Quarterlytics / Consumer Defensive / Tobacco / Turning Point Brands, Inc.

Turning Point Brands, Inc.

tpb · NYSE Consumer Defensive
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Ticker tpb
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Industry Tobacco
Employees 310
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FY2017 Annual Report · Turning Point Brands, Inc.
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A N N U A L   R E P O R T   2 0 1 7

Icon ic b rand s  of to day and to mo r row.

2017
by the numbers

NET SALES

GROSS PROFIT 

INCOME BEFORE   
INCOME TAXES

Up 39% to  
$285.8 million

Up 24% to  
$124.9 million

Up 81% to  
$26.9 million

FINANCIAL SUMMARY (a)

($ in millions, except per share amounts)

2017

2016

% change

NET SALES

GROSS PROFIT 

$285.8

$206.2

124.9

100.4

INCOME BEFORE INCOME TAXES 

26.9

14.9

38.6

24.4

80.7

NET INCOME ATTRIBUTABLE TO TPB 

20.2

 (b)

26.9

 (c)

(24.9)

DILUTED EARNINGS PER SHARE

$1.04

$1.49

(30.2)

NET DEBT (d)

199.4

215.4

(7.4)

(a) Refer to 2017 Form 10-K for a discussion of non-GAAP measures and a reconciliation of Adjusted 
EBITDA to net income. (b) Includes after-tax charge of $3.8MM on extinguishment of debt and excludes 
$0.6MM loss on variable interest entity Vapor Shark. (c) Reflects $12.7MM reversal of deferred tax valuation 
allowance and after-tax charge of $2.8MM on extinguishment of debt. (d) Net Debt is defined as total debt 
less cash. (e) Leverage ratio calculated by dividing Net Debt by Adjusted EBITDA.

SEGMENT PERFORMANCE
2017 Net Sales ($ in millions)

$110.0
38.5%

SMOKING

$84.6
29.6%

$91.3
31.9%

SMOKELESS

NEWGEN

ADJUSTED EBITDA (a) ($ in millions)

LEVERAGE RATIO (e)

INTEREST EXPENSE ($ in millions)

$49.6
$48.8
$50.6
$52.4
$60.0

$44.1
$34.3
$34.3
$26.6
$16.9

12.31.17

5.2x
6.1x
5.7x
4.1x
3.3x

MARKET PERFORMANCE  IPO 5.11.16, $10.00 (closing price as of )

$10.27
$12.02
$12.25
$15.60
$15.34
$17.00
$21.13

ABOUT THE COVER – A leading provider of Other Tobacco Products, Turning Point Brands serves adult consumers through a diversity of iconic 
and innovative brands in the Smokeless, Smoking and NewGen product segments. Market-leading focus brands Stoker’s® and Zig-Zag®, along 
with the VaporBeast® distribution engine, help drive acquisition activity, brand support and financial strength. TPB does not sell cigarettes. 

6.30.169.30.1612.31.163.31.176.30.179.30.17 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
1

A N N U A L   R E P O R T  2 0 1 7

Fellow
SHAREHOLDERS

I am pleased to report the progress Turning Point Brands (TPB) has made in our first full year as a publicly 
traded company. Strategies we put in place to grow and prosper within the Other Tobacco Products (“OTP”) 
marketplace are bearing fruit. Powered by iconic brands Stoker’s and Zig-Zag, and a rapidly expanding vapor 
business, our company is well positioned in the growing $11 billion OTP industry.

TPB had its best year ever in 2017. Driven by organic growth  

Acquiring solid, attractively priced OTP companies

and three recent acquisitions, revenues grew 39% to a record 

$286 million. Gross profit and operating income also set 
company records. 

Acquisitions are a key plank of our growth strategy, and we  

are actively exploring additional “plug-and-play” or “bolt-on  

infrastructure” opportunities. Following our two 2016 

Let me share some of the key strategies driving our company 

acquisitions, in mid-2017 we purchased Vapor Shark, a company 

forward and highlight some of the larger achievements 

underpinning 2017’s results. 

Driving organic growth through our high-profile 
focus brands 

First and foremost, TPB is a brand company. We thrive 

through our ability to develop, position, market and nurture 

our brands. Stoker’s moist snuff tobacco (“MST”) once again 

ranked among the fastest-growing MST brands, benefitting 

from the continued expansion of our 1.2-ounce can offering. 

Stoker’s chewing tobacco also grew market share. Our iconic 

with proprietary e-liquids and devices sold through branded 

retail locations. These storefronts provide important market 

insights, and we expect to achieve significant synergies with 

VaporBeast. The robust pipeline of potential OTP acquisitions 

within the tobacco and vapor spaces offers great promise.

Improving our capital structure

The 2016 IPO was a significant step forward, and we continued 

building a stronger and more flexible financial foundation in 

2017. By refinancing our debt early in the year, we began saving 

roughly $5 million annually, representing additional cash 

Zig-Zag brand continued to hold leading share positions in both 

available for productive investments into our brands or toward 

premium cigarette papers and in Make-Your-Own (“MYO”) cigar 

acquisitions.

wraps. We also are excited about new products and expanded  

Zig-Zag efforts in the promising Canadian marketplace. 

VaporBeast, our vapor products distribution engine, was the 

Seizing the opportunity

catalyst for NewGen’s growth through a more effective selling 

Our 2017 accomplishments validate our growth strategies, 

process and heightened branding. Our relentless brand focus 

affirm the value of our quality brands and demonstrate 

drives sales and creates the cash flow used to shape our 

our company’s strength and agility. The board’s 

company’s future.

Building internal capabilities and expanding 
capacity 

confidence in our future led them to initiate the 

company’s first cash dividend. We see continued 

opportunities to grow our core tobacco and vapor 

portfolios and build Turning Point Brands into a 

premier company in the OTP space. 

We continue to prepare the organization for future growth, both 

organically and through acquisitions. Our sales force is very 

In closing, I express my appreciation to our 

productive, and we believe expanding it will yield meaningful 

resourceful and talented leadership team and  

returns. Our investments in social media are generating impact. 

our dedicated employees. To our shareholders,  

Our continuous improvement efforts – particularly within our 

vapor organization – have yielded significant results, boosting 

sales effectiveness and streamlining the supply chain.

I am grateful for your continuing support 

and your confidence. We will stay nimble 

and hungry to convert opportunity into 

reality, and build our company’s value. 

On the FDA compliance front, we have been adding scientific 

and regulatory professionals to prepare for expanded 

Sincerely,

mandates. This capability is a strategic advantage as we pursue 

acquisitions in this fragmented marketplace, because many 

OTP companies are not fully prepared for or are incapable of 

meeting the rigors of greater FDA oversight. 

Larry Wexler 
President and CEO 

March 14, 2018

 
 
2

A N N U A L   R E P O R T  2 0 1 7   

SMOKELESS

Powerhouse Stoker’s products  
and smokeless brand acquisitions 
FUEL GROWTH. 

Stoker’s is our focus brand in the Smokeless segment. 

In chewing tobacco, Stoker’s product quality and 

It’s a powerhouse trademark supported by a growing 

its value proposition have propelled the brand from 

base of loyal consumers. And in 2017, Stoker’s grew 

a regional player to the #2 brand today. Stoker’s 

share in both chewing tobacco and MST.  

share growth in 2017 was driven by expanded retail 

distribution. 

Smokeless products’ net sales 
increased 8.5% to a record  
$84.6 million, with gross profit  
up 10.3% to a record $42.6 million.

Stoker’s MST has been and remains among the 

fastest-growing brands in the industry, due in large 

measure to its highly differentiated characteristics 

and proprietary manufacturing process. Stoker’s MST 

climbed to a 2.9% share at year’s end and has a 6.7% 

share in stores with distribution. Case shipments rose 

by greater than 10%, benefitting from the continued 

expansion of our 1.2-ounce can offering. Stoker’s 

moist snuff tubs led the industry in the large-format 

segment.

In outpacing the industry, Stoker’s MST growth was  

driven by increased store penetration, trial and 

awareness-generating promotions, social media 

engagement and the brand’s unique “A Great Dip  

at a Fair Price” consumer positioning.

®MARKET SHARE FOR STOKER’S CHEWING TOBACCO

 #2 industry brand

18%

17%

16%

15%

3

A N N U A L   R E P O R T  2 0 1 7

17.8%

Acquired Stoker, Inc.

Expanded Stoker’s moist snuff tubs

DEC 26
2015

MAR 26
2016

JUN 25
2016

SEP 24
2016

DEC 31
2016

MAR 25
2017

JUN 24
2017

SEP 30
2017

DEC 23
2017

U.S. rollout of Stoker’s moist snuff 1.2-oz. cans

13 Weeks Ending / Source: MSAi

Acquired five regional smokeless tobacco brands

Integrating smokeless brand acquisitions  

Turning Point Brands acquired several regional 

smokeless brands in 2016, including Big Mountain, 

Appalachia, Springfield Standard and Black Mountain. 

These brands immediately added 2.2% to the 

company’s chewing tobacco market share and 

provided excellent potential for growth, as evidenced 

by the 8% share in stores where they are presently 

distributed. During the year, the acquired brands 

were integrated into the company’s asset-light 

manufacturing platform, and in late fourth quarter, 

we began expanding the retail footprint to targeted 

opportunity outlets. 

Stoker’s MST has been and remains among  

the fastest-growing brands in the industry.  

In outpacing the industry, Stoker’s MST growth 

was driven by increased store penetration,  

trial and awareness-generating promotions,  

social media engagement and the brand’s 

unique “A Great Dip at a Fair Price”  

consumer positioning.

INCREASED CASE SHIPMENTS
STOKER’S MST FOR 2017 

Stoker’s MST has a 6.7% share in stores with 

distribution and is poised for additional growth.

CHEWING TOBACCO20032009201520164

A N N U A L   R E P O R T  2 0 1 7   

SMOKING

Iconic Zig-Zag brand holds 
LEADING MARKET SHARES 
in cigarette papers and MYO cigar wraps.

With a heritage spanning over 130 years and 

In the U.S., Zig-Zag is the market leader in premium 

unrivaled craftsmanship, the world-famous Zig-Zag 

cigarette papers, driven by the strength of the iconic 

brand continues to provide a range of premium- 

Zig-Zag Orange 1 ¼-size booklet and the significant 

quality products that deliver consistent and superior 

growth from expanded distribution of other Zig-Zag 

smoking experiences.

With a choice of cigarette papers and MYO cigar 

wraps, adult consumers today can select a Zig-Zag 

product to match their preferences 

products. In late 2017, we introduced select new 

Zig-Zag products into the dynamic and promising 

Canadian market, where the brand already holds  

a strong leadership position.

to craft and personalize their 

In early 2018, we launched Zig-Zag Organic Hemp 

individual smoking experience.

papers in the United States. This premium product, 

available in king slim and 1 ¼ sizes, is an ultra-thin 

paper made from renewable, pure hemp fibers 

sourced from organic farms. Its eco-friendly package 

uses recycled board and is printed with vegetable ink.

With net sales of $110 million, 
smoking products were 
Turning Point Brands’ largest 
segment in 2017.

    
5

A N N U A L   R E P O R T  2 0 1 7

LEADING MARKET SHARES IN PREMIUM PAPERS
Zig-Zag Cigarette Paper Share

LEADING MARKET SHARES IN CIGAR WRAPS
Cigar Wraps Category Share

35%

30%

25%

20%

15%

10%

5%

0%

MAR 26
2016

JUN 25
2016

SEP 24
2016

DEC 31
2016

MAR 25
2017

JUN 24
2017

SEP 30
2017

DEC 23
2017

26 Weeks Ending / Source: MSAi

76%

24%

13 Weeks Ending 12.23.17 / Source: MSAi

MYO cigar wraps  

Zig-Zag also leads the MYO cigar wraps segment  

with a 76% market share. Zig-Zag MYO cigar  

wraps’ performance has been robust since 

entering the market in 2009, fueled by strong 

retail distribution, innovative new products and 

enthusiastic consumer demand. 

In the U.S., Zig-Zag is the market leader  

in premium cigarette papers, driven by  

the strength of the iconic Zig-Zag Orange  

1 ¼-size booklet. We introduced select  

new Zig-Zag products for the dynamic and 

promising Canadian market, where the  

brand already holds a strong leadership 

position. The performance of Zig-Zag  

MYO cigar wraps remains robust. 

The selection of Zig-Zag brands allows consumers 

to craft a personalized smoking experience.

ZIG-ZAG  WRAPSALL  OTHER6

A N N U A L   R E P O R T  2 0 1 7   

NEWGEN

VaporBeast’s  
distribution engine leads dynamic 
NEWGEN GROWTH.

Given the growing number of consumers seeking 

During 2017, we improved VaporBeast’s sales 

vapor and other alternatives to combustible 

processes and helped retailer partners benefit from 

cigarettes, Turning Point Brands began exploring 

the latest consumer trends. Focusing on retailer 

approaches to serve this expanding marketplace. 

store requirements generated more frequent orders 

TPB’s first foray into the NewGen space resulted 

and higher total sales volumes. 

in strong achievements with the V2 brand of 

e-cigarettes – now the fifth largest brand in 

traditional retail channels – with an 18% market  

share in stores where the brand is sold. 

Acquiring Vapor Shark in mid-2017 was the next 

step in building our NewGen infrastructure. Vapor 

Shark manufactures and markets proprietary vapor 

products and has 35 Vapor Shark-branded retail 

Our first vapor acquisition in late 2016, VaporBeast, 

locations. Not only does this relationship allow 

provided the infrastructure to energize NewGen 

us to supply 100% of the Vapor Shark product 

growth. As a highly effective sales and distribution 

requirements, it also provides deep insights into 

engine, VaporBeast serves consumers through 

consumer preferences and the motivations of their 

thousands of non-traditional retailers and vape 

loyal shopper base. We expect to generate further 

shops, with a variety of proprietary and third-party 

synergies as we integrate the VaporBeast and Vapor 

e-liquids and devices. 

Shark operations.

7

A N N U A L   R E P O R T  2 0 1 7

NEWGEN NET SALES

NEWGEN GROSS PROFIT

$100 MM

$ 30 MM

$ 0

$ 0

2016
$17.3 million

2017
$91.3 million

2016
$4.1 million

2017
$25.1 million

These strategic investments in the vapor space and  

focused process improvements powered NewGen 

results in 2017, with net sales advancing $74.0 million 

to a record $91.3 million. As a result, NewGen is now 

TPB’s fastest-growing segment.

Given our ability to apply our corporate strengths 

in brands, data analytics, distribution and sales, 

regulatory compliance and OTP acquisition 

experience, we continue to have high expectations  

for our NewGen segment. 

We improved sales processes and supply 

chain management, generating more 

frequent orders and higher sales totals. 

Acquiring Vapor Shark and its storefronts  

broadens our insights of consumer behavior 

and positions us for further NewGen growth.

Vapor Shark, acquired in mid-2017, brings an array of proprietary e-liquids 

and vapor devices sold through 35 Vapor Shark-branded stores.

8

A N N U A L   R E P O R T  2 0 1 7   

CORPORATE INFORMATION

Exchange Listing

Turning Point Brands common stock is listed on the New York Stock Exchange under the symbol TPB.

Transfer Agent and Registrar

Equiniti Trust Company acts as transfer agent and registrar for Turning Point Brands, Inc. For questions about TPB stock, call 

800-401-1957, or 651-450-4064 outside the United States. An automated voice response system is available 24 hours a day,  

7 days a week. Representatives are available weekdays from 7 a.m. to 7 p.m., Central Time.   

Website: www.shareowneronline.com 

By Mail: 

EQ Shareowner Services 

P.O. Box 64874 

St. Paul, MN 55164-0874 

Annual Meeting

For Certified/Overnight Mail:

EQ Shareowner Services

1110 Centre Pointe Curve, Ste. 101

Mendota Heights, MN 55120-4100

The annual meeting of stockholders is scheduled for 9:30 a.m. EST, Tuesday, May 8, 2018, in Louisville, Kentucky. 

Financial and Corporate Information

Visit the Investor Relations section of www.turningpointbrands.com for access to news releases, SEC filings and other corporate 

information. Securities analysts, portfolio managers, representatives of financial institutions and other individuals with questions 

are invited to contact:

Robert M. Lavan, Chief Financial Officer 

Turning Point Brands, Inc. 

5201 Interchange Way

Louisville, KY 40229

Phone: 502-774-9238

Email: ir@tpbi.com

Independent Auditors 

RSM US LLP 

230 N. Elm Street, Suite 1100 

Greensboro, NC 27401 

Corporate Offices

5201 Interchange Way

Louisville, KY 40229

Phone: 502-778-4421

The TPB Annual Report contains trademarks owned and/or authorized for usage by Turning Point Brands, Inc. or its affiliates.

CORPORATE INFORMATION

LEADERSHIP

Board of Directors

Thomas F. Helms, Jr.

Chairman 

Turning Point Brands, Inc. 

Lawrence S. Wexler

President and CEO

Turning Point Brands, Inc.

Gregory H. A. Baxter

Director since 2006

Chairman, Standard Diversified Opportunities, Inc. 

H. C. Charles Diao

Director since 2012

Chairman, Audit Committee; Member,  
Nominating and Governance Committee

Vice President of Finance and Corporate  
Treasurer, DXC.technology 

David E. Glazek

Lead Independent Director, Director since 2012

Chairman, Compensation Committee;  
Member, Nominating and Governance  
Committee

Partner, Standard General L.P.

George W. Hebard III

Director since 2015

Chairman, Nominating and Governance Committee;  
Member, Audit and Compensation Committees

Managing Director, Barington Capital Group 

Arnold Zimmerman 

Director since 2013

Member, Audit and Compensation Committees

President, Catchers Mitt LLC

Executive Team

Lawrence S. Wexler

President and CEO

Robert M. Lavan

Senior Vice President,  

Chief Financial Officer 

James W. Dobbins

Senior Vice President,  

General Counsel and Secretary

Brittani N. Cushman

Vice President,  

External Affairs

Charles H. Melander

Senior Vice President,  

Operations & Quality Assurance

James M. Murray

Senior Vice President,  

Business Planning

Graham A. Purdy

President,  

New Ventures

Clark C. Sturdivant

Vice President,  

Sales

Michael G. Terry

Senior Vice President,  

Marketing

A N N U A L   R E P O R T  2 0 1 7

(As of 3.14.18)

 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-K

(Mark One)

☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2017
OR

□ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from

to

Commission file number: 001-37763
TURNING POINT BRANDS, INC.
(Exact name of registrant as specified in its charter)

Delaware
(State or other jurisdiction of
incorporation or organization)

5201 Interchange Way, Louisville, KY
(Address of principal executive offices)

20-0709285
(I.R.S. Employer
Identification No.)

40229
(Zip Code)

(502) 778-4421
(Registrant’s telephone number, including area code)
Securities registered pursuant to Section 12(b) or the Act:

Title of each class

Common Stock, $0.01 par value

Name of each exchange on which registered

New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act: None

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. □ Yes ☑ No
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. □ Yes ☑ No

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act
of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days. ☑ Yes □ No

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data
File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for
such shorter period that the registrant was required to submit and post such files). ☑ Yes □ No

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§229.405 of this chapter) is not contained
herein, and will not be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part
III of this Form 10-K or any amendment to this Form 10-K. □

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company,
or an emerging growth company. See the definitions of ‘‘large accelerated filer,’’ ‘‘accelerated filer,’’ ‘‘smaller reporting company,’’ and ‘‘emerging
growth company’’ in Rule 12b-2 of the Exchange Act.

Large accelerated filer
Non-accelerated filer
Emerging growth company

□
□
☑

(Do not check if a smaller reporting company)

Accelerated filer
Smaller reporting company

☑
□

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with

any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act ☑
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). ☐ Yes ☑ No

As of June 30, 2017, the aggregate market value of the registrant’s common stock held by non-affiliates of the registrant was approximately

$119 million based on the closing sale price of the common stock as reported on the New York Stock Exchange.

At March 1, 2018, there were 19,222,804 shares outstanding of the registrant’s voting common stock, par value $0.01 per share.

Portions of the registrant’s definitive proxy statement for use in connection with its annual meeting of stockholders to be held on May 8, 2018,
expected to be filed with the Securities and Exchange Commission on or about March 29, 2018, are incorporated by reference into Part III hereof.

DOCUMENTS INCORPORATED BY REFERENCE

TURNING POINT BRANDS, INC.
TABLE OF CONTENTS

Page No.

PART I

ITEM 1.
ITEM 1A.
ITEM 1B.
ITEM 2.
ITEM 3.
ITEM 4.

PART II

ITEM 5.

ITEM 6.
ITEM 7.

ITEM 7A.
ITEM 8.
ITEM 9.

ITEM 9A.
ITEM 9B.

PART III

ITEM 10.
ITEM 11.
ITEM 12.

ITEM 13.
ITEM 14.

PART IV

Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Risk Factors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer
Purchases of Equity Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Management’s Discussion and Analysis of Financial Condition and Results of
Operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Quantitative and Qualitative Disclosures About Market Risk . . . . . . . . . . . . . . . . .
Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Changes in and Disagreements with Accountants on Accounting and Financial
Disclosure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Directors, Executive Officers and Corporate Governance . . . . . . . . . . . . . . . . . . . .
Executive Compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Security Ownership of Certain Beneficial Owners and Management and Related
Stockholder Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Certain Relationships and Related Transactions, and Director Independence . . .
Principal Accountant Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Exhibits and Financial Statement Schedules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
ITEM 15.
ITEM 16.
Form 10-K Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Signatures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

5
15
32
32
33
33

35
37

39
53
54

89
89
90

91
91

91
91
91

92
98
99

Cautionary Note Regarding Forward-Looking Statements

This annual report on Form 10-K contains forward-looking statements within the meaning of the federal
securities laws. Forward-looking statements may generally be identified by the use of words such as ‘‘anticipate,’’
‘‘believe,’’ ‘‘expect,’’ ‘‘intend,’’ ‘‘plan’’ and ‘‘will’’ or, in each case, their negative, or other variations or comparable
terminology. These forward-looking statements include all matters that are not historical facts. By their nature,
forward-looking statements involve risks and uncertainties because they relate to events and depend on circumstances
that may or may not occur in the future. As a result, actual events may differ materially from those expressed in or
suggested by the forward-looking statements. Any forward-looking statement made by TPB in this annual report on
Form 10-K speaks only as of the date hereof. New risks and uncertainties come up from time to time, and it is
impossible for TPB to predict these events or how they may affect it. TPB has no obligation, and does not intend,
to update any forward-looking statements after the date hereof, except as required by federal securities laws. Factors
that could cause these differences include, but are not limited to:

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declining sales of tobacco products, and expected continuing decline of sales, in the tobacco industry
overall;

our dependence on a small number of third-party suppliers and producers;

the possibility that we will be unable to identify or contract with new suppliers or producers in the event
of a supply or product disruption;

the possibility that our licenses to use certain brands or trademarks will be terminated, challenged or
restricted;

failure to maintain consumer brand recognition and loyalty of our customers;

substantial and increasing U.S. regulation;

regulation of our products by the FDA, which has broad regulatory powers;

uncertainty related to the regulation and taxation of our NewGen products;

possible significant increases in federal, state and local municipal tobacco-related taxes;

possible increasing international control and regulation;

our reliance on relationships with several large retailers and national chains for distribution of our products;

our amount of indebtedness;

the terms of our credit facilities, which may restrict our current and future operations;

intense competition and our ability to compete effectively;

uncertainty and continued evolution of markets containing our NewGen products;

significant product liability litigation;

the scientific community’s lack of information regarding the long-term health effects of electronic
cigarettes, vaporizer and e-liquid use;

requirement to maintain compliance with master settlement agreement escrow account;

competition from illicit sources;

our reliance on information technology;

security and privacy breaches;

contamination of our tobacco supply or products;

infringement on our intellectual property;

third-party claims that we infringe on their intellectual property;

failure to manage our growth;

3

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failure to successfully integrate our acquisitions or otherwise be unable to benefit from pursuing
acquisitions;

fluctuations in our results;

exchange rate fluctuations;

adverse U.S. and global economic conditions;

sensitivity of end-customers to increased sales taxes and economic conditions;

failure to comply with certain regulations;

departure of key management personnel or our inability to attract and retain talent;

imposition of significant tariffs on imports into the U.S.;

reduced disclosure requirements applicable to emerging growth companies may make our common stock
less attractive to investors, potentially decreasing our stock price;

failure to maintain our status as an emerging growth company before the five-year maximum time period
a company may retain such status;

our principal stockholders will be able to exert significant influence over matters submitted to our
stockholders and may take certain actions to prevent takeovers;

our certificate of incorporation and bylaws, as well as Delaware law and certain regulations, could
discourage or prohibit acquisition bids or merger proposals, which may adversely affect the market price
of our common stock;

our certificate of incorporation limits the ownership of our common stock by individuals and entities that
are Restricted Investors. These restrictions may affect the liquidity of our common stock and may result in
Restricted Investors being required to sell or redeem their shares at a loss or relinquish their voting,
dividend and distribution rights;

future sales of our common stock in the public market could reduce our stock price, and any additional
capital raised by us through the sale of equity or convertible securities may dilute your ownership in us;

we may issue preferred stock whose terms could adversely affect the voting power or value of our common
stock; and

our status as a ‘‘controlled company’’ could make our common stock less attractive to some investors or
otherwise harm our stock price.

4

PART I

Item 1.

Business

Turning Point Brands, Inc., Overview

Turning Point Brands, Inc. (the ‘‘Company,’’ ‘‘we,’’ ‘‘our,’’ or ‘‘us’’) is a leading, independent provider of Other
Tobacco Products (‘‘OTP’’) in the U.S. We estimate the OTP industry generated approximately $11 billion of
manufacturer revenue in 2017. In contrast to manufactured cigarettes, which have been experiencing declining
volumes for decades based on data published by the Alcohol and Tobacco Tax and Trade Bureau (‘‘TTB’’), the OTP
industry is demonstrating increased consumer appeal with low to mid-single digit consumer unit growth as reported
by Management Science Associates, Inc. (‘‘MSAi’’), a third-party analytics and information company. We were the
6th largest competitor in terms of total OTP consumer units sold during 2017. We sell a wide range of products across
the OTP spectrum; however, we do not sell cigarettes. Our portfolio of brands includes some of the most widely
recognized names in the OTP industry, such as Zig-Zag®, Beech-Nut®, Stoker’s®, Trophy®, VaporBeast®, and Vapor
Shark®. We currently ship to approximately 800 distributors with an additional 100 secondary, indirect wholesalers
in the U.S. that carry and sell our products. We operate in three segments: (i) Smokeless products, (ii) Smoking
products, and (iii) NewGen products. Information regarding net sales, operating income, and assets attributable to
each of our segments is included within Note 20 of our Notes to Consolidated Financial Statements, which are
incorporated herein by reference.

We have a portfolio of widely recognized brands with significant customer loyalty. We have an experienced
management team that possesses long-standing industry relationships and a deep understanding of the OTP industry.
We have identified additional opportunities to grow sales, including the launch of new products and expanding our
distribution and salesforce. We also believe there are meaningful opportunities to grow through acquisitions and joint
ventures across all product categories. As of December 31, 2017, our products are available in approximately
170,000 U.S. retail locations which, with the addition of retail stores in Canada, brings our total North American retail
presence to an estimated 200,000 points of distribution. Our sales team targets widespread distribution to all
traditional retail channels, including convenience stores, where over 60% of all OTP volume is currently sold,
according to MSAi.

Smokeless Segment

Our Smokeless segment includes both loose leaf chewing tobacco and moist snuff tobacco (‘‘MST’’). Our
Smokeless focus brand is Stoker’s in both chewing tobacco and MST. Stoker’s® chewing tobacco has grown
considerably over the last several years and is presently the #1 discount brand and the second largest brand in the
industry, with approximately 18% market share. Our status in the chew market is further strengthened by Beech-Nut®,
the #3 premium brand and #6 overall, as well as Trophy®, Durango®, and the five Wind River Brands we acquired
in November 2016. Refer to Note 4 of Notes to Consolidated Financial Statements for further details regarding this
acquisition. Collectively, the company is the #2 marketer of chewing tobacco with approximately 28% market share.
Our chewing tobacco operations are facilitated through our long-standing relationship with Swedish Match, the
manufacturer of our loose leaf chewing tobaccos.1

In MST, Stoker’s remains among the fastest growing brands and holds a 6.7% share in the stores with
distribution and a 2.9% share of the total U.S. MST market. Stoker’s pioneered the large 12 oz. tub packaging format
and is manufactured using a proprietary process that we think results in a superior product. In late 2015, we extended
the Stoker’s® MST franchise to include traditional 1.2 oz. cans to broaden retail availability. Our proprietary
manufacturing process is conducted at our Dresden, Tennessee, plant and packaged in both our Dresden, Tennessee,
and Louisville, Kentucky facilities.1

Smoking Segment

Our Smoking segment principally includes cigarette papers and Make-Your-Own (‘‘MYO’’) cigar wraps. The
iconic strength of the Zig-Zag® brand drives our leadership position in both the cigarette papers and MYO cigar wrap
markets. In cigarette papers, Zig-Zag® is the #1 premium cigarette paper in the U.S. with approximately 30% market
share. Management estimates also indicate that Zig-Zag® is the #1 brand in the promising Canadian market. Cigarette
paper operations are aided by our sourcing relationships with Bolloré.1

1 Brand rankings and market share percentages obtained from MSAi as of December 31, 2017.

5

In MYO cigar wraps, the Zig-Zag® brand commands about three-quarters of the market and continues to
innovate in novel ways, including our recent introduction of Zig-Zag® ‘Rillo sized wraps which are similar in size
to cigarillos, the most popular and fastest growing type of machine-made cigars. MYO cigar wraps operations are
facilitated by our long-standing commercial relationship with the patent holder, Durfort.1

NewGen Segment

Our NewGen segment

includes our recent acquisitions of Smoke Free Technologies, d/b/a VaporBeast
(‘‘VaporBeast’’), and The Hand Media and its subsidiaries, d/b/a Vapor Shark (collectively, ‘‘Vapor Shark’’), which
have solidified our status as a major player within the segment, in addition to V2 branded products. Refer to Note 4
of our Notes to Consolidated Financial Statements for further details regarding these acquisitions. VaporBeast is a
leading distributor of liquid vapor products servicing the non-traditional retail channel. Vapor Shark is a leading
distributor and manufacturer of premium vaping e-liquids with nationwide distribution through non-traditional retail
as well as Vapor Shark branded retail locations. Our acquisition of VaporBeast, and subsequent acquisition of Vapor
Shark, accelerated our entry into the non-traditional retail outlets for vaporizers, e-liquids, and accessories, which we
estimate sell greater than 50% of all liquid vapor volume. We believe our NewGen business will expand further as
consumers continue to move from combustible cigarettes to vaping. We believe we are well-positioned to act as a
consolidator in the NewGen space in anticipation of increased regulation and will continue to explore potential
acquisitions.

IPO

In our May 2016 initial public offering (the ‘‘IPO’’), we sold 6,210,000 shares of our voting common stock at
a public offering price per share of $10.00. We raised a total of approximately $62.1 million in gross proceeds from
the IPO which amounted to $58.2 million in net proceeds after deducting underwriting commissions and other
associated costs. We used the proceeds from the IPO, together with cash on hand, to pay fees and expenses related
to the IPO; repurchase outstanding warrants and options issued by our subsidiary Intrepid Brands, LLC (‘‘Intrepid’’);
repay approximately $34 million of our floating rate PIK Toggle Notes due 2021; and repay approximately
$20 million in borrowings outstanding under our second lien credit facility.

Competitive Strengths

We believe our competitive strengths include the following:

Large, Leading Brands with Significant Scale

We have built a portfolio of leading brands with significant scale that are well recognized by consumers,
retailers, and wholesalers. Our Stoker’s® and Zig-Zag® brands are each well established and date back 78 and
118 years, respectively. Though the NewGen segment is relatively new within the OTP industry, our 2016 acquisition
of VaporBeast added a leading seller of e-liquids, devices, and accessories. In 2017, Stoker’s®, Zig-Zag®, and
VaporBeast® together generated approximately $261 million of gross sales, or 84% of our consolidated gross sales.
Specifically:

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•

Stoker’s® is the #2 loose leaf chewing tobacco brand and among the fastest growing MST brands in the
industry. We manufacture Stoker’s® MST using only 100% American Leaf, utilizing a proprietary process
to produce what we believe is a superior product.

Zig-Zag® is the #1 cigarette paper brand in terms of retail dollar sales in the U.S., as measured by Nielsen
Convenience, with significant distribution in Canada. Zig-Zag® is also the #1 MYO cigar wrap brand in the
U.S.

VaporBeast is a leading distributor of liquid vapor products to the non-traditional retail channel. Revenue
growth at VaporBeast has been delivered through a more effective selling process, which generated
increased order sizes and the frequency of customer orders.

We believe the Stoker’s® brand is seen as an innovator in both the loose leaf chewing tobacco and moist snuff
markets. Zig-Zag® is an iconic brand and has strong, enduring brand recognition among a wide audience of
consumers. VaporBeast is a powerful distribution engine that allows us to further penetrate the vaporizer and e-liquids
markets via non-traditional retail outlets.

6

Successful Track Record of New Product Launches and Category Expansions

We have successfully launched new products and entered new product categories by leveraging the strength of
our brands. We methodically target markets which we believe have significant growth potential. We have been
successful in entering new product categories by extending existing products and brands in addition to introducing
new products:

• We leveraged the proud legacy and value of the Stoker’s® brand to introduce a 12 oz. MST tub, a product
whose size was not offered by any other market participant at the time of introduction. Stoker’s® MST has
been among the fastest growing moist snuff brands in the industry in terms of pounds sold. While
competitors have introduced larger format tub packaging, the early entry and differentiation of the
Stoker’s® product have firmly established us as the market leader with over 50% of the Tub market. In
third quarter 2015, we introduced Stoker’s® MST in 1.2 oz. cans to further expand retail penetration,
particularly in convenience stores.

•

•

In 2009, we extended the Zig-Zag® tobacco brand into the MYO cigar wraps market and captured a
50% market share within the first two years. We are now the market share leader for MYO cigar wraps with
a 76% share. We believe our success was driven by the Zig-Zag® tobacco branding, which we feel is widely
understood by consumers to represent a favorable, customizable experience ideally suited to MYO
products.

VaporBeast quickly established itself as a leading marketer and distributor of liquid vapor products to the
non-traditional retail universe. With its national footprint, VaporBeast is leveraging its regional consumer
preference insights to further accelerate sales advances.

We strategically target product categories that we believe demonstrate significant growth potential and for which
the value of our brands is likely to have a meaningful impact. We believe that our track record and existing portfolio
of brands provide growth advantages as we continue to evaluate opportunities to extend our product lines and expand
into new categories.

Extensive Distribution Network and Data Driven Sales Organization

We have taken important steps to enhance our selling and distribution network and consumer marketing
capabilities while keeping our capital expense requirements relatively low. We service our customer base with an
experienced sales and marketing organization of approximately 145 professionals who possess in-depth knowledge
of the tobacco industry. We extensively use data supported by leading technology to enable our salesforce to analyze
changing trends and effectively identify evolving consumer preferences at the store level. We subscribe to a sales
tracking system provided by MSAi that measures all OTP product shipments by all market participants, on a weekly
basis, from approximately 900 wholesalers to over 250,000 retail stores in the U.S. This system enables us to
understand share and volume trends across multiple categories at the individual store level, allowing us to allocate
field salesforce coverage to the highest opportunity stores, thereby enhancing the value of new store placements and
sales activity. Within our Stoker’s product categories, we have seen a positive correlation between the frequency of
store calls by our salesforce and our retail market share. As the initial sales effort is critical to the success of a product
launch, we believe our experienced salesforce, expansive distribution network, and leading market analytics put us
in a strong position to swiftly execute new product launches in response to evolving consumer and market
preferences.

Long-standing, Strong Relationships with an Established Set of Producers

As part of our asset-light operating model we built long-standing and extensive relationships with leading,

high-quality producers. In 2017, our four most important producers were:

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Swedish Match, which manufactures our loose leaf chewing tobacco;

Bolloré, which provides us with exclusive access to the Zig-Zag® cigarette paper and accessories brand for
the U.S. and Canada;

Durfort, from which we source our MYO cigar wraps; and

JJA Distributors (‘‘JJA’’), from which we source our Zig-Zag branded cigars.

7

By outsourcing the production of products that represent approximately 87% of our gross sales to a select group
of producers with whom we have strong relationships, we are able to maintain low overhead costs and minimal
capital expenditures, which together drive our margins.

Experienced Management Team

With an average of 25 years of consumer products experience, including an average of 22 years in the tobacco
industry, our senior management team has enabled us to grow and diversify our business while improving operational
efficiency. Members of management have previous experience at other leading tobacco companies, including Altria
Group, Inc. (formerly Philip Morris); Liggett & Myers Tobacco Company (now Liggett Group, a subsidiary of Vector
Group ltd); Swedish Match; American Brands, Inc.; and U.S. Smokeless Tobacco Company (a subsidiary of Altria).
Notably, Lawrence Wexler, our President and CEO, brings over 20 years of experience from Altria Group, Inc., where
he held various leadership positions within the finance, marketing, planning, manufacturing, and sales departments.
Given the professional experience of the senior management team we are able to analyze risks and opportunities from
a variety of perspectives. Our senior leadership has embraced a collaborative culture in which the combined
experience, analytical rigor, and creativity are leveraged to assess opportunities and deliver products that satisfy
consumers’ demands.

Growth Strategies

We are focused on building sustainable margin streams, expanding the availability of our products, developing
new products through innovation, and enhancing overall operating efficiencies with the goal of improving margins
and cash flow. We adopted the following strategies to drive growth in our business and build stockholder value:

Grow Share of Existing Product Lines, Domestically and Internationally

We intend to remain a consumer centric organization with an innovative view and understanding of the OTP
market. We believe there are meaningful opportunities for growth within the OTP market. We expect to continue to
identify unmet consumer needs and provide quality products that we believe will result in genuine consumer
satisfaction and foster the growth of revenue. We maintain a robust product pipeline and plan to strategically
introduce new products in attractive, growing OTP segments, both domestically and internationally. For example, in
addition to our successful launch of Stoker’s® smaller 1.2 oz. MST cans, we believe there are opportunities for new
products in the MST pouch, cigar, and MYO cigar wrap markets. Products currently in our pipeline include Zig-Zag®
Natural Leaf Wraps and Zig-Zag® Unbleached/Hemp Paper in the Smoking products segment and Primal® Hemp
Wraps/Cones, Premium e-liquids, and Vape-not-Burn (‘‘VnB’’) devices in the NewGen products segment. We believe
we have successfully built strong, powerful brands possessing significant potential.

In 2017, less than 5% of our revenues were generated outside of the U.S. Having established a strong
infrastructure and negotiated relationships across multiple segments and products, we are pursuing an international
growth strategy to broaden sales and strengthen margins. We believe international sales represent a meaningful
growth opportunity. Our goals include expanding our presence in the worldwide OTP industry on a targeted basis.
For example, we are selling our Stoker’s® MST products in South America, Zig-Zag® cigars in Canada, and Primal®
herbal wraps and cones internationally. We intend to pursue a dual path of introducing our own products and brands
as well as partnering with other industry leaders to improve market access and profitability in efforts to support our
international expansion.

Expand into Adjacent Categories through Innovation and New Partnerships

We continually evaluate opportunities to expand into adjacent product categories by leveraging our current
portfolio or through new partnerships. In 2009, we leveraged the Zig-Zag® tobacco brand and introduced Zig-Zag®
MYO cigar wraps with favorable results. We now command the #1 market share position for that segment. We are
currently expanding our Zig-Zag® MYO cigar wraps through the expansion of the Zig-Zag® ‘Rillo™ size cigar wraps
which are similar in size to machine-made cigarillos, the most popular and rapidly growing cigar type. Additionally,
in 2015, we negotiated the worldwide, exclusive distribution rights to an herbal sheet material that does not contain
tobacco or nicotine, affording us the opportunity to sell, on a global basis, an assortment of products that meet new
and emerging consumer preferences. These products are sold under our Primal® brand name and are a component
of our NewGen product segment. We intend to continue to identify new adjacent categories for which we are able
to leverage our existing brands and partnerships.

8

Continue to Grow a Strong NewGen Platform

The OTP category is continually evolving as consumers actively seek out new products and product forms.
Given this market demand, we have developed a NewGen product platform which we believe will serve new and
evolving consumer demands across multiple product categories. Core products within our existing NewGen segment
include:

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Electronic cigarette (‘‘e-cigarette’’) and vapor products, including e-liquids,

Tobacco vaporizers, which heat rather than combust the smoking material (VnB), and

Herbal smoking products, which contain no tobacco or nicotine.

Among these categories, we believe the emerging liquid vapor segment may present the greatest growth
opportunity as it allows each consumer to customize his or her experience by being able to choose both flavor and
nicotine level. Although the liquid vapor segment is in its infancy, we believe that, when properly commercialized,
it may be highly disruptive to the combustible cigarette industry and emerge as a more significant segment of the OTP
market. We believe a majority of current liquid vapor revenues are earned outside of the traditional retail environment
through online sales or in non-traditional retail outlets. Our recent acquisitions of VaporBeast and Vapor Shark
accelerate our expansion into the non-traditional retail outlets for liquid vapor products.

Outside of the tobacco space, we believe there are meaningful opportunities for herbal smoking products like
wraps and cones. To capitalize on these opportunities, we have obtained the exclusive rights to a proprietary and
patented herbal sheet process that enables us to meet consumer interest and achieve strong margins. These products
are marketed and sold on a worldwide basis under our Primal™ brand as discussed above.

We believe the categories within our NewGen segment are poised to be the key industry growth drivers in the
future, and we are well-positioned to capitalize on this growth. We intend to continue to pursue growth of our
NewGen product platform by offering unique and innovative products to address evolving consumer demands.

Strategically Pursue Acquisitions

We believe there are meaningful acquisition opportunities in the fragmented OTP space. We regularly evaluate
acquisition opportunities across the OTP landscape. In evaluating acquisition opportunities, our focus is on
identifying acquisitions that strengthen our current distribution platform and product offerings or enable category
expansion in areas with high potential growth.

Substantially all of our 2017 U.S. gross margin was derived from sales of products currently regulated by the
U.S. Food and Drug Administration (‘‘FDA’’) Center for Tobacco Products. We have significant experience in
complying with the FDA regulatory regime with a compliance infrastructure composed of legal and scientific
professionals. We believe many smaller OTP manufacturers currently lack this infrastructure, which we believe is
necessary to comply with the broad scope of FDA regulations. We believe our regulatory compliance infrastructure,
combined with our skilled management and strong distribution platform, position us to act as a consolidator within
the OTP industry.

We have a strong track record of enhancing our OTP business with strategic and accretive acquisitions. For
example, our acquisition of the North American Zig-Zag® cigarette papers distribution rights in 1997 has made us
the #1 premium cigarette paper brand in the U.S. in terms of retail dollar sales, as measured by Nielsen. Perhaps more
importantly, we own the Zig-Zag® tobacco trademark in the U.S. and have leveraged this asset effectively with
approximately 52% of our total 2017 Zig-Zag branded gross sales under our own Zig-Zag® marks rather than those
we license from Bolloré. In 2003, we acquired the Stoker’s® brand. We have since built the brand to a strong
#2 position in the chewing tobacco industry while successfully leveraging the brand’s value through our MST
expansion where it remains among the fastest growing MST brands in the industry. More recently, we have completed
three acquisitions to acquire the five smokeless tobacco brands from Wind River in addition to VaporBeast and Vapor
Shark.

We will continue to evaluate acquisition opportunities as they may arise while exercising care and diligence to

ensure we only pursue opportunities believed to afford operational or distribution synergies and add value.

Maintain Lean, Low-Cost Operating Model

We have a lean, asset-light manufacturing and sourcing model which requires low capital expenditures and
utilizes outsourced supplier relationships. We believe our asset-light model provides marketplace flexibility and

9

allows us to achieve favorable margins. Our market analytics allow us to efficiently and effectively address evolving
consumer and market demands. Our supplier relationships allow us to increase the breadth of our product offerings
and quickly enter new OTP markets as management is able to focus on brand building and innovation. We intend to
continue to optimize our asset-light operating model as we grow in order to maintain a low cost of operations and
healthy margins. In 2017, approximately $268 million of our gross sales, or 87%, were from outsourced production
operations. Our capital expenditures have ranged between $0.7 million and $3.2 million per year over the previous
5 years. We do not intend to outsource our MST production as a result of our proprietary manufacturing processes
which are substantively different than those of our competitors.

Raw Materials, Product Supply, and Inventory Management

We source our products through a series of longstanding, highly-valued relationships which allow us to conduct

our business on an asset-light, distribution-focused basis.

The components of inventories at December 31, 2017 and 2016, were as follows (in thousands):

Raw materials and work in process . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Leaf tobacco . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Finished goods - smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Finished goods - smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Finished goods - electronic/vaporizer products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 2,545
30,308
5,834
14,110
14,532
1,290

$ 2,596
27,391
4,789
18,384
11,993
1,232

2017

2016

LIFO reserve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

68,619
(5,323)

66,385
(4,200)

$63,296

$62,185

Smokeless Products

Our loose leaf chewing and moist snuff tobaccos are produced from air-cured and fire-cured leaf tobacco,
respectively. We utilize recognized suppliers that generally maintain 12- to 24-month supplies of our various types
of tobacco at their facilities. We do not believe we are dependent on any single country or supplier source for tobacco.
We generally maintain up to a two-month supply of finished, loose leaf chewing tobacco and moist snuff. This supply
is maintained at our Louisville, Kentucky, facility and in two regional public warehouses to facilitate distribution.

We also utilize a variety of suppliers for the sourcing of additives used in our smokeless products and for the
supply of our packaging materials. Thus, we believe we are not dependent on a single supplier for these products.
There are no current U.S. federal regulations that restrict tobacco flavor additives in smokeless products. The
additives that we use are food-grade, generally accepted ingredients.

All of our loose leaf chewing tobacco production is fulfilled through our agreement with Swedish Match. See
the ‘‘Distribution and Supply Agreements’’ section for our discussion of the Swedish Match Manufacturing
Agreement. All of our moist snuff products are manufactured at our facility in Dresden, Tennessee. Packaging occurs
at the Dresden, Tennessee, location in addition to the facility in Louisville, Kentucky.

Smoking Products

Pursuant to our distribution agreements with Bolloré (discussed in more detail, below, under the heading
‘‘Distribution and Supply Agreements’’), we are required to purchase from Bolloré all cigarette papers, cigarette
tubes, and cigarette injecting machines that we sell, subject to Bolloré fulfilling its obligations under these
distribution agreements. If Bolloré is unable or unwilling to perform its obligations or ceases its cigarette paper
manufacturing operations, in each case, as set forth in the Distribution Agreements, we may seek third-party suppliers
and continue the use of the Zig-Zag® trademark to market these products. To ensure we have a steady supply of
premium cigarette paper products, as well as cigarette tubes and injectors, Bolloré is required to maintain, at its
expense, a two-month supply of inventory in a bonded, public warehouse in the U.S.

We obtain our MYO cigar wraps from the patent holder under our agreement with Durfort in the Dominican
Republic. We obtain our Zig-Zag branded cigar products under our agreement with JJA, which sources the cigars on

10

our behalf from the Dominican Republic. We obtain our MYO cigar smoking tobaccos and pipe tobaccos from
domestic sources. We generally purchase these tobaccos through multiple sources; thus, we believe we are not
dependent on a single supplier. We package these products at our Louisville, Kentucky, facility.

NewGen Products

We have sourcing relationships that are capable of providing liquid vapor products and tobacco vaporizer
products for other companies’ brands and for producing our own branded product lines in the category, including our
Zig-Zag® brand. Our acquisitions of VaporBeast and Vapor Shark have (i) accelerated our entry into the
non-traditional retail channel, where we believe the majority of liquid vapor products are sold; (ii) provided enhanced
distribution of products; and (iii) established a best-in-class distribution platform combining VaporBeast’s
non-traditional selling skills with a national, retail salesforce.

Our herbal smoking products are obtained from a supplier which owns the patented process for producing the
sheet material. We have worldwide, exclusive rights to the material. The production and packaging of our herbal
smoking products is subject to an agreement with Durfort. Durfort manufactures and packages the finished goods in
the Dominican Republic, subject to our specifications, and coordinates with JJA delivery of the products to our
designated distribution center in the U.S. We believe our early entry into the herbal smoking products market has
provided us with a meaningful opportunity to capture market share and increase this share as the market grows.

Distribution and Supply Agreements

Bolloré Distribution and License Agreements

We are party to two long-term distribution and license agreements with Bolloré with respect to sales of cigarette
papers, cigarette tubes, and cigarette injector machines—one with respect to distribution in the U.S. and one with
respect to distribution in Canada (collectively, the ‘‘Distribution Agreements’’). Under the Distribution Agreements,
Bolloré granted us the exclusive right to purchase products bearing the Zig-Zag® brand name from Bolloré for resale
in the U.S. and Canada. We have the sole right to determine pricing and other terms upon which we may resell any
products purchased from Bolloré, including the right to determine the ultimate distributors of such products within
these countries. Furthermore, on March 19, 2013, we entered into an additional License and Distribution Agreement
with Bolloré (the ‘‘Bolloré License Agreement’’), which permits us the exclusive use of the Zig-Zag® brand name
in the U.S. for e-cigarettes and any related accessories, including vaporizers and e-liquids. The Bolloré License
Agreement terminates upon termination of the Distribution Agreements.

Each of the Distribution Agreements were entered into on November 30, 1992, by a predecessor in interest for
an initial twenty-year term. The Distribution Agreements automatically renewed in November 2012 for a second
twenty-year term and will automatically renew for successive twenty-year terms unless terminated in accordance with
the provisions of such agreement. The Distribution Agreements provide that, in order to assure each of the parties
receives commercially reasonable profits in light of inflationary trends and currency fluctuation factors, 120 days
prior to December 31, 2004, and each fifth-year anniversary from such date thereafter, the parties are required to enter
into good faith negotiations to agree on an index and currency adjustment formula to replace the index and formula
currently in effect. If the parties are unable to agree, the dispute is to be submitted to binding arbitration. Pursuant
to the Distribution Agreements, if at any time the price received by Bolloré fails to cover its costs, Bolloré may give
us notice of this deficiency, and the parties must promptly negotiate in good faith to adjust prices. If the parties cannot
agree on new prices, we may purchase products from an alternative supplier reasonably acceptable to Bolloré until
the next price adjustment period (subject to certain price-matching rights available to Bolloré and other terms and
conditions). As of March 1, 2018, we are operating under a temporary pricing structure and formula. The parties are
considering a modified pricing formula and a potential new index and duration; however, there is no guarantee that
we will be able to reach a new pricing agreement with Bolloré at all or on terms satisfactory to us. Further, Bolloré
sources its needs for our orders from an affiliate of one of our competitors. See ‘‘Risk Factors—We depend on a small
number of key third-party suppliers and producers for our products’’ for further details.

Pursuant to the Distribution Agreements, export duties, insurance, and shipping costs are the responsibility of
Bolloré. Import duties and taxes in the U.S. and Canada are our responsibility. Under the Distribution Agreements,
we must purchase cigarette papers, cigarette tubes, and cigarette injector machines from Bolloré, subject to Bolloré
fulfilling its obligations under these agreements. Bolloré is required to provide us with the quantities of the products
that we order consistent with specific order-to-delivery timelines detailed in the agreement. The Distribution
Agreements provide us with certain safeguards to ensure that we will be able to secure a steady supply of product,

11

including (i) granting us the right to seek third-party suppliers with continued use of the Zig-Zag® trademark if
Bolloré is unable to perform its obligations or ceases its cigarette paper manufacturing operation, in each case as set
forth in the Distribution Agreements, and (ii) maintaining a two-month supply of safety stock inventory of the
premium papers, tubes, and injector machines in the U.S. at Bolloré’s expense.

Under the Distribution Agreements, we have agreed that for a period of five years after the termination of the
agreements we will not engage, directly or indirectly, in the manufacturing, selling, distributing, marketing, or
otherwise promoting, in the U.S. and Canada, of cigarette paper or cigarette paper booklets of a competitor without
Bolloré’s consent, except for certain de minimis acquisitions of debt or equity securities of such a competitor and
certain activities with respect to an alternative supplier used by us as permitted under the Distribution Agreements.

Each of the Distribution Agreements permits Bolloré to terminate such agreement (i) if certain minimum
purchases (which, in the case of both Distribution Agreements, have been significantly exceeded in recent years) of
cigarette paper booklets have not been made by us for resale in the jurisdiction covered by such agreement within
a calendar year, (ii) if we assign such agreement without the consent of Bolloré, (iii) upon a change of control without
the consent of Bolloré, (iv) upon certain acquisitions of our equity securities by one of our competitors or certain
investments by our significant stockholders in one of our competitors, (v) upon certain material breaches, including
our agreement not to promote, directly or indirectly, cigarette paper or cigarette paper booklets of a competitor, or
(vi) upon our bankruptcy, insolvency, liquidation, or other similar event. Additionally, the Canada Distribution
Agreement is terminable by either us or Bolloré upon the termination of the U.S. Distribution Agreement.

Swedish Match Manufacturing Agreement

On September 4, 2008, we entered into a manufacturing and distribution agreement with Swedish Match
whereby Swedish Match became the exclusive manufacturer of our loose leaf chewing tobacco. Under the agreement,
production of our loose leaf chewing tobacco products was completely transitioned to Swedish Match’s plant located
in Owensboro, Kentucky, on September 18, 2009. We source all of the tobacco Swedish Match uses to manufacture
our products along with certain proprietary flavorings and retain all marketing, design, formula, and trademark rights
over our loose leaf products. We also have the right to approve all product modifications and are solely responsible
for decisions related to package design and branding of the loose leaf tobacco produced for us. Responsibilities
related to process control, manufacturing activities, and inventory management with respect to our loose leaf products
are allocated between us and Swedish Match as specified in the agreement. We also have rights to monitor production
and quality control processes on an ongoing basis.

The agreement had an initial ten-year term and will automatically be renewed for five successive ten-year terms
unless either party provides at least 180 days’ notice prior to a renewal term of its intent to terminate the agreement,
or unless otherwise terminated by mutual agreement of the parties in accordance with the provisions of the
agreement. If a notice of non-renewal is delivered, the contract will expire two years after the date on which the
agreement would have otherwise been renewed. The terms allow the agreement to be assumed by a buyer, terminated
for uncured material breach, or terminated by us subject to a buyout. We also hold a right of first refusal to acquire
the manufacturing plant as well as Swedish Match’s chewing tobacco unit.

JJA Distributors Service Agreement

On April 1, 2013 we entered into an agreement with JJA to source our Zig-Zag branded cigars and cigarillos and
other products from the Dominican Republic. Under the agreement, JJA and its Dominican Republic partner purchase
and inventory all of the necessary raw materials, including packaging bearing our intellectual property, manufacture
to our specifications, and deliver to our designated U.S. distribution center. We retain all marketing, design, and
trademark rights over our cigar products.

Production and Quality Control

We primarily outsource our manufacturing and production processes and focus on packaging, marketing, and
distribution. We currently manufacture approximately 13% of our products as measured by gross sales. Our in-house
manufacturing operations are limited to (i) the processing and packaging of our pipe tobacco products, which is
completed at our manufacturing facility in Louisville, Kentucky, (ii) the manufacturing of our moist snuff products,
which occurs at our facility in Dresden, Tennessee, (iii) the packaging of our moist snuff products at our facilities
in Dresden, Tennessee, and Louisville, Kentucky, and, with the acquisition of Vapor Shark, (iv) the manufacturing
of e-liquids at our Miami, Florida, facility. Our MST products are processed in-house, rather than outsourced, as a
result of our proprietary manufacturing processes which are substantively different than those of our competitors.

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We use proprietary production processes and techniques, including strict quality controls. Our quality control
group routinely tests the quality of the tobacco, flavorings, application of flavorings, premium cigarette papers, tubes
and injectors, cigars, MYO cigar wraps, liquid vapor products, tobacco vaporizer products, and packaging materials.
We utilize sophisticated quality controls to test and closely monitor the quality of our products. The high quality of
our tobacco products is largely the result of using high-grade tobacco leaf and food-grade flavorings and, on an
ongoing basis, analyzing the tobacco cut, flavorings, and moisture content together with strict specifications for
sourced products.

Given the importance of contract manufacturing to our business, our quality control group ensures that
established, written procedures and standards are adhered to by each of our contract manufacturers. Responsibilities
related to process control, manufacturing activities, quality control, and inventory management with respect to our
loose leaf are allocated between us and Swedish Match under the manufacturing agreement.

Sales and Marketing

We have grown the size and capacity of our salesforce and intend to continue strengthening the organization to

advance our ability to deepen and broaden the retail availability of our products and brands.

As of December 31, 2017, we had a nationwide sales and marketing organization of approximately
145 professionals. Our sales and marketing group focuses on priority markets and sales channels and seeks to operate
with a high level of efficiency. In 2017, our sales and marketing efforts enabled our products to reach an estimated
200,000 retail doors in North America and over 800 direct wholesale customers with an additional 100 secondary,
indirect wholesalers in the U.S.

Our sales efforts are focused on wholesale distributors and retail merchants in the independent and chain
convenience store, tobacco outlet, food store, mass merchandising, drug store, and non-traditional retail channels. We
have expanded, and intend to continue to expand, the sales of our products into previously underdeveloped
geographic markets and retail channels. In 2017, we derived more than 95% of our net sales from sales in the U.S.,
with the remainder primarily from sales in Canada.

We subscribe to a sales tracking system from MSAi that records all traditional OTP product shipments (ours as
well as those of our competitors) from approximately 900 wholesalers to over 250,000 retail stores in the U.S. This
system enables us to understand individual product share and volume trends across multiple categories down to the
individual retail store level, allowing us to allocate field salesforce coverage to the highest opportunity stores.
Additionally, the ability to select from a range of parameters and to achieve this level of granularity means we can
analyze marketplace trends in a timely manner and swiftly evolve our business planning to meet market
opportunities.

We employ marketing activities to grow awareness, trial, and sales including selective trade advertising to
expand wholesale availability, point-of-sale advertising and merchandising and permanent and temporary displays to
improve consumer visibility, and social media. We comply with all regulations relating to the marketing of tobacco
products, such as directing marketing efforts to adult consumers, and are committed to full legal compliance in the
sales and marketing of our products. To date, we have neither relied upon, nor conducted, any substantial advertising
in the consumer media for our products.

In the years ended December 31, 2017 and 2016, we did not have any customer that accounted for 10% or more
of our gross sales. Our customers use an open purchase order system to buy our products and are not obligated to
do so pursuant to ongoing contractual obligations. We perform periodic credit evaluations of our customers and
generally do not require collateral on trade receivables. Historically, we have not experienced material credit losses.
Sales to customers within our NewGen segment are generally prepaid.

Competition

Many of our competitors are better capitalized than we are and have greater resources, financial and otherwise.
We believe our ability to effectively compete and strong market positions in our principal product lines are due to
the high recognition of our brand names, the perceived quality of each of our products, and the efforts of our sales,
marketing, and distribution teams. We compete against ‘‘big tobacco,’’ including Altria Group, Inc. (formerly Philip
Morris); British American Tobacco p.l.c. (formerly Reynolds); Swedish Match; Swisher International; and
manufacturers including U.K. based Imperial Brands, PLC, across our segments. ‘‘Big tobacco’’ has substantial
resources and a customer base that has historically demonstrated loyalty to their brands.

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Competition in the OTP market is based upon not only brand quality and positioning but also on price,
packaging, promotion, and retail availability and visibility. Given the decreasing prevalence of cigarette consumption,
the ‘‘big tobacco’’ companies continue to demonstrate an increased interest and participation in a number of OTP
markets.

Smokeless Products

Our three principal competitors in the loose leaf chewing tobacco market are Swedish Match, the American
Snuff Company, LLC (a unit of British American Tobacco p.l.c.), and Swisher International Group, Inc. We believe
moist snuff products are used interchangeably with loose leaf products by many consumers. In the moist snuff
category, we face the same competitors with the addition of U.S. Smokeless Tobacco Company (a division of Altria
Group, Inc.).

Smoking Products

Our two major competitors for premium cigarette paper sales are Republic Tobacco, L.P., and Commonwealth
Brands, Inc., a wholly-owned subsidiary of Imperial Brands, PLC. Our two major competitors for MYO cigar wraps
are New Image Global, Inc., and Blunt Wrap USA. In cigars, we compete in the non-tipped cigarillo market with
Swisher International, Inc., Swedish Match, and Good Times USA.

NewGen Products

In the NewGen products segment, our competitors are varied as the market is relatively new and highly
fragmented. Our direct competitors sell products that are substantially similar to our products through the same
channels in which we sell our liquid vapor products and tobacco vaporizer products. We compete with these direct
competitors for sales through wholesalers and retailers including, but not limited to, vapor stores, national chain
stores, tobacco shops, and convenience stores. Through our acquisitions of VaporBeast and Vapor Shark, we now also
compete directly with other non-traditional distributors and retailers.

Patents, Trademarks, and Trade Secrets

We have numerous registered trademarks relating to our products, including: Beech-Nut®, Trophy®, Havana
Blossom®, Durango®, Stoker’s®, Tequila Sunrise®, Fred’s Choice®, Old Hillside®, Our Pride®, Red Cap®, Tennessee
Chew®, Big Mountain®, Springfield Standard®, Snake River®, VaporBeast®, and Vapor Shark®. The registered
trademarks, which are significant to our business, expire periodically and are renewable for additional 10-year terms
upon expiration. Flavor and blend formula trade secrets relating to our tobacco products, which are key assets of our
businesses, are maintained under strict secrecy. The Zig-Zag® trade name and trademark for premium cigarette papers
and related products are owned by Bolloré and have been exclusively licensed to us in the U.S. and Canada. The
Zig-Zag® trade name and trademark for e-cigarette and vaporizers are also owned by Bolloré and have been
exclusively licensed to us in the U.S. We own the Zig-Zag® trademark with respect to its use in connection with
products made with tobacco including, without limitation, cigarettes, cigars, and MYO cigar wraps in the U.S.

Research and Development and Quality Assurance

We have a research and development and quality assurance function that tests raw materials and finished
products in order to maintain a high level of product quality and consistency. Research and development largely bases
its new product development efforts on our high-tech data systems. We spent approximately $1.9 million,
$1.8 million, and $1.4 million dollars on research and development and quality control efforts for the years ended
December 31, 2017, 2016, and 2015, respectively.

Employees

As of March 1, 2018, we employed 289 full-time employees. None of our employees are represented by unions.

We believe we have a positive relationship with our employees.

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Item 1A. Risk Factors

Risks related to our business and industry include the following:

Sales of tobacco products are generally expected to continue to decline.

As a result of restrictions on advertising and promotions, increases in regulation and excise taxes, health
concerns, a decline in the social acceptability of tobacco and tobacco-related products, increased pressure from
anti-tobacco groups, and other factors, the overall U.S. market for tobacco products has generally been declining in
terms of volume of sales and is expected to continue to decline. The general climate of declining sales of tobacco
products is principally driven by the long-standing declines in cigarettes. OTP, on the other hand, as measured by
MSAi, have been generating modest volume gains. For instance, while loose leaf chewing tobacco products have
declined for over a decade, MST, a much larger Smokeless segment, has been growing in the low single digits over
the same period. Additionally, cigarillo cigars and MYO cigar wraps have each demonstrated MSAi volume gains
in recent years. Our tobacco products comprised approximately 68% of our total 2017 net sales and, while some of
our sales volume declines have been offset by higher prices or by increased sales in other product categories, there
can be no assurance that these price increases or increased sales can be sustained, especially in an environment of
increased regulation and taxation and changes in consumer spending habits.

We depend on a small number of key third-party suppliers and producers for our products.

Our operations are largely dependent on a small number of key suppliers and producers to supply or manufacture
our products pursuant to long-term contracts. In 2017, our four most important suppliers and producers were:
(i) Swedish Match, which produces all of our loose leaf chewing tobacco in the U.S., (ii) Bolloré, which provides
us with exclusive access to the Zig-Zag® cigarette paper and related accessories in the U.S. and Canada, (iii) Durfort,
from which we source our MYO cigar wraps, and (iv) JJA, from which we source our Zig-Zag branded cigars and
cigarillos.

All of our loose leaf tobacco products are manufactured for us by Swedish Match pursuant to a ten-year
renewable agreement, which we entered into in 2008. The agreement will automatically be renewed for
five successive ten-year terms unless either party provides at least 180 days’ notice prior to a renewal term of its intent
to terminate the agreement or unless otherwise terminated in accordance with the provisions of the agreement. If a
notice of non-renewal is delivered, the contract will expire two years after the date on which the agreement would
have otherwise been renewed. Under this agreement, we retain the rights to all marketing, distribution and trademarks
over the loose leaf brands that we own or license. We share responsibilities with Swedish Match related to process
control, manufacturing activities, quality control, and inventory management with respect to our loose leaf products.
We rely on the performance by Swedish Match of its obligations under the agreement for the production of our loose
leaf tobacco products. Any significant disruption in Swedish Match’s manufacturing capabilities or our relationship
with Swedish Match, a deterioration in Swedish Match’s financial condition, or an industry-wide change in business
practices with respect to loose leaf tobacco products could have a material adverse effect on our business, results of
operations, and financial condition.

All of our Zig-Zag® premium cigarette papers, cigarette tubes, and injectors are sourced from Bolloré, pursuant
to a renewable 20-year exclusive agreement. This agreement was most recently renewed in 2012. In addition, under
the terms of the agreement with Bolloré, we renegotiate pricing terms every five years. As of March 1, 2018, we are
operating under a temporary price structure and formula. The parties are considering a modified pricing formula and
a potential new index and duration. There is no guarantee that we will be able to reach a new pricing agreement with
Bolloré at all or on terms satisfactory to us. Further, Bolloré sources its needs for our orders from an affiliate of one
of our competitors.

We source our MYO cigar wraps through the patent holder, Durfort, pursuant to an agreement entered into in
October 2008. The agreement extends until expiration of the patents or cancellation of the agreement by either party.
We rely on Durfort to produce and package our MYO cigar wraps to our specifications. Any significant disruption
in our relationship with Durfort, a deterioration in Durfort’s financial condition, an industry-wide change in business
practices relating to MYO cigar wraps, or our ability to source the MYO cigar wraps from them could have a material
adverse effect on our business, results of operations, and financial condition.

We source our Zig-Zag branded cigars and cigarillos through JJA and its Dominican Republic partner pursuant
to an agreement we entered into in April 2013. We rely on JJA to purchase and maintain an inventory of all the

15

necessary raw materials, including packaging bearing our intellectual property, manufacture to our specifications, and
deliver the products to our designated U.S. distribution center. We cannot guarantee that JJA will continue to source
sufficient quantities of our Zig-Zag branded cigars or cigarillos in order for us to meet our customer demands. Any
significant disruption in our relationship with JJA, a failure to supply us with inventory in sufficient amounts, a
deterioration in JJA’s financial condition, or an industry-wide change in business practices with respect to Zig-Zag
branded cigars could have a material adverse effect on our business, results of operations, and financial condition.

Pursuant to agreements with certain suppliers, we have agreed to store tobacco inventory purchased on our
behalf and generally maintain a 12- to 24-month supply of our various tobacco products at their facilities. We cannot
guarantee our supply of these products will be adequate to meet the demands of our customers. Further, a major fire,
violent weather conditions, or other disasters that affect us or any of our key suppliers or producers, including
Bolloré, Swedish Match, Durfort, or JJA, as well as those of our other suppliers and vendors, could have a material
adverse effect on our operations. Although we have insurance coverage for some of these events, a prolonged
interruption in our operations, as well as those of our producers, suppliers, or vendors, could have a material adverse
effect on our business, results of operations, and financial condition. In addition, we do not know whether we will
be able to renew any or all of our agreements on a timely basis, on terms satisfactory to us, or at all.

Any disruptions in our relationships with Bolloré, Swedish Match, Durfort, or JJA, a failure to renew any of our
agreements, an inability or unwillingness by any supplier to produce sufficient quantities of our products in a timely
manner or finding a new supplier would have a significant impact on our ability to continue distributing the same
volume and quality of products and maintain our market share, even during a temporary disruption, which could have
a material adverse effect on our business, results of operations and financial condition.

We may be unable to identify or contract with new suppliers or producers in the event of a disruption to our supply.

In order to continue selling our products in the event of a disruption to our supply, we would have to identify
new suppliers or producers that would be required to satisfy significant regulatory requirements. Only a limited
number of suppliers or producers may have the ability to produce our products at the volumes we need, and it could
be costly or time-consuming to locate and approve such alternative sources. Moreover, it may be difficult or costly
to find suppliers to produce small volumes of our new products in the event we are looking only to supplement
current supply as suppliers may impose minimum order requirements. In addition, we may be unable to negotiate
pricing or other terms with our existing or new suppliers as favorable as those we currently enjoy. Even if we were
able to successfully identify new suppliers and contract with them on favorable terms, these new suppliers would also
be subject to stringent regulatory approval procedures that could result in prolonged disruptions to our sourcing and
distribution processes.

Furthermore, there is no guarantee that a new third-party supplier could accurately replicate the production
process and taste profile of our existing products. We cannot guarantee that a failure to adequately replace our
existing suppliers would not have a material adverse effect on our business, results of operations, and financial
condition.

Our licenses to use certain brands and trademarks may be terminated or not renewed.

We are reliant upon brand recognition in the OTP markets in which we compete as the OTP industry is
characterized by a high degree of brand loyalty and a reluctance to switch to new or unrecognizable brands on the
part of consumers. Some of the brands and trademarks under which our products are sold are licensed to us for a fixed
period of time in respect of specified markets, such as our distribution and license agreement with Bolloré for use
of the Zig-Zag®name and associated trademarks in connection with certain of our cigarette papers and related
products.

We have two licensing agreements with Bolloré, the first of which governs licensing and the use of the Zig-Zag®
name with respect to cigarette papers, cigarette tubes, and cigarette injector machines, and the second of which
governs licensing and the use of the Zig-Zag® name with respect to e-cigarettes, vaporizers, and e-liquids. In 2017,
we generated $122.7 million in gross sales of Zig-Zag® products, of which $58.4 million was generated from
products sold through our license agreement with Bolloré. In the event the licensing agreements with Bolloré are not
renewed, the terms of the agreements bind us under a five-year non-compete clause, under which we cannot engage
in direct or indirect manufacturing, selling, distributing, marketing, or otherwise promoting of cigarette papers of a

16

competitor without Bolloré’s consent, except in limited instances. We do not know whether we will renew these
agreements on a timely basis, on terms satisfactory to us, or at all. As a result of these restrictions, if our agreements
with Bolloré are terminated, we may not be able to access the markets with recognizable brands that would be
positioned to compete in these segments.

In the event that the licenses to use the brands and trademarks in our portfolio are terminated or are not renewed
after the end of the term, there is no guarantee we will be able to find a suitable replacement, or if a replacement is
found, that it will be on favorable terms. Any loss in our brand-name appeal to our existing customers as a result of
the lapse or termination of our licenses could have a material adverse effect on our business, results of operations,
and financial condition.

We may not be successful in maintaining the consumer brand recognition and loyalty of our products.

We compete in a market that relies on innovation and the ability to react to evolving consumer preferences. The
tobacco industry in general, and the OTP industry in particular, are subject to changing consumer trends, demands,
and preferences. Therefore, products once favored may over time become disfavored by consumers or no longer
perceived as the best option. Consumers in the OTP market have demonstrated a high degree of brand loyalty, but
producers must continue to adapt their products in order to maintain their status among these customers as the market
evolves. The Zig-Zag® brand has strong brand recognition among smokers, and our continued success depends in part
on our ability to continue to differentiate the brand names that we own or license and maintain similarly high levels
of recognition with target consumers. Trends within the OTP industry change often. Our failure to anticipate, identify,
or react to changes in these trends could, among other things, lead to reduced demand for our products. Factors that
may affect consumer perception of our products include health trends and attention to health concerns associated with
tobacco, price-sensitivity in the presence of competitors’ products or substitute products, and trends in favor of new
NewGen products that are currently being researched and produced by participants in our industry. For example, in
recent years, we have witnessed a shift in consumer purchases from chewing tobacco to moist snuff due to its
increased affordability. Along with our biggest competitors in the chewing tobacco market, which also produce moist
snuff, we have been able to shift priorities and adapt to this change. A failure to react to similar trends in the future
could enable our competitors to grow or establish their brands’ market shares in these categories before we have a
chance to respond.

Consumer perceptions of the overall health of tobacco-based products is likely to continue to shift, and our
success depends, in part, on our ability to anticipate these shifting tastes and the rapidity with which the markets in
which we compete will evolve in response to these changes on a timely and affordable basis. If we are unable to
respond effectively and efficiently to changing consumer preferences, the demand for our products may decline,
which could have a material adverse effect on our business, results of operations, and financial condition.

Regulations may be enacted in the future, particularly in light of increasing restrictions on the form and content
of marketing of tobacco products, that would make it more difficult to appeal to our consumers or to leverage existing
recognition of the brands that we own or license. Furthermore, even if we are able to continue to distinguish our
products, there can be no assurance that the sales, marketing, and distribution efforts of our competitors will not be
successful in persuading consumers of our products to switch to their products. Many of our competitors have greater
access to resources than we do, which better positions them to conduct market research in relation to branding
strategies or costly marketing campaigns. Any loss of consumer brand loyalty to our products or reduction of our
ability to effectively brand our products in a recognizable way will have a material effect on our ability to continue
to sell our products and maintain our market share, which could have a material adverse effect on our business, results
of operations, and financial condition.

We are subject to substantial and increasing regulation.

The tobacco industry has been under public scrutiny for over 50 years. Industry critics include special interest
groups, the U.S. Surgeon General, and many legislators and regulators at the state and federal levels. A wide variety
of federal, state, and local laws limit the advertising, sale, and use of tobacco, and these laws have proliferated in
recent years. Together with changing public attitudes towards tobacco consumption, the constant expansion of
regulations has been a major cause of the overall decline in the consumption of tobacco products since the early
1970s. These regulations relate to, among other things, the importation of tobacco products and shipping throughout
the U.S. market, increases in the minimum age to purchase tobacco products, imposition of taxes, sampling and
advertising bans or restrictions, flavor bans or restrictions, ingredient and constituent disclosure requirements, and

17

media campaigns and restrictions on where smokers can smoke. Additional restrictions may be legislatively imposed
or agreed to in the future. These limitations may make it difficult for us to maintain the value of any brand.

Moreover, the current trend is toward increasing regulation of the tobacco industry, which is likely to differ
between the various U.S. states and Canadian provinces in which we currently conduct the majority of our business.
Extensive and inconsistent regulation by multiple states and at different governmental levels could prove to be
particularly disruptive to our business as we may be unable to accommodate such regulations in a cost-effective
manner that allows us to continue to compete in an economically viable way. Regulations are often introduced
without the tobacco industry’s input and have been a significant reason behind reduced industry sales volumes and
increased illicit trade.

In 1986, federal legislation was enacted regulating smokeless tobacco products (including dry and moist snuff
and chewing tobacco) by, among other things, requiring health warnings on smokeless tobacco packages and
prohibiting the advertising of smokeless tobacco products on media subject to the jurisdiction of the Federal
Communications Commission (‘‘FCC’’). Since 1986, other proposals have been made at the federal, state, and local
levels for additional regulation of tobacco products. It is likely that additional proposals will be made in the coming
years. For example, the Prevent All Cigarette Trafficking Act prohibits the use of the U.S. Postal Service to mail most
tobacco products and amends the Jenkins Act, which established cigarette sales reporting requirements for state
excise tax collection, to require individuals and businesses that make interstate sales of cigarettes or smokeless
tobacco comply with state tax laws. See ‘‘—There is uncertainty related to the federal regulation of NewGen
products, cigars and pipe tobacco products’’ for further details. Additional federal or state regulation relating to the
manufacture, sale, distribution, advertising, labeling, mandatory ingredients disclosure and nicotine yield information
disclosure of tobacco products could reduce sales, increase costs, and have a material adverse effect on our business,
results of operations, and financial condition.

On June 22, 2009, the Family Smoking Prevention and Tobacco Control Act (the ‘‘Tobacco Control Act’’)
authorized the FDA for regulatory authority over tobacco products. The Act also amended the Federal Cigarette
Labeling and Advertising Act, which governs how cigarettes can be advertised and marketed, as well as the
Comprehensive Smokeless Tobacco Health Education Act (‘‘CSTHEA’’), which governs how smokeless tobacco can
be advertised and marketed. In addition to the FDA and FCC, we are subject to regulation by numerous other federal
agencies, including the Federal Trade Commission (‘‘FTC’’), the Department of Justice (‘‘DOJ’’), the Alcohol and
Tobacco Tax and Trade Bureau (‘‘TTB’’), the U.S. Environmental Protection Agency (‘‘EPA’’), the U.S. Department
of Agriculture (‘‘USDA’’), the Consumer Product Safety Commission (‘‘CPSC’’), the U.S. Customs and Border
Protection (‘‘CBP’’) and the U.S. Center for Disease Control and Prevention’s (‘‘CDC’’) Office on Smoking and
Health. There have also been adverse legislative and political decisions and other unfavorable developments
concerning cigarette smoking and the tobacco industry, which have received widespread public attention. There can
be no assurance as to the ultimate content, timing or effect of any regulation of tobacco products by governmental
bodies, nor can there be any assurance that potential corresponding declines in demand resulting from negative media
attention would not have a material adverse effect on our business, results of operations and financial condition.

Our products are regulated by the FDA, which has broad regulatory powers.

Substantially all of our 2017 U.S. gross sales are derived from the sale of products that are currently regulated
by the FDA. The Tobacco Control Act grants the FDA broad regulatory authority over the design, manufacture, sale,
marketing and packaging of tobacco products. Among the regulatory powers conferred to the FDA under the Tobacco
Control Act is the authority to impose tobacco product standards that are appropriate for the protection of the public
health, require manufacturers to obtain FDA review and authorization for the marketing of certain new or modified
tobacco products and impose various additional restrictions. Such restrictions may include requiring reduction or
elimination of the use of particular constituents or components, requiring product testing, or addressing other aspects
of tobacco product construction, constituents, properties or labeling.

Specifically, the Tobacco Control Act (i) increases the number of health warnings required on cigarette and
smokeless tobacco products, increases the size of warnings on packaging and in advertising, requires the FDA to
develop graphic warnings for cigarette packages, and grants the FDA authority to require new warnings, (ii) imposes
restrictions on the sale and distribution of tobacco products, including significant restrictions on tobacco product
advertising and promotion as well as the use of brand and trade names, (iii) bans the use of ‘‘light,’’ ‘‘mild,’’ ‘‘low’’
or similar descriptors on tobacco products, (iv) bans the use of ‘‘characterizing flavors’’ in cigarettes other than
tobacco or menthol, (v) requires manufacturers to report ingredients and harmful constituents and requires the FDA

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to disclose certain constituent information to the public, (vi) authorizes the FDA to require the reduction of nicotine
and the potential reduction or elimination of other constituents or additives, including menthol, (vii) establishes
potentially expensive and time-consuming pre-market and ‘‘substantial equivalence’’ review pathways for tobacco
products that are considered new, (viii) gives FDA broad authority to deny product applications thereby preventing
the sale or distribution of the product subject to the application (and requiring such product to be removed from the
market, if applicable), and (ix) requires tobacco product manufacturers (and certain other entities) to register with the
FDA.

The FDA charges user fees based on the USDA unit calculations pro-rated to the annualized FDA
congressionally allocated budget. These fees only apply to certain products currently regulated by the FDA, which
include our smokeless and smoking products (other than cigarette paper products), but we may in the future be
required to pay such fees on more of our products, and we cannot accurately predict which additional products may
be subject to such fees or the magnitude of such fees, which could become significant.

Although the FDA is prohibited from issuing regulations banning all cigarettes or all smokeless tobacco
products, or requiring the reduction of nicotine yields of a tobacco product to zero, it is likely that its regulations in
accordance with the Tobacco Control Act could result in a decrease in cigarette and smokeless tobacco sales in the
U.S. We believe that such regulation could adversely affect our ability to compete against our larger competitors, who
may be able to more quickly and cost-effectively comply with these new rules and regulations. Our ability to gain
efficient market clearance for new tobacco products, or even to keep existing products on the market, could also be
affected by FDA rules and regulations. Some of our currently marketed products that are subject to FDA regulation
will require marketing authorizations from the FDA for us to continue marketing them (e.g., pre-market or substantial
equivalence marketing authorizations, as applicable to the product), which we cannot guarantee we will be able to
obtain. In addition, failure to comply with new or existing tobacco laws under which the FDA imposes regulatory
requirements could result in significant financial penalties and government investigations of us. To the extent we are
unable to respond to, or comply with, new FDA regulations it could have a material adverse effect on our business,
results of operations and financial condition.

Many of our products contain nicotine, which is considered to be a highly addictive substance.

Many of our products contain nicotine, a chemical that is considered to be highly addictive. The Tobacco Control
Act empowers the FDA to regulate the amount of nicotine found in tobacco products, but not to require the reduction
of nicotine yields of a tobacco product to zero. Any FDA regulation, whether of nicotine levels or other product
attributes, may require us to reformulate, recall and/or discontinue certain of the products we may sell from time to
time, which may have a material adverse effect on our ability to market our products and have a material adverse
effect on our business, results of operations and financial condition.

There is uncertainty related to the federal regulation of NewGen products, cigars and pipe tobacco products.
Increased regulatory compliance burdens could have a material adverse impact on our NewGen business
development efforts.

Since their introduction, there has been significant uncertainty regarding whether, how and when tobacco
regulations would apply to NewGen products, such as electronic cigarettes or other vaporizer products. Based on a
decision in December 2010 by the U.S. Court of Appeals for the D.C. Circuit (the ‘‘Sottera decision’’), the FDA is
permitted to regulate electronic cigarettes containing tobacco-derived nicotine as ‘‘tobacco products’’ under the
Tobacco Control Act.

Effective August 8, 2016, FDA’s regulatory authority under the Tobacco Control Act was extended to all
remaining tobacco products, including: (i) certain NewGen products (such as electronic cigarettes, vaporizers and
e-liquids) and their components or parts (such as tanks, coils and batteries); (ii) cigars and their components or parts
(such as cigar tobacco); (iii) pipe tobacco; (iv) hookah products; or (v) any other tobacco product ‘‘newly deemed’’
by FDA. These deeming regulations apply to all products made or derived from tobacco intended for human
consumption, but excluding accessories of tobacco products (such as lighters).

The deeming regulations require us to (i) register with the FDA and report product and ingredient listings;
(ii) market newly deemed products only after FDA review and approval; (iii) only make direct and implied claims
of reduced risk if the FDA approves after finding that scientific evidence supports the claim and that marketing the
product will benefit public health as a whole; (iv) refrain from distributing free samples; (v) implement minimum age
and identification restrictions to prevent sales to individuals under age 18; (vi) develop an approved warning plan and

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include prescribed health warnings on packaging and advertisements; and (vii) refrain from selling the products in
vending machines, unless the machine is located in a facility that never admits youth. Newly-deemed tobacco
products are also subject to the other requirements of the Tobacco Control Act, such as that they not be adulterated
or misbranded. The FDA could in the future promulgate good manufacturing practice regulations for these and our
other products, which could have a material adverse impact on our ability and the cost to manufacture our products.

Marketing authorizations will be necessary in order for us to continue our distribution of NewGen and cigar and
pipe tobacco products. Compliance dates vary depending upon type of application submitted, but all newly-deemed
products will require an application no later than August 8, 2021, for ‘‘combustible’’ products (e.g. cigar and pipe)
and August 8, 2022, for ‘‘non-combustible’’ products (e.g. vapor products) with the exception of our ‘‘grandfathered’’
products (products in commerce as of February 15, 2007) which are already authorized, unless FDA grants extensions
to these compliance periods. We intend to timely file for the appropriate authorizations to allow us to sell our products
in the U.S. We have no assurances that the outcome of such processes will result in our products receiving marketing
authorizations from the FDA. We also have certain previously-regulated tobacco products which remain subject to
‘‘provisional’’ substantial equivalence filings made on March 22, 2011. If the FDA establishes regulatory processes
that we are unable or unwilling to comply with, our business, results of operations, financial condition and prospects
could be adversely affected.

The anticipated costs of complying with future FDA regulations will be dependent on the rules issued by the
FDA, the timing and clarity of any new rules or guidance documents accompanying these rules, the reliability and
simplicity (or complexity) of the electronic systems utilized by FDA for information and reports to be submitted, and
the details required by FDA for such information and reports with respect to each regulated product (which have yet
to be issued by FDA). Failure to comply with existing or new FDA regulatory requirements could result in significant
financial penalties and could have a material adverse effect on our business, results of operations, financial condition
and ability to market and sell our products. Compliance and related costs could be substantial and could significantly
increase the costs of operating in our NewGen and cigar and pipe tobacco product markets.

In addition, failure to comply with the Tobacco Control Act and with FDA regulatory requirements could result
in litigation, criminal convictions or significant financial penalties and could impair our ability to market and sell our
electronic and vaporizer products. At present, we are not able to predict whether the Tobacco Control Act will impact
our products to a greater degree than competitors in the industry, thus affecting our competitive position.

Furthermore, neither the Prevent All Cigarette Trafficking Act nor the Federal Cigarette Labeling and
Advertising Act currently apply to NewGen products. There may, in the future, also be increased regulation of
additives in smokeless products and internet sales of NewGen products. The application of either or both of these
federal laws, and of any new laws or regulations which may be adopted in the future, to NewGen products or such
additives could result in additional expenses and require us to change our advertising and labeling, and methods of
marketing and distribution of our products, any of which could have a material adverse effect on our business, results
of operations and financial condition.

Significant increases in state and local regulation of our NewGen products have been proposed or enacted and
are likely to continue to be proposed or enacted in numerous jurisdictions.

There has been increasing activity on the state and local levels with respect to scrutiny of NewGen products.
State and local governmental bodies across the U.S. have indicated NewGen products may become subject to new
laws and regulations at the state and local levels. For example, in January 2015, the California Department of Health
declared electronic cigarettes a health threat that should be strictly regulated like tobacco products. Further, some
states and cities, have enacted regulations that require obtaining a tobacco retail license in order to sell electronic
cigarettes and vaporizer products. Many states and some cities have passed laws restricting the sale of electronic
cigarettes and vaporizer products to minors. If one or more states from which we generate or anticipate generating
significant sales of NewGen products bring actions to prevent us from selling our NewGen products unless we obtain
certain licenses, approvals or permits, and if we are not able to obtain the necessary licenses, approvals or permits
for financial reasons or otherwise and/or any such license, approval or permit is determined to be overly burdensome
to us, then we may be required to cease sales and distribution of our products to those states, which could have a
material adverse effect on our business, results of operations and financial condition.

Certain states and cities have already restricted the use of electronic cigarettes and vaporizer products in
smoke-free venues. Additional city, state or federal regulators, municipalities, local governments and private industry
may enact rules and regulations restricting the use of electronic cigarettes and vaporizer products in those same places

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where cigarettes cannot be smoked. Because of these restrictions, our customers may reduce or otherwise cease using
our NewGen products, which could have a material adverse effect on our business, results of operations and financial
condition.

Increases in tobacco-related taxes have been proposed or enacted and are likely to continue to be proposed or
enacted in numerous jurisdictions.

Tobacco products, premium cigarette papers and tubes have long been subject to substantial federal, state and
local excise taxes. Such taxes have frequently been increased or proposed to be increased, in some cases significantly,
to fund various legislative initiatives or further disincentivize smoking. Since 1986, smokeless products have been
subject to federal excise tax. Smokeless products are taxed by weight (in pounds or fractional parts thereof)
manufactured or imported.

Since the State Children’s Health Insurance Program (‘‘S-CHIP’’) reauthorization in early 2009, which utilizes,
among other things, taxes on tobacco products to fund health insurance coverage for children, the federal excise tax
increases adopted have been substantial and have materially reduced sales in the ‘‘roll your own’’ (‘‘RYO’’) /MYO
cigarette smoking products market, and also caused volume declines in other markets. Although the RYO/MYO
cigarette smoking tobacco and related products market had been one of the fastest growing markets in the tobacco
industry in the five years prior to 2009, the reauthorization of S-CHIP increased the federal excise tax on RYO
tobacco from $1.10 to $24.78 per pound, and materially reduced the MYO cigarette smoking tobacco market in the
U.S. There have not been any increases announced since 2009, but we cannot guarantee that we will not be subject
to further increases, nor whether any such increases will affect prices in a way that further deters consumers from
purchasing our products and/or affects our net revenues in a way that renders us unable to compete effectively.

In addition to federal excise taxes, every state and certain city and county governments have imposed substantial
excise taxes on sales of tobacco products, and many have raised or proposed to raise excise taxes in recent years.
Approximately one-half of the states tax MST on weight-based versus unit-based. Additional states may consider
adopting such revised tax structures as well. Tax increases, depending on their parameters, may result in consumers
switching between tobacco products or depress overall tobacco consumption, which is likely to result in declines in
overall sales volumes.

Any future enactment of increases in federal or state excise taxes on our tobacco products or rulings that certain
of our products should be categorized differently for excise tax purposes could adversely affect demand for our
products and may result in consumers switching between tobacco products or a depression in overall tobacco
consumption, which would have a material adverse effect on our business, results of operations and financial
condition.

If our NewGen products become subject to increased taxes it could adversely affect our business.

Presently the sale of NewGen products is generally not subject to federal, state and local excise taxes like the
sale of conventional cigarettes or other tobacco products, all of which generally have high tax rates and have faced
significant increases in the amount of taxes collected on their sales. In recent years, however, state and local
governments have taken actions to move towards imposing excise taxes on NewGen products. As of December 31,
2017, California, the District of Columbia, Kansas, Louisiana, Minnesota, North Carolina, Pennsylvania, West
Virginia and certain localities impose excise taxes on electronic cigarettes and/or liquid vapor. Other jurisdictions are
contemplating similar legislation and other restrictions on electronic cigarettes. Should federal, state and local
governments and or other taxing authorities begin or continue to impose excise taxes similar to those levied against
conventional cigarettes and tobacco products on NewGen products, it may have a material adverse effect on the
demand for these products, as consumers may be unwilling to pay the increased costs, which in turn could have a
material adverse effect on our business, results of operations and financial condition.

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We may be subject to increasing international control and regulation.

The World Health Organization’s Framework Convention on Tobacco Control (‘‘FCTC’’) is the first
international public health treaty that establishes a global agenda to reduce initiation of tobacco use and regulate
tobacco in an effort to encourage tobacco cessation. Over 170 governments worldwide have ratified the FCTC. The
FCTC has led to increased efforts to reduce the supply and demand of tobacco products and to encourage
governments to further regulate the tobacco industry. The tobacco industry expects significant regulatory
developments to take place over the next few years, driven principally by the FCTC. Regulatory initiatives that have
been proposed, introduced or enacted include:

•

•

•

•

•

•

•

•

•

•

the levying of substantial and increasing tax and duty charges;

restrictions or bans on advertising, marketing and sponsorship;

the display of larger health warnings, graphic health warnings and other labeling requirements;

restrictions on packaging design, including the use of colors and generic packaging;

restrictions or bans on the display of tobacco product packaging at the point of sale, and restrictions or bans
on cigarette vending machines;

requirements regarding testing, disclosure and performance standards for tar, nicotine, carbon monoxide
and other smoke constituents levels;

requirements regarding testing, disclosure and use of tobacco product ingredients;

increased restrictions on smoking in public and work places and, in some instances, in private places and
outdoors;

elimination of duty free allowances for travelers; and

encouraging litigation against tobacco companies.

If the U.S. becomes a signatory to the FCTC and/or national laws are enacted in the U.S. that reflect the major
elements of the FCTC, our business, results of operations and financial condition could be materially and adversely
affected. If NewGen products become subject to one or more of the significant regulatory initiatives proposed under
the FCTC, our NewGen products segment may also be materially adversely affected.

As part of our strategy, we have begun strategic international expansions, such as introducing our moist snuff
tobacco products in South America and cigar products in Canada. This and other future expansions may subject us
to additional or increasing international regulation, either by the countries that are the object of the strategic
expansion or through international regulatory regimes, such as the FCTC, to which those countries may be
signatories.

Liquid vapor products containing nicotine have not been approved for sale in Canada. Some Canadian provinces
have restricted sales and marketing of electronic cigarettes, and other provinces are in the process of passing similar
legislation. Furthermore, some Canadian provinces have limited the use of electronic cigarettes and vaporizer
products in public places. As a result, we are unable to market these products in the relevant parts of Canada. These
measures, and any future measures taken to limit the marketing, sale and use of NewGen products may have a
material adverse effect on our business, results of operations and financial condition.

To the extent our existing or future products become subject to international regulatory regimes that we are
unable to comply with or fail to comply with, they may have a material adverse effect on our business, results of
operations and financial condition.

Our distribution efforts rely in part on our ability to leverage relationships with large retailers and national chains.

Our distribution efforts rely in part on our ability to leverage relationships with large retailers and national chains
to sell and promote our products, which is dependent upon the strength of the brand names that we own or license
and our salesforce effectiveness. In order to maintain these relationships, we must continue to supply products that
will bring steady business to these retailers and national chains. We may not be able to sustain these relationships or
establish other relationships with such entities, which could have a material adverse effect on our ability to execute
our branding strategies, our ability to access the end-user markets with our products or our ability to maintain our
relationships with the producers of our products. For example, if we are unable to meet benchmarking provisions in

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contracts or if we are unable to maintain and leverage our retail relationships on a scale sufficient to make us an
attractive distributor, it would have a material adverse effect on our ability to source products, and on our business,
results of operations and financial condition.

In addition, there are factors beyond our control that may prevent us from leveraging existing relationships, such
as industry consolidation. If we are unable to develop and sustain relationships with large retailers and national
chains, or are unable to leverage those relationships due to factors such as a decline in the role of brick-and-mortar
retailers in the North American economy, our capacity to maintain and grow brand and product recognition and
increase sales volume will be significantly undermined. In such an event, we may ultimately be forced to pursue and
rely on local and more fragmented sales channels, which will have a material adverse effect on our business, results
of operations and financial condition.

We have a substantial amount of indebtedness that could affect our financial condition.

As of March 1, 2018, we had $199.1 million outstanding under our credit facility with the ability to borrow an
additional $46.5 million under our revolving credit facility. If we cannot generate sufficient cash flow from operations
to service our debt, we may need to further refinance our debt, dispose of assets or issue equity to obtain necessary
funds. We do not know whether we will be able to do any of this on a timely basis or on terms satisfactory to us or
at all.

Our substantial amount of indebtedness could limit our ability to:

•

•

obtain necessary additional financing for working capital, capital expenditures or other purposes in the
future;

plan for, or react to, changes in our business and the industries in which we operate;

• make future acquisitions or pursue other business opportunities;
•

react in an extended economic downturn; and

•

pay dividends to the extent we determine to do so in the future.

The terms of the agreement governing our indebtedness may restrict our current and future operations, which
would adversely affect our ability to respond to changes in our business and to manage our operations.

Our 2017 Credit Facility contained, our 2018 Credit Facility contains (refer to Note 23 of Notes to Consolidated
Financial Statements for details regarding our 2018 Credit Facility), and any future indebtedness of ours would likely
contain, a number of restrictive covenants that impose significant operating and financial restrictions on us, including
restrictions on our ability to, among other things:

•

•

•

incur additional debt;

pay dividends and make other restricted payments;

create liens;

• make investments and acquisitions;
•

engage in sales of assets and subsidiary stock;

•

•

•

•

enter into sale-leaseback transactions;

enter into transactions with affiliates;

transfer all or substantially all of our assets or enter into merger or consolidation transactions; and

enter into certain hedging agreements.

Our 2017 Credit Facility required, and the 2018 Credit Facility requires, us to maintain certain financial ratios.
As of December 31, 2017, we were in compliance with the financial and restrictive covenants of the 2017 Credit
Facility. However, a failure by us to comply with the covenants or financial ratios in our debt instruments could result
in an event of default under the applicable facility, which could adversely affect our ability to respond to changes in
our business and manage our operations. In the event of any default under our 2018 Credit Facility, the lenders under
our debt instruments could elect to declare all amounts outstanding under such instruments to be due and payable and

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require us to apply all of our available cash to repay these amounts. If the indebtedness under our 2018 Credit Facility
were to be accelerated, which would cause an event of default and a cross-acceleration of our obligations under our
other debt instruments, there can be no assurance that our assets would be sufficient to repay this indebtedness in full,
which could have a material adverse effect on our business, results of operations, and financial condition.

We face intense competition and may fail to compete effectively.

We are subject to significant competition across our segments, and compete against companies in all segments
that have access to significant resources in terms of technology, relationships with suppliers and distributors and
access to cash flow and financial markets. The OTP industry is characterized by brand recognition and loyalty, with
product quality, price, marketing and packaging constituting the primary methods of competition. Substantial
marketing support, merchandising display, competitive pricing and other financial incentives generally are required
to introduce a new brand or to improve or maintain a brand’s market position. Our principal competitors are ‘‘big
tobacco,’’ Altria Group, Inc. (formerly Phillip Morris) and British American Tobacco p.l.c. (formerly Reynolds) as
well as Swedish Match, Swisher International and manufacturers of electronic cigarettes, including U.K.-based
Imperial Brands PLC. These competitors are significantly larger than us and aggressively seek to limit the distribution
or sale of other companies’ products, both at the wholesale and retail levels. For example, certain competitors have
entered into agreements limiting retail-merchandising displays of other companies’ products or imposing minimum
prices for OTP products, thereby limiting their competitors’ ability to offer discounted products. In addition, the
tobacco industry is experiencing a trend toward industry consolidation, most recently evidenced by the July 2017
acquisition of Reynolds American, Inc., by British American Tobacco p.l.c. and the June 2015 acquisition of
Lorillard, Inc., by Reynolds American, Inc. Industry consolidation could result in a more competitive environment
if our competitors are able to increase their combined resources, enhance their access to national distribution
networks, or become acquired by established companies with greater resources than ours. Any inability to compete
due to our smaller scale as the industry continues to consolidate and be dominated by ‘‘big tobacco’’ could have a
material adverse effect on our business, results of operations and financial condition.

The competitive environment and our competitive position is also significantly influenced by economic
conditions, the state of consumer confidence, competitors’ introduction of low-priced products or innovative
products, higher taxes, higher absolute prices and larger gaps between price categories and product regulation that
diminishes the consumer’s ability to differentiate tobacco products. Due to the impact of these factors, as well as
higher state and local excise taxes and the market share of deep discount brands, the tobacco industry has become
increasingly price competitive. As we seek to adapt to the price competitive environment, our competitors that are
better capitalized may be able to sustain price discounts for long periods of time by spreading the loss across their
expansive portfolios, with which we are not positioned to compete.

‘‘Big tobacco’’ has also established its presence in the NewGen products market. There can be no assurance that
our products will be able to compete successfully against these companies or any of our other competitors, some of
which have far greater resources, capital, experience, market penetration, sales and distribution channels than us. In
addition, there are currently no U.S. restrictions on advertising electronic cigarettes and vaporizer products and
competitors, including ‘‘big tobacco,’’ may have more resources than us for advertising expenses, which could have
a material adverse effect on our ability to build and maintain market share, and thus have a material adverse effect
on our business, results of operations and financial condition.

The market for NewGen products is subject to a great deal of uncertainty and is still evolving.

Vaporizer products and electronic cigarettes, having recently been introduced to market, are at an early stage of
development, and represent core components of a market that is evolving rapidly and is characterized by a number
of market participants. Rapid growth in the use of, and interest in, vaporizer products and electronic cigarettes is
recent, and may not continue on a lasting basis. The demand and market acceptance for these products is subject to
a high level of uncertainty. Therefore, we are subject to all of the business risks associated with a new enterprise in
an evolving market. Continued evolution, uncertainty and the resulting increased risk of failure of our new and
existing product offerings in this market could have a material adverse effect on our ability to build and maintain
market share and on our business, results of operations and financial condition. Further, there can be no assurance
that we will be able to continue to effectively compete in the NewGen products marketplace.

We are subject to significant product liability litigation.

The tobacco industry has experienced, and continues to experience, significant product liability litigation. Most
tobacco liability lawsuits have been brought against manufacturers and sellers of cigarettes by individual plaintiffs,

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often participating on a class-action basis, for injuries allegedly caused by cigarette smoking or by exposure to
cigarette smoke. However, several lawsuits have also been brought against us and other manufacturers and sellers of
smokeless products for injuries to health allegedly caused by use of smokeless products. There are several such suits
pending against us with limited activity. In addition to the risks to our business, results of operations and financial
condition resulting from adverse results in any such action, ongoing litigation may divert management’s attention and
resources, which could have an impact on our business and operations. We cannot predict with certainty the outcome
of these claims and there can be no assurance that we will not sustain losses in connection with such lawsuits and
that such losses will not have a material adverse effect on our business, results of operations and financial condition.

In addition to current and potential future claims related to our smoking and smokeless products, we are subject
to several lawsuits alleging personal injuries resulting from malfunctioning vaporizer devices and may be subject to
claims in the future relating to our other NewGen products. We are still evaluating these claims and the potential
defenses to them. As a result of their relative novelty, electronic cigarette and vaporizer product manufacturers and
sellers have only recently become subject to litigation. We may see increasing litigation over NewGen products or
the regulation of our products, as the regulatory regimes surrounding these products develop. For a description of
current material litigation to which we or our subsidiaries are a party, see ‘‘Item 3. Legal Proceedings.’’

As a result, we may face substantial costs due to increased product liability litigation relating to new regulations
or other potential defects associated with NewGen products we ship, which could have a material adverse effect on
our business, results of operations and financial condition.

The scientific community has not yet studied extensively the long-term health effects of electronic cigarette,
vaporizer or e-liquids products use.

Electronic cigarettes, vaporizers and related products were recently developed and therefore the scientific
community has not had a sufficient period of time to study the long-term health effects of their use. Currently, there
is no way of knowing whether these products are safe for their intended use. If the scientific community were to
determine conclusively that use of any or all of these products poses long-term health risks, market demand for these
products and their use could materially decline. Such a determination could also lead to litigation and significant
regulation. Loss of demand for our product, product liability claims and increased regulation stemming from
unfavorable scientific studies on these products could have a material adverse effect on our business, results of
operations and financial condition.

We are required to maintain cash amounts within an escrow account in order to be compliant with a settlement
agreement between us and certain U.S. states and territories.

In November 1998, the major U.S. cigarette manufacturers entered into the Master Settlement Agreement
(‘‘MSA’’) and the Smokeless Tobacco Master Settlement Agreement (‘‘STMSA’’) with 46 U.S. states and certain U.S.
territories and possessions. Pursuant to the MSA and subsequent states’ statutes, a ‘‘cigarette manufacturer’’ (which
is defined to also include a manufacturer of RYO/MYO cigarette tobacco) has the option of either becoming a
signatory to the MSA, or, as we have elected, operating as a non-participating manufacturer (‘‘NPM’’) by funding
and maintaining an escrow account, with sub-accounts on behalf of each settling state. These NPM escrow accounts
are governed by states’ escrow and complementary statutes that are generally monitored by the Office of the State
Attorney General. The statutes require NPM companies to deposit, on an annual basis, into qualified banks’ escrow
funds based on the number of cigarettes or cigarette equivalents, which is measured by pounds of RYO/MYO tobacco
sold. NPM companies are, within specified limits, entitled to direct the investment of the escrowed funds and
withdraw any interest or appreciation, but cannot withdraw the principal for twenty-five years from the year of each
annual deposit, except to withdraw funds deposited pursuant to an individual state’s escrow statute to pay a final
judgment to that state’s plaintiffs in the event of such a final judgment. The investment vehicles available to us are
specified in the state escrow agreements and are limited to low-risk government securities.

Various states have enacted or proposed complementary legislation intended to curb the activity of certain
manufacturers and importers of cigarettes or MYO tobacco that are selling into MSA states without signing the MSA
or who have failed to properly establish and fund a qualifying escrow account. We believe we have been fully
compliant with all applicable laws, regulations, and statutes, although compliance-related issues may, from time to
time, be disruptive to our business, any of which could have a material adverse effect on our business, results of
operations, and financial condition.

Pursuant to the NPM escrow account statutes, in order to be compliant with the NPM escrow requirements, we
are required to deposit such funds for each calendar year into a qualifying escrow account by April 15 of the

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following year with each year’s deposit being released from escrow after 25 years. We have deposited less than
$0.1 million relating to 2017 sales and anticipate deposits of less than $0.1 million relating to 2017 sales during April
2018 due to the discontinuance of our MYO tobacco line in the third quarter of 2017. As of December 31, 2017, we
had made deposits of approximately $32.1 million.

Although no such legislation has been proposed or enacted, future changes to the MSA, such as legislation that
extends the MSA to products to which it does not currently apply or legislation that limits the ability of companies
to receive unused escrow funds after 25 years, may have a material adverse effect on our business, results of
operations and financial condition. Despite the amounts maintained and funded to the escrow account, compliance
with the funding requirements for the escrow account does not necessarily prevent future federal and/or state
regulations with respect to the OTP industry from having a material adverse effect on our business, results of
operations and financial condition.

Competition from illicit sources may have an adverse effect on our overall sales volume, restricting the ability to
increase selling prices and damaging brand equity.

Illicit trade and tobacco trafficking in the form of counterfeit products, smuggled genuine products and locally
manufactured products on which applicable taxes are evaded, represent a significant and growing threat to the
legitimate tobacco industry. Factors such as increasing tax regimes, regulatory restrictions, and compliance
requirements are encouraging more consumers to switch to illegal, cheaper tobacco products and providing greater
rewards for smugglers. Illicit trade can have an adverse effect on our overall sales volume, restrict the ability to
increase selling prices, damage brand equity and may lead to commoditization of our products.

Although we combat counterfeiting of our products by engaging in certain tactics, such as requiring all sales
force personnel to randomly collect our products from retailers in order to be tested by our quality control team,
maintaining a quality control group that is responsible for identifying counterfeit products and using a private
investigation firm to help perform surveillance of retailers we suspect are selling counterfeit products, no assurance
can be given that we will be able to detect or stop sales of all counterfeit products. In addition, we have in the past
and will continue to bring suits against retailers and distributors that sell certain counterfeit products. While we have
been successful in securing financial recoveries from and helping to obtain criminal convictions of counterfeiters in
the past, no assurance can be given that we will be successful in any such suits or that such suits will be successful
in stopping other retailers or distributors from selling counterfeit products. Even if we are successful, such suits could
consume a significant amount of management’s time and could also result in significant expenses to the company.
Any failure to track and prevent counterfeiting of our products could have a material adverse on our ability to
maintain or effectively compete for the products we distribute under our brand names, which would have a material
adverse effect on our business, results of operations and financial condition.

Reliance on information technology means a significant disruption could affect our communications and
operations.

We increasingly rely on information technology systems for our internal communications, controls, reporting
and relations with customers and suppliers and information technology is becoming a significantly important tool for
our sales staff. Our marketing and distribution strategy is dependent upon our ability to closely monitor consumer and
market trends on a highly specified level, for which we are reliant on our highly sophisticated data tracking systems,
which are susceptible to disruption or failure. In addition, our reliance on information technology exposes us to
cyber-security risks, which could have a material adverse effect on our ability to compete. Security and privacy
breaches may expose us to liability and cause us to lose customers, or may disrupt our relationships and ongoing
transactions with other entities with whom we contract throughout our supply chain. The failure of our information
systems to function as intended, or the penetration by outside parties intent on disrupting business processes, could
result in significant costs, loss of revenue, assets or personal or other sensitive data and reputational harm.

Security and privacy breaches may expose us to liability and cause us to lose customers.

Federal and state laws require us to safeguard our wholesalers’ and retailers’ financial information, including
credit information. Although we have established security procedures to protect against identity theft and the theft of
our customers’ and distributors’ financial information, our security and testing measures may not prevent security
breaches and breaches of privacy may occur and could harm our business. Typically, we rely on encryption and
authentication technology licensed from third parties to enhance transmission security of confidential information in

26

relation to financial and other sensitive information that we have on file. Advances in computer capabilities, new
discoveries in the field of cryptography, inadequate facility security or other developments may result in a
compromise or breach of the technology used by us to protect customer data. Any compromise of our security could
harm our reputation or financial condition and, therefore, our business. In addition, a party who is able to circumvent
our security measures or exploit inadequacies in our security measures, could, among other effects, misappropriate
proprietary information, cause interruptions in our operations or expose customers and other entities with which we
interact to computer viruses or other disruptions. Actual or perceived vulnerabilities may lead to claims against us.
To the extent the measures we have taken prove to be insufficient or inadequate, we may become subject to litigation
or administrative sanctions, which could result in significant fines, penalties or damages and harm to our reputation.

Contamination of, or damage to, our products could adversely impact sales volume, market share and profitability.

Our market position may be affected through the contamination of our tobacco supply or products during the
manufacturing process or at different points in the entire supply chain. We keep significant amounts of inventory of
our products in warehouses and it is possible that this inventory could become contaminated prior to arrival at our
premises or during the storage period. If contamination of our inventory or packaged products occurs, whether as a
result of a failure in quality control by us or by one of our suppliers, we may incur significant costs in replacing the
inventory and recalling products. We may be unable to meet customer demand and may lose customers who purchase
alternative brands or products. In addition, consumers may lose confidence in the affected product.

Under the terms of our contracts, we impose requirements on our suppliers to maintain quality and comply with
product specifications and requirements, and on our third-party co-manufacturer to comply with all federal, state and
local laws. These third-party suppliers, however, may not continue to produce products that are consistent with our
standards or that are in compliance with applicable laws, and we cannot guarantee that we will be able to identify
instances in which our third-party suppliers fail to comply with our standards or applicable laws. A loss of sales
volume from a contamination event may occur, and such a loss may affect our ability to supply our current customers
and to recapture their business in the event they are forced to switch products or brands, even if on a temporary basis.
We may also be subject to legal action as a result of a contamination, which could result in negative publicity and
affect our sales. During this time, our competitors may benefit from an increased market share that could be difficult
and costly to regain. Such a contamination event could have a material adverse effect on our business, results of
operations and financial condition.

Our intellectual property may be infringed.

We currently rely on trademark and other intellectual property rights to establish and protect the brand names
and logos we own or license. Third parties have in the past infringed, and may in the future infringe, on these
trademarks and our other intellectual property rights. Our ability to maintain and further build brand recognition is
dependent on the continued and exclusive use of these trademarks, service marks and other proprietary intellectual
property, including the names and logos we own or license. Despite our attempts to ensure these intellectual property
rights are protected, third parties may take actions that could materially and adversely affect our rights or the value
of this intellectual property. Any litigation concerning our intellectual property rights, whether successful or
unsuccessful, could result in substantial costs to us and diversions of our resources. Expenses related to protecting
our intellectual property rights, the loss or compromise of any of these rights or the loss of revenues as a result of
infringement could have a material adverse effect on our business, results of operations and financial condition, and
may prevent the brands we own or license from growing or maintaining market share.

Third parties may claim that we infringe their intellectual property and trademark rights.

Competitors in the tobacco products and NewGen markets may claim that we infringe their proprietary rights.
Such claims, whether or not meritorious, may result in the expenditure of significant financial and managerial
resources, injunctions against us or the payment of damages. Further, our vapor distribution businesses distribute
third party product brands with those suppliers’ branding and imagery. If that branding or imagery is alleged by other
parties to infringe or otherwise violate intellectual property rights, we could be drawn into such litigation.

We may fail to manage our growth.

We have expanded over our history and intend to grow in the future. For example, we acquired the VaporBeast®
brand in 2016 which has accelerated our entry into non-traditional retail channels. In addition, we acquired the
Stoker’s® brand in 2003, and have continued to develop it through the introduction of new products, such as moist

27

snuff. We have also focused on growing our relationships with our key suppliers through expansion into new product
lines, such as the addition of cigarillos, which are sourced by JJA and MYO cigar wraps, which are sourced from
Durfort. However, any future growth will place additional demands on our resources, and we cannot be sure we will
be able to manage our growth effectively. If we are unable to manage our growth while maintaining the quality of
our products and profit margins, or if new systems that we implement to assist in managing our growth do not
produce the expected benefits, our business, financial position, results of operations and cash flows could be
adversely affected. We may not be able to support, financially or otherwise, future growth, or hire, train, motivate
and manage the required personnel. Our failure to manage growth effectively could also limit our ability to achieve
our goals as they relate to streamlined sales, marketing and distribution operations and the ability to achieve certain
financial metrics.

We may fail to successfully integrate our acquisitions or otherwise be unable to benefit from pursuing acquisitions.

We believe there are meaningful opportunities to grow through acquisitions and joint ventures across all OTP
product categories and we expect to continue a strategy of selectively identifying and acquiring businesses with
complementary products. We may be unable to identify, negotiate, and complete suitable acquisition opportunities on
reasonable terms. There can be no assurance that any business acquired by us will be successfully integrated with our
operations or prove to be profitable to us. We may incur future liabilities related to acquisitions. Should any of the
following problems, or others, occur as a result of our acquisition strategy, the impact could be material:

•

•

•

•

•

difficulties integrating personnel from acquired entities and other corporate cultures into our business;

difficulties integrating information systems;

the potential loss of key employees of acquired companies;

the assumption of liabilities and exposure to undisclosed or unknown liabilities of acquired companies; or

the diversion of management attention from existing operations

We are subject to fluctuations in our results that make it difficult to track trends and develop strategies in the
short-term.

In response to competitor actions and pricing pressures, we have engaged in significant use of promotional and
sales incentives. We regularly review the results of our promotional spending activities and adjust our promotional
spending programs in an effort to maintain our competitive position. Accordingly, unit sales volume and sales
promotion costs in any period are not necessarily indicative of sales and costs that may be realized in subsequent
periods. Additionally, promotional activity significantly increases net sales in the month in which it is initiated and
net sales are adversely impacted in the month after a promotion. Accordingly, based upon the timing of our marketing
and promotional initiatives, we have and may continue to experience significant variability in our results, which could
affect our ability to formulate strategies that allow us to maintain our market presence across volatile periods. If our
fluctuations obscure our ability to track important trends in our key markets, it may have a material adverse effect
on our business, results of operations and financial condition.

We are subject to the risks of exchange rate fluctuations.

Currency movements and suppliers’ price increases relating to premium cigarette papers and cigarette tubes are
the primary factors affecting our cost of sales. These products are purchased from Bolloré and we make payments
in euros. Thus, we bear certain foreign exchange rate risk for certain of our inventory purchases. In addition, as part
of our strategy, we have begun strategic international expansions. As a result, we may be more sensitive to the risks
of exchange rate fluctuations. To manage this risk, we sometimes utilize short-term forward currency contracts to
purchase euros for our inventory purchases. We have a foreign exchange currency policy which governs our hedging
of risk. While we engage in hedging transactions from time to time, no assurance can be made that we will be
successful in eliminating currency exchange risks or that changes in currency rates will not have a material adverse
effect on our business, results of operations and financial condition.

Adverse U.S. and global economic conditions could negatively impact our business, prospects, results of
operations, financial condition or cash flows.

Our business and operations are sensitive to global economic conditions. These conditions include interest rates,
energy costs, inflation, recession, fluctuations in debt and equity capital markets and the general condition of the U.S.
and world economy. A material decline in the economic conditions affecting consumers, which cause a reduction in

28

disposable income for the average consumer, may change consumption patterns, and may result in a reduction in
spending on OTP or a switch to cheaper products or products obtained through illicit channels. Electronic cigarettes,
vaporizer and e-liquid products are relatively new to market and may be regarded by users as a novelty item and
expendable. As such, demand for our NewGen products may be particularly sensitive to economic conditions such
as inflation, recession, high energy costs, unemployment, changes in interest rates and money supply, changes in the
political environment and other factors beyond our control, any combination of which could result in a material
adverse effect on our business, results of operations and financial condition.

Our supply to our wholesalers and retailers is dependent on the demands of their customers who are sensitive to
increased sales taxes and economic conditions affecting their disposable income.

Consumer purchases of tobacco products are historically affected by economic conditions, such as changes in
employment, salary and wage levels, the availability of consumer credit, inflation, interest rates, fuel prices, sales
taxes, and the level of consumer confidence in prevailing and future economic conditions. Discretionary consumer
purchases, such as of OTP, may decline during recessionary periods or at other times when disposable income is
lower and taxes may be higher.

In addition, states such as New York, Hawaii, Rhode Island, Georgia and North Carolina have begun collecting
taxes on internet sales where companies have used independent contractors in those states to solicit sales from
residents of those states. These taxes apply to our online sales of NewGen products into those states, and may result
in reduced demand from the independent wholesalers who may not be able to absorb the increased taxes or
successfully pass them onto the end-user without experiencing reduced demand. The requirement to collect, track and
remit taxes based on independent affiliate sales may require us to increase our prices, which may affect demand for
our products or conversely reduce our net profit margin, which could have a material adverse effect on our business,
results of operations and financial condition.

Our failure to comply with certain environmental, health and safety regulations could adversely affect our
business.

The storage, distribution and transportation of some of the products that we sell are subject to a variety of federal
and state environmental regulations. In addition, our manufacturing facilities are similarly subject to federal, state and
local environmental laws. We are also subject to operational, health and safety laws and regulations. Our failure to
comply with these laws and regulations could cause a disruption in our business, an inability to maintain our
manufacturing resources, and additional and potentially significant remedial costs and damages, fines, sanctions or
other legal consequences that could have a material adverse effect on our business, results of operations and financial
condition.

The departure of key management personnel and the failure to attract and retain talent could adversely affect our
operations.

Our success depends upon the continued contributions of our senior management. Our ability to implement our
strategy of attracting and retaining the best talent may be impaired by the decreasing social acceptance of OTP usage.
The OTP industry competes for talent with the consumer products industry and other companies that enjoy greater
societal acceptance. As a result, we may be unable to attract and retain the best talent, which could have a material
adverse effect on our business, results of operations and financial condition.

Imposition of significant tariffs on imports into the U.S., could have a material and adverse effect on our business.

We are required to purchase all our cigarette papers, cigarette tubes and cigarette injector machines from Bolloré
in France, and we source our Zig-Zag branded cigars and cigarillos and other products from the Dominican Republic.
President Trump and his administration have imposed significant tariffs on certain goods imported from outside the
U.S. If the U.S. were to impose additional tariffs on goods we import, it is likely to make it more costly for us to
import goods from other countries. As a result, our business, financial condition and results of operations could be
materially adversely affected.

The reduced disclosure requirements applicable to emerging growth companies may make our common stock less
attractive to investors, potentially decreasing our stock price.

We are an ‘‘emerging growth company’’ as defined under the federal securities laws. For as long as we continue
to be an emerging growth company, we may take advantage of certain exemptions from various reporting
requirements that are applicable to other public companies that are not Emerging Growth Companies. Investors may

29

find our common stock less attractive because we may rely on these exemptions, which include but are not limited
to, not being required to comply with the auditor attestation requirements of Section 404 of the Sarbanes-Oxley Act
(‘‘Section 404’’), reduced disclosure obligations regarding executive compensation in our periodic reports and proxy
statements, and exemptions from the requirements of holding a nonbinding advisory vote on executive compensation
and shareholder approval of any golden parachute payments not previously approved. In addition, Section 107 of the
JOBS Act (‘‘Section 107’’) provides that an Emerging Growth Company can take advantage of the extended
transition period provided in Section 7(a)(2)(B) of the Securities Act for complying with new or revised accounting
standards. We have elected to opt out of the extended transition period for complying with the revised accounting
standards.

If investors find our common stock less attractive as a result of exemptions and reduced disclosure requirements,
there may be a less active trading market for our common stock and our stock price may be more volatile or decrease.

We may lose our status as an emerging growth company before the five-year maximum time period a company
may retain such status.

We have elected to rely on certain exemptions and reduced disclosure requirements applicable to emerging
growth companies and expect to continue to do so. However, we may choose to ‘‘opt out’’ of such reduced disclosure
requirements and provide disclosure required for companies that do not qualify as emerging growth companies. In
addition, we chose to opt out of the provision of the JOBS Act that permits us to take advantage of an extended
transition period to comply with new or revised accounting standards applicable to public companies. Section 107
provides that our decision to opt out of the extended transition period for complying with new or revised accounting
standards would be irrevocable.

Furthermore, although we are able to remain an emerging growth company for up to five years, we may lose
such status at an earlier time if (i) our annual gross revenues exceed $1 billion, (ii) we become a ‘‘large accelerated
filer’’ as defined in Rule 12b-2 under the Exchange Act, which would occur if the market value of our common stock
that is held by non-affiliates exceeds $700 million as of the last business day of our most recently completed second
fiscal quarter, or (iii) we issued more than $1 billion in non-convertible debt during the preceding three-year period.

When we lose our emerging growth company status, whether due to an election, the end of the five-year period,
or one of the circumstances listed in the preceding paragraph, the emerging growth company exemptions will cease
to apply and we expect we will incur additional expenses and devote increased management effort toward ensuring
compliance with the non-emerging growth company requirements. We cannot predict or estimate the amount of
additional costs we may incur as a result of the change in our status or the timing of such costs, though such costs
may be substantial.

Our principal stockholders are able to exert significant influence over matters submitted to our stockholders and
may take certain actions to prevent takeovers.

Special Diversified Opportunities Inc. (‘‘SDOI’’), which is controlled by funds managed by Standard General
L.P. (together with the funds it manages, ‘‘Standard General’’),
is a significant stockholder. SDOI owns
approximately 51% of our stock and Standard General directly owns approximately 2.4% of our common stock. The
existence of these and other significant stockholders may have the effect of deterring hostile takeovers, delaying or
preventing changes in control or changes in management, or limiting the ability of our other stockholders to approve
transactions that they may deem to be in the best interests of our company. In addition, our significant stockholders
will be able to exert significant influence over the decision, if any, to authorize additional capital stock, which, if
issued, could have a significant dilutive effect on holders of common stock.

Our certificate of incorporation provides that the doctrine of ‘‘corporate opportunity’’ will not apply against
SDOI and Standard General in a manner that would prohibit them from investing in competing businesses or doing
business with our customers. To the extent they invest in such other businesses, SDOI and Standard General may have
differing interests than our other stockholders. In addition, SDOI and Standard General are permitted to engage in
business activities or invest in or acquire businesses which may compete with or do business with any competitors
of ours.

Furthermore, Standard General is in the business of managing investment funds and therefore may pursue
acquisition opportunities that may be complementary to our business and, as a result, such acquisition opportunities
may not be available to us.

30

Our certificate of incorporation and bylaws, as well as Delaware law and certain regulations, could discourage
or prohibit acquisition bids or merger proposals, which may adversely affect the market price of our common
stock.

Our certificate of incorporation authorizes our board of directors to issue preferred stock without stockholder
approval. If our board of directors elects to issue preferred stock, it could be more difficult for a third party to acquire
us. In addition, some provisions of our certificate of incorporation, bylaws and applicable law could make it more
difficult for a third party to acquire control of us, even if the change of control would be beneficial to our
stockholders, including:

•

•

•

•

•

limitations on the removal of directors;

limitations on the ability of our stockholders to call special meetings;

limitations on stockholder action by written consent;

establishing advance notice provisions for stockholder proposals and nominations for elections to the board
of directors to be acted upon at meetings of stockholders; and

limitations on the ability of our stockholders to fill vacant directorships or amend the number of directors
constituting our board of directors.

Our certificate of incorporation limits the ownership of our common stock by individuals and entities that are
Restricted Investors. These restrictions may affect the liquidity of our common stock and may result in Restricted
Investors being required to sell or redeem their shares at a loss or relinquish their voting, dividend and distribution
rights.

For so long as we or one of our subsidiaries is party to any of the Bolloré distribution agreements, our certificate
of incorporation will limit the ownership of our common stock by any ‘‘Restricted Investor’’ to 14.9% of our
outstanding common stock and shares convertible or exchangeable therefor (including our non-voting common stock)
(the ‘‘Permitted Percentage’’). A ‘‘Restricted Investor’’ is defined as: (i) any entity that directly or indirectly
manufactures, sells, markets, distributes or otherwise promotes cigarette paper booklets, filter tubes, injector
machines or filter tips in the United States, the District of Columbia, the territories, possessions and military bases
of the United States and the Dominion of Canada (a ‘‘Bolloré Competitor’’), (ii) any entity that owns more than a
20% equity interest in any Bolloré Competitor, or (iii) any person who serves as a director or officer of, or any entity
that has the right to appoint an officer or director of, any Bolloré Competitor or of any Entity that owns more than
a 20% equity interest in any Bolloré Competitor (each, a ‘‘Restricted Investor’’). Our certificate of incorporation
further provides that any issuance or transfer of shares to a Restricted Investor in excess of the Permitted Percentage
will be ineffective as against us and that neither we nor our transfer agent will register the issuance or transfer of
shares or be required to recognize the transferee or owner as a holder of our common stock for any purpose except
to exercise our remedies described below. Any shares in excess of the Permitted Percentage in the hands of a
Restricted Investor will not have any voting or dividend rights and are subject to redemption by us in our discretion.
The liquidity or market value of the shares of our common stock may be adversely impacted by such transfer
restrictions.

As a result of the above provisions, a proposed transferee of our common stock that is a Restricted Investor may
not receive any return on its investment in shares it purchases or owns, as the case may be, and it may sustain a loss.
We are entitled to redeem all or any portion of such shares acquired by a Restricted Investor in excess of the Permitted
Percentage (‘‘Excess Shares’’) at a redemption price based on a fair market value formula that is set forth in our
certificate of incorporation, which may be paid in any form, including cash or promissory notes, at our discretion.
Excess Shares not yet redeemed will not be accorded any voting, dividend or distribution rights while they constitute
Excess Shares. As a result of these provisions, a stockholder who is a Restricted Investor may be required to sell its
shares of our common stock at an undesirable time or price and may not receive any return on its investment in such
shares. However, we may not be able to redeem Excess Shares for cash because our operations may not have
generated sufficient excess cash flow to fund the redemption and we may incur additional indebtedness to fund all
or a portion of such redemption, in which case our financial condition may be materially weakened.

Our certificate of incorporation permits us to require that owners of any shares of our common stock provide
certification of their status as a Restricted Investor. In the event that a person does not submit such documentation,
our certificate of incorporation provides us with certain remedies, including the suspension of the payment of
dividends and distributions with respect to shares held by such person and deposit of any such dividends and

31

distributions into an escrow account. As a result of non-compliance with these provisions, an owner of the shares of
our common stock may lose significant rights associated with those shares.

Although our certificate of incorporation contains the above provisions intended to assure compliance with the
restrictions on ownership of our common stock by Restricted Investors, we may not be successful in monitoring or
enforcing the provisions. A failure to enforce or otherwise maintain compliance could lead Bolloré to exercise its
termination rights under the agreements, which would have a material and adverse effect on the Company’s financial
position and its results of operations.

In addition to the risks described above, the foregoing restrictions could delay, defer or prevent a transaction or
change in control that might involve a premium price for our common stock or that might otherwise be in the best
interest of our stockholders.

Future sales of our common stock in the public market could reduce our stock price, and any additional capital
raised by us through the sale of equity or convertible securities may dilute our stockholders.

We may sell additional shares of common stock in subsequent public offerings. We may also issue additional

shares of common stock or convertible securities.

We cannot predict the size of future issuances of our common stock or securities convertible into common stock
or the effect, if any, that future issuances and sales of shares of our common stock will have on the market price of
our common stock. Sales of substantial amounts of our common stock (including shares issued in connection with
an acquisition), or the perception that such sales could occur, may adversely affect prevailing market prices of our
common stock.

We may issue preferred stock whose terms could adversely affect the voting power or value of our common stock.

Our certificate of incorporation authorizes us to issue, without the approval of our stockholders, one or more
classes or series of preferred stock having such designations, preferences, limitations and relative rights, including
preferences over our common stock respecting dividends and distributions, as our board of directors may determine.
The terms of one or more classes or series of preferred stock could adversely impact the voting power or value of
our common stock. For example, we might grant holders of preferred stock the right to elect some number of our
directors in all events or on the happening of specified events or the right to veto specified transactions. Similarly,
the repurchase or redemption rights or liquidation preferences we might assign to holders of preferred stock could
affect the residual value of the common stock.

Our status as a ‘‘controlled company’’ could make our common stock less attractive to some investors or otherwise
harm our stock price.

Because we qualify as a ‘‘controlled company’’ under the corporate governance rules for NYSE-listed
companies we are not required to have, and could elect in the future not to have, a majority of our board of directors
be independent, a compensation committee, or an independent nominating function. Accordingly, should the interests
of our controlling stockholder differ from those of other stockholders, the other stockholders may not have the same
protections afforded to stockholders of companies subject to all of the corporate governance rules for NYSE-listed
companies. Our status as a controlled company could make our common stock less attractive to some investors or
otherwise harm our stock price.

Item 1B. Unresolved Staff Comments

None

Item 2.

Properties

As of December 31, 2017, we operated manufacturing, distribution, retail, office, and warehouse space in the
U.S. with a total floor area of approximately 360,000 square feet, all of which is leased with the exception of our
Dresden, Tennessee, manufacturing facility which we purchased in 2016. To provide a cost-efficient supply of
products to our customers, we maintain centralized management of internal manufacturing and nationwide
distribution facilities. Our three manufacturing and distribution facilities are located in Louisville, Kentucky,
Dresden, Tennessee, and Miami, Florida. We believe our facilities are generally adequate for our current and
anticipated future use.

32

Darien, CT

Louisville, KY

Carlsbad, CA

Dresden, TN

Miami, FL

Miami, FL

Square
Feet

1,950

Owned or
Leased

Leased

248,800

Leased

2,512

Leased

10,906

Leased

The following table describes our principal properties as of December 31, 2017:

Location

Principal Use

Administrative office

Corporate offices, manufacturing, R&D,
warehousing, and distribution

Administrative office

10,491

Leased

Manufacturing and administration

76,600

Owned

Corporate office, manufacturing, and warehousing

8,510

Leased

Corporate office

Various cities in southern Florida

Seven retail stores

Item 3.

Legal Proceedings

We are a party from time to time to various proceedings in the ordinary course of business. For a description
of the Master Settlement Agreement, to which we are a party, see ‘‘Financial Statements and Supplementary Data -
Note 2 Summary of Significant Accounting Policies: Risk and Uncertainties.’’ Other than the proceedings mentioned
below, there is no material litigation, arbitration or governmental proceeding currently pending against us or any of
our officers or directors in their capacity as such, and we and our officers and directors have not been subject to any
such proceeding.

Other major tobacco companies are defendants in a number of product liability claims. In a number of these
cases, the amounts of punitive and compensatory damages sought are significant, and could have a material adverse
effect on our business and results of operations. We are a defendant in certain cases which have been dormant for
many years. Plaintiffs’ counsel are in the process of voluntarily dismissing those claims.

We are subject to several lawsuits alleging personal injuries resulting from malfunctioning vaporizer devices and
may be subject to claims in the future relating to our other NewGen products. We are still evaluating these claims
and the potential defenses to them. For example, we did not design or manufacture the products at issue; rather, we
were merely the distributor. Nonetheless, there can be no assurance that we will prevail in these cases, and they could
have a material adverse effect on our business and results of operations. As a result of their relative novelty, electronic
cigarette and vaporizer product manufacturers and sellers have only recently become subject to litigation.

See ‘‘Risk Factors—We may become subject to significant product liability litigation.’’

Item 4. Mine Safety Disclosures

Not applicable.

Executive Officers of the Registrant

Listed below are the executive officers of the Company. Our executive officers are appointed by, and serve at
the discretion of, our board of directors. There are no family relationships between any of the executive officers, and
there is no arrangement or understanding between any executive officer and any other person pursuant to which the
executive officer was selected.

Lawrence S. Wexler, age 65, has served as our President and CEO since June 2009 and as President and Chief
Operating Officer of NATC, our primary operating subsidiary since June 2006. Prior to June 2006, Mr. Wexler had
been the Chief Operating Officer of NATC since June 2005, and prior to that, the President and Chief Operating
Officer of one of our other subsidiaries since December 2003. Mr. Wexler was a consultant to a number of emerging
marketing, communication, and financial companies, advising them on financial, marketing and strategic matters, at

33

times in an operating role, from 1998 to 2003. From 1977 to 1998, he was employed by Philip Morris, USA in various
positions in the Sales, Marketing, and Finance Departments. As Group Director, Discount Brands, his group
introduced the Basic and Alpine brands. He served as Senior Vice President of Marketing from 1992 to 1993 and
Senior Vice President Finance, Planning, and Information Services from 1993 until his departure in 1998. Mr. Wexler
holds a bachelor of science in administrative science from Yale and a master of business administration from
Stanford.

Mark A. Stegeman, age 56, has served as our Chief Financial Officer and Senior Vice President since August
2015. Prior to joining us, Mr. Stegeman was Vice President and Assistant Treasurer at Brown-Forman Corporation,
a producer of premium spirits, from 2007 to 2015. Mr. Stegeman previously served as Vice President and Treasurer
of La-Z-Boy Incorporated from 2001 to 2007. Mr. Stegeman was Vice President & Relationship Manager at UBS
from 2000 to 2001, Citigroup from 1997 to 2000, and KeyBank from 1987 to 1997. He was a Senior Audit
Accountant at PricewaterhouseCoopers from 1982 to 1987. Mr. Stegeman holds a bachelor of business administration
and a master of business administration, both from the University of Toledo.

James W. Dobbins, age 58, has been our Senior Vice President, General Counsel, and Secretary since June 1999
and has served in various roles in our legal department since joining us in June 1999. Prior to joining us, Mr. Dobbins
was in private practice in North Carolina and held various positions in the legal department of Liggett Group, Inc.,
a major cigarette manufacturer, including, at the time he left that company, Vice President, General Counsel, and
Secretary. Mr. Dobbins has also practiced as an outside litigation attorney with Webster & Sheffield, a New York law
firm, representing a variety of clients including Liggett Group, Inc. Prior to joining Webster & Sheffield, he served
as a law clerk to the Honorable J. Daniel Mahoney, U.S. Circuit Judge for the Second Circuit Court of Appeals.
Mr. Dobbins holds a bachelor of arts in mathematics and political science from Drew University and a J.D. from
Fordham University School of Law.

James Murray, age 57, has served as our Senior Vice President of Business Planning since 2005. Prior to 2005,
Mr. Murray was our Senior Vice President of Sales and Marketing since 2002, and prior to that, our Vice President
of Marketing since 2000. Previously, Mr. Murray held various marketing positions at Brach’s Confections from 1995
to 1999 and various sales and marketing positions at American Tobacco (American Brands) from 1985 to 1994.
Mr. Murray also held various sales and research positions at Schrafft’s Ice Cream and Nielsen Research from 1982
to 1985. Mr. Murray holds a bachelor of science in marketing from Fairfield University and a master of business
administration from Fordham University.

34

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of

Equity Securities

Market Information

The principal stock exchange on which Turning Point Brands, Inc.’s common stock (par value $0.01 per share)
is listed is the New York Stock Exchange under the symbol ‘‘TPB.’’ At March 1, 2018, there were 255 holders of
record of Turning Point Brands, Inc.’s common stock.

The table below discloses the high and low sales prices per share for Turning Point Brands, Inc.’s common stock

as reported by the New York Stock Exchange.

For the year ended December 31, 2017

First Quarter. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Second Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Third Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fourth Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$15.87
$18.05
$17.81
$21.48

$12.03
$14.85
$14.45
$15.34

Dividends. On November 9, 2017, our Board of Directors approved the initiation of a cash dividend to
shareholders. The initial quarterly dividend of $0.04 per common share was paid on December 15, 2017 to
shareholders of record at the close of business on November 27, 2017.

High

Low

35

Performance graph. The graph below compares the cumulative total shareholder return of Turning Point
Brands, Inc.’s common stock since our initial public offering on May 11, 2016, with the Russell 3000 Index and the
S&P Small Cap 600 Consumer Staples Index. The information presented assumes an initial investment of $100 on
May 11, 2016, and that all dividends were reinvested. The cumulative returns shown represent the value that these
investments would have had on December 31, 2017.

Cumulative Total Shareholder Return Since May 11, 2016 
Assumes Initial Investment of $100
(as of December 31, 2017)

$220

$200

$180

$160

$140

$120

$100

$80

$60

6/16

9/16

12/16

3/17

6/17

9/17

12/17

Turning Point Brands, Inc.

Russell 3000 Index

S&P Small Cap 600 Consumer Staples Index

Sales of unregistered securities. Not applicable.

Issuer purchases of equity securities. No shares of common stock were purchased during 2017.

36

Item 6.

Selected Financial Data

The following selected financial data should be read in conjunction with ‘‘Item 7. Management’s Discussion and
Analysis of Financial Condition and Results of Operations’’ and consolidated financial statements and notes thereto
contained in ‘‘Item 8. Financial Statements and Supplementary Data’’ of this report. A reconciliation of non-GAAP
measures to the most directly comparable GAAP financial measure is presented following the Selected Financial
Data.

(dollars in thousands)

2017

2016

2015

2014

2013

Year Ended December 31,

Consolidated Statement of Operations Data:
Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Selling, general and administrative expenses . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . .
Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment income . . . . . . . . . . . . . . . . . . . . . . . . . . .
Loss on extinguishment of debt. . . . . . . . . . . . . . . . . .

Income (loss) before income taxes . . . . . . . . . . . . .
Income tax expense (benefit) . . . . . . . . . . . . . . . . . . .

Consolidated net income (loss) . . . . . . . . . . . . . . . .
Net loss attributable to non-controlling interest . . . .

Net income (loss) attributable to Turning Point

Brands, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Basic income (loss) per common share:

Net income (loss) attributable to Turning Point

Brands, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Diluted income (loss) per common share:

Net income (loss) attributable to Turning Point

Brands, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Weighted average common shares outstanding:

$
$

$

$

$

$

285,777
160,908

124,869
75,369

49,500
16,889
(438)
6,116

26,933
7,280

206,228
105,872

100,356
56,771

43,585
26,621
(768)
2,824

14,908
(12,005)

$ 197,256
100,960

$ 200,329
107,165

$ 193,304
103,043

96,296
51,785

44,511
34,284
—
—

10,227
1,078

9,149

93,164
45,108

48,056
34,311
—
42,780

(29,035)
370

90,261
46,849

43,412
44,094
—
441

(1,123)
486

(1,609)
—

19,653

$
(556) $

26,913

$
— $

$ (29,405) $
— $

— $

20,209

$

26,913

$

9,149

$ (29,405) $

(1,609)

1.06

$

1.63

$

1.27

$

(4.07) $

(0.22)

1.04

$

1.49

$

1.10

$

(4.07) $

(0.22)

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Diluted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

18,989,177
19,513,008

16,470,352
18,015,545

7,198,081
8,354,387

7,223,378
7,223,378

7,288,993
7,288,993

Other Financial Information:
Net cash provided by operating activities. . . . . . . . . . .
Net cash used in investing activities . . . . . . . . . . . . . .
Net cash provided by (used in) financing activities . . .
Capital expenditures . . . . . . . . . . . . . . . . . . . . . . . . . .
Depreciation and amortization. . . . . . . . . . . . . . . . . . .
EBITDA(1). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Adjusted EBITDA(1). . . . . . . . . . . . . . . . . . . . . . . . . .
Leverage Ratio(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance Sheet Data:
Cash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Working capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Notes payable and long-term debt . . . . . . . . . . . . . . . .
Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total stockholders’ equity (deficit). . . . . . . . . . . . . . . .

$

$

$

$

29,690
(1,932)
(28,016)
(2,021)
2,328
52,822
60,024
3.3x

2,607
41,263
282,277
202,040
228,953
53,324

$

$

9,128
(26,832)
15,734
(3,207)
1,285
42,814
52,449
4.1x

2,865
37,289
285,020
218,225
250,962
34,058

$

$

24,430
(2,030)
(26,032)
(1,602)
1,059
45,570
50,604
5.7x

4,835
42,815
242,463
292,440
324,075
(81,612)

$

$

6,025
(1,314)
(31,623)
(1,314)
933
6,209
48,792
6.1x

8,467
42,738
242,568
304,916
334,140
(91,572)

3,026
(723)
10,641
(729)
932
43,903
49,609
5.2x

35,379
68,499
287,049
294,007
350,484
(63,434)

(1)

To supplement our financial information presented in accordance with generally accepted accounting principles in the United States, or U.S.
GAAP, we use non-U.S. GAAP financial measures including EBITDA and Adjusted EBITDA. We define ‘‘EBITDA’’ as net income before

37

interest expense, loss on extinguishment of debt, income taxes, depreciation, and amortization. We define ‘‘Adjusted EBITDA’’ as net
income before interest expense, loss on extinguishment of debt, income taxes, depreciation, amortization, other non-cash items, and other
items that we do not consider ordinary course in our evaluation of ongoing, operating performance. We present EBITDA and Adjusted
EBITDA in this Form 10-K because they are key metrics used by management and our board of directors to assess our financial performance
and are also used by management to assess performance for the purposes of our executive compensation programs. EBITDA and Adjusted
EBITDA are also frequently used by analysts, investors and other interested parties to evaluate companies in our industry. We believe that
EBITDA and Adjusted EBITDA are appropriate measures of operating performance because they eliminate the impact of expenses that do
not relate to business performance. EBITDA and Adjusted EBITDA have limitations as analytical tools, and you should not consider them
in isolation, or as a substitute for analysis of our results as reported under GAAP. Some of these limitations are:

(i)

(ii)

They do not reflect our cash expenditures, or future requirements for capital expenditures or contractual commitments;

They do not reflect changes in, or cash requirements for, our working capital needs;

(iii) They do not reflect our significant interest expense, or the cash requirements necessary to service interest or principal payments on

our debt; and

(iv) Although depreciation and amortization are non-cash charges, the assets being depreciated and amortized often will have to be

replaced in the future, and EBITDA and Adjusted EBITDA do not reflect any cash requirements for such replacements.

(2)

Leverage Ratio - We calculate our Leverage Ratio by dividing Notes payable and long-term debt, less Cash, by Adjusted EBITDA.

(dollars in thousands)

2017

Year Ended December 31,
2015

2014

2016

2013

Net income (loss) attributable to Turning Point Brands,
Inc. (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Add:

$20,209

$ 26,913

$ 9,149

$(29,405)

$ (1,609)

Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Loss on extinguishment of debt . . . . . . . . . . . . . . . . . .
Income tax expense (benefit) . . . . . . . . . . . . . . . . . . . .
Depreciation expense . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization expense . . . . . . . . . . . . . . . . . . . . . . . . . .

16,889
6,116
7,280
1,626
702

26,621
2,824
(12,005)
1,227
58

34,284
—
1,078
1,059
—

34,311
42,780
370
933
—

44,094
441
486
905
27

EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$52,822

$ 45,638

$45,570

$ 48,989

$44,344

Components of Adjusted EBITDA

LIFO adjustment(a) . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Pension/postretirement expense(b) . . . . . . . . . . . . . . . .
Stock options, restricted stock, and incentives

expense(c) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign exchange hedging(d) . . . . . . . . . . . . . . . . . . . .
Strategic initiatives(e) . . . . . . . . . . . . . . . . . . . . . . . . . .
New product launch costs(f) . . . . . . . . . . . . . . . . . . . . .
Product line rationalizations(g) . . . . . . . . . . . . . . . . . . .
Bonus(h) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
IPO related compensation costs(i) . . . . . . . . . . . . . . . .
Warehouse reconfiguration(j) . . . . . . . . . . . . . . . . . . . .
Settlement and legal expenses(k) . . . . . . . . . . . . . . . . .
Adjusted EBITDA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,123
284

668
(90)
2,133
2,414
563
107
—
—
—

889
437

180
125
1,587
2,678
—
—
915
—
—

(56)
341

234
(35)
2,259
1,915
—
—
—
376
—

(798)
16

585
—
—
—
—
—
—
—
—

716
407

234
—
—
633
—
—
—
—
3,275

$60,024

$ 52,449

$50,604

$ 48,792

$49,609

(a)

Represents expense related to an inventory valuation allowance for last-in, first-out (‘‘LIFO’’) reporting.

(b) Represents our non-cash Pension/postretirement expense.

(c)

Represents non-cash stock options, restricted stock and incentives expense.

(d) Represents non-cash gain and loss stemming from our foreign exchange hedging activities.

(e)

(f)

Represents the fees incurred for the study of strategic initiatives and acquisition expenses.

Represents product launch costs of our new product lines.

(g) Represents costs associated with discontinued products related to product line rationalization.

(h) Represents bonuses associated with the December 2017 Tax Cuts and Jobs Act.

(i)

(j)

Represents non-recurring compensation expenses incurred coincident with the May 2016 IPO.

Represents the one-time relocation of finished product for improved logistical services.

(k) Represents settlement and legal expenses relating to the Gordian Group, LLC, complaint and the Langston Complaint.

38

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

You should read the following discussion of the historical financial condition and results of operations in
conjunction with our historical condensed consolidated financial statements and accompanying notes, which are
included elsewhere in this Annual Report on Form 10-K. In addition, this discussion includes forward-looking
statements subject to risks and uncertainties that may result in actual results differing from statements we make. See
‘‘Cautionary Note Regarding Forward-Looking Statements.’’ Factors that could cause actual results to differ include
those risks and uncertainties discussed in ‘‘Risk Factors.’’

The following discussion relates to the audited financial statements of Turning Point Brands, Inc., included
elsewhere in this Annual Report on Form 10-K. In this discussion, unless the context requires otherwise, references
to ‘‘our Company’’ ‘‘we,’’ ‘‘our,’’ or ‘‘us’’ refer to Turning Point Brands, Inc., and its consolidated subsidiaries.
References to ‘‘TPB’’ refer to Turning Point Brands, Inc., without any of its subsidiaries. We were incorporated in
2004 under the name North Atlantic Holding Company, Inc. On November 4, 2015, we changed our name to Turning
Point Brands, Inc. Many of the amounts and percentages in this discussion have been rounded for convenience of
presentation.

Organizational Structure

We, Turning Point Brands, Inc., are a holding company which owns North Atlantic Trading Company, Inc.
(‘‘NATC’’), and its subsidiaries National Tobacco Company, L.P. (‘‘NTC’’), National Tobacco Finance, LLC
(‘‘NTFLLC’’), North Atlantic Operating Company, Inc. (‘‘NAOC’’), North Atlantic Cigarette Company, Inc.
(‘‘NACC’’), and RBJ Sales, Inc. (‘‘RBJ’’), and Turning Point Brands, LLC (‘‘TPLLC’’), and its subsidiaries Intrepid
Brands, LLC (‘‘Intrepid’’), VaporBeast, LLC (‘‘VaporBeast’’, f/k/a Smoke Free Technologies, Inc.), and Vapor Shark,
LLC, and its subsidiaries (collectively, ‘‘Vapor Shark’’, f/k/a The Hand Media).

Overview

We are a leading independent provider of Other Tobacco Products (‘‘OTP’’) in the U.S. We sell a wide range
of products across the OTP spectrum including moist snuff tobacco (‘‘MST’’), loose leaf chewing tobacco, premium
cigarette papers, make-your-own (‘‘MYO’’) cigar wraps and cigar smoking tobacco, cigars, liquid vapor products,
and tobacco vaporizer products; but, we do not sell cigarettes. We estimate the OTP industry generated approximately
$11 billion in manufacturer revenue in 2017. In contrast to manufactured cigarettes, which have been experiencing
declining volumes for decades based on data published by the Alcohol and Tobacco Tax and Trade Bureau (‘‘TTB’’),
the OTP industry is demonstrating increased consumer appeal with low to mid-single digit consumer unit growth as
reported by Management Science Associates, Inc. (‘‘MSAi’’), a third-party analytics and informatics company. Under
the leadership of a senior management team with an average of 22 years of experience in the tobacco industry, we
have grown and diversified our business through new product launches, category expansions, and acquisitions while
concurrently improving operational efficiency.

Products

We operate in three segments: (i) Smokeless products, (ii) Smoking products and (iii) NewGen products. In our
Smokeless products segment we manufacture and market moist snuff and contract for and market loose leaf chewing
tobacco products. In our Smoking products segment, we (i) market and distribute cigarette papers and related
products, (ii) market and distribute MYO cigar wraps, MYO loose cigar smoking tobacco, and cigars, and
(iii) package, market, and distribute traditional pipe tobaccos. In our NewGen products segment, we (i) market and
distribute liquid vapor products, tobacco vaporizer products, and certain other products without tobacco and/or
nicotine; (ii) distribute a wide assortment of vaping related products to non-traditional retail via VaporBeast and
Vapor Shark; and (iii) distribute a wide assortment of vaping related products to individual consumers via Vapor
Shark branded retail outlets. Refer to the ‘Recent Developments’ section below for details regarding the VaporBeast
and Vapor Shark acquisitions.

39

Our portfolio of brands includes some of the most widely recognized names in the OTP industry, such as
Stoker’s®, Zig-Zag®, and VaporBeast®. The following table sets forth the market share and category rank of our core
products and demonstrates their industry positions:

Brand

Product

TPB Segment

Market Share(1)

Category Rank(1)

Stoker’s®
Stoker’s®
Zig-Zag®
Zig-Zag®

Chewing Tobacco
Moist Snuff
Cigarette Papers
MYO Cigar Wraps

Smokeless Products
Smokeless Products
Smoking Products
Smoking Products

17.9%
2.9%
32.9%
76.0%

#1 discount, #2 overall
#4 discount, #7 overall
#1 premium
#1 overall

(1) Market share and category rank data for all products are derived from MSAi data as of 12/31/17.

Operations

As of December 31, 2017, our products are available in approximately 170,000 U.S. retail locations which, with
the addition of retail stores in Canada, brings our total North American retail presence to an estimated 200,000 points
of distribution. We subscribe to a sales tracking system from MSAi that records all OTP product shipments (ours as
well as those of our competitors) from approximately 900 wholesalers to over 250,000 retail stores in the U.S. This
system enables us to understand individual product share and volume trends across multiple categories down to the
individual retail store level, allowing us to allocate field salesforce coverage to the highest opportunity stores. Our
sales and marketing group of approximately 145 professionals utilizes the MSAi system to efficiently target markets
and sales channels with the highest sales potential.

Our core tobacco business (Smokeless and Smoking segments) primarily generates revenues from the sale of our
products to wholesale distributors who, in turn, resell the products to retail operations. Our acquisition of VaporBeast
in November 2016 expanded our revenue streams as we began selling directly to non-traditional retail outlets and to
ultimate consumers via non-traditional retail outlets as well. Our acquisition of Vapor Shark further expanded our
selling network by allowing us to directly reach ultimate consumers through Vapor Shark branded retail outlets. Our
net sales, which include federal excise taxes, consist of gross sales net of cash discounts, returns, and selling and
marketing allowances.

We rely on long-standing relationships with high-quality, established manufacturers to provide the majority of
our produced products. Approximately 87% of our production, as measured by gross sales, is outsourced to suppliers.
The remaining 13% represents our moist snuff tobacco operations located in Dresden, TN, and the packaging of our
pipe tobacco in Louisville, KY. Our principal operating expenses include the cost of raw materials used to
manufacture the limited number of our products which we produce in-house; the cost of finished products, which are
generally purchased goods; federal excise taxes; legal expenses; and compensation expenses, including benefits and
costs of salaried personnel. Our other principal expenses include interest expense and other expenses.

Key Factors Affecting Our Results of Operations

We consider the following to be the key factors affecting our results of operations:

•

•

•

•

Our ability to further penetrate markets with our existing products;

Our ability to introduce new products and product lines that complement our core business;

Decreasing interest in tobacco products among consumers;

Price sensitivity in our end-markets;

• Marketing and promotional initiatives, which cause variability in our results;
•

General economic conditions, including consumer access to disposable income;

•

•

•

•

Cost and increasing regulation of promotional and advertising activities;

Cost of complying with regulation, including newly passed ‘‘deeming regulations’’;

Counterfeit and other illegal products in our end-markets;

Currency fluctuations;

40

•

•

Our ability to identify attractive acquisition opportunities in OTP; and

Our ability to integrate acquisitions.

Recent Developments

Credit Facility Refinancing

On March 7, 2018, we entered into a $250 million credit facility consisting of $200 million in first and second
lien term loans and $50 million in a revolving credit facility (collectively, the ‘‘2018 Credit Facility’’). We used a
portion of the proceeds from the 2018 Credit Facility to repay, in full, the 2017 Credit Facility. (For a more complete
description of our 2018 Credit Facility, see’’- Subsequent Events – Refinancing.’’)

Other Developments

On November 9, 2017, our Board of Directors approved the initiation of a cash dividend to shareholders. The
initial quarterly dividend of $0.04 per common share was paid on December 15, 2017, to shareholders of record at
the close of business on November 27, 2017.

On July 28, 2017, the U.S. Food and Drug Administration (‘‘FDA’’) announced a new direction in regulating
tobacco products, including the newly ‘‘deemed’’ markets such as cigars and vapor products. FDA stated it intends
to begin several new rulemaking processes, some of which will outline foundational rules governing the premarket
application process for the deemed products, including Substantial Equivalence Applications and Premarket Tobacco
Applications. Compliance and related costs could be significant and could increase the costs of operating in our
NewGen Segment. The original filing deadlines for the applications of these newly ‘‘deemed’’ products on the market
as of August 8, 2016, have been postponed until August 8, 2021, for ‘‘combustible’’ products (e.g., cigar and pipe)
and August 8, 2022, for ‘‘non-combustible’’ products (e.g., vapor products). No other application filing deadlines
were altered. FDA also acknowledged a ‘‘continuum of risk’’ among tobacco products (i.e., that certain tobacco
products pose a greater risk to individual and public health than others), that it intends to seek public comment on
the role that flavors play in attracting youth and the role that flavors may play in helping some smokers switch to
potentially less harmful forms of nicotine delivery, and that it will increase its focus on the regulation of cigarette
products. This new FDA direction follows increased taxation efforts by state municipalities including the
implementation of a $0.55 per ounce excise tax on smokeless products in Pennsylvania enacted on October 1, 2016,
and an increase in tax on all OTP products sold in California to 65.1% effective July 1, 2017.

On June 30, 2017, we filed a Form S-3 Registration Statement with the Securities and Exchange Commission
providing for the potential to offer up to $200 million in the aggregate of our common stock, preferred stock,
depository shares, warrants, and units, as well as a secondary offering and sale of up to approximately 12.8 million
shares of TPB common stock by selling shareholders. We currently have no plans to utilize the offering; however,
we believe it provides future flexibility as we continue to drive our strategic organic growth and acquisition
initiatives.

In March 2017, we entered into a strategic partnership with The Hand Media, d/b/a Vapor Shark (‘‘Vapor
Shark’’), a leading distributor and manufacturer of premium vaping e-liquids with nationwide distribution through
independent retail vape shops as well as Vapor Shark branded retail locations. Through the strategic partnership, we
were issued a warrant to purchase all outstanding stock of Vapor Shark in exchange for a commitment to deposit up
to $2.5 million. In April 2017, we entered into a management agreement with Vapor Shark whereby we gained control
of the Vapor Shark operations. On June 30, 2017, we exercised the warrant and obtained ownership of 100% of the
outstanding shares of Vapor Shark. Our exercise of the warrant triggered an option giving Vapor Shark’s former sole
shareholder the right to purchase Vapor Shark’s company-owned stores for $1. As part of the acquisition, we recorded
a liability of $0.6 million related to the former shareholder’s option to purchase the company-owned stores. In
December 2017, the Company offered to pay Vapor Shark’s former sole shareholder $1.5 million in exchange for his
right to purchase the company-owned stores. The agreement was finalized in January 2018, and the Company paid
$1.0 million in February 2018 with the remaining $0.5 million to be paid in 24 monthly installments.

IPO

In May 2016, we sold 6,210,000 shares of voting common stock in our IPO at a price of $10.00 per share. The
gross proceeds of the IPO totaled $62.1 million. Refer to the 2016 Annual Report on Form 10-K for details regarding
use of the IPO proceeds.

41

In April 2016, we increased the total authorized shares of preferred and voting and non-voting common stock
and effected a 10.43174381 for 1 stock split of our voting and non-voting common stock. As a result of the stock split,
all previously reported share amounts (including options and warrants) in the accompanying financial statements and
related notes of the Company have been retrospectively restated to reflect the stock split.

Critical Accounting Policies and Uses of Estimates

The accompanying consolidated financial statements have been prepared in conformity with accounting
principles generally accepted in the United States. When more than one accounting principle, or the method of its
application, is generally accepted, we select the principle or method that is appropriate in the specific circumstances.
Application of these accounting principles requires us to make estimates about the future resolution of existing
uncertainties. Actual results could differ from these estimates. We evaluate our estimates, including those related to
revenue recognition, collectability of accounts receivable,
inventory valuation and obsolescence, goodwill,
intangibles, pension and postretirement obligations, income taxes, litigation, and contingencies on an ongoing basis.
We base these estimates on our historical experience and other assumptions we believe are appropriate under the
circumstances. In preparing these consolidated financial statements, we have made our best estimates and judgments
of the amounts and disclosures included in the consolidated financial statements.

Revenue Recognition.

We recognize revenues, net of sales incentives and sales returns, including shipping and handling charges billed
to customers, upon delivery to the customer at which time there is a transfer of title and risk of loss to the customer
in accordance with ASC 605-10-S99. We classify customer rebates as sales deductions in accordance with the
requirements of ASC 605-50-25.

Derivative Instruments.

We use foreign currency forward contracts to hedge a portion of our exposure to changes in foreign currency
exchange rates from time to time. We account for our forward contracts under the provisions of ASC 815, Derivatives
and Hedging. Under our policy, as amended, we may hedge up to 100% of our anticipated purchases of inventory
in the denominated invoice currency over a forward period not to exceed twelve months. We may also, from time
to time, hedge up to ninety percent of our non-inventory purchases in the denominated invoice currency. Forward
contracts that qualify as hedges are adjusted to their fair value through other comprehensive income as determined
by market prices on the measurement date except any hedge ineffectiveness which is recognized currently in income.
Gains and losses on these contracts are transferred from other comprehensive income into net income as the related
inventories are received. Changes in fair value of any contracts that do not qualify for hedge accounting or are not
designated as hedges are recognized in income currently.

Goodwill and Other Intangible Assets.

We follow the provisions of ASC 350, Intangibles – Goodwill and Other. In accordance with ASC 350-20-35,
goodwill and indefinite-lived intangible assets are reviewed for impairment annually on December 31, or more
frequently if certain indicators are present. If the carrying value of the goodwill or indefinite-life intangible asset
exceeds its fair value, which is determined using discounted cash flows, the goodwill or intangible asset is considered
impaired. The carrying value of the goodwill or indefinite-life intangible asset would then be reduced to fair value.
For goodwill,
the determination of a reporting unit’s fair value involves, among other things, our market
capitalization and application of the income approach, which includes developing forecasts of future cash flows and
determining an appropriate discount rate.

Based on our annual goodwill impairment testing, the estimated fair values of each of our reporting units were
substantially in excess of the respective carrying values. We had no such impairment of goodwill or other intangible
assets during the year ended December 31, 2017.

42

Fair Value:

GAAP establishes a framework for measuring fair value. That framework provides a fair value hierarchy that
prioritizes the inputs to valuation techniques used to measure fair value. The hierarchy gives the highest priority to
unadjusted quoted prices in active markets for identical assets or liabilities (level 1) and the lowest priority to
unobservable inputs (level 3). The three levels of the fair value hierarchy under GAAP are described below:

•

•

•

Level 1 – Inputs to the valuation methodology are unadjusted quoted prices for identical assets or liabilities
in active markets at the measurement date.

Level 2 – Inputs to the valuation methodology include: quoted prices for similar assets or liabilities in
active markets; quoted prices for identical or similar assets or liabilities in inactive markets; inputs other
than quoted prices that are observable for the asset or liability; and inputs that are derived principally from
or corroborated by observable market data by correlation or other means.

Level 3 – Unobservable inputs that reflect management’s best estimate of what market participants would
use in pricing the asset or liability at the measurement date.

Retirement Plans.

We follow the provisions of ASC 715, Compensation – Retirement Benefits in accounting for our retirement
plans, which requires an employer to (i) recognize in its statement of financial position the funded status of a benefit
plan, measured as the difference between the fair value of plan assets and benefit obligations; (ii) recognize, net of
tax, the gains or losses and prior service costs or credits that arise during the period but are not recognized as
components of net periodic benefit cost; and (iii) measure defined benefit plan assets and obligations as of the date
of the employer’s statement of financial position.

Income Taxes.

We account for income taxes under ASC 740. We record the effects of income taxes under the liability method
in which deferred income tax assets and liabilities are recognized based on the difference between the financial and
tax basis of assets and liabilities using the enacted tax rates in effect for the years in which the differences are
expected to reverse. We assess our ability to realize future benefits of deferred tax assets by determining if they meet
the ‘‘more likely than not’’ criteria in ASC 740, Income Taxes. If we determine that future benefits do not meet the
‘‘more likely than not’’ criteria, a valuation allowance is recorded.

Stock-Based Compensation.

We measure stock compensation costs related to our stock options on the fair value based method under the
provisions of ASC 718, Compensation – Stock Compensation, which requires compensation cost for stock options
to be recognized based on the fair value of stock options granted. We determined the fair value of these awards using
the Black-Scholes option pricing model.

Accounts Receivable.

Accounts receivable are recognized at their net realizable value. All accounts receivable are trade-related and are
recorded at the invoiced amount and do not bear interest. We maintain allowances for doubtful accounts receivable
for estimated uncollectible invoices resulting from the customer’s inability to pay, which may result in write-offs. We
recorded an allowance for doubtful accounts of less than $0.1 million at December 31, 2017 and 2016, respectively.

Inventories.

Inventories are stated at the lower of cost or market. Cost was determined using the LIFO method for
approximately 51% of the inventories. Leaf tobacco is presented in current assets in accordance with standard
industry practice, notwithstanding the fact that such tobaccos are carried longer than one year for the purpose of
curing. We recorded an inventory valuation allowance of $0.5 million and $0.6 million at December 31, 2017 and
2016, respectively.

Jumpstart Our Business Startups Act of 2012

We chose to ‘‘opt out’’ of the provision of the JOBS Act that permits us, as an ‘‘emerging growth company,’’
to take advantage of an extended transition period to comply with new or revised accounting standards applicable to
public companies. As a result, we will comply with new or revised accounting standards as required for public
companies. Our decision to opt out of the extended transition period provided in the JOBS Act is irrevocable.

43

Results of Operations

Summary

The table and discussion set forth below relates to our consolidated results of operations for the years ended

December 31 (in thousands):

2017

Year Ended December 31,
% Change

2016

2015

Consolidated Results of Operations Data:
Net sales

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 84,560 $ 77,913
111,005
Smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
17,310
NewGen products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

109,956
91,261

Total net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

285,777
160,908

206,228
105,872

Gross profit

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
NewGen products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

42,602
57,146
25,121

38,634
57,595
4,127

Total gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Selling, general and administrative expenses . . . . . . . . . . . .

124,869
75,369

100,356
56,771

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment income. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Loss on extinguishment of debt . . . . . . . . . . . . . . . . . . . . . .

Income before income taxes . . . . . . . . . . . . . . . . . . . . .
Income tax expense (benefit) . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated net income . . . . . . . . . . . . . . . . . . . . . . . .
Net loss attributable to non-controlling interest. . . . . .

Net income attributable to Turning Point Brands,

49,500
16,889
(438)
6,116

26,933
7,280

19,653
(556)

43,585
26,621
(768)
2,824

8.5% $ 74,293
-0.9% 105,898
427.2% 17,065

38.6% 197,256
52.0% 100,960

10.3% 38,521
-0.8% 52,842
4,933

508.7%

24.4% 96,296
32.8% 51,785

44,511
-36.6% 34,284
—
-43.0%
—
116.6%

% Change

4.9%
4.8%
1.4%

4.5%
4.9%

0.3%
9.0%
-16.3%

4.2%
9.6%

-22.4%
NM
NM

45.8%
NM

194.2%
NM

14,908
(12,005)

80.7% 10,227
1,078

-160.6%

26,913
—

-27.0%
NM

9,149
—

Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 20,209 $ 26,913

-24.9% $ 9,149

194.2%

Comparison of Year Ended December 31, 2017, to Year Ended December 31, 2016

Net Sales. For the year ended December 31, 2017, overall net sales increased to $285.8 million from
$206.2 million for the year ended December 31, 2016, an increase of $79.5 million or 38.6%. For the year ended
December 31, 2017, volumes increased 34.2% and price/mix increased 4.4%. This increase was substantially due to
an increase in NewGen products sales as a result of the acquisitions of VaporBeast and Vapor Shark.

For the year ended December 31, 2017, net sales in the Smokeless products segment increased to $84.6 million
from $77.9 million for the year ended December 31, 2016, an increase of $6.6 million or 8.5%. For the year, volume
increased 3.4% and price/mix increased 5.1%. Net sales growth was primarily driven by Stoker’s® MST.

For the year ended December 31, 2017, net sales in the Smoking products segment decreased to $110.0 million
from $111.0 million for the year ended December 31, 2016, a decrease of $1.0 million or 0.9%. For the year ended
December 31, 2017, Smoking products volumes decreased 3.7%, while price/mix increased 2.8%. The decline in net
sales is primarily due to reduced investment in the cigar product line to allow for those resources to be used for other
product lines with higher margins.

For the year ended December 31, 2017, net sales in the NewGen products segment increased to $91.3 million
from $17.3 million for the year ended December 31, 2016, an increase of $74.0 million or 427.2%. For the year ended
December 31, 2017, NewGen products volumes increased 415.8%, while price/mix increased 11.4%. Net sales
growth was primarily driven by the acquisitions of VaporBeast and Vapor Shark.

Gross Profit. For the year ended December 31, 2017, overall gross profit increased to $124.9 million from
$100.4 million for the year ended December 31, 2016, an increase of $24.5 million or 24.4%, primarily due to

44

acquisition of VaporBeast. Gross margin weakened to 43.7% for the year ended December 31, 2017, from 48.7% for
the year ended December 31, 2016, as a result of the mix impact of VaporBeast’s inherently lower distribution
margins.

For the year ended December 31, 2017, gross profit

increased to
$42.6 million from $38.6 million for the year ended December 31, 2016, an increase of $4.0 million or 10.3%. Gross
profit as a percentage of net sales increased to 50.4% of net sales for the year ended December 31, 2017, from 49.6%
of net sales for the year ended December 31, 2016. The increase in gross margin is due to us being able to take price
increases and the further expansion of Stoker’s® MST sales, leveraging our Smokeless fixed costs across a higher
sales volume.

in the Smokeless products segment

For the year ended December 31, 2017, gross profit in the Smoking products segment decreased to $57.1 million
from $57.6 million for the year ended December 31, 2016, a decrease of $0.4 million or 0.8%. Gross profit as a
percentage of net sales increased to 52.0% of net sales for the year ended December 31, 2017, from 51.9% of net
sales for the year ended December 31, 2016.

For the year ended December 31, 2017, gross profit in the NewGen products segment increased to $25.1 million
from $4.1 million for the year ended December 31, 2016, an increase of $21.0 million or 508.7%. Gross profit as a
percentage of net sales increased to 27.5% of net sales for the year ended December 31, 2017, from 23.8% of net
sales for the year ended December 31, 2016, primarily as a result of the change in product mix in the segment and
our continued focus on margin expansion in the NewGen segment.

Selling, General and Administrative Expenses. For the year ended December 31, 2017, selling, general and
administrative expenses increased to $75.4 million from $56.8 million for the year ended December 31, 2016, an
increase of $18.6 million or 32.8%, due primarily to acquisitions of VaporBeast and Vapor Shark, increased legal cost
for anti-counterfeiting initiatives related to our Zig-Zag® cigarette papers, and the one-time charge of $0.9 million
relating to purchase of the option for the Vapor Shark branded retail stores.

Interest Expense. For the year ended December 31, 2017, interest expense decreased to $16.9 million from
$26.6 million for the year ended December 31, 2016, primarily as a result of lower interest rates from our 2017 debt
refinancing.

Income Tax Expense (Benefit). The Company’s income tax expense of $7.3 million, or 27% of income before
income taxes, for the year ended December 31, 2017, is lower than the expected annual effective tax rate as a result
of discrete tax benefits of $4.2 million from the exercise of stock options during the year. The Company’s income
tax expense for the year ended December 31, 2016, does not bear the normal relationship to income before income
taxes primarily due to releasing the valuation allowance on our deferred taxes as we determined that it is more-likely
than not that we will realize our deferred tax assets which consist primarily of a federal net operating loss (‘‘NOL’’)
carryforward.

Investment Income. For the year ended December 31, 2017 and 2016, investment income relating to

investments of the MSA escrow deposits was $0.4 million and $0.8 million, respectively.

Loss on Extinguishment of Debt. For the year ended December 31, 2017, loss on extinguishment of debt was
$6.1 million as the result of refinancing our credit facility in the first quarter of 2017. For the year ended
December 31, 2016, loss on extinguishment of debt was $2.8 million as the result of retiring certain debt with
proceeds from our IPO.

Consolidated Net Income. Due to the factors described above, net income for the year ended December 31,

2017 and 2016, was $19.7 million and $26.9 million, respectively.

Net Loss Attributable to Non-Controlling Interest. Net loss attributable to non-controlling interest of
$0.6 million for the year ended December 31, 2017, is related to Vapor Shark, which was accounted for as a VIE
during the second quarter of 2017.

Net Income Attributable to Turning Point Brands, Inc. Due to the factors described above, net income for

the year ended December 31, 2017 and 2016, was $20.2 million and $26.9 million, respectively.

45

Comparison of Year Ended December 31, 2016 to Year Ended December 31, 2015

Net Sales. For the year ended December 31, 2016, overall net sales increased to $206.2 million from
$197.3 million in the year ended December 31, 2015, an increase of $9.0 million, or 4.5% as a result of increases
in all our segments.

For the year ended December 31, 2016, net sales in the Smokeless products segment increased to $77.9 million
from $74.3 million in the year ended December 31, 2015, an increase of $3.6 million, or 4.9%. Net sales growth was
principally driven by MST. Given the disparity between chew and MST case prices (average chew case price is
2.5 times that of MST), for the year ended December 31, 2016, volume increased 0.2% and price/mix increased 4.6%.
Volume was adversely impacted by the October 1, 2016, Pennsylvania state excise tax increase.

For the year ended December 31, 2016, net sales in the Smoking products segment increased to $111.0 million
from $105.9 million in the year ended December 31, 2015, an increase of $5.1 million, or 4.8%. Net sales growth
was driven by continued growth in our MYO cigar wraps and the roll-out of Zig-Zag® cigarillo size wraps, which
was somewhat offset by cigar declines. For the year ended December 31, 2016, volume increased 1.6% and price/mix
increased 3.2%.

For the year ended December 31, 2016, net sales in the NewGen products segment increased to $17.3 million
from $17.1 million in the year ended December 31, 2015, an increase of $0.2 million or 1.4% due to the inclusion
of one month of VaporBeast net sales partially offset by declines in existing NewGen products. For the year ended
December 31, 2016, volume increased 4.9% and price/mix decreased 3.5%.

Gross Profit. For the year ended December 31, 2016, overall gross profit increased to $100.4 million from
$96.3 million for the year ended December 31, 2015, an increase of $4.1 million, or 4.2%, principally due to an
increase in gross profit in the Smoking products segment, partially offset by a decrease in gross profit in the NewGen
products segment.

For the year ended December 31, 2016, gross profit

increased to
$38.6 million from $38.5 million for the year ended December 31, 2015, an increase of $0.1 million, or 0.3%. Gross
margin for this segment as a percentage of net sales decreased to 49.6% of net sales for the year ended December 31,
2016, from 51.9% in the year ended December 31, 2015, as MST, which is lower margin compared to chew, became
a bigger portion of the segment sales. Gross profit was negatively impacted by non-cash inventory adjustments as a
result of LIFO.

in the Smokeless products segment

For the year ended December 31, 2016, gross profit in the Smoking products segment increased to $57.6 million
from $52.8 million for the year ended December 31, 2015, an increase of $4.8 million, or 9.0%. Gross margin for
this segment as a percentage of net sales increased to 51.9% of net sales for the year ended December 31, 2016, from
49.9% for the year ended December 31, 2015 as selling prices increased at a faster rate than the cost of the goods.

For the year ended December 31, 2016, gross profit in the NewGen products segment decreased to $4.1 million
from $4.9 million for the year ended December 31, 2015, a decrease of $0.8 million, or 16.3%. Gross margin for this
segment as a percentage of net sales decreased to 23.8% of net sales for the year ended December 31, 2016, from
28.9% for the year ended December 31, 2015, as increased product returns in 2016 led to higher costs.

Selling, General and Administrative Expenses. For the year ended December 31, 2016, selling, general, and
administrative expenses increased to $56.8 million from $51.8 million for the year ended December 31, 2015, an
increase of $5.0 million, or 9.6%, due to increases in sales and marketing infrastructure, primarily due to increased
headcount, IPO related compensation, transaction costs relating to our acquisitions, increased legal and litigation
expenses and the inclusion of one month of VaporBeast expenses.

Interest Expense and Financing Costs. For the year ended December 31, 2016, interest expense and
amortization of deferred financing costs decreased to $26.6 million from $34.3 million for the year ended
December 31, 2015, a decrease of $7.7 million, or 22.4%, due to the pay-down of debt as a result of the IPO.

Investment Income. In 2016, we began to invest the MSA escrow deposits. For the year ended December 31,

2016, investment income was $0.8 million relating to these investments.

Loss on Extinguishment of Debt. For the year ended December 31, 2016, loss on extinguishment of debt was

$2.8 million as the result of retiring certain debt with proceeds from the IPO.

46

Income Tax Expense (Benefit). For the year ended December 31, 2016, income tax benefit was $12.0 million
primarily due to releasing the valuation allowance as we determined that it is more-likely than not that we will realize
our deferred tax assets which consist primarily of an NOL carryforward. For the year ended December 31, 2015,
income tax expense was $0.4 million primarily for state income taxes as federal income taxes were offset by our NOL
carryforward.

Net Income. For the year ended December 31, 2016, net income increased to $26.9 million from $9.1 million

in the year ended December 31, 2015, an increase of $17.8 million for the reasons set forth above.

Liquidity and Capital Reserves

Our principal uses for cash are working capital, debt service, and capital expenditures. We believe our cash flows
from operations and borrowing availability under our 2018 Revolving Credit Facility (as defined herein) are adequate
to satisfy our operating cash requirements for the foreseeable future.

Our working capital, which we define as current assets less current liabilities, increased $4.0 million to
$41.3 million at December 31, 2017, compared with $37.3 million at December 31, 2016. The increase in working
capital is due to increases in accounts receivable, inventory, and accrued liabilities as a result of increased sales offset
by decreases in accounts payable and our revolving credit facility balance as the 2016 revolving credit facility balance
was abnormally high due to the acquisition of VaporBeast in November 2016.

(in thousands)

2017

2016

Current Assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $79,493 $78,856
41,567
Current Liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

38,230

Working Capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $41,263 $37,289

During the year ended December 31, 2017, we invested $2.0 million in capital expenditures. We had unrestricted
cash on hand of $2.6 million and $2.9 million as of December 31, 2017 and 2016, respectively. We had restricted
assets of $30.8 million and $30.4 million as of December 31, 2017 and 2016, respectively. Restricted assets consist
of escrow deposits under the MSA. On the 25th anniversary of each annual deposit, we are entitled to receive
reimbursement of the principal amount of escrow remaining for that year. See ‘‘Master Settlement Agreement’’ below
for details.

Cash Flows from Operating Activities

For the year ended December 31, 2017, net cash provided by operating activities increased to $29.7 million from
$9.1 million for the year ended December 31, 2016, an increase of $20.6 million or 225.3%, principally due to an
increase in pre-tax income of $12.0 million as we currently do not pay federal income taxes and interest paid on the
PIK Toggle Notes in 2016, which did not recur.

For the year ended December 31, 2016, net cash provided by operating activities decreased to $9.1 million from
$24.4 million for the year ended December 31, 2015, a decrease of $15.3 million, or 62.6%, principally due to
increases in inventory and accounts payable.

Cash Flows from Investing Activities

For the year ended December 31, 2017, net cash used in investing activities decreased to $1.9 million from
$26.8 million for the year ended December 31, 2016, a decrease of $24.9 million or 92.8%, principally due to the
2016 acquisitions of VaporBeast, certain brands from Wind River, and the land and building in Dresden, Tennessee.

For the year ended December 31, 2016, net cash used in investing activities increased to $26.8 million from
$2.0 million for the year ended December 31, 2015, an increase of $24.8 million or 1240.0%, principally due to the
2016 acquisitions of VaporBeast, certain brands from Wind River, and the land and building in Dresden, Tennessee.

Cash Flows from Financing Activities

For the year ended December 31, 2017, net cash used by financing activities was $28.0 million compared with
net cash provided by financing activities of $15.7 million for the year ended December 31, 2016, a decrease of
$43.8 million or 278.1%, principally due to proceeds from the issuance of stock from our IPO in May 2016 and
refinancing costs associated with the 2017 Credit Facility in 2017.

47

For the year ended December 31, 2016, net cash provided by financing activities was $15.7 million compared
with net cash used of $26.0 million for the year ended December 31, 2015, an increase of $41.8 million, principally
due to proceeds from the issuance of stock, partially offset by payments on a prior credit facility, PIK Toggle Notes,
and redemption of warrants issued by Intrepid.

Long-Term Debt

On February 17, 2017, we entered into a new $250 million secured credit facility comprised of (i) a First Lien
Credit Facility with Fifth Third Bank, as administrative agent, and other lenders (the ‘‘2017 First Lien Credit
Facility’’) and (ii) a Second Lien Credit Facility with Prospect Capital Corporation, as administrative agent, and other
lenders (the ‘‘2017 Second Lien Credit Facility,’’ and together with the 2017 First Lien Credit Facility, the ‘‘2017
Credit Facility’’). We used the proceeds of the 2017 Credit Facility to repay, in full, our prior credit facility and to
pay related fees and expenses.

The 2017 Credit Facility contains customary events of default including payment defaults, breaches of
representations and warranties, covenant defaults, cross-defaults to certain other material indebtedness in excess of
specified amounts, certain events of bankruptcy and insolvency, certain ERISA events, judgments in excess of
specified amounts, and change in control defaults. The 2017 Credit Facility also contains certain negative covenants
customary for facilities of these types including covenants that, subject to exceptions described in the 2017 Credit
Facility, restrict our ability: (i) to pledge assets, (ii) to incur additional indebtedness, (iii) to pay dividends, (iv) to
make distributions, (v) to sell assets, and (vi) to make investments.

As of December 31, 2017, we were in compliance with the financial and restrictive covenants of the 2017 Credit

Facility. The following table provides outstanding balances under our debt instruments.

2017 Revolving Credit Facility. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 First Lien First Out Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 First Lien Second Out Term Loan. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 Second Lien Term Loan. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Notes payable - VaporBeast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Revolving Credit Facility . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
First Lien Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Second Lien Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less deferred financing charges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less revolving credit facility . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less current maturities of long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

December 31,

2017

2016

$ 8,000
105,875
34,738
55,000
2,000
—
—
—

205,613
(3,573)
(8,000)
(7,850)

$

—
—
—
—
2,000
15,034
146,451
59,128

222,613
(4,388)
(15,034)
(1,650)

Notes payable and long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$186,190

$201,541

2017 First Lien Credit Facility

The 2017 First Lien Credit Facility consists of: (i) a $50 million revolving credit facility (the ‘‘2017 Revolving
Credit Facility’’), (ii) a $110 million first out term loan facility (the ‘‘2017 First Out Term Loan’’), and (iii) a
$35 million second out term loan facility (the ‘‘2017 Second Out Term Loan’’), which will be repaid in full only after
repayment in full of the 2017 First Out Term Loan. The 2017 First Lien Credit Facility also includes an accordion
feature allowing us to borrow up to an additional $40 million upon the satisfaction of certain conditions, including
obtaining commitments from one or more lenders. Borrowings under the 2017 Revolving Credit Facility can be used
for general corporate purposes, including acquisitions.

The 2017 First Out Term Loan and the 2017 Revolving Credit Facility have a maturity date of February 17,
2022, and the 2017 Second Out Term Loan has a maturity date of May 17, 2022. The 2017 First Out Term Loan and
the 2017 Revolving Credit Facility bear interest at LIBOR plus a spread of 2.5% to 3.5% based on our senior leverage
ratio. The 2017 First Out Term Loan has quarterly required payments of $1.4 million beginning June 30, 2017,
increasing to $2.1 million on June 30, 2019, and increasing to $2.8 million on June 30, 2021. The 2017 Second Out
Term Loan bears interest at LIBOR plus 6% (subject to a floor of 1.00%). The 2017 Second Out Term Loan has

48

quarterly required payments of $0.1 million beginning June 30, 2017. The 2017 First Lien Credit Facility contains
certain financial covenants including maximum senior leverage ratio of 3.75x with step-downs to 3.00x, a maximum
total leverage ratio of 4.75x with step-downs to 4.00x, and a minimum fixed charge coverage ratio of 1.20x. The
weighted average interest rate at December 31, 2017, on the 2017 Revolving Credit Facility was 5.05%. The
weighted average interest rate at December 31, 2017, on the 2017 First Out Term Loan was 4.61%. The weighted
average interest rate at December 31, 2017, on the 2017 Second Out Term Loan was 7.61%.

2017 Second Lien Credit Facility

The 2017 Second Lien Credit Facility consists of a $55 million second lien term loan (the ‘‘2017 Second Lien
Term Loan’’) having a maturity date of August 17, 2022. The 2017 Second Lien Term Loan bears interest at a fixed
rate of 11%. The 2017 Second Lien Credit Facility contains certain financial covenants including a maximum senior
leverage ratio of 4.25x with step-downs to 3.50x, a maximum total leverage ratio of 5.25x with step-downs to 4.50x,
and a minimum fixed charge coverage ratio of 1.10x.

Note Payable – VaporBeast

On November 30, 2016, we issued a note payable to VaporBeast’s former shareholders (‘‘VaporBeast Note’’).
The VaporBeast Note is $2.0 million principal with 6% interest compounded monthly and matures on May 30, 2018.
The VaporBeast Note may be prepaid at any time without penalty and is subject to a late-payment penalty of 5% and
a default rate of 13% per annum. The VaporBeast Note is subject to customary defaults including defaults for
nonpayment, nonperformance, any material breach under the purchase agreement, and bankruptcy or insolvency.

First Lien Term Loan

All of NATC’s subsidiaries, as well as Turning Point Brands, Inc,, were guarantors under the First Lien Term
Loan. TPLLC and its sole subsidiary at the date of the agreement, Intrepid, were not guarantors of the First Lien Term
Loan. The First Lien Term Loan was secured by a first-priority lien on substantially all of the assets of the borrowers
and the guarantors thereunder, including a pledge of the capital stock of NATC or any guarantor, other than certain
excluded assets (the ‘‘Collateral’’). The loans designated as LIBOR loans bore interest at the LIBOR then in effect
(but not less than 1.25%) plus 6.50%, and the loans designated as base rate loans bore interest at (i) the highest of
(A) the Prime Rate, (B) the Federal Funds Rate plus 0.50%, (C) LIBOR for an interest period of one month plus
1.00%, and (D) 2.25% per year plus (ii) 5.50%. The First Lien Term Loan was paid in full with proceeds from the
2017 Credit Facility.

Second Lien Term Loan

The Second Lien Term Loan was secured by a second priority security interest in the Collateral and was
guaranteed by the same entities as the First Lien Term Loan. Under the Second Lien Term Loan, the loans designated
as LIBOR loans bore interest at LIBOR then in effect (but not less than 1.25%) plus 10.25%. The loans designated
as base rate loans bore interest at (i) the highest of (A) the Prime Rate, (B) the Federal Funds Rate plus 0.50%,
(C) LIBOR for an interest period of one month plus 1.00%, and (D) 2.25% per year plus (ii) 9.25%. The Second Lien
Term Loan was paid in full with proceeds from the 2017 Credit Facility.

Revolving Credit Facility

The Revolving Credit Facility provided for aggregate commitments of up to $40 million subject to a borrowing
base, which was calculated as the sum of (i) 85% of eligible accounts receivable, plus (ii) the lesser of (A) the product
of 70% and the value of eligible inventory or (B) the product of 85%, the net recovery percentage identified in the
most recent inventory appraisal, and the value of eligible inventory, plus (iii) the lesser of (A) the product of 75% and
the value of eligible inventory or (B) the product of 85%, the net recovery percentage identified in the most recent
inventory appraisal, and the value of the eligible finished goods inventory, minus (iv) the aggregate amount of
reserves established by the administrative agent. The outstanding balance on the Revolving Credit Facility was paid
in full with proceeds from the 2017 Credit Facility.

PIK Toggle Notes

On January 13, 2014, we issued PIK Toggle Notes (‘‘PIK Toggle Notes’’) to Standard General Master Fund, L.P.
(‘‘Standard General’’), with a principal amount of $45 million and warrants to purchase 42,424 of our common stock
at $.01 per share, as adjusted for stock splits and other events specified in the agreement. After adjustment for the

49

stock split effected in connection with the IPO of 10.43174381 to 1, the warrants provided for the purchase of
442,558 of our common stock. Due to the issuance of the warrants the PIK Toggle Notes had an original issue
discount of $1.7 million and were initially valued at $43.3 million. The PIK Toggle Notes were scheduled to mature,
and the warrants to expire, on January 13, 2021.

The PIK Toggle Notes accrued interest based on LIBOR then in effect (but not less than 1.25%) plus 13.75%.
Interest was payable on the last day of each quarter and upon maturity. We had the flexibility to pay interest in kind
through an increase in the principal amount at the same interest rate as the PIK Toggle Notes. We chose to increase
the PIK Toggle Notes for all interest for the first three months of 2016.

In connection with the IPO, in May 2016, we redeemed and retired all of the outstanding PIK Toggle Notes in
exchange for a combination of cash and shares of our voting common stock. As a result of this transaction, we
incurred a loss on extinguishment of debt of $2.8 million during the second quarter of 2016. The warrants were
exercised during 2016.

7% Senior Notes

In January 2014, we issued 7% Senior Notes to various stockholders with a principal amount of $11 million and
warrants to purchase 11,000,000 units of membership interests in Intrepid, which represented 40% of the Intrepid
Common Units outstanding on a fully diluted basis, at a purchase price of $1.00 per unit. Due to the issuance of the
Intrepid warrants, the 7% Senior Notes had an original issue discount of $2.8 million and were initially valued at
$8.2 million. The 7% Senior Notes were scheduled to mature, and the warrants to expire, on December 31, 2023.

The 7% Senior Notes accrued interest at a fixed rate of 7% per annum. The 7% Senior Notes were general
unsecured obligations and ranked equally with our other unsecured and unsubordinated debt from time to time
outstanding. Redemptions of the 7% Senior Notes could be made by us at any time without penalty or premium.

In connection with the IPO, in May 2016, we redeemed and retired all of the outstanding 7% Senior Notes and

warrants in exchange for shares of our voting common stock.

Subsequent Event - Refinancing

On March 7, 2018, we entered into an agreement with Fifth Third Bank, as administrative agent, and other
lenders (the ‘‘2018 First Lien Credit Facility’’) and an agreement with Prospect Capital Corporation, as administrative
agent, and other lenders (the ‘‘2018 Second Lien Credit Facility,’’ and, together with the 2018 First Lien Credit
Facility, the ‘‘2018 Credit Facility’’), to amend and extend the 2017 Credit Facility. We are still evaluating the impact
of the transaction; however, we expect a loss on extinguishment of debt of approximately $2.4 million in the first
quarter of 2018.

The $250 million 2018 Credit Facility consists of the 2018 First Lien Credit Facility, with a $50 million
Revolving Credit Facility and a $160 million First Lien Term Loan, and the 2018 Second Lien Credit Facility with
a $40 million Second Lien Term Loan. The maturity of the First Lien Term Loan was extended to March 7, 2023,
and the maturity of the Second Lien Term Loan was extended to March 7, 2024. The 2018 First Lien Credit Facility
retains the accordion feature allowing the Company to borrow up to an additional $40 million upon the satisfaction
of certain conditions, including obtaining commitments from one or more lenders. Borrowings under the Revolving
Credit Facility may be used for general corporate purposes, including acquisitions.

The 2018 Credit Facility repaid the 2017 Second Out Term Loan, which had an interest rate of LIBOR plus
6% (subject to a floor of 1.00%) and required quarterly required payments of $0.1 million. The amendment also
repaid $15 million of the 2017 Second Lien Term Loan.

The 2018 First Lien Credit Facility bear interest at LIBOR plus a spread of 2.75% to 3.50% based on the
Company’s senior leverage ratio. The First Lien Term Loan has quarterly required payments of $1.9 million
beginning June 30, 2018, increasing to $2.9 million on June 30, 2020, and increasing to $3.9 million on June 30,
2022. The 2018 First Lien Credit Facility contains certain financial covenants including maximum senior leverage
ratio of 3.50x with step-downs to 3.00x, a maximum total leverage ratio of 4.50x with step-downs to 4.00x, and a
minimum fixed charge coverage ratio of 1.20x.

The 2018 Second Lien Credit Facility bears interest at a rate of LIBOR plus 7.00%. The Second Lien Credit
Facility contains certain financial covenants including a maximum senior leverage ratio of 4.00x with step-downs to
3.50x, a maximum total leverage ratio of 5.00x with step-downs to 4.50x, and a minimum fixed charge coverage ratio
of 1.10x.

50

Distribution Agreements

For a description of our material distribution agreements, see ‘‘Business—Distribution and Supply

Agreements.’’

Master Settlement Agreement

On November 23, 1998, the major U.S. cigarette manufacturers, Philip Morris USA, Inc., Brown & Williamson
Tobacco Corporation, Lorillard Tobacco Company and R.J. Reynolds Tobacco Company, entered into the MSA with
attorneys general representing states that agreed to settle certain recovery actions (the ‘‘Settling States’’). In order to
be in compliance with the MSA and subsequent states’ statutes, we were required to fund an escrow account with each
of the Settling States based on the number of cigarettes or cigarette equivalents (which is measured by pounds of
MYO cigarette smoking tobacco) sold in such state. Funding of the escrow deposit by us in 2017 was less than
$0.1 million in respect of sales of smoking products in 2017. We estimate the total deposits relating to 2017 sales will
be less than $0.1 million. Under current MSA legislation, we will not be required to make escrow deposits after
making deposits for 2017 sales as our last remaining product line subject to MSA legislation, MYO cigarette smoking
tobacco, was discontinued in the third quarter of 2017. Each year’s deposit will be released from escrow after
25 years. We are scheduled to begin receiving payments as our escrow deposits are released from escrow beginning
in 2024.

The following table summarizes our escrow deposit balances (in thousands) by sales year as of:

Sales
Year

1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017

Deposits

December 31,
2017

December 31,
2016

$

211
1,017
1,673
2,271
4,249
3,715
4,552
3,847
4,167
3,364
1,626
406
193
199
173
143
101
80
70

$

211
1,017
1,673
2,271
4,249
3,715
4,552
3,847
4,167
3,364
1,626
406
193
199
173
142
100
37
—

Total

$32,057

$31,942

Off-balance Sheet Arrangements

During 2017, we executed no forward contracts. During 2016, we executed various forward contracts for the
purchase of €5.6 million with maturity dates from January 26, 2017, to July 17, 2017. At December 31, 2017 and
2016, we had forward contracts for the purchase of €0 and €4.9 million, respectively.

51

Contractual Obligations

The following table summarizes our contractual obligations at December 31, 2017 (in thousands):

Long-term debt obligations, including interest . . . . . .
Operating lease obligations . . . . . . . . . . . . . . . . . . . . .
Purchase obligations . . . . . . . . . . . . . . . . . . . . . . . . . .

Payments due by period

Total
$266,052
3,462
37,705
$307,219

Less than
1 year
$29,803
1,713
37,705
$69,221

1-3 years
$42,444
1,749
—
$44,193

4-5 years
$193,805
—
—
$193,805

More than
5 years

$

$

—
—
—
—

The total lease expense included in the consolidated statements of income for the years ended December 31,

2017, 2016, and 2015, was $2.6 million, $1.8 million, and $1.8 million, respectively.

Inflation

We believe that any effect of inflation at current levels will be minimal. Historically, we have been able to
increase prices at a rate equal to or greater than that of inflation and believe that we will continue to be able to do
so for the foreseeable future. In addition, we have been able to maintain a relatively stable variable cost structure for
our products due, in part, to our successful procurement with regard to our tobacco products and, in part, to our
existing contractual agreement for the purchase of our premium cigarette papers.

52

Item 7A. Quantitative and Qualitative Disclosures About Market Risk

Foreign Currency Sensitivity

Our inventory purchases from Bolloré are denominated in euros. Accordingly, we have exposure to potentially
adverse movements in the euro exchange rate. In addition, Bolloré provides a contractual hedge against catastrophic
currency fluctuation in our agreement. We do not use derivative financial instruments for speculative trading
purposes, nor do we hedge our foreign currency exposure in a manner that offsets the effects of changes in foreign
exchange rates.

We regularly review our foreign currency risk and its hedging programs and may as part of that review
determine at any time to change our hedging policy. During 2017, we executed no forward contracts, and at
December 31, 2017, we had no forward contracts for purchase. A 10% change in the euro to U.S. dollars exchange
rate would change pre-tax income by approximately $0.8 million per year.

Credit Risk

At December 31, 2017 and 2016, we had bank deposits, including MSA escrows, in excess of federally insured
limits of approximately $5.0 million and $5.2 million, respectively. The Company has chosen to invest a portion of
the MSA escrows in U.S. Government securities including Treasury Notes and Treasury Bonds.

We sell our products to distributors, retail establishments, and individual consumers (via online sales from the
newly acquired VaporBeast and Vapor Shark) throughout the U.S. and also have sales of Zig-Zag® premium cigarette
papers in Canada. In 2017 and 2016, we had no customers that accounted for more than 10% of our gross sales. We
perform periodic credit evaluations of our customers and generally do not require collateral on trade receivables.
Historically, we have not experienced significant losses due to customer credit issues.

Interest Rate Sensitivity

We have exposure to interest rate volatility principally relating to interest rate changes applicable to loans under
our 2017 Revolving Credit Facility and borrowings under the 2017 First Lien Term Loans. As of December 31, 2017,
all of our debt with the exception of the 2017 Second Lien Term Loan and VaporBeast Note Payable bears interest
at variable rates. We believe that the effect, if any, of reasonably possible near-term changes in interest rates on our
consolidated financial position, results of operations or cash flows would not be significant. A 1% change in the
interest rate would change pre-tax income by approximately $1.7 million per year.

53

Item 8.

Financial Statements and Supplementary Data

TURNING POINT BRANDS, INC.

CONTENTS

Report of RSM US LLP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Financial Statements:

Consolidated Balance Sheets as of December 31, 2017 and 2016 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Income for the years ended December 31, 2017, 2016, and 2015 . . . . . . . .
Consolidated Statements of Comprehensive Income for the years ended December 31, 2017, 2016,

and 2015 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Cash Flows for the years ended December 31, 2017, 2016, and 2015 . . . . .
Consolidated Statements of Changes in Stockholders’ Equity (Deficit) for the years ended

December 31, 2017, 2016, and 2015 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Notes to Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Page

55

56
57

58
59

61
62

54

Report of Independent Registered Public Accounting Firm

To the Stockholders and the Board of Directors of Turning Point Brands, Inc.

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheets of Turning Point Brands, Inc. and its
subsidiaries (the Company) as of December 31, 2017 and 2016, the related consolidated statements of income,
comprehensive income, changes in stockholders’ equity (deficit) and cash flows for each of the three years in the
period ended December 31, 2017, and the related notes to the consolidated financial statements (collectively, the
financial statements). In our opinion, the financial statements present fairly, in all material respects, the financial
position of the Company as of December 31, 2017 and 2016, and the results of its operations and its cash flows for
each of the three years in the period ended December 31, 2017, in conformity with accounting principles generally
accepted in the United States of America.

Basis for Opinion

These financial statements are the responsibility of the Company’s management. Our responsibility is to express
an opinion on the Company’s financial statements based on our audits. We are a public accounting firm registered
with the Public Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent
with respect to the Company in accordance with U.S. federal securities laws and the applicable rules and regulations
of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan
and perform the audit to obtain reasonable assurance about whether the financial statements are free of material
misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to perform,
an audit of its internal control over financial reporting. As part of our audits we are required to obtain an
understanding of internal control over financial reporting but not for the purpose of expressing an opinion on the
effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.

Our audits included performing procedures to assess the risks of material misstatement of the financial
statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures
included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our
audits also included evaluating the accounting principles used and significant estimates made by management, as well
as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable
basis for our opinion.

/s/ RSM US LLP

We have served as the Company’s auditor since 2006.

Greensboro, North Carolina
March 8, 2018

55

Turning Point Brands, Inc. and Subsidiaries
Consolidated Balance Sheets
December 31, 2017 and 2016
(dollars in thousands except share data)

Current assets:

ASSETS

December 31,
2017

December 31,
2016

Cash. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts receivable, net of allowances of $17 in 2017 and $35 in 2016. . . . . . . . .
Inventories. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Property, plant and equipment, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred financing costs, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other intangible assets, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Master Settlement Agreement - escrow deposits. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Pension asset . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 2,607
3,248
63,296
10,342

79,493
8,859
450
630
134,620
26,436
30,826
396
567

$ 2,865
2,181
62,185
11,625

78,856
7,590
6,288
139
134,390
27,138
30,410
—
209

Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$282,277

$285,020

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current liabilities:

Accounts payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Current portion of long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Revolving credit facility . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Notes payable and long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Postretirement benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Pension benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other long-term liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 3,686
18,229
465
7,850
8,000

38,230
186,190
3,962
—
571

228,953

$ 9,153
15,336
394
1,650
15,034

41,567
201,541
4,407
423
3,024

250,962

Commitments and contingencies

Stockholders’ equity:

Preferred stock; $0.01 par value; authorized shares 40,000,000; issued and

outstanding shares -0-. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Common stock, voting, $0.01 par value; authorized shares, 190,000,000; issued

and outstanding shares, 2017 19,210,633 and 2016 18,402,022 . . . . . . . . . . . . . .
Common stock, nonvoting, $0.01 par value; authorized shares, 10,000,000; issued
and outstanding shares -0- . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Additional paid-in capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated other comprehensive loss. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated deficit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total stockholders’ equity. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

—

192

—
103,640
(2,973)
(47,535)

53,324

—

184

—
104,895
(4,049)
(66,972)

34,058

Total liabilities and stockholders’ equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$282,277

$285,020

The accompanying notes are an integral part of the consolidated financial statements.

56

Turning Point Brands, Inc. and Subsidiaries
Consolidated Statements of Income
for the years ended December 31, 2017, 2016, and 2015
(dollars in thousands except share data)

Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cost of sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Selling, general and administrative expenses . . . . . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gain on investment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Loss on extinguishment of debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income before income taxes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Income tax expense (benefit) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Consolidated net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net loss attributable to non-controlling interest . . . . . . . . . . . . . . . . .

Net income attributable to Turning Point Brands, Inc. . . . . . . . . . . . .

Basic income per common share:

Net income attributable to Turning Point Brands, Inc. . . . . . . . . . . . .

Diluted income per common share:

Net income attributable to Turning Point Brands, Inc. . . . . . . . . . . . .

Weighted average common shares outstanding:

2016

2015

$ 197,256
100,960

$

2017

285,777
160,908

124,869
75,369

49,500
16,889
(438)
6,116

26,933
7,280

19,653

206,228
105,872

100,356
56,771

43,585
26,621
(768)
2,824

14,908
(12,005)

26,913

$

$

$

$

(556) $

— $

20,209

1.06

1.04

$

$

$

26,913

1.63

1.49

$

$

$

96,296
51,785

44,511
34,284
—
—

10,227
1,078

9,149
—

9,149

1.27

1.10

Basic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Diluted. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

18,989,177
19,513,008

16,470,352
18,015,545

7,198,081
8,354,387

The accompanying notes are an integral part of the consolidated financial statements.

57

Turning Point Brands, Inc. and Subsidiaries
Consolidated Statements of Comprehensive Income
for the years ended December 31, 2017, 2016, and 2015
(dollars in thousands)

Net income attributable to Turning Point Brands, Inc.. . . . . . . . . . . . . . . . . . .

$20,209

$26,913

$9,149

2017

2016

2015

Other comprehensive income (loss), net of tax -
Pension and postretirement

Amortization of unrealized (gains) losses recorded in cost of sales . . . . . .
Amortization of unrealized losses recorded in selling, general and

administrative expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Actuarial gain (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Unrealized gain (loss) on investments, net of tax of $114, 2017, and $582,

2016 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(29)

442
1,019
(543)

187

1,076

—

469
(56)
—

(950)

(537)

23

502
51
—

—

576

Comprehensive income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$21,285

$26,376

$9,725

The accompanying notes are an integral part of the consolidated financial statements.

58

Turning Point Brands, Inc. and Subsidiaries
Consolidated Statements of Cash Flows
for the years ended December 31, 2017, 2016, and 2015
(dollars in thousands)

Cash flows from operating activities:

Consolidated net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Adjustments to reconcile net income to net cash provided by operating

$19,653

$ 26,913

$ 9,149

2017

2016

2015

activities:
Loss on extinguishment of debt. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(Gain) loss on sale of property, plant and equipment . . . . . . . . . . . . . . .
Depreciation expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization of deferred financing costs . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization of original issue discount . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization of other intangible assets. . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest incurred but not paid on PIK Toggle Notes . . . . . . . . . . . . . . . .
Interest incurred but not paid on 7% Senior Notes . . . . . . . . . . . . . . . . .
Interest paid on PIK Toggle Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Reserve of note receivable. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Stock compensation expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Changes in operating assets and liabilities:

Accounts receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Inventories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Pension asset. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued pension liabilities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued postretirement liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued liabilities and other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

6,116
150
1,626
1,005
66
702
—
—
—
—
5,181
720

(1,067)
495
1,495
(396)
62
(5,702)
588
(24)
(980)

2,824
—
1,227
1,419
724
58
3,422
329
(9,893)
430
(12,719)
180

2,072
(12,513)
1,361
—
(100)
3,631
262
(172)
(327)

—
(2)
1,059
1,448
1,048
—
8,229
851
—
—
51
234

(1,407)
2,032
49
—
(118)
1,784
163
(179)
39

Net cash provided by operating activities . . . . . . . . . . . . . . . . . . . . .

29,690

9,128

24,430

Cash flows from investing activities:

Capital expenditures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Acquisitions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments for investments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from sale of property, plant and equipment . . . . . . . . . . . . . . . . .
Issuance of note receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net cash used in investing activities . . . . . . . . . . . . . . . . . . . . . . . . .

(2,021)
268
(179)
—
—

(1,932)

(3,207)
(23,625)
—
—
—

(26,832)

(1,602)
—
—
2
(430)

(2,030)

The accompanying notes are an integral part of the consolidated financial statements.

59

Turning Point Brands, Inc. and Subsidiaries
Consolidated Statements of Cash Flows (cont.)
for the years ended December 31, 2017, 2016, and 2015
(dollars in thousands)

2017

2016

2015

Cash flows from financing activities:

Proceeds from 2017 revolving credit facility . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from 2017 first lien term loans . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from 2017 second lien term loan. . . . . . . . . . . . . . . . . . . . . . . . . .
Payments of 2017 first lien term loans . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments of financing costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from (payments of) old revolving credit facility, net . . . . . . . . . .
Payments of first lien term loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments of second lien term loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Prepaid equity issuance costs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payment of PIK Toggle Notes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Redemption of Intrepid options . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Redemption of Intrepid warrants . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercise of warrants. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercise of options. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Redemption of options . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Surrender of options. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from issuance of stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Distribution to non-controlling interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payment of Vapor Shark loans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payment of cash dividends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

8,000
145,000
55,000
(4,387)
(4,783)
(15,083)
(147,362)
(60,000)
(453)

—
—
—
—
(450)
15,016
(4,388)
(20,000)
—
— (24,107)
(661)
—
(5,500)
—
4
—
169
1,431
(85)
(1,740)
—
(1,000)
55,736
—
—
(4)
—
(1,867)
—
(768)

Net cash provided by (used in) financing activities . . . . . . . . . . . . . . . . .

(28,016)

15,734

Net decrease in cash. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash, beginning of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(258)
2,865

(1,970)
4,835

—
—
—
—
—
(7,335)
(16,649)
—
(2,049)
—
—
—
—
1
—
—
—
—
—
—

(26,032)

(3,632)
8,467

Cash, end of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

2,607

$ 2,865

$ 4,835

Supplemental disclosures of cash flow information:

Cash paid during the period for interest . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 15,828

$ 34,553

$ 23,157

Cash paid during the period for income taxes, net. . . . . . . . . . . . . . . . . . . .

$

1,811

$

623

$ 1,027

Supplemental schedule of noncash financing activities:

Issuance of restricted stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Conversion of PIK Toggle Notes to equity. . . . . . . . . . . . . . . . . . . . . . . . . .

Conversion of 7% Senior Notes to equity . . . . . . . . . . . . . . . . . . . . . . . . . .

Accrued expenses incurred for prepaid equity issuance costs . . . . . . . . . . .

$

$

$

$

— $

279

— $ 29,014

— $ 10,074

$

$

$

—

—

—

— $

— $ 1,129

The accompanying notes are an integral part of the consolidated financial statements.

60

Turning Point Brands, Inc. and Subsidiaries
Consolidated Statements of Changes in Stockholders’ Equity (Deficit)
for the years ended December 31, 2017, 2016, and 2015
(dollars in thousands)

Beginning balance January 1, 2015 . . . . .
Common stock voting converted to non-

voting . . . . . . . . . . . . . . . . . . . . . . . .
Unrecognized pension and postretirement
cost adjustment . . . . . . . . . . . . . . . . .
Stock compensation expense . . . . . . . . .
Exercise of options . . . . . . . . . . . . . . . .
Net income. . . . . . . . . . . . . . . . . . . . . .

Ending balance December 31, 2015 . . . .
Common stock non-voting converted to

voting . . . . . . . . . . . . . . . . . . . . . . . .
Unrecognized pension and postretirement
cost adjustment . . . . . . . . . . . . . . . . .

Unrealized loss on investments, net of

tax of $582 . . . . . . . . . . . . . . . . . . . .
Stock compensation expense . . . . . . . . .
Warrants exercised . . . . . . . . . . . . . . . .
Stock issued in IPO. . . . . . . . . . . . . . . .
Stock issued in exchange for debt . . . . . .
Restricted stock grant, netted with

(forfeitures) . . . . . . . . . . . . . . . . . . . .
Exercise of options . . . . . . . . . . . . . . . .
Redemption of options. . . . . . . . . . . . . .
Redemption of Intrepid options. . . . . . . .
Redemption of Intrepid warrants . . . . . . .
Net income. . . . . . . . . . . . . . . . . . . . . .

Ending balance December 31, 2016 . . . .
Unrecognized pension and postretirement
cost adjustment . . . . . . . . . . . . . . . . .

Unrealized gain on MSA investments,

net of tax of $113 . . . . . . . . . . . . . . .
Unrealized gain on other investments, net
of tax of $1. . . . . . . . . . . . . . . . . . . .
Stock compensation expense . . . . . . . . .
Restricted stock forfeitures . . . . . . . . . . .
Acquisition of non-controlling interest. . .
Distribution to non-controlling interest . .
Exercise of options . . . . . . . . . . . . . . . .
Surrender of options . . . . . . . . . . . . . . .
Redemption of options. . . . . . . . . . . . . .
Dividends . . . . . . . . . . . . . . . . . . . . . . .
Net income (loss) . . . . . . . . . . . . . . . . .

Non-
Controlling
Interest

Common
Stock,
Voting

Common
Stock,
Non-Voting

Additional
Paid-In
Capital

Accumulated
Other
Comprehensive
Loss

Accumulated
Deficit

Total

$ —

$ 72

$—

$ 12,393

$(4,088)

$(99,949)

$(91,572)

—

—
—
—
—

—

—

—

—
—
—
—
—

—
—
—
—
—
—

—

—

—

—
—
—
560
(4)
—
—
—
—
(556)

(9)

—
—
—
—

63

9

—

—
—
4
62
45

—
1
—
—
—
—

184

—

—

—
—
—
—
—
9
—
(1)
—
—

9

—
—
—
—

9

(9)

—

—
—
—
—
—

—
—
—
—
—
—

—

—

—

—
—
—
—
—
—
—
—
—
—

—

—
234
1
—

—

576
—
—
—

—

—

—
—
—
9,149

576
234
1
9,149

12,628

(3,512)

(90,800)

(81,612)

—

—

—
180
—
53,573
41,248

259
168
(85)
(326)
(2,750)
—

—

413

(950)
—
—
—
—

—
—
—
—
—
—

—

—

—
—
—
—
—

—
—
—
(335)
(2,750)
26,913

—

413

(950)
180
4
53,635
41,293

259
169
(85)
(661)
(5,500)
26,913

104,895

(4,049)

(66,972)

34,058

—

—

—
648
(63)
(560)
—
1,422
(1,000)
(1,702)
—
—

889

185

2
—
—
—
—
—
—
—
—
—

—

—

—
—
—
—
—
—
—
—
(772)
20,209

889

185

2
648
(63)
—
(4)
1,431
(1,000)
(1,703)
(772)
19,653

Ending balance December 31, 2017 . . . .

$ —

$192

$—

$103,640

$(2,973)

$(47,535)

$ 53,324

The accompanying notes are an integral part of the consolidated financial statements.

61

Turning Point Brands, Inc. and Subsidiaries
Notes to Consolidated Financial Statements
(dollars in thousands, except where designated and per share data)

Note 1. Organizations and Basis of Presentation:

Organizations

Turning Point Brands, Inc. (the ‘‘Company), is a holding company which owns North Atlantic Trading
Company, Inc. (‘‘NATC’’), and its subsidiaries and Turning Point Brands, LLC (‘‘TPLLC’’), and its subsidiaries.
Except where the context indicates otherwise, references to the Company include the Company; NATC and its
subsidiaries National Tobacco Company, L.P. (‘‘NTC’’), National Tobacco Finance, LLC (‘‘NTFLLC’’), North
Atlantic Operating Company, Inc. (‘‘NAOC’’), North Atlantic Cigarette Company, Inc. (‘‘NACC’’), and RBJ Sales,
Inc. (‘‘RBJ’’); and TPLLC and its subsidiaries Intrepid Brands, LLC (‘‘Intrepid’’), VaporBeast, LLC (‘‘VaporBeast,’’
f/k/a Smoke Free Technologies, Inc.), and Vapor Shark, LLC, and its subsidiaries (collectively, ‘‘Vapor Shark,’’ f/k/a
The Hand Media). Effective December 31, 2017, the Company (1) merged Smoke Free Technologies, Inc., into
VaporBeast, LLC, (2) transferred direct ownership of VaporBeast from NATC to TPLLC, and (3) converted National
Tobacco Finance Corporation to an LLC—NTFLLC.

The Company is the second largest marketer of loose leaf chewing tobacco in the United States, selling its
products under the Beech-Nut®, Trophy®, Havana Blossom®, Durango®, Stoker’s®, Our Pride®, Big Mountain®,
Appalachia™, Springfield Standard®, and Snake River® brands. NTC manufactures and markets Stoker’s® moist
snuff. NTC packages and markets for NAOC, on a contract basis, Zig-Zag® cigar blend smoking tobacco; markets
Zig-Zag®make-your-own (‘‘MYO’’) cigar wraps and cigars; and processes, packages, and markets Red Cap™ pipe
tobacco. NAOC is a leading importer in the United States of premium cigarette papers and related products, which
are sold under the Zig-Zag® brand name pursuant to an exclusive long-term distribution agreement with Bolloré, S.A.
Intrepid markets products that do not contain tobacco leaf, including herbal products under the Primal brand,
electronic cigarettes (‘‘e-cigarettes’’), vaporizers, liquid vapor products, and tobacco vaporizers under the Zig-Zag®
and V2 brands. VaporBeast and Vapor Shark are primarily e-commerce companies that focus on the sales,
distribution, and development of alternatives to combustible cigarettes such as e-cigarettes, e-liquids, and accessories.
Vapor Shark also owns and operates seven retail stores throughout southern Florida.

Basis of Presentation

The consolidated financial statements include the Company, as well as its wholly-owned subsidiaries. All

intercompany transactions have been eliminated.

The preparation of financial statements in conformity with accounting principles generally accepted in the
United States of America (‘‘GAAP’’) requires management to make estimates and assumptions that affect the
amounts of assets and liabilities, disclosure of contingent assets and liabilities as of the dates of the financial
statements, and the reported amounts of revenues and expenses during the reporting periods. Actual results could
differ from those estimates. The Company’s significant estimates include those affecting the valuation of goodwill
and other intangible assets, assumptions used in determining pension and postretirement benefit obligations, and
deferred income tax valuation allowances.

Certain prior years’ amounts have been reclassified to conform to the current year’s presentation. The changes did not

have an impact on the Company’s consolidated results of operations or cash flows in any of the periods presented.

Note 2. Summary of Significant Accounting Policies:

Consolidation

The consolidated financial statements include the accounts of the Company, its subsidiaries, all of which are
wholly-owned, and the results of Vapor Shark from April 1, 2017,
through June 30, 2017. All significant
intercompany transactions have been eliminated. From April 1 through June 30, 2017, Vapor Shark was a variable
interest entity (‘‘VIE’’) for which the Company was considered the primary beneficiary due to an April 2017
management agreement in which the Company was granted the right to purchase 100% of the equity interest of Vapor
Shark. The Company did not own Vapor Shark during the second quarter of 2017; however, Vapor Shark’s financial

62

results are included in the Company’s consolidated results as a VIE. On June 30, 2017, the Company exercised a
warrant to purchase all of the issued and outstanding equity of Vapor Shark. Beginning June 30, 2017, Vapor Shark
became a wholly owned subsidiary of the Company. See ‘Note 4 – Acquisitions’ for details regarding the warrant
exercise.

Revenue Recognition

The Company recognizes revenues, net of sales incentives and sales returns, including shipping and handling
charges billed to customers, upon delivery to the customer, at which time there is a transfer of title and risk of loss
to the customer in accordance with the Financial Accounting Standards Board (‘‘FASB’’) Accounting Standards
Codification© (‘‘ASC’’) 605-10-S99. The Company classifies customer rebates as sales deductions in accordance
with the requirements of ASC 605-50-25.

Derivative Instruments

The Company enters into foreign currency forward contracts to hedge a portion of its exposure to changes in
foreign currency exchange rates on inventory purchase commitments. The Company accounts for its forward
contracts under the provisions of ASC 815, Derivatives and Hedging. Under the Company’s policy, as amended, the
Company may hedge up to 100% of its anticipated purchases of inventory in the denominated invoice currency over
a forward period not to exceed twelve months. The Company may also, from time to time, hedge up to ninety percent
of its non-inventory purchases in the denominated invoice currency. Forward contracts that qualify as hedges are
adjusted to their fair value through other comprehensive income as determined by market prices on the measurement
date, except any hedge ineffectiveness which is recognized currently in income. Gains and losses on these forward
contracts are transferred from other comprehensive income into net income as the related inventories are received.
Changes in fair value of any contracts that do not qualify for hedge accounting or are not designated as hedges are
recognized in income currently.

Shipping Costs

The Company records shipping costs incurred as a component of selling, general and administrative expenses.
Shipping costs incurred were approximately $10.4 million, $6.5 million, and $6.4 million in 2017, 2016, and 2015,
respectively.

Research and Development Costs

Research and development costs are expensed as incurred. These expenses, classified as selling, general and
administrative expenses, were approximately $1.9 million, $1.8 million, and $1.4 million in 2017, 2016, and 2015,
respectively.

Cash and Cash Equivalents

The Company considers any highly liquid investments with a maturity of three months or less from the date of

purchase to be cash equivalents.

Inventories

Inventories are stated at the lower of cost or market. Cost is determined using the last-in, first-out (‘‘LIFO’’)
method for approximately 51% of the inventories. Leaf tobacco is presented in current assets in accordance with
standard industry practice, notwithstanding the fact that such tobaccos are carried longer than one year for the
purpose of curing.

Property, Plant and Equipment

Property, Plant and Equipment are stated at cost less accumulated depreciation and impairment. Depreciation is
provided using the straight-line method over the lesser of the estimated useful lives of the assets or the life of the
leases for leasehold improvements (4 to 7 years for machinery, equipment and furniture, 10 to 15 years for leasehold
improvements, and up to 15 years for buildings and building improvements). Expenditures for repairs and
maintenance are charged to expense as incurred. The costs of major renewals and improvements are capitalized and

63

depreciated over their estimated useful lives. Upon disposition of fixed assets, the costs and related accumulated
depreciation amounts are relieved. Any resulting gain or loss is reflected in operations during the period of
disposition. Long-lived assets are reviewed for impairment when changes in circumstances indicate that the carrying
amount of an asset may not be recoverable.

Goodwill and Other Intangible Assets

The Company follows the provisions of ASC 350, Intangibles – Goodwill and Other. In accordance with ASC
350-20-35, goodwill and indefinite-lived intangible assets are reviewed for impairment annually on December 31, or
more frequently if certain indicators are present. If the carrying value of the goodwill or indefinite-life intangible
asset exceeds its fair value, which is determined using discounted cash flows, the goodwill or intangible asset is
considered impaired. The carrying value of the goodwill or indefinite-life intangible asset would then be reduced to
fair value. For goodwill, the determination of a reporting unit’s fair value involves, among other things, the
Company’s market capitalization and application of the income approach, which includes developing forecasts of
future cash flows and determining an appropriate discount rate.

Based on its annual goodwill impairment testing, the estimated fair values of each of the Company’s reporting
units were substantially in excess of the respective carrying values. The Company had no such impairment of
goodwill or other intangible assets during the year ended December 31, 2017.

Fair Value

GAAP establishes a framework for measuring fair value. That framework provides a fair value hierarchy that
prioritizes the inputs to valuation techniques used to measure fair value. The hierarchy gives the highest priority to
unadjusted quoted prices in active markets for identical assets or liabilities (level 1) and the lowest priority to
unobservable inputs (level 3).

The three levels of the fair value hierarchy under GAAP are described below:

•

•

•

Level 1 – Inputs to the valuation methodology are unadjusted quoted prices for identical assets or liabilities
in active markets at the measurement date.

Level 2 – Inputs to the valuation methodology include: quoted prices for similar assets or liabilities in
active markets; quoted prices for identical or similar assets or liabilities in inactive markets; inputs other
than quoted prices that are observable for the asset or liability; and inputs that are derived principally from
or corroborated by observable market data by correlation or other means.

Level 3 – Unobservable inputs that reflect management’s best estimate of what market participants would
use in pricing the asset or liability at the measurement date.

Retirement Plans

The Company follows the provisions of ASC 715, Compensation – Retirement Benefits. ASC 715-30, Defined
Benefit Plans – Pensions, which requires an employer to (a) recognize in its statement of financial position the funded
status of a benefit plan, measured as the difference between the fair value of plan assets and benefit obligations,
(b) recognize net of tax, the gains or losses and prior service costs or credits that arise during the period but are not
recognized as components of net periodic benefit cost, and (c) measure defined benefit plan assets and obligations
as of the date of the employer’s statement of financial position.

Deferred Financing Costs

Deferred financing costs are amortized over the terms of the related debt obligations using the effective interest
method. Unamortized amounts are expensed upon extinguishment of the related borrowings. Deferred financing costs
are presented as a direct deduction from the carrying amount of that debt liability except for deferred financing costs
relating to our revolving credit facility, which are presented as an asset.

Income Taxes

The Company records the effects of income taxes under the liability method in which deferred income tax assets
and liabilities are recognized based on the difference between the financial and tax basis of assets and liabilities using
the enacted tax rates in effect for the years in which the differences are expected to reverse. The Company assesses

64

its ability to realize future benefits of deferred tax assets by determining if they meet the ‘‘more likely than not’’
criteria in ASC 740, Income Taxes. If the Company determines that future benefits do not meet the ‘‘more likely than
not’’ criteria, a valuation allowance is recorded.

Advertising and Promotion

Advertising and promotion costs, including point of sale materials, are expensed as incurred and amounted to
$3.4 million, $3.9 million, and $2.8 million for the years ending December 31, 2017, 2016, and 2015, respectively.

Stock-Based Compensation

The Company measures stock-based compensation costs related to its stock options on the fair value based
method under the provisions of ASC 718, Compensation – Stock Compensation. The fair value based method
requires compensation cost for stock options to be recognized over the requisite service period based on the fair value
of stock options granted. The Company determined the fair value of these awards using the Black-Scholes option
pricing model.

Risks and Uncertainties

Manufacturers and sellers of tobacco products are subject to regulation at the federal, state, and local levels.
Such regulations include, among others, labeling requirements, limitations on advertising, and prohibition of sales to
minors. The trend in recent years has been toward increased regulation of the tobacco industry. There can be no
assurance as to the ultimate content, timing, or effect of any regulation of tobacco products by any federal, state, or
local legislative or regulatory body, nor can there be any assurance that any such legislation or regulation would not
have a material adverse effect on the Company’s financial position, results of operations, or cash flows.

The tobacco industry has experienced and is experiencing significant product liability litigation. Most tobacco
liability lawsuits have been brought against manufacturers and sellers of cigarettes for injuries allegedly caused by
smoking or exposure to smoke. However, several lawsuits have been brought against manufacturers and sellers of
smokeless products for injuries to health allegedly caused by use of smokeless products. Typically, such claims assert
that use of smokeless products is addictive and causes oral cancer. Additionally, several lawsuits have been brought
against manufacturers and distributors of NewGen products due to malfunctioning devices. There can be no assurance
the Company will not sustain losses in connection with such lawsuits and that such losses will not have a material
adverse effect on the Company’s financial position, results of operations, or cash flows.

Master Settlement Agreement (MSA): Forty-six states, certain U.S. territories, and the District of Columbia
are parties to the Master Settlement Agreement (‘‘MSA’’) and the Smokeless Tobacco Master Settlement Agreement
(‘‘STMSA’’). To the Company’s knowledge, signatories to the MSA include 49 cigarette manufacturers and/or
distributors. The only signatory to the STMSA is US Smokeless Tobacco Company. In the Company’s opinion, the
fundamental basis for each agreement is the states’ consents to withdraw all claims for monetary, equitable, and
injunctive relief against certain tobacco products manufacturers and others and, in return, the signatories have agreed
to certain marketing restrictions and regulations as well as certain payment obligations.

Pursuant to the MSA and subsequent states’ statutes, a ‘‘cigarette manufacturer’’ (which is defined to also
include MYO cigarette tobacco) has the option of either becoming a signatory to the MSA or opening, funding, and
maintaining an escrow account, with sub-accounts on behalf of each settling state. The STMSA has no similar
provisions. The MSA escrow accounts are governed by states’ statutes that expressly give the manufacturers the
option of opening, funding, and maintaining an escrow account in lieu of becoming a signatory to the MSA. The
statutes require companies who are not signatories to the MSA to deposit, on an annual basis, into qualified banks,
escrow funds based on the number of cigarettes or cigarette equivalents, i.e., the pounds of MYO tobacco, sold. The
purpose of these statutes is expressly stated to be to eliminate the cost disadvantage the settling manufacturers have
as a result of entering into the MSA. Such companies are entitled to direct the investment of the escrowed funds and
withdraw any appreciation, but cannot withdraw the principal for twenty-five years from the year of each annual
deposit, except to withdraw funds deposited pursuant to an individual state’s escrow statute to pay a final judgment
to that state’s plaintiffs in the event of such a final judgment against the company. Either option – becoming a MSA
signatory or establishing an escrow account – is permissible.

The Company chose to open and fund an MSA escrow account as its means of compliance. It is management’s
opinion, due to the possibility of future federal or state regulations, though none have to date been enacted, that

65

entering into one or both of the settlement agreements or establishing and maintaining an escrow account would not
necessarily prevent future regulations from having a material adverse effect on the results of operations, financial
position, and cash flows of the Company.

Various states have enacted or proposed complementary legislation intended to curb the activity of certain
manufacturers and importers of cigarettes that are selling into MSA states without signing the MSA or who have
failed to properly establish and fund a qualifying escrow account. To the best of the Company’s knowledge, no such
statute has been enacted which could inadvertently and negatively impact the Company, which has been, and is
currently, fully compliant with all applicable laws, regulations, and statutes. However, there can be no assurance that
the enactment of any such complementary legislation in the future will not have a material adverse effect on the
results of operations, financial position, or cash flows of the Company.

Pursuant to the MSA escrow account statutes, in order to be compliant with the MSA escrow requirements
companies selling products covered by the MSA are required to deposit such funds for each calendar year into a
qualifying escrow account by April 15 of the following year. At December 31, 2017, the Company had on deposit
approximately $32.1 million, the fair value of which was approximately $30.8 million. The Company will be
depositing less than $0.1 million into this account by April 15, 2018, relating to 2017 sales. During 2017, less than
$0.1 million relating to 2016 sales was deposited into this qualifying escrow account. The investment vehicles
available to the Company are specified in the state escrow agreements and are limited to low-risk government
securities.

Effective April 1, 2009, the federal excise tax on MYO products was increased from $1.0969 per pound to
$24.78 per pound of tobacco. With this significant increase in the federal excise tax, the Company discontinued its
generic category of MYO. The Company’s Zig-Zag branded MYO cigarette smoking tobacco line was discontinued
in the third quarter of 2017. Thus, pending a change in MSA legislation, the Company has no remaining product lines
covered by the MSA and will not be required to make escrow deposits after making deposits for 2017 sales by
April 15, 2018.

The Company has chosen to invest a portion of the MSA escrow in U.S. Government securities including TIPS,
Treasury Notes, and Treasury Bonds. These investments are classified as available-for-sale and carried at fair value.
Realized losses are prohibited under the MSA; thus, any investment in an unrealized loss position will be held until
the value is recovered, or until maturity. The following shows the fair value of the MSA escrow account as of
December 31, 2017:

Cash and cash equivalents . .
Fair value level 2: U.S.
Governmental agency
obligations (unrealized
loss position <
12 months) . . . . . . . . . . . . .

Fair value level 2: U.S.
Governmental agency
obligations (unrealized
loss position >
12 months) . . . . . . . . . . . . .

2017
Gross
Unrealized
Losses

Cost

December 31,

2016

Estimated
Fair
Value

Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Estimated
Fair
Value

$ 3,602

$ — $ 3,602

$ 2,786

$—

$ — $ 2,786

722

(17)

705

29,156

19

(1,551)

27,624

27,733

(1,214)

26,519

—

$32,057

$(1,231)

$30,826

$31,942

—

$19

—

—

$(1,551)

$30,410

66

The following shows the maturities of the U.S. Governmental agency obligations:

Less than five years . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Six to ten years . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Greater than ten years. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total U.S. Governmental agency obligations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

The following shows the amount of deposits by sales year for the MSA escrow account:

December 31,

2017
$ 7,114
17,662
3,679
$28,455

2016
$ 9,113
16,141
3,902
$29,156

Sales
Year

1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017

Deposits

December 31,
2017

December 31,
2016

$

211
1,017
1,673
2,271
4,249
3,715
4,552
3,847
4,167
3,364
1,626
406
193
199
173
143
101
80
70

$

211
1,017
1,673
2,271
4,249
3,715
4,552
3,847
4,167
3,364
1,626
406
193
199
173
142
100
37
—

Total

$32,057

$31,942

Federal Excise Taxes: Tobacco products, cigarette papers, and cigarette tubes are subject to federal excise taxes.

The following table outlines the federal excise tax rate by product category effective as of April 1, 2009:

Product
Category

Cigarettes
Large Cigars
Little Cigars
Pip Tobacco (including Shisha)
Chewing Tobacco
Snuff
RYO/MYO and Cigar Wrappers
Cigarette Papers
Cigarette Tubes

Cigarette and Tobacco Rates
effective April 1, 2009

$1.0066 per pack
52.75% of manufacturer’s price; cap of $0.4026 per cigar
$1.0066 per pack
$2.8311 per pound
$0.5033 per pound
$1.51 per pound
$24.78 per pound
$0.0315 per 50 papers
$0.063 per 50 tubes

Any future enactment of increases in federal excise taxes on the Company’s products could have a material
adverse effect on the results of operations or financial condition of the Company. The Company is unable to predict
the likelihood of passage of future increases in federal excise taxes. As of December 31, 2017, federal excise taxes
are not assessed on e-cigarettes and related products.

67

As of December 31, 2017, California, Louisiana, Minnesota, North Carolina, Pennsylvania, West Virginia and
the District of Columbia have an excise tax on e-cigarettes. In addition, there are several taxing jurisdictions with an
excise tax on e-cigarettes. Several states have also implemented additional measures on e-cigarettes, such as licensing
and age restrictions.

Food and Drug Administration (‘‘FDA’’): On June 22, 2009, the Family Smoking Prevention and Tobacco
Control Act (‘‘FSPTCA’’) authorized the Food and Drug Administration (‘‘FDA’’) to immediately regulate the
manufacture, sale, and marketing of four categories of tobacco products – cigarettes, cigarette tobacco, roll-your-own
tobacco, and smokeless tobacco. On August 8, 2016, the FDA deeming regulation became effective. The deeming
regulation gave the FDA the authority to additionally regulate cigars, pipe tobacco, e-cigarettes, vaporizers, and
e-liquids as ‘‘deemed’’ tobacco products under the FSPTCA.

The FDA assesses tobacco product user fees on six classes of regulated tobacco products and computes user fees
using a methodology similar to the methodology used by the U.S Department of Agriculture to compute the Tobacco
Transition Payment Program (‘‘TTPP,’’ also known as the ‘‘Tobacco Buyout’’) assessment. First, the total, annual,
congressionally established user fee assessment is allocated among the various classes of tobacco products using the
federal excise tax weighted market share of tobacco products subject to regulation. Then, the assessment for each
class of tobacco products is divided among individual manufacturers and importers.

Prior to October 1, 2016, these FDA user fees applied only to those products then regulated by the FDA.
Effective October 1, 2016, the FDA began additionally applying FDA user fees to newly deemed tobacco products
subject to FDA user fees as described above, i.e., cigars and pipe tobacco.

On July 28, 2017, the FDA announced a new direction in regulating tobacco products, including the newly
‘‘deemed’’ markets such as cigars and vapor products. The FDA stated it intends to begin several new rulemaking
processes, some of which will outline foundational rules governing the premarket application process for the deemed
products, including Substantial Equivalence Applications and Premarket Tobacco Applications. Compliance and
related costs could be significant and could increase the costs of operating in our NewGen segment. The original
filing deadlines for newly ‘‘deemed’’ products on the market as of August 8, 2016, have been postponed until
August 8, 2021, for ‘‘combustible’’ products (e.g., cigar and pipe) and August 8, 2022, for ‘‘non-combustible’’
products (e.g., vapor products). No other filing deadlines were altered. The FDA also acknowledged a ‘‘continuum
of risk’’ among tobacco products (i.e., certain tobacco products pose a greater risk to individual and public health than
others), that it intends to seek public comment on the role flavors play in attracting youth and the role flavors may
play in helping some smokers switch to potentially less harmful forms of nicotine delivery, and that it would be
increasing its focus on the regulation of cigarette products.

Consumer Product Safety Commission (‘‘CPSC’’): On July 26, 2016, the CPSC began requiring that e-liquid
containers be packaged in child-resistant packaging, as outlined in the Poison Prevention Packaging Act. We are not
able to predict whether additional packaging requirements will be necessary for our e-liquid products in the future.

Concentration of Credit Risk: At December 31, 2017 and 2016, the Company had bank deposits, including
MSA escrow accounts, in excess of federally insured limits of approximately $5.0 million and $5.2 million,
respectively. During 2016, the Company chose to begin investing a portion of the MSA escrow accounts into U.S.
Government securities including TIPS, Treasury Notes, and Treasury Bonds.

The Company sells its products to distributors and retail establishments throughout the United States and also
sells Zig-Zag® premium cigarette papers in Canada. The Company had no customers that accounted for more than
10% of gross, annual sales for 2017, 2016, or 2015. The Company performs periodic credit evaluations of its
customers and generally does not require collateral on trade receivables. Historically, the Company has not
experienced significant credit losses.

68

Accounts Receivable

Accounts receivable are recognized at their net realizable value. All accounts receivable are trade related,
recorded at the invoiced amount, and do not bear interest. The Company maintains allowances for doubtful accounts
receivable for estimated uncollectible invoices resulting from a customer’s inability to pay (bankruptcy, out of
business, etc., i.e. ‘‘bad debt’’ which results in write-offs). The activity of allowance for doubtful accounts during
2017 and 2016 is as follows:

Balance at beginning of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Additions to allowance account during period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deductions of allowance account during period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at end of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

$ 35
46
(64)
—

$ 17

2016

$ 137

(117)
15

$ 35

Recent Accounting Pronouncements Adopted

The Company adopted Accounting Standards Update (‘‘ASU’’) 2017-04, Intangibles-Goodwill and Other
(Topic 350): Simplifying the Test for Goodwill Impairment in Q1 of 2017 on a prospective basis. This ASU simplifies
the measurement of goodwill by eliminating Step 2 from the goodwill impairment test. The adoption of the ASU had
no effect on the Company’s consolidated financial statements.

The Company adopted ASU 2015-11, Inventory (Topic 330): Simplifying the Measurement of Inventory in Q1 of
2017 on a prospective basis. Amendments in this ASU require entities that measure inventory using the first-in,
first-out or average cost methods to measure inventory at the lower of cost and net realizable value. Net realizable
value is defined as estimated selling price in the ordinary course of business less reasonably predictable costs of
completion, disposal, and transportation. The adoption of this ASU had no effect on the Company’s consolidated
financial statements.

Recent Accounting Pronouncements

In May 2014, the FASB issued ASU 2014-09, Revenue from Contracts with Customers (Topic 606), which
supersedes nearly all existing revenue recognition guidance under U.S. GAAP. The underlying principle is that an
entity will recognize revenue to depict the transfer of goods or services to customers at an amount that the entity
expects to be entitled to in exchange for those goods or services. The guidance provides a five-step analysis of
transactions to determine when and how revenue is recognized: (i) identify the contract with the customer,
(ii) identify the performance obligations in the contract, (iii) determine the transaction price, (iv) allocate the
transaction price to the performance obligations, and (v) recognize revenue when (or as) performance obligations are
satisfied. Other major provisions include capitalization of certain contract costs, consideration of time value of money
in the transaction price, and allowing estimates of variable consideration to be recognized before contingencies are
resolved in certain circumstances. The guidance also requires enhanced disclosures regarding the nature, amount,
timing, and uncertainty of revenue and cash flows arising from an entity’s contracts with customers. ASU 2014-09
is effective for interim and annual periods beginning on or after December 15, 2017. The guidance permits the use
of either a retrospective or cumulative effect transition method. The Company has elected to use the modified
retrospective transition method. The Company has completed its assessment and does not expect there will be a
significant impact on the timing or amount of revenue recognition, or on net income, upon adoption of ASU 2014-09.
Therefore, the Company will not be required to make a cumulative effect adjustment to beginning retained earnings
upon adoption of ASU 2014-09 on January 1, 2018.

In February 2016, the FASB issued ASU 2016-02, Leases (Topic 842), which supersedes Topic 840, Leases.
ASU 2016-02 requires a lessee to recognize in the statement of financial position a liability to make lease payments
(the lease liability) and a right-of-use asset representing its right to use the underlying asset for the lease term. For
leases with a term of 12 months or less for which there is not an option to purchase the underlying asset that the lessee
is reasonably certain to exercise, a lessee is permitted to make an accounting policy election by class of underlying
asset not to recognize lease assets and lease liabilities and should recognize lease expense for such leases generally
on a straight-line basis over the lease term. Certain qualitative disclosures along with specific quantitative disclosures
will be required so that users are able to understand more about the nature of an entity’s leasing activities. ASU

69

2016-02 is effective for fiscal years beginning after December 15, 2018, including interim periods within those fiscal
years, with early adoption permitted. At transition, lessees are required to recognize and measure leases at the
beginning of the earliest period presented using a modified retrospective approach, which includes a number of
optional practical expedients related to the identification and classification of leases that commenced before the
effective date of ASU 2016-02. An entity that elects to use the practical expedients will, in effect, continue to account
for leases that commenced before the effective date in accordance with previous GAAP unless the lease is modified,
except that lessees are required to recognize a right-of-use asset and a lease liability for all operating leases at each
reporting date based on the present value of the remaining minimum rental payments that were tracked and disclosed
under previous GAAP. The Company is currently evaluating the effect the adoption of this standard will have on its
financial statements.

In November 2016, the FASB issued ASU 2016-18, Statement of Cash Flows (Topic 230): Restricted Cash. The
amendments in this ASU require that a statement of cash flows explain the change during the period in the total of
cash, cash equivalents, and amounts generally described as restricted cash or restricted cash equivalents. ASU
2016-18 is effective for financial statements issued for fiscal years, and interim periods within those fiscal years,
beginning after December 15, 2017 on a retrospective basis. The Company is currently evaluating the effect the
adoption of this standard will have on its financial statements.

In March 2017, the FASB issued ASU 2017-07, Compensation—Retirement Benefits (Topic 715): Improving the
Presentation of Net Periodic Pension Cost and Net Periodic Postretirement Benefit Cost. This ASU requires an entity
to report the service cost component in the same line item or items as other compensation costs arising from services
rendered by the pertinent employees during the period. The other components of net benefit cost are required to be
presented in the income statement separately from the service cost component and outside a subtotal of income from
operations. ASU 2017-07 is effective for financial statements issued for annual periods beginning after December 15,
2017, including interim periods within those annual periods. The Company does not believe the adoption of this
standard will have an effect on its financial statements.

In February 2018, the FASB issued ASU 2018-02, Income Statement—Reporting Comprehensive Income
(Topic 220): Reclassification of Certain Tax Effects from Accumulated Other Comprehensive Income. The ASU
allows entities to make a one-time reclassification from accumulated other comprehensive income (AOCI) to retained
earnings for the effects of remeasuring deferred tax liabilities and assets originally recorded in other comprehensive
income as a result of the change in the federal tax rate by the Tax Cut and Jobs Act (‘‘TCJA’’). The effective date
for all entities that elect to make the reclassification is for fiscal years beginning after December 15, 2018, including
interim periods within those years. Early adoption is permitted in financial statements for fiscal years or interim
periods that have not been issued or made available for issuance as of February 14, 2018. Upon adoption, an entity
can elect to apply the guidance either: (a) at the beginning of the period (annual or interim) of adoption or
(b) retrospectively to each period (or periods) in which the income tax effects of the TCJA related to items remaining
in AOCI are recognized. The Company is currently evaluating the effect the adoption of this standard will have on
its financial statements.

Note 3. Initial Public Offering (‘‘IPO’’):

In April of 2016, the Company increased the total authorized shares of preferred and voting and non-voting
common stock and effected a 10.43174381 for 1 stock split of the voting and non-voting common stock. As a result
of the stock split, all previously reported share amounts (including options and warrants) in the accompanying
financial statements and related notes have been retrospectively restated to reflect the stock split.

In May of 2016, the Company sold 6,210,000 shares of voting common stock in its IPO at a price of $10.00 per
share. The gross proceeds totaled $62.1 million. The IPO proceeds were used as follows: (i) $3.9 million for the
payment of expenses in connection with the IPO; (ii) $3.3 million to purchase and retire Intrepid Warrants (See
Note 17, for definition and information); (iii) $34.0 million to redeem and retire PIK Toggle Notes (See Note 12, for
definition and information); (iv) $20.2 million to redeem and retire $20.0 million in principal amount of Second Lien
Term Notes and pay $0.2 million as a 1% prepayment penalty (See Note 12, for definition and information);
(v) $0.7 million to purchase and retire all outstanding options to buy Intrepid Common Units which include $22 of
payroll taxes (See Note 17, for definition and information); and (vi) increased cash of $83.

70

In addition, in connection with the IPO the Company also: 1) issued 1,289,819 shares of voting common stock
in exchange for all of the outstanding 7% Senior Notes (See Note 12); 2) issued 3,168,438 shares of voting common
stock in exchange for all of the remaining outstanding PIK Toggle Notes not repurchased for cash as described above
(See Note 12); and 3) paid $2.3 million to retire all the remaining Intrepid Warrants (for a total expenditure of
$5.5 million to retire all the Intrepid Warrants).

The Company had the following voting and non-voting shares of common stock outstanding after the

transactions summarized above:

Voting shares outstanding before transactions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Shared issued in the Initial Public Offering. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Shares issued for 7% Senior Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Shares issued for PIK Toggle Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

6,259,480
6,210,000
1,289,819
3,168,438

Voting shares outstanding after transactions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

16,927,737

Non-voting shares outstanding before and after transactions . . . . . . . . . . . . . . . . . . . . . . . . . . . .

938,857

In June 2016, the Board of Directors of the Company approved the conversion of 938,857 shares of non-voting
common stock to shares of voting common stock. In August 2016, Standard General, L.P. (‘‘Standard General’’),
exercised warrants to purchase 442,558 shares of the Company’s common stock.

The following schedule shows the change in activity from the IPO in May 2016 to December 31, 2017:

Voting shares outstanding after transactions above . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-voting shares converted to voting shares . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Voting shares issued as restricted stock, net of forfeitures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Voting shares issued upon exercise of stock options. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Voting shares issued upon exercise of warrants . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

16,927,737
938,857
25,944
66,926
442,558

Voting shares outstanding at December 31, 2016 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

18,402,022

Voting shares issued upon exercise of stock options, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Forfeitures of restricted stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

813,442
(4,831)

Voting shares outstanding at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

19,210,633

Note 4. Acquisitions:

Vapor Shark

In March 2017, the Company entered into a strategic partnership with Vapor Shark in which the Company
committed to make a deposit up to $2.5 million to Vapor Shark in exchange for a warrant to purchase 100% of the
equity interest in Vapor Shark on or before April 15, 2018. In the event the Company exercised the warrant, the
Company granted Vapor Shark’s sole shareholder the option to purchase from Vapor Shark the retail stores it owns
effective as of January 1, 2018. In April 2017, the Company entered into a management agreement with Vapor Shark
whereby the Company obtained control of the operations.

As a result of the management agreement, Vapor Shark became a VIE. The Company determined that it was the
primary beneficiary and consolidated Vapor Shark as of April 1, 2017. Since Vapor Shark is a business, the Company
accounted for the consolidation of the VIE as if it were an acquisition and recorded the assets and liabilities at fair
value. The Company exercised its warrant on June 30, 2017, and obtained 100% ownership of Vapor Shark as of that
date for a nominal purchase price. There was no goodwill assigned as a result of the transaction. The Company
acquired $3.9 million in assets and assumed $3.9 million in liabilities, which included a liability of $0.6 million
relating to the option provided to Vapor Shark’s former sole shareholder to purchase the Vapor Shark branded retail
stores it owns.

In December 2017, the Company offered to pay Vapor Shark’s former sole shareholder $1.5 million in exchange
for his option to purchase the company-owned stores. The agreement was finalized in January 2018, and the
Company paid $1.0 million in February 2018 with the remaining $0.5 million to be paid in 24 monthly installments.
As a result of the transaction a $0.9 million charge was recorded, and is included, in selling, general, and
administrative expenses in 2017.

71

VaporBeast

On November 30, 2016, the Company acquired all of the outstanding stock of VaporBeast for total consideration
of $27.0 million, net of a working capital adjustment of $0.4 million. The purchase price was satisfied through
$4.0 million in cash at closing, $19.0 million in short-term notes paid in December 2016, plus $4.0 million in
payments deferred for eighteen months. Accounting for the acquisition was completed in 2017 and resulted in an
increase to goodwill of $0.2 million. The following purchase price and goodwill are based on the excess of the
acquisition price over the estimated fair value of the tangible and intangible assets acquired.

Purchase price:

Total purchase price. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$27,000

Adjustments to purchase price:

Working capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fair value of holdback. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(400)
(128)

Adjusted purchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$26,472

72

Assets acquired:

Working capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Property and equipment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other intangible assets. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net assets acquired . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 4,270
7
16,272

$20,549

Goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 5,923

The goodwill of $5.9 million consists of expected synergies and scale from combining the operations with our

previously developed NewGen platform and is deductible for tax purposes.

Wind River

On November 18, 2016, the Company purchased five chewing tobacco brands from Wind River Tobacco
Company (‘‘Wind River’’) for $2.5 million. The Company paid $0.6 million at closing with the remaining
$1.9 million payable quarterly through November 2019, of which $1.3 million was outstanding at December 31,
2017. The transaction was accounted for as an asset purchase with the fair value of the purchase price of $2.4 million
assigned to trade names, which have an indefinite life.

Note 5. Foreign Exchange Contracts:

The Company’s policy is to manage the risks associated with foreign exchange rate movements. The policy
allows hedging up to 100% of its anticipated purchases of inventory over a forward period that will not exceed
12 rolling and consecutive months. The Company may, from time to time, hedge currency for non-inventory
purchases, e.g., production equipment, not to exceed 90% of the purchase price. During 2017, we executed no
forward contracts. During 2016, we executed various forward contracts, none of which met hedge accounting, for the
purchase of €5.6 million with maturity dates from January 26, 2017, to July 17, 2017. At December 31, 2017 and
2016, we had forward contracts for the purchase of €0 and €4.9 million, respectively.

Note 6. Fair Value of Financial Instruments:

The estimated fair value amounts have been determined by the Company using the methods and assumptions
described below. However, considerable judgment is required to interpret market data to develop estimates of fair
value. Accordingly, the estimates presented herein are not necessarily indicative of the amounts the Company could
realize in a current market exchange. The use of different market assumptions and/or estimation methodologies may
have a material effect on the estimated fair value amounts.

Cash and Cash Equivalents

Cash and cash equivalents are, by definition, short-term. Thus, the carrying amount is a reasonable estimate of

fair value.

Accounts Receivable

The fair value of accounts receivable approximates their carrying value due to their short-term nature.

Revolving Credit Facility

The fair value of the revolving credit facility approximates its carrying value as the interest rate fluctuates with

changes in market rates.

Long-Term Debt

The fair value of the Company’s long-term debt is estimated based on the quoted market prices for the same or

similar issues or on the current rates offered to the Company for debt of the same remaining maturities.

As of December 31, 2017, the fair values of the 2017 First Lien Term Loans and the 2017 Second Lien Term
Loan approximated $140.6 million and $56.1 million, respectively. See ‘Note 12: Notes Payable and Long-Term
Debt’ for details regarding our credit facilities.

73

As of December 31, 2016, the fair values of the First Lien Term Loans and the Second Lien Term Loan
approximated $147.3 million and $60.0 million, respectively. See ‘Note 12: Notes Payable and Long-Term Debt’ for
details regarding our credit facilities.

Foreign Exchange

At December 31, 2017 and 2016, we had forward contracts for the purchase of €0 and €4.9 million, respectively.
The fair value of the foreign exchange contracts were based upon the quoted market price that resulted in an
insignificant liability as of December 31, 2016.

Note 7. Inventories:

The components of inventories at December 31 are as follows:

Raw materials and work in process . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Leaf tobacco . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Finished goods - smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Finished goods - smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Finished goods - electronic/vaporizer products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 2,545
30,308
5,834
14,110
14,532
1,290

$ 2,596
27,391
4,789
18,384
11,993
1,232

2017

2016

LIFO reserve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

68,619
(5,323)

66,385
(4,200)

$63,296

$62,185

The following represents the inventory valuation allowance roll-forward, for the years ended December 31:

Balance at beginning of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Charged to cost and expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deductions for inventory disposed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at end of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Note 8. Property, Plant and Equipment:

Property, plant and equipment at December 31 consists of:

Land . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Buildings and improvements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Leasehold improvements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Machinery and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Furniture and fixtures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Accumulated depreciation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

$(600)
(469)
805
(195)

$(459)

2016

$(305)
(566)
527
(256)

$(600)

$

2017

22
2,072
1,873
12,635
3,821

2016

$

22
1,899
1,666
10,532
3,409

20,423
(11,564)

17,528
(9,938)

$ 8,859

$ 7,590

74

Note 9. Goodwill and Other Intangible Assets:

The following table summarizes goodwill by segment:

Smokeless

Smoking

NewGen

Total

Balance as of January 1, 2016 . . . . . . . . . . . . . . . . . . . . .
Acquisitions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance as of December 31, 2016 . . . . . . . . . . . . . . . . . .
Adjustments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$32,590
—

32,590
—

$96,107
—

96,107
—

$ —
5,693

5,693
230

$128,697
5,693

134,390
230

Balance as of December 31, 2017 . . . . . . . . . . . . . . . . . .

$32,590

$96,107

$5,923

$134,620

The following tables summarize information about the Company’s allocation of other intangible assets. Gross
carrying amounts of unamortized, indefinite life intangible assets relating to Stoker’s and Wind River in the
Smokeless segment and VaporBeast in the NewGen segment are shown below:

As of December 31,

Smokeless

2017
NewGen

Total

Smokeless

2016
NewGen

Total

Unamortized, indefinite life intangible

assets:
Trade names . . . . . . . . . . . . . . . . . . . . .
Formulas . . . . . . . . . . . . . . . . . . . . . . . .

$10,871
53

$10,786
—

$21,657
53

$10,871
53

$10,786
—

$21,657
53

Total. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$10,924

$10,786

$21,710

$10,924

$10,786

$21,710

Amortized intangible assets relating to the purchase of VaporBeast, included within the NewGen segment,

consist of:

As of December 31,

2017

2016

Gross Carrying
Amount

Accumulated
Amortization

Gross
Carrying
Amount

Accumulated
Amortization

Amortized intangible assets:

Customer relationships (useful life of 8 years) . . . . . . . .
Non-compete agreements (useful life of 3.5 years) . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$5,386
100

$5,486

$729
31

$760

$5,386
100

$5,486

$55
3

$58

Note 10. Deferred Financing Costs:

Deferred financing costs relating to the revolving credit facility at December 31 consist of:

Deferred financing costs, net of accumulated amortization of $134 and $202,

respectively . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$630

$139

2017

2016

Note 11. Accrued Liabilities:

Accrued liabilities at December 31 consist of:

Accrued payroll and related items . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Customer returns and allowances. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

2016

$ 5,683
2,707
9,839

$18,229

$ 5,331
2,818
7,187

$15,336

75

Note 12. Notes Payable and Long-Term Debt:

Notes payable and long-term debt at December 31 consists of the following in order of preference:

2017 First Lien First Out Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 First Lien Second Out Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 Second Lien Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Note payable - VaporBeast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
First Lien Term Loan. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Second Lien Term Loan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total notes payable and long-term debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less deferred finance charges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less current maturities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

2016

$105,875
34,738
55,000
2,000
—
—

197,613
(3,573)
(7,850)

$

—
—
—
2,000
146,451
59,128

207,579
(4,388)
(1,650)

$186,190

$201,541

2017 Credit Facility

On February 17, 2017, the Company and NATC, entered into a new $250 million secured credit facility
comprised of (i) a First Lien Credit Facility with Fifth Third Bank, as administrative agent, and other lenders (the
‘‘2017 First Lien Credit Facility’’) and (ii) a Second Lien Credit Facility with Prospect Capital Corporation, as
administrative agent, and other lenders (the ‘‘2017 Second Lien Credit Facility,’’ and together with the 2017 First
Lien Credit Facility, the ‘‘2017 Credit Facility’’). The Company used the proceeds of the 2017 Credit Facility to
repay, in full, the Company’s First Lien Term Loan, Second Lien Term Loan, and Revolving Credit Facility and to
pay related fees and expenses. As a result of this transaction, the Company incurred a loss on extinguishment of debt
of $6.1 million during the first quarter of 2017.

The 2017 Credit Facility contains customary events of default including payment defaults, breaches of
representations and warranties, covenant defaults, cross-defaults to certain other material indebtedness in excess of
specified amounts, certain events of bankruptcy and insolvency, certain ERISA events, judgments in excess of
specified amounts, and change in control defaults. The 2017 Credit Facility also contains certain negative covenants
customary for facilities of these types including covenants that, subject to exceptions described in the 2017 Credit
Facility, restrict the ability of the Company and its subsidiary guarantors: (i) to pledge assets, (ii) to incur additional
indebtedness, (iii) to pay dividends, (iv) to make distributions, (v) to sell assets, and (vi) to make investments. Refer
to Note 22 of Notes to Consolidated Financial Statements for further information regarding dividend restrictions.

2017 First Lien Credit Facility

The 2017 First Lien Credit Facility consists of: (i) a $50 million revolving credit facility (the ‘‘2017 Revolving
Credit Facility’’), (ii) a $110 million first out term loan facility (the ‘‘2017 First Out Term Loan’’), and (iii) a
$35 million second out term loan facility (the ‘‘2017 Second Out Term Loan’’), which will be repaid in full only after
repayment in full of the 2017 First Out Term Loan. The 2017 First Lien Credit Facility also includes an accordion
feature allowing the Company to borrow up to an additional $40 million upon the satisfaction of certain conditions,
including obtaining commitments from one or more lenders. Borrowings under the 2017 Revolving Credit Facility
may be used for general corporate purposes, including acquisitions.

The 2017 First Out Term Loan and the 2017 Revolving Credit Facility have a maturity date of February 17,
2022, and the 2017 Second Out Term Loan has a maturity date of May 17, 2022. The 2017 First Out Term Loan and
the 2017 Revolving Credit Facility bear interest at LIBOR plus a spread of 2.5% to 3.5% based on the Company’s
senior leverage ratio. The 2017 First Out Term Loan has quarterly required payments of $1.4 million beginning
June 30, 2017, increasing to $2.1 million on June 30, 2019, and increasing to $2.8 million on June 30, 2021. The 2017
Second Out Term Loan bears interest at LIBOR plus 6% (subject to a floor of 1.00%). The 2017 Second Out Term
Loan has quarterly required payments of $0.1 million beginning June 30, 2017. The 2017 First Lien Credit Facility
contains certain financial covenants including maximum senior leverage ratio of 3.75x with step-downs to 3.00x, a
maximum total leverage ratio of 4.75x with step-downs to 4.00x, and a minimum fixed charge coverage ratio of
1.20x. The weighted average interest rate at December 31, 2017, on the 2017 Revolving Credit Facility was 5.05%.
The weighted average interest rate at December 31, 2017, on the 2017 First Out Term Loan was 4.61%. The weighted
average interest rate at December 31, 2017, on the 2017 Second Out Term Loan was 7.61%.

76

2017 Second Lien Credit Facility

The 2017 Second Lien Credit Facility consists of a $55 million second lien term loan (the ‘‘2017 Second Lien
Term Loan’’) having a maturity date of August 17, 2022. The 2017 Second Lien Term Loan bears interest at a fixed
rate of 11%. The 2017 Second Lien Credit Facility contains certain financial covenants including a maximum senior
leverage ratio of 4.25x with step-downs to 3.50x, a maximum total leverage ratio of 5.25x with step-downs to 4.50x,
and a minimum fixed charge coverage ratio of 1.10x.

Note Payable – VaporBeast

On November 30, 2016, the Company issued a note payable to VaporBeast’s former shareholders (‘‘VaporBeast
Note’’). The VaporBeast Note is $2.0 million principal with 6% interest compounded monthly and matures on
May 30, 2018. The VaporBeast Note may be prepaid at any time without penalty and is subject to a late-payment
penalty of 5% and a default rate of 13% per annum. The VaporBeast Note is subject to customary defaults, including
defaults for nonpayment, nonperformance, any material breach under the purchase agreement, and bankruptcy or
insolvency.

First Lien Term Loan

Turning Point Brands, Inc. (‘‘TPBI’’), along with NATC and its subsidiaries, were guarantors under the First
Lien Term Loan. TPLLC and its sole subsidiary at the date of the agreement, Intrepid, were not guarantors of the First
Lien Term Loan. The First Lien Term Loan was secured by a first-priority lien on substantially all of the assets of
the borrowers and the guarantors thereunder, including a pledge of the capital stock of NATC or any guarantor, other
than certain excluded assets (the ‘‘Collateral’’). The loans designated as LIBOR loans bore interest at the LIBOR then
in effect (but not less than 1.25%) plus 6.50%, and the loans designated as base rate loans bore interest at (i) the
highest of (A) the Prime Rate, (B) the Federal Funds Rate plus 0.50%, (C) LIBOR for an interest period of one month
plus 1.00%, and (D) 2.25% per year plus (ii) 5.50%. The First Lien Term Loan was paid in full with proceeds from
the 2017 Credit Facility.

Second Lien Term Loan

The Second Lien Term Loan was secured by a second priority security interest in the Collateral and was
guaranteed by the same entities as the First Lien Term Loan. Under the Second Lien Term Loan, the loans designated
as LIBOR loans bore interest at LIBOR then in effect (but not less than 1.25%) plus 10.25%. The loans designated
as base rate loans bore interest at (i) the highest of (A) the Prime Rate, (B) the Federal Funds Rate plus 0.50%,
(C) LIBOR for an interest period of one month plus 1.00%, and (D) 2.25% per year plus (ii) 9.25%. The Second Lien
Term Loan was paid in full with proceeds from the 2017 Credit Facility.

Revolving Credit Facility

The Revolving Credit Facility provided for aggregate commitments of up to $40 million subject to a borrowing
base, which was calculated as (i) the sum of 85% of eligible accounts receivable, plus (ii) the lesser of (A) the product
of 70% and the value of eligible inventory or (B) the product of 85%, the net recovery percentage identified in the
most recent inventory appraisal, and the value of eligible inventory, plus (iii) the lesser of (A) the product of 75% and
the value of eligible inventory or (B) the product of 85%, the net recovery percentage identified in the most recent
inventory appraisal, and the value of the eligible finished goods inventory, minus (iv) the aggregate amount of
reserves established by the administrative agent. The outstanding balance on the Revolving Credit Facility was paid
in full with proceeds from the 2017 Credit Facility.

PIK Toggle Notes

On January 13, 2014, the Company issued PIK Toggle Notes (‘‘PIK Toggle Notes’’) to a fund managed by
Standard General, with a principal amount of $45 million and warrants to purchase 42,424 of the Company’s common
stock at $.01 per share, as adjusted for stock splits and other events specified in the agreement. After adjustment for
the stock split effected in connection with the IPO of 10.43174381 to 1, the warrants provide for the purchase of
442,558 of the Company’s common stock. Due to the issuance of the warrants the PIK Toggle Notes had an original
issue discount of $1.7 million and were initially valued at $43.3 million. The PIK Toggle Notes were scheduled to
mature, and the warrants to expire, on January 13, 2021.

77

The PIK Toggle Notes accrued interest based on LIBOR then in effect (but not less than 1.25%) plus 13.75%.
Interest was payable on the last day of each quarter and upon maturity. The Company had the flexibility to pay
interest in kind through an increase in the principal amount at the same interest rate as the PIK Toggle Notes. The
Company chose to increase the PIK Toggle Notes for all interest for the first three months of 2016.

In connection with the IPO, in May 2016 the Company redeemed and retired all of the outstanding PIK Toggle
Notes in exchange for a combination of cash and shares of the Company’s voting common stock. As a result of this
transaction, the Company incurred a loss on extinguishment of debt of $2.8 million during the second quarter of 2016.
Standard General exercised the warrants in 2016.

7% Senior Notes

In January 2014, the Company issued 7% Senior Notes to various stockholders with a principal amount of
$11 million and warrants to purchase 11,000,000 units of membership interests in Intrepid, which represented 40% of
the Intrepid Common Units outstanding on a fully diluted basis, at a purchase price of $1.00 per unit. Due to the
issuance of the Intrepid warrants, the 7% Senior Notes had an original issue discount of $2.8 million and were
initially valued at $8.2 million. The 7% Senior Notes were scheduled to mature, and the warrants to expire, on
December 31, 2023.

The 7% Senior Notes accrued interest at a fixed rate of 7% per annum. The 7% Senior Notes were general
unsecured obligations of the Company and ranked equally with the Company’s other unsecured and unsubordinated
debt from time to time outstanding. Redemptions of the 7% Senior Notes could be made by the Company at any time
without penalty or premium. In connection with the IPO, in May 2016, the Company redeemed and retired all of the
outstanding 7% Senior Notes in exchange for shares of the Company’s voting common stock.

Note 13. Income Taxes:

Income tax expense (benefit) for the years ended December 31 consists of the following components:

Federal . . . . . . . . . . .
State and Local . . . .

Current

$ 329
1,770

2017
Deferred

$4,772
409

Total

Current

2016
Deferred

Total

Current

$5,101
$2,179

$ (46)
760

$714

$(12,655) $(12,701) $ 321
706

(64)

696

$(12,719) $(12,005) $1,027

2015
Deferred

$43
8

$51

Total

$ 364
714

$1,078

$2,099

$5,181

$7,280

Deferred tax assets and liabilities at December 31 consist of:

2017

2016

Assets

Liabilities

Assets

Liabilities

Inventory. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Property, plant, and equipment . . . . . . . . . . . . . . . . . . . . . . . . .
Goodwill and other intangible assets. . . . . . . . . . . . . . . . . . . . .
Accrued pension and postretirement costs . . . . . . . . . . . . . . . .
Federal NOL carryforward. . . . . . . . . . . . . . . . . . . . . . . . . . . . .
State NOL carryforward. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
AMT credit carryforward. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Unrealized loss on investments . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred income for tax purposes . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 2,485
—
14
621
3,736
3,071
1,327
320
—
1,441

$

187
1,134
7,397
—
—
—
—
—
486
290

$ 2,268
—
43
1,964
11,911
3,083
997
582
—
2,867

$

423
1,642
10,431
—
—
—
—
—
1,419
429

Valuation allowance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

13,015
(3,071)

9,494
(3,083)

23,715

14,344

Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 9,944

$ 9,494

$20,632

$14,344

At December 31, 2017, the Company had federal net operating loss (‘‘NOL’’) carryforwards for income tax
purposes of approximately $17.8 million, which expire in 2034. At December 31, 2017, the Company had state NOL
carryforwards for income tax purposes of approximately $63.1 million, which expire between 2018 and 2036. The

78

Company has determined that, at December 31, 2017 and 2016, its ability to realize future benefits of its state NOL
carryforwards does not meet the ‘‘more likely than not’’ criteria in ASC 740, Income Taxes. Therefore, a valuation
allowance of $3.1 million has been recorded in each year, respectively.

ASC 740-10-25 prescribes a recognition threshold and measurement attribute for the financial statement
recognition and measurement of a tax position taken or expected to be taken in a tax return. For those benefits to be
recognized, a tax position must be more-likely-than-not to be sustained upon examination by taxing authorities. The
amount recognized is measured as the largest amount of benefit that is greater than 50 percent likely of being realized
upon ultimate settlement. The Company has determined that they did not have any uncertain tax positions requiring
recognition as a result of the provisions of ASC 740-10-25. The Company’s policy is to recognize interest and
penalties accrued on uncertain tax positions as part of interest expense. For the years ended December 31, 2017, 2016,
and 2015, no estimated interest or penalties were recognized for the uncertainty of tax positions taken. The Company
files income tax returns in the U.S. federal jurisdiction and various state jurisdictions. In general, the Company is no
longer subject to U.S. federal and state tax examinations for years prior to 2014.

Reconciliation of the federal statutory rate and the effective income tax rate for the years ended December 31

is as follows:

Federal statutory rate. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
State taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Permanent differences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Valuation allowance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Effective income tax rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

2016

2015

35%
8.1
-16.1
—
27.0%

35%
4.7
13.2
-133.4
-80.5%

35%
7.0
42.5
-74.0
10.5%

In December 2017, the U.S. Congress passed the TCJA which reduced the corporate income tax rate to 21%,
effective January 1, 2018. Other significant changes accompanying the corporate income tax rate reduction include
eliminating the corporate alternative minimum tax, limiting the interest expense deduction to 30% of adjusted taxable
income, and limiting net operating losses to 80% of taxable income for losses arising in tax years beginning after
2017. As a result of the TCJA, the Company was required to remeasure its deferred tax assets and liabilities at the
newly enacted rate, resulting in $0.2 million of income tax expense for the year ended December 31, 2017. The
permanent differences for the year ended December 31, 2017, are primarily related to income tax benefits of
$4.2 million as a result of stock option exercises.

Note 14. Pension and Postretirement Benefit Plans:

The Company has a defined benefit pension plan. Benefits for hourly employees were based on a stated benefit
per year of service, reduced by amounts earned in a previous plan. Benefits for salaried employees were based on
years of service and the employees’ final compensation. The defined benefit pension plan is frozen. The Company’s
policy is to make the minimum amount of contributions that can be deducted for federal income taxes. The Company
expects to make no contributions to the pension plan in the year ending December 31, 2018.

The Company sponsored a defined benefit postretirement plan that covered hourly employees. This plan
provides medical and dental benefits. This plan is contributory with retiree contributions adjusted annually. The
Company’s policy is to make contributions equal to benefits paid during the year. The Company expects to contribute
approximately $0.3 million to its postretirement plan in 2018 for the payment of benefits.

79

The following tables provide a reconciliation of the changes in the plans’ benefit obligations and fair value of

assets for the years ended December 31, 2017 and 2016, and a statement of the funded status:

Pension
Benefits

Postretirement
Benefits

2017

2016

2017

2016

Reconciliation of benefit obligations:

Benefit obligation at January 1 . . . . . . . . . . . . . . . . . . . . . . .
Service cost. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest cost. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Actuarial loss (gain) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Benefits paid. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$16,780
104
649
668
(1,080)

$16,994
104
699
86
(1,103)

$ 4,745
—
144
(472)
(200)

$ 5,003
—
173
(111)
(320)

Benefit obligation at December 31 . . . . . . . . . . . . . . . . . . . . . .

$17,121

$16,780

$ 4,217

$ 4,745

Reconciliation of fair value of plan assets:

Fair value of plan assets at January 1 . . . . . . . . . . . . . . . . . .
Actual return on plan assets. . . . . . . . . . . . . . . . . . . . . . . . . .
Employer contributions . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Benefits paid. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$16,357
2,240
—
(1,080)

$16,507
953
—
(1,103)

$ — $ —
—
320
(320)

—
200
(200)

Fair value of plan assets at December 31 . . . . . . . . . . . . . . . . .

$17,517

$16,357

$ — $ —

Funded status:

Funded status at December 31. . . . . . . . . . . . . . . . . . . . . . . .
Unrecognized net actuarial loss (gain) . . . . . . . . . . . . . . . . .

$

396
3,443

$ (423)
4,454

$(4,217)
(1,161)

$(4,745)
(741)

Net amount recognized . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 3,839

$ 4,031

$(5,378)

$(5,486)

The following schedule shows the pension plan in which accumulated benefit obligations exceed plan assets at

December 31, 2016. Accumulated benefit obligations did not exceed plan assets at December 31, 2017.

Projected benefit obligation. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated benefit obligation. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fair value of plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

The asset allocation for the Company’s defined benefit plan, by asset category, follows:

2016

$16,780
16,780
16,357

Target
Allocation
2018

Percentage of
Plan Assets at
December 31,

2017

2016

Asset category:

Equity securities(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Debt securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

60.0%
40.0%
0.0%

51.4%
21.6%
27.0%

62.0%
26.0%
12.0%

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

100.0%

100.0% 100.0%

(1) No shares of the Company’s common stock were included in equity securities at December 31, 2017 or 2016

The asset’s or liability’s fair value measurement level within the fair value hierarchy is based on the lowest level
of any input that is significant to the fair value measurement. Valuation techniques used need to maximize the use
of observable inputs and minimize the use of unobservable inputs.

Following is the description of the valuation methodologies used for assets measured at fair value subsequent
to initial recognition. These methods may produce a fair value calculation that may not be indicative of net realizable

80

value or reflective of future fair values. Furthermore, while the Company believes its valuation methods are
appropriate and consistent with those of other market participants, the use of different methodologies or assumptions
to determine the fair value of certain financial instruments could result in a different fair value measurement at the
reporting date. There have been no changes in the methodologies used at December 31, 2017 and 2016.

•

Pooled Separate Accounts. Valued at the net asset value (NAV) of shares held by the plan at year end.

• Guaranteed Deposit Account. Valued at contract value, which approximates fair value.
•

Assets measured at fair value on a recurring basis. The table below presents the balances of the plan’s
assets measured at fair value on a recurring basis by level within the fair value hierarchy:

Pooled separate accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Guaranteed deposit account . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total assets at fair value as of December 31, 2017 . . . . . . . . .

Pooled separate accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Guaranteed deposit account . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total assets at fair value as of December 31, 2016 . . . . . . . . .

Total

Level 1

Level 2

Level 3

$12,796
4,721

$17,517

$14,391
1,966

$16,357

$

$

$

$

— $12,796
—
—

— $12,796

— $14,391
—
—

— $14,391

$ —
4,721

$4,721

$ —
1,966

$1,966

The table below sets forth a summary of the changes in the fair value of the Guaranteed Deposit Account:

Balance at December 31, 2015. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total gains (losses), realized/unrealized

Return on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Purchases, sales, and settlements, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2016. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total gains (losses), realized/unrealized

Return on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Purchases, sales, and settlements, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Balance at December 31, 2017. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Guaranteed
Deposit
Account

$1,732

60
174

1,966

64
2,691

$4,721

The Company’s investment philosophy is to earn a reasonable return without subjecting plan assets to undue
risk. The Company uses one management firm to manage plan assets, which are invested in equity and debt securities.
The Company’s investment objective is to provide long-term growth of capital as well as current income.

The following table provides the amounts recognized in the consolidated balance sheets as of December 31:

Prepaid asset. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued benefit cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated other comprehensive loss, unrecognized net gain

Pension
Benefits

Postretirement
Benefits

2017

2016

2017

2016

$ 396
—

$ — $ — $ —
(4,745)
(4,217)

(423)

(loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3,443

4,454

(1,161)

(741)

$3,839

$4,031

$(5,378)

$(5,486)

The amounts in accumulated other comprehensive income that are expected to be recognized in net periodic
benefit costs in 2018 are gains of $0.3 million for pension and losses of less than $0.1 million for postretirement,
respectively.

81

The following table provides the components of net periodic pension and postretirement benefit costs and total

costs for the plans for the years ended December 31:

Pension
Benefits

Postretirement
Benefits

2017

2016

2017

2016

Service cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected return on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization of (gains) losses. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

104
649
(1,024)
463

$

104
699
(1,034)
493

$ — $ —
173
—
(24)

144
—
(52)

Net periodic benefit cost (income) . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

192

$

262

$ 92

$149

The Company is required to make assumptions regarding such variables as the expected long-term rate of return
on plan assets and the discount rate applied to determine service cost and interest cost. The rate of return on assets
used is determined based upon analysis of the plans’ historical performance relative to the overall markets and mix
of assets. The assumptions listed below represent management’s review of relevant market conditions and have been
adjusted as appropriate. The weighted average assumptions used in the measurement of the Company’s benefit
obligation are as follows:

Pension
Benefits

Postretirement
Benefits

2017

2016

2017

2016

Discount rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3.50% 4.00%

3.25%

3.50%

The weighted average assumptions used to determine net periodic pension and postretirement costs are as

follows:

Pension
Benefits

Postretirement
Benefits

Discount rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected return on plan assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4.0%
6.5%

4.3%
6.5%

3.5%
—

2017

2016

2017

2016

3.8%
—

For measurement purposes of the postretirement benefits, the assumed health care cost trend rate for participants
as of December 31, 2017, was 6.0% reducing to 5.5% by 2018. Assumed health care cost trend rates could have a
significant effect on the amounts reported for the postretirement benefit plans. A 1% increase in assumed health care
cost trend rates would have the following effects:

Effect on total of service and interest cost components of net periodic

postretirement cost. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Effect on the health care component of the accumulated postretirement

benefit obligation. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

2016

2015

$ 4

$109

$ 3

$78

$ 4

$101

The following benefit payments, which reflect expected future service, as appropriate, are expected to be paid:

Period

2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2023-2027 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Pension
Benefits

$1,107
1,096
1,093
1,106
1,109
$5,347

Postretirement
Benefits

$ 259
264
269
274
279
$1,422

The Company also sponsors a voluntary 401(k) retirement savings plan. Eligible employees may elect to
contribute up to 15% of their annual earnings subject to certain limitations. For the 2017 and 2016 Plan Years, the
Company contributed 4% to those employees contributing 4% or greater. For those employees contributing less than

82

4%, the Company matched the contribution by 100%. Additionally, for all years presented, the Company made
discretionary contributions of 1% to all employees, regardless of an employee’s contribution level. Company
contributions to this plan were approximately $0.9 million for 2017, $0.8 million for 2016, and $0.7 million for 2015.

Note 15. Lease Commitments:

The Company leases certain office space and vehicles for varying periods. The acquisition of Vapor Shark,
completed on June 30, 2017, added seven operating leases for retail store space. The following schedule details future
minimum lease payments for operating leases that had initial or remaining non-cancelable lease terms in excess of
one year as of December 31, 2017:

Year

2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Payments

$ 1,713
963
786

$ 3,462

The total lease expense included in the consolidated statements of income for the years ended December 31,

2017, 2016, and 2015, was $2.6 million, $1.8 million, and $1.8 million, respectively.

Note 16. Share Incentive Plans:

On April 28, 2016, the Board of Directors of the Company adopted the Turning Point Brands, Inc., 2015 Equity
Incentive Plan (the ‘‘2015 Plan’’), pursuant to which awards may be granted to employees, non-employee directors,
and consultants. In addition, the 2015 Plan provides for the granting of nonqualified stock options to employees of
the Company or any subsidiary of the Company. Pursuant to the 2015 Plan, 1,400,000 shares of the Company’s voting
common stock are reserved for issuance as awards to employees, non-employee directors, and consultants as
compensation for past or future services or the attainment of certain performance goals. The 2015 Plan is scheduled
to terminate on April 27, 2026. The 2015 Plan is administrated by a committee (the ‘‘Committee’’) of the Company’s
Board of Directors. The Committee determines the vesting criteria for the awards, with such criteria to be specified
in the award agreement. As of December 31, 2017, 21,103 shares of restricted stock, 94,000 performance-based
restricted stock units, and 187,015 options have been granted to employees of the Company under the 2015 Plan.
There are 1,097,882 shares available for grant under the 2015 Plan.

On February 7, 2017, the Board of Directors of the Company approved stock option cash-out agreements with
three Company officers and a director for the surrender of 83,400 expiring stock options in exchange for payment
to the option holders of $11.99 per share. This payment equaled the difference between the exercise price of $1.06 and
closing stock price of $13.05 on the approval date, or an aggregate of $1.0 million.

On February 8, 2006, the Board of Directors of the Company adopted the 2006 Equity Incentive Plan (the ‘‘2006
Plan’’) of North Atlantic Holding Company, Inc., pursuant to which awards may be granted to employees. The 2006
Plan provides for the granting of nonqualified stock options and restricted stock awards to employees. Upon the
adoption of the Company’s 2015 Equity Incentive Plan in connection with its IPO, the Company determined no
additional grants would be made under the 2006 Plan. However, all awards issued under the 2006 Plan that have not
been previously terminated or forfeited remain outstanding and continue unaffected.

83

There are no shares available for grant under the 2006 Plan. Stock option activity for the 2006 and 2015 Plans

is summarized below:

Outstanding, December 31, 2015. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Outstanding, December 31, 2016. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Surrendered . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Stock
Option
Shares

1,667,671
53,996
(73,135)
(10,770)

1,637,762
133,819
(923,708)
(801)
(83,400)

Weighted
Average
Exercise
Price

$ 2.19
9.26
2.31
3.83

2.41
14.69
1.55
15.37
1.06

Weighted
Average
Grant Date
Fair Value

$1.20
2.37
1.27
2.17

1.23
4.41
0.83
4.59
0.54

Outstanding, December 31, 2017. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

763,672

$ 5.73

$2.36

Under the 2006 Plan, the total intrinsic value of options exercised during the years ended December 31, 2017,
2016, and 2015 was $11.9 million, $0.5 million, and less than $0.1 million, respectively. The total intrinsic value of
options surrendered during the year ended December 31, 2017, was $1.0 million.

At December 31, 2017, under the 2006 Plan, the outstanding stock options’ exercise price for 102,536 options
is $1.06 per share, all of which are exercisable. The outstanding stock options’ exercise price for 474,121 options is
$3.83 per share, all of which are exercisable. The weighted average of the remaining lives of the outstanding stock
options is approximately 0.92 years for the options with the $1.06 exercise price and 5.34 years for the options with
the $3.83 exercise price. The Company estimates the expected life of these stock options is ten years from the date
of grant. For the $1.06 per share options, the weighted average fair value of options was determined using the
Black-Scholes model assuming a ten-year life from grant date, a current share price and exercise price of $1.06, a
risk-free interest rate of 4.37%, a volatility of 30%, and no assumed dividend yield. Based on these assumptions, the
fair value of these options is approximately $0.54 per share option granted. For the $3.83 per share options, the
weighted average fair value of options was determined using the Black-Scholes model assuming a ten-year life from
grant date, a current share price and exercise price of $3.83, a risk-free interest rate of 3.57%, a volatility of 40%,
and no assumed dividend yield. Based on these assumptions, the fair value of these options is approximately
$2.17 per share option granted.

At December 31, 2017, under the 2015 Plan, the risk-free interest rate is based on the U.S. Treasury rate for the
expected life at the time of grant. The expected volatility is based on the average long-term historical volatilities of
peer companies. We intend to continue to consistently use the same group of publicly traded peer companies to
determine expected volatility until sufficient information regarding volatility of our share price becomes available or
the selected companies are no longer suitable for this purpose. Due to our limited trading history, we are using the
‘‘simplified method’’ to calculate expected holding periods, which represent the periods of time for which options
granted are expected to be outstanding. We will continue to use this method until we have sufficient historical
exercise experience to give us confidence in the reliability of our calculations. The fair values of these options were
determined using the Black-Scholes option pricing model.

84

The following table outlines the assumptions based on the number of options granted under the 2015 Plan.

Number of options granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Options outstanding at December 31, 2017 . . . . . . . . . . . . . . . . . . . . . .
Number exercisable at December 31, 2017. . . . . . . . . . . . . . . . . . . . . . .
Exercise price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Remaining lives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Risk free interest rate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected volatility . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected life . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Dividend yield . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fair value at grant date . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

August
2016 Grant

February
2017 Grant

May
2017 Grant

53,996
53,996
40,497
$ 9.26
8.58
1.16%
25.40%
5.375
—
$ 2.37

40,000
40,000
—
$ 13.00
9.17
1.89%
27.44%
6.000
—
$ 3.98

93,819
93,019
—
$ 15.41
9.42
1.76%
26.92%
6.000
—
$ 4.60

The Company has recorded compensation expense related to the options based on the provisions of ASC 718
under which the fixed portion of such expense is determined as the fair value of the options on the date of grant and
amortized over the vesting period. The Company recorded compensation expense related to the options of
approximately $0.4 million and $0.1 million for the years ended December 31, 2017 and 2016, respectively. Total
unrecognized compensation expense related to options at December 31, 2017, is $0.3 million, which will be expensed
over 2.0 years.

Performance-based restricted stock units (‘‘PRSUs’’) are restricted stock units subject to both performance-
based and service-based vesting conditions. The number of shares of common stock a recipient will receive upon
vesting of a PRSU will be calculated by reference to certain performance metrics related to the Company’s
performance over a five-year period. PRSUs will vest on the measurement date, which is no more than 65 days after
the performance period, provided the applicable service and performance conditions are satisfied. On March 31,
2017,
the Committee granted 94,000 PRSUs to employees of the Company, all of which are unvested at
December 31, 2017. The fair value of each PRSU is $15.60, the closing price of the stock on March 31, 2017, the
date of grant. The Company recorded compensation expense related to the PRSUs of approximately $0.2 million in
the consolidated statements of income for the years ended December 31, 2017, based on the probability of achieving
the performance condition. Total unrecognized compensation expense related to these awards at December 31, 2017,
is $1.2 million, which will be expensed over the service period based on the probability of achieving the performance
condition.

Note 17. Unit Incentive Plans for Intrepid Brands, LLC:

Effective August 7, 2014, the Company adopted the Intrepid Brands, LLC 2014 Option Plan (‘‘2014 Plan’’) for
units of ownership in Intrepid. The purpose of the 2014 Plan was to promote the success and enhance the value of
the Company by linking the personal interests of the service providers (including employees, consultants, and
managers) to those of Company equity holders and by providing such individuals with an incentive for outstanding
performance to generate superior returns to Company equity holders.

In connection with the IPO, in May of 2016 all options outstanding under the 2014 Plan were repurchased for
aggregate cash consideration of $0.7 million, which included payroll taxes (see Note 3). With the repurchase of the
options, the 2014 Plan was terminated.

In January 2014, the Company issued warrants to purchase 11,000,000 units of membership interests in Intrepid
(the ‘‘Intrepid Warrants’’) concurrent with the 7% Senior Notes (see Note 12). This represented 40% of the Intrepid
Common Units outstanding on a fully diluted basis, at a purchase price of $1.00 per unit. The warrants were
exercisable beginning January 21, 2014 and were scheduled to expire on December 31, 2023.

In connection with the IPO, in May of 2016 all outstanding Intrepid Warrants were repurchased for aggregate

cash consideration of approximately $5.5 million (see Note 3).

Note 18. Contingencies:

Other major tobacco companies are defendants in product liability claims. In a number of these cases, the
amounts of punitive and compensatory damages sought are significant and could have a material adverse effect on

85

our business and results of operations. The Company is a defendant in certain cases which have been dormant for
many years. Plaintiffs’ counsel are in the process of voluntarily dismissing those claims.

The Company is subject to several lawsuits alleging personal injuries resulting from malfunctioning vaporizer
devices and may be subject to claims in the future relating to other NewGen products. The Company is still evaluating
these claims and the potential defenses to them. For example, the Company did not design or manufacture the
products at issue; rather, the Company was merely the distributor. Nonetheless, there can be no assurance that the
Company will prevail in these cases, and they could have a material adverse effect on the financial position, results
of operations, or cash flows of the Company.

Note 19. Income Per Share:

The following is a reconciliation of the numerators and denominators of the basic and diluted EPS computations

of net income:

December 31, 2017

December 31, 2016

December 31, 2015

Income

Shares

Per
Share

Income

Shares

Per
Share

Income

Shares

Per
Share

Net income attributable to

Turning Point Brands, Inc.

. . .

$20,209

$26,913

$9,149

Basic EPS:
Weighted average . . . . . . . . . . . .

Diluted EPS:
Effect of dilutive securities:
Stock options and warrants . . . . .

Note 20. Segment Information:

18,989,177

$1.06

16,470,352

$1.63

7,198,081

$1.27

523,831

1,545,193

1,156,306

19,513,008

$1.04

18,015,545

$1.49

8,354,387

$1.10

In accordance with ASC 280, Segment Reporting, the Company has three reportable segments, (1) Smokeless
products; (2) Smoking products; and (3) NewGen products. The Smokeless products segment (a) manufactures and
markets moist snuff and (b) contracts for and markets chewing tobacco products. The Smoking products segment
(a) imports and markets cigarette papers, tubes, and related products; (b) imports and markets finished cigars, MYO
cigar tobaccos, and cigar wraps; and (c) processes, packages, and markets pipe tobaccos. The NewGen products
segment (a) markets e-cigarettes, e-liquids, vaporizers, and other related products and (b) distributes a wide
assortment of vaping products to non-traditional retail outlets via VaporBeast and Vapor Shark. Smokeless and
Smoking products are distributed primarily through wholesale distributors in the United States while NewGen
products are distributed primarily through e-commerce to non-traditional retail outlets in the United States. The Other
segment includes the assets of the Company not assigned to one of the three reportable segments such as deferred
taxes and deferred financing fees for the Revolving Credit Facility. The Company had no customer that accounted
for more than 10% of gross sales in 2017, 2016, or 2015.

The accounting policies of these segments are the same as those of the Company. Segment data includes a charge
allocating corporate costs to the three reportable segments based on their respective net sales. The Company evaluates
the performance of its segments and allocates resources to them based on operating income.

86

The table below presents financial information about reported segments:

Net sales

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
NewGen products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income (loss)

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
NewGen products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Loss on extinguishment of debt . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Income before income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Capital expenditures

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
NewGen products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Depreciation and amortization

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
NewGen products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Assets

Smokeless products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Smoking products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
NewGen products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

December 31,
2016

2015

$ 84,560
109,956
91,261
$285,777

$ 77,913
111,005
17,310
$206,228

$ 74,293
105,898
17,065
$197,256

$ 19,099
28,500
1,943
(42)
$ 49,500

(16,889)
438
(6,116)
26,933

$ 14,501
29,790
(510)
(196)
$ 43,585

(26,621)
768
(2,824)
14,908

$ 17,312
28,030
(636)
(195)
$ 44,511

(34,284)
—
—
10,227

$ 1,928
93
$ 2,021

$ 2,975
232
$ 3,207

$ 1,602
—
$ 1,602

$ 1,400
928
$ 2,328

$ 1,227
58
$ 1,285

$ 1,059
—
$ 1,059

December 31,

2017

2016

$ 94,559
141,869
44,914
935
$282,277

$ 89,835
146,933
39,415
8,837
$285,020

(1)

‘‘Other’’ includes our costs and assets that are not assigned to our three reportable segments, such as intercompany transfers, deferred
taxes, and investments in subsidiaries. All goodwill has been allocated to our reportable segments.

Net Sales: Domestic and Foreign

The following table shows a breakdown of consolidated net sales between domestic and foreign.

Domestic. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2017

2016

2015

$272,927
12,850

$285,777

$196,348
9,880

$206,228

$188,647
8,609

$197,256

87

Note 21. Selected Quarterly Financial Information (Unaudited):

The following table presents the quarterly operating results:

2017
Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income attributable to Turning Point Brands, Inc.
. . . . . .
Basic net income per share . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Diluted net income per share. . . . . . . . . . . . . . . . . . . . . . . . . . .

1st

2nd

3rd

4th

$66,788
$27,666
$ 1,877(1)
0.10
0.10

$72,086
31,995
7,439
0.39
0.38

$73,340
32,930
7,374
0.39
0.38

$73,563
32,278
3,519
0.18
0.18

2016
Net sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Basic net income per share . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Diluted net income per share. . . . . . . . . . . . . . . . . . . . . . . . . . .

$49,866
24,647
2,234
0.31
0.27

$51,581
24,874

799(2)
0.05
0.05

$50,959
24,618
6,793
0.38
0.34

$53,822
26,217
17,087(3)
0.93
0.87

(1)

(2)

(3)

Includes $3,792 of loss on extinguishment of debt, net of tax of $2,324

Includes $2,824 of loss on extinguishment of debt, net of tax of $0

Includes $12,719 of deferred income tax benefits

The amounts presented in the table above are computed independently for each quarter. As a result, their sum

may not equal the total year amounts.

Note 22. Dividends:

On November 9, 2017, the Company’s Board of Directors approved the initiation of a cash dividend to
shareholders. The initial quarterly dividend of $0.04 per common share was paid on December 15, 2017 to
shareholders of record at the close of business on November 27, 2017.

Dividends, among other disbursements assets, are classified as restricted payments within the 2017 Credit
Facility. The Company is generally permitted to make restricted payments provided that, at the time of payment, or
as a result of payment, the Company is not in default. Additional restrictions limit the aggregate amount of restricted,
quarterly dividends during a fiscal year to the aggregate amount of mandatory and voluntary principal payments made
on the priority term loans during the fiscal year.

Note 23. Subsequent Events:

On March 7, 2018, the Company entered into an agreement with Fifth Third Bank, as administrative agent, and
other lenders (the ‘‘2018 First Lien Credit Facility’’) and an agreement with Prospect Capital Corporation, as
administrative agent, and other lenders (the ‘‘2018 Second Lien Credit Facility,’’ and, together with the 2018 First
Lien Credit Facility, the ‘‘2018 Credit Facility’’), to amend and extend the 2017 Credit Facility. The Company is still
evaluating the impact of the transaction; however, it expects a loss on extinguishment of debt of approximately
$2.4 million in the first quarter of 2018.

The $250 million 2018 Credit Facility consists of a First Lien Credit Facility, with a $50 million Revolving
Credit Facility and a $160 million First Lien Term Loan, and a $40 million Second Lien Term Loan. The maturity
of the First Lien Term Loan was extended to March 7, 2023, and the maturity of the Second Lien Term Loan was
extended to March 7, 2024. The 2018 First Lien Credit Facility retains the accordion feature allowing the Company
to borrow up to an additional $40 million upon the satisfaction of certain conditions,
including obtaining
commitments from one or more lenders. Borrowings under the Revolving Credit Facility may be used for general
corporate purposes, including acquisitions.

The 2018 Credit Facility repaid the 2017 Second Out Term Loan, which had an interest rate of LIBOR plus
6% (subject to a floor of 1.00%) and required quarterly required payments of $0.1 million. The amendment also
repaid $15 million of the 2017 Second Lien Term Loan.

88

The 2018 Credit Facility First Lien Term Loan and the Revolving Credit Facility bear interest at LIBOR plus
a spread of 2.75% to 3.50% based on the Company’s senior leverage ratio. The First Lien Term Loan has quarterly
required payments of $1.9 million beginning June 30, 2018, increasing to $2.9 million on June 30, 2020, and
increasing to $3.9 million on June 30, 2022. The 2018 First Lien Credit Facility contains certain financial covenants
including maximum senior leverage ratio of 3.50x with step-downs to 3.00x, a maximum total leverage ratio of
4.50x with step-downs to 4.00x, and a minimum fixed charge coverage ratio of 1.20x.

The 2018 Credit Facility Second Lien Term Loan bears interest at a rate of LIBOR plus 7.00%. The Second Lien
Credit Facility contains certain financial covenants including a maximum senior leverage ratio of 4.00x with
step-downs to 3.50x, a maximum total leverage ratio of 5.00x with step-downs to 4.50x, and a minimum fixed charge
coverage ratio of 1.10x.

Item 9. Changes In and Disagreements With Accountants on Accounting and Financial Disclosure

None.

Item 9A. Controls and Procedures

Disclosure Controls and Procedures

As of December 31, 2017, the Company’s management, with participation of the Company’s President and
Chief Executive Officer (‘‘CEO’’) and Chief Financial Officer (‘‘CFO’’), evaluated the effectiveness of the
Company’s disclosure controls and procedures as defined in Exchange Act Rules 13a-15(e) and 15d-15(e). Based on
that evaluation, the CEO and CFO concluded that the Company’s disclosure controls and procedures were effective
as of December 31, 2017.

Internal Control

Pursuant to Section 404 of the Sarbanes-Oxley Act of 2002, we have included a report that provides
management’s assessment of our internal control over financial reporting as part of this Annual Report on Form 10-K
for the year ended December 31, 2017. Management’s report
is included below under the caption entitled
‘‘Management’s Report on Internal Control Over Financial Reporting,’’ and is incorporated herein by reference. Our
independent registered public accounting firm is not yet required to formally attest to the effectiveness of our internal
controls over financial reporting and will not be required to do so for as long as we are an ‘‘emerging growth
company’’ pursuant to the provisions of the Jumpstart Our Business Startups Act of 2012.

Changes in Internal Controls over Financial Reporting

There were no changes in the Company’s internal controls over financial reporting during the fourth quarter of
2017 that have materially affected, or are reasonably likely to materially affect, Turning Point Brand, Inc.’s internal
controls over financial reporting.

Management’s Report on Internal Control over Financial Reporting

The consolidated financial statements appearing in this Annual Report have been prepared by the management
that is responsible for their preparation, integrity, and fair presentation. The statements have been prepared in
accordance with U.S. generally accepted accounting principles, which requires management to make estimates and
assumptions that affect the amounts reported in the consolidated financial statements and accompanying notes.

Our management is responsible for establishing and maintaining adequate internal control over financial
reporting (as defined in Rules 13a-15(f) and 15d-15(f) of the Securities Exchange Act of 1934, as amended). Our
internal control system was designed to provide reasonable assurance regarding the reliability of financial reporting
and the preparation of financial statements for external purposes in accordance with generally accepted accounting
principles.

All internal control systems, no matter how well designed, have inherent limitations. Therefore, even those
systems determined to be effective can provide only reasonable assurance with respect to financial statement
preparation and presentation. Further, because of changes in conditions, the effectiveness of an internal control
system may vary over time.

89

Under the supervision and with the participation of our management, including our President and Chief
Executive Officer, we conducted an evaluation of the effectiveness of our internal control over financial reporting as
of December 31, 2017, based on the framework in Internal Control — Integrated Framework issued by the
Committee of Sponsoring Organizations of the Treadway Commission (2013 framework) (COSO). Based on that
evaluation, our management concluded our internal control over financial reporting was effective based on the criteria
described above as of December 31, 2017.

Our independent registered public accounting firm is not yet required to formally attest to the effectiveness of
our internal controls over financial reporting and will not be required to do so for as long as we are an ‘‘emerging
growth company’’ pursuant to the provisions of the Jumpstart Our Business Startups Act of 2012.

/s/ Lawrence S. Wexler

Lawrence S. Wexler
President and Chief Executive Officer

/s/ Mark A. Stegeman

Mark A. Stegeman
Chief Financial Officer

Date: March 8, 2018

March 8, 2018

Item 9B. Other Information

None.

90

PART III

Item 10. Directors, Executive Officers and Corporate Governance

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in
connection with our 2018 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended
December 31, 2017.

Item 11. Executive Compensation

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in
connection with our 2018 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended
December 31, 2017.

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder

Matters

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in
connection with our 2018 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended
December 31, 2017.

Item 13. Certain Relationships and Related Transactions, and Director Independence

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in
connection with our 2018 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended
December 31, 2017.

Item 14. Principal Accountant Fees and Services

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in
connection with our 2018 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended
December 31, 2017.

91

PART IV

Item 15. Exhibits and Financial Statement Schedules

a)

Financial Information

(1) Financial Statements: See ‘‘Index to Consolidated Financial Statements’’ in Part II, Item 8 of this

Annual Report on Form 10-K.

(2) Financial Statement Schedule: Information required by this item is included within the consolidated

financial statements or notes in Item 8 of this Annual Report on Form 10-K.

(3) Exhibits – See (b) below

b) Exhibits

The exhibits listed in the accompanying index to Exhibits are filed as part of this Form 10-K.

92

Exhibit
No.

2

3.1

3.2

4.1

10.1

10.2

10.3

10.4

10.5

10.6

10.7

10.8

10.9

Index to Exhibits

Description

Stock Purchase Agreement dated as of November 17, 2016, by and among National Tobacco
Company, L.P., the Sellers named therein and Smoke Free Technologies, Inc. (incorporated by
reference to Exhibit 2.1 to the Registrant’s Current Report on Form 8-K filed on November 17,
2016).

Second Amended and Restated Certificate of Incorporation of Turning Point Brands, Inc.
(incorporated by reference to Exhibit 3.1 to the Registrant’s Current Report on Form 8-K filed on
May 16, 2016).

Amended and Restated By-laws (incorporated by reference to Exhibit 3.3 to the Registrant’s
Registration Statement on Form S-1/A (File No. 333-207816) filed on November 24, 2015).

Registration Rights Agreement of Turning Point Brands, Inc. dated May 10, 2016, between Turning
Point Brands, Inc. and the Stockholders named therein (incorporated by reference to Exhibit 4.1 to
the Registrant’s Current Report on Form 8-K filed on May 16, 2016).

Turning Point Brands, Inc. 2015 Equity Incentive Plan (the ‘‘2015 Plan’’) (incorporated by
reference to Exhibit 10.1 to the Registrant’s Registration Statement on Form S-1/A (File No.
333-207816) filed on November 5, 2015).

Form of Stock Option Award Agreement under the 2015 Plan (incorporated by reference to Exhibit
10.2 to the Registrant’s Annual Report on Form 10-K filed on March 13, 2017).

2006 Equity Incentive Plan of Turning Point Brands, Inc. (incorporated by reference to Exhibit 10.3
to the Registrant’s Registration Statement on Form S-1/A (File No. 333-207816) filed on
November 5, 2015).

Amendment No. 1 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc.
(incorporated by reference to Exhibit 10.4 to the Registrant’s Annual Report on Form 10-K filed
on March 13, 2017).

Amendment No. 2 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc.
(incorporated by reference to Exhibit 10.5 to the Registrant’s Annual Report on Form 10-K filed
on March 13, 2017).

Amendment No. 3 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc.
(incorporated by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K filed on
February 7, 2017).

Amendment No. 4 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc.
(incorporated by reference to Exhibit 10.54 to the Registrant’s Annual Report on Form 10-K filed
on March 13, 2017).

Form of Award Agreement under the 2006 Plan (incorporated by reference to Exhibit 10.4 to the
Registrant’s Registration Statement on Form S-1/A (File No. 333-207816) filed on November 5,
2015).

Form of Cash-Out Agreement under the 2006 Plan (incorporated by reference to Exhibit 10.2 to the
Registrant’s Current Report on Form 8-K filed on February 7, 2017).

93

Exhibit
No.

10.10

10.11

10.12

10.13

10.14

10.15

10.16

10.17

10.18

10.19

10.20

Form of Indemnification Agreement between Turning Point Brands, Inc. and certain directors and
officers (incorporated by reference to Exhibit 10.10 to the Registrant’s Registration Statement on
Form S-1/A (File No. 333-207816) filed on November 24, 2015).

Description

Form of Indemnification Agreement between Turning Point Brands, Inc. and Standard General
Master Fund, L.P. (incorporated by reference to Exhibit 10.2 to the Registrant’s Registration
Statement on Form S-1/A (File No. 333-207816) filed on November 24, 2015).

Employment Agreement between Turning Point Brands, Inc. and Lawrence Wexler dated
November 23, 2015 (incorporated by reference to Exhibit 10.9 to the Registrant’s Current Report
on Form 8-K filed on May 16, 2016).

Inc. and James Dobbins dated
Employment Agreement between Turning Point Brands,
November 23, 2015 (incorporated by reference to Exhibit 10.10 to the Registrant’s Current Report
on Form 8-K filed on May 16, 2016).

Inc. and Mark Stegeman, dated
Employment Agreement between Turning Point Brands,
November 23, 2015 (incorporated by reference to Exhibit 10.11 to the Registrant’s Current Report
on Form 8-K filed on May 16, 2016).

Amendment No. 1 to the Amended and Restated Employment Agreement between Turning Point
Brands, Inc. and Thomas F. Helms, Jr. dated December 4, 2015 (incorporated by reference to
Exhibit 10.8 to the Registrant’s Current Report on Form 8-K filed on May 16, 2016).

Contract Manufacturing, Packaging and Distribution Agreement dated as of September 4, 2008,
between National Tobacco Company, L.P. and Swedish Match North America, Inc. (incorporated
by reference to Exhibit 10.17 to the Registrant’s Registration Statement on Form S-1/A (File No.
333-207816) filed on November 24, 2015).

Amended and Restated Distribution and License Agreement dated as of November 30, 1992,
between Bolloré Technologies, S.A. and North Atlantic Trading Company, Inc., as predecessor to
North Atlantic Operating Company, Inc. (U.S.) (incorporated by reference to Exhibit 10.2 to
Amendment No. 2 to the Registrant’s Registration Statement (Reg. No. 333-31931) on Form S-4/A
filed with the Commission on September 17, 1997).

Amended and Restated Distribution and License Agreement dated as of November 30, 1992,
between Bolloré Technologies, S.A. and North Atlantic Trading Company, Inc., as predecessor to
North Atlantic Operating Company, Inc. (Canada) (incorporated by reference to Exhibit 10.4 to
Amendment No. 2 to the Registrant’s Registration Statement (Reg. No. 333-31931) on Form S-4/A
filed with the Commission on September 17, 1997).

Amendment to the Amended and Restated Distribution and License Agreement dated March 31,
1993 between Bolloré Technologies, S.A. and North Atlantic Trading Company, Inc. (U.S. &
Canada) (incorporated by reference to Exhibit 10.22 to the Registrant’s Registration Statement on
Form S-1 (File No. 333-207816) filed on November 5, 2015).

Amendment to the Amended and Restated Distribution and License Agreements dated June 10,
1996, between Bolloré Technologies, S.A. and North Atlantic Trading Company, Inc. (U.S. &
Canada) (incorporated by reference to Exhibit 10.23 to the Registrant’s Registration Statement on
Form S-1 (File No. 333-207816) filed on November 5, 2015).

94

Exhibit
No.

10.21

10.22

10.23

10.24

10.25

10.26

10.27

10.28

10.29

10.30

Description

Amendment to the Amended and Restated Distribution and License Agreement dated September
1996, between Bolloré Technologies, S.A. and North Atlantic Trading Company, Inc. (U.S. &
Canada) (incorporated by reference to Exhibit 10.24 to the Registrant’s Registration Statement on
Form S-1 (File No. 333-207816) filed on November 5, 2015).

Restated Amendment to the Amended and Restated Distribution and License Agreement between
Bolloré Technologies, S.A. and North Atlantic Operating Company, Inc. dated June 25, 1997 (U.S.
& Canada) (incorporated by reference to Exhibit 10.5 to Amendment No. 2 to the Registrant’s
Registration Statement (Reg. No. 333-31931) on Form S-4/A filed with the Commission on
September 17, 1997).

Amendment to the Amended and Restated Distribution and License Agreement dated October 22,
1997, between Bolloré Technologies, S.A. and North Atlantic Operating Company, Inc. (U.S. &
Canada) (incorporated by reference to Exhibit 10.31 to the Registrant’s Annual Report on Form
10-K for the fiscal year ended December 31, 1997).

Amendment to the Amended and Restated Distribution and License Agreement dated June 19,
2002, between Bolloré S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada)
(incorporated by reference to Exhibit 10.31 to the Registrant’s Registration Statement on Form S-1
(File No. 333-207816) filed on November 5, 2015).

Trademark Consent Agreement, dated March 26, 1997, between Bolloré Technologies, S.A. and
North Atlantic Trading Company, Inc. (incorporated by reference to Exhibit 10.25 to the
Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5,
2015).

Amendment to the Amended and Restated Distribution and License Agreement dated February 28,
2005, between Bolloré S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada)
(incorporated by reference to Exhibit 10.33 to the Registrant’s Registration Statement on Form S-1
(File No. 333-207816) filed on November 5, 2015).

Amendment to the Amended and Restated Di stribution and License Agreement dated April 20,
2006, between Bolloré S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada)
(incorporated by reference to Exhibit 10.1 to the Registrant’s Quarterly Report on Form 10-Q for
the fiscal quarter ended March 31, 2006).

Amendment to the Amended and Restated Distribution and License Agreement dated March 10,
2010, between Bolloré S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada)
(incorporated by reference to Exhibit 10.35 to the Registrant’s Registration Statement on Form S-1
(File No. 333-207816) filed on November 5, 2015).

Consent Agreement dated as of April 4, 1997, between Bolloré Technologies, S.A. and North
Atlantic Trading Company, Inc. (incorporated by reference to Exhibit 10.26 to the Registrant’s
Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Amendment No. 1 to Consent Agreement dated as of April 9, 1997, between Bolloré Technologies,
S.A. and North Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.27 to the
Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5,
2015).

95

Exhibit
No.

10.31

10.32

10.33

10.34

10.35

10.37

10.43

10.44

10.45

10.46

10.47

Description

Amendment No. 2 to Consent Agreement dated as of June 25, 1997, between Bolloré Technologies,
S.A. and North Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.28 to the
Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5,
2015).

Trademark Consent Agreement dated July 31, 2003, among Bolloré Technologies, S.A., North
Atlantic Trading Company, Inc. and North Atlantic Operating Company, Inc. (incorporated by
reference to Exhibit 10.32 to the Registrant’s Registration Statement on Form S-1 (File No.
333-207816) filed on November 5, 2015).

Amendment No. 2 to Trademark Consent Agreement dated December 17, 2012, between Bolloré
S.A. and North Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.36 to the
Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5,
2015).

License and Distribution Agreement dated March 19, 2013 between Bolloré S.A. and North
Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.37 to the Registrant’s
Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Distributors Supply Agreement dated as of April 1, 2013, between National Tobacco Company, L.P.
and JJA Distributors, LLC (incorporated by reference to Exhibit 10.38 to the Registrant’s
Registration Statement on Form S-1/A (File No. 333-207816) filed on November 24, 2015).

Amendment No. 1 to the Amended and Restated Exchange and Stockholders’ Agreement dated
April 28, 2016 (incorporated by reference to Exhibit 10.44 to the Registrant’s Registration
Statement on Form S-1/A (File No. 333-207816) filed on April 28, 2016).

First Lien Credit Agreement dated as of February 17, 2017, by and among Turning Point Brands,
Inc., Fifth Third Bank, and the lenders party thereto (incorporated by reference to Exhibit 10.1 to
the Registrant’s Current Report on Form 8-K filed on February 17, 2017).

Second Lien Credit Agreement dated as of February 17, 2017, by and among Turning Point Brands,
Inc., as the Borrower, Prospect Capital Corporation, as administrative agent, and the lenders party
thereto (incorporated by reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K
filed on February 17, 2017).

First Lien Guaranty and Security Agreement dated as of February 17, 2017, by and among Turning
Point Brands, Inc., Fifth Third Bank, and the lenders party thereto (incorporated by reference to
Exhibit 10.3 to the Registrant’s Current Report on Form 8-K filed on February 17, 2017).

Second Lien Guaranty and Security Agreement dated as of February 17, 2017, by and among
Inc., Prospect Capital Corporation, and the lenders party thereto
Turning Point Brands,
(incorporated by reference to Exhibit 10.4 to the Registrant’s Current Report on Form 8-K filed on
February 17, 2017).

Intercreditor Agreement dated as of February 17, 2017, by and among Turning Point Brands, Inc.,
the other grantors party thereto, Fifth Third Bank, as first lien collateral agent, and Prospect Capital
Corporation, as second lien collateral agent (incorporated by reference to Exhibit 10.5 to the
Registrant’s Current Report on Form 8-K filed on February 17, 2017).

96

Exhibit
No.

10.48

10.49

10.50

10.51

10.52

10.53

10.54

10.55

21

23

31.1

31.2

32.1

Description

Amended and Restated First Lien Credit Agreement, dated as of March 7, 2018, by and among
Turning Point Brands, Inc. and its subsidiaries, as the obligors, Fifth Third Bank, as administrative
agent, and the lenders party thereto (incorporated by reference to Exhibit 10.1 to the Registrant’s
Current Report on Form 8-K filed on March 8, 2018).

Amended and Restated Second Lien Credit Agreement, dated as of March 7, 2018, by and among
Turning Point Brands, Inc. and its subsidiaries, as obligors, Prospect Capital Corporation, as
administrative agent, and the lenders party thereto (incorporated by reference to Exhibit 10.2 to the
Registrant’s Current Report on Form 8-K filed on March 8, 2018).

Omnibus Amendment, Reaffirmation Agreement and Joinder, dated as of March 7, 2018, by and
among Turning Point Brands, Inc. and its subsidiaries, as the Grantors, Fifth Third Bank, as
administrative agent, and the lenders party thereto (incorporated by reference to Exhibit 10.3 to the
Registrant’s Current Report on Form 8-K filed on March 8, 2018).

Second Lien Omnibus Amendment, Reaffirmation Agreement and Joinder, dated as of March 7,
2018, by and among Turning Point Brands, Inc. and its subsidiaries, as the Grantors, Fifth Third
Bank, as administrative agent, and the lenders party thereto (incorporated by reference to Exhibit
10.4 to the Registrant’s Current Report on Form 8-K filed on March 8, 2018).

First Amendment to Second Lien Intercreditor Agreement, dated as of March 7, 2018, by and
among Turning Point Brands, Inc., and the other grantors party thereto, Fifth Third Bank, as first
lien collateral agent, and Prospect Capital Corporation, as second lien collateral agent (incorporated
by reference to Exhibit 10.5 to the Registrant’s Current Report on Form 8-K filed on March 8,
2018).

Form of Installment Note issued to VaporBeast Stockholders on November 30, 2016 (incorporated
by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K filed December 2,
2016).

Form of 18-Month Note issued to VaporBeast Stockholders on November 30, 2016 (incorporated
by reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K filed December 2,
2016).

Form of Guaranty to VaporBeast Shareholders dated November 17, 2016 (incorporated by
reference to Exhibit 10.3 to the Registrant’s Current Report on Form 8-K filed December 2, 2016).

Subsidiaries of Turning Point Brands, Inc.*

Consent of RSM US, LLP.*

Certification of Principal Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of
2002.*

Certification of Principal Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of
2002.*

Certifications of Principal Executive Officer and Principal Financial Officer pursuant to 18 U.S.C.
Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.*

97

Exhibit
No.

101

Description

XBRL (eXtensible Business Reporting Language). The following materials from Turning Point
Brands, Inc.’s Annual Report on Form 10-K for the years ended December 31, 2017, 2016, and
2015, formatted in XBRL: (i) consolidated balance sheets, (ii) consolidated statements of income,
(iii) consolidated statements of comprehensive income, (iv) consolidated statements of changes in
stockholder’s equity (deficit), (v) consolidated statements of cash flows, and (vi) notes to the
consolidated financial statements.*

*

†

Filed herewith

Compensatory plan or arrangement

Item 16. Form 10-K Summary

Not applicable.

The Exhibits to this Annual Report on Form 10-K are not contained herein. The Company will furnish a copy
of any of the Exhibits to a stockholder upon written request to Investor Relations Turning Point Brands, Inc.,
5201 Interchange Way Louisville KY 40229.

98

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the
registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized, on
March 8, 2018.

Signatures

TURNING POINT BRANDS, INC.

By:

/s/ Lawrence S. Wexler

Name: Lawrence S. Wexler
Title:

Chief Executive Officer

By:

/s/ Mark A. Stegeman

Name: Mark A. Stegeman
Title:

Chief Financial and Accounting Officer

Pursuant to the requirements of the Securities and Exchange Act of 1934, as amended, this report has been
signed below by the following persons on behalf of the registrant and in the capacities and on the dates indicated.

Signature

Title

Date

By:

/s/ Lawrence S. Wexler

Director, Chief Executive Officer

March 8, 2018

Lawrence S. Wexler

By:

/s/ Mark A. Stegeman

Chief Financial and Accounting Officer

March 8, 2018

Mark A. Stegeman

By:

/s/ Thomas F. Helms, Jr.

Chairman of the Board of Directors

March 8, 2018

Thomas F. Helms, Jr.

By:

/s/ Gregory H. A. Baxter

Director

March 8, 2018

Gregory H. A. Baxter

By:

/s/ H. C. Charles Diao

Director

March 8, 2018

H. C. Charles Diao

By:

/s/ David Glazek

David Glazek

Director

March 8, 2018

By:

/s/ George W. Hebard III

Director

March 8, 2018

George W. Hebard III

By:

/s/ Arnold Zimmerman

Director

March 8, 2018

Arnold Zimmerman

99

5201 Interchange Way  |  Louisville, KY 40229

©2018 Turning Point Brands  •  Printed in the USA

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