Santa Monica-based TrueCar, Inc. is an internet-based company that primarily offers consumers with market-based pricing data on new and used vehicles in the United States. The company, which operates through its TrueCar website and mobile applications, also provides its users with access to a network of TrueCar certified dealers. Additionally, TrueCar offers a wide range of consulting services for determining the residual value of an automobile over given periods in the future, which serves to underwrite automotive loans and leases. Financial institutions also utilize this tool to measure and manage exposure and risks across loan, fleet, and lease portfolios. Furthermore, TrueCar provides its customer base with valuable information through TrueCar Trade, a platform where users can receive information on their trade-in vehicles and obtain a guaranteed trade-in price prior to setting foot in the dealership. DealerScience, another platform provided by the company, provides dealers with advanced digital software retailing tools. The company was incorporated in 2005 and previously operated as Zag.com Inc.
TrueCar's ticker is TRUE
The company's shares trade on the NASDAQ stock exchange
They are based in Santa Monica, California
There are 501-1000 employees working at TrueCar
It is truecar.com
TrueCar is in the Technology sector
TrueCar is in the Internet Service Providers industry
The following five companies are TrueCar's industry peers: