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Turning Point Brands, Inc.

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FY2018 Annual Report · Turning Point Brands, Inc.
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TABLE OF CONTENTS

UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
WASHINGTON, D.C. 20549
FORM 10-K

(Mark One)

☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2018
OR

o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from_______________ to ________________

Commission file number: 001-37763
TURNING POINT BRANDS, INC.

(Exact name of registrant as specified in its charter)

Delaware
(State or other jurisdiction of 
incorporation or organization)

5201 Interchange Way, Louisville, KY
(Address of principal executive offices)

20-0709285
(I.R.S. Employer 
Identification No.)

40229
(Zip Code)

(502) 778-4421
(Registrant’s telephone number, including area code) 
Securities registered pursuant to Section 12(b) or the Act:

Title of each class
Common Stock, $0.01 par value

Name of each exchange on which registered
New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act: None

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.   o
Yes ☑
No

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.    o
Yes
☑ No

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities
Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports),
and (2) has been subject to such filing requirements for the past 90 days. ☑ Yes   o
No

Indicate  by check mark whether the registrant  has submitted  electronically  every Interactive  Data File required  to be submitted
pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the
registrant was required to submit such files). ☑ Yes   o
No

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§229.405 of this chapter) is not
contained  herein,  and  will  not  be  contained,  to  the  best  of  registrant’s  knowledge,  in  definitive  proxy  or  information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K.    o

Indicate  by check mark  whether the registrant  is a large accelerated  filer,  an accelerated  filer,  a non-accelerated  filer,  a smaller
reporting  company,  or  an  emerging  growth  company.  See  the  definitions  of  “large  accelerated  filer,”  “accelerated  filer,”  “smaller
reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer
Non-accelerated filer
Emerging growth company

Accelerated filer
Smaller reporting company

  o
  o
☑

☑

  o

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for

complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act ☑

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).   o
Yes ☑ No

As  of  June  30,  2018,  the  aggregate  market  value  of  the  registrant’s  common  stock  held  by  non-affiliates  of  the  registrant  was

approximately $257 million based on the closing sale price of the common stock as reported on the New York Stock Exchange.

At February 25, 2019, there were 19,556,869 shares outstanding of the registrant’s voting common stock, par value $0.01 per
share.

DOCUMENTS INCORPORATED BY REFERENCE

Portions of the registrant’s definitive proxy statement for use in connection with its annual meeting of stockholders to be held on
May  1,  2019,  expected  to  be  filed  with  the  Securities  and  Exchange  Commission  on  or  about  March  20,  2019,  are  incorporated  by
reference into Part III hereof.

  
   
 
 
 
TABLE OF CONTENTS

TURNING POINT BRANDS, INC. 
TABLE OF CONTENTS

Page No.

PART I

ITEM 1.
ITEM 1A.
ITEM 1B.
ITEM 2.
ITEM 3.
ITEM 4.

PART II

Business
Risk Factors
Unresolved Staff Comments
Properties
Legal Proceedings
Mine Safety Disclosures

ITEM 5.

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer

Purchases of Equity Securities

Selected Financial Data
Management’s Discussion and Analysis of Financial Condition and Results of Operations
Quantitative and Qualitative Disclosures About Market Risk
Financial Statements and Supplementary Data
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Controls and Procedures
Other Information

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related

Stockholder Matters

Certain Relationships and Related Transactions, and Director Independence
Principal Accountant Fees and Services

Exhibits and Financial Statement Schedules
Form 10-K Summary

ITEM 6.
ITEM 7.
ITEM 7A.
ITEM 8.
ITEM 9.
ITEM 9A.
ITEM 9B.

PART III

ITEM 10.
ITEM 11.
ITEM 12.

ITEM 13.
ITEM 14.

PART IV

ITEM 15.
ITEM 16.

Signatures

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TABLE OF CONTENTS

Cautionary Note Regarding Forward-Looking Statements

This  annual  report  on  Form  10-K  contains  forward-looking  statements  within  the  meaning  of  the  federal  securities  laws.  Forward-
looking  statements  may  generally  be  identified  by  the  use  of  words  such  as  “anticipate,”  “believe,”  “expect,”  “intend,”  “plan”  and
“will”  or,  in  each  case,  their  negative,  or  other  variations  or  comparable  terminology.  These  forward-looking  statements  include  all
matters that are not historical facts. By their nature, forward-looking statements involve risks and uncertainties because they relate to
events and depend on circumstances that may or may not occur in the future. As a result, actual events may differ materially from those
expressed  in or suggested  by the  forward-looking  statements.  Any forward-looking  statement  made  by TPB in this annual  report  on
Form 10-K speaks only as of the date hereof. New risks and uncertainties come up from time to time, and it is impossible for TPB to
predict these events or how they may affect it. TPB has no obligation, and does not intend, to update any forward-looking statements
after the date hereof, except as required by federal securities laws. Factors that could cause these differences include, but are not limited
to:

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declining sales of tobacco products, and expected continuing decline of sales, in the tobacco industry overall;

our dependence on a small number of third-party suppliers and producers;

the  possibility  that  we  will  be  unable  to  identify  or  contract  with  new  suppliers  or  producers  in  the  event  of  a  supply  or
product disruption;

the possibility that our licenses to use certain brands or trademarks will be terminated, challenged or restricted;

failure to maintain consumer brand recognition and loyalty of our customers;

substantial and increasing U.S. regulation;

regulation of our products by the FDA, which has broad regulatory powers;

our products are subject to developing and unpredictable regulation;

our products contain nicotine which is considered to be a highly addictive substance;

uncertainty related to the regulation and taxation of our NewGen products;

possible significant increases in federal, state and local municipal tobacco- and vapor-related taxes;

possible increasing international control and regulation;

our reliance on relationships with several large retailers and national chains for distribution of our products;

our amount of indebtedness;

the terms of our credit facilities, which may restrict our current and future operations;

intense competition and our ability to compete effectively;

uncertainty and continued evolution of markets containing our NewGen products;

significant product liability litigation;

the scientific community’s lack of information regarding the long-term health effects of electronic cigarettes, vaporizer and e-
liquid use;

requirement to maintain compliance with master settlement agreement escrow account;

competition from illicit sources;

our reliance on information technology;

security and privacy breaches;

contamination of our tobacco supply or products;

infringement on our intellectual property;

third-party claims that we infringe on their intellectual property;

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TABLE OF CONTENTS

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failure to manage our growth;

failure to successfully integrate our acquisitions or otherwise be unable to benefit from pursuing acquisitions;

fluctuations in our results;

exchange rate fluctuations;

adverse U.S. and global economic conditions;

sensitivity of end-customers to increased sales taxes and economic conditions;

failure to comply with certain regulations;

departure of key management personnel or our inability to attract and retain talent;

imposition of significant tariffs on imports into the U.S.;

reduced  disclosure  requirements  applicable  to  emerging  growth  companies  may  make  our  common  stock  less  attractive  to
investors, potentially decreasing our stock price;

failure to maintain our status as an emerging growth company before the five-year maximum  time period a company may
retain such status;

our principal stockholders will be able to exert significant influence over matters submitted to our stockholders and may take
certain actions to prevent takeovers;

our  certificate  of  incorporation  and  bylaws,  as  well  as  Delaware  law  and  certain  regulations,  could  discourage  or  prohibit
acquisition bids or merger proposals, which may adversely affect the market price of our common stock;

our  certificate  of  incorporation  limits  the  ownership  of  our  common  stock  by  individuals  and  entities  that  are  Restricted
Investors.  These  restrictions  may  affect  the  liquidity  of  our  common  stock  and  may  result  in  Restricted  Investors  being
required to sell or redeem their shares at a loss or relinquish their voting, dividend and distribution rights;

future sales of our common stock in the public market could reduce our stock price, and any additional capital raised by us
through the sale of equity or convertible securities may dilute your ownership in us;

we may issue preferred stock whose terms could adversely affect the voting power or value of our common stock; and

our status as a “controlled company” could make our common stock less attractive to some investors or otherwise harm our
stock price.

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TABLE OF CONTENTS

PART I

Item 1.

Business

Turning Point Brands, Inc., Overview

Turning Point Brands, Inc. (the “Company,” “we,” “our,” or “us”) is a leading, independent provider of Other Tobacco Products
(“OTP”) in the U.S. We estimate the OTP industry generated approximately $11 billion of manufacturer revenue in 2017. In contrast to
manufactured  cigarettes,  which  have  been  experiencing  declining  volumes  for  decades  based  on  data  published  by  the  Alcohol  and
Tobacco Tax and Trade Bureau (“TTB”), the OTP industry is demonstrating increased consumer appeal with low to mid-single digit
consumer  unit  growth  as  reported  by  Management  Science  Associates,  Inc.  (“MSAi”),  a  third-party  analytics  and  information
company. We were the 6 th largest competitor in terms of total OTP consumer units sold during 2018. We sell a wide range of products
across  the  OTP  spectrum;  however,  we  do  not  sell  cigarettes.  Our  portfolio  of  brands  includes  some  of  the  most  widely  recognized
names in the OTP industry, such as Zig-Zag
® , Beech-Nut
® , Stoker’s
® , Trophy
® , VaporBeast
®
, Vapor
Shark
®
, and VaporFi
®
.
We currently ship to approximately 800 distributors with an additional 100 secondary, indirect wholesalers in the U.S. that carry and
sell our products. We operate in three segments: (i) Smokeless products, (ii) Smoking products, and (iii) NewGen products.

We have a portfolio of widely recognized brands with significant customer loyalty. We have an experienced management team
that  possesses  long-standing  industry  relationships  and  a  deep  understanding  of  the  OTP  industry.  We  have  identified  additional
opportunities to grow sales, including the launch of new products and expanding our distribution and salesforce. We also believe there
are meaningful opportunities to grow through acquisitions and joint ventures across all product categories. As of December 31, 2018,
our products are available in approximately 185,000 U.S. retail locations which, with the addition of retail stores in Canada, brings our
total North American retail presence to an estimated 210,000 points of distribution. Our sales team targets widespread distribution to all
traditional retail channels, including convenience stores, where over 60% of all OTP volume is currently sold, according to MSAi.

Smokeless Segment

Our Smokeless segment includes both loose leaf chewing tobacco and moist snuff tobacco (“MST”). Our Smokeless focus brand
is Stoker’s in both chewing tobacco and MST. Stoker’s
®
chewing tobacco has grown considerable share over the last several years and
is presently the #1 discount brand and the second largest brand in the industry, with approximately a 19% market share. Our status in
the chew market is further strengthened by Beech-Nut
®
, the #3 premium brand and #7 overall, as well as Trophy
®
, Durango
®
, and
the five Wind River Brands we acquired  in November 2016. Collectively,  the company is the #2 marketer  of chewing tobacco with
approximately 28% market share. Our chewing tobacco operations are facilitated through our long-standing relationship with Swedish
Match, the manufacturer of our loose leaf chewing tobaccos. 1

In MST, Stoker’s  remains  among  the  fastest  growing brands and holds  a 7.4% share  in the stores  with  distribution  and a 3.5%
share of the total U.S. MST market. Stoker’s pioneered the large 12 oz. tub packaging format and is manufactured using a proprietary
process that we think results in a superior product. In late 2015, we extended the Stoker’s
®
MST franchise to include traditional 1.2 oz.
cans to broaden retail availability. Our proprietary manufacturing process is conducted at our Dresden, Tennessee, plant and packaged
in both our Dresden, Tennessee, and Louisville, Kentucky facilities. 1

Smoking Segment

Our Smoking segment principally includes cigarette papers and Make-Your-Own (“MYO”) cigar wraps. The iconic strength of the
Zig-Zag
®
brand drives our leadership position in both the cigarette papers and MYO cigar wrap markets. In cigarette papers, Zig-Zag
®
is the #1 premium cigarette paper in the U.S. with approximately 30% total market share. Management estimates also indicate that
Zig-Zag
®
is the #1 brand in the promising Canadian market. Cigarette paper operations are aided by our sourcing relationships with
Bolloré. 1

In MYO cigar wraps, the Zig-Zag
®
brand commands about three-quarters of the market and continues to innovate in novel ways,
including our recent introduction of Zig-Zag
®
‘Rillo sized wraps which are similar in size to cigarillos, the most popular and fastest
growing type of machine-made cigars. MYO cigar wraps operations are facilitated by our long-standing commercial relationship with
the patent holder, Durfort. 1

NewGen Segment

Our NewGen segment includes our acquisitions of Smoke Free Technologies, d/b/a VaporBeast (“VaporBeast”), The Hand Media

and its subsidiaries, d/b/a Vapor Shark (collectively, “Vapor Shark”), Vapor Supply, and

1 Brand rankings and market share percentages obtained from MSAi as of December 31, 2018.

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TABLE OF CONTENTS

International  Vapor  Group  and  its  subsidiaries  (collectively,  “IVG”)  which  have  solidified  our  status  as  a  major  player  within  the
NewGen segment. VaporBeast is a leading distributor of liquid and device vapor products servicing the non-traditional retail channel.
Vapor Shark is a leading distributor and manufacturer of premium vaping e-liquids with distribution through non-traditional retail as
well as Vapor Shark branded retail locations. Vapor Supply operates high-volume vapor outlets in the Oklahoma market in addition to
a  B2B  wholesale  vapor  business.  IVG  operates  a  strong  B2C  eCommerce  business  with  direct  sales  to  consumers  nationwide  and
abroad  through  the  Direct-Vapor  and  VaporFi  brands  and  runs  a  wholesale  vaping  business  under  the  Direct-Vapor  mark.  Our
acquisition  of  VaporBeast,  Vapor  Shark,  Vapor  Supply,  and  IVG  accelerated  our  entry  into  the  non-traditional  retail  outlets  for
vaporizers,  e-liquids,  and  accessories.  We  believe  our  NewGen  business  will  expand  further  as  consumers  continue  to  move  from
combustible cigarettes to vaping. We believe we are well-positioned to act as a consolidator in the NewGen space in anticipation of
increased  regulation  and  will  continue  to  explore  potential  acquisitions.  Refer  to  Note  3  of  our  Notes  to  Consolidated  Financial
Statements for further details regarding these acquisitions.

In  November  2018,  we  announced  a  minority  position  (19.99%)  in  Canadian  American  Standard  Hemp  (“CASH”).  CASH  is
headquartered  in  Warwick,  Rhode  Island,  and  manufactures  cannabidiol  isolate  (“CBD”)  developed  through  highly  efficient  and
proprietary processes. On January 15, 2019, we announced the formation of Nu-X Ventures dedicated to the development, production
and  sale  of  alternative  products  including  CBD  and  proprietary  vapor  products.  Nu-X  management  is  working  collaboratively  with
CASH to bring proprietary CBD products to market. Both Nu-X CBD and proprietary vapor products will leverage the TPB national
salesforce and the wholesale distribution prowess of VaporBeast and the B2C selling power at IVG to distribute novel new products
across our full platform of opportunity.

IPO

In our May 2016 initial public offering (the “IPO”), we sold 6,210,000 shares of our voting common stock at a public offering
price per share of $10.00. We raised a total of approximately $62.1 million in gross proceeds from the IPO which amounted to $58.2
million in net proceeds after deducting underwriting commissions and other associated costs.

Competitive Strengths

We believe our competitive strengths include the following:

Large, Leading Brands with Significant Scale

We  have  built  a  portfolio  of  leading  brands  with  significant  scale  that  are  well  recognized  by  consumers,  retailers,  and
wholesalers. Our Stoker’s
® and Zig-Zag
® brands are each well established and date back 79 and 119 years, respectively. The NewGen
segment  has been  built  primarily  through  the 2016  acquisition  of  VaporBeast  and the  2018 acquisition  of  IVG, leading  sellers  of  e-
liquids, devices, and accessories.

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Stoker’s
 ®  is  the  #2  loose  leaf  chewing  tobacco  brand  and  among  the  fastest  growing  MST  brands  in  the  industry.  We
manufacture Stoker’s
® MST using only 100% American Leaf, utilizing a proprietary process to produce what we believe is a
superior product.

Zig-Zag
® is the #1 cigarette paper brand in terms of retail dollar sales in the U.S., as measured by Nielsen Convenience, with
significant distribution in Canada. Zig-Zag
® is also the #1 MYO cigar wrap brand in the U.S., as measured by MSAi.

VaporBeast  is  a  leading  distributor  of  liquid  vapor  products  to  the  non-traditional  retail  channel.  Revenue  growth  at
VaporBeast  has  been  delivered  through  a  more  effective  selling  process,  which  generated  increased  order  sizes  and  the
frequency of customer orders.

IVG is a leading B2C marketer of proprietary and third party liquid vapor products.

We believe the Stoker’s
® brand is seen as an innovator in both the loose leaf chewing tobacco and moist snuff markets. Zig-Zag
®
is  an  iconic  brand  and  has  strong,  enduring  brand  recognition  among  a  wide  audience  of  consumers.  VaporBeast  is  a  powerful
distribution  engine  that  allows  us  to  further  penetrate  the  vaporizer  and  e-liquids  markets  via  non-traditional  retail  outlets.  Most
recently, the 2018 acquisition of IVG moves TPB directly into the highly attractive, high margin B2C segment via the flagship VaporFi
®
brand.

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Successful Track Record of New Product Launches and Category Expansions

We have successfully launched new products and entered new product categories  by leveraging the strength of our brands. We
methodically  target  markets  which  we  believe  have  significant  growth  potential.  We  have  been  successful  in  entering  new  product
categories by extending existing products and brands in addition to introducing new products:

• We leveraged the proud legacy and value of the Stoker’s
® brand to introduce a 12 oz. MST tub, a product whose size was
not offered by any other market participant at the time of introduction. Stoker’s
® MST has been among the fastest growing
moist snuff brands in the industry in terms of pounds sold. While competitors have introduced larger format tub packaging,
the early entry and differentiation of the Stoker’s
®
product have firmly established us as the market leader with over 50% of
the  Tub  market.  In  third  quarter  2015,  we introduced  Stoker’s
®
MST  in  1.2  oz.  cans  to  further  expand  retail  penetration,
particularly in convenience stores.

•

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•

In  2009,  we  extended  the  Zig-Zag
® tobacco  brand  into  the  MYO  cigar  wraps  market  and  captured  a  50%  market  share
within the first two years. We are now the market share leader for MYO cigar wraps with approximately a 75% share. We
believe  our  success  was  driven  by  the  Zig-Zag
® tobacco  branding,  which  we  feel  is  widely  understood  by  consumers  to
represent a favorable, customizable experience ideally suited to MYO products.

VaporBeast quickly  established  itself  as  a  leading  marketer  and  distributor  of  liquid  vapor  products  to  the  non-traditional
retail  universe.  With  its  national  footprint,  VaporBeast  is  leveraging  its  regional  consumer  preference  insights  to  further
accelerate sales advances.

The IVG acquisition, and specifically the VaporFi B2C marketing engine, offers us the opportunity to leverage the marketing
competencies and processes to sell novel new proprietary products across multiple channels and platforms.

We strategically target product categories that we believe demonstrate significant growth potential and for which the value of our
brands  is  likely  to  have  a  meaningful  impact.  We  believe  that  our  track  record  and  existing  portfolio  of  brands  provide  growth
advantages as we continue to evaluate opportunities to extend our product lines and expand into new categories.

Extensive Distribution Network and Data Driven Sales Organization

We have taken important steps to enhance our selling and distribution network and consumer marketing capabilities while keeping
our capital expense requirements relatively low. We service our traditional tobacco and vapor customer bases with an experienced sales
and marketing organization of approximately 174 professionals who possess in-depth knowledge of the tobacco and vapor industries.
We extensively use data supported by leading technology to enable our salesforce to analyze changing trends and effectively identify
evolving consumer preferences at the store level. We subscribe to a sales tracking system provided by MSAi that measures all OTP
product shipments by all market participants, on a weekly basis, from approximately 900 wholesalers to over 250,000 traditional retail
stores in the U.S. This system enables us to understand share and volume trends across multiple categories at the individual store level,
allowing us to allocate field salesforce coverage to the highest opportunity stores, thereby enhancing the value of new store placements
and sales activity. Within our Stoker’s product categories, we have seen a positive correlation between the frequency of store calls by
our  salesforce  and  our  retail  market  share.  As  the  initial  sales  effort  is  critical  to  the  success  of  a  product  launch,  we  believe  our
experienced salesforce, expansive distribution network, and leading market analytics put us in a strong position to swiftly execute new
product launches in response to evolving consumer and market preferences.

Long-standing, Strong Relationships with an Established Set of Producers

As part of our asset-light operating model we built long-standing and extensive relationships with leading, high-quality producers.

In 2018, our three most important suppliers were:

•

•

•

Swedish Match, which manufactures our loose leaf chewing tobacco;

Bolloré,  which  provides  us  with  exclusive  access  to  the  Zig-Zag
® cigarette  paper  and  accessories  brand  for  the  U.S.  and
Canada; and

Durfort, from which we source our MYO cigar wraps.

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TABLE OF CONTENTS

By outsourcing the production of products that represent more than 80% of our net sales to a select group of suppliers with whom
we have strong relationships, we are able to maintain low overhead costs and minimal capital expenditures, which together drive our
margins.

Experienced Management Team

With  an  average  of  approximately  25  years  of  consumer  products  experience,  including  an  average  of  23  years  in  the  tobacco
industry,  our  senior  management  team  has  enabled  us  to  grow  and  diversify  our  business  while  improving  operational  efficiency.
Members of management have previous experience at other leading tobacco companies, including Altria Group, Inc. (formerly Philip
Morris); Liggett & Myers Tobacco Company (now Liggett Group, a subsidiary of Vector Group ltd); Swedish Match; and American
Brands, Inc. Given the professional experience of the senior management team we are able to analyze risks and opportunities from a
variety of perspectives. Our senior leadership has embraced a collaborative culture in which the combined experience, analytical rigor,
and creativity are leveraged to assess opportunities and deliver products that satisfy consumers’ demands.

Growth Strategies

We  are  focused  on  building  sustainable  margin  streams,  expanding  the  availability  of  our  products,  developing  new  products
through innovation, and enhancing overall operating efficiencies with the goal of improving margins and cash flow. We adopted the
following strategies to drive growth in our business and build stockholder value:

Grow Share of Existing Product Lines, Domestically and Internationally

We intend to remain a consumer centric organization with an innovative view and understanding of the OTP market. We believe
there  are  meaningful  opportunities  for  growth  within  the  OTP  market  and  in  the  emerging  alternatives  market  which  includes
cannabidiol isolate (“CBD”). We expect to continue to identify unmet consumer needs and provide quality products that we believe
will  result  in  genuine  consumer  satisfaction  and  foster  the  growth  of  revenue.  We  maintain  a  robust  product  pipeline  and  plan  to
strategically  introduce  new  products  in  attractive,  growing  OTP  segments,  both  domestically  and  internationally.  For  example,  in
addition to our successful launch of Stoker’s
® smaller 1.2 oz. MST cans, we believe there are opportunities for new products in the
MST pouch and MYO cigar wrap markets. Products currently in our pipeline include Zig-Zag
®
Natural Leaf Wraps and Zig-Zag
®
Unbleached Paper and Zig-Zag
®
Cones in the Smoking products segment and Primal
® Hemp Wraps/Cones, small form factor vaping
devices and pods as well as CBD products in the NewGen products segment. We believe we have successfully built strong, powerful
brands possessing significant potential.

In 2018, less than 5% of our revenues were generated outside of the U.S. Having established a strong infrastructure and negotiated
relationships across multiple segments and products, we are pursuing an international growth strategy to broaden sales and strengthen
margins. We believe international sales represent a meaningful growth opportunity. Our goals include expanding our presence in the
worldwide OTP industry on a targeted basis. For example, we are selling our Stoker’s
®
MST products in South America, and Primal
®
herbal  wraps  and  cones  internationally.  We  intend  to  pursue  a  dual  path  of  introducing  our  own  products  and  brands  as  well  as
partnering with other industry leaders to improve market access and profitability in efforts to support our international expansion.

Expand into Adjacent Categories through Innovation and New Partnerships

We continually evaluate opportunities to expand into adjacent product categories by leveraging our current portfolio or through
new  partnerships.  In  2009,  we  leveraged  the  Zig-Zag
® tobacco  brand  and  introduced  Zig-Zag
® MYO  cigar  wraps  with  favorable
results. We now command the #1 market share position for that segment. We are currently expanding our Zig-Zag
® MYO cigar wraps
through  the  expansion  of  the  Zig-Zag
 ®  ‘Rillo
 ™
 size  cigar  wraps  which  are  similar  in  size  to  machine-made  cigarillos,  the  most
popular and rapidly growing cigar type. Additionally, we leveraged the big value equity in Stoker’s to launch a highly-differentiated
and  proprietary  MST  product  that  remains  among  the  fastest  growing  brands  in  the  category  We  have  identified  a  number  of  new
adjacencies  and  we  intend  to  leverage  our  existing  brands  and  partnerships  to  continue  the  process  of  commercializing  winning
products that satisfy consumer needs.

Continue to Grow a Strong NewGen Platform

The  OTP  category  is  continually  evolving  as  consumers  actively  seek  out  new  products  and  product  forms.  Given  this  market

demand, we have developed a NewGen product platform which we believe will serve new and

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evolving consumer demands across multiple product categories. Core products within our existing NewGen segment include electronic
cigarette (“e-cigarette”) and vapor products, including e-liquids, and herbal smoking products which contain no tobacco or nicotine.

Moving forward, we have identified additional opportunities in both CBD and vapor which we intend to take to market under our
newly established subsidiary, Nu-X Ventures. Through our partnership with CASH and the keen insights we have attained in the vapor
space over the last several years, we intend to fully leverage the total TPB infrastructure  to place novel Nu-X products at retail and
online via our B2C expertise.

Based  upon  our  continuing  success  in  the  vapor  channel,  we  remain  optimistic  that  the  liquid  vapor  segment  will  continue  to
present opportunities for additional growth as it allows each customer to customize his or her experience by being able to choose both
flavor and nicotine level. Although the liquid vapor segment is still developing, we believe that it is already becoming highly disruptive
to the combustible cigarette industry, particularly in traditional retail where sales have rapidly expanded over each of the last two years.
While traditional retail has experienced significant liquid vapor sales increases, we believe a significant portion of current liquid vapor
revenues are earned outside of the traditional retail environment through online sales or in non-traditional retail outlets.

We believe the categories within our NewGen segment are poised to be the key industry growth drivers in the future, and we are
well-positioned  to  capitalize  on  this  growth.  We  intend  to  continue  to  pursue  growth  of  our  NewGen  product  platform  by  offering
unique and innovative products to address evolving consumer demands.

Strategically Pursue Acquisitions

We  believe  there  are  meaningful  acquisition  opportunities  in  the  fragmented  OTP  space.  We  regularly  evaluate  acquisition
opportunities across the OTP landscape. In evaluating acquisition opportunities, our focus is on identifying acquisitions that strengthen
our current distribution platform and product offerings or enable category expansion in areas with high potential growth.

Substantially all of our 2018 U.S. gross profit was derived from sales of products currently regulated by the U.S. Food and Drug
Administration (“FDA”) Center for Tobacco Products. We have significant experience in complying with the FDA regulatory regime
with a compliance infrastructure composed of legal and scientific professionals. We believe many smaller OTP manufacturers currently
lack this infrastructure, which we believe is necessary to comply with the broad scope of FDA regulations. We believe our regulatory
compliance infrastructure, combined with our skilled management and strong distribution platform, position us to act as a consolidator
within the OTP industry.

We  have  a  strong  track  record  of  enhancing  our  OTP  business  with  strategic  and  accretive  acquisitions.  For  example,  our
acquisition of the North American Zig-Zag
® cigarette papers distribution rights in 1997 has made us the #1 premium cigarette paper
brand  in  the  U.S.  in  terms  of  retail  dollar  sales,  as  measured  by  Nielsen.  Perhaps  more  importantly,  we  own  the  Zig-Zag
® tobacco
trademark in the U.S. and have leveraged this asset effectively with approximately 50% of our total 2018 Zig-Zag branded net sales
under our own Zig-Zag
® marks rather than those we license from Bolloré. In 2003, we acquired the Stoker’s
® brand. We have since
built  the  brand  to  a  strong  #2  position  in  the  chewing  tobacco  industry  while  successfully  leveraging  the  brand’s  value  through  our
MST  expansion  where  it  remains  among  the  fastest  growing  MST  brands  in  the  industry.  More  recently,  we  have  completed  five
acquisitions  since  our  IPO to  acquire  (i)  smokeless  tobacco  brands  from  Wind  River,  (ii)  VaporBeast,  (iii)  Vapor  Shark,  (iv)  Vapor
Supply, and (v) IVG. Additionally, our strategic minority interest in CASH gives us access to a pipeline of novel new CBD products
that we believe will be a dynamic force in the industry.

Maintain Lean, Low-Cost Operating Model

We  have  a  lean,  asset-light  manufacturing  and  sourcing  model  which  requires  low  capital  expenditures  and  utilizes  outsourced
supplier relationships. We believe our asset-light model provides marketplace flexibility and allows us to achieve favorable margins.
Our market analytics allow us to efficiently and effectively address evolving consumer and market demands. Our supplier relationships
allow us to increase the breadth of our product offerings and quickly enter new OTP markets as management is able to focus on brand
building and innovation. We intend to continue to optimize our asset-light operating model as we grow in order to maintain a low cost
of operations and healthy margins. In 2018, approximately 85% of our net sales were derived from outsourced production operations.
Our capital expenditures have ranged between $1.3 million and $3.2 million per year over the previous 5 years. We do not intend to
outsource our MST production as a result of our proprietary manufacturing processes which are substantively different than those of
our competitors.

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TABLE OF CONTENTS

Raw Materials, Product Supply, and Inventory Management

We source our products through a series of longstanding, highly-valued relationships which allow us to conduct our business on

an asset-light, distribution-focused basis.

The components of inventories at December 31, 2018 and 2017, were as follows (in thousands):

Raw materials and work in process
Leaf tobacco
Finished goods - Smokeless products
Finished goods - Smoking products
Finished goods - NewGen products
Other

LIFO reserve

Smokeless Products

December 31, 
2018

December 31, 
2017

$

$

2,722  $
34,977 
6,321 
14,666 
37,194 
738 
96,618 
(5,381)
91,237  $

2,545 
30,308 
5,834 
14,110 
14,532 
1,290 
68,619 
(5,323)
63,296 

Our loose leaf chewing and moist snuff tobaccos are produced from air-cured and fire-cured leaf tobacco, respectively. We utilize
recognized  suppliers  that  generally  maintain  12-  to  24-month  supplies  of  our  various  types  of  tobacco  at  their  facilities.  We  do  not
believe we are dependent on any single country or supplier source for tobacco. We generally maintain up to a two-month supply of
finished,  loose  leaf  chewing  tobacco  and  moist  snuff.  This  supply  is  maintained  at  our  Louisville,  Kentucky,  facility  and  in  two
regional public warehouses to facilitate distribution.

We  also  utilize  a  variety  of  suppliers  for  the  sourcing  of  additives  used  in  our  smokeless  products  and  for  the  supply  of  our
packaging materials. Thus, we believe we are not dependent on a single supplier for these products. There are no current U.S. federal
regulations that restrict tobacco flavor additives in smokeless products. The additives that we use are food-grade, generally accepted
ingredients.

All of our loose leaf chewing tobacco production is fulfilled through our agreement with Swedish Match. See the “Distribution
and Supply Agreements” section for our discussion of the Swedish Match Manufacturing Agreement. All of our moist snuff products
are manufactured at our facility in Dresden, Tennessee. Packaging occurs at the Dresden, Tennessee, location in addition to the facility
in Louisville, Kentucky.

Smoking Products

Pursuant to our distribution agreements with Bolloré (discussed in more detail, below, under the heading “Distribution and Supply
Agreements”), we are required to purchase from Bolloré all cigarette papers, cigarette tubes, and cigarette injecting machines that we
sell,  subject  to  Bolloré  fulfilling  its  obligations  under  these  distribution  agreements.  If  Bolloré  is  unable  or  unwilling  to  perform  its
obligations or ceases its cigarette paper manufacturing operations, in each case, as set forth in the Distribution Agreements, we may
seek third-party suppliers and continue the use of the Zig-Zag
® trademark to market these products. To ensure we have a steady supply
of  premium  cigarette  paper  products,  as  well  as  cigarette  tubes  and  injectors,  Bolloré  is  required  to  maintain,  at  its  expense,  a  two-
month supply of inventory in a bonded, public warehouse in the U.S.

We obtain our MYO cigar wraps from the patent holder under our agreement with Durfort in the Dominican Republic. We also
obtain  our  Zig-Zag  branded  cigar  products  from  the  Dominican  Republic.  We  obtain  our  pipe  tobaccos  from  domestic  sources.  We
generally purchase these tobaccos through multiple sources; thus, we believe we are not dependent on a single supplier. We package
these products at our Louisville, Kentucky, facility.

NewGen Products

We have sourcing relationships that are capable of providing liquid vapor products for other companies’ brands and for producing
our  own  branded  product  lines  in  the  category.  Our  acquisitions  of  VaporBeast,  Vapor  Shark,  Vapor  Supply,  and  IVG  have  (i)
accelerated our entry into the non-traditional retail channel, where we believe a significant portion of liquid vapor products are sold; (ii)
provided enhanced distribution of products; and (iii) established

9

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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best-in-class  distribution  and  B2C  platforms  combining  eCommerce  selling  skills  with  a  national,  retail  salesforce.  We  believe  the
VaporBeast B2B competency coupled with the IVG B2C selling strengths and our national retail salesforce is a genuine competitive
advantage and one that we intend to leverage on behalf of Nu-X CBD and vapor products. Furthermore, we have established a sourcing
group  in  Asia  to  ensure  timely  and  cost-effective  access  to  marketplace  winners  and  new  product  launches,  while  also  maximizing
margin through thoughtful logistics strategies.

Distribution and Supply Agreements

Bolloré Distribution and License Agreements

We are party to two long-term distribution and license agreements with Bolloré with respect to sales of cigarette papers, cigarette
tubes,  and  cigarette  injector  machines—one  with  respect  to  distribution  in  the  U.S.  and  one  with  respect  to  distribution  in  Canada
(collectively, the “Distribution Agreements”). Under the Distribution Agreements, Bolloré granted us the exclusive right to purchase
products bearing the Zig-Zag
® brand name from Bolloré for resale in the U.S. and Canada. We have the sole right to determine pricing
and  other  terms  upon  which  we  may  resell  any  products  purchased  from  Bolloré,  including  the  right  to  determine  the  ultimate
distributors  of  such  products  within  these  countries.  Furthermore,  on  March  19,  2013,  we  entered  into  an  additional  License  and
Distribution Agreement with Bolloré (the “Bolloré License Agreement”), which permits us the exclusive use of the Zig-Zag
® brand
name  in  the  U.S.  for  e-cigarettes  and  any  related  accessories,  including  vaporizers  and  e-liquids.  The  Bolloré  License  Agreement
terminates upon termination of the Distribution Agreements.

Each of the Distribution Agreements were entered into on November 30, 1992, by a predecessor in interest for an initial twenty-
year  term.  The  Distribution  Agreements  automatically  renewed  in  November  2012  for  a  second  twenty-year  term  and  will
automatically  renew  for  successive  twenty-year  terms  unless  terminated  in  accordance  with  the  provisions  of  such  agreement.  The
Distribution  Agreements  provide  that,  in  order  to  assure  each  of  the  parties  receives  commercially  reasonable  profits  in  light  of
inflationary trends and currency fluctuation factors, 120 days prior to December 31, 2004, and each fifth-year anniversary from such
date thereafter, the parties are required to enter into good faith negotiations to agree on an index and currency adjustment formula to
replace the index and formula currently in effect. If the parties are unable to agree, the dispute is to be submitted to binding arbitration.
Pursuant to the Distribution Agreements, if at any time the price received by Bolloré fails to cover its costs, Bolloré may give us notice
of this deficiency, and the parties must promptly negotiate in good faith to adjust prices. If the parties cannot agree on new prices, we
may purchase products from an alternative supplier reasonably acceptable to Bolloré until the next price adjustment period (subject to
certain  price-matching  rights  available  to  Bolloré  and  other  terms  and  conditions).  Further,  Bolloré  sources  its  needs  for  our  orders
from  an  affiliate  of  one  of  our  competitors.  See  “Risk  Factors—We  depend  on  a  small  number  of  key  third-party  suppliers  and
producers for our products” for further details.

Pursuant  to  the  Distribution  Agreements,  export  duties,  insurance,  and  shipping  costs  are  the  responsibility  of  Bolloré.  Import
duties and taxes in the U.S. and Canada are our responsibility. Under the Distribution Agreements, we must purchase cigarette papers,
cigarette  tubes,  and  cigarette  injector  machines  from  Bolloré,  subject  to  Bolloré  fulfilling  its  obligations  under  these  agreements.
Bolloré is required to provide us with the quantities of the products that we order consistent with specific order-to-delivery timelines
detailed in the agreement. The Distribution Agreements provide us with certain safeguards to ensure that we will be able to secure a
steady supply of product, including (i) granting us the right to seek third-party suppliers with continued use of the Zig-Zag
® trademark
if  Bolloré  is  unable  to  perform  its  obligations  or  ceases  its  cigarette  paper  manufacturing  operation,  in  each  case  as  set  forth  in  the
Distribution Agreements, and (ii) maintaining a two-month supply of safety stock inventory of the premium papers, tubes, and injector
machines in the U.S. at Bolloré’s expense.

Under the Distribution Agreements, we have agreed that for a period of five years after the termination of the agreements we will
not  engage,  directly  or  indirectly,  in  the  manufacturing,  selling,  distributing,  marketing,  or  otherwise  promoting,  in  the  U.S.  and
Canada,  of  cigarette  paper  or  cigarette  paper  booklets  of  a  competitor  without  Bolloré’s  consent,  except  for  certain  de  minimis
acquisitions of debt or equity securities of such a competitor and certain activities with respect to an alternative supplier used by us as
permitted under the Distribution Agreements.

Each of the Distribution Agreements permits Bolloré to terminate such agreement (i) if certain minimum purchases (which, in the
case of both Distribution Agreements, have been significantly exceeded in recent years) of cigarette paper booklets have not been made
by  us  for  resale  in  the  jurisdiction  covered  by  such  agreement  within  a  calendar  year,  (ii)  if  we  assign  such  agreement  without  the
consent of Bolloré, (iii) upon a change of control without

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TABLE OF CONTENTS

the consent of Bolloré, (iv) upon certain acquisitions of our equity securities by one of our competitors or certain investments by our
significant stockholders in one of our competitors, (v) upon certain material breaches, including our agreement not to promote, directly
or indirectly, cigarette paper or cigarette paper booklets of a competitor, or (vi) upon our bankruptcy, insolvency, liquidation, or other
similar event. Additionally, the Canada Distribution Agreement is terminable by either us or Bolloré upon the termination of the U.S.
Distribution Agreement.

Swedish Match Manufacturing Agreement

On September 4, 2008, we entered into a manufacturing and distribution agreement with Swedish Match whereby Swedish Match
became  the  exclusive  manufacturer  of  our  loose  leaf  chewing  tobacco.  Under  the  agreement,  production  of  our  loose  leaf  chewing
tobacco products was completely transitioned to Swedish Match’s plant located in Owensboro, Kentucky, on September 18, 2009. We
source  all  of  the  tobacco  Swedish  Match  uses  to  manufacture  our  products  along  with  certain  proprietary  flavorings  and  retain  all
marketing,  design,  formula,  and  trademark  rights  over  our  loose  leaf  products.  We  also  have  the  right  to  approve  all  product
modifications and are solely responsible for decisions related to package design and branding of the loose leaf tobacco produced for us.
Responsibilities related to process control, manufacturing activities, and inventory management with respect to our loose leaf products
are  allocated  between  us  and  Swedish  Match  as  specified  in  the  agreement.  We  also  have  rights  to  monitor  production  and  quality
control processes on an ongoing basis.

The agreement had an initial ten-year term and will automatically be renewed for five successive ten-year terms unless either party
provides at least 180 days’ notice prior to a renewal term of its intent to terminate the agreement, or unless otherwise terminated by
mutual agreement of the parties in accordance with the provisions of the agreement. If a notice of non-renewal is delivered, the contract
will expire two years after the date on which the agreement would have otherwise been renewed. The terms allow the agreement to be
assumed  by  a  buyer,  terminated  for  uncured  material  breach,  or  terminated  by  us  subject  to  a  buyout.  We  also  hold  a  right  of  first
refusal  to  acquire  the  manufacturing  plant  as  well  as  Swedish  Match’s  chewing  tobacco  unit.  The  agreement  was  automatically
renewed for the first of five 10-year renewal periods on September 4, 2018.

Production and Quality Control

We  primarily  outsource  our  manufacturing  and  production  processes  and  focus  on  packaging,  marketing,  and  distribution.  We
currently manufacture approximately 15% of our products as measured by net sales. Our in-house manufacturing operations are limited
to (i) the manufacturing of our moist snuff products, which occurs at our facility in Dresden, Tennessee; (ii) the packaging of our moist
snuff products at our facilities in Dresden, Tennessee, and Louisville, Kentucky; (iii) the manufacturing of e-liquids at our Louisville,
Kentucky,  facility;  and  (iv)  the  processing  and  packaging  of  our  pipe  tobacco  products,  which  is  completed  at  our  manufacturing
facility  in  Louisville,  Kentucky.  Our  MST  products  are  processed  in-house,  rather  than  outsourced,  as  a  result  of  our  proprietary
manufacturing processes which are substantively different than those of our competitors.

We use proprietary production processes and techniques, including strict quality controls. Our quality control group routinely tests
the  quality  of  the  tobacco,  flavorings,  application  of  flavorings,  premium  cigarette  papers,  tubes  and  injectors,  cigars,  MYO  cigar
wraps, liquid vapor products, and packaging materials. We utilize sophisticated quality controls to test and closely monitor the quality
of  our  products.  The  high  quality  of  our  tobacco  products  is  largely  the  result  of  using  high-grade  tobacco  leaf  and  food-grade
flavorings and, on an ongoing basis, analyzing the tobacco cut, flavorings, and moisture content together with strict specifications for
sourced products.

Given  the  importance  of  contract  manufacturing  to  our  business,  our  quality  control  group  ensures  that  established,  written
procedures  and  standards  are  adhered  to  by  each  of  our  contract  manufacturers.  Responsibilities  related  to  process  control,
manufacturing  activities,  quality  control,  and  inventory  management  with  respect  to  our  loose  leaf  are  allocated  between  us  and
Swedish Match under the manufacturing agreement.

Sales and Marketing

We have grown the size and capacity of our salesforce and intend to continue strengthening the organization to advance our ability

to deepen and broaden the retail availability of our products and brands.

As  of  December  31,  2018,  we  had  a  nationwide  tobacco  and  vapor  sales  and  marketing  organization  of  approximately  174
professionals. Our tobacco-related sales and marketing group focuses on priority markets and sales channels and seeks to operate with a
high level of efficiency. In 2018, our tobacco-related sales and marketing efforts enabled our products to reach an estimated 210,000
retail doors in North America and over 800 direct wholesale customers with an additional 100 secondary, indirect wholesalers in the
U.S.

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Our  tobacco  sales  efforts  are  focused  on  wholesale  distributors  and  retail  merchants  in  the  independent  and  chain  convenience
store,  tobacco  outlet,  food  store,  mass  merchandising,  drug  store,  and  non-traditional  retail  channels.  Our  NewGen  sales  efforts  are
focused on alternative channels and winning new stores, increasing store share of requirements and growing the B2C engine to capture
a greater share of online sales direct to the consumer. We have expanded, and intend to continue to expand, the sales of our products
into previously underdeveloped geographic markets and retail channels. In 2018, we derived more than 95% of our net sales from sales
in the U.S., with the remainder primarily from sales in Canada.

We subscribe to a sales tracking system from MSAi that records all traditional OTP product shipments (ours as well as those of
our  competitors)  from  approximately  900  wholesalers  to  over  250,000  traditional  retail  stores  in  the  U.S.  This  system  enables  us  to
understand individual product share and volume trends across multiple categories down to the individual retail store level, allowing us
to allocate field salesforce coverage to the highest opportunity stores. Additionally, the ability to select from a range of parameters and
to  achieve  this  level  of  granularity  means  we  can  analyze  marketplace  trends  in  a  timely  manner  and  swiftly  evolve  our  business
planning to meet market opportunities.

We  employ  marketing  activities  to  grow  awareness,  trial,  and  sales  including  selective  trade  advertising  to  expand  wholesale
availability,  point-of-sale  advertising  and  merchandising  and  permanent  and  temporary  displays  to  improve  consumer  visibility,  and
social media. We comply with all regulations relating to the marketing of tobacco products, such as directing marketing efforts to adult
consumers, and are committed to full legal compliance in the sales and marketing of our products. To date, we have neither relied upon,
nor conducted, any substantial advertising in the consumer media for our products.

In the years ended December 31, 2018, 2017, and 2016, we did not have any customer that accounted for 10% or more of our net
sales.  Our  customers  use  an  open  purchase  order  system  to  buy  our  products  and  are  not  obligated  to  do  so  pursuant  to  ongoing
contractual  obligations.  We  perform  periodic  credit  evaluations  of  our  customers  and  generally  do  not  require  collateral  on  trade
receivables. Historically, we have not experienced material credit losses. Sales to customers within our NewGen segment are generally
prepaid.

Competition

Many of our competitors are better capitalized than we are and have greater resources, financial and otherwise. We believe our
ability to effectively compete and strong market positions in our principal product lines are due to the high recognition of our brand
names,  the  perceived  quality  of  each  of  our  products,  and  the  efforts  of  our  sales,  marketing,  and  distribution  teams.  We  compete
against  “big  tobacco,”  including  Altria  Group,  Inc.  (formerly  Philip  Morris);  British  American  Tobacco  p.l.c.  (formerly  Reynolds);
Swedish  Match;  Swisher  International;  and  manufacturers  including  U.K.  based  Imperial  Brands,  PLC,  across  our  segments.  “Big
tobacco” has substantial resources and a customer base that has historically demonstrated loyalty to their brands.

Competition in the OTP market is based upon not only brand quality and positioning but also on price, packaging, promotion, and
retail  availability  and  visibility.  Given  the  decreasing  prevalence  of  cigarette  consumption,  the  “big  tobacco”  companies  continue  to
demonstrate an increased interest and participation in a number of OTP markets.

Smokeless Products

Our three principal competitors in the loose leaf chewing tobacco market are Swedish Match, the American Snuff Company, LLC
(a  unit  of  British  American  Tobacco  p.l.c.),  and  Swisher  International  Group,  Inc.  We  believe  moist  snuff  products  are  used
interchangeably  with  loose  leaf  products  by  many  consumers.  In  the  moist  snuff  category,  we  face  the  same  competitors  with  the
addition of U.S. Smokeless Tobacco Company (a division of Altria Group, Inc.).

Smoking Products

Our  principle  competitors  for  premium  cigarette  paper  sales  are  Republic  Tobacco,  L.P.  and  HBI  International.  Our  two  major

competitors for MYO cigar wraps are New Image Global, Inc., and Blunt Wrap USA.

NewGen Products

In the NewGen products segment, aside from the established operations of Juul Labs, our competitors are varied as the market is
relatively  new and highly fragmented.  Our direct  competitors  sell  products  that  are  substantially  similar  to our products  through the
same channels in which we sell our liquid vapor products. We compete with these

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TABLE OF CONTENTS

direct competitors for sales through wholesalers and retailers including, but not limited to, vapor stores, national chain stores, tobacco
shops,  and  convenience  stores  and  in  the  online  direct  to  consumer  environment.  Through  our  acquisitions  we  now  also  compete
directly with other non-traditional distributors and retailers.

Patents, Trademarks, and Trade Secrets

We  have  numerous  registered  trademarks  relating  to  our  products,  including:  Beech-Nut
 ®  ,  Trophy
 ®  ,  Havana
 Blossom
 ®  ,

Durango
® , Stoker’s
® , Tequila
Sunrise
® , Fred’s
Choice
® , Old
Hillside
® , Our
Pride
® , Red
Cap
® , Tennessee
Chew
® , Big
Mountain
 ®  ,  Springfield 
Standard
 ®  ,  Snake 
River
 ®  ,  VaporBeast
 ®
 ,  Vapor 
Shark
 ®
 ,  DirectVapor
 ®
 ,  VaporFi
 ®
 ,  and
SouthBeachSmoke
 ®
 .  The  registered  trademarks,  which  are  significant  to  our  business,  expire  periodically  and  are  renewable  for
additional 10-year terms upon expiration. Flavor and blend formula trade secrets relating to our tobacco products, which are key assets
of  our  businesses,  are  maintained  under  strict  secrecy.  The  Zig-Zag
® trade  name  and  trademark  for  premium  cigarette  papers  and
related products are owned by Bolloré and have been exclusively licensed to us in the U.S. and Canada. The Zig-Zag
® trade name and
trademark for e-cigarette and vaporizers are also owned by Bolloré and have been exclusively licensed to us in the U.S. We own the
Zig-Zag
® trademark with respect to its use in connection with products made with tobacco including, without limitation, cigarettes,
cigars, and MYO cigar wraps in the U.S.

Research and Development and Quality Assurance

We  have  a  research  and  development  and  quality  assurance  function  that  tests  raw  materials  and  finished  products  in  order  to
maintain a high level of product quality and consistency. Research and development largely bases its new product development efforts
on  our  high-tech  data  systems.  We  spent  approximately  $2.5  million,  $2.3  million,  and  $2.0  million  dollars  on  research  and
development and quality control efforts for the years ended December 31, 2018, 2017, and 2016, respectively.

Employees

As of February 25, 2019, we employed 520 full-time employees. None of our employees are represented by unions. We believe

we have a positive relationship with our employees.

Internet Address and Company SEC Filings

Our  primary  Internet

 address  is  www.turningpointbrands.com.

 On  the  investor  relations  portion  of  our  website,
www.turningpointbrands.com/investor-relations,  we  provide  a  link  to  our  electronic  filings  with  the  U.S.  Securities  and  Exchange
Commission (the “SEC”), including our annual report on Form 10-K, our quarterly reports on Form 10-Q, our current reports on Form
8-K, and any amendments to these reports. We make all such filings available free of charge as soon as reasonably practicable after
filing. The information found on our website is not part of this or any other report we file with or furnish to the SEC.

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Item 1A. Risk Factors

Risks related to our business and industry include the following:

Sales of tobacco products are generally expected to continue to decline.

As a result of restrictions on advertising and promotions, increases in regulation and excise taxes, health concerns, a decline in the
social acceptability of tobacco and tobacco-related products, increased pressure from anti-tobacco groups, and other factors, the overall
U.S. market for tobacco products has generally been declining in terms of volume of sales and is expected to continue to decline. The
general  climate  of  declining  sales  of  tobacco  products  is  principally  driven  by  the  long-standing  declines  in  cigarettes.  OTP,  on  the
other hand, as measured by MSAi, have been generating modest volume gains. For instance, while loose leaf chewing tobacco products
have  declined  for  over  a  decade,  MST,  a  much  larger  Smokeless  segment,  has  been  growing  in  the  low  single  digits  over  the  same
period. Additionally, cigarillo cigars and MYO cigar wraps have each demonstrated MSAi volume gains in recent years. Our tobacco
products comprised approximately 61% of our total 2018 net sales and, while some of our sales volume declines have been offset by
higher prices or by increased sales in other product categories, there can be no assurance that these price increases or increased sales
can be sustained, especially in an environment of increased regulation and taxation and changes in consumer spending habits.

We depend on a small number of key third-party suppliers and producers for our products.

Our operations are largely dependent on a small number of key suppliers and producers to supply or manufacture our products
pursuant to long-term contracts. In 2018, our three most important suppliers and producers were: (i) Swedish Match, which produces
all of our loose leaf chewing tobacco in the U.S., (ii) Bolloré, which provides us with exclusive access to the Zig-Zag
®
cigarette paper
and related accessories in the U.S. and Canada, and (iii) Durfort, from which we source our MYO cigar wraps.

All of our loose  leaf tobacco  products are manufactured  for us by Swedish Match  pursuant to a ten-year  renewable  agreement,
which  we  entered  into  in  2008.  The  agreement  will  automatically  be  renewed  for  five  successive  ten-year  terms  unless  either  party
provides  at  least  180  days’  notice  prior  to  a  renewal  term  of  its  intent  to  terminate  the  agreement  or  unless  otherwise  terminated  in
accordance with the provisions of the agreement. If a notice of non-renewal is delivered, the contract will expire two years after the
date  on  which  the  agreement  would  have  otherwise  been  renewed.  Under  this  agreement,  we  retain  the  rights  to  all  marketing,
distribution and trademarks over the loose leaf brands that we own or license. The agreement renewed for an additional ten-year term in
2018. We share responsibilities with Swedish Match related to process control, manufacturing activities, quality control, and inventory
management  with  respect  to  our  loose  leaf  products.  We  rely  on  the  performance  by  Swedish  Match  of  its  obligations  under  the
agreement  for  the  production  of  our  loose  leaf  tobacco  products.  Any  significant  disruption  in  Swedish  Match’s  manufacturing
capabilities or our relationship with Swedish Match, a deterioration in Swedish Match’s financial condition, or an industry-wide change
in  business  practices  with  respect  to  loose  leaf  tobacco  products  could  have  a  material  adverse  effect  on  our  business,  results  of
operations, and financial condition.

All of our Zig-Zag
® premium cigarette papers, cigarette tubes, and injectors are sourced from Bolloré, pursuant to a renewable
20-year exclusive agreement. This agreement was most recently renewed in 2012. In addition, under the terms of the agreement with
Bolloré, we renegotiate pricing terms every five years. Further, Bolloré sources its needs for certain of our orders from an affiliate of
one of our competitors.

We source our MYO cigar wraps through the patent holder, Durfort, pursuant to an agreement entered into in October 2008. The
agreement extends until expiration of the patents or cancellation of the agreement by either party. We rely on Durfort to produce and
package  our  MYO  cigar  wraps  to  our  specifications.  Any  significant  disruption  in  our  relationship  with  Durfort,  a  deterioration  in
Durfort’s financial condition, an industry-wide change in business practices relating to MYO cigar wraps, or our ability to source the
MYO cigar wraps from them could have a material adverse effect on our business, results of operations, and financial condition.

Pursuant to agreements with certain suppliers, we have agreed to store tobacco inventory purchased on our behalf and generally
maintain a 12- to 24-month supply of our various tobacco products at their facilities. We cannot guarantee our supply of these products
will be adequate to meet the demands of our customers. Further, a major fire, violent weather conditions, or other disasters that affect
us or any of our key suppliers or producers, including Bolloré, Swedish Match, or Durfort, as well as those of our other suppliers and
vendors,  could  have  a  material  adverse  effect  on  our  operations.  Although  we  have  insurance  coverage  for  some  of  these  events,  a
prolonged interruption in our operations, as well as those of our producers, suppliers, or vendors, could have a material adverse effect
on our

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business, results of operations, and financial condition. In addition, we do not know whether we will be able to renew any or all of our
agreements on a timely basis, on terms satisfactory to us, or at all.

Any  disruptions  in  our  relationships  with  Bolloré,  Swedish  Match,  or  Durfort,  a  failure  to  renew  any  of  our  agreements,  an
inability or unwillingness by any supplier to produce sufficient quantities of our products in a timely manner or finding a new supplier
would  have  a  significant  impact  on  our  ability  to  continue  distributing  the  same  volume  and  quality  of  products  and  maintain  our
market share, even during a temporary disruption, which could have a material adverse effect on our business, results of operations and
financial condition.

We may be unable to identify or contract with new suppliers or producers in the event of a disruption to our supply.

In order to continue selling our products in the event of a disruption to our supply, we would have to identify new suppliers or
producers that would be required to satisfy significant regulatory requirements. Only a limited number of suppliers or producers may
have the ability to produce our products at the volumes we need, and it could be costly or time-consuming to locate and approve such
alternative sources. Moreover, it may be difficult or costly to find suppliers to produce small volumes of our new products in the event
we  are  looking  only  to  supplement  current  supply  as  suppliers  may  impose  minimum  order  requirements.  In  addition,  we  may  be
unable to negotiate pricing or other terms with our existing or new suppliers as favorable as those we currently enjoy. Even if we were
able  to successfully  identify  new suppliers  and contract  with them  on favorable  terms,  these  new suppliers  would also  be subject  to
stringent regulatory approval procedures that could result in prolonged disruptions to our sourcing and distribution processes.

Furthermore,  there  is  no  guarantee  that  a  new  third-party  supplier  could  accurately  replicate  the  production  process  and  taste
profile  of  our  existing  products.  We  cannot  guarantee  that  a  failure  to  adequately  replace  our  existing  suppliers  would  not  have  a
material adverse effect on our business, results of operations, and financial condition.

Our licenses to use certain brands and trademarks may be terminated or not renewed.

We are reliant upon brand recognition in the OTP markets in which we compete as the OTP industry is characterized by a high
degree of brand loyalty and a reluctance to switch to new or unrecognizable brands on the part of consumers. Some of the brands and
trademarks under which our products are sold are licensed to us for a fixed period of time in respect of specified markets, such as our
distribution and license agreement with Bolloré for use of the Zig-Zag
® name and associated trademarks in connection with certain of
our cigarette papers and related products.

We  have  two  licensing  agreements  with  Bolloré,  the  first  of  which  governs  licensing  and  the  use  of  the  Zig-Zag
® name with
respect to cigarette papers, cigarette tubes, and cigarette injector machines, and the second of which governs licensing and the use of
the Zig-Zag
® name with respect to e-cigarettes, vaporizers, and e-liquids. In 2018, we generated $112 million in net sales of Zig-Zag
®
products,  of which approximately  $56 million  was generated  from  products  sold through our license  agreement  with Bolloré.  In the
event  the  licensing  agreements  with  Bolloré  are  not  renewed,  the  terms  of  the  agreements  bind  us  under  a  five-year  non-compete
clause, under which we cannot engage in direct or indirect manufacturing, selling, distributing, marketing, or otherwise promoting of
cigarette papers of a competitor without Bolloré’s consent, except in limited instances. We do not know whether we will renew these
agreements on a timely basis, on terms satisfactory to us, or at all. As a result of these restrictions, if our agreements with Bolloré are
terminated, we may not be able to access the markets with recognizable brands that would be positioned to compete in these segments.

In the event that the licenses to use the brands and trademarks in our portfolio are terminated or are not renewed after the end of
the term, there is no guarantee we will be able to find a suitable replacement, or if a replacement is found, that it will be on favorable
terms. Any loss in our brand-name appeal to our existing customers as a result of the lapse or termination of our licenses could have a
material adverse effect on our business, results of operations, and financial condition.

We may not be successful in maintaining the consumer brand recognition and loyalty of our products.

We compete in a market that relies on innovation and the ability to react to evolving consumer preferences. The tobacco industry
in general, and the OTP industry in particular, are subject to changing consumer trends, demands, and preferences. Therefore, products
once favored may over time become disfavored by consumers or no longer

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perceived  as  the  best  option.  Consumers  in  the  OTP  market  have  demonstrated  a  high  degree  of  brand  loyalty,  but  producers  must
continue to adapt their products in order to maintain their status among these customers as the market evolves. The Zig-Zag
® brand has
strong brand recognition among smokers, and our continued success depends in part on our ability to continue to differentiate the brand
names that we own or license and maintain similarly high levels of recognition with target consumers. Trends within the OTP industry
change often. Our failure to anticipate, identify, or react to changes in these trends could, among other things, lead to reduced demand
for our products. Factors that may affect consumer perception of our products include health trends and attention to health concerns
associated with tobacco, price-sensitivity  in the presence of competitors’  products or substitute products, and trends in favor of new
NewGen products that are currently being researched and produced by participants in our industry. For example, in recent years, we
have witnessed a shift in consumer purchases from chewing tobacco to moist snuff due to its increased affordability. Along with our
biggest competitors in the chewing tobacco market, which also produce moist snuff, we have been able to shift priorities and adapt to
this  change.  A  failure  to  react  to  similar  trends  in  the  future  could  enable  our  competitors  to  grow or  establish  their  brands’  market
shares in these categories before we have a chance to respond.

Consumer perceptions of the overall health of tobacco-based products is likely to continue to shift, and our success depends, in
part,  on  our  ability  to  anticipate  these  shifting  tastes  and  the  rapidity  with  which  the  markets  in  which  we  compete  will  evolve  in
response  to  these  changes  on  a  timely  and  affordable  basis.  If  we  are  unable  to  respond  effectively  and  efficiently  to  changing
consumer preferences, the demand for our products may decline, which could have a material adverse effect on our business, results of
operations, and financial condition.

Regulations may be enacted in the future, particularly in light of increasing restrictions on the form and content of marketing of
tobacco products, that would make it more difficult to appeal to our consumers or to leverage existing recognition of the brands that we
own  or  license.  Furthermore,  even  if  we  are  able  to  continue  to  distinguish  our  products,  there  can  be  no  assurance  that  the  sales,
marketing, and distribution efforts of our competitors will not be successful in persuading consumers of our products to switch to their
products. Many of our competitors have greater access to resources than we do, which better positions them to conduct market research
in relation to branding strategies or costly marketing campaigns. Any loss of consumer brand loyalty to our products or reduction of our
ability to effectively brand our products in a recognizable way will have a material effect on our ability to continue to sell our products
and  maintain  our  market  share,  which  could  have  a  material  adverse  effect  on  our  business,  results  of  operations,  and  financial
condition.

We are subject to substantial and increasing regulation.

The tobacco industry has been under public scrutiny for over 50 years. Industry critics include special interest groups, the U.S.
Surgeon General, and many legislators  and regulators at the state and federal levels. A wide variety  of federal, state, and local laws
limit the advertising, sale, and use of tobacco, and these laws have proliferated in recent years. Together with changing public attitudes
towards tobacco consumption, the constant expansion of regulations has been a major cause of the overall decline in the consumption
of  tobacco  products  since  the  early  1970s.  These  regulations  relate  to,  among  other  things,  the  importation  of  tobacco  products  and
shipping throughout the U.S. market, increases in the minimum age to purchase tobacco products, imposition of taxes, sampling and
advertising  bans or restrictions,  flavor  bans or restrictions,  ingredient  and constituent  disclosure  requirements,  and media  campaigns
and restrictions on where smokers can smoke. Additional restrictions  may be legislatively  imposed or agreed to in the future. These
limitations may make it difficult for us to maintain the value of any brand.

Moreover, the current trend is toward increasing regulation of the tobacco industry, which is likely to differ between the various
U.S. states and Canadian provinces in which we currently conduct the majority of our business. Extensive and inconsistent regulation
by multiple states and at different governmental levels could prove to be particularly disruptive to our business as we may be unable to
accommodate  such  regulations  in  a  cost-effective  manner  that  allows  us  to  continue  to  compete  in  an  economically  viable  way.
Regulations are often introduced without the tobacco industry’s input and have been a significant reason behind reduced industry sales
volumes and increased illicit trade.

In  1986,  federal  legislation  was  enacted  regulating  smokeless  tobacco  products  (including  dry  and  moist  snuff  and  chewing
tobacco)  by,  among  other  things,  requiring  health  warnings  on  smokeless  tobacco  packages  and  prohibiting  the  advertising  of
smokeless  tobacco  products  on  media  subject  to  the  jurisdiction  of  the  Federal  Communications  Commission  (“FCC”).  Since  1986,
other  proposals  have  been  made  at  the  federal,  state,  and  local  levels  for  additional  regulation  of  tobacco  products.  It  is  likely  that
additional proposals will be made in the coming

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years. For example, the Prevent All Cigarette Trafficking Act prohibits the use of the U.S. Postal Service to mail most tobacco products
and  amends  the  Jenkins  Act,  which  established  cigarette  sales  reporting  requirements  for  state  excise  tax  collection,  to  require
individuals and businesses that make interstate sales of cigarettes or smokeless tobacco comply with state tax laws. See “—There is
uncertainty  related  to  the  federal  regulation  of  NewGen  products,  cigars  and  pipe  tobacco  products”  for  further  details.  Additional
federal  or  state  regulation  relating  to  the  manufacture,  sale,  distribution,  advertising,  labeling,  mandatory  ingredients  disclosure  and
nicotine yield information disclosure of tobacco products could reduce sales, increase costs, and have a material adverse effect on our
business, results of operations, and financial condition.

On June 22, 2009, the Family Smoking Prevention and Tobacco Control Act (the “Tobacco Control Act”) authorized the FDA for
regulatory authority over tobacco products. The Act also amended the Federal Cigarette Labeling and Advertising Act, which governs
how cigarettes can be advertised and marketed, as well as the Comprehensive Smokeless Tobacco Health Education Act (“CSTHEA”),
which governs how smokeless tobacco can be advertised and marketed. In addition to the FDA and FCC, we are subject to regulation
by numerous other federal agencies, including the Federal Trade Commission (“FTC”), the Department of Justice (“DOJ”), the Alcohol
and Tobacco Tax and Trade Bureau (“TTB”), the U.S. Environmental Protection Agency (“EPA”), the U.S. Department of Agriculture
(“USDA”),  the  Consumer  Product  Safety  Commission  (“CPSC”),  the  U.S.  Customs  and  Border  Protection  (“CBP”)  and  the  U.S.
Center  for  Disease  Control  and  Prevention’s  (“CDC”)  Office  on  Smoking  and  Health.  There  have  also  been  adverse  legislative  and
political  decisions and other unfavorable  developments  concerning  cigarette  smoking  and the tobacco industry,  which have received
widespread public attention. FDA has, and other governmental entities have, expressed concerns about the use of flavors in tobacco
products and an interest in significant regulation of such use, up to and including de facto bans in certain products. There can be no
assurance as to the ultimate content, timing or effect of any regulation of tobacco products by governmental bodies, nor can there be
any  assurance  that  potential  corresponding  declines  in  demand  resulting  from  negative  media  attention  would  not  have  a  material
adverse effect on our business, results of operations and financial condition.

Some of our products are subject to developing and unpredictable regulation.

Some of our NewGen products marketed through our Nu-X subsidiary and similar third-party products sold through our NewGen
distribution  vehicles  may  be  subject  to  uncertain  federal,  state  and  local  regulations  concerning  hemp,  CBD  and  other  non-tobacco
consumable  products.  Enforcement  initiatives  by  those  authorities  are  therefore  unpredictable  and  impossible  to  anticipate.  We
anticipate that all levels of government are likely to seek in some way to regulate these products, but the type, timing, and impact of
such regulations remains uncertain. Accordingly,  we cannot give any assurance that such actions would not have a material  adverse
effect on this emerging business.

Our products are regulated by the FDA, which has broad regulatory powers.

Substantially  all  of  our  2018  U.S. net  sales  are  derived  from  the  sale  of  products  that  are  currently  regulated  by  the  FDA. The
Tobacco  Control  Act  grants  the  FDA  broad  regulatory  authority  over  the  design,  manufacture,  sale,  marketing  and  packaging  of
tobacco  products.  Among  the  regulatory  powers  conferred  to  the  FDA  under  the  Tobacco  Control  Act  is  the  authority  to  impose
tobacco product standards that are appropriate for the protection of the public health, require manufacturers to obtain FDA review and
authorization  for  the  marketing  of  certain  new  or  modified  tobacco  products  and  impose  various  additional  restrictions.  Such
restrictions  may  include  requiring  reduction  or  elimination  of  the  use  of  particular  constituents  or  components,  requiring  product
testing, or addressing other aspects of tobacco product construction, constituents, properties or labeling.

Specifically,  the  Tobacco  Control  Act (i)  increases  the  number  of health  warnings  required  on  cigarette  and  smokeless  tobacco
products, increases the size of warnings on packaging and in advertising, requires the FDA to develop graphic warnings for cigarette
packages,  and  grants  the  FDA  authority  to  require  new  warnings,  (ii)  imposes  restrictions  on  the  sale  and  distribution  of  tobacco
products, including significant restrictions on tobacco product advertising and promotion as well as the use of brand and trade names,
(iii) bans the use of “light,” “mild,” “low” or similar descriptors on tobacco products, (iv) bans the use of “characterizing flavors” in
cigarettes  other  than  tobacco  or  menthol,  (v)  requires  manufacturers  to  report  ingredients  and  harmful  constituents  and  requires  the
FDA  to  disclose  certain  constituent  information  to  the  public,  (vi)  authorizes  the  FDA  to  require  the  reduction  of  nicotine  and  the
potential reduction or elimination of other constituents or additives, including menthol, (vii) establishes potentially expensive and time-
consuming pre-market and “substantial equivalence” review pathways for tobacco

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products  that  are  considered  new,  (viii)  gives  FDA  broad  authority  to  deny  product  applications  thereby  preventing  the  sale  or
distribution of the product subject to the application (and requiring such product to be removed from the market, if applicable), and (ix)
requires tobacco product manufacturers (and certain other entities) to register with the FDA.

The  FDA  charges  user  fees  based  on  the  USDA  unit  calculations  pro-rated  to  the  annualized  FDA  congressionally  allocated
budget. These fees only apply to certain products currently regulated by the FDA, which include our smokeless and smoking products
(other than cigarette paper products), but we may in the future be required to pay such fees on more of our products, and we cannot
accurately  predict  which  additional  products  may  be  subject  to  such  fees  or  the  magnitude  of  such  fees,  which  could  become
significant.

Although the FDA is prohibited from issuing regulations banning all cigarettes, all smokeless tobacco products, all little cigars, all
cigars other than little cigars, all pipe tobacco, or all roll-your-own tobacco, or requiring the reduction of nicotine yields of a tobacco
product to zero, it is likely that its regulations in accordance with the Tobacco Control Act could result in a decrease in cigarette and
smokeless tobacco sales in the U.S. We believe that such regulation could adversely affect our ability to compete against our larger
competitors, who may be able to more quickly and cost-effectively comply with these new rules and regulations. Our ability to gain
efficient market clearance for new tobacco products, or even to keep existing products on the market, could also be affected by FDA
rules and regulations. Some of our currently marketed products that are subject to FDA regulation will require marketing authorizations
from the FDA for us to continue marketing them (e.g., pre-market or substantial equivalence marketing authorizations, as applicable to
the product), which we cannot guarantee we will be able to obtain. In addition, failure to comply with new or existing tobacco laws
under which the FDA imposes regulatory requirements could result in significant financial penalties and government investigations of
us. To the extent  we  are  unable  to  respond to, or  comply  with, new FDA regulations  it  could have a  material  adverse  effect  on our
business, results of operations and financial condition.

Many of our products contain nicotine, which is considered to be a highly addictive substance.

Many of our products contain nicotine, a chemical that is considered to be highly addictive. The Tobacco Control Act empowers
the FDA to regulate the amount of nicotine found in tobacco products, but not to require the reduction of nicotine yields of a tobacco
product to zero. Any FDA regulation, whether of nicotine levels or other product attributes, may require us to reformulate, recall and/or
discontinue certain of the products we may sell from time to time, which may have a material adverse effect on our ability to market
our products and have a material adverse effect on our business, results of operations and financial condition.

There  is  uncertainty  related  to  the  federal  regulation  of  NewGen  products,  cigars  and  pipe  tobacco  products.  Increased

regulatory compliance burdens could have a material adverse impact on our NewGen business development efforts.

Since their introduction, there has been significant uncertainty regarding whether, how and when tobacco regulations would apply
to  NewGen  products,  such  as  electronic  cigarettes  or  other  vaporizer  products.  Based  on  a  decision  in  December  2010  by  the  U.S.
Court  of  Appeals  for  the  D.C.  Circuit  (the  “Sottera  decision”),  the  FDA  is  permitted  to  regulate  electronic  cigarettes  containing
tobacco-derived nicotine as “tobacco products” under the Tobacco Control Act.

Effective  August  8,  2016,  FDA’s  regulatory  authority  under  the  Tobacco  Control  Act  was  extended  to  all  remaining  tobacco
products, including: (i) certain NewGen products (such as electronic cigarettes, vaporizers and e-liquids) and their components or parts
(such  as  tanks,  coils  and  batteries);  (ii)  cigars  and  their  components  or  parts  (such  as  cigar  tobacco);  (iii)  pipe  tobacco;  (iv)  hookah
products; or (v) any other tobacco product “newly deemed” by FDA. These deeming regulations apply to all products made or derived
from tobacco intended for human consumption, but excluding accessories of tobacco products (such as lighters).

The  deeming  regulations  require  us  to  (i)  register  with  the  FDA  and  report  product  and  ingredient  listings;  (ii)  market  newly
deemed products only after FDA review and approval; (iii) only make direct and implied claims of reduced risk if the FDA approves
after finding that scientific evidence supports the claim and that marketing the product will benefit public health as a whole; (iv) refrain
from distributing free samples; (v) implement minimum age and identification restrictions to prevent sales to individuals under age 18;
(vi) develop an approved warning plan and include prescribed health warnings on packaging and advertisements; and (vii) refrain from
selling the products in vending machines, unless the machine is located in a facility that never admits youth. Newly-deemed tobacco

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products are also subject to the other requirements of the Tobacco Control Act, such as that they not be adulterated or misbranded. The
FDA  could  in  the  future  promulgate  good  manufacturing  practice  regulations  for  these  and  our  other  products,  which  could  have  a
material adverse impact on our ability and the cost to manufacture our products.

Marketing  authorizations  will  be  necessary  in  order  for  us  to  continue  our  distribution  of  NewGen  and  cigar  and  pipe  tobacco
products.  Compliance  dates  vary  depending  upon  type  of  application  submitted,  but  all  newly-deemed  products  will  require  an
application no later than August 8, 2021, for “combustible” products (e.g. cigar and pipe) and August 8, 2022, for “non-combustible”
products  (e.g.  vapor  products)  with  the  exception  of  our  “grandfathered”  products  (products  in  commerce  as  of  February  15,  2007)
which are already authorized, unless FDA grants extensions to these compliance periods. We intend to timely file for the appropriate
authorizations to allow us to sell our products in the U.S. We have no assurances that the outcome of such processes will result in our
products  receiving  marketing  authorizations  from  the FDA. We also  have certain  previously-regulated  tobacco  products which FDA
removed from review but remain subject to “provisional” substantial equivalence filings made on March 22, 2011; however, FDA has
the  discretion  to  reinitiate  review  of  these  products.  If  the  FDA  establishes  regulatory  processes  that  we  are  unable  or  unwilling  to
comply with, our business, results of operations, financial condition and prospects could be adversely affected.

The anticipated costs of complying with future FDA regulations will be dependent on the rules issued by the FDA, the timing and
clarity  of  any  new  rules  or  guidance  documents  accompanying  these  rules,  the  reliability  and  simplicity  (or  complexity)  of  the
electronic systems utilized by FDA for information and reports to be submitted, and the details required by FDA for such information
and reports with respect to each regulated product (which have yet to be issued by FDA). Failure to comply with existing or new FDA
regulatory requirements could result in significant financial penalties and could have a material adverse effect on our business, results
of operations, financial condition and ability to market and sell our products. Compliance and related costs could be substantial and
could significantly increase the costs of operating in our NewGen and cigar and pipe tobacco product markets.

In  addition,  failure  to  comply  with  the  Tobacco  Control  Act  and  with  FDA  regulatory  requirements  could  result  in  litigation,
criminal  convictions  or  significant  financial  penalties  and  could  impair  our  ability  to  market  and  sell  our  electronic  and  vaporizer
products.  At  present,  we  are  not  able  to  predict  whether  the  Tobacco  Control  Act  will  impact  our  products  to  a  greater  degree  than
competitors in the industry, thus affecting our competitive position.

Furthermore, neither the Prevent All Cigarette Trafficking Act nor the Federal Cigarette Labeling and Advertising Act currently
apply to NewGen products. There may, in the future, also be increased regulation of additives in tobacco products and internet sales of
NewGen products. The application of either or both of these federal laws, and of any new laws or regulations which may be adopted in
the  future,  to  NewGen  products  or  such  additives  could  result  in  additional  expenses  and  require  us  to  change  our  advertising  and
labeling, and methods of marketing and distribution of our products, any of which could have a material adverse effect on our business,
results of operations and financial condition.

Significant increases in state and local regulation of our NewGen products have been proposed or enacted  and are likely to

continue to be proposed or enacted in numerous jurisdictions.

There  has  been  increasing  activity  on  the  state  and  local  levels  with  respect  to  scrutiny  of  NewGen  products.  State  and  local
governmental bodies across the U.S. have indicated NewGen products may become subject to new laws and regulations at the state and
local  levels.  Further,  some  states  and  cities,  have  enacted  regulations  that  require  obtaining  a  tobacco  retail  license  in  order  to  sell
electronic cigarettes and vaporizer products. If one or more states from which we generate or anticipate generating significant sales of
NewGen  products  bring  actions  to  prevent  us  from  selling  our  NewGen  products  unless  we  obtain  certain  licenses,  approvals  or
permits, and if we are not able to obtain the necessary licenses, approvals or permits for financial reasons or otherwise and/or any such
license, approval or permit is determined to be overly burdensome to us, then we may be required to cease sales and distribution of our
products to those states, which could have a material adverse effect on our business, results of operations and financial condition.

Certain  states  and  cities  have  already  restricted  the  use  of  electronic  cigarettes  and  vaporizer  products  in  smoke-free  venues,
imposed excise taxes, or limited sales of flavored NewGen products. Additional city, state or federal regulators, municipalities, local
governments  and  private  industry  may  enact  additional  rules  and  regulations  restricting  electronic  cigarettes  and  vaporizer  products.
Because of these restrictions, our customers may reduce or otherwise cease using our NewGen products, which could have a material
adverse effect on our business, results of operations and financial condition.

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Increases  in  tobacco-related  taxes  have  been  proposed  or  enacted  and  are  likely  to  continue  to  be  proposed  or  enacted  in

numerous jurisdictions.

Tobacco products, premium cigarette papers and tubes have long been subject to substantial federal, state and local excise taxes.
Such  taxes  have  frequently  been  increased  or  proposed  to  be  increased,  in  some  cases  significantly,  to  fund  various  legislative
initiatives or further disincentivize tobacco usage. Since 1986, smokeless products have been subject to federal excise tax. Smokeless
products are taxed by weight (in pounds or fractional parts thereof) manufactured or imported.

Since  the  State  Children’s  Health  Insurance  Program  (“S-CHIP”)  reauthorization  in  early  2009,  which  utilizes,  among  other
things, taxes on tobacco products to fund health insurance coverage for children, the federal excise tax increases adopted have been
substantial  and  have  materially  reduced  sales  in  the  “roll  your  own”  (“RYO”)  /MYO  cigarette  smoking  products  market,  and  also
caused volume declines in other markets. Although the RYO/MYO cigarette smoking tobacco and related products market had been
one of the fastest growing markets in the tobacco industry in the five years prior to 2009, the reauthorization of S-CHIP increased the
federal  excise  tax  on  RYO  tobacco  from  $1.10  to  $24.78  per  pound,  and  materially  reduced  the  MYO  cigarette  smoking  tobacco
market in the U.S. There have not been any increases announced since 2009, but we cannot guarantee that we will not be subject to
further increases, nor whether any such increases will affect prices in a way that further deters consumers from purchasing our products
and/or affects our net revenues in a way that renders us unable to compete effectively.

In addition to federal excise taxes, every state and certain city and county governments have imposed substantial excise taxes on
sales of tobacco products, and many have raised or proposed to raise excise taxes in recent years. Approximately one-half of the states
tax MST on a weight-based versus ad valorem system of taxation. Additional states may consider adopting such revised tax structures
as well. Tax increases, depending on their parameters, may result in consumers switching between tobacco products or depress overall
tobacco consumption, which is likely to result in declines in overall sales volumes.

Any future enactment of increases in federal or state excise taxes on our tobacco products or rulings that certain of our products
should be categorized differently for excise tax purposes could adversely affect demand for our products and may result in consumers
switching between tobacco products or a depression in overall tobacco consumption, which would have a material adverse effect on our
business, results of operations and financial condition.

If our NewGen products become subject to increased taxes it could adversely affect our business.

Presently the federal government and most states do not tax the sale of NewGen products like the sale of conventional cigarettes or
other tobacco products, all of which generally have high tax rates and have faced significant increases in the amount of taxes collected
on  their  sales.  In  recent  years,  however,  state  and  local  governments  have  taken  actions  to  move  towards  imposing  excise  taxes  on
NewGen  products.  As  of  December  31,  2018,  California,  Delaware,  the  District  of  Columbia,  Kansas,  Louisiana,  Minnesota,  New
Jersey,  North  Carolina,  Pennsylvania,  West  Virginia  and  certain  localities  impose  excise  taxes  on  electronic  cigarettes  and/or  liquid
vapor. Other jurisdictions are contemplating similar legislation and other restrictions on electronic cigarettes. Should federal, state and
local governments and or other taxing authorities begin or continue to impose excise taxes similar to those levied against conventional
cigarettes  and  tobacco  products  on  NewGen  products,  it  may  have  a  material  adverse  effect  on  the  demand  for  these  products,  as
consumers may be unwilling to pay the increased costs, which in turn could have a material adverse effect on our business, results of
operations and financial condition.

We may be subject to increasing international control and regulation.

The  World  Health  Organization’s  Framework  Convention  on  Tobacco  Control  (“FCTC”)  is  the  first  international  public  health
treaty  that  establishes  a  global  agenda  to  reduce  initiation  of  tobacco  use  and  regulate  tobacco  in  an  effort  to  encourage  tobacco
cessation. Over 170 governments worldwide have ratified the FCTC. The FCTC has led to increased efforts to reduce the supply and
demand  of  tobacco  products  and  to  encourage  governments  to  further  regulate  the  tobacco  industry.  The  tobacco  industry  expects
significant regulatory developments to take place over the next few years, driven principally by the FCTC. Regulatory initiatives that
have been proposed, introduced or enacted include:

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the levying of substantial and increasing tax and duty charges;

restrictions or bans on advertising, marketing and sponsorship;

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the display of larger health warnings, graphic health warnings and other labeling requirements;

restrictions on packaging design, including the use of colors and generic packaging;

restrictions  or  bans  on  the  display  of  tobacco  product  packaging  at  the  point  of  sale,  and  restrictions  or  bans  on  cigarette
vending machines;

requirements  regarding  testing,  disclosure  and  performance  standards  for  tar,  nicotine,  carbon  monoxide  and  other  smoke
constituents levels;

requirements regarding testing, disclosure and use of tobacco product ingredients;

increased restrictions on smoking in public and work places and, in some instances, in private places and outdoors;

elimination of duty free allowances for travelers; and

encouraging litigation against tobacco companies.

If the U.S. becomes a signatory to the FCTC and/or national laws are enacted in the U.S. that reflect the major elements of the
FCTC,  our  business,  results  of  operations  and  financial  condition  could  be  materially  and  adversely  affected.  If  NewGen  products
become subject to one or more of the significant regulatory initiatives proposed under the FCTC, our NewGen products segment may
also be materially adversely affected.

As part of our strategy, we have begun strategic international expansions, such as introducing our moist snuff tobacco products in
South America and cigar products in Canada. This and other future expansions may subject us to additional or increasing international
regulation, either by the countries that are the object of the strategic expansion or through international regulatory regimes, such as the
FCTC, to which those countries may be signatories.

Canada and some Canadian provinces have restricted  or are contemplating  restrictions  on the sales and marketing of electronic
cigarettes. Furthermore, some Canadian provinces have limited the use of electronic cigarettes and vaporizer products in public places.
These measures, and any future measures taken to limit the marketing, sale and use of NewGen products may have a material adverse
effect on our business, results of operations and financial condition.

To the extent our existing or future products become subject to international regulatory regimes that we are unable to comply with

or fail to comply with, they may have a material adverse effect on our business, results of operations and financial condition.

Our distribution efforts rely in part on our ability to leverage relationships with large retailers and national chains.

Our  distribution  efforts  rely  in  part  on  our  ability  to  leverage  relationships  with  large  retailers  and  national  chains  to  sell  and
promote our products, which is dependent upon the strength of the brand names that we own or license and our salesforce effectiveness.
In  order  to  maintain  these  relationships,  we  must  continue  to  supply  products  that  will  bring  steady  business  to  these  retailers  and
national chains. We may not be able to sustain these relationships or establish other relationships with such entities, which could have a
material adverse effect on our ability to execute our branding strategies, our ability to access the end-user markets with our products or
our  ability  to  maintain  our  relationships  with  the  producers  of  our  products.  For  example,  if  we  are  unable  to  meet  benchmarking
provisions in contracts or if we are unable to maintain and leverage our retail relationships on a scale sufficient to make us an attractive
distributor,  it  would  have  a  material  adverse  effect  on  our  ability  to  source  products,  and  on  our  business,  results  of  operations  and
financial condition. In addition, there are factors beyond our control that may prevent us from leveraging existing relationships, such as
industry consolidation. If we are unable to develop and sustain relationships with large retailers and national chains, or are unable to
leverage those relationships due to factors such as a decline in the role of brick-and-mortar retailers in the North American economy,
our capacity to maintain and grow brand and product recognition and increase sales volume will be significantly undermined. In such
an  event,  we  may  ultimately  be  forced  to  pursue  and  rely  on  local  and  more  fragmented  sales  channels,  which  will  have  a  material
adverse effect on our business, results of operations and financial condition.

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We have a substantial amount of indebtedness that could affect our financial condition.

As of February 25, 2019, we had $212.0 million outstanding under our credit facility with the ability to borrow an additional $30.7
million under our revolving credit facility. If we cannot generate sufficient cash flow from operations to service our debt, we may need
to further refinance our debt, dispose of assets or issue equity to obtain necessary funds. We do not know whether we will be able to do
any of this on a timely basis or on terms satisfactory to us or at all.

Our substantial amount of indebtedness could limit our ability to:

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obtain necessary additional financing for working capital, capital expenditures or other purposes in the future;

plan for, or react to, changes in our business and the industries in which we operate;

make future acquisitions or pursue other business opportunities;

react in an extended economic downturn; and

pay dividends.

The terms of the agreement governing our indebtedness may restrict our current and future operations, which would adversely

affect our ability to respond to changes in our business and to manage our operations.

Our 2018 Credit Facility contains, and any future indebtedness of ours would likely contain, a number of restrictive covenants that

impose significant operating and financial restrictions on us, including restrictions on our ability to, among other things:

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incur additional debt;

pay dividends and make other restricted payments;

create liens;

make investments and acquisitions;

engage in sales of assets and subsidiary stock;

enter into sale-leaseback transactions;

enter into transactions with affiliates;

transfer all or substantially all of our assets or enter into merger or consolidation transactions; and

enter into certain hedging agreements.

Our 2018 Credit Facility requires, us to maintain certain financial ratios. As of December 31, 2018, we were in compliance with
the financial and restrictive covenants of the 2018 Credit Facility. However, a failure by us to comply with the covenants or financial
ratios in our debt instruments could result in an event of default under the applicable facility, which could adversely affect our ability to
respond to changes in our business and manage our operations. In the event of any default under our 2018 Credit Facility, the lenders
under our debt instruments could elect to declare all amounts outstanding under such instruments to be due and payable and require us
to apply all of our available cash to repay these amounts. If the indebtedness under our 2018 Credit Facility were to be accelerated,
which would cause an event of default and a cross-acceleration of our obligations under our other debt instruments, there can be no
assurance  that  our  assets  would  be  sufficient  to  repay  this  indebtedness  in  full,  which  could  have  a  material  adverse  effect  on  our
business, results of operations, and financial condition.

We face intense competition and may fail to compete effectively.

We are subject to significant competition across our segments, and compete against companies in all segments that have access to
significant resources in terms of technology, relationships with suppliers and distributors and access to cash flow and financial markets.
The OTP industry is characterized by brand recognition and loyalty, with product quality, price, marketing and packaging constituting
the  primary  methods  of  competition.  Substantial  marketing  support,  merchandising  display,  competitive  pricing  and  other  financial
incentives  generally  are  required  to  introduce  a  new  brand  or  to  improve  or  maintain  a  brand’s  market  position.  Our  principal
competitors are “big

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tobacco,”  Altria  Group,  Inc.  (formerly  Phillip  Morris)  and  British  American  Tobacco  p.l.c.  (formerly  Reynolds)  as  well  as  Swedish
Match, Swisher International and manufacturers of electronic cigarettes, including U.K.-based Imperial Brands PLC. These competitors
are  significantly  larger  than  us  and  aggressively  seek  to  limit  the  distribution  or  sale  of  other  companies’  products,  both  at  the
wholesale and retail  levels.  For example, certain  competitors have  entered  into agreements limiting  retail-merchandising displays of
other  companies’  products  or  imposing  minimum  prices  for  OTP  products,  thereby  limiting  their  competitors’  ability  to  offer
discounted products. In addition, the tobacco industry is experiencing a trend toward industry consolidation, most recently evidenced
by the December 2018 investment in Juul Labs by Altria, the July 2017 acquisition of Reynolds American, Inc., by British American
Tobacco p.l.c., and the June 2015 acquisition of Lorillard, Inc., by Reynolds American, Inc. Industry consolidation could result in a
more  competitive  environment  if  our  competitors  are  able  to  increase  their  combined  resources,  enhance  their  access  to  national
distribution networks, or become acquired by established companies with greater resources than ours. Any inability to compete due to
our smaller scale as the industry continues to consolidate and be dominated by “big tobacco” could have a material adverse effect on
our business, results of operations and financial condition.

The  competitive  environment  and  our  competitive  position  is  also  significantly  influenced  by economic  conditions,  the  state  of
consumer confidence, competitors’ introduction of low-priced products or innovative products, higher taxes, higher absolute prices and
larger  gaps between price  categories  and product regulation  that diminishes  the consumer’s  ability  to differentiate  tobacco products.
Due  to  the  impact  of  these  factors,  as  well  as  higher  state  and  local  excise  taxes  and  the  market  share  of  deep  discount  brands,  the
tobacco industry has become increasingly price competitive. As we seek to adapt to the price competitive environment, our competitors
that are better capitalized may be able to sustain price discounts for long periods of time by spreading the loss across their expansive
portfolios, with which we are not positioned to compete.

“Big tobacco” has also established its presence in the NewGen products market. There can be no assurance that our products will
be able to compete successfully against these companies or any of our other competitors, some of which have far greater resources,
capital, experience, market penetration, sales and distribution channels than us. In addition, there are currently no U.S. restrictions on
advertising electronic cigarettes and vaporizer products and competitors, including “big tobacco,” may have more resources than us for
advertising  expenses, which could have a material  adverse effect  on our ability to build and maintain  market  share, and thus have a
material adverse effect on our business, results of operations and financial condition.

The market for NewGen products is subject to a great deal of uncertainty and is still evolving.

Vaporizer products and electronic cigarettes, having recently been introduced to market, are at an early stage of development, and
represent core components of a market that is evolving rapidly and is characterized by a number of market participants. Rapid growth
in the use of, and interest in, vaporizer products and electronic cigarettes is recent, and may not continue on a lasting basis. The demand
and market acceptance for these products is subject to a high level of uncertainty. Therefore, we are subject to all of the business risks
associated with a new enterprise in an evolving market. Continued evolution, uncertainty and the resulting increased risk of failure of
our new and existing product offerings in this market could have a material adverse effect on our ability to build and maintain market
share  and  on  our  business,  results  of  operations  and  financial  condition.  Further,  there  can  be  no  assurance  that  we  will  be  able  to
continue to effectively compete in the NewGen products marketplace.

We are subject to significant product liability litigation.

The tobacco industry has experienced, and continues to experience, significant product liability litigation. Most tobacco liability
lawsuits have been brought against manufacturers and sellers of cigarettes by individual plaintiffs, often participating on a class-action
basis, for injuries allegedly caused by cigarette smoking or by exposure to cigarette smoke. However, several lawsuits have also been
brought  against  us  and  other  manufacturers  and  sellers  of  smokeless  products  for  injuries  to  health  allegedly  caused  by  use  of
smokeless products. There are several such suits pending against us with limited activity. In addition to the risks to our business, results
of  operations  and  financial  condition  resulting  from  adverse  results  in  any  such  action,  ongoing  litigation  may  divert  management’s
attention and resources, which could have an impact on our business and operations. We cannot predict with certainty the outcome of
these claims and there can be no assurance that we will not sustain losses in connection with such lawsuits and that such losses will not
have a material adverse effect on our business, results of operations and financial condition.

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In addition to current and potential future claims related to our smoking and smokeless products, we are subject to several lawsuits
alleging personal injuries resulting from malfunctioning vaporizer devices and may be subject to claims in the future relating to our
other NewGen products. We are still evaluating these claims and the potential defenses to them. As a result of their relative novelty,
electronic  cigarette  and  vaporizer  product  manufacturers  and  sellers  have  only  recently  become  subject  to  litigation.  We  may  see
increasing  litigation  over  NewGen  products  or  the  regulation  of  our  products,  as  the  regulatory  regimes  surrounding  these  products
develop. For a description of current material litigation to which we or our subsidiaries are a party, see “Item 3. Legal Proceedings.”

As a result, we may face substantial costs due to increased product liability litigation relating to new regulations or other potential
defects associated with NewGen products we ship, which could have a material adverse effect on our business, results of operations
and financial condition.

The  scientific  community  has  not  yet  studied  extensively  the  long-term  health  effects  of  electronic  cigarette,  vaporizer  or  e-

liquids products use.

Electronic cigarettes, vaporizers and related products were recently developed and therefore the scientific community has not had
a  sufficient  period  of  time  to  study  the  long-term  health  effects  of  their  use.  Currently,  there  is  no  way  of  knowing  whether  these
products  are  safe  for  their  intended  use.  If  the  scientific  community  were  to  determine  conclusively  that  use  of  any  or  all  of  these
products poses long-term health risks, market demand for these products and their use could materially decline. Such a determination
could also lead to litigation and significant regulation. Loss of demand for our product, product liability claims and increased regulation
stemming  from  unfavorable  scientific  studies  on  these  products  could  have  a  material  adverse  effect  on  our  business,  results  of
operations and financial condition.

We  are  required  to  maintain  cash  amounts  within  an  escrow  account  in  order  to  be  compliant  with  a  settlement agreement

between us and certain U.S. states and territories.

In  November  1998,  the  major  U.S.  cigarette  manufacturers  entered  into  the  Master  Settlement  Agreement  (“MSA”)  and  the
Smokeless  Tobacco  Master  Settlement  Agreement  (“STMSA”)  with  46  U.S.  states  and  certain  U.S.  territories  and  possessions.
Pursuant to the MSA and subsequent states’ statutes, a “cigarette manufacturer”  (which is defined to also include a manufacturer  of
RYO/MYO cigarette tobacco) has the option of either becoming a signatory to the MSA, or, as we have elected, operating as a non-
participating manufacturer (“NPM”) by funding and maintaining an escrow account, with sub-accounts on behalf of each settling state.
These NPM escrow accounts are governed by states’ escrow and complementary statutes that are generally monitored by the Office of
the  State  Attorney  General.  The  statutes  require  NPM  companies  to  deposit,  on  an  annual  basis,  into  qualified  banks’  escrow  funds
based on the number of cigarettes or cigarette equivalents, which is measured by pounds of RYO/MYO tobacco sold. NPM companies
are,  within  specified  limits,  entitled  to  direct  the  investment  of  the  escrowed  funds  and  withdraw  any  interest  or  appreciation,  but
cannot withdraw the principal for twenty-five years from the year of each annual deposit, except to withdraw funds deposited pursuant
to  an  individual  state’s  escrow  statute  to  pay  a  final  judgment  to  that  state’s  plaintiffs  in  the  event  of  such  a  final  judgment.  The
investment vehicles available to us are specified in the state escrow agreements and are limited to low-risk government securities.

Various  states  have  enacted  or  proposed  complementary  legislation  intended  to  curb  the  activity  of  certain  manufacturers  and
importers  of  cigarettes  or  MYO  tobacco  that  are  selling  into  MSA  states  without  signing  the  MSA  or  who  have  failed  to  properly
establish  and  fund  a  qualifying  escrow  account.  We  believe  we  have  been  fully  compliant  with  all  applicable  laws,  regulations,  and
statutes, although compliance-related issues may, from time to time, be disruptive to our business, any of which could have a material
adverse effect on our business, results of operations, and financial condition.

Pursuant to the NPM escrow account statutes,  in order to be compliant  with the NPM escrow requirements,  we are required  to
deposit such funds for each calendar year into a qualifying escrow account by April 15 of the following year with each year’s deposit
being released from escrow after 25 years. During 2018 we deposited less than $0.1 million relating to 2017 sales. We discontinued our
MYO tobacco line in the third quarter of 2017. As of December 31, 2018, we had made deposits of approximately $32.1 million. Thus,
pending a change in MSA legislation, we have no remaining product lines covered by the MSA and will not be required to make future
escrow deposits.

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Although no such legislation has been proposed or enacted, future changes to the MSA, such as legislation that extends the MSA
to products to which it does not currently apply or legislation that limits the ability of companies to receive unused escrow funds after
25  years,  may  have  a  material  adverse  effect  on  our  business,  results  of  operations  and  financial  condition.  Despite  the  amounts
maintained and funded to the escrow account, compliance with the funding requirements for the escrow account does not necessarily
prevent future federal and/or state regulations with respect to the OTP industry from having a material adverse effect on our business,
results of operations and financial condition.

Competition  from  illicit  sources  may  have  an  adverse  effect  on  our  overall  sales  volume,  restricting  the  ability  to increase

selling prices and damaging brand equity.

Illicit  trade  and  tobacco  trafficking  in  the  form  of  counterfeit  products,  smuggled  genuine  products  and  locally  manufactured
products on which applicable taxes are evaded, represent a significant and growing threat to the legitimate tobacco industry. Factors
such  as  increasing  tax  regimes,  regulatory  restrictions,  and  compliance  requirements  are  encouraging  more  consumers  to  switch  to
illegal, cheaper tobacco products and providing greater rewards for smugglers. Illicit trade can have an adverse effect on our overall
sales volume, restrict the ability to increase selling prices, damage brand equity and may lead to commoditization of our products.

Although we combat counterfeiting of our products by engaging in certain tactics, such as requiring all sales force personnel to
randomly collect our products from retailers in order to be tested by our quality control team, maintaining a quality control group that is
responsible  for  identifying  counterfeit  products  and  using  a  private  investigation  firm  to  help  perform  surveillance  of  retailers  we
suspect are selling counterfeit products, no assurance can be given that we will be able to detect or stop sales of all counterfeit products.
In addition, we have in the past and will continue to bring suits against retailers and distributors that sell certain counterfeit products.
While we have been successful in securing financial recoveries from and helping to obtain criminal convictions of counterfeiters in the
past,  no  assurance  can  be  given  that  we  will  be  successful  in  any  such  suits  or  that  such  suits  will  be  successful  in  stopping  other
retailers or distributors from selling counterfeit products. Even if we are successful, such suits could consume a significant amount of
management’s time and could also result in significant expenses to the company. Any failure to track and prevent counterfeiting of our
products could have a material adverse on our ability to maintain or effectively compete for the products we distribute under our brand
names, which would have a material adverse effect on our business, results of operations and financial condition.

Reliance on information technology means a significant disruption could affect our communications and operations.

We increasingly rely on information technology systems for our internal communications, controls, reporting and relations with
customers and suppliers and information technology is becoming a significantly important tool for our sales staff. Our marketing and
distribution strategy is dependent upon our ability to closely monitor consumer and market trends on a highly specified level, for which
we are reliant on our highly sophisticated data tracking systems, which are susceptible to disruption or failure. In addition, our reliance
on information  technology  exposes us to cyber-security  risks, which could have a material  adverse  effect  on our ability  to compete.
Security and privacy breaches may expose us to liability and cause us to lose customers, or may disrupt our relationships and ongoing
transactions with other entities with whom we contract throughout our supply chain. The failure of our information systems to function
as  intended,  or  the  penetration  by  outside  parties  intent  on  disrupting  business  processes,  could  result  in  significant  costs,  loss  of
revenue, assets or personal or other sensitive data and reputational harm.

Security and privacy breaches may expose us to liability and cause us to lose customers.

Federal and state laws require us to safeguard our wholesalers’ and retailers’ financial information, including credit information.
Although  we  have  established  security  procedures  to  protect  against  identity  theft  and  the  theft  of  our  customers’  and  distributors’
financial  information,  our  security  and  testing  measures  may  not  prevent  security  breaches  and  breaches  of  privacy  may  occur  and
could  harm  our  business.  Typically,  we  rely  on  encryption  and  authentication  technology  licensed  from  third  parties  to  enhance
transmission security of confidential information in relation to financial and other sensitive information that we have on file. Advances
in computer capabilities, new discoveries in the field of cryptography, inadequate facility security or other developments may result in
a  compromise  or  breach  of  the  technology  used  by  us  to  protect  customer  data.  Any  compromise  of  our  security  could  harm  our
reputation or financial condition and, therefore, our business. In addition, a party who is able to circumvent our security measures or
exploit inadequacies in our security measures, could, among other effects, misappropriate

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proprietary  information,  cause  interruptions  in  our  operations  or  expose  customers  and  other  entities  with  which  we  interact  to
computer viruses or other disruptions. Actual or perceived vulnerabilities may lead to claims against us. To the extent the measures we
have taken prove to be insufficient or inadequate, we may become subject to litigation or administrative sanctions, which could result
in significant fines, penalties or damages and harm to our reputation.

Contamination of, or damage to, our products could adversely impact sales volume, market share and profitability.

Our  market  position  may  be  affected  through  the  contamination  of  our  tobacco  supply  or  products  during  the  manufacturing
process or at different points in the entire supply chain. We keep significant amounts of inventory of our products in warehouses and it
is possible that this inventory could become contaminated prior to arrival at our premises or during the storage period. If contamination
of our inventory or packaged products occurs, whether as a result of a failure in quality control by us or by one of our suppliers, we
may incur significant costs in replacing the inventory and recalling products. We may be unable to meet customer demand and may
lose customers who purchase alternative brands or products. In addition, consumers may lose confidence in the affected product.

Under  the  terms  of  our  contracts,  we  impose  requirements  on  our  suppliers  to  maintain  quality  and  comply  with  product
specifications and requirements, and on our third-party co-manufacturer to comply with all federal, state and local laws. These third-
party suppliers, however, may not continue to produce products that are consistent with our standards or that are in compliance with
applicable laws, and we cannot guarantee that we will be able to identify instances in which our third-party suppliers fail to comply
with our standards or applicable laws. A loss of sales volume from a contamination event may occur, and such a loss may affect our
ability to supply our current customers and to recapture their business in the event they are forced to switch products or brands, even if
on a temporary basis. We may also be subject to legal action as a result of a contamination, which could result in negative publicity and
affect  our  sales.  During  this  time,  our  competitors  may  benefit  from  an  increased  market  share  that  could  be  difficult  and  costly  to
regain. Such a contamination event could have a material adverse effect on our business, results of operations and financial condition.

Our intellectual property may be infringed.

We currently rely on trademark and other intellectual property rights to establish and protect the brand names and logos we own or
license. Third parties have in the past infringed, and may in the future infringe, on these trademarks and our other intellectual property
rights. Our ability to maintain and further build brand recognition is dependent on the continued and exclusive use of these trademarks,
service  marks  and other  proprietary  intellectual  property, including  the names and logos we own or license.  Despite our attempts  to
ensure  these  intellectual  property  rights  are  protected,  third  parties  may  take  actions  that  could  materially  and  adversely  affect  our
rights  or  the  value  of  this  intellectual  property.  Any  litigation  concerning  our  intellectual  property  rights,  whether  successful  or
unsuccessful,  could  result  in  substantial  costs  to  us  and  diversions  of  our  resources.  Expenses  related  to  protecting  our  intellectual
property rights, the loss or compromise of any of these rights or the loss of revenues as a result of infringement could have a material
adverse  effect  on  our  business,  results  of  operations  and  financial  condition,  and  may  prevent  the  brands  we  own  or  license  from
growing or maintaining market share.

Third parties may claim that we infringe their intellectual property and trademark rights.

Competitors  in  the  tobacco  products  and  NewGen  markets  may  claim  that  we  infringe  their  proprietary  rights.  Such  claims,
whether or not meritorious, may result in the expenditure of significant financial and managerial resources, injunctions against us or the
payment of damages. Further, our vapor distribution businesses distribute third party product brands with those suppliers’ branding and
imagery. If that branding or imagery is alleged by other parties to infringe or otherwise violate intellectual property rights, we could be
drawn into such litigation.

We may fail to manage our growth.

We  have  expanded  over  our  history  and  intend  to  grow  in  the  future.  We  acquired  the  Stoker’s
 ®  brand  in  2003,  and  have
continued to develop it through the introduction of new products, such as moist snuff. Our acquisition of the VaporBeast  ® brand in
2016 accelerated our entry into non-traditional retail channels. More recently, our September 2018 acquisition of IVG adds a top vapor
B2C platform which enhances our marketing and selling of proprietary and third party vapor products to adult consumers. We have
also focused on growing our relationships with our key suppliers through expansion into new product lines such as MYO cigar wraps,
which are sourced from

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TABLE OF CONTENTS

Durfort. However, any future growth will place additional demands on our resources, and we cannot be sure we will be able to manage
our growth effectively. If we are unable to manage our growth while maintaining the quality of our products and profit margins, or if
new systems that we implement to assist in managing our growth do not produce the expected benefits, our business, financial position,
results  of  operations  and  cash  flows  could  be  adversely  affected.  We  may  not  be  able  to  support,  financially  or  otherwise,  future
growth, or hire, train, motivate and manage the required personnel. Our failure to manage growth effectively could also limit our ability
to achieve our goals as they relate to streamlined sales, marketing and distribution operations and the ability to achieve certain financial
metrics.

We may fail to successfully integrate our acquisitions or otherwise be unable to benefit from pursuing acquisitions.

We believe there are meaningful opportunities to grow through acquisitions and joint ventures across all OTP product categories
and  we  expect  to  continue  a  strategy  of  selectively  identifying  and  acquiring  businesses  with  complementary  products.  We  may  be
unable to identify, negotiate, and complete suitable acquisition opportunities on reasonable terms. There can be no assurance that any
business  acquired  by  us  will  be  successfully  integrated  with  our  operations  or  prove  to  be  profitable  to  us.  We  may  incur  future
liabilities  related  to  acquisitions.  Should  any  of  the  following  problems,  or  others,  occur  as  a  result  of  our  acquisition  strategy,  the
impact could be material:

•

•

•

•

•

difficulties integrating personnel from acquired entities and other corporate cultures into our business;

difficulties integrating information systems;

the potential loss of key employees of acquired companies;

the assumption of liabilities and exposure to undisclosed or unknown liabilities of acquired companies; or

the diversion of management attention from existing operations.

We are subject to fluctuations in our results that make it difficult to track trends and develop strategies in the short-term.

In response to competitor actions and pricing pressures, we have engaged in significant use of promotional and sales incentives.
We regularly review the results of our promotional spending activities and adjust our promotional spending programs in an effort to
maintain  our  competitive  position.  Accordingly,  unit  sales  volume  and  sales  promotion  costs  in  any  period  are  not  necessarily
indicative of sales and costs that may be realized in subsequent periods. Additionally, promotional activity significantly increases net
sales in the month in which it is initiated and net sales are adversely impacted in the month after a promotion. Accordingly, based upon
the timing of our marketing and promotional initiatives, we have and may continue to experience significant variability in our results,
which  could  affect  our  ability  to  formulate  strategies  that  allow  us  to  maintain  our  market  presence  across  volatile  periods.  If  our
fluctuations  obscure  our  ability  to  track  important  trends  in  our  key  markets,  it  may  have  a  material  adverse  effect  on our  business,
results of operations and financial condition.

We are subject to the risks of exchange rate fluctuations.

Currency  movements  and  suppliers’  price  increases  relating  to  premium  cigarette  papers  and  cigarette  tubes  are  the  primary
factors affecting our cost of sales. These products are purchased from Bolloré and we make payments in euros. Thus, we bear certain
foreign  exchange  rate  risk  for  certain  of  our  inventory  purchases.  In  addition,  as  part  of  our  strategy,  we  have  begun  strategic
international  expansions.  As  a  result,  we  may  be  more  sensitive  to  the  risks  of  exchange  rate  fluctuations.  To  manage  this  risk,  we
sometimes utilize short-term forward currency contracts to purchase euros for our inventory purchases. We have a foreign exchange
currency policy which governs our hedging of risk. While we engage in hedging transactions from time to time, no assurance can be
made  that  we  will  be  successful  in  eliminating  currency  exchange  risks  or  that  changes  in  currency  rates  will  not  have  a  material
adverse effect on our business, results of operations and financial condition.

Adverse U.S. and global economic conditions could negatively impact our business, prospects, results of operations, financial

condition or cash flows.

Our  business  and  operations  are  sensitive  to  global  economic  conditions.  These  conditions  include  interest  rates,  energy  costs,
inflation,  recession,  fluctuations  in  debt  and  equity  capital  markets  and  the  general  condition  of  the  U.S.  and  world  economy.  A
material decline in the economic conditions affecting consumers, which cause a reduction in

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TABLE OF CONTENTS

disposable income for the average consumer, may change consumption patterns, and may result in a reduction in spending on OTP or a
switch  to  cheaper  products  or  products  obtained  through  illicit  channels.  Electronic  cigarettes,  vaporizer  and  e-liquid  products  are
relatively new to market and may be regarded by users as a novelty item and expendable. As such, demand for our NewGen products
may be particularly sensitive to economic conditions such as inflation, recession, high energy costs, unemployment, changes in interest
rates and money supply, changes in the political environment and other factors beyond our control, any combination of which could
result in a material adverse effect on our business, results of operations and financial condition.

Our  supply  to  our  wholesalers  and  retailers  is  dependent  on  the  demands  of  their  customers  who  are  sensitive  to increased

sales taxes and economic conditions affecting their disposable income.

Consumer purchases of tobacco products are historically affected by economic conditions, such as changes in employment, salary
and  wage  levels,  the  availability  of  consumer  credit,  inflation,  interest  rates,  fuel  prices,  sales  taxes,  and  the  level  of  consumer
confidence  in  prevailing  and  future  economic  conditions.  Discretionary  consumer  purchases,  such  as  of  OTP,  may  decline  during
recessionary periods or at other times when disposable income is lower and taxes may be higher.

In addition, states such as New York, Hawaii, Rhode Island, Georgia and North Carolina have begun collecting taxes on internet
sales  where  companies  have  used  independent  contractors  in  those  states  to  solicit  sales  from  residents  of  those  states.  These  taxes
apply to our online sales of NewGen products into those states, and may result in reduced demand from the independent wholesalers
who may not be able to absorb the increased taxes or successfully pass them onto the end-user without experiencing reduced demand.
Further, as a result of South
Dakota
v.
Wayfair
, states are now able to impose sales tax on internet purchases made from out-of-state
sellers,  even  if  the  seller  does  not  have  a  physical  presence  in  the  taxing  state.  Consequently,  additional  states  are  likely  to  seek  to
impose sales tax on our online sales. The requirement to collect, track and remit taxes may require us to increase our prices, which may
affect demand for our products or conversely reduce our net profit margin, which could have a material adverse effect on our business,
results of operations and financial condition.

Our failure to comply with certain environmental, health and safety regulations could adversely affect our business.

The  storage,  distribution  and  transportation  of  some  of  the  products  that  we  sell  are  subject  to  a  variety  of  federal  and  state
environmental regulations. In addition, our manufacturing facilities are similarly subject to federal, state and local environmental laws.
We are also subject to operational, health and safety laws and regulations. Our failure to comply with these laws and regulations could
cause  a  disruption  in  our  business,  an  inability  to  maintain  our  manufacturing  resources,  and  additional  and  potentially  significant
remedial  costs  and  damages,  fines,  sanctions  or  other  legal  consequences  that  could  have  a  material  adverse  effect  on  our  business,
results of operations and financial condition.

The departure of key management personnel and the failure to attract and retain talent could adversely affect our operations.

Our  success  depends  upon  the  continued  contributions  of  our  senior  management.  Our  ability  to  implement  our  strategy  of
attracting and retaining the best talent may be impaired by the decreasing social acceptance of OTP usage. The OTP industry competes
for  talent  with  the  consumer  products  industry  and  other  companies  that  enjoy  greater  societal  acceptance.  As  a  result,  we  may  be
unable  to  attract  and  retain  the  best  talent,  which  could  have  a  material  adverse  effect  on  our  business,  results  of  operations  and
financial condition.

Imposition of significant tariffs on imports into the U.S., could have a material and adverse effect on our business.

We  are  required  to  purchase  all  our  cigarette  papers,  cigarette  tubes  and  cigarette  injector  machines  from  Bolloré  in  France.
Additionally, a substantial portion of our NewGen products are sourced from China. In 2018, President Trump and his administration
imposed significant additional tariffs on certain goods imported from outside the U.S. and could impose additional tariffs in the future.
These additional tariffs apply to a significant portion of our NewGen products and may result in increased prices for our customers.
These increased prices may reduce demand where customers are unable to absorb the increased prices or successfully pass them onto
the end-user. If the U.S. were to impose additional tariffs on goods we import, it is likely to make it more costly for us to import goods
from other countries. As a result, our business, financial condition and results of operations could be materially adversely affected.

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TABLE OF CONTENTS

The reduced disclosure requirements applicable to emerging growth companies may make our common stock less attractive to

investors, potentially decreasing our stock price.

We are an “emerging growth company” as defined under the federal securities laws. For as long as we continue to be an emerging
growth company, we may take advantage of certain exemptions from various reporting requirements that are applicable to other public
companies  that  are not Emerging  Growth Companies. Investors may find our common stock less attractive  because  we may rely on
these  exemptions,  which  include  but  are  not  limited  to,  not  being  required  to  comply  with  the  auditor  attestation  requirements  of
Section  404  of  the  Sarbanes-Oxley  Act  (“Section  404”),  reduced  disclosure  obligations  regarding  executive  compensation  in  our
periodic  reports  and  proxy  statements,  and  exemptions  from  the  requirements  of  holding  a  nonbinding  advisory  vote  on  executive
compensation  and  shareholder  approval  of  any  golden  parachute  payments  not  previously  approved.  In  addition,  Section  107  of  the
JOBS Act (“Section 107”) provides that an Emerging Growth Company can take advantage of the extended transition period provided
in Section 7(a)(2)(B) of the Securities Act for complying with new or revised accounting standards. We have elected to opt out of the
extended transition period for complying with the revised accounting standards.

If investors find our common stock less attractive as a result of exemptions and reduced disclosure requirements, there may be a

less active trading market for our common stock and our stock price may be more volatile or decrease.

We may lose our status as an emerging growth company before the five-year maximum time period a company may retain such

status.

We have elected to rely on certain exemptions and reduced disclosure requirements applicable to emerging growth companies and
expect  to  continue  to  do  so.  However,  we  may  choose  to  “opt  out”  of  such  reduced  disclosure  requirements  and  provide  disclosure
required  for  companies  that  do  not  qualify  as  emerging  growth  companies.  In  addition,  we  chose  to  opt  out  of  the  provision  of  the
JOBS  Act  that  permits  us  to  take  advantage  of  an  extended  transition  period  to  comply  with  new  or  revised  accounting  standards
applicable to public companies. Section 107 provides that our decision to opt out of the extended transition period for complying with
new or revised accounting standards would be irrevocable.

Furthermore,  although we are  able  to remain  an emerging  growth company  for up to five  years,  we may lose such status at an
earlier time if (i) our annual gross revenues exceed $1 billion, (ii) we become a “large accelerated filer” as defined in Rule 12b-2 under
the Exchange Act, which would occur if the market value of our common stock that is held by non-affiliates exceeds $700 million as of
the last business day of our most recently completed second fiscal quarter, or (iii) we issued more than $1 billion in non-convertible
debt during the preceding three-year period.

When  we  lose  our  emerging  growth  company  status,  whether  due  to  an  election,  the  end  of  the  five-year  period,  or  one  of  the
circumstances listed in the preceding paragraph, the emerging growth company exemptions will cease to apply and we expect we will
incur  additional  expenses  and  devote  increased  management  effort  toward  ensuring  compliance  with  the  non-emerging  growth
company  requirements.  We  cannot  predict  or  estimate  the  amount  of  additional  costs  we may  incur  as  a  result  of  the  change  in  our
status or the timing of such costs, though such costs may be substantial.

Our  principal  stockholders  are  able  to  exert  significant  influence  over  matters  submitted  to  our  stockholders  and  may  take

certain actions to prevent takeovers.

Standard  Diversified  Inc.  (“SDI”),  which  is  controlled  by  funds  managed  by  Standard  General  L.P.  (together  with  the  funds  it
manages, “Standard General”), is a significant stockholder. SDI owns approximately 50.3% of our stock and Standard General directly
owns  approximately  3.4%  of  our  common  stock.  The  existence  of  these  and  other  significant  stockholders  may  have  the  effect  of
deterring hostile takeovers, delaying or preventing changes in control or changes in management, or limiting the ability of our other
stockholders  to  approve  transactions  that  they  may  deem  to  be  in  the  best  interests  of  our  company.  In  addition,  our  significant
stockholders will be able to exert significant influence over the decision, if any, to authorize additional capital stock, which, if issued,
could have a significant dilutive effect on holders of common stock.

Our  certificate  of  incorporation  provides  that  the  doctrine  of  “corporate  opportunity”  will  not  apply  against  SDI  and  Standard
General in a manner that would prohibit them from investing in competing businesses or doing business with our customers. To the
extent  they  invest  in  such  other  businesses,  SDI  and  Standard  General  may  have  differing  interests  than  our  other  stockholders.  In
addition, SDI and Standard General are permitted to engage in business activities or invest in or acquire businesses which may compete
with or do business with any competitors of ours.

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TABLE OF CONTENTS

Furthermore,  Standard  General  is  in  the  business  of  managing  investment  funds  and  therefore  may  pursue  acquisition

opportunities that may be complementary to our business and, as a result, such acquisition opportunities may not be available to us.

Our  certificate  of  incorporation  and  bylaws,  as  well  as  Delaware  law  and  certain  regulations,  could  discourage  or  prohibit

acquisition bids or merger proposals, which may adversely affect the market price of our common stock.

Our  certificate  of  incorporation  authorizes  our  board  of  directors  to  issue  preferred  stock  without  stockholder  approval.  If  our
board of directors elects to issue preferred stock, it could be more difficult for a third party to acquire us. In addition, some provisions
of our certificate  of incorporation,  bylaws and applicable  law could make it more difficult for a third party to acquire control of us,
even if the change of control would be beneficial to our stockholders, including:

•

•

•

•

•

limitations on the removal of directors;

limitations on the ability of our stockholders to call special meetings;

limitations on stockholder action by written consent;

establishing advance notice provisions for stockholder proposals and nominations for elections to the board of directors to be
acted upon at meetings of stockholders; and

limitations  on the ability of our stockholders to fill vacant directorships  or amend the number of directors constituting our
board of directors.

Our  certificate  of  incorporation  limits  the  ownership  of  our  common  stock  by  individuals  and  entities  that  are  Restricted
Investors. These restrictions may affect the liquidity of our common stock and may result in Restricted Investors being required to
sell or redeem their shares at a loss or relinquish their voting, dividend and distribution rights.

For so long as we or one of our subsidiaries is party to any of the Bolloré distribution agreements, our certificate of incorporation
will  limit  the  ownership  of  our  common  stock  by  any  “Restricted  Investor”  to  14.9%  of  our  outstanding  common  stock  and  shares
convertible or exchangeable therefor (including our non-voting common stock) (the “Permitted Percentage”). A “Restricted Investor” is
defined  as:  (i)  any  entity  that  directly  or  indirectly  manufactures,  sells,  markets,  distributes  or  otherwise  promotes  cigarette  paper
booklets,  filter  tubes,  injector  machines  or  filter  tips  in  the  United  States,  the  District  of  Columbia,  the  territories,  possessions  and
military bases of the United States and the Dominion of Canada (a “Bolloré Competitor”), (ii) any entity that owns more than a 20%
equity interest in any Bolloré Competitor, or (iii) any person who serves as a director or officer of, or any entity that has the right to
appoint an officer or director of, any Bolloré Competitor or of any Entity that owns more than a 20% equity interest in any Bolloré
Competitor (each, a “Restricted Investor”). Our certificate of incorporation further provides that any issuance or transfer of shares to a
Restricted Investor in excess of the Permitted Percentage will be ineffective as against us and that neither we nor our transfer agent will
register the issuance or transfer of shares or be required to recognize the transferee or owner as a holder of our common stock for any
purpose except to exercise our remedies described below. Any shares in excess of the Permitted Percentage in the hands of a Restricted
Investor will not have any voting or dividend rights and are subject to redemption by us in our discretion. The liquidity or market value
of the shares of our common stock may be adversely impacted by such transfer restrictions.

As a result of the above provisions, a proposed transferee of our common stock that is a Restricted Investor may not receive any
return on its investment in shares it purchases or owns, as the case may be, and it may sustain a loss. We are entitled to redeem all or
any portion of such shares acquired by a Restricted Investor in excess of the Permitted Percentage (“Excess Shares”) at a redemption
price based on a fair market value formula that is set forth in our certificate of incorporation, which may be paid in any form, including
cash or promissory notes, at our discretion. Excess Shares not yet redeemed will not be accorded any voting, dividend or distribution
rights while they constitute Excess Shares. As a result of these provisions, a stockholder who is a Restricted Investor may be required
to sell its shares of our common stock at an undesirable time or price and may not receive any return on its investment in such shares.
However, we may not be able to redeem Excess Shares for cash because our operations may not have generated sufficient excess cash
flow to fund the redemption and we may incur additional indebtedness to fund all or a portion of such redemption, in which case our
financial condition may be materially weakened.

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Our certificate of incorporation permits us to require that owners of any shares of our common stock provide certification of their
status as a Restricted Investor. In the event that a person does not submit such documentation, our certificate of incorporation provides
us with certain remedies, including the suspension of the payment of dividends and distributions with respect to shares held by such
person  and  deposit  of  any  such  dividends  and  distributions  into  an  escrow  account.  As  a  result  of  non-compliance  with  these
provisions, an owner of the shares of our common stock may lose significant rights associated with those shares.

Although  our  certificate  of  incorporation  contains  the  above  provisions  intended  to  assure  compliance  with  the  restrictions  on
ownership of our common stock by Restricted Investors, we may not be successful in monitoring or enforcing the provisions. A failure
to enforce or otherwise maintain compliance could lead Bolloré to exercise its termination rights under the agreements, which would
have a material and adverse effect on the Company’s financial position and its results of operations.

In addition to the risks described above, the foregoing restrictions could delay, defer or prevent a transaction or change in control

that might involve a premium price for our common stock or that might otherwise be in the best interest of our stockholders.

Future sales of our common stock in the public market could reduce our stock price, and any additional capital raised by us

through the sale of equity or convertible securities may dilute our stockholders.

We may sell additional shares of common stock in subsequent public offerings. We may also issue additional shares of common

stock or convertible securities.

We cannot predict the size of future issuances of our common stock or securities convertible into common stock or the effect, if
any,  that  future  issuances  and  sales  of  shares  of  our  common  stock  will  have  on  the  market  price  of  our  common  stock.  Sales  of
substantial amounts of our common stock (including shares issued in connection with an acquisition), or the perception that such sales
could occur, may adversely affect prevailing market prices of our common stock.

We may issue preferred stock whose terms could adversely affect the voting power or value of our common stock.

Our certificate of incorporation authorizes us to issue, without the approval of our stockholders, one or more classes or series of
preferred  stock  having  such  designations,  preferences,  limitations  and  relative  rights,  including  preferences  over  our  common  stock
respecting dividends and distributions, as our board of directors may determine. The terms of one or more classes or series of preferred
stock could adversely impact the voting power or value of our common stock. For example, we might grant holders of preferred stock
the  right  to  elect  some  number  of  our  directors  in  all  events  or  on  the  happening  of  specified  events  or  the  right  to  veto  specified
transactions.  Similarly,  the  repurchase  or  redemption  rights  or  liquidation  preferences  we  might  assign  to  holders  of  preferred  stock
could affect the residual value of the common stock.

Our status as a “controlled company” could make our common stock less attractive to some investors or otherwise harm our

stock price.

Because  we  qualify  as  a  “controlled  company”  under  the  corporate  governance  rules  for  NYSE-listed  companies  we  are  not
required  to  have,  and  could  elect  in  the  future  not  to  have,  a  majority  of  our  board  of  directors  be  independent,  a  compensation
committee, or an independent nominating function. Accordingly, should the interests of our controlling stockholder differ from those of
other stockholders, the other stockholders may not have the same protections afforded to stockholders of companies subject to all of the
corporate  governance  rules  for  NYSE-listed  companies.  Our  status  as  a  controlled  company  could  make  our  common  stock  less
attractive to some investors or otherwise harm our stock price.

Item 1B. Unresolved Staff Comments

None

Item 2.

Properties

As of  December  31,  2018,  we  operated  manufacturing,  distribution,  retail,  office,  and  warehouse  space  in  the  U.S. with  a  total
floor area of approximately 410,000 square feet, all of which is leased with the exception of our Dresden, Tennessee, manufacturing
facility which we purchased in 2016. To provide a cost-efficient supply of

31

Louisville, KY

Carlsbad, CA

Dresden, TN

Miami, FL

TABLE OF CONTENTS

products to our customers, we maintain centralized management of internal manufacturing and nationwide distribution facilities. Our
three  manufacturing  and  distribution  facilities  are  located  in  Louisville,  Kentucky,  Dresden,  Tennessee,  and  Miami,  Florida.  We
believe our facilities are generally adequate for our current and anticipated future use.

The following table describes our principal properties as of December 31, 2018:

Location

Darien, CT

Principal Use

Administrative office

Corporate offices, manufacturing,
R&D, warehousing, and
distribution

Segments that use 
the Property(ies)

All segments

Square 
Feet

1,950

Owned or 
Leased
Leased

All segments

248,800

Leased

Administrative office

NewGen

10,491

Leased

Manufacturing and administration

Smokeless

76,600

Owned

Administrative offices,
manufacturing, and warehousing

NewGen

40,662

Leased

Various cities in Florida

Sixteen retail stores

Various cities in Oklahoma

Seven retail stores

Item 3.

Legal Proceedings

NewGen

NewGen

16,974

Leased

14,660

Leased

We  are  a  party  from  time  to  time  to  various  proceedings  in  the  ordinary  course  of  business.  For  a  description  of  the  Master
Settlement Agreement, to which we are a party, see “Financial Statements and Supplementary Data - Note 2 Summary of Significant
Accounting Policies: Risk and Uncertainties.” Other than the proceedings mentioned below, there is no material litigation, arbitration
or governmental proceeding currently pending against us or any of our officers or directors in their capacity as such, and we and our
officers and directors have not been subject to any such proceeding.

Other  major  tobacco  companies  are  defendants  in  product  liability  claims.  The  Company  has  been  a  defendant  in  a  number  of
smokeless tobacco product liability cases in the past. All of those cases have been dismissed with prejudice and the Company has no
tobacco product liability cases against it. The Company is subject to several lawsuits alleging personal injuries resulting from allegedly
malfunctioning  vaporizer  devices  and  batteries  and  may  be  subject  to  claims  in  the  future  relating  to  other  NewGen  products.  The
Company is still evaluating these claims and the potential defenses to them. For example, the Company did not design or manufacture
the products at issue; rather, the Company was merely the distributor. Nonetheless, there can be no assurance that the Company will
prevail in these cases, and they could have a material adverse effect on the financial position, results of operations, or cash flows of the
Company. See “Risk Factors—We are subject to significant product liability litigation.”

The  Company  is  engaged  in  discussions  and  mediation  with  VMR  and  Juul,  which  acquired  VMR  in  2018.  Pursuant  to  a
Distribution  and  Supply  Agreement  (“VMR  Agreement”),  VMR  was  providing  the  Company  with  V2  e-cigarettes  for  exclusive
distribution  in  bricks-and-mortar  stores  in  the  United  States.  Under  the  terms  of  the  VMR  Agreement,  in  the  event  of  termination
following  a change  in control,  the acquirer  is required  to make  a payment to the Company under a formula  designed  to provide  the
Company with a fair share of the value created by the Company’s performance under the VMR Agreement. Thus, the impact on our
financial position, results of operations, or cash flows are uncertain as of December 31, 2018.

32

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS

Item 4.

Mine Safety Disclosures

Not applicable.

Executive Officers of the Registrant

Listed below are the executive officers of the Company. Our executive officers are appointed by, and serve at the discretion of,
our  board  of  directors.  There  are  no  family  relationships  between  any  of  the  executive  officers,  and  there  is  no  arrangement  or
understanding between any executive officer and any other person pursuant to which the executive officer was selected.

Lawrence
S.
Wexler
, age 65, has served as our President and CEO since June 2009 and as President and Chief Operating Officer
of NATC, our primary operating subsidiary since June 2006. Prior to June 2006, Mr. Wexler had been the Chief Operating Officer of
NATC since June 2005, and prior to that, the President and Chief Operating Officer of one of our other subsidiaries since December
2003. Mr. Wexler was a consultant to a number of emerging marketing, communication, and financial companies, advising them on
financial, marketing and strategic matters, at times in an operating role, from 1998 to 2003. From 1977 to 1998, he was employed by
Philip Morris, USA in various positions in the Sales, Marketing, and Finance Departments. As Group Director, Discount Brands, his
group introduced the Basic and Alpine brands. He served as Senior Vice President of Marketing from 1992 to 1993 and Senior Vice
President Finance, Planning, and Information Services from 1993 until his departure in 1998. Mr. Wexler holds a bachelor of science in
administrative science from Yale and a master of business administration from Stanford.

Robert
Lavan
, age 36, joined us as Chief Financial Officer in March 2018 and served as a consultant for us since January 2018.
Prior to joining the company, Mr. Lavan was the Chief Financial Officer of General Wireless Operations from January 2017 to January
2018, where he was responsible for revamping the company’s financial reporting systems and building a robust distribution platform
that linked multiple eCommerce sites and Amazon. From 2014 until Mr. Lavan’s appointment as Chief Financial Officer of General
Wireless Operations, Mr. Lavan served as an analyst for Standard General LP, a New York-based investment firm that is the majority
shareholder  of  Standard  Diversified  Inc.  (SDI),  TPB’s  majority  shareholder.  Before  that,  Mr.  Lavan  worked  at  SAC  Capital  and  J.
Goldman  &  Co.  LP  in  various  analyst  and  portfolio  manager  roles  covering  a  wide  range  of  industries.  He  began  his  career  at  The
Blackstone Group. Mr. Lavan holds a bachelor of science in engineering from the University of Pennsylvania.

James
W.
Dobbins
, age 59, has been our Senior Vice President, General Counsel, and Secretary since June 1999 and has served in
various roles in our legal department since joining us in June 1999. Prior to joining us, Mr. Dobbins was in private practice in North
Carolina  and  held  various  positions  in  the  legal  department  of  Liggett  Group,  Inc.,  a  major  cigarette  manufacturer,  including,  at  the
time  he  left  that  company,  Vice  President,  General  Counsel,  and  Secretary.  Mr.  Dobbins  has  also  practiced  as  an  outside  litigation
attorney with Webster & Sheffield, a New York law firm, representing a variety of clients including Liggett Group, Inc. Prior to joining
Webster & Sheffield, he served as a law clerk to the Honorable J. Daniel Mahoney, U.S. Circuit Judge for the Second Circuit Court of
Appeals. Mr. Dobbins holds a bachelor of arts in mathematics and political science from Drew University and a J.D. from Fordham
University School of Law.

33

TABLE OF CONTENTS

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities

Market Information

The principal  stock exchange  on which Turning Point Brands, Inc.’s  common  stock (par  value  $0.01 per share)  is  listed  is the New
York Stock Exchange under the symbol “TPB.” At February 25, 2019, there were 219 holders of record of Turning Point Brands, Inc.’s
common stock.

Dividends. On November 9, 2017, our Board of Directors approved the initiation of a cash dividend to shareholders. The initial
quarterly dividend of $0.04 per common share was paid on December 15, 2017 to shareholders of record at the close of business on
November 27, 2017. The most recent dividend of $0.045 per common share was paid on January 11, 2019, to shareholders of record at
the close of business on December 21, 2018.

Performance graph. The graph below compares the cumulative total shareholder return of Turning Point Brands, Inc.’s common
stock since our initial public offering on May 11, 2016, with the Russell 3000 Index and the S&P Small Cap 600 Consumer Staples
Index. The information presented assumes an initial investment of $100 on May 11, 2016, and that all dividends were reinvested. The
cumulative returns shown represent the value that these investments would have had on December 31, 2018.

Issuer purchases of equity securities. No shares of common stock were purchased during 2018.

34

   
TABLE OF CONTENTS

Item 6.

Selected Financial Data

The  following  selected  financial  data  should  be  read  in  conjunction  with  “Item  7.  Management’s  Discussion  and  Analysis  of
Financial Condition and Results of Operations” and consolidated financial statements and notes thereto contained in “Item 8. Financial
Statements and Supplementary Data” of this report. A reconciliation of non-GAAP measures to the most directly comparable GAAP
financial measure is presented following the Selected Financial Data.

(dollars
in
thousands)

Consolidated Statement of Operations Data: 
Net sales
Cost of sales

Gross profit

Selling, general and administrative expenses

Operating income

Interest expense
Interest income
Investment income
Loss on extinguishment of debt

Net periodic benefit expense, excluding service    cost

Income (loss) before income taxes

Income tax expense (benefit)

Consolidated net income (loss)
Net loss attributable to non-controlling interest
Net income (loss) attributable to Turning Point

Brands, Inc.

2018

2017

Year Ended December 31,
2015

2016

2014

2013

$

$

332,683 
190,124 

142,559 
94,075 

$

285,777 
160,807 

124,970 
75,290 

48,484 
15,086 
(267)
(424)
2,384 
131 
31,574 
6,285 

25,289 
— 

49,680 
16,904 
(15)
(438)
6,116 
180 
26,933 
7,280 

19,653 
(556)

206,228 
105,683 

100,545 
56,626 

43,919 
26,739 
(118)
(768)
2,824 
334 
14,908 
(12,005)

26,913 
— 

$

25,289 

$

20,209 

$

26,913 

$ 197,256 
  100,775 

$ 200,329 
  106,986 

$ 193,304 
  103,043 

96,481 
51,758 

44,723 
34,457 
(173)
— 
— 
212 
10,227 
1,078 

9,149 
— 

9,149 

$

$

93,343 
45,241 

48,102 
34,330 
(19)
— 
42,780 
46 
(29,035)
370 

(29,405) $
$
— 

90,261 
46,849 

43,412 
44,094 
— 
— 
441 
— 
(1,123)
486 

(1,609)
— 

(29,405) $

(1,609)

$

$

Basic income (loss) per common share: 

Net income (loss) attributable to Turning Point

Brands, Inc.

Diluted income (loss) per common share: 

Net income (loss) attributable to Turning Point

Brands, Inc.

Weighted average common shares outstanding: 

$

$

1.31 

$

1.06 

$

1.63 

$

1.27 

$

(4.07) $

(0.22)

1.28 

$

1.04 

$

1.49 

$

1.10 

$

(4.07) $

(0.22)

Basic
Diluted

  19,355,607 
  19,827,562 

  18,989,177 
  19,513,008 

  16,470,352 
  18,015,545 

 7,198,081 
 8,354,387 

 7,223,378 
 7,223,378 

 7,288,993 
 7,288,993 

Other Financial Information: 
Net cash provided by operating activities
Net cash used in investing activities
Net cash provided by (used in) financing 
   activities
Capital expenditures
Depreciation and amortization
EBITDA (1)
Adjusted EBITDA (1)
Leverage Ratio (2)

Balance Sheet Data: 
Cash
Working capital
Total assets
Notes payable and long-term debt
Total liabilities
Total stockholders’ equity (deficit)

$

13,090 
(24,669)

$

$

29,690 
(1,116)

9,128 
(55,888)

$

$

24,430 
(2,030)

$

6,025 
(1,314)

3,026 
(723)

9,930 
(2,267)
3,111 
51,888 
64,610 
3.4x 

(28,016)
(2,021)
2,328 
52,822 
60,024 
3.3x 

15,734 
(3,207)
1,285 
45,638 
52,449 
4.1x 

(26,032)
(1,602)
1,059 
45,570 
50,604 
5.7x 

(31,623)
(1,314)
933 
48,989 
48,792 
6.1x 

10,641 
(729)
932 
43,903 
49,609 
5.2x 

$

$

$

3,306 
48,088 
339,377 
220,715 
256,754 
82,623 

2,607 
41,263 
282,277 
202,040 
228,953 
53,324 

2,865 
37,289 
285,020 
218,225 
250,962 
34,058 

$

4,835 
42,815 
  242,463 
  292,440 
  324,075 
(81,612)

$

8,467 
42,738 
  242,568 
  304,916 
  334,140 
(91,572)

$

35,379 
68,499 
  287,049 
  294,007 
  350,484 
(63,434)

(1) To supplement our financial information presented in accordance with generally accepted accounting principles in the United States, or U.S. GAAP, we
use non-U.S. GAAP financial measures including EBITDA and Adjusted EBITDA. We define “EBITDA” as net income before interest expense, loss on
extinguishment  of  debt,  income  taxes,  depreciation,  and  amortization.  We  define  “Adjusted  EBITDA”  as  net  income  before  interest  expense,  loss  on
extinguishment of debt, income taxes, depreciation, amortization, other non-cash items, and other

35

 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS

items that we do not consider ordinary course in our evaluation of ongoing, operating performance. We present EBITDA and Adjusted EBITDA in this
Form  10-K  because  they  are  key  metrics  used  by  management  and  our  board  of  directors  to  assess  our  financial  performance  and  are  also  used  by
management to assess performance for the purposes of our executive compensation programs. EBITDA and Adjusted EBITDA are also frequently used
by analysts, investors and other interested parties to evaluate companies in our industry. We believe that EBITDA and Adjusted EBITDA are appropriate
measures  of  operating  performance  because  they  eliminate  the  impact  of  expenses  that  do  not  relate  to  business  performance.  EBITDA  and  Adjusted
EBITDA have limitations as analytical tools, and you should not consider them in isolation, or as a substitute for analysis of our results as reported under
GAAP. Some of these limitations are:

(i)

They do not reflect our cash expenditures, or future requirements for capital expenditures or contractual commitments;

(ii) They do not reflect changes in, or cash requirements for, our working capital needs;

(iii) They do not reflect our significant interest expense, or the cash requirements necessary to service interest or principal payments on our debt; and

(iv) Although  depreciation  and  amortization  are  non-cash  charges,  the  assets  being  depreciated  and  amortized  often  will  have  to  be  replaced  in  the

future, and EBITDA and Adjusted EBITDA do not reflect any cash requirements for such replacements.

(2) Leverage Ratio - We calculate our Leverage Ratio by dividing Notes payable and long-term debt, less Cash, by Adjusted EBITDA.

Years ended December 31,
2016

2015

(in
thousands)
Net income attributable to Turning Point Brands, Inc.

2018
25,289  $

$

2017
20,209  $

Add: 

Interest expense
Interest income
Loss on extinguishment of debt
Income tax expense
Depreciation expense
Amortization expense

EBITDA

Components of Adjusted EBITDA 

LIFO adjustment (a)
Pension/postretirement expense (b)
Stock options, restricted stock, and incentives expense (c)
Foreign exchange hedging (d)
Product line rationalizations (e)
Strategic initiatives (f)
New product launch costs (g)
Organizational development (h)
Warehouse reorganization (i)
Bonus (j)
IPO related compensation costs (k)

Adjusted EBITDA

15,086 
(267)
2,384 
6,285 
2,105 
1,006 
51,888  $

58 
237 
1,410 
71 
3,224 
4,482 
1,835 
778 
627 
— 
— 
64,610  $

16,904 
(15)
6,116 
7,280 
1,626 
702 
52,822  $

1,123 
284 
668 
(90)
563 
2,133 
2,414 
— 
— 
107 
— 
60,024  $

$

$

26,913  $

9,149  $

26,739 
(118)
2,824 
(12,005)
1,227 
58 
45,638  $

889 
437 
180 
125 
— 
1,587 
2,678 
— 
— 
— 
915 
52,449  $

34,457 
(173)
— 
1,078 
1,059 
— 
45,570  $

(56)
341 
234 
(35)
— 
2,259 
1,915 
— 
376 
— 
— 
50,604  $

2014
(29,405)

34,330 
(19)
42,780 
370 
933 
— 
48,989 

(798)
16 
585 
— 
— 
— 
— 
— 
— 
— 
— 
48,792 

(a) Represents expense related to an inventory valuation allowance for last-in, first-out (“LIFO”) reporting.

(b) Represents our non-cash pension/postretirement expense.

(c) Represents non-cash stock options, restricted stock and incentives expense.

(d) Represents non-cash gain and loss stemming from our foreign exchange hedging activities.

(e) Represents costs associated with discontinued products related to product line rationalization.

(f)

Represents the fees incurred for strategic initiatives and acquisitions, as well as $1.5 million of earnout for IVG management in 2018.

(g) Represents product launch costs of our new product lines.

(h) Represents costs associated with executive departures.

(i)

(j)

Represents costs associated with inventory rationalization from warehouse consolidation.

Represents bonuses associated with the December 2017 Tax Cuts and Jobs Act.

(k) Represents non-recurring compensation expenses incurred coincident with the May 2016 IPO.

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TABLE OF CONTENTS

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

You
should
read
the
following
discussion
of
the
historical
financial
condition
and
results
of
operations
in
conjunction
with
our
historical
condensed
consolidated
financial
statements
and
accompanying
notes,
which
are
included
elsewhere
in
this
Annual
Report
on
Form
10-K.
In
addition,
this
discussion
includes
forward-looking
 statements
subject
to
risks
and
uncertainties
that
may
result
in
actual
results
differing
from
statements
we
make.
See
“Cautionary
Note
Regarding
Forward-Looking
Statements.”
Factors
that
could
cause
actual
results
to
differ
include
those
risks
and
uncertainties
discussed
in
“Risk
Factors.”

The 
following 
discussion 
relates 
to 
the 
audited 
financial 
statements 
of 
Turning 
Point 
Brands, 
Inc., 
included
 elsewhere 
in 
this
Annual
Report
on
Form
10-K.
In
this
discussion,
unless
the
context
requires
otherwise,
references
to
“our
Company”
“we,”
“our,”
or
“us”
refer
to
Turning
Point
Brands,
Inc.,
and
its
consolidated
subsidiaries.
References
to
“TPB”
refer
to
Turning
Point
Brands,
Inc.,
without
any
of
its
subsidiaries.
We
were
incorporated
in
2004
under
the
name
North
Atlantic
Holding
Company,
Inc.
On
November
4,
2015,
we
changed
our
name
to
Turning
Point
Brands,
Inc.
Many
of
the
amounts
and
percentages
in
this
discussion
have
been
rounded
for
convenience
of
presentation.

Organizational Structure

We,  Turning  Point  Brands,  Inc.,  are  a  holding  company  which  owns North  Atlantic  Trading  Company,  Inc.  (“NATC”),  and  its
subsidiaries  National  Tobacco  Company,  L.P.  (“NTC”),  National  Tobacco  Finance,  LLC  (“NTFLLC”),  North  Atlantic  Operating
Company,  Inc.  (“NAOC”),  North  Atlantic  Cigarette  Company,  Inc.  (“NACC”),  and  RBJ  Sales,  Inc.  (“RBJ”);  and  Turning  Point
Brands, LLC (“TPLLC”) and its subsidiaries Intrepid Brands, LLC (“Intrepid”), Vapor Beast, LLC (“VaporBeast,” f/k/a Smoke Free
Technologies, Inc.), Vapor Shark, LLC, and its subsidiaries (collectively, “Vapor Shark,” f/k/a The Hand Media), Vapor Acquisitions
Company,  LLC  (“Vapor  Supply”),  Vapor  Finance,  LLC  (“VFIN”),  and  International  Vapor  Group,  LLC  and  its  subsidiaries
(collectively, “IVG”). On January 15, 2019, we announced the formation of Nu-X Ventures, LLC (“Nu-X”), a subsidiary of TPLLC.

Overview

We are a leading independent provider of Other Tobacco Products (“OTP”) in the U.S. We sell a wide range of products across
the  OTP  spectrum  including  moist  snuff  tobacco  (“MST”),  loose  leaf  chewing  tobacco,  premium  cigarette  papers,  make-your-own
(“MYO”)  cigar  wraps,  cigars,  and  liquid  vapor  products;  but,  we  do  not  sell  cigarettes.  We  estimate  the  OTP  industry  generated
approximately  $11  billion  in  manufacturer  revenue  in  2017.  In  contrast  to  manufactured  cigarettes,  which  have  been  experiencing
declining volumes for decades based on data published by the Alcohol and Tobacco Tax and Trade Bureau (“TTB”), the OTP industry
is demonstrating increased consumer appeal with low to mid-single digit consumer unit growth as reported by Management Science
Associates, Inc. (“MSAi”), a third-party analytics and informatics company. Under the leadership of a senior management team with an
average of 23 years of experience in the tobacco industry, we have grown and diversified our business through new product launches,
category expansions, and acquisitions while concurrently improving operational efficiency.

Products

We operate in three segments: Smokeless products, Smoking products and NewGen products. In our Smokeless products segment
we  (i)  manufacture  and  market  moist  snuff  and  (ii)  contract  for  and  market  loose  leaf  chewing  tobacco  products.  In  our  Smoking
products segment, we (i) market and distribute cigarette papers, tubes, and related products; (ii) market and distribute finished cigars
and MYO cigar wraps; and (iii) process, package, market, and distribute traditional pipe tobaccos. In our NewGen products segment,
we (i) market and distribute e-cigarettes, e-liquids, vaporizers, and certain other products without tobacco and/or nicotine; (ii) distribute
a wide assortment of vaping related products to non-traditional retail via VaporBeast, Vapor Shark, Vapor Supply, and IVG; and (iii)
distribute a wide assortment of vaping related products to individual consumers via Vapor Shark, Vapor World, and VaporFi branded
retail outlets in addition to online platforms. Refer to the ‘Recent Developments’ section below for details regarding the Vapor Supply
and IVG acquisitions.

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TABLE OF CONTENTS

Our  portfolio  of  brands  includes  some  of  the  most  widely  recognized  names  in  the  OTP  industry,  such  as  Stoker’s
 ®  in  the
Smokeless segment, Zig-Zag
® in the Smoking segment,  and VaporBeast
®
and VaporFi
®
in the NewGen segment.  The following
table sets forth the market share and category rank of our core products and demonstrates their industry positions:

Brand
Stoker’s
®
Stoker’s
®
Zig-Zag
®
Zig-Zag
®

Product

Chewing Tobacco
Moist Snuff
Cigarette Papers
MYO Cigar Wraps

TPB Segment

Smokeless Products
Smokeless Products
Smoking Products
Smoking Products

Market 
Share (1)
19.2%
3.5%
32.1%
78.5%

Category Rank (1)

#1 discount, #2 overall
#4 discount, #6 overall
#1 premium
#1 overall

(1) Market share and category rank data for all products are derived from MSAi data as of 12/31/18.

Operations

As of December 31, 2018, our products are available in approximately 185,000 U.S. retail locations which, with the addition of
retail stores in Canada, brings our total North American retail presence to an estimated 210,000 points of distribution. We subscribe to
a  sales  tracking  system  from  MSAi  that  records  all  OTP  product  shipments  (ours  as  well  as  those  of  our  competitors)  from
approximately  900  wholesalers  to  over  250,000  traditional  retail  stores  in  the  U.S.  This  system  enables  us  to  understand  individual
product  share  and  volume  trends  across  multiple  categories  down  to  the  individual  retail  store  level,  allowing  us  to  allocate  field
salesforce coverage to the highest opportunity stores. Our sales and marketing group of approximately 174 professionals utilizes the
MSAi system to efficiently target markets and sales channels with the highest sales potential.

Our  core  tobacco  business  (Smokeless  and  Smoking  segments)  primarily  generates  revenues  from  the  sale  of  our  products  to
wholesale distributors who, in turn, resell the products to retail operations. Our acquisition of VaporBeast in the fourth quarter of 2016
expanded  our  revenue  streams  as  we  began  selling  directly  to  non-traditional  retail  outlets.  Our  acquisitions  of  Vapor  Shark  in  the
second quarter of 2017 and Vapor Supply in the second quarter of 2018 further expanded our selling network by allowing us to directly
reach  ultimate  consumers  through  Vapor  Shark  and  Vapor  World  branded  retail  outlets,  respectively.  Our  acquisition  of  IVG  in  the
third  quarter  of  2018  enhanced  our  business-to-consumer  revenue  stream  with  the  addition  of  Vapor-Fi  branded  retail  outlets
accompanying a robust online platform headlined by VaporFi.com and DirectVapor.com. Our net sales, which include federal excise
taxes, consist of gross sales net of cash discounts, returns, and selling and marketing allowances.

We  rely  on  long-standing  relationships  with  high-quality,  established  manufacturers  to  provide  the  majority  of  our  produced
products.  Approximately  85%  of  our  production,  as  measured  by  net  sales,  is  outsourced  to  suppliers.  The  remaining  production
consists  of  our  moist  snuff  tobacco  operations  located  in  Dresden,  Tennessee,  and  Louisville,  Kentucky;  the  packaging  of  our  pipe
tobacco  in  Louisville,  Kentucky;  and  the  proprietary  e-liquids  operations  located  in  Louisville,  Kentucky,  and  Miami,  Florida.  Our
principal  operating  expenses  include  the  cost  of  raw  materials  used  to  manufacture  the  limited  number  of  our  products  which  we
produce  in-house;  the  cost  of  finished  products,  which  are  generally  purchased  goods;  federal  excise  taxes;  legal  expenses;  and
compensation expenses, including benefits and costs of salaried personnel. Our other principal expenses include interest expense and
other expenses.

Key Factors Affecting Our Results of Operations

We consider the following to be the key factors affecting our results of operations:

•

•

•

•

Our ability to further penetrate markets with our existing products;

Our ability to introduce new products and product lines that complement our core business;

Decreasing interest in tobacco products among consumers;

Price sensitivity in our end-markets;

• Marketing and promotional initiatives, which cause variability in our results;

•

General economic conditions, including consumer access to disposable income;

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TABLE OF CONTENTS

•

•

•

•

•

•

Cost and increasing regulation of promotional and advertising activities;

Cost of complying with regulation, including newly passed “deeming regulations”;

Counterfeit and other illegal products in our end-markets;

Currency fluctuations;

Our ability to identify attractive acquisition opportunities in OTP; and

Our ability to integrate acquisitions.

Recent Developments

VMR

On October 2, 2018, VMR Products LLC (“VMR”), the supplier of V2 e-cigarettes to TPB under a long-term exclusive agreement
for retail brick and mortar distribution and sales, was purchased by Juul Labs for a reported $75 million. Our contract anticipated such
an event and affords an acquirer of VMR the right to terminate the contract, subject to certain terms and conditions including product
buyback requirements and a termination payment based on the purchase price. On November 6, 2018, we received a letter from VMR,
now owned by Juul Labs, stating that it would no longer accept orders and that we are permitted to continue to sell-through any V2
inventory. Our net sales of V2 products were approximately $7.8 million for the year ended December 31, 2018. We have sufficient
inventory on hand to satisfy sales through the first quarter of 2019. Refer to Note 17 of Notes to Consolidated Financial Statements for
potential mediation involving VMR.

On May 18, 2018, we entered into an arrangement with VMR which manufactures and distributes vapor products whereby VMR
received a $6.5 million loan with a maturity date of May 18, 2019. The note was secured by the VMR’s assets and accrued interest at
an  annual  rate  of  15%  with  quarterly  interest  payments  due  beginning  in  August  2018.  In  September  2018,  VMR  repaid  the  full
outstanding balance of the loan in addition to a $1.0 million early termination fee which was recorded as a reduction to selling, general,
and administrative expenses. As a condition to the loan, VMR agreed to issue us warrants to purchase 7.5% of the ownership interest of
VMR. In connection with the loan repayments we received $1.0 million, net of expenses, for compensation of the warrants which was
recorded as a reduction to selling, general, and administrative expenses.

IVG

In September 2018, we acquired IVG for total consideration of $23.8 million satisfied through $14.5 million paid in cash, 153,079
shares of common stock with a fair value of $5.3 million, and a $4.0 million note payable to IVG’s former owners (“IVG Note”) which
matures  18  months  from  the  acquisition  date.  All  principal  and  accrued  and  unpaid  interest  under  the  IVG  Note  is  subject  to
indemnification obligations of the sellers pursuant to the International Vapor Group Stock Purchase Agreement dated as of September
5, 2018. The arrangement includes an additional $4.5 million of earnouts with both performance-based and service-based conditions
payable to former IVG owners who became employees of the Company as a result of the acquisition. The portion of earnout payments
a  recipient  will  receive  will  be  calculated  by  reference  to  certain  performance  metrics  not  to  exceed  a  two-year  period  as  specified
within the acquisition agreement. The Company recorded earnout expense of $1.5 million within the consolidated statement of income
for the year ended December 31, 2018, based on the probability of achieving the performance conditions.

IVG markets and sells a broad array of proprietary and third-party vapor products directly to adult consumers through an online
platform under brand names such as VaporFi, South Beach Smoke, and Direct-Vapor. IVG operates company-owned stores under the
VaporFi  brand  and  also  operates  as  a  franchisor  to  franchisee-owned  stores.  The  acquisition  of  IVG  adds  a  significant  business-to-
consumer distribution platform to the Company’s NewGen portfolio. Refer to Note 3 of Notes to Consolidated Financial Statements for
more details regarding the IVG acquisition.

Vapor
Supply

On  April  30,  2018,  we  purchased  the  assets  of  Vapor  Supply  LLC,  vaporsupply.com,  and  some  of  its  affiliates  including  the
Ecig.com  domain  through  our  subsidiary  Vapor  Acquisitions  Company,  LLC,  for  total  consideration  of  $4.8  million  paid  in  cash.
Vapor Supply is a business-to-business e-commerce distribution platform servicing

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TABLE OF CONTENTS

independent retail vape shops. Additionally, Vapor Supply manufactures and markets proprietary e-liquids under the DripCo brand and
operates company-owned stores. Refer to Note 3 of Notes to Consolidated Financial Statements for more details regarding the Vapor
Supply acquisition.

Investments

In  November  2018,  we  paid  $2.0  million  to  acquire  a  minority  ownership  position  (19.99%)  in  Canadian  American  Standard
Hemp  (“CASH”).  CASH  is  headquartered  in  Warwick,  Rhode  Island,  and  manufactures  cannabidiol  isolate  (“CBD”)  developed
through highly efficient and proprietary processes. The investment in CASH positions us to participate in the market for hemp-derived
products.

In December 2018, we acquired a minority interest in General Wireless Operations, Inc. (d/b/a RadioShack; “RadioShack”) from
an  affiliate  of  Standard  General  LP  for  $0.4  million.  Standard  General  LP  has  a  controlling  interest  in  us  and  qualifies  as  a  related
party. We will work together with RadioShack on product development and sourcing teams in China. Furthermore, we purchased $1.1
million of finished goods inventory from Radio Shack during 2018, none of which was outstanding at December 31, 2018.

Both investments are presented as assets within the other assets line of the December 31, 2018, Consolidated Balance Sheet. We
do not exercise significant influence over either investment and have elected to measure the investments at cost less impairment. The
investments  will  be adjusted  for any changes  resulting  from  observable  price  changes  in orderly transactions  for identical  or similar
investments of the issuer.

Critical Accounting Policies and Uses of Estimates

The  accompanying  consolidated  financial  statements  have  been  prepared  in  conformity  with  accounting  principles  generally
accepted in the United States. When more than one accounting principle, or the method of its application, is generally accepted, we
select the principle or method that is appropriate in the specific circumstances. Application of these accounting principles requires us to
make estimates about the future resolution of existing uncertainties. Actual results could differ from these estimates. We evaluate our
estimates, including those related to revenue recognition, collectability of accounts receivable, inventory valuation and obsolescence,
goodwill,  intangibles,  pension  and  post-retirement  obligations,  income  taxes,  litigation,  and  contingencies  on  an  ongoing  basis.  We
base  these  estimates  on  our  historical  experience  and  other  assumptions  we  believe  are  appropriate  under  the  circumstances.  In
preparing  these  consolidated  financial  statements,  we  have  made  our  best  estimates  and  judgments  of  the  amounts  and  disclosures
included in the consolidated financial statements.

Revenue
Recognition

We  adopted  Accounting  Standards  Update  (“ASU”)  2014-09,  Revenue  from  Contracts  with  Customers  (Topic  606),  which
supersedes nearly all existing revenue recognition guidance under U.S. GAAP, on January 1, 2018. We recognize revenues, net of sales
incentives and sales returns, including shipping and handling charges billed to customers, upon delivery of goods to the customer—at
which  time  our  performance  obligation  is  satisfied—at  an  amount  that  we  expect  to  be  entitled  to  in  exchange  for  those  goods  in
accordance with the five-step analysis outlined in Topic 606: (i) identify the contract with the customer, (ii) identify the performance
obligations in the contract, (iii) determine the transaction price, (iv) allocate the transaction price to the performance obligations, and
(v) recognize revenue when (or as) performance obligations are satisfied.

A  further  requirement  of  ASU  2014-09  is  for  entities  to  disaggregate  revenue  recognized  from  contracts  with  customers  into
categories that depict how the nature, amount, timing, and uncertainty of revenue and cash flows are affected by economic factors. Our
management  views  business  performance  through  segments  that  closely  resemble  the  performance  of  major  product  lines.  Thus, the
primary, and most useful, disaggregation of our contract revenue for decision making purposes is the disaggregation by segment which
can  be  found  in  Note  19  of  Notes  to  Consolidated  Financial  Statements.  An  additional  disaggregation  of  contract  revenue  by  sales
channel can be found within Note 19 as well.

Interest
Rate
Swaps

We enter into interest rate swap contracts to manage interest rate risk and reduce the volatility of future cash flows. We account
for interest rate swap contracts under the provisions of ASC 815, Derivatives and Hedging. Swap contracts that qualify as hedges are
adjusted to their fair value through other comprehensive income as determined

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by market prices on the measurement date, except any hedge ineffectiveness which is recognized currently in income. Gains and losses
on these swap contracts are transferred from other comprehensive income into net income upon settlement of the derivative position or
at maturity of the interest rate swap contract. Changes in fair value of any contracts that do not qualify for hedge accounting or are not
designated as hedges are recognized currently in income.

Derivative
Instruments

We use foreign currency forward contracts to hedge a portion of our exposure to changes in foreign currency exchange rates from
time to time. We account for our forward contracts under the provisions of ASC 815, Derivatives and Hedging. Under our policy, as
amended,  we may  hedge up  to  100% of  our anticipated  purchases  of inventory  in the  denominated  invoice  currency  over a  forward
period not to exceed twelve months. We may also, from time to time, hedge up to ninety percent of our non-inventory purchases in the
denominated invoice currency. Forward contracts that qualify as hedges are adjusted to their fair value through other comprehensive
income  as  determined  by  market  prices  on  the  measurement  date  except  any  hedge  ineffectiveness  which  is  recognized  currently  in
income. Gains and losses on these contracts are transferred from other comprehensive income into net income as the related inventories
are  received.  Changes  in  fair  value  of  any  contracts  that  do  not  qualify  for  hedge  accounting  or  are  not  designated  as  hedges  are
recognized in income currently.

Goodwill
and
Other
Intangible
Assets

We  follow  the  provisions  of  ASC  350,  Intangibles  –  Goodwill  and  Other  in  accounting  for  our  goodwill  and  other  intangible
assets.  Goodwill  and  indefinite-lived  intangible  assets  are  reviewed  for  impairment  annually  on  December  31,  or  more  frequently  if
certain  indicators  are  present,  in  accordance  with  ASC  350-20-35  and  ASC  350-30-35,  respectively.  If  the  carrying  value  of  the
goodwill  or indefinite-life  intangible  asset exceeds  its fair  value,  determined  using the discounted  cash flows method  and the relief-
from-royalty  method,  respectively,  the  goodwill  or  intangible  asset  is  considered  impaired.  The  carrying  value  of  the  goodwill  or
indefinite-life  intangible  asset  would  then  be  reduced  to  fair  value.  For  goodwill,  the  determination  of  a  reporting  unit’s  fair  value
involves, among other things, our market capitalization and application of the income approach, which includes developing forecasts of
future cash flows and determining an appropriate discount rate.

Based on our annual  goodwill impairment  testing, the estimated  fair  values  of each of our reporting  units were substantially  in
excess  of  the  respective  carrying  values  at  December  31,  2018.  We  had  no  such  impairment  of  goodwill  or  other  intangible  assets
during the year ended December 31, 2018. Refer to Note 9 of Notes to Consolidated Financial Statements for further details regarding
our goodwill and other intangible assets as of December 31, 2018.

Fair
Value

GAAP establishes a framework for measuring fair value. That framework provides a fair value hierarchy that prioritizes the inputs
to  valuation  techniques  used  to  measure  fair  value.  The  hierarchy  gives  the  highest  priority  to  unadjusted  quoted  prices  in  active
markets for identical assets or liabilities (level 1) and the lowest priority to unobservable inputs (level 3). The three levels of the fair
value hierarchy under GAAP are described below:

•

•

•

Level 1 – Inputs to the valuation methodology are unadjusted quoted prices for identical assets or liabilities in active markets
at the measurement date.

Level 2 – Inputs to the valuation methodology include: quoted prices for similar assets or liabilities in active markets; quoted
prices for identical or similar assets or liabilities in inactive markets; inputs other than quoted prices that are observable for
the asset or liability; and inputs that are derived principally from or corroborated by observable market data by correlation or
other means.

Level 3 – Unobservable inputs that reflect management’s best estimate of what market participants would use in pricing the
asset or liability at the measurement date.

Retirement
Plans.

We follow the provisions of ASC 715, Compensation – Retirement Benefits in accounting for our retirement plans, which requires
an  employer  to  (i)  recognize  in  its  statement  of  financial  position  the  funded  status  of  a  benefit  plan,  measured  as  the  difference
between the fair value of plan assets and benefit obligations; (ii) recognize, net of tax, the gains or losses and prior service costs or
credits that arise during the period but are not recognized as components of net periodic benefit cost; and (iii) measure defined benefit
plan assets and obligations as of the date of the employer’s statement of financial position.

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TABLE OF CONTENTS

Income
Taxes.

We account for income taxes under ASC 740. We record the effects of income taxes under the liability method in which deferred
income tax assets and liabilities are recognized based on the difference between the financial and tax basis of assets and liabilities using
the  enacted  tax  rates  in  effect  for  the  years  in  which  the  differences  are  expected  to  reverse.  We  assess  our  ability  to  realize  future
benefits  of  deferred  tax  assets  by  determining  if  they  meet  the  “more  likely  than  not”  criteria  in  ASC  740,  Income  Taxes.  If  we
determine that future benefits do not meet the “more likely than not” criteria, a valuation allowance is recorded.

Stock-Based
Compensation.

We measure stock compensation costs related to our stock options on the fair value based method under the provisions of ASC
718, Compensation – Stock Compensation, which requires compensation cost for stock options to be recognized based on the fair value
of stock options granted. We determined the fair value of these awards using the Black-Scholes option pricing model.

Accounts
Receivable.

Accounts receivable are recognized at their net realizable value. All accounts receivable are trade-related and are recorded at the
invoiced amount and do not bear interest. We maintain allowances for doubtful accounts receivable for estimated uncollectible invoices
resulting from the customer’s inability to pay, which may result in write-offs. We recorded an allowance for doubtful accounts of less
than $0.1 million at December 31, 2018 and 2017, respectively.

Inventories.

Inventories are stated at the lower of cost or market. Cost was determined using the LIFO method for approximately 49.1% of the
inventories  as  of  December  31,  2018.  Leaf  tobacco  is  presented  in  current  assets  in  accordance  with  standard  industry  practice,
notwithstanding  the  fact  that  such  tobaccos  are  carried  longer  than  one  year  for  the  purpose  of  curing.  We  recorded  an  inventory
valuation allowance of $2.5 million and $0.5 million at December 31, 2018 and 2017, respectively.

Jumpstart Our Business Startups Act of 2012

We chose to “opt out” of the provision of the JOBS Act that permits us, as an “emerging growth company,” to take advantage of
an extended transition period to comply with new or revised accounting standards applicable to public companies. As a result, we will
comply with new or revised accounting standards as required for public companies. Our decision to opt out of the extended transition
period provided in the JOBS Act is irrevocable.

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TABLE OF CONTENTS

Results of Operations

Summary

The  table  and  discussion  set  forth  below  relates  to  our  consolidated  results  of  operations  for  the  years  ended  December  31  (in

thousands):

2018

For the year ended December 31,
2016
% Change

2017

% Change

Consolidated Results of Operations Data: 
Net sales 

Smokeless products
Smoking products
NewGen products
Total net sales

Cost of sales
Gross profit 

Smokeless products
Smoking products
NewGen products

Total gross profit

Selling, general, and administrative expenses
Operating income
Interest expense
Interest income
Investment income
Loss on extinguishment of debt
Net periodic benefit expense, excluding service cost

Income before income taxes

Income tax expense (benefit)
Consolidated net income

Net loss attributable to non-controlling interest

Net income attributable to Turning Point Brands, Inc.

90,031  $

$
  111,507 
  131,145 
  332,683 
  190,124 

84,560 
  109,956 
91,261 
  285,777 
  160,807 

46,490 
57,043 
39,026 
  142,559 
94,075 
48,484 
15,086 
(267)
(424)
2,384 
131 
31,574 
6,285 
25,289 
— 
25,289  $

42,703 
57,146 
25,121 
  124,970 
75,290 
49,680 
16,904 
(15)
(438)
6,116 
180 
26,933 
7,280 
19,653 
(556)
20,209 

$

77,913 
6.5% $
1.4%   111,005 
43.7%  
17,310 
16.4%   206,228 
18.2%   105,683 

8.5%
(0.9)%
  427.2%
38.6%
52.2%

38,823 
8.9%  
57,595 
(0.2)%  
4,127 
55.4%  
14.1%   100,545 
56,626 
25.0%  
43,919 
(2.4)%  
26,739 
(10.8)%  
(118)
NM 
(768)
(3.2)%  
2,824 
(61.0)%  
334 
(27.2)%  
14,908 
17.2%  
(12,005)
(13.7)%  
26,913 
28.7%  
— 
NM 
26,913 
25.1% $

10.0%
(0.8)%
  508.7%
24.3%
33.0%
13.1%
(36.8)%
(87.3)%
(43.0)%
  116.6%
(46.1)%
80.7%
  (160.6)%
(27.0)%
NM 
(24.9)%

Comparison
of
Year
Ended
December
31,
2018,
to
Year
Ended
December
31,
2017

Net Sales . For the year ended December 31, 2018, overall net sales increased to $332.7 million from $285.8 million for the year
ended  December  31,  2017,  an  increase  of  $46.9  million  or  16.4%.  The  increase  in  net  sales  was  primarily  driven  by  continued
VaporBeast momentum and the acquisitions of Vapor Supply and IVG.

For the year ended December 31, 2018, net sales in the Smokeless products segment increased to $90.0 million from $84.6 million
for  the  year  ended  December  31,  2017,  an  increase  of  $5.5  million  or  6.5%.  For  the  year  ended  December  31,  2018,  Smokeless
products volume increased 2.6% and price/mix increased 3.9%. The increase in net sales was primarily driven by the continuing growth
of Stoker’s
®
MST partially offset by declines in chewing tobacco attributable to increased competition, our promotional timing, and a
continuing segment shift to lower price products.

For  the  year  ended  December  31,  2018,  net  sales  in  the  Smoking  products  segment  increased  to  $111.5  million  from  $110.0
million for the year ended December 31, 2017, an increase of $1.6 million or 1.4%. For the year ended December 31, 2018, Smoking
products volumes decreased 0.7%, while price/mix decreased 0.7%. The increase in net sales is primarily due to volume growth for our
Zig-Zag
®
branded papers and cigar wraps offset by our strategic decision to de-emphasize the low margin cigar products business and
line  rationalization  of  our  MYO  tobacco  products.  Cigar  product  sales  declined  by  $3.0  million  to  $5.5  million  in  the  year  ended
December 31, 2018.

For the year ended December 31, 2018, net sales in the NewGen products segment increased to $131.1million from $91.3 million
for  the  year  ended  December  31,  2017,  an  increase  of  $39.9  million  or  43.7%.  The  increase  in  net  sales  was  primarily  driven  by
continued VaporBeast momentum along with the acquisitions of Vapor Supply and IVG.

Gross Profit. For the year ended December 31, 2018, overall gross profit increased to $142.6 million from $125.0 million for the

year ended December 31, 2017, an increase of $17.6 million or 14.1%, primarily due to growth

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TABLE OF CONTENTS

in the NewGen segment. Consolidated gross profit for the year ended December 31, 2018, included $0.1 million of unfavorable LIFO
adjustments,  $1.0  million  of  introductory  launch  costs,  $2.4  million  of  product  line  rationalizations,  and  $0.5  million  of  warehouse
reorganization costs compared to $1.1 million, $0.7 million, $0.4 million, and less than $0.1 million, respectively, in the year ended
December 31, 2017. Gross profit as a percentage of net sales weakened to 42.9% for the year ended December 31, 2018, from 43.7%
for the year ended December 31, 2017, primarily due to the majority of the sales growth coming from the NewGen segment, which has
lower margins.

For  the  year  ended  December  31,  2018,  gross  profit  in  the  Smokeless  products  segment  increased  to  $46.5  million  from  $42.7
million  for  the  year  ended  December  31,  2017,  an  increase  of  $3.8  million  or  8.9%.  Smokeless  gross  profit  for  the  year  ended
December 31, 2018, included $0.1 million of unfavorable LIFO adjustments, $0.2 million of introductory launch costs and $0.1 million
of  line  rationalization  expenses  compared  to  $0.7  million,  $0.7  million,  and  less  than  $0.1  million,  respectively,  for  the  year  ended
December 31, 2017. Gross profit as a percentage of net sales increased to 51.6% of net sales for the year ended December 31, 2018,
from 50.5% of net sales for the year ended December 31, 2017.

For  the  year  ended  December  31,  2018,  gross  profit  in  the  Smoking  products  segment  decreased  to  $57.0  million  from  $57.1
million for the year ended December 31, 2017, a decrease of $0.1 million or 0.2%. Smoking gross profit for the year ended December
31, 2018, included less than $0.1 million of unfavorable LIFO adjustments, $0.6 million of introductory launch costs and $1.3 million
of line rationalization expenses compared to $0.4 million, $0, and $0.2 million, respectively, for the year ended December 31, 2017.
Gross profit as a percentage of net sales decreased to 51.2% of net sales for the year ended December 31, 2018, from 52.0% of net sales
for the year ended December 31, 2017. The decrease in gross profit as a percentage of net sales is primarily due to introductory launch
costs and line rationalization expenses on discontinued products.

For  the  year  ended  December  31,  2018,  gross  profit  in  the  NewGen  products  segment  increased  to  $39.0  million  from  $25.1
million  for  the  year  ended  December  31,  2017,  an  increase  of  $13.9  million  or  55.4%.  NewGen  gross  profit  for  the  year  ended
December 31, 2018, included $0.3 million of introductory launch costs, $1.0 million of line rationalization expenses, and $0.5 million
of  warehouse  reorganization  expenses  compared  to  less  than  $0.1  million,  $0.2  million,  and  $0,  respectively,  for  the  year  ended
December 31, 2017. Additionally, the Company paid $2.8 million for newly imposed tariffs on goods from outside the United States in
2018, $1.1 million of which was included in cost of goods sold for the year ended December 31, 2018. Gross profit as a percentage of
net sales increased to 29.8% of net sales for the year ended December 31, 2018, from 27.5% of net sales for the year ended December
31, 2017, primarily due to acquisition activity which has resulted in business-to-consumer sales, which generally have higher margins,
becoming a larger share of the NewGen segment.

Selling,  General  and  Administrative  Expenses.  For  the  year  ended  December  31,  2018,  selling,  general  and  administrative
expenses increased to $94.1 million from $75.3 million for the year ended December 31, 2017, an increase of $18.8 million or 25.0%.
Selling, general, and administrative expenses for the year ended December 31, 2018, include $10.5 million of expenses relating to the
inclusion  of  our  2018  acquisitions  IVG  and  Vapor  Supply,  $4.0  million  of  transaction  costs  (primarily  relating  to  IVG  and  Vapor
Supply),  $0.5  million  of  expenses  associated  with  strategic  initiatives,  $0.9  million  of  introductory  launch  costs,  $0.8  million  of
organizational  development  expenses,  $0.9  million  of  line  rationalization  expenses,  $0.1  million  of  warehouse  reconfiguration
expenses, and a $2.0 million net reduction to selling, general, and administrative expenses related to the VMR Loan. Selling, general,
and  administrative  expenses  for  the  year  ended  December  31,  2017,  include  $0.9  million  of  expenses  associated  with  strategic
initiatives, $1.7 million of launch costs, $1.2 million of transaction costs, and $0.1 million of line rationalization expenses. Other items
leading to the increase in selling, general, and administrative expenses in the year ended December 31, 2018, when compared to the
year  ended  December  31,  2017,  include  higher  legal  and  litigation  expenses  associated  with  our  anti-counterfeiting  initiative  and
variable logistics costs associated with increased sales at VaporBeast partially offset by a receivable reserve reversal and prepayment
penalty, both of which are associated with the loan issued to a supplier in the second quarter of 2018 that was repaid during the third
quarter of 2018.

Interest Expense. For the year ended December 31, 2018, interest expense decreased to $15.1 million from $16.9 million for the

year ended December 31, 2017, primarily as a result of lower interest rates from our March 2018 refinancing of our credit facility.

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TABLE OF CONTENTS

Income Tax Expense (Benefit). The Company’s income tax expense of $6.3 million, or 19.9% of income before income taxes,
for the year ended December 31, 2018, is lower than the expected annual effective tax rate as a result of discrete tax benefits of $5.4
million  from  the  exercise  of  stock  options  during  the  year.  The  Company’s  income  tax  expense  of  $7.3  million,  or  27%  of  income
before income taxes, for the year ended December 31, 2017, is lower than the expected annual effective tax rate as a result of discrete
tax benefits of $4.2 million from the exercise of stock options during the year.

Investment Income. For the year ended December  31, 2018 and 2017, investment  income relating  to investments  of the MSA

escrow deposits was $0.4 million and $0.4 million, respectively.

Loss on Extinguishment of Debt. For the year ended December 31, 2018, loss on extinguishment of debt was $2.4 million as the
result of refinancing our credit facility in the first quarter of 2018. For the year ended December 31, 2017, loss on extinguishment of
debt was $6.1 million as the result of refinancing our credit facility in the first quarter of 2017.

Consolidated Net Income. Due to the factors described above, net income for the year ended December 31, 2018 and 2017, was

$25.3 million and $19.7 million, respectively.

Net Loss Attributable to Non-Controlling Interest. Net loss attributable to non-controlling interest of $0.6 million for the year

ended December 31, 2017, is related to Vapor Shark, which was accounted for as a VIE during the second quarter of 2017.

Net  Income  Attributable  to  Turning  Point  Brands,  Inc.  Due  to  the  factors  described  above,  net  income  for  the  year  ended

December 31, 2018 and 2017, was $25.3 million and $20.2 million, respectively.

Comparison
of
Year
Ended
December
31,
2017,
to
Year
Ended
December
31,
2016

Net Sales. For the year ended December 31, 2017, overall net sales increased to $285.8 million from $206.2 million for the year
ended December 31, 2016, an increase of $79.5 million or 38.6%. For the year ended December 31, 2017, volumes increased 34.2%
and  price/mix  increased  4.4%.  This  increase  was  substantially  due  to  an  increase  in  NewGen  products  sales  as  a  result  of  the
acquisitions of VaporBeast and Vapor Shark.

For the year ended December 31, 2017, net sales in the Smokeless products segment increased to $84.6 million from $77.9 million
for  the  year  ended  December  31,  2016,  an  increase  of  $6.6  million  or  8.5%.  For  the  year,  volume  increased  3.4%  and  price/mix
increased 5.1%. Net sales growth was primarily driven by Stoker’s
®
MST.

For  the  year  ended  December  31,  2017,  net  sales  in  the  Smoking  products  segment  decreased  to  $110.0  million  from  $111.0
million for the year ended December 31, 2016, a decrease of $1.0 million or 0.9%. For the year ended December 31, 2017, Smoking
products volumes decreased 3.7%, while price/mix increased 2.8%. The decline in net sales is primarily due to reduced investment in
the cigar product line to allow for those resources to be used for other product lines with higher margins.

For the year ended December 31, 2017, net sales in the NewGen products segment increased to $91.3 million from $17.3 million
for  the  year  ended  December  31,  2016,  an  increase  of  $74.0  million  or  427.2%.  For  the  year  ended  December  31,  2017,  NewGen
products volumes increased  415.8%, while price/mix increased  11.4%. Net sales growth was primarily  driven by the acquisitions  of
VaporBeast and Vapor Shark.

Gross Profit. For the year ended December 31, 2017, overall gross profit increased to $125.0 million from $100.5 million for the
year ended December 31, 2016, an increase of $24.4 million or 24.3%, primarily due to acquisition of VaporBeast. Consolidated gross
profit  for  the  year  ended  December  31,  2017,  included  $1.1  million  of  unfavorable  LIFO  adjustments,  $0.7  million  of  introductory
launch costs, and $0.4 million of line rationalization expenses compared to $0.9 million, $1.3 million, and $0, respectively, for the year
ended December 31, 2016. Gross profit as a percentage of net sales weakened to 43.7% for the year ended December 31, 2017, from
48.8% for the year ended December 31, 2016, as a result of the mix impact of VaporBeast’s inherently lower distribution margins.

For  the  year  ended  December  31,  2017,  gross  profit  in  the  Smokeless  products  segment  increased  to  $42.7  million  from  $38.8
million  for  the  year  ended  December  31,  2016,  an  increase  of  $3.9  million  or  10.0%.  Smokeless  gross  profit  for  the  year  ended
December 31, 2017, included $0.7 million of unfavorable LIFO adjustments and $0.7 million of introductory launch costs compared to
$1.0 million and $1.1 million, respectively, for the year ended December 31, 2016. Gross profit as a percentage of net sales increased to
50.5% of net sales for the year ended December 31, 2017, from 49.8% of net sales for the year ended December 31, 2016. The increase
in

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TABLE OF CONTENTS

gross profit as a percentage of net sales is due to us being able to take price increases and the further expansion of Stoker’s
®
MST
sales, leveraging our Smokeless fixed costs across a higher sales volume.

For  the  year  ended  December  31,  2017,  gross  profit  in  the  Smoking  products  segment  decreased  to  $57.1  million  from  $57.6
million for the year ended December 31, 2016, a decrease of $0.4 million or 0.8%. Smoking gross profit for the year ended December
31, 2017, included $0.4 million of unfavorable LIFO adjustments and $0.2 million of line rationalization expenses compared to $0.1
million of favorable LIFO adjustments for the year ended December 31, 2016. Gross profit as a percentage of net sales increased to
52.0% of net sales for the year ended December 31, 2017, from 51.9% of net sales for the year ended December 31, 2016.

For the year ended December 31, 2017, gross profit in the NewGen products segment increased to $25.1 million from $4.1 million
for the year ended December 31, 2016, an increase of $21.0 million or 508.7%. NewGen gross profit for the year ended December 31,
2017, included less than $0.1 of introductory launch costs and $0.2 million of line rationalization expenses compared to $0.2 million
and $0, respectively, for the year ended December 31, 2016. Gross profit as a percentage of net sales increased to 27.5% of net sales for
the year ended December 31, 2017, from 23.8% of net sales for the year ended December 31, 2016, primarily as a result of the change
in product mix in the segment and our continued focus on margin expansion in the NewGen segment.

Selling,  General  and  Administrative  Expenses.  For  the  year  ended  December  31,  2017,  selling,  general  and  administrative
expenses increased to $75.3 million from $56.6 million for the year ended December 31, 2016, an increase of $18.7 million or 33.0%,
due  primarily  to  the  inclusion  of  a  full  year  of  VaporBeast  expenses  in  2017  compared  to  one  month  of  expenses  in  2016  and  the
inclusion  of  Vapor  Shark  expenses  in  2017.  Selling,  general,  and  administrative  expenses  for  the  year  ended  December  31,  2017,
included  $0.9  million  of  expenses  associated  with  strategic  initiatives,  $1.7  million  of  introductory  launch  costs,  $1.2  million  of
transaction  costs,  and  $0.1  million  of  line  rationalization  expenses  compared  to  $0.5  million,  $1.4  million,  $1.1  million,  and  $0,
respectively,  for the year  ended December  31, 2016. Selling,  general,  and administrative  expenses  for the year  ended December  31,
2016, also included $0.9 million of IPO-related compensation costs.

Interest Expense. For the year ended December 31, 2017, interest expense decreased to $16.9 million from $26.6 million for the

year ended December 31, 2016, primarily as a result of lower interest rates from our 2017 debt refinancing.

Income Tax Expense (Benefit). The Company’s income tax expense of $7.3 million, or 27% of income before income taxes, for
the  year  ended  December  31,  2017,  is  lower  than  the  expected  annual  effective  tax  rate  as  a  result  of  discrete  tax  benefits  of  $4.2
million from the exercise of stock options during the year. The Company’s income tax expense for the year ended December 31, 2016,
does not bear the normal relationship to income before income taxes primarily due to releasing the valuation allowance on our deferred
taxes as we determined that it is more-likely than not that we will realize our deferred tax assets which consist primarily of a federal net
operating loss (“NOL”) carryforward.

Investment Income . For the year ended December 31, 2017 and 2016, investment income relating to investments of the MSA

escrow deposits was $0.4 million and $0.8 million, respectively.

Loss
on
Extinguishment
of
Debt.
For the year ended December 31, 2017, loss on extinguishment of debt was $6.1 million as the
result of refinancing our credit facility in the first quarter of 2017. For the year ended December 31, 2016, loss on extinguishment of
debt was $2.8 million as the result of retiring certain debt with proceeds from our IPO.

Consolidated Net Income. Due to the factors described above, net income for the year ended December 31, 2017 and 2016, was

$19.7 million and $26.9 million, respectively.

Net Loss Attributable to Non-Controlling Interest. Net loss attributable to non-controlling interest of $0.6 million for the year

ended December 31, 2017, is related to Vapor Shark, which was accounted for as a VIE during the second quarter of 2017.

Net  Income  Attributable  to  Turning  Point  Brands,  Inc.  Due  to  the  factors  described  above,  net  income  for  the  year  ended

December 31, 2017 and 2016, was $20.2 million and $26.9 million, respectively.

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TABLE OF CONTENTS

Liquidity and Capital Reserves

Our principal uses for cash are working capital, debt service, and capital expenditures. We believe our cash flows from operations
and  borrowing  availability  under  our  2018  Revolving  Credit  Facility  (as  defined  herein)  are  adequate  to  satisfy  our  operating  cash
requirements for the foreseeable future.

Our working capital, which we define as current assets less current liabilities, increased $6.8 million to $48.1 million at December
31, 2018, compared with $41.3 million at December 31, 2017. The increase in working capital is primarily due to inventory increases
resulting  from  the Vapor Supply asset  purchase  and the  IVG acquisition,  in addition to pre-tariff  inventory  buys within our existing
operations.

As of

(in
thousands)
Current assets
Current liabilities
Working capital

$

December 31, 
2018
111,854  $
63,766 
48,088  $

$

December 31, 
2017

79,493 
38,230 
41,263 

During the year ended December 31, 2018, we invested $2.3 million in capital expenditures. We had unrestricted cash on hand of
$3.3 million  and $2.6 million  as of December  31, 2018 and  2017, respectively.  We had restricted  assets  of  $30.6 million  and $30.8
million  as  of  December  31,  2018  and  2017,  respectively.  Restricted  assets  consist  of  escrow  deposits  under  the  MSA.  On  the  25  th
anniversary of each annual deposit, we are entitled to receive reimbursement of the principal amount of escrow remaining for that year.
See “Master Settlement Agreement” below for details.

Cash
Flows
from
Operating
Activities

For the year ended December 31, 2018, net cash provided by operating activities decreased to $13.1 million from $29.7 million for
the year ended December 31, 2017, a decrease of $16.6 million or 56%, primarily due to inventory increases from pre-tariff inventory
buys within our existing operations.

For the year ended December 31, 2017, net cash provided by operating activities increased to $29.7 million from $9.1 million for
the year ended December 31, 2016, an increase of $20.6 million or 225.3%, principally due to an increase in pre-tax income of $12.0
million as we did not pay federal income taxes in 2017 and 2016 in addition to interest paid on the PIK Toggle Notes in 2016, which
did not recur.

Cash
Flows
from
Investing
Activities

For the year ended December 31, 2018, net cash used in investing activities increased to $24.7 million from $1.9 million for the

year ended December 31, 2017, an increase of $23.6 million or 2110%, primarily due to the Vapor Supply and IVG acquisitions.

For the year ended December 31, 2017, net cash used in investing activities decreased to $1.9 million from $26.8 million for the
year ended December 31, 2016, a decrease of $24.9 million or 92.8%, principally due to the 2016 acquisitions of VaporBeast, certain
brands from Wind River, and the land and building in Dresden, Tennessee.

Cash
Flows
from
Financing
Activities

For the year ended December 31, 2018, net cash provided by financing activities was $9.9 million compared to net cash used in
financing activities of $28.0 million for the year ended December 31, 2017, an increase of $37.9 million, primarily due to borrowings
against our 2018 Revolving Credit Facility to fund our investing activities.

For the year ended December 31, 2017, net cash used by financing activities was $28.0 million compared with net cash provided
by financing activities of $15.7 million for the year ended December 31, 2016, a decrease of $43.8 million or 278.1%, principally due
to proceeds from the issuance of stock from our IPO in May 2016 and refinancing costs associated  with the 2017 Credit Facility in
2017.

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Long-Term Debt

Notes payable and long-term debt consisted of the following at December 31, 2018 and 2017, in order of preference:

2018 Revolving Credit Facility
2018 First Lien Term Loan
2018 Second Lien Term Loan
Note payable - IVG
2017 Revolving Credit Facility
2017 First Lien First Out Term Loan
2017 First Lien Second Out Term Loan
2017 Second Lien Term Loan
Note payable - VaporBeast

Total notes payable and long-term debt

Less deferred finance charges
Less revolving credit facility
Less current maturities

2018
Credit
Facility

December 31, 
2018

December 31, 
2017

$

$

26,000  $
154,000 
40,000 
4,000 
— 
— 
— 
— 
— 
224,000 
(3,285)
(26,000)
(8,000)
186,715  $

— 
— 
— 
— 
8,000 
105,875 
34,738 
55,000 
2,000 
205,613 
(3,573)
(8,000)
(7,850)
186,190 

On  March  7,  2018,  the  Company  entered  into  a  $250  million  credit  facility  consisting  of  a  $160 million  2018  First  Lien  Term
Loan with Fifth Third Bank, as administrative agent, and other lenders, and a $50 million 2018 Revolving Credit Facility (collectively,
the  “2018  First  Lien  Credit  Facility”)  in  addition  to  a  $40  million  2018  Second  Lien  Term  Loan  (together  with  the  2018  First  Lien
Credit  Facility,  the  “2018  Credit  Facility”)  with  Prospect  Capital  Corporation,  as  administrative  agent,  and  other  lenders.  The  2018
Credit Facility retained the $40 million accordion feature of the 2017 Credit Facility. Proceeds from the 2018 Credit Facility were used
to repay, in full, the 2017 Credit Facility. The Company incurred a loss on extinguishment of debt of $2.4 million in the first quarter of
2018 as a result of the refinancing.

The  2018  Credit  Facility  contains  customary  events  of  default  including  payment  defaults,  breaches  of  representations  and
warranties,  covenant  defaults,  cross-defaults  to  certain  other  material  indebtedness  in  excess  of  specified  amounts,  certain  events  of
bankruptcy and insolvency, certain ERISA events, judgments in excess of specified amounts, and change in control defaults. The 2018
Credit  Facility  also  contains  certain  negative  covenants  customary  for  facilities  of  these  types  including  covenants  that,  subject  to
exceptions described in the 2018 Credit Facility, restrict the ability of the Company and its subsidiary guarantors: (i) to pledge assets,
(ii) to incur additional indebtedness, (iii) to pay dividends, (iv) to make distributions, (v) to sell assets, and (vi) to make investments.
Refer to Note 21 of Notes to Consolidated Financial Statements for further information regarding dividend restrictions.

2018 First Lien Credit Facility: The 2018 First Lien Term Loan and the 2018 Revolving Credit Facility bear interest at LIBOR
plus a spread of 2.75% to 3.50% based on the Company’s senior leverage ratio. The 2018 First Lien Term Loan has quarterly required
payments of $2.0 million beginning June 30, 2018, increasing to $3.0 million on June 30, 2020, and increasing to $4.0 million on June
30, 2022. The 2018 First Lien Credit Facility has a maturity date of March 7, 2023. The 2018 First Lien Term Loan is secured by a first
priority  lien  on  substantially  all  of  the  assets  of  the  borrowers  and  the  guarantors  thereunder,  including  a  pledge  of  the  Company’s
capital  stock,  other  than  certain  excluded  assets  (the  “Collateral”).  The  2018  First  Lien  Credit  Facility  contains  certain  financial
covenants including maximum senior leverage ratio of 3.50x with step-downs to 3.00x, a maximum total leverage ratio of 4.50x with
step-downs to 4.00x, and a minimum fixed charge coverage ratio of 1.20x. The weighted average interest rate of the 2018 First Lien
Term Loan was 5.77% at December 31, 2018. The weighted average interest rate of the 2018 Revolving Credit Facility was 5.79% at
December  31,  2018.  At  December  31,  2018,  the  Company  had  $26.0  million  of  borrowings  outstanding  under  the  2018  Revolving
Credit Facility. The $24.0 million unused portion of the 2018 Revolving Credit Facility is reduced by $1.3 million letters of credit with
Fifth Third Bank, resulting in $22.7 million of availability under the 2018 Revolving Credit Facility at December 31, 2018.

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2018 Second Lien Credit Facility: The 2018 Second Lien Credit Facility bears interest at a rate of LIBOR plus 7.00% and has a
maturity  date  of  March  7,  2024.  The  2018  Second  Lien  Term  Loan  is  secured  by  a  second  priority  interest  in  the  Collateral  and  is
guaranteed  by  the  same  entities  as  the  2018  First  Lien  Term  Loan.  The  2018  Second  Lien  Credit  Facility  contains  certain  financial
covenants including a maximum senior leverage ratio of 3.75x with step-downs to 3.50x, a maximum total leverage ratio of 4.75x with
step-downs to 4.50x, and a minimum fixed charge coverage ratio of 1.10x. The weighted average interest rate of the 2018 Second Lien
Term Loan was 9.46% at December 31, 2018.

Note
Payable
–
IVG

In September 2018, the Company issued a note payable to IVG’s former shareholders (“IVG Note”). The IVG Note is $4.0 million
principal  with  6.0%  interest  compounding  annually  and  matures  on  March  5,  2020.  The  IVG  Note  is  subject  to  customary  defaults
including defaults for nonpayment, nonperformance, any material breach under the purchase agreement, and bankruptcy or insolvency.

2017
Credit
Facility

On February 17, 2017, the Company and NATC, entered into a $250 million secured credit facility comprised of (i) a First Lien
Credit  Facility  with  Fifth  Third  Bank,  as  administrative  agent,  and  other  lenders  (the  “2017  First  Lien  Credit  Facility”)  and  (ii)  a
Second  Lien  Credit  Facility  with  Prospect  Capital  Corporation,  as  administrative  agent,  and  other  lenders  (the  “2017  Second  Lien
Credit Facility,” and together with the 2017 First Lien Credit Facility, the “2017 Credit Facility”). The Company used the proceeds of
the 2017 Credit Facility to repay, in full, the Company’s prior credit facilities and to pay related fees and expenses. As a result of this
transaction, the Company incurred a loss on extinguishment of debt of $6.1 million during the first quarter of 2017. Refer to Note 12 of
Notes to Consolidated Financial Statements for a more complete description of our debt instruments including the 2017 Credit Facility.

Note
Payable
–
VaporBeast

On  November  30,  2016,  the  Company  issued  a  note  payable  to  VaporBeast’s  former  shareholders  (“VaporBeast  Note”).  The
VaporBeast Note was $2.0 million principal with 6% interest compounded monthly and matured on May 30, 2018, at which time it was
paid in full.

Distribution Agreements

For a description of our material distribution agreements, see “Business—Distribution and Supply Agreements.”

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TABLE OF CONTENTS

Master Settlement Agreement

On  November  23,  1998,  the  major  U.S.  cigarette  manufacturers,  Philip  Morris  USA,  Inc.,  Brown  &  Williamson  Tobacco
Corporation,  Lorillard  Tobacco  Company  and  R.J.  Reynolds  Tobacco  Company,  entered  into  the  MSA  with  attorneys  general
representing states that agreed to settle certain recovery actions (the “Settling States”). In order to be in compliance with the MSA and
subsequent  states’  statutes,  we  were  required  to  fund  an  escrow  account  with  each  of  the  Settling  States  based  on  the  number  of
cigarettes or cigarette equivalents (which is measured by pounds of MYO cigarette smoking tobacco) sold in such state. Funding of the
escrow deposit by us in 2018 was less than $0.1 million in respect of sales of smoking products in 2017. We estimate the total deposits
relating to 2018 sales will be less than $0.1 million. Under current MSA legislation, we will not be required to make escrow deposits
after making deposits for 2017 sales as our last remaining product line subject to MSA legislation, MYO cigarette smoking tobacco,
was discontinued in the third quarter of 2017. Each year’s deposit will be released from escrow after 25 years. We are scheduled to
begin receiving payments as our escrow deposits are released from escrow beginning in 2024.

The following table summarizes our escrow deposit balances (in thousands) by sales year as of:

Sales 
Year
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
Total

$

$

Deposits as of December 31,

2018

2017

211  $

1,017 
1,673 
2,271 
4,249 
3,714 
4,552 
3,847 
4,167 
3,364 
1,619 
406 
193 
199 
173 
143 
101 
91 
83 
32,073  $

211 
1,017 
1,673 
2,271 
4,249 
3,714 
4,552 
3,847 
4,167 
3,364 
1,626 
406 
193 
199 
173 
143 
101 
81 
70 
32,057 

Off-balance Sheet Arrangements

During 2018 we executed various forward contracts, none of which met hedge accounting requirements, for the purchase of €14.5
million with maturity dates ranging from March 2018 to January 2019. During 2017, we executed no forward contracts. During 2016,
we executed various forward contracts, none of which met hedge accounting, for the purchase of €5.6 million with maturity dates from
January 26, 2017, to July 17, 2017. At December 31, 2018 and 2017, we had forward contracts for the purchase of €1.5 million and €0
million,  respectively.  The  Company  had  swap  contracts  for  a  total  notional  amount  of  $70  million  at  December  31,  2018.  The  fair
values of the swap contracts are based upon quoted market prices and resulted in a liability of $0.9 million as of December 31, 2018.

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Contractual Obligations

The following table summarizes our contractual obligations at December 31, 2018 (in thousands):

Payments due by period

Long-term debt obligations, including interest
Operating lease obligations
Purchase obligations

$

$

Total
273,509  $
4,689 
36,983 
315,181  $

Less than 
1 year

1-3 years

4-5 years

More than 
5 years

20,494  $
1,938 
36,983 
59,415  $

71,906  $
2,616 
— 
74,522  $

140,415  $
135 
— 
140,550  $

40,694 
— 
— 
40,694 

The  total  lease  expense  included  in  the  consolidated  statements  of  income  for  the  years  ended  December  31,  2018,  2017,  and

2016, was $3.6 million, $2.6 million, and $1.8 million, respectively.

Inflation

We believe that any effect of inflation at current levels will be minimal. Historically, we have been able to increase prices at a rate
equal to or greater than that of inflation and believe that we will continue to be able to do so for the foreseeable future. In addition, we
have been able to maintain a relatively stable variable cost structure for our products due, in part, to our successful procurement with
regard to our tobacco products and, in part, to our existing contractual agreement for the purchase of our premium cigarette papers.

Item 7A. Quantitative and Qualitative Disclosures About Market Risk

Foreign Currency Sensitivity

Our  inventory  purchases  from  Bolloré  are  denominated  in  euros.  Accordingly,  we  have  exposure  to  potentially  adverse
movements in the euro exchange rate. In addition, Bolloré provides a contractual hedge against catastrophic currency fluctuation in our
agreement.  We  do  not  use  derivative  financial  instruments  for  speculative  trading  purposes,  nor  do  we  hedge  our  foreign  currency
exposure in a manner that offsets the effects of changes in foreign exchange rates.

We  regularly  review  our  foreign  currency  risk  and  hedging  programs  and  may  as  part  of  that  review  determine  at  any  time  to
change our hedging policy. During 2018 we executed various forward contracts, none of which met hedge accounting requirements, for
the purchase of €14.5 million with maturity dates ranging from March 2018 to January 2019. At December 31, 2018, we had forward
contracts for the purchase of €1.5 million. A 10% change in the euro to U.S. dollars exchange rate would change pre-tax income by
approximately $1.8 million per year.

Credit Risk

At  December  31,  2018  and  2017,  we  had  bank  deposits,  including  MSA  escrows,  in  excess  of  federally  insured  limits  of
approximately $4.4 million and $5.0 million, respectively. The Company has chosen to invest a portion of the MSA escrows in U.S.
Government securities including Treasury Notes and Treasury Bonds.

We  sell  our  products  to  distributors,  retail  establishments,  and  individual  consumers  (via  online  sales  from  2016  acquisition
VaporBeast, 2017 acquisition Vapor Shark, and 2018 acquisitions Vapor Supply and IVG) throughout the U.S. and also have sales of
Zig-Zag
® premium cigarette papers in Canada. In 2018, 2017, and 2016, we had no customers that accounted for more than 10% of
our  net  sales.  We  perform  periodic  credit  evaluations  of  our  customers  and  generally  do  not  require  collateral  on  trade  receivables.
Historically, we have not experienced significant losses due to customer credit issues.

Interest Rate Sensitivity

We have exposure to interest rate volatility principally relating to interest rate changes applicable to loans under our 2018 Credit
Facility. As of December 31, 2018, all of our debt with the exception of the IVG Note Payable bears interest at variable rates. However,
the Company had swap contracts for a total notional amount of $70 million at December 31, 2018. The fair values of the swap contracts
are based upon quoted market prices and resulted in a liability of $0.9 million as of December 31, 2018. We believe that the effect, if
any,  of  reasonably  possible  near-term  changes  in  interest  rates  on  our  consolidated  financial  position,  results  of  operations  or  cash
flows would not be significant. A 1% change in the interest rate would change pre-tax income by approximately $1.5 million per year.

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Item 8.

Financial Statements and Supplementary Data

TURNING POINT BRANDS, INC. 

CONTENTS

Report of RSM US LLP

Financial Statements: 

Consolidated Balance Sheets as of December 31, 2018 and 2017
Consolidated Statements of Income for the years ended December 31, 2018, 2017, and 2016
Consolidated Statements of Comprehensive Income for the years ended December 31, 2018, 2017, and 2016
Consolidated Statements of Cash Flows for the years ended December 31, 2018, 2017, and 2016
Consolidated Statements of Changes in Stockholders’ Equity (Deficit) for the years ended December 31, 2018, 2017,

and 2016

Notes to Consolidated Financial Statements

52

Page

53 

54 
55 
56 
57 

59 
60 

    
 
 
   
 
  
 
  
 
 
 
 
 
 
TABLE OF CONTENTS

To the Stockholders and the Board of Directors of Turning Point Brands, Inc.

Report of Independent Registered Public Accounting Firm

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheets of Turning Point Brands, Inc. and its subsidiaries (the Company)
as of December 31, 2018 and 2017, the related consolidated statements of income, comprehensive income, changes in stockholders’
equity  (deficit)  and  cash  flows  for  each  of  the  three  years  in  the  period  ended  December  31,  2018,  and  the  related  notes  to  the
consolidated financial statements (collectively, the financial statements). In our opinion, the financial statements present fairly, in all
material respects, the financial position of the Company as of December 31, 2018 and 2017, and the results of its operations and its
cash  flows  for  each  of  the  three  years  in  the  period  ended  December  31,  2018,  in  conformity  with  accounting  principles  generally
accepted in the United States of America.

Basis for Opinion

These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the
Company’s financial statements based on our audits. We are a public accounting firm registered with the Public Company Accounting
Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company in accordance with U.S.
federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the
audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or
fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting.
As part of our audits we are required to obtain an understanding of internal control over financial reporting but not for the purpose of
expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such
opinion.

Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due to
error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence
regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the accounting principles used
and significant estimates made by management, as well as evaluating the overall presentation of the financial statements. We believe
that our audits provide a reasonable basis for our opinion.

/s/ RSM US LLP

We have served as the Company’s auditor since 2006.

Greensboro, North Carolina 
March 6, 2019

53

TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Consolidated Balance Sheets 
December
31,
2018
and
2017

(dollars
in
thousands
except
share
data)

ASSETS 

Current assets: 

Cash
Accounts receivable, net of allowances of $42 in 2018 and $17 in 2017
Inventories
Other current assets

Total current assets

Property, plant, and equipment, net
Deferred income taxes
Deferred financing costs, net
Goodwill
Other intangible assets, net
Master Settlement Agreement (MSA) escrow deposits
Other assets

Total assets

LIABILITIES AND STOCKHOLDERS’ EQUITY 

Current liabilities: 

Accounts payable
Accrued liabilities
Current portion of long-term debt
Revolving credit facility
Total current liabilities
Notes payable and long-term debt
Deferred income taxes
Postretirement benefits
Other long-term liabilities
Total liabilities

Commitments and contingencies 

Stockholders’ equity: 

Preferred stock; $0.01 par value; authorized shares 40,000,000; issued and outstanding shares

-0-

Common stock, voting, $0.01 par value; authorized shares, 190,000,000; issued and

outstanding shares - 19,553,857 at December 31, 2018, and 19,210,633 at December 31,
2017

Common stock, nonvoting, $0.01 par value; authorized shares, 10,000,000; issued and

outstanding shares -0-
Additional paid-in capital
Accumulated other comprehensive loss
Accumulated deficit

Total stockholders’ equity
Total liabilities and stockholders’ equity

December 31, 
2018

December 31, 
2017

$

$

$

$

3,306  $
2,617 
91,237 
14,694 
111,854 
10,589 
— 
870 
145,939 
35,339 
30,550 
4,236 
339,377  $

6,841  $
22,925 
8,000 
26,000 
63,766 
186,715 
2,291 
3,096 
886 
256,754 

— 

196 

— 
110,466 
(2,536)
(25,503)
82,623 
339,377  $

2,607 
3,248 
63,296 
10,342 
79,493 
8,859 
450 
630 
134,620 
26,436 
30,826 
963 
282,277 

3,686 
18,694 
7,850 
8,000 
38,230 
186,190 
— 
3,962 
571 
228,953 

— 

192 

— 
103,640 
(2,973)
(47,535)
53,324 
282,277 

The
accompanying
notes
are
an
integral
part
of
the
consolidated
financial
statements.

54

 
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Consolidated Statements of Income 
for
the
years
ended
December
31,
2018,
2017,
and
2016

(dollars
in
thousands
except
share
data)

Net sales
Cost of sales

Gross profit

Selling, general, and administrative expenses

Operating income

Interest expense
Interest income
Investment income
Loss on extinguishment of debt
Net periodic benefit expense, excluding service cost

Income before income taxes

Income tax expense (benefit)
Consolidated net income

Net loss attributable to non-controlling interest

Net income attributable to Turning Point Brands, Inc.

Basic income per common share: 

Net income attributable to Turning Point Brands, Inc.

Diluted income per common share:

Net income attributable to Turning Point Brands, Inc.

Weighted average common shares outstanding:

Basic
Diluted

For the year ended December 31,
2017

2016

2018

332,683  $
190,124 
142,559 
94,075 
48,484 
15,086 
(267)
(424)
2,384 
131 
31,574 
6,285 
25,289 
— 
25,289  $

285,777  $
160,807 
124,970 
75,290 
49,680 
16,904 
(15)
(438)
6,116 
180 
26,933 
7,280 
19,653 
(556)
20,209  $

206,228 
105,683 
100,545 
56,626 
43,919 
26,739 
(118)
(768)
2,824 
334 
14,908 
(12,005)
26,913 
— 
26,913 

1.31  $

1.06  $

1.63 

1.28  $

1.04  $

1.49 

$

$

$

$

  19,355,607 
  19,827,562 

  18,989,177 
  19,513,008 

  16,470,352 
  18,015,545 

The
accompanying
notes
are
an
integral
part
of
the
consolidated
financial
statements.

55

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Consolidated Statements of Comprehensive Income 
for
the
years
ended
December
31,
2018,
2017,
and
2016

(dollars
in
thousands)

Net income attributable to Turning Point Brands, Inc.

$

25,289  $

20,209  $

26,913 

For the year ended December 31,
2017

2016

2018

Other comprehensive income (loss), net of tax 

Amortization of unrealized pension and postretirement losses, net of tax of

$435 in 2018, $543 in 2017, and $0 in 2016

1,361 

889 

413 

Unrealized gain (loss) on investments, net of tax of $31 in 2018, $114 in 2017,

and and $582 in 2016

Unrealized loss on interest rate swaps, net of tax of $204 in 2018

Comprehensive income

(266)
(682)
413 
25,702  $

187 
— 
1,076 
21,285  $

(950)
— 
(537)
26,376 

$

The
accompanying
notes
are
an
integral
part
of
the
consolidated
financial
statements.

56

 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Consolidated Statements of Cash Flows 
for
the
years
ended
December
31,
2018,
2017,
and
2016

(dollars
in
thousands)

Cash flows from operating activities: 

Consolidated net income
Adjustments to reconcile net income to net cash provided by operating

activities: 
Loss on extinguishment of debt
Loss on sale of property, plant, and equipment
Depreciation expense
Amortization of other intangible assets
Amortization of deferred financing costs
Amortization of original issue discount
Interest incurred but not paid on PIK Toggle Notes
Interest incurred but not paid on 7% Senior Notes
Interest paid on PIK Toggle Notes
Reserve of Note Receivable
Deferred income taxes
Stock compensation expense
Changes in operating assets and liabilities: 

Accounts receivable
Inventories
Other current assets
Other assets
Accounts payable
Accrued postretirement liabilities
Accrued liabilities and other

Net cash provided by operating activities

Cash flows from investing activities: 

Capital expenditures
Acquisitions, net of cash acquired
Issuance of note receivable
Repayment of note receivable
Payments for investments
Restricted cash, MSA escrow deposits

Net cash used in investing activities

For the year ended December 31,
2017

2016

2018

$

25,289  $

19,653  $

26,913 

2,384 
— 
2,105 
1,005 
951 
— 
— 
— 
— 
— 
2,565 
1,411 

824 
(20,650)
(5,097)
75 
2,523 
(97)
(198)
13,090  $

(2,267) $
(19,161)
(6,500)
6,500 
(2,000)
(1,241)
(24,669) $

6,116 
150 
1,626 
702 
1,005 
66 
— 
— 
— 
— 
5,181 
720 

(1,067)
495 
1,495 
(334)
(5,702)
(24)
(392)
29,690  $

(2,021) $
268 
— 
— 
(179)
816 
(1,116) $

2,824 
— 
1,227 
58 
1,419 
724 
3,422 
329 
(9,893)
430 
(12,719)
180 

2,072 
(12,513)
1,361 
(100)
3,631 
(172)
(65)
9,128 

(3,207)
(23,625)
— 
— 
— 
(29,056)
(55,888)

$

$

$

The
accompanying
notes
are
an
integral
part
of
the
consolidated
financial
statements.

57

 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Consolidated Statements of Cash Flows (cont.) 
for
the
years
ended
December
31,
2018,
2017,
and
2016

(dollars
in
thousands)

Cash flows from financing activities: 

Proceeds from 2018 first lien term loan
Payments of 2018 first lien term loan
Proceeds from 2018 second lien term loan
Proceeds from 2018 revolving credit facility
Payment of dividends
Proceeds from 2017 first lien term loan
Payments of 2017 first lien term loan
Proceeds from 2017 second lien term loan
Payments of 2017 second lien term loan
Proceeds from (payments of) 2017 revolving credit facility, net
Payments of VaporBeast Note Payable
Proceeds from release of restricted funds
Payments of financing costs
Exercise of options
Redemption of options
Payment to terminate acquired capital lease
Payments of first lien term loan
Payments of second lien term loan
Proceeds from (payments of) revolving credit facility
Payments of Vapor Shark loans
Prepaid equity issuance costs
Surrender of options
Distribution to non-controlling interest
Exercise of warrants
Payment of PIK Toggle Notes
Redemption of Intrepid options
Redemption of Intrepid warrants
Proceeds from issuance of stock

Net cash provided by (used in) financing activities

Net increase (decrease) in cash

Cash, beginning of period: 

Unrestricted
Restricted

Total cash at beginning of period

Cash, end of period: 

Unrestricted
Restricted

Total cash at end of period

Supplemental dislosures of cash flow information: 

Cash paid during the period for interest

Cash paid during the period for income taxes, net

Supplemental schedule of noncash investing activities: 

Conversion of PIK Toggle Notes to equity

Conversion of 7% Senior Notes to equity

Issuance of restricted stock

Investment in General Wireless

Supplemental schedule of noncash financing activities: 

Issuance of shares for acquisition

Issuance of note payable for acquisition

Dividends declared not paid

For the year ended December 31,
2017

2018

2016

160,000 
(6,000)
40,000 
26,000 
(2,318)
— 
(140,613)
— 
(55,000)
(8,000)
(2,000)
1,107 
(3,286)
833 
(623)
(170)
— 
— 
— 
— 
— 
— 
— 
— 
— 
— 
— 
— 
9,930 

(1,649)

2,607 
4,704 
7,311 

3,306 
2,356 
5,662 

14,238 

3,215 

— 

— 

— 

421 

5,292 

4,000 

915 

$

$

$

$

$

$

$

$

$

$

$

$

$

— 
— 
— 
— 
(768)
145,000 
(4,387)
55,000 
— 
8,000 
— 
— 
(4,783)
1,431 
(1,740)
— 
(147,362)
(60,000)
(15,083)
(1,867)
(453)
(1,000)
(4)
— 
— 
— 
— 
— 
(28,016)

558 

2,865 
3,888 
6,753 

2,607 
4,704 
7,311 

15,828 

1,811 

— 

— 

— 

— 

— 

— 

— 

$

$

$

$

$

$

$

$

$

$

$

$

$

— 
— 
— 
— 
— 
— 
— 
— 
— 
— 
— 
— 
(450)
169 
(85)
— 
(4,388)
(20,000)
15,016 
— 
— 
— 
— 
4 
(24,107)
(661)
(5,500)
55,736 
15,734 

(31,026)

4,835 
32,944 
37,779 

2,865 
3,888 
6,753 

34,553 

623 

29,014 

10,074 

279 

— 

— 

— 

— 

$

$

$

$

$

$

$

$

$

$

$

$

$

The
accompanying
notes
are
an
integral
part
of
the
consolidated
financial
statements.

58

 
 
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
  
 
  
TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Consolidated Statements of Changes in Stockholders’ Equity (Deficit) 
for
the
years
ended
December
31,
2018,
2017,
and
2016

(dollars
in
thousands)

Beginning balance January 1, 2016

Voting 
Shares
  6,259,480 

Common 
Stock, 
Voting
$

63 

Common 
Stock, 
Non- Voting
9 

$

Additional 
Paid-In 
Capital
$ 12,628 

Accumulated 
Other 
Comprehensive 
Loss

Accumulated 
Deficit

Non- 
Controlling 
Interest

Total

$

(3,512)

$

(90,800)

$

—  $(81,612)

Common stock non-voting converted to voting
Unrecognized pension and postretirement cost

adjustment, net of tax of $0

938,857 

9 

— 

  — 

Unrealized loss on MSA investments, net of tax of $582
Stock compensation expense
Warrants exercised
Stock issued in IPO
Stock issued in exchange for debt
Restricted stock grant, netted with (forfeitures)
Exercise of options
Redemption of options
Redemption of Intrepid options

— 
— 
442,558 
  6,210,000 
  4,458,257 
25,944 
66,926 
— 
— 

  — 
  — 
4 
62 
45 
  — 
1 
  — 
  — 

Redemption of Intrepid warrants

Net income

— 

  — 

— 

  — 

(9)

— 

— 
— 
— 
— 
— 
— 
— 
— 
— 

— 

— 

— 

— 

— 
180 
— 
  53,573 
  41,248 
259 
168 
(85)
(326)

(2,750)

— 

— 

413 

(950)
— 
— 
— 
— 
— 
— 
— 
— 

— 

— 

— 

— 

— 
— 
— 
— 
— 
— 
— 
— 
(335)

— 

— 

— 
— 
— 
— 
— 
— 
— 
— 
— 

— 

413 

(950)
180 
4 
  53,635 
  41,293 
259 
169 
(85)
(661)

(2,750)

— 

  (5,500)

26,913 

— 

  26,913 

Ending balance December 31, 2016

 18,402,022 

$

184 

$

— 

$ 104,895 

$

(4,049)

$

(66,972)

$

—  $ 34,058 

Unrecognized pension and postretirement cost

adjustment, net of tax of $543

Unrealized gain on MSA investments, net of 

tax of $113

Unrealized gain on other investments, net of 

tax of $1

Stock compensation expense
Restricted stock forfeitures

Acquisition of non-controlling interest
Distribution to non-controlling interest
Exercise of options
Surrender of options
Redemption of options
Dividends

Net income

— 

  — 

— 

  — 

— 
— 
(4,831)

— 
— 
813,442 
— 
— 
— 

  — 
  — 
  — 

  — 
  — 
9 
  — 
(1)
  — 

— 

  — 

— 

— 

— 
— 
— 

— 
— 
— 
— 
— 
— 

— 

— 

— 

— 
648 
(63)

(560)
— 
1,422 
(1,000)
(1,702)
— 

— 

889 

185 

2 
— 
— 

— 
— 
— 
— 
— 
— 

— 

— 

— 

— 
— 
— 

— 
— 
— 
— 
— 
(772)

— 

— 

— 
— 
— 

560 
(4)
— 
— 
— 
— 

889 

185 

2 
648 
(63)

— 
(4)
  1,431 
  (1,000)
  (1,703)
(772)

20,209 

(556)

  19,653 

Ending balance December 31, 2017

 19,210,633 

$

192 

Unrecognized pension and postretirement cost

adjustment, net of tax of $435

Unrealized loss on MSA investments, net of 

tax of $31

Unrealized loss on other investments, net of 

tax of $1

Unrealized loss on interest rate swaps, net of 

tax of $204

Stock compensation expense
Restricted stock forfeitures
Exercise of options
Redemption of options

Dividends
Reclassfication of tax effects from accumulated other

comprehensive income

IVG issuance of stock

Net income

— 

$ — 

— 

  — 

— 

  — 

— 
— 
(3,128)
193,273 
— 

  — 
  — 
  — 
2 
  — 

— 

  — 

— 
153,079 

  — 
2 

— 

  — 

$

$

— 

$ 103,640 

— 

$

— 

$

$

(2,973)

$

(47,535)

$

—  $ 53,324 

1,361 

$

— 

$

— 

  1,361 

— 

— 

— 
— 
— 
— 
— 

— 

— 
— 

— 

— 

— 

— 
1,336 
(8)
831 
(623)

— 

— 
5,290 

— 

(263)

(3)

(682)
— 
— 
— 
— 

— 

24 
— 

— 

— 

— 

— 
— 
— 
— 
— 

— 

— 

— 
— 
— 
— 
— 

(263)

(3)

(682)
  1,336 
(8)
833 
(623)

(3,233)

— 

  (3,233)

(24)
— 

— 
— 

— 
  5,292 

25,289 

— 

  25,289 

Ending balance December 31, 2018

 19,553,857 

$

196 

$

— 

$ 110,466 

$

(2,536)

$

(25,503)

$

—  $ 82,623 

 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
The
accompanying
notes
are
an
integral
part
of
the
consolidated
financial
statements.

59

TABLE OF CONTENTS

Turning Point Brands, Inc. and Subsidiaries 
Notes to Consolidated Financial Statements 
(dollars
in
thousands,
except
where
designated
and
per
share
data)

Note 1. Organizations and Basis of Presentation

Organizations:  Turning  Point  Brands,  Inc.  (the  “Company”),  is  a  holding  company  which  owns  North  Atlantic  Trading
Company,  Inc.  (“NATC”),  and  its  subsidiaries  and  Turning  Point  Brands,  LLC  (“TPLLC”),  and  its  subsidiaries.  Except  where  the
context indicates otherwise, references to the Company include the Company; NATC and its subsidiaries National Tobacco Company,
L.P.  (“NTC”),  National  Tobacco  Finance,  LLC  (“NTFLLC”),  North  Atlantic  Operating  Company,  Inc.  (“NAOC”),  North  Atlantic
Cigarette Company, Inc. (“NACC”), and RBJ Sales, Inc. (“RBJ”); and TPLLC and its subsidiaries Intrepid Brands, LLC (“Intrepid”),
Vapor Beast, LLC (“VaporBeast,” f/k/a Smoke Free Technologies, Inc.), Vapor Shark, LLC, and its subsidiaries (collectively, “Vapor
Shark,”  f/k/a  The  Hand  Media),  Vapor  Acquisitions  Company,  LLC  (“Vapor  Supply”),  Vapor  Finance,  LLC  (“VFIN”),  and
International  Vapor  Group,  LLC  and  its  subsidiaries  (collectively,  “IVG”).  On  January  15,  2019,  the  Company  announced  the
formation of Nu-X Ventures, LLC (“Nu-X”), a subsidiary of TPLLC.

Basis of Presentation: The consolidated financial statements include the Company, as well as its wholly-owned subsidiaries. All
intercompany  transactions  have  been  eliminated.  The  accompanying  consolidated  financial  statements  have  been  prepared  in
accordance with generally accepted accounting principles in the United States (“GAAP”). The preparation of financial statements in
conformity  with  GAAP  requires  management  to  make  estimates  and  assumptions  that  affect  the  amounts  of  assets  and  liabilities,
disclosure  of  contingent  assets  and  liabilities  as  of  the  dates  of  the  financial  statements,  and  the  reported  amounts  of  revenues  and
expenses during the reporting periods. Actual results could differ from those estimates. The Company’s significant estimates include
those  affecting  the  valuation  of  goodwill  and  other  intangible  assets,  assumptions  used  in  determining  pension  and  postretirement
benefit obligations, and deferred income tax valuation allowances.

Certain  prior  year  amounts  have  been  reclassified  to  conform  to  the  current  year’s  presentation.  The  changes  did  not  have  an

impact on the Company’s consolidated financial position, results of operations, or cash flows in any of the periods presented.

Note 2. Summary of Significant Accounting Policies

Consolidation:  The  consolidated  financial  statements  include  the  accounts  of  the  Company,  its  subsidiaries,  all  of  which  are
wholly-owned, and the results of Vapor Shark from April 1, 2017, through June 30, 2017. All significant intercompany transactions
have been eliminated. From April 1 through June 30, 2017, Vapor Shark was a variable interest entity (“VIE”) for which the Company
was considered the primary beneficiary due to an April 2017 management agreement in which the Company was granted the right to
purchase  100%  of  the  equity  interest  of  Vapor  Shark.  The  Company  did  not  own  Vapor  Shark  during  the  second  quarter  of  2017;
however, Vapor Shark’s financial results are included in the Company’s consolidated results as a VIE. On June 30, 2017, the Company
exercised a warrant to purchase all of the issued and outstanding equity of Vapor Shark. Beginning June 30, 2017, Vapor Shark became
a wholly owned subsidiary of the Company. See ‘Note 4 – Acquisitions’ for details regarding the warrant exercise.

Revenue  Recognition:  The  Company  adopted  Accounting  Standards  Update  (“ASU”)  2014-09,  Revenue  from  Contracts  with
Customers (Topic 606), which supersedes nearly all existing revenue recognition guidance under U.S. GAAP, on January 1, 2018. The
Company recognizes revenues, net of sales incentives and sales returns, including shipping and handling charges billed to customers,
upon  delivery  of  goods  to  the  customer—at  which  time  the  Company’s  performance  obligation  is  satisfied—at  an  amount  that  the
Company  expects  to  be  entitled  to  in  exchange  for  those  goods  in  accordance  with  the  five-step  analysis  outlined  in  Topic  606:  (i)
identify the contract with the customer, (ii) identify the performance obligations in the contract, (iii) determine the transaction price,
(iv) allocate the transaction price to the performance obligations, and (v) recognize revenue when (or as) performance obligations are
satisfied.

A  further  requirement  of  ASU  2014-09  is  for  entities  to  disaggregate  revenue  recognized  from  contracts  with  customers  into
categories  that  depict  how  the  nature,  amount,  timing,  and  uncertainty  of  revenue  and  cash  flows  are  affected  by  economic  factors.
Company management views business performance through segments that closely

60

TABLE OF CONTENTS

resemble the performance of major product lines. Thus, the primary and most useful disaggregation of the Company’s contract revenue
for  decision  making  purposes  is  the  disaggregation  by  segment  which  can  be  found  in  Note  19  of  Notes  to  Consolidated  Financial
Statements. An additional disaggregation of contract revenue by sales channel can be found within Note 19 as well.

Derivative Instruments

Foreign Currency Forward Contracts: The Company enters into foreign currency forward contracts to hedge a portion of its
exposure to changes in foreign currency exchange rates on inventory purchase commitments. The Company accounts for its forward
contracts  under  the  provisions  of  ASC  815,  Derivatives  and  Hedging.  Under  the  Company’s  policy,  the  Company  may  hedge  up  to
100% of its anticipated purchases of inventory in the denominated invoice currency over a forward period not to exceed twelve months.
The  Company  may  also,  from  time  to  time,  hedge  up  to  ninety  percent  of  its  non-inventory  purchases  in  the  denominated  invoice
currency. Forward contracts that qualify as hedges are adjusted to their fair value through other comprehensive income as determined
by market prices on the measurement date, except any hedge ineffectiveness which is recognized currently in income. Gains and losses
on these forward contracts are transferred  from other comprehensive income into net income as the related inventories are received.
Changes in fair value of any contracts that do not qualify for hedge accounting or are not designated as hedges are recognized currently
in income.

Interest Rate Swap Agreements: The Company enters into interest rate swap contracts to manage interest rate risk and reduce
the  volatility  of  future  cash  flows.  The  Company  accounts  for  its  interest  rate  swap  contracts  under  the  provisions  of  ASC  815,
Derivatives and Hedging. Swap contracts that qualify as hedges are adjusted to their fair value through other comprehensive income as
determined  by  market  prices  on  the  measurement  date,  except  any  hedge  ineffectiveness  which  is  recognized  currently  in  income.
Gains  and  losses  on  these  swap  contracts  are  transferred  from  other  comprehensive  income  into  net  income  upon  settlement  of  the
derivative position or at maturity of the interest rate swap contract. Changes in fair value of any contracts that do not qualify for hedge
accounting or are not designated as hedges are recognized currently in income.

Shipping Costs: The Company records shipping costs incurred as a component of selling, general and administrative expenses.

Shipping costs incurred were approximately $15.1 million, $10.4 million, and $6.5 million in 2018, 2017, and 2016, respectively.

Research and Development and Quality Assurance Costs: Research and development and quality assurance costs are expensed
as incurred. These expenses, classified as selling, general and administrative expenses, were approximately $2.5 million, $2.3 million,
and $2.0 million in 2018, 2017, and 2016, respectively.

Cash and Cash Equivalents: The Company considers any highly liquid investments with a maturity of three months or less from

the date of purchase to be cash equivalents.

Inventories: Inventories are stated at the lower of cost or market. Cost is determined using the last-in, first-out (“LIFO”) method
for approximately 49.1% of the inventories and first-in, first-out (“FIFO”) for the remaining inventories. Leaf tobacco is presented in
current  assets  in  accordance  with  standard  industry  practice,  notwithstanding  the  fact  that  such  tobaccos  are  carried  longer  than  one
year for the purpose of curing.

Property, Plant and Equipment: Property, Plant and Equipment are stated at cost less accumulated depreciation and impairment.
Depreciation is provided using the straight-line method over the lesser of the estimated useful lives of the assets or the life of the leases
for leasehold improvements (4 to 7 years for machinery, equipment and furniture, 10 to 15 years for leasehold improvements, and up to
15 years for buildings and building improvements). Expenditures for repairs and maintenance are charged to expense as incurred. The
costs of major renewals and improvements are capitalized and depreciated over their estimated useful lives. Upon disposition of fixed
assets, the costs and related accumulated depreciation amounts are relieved. Any resulting gain or loss is reflected in operations during
the  period  of  disposition.  Long-lived  assets  are  reviewed  for  impairment  when  changes  in  circumstances  indicate  that  the  carrying
amount of an asset may not be recoverable.

Goodwill and Other Intangible Assets: The Company follows the provisions of ASC 350, Intangibles
–
Goodwill
and
Other
in
accounting  for  goodwill  and  other  intangible  assets.  Goodwill  and  indefinite-lived  intangible  assets  are  reviewed  for  impairment
annually on December 31, or more frequently if certain indicators are present, in accordance with ASC 350-20-35 and ASC 350-30-35,
respectively.  If  the  carrying  value  of  the  goodwill  or  indefinite-life  intangible  asset  exceeds  its  fair  value,  determined  using  the
discounted cash flows method and the relief-from-royalty method, respectively, the goodwill or intangible asset is considered impaired.
The carrying value

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of the goodwill or indefinite-life intangible asset would then be reduced to fair value. For goodwill, the determination of a reporting
unit’s  fair  value  involves,  among  other  things,  the  Company’s  market  capitalization  and  application  of  the  income  approach,  which
includes developing forecasts of future cash flows and determining an appropriate discount rate.

Based on the Company’s annual goodwill impairment testing, the estimated fair values of each of the Company’s reporting units
were  substantially  in  excess  of  the  respective  carrying  values  at  December  31,  2018.  The  Company  had  no  such  impairment  of
goodwill  or  other  intangible  assets  during  the  year  ended  December  31,  2018.  Refer  to  Note  9  of  Notes  to  Consolidated  Financial
Statements for further details regarding the Company’s goodwill and other intangible assets as of December 31, 2018.

Fair  Value:  GAAP  establishes  a  framework  for  measuring  fair  value.  That  framework  provides  a  fair  value  hierarchy  that
prioritizes the inputs to valuation techniques used to measure fair value. The hierarchy gives the highest priority to unadjusted quoted
prices in active markets for identical assets or liabilities (level 1) and the lowest priority to unobservable inputs (level 3).

The three levels of the fair value hierarchy under GAAP are described below:

•

•

•

Level 1 – Inputs to the valuation methodology are unadjusted quoted prices for identical assets or liabilities in active markets
at the measurement date.

Level 2 – Inputs to the valuation methodology include: quoted prices for similar assets or liabilities in active markets; quoted
prices for identical or similar assets or liabilities in inactive markets; inputs other than quoted prices that are observable for
the asset or liability; and inputs that are derived principally from or corroborated by observable market data by correlation or
other means.

Level 3 – Unobservable inputs that reflect management’s best estimate of what market participants would use in pricing the
asset or liability at the measurement date.

Retirement Plans: The Company follows the provisions of ASC 715, Compensation – Retirement Benefits. ASC 715-30, Defined
Benefit  Plans  –  Pensions,  which  requires  an  employer  to  (a)  recognize  in  its  statement  of  financial  position  the  funded  status  of  a
benefit plan, measured as the difference between the fair value of plan assets and benefit obligations, (b) recognize net of tax, the gains
or losses and prior service costs or credits that arise during the period but are not recognized as components of net periodic benefit cost,
and (c) measure defined benefit plan assets and obligations as of the date of the employer’s statement of financial position.

Deferred  Financing  Costs:  Deferred  financing  costs  are  amortized  over  the  terms  of  the  related  debt  obligations  using  the
effective interest method. Unamortized amounts are expensed upon extinguishment of the related borrowings. Deferred financing costs
are presented as a direct deduction from the carrying amount of that debt liability except for deferred financing costs relating to our
revolving credit facility, which are presented as an asset.

Income Taxes: The Company records the effects of income taxes under the liability method in which deferred income tax assets
and liabilities are recognized based on the difference between the financial and tax basis of assets and liabilities using the enacted tax
rates in effect for the years in which the differences are expected to reverse. The Company assesses its ability to realize future benefits
of  deferred  tax  assets  by  determining  if  they  meet  the  “more  likely  than  not”  criteria  in  ASC  740,  Income  Taxes.  If  the  Company
determines that future benefits do not meet the “more likely than not” criteria, a valuation allowance is recorded.

Advertising  and Promotion:  Advertising  and  promotion  costs, including  point  of  sale  materials,  are  expensed  as  incurred  and

amounted to $5.6 million, $3.4 million, and $3.9 million for the years ending December 31, 2018, 2017, and 2016, respectively.

Stock-Based  Compensation:  The  Company  measures  stock-based  compensation  costs  related  to  its  stock  options  on  the  fair
value  based  method  under  the  provisions  of  ASC  718,  Compensation  –  Stock  Compensation.  The  fair  value  based  method  requires
compensation cost for stock options to be recognized over the requisite service period based on the fair value of stock options granted.
The Company determined the fair value of these awards using the Black-Scholes option pricing model.

The Company grants performance-based restricted stock units (“PRSU”) subject to both performance-based and service-based vesting
conditions. The fair value of each PRSU is the Company’s stock price on the date of grant. For

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purposes  of  recognizing  compensation  expense  as  services  are  rendered  in  accordance  with  ASC  718,  the  Company  assumes  all
employees involved in the PRSU grant will provide service through the end of the performance period. Stock compensation expense is
recorded based on the probability of achievement of the performance conditions specified in the PRSU grant.

Risks and Uncertainties: Manufacturers and sellers of tobacco products are subject to regulation at the federal, state, and local
levels.  Such regulations  include,  among  others,  labeling  requirements,  limitations  on advertising,  and  prohibition  of  sales  to  minors.
The trend in recent years has been toward increased regulation of the tobacco industry. There can be no assurance as to the ultimate
content, timing, or effect of any regulation of tobacco products by any federal, state, or local legislative or regulatory body, nor can
there  be  any  assurance  that  any  such  legislation  or  regulation  would  not  have  a  material  adverse  effect  on  the  Company’s  financial
position, results of operations, or cash flows.

The tobacco industry  has experienced  and is experiencing  significant  product liability  litigation.  Most tobacco liability  lawsuits
have  been  brought  against  manufacturers  and  sellers  of  cigarettes  for  injuries  allegedly  caused  by  smoking  or  exposure  to  smoke.
However, several lawsuits have been brought against manufacturers and sellers of smokeless products for injuries to health allegedly
caused by use of smokeless products. Typically, such claims assert that use of smokeless products is addictive and causes oral cancer.
Additionally,  several  lawsuits  have  been  brought  against  manufacturers  and  distributors  of  NewGen  products  due  to  malfunctioning
devices. There can be no assurance the Company will not sustain losses in connection with such lawsuits and that such losses will not
have a material adverse effect on the Company’s financial position, results of operations, or cash flows.

Master Settlement Agreement (MSA): Forty-six states, certain U.S. territories, and the District of Columbia are parties to the
Master  Settlement  Agreement  (“MSA”)  and  the  Smokeless  Tobacco  Master  Settlement  Agreement  (“STMSA”).  To  the  Company’s
knowledge,  signatories  to  the  MSA  include  49  cigarette  manufacturers  and/or  distributors.  The  only  signatory  to  the  STMSA  is  US
Smokeless Tobacco Company. In the Company’s opinion, the fundamental basis for each agreement is the states’ consents to withdraw
all claims for monetary, equitable, and injunctive relief against certain tobacco products manufacturers and others and, in return, the
signatories have agreed to certain marketing restrictions and regulations as well as certain payment obligations.

Pursuant to the MSA and subsequent states’ statutes, a “cigarette manufacturer” (which is defined to also include MYO cigarette
tobacco) has the option of either becoming a signatory to the MSA or opening, funding, and maintaining an escrow account, with sub-
accounts on behalf of each settling state. The STMSA has no similar provisions. The MSA escrow accounts are governed by states’
statutes that expressly give the manufacturers the option of opening, funding, and maintaining an escrow account in lieu of becoming a
signatory to the MSA. The statutes require companies who are not signatories to the MSA to deposit, on an annual basis, into qualified
banks, escrow funds based on the number of cigarettes or cigarette equivalents, i.e., the pounds of MYO tobacco, sold. The purpose of
these statutes is expressly stated to be to eliminate the cost disadvantage the settling manufacturers have as a result of entering into the
MSA. Such companies are entitled to direct the investment of the escrowed funds and withdraw any appreciation, but cannot withdraw
the principal for twenty-five years from the year of each annual deposit, except to withdraw funds deposited pursuant to an individual
state’s escrow statute to pay a final judgment to that state’s plaintiffs in the event of such a final judgment against the company. Either
option – becoming a MSA signatory or establishing an escrow account – is permissible.

The Company chose to open and fund an MSA escrow account as its means of compliance. It is management’s opinion, due to the
possibility of future federal or state regulations, though none have to date been enacted, that entering into one or both of the settlement
agreements or establishing and maintaining an escrow account would not necessarily prevent future regulations from having a material
adverse effect on the results of operations, financial position, and cash flows of the Company.

Various  states  have  enacted  or  proposed  complementary  legislation  intended  to  curb  the  activity  of  certain  manufacturers  and
importers of cigarettes that are selling into MSA states without signing the MSA or who have failed to properly establish and fund a
qualifying escrow account. To the best of the Company’s knowledge, no such statute has been enacted which could inadvertently and
negatively impact the Company, which has been, and is currently, fully compliant with all applicable laws, regulations, and statutes.
However, there can be no assurance that the enactment of any such complementary legislation in the future will not have a material
adverse effect on the results of operations, financial position, or cash flows of the Company.

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Pursuant  to  the  MSA  escrow  account  statutes,  in  order  to  be  compliant  with  the  MSA  escrow  requirements,  companies  selling
products covered by the MSA are required to deposit such funds for each calendar year into a qualifying escrow account by April 15 of
the  following  year.  At  December  31,  2018,  the  Company  had  on  deposit  approximately  $32.1  million,  the  fair  value  of  which  was
approximately  $30.6  million.  Inputs  to  the  valuation  methodology  of  the  MSA  escrow  deposits  are  unadjusted  quoted  prices  for
identical assets or liabilities in active markets at the measurement date. During 2018, less than $0.1 million relating to 2017 sales was
deposited  into  this  qualifying  escrow  account.  The  investment  vehicles  available  to  the  Company  are  specified  in  the  state  escrow
agreements and are limited to low-risk government securities.

Effective April 1, 2009, the federal excise tax on MYO products was increased from $1.0969 per pound to $24.78 per pound of
tobacco.  With  this  significant  increase  in  the  federal  excise  tax,  the  Company  discontinued  its  generic  category  of  MYO.  The
Company’s Zig-Zag branded  MYO  cigarette  smoking  tobacco  line  was  discontinued  in  the  third  quarter  of  2017.  Thus,  pending  a
change in MSA legislation, the Company has no remaining product lines covered by the MSA and will not be required to make future
escrow deposits.

The Company has chosen to invest a portion of the MSA escrow in U.S. Government securities including TIPS, Treasury Notes,
and  Treasury  Bonds.  These  investments  are  classified  as  available-for-sale  and  carried  at  fair  value.  Realized  losses  are  prohibited
under  the  MSA;  thus,  any  investment  in  an  unrealized  loss  position  will  be  held  until  the  value  is  recovered,  or  until  maturity.  The
following shows the fair value of the MSA escrow account as of December 31, 2018:

Cash and cash equivalents
U.S. Governmental agency

obligations (unrealized gain
position < 12 months)
U.S. Governmental agency

obligations (unrealized loss
position < 12 months)
U.S. Governmental agency

obligations (unrealized loss
position > 12 months)

As of December 31, 2018
Gross 
Unrealized 
Gains

Gross 
Unrealized
Losses

As of December 31, 2017

Estimated
Fair 
Value

Gross 
Unrealized
Losses

Estimated 
Fair 
Value

Cost

$

— 

$

—  $

2,361  $ 3,602  $

—  $

3,602 

9 

— 

— 

1,202 

— 

— 

— 

(3)

997 

722 

(17)

705 

Cost
$ 2,361 

  1,193 

  1,000 

  27,519 
$ 32,073 

$

— 
   9 

$

  25,990 

(1,529)
(1,532) $ 30,550  $ 32,057  $

  27,733 

(1,214)
(1,231) $

26,519 
30,826 

The following shows the maturities of the U.S. Governmental agency obligations:

Less than one year
One to five years
Five to ten years
Greater than ten years
Total U.S. Governmental agency obligations

64

As of December 31,

2018

2017

$

$

1,499  $
13,591 
11,152 
3,470 
29,712  $

— 
7,114 
17,662 
3,679 
28,455 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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The following shows the amount of deposits by sales year for the MSA escrow account:

Sales 
Year
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
Total

$

$

Deposits as of December 31,

2018

2017

211  $

1,017 
1,673 
2,271 
4,249 
3,714 
4,552 
3,847 
4,167 
3,364 
1,619 
406 
193 
199 
173 
143 
101 
91 
83 
32,073  $

211 
1,017 
1,673 
2,271 
4,249 
3,714 
4,552 
3,847 
4,167 
3,364 
1,626 
406 
193 
199 
173 
143 
101 
81 
70 
32,057 

Federal Excise Taxes: Tobacco products, cigarette papers, and cigarette tubes are subject to federal excise taxes. The following

table outlines the federal excise tax rate by product category effective as of April 1, 2009:

Product 
Category

Cigarettes
Large Cigars
Little Cigars
Pip Tobacco (including Shisha)
Chewing Tobacco
Snuff
RYO/MYO and Cigar Wrappers
Cigarette Papers
Cigarette Tubes

Cigarette and Tobacco Rates 
effective April 1, 2009

$1.0066 per pack
52.75% of manufacturer’s price; cap of $0.4026 per cigar
$1.0066 per pack
$2.8311 per pound
$0.5033 per pound
$1.51 per pound
$24.78 per pound
$0.0315 per 50 papers
$0.063 per 50 tubes

Any future enactment of increases in federal excise taxes on the Company’s products could have a material adverse effect on the
results  of  operations  or  financial  condition  of  the  Company.  The  Company  is  unable  to  predict  the  likelihood  of  passage  of  future
increases in federal excise taxes. As of December 31, 2018, federal excise taxes are not assessed on e-cigarettes and related products.

As  of  December  31,  2018,  California,  Delaware,  the  District  of  Columbia,  Kansas,  Louisiana,  Minnesota,  New  Jersey,  North
Carolina, Pennsylvania, and West Virginia have an excise tax on e-cigarettes. In addition, there are several local taxing jurisdictions
with  an  excise  tax  on  e-cigarettes.  Several  states  have  also  implemented  additional  measures  on  e-cigarettes,  such  as  licensing
requirements.

Food  and  Drug  Administration  (“FDA”):  On  June  22,  2009,  the  Family  Smoking  Prevention  and  Tobacco  Control  Act
(“FSPTCA”) authorized the Food and Drug Administration (“FDA”) to immediately regulate the manufacture, sale, and marketing of
four categories of tobacco products – cigarettes, cigarette tobacco, roll-your-own

65

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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tobacco, and smokeless tobacco. On August 8, 2016, the FDA deeming regulation became effective. The deeming regulation gave the
FDA the authority to additionally regulate cigars, pipe tobacco, e-cigarettes,  vaporizers, and e-liquids as “deemed” tobacco products
under the FSPTCA.

The  FDA  assesses  tobacco  product  user  fees  on  six  classes  of  regulated  tobacco  products  and  computes  user  fees  using  a
methodology  similar  to  the  methodology  used  by  the  U.S  Department  of  Agriculture  to  compute  the  Tobacco  Transition  Payment
Program  (“TTPP,”  also  known  as  the  “Tobacco  Buyout”)  assessment.  First,  the  total,  annual,  congressionally  established  user  fee
assessment is allocated among the various classes of tobacco products using the federal excise tax weighted market share of tobacco
products subject to regulation. Then, the assessment for each class of tobacco products is divided among individual manufacturers and
importers.

Prior  to  October  1,  2016,  these  FDA  user  fees  applied  only  to  those  products  then  regulated  by  the  FDA.  Effective  October  1,
2016, the FDA began additionally applying FDA user fees to newly deemed tobacco products subject to FDA user fees as described
above, i.e., cigars and pipe tobacco.

On  July  28,  2017,  the  FDA  announced  a  new  direction  in  regulating  tobacco  products,  including  the  newly  “deemed”  markets
such as cigars and vapor products. The FDA stated it intends to begin several new rulemaking processes, some of which will outline
foundational  rules  governing  the  premarket  application  process  for  the  deemed  products,  including  Substantial  Equivalence
Applications and Premarket Tobacco Applications. Compliance and related costs could be significant and could increase the costs of
operating in our NewGen segment. The original filing deadlines for newly “deemed” products on the market as of August 8, 2016, have
been  postponed  until  August  8,  2021,  for  “combustible”  products  (e.g.,  cigar  and  pipe)  and  August  8,  2022,  for  “non-combustible”
products  (e.g.,  vapor  products).  No  other  filing  deadlines  were  altered.  The  FDA  also  acknowledged  a  “continuum  of  risk”  among
tobacco products (i.e., certain tobacco products pose a greater risk to individual and public health than others), that it intends to seek
public comment on the role flavors play in attracting youth and the role flavors may play in helping some smokers switch to potentially
less harmful forms of nicotine delivery, and that it would be increasing its focus on the regulation of cigarette products. FDA has since
initiated rule-making processes in a number of areas, including whether and how to regulate flavored tobacco products, such as cigars
and  e-cigarettes.  Additionally,  FDA  has  taken  several  enforcement  actions  against  companies  it  alleges  are  utilizing  inappropriate
marketing or selling misbranded products.

Consumer  Product  Safety  Commission  (“CPSC”):  On  July  26,  2016,  the  CPSC  began  requiring  that  e-liquid  containers  be
packaged  in  child-resistant  packaging,  as  outlined  in  the  Poison  Prevention  Packaging  Act.  We  are  not  able  to  predict  whether
additional packaging requirements will be necessary for our e-liquid products in the future.

Concentration  of  Credit  Risk:  At  December  31,  2018  and  2017,  the  Company  had  bank  deposits,  including  MSA  escrow
accounts, in excess of federally insured limits of approximately $4.4 million and $5.0 million, respectively. During 2016, the Company
chose to begin investing a portion of the MSA escrow accounts into U.S. Government securities including TIPS, Treasury Notes, and
Treasury Bonds.

The Company sells its products to distributors, retail establishments, and consumers throughout the United States and also sells
Zig-Zag
® premium  cigarette  papers  in  Canada.  The  Company  had  no  customers  that  accounted  for  more  than  10%  of  net  sales  for
2018, 2017, or 2016. The Company performs periodic credit evaluations of its customers and generally does not require collateral on
trade receivables. Historically, the Company has not experienced significant credit losses.

Accounts Receivable: Accounts receivable are recognized at their net realizable value. All accounts receivable are trade related,
recorded  at  the  invoiced  amount,  and  do  not  bear  interest.  The  Company  maintains  allowances  for  doubtful  accounts  receivable  for
estimated uncollectible invoices resulting from a customer’s inability to pay (bankruptcy, out of business, etc., i.e. “bad debt” which
results in write-offs). The activity of allowance for doubtful accounts during 2018 and 2017 is as follows:

2018

2017

Balance at beginning of period
Additions to allowance account during period
Deductions of allowance account during period
Balance at end of period

66

$

17  $
25 
  — 
$

42  $

35 
46 
(64)
         17 

 
 
 
 
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Recent Accounting Pronouncements Adopted:

The Company adopted ASU 2014-09, Revenue
from
Contracts
with
Customers
(Topic
606)
, which supersedes nearly all existing
revenue  recognition  guidance  under  U.S.  GAAP,  in  the  first  quarter  of  2018  using  the  modified  retrospective  method.  This  ASU
requires the recognition of revenue to depict the transfer of goods to customers at an amount that the Company expects to be entitled to
in exchange for those goods in accordance with the following five-step analysis: (i) identify the contract with the customer, (ii) identify
the performance obligations in the contract, (iii) determine the transaction price, (iv) allocate the transaction price to the performance
obligations, and (v) recognize revenue when (or as) performance obligations are satisfied. Other major provisions include capitalization
of certain contract costs, consideration of time value of money in the transaction price, and allowing estimates of variable consideration
to be recognized before contingencies are resolved in certain circumstances. The guidance also requires enhanced disclosures regarding
the nature, amount, timing, and uncertainty of revenue and cash flows arising from an entity’s contracts with customers. The adoption
of this ASU had no effect on the timing or amount of revenue recognition, or on net income.

The  Company  adopted  ASU  2018-02,  Income 
Statement—Reporting 
Comprehensive 
Income 
(Topic 
220):
 Reclassification 
of
Certain
Tax
Effects 
from
Accumulated 
Other
Comprehensive
Income
, in the first quarter  of 2018 on a prospective  basis. This ASU
allows entities to make a one-time reclassification from accumulated other comprehensive income (“AOCI”) to retained earnings for
the effects of remeasuring deferred tax liabilities and assets originally recorded in other comprehensive income as a result of the change
in the federal tax rate by the Tax Cuts and Jobs Act (“TCJA”). The adoption of this ASU resulted in a reclassification of stranded tax
effects related to the TCJA from accumulated other comprehensive income to accumulated deficit of less than $0.1 million during the
first quarter of 2018.

The  Company  adopted  ASU  2017-07,  Compensation—Retirement 
Benefits 
(Topic 
715): 
Improving 
the
 Presentation 
of 
Net
Periodic
Pension
Cost
and
Net
Periodic
Postretirement
Benefit
Cost
, in the first quarter of 2018 using the full retrospective method.
This ASU requires an entity to report the service cost component in the same line item or items as other compensation costs arising
from services rendered by the pertinent employees during the period. The other components of net periodic benefit cost are required to
be presented in the income statement separately from the service cost component and outside a subtotal of income from operations. The
adoption  of  this  ASU  resulted  in  a  reclassification  of  $0.2  million  and  $0.3  million  from  cost  of  sales  and  selling,  general,  and
administrative expenses to net periodic benefit (income) expense, excluding service cost, for the years ended December 31, 2017 and
2016, respectively.

The Company adopted ASU 2016-18, Statement
of
Cash
Flows
(Topic
230):
Restricted
Cash
, in the first quarter of 2018 using
the full retrospective method. The amendments in this ASU require that a statement of cash flows explain the change during the period
in the total of cash, cash equivalents, and amounts generally described as restricted cash or restricted cash equivalents. As a result of
this ASU the Company’s statements of cash flows include changes in restricted cash, such as changes in the portion of the MSA escrow
deposits held in cash.

Recent Accounting Pronouncements:

In  February  2016,  the  FASB  issued  ASU  2016-02,  Leases 
(Topic 
842),
 which  supersedes  Topic  840,  Leases
 .  ASU  2016-02
requires a lessee to recognize in the statement of financial position a liability to make lease payments (the lease liability) and a right-of-
use asset representing its right to use the underlying asset (the lease asset) for the lease term. For leases with a term of 12 months or
less  for  which  there  is  not  an  option  to  purchase  the  underlying  asset  that  the  lessee  is  reasonably  certain  to  exercise,  a  lessee  is
permitted  to  make  an  accounting  policy  election  by  class  of  underlying  asset  not  to  recognize  lease  assets  and  lease  liabilities  and
should  recognize  lease  expense  for  such  leases  generally  on  a  straight-line  basis  over  the  lease  term.  Certain  qualitative  disclosures
along with specific quantitative disclosures will be required so that users are able to understand more about the nature of an entity’s
leasing activities. ASU 2016-02 is effective for fiscal years beginning after December 15, 2018, including interim periods within those
fiscal years, with early adoption permitted. At transition, lessees are required to recognize and measure leases at the beginning of the
earliest period presented using a modified retrospective approach, which includes a number of optional practical expedients related to
the identification and classification of leases that commenced before the effective date of ASU 2016-02. An entity that elects to use the
practical expedients will, in effect, continue to account for leases that commenced before the effective date in accordance with previous
GAAP  unless  the  lease  is  modified,  except  that  lessees  are  required  to  recognize  a  right-of-use  asset  and  a  lease  liability  for  all
operating leases at each reporting date based on the present value of the remaining minimum rental payments that were tracked and
disclosed under previous GAAP.

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In July 2018, the FASB issued ASU 2018-11, Leases
(Topic
842):
Targeted
Improvements
, providing entities with an additional,
optional transition method by which to adopt the new leases standard. ASU 2018-11 allows for application of the new leases standard
at  adoption  date  and  recognition  of  a  cumulative-effect  adjustment  to  the  opening  balance  of  retained  earnings  in  the  period  of
adoption. The Company will apply the revised lease rules for its interim and annual reporting periods beginning January 1, 2019, using
a modified retrospective approach, including adopting several optional practical expedients. Generally the Company is the lessee under
various  agreements  for  real  estate  and  vehicles  that  are  currently  accounted  for  as  operating  leases.  As  a  result,  existing  and  newly
qualifying  operating  leases  under  these  new  rules  will  increase  reported  assets  and  liabilities.  The  expected  amount  of  right  of  use
assets and lease liabilities to be recorded upon adoption is less than 5% of total assets.

Note 3. Acquisitions and Investments

IVG

In September 2018, the Company acquired 100% of the equity interest of IVG for total consideration of $23.8 million satisfied
through $14.5 million paid in cash, 153,079 shares of common stock with a fair value of $5.3 million, and a $4.0 million note payable
to IVG’s shareholders (“IVG Note”) which matures 18 months from the acquisition date. All principal and accrued and unpaid interest
under the IVG Note is subject to indemnification obligations of the sellers pursuant to the International Vapor Group Stock Purchase
Agreement dated as of September  5, 2018. The arrangement  includes an additional $4.5 million  of earnouts with both performance-
based  and  service-based  conditions  payable  to  former  IVG  owners  who  became  employees  of  the  Company  as  a  result  of  the
acquisition. Such amounts will be considered compensation and are not a component of the IVG purchase price. The portion of earnout
payments  a  recipient  will  receive  will  be  calculated  by  reference  to  certain  performance  metrics  not  to  exceed  a  two-year  period  as
specified  within  the  acquisition  agreement.  The  Company  recorded  earnout  expense  of  approximately  $1.5  million  within  selling,
general,  and  administrative  expenses  in  the  consolidated  statement  of  income  for  the  year  ended  December  31,  2018,  based  on  the
probability of achieving the performance conditions.

IVG markets and sells a broad array of proprietary and third-party vapor products directly to adult consumers through an online
platform under brand names such as VaporFi, South Beach Smoke, and Direct-Vapor. IVG operates company-owned stores under the
VaporFi  brand  and  also  operates  as  a  franchisor  to  franchisee-owned  stores.  The  acquisition  of  IVG  adds  a  significant  business-to-
consumer distribution platform to the Company’s NewGen portfolio. As of December 31, 2018, the Company had not completed the
accounting for the acquisition. The estimated goodwill recorded is based on the excess consideration transferred over the estimated fair
value of the tangible and intangible assets acquired and liabilities assumed and is based on management’s preliminary estimates.

Total consideration transferred
Adjustments to consideration transferred: 

Cash acquired, net of debt assumed
Working capital

Adjusted consideration transferred

Assets acquired: 

Working capital (primarily inventory)
Fixed assets
Intangible assets
Net assets acquired
Goodwill

$

24,292 

(221)
(245)
23,826 

3,331 
1,296 
7,880 
12,507 
11,319 

$

The  goodwill  of  $11.3  million  consists  of  the  synergies  and  scale  expected  from  combining  the  operations  and  is  currently

deductible for tax purposes.

Vapor Supply

On April 30, 2018, the Company purchased the assets of Vapor Supply LLC, vaporsupply.com, and some of its affiliates including
the Ecig.com domain through its subsidiary Vapor Acquisitions Company, LLC, for total consideration of $4.8 million paid in cash.
Vapor Supply is a business-to-business e-commerce distribution platform

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servicing independent retail vape shops. Additionally, Vapor Supply manufactures and markets proprietary e-liquids under the DripCo
brand  and  operates  company-owned  stores.  As  of  December  31,  2018,  the  Company  had  not  completed  the  accounting  for  the
acquisition of these assets. The following fair values for working capital (primarily inventory), fixed assets, and trade name are based
on management’s preliminary estimates:

Working capital
Fixed assets
Trade name
Total consideration transferred

Vapor Shark

Fair Value

$

$

2,500 
272 
2,028 
4,800 

In March 2017, the Company entered into a strategic partnership with Vapor Shark in which the Company committed to make a
deposit  up  to  $2.5  million  to  Vapor  Shark  in  exchange  for  a  warrant  to  purchase  100%  of  the  equity  interest  in  Vapor  Shark  on  or
before  April  15,  2018.  In  the  event  the  Company  exercised  the  warrant,  the  Company  granted  Vapor  Shark’s  sole  shareholder  the
option to purchase from Vapor Shark the retail stores it owns effective as of January 1, 2018. In April 2017, the Company entered into
a management agreement with Vapor Shark whereby the Company obtained control of the operations.

As  a  result  of  the  management  agreement,  Vapor  Shark  became  a  VIE.  The  Company  determined  that  it  was  the  primary
beneficiary  and  consolidated  Vapor  Shark  as  of  April  1,  2017.  Since  Vapor  Shark  is  a  business,  the  Company  accounted  for  the
consolidation  of the  VIE as if it  were an acquisition  and recorded  the assets  and liabilities  at fair  value.  The Company exercised  its
warrant on June 30, 2017, and obtained 100% ownership of Vapor Shark as of that date for a nominal purchase price. There was no
goodwill assigned as a result of the transaction. The Company acquired $3.9 million in assets and assumed $3.9 million in liabilities,
which  included  a  liability  of  $0.6  million  relating  to  the  option  provided  to  Vapor  Shark’s  former  sole  shareholder  to  purchase  the
Vapor Shark branded retail stores it owns.

In December 2017, the Company offered to pay Vapor Shark’s former sole shareholder $1.5 million in exchange for his option to
purchase the company-owned stores. The agreement was finalized in January 2018, and the Company paid $1.0 million in February
2018 with the remaining $0.5 million to be paid in 24 monthly installments. As a result of the transaction a $0.9 million charge was
recorded, and is included, in selling, general, and administrative expenses in 2017.

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Pro Forma Information

The  following  table  presents  financial  information  regarding  IVG  and  Vapor  Supply  operations  included  in  our  Consolidated
Statement  of  Operations  from  the  date  of  acquisition  through  December  31,  2018,  under  the  “Vapor  Supply  and  IVG  Actuals  from
Acquisition Dates through December 31, 2018” column. The following table also presents unaudited pro forma information as if the
acquisitions  of  IVG  and  Vapor  Supply  had  occurred  on  January  1,  2017,  under  the  “Pro  Forma  Consolidated”  columns.  The  table
below  has  been  prepared  for  comparative  purposes  only  and  is  not  necessarily  indicative  of  the  actual  results  that  would  have  been
attained had the acquisition occurred as of the beginning of the periods presented, nor is it indicative of future results. Furthermore, the
unaudited pro forma information does not reflect management’s estimate of any revenue-enhancing  opportunities or anticipated cost
savings as a result of the integration and consolidation of the acquisition. Amortization of fair value, interest on debt, and income tax
adjustments are included in the numbers below.

Net sales
Income (loss) before income taxes
Net income (loss)
Basic earnings per common share: 

Net income

Diluted earnings per common share: 

Net income

Weight average common shares outstanding: 

Basic - inclusive of voting and non-voting shares
Diluted - inclusive of voting and non-voting shares

Investments

Vapor Supply 
and IVG Actuals 
from Acquisition 
Dates Through 
December 31, 2018

(unaudited) 
Pro Forma Consolidated
For the year ended 
December 31,

2018

2017

$

$

23,911  $
(858)
(687) $

375,970  $
33,672 
26,969  $

   $

   $

1.39  $

1.36  $

360,425 
26,926 
20,204 

1.06 

1.04 

19,355,607 
19,827,562 

18,989,177 
19,513,008 

In  November  2018,  the  Company  paid  $2.0  million  to  acquire  a  minority  ownership  position  (19.99%)  in  Canadian  American
Standard  Hemp  (“CASH”).  CASH  is  headquartered  in  Warwick,  Rhode  Island,  and  manufactures  cannabidiol  isolate  (“CBD”)
developed  through  highly  efficient  and  proprietary  processes.  The  investment  in  CASH  positions  the  Company  to  participate  in  the
market for hemp-derived products.

In December 2018, the Company acquired a minority ownership position in General Wireless Operations, Inc. (d/b/a RadioShack;
“RadioShack”)  from  an  affiliate  of  Standard  General  LP  for  $0.4  million.  Standard  General  LP  has  a  controlling  interest  in  the
Company and qualifies  as a related  party.  The Company will work together  with RadioShack on product  development  and sourcing
teams in China. Furthermore, the Company purchased $1.1 million of finished goods inventory from Radio Shack during 2018, none of
which was outstanding at December 31, 2018.

Both investments are presented as assets within the other assets line of the December 31, 2018, Consolidated Balance Sheet.

Note 4. Foreign Exchange Contracts

The Company’s policy is to manage the risks associated with foreign exchange rate movements. The policy allows hedging up to
100%  of  its  anticipated  purchases  of  inventory  over  a  forward  period  that  will  not  exceed  12  rolling  and  consecutive  months.  The
Company may, from time to time, hedge currency for non-inventory purchases, e.g., production equipment, not to exceed 90% of the
purchase price. During 2018 the Company executed various forward contracts, none of which met hedge accounting requirements, for
the purchase of €14.5 million with maturity dates ranging from March 2018 to January 2019. During 2017, the Company executed no
forward  contracts.  At  December  31,  2018  and  2017,  the  Company  had  forward  contracts  for  the  purchase  of  €1.5  million  and  €0
million, respectively.

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Note 5. Fair Value of Financial Instruments

The estimated  fair  value  amounts  have  been  determined  by the  Company  using the  methods  and assumptions  described  below.
However,  considerable  judgment  is  required  to  interpret  market  data  to  develop  estimates  of  fair  value.  Accordingly,  the  estimates
presented  herein  are  not  necessarily  indicative  of  the  amounts  the  Company  could  realize  in  a  current  market  exchange.  The  use  of
different market assumptions and/or estimation methodologies may have a material effect on the estimated fair value amounts.

Cash and Cash Equivalents: Cash and cash equivalents are, by definition, short-term. Thus, the carrying amount is a reasonable
estimate of fair value.

Accounts Receivable: The fair value of accounts receivable approximates their carrying value due to their short-term nature.

Revolving  Credit  Facility:  The  fair  value  of  the  revolving  credit  facility  approximates  its  carrying  value  as  the  interest  rate
fluctuates with changes in market rates.

Long-Term Debt: With the exception of the IVG Note, the fair value of the Company’s long-term debt is estimated based on the
quoted market prices for the same or similar issues or on the current rates offered to the Company for debt of the same remaining
maturities.  At  December  31,  2018,  the  $4.0  million  carrying  value  of  the  IVG  Note  approximates  its  fair  value  due  to  the
proximity of the note’s issuance to December 31, 2018.

As of December 31, 2018, the fair values of the 2018 First Lien Term Loan and the 2018 Second Lien Term Loan approximated
$154.0 million and $40.0 million, respectively. As of December 31, 2017, the fair values of the 2017 First Lien Term Loans and
the 2017 Second Lien Term Loan approximated $140.6 million and $56.1 million, respectively. See ‘Note 12: Notes Payable and
Long-Term Debt’ for details regarding our credit facilities.

Foreign Exchange: At December 31, 2018 and 2017, we had forward contracts for the purchase of €1.5 million and €0 million,
respectively. The fair value of the foreign exchange contracts was based upon the quoted market price that resulted in a loss of
approximately $0.1 million for the year ended December 31, 2018. The fair value of the foreign exchange contracts resulted in a
liability of approximately $0.1 million as of December 31, 2018.

Interest Rate Swaps: The Company had swap contracts for a total notional amount of $70 million at December 31, 2018. The
Company had no swap agreements outstanding at December 31, 2017. The fair values of the swap contracts are based upon quoted
market prices for similar instruments, thus leading to a level 2 distinction within the fair value hierarchy, and resulted in a liability
of $0.9 million as of December 31, 2018.

Note 6. Inventories

The components of inventories at December 31 are as follows:

Raw materials and work in process
Leaf tobacco
Finished goods - Smokeless products
Finished goods - Smoking products
Finished goods - NewGen products
Other

LIFO reserve

71

December 31, 
2018

December 31, 
2017

$

$

2,722  $

34,977 
6,321 
14,666 
37,194 
738 
96,618 
(5,381)
91,237  $

2,545 
30,308 
5,834 
14,110 
14,532 
1,290 
68,619 
(5,323)
     63,296 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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The following represents the inventory valuation allowance roll-forward, for the years ended December 31:

Balance at beginning of period
Charged to cost and expense
Deductions for inventory disposed
Other
Balance at end of period

Note 7. Property, Plant and Equipment

Property, plant and equipment at December 31 consists of:

Land
Buildings and improvements
Leasehold improvements
Machinery and equipment
Furniture and fixtures

Accumulated depreciation

Note 8. Other Current Assets

Inventory deposits
Other

2018

$

(459) $

(2,132)
263 
(176)
(2,504) $

$

2017

(600)
(197)
533 
(195)
         (459)

December 31, 
2018

December 31, 
2017

$

$

22  $

2,320 
2,101 
13,292 
5,045 
22,780 
(12,191)
10,589  $

22 
2,072 
1,873 
12,635 
3,821 
20,423 
(11,564)
      8,859 

December 31, 
2018

December 31, 
2017

$

$

9,739  $
4,955 
14,694  $

3,797 
6,545 
10,342 

On May 18, 2018, the Company entered into an arrangement with a supplier which manufactures and distributes vapor products
whereby the supplier received a $6.5 million loan with a maturity date of May 18, 2019. The note was secured by the supplier’s assets
and accrued interest at an annual rate of 15% with quarterly interest payments due to the Company which began in August 2018. In
September 2018, the supplier repaid the full outstanding balance of the loan in addition to a $1.0 million early termination fee which
was recorded as a reduction to selling, general, and administrative expenses. As a condition to the loan, the Supplier agreed to issue the
Company warrants to purchase 7.5% of the ownership interest of the supplier. In connection with the loan repayments the Company
received  $1.0  million  net  of  expenses  for  compensation  of  the  warrants  which  was  recorded  as  a  reduction  to  selling,  general,  and
administrative expenses.

Note 9. Goodwill and Other Intangible Assets

The following table summarizes goodwill by segment:

Balance as of December 31, 2016
Adjustments
Balance as of December 31, 2017
Acquisitions
Balance as of December 31, 2018

Smokeless

Smoking

NewGen

32,590 
— 
32,590  $
— 
32,590  $

96,107 
— 
96,107  $
— 
96,107  $

5,693 
230 
5,923  $
11,319 
17,242  $

$

$

Total
134,390 
230 
134,620 
11,319 
145,939 

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The following tables summarize information about the Company’s allocation of other intangible assets. Gross carrying amounts of

unamortized, indefinite life intangible assets are shown below:

December 31, 2018
NewGen

Smokeless

Total

December 31, 2017
NewGen

Smokeless

Total

Unamortized, indefinite life intangible assets: 

Trade names
Formulas

Total

$ 10,871  $ 10,786  $21,657  $ 10,871  $ 10,786  $ 21,657 
53 
$ 10,924  $ 10,786  $21,710  $ 10,924  $ 10,786  $ 21,710 

— 

— 

53 

53 

53 

Amortized intangible assets included within the NewGen segment consist of:

Amortized intangible assets: 

Customer relationships (useful life of 8-10 years)
Trade names (useful life of 15 years)
Franchise agreements (useful life of 8 years)
Non-compete agreements (useful life of 3.5 years)

Total

Note 10. Deferred Financing Costs

December 31, 2018

December 31, 2017

Gross 
Carrying

Accumulated 
Amortization

Gross 
Carrying

Accumulated 
Amortization

$

6,936 
7,578 
780 
100 
$ 15,394 

$

$

1,454 
208 
44 
60 
1,765 

$

$

5,386 
— 
— 
100 
5,486 

$

$

729 
— 
— 
31 
760 

Deferred financing costs relating to the revolving credit facility at December 31 consist of:

Deferred financing costs, net of accumulated amortization of $174 and $134, respectively

   2018   

   2017   

$

870 

$

630 

Note 11. Accrued Liabilities

Accrued liabilities at December 31 consist of:

Accrued payroll and related items
Customer returns and allowances
Other

December 31, 
2018

December 31, 
2017

$

$

6,063  $
2,895 
13,967 
22,925  $

5,683 
2,707 
10,304 
     18,694 

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Note 12. Notes Payable and Long-Term Debt

Notes payable and long-term debt at December 31 consisted of the following in order of preference:

2018 First Lien Term Loan
2018 Second Lien Term Loan
Note payable - IVG
2017 First Lien First Out Term Loan
2017 First Lien Second Out Term Loan
2017 Second Lien Term Loan
Note payable - VaporBeast

Total notes payable and long-term debt

Less deferred finance charges
Less current maturities

2018 Credit Facility

December 31, 
2018

December 31, 
2017

$

$

154,000  $
40,000 
4,000 
— 
— 
— 
— 
198,000 
(3,285)
(8,000)
186,715  $

— 
— 
— 
105,875 
34,738 
55,000 
2,000 
197,613 
(3,573)
(7,850)
186,190 

On  March  7,  2018,  the  Company  entered  into  a  $250  million  credit  facility  consisting  of  a  $160 million  2018  First  Lien  Term
Loan with Fifth Third Bank, as administrative agent, and other lenders, and a $50 million 2018 Revolving Credit Facility (collectively,
the  “2018  First  Lien  Credit  Facility”)  in  addition  to  a  $40  million  2018  Second  Lien  Term  Loan  (together  with  the  2018  First  Lien
Credit  Facility,  the  “2018  Credit  Facility”)  with  Prospect  Capital  Corporation,  as  administrative  agent,  and  other  lenders.  The  2018
Credit Facility retained the $40 million accordion feature of the 2017 Credit Facility. Proceeds from the 2018 Credit Facility were used
to repay, in full, the 2017 Credit Facility. The Company incurred a loss on extinguishment of debt of $2.4 million in the first quarter of
2018 as a result of the refinancing.

The  2018  Credit  Facility  contains  customary  events  of  default  including  payment  defaults,  breaches  of  representations  and
warranties,  covenant  defaults,  cross-defaults  to  certain  other  material  indebtedness  in  excess  of  specified  amounts,  certain  events  of
bankruptcy and insolvency, certain ERISA events, judgments in excess of specified amounts, and change in control defaults. The 2018
Credit  Facility  also  contains  certain  negative  covenants  customary  for  facilities  of  these  types  including  covenants  that,  subject  to
exceptions described in the 2018 Credit Facility, restrict the ability of the Company and its subsidiary guarantors: (i) to pledge assets,
(ii) to incur additional indebtedness, (iii) to pay dividends, (iv) to make distributions, (v) to sell assets, and (vi) to make investments.
Refer to Note 21 of Notes to Consolidated Financial Statements for further information regarding dividend restrictions.

2018 First Lien Credit Facility: The 2018 First Lien Term Loan and the 2018 Revolving Credit Facility bear interest at LIBOR
plus a spread of 2.75% to 3.50% based on the Company’s senior leverage ratio. The 2018 First Lien Term Loan has quarterly required
payments of $2.0 million beginning June 30, 2018, increasing to $3.0 million on June 30, 2020, and increasing to $4.0 million on June
30, 2022. The 2018 First Lien Credit Facility has a maturity date of March 7, 2023. The 2018 First Lien Term Loan is secured by a first
priority  lien  on  substantially  all  of  the  assets  of  the  borrowers  and  the  guarantors  thereunder,  including  a  pledge  of  the  Company’s
capital  stock,  other  than  certain  excluded  assets  (the  “Collateral”).  The  2018  First  Lien  Credit  Facility  contains  certain  financial
covenants including maximum senior leverage ratio of 3.50x with step-downs to 3.00x, a maximum total leverage ratio of 4.50x with
step-downs to 4.00x, and a minimum fixed charge coverage ratio of 1.20x. The weighted average interest rate of the 2018 First Lien
Term Loan was 5.77% at December 31, 2018. The weighted average interest rate of the 2018 Revolving Credit Facility was 5.79% at
December  31,  2018.  At  December  31,  2018,  the  Company  had  $26.0  million  of  borrowings  outstanding  under  the  2018  Revolving
Credit Facility. The $24.0 million unused portion of the 2018 Revolving Credit Facility is reduced by $1.3 million letters of credit with
Fifth Third Bank, resulting in $22.7 million of availability under the 2018 Revolving Credit Facility at December 31, 2018.

2018 Second Lien Credit Facility: The 2018 Second Lien Credit Facility bears interest at a rate of LIBOR plus 7.00% and has a
maturity  date  of  March  7,  2024.  The  2018  Second  Lien  Term  Loan  is  secured  by  a  second  priority  interest  in  the  Collateral  and  is
guaranteed  by  the  same  entities  as  the  2018  First  Lien  Term  Loan.  The  2018  Second  Lien  Credit  Facility  contains  certain  financial
covenants including a maximum senior leverage ratio of 3.75x with

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step-downs to 3.50x, a maximum total leverage ratio of 4.75x with step-downs to 4.50x, and a minimum fixed charge coverage ratio of
1.10x. The weighted average interest rate of the 2018 Second Lien Term Loan was 9.46% at December 31, 2018.

Note Payable – IVG

In September 2018, the Company issued a note payable to IVG’s former shareholders (“IVG Note”). The IVG Note is $4.0 million
principal  with  6.0%  interest  compounding  annually  and  matures  on  March  5,  2020.  The  IVG  Note  is  subject  to  customary  defaults
including defaults for nonpayment, nonperformance, any material breach under the purchase agreement, and bankruptcy or insolvency.

2017 Credit Facility

On February 17, 2017, the Company and NATC, entered into a new $250 million secured credit facility comprised of (i) a First
Lien Credit Facility with Fifth Third Bank, as administrative agent, and other lenders (the “2017 First Lien Credit Facility”) and (ii) a
Second  Lien  Credit  Facility  with  Prospect  Capital  Corporation,  as  administrative  agent,  and  other  lenders  (the  “2017  Second  Lien
Credit Facility,” and together with the 2017 First Lien Credit Facility, the “2017 Credit Facility”). The Company used the proceeds of
the 2017 Credit Facility to repay, in full, the Company’s First Lien Term Loan, Second Lien Term Loan, and Revolving Credit Facility
and to pay related fees and expenses. As a result of this transaction, the Company incurred a loss on extinguishment of debt of $6.1
million during the first quarter of 2017.

The  2017  Credit  Facility  contained  customary  events  of  default  including  payment  defaults,  breaches  of  representations  and
warranties,  covenant  defaults,  cross-defaults  to  certain  other  material  indebtedness  in  excess  of  specified  amounts,  certain  events  of
bankruptcy and insolvency, certain ERISA events, judgments in excess of specified amounts, and change in control defaults. The 2017
Credit  Facility  also  contained  certain  negative  covenants  customary  for  facilities  of  these  types  including  covenants  that,  subject  to
exceptions described in the 2017 Credit Facility, restricted the ability of the Company and its subsidiary guarantors: (i) to pledge assets,
(ii) to incur additional indebtedness, (iii) to pay dividends, (iv) to make distributions, (v) to sell assets, and (vi) to make investments.

2017 First Lien Credit Facility

The 2017 First Lien Credit Facility consisted of: (i) a $50 million revolving credit facility (the “2017 Revolving Credit Facility”),
(ii) a $110 million first out term loan facility (the “2017 First Out Term Loan”), and (iii) a $35 million second out term loan facility
(the “2017 Second Out Term Loan”), which would have been repaid in full only after repayment in full of the 2017 First Out Term
Loan. The 2017 First Lien Credit Facility also included an accordion feature allowing the Company to borrow up to an additional $40
million upon the satisfaction of certain conditions, including obtaining commitments from one or more lenders. Borrowings under the
2017 Revolving Credit Facility could have been used for general corporate purposes, including acquisitions.

The 2017 First Out Term Loan and the 2017 Revolving Credit Facility had a maturity date of February 17, 2022, and the 2017
Second Out Term Loan had a maturity date of May 17, 2022. The 2017 First Out Term Loan and the 2017 Revolving Credit Facility
bore interest at LIBOR plus a spread of 2.5% to 3.5% based on the Company’s senior leverage ratio.

2017 Second Lien Credit Facility

The  2017  Second  Lien  Credit  Facility  consisted  of  a  $55  million  second  lien  term  loan  (the  “2017  Second  Lien  Term  Loan”)

having a maturity date of August 17, 2022. The 2017 Second Lien Term Loan bore interest at a fixed rate of 11%.

Note Payable – VaporBeast

On  November  30,  2016,  the  Company  issued  a  note  payable  to  VaporBeast’s  former  shareholders  (“VaporBeast  Note”).  The
VaporBeast Note was $2.0 million principal with 6% interest compounded monthly and matured on May 30, 2018, at which time it was
paid in full.

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Note 13. Income Taxes

Income tax expense (benefit) for the years ended December 31 consists of the following components:

Federal
State and Local

Current
$ 2,326 
  1,394 
$ 3,720 

Total

2018
Deferred
$ 3,165  $ 5,491  $

329 
  1,770 
$ 2,565  $ 6,285  $ 2,099 

(600)

Current

794 

Total

2017
Deferred
$ 4,772  $ 5,101 
  2,179 
$ 5,181  $ 7,280 

409 

2016
Deferred

Total

Current
$

(46) $ (12,655) $ (12,701)
760 
696 
(64)
714  $ (12,719) $ (12,005)

$

Deferred tax assets and liabilities at December 31 consist of:

2018

2017

2016

Assets

Liabilities

Assets

Liabilities

Assets

Liabilities

Inventory
Property, plant, and equipment
Goodwill and other intangible assets
Accrued pension and post-retirement costs
Federal NOL carryforward
State NOL carryforward
AMT credit carryforward
Unrealized loss on investments
Deferred income for tax purposes
Other

Valuation allowance
Deferred income taxes

$

3,004  $
— 
— 
202 
— 
2,842 
— 
351 
— 
3,424 
9,823 
(2,842)

—  $

2,485  $
— 
14 
621 
3,736 
3,071 
1,327 
320 
— 
1,441 
  13,015 
(3,071)

1,445 
7,386 
— 
— 
— 
— 
— 
— 
440 
9,271 
— 

187  $

1,134 
7,397 
— 
— 
— 
— 
— 
486 
290 
9,494 
— 

2,268  $
— 
43 
1,964 
11,911 
3,083 
997 
582 
— 
2,867 
23,715 
(3,083)

423 
1,642 
10,431 
— 
— 
— 
— 
— 
1,419 
429 
14,344 

$    6,981  $    9,271  $    9,944  $    9,494  $    20,632  $    14,344 

At  December  31,  2018,  the  Company  had  state  NOL  carryforwards  for  income  tax  purposes  of  approximately  $54.2  million,
which expire between 2019 and 2037, $1.8 million of which has an indefinite carryforward period. The Company has determined that,
at December 31, 2018 and 2017, its ability to realize future benefits of its state NOL carryforwards does not meet the “more likely than
not”  criteria  in  ASC  740,  Income  Taxes.  Therefore,  a  valuation  allowance  of  $2.8  million  and  $3.1  million  has  been  recorded  at
December 2018 and 2017, respectively.

ASC  740-10-25  prescribes  a  recognition  threshold  and  measurement  attribute  for  the  financial  statement  recognition  and
measurement of a tax position taken or expected to be taken in a tax return. For those benefits to be recognized, a tax position must be
more-likely-than-not to be sustained upon examination by taxing authorities. The amount recognized is measured as the largest amount
of benefit that is greater than 50 percent likely of being realized upon ultimate settlement. The Company has determined that they did
not have any uncertain tax positions requiring recognition as a result of the provisions of ASC 740-10-25. The Company’s policy is to
recognize interest and penalties accrued on uncertain tax positions as part of interest expense. For the years ended December 31, 2018,
2017,  and  2016,  no  estimated  interest  or  penalties  were  recognized  for  the  uncertainty  of  tax  positions  taken.  The  Company  files
income tax returns in the U.S. federal jurisdiction and various state jurisdictions. In general, the Company is no longer subject to U.S.
federal and state tax examinations for years prior to 2015.

Reconciliation of the federal statutory rate and the effective income tax rate for the years ended December 31 is as follows:

Federal statutory rate
State taxes
Permanent differences
Other
Valuation allowance
Effective income tax rate

2018

2017

  21.0%  
3.3%  
(2.9)%  
(0.8)%  
(0.7)%  
  19.9%  

35.0%  
8.1%  
(16.1)%  
0.0%  
0.0%  
27.0%  

2016

35.0%
4.7%
13.2%
0.0%
(133.4)%
(80.5)%

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In December 2017, the U.S. Congress passed the TCJA which reduced the corporate income tax rate to 21%, effective January 1,
2018.  Other  significant  changes  accompanying  the  corporate  income  tax  rate  reduction  include  eliminating  the  corporate  alternative
minimum tax, limiting the interest expense deduction to 30% of adjusted taxable income, and limiting net operating losses to 80% of
taxable income for losses arising in tax years beginning after 2017. As a result of the TCJA, the Company was required to remeasure its
deferred  tax  assets  and  liabilities  at  the  newly  enacted  rate,  resulting  in  $0.2  million  of  income  tax  expense  for  the  year  ended
December 31, 2017. The permanent differences for the year ended December 31, 2018, 2017, and 2016 are primarily related to income
tax  benefits  of  $5.4  million  ($1.1  million  tax  effected),  $4.2  million  ($1.1  million  tax  effected),  and  $0.8  million  ($0.6  million  tax
effected), respectively, as a result of stock option exercises.

Note 14. Pension and Postretirement Benefit Plans

The Company has a defined benefit pension plan. Benefits for hourly employees were based on a stated benefit per year of service,
reduced by amounts earned in a previous plan. Benefits for salaried employees were based on years of service and the employees’ final
compensation. The defined benefit pension plan is frozen. The Company’s policy is to make the minimum amount of contributions that
can be deducted for federal income taxes. The Company expects to make no contributions to the pension plan in 2019.

The  Company  sponsored  a  defined  benefit  postretirement  plan  that  covered  hourly  employees.  This  plan  provides  medical  and
dental benefits. This plan is contributory with retiree contributions adjusted annually. The Company’s policy is to make contributions
equal to benefits paid during the year. The Company expects to contribute approximately $0.2 million to its postretirement plan in 2019
for the payment of benefits.

The following tables provide a reconciliation of the changes in the plans’ benefit obligations and fair value of assets for the years

ended December 31, 2018 and 2017, and a statement of the funded status:

Reconciliation of benefit obligations: 
Benefit obligation at January 1
Service cost
Interest cost
Actuarial loss (gain)
Assumptions
Settlement/curtailment
Benefits paid

Benefit obligation at December 31

Reconciliation of fair value of plan assets: 
Fair value of plan assets at January 1
Actual return on plan assets
Employer contributions
Settlement/curtailment
Benefits paid

Fair value of plan assets at December 31

Funded status: 

Funded status at December 31
Unrecognized net actuarial loss (gain)

Net amount recognized

Pension 
Benefits

Postretirement 
Benefits

2018

2017

2018

2017

$ 17,121  $ 16,780  $

104 
553 
(1,157)
— 
(1,866)
(1,055)

104 
649 
668 
— 
— 
(1,080)

$ 13,700  $ 17,121  $

$ 17,517  $ 16,357  $

327 
— 
(1,866)
(1,055)

2,240 
— 
— 
(1,080)

$ 14,923  $ 17,517  $

4,217  $
— 
117 
(527)
(323)
— 
(179)
3,305  $

—  $
— 
179 
— 
(179)

—  $

4,745 
— 
144 
(472)
— 
— 
(200)
4,217 

— 
— 
200 
— 
(200)
— 

$

1,223  $
2,416 

396  $

3,443 

$    3,639  $    3,839  $

(3,305) $
(1,929)
   (5,234) $

(4,217)
(1,161)
   (5,378)

Accumulated benefit obligations did not exceed plan assets at December 31, 2018 or 2017, for the Company’s pension plan.

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The asset allocation for the Company’s defined benefit plan, by asset category, follows:

Asset category: 

Equity securities (1)
Debt securities
Cash

Total

Target 
Allocation
2019

Percentage of 
Plan Assets at 
December 31,

2018

2017

0.0%  
100.0%  
0.0%  
100.0%  

0.0%  
84.8%  
15.2%  
100.0%  

51.4%
21.6%
27.0%
100.0%

(1) No shares of the Company’s common stock were included in equity securities at December 31, 2017.

The asset’s or liability’s fair value measurement level within the fair value hierarchy is based on the lowest level of any input that
is significant to the fair value measurement. Valuation techniques used need to maximize the use of observable inputs and minimize the
use of unobservable inputs.

Following  is  the  description  of  the  valuation  methodologies  used  for  assets  measured  at  fair  value  subsequent  to  initial
recognition.  These  methods  may  produce  a  fair  value  calculation  that  may  not  be  indicative  of  net  realizable  value  or  reflective  of
future fair values. Furthermore, while the Company believes its valuation methods are appropriate and consistent with those of other
market participants, the use of different methodologies or assumptions to determine the fair value of certain financial instruments could
result in a different fair value measurement at the reporting date. There have been no changes in the methodologies used at December
31, 2018 and 2017.

•

•

•

Pooled Separate Accounts. Valued at the net asset value (NAV) of shares held by the plan at year end.

Guaranteed Deposit Account. Valued at contract value, which approximates fair value.

Assets measured at fair value on a recurring basis. The table below presents the balances of the plan’s assets measured at
fair value on a recurring basis by level within the fair value hierarchy:

Pooled separate accounts
Guaranteed deposit account
Total assets at fair value as of December 31, 2018

Pooled separate accounts
Guaranteed deposit account
Total assets at fair value as of December 31, 2017

Total

Level 1

Level 2

Level 3

12,658  $
2,265 
   14,923  $

      —  $
— 
—  $

12,658  $
— 
12,658  $

— 
2,265 
2,265 

12,796  $
4,721 
17,517  $

—  $
— 
—  $

12,796  $
— 
12,796  $

— 
4,721 
4,721 

$

$

$

$

The table below sets forth a summary of the changes in the fair value of the Guaranteed Deposit Account:

Balance at January 1, 2017
Total gains (losses), realized/unrealized 

Return on plan assets
Purchases, sales, and settlements, net

Balance at December 31, 2017
Total gains (losses), realized/unrealized 

Return on plan assets
Purchases, sales, and settlements, net

Balance at December 31, 2018

78

Guaranteed 
Deposit 
Account

   1,966 

64 
2,691 
4,721 

81 
(2,537)
2,265 

$

$

$

 
 
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
 
 
 
 
 
  
 
 
 
  
 
 
TABLE OF CONTENTS

The Company’s investment philosophy is to earn a reasonable return without subjecting plan assets to undue risk. The Company
uses  one  management  firm  to  manage  plan  assets,  which  are  invested  in  equity  and  debt  securities.  The  Company’s  investment
objective is to match the duration of the debt securities with the expected payments.

The following table provides the amounts recognized in the consolidated balance sheets as of December 31:

Pension 
Benefits

Postretirement 
Benefits

2018

2017

2018

2017

Prepaid asset
Accrued benefit cost
Accumulated other comprehensive loss, unrecognized net gain (loss)

— 
$ 1,223  $
(4,217)
  — 
(1,161)
  2,416 
$ 3,639  $      3,839  $      (5,234) $      (5,378)

396  $
— 
3,443 

(3,305)
(1,929)

—  $

The amounts in accumulated other comprehensive income that are expected to be recognized in net periodic benefit costs in 2019

are losses of $0.2 million for pension and gains of approximately $0.1 million for postretirement, respectively.

The following table provides the components of net periodic pension and postretirement benefit costs and total costs for the plans

for the years ended December 31:

Service cost
Interest cost
Expected return on plan assets
Amortization of (gains) losses
Curtailment loss
Net periodic benefit cost

Pension 
Benefits
2017

104  $
649 
(1,024)
463 
— 
192  $

2018

$

$

104  $
553 
(949)
186 
306 
200  $

2016

2018

Postretirement 
Benefits
2017

2016

104  $ —  $ —  $ — 
  173 
699 
  — 
(1,034)
(24)
493 
— 
  — 
92  $ 149 
262  $

  144 
  — 
(52)
  — 

  117 
  — 
(81)
  — 

36  $

The Company is required to make assumptions regarding such variables as the expected long-term rate of return on plan assets and
the discount rate applied to determine service cost and interest cost. The rate of return on assets used is determined based upon analysis
of  the  plans’  historical  performance  relative  to  the  overall  markets  and  mix  of  assets.  The  assumptions  listed  below  represent
management’s review of relevant market conditions and have been adjusted as appropriate. The weighted average assumptions used in
the measurement of the Company’s benefit obligation are as follows:

Discount rate

Pension 
Benefits

Postretirement 
Benefits

2017

2017

2018

2017

4.00%  

3.50%  

4.25%  

3.25%

The weighted average assumptions used to determine net periodic pension and postretirement costs are as follows:

Discount rate
Expected return on plan assets

Pension 
Benefits

Postretirement 
Benefits

2018

2017

2018

2017

3.8%  
6.0%  

4.0%  
6.5%  

3.3%  
— 

3.5%
— 

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For  postretirement  benefits  measurement  purposes,  the  assumed  health  care  cost  trend  rate  for  participants  as  of  December  31,
2018, and going forward, was 5.5%. Assumed health care cost trend rates could have a significant effect on the amounts reported for
the postretirement benefit plans. A 1% increase in assumed health care cost trend rates would have the following effects:

Effect on total of service and interest cost components of net periodic

postretirement cost

Effect on the health care component of the accumulated postretirement benefit

obligation

 2018 

 2017 

 2016 

$

$

3 

(97)

$

$

4 

$

3 

(109) $

(78)

The following benefit payments, which reflect expected future service, as appropriate, are expected to be paid:

Period
2019
2020
2021
2022
2023
2024 - 2028

Pension 
Benefits

Postretirement 
Benefits

$

$

1,071 
1,051 
1,041 
1,016 
1,005 
4,672 

$

$

222 
227 
231 
236 
241 
1,233 

The Company also sponsors a voluntary 401(k) retirement savings plan. Eligible employees may elect to contribute up to 15% of
their annual earnings subject to certain limitations. For the 2018 and 2017 Plan Years, the Company contributed 4% to those employees
contributing  4%  or  greater.  For  those  employees  contributing  less  than  4%,  the  Company  matched  the  contribution  by  100%.
Additionally,  for  all  years  presented,  the  Company  made  discretionary  contributions  of  1%  to  all  employees,  regardless  of  an
employee’s contribution level. Company contributions to this plan were approximately $1.2 million for 2018, $0.9 million for 2017,
and $0.8 million for 2016.

Note 15. Lease Commitments

The Company leases certain office space and vehicles for varying periods. The acquisitions of Vapor Shark in the second quarter
of 2017, Vapor Supply in the second quarter of 2018, and IVG in the third quarter of 2018 added operating leases for retail store space
to the Company’s lease portfolio. The following schedule details future minimum lease payments for operating leases that had initial or
remaining non-cancelable lease terms in excess of one year as of December 31, 2018:

Year
2019
2020
2021
2022
2023
2024
Total

Payments

1,938 
1,613 
727 
276 
114 
21 
4,689 

$

The  total  lease  expense  included  in  the  consolidated  statements  of  income  for  the  years  ended  December  31,  2018,  2017,  and

2016, was $3.6 million, $2.6 million, and $1.8 million, respectively.

Note 16. Share Incentive Plans

On April 28, 2016, the Board of Directors of the Company adopted the Turning Point Brands, Inc., 2015 Equity Incentive Plan
(the “2015 Plan”), pursuant to which awards may be granted to employees, non-employee directors, and consultants. In addition, the
2015 Plan provides for the granting  of nonqualified  stock options to employees  of the Company or any subsidiary of the Company.
Pursuant to the 2015 Plan, 1,400,000 shares of the Company’s voting common stock are reserved for issuance as awards to employees,
non-employee directors, and consultants as compensation for past or future services or the attainment of certain performance goals. The
2015 Plan is scheduled

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to  terminate  on  April  27,  2026.  The  2015  Plan  is  administrated  by  a  committee  (the  “Committee”)  of  the  Company’s  Board  of
Directors. The Committee determines the vesting criteria for the awards, with such criteria to be specified in the award agreement. As
of December 31, 2018, 18,153 shares of restricted stock, 184,000 performance-based restricted stock units, and 292,860 options have
been granted to employees of the Company under the 2015 Plan, net of forfeitures. There are 904,987 shares available for grant under
the 2015 Plan.

On  February  7,  2017,  the  Board  of  Directors  of  the  Company  approved  stock  option  cash-out  agreements  with  three  Company
officers and a director for the surrender of 83,400 expiring stock options in exchange for payment to the option holders of $11.99 per
share. This payment equaled the difference between the exercise price of $1.06 and closing stock price of $13.05 on the approval date,
or an aggregate of $1.0 million.

On February 8, 2006, the Board of Directors of the Company adopted the 2006 Equity Incentive Plan (the “2006 Plan”) of North
Atlantic Holding Company, Inc., pursuant to which awards may be granted to employees. The 2006 Plan provides for the granting of
nonqualified stock options and restricted stock awards to employees. Upon the adoption of the Company’s 2015 Equity Incentive Plan
in connection with its IPO, the Company determined no additional grants would be made under the 2006 Plan. However, all awards
issued under the 2006 Plan that have not been previously terminated or forfeited remain outstanding and continue unaffected.

There  are  no  shares  available  for  grant  under  the  2006  Plan.  Stock  option  activity  for  the  2006  and  2015  Plans  is  summarized

below:

Outstanding, December 31, 2016
Granted
Exercised
Forfeited
Surrendered
Outstanding, December 31, 2017
Granted
Exercised
Forfeited
Outstanding, December 31, 2018

Stock 
Option 
Shares
  1,637,762 
133,819 
(923,708)
(801)
(83,400)
763,672 
124,100 
(209,943)
(18,255)
659,574 

Weighted 
Average 
Exercise 
Price

Weighted 
Average 
Grant Date 
Fair Value

$

$

2.41 
14.69 
1.55 
15.37 
1.06 
5.73 
21.27 
3.97 
13.46 
9.00 

$

$

1.23 
4.41 
0.83 
4.59 
0.54 
2.36 
6.33 
1.47 
3.90 
3.34 

Under the 2006 Plan, the total intrinsic value of options exercised during the years ended December 31, 2018, 2017, and 2016,
was $5.7 million, $11.9 million, and $0.5 million, respectively. The total intrinsic value of options surrendered during the year ended
December 31, 2017, was $1.0 million.

At December 31, 2018, under the 2006 Plan, the outstanding stock options’ exercise price for 419,227 options is $3.83 per share,
all of which are exercisable. The weighted average of the remaining lives of the outstanding stock options is approximately 4.43 years
for the options with the $3.83 exercise price. The Company estimates the expected life of these stock options is ten years from the date
of grant. For the $3.83 per share options, the weighted average fair value of options was determined using the Black-Scholes model
assuming a ten-year life from grant date, a current share price and exercise price of $3.83, a risk-free interest rate of 3.57%, a volatility
of 40%, and no assumed dividend yield. Based on these assumptions, the fair value of these options is approximately $2.17 per share
option granted.

At December 31, 2018, under the 2015 Plan, the risk-free interest rate is based on the U.S. Treasury rate for the expected life at the
time of grant. The expected volatility is based on the average long-term historical volatilities of peer companies. We intend to continue
to  consistently  use  the  same  group  of  publicly  traded  peer  companies  to  determine  expected  volatility  until  sufficient  information
regarding volatility of our share price becomes available or the selected companies are no longer suitable for this purpose. Due to our
limited trading history, we are using the “simplified method” to calculate expected holding periods, which represent the periods of time
for  which  options  granted  are  expected  to  be  outstanding.  We  will  continue  to  use  this  method  until  we  have  sufficient  historical
exercise experience to give us confidence in the reliability of our calculations. The fair values of these options were determined using
the Black-Scholes option pricing model.

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The following table outlines the assumptions based on the number of options granted under the 2015 Plan.

Number of options granted
Options outstanding at December 31, 2018
Number exercisable at December 31, 2018
Exercise price
Remaining lives
Risk free interest rate
Expected volatility
Expected life
Dividend yield
Fair value at grant date

February 10, 
2017
40,000 
35,000 
11,900 
13.00 
8.12 
1.89%  
27.44%  
6.000 
— 
3.98 

May 17, 
2017
  93,819 
  83,647 
  28,214 
15.41 
$
8.38 
1.76%  
26.92%  
6.000 
— 
4.60 

March 7, 
2018
  98,100 
  95,700 
— 
21.21 
9.19 
2.65%  
28.76%  
6.000 
0.83%  
$
6.37 

March 13, 
2018
  26,000 
  26,000 
8,840 
21.49 
9.21 
2.62%
28.76%
5.495 
0.82%
6.18 

$

$

$

$

$

$

The  Company  has  recorded  compensation  expense  related  to  the  options  based  on  the  provisions  of  ASC  718  under  which  the
fixed portion of such expense is determined as the fair value of the options on the date of grant and amortized over the vesting period.
The Company recorded compensation expense related to the options of approximately $0.7 million and $0.4 million for the years ended
December 31, 2018 and 2017, respectively. Total unrecognized compensation expense related to options at December 31, 2018, is $0.3
million, which will be expensed over 1.74 years.

Performance-based restricted stock units (“PRSUs”) are restricted stock units subject to both performance-based and service-based
vesting  conditions.  The  number  of  shares  of  common  stock  a  recipient  will  receive  upon  vesting  of  a  PRSU  will  be  calculated  by
reference  to  certain  performance  metrics  related  to  the  Company’s  performance  over  a  five-year  period.  PRSUs  will  vest  on  the
measurement  date,  which  is  no  more  than  65  days  after  the  performance  period,  provided  the  applicable  service  and  performance
conditions are satisfied. On March 31, 2017, the Company’s Board of Directors granted 94,000 PRSUs to employees of the Company.
On March 7, 2018, the Company’s Board of Directors  granted an additional  96,000 PRSUs to employees  of the Company. The fair
values of the PRSUs granted on March 31, 2017, and March 7, 2018, are $15.60 and $21.21, respectively, the Company’s stock price
on the date of grant. At December 31, 2018, there are 184,000 PRSUs outstanding, all of which are unvested. The Company recorded
compensation expense related to the PRSUs of approximately $0.6 million and $0.3 million in the consolidated statements of income
for the years ended December 31, 2018 and 2017, respectively, based on the probability of achieving the performance condition. Total
unrecognized compensation expense related to these awards at December 31, 2018, is $2.6 million, which will be expensed over the
service period based on the probability of achieving the performance condition.

Note 17. Contingencies

We  are  a  party  from  time  to  time  to  various  proceedings  in  the  ordinary  course  of  business.  For  a  description  of  the  Master
Settlement Agreement, to which we are a party, see “Financial Statements and Supplementary Data − Note 2 Summary of Significant
Accounting Policies: Risk and Uncertainties.” Other than the proceedings mentioned below, there is no material litigation, arbitration
or governmental proceeding currently pending against us or any of our officers or directors in their capacity as such, and we and our
officers and directors have not been subject to any such proceeding.

Other  major  tobacco  companies  are  defendants  in  product  liability  claims.  The  Company  has  been  a  defendant  in  a  number  of
smokeless tobacco product liability cases in the past. All of those cases have been dismissed with prejudice and the Company has no
tobacco  product  liability  cases  against  it.  The  Company  is  subject  to  several  lawsuits  alleging  personal  injuries  resulting  from
malfunctioning  vaporizer  devices  and  batteries  and  may  be  subject  to  claims  in  the  future  relating  to  other  NewGen  products.  The
Company is still evaluating these claims and the potential defenses to them. For example, the Company did not design or manufacture
the products at issue; rather, the Company was merely the distributor. Nonetheless, there can be no assurance that the Company will
prevail in these cases, and they could have a material adverse effect on the financial position, results of operations, or cash flows of the
Company.

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The  Company  is  engaged  in  discussions  and  mediation  with  VMR  and  Juul,  which  acquired  VMR  in  2018.  Pursuant  to  a
Distribution  and  Supply  Agreement  (“VMR  Agreement”),  VMR  was  providing  the  Company  with  V2  e-cigarettes  for  exclusive
distribution  in  bricks-and-mortar  stores  in  the  United  States.  Under  the  terms  of  the  VMR  Agreement,  in  the  event  of  termination
following  a change  in control,  the acquirer  is required  to make  a payment to the Company under a formula  designed  to provide  the
Company with a fair share of the value created by the Company’s performance under the VMR Agreement. As of December 31, 2018,
there is no assurance as to the outcome of this situation. Thus, the impact on the Company’s financial position, results of operations, or
cash flows are uncertain as of December 31, 2018.

Note 18. Income Per Share

The following is a reconciliation of the numerators and denominators of the basic and diluted EPS computations of net income:

December 31, 2018

December 31, 2017

December 31, 2016

Income

Shares

Per 
Share

Income

Shares

Per 
Share

Income

Shares

Per 
Share

Net income attributable to

Turning Point Brands, Inc.

$ 25,289 

$ 20,209 

$ 26,913 

Basic EPS: 
Weighted average

Diluted EPS: 
Effect of dilutive securities: 
Stock options

Note 19. Segment Information

  19,355,607 

$ 1.31 

  18,989,177 

$ 1.06 

  16,470,352 

$ 1.63 

471,955 

523,831 

  1,545,193 

  19,827,562 

$ 1.28 

  19,513,008 

$ 1.04 

  18,015,545 

$ 1.49 

In  accordance  with  ASC  280,  Segment  Reporting,  the  Company  has  three  reportable  segments,  (1)  Smokeless  products;  (2)
Smoking  products;  and  (3)  NewGen  products.  The  Smokeless  products  segment  (a)  manufactures  and  markets  moist  snuff  and  (b)
contracts for and markets chewing tobacco products. The Smoking products segment (a) imports and markets cigarette papers, tubes,
and related products; (b) imports and markets finished cigars, MYO cigar tobaccos, and cigar wraps; and (c) processes, packages, and
markets pipe tobaccos. The NewGen products segment (a) markets e-cigarettes, e-liquids, vaporizers, and other related products and (b)
distributes  a  wide  assortment  of  vaping  products  to  non-traditional  retail  outlets  via  VaporBeast  and  Vapor  Shark.  Smokeless  and
Smoking products are distributed primarily through wholesale distributors in the United States while NewGen products are distributed
primarily  through  e-commerce  to  non-traditional  retail  outlets  in  the  United  States.  The  Other  segment  includes  the  assets  of  the
Company not assigned to one of the three  reportable  segments such as deferred  taxes and deferred  financing  fees for the Revolving
Credit Facility. The Company had no customer that accounted for more than 10% of net sales in 2018, 2017, or 2016.

The accounting policies of these segments are the same as those of the Company. Corporate costs are not directly charged to the
three reportable segments in the ordinary course of operations. The Company evaluates the performance of its segments and allocates
resources to them based on operating income. In 2017, corporate costs were allocated to the segments based on net sales. Management
believes that this allocation does not reflect the operations of the business. Prior periods have been adjusted to conform to current year
presentation.

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The table below presents financial information about reported segments:

Net sales 

Smokeless products
Smoking products
NewGen products

Gross profit 

Smokeless products
Smoking products
NewGen products

Operating income (loss) 
Smokeless products
Smoking products
NewGen products
Corporate unallocated (1)

Interest expense
Interest income
Investment income
Loss on extinguishment of debt
Net periodic benefit expense, excluding service cost
Income before income taxes

Capital expenditures 
Smokeless products
Smoking products
NewGen products

Depreciation and amortization 

Smokeless products
Smoking products
NewGen products

(1)

Includes corporate costs that are not allocated to any of the three reportable segments.

Assets 

Smokeless products
Smoking products
NewGen products
Corporate unallocated (1)

For the year ended December 31,
2017

2016

2018

$      90,031  $      84,560  $      77,913 
111,005 
17,310 
206,228 

111,507 
131,145 
332,683  $

109,956 
91,261 
285,777  $

$

$

$

$

$

$

$

$

$

$

46,490  $
57,043 
39,026 
142,559  $

42,703  $
57,146 
25,121 
124,970  $

38,823 
57,595 
4,127 
100,545 

28,920  $
42,650 
6,752 
(29,838)
48,484  $

15,086 
(267)
(424)
2,384 
131 
31,574  $

1,559  $
— 
708 
2,267  $

1,360  $
— 
1,750 
3,110  $

28,005  $
43,816 
3,178 
(25,320)
49,680  $

16,904 
(15)
(438)
6,116 
180 
26,933  $

1,928  $
— 
93 
2,021  $

1,400  $
— 
928 
2,328  $

24,571 
44,213 
(924)
(23,941)
43,919 

26,739 
(118)
(768)
2,824 
334 
14,908 

2,975 
— 
232 
3,207 

1,227 
— 
58 
1,285 

December 31, 
2018

December 31, 
2017

$

$

     99,441  $
142,520 
95,397 
2,019 
339,377  $

94,559 
141,869 
44,914 
935 
282,277 

(1)

Includes assets not assigned to the three reportable segments. All goodwill has been allocated to the reportable segments.

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Revenue Disaggregation—Sales Channel

Revenues of the Smokeless and Smoking segments are comprised of sales made to wholesalers while NewGen sales are made to

wholesalers, retailers, and ultimate end-customers. NewGen net sales are broken out by sales channel below.

NewGen Segment
For the year ended December 31,
2017

2018

Wholesalers
Retail outlets
End-customers
Other

$

$

8,798  $
95,334 
26,897 
116 
131,145  $

10,573  $
72,005 
8,645 
38 

     91,261  $

Net Sales: Domestic and Foreign

The following table shows a breakdown of consolidated net sales between domestic and foreign.

2016
13,009 
4,155 
146 
— 
17,310 

Domestic
Foreign
Total

$

$

For the year ended December 31,
2017
272,927  $
12,850 
285,777  $

2018
317,046  $
15,637 
332,683  $

2016
196,348 
9,880 
206,228 

Note 20. Selected Quarterly Financial Information (Unaudited)

The following table presents the quarterly operating results:

2018 
Net sales
Gross profit

Net income attributable to Turning Point Brands, Inc.
Basic net income per share
Diluted net income per share

2017 
Net sales
Gross profit

Net income attributable to Turning Point Brands, Inc.
Basic net income per share
Diluted net income per share

(1)

(2)

Includes $1,883 of loss on extinguishment of debt, net of tax of $501

Includes $3,792 of loss on extinguishment of debt, net of tax of $2,324

1 st

2 nd

3 rd

4 th

$ 73,942 
  31,809 

(1)

  3,032
0.16 
0.15 

$

$ 66,788 
  27,672 

(2)

  1,877
0.10 
0.10 

$

$

$

$

$

81,101  $
35,795 

83,349  $
36,211 

94,291 
38,744 

9,319 
0.48 
0.47  $

7,954 
0.41 
0.40  $

4,984 
0.25 
0.25 

72,086  $
32,010 

73,340  $
32,968 

73,563 
32,320 

7,439 
0.39 
0.38  $

7,374 
0.39 
0.38  $

3,519 
0.18 
0.18 

The amounts presented in the table above are computed independently for each quarter. As a result, their sum may not equal the

total year amounts.

Note 21. Dividends

On November 9, 2017, the Company’s Board of Directors approved the initiation of a cash dividend to shareholders. The initial
quarterly dividend of $0.04 per common share was paid on December 15, 2017 to shareholders of record at the close of business on
November 27, 2017. The most recent dividend of $0.045 per common share was paid on January 11, 2019, to shareholders of record at
the close of business on December 21, 2018.

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Dividends, among other disbursements assets, are classified as restricted payments within the 2018 Credit Facility. The Company
is generally permitted to make restricted payments provided that, at the time of payment, or as a result of payment, the Company is not
in  default.  Additional  restrictions  limit  the  aggregate  amount  of  restricted,  quarterly  dividends  during  a  fiscal  year  to  the  aggregate
amount of mandatory and voluntary principal payments made on the priority term loans during the fiscal year.

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Item 9.

Changes In and Disagreements With Accountants on Accounting and Financial Disclosure

None.

Item 9A. Controls and Procedures

Disclosure Controls and Procedures

As  of  December  31,  2018,  the  Company’s  management,  with  participation  of  the  Company’s  President  and  Chief  Executive
Officer  (“CEO”)  and  Chief  Financial  Officer  (“CFO”),  evaluated  the  effectiveness  of  the  Company’s  disclosure  controls  and
procedures as defined in Exchange Act Rules 13a-15(e) and 15d-15(e). Based on that evaluation, the CEO and CFO concluded that the
Company’s disclosure controls and procedures were effective as of December 31, 2018.

Internal Control

Pursuant to Section 404 of the Sarbanes-Oxley Act of 2002, we have included a report that provides management’s assessment of
our  internal  control  over  financial  reporting  as  part  of  this  Annual  Report  on  Form  10-K  for  the  year  ended  December  31,  2018.
Management’s  report  is  included  below  under  the  caption  entitled  “Management’s  Report  on  Internal  Control  Over  Financial
Reporting,” and is incorporated herein by reference. Our independent registered public accounting firm is not yet required to formally
attest to the effectiveness of our internal controls over financial reporting and will not be required to do so for as long as we are an
“emerging growth company” pursuant to the provisions of the Jumpstart Our Business Startups Act of 2012.

Changes in Internal Controls over Financial Reporting

There  were  no  changes  in  the  Company’s  internal  controls  over  financial  reporting  during  the  fourth  quarter  of  2018  that  have

materially affected, or are reasonably likely to materially affect, Turning Point Brand, Inc.’s internal controls over financial reporting.

Management’s Report on Internal Control over Financial Reporting

The consolidated financial statements appearing in this Annual Report have been prepared by the management that is responsible
for their preparation,  integrity, and fair presentation.  The statements  have been prepared in accordance with U.S. generally  accepted
accounting  principles,  which  requires  management  to  make  estimates  and  assumptions  that  affect  the  amounts  reported  in  the
consolidated financial statements and accompanying notes.

Our management is responsible for establishing and maintaining adequate internal control over financial reporting (as defined in
Rules  13a-15(f)  and  15d-15(f)  of  the  Securities  Exchange  Act  of  1934,  as  amended).  Our  internal  control  system  was  designed  to
provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial  statements  for  external
purposes in accordance with generally accepted accounting principles.

All internal control systems, no matter how well designed, have inherent limitations. Therefore, even those systems determined to
be effective can provide only reasonable assurance with respect to financial statement preparation and presentation. Further, because of
changes in conditions, the effectiveness of an internal control system may vary over time.

Based  on  our  evaluation  under  the  framework  in  Internal  Control  —  Integrated  Framework  issued  by  the  Committee  of
Sponsoring  Organizations  of  the  Treadway  Commission  (2013  framework)  (“COSO  ICIF”),  our  management  concluded  that  our
internal control over financial reporting was effective as of December 31, 2018. In conducting management's evaluation as described
above, IVG was excluded. The operations of IVG excluded from management's assessment of internal control over financial reporting,
represent  approximately  4.6%  of  the  Company's  consolidated  revenues  and  approximately  2.9%  of  total  assets  as  of  December  31,
2018.

Under  the  supervision  and  with  the  participation  of  our  management,  including  our  CEO,  we  conducted  an  evaluation  of  the
effectiveness of our internal control over financial reporting as of December 31, 2018, based on the framework in COSO ICIF. Based
on that evaluation, our management concluded our internal control over financial reporting was effective based on the criteria described
above as of December 31, 2018.

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Our independent registered public accounting firm is not yet required to formally attest to the effectiveness of our internal controls
over  financial  reporting  and  will  not  be  required  to  do  so  for  as  long  as  we  are  an  “emerging  growth  company”  pursuant  to  the
provisions of the Jumpstart Our Business Startups Act of 2012.

/s/ Lawrence S. Wexler
Lawrence S. Wexler
President and Chief Executive Officer

/s/ Robert Lavan
Robert Lavan
Chief Financial Officer

/s/ Brian Wigginton
Brian Wigginton
Chief Accounting Officer

Date: March 6, 2019

Date: March 6, 2019

Date: March 6, 2019

Item 9B. Other Information

None.

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PART III

Item 10. Directors, Executive Officers and Corporate Governance

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in connection with our

2019 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended December 31, 2018.

Item 11. Executive Compensation

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in connection with our

2019 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended December 31, 2018.

Item 12.

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in connection with our

2019 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended December 31, 2018.

Item 13. Certain Relationships and Related Transactions, and Director Independence

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in connection with our

2019 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended December 31, 2018.

Item 14. Principal Accountant Fees and Services

The information required for this Item is incorporated by reference from our Proxy Statement to be filed in connection with our

2019 Annual Meeting of Stockholders within 120 days after the end of the fiscal year ended December 31, 2018.

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PART IV

Item 15. Exhibits and Financial Statement Schedules

a)

Financial Information

(1) Financial  Statements:  See  “Index  to  Consolidated  Financial  Statements”  in  Part  II,  Item  8  of  this  Annual  Report  on

Form 10-K.

(2) Financial Statement Schedule: Information required by this item is included within the consolidated financial statements

or notes in Item 8 of this Annual Report on Form 10-K.

(3) Exhibits – See (b) below

b) Exhibits           Index to Exhibits

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Index to Exhibits

Exhibit 
No
2

Description
Stock Purchase Agreement dated as of November 17, 2016, by and among National Tobacco Company, L.P., the Sellers
named therein and Smoke Free Technologies, Inc. (incorporated by reference to Exhibit 2.1 to the Registrant’s Current
Report on Form 8-K filed on November 17, 2016).

2.1

3.1

3.2

4.1

10.1

10.2

10.3

10.4

10.5

10.6

10.7

10.8

International Vapor Group Stock Purchase Agreement dated as of September 5, 2018, between Turning Point
Brands,Inc. and International Vapor Group, LLC (incorporated by reference to Exhibit 2.1 to the Registrant’s Quarterly
Report on Form 10-Q filed on November 7, 2018).

Second Amended and Restated Certificate of Incorporation of Turning Point Brands, Inc. (incorporated by reference to
Exhibit 3.1 to the Registrant’s Current Report on Form 8-K filed on May 16, 2016).

Amended and Restated By-laws (incorporated by reference to Exhibit 3.3 to the Registrant’s Registration Statement on
Form S-1/A (File No. 333-207816) filed on November 24, 2015).

Registration Rights Agreement of Turning Point Brands, Inc. dated May 10, 2016, between Turning Point Brands, Inc.
and the Stockholders named therein (incorporated by reference to Exhibit 4.1 to the Registrant’s Current Report on
Form 8-K filed on May 16, 2016).

Turning Point Brands, Inc. 2015 Equity Incentive Plan (the “2015 Plan”) (incorporated by reference to Exhibit 10.1 to
the Registrant’s Registration Statement on Form S-1/A 
(File No. 333-207816) filed on November 5, 2015).†

Form of Stock Option Award Agreement under the 2015 Plan (incorporated by reference to Exhibit 10.2 to the
Registrant’s Annual Report on Form 10-K filed on March 13, 2017).†

Form of Performance-Based Restricted Stock Unit Award Agreement under the Turning Point Brands, Inc. 2015 Equity
Incentive Plan (incorporated by reference to Exhibit 10.3 to the Registrant’s Quarterly Report on Form 10-Q filed on
May 11, 2017).

2006 Equity Incentive Plan of Turning Point Brands, Inc. (incorporated by reference to Exhibit 10.3 to the Registrant’s
Registration Statement on Form S-1/A (File No. 333-207816) filed on November 5, 2015).†

Amendment No. 1 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc. (incorporated by
reference to Exhibit 10.4 to the Registrant’s Annual Report on Form 10-K filed on March 13, 2017).†

Amendment No. 2 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc. (incorporated by
reference to Exhibit 10.5 to the Registrant’s Annual Report on Form 10-K filed on March 13, 2017).†

Amendment No. 3 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc. (incorporated by
reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K filed on February 7, 2017).†

Amendment No. 4 to the 2006 Equity Incentive Plan of North Atlantic Holding Company, Inc. (incorporated by
reference to Exhibit 10.54 to the Registrant’s Annual Report on Form 10-K filed on March 13, 2017).†

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Exhibit 
No

10.9

10.10

10.11

10.12

10.13

10.14

10.15

10.16

10.17

10.18

10.19

Description

Form of Award Agreement under the 2006 Plan (incorporated by reference to Exhibit 10.4 to the Registrant’s
Registration Statement on Form S-1/A (File No. 333-207816) filed on November 5, 2015).†

Form of Cash-Out Agreement under the 2006 Plan (incorporated by reference to Exhibit 10.2 to the Registrant’s Current
Report on Form 8-K filed on February 7, 2017).†

Form of Indemnification Agreement between Turning Point Brands, Inc. and certain directors and officers (incorporated
by reference to Exhibit 10.10 to the Registrant’s Registration Statement on Form S-1/A (File No. 333- 207816) filed on
November 24, 2015).

Form of Indemnification Agreement between Turning Point Brands, Inc. and certain directors and officers (incorporated
by reference to Exhibit 10.10 to the Registrant’s Registration Statement on Form S-1/A (File No. 333-207816) filed on
November 24, 2015).

Form of Indemnification Agreement between Turning Point Brands, Inc. and Standard General Master Fund, L.P.
(incorporated by reference to Exhibit 10.2 to the Registrant’s Registration Statement on Form S-1/A (File No. 333-
207816) filed on November 24, 2015).†

Employment Agreement between Turning Point Brands, Inc. and Lawrence Wexler dated November 23, 2015
(incorporated by reference to Exhibit 10.9 to the Registrant’s Current Report on Form 8-K filed on May 16, 2016).†

Employment Agreement between Turning Point Brands, Inc. and Mark Stegeman, dated November 23, 2015
(incorporated by reference to Exhibit 10.11 to the Registrant’s Current Report on Form 8-K filed on May 16, 2016).†

Employment Agreement between Turning Point Brands, Inc. and Mr. Robert M. Lavan dated March 13, 2018
(incorporated by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K filed on March 19, 2018).

Contract Manufacturing, Packaging and Distribution Agreement dated as of September 4, 2008, between National
Tobacco Company, L.P. and Swedish Match North America, Inc. (incorporated by reference to Exhibit 10.17 to the
Registrant’s Registration Statement on Form S-1/A (File No. 333-207816) filed on November 24, 2015).

Amended and Restated Distribution and License Agreement dated as of November 30, 1992, between Bolloré
Technologies, S.A. and North Atlantic Trading Company, Inc., as predecessor to North Atlantic Operating Company,
Inc. (U.S.) (incorporated by reference to Exhibit 10.2 to Amendment No. 2 to the Registrant’s Registration Statement
(Reg. No. 333-31931) on Form S-4/A filed with the Commission on September 17, 1997).

Amended and Restated Distribution and License Agreement dated as of November 30, 1992, between Bolloré
Technologies, S.A. and North Atlantic Trading Company, Inc., as predecessor to North Atlantic Operating Company,
Inc. (Canada) (incorporated by reference to Exhibit 10.4 to Amendment No. 2 to the Registrant’s Registration Statement
(Reg. No. 333-31931) on Form S-4/A filed with the Commission on September 17, 1997).

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Exhibit 
No

10.20

10.21

10.22

10.23

10.24

10.25

10.26

10.27

10.28

10.29

Description

Amendment to the Amended and Restated Distribution and License Agreement dated March 31, 1993 between Bolloré
Technologies, S.A. and North Atlantic Trading Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit
10.22 to the Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Amendment to the Amended and Restated Distribution and License Agreements dated June 10, 1996, between Bolloré
Technologies, S.A. and North Atlantic Trading Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit
10.23 to the Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Amendment to the Amended and Restated Distribution and License Agreement dated September 1996, between Bolloré
Technologies, S.A. and North Atlantic Trading Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit
10.24 to the Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Restated Amendment to the Amended and Restated Distribution and License Agreement between Bolloré Technologies,
S.A. and North Atlantic Operating Company, Inc. dated June 25, 1997 (U.S. & Canada) (incorporated by reference to
Exhibit 10.5 to Amendment No. 2 to the Registrant’s Registration Statement (Reg. No. 333-31931) on Form S-4/A filed
with the Commission on September 17, 1997).

Amendment to the Amended and Restated Distribution and License Agreement dated October 22, 1997, between
Bolloré Technologies, S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada) (incorporated by reference to
Exhibit 10.31 to the Registrant’s Annual Report on Form 10-K for the fiscal year ended December 31, 1997).

Amendment to the Amended and Restated Distribution and License Agreement dated June 19, 2002, between Bolloré
S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit 10.31 to the
Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Trademark Consent Agreement, dated March 26, 1997, between Bolloré Technologies, S.A. and North Atlantic Trading
Company, Inc. (incorporated by reference to Exhibit 10.25 to the Registrant’s Registration Statement on Form S-1 (File
No. 333-207816) filed on November 5, 2015).

Amendment to the Amended and Restated Distribution and License Agreement dated February 28, 2005, between
Bolloré S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit 10.33
to the Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Amendment to the Amended and Restated Di stribution and License Agreement dated April 20, 2006, between Bolloré
S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit 10.1 to the
Registrant’s Quarterly Report on Form 10-Q for the fiscal quarter ended March 31, 2006).

Amendment to the Amended and Restated Distribution and License Agreement dated March 10, 2010, between Bolloré
S.A. and North Atlantic Operating Company, Inc. (U.S. & Canada) (incorporated by reference to Exhibit 10.35 to the
Registrant’s Registration Statement on Form S-1 (File No. 333-207816) filed on November 5, 2015).

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Exhibit 
No

10.30

10.31

10.32

10.33

10.34

10.35

10.36

10.37

10.38

10.39

10.40

Description

Consent Agreement dated as of April 4, 1997, between Bolloré Technologies, S.A. and North Atlantic Trading
Company, Inc. (incorporated by reference to Exhibit 10.26 to the Registrant’s Registration Statement on Form S-1 (File
No. 333-207816) filed on November 5, 2015).

Amendment No. 1 to Consent Agreement dated as of April 9, 1997, between Bolloré Technologies, S.A. and North
Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.27 to the Registrant’s Registration Statement
on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Amendment No. 2 to Consent Agreement dated as of June 25, 1997, between Bolloré Technologies, S.A. and North
Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.28 to the Registrant’s Registration Statement
on Form S-1 (File No. 333-207816) filed on November 5, 2015).

Trademark Consent Agreement dated July 31, 2003, among Bolloré Technologies, S.A., North Atlantic Trading
Company, Inc. and North Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.32 to the
Registrant’s Registration Statement on Form S-1 
(File No. 333-207816) filed on November 5, 2015).

Amendment No. 2 to Trademark Consent Agreement dated December 17, 2012, between Bolloré S.A. and North
Atlantic Operating Company, Inc. (incorporated by reference to Exhibit 10.36 to the Registrant’s Registration Statement
on Form S-1 (File No. 333-207816) filed on November 5, 2015).

License and Distribution Agreement dated March 19, 2013 between Bolloré S.A. and North Atlantic Operating
Company, Inc. (incorporated by reference to Exhibit 10.37 to the Registrant’s Registration Statement on Form S-1 (File
No. 333-207816) filed on November 5, 2015).

Distributors Supply Agreement dated as of April 1, 2013, between National Tobacco Company, L.P. and JJA
Distributors, LLC (incorporated by reference to Exhibit 10.38 to the Registrant’s Registration Statement on Form S-1/A
(File No. 333-207816) filed on November 24, 2015).

Amendment No. 1 to the Amended and Restated Exchange and Stockholders’ Agreement dated April 28, 2016
(incorporated by reference to Exhibit 10.44 to the Registrant’s Registration Statement on Form S-1/A (File No. 333-
207816) filed on April 28, 2016).

First Lien Credit Agreement dated as of February 17, 2017, by and among Turning Point Brands, Inc., Fifth Third Bank,
and the lenders party thereto (incorporated by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K
filed on February 17, 2017).

Second Lien Credit Agreement dated as of February 17, 2017, by and among Turning Point Brands, Inc., as the
Borrower, Prospect Capital Corporation, as administrative agent, and the lenders party thereto (incorporated by
reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K filed on February 17, 2017).

First Lien Guaranty and Security Agreement dated as of February 17, 2017, by and among Turning Point Brands, Inc.,
Fifth Third Bank, and the lenders party thereto (incorporated by reference to Exhibit 10.3 to the Registrant’s Current
Report on Form 8-K filed on February 17, 2017).

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TABLE OF CONTENTS

Exhibit 
No
10.41

10.42

10.43

10.44

10.45

10.46

10.47

10.48

10.49

10.50

10.51

Second Lien Guaranty and Security Agreement dated as of February 17, 2017, by and among Turning Point Brands,
Inc., Prospect Capital Corporation, and the lenders party thereto (incorporated by reference to Exhibit 10.4 to the
Registrant’s Current Report on Form 8-K filed on February 17, 2017).

Description

Intercreditor Agreement dated as of February 17, 2017, by and among Turning Point Brands, Inc., the other grantors
party thereto, Fifth Third Bank, as first lien collateral agent, and Prospect Capital Corporation, as second lien collateral
agent (incorporated by reference to Exhibit 10.5 to the Registrant’s Current Report on Form 8-K filed on February 17,
2017).

Amended and Restated First Lien Credit Agreement, dated as of March 7, 2018, by and among Turning Point Brands,
Inc. and its subsidiaries, as the obligors, Fifth Third Bank, as administrative agent, and the lenders party thereto
(incorporated by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K filed on March 8, 2018).

Amended and Restated Second Lien Credit Agreement, dated as of March 7, 2018, by and among Turning Point Brands,
Inc. and its subsidiaries, as obligors, Prospect Capital Corporation, as administrative agent, and the lenders party thereto
(incorporated by reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K filed on March 8, 2018).

Omnibus Amendment, Reaffirmation Agreement and Joinder, dated as of March 7, 2018, by and among Turning Point
Brands, Inc. and its subsidiaries, as the Grantors, Fifth Third Bank, as administrative agent, and the lenders party thereto
(incorporated by reference to Exhibit 10.3 to the Registrant’s Current Report on Form 8-K filed on March 8, 2018).

Second Lien Omnibus Amendment, Reaffirmation Agreement and Joinder, dated as of March 7, 2018, by and among
Turning Point Brands, Inc. and its subsidiaries, as the Grantors, Fifth Third Bank, as administrative agent, and the
lenders party thereto (incorporated by reference to Exhibit 10.4 to the Registrant’s Current Report on Form 8-K filed on
March 8, 2018).

First Amendment to Second Lien Intercreditor Agreement, dated as of March 7, 2018, by and among Turning Point
Brands, Inc., and the other grantors party thereto, Fifth Third Bank, as first lien collateral agent, and Prospect Capital
Corporation, as second lien collateral agent (incorporated by reference to Exhibit 10.5 to the Registrant’s Current Report
on Form 8-K filed on March 8, 2018).

Form of Installment Note issued to VaporBeast Stockholders on November 30, 2016 (incorporated by reference to
Exhibit 10.1 to the Registrant’s Current Report on Form 8-K filed December 2, 2016).

Form of 18-Month Note issued to VaporBeast Stockholders on November 30, 2016 (incorporated by reference to
Exhibit 10.2 to the Registrant’s Current Report on Form 8-K filed December 2, 2016).

Form of Guaranty to VaporBeast Shareholders dated November 17, 2016 (incorporated by reference to Exhibit 10.3 to
the Registrant’s Current Report on Form 8-K filed December 2, 2016).

Release and Severance Agreement dated as of May 2, 2018, between Turning Point Brands, Inc. and Mark A. Stegeman
(incorporated by reference to Exhibit 10.7 to the Registrant’s Quarterly Report on Form 10-Q filed on May 9, 2018).†

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TABLE OF CONTENTS

Exhibit 
No
10.52

21

23

Amendment to the Non-Qualified Stock Option Award Agreement dated as of May 3, 2018, between Turning Point
Brands, Inc. and Mark A. Stegeman (incorporated by reference to Exhibit 10.8 to the Registrant’s Quarterly Report on
Form 10-Q filed on May 9, 2018).†

Description

Subsidiaries of Turning Point Brands, Inc.*

Consent of RSM US, LLP.*

31.1

Certification of Principal Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.*

31.2

Certification of Principal Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.*

31.3

Certification of Principal Accounting Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.*

32.1

101

Certifications of Principal Executive Officer and Principal Financial Officer pursuant to 18 U.S.C. Section 1350, as
adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.*

XBRL (eXtensible Business Reporting Language). The following materials from Turning Point Brands, Inc.’s Annual
Report on Form 10-K for the years ended December 31, 2018, 2017, and 2016, formatted in XBRL: (i) consolidated
balance sheets, (ii) consolidated statements of income, (iii) consolidated statements of comprehensive income, (iv)
consolidated statements of changes in stockholder’s equity (deficit), (v) consolidated statements of cash flows, and (vi)
notes to the consolidated financial statements.*

*

†

Filed herewith

Compensatory plan or arrangement

Item 16. Form 10-K Summary

Not applicable.

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TABLE OF CONTENTS

Signatures

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the registrant has duly

caused this report to be signed on its behalf by the undersigned thereunto duly authorized, on March 6, 2019.

TURNING POINT BRANDS, INC.

By:
Name:
Title:

By:
Name:
Title:

By:
Name:
Title:

/s/ Lawrence S. Wexler
Lawrence S. Wexler
Chief Executive Officer

/s/ Robert Lavan
Robert Lavan
Chief Financial Officer

/s/ Brian Wigginton
Brian Wigginton
Chief Accounting Officer

Pursuant  to  the  requirements  of  the  Securities  Exchange  Act  of  1934,  as  amended,  this  report  has  been  signed  below  by  the

following persons on behalf of the registrant and in the capacities and on the dates indicated.

Signature

Title

Date

By:

By:

By:

By:

By:

By:

By:

By:

By:

By:

/s/ Lawrence S. Wexler
Lawrence S. Wexler

/s/ Robert Lavan
Robert Lavan

/s/ Brian Wigginton
Brian Wigginton

/s/ Thomas F. Helms, Jr.
Thomas F. Helms, Jr.

/s/ Gregory H. A. Baxter
Gregory H. A. Baxter

/s/ H. C. Charles Diao
H. C. Charles Diao

/s/ David Glazek
David Glazek

/s/ Peggy Hebard
Peggy Hebard

/s/ Arnold Zimmerman
Arnold Zimmerman

/s/ Ashley Davis Frushone
Ashley Davis Frushone

Director, Chief Executive Officer

March 6, 2019

Chief Financial Officer

March 6, 2019

Chief Accounting Officer

March 6, 2019

Chairman of the Board of Directors

March 6, 2019

Director

Director

Director

Director

Director

Director

97

March 6, 2019

March 6, 2019

March 6, 2019

March 6, 2019

March 6, 2019

March 6, 2019

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Subsidiaries of Turning Point Brands, Inc.

The following list outlines the subsidiaries of Turning Point Brands, Inc., December 31, 2018.

Exhibit 21

Entity

Turning Point Brands, Inc.

North Atlantic Trading Company, Inc.
National Tobacco Finance, LLC
National Tobacco Company, L.P.
North Atlantic Operating Company, Inc.
North Atlantic Cigarette Company, Inc.
RBJ Sales, Inc.

Turning Point Brands, LLC
Intrepid Brands, LLC
Vapor Beast LLC
Vapor Shark, LLC

Vapor Shark Franchising, LLC
Vapor Acquisitions Company LLC
Vapor Finance LLC
International Vapor Group LLC
South Beach Smoke LLC
Vaporfi LLC
Beechwellness LLC
Vaporfi Franchising LLC
Montley Brew E-Liquids LLC
Direct Vapor LLC
IVG PA, Inc.
Vaporfi Limited

Jurisdiction of Organization
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Tennessee
Delaware
Delaware
Delaware
Delaware
Florida
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
England

Consent of Independent Registered Public Accounting Firm

We consent to the incorporation by reference in (i) Registration Statement No. 333-211321 on Form S-8 of Turning Point Brands, Inc.
and (ii) Registration Statement No. 333-219114 on Form S-3 of Turning Point Brands, Inc. of our report dated March 6, 2019 relating
to our audit of the consolidated financial statements of Turning Point Brands, Inc. and its subsidiaries which appears in this Annual
Report on Form 10-K of Turning Point Brands, Inc. for the year ended December 31, 2018.

Exhibit 23

/s/ RSM US LLP

Greensboro, North Carolina 
March 6, 2019

Exhibit 31.1

CERTIFICATION OF PRINCIPAL EXECUTIVE OFFICER 
PURSUANT TO SECTION 302 OF SARBANES-OXLEY ACT

I, Lawrence S. Wexler, certify that:

1.   I have reviewed this Annual Report on Form 10-K of Turning Point Brands, Inc.;

2.      Based  on  my  knowledge,  this  report  does  not  contain  any  untrue  statement  of  a  material  fact  or  omit  to  state  a  material  fact
necessary  to  make  the  statements  made,  in  light  of  the  circumstances  under  which  such  statements  were  made,  not  misleading  with
respect to the period covered by this report;

3.      Based  on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all
material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in
this report;

4.   The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures
(as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal controls over financial reporting (as defined in Exchange Act
Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our
supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to
us by others within those entities, particularly during the period in which this report is being prepared;

(b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed
under  our  supervision,  to  provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of
financial statements for external purposes in accordance with generally accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions
about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such
evaluation; and

(d)  Disclosed  in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the
registrant’s  most  recent  fiscal  quarter  (the  registrant’s  fourth  fiscal  quarter  in  the  case  of  an  annual  report)  that  has  materially
affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.   The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial
reporting,  to  the  registrant’s  auditors  and  the  audit  committee  of  the  registrant’s  board  of  directors  (or  persons  performing  the
equivalent functions):

(a)  All  significant  deficiencies  and  material  weaknesses  in  the  design  or  operation  of  internal  control  over  financial  reporting
which  are  reasonably  likely  to  adversely  affect  the  registrant’s  ability  to  record,  process,  summarize  and  report  financial
information; and

(b)  Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the
registrant’s internal control over financial reporting.

Date: March 6, 2019

By:

/s/ LAWRENCE S. WEXLER

Lawrence S. Wexler 
President and Chief Executive Officer 
(Principal Executive Officer)

 
 
 
 
 
Exhibit 31.2

CERTIFICATION OF PRINCIPAL FINANCIAL OFFICER 
PURSUANT TO SECTION 302 OF SARBANES-OXLEY ACT

I, Robert Lavan, certify that:

1.   I have reviewed this Annual Report on Form 10-K of Turning Point Brands, Inc.;

2.      Based  on  my  knowledge,  this  report  does  not  contain  any  untrue  statement  of  a  material  fact  or  omit  to  state  a  material  fact
necessary  to  make  the  statements  made,  in  light  of  the  circumstances  under  which  such  statements  were  made,  not  misleading  with
respect to the period covered by this report;

3.      Based  on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all
material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in
this report;

4.   The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures
(as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal controls over financial reporting (as defined in Exchange Act
Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our
supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to
us by others within those entities, particularly during the period in which this report is being prepared;

(b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed
under  our  supervision,  to  provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of
financial statements for external purposes in accordance with generally accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions
about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such
evaluation; and

(d)  Disclosed  in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the
registrant’s  most  recent  fiscal  quarter  (the  registrant’s  fourth  fiscal  quarter  in  the  case  of  an  annual  report)  that  has  materially
affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.   The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial
reporting,  to  the  registrant’s  auditors  and  the  audit  committee  of  the  registrant’s  board  of  directors  (or  persons  performing  the
equivalent functions):

(a)  All  significant  deficiencies  and  material  weaknesses  in  the  design  or  operation  of  internal  control  over  financial  reporting
which  are  reasonably  likely  to  adversely  affect  the  registrant’s  ability  to  record,  process,  summarize  and  report  financial
information; and

(b)  Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the
registrant’s internal control over financial reporting.

Date: March 6, 2019

By:

/s/ ROBERT LAVAN

Robert Lavan 
Chief Financial Officer 
(Principal Financial Officer)

 
 
 
 
 
Exhibit 31.3

CERTIFICATION OF PRINCIPAL FINANCIAL OFFICER 
PURSUANT TO SECTION 302 OF SARBANES-OXLEY ACT

I, Brian Wigginton, certify that:

1.   I have reviewed this Annual Report on Form 10-K of Turning Point Brands, Inc.;

2.      Based  on  my  knowledge,  this  report  does  not  contain  any  untrue  statement  of  a  material  fact  or  omit  to  state  a  material  fact
necessary  to  make  the  statements  made,  in  light  of  the  circumstances  under  which  such  statements  were  made,  not  misleading  with
respect to the period covered by this report;

3.      Based  on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all
material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in
this report;

4.   The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures
(as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal controls over financial reporting (as defined in Exchange Act
Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our
supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to
us by others within those entities, particularly during the period in which this report is being prepared;

(b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed
under  our  supervision,  to  provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of
financial statements for external purposes in accordance with generally accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions
about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such
evaluation; and

(d)  Disclosed  in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the
registrant’s  most  recent  fiscal  quarter  (the  registrant’s  fourth  fiscal  quarter  in  the  case  of  an  annual  report)  that  has  materially
affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.   The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial
reporting,  to  the  registrant’s  auditors  and  the  audit  committee  of  the  registrant’s  board  of  directors  (or  persons  performing  the
equivalent functions):

(a)  All  significant  deficiencies  and  material  weaknesses  in  the  design  or  operation  of  internal  control  over  financial  reporting
which  are  reasonably  likely  to  adversely  affect  the  registrant’s  ability  to  record,  process,  summarize  and  report  financial
information; and

(b)  Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the
registrant’s internal control over financial reporting.

Date: March 6, 2019

By:

/s/ BRIAN WIGGINTON

Brian Wigginton 
Chief Accounting Officer

 
 
 
 
 
Exhibit 32.1

CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, 
AS ADOPTED PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT

In connection with the Annual Report on Form 10-K of Turning Point Brands, Inc. (the “Company”) for the year ended December 31,
2018, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), we, Lawrence S. Wexler, President and
Chief  Executive  Officer,  Robert  Lavan,  Chief  Financial  Officer,  and  Brian  Wigginton,  Chief  Accounting  Officer,  of  the  Company,
certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

(1)   The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

(2)   The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of
the Company for the periods presented therein.

Date: March 6, 2019

Date: March 6, 2019

Date: March 6, 2019

By:

By:

By:

/s/ LAWRENCE S. WEXLER
Lawrence S. Wexler 
President and Chief Executive Officer 
(Principal Executive Officer)

/s/ ROBERT LAVAN
Robert Lavan 
Chief Financial Officer 
(Principal Financial Officer)

/s/ BRIAN WIGGINTON
Brian Wigginton 
Chief Accounting Officer