Quarterlytics / Consumer Defensive / Packaged Foods / The J. M. Smucker Company

The J. M. Smucker Company

sjm · NYSE Consumer Defensive
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Ticker sjm
Exchange NYSE
Sector Consumer Defensive
Industry Packaged Foods
Employees 5001-10,000
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FY2012 Annual Report · The J. M. Smucker Company
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2012 AnnuAl RepoRt

One Strawberry Lane / Orrville, Ohio 44667 / (330) 682-3000
smuckers.com

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A  T h e J. M. S mu cke r C o mp any   2 012 A nnu al Rep o r t

 
 
Financial HigHligHts

(Dollars in thousands, except per share data) 

Net sales 
Net income and net income per common share:
  Net income 
  Net income per common share – assuming dilution 
Income and income per common share excluding 
  special project costs:(1)
    Income 
    Income per common share – assuming dilution 
Common shares outstanding at year end 
Number of employees 

Year Ended April 30,

2012 

2011

$ 5,525,782 

 $ 4,825,743

$  459,744 
4.06 
$ 

$  479,482 
4.05
$ 

$  535,579 
4.73 
$ 
   110,284,715  
 4,850  

$  555,133
4.69 
$ 
   114,172,122 
 4,500 

(1)  Refer to “Non-GAAP Measures” located on page 32 in the “Management’s Discussion and Analysis” section 

for a reconciliation to the comparable GAAP financial measure.

contents

1

Why We Are, Who We Are

4

Letter to Shareholders

8

U.S. Retail Coffee

12

U.S. Retail Consumer Foods

16

International, Foodservice,  
and Natural Foods

20

Sustainability and Smucker

21

Financial Review

24

Management’s Discussion 
and Analysis

about our cover

“Adams-Morgan”
©2011-2012 – Mitchell Johnson
Based in Silicon Valley, California, artist Mitchell Johnson 
is best known for his oil/linen paintings and his particular 
use of flat color and pattern. Johnson’s paintings can be 
found in more than 600 collections across the U.S. and 
have appeared in many publications and feature films.

41

Consolidated Financial Statements

46

Notes to Consolidated  
Financial Statements 

sHareHolder inFormation

Corporate offiCe
The J. M. Smucker Company
One Strawberry Lane
Orrville, Ohio 44667
Telephone: (330) 682-3000

StoCk LiSting
The J. M. Smucker Company’s common shares are listed on the New York  
Stock Exchange – ticker symbol SJM.

Corporate WebSite
To learn more about The J. M. Smucker Company, visit smuckers.com.

annuaL Meeting
The annual meeting will be held at 11:00 a.m. Eastern Time, Wednesday, 
August 15, 2012, in the Fisher Auditorium at the Ohio Agricultural Research 
and Development Center, 1680 Madison Avenue, Wooster, Ohio 44691.

Corporate neWS and reportS
Corporate news releases, annual reports, and Securities and Exchange 
Commission filings, including Forms 10-K, 10-Q, and 8-K, are available free  
of charge on the Company’s website. They are also available without cost to 
shareholders who submit a written request to:
The J. M. Smucker Company
Attention: Corporate Secretary
One Strawberry Lane
Orrville, Ohio 44667

CertifiCationS 
The Company’s Chief Executive Officer and Chief Financial Officer have   
certified to the New York Stock Exchange that they are not aware of any   
violation by the Company of the New York Stock Exchange corporate   
governance standards. The Company has also filed with the Securities   
and Exchange Commission certain certifications relating to the quality   
of the Company’s public disclosures. These certifications are filed as   
exhibits to the Company’s Annual Report on Form 10-K.   

forWard-Looking StateMentS
This Annual Report includes certain forward-looking statements that are 
based on current expectations and are subject to a number of risks and 
uncertainties. Please reference “Forward-Looking Statements” located on 
page 36 in the “Management’s Discussion and Analysis” section. 

independent regiStered pubLiC  
aCCounting firM
Ernst & Young LLP
Akron, Ohio

dividendS
The Company’s Board of Directors typically declares a cash dividend  
each quarter. Dividends are generally payable on the first business  
day of March, June, September, and December. The record date is  
approximately two weeks before the payment date. The Company’s  
dividend disbursement agent is Computershare Investor Services, LLC.

SharehoLder ServiCeS
The transfer agent and registrar for the Company, Computershare  
Investor Services, LLC, is responsible for assisting registered  
shareholders with a variety of matters, including:
  Shareholder investment program (CIPSM) 

– direct purchase of Company common shares 
– dividend reinvestment 
– automatic monthly cash investments

  Book-entry share ownership
  Share transfer matters (including name changes, gifting,  

and inheritances)

  Direct deposit of dividend payments 
  Nonreceipt of dividend checks
   Lost share certificates
  Changes of address
  Online shareholder account access
  Form 1099 income inquiries (including requests for  

duplicate copies)

Shareholders may contact Shareholder Services at the corporate  
offices regarding other shareholder inquiries.

tranSfer agent and regiStrar
Computershare Investor Services, LLC
250 Royall Street
Canton, Massachusetts 02021
Telephone: (800) 456-1169
Telephone outside the U.S., Canada, and  
    Puerto Rico: (312) 360-5254
Website: computershare.com/investor

The J. M. Smucker Company is the owner of all trademarks referenced herein, except for the following which are used under license:  
Pillsbury®, the Barrelhead logo and the Doughboy character are trademarks of The Pillsbury Company, LLC; Carnation® is a trademark  
of Société des Produits Nestlé S.A.; Dunkin’ Donuts® is a registered trademark of DD IP Holder, LLC; and Douwe Egberts® and Pickwick®  
are registered trademarks of Sara Lee/DE B.V. Borden® and Elsie are also trademarks used under license.

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B  T h e J. M. S mu cke r C o mp any   2 012 A nnu al Rep o r t

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Why We Are, Who We Are...
our Culture

A culture of dotting the i’s and crossing the t’s…

Of doing the right things and doing things right…

A culture of growth – individual and as a company.

It’s who we are. It’s because of who we are.

It’s a result of living our Basic Beliefs…

Our Commitment to Each Other. To our consumers 
   and to our customers.

As we look to the future of unlimited possibilities, 
   we recognize the principles that are  
   instrumental to our success…

A culture deeply rooted in our Basic Beliefs…

Guideposts for decisions at every level…

Why we are who we are.

A culture that encourages commitment to each other…

Clear communication and collaboration…

Vision…A culture of appreciation.

A family-sense of sharing in a job well done…

Where every person makes a difference.

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Our purpOse
Helping to bring families together to  

share memorable meals and moments.

While strong financial results are important, we are driven by a greater purpose – helping to bring 
families together to share memorable meals and moments. We know, and research demonstrates, 
that families who eat together are happier and healthier. Shared family meals can lead to better 
grades, healthier eating habits, fewer behavioral problems, less family tension, and closer family 
bonds. We continue to partner with Miriam Weinstein, author of The Surprising Power of Family 
Meals, to provide resources and assistance on making the most of your mealtime through our 
website, PowerOfFamilyMeals.com. By focusing our business around convenient, delicious, and 
nutritious products, we help support the power of the family meal and all its benefits.

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Dear ShareholDerS anD FrienDS:

Fiscal 2012 was a challenging yet successful year for 
The J. M. Smucker Company as we introduced a record 
number of products, acquired new businesses, and 
made brand investments – all while achieving solid 
results and returning value to our shareholders. In 
fiscal 2012, sales reached a new high of $5.5 billion, 
an increase of 15 percent over fiscal 2011. Non-GAAP 
earnings rose to a record $4.73 per share compared 
to $4.69 in the prior year. 

These accomplishments have been achieved despite a 
challenging economic environment where consumers 
have remained under pressure, impacting volume 
in many categories across the industry, and where 
commodity costs remained high. Our stability amid 
these challenges reflects the Smucker portfolio of 
iconic brands’ abilities to provide value and to meet 
a wide variety of consumer needs throughout the day. 
We are building upon this strength by continuing to 
make investments that deliver great products to our 
consumers and returns to our shareholders. 

Brand Investment
Product innovation, in particular, is a major focus 
and one that our retail customers expect of us as 
category leaders. We met this expectation in fiscal 
2012 by launching more than 60 new products. In 
total, the new products introduced in the last three 
years contributed more than five percent of fiscal 
2012 net sales.

Product innovation is guided by our focus on meeting 
the diverse needs of our consumers for taste, health, 
convenience, and emotional fulfillment as these new 
product examples demonstrate:
  Pillsbury ® Pink Lemonade Premium Cookie and 

Cake Mixes

  Jif ® To Go™ in Natural and Chocolate Silk varieties
  Smucker’s® Uncrustables® reduced sugar  

sandwiches on whole wheat

  Folgers® Gourmet Selections® and Millstone®  
single-serve K-Cup® portion packs in new flavors

By focusing on innovation, Pillsbury has moved 
from the #3 to #2 position in the dessert baking mix 
category in recent years. The momentum behind 
our innovation efforts will continue in fiscal 2013, 

when we expect to introduce as many as 100 new 
products across our brand portfolio.

Our brand support extends to the marketplace through 
media investments that include both traditional 
outlets, such as television spots, and new digital 
approaches. Today, our brands host nearly 30 social 
media sites and seven mobile websites and offer 
a variety of interactive contact, such as eCoupon 
support, to consumers. 

Business Expansion
Acquisitions have played a transformative role in 
our growth strategy over the past decade. During 
this time, for example, Smucker has become the #1 
manufacturer of at-home retail coffee in the United 
States beginning with the acquisition of the Folgers 
brand in 2008. In fiscal 2012 we acquired Rowland 
Coffee Roasters, Inc., which included the leading 
Hispanic Café Bustelo® and Café Pilon® brands. With a 
successful integration completed during fiscal 2012, we 
are looking forward to further expanding distribution 
in key markets and leveraging the brands’ presence 
among a growing base of Hispanic consumers. 

During the year, the Company completed the  
acquisition of a majority of the North American 
foodservice coffee and hot beverage business of 
Sara Lee Corporation. This transaction added the 
market-leading liquid coffee concentrate and other 
hot beverages to our portfolio, which allows us to 
further participate in the away-from-home hot 
beverage business. Beyond these new offerings, 
this transaction has had a strategic impact on our 
foodservice business by nearly doubling its size, 
adding a direct sales force, and enhancing its ability 
to offer a full hot beverage solution to foodservice 
operators and customers. We were honored to 
welcome more than 400 employees to the Company  
as part of these two transactions.

Beyond North America, we continue to work toward 
the development of a long-term meaningful presence 
in China. New developments include the establishment 
of a Shanghai office and a minority investment in the 
privately owned Guilin Seamild Biologic Technology 
Development Co., Ltd. (“Seamild”). Our investment in 

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this family-run business, which enjoys an established 
presence in the rapidly growing oats category, will 
be an effective vehicle to learn more about Chinese 
consumers and successful go-to-market strategies 
in China.

Supply Chain Investments
We remain focused on two important investment 
projects that will help drive operational excellence 
through our supply chain. We continue to move 
forward with the consolidation of our coffee manufac-
turing operations and the expansion initiatives 
currently underway at our coffee manufacturing 
facilities in New Orleans, Louisiana. In fiscal 2013, 
a new state-of-the-art fruit spreads manufacturing 
facility is expected to become operational in Orrville, 
Ohio. Both projects will not only simplify our supply 
chain but also provide greater flexibility to support 
product innovation, improve quality, and optimize 
capacity to accommodate future growth. 

Responsible Capital Management
These significant and ongoing levels of reinvestment 
underscore the long-term approach that we take in 
our business. Certain benefits from these investments 
are readily apparent, but most will emerge over time 
and serve us well for years to come. It is particularly 
gratifying to be able to support sizable reinvestment 
initiatives while also returning value to our share-
holders. The ability to do both underscores our 
Company’s strong cash generation capabilities in 
which we deploy cash between business growth 
initiatives and shareholder return programs. During 
fiscal 2012, these programs included a 15 percent 
increase in dividends paid per share and the  
repurchase of more than four million common 
shares for approximately $305 million. 

Further focusing on our capital management 
structure, we entered the public debt market for 
the first time in Company history. In October 2011, 
we issued $750 million in 10-year notes to further 
our financial flexibility.

An Effective Combination for Growth
As one of our Basic Beliefs, Growth is defined as 
reaching for that potential whether through the 
acquisition of new brands, the development of new 
products and new markets, the discovery of new 

management or manufacturing capabilities, or the 
personal growth and development of our people 
and their ideas. We know from experience that 
when we combine our unique culture with our 
strategy and our ability to implement, meaningful 
growth will be the result. Over the past decade, 
this combination has enabled Smucker to evolve 
from a fruit spreads-focused company with sales of 
$650 million into a broader business with multiple 
iconic brands, approaching sales of $6 billion. Going 
forward, we believe this same combination of culture, 
strategy, and implementation will continue to 
successfully evolve our business to ever-higher levels 
of performance. In the process, we will continue to 
fulfill Our Purpose – helping to bring families together 
to share memorable meals and moments. 

Looking ahead to fiscal 2013, our focus will be on 
further enhancing long-term shareholder value by:
  A focus on innovation, with plans to significantly 
increase the number of new product introductions 
as compared to last year

  Optimizing pricing, with an increased emphasis 
on opening price point offerings for value- 
conscious consumers

  Realizing synergies from our supply chain  
optimization projects and recent acquisitions
  Continuing to evolve our sustainability initiatives, 

particularly in the area of green coffee

As we close another successful year in the  
100-plus-year history of The J. M. Smucker Company, 
we remain committed to our Basic Beliefs of Quality, 
People, Ethics, Growth, and Independence to guide 
both our strategic decisions and daily behavior. We 
believe the best is yet to come for our Company, and 
we appreciate your continued support. We extend our 
deepest gratitude to our constituents who contribute
to our success – consumers, customers, employees, 
suppliers, communities, and shareholders. 

Sincerely,

Tim Smucker  

 Richard Smucker

June 20, 2012

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Our family Of brands

Our portfolio encompasses numerous products that represent Our Vision to own and 
market food brands that hold the #1 position in their respective categories. Today, 
seven of our categories in the United States and seven of our categories in Canada 
hold #1 market share positions. Our products can be part of meals – whether 
breakfast, lunch, dinner, or snack options – throughout the day. We are honored to 
have our products be a part of your family meals and to be a staple in your pantries.

Memorable Meals and Moments

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Our family Of brands

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U.S. Retail

Coffee

In just four short years, Smucker has established a wide-ranging presence in 
the coffee marketplace – a presence that demonstrates our diverse portfolio’s 
ability to meet the unique needs of consumers by offering products in every 
segment with different blends, flavors, sizes, and convenience attributes.  
In addition to the Folgers, Millstone, and Dunkin’ Donuts® brands, we are 
pleased to have added the leading Hispanic Café Bustelo and Café Pilon 
brands in the past year.

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Our Brands

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keeping the coffee market momentum going

Sales for U.S. Retail Coffee grew 19 percent during fiscal 2012, though higher commodity 

costs resulted in only a slight increase in segment profitability. Our coffee business 

continued to capitalize on the increasing popularity of the single-serve K-Cup® portion 

packs, which is creating attractive growth opportunities for us.

these single-serve packages account for more than $1 billion in annual sales in the channels 

we participate in today and continue to command more space on retail shelves. our Folgers 

Gourmet Selections and Millstone branded k-cups are following a similar trajectory, with sales 

increasing more than 200 percent in grocery, mass, drug store, and club retail channels last year 

to approximately $180 million on an annual basis.

During fiscal 2012, we further expanded our participation in the single-serve category by signing 

an agreement with green mountain coffee roasters to include Folgers Gourmet Selections and 

Millstone brands in its new keurig Vue™ brewing system. We also introduced Folgers Instant Coffee 

Single-Serve Packets to provide consumers with another one-cup solution, and to complement the 

Folgers instant coffee line. 

the Dunkin’ Donuts brand is another growth vehicle for our retail coffee business. With annual 

retail sales in excess of $300 million today, Dunkin’ Donuts has three of the top-10 premium 

coffee Skus in measured channels; its 12-ounce original blend occupies the top slot, with sales 

nearly 2.5 times those of its closest competitor. 

We remain focused on our core Folgers roast and ground products, which participate in the 

largest segment in the category, as well as on growing the Dunkin’ Donuts and Folgers Gourmet 

Selections brands in the premium segment. in addition, the popularity of Dunkin’ Donuts seasonal 

offerings is strong, with sales doubling from fiscal 2011 to fiscal 2012.

our investment priorities include new product innovation and acquisitions that can tap into 

channels where we see growth potential, such as leveraging the Café Bustelo and Café Pilon brands 

in the growing hispanic market. We also are focused on innovation in our supply chain through 

capital investments, which have already provided savings, and by realizing efficiencies with future 

integration of acquired facilities. finally, we continue to work proactively on our strategy to balance 

cost management with the responsibilities of green coffee sustainability.

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keeping the coffee market momentum going

u.S. retail coffee

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U.S. Retail

Consumer
    Foods

Our U.S. Retail Consumer Foods segment encompasses many of the industry’s 
most iconic food brands, including category leaders such as Smucker’s fruit 
spreads and Jif peanut butter, as well as Crisco® oils, Pillsbury baking mixes and 
frostings, Eagle Brand® sweetened condensed milk, Hungry Jack® pancake mix 
and syrup, and Martha White® and White Lily® flours.

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Our Brands

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GrowinG ThrouGh ideas and innovaTion

U.S. Retail Consumer Foods grew net sales seven percent during fiscal 2012 in the face of 

volume and competitive pressures, which resulted in a three percent decline in profitability. 

New product introductions were particularly helpful to sales growth during the year.

recent new product launches have focused on consumers’ need for convenience, such as 

Jif To Go, which added natural and chocolate silk varieties during the past year. Jif also is expanding 

into the specialty nut butter category with the launch of two chocolate hazelnut spread varieties 

in fiscal 2013. This type of product innovation has helped us increase sales by over 60 percent 

since we acquired the Jif brand in 2002.

Pillsbury is another brand that has experienced significant growth since we acquired it seven 

years ago, with its baking mixes and frosting sales increasing approximately 50 percent. recent 

product introductions have included Pink Lemonade Premium Cookie Mix, sugar Free Classic 

Yellow Premium Cake Mix and Funfetti® Cookie Pop Kit. 

several new products launched in fiscal 2012, including sugar-free Smucker’s fruit spread varieties 

with Truvia sweetener and Smucker’s Uncrustables sandwiches whole wheat offering. we also 

responded to consumer requests with the introduction of two new flavors of Smucker’s Orchard’s 

Finest® preserves – Pacific Grove orange Marmalade Medley and Lakeside raspberry Cranberry. 

during the year, we continued to make significant investments in our manufacturing facilities. 

our new orrville manufacturing facility will begin initial production this summer and should result 

in long-term cost efficiencies. in addition, capacity expansions at our Smucker’s Uncrustables 

sandwiches plant in scottsville, Kentucky, will enable us to capitalize on continued strong 

consumer demand.

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GrowinG ThrouGh ideas and innovaTion

u.s. retail Consumer Foods

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International,  
   Foodservice, and

natural foods

Our International operations include our Canadian and Mexican entities as well 
as the products we export to more than 65 countries for consumers around the 
world to enjoy. In Canada, we market many of our retail brands, including the 
#1 Bick’s® and Robin Hood® brands. Our Foodservice division markets our 
branded products to foodservice operators. The Natural Foods business includes 
R.W. Knudsen Family® and Santa Cruz Organic® juice brands, both pioneers 
in organic foods.

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Our Brands

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Realizing TRansfoRmaTional oppoRTuniTies

Our International, Foodservice, and Natural Foods segment experienced transformative 

change this year with the newly acquired Sara Lee North American foodservice away-

from-home coffee and hot beverage business. Segment net sales increased 20 percent 

and segment profit grew six percent in fiscal 2012.

The acquisition of a majority of the north american foodservice coffee and hot beverage business 

of sara lee Corporation enables us to participate in the liquid coffee business, which is consistent 

with our desire to compete in all forms of coffee. given the importance of coffee to foodservice 

operators, this business enables us to offer a complete hot beverage solution to this customer base. 

The transaction also provided us with a unique opportunity to establish a multi-year innovation 

partnership with the new coffee company that will be spun off from sara lee, which will allow us 

to collaborate on new technologies in the liquid coffee category. 

The integration of the sara lee foodservice coffee and hot beverage business was accomplished in 

record time, with major systems and processes transitioned within approximately four months. 

in addition, we redesigned our foodservice sales organization and go-to-market approach. The 

resulting direct sales team will significantly enhance our customer relationships, which, in turn, 

should create new long-term growth opportunities.

Coffee also was a big story for us in Canada this year with the launch of Folgers Gourmet Selections 

K-Cups, which was the Company’s most successful Canadian new product launch in our history. 

Consistent with Our Vision of maintaining a global perspective, we entered the Chinese marketplace 

in fiscal 2012 by making a minority investment in seamild, a privately-owned manufacturer 

and marketer of oats products. as a leading retail oats brand in China, their oatmeal and oat-

based products are sold primarily under the Seamild brand, with distribution in retail channels 

throughout China. as a leader in the oats category, their portfolio of quality, trusted products 

aligns with Our Vision to own and market food brands that hold the #1 market position in their 

respective categories.

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International, Foodservice,   
and Natural Foods

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Sustainability and

Smucker

Create a better tomorrow by focusing on preserving our culture, ensuring 
our long-term economic viability, limiting our environmental impact, 
and being socially responsible. 

Our Sustainability Strategy succinctly states what we consider to be an 
inherent part of who we are as a Company and how we operate as a business. 
Since our founding in 1897, we have believed in doing the right things and 
doing things right. Today, this belief is manifested by such initiatives as working 
toward a set of five-year sustainability goals, participating in the Carbon 
Disclosure Project, leveraging our green coffee sustainability strategy, 
investing in supply chain efficiencies, and supporting the Boys & Girls 
Clubs of America, to name just a few. We invite all our constituents to read 
about these and other initiatives in our 2012 Corporate Responsibility Report 
available at smuckers.com.

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PeanuT BuTTer BlOSSOmS

creamy almOnd candy

grilled TOmaTO and  
BaSil BruScheTTa

Turkey Salad wiTh  
Orange PeanuT dreSSing

PeanuT BuTTer jalaPeÑO POPPerS

Berry yOgurT BreakfaST BOwlS

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Creamy almOnd Candy
PREP TIME: 10 MIN 
  MAkES: 3 1/4 POUNDS

PeanuT buTTer blOSSOmS

PREP TIME: 30 MIN 

  COOk TIME: 10 MIN 

  MAkES: 4 DOZEN COOkIES

•  1 1/2 pounds vanilla-flavored  

candy coating*

•  1 (14 oz.) can Eagle Brand® Sweetened 

• 1/8 teaspoon salt
• 1 teaspoon almond extract
•  3 cups (about 1 pound) whole almonds, 

Condensed Milk

dirECTionS 

toasted**

1.  MELT candy coating, sweetened condensed milk and salt in a heavy saucepan  

over low heat. Remove from heat. Stir in almond extract and then almonds.

2.  SPREAD evenly onto wax-paper-lined 15 x 10-inch jellyroll pan. Chill 2 hours or  

until firm.

3.  TURN onto cutting board. Peel off paper; cut into triangles or squares.  

Store leftovers tightly covered at room temperature.

MiCroWAVE METHod

1.  COMBINE candy coating, sweetened condensed milk and salt in 2-quart glass  

measuring cup. Microwave on HIGH (100% power) 3 to 5 minutes, stirring after each  
1 1/2 minutes. Stir until smooth. Proceed as above. 

•  1/2 cup Crisco® Butter Flavor  

•  1 3/4 cups Pillsbury BEST®  

All-Vegetable Shortening

• 1/2 cup Jif® Creamy Peanut Butter
• 1/2 cup firmly packed brown sugar
• 1/2 cup granulated sugar
• 1 large egg
• 2 tablespoons milk
• 1 teaspoon vanilla extract

dirECTionS 

1. HEAT oven to 375°F.

All Purpose Flour

• 1 teaspoon baking soda
• 1/2 teaspoon salt
• Sugar
•  48 foil-wrapped milk chocolate  

pieces, unwrapped

2.  CREAM together shortening, peanut butter, brown sugar and 1/2 cup sugar. Add egg, 

milk and vanilla. Beat well.

3.  STIR together flour, baking soda and salt. Add to creamed mixture. Beat on low speed 

until stiff dough forms.

4.  SHAPE into 1-inch balls. Roll in sugar. Place 2 inches apart on ungreased cookie sheet.

TIP: *Also called confectioners’ coating. 

5. BAkE 10 to 12 minutes or until golden brown.

     ** To toast almonds, spread in single layer in heavy-bottomed skillet.  

Cook over medium heat 2 to 3 minutes, stirring frequently, until nuts  
are lightly browned. Remove from skillet immediately. Cool before using. 

6.  TOP each cookie immediately with an unwrapped chocolate piece, pressing down 

firmly so that cookie cracks around edge.

©/® The J.  M. Smucker Company

©/® The J.  M. Smucker Company
Pillsbury BEST is a trademark of The Pillsbury Company, LLC, used under license.

Turkey Salad wiTh  
Orange PeanuT dreSSing

PreP TIMe: 30 MIn 

  MakeS: 5 (1/2 CUP) ServInGS

Orange Peanut Dressing
•  1 (10.25 oz.) jar Smucker’s® Low Sugar™ 

Reduced Sugar Sweet Orange 
Marmalade (1 cup)

•  1/3 cup Smucker’s® Natural Chunky 

Peanut Butter, stirred

•  1/4 cup light salad dressing
•  1/4 cup low-fat sour cream
•  1/2 teaspoon curry powder

dirECTionS 

Turkey Salad
• 1 cup julienne-cut carrots
• 1/2 cup dried cranberries
•  1 pound fully cooked smoked turkey 
from deli, sliced 1/2-inch thick and  
cut into 1/2-inch cubes

•  1 cup diced Granny Smith apples
•  1 head Boston or Bibb lettuce,  

with leaves separated

1.  COMBINE marmalade, peanut butter, salad dressing, sour cream and curry powder  

in a mixing bowl until well blended.

2.  ADD carrots, cranberries, turkey and apples to Orange Peanut Dressing in mixing bowl; 
stir well to combine. At this point, salad can be made ahead and held overnight  
in the refrigerator.

3.  FORM a lettuce cup using one or two lettuce leaves; place on salad plate.  

Fill with 1/2 cup turkey salad. Repeat to make 5 servings.

grilled TOmaTO and  
baSil bruSCheTTa
  COOk TIME: 5 MIN 

PREP TIME: 10 MIN 

  MAkES: 4 SERVINGS

• Crisco® Original No-Stick Cooking Spray
•  4 to 6 ripe plum tomatoes, cored, seeded 

• 1 tablespoon cider or balsamic vinegar
•  2 tablespoons Crisco® 100% extra virgin 

and diced

Olive Oil

•  2 tablespoons chopped fresh basil
• 1/2 teaspoon salt
• 1/4 teaspoon freshly ground black pepper

• 12 thin slices Italian or French bread
• Salt and pepper
• Fresh basil leaves for garnish (optional)

dirECTionS  

1.  COAT grill grate or broiler pan with no-stick cooking spray. Heat grill or broiler. 

2.  TOSS tomatoes with basil, salt, pepper, vinegar and oil in medium bowl.  

Let stand 10 minutes to blend flavors.

3.  SPRAY both sides of bread slices with no-stick cooking spray. Sprinkle with salt  

and pepper. Grill about 5 minutes, turning once, or just until bread is lightly browned 
and crisp. 

4. TOP with tomato mixture. Garnish with fresh basil leaves, if desired.

©/® The J.  M. Smucker Company

©/® The J.  M. Smucker Company

berry yOgurT breakfaST bOwlS

PREP TIME: 10 MIN 

  MAkES: 2 SERVINGS

PeanuT buTTer jalaPeÑO POPPerS
  COOk TIME: 10 MIN 
  MAkES: 35 POPPERS

PREP TIME: 30 MIN 

• 1 medium banana, sliced
•  1/4 cup Smucker’s® Sugar Free Red 

Raspberry Preserves

• 1/2 cup fresh red raspberries
• 1 (6 oz.) container Greek-style vanilla yogurt
• 1/2 cup lowfat granola cereal

dirECTionS 

1.  DIVIDE banana slices evenly into two serving dishes. Stir preserves in small bowl until 

smooth. Fold in raspberries to coat. Spoon evenly over bananas.

•  5 fresh jalapeño peppers, seeded and 

chopped

• 1 cup shredded Monterey Jack cheese
• 1/3 cup Jif® Creamy Peanut Butter
•  2 tablespoons Crosse & Blackwell®  

Major Grey’s Chutney

• 1/2 teaspoon Cajun seasoning

• 2 eggs, beaten
•  1/2 cup Pillsbury BEST® All Purpose Flour
• 1 cup plain panko breadcrumbs
• Crisco® Pure Peanut Oil
• Salt, to taste
• 1 cup sour cream
• 3 tablespoons minced fresh chives

2.  STIR yogurt until smooth. Spoon evenly over raspberry mixture. Sprinkle with granola. 

dirECTionS

Serve immediately.

1.  STIR jalapeños, cheese, peanut butter, chutney and Cajun seasoning in medium bowl 

until blended. Shape into 1/2-inch round balls.

2.  PLACE egg, flour and breadcrumbs into three separate small bowls. Coat each ball in 

flour, then egg and breadcrumbs. Chill on baking sheet 1 hour.

3.  HEAT 2 inches oil to 350°F in a 6-quart saucepan. Fry poppers 1 1/2 to 2 minutes 

each or until golden brown. Drain on paper towel. Season with salt.

4.  COMBINE sour cream and chives. Serve with poppers.

©/® The J.  M. Smucker Company

©/® The J.  M. Smucker Company
Pillsbury BEST is a trademark of The Pillsbury Company, LLC, used under license. 

36560_Card.indd   2

6/25/12   12:40 PM

2012    FinAnCiAl Review

Five-Year SummarY oF Selected Financial data

The following table presents selected financial data for each of the five years in the period ended April 30, 2012. The selected financial 
data was derived from the consolidated financial statements and should be read in conjunction with the “Results of Operations” and 
“Financial Condition” sections of “Management’s Discussion and Analysis” and the consolidated financial statements and notes thereto.

(Dollars in thousands, except per share data) 
Statements of Income:
  Net sales 
  Gross profit 
    % of net sales 
  Operating income 
    % of net sales 
  Net income 

Financial Position:
  Cash and cash equivalents 
  Total assets 
  Total debt 
  Shareholders’ equity 

Statements of Cash Flows:
  Net cash provided by operating activities 
  Capital expenditures 
  Quarterly dividends paid 
  Purchase of treasury shares 

Share Data:
  Weighted-average shares outstanding 
  Weighted-average shares outstanding –  
    assuming dilution 
  Dividends declared per common share 

Earnings per Common Share:
  Net income 
  Net income – assuming dilution 

Year Ended April 30,

2012 

2011 

2010 

2009 

2008

$ 5,525,782 
$ 1,845,223 

$ 4,825,743 
$ 1,798,517 

$ 4,605,289 
$ 1,786,690 

$ 3,757,933 
$ 1,251,429 

$ 2,524,774
$  782,164

33.4% 

37.3% 

38.8% 

33.3% 

31.0%

$  778,283 

$  784,272 

$  790,909 

$  452,275 

$  284,559

14.1% 

16.3% 

17.2% 

12.0% 

11.3%

$  459,744 

$  479,482 

$  494,138 

$  265,953 

$  170,379

$  229,708 
 9,115,226 
 2,070,543 
 5,163,386 

$   319,845 
 8,324,585 
 1,304,039 
 5,292,363 

$  283,570 
 7,974,853 
  910,000 
 5,326,320 

$  456,693 
 8,192,161 
 1,536,726 
 4,939,931 

$  171,541
 3,129,881
  789,684
 1,799,853

$  730,929 
  274,244 
  213,667 
  315,780 

$  391,562 
  180,080 
  194,024 
  389,135 

$  713,478 
  136,983 
  166,224 
5,569 

$  446,993 
  108,907 
  110,668 
4,025 

$  182,918
  76,430
  68,074
  152,521

 113,263,951 

 118,165,751 

 118,951,434 

  85,448,592 

  56,641,810

 113,313,567 
1.92 
$ 

 118,276,086 
1.68 
$ 

 119,081,445 
1.45 

$ 

  85,547,530 
6.31 

$ 

  56,873,492
1.22
$ 

$ 

4.06 
4.06 

$ 

4.06 
4.05 

$ 

4.15 
4.15 

$ 

3.11 
3.11 

$ 

3.01
3.00

Non-GAAP Measures: (1)
  Gross profit excluding special project costs 
    % of net sales 
  Operating income excluding special project costs 
    % of net sales 
  Income and income per common share  
    excluding special project costs:
      Income 
      Income per common share – assuming dilution 

$ 1,888,385 

$ 1,852,606 

$ 1,790,560 

$ 1,251,429 

$  783,674

34.2% 

38.4% 

38.9% 

33.3% 

31.0%

$  893,938 

$  897,423 

$  830,312 

$  535,170 

$  297,273

16.2% 

18.6% 

18.0% 

14.2% 

11.8%

$  535,579 
4.73 
$ 

$  555,133 
4.69 
$ 

$  520,782 
4.37 
$ 

$  321,617 
3.76 
$ 

$  178,881
3.15
$ 

(1) Refer to “Non-GAAP Measures” located on page 32 in the “Management’s Discussion and Analysis” section for a reconciliation to the comparable GAAP financial measure.

NET SALES
(Dollars in billions)

$5.5

$4.6

$4.8

$3.8

$2.5

NON-GAAP
INCOME PER COMMON SHARE –
ASSUMING DILUTION

$4.69

$4.73

$4.37

$3.76

$3.15

ASSETS
(Dollars in billions)

$8.2

$8.0

$9.1

$8.3

$3.1

2008

2009

2010

2011

2012

2008

2009

2010

2011

2012

2008

2009

2010

2011

2012

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  21

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
SummarY oF QuarterlY reSultS oF operationS
The J. M. Smucker Company

The following is a summary of unaudited quarterly results of operations for the years ended April 30, 2012 and 2011.

(Dollars in thousands, except per share data) 

Quarter Ended 

Net Income per 
Common Share – 
Net Sales  Gross Profit  Net Income   Common Share   Assuming Dilution

  Net Income per  

2012   

2011   

July 31, 2011  $1,188,883 
1,513,905 
1,467,641 
1,355,353 

October 31, 2011 
January 31, 2012 
April 30, 2012 

July 31, 2010  $1,047,312 
1,278,913 
1,312,351 
1,187,167 

October 31, 2010 
January 31, 2011 
April 30, 2011 

$431,084 
498,669 
465,685 
449,785 

$408,435 
494,670 
474,414 
420,998 

$111,523 
127,247 
116,844 
104,130 

$102,881 
149,726 
131,995 
94,880 

$0.98 
1.12 
1.03 
0.93 

$0.86 
1.25 
1.12 
0.82 

$0.98
1.12
1.03
0.93

$0.86
1.25
1.11
0.82

Annual net income per common share may not equal the sum of the individual quarters due to differences in the average number 
of shares outstanding during the respective periods.

Stock price data

The Company’s common shares are listed on the New York Stock Exchange – ticker symbol SJM. The table below presents the  
high and low market prices for the shares and the quarterly dividends declared. There were approximately 284,900 shareholders  
as of June 15, 2012, of which approximately 51,800 were registered holders of common shares.

2012   

2011   

Quarter Ended 

July 31, 2011 
October 31, 2011 
January 31, 2012 
April 30, 2012 

July 31, 2010 
October 31, 2010 
January 31, 2011 
April 30, 2011 

High 

$80.26 
78.62 
81.40 
81.97 

$63.75 
64.55 
66.28 
75.46 

Low 

$73.76 
66.43 
71.24 
70.50 

$53.27 
57.20 
60.46 
61.16 

Dividends

$0.48
0.48
0.48
0.48

$0.40
0.40
 0.44
0.44

2 2  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
         
         
         
         
         
 
 
 
 
 
         
         
         
         
         
         
compariSon oF Five-Year cumulative  
total Shareholder return
The J. M. Smucker Company

Among The J. M. Smucker Company, the S&P 500 Index, and the S&P Packaged Foods & Meats Index

$250

$200

$150

$100

$50

$0

4/07 

4/08 

4/09 

4/10 

4/11 

4/12

The J. M. Smucker Company

S&P 500

S&P Packaged Foods & Meats

April 30,

The J. M. Smucker Company 
S&P 500 
S&P Packaged Foods & Meats 

2007 

$100.00 
100.00 
100.00 

2008 

$91.39 
95.32 
98.19 

2009 

$81.44 
61.66 
77.72 

2010 

2011 

2012

$129.79 
85.61 
108.80 

$163.91 
100.36 
126.50 

$178.21
105.13
143.03

The above graph compares the cumulative total shareholder return for the five years ended April 30, 2012, for the Company’s 
common shares, the S&P 500 Index, and the S&P Packaged Foods & Meats Index. These figures assume all dividends are reinvested 
when received and are based on $100 invested in the Company’s common shares and the referenced index funds on April 30, 2007.

Copyright© 2012 Standard & Poor’s, a division of The McGraw-Hill Companies Inc. All rights reserved.
www.researchdatagroup.com/S&P.htm

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  2 3

 
 
 
 
 
 
management’S diScuSSion and analYSiS
The J. M. Smucker Company

STR ATegiC  el eM enTS
The Company remains rooted in its Basic Beliefs of Quality, 
People, Ethics, Growth, and Independence, established by its 
founder and namesake, Jerome Smucker, more than a century 
ago. Today, these basic beliefs are the core of the Company’s 
unique culture and serve as a foundation for decision making 
and actions. The Company has been led by four generations of 
family leadership, having had only five chief executive officers 
in 115 years. This continuity of management and thought 
extends to the broader leadership team that embodies the values 
and embraces the business practices that have contributed to 
the Company’s consistent growth.

The Company’s strategic vision is to own and market food brands 
which hold the number one market position in their category, 
with an emphasis on North America while embracing a global 
perspective.

The Company’s strategic long-term growth objectives are to 
increase net sales by six percent and earnings per share by 
greater than eight percent annually. While the net sales con-
tribution from acquisitions will vary from year to year, the 
Company expects organic growth, including new products,  
to add three to four percent per year and acquisitions to 
 contribute the remainder over the long term.

e x eCuTiv e SuMMARy
For more than 110 years, The J. M. Smucker Company (“Company”), 
headquartered in Orrville, Ohio, has been committed to offering 
consumers products that bring families together to share 
memorable meals and moments. Today, the Company is a leading 
marketer and manufacturer of fruit spreads, retail packaged 
coffee, peanut butter, shortening and oils, ice cream toppings, 
sweetened condensed milk, and health and natural foods 
beverages in North America.

Its family of brands includes Smucker’s, Folgers, Dunkin’ 
Donuts, Jif, Crisco, Pillsbury, Eagle Brand, R.W. Knudsen Family, 
Hungry Jack, Café Bustelo, Café Pilon, White Lily, and Martha 
White in the United States, along with Robin Hood, Five Roses, 
Carnation, and Bick’s in Canada. In addition to these brands, 
the Company markets products under numerous other brands, 
including Millstone, Dickinson’s, Laura Scudder’s, Adams, 
Double Fruit (Canada), and Santa Cruz Organic.

The Company has three reportable segments: U.S. Retail Coffee, 
U.S. Retail Consumer Foods, and International, Foodservice, and 
Natural Foods. The Company’s two U.S. retail market segments 
in total comprised nearly 80 percent of the Company’s net sales 
in 2012 and represent a major portion of the strategic focus 
area for the Company – the sale of branded food products with 
leadership positions to consumers through retail outlets in 
North America. The International, Foodservice, and Natural 
Foods segment represents sales outside of the U.S. retail 
 market segments.

In both of the U.S. retail market segments, the Company’s 
 products are sold primarily to food retailers, food wholesalers, 
drug stores, club stores, mass merchandisers, discount and 
dollar stores, and military commissaries. In the International, 
Foodservice, and Natural Foods segment, the Company’s 
 products are distributed domestically and in foreign countries 
through retail channels, foodservice distributors and operators 
(e.g., restaurants, lodging, schools and universities, health care 
operators), and health and natural foods stores and distributors.

24  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

 
management’S diScuSSion and analYSiS
The J. M. Smucker Company

ReSulTS oF  ope R ATionS
On January 3, 2012, the Company completed the acquisition of  
a majority of the North American foodservice coffee and hot 
beverage business of Sara Lee Corporation (“Sara Lee foodservice 
business”) for $420.6 million. On May 16, 2011, the Company 
acquired the coffee brands and business operations of Rowland 

Coffee Roasters, Inc. (“Rowland Coffee”), a privately-held company 
headquartered in Miami, Florida, for $362.8 million. The acquisi-
tions have been accounted for as purchase business combinations, 
and the results of each business are included in the Company’s 
con solidated financial statements from the date of acquisition.

(Dollars in millions, except per share data) 
Net sales 
Gross profit 
  % of net sales 
Operating income 
  % of net sales 
Net income:
  Net income 
  Net income per common share – assuming dilution 
Gross profit excluding special project costs (1) 
  % of net sales 
Operating income excluding special project costs (1) 
  % of net sales 
Income excluding special project costs: (1)
  Income 
  Income per common share – assuming dilution 

Year Ended April 30,

 2012 
$5,525.8  
$1,845.2  

2011 
  $4,825.7  
$1,798.5  

33.4% 

 37.3% 

$    778.3  

$    784.3  

14.1% 

 16.3% 

2010 
$4,605.3  
$1,786.7  
 38.8%
$     790.9  
 17.2%

$     459.7  
  4.06  
$ 
$1,888.4  

$    479.5  
$ 
   4.05  
$1,852.6  

34.2% 

 38.4% 

$     893.9  

$     897.4  

 16.2% 

 18.6% 

$     494.1  
$ 
   4.15  
$1,790.6  
 38.9%
$    830.3  
 18.0%

$     535.6  
    4.73  
$ 

$   555.1  
  4.69  
$ 

$    520.8  
  4.37  
$ 

2012 
% Increase 
(Decrease) 

2011 
% Increase 
(Decrease)

 15% 
3% 

5%
1%

 (1)% 

 (1)%

 (4)% 
 —% 
2% 

 —% 

 (4)% 
 1% 

 (3)%
 (2)%
3%

8%

7%
7% 

(1) Refer to “Non-GAAP Measures” located on page 32 in the “Management’s Discussion and Analysis” section for a reconciliation to the comparable GAAP financial measure.

Summary of 2012
Net sales in 2012 increased 15 percent, compared to 2011,  
as the impact of price increases and the contribution from 
acquisitions more than offset a five percent decline in volume. 
While the net effect of price increases more than offset overall 
higher raw material costs, the decrease in volume, along with 
increased selling and general and administrative expenses, 
resulted in a one percent decline in operating income for 2012, 
compared to 2011. Excluding restructuring and merger and 
integration costs (“special project costs”), operating margin 
declined to 16.2 percent from 18.6 percent in 2011. GAAP and 
non-GAAP results include the impact of an $11.3 million loss 
on divestiture in 2012 and a noncash impairment charge of 
$17.2 million in 2011, both related to the Europe’s Best frozen 
fruit and vegetable business, which was sold in October 2011. 
The Company’s net income per diluted share was flat in 2012, 
compared to 2011, and increased one percent excluding special 
project costs, reflecting the benefit of a decrease in weighted-
average common shares outstanding as a result of the Company’s 
share repurchase activity during 2012 and the second half  
of 2011.

Summary of 2011
Net sales in 2011 increased five percent, compared to 2010, 
primarily due to price increases. Sales mix and the impact of 
foreign exchange also contributed to more than offset the 
impact of the potato products divestiture in March 2010 and  
a one percent decline in volume. While the net effect of price 
increases more than offset overall higher raw material costs, 
increased special project costs and impairment charges 
resulted in a one percent decline in operating income. Excluding 
special project costs, operating income increased eight percent 
for 2011, compared to 2010. The Company’s net income per 
diluted share decreased two percent, yet increased seven 
percent excluding special project costs, for 2011,  compared  
to 2010.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  2 5

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net Sales
2012 Compared to 2011

(Dollars in millions) 
Net sales 
Adjust for certain  
  noncomparable items:
    Acquisitions 
    Divestiture 
    Foreign exchange 
Net sales adjusted for the  
  noncomparable impact of 
  acquisitions, divestiture,  
  and foreign exchange 

Year Ended April 30,

Increase

2012  

2011   (Decrease)  %

$5,525.8  $4,825.7  $ 700.0  15%

(239.5) 
— 
(6.5) 

— 
(16.7) 
— 

(239.5)  (5)
16.7  —
(6.5)  —

$5,279.8  $4,809.0  $ 470.7  10%

Amounts may not add due to rounding.

Net sales for 2012 increased $700.0 million, or 15 percent, compared  
to 2011, driven primarily by the impact of higher realized prices 
and acquisitions. The Sara Lee foodservice business and Rowland 
Coffee acquisitions contributed $124.2 million and $115.3 million, 
respectively, to 2012 net sales. Excluding acquisitions, the Europe’s 
Best divestiture, and the impact of foreign exchange, net sales 
were up 10 percent in 2012, compared to 2011, and volume 
decreased five percent, driven by Crisco oils, Folgers coffee, Jif 
peanut butter, and Pillsbury flour. The volume decline resulted 
from lower consumer purchases due mostly to significantly higher 
retail prices and the competitive environment.

2011 Compared to 2010

(Dollars in millions) 
Net sales 
Adjust for certain  
  noncomparable items:
    Divestitures 
    Foreign exchange 
Net sales adjusted for the  
  noncomparable impact  
  of divestitures and  
  foreign exchange 

Amounts may not add due to rounding.

Year Ended April 30,

Increase

2011  

2010   (Decrease)  %

$4,825.7 $4,605.3  $220.5  5%

— 
(22.1) 

(40.4) 
— 

40.4  1
(22.1)  —

$4,803.7 $4,564.9  $238.8  5%

Net sales for 2011 increased $220.5 million, or five percent, 
compared to 2010, as the net impact of pricing contributed 
approximately four percent to net sales and the overall impact  
of sales mix was favorable. The impact of the potato products 
divestiture and foreign exchange was not significant. Overall  
volume decreased one percent. Volume gains were realized in  
Jif peanut butter, Crisco oils, natural foods beverages, Smucker’s 
fruit spreads, Dunkin’ Donuts packaged coffee, and Pillsbury 
frostings. Volume declines were primarily in Pillsbury flour and 
baking mixes.

2 6  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Operating Income
The following table presents the components of operating 
income as a percentage of net sales. 

Gross profit 
Selling, distribution, and  
  administrative expenses:
    Marketing  
    Advertising 
    Selling 
    Distribution 
    General and administrative 
Total selling, distribution, and  
  administrative expenses 
Amortization 
Impairment charges 
Other restructuring and merger  
  and integration costs 
Loss (gain) on divestitures 
Other operating (income)  
  expense – net 
Operating income 

Amounts may not add due to rounding.

Year Ended April 30,

2012 
33.4% 

2010

2011 
37.3%  38.8%

2.7% 
2.2 
3.3 
2.8 
5.2 

16.2% 
1.6 
0.1 

1.3 
0.2 

3.4% 
2.4 
3.3 
3.2 
5.6 

3.8%
2.8
3.3
3.3
5.9

17.9%  19.1%

1.5 
0.4 

1.2 
— 

 1.6 
0.3

0.8 
(0.3)

— 

— 
14.1%  16.3%  17.2%

0.2 

2012 Compared to 2011
Gross profit increased $46.7 million, or three percent, in 2012,  
compared to 2011, due to the contribution from acquisitions 
and lower special project costs included in cost of products sold. 
Excluding these special project costs, gross profit increased 
$35.8 million. Raw material costs were higher in 2012, compared 
to 2011, most significantly for green coffee, edible oils, peanuts, 
flour, milk, and sweetener. Higher prices in place during the 
year more than offset these higher costs, most significantly 
on peanut butter, but did not offset the overall impact of volume 
declines. Gross margin contracted from 38.4 percent in 2011 to 
34.2 percent in 2012, excluding special project costs.

Selling, distribution, and administrative expenses (“SD&A”) 
increased three percent in 2012, compared to 2011, yet decreased 
as a percentage of net sales from 17.9 percent to 16.2 percent, 
reflecting the impact of price increases on net sales. The Company’s 
total marketing expense decreased $9.3 million, or three percent, 
in 2012, compared to 2011, although the portion allocated to 
advertising increased $4.5 million during the same period.  
A portion of the marketing expense decline was redeployed  
to trade and consumer promotions during 2012, which were 
reflected as a reduction of net sales.  Selling expenses and 
general and administrative expenses increased 15 percent 
and six percent, respectively, primarily due to the Sara Lee 
foodservice business and Rowland Coffee acquisitions. 
Distribution expenses decreased one percent.

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Noncash impairment charges of $4.6 million and $17.6 million were 
recognized in 2012 and 2011, respectively. The 2012 impairment 
charge related to a regional canned milk trademark, while the 
majority of the 2011 charge resulted from the write-down to 
estimated fair value of the intangible assets of the Europe’s Best 
business. In 2012, the Company recognized an $11.3 million 
loss on the sale of Europe’s Best.  

Operating income decreased $6.0 million, or one percent, in 2012, 
compared to 2011. Special project costs increased $2.5 million 
in 2012, compared to 2011, as a decrease in restructuring costs 
due to the closure of several facilities was offset by an increase 
in integration costs related to the Sara Lee foodservice business 
and Rowland Coffee acquisitions. Excluding the impact of special 
project costs in both periods, operating income decreased from 
18.6 percent of net sales in 2011 to 16.2 percent in 2012.

2011 Compared to 2010
Gross profit increased $11.8 million in 2011, compared to 2010, 
as the increase in net sales offset the impact of overall higher 
raw material and freight costs and $50.2 million of incremental 
special project costs included in cost of products sold, consisting 
primarily of accelerated depreciation. Excluding special project 
costs, gross profit increased $62.0 million, or three percent, 
yet decreased as a percent of net sales from 38.9 percent in 2010 
to 38.4 percent in 2011. Raw material cost increases were most 
significant for green coffee, soybean oil, milk, and sugar and 
more than offset lower costs for peanuts. Price increases taken 
during the year, mostly on the Company’s coffee brands to off-
set higher green coffee costs, drove the gross profit increase in 
2011, but did not generate gross margin expansion compared to 
2010. Gross margin was also reduced by price declines in effect 
on Crisco oils during part of 2011 in response to com petitive 
dynamics, despite higher soybean oil costs. 

SD&A decreased two percent in 2011, compared to 2010, and 
decreased as a percentage of net sales from 19.1 percent to 
17.9 percent. Marketing expenses, including advertising, decreased 
eight percent in 2011, compared to 2010, which included record 
investment in print, online, and television advertisement in 
support of the Company’s largest brands. Distribution expenses 
decreased one percent in 2011, compared to 2010, related 
generally to declines in sales volume. Selling expenses increased 
three percent but remained flat as a percentage of net sales. 
General and administrative expenses increased two percent, 
primarily related to higher depreciation charges and digital 
marketing initiatives, but were lower as a percentage of net sales.

Noncash impairment charges of $17.6 million and $11.7 million 
were recognized in 2011 and 2010, respectively, resulting from 
the write-down to estimated fair value of certain of the Company’s 
intangible assets, primarily the Europe’s Best  trademark and 
customer relationship. A $12.9 million gain was recognized on the

potato products divestiture in 2010. Other operating expense –  
net of $0.6 and $10.3 million was  recognized in 2011 and 2010, 
respectively, consisting of losses on the disposition of assets.

Operating income decreased $6.6 million, or one percent,  
in 2011, compared to 2010, including an overall $73.7 million 
increase in special project costs. Excluding the impact of special 
project costs in both periods, operating income increased 
$67.1 million, or eight percent, and improved from 18.0 percent 
of net sales in 2010 to 18.6 percent in 2011. Special project 
costs were higher in 2011, compared to 2010, driven by costs 
related to the Company’s restructuring project, which were 
only slightly offset by lower integration costs.

Interest Income and Expense
Interest income decreased slightly in 2012, compared to 2011, 
due to lower investment balances. Interest expense increased 
$11.7 million  during 2012, compared to 2011, due to higher 
debt outstanding as a result of the Company’s October 2011 
public issuance of $750.0 million in Notes. The increased  
borrowing costs were somewhat offset by the benefit of the 
Company’s interest rate swap activities and higher capitalized 
interest associated with the Company’s capital expenditures. 
During the second quarter of 2012, the Company terminated  
two interest rate swaps, resulting in a net settlement gain of 
$17.7 million to be recognized over the remaining life of the 
underlying debt instruments, including $1.7 million in 2012.

Interest income was flat in 2011, compared to 2010. Interest 
expense increased $4.4 million during 2011, compared to 2010, 
due to higher average debt outstanding. The interest expense 
impact of $625.0 million of debt repayments in 2010, most of 
which were made in the second half of the year, was more than 
offset by the interest expense associated with the issuance of 
$400.0 million in 4.50 percent Senior Notes on June 15, 2010.

Income Taxes
Income taxes increased two percent in 2012, compared to 2011, 
despite a two percent decrease in income before income taxes 
during the same period. The effective tax rate increased to 
34.4 percent in 2012 from 33.1 percent in 2011, primarily due 
to decreased tax benefits related to the domestic manufacturing 
deduction and slightly higher state income taxes in 2012, 
compared to 2011. 

Income taxes increased slightly in 2011, compared to 2010, 
despite a two percent decrease in income before income taxes 
during the same period. The effective tax rate increased to  
33.1 percent in 2011 from 32.4 percent in 2010, primarily due 
to higher current and deferred state income taxes and reduced 
tax benefits associated with the Canadian operations, partially 
offset by increased tax benefits related to the domestic 
 manufacturing deduction in 2011, compared to 2010.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  27

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
Restructuring
In calendar 2010, the Company announced its plan to restructure 
its coffee, fruit spreads, and Canadian pickle and condiments 
operations as part of its ongoing efforts to enhance the long-term 
strength and profitability of its leading brands. The initiative is 
a long-term investment to optimize production capacity and 
lower the overall cost structure. It includes capital investments 
for a new state-of-the-art food manufacturing facility in Orrville, 
Ohio; consolidation of coffee production in New Orleans, Louisiana; 
and the transition of the Company’s pickle and condiments 
production to third-party manufacturers.

Upon completion, the restructuring plan will result in a reduction 
of approximately 850 full-time positions and the closing of six of 
the Company’s facilities – Memphis, Tennessee; Ste. Marie, Quebec; 
Sherman, Texas; Kansas City, Missouri; Dunnville, Ontario; and 
Delhi Township, Ontario. The Sherman, Dunnville, Delhi Township, 
and Kansas City facilities have been closed and approximately 
70 percent of the full-time positions have been reduced as of 
April 30, 2012.

During 2012, the Company increased anticipated restructuring 
costs from approximately $235.0 million to $245.0 million, 

consisting primarily of increases to employee separation and 
site preparation and equipment relocation charges. The Company 
has incurred cumulative costs of $188.8 million related to the 
initiative through April 30, 2012, including $81.1 million in 2012 
consisting primarily of $34.2 million of long-lived asset charges, 
mainly accelerated depreciation, and $20.4 million of employee 
separation costs. The majority of the remaining costs are antici-
pated to be recognized over the next two fiscal years. 

Segment Results
The Company has three reportable segments: U.S. Retail Coffee, 
U.S. Retail Consumer Foods, and International, Foodservice, 
and Natural Foods. The U.S. Retail Coffee segment primarily 
represents the domestic sales of Folgers, Dunkin’ Donuts, 
Millstone, Café Bustelo, and Café Pilon branded coffee; the U.S. 
Retail Consumer Foods segment primarily includes domestic 
sales of Smucker’s, Crisco, Jif, Pillsbury, Eagle Brand, Hungry Jack, 
and Martha White branded products; and the International, 
Foodservice, and Natural Foods segment is comprised of products 
distributed domes tically and in foreign countries through retail 
channels, foodservice distributors and operators (e.g., restaurants, 
lodging, schools and universities, health care operators), and 
health and natural foods stores and distributors.

(Dollars in millions) 
Net sales:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 
Segment profit:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 
Segment profit margin:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 

Year Ended April 30,

 2012 

2011 

2010 

 $2,297.7  
 2,094.5  
 1,133.6  

 $1,930.9  
 1,953.0  
 941.8  

 $1,700.5  
 2,004.7  
 900.1  

 $    543.0  
 393.3  
 168.6  

 $    536.1  
 406.5  
 159.6  

 $    484.0  
 407.7  
 140.4  

 23.6% 
 18.8  
 14.9  

 27.8% 
 20.8  
16.9  

 28.5%
 20.3
15.6

2012 
% Increase 
(Decrease) 

2011 
% Increase 
(Decrease)

 19% 
 7 
 20  

 1% 
 (3) 
 6  

 14% 
 (3)
 5

 11% 
 —
 14

2 8  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
U.S. Retail Coffee
Net sales for the U.S. Retail Coffee segment increased 19 percent 
in 2012, compared to 2011, including the net realization of price 
increases. The acquisition of Rowland Coffee contributed 
$99.3 million to segment net sales, representing five percentage 
points of the increase. Excluding Rowland Coffee, segment volume 
decreased eight percent. Volume declined for the Folgers brand 
in line with the overall segment, and was primarily attributed to 
consumer response to higher prices and aggressive private label 
price points by certain key retailers. Additionally, volume decreased 
five percent for Dunkin’ Donuts packaged coffee. Contributing 
to favorable sales mix in 2012, net sales of Folgers Gourmet 
Selections and Millstone K-Cups totaled $178.2 million, an 
increase of $125.2 million, compared to 2011, and represented six 
percentage points of segment net sales growth, but contributed 
only one percentage point growth to volume. Segment profit 
increased one percent in 2012, compared to 2011, despite volume 
declines, due to the Rowland Coffee acquisition, while segment 
profit margin declined to 23.6 percent from 27.8 percent in 
2011. Price increases realized during the year more than offset 
higher green coffee costs, and, along with a decrease in segment 
marketing and distribution expenses, also contributed to  
segment profit.

Net sales for the U.S. Retail Coffee segment increased 14 percent 
in 2011, compared to 2010. Price increases taken during the 
year contributed approximately 11 percent to net sales and 
more than offset a one percent volume decline. The introduction 
of Folgers Gourmet Selections and Millstone K-Cups offerings  
in the second quarter of the fiscal year added approximately 
three percent to U.S. Retail Coffee segment net sales in 2011. 
Volume decreased two percent for the Folgers brand, while 
Dunkin’ Donuts packaged coffee increased six percent in 2011, 
compared to 2010. Segment profit increased 11 percent in 2011, 
compared to 2010, as price increases realized during the year 
more than offset higher green coffee costs. Segment marketing 
expenses decreased 17 percent in 2011, compared to 2010, as 
advertising was at more typical levels in 2011 and incremental 
investments were made in 2010. Segment profit margin 
declined to 27.8 percent in 2011 from 28.5 percent in 2010.

U.S. Retail Consumer Foods
The U.S. Retail Consumer Foods segment net sales increased 
seven percent in 2012, compared to 2011, as the impact of price 
increases more than offset a six percent decline in segment 
volume. Jif peanut butter net sales increased 16 percent in 2012, 
compared to 2011, reflecting price increases taken over the past 
year, somewhat offset by a six percent volume decline. The overall 
decline in peanut butter volume was due to consumer response 
to significantly higher retail prices, lost peanut butter distribution 
with a key retailer during the year, and competitive activity. 
Smucker’s fruit spreads net sales increased one percent and  
volume was down four percent during the same period, primarily 
due to competitive activity, as well as fewer cross-promotional 
activities with peanut butter. Crisco brand net sales, including the 
realization of higher prices, increased five percent, while volume 
was down 15 percent as the brand experienced substantial price 
competition with private label offerings by certain retailers. 
For the same period, net sales for the Pillsbury brand increased 
nine percent and volume was flat, as declines in flour were off-
set by increases in baking mixes. Canned milk net sales increased 
three percent and volume decreased four percent during 2012, 
compared to 2011. U.S. Retail Consumer Foods segment profit 
decreased three percent in 2012, compared to 2011, primarily 
due to an impairment charge of approximately $4.6 million related 
to a regional canned milk trademark and higher segment distri-
bution and selling expenses. Price increases taken during 2012, 
most notably on peanut butter, essentially offset both higher 
commodity costs and the volume decline.  Segment profit margin 
was 18.8 percent in 2012, compared to 20.8 percent in 2011. 

Net sales and volume for the U.S. Retail Consumer Foods 
 segment decreased three percent in 2011, compared to 2010. 
Net sales and volume decreased one percent for the same 
period excluding potato products. Net sales included the impact 
of a peanut butter price reduction of five percent taken at the 
beginning of the fiscal year as well as Crisco oil price declines 
in effect during much of the year. Volume gains were realized 
in Jif peanut butter, Crisco oils, Smucker’s fruit spreads, and 
Hungry Jack pancake mixes and syrups, offset by declines in 
Pillsbury flour and baking mixes. The declines in Pillsbury flour 
and baking mixes were the result of planned reductions in 
lower-margin products and a competitive and promotional 
environment during most of the year. Regional baking brands 
and canned milk were also down. While segment profit in 2011 
was flat compared to 2010, segment profit margin improved 
from 20.3 percent to 20.8 percent, as decreases in supply chain 
costs and marketing expenses in 2011 more than offset  
the gain of approximately $12.9 million on divested potato 
products included in 2010.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  2 9

ManageMent’s Discussion anD analysisThe J. M. Smucker CompanyInternational, Foodservice, and Natural Foods
Net sales for the International, Foodservice, and Natural Foods 
segment increased 20 percent in 2012, compared to 2011. The 
acquisition of the Sara Lee foodservice business contributed 
$124.2 million to segment net sales, while Rowland Coffee 
contributed $16.0 million. In total, the impact of the acquisitions 
represented 15 percentage points of the increase in segment net 
sales. Excluding the impact of acquisitions, the Europe’s Best 
divestiture in Canada, and foreign exchange, segment net sales 
increased seven percent compared to the same period last year 
and volume declined two percent. International, Foodservice, and 
Natural Foods segment profit increased six percent, but declined 
to 14.9 percent of net sales in 2012 from 16.9 percent of net sales 
in 2011, partially reflecting the acquisition of the lower-margin 
Sara Lee foodservice business. An $11.3 million loss was recognized 
on the Europe’s Best divestiture in 2012, while a $17.2 million 
noncash impairment charge related to Europe’s Best intangible 
assets was recognized in 2011.

On March 26, 2012, the Company acquired a 25 percent equity 
interest in Guilin Seamild Biologic Technology Development Co., 
Ltd. (“Seamild”), a privately-owned manufacturer and marketer 
of oats products headquartered in Guilin in the Guangxi province 
of China, for $35.9 million. Seamild is accounted for as an equity 
method investment. It did not have a material impact on the 
Company’s or segment’s results of operations for the year ended 
April 30, 2012, and is not expected to materially impact the 
results of operations in 2013.

Net sales and volume for the International, Foodservice, and 
Natural Foods segment increased five percent and two percent, 
respectively, for 2011, compared to 2010. Excluding foreign 
exchange, net sales increased two percent compared to the 
same period in 2010. International, Foodservice, and Natural 
Foods segment profit increased 14 percent and improved to 
16.9 percent of net sales in 2011 from 15.6 percent of net sales 
in 2010. An impairment charge of $17.2 million related to 
Europe’s Best intangible assets was recorded in 2011, compared 
to $7.3 million in 2010. The incremental impairment charge of 
$9.9 million reduced segment profit margin by 1.1 percentage 
points. However, segment profit in 2011 benefited from lower 
supply chain costs and favorable sales mix, primarily driven by 
Folgers coffee, which more than offset the impact of the higher 
impairment charge.

FinAn CiAl C ondi Tion
Liquidity

(Dollars in millions) 
Net cash provided by  
  operating activities 
Net cash used for investing  
  activities 
Net cash provided by (used for)  
  financing activities 

Net cash provided by  
  operating activities 
Additions to property, plant,  
  and equipment 

Year Ended April 30,

2012 

2011 

2010

$      730.9  $ 391.6  $ 713.5

(1,035.9) 

(192.9) 

(104.4)

219.6 

(170.4) 

(788.5)

$     730.9  $ 391.6  $ 713.5

(274.2) 

(180.1) 

(137.0)

Free cash flow 

$     456.7  $ 211.5  $ 576.5

Amounts may not add due to rounding.

The Company’s principal source of funds is cash generated 
from operations, supplemented by borrowings against the 
Company’s revolving credit facility. Total cash and cash 
equivalents decreased to $229.7 million at April 30, 2012, 
compared to $319.8 million at April 30, 2011.

The Company typically expects a significant use of cash to fund 
working capital requirements during the first half of each fiscal 
year, primarily due to seasonal fruit procurement, the buildup 
of inventories to support the Fall Bake and Holiday period, and 
the additional increase of coffee inventory in advance of the 
Atlantic hurricane season. The Company expects cash provided 
by operations in the second half of its fiscal year to significantly 
exceed the amount in the first half of the year, upon completion 
of the Company’s Fall Bake and Holiday period.

Cash provided by operating activities was $730.9 million,  
$391.6 million, and $713.5 million in 2012, 2011, and 2010, 
respectively. The increase in cash provided by operating activities 
in 2012, compared to 2011, was primarily related to a decrease 
in working capital requirements due to lower inventory levels 
and a decrease in income tax payments. Additionally, as the 
Easter holiday occurred later in 2011, more of the collection 
cycle occurred during the first quarter of 2012 than it did during 
2011. This increase to cash from operations related to receivables 
was partially offset by the Sara Lee foodservice business and 
Rowland Coffee receivables and the impact of higher prices. 
The decrease in cash provided by operating activities in 2011, 
compared to 2010, was primarily related to increases in  
commodity costs on higher inventory levels, an increase in 
income tax payments, and the timing of the Easter holiday. 

3 0  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
The significant increase in commodity costs, primarily green coffee 
in the second half of 2011, was reflected in higher trade receivables 
and inventory balances, offset somewhat by the related impact 
of an increase in accounts payable in 2011, compared to 2010. 
Also contributing to the higher trade receivables was the Easter 
holiday occurring later in 2011 than in 2010 resulting in more 
of the collection cycle being deferred into the next fiscal year. 
Approximately $80.0 million of the increase in income tax pay-
ments represented a change in the timing of the payments. 

Cash used for investing activities was $1,035.9 million, 
$192.9 million, and $104.4 million in 2012, 2011, and 2010, 
respectively. Cash used for investing activities in 2012 consisted 
mainly of $737.3 million related to the Sara Lee foodservice 
business and Rowland Coffee acquisitions and a record 
$274.2 million in capital expenditures, including approximately 
$134.2 million related to expenditures associated with the 
Company’s restructuring project. The increased cash used for 
investing activities in 2011, compared to 2010, was primarily 
due to the purchase of $75.6 million of marketable securities 
in 2011 and increased capital expenditures. Cash used for 
capital expenditures increased to $180.1 million in 2011, 
compared to $137.0 million in 2010, primarily related to 
expenditures associated with the Company’s restructuring 
project and corporate headquarters expansion.

Cash provided by financing activities during 2012 was  
$219.6 million. Proceeds of $748.6 million related to the Company’s 
public debt issuance were partially offset by quarterly dividend 
payments of $213.7 million and the purchase of treasury shares 
for $315.8 million, primarily representing the repurchase of 
approximately 4.1 million common shares available under Board 
of Directors’ authorizations. Cash used for financing activities 
during 2011 was $170.4 million. The Company’s issuance of 
$400.0 million in Senior Notes was more than offset by quarterly 
dividend payments of $194.0 million and the purchase of treasury 
shares for $389.1 million, including the repurchase of approxi-
mately 5.7 million common shares. Cash used for financing 
activities during 2010 was $788.5 million, which consisted 
primarily of $625.0 million in debt repayments and $166.2 million 
in quarterly dividend payments. The increased dividend  
payments in 2011, compared to 2010, resulted from increases 
in the quarterly dividend rate during the period.

Capital Resources
The following table presents the Company’s capital structure.

(Dollars in millions) 
Current portion of long-term debt 
Long-term debt 

Total debt 
Shareholders’ equity 

Total capital 

Amounts may not add due to rounding.

April 30,

2012 
$   50.0 
2,020.5 

$2,070.5 
5,163.4 

$ 

2011
  —
1,304.0

$1,304.0
5,292.4

$7,233.9 

$6,596.4

On October 18, 2011, the Company completed a public offering 
of $750.0 million in aggregate principal amount of 3.50 percent 
Notes due October 15, 2021. The Company received proceeds 
of approximately $748.6 million, net of an offering discount of 
$1.4 million. The 3.50 percent Notes may be redeemed at any 
time prior to maturity, at the option of the Company. The Notes 
are senior unsecured obligations and rank equally with the 
Company’s other unsecured and unsubordinated debt and are 
guaranteed fully and unconditionally, on a joint and several basis, 
by J. M. Smucker LLC and The Folgers Coffee Company, two of the 
Company’s 100 percent wholly-owned subsidiaries. A portion 
of the proceeds was used to fund the Sara Lee foodservice 
business acquisition and for the repayment of borrowings 
outstanding under the Company’s revolving credit facility, 
resulting from funding the Rowland Coffee acquisition. The 
remainder of the proceeds was used for general corporate 
purposes, including share repurchases.

On July 29, 2011, the Company entered into a second amended 
and restated credit agreement with a group of 10 banks, which 
provides for an unsecured revolving credit line of $1.0 billion and 
matures July 29, 2016. At April 30, 2012, the Company did not 
have a balance outstanding under the revolving credit facility.

During 2012, the Company repurchased approximately 4.1 million 
common shares, including 3.5 million under Rule 10b5-1 trading 
plans, for $305.3 million. At April 30, 2012, approximately  
3.9 million common shares remain available for repurchase 
under the Board of Directors’ most recent authorization. 
There is no guarantee as to the exact number of shares that 
will be repurchased or when such purchases may occur.

Cash requirements for 2013 will include capital expenditures  
of approximately $210.0 million to $220.0 million, including 
amounts related to the restructuring program, quarterly 
dividend  payments of almost $215.0 million based on current 
rates and common shares outstanding, interest and principal 
payments on debt obligations of approximately $100.0 million 
and $50.0 million, respectively, and contributions to the 
defined benefit pension plans of approximately $32.0 million for 
the year, including $20.0 million of lump-sum cash settlements. 
Absent any further acquisitions or other significant investments, 
the Company believes that cash on hand,  combined with cash 
provided by operations and borrowings available under its credit 
facility, will be sufficient to meet cash requirements for the 
next 12 months, including capital expenditures, the payment of 
quarterly dividends, interest and principal on debt outstanding, 
and pension contributions.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  31

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
 
 
 
 
 
 
 
non - g A Ap Me A SuReS 
The Company uses non-GAAP measures including net sales 
excluding acquisitions, divestitures, and foreign exchange rate 
impact; gross profit, operating income, income, and income 
per diluted share, excluding special project costs; and free cash 
flow as key measures for purposes of evaluating performance 
internally. These non-GAAP measures are not intended to 
replace the presentation of financial results in accordance  
with U.S. generally accepted accounting principles (“GAAP”). 

Rather, the presentation of these non-GAAP measures 
 supplements other metrics used by management to internally 
evaluate its businesses and facilitate the comparison of  
past and present operations. These non-GAAP measures may 
not be comparable to similar measures used by other com-
panies and may exclude certain nondiscretionary expenses 
and cash payments. The  following table reconciles certain 
non-GAAP financial  measures to the comparable GAAP  
financial measure.

Year Ended April 30,

(Dollars in thousands, except per share data) 

2012 

2011  

2010  

2009  

2008

Reconciliation to gross profit:
  Gross profit 
  Cost of products sold – restructuring 
  Cost of products sold – merger and integration 

$1,845,223 
38,552 
4,610 

$1,798,517 
54,089 
— 

$1,786,690 
3,870 
— 

$1,251,429 
— 
— 

$782,164
1,510
—

  Gross profit excluding special project costs 

$1,888,385 

$1,852,606 

$1,790,560 

$1,251,429 

$783,674

Reconciliation to operating income:
  Operating income 
  Cost of products sold – restructuring 
  Cost of products sold – merger and integration 
  Other restructuring costs 
  Other merger and integration costs 

$    778,283 
38,552 
4,610 
42,589 
29,904 

$  784,272 
54,089 
— 
47,868 
11,194 

$  790,909 
3,870 
— 
1,841 
33,692 

$    452,275 
— 
— 
10,229 
72,666 

$284,559
1,510
—
3,237
7,967

  Operating income excluding special project costs 

$    893,938 

$  897,423 

$  830,312 

$   535,170 

$ 297,273

Reconciliation to net income:
  Net income 
  Income taxes 
  Cost of products sold – restructuring 
  Cost of products sold – merger and integration 
  Other restructuring costs 
  Other merger and integration costs 

  Income before income taxes excluding  
    special project costs 
  Income taxes, as adjusted 

  Income excluding special project costs 
  Weighted-average shares – assuming dilution 
  Income per common share excluding special 
    project costs – assuming dilution 

$    459,744 
241,414 
38,552 
4,610 
42,589 
29,904 

$  479,482 
237,682 
54,089 
— 
47,868 
11,194 

$  494,138 
236,615 
3,870 
— 
1,841 
33,692 

$    265,953 
130,112 
— 
— 
10,229 
72,666 

$170,379
84,409
1,510
—
3,237
7,967

$    816,813 
281,234 

$  830,315 
275,182 

$  770,156 
249,374 

$    535,579 
113,313,567 

$  555,133 
118,276,086 

$  520,782 
119,081,445 

$   478,960 
157,343 

$   321,617 
85,547,530 

$ 267,502
88,621

$178,881
56,873,492

$ 

        4.73 

$ 

   4.69 

$ 

   4.37 

$ 

       3.76 

$ 

    3.15

3 2  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
 
 
oFF- BAl An Ce Shee T ARR AngeM enTS And   
C onTR ACTuAl oB lig ATionS
The Company does not have off-balance sheet arrangements, 
financings, or other relationships with unconsolidated entities or 
other persons, also known as variable interest entities. Transactions 
with related parties are in the ordinary course of business, con-
ducted at an arm’s length basis, and not material to the Company’s 
results of operations, financial condition, or cash flows.

The following table summarizes the Company’s contractual 
obligations at April 30, 2012.

Less  
One  
Than   to Three  
Years  

Total   One Year  

Three  
to Five  
Years  

More 
Than 
Five 
Years

$2,070.5  $  50.0  $150.0  $136.5  $1,734.0

749.6 

97.6 

183.7 

169.0 

299.3

89.3 

22.4 

34.5 

21.5 

10.9

1,301.8  1,111.3 

190.5 

— 

—

295.9 

— 

4.0 

— 

291.9

(Dollars in millions)  
Long-term debt  
  obligations 
Interest  
  payments 
Operating lease  
  obligations 
Purchase  
  obligations 
Other noncurrent  
  liabilities 

Total   

$4,507.1  $1,281.3  $ 562.7  $327.0 $2,336.1

Purchase obligations in the above table include agreements to 
purchase goods or services that are enforceable and legally binding 
on the Company. Included in this category are certain obligations 
related to normal, ongoing purchase obligations in which the 
Company has guaranteed payment to ensure availability of raw 
materials and packaging supplies. The Company expects to receive 
consideration for these purchase obligations in the form of mate-
rials. The purchase obligations in the above table do not represent 
the entire anticipated purchases in the future, but represent only 
those items for which the Company is contractually obligated. 
Other noncurrent liabilities in the above table exclude the 
liability for unrecognized tax benefits and tax-related net interest 
and penalties of approximately $25.7 million under Financial 
Accounting Standards Board Accounting Standards Codification 
740, Income Taxes, since the Company is unable to reasonably 
estimate the timing of cash settlements with the respective 
taxing authorities.

CRiTiCAl ACCounTing eST iMATeS A nd p oliCieS
The preparation of financial statements in conformity with GAAP 
requires management to make estimates and assumptions 
that in certain circumstances affect amounts reported in the 
accompanying consolidated financial statements. In preparing 
these financial statements, management has made its best 
estimates and judgments of certain amounts included in the 
financial statements, giving due consideration to materiality. 
The Company does not believe there is a great likelihood that 

materially different amounts would be reported under different 
conditions or using different assumptions related to the 
accounting policies described below. However, application of 
these accounting policies involves the exercise of judgment 
and use of assumptions as to future uncertainties and, as a 
result, actual results could differ from these estimates.

Revenue Recognition: The Company recognizes revenue when 
all of the following criteria have been met: a valid customer 
order with a determinable price has been received; the product 
has been shipped and title has transferred to the customer; 
there is no further significant obligation to assist in the  
resale of the product; and collectibility is reasonably assured.  
A provision for estimated returns and allowances is recognized 
as a reduction of sales at the time revenue is recognized.

Trade Marketing and Merchandising Programs: In order to 
support the Company’s products, various promotional activities 
are conducted through retail trade, distributors, or directly with 
consumers, including in-store display and product placement 
programs, feature price discounts, coupons, and other similar 
activities. The Company regularly reviews and revises, when it 
deems necessary, estimates of costs to the Company for these 
promotional programs based on estimates of what will be redeemed 
by retail trade, distributors, or consumers. These  estimates are 
made using various techniques including his torical data on 
performance of similar promotional programs. Differences 
between estimated expenditures and actual  performance are 
recognized as a change in management’s  estimate in a  subsequent 
period. As the Company’s total  promotional expenditures, including 
amounts classified as a reduction of net sales, represented 
approximately 23 percent of net sales in 2012, the possibility 
exists of materially different reported results if factors such  
as the level and success of the promotional  programs or other 
conditions differ from expectations.

Income Taxes: The future tax benefit arising from the net 
deductible temporary differences and tax carryforwards is 
approximately $154.1 million and $116.9 million at April 30, 
2012 and 2011, respectively. Management believes that the 
Company’s earnings during the periods when the temporary 
differences become deductible will be sufficient to realize the 
related future income tax benefits. For those jurisdictions 
where the expiration date of tax carryforwards or the projected 
operating results of the Company indicate that realization is 
not likely, a valuation allowance has been provided.

In assessing the need for a valuation allowance, the Company 
estimates future taxable income, considering the viability of 
ongoing tax planning strategies and the probable recognition 
of future tax deductions and loss carryforwards. Valuation 
allowances related to deferred tax assets can be affected by 
changes in tax laws, statutory tax rates, and projected future 
taxable income levels. Changes in estimated realization of 
deferred tax assets would result in an adjustment to income  
in the period in which that determination is made.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  3 3

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
In the ordinary course of business, the Company is exposed  
to uncertainties related to tax filing positions and periodically 
assesses these tax positions for all tax years that remain subject 
to examination, based upon the latest information available. For 
uncertain tax positions, the Company has recognized a liability 
for unrecognized tax benefits, including any applicable interest 
and penalty charges.

Long-Lived Assets: Long-lived assets, except goodwill and 
indefinite-lived intangible assets, are reviewed for impairment 
whenever events or changes in circumstances indicate that 
the carrying amount of the asset may not be recoverable. 
Recoverability of assets to be held and used is measured by a 
comparison of the carrying amount of the assets to future net 
cash flows estimated to be generated by such assets. If such assets 
are considered to be impaired, the impairment to be  recognized 
is the amount by which the carrying amount of the assets exceeds 
the estimated fair value of the assets. However, determining fair 
value is subject to estimates of both cash flows and discount 
rates and different estimates could yield different results. There 
are no events or changes in circumstances of which management 
is aware that indicate the  carrying value of the Company’s long-
lived assets may not be recoverable at April 30, 2012.

Goodwill and Other Indefinite-Lived Intangible Assets: The 
Company is required to test goodwill for impairment annually 
and more often if indicators of impairment exist. To test for 
goodwill impairment, the Company estimates the fair value of 
each of its reporting units using both a discounted cash flow 
valuation technique and a market-based approach. The impair-
ment test incorporates the Company’s estimates of future cash 
flows, allocations of certain assets, liabilities, and cash flows 
among reporting units, future growth rates, terminal value 
amounts, and the applicable weighted-average cost of capital 
used to discount those estimated cash flows. The estimates and 
projections used in the calculation of fair value are consistent 
with the Company’s current and long-range plans, including 
anticipated changes in market conditions, industry trends, 
growth rates, and planned capital expenditures. Changes in 
forecasted operations and other estimates and assumptions 
could impact the assessment of impairment in the future.

At April 30, 2012, goodwill totaled $3.1 billion. Goodwill is  
substantially concentrated within the U.S. Retail Coffee and U.S. 
Retail Consumer Foods segments. No goodwill impairment was 
recognized as a result of the annual evaluation performed as of 
February 1, 2012. The estimated fair value of each reporting unit was 
substantially in excess of its carrying value as of the annual test date.

The Company’s other indefinite-lived intangible assets, consisting 
entirely of trademarks, are also tested for impairment annually 
and whenever events or changes in circumstances indicate their 
carrying value may not be recoverable. To test these assets for 
impairment, the Company estimates the fair value of each asset 
based on a discounted cash flow model using various inputs, 
including projected revenues, an assumed royalty rate, and a 
discount rate. Changes in these estimates and assumptions 
could impact the assessment of impairment in the future.

3 4  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

At April 30, 2012, other indefinite-lived intangible assets totaled 
$1.8 billion. Trademarks that represent the Company’s leading, 
iconic brands comprise more than 90 percent of the total carrying 
value of its other indefinite-lived intangible assets. Each of these 
trademarks had an estimated fair value substantially in excess 
of its carrying value as of the annual test date, with the exception 
of trademarks acquired during the year ended April 30, 2012. 
Management has concluded that the risk of impairment related 
to these trademarks is remote at April 30, 2012.

Pension and Other Postretirement Benefit Plans: To determine 
the Company’s ultimate obligation under its defined benefit 
pension plans and other postretirement benefit plans, manage-
ment must estimate the future cost of benefits and attribute 
that cost to the time period during which each covered employee 
works. Various actuarial assumptions must be made in order 
to predict and measure costs and obligations many years prior 
to the settlement date, the most significant being the interest 
rates used to discount the obligations of the plans, the long-term 
rates of return on the plans’ assets, assumed pay increases, 
and the health care cost trend rates. Management, along with 
third-party actuaries and investment managers, reviews all of 
these assumptions on an ongoing basis to ensure that the most 
reasonable information available is being con sidered. For 2013 
expense recognition, the Company will use a discount rate of 
4.7 percent and 4.2 percent, and a rate of compensation increase 
of 4.1 percent and 4.0 percent for the U.S. and Canadian plans, 
respectively. The Company anticipates using an expected rate 
of return on plan assets of 7.0 percent for U.S. plans. For the 
Canadian plans, the Company anticipates using an expected 
rate of return on plan assets of 6.0 percent for the hourly plan 
and 6.3 percent for all other plans.

Recovery of Trade Receivables: In the normal course of business, 
the Company extends credit to customers that satisfy predefined 
criteria. The Company evaluates the collectibility of trade receivables 
based on a combination of factors. When aware that a specific 
customer may be unable to meet its financial obligations, such as 
in the case of bankruptcy filings or deterioration in the customer’s 
operating results or financial position, the Company records a 
specific reserve for bad debt to reduce the related receivable to 
the amount the Company reasonably believes is collectible. The 
Company also records reserves for bad debt for all other customers 
based on a variety of factors, including the length of time the 
receivables are past due, historical collection experience, and 
an evaluation of current and projected economic conditions at 
the balance sheet date. Actual collections of trade receivables 
could differ from management’s estimates due to changes in 
future economic or industry conditions or specific customers’ 
financial conditions.

deR ivATiv e FinAn CiAl i nSTRuMenTS And 
MARk e T RiSk
The following discussions about the Company’s market risk 
 disclosures involve forward-looking statements. Actual results 
could differ from those projected in the forward-looking 
 statements. The Company is exposed to market risk related  
to changes in interest rates, foreign currency exchange rates, 
and commodity prices.

ManageMent’s Discussion anD analysisThe J. M. Smucker CompanyInterest Rate Risk: The fair value of the Company’s cash and 
cash equivalents at April 30, 2012, approximates carrying value. 
Exposure to interest rate risk on the Company’s long-term debt 
is mitigated due to fixed-rate  maturities. In an effort to achieve 
a mix of variable versus fixed-rate debt under favorable market 
conditions at the time, the Company entered into an interest 
rate swap in 2011 on a portion of fixed-rate Senior Notes. The 
Company received a fixed rate and paid variable rates based on 
the London Interbank Offered Rate. The interest rate swap was 
designated as a fair value hedge and used to hedge against changes 
in the fair value of the debt. The instrument was recognized at 
fair value on the Consolidated Balance Sheet at April 30, 2011, and 
changes in the fair value were recognized in interest expense. 
The change in the fair value of the interest rate swap was offset 
by the change in the fair value of the long-term debt. In August 
2011, the Company terminated this interest rate swap prior to 
maturity. As a result of the early termination, the Company 
received $27.0 million in cash, which included $3.1 million of 
interest receivable, and will realize a $23.9 million reduction of 
future interest expense through November 1, 2018, the maturity 
date of the underlying debt. The unamortized benefit at April 30, 
2012, was $21.9 million and is reflected as an increase in the 
long-term debt balance.

In August 2011, the Company also entered into a forward-starting 
interest rate swap to partially hedge the risk of an increase in 
the benchmark interest rate during the period leading up to the 
$750.0 million 3.50 percent Notes public offering. The interest 
rate swap was designated as a cash flow hedge. The mark-to-
market gains or losses on the swap were deferred and included as 
a component of accumulated other comprehensive (loss) income 
to the extent effective, and reclassified to interest expense in the 
period during which the hedged transaction affected earnings. In 
October 2011, in conjunction with the pricing of the 3.50 percent 
Notes, the Company terminated the interest rate swap prior to 
maturity resulting in a loss of $6.2 million. The resulting loss will 
be recognized in interest expense over the life of the related debt. 
The ineffective portion of the hedge was reclassified to interest 
expense upon  termination of the swap and was not material.

Based on the Company’s overall interest rate exposure as of and 
during the year ended April 30, 2012, including derivatives and other 
instruments sensitive to interest rates, a hypothetical 10 percent 
movement in interest rates would not materially affect the Company’s 
results of operations. In measuring interest rate risk by the amount 
of net change in the fair value of the Company’s financial liabilities, 
a hypothetical one percent decrease in interest rates at April 30, 
2012, would increase the fair value of the Company’s long-term 
debt by approximately $117.0 million.

rates. The foreign currency balance sheet exposures as of  
April 30, 2012, are not expected to result in a significant 
impact on future earnings or cash flows.

The Company utilizes foreign currency exchange forwards 
and options contracts to manage the price volatility of foreign 
currency exchange fluctuations on future cash payments primarily 
related to purchases of certain raw materials, finished goods, and 
fixed assets in Canada. The contracts generally have maturities of 
less than one year. Instruments currently used to manage foreign 
currency exchange exposures do not meet the requirements for 
hedge accounting treatment and the change in value of these 
instruments is immediately recognized in cost of products sold. 
If the contract qualifies for hedge accounting treatment, to the 
extent the hedge is deemed effective, the associated mark-to-
market gains and losses are deferred and included as a  component 
of accumulated other comprehensive (loss) income. These gains 
or losses are reclassified to earnings in the period the contract is 
executed. The ineffective portion of these contracts is immediately 
recognized in earnings. Based on the Company’s hedged foreign 
currency positions as of April 30, 2012, a hypothetical 10 percent 
change in exchange rates would not result in a material loss 
of fair value.

Revenues from customers outside the U.S. represented nine 
percent of net sales during 2012. Thus, certain revenues and 
expenses have been, and are expected to be, subject to the 
effect of foreign currency fluctuations, and these fluctuations 
may have an impact on operating results.

Commodity Price Risk: Raw materials and other commodities 
used by the Company are subject to price volatility caused by 
supply and demand conditions, political and economic variables, 
weather, investor speculation, and other unpredictable factors. 
To manage the volatility related to anticipated commodity pur-
chases, the Company uses futures and options with maturities 
generally less than one year. Certain of these instruments are 
designated as cash flow hedges. The mark-to-market gains or 
losses on qualifying hedges are included in accumulated other 
comprehensive (loss) income to the extent effective, and reclas-
sified to cost of products sold in the period during which the 
hedged transaction affects earnings. The mark-to-market gains  
or losses on nonqualifying, excluded, and ineffective portions  
of hedges are recognized in cost of products sold immediately.

The following sensitivity analysis presents the Company’s 
potential loss of fair value resulting from a hypothetical  
10 percent change in market prices.

Foreign Currency Exchange Risk: The Company has operations 
outside the U.S. with foreign currency denominated assets 
and liabilities, primarily denominated in Canadian currency. 
Because the Company has foreign currency denominated assets 
and liabilities, financial exposure may result, primarily from 
the timing of transactions and the movement of exchange 

(Dollars in millions) 
Raw material commodities:
  High 
  Low  
  Average 

Year Ended April 30,

2012 

2011

$28.0 
6.4 
14.6 

$24.5
6.6
14.7

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  3 5

ManageMent’s Discussion anD analysisThe J. M. Smucker Company 
 
 
 
 
management’S diScuSSion and analYSiS
The J. M. Smucker Company

The estimated fair value was determined using quoted market 
prices and was based on the Company’s net derivative position 
by commodity at each quarter end during the fiscal year. The 
calculations are not intended to represent actual losses in fair 
value that the Company expects to incur. In practice, as markets 
move, the Company actively manages its risk and adjusts hedging 
strategies as appropriate. The commodities hedged have a high 
inverse correlation to price changes of the derivative commodity 
instrument; thus, the Company would expect that any gain or 
loss in the estimated fair value of its derivatives would generally 
be offset by an increase or decrease in the  estimated fair 
value of the underlying exposures.

FoRwARd - lo ok ing  STATeM enTS 
Certain statements included in this Annual Report contain 
 forward-looking statements within the meaning of federal 
securities laws. The forward-looking statements may include 
statements concerning the Company’s current expectations, 
estimates, assumptions, and beliefs concerning future events, 
conditions, plans, and strategies that are not historical fact. 
Any statement that is not historical in nature is a forward- 
looking statement and may be identified by the use of words 
and phrases such as “expects,” “anticipates,” “believes,” “will,” 
“plans,” and similar phrases.

Federal securities laws provide a safe harbor for forward-looking 
statements to encourage companies to provide prospective 
information. The Company is providing this cautionary state-
ment in connection with the safe harbor provisions. Readers 
are cautioned not to place undue reliance on any forward- 
looking statements as such statements are by nature subject  
to risks, uncertainties, and other factors, many of which are 
outside of the Company’s control and could cause actual 
results to differ materially from such statements and from the 
Company’s historical results and experience. These risks and 
uncertainties include, but are not limited to, those set forth 
under the caption “Risk Factors” in the Company’s Annual 
Report on Form 10-K, as well as the following:

•  volatility of commodity markets from which raw materials, 
particularly green coffee beans, wheat, soybean oil, milk, 
peanuts, and sugar, are procured and the related impact  
on costs;

•  risks associated with derivative and purchasing strategies 
employed by the Company to manage commodity pricing 
risks, including the risk that such strategies could result  
in significant losses and adversely impact the Company’s 
 liquidity;

•  crude oil price trends and their impact on transportation, 

energy, and packaging costs;

•  the ability to successfully implement and realize the full 

 benefit of price changes that are intended to fully recover 
cost and the  competitive, retailer, and consumer response;
•  the success and cost of introducing new products and the 

competitive response;

3 6  T h e J. M. S mu cke r  C o mp any  2 012  A nnu al   Rep o r t

•  the success and cost of marketing and sales programs and 
strategies intended to promote growth in the Company’s 
businesses;

•  general competitive activity in the market, including com­

petitors’ pricing practices and promotional spending levels;
•  the ability of the Company to successfully integrate acquired 
and merged businesses in a timely and cost-effective manner;
•  the successful completion of the Company’s restructuring 
programs and the ability to realize anticipated savings and 
other potential benefits within the time frames currently 
contemplated;

•  the impact of food security concerns involving either the 

Company’s or its competitors’ products;

•  the impact of accidents and natural disasters, including 

crop failures and storm damage;

•  the concentration of certain of the Company’s businesses 

with key customers and suppliers and the ability to manage 
and maintain key relationships;

•  the loss of significant customers, a substantial reduction  
in orders from these customers, or the bankruptcy of any 
such customer;

•  changes in consumer coffee preferences and other factors 

affecting the coffee business, which represents a substantial 
portion of the Company’s business;

•  a change in outlook or downgrade in the Company’s public 

credit rating by a rating agency;

•  the ability of the Company to obtain any required financing;
•  the timing and amount of capital expenditures, share 

 repurchases, and restructuring costs;

•  impairments in the carrying value of goodwill, other  

intangible assets, or other long-lived assets or changes in 
useful lives of other intangible assets;

•  the impact of new or changes to existing governmental 

laws and regulations and their application;

•  the impact of future legal, regulatory, or market measures 

regarding climate change;

•  the outcome of current and future tax examinations, 
changes in tax laws, and other tax matters, and their 
related impact on the Company’s tax positions;
•  foreign currency and interest rate fluctuations;
•  political or economic disruption;
•  other factors affecting share prices and capital markets  

 generally; and

•  risks related to other factors described under “Risk Factors” 
in the other reports and statements filed by the Company 
with the Securities and Exchange Commission.

Readers are cautioned not to unduly rely on such forward- 
looking statements, which speak only as of the date made, 
when evaluating the information presented in this Annual 
Report. The Company does not undertake any obligation to 
update or revise these forward-looking statements to reflect 
new events or circumstances.

report oF management on internal control  
over Financial reporting
The J. M. Smucker Company

Shareholders
The J. M. Smucker Company

Management of The J. M. Smucker Company is responsible for establishing and maintaining adequate accounting and internal 
 control systems over financial reporting, as such term is defined in Rules 13a-15(f) and 15d-15(f) under the Securities and Exchange 
Act of 1934, as amended. The Company’s internal control system is designed to provide reasonable assurance that the Company 
has the ability to record, process, summarize, and report reliable financial information on a timely basis.

The Company’s management, with the participation of the principal financial and executive officers, assessed the effectiveness  
of the Company’s internal control over financial reporting as of April 30, 2012. In making this assessment, management used the 
criteria established in Internal Control – Integrated Framework issued by the Committee of Sponsoring Organizations of the 
Treadway Commission (“the COSO criteria”).

Based on the Company’s assessment of internal control over financial reporting under the COSO criteria, management concluded 
the Company’s internal control over financial reporting was effective as of April 30, 2012.

Ernst & Young LLP, an independent registered public accounting firm, audited the effectiveness of the Company’s internal control 
over financial reporting as of April 30, 2012, and their report thereon is included on page 38 of this report.

Richard K. Smucker  
Chief Executive Officer 

Mark R. Belgya
Senior Vice President and
Chief Financial Officer

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  37

 
 
 
  
report oF independent regiStered public accounting 
Firm on internal control over Financial reporting
The J. M. Smucker Company

Board of Directors and Shareholders
The J. M. Smucker Company

We have audited The J. M. Smucker Company’s internal control over financial reporting as of April 30, 2012, based on criteria 
established in Internal Control – Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway 
Commission (“the COSO criteria”). The J. M. Smucker Company’s management is responsible for maintaining effective internal 
control over financial reporting, and for its assessment of the effectiveness of internal control over financial reporting included 
in the accompanying Report of Management on Internal Control Over Financial Reporting. Our responsibility is to express an 
opinion on the Company’s internal control over financial reporting based on our audit.

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). 
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal 
control over financial reporting was maintained in all material respects. Our audit included obtaining an understanding of 
 internal control over financial reporting, assessing the risk that a material weakness exists, testing and evaluating the design 
and operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we 
 considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the 
 reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally 
accepted accounting principles. A company’s internal control over financial reporting includes those policies and procedures 
that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and 
 dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to 
 permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and 
expenditures of the company are being made only in accordance with authorizations of management and directors of the 
 company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use,  
or disposition of the company’s assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.  
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

In our opinion, The J. M. Smucker Company maintained, in all material respects, effective internal control over financial 
 reporting as of April 30, 2012, based on the COSO criteria.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States),  
the consolidated balance sheets of The J. M. Smucker Company as of April 30, 2012 and 2011, and the related statements  
of consolidated income, shareholders’ equity, and cash flows for each of the three years in the period ended April 30, 2012,  
and our report dated June 20, 2012, expressed an unqualified opinion thereon.

Akron, Ohio
June 20, 2012

3 8  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

 
report oF independent regiStered public accounting 
Firm on the conSolidated Financial StatementS
The J. M. Smucker Company

Board of Directors and Shareholders
The J. M. Smucker Company

We have audited the accompanying consolidated balance sheets of The J. M. Smucker Company as of April 30, 2012 and 2011, and 
the related statements of consolidated income, shareholders’ equity, and cash flows for each of the three years in the period ended 
April 30, 2012. These financial statements are the responsibility of the Company’s management. Our responsibility is to express an 
opinion on these financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). 
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial 
 statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and 
disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates 
made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a 
 reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the consolidated 
financial position of The J. M. Smucker Company at April 30, 2012 and 2011, and the consolidated results of its operations and  
its cash flows for each of the three years in the period ended April 30, 2012, in conformity with U.S. generally accepted  
accounting principles.

We also have audited in accordance with the standards of the Public Company Accounting Oversight Board (United States),  
The J. M. Smucker Company’s internal control over financial reporting as of April 30, 2012, based on criteria established in Internal 
Control – Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission and our report 
dated June 20, 2012, expressed an unqualified opinion thereon.

Akron, Ohio
June 20, 2012

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  3 9

 
report oF management on reSponSibilitY  
For Financial reporting 
The J. M. Smucker Company

Shareholders
The J. M. Smucker Company

Management of The J. M. Smucker Company is responsible for the preparation, integrity, accuracy, and consistency of the 
 consolidated financial statements and the related financial information in this report. Such information has been prepared  
in accordance with U.S. generally accepted accounting principles and is based on our best estimates and judgments.

The Company maintains systems of internal accounting controls supported by formal policies and procedures that are  
communicated throughout the Company. There is a program of audits performed by the Company’s internal audit staff designed  
to evaluate the adequacy of and adherence to these controls, policies, and procedures.

Ernst & Young LLP, an independent registered public accounting firm, has audited the Company’s financial statements in accordance 
with the standards of the Public Company Accounting Oversight Board (United States). Management has made all financial records 
and related data available to Ernst & Young LLP during its audit.

The Company’s audit committee, comprised of three non-employee members of the Board of Directors, meets regularly with the 
independent registered public accounting firm and management to review the work of the internal audit staff and the work, audit 
scope, timing arrangements, and fees of the independent registered public accounting firm. The audit committee also regularly 
 satisfies itself as to the adequacy of controls, systems, and financial records. The manager of the internal audit department is 
required to report directly to the chair of the audit committee as to internal audit matters.

It is the Company’s best judgment that its policies and procedures, its program of internal and independent audits, and the 
 oversight activity of the audit committee work together to provide reasonable assurance that the operations of the Company  
are conducted according to law and in compliance with the high standards of business ethics and conduct to which the  
Company subscribes.

Richard K. Smucker  
Chief Executive Officer 

Mark R. Belgya
Senior Vice President and
Chief Financial Officer

4 0  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

 
 
 
  
StatementS oF conSolidated income
The J. M. Smucker Company

(Dollars in thousands, except per share data) 

Net sales 
Cost of products sold 
Cost of products sold – restructuring 
Cost of products sold – merger and integration 

Gross Profit 
Selling, distribution, and administrative expenses 
Amortization 
Impairment charges 
Other restructuring costs 
Other merger and integration costs 
Loss (gain) on divestitures 
Other operating (income) expense – net 

Operating Income 
Interest income 
Interest expense 
Other income (expense) – net 

Income Before Income Taxes 
Income taxes 

Net Income 

Earnings per common share:
  Net Income 

  Net Income – Assuming Dilution 

See notes to consolidated financial statements.

Year Ended April 30,

2012 

2011 

2010

$5,525,782 
3,637,397 
38,552 
4,610 

1,845,223 
892,683 
88,060 
4,590 
42,589 
29,904 
11,287 
(2,173) 

778,283 
1,504 
(81,296) 
2,667 

701,158 
241,414 

$4,825,743 
2,973,137 
54,089 
— 

1,798,517 
863,114 
73,844 
17,599 
47,868 
11,194 
— 
626 

784,272 
2,512 
(69,594) 
(26) 

717,164 
237,682 

$4,605,289
2,814,729
3,870
—

1,786,690
878,221
73,657
11,658
1,841
33,692
(13,607)
10,319

790,909
2,793
(65,187)
2,238

730,753
236,615

$  459,744 

$  479,482 

$  494,138

$     4.06 

$     4.06 

$     4.15

$     4.06 

$     4.05 

$     4.15

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  41

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
conSolidated balance SheetS
The J. M. Smucker Company

ASSETS

(Dollars in thousands) 
Current Assets
Cash and cash equivalents 
Trade receivables, less allowance for doubtful accounts 
Inventories:
  Finished products 
  Raw materials 

Other current assets 

Total Current Assets 

Property, Plant, and Equipment
Land and land improvements 
Buildings and fixtures 
Machinery and equipment 
Construction in progress 

Accumulated depreciation 

Total Property, Plant, and Equipment 

Other Noncurrent Assets
Goodwill 
Other intangible assets – net 
Other noncurrent assets 

Total Other Noncurrent Assets 

See notes to consolidated financial statements.

April 30,

2012 

2011

$  229,708 
347,518 

$  319,845
344,410

643,517 
318,059 

961,576 
104,663 

518,243
345,336

863,579
109,165

1,643,465 

1,636,999

89,599 
460,242 
1,160,307 
142,983 

1,853,131 
(757,042) 

1,096,089 

3,054,618 
3,187,007 
134,047 

6,375,672 

77,074
347,950
1,022,670
76,778

1,524,472
(656,590)

867,882

2,812,746
2,940,010
66,948

5,819,704

$9,115,226 

$8,324,585

4 2  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
conSolidated balance SheetS
The J. M. Smucker Company

LIABILITIES AND ShAREhOLDERS’ EquITy

(Dollars in thousands) 
Current Liabilities
Accounts payable 
Accrued compensation 
Accrued trade marketing and merchandising 
Dividends payable 
Current portion of long-term debt 
Other current liabilities 

Total Current Liabilities 

Noncurrent Liabilities
Long-term debt 
Defined benefit pensions 
Other postretirement benefits 
Deferred income taxes 
Other noncurrent liabilities 

Total Noncurrent Liabilities 

Shareholders’ Equity
Serial preferred shares – no par value:
  Authorized – 6,000,000 shares; outstanding – none 
Common shares – no par value:
  Authorized – 150,000,000 shares; outstanding – 110,284,715 at April 30, 2012, and  
  114,172,122 at April 30, 2011 (net of 18,320,450 and 14,432,043 treasury shares,  
  respectively), at stated value 
Additional capital 
Retained income 
Amount due from ESOP Trust 
Accumulated other comprehensive (loss) income 

Total Shareholders’ Equity 

See notes to consolidated financial statements.

April 30,

2012 

2011

$  274,725 
83,261 
62,111 
52,937 
50,000 
93,938 

616,972 

2,020,543 
147,551 
68,829 
992,692 
105,253 

3,334,868 

$  234,916
62,313
62,588
50,236
—
72,623

482,676

1,304,039
98,722
59,789
1,042,823
44,173

2,549,546

— 

—

27,571 
4,261,171 
961,207 
(2,572) 
(83,991) 

5,163,386 

28,543
4,396,592
866,933
(3,334)
3,629

5,292,363

$9,115,226 

$8,324,585

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  4 3

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
StatementS oF conSolidated caSh FlowS
The J. M. Smucker Company

(Dollars in thousands) 
Operating Activities
Net income 
Adjustments to reconcile net income to net cash provided by operations:
  Depreciation 
  Depreciation – restructuring and merger and integration 
  Amortization 
  Impairment charges 
  Share-based compensation expense 
  Other noncash restructuring charges 
  Loss on sale of assets – net 
  Loss (gain) on divestitures 
  Deferred income tax benefit 
  Changes in assets and liabilities, net of effect from businesses acquired:
    Trade receivables 
    Inventories 
    Other current assets 
    Accounts payable and accrued items 
    Proceeds from settlement of interest rate swaps – net 
    Defined benefit pension contributions 
    Accrued and prepaid taxes 
    Other – net 

Net Cash Provided by Operating Activities 

Investing Activities
Businesses acquired, net of cash acquired 
Additions to property, plant, and equipment 
Equity investment in affiliate 
Proceeds from divestitures 
Purchases of marketable securities 
Sales and maturities of marketable securities 
Proceeds from disposal of property, plant, and equipment 
Other – net 

Net Cash used for Investing Activities 

Financing Activities
Repayment of bank note payable 
Repayments of long-term debt 
Proceeds from long-term debt 
Quarterly dividends paid 
Purchase of treasury shares 
Proceeds from stock option exercises 
Other – net 

Net Cash Provided by (used for) Financing Activities 
Effect of exchange rate changes on cash 

Net (decrease) increase in cash and cash equivalents 
Cash and cash equivalents at beginning of year 

Year Ended April 30,

2012 

2011 

2010

$    459,744 

$    479,482 

$    494,138

120,366 
38,570 
88,060 
4,590 
21,711 
8,030 
3,390 
11,287 
(17,218) 

9,286 
(48,189) 
2,978 
72,774 
17,718 
(11,428) 
(2,959) 
(47,781) 

730,929 

(737,255) 
(274,244) 
(35,874) 
9,268 
— 
18,600 
4,039 
(20,398) 

(1,035,864) 

— 
— 
748,560 
(213,667) 
(315,780) 
2,826 
(2,313) 

219,626 
(4,828) 

(90,137) 
319,845 

112,226 
53,569 
73,844 
17,599 
24,044 
8,540 
2,867 
— 
(59,801) 

(102,625) 
(204,159) 
(33,443) 
84,633 
— 
(16,779) 
(78,393) 
29,958 

391,562 

— 
(180,080) 
— 
— 
(75,637) 
57,100 
5,830 
(126) 

(192,913) 

— 
(10,000) 
400,000 
(194,024) 
(389,135) 
14,525 
8,215 

(170,419) 
8,045 

36,275 
283,570 

108,225
3,870
73,657
11,658
25,949
—
5,776
(13,607)
(39,320)

31,521
(46,160)
2,683
(34,620)
—
(4,436)
56,227
37,917

713,478

—
(136,983)
—
19,554
—
13,519
205
(738)

(104,443)

(350,000)
(275,000)
—
(166,224)
(5,569)
6,413
1,832

(788,548)
6,390

(173,123)
456,693

Cash and Cash Equivalents at End of year 

$    229,708 

$    319,845 

$    283,570

(  ) Denotes use of cash

See notes to consolidated financial statements.

4 4  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
StatementS oF conSolidated ShareholderS’ eQuitY
The J. M. Smucker Company

(Dollars in thousands, except per share data) 

Common 
Shares 
Outstanding 

Common 
Shares 

Additional 
Capital 

Retained 
Income 

Accumulated 
Other 

Amount 

Total 
Due from  Comprehensive  Shareholders’ 
Equity

(Loss) Income 

ESOP Trust 

118,422,123  $ 29,606 

Balance at May 1, 2009 
Net income 
Foreign currency translation adjustment 
Pensions and other  
  postretirement liabilities 
Unrealized gain on available-for-sale  
  securities 
Unrealized gain on cash flow  
  hedging derivatives 

$4,547,921  $ 424,504 
494,138 

$(4,830) 

$(57,270)  $4,939,931
494,138
45,926

45,926 

(12,313) 

(12,313)

2,652 

2,652

424 

424

(122,483) 
819,512 

(31) 
205 

(5,383) 
29,584 

(155) 

(172,424) 

3,005 

29,780 

4,575,127 

746,063 
479,482 

761 

(4,069) 

(20,581) 

24,773 

(5,832,423) 
885,393 

(1,458) 
221 

(225,677) 
39,832 

(162,000) 

(196,612) 

7,310 

28,543 

4,396,592 

866,933 
459,744 

735 

(3,334) 

3,629 

(14,785) 

Comprehensive Income 
Purchase of treasury shares 
Stock plans 
Cash dividends declared –  
  $1.45 per share 
Tax benefit of stock plans 
Other  

119,119,152 

Balance at April 30, 2010 
Net income 
Foreign currency translation adjustment 
Pensions and other  
  postretirement liabilities 
Unrealized gain on available-for-sale  
  securities 
Unrealized gain on cash flow  
  hedging derivatives 

Comprehensive Income 
Purchase of treasury shares 
Stock plans 
Cash dividends declared –  
  $1.68 per share 
Tax benefit of stock plans 
Other  

114,172,122 

Balance at April 30, 2011 
Net income 
Foreign currency translation adjustment 
Pensions and other  
  postretirement liabilities 
Unrealized gain on available-for-sale  
  securities 
Unrealized loss on cash flow  
  hedging derivatives 

(5,928) 

(5,928)

1,359 

1,359

4,006 

4,006

530,827
(5,569)
29,789

(172,424)
3,005
761

5,326,320
479,482
24,773

503,692
(389,135)
40,053

(196,612)
7,310
735

5,292,363
459,744
(14,785)

(48,329) 

(48,329)

742 

742

(25,248) 

(25,248)

372,124
(315,780)
25,460

(216,368)
4,825
762

Comprehensive Income 
Purchase of treasury shares 
Stock plans 
Cash dividends declared –  
  $1.92 per share 
Tax benefit of stock plans 
Other  

(4,236,430) 
349,023 

(1,059) 
87 

(165,619) 
25,373 

(149,102) 

(216,368) 

4,825 

762 

Balance at April 30, 2012 

110,284,715  $  27,571  $4,261,171  $ 961,207 

$(2,572) 

$(83,991)  $5,163,386

See notes to consolidated financial statements.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  4 5

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(Dollars in thousands, unless otherwise noted, except per share data) 

  Note 1 

AccouNtiNg Policies

Principles of Consolidation: The consolidated financial statements include the accounts of the Company, its wholly-owned 
 subsidiaries, and its majority-owned investments, if any. Intercompany transactions and accounts are eliminated in consolidation.

use of Estimates: The preparation of consolidated financial statements in conformity with U.S. generally accepted accounting 
 principles requires management to make certain estimates and assumptions that affect the amounts reported in the consolidated 
financial statements and accompanying notes. Significant estimates in these consolidated financial statements include: allowances 
for doubtful trade receivables, estimates of future cash flows associated with assets, asset impairments, useful lives and residual 
values for depreciation and amortization, loss contingencies, net realizable value of inventories, accruals for trade marketing and 
merchandising programs, income taxes, and the determination of discount and other rate assumptions for defined benefit pension 
and other postretirement benefit expenses. Actual results could differ from these estimates.

Revenue Recognition: The Company recognizes revenue, net of estimated returns and allowances, when all of the following  
criteria have been met: a valid customer order with a determinable price has been received; the product has been shipped and title 
has transferred to the customer; there is no further significant obligation to assist in the resale of the product; and collectibility is 
reasonably assured.

Major Customer: Sales to Wal-Mart Stores, Inc. and subsidiaries amounted to approximately 26 percent of net sales in both 2012 and 
2011, and 27 percent of net sales in 2010. These sales are primarily included in the two U.S. retail market segments. No other 
customer exceeded 10 percent of net sales for any year. Trade receivables at April 30, 2012 and 2011, included amounts due from 
Wal-Mart Stores, Inc. and subsidiaries of $84,068 and $87,623, respectively.

Shipping and handling Costs: Shipping and handling costs are included in cost of products sold.

Trade Marketing and Merchandising Programs: In order to support the Company’s products, various promotional activities are 
conducted through retail trade, distributors, or directly with consumers, including in-store display and product placement  programs, 
feature price discounts, coupons, and other similar activities. The Company regularly reviews and revises, when it deems necessary, 
estimates of costs to the Company for these promotional programs based on estimates of what will be redeemed by retail trade, 
distributors, or consumers. These estimates are made using various techniques including historical data on  performance of similar 
promotional programs. Differences between estimated expenditures and actual performance are recognized as a change in management’s 
estimate in a subsequent period. As the Company’s total promotional expenditures, including amounts classified as a reduction of 
net sales, represented approximately 23 percent of net sales in 2012, a possibility exists of materially different reported results if 
factors such as the level and success of the promotional programs or other conditions  differ from expectations.

Advertising Expense: Advertising costs are expensed as incurred. Advertising expense was $119,600, $115,066, and $130,583  
in 2012, 2011, and 2010, respectively.

Research and Development Costs: Total research and development costs were $21,931, $20,981, and $20,963 in 2012, 2011,  
and 2010, respectively.

Share-Based Payments: Share-based compensation expense is recognized over the requisite service period, which includes  
a one-year performance period plus the defined forfeiture period, which is typically four years of service or the attainment  
of a defined age and years of service.

The following table summarizes amounts related to share-based payments.

Share-based compensation expense included in selling,
  distribution, and administrative expenses 
Share-based compensation expense included in other merger and integration costs 
Share-based compensation expense included in other restructuring costs 

Total share-based compensation expense 

Related income tax benefit 

4 6  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Year Ended April 30,

2012 

2011 

2010

$19,292 
2,419 
105 

$21,816 

$ 7,511 

$19,896 
4,148 
290 

$24,334 

$ 8,064 

$20,687
5,262
—

$25,949

$ 8,402

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
As of April 30, 2012, total unrecognized share-based compensation cost related to nonvested share-based awards was 
 approximately $29,881. The weighted-average period over which this amount is expected to be recognized is 2.9 years.

Corporate income tax benefits realized upon exercise or vesting of an award in excess of that previously recognized in earnings, 
referred to as excess tax benefits, are presented in the Statements of Consolidated Cash Flows as a financing activity. Realized 
excess tax benefits are credited to additional capital in the Consolidated Balance Sheets. Realized shortfall tax benefits, amounts 
which are less than that previously recognized in earnings, are first offset against the cumulative balance of excess tax benefits,  
if any, and then charged directly to income tax expense. For 2012, 2011, and 2010, the actual tax deductible benefit realized from 
share-based compensation was $4,825, $7,310, and $3,005, including $4,832, $6,990, and $2,908, respectively, of excess tax 
 benefits realized upon exercise or vesting of share-based compensation, and classified as other – net, under financing activities  
in the Statements of Consolidated Cash Flows.

Defined Contribution Plans: The Company offers employee savings plans for domestic and Canadian employees. The Company’s 
contributions under these plans are based on a specified percentage of employee contributions. Charges to operations for these 
plans in 2012, 2011, and 2010 were $16,078, $16,440, and $15,625, respectively.

Income Taxes: The Company accounts for income taxes using the liability method. Accordingly, deferred tax assets and liabilities 
are recognized for the future tax consequences attributable to differences between financial statement carrying amounts of 
 existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted tax rates 
expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled.  
The effect on deferred tax assets and liabilities of a change in the applicable tax rate is recognized in income or expense in the 
period that the change is effective. A valuation allowance is established when it is more likely than not that all or a portion of  
a deferred tax asset will not be realized. A tax benefit is recognized when it is more likely than not to be sustained.

The Company accounts for the financial statement recognition and measurement criteria of a tax position taken or expected to be 
taken in a tax return under Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 740, Income 
Taxes. FASB ASC 740 also provides guidance on derecognition, classification, interest and penalties, accounting in interim periods, 
disclosure, and transition. 

In accordance with the requirements of FASB ASC 740, uncertain tax positions have been classified in the Consolidated Balance 
Sheets as long term, except to the extent payment is expected within one year. The Company recognizes net interest and penalties 
related to unrecognized tax benefits in income tax expense. 

Cash and Cash Equivalents: The Company considers all short-term, highly-liquid investments with a maturity of three months or 
less when  purchased to be cash equivalents.

Trade Receivables: In the normal course of business, the Company extends credit to customers. Trade receivables, less allowance 
for doubtful accounts, reflect the net realizable value of receivables and approximate fair value. The Company evaluates its trade 
receivables and establishes an allowance for doubtful accounts based on a combination of factors. When aware that a specific 
 customer has been impacted by circumstances such as bankruptcy filings or deterioration in the customer’s operating results or 
financial position, potentially making it unable to meet its financial obligations, the Company records a specific reserve for bad 
debt to reduce the related receivable to the amount the Company reasonably believes is collectible. The Company also records 
reserves for bad debt for all other customers based on a variety of factors, including the length of time the receivables are past due, 
historical collection experience, and an evaluation of current and projected economic conditions at the balance sheet date. Trade 
receivables are charged off against the allowance after management determines the potential for recovery is remote. At April 30, 
2012 and 2011, the allowance for doubtful accounts was $1,715 and $1,882, respectively. The net provision for the allowance for 
doubtful accounts decreased $167 and $480 in 2012 and 2010, respectively, and increased $361 in 2011. The Company believes 
there is no concentration of risk with any single customer whose failure or nonperformance would materially affect the Company’s 
results other than as discussed in Major Customer.

Inventories: Inventories are stated at the lower of cost or market. Cost for all inventories is determined using the first-in, first-out  
method applied on a consistent basis.

The cost of finished products and work-in-process inventory includes materials, direct labor, and overhead. Work-in-process is included 
in finished products in the Consolidated Balance Sheets and was $78,344 and $77,594 at April 30, 2012 and 2011, respectively.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  47

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanyDerivative Financial Instruments: The Company utilizes derivative instruments such as basis contracts, commodity futures and 
options contracts, foreign currency forwards and options, and interest rate swaps to manage exposures in commodity prices,  foreign 
currency exchange rates, and interest rates. The Company accounts for these derivative instruments in accordance with FASB ASC 815, 
Derivatives and Hedging, which requires all derivative instruments to be recognized in the financial statements and measured at 
fair value regardless of the purpose or intent for holding them. For derivatives designated as a cash flow hedge that are used to hedge 
an anticipated transaction, changes in fair value are deferred and recognized in shareholders’ equity as a component of accumulated 
other comprehensive (loss) income to the extent the hedge is effective and then recognized in the Statements of Consolidated Income in 
the period during which the hedged transaction affects earnings. Hedge effectiveness is measured at inception and on a monthly basis. 
Any ineffectiveness associated with the hedge or changes in fair value of derivatives that are nonqualifying are recognized immediately 
in the Statements of Consolidated Income. Derivatives designated as fair value hedges that are used to hedge against changes in the 
fair value of the underlying long-term debt are recognized at fair value on the Consolidated Balance Sheets. Changes in the fair value 
of the derivative are recognized in the Statements of Consolidated Income and are offset by the change in the fair value of the under-
lying long-term debt. By policy, the Company historically has not entered into derivative financial instruments for trading purposes 
or for speculation. For additional information, see Note 12: Derivative Financial Instruments.

Property, Plant, and Equipment: Property, plant, and equipment is recognized at cost and is depreciated on a straight-line basis 
over the estimated useful life of the asset (3 to 20 years for machinery and equipment, 3 to 7 years for capitalized software costs, 
and 5 to 40 years for buildings, fixtures, and improvements).

In 2012, the Company acquired a majority of the North American foodservice coffee and hot beverage business of Sara Lee Corporation 
(“Sara Lee foodservice business”), which included $36,168 of coffee brew equipment. Brew equipment is recorded at cost and depre-
ciated on a straight-line basis over an estimated useful life of 3 to 5 years. Brew equipment is included in machinery and equipment 
in the Consolidated Balance Sheet and was $37,100 at April 30, 2012. For additional information, see Note 2: Acquisitions.

The Company leases certain land, buildings, and equipment for varying periods of time, with renewal options. Rent expense in 2012, 
2011, and 2010 totaled $56,502, $57,572, and $55,010, respectively. As of April 30, 2012, the Company’s minimum operating lease 
obligations were as follows: $22,445 in 2013, $20,577 in 2014, $13,889 in 2015, $11,929 in 2016, and $9,561 in 2017.

Impairment of Long-Lived Assets: In accordance with FASB ASC 360, Property, Plant, and Equipment, long-lived assets, except 
goodwill and indefinite-lived intangible assets, are reviewed for impairment when circumstances indicate the carrying value of an 
asset may not be recoverable. Recoverability of assets to be held and used is measured by a comparison of the carrying amount  
of the assets to future net cash flows estimated by the Company to be generated by such assets. If such assets are considered to be 
impaired, the impairment to be recognized is the amount by which the carrying amount of the assets exceeds the estimated fair 
value of the assets. Assets to be disposed of by sale are recognized as held for sale at the lower of carrying value or estimated net 
realizable value.

Goodwill and Other Intangible Assets: Goodwill is the excess of the purchase price paid over the estimated fair value of the net assets 
of the business acquired. In accordance with FASB ASC 350, Intangibles – Goodwill and Other, goodwill and other indefinite-lived 
intangible assets are not amortized but are reviewed at least annually for impairment. The Company conducts its annual test for 
impairment of goodwill and other indefinite-lived intangible assets as of February 1 of each year. A discounted cash flow valuation 
technique and a market-based approach are utilized to estimate the fair value of the Company’s reporting units. For annual impairment 
testing purposes, the Company’s reporting units are its operating segments. The discount rates utilized in the analysis are developed 
using a weighted-average cost of capital methodology. In addition to the annual test, the Company will test for impairment if 
events or circumstances occur that would more likely than not reduce the fair value of a reporting unit below its carrying amount. 
Finite-lived intangible assets are amortized on a straight-line basis over their estimated useful lives. For additional information,  
see Note 7: Goodwill and Other Intangible Assets.

Marketable Securities and Other Investments: Under the Company’s investment policy, it may invest in debt securities deemed to 
be investment grade at the time of purchase for general corporate purposes. The Company determines the appropriate categor ization 
of debt securities at the time of purchase and reevaluates such designation at each balance sheet date. The Company categorized all 
debt securities as available for sale as it had the intent to convert these investments into cash if and when needed. Classification 
of available-for-sale marketable securities as current or noncurrent is based on whether the conversion to cash is expected to be 
necessary for operations in the upcoming year, which is consistent with the security’s maturity date.

4 8  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanySecurities categorized as available for sale are stated at fair value, with unrealized gains and losses reported as a component of 
accumulated other comprehensive (loss) income. The fair value of available-for-sale marketable securities was $18,600 at April 30, 
2011, and was included in other current assets. All available-for-sale securities had matured or were sold prior to April 30, 2012. 
Proceeds of $18,600, $57,100, and $13,519 have been realized upon maturity or sale of available-for-sale marketable securities in 
2012, 2011, and 2010, respectively. The Company uses specific identification to determine the basis on which securities are sold.

The Company also maintains funds for the payment of benefits associated with nonqualified retirement plans. These funds include 
investments considered to be available-for-sale marketable securities. At April 30, 2012 and 2011, the fair value of these investments 
was $43,217 and $41,560, respectively, and was included in other noncurrent assets. Included in accumulated other comprehensive 
(loss) income at April 30, 2012 and 2011, were unrealized gains of $3,984 and $2,817, respectively.

Foreign Currency Translation: Assets and liabilities of the Company’s foreign subsidiaries are translated using the exchange rates 
in effect at the balance sheet date, while income and expenses are translated using average rates. Translation adjustments are 
reported as a component of shareholders’ equity in accumulated other comprehensive (loss) income.

Recently Issued Accounting Standards: In June 2011, the FASB issued Accounting Standard Update (“ASU”) 2011-05, Presentation 
of Comprehensive Income, which eliminates the option to present the components of other comprehensive income as part of the 
statement of shareholders’ equity and requires the presentation of net income and other comprehensive income to be in a single 
continuous statement of comprehensive income or in two separate but consecutive statements. ASU 2011-05 does not change the 
components that are recognized in net income or other comprehensive income. In December 2011, the FASB issued ASU 2011-12, 
Deferral of the Effective Date for Amendments to the Presentation of Reclassifications of Items Out of Accumulated Other 
Comprehensive Income in ASU 2011-05, which defers the requirement to present on the face of the financial statements reclassification 
adjustments for items that are reclassified from accumulated other comprehensive income to net income while the FASB further 
deliberates this aspect of the standard. ASU 2011-05, as amended by ASU 2011-12, will be effective May 1, 2012, for the Company. 
Adoption of this guidance requires retrospective application and will affect the presentation of certain elements of the Company’s 
financial statements, but will not otherwise have an impact on the financial statements.

In September 2011, the FASB issued ASU 2011-08, Testing Goodwill for Impairment, which simplifies the testing of goodwill for 
impairment. ASU 2011-08 will allow the Company the option to perform either a qualitative test or the first step of the two-step 
quantitative goodwill impairment test to assess the likelihood that the estimated fair value of a reporting unit is less than the  carrying 
amount. This ASU will also be effective May 1, 2012, for the Company. The Company anticipates that adoption of ASU 2011-08 
could change the annual process for goodwill impairment testing, but will not impact the financial statements or disclosures.

In December 2011, the FASB issued ASU 2011-11, Disclosures about Offsetting Assets and Liabilities. ASU 2011-11 requires the 
 disclosure of both gross and net information about instruments and transactions eligible for offset in the consolidated balance sheet. 
This ASU will be effective May 1, 2013, for the Company and will require retrospective application. The Company anticipates the 
adoption of ASU 2011-11 will not impact the financial statements, but will expand the disclosures related to derivative instruments.

Risks and uncertainties: The raw materials used by the Company in each of its segments are primarily commodities and agricultural-
based products. Glass, plastic, steel cans, caps, carton board, and corrugate are the principal packaging materials used by the 
Company. The fruit and vegetable raw materials used by the Company in the production of its food products are purchased from 
independent growers and suppliers. Green coffee, peanuts, edible oils, sweeteners, milk, flour, corn, and other ingredients are 
obtained from various suppliers. The availability, quality, and cost of many of these commodities have fluctuated, and may continue 
to fluctuate, over time. Green coffee is sourced solely from foreign countries and its supply and price are subject to high volatility 
due to factors such as weather, global supply and demand, pest damage, and political and economic conditions in the source 
 countries. Raw materials are generally available from numerous sources, although the Company has elected to source certain plastic 
packaging materials from single sources of supply pursuant to long-term contracts. While availability may vary year to year, the 
Company believes that it will continue to be able to obtain adequate supplies and that alternatives to single-sourced materials are 
available. The Company has not historically encountered significant shortages of key raw materials. The Company considers its 
relationships with key material suppliers to be good.

Approximately 28 percent of the Company’s employees are covered by union contracts at 11 locations. The contracts vary in term 
depending on the location, with three contracts expiring in 2013.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  4 9

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanyThe Company insures its business and assets in each country against insurable risks, to the extent that it deems appropriate,  
based upon an analysis of the relative risks and costs.

Reclassifications: Certain prior year amounts have been reclassified to conform to current year classifications.

  Note 2 

AcquisitioNs

On January 3, 2012, the Company completed the acquisition of a majority of the North American foodservice coffee and hot beverage 
business of Sara Lee Corporation, including a state-of-the-art liquid coffee manufacturing facility in Suffolk, Virginia, for $420.6 million 
in an all-cash transaction. Utilizing proceeds from the 3.50 percent Notes issued in October 2011, the Company paid $375.6 million, 
net of a working capital adjustment, and will pay Sara Lee Corporation an additional $50.0 million in declining installments over 
the next 10 years. The additional $50.0 million obligation was included in other current liabilities and other noncurrent liabilities in 
the Consolidated Balance Sheet and recorded at a present value of $45.0 million as of the date of acquisition. In addition, the Company 
has incurred one-time costs of $14.2 million through April 30, 2012, directly related to the merger and integration of the acquired 
Sara Lee foodservice business, and the charges were reported in other merger and integration costs in the Statement of Consolidated 
Income. Total one-time costs related to the acquisition are estimated to be approximately $25.0 million, consisting primarily of transition 
services provided by Sara Lee Corporation and employee separation and relocation costs, nearly all of which are cash related. The 
Company expects the remaining costs to be incurred over the next two fiscal years.

The acquisition included the market-leading liquid coffee concentrate business sold under the licensed Douwe Egberts brand, along 
with a variety of roast and ground coffee, cappuccino, tea, and cocoa products, sold through foodservice channels in North America. 
Liquid coffee concentrate adds a unique, high-quality, and technology-driven form of coffee to the Company’s existing foodservice 
product offering.

The purchase price was allocated to the underlying assets acquired and liabilities assumed based upon their estimated fair values 
at the date of acquisition. The Company determined the estimated fair values based on independent appraisals, discounted cash 
flow analyses, and estimates made by management. The purchase price exceeded the estimated fair value of the net identifiable 
tangible and intangible assets acquired, and, as such, the excess was allocated to goodwill. The amount allocated to goodwill 
was primarily attributable to anticipated synergies and market expansion. The following table summarizes the  estimated fair 
values of the assets acquired and liabilities assumed at the acquisition date.

Assets acquired:
  Cash and cash equivalents 
  Other current assets 
  Property, plant, and equipment 
  Intangible assets 
  Goodwill 
  Other noncurrent assets 

Total assets acquired 

Liabilities assumed:
  Current liabilities 
  Noncurrent liabilities 

Total liabilities assumed 

Net assets acquired 

$  1,221
42,619
92,775
138,900
149,948
863

$426,326

$ 

 3,599
2,097

$ 

 5,696

$420,630

Goodwill of $149.9 million was assigned to the International, Foodservice, and Natural Foods segment. Of the total goodwill,  
$143.3 million is deductible for income tax purposes.

The purchase price allocated to the identifiable intangible assets acquired is as follows:

Intangible assets with finite lives:
  Customer relationships (10-year useful life) 
  Technology (10-year useful life) 
  Trademarks (6-year weighted-average useful life) 

Total intangible assets 

5 0  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

$ 92,000
23,800
23,100

$138,900

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The results of operations of the Sara Lee foodservice business are reported in the Company’s consolidated financial statements 
from the date of acquisition and include $124.2 million of total net sales, included in the International, Foodservice, and Natural 
Foods segment financial results, and did not have a material impact on segment profit for the year ended April 30, 2012.

On May 16, 2011, the Company completed the acquisition of the coffee brands and business operations of Rowland Coffee 
Roasters, Inc. (“Rowland Coffee”), a privately-held company headquartered in Miami, Florida, for $362.8 million. The acquisition 
included a manufacturing, distribution, and office facility in Miami. The Company utilized cash on hand and borrowed $180.0 million 
under its revolving credit facility to fund the transaction. In addition, the Company has incurred one-time costs of $10.7 million 
through April 30, 2012, directly related to the merger and integration of Rowland Coffee, which includes approximately $4.6 million 
in noncash expense items that were reported in cost of products sold. The remaining charges were reported in other merger and 
integration costs in the Statement of Consolidated Income. Total one-time costs related to the acquisition are estimated to be 
approximately $25.0 million, including approximately $10.0 million of noncash charges, primarily accelerated depreciation, 
 associated with consolidating coffee production currently in Miami into the Company’s existing facilities in New Orleans, Louisiana. 
The Company expects the remaining costs to be incurred over the next two fiscal years.

The acquisition of Rowland Coffee, a leading producer of espresso coffee in the U.S., strengthens and broadens the Company’s 
leadership in the U.S. retail coffee category by adding the leading Hispanic brands, Café Bustelo and Café Pilon, to the Company’s 
portfolio of brands.

The purchase price was allocated to the underlying assets acquired and liabilities assumed based upon their estimated fair values at 
the date of acquisition. The Company determined the estimated fair values based on independent appraisals, discounted cash flow 
analyses, and estimates made by management. The purchase price exceeded the estimated fair value of the net identifiable tangi-
ble and intangible assets acquired, and, as such, the excess was allocated to goodwill. The amount allocated to goodwill was pri-
marily attributable to anticipated synergies and market expansion. The following table summarizes the  estimated fair values of the 
assets acquired and liabilities assumed at the acquisition date.

Assets acquired:
  Current assets 
  Property, plant, and equipment 
  Intangible assets 
  Goodwill 

Total assets acquired 

Liabilities assumed:
  Current liabilities 

Total liabilities assumed 

Net assets acquired 

$ 33,971
29,227
213,500
91,675

$368,373

$  5,527

$  5,527

$362,846

Goodwill of $84.8 million and $6.9 million was assigned to the U.S. Retail Coffee and the International, Foodservice, and Natural Foods 
segments, respectively. Of the total goodwill, $88.7 million is deductible for income tax purposes.

The purchase price allocated to the identifiable intangible assets acquired is as follows:

Intangible assets with finite lives:
  Customer relationships (19-year weighted-average useful life) 
  Trademark (10-year useful life) 
Intangible assets with indefinite lives:
  Trademarks 

Total intangible assets 

$147,800
1,600

64,100

$213,500

The results of operations of the Rowland Coffee business are included in the Company’s consolidated financial statements from the 
date of acquisition and include $99.3 million and $16.0 million of total net sales and $13.9 million and $2.5 million of total segment 
profit included in the U.S. Retail Coffee and International, Foodservice, and Natural Foods segment financial results, respectively, 
for the year ended April 30, 2012.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  51

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
If the Sara Lee foodservice business and Rowland Coffee acquisitions had occurred on May 1, 2010, pro forma consolidated net sales 
would have been approximately $5.7 billion and $5.3 billion for the years ended April 30, 2012 and 2011, respectively, and the 
contribution of the acquired businesses would not have had a material impact to reported consolidated earnings for the years ended 
April 30, 2012 and 2011. The pro forma consolidated results do not give effect to the synergies of the acquisitions and are not 
indicative of the results of operations in future periods.

  Note 3 

equity method iNvestmeNt

On March 26, 2012, the Company acquired a 25 percent equity interest in Guilin Seamild Biologic Technology Development Co., Ltd. 
(“Seamild”), a privately-owned manufacturer and marketer of oats products headquartered in Guilin in the Guangxi province of China, for 
$35.9 million. Seamild’s products, primarily oatmeal and oat-based cereals, are sold under the leading Seamild brand with distribution 
in retail channels throughout China. Seamild’s portfolio of quality, trusted products aligns with the Company’s strategy of owning and 
marketing leading food brands.

The initial investment in Seamild was recorded at cost and is included in other noncurrent assets in the Consolidated Balance Sheet 
at April 30, 2012. The difference between the carrying amount of the investment and the underlying equity in net assets is primarily 
attributable to goodwill and other intangible assets. Under the equity method of accounting, the investment is adjusted for the 
Company’s proportionate share of earnings or losses, including consideration of basis differences resulting from the difference between 
the initial carrying amount of the investment and the underlying equity in net assets. The investment did not have a material impact 
on the Company’s consolidated financial statements for the year ended April 30, 2012.

  Note 4 

restructuriNg

In calendar 2010, the Company announced its plan to restructure its coffee, fruit spreads, and Canadian pickle and condiments 
operations as part of its ongoing efforts to enhance the long-term strength and profitability of its leading brands. The initiative is 
a long-term investment to optimize production capacity and lower the overall cost structure. It includes capital investments for a 
new state-of-the-art food manufacturing facility in Orrville, Ohio; consolidation of coffee production in New Orleans, Louisiana; 
and the transition of the Company’s pickle and condiments production to third-party manufacturers.

Upon completion, the restructuring plan will result in a reduction of approximately 850 full-time positions and the closing of six of 
the Company’s facilities – Memphis, Tennessee; Ste. Marie, Quebec; Sherman, Texas; Kansas City, Missouri; Dunnville, Ontario; and 
Delhi Township, Ontario. The Sherman, Dunnville, Delhi Township, and Kansas City facilities have been closed and approximately 
70 percent of the full-time positions have been reduced as of April 30, 2012. 

During 2012, the Company increased its estimate of the total anticipated restructuring costs from approximately $235.0 million  
to $245.0 million, consisting primarily of increases to employee separation and site preparation and equipment relocation charges. 
The Company has incurred cumulative costs of $188.8 million related to the initiative through April 30, 2012. The majority of the 
remaining costs are anticipated to be recognized over the next two fiscal years. 

5 2  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanyThe following table summarizes the restructuring activity, including the liabilities recorded and the total amount expected to be incurred.

Total expected restructuring charge 

Balance at May 1, 2009 
Charge to expense 
Cash payments 
Noncash utilization 

Balance at April 30, 2010 
Charge to expense 
Cash payments 
Noncash utilization 

Balance at April 30, 2011 
Charge to expense 
Cash payments 
Noncash utilization 

Balance at April 30, 2012 

Long-Lived 
Asset Charges 
$105,000 

Employee 
Separation 
$ 71,000 

  Site Preparation 
and Equipment 
Relocation 
$ 31,000 

$ 

$ 

$ 

     — 
3,870 
— 
(3,870) 

     — 
53,569 
— 
(53,569) 

     — 
34,195 
— 
(34,195) 

$ 

    — 
1,139 
(50) 
— 

$  1,089 
36,010 
(18,361) 
(8,540) 

$ 10,198 
20,364 
(13,754) 
(8,030) 

$ 

$ 

    — 
407 
(407) 
— 

    — 
6,192 
(6,192) 
— 

$ 

    — 
12,963 
(12,963) 
— 

Production 
Start-up 
$ 26,000 

$ 

$ 

    — 
16 
(16) 
— 

    — 
5,194 
(5,194) 
— 

$ 

    — 
10,689 
(10,689) 
— 

Other Costs 
$12,000 

Total
$245,000

$       

    — 
279 
(279) 
— 

$       

    — 
992 
(992) 
— 

$       

    — 
2,930 
(2,930) 
— 

$ 

     —
5,711
(752)
(3,870)

$  1,089
101,957
(30,739)
(62,109)

$ 10,198
81,141
(40,336)
(42,225)

$ 

     — 

$   8,778 

$ 

  — 

$ 

  — 

$ 

  — 

$  8,778

Remaining expected restructuring charge 

$ 13,366 

$ 13,487 

$ 11,438 

$ 10,101 

$ 7,799 

$ 56,191

During the years ended April 30, 2012, 2011, and 2010, total restructuring charges of $81.1 million, $102.0 million, and $5.7 million, 
respectively, were reported in the Statements of Consolidated Income. Of the total restructuring charges, $38.6 million, $54.1 million, 
and $3.9 million were reported in cost of products sold in the years ended April 30, 2012, 2011, and 2010, respectively. The remaining 
charges were reported in other restructuring costs. The restructuring costs classified as cost of products sold  primarily include 
long-lived asset charges for accelerated depreciation related to property, plant, and equipment that will be used at the affected 
production facilities until they are closed or sold.

Employee separation costs include severance, retention bonuses, and pension costs. Severance costs and retention bonuses are 
being recognized over the estimated future service period of the affected employees. The obligation related to employee separation 
costs is included in other current liabilities in the Consolidated Balance Sheets. For additional information on the impact of 
the restructuring plan on defined benefit pension and other postretirement benefit plans, see Note 8: Pensions and Other 
Postretirement Benefits.

Other costs include professional fees, costs related to closing the facilities, and miscellaneous expenditures associated with the 
Company’s restructuring initiative and are expensed as incurred.

  Note 5 

rePortAble segmeNts

The Company operates in one industry: the manufacturing and marketing of food products. The Company has three reportable 
segments: U.S. Retail Coffee, U.S. Retail Consumer Foods, and International, Foodservice, and Natural Foods. The U.S. Retail Coffee 
segment primarily represents the domestic sales of Folgers, Dunkin’ Donuts, Millstone, Café Bustelo, and Café Pilon branded coffee; 
the U.S. Retail Consumer Foods segment primarily includes domestic sales of Smucker’s, Crisco, Jif, Pillsbury, Eagle Brand, Hungry 
Jack, and Martha White branded products; and the International, Foodservice, and Natural Foods segment is comprised of products 
distributed domestically and in foreign countries through retail channels, foodservice distributors and operators (e.g., restaurants, 
lodging, schools and universities, health care operators), and health and natural foods stores and distributors.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  5 3

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segment profit represents revenue, less direct and allocable operating expenses, and is consistent with the way in which the 
Company manages segments. However, the Company does not represent that the segments, if operated independently, would 
report the segment profit set forth below, as segment profit excludes certain operating expenses such as corporate administrative 
expenses. Segment assets represent direct and allocable assets, including certain corporate-held assets such as property, plant, 
and equipment, and are also set forth in the following table.

Net sales:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 

Total net sales 

Segment profit:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 

Total segment profit 

Interest income 
Interest expense 
Share-based compensation expense 
Cost of products sold – restructuring 
Cost of products sold – merger and integration 
Other restructuring costs 
Other merger and integration costs 
Corporate administrative expenses 
Other income (expense) – net 

Income before income taxes 

Assets:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 
  Unallocated (A) 

Total assets 

Depreciation, amortization, and impairment charges:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 
  Unallocated (B) 

Total depreciation, amortization, and impairment charges 

Additions to property, plant, and equipment:
  U.S. Retail Coffee 
  U.S. Retail Consumer Foods 
  International, Foodservice, and Natural Foods 

Total additions to property, plant, and equipment 

Year Ended April 30,

2012 

2011 

2010

$2,297,737 
2,094,456 
1,133,589 

$5,525,782 

$  543,012 
393,300 
168,572 

$1,104,884 

1,504 
(81,296) 
(19,292) 
(38,552) 
(4,610) 
(42,589) 
(29,904) 
(191,654) 
2,667 

$1,930,869 
1,953,043 
941,831 

$4,825,743 

$  536,133 
406,455 
159,580 

$1,102,168 

2,512 
(69,594) 
(19,896) 
(54,089) 
— 
(47,868) 
(11,194) 
(184,849) 
(26) 

$1,700,458
2,004,700
900,131

$4,605,289

$    484,006
407,721
140,404

$1,032,131

2,793
(65,187)
(20,687)
(3,870)
—
(1,841)
(33,692)
(181,132)
2,238

$    701,158 

$   717,164 

$  730,753

$5,033,561 
2,612,732 
1,179,624 
289,309 

$9,115,226 

$  102,323 
46,744 
37,698 
64,821 

$  251,586 

$   86,903 
159,544 
27,797 

$  274,244 

$4,830,127 
2,416,037 
684,434 
393,987 

$8,324,585 

$   95,423 
43,280 
41,680 
76,855 

$   257,238 

$   59,910 
88,217 
31,953 

$  180,080 

$4,625,502
2,327,466
694,478
327,407

$7,974,853

$ 

   99,490
44,727
28,976
24,217

$   197,410

$ 

  52,198
58,457
26,328

$  136,983

(A)  Primarily represents unallocated cash and cash equivalents and corporate-held investments.

(B)  Primarily represents unallocated depreciation expense included in cost of products sold – restructuring, cost of products sold – merger and intergration, and corporate  

administrative expenses.

5 4  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents certain geographical information.

Net sales:
  Domestic 
  International:
    Canada 
    All other international 

  Total international 

Total net sales 

Assets:
  Domestic 
  International:
    Canada 
    All other international 

  Total international 

Total assets 

Long-lived assets (excluding goodwill and other intangibles):
  Domestic 
  International:
    Canada 
    All other international 

  Total international 

Total long-lived assets (excluding goodwill and other intangibles) 

The following table presents product sales information.

Coffee 
Peanut butter 
Fruit spreads 
Shortening and oils 
Baking mixes and frostings 
Canned milk 
Flour and baking ingredients 
Portion control 
Juices and beverages 
Handheld frozen sandwiches 
Toppings and syrups 
Other  

Total product sales 

Year Ended April 30,

2012 

2011 

2010

$5,014,695 

$4,358,091 

$4,167,042

$   447,004 
64,083 

$  511,087 

$5,525,782 

$  409,710 
57,942 

$  467,652 

$4,825,743 

$  385,870
52,377

$  438,247

$4,605,289

$8,721,449 

$7,912,311 

$ 7,591,931

$  386,026 
7,751 

$  393,777 

$9,115,226 

$  406,576 
5,698 

$  412,274 

$8,324,585 

$  376,788
6,134

$  382,922

$7,974,853

$1,164,802 

$  885,952 

$  854,523

$   28,072 
37,262 

$   65,334 

$1,230,136 

$   48,172 
706 

$   48,878 

$  934,830 

$   61,743
712

$   62,455

$  916,978

Year Ended April 30,

2012 

2011 

2010

48% 
12 
7 
7 
6 
5 
5 
2 
2 
2 
2 
2 

44% 
12 
8 
7 
6 
5 
5 
3 
3 
2 
2 
3 

40%
12
8
8
6
5
5
3
3
3
2
5

100% 

100% 

100%

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  5 5

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 6 

eArNiNgs Per shAre

The following table sets forth the computation of net income per common share and net income per common share − assuming 
dilution under the two-class method.

Computation of net income per common share:
  Net income 
  Net income allocated to participating securities 

Net income allocated to common stockholders 

Year Ended April 30,

2012 

2011 

2010

$459,744 
4,267 

$455,477 

$479,482 
4,692 

$474,790 

$494,138
4,321

$489,817

Weighted-average common shares outstanding 

112,212,677 

117,009,362 

117,911,160

Net income per common share 

$   4.06 

$   4.06 

$   4.15

Computation of net income per common share – assuming dilution:
  Net income 
  Net income allocated to participating securities 

Net income allocated to common stockholders 

Weighted-average common shares outstanding 
Dilutive effect of stock options 

Weighted-average common shares outstanding – assuming dilution   

$459,744 
4,266 

$455,478 

112,212,677 
49,616 

112,262,293 

$479,482 
4,690 

$474,792 

$494,138
4,318

$489,820

117,009,362 
110,335 

117,911,160
130,011

117,119,697 

118,041,171

Net income per common share – assuming dilution 

$   4.06 

$   4.05 

$   4.15

The following table reconciles the weighted-average common shares used in the basic and diluted earnings per share disclosures  
to the total weighted-average shares outstanding.

Weighted-average common shares outstanding 
Weighted-average participating shares outstanding 

Weighted-average shares outstanding 
Dilutive effect of stock options 

Year Ended April 30, 

2012 
112,212,677 
1,051,274 

113,263,951 
49,616 

2011 
117,009,362 
1,156,389 

118,165,751 
110,335 

2010
117,911,160
1,040,274

118,951,434
130,011

Weighted-average shares outstanding – assuming dilution 

113,313,567 

118,276,086 

119,081,445

5 6  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 7 

goodwill ANd other iNtANgible Assets 

A summary of changes in the Company’s goodwill during the years ended April 30, 2012 and 2011, by reportable segment  
is as follows:

Balance at May 1, 2010 
Other  

Balance at April 30, 2011 
Acquisitions 
Other  

Balance at April 30, 2012 

U.S. Retail 
Coffee 
$1,635,413 
(47) 

$1,635,366 
84,845 
86 

$1,720,297 

U.S. Retail 
Consumer 
Foods 
$ 1,034,395 
1,772 

$ 1,036,167 
— 
(925) 

$1,035,242 

International, 
Foodservice, and 
Natural Foods 
$137,922 
3,291 

$141,213 
156,778 
1,088 

$299,079 

Total
$2,807,730
5,016

$2,812,746
241,623
249

$3,054,618

Included in the other category at April 30, 2012 and 2011, were foreign currency exchange and other adjustments. 

The Company’s other intangible assets and related accumulated amortization and impairment charges are as follows:

                                                                                            April 30, 2012                                                               April 30, 2011

  Accumulated 
  Amortization/ 
Impairment 

Acquisition 
Cost 

Charges                       Net 

  Accumulated 
  Amortization/ 
Impairment 
Charges 

Acquisition 
  Cost 

Net

Finite-lived intangible assets  
  subject to amortization:
    Customer and contractual relationships  $1,415,084 
    Patents and technology 
158,770 
    Trademarks 
62,554 

$238,419  $1,176,665 
121,882 
43,700 

36,888 
18,854 

$1,180,000 
134,970 
35,153 

$168,125  $1,011,875
108,990
28,501

25,980 
6,652 

Total intangible assets  
  subject to amortization 

Indefinite-lived intangible assets  
  not subject to amortization:
    Trademarks 

$1,636,408 

$294,161  $1,342,247 

$1,350,123 

$200,757  $1,149,366

$1,855,621 

$ 10,861  $1,844,760 

$1,799,862 

$  9,218  $1,790,644

Total other intangible assets 

$3,492,029 

$305,022  $3,187,007 

$3,149,985 

$209,975  $2,940,010

Amortization expense for finite-lived intangible assets was $87,721, $73,438, and $72,417 in 2012, 2011, and 2010, respectively. 
The weighted-average useful life of the finite-lived intangible assets is 18 years. Based on the amount of intangible assets subject to 
amortization at April 30, 2012, the estimated amortization expense for each of the succeeding five years is approximately $96,000.

The Company reviews goodwill and other indefinite-lived intangible assets at least annually for impairment. The annual impairment 
review was performed as of February 1, 2012. Goodwill impairment is tested at the reporting unit level which is the Company’s 
operating segments. 

Nonrecurring fair value adjustments of $4,590, $17,599, and $11,658 were recognized related to the impariment of certain intangible 
assets in 2012, 2011, and 2010, respectively. The impairment recognized in 2012 was related to a finite-lived trademark. The impairment 
was recognized in the fourth quarter when the Company evaluated the historical performance and future growth of this regional 
canned milk brand. The Company utilized Level 3 inputs based on management’s best estimates and assumptions to estimate the 
fair value of the trademark and concluded the trademark had no value. The majority of the impairment recognized in 2011 and 2010 
was related to the Europe’s Best trademark and customer relationship. In October 2011, the Company sold the Europe’s Best frozen 
fruit and vegetable business, resulting in a loss of $11,287.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  57

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 8 

PeNsioNs ANd other PostretiremeNt beNefits

The Company has defined benefit pension plans covering certain domestic and Canadian employees. Benefits are based on the 
employee’s years of service and compensation. The Company’s plans are funded in conformity with the funding requirements  
of applicable government regulations.

In addition to providing pension benefits, the Company sponsors several unfunded, defined postretirement plans that provide 
health care and life insurance benefits to certain retired domestic and Canadian employees. These plans are contributory, with 
retiree contributions adjusted periodically, and contain other cost-sharing features, such as deductibles and coinsurance. Covered 
employees generally are eligible for these benefits when they reach age 55 and have attained 10 years of credited service.

Upon completion of the restructuring activity discussed in Note 4: Restructuring, approximately 850 full-time positions will be reduced. 
The Company has included the estimated impact of the planned reductions in measuring the U.S. and Canadian benefit obligation of 
the pension plans and other postretirement plans at April 30, 2012. As a result, the benefit obligation of the pension plans and other 
postretirement plans decreased by approximately $2,700 and increased by approximately $1,900, respectively. Included in the 
following tables are charges recognized for termination benefits, curtailment, and settlement as a result of the restructuring plan.

The following table summarizes the components of net periodic benefit cost and the change in accumulated other comprehensive 
(loss) income related to the defined benefit pension and other postretirement plans.

                                                                              Defined Benefit Pension Plans                         Other Postretirement Benefits

Year Ended April 30, 
Service cost 
Interest cost 
Expected return on plan assets 
Amortization of prior service cost (credit) 
Amortization of net actuarial loss (gain) 
Curtailment loss (gain) 
Settlement loss 
Termination benefit cost 

Net periodic benefit cost 

2012 
$  8,050 
26,210 
(26,955) 
1,117 
9,381 
1,124 
1,066 
1,838 
$   21,831 

2011 
$   7,504 
25,491 
(26,848) 
1,146 
10,294 
4,095 
— 
8,395 

2010 
$    5,755 
24,788 
(22,894) 
1,362 
6,291 
— 
— 
— 

$ 30,077 

$ 15,302 

$ 

$ 

    — 
(82,125) 
1,117 
9,381 
1,124 
1,066 
1,092 
23 
$(68,322)  $ 

  (359)  $  (1,334) 
(13,713) 
1,362 
6,291 
— 
— 
(5,932) 
(71) 

(13,533) 
1,146 
10,294 
4,095 
— 
(2,032) 
— 

   (389)  $(13,397) 

Other changes in plan assets and benefit liabilities  
  recognized in accumulated other comprehensive  
  (loss) income before income taxes:
    Prior service cost arising during the year 
    Net actuarial loss arising during the year 
    Amortization of prior service cost (credit) 
    Amortization of net actuarial loss (gain) 
    Curtailment loss (gain) 
    Settlement loss 
    Foreign currency translation 
    Other adjustments 

Net change for year 

Weighted-average assumptions used in determining  
  net periodic benefit costs:
    U.S. plans:
      Discount rate 
      Expected return on plan assets 
      Rate of compensation increase 
    Canadian plans:
      Discount rate 
      Expected return on plan assets 
      Rate of compensation increase 

2012 
$  2,348 
3,075 
— 
(425) 
(43) 
(115) 
— 
2,030 
$   6,870 

$ 

 — 
(4,163) 
(425) 
(43) 
(115) 
— 
(69) 
— 
$(4,815) 

2011 
$   1,620 
2,775 
— 
(489) 
(536) 
— 
— 
2,413 

2010
$  1,525
2,607
—
(489)
(1,043)
—
—
—

$  5,783 

$  2,600

$    (925) 
(7,769) 
(489) 
(536) 
— 
— 
104 
— 

$ 
  —
(3,248)
(489)
(1,043)
—
—
173
—

$(9,615) 

$(4,607)

5.50% 
7.00 
4.14 

5.00% 
6.66 
4.00 

5.80% 
7.50 
4.15 

5.30% 
7.08 
4.00 

7.40% 
7.75 
3.79 

5.40% 
7.33 
4.00 

5.50% 
— 
— 

5.00% 
— 
— 

5.80% 
— 
— 

5.30% 
— 
— 

7.40%
—
—

5.40%
—
—

The Company uses a measurement date of April 30 to determine defined benefit pension plans and other postretirement benefits’ 
assets and benefit obligations.

5 8  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
The following table sets forth the combined status of the plans as recognized in the Consolidated Balance Sheets.

April 30, 
Change in benefit obligation:
  Benefit obligation at beginning of year 
    Service cost 
    Interest cost 
    Amendments 
    Actuarial loss 
    Participant contributions 
    Benefits paid 
    Foreign currency translation adjustments 
    Curtailment 
    Settlement 
    Termination benefit cost 
    Other adjustments 

  Benefit obligation at end of year 

Change in plan assets:
  Fair value of plan assets at beginning of year 
    Actual return on plan assets 
    Company contributions 
    Participant contributions 
    Benefits paid 
    Foreign currency translation adjustments 
    Settlement 
    Other adjustments 

  Fair value of plan assets at end of year 

Funded status of the plans 

Other noncurrent assets 
Defined benefit pensions 
Accrued compensation 
Postretirement benefits other than pensions 

Net benefit liability 

Defined Benefit Pension Plans 

Other Postretirement Benefits

2012 

2011 

2012 

2011

$  503,346 
8,050 
26,210 
— 
60,019 
514 
(28,603) 
(5,052) 
398 
(4,974) 
1,838 
— 

$  561,746 

$   407,600 
5,246 
11,428 
514 
(28,603) 
(4,744) 
(4,974) 
— 

$  386,467 

$(175,279) 

$ 

 — 
(147,551) 
(27,728) 
— 

$(175,279) 

$450,728 
7,504 
25,491 
359 
30,276 
498 
(30,502) 
8,446 
2,151 
— 
8,395 
— 

$503,346 

$ 367,322 
45,743 
16,779 
498 
(30,502) 
7,760 
— 
— 

$ 407,600 

$  (95,746) 

$ 

  2,976 
(98,722) 
— 
— 

$  (95,746) 

$   59,789 
2,348 
3,075 
— 
4,278 
1,412 
(3,595) 
(526) 
(115) 
— 
2,030 
133 

$  68,829 

$ 

   — 
— 
2,165 
1,412 
(3,595) 
— 
— 
18 

$ 

    — 

$(68,829) 

$ 

    — 
— 
— 
(68,829) 

$(68,829) 

$  45,592
1,620
2,775
925
7,769
1,077
(3,674)
1,270
—
—
2,413
22

$  59,789

$ 

  —
—
2,576
1,077
(3,674)
—
—
21

$ 

  —

$(59,789)

$ 

  —
—
—
(59,789)

$(59,789)

The Company will offer terminated pension participants a lump-sum cash settlement in order to reduce the Company’s future  
pension obligation and administrative costs. Approximately $20,000 of the $27,728 in accrued compensation relates to the anticipated  
lump-sum payments. 

The following table summarizes amounts recognized in accumulated other comprehensive (loss) income in the Consolidated Balance 
Sheets, before income taxes.

April 30, 
Net actuarial (loss) gain 
Prior service (cost) credit 

Total recognized in accumulated  
  other comprehensive (loss) income 

Defined Benefit Pension Plans 

Other Postretirement Benefits

2012 
$(204,471) 
(2,966) 

2011 
$(134,306) 
(4,809) 

2012 
$2,293 
1,704 

2011
$6,683
2,129

$(207,437) 

$(139,115) 

$3,997 

$8,812

During 2013, the Company expects to recognize amortization of net actuarial losses and prior service cost of $13,298 and $588, 
respectively, in net periodic benefit cost.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  5 9

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
The following table sets forth the assumptions used in determining the benefit obligations.

April 30, 
Weighted-average assumptions used in determining benefit obligation:
    U.S. plans:
      Discount rate 
      Rate of compensation increase 
    Canadian plans:
      Discount rate 
      Rate of compensation increase 

Defined Benefit Pension Plans 

Other 
Postretirement Benefits

2012 

2011 

2012 

2011

4.70% 
4.14 

4.20% 
4.00 

5.50% 
4.14 

5.00% 
4.00 

4.70% 
— 

4.20% 
— 

5.50%
— 

5.00%
— 

For 2013, the assumed health care trend rates are 8.0 percent and 6.5 percent for the U.S. and Canadian plans, respectively. The rate 
for participants under age 65 is assumed to decrease to 5.0 percent in 2019 and 4.5 percent in 2017 for the U.S. and Canadian plans, 
respectively. The health care cost trend rate assumption has a significant effect on the amount of the other postretirement benefits 
obligation and periodic other postretirement benefits cost reported.

A one-percentage point annual change in the assumed health care cost trend rate would have the following effect as of April 30, 2012:

Effect on total service and interest cost components 
Effect on benefit obligation 

One-Percentage Point

Increase 

Decrease

$  209 
3,274 

$  176
2,844

The following table sets forth selective information pertaining to the Company’s Canadian pension and other postretirement 
 benefit plans.

Defined Benefit Pension Plans 

Other Postretirement Benefits 

2012 
$125,708 
104,475 

2011 
$123,600 
113,814 

2012 
$  13,255 
— 

2011
$  12,898
—

$  (21,233) 

$     (9,786) 

$(13,255) 

$(12,898)

$ 

  1,362 
5,616 
(7,018) 
2,983 
— 
1,066 
— 
— 

$ 

 1,470 
5,713 
(6,912) 
4,836 
185 
— 
933 
6 

$ 

  39 
570 
— 
(4) 
(115) 
— 
— 
— 

$ 

 34
596
—
(39)
—
—
—
(1)

$ 

 4,009 

$ 

 6,231 

$ 

   490 

$ 

  590

$ 

 6,123 
514 
(9,324) 
3,066 
(4,744) 
(4,974) 

$ 

 4,629 
498 
(8,595) 
10,419 
7,760 
— 

$ 

   762 
— 
(762) 
— 
— 
— 

$ 

  771
—
(771)
—
—
—

Year Ended April 30, 
Benefit obligation at end of year 
Fair value of plan assets at end of year 

Funded status of the plans 

Components of net periodic benefit cost:
  Service cost 
  Interest cost 
  Expected return on plan assets 
  Amortization of net actuarial loss (gain) 
  Curtailment loss (gain) 
  Settlement loss 
  Termination benefit cost 
  Other 

Net periodic benefit cost 

Changes in plan assets:
  Company contributions 
  Participant contributions 
  Benefits paid 
  Actual return on plan assets 
  Foreign currency translation 
  Settlement loss 

6 0  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
The following table sets forth additional information related to the Company’s defined benefit pension plans.
The following table sets forth additional information related to the Company’s defined benefit pension plans.

Accumulated benefit obligation for all pension plans 
Accumulated benefit obligation for all pension plans 
Plans with an accumulated benefit obligation in excess of plan assets:
Plans with an accumulated benefit obligation in excess of plan assets:
  Accumulated benefit obligation 
  Accumulated benefit obligation 
  Fair value of plan assets 
  Fair value of plan assets 
Plans with a projected benefit obligation in excess of plan assets:
Plans with a projected benefit obligation in excess of plan assets:
  Projected benefit obligation 
  Projected benefit obligation 
  Fair value of plan assets 
  Fair value of plan assets 

April 30,
April 30,

2012 
2012 
$523,584 
$523,584 

2011
2011
$468,604
$468,604

523,584 
523,584 
386,467 
386,467 

436,329
436,329
371,895
371,895

561,746 
561,746 
386,467 
386,467 

473,555
473,555
374,741
374,741

The Company employs a total return on investment approach for the defined benefit pension plans’ assets. A mix of equity, fixed-income, 
The Company employs a total return on investment approach for the defined benefit pension plans’ assets. A mix of equity, fixed-income, 
and alternative investments is used to maximize the long-term rate of return on assets for the level of risk. In determining the expected 
and alternative investments is used to maximize the long-term rate of return on assets for the level of risk. In determining the expected 
long-term rate of return on the defined benefit pension plans’ assets, management considers the historical rates of return, the nature 
long-term rate of return on the defined benefit pension plans’ assets, management considers the historical rates of return, the nature 
of investments, the asset allocation, and expectations of future investment strategies.
of investments, the asset allocation, and expectations of future investment strategies.

The following tables summarize the fair value of the major asset classes for the U.S. and Canadian defined benefit pension plans 
The following tables summarize the fair value of the major asset classes for the U.S. and Canadian defined benefit pension plans 
and the levels within the fair value hierarchy in which the fair value measurements fall.
and the levels within the fair value hierarchy in which the fair value measurements fall.

Cash and cash equivalents (A) 
Cash and cash equivalents (A) 
Equity securities:
Equity securities:
  U.S. (B) 
  U.S. (B) 
  International (C) 
  International (C) 
Fixed-income securities:
Fixed-income securities:
  Bonds (D) 
  Bonds (D) 
  Fixed income (E) 
  Fixed income (E) 
Other types of investments:
Other types of investments:
  Hedge funds (F) 
  Hedge funds (F) 
  Private equity funds (F) 
  Private equity funds (F) 

Quoted Prices in 
Quoted Prices in 
Active Markets for 
Active Markets for 
Identical Assets 
Identical Assets 
(Level 1) 
(Level 1) 
$ 13,999 
$ 13,999 

79,582 
79,582 
65,361 
65,361 

82,109 
82,109 
76,866 
76,866 

— 
— 
— 
— 

Significant 
Significant 
Observable 
Observable 
Inputs 
Inputs 
(Level 2) 
(Level 2) 
  — 
  — 

$ 
$ 

16,872 
16,872 
13,029 
13,029 

— 
— 
— 
— 

— 
— 
— 
— 

Total financial assets measured at fair value 
Total financial assets measured at fair value 

$317,917 
$317,917 

$29,901 
$29,901 

Significant 
Significant 
Unobservable 
Unobservable 
Inputs 
Inputs 
(Level 3) 
(Level 3) 
  — 
  — 

$ 
$ 

— 
— 
— 
— 

— 
— 
— 
— 

22,351 
22,351 
16,298 
16,298 

$38,649 
$38,649 

Fair Value at 
Fair Value at 
April 30, 2012
April 30, 2012
$ 13,999
$ 13,999

96,454
96,454
78,390
78,390

82,109
82,109
76,866
76,866

22,351
22,351
16,298
16,298

$386,467
$386,467

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  61

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Cash and cash equivalents (A) 
Equity securities:
  U.S. (B) 
  International (C) 
Fixed-income securities:
  Bonds (D) 
  Fixed income (E) 
Other types of investments:
  Hedge funds (F) 
  Private equity funds (F) 

Quoted Prices in 
Active Markets for 
Identical Assets 
(Level 1) 
$    6,006  

Significant 
Observable 
Inputs 
(Level 2) 
  —  

$      

Significant 
Unobservable 
Inputs 
(Level 3) 
    —  

$     

 82,457  
 40,189  

 65,126  
 45,515  

— 
— 

 18,930  
 41,808  

 17,610  
 34,544  

— 
— 

Fair Value at 
April 30, 2011
$  6,006 

106,164 
81,997 

82,736 
80,059 

37,451
13,187

$407,600

 4,777  
—  

— 
— 

 37,451  
 13,187  

$55,415  

Total financial assets measured at fair value 

$239,293  

$112,892  

(A)  This category includes money market holdings with maturities of three months or less and are classified as Level 1. Based on the short-term nature of these assets, carrying value 

approximates fair value. 

(B)  This category is invested primarily in a portfolio of common stocks included in the Russell 1000 Index and traded on active exchanges. The Level 1 assets are valued using quoted 
market prices for identical securities in active markets. The Level 2 assets are funds that consist of equity securities traded on active exchanges. The Level 3 assets are valued at 
approximate fair value. No assets were classified as Level 3 as of April 30, 2012. 

(C)  This category is invested primarily in common stocks and other equity securities traded on active exchanges whose issuers are located outside of the U.S. The fund invests primarily 
in developed countries, but may also invest in emerging markets. The Level 1 assets are valued using quoted market prices for identical securities in active markets. The Level 2 
assets are funds that consist of equity securities traded on active exchanges. 

(D)  This category seeks to duplicate the return characteristics of high-quality corporate bonds with a duration range of 10 to 13 years. The Level 1 assets are valued using quoted market 
prices for identical securities in active markets. The Level 2 assets are funds that consist of bonds traded on active exchanges. No assets were classified as Level 2 as of April 30, 2012. 

(E)  This category is comprised of a core fixed-income fund that invests at least 80 percent of its assets in investment-grade U.S. corporate and government fixed-income securities, 

including mortgage-backed securities. The Level 1 assets are valued using quoted market prices for identical securities in active markets. The Level 2 assets are funds that consist 
of fixed-income securities traded on active exchanges. No assets were classified as Level 2 as of April 30, 2012. 

(F)  The hedge funds category is comprised of hedge funds of funds which invest in equity hedge, directional, relative value, and event-driven funds. The hedge funds have quarterly 

liquidity with 65 days’ notice. The private equity funds category is comprised of one fund that consists primarily of limited partnership interests in corporate finance and venture 
capital funds. The private equity fund cannot be redeemed and return of principal is based on the liquidation of the underlying assets. Both the hedge funds and the private equity 
fund are classified as Level 3 assets and are valued based on each fund’s net asset value (“NAV”). NAV is calculated based on the estimated fair value of the underlying investment 
funds within the portfolio and is corroborated by management’s review.

The following table presents a rollforward of activity for Level 3 assets between May 1, 2011 and April 30, 2012.

Balance at May 1, 2011 
  Purchases and sales – net 
  Actual return on plan assets sold during the period 
  Actual return on plan assets still held at reporting date 

Balance at April 30, 2012 

U.S. Equity 
Securities 
$ 4,777  
 2,999  
(7,776) 
— 

$       — 

Hedge 
Funds 
$   37,451  
(13,616) 
 (893) 
 (591) 

$  22,351  

Private 
Equity Funds 
 $13,187  
 1,095  
— 
 2,016  

 $16,298  

Total
$55,415 
 (9,522)
 (8,669)
 1,425 

$38,649 

The Company’s current investment policy is to invest approximately 45 percent of assets in equity securities, 41 percent in fixed-
income securities, and 14 percent in cash and other investments. Included in equity securities were 317,552 of the Company’s 
common shares at April 30, 2012 and 2011. The market value of these shares was $25,287 at April 30, 2012. The Company paid 
 dividends of $597 on these shares during 2012.

The Company expects to contribute approximately $32 million, including $20 million of anticipated lump-sum cash settlements,  
to the defined benefit pension plans in 2013. The Company expects the following payments to be made from the defined benefit  
pension and other postretirement benefit plans: $47 million in 2013, $34 million in 2014, $33 million in 2015, $40 million in 2016,  
$34 million in 2017, and $185 million in 2018 through 2022.

6 2  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 9 

shAre-bAsed PAymeNts

The Company provides for equity-based incentives to be awarded to key employees and non-employee directors. Currently, these 
incentives consist of restricted shares, restricted stock units, deferred shares, deferred stock units, performance units, and stock 
options. These awards are administered primarily through the 2010 Equity and Incentive Compensation Plan approved by the 
Company’s shareholders in August 2010. Awards under this plan may be in the form of stock options, stock appreciation rights, 
restricted shares, restricted stock units (which may also be referred to as deferred stock units), performance shares, performance 
units, incentive awards, and other share-based awards. Awards under this plan may be granted to the Company’s and its subsidiaries’ 
non-employee directors, consultants, officers, and other employees. Deferred stock units granted to non-employee directors vest 
immediately. At April 30, 2012, there were 7,311,613 shares available for future issuance under this plan. 

Under the 2010 Equity and Incentive Compensation Plan, the Company has the option to settle share-based awards by issuing 
 common shares from treasury, issuing new Company common shares, or issuing a combination of common shares from treasury 
and new Company common shares.

Stock Options: The following table is a summary of the Company’s stock option activity and related information.

Outstanding at May 1, 2011 
  Exercised 

Outstanding and exercisable at April 30, 2012 

Options 
196,925 
(72,084) 

124,841 

Weighted-Average 
Exercise Price
$41.18
39.46

$42.18

At April 30, 2012, the weighted-average remaining contractual term for stock options outstanding and exercisable was 1.8 years 
and the aggregate intrinsic value of these stock options was approximately $4,675.

The total intrinsic value of options exercised during 2012, 2011, and 2010 was approximately $2,644, $13,355, and $5,876, respectively.

Other Equity Awards: The following table is a summary of the Company’s restricted shares, deferred shares, deferred stock units, 
and performance units.

Outstanding at May 1, 2011 
  Granted 
  Converted 
  Vested 
  Forfeited 

Restricted/Deferred 
Shares and 
Deferred Stock Units 
1,157,266 
152,180 
125,360 
(430,831) 
(12,985) 

Weighted-Average 
Grant Date 
Fair Value 
$ 49.39 
78.32 
77.53 
52.60 
52.91 

Performance 
Units 
125,360 
99,455 
(125,360) 
— 
— 

Weighted-Average 
Fair Value
$ 77.53
76.37
77.53
—
—

Outstanding at April 30, 2012 

990,990 

$55.95 

99,455 

$76.37

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  6 3

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The total fair value of equity awards other than stock options vesting in 2012, 2011, and 2010 was approximately $22,663, $17,680, 
and $16,273, respectively. The weighted-average grant date fair value of restricted shares, deferred shares, deferred stock units, 
and performance units is the average of the high and the low share price on the date of grant. The following table summarizes the 
weighted-average grant date fair values of the equity awards granted in 2012, 2011, and 2010.

Year Ended April 30, 
2012   
2011   
2010   

Restricted/ 
Deferred 
Shares and 
Deferred 
Stock Units 
152,180 
303,863 
504,580 

Weighted- 
Average 
Grant Date 
Fair Value 
$78.32 
58.32 
44.63 

Performance 
Units 
99,455 
125,360 
190,010 

Weighted- 
Average 
Grant Date 
Fair Value
$76.37
77.53
57.37

The performance units column represents the number of restricted shares received by certain executive officers, subsequent to 
year end, upon conversion of the performance units earned during the year. Restricted stock generally vests four years from the 
date of grant or upon the attainment of a defined age and years of service.

  Note 10 

debt ANd fiNANciNg ArrANgemeNts

Long-term debt consists of the following:

4.78% Senior Notes due June 1, 2014 
6.12% Senior Notes due November 1, 2015 
6.63% Senior Notes due November 1, 2018 
3.50% Notes due October 15, 2021 
5.55% Senior Notes due April 1, 2022 
4.50% Senior Notes due June 1, 2025 

Total long-term debt 
Current portion of long-term debt 

Total long-term debt, less current portion 

Year Ended April 30,

2012 
$  100,000 
24,000 
397,906 
748,637 
400,000 
400,000 

$2,070,543 
50,000 

$2,020,543 

2011
$  100,000
24,000
380,039
—
400,000
400,000

$1,304,039
—

$1,304,039

On October 18, 2011, the Company completed a public issuance of $750.0 million in aggregate principal amount of 3.50 percent 
Notes due October 15, 2021. Interest is payable semiannually beginning April 15, 2012. The Company received proceeds of $748.6 million, 
net of an offering discount of $1.4 million. The discount is being amortized to interest expense over the life of the 3.50 percent Notes, 
resulting in an effective rate of 3.52 percent. The 3.50 percent Notes may be redeemed at any time prior to maturity, at the option of 
the Company. The 3.50 percent Notes are senior unsecured obligations and rank equally with the Company’s other unsecured and 
unsubordinated debt and are guaranteed fully and unconditionally, on a joint and several basis, by J. M. Smucker LLC and The Folgers 
Coffee Company, two of the Company’s 100 percent wholly-owned subsidiaries. A portion of the proceeds was used to fund the 
Sara Lee foodservice business acquisition and for the repayment of borrowings outstanding under the Company’s revolving credit 
facility, resulting from funding the Rowland Coffee acquisition. The remainder was used for general corporate purposes, including 
share repurchases.

In anticipation of the 3.50 percent Notes public issuance, the Company entered into a forward-starting interest rate swap in August 2011 
to partially hedge the risk of an increase in the benchmark interest rate during the period leading up to the public issuance. The interest 
rate swap was designated as a cash flow hedge with a notional amount of $500.0 million. On October 13, 2011, in conjunction with 
the pricing of the 3.50 percent Notes, the Company terminated the interest rate swap prior to maturity. The termination resulted in 
a loss of $6.2 million, which will be amortized over the life of the related debt offering. For additional information, see Note 12: 
Derivative Financial Instruments.

6 4  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
In 2011, the Company entered into an interest rate swap on the 6.63 percent Senior Notes due November 1, 2018, converting the 
Senior Notes from a fixed to a variable-rate basis until maturity. The interest rate swap was designated as a fair value hedge of the 
underlying debt obligation with a notional amount of $376.0 million. In August 2011, the Company terminated the interest rate swap 
prior to maturity. As a result of the early termination, the Company received $27.0 million in cash, which included $3.1 million of 
interest receivable, and realized a gain of $23.9 million, which was deferred and will be recognized as a reduction of future interest 
expense through November 1, 2018. The unamortized benefit at April 30, 2012, was $21.9 million and the fair value adjustment 
of the interest rate swap at April 30, 2011, was $4.0 million, and both were recorded as an increase in the long-term debt balance. 
For additional information, see Note 12: Derivative Financial Instruments.

All of the Company’s Senior Notes are unsecured and interest is paid semiannually. Scheduled payments are required on the  
5.55 percent Senior Notes, the first of which is $50.0 million on April 1, 2013, and on the 4.50 percent Senior Notes, the first of 
which is $100.0 million on June 1, 2020.

Interest paid totaled approximately $86.6 million, $62.1 million, and $76.5 million in 2012, 2011, and 2010, respectively. This differs 
from interest expense due to the timing of payments, amortization of fair value adjustments, amortization of debt issuance costs, 
and interest capitalized.

On July 29, 2011, the Company entered into a second amended and restated credit agreement with a group of 10 banks, which  
provides for an unsecured revolving credit line of $1.0 billion and matures July 29, 2016. The Company’s borrowings under the 
credit facility bear interest based on the prevailing U.S. Prime Rate, Canadian Base Rate, London Interbank Offered Rate (“LIBOR”), 
or Canadian Dealer Offered Rate, as determined by the Company. Interest is payable either on a quarterly basis or at the end of the 
borrowing term. At April 30, 2012, the Company did not have a balance outstanding under the revolving credit facility. The Company 
had standby letters of credit of approximately $7.8 million outstanding at April 30, 2012.

The Company’s debt instruments contain certain financial covenant restrictions including consolidated net worth, a leverage ratio, 
and an interest coverage ratio. The Company is in compliance with all covenants.

  Note 11 

coNtiNgeNcies 

The Company, like other food manufacturers, is from time to time subject to various administrative, regulatory, and other legal 
 proceedings arising in the ordinary course of business. The Company is currently a defendant in a variety of such legal proceedings. 
The Company cannot predict with certainty the ultimate results of these proceedings or reasonably determine a range of potential 
loss. The Company’s policy is to accrue costs for contingent liabilities when such liabilities are probable and amounts can be 
 reasonably estimated. Based on the information known to date, the Company does not believe the final outcome of these proceedings 
will have a material adverse effect on the Company’s financial position, results of operations, or cash flows.

  Note 12 

derivAtive fiNANciAl iNstrumeNts

The Company is exposed to market risks, such as changes in commodity prices, foreign currency exchange rates, and interest rates. 
To manage the volatility related to these exposures, the Company enters into various derivative transactions. By policy, the Company 
historically has not entered into derivative financial instruments for trading purposes or for speculation.

Commodity Price Management: The Company enters into commodity futures and options contracts to manage the price volatility 
and reduce the variability of future cash flows related to anticipated inventory purchases of key raw materials, notably green coffee, 
edible oils, and flour. The Company also enters into commodity futures and options contracts to manage price risk for energy input 
costs, including natural gas and diesel fuel. The derivative instruments generally have maturities of less than one year.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  6 5

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanyCertain of the derivative instruments associated with the Company’s U.S. Retail Coffee and U.S. Retail Consumer Foods segments 
meet the hedge criteria and are accounted for as cash flow hedges. The mark-to-market gains or losses on qualifying hedges are 
deferred and included as a component of accumulated other comprehensive (loss) income to the extent effective, and reclassified 
to cost of products sold in the period during which the hedged transaction affects earnings. Cash flows related to qualifying hedges 
are classified consistently with the cash flows from the hedged item in the Statements of Consolidated Cash Flows. In order to 
 qualify as a hedge of commodity price risk, it must be demonstrated that the changes in the fair value of the commodity’s futures 
contracts are highly effective in hedging price risks associated with the commodity purchased. Hedge effectiveness is measured 
and assessed at inception and on a monthly basis. The mark-to-market gains or losses on nonqualifying and ineffective portions  
of commodity hedges are recognized in cost of products sold immediately.

Foreign Currency Exchange Rate hedging: The Company utilizes foreign currency forwards and options contracts to manage the 
effect of foreign currency exchange fluctuations on future cash payments primarily related to purchases of certain raw materials, 
finished goods, and fixed assets in Canada. The contracts generally have maturities of less than one year. At the inception of the 
contract, the derivative is evaluated and documented for hedge accounting treatment. Instruments currently used to manage foreign 
currency exchange exposures do not meet the requirements for hedge accounting treatment and the change in value of these 
instruments is immediately recognized in cost of products sold. If the contract qualifies for hedge accounting treatment, to the 
extent the hedge is deemed effective, the associated mark-to-market gains and losses are deferred and included as a component 
of accumulated other comprehensive (loss) income. These gains or losses are reclassified to earnings in the period the contract is 
executed. The ineffective portion of these contracts is immediately recognized in earnings.

Interest Rate hedging: The Company utilizes interest rate swaps to mitigate the exposure to interest rate risk. At the inception of 
the contract, the instrument is evaluated and documented for hedge accounting treatment.

In August 2011, the Company entered into a forward-starting interest rate swap agreement to partially hedge the risk of an increase in 
the benchmark interest rate during the period leading up to the $750.0 million 3.50 percent Notes public offering. The interest rate 
swap was designated as a cash flow hedge. The mark-to-market gains or losses on the swap were deferred and included as a component 
of accumulated other comprehensive (loss) income to the extent effective, and reclassified to interest expense in the period during which 
the hedged transaction affected earnings. In October 2011, in conjunction with the pricing of the 3.50 percent Notes, the Company 
terminated the interest rate swap prior to maturity, resulting in a loss of $6.2 million. The resulting loss will be recognized in interest 
expense ratably over the life of the related debt. The ineffective portion of the hedge was reclassified to interest expense upon termination 
of the swap. For additional information, see Note 10: Debt and Financing Arrangements.

The Company’s interest rate swap on the 6.63 percent Senior Notes due November 1, 2018, met the criteria to be designated as a 
fair value hedge. The Company received a fixed rate and paid variable rates, hedging the underlying debt and the associated changes 
in the fair value of the debt. The interest rate swap was recognized at fair value in the Consolidated Balance Sheet at April 30, 2011, 
and changes in the fair value were recognized in interest expense. Gains and losses recognized in interest expense on the instrument 
had no net impact to earnings, as the change in the fair value of the derivative was equal to the change in fair value of the underlying 
debt. In August 2011, the Company terminated the interest rate swap on the 6.63 percent Senior Notes prior to maturity, resulting 
in a gain of $23.9 million which was deferred and will be recognized over the remaining life of the underlying debt as a reduction 
of future interest expense. In 2012, the Company recognized $2.0 million of the gain with the remaining to be recognized as follows: 
$2.9 million in 2013, $3.0 million in 2014, $3.2 million in 2015, $3.4 million in 2016, and the remaining $9.4 million in 2017 through 
2019. For additional information, see Note 10: Debt and Financing Arrangements.

6 6  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanyThe following table sets forth the fair value of derivative instruments recognized in the Consolidated Balance Sheets.

April 30, 2012 

April 30, 2011

Derivatives designated as hedging instruments:
  Commodity contracts 
  Interest rate contract 

Total derivatives designated as hedging instruments 

Derivatives not designated as hedging instruments:
  Commodity contracts 
  Foreign currency exchange contracts 

Other 
Current 
Assets 

Other 
Current 
Liabilities 

$ 6,569 
— 

$19,510 
— 

$ 6,569 

$19,510 

$ 3,166 
436 

$ 3,631 
982 

Total derivatives not designated as hedging instruments 

$ 3,602 

$ 4,613 

Total derivative instruments 

$10,171 

$24,123 

Other 
Current 
Assets 

$ 3,408 
5,423 

$ 8,831 

$   9,887 
317 

$10,204 

$19,035 

Other 

Other 
Current  Noncurrent 
Liabilities

Liabilities 

$ 

    — 
— 

$ 

    — 

$5,432 
3,204 

$8,636 

$8,636 

$ 

    —
1,384

$1,384

$ 

    —
—

$ 

    —

$1,384

The Company has elected to not offset fair value amounts recognized for commodity derivative instruments and its cash margin 
accounts executed with the same counterparty. The Company maintained cash margin accounts of $32,529 and $12,292 at April 30, 
2012 and 2011, respectively, that are included in other current assets in the Consolidated Balance Sheets.

The following table presents information on pre-tax commodity contract net gains and losses recognized on derivatives designated 
as cash flow hedges.

(Losses) gains recognized in other comprehensive (loss) income (effective portion) 
Gains reclassified from accumulated other comprehensive (loss) income  
  to cost of products sold (effective portion) 

Change in accumulated other comprehensive (loss) income 

(Losses) gains recognized in cost of products sold (ineffective portion) 

Year Ended April 30,

2012 
$(31,830) 

1,887 

$(33,717) 

$ 

   (853) 

2011
$21,082

14,780

$ 6,302

$ 

  611

Included as a component of accumulated other comprehensive (loss) income at April 30, 2012 and 2011, were deferred pre-tax net 
losses of $24,287 and deferred pre-tax net gains of $9,430, respectively, related to commodity contracts. The related tax impact 
 recognized in accumulated other comprehensive (loss) income was a benefit of $8,820 and expense of $3,430 at April 30, 2012 and 
2011, respectively. The entire amount of the deferred net loss included in accumulated other comprehensive (loss) income at April 30, 
2012, is expected to be recognized in earnings within one year as the related commodity is sold.

The following table presents information on the pre-tax losses recognized on the interest rate swap designated as a cash flow hedge.

Losses recognized in other comprehensive (loss) income (effective portion) 
Losses reclassified from accumulated other comprehensive (loss) income  
  to interest expense (effective portion) 

Change in accumulated other comprehensive (loss) income 

Losses recognized in interest expense (ineffective portion) 

Year Ended April 30,

2012 
$(6,192) 

(278) 

$(5,914) 

$ 

  (19) 

2011
$ —

—

$ —

$ —

Included as a component of accumulated other comprehensive (loss) income at April 30, 2012, were deferred pre-tax losses of  
$5,914 related to the termination of the interest rate contract, of which approximately $500 will be recognized over the next  
12 months. The related tax benefit recognized in accumulated other comprehensive (loss) income was $2,133 at April 30, 2012.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  6 7

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents the net realized and unrealized gains and losses recognized in cost of products sold on derivatives not 
designated as qualified hedging instruments.

Gains (losses) on commodity contracts 
Gains (losses) on foreign currency exchange contracts 

2012 
$16,306 
951 

Gains (losses) recognized in cost of products sold (derivatives not designated as hedging instruments)  $17,257 

The following table presents the gross contract notional value of outstanding derivative contracts.

2011
$(3,994)
(3,290)

$(7,284)

Year Ended April 30,

Commodity contracts 
Foreign currency exchange contracts 
Interest rate contract 

April 30,

2012 
$983,381 
94,424 
— 

2011
$869,107
73,158
376,000

  Note 13 

other fiNANciAl iNstrumeNts ANd fAir vAlue meAsuremeNts

Financial instruments, other than derivatives, that potentially subject the Company to significant concentrations of credit risk 
 consist principally of cash investments and trade receivables. With respect to trade receivables, the Company believes there is no 
concentration of risk with any single customer whose failure or nonperformance would materially affect the Company’s results 
other than as discussed in Major Customer of Note 1: Accounting Policies. The Company does not require collateral from its 
 customers. The Company’s financial instruments, other than its long-term debt, are recognized at estimated fair value in the 
Consolidated Balance Sheets.

The following table provides information on the carrying amount and fair value of the Company’s financial assets (liabilities).

Marketable securities 
Other investments 
Derivative financial instruments – net 
Long-term debt 

April 30, 2012 

April 30, 2011

$ 

Carrying  
Amount 
  — 
43,217 
(13,952) 
(2,070,543) 

$ 

Fair Value 
  — 
43,217 
(13,952) 
(2,443,514) 

$ 

Carrying 
Amount 
  18,600 
41,560 
9,015 
(1,304,039) 

$ 

Fair Value
  18,600
41,560
9,015
(1,648,614)

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction 
between market participants at the measurement date. Valuation techniques are based on observable and unobservable inputs. 
Observable inputs reflect readily obtainable data from independent sources, while unobservable inputs reflect the Company’s 
 market assumptions.

6 8  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following tables summarize the fair values and the levels within the fair value hierarchy in which the fair value measurements 
fall for the Company’s financial assets (liabilities).

Other investments: (B)
  Equity mutual funds 
  Municipal obligations 
  Other investments 
Derivatives: (C)
  Commodity contracts – net 
  Foreign currency exchange contracts – net 
Long-term debt (D) 

Quoted Prices in 
Active Markets 
for Identical 
Assets (Level 1) 

Significant 
Observable 
Inputs 
(Level 2) 

Significant 
Unobservable 
Inputs 
(Level 3) 

Fair Value at 
April 30, 2012

$     14,649 
— 
1,132 

$ 

      — 
20,392 
7,044 

(12,788) 
(1) 
(777,023) 

(618) 
(545) 
(1,666,491) 

$ — 
— 
— 

$ 

    14,649
20,392
8,176

— 
— 
— 

(13,406)
(546)
(2,443,514)

Total financial instruments measured at fair value 

$(774,031) 

$(1,640,218) 

$ — 

$(2,414,249)

Marketable securities (A) 
Other investments: (B)
  Equity mutual funds 
  Municipal obligations 
  Other investments 
Derivatives: (C)
  Commodity contracts – net 
  Foreign currency exchange contracts – net 
  Interest rate contract – net 
Long-term debt (D) 

Quoted Prices in 
Active Markets 
for Identical 
Assets (Level 1) 

Significant 
Observable 
Inputs 
(Level 2) 

Significant 
Unobservable 
Inputs 
(Level 3) 

Fair Value at 
April 30, 2011

$ 

  — 

$ 

  18,600 

$ — 

$ 

  18,600

14,011 
— 
464 

7,863 
(2,887) 
— 
— 

— 
20,042 
7,043 

— 
— 
4,039 
(1,648,614) 

— 
— 
— 

— 
— 
— 
— 

14,011
20,042
7,507

7,863
(2,887)
4,039
(1,648,614)

Total financial instruments measured at fair value 

$19,451 

$(1,598,890) 

$ — 

$(1,579,439)

(A)  The Company’s marketable securities consisted entirely of commercial paper at April 30, 2011, and were broker-priced and valued by a third party using valuation techniques 

which utilize inputs that are derived principally from or corroborated by observable market data. All securities had matured or were sold at values that were consistent with the 
previously estimated fair values prior to April 30, 2012.

(B)  The Company’s other investments consist of funds maintained for the payment of benefits associated with nonqualified retirement plans. The funds include equity securities 
listed in active markets and municipal obligations valued by a third party using valuation techniques which utilize inputs that are derived principally from or corroborated by 
observable market data. As of April 30, 2012, the Company’s municipal obligations are scheduled to mature as follows: $3,536 in 2013, $732 in 2014, $2,739 in 2015, $927 in  
2016, and the remaining $12,458 in 2017 and beyond.

(C)  The Company’s Level 1 derivatives are valued using quoted market prices for identical instruments in active markets. The Level 2 derivatives are valued using quoted prices for 

similar assets or liabilities in active markets and inputs other than quoted prices that are observable for the asset or liability. The Company’s interest rate swap was valued using 
the income approach, observable Level 2 market expectations at the measurement date, and standard valuation techniques to convert future amounts to a single discounted 
present value. The specific inputs used to value the swap included futures contracts valued based on LIBOR, LIBOR cash and swap rates, and credit risk at commonly quoted 
intervals. For additional information, see Note 12: Derivative Financial Instruments.

(D)  The Company’s long-term debt is comprised of public Notes classified as Level 1 and private Senior Notes classified as Level 2. The public Notes are traded in an active secondary 

market and valued using quoted prices. The value of the private Senior Notes is based on the net present value of each interest and principal payment calculated, utilizing an  interest 
rate derived from a fair market yield curve. For additional information, see Note 10: Debt and Financing Arrangements.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  6 9

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 14 

iNcome tAxes

Deferred income taxes reflect the tax effects of temporary differences between the carrying amounts of assets and liabilities for 
financial reporting purposes and the amounts used for income tax reporting. Significant components of the Company’s deferred 
tax assets and liabilities are as follows:

Deferred tax liabilities:
  Intangible assets 
  Property, plant, and equipment 
  Other 

Total deferred tax liability 

Deferred tax assets:
  Post-employment and other employee benefits 
  Tax credit and loss carryforwards 
  Intangible assets 
  Other 

Total deferred tax assets 
Valuation allowance for deferred tax assets 

Total deferred tax assets, less allowance 

Net deferred tax liability 

April 30,

2012 

2011

$1,018,262 
106,218 
8,107 

$1,132,587 

$  107,543 
5,494 
3,370 
40,719 

$  157,126 
(3,072) 

$  154,054 

$  978,533 

$1,025,301
111,537
10,016

$1,146,854

$   84,723
4,583
3,279
27,668

$  120,253
(3,324)

$  116,929

$1,029,925

The following table summarizes domestic and foreign loss and credit carryforwards at April 30, 2012.

Tax carryforwards:
  Federal capital loss carryforward 
  State loss carryforwards 
  State tax credit carryforwards 
  Foreign jurisdictional tax credit carryforwards 

Total tax carryforwards 

Related Tax 
Deduction 

Deferred 
Tax Asset 

Valuation 
Allowance 

Expiration 
Date

$ 1,917 
63,482 
— 
— 

$65,399 

$    694 
3,154 
1,636 
10 

$5,494 

$ 

    — 
2,935 
— 
— 

$2,935

2017
2013 to 2031
2019
2015

The Company evaluates the realizability of deferred tax assets for each of the jurisdictions in which it operates. Included in the 
overall valuation allowance is $137 for other deferred tax assets where it is more likely than not that those assets will not be realized. 
The total valuation allowance decreased by $252, $146, and $5,556 in 2012, 2011, and 2010, respectively, primarily due to the 
 expiration of state loss carryforwards that had full valuation allowances.

Deferred income taxes have not been provided on approximately $200,100 of undistributed earnings of foreign subsidiaries since 
these amounts are considered to be permanently reinvested. Any additional taxes payable on the earnings of foreign subsidiaries, 
if remitted, would be partially offset by domestic tax deductions or tax credits for foreign taxes paid. It is not practical to estimate 
the amount of additional taxes that might be payable on such undistributed earnings.

70  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Income (loss) before income taxes is as follows:

Domestic 
Foreign 

Income before income taxes 

The components of the provision for income taxes are as follows:

Current:
  Federal 
  Foreign 
  State and local 
Deferred:
  Federal 
  Foreign 
  State and local 

Year Ended April 30,

2012 
$706,366 
(5,208) 

$701,158 

2011 
$729,654 
(12,490) 

$717,164 

2010
$712,226
18,527

$730,753

Year Ended April 30,

2012 

2011 

2010

$228,255 
6,798 
23,579 

(10,273) 
(6,867) 
(78) 

$271,361 
4,554 
21,568 

(51,011) 
(7,338) 
(1,452) 

$256,444
6,584
12,907

(21,362)
(4,386)
(13,572)

Total income tax expense 

$241,414 

$237,682 

$236,615

A reconciliation of the statutory federal income tax rate and the effective income tax rate is as follows:

Percent of Pretax Income 
Statutory federal income tax rate 
  State and local income taxes, net of federal income tax benefit 
  Domestic manufacturing deduction 
  Other items – net 

Effective income tax rate 

Income taxes paid 

2012 
35.0% 
2.3 
(3.1) 
0.2 

34.4% 

Year Ended April 30,

2011 
35.0% 
2.2 
(3.8) 
(0.3) 

33.1% 

2010
35.0%
1.2
(1.9)
(1.9)

32.4%

$257,762 

$365,994 

$212,981

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  71

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Company files income tax returns in the U.S. and various state, local, and foreign jurisdictions. The Company is no longer 
 subject to examination, with limited exceptions, for tax years prior to 2008 for U.S. federal, state, and local income taxes and tax 
years prior to 2005 for foreign income taxes. During 2011, the Company reached agreement with the Internal Revenue Service (“IRS”) 
on proposed adjustments resulting from the examination of its federal income tax returns for the tax periods ended April 30, 2008, 
June 30, 2009, and April 30, 2010. The agreement did not have a material effect on the Company’s effective tax rate or financial 
position. The Company is a voluntary participant in the Compliance Assurance Process (“CAP”) offered by the IRS and is currently 
under a CAP examination for the tax year ended April 30, 2012. Through the contemporaneous exchange of information with the 
IRS, this program is designed to identify and resolve tax positions with the IRS prior to the filing of a tax return, which allows the 
Company to remain current with its IRS examinations.

Within the next 12 months, it is reasonably possible that the Company could decrease its unrecognized tax benefits by an  estimated 
$636, primarily as a result of the expiration of statute of limitations periods.

The Company’s unrecognized tax benefits as of April 30, 2012 and 2011, were $23,977 and $20,261, respectively. Of the unrecognized 
tax benefits, $16,410 and $13,939 would affect the effective tax rate, if recognized, as of April 30, 2012 and 2011, respectively. The 
Company’s accrual for tax-related net interest and penalties totaled $1,704 and $1,792 as of April 30, 2012 and 2011, respectively. 
The amount of tax-related net interest and penalties charged to earnings totaled $88 for 2012, and credited to earnings totaled 
$497 and $594 during 2011 and 2010, respectively.

A reconciliation of the Company’s unrecognized tax benefits is as follows:

Balance at May 1, 
Increases:
  Current year tax positions 
  Prior year tax positions 
  Foreign currency translation 
Decreases:
  Prior year tax positions 
  Settlement with tax authorities 
  Expiration of statute of limitations periods 
  Foreign currency translation 

Balance at April 30, 

2012 
$20,261 

2011
$15,322

3,617 
2,103 
157 

— 
287 
1,874 
— 

5,237
4,106
—

271
31
3,985
117

$23,977 

$20,261

72  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 15 

AccumulAted other comPreheNsive (loss) iNcome

Comprehensive income is included in the Statements of Consolidated Shareholders’ Equity. The components of accumulated other 
comprehensive (loss) income as shown in the Consolidated Balance Sheets are as follows:

Balance at May 1, 2009 
  Reclassification adjustments 
  Current period credit (charge) 
  Income tax benefit (expense) 

Balance at April 30, 2010 
  Reclassification adjustments 
  Current period credit (charge) 
  Income tax benefit (expense) 

Balance at April 30, 2011 
  Reclassification adjustments 
  Current period (charge) credit 
  Income tax benefit (expense) 

Balance at April 30, 2012 

Foreign 
Currency 
Translation 
Adjustment 
$  11,062 
— 
45,926 
— 

$   56,988 
— 
24,773 
— 

$   81,761 
— 
(14,785) 
— 

$ 66,976 

Pension 
and Other 
Postretirement 
Liabilities 
$    (67,693) 
— 
(18,004) 
5,691 

Unrealized 
Gain (Loss) on 
Available-for- 
Sale Securities 
$(2,209) 
— 
4,162 
(1,510) 

Unrealized (Loss) 
Gain on Cash 
Flow Hedging 
Derivatives 
$     1,570 
(2,494) 
3,128 
(210) 

Accumulated 
Other 
Comprehensive 
(Loss) Income 
$    (57,270)
(2,494)
35,212
3,971

$    (80,006) 
— 
(10,004) 
4,076 

$   (85,934) 
— 
(73,137) 
24,808 

$(134,263) 

$ 

 443 
— 
2,124 
(765) 

$   1,802 
— 
1,167 
(425) 

$ 2,544 

$     1,994 
(3,128) 
9,430 
(2,296) 

$     6,000 
(9,430) 
(30,201) 
14,383 

$    (20,581)
(3,128)
26,323
1,015

$ 

  3,629
(9,430)
(116,956)
38,766

$(19,248) 

$ (83,991)

Income tax benefit (expense) is determined using the applicable deferred tax rate for each component of accumulated other 
 comprehensive (loss) income.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  7 3

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  Note 16 

guArANtor ANd NoN-guArANtor fiNANciAl iNformAtioN

On October 13, 2011, the Company filed a registration statement on Form S-3 registering certain securities described therein, including 
debt securities which are guaranteed by certain of the Company’s subsidiaries. The Company issued $750.0 million of 3.50 percent 
Notes pursuant to the registration statement that are fully and unconditionally guaranteed, on a joint and several basis, by the following 
100 percent wholly-owned subsidiaries of the Company: J. M. Smucker LLC and The Folgers Coffee Company (“subsidiary guarantors”). 
The following condensed consolidated financial information for the Company, the subsidiary guarantors, and the non-guarantor 
subsidiaries is provided. The principal elimination entries relate to investments in subsidiaries and intercompany balances and 
transactions, including transactions with the Company’s 100 percent wholly-owned subsidiary guarantors and non-guarantor  
subsidiaries. The Company has accounted for investments in subsidiaries using the equity method.

CondenSed STATeMenTS oF ConSolidATed inCoMe 

Year Ended April 30, 2012

Net sales 
Cost of products sold 

Gross Profit 
Selling, distribution, and administrative  
  expenses, restructuring, and merger  
  and integration costs 
Amortization and impairment charges 
Other operating (income) expense – net 

Operating Income 
Interest (expense) income – net 
Other income (expense) – net  
Equity in net earnings of subsidiaries 

Income Before Income Taxes 
Income taxes 

Net Income 

The J. M. Smucker 
Company (Parent) 

Subsidiary  Non-Guarantor 
Subsidiaries 
Guarantors 

Eliminations 

Consolidated

$ 4,302,743  
3,741,054  

$1,547,757  
1,408,792  

$3,822,370  
2,682,636  

$(4,147,088) 
(4,151,923) 

$5,525,782
3,680,559

561,689  

138,965  

1,139,734  

4,835  

1,845,223

243,392  
11,196  
(1,325) 

308,426  
(80,675) 
1,404,340  
(1,095,007) 

537,084  
77,340  

61,457  
—  
(1,251) 

78,759  
2,969  
443  
184,217  

266,388  
1,140  

660,327  
81,454  
11,690  

386,263  
(2,086) 
(3,605) 
79,192  

459,764  
162,934  

—  
—  
—  

4,835  
—  
(1,398,511) 
831,598  

(562,078) 
—  

965,176
92,650
9,114

778,283
(79,792)
2,667
—

701,158
241,414

$      459,744  

$    265,248  

$     296,830  

$    (562,078) 

$     459,744

74  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
CondenSed STATeMenTS oF ConSolidATed inCoMe 

Year Ended April 30, 2011

Net sales 
Cost of products sold 

Gross Profit 
Selling, distribution, and administrative  
  expenses, restructuring, and merger  
  and integration costs 
Amortization and impairment charges 
Other operating (income) expense – net 

Operating Income 
Interest (expense) income – net 
Other (expense) income – net  
Equity in net earnings of subsidiaries 

Income Before Income Taxes 
Income taxes 

Net Income 

The J. M. Smucker 
Company (Parent) 

Subsidiary  Non-Guarantor 
Subsidiaries 
Guarantors 

Eliminations 

Consolidated

 $3,880,940  
3,196,825  

 $2,805,614  
2,546,492  

 $3,759,833  
2,884,851  

 $(5,620,644) 
(5,600,942) 

 $4,825,743
3,027,226

684,115  

259,122  

874,982  

(19,702) 

1,798,517

216,731  
5,188  
(665) 

462,861  
(67,687) 
(1,338) 
203,115  

596,951  
117,469  

79,263  
64,675  
(2,599) 

117,783  
3,400  
1,735  
83,879  

206,797  
21,838  

626,182  
21,580  
3,890  

223,330  
(2,795) 
(423) 
67,256  

287,368  
98,375  

—  
—  
—  

(19,702) 
—  
—  
(354,250) 

(373,952) 
—  

922,176
91,443
626

784,272
(67,082)
(26)
—

717,164 
237,682 

 $     479,482  

 $    184,959  

 $    188,993  

 $    (373,952) 

 $     479,482

CondenSed STATeMenTS oF ConSolidATed inCoMe 

Year Ended April 30, 2010

Net sales 
Cost of products sold 

Gross Profit 
Selling, distribution, and administrative  
  expenses, restructuring, and merger  
  and integration costs 
Amortization and impairment charges 
Other operating (income) expense – net 

Operating Income 
Interest (expense) income – net 
Other income (expense) – net  
Equity in net earnings of subsidiaries 

Income Before Income Taxes 
Income taxes 

Net Income 

The J. M. Smucker 
Company (Parent) 

Subsidiary  Non-Guarantor 
Subsidiaries 
Guarantors 

Eliminations 

Consolidated

 $3,675,770  
3,259,807  

 $2,899,461  
2,383,363  

 $3,723,605  
2,858,293  

 $(5,693,547) 
(5,682,864) 

 $4,605,289 
2,818,599 

415,963  

516,098  

865,312  

(10,683) 

1,786,690 

193,036  
10,200  
(22,546) 

235,273  
(53,264) 
151  
393,208  

575,368  
81,230  

107,407  
65,681  
7,083  

335,927  
12,429  
17,609  
61,459  

427,424  
77,280  

613,311  
9,434  
12,175  

230,392  
(21,559) 
(15,522) 
35,223  

228,534  
78,105  

—  
—  
—  

(10,683) 
—  
—  
(489,890) 

(500,573) 
—  

913,754 
85,315 
(3,288)

790,909 
(62,394)
2,238 
— 

730,753 
236,615 

 $     494,138  

 $    350,144  

 $     150,429  

 $    (500,573) 

 $    494,138

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  75

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CondenSed ConSolidATed BAl AnCe SheeTS 

April 30, 2012

The J. M. Smucker 
Company (Parent) 

Subsidiary  Non-Guarantor 
Subsidiaries 
Guarantors 

Eliminations 

Consolidated

ASSETS
Current Assets
Cash and cash equivalents 
Inventories 
Other current assets 

Total Current Assets 
Property, Plant, and Equipment  
Investments in Subsidiaries and Intercompany 
Other Noncurrent Assets
Goodwill  
Other intangible assets – net 
Other noncurrent assets 

Total Other Noncurrent Assets 

LIABILITIES AND ShAREhOLDERS’ EquITy
Current Liabilities 
Noncurrent Liabilities
Long-term debt 
Deferred income taxes 
Other noncurrent liabilities 

Total Noncurrent Liabilities 
Shareholders’ Equity 

$   108,281  
— 
334,220  

442,501  
220,354  
5,684,496  

981,606  
435,713  
59,992  

1,477,311  

$ 

   — 
161,411  
3,499  

164,910  
389,163  
4,241,145  

$   121,427  
815,030  
114,462  

1,050,919  
486,572  
702,550  

$ 

   — 
(14,865) 
— 

(14,865) 
—  
(10,628,191) 

— 
— 
11,137  

11,137  

2,073,012  
2,751,294  
62,918  

4,887,224  

— 
— 
— 

— 

$  229,708
961,576
452,181

1,643,465
1,096,089
—

3,054,618
3,187,007
134,047

6,375,672

 $7,824,662  

$4,806,355  

$7,127,265  

$(10,643,056) 

$9,115,226

$   323,608  

$    101,714  

$   191,650  

$ 

   — 

$    616,972

2,020,543  
104,822  
212,303  

2,337,668  
5,163,386  

— 
311  
20,031  

— 
887,559  
89,299  

— 
— 
— 

20,342  
4,684,299  

976,858  
5,958,757  

— 
(10,643,056) 

2,020,543
992,692
321,633

3,334,868
5,163,386

$7,824,662  

$4,806,355  

$7,127,265  

$(10,643,056) 

$9,115,226

76  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
 
          
CondenSed ConSolidATed BAl AnCe SheeTS 

April 30, 2011

The J. M. Smucker 
Company (Parent) 

Subsidiary  Non-Guarantor 
Subsidiaries 
Guarantors 

Eliminations 

Consolidated

ASSETS
Current Assets
Cash and cash equivalents 
Inventories 
Other current assets 

Total Current Assets 
Property, Plant, and Equipment  
Investments in Subsidiaries and Intercompany 
Other Noncurrent Assets
Goodwill 
Other intangible assets – net 
Other noncurrent assets 

Total Other Noncurrent Assets 

LIABILITIES AND ShAREhOLDERS’ EquITy
Current Liabilities 
Noncurrent Liabilities
Long-term debt 
Deferred income taxes 
Other noncurrent liabilities 

Total Noncurrent Liabilities 
Shareholders’ Equity 

$   206,845 
— 
364,377 

571,222 
193,321 
4,872,622 

981,606 
440,174 
50,012 

1,471,792 

$ 

  — 
182,531 
8,190 

190,721 
305,519 
802,936 

— 
3,116 
15,106 

18,222 

$    113,000 
700,750 
81,008 

894,758 
369,042 
1,209,603 

1,831,140 
2,496,720 
1,830 

4,329,690 

$ 

  — 
(19,702) 
— 

(19,702) 
— 
(6,885,161) 

— 
— 
— 

— 

$     319,845
863,579
453,575

1,636,999
867,882
—

2,812,746
2,940,010
66,948

5,819,704

$7,108,957 

$1,317,398 

$6,803,093 

$(6,904,863) 

$8,324,585

$    234,262 

$ 

  81,239 

$  167,175 

$ 

  — 

$    482,676

1,304,039 
115,985 
162,308 

1,582,332 
5,292,363 

— 
— 
16,447 

— 
926,838 
23,929 

— 
— 
— 

16,447 
1,219,712 

950,767 
5,685,151 

— 
(6,904,863) 

1,304,039
1,042,823
202,684

2,549,546
5,292,363

$7,108,957 

$1,317,398 

$6,803,093 

$(6,904,863) 

$8,324,585

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  7 7

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
 
 
         
 
 
         
CondenSed STATeMenTS oF ConSolidATed CASh FlowS 

Year Ended April 30, 2012

Net Cash Provided by (used for) Operating Activities 

$   1,622,917   $    165,048  

$(1,057,036) 

$ —   $      730,929 

The J. M. Smucker 
Company (Parent)  Guarantors 

Subsidiary  Non-Guarantor 

Subsidiaries  Eliminations 

Consolidated

Investing Activities
Businesses acquired, net of cash acquired 
Additions to property, plant, and equipment 
Equity investment in affiliate 
Proceeds from divestitures 
Sales and maturities of marketable securities 
Proceeds from disposal of property, plant, and equipment 
Other – net 

—  
(52,994) 
—  
—  
 18,600  
 168  
—  

—  
(133,605) 
—  
—  
 —  
 396  
(3,495) 

(737,255) 
(87,645) 
(35,874) 
9,268  
 —  
 3,475  
(16,903) 

Net Cash used for Investing Activities 

(34,226) 

(136,704) 

(864,934) 

—  
—  
—  
—  
 —  
 —  
—  

—  

—  
—  
—  
—  
—  
—  

—  
—  

—  
—  

(737,255)
(274,244)
(35,874)
9,268 
18,600 
4,039 
(20,398)

(1,035,864)

748,560 
(213,667)
(315,780)
2,826 
— 
(2,313)

219,626 
(4,828)

(90,137)
319,845 

—  
—  
—  
—  
1,935,225  
—  

1,935,225  
(4,828) 

8,427  
113,000  

$    121,427  

$ —   $ 

  229,708 

Financing Activities
Proceeds from long-term debt 
Quarterly dividends paid 
Purchase of treasury shares 
Proceeds from stock option exercises 
Intercompany 
Other – net 

Net Cash (used for) Provided by Financing Activities 
Effect of exchange rate changes on cash 

Net (decrease) increase in cash and cash equivalents 
Cash and cash equivalents at beginning of year 

748,560  
(213,667) 
(315,780) 
2,826  
(1,906,881) 
(2,313) 

(1,687,255) 
—  

(98,564) 
206,845  

Cash and Cash Equivalents at End of year 

$    108,281  

$ 

(  ) Denotes use of cash

—  
—  
—  
—  
(28,344) 
—  

(28,344) 
—  

—  
—  

 —  

7 8  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
CondenSed STATeMenTS oF ConSolidATed CASh FlowS 

Year Ended April 30, 2011

The J. M. Smucker 
Company (Parent)  Guarantors 

Subsidiary  Non-Guarantor 

Subsidiaries  Eliminations 

Consolidated

Net Cash Provided by Operating Activities 

 $  212,428  

 $  92,965  

 $     86,169  

$ —  

 $  391,562

Investing Activities
Additions to property, plant, and equipment 
Purchases of marketable securities 
Sales and maturities of marketable securities 
Proceeds from disposal of property, plant, and equipment 
Other – net 

(59,072) 
 (75,637) 
 57,100  
 1,081  
(43) 

(53,416) 
— 
— 
 305  
37  

(67,592) 
— 
— 
 4,444  
(120) 

Net Cash used for Investing Activities 

(76,571) 

(53,074) 

(63,268) 

Financing Activities
Repayments of long-term debt 
Proceeds from long-term debt 
Quarterly dividends paid 
Purchase of treasury shares 
Proceeds from stock option exercises 
Intercompany 
Other – net 

Net Cash (used for) Provided by Financing Activities 
Effect of exchange rate changes on cash 

Net (decrease) increase in cash and cash equivalents 
Cash and cash equivalents at beginning of year 

(10,000) 
400,000  
(194,024) 
(389,135) 
14,525  
24,152  
7,740  

(146,742) 
— 

(10,885) 
217,730  

— 
— 
— 
— 
— 
(39,891) 
— 

(39,891) 
— 

— 
— 

— 
— 
— 
— 
— 
15,739  
475  

16,214  
8,045  

47,160  
65,840  

— 
— 
— 
— 
— 

— 

— 
— 
— 
— 
— 
— 
— 

— 
— 

— 
— 

(180,080)
(75,637)
57,100
5,830
(126)

(192,913)

(10,000)
400,000 
(194,024)
(389,135)
14,525
—
8,215

(170,419)
8,045

36,275
283,570

Cash and Cash Equivalents at End of year 

 $  206,845  

 $ 

    — 

 $113,000  

$ — 

 $  319,845

(  ) Denotes use of cash

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  7 9

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
CondenSed STATeMenTS oF ConSolidATed CASh FlowS 

Year Ended April 30, 2010

Net Cash Provided by (used for) Operating Activities 

 $   499,197  

 $   218,064  

 $     (3,783) 

 $ —  

$   713,478 

The J. M. Smucker 
Company (Parent)  Guarantors 

Subsidiary  Non-Guarantor 

Subsidiaries  Eliminations 

Consolidated

(33,511) 
—  
 —  
 20  
(32) 

(33,523) 

—  
—  
—  
—  
—  
64,621  
(561) 

64,060  
6,390  

33,144  
32,696  

—  
—  
 —  
 —  
—  

—  

—  
—  
—  
—  
—  
—  
—  

—  
—  

—  
—  

(136,983)
19,554 
13,519 
205 
(738)

(104,443)

(350,000)
(275,000)
(166,224)
(5,569)
6,413 
—
1,832 

(788,548)
6,390 

(173,123)
456,693 

 $  65,840  

 $ — 

$   283,570

Investing Activities
Additions to property, plant, and equipment 
Proceeds from divestitures 
Sales and maturities of marketable securities 
Proceeds from disposal of property, plant, and equipment 
Other – net 

(41,148) 
19,554  
 13,519  
 —  
(706) 

(62,324) 
—  
 —  
 185  
—  

Net Cash used for Investing Activities 

(8,781) 

(62,139) 

(350,000) 
—  
—  
—  
—  
194,075  
—  

(155,925) 
—  

—  
—  

  —  

Financing Activities
Repayment of bank note payable 
Repayments of long-term debt 
Quarterly dividends paid 
Purchase of treasury shares 
Proceeds from stock option exercises 
Intercompany 
Other – net 

Net Cash (used for) Provided by Financing Activities 
Effect of exchange rate changes on cash 

Net (decrease) increase in cash and cash equivalents 
Cash and cash equivalents at beginning of year 

—  
(275,000) 
(166,224) 
(5,569) 
6,413  
(258,696) 
2,393  

(696,683) 
—  

(206,267) 
423,997  

Cash and Cash Equivalents at End of year 

 $   217,730  

 $ 

(  ) Denotes use of cash

8 0  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker Company 
 
 
 
 
 
 
 
 
 
 
 
  Note 17 

commoN shAres

Voting: The Company’s Amended Articles of Incorporation (“Articles”) provide that each holder of an outstanding common share  
is entitled to one vote on each matter submitted to a vote of the shareholders except for the following specific matters:
•  any matter that relates to or would result in the dissolution or liquidation of the Company;
•  the adoption of any amendment of the Articles or the Regulations of the Company, or the adoption of amended Articles, other 
than the adoption of any amendment or amended Articles that increases the number of votes to which holders of common 
shares are entitled or expands the matters to which time-phase voting applies;

•  any proposal or other action to be taken by the shareholders of the Company, relating to the Company’s Rights Agreement, dated 

as of May 20, 2009, between the Company and Computershare Trust Company, N.A. or any successor plan;

•  any matter relating to any stock option plan, stock purchase plan, executive compensation plan, executive benefit plan, or other 

similar plan, arrangement, or agreement;

•  adoption of any agreement or plan of or for the merger, consolidation, or majority share acquisition of the Company or any of its 
subsidiaries with or into any other person, whether domestic or foreign, corporate or noncorporate, or the authorization of the 
lease, sale, exchange, transfer, or other disposition of all, or substantially all, of the Company’s assets;

•  any matter submitted to the Company’s shareholders pursuant to Article Fifth (which relates to procedures applicable to certain 
business combinations) or Article Seventh (which relates to procedures applicable to certain proposed acquisitions of specified 
percentages of the Company’s outstanding common shares) of the Articles, as they may be further amended, or any issuance of 
common shares of the Company for which shareholder approval is required by applicable stock exchange rules; and

•  any matter relating to the issuance of common shares, or the repurchase of common shares that the Board determines is 
required or appropriate to be submitted to the Company’s shareholders under the Ohio Revised Code or applicable stock 
exchange rules.

On the matters listed above, common shares are entitled to 10 votes per share, if they meet the requirements set forth in the 
Articles. Common shares which would be entitled to 10 votes per share must meet one of the following criteria:
•  common shares beneficially owned as of November 6, 2008, and for which there has not been a change in beneficial ownership 

after November 6, 2008; or

•  common shares received through the Company’s various equity plans which have not been sold or otherwise transferred since 

November 6, 2008.

In the event of a change in beneficial ownership, the new owner of that common share will be entitled to only one vote with respect 
to that share on all matters until four years pass without a further change in beneficial ownership of the share.

Shareholders’ Rights Plan: Pursuant to a Shareholders’ Rights Plan adopted by the Company’s Board of Directors on May 20, 2009, 
one share purchase right is associated with each of the Company’s outstanding common shares.

Under the plan, the rights will initially trade together with the Company’s common shares and will not be exercisable. In the 
absence of further action by the directors, the rights generally will become exercisable and allow the holder to acquire the Company’s 
common shares at a discounted price if a person or group acquires 10 percent or more of the outstanding common shares. Rights 
held by persons who exceed the applicable threshold will be void. Shares held by members of the Smucker family are not subject  
to the threshold. If exercisable, each right entitles the shareholder to buy one common share at a discounted price. Under certain 
circumstances, the rights will entitle the holder to buy shares in an acquiring entity at a discounted price.

The plan also includes an exchange option. In general, if the rights become exercisable, the directors may, at their option, effect an 
exchange of part or all of the rights, other than rights that have become void, for common shares. Under this option, the Company 
would issue one common share for each right, in each case subject to adjustment in certain circumstances.

The Company’s directors may, at their option, redeem all rights for $0.001 per right, generally at any time prior to the rights 
 becoming exercisable. The rights will expire June 3, 2019, unless earlier redeemed, exchanged, or amended by the directors.

T h e J. M. S mu cke r C o mp any  2 012 A nnu al Rep o r t  81

Notes to CoNsolidated FiNaNCial statemeNtsThe J. M. Smucker CompanydirectorS and oFFicerS
The J. M. Smucker Company 

DIRECTORS
Vincent C. Byrd
President and Chief Operating Officer
The J. M. Smucker Company

R. Douglas Cowan A
Director and Retired Chairman and  
Chief Executive Officer
The Davey Tree Expert Company
Kent, Ohio

Kathryn W. Dindo A, E
Retired Vice President and  
Chief Risk Officer
FirstEnergy Corp.
Akron, Ohio

Paul J. Dolan E
Chairman and Chief Executive Officer
Cleveland Indians
Cleveland, Ohio

Elizabeth Valk Long A, E
Former Executive Vice President
Time Inc.
New York, New York

Nancy Lopez Knight G
Founder
Nancy Lopez Golf Company
Auburn, Alabama

Gary A. Oatey G
Chairman and Chief Executive Officer
Oatey Co.
Cleveland, Ohio

Alex Shumate G
Managing Partner, North America
Squire, Sanders & Dempsey L.L.P.
Columbus, Ohio

Mark T. Smucker
President, U.S. Retail Coffee
The J. M. Smucker Company

Richard K. Smucker
Chief Executive Officer
The J. M. Smucker Company

Timothy P. Smucker
Chairman of the Board
The J. M. Smucker Company

William h. Steinbrink G
Principal
Unstuk LLC
Shaker Heights, Ohio

Paul Smucker Wagstaff
President, U.S. Retail Consumer Foods
The J. M. Smucker Company

ExECUTIVE OFFICERS
Timothy P. Smucker
Chairman of the Board

Richard K. Smucker
Chief Executive Officer

Paul Smucker Wagstaff
President, U.S. Retail Consumer Foods

Albert W. yeagley
Vice President, Industry and  
Government Affairs

Dennis J. Armstrong
Senior Vice President, Logistics and 
Operations Support

PROPERTIES
Corporate Office:
Orrville, Ohio

Mark R. Belgya
Senior Vice President and  
Chief Financial Officer

James A. Brown
Vice President, U.S. Grocery Sales

Vincent C. Byrd
President and Chief Operating Officer

John W. Denman
Vice President and Controller

Barry C. Dunaway
Senior Vice President and  
Chief Administrative Officer

Tamara J. Fynan
Vice President, Marketing Services

Jeannette L. Knudsen
Vice President, General Counsel and 
Corporate Secretary

David J. Lemmon
Vice President and Managing Director,  
Canada

John F. Mayer
Vice President, U.S. Retail Sales

Kenneth A. Miller
Vice President and General Manager,  
Foodservice

Steven Oakland
President, International, Foodservice,  
and Natural Foods

Andrew G. Platt
Vice President, Information Services and  
Chief Information Officer

Christopher P. Resweber
Senior Vice President, Corporate 
Communications and Public Affairs

Julia L. Sabin
Vice President, Industry and  
Government Affairs

Mark T. Smucker
President, U.S. Retail Coffee

Domestic Manufacturing Locations:
Chico, California
Cincinnati, Ohio
El Paso, Texas
Grandview, Washington
Harahan, Louisiana
Havre de Grace, Maryland
Lexington, Kentucky
Memphis, Tennessee
Miami, Florida
New Bethlehem, Pennsylvania
New Orleans, Louisiana (2)
Orrville, Ohio
Oxnard, California
Ripon, Wisconsin
Scottsville, Kentucky
Seneca, Missouri
Suffolk, Virginia
Toledo, Ohio

International Manufacturing Locations:
Sherbrooke, Quebec, Canada
Ste. Marie, Quebec, Canada 

A Audit Committee Member
E  Executive Compensation  

Committee Member

G  Nominating and Corporate    

Governance Committee Member

8 2  T h e J. M.  S mu cke r C o mp any  2 012  A nnu al Rep o r t

Financial HigHligHts

(Dollars in thousands, except per share data) 

Net sales 
Net income and net income per common share:
  Net income 
  Net income per common share – assuming dilution 
Income and income per common share excluding 
  special project costs:(1)
    Income 
    Income per common share – assuming dilution 
Common shares outstanding at year end 
Number of employees 

Year Ended April 30,

2012 

2011

$ 5,525,782 

 $ 4,825,743

$  459,744 
4.06 
$ 

$  479,482 
4.05
$ 

$  535,579 
4.73 
$ 
   110,284,715  
 4,850  

$  555,133
4.69 
$ 
   114,172,122 
 4,500 

(1)  Refer to “Non-GAAP Measures” located on page 32 in the “Management’s Discussion and Analysis” section 

for a reconciliation to the comparable GAAP financial measure.

contents

1

Why We Are, Who We Are

4

Letter to Shareholders

8

U.S. Retail Coffee

12

U.S. Retail Consumer Foods

16

International, Foodservice,  
and Natural Foods

20

Sustainability and Smucker

21

Financial Review

24

Management’s Discussion 
and Analysis

about our cover

“Adams-Morgan”
©2011-2012 – Mitchell Johnson
Based in Silicon Valley, California, artist Mitchell Johnson 
is best known for his oil/linen paintings and his particular 
use of flat color and pattern. Johnson’s paintings can be 
found in more than 600 collections across the U.S. and 
have appeared in many publications and feature films.

41

Consolidated Financial Statements

46

Notes to Consolidated  
Financial Statements 

sHareHolder inFormation

Corporate offiCe
The J. M. Smucker Company
One Strawberry Lane
Orrville, Ohio 44667
Telephone: (330) 682-3000

StoCk LiSting
The J. M. Smucker Company’s common shares are listed on the New York  
Stock Exchange – ticker symbol SJM.

Corporate WebSite
To learn more about The J. M. Smucker Company, visit smuckers.com.

annuaL Meeting
The annual meeting will be held at 11:00 a.m. Eastern Time, Wednesday, 
August 15, 2012, in the Fisher Auditorium at the Ohio Agricultural Research 
and Development Center, 1680 Madison Avenue, Wooster, Ohio 44691.

Corporate neWS and reportS
Corporate news releases, annual reports, and Securities and Exchange 
Commission filings, including Forms 10-K, 10-Q, and 8-K, are available free  
of charge on the Company’s website. They are also available without cost to 
shareholders who submit a written request to:
The J. M. Smucker Company
Attention: Corporate Secretary
One Strawberry Lane
Orrville, Ohio 44667

CertifiCationS 
The Company’s Chief Executive Officer and Chief Financial Officer have   
certified to the New York Stock Exchange that they are not aware of any   
violation by the Company of the New York Stock Exchange corporate   
governance standards. The Company has also filed with the Securities   
and Exchange Commission certain certifications relating to the quality   
of the Company’s public disclosures. These certifications are filed as   
exhibits to the Company’s Annual Report on Form 10-K.   

forWard-Looking StateMentS
This Annual Report includes certain forward-looking statements that are 
based on current expectations and are subject to a number of risks and 
uncertainties. Please reference “Forward-Looking Statements” located on 
page 36 in the “Management’s Discussion and Analysis” section. 

independent regiStered pubLiC  
aCCounting firM
Ernst & Young LLP
Akron, Ohio

dividendS
The Company’s Board of Directors typically declares a cash dividend  
each quarter. Dividends are generally payable on the first business  
day of March, June, September, and December. The record date is  
approximately two weeks before the payment date. The Company’s  
dividend disbursement agent is Computershare Investor Services, LLC.

SharehoLder ServiCeS
The transfer agent and registrar for the Company, Computershare  
Investor Services, LLC, is responsible for assisting registered  
shareholders with a variety of matters, including:
  Shareholder investment program (CIPSM) 

– direct purchase of Company common shares 
– dividend reinvestment 
– automatic monthly cash investments

  Book-entry share ownership
  Share transfer matters (including name changes, gifting,  

and inheritances)

  Direct deposit of dividend payments 
  Nonreceipt of dividend checks
   Lost share certificates
  Changes of address
  Online shareholder account access
  Form 1099 income inquiries (including requests for  

duplicate copies)

Shareholders may contact Shareholder Services at the corporate  
offices regarding other shareholder inquiries.

tranSfer agent and regiStrar
Computershare Investor Services, LLC
250 Royall Street
Canton, Massachusetts 02021
Telephone: (800) 456-1169
Telephone outside the U.S., Canada, and  
    Puerto Rico: (312) 360-5254
Website: computershare.com/investor

The J. M. Smucker Company is the owner of all trademarks referenced herein, except for the following which are used under license:  
Pillsbury®, the Barrelhead logo and the Doughboy character are trademarks of The Pillsbury Company, LLC; Carnation® is a trademark  
of Société des Produits Nestlé S.A.; Dunkin’ Donuts® is a registered trademark of DD IP Holder, LLC; and Douwe Egberts® and Pickwick®  
are registered trademarks of Sara Lee/DE B.V. Borden® and Elsie are also trademarks used under license.

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One Strawberry Lane / Orrville, Ohio 44667 / (330) 682-3000
smuckers.com

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