  in  margin  recoveries  in  oils,  canned  milk,  and 
regional baking brands.

Special Markets
Net sales in the Special Markets segment increased nine percent in 
2010 compared to 2009, due to a favorable exchange rate impact 
of $23.4 million and incremental Folgers business totaling approx-
imately $78.3 million. Net sales, excluding acquisitions and foreign 
exchange, decreased four percent over the same period. Volume 
decreased  two  percent,  excluding  incremental  Folgers  business, 
in 2010 compared to 2009. Gains in Canada’s baking and spreads 
categories  and  coffee  in  the  foodservice  and  export  businesses 
were  offset  by  declines  in  Europe’s  Best  frozen  fruit  in  Canada, 
natural  foods  beverages,  and  foodservice  portion  control.  The 
impact of the overall volume decline, combined with lower prices 
and increases in promotional spending, resulted in the net sales 

23
23

decline,  excluding  acquisitions  and  foreign  exchange.  Special 
Markets  segment  profit  increased  33  percent  in  2010  compared 
to 2009, primarily due to the impact of increased coffee sales and 
lower  raw  material  costs.  Profit  margin  improved  from  13.9  per-
cent in 2009 to 17.0 percent in 2010. 

Net  sales  in  the  Special  Markets  segment  were  $803.6  million  in 
2009,  an  increase  of  24  percent  from  2008,  as  acquisitions  and 
pricing  gains  offset  unfavorable  foreign  currency  exchange.  The 
merger  with  Folgers  added  $69.2  million  of  the  increase  and 
the  Knott’s Berry Farm, Europe’s Best,  and  the  Canadian  Carnation 
canned milk business acquisitions contributed $81.9 million. The 
gains from merger and acquisitions and pricing more than offset 
volume  declines  in  the  foodservice  portion  control  business 
resulting from a general decline in away-from-home dining, and 
Smucker Uncrustables sandwiches and other peanut butter prod-
ucts correlated to the FDA recall of another manufacturer’s food-
service peanut butter and ingredient peanut products. Consumer 
demand  for  natural  foods  products  was  also  soft  due  to  the 
general  economic  environment.  Special  Markets  segment  profit 
increased  21  percent  from  2008  to  2009,  while  decreasing  as  a 
percentage of net sales from 14.2 percent in 2008 to 13.9 percent 
in 2009 as profit margins were impacted by the acquisitions.

FINANCIAL	CONDITION

—	Liquidity	—

Year Ended April 30,

(Dollars in millions) 

2010 

2009 

2008

Net cash provided by  
operating activities 

Net cash used for  
investing activities 

Net cash (used for)  
provided by   
financing activities 

Net cash provided by  
operating activities 

Additions to property,  
plant, and equipment 

 $	713.5  

$ 447.0  

 $ 182.9

(104.4) 

(177.0) 

(265.9)

(788.5) 

12.6 

49.8

  $	713.5  

$ 447.0 

 $ 182.9

(137.0) 

(108.9) 

(76.4)

Free cash flow 

$	576.5 

$ 338.1 

$ 106.5

The Company’s principal source of funds is cash generated from 
operations, supplemented by borrowings against the Company’s 
revolving credit facilities. Total cash and cash equivalents declined 
to $283.6 million at April 30, 2010, compared to $456.7 million at 

April  30,  2009,  as  strong  cash  flow  generated  by  operations  was 
offset by debt repayments in 2010.

The Company expects a significant use of cash during the first half 
of  each  fiscal  year,  primarily  due  to  seasonal  fruit  and  vegetable 
procurement, the buildup of inventories to support the Fall Bake 
and  Holiday  period,  and  the  additional  increase  of  coffee  inven-
tory  in  advance  of  the  Atlantic  hurricane  season.  The  Company 
expects  cash  provided  by  operations  in  the  second  half  of  the 
year to significantly exceed the amount in the first half of the year, 
upon completion of the Company’s key promotional periods. 

Cash  provided  by  operations  in  2010  was  $713.5  million,  an 
increase  of  $266.5  million  compared  to  $447.0  million  in  2009, 
resulting  from  increased  earnings  primarily  associated  with  the 
incremental Folgers business. Increased cash provided by opera-
tions resulted in an increase in free cash flow to $576.5 million in 
2010  from  $338.1  million  in  2009.  Working  capital  also  favorably 
impacted cash provided by operations in 2010 compared to 2009. 
Working capital, excluding cash and cash equivalents and current 
debt, improved to 10.2 percent of net sales in 2010.

Cash used for investing activities was approximately $104.4 million 
in  2010,  consisting  primarily  of  capital  expenditures  of  approxi-
mately $137.0 million offset by approximately $19.6 million in pro-
ceeds from the sale of businesses, primarily the potato divestiture, 
and  $13.5  million  in  proceeds  from  the  sale  of  available-for-sale 
investment securities. Cash used for investing was approximately 
$177.0 million in 2009, including capital expenditures of approxi-
mately $108.9 million and the use of approximately $77.3 million 
for acquisitions, primarily the Knott’s Berry Farm business and the 
cash  portion  of  the  Folgers  transaction.  The  increase  in  capital 
expenditures in 2010 compared to 2009 was primarily due to the 
addition of Folgers.

Cash used for financing activities during 2010 was approximately 
$788.5  million,  consisting  primarily  of  the  repayments  of  $275.0 
million  of  Senior  Notes  and  $350.0  million  of  Folgers’  bank  note 
payable, and quarterly dividend payments of $166.2 million. Cash 
provided  by  financing  activities  during  2009  consisted  primarily 
of the proceeds from the Company’s $400.0 million Senior Notes 
placement. A portion of the proceeds was used to fund the pay-
ment  of  a  $5.00  per  share  one-time  special  dividend,  totaling 
approximately  $274.2  million,  on  October  31,  2008.  In  addition, 
quarterly dividend payments of approximately $110.7 million were 
made in 2009. 

24

	
	
 
—	Capital	Resources	—

The following table presents the Company’s capital structure.

(Dollars in millions) 

Note payable 

Current portion of long-term debt 

Long-term debt 

Total debt 

Shareholders’ equity 

Total capital 

April 30,

2010 

2009

$											—  

$   350.0

10.0 

900.0 

276.7

910.0

$				910.0 

$1,536.7

5,326.3 

4,939.9

$6,236.3 

$6,476.6

The Company has available a $180.0 million revolving credit facil-
ity with a group of three banks that expires in January 2011 and a 
$400.0 million revolving credit facility with a group of five banks 
that  expires  in  October  2012.  The  Company’s  debt  repayments 
in  2010  utilized  a  combination  of  cash  on  hand  and  borrowings 
against  the  $180.0  million  credit  facility.  The  Company  subse-
quently paid off the borrowings against the credit facility and no 
amounts were outstanding against either revolving credit facility 
at April 30, 2010.

On June 15, 2010, the Company issued $400.0 million in 4.5 per-
cent Senior Notes with a final maturity on June 1, 2025. The Senior 
Notes have a 12-year average maturity with required prepayments 
starting on June 1, 2020. Proceeds from the Senior Notes issuance 
will be used for general corporate purposes.

Cash  requirements  for  2011  will  include  capital  expenditures 
of  approximately  $235.0  million,  including  amounts  related  to 
the  announced  restructuring  programs,  quarterly  dividends  of 
approximately  $190.0  million,  and  interest  and  principal  pay-
ments  on  debt  obligations  of  approximately  $62  million  and   
$10 million, respectively, for the year. Absent any material acquisi-
tions  or  other  significant  investments,  the  Company  believes  that 
cash  on  hand,  combined  with  cash  provided  by  operations,  new 
financing, and borrowings available under existing credit facilities 
will be sufficient to meet cash requirements for the next 12 months, 
including  capital  expenditures,  the  payment  of  quarterly  divi-
dends, and principal and interest on debt outstanding.

NON-GAAP	MEASURES	

The Company uses non-GAAP measures including net sales exclud-
ing  acquisitions,  divestitures,  and  foreign  exchange  rate  impact; 
income, operating income, and income per diluted share, excluding 
restructuring and merger and integration costs; and free cash flow 
as key measures for purposes of evaluating performance internally. 
These non-GAAP measures are not intended to replace the presen-
tation of financial results in accordance with U.S. generally accepted 

accounting principles. Rather, the presentation of these non-GAAP 
measures supplement other metrics used by management to inter-
nally evaluate its businesses, and facilitate the comparison of past 
and  present  operations.  These  non-GAAP  measures  may  not  be 
comparable to similar measures used by other companies and may 
exclude certain nondiscretionary expenses and cash payments. 

OFF-BALANCE	SHEET	ARRANGEMENTS	
AND	CONTRACTUAL	OBLIGATIONS

The  Company  does  not  have  off-balance  sheet  arrangements, 
financings,  or  other  relationships  with  unconsolidated  entities  or 
other persons, also known as variable interest entities.  Transactions 
with  related  parties  are  in  the  ordinary  course  of  business,  con-
ducted at an arm’s length basis, and not material to the Company’s 
results of operations, financial condition, or cash flows.

The following table summarizes the Company’s contractual obli-
gations at April 30, 2010.

(Dollars in millions) 

Less   
Than 
Total  One Year 

One   
to Three 
 Years 

Three   
to Five 
 Years 

More   
Than 
Five 
 Years 

Debt obligations 

$   910.0  $     10.0 

$      — 

$200.0 

$700.0

Operating lease  
obligations 

Purchase  
obligations 

Other noncurrent  
liabilities 

   122.9 

27.5 

51.5 

28.5 

15.4

1,142.8 

980.8 

162.0 

— 

—

   150.5 

— 

— 

— 

150.5

Total 

$2,326.2  $1,018.3 

$213.5 

$228.5 

$865.9

Purchase  obligations  in  the  above  table  include  agreements  to 
purchase goods or services that are enforceable and legally bind-
ing on the Company. Included in this category are certain obliga-
tions  related  to  normal,  ongoing  purchase  obligations  in  which 
the  Company  has  guaranteed  payment  to  ensure  availability  of 
raw  materials  and  packaging  supplies.  The  Company  expects  to 
receive  consideration  for  these  purchase  obligations  in  the  form 
of materials. The purchase obligations in the above table do not 
represent the entire anticipated purchases in the future, but rep-
resent  only  those  items  for  which  the  Company  is  contractually 
obligated.  The  table  excludes  the  liability  for  unrecognized  tax 
benefits  under  Financial  Accounting  Standards  Board  (“FASB”) 
Accounting Standards Codification 740, Income Taxes (“ASC 740”), 
since  the  Company  is  unable  to  reasonably  estimate  the  timing   
of  cash  settlements  with  the  respective  taxing  authorities.  As  of 
April 30, 2010, the Company’s liability for unrecognized tax ben-
efits  and  tax-related  net  interest  and  penalties  was  $15.3  million 
and $2.3 million, respectively.

25

	
 
 
   
 
 
   
 
 
	
	
	
   
 
 
 
 
   
 
    
 
CRITICAL	ACCOUNTING	ESTIMATES	AND	POLICIES

The  preparation  of  financial  statements  in  conformity  with  U.S. 
generally  accepted  accounting  principles  requires  management 
to make estimates and assumptions that in certain circumstances 
affect  amounts  reported  in  the  accompanying  consolidated 
financial  statements.  In  preparing  these  financial  statements, 
management  has  made  its  best  estimates  and  judgments  of 
certain amounts included in the financial statements, giving due 
consideration to materiality. The Company does not believe there 
is  a  great  likelihood  that  materially  different  amounts  would  be 
reported  under  different  conditions  or  using  different  assump-
tions related to the accounting policies described below. However, 
application  of  these  accounting  policies  involves  the  exercise  of 
judgment and use of assumptions as to future uncertainties and, 
as a result, actual results could differ from these estimates.

Revenue	 Recognition.  The  Company  recognizes  revenue  when 
all of the following criteria have been met: a valid customer order 
with  a  determinable  price  has  been  received;  the  product  has 
been shipped and title has transferred to the customer; there is no 
further significant obligation to assist in the resale of the product; 
and collectibility is reasonably assured. A provision for estimated 
returns and allowances is recognized as a reduction of sales at the 
time revenue is recognized.

Trade	Marketing	and	Merchandising	Programs. In order to sup-
port  the  Company’s  products,  various  promotional  activities  are 
conducted  through  the  retail  trade,  distributors,  or  directly  with 
consumers,  including  in-store  display  and  product  placement 
programs,  feature  price  discounts,  coupons,  and  other  similar 
activities.  The  Company  regularly  reviews  and  revises,  when  it 
deems necessary, estimates of costs to the Company for these pro-
motional programs based on estimates of what will be redeemed 
by the retail trade, distributors, or consumers. These estimates are 
made  using  various  techniques  including  historical  data  on  per-
formance of similar promotional programs. Differences between 
estimated  expense  and  actual  performance  are  recognized  as  a 
change in management’s estimate in a subsequent period. As the 
Company’s  total  promotional  expenditures,  including  amounts 
classified  as  a  reduction  of  net  sales,  represented  approximately 
26 percent of net sales in 2010, the likelihood exists of materially 
different reported results if factors such as the level and success 
of  the  promotional  programs  or  other  conditions  differ  from 
expectations. 

Income	Taxes. The future tax benefit arising from the net deduct-
ible temporary differences and tax carryforwards is approximately 
$107.3 million and $94.7 million, at April 30, 2010 and 2009, respec-
tively. Management believes that the Company’s earnings during the 
periods when the temporary differences become deductible will be 
sufficient to realize the related future income tax benefits. For those 
jurisdictions where the expiration date of tax carryforwards or the 

projected operating results of the Company indicate that realization 
is not likely, a valuation allowance has been provided.

In assessing the need for a valuation allowance, the Company esti-
mates future taxable income, considering the viability of ongoing 
tax planning strategies and the probable recognition of future tax 
deductions  and  loss  carryforwards.  Valuation  allowances  related 
to  deferred  tax  assets  can  be  affected  by  changes  in  tax  laws, 
statutory  tax  rates,  and  projected  future  taxable  income  levels. 
Changes  in  estimated  realization  of  deferred  tax  assets  would 
result  in  an  adjustment  to  income  in  the  period  in  which  that 
determination is made.

In  the  ordinary  course  of  business,  the  Company  is  exposed 
to  uncertainties  related  to  tax  filing  positions  and  periodically 
assesses  these  tax  positions  for  all  tax  years  that  remain  subject 
to examination, based upon the latest information available. For 
uncertain tax positions, the Company has recognized tax reserves, 
including  any  applicable  interest  and  penalty  charges,  in  accor-
dance with ASC 740. 

Long-Lived	 Assets.  Long-lived  assets  are  reviewed  for  impair-
ment  whenever  events  or  changes  in  circumstances  indicate 
that  the  carrying  amount  of  the  asset  may  not  be  recoverable. 
Recoverability  of  assets  to  be  held  and  used  is  measured  by  a 
comparison of the carrying amount of the assets to future net cash 
flows estimated to be generated by such assets. If such assets are 
considered to be impaired, the impairment to be recognized is the 
amount by which the carrying amount of the assets exceeds the 
fair value of the assets. However, determining fair value is subject 
to estimates of both cash flows and discount rates and different 
estimates  could  yield  different  results.  There  are  no  events  or 
changes in circumstances of which management is aware indicat-
ing that the carrying value of the Company’s long-lived assets may 
not be recoverable.

Goodwill	 and	 Other	 Indefinite-Lived	 Intangible	 Assets.  The 
Company  is  required  to  test  goodwill  for  impairment  annually 
and more often if indicators of impairment exist. To test for good-
will  impairment,  the  Company  estimates  the  fair  value  of  each 
of  its  reporting  units  using  both  a  discounted  cash  flow  valua-
tion  technique  and  a  market-based  approach.  The  impairment 
test  incorporates  the  Company’s  estimates  of  future  cash  flows, 
allocations  of  certain  assets,  liabilities,  and  cash  flows  among 
reporting units, future growth rates, terminal value amounts, and 
the applicable weighted-average cost of capital used to discount 
those  estimated  cash  flows.  The  estimates  and  projections  used 
in the calculation of fair value are consistent with the Company’s 
current  and  long-range  plans,  including  anticipated  changes  in 
market  conditions,  industry  trends,  growth  rates,  and  planned 
capital expenditures. Changes in forecasted operations and other 
estimates  and  assumptions  could  impact  the  assessment  of 
impairment in the future.

26

	
At  April  30,  2010,  goodwill  totaled  $2.8  billion.  Goodwill  is  sub-
stantially  concentrated  within  the  U.S.  Retail  Coffee  Market,  U.S. 
Retail  Consumer  Market,  and  U.S.  Retail  Oils  and  Baking  Market 
segments.  No  goodwill  impairment  was  recognized  as  a  result 
of  the  annual  evaluation  performed  as  of  February  1,  2010.  The 
fair  value  of  each  reporting  unit  was  substantially  in  excess  of 
its  carrying  value  as  of  the  annual  test  date,  with  the  exception 
of  the  U.S.  Retail  Oils  and  Baking  Market  segment.  A  sensitivity 
analysis  was  performed  for  this  reporting  unit,  which  increased   
the discount rate by 50 basis points and decreased the expected 
long-term  growth  rate  by  50  basis  points,  and  still  yielded  a  fair 
value which exceeded carrying value.  

The  Company’s  other  indefinite-lived  intangible  assets,  mainly 
trademarks,  are  also  tested  for  impairment  annually  and  when-
ever  events  or  changes  in  circumstances  indicate  their  carrying 
value  may  not  be  recoverable.  To  test  these  assets  for  impair-
ment, the Company estimates the fair value of each asset based 
on a discounted cash flow model using various inputs, including 
projected revenues, an assumed royalty rate, and a discount rate. 
Changes  in  these  estimates  and  assumptions  could  impact  the 
assessment of impairment in the future.

At  April  30,  2010,  other  indefinite-lived  intangible  assets  totaled 
$1.8 billion. The Company has eight trademarks which represent 
several  of  its  leading,  iconic  brands  and  comprise  more  than   
95 percent of the total carrying value of its other indefinite-lived 
intangible assets. Each of these trademarks had a fair value sub-
stantially in excess of its carrying value as of the annual test date, 
with  the  exception  of  the  recently  acquired  Folgers  trademark. 
Management  has  concluded  that  the  risk  of  impairment  related 
to this trademark was remote at April 30, 2010.

Pension	and	Other	Postretirement	Benefit	Plans. To determine 
the Company’s ultimate obligation under its defined benefit pen-
sion plans and other postretirement benefit plans, management 
must estimate the future cost of benefits and attribute that cost 
to  the  time  period  during  which  each  covered  employee  works. 
Various  actuarial  assumptions  must  be  made  in  order  to  predict 
and measure costs and obligations many years prior to the settle-
ment  date,  the  most  significant  being  the  interest  rates  used  to 
discount the obligations of the plans, the long-term rates of return 
on the plans’ assets, assumed pay increases, and the health care 
cost  trend  rates.  Management,  along  with  third-party  actuaries 
and  investment  managers,  reviews  all  of  these  assumptions  on 
an ongoing basis to ensure that the most reasonable information 
available  is  being  considered.  For  2011  expense  recognition,  the 
Company will use a discount rate of 5.8 percent and 5.3 percent 
for the U.S. and Canadian plans, respectively, and a rate of com-
pensation  increase  of  4.0  percent  for  both  plans.  The  Company 
anticipates  using  an  expected  rate  of  return  on  plan  assets  of   
7.5  percent  for  U.S.  plans.  For  the  Canadian  plans,  the  Company 

will use an expected rate of return on plan assets of 6.75 percent 
for the hourly plan and 7.25 percent for all other plans.

Recovery	 of	 Trade	 Receivables.	 In  the  normal  course  of  busi-
ness,  the  Company  extends  credit  to  customers  that  satisfy  pre-
defined criteria. The Company evaluates the collectibility of trade 
receivables based on a combination of factors. When aware that a 
specific customer may be unable to meet its financial obligations, 
such  as  in  the  case  of  bankruptcy  filings  or  deterioration  in  the 
customer’s  operating  results  or  financial  position,  the  Company 
records  a  specific  reserve  for  bad  debt  to  reduce  the  related 
receivable  to  the  amount  the  Company  reasonably  believes  is 
collectible.  The  Company  also  records  reserves  for  bad  debt  for 
all  other  customers  based  on  a  variety  of  factors,  including  the 
length  of  time  the  receivables  are  past  due,  historical  collection 
experience, and an evaluation of current and projected economic 
conditions  at  the  balance  sheet  date.  Actual  collections  of  trade 
receivables  could  differ  from  management’s  estimates  due  to 
changes  in  future  economic  or  industry  conditions  or  specific 
customers’ financial conditions.

DERIVATIVE	FINANCIAL	INSTRUMENTS	
AND	MARKET	RISK	

The following discussions about the Company’s market risk disclo-
sures  involve  forward-looking  statements.  Actual  results  could 
differ  from  those  projected  in  the  forward-looking  statements. 
The Company is exposed to market risk related to changes in inter-
est rates, foreign currency exchange rates, and commodity prices. 

Interest	 Rate	 Risk.	 The  fair  value  of  the  Company’s  cash  and 
short-term  investment  portfolio  at  April  30,  2010,  approximates 
carrying  value.  Exposure  to  interest  rate  risk  on  the  Company’s 
long-term  debt  is  mitigated  since  it  is  at  a  fixed  rate  until  matu-
rity. Based on the Company’s overall interest rate exposure as of 
and  during  the  year  ended  April  30,  2010,  including  derivative 
and  other  instruments  sensitive  to  interest  rates,  a  hypotheti-
cal  10  percent  movement  in  interest  rates  would  not  materially 
affect  the  Company’s  results  of  operations.  Interest  rate  risk  can 
also  be  measured  by  estimating  the  net  amount  by  which  the 
fair  value  of  the  Company’s  financial  liabilities  would  change  as 
a  result  of  movements  in  interest  rates.  Based  on  a  hypothetical 
one-percentage point decrease in interest rates at April 30, 2010, 
the fair value of the Company’s long-term debt would increase by 
approximately $35.8 million.

Foreign	Currency	Exchange	Risk. The Company has operations 
outside  the  U.S.  with  foreign  currency  denominated  assets  and 
liabilities, primarily in Canada. Because the Company has foreign 
currency  denominated  assets  and  liabilities,  financial  exposure 
may  result,  primarily  from  the  timing  of  transactions  and  the 
movement of exchange rates. The foreign currency balance sheet 

27

	
	
exposures as of April 30, 2010, are not expected to result in a sig-
nificant impact on future earnings or cash flows. 

The  Company  utilizes  foreign  currency  exchange  forwards  and 
options contracts to manage the price volatility of foreign currency 
exchange fluctuations on future cash transactions. The contracts 
generally  have  maturities  of  less  than  one  year.  The  mark-to-
market  gains  and  losses  on  qualifying  hedges  are  included  as  a 
component  of  other  comprehensive  income,  and  reclassified  to 
earnings  in  the  period  the  contract  is  executed.  The  ineffective 
portion of these contracts is immediately recognized in earnings. 
Instruments currently used to manage foreign currency exchange 
exposures  do  not  meet  the  requirements  for  hedge  account-
ing  treatment  and  the  change  in  value  of  these  instruments  is 
immediately  recognized  in  cost  of  products  sold.  Based  on  the 
Company’s hedged foreign currency positions as of April 30, 2010, 
a hypothetical 10 percent change in exchange rates would result 
in a loss of fair value of approximately $4.3 million.

Revenues from customers outside the U.S. represented 10 percent 
of  net  sales  during  2010.  Thus,  certain  revenues  and  expenses 
have been, and are expected to be, subject to the effect of foreign 
currency fluctuations, and these fluctuations may have an impact 
on operating results.

Commodity	 Price	 Risk.	 Raw  materials  and  other  commodities 
used  by  the  Company  are  subject  to  price  volatility  caused  by 
supply  and  demand  conditions,  political  and  economic  vari-
ables,  and  other  unpredictable  factors.  To  manage  the  volatility 
related  to  anticipated  commodity  purchases,  the  Company  uses 
futures and options with maturities generally less than one year. 
Certain of these instruments are designated as cash flow hedges. 

The  mark-to-market  gains  or  losses  on  qualifying  hedges  are 
included  in other comprehensive income to  the extent  effec-
tive,  and  reclassified  into  cost  of  products  sold  in  the  period 
during  which  the  hedged  transaction  affects  earnings.  The 
mark-to-market  gains  or  losses  on  nonqualifying,  excluded, 
and  ineffective  portions  of  hedges  are  recognized  in  cost  of 
products sold immediately.  

The  following  sensitivity  analysis  presents  the  Company’s 
potential loss of fair value resulting from a hypothetical 10 per-
cent change in market prices.

(Dollars in thousands) 

Raw material commodities:

  High 

  Low 

  Average 

Year Ended April 30,

2010 

2009

  $21,207  

$16,374

2,330 

11,643 

3,949

9,785

Fair value was determined using quoted market prices and was 
based on the Company’s net derivative position by commod-
ity at each quarter end during the fiscal year. The calculations 
are  not  intended  to  represent  actual  losses  in  fair  value  that 
the  Company  expects  to  incur.  In  practice,  as  markets  move, 
the  Company  actively  manages  its  risk  and  adjusts  hedging 
strategies  as  appropriate.  The  commodities  hedged  have  a 
high  inverse  correlation  to  price  changes  of  the  derivative 
commodity instrument; thus, the Company would expect that 
any gain or loss in the fair value of its derivatives would gener-
ally be offset by an increase or decrease in the fair value of the 
underlying exposures.

28

 
	FORWARD-LOOKING	STATEMENTS	

•   the impact of food safety concerns involving either the Company 

Certain statements included in this Annual Report contain forward-
looking statements within the meaning of federal securities laws. 
The forward-looking statements may include statements concern-
ing the Company’s current expectations, estimates, assumptions, 
and beliefs concerning future events, conditions, plans, and strate-
gies that are not historical fact. Any statement that is not historical 
in  nature  is  a  forward-looking  statement  and  may  be  identified 
by the use of words and phrases such as “expects,” “anticipates,” 
“believes,” “will,” “plans,” and similar phrases.

Federal securities laws provide a safe harbor for forward-looking 
statements to encourage companies to provide prospective infor-
mation.  The  Company  is  providing  this  cautionary  statement  in 
connection with the safe harbor provisions. Readers are cautioned 
not to place undue reliance on any forward-looking statements as 
such statements are by nature subject to risks, uncertainties, and 
other factors, many of which are outside of the Company’s control 
and could cause actual results to differ materially from such state-
ments and from the Company’s historical results and experience. 
These risks and uncertainties include, but are not limited to, those 
set forth under the caption “Risk Factors” in the Company’s Annual 
Report on Form 10-K, as well as the following:

•   volatility  of  commodity  markets  from  which  raw  materials, 
particularly  green  coffee  beans,  wheat,  soybean  oil,  milk,  and 
peanuts, are procured and the related impact on costs; 

•   risks associated with hedging, derivative, and purchasing strate-
gies employed by the Company to manage commodity pricing 
risks, including the risk that such strategies could result in sig-
nificant losses and adversely impact the Company’s liquidity;

•   crude  oil  price  trends  and  their  impact  on  transportation, 

energy, and packaging costs;

•   the ability to successfully implement price changes;

•   the success and cost of introducing new products and the com-

petitive response;

•   the success and cost of marketing and sales programs and strate-
gies intended to promote growth in the Company’s businesses; 

•   general  competitive  activity  in  the  market,  including  competi-

tors’ pricing practices and promotional spending levels;

•   the successful completion of the Company’s restructuring pro-
grams,  and  the  ability  to  realize  anticipated  savings  and  other 
potential benefits within the time frames currently contemplated;

or its competitors’ products;

•   the impact of accidents, including the Gulf of Mexico oil spill, and 
natural disasters, including crop failures and storm damage;

•   the concentration of certain of the Company’s businesses with 
key  customers  and  suppliers  and  the  ability  to  manage  and 
maintain key relationships;

•   the  loss  of  significant  customers  or  a  substantial  reduction  in 
orders  from  these  customers  or  the  bankruptcy  of  any  such   
customer; 

•   changes  in  consumer  coffee  preferences,  and  other  factors 
affecting the coffee business, which represents a substantial por-
tion of the Company’s business;

•   the ability of the Company to obtain any required financing;

•   the timing and amount of the Company’s capital expenditures, 

restructuring costs, and merger and integration costs;

•  

impairments in the carrying value of goodwill, other intangible 
assets,  or  other  long-lived  assets  or  changes  in  useful  lives  of 
other intangible assets;

•   the  impact  of  future  legal,  regulatory,  or  market  measures 

regarding climate change;

•   the outcome of current and future tax examinations, changes in 
tax laws and other tax matters, and their related impact on the 
Company’s tax positions;

•   foreign currency and interest rate fluctuations;

•   political or economic disruption;

•   other  factors  affecting  share  prices  and  capital  markets  gener-

ally; and 

•   the  other  factors  described  under  “Risk  Factors”  in  registra-
tion  statements  filed  by  the  Company  with  the  Securities  and 
Exchange  Commission  and  in  the  other  reports  and  state-
ments filed by the Company with the Securities and Exchange 
Commission, including its most recent Annual Report on Form 
10-K and proxy materials. 

Readers are cautioned not to unduly rely on such forward-looking 
statements, which speak only as of the date made, when evaluat-
ing the information presented in this Annual Report. The Company 
does not assume any obligation to update or revise these forward-
looking statements to reflect new events or circumstances.

29

	
Report of Management on Internal Control Over Financial Reporting

Shareholders	
The	J. M.	Smucker	Company

Management of The J. M. Smucker Company is responsible for establishing and maintaining adequate accounting and internal control 
systems over financial reporting for the Company. The Company’s internal control system is designed to provide reasonable assurance that 
the Company has the ability to record, process, summarize, and report reliable financial information on a timely basis.   

The Company’s management assessed the effectiveness of the Company’s internal control over financial reporting as of April 30, 2010.  In 
making this assessment, management used the criteria established in Internal Control – Integrated Framework issued by the Committee of 
Sponsoring Organizations of the Treadway Commission (“the COSO criteria”).  

Based on the Company’s assessment of internal control over financial reporting under the COSO criteria, management concluded the 
Company’s internal control over financial reporting was effective as of April 30, 2010.  

Ernst & Young LLP, independent registered public accounting firm, audited the effectiveness of the Company’s internal control over finan-
cial reporting as of April 30, 2010, and their report thereon is included on page 31 of this report.

Timothy	P.	Smucker	
Chairman of the Board 
and Co-Chief Executive Officer 

Richard	K.	Smucker	
Executive Chairman 
and Co-Chief Executive Officer 

Mark	R.	Belgya	
Senior Vice President and
Chief Financial Officer 

Report of Management on Responsibility for Financial Reporting 

Shareholders	
The	J. M.	Smucker	Company

Management of The J. M. Smucker Company is responsible for the preparation, integrity, accuracy, and consistency of the consolidated 
financial  statements  and  the  related  financial  information  in  this  report.  Such  information  has  been  prepared  in  accordance  with  U.S. 
generally accepted accounting principles and is based on our best estimates and judgments.

The Company maintains systems of internal accounting controls supported by formal policies and procedures that are communicated 
throughout the Company. There is a program of audits performed by the Company’s internal audit staff designed to evaluate the ade-
quacy of and adherence to these controls, policies, and procedures.

Ernst & Young LLP, independent registered public accounting firm, has audited the Company’s financial statements in accordance with 
the standards of the Public Company Accounting Oversight Board (United States). Management has made all financial records and related 
data available to Ernst & Young LLP during its audit.

The Company’s audit committee, comprised of three nonemployee members of the Board of Directors, meets regularly with the indepen-
dent registered public accounting firm and management to review the work of the internal audit staff and the work, audit scope, timing 
arrangements, and fees of the independent registered public accounting firm. The audit committee also regularly satisfies itself as to the 
adequacy of controls, systems, and financial records. The manager of the internal audit department is required to report directly to the 
chair of the audit committee as to internal audit matters.

It is the Company’s best judgment that its policies and procedures, its program of internal and independent audits, and the oversight 
activity of the audit committee work together to provide reasonable assurance that the operations of the Company are conducted accord-
ing to law and in compliance with the high standards of business ethics and conduct to which the Company subscribes.

Timothy	P.	Smucker	
Chairman of the Board 
and Co-Chief Executive Officer 

Richard	K.	Smucker	
Executive Chairman 
and Co-Chief Executive Officer 

Mark	R.	Belgya	
Senior Vice President and
Chief Financial Officer 

30

	
	
	
 
 
 
	
	
	
 
 
 
Report of Independent Registered Public Accounting Firm on  
Internal Control Over Financial Reporting

Board	of	Directors	and	Shareholders	
The	J. M.	Smucker	Company

We  have  audited  The  J. M.  Smucker  Company’s  internal  control  over  financial  reporting  as  of  April  30,  2010,  based  on  criteria  estab-
lished  in  Internal Control – Integrated Framework  issued  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission 
(“the COSO criteria”). The J. M. Smucker Company’s management is responsible for maintaining effective internal control over financial 
reporting, and for its assessment of the effectiveness of internal control over financial reporting included in the accompanying Report of 
Management on Internal Control Over Financial Reporting. Our responsibility is to express an opinion on the Company’s internal control 
over financial reporting based on our audit. 

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those 
standards  require  that  we  plan  and  perform  the  audit  to  obtain  reasonable  assurance  about  whether  effective  internal  control  over 
financial  reporting  was  maintained  in  all  material  respects.  Our  audit  included  obtaining  an  understanding  of  internal  control  over 
financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design and operating effectiveness of 
internal control based on the assessed risk, and performing such other procedures as we considered necessary in the circumstances.   
We believe that our audit provides a reasonable basis for our opinion.

A  company’s  internal  control  over  financial  reporting  is  a  process  designed  to  provide  reasonable  assurance  regarding  the  reliability 
of  financial  reporting  and  the  preparation  of  financial  statements  for  external  purposes  in  accordance  with  U.S.  generally  accepted 
accounting principles. A company’s internal control over financial reporting includes those policies and procedures that (1) pertain to 
the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the 
company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements 
in accordance with U.S. generally accepted accounting principles, and that receipts and expenditures of the company are being made 
only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding 
prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on 
the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections 
of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in 
conditions, or that the degree of compliance with the policies or procedures may deteriorate.

In our opinion, The J. M. Smucker Company maintained, in all material respects, effective internal control over financial reporting as of 
April 30, 2010, based on the COSO criteria.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the consoli-
dated balance sheets of The J. M. Smucker Company as of April 30, 2010 and 2009, and the related statements of consolidated income, 
shareholders’ equity, and cash flows for each of the three years in the period ended April 30, 2010, and our report dated June 21, 2010, 
expressed an unqualified opinion thereon.

Akron, Ohio

June 21, 2010

31

Report of Independent Registered Public Accounting Firm on the  
Consolidated Financial Statements

Board	of	Directors	and	Shareholders	
The	J. M.	Smucker	Company

We  have  audited  the  accompanying  consolidated  balance  sheets  of  The  J. M.  Smucker  Company  as  of  April  30,  2010  and  2009,  and   
the  related  statements  of  consolidated  income,  shareholders’  equity,  and  cash  flows  for  each  of  the  three  years  in  the  period  ended   
April 30, 2010. These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opin-
ion on these financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those 
standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of 
material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial 
statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as 
evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the consolidated financial 
position of The J. M. Smucker Company at April 30, 2010 and 2009, and the consolidated results of its operations and its cash flows for 
each of the three years in the period ended April 30, 2010, in conformity with U.S. generally accepted accounting principles.

As discussed in Note N, effective May 1, 2007, the Company adopted FASB Interpretation No. 48,  Accounting for Uncertainty in Income 
Taxes, as codified in Accounting Standards Codification Topic 740.  

We also have audited in accordance with the standards of the Public Company Accounting Oversight Board (United States), the effective-
ness of The J. M. Smucker Company’s internal control over financial reporting as of April 30, 2010, based on criteria established in Internal 
Control – Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission and our report dated 
June 21, 2010, expressed an unqualified opinion thereon.

Akron, Ohio

June 21, 2010

32

Statements of Consolidated Income
The J.M. Smucker Company

(Dollars in thousands, except per share data)  

Net sales 
Cost of products sold 
Cost of products sold – restructuring  

Gross	Profit 
Selling, distribution, and administrative expenses 
Amortization 
Impairment charges  
Merger and integration costs 
Other restructuring costs 
Other operating (income) expense – net 

Operating	Income 
Interest income 
Interest expense 
Other income (expense) – net 

Income	Before	Income	Taxes 
Income taxes 

Net	Income 

Earnings per common share: 
	 Net	Income 

	 Net	Income	–	Assuming	Dilution 

 Year Ended April 30,

2010	 

2009 

2008

$4,605,289 
2,814,729 
3,870 

1,786,690 
878,221 
73,657 
11,658  
33,692 
1,841 
(2,309) 

789,930 
2,793 
(65,187) 
3,217 

730,753 
236,615 

$3,757,933 
2,506,504 
— 

1,251,429 
673,565 
38,823 
1,491  
72,666 
10,229 
3,624 

451,031 
6,993 
(62,478) 
519 

396,065 
130,112 

$2,524,774
1,741,100
1,510

782,164
486,592
4,073
—
7,967
3,237
(3,879)

284,174
13,259
(42,145)
(500)

254,788
84,409

$				494,138 

$   265,953 

$   170,379

$											4.15 

$          3.11 

$          3.01

$											4.15 

$          3.11 

$          3.00

See notes to consolidated financial statements.

33

 
 
 
	
Consolidated Balance Sheets
The J.M. Smucker Company

—	ASSETS	—		

(Dollars in thousands) 

Current	Assets 

Cash and cash equivalents 

Trade receivables, less allowance for doubtful accounts 

Inventories: 

  Finished products 

  Raw materials 

Other current assets 

Total	Current	Assets 

Property,	Plant,	and	Equipment 

Land and land improvements 

Buildings and fixtures 

Machinery and equipment 

Construction in progress 

Accumulated depreciation 

Total	Property,	Plant,	and	Equipment 

Other	Noncurrent	Assets 

Goodwill 

Other intangible assets, net 

Other noncurrent assets 

Total	Other	Noncurrent	Assets 

April 30,

2010 

2009

$				283,570 

$   456,693

238,867 

266,037

413,269 

241,670 

654,939 

46,254 

441,033

162,893

603,926

72,235

1,223,630 

1,398,891

62,982 

308,358 

997,374 

31,426 

51,131

273,343

901,614

48,593

1,400,140 

1,274,681

(541,827) 

(436,248)

858,313 

838,433

2,807,730 

3,026,515 

58,665 

2,791,391

3,098,976

64,470

5,892,910 

5,954,837

$7,974,853 

$8,192,161

34

	
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
—	LIABILITIES	AND	SHAREHOLDERS’	EQUITY	—	

(Dollars in thousands) 

Current	Liabilities 
Accounts payable 
Accrued compensation 
Accrued trade marketing and merchandising 
Income taxes 
Dividends payable 
Current portion of long-term debt 
Notes payable 
Other current liabilities 

Total	Current	Liabilities 

Noncurrent	Liabilities 
Long-term debt 
Defined benefit pensions 
Postretirement benefits other than pensions 
Deferred income taxes 
Other noncurrent liabilities 

Total	Noncurrent	Liabilities 

Shareholders’	Equity 
Serial preferred shares – no par value: 
  Authorized – 3,000,000 shares; outstanding – none 
Common shares – no par value: 
  Authorized – 150,000,000 shares; outstanding –  
  119,119,152 in 2010 and 118,422,123 in 2009 (net of 9,485,013 
  and 10,179,989 treasury shares, respectively), at stated value 
Additional capital 
Retained income 
Amount due from ESOP Trust 
Accumulated other comprehensive loss  

Total	Shareholders’	Equity 

April 30,

2010 

2009

$				179,509 
60,080 
52,536 
75,977 
47,648 
10,000 
— 
53,147 

$   198,954
61,251
54,281
17,690
41,448
276,726
350,000
60,886

478,897 

1,061,236

900,000 
86,968 
45,592 
1,101,506 
35,570 

2,169,636 

910,000
66,401
38,182
1,145,808
30,603

2,190,994

— 

—

29,780 
4,575,127 
746,063 
(4,069) 
(20,581) 

29,606
4,547,921
424,504
(4,830)
(57,270)

5,326,320 

4,939,931

$7,974,853 

$8,192,161

See notes to consolidated financial statements.

35

	
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statements of Consolidated Cash Flows
The J.M. Smucker Company

(Dollars in thousands) 

2010 

2009 

2008

Year Ended April 30,

Operating	Activities 
  Net income 
  Adjustments to reconcile net income to net cash  
  provided by operations: 
     Depreciation 
  Amortization 
  Impairment charges 
  Share-based compensation expense 
  Restructuring charges  
  (Gain) loss on sale of assets – net 
  Deferred income tax (benefit) expense 
  Changes in assets and liabilities, net of effect from  
  businesses acquired: 
  Trade receivables 
  Inventories 
  Other current assets 
  Accounts payable and accrued items 
  Defined benefit pension contributions 
  Income taxes 
  Other – net 

$		494,138 

$ 265,953 

$ 170,379

108,225 
73,657 
11,658 
25,949 
3,870	 
(7,831) 
(39,320) 

31,521 
(46,160) 
3,461 
(34,620) 
(4,436) 
55,449 
37,917 

79,450 
38,823 
1,491 
22,105 
9,093  
2,165 
25,525 

(78,631) 
34,669 
38,792 
67,883 
(34,665) 
22,941 
(48,601) 

58,497 
4,073
—
11,531
1,510
1,494 
18,215

(17,599)
(35,022)
(16,208)
6,988
 (3,538)
(22,302)
4,900

Net	Cash	Provided	by	Operating	Activities 

713,478 

446,993 

182,918

Investing	Activities 
   Businesses acquired, net of cash acquired 
  Additions to property, plant, and equipment 
  Proceeds from sale of businesses 
  Purchase of marketable securities 
  Sale and maturities of marketable securities 
  Proceeds from disposal of property, plant, and equipment 
  Other – net 

Net	Cash	Used	for	Investing	Activities 

Financing	Activities 
  Repayment of bank note payable  
  Repayments of long-term debt  
  Proceeds from long-term debt 
  Quarterly dividends paid  
  Special dividends paid  
  Purchase of treasury shares 
  Proceeds from stock option exercises 
  Other – net 

Net	Cash	(Used	for)	Provided	by	Financing	Activities 
Effect of exchange rate changes on cash 

Net (decrease) increase in cash and cash equivalents 
Cash and cash equivalents at beginning of year 

— 
(136,983) 
19,554 
— 
13,519 
205 
(738) 

(104,443) 

(350,000)	 
(275,000)	 
—  
(166,224)	 
—  
(5,569) 
6,413 
1,832 

(788,548) 
6,390 

(173,123) 
456,693 

(77,335) 
(108,907) 
— 
— 
3,013 
800 
5,448 

(176,981) 

—  
—  
400,000  
(110,668)  
(274,208)  
(4,025) 
1,976 
(474) 

12,601 
2,539 

285,152 
171,541 

(220,949)
(76,430)
3,407
(229,405)
257,536
135
(177)

(265,883)

—
(148,000)
400,000
(68,074)
—
(152,521)
17,247
1,187

49,839
5,126

(28,000)
199,541

Cash	and	Cash	Equivalents	at	End	of	Year 

$		283,570 

$ 456,693 

$ 171,541

(  )  Denotes use of cash

See notes to consolidated financial statements.

36

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statements of Consolidated Shareholders’ Equity
The J.M. Smucker Company

(Dollars in thousands, 
except per share data)  

Common 
Shares 
Outstanding 

Common 
Shares 

Additional 
Capital 

Retained  
Income 

Amount 

Accumulated 
Other  
Due from  Comprehensive 
 (Loss) Income 

ESOP Trust 

Total
Shareholders’
Equity

Balance at May 1, 2007  

56,779,850 

$14,195 

$1,216,091 

$ 553,631 

$(6,017) 

$  17,757  $1,795,657

Net income   
Foreign currency   
  translation adjustment     
Pensions and other  
  postretirement liabilities            
Unrealized loss on  
  available-for-sale securities 
Unrealized gain on cash  
  flow hedging derivatives 

Comprehensive Income 

Purchase of treasury shares  
Stock plans  
Cash dividends declared –  
  $1.22 per share  
Adjustments to initially 
  apply Financial Accounting 
  Standards Board Interpretation  
  No. 48 
Tax benefit of stock plans 
Other  

170,379 

170,379 

(2,991,920) 
834,682 

(748) 
209  

(66,075) 
20,398 

(85,698) 

(68,519) 

(2,374) 

11,231 

538 

20,861 

20,861

(2,920) 

 (2,920)

(379) 

(379)

7,293 

7,293

195,234

(152,521)
20,607 

(68,519)

(2,374)
11,231
538

Balance at April 30, 2008  

54,622,612 

13,656 

1,181,645 

567,419 

      (5,479) 

42,612 

1,799,853

Net income   
Foreign currency   
  translation adjustment     
Pensions and other          
  postretirement liabilities 
Unrealized loss on  
  available-for-sale securities 
Unrealized loss on cash  
  flow hedging derivatives 

Comprehensive Income 

Purchase of treasury shares  
Purchase business 
  combination 
Stock plans  
Cash dividends declared –  
  $6.31 per share  
Tax benefit of stock plans 
Other  

265,953 

265,953

(81,685) 

(20) 

(3,982) 

(23) 

63,166,532 
714,664 

15,792 
178 

3,350,561 
17,344 

(408,845) 

2,353 

649 

(47,024) 

(47,024)

(43,479) 

 (43,479)

(2,798) 

(2,798)

(6,581) 

(6,581)

166,071

(4,025)

3,366,353
17,522

(408,845)
2,353
649

Balance at April 30, 2009  

118,422,123 

29,606 

4,547,921 

(4,830) 

(57,270) 

4,939,931

424,504 

494,138 

Net income   
Foreign currency   
  translation adjustment     
Pensions and other          
  postretirement liabilities 
Unrealized gain on  
  available-for-sale securities 
Unrealized gain on cash  
  flow hedging derivatives 

Comprehensive Income 

Purchase of treasury shares  
Stock plans  
Cash dividends declared –  
  $1.45 per share  
Tax benefit of stock plans 
Other  

(122,483) 
819,512 

(31) 
205 

(5,383) 
29,584 

(155) 

(172,424) 

3,005 

761 

Balance at April 30, 2010 

119,119,152	

$29,780	

$4,575,127	

$	746,063	

$(4,069)	

$(20,581)	 $5,326,320

See notes to consolidated financial statements.

37

494,138

45,926 

45,926

(12,313) 

 (12,313)

2,652 

2,652

424 

424

530,827

(5,569)
29,789

(172,424)
3,005
761

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
   
 
 
 
Notes to Consolidated Financial Statements
The J.M. Smucker Company

(Dollars in thousands, except per share data) 

NOTE	A:	ACCOUNTING	POLICIES

Principles	of	Consolidation: The consolidated financial statements include the accounts of the Company, its wholly-owned subsidiaries, 
and its majority-owned investments, if any. Intercompany transactions and accounts are eliminated in consolidation.

Use	of	Estimates:	The preparation of consolidated financial statements in conformity with U.S. generally accepted accounting principles 
requires management to make certain estimates and assumptions that affect the amounts reported in the consolidated financial state-
ments and accompanying notes. Significant estimates in these consolidated financial statements include: allowances for doubtful trade 
receivables, estimates of future cash flows associated with assets, asset impairments, useful lives for depreciation and amortization, loss 
contingencies,  net  realizable  value  of  inventories,  accruals  for  trade  marketing  and  merchandising  programs,  income  taxes,  and  the 
determination of discount and other rate assumptions for defined benefit pension and other postretirement benefit expenses. Actual 
results could differ from these estimates.

Revenue	Recognition:	The Company recognizes revenue, net of estimated returns and allowances, when all of the following criteria have 
been met:  a valid customer order with a determinable price has been received; the product has been shipped and title has transferred to 
the customer; there is no further significant obligation to assist in the resale of the product; and collectibility is reasonably assured.

Major	Customer: Sales to Wal-Mart Stores, Inc. and subsidiaries amounted to approximately 27 percent, 24 percent, and 20 percent of 
net sales in 2010, 2009, and 2008, respectively. These sales are primarily included in the three U.S. retail market segments. No other cus-
tomer exceeded 10 percent of net sales for any year. Trade receivables at April 30, 2010 and 2009, included amounts due from Wal-Mart 
Stores, Inc. and subsidiaries of $61,176 and $73,196, respectively. 

Shipping	and	Handling	Costs:	Shipping and handling costs are included in cost of products sold.

Trade	Marketing	and	Merchandising	Programs: In order to support the Company’s products, various promotional activities are con-
ducted through the retail trade, distributors, or directly with consumers, including in-store display and product placement programs, 
feature  price  discounts,  coupons,  and  other  similar  activities.  The  Company  regularly  reviews  and  revises,  when  it  deems  necessary, 
estimates of costs to the Company for these promotional programs based on estimates of what will be redeemed by the retail trade, 
distributors,  or  consumers.  These  estimates  are  made  using  various  techniques  including  historical  data  on  performance  of  similar 
promotional programs. Differences between estimated expense and actual performance are recognized as a change in management’s 
estimate in a subsequent period. As the Company’s total promotional expenditures, including amounts classified as a reduction of net 
sales, represented approximately 26 percent of net sales in 2010, a likelihood exists of materially different reported results if factors such 
as the level and success of the promotional programs or other conditions differ from expectations.  

Advertising	 Expense:	 Advertising  costs  are  expensed  as  incurred.  Advertising  expense  was  $130,583,  $77,363,  and  $55,522  in  2010, 
2009, and 2008, respectively.

Research	and	Development	Costs:	Total research and development costs, including product formulation costs, were $20,963, $14,498, 
and $9,547 in 2010, 2009, and 2008, respectively.

Share-Based	 Payments:  Compensation  expense  is  recognized  over  the  requisite  service  period,  which  includes  a  one-year  perfor-
mance period plus the defined forfeiture period, which is typically four years of service or the attainment of a defined age and years of 
service. Compensation expense recognized related to share-based awards was $25,949, $22,105, and $11,531 in 2010, 2009, and 2008, 
respectively.  Of  the  total  compensation  expense  for  share-based  awards  recognized,  $5,262  and  $8,062  are  included  in  merger  and 
integration costs in the Statements of Consolidated Income in 2010 and 2009, respectively. There was no compensation expense related 
to  share-based  awards  recognized  in  merger  and  integration  costs  in  2008.  The  related  tax  benefit  recognized  in  the  Statements  of 
Consolidated Income was $8,402, $7,261, and $3,820 in 2010, 2009, and 2008, respectively.      

As of April 30, 2010, total compensation cost related to nonvested share-based awards not yet recognized was approximately $36,286.  
The weighted-average period over which this amount is expected to be recognized is approximately three years.

Corporate income tax benefits realized upon exercise or vesting of an award in excess of that previously recognized in earnings, referred 
to as excess tax benefit, are presented in the Statements of Consolidated Cash Flows as a financing activity. Realized excess tax benefits 
are credited to additional capital in the Consolidated Balance Sheets. Realized shortfall tax benefits, amounts which are less than that 
previously recognized in earnings, are first offset against the cumulative balance of excess tax benefits, if any, and then charged directly 

38

	
 
to income tax expense. For 2010, 2009, and 2008, the actual tax deductible benefit realized from share-based compensation was $3,005, 
$2,353, and $11,231, including $2,908, $2,372, and $11,107, respectively, of excess tax benefits realized upon exercise or vesting of share-
based compensation, and classified as other-net under financing activities in the Statements of Consolidated Cash Flows.

Income	Taxes: The Company accounts for income taxes using the liability method. Accordingly, deferred tax assets and liabilities are 
recognized for the future tax consequences attributable to differences between financial statement carrying amounts of existing assets 
and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply 
to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax 
assets and liabilities of a change in the tax rate is recognized in income or expense in the period that the change is effective. A valuation 
allowance is established when it is more likely than not that all or a portion of a deferred tax asset will not be realized. A tax benefit is 
recognized when it is more likely than not to be sustained.  

Cash	 and	 Cash	 Equivalents:  The  Company  considers  all  short-term  investments  with  a  maturity  of  three  months  or  less  when  pur-
chased to be cash equivalents.

Trade	Receivables: In the normal course of business, the Company extends credit to customers. Trade receivables, less allowance for 
doubtful accounts, reflect the net realizable value of receivables and approximate fair value. In the domestic markets, the Company’s 
products are sold primarily to food retailers, food wholesalers, drug stores, club stores, mass merchandisers, discount and dollar stores, 
and  military  commissaries.  The  Company’s  operations  outside  the  U.S.  are  principally  in  Canada  where  the  Company’s  products  are 
primarily sold to a concentration of food retailers and other retail and foodservice channels similar to those in domestic markets. The 
Company believes there is no concentration of risk with any single customer whose failure or nonperformance would materially affect 
the Company’s results other than as discussed in Major Customer. On a regular basis, the Company evaluates its trade receivables and 
establishes an allowance for doubtful accounts based on a combination of specific customer circumstances, credit conditions, and his-
torical write-offs and collections. A receivable is considered past due if payments have not been received within the agreed upon invoice 
terms. The allowance for doubtful accounts at April 30, 2010 and 2009, was $1,521 and $2,001, respectively. Trade receivables are charged 
off against the allowance after management determines the potential for recovery is remote.  

Inventories: Inventories are stated at the lower of cost or market. Cost for all inventories is determined using the first-in, first-out method.

The cost of finished products and work-in-process inventory includes materials, direct labor, and overhead. Work-in-process is included in 
finished products in the Consolidated Balance Sheets and was $49,214 and $47,209 at April 30, 2010 and 2009. Coffee work-in-process at  
April 30, 2009, was reclassified to conform to the current year classification within finished products. 

Derivative	Financial	Instruments: The Company utilizes derivative instruments such as basis contracts, commodity futures and options 
contracts, and foreign currency forwards and options contracts to manage exposure to changes in commodity prices and foreign cur-
rency exchange rates. The Company accounts for these derivative instruments in accordance with Financial Accounting Standards Board 
(“FASB”) Accounting Standards Codification 815, Derivatives and Hedging (“ASC 815”). ASC 815 requires that all derivative instruments be 
recognized in the financial statements and measured at fair value regardless of the purpose or intent for holding them. For derivatives 
designated as a cash flow hedge that are used to hedge an anticipated transaction, changes in fair value are deferred and recognized 
in  shareholders’  equity  as  a  component  of  accumulated  other  comprehensive  (loss)  income  to  the  extent  the  hedge  is  effective  and 
then recognized in the Statements of Consolidated Income in the period during which the hedged transaction affects earnings. Hedge 
effectiveness is measured at inception and on a monthly basis. Any ineffectiveness associated with the hedge or changes in fair value 
of derivatives that are nonqualifying are recognized immediately in the Statements of Consolidated Income. By policy, the Company 
historically has not entered into derivative financial instruments for trading purposes or for speculation. For additional information, see 
Note L: Derivative Financial Instruments.

Property,	Plant,	and	Equipment: Property, plant, and equipment are recognized at cost and are depreciated on a straight-line basis 
over the estimated useful lives of the assets (3 to 20 years for machinery and equipment, 3 to 7 years for capitalized software costs, and 
10 to 40 years for buildings, fixtures, and improvements).

The Company leases certain land, buildings, and equipment for varying periods of time, with renewal options. Rent expense in 2010, 
2009, and 2008 totaled $55,010, $36,547, and $23,902, respectively.  

Impairment	 of	 Long-Lived	 Assets:  In  accordance  with  FASB  Accounting  Standards  Codification  360,  Property, Plant, and Equipment, 
long-lived assets, except goodwill and indefinite-lived intangible assets, are reviewed for impairment when circumstances indicate the 
carrying value of an asset may not be recoverable. Recoverability of assets to be held and used is measured by a comparison of the carry-

39

ing amount of the assets to future net cash flows estimated by the Company to be generated by such assets. If such assets are considered 
to be impaired, the impairment to be recognized is the amount by which the carrying amount of the assets exceeds the fair value of the 
assets. Assets to be disposed of by sale are recognized as held for sale at the lower of carrying value or estimated net realizable value.    

Goodwill	and	Other	Intangible	Assets: Goodwill is the excess of the purchase price paid over the fair value of the net assets of the 
business  acquired.  In  accordance  with  FASB  Accounting  Standards  Codification  350,  Intangibles  –  Goodwill  and  Other,  goodwill  and 
other indefinite-lived intangible assets are not amortized but are reviewed at least annually for impairment. The Company conducts its 
annual test for impairment of goodwill and other indefinite-lived intangible assets as of February 1 of each year. A discounted cash flow 
valuation technique and a market-based approach are utilized to estimate the fair value of the Company’s reporting units. For annual 
impairment testing purposes, the Company’s reporting units are its operating segments. The discount rates utilized in the analysis are 
developed using a weighted-average cost of capital methodology. In addition to the annual test, the Company will test for impairment 
if events or circumstances occur that would more likely than not reduce the fair value of a reporting unit below its carrying amount. 
Finite-lived intangible assets are amortized on a straight-line basis over their estimated useful lives. For additional information, see Note 
F: Goodwill and Other Intangible Assets.

Marketable	Securities	and	Other	Investments: Under the Company’s investment policy, it may invest in debt securities deemed to 
be investment grade at the time of purchase for general corporate purposes. The Company determines the appropriate categorization 
of debt securities at the time of purchase and reevaluates such designation at each balance sheet date. At April 30, 2009, the Company 
categorized all debt securities as available for sale because it had the intent to convert these investments into cash if and when needed. 
Classification of these available-for-sale marketable securities as current or noncurrent was based on whether the conversion to cash was 
expected to be necessary for operations in the upcoming year, which was consistent with the security’s maturity date.  

Securities categorized as available for sale are stated at fair value, with unrealized gains and losses reported as a component of accumu-
lated other comprehensive (loss) income. The fair value of available-for-sale marketable securities included in other noncurrent assets 
was $12,813 at April 30, 2009. Included in accumulated other comprehensive (loss) income at April 30, 2009, was an unrealized loss of 
$706.  In  2010,  these  available-for-sale  marketable  securities  were  sold.  Approximately  $13,519,  $3,013,  and  $257,536  of  proceeds  have 
been realized upon maturity or sale of available-for-sale marketable securities in 2010, 2009, and 2008, respectively. The Company uses 
specific identification to determine the basis on which securities are sold.

The  Company  also  maintains  funds  for  the  payment  of  benefits  associated  with  nonqualified  retirement  plans.  These  funds  include 
investments  considered  to  be  available-for-sale  marketable  securities.  At  April  30,  2010  and  2009,  the  fair  value  of  these  investments 
included in other noncurrent assets was $34,895 and $29,273, respectively. Included in accumulated other comprehensive (loss) income 
at April 30, 2010 and 2009, was an unrealized gain of $693 and an unrealized loss of $2,763, respectively.

Foreign	Currency	Translation: Assets and liabilities of the Company’s foreign subsidiaries are translated using the exchange rates in 
effect at the balance sheet date, while income and expenses are translated using average rates. Translation adjustments are reported as 
a component of shareholders’ equity in accumulated other comprehensive (loss) income.

Recently	Issued	Accounting	Standards: In January 2010, the FASB issued Accounting Standards Update 2010-06, Improving Disclosures 
about Fair Value Measurements (“ASU 2010-06”), which requires additional disclosures about fair value measurements including transfers 
in and out of different levels of the fair value hierarchy and a higher level of disaggregation for different types of financial instruments. 
These disclosure requirements are effective April 30, 2010, for the Company. In addition, for the reconciliation of Level 3 fair value mea-
surements,  ASU  2010-06  requires  information  about  purchases,  sales,  issuances,  and  settlements  to  be  presented  separately.  These 
disclosure requirements are effective April 30, 2011, for the Company.

Risks	and	Uncertainties: The Company insures its business and assets in each country against insurable risks, to the extent that it deems 
appropriate, based upon an analysis of the relative risks and costs.  

40

The raw materials used by the Company in each of its segments are primarily commodities and agricultural-based products. Glass, plastic, 
steel cans, caps, carton board, and corrugate are the principle packaging materials used by the Company. The fruit and vegetable raw 
materials used by the Company in the production of its food products are purchased from independent growers and suppliers. Green 
coffee, peanuts, edible oils, sweeteners, milk, flour, corn, and other ingredients are obtained from various suppliers. The cost of many of 
these commodities have fluctuated, and may continue to fluctuate, over time. Green coffee is sourced solely from foreign countries and 
its supply and price are subject to high volatility due to factors such as weather, pest damage, and political and economic conditions in 
the source countries. Raw materials are generally available from numerous sources although the Company has elected to source certain 
plastic packaging materials from single sources of supply pursuant to long-term contracts. While availability may vary year-to-year, the 
Company believes that it will continue to be able to obtain adequate supplies and that alternatives to single-sourced materials are avail-
able. The Company has not historically encountered shortages of key raw materials. The Company considers its relationships with key 
material suppliers to be good. 

Approximately 32 percent of the Company’s employees, located at 10 facilities, are covered by union contracts. The contracts vary in 
term depending on the location with two contracts expiring in 2011.

Reclassifications: Certain prior year amounts have been reclassified to conform to current year classifications.

NOTE	B:	MERGERS	AND	ACQUISITIONS

On November 6, 2008, the Company merged The Folgers Coffee Company (“Folgers”), previously a subsidiary of The Procter & Gamble 
Company  (“P&G”),  with  a  wholly-owned  subsidiary  of  the  Company.  Under  the  terms  of  the  agreement,  P&G  distributed  the  Folgers 
common shares to electing P&G shareholders in a tax-free transaction, which was immediately followed by the conversion of Folgers 
common stock into Company common shares. As a result of the merger, Folgers became a wholly-owned subsidiary of the Company. 
In the merger, P&G shareholders received approximately 63.2 million common shares of the Company valued at approximately $3,366.4 
million  based  on  the  average  closing  price  of  the  Company’s  common  shares  for  the  period  beginning  two  trading  days  before  and 
concluding two trading days after the announcement of the transaction on June 4, 2008. After the closing of the transaction on November 
6,  2008,  the  Company  had  approximately  118.0  million  common  shares  outstanding.  As  part  of  the  transaction,  the  Company’s  debt 
obligations increased by $350.0 million as a result of Folgers’ variable rate bank debt. In addition, on October 23, 2008, the Company 
issued $400.0 million in Senior Notes with a weighted-average interest rate of 6.6 percent. A portion of the proceeds was used to fund 
the payment of a $5.00 per share one-time special dividend on the Company’s common shares, totaling approximately $274.2 million, on 
October 31, 2008. 

The transaction with Folgers, a leading producer of retail packaged coffee products in the U.S., is consistent with the Company’s strat-
egy  to  own  and  market  number  one  brands  in  North  America.  For  accounting  purposes,  the  Company  was  the  acquiring  enterprise.   
The merger was accounted for as a purchase business combination. Accordingly, the results of the Folgers business are included in the 
Company’s consolidated financial statements from the date of the merger. The aggregate purchase price was approximately $3,735.8 
million, including $19.4 million of capitalized transaction-related expenses and $350.0 million of Folgers’ debt. In addition, the Company 
incurred costs of $96.7 million to date that were directly related to the merger and integration of Folgers. Due to the nature of these 
costs, they were expensed as incurred. Total transaction costs of $116.1 million incurred to date include approximately $13.3 million of 
noncash compensation expense.

The Folgers purchase price was allocated to the underlying assets acquired and liabilities assumed based upon their estimated fair values 
at the date of merger. The Company determined the estimated fair values based on independent appraisals, discounted cash flow analy-
ses, quoted market prices, and estimates made by management. To the extent the purchase price exceeded the estimated fair value of 
the net identifiable tangible and intangible assets acquired, such excess was allocated to goodwill.  

41

	
The following table summarizes the estimated fair values of the assets acquired and liabilities assumed at the transaction date.

Assets acquired:
  Current assets 
  Property, plant, and equipment  
  Intangible assets 
  Goodwill 
  Other noncurrent assets 

Total assets acquired 

Liabilities assumed: 
  Current liabilities 
  Deferred tax liabilities 
  Other noncurrent liabilities 

Total liabilities assumed 

Net assets acquired 

$   300,781
316,851
2,515,000
1,643,636 
4,278

$4,780,546

$     85,795
955,235
3,750

$1,044,780

$3,735,766

Folgers goodwill of $1,643.6 million was assigned to the U.S. Retail Coffee Market and Special Markets segments. Of the total goodwill, 
$1,633.8 million is not deductible for tax purposes.  

The purchase price allocated to the identifiable intangible assets acquired is as follows:

Intangible assets with finite lives:
  Customer and contractual relationships (20-year weighted-average useful life)  
  Technology (14-year weighted-average useful life)  
Intangible assets with indefinite lives  

Total intangible assets  

$1,089,000
133,000
1,293,000

$2,515,000

The results of the operations of the Folgers business are included in the Company’s consolidated financial statements from the date of the 
transaction. Had the transaction occurred on May 1, 2008, unaudited, pro forma consolidated results for the year ended April 30, 2009, 
would have been as follows:

Net sales 
Net income 
Net income per common share – assuming dilution 

Year Ended April 30, 2009

$4,684,746
359,979
3.04

The unaudited, pro forma consolidated results are based on the Company’s historical financial statements and those of the Folgers busi-
ness and do not necessarily indicate the results of operations that would have resulted had the merger been completed at the beginning 
of the applicable period presented. The unaudited, pro forma consolidated results do not give effect to the synergies of the merger and 
are not indicative of the results of operations in future periods.

In addition to the Folgers merger, the Company completed a series of other acquisitions during 2009 and 2008, including Knott’s Berry 
Farm food brand, Europe’s Best, Inc., the Canadian Carnation brand canned milk business, and Eagle Family Foods Holdings, Inc., for aggre-
gate cash consideration of approximately $278.6 million and the assumption of $115.0 million in debt. The results of operations of each 
of the merged or acquired businesses are included in the Company’s consolidated financial statements from the date of the transaction.

NOTE	C:	RESTRUCTURING

On March 24, 2010, the Company announced its plan to restructure certain coffee and fruit spreads operations as part of its ongoing 
efforts to enhance the long-term strength and profitability of its leading brands. The initiative is a long-term investment to optimize 
production capacity and lower the overall cost structure and includes capital investments for a new state-of-the-art food manufacturing 
facility in Orrville, Ohio, and consolidation of all coffee production in New Orleans, Louisiana. The program calls for the closing of four 

42

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
	
of the Company’s plants – Memphis, Tennessee; Ste. Marie, Quebec; Sherman, Texas; and Kansas City, Missouri. Upon completion, the 
restructuring will result in the reduction of approximately 700 full-time positions.  

The Company expects to incur restructuring costs of approximately $190.0 million, of which $5.7 million was recognized in 2010. The 
balance of the costs will be incurred over the next four fiscal years, with approximately $85.0 million to $90.0 million expected to be 
recognized in fiscal 2011.

The following table summarizes the restructuring activity, including the reserves established and the total amount expected to be incurred. 

Total expected restructuring charge  

$90,000  

Long-Lived 
Asset Charges 

Balance at May 1, 2009  
Charge to expense  
Cash payments  
Noncash utilization  

$        —  
3,870  
—  
(3,870)  

Employee 
Separation 

$47,000  

$        —  
1,139  
(50)  
—  

Site Preparation
and Equipment 
Relocation 

$22,000  

$        —  
407  
(407)  
—  

Production
Start-up 

$21,000  

$        —  
16  
(16)  
—  

Other Costs  

Total

$10,000  

$190,000

$        —  
279  
(279)  
—  

$          —
5,711
(752)
(3,870)

Balance at April 30, 2010  

$								—		

$		1,089		

$									—		

$									—		

$									—		

$					1,089

Remaining expected restructuring charge   $86,130  

$45,861  

$21,593  

$20,984  

$  9,721  

$184,289

Approximately $3.9 million of the total restructuring charges of $5.7 million in 2010 was reported in cost of products sold in the accom-
panying Statements of Consolidated Income, while the remaining charges were reported in other restructuring costs. The restructuring 
costs classified as cost of products sold consist of long-lived asset charges and were classified as noncash restructuring charges in the 
Statements of Consolidated Cash Flows. Long-lived asset charges include accelerated depreciation related to property, plant, and equip-
ment that will be used at the affected production facilities until they close or are sold.

Total expected employee separation costs of approximately $47.0 million include severance costs, retention bonuses, and pension costs. 
Severance costs and retention bonuses are being recognized over the estimated required future service period of the affected employees. 
The obligation related to employee separation costs is included in accrued compensation in the Consolidated Balance Sheets. For infor-
mation on the impact of the restructuring plan on the deferred benefit pension and other postretirement plans, see Note G: Pensions 
and Other Postretirement Benefits.

Other costs include miscellaneous expenditures associated with the Company’s restructuring initiative and are expensed as incurred. 
These costs include professional fees and other closed facility costs.

The Company incurred total restructuring costs of approximately $10.2 million and $4.7 million in 2009 and 2008, respectively, related 
to the Company‘s divested Canadian businesses. Of the total restructuring charges, approximately $1.5 million was reported in cost of 
products sold in 2008, and no restructuring charges were reported in cost of products sold in 2009. The restructuring costs classified as 
noncash restructuring charges in the Statements of Consolidated Cash Flows were approximately $9.1 million and $1.5 million in 2009 
and 2008, respectively, and consisted of a noncash defined benefit pension settlement charge and long-lived asset charges. This restruc-
turing program was complete in 2009.

NOTE	D:	REPORTABLE	SEGMENTS

The Company operates in one industry: the manufacturing and marketing of food products. The Company has four reportable segments: 
U.S. Retail Coffee Market, U.S. Retail Consumer Market, U.S. Retail Oils and Baking Market, and Special Markets. The U.S. Retail Coffee Market 
segment represents the domestic sales of Folgers, Millstone, and Dunkin’ Donuts branded coffee; the U.S. Retail Consumer Market segment 
primarily  includes  domestic  sales  of  Smucker’s,  Jif,  and  Hungry  Jack  branded  products;  the  U.S.  Retail  Oils  and  Baking  Market  segment 
includes domestic sales of Crisco, Pillsbury, Eagle Brand, Martha White, and White Lily branded products all to domestic retail customers; and 
the  Special  Markets  segment  is  comprised  of  the  Canada,  foodservice,  natural  foods,  and  international  strategic  business  areas.  Special 
Markets  segment  products  are  distributed  domestically  and  in  foreign  countries  through  retail  channels,  foodservice  distributors  and 
operators (e.g., restaurants, schools and universities, health care operations), and health and natural foods stores and distributors.

While the Company’s four reportable segments will remain the same in fiscal 2011, the calculation of segment profit will change to include 
intangible asset amortization and impairment charges related to segment assets, along with certain other charges in each of the seg-
ments. These items were previously considered corporate expenses and were not allocated to the segments.

43

 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
The following table sets forth reportable segment and geographical information. 

Net sales: 
  U.S. Retail Coffee Market 
  U.S. Retail Consumer Market 
  U.S. Retail Oils and Baking Market 
  Special Markets 

Total net sales  

Segment profit: 
  U.S. Retail Coffee Market 
  U.S. Retail Consumer Market 
  U.S. Retail Oils and Baking Market 
  Special Markets 

Total segment profit  

Interest income 
Interest expense 
Amortization  
Impairment charges  
Share-based compensation expense 
Restructuring costs 
Merger and integration costs 
Corporate administrative expenses 
Other unallocated income (expense) 

Income before income taxes 

Net sales: 
  Domestic 
  International: 

  Canada 
  All other international 

  Total international 

Total net sales 

Assets: 
  Domestic 
  International: 

  Canada 
  All other international 

  Total international 

Total assets 

Long-lived assets: 
  Domestic 
  International: 

  Canada 
  All other international 

  Total international 

Total long-lived assets 

Segment profit represents revenue less direct and allocable operating expenses.

44

Year Ended April 30,

2010 

2009 

2008

$1,700,458 

1,125,280	   
905,719 
873,832 

$   855,571 
1,103,264 
995,474 
803,624 

$             —
998,556
875,991
650,227

$4,605,289 

$3,757,933 

$2,524,774

$				550,786 
274,969 
142,161 
148,768 

$   240,971 
249,313 
124,150 
111,741 

$             —
233,201
99,626
92,019

$1,116,684 

$   726,175 

$   424,846

2,793 
(65,187) 
(73,657) 
(11,658)	 
(20,687) 
(5,711) 
(33,692) 
(181,132) 
3,000 

6,993 
(62,478) 
(38,823) 
(1,491)  
(14,043) 
(10,229) 
(72,666) 
(133,313) 
(4,060) 

13,259
(42,145)
(4,073)
—
(11,531)
(4,747)
(7,967)
(115,618)
2,764

$				730,753 

$   396,065 

$   254,788

$4,167,042 

$3,353,362 

$2,199,433

$				385,870 
52,377 

$   356,300 
48,271 

$   278,447
46,894

$				438,247 

$   404,571 

$   325,341

$4,605,289 

$3,757,933 

$2,524,774

$7,591,931 

$7,670,192 

$2,547,609

$				376,788 
6,134 

$   514,993 
6,976 

$   573,829
8,443

$				382,922 

$   521,969 

$   582,272

$7,974,853 

$8,192,161 

$3,129,881

$6,543,440 

$6,406,085 

$1,895,494

$				207,517 
266 

$   386,948 
237 

$   457,345
835

$				207,783 

$   387,185 

$   458,180

$6,751,223 

$6,793,270 

$2,353,674

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents product sales information.

Coffee 
Peanut butter 
Shortening and oils 
Fruit spreads  
Baking mixes and frostings 
Canned milk 
Flour and baking ingredients 
Portion control 
Juices and beverages 
Uncrustables frozen sandwiches 
Toppings and syrups 
Other 

Total 

Year Ended April 30,

2010 

2009 

2008

40% 
12 
8 
8 
6 
5 
5 
3 
3 
3 
2 
5 

25% 
14 
11 
9 
8 
7 
7 
4 
3 
3 
3 
6 

—%
19
14
13
10
10
8
5
5
5
4
7

100% 

100% 

100%

NOTE	E:	EARNINGS	PER	SHARE

On  May  1,  2009,  the  Company  adopted  the  two-class  method  of  computing  earnings  per  share  as  required  by  Financial  Accounting 
Standards  Board  Accounting  Standards  Codification  260, Earnings Per Share (“ASC  260”).  ASC  260  provides  that  unvested  share-based 
payment awards that contain nonforfeitable rights to dividends or dividend equivalents, whether paid or unpaid, are participating secu-
rities and are to be included in the computation of earnings per share under the two-class method described in ASC 260. The Company’s 
unvested restricted shares contain rights to receive nonforfeitable dividends and are participating securities. All presented prior period 
earnings per share data has been adjusted to retrospectively reflect the application of the two-class method. The conversion to the two-
class method resulted in a reduction of net income per common share for the years ended April 30, 2009 and 2008, of $0.03 and $0.02 per 
share, respectively. Net income per common share – assuming dilution for the year ended April 30, 2009, decreased $0.01 per share, while 
net income per common share – assuming dilution for the year ended April 30, 2008, was unchanged.

45

 
 
	
The following table sets forth the computation of net income per common share and net income per common share - assuming dilution.

Computation of net income per share:
  Net income  
  Net income allocated to participating securities  

Net income allocated to common stockholders  

Year Ended April 30,

2010 

2009 

2008

$494,138	 
4,321  

$265,953  
1,944  

$489,817	 

$264,009  

$170,379
1,250

$169,129

Weighted-average common shares outstanding   

117,911,160  

84,823,849  

56,226,206

Net income per common share  

$								4.15	 

$       3.11  

$       3.01

Computation of net income per share - assuming dilution:
  Net income  
  Net income allocated to participating securities  

Net income allocated to common stockholders  

Weighted-average common shares outstanding  
Dilutive effect of stock options  

$494,138	 
4,318	 

$265,953  
1,947  

$489,820	 

$264,006  

117,911,160  
130,011	 

84,823,849  
98,938  

$170,379
1,247

$169,132

56,226,206
231,682

Weighted-average common shares outstanding - assuming dilution  

118,041,171  

84,922,787  

56,457,888

Net income per common share - assuming dilution  

$							 4.15  

$       3.11  

$       3.00

The following table reconciles the weighted-average common shares used in the basic and diluted earnings per share disclosures to the 
total weighted-average shares outstanding.

Weighted-average common shares outstanding  
Weighted-average participating shares outstanding  

Weighted-average shares outstanding  
Dilutive effect of stock options  

Year Ended April 30,

2010 

2009 

2008

117,911,160	 
1,040,274  

118,951,434	 
130,011  

84,823,849  
624,743  

85,448,592  
98,938  

56,226,206
415,604

56,641,810
231,682

Weighted-average shares outstanding - assuming dilution  

119,081,445	 

85,547,530  

56,873,492

46

 
 
 
 
A summary of changes in the Company’s goodwill during the years ended April 30, 2010 and 2009, by reportable segment is as follows:

NOTE	F:	GOODWILL	AND	OTHER	INTANGIBLE	ASSETS	

Balance at April 30, 2008 
Acquisitions 
Other 

Balance at April 30, 2009 
Acquisitions 
Other 

Balance at April 30, 2010 

U.S. Retail 
Coffee  
Market 

$             — 
1,629,873 
— 

$1,629,873 
5,540 
— 

$1,635,413	

U.S. Retail 
Consumer 
Market 

$550,825 
19,489 
(631) 

$569,683 
289 
2,301 

$572,273	

U.S. Retail
Oils and Baking 
Market 

$461,223 
— 
(383) 

$460,840 
— 
1,282 

$462,122	

Special 
Markets 

$120,428 
24,136 
(13,569) 

$130,995 
265 
6,662 

Total

$1,132,476
1,673,498
(14,583)

$2,791,391
6,094
10,245

$137,922	

$2,807,730

Included in the other category at April 30, 2010 and 2009, were foreign currency exchange adjustments. In addition, tax-related adjust-
ments were included in the other category at April 30, 2009. As a result of the change in segment reporting in 2009, the above historical 
information has been reclassified to conform to the new presentation.

The Company’s other intangible assets and related accumulated amortization and impairment charges are as follows:

April 30, 2010 

Accumulated 
Amortization/ 
Impairment 
Charges 

Acquisition 
Cost 

Net 

Acquisition 
Cost 

April 30, 2009

Accumulated  
Amortization/ 
Impairment 
Charges 

Net

Finite-lived intangible assets 
subject to amortization: 
  Customer and contractual relationships 
  Patents and technology 
  Trademarks 

Total intangible assets 
subject to amortization  

Indefinite-lived intangible assets   
not subject to amortization: 
  Trademarks 

$1,180,000	
134,970		
29,222	

$		 95,722	
15,874	
3,491	

$1,084,278 
119,096 
25,731 

$1,176,006 
134,970  
6,460 

$35,433  
6,331  
968 

$1,140,573
128,639
5,492

$1,344,192	

$115,087	

$1,229,105 

$1,317,436 

$42,732 

$1,274,704

$1,805,793	

$					8,383	

$1,797,410 

$1,824,615 

$     343 

$1,824,272

Total other intangible assets 

$3,149,985	

	$123,470	

$3,026,515 

$3,142,051 

$43,075 

$3,098,976

Amortization  expense  for  finite-lived  intangible  assets  was  $72,417,  $38,094,  and  $3,895  in  2010,  2009,  and  2008,  respectively.  The 
weighted-average useful life of the finite-lived intangible assets is 19 years. Based on the current amount of intangible assets subject to 
amortization, the estimated amortization expense for each of the succeeding five years is $73,200.

Pursuant to Financial Accounting Standards Board (“FASB”) Accounting Standards Codification 350, Intangibles – Goodwill and Other (“ASC 
350”),  the  Company  is  required  to  review  goodwill  and  other  indefinite-lived  intangible  assets  at  least  annually  for  impairment.  The 
annual impairment review was performed as of February 1, 2010. Goodwill impairment is tested at the reporting unit level which is the 
Company’s operating segments. Impairment of $11,658 and $1,491 was recognized related to certain intangible assets in 2010 and 2009, 
respectively, and no impairment was recognized in 2008.

The majority of the impairment recognized in 2010 was recognized in the third quarter when the Company was notified of a significant 
future reduction in the Europe’s Best frozen fruit business with a customer in Canada. The Company determined that this event consti-
tuted a potential indicator of impairment of the Europe’s Best indefinite-lived and finite-lived intangible assets recognized in its Special 
Markets segment under ASC 350 and FASB Accounting Standards Codification 360, Property, Plant, and Equipment, respectively.  

47

	
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
The Company estimated the fair value of the Europe’s Best indefinite-lived trademark based on an analysis of the projected cash flows for 
the brand, discounted at a rate developed using a risk-adjusted, weighted-average cost of capital methodology. As a result, impairment 
of $7,282 was recognized to reduce the trademark to fair value.

The Company concluded that the carrying amount of the finite-lived customer relationship intangible asset associated with the Europe’s 
Best business was recoverable based on the undiscounted projected net cash flows estimated by the Company to be generated from the 
asset group. Accordingly, no impairment charge was recognized on the finite-lived customer relationship. No additional impairment was 
recognized related to Europe’s Best as a result of the February 1, 2010, impairment test, and no further indicators of potential impairment 
have been identified subsequent to that date.

NOTE	G:	PENSIONS	AND	OTHER	POSTRETIREMENT	BENEFITS

The Company has defined benefit pension plans covering certain domestic and Canadian employees. Benefits are based on the employ-
ee’s years of service and compensation. The Company’s plans are funded in conformity with the funding requirements of applicable 
government regulations.

In addition to providing pension benefits, the Company sponsors several unfunded, defined postretirement plans that provide health 
care and life insurance benefits to certain retired domestic and Canadian employees. These plans are contributory, with retiree contribu-
tions adjusted periodically, and contain other cost-sharing features, such as deductibles and coinsurance. Covered employees generally 
are eligible for these benefits when they reach age 55 and have attained 10 years of credited service.

Upon completion of the restructuring activity discussed in Note C: Restructuring, approximately 700 full-time positions will be reduced. 
The Company has included the estimated impact of the planned reductions in measuring the U.S. and Canadian benefit obligation of 
the pension plans and other postretirement plans at April 30, 2010. As a result, the benefit obligation of the pension plans and other 
postretirement plans was reduced by $2,200 and $500, respectively. These decreases related to the plants in Memphis, Tennessee; Ste. 
Marie, Quebec; Sherman, Texas; and Kansas City, Missouri. The restructuring activity had no impact on net periodic benefit cost in 2010. 
In 2011, the Company expects to recognize a charge for termination benefits in the range of $10 million to $15 million related to planned 
reductions at the Orrville, Ohio, plant.

In March 2010, comprehensive health care reform legislation under the  Patient Protection and Affordable Care Act and the  Health Care 
Education and Affordability Reconciliation Act (collectively, the “Acts”) was passed and signed into law. The initial impact of the Acts’ pro-
visions on the other postretirement benefits obligation was not material in 2010, but could impact benefit obligations and net periodic  
benefit costs in future periods. The ultimate extent of the impact on the Company cannot be determined until final regulations are prom-
ulgated under the Acts and additional interpretations of the Acts become available. The Company will monitor these developments.

One provision of the Acts did impact the other postretirement benefits obligation at April 30, 2010. An excise tax was introduced which 
will be levied on employers beginning in 2018 when total plan-provided health benefits exceed a legislated high-cost standard. The 
impact of the excise tax on the obligation at April 30, 2010, was not material, as it related to only one of the Company’s plans.

Another provision of the Acts, effective in 2013, eliminates the federal income tax deduction for prescription drug expenses of Medicare 
beneficiaries for which the plan sponsor also receives the retiree drug subsidy under Part D. This provision did not have a material impact 
on the Company due to the design of its plans.

48

	
The following table summarizes the components of net periodic benefit cost (credit) and the change in accumulated other comprehen-
sive (loss) income related to the defined benefit pension and other postretirement plans.

Defined Benefit Pension Plans 

Other Postretirement Benefits

Year Ended April 30, 

2010 

2009 

2008 

2010 

2009 

2008

Service cost  
Interest cost  
Expected return on plan assets 
Amortization of prior service cost (credit) 
Amortization of initial net asset 
Amortization of net actuarial loss (gain) 
Settlement loss 
Curtailment loss 

$		 	 5,755 
24,788 
(22,894) 
1,362 
— 
6,291 
— 
— 

$    5,871 
26,263 
(29,905) 
1,295 
— 
1,360 
9,908 
— 

$   6,925 
25,900 
(35,391) 
1,364 
(1) 
1,014 
— 
68 

$	1,525 
2,607 
— 
(489) 
— 
(1,043) 
— 
— 

$1,892 
2,540 
— 
(489) 
— 
(730) 
— 
— 

$1,291
2,516
—
(454)
—
(523)
—
—

Net periodic benefit cost (credit)  

$	 15,302 

$  14,792 

$  

(121) 

$	2,600 

$3,213 

$2,830

Other changes in plan assets and benefit  
liabilities recognized in accumulated  
other comprehensive (loss) income  
before income taxes: 
  Prior service (cost) credit arising during the year  
  Net actuarial (loss) gain arising during the year 
  Amortization of prior service cost (credit) 
  Amortization of net actuarial loss (gain) 
  Curtailment 
  Foreign currency translation  
  Other adjustments 

$		 (1,334)	  $         — 
(74,195) 
1,295 
1,360 
— 
2,517 
— 

(13,713) 
1,362 
6,291 
— 
(5,932) 
(71) 

$         —  
(14,670) 
1,364 
1,014 
2,821 
(1,212) 
(1) 

$								— 
(3,248) 
(489) 
(1,043) 
— 
173 
— 

$      — 
4,645 
(489)    
(730) 
— 
(231) 
— 

$3,175
4,826
(454)
(523)
—
18
—

Net change for year 

$(13,397) 

$(69,023) 

$(10,684) 

$(4,607) 

$3,195 

$7,042

Weighted-average assumptions used in  
determining net periodic benefit costs: 
  U.S. plans: 

  Discount rate 
  Expected return on plan assets 
  Rate of compensation increase 

  Canadian plans: 
  Discount rate   
  Expected return on plan assets 
  Rate of compensation increase 

7.40% 
7.75 
3.79 

5.40% 
7.33 
4.00 

6.60% 
7.75 
3.84 

6.10% 
7.25 
4.00 

6.00% 
8.25 
4.10 

5.25% 
8.00 
4.00 

7.40% 
— 
— 

5.40% 
— 
— 

6.60% 
— 
— 

6.10% 
— 
— 

6.00%
—
—

5.25%
—
—

The Company uses a measurement date of April 30 to determine defined benefit pension plans and other postretirement benefits’ assets 
and benefit obligations. 

49

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table sets forth the combined status of the plans as recognized in the Consolidated Balance Sheets.

Defined Benefit 
  Pension Plans 

Other 
Postretirement Benefits

April 30, 

2010 

2009 

2010 

2009

Change in benefit obligation: 
  Benefit obligation at beginning of the year 

  Service cost 
  Interest cost 
  Amendments 
  Divestiture 
  Actuarial loss (gain) 
  Participant contributions 
  Benefits paid 
  Foreign currency translation adjustments 
  Other adjustments 

$362,720 
5,755 
24,788 
1,334 
— 
64,423 
410 
(25,296) 
16,594 
— 

$430,989 
5,871 
26,263 
— 
(25,934) 
(27,359) 
328 
(26,089) 
(21,349) 
— 

$	 38,182 
1,525 
2,607 
— 
— 
3,248 
988 
(2,577) 
1,602 
17 

$ 41,583
1,892
2,540
—
—
(4,645)
1,089
(2,393)
(1,884)
—

  Benefit obligation at end of the year 

$450,728 

$362,720 

$	 45,592 

$ 38,182

Change in plan assets: 
  Fair value of plan assets at beginning of the year 

  Actual return on plan assets 
  Company contributions 
  Participant contributions 
  Benefits paid 
  Divestiture 
  Foreign currency translation adjustments 
  Other adjustments 

$300,482	   
73,604 
4,436 
410 
(25,296) 
— 
13,756 
(70) 

$422,019 
(82,034) 
34,665 
328 
(26,089) 
(25,934) 
(22,473) 
— 

$									 	— 
— 
1,572 
988 
(2,577) 
— 
— 
17 

$         —
—
1,304
1,089
(2,393)
—
—
—

  Fair value of plan assets at end of the year 

$367,322 

$300,482 

$										 —		       

$         —

Funded status of the plans 

$	(83,406) 

$ (62,238) 

$(45,592) 

$(38,182)

Other noncurrent assets  
Accrued compensation 
Defined benefit pensions 
Postretirement benefits other than pensions 

$					3,562 
— 
(86,968) 
— 

$     5,032 
(869) 
(66,401) 
— 

$											— 
— 
— 
(45,592) 

$         —
—
—
(38,182)

Net benefit liability 

$	(83,406) 

$ (62,238) 

$(45,592) 

   $(38,182)

The following table summarizes amounts recognized in accumulated other comprehensive (loss) income in the Consolidated Balance 
Sheets, before income taxes.

April 30, 

Net actuarial (loss) gain  
Prior service (cost) credit  

Total  

Defined Benefit 
Pension Plans 

Other 
Postretirement Benefits

2010 

2009 

2010 

2009

$(131,489) 
(7,237) 

$(118,094) 
(7,235) 

$(138,726) 

$(125,329) 

$14,885 
3,542 

$18,427 

$19,003
4,031

$23,034

During 2011, the Company expects to recognize amortization of net actuarial losses and prior service cost of $6,760 and $1,355, respec-
tively, in net periodic benefit cost.

50

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
The following table sets forth the assumptions used in determining the benefit obligations.

April 30, 

2010 

2009 

2010 

2009

Defined Benefit 
  Pension Plans 

Other 
Postretirement Benefits

Weighted-average assumptions used in 
determining benefit obligation: 
  U.S. plans: 

  Discount rate 
  Rate of compensation increase 

  Canadian plans: 
  Discount rate 
  Rate of compensation increase 

5.80% 
4.13 

5.30 
4.00 

7.40% 
3.79 

5.40 
4.00 

5.80% 
— 

5.30 
— 

7.40%
—

5.40
—

For 2011, the assumed health care trend rates are nine percent and seven percent for U.S. and Canadian plans, respectively. The rate for 
participants under age 65 is assumed to decrease to five percent in 2019 and four and one-half percent in 2014 for U.S. and Canadian 
plans, respectively. The health care cost trend rate assumption has a significant effect on the amount of the other postretirement benefits 
obligation and periodic other postretirement benefits cost reported.

A one-percentage point annual change in the assumed health care cost trend rate would have the following effect as of April 30, 2010:

Effect on total service and interest cost components  
Effect on benefit obligation 

One-Percentage Point

Increase 

$   193  
2,205 

Decrease

$   (171)
(1,944)

The following table sets forth selective information pertaining to the Company’s Canadian pension and other postretirement benefit plans.

Defined Benefit 
  Pension Plans 

Other 
Postretirement Benefits

Year Ended April 30, 

2010 

2009 

2010 

2009

Benefit obligation at end of the year 
Fair value of plan assets at end of the year 

Funded status of the plans 

Service cost 
Interest cost 
Expected return on plan assets 
Settlement loss 
Company contributions 
Participant contributions 
Benefits paid 
Actual return on plan assets 
Net periodic benefit cost  

   $112,672 
99,103 

$ 94,633 
75,899 

   $	11,586 
— 

$ 10,866
—

$	(13,569) 

$(18,734) 

$(11,586) 

$(10,866)

$					1,112 
5,491 
(5,988) 
— 
1,698 
410 
(8,238) 
15,649 
2,746 

$       816 
7,963 
(9,745) 
9,908 
2,497 
328 
(9,407) 
(23,643) 
9,596 

$										62 
632 
— 
— 
665 
— 
(665) 
— 
694 

$         46
631
—
—
607
—
(607)
—
665

51

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table sets forth additional information related to the Company’s defined benefit pension plans.

Accumulated benefit obligation for all pension plans 
Plans with an accumulated benefit obligation in excess of plan assets: 
  Accumulated benefit obligation 
  Fair value of plan assets 
Plans with a projected benefit obligation in excess of plan assets:
  Projected benefit obligation 
  Fair value of plan assets 

April 30,

2010 

2009

   $422,166 

$344,901

290,762 
225,244 

423,270 
336,454 

244,070
183,585

252,573
185,516

The Company employs a total return on investment approach for defined benefit pension plan assets. A mix of equities, fixed income, 
and alternative investments are used to maximize the long-term rate of return on assets for the level of risk. In determining the expected 
long-term rate of return on defined benefit pension plan assets, management considers the historical rates of return, the nature of invest-
ments, the asset allocation, and expectations of future investment strategies.  

The fair value of the major asset classes for the U.S. and Canadian defined benefit pension plans are as follows:

Cash and cash equivalents 
Equity securities:
  U.S.   
  International   
Fixed income securities:
  Bonds   
  Fixed income   
Other types of investments:
  Hedge funds  
  Private equity funds  

Total  

April 30,

2010 

2009

$     5,048  

$  36,949

96,405  
72,786  

86,852  
63,843  

33,163  
9,225  

68,108
47,059

50,869
70,781

18,797
7,919

$367,322  

$300,482

52

1004599_15-64-05.indd   52

6/23/10   3:38 PM

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table summarizes the fair values and levels within the fair value hierarchy in which the fair value measurements fall for 
defined benefit pension plan assets at April 30, 2010.

Cash and cash equivalents (A) 
Equity securities:
  U.S. (B)  
  International (C)  
Fixed income securities:
  Bonds (D)  
  Fixed income (E)  
Other types of investments:
  Hedge funds (F)  
  Private equity funds (G)  

Total  

Quoted Prices in 
Active Markets for 
Identical Assets 
(Level 1) 

Significant 
Observable 
Inputs 
(Level 2) 

Significant 
Unobservable 
Inputs 
(Level 3)  

Fair Value at
April 30, 2010

$     5,048  

$        —  

$        —  

$     5,048

77,921  
36,479  

62,133  
42,545 

—  
—  

16,093  
36,307  

24,719  
 21,298 

—  
—  

2,391  
—  

—  
—  

33,163  
9,225  

96,405
72,786

86,852
63,843

33,163
9,225

$224,126 

$98,417  

$44,779  

$367,322

(A) This category includes money market holdings classified as Level 1 and valued at amortized cost.

(B)  This category is invested primarily in a portfolio of common stocks included in the Russell 1000 Index and traded on active exchanges. The Level 1 assets are valued 
using quoted market prices. The Level 2 assets are funds that consist of equity securities traded on active exchanges. The Level 3 assets are valued at original cost.

(C) This category is invested primarily in common stocks and other equity securities traded on active exchanges whose issuers are located outside of the U.S. The fund 
invests primarily in developed countries, but may also invest in emerging markets. The Level 1 assets are valued using quoted market prices. The Level 2 assets are 
funds that consist of equity securities traded on active exchanges. 

(D) This category seeks to duplicate the return characteristics of high quality corporate bonds with a duration range of 10 to 13 years. The Level 1 assets are valued using 

quoted market prices. The Level 2 assets are funds that consist of bonds traded on active exchanges.

(E)  This category is comprised of a core fixed income fund that invests at least 80 percent of its assets in investment grade U.S. corporate and government fixed income 
securities, including mortgage-backed securities. The Level 1 assets are valued using quoted market prices. The Level 2 assets are funds that consist of fixed income 
securities traded on active exchanges.

(F)  This category is comprised of two hedge funds. It is classified as Level 3 and valued using unobservable inputs including the plan’s own assumptions.

(G) This category is comprised of private equity funds whose investments consist of primary limited partnership interests in corporate finance and venture capital 

funds. It is classified as Level 3 and valued using unobservable inputs including the plan’s own assumptions.

The following table presents a rollforward of activity for Level 3 assets between May 1, 2009 and April 30, 2010.

Balance at May 1, 2009  
Actual return on plan assets still held at reporting date 
(Sales), purchases, and settlements  

Balance at April 30, 2010  

U.S. Equity 
Securities 

$2,996  
(600)  
(5)  

$2,391		

Hedge 
Funds 

$18,797  
1,366  
13,000 

$33,163		

Private
Equity Funds  

$ 7,919  
(2,153)  
 3,459  

$	9,225		

Total

$29,712
(1,387)
16,454

$44,779

The Company’s current investment policy is to have approximately 42 percent of assets invested in equity securities, 39 percent in fixed 
income securities, and 19 percent in cash and other investments. Included in equity securities were 317,552 of the Company’s common 
shares at April 30, 2010 and 2009. The market value of these shares was $19,393 at April 30, 2010. The Company paid dividends of $445 
on these shares during 2010.  

The Company expects to contribute approximately $15 million to the defined benefit pension plans in 2011. The Company expects to 
make  the  following  benefit  payments  for  the  defined  benefit  pension  and  other  postretirement  benefit  plans:  $28  million  in  2011,   
$29 million in 2012, $29 million in 2013, $39 million in 2014, $32 million in 2015, and $170 million in 2016 through 2020.

53

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTE	H:	SAVINGS	PLANS

ESOP: The Company sponsors an Employee Stock Ownership Plan and Trust (“ESOP”) for certain domestic, nonrepresented employees. 
The Company has entered into loan agreements with the Trustee of the ESOP for purchases by the ESOP of the Company’s common 
shares in amounts not to exceed a total of 1,134,120 unallocated common shares of the Company at any one time. These shares are to be 
allocated to participants over a period of not less than 20 years.  

ESOP loans bear interest at one-half percentage point over prime, are secured by the unallocated shares of the plan, and are payable as 
a condition of allocating shares to participants. Interest expense incurred on ESOP debt was $115, $261, and $376 in 2010, 2009, and 2008, 
respectively. Contributions to the plan, representing compensation expense, are made annually in amounts sufficient to fund ESOP debt 
repayment and were $614 and $690 in 2009 and 2008, respectively. Due to the payment by the Company of a $5.00 per share one-time 
special dividend in 2009, no contribution was necessary in 2010 to fund ESOP debt repayment. Dividends on unallocated shares are used 
to reduce expense and were $281, $1,461, and $334 in 2010, 2009, and 2008, respectively. The principal payments received from the ESOP 
in 2010, 2009, and 2008 were $761, $649, and $538, respectively.

Dividends on allocated shares are credited to participant accounts and are used to purchase additional common shares for participant 
accounts. Dividends on allocated and unallocated shares are charged to retained income by the Company.

As permitted by Financial Accounting Standards Board Accounting Standards Codification 718, Compensation – Retirement Benefits, the 
Company will continue to recognize future compensation using the cost basis as all shares currently held by the ESOP were acquired 
prior to 1993. At April 30, 2010, the ESOP held 193,790 unallocated and 816,171 allocated shares. All shares held by the ESOP were con-
sidered outstanding in earnings per share calculations for all periods presented.

Defined	 Contribution	 Plans:  The  Company  offers  employee  savings  plans  for  domestic  and  Canadian  employees.  The  Company’s 
contributions under these plans are based on a specified percentage of employee contributions. Charges to operations for these plans 
in 2010, 2009, and 2008 were $15,625, $10,900, and $4,943, respectively.

NOTE	I:		SHARE-BASED	PAYMENTS

The Company provides for equity-based incentives to be awarded to key employees and nonemployee directors. Currently, these incen-
tives consist of restricted shares, restricted stock units, deferred shares, deferred stock units, performance units, and stock options. These 
awards  are  administered  primarily  through  the  2006  Equity  Compensation  Plan  approved  by  the  Company’s  shareholders  in  August 
2006. Awards under this plan may be in the form of stock options, stock appreciation rights, restricted shares, deferred stock units, perfor-
mance units, incentive awards, and other share-based awards. Awards under this plan may be granted to the Company’s nonemployee 
directors, consultants, officers, and other employees. Deferred stock units granted to nonemployee directors vest immediately. At April 
30, 2010, there were 1,097,710 shares available for future issuance under this plan. As a result of this plan becoming effective in August 
2006, no further awards will be made under previously existing equity compensation plans, except for certain defined circumstances 
included in the new plan.   

Under the 2006 Equity Compensation Plan, the Company has the option to settle share-based awards by issuing common shares from 
treasury  or  issuing  new  Company  common  shares.  For  awards  granted  from  the  Company’s  other  equity  compensation  plans,  the 
Company issues common shares from treasury, except for plans that were acquired as part of the International Multifoods Corporation 
acquisition, which are settled by issuing new Company common shares.

54

	
	
Stock	Options:	The following table is a summary of the Company’s stock option activity and related information.

Outstanding at May 1, 2009 
  Exercised 
  Forfeited 

Outstanding and exercisable at April 30, 2010 

Options 

992,160 
(261,881) 
(18,292) 

711,987 

Weighted- 
Average
Exercise
Price

$39.32
34.18
45.36

$41.06

At April 30, 2010, the weighted-average remaining contractual term for stock options outstanding and exercisable was 3.6 years and the 
aggregate intrinsic value of these stock options was approximately $14,248.

The total intrinsic value of options exercised during 2010, 2009, and 2008 was approximately $5,876, $2,871, and $28,973, respectively.

Other	Equity	Awards: The following table is a summary of the Company’s restricted shares, deferred shares, deferred stock units, and 
performance units.

Outstanding at May 1, 2009 
  Granted 
  Converted 
  Vested 
  Forfeited 

Outstanding at April 30, 2010 

Restricted/ 
Deferred 
Shares and 
Deferred 
Stock Units 

838,666 
504,580 
114,440 
(365,982) 
(12,982) 

1,078,722	

Weighted-
Average 
Grant Date 
Fair Value 

$44.70 
44.63 
43.44 
44.46 
43.58 

$44.74	

Performance 
Units 

114,440 
190,010 
(114,440) 
— 
— 

190,010	

Weighted-
Average
 Fair Value

$43.44
57.37
43.44
—
—

$57.37

The total fair value of equity awards other than stock options vesting in 2010, 2009, and 2008 was approximately $16,273, $11,117, and 
$8,547,  respectively. The  weighted-average  grant  date  fair  value  of  restricted  shares,  deferred  shares,  deferred  stock  units,  and  perfor-
mance units is the average of the high and the low share price on the date of grant. The following table summarizes the weighted-average 
grant date fair values of the equity awards granted in 2010, 2009, and 2008.

Year Ended April 30, 

2010 
2009 
2008 

Restricted/ 
Deferred 
Shares and 
Deferred 
Stock Units 

504,580	
570,359 
140,290 

Weighted- 
Average 
Grant Date 
Fair Value 

$44.63	
42.29 
57.50 

Performance 
Units 

190,010	
114,440 
65,830  

Weighted-
Average
Grant Date
 Fair Value

$57.37
43.44
51.37

The performance units column represents the number of restricted shares received by certain executive officers, subsequent to year end, 
upon conversion of the performance units earned during the year. Restricted stock generally vests four years from the date of grant or 
upon the attainment of a defined age and years of service.

55

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Long-term debt consists of the following:

NOTE	J:	DEBT	AND	FINANCING	ARRANGEMENTS

6.77% Senior Notes due June 1, 2009 
6.60% Senior Notes due November 13, 2009 
7.94% Series C Senior Notes due September 1, 2010 
4.78% Senior Notes due June 1, 2014 
6.12% Senior Notes due November 1, 2015 
6.63% Senior Notes due November 1, 2018 
5.55% Senior Notes due April 1, 2022 

Total long-term debt 
Current portion of long-term debt 

Total long-term debt less current portion 

April 30,

2010 

2009

   $											 — 
— 
10,000 
100,000 
24,000	
376,000 
400,000 

$910,000 
10,000 

$     75,000
201,726
10,000
100,000
24,000
376,000
400,000

$1,186,726
276,726

$900,000 

$   910,000

All of the Company’s Senior Notes are unsecured and interest is paid semiannually. Prepayments are required on the 5.55 percent Senior 
Notes, the first of which is $50.0 million on April 1, 2013.  

During 2010, the Company entered into an unsecured three-year $400.0 million revolving credit facility with a group of five banks matur-
ing on October 29, 2012. The Company also has available a $180.0 million revolving credit facility with a group of three banks maturing 
on January 31, 2011. Interest on the revolving credit facilities is based on prevailing U.S. Prime, Canadian Base Rate, London Interbank 
Offered Rate, or Canadian Dealer Offered Rate, as determined by the Company, and is payable either on a quarterly basis or at the end 
of the borrowing term.  

During  the  year  ended  April  30,  2010,  the  Company  repaid  $75.0  million  of  6.77  percent  Senior  Notes,  $200.0  million  of  6.60  percent 
Senior Notes, and $350.0 million of Folgers’ bank debt, as scheduled, utilizing a combination of cash on hand and borrowings of approxi-
mately $100.0 million against the $180.0 million credit facility. At April 30, 2010, the Company did not have a balance outstanding under 
either revolving credit facility. At April 30, 2010, the Company had standby letters of credit of approximately $6.6 million outstanding.

The Company’s debt instruments contain certain financial covenant restrictions including consolidated net worth, leverage ratios, and 
an interest coverage ratio. The Company is in compliance with all covenants. 

Interest paid totaled $76,461, $52,918, and $44,584 in 2010, 2009, and 2008, respectively. This differs from interest expense due to the 
timing of payments, amortization of the fair value adjustment on the 6.60 percent Senior Notes prior to maturity, amortization of debt 
issuance costs, and interest capitalized.

On June 15, 2010, the Company issued $400.0 million in 4.50 percent Senior Notes with a final maturity on June 1, 2025. The Senior Notes 
have a 12-year average maturity with required prepayments starting on June 1, 2020. Proceeds from the Senior Notes issuance will be 
used for general corporate purposes. In conjunction with this issuance, the Company also obtained an amendment with respect to its 
intercreditor agreement.

NOTE	K:	CONTINGENCIES

The Company, like other food manufacturers, is from time to time subject to various administrative, regulatory, and other legal proceed-
ings arising in the ordinary course of business. The Company is a defendant in a variety of legal proceedings, some of which involve 
claims for damages in unspecified amounts. The Company cannot predict with certainty the results of these proceedings or reasonably 
determine a range of potential loss. The Company’s policy is to accrue costs for contingent liabilities when such liabilities are probable 
and amounts can be reasonably estimated. Based on the information known to date, the Company does not believe the final outcome of 
these proceedings will have a material adverse effect on the Company’s financial position, results of operations, or cash flows.

56

	
 
 
 
 
 
 
 
 
 
 
 
 
 
	
NOTE	L:	DERIVATIVE	FINANCIAL	INSTRUMENTS

The Company is exposed to market risks, such as changes in foreign currency exchange rates and commodity pricing. To manage the 
volatility relating to these exposures, the Company enters into various derivative transactions. By policy, the Company historically has 
not entered into derivative financial instruments for trading purposes or for speculation.

Commodity	Price	Management: The Company enters into commodity futures and options contracts to manage the price volatility and 
reduce the variability of future cash flows related to anticipated inventory purchases of green coffee, edible oils, flour, milk, and corn. The 
Company also enters into commodity futures and options to manage price risk for energy input costs, including natural gas and diesel 
fuel. The derivative instruments generally have maturities of less than one year.  

Certain of the derivative instruments associated with the Company’s U.S. Retail Oils and Baking Market and U.S. Retail Coffee Market seg-
ments meet the hedge criteria according to Financial Accounting Standards Board Accounting Standards Codification 815, Derivatives and 
Hedging (“ASC 815”), and are accounted for as cash flow hedges. The mark-to-market gains or losses on qualifying hedges are deferred and 
included as a component of other comprehensive income to the extent effective, and reclassified to cost of products sold in the period 
during which the hedged transaction affects earnings. In order to qualify as a hedge of commodity price risk, it must be demonstrated that 
the changes in the fair value of the commodity’s futures contracts are highly effective in hedging price risks associated with the commod-
ity purchased. Hedge effectiveness is measured at inception and on a monthly basis. The mark-to-market gains or losses on nonqualifying, 
excluded, and ineffective portions of hedges are recognized in cost of products sold immediately.

Foreign	Currency	Exchange	Rate	Hedging:	 The Company utilizes foreign currency forwards and options contracts to manage the effect 
of foreign currency exchange fluctuations on future cash payments related to purchases of certain raw materials, finished goods, and fixed 
assets. The contracts generally have maturities of less than one year. At the inception of the contract, the derivative is evaluated and docu-
mented for ASC 815 accounting treatment. If the contract qualifies for hedge accounting treatment, to the extent the hedge is deemed 
effective, the associated mark-to-market gains and losses are deferred and included as a component of other comprehensive income.  
These gains or losses are reclassified to earnings in the period the contract is executed. The ineffective portion of these contracts is imme-
diately recognized in earnings. Instruments currently used to manage foreign currency exchange exposures do not meet the requirements 
for hedge accounting treatment and the change in value of these instruments is immediately recognized in cost of products sold.  

The following table sets forth the fair value of derivative instruments as recognized in the Consolidated Balance Sheets at April 30, 2010 
and 2009.

Derivatives designated as hedging instruments: 
  Commodity contracts  
Derivatives not designated as hedging instruments: 
  Commodity contracts  
  Foreign currency exchange contracts 

Total derivatives not designated as hedging instruments  

Total derivative instruments 

April 30, 2010 

April 30, 2009

Other 
Current Assets  Current Liabilities 

Other  

Other
Current Assets  Current Liabilities

Other 

$1,874	

$									9 

$3,782 

$1,562

$2,414		
—	

$2,414		

$4,288 

$				599  
830 

$1,429    

$1,438 

$   414 
— 

$   414 

$4,196 

$2,278
332

$2,610

$4,172

The Company has elected to not offset fair value amounts recognized for derivative instruments and its cash margin accounts executed with 
the same counterparty. The Company maintained cash margin accounts of $5,714 and $16,619 at April 30, 2010 and 2009, respectively, that 
are included in other current assets in the Consolidated Balance Sheets.

57

	
 
 
 
 
 
 
 
 
 
 
 
The following table presents information on gains recognized on derivatives designated as cash flow hedging relationships, all of which 
hedge commodity price risk.

Gain recognized in other comprehensive income (effective portion)  
Gain reclassified from accumulated other comprehensive (loss) income 
to cost of products sold (effective portion) 

Change in accumulated other comprehensive (loss) income 

Gain recognized in cost of products sold (ineffective portion) 

Year Ended
April 30, 2010

$6,029

5,395

$   634

$   200

Included as a component in accumulated other comprehensive (loss) income at April 30, 2010 and 2009, were deferred gains of $1,994 
and $1,570, respectively. The related tax impact recognized in accumulated other comprehensive (loss) income was $1,134 and $924 at 
April 30, 2010 and 2009, respectively. The entire amount of the deferred gain included in accumulated other comprehensive (loss) income 
at April 30, 2010, is expected to be recognized in earnings within one year as the related commodity is utilized.

The following table presents the losses recognized in cost of products sold on derivatives not designated as qualified hedging instruments.

Loss on commodity contracts  
Loss on foreign currency exchange contracts 

Total 

Year Ended 
April 30, 2010

$2,384
7,234

$9,618

The following table presents the gross contract notional amount of outstanding derivative contracts at April 30, 2010 and 2009.

Commodity contracts  
Foreign currency exchange contracts 

April 30,

2010 

2009

$323,351 
		 45,295 

$276,644
41,999

NOTE	M:	OTHER	FINANCIAL	INSTRUMENTS	AND	FAIR	VALUE	MEASUREMENTS

Financial instruments, other than derivatives, that potentially subject the Company to significant concentrations of credit risk consist prin-
cipally of cash investments and trade receivables. With respect to trade receivables, the Company believes there is no concentration of risk 
with any single customer whose failure or nonperformance would materially affect the Company’s results other than as discussed in Major 
Customer of Note A: Accounting Policies. The Company does not require collateral from its customers. The fair value of the Company’s 
financial instruments, other than certain of its fixed-rate long-term debt, approximates their carrying amounts.  

The following table provides information on the carrying amount and fair value of the Company’s financial instruments.

Marketable securities  
Other investments 
Derivative financial instruments  
Fixed rate long-term debt 

April 30, 2010 

April 30, 2009

Carrying 
Amount 

$		 									—	
34,895 
2,850	
910,000	

Fair Value 

$															— 
34,895 
2,850 
1,172,467 

Carrying  
Amount 

$     12,813 
29,273 
24 
1,186,726 

Fair Value

$     12,813
29,273
24
1,234,728

58

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
 
 
 
 
 
 
 
 
 
 
Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market 
participants at the measurement date. Valuation techniques are based on observable and unobservable inputs. Observable inputs reflect 
readily obtainable data from independent sources, while unobservable inputs reflect the Company’s market assumptions.

The following table summarizes the fair values and the levels within the fair value hierarchy in which the fair value measurements fall for 
the Company’s financial assets (liabilities). 

Marketable securities: (A)
  Mortgage-backed securities 
Other investments: (B)
  Equity mutual funds 
  Municipal obligations 
  Other investments 
Derivatives: (C)
  Commodity contracts 
  Foreign currency exchange contracts 

Quoted Prices in 
Active Markets for 
Identical Assets 
(Level 1) 

Significant 
Observable 
Inputs 
(Level 2) 

Significant 
Unobservable 
Inputs 
(Level 3) 

Fair Value at 
April 30, 2010 

Fair Value at
April 30, 2009

$								 	—	

$						 	 	—	

$					— 

$			      — 

$12,813

11,626	
 —	
336	

3,680	
 (830)	

—	
16,753	
6,180	

—	
—	

— 
— 
— 

— 
— 

11,626 
16,753 
6,516 

3,680 
(830)	

8,035
15,283
5,955

356
(332)

Total 

$14,812	

$22,933	

$					— 

$37,745 

$42,110

(A) The Company’s marketable securities, consisting entirely of mortgage-backed securities, are broker-priced and valued by a third party using an evaluated pric-
ing methodology. An evaluated pricing methodology is a valuation technique which uses inputs that are derived principally from or corroborated by observable 
market data. For additional information, see Marketable Securities and Other Investments of Note A: Accounting Policies.

(B)  The Company’s other investments consist of funds maintained for the payment of benefits associated with nonqualified retirement plans. The funds include equity 
securities listed in active markets and municipal bonds. The municipal bonds are valued by a third party using an evaluated pricing methodology. For additional 
information, see Marketable Securities and Other Investments of Note A: Accounting Policies.

(C) The Company’s derivatives are valued using quoted market prices. For additional information, see Note L: Derivative Financial Instruments.

The following table presents the Company’s nonfinancial assets adjusted to fair value during the year ended April 30, 2010.

Indefinite-lived trademarks (D)  
Finite-lived trademarks (D)  

Total  

Carrying Amount at 
April 30, 2009 

Fair Value  
Adjustment 

Other 
Adjustments 

Carrying Amount at
April 30, 2010

$21,370  
3,012  

$24,382  

$  (9,133)  
(2,525)  

$(11,658)  

$2,315  
(487)  

$1,828  

$14,552
—

$14,552

(D) The Company utilized Level 3 inputs to estimate the fair value of the nonfinancial assets. For additional information, see Note F: Goodwill and Other Intangible Assets.

During  2010,  the  Company  recognized  fair  value  adjustments  of  $11,658  related  to  the  impairment  of  indefinite-lived  and  finite-lived 
trademarks. Other adjustments of $1,828 related to foreign currency exchange and amortization were recognized during the year ended 
April 30, 2010.  

59

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Deferred income taxes reflect the tax effects of temporary differences between the carrying amounts of assets and liabilities for financial 
reporting purposes and the amounts used for income tax reporting. Significant components of the Company’s deferred tax assets and 
liabilities are as follows:

NOTE	N:	INCOME	TAXES		

Deferred tax liabilities: 
  Intangible assets 
  Property, plant, and equipment 
  Pension and other employee benefits 
  Other 

Total deferred tax liability 

Deferred tax assets: 
  Post-employment and other employee benefits 
  Tax credit and loss carryforwards 
  Intangible assets 
  Other 

Total deferred tax assets 
Valuation allowance for deferred tax assets 

Total deferred tax assets less allowance 

Net deferred tax liability  

April 30,

2010 

2009

$1,042,375 
121,950 
10,566 
22,042 

$1,062,680
117,736
11,362
29,357

$1,196,933    

$1,221,135

$						80,453 
5,049 
3,984 
21,247 

$				110,733 
(3,470) 

$     69,051
11,915
5,896
16,867

$   103,729
(9,026)

$			 107,263 

$     94,703

$1,089,670 

$1,126,432

The following table summarizes domestic and foreign loss and credit carryforwards at April 30, 2010.

Tax carryforwards:
  State loss carryforwards 
  State tax credit carryforwards 
  Foreign jurisdictional loss carryforwards 
  Foreign jurisdictional tax credit carryforwards 

Total tax carryforwards 

Related Tax  
Deduction 

Deferred 
Tax Asset 

Valuation
Allowance 

Expiration Date

$75,331 
— 
192 
— 

$75,523 

$3,622 
1,357 
50 
20 

$5,049 

2011 to 2029
2018
2017
2013

$3,321 
— 
— 
— 

$3,321 

The Company evaluates the realizability of deferred tax assets for each of the jurisdictions in which it operates. Included in the overall 
valuation allowance is $149 for other deferred tax assets where it is more likely than not those assets will not be realized. The valuation 
allowance decreased by $5,556, primarily due to the expiration of federal capital loss and foreign tax credit carryforwards and state net 
operating losses that had  full valuation allowances. 

Domestic income and foreign withholding taxes have not been recorded on undistributed earnings of foreign subsidiaries since these 
amounts are considered to be permanently reinvested. Any additional taxes payable on the earnings of foreign subsidiaries, if remitted, 
would be partially offset by domestic tax deductions for foreign taxes paid. It is not practical to estimate the amount of additional taxes 
that might be payable on such undistributed earnings.

60

	
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Income before income taxes is as follows:

Domestic 
Foreign 

Income before income taxes  

The components of the provision for income taxes are as follows:

Current: 
  Federal 
  Foreign 
  State and local 
Deferred 

Total income tax expense  

Year Ended April 30,

2010 

2009 

2008

$712,226	   
18,527 

$730,753 

$378,293 
17,772 

$396,065 

$236,307
18,481

$254,788

Year Ended April 30,

2010 

2009 

2008

$256,444 
6,584 
12,907 
(39,320) 

$236,615 

$  97,182 
1,688 
5,717 
25,525 

$130,112 

$59,239
3,580
3,375
18,215

$84,409

A reconciliation of the statutory federal income tax rate and the effective income tax rate follows:

Percent of Pretax Income 

Statutory federal income tax rate 
State and local income taxes, net of federal income tax benefit 
Domestic manufacturing deduction 
Other items – net 

Effective income tax rate 

Income taxes paid 

2010 

35.0% 
1.1 
(1.9) 
(1.8) 

32.4% 

Year Ended April 30,

2009 

35.0% 
0.6 
(1.5) 
(1.2) 

32.9% 

2008

35.0%
0.4
(1.2)
(1.1)

33.1%

$212,981 

$69,107 

$73,786

The Company accounts for the financial statement recognition and measurement criteria of a tax position taken or expected to be taken 
in a tax return under Financial Accounting Standards Board (“FASB”) Accounting Standards Codification 740, Income Taxes (“ASC 740”). 
ASC 740 also provides guidance on derecognition, classification, interest and penalties, accounting in interim periods, disclosure, and 
transition. Effective May 1, 2007, the Company adopted FASB Interpretation No. 48, Accounting for Uncertainty in Income Taxes, as codi-
fied by ASC 740. The cumulative effect of applying this interpretation has been recorded as a decrease of $2,374 to retained income as 
of May 1, 2007.

In accordance with the requirements of ASC 740, uncertain tax positions have been classified in the Consolidated Balance Sheets as long 
term, except to the extent payment is expected within one year. The Company recognizes net interest and penalties related to unrecog-
nized tax benefits in income tax expense.  

The Company files income tax returns in the U.S. and various state, local, and foreign jurisdictions. The Company is no longer subject to 
examination of U.S. federal income taxes for years prior to 2007 and, with limited exceptions, the Company is no longer subject to exami-
nation of state, local, or foreign income taxes for years prior to 2006. In May 2009, the Company reached an agreement with the Internal 
Revenue Service on proposed adjustments resulting from an examination of its federal income tax returns for years ended in 2007 and 
2006. The agreement did not have a material effect on the Company’s effective tax rate.  

Within the next 12 months, it is reasonably possible that the Company could decrease its unrecognized tax benefits by an estimated $4.0 
million, primarily as a result of the expiration of federal, state, local, and foreign statute of limitation periods.

61

  
 
 
 
 
 
 
The Company’s unrecognized tax benefits as of April 30, 2010 and 2009, were $15,322 and $13,794, respectively. Of the unrecognized tax 
benefits, $11,321 and $5,694 would affect the effective tax rate, if recognized, as of April 30, 2010 and 2009, respectively. The Company’s 
accrual for tax-related net interest and penalties totaled $2,289 and $2,883 as of April 30, 2010 and 2009, respectively. The amount of 
tax-related net interest and penalties credited to earnings totaled $594 and $1,982 during 2010 and 2009, respectively.

A reconciliation of the Company’s unrecognized tax benefits is as follows:

Balance at May 1, 
Increases: 
  Current year tax positions 
  Prior year tax positions 
  Acquisitions 
  Foreign currency translation 
Decreases: 
  Prior year tax positions 
  Settlement with tax authorities 
  Expiration of statute of limitations periods 
  Foreign currency translation 

Balance at April 30, 

2010 

2009

$13,794    

$21,902

3,977 
2,353 
— 
686 

— 
— 
5,488 
— 

118
274
3,103
—

8,338
1,370
1,711
184

$15,322 

$13,794

NOTE	O:	ACCUMULATED	OTHER	COMPREHENSIVE	(LOSS)	INCOME

Comprehensive income is included in the Statements of Consolidated Shareholders’ Equity. The components of accumulated other com-
prehensive (loss) income as shown in the Consolidated Balance Sheets are as follows:

Balance at May 1, 2007 
  Reclassification adjustments 
  Current period credit (charge) 
  Income tax benefit (expense)  

Balance at April 30, 2008 
  Reclassification adjustments 
  Current period (charge) credit  
  Income tax benefit 

Balance at April 30, 2009 
  Reclassification adjustments  
  Current period credit (charge)   
  Income tax benefit (expense) 

Balance at April 30, 2010 

Foreign 
Currency 
Translation 
Adjustment 

$ 37,225 
— 
20,861 
— 

$ 58,086 
— 
(47,024) 
— 

$ 11,062 
— 
45,926 
— 

Pension 
and Other 
Postretirement 
Liabilities 

Unrealized 
Gain (Loss) on  
Available-for-Sale 
Securities 

Unrealized Gain  
on Cash Flow 
Hedging 
Derivatives 

Accumulated 
Other  
Comprehensive
(Loss) Income  

$(21,294)  

— 
(3,642) 
722 

$(24,214)  

— 
(65,828) 
22,349 

$(67,693) 
— 
(18,004) 
5,691 

$    968 
— 
(611) 
232 

$    589 
— 
(4,384) 
1,586 

$(2,209) 
— 
4,162 
(1,510) 

$       858    
(1,354) 
12,885 
(4,238) 

$    8,151    
(12,885) 
2,494 
3,810 

$    1,570 
(2,494) 
3,128 
(210) 

$    17,757
(1,354) 
29,493
(3,284)

$    42,612
(12,885) 
(114,742)
27,745

$  (57,270)
(2,494)
35,212
3,971

$	56,988	

$(80,006)		

$			 		443	

$						1,994				

$		(20,581)

Income tax benefit (expense) is determined using the applicable deferred tax rate for each component of accumulated other comprehen-
sive (loss) income.

62

 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTE	P:	COMMON	SHARES

Voting:  The  Company’s  Amended  Articles  of  Incorporation  (“Articles”)  provide  that  each  holder  of  an  outstanding  common  share  is 
entitled to one vote on each matter submitted to a vote of the shareholders except for the following specific matters: 

•   any matter that relates to or would result in the dissolution or liquidation of the Company;

•   the adoption of any amendment of the Articles or the Regulations of the Company, or the adoption of amended Articles, other than the 
adoption of any amendment or amended Articles that increases the number of votes to which holders of common shares are entitled 
or expands the matters to which time phase voting applies;

•   any proposal or other action to be taken by the shareholders of the Company, relating to the Company’s Rights Agreement or any suc-

cessor plan;

•   any matter relating to any stock option plan, stock purchase plan, executive compensation plan, or other similar plan, arrangement, or 

agreement;

•   adoption of any agreement or plan of or for the merger, consolidation, or majority share acquisition of the Company or any of its sub-
sidiaries with or into any other person, whether domestic or foreign, corporate or noncorporate, or the authorization of the lease, sale, 
exchange, transfer, or other disposition of all, or substantially all, of the Company’s assets; 

•   any matter submitted to the Company’s shareholders pursuant to Article Fifth (which relates to procedures applicable to certain busi-
ness combinations) or Article Seventh (which relates to procedures applicable to certain proposed acquisitions of specified percent-
ages of the Company’s outstanding common shares) of the Articles, as they may be further amended, or any issuance of common 
shares of the Company for which shareholder approval is required by applicable stock exchange rules; and

•   any matter relating to the issuance of common shares, or the repurchase of common shares that the Board determines is required or 

appropriate to be submitted to the Company’s shareholders under the Ohio Revised Code or applicable stock exchange rules.  

On the matters listed above, common shares are entitled to 10 votes per share, if they meet the requirements set forth in the Articles.  
Common shares which would be entitled to 10 votes per share include:

•   common shares beneficially owned as of November 6, 2008, and for which there has not been a change in beneficial ownership after 

November 6, 2008; or

•   common  shares  received  through  the  Company’s  various  equity  plans  which  have  not  been  sold  or  otherwise  transferred  since 

November 6, 2008.

In the event of a change in beneficial ownership, the new owner of that share will be entitled to only one vote with respect to that share 
on all matters until four years pass without a further change in beneficial ownership of the share.

Shareholders’	Rights	Plan: Pursuant to a shareholders’ rights plan adopted by the Company’s Board of Directors on May 20, 2009, one 
share purchase right is associated with each of the Company’s outstanding common shares.

Under the plan, the rights will initially trade together with the Company’s common shares and will not be exercisable. In the absence 
of further action by the directors, the rights generally will become exercisable and allow the holder to acquire the Company’s common 
shares at a discounted price if a person or group acquires 10 percent or more of the outstanding common shares. Rights held by persons 
who exceed the applicable threshold will be void. Shares held by members of the Smucker family are not subject to the threshold. If 
exercisable, each right entitles the shareholder to buy one common share at a discounted price. Under certain circumstances, the rights 
will entitle the holder to buy shares in an acquiring entity at a discounted price.

The  plan  also  includes  an  exchange  option.  In  general,  if  the  rights  become  exercisable,  the  directors  may,  at  their  option,  effect  an 
exchange of part or all of the rights, other than rights that have become void, for common shares. Under this option, the Company would 
issue one common share for each right, in each case subject to adjustment in certain circumstances.

The Company’s directors may, at their option, redeem all rights for $0.001 per right, generally at any time prior to the rights becoming 
exercisable. The rights will expire June 3, 2019, unless earlier redeemed, exchanged, or amended by the directors.

63

	
												—	DIRECTORS	—	

Vincent	C.	Byrd
President, U.S. Retail – Coffee
The J. M. Smucker Company

R.	Douglas	Cowan	A
Director and Retired Chairman and  
Chief Executive Officer
The Davey Tree Expert Company
Kent, Ohio

Kathryn	W.	Dindo	A, E
Retired Vice President 
FirstEnergy Corp.
Akron, Ohio

Paul	J.	Dolan	E
President
Cleveland Indians
Cleveland, Ohio

Elizabeth	Valk	Long	A, E
Former Executive Vice President
Time Inc.
New York, New York

Nancy	Lopez	Knight	G
Founder
Nancy Lopez Golf Company
Albany, Georgia

Gary	A.	Oatey	G
Chairman and Chief Executive Officer
Oatey Co.
Cleveland, Ohio

Alex	Shumate	G
Managing Partner
Squire, Sanders & Dempsey L.L.P.
Columbus, Ohio

Mark	T.	Smucker
President, Special Markets
The J.M. Smucker Company

Richard	K.	Smucker
Executive Chairman and  
Co-Chief Executive Officer
The J. M. Smucker Company

Timothy	P.	Smucker
Chairman of the Board and  
Co-Chief Executive Officer
The J. M. Smucker Company

William	H.	Steinbrink	G
Principal
Unstuk, LLC
Shaker Heights, Ohio

Directors and Officers
The J. M. Smucker Company

	—	OFFICERS		—

Timothy	P.	Smucker
Chairman of the Board and  
Co-Chief Executive Officer

Richard	K.	Smucker
Executive Chairman and  
Co-Chief Executive Officer

Dennis	J.	Armstrong
Senior Vice President, Logistics and  
Operations Support

Mark	R.	Belgya
Senior Vice President and  
Chief Financial Officer

James	A.	Brown
Vice President, U.S. Grocery Sales

Vincent	C.	Byrd
President, U.S. Retail – Coffee

John	W.	Denman
Vice President and Controller

Barry	C.	Dunaway
Senior Vice President, Corporate and 
Organization Development

M.	Ann	Harlan
Vice President and General Counsel

Jeannette	L.	Knudsen
Vice President, Deputy General Counsel  
and Corporate Secretary

John	F.	Mayer
Vice President, Sales, Grocery Market

Kenneth	A.	Miller
Vice President, Alternate Channels

Steven	Oakland
President, U.S. Retail – Smucker’s,  
Jif, and Hungry Jack

Andrew	G.	Platt
Vice President, Information  
Services and Chief Information Officer

Christopher	P.	Resweber
Vice President, Marketing Communications

Julia	L.	Sabin
Vice President and General Manager,  
Smucker Natural Foods, Inc.

Mark	T.	Smucker
President, Special Markets

Paul	Smucker	Wagstaff
President, U.S. Retail – Oils and Baking
The J. M. Smucker Company

A  Audit Committee Member

E  Executive Compensation Committee Member

G  Nominating and Corporate Governance 

Committee Member

64

Paul	Smucker	Wagstaff
President, U.S. Retail – Oils and Baking

Albert	W.	Yeagley
Vice President, Industry and  
Government Affairs

Debra	A.	Marthey
Treasurer

									—	PROPERTIES	—	

Corporate	Offices:

Orrville, Ohio

Domestic	Manufacturing	
Locations:

Chico, California

Cincinnati, Ohio

El Paso, Texas

Grandview, Washington

Havre de Grace, Maryland

Kansas City, Missouri

Lexington, Kentucky

Memphis, Tennessee

New Bethlehem, Pennsylvania

New Orleans, Louisiana (2)

Orrville, Ohio

Oxnard, California

Ripon, Wisconsin

Scottsville, Kentucky

Seneca, Missouri

Sherman, Texas

Toledo, Ohio

International	Manufacturing		
Locations:

Delhi Township, Ontario, Canada 

Dunnville, Ontario, Canada

Sherbrooke, Quebec, Canada

Ste. Marie, Quebec, Canada 

Sales	and	Administrative		
Offices:*

Akron, Ohio

Bentonville, Arkansas

Edina, Minnesota

Markham, Ontario, Canada

Mexico City, Mexico

* Leased properties

Corporate and Shareholder Information
The J. M. Smucker Company

Corporate Offices

The J. M. Smucker Company
Strawberry Lane
Orrville, Ohio 44667
Telephone: (330) 682-3000

Stock Listing

The J. M. Smucker Company’s common shares are listed on 
the New York Stock Exchange – ticker symbol SJM.

Corporate Web Site

Independent Registered Public Accounting Firm

Ernst & Young LLP
Akron, Ohio

Dividends

The Company’s Board of Directors typically declares a cash 
dividend each quarter. Dividends are generally payable 
on the first business day of March, June, September, and 
December. The record date is approximately two weeks 
before the payment date. The Company’s dividend disburse-
ment agent is Computershare Investor Services, LLC.

To learn more about The J. M. Smucker Company, visit  
www.smuckers.com.

Shareholder Services

Annual Meeting

The annual meeting will be held at 11:00 a.m. Eastern Daylight 
Time, Wednesday, August 18, 2010, in Fisher Auditorium at 
the Ohio Agricultural Research and Development Center, 
1680 Madison Avenue, Wooster, Ohio 44691.

Corporate News and Reports

Corporate news releases, annual reports, and Securities and 
Exchange Commission filings, including Forms 10-K, 10-Q, 
and 8-K, are available free of charge on the Company’s Web 
site. They are also available without cost to shareholders 
who submit a written request to:

The J. M. Smucker Company
Attention: Corporate Secretary
Strawberry Lane
Orrville, Ohio 44667

Certifications 

The Company’s Co-Chief Executive Officers and Chief Financial 
Officer have certified to the New York Stock Exchange that 
they are not aware of any violation by the Company of  
New York Stock Exchange corporate governance standards. 
The Company has also filed with the Securities and Exchange 
Commission certain certifications relating to the quality of 
the Company’s public disclosures. These certifications are 
filed as exhibits to the Company’s Annual Report on Form 10-K. 

The transfer agent and registrar for the Company, 
Computershare Investor Services, LLC, is responsible for 
assisting registered shareholders with a variety of matters 
including:
•  Shareholder investment program (CIPSM)

– direct purchase of Company common shares
– dividend reinvestment
– automatic monthly cash investments

•  Book-entry share ownership
•  Share transfer matters (including name changes, 

gifting, and inheritances)

•  Direct deposit of dividend payments 
•  Nonreceipt of dividend checks
•  Lost share certificates
•  Changes of address
•  Online shareholder account access
•  Form 1099 income inquiries (including requests for 

duplicate copies)

Shareholders may contact Shareholder Services at the  
corporate offices regarding other shareholder inquiries.

Transfer Agent and Registrar

Computershare Investor Services, LLC
250 Royall Street
Canton, MA 02021
Telephone: (800) 456-1169
Telephone outside the U.S., Canada, and Puerto Rico:   
(312) 360-5254
Web site: www.computershare.com/contactus

This Annual Report includes certain forward-looking statements that are based 
on current expectations and are subject to a number of risks and uncertainties. 
Please reference “Forward-Looking Statements” located on page 29 in the 
Management’s Discussion and Analysis section.

©/TM/® The J. M. Smucker Company or its subsidiaries. Pillsbury, the 
Barrelhead logo, and the Doughboy character are trademarks of The Pillsbury 
Company, LLC, used under license. Borden and Elsie trademarks used under 
license. Dunkin’ Donuts is a trademark of DD IP Holder LLC used under license. 
Carnation is a trademark of Société des Produits Nestlé S.A. Keurig and K-Cup 
are trademarks of Keurig, Incorporated.

C

The financial section of this report  
was printed on paper with a 50% post-
consumer recycled content. The balance 
of the report was printed on elemental 
chlorine-free paper with a 30% post- 
consumer recycled content.

 
 
 
Bring this ad to The J.M. Smucker Company 
Store and Café and receive 10% off your entire 
purchase of $25 or more!*

®

All the Goodness of Smucker’s®... In a Store!

For over 110 years, The J.M. Smucker Company has been 
committed  to  bringing  you  quality  products  from  its  
family of brands and helping families create memorable 
mealtime moments.

Smucker’s Wall of Jam

Today,  we  are  pleased  to  continue  this  proud  tradition 
by  presenting  our  brands,  our  history,  and  our  culture 
through  a  unique  sensory  experience  at  our  Company 
Store. 

Company Museum

Browse  products  and  merchandise,  learn  about  our  
Company’s heritage, and enjoy delicious recipes. We can 
also  help  you  with  gift  baskets  for  friends,  family,  and 
business associates through our custom gift basket corner.

The Café

Brand Products & Merchandise

Custom Gift Baskets

Unique Gift Sets

Open Mon-Sat 9am-6pm • Route 57, 1/4 mi. N. of Route 30 • 333 Wadsworth Rd., Orrville, Ohio 44667 
Phone: 330-684-1500 • www.smuckers.com

With a Name Like Smucker’s, It Has to Be Good.®

  ©/® The J.M. Smucker Company. Pillsbury, the Barrelhead logo, and the Doughboy character are trademarks of The Pillsbury Company, LLC, used under license. 
  *Offer valid through 12/31/10. Limit one coupon per customer per day. No reproductions accepted.