Quarterlytics / Financial Services / Insurance - Property & Casualty / United Fire Group, Inc.

United Fire Group, Inc.

ufcs · NASDAQ Financial Services
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Ticker ufcs
Exchange NASDAQ
Sector Financial Services
Industry Insurance - Property & Casualty
Employees 877
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FY2017 Annual Report · United Fire Group, Inc.
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United Fire Group, Inc.
Annual Report
2017

experience
matters

OUR VISION 

 To be the company 

of choice for 

independent agents. 

OUR MISSION

We are committed 

to our promise of 

exceptional insurance 

protection and service 

for businesses, families 

and individuals. By 

balancing technology 

with personal relation-

ships and offering a 

diverse selection of 

products and services, 

we strive to be the 

clear company of choice 

for independent agents 

and their customers.

Annual meeting
The United Fire Group, Inc. (UFG) annual meeting of shareholders will be 
held at 10 a.m. CT on Wednesday, May 16, 2018, at Eastbank Venue located 
at 97 Third Avenue SE in Cedar Rapids, Iowa. The usual notices and proxy 
material will be mailed to shareholders in advance of the meeting.

Our 2017 Form 10-K is fi led with the Securities and Exchange Commission 
and is available to shareholders, free of charge, upon request to:

Investor Relations 
United Fire Group, Inc.
118 Second Avenue SE
Cedar Rapids, Iowa 52401 
Telephone: 319-399-5700

OR

Registrar and Transfer Agent
Computershare
P.O. Box 505000
Louisville, Kentucky 40233-5000

About UFG
Founded in 1946, UFG is a successful publicly traded and multibillion-dollar-
asset insurance company. We offer insurance protection for people’s businesses, 
homes and vehicles, including commercial insurance, personal insurance and 
surety bonds.

UFG partners with a select group of approximately 1,200 independent insurance 
agencies across the country. With more than 1,100 employees at our corporate 
headquarters in Cedar Rapids, Iowa, and fi ve regional offi ces in Arizona, 
California, Colorado, New Jersey and Texas, we deliver insurance protection and 
services to policyholders throughout the U.S. 

At UFG, we are committed to achieving long-term 
fi nancial strength and stability, using our 70 years 
of experience to successfully guide us through 
market cycles and industry challenges. 
Our property and casualty insurers hold 
a fi nancial strength rating of “A” (Excellent) 
from A.M. Best Company, which was 
affi rmed in September 2017. 

United Life Insurance Company (United Life), our 
life insurance subsidiary, is licensed in 37 states, 
represented by approximately 1,600 independent life 
insurance agencies and rated “A-” (Excellent) by A.M. Best 
Company. In September of 2017, we announced the sale of 
United Life to Kuvare US Holdings, Inc., with an expected closing 
in the fi rst half of 2018, subject to customary conditions, including 
regulatory approval.

 
 
experience
matters

Y

ear after year, insurance companies experience hard
  markets to soft markets, mild weather conditions to severe
  weather conditions, rising interest rates to falling interest rates 
and an endless number of issues, trends and regulations that directly 
impact the way we do business. 

It’s simply part of the industry we are in—and dealing with these ups 
and downs of the insurance industry has only made UFG a more 
experienced company, better prepared to address them and better 
positioned to overcome them. 

Every day, we draw from our 70 years of experience: when 
underwriting and issuing new policies; assisting customers in 
recovering from losses; working with business owners to identify 
and resolve safety issues; developing new products and services; 
and planning for the future of UFG, for our employees, insurance 
agents, policyholders and investors. 

Our experience is not without lessons learned and outcomes 
unpredicted but we’ve chosen to embrace these experiences to 
shape us into a smarter and stronger company—one that is always 
proactive-thinking and forward-looking. 

We believe our seven decades of experience give us a competitive 
edge in the insurance industry, allowing us to quickly adapt to market 
conditions, promptly respond to shifting customer demands and 
swiftly react to catastrophes, with storm teams on standby and ready 
for deployment. 

Though 2017 was a challenging year for UFG, it gave us the 
opportunity to put our experience to good use, fulfi lling our insurance 
commitments, progressing toward our 2020 Vision goals and moving 
ahead with initiatives to enhance our profi tability, now and in the 
years to come. 

experience
you can trust

UFG was named one 

of “America’s 50 Most 

Trustworthy Financial 
Companies” by Forbes 
for the fourth consecutive 

year in 2017. It 

recognizes us for our 

transparent accounting 

practices and solid 

corporate governance, 

reinforcing to our 

customers, partners and 

investors that they can 

trust us to demonstrate 

honesty, integrity and 

accountability.

1

letter to
shareholders

Our experience in 2017

I

 t was not a year without its challenges for UFG, as well as for the entire insurance industry. With 

damaging hurricanes in Texas, Florida and Puerto Rico, destructive wildfi res in California and a 

continued rise in the frequency and severity of auto losses, insurers dealt with a broad range of 

challenges in 2017. 

According to the National Oceanic and Atmospheric Administration (NOAA), 2017 was the costliest 

year on record for weather disasters in the U.S., primarily driven by hurricane losses. These disasters 

brought one extreme after another—with Hurricane Harvey dumping 60 inches of rain on parts of 

southeastern Texas, Hurricane Irma making landfall in the Florida Keys with maximum sustained 

winds of 130 mph, Hurricane Maria intensifying from a Category 1 storm to a Category 5 storm 

in only 15 hours, and wildfi res destroying 32,000 homes and 4,300 businesses in California. 

Although these weather-related losses were manageable for UFG and in line with our 10-year 

historical average due to carefully executed risk management strategies, the combination of both 

elevated catastrophe losses and auto losses took a toll on our fi nancial performance in 2017.

In 2017, we produced net income of $1.99 per share, a combined ratio of 104 percent and a 

return on equity (ROE) of 5.3 percent. Our book value at year end was $39.06 per share, which is 

an improvement of 5.5 percent from 2016, and our stock price closed at $45.58 per share.

HURRICANE LOSSES
UFG was impacted by three hurricanes in the third quarter of 2017—Hurricane Harvey in Texas, 

Hurricane

Harvey

Hurricane Irma in Florida and Hurricane Maria in Puerto Rico—with losses totaling 

$9.0 million, $8.9 million and $4.1 million, respectively. Losses from Hurricanes 

Harvey and Irma are from a combination of direct losses and assumed 

reinsurance while all of the losses from Hurricane Maria are from 

assumed reinsurance. 

Hurricane Harvey made landfall on Friday, 
August 25, bringing devastating damage and 
catastrophic fl ooding to southeastern Texas—
and personally impacting our Gulf Coast regional 
offi ce in Webster, Texas, and staff members 
in surrounding communities. Though our Gulf 
Coast regional offi ce was able to reopen on 
September 5 without any major damage, 
12 employees in the Houston area suffered 
moderate to severe damage to their homes. 
To assist employees personally impacted 
by the storm, UFG established the Hurricane 
Harvey Employee Relief Fund, with the 
majority of donations coming from 
fellow employees.    

These hurricanes caused signifi cant damage and destruction 

for our customers, but within two weeks of each storm, 

our claims department had inspected 90 percent of the 

claims received and closed over 60 percent of them—

an outstanding testament to the high level of service 

provided by both our claims employees in the offi ce 

and our catastrophe response teams on the ground in 

Texas and Florida in the aftermath of these storms.

With every approaching hurricane, we hope for the best and 

prepare for the worst. But no matter what a storm brings, we 

take great pride in being available to our customers after a loss, 

2

viewing it as an opportunity to prove to them that they made the 

right decision by choosing UFG for their insurance protection. 

continued

In 
In looking back at all UFG has 

experienced over the past 

70 years—successes, obstacles, 

milestones, hurdles—I truly 

couldn’t be more proud of where 

we are at today. Though we face 

a variety of year-to-year 

challenges, we pride 

ourselves on 

consistent strength 

and profi tability 

in the long 

term, using 

our experience 

to our advantage 
in overcoming 

them.” 

— Randy A. Ramlo

President and CEO

3

letter to shareholders
continued

AUTO LOSSES
Rising auto losses impacted our fi nancial results in 2017, but we started to see an improvement in our auto 

lines of business toward the end of the year, which is an encouraging development that we hope will carry 

forward into 2018.

Our approach to the issue of rising auto losses across our regions included more aggressive underwriting and 

pricing actions, particularly on marginally performing accounts.

In addition, our risk control consultants refocused their efforts on commercial accounts with a signifi cant auto 

exposure, ensuring that these businesses have acceptable hiring, driver screening, vehicle use and vehicle 

maintenance policies in place and that they are being enforced. 

Our new enterprise analytics department at UFG, which was formed in late 2016 and is now fully staffed, also 

continues to assist us by providing acceptability and pricing guidance on our auto lines of business, as well as 

business intelligence insights to assist underwriters in making better acceptability and pricing decisions. 

We expect that with continued rate increases and these other initiatives, we will return our auto lines of 

business back to our desired level of profi tability, but we still have a ways to go.

OPPORTUNITIES FROM CHALLENGES

Even though our fi nancial experience was not what we had hoped for in 2017, I 

OASIS
is one of the biggest projects 
our company has ever under-
taken and one that we believe 
will defi nitely help our profi tability 
down the road. Currently, our 
OASIS team includes approxi-
mately 90 individuals, including 
UFG employees from all areas 
of our company and represen-
tatives from our vendors. 

am proud of the way we responded to the challenges. In claims, our people 

worked diligently to get customers back in business and back on their feet 

as quickly as possible after a loss. In underwriting, staff members carefully 

priced insurance risks and passed on business that was unfavorable or 

underpriced. And all throughout our company, people worked together, 

continuously advancing our products, services and technology. 

In 2017, the employees of UFG showed that we have the experience 

needed to overcome the challenges that come our way and even create 

new opportunities from them, including the development of our OASIS 
Initiative and our Worth It distracted driving program. 

Transforming the way we do business

OASIS INITIATIVE

UFG has embarked on a major multi-year initiative to modernize our 

policy processing system and transform the way we do business. 

The initiative, which we’ve named OASIS (Optimizing Achievement 

with a Strategic Insurance System), will allow us to issue policies more 

effi ciently for increased productivity, access data more readily for improved 

decision-making and enhance the ease of doing business for our agents 

and policyholders. 

We’re excited about the impact this new system will have on our fi nancial performance 

once it is in place. Ultimately, OASIS will help us make more informed business decisions when 

underwriting policies, enabling us to incorporate further data and analytics into our decision-making. 

4

distracted

driving
As a senior risk control 
consultant at UFG, Shawn 
O’Brien inspects properties 
and visits jobsites to help 
make the businesses we 
insure safer. In 2011, his life 
changed forever the day he 
was involved in a deadly 
three-car accident caused 
by a distracted driver. 

Reducing losses and saving lives
WORTH IT PROGRAM

Auto losses have been on the rise throughout the insurance industry in recent years. While 

there doesn’t seem to be one specifi c cause for the rise, we know that distracted driving 
is a contributing factor. To do our part to stop distracted driving, UFG introduced Worth 
It in 2017, a program aimed specifi cally at preventing auto losses and saving lives. 

At ufgWorthIt.com, we’ve created a variety of tools and resources for agents, 
policyholders, educators and individuals—all with the important message that life is 

worth it, driving distracted is not. Our goal behind the program is to not only highlight 

distracted driving issues that are trending in the insurance industry, but to offer ways to 

help stop the growing epidemic.

Whether we’re helping our business customers create a distracted driving policy for their 
company or having one of our speakers present at a high school, we believe that Worth It 
has the potential to make a positive and lasting difference, not only in our loss ratios but in 

the lives of our customers, agents, employees and community members. 

SALE OF UNITED LIFE INSURANCE COMPANY
On September 19, 2017, we announced our decision to sell our life insurance subsidiary, 

United Life, in Cedar Rapids, Iowa, to Kuvare, based in Chicago, for $280 million. 

United Life has been a part of UFG for more than 55 years, founded by us in 1962 to 

complement our property and casualty insurance products. Though United Life’s 

growth had slowed in recent years, it was a positive contributor to our success for 

decades, thanks to the dedication of its staff members and the support of its agency force.

At ufgWorthIt.com, 
Shawn shares his 
personal experience 
with us, bringing 
awareness to the 
growing epidemic of 
distracted driving and 
showing others that 
it’s just not worth it.  

While this decision was one of the most diffi cult we’ve ever had to make, it was made in the 

best interest of both UFG and United Life. By selling United Life to Kuvare, we have established 

a solid future with new opportunities for our life insurance employees, insurance agents and 

customers, while allowing us to continue to build on the success of our property and casualty 

and surety operations.

The closing of this sale is expected to occur in the fi rst half of 2018. Management, in conjunc-

tion with a  committee of our Board of Directors, is evaluating how to best deploy the proceeds 

from the sale. We anticipate that the proceeds will be used for various capital management initiatives, 
including continued share repurchases, regular and possible extraordinary shareholder dividends, 

investing in property and casualty organic business growth and potential future acquisitions.

2018 AND BEYOND
As we look ahead to 2018 and beyond, we plan to continue to put our experience to good use, 
strengthening our fi nancial performance and enhancing our shareholder value with our 2020 Vision 
goals as our guide. In addition to taking steps to bolster our profi tability, we will be seeking oppor-

tunities for strong growth in our underserved markets and territories. After more than 70 years in 

business, I know we have the experience needed to accomplish everything we set out to do at UFG. 

On behalf of our entire management team, I thank our shareholders for your continued faith and 

trust in UFG.

5

C O N S O L I D A T E D   F I N A N C I A L  

Years Ended December 31 

Total assets 

Total stockholders’ equity 

Book value per share 

Closing stock price 

Revenues:

 (Dollars in Thousands Except Per Share Data)

2017 

$ 4,183,431 

$  973,373 

$ 

$ 

39.06 

45.58 

 2016 

2015 

2014 

2013

$ 4,054,758 

$ 3,890,376 

$ 3,856,689 

$ 3,720,672

$  941,884 

$  878,897 

$  817,415 

$  782,833

$ 

$ 

37.04 

$ 

34.94  

49.17   $ 

38.31  

$ 

$ 

32.67 

29.73 

$ 

$ 

30.87

28.66

  Net premiums earned 

$ 1,058,860 

$ 1,023,401 

$  930,890 

$  828,330 

$  754,846

 Investment income, net of
investment expenses 

 Total realized inve stment gains 

  Other income 

  Total revenues 

Net income 

Basic earnings per common share 

Diluted earnings per common share 

Cash dividends paid per common share  $ 

  100,910 

8,063 

617 

  106,822 

  100,781 

104,609 

  112,799

6,103 

2,846 

621 

401 

7,270 

1,685 

8,695

702

$ 1,168,450 

$ 1,136,947 

$ 1,034,918 

$  941,894 

$  877,042

$ 

$ 

$ 

51,023 

2.03 

1.99 

1.09 

$ 

$ 

$ 

$ 

49,904 

1.97 

1.93 

0.97 

$ 

$ 

$ 

$ 

89,126 

3.56 

3.53 

0.86 

$ 

$ 

$ 

$ 

59,137 

2.34 

2.32 

0.78 

$ 

$ 

$ 

$ 

76,140

3.01

2.98

0.69

Combined ratio 

104.0% 

100.3% 

92.0% 

97.8% 

94.8%

All current and prior periods refl ected in this table have been presented on a consolidated basis, including both continuing and discontinued operations. 
On September 19, 2017, we entered into a defi nitive agreement to sell our subsidiary, United Life Insurance Company, to Kuvare US Holdings, Inc., for 
$280 million in cash, subject to specifi ed adjustments as set forth in the defi nitive agreement. As a result, our life insurance business (previously reported 
as a separate segment) has been considered “held for sale” and reported as discontinued operations.

$3.53

$2.98

$2.32

$1.93

$1.99

$0.78

$0.86

$0.69

$1.09

$0.97

Diluted earnings 
per common share

Cash dividends paid 
per common share

’13 

’14 

’15 

’16 

’17

EARNINGS AND DIVIDENDS PER COMMON SHARE

6

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
H I G H L I G H T S

$1,168

$1,137

$1,035

$942

$877

’13 

’14 

’15 
TOTAL REVENUES
(in millions)

’16 

’17

$4,183

$4,055

$3,857 $3,890

$3,721

building on

our experience
UFG is committed to being the 
best place to work, investing in 
continuing education for our people 
and ongoing improvements at our 
facilities. Here’s how we worked 
toward that end in 2017: 

408

insurance courses 
passed by  
employees

130

$114,100

in college tuition 
reimbursement paid 
to employees

professional insurance 
designations earned
by employees

10-story

building under construction 
for expansion of corporate 
headquarters in 
Cedar Rapids, Iowa

16,000

square feet of new offi ce 
space for Rocky Mountain
 regional offi ce in 
Westminster, Colorado

’13 

’14 

’15 

’16 

’17

TOTAL ASSETS
(in millions)

7

 
 
 
2 0 2 0   V I S I O N   U P D A T E

JACK B. EVANS
CHAIRMAN

JAMES W. NOYCE
VICE CHAIRMAN

CHRISTOPHER 
R. DRAHOZAL

The 2020 Vision at UFG serves as a roadmap 

to continuous improvement, encompassing 

all aspects of the insurance business—from 

fi nancial experience to customer experience to 

employee experience. The goals clearly refl ect 

the interconnectedness of its operations, as 

management believes that strong growth cannot 

happen without strong profi ts and satisfi ed 

customers are not possible without satisfi ed 

employees. As the company approaches 2020 and 

MARY K. 
QUASS

the realization of its goals, our Board of Directors 

and management are already looking beyond 

to ensure that UFG remains the 

service

matters

UFG earned the 
prestigious “Five-Star 
Carrier” rating from 
Insurance Business 
America in 2017 for 
our excellence in all 
10 service categories.

GEORGE D. 
MILLIGAN

resilient and thriving company 

it is for all stakeholders.”
— Jack B. Evans

UFG Chairman of the Board

KYLE D. 
SKOGMAN

SCOTT L. 
CARLTON

SUSAN E. 
VOSS

SARAH F. 
GARDIAL

RANDY A. 
RAMLO

JOHN-PAUL E. 
BESONG

BRENDA K. 
CLANCY

B O A R D   O F 
D I R E C T O R S

8

2 0 2 0   V I S I O N   U P D A T E

Throughout 2017, UFG continued to set our sights on our 2020 Vision, 
progressing toward our goals related to profi t, service, growth and 
people, because it all matters to our success. 

Maximize our return on equity (ROE) 

■ We strive to produce ROEs in the top quartile of our peers, which we did 

not achieve in 2017, producing an ROE of 5.3 percent for the year. This 

was due primarily to elevated auto losses; however, UFG has executed 

plans of action intended to improve these lines of business.  

■   The insurance market remained competitive in 2017. The average 

renewal pricing change for commercial lines increased by low-single 

digits, primarily driven by an increase in commercial auto pricing. 

Personal lines renewal pricing also increased, with average percentage 

increases in the low-single digits. All regions continued to manage 

poor-performing accounts through aggressive underwriting actions, 

including rate increases.

 Provide exceptional service

■  Since the launch of UFG Service Center 10 years ago, our licensed 

account specialists have assisted thousands of our agents’ commercial 

customers with their day-to-day requests and inquiries, including policy 

changes, claims reporting, coverage questions, billing inquiries and requests 

for certifi cates of insurance and auto ID cards. This highly valued service allows 

our agents to focus their efforts on growing and developing their business with 

UFG. To build on the success of our service center, we’ve begun expanding 

it into our East Coast region and also launched a service center for personal 

insurance policyholders in 2017. 

■    To enhance our position as a small business partner for agents, UFG developed

a small business unit (SBU) in late 2016. Through our SBU, we have a dedicated 

team of specialists providing competitive insurance solutions for small-sized 

businesses, as well as a new web-quoting platform featuring an online 

dashboard for insurance agents. In 2017, we enhanced our 

popular GaragePro® insurance product for small 
automotive service and repair shops, offering a 

robust class appetite and streamlined quoting 

process. We plan to make additional products 

available on our web-quoting platform for 

small businesses in 2018, including 
ArtisanPro® (businessowners policy for 
contractors), commercial auto and 

workers compensation.

The 10 categories include: 
carrier reputation and 
fi nancial stability, claims 
processing, competitive 
rates, underwriting 
expertise, technology and 
automation, quick quotes, 
range of product, marketing 
support, education and 
training and commitment 
to the broker distribution 
channel.

profi t matters
UFG launched Worth It in 2017, 
a distracted driving program to 
prevent auto losses and save lives. 
We strongly encourage the businesses 
we insure to implement vehicle-use 
policies that prohibit their employees 
from using cell phones (including 
hands-free devices) while driving for 
work, as our own UFG proprietary 
research on the commercial driving 
industry revealed that:

72%

of commercial 
drivers acknowledge 
“yes,” they could 
possibly cause an 
accident due to 
their distracted 
driving habits

Nearly

50%

of commercial drivers 
say they have read 
a text while driving 
and 39% say they 
have sent a text 
while driving

Source: 

Magid Research, 

August 2017

9

 
 
2 0 2 0   V I S I O N   U P D A T E

Increase our written premiums

  ■   We produced property and casualty direct premiums written of $1.0 billion at year-end 
2017, an increase of 5.6 percent from year-end 2016. We expect our growth to remain 

in the 4 percent to 6 percent range in 2018 as we focus on writing profi table business. 

  ■  UFG appointed 89 new agencies in 2017 and eight of our 10 target growth states—

Alabama, Arizona, Mississippi, Montana, Nevada, North Dakota, Ohio and 

Tennessee—have now met their premium growth goals.  

  ■  UFG Specialty Insurance Company, our specialty division that provides excess and 

surplus lines of commercial insurance through wholesale brokers, opened a new offi ce 

in Phoenix in late 2017. This new location will serve as the headquarters for our 

growth

matters
United Fire & Casualty 
Company was named a 
Super Regional P/C Insurer™ 
by Insurance Journal in 
2017—and has been every 
year since 2006. 

specialty division going forward, as many of our competitors in the specialty 

market are domiciled in Arizona and it offers a central location for 

conducting business. Since its establishment in 2014, UFG Specialty 

has grown to a staff of 20 employees and is now doing business in 

Arizona, California, Colorado, Idaho, Nevada, New Mexico, Oregon, 

Utah and Washington with over 40 regional and national wholesale 

brokers. In 2018, our specialty division plans to expand into 

additional states, migrating eastward. 

This year, we ranked 

28th

among the list of 
161 Super Regional 
P/C Insurers.

In general, a Super 
Regional Property/
Casualty Insurer™ is 
an individual company 
writing multiple lines 
of insurance.

8

of our 10 target 
growth states for 
2020 have now 
met their premium 
growth goals.

10

2 0 2 0   V I S I O N   U P D A T E

Be the best place to work 

   ■  To assist us in recruiting and retaining employees, UFG opened our 

new 6,000 square foot U[Fit] Wellness Center at our corporate headquarters 

in late 2017, offering state-of-the-art fi tness equipment and exercise classes 

for employees.   

   ■  At the request of our employees, UFG implemented Dress for Your Day 

companywide in 2017, offering a new simplifi ed approach to the corporate 
dress code. With Dress for Your Day, employees have the freedom and 
fl exibility to dress appropriately for the workday they have planned while 

continuing to uphold our professional image in the workplace and 

people

matter
UFG was recognized 
as a “Top Workplace 
in Iowa” by The Des 
Moines Register for the 
fourth time in 2017. 

throughout our communities.

This award is based 
solely on the results of employee 
surveys, refl ecting our initiatives to 
offer jobs that are rewarding and 
fulfi lling, a work environment that 
is positive and productive, training 
opportunities to learn and grow, 
and a work-life balance 
that works with fl exible 
schedules and community 
service hours.

11

 
community

matters, too

In addition to building a fi nancially 
strong and stable company, UFG 
is committed to making a positive 
impact—one that reaches beyond our 
business and into our communities, 
supporting local education, community  
and human services organizations. 

community
service hours
UFG offers our employees 
paid time off to participate 
in community service 
activities during 
work hours. 

In 2017, 280 
employees used over

2,235

community service hours, 
volunteering at various 
organizations across
our regions. 

12

college 

scholarships
UFG founded a scholarship 
program for our employees’ 
children in 2013 and has awarded 
98 scholarships over the 
past fi ve years totaling

$380,000

.

$5,000

With the launch of our 
Worth It distracted driving 
program, UFG is extending a 
scholarship opportunity to college 
students across the country, with 
fi ve $1,000 Worth It scholarships 
being awarded in May 2018. 

corporate 
responsibility and
sustainability report

At UFG, we align our corporate values 
to our corporate responsibility, bringing 
our company vision to light. Read our 
Corporate Responsibility Report at 
ufgInsurance.com to learn how we 
support and strengthen our communities, 
employees and environment. 

13

In 2015, UFG established the Scotty 
McIntyre, Jr. “Go Beyond” award, 
named after our late longtime leader, to 
recognize individuals for their exemplary 
community service efforts. 

Three winners are 
chosen each year, 
including a UFG agency 
employee, United Life 
agency employee and a 
UFG employee. 

Each recipient is honored 
with a trophy and a

$5,000

donation to the charity 
of their choice. 

14

Congratulations to our 2017 
“Go Beyond” winners

  ■   Kevin C. Murphy, president and founder of Sierra 

Insurance Associates, Inc. in Truckee, California, has 
been an active member of his community for 25 
years, serving and supporting the Truckee Chamber of 
Commerce, Rotary Club of Truckee, Truckee-Donner 
Recreation & Park District, Truckee Ice Skating Coalition, 
E.J. Tegner Golf Foundation for Children and Tahoe-
Pyramid Bikeway.

  ■    Sonja Gonzalez, recently retired from Central Financial 

Group in Johnston, Iowa, is an avid volunteer for several 
organizations, including Youth Emergency Shelter (YES), 
Food Bank of Iowa, Habitat for Humanity, Greater Des 
Moines YWCA, Iowa Colon Cancer Coalition, Above + 
Beyond Cancer and Susan G. Komen Race for the Cure.

  ■   UFG employee Erica Davis volunteers for UCI Haiti. 
She participated in a mission trip to the country and 
continues to support the organization by educating 
others and organizing a clothing drive.

Kevin C. Murphy

Sonja Gonzalez

life-changing

experience

Employee Erica Davis joined 15 other volunteers 
who traveled to Caiman, Haiti, through the United 
Christians International (UCI) organization. “We are 
all pieces of a larger puzzle—of a larger, global 
community—and each one of us can do something, 
no matter how small, to effect a positive change.” 

Erica Davis

15

recognition 
matters
Employees featured:

NYDIA PRICE
UNDERWRITING LEAD

DANIEL FASSE
CLAIMS ADJUSTER

MICKEY ACEVEDO
COMMERCIAL UNDERWRITER

CORRINA ROMERO
UNDERWRITING SPECIALIST

BROOKE STANFIELD
PREMIUM AUDIT ASSOCIATE

STEVEN KINNEY
ASSOCIATE SURETY UNDERWRITER

RAY JIMENEZ
SENIOR MARKETING REPRESENTATIVE

NACONE MARTIN
CUSTOMER SERVICE ASSOCIATE

JENNIFER McDONALD
BUSINESS SOLUTION ARCHITECT

RYAN GARDNER
PROGRAM MANAGER

DEBBIE SCALETTI
UNDERWRITING COORDINATOR

CORA DIXON  
CLAIMS REPRESENTATIVE

BRIAN LOWERY
RISK CONTROL CONSULTANT

AMANDA LARSON
ASSOCIATE BUSINESS ANALYST

DAWN BUKER
CUSTOMER SERVICE ASSOCIATE

insurance day

on the hill
In February 2018, we took our Worth It 
program to the Iowa State Capitol in Des 
Moines for the Independent Insurance Agents 
of Iowa (IIAI) Insurance Day on the Hill. This 
event, which has been deemed the largest 
grassroots lobbying event of the year, gave 
us the opportunity to spread our important 
message on the dangers of distracted driving 
directly to our legislative leaders. 

Disclosure of Forward-Looking Information
This report may contain forward-looking statements about our operations, 
anticipated performance and other similar matters. The Private Securities 
Litigation Reform Act of 1995 provides a safe harbor under the Securities 
Act of 1933 (the “Securities Act”) and the Securities Exchange Act of 1934, 
as amended (the “Exchange Act”), for forward-looking statements. The 
forward-looking statements are not historical facts and involve risks and 
uncertainties that could cause actual results to differ from those expected 
and/or projected. Such forward-looking statements are based on current 
expectations, estimates, forecasts and projections about United Fire 
Group, Inc. (“UFG,” the “Registrant,” the “Company,” “we,” “us,” or “our”), 
the industry in which we operate, and beliefs and assumptions made 
by management. Words such as “expect(s),” “anticipate(s),” “intend(s),” 
“plan(s),” “believe(s),” “continue(s),” “seek(s),” “estimate(s),” “goal(s),” 
“target(s),” “forecast(s),” “project(s),” “predict(s),” “should,” “could,” “may,” 
“will continue,” “might,” “hope,” “can” and other words and terms of similar 
meaning or expression in connection with a discussion of future operations, 
fi nancial performance or fi nancial condition, are intended to identify forward-
looking statements. See Part I, Item 1A “Risk Factors” of our Form 10-K for 
the year ended December 31, 2017, fi led with the Securities and Exchange 
Commission (“SEC”) on February 28, 2018, for more information concerning 
factors that could cause actual results to differ materially from those in the 
forward-looking statements. 

Risks and uncertainties that may affect the actual fi nancial condition and 
results of the company include but are not limited to the following: 

•  The frequency and severity of claims, including those related to 
catastrophe losses and the impact those claims have on our loss reserve 
adequacy; the occurrence of catastrophic events, including international 
events, signifi cant severe weather conditions, climate change, acts of 
terrorism, acts of war and pandemics;

•  The adequacy of our reserves for property and casualty insurance losses 
and loss settlement expenses and our life insurance reserve for future policy 
benefi ts;

•  Geographic concentration risk in both our property and casualty insurance 
and life insurance businesses;

•  The potential disruption of our operations and reputation due to 
unauthorized data access, cyber-attacks or cyber-terrorism and other 
security breaches;

•  Developments in general economic conditions, domestic and global 
fi nancial markets, interest rates and other-than-temporary impairment losses 
that could affect the performance of our investment portfolio;

•  Our ability to effectively underwrite and adequately price insured risks;

•  Changes in industry trends, an increase in competition and signifi cant 
industry developments;

•  Litigation or regulatory actions that could require us to pay signifi cant 
damages, fi nes or penalties or change the way we do business;

•  Lowering of one or more of the fi nancial strength ratings of our operating 
subsidiaries or our issuer credit ratings and the adverse impact such action 
may have on our premium writings, policy retention, profi tability and liquidity;

•  Governmental actions, policies and regulations, including, but not limited to, 
domestic health care reform, fi nancial services regulatory reform, corporate 
governance, new laws or regulations or court decisions interpreting existing 
laws and regulations or policy provisions; laws, regulations and stock 
exchange requirements relating to corporate governance and the cost of 
compliance;

•  Our relationship with and the fi nancial strength of our reinsurers;

•  Competitive, legal, regulatory or tax changes that affect the distribution 
cost or demand for our products through our independent agent/agency 
distribution network; and

•  The satisfaction of the conditions precedent to the consummation of 
the sale of our life insurance subsidiary, including the receipt of regulatory 
approvals.

These are representative of the risks, uncertainties, and assumptions that 
could cause actual outcomes and results to differ materially from what is 
expressed in forward-looking statements. Readers are cautioned not to place 
undue reliance on these forward-looking statements, which speak only as of 
the date of this report or as of the date they are made. Except as required 
under the federal securities laws and the rules and regulations of the SEC, we 
do not have any intention or obligation to update publicly any forward-looking 
statements, whether as a result of new information, future events, 
or otherwise.

At the Iowa State Capitol: 
Senior Risk Control Technical 
Consultant Mark Pierson 
and Marketing Project 
Coordinator Katie Jensen

17

Corporate Headquarters:

118 Second Avenue SE

Cedar Rapids, Iowa 52401

Telephone: 319-399-5700

ufgInsurance.com

UNITED FIRE GROUP, INC.

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©UFG 2018. All rights reserved.