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Toyota Motor Corp.

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FY2017 Annual Report · Toyota Motor Corp.
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Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

Table of Contents

The Annual Report 2017 is intended to communicate to stakeholders the ways that Toyota is contributing to the sustain-

able development of society and the earth based on its long-term strategies. More detailed ESG information is published 

in the Sustainably Data Book 2017. 

Toyota’s Reports and Publications

Annual Report 2017

Table of Contents

1 Table of Contents

(Published November 2017)

2 Message from the President

Securities Reports/SEC Fillings

Financial Results/Operating Results

Corporate Governance Reports

Sustainability Data Book 2017

Environmental Report 2017
—Toward Toyota Environmental Challenge 2050—

*  Toyota also publishes information on business and sustainability initiatives not included in the above reports and publications via its offi cial website. 

Investors  http://www.toyota-global.com/investors/

Sustainability  http://www.toyota-global.com/sustainability/

Period Covered: Fiscal 2017 (April 2016 to March 2017)  Some of the initiatives in fi scal 2018 are also included

Scope of Report:  Toyota Motor Corporation (TMC)’s own initiatives and examples of those of its domestic and overseas 

consolidated affi liates, and so on.

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1
TOYOTA Annual Report 2017

5 Long-term Strategy

9 Eco-car Strategy: Electrifi cation
12 Connected Strategy: Information
15 Automated Driving and Utilizing AI: Intelligence

18 At a Glance

19 History

20 Initiatives for Sustainable Growth

22 Corporate Philosophy
23 Making Ever-better Cars (TNGA)
26 Taking on the Future

  Mirai Creation Fund, Partner Robots
28 Toyota Environmental Challenge 2050
30 Aiming to Be the Best in Town

  Toyota Mobility Foundation, Social Contribution Activities

32 Employees
35 Corporate Governance
38 Risk Management
39 Compliance
40 Financial Information

40  Financial Strategy
42  Financial Results and Position

49 Non-Automotive Businesses

  Financial Services, Housing Services

50 Corporate Information and Stock Information

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

Message from the President

Sharing 
Our Passion to 
Create the Future

Ma king Ever-better Cars and Human Resource Development: 
The Forces That Power Sustainable Growth

The net losses recorded after the global fi nancial crisis and the 

Europe. Beginning with 80 participants in Australia, a total of 

series of recall issues that began in the United States taught us an 

approximately 500 people (including the European leg this year) 

important lesson. We at Toyota learned the hard way that even 

have now participated over the project’s four years. 

rapid growth, if not built on a solid foundation, can ultimately fail to 

serve the interests of stakeholders when it leads to rapid downturn. 

Below are a few remarks from participants.

To do right by our customers, investors, and other stakeholders, 

els on cars that had cleared internal standards on test courses 

I believe that we must build Toyota into a company that can sus-

sometimes began to grate. It really brought home that some things 

tainably grow in any environment. We must manage it so that, like 

don’t come across through data alone.”

a tree, the Company will grow larger and stronger over time, add-

“In North America, we met people who live in places where having 

ing new growth rings year by year so that it can bear abundant 

a breakdown can be a life-or-death situation. For them, a car that 

“On long-distance drives in real-world use environments, noise lev-

fruit in the future. 

won’t break or fail is an absolute necessity. I want to always 

remember that for customers, cars function as partners that they 

At the fi nancial results press conference in May this year, I said that 

trust with their lives and livelihoods.” 

I want the current fi scal year to be one in which we take a critical 

“The experience made me painfully aware of the limits of my 

look at our true selves and do everything we can to improve our 

knowledge about cars. Working in an administrative division, 

competitiveness. By competitiveness, I do not refer only to quanti-

I can’t engage with a car the way an engineer can, but the things I 

fi able things, like costs and productivity. It is crucial that we 

learned about what people think when driving were very valuable. 

improve the intangibles that make us competitive, by, for example, 

These two weeks changed my professional life.” 

developing human resources who are passionate about making 

ever-better cars and making the world a better place and who 

There are a few things I always tell participants after they come back.

work to make constant improvements based on Genchi Genbutsu 

“You’ve driven the actual roads. You’ve had conversations. You’ve 

(onsite, hands-on experience).

experienced the road, the cars, and the people who use them with 

your own senses. You’ve talked about these things and more with 

The Five Continents Drive Project is one initiative aimed at human 

your companions there using whatever knowledge of the local lan-

resource development. Project participants drove across Australia 

guage you had. That’s the kind of situation where the true essence 

in 2014, then the Americas, divided into North America in 2015 

of things emerges. Sometimes, the essence gets across best 

and Latin America in 2016. In 2017, they are driving across 

when you have limited words to express it. So,  don’t rely solely on 

2
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

Message from the President

data. I want you to take what you felt with your own senses, take 

Then, they are coming back to work, telling their junior colleagues 

the true essence of things, and use it to make  ever-better cars. We 

about their experiences, and applying those experiences in their 

need you to help break down walls that Toyota itself has built.”

own work. The road teaches the people, and the people make the 

cars. I hope that more and more of our colleagues will come to 

We’ve started a virtuous cycle. Participants are driving the same 

understand this process at a visceral level. 

roads as our customers, engaging with the cars and with the road. 

Taking on the Future

In the near future, cars are expected to connect with people and 

What made me think that we ought to work with Dr. Pratt, made 

communities and take on new roles as part of the social infrastruc-

me want to work with him, was not just that he is an amazing 

ture. New areas, such as AI, automated driving, robotics, and con-

researcher and engineer, but because I believe that his goals and 

nected cars, are becoming especially important, and it is no longer 

motivations are the same as ours.

enough to focus just on developing excellent cars and technolo-

gies or to carry on sales and service in the same old ways.

As we aim for the mobility society of the future, we are headed into 

unknown territory, seeking to ascend as-yet unconquered peaks. 

To take on a new breed of initiatives, we therefore felt it crucial to 

To climb these uncharted mountains, new technologies and the 

form a new team, rather than use previous frameworks. Accordingly, 

Sherpas who know the paths will be indispensable. Dr. Pratt 

in January 2016, we established Toyota Research Institute, Inc. 

agreed to be our Sherpa. This is what I told him: “Your compan-

(TRI), welcoming Dr. Gill Pratt as its CEO. 

ions at Toyota are right behind you, sharing your goals and start-

up mindset. And, I’m right there at the front of them. So don’t 

I fi rst met Dr. Pratt in August 2015. 

worry, and take the path you believe in.”

I asked him, “Why do you want to work with Toyota?” 

His response was very simple. 

No one knows when we’ll reach the summit we’re seeking, or 

“I want to eliminate the everyday tragedy of traffi c accidents and 

even if we’re on the right path. What I do know is that only those 

contribute to making society better.”

who reach the summit can see the opportunities that lie beyond. 

At the press conference announcing TRI’s establishment, he added to 

this, saying “I think Toyota will contribute to society by transforming 

In addition to TRI, we are actively collaborating and allying with 

from a successful hardware company to a new company by inte-

other companies and partners in other industries, chiefl y in new 

grating software technologies; this is why I joined Toyota.”

business areas. By humbly learning from these new partners and 

combining our strengths, we are endeavoring to make the mobility 

society of the future better, looking 10 and 20 years down the line. 

3
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

Message from the President

Leading the Way Forward with Passion and a Start-up Mindset

This year marks Toyota’s 80th anniversary. Toyota’s earliest roots 

all areas of human transportation, working always from a desire to 

are in automatic looms. Back then, I doubt that anyone could have 

make transportation itself an exciting, moving experience.

predicted that an automatic loom company would evolve to make 

automobiles. 

Lastly, I’d like to conclude with a few things that I believe.

I believe growth must be sustainable.

Today, we are faced with a number of new rivals. We share with 

I believe if you do the right thing, the money will follow. 

them the start-up mindset of wanting to make the world a better 

I believe we have to earn our customers’ smiles every day and 

place. Just as no one could have foreseen Toyota’s evolution, no 

exceed their expectations.

one knows what businesses will give rise to the mobility of the 

I believe there is no “best,” only “better.”

future. What I can say for certain, however, is that the next forms 

I believe we are a company of dedicated, passionate people that 

that mobility takes will be created by those with an outstanding 

can accomplish anything.

passion to make the world a better place. 

And, I believe Toyota will continue to constantly strive to improve 

We want to make ever-better cars.

We want to make sure that cars remain a beloved form of mobility, 

Thank you for your continued confi dence and support. 

the lives of customers and society as a whole. 

no matter how they evolve.

We want to make our mobility society better and better.

October 2017

I am confi dent that no one wants these things more than we at 

Toyota. I also believe that we cannot build the future by ourselves. 

Having operated this long in the auto industry, working with vast 

networks of companies, we deeply understand the need for part-

ners who share our aspirations. Rather than taking an adversarial 

stance, we want to form ties with a wide range of new partners to 

work with shared passion to create the future. 

I want Toyota to be not just an automotive company, but a human 

movement company. “Move” refers not just to transportation, but 

also to inspiring deep emotion or excitement. We intend to take on 

Akio Toyoda

President, Member of the Board of Directors

Toyota Motor Corporation

4
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

The Changing Business Environment and the Expansion of Mobility Value

The current pace and scale of structural change in 

In this time of immense change, Toyota is taking 

  Toyota aims to provide value related to social infra-

move about freely and enjoyably and by providing 

society and industry are unprecedented. Values and 

a brand new approach, imagining the world in 2030 

structure by achieving zero life cycle CO2 emissions 

services optimized to individual lifestyles. 

lifestyles are diversifying, while environmental prob-

in order to create value propositions from a long-term 

from its vehicles to help create a sustainable world, 

  Going forward, Toyota will create a sustainable 

lems and a wide range of social issues, such as 

perspective. 

eliminating causalities from traffi c accidents, and 

future mobility society by working hand-in-hand 

urbanization, are growing more pronounced. At the 

  Today, Toyota provides customers with the value of 

improving transportation effi ciency through the com-

with partners across industry lines to provide broad-

same time, innovation is driving rapid technological 

mobility through cars. Going forward, in addition to 

bined transport of people and things. 

ranging value that exceeds customer expectations. 

development in such areas as information, intelli-

evolving this value as provided through cars, we plan 

  We seek to expand the value we provide into the 

gence, the Internet of Things (IoT), and robotics. 

to expand it in the directions of social infrastructure 

area of personal living by working to help all people 

and personal living. 

Business Environment Changes 

The Expansion of Mobility Value

Individual desires/
Societal demands
Lifestyle changes

Environmental problems

Urbanization

Technological 
innovation
Intelligence

IoT

Robotics

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a
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l

a
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t
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Evolution 
through cars 
(mobility)

Ultra-efficient 
transportation of people 
and things

Sharing

Helping all people 
move about freely 
and enjoyably

Contributing to 
the creation of 
sustainable society  

Combined transport of 
people and things 

Personal mobility

More entertaining 
transportation spaces 

Customization to 
suit individual 
lifestyles 

Zero life cycle CO2

Fully automated 
driving
Big data/AI

Personal concierge

Zero causalities from 
traffic accidents

Creating opportunities 
for outings

Social 
infrastructure

Mobility 
today

Personal 
living

Alleviating traffic 
congestion/Utilizing 
transportation data

Augmenting body 
functions

Health support

5
TOYOTA Annual Report 2017

 
 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Focused on the Mobility of the Future

Making Ever-better Cars and Our Strategic 
Shift toward Electrifi cation, Information, 
and Intelligence Technologies

Based on the Toyota 
Global Vision, announced 
in March 2011, Toyota 
strives to implement a 
positive cycle of making 
ever-better cars that 
exceed customer expec-
tations, enriching lives of 
communities, being 
rewarded with the smiles 
of customers and commu-
nities, and thus reinforcing 

Shigeki Terashi
Executive Vice President,
Member of the Board 
of Directors

its stable base of business in order to grow sustain-
ably in concert with society. As it faces the greatest 
changes to the automobile in a century, Toyota’s 
long-term strategy is to advance management based 
on its vision of the future mobility society of 2030.

  Since the birth of the automobile in the 18th centu-
ry, the mobility of people and things has increased 
dramatically. Today, it is possible to provide conve-
nient transportation to virtually anywhere at any time. 
The development of mobility has underpinned eco-
nomic growth and the development of society and 
culture. The heart of this evolution has been the 
steady improvement of vehicle performance, safety, 
and convenience.
  Now, changes driven by innovation in automated 
driving technologies that employ artifi cial intelligence 
(AI), connected car technologies, robotics, and other 
areas are on the verge of linking cars, people, and 
social infrastructure in new ways, transforming indus-
try, society, and the very ways we live. 
  We believe that our customers today greatly enjoy 
car ownership—they feel attached to their cars and 
appreciate car design and the fun of driving. However, 
with environmental and resource-related problems 
growing more severe, cars are increasingly being seen 
as emblematic of pollution and the waste of energy 
and resources. 

  The technologies driving the rapid changes in the 
business environment surrounding cars, such as 
electrifi cation, connected systems, and AI, have the 
potential to provide never-before-seen value. They 
are also driving the provision of social value by, for 
example, helping to eliminate traffi c accidents and 
environmental burden. Going forward, the costs 
associated with these technologies, such as those of 
enhancing functionality to meet needs related to 
environmental regulations, automated driving tech-
nology, and connected technologies, may signifi cant-
ly impact our businesses. However, mobility services 
and connected services that utilize such technologies 
also present opportunities to create new revenue 
models. Based on this understanding, we believe 
that Toyota must now endeavor to both make ever-
better cars in order to sustain and enhance the auto-
mobile manufacturing business, its current mainstay, 
and shift to new business models for the future. 
  To make ever-better cars, we are striving to 
enhance the specifi c appeal of each type of car, 
whether it be a Lexus, part of our GR sports car 

series, or a Land Cruiser, clearly defi ning the role and 
key characteristics of each. By doing so, we provide 
value in the form of uniquely Toyota cars that will be 
cherished and appreciated by customers for years 
and years. At the same time, by making a strategic 
shift toward electrifi cation, information, and intelli-
gence to build new business models, we are 
expanding our range of business. 

In these ways, we will not only continue to evolve 
our existing car manufacturing business, but expand 
the scope of innovation to encompass social plat-
forms that meet society’s needs and technological 
platforms, such as AI, that extend beyond cars. By 
doing so, we aim to provide broad-ranging value that 
exceeds customer expectations as we work to cre-
ate the mobility society of the future. 
  There is a limit to what Toyota can do to provide 
such future value. To blaze the trail toward a new 
mobility society, we must fi nd partners who share our 
aspirations and will inspire us to continue pushing 
forward while cooperating and competing with play-
ers in other industries.

Toyota’s Goals

Development Aimed at both Axes of Making Ever-better Cars and Shifting to New Business Models 

Making Ever-better Cars

Strategic Shift toward Electrifi cation, Information, 
and Intelligence to Build New Business Models

Toyota 
Global Vision

Reinforcing new 
value creation 
capabilities

Safety and 
peace of 
mind

Developing Toyota 
by taking on 
the future

Sustainable
growth

Waku-doki 
(excitement and 
exhilaration that 
wows you)

Environmental 
sustainability

Customers’ 
smiles 

Toyota 
today 

Strengthening true 
competitiveness to 
lay a foundation for 
steady growth

Steadily strengthening 
our foundation

(Creative, advanced 
technologies)

Ever-better cars
Beloved cars

Enhancing cars’ 
appeal

(The fun of driving)

(More-than-adequate QDR*)

Environmental 
sustainability

* QDR: Quality, durability, and reliability 

6
TOYOTA Annual Report 2017

Safety and peace 
of mind

Intelligence
Automated driving
AI

People

Electrifi cation
EV/FCV
(HV/PHV)

Information
Connected 
technology 
Big data

Waku-doki 
(excitement and 
exhilaration that 
wows you)

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Focused on the Mobility of the Future

Eco-car Strategy: Electrifi cation 

Toyota is exploring all available options in powertrain 
development. We believe that we can build a highly 
energy effi cient mobility society by allowing govern-
ments and markets to select the cars best suited to 
regional energy and infrastructure conditions and 
allowing customers to choose the cars with the spe-
cifi c characteristics best suited to their needs. 
  For the time being, the further development of 
technologies for conventional engines, which are still 
the mainstream, is a practical, highly realistic way to 
help reduce CO2 emissions. At the same time, we are 
working to develop and increase the use of fuel cell 
vehicles (FCVs), the ultimate eco-cars, and advancing 
other initiatives in coordination with diverse stakehold-
ers to realize our goal of establishing a low-carbon 
society that uses hydrogen. We are also accelerating 
the development of electric vehicles (EVs), another 
zero-emission vehicle option. To this end, we have 
established the EV Business Planning Department 
and a business and capital alliance with Mazda Motor 
Corporation, launching a new company to implement 
joint technological development. 
  Toyota boasts a wealth of accumulated know-how 
regarding vehicle electrifi cation technology and com-
mercialization that dates back to the launch of the 
Prius 20 years ago. We will continue to advance ini-
tiatives to accelerate our technological development 
and further reduce CO2 emissions. 

Connected Strategy: Information

Big data collected from cars will enable a wide range 
of new mobility services, such as accident and 
breakdown prediction, the generation of dynamic 
maps using probe data (vehicle tracking information 
generated using GPS), and agent functions to help 
users drive safely and comfortably. 
  Aiming to build new business models, Toyota is 
shifting toward a focus on electrifi cation, intelligence, 

and information, and has created what it calls 
Connected Strategy. The three pillars of this strategy 
are as follows. 1. Connect all cars to build a data col-
lection platform, 2. Utilize big data to revolutionize 
Toyota’s business, and 3. Collaborate with partners 
in various other industries and IT companies to pro-
duce new mobility services. 
  We aim to combine Toyota’s strengths—such as 
know-how developed in the automobile manufactur-
ing business and contact with customers through 
sales of more than 10 million vehicles annually—and 
the strengths of companies in other industries, 
including IT. By doing so, even as car usage shifts 
from ownership toward service-based models, we 
are working to create a safe, convenient, and excit-
ing future mobility society by providing customers 
with appealing services. 

Automated Driving and Utilizing AI: Intelligence

Toyota’s overall development philosophy for auto-
mated driving technology is the Mobility Teammate 
Concept, an approach built on the belief that people 
and vehicles can work together in the service of safe, 
convenient, and effi cient mobility.
  We believe that it is essential that we develop auto-
mated driving technology to be human-centric and, 
above all, safe. In addition to sophisticated safe driving 
assistance, we are developing automated systems 
that can perform full-time dynamic driving. At the 
same time, by utilizing our advanced safety technolo-
gy know-how, we are working to promote the rapid 
uptake of new safety technologies in the market.
  Toyota has established Toyota Research Institute, 
Inc., with Dr. Gill Pratt, one of the world’s foremost AI 
researchers, as its CEO, and set up a related venture 
capital fund. Through these efforts, we are accelerat-
ing initiatives in such areas as automated driving, AI, 
and robotics. 

  Toyota believes that safe, fun automated driving 
technologies will expand freedom of movement for 
all, bringing cars and people even closer together, 
such that cars will continue to be loved by people.

More details    Electrifi cation, information and intelligence, p. 9–17

Advancing Our Business Structure

Toyota is working to enhance its true competitive-
ness, particularly in the automobile manufacturing 
business, and shifting to new business models. In 
line with these strategies, we are advancing initiatives 
focused on ensuring ongoing growth 10 years from 
now, 20 years from now, and beyond. Seeking to 
break free of the restraints of Toyota’s existing con-
ventions and rules, we have started from scratch, 
focusing on the future as we set about to advance 
business innovation. Ongoing growth will be impossi-
ble unless we overcome the major issues created by 
Toyota’s expansion. Today, Toyota makes and sells 
more than 10 million automobiles annually. To survive 
at this scale, we are establishing new ways of oper-
ating to achieve the following two targets. 
(cid:129)  Develop a suffi cient number of people who can 
lead with quick judgment, quick decisions and 
quick action based on Genchi Genbutsu (onsite, 

Toyota’s Business Innovation Concept

Our ideal 

Ambitious
target 
setting

Initiatives that 
break from 
convention

Today

Previous methods

10 years in the future, 
20 years, and beyond

hands-on experience), because the changes the 
company faces require new ways of thinking 
and acting

(cid:129)  Reduce the time and effort consumed by cross-
functional coordination and establish work pro-
cesses that allow us to focus on making 
ever-better cars

  One of Toyota’s traditional strengths has been the 
process by which its experts on each function and 
process engage in thorough discussion to fi nd opti-
mal solutions. However, before we began our current 
efforts to advance business innovation, overemphasis 
on function-based logic and reasoning had become a 
weakness, leaving Toyota unable to make quick deci-
sions in response to a rapidly changing environment.  
  Toyota regards the changes it has been making as 
opportunities. We seek to take on new challenges, 
unrestrained by existing approaches and remember-
ing always that there are better methods waiting to 
be discovered.

Making Ever-better Cars and 
Developing People

Toyota has revised its internal organization a number 
of times to enhance true competitiveness and pro-
mote sustainable growth.

In 2011, we adopted a system of autonomous 
region-based management, stationing the chief offi cers 
responsible for each region in their respective regions to 
ensure operations are more closely linked with local 
communities. In 2013, we adopted the Business Unit 
System, under which we organized workfl ows by busi-
ness model. Through these efforts, we made progress 
toward achieving management closely rooted in local 
areas and speedy product development. 
  At the same time, however, it became clear that 
even with these changes, Toyota’s ways of operating 
were still basically extensions of the old forms, and 

7
TOYOTA Annual Report 2017

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Focused on the Mobility of the Future

thus carried with them the same problems— 
coordination across functions and decision making 
were taking too long. 

In April 2016, we adopted a new system with 
smaller business units organized around products, 
aiming to dissolve the barriers between functions, 
reduce the need for cross-unit coordination, speed 
up decision making, and better link all the work we 
do to making ever-better cars while developing 
human resources to support that goal. 
  Specifi cally, we concentrated our forward-looking 
R&D and production engineering teams within the 
Advanced R&D and Engineering Company and estab-
lished four vehicle-based companies specializing in 
compact cars, mid-size cars, commercial vehicles 
(CVs), and the Lexus brand. We furthermore concen-
trated powertrain component-related operations in the 
Powertrain Company and connected technology-
related operations in the Connected Company.
  The new product-based companies serve to remove 
all barriers between functions, consolidating the entire 
process from planning to production under the authority 
and responsibility of a single leader and providing all 
necessary business functions within a compact struc-
ture for streamlined, integrated operations. 
  Toyota also reorganized its head offi ce, which is 
responsible for corporate functions. We established 
the Corporate Strategy Division, charged with formu-
lating long-term strategy for ongoing growth, and the 
Frontier Research Center, responsible for actively 
incorporating insight from outside the Company to 
create the technologies and businesses of the future 
from a long-term, society-oriented perspective. 
  Continuing our business innovation efforts, we 
established the EV Business Planning Department in 
December 2016. Then, in January 2017, we created 
the Emerging-market Compact Car Company, aiming 
to bring highly competitive ever-better cars to market 
based on Daihatsu Motor Co., Ltd.’s approach to 
manufacturing affordable, high-quality products. 

In this way, we set up the EV business as an internal 
start-up under the direct control of the president. This 
too was in order to make a clean break from old hab-
its and establish fast ways of operating to help drive 
Toyota’s overall efforts to advance business innovation.  
In April 2017, a year after transitioning to the new 
system, in line with our ongoing Company-wide busi-
ness innovation efforts, we established the GAZOO 
Racing Company, aiming to leverage our accumulat-
ed motor sports know-how to develop and release 
cars that offer customers true Waku-doki (excitement 
and exhilaration that wows you). We also consolidat-
ed our regional business units into the Business 
Planning & Operation Unit, unifying region-based 
operations to facilitate cooperation with the product-
based companies.  
  The new framework has enabled the consolidation 
of responsibility and authority in the company presi-
dents, helping to speed decision making. 
  Furthermore, the new framework has helped us oper-
ate with a greater awareness of the entire car manufac-
turing process. This has brought to light previously 
unnoticed issues, and better positioned us to fl exibly 
change organizational frameworks going forward. 

  Toyota is stepping up its competitiveness by 
making ever-better cars while making a strategic 
shift toward electrifi cation, information, and intel-
ligence to advance initiatives aimed at expanding 
future mobility value. To achieve the goals of our 
long-term strategies, we are developing human 
resources and revamping internal structures and 
advancing business innovation while reinforcing 
alliances with a wide range of partners, including 
those in other industries. Looking at the enor-
mous changes surrounding cars as opportunities, 
Toyota is steadily advancing toward the creation 
of a better mobility society. 

Business Unit Presidents

Didier Leroy

Kiyotaka Ise

Kazuhiro Miyauchi

Moritaka Yoshida

Keiji Masui

Head Offi ce: New business 
planning; Company-wide strategy

Business units: 
Medium-term strategy; near-term execution

Frontier Research 
Center

Region-
based

Divisions not belonging 
to any group
(EV Business Planning Dept., 
Corporate Strategy Div., 
Corporate Affairs Dept., etc.)

Groups
(Business Development, 
External Affairs & Public Affairs, 
General Administration & 
Human Resources, 
Information Systems, 
Accounting, 
Sales Financial Business , 
Purchasing, 
Customer First Promotion, 
Production Planning)

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Yoshihiro Sawa

Toshiyuki Mizushima

Shigeki Tomoyama

Shinya Kotera

8
TOYOTA Annual Report 2017

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Eco-car Strategy: Electrifi cation 

Toyota considers responding to environmental issues a top management 
priority and has long endeavored to contribute to the realization of a sus-
tainable mobility society. To this end, we have taken on tremendous 
challenges, resulting in, for example, the release of the world’s fi rst mass-
produced hybrid vehicle, the Prius, in 1997, and a fuel cell vehicle, the 
Mirai, in 2014. 
  Nevertheless, severe heat, heavy rainfall, drought, and other extreme 
weather phenomena attributable to climate change caused by rising lev-
els of greenhouse gases continue to threaten livelihoods around the 
world. Furthermore, the world’s reserves of oil, the main energy source 
that powers cars, are not infi nite. In response to these circumstances, in 
2015, Toyota unveiled the Toyota Environmental Challenge 2050, starting 
work on six challenges aimed at not only eliminating CO2 emissions, but 
making a net positive impact on the planet and society. 
  The fi rst of the six challenges is the New Vehicle Zero CO2 Emissions 
Challenge, under which we aim to reduce global average new vehicle 
CO2 emissions by 90% from Toyota’s 2010 global level. Toyota is devel-
oping and promoting the use of a variety of eco-cars to help achieve the 
Paris Agreement* goal of keeping global warming below 2°C.

*  The Paris Agreement, reached in December 2015, was negotiated at the 21st yearly session of 

the Conference of the Parties (COP 21) to the United Nations Framework Convention on 

Climate Change, held in Paris. The agreement set the long-term goal of limiting global warming 

to well below 2°C compared with pre-industrial levels and calls for net zero anthropogenic 

greenhouse gas emissions to be reached during the second half of the 21st century. 

Toyota’s Environmental Technology Strategy

Toyota believes that it is vital to pass down to the next generation the 
gains in the mobility of people and things achieved thus far by global 
mobility society while also addressing climate change and the uncertain 
future of petroleum resources. We are therefore focusing efforts on 
developing eco-cars that save energy and use diverse fuels while also 
promoting their widespread use. Automotive fuels can be produced by 
processing a variety of primary energy resources. By developing different 
powertrains optimized for a range of such fuels, Toyota is working to 
save energy and respond to fuel diversifi cation.
  As illustrated in the chart entitled “Alternative Fuel Comparison” on the 
next page, there are multiple alternatives to petroleum, each with its own 
pros and cons. Similarly, energy policy varies by country and region. 
Toyota is advancing development on all fronts, including hybrid vehicles 
(HVs), plug-in hybrid vehicles (PHVs), fuel cell vehicles (FCVs), and electric 
vehicles (EVs). Each type of eco-car has a unique set of characteristics. 
By enabling customers to pick eco-car that is right for them, we believe 
that we are helping to build a highly energy-effi cient mobility society. 

WEB

Toyota’s stance on keeping global warming below 2°C 
(Message from the President, Environmental Report 2017) 

Automotive Fuels and Powertrain Diversifi cation

Primary energy sources

Automotive fuels

Powertrains

Petroleum 

Natural gas

Coal

Biomass

Uranium

Hydro, solar, and 
geothermal power

Gasoline
Diesel 

Natural gas-based fuels

Synthetic liquid fuels

Biofuels

Electricity

Hydrogen

9
TOYOTA Annual Report 2017

Conventional 
vehicles
 & HVs

PHVs

EVs

FCVs

g
n
i
v
a
s

y
g
r
e
n
E

n
o
i
t
a
c
fi 
i
s
r
e
v
i
d

l

e
u
F

Improving the fuel economy of gasoline 
and diesel vehicles, the dominant 
car types in today’s market 

Toyota is developing a range of eco-cars 
to suit diverse customer lifestyles and 
regional needs based on the idea that eco-
friendly vehicles can best help protect the 
environment if they are in widespread use

Toyota’s cumulative global hybrid vehicle sales surpassed 
10 million in January 2017

Promoting the development of cars that 
use alternative fuels 
(electricity, hydrogen, etc.)

 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Eco-car Strategy: Electrifi cation 

Accelerating Electrifi cation Initiatives

Toyota is advancing development on all fronts, with a particular focus on 
electric and hydrogen power, which it views as especially promising 
approaches to fuel diversifi cation. FCVs offer convenience on par with 
conventional gasoline vehicles in terms of cruising range and refueling 
time. Moreover, hydrogen can be produced from a wide variety of mate-
rials and used for a wide range of applications. And, while EVs currently 
face hurdles due to battery limitations, namely cruising range and charg-
ing time, they offer the advantages of being chargeable at home and 
requiring only relatively simple infrastructure development. Policies and 
regulations aimed at promoting the use of zero-emission vehicles are 
developing rapidly around the world. Toyota believes that it is therefore 
necessary to advance the development of eco-cars in a way that is 
responsive to the energy challenges and infrastructure of each country 
and region as well as the ways customers use vehicles. 
  We take such an approach with EVs, one zero-emission vehicle 
option; at the end of 2016, we set up the EV Business Planning 
Department as an internal start-up aimed at creating and releasing prod-
ucts based on the market characteristics of individual countries and 
regions. Aiming to quickly bring EVs to market, the new department is 
amassing a wide range of technological know-how and resources from 
the Toyota Group, such as those of Toyota Industries Corporation, Aisin 

Seiki Co., Ltd., and DENSO Corporation, working within a small 
 corporate structure to advance development at a speed not seen before. 
  We entered a business and capital alliance with Mazda Motor Corporation 
toward the goal of making more-appealing cars, announced in August 2017. 
One aim of this alliance is joint development of technologies for electric cars. 
Demand and expectations for EVs are growing worldwide. Details are yet to 
be determined, but Toyota and Mazda are considering the joint development 
of technologies for the basic structure of competitive electric vehicles. These 
technologies will enable rapid, fl exible response to changing regulations and 
market conditions. To the extent necessary for the joint development of EVs, 
we aim to combine the strengths of both companies and freely share know-
how related to EVs in order to nimbly and effi ciently respond to diffi cult-to-
predict changes in the EV market during the development period. In addition, 
in late September 2017, Mazda, Denso, and Toyota signed a joint technology 
development agreement related to basic structural technologies and estab-
lished EV C.A. Spirit Corporation to facilitate said development. 
  Toyota’s Corolla Hybrid and Levin Hybrid, equipped with hybrid units pro-
duced in China, have been well received in the Chinese market. We intend to 
release plug-in hybrid variants of the Corolla and Levin in this market in 2018 
and are considering plans to introduce EVs within a few years. 
  The development of both EVs and FCVs presents opportunities to 
leverage Toyota’s electrifi cation technologies, which have been honed by 
its extensive know-how and experience regarding hybrid technology, one 
of Toyota’s core technologies. 

  As our competitors also accelerate their electrifi cation initiatives, we 
expect that competition to procure onboard batteries will intensify. 
Among secondary batteries, which can be repeatedly charged and used, 
lithium ion batteries offer the best performance in terms of power and 
energy per unit mass and volume. Toyota developed the world’s fi rst 
method for observing the behavior of lithium ions contained in lithium ion 
batteries’ electrolyte solution during charging and discharging. This is 
expected to lead to new insights in research and development aimed at 
improving battery performance and durability, helping to enhance the 
cruising distance and battery life of PHVs and EVs. 
  Lithium ion batteries employ fl ammable organic solvents, so they must 
be built to prevent leaks. Given this, Toyota is advancing R&D aimed at 
creating a solid-state battery that will serve as a high-performance, next-
generation battery. In addition to R&D conducted by our own dedicated 
internal R&D divisions, we are working with universities and other 
research organizations in this area. 

Building a Low-carbon Society

Spurred by the 2020 Tokyo Olympics and Paralympics, further develop-
ment toward the creation of a hydrogen society is expected in the coming 
years. Toyota seeks to contribute to this development. Since the 2014 
release of the Mirai, Toyota has continued to focus on technological 

Alternative Fuel Comparison (at present, in Japan)

Choosing the Right Eco-car for the Job

Hybrid Technology for Next-generation Eco-cars

Electricity Hydrogen

Biofuel

Natural 
gas

EVs

FCVs

Internal 
combustion 
systems

Internal 
combustion 
systems

e
z
i
s

i

l

e
c
h
e
V

Well to Wheel CO2*

Supply

Cruising range

Refueling/
recharging time

Infrastructure

HV/PHV zone

Passenger car

HV

FCV zone

Shuttle bus

Full-size
 truck

FCV (BUS)

EV zone

Home delivery
vehicle

EV

Short-
distance 
commuter

FCV

PHV

Personal mobility

Home 
delivery 
truck

Travel distance

HV

Motor

PCU

Generator

Battery

Engine

Fuel 
tank

*  A comprehensive assessment of CO2 emissions that takes into account all energy con-

Fuel

Electricity

Gasoline, diesel, biofuels, CNG, synthetic fuels, etc.

Hydrogen

sumption from the extraction or production of the primary energy to the use of the vehicle.

10
TOYOTA Annual Report 2017

EV

Motor

PCU

Battery

PHV

FCV

Motor

PCU
Generator

Battery

Engine

Fuel 
tank

Motor

PCU

Battery

FC 
stack

Hydrogen
tank

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Eco-car Strategy: Electrifi cation 

development related to FCVs, working with numerous important stake-
holders, including policy makers, infrastructure- and energy-related 
industry bodies, international organizations, and citizen groups, as it 
steadily implements a wide range of initiatives aimed at the overarching 
goal of building a low-carbon society. 

Infrastructure is essential to the widespread adoption of FCVs. In 
Japan, the government’s Council for a Strategy for Hydrogen and Fuel 
Cells has compiled a Strategic Road Map for Hydrogen and Fuel Cells, 
laying out goals for public-private initiatives, aiming, for example, to 
establish 160 hydrogen stations and have 40,000 FCVs on the road by 
2020. Based on this roadmap, an all-Japan consortium led by 11 com-
panies, including Toyota and other automotive and energy companies, 
has begun work aimed at accelerating the full-scale strategic construc-
tion of hydrogen stations. A memorandum of understanding to this effect 
was signed in May 2017. 
  Furthermore, Toyota participates in the Hydrogen Council, a global ini-
tiative promoting a united vision and long-term goals for the transition to 
new energy using hydrogen (launched in January 2017). The Hydrogen 
Council was created by 13 leading global companies involved in energy, 
transportation, manufacturing, and other various sectors spanning the 
hydrogen value chain and has grown to include 27 member companies. 
In Japan, we have begun studies with Seven-Eleven Japan Co., Ltd. 

on reducing CO2 emissions and energy use related to distribution and 
store operations. We are considering such measures as using fuel cell 

WEB

Hydrogen Council  

trucks newly developed by Toyota for deliveries to stores and introducing 
fuel cell power generators that utilize automotive fuel cell units as a base 
power source at stores with hydrogen stations. 

In the United States, we have begun a pilot test using commercial heavy-

duty trucks equipped with fuel cell systems at the Port of Los Angeles in 
California. These trucks are equipped with two of the fuel cell stacks (power 
generators) used in the Mirai and boast a gross combined weight rating 
(including cargo) of 36 tons. In addition, to promote infrastructure develop-
ment and facilitate the adoption of FCVs in the United States, Toyota and 
Honda Motor Co., Ltd. are providing fi nancial support for a plan being imple-
mented by U.S.-based Shell Oil Company to install hydrogen refueling equip-
ment at seven existing retail stations in northern California. 
  Furthermore, Toyota is participating in a project called Accelerating the 
Development and Commercialization of Fuel Cell Vehicles in China being 
implemented by the Chinese government, which is aggressively promot-
ing the spread of FCVs and establishment of related industry. Under this 
project, Toyota will begin pilot tests using the Mirai in regions around the 
country. We are currently testing the Mirai in Canada, working to foster 
understanding of FCVs. 

In-house Development and the Promotion of R&D 

The rapid expansion of the zero-emission vehicle business requires not 
just product development, but changes in production structure. Just in 

the area of the powertrain—the section of the vehicle most impacted by 
electrifi cation—in addition to conventional gasoline and diesel engines, 
we now need motors, inverters, batteries, high-pressure hydrogen tanks, 
fuel cell stacks, and more. In terms of production technologies, besides 
conventional machining, polishing, assembly, and iron and aluminum 
casting, we need technologies that enable increased precision, thinner 
components, and an expansion in the use of plastics as well as those 
related to coatings, new materials, nano-scale production, and chemis-
try. Toyota has internally developed the fuel cell stacks and high-pressure 
hydrogen tanks that form the heart of the FCV, and has achieved world-
class performance in both. We are thus acquiring technologies through 
in-house development while advancing business innovation to prepare 
for the anticipated pressures on production site management resources 
arising from electrifi cation.

  20 years ago, Toyota launched the Prius, the world’ fi rst mass-
produced HV. Since then, we have continued to hone our core elec-
trifi cation technology, releasing PHVs and FCVs. The technological 
prowess, know-how, and experience built up in bringing these prod-
ucts to market are strengths of Toyota. We will provide a wide range 
of options in its powertrain development. We believe it is up to mar-
kets to decide between the options, based on national and regional 
conditions, customer tastes, and other factors. Aiming to achieve 
zero CO2 emissions from new vehicles, Toyota will diversify its pow-
ertrains and strive to make those of each type best-in-class. 

Toyota’s Involvement in Initiatives to Promote Hydrogen Use Worldwide

Beginning pilot testing aimed at using renewable and 
hydrogen-based energy in FCV production lines by around 2020

Toyota’s 
role

(cid:129) Establishing a model for hydrogen use at factories
(cid:129) Showcasing said model to the public 

n
o
i
t
a
r
o
b
a

l
l

Building a Low-Carbon Hydrogen Supply Chain in Aichi Prefecture
Conducting cooperative evaluations involving industry, government, and academia 

o
C

Toyota’s 
role

(cid:129) Working with the prefecture as an industrial leader 
(cid:129)  Encouraging Toyota Group companies and industry to participate in 

efforts to use hydrogen in industrial areas

Locally Produced, Locally Consumed, Renewably Produced Hydrogen EMS* 
Promoting cooperative efforts with the government, industry, and academia, 
led by Fukuoka Prefecture 

Toyota’s 
role

(cid:129)  Toyota Motor Kyushu participated in demonstrations of hydrogen use 

in factories as an example of industrial models 

KIX Project at Kansai International Airport
Pilot testing a large-scale, centralized hydrogen grid model for airports

(cid:129)  Toyota, Toyota Industries, and Toyota Tsusho are part of the KIX 

Hydrogen Grid Committee  

(cid:129)  Pilot testing fuel cell forklifts powered by CO2-free hydrogen generated 

Toyota’s 
role

* EMS: Energy Management System

using solar power.

Fukushima Concept for a New Energy Society Conference
(Launched in March 2016 by the Ministry of Economy, Trade and Industry)

Toyota’s 
role

(cid:129) Participating as an FCCJ* member
(cid:129)  Providing means of mobility, such as fuel cell buses and fuel 

cell forklifts 

2020 Tokyo Olympics and Paralympics 
Presenting models of a next-generation mobility society and 
a clean, hydrogen society to the world

Toyota’s 
role

(cid:129)  Supporting the games as a TOP sponsor of the IOC 
(cid:129)  Providing mobility, such as FCVs and fuel cell buses, and supporting 

the next-generation mobility society concept 

Keihin Project in the Keihin Coastal Area
Verifying a supply chain connecting hydrogen production using renewable energy to 
users as a model for small- to medium-scale concentrated offi ces 

Toyota’s 
role

(cid:129)  Representing businesses as a user of hydrogen

* FCCJ: Fuel Cell Commercialization Conference of Japan

11
TOYOTA Annual Report 2017

China
Beginning pilot testing 
of the Mirai

United Arab Emirates
Participating in joint research 
aimed at creating 
a hydrogen-powered society 

Australia
Launching the Mirai on 
a test basis

Canada
Launching the Mirai on 
a test basis

United States
Implementing pilot 
testing of fuel cell 
heavy-duty trucks 
at the Port of 
Los Angeles

United States
Working with Shell 
to expand 
the hydrogen station 
network in California

 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Connected Strategy: Information

Building a Connected Platform for the Connected 
Cars of  Tomorrow 

As the Internet of Things (IoT) develops, cars are increasingly connected 
to information networks, enabling consumers to enjoy a variety of new 
services. Connected technologies have the potential to create new value 
and new services by creating new modes of use and new roles for cars. 
In particular, big data collected from connected cars will be put to use in 
a wide range of services and businesses. As such, connected platforms 
that encompass information infrastructure will become extremely impor-
tant business platforms for automakers. 

In preparation for the full-scale arrival of connected cars, in April 2016 

Toyota established the Connected Company, and in November of the 
same year announced its Connected Strategy, consisting of three major 
points (its “three arrows”).
1.  Connect all Toyota and Lexus cars and build a connected platform 

that will serve as information infrastructure

2.  Use this platform to utilize big data collected from cars and contribute 
to the good of customers and society while revolutionizing Toyota’s 
own businesses

3.  Building on this platform, coordinate with various different industries 
and IT companies to create new mobility services and establish 
a value chain

Toyota’s Information Technology Initiatives to Date

Toyota has rolled out information technology in the form of telematics 
services, in which communication devices installed in cars are used to 
interactively provide drivers with information via wireless networks and 
data centers. 

In 2002, Toyota launched its G-BOOK comprehensive telematics 
service. Since then, we have improved navigation functions and added 
the HELPNET emergency dispatch service and G-Security theft-pre-
vention/stolen car tracking service, enhancing functionality centered 
on safety and peace of mind.

In 2014, we released T-Connect, a new service based on G-BOOK. 
T-Connect offers more advanced functions, such as search functions 
controlled through an interactive voice-controlled interface called 
Agent as well as Apps, which allows customers to select and install a 
variety of applications on the onboard navigation system. 
  Furthermore, Toyota uses probe data from cars (tracking data gen-
erated using GPS) to generate its proprietary T-probe traffi c informa-
tion, which it offers as a predictive information service. This service 
predicts the destination of each car and provides information to help 
drivers avoid potential issues, such as accidents and congestion, 
along their anticipated route. 

Connected Services Today

Toyota’s Information Technology Initiatives 

Location data
Speed data
Engine data
Sensor data
Control system data

Comfort and 
convenience 
enhancing 
services

Toyota Smart Center 

Emergency dispatch 
service

Theft tracking 
service

DCM*

Provide services

Automatic map data 
updates

Services 
for safety 
and peace 
of mind 

Connected cars

Operator service

T-probe traffic 
information

Predictive information 
service

*  DCM: Data communication module. An on-board integrated transmission module devel-

oped especially for telematics services.

12
TOYOTA Annual Report 2017

2000

2002

2005

2008

Established GAZOO Media Service Corporation 
(now TOYOTA Connected Corporation)

Commercialized DCMs for cars, launched G-BOOK services 

Made DCMs standard on Lexus models in Japan

Expanded standard installation of DCMs on Lexus models to 
North America and China

2011

Built the Toyota Smart Center 

Vehicle 
database 
(big data)

2016

Established the in-house company Connected  Company

Established Toyota Connected Inc 
(now Toyota Connected North America, Inc.)

 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Connected Strategy: Information

How We’re Building a Connected Platform

Key to the fi rst arrow, connecting all cars, are our data communication 
modules (DCMs). In 2002, Toyota commercialized its DCMs and 
launched the G-BOOK service for Toyota vehicles. DCMs were then 
made a standard feature in Lexus cars, and Toyota launched the G-Link 
service in Japan before expanding it to North America and China. As the 
fi rst step toward connecting all vehicles, Toyota plans to adopt common 
standards for its worldwide DCMs by 2019, equip virtually all passenger 
vehicles it sells in Japan and the United States with DCMs by 2020, and 
steadily equip more vehicles with DCMs in major markets around the 
world. By promoting the spread of connected cars, Toyota is expanding 
its points of contact with customers around the world, enabling it to pro-
vide enhanced service.

  Communications between DCMs and the Toyota Smart Center pass 
through a global communications platform built in cooperation with KDDI 
Corporation. The platform comprehensively manages communications by 
automatically connecting with selected telecommunications carriers in each 
country or region based on car location data. At the same time, in North 
America, Toyota Connected North America, Inc., established in collaboration 
with Microsoft Corporation, operates the Toyota Big Data Center (TBDC), 
which consolidates big data collected from cars, and engages in research 
and development leveraging big data. Toyota Connected North America also 
works in close coordination with Toyota Research Institute, Inc., a research 
organization focused on artifi cial intelligence. 
  Going forward, as the number of connected cars and connected ser-
vices increase, we expect the volume of data handled by the TBDC to 
increase dramatically. We are also at work on the development of next-
generation smart center technologies to process the increasingly vast 

Mobility Service Platform

Ride-share operators

Car-share operators

Insurance companies

Rental companies

Taxi companies

Ha:mo, Kirobo

Governmental Offices, 
Olympics & 
Paralympics, etc.

l

Toyota Financial 
Services 
Corporation

Finance & 
Payment
 Center

Mobility Service Platform
Open up API, *1 partner with various mobility services

Dealers

Smart Key Box/
Trans log

Flexible lease

Telematics insurance

Traffic/vehicle data
utilization

Fleet vehicle 
management

Other API

OTA*2 update 
of on-board software

Person/device 
verification

Basic telematics services 
(map update, agent, etc.)

Big data utilization
(CRM*3 quality control)

Big data ( TBDC )

Toyota Smart Center

Global Communications Platforms

DCM

DCM

DCM

DCM

DCM

High-frequency 
maintenance

*1 API: Application Program Interface Functions used for programming. App functions maybe used simply by calling these functions.
*2 OTA: Software update ‘Over The Air’ by wireless transmission.
*3 CRM: Customer Relationship Management

13
TOYOTA Annual Report 2017

amounts of data expected to be generated as more cars are equipped 
with DCMs. As part of these efforts, in March 2017, we announced an 
agreement with Nippon Telegraph and Telephone Corporation to collab-
orate on ICT platform research and development for connected cars.  
In addition, as part of its collaboration with U.S.-based Ford Motor 

Company, Toyota has announced that it will use the open-source 
SmartDeviceLink (SDL), which enables users to control apps on their 
smartphones via the vehicle control interface. On January 4, 2017, 
Toyota and Ford established the SmartDeviceLink Consortium to pro-
mote SDL as a global standard. 

Revolutionizing Toyota’s Own Businesses 
with Connected Cars

Becoming connected will change the very ways that cars interact with 
customers and society.  Toyota will be creating millions of new contact 
points with customers and society around the world every year, enabling 
the roll out of a variety of new services and businesses. 
  Connecting cars and establishing a connected platform that will serve 
as information infrastructure is the fi rst arrow of our Connected Strategy. 
The second and third arrows are aimed at expanding our businesses 
that utilize the platform. We are implementing the Connected Strategy 
not by fi ring the arrows in sequence, but by releasing them all virtually 
simultaneously. 

In line with the second arrow, aimed at contributing to the good of 
customers and society while revolutionizing Toyota’s own businesses, 
we are already using big data collected from connected cars equipped 
with DCMs to provide a real-time traffi c information service covering all 
of Japan. Using this data, Toyota provides information on which roads 
are passable by tracking where cars are actually going. This information 
was used during emergency response and recovery operations following 
the Great East Japan Earthquake and Kumamoto Earthquake. 
  Currently, such big data is being fed back to design and quality con-
trol divisions to help quickly identify and respond to problems with cars 
on the market and as a tool to enable them to make ever-better cars. 
Furthermore, we have launched the e-Care service, which uses data 
from individual cars to anticipate breakdowns or the need for servicing, 
encouraging customers to bring their cars to a dealership before prob-
lems occur. 

 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Connected Strategy: Information

  To provide even greater value through cars, we are accelerating 
research aimed at generating dynamic maps* that contain information on 
lane-specifi c congestion and obstacles based on images collected by on-
board cameras to provide more advanced driving assistance services. 

*  Map data based on a high-resolution (25 cm relative precision, 1:500 scale) map linked to constantly 

updated information about traffi c restrictions, congestion, vehicle location, and other factors. 

Creating New Services through 
Our Mobility Service Platform 

At the center of the connected platform powered by the Toyota Smart 
Center will be the Mobility Service Platform (MSPF). The third arrow, cre-
ating new mobility services, entails connecting big data collected by 

Toyota through the MSPF with a variety of companies and services to 
globally develop new services and markets, and thus enhance the diver-
sity and sophistication of the value provided by cars in the mobility soci-
ety of the future. Toyota will continue developing new growth strategies 
based on the MSPF.
  Our fi rst major initiative in this area is the development of telematics 
car insurance services in North America. We are providing multiple insur-
ers with solutions that enable them to offer insurance based on scores 
generated from big data collected on policyholders’ driving distance and 
other driving patterns. 
  Furthermore, we are accelerating the creation and commercialization of 
new mobility services by implementing pilot testing around the world in 
collaboration with car sharing and ridesharing services and taxi operators.

  Toyota is working to build a platform utilizing data collected from 
cars. Connecting all the new cars that Toyota sells will enable data 
collection from more than 10 million additional cars every year. In the 
future, all kinds of information, including that from cars, will be inte-
grated in the cloud. We believe this kind of big data technology is the 
key to building a rich mobility society. As it seeks to provide services 
that exceed customer expectations, Toyota is working with a wide 
range of partners, taking on the future with a start-up mindset.

Uses of Big Data from Vehicles and Toyota’s Alliances with Diverse Partners

Partnership with a Major U.S. Semiconductor Manufacturer to Develop Artifi cial Intelligence (AI) for Automated Driving

Investment in a Mobility as a Service (MaaS) Company

We are partnering with NVIDIA Corporation to develop automated driving technologies using AI, aiming to develop automated driving systems 
using NVIDIA’s graphics processing unit technology, which is well suited to deep learning.

Toyota Financial Services Corporation, together with Aioi Nissay Dowa Insurance Co., Ltd., has invested in MaaS Global, a Finnish company develop-
ing multi-modal services. MaaS Global is providing new services that enable effi cient transportation combining wide-ranging means of transit, including 
taxis, rental cars, and other automobiles as well as trains, buses, and other forms of public transportation, alongside reservation and payment services 
through smartphone apps.

Toyota has made an additional investment in Preferred Networks, Inc., to 
accelerate the joint research and development of automated driving 
technologies and other AI technologies in the mobility business fi eld.

Toyota, Intel Corporation, Ericsson, DENSO Corporation , Toyota 
InfoTechnology Center, Co., Ltd., Nippon Telegraph and Telephone 
Corporation, and NTT DOCOMO, Inc. formed the Automotive Edge 
Computing Consortium, aimed at building a platform to support a variety 
of businesses necessary for the development of connected cars.

Toyota and Nippon Telegraph and Telephone Corporation are collaborat-
ing on R&D related to ICT platforms for connected cars.

Toyota is working with KDDI Corporation to build a global communica-
tions platform not dependant on conventional roaming services to 
secure high quality, stable data transmission globally for communications 
between DCMs and the cloud, which is vital to connecting cars.

Uses of Big Data from Vehicles

Automobile manufacturing business

Non-automobile manufacturing businesses

Research 
and 
development

Driving 
assistance 
Automated 
driving

Information 
provision 
services

Insurance and 
fi nance

Vehicle data

General data 

Data centers 

Toyota established a company to support the development of telematics car 
insurance services in the United States in collaboration with Aioi Nissay 
Dowa Insurance Co., Ltd., and Toyota Financial Services Corporation. 

Under the open innovation program TOYOTA NEXT, Toyota selected fi ve 
partners for the joint development of people-centered services that will 
provide customers the experience of an exciting future to look forward to.

Toyota is collaborating with Line Corporation with the aim of creating 
new car-related services, such as voice-operated agent services, by 
linking the cloud-based AI platform Clova being developed by LINE with 
DCMs and smartphone apps using SDL.

Sales and 
marketing

Service and 
maintenance

DCM

Transportation 
and mobility 
services

Entertainment

Toyota and Ford Motor Corporation established the SmartDeviceLink 
(SDL) Consortium to promote industry standardization related to con-
necting cars with smartphone apps. 

Toyota jointly established Toyota Connected, Inc. with Microsoft 
Corporation with the aim of collecting and analyzing data from cars and 
using the results to inform product development.

Toyota, KDDI Corporation, and Tokyo Hire-Taxi Association are implementing 
demonstration testing related to the transmission and use of high-volume driv-
ing data from connected taxis.

Toyota is collaborating with Grab, Inc., a major ride-hailing service company in 
Southeast Asia, in the area of ride-hailing.

Toyota and Uber Technologies, Inc., are collaborating in the area of ridesharing.

Toyota is developing a car share application for dealers and distributors and 
implementing pilot testing in Hawaii.

14
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Automated Driving and Utilizing AI: Intelligence

Toyota’s Unique Approach to Automated Driving

driving systems that are highly effective in real-life situations as quickly as 

  To eliminate casualties from traffi c accidents, we must develop safe 

possible and promote their uptake as widely as possible. To do this, 

Since the 1990s, Toyota has engaged in automated driving technology 

Toyota is promoting, in parallel, the development of advanced safety 

research and development aimed at contributing to the complete elimi-

technologies and utilizing insights gained through such development to 

nation of traffi c casualties. Today, Toyota is advancing development in 

develop popularized technologies. We have already begun to put our 

this area based on its Mobility Teammate Concept. This concept is an 

active safety technologies on the market in such packages as Toyota 

expression of Toyota’s unique approach to automated driving and is built 

Safety Sense and Lexus Safety System+. We plan to offer such packages 

on the belief people and vehicles can work together in the service of 

as standard or optional features on almost all new Toyota and Lexus 

safe, convenient, and effi cient mobility.

models sold in Japan, Europe, and the United States by the end of 2017.

  As implied by the word “partner,” the inclusion of people is central to 

  The mobility as a service (MaaS) market, including car sharing and 

this approach, based on our belief that people should have choices. The 

rideshare services, is expanding. As a mobility service platform provider, 

true value of automated driving technologies, we believe, lies not in the 

Toyota is actively exploring this market’s possibilities. We believe that 

technology itself, but in the social value it creates—helping to create a 

mobility service platforms will accelerate the development of automated 

rich mobility society in which everyone can enjoy safe, convenient, and 

driving technologies and help bring the freedom and joy of movement to 

enjoyable transportation.

all people, including those who cannot drive. Going forward, the spread 

  Moreover, we believe that the most important factor in the develop-

of automated driving technology through MaaS will enable the collection 

ment of automated driving is safety. This conviction is in line with our 

of enormous volumes of data, which is extremely valuable to the further 

long-held stance of prioritizing the improvement of safety with the ulti-

development of automated driving systems, giving rise to a virtuous 

mate goal of eliminating casualties from traffi c accidents. To create a 

cycle that will provide customers with safer, more convenient, more 

safe mobility society, Toyota implements three-pronged initiatives aimed 

affordable transportation services.

at developing safe cars, raising awareness among people, and improving 

the traffi c environment while also pursuing real-world safety by utilizing 

WEB

Initiatives for Improving Traffi c Safety (Sustainability Data Book 2017, p. 11)

information from actual accidents in product development.

Our Guiding Development 
Philosophy

Developing and Promoting the Use of Advanced Technologies

Toyota’s unique approach to 
automated driving is built on 
the belief people and vehicles 
can work together in the ser-
vice of safe, convenient, and 
effi cient mobility.

Advanced technologies

Lexus LS

Step up

(cid:115)(cid:0)(cid:41)(cid:78)(cid:84)(cid:69)(cid:71)(cid:82)(cid:65)(cid:84)(cid:69)
(cid:115)(cid:0)(cid:50)(cid:69)(cid:68)(cid:85)(cid:67)(cid:69)(cid:0)(cid:83)(cid:73)(cid:90)(cid:69)
(cid:115)(cid:0)(cid:50)(cid:69)(cid:68)(cid:85)(cid:67)(cid:69)(cid:0)(cid:67)(cid:79)(cid:83)(cid:84)

Popularized 
technologies

Toyota Safety Sense

Step up

15
15
TOYOTA Annual Report 2017

Advanced driving assistance technologies     Automated driving technologies
Next generation

New Lexus LS

(cid:51)(cid:79)(cid:67)(cid:73)(cid:69)(cid:84)(cid:89)(cid:0)(cid:87)(cid:73)(cid:84)(cid:72)(cid:0)
(cid:90)(cid:69)(cid:82)(cid:79)(cid:0)(cid:84)(cid:82)(cid:65)(cid:70)(cid:70)(cid:73)(cid:67)(cid:0)(cid:65)(cid:67)(cid:67)(cid:73)(cid:68)(cid:69)(cid:78)(cid:84)(cid:0)
(cid:0)(cid:0)(cid:0)(cid:67)(cid:65)(cid:83)(cid:85)(cid:65)(cid:76)(cid:84)(cid:73)(cid:69)(cid:83)

Next generation

Following generation

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Automated Driving and Utilizing AI: Intelligence

Specifi c Approaches to Automated Driving

communication goes beyond the relationship between driver and car to 

R&D Framework and Collaboration with Stakeholders

encompass interaction with fully autonomous vehicles and others shar-

Under the Mobility Teammate Concept, Toyota is developing automated 

ing the road, including pedestrians, bicyclists, and other drivers.

Toyota believes that the development of automated driving technologies 

driving systems based on two approaches: Guardian and Chauffeur.

In the near term, Toyota is working to bring the two vehicle systems 

and the use of big data with artifi cial intelligence (AI) technologies can 

  Guardian is a unique Toyota approach that assumes that a human will 

below, which offer automated driving capabilities, to market.

solve a range of issues faced by society as well as promote the realiza-

  Moreover, the Mobility Teammate Concept’s approach to safety and 

Vehicle Systems with Automated Driving Functions

Launch 
target

Features

Highway 
Teammate

2020

Urban 
Teammate

Early 2020s

The Highway Teammate will enable driver-
supervised automated driving on express-
ways that includes merging onto and exiting 
expressways, maintaining and changing 
lanes, and maintaining appropriate distance 
from other vehicles

The Urban Teammate will enable the use of 
the Highway Teammate’s functions on regu-
lar roads. In addition to detecting people 
and bicycles around the vehicle, it will use 
map data and visual data from intersections 
and traffi c lights to obey local traffi c rules.

drive the car, while automated driving systems operating alongside the 

driver provide support when needed, such as when the car is in danger 

of collision, to protect the car’s passengers. This kind of system might 

detect, for example, that the driver is distracted and, after giving a warn-

ing, brake and steer to allow the car to safely negotiate a curve.

  Chauffeur refers to automated driving at level four or fi ve autonomy as 

defi ned by the U.S. non-profi t SAE International, and does not assume a 

human driver. Systems designed under this approach would allow, for 

example, the vehicle to drive autonomously while avoiding obstacles and 

to safely change lanes without human input to avoid obstacles in the 

road ahead even if there are other cars traveling at the same speed in 

adjacent lanes.

  The Mobility Teammate Concept aims to give people the freedom of 

choice by allowing them to enjoy the benefi ts of automated driving tech-

nologies while still allowing them to drive safely, enjoyably and freely 

when they wish. Drivers will be able to choose Chauffeur mode for some 

situations, such as expressway and long-distance travel, and Guardian 

mode for others, such as for low-speed and short-distance trips.

Toyota’s Approaches to Automated Driving 

Guardian

Chauffeur

Provides driving support when needed, 
such as when the car is in danger of 
collision, to protect the car’s passen-
gers; assumes a human driver

Achieves automated driving at level 
four or fi ve autonomy as defi ned by the 
U.S. non-profi t SAE International; does 
not assume a human driver

The same sensors and cameras will be used for both approaches

TRI Advanced Safety Research Vehicle - Platform 2.1

16
TOYOTA Annual Report 2017

tion of a sustainable future mobility society. To this end, we are seeking 

out partners who share these aspirations around the globe and acceler-

ating a wide range of initiatives.

  Toyota established Toyota Research Institute, Inc. (TRI) in the United 

States to reinforce its AI research. Under the direction of Dr. Gill Pratt, 

previously program manager at the Defense Advanced Research 

Projects Agency (DARPA), TRI is advancing AI research toward the fol-

lowing four targets. 

1.  Enhance the safety of automobiles with the ultimate goal of creating a 

car that is incapable of causing a crash.

2.  Increase access to cars for those who otherwise cannot drive, includ-

ing older persons and those with special needs.

3.  Translate Toyota’s expertise in creating products for outdoor mobility 

into products for indoor mobility. 

4.  Accelerate scientifi c discovery by applying techniques from artifi cial 

intelligence and machine learning.

  Also in the United States, Toyota Connected North America, Inc. (for-

merly Toyota Connected, Inc.), established in collaboration with Microsoft 

Corporation, operates the Toyota Big Data Center, which consolidates 

collected data, and engages in research and development aimed at 

using big data for a variety of services. 

  Furthermore, to reduce traffi c accident causalities, Toyota’s 

Collaborative Safety Research Center (CSRC), which engages in joint 

research with North American universities, hospitals, and research insti-

tutions, launched CSRC Next, a new fi ve-year program, in January 2017. 

Under this program, CSRC has partnered with eight leading research 

institutions in North America to set up 11 research projects focused on 

safely transitioning to emerging modes of mobility by addressing the 

opportunities and challenges presented by evolving vehicle technologies. 

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Long-term Strategy  Electrifi cation 

Information 

Intelligence

Automated Driving and Utilizing AI: Intelligence

  With these organizations, Toyota is advancing cutting-edge research, 

areas, such as basic infrastructure and systems, cooperation with a wide 

working to quickly bring the goal of zero casualties from traffi c accidents 

range of actors to create solutions is an effective way forward. Building 

closer to reality. 

on that shared foundation, companies can then advance development 

  Furthermore, in July 2017, TRI invested $100 million to establish a 

individually, competing to better allow customers to move about safely, 

venture capital fund to provide funding to start-ups in the fi elds of artifi -

freely, and conveniently; we believe that this approach will be effi cient 

cial intelligence, robotics, autonomous mobility, and data and cloud 

and benefi t customers and society. 

technology. The fund, operated through Toyota AI Ventures, newly estab-

lished by TRI, will feature decision-making by a dedicated management 

  Toyota’s ultimate goal in developing automated driving technolo-

team with abundant investment knowledge and experience, operating 

gies is not simply to create autonomy for cars, but to expand autono-

separately from TRI’s R&D operation. In addition to considering unsolicit-

my for people—to create a world in which mobility is safe, 

ed pitches made by investment candidates, the fund aims to establish 

convenient, enjoyable, and available to everyone. Safety is our top-

an investment model in which it identifi es key research challenges and 

most priority as we pursue this goal. We believe that we can enhance 

then supports the creation of new companies to solve them.

safety by building partnerships between drivers and their cars. 

  Legal and regulatory updates, social system reform, and public accep-

  Even in a future where driving is automated, we believe that cars 

tance—there are numerous hurdles, varying by country and region, on 

will continue to be loved. Toyota believes that safe and fun auto-

the road to realizing and popularizing automated driving. Given this, 

mated driving technologies have the potential to expand freedom of 

Toyota believes that coordination across national and regional boundar-

movement for all and bring cars and people even closer together.

ies involving a wide range of stakeholders, including those not directly 

connected to the traditional auto industry, is crucial. In non-competitive 

WEB Whitepaper on Automated Driving

Automated Driving Technology R&D Framework

Collaborative Automated Driving Development 

Toyota’s Concept of the Cars of the Future 

In January 2017, Toyota unveiled the Concept-i, a concept car 
developed with the aim of building a new driver-vehicle relationship 
in which artifi cial intelligence (AI) enables cars to understand the 
driver, allowing people and cars to grow together as partners.
The Concept-i aims to be a beloved car of a new era based on the 
idea that cars are among the most beloved of manufactured goods. 
Combining technology that understands people with automated 
driving and agent technologies, the Concept-i provides drivers with 
safety and peace of mind as well as new “Fun to Drive” experiences 
that enrich the enjoyment of transportation. For example, to provide 
safety and peace of mind, in addition to monitoring the car’s exter-
nal conditions, the Concept-i assesses the driver’s condition using 
technology that understands people and monitors the reliability of 
the driver and the car. If the car’s reliability is high and the driver is 
overcome by a dangerous or high-stress situation, for example, the 
Concept-i will decide that support from the car is deemed neces-
sary and  switch to automated driving. With such functions, the 
Concept-i embodies Toyota’s Mobility Teammate Concept, which 
envisions a future in which people and vehicles monitor and help 
one another.
  Toyota plans to conduct road tests of vehicles equipped with 
some of the functions presented at Tokyo Motor Show 2017 by 
around 2020.

Europe
Toyota Research on 
Automated Cars in 
Europe (TRACE)

Japan
Toyota Motor Corporation:
Advanced R&D and 
Engineering Company
Connected Company
Toyota Central 
R&D Labs., Inc.
TOYOTA Connected Corporation

North America
Toyota Research Institute, Inc. (TRI)
Toyota Motor North America Research and 
Development (TMNA R&D)
Toyota Collaborative Safety Research 
Center (CSRC)
Toyota Connected North America, Inc.
Toyota InfoTechnology Center, U.S.A.,Inc.

Massachusetts 
Institute of 
Technology 

Research aimed at furthering the 
development of automated driving 
technologies through projects ranging 
from autonomy to self-awareness

Stanford 
University 

University of 
Michigan

Research projects investigating 
human-computer and human-robot 
interactions, particularly focusing on 
the development of innovative and 
impactful approaches, algorithms and 
data 

Research focused on enhanced driv-
ing safety, partner robotics, indoor 
mobility, automated driving, and stu-
dent learning and diversity

17
TOYOTA Annual Report 2017

Concept-i

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 At a Glance 

 History

At a Glance

Financial Highlights for the Year Ended March 31, 2017 (Consolidated)

Net revenues/YoY change

Operating income/Ratio of operating 
income to net revenues

Net income*/Ratio of net income to 
net revenues*

R&D Expenses/YoY change

Capital Expenditures/YoY change

¥27,597.1 billion
-2.8%

¥1,994.3 billion
7.2%

Global Perspective/Data by Region

¥1,831.1 billion
6.6%

* Net income attributable to Toyota Motor Corporation

¥1,037.5 billion
¥-18.1 billion

¥1,211.8 billion
¥-80.6 billion

Number of Plants and 
Manufacturing 
Companies 

Distributors*

R&D Sites*

(As of February 28, 2017)

 (As of December 31, 2016)

 (As of March 31, 2017)

Number of Employees
364,445

Total Vehicle Production 
8,975,509

Total Vehicle Sales 
8,970,860

 (Consolidated, 
as of March 31, 2017)

(Consolidated, FY2017)

(Consolidated, FY2017)

Japan

North America

Europe

Asia excluding Japan

Other

16

11

9

24

9

5

3

3

4

1

—

5

29

20

113

18
TOYOTA Annual Report 2017

58%

13%

5%

17%

7%

46%

23%

7%

19%

5%

25%

32%

10%

18%

15%

*Number of bases for Toyota and Lexus brands

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 At a Glance 

 History

History

Toyoda Model AA passenger 
car launched (1936)

Toyopet Crown launched 
(1955)

Corolla launched 
(1966)

Celica launched 
(1970)

Soarer launched 
(1981)

Lexus LS400 launched 
(1989)

Prius launched (1997)

MIRAI launched (2014)

TRI established (2016)

10,000

8,000

6,000

4,000

2,000

0

Domestic/Overseas Vehicle Production (Thousands of units)
(Including Daihatsu and Hino brands since 2002)
(cid:2) Domestic  (cid:2) Overseas

(cid:3) Toyota Motor Co., Ltd. established (1937)

(cid:3) Kanban method adopted (1963)

(cid:3) NUMMI established (1984)

(cid:3)  Guiding Principles at 

(cid:3)  The Toyota Way 2001 

(cid:3) Labor disputes (1950)

Toyota adopted (1992)

adopted (2001)

(cid:3)  Recall issues 
(2009–2010)

(cid:3)  Toyota Global Vision adopted 

(cid:3) Five Main Principles of Toyoda established (1935)

(cid:3) Total Quality Control (TQC) introduced (1961)

(cid:3) Toyota Motor and Toyota Motor Sales merged with TMC (1982)

(cid:3) Losses (FY 2009)

(2011)

1930

1940

1950

1960

1970

1980

1990

2000

(cid:3) Rio Earth Summit (1992)

(cid:3) World War II (1939-1945)

(cid:3)  Rapid economic growth period 

(cid:3) Oil crisis (1973 & 1979)

(cid:3)  Berlin Wall comes down 

(cid:3) Kyoto Protocol adopted (1997)

in Japan (1960s-1970s)

(cid:3)  Tighter control on exhaust 

(cid:3)  U.S.-Japan trade friction 

emissions (1970s)

(1980s)

(1989)

(cid:3) Trade friction surrounding cars (1990s)

(cid:3) The 2008 fi nancial crisis (2008)

2010

(cid:3)  The Great East Japan Earthquake, 

Thailand fl oods (2011)

(cid:3) UN SDGs adopted (2015)

Toyota’s roots and entry 
into the automobile industry

Establishing the Toyota identity and 
innovating to resolve social issues

A series of challenges and 
the expansion of globalization

Toward the future of 
a new mobility society

(cid:3)  Sakichi Toyoda invented a weaving machine that included 

(cid:3)  Toyota organized its mass-production structure while estab-

Jidoka (automation with human wisdom) functionality
(cid:3)  Alongside the launch of Toyota’s fi rst passenger car, the 

Toyoda Model AA, Kiichiro Toyoda established Toyota Motor 
Corporation, foreseeing future motorization

(cid:3)  Toyota used Genchi Genbutsu (on-site hands-on experience) to 
carry out Kaizen (improvement), maintaining the Customer First 
spirit when responding to initial-stage defects

(cid:3)  Toyota incorporated the Just-in-Time concept in building new 
plants, aiming to control all aspects of production with assem-
bly-line operation

(cid:3)  Labor disputes eventually became the basis for mutual 

respect between workers and employers

lishing a method for quality control by building quality through 
processes and the Toyota Production System

(cid:3)  In response to trade friction between Japan and the U.S., 
Toyota started its fi rst overseas mass-production project, 
NUMMI, a joint corporation with GM

(cid:3)  Regarding air pollution which had become a serious social 

(cid:3)  Before concern about global warming was widespread, 

issue, Toyota took on problems that could not be solved just 
by working with existing technologies, responding to the 
world’s strictest exhaust gas regulations (at the time) with 
innovation

(cid:3)  Having experienced the fi rst and second oil crises, Toyota 
worked to reduce resource and energy use, and its cross-
functional team implemented cost improvement initiatives

Toyota took on the challenge of developing and mass-pro-
ducing the world’s fi rst commercial hybrid vehicle, the Prius
(cid:3)  Toyota expanded its overseas production in anticipation of the 
future motorization of emerging countries. In 2007 its overseas 
production volume exceeded that of domestic production
(cid:3)  When faced with losses incurred due to the fi nancial crisis, 

recall issues, the Great East Japan Earthquake, and fl ooding 
in Thailand, Toyota overcame each diffi cultly through team-
work and by following the Customer First policy

19
TOYOTA Annual Report 2017

Toyota regards the tremendous changes in the automotive 
industry as opportunities. In accordance with this view, we are 
working to make ever-better cars and to implement a strategic 
shift toward electrifi cation, information, and intelligence in order 
to build new business models. In these ways, we will not only 
continue to evolve our existing car manufacturing business, but 
expand the scope of innovation to encompass social platforms 
to meet society’s needs and technological platforms, such as AI, 
that extend beyond cars, to provide broad-ranging value that 
exceeds customer expectations as we work to create the mobility 
society of the future.

WEB

75 Years of Toyota

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Initiatives for Sustainable Growth

About Our Tree Icon

Ever-Better
Cars

Enriching Lives 
of Communities

Stable Base 
of Business

Toyota Values

Toyota strives to implement a positive cycle of making ever-better cars that exceed customer expecta-

tions, enriching lives of communities, being rewarded with the smiles of customers and communities 

and thus reinforcing its stable base of business. Through this cycle, Toyota aims to grow sustainably in 

concert with society. 

  Even as the business environment transforms and new challenges arise, Toyota will leverage the qualities, 

honed over time, that make it unique as it shifts to a longer term strategic perspective in order to maintain 

and enhance this positive cycle. By doing so, we will provide value to society in the forms of safety and 

peace of mind, environmental sustainability and Waku-doki (excitement and exhilaration that wows you).

Business 
Environment 
Changes

Individual desires/
Societal demands

Lifestyle changes

Environmental 
problems

Urbanization

Technological 
innovation

Intelligent 
technologies

IoT

Robotics

Strategic Shifts

Electrifi cation 

Information 

Fruit

Ever-Better
Cars

Fruit

Enriching 
Lives of 
Communities

Trunk

Stable Base 
of Business

Roots

Toyota Values

Intelligence

The Five Main Principles of Toyoda
The Guiding Principles at Toyota
The Toyota Way

Toyota is implementing Visionary 
Management based on the Toyota Global 
Vision. We use the image of a tree to sym-
bolize this approach. The fruits of the tree 
are our contributions to making ever-better 
cars and the enrichment we bring to the 
lives of communities, the tree’s trunk 

 represents our stable base of business that 
supports these efforts, and the tree’s roots 
are the Toyota Values. 
  The tree icon in the upper right corner of 
each page of this section shows the con-
nection of the content presented to 
Toyota’s Visionary Management.

More details  Toyota Global Vision, p. 22

The Value Toyota Creates

Elimination of
traffic accident
casualtiess

Freedom of 
m
mobility for everyone

Safety and 
Peace of Mind

Toyota Safety Sense
(Collision Avoidance 
Support Package)

Integrated Safety 
Management Concept

Raising awareness of road 
safety and ecological driving

Welcab

Personal mobility 

ITS Connect
(road/car and car/car 
communications)

Environmental initiatives

Environmental 
Sustainability

Automated driving 

Mobility Service
Platform (MSPF)
Ever-Better Cars
Enriching Lives of 
Communities

Passing down 
expertise 

Toyota Production 
System (TPS)

Human Support
Robot

Vehicle 
development

Supporting sports 

Waku-doki
(excitement and exhilaration 
that wows you)

Zero CCOO2
emissiionns

Recycling

Renewable 
energy 

MIRAI (FCV)

Prius PHV

Lexus

Net popositsitiveve 
society y 
in harmonony 
with naturere

Working toward 
a hydrogeh society 

FC buses

Motor sports

citement

gging
exc
cars

ingBrin
he e
the
of co
the wth

rs to
world 

w won

onder and 

New w
Ne
ex
exhilar

aration

20
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Initiatives for Sustainable Growth

Ever-Better
Cars

Enriching Lives 
of Communities

Stable Base 
of Business

Toyota Values

emissions to help meet the Paris Agreement* goal of 

sound relationships with stakeholders through open, 

ensure compliance, carry out social contribution 

Toyota’s Approach to Sustainable Growth 

keeping global warming below 2°C, but to have a net 

fair communication in order to contribute to the sus-

activities and address environmental problems. 

positive impact on the environment. 

tainable development of society and the planet. As 

In April 2015, this framework was revised to 

Toyota has taken the initiative in contributing to the 

sustainable development of society and the planet 

*  The Paris Agreement, reached in December 2015, was negotiated at 

the 21st yearly session of the Conference of the Parties (COP 21) to 

our businesses develop, our communications with 

emphasize corporate value enhancement, an 

stakeholders also broaden and deepen. By working 

approach that makes CSR an integral part of man-

through all its business activities. Cars have provided 

the United Nations Framework Convention on Climate Change, held 

always hand-in-hand with stakeholders and growing 

agement. This change was aimed at integrating the 

together, Toyota consistently provides the three 

specialized CSR-focused discussions that had until 

freedom of movement but have also had a wide 

range of other social and environmental consequenc-

es. Toyota bears this in mind and listens closely to 

customers and communities as it seeks to achieve 

in Paris. The agreement set the long-term goal of limiting global 

warming to well below 2°C compared with pre-industrial levels and 

calls for net zero anthropogenic greenhouse gas emissions to be 

reached during the second half of the 21st century. 

forms of value listed above. 

WEB

Stakeholder Engagement 
(Sustainability Data Book 2017, p. 74)

harmony between individuals, society and the global 

  Toyota is also utilizing its strengths to help solve 

environment through monozukuri (manufacturing).

global social problems in line with the United Nations 

Toyota’s Implementation Framework

then been confi ned to the CSR Committee into 

broader discussions of overall management and 

business activities. To this end, the functions of the 

CSR Committee were transferred to the Corporate 

Planning Meeting and Corporate Governance 

  Looking more closely at, for example, our environ-

Sustainable Development Goals (SDGs), promulgat-

Toyota’s implementation framework for sustainable 

Meeting. The Corporate Planning Meeting, under the 

mental efforts, we are implementing initiatives under 

ed in January 2016. In addition to addressing climate 

development includes the Corporate Planning 

Shareholders’ Meeting and Board of Directors, takes 

the Toyota Environmental Challenge 2050 as a top-

change (in line with SDG 13), Toyota is working to 

Meeting and the Corporate Governance Meeting, 

a wide range of social issues into account when con-

priority management issue. Specifi cally, we are work-

reduce traffi c accident injuries and deaths (SDG 3) 

which carry out their respective activities from a long-

sidering growth and business strategy. The 

ing to help resolve major global environmental issues, 

and to promote sustainable community building and 

term, Company-wide perspective. 

Corporate Governance Meeting serves to oversee 

including climate change, water scarcity, resource 

improved mobility (SDG 11). Furthermore, Toyota 

  Toyota established a CSR Committee in October 

business operations and makes decisions regarding 

depletion and biodiversity degradation. As part of 

places value on all stakeholders in the  management 

2007 to coordinate and implement CSR activities. 

the governance framework under which such strate-

this, we are aiming to not only achieve net zero CO2 

of its businesses and strives to maintain and develop 

With guidance from this committee, Toyota works to 

gies are implemented. 

Helping Solve Global Social Problems 

Together with Our Stakeholders

Implementation Framework 

Local communities
Global society

Media

National and 
local governments

Environmental 
Sustainability

Safety and 
Peace of Mind

Waku-doki
(excitement and 
exhilaration that 
wows you)

Economic 
organizations
Industry 
organizations

Employees

NPOs/NGOs
International 
organizations

Academic 
communities
Research 
institutions

Business 
partners

Shareholders

Customers

21
21
TOYOTA Annual Report 2017

Shareholders’ Meeting

Board of Directors

Corporate Planning Meeting
Chairman: 
Executive Vice President Shigeki Terashi

Corporate Governance Meeting
Chairman: 
Executive Vice President Shigeki Terashi

(cid:3)  Basic corporate policy aimed at con-
tributing to sustainable development 

(cid:3)  Overall management of corporate 

 ethics, compliance and governance 

(cid:3)  Sustainable growth strategies for 
 corporate value enhancement

(cid:3)  Identifi cation of and response to major 

risk management issues

(cid:3)  Social contribution and identifi cation of 
and response to environmental and 
other social issues

(cid:3)  Planning and implementation of CSR 

activities

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Corporate Philosophy

In all of its business activities, Toyota aims to contribute to the creation of a more affl uent society and 

earn the trust of stakeholders as a good corporate citizen.

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives
of Cof CCCof C
Communities

Stable Base 
ase
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of Business

Toyota Values

The Guiding Principles at Toyota and 
Their Implementation 

established in 2001, laying out values and business 

Respect for people entails respect for all our 

Company’s losses following the global economic 

practices that everyone working at Toyota around the 

 stakeholders and working to achieve business suc-

 crisis of 2008 and the series of recalls in 2010. We 

world should embrace. The Toyota Way thus clearly 

cess by promoting the growth of employees.

are implementing a positive cycle of making ever-

The Five Main Principles of Toyoda have been 

and practices that had previously been passed down 

passed down since Toyota’s founding as the core of 

only as implicit knowledge. 

its management. These principles embody the think-

  The Toyota Way’s  main pillars are the concepts of 

ing of the Toyota Group’s founder, Sakichi Toyoda. In 

continuous improvement and respect for people, 

Rewarded with a Smile by Exceeding Your 
Expectations.
The Toyota Global Vision

articulates and facilitates the global sharing of values 

better cars that exceed customer expectations, 

enriching lives of communities, being rewarded with 

the smiles of customers and communities and thus 

reinforcing our stable base of business. By maintain-

ing and enhancing this cycle, we aim to continuously 

1992, they were reorganized in light of changes in 

with the keywords of taking on challenges, Kaizen, 

The Toyota Global Vision, published in March 2011, 

provide value to society in the forms of safety and 

society and business structure to create the Guiding 

and Genchi Genbutsu (onsite, hands-on experience) 

articulates the kind of company that Toyota aspires 

peace of mind, environmental sustainability and 

Principles at Toyota. 

under the former and respect and teamwork under 

to be and the values that it esteems as a common 

Waku-doki (excitement and exhilaration that wows 

  The Guiding Principles at Toyota lay out the kind of 

the latter. Continuous improvement means never 

rallying point for the entire Company and as a state-

you) while enhancing Toyota’s corporate value.

company we want to be. Building on this, the Toyota 

being satisfi ed with the status quo and always doing 

ment to Toyota’s customers and society at large. The 

Way 2001(hereinafter called the “Toyota Way”) was 

our utmost to create even greater added value. 

vision took on particular meaning in light of the 

WEB

Corporate Principles
(Sustainability Data Book 2017, p. 5)

The Two Pillars and Five Keywords of the Toyota Way  

Toyota Global Vision

Continuous
Improvement

Respect
for People

Respect

We respect others, make every effort 
to understand each other, take 
responsibility and do our best to 
build mutual trust.

Teamwork

We stimulate personal and profes-
sional growth, share the opportuni-
ties of development and maximize 
individual and team performance.

Challenge

We form a long-term vision, meeting 
challenges with courage and 
 creativity to realize our dreams.

Kaizen

We improve our business operations 
continuously, always driving for 
innovation and evolution.

Genchi Genbutsu

We practice genchi genbutsu... go 
to the source to fi nd the facts to 
make correct decisions, build con-
sensus and achieve goals at our 
best speed.

Rewarded with a smile
by exceeding your expectations

Fruit

Ever-Better Cars
Develop vehicles which
exceed customer expectations

Fruit

Enriching Lives of
Communities
Contribute to communities
Contribute to the future of mobility

Toyota will lead the way to the future of mobility,

enriching lives around the world with the safest

and most responsible ways of moving people.

Through our commitment to quality,

constant innovation and respect for the planet,

we aim to exceed expectations

and be rewarded with a smile.

We will meet challenging goals

by engaging the talent and passion of people,

who believe there is always a better way.

22
TOYOTA Annual Report 2017

Sustainable
Growth

Trunk

Stable Base of 
Business

Roots

Toyota Values

The Five Main Principles of Toyoda /
The Guiding Principles at Toyota /
The Toyota Way

WEB

Toyota Global Vision

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Making Ever-better Cars (TNGA)

Ever-Better
Cars

Enriching Lives 
of Communities

Stable BaseBaBasese
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ToToyota a Value
Toyota Values
oyota Value
Toyota Values

In line with its Customer First policy, Toyota 
strives to make ever-better cars that surpass cus-
tomer expectations.
  The automobile business is in the midst of tre-
mendous change. In the automobile manufactur-
ing business, Toyota’s most important business 
today, we seek to make cars even more appeal-
ing so that they will be loved by customers for 
years and years. To this end, we are implement-
ing Company-wide structural innovation across 
our global car making business. In terms of cor-
porate structure, we have adopted a product-
based in-house company system with the aim of 
more quickly responding to customer demand.
  Since its founding, Toyota has developed 
unique methods and values, such as the Toyota 
Production System (TPS) and Kaizen (improve-
ment), handing them down as sources of com-
petitiveness. Going forward, while we will leverage 
these strengths, we will not be bound by prece-
dent as we endeavor to make ever-better cars.  

TNGA Accelerates Our Efforts to 
Make Ever-better Cars

With the aim of making ever-better cars, Toyota is 
implementing a program of structural innovation it 
calls the Toyota New Global Architecture (TNGA). 
TNGA is how we are changing the basic architecture 
of our cars, entailing the integrated development of 
new powertrain units (engines, transmissions, and 
HV units) and platforms (chassis) from the ground up. 
By doing so, TNGA is aimed at dramatically improv-
ing basic functionality—propulsion, turning, and stop-
ping—and enhancing product appeal so that 

customers will love their cars for year and years. We 
expect these initiatives to cut development resource 
requirements by about 20%, permitting greater rein-
vestment in enhancing quality and product appeal 
and thus accelerating a virtuous cycle, enabling us to 
deliver ever-better cars faster than ever before. 
  TNGA comprises two main aspects: total optimiza-
tion and individual optimization. Total optimization 
entails exhaustively enhancing cars’ basic perfor-
mance and implementing smart sharing of the results, 
while individual optimization is achieved through the 
exacting design of each model by a chief engineer, 
who acts as development leader, in line with each 
region’s market needs and customer preferences. 

  For example, the C-HR shares a platform (labeled 
“total optimization” in the diagram below) with the 
Prius, also in the C-segment. In contrast to the 
Prius’s development concept, beautiful hybrid, the 
C-HR was designed in line with the development 
concept of responsive driving performance, with 
a focus on performance-enhancing features unique 
to the C-HR. The C-HR’s exterior architecture fea-
tures a distinctive diamond theme, and its styling is 
enjoying considerable popularity in the rapidly grow-
ing compact SUV market. 
  Toyota began the TNGA initiatives with the fourth-
generation Prius (launched in Japan in December 
2015), followed by horizontal expansion within the 

The Integrated TNGA Cycle

Making Cars under TNGA

Reinvestment by 
Streamlining
Positive cycle of making 
ever-better cars

Ever-Better Cars 
to Customers
More timely delivery 
of improved products

Individual optimization

Making distinctive 
cars

 Aspects of cars 
tailored to 
customer tastes

Total optimization

Making better 
products and 
practicing smart 
sharing

 Total optimization 
through 
standardization 

Well-built 
Cars

Enhance basic 
and product 
performance

Working together 
consistently from 
planning and 
purchasing 
through 
production

Smart 
Monozukuri
 (Manufacturing)

Smart 
Sharing

The Idea of 
Grouping 
Development

Collaboration at 
production sites
 including 
suppliers

23
TOYOTA Annual Report 2017

Prius

Prius PHV

C-HR

Creating 
distinctive cars 
based on 
common 
platforms 

C-segment

Expanded TNGA 
to the Camry (D-segment)

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Making Ever-better Cars (TNGA)

C-segment to include the C-HR (launched in Japan 
in December 2016) and Prius PHV (launched in 
Japan in February 2017). Leveraging the know-how 
gained from these earlier releases, we released the 
new Camry (launched in Japan and the United States 
in summer 2017) in the D-segment, expanding the 
range of car types produced under the TNGA. 

Powertrain Development

One specifi c initiative under TNGA is the develop-
ment of new powertrains, which form the core of the 
automobile, that have a lower center of gravity, thus 
promoting both excellent driving performance and 
excellent environmental performance. 
  Our approach to powertrain development aims to 
simultaneously enhance product marketability and 
improve production and development effi ciency. To 
enhance product appeal, we are, of course, working 
to ensure excellent environmental performance while 
also seeking boost driving performance by focusing 
development on customers’ sensory experiences 

under the theme “Direct & Smooth.” Through this 
approach, we have developed powertrain units that, 
by themselves, improve power performance approxi-
mately 10% and fuel economy approximately 20%. In 
terms of production effi ciency, we are globally unify-
ing processing and assembly standards as well as 
process and equipment specifi cations in order to cre-
ate a global architecture that will be able to quickly 
and fl exibly respond to customer needs. Looking at 
development effi ciency, to take the example of 
engines, we are unifying the design of combustion 
chambers and cylinders while achieving engine varia-
tion using different combinations of cylinder volume 
and number of cylinders, thus promoting integration 
and reducing the types of engines under develop-
ment by approximately 40%. 
  Using TNGA-based modular development, in the 
fi ve years leading up to 2021, Toyota plans to intro-
duce a vehicle lineup that consists of 37 variations of 
19 models to meet diverse driver needs. Beginning 
with the new Camry, Toyota will steadily increase the 
lineup of cars incorporating the new powertrains, 
aiming for such vehicles to account for 60% or more 
of all new vehicles sold in 2021 on a non-consolidated 
basis (in Japan, the United States, Europe and 

China). We estimate that the increased fuel economy 
of the new powertrains alone will reduce the CO2 
emissions from the cars sold by Toyota on a non-
consolidated basis in 2021 by at least 15%. 

Reinforcing the Powertrain Development 
Framework 

As part of the Toyota Environmental Challenge 2050, 
to help conserve the global environment, Toyota is 
working toward the goal of reducing its global aver-
age new vehicle CO2 emissions by 90% from its 
2010 global level. 
  Conventional engine-powered vehicles account for 
the vast majority of vehicles currently on the market, and 
even hybrid vehicles (HVs) and plug-in hybrid vehicles 
(PHVs) have internal combustion engines. Toyota there-
fore believes that the further technological development 
of conventional engines and transmissions, which will 
remain dominant for some time to come, is a sure, 
steady, realistic, and effective means of reducing 
CO2 emissions. At the same time, to advance the 
electrifi cation of vehicles, Toyota must also accelerate 

Ever-Better
Cars

Enriching Lives 
of Communities

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Toyota Values
oyota Value
Toyota Values

its development of hybrid technologies (electrifi cation 
technologies), such as those used in electric motors, 
batteries, and power control units (PCUs). 
  Going forward, to produce greater results than 
ever using limited resources, we believe that we must 
implement business innovation, and we plan to care-
fully review the technologies we have with the aim of 
further acquiring technologies through in-house cre-
ation while sharing technologies within the Toyota 
Group and expanding areas of joint development. By 
strengthening coordination within the Group and effi -
ciently utilizing resources, we aim to quickly establish 
new technologies, enhance the collective ability of 
the Group, speed up development, and increase 
scale through the proliferation and expansion of envi-
ronmental technologies.
  Furthermore, to advance electrifi cation and speed 
up the development of hybrid technologies, which 
are at the core of PHVs, FCVs, and EVs, we plan to 
increase the number of personnel involved in hybrid 
technology development by approximately 30% 
by 2021. 

Dynamic Force Engine (2.5-liter) in the New Camry

TNGA Powertrain Adoption Plan 
(% of total sales in Japan, the United States, Europe and China)

TNGA Powertrains’ Environmental Contribution 

(%)
100

(cid:2) TNGA    (cid:2) Other

80

60

40

20

0

y
t
i
t
n
a
u
Q
s
e
a
S

l

Conventional 
engine-powered 
cars

TNGA

TNGA

HV

TNGA

PHV

Steady reduction in CO2 emissions 
using TNGA powertrains

FCV

2016

2017

2018

2019

2020

2021

2010

2020

24
TOYOTA Annual Report 2017

EV

2050

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Making Ever-better Cars (TNGA)

Achieving both Smart Sharing and 
Outstanding Car Manufacturing 

The transition to a product-based in-house company 
system as part of the 2016 structural reforms was 
intended to better enable us to make ever-better cars 
while developing human resources to support that 
goal. Accordingly, R&D operations, which had been 
organized by function, have been divided into the 
categories of advanced and mass production, and 
those in the latter category have been allocated to 
the related in-house companies. The new system 
thus enables integrated operations, from planning to 
production, under the authority of each in-house 
company president. 
  Advanced R&D is handled by the Advanced R&D 
and Engineering Company, which removes barriers 

between R&D and production engineering to speed 
up technological development. This company works 
with Toyota Central R&D Labs., Inc., Toyota Research 
Institute, Inc. (TRI), and the Frontier Research Center 
on cutting-edge research, exploring the possibilities 
of future automotive technology as it drives develop-
ment. In addition, this company creates technological 
scenarios as global benchmarks to help Toyota 
understand how to achieve its vision for the future. 
Moreover, the Advanced R&D and Engineering 
Company supports development at the product-
based in-house companies through its innovative 
technological development.  

In April 2017, we established GAZOO Racing 

Company, creating a framework for building up motor 
sports technical capabilities to serve as know-how 
for adding fl avor and spice to driving. Using this 
know-how, we aim to develop and release cars that 
offer customers true Waku-doki (excitement and 

exhilaration that wows you). Taking a Genchi Genbutsu 
(onsite hands-on experience) approach rather than 
relying solely on data, we are positioning motor sports 
at the heart of our efforts to make ever-better cars.
  Each in-house company, due to its integrated oper-
ations, bears the fi nal responsibility for product reve-
nue. To strengthen this system, in September 2017, 
we reorganized the Cost KAIZEN Division (now the 
Cost KAIZEN Department), reallocating approximately 
60% of its cost planning staff to the in-house compa-
nies. The Cost KAIZEN Department staff remaining at 
the head offi ce will promote overall optimization. 
  More than a year after the transition to the in-house 
company system, the new approach to making ever-
better cars has begun to take root, but areas that 
require improvement have also come to light. In partic-
ular, we are still learning from our partners in  business 
alliances and subsidiary Daihatsu Motor Co., Ltd. 
about effi cient development and car manufacturing 

Ever-Better
Cars

Enriching Lives 
of Communities

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Toyota Values
oyota Value
Toyota Values

with a rigorous focus of the customer’s perspective. 
As part of such initiatives, we are encouraging healthy 
competition between in-house companies, such as 
that related to new compact vehicle projects between 
the Emerging-market Compact Car Company and 
Toyota Compact Car Company.
  Going forward, we will continue working to make 
ever-better cars that exceed customer expectations, 
seeking to translate structural reforms into opportuni-
ties to improve ourselves based on the belief that the 
process of Kaizen (improvement) never ends and that 
innovation is created only though steadfast, ongoing 
Kaizen.

Framework for Making Ever-better Cars

Head offi ce

Frontier Research 
Center 

Corporate Strategy 
Division

i

s
n
o
i
t
a
z
n
a
g
r
o
h
c
r
a
e
s
e
R

,
s
b
a
L
D
&
R

l

a
r
t
n
e
C
a
t
o
y
o
T

(

)
.

c
t
e

,
I

R
T

Suggest technological 
scenarios 

A
r
c
h
i
t
e
c
t
u
r
e
s

t
e
c
h
n
o
o
g
e
s

l

i

Cutting-edge 
research

Technological 
scenarios

Technological 
development

Advanced R&D and Engineering Company

s
u
p
p
o
r
t

l

D
e
v
e
o
p
m
e
n
t

Powertrain Company

Connected Company

l

E
e
m
e
n
t
a

l

Vehicle companies 

Toyota Compact Car Company

Mid-size Vehicle Company

CV Company

Lexus International Co.

GAZOO Racing Company

Emerging-market Compact Car Company 

25
TOYOTA Annual Report 2017

 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Ever-Better
Cars

Enriching Lives 
of Communities

Stable BaseBaBasese
ase
tab
tabStabblee BBle Be
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of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Taking on the Future 

Society and industry are undergoing structural 
changes of unprecedented pace and scale. 
Values and lifestyles are diversifying, while a wide 
range of social issues are growing more pro-
nounced, and innovation is driving rapid techno-
logical development. We believe that the value of 
mobility is also beginning to change not just 
through the evolution of cars, but through an 
expansion into aspects of personal life, including 
social infrastructure.
  Toyota is taking on the future by not only evolving 
its long-standing monozukuri (manufacturing), but 
expanding its focus to encompass social platforms 
that address society’s needs as well as technologi-
cal platforms, such as AI, that extend beyond cars. 
By doing so, we aim to provide broad-ranging value 
that exceeds customer expectations.

Social platforms

Mobility services, energy infrastructure, 
logistics services, fi nancial services, etc. 

Switch to needs-
driven thinking 

IoT information platform

Connecting

Monozukuri (manufacturing)

Vehicles 

 Personal living

Ever-better cars

Expansion

Development outside of cars 
and Toyota products 

Technological platforms

Basic technologies not limited to cars 

AI, ICT, human sciences, etc. 

Creating New Industries

The Frontier Research Center was established as 
part of the April 2016 structural reforms with the 
objective of creating new value from a long-term per-
spective to achieve sustainable growth by bringing 
together wisdom from across Toyota’s Group com-
panies and affi liates. The center is charged with, in 
short, fostering innovation in the value-creating 
industries that will come after automobiles from the 
perspective of serving the world and its people.
  We are now at a once-in-a-century turning point. 
We believe that we must not only continue to make 
ever-better cars that will be irreplaceable assets for 
our customers; in order to ensure that Toyota 
remains a best-in-town company, we must think 
about how we can next contribute to society—this 
time outside of automobile manufacturing, sales, and 
services—and get started. The Frontier Research 
Center is working to leverage Toyota’s traditional 
strengths in monozukuri (manufacturing), generate 
lasting employment, and create new industries for 
the next generation. 
  The Frontier Research Center takes an open 
stance, advancing initiatives in collaboration with 
partners that share its vision. 

Investing in Start-ups through a Fund 
to Create New Value 

Mirai Creation Investment Limited Partnership (“the 
Mirai Creation Fund”) is an investment fund estab-
lished by SPARX Group Co., Ltd. to accelerate 
future-oriented innovation. Along with Sumitomo 
Mitsui Banking Corporation, Toyota has participated 
in this fund as an investor since its establishment. 
  The fund’s basic purpose is to help accelerate 
innovation by investing in and nurturing enterprises 
that possess technologies with the potential to drive 
future-oriented growth and to promote said poten-
tial worldwide by building a portfolio of the promis-
ing businesses it fi nds. The fund also shares the 
corporate information it collects with Toyota, sup-
porting new technological development by introduc-
ing potential partners and facilitating the execution 
of capital alliances. The fund focuses investment on 
core technologies in the areas of intelligence (AI and 
connected technologies), robotics, and making 
a hydrogen society a reality.
  Since its establishment, the fund’s investment in 
start-ups has progressed as initially planned. As of 
June 30, 2017, of its total ¥36.7 billion, it had 

invested ¥14.3 billion in 29 companies in the United 
States, the United Kingdom, Israel, and Japan. 
Examples of companies in which the fund has 
invested include PKSHA Technology Inc. in the AI 
fi eld and Getaround, Inc. in the connected technol-
ogy fi eld. These companies are advancing research 
and development in cooperation with Toyota.

Investment

Mirai Creation 
Fund
SPARX Group

Investment

Sumitomo 
Mitsui 
Banking 
Corporation, 
etc.

Searching 
for 
opportunities

Searching 
for 
opportunities

Investment

Searching 
for 
opportunities

Companies in the fund’s 
three target fi elds
Intelligence technologies 
(AI and connected technologies)
Robotics
Hydrogen society

Contributing to Agriculture

Toyota developed Housaku Keikaku, an agricultural IT management tool, to help 
improve agricultural productivity by applying production management methods 
and operational improvement know-how cultivated in the automotive business to 
agriculture. In 2014, we began providing the tool to rice growing agricultural coop-
eratives. Starting in April 2014, as part of the Advanced Model Agricultural 
Business Formation Trials by the Japanese Ministry of Agriculture, Forestry and 
Fisheries, we established the Rice Production Kaizen Network, a consortium 
formed with nine rice growing agricultural cooperatives in Aichi and Ishikawa pre-
fectures and the Ishikawa prefectural government. Through this consortium, we 
are providing Housaku Keikaku, conducting pilot testing aimed at further effi ciency 
and quality improvement, and building a foundation for human resource develop-
ment through front-line Kaizen (improvement). 

In April 2017, we announced new partnerships in Hokkaido and Nagano. As 
of May 2017, 33 cooperatives were using Housaku Keikaku. Going forward, we 
will continue to expand the number of users of the tool, seeking to contribute to 
enhancing the effi ciency and quality of rice farming. 

26
TOYOTA Annual Report 2017

Work 
order

Agricultural 
cooperative 

Farmer A

Work 
order

Farmer B

Land
lease

Landowner C

Performance 
indicators 

Daily reports 

Approx. 800 farmers

Standard lead time 

1st 
plowing

2nd 
plowing

3rd 
plowing

Field
prep

Planting

Harvesting

Drying/
Milling

90 days

40 days

5 days

7 days

140 days

Sterilization

Soaking

Sprouting

Sowing

90 days

40 days

5 days

25 days

Plans

Agricultural IT management cloud

Cultivatable land database

Work database

Results

Paddy location, area, 
contract details

Laborers, man-hours
per acre, farming season, etc.

Laborer 1

Laborer 2

Laborer 3

Results

Plans

Smartphones

Field prep

Planting

Fertilizing

B

A

B

C

C

A

C
B

A
C

B
A

C
B
C

A
Approx. 2,000 paddies

B

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Taking on the Future 

Solutions for the Problems Facing a Graying Society 

Ever-Better
Cars

Enriching Lives 
of Communities

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Toyota Values

Since the announcement of its development vision in 

2007, Toyota has been applying its technology and 

know-how developed for industrial robots used in vehi-

cle manufacturing to create partner robots that offer 

support for everyday living, working to bring these 

robots to market. So-called service robots for non-

industrial use include robots designed to inspect infra-

structure or provide emergency response. Toyota, 

however, is focusing on partner robots that work closely 

with people to provide support for living. Japan is rapid-

ly graying, and its working-age population is decreas-

ing. Because of these shifts, the burden on the 

working-age population of supporting the elderly is 

forecast to balloon to approximately three times the 

2000 level by 2050. Toyota aims to use partner robots 

to instead keep this burden at around the 2000 level.

  Under its vision for partner robot technology, “free-

dom of mobility for all, and the joy of self-reliance,” 

Toyota is working to bring products to market in the 

four main areas of Senior Life Support, Welfare 

Support, Independence Support, and Medical Support.

Focusing First on Needs Created by the Low Birth Rate and Graying Population

Senior Life Support

Welfare Support

Toyota is developing the Winglet, a personal mobility 
robot ridden while standing that facilitates seamless 
travel indoors and out, so that seniors can easily leave 
home with safety and peace of mind. The Winglet is 
now undergoing pilot testing on public roads. 

Winglet

Conversation robot, 
Pocobee

Independence Support 

The human support robot (HSR) offers such functions 
as picking up and fetching objects and is being tested 
for use in areas that include preventing the need for 
nursing care, health management and assistance with 
housework. This robot is being provided to universities 
and other research institutions as a platform in order to 
foster a development community and accelerate devel-
opment and testing through open innovation. 
  The HSR was selected as the standard platform in 
the “@HOME” division for RoboCup2017 Nagoya 
Japan and as the platform robot for the World Robot Summit 2020 Partner 
Robot Challenge (a competition centered on uses for robots in the home).

HSR

Commercialization Schedule and Development Status

Welwalk WW-1000

The patient transfer assist robot is being developed to 
reduce the burden on caregivers at elderly care facili-
ties and elsewhere by helping transfer individuals who 
cannot move unassisted from, for example, a bed to 
a wheelchair. 
  Conversation robots are being developed to help 
prevent the onset and progression of dementia and 
reduce the burden on caregivers in light of the forecast 
increase in Japan’s number of individuals with demen-
tia and decrease in the working-age population.

Medical Support

In autumn 2017, Toyota will commence the rental of 
the Welwalk WW-1000, a rehabilitation robot designed 
to aid in the gait training of patients with lower limb 
paralysis due to stroke or other factors. 
  The Welwalk WW-1000 comes with a range of reha-
bilitation support functions based on motor learning 
theory, including the ability to adjust the diffi culty level 
of gait training to suit the patient and to provide feed-
back about the patient’s gait characteristics

2017

Approx. 2020

Target areas

Gait training robot

Conversation robot

The rehabilitation robot Welwalk WW-1000 received medical device certifi cation in November 2016. Rental of the robot will begin in 
autumn 2017.

Senior Life Support, Medical Support

The robot is being tested at the National Center for Geriatrics and Gerontology with the aim of helping prevent the onset and progression 
of dementia, and we are working to quickly bring it to market. 

Medical Support, Welfare Support

Standing personal mobility robot

We are testing the robots at test-ride events in retail facilities and on public roads as we work with the police and government to expand 
areas where they can be used.  

Senior Life Support

Balance training assist robot 

The robot is in use at 21 medical institutions across Japan for clinical research. We are incorporating feedback from doctors, physical 
therapists and other users as we work to bring the product to market. 

Medical Support

Human support robot (HSR)

We are creating a development community based on open innovation to advance technological development and testing aimed at 
commercialization.

Independence Support

Patient transfer assist robot

We are implementing a development and testing cycle to create an easier to use device and bring the product to market

Welfare Support

Development

Pilot testing 

Commercialization

27
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Toyota Environmental Challenge 2050 

Ever-Better
Cars

Enriching Lives 
of Communities

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oyota Value
Toyota Values

Toyota has long carried out a wide range of initia-

tives aimed at addressing a host of mounting 

environmental problems, including extreme 

weather phenomena attributable to greenhouse 

gases, biodiversity loss due to development, and 

water shortages due to population growth.

  Toyota announced the Toyota Environmental 

Challenge 2050 in October 2015. In addition to 

continuing efforts to reduce the environmental 

burden attributable to automobiles to zero, we 

have set ourselves six challenges aimed at help-

ing to build a sustainable world through initiatives 

that will positively impact the earth and society.

0

  Challenge of Achieving Zero

 Net Positive Impact Challenge

New Vehicle Zero CO2 Emissions Challenge

Target 

 Reduce global average new vehicle CO2 emissions by 90% from 
Toyota’s 2010 global level 

Actions

Actions

Challenge of Minimizing and Optimizing 
Water Usage

Target 

 Enact effective wastewater management and minimize water 
consumption based on individual local situations

Further popularize next-generation vehicles to save energy and use 
diverse fuels

(cid:129) Further popularize HVs and PHVs globally
(cid:129)  Further popularize zero emission vehicles such as FCVs and EVs*1

*1  Zero emissions: The elimination of all harmful exhaust gases; in recent years, this term has been used 

to refer particularly to automobiles that emit no CO2 whatsoever, such as EVs and FCVs. More broadly, 

the term encompasses efforts to completely eliminate waste that must be incinerated or put in landfi lls 

for fi nal disposal. 

Life Cycle Zero CO2 Emissions Challenge 

Target 

 Completely eliminate CO2 emissions from the entire vehicle 
life cycle

Actions

Reduce CO2 emissions from the entire life cycle, from materials, parts, and 
vehicle production to driving and disposal 

Reduce water consumption in existing manufacturing processes, introduce 
technologies that reduce industrial water consumption through rainwater use, 
and improve water recycling rates
(cid:129)  Manage wastewater quality by complying with strict standards, improving the local environ-

ment by returning clean water

Challenge of Establishing a Recycling-based 
Society and Systems

Target 

 Promote global rollout of End-of-life vehicle treatment and 
 recycling technologies developed in Japan

Actions

Establish a recycling-based society with four key areas:

(1) utilizing eco-friendly materials;
(2) using parts for longer;
(3) developing recycling technologies;
(4) manufacturing vehicles from End-of-life vehicles

(cid:129)  Reduce CO2 emissions during material production by developing and adopting more low 

Two global rollout projects started from 2016:

CO2 emission materials

(cid:129) Reduce environmental impact by adopting more recycled materials

1) Toyota Global 100 Dismantlers Project
2) Toyota Global Car-to-Car Recycle Project

Plant Zero CO2 Emissions Challenge

Target  Achieve zero CO2 emissions at all plants by 2050

Actions

Introduce and develop low CO2 technologies, implement daily Kaizen, and 
 promote the use of renewable energy and hydrogen 

(cid:129)  Reduce energy use to one third by simplifying and streamlining production processes and 

implementing innovative energy saving

(cid:129)  Use renewable energy, including wind power produced on-site at our Tahara Plant by 

around 2020

Challenge of Establishing a Future Society in 
Harmony with Nature 

Target 

 Promote global rollout of nature conservation activities beyond 
the Toyota Group and its business partners

Actions

Expand Toyota’s long-standing nature conservation activities in the areas of 
 forestry, environmental grants, and environmental education 

The following three future-oriented projects started from 2016 to share our 
know-how and experience gained from these environmental activities

1) Connecting communities: Toyota Green Wave Project
2) Connecting with the world: Toyota Today for Tomorrow Project
3) Connecting to the future: Toyota ESD*2 Project

*2 Education for Sustainable Development

28
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Toyota Environmental Challenge 2050 

Key Fiscal 2017 Initiatives under Toyota Environmental Challenge 2050

Ever-Better
Cars

Enriching Lives 
of Communities

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Toyota Values

New Vehicle Zero CO2 
Emissions Challenge 

Cumulative Hybrid Vehicle Sales Surpass 
10 Million
Toyota places top priority on environmental initiatives. 
Aware that eco-friendly vehicles can best help pro-
tect the environment if they are in widespread use, 
we have been working to promote the spread of 
hybrid vehicles (HVs). Toyota released the Coaster 
Hybrid EV in August 1997 and in December of the 
same year released the Prius, the world’s fi rst mass-
produced HV. Since then, Toyota’s HVs have enjoyed 
the support of customers around the world, and in 
January 2017 Toyota’s cumulative HV sales surpassed 
10 million vehicles. 
  The business environment surrounding eco-friendly 
cars has changed greatly in the 20 years since Toyota 
introduced HVs to the world. Environmental perfor-
mance has come to be one of the standards by 
which customers choose their cars, and the increas-
ing number of companies developing and releasing 
HVs has fi rmly established HVs as an important vehi-
cle category. With customers around the world 
increasingly choosing HVs and other fuel-effi cient 
vehicles, the automotive industry has been better 
able to contribute to solving environmental problems. 

Hybrid Vehicles: Reducing CO2 Emissions

Toyota calculates that the 10 million Toyota HVs sold 
as of January 31, 2017 have resulted in an approxi-
mately 77 million ton reduction in CO2 emissions 
compared with what would have been emitted by 
gasoline-powered vehicles of the same class (in terms 
of size and horsepower). By the same comparison, 
these 10 million vehicles represent a savings of 
approximately 29 million kiloliters in gasoline. 

Toyota’s Mainstay Next-Generation Eco-Friendly 
Vehicle: The Prius PHV
To further reduce CO2 emissions, Toyota is promoting 
energy savings by focusing on the effective use of 
the fi nite supply of fossil fuels while also accelerating 
the adoption of other, diverse fuels, including the use 
of hydrogen and electric power. Specifi cally, HVs rep-
resent Toyota’s key environmental technologies for 
saving energy, while fuel cell vehicles (FCVs) and 
electric vehicles (EVs) represent key environmental 
technologies related to using diverse fuels. Currently, 
plug-in hybrid vehicles (PHVs), combining the best 
aspects of HVs and EVs, are the Toyota vehicles best 
able to contribute to the environment. 
  Toyota positions the Prius PHV as the mainstay 
next-generation eco car to succeed HVs. In February 
2017 a signifi cant step forward was marked with the 
launch of the second-generation Prius PHV. With a 
higher capacity battery, the latest Prius PHV boasts 
an EV-mode cruising range of 68.2 km and, when 

running as an HV, achieves fuel effi ciency of 37.2 
km/l, equal to that of the fourth-generation Prius.* 
Furthermore, the new Prius PHV features a solar 
charging system, the fi rst ever on a mass-produced 
vehicle, that is capable of generating enough electric-
ity per day to drive the car up to 6.1 km. 

* Excluding A grade models (JC08 test cycle fuel effi ciency values)

Challenge of Minimizing and 
Optimizing Water Usage 

The Toyota Water Environment Policy
Making cars requires a great deal of water. Toyota is 
working to minimize its impact on the natural aquatic 

environment in terms of both input, by rigorously 
reducing the amount of water it uses, and output, by 
rigorously cleaning water it has used.
  While the specifi c issues and ways of addressing 
them vary by region, Toyota has created the Toyota 
Water Environment Policy to help it accomplish the 
challenge it has set itself with regard to the aquatic 
environment.
  The Water Environment Policy is composed of 
a Basic Stance, the Challenge of Minimizing and 
Optimizing Water Usage, and Three Directions for 
Initiatives. By carrying out the policy, we aim to help 
maintain rich aquatic environments. 

Toyota prioritizes the sustainability of water resources and aims to create an affl uent society to ensure 
that sound aquatic environments can be shared by future generations.

Toyota Water Environment Policy

Challenge of Minimizing and Optimizing Water Usage 

Rigorous reduction of 
water consumption

Minimize water intake at 
each factory and utilize 
rainwater to minimize 
impact on local 
water sources

Being the best factory in the 
region to contribute to the whole 
community’s prosperity

IN

OUT

Pursuit of Technology
We will pursue technological possibilities 
and rigorously make water resource use 
more effi cient. 

Three Directions for Initiatives
Operations Rooted in Communities
We will implement ongoing measures to 
improve aquatic environments, conscious 
that water is an asset that belongs to 
its locality. 

Rigorous cleaning of all water 
before discharge

Make a positive impact 
on the environment by 
making wastewater 
cleaner than the body into 
which it is discharged

Coordination with Society 
We will actively communicate and disclose 
information to promote coordination and 
cooperation with stakeholders.

CO2 Emissions Reduction Effects of 
Toyota Hybrid Vehicles (Toyota Calculations)

(Million tons)
16

(cid:3) CO2 emissions reduction
(cid:4) Cumulative CO2 emissions reduction

(Million tons)
80

CO2 emission reduction attributable to 
Toyota 10 million hybrid vehicles: 
Approximately 77million tons

14

12

10

8

6

4

2

0

70

60

50

40

30

20

10

0

’97 ’99 ’01 ’03 ’05 ’07 ’09 ’11 ’13 ’15 ’17
(Jan.)

Prius PHV

Challenge of Establishing a Future 
Society in Harmony with Nature 

Five-Year Partnership with WWF

In July 2016, Toyota and the World Wide Fund for 
Nature (WFF) began a fi ve-year partnership aimed at 
accelerating the globe’s transition to sustainability. 
Toyota is the fi rst car company and the fi rst Japanese 
company to sign a Global Corporate Partnership 
agreement with WWF. 

  To help conserve biodiversity under the partner-
ship, in 2016 Toyota donated US$1 million and 
began offering other forms of support to the Living 
Asian Forest Project. The Living Asian Forest Project 
will reinforce existing WWF initiatives to conserve 
tropical rainforests and biodiversity in Southeast Asia 
and help develop new conservation initiatives.

WEB

Environmental Report 2017

29
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Aiming to Be the Best in Town

Based on a philosophy of contributing to society 
through the manufacture of automobiles, Toyota 
endeavors to proactively contribute to sustain-
able development in harmony with society and 
the earth through all its business activities in 
countries and regions around the world.
  Toyota currently faces a business environment 
on the verge of tremendous change. Given this, 
we believe that in the coming years, aiming to be 
the best company in town, even more than being 
global or the best company in the world, will be 
more important than ever before.
  We aim to make ever-better cars in order to 
enrich customers’ lives in the regions and coun-
tries where we operate based on relationships of 
sincerity and respect. This means maintaining 
and further developing sound relationships with 
increasingly diverse business partners and local 
communities through fair and open communica-
tion. We believe that by doing so, we can become 
the most trusted, most loved company in every 
town where we have the privilege of doing business. 
In line with this approach, we are advancing 

a variety of initiatives to help address social 
issues confronting the regions and countries in 
which we operate.
  Toyota will continue to use the technologies 
and know-how it has built up in car manufactur-
ing to contribute to local prosperity and contrib-
ute to “enriching lives of communities” as it aims 
to always be the best company in town. 

The Toyota Mobility Foundation: 
Supporting Ideas and Initiatives to 
Enrich Mobility 

Established by Toyota in August 2014, the Toyota 
Mobility Foundation (TMF) aims to help realize a prosper-
ous mobility society and eliminate disparities in mobility. 
  TMF focuses on bringing together Toyota’s know-
how and resources and the outstanding vision and 
experience of like-minded partners to create innova-
tive technologies and systems with the potential to 
change the world, looking to share the fruits of these 
efforts with society at large. 
  As part of these efforts, TMF supports initiatives to 
provide more people with enhanced freedom of move-
ment by, for example, diversifying modes of transpor-
tation to ease and prevent traffi c congestion and 
developing vehicles and systems to help solve mobility 

challenges facing seniors living in remote mountainous 
areas. In addition, in July 2017, TMF turned its atten-
tion to addressing energy problems, establishing 
a research program to support innovative research 
aimed at creating a hydrogen society, and began 
soliciting research proposals. TMF plans to fi rst narrow 
down candidate research themes and then collect 
information on universities, research institutions, and 
NPOs working in areas related to said themes before 
developing proposals with potential partner organiza-
tions. The proposals that TMF will support will ulti-
mately be selected by TMF’s Board of Directors, with 
input from external experts on their practicability as 
well as legal and fi nancial considerations. 
  Now, three years after its founding, TMF is shifting 
its focus to creating a better future, working to fi nd 
innovative technologies and ideas while leveraging 
the lessons learned from problem-solving initiatives 
undertaken to date. 

WEB

Toyota Mobility Foundation

TMF’s Projects 

Ueyama, Mimasaka City, Okayama, 
Japan

Sustainable personal mobility model for 
remote mountainous areas

Period

Jan. 2016–Sep. 2019

Grant recipients

Research institute for 
sustainable rural villages 
(NPO)
Aida Ueyama Tanadadan 
(NPO)

Grant amount

Approx. ¥220 million

Asuke, Toyota City, Aichi, Japan

Sustainable personal mobility model for 
remote mountainous areas

Period

Apr. 2016–Mar. 2019

Grant recipients

Nagoya University, 
University of Tokyo

Grant amount

Approx. ¥360 million

Bengaluru, India

Improving subway access 
(fi rst- and last-mile connectivity) 

Period

Dec. 2016–Mar. 2018

Grant recipients World Resources Institute

Grant amount

Approx. ¥33 million

Bangkok, Thailand

Traffi c congestion mitigation

Period

Apr. 2015–Mar. 2017

Grant recipients Chulalongkorn University

Grant amount

Approx. ¥400 million

Da Nang, Vietnam

Traffi c congestion prevention 
and mitigation

Period

Apr. 2015–Apr. 2019

Grant recipients

Danang People’s 
Committee

Grant amount

Approx. ¥360 million

30
TOYOTA Annual Report 2017

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of Communities

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Projects

Bangkok, Thailand
Traffi c Congestion Mitigation 
Project in Bangkok Completed

TMF’s inaugural project, launched in April 2015 and 
aimed at mitigating traffi c congestion in Bangkok, 
Thailand, was completed in March 2017. 
  The project was aimed at controlling traffi c 
volume and improving traffi c fl ow in Bangkok’s 
Sathorn District, where congestion is especially 
severe, through a range of measures imple-
mented in cooperation with private companies, 
the government and academia, including 
Chulalongkorn University, the grant recipient. 
One of the main measures taken to control traf-
fi c volume was the creation of a park and ride 
system. Parking lots were set up near railway 
stations to encourage people travelling to the 
city center to transfer from private cars to public 
transportation. The program also provided shut-
tle bus service to two local schools to alleviate 
congestion caused by private cars dropping off 
and picking up students. 
  To improve traffi c fl ow, the project identifi ed 
traffi c bottlenecks and worked to improve them. 
Implemented in close coordination with local 
police and transport operators, initiatives includ-
ed measures to discourage drivers from unnec-
essarily stopping or changing lanes and the 
establishment of bus lanes. 
  The results of the project were used to formu-
late a roadmap for future cooperative initiatives 
encompassing companies, government, and 
academia aimed at alleviating traffi c congestion. 
This roadmap was then proposed to the National 
Traffi c Management Board, which serves as an 
advisory body to one of Thailand’s deputy prime 
ministers. At a project closing event in April 
2017, private, public, and academic participants 
agreed to continue working under government 
direction in accordance with the roadmap. 

Project room at 
Chulalongkorn University

Park and ride

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Aiming to Be the Best in Town

KURUMA-IKU (Nurture with Cars) 
Cultivates Children’s Spirit of Inquiry and 
Creativity 

As forms of value grow more complex, opportunities 
for learning that foster the creativity to develop new 
value and culture are more important than ever. At the 
same time, interest in cars has been falling markedly 
among young people, to the point that car ownership 
culture itself may disappear in the near future. 

In light of this educational environment in Japan 
and the changes facing the automotive industry, in 
2013, Toyota began a workshop program focused on 
future communities and mobility based on the con-
cept of using cars as a learning material to foster 
a spirit of inquiry and creativity. Programs for children 
in elementary school and below include activities that 
prompt participants to think about the roles of cars in 
society using anthropomorphized cars and activities 

in which they rediscover the value of mobility by 
attaching steering wheels to everyday objects. For 
junior high and high school students, we have devel-
oped and implemented programs including “3H 
Drive,” in which participants plan a three-hour trip 
that exploits the features of their community and 
forms of mobility; “History Drive,” in which they learn 
about the past and present to create the community 
and the mobility of the future; and “Ideas Drive,” in 
which they walk through the community to identify 
challenges and imagine future forms of mobility. In the 
programs for junior high and high school students, in 
particular, we strive to provide opportunities for partic-
ipants to think about their communities and their con-
nections to society through the lens of mobility. 
  Going forward, we plan to expand these programs 
across Japan in collaboration with a wide range of part-
ners under the name KURUMA-IKU Lab (Nurture with 
Cars Lab). We will involve communities, providing 
opportunities for children and adults to interact on a level 

Program for children in elementary school and below 
Held so far in locations in Tokyo, Nagoya, Toyota, Hakodate, and Austria

Program for junior high and high school students
Held so far in locations in Kanazawa, Onomichi, Kawasaki, Okayama, 
and Minami-Ise 

Our Vision for 
KURUMA-IKU

Parents learn from children’s 
creativity and communication

Children
 + Parents

Think about questions with 
no one right answer

Children and adults learn 
from one another

Involve local communities 
and catalyze horizontal 
connections  

Local 
communities 

Toyota Motor 
Corporation

Learn what makes a quality 
mobility experience

Network with 
government, schools and 
companies

Use insights gleaned to create 
future mobility markets and mobility 
experiences 

Ever-Better
Cars

Enriching Lives 
of Communities

Stable BaseBaBasese
ase
tab
tabStabblee BBle Be
Stabl BBBa
f B neiBuussis
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

playing fi eld and learn from one another, and for Toyota 
employees to gain new insights into the future of mobility 
along the way. We hope to expand the range of these 
initiatives, with an eye to implementing them globally. 

WEB

KURUMA-IKU Lab (Japanese language only)

Taking Our Founding Principle of 
Social Contribution Global 

Toyota has a long history of social contribution that 
traces back to the desire of Sakichi Toyoda—the 
father of Toyota Motor Corporation’s founder, Kiichiro 
Toyoda—to support inventions that would enrich peo-
ple’s lives. Kiichiro and his team, who together built 
Toyota’s automotive business, kept this spirit of social 
contribution alive after Sakichi’s death, espousing the 
concepts of contributing to the development and wel-
fare of the country and remembering to always be 
grateful. These concepts were eventually woven into 
the Five Main Principles of Toyoda, the Guiding 
Principles at Toyota and the Toyota Global Vision. In 
these various forms, this spirit of social contribution 
has been handed down to today.

In addition to contributions made through its busi-
nesses, Toyota is pursuing social contribution in three 
designated global priority fi elds: the environment, 
traffi c safety, and education. We are also promoting 
activities in social, cultural and other fi elds to meet 
the social needs of specifi c countries and regions, 
utilizing our technologies, expertise, and other 

resources to proactively advance initiatives. 
Furthermore, Toyota strives to support volunteering 
and to sustain automotive and manufacturing cultures.
  Specifi cally, in the area of the environment, Toyota 
actively provides environmental education, supports 
environmental programs, and undertakes greenifi ca-
tion. As forests are an important basis of a sustainable 
society, Toyota carries out ongoing stewardship and 
preservation, based on appropriate management, of 
the woodlands that it owns. Toyota also implements 
environmental activities in and outside Japan with an 
emphasis on collaboration with local and regional 
communities, and its employees volunteer on their 
own to undertake regional environmental preservation.
In the area of traffi c safety, Toyota carries out multi-
faceted activities focused on the three distinct pillars of 
people, cars, and the traffi c environment with the aim 
of completely eliminating traffi c casualties. As a part of 
these efforts, since the 1960s Toyota has been conduct-
ing activities targeting people—such as drivers and 
pedestrians—to raise awareness of traffi c safety, and it 
implements a variety of programs for a wide range of 
people on an ongoing basis. In recent years, such pro-
grams have also been launched at overseas affi liates.
In the area of education, based on the principle that 
monozukuri is about developing people, Toyota imple-
ments occupational and educational support initiatives 
as well as activities designed to cultivate participants’ 
sensibilities and convey the importance of monozukuri 
(manufacturing) in order to promote the development 
of the leaders of tomorrow worldwide.

WEB

Social Contribution Activities

Hands-on nature program for local 
elementary school students (Japan) 

Support for free cleft palate surgery 
project (Venezuela)

White Road traffi c safety program 
for children (Thailand) 

Support for toilet construction and 
improving hygienic habits (India)

31
TOYOTA Annual Report 2017

 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Employees

Toyota prioritizes respect for people, aiming to 
provide employees with opportunities to make 
social contributions and realize self actualization 
through their work and to allow them to exercise 
their ability to think, create, and take action.
  To achieve this goal, a relationship of mutual 
trust and mutual responsibility between labor and 
management is essential. In such a relationship, 
the company places the highest priority on ensur-
ing stable employment for its employees and pro-
actively strives to improve labor conditions, while 
employees do their utmost to enhance the pros-
perity of the company. This philosophy is shared 
by all Toyota affi liates around the world and is 
refl ected and implemented in Toyota’s manage-
ment and policies.
  Toyota believes that this approach leads not 
only to management that operates with respect 
for people, but to customer satisfaction and 
social contribution.

Fundamental Approach regarding Human Resource Development

Toyota is committed to developing human resources 
in accordance with its philosophy that monozukuri 
(manufacturing) is about developing people. In order to 
sustain growth, it is important to strive toward achiev-
ing people-centric monozukuri and to utilize the wis-
dom of our people to make constant improvements.
  Furthermore, in light of the globalization of Toyota’s 
businesses amid the world’s many cultures and cus-
toms, to make ever-better cars and carry out our 
Customer First policy, all employees must share cer-
tain values.
  To this end, Toyota is implementing human 
resource development aimed at sustainable growth 
through a global educational program centered on 
the application of the Toyota Way. On-the-job training 
(OJT), a crucial part of developing and passing down 
Toyota’s tradition of superior monozukuri, is the foun-
dation of this program. 

WEB

Toyota Way 2001

On the Job Training
Human Resource Development 
Rooted in Genchi Genbutsu

In line with Toyota’s concept of Genchi Genbutsu 
(onsite, hands-on experience), we believe that the 
workplace is the basis for human resource develop-
ment at Toyota. Being mentored by supervisors and 
senior colleagues and, in turn, mentoring subordinates 
and junior colleagues to build mutually benefi cial 
learning relationships in the course of daily work 

Toyota’s Approach to OJT

OJT

Personnel 
system

In tandem with OJT

Off-the-job 
training 

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

(OJT) provide the basic experiences that drive profes-
sional growth. In addition, to supplement OJT, Toyota 
offers a variety of off-the-job training programs.

Sharing the Values of 
the Toyota Way Globally

We have organized job skills and techniques into a 
framework that we call Global Content to help Toyota 
employees around the world understand and prac-
tice the Toyota Way as a shared set of values and 
ways of thinking.
  Global Content is utilized by Toyota employees 
through both on- and off-the-job training in Japan 
and overseas. Providing a common language for 
talking about ways of working, the Global Content 
gives Toyota an advantage by providing a platform 
for employees around the world to come together to 
improve effi ciency.

Global Content Overview

Administrative and engineering employees

Shop fl oor employees

Policy management 
(cid:129) Activities aimed at realizing Kaizen on a Company-wide 
scale
(cid:129)Mechanisms to maximize overall output

On-the-job development (OJD)
(cid:129)  A four-step method for human resource development 

through regular business activities and instruction

Toyota Management Training Program
(cid:129)  An overview of management roles at Toyota 
(cid:129)  Measures to implement for effective workplace man-

agement  

Skills and roles of management and supervision 
(cid:129)  Manager and supervisor skills for optimizing standard 

operations 

(cid:129)  Knowledge about organizational and team operations 

gleaned from managing irregularities 

Problem solving
(cid:129)  An eight-step method for identifying and solving prob-

Problem solving 
(cid:129)  Techniques for improving current conditions in order to 

lems (implementing the Toyota Way)

realize ideal working conditions

Ji Kotei-Kanketsu (built-in quality with ownership) 
(cid:129)  A three-step method for building quality into processes 

Production skills 
(cid:129)  Knowledge regarding recognizing irregularities and key 

points in tasks

(cid:129)  Ability to correct irregularities 

Basic skills 
Minimum skills necessary for production line work

s
r
e
g
a
n
a
M

s
e
e
y
o
p
m
e

l

l

a
r
e
n
e
G

The Toyota Way   (cid:129) Toyota’s values   (cid:129) The foundation of all work 

WEB

Employees (Human Resource Development, Sustainability Data Book 2017, p. 63)

32
TOYOTA Annual Report 2017

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Employees

Promoting Diversity and Inclusion 

Toyota has positioned the promotion of diversity 
and inclusion in the workplace as an important 
management strategy. We are working to create 
workplaces where human resources with diverse 
abilities and values can thrive and each individual 
can achieve positive self actualization. 
  Diverse perspectives help to generate novel 
ideas and uncover problems. Toyota aims to use 
these contributions to help enhance its competi-
tiveness and make ever-better cars.

Gender

Nationality

Age

Childcare/
Nursing 
care

Diversity
&
Inclusion

Disability

Work Style Reforms

Toyota is advancing work style reforms to improve 
productivity and support employees seeking to con-
tinue working while raising children or providing nurs-
ing care for a family member. In October 2016, we 
expanded our existing telecommuting system with 
the introduction of the Free Time & Location (FTL) 
system. By adopting more fl exible work styles, 
Toyota aims to make the most of each individual’s 
abilities and maximize results. While the previous 
telecommuting system was available only to employ-
ees with childcare or nursing care responsibilities, all 
employees that meet certain conditions can request 
the permission of their supervisors to use the FTL 
system. As of March 31, 2017, of the approximately 
13,000 employees who qualify for the FTL system, 
approximately 2,300 are using it. 
  Over the next two years, Toyota plans to distribute 
dedicated computers for telecommuting to employ-
ees eligible to work from home. We have received a 
great deal of positive feedback from users of the pro-
gram already, with employees commenting, for 
example, that the system has made them more 
aware of time and thus more effi cient when working, 
and that they have more time to spend with family. 

LGBT

Diversity Management

Toyota’s employees in managerial positions are lead-
ing diversity management initiatives to create work-
places where diverse human resources can thrive. 
Toyota seeks to develop supervisors who successful-
ly implement diversity management. We are working 
to develop supervisors who understand and support 
the values and career goals of subordinates, taking 
a fl exible approach to management to produce 
results at the organizational level while also giving 

33
TOYOTA Annual Report 2017

ample consideration to the quality of the private lives 
of themselves and their subordinates. 
  To develop such supervisors, Toyota implemented 
a trial program in which 200 employees in managerial 
positions tried working from home. More than 90% of 
participants found that working from home was help-
ful and noticeably improved their productivity. These 
results are helping to foster a culture in which 
employees use the telecommuting programs avail-
able to them. 

Developing Executives Globally

The GLOBAL 21 program is aimed at developing 
executives globally. The program serves to enable 
outstanding human resources from around the world 
to obtain the skills and discernment expected of 
global-level Toyota executives and to fully realize their 
individual strengths in their respective roles. The pro-
gram consists of the following three pillars. 

1.  Ensuring understanding of our management 

philosophy and the expectations of executives
We are applying the Toyota Way and Toyota Global 
Vision, incorporating them into global personnel eval-
uation systems and education.

2. Personnel management
We are unifying evaluation standards and processes 
globally to ensure fairness and consistency. Our main 
evaluation criteria are individuals’ ability to set tasks, 
carry out tasks, manage their organization, and effec-
tively utilize human resources as well as the level of 
trust and respect that others have for them. We 
assign and transfer human resources on a global 
basis, across countries, regions, and functions. 

3. Development framework and education programs
We are allocating human resources and developing 
executives globally. Our development of human 
resources at overseas affi liates is based on education 

conducted by affi liates in each region, with OJT at 
Toyota Motor Corporation (TMC) so that participants 
can learn Toyota-style ways of working. In addition, 
we are also implementing a program similar to 
GLOBAL 21 for employees of TMC.

Localizing the Management of Overseas 
Affi liates 

Taking a long-term perspective, Toyota seeks to 
localize the management of its overseas affi liates, 
with deciding what to do as the role of TMC in Japan 
and deciding how to do it the role of local affi liates.
In principle, chief offi cers and other executives 
responsible for operations in overseas regions are 
stationed in their respective regions as part of efforts 
to create a management system closely rooted in 
local communities.
  We also actively hire and promote local human 
resources. As of July 2017, three of the Group’s eight 
regional headquarters are led by non-Japanese chief 
offi cers, and TMC’s top management includes seven 
non-Japanese nationals (of whom one is an Outside 
Member of the Board of Directors). Local employees 
hold 65.8% of Toyota’s overseas executive positions.

Overseas Executive Positions Held by 
Local Employees  

(%)

Fiscal year

2013

2014

2015

2016

2017

Local 
employees 

60.1

64.7

62.9

62.6

65.8

Non-Japanese Executives in Charge of 
Operations in Overseas Regions 

Region

Name

Title

North America Region James E. Lentz

Senior Managing Offi cer 

Europe Region

Johan van Zyl

Senior Managing Offi cer 

Latin America & 
Caribbean Region 

Steve St. Angelo

Senior Managing Offi cer 

WEB

Employees 
(Diversity & Inclusion, Sustainability Data Book 2017, p. 66) 

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Employees

Toyota’s Work Style Innovation: Comments from the Field

Ever-Betetterer
Carss

EEEnrEEnrEnric
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of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Are We Falling Behind? 
The Realization 
That Propelled Us 
to Aim for the Top 
Next-Generation Purchasing 
Team, Purchasing Group  

In 2014, in line with President Toyoda’s announcement of Toyota’s “intentional pause,” we 
began reforms. First, through comparisons with other companies, we identifi ed Toyota’s 
strengths and weaknesses. We found that, while Toyota’s purchasing processes had 
been ahead of their time in 2000, they had not changed much since then. Specifi cally, we 
found weaknesses in horizontal global transactions and that Toyota was lagging behind 
its competitors in this area. 
  Our long history of diligently working to reduce costs in cooperation with suppliers as 
business partners is one of our unique strengths. While reducing prices from a Genchi 
Genbutsu (onsite, hands-on experience) perspective is the core of this work, when we 
closely examined buyers’ workfl ows, we found that a great deal of time was tied up with 
paperwork before they even got to that stage. 
  To address this, we have been breaking down the entire division’s work process fl ows, 
including those overseas, by degree of depth and detail, reorganizing them into new pro-
cesses with the aim of globalizing purchasing operations. The realization that we were 
falling behind other companies propelled us forward, providing the urgency needed to 
tackle major reforms. 

Rolling out TNGA 
Globally with Photos 
and Comments
MS General Assembly 
Engineering Division 

Aiming to make ever-better cars and enhance competitiveness under the Toyota New 
Global Architecture (TNGA), we have been steadily switching over to new processes at 
our assembly plants around the world. The lead times required to get factories up and 
running have shrunk dramatically over the course of the TNGA roll out, and we are now 
working at a speed unprecedented in automobile manufacturing. We are striving to maxi-
mize effi ciency as we set up the TNGA globally. This necessitates sharing information 
about problems and effective countermeasures found at the factories in Japan that 
switched over fi rst in as close to real time as possible. If information about issues on the 
ground is shared only after things have settled down, it will be too late to prevent the 
same kinds of problems from cropping up elsewhere. 
  To deal with this, we set up a dedicated internal SNS for TNGA where we could post 
and share photos and video from security cameras with comments. This has enabled the 
sharing of information from the plants involved in the fi rst wave of transition in Japan with 
those overseas in later waves as well as sharing between overseas plants. Furthermore, 
automatically sharing the information on the SNS with equipment specialists in Japan has 
helped us get expert comments and advice whenever needed. This system is the prod-
uct of Toyota’s corporate culture of helping those in trouble and offering mutual support, 
and we expect it to positively impact human resource development, as well.

Finding My Own 
Leadership Style by 
Balancing Work 
and Home 
Natsumi Kakiuchi
Engine Manufacturing 
Division 1, Kamigo Plant

I serve as a team leader for conveying operations on the engine production line. My hus-
band, like me, works on the shop fl oor, and we have a 10-year-old at home. My husband 
and I strive to ensure our child isn’t left alone, even when the two of us have back-to-
back shifts on a two-shift schedule.

I think that my ability to communicate effectively with my colleagues to facilitate our 
work is a strength of mine. I wasn’t always the leader type, though; those who knew me 
when I fi rst came to Toyota might hardly recognize me now. When I became a parent, 
there were certain things that, for the sake of my child, I was determined not let slip, no 
matter what. I think that being a parent gave me that strength, which I am now able to 
apply at work. Still, juggling work and childcare really is hard. It has shown me, though, 
that with the right tweaks both at work and at home, anyone can become a leader. It’s 
important to create an atmosphere in which everyone at work is supportive, even if, for 
example, someone suddenly has to take a day off. And in return, those juggling both 
work and home responsibilities will strive to do what they can, as best they can. I think 
that this kind of mutual understanding and support will help women and other employees 
juggling home responsibilities excel. 

Finding New Ways to 
Work Thanks to 
Telecommuting 
MS Product Planning Division 
Shinya Mori 

I live with my wife, who has an offi ce position, and our two year old. At work, I serve as 
the team leader of a cost planning team, and my wife and I both use the FTL* system to 
balance childcare and work. 
  Everyone on my team, including those without children, uses the FTL system. I use the 
system to go home early, take care of childcare tasks, then work at home. To improve 
productivity by using time more effectively—one of the advantages of the FTL system—
focusing on results at the team level is crucial. To that end, I think it’s necessary to share 
common work practices so that anyone can tell where things stand, no matter where 
they are or when they check. The FTL system has been greatly benefi cial, allowing me to 
maintain my output at work while increasing the time I spend with my family. 
* Free Time & Location: A new telecommuting program launched in October 2016 

34
TOYOTA Annual Report 2017

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Corporate Governance

Fundamental Approach

Toyota regards sustainable growth and the stable, 
long-term enhancement of corporate value as essen-
tial management priorities. Building positive relation-
ships with all stakeholders (including shareholders, 
customers, business partners, local communities, 
and employees) and consistently providing products 
that satisfy customers are key to addressing these 
priorities. To this end, Toyota constantly seeks to 
enhance corporate governance. Moreover, the 
Company complies with the general principles of the 
Corporate Governance Code promulgated in June 
2015. The specifi cs of these efforts are discussed by 
the Corporate Governance Meeting and reported to 
the Board of Directors.

Toyota’s Corporate Governance (Emphasizing Frontline Operations + Multidirectional Monitoring)
Toyota is a company with an Audit & Supervisory Board. Three of the nine members of Toyota’s Board of Directors are outside members, and three of the six members of its 

Audit & Supervisory Board are outside members. In addition to auditing carried out by the Audit & Supervisory Board and an external accounting auditor, Toyota incorporates 

the perspectives of diverse stakeholders, including outside experts, to deliberate on and monitor management and corporate conduct.

Appointment

Audit & Supervisory Board: 
6 including 3 outside 
Audit & Supervisory Board Members

External Accounting Auditor

Audit for consolidated fi nancial 
statements and internal control 
over fi nancial reporting

Shareholders’ Meeting

Appointment

Board of Directors: 
9 including 3 outside directors

Audit

Decision making and management oversight

Appeal/Report

Supervise

Operating Offi cers
Operational Execution

Audit

Head Offi ce

Business Units
In-house 
companies

Supervise 

Corporate Governance Council

Governance and risk management

Audit

Suggestion

Executive Appointment Meeting/
Executive Compensation Meeting

Advice

Dialogue

International Advisory Board

Labor-Management Council/
Joint Labor-Management 
Round Table Conference

Report

Disclosure Committee

Disclosure control systems

Internal Auditing Department

Internal control systems

Business Execution and Supervision

Toyota has established rules governing its Board of 
Directors that clearly lay out the matters to be dis-
cussed by and reported to the Board. In accordance 
with these rules, management execution is delegated 
to operating offi cers, helping to ensure rapid decision 
making and appropriate oversight. 
  With the aim of achieving the Toyota Global Vision, 
Toyota has been implementing ongoing revisions in 
its operational framework in order to quickly respond 
to the unprecedented rapid changes occurring in the 

external environment. Toyota introduced region-
based management in 2011, followed by the busi-
ness unit system in 2013 and the in-house company 
system in 2016. 

More details  Business Execution Framework, p. 8 

  Under the in-house company system, product-
based in-house companies handle integrated opera-
tions spanning from product development to 
production. These companies work with the Business 
Planning & Operation Unit to promote the develop-
ment of ever-better cars from the customer’s 

 viewpoint (the existing region-based business units 
were reorganized into this unit in April 2017).

In April 2017, to accelerate decision-making and 
business execution, Toyota more clearly delineated 
the roles of the Members of the Board of Directors as 
decision making and oversight, and the role of exec-
utives as business execution. 
  The Corporate Planning Meeting operates under 
the Board of Directors. This meeting considers growth 
strategies, factoring in the positive impacts that 
Toyota’s operations have on various social issues, and 
works with management to promote CSR and 
enhance corporate value on a Company-wide basis. 

The Corporate Governance Meeting provides opera-
tional oversight by deliberating on issues related to the 
governance structure arising in the course of the 
implementation of these growth strategies.
  Toyota has also established an International 
Advisory Board, comprising experts from around the 
world. The board provides advice on management 
issues from a global perspective as needed. Toyota 
also deliberates on and monitors management and 
corporate conduct from the diverse stakeholder per-
spectives provided by a wide variety of meetings, 
such as the Labor-Management Council/Joint Labor-
Management Round Table Conference.

35
TOYOTA Annual Report 2017

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Corporate Governance

Board of Directors

Audit & Supervisory Board

Toyota’s Board of Directors comprises nine members, 
three of whom are outside members. The Members 
of the Board of Directors are selected based on com-
prehensive consideration of suitability with the aim of 
ensuring prompt, appropriate decision making and 
appointing the right person to the right position. 
Toyota believes that it is crucial to appoint individuals 
who comprehend and are capable of putting into 
practice its core concepts of making ever-better cars 
and Genchi Genbutsu (onsite, hands-on experience). 
Moreover, these individuals must be able to contrib-
ute to decision making aimed at sustainable growth 
into the future. Toyota’s Executive Appointment 
Meeting, half the members of which are Outside 
Members of the Board of Directors, makes recom-
mendations to the Board of Directors regarding such 
appointments. In order to ensure that outside per-
spectives are adequately refl ected in management 
decision making, the Company has three Outside 
Members of the Board of Directors, all of whom are 
registered as independent offi cers with the relevant 
fi nancial instruments exchanges. When selecting 
Outside Directors who will serve as independent offi -
cers, Toyota considers candidates in line with the 
requirements set forth in the Companies Act and the 
standards of independence established by the rele-
vant fi nancial instruments exchanges. Toyota’s 
Outside Members of the Board of Directors draw on 
their broad experience and insight, including their 
respective fi elds of expertise, to inform decision mak-
ing from a perspective that is independent of busi-
ness execution.

Toyota has adopted an Audit & Supervisory Board 
system. The six Audit & Supervisory Board Members 
(including three outside members) play a key role in 
Toyota’s corporate governance by undertaking audits 
in line with the audit policies and plans established by 
said board. Toyota’s appointments to the Audit & 
Supervisory Board are based on the belief that candi-
dates must offer broad-ranging experience and 
insight, particularly in their respective fi elds of exper-
tise, and be able to audit business execution and 
advise management from a fair and neutral stand-
point. Toyota’s Executive Appointment Meeting, half 
the members of which are Outside Members of the 
Board of Directors, makes recommendations to the 
Audit & Supervisory Board regarding such appoint-
ments. Three individuals, all of whom are registered 
as independent offi cers with the relevant fi nancial 
instruments exchanges, have been appointed as 
Outside Audit & Supervisory Board Members. When 
selecting Outside Audit & Supervisory Board 
Members, Toyota considers candidates in line with 
the requirements set forth in the Companies Act as 
well as the standards of independence established by 
the relevant fi nancial instruments exchanges.

Remuneration of Members of the Board of 
Directors and Audit & Supervisory 
Board Members

Basic remuneration and bonuses for Members of the 
Board of Directors are effectively linked to corporate 
performance while refl ecting individual job responsi-
bilities and performance. Remuneration standards in 
each member’s home country are also taken into 
account when determining remuneration amounts 
and methods. Bonuses are paid based on the 

Ever-Betetterer
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Stable Base 
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ToToyota a Value
Toyota Values
oyota Value
Toyota Values

 relevant fi scal year’s consolidated operating income, 
comprehensively taking into account dividends, the 
levels of bonuses for employees, trends at other 
companies, medium- to long-term business perfor-
mance and past remuneration. Because the role of 
Outside Members of the Board of Directors includes 
monitoring and supervising management from an 
independent standpoint, they are not paid bonuses. 
Director remuneration and bonuses are decided by 
the Board of Directors with reference to proposals 
submitted by the Executive Remuneration Meeting, 
half the members of which are Outside Members of 
the Board of Directors.
  Remuneration for Audit & Supervisory Board 
Members consists only of fi xed basic payments and 
does not include bonuses. As a result, this remunera-
tion is not readily impacted by business performance, 
helping to ensure independence from management. 
Remuneration for Audit & Supervisory Board 
Members is determined by the Audit & Supervisory 
Board within the scope determined by resolution of 
the Shareholders’ Meeting.

Analysis and Evaluation of 
the Effectiveness of the Board of Directors

Based on instruction given by the Chairman of the 
Board of Directors, the Secretariat of the Board of 
Directors conducts quantitative analyses of the exe-
cution of the Board of Directors’ duties, followed by a 
survey of the members of the Board of Directors and 
Audit & Supervisory Board on the execution of such 
duties and its oversight. Furthermore, based on the 
results of this survey, the secretariat conducts individ-
ual interviews with the Outside Members of the Board 
of Directors and the Outside Members of the Audit & 
Supervisory Board. The Secretariat of the Board of 
Directors compiles the results of these efforts and 
presents them to the Chairman of the Board of 

Directors, after which they are reported to and 
 discussed by the Board of Directors. In fi scal 2017, 
these evaluations found that the Board was effective. 
The insights gleaned from these evaluations regard-
ing information sharing and administration are being 
used in fi scal 2018 to further improve effectiveness.

Fundamental Approach to and 
Maintenance of Internal Control Systems

Basic Stance on System for Ensuring Appropriate 
Business Operations
Toyota and its subsidiaries work to foster a sound 
corporate culture based on the Guiding Principles at 
Toyota and the Toyota Code of Conduct. Toyota inte-
grates the principles of problem identifi cation and 
Kaizen into its operational processes and continuous-
ly strives to develop employees who will put these 
principles into practice.

System to Ensure Appropriate Operations
Toyota endeavors to maintain and properly operate 
a system for ensuring the appropriateness of business 
operations as a corporate group in accordance with 
its Basic Policies on Establishing Internal Controls. 
Each fi scal year, Toyota inspects the maintenance and 
implementation of internal controls to confi rm that the 
organizational units responsible for implementing 
internal controls are functioning autonomously and 
enhancing said controls as necessary. The fi ndings of 
these inspections are reviewed by the Corporate 
Governance Meeting and Board of Directors. 

For further information on Toyota’s fundamental 
approach to internal control systems and the mainte-
nance of such systems, please refer to “IV. Basic 
Approach to Internal Control System and its 
Development” in the Corporate Governance Report.

WEB

Corporate Governance Report

36
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Corporate Governance

Board of Directors and Audit & Supervisory Board Members (As of June 14, 2017)

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Chairman of the Board of Directors

Members of the Board of Directors

Full-Time Audit & Supervisory Board Members

Outside Audit & Supervisory Board Members

Takeshi Uchiyamada

Didier Leroy

Ikuo Uno
Outside and Independent Director

Masaki Nakatsugawa

Yoko Wake
Outside and Independent Member

Vice Chairman of the Board of Directors

Shigeru Hayakawa

Shigeki Terashi

Haruhiko Kato
Outside and Independent Director

Masahiro Kato

Teisuke Kitayama
Outside and Independent Member

President, Member of the Board of Directors

Akio Toyoda

Osamu Nagata

Mark T. Hogan
Outside and Independent Director

37
TOYOTA Annual Report 2017

Yoshiyuki Kagawa

Hiroshi Ozu
Outside and Independent Member

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Risk Management

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

  Beneath the global CRO are regional CROs 

activities, review and report on major current risk 

Business and Other Risks

Fundamental Approach

appointed to oversee specifi c regions, and each 

items, and review the status of improvements and 

Industry and Business Risks

Toyota has been working to reinforce its risk manage-

  Within the head offi ce, risk management is 

system. Reports are also made on the status of initia-

ment systems since the series of recall issues in 

assigned by function to chief offi cers and risk manag-

tives to address imminent and serious risks with 

2010. In June 2010, Toyota established the Risk 

ers, while in each in-house company, risk manage-

global implications. In these ways, the meeting 

Management Committee (now the Corporate 

ment is assigned to the company president and 

endeavors to manage and prevent risk. 

region has its own risk management structure. 

reinforcements to each region’s risk management 

(cid:129) The worldwide automotive market is highly competitive
(cid:129) The worldwide automotive industry is highly volatile
(cid:129)  Toyota’s future success depends on its ability to offer 

new, innovative and competitively priced products that 
meet customer demand on a timely basis

(cid:129)  Toyota’s ability to market and distribute effectively is an 

integral part of Toyota’s successful sales

Governance Meeting) and appointed risk managers 

company risk managers. These individuals coordinate 

In addition, the meeting advances special mea-

(cid:129)  Toyota’s success is signifi cantly impacted by its ability to 

for the global group and each business division as 

and cooperate with the regional head offi ces. 

sures related to information security and business 

part of global measures to prevent and mitigate the 

continuity management (BCM), areas in which the 

impact of risks that could arise in the course of busi-

Corporate Governance Meeting

level of risk facing corporations has been growing in 

ness activities. 

Toyota established the Corporate Governance 

recent years. 

maintain and develop its brand image

(cid:129)  Toyota relies on suppliers for the provision of certain sup-
plies, including parts, components, and raw materials

(cid:129)  The worldwide fi nancial services industry is highly 

 competitive

(cid:129)  Toyota’s operations and vehicles rely on various digital 

Meeting in April 2015 as a business supervisory 

  Risks related to Toyota’s businesses and other fac-

and information technologies

body. The meeting discusses the governance struc-

tors that could signifi cantly impact the decisions of 

Financial Market and Economic Risks

Organization and Structure

ture with the goal of ensuring the success of growth 

investors are listed in Toyota’s Form 20-F under the 

Appointment of Risk Management Personnel

social challenges. Two of the yearly meetings of the 

Market and Economic Risks; and Regulatory, Legal, 

Toyota has appointed a global chief risk offi cer (CRO) 

Corporate Governance Meeting are attended by the 

Political, and Other Risks.

and business strategies in light of a wide range of 

categories Industry and Business Risks; Financial 

to head global risk management and established a 

regional CROs, all chief offi cers and all in-house com-

structure under the global CRO to monitor risk on 

pany presidents. This practice is intended to aid in 

a daily basis. This structure enables the Company to 

the initiation of action to prevent risks. Meeting partic-

respond immediately in the event of an emergency.

ipants comprehensively identify risks to business 

WEB

Risk Management 
(Sustainability Data Book 2017, p. 133)

WEB

Form 20-F for the year ended March 31, 2017

Organizational Diagram of Risk Management

(cid:129)  Toyota’s operations are subject to currency and interest 

rate fl uctuations

(cid:129)  High prices of raw materials and strong pressure on Toyota’s 

suppliers could negatively impact Toyota’s profi tability
(cid:129)  A downturn in the fi nancial markets could adversely 

affect Toyota’s ability to raise capital

Regulatory, Legal, Political, and Other Risks

(cid:129)  The automotive industry is subject to various governmen-

tal regulations

(cid:129)  Toyota may become subject to various legal proceedings
(cid:129)  Toyota may be adversely affected by natural calamities, polit-
ical and economic instability, fuel shortages or interruptions 
in social infrastructure, wars, terrorism, and labor strikes

Respective regions

Regional CROs

Regional
 functions

Board of Directors

Corporate Governance Meeting

Risk management
Risk management
Chairman: Global CRO
Chairman: Global CRO
Executive Vice President Shigeki Terashi
Executive Vice President Shigeki Terashi

Respective groups 
(functional)

Respective 
companies

Collaboration

Chief offi cers

Secretariats 
for functions

Collaboration

Presidents

Companies’ 
risk managers

Collaboration

38
TOYOTA Annual Report 2017

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

  Initiatives for Sustainable Growth 

 Corporate Philosophy  Making Ever-better Cars (TNGA)  Taking on the Future  Toyota Environmental Challenge 2050  Aiming to Be the Best in Town 
Employees  Corporate Governance  Risk Management  Compliance

Compliance

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Fundamental Approach 

Organization and Structure 

Checks to Enhance Compliance

By incorporating improvement initiatives into each 

year’s action plans, we ensure that these checks lead 

The Guiding Principles at Toyota state that Toyota 

Toyota established the Corporate Governance 

In fi scal 2009, Toyota began implementing internal 

to ongoing positive action.

shall “honor the language and spirit of the law of 

Meeting in April 2015 as a business supervisory 

checks to enhance its compliance structure. In fi scal 

  Moreover, subsidiaries are visited in order to keep 

every nation and undertake open and fair business 

body. The meeting discusses governance structure 

2010 these checks were extended to subsidiaries in 

track of their compliance efforts and provide them 

activities to be a good corporate citizen of the world.” 

with the goal of ensuring the success of growth and 

and outside Japan. Since then, these checks have 

support as needed. 

Toyota believes that by adhering to this principle in its 

business strategies in light of a wide range of social 

been carried out and improved upon every year. 

actions, it can fulfi ll its corporate social responsibility 

challenges. Matters related to compliance are dis-

Results are reported to the Corporate Governance 

and ensure compliance. 

cussed by this meeting. 

WEB

Compliance (Sustainability Data Book 2017, p. 138)

Meeting and used as a basis for further improvement. 

In accordance with its basic internal control poli-

cies, Toyota promotes initiatives centered on the con-

struction of frameworks, including the adoption and 

enforcement of the Code of Conduct as well as edu-

Organizational Diagram

Activity Diagram

cation and other means of human resource develop-

ment. Toyota has also established consultation 

hotlines; any concerns that are reported to said hot-

Board of Directors

Within Toyota (HQ)

Secretariat and 
specialized divisions

Individual 
divisions

Distribution and 
collection of 
inspection sheets

Feedback

Support for 
improvement

Subsidiary

Second-tier subsidiary

Self-
inspections

Incorporation 
into policy

Self-
inspections

Incorporation 
into policy

A

P

C

D

A

P

C

D

Self improvement

Self improvement

i

i

i

D
v
s
o
n
s
m
a
n
a
g
n
g

i

i

s
u
b
s
d
a
r
i
e
s

i

lines are assiduously addressed to ensure that no 

potential problem is overlooked.

Toyota Code of Conduct 

The Toyota Code of Conduct (adopted in 1998 and 

revised in March 2006) outlines the basic frame of 

mind that all Toyota personnel should adopt and sets 

forth concrete guidelines to assist them in upholding 

the Guiding Principles at Toyota and doing their part 

to ensure that Toyota carries out its corporate social 

responsibility. A booklet containing the Toyota Code 

of Conduct is distributed to all employees to better 

enable them to put the code into practice in their own 

lives both at work and in the community.

WEB

Toyota Code of Conduct

Corporate Planning 
Meeting

Corporate Governance 
Meeting

Self-
inspections

Incorporation 
into policy

Major company-wide issues relat-
ing to overall corporate ethics, 
compliance, and governance

A

P

C

D

Self improvement

39
TOYOTA Annual Report 2017

 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Strategy

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Developing a Strong Financial Foundation

1.  Growth: Continuous Investments for 
Sustainable Growth in the Future

2.  Effi ciency: Enhancing Profi tability and 

Effi ciency of the Balance Sheet

3. Stability: Maintenance of Liquidity

The auto industry is on the verge of a once-in-a-century 

We continue to work to strengthen our profi t structure. 

Having experienced the global fi nancial crisis and the 

We believe that by striving 

turning point. We believe that artifi cial intelligence (AI), 

  Through the Toyota New Global Architecture, we 

Great East Japan Earthquakes, we believe it is 

to make ever-better cars 

automated driving, robotics, and other new fi elds are 

are working not only to dramatically enhance the basic 

important to maintain a suffi cient level of net cash to 

that provide value to cus-

especially important to the mobility of the future. 

performance and product appeal of our cars, but also 

cover both the fi xed costs for the automotive busi-

tomers and enriching lives 

Given these circumstances, we must nurture both 

to enhance development effi ciency by standardizing 

ness for half a year and the refi nance requirement for 

of communities we can sus-

the strengths that will enable us to survive today and 

parts and components through grouping develop-

the fi nancial services for half a year. This represents a 

tainably increase our corpo-

the strengths that will enable us to survive tomorrow. 

ment. Furthermore, we will continue efforts to reduce 

fi nancial foundation which enables Toyota to grow 

rate value and enjoy stable, 

If the strengths for surviving today are essentially 

expenses and appropriately manage fi xed costs. 

sustainably in any business environment. 

ongoing development with 

defense-oriented, then I think those for surviving 

In terms of capital expenditure, we are working to 

  The above level of net cash is not only necessary 

our stakeholders.

tomorrow are offense-oriented. We have always 

thoroughly revise our expenditure priorities and 

for creation of further corporate value but also essen-

Osamu Nagata
Chief Financial Offi cer, 
Executive Vice President, 
Member of the Board 
of Directors

  To realize this goal, we are implementing a fi nancial 

sought to promote both, but I think we may have 

plans, make equipment more compact, shorten pro-

tial for Toyota’s management in order to maintain 

strategy based on the three pillars of growth, effi cien-

been shifting more toward the defensive. Going for-

cesses, enable multi-model production, facilitate 

a full line-up in each region while responding to all 

cy, and stability, striving to maintain balance between 

ward, we will seek to focus more on our offense.

faster response to changes in production quantities, 

options and opportunities, including next-generation 

said pillars over the medium and long-terms. 

  We have already begun initiatives to this end 

and make effective use of existing equipment in order 

technologies and M&A.

through such measures as shifting resources to R&D 

to improve productivity and reduce the need for 

  Through our full line-up and all-embracing 

in key fi elds and investing through Toyota AI Ventures 

investment.

approach, we are able to hedge risks and continue 

and the Mirai Creation Investment Limited Partnership 

  We aim to make smart and effi cient use of man-

operations timely in an adequate scale no matter how 

in order to secure technical prowess.

agement resources, including people, things and 

and unexpectedly our business environment changes.

  Moreover, we have spent around 1 trillion yen on 

money, and by doing so maintain and enhance our 

R&D investment, capital expenditure, and sharehold-

asset effi ciency. 

In summary, it is our aim to establish a strong fi nan-

er returns each to date. However, this will not be 

enough to provide new value going forward; we will 

also need to work with partners in different industries 

and new fi elds. 

  We will consider all available options, including 

M&A, as we work to develop the strengths that will 

enable us survive tomorrow. 

40
TOYOTA Annual Report 2017

cial foundation which will support Toyota’s sustainable 

growth by pursuing growth and effi ciency in the medi-

um to long-term while maintaining suffi cient stability. 

 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Strategy

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Model AA Class Shares

support Toyota from a long-term stand point. By 

sustainable payment benchmarked at 30% of con-

ment. For the fi scal year to March 2017, we repur-

  We appreciate opinions of our shareholders who 

  With regard to dividends, we strive for a stable and 

and in response to changes in our business environ-

refl ecting them in Toyota’s management, we intend 

solidated dividend payout ratio while considering fac-

chased 449.9 billion yen, equivalent to 69 million 

Toyota issued the Model AA class shares to develop 

to increase our corporate value further. 

tors such as our fi nancial results, investment plans 

shares as shareholder return.

a new relationship with shareholders. The purpose of 

the issuance was to 1) raise funds for medium to 

and liquidity. For the fi scal year to March 2017, we 

  Going forward, we intend to build a strong fi nancial 

paid an annual dividend of 210 yen per share. Since 

foundation while further improving profi tability. At the 

long-term R&D activities, 2) enhance the base of 

Shareholder Return

the interim period ended September 30, 2015, we 

same time, we would like to enhance long-term rela-

long-term shareholders, and 3) diversify the means of 

have pursued a better balance between interim and 

tionships of trust with our shareholders through con-

fund raising. The raised funds will be utilized for R&D 

Shareholder return is an important part of our man-

year-end dividends. 

structive dialogues and stable shareholder return. On 

in the areas of advanced and cutting-edge technolo-

agement policies. In principle, it is determined on the 

  As for repurchase of shares, we intend to exercise 

the basis of this, we aim to realize both sustainable 

gies such as fuel cells, infrastructure, information 

basis of net income. 

fl exibly in consideration of long-term capital effi ciency 

growth and increased corporate value.

technology and highly intelligent mobility. 

Dividend per Share and Net Income

(cid:2) Interim dividend    (cid:2) Year-end dividend    (cid:4) Net income (right axis) 

Total Shareholder Return and Total Return Ratio

(Billions of yen)
2,500

(cid:2) Total amount of dividends (common shares)    (cid:2) Total amount of dividends (First Series Model AA Class Shares)    
(cid:2) Share repurchase for shareholder returns    (cid:2) Share repurchase to avoid dilution of common shares
(Billions of yen)
1,600

(Yen)
250

200

150

100

50

0

140

75

65

120

70

50

100

35

65

90

55

35

45
25

20

50

30
20

50
30

20

90

60

30

200

125

165

100

210

110

210

110

65

75

100

100

2,000

1,500

1,000

500

0

-500

1,400

1,200

1,000

800

600

400

200

0

(FY)

’06/3

’07/3

’08/3

’09/3

’10/3

’11/3

’12/3

’13/3

’14/3

’15/3

’16/3

’17/3

Repurchase in connection with
the issuance of First Series 
Model AA Class Shares

Repurchase in connection with
the disposition of shares to 
Toyota Mobility Foundation

180.0

180.0

293.3

349.9

639.3

2.4

449.9

4.9

1,082.4

156.8

(FY)

’11/3

157.7

’12/3

522.9

631.3

645.5

627.5

285.0

’13/3

’14/3

’15/3

’16/3

’17/3

Total amount of 
payment
(billions of yen)
Payout ratio*

292.1

384.6

443.2

313.5

141.1

156.8

157.7

285.0

522.9

631.3

645.5

627.5

21.3% 23.4% 25.9%

—

67.4% 38.4% 55.6% 29.6% 28.7% 29.0% 28.3% 34.6%

Total shareholder 
return*1 
(billions of yen)
Total return ratio*1, 2

156.8

157.7

285.0

702.9

924.6

1,287.2

1,082.4

38.4%

55.6%

29.6%

38.5%

42.5%

55.6%

59.1%

* Payout ratio: This is the ratio of (i) the amount of dividend per common share to (ii) net income attributable to Toyota Motor Corporation per common share.

*1 Excluding repurchase made to avoid dilution of common shares.

*2  Total Return Ratio: This is the ratio of (i) the sum of dividends on both common shares and the First Series 

Model AA Class Shares and the amount of repurchase of common shares for shareholder return to (ii) net 

income attributable to Toyota Motor Corporation.

41
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Results and Position

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Consolidated Financial Results

Consolidated Financial Position 

Reviewing the general economic environment for 

increased by 215 thousand units, or 10.4%, to 2,274 

FY2017 (April 1, 2016 through March 31, 2017), with 

thousand units in FY2017 compared with FY2016, 

respect to the world economy, the U.S. economy has 

primarily as a result of the active introduction of new 

seen ongoing recovery due to increasing personal 

products and the efforts of dealers nationwide. 

consumption owing to improvements in employment 

Toyota and Lexus brands’ market share excluding 

Income before 

2,193.8 billion yen 

income taxes 

(a decrease of 789.5 billion yen 

and equity in 

  or 26.5% compared with 

Cash and cash equivalents increased by 55.6 billion 

yen, or 1.9%, to 2,995.0 billion yen at the end of 

earnings of 

affi liated 

companies

FY2016)

FY2017 compared with the end of FY2016. The 

increases or decreases for each cash fl ow activity 

compared with the previous fi scal year are as follows:

and income conditions, and the European economy 

mini-vehicles was 47.8%, while market share (including 

Net income 

1,831.1 billion yen 

has continued its moderate recovery. Meanwhile, 

Daihatsu and Hino brands) including mini-vehicles 

weaknesses have been seen in some emerging 

was 45.0%, representing a record high. Each 

countries. The Japanese economy has been on 

remained at as high a level as in FY2016. Meanwhile, 

attributable to 

(a decrease of 481.5 billion yen 

Toyota Motor 

  or 20.8% compared with 

Corporation

FY2016)

Cash fl ows from operating activities

Net cash fl ows from operating activities resulted in 

an increase in cash by 3,414.2 billion yen in FY2017. 

a moderate recovery due to improvements in 

overseas vehicle unit sales increased by 75 thousand 

Changes in operating income and loss for FY2017

Net cash provided by operating activities decreased 

employment and income conditions.

units, or 1.1%, to 6,697 thousand units in FY2017 

  For the automobile industry, although markets 

compared with FY2016, because of sales expansion 

Marketing efforts

an increase of 210.0 billion yen 

compared with FY2016

by 1,046.6 billion yen from 4,460.8 billion yen in 

FY2016.

have progressed in a steady manner in the devel-

in Asia and Europe despite decline in sales in the 

Effects of changes 

a decrease of 940.0 billion yen 

oped countries and expanded in China due to effects 

Middle East.

of a sales tax cut on small cars, markets in resource-

rich countries have slowed down. Meanwhile, efforts 

Result of Operation for FY2017

toward improvement across businesses in areas 

Net revenues 

27,597.1 billion yen 

including automated driving technology, connected 

vehicles, environmental technologies used in fuel cell 

vehicles and electric vehicles, as well as car-sharing 

and ride-sharing have become active.

Operating income

  Under these conditions, consolidated vehicle unit 

(a decrease of 805.9 billion yen 

  or 2.8% compared with 

FY2016)

1,994.3 billion yen 
(a decrease of 859.5 billion yen 

  or 30.1% compared with 

sales in Japan and overseas increased by 290 thou-

FY2016)

sand units, or 3.3%, to 8,971 thousand units in 

FY2017 compared with FY2016 (April 1, 2015 

through March 31, 2016). Vehicle unit sales in Japan 

in exchange rates

compared with FY2016

Cash fl ows from investing activities

Cost reduction 

an increase of 440.0 billion yen 

efforts

compared with FY2016

Net cash fl ows from investing activities resulted in 

a decrease in cash by 2,969.9 billion yen in FY2017. 

Net cash used in investing activities decreased by 

Increase in 

a decrease of 530.0 billion yen 

212.6 billion yen from 3,182.5 billion yen in FY2016.

expenses and 

compared with FY2016

others

Other 

a decrease of 39.5 billion yen 
compared with FY2016 

Note:  Translational impacts concerning operating income of overseas 

subsidiaries and concerning provisions in foreign currencies at 

the end of the fi scal year are included in “Effects of changes in 

exchange rates” from the consolidated fi scal year ended March 

31, 2017.

Cash fl ows from fi nancing activities

Net cash fl ows from fi nancing activities resulted in 

a decrease in cash by 375.1 billion yen in FY2017. 

Net cash used in fi nancing activities decreased by 

48.4 billion yen from 423.5 billion yen in FY2016.

42
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

17,833,695

18,209,553

(375,858)

Current liabilities

17,318,965

16,124,456

1,194,509

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Results and Position

Consolidated Balance Sheets 

Assets

Current assets

  Cash and cash equivalents

  Time deposits

  Marketable securities

FY2017
(March 31, 2017)

FY2016
(March 31, 2016)

Increase
(Decrease) 

Liabilities

2,995,075

1,082,654

1,821,598

2,939,428

1,032,034

1,511,389

55,647

50,620

  Short-term borrowings

  Current portion of long-term debt

310,209

  Accounts payable

 Trade accounts and notes receivable, less 
allowance for doubtful accounts

2,115,938

2,000,149

115,789

  Other payables

  Accrued expenses

  Finance receivables, net

  Other receivables

Inventories

  Deferred income taxes

  Prepaid expenses and other current assets

Noncurrent fi nance receivables, net

6,196,649

436,867

2,388,617

—

796,297

9,012,222

5,912,684

451,406

2,061,511

967,607

1,333,345

8,642,947

Investments and other assets

11,707,160

10,834,680

283,965

Income taxes payable

(14,539)

  Other current liabilities

327,106

Long-term liabilities

(967,607)

  Long-term debt

(537,048)

  Accrued pension and severance costs

369,275

872,480

  Deferred income taxes

  Other long-term liabilities

 Marketable securities and other securities 
investments

7,679,928

7,439,799

240,129

Total liabilities

Mezzanine equity

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ToToyota a Value
Toyota Values
oyota Value
Toyota Values

FY2017
(March 31, 2017)

FY2016
(March 31, 2016)

Increase
(Decrease) 

(Yen in millions)

4,953,682

4,290,449

2,566,382

936,938

3,137,827

223,574

1,210,113

4,698,134

3,822,954

2,389,515

1,040,277

2,726,120

343,325

1,104,131

12,762,268

13,214,955

9,911,596

905,070

1,423,726

521,876

9,772,065

904,911

2,046,089

491,890

30,081,233

29,339,411

485,877

479,779

255,548

467,495

176,867

(103,339)

411,707

(119,751)

105,982

(452,687)

139,531

159

(622,363)

29,986

741,822

6,098

  Affi liated companies

  Employees receivables

  Other

Property, plant and equipment

  Land

  Buildings

2,845,639

25,187

1,156,406

10,197,109

1,379,991

4,470,996

2,631,612

32,998

730,271

9,740,417

1,352,904

4,311,895

  Machinery and equipment

11,357,340

10,945,267

  Vehicles and equipment on operating leases

  Construction in progress

5,966,579

474,188

5,652,622

513,953

214,027

Shareholders’ equity

(7,811)

Toyota Motor Corporation shareholders’ equity

17,514,812

16,746,935

767,877

426,135

456,692

  Common stock, no par value

  Additional paid-in capital

27,087

  Retained earnings

397,050

484,013

397,050

548,161

17,601,070

16,794,240

  Accumulated other comprehensive income (loss)

640,922

610,768

159,101

412,073

313,957

  Treasury stock, at cost

Noncontrolling interests

(39,765)

Total shareholders’ equity

(1,608,243)

(1,603,284)

668,264

861,472

18,183,076

17,608,407

—

(64,148)

806,830

30,154

(4,959)

(193,208)

574,669

  Less – Accumulated depreciation

(13,451,985)

(13,036,224)

(415,761)

Total assets

48,750,186

47,427,597

1,322,589

Total liabilities, mezzanine equity and 
 shareholders’ equity

48,750,186

47,427,597

1,322,589

Note:   Mezzanine equity consists of the Model AA Class Shares, which is reported as a separate line item between Liabilities and Shareholders’ equity.

43
TOYOTA Annual Report 2017

 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Results and Position

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Consolidated Statements of Income 

(Yen in millions)

Consolidated Vehicle Sales

Net Revenues

Net revenues

  Sales of products

  Financing operations

Costs and expenses

  Cost of products sold

  Cost of fi nancing operations

  Selling, general and administrative

Operating income

Other income (expense)

Interest and dividend income

Interest expense

  Foreign exchange gain (loss), net

  Other income (loss), net

Income before income taxes and equity in 
earnings of affi liated companies

Provision for income taxes

Equity in earnings of affi liated companies

Net income

Less – Net income attributable to 
noncontrolling interests

Net income attributable to 
Toyota Motor Corporation

FY2017
(For the year ended 
March 31, 2017)

FY2016
(For the year ended 
March 31, 2016)

Increase
(Decrease)

27,597,193

25,813,496

1,783,697

25,602,821

21,543,035

1,191,301

2,868,485

1,994,372

199,453

158,983

(29,353)

33,601

36,222

28,403,118

26,549,111

1,854,007

25,549,147

21,456,086

1,149,379

2,943,682

2,853,971

129,410

157,862

(35,403)

(5,573)

12,524

2,193,825

2,983,381

628,900

362,060

878,269

329,099

1,926,985

2,434,211

(805,925)

(735,615)

(70,310)

53,674

86,949

41,922

(75,197)

(859,599)

70,043

1,121

6,050

39,174

23,698

(789,556)

(249,369)

32,961

(507,226)

(95,876)

(121,517)

25,641

(Thousands of units)
10,000

(Billions of yen)
30,000

8,871

9,116

8,972

8,681

8,971

8,000

6,000

4,000

2,000

0

28,403.1

27,234.5 

27,597.1

25,691.9

22,064.1

25,000

20,000

15,000

10,000

5,000

0

FY

2013

2014

2015

2016

2017

FY

2013

2014

2015

2016

2017

Operating Income and
Ratio of Operating Income to Net Revenues

Net Income Attributable to 
Toyota Motor Corporation and ROE

(cid:3)(cid:3)  Operating income
(cid:4)(cid:4) % to net revenues (Right scale)
(Billions of yen)
3,000

(cid:3)(cid:3)  Net income attributable to Toyota Motor Corporation
(cid:4)(cid:4)  ROE (Right scale)
(Billions of yen)
3,000

(%)
12.0

13.7

13.9

13.8

(%)
15.0

12.5

1,831,109

2,312,694

(481,585)

2,853.9

2,750.5

Note:  Net income attributable to common shareholders for the fi scal year ended March 31, 2017 and 2016 is 1,821,314 million yen and 2,306,607 

million yen, respectively, which is derived by deducting dividend and accretion to Model AA Class Shares of 9,795 million yen and 6,087 million 

yen, respectively, from Net income attributable to Toyota Motor Corporation.

2,500

2,000

2,292.1

8.9

Net Income Attributable to Toyota Motor Corporation per Common Share 

(Yen)

  Basic

  Diluted

605.47

599.22

741.36

735.36

(135.89)

(136.14)

1,500

6.0

1,320.8

10.1

10.0

10.0

2,500

1,994.3

8.0

2,000

7.2

6.0

1,500

1,823.1

8.5

1,000

500

0

4.0

1,000

962.1

2.0

500

0

0

2,312.6

2,173.3

10.6

10.0

1,831.1

7.5

5.0

2.5

0

FY

2013

2014

2015

2016

2017

FY

2013

2014

2015

2016

2017

44
TOYOTA Annual Report 2017

 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

Ever-Betetterer
Carss

EEEnrEEnrEnric
Enriching Lives 
of Cof CCCof C
Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Results and Position

Consolidated Statements of Cash Flows 

Cash fl ows from operating activities:
  Net income

 Adjustments to reconcile net income to net cash provided by 
operating activities
  Depreciation
  Provision for doubtful accounts and credit losses
  Pension and severance costs, less payments
  Losses on disposal of fi xed assets
  Unrealized losses on available-for-sale securities, net
  Deferred income taxes
  Equity in earnings of affi liated companies
  Changes in operating assets and liabilities, and other

  Net cash provided by operating activities
Cash fl ows from investing activities:
  Additions to fi nance receivables
  Collection of and proceeds from sales of fi nance receivables
  Additions to fi xed assets excluding equipment leased to others
  Additions to equipment leased to others

 Proceeds from sales of fi xed assets excluding equipment leased to 
others

  Proceeds from sales of equipment leased to others
  Purchases of marketable securities and security investments

 Proceeds from sales of and maturity of marketable securities and 
security investments
 Payment for additional investments in affi liated companies, 
net of cash acquired

  Changes in investments and other assets, and other
  Net cash used in investing activities
Cash fl ows from fi nancing activities:
  Proceeds from issuance of long-term debt
  Payments of long-term debt

Increase (decrease) in short-term borrowings

  Proceeds from issuance of class shares
  Dividends paid to Toyota Motor Corporation class shareholders
 Dividends paid to Toyota Motor Corporation common shareholders

  Dividends paid to noncontrolling interests
  Reissuance (repurchase) of treasury stock, and other
  Net cash used in fi nancing activities
Effect of exchange rate changes on cash and cash equivalents
Net increase in cash and cash equivalents
Cash and cash equivalents at beginning of year
Cash and cash equivalents at end of year

(Yen in millions)

FY2017
(For the year ended 
March 31, 2017)

FY2016
(For the year ended 
March 31, 2016)

1,926,985

2,434,211

1,610,950
98,666
23,253
30,673
7,073
(53,299)
(362,060)
131,996
3,414,237

1,625,837
159,265
8,833
33,329
9,272
32,889
(329,099)
486,320
4,460,857

(13,636,694)
12,927,981
(1,223,878)
(2,317,559)

(13,549,278)
13,115,854
(1,282,545)
(2,776,671)

41,238

1,238,278
(2,517,008)

1,901,541

44,274

571,888
(2,969,939)

4,603,446
(3,845,554)
273,037
—
(3,697)
(634,475)
(63,936)
(703,986)
(375,165)
(13,486)
55,647
2,939,428
2,995,075

42,147

1,111,727
(2,197,477)

3,415,815

628

(1,062,744)
(3,182,544)

4,845,872
(4,176,202)
(10,903)
474,917
(1,225)
(704,728)
(73,129)
(778,173)
(423,571)
(199,871)
654,871
2,284,557
2,939,428

45
TOYOTA Annual Report 2017

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Results and Position

Segment Operating Results

 Automotive

FY2017
(As of and for the year ended March 31, 2017) 

Net revenues for the automotive operations 

decreased by 895.5 billion yen, or 3.4%, to 25,081.8 

Net revenues:

  Sales to external customers

Inter-segment sales and transfers

billion yen in FY2017 compared with FY2016, and 

  Total

operating income decreased by 756.0 billion yen, or 

30.9%, to 1,692.9 billion yen in FY2017 compared 

Operating expenses

Operating income

Assets

with FY2016. The decrease in operating income was 

Investment in equity method investees

mainly due to the effects of changes in exchange 

rates and the increase in expenses and others.

Depreciation expenses

Capital expenditure

 Financial services

Net revenues for the fi nancial services operations 

decreased by 72.6 billion yen, or 3.8%, to 1,823.6 

billion yen in FY2017 compared with FY2016, and 

FY2016
(As of and for the year ended March 31, 2016) 

Net revenues:

operating income decreased by 116.7 billion yen, or 

  Sales to external customers

34.4%, to 222.4 billion yen in FY2017 compared with 

Inter-segment sales and transfers

FY2016. The decrease in operating income was 

mainly due to the increase in expenses related to 

  Total

Operating expenses

Operating income

credit losses and residual value losses in sales 

Assets

Investment in equity method investees

Depreciation expenses

Capital expenditure

fi nance subsidiaries.

 All other

Net revenues for all other businesses increased by 

143.6 billion yen, or 12.2%, to 1,321.0 billion yen in 

FY2017 compared with FY2016, and operating 

income increased by 14.8 billion yen, or 22.3%, to 

81.3 billion yen in FY2017 compared with FY2016.

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Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

(Yen in millions)

Inter-segment 
Elimination and/or 
Unallocated 
Amount

Consolidated

—

27,597,193

(629,306)

(629,306)

(626,950)

(2,356)

7,915,579

90,193

—

12,014

—

27,597,193

25,602,821

1,994,372

48,750,186

2,845,422

1,610,950

3,541,437

(Yen in millions)

Inter-segment 
Elimination and/or 
Unallocated 
Amount

Consolidated

—

28,403,118

(647,909)

(647,909)

(647,149)

(760)

8,179,682

78,776

—

(10,010)

—

28,403,118

25,549,147

2,853,971

47,427,597

2,631,389

1,625,837

4,059,216

Automotive

25,032,229

49,618

25,081,847

23,388,874

1,692,973

16,156,496

2,745,437

912,797

1,293,564

Automotive

25,923,813

53,603

25,977,416

23,528,418

2,448,998

15,621,757

2,532,644

900,434

1,389,289

Financial 
Services

1,783,697

39,903

1,823,600

1,601,172

222,428

22,507,613

9,792

671,155

2,182,149

Financial 
Services

1,854,007

42,217

1,896,224

1,556,998

339,226

21,709,010

9,168

697,991

2,638,111

All Other

781,267

539,785

1,321,052

1,239,725

81,327

2,170,498

—

26,998

53,710

All Other

625,298

552,089

1,177,387

1,110,880

66,507

1,917,148

10,801

27,412

41,826

Note:  Unallocated corporate assets included under "Inter-segment Elimination and/or Unallocated Amount" for FY2017 and FY2016 are 9,177,953 million yen and 9,369,868 million yen, respectively, and consist primarily of 

funds such as cash and cash equivalents, marketable securities and portion of security investments held by TMC.

46
TOYOTA Annual Report 2017

 
 
Ever-Betetterer
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Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

(Yen in millions)

Inter-segment 
Elimination and/or 
Unallocated 
Amount

Consolidated

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Results and Position

Geographic Information

 Japan
Net revenues in Japan increased by 71.3 billion yen, 
or 0.5%, to 14,830.8 billion yen in FY2017 compared 
with FY2016. However, operating income decreased 
by 475.2 billion yen, or 28.3%, to 1,202.2 billion yen 
in FY2017 compared with FY2016. The decrease in 
operating income was mainly due to the effects of 
changes in exchange rates and the increase in 
expenses and others.

 North America
Net revenues in North America decreased by 812.8 
billion yen, or 7.4%, to 10,239.0 billion yen in FY2017 
compared with FY2016, and operating income 
decreased by 217.6 billion yen, or 41.2%, to 311.1 
billion yen in FY2017 compared with FY2016. The 
decrease in operating income was mainly due to the 
increase in expenses and others as well as the 
increase in expenses related to credit losses and 
residual value losses, and the recording of valuation 
losses on interest rate swaps stated at fair value, 
both in sales fi nance subsidiaries.

 Europe
Net revenues in Europe increased by 19.7 billion yen, 
or 0.7%, to 2,681.0 billion yen in FY2017 compared 
with FY2016. However, operating income decreased 
by 84.6 billion yen to an operating loss of 12.2 billion 
yen in FY2017 compared with FY2016. The decrease 
in operating income was mainly due to the increase 
in expenses and others.

 Asia
Net revenues in Asia decreased by 184.0 billion yen, 
or 3.7%, to 4,819.8 billion yen in FY2017 compared 
with FY2016, and operating income decreased by 
14.0 billion yen, or 3.1%, to 435.1 billion yen in 
FY2017 compared with FY2016. The decrease in 
operating income was mainly due to the effects of 
changes in exchange rates.

  Other (Central and South America, Oceania, 
Africa and the Middle East)

Net revenues in other regions decreased by 49.1 bil-
lion yen, or 2.2%, to 2,161.0 billion yen in FY2017 
compared with FY2016, and operating income 
decreased by 50.2 billion yen, or 46.1%, to 58.6 bil-
lion yen in FY2017 compared with FY2016. The 
decrease in operating income was mainly due to the 
increase in expenses and others.

FY2017
(As of and for the year ended March 31, 2017) 

Net revenues:

Japan

North America

Europe

Asia

Other

  Sales to external customers

8,798,903

10,033,419

2,517,601

4,279,617

1,967,653

—

27,597,193

Inter-segment sales and transfers

6,031,965

205,672

163,438

540,204

193,421

(7,134,700)

—

  Total

14,830,868

10,239,091

2,681,039

4,819,821

2,161,074

(7,134,700)

27,597,193

Operating expenses

13,628,623

9,927,897

2,693,283

4,384,642

2,102,380

(7,134,004)

25,602,821

Operating income (loss)

1,202,245

311,194

(12,244)

435,179

58,694

(696)

1,994,372

Assets

14,791,969

17,365,237

2,846,469

4,486,021

2,819,935

6,440,555

48,750,186

FY2016
(As of and for the year ended March 31, 2016) 

Net revenues:

Japan

North America

Europe

Asia

Other

Inter-segment 
Elimination and/or 
Unallocated 
Amount

Consolidated

  Sales to external customers

8,588,437

10,822,772

2,507,292

4,475,623

2,008,994

—

28,403,118

Inter-segment sales and transfers

6,171,051

229,198

154,039

528,236

201,220

(7,283,744)

—

  Total

Operating expenses

Operating income

Assets

14,759,488

11,051,970

2,661,331

5,003,859

2,210,214

(7,283,744)

28,403,118

13,081,966

10,523,151

2,588,915

4,554,670

2,101,305

(7,300,860)

25,549,147

1,677,522

528,819

72,416

449,189

108,909

17,116

2,853,971

14,291,434

16,622,979

2,612,210

4,415,700

2,579,113

6,906,161

47,427,597

Note:  1.  Unallocated corporate assets included under “Inter-segment Elimination and/or Unallocated Amount” for FY2017 and FY2016 are 9,177,953 million yen and 9,369,868 million yen, respectively, and consist primarily of 

funds such as cash and cash equivalents, marketable securities and portion of security investments held by TMC.

2. “Other” consists of Central and South America, Oceania, Africa and the Middle East.

47
TOYOTA Annual Report 2017

 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Financial Information  Financial Strategy  Financial Results and Position  Financial Summary

Financial Summary (Consolidated)


Ever-Betetterer
Carss

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Enriching Lives 
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Communities

Stable Base 
of Business

ToToyota a Value
Toyota Values
oyota Value
Toyota Values

Fiscal years ended March 31

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

Consolidated Vehicle Sales

(thousands of units)

8,913

7,567

7,237

7,308

7,352

8,871

9,116

8,972

8,681

8,971

Foreign 
Exchange 
Rates 
(Average)

Yen to US Dollar Rate

Yen to Euro Rate

114

162

101

144

93

131

86

113

79

109

83

107

100

134

110

139

120

133

108

119

Net Revenues 

(billions of yen)

26,289.2 

20,529.5 

18,950.9 

18,993.6 

18,583.6 

22,064.1 

25,691.9 

27,234.5 

28,403.1 

27,597.1

Operating Income (Loss) 

(billions of yen)

2,270.3 

(461.0)

Income (Loss) before Income Taxes 

(billions of yen)

2,437.2 

(560.4)

Net Income (Loss)  

(Note 1) 

(billions of yen)

1,717.8 

(437.0)

Common 
Shares

Cash Dividends 

(billions of yen)

443.2 

313.5 

Cash Dividends per Share 

Payout Ratio 

(yen)

(%)

Value of Shares Repurchased 
[shareholder return] 

(Note 2) 

(billions of yen)

140

25.9

69.9

100

—

—

147.5 

291.4 

209.4 

141.1 

45

67.4

—

R&D Expenses 

(billions of yen)

958.8 

904.0 

725.3 

Depreciation Expenses 

(Note 3) 

(billions of yen)

1,042.4 

1,072.1 

1,032.0 

Capital Expenditures  

(Note 3) 

(billions of yen)

1,480.2 

1,302.5 

579.0 

468.2 

563.2 

408.1 

156.8 

50

38.4

—

730.3 

812.3 

642.3 

355.6 

1,320.8 

2,292.1 

2,750.5 

2,853.9 

1,994.3

432.8 

1,403.6 

2,441.0 

2,892.8 

2,983.3 

2,193.8

283.5 

157.7 

50

55.6

—

779.8 

732.9 

706.7 

962.1 

1,823.1 

2,173.3 

2,312.6 

1,831.1

285.0 

522.9 

631.3 

645.5 

627.5

90

29.6

165

28.7

200

29.0

210

28.3

—

180.0

293.3

639.3

210

34.6

449.9
(maximum)

807.4 

727.3 

910.5 

1,004.5 

1,055.6 

1,037.5 

775.9 

806.2 

885.1 

893.2 

852.7 

1,000.7 

1,177.4 

1,292.5 

1,211.8 

Total Liquid Assets 

(Note 4) 

(billions of yen)

4,215.4 

3,324.1 

4,656.3 

4,943.4 

4,968.1 

5,883.1 

7,661.9 

8,508.2 

9,229.9 

9,199.5 

Total Assets 

(billions of yen)

32,458.3 

29,062.0 

30,349.2 

29,818.1 

30,650.9 

35,483.3 

41,437.4 

47,729.8 

47,427.5 

48,750.1 

Toyota Motor Corporation Shareholders’ Equity 

(billions of yen)

11,869.5 

10,061.2 

10,359.7 

10,332.3 

10,550.2 

12,148.0 

14,469.1 

16,788.1 

16,746.9 

17,514.8 

Return on Equity

Return on Asset

(%)

(%)

14.5

5.3

(4.0)

(1.4)

2.1

0.7

3.9

1.4

2.7

0.9

8.5

2.9

13.7

4.7

13.9

4.9

13.8

4.9

10.6

3.8

(Note 1) Shows “Net income (loss) attributable to Toyota Motor Corporation”

(Note 2) Value of common shares repurchased (shareholder return on Net Income for the period, excluding shares constituting less than one unit that were purchased upon request and repurchases made to avoid dilution of shares)

(Note 3) Figures for depreciation expenses and capital expenditures do not include vehicles in operating lease

(Note 4) Excludes fi nancial subsidiaries

48
TOYOTA Annual Report 2017

Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Non-Automotive Business 

 Corporate Information and Stock Information

Non-Automotive Businesses 

Financial Services

Housing Services

Toyota Financial Services Corporation provides fi nan-

  One such initiative was investment in a new 

In housing services, Toyota Housing Corporation oper-

from across the Toyota Group. Using this facility, we 

cial services, mainly auto loans and leasing, to more 

telematics car insurance services company in the 

ates a range of housing-related businesses, including 

aim to accelerate joint housing development with 

than 26 million customers across its network, which 

United States. This company is developing insurance 

detached house construction as well as condominium 

companies throughout the Toyota Group, focusing 

spans more than 35 countries and regions. In April 

services in which driver-specifi c data on distance 

development and housing renovations. The mainstay 

on housing ten years down the road and beyond. 

2016, Toyota Motor Corporation created an internal 

driven and other driving patterns is collected and 

detached house construction business has a sales area 

In November 2016, Toyota Housing and Misawa 

Sales Financial Business Group, better enabling its 

analyzed to calculate insurance rates. 

covering 28 of Japan’s prefectures, with three factories 

Homes Co., Ltd. entered a capital and business alli-

fi nancial services and automotive business divisions to 

  Furthermore, Toyota has entered a partnership with 

across the country. In fi scal 2017, the housing services 

ance, under which Misawa became a subsidiary of 

work together to rapidly implement automotive sales 

Uber Technologies Inc., the largest ridesharing com-

business sold 10,321 units on a consolidated basis and 

Toyota Housing. Since 2005, when Toyota Motor 

and value chain initiatives. In fi scal 2017, the fi nancial 

pany in the United States. Through collaboration with 

generated net revenues of ¥300.8 billion.

Corporation and Misawa Homes formed a capital alli-

services business recorded net revenues of ¥1,823.6 

Uber in ridesharing outside Japan, Toyota aims to 

  Under the brand vision “Sincerely for You,” we 

ance, the two companies have engaged in joint 

billion and operating income of ¥222.4 billion.

build safe, convenient and appealing mobility services. 

have been working to strengthen our brand and the 

materials purchasing, joint land purchasing and sub-

  With the automotive industry undergoing major 

  Going forward, we will continue to develop and 

competitiveness of our products. As a result, we 

dividing, joint development of rental housing, and 

changes, Toyota has been implementing numerous 

provide fi nancial services in line with customer needs 

achieved greater growth in orders received than the 

personnel exchange. The new alliance will accelerate 

new initiatives related to the use of information tech-

and local market characteristics to help customers 

average for Japan’s top eight prefabricated home 

both sides’ growth strategies and link their business-

nology in cars, especially in the area of connected 

enjoy the benefi ts of driving.  

companies in fi scal 2017. Furthermore, aiming to cre-

es, particularly their detached house business and 

cars, to cultivate new business areas. 

ate housing that will support working women and 

new businesses, to provide customers with better 

WEB

Toyota Financial Services Corporation

enable seniors to enjoy rich, active lives, we created 

products and services.

the KenBiKenJu Laboratory, a next-generation hous-

ing research facility that brings together technologies 

WEB

Toyota Housing Corporation (Japanese language only)

Network Spanning More Than 35 Countries and Regions 

Sma rter l ivi ng

Time  for women 

to shine

Exploring smart living using cutting-edge 
technology to achieve greater comfort 
than ever before. 

Reducing the burden of housework, 
 childcare, and nursing care to give women 
time to shine, helping them participate fully 
in society.

Hea lth for 

the w ho le  fa mil y 

V it ality for life

Facilitating daily health management, 
offering refreshment for the body and 
mind, and providing quality sleep. 

Extending healthy life expectancy and pro-
viding the safety and security to enjoy life.

KenBiKenJu Laboratory, a next-generation housing research facility

49
TOYOTA Annual Report 2017

 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

 Non-Automotive Business 

 Corporate Information and Stock Information

Corporate Information and Stock Information (As of  March 31 2017)

 Corporate Data
Company Name  
Established  
Common Stock 
Fiscal Year-End 
Public Accounting Firm 
Number of Affi liates 

Number of Employees 
Corporate Website 

 Stock Data
Number of Shares Authorized 
Number of Shares Issued 

Number of Treasury Stock 
Number of Shareholders 
Number of Shares per Trading Unit  
Stock Listings 

Toyota Motor Corporation
August 28, 1937
¥635.4 billion
March 31
PricewaterhouseCoopers Aarata LLC
Consolidated subsidiaries: 597
Affi liates accounted for by the equity method: 54
364,445 (Parent company: 73,875)
Corporate information: http://www.toyota-global.com
IR information: http://www.toyota-global.com/investors

10,000,000,000 shares 
Common shares: 3,262,997,492 shares
First series Model AA class shares: 47,100,000 shares
288,274,636 shares
687,028
100 shares
Japan: Tokyo, Nagoya, Fukuoka, Sapporo
Oversea: New York, London
Japan: 7203

Securities Code 
American Depositary Receipts (ADRs)   Ratio: 1 ADR=2 Common Stock

Transfer Agent in Japan 

Symbol: TM
Mitsubishi UFJ Trust and Banking Corporation
1-1, Nikko-cho, Fuchu City, Tokyo 183-0044, Japan
Japan toll-free: (0120) 232-711 

Depository and Transfer Agent for ADRs The Bank of New York Mellon

101 Barclay Street, New York, NY 10286, U.S.A.
Tel: (201) 680-6825
U.S. toll-free: (888) 269-2377, (888) BNY-ADRS
Depositary Receipt: http://www.adrbnymellon.com
Transfer Agent: https://www-us.computershare.com/investor

 Contact Points for Investors
Japan  Toyota City Head Offi ce: 1, Toyota-cho, Toyota City, Aichi Prefecture 471-8571, Japan

Tel: (0565) 28-2121 Fax: (0565) 23-5721
Tokyo Head Offi ce: 4-18, Koraku 1 chome, Bunkyo-ku, Tokyo 112-8701, Japan
Tel: (03) 3817-7111 Fax: (03) 3817-9092

U.S.A.  Toyota Motor North America, Inc.

U.K. 

1114 Avenue of the Americas, Suite 4115, New York, NY 10036, U.S.A.
Tel: (212) 715-7447  FAX: (212) 759-7670
Toyota Motor Europe
Second Floor, Caroline House, 55-57 High Holborn, London WC1V 6DX, U.K.
Tel: (207) 290-8511

Major Shareholders (Top 10)

Name

Japan Trustee Service Bank, Ltd.

Toyota Industries Corporation

The Master Trust Bank of Japan ,Ltd.

Nippon Life Insurance Company

State Street Bank and Trust Company (Standing Proxy: 
Settlement & Cleaning Services Division, Mizuho Bank, Ltd.)

DENSO Corporation

JP Morgan Chase Bank, N.A.
(Standing Proxy: Settlement & Cleaning Services Division, 
Mizuho Bank, Ltd.)

Mitsui Sumitomo Insurance Company, Limited

Trust & Custody Services Bank, Ltd.

The Bank of New York Mellon as Depositary Bank for 
Depositary Receipt  Holders

Common 
shares
(1,000 shares)

First series 
Model AA class 
shares
(1,000 shares)

Total
(1,000 shares)

364,158

229,274

156,668

120,045

104,004

86,882

72,050

60,811

58,941

56,099

180

—

—

560

—

—

—

—

—

—

364,338

229,274

156,668

120,605

104,004

86,882

72,050

60,811

58,941

56,099

Percentage of
Shareholding 
(%)

12.06

7.59

5.18

3.99

3.44

2.88

2.38

2.01

1.95

1.86

1.  The Bank of New York Mellon as Depositary Bank for Depositary Receipt Holders is the nominee of the Bank of New York Mellon, which is the 

Depositary for holders of TMC’s American Depositary Receipts (ADRs).

2.  The percentage of shareholding is calculated after deducting the number of shares of treasury stock (288,274 thousand shares) from the total 

number of shares issued.

 Ownership Breakdown 

Individuals, etc. 

(including treasury stock): 
728,206 thousand shares
 (22.00%)

Other corporate entities:  
687,807 thousand shares
 (20.78%)

Financial institutions, 

brokerages: 
1,103,278 thousand shares
 (33.33%)

Foreign corporate entities 

and others: 
790,804 thousand shares
 (23.89%)

Note: Ratio indicates the share of ownership to the total number of shares issued.

50
TOYOTA Annual Report 2017

               
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

Message from the President

Long-term Strategy

At a Glance 
History

Initiatives for 
Sustainable Growth

Financial Information

Non-Automotive Business/Corporate 
Information and Stock Information

Cautionary Statement with Respect to Forward-Looking Statements

Toyota has become a Worldwide Olympic/Paralympic Partner in the category of vehicles, 

mobility services and mobility solutions.

This report contains forward-looking statements that refl ect Toyota’s plans and expectations. 
These forward-looking statements are not guarantees of future performance and involve known 

(v) Toyota’s ability to realize production effi ciencies and to implement capital expenditures at the 
levels and times planned by management; (vi) changes in the laws, regulations and government 

fuel shortages or interruptions in electricity, transportation systems, labor strikes, work stoppages 
or other interruptions to, or diffi culties in, the employment of labor in the major markets where 

and unknown risks, uncertainties and other factors that may cause Toyota’s actual results, per-

policies in the markets in which Toyota operates that affect Toyota’s automotive operations, par-

Toyota purchases materials, components and supplies for the production of its products or 

formance, achievements or fi nancial position to be materially different from any future results, per-

ticularly laws, regulations and government policies relating to vehicle safety including remedial 

where its products are produced, distributed or sold; and (xiv) the impact of natural calamities 

formance, achievements or fi nancial position expressed or implied by these forward-looking 

measures such as recalls, trade, environmental protection, vehicle emissions and vehicle fuel 

including the negative effect on Toyota’s vehicle production and sales.

statements. These factors include, but are not limited to: (i) changes in economic conditions, 

economy, as well as changes in laws, regulations and government policies that affect Toyota’s 

market demand, and the competitive environment affecting the automotive markets in Japan, 

other operations, including the outcome of current and future litigation and other legal proceed-

A discussion of these and other factors which may affect Toyota’s actual results, performance, 

North America, Europe, Asia and other markets in which Toyota operates; (ii) fl uctuations in cur-

ings, government proceedings and investigations; (vii) political and economic instability in the 

achievements or fi nancial position is contained in Toyota’s annual report on Form 20-F, which is 

rency exchange rates, particularly with respect to the value of the Japanese yen, the U.S. dollar, 

markets in which Toyota operates; (viii) Toyota’s ability to timely develop and achieve market 

on fi le with the United States Securities and Exchange Commission.

the euro, the Australian dollar, the Russian ruble, the Canadian dollar and the British pound, and 

acceptance of new products that meet customer demand; (ix) any damage to Toyota’s brand 

interest rates fl uctuations; (iii) changes in funding environment in fi nancial markets and increased 

image; (x) Toyota’s reliance on various suppliers for the provision of supplies; (xi) increases in 

competition in the fi nancial services industry; (iv) Toyota’s ability to market and distribute effectively; 

 prices of raw materials; (xii) Toyota’s reliance on various digital and information technologies; (xiii) 

WEB SEC Filling

51
TOYOTA Annual Report 2017