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Accrol Group Holdings

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FY2019 Annual Report · Accrol Group Holdings
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Annual Report & Accounts 2019

REDEFINING VALUE IN  
SOFT TISSUE PRODUCTS

WELCOME TO ACCROL

FOUNDATION LAID FOR 
SUSTAINABLE PROFIT GROWTH

Accrol is the UK’s leading independent tissue 
converter, producing private label toilet roll, kitchen 
roll and facial tissue products for most of the UK’s 
major grocery retailers. 

Our vision is to deliver the best possible value to the 
UK consumer on essential everyday tissue products. 

We are shaking up traditional tissue brands by 
delivering the quality the consumer wants for the 
price they want to pay.

29%

"

64%

!

12%

!

COST BASE  
REDUCTION
Definition – All non-material costs

OUTPUT  
PER HEAD
Definition – Pallets per head per 
month produced: Q4 FY19 v Full 
Year FY18

TOILET TISSUE  
REVENUE
Definition – full year sales of toilet 
tissue to retailers/discounters

£6.8m
!

ADJUSTED EBITDA  
GROWTH
EBITDA after charging £7.9m  
(2018: £12.9m) to turnaround/
exceptional costs and £1.3m to 
Share based payments (2018: £nil)

BAccrol Group Holdings plc  
Annual Report & Accounts 2019

CONTENTS

IN THIS REPORT

Overview
Welcome to Accrol 
Financial Highlights 

Strategic Report 
Accrol at a Glance 
The Turnaround 
Why Invest in Accrol? 
Chairman’s Statement 
Our Market 
Our People 
Our Business Model and Strategy 
Chief Executive Officer’s Review 
Key Performance Indicators 
Financial Review 
Principal Risks and Uncertainties 

Governance
Chairman’s Introduction to Governance 
Board of Directors 
Corporate Governance Report 
Statement from the Chairman  
of the Remuneration Committee 
Directors’ Report 

Financial Statements
Statement of Directors’ Responsibilities
in Respect of the Financial Statements 
Independent Auditor’s Report  
Consolidated Income Statement 
Consolidated Statement of  
Comprehensive Income 
Consolidated Statement of  
Financial Position 
Consolidated Statement of  
Changes in Equity 
Consolidated Cashflow Statement 
Notes to the Consolidated  
Financial Information 
Company Statement of Financial Position 
Company Statement of Changes in Equity 
Notes to the Company Financial Information 
Company Information 

For more information about our business  
visit our website:

www.accrol.co.uk

#
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02
04
10
12
16
18
20
22
26
28
32

34
35
36

38
43

45
46
49

49

50

51
52

53
74
75
76
79

01

Accrol Group Holdings plc  Annual Report & Accounts 2019ACCROL AT A GLANCE

A YEAR OF GREAT CHANGE

OUR BUSINESS

OUR JOURNEY

"42%

Actions taken to turnaround the business have laid 
the foundations for growth by creating capacity for 
scale and profitability. 

340 

Employees
Reduction driven by business simplification 
and investment in machinery with automation 
increased. Remaining staff have been retrained to 
create a higher skilled workforce, more engaged 
in the business and focused on operational 
excellence and increased productivity. 
3rd party logistics headcount excluded.

"20%

4 

Sites
The distribution centre in Skelmersdale was 
closed creating a saving of £6m per annum.  
The four remaining sites, a manufacturing, 
storage and distribution facility; a storage  
and administrative centre; a facial tissue plant,  
all in Blackburn; and a manufacturing, storage 
and distribution facility in Leyland were all 
improved by layout optimisation.

"52%

48 

Total Customers
Our customer base was simplified with the exit from 
the Away From Home (AFH) product range, which 
totalled c.£25m revenue at its peak and served a 
large number of small customers (88% of customer 
reduction in the year). 

We maintained our presence across major retailers 
and discounters. In addition, £30m of new consumer 
business was won in the year.

"74%

120 

Stock Keeping Units (SKUs)
Simplification of the business including the exit 
from the low margin AFH sector and focused range 
reviews allowed the business to rationalise the 
production schedule and reduce stockholding costs.

h	For more information about the turnaround 

turn to pages 4 to 9

Before charging £12.9m to 
exceptionals (including £4.4m 
of FX and £4.0m relating to 
Skelmersdale exit)

Small profit achieved before 
charging £7.9m of turnaround 
and operational costs

Adjusted 
EBITDA
(£6m)
FY18

Adjusted EBITDA

£1m

FY19

Representing low point of 
the turnaround cycle as 
issues identified and plans 
developed

Against FX and paper price 
headwinds of c.£10.8m

KEY HIGHLIGHTS

£116.7m 

Core product revenue*
(2018: £115.9m)

£1.0m 

Adjusted EBITDA
(2018: £(5.8)m)

OUR VALUES

!1%

£(27.1)m 

!117%

Net debt
(2018: £(33.8)m)

£13.8m 

Cost base reduction

"20%

"29%

For more information go to our website and listen 
to CEO Gareth Jenkins talk about our vision and 
strategy at: 

www.accrol.co.uk/our-business

02

We challenge
We expect the best from each other 
and are not afraid to challenge 
ourselves, our colleagues or our 
customers.

We add value
By understanding what makes our 
customers more successful and 
consumers happy, we can add value 
to everything we do.

Accrol Group Holdings plc  Annual Report & Accounts 2019OUR JOURNEY

OUR CUSTOMERS

Customers

F O U N D A T I O N S 
L A I D   F O R 
S U S T A I N A B L E 
P R O F I T   G R O W T H

Operational efficiency,  
cost control

!15%

Accrol is the leading supplier to 
the private label market, which is 
growing at over 8% year on year.

The size and scale of our customer base
Our knowledge of consumer behaviour comes 
from our broad customer base and helps drive 
product innovation. Research into new materials, 
alongside the use of cutting-edge technology in our 
manufacturing, means we can help our customers to 
react quickly to trends and deliver better value and 
great products to consumers.

We supply three of the top four retailers  
and all the major discounters.

OUR PRODUCTS

 796m 

Output capacity (toilet rolls)

83m 

Spare capacity (toilet rolls)

OUR VALUES

Lead by an experienced team
People make the difference in all organisations. 
With a full leadership team now in place since July 
2019 the Accrol group is capable of building on the 
business foundations that have been put in place.

h	To find out more about the team  

turn to pages 18 to 19

 £116.7m!1%

Core product revenue*

We are honest
We aim to do the right thing – being 
transparent, direct and honest in 
everything we do and setting realistic 
expectations on which we can deliver.

We deliver
We do what we do well, delivering 
the best quality service and products 
internally and externally.

  Toilet Tissue 

£84.8m

  Kitchen Towels 

£22.0m

  Facial Tissue 

£9.9m

*  Core product is defined as the sale of toilet tissue, kitchen towel  

and facial tissue to retail customers.

03

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
 
 
 
THE TURNAROUND

THE MOST COMPLEX  
TURNAROUND: DELIVERED

The downturn

The turnaround

Simplification 

Exited  
Skelmersdale/
warehouse

People 
540 to 340

SKUs 
460 to 120

Material types  
75 to 20

Fund raising and new  
bank facilities

 Created cash headroom so the business 
could effect the turnaround and trade back 
to profitability

Commissioned new  
line in Leyland 

Improved operational efficiency  
and creates additional capacity 

By autumn 2017 Accrol had 
experienced a significant 
downturn in profitability which 
resulted in a cash shortfall, share 
suspension and requirement 
to seek additional funding from 
shareholders and re-negotiate 
bank facilities. 

The business had expanded its operational 
capacity adding significantly to the cost base 
without the benefit of an increase in revenue. 
Furthermore, it had experienced challenges with 
foreign exchange (FX).

The turnaround began in earnest in February 
2018 with every aspect of the organisation and 
operations reviewed and improved in some 
way. Whilst the new management team had 
experience of all the issues addressed, they had 
not previously attempted to make this number  
of changes in parallel over a 12-month period. 

The key areas of focus, the change and the 
outcome are detailed in the table opposite and it 
is worth noting that it has all been achieved, not 
only without losing a customer of size, but also 
winning £30m of new consumer business.

Completely new management 
•  New senior team across two factory sites

•  New executive and non-executive Board

Complications
The process was complicated by a regulatory 
investigation into events that preceded the 
turnaround period. 

The turnaround cost
•  2018 – £12.9m

•  2019 – £7.9m

The high level of cost (full breakdown of costs 
is on pages 6 to 9) reflects the scale and speed 
of the turnaround and was imperative to 
protect customer service and manage cash 
consumption. It has created a platform for future 
growth and allows the business to easily scale up 
to meet increased demand. 

Further costs
A new IT system to improve management 
controls will be implemented in the coming  
year at a cost of around £0.25m.

04

20172018Accrol Group Holdings plc  Annual Report & Accounts 2019Streamlining 

Operational 
efficiency

Scale and growth

Future 
developments

Where we are

Exited  
Warehouse contracts 
and logistics

Cost reduction

Ongoing cost base reduced by c£6m

World class team 
established

Net debt reduced 
by £6.7m

Reduction of raw material stock  
and finished goods stocks

Improves controls, releases warehouse 
space and improves cash

Production lines 
18 to 10

Operational efficiency

Complexity and costs are reduced  
and scalability becomes easier

Key

  Cost reduction
  Simplification
  Creating a platform for  

growth (cash and people)

  EBITDA

05

2019Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
THE TURNAROUND continued 

THE TURNAROUND  
COSTS

Accrol is now a fundamentally different organisation, 
operationally, to that which was floated on AIM in June 2016. 
Every part of the organisation has been re-structured or changed 
in some way, since February 2018. The turnaround has delivered 
an organisation which is fit for purpose and one that has the best 
possible foundations on which to grow as the UK’s leading low 
cost manufacturer of tissue-based products.

Cost of sales  Administration 
£’000 

£’000 

Turnaround costs 
A – Management reorganisation and restructure 
B – Skelmersdale exit 
C – Operational reorganisation and restructure 
D – Raw material and finished goods stock waste 
E – Impairment of property, plant and equipment 

Other operational costs 
F – Loss on derivative financial instruments 
G – Other 

Total “Turnaround Costs” 

3,756 
– 
605 
854 
2,298 
– 

408 
– 
408 

4,164 

3,452 
724 
2,569 
18 
10 
130 

290 
– 
290 

2019 
Total 
£’000 

7,208 
724 
3,174 
872 
2,308 
130 

698 
– 
698 

Administration 
£’000 

7,696 
1,116 
3,961 
117 
– 
2,502 

5,183 
4,377 
806 

2018
Total 
£’000

7,696
1,116
3,961
117
–
2,502

5,183
4,377
806

3,742  

7,906 

12,879 

12,879

Turnaround Principles
•  Management reorganisation  

and restructure

•  Skelmersdale set up/exit

•  Operational reorganisation  

and restructure

•  Raw material and finished  

goods stock waste

• 

Impairment of property,  
plant and equipment

06

Turnaround Costs
The repair of the Accrol business and 
return to acceptable levels of monthly 
profitability has spanned two financial 
years; the year ended 30 April 2018 
(“FY18”) and the year under review, 
ended 30 April 2019 (“FY19”). In the 
early part of H2 FY18, steps were 
taken to stabilise the Group post the 
suspension of its shares on AIM. From 
February 2018, the new management 
team, comprising experienced 
turnaround specialists, began 
executing certain actions it deemed 
necessary to correct the wholesale 
operational inefficiencies across the 
business, whilst also addressing the 
challenge of the Group’s cash position 
and banking facilities. 

Costs of £21m were incurred during 
this process, which the Group 
consider to be non-recurring at  
these levels in the normal operation 
of the business. Exceptional costs 
arising from a protracted FCA 
investigation are expected to run 
into FY20 but the specific costs 
associated with the turnaround  
are now completed in the majority, 
as the outlook for the Group in both 
profit and cash terms is improving.

The Board believes that reporting  
an Adjusted EBITDA, after removing 
these exceptional costs and share 
based payment charges incurred to 
support the turnaround, best reflects 
the underlying trading performance 
of the business, which forms the base 
line for future forecasts. As such, 
Adjusted EBITDA is a key measure 
reviewed during the year alongside 
cash and net debt. 

The costs incurred by the Group  
have been carefully evaluated and 
ascribed to certain classifications  
as detailed above.

A: Management reorganisation  
and restructure
The management reorganisation 
and restructure costs comprise 
three elements: establishing a new 
permanent management team; 
consultancy and temporary resource 
supporting the rapid implementation 
of the turnaround project; and 
consultancy and legal advice to  
secure new funding and reset  
banking covenants.

•  Establishing a new permanent 
management team £282k  
(FY18: £613k)

In FY18, the Group was facing 
unprecedented input cost 
pressures. These, combined 
with operational inefficiencies 
throughout the business, placed 
Accrol in a wholly untenable 
position. The business would no 
longer be a going concern without 
rapid and wholesale remedial 
action. The success of major 
turnaround projects is dependent 
on the quality and experience of 
management. Accrol needed to 
strengthen its team considerably 
to ensure a positive outcome for 
all its stakeholders. Costs of £172k 
were incurred in hiring and exiting 
directors, including compensation 
for lost bonus payments to 
facilitate speedy appointment, 
compensation for loss of office for 
a departing director, recruitment 
search fees and legal costs. In 
addition, it was necessary to 
introduce a new incentive scheme 
that reflected the inherent risk 
taken by the incoming leadership 
team joining a business at such an 
early stage in its planned recovery. 
Previous incentive structures 
were only appropriate for a stable 
business and, with the survival of 
the Group at risk, external advisers 
were needed to construct, test, 
approve and document an entirely 
new scheme rapidly and at  
a cost of £110k. 

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FY18 costs included payments 
of £285k for exiting directors and 
£259k to attract appropriately 
experienced new directors. The 
Board and senior management 
team are now stable and any 
future compensation changes are 
expected to be handled internally.

•  Consultancy and temporary 
resource supporting rapid 
implementation of turnaround 
actions £282k (FY18: £247k)

Additional external resource 
and expertise were required to 
ensure the rapid implementation 
of turnaround actions and 
manage short-term workload 
peaks resulting from this work. 
In the turnaround experience 
of the Board, much of this work 
would normally be undertaken 
by internal people. The issues at 
Accrol, however, were extraordinary 
and needed simultaneous and 
swift remedy to ensure the future 
of the organisation and protect 
stakeholders’ interests. As such, 
incremental external resource 
was necessary to supplement 
the Group’s existing capabilities. 
Projects, which would normally 
be completed sequentially, had 
to be run in parallel, including the 
establishment of processes for 
financial planning and reporting, 
procurement and paper ordering. 
These required dual resourcing 
at a cost of £252k. The temporary 
employment of additional resource 
was concluded, in the main, prior to 
the year end. Further costs relating 
to such resource are expected to be 
minor in FY20. 

Additional fees of £30k resulted 
from an unusually lengthy 
audit process, focused on the 
turnaround, and work relating  
to cash recovery associated  
with tax losses. 

•  Consultancy and legal advice 

to secure new funding and reset 
banking covenants £160k  
(FY18: £256k).

In H2 FY18, the Group was in 
considerable financial distress. 
A PIacing to raise £18m from 
shareholders was conducted in 
November 2018. A condition of this 
Placing was the resetting of the 
Group’s banking covenants. Both 
were completed in December 2018. 
As the magnitude of the escalation 
in the Group’s costs, however, 
became more apparent and 
mitigating customer price increase 
which took longer than anticipated 
to secure, the Group announced a 
further deterioration in expected 
results. A further negotiation of the 
Group’s banking arrangements, 
accommodating this change and 
the associated cash shortfall, was 
required and secured in May 2018. 
A further Placing and Open offer 
was conducted in June 2018, to 
raise £8m cash to support the 
Group and effect the turnaround. 

In September 2018, the Group 
announced that it had secured a 
further agreement with HSBC plc 
to amend the financial covenants 
contained in its facilities, bringing 
them in line with the Company's 
latest financial forecasts and 
incorporating a reasonable view  
of financial sensitivity headroom. 

Attaining financial stability was 
a lengthy and complex process 
which required significant finance 
advisory and legal input. The Board 
believes that, as a result of this 
process, the Group has established 
a structure that will endure.

B: Establishment of and subsequent 
exit from Skelmersdale
A new warehousing and logistics 
operation at Skelmersdale was 
approved by the previous Board and 
management team and this new 
facility was brought into operation 
in H1 FY18. Following the strategic 
review of all the Group’s operations 
and processes conducted by the  
new senior management team,  
it was clear by Q4 FY18 that this 
facility was surplus to requirements. 
Furthermore, it added complexity  
and cost to the Group’s operations  
and the decision was taken to exit 
the site at the earliest opportunity to 
re-align operating costs. The FY18 
accounts included turnaround costs  
of £3.51m, comprising initial site set  
up costs of £315k, a £130k accrual  
for professional fees associated  
with exit and provisions for exiting 
onerous contracts on the facilities  
and operation of the site of £3.65m.

As the Group moved into the 
execution phase of the turnaround 
in Q1 FY19, the management 
quickly established that the entire 
Skelmersdale operation could be 
accommodated in the Group’s other 
existing facilities, subject to the 
agreement of legal positions and the 
implementation of the physical and 
IT changes at those sites. Most of 
the work was concluded by October 
2018 but the final piece, bringing 
previously subcontracted warehouse 
employees in-house, was only 
concluded in February 2019 (Q4 FY19). 
The Group’s warehousing operations 
have, subsequently, run on a radically 
reduced cost base with no adverse 
effect on customer service.

07

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportTHE TURNAROUND continued 

The pace of change in the early stages 
of the turnaround meant that the 
Board was unable to assess at that 
time that the incremental cost of 
the Skelmersdale operation was not 
required, not just the contractually 
onerous element provided for in FY18. 
The Skelmersdale site operated fully 
for less than 18 months including 
set up and close down periods. As 
such, the FY19 costs, of both running 
and then exiting this ineffective site 
amounted to £3.17m, comprising:

•  Additional labour and transport 

costs £1.67m (FY18: £nil)

  These costs were incurred whilst 
operating logistics from multiple 
sites, shunting goods from 
production to warehousing sites, 
and under a third party agreement 
to provide and manage labour 
offsite. But for the complexities 
and scale of the changes across 
the business, these costs would 
have been addressed earlier. 
Instead, a carefully choreographed 
series of events across all sites 
was developed and executed, 
culminating in a clean transfer 
of operations in September 
2018. Since the previously 
subcontracted warehouse 
employees were transitioned in-
house in February 2019, the Group 
has demonstrated six months 
of seamless warehousing and 
logistics operation post exit from 
Skelmersdale;

•  Costs of the Skelmersdale facility 

£645k (FY18: £nil)

  This facility was not required  

and added complexity and cost  
to the operational capability of  
the Group in H1 FY19, as 
demonstrated by the ease of 
operation and reduction in costs 
throughout the second half of 
the year. The Group anticipates 
no requirement for additional 
warehousing space in the 
foreseeable future;

•  Additional operating cost to create 

space £185k (FY18: £nil)

  These costs were incurred creating 
space for warehousing and logistics 
at the Group’s site in Blackburn; 
disposing of raw materials 
occupying valuable space (£119k), 
production inefficiency as lines 
were stopped and stock managed 
down (£49k) and extra storage 
costs (£18k) for the brief and 
temporary storage of stock offsite;

•  Project management support 

£246k (FY18: £nil)

  This included expert advice, as 
well as additional temporary 
staff, to ensure actions could be 
implemented as quickly as possible. 
This additional resource is no longer 
required by the Group;

08

•  Consultancy and legal costs to 

effect the exit from Skelmersdale 
£176k (FY18, £nil)

  The number and complexity of 

contracts that needed to be agreed 
prior to exit and the need for speed 
in execution required substantial 
advisory input;

•  Building repairs and dilapidations 

£256k (FY18: £nil)

  The need for extensive repairs 

became evident as the 
Skelmersdale site was cleared in Q2 
ready for the new tenant. Due to the 
length and terms of the sub lease, 
the facility needed to be returned to 
original condition.

C: Operational re-organisation  
and restructure
Key to the successful execution of 
the turnaround was the creation of 
a much-simplified production and 
warehousing operation, focused on 
fewer SKUs, suppliers and people. 
The Group needed to operate 
upgraded and well-maintained 
machinery to a more structured and 
efficient schedule. Central to this was 
the establishment of an operational 
blueprint detailing staffing plans, 
including roles, skills, numbers 
and hours, across the business. 
Comprehensive upskilling was 
required of our people to affect this. 
Training was conducted intensely for 
four months to raise skills levels, which 
enabled the subsequent reduction 
of staff numbers without impacting 
newly established operational 
efficiency. The total cost incurred  
was £872k (FY18: £nil), comprising:

•  Redundancy and associated 
professional fees £338k  
(FY18: £nil)

  These were incurred as employee 
headcount was reduced to the 
new operational blueprint and 
production lines for discontinued 
products were shut down, as 
the new management team’s 
simplification plans were executed;

•  Extensive investment in training 

£444k (FY18: £nil)

Instead of moving straight to 
blueprint numbers and costs in 
Q1, the operational workforce was 
maintained to underpin the Group’s 
operations whilst a comprehensive 
“on the job” retraining effort was 
conducted from May to September. 
Due to the nature of the roles, it was 
very difficult to hire the nuanced 
skills required for individual product 
lines. Since the extensive re-training 
programme, the Group has enjoyed 
a sustained period of improved 
efficiency, as evidenced by the  
64% increase in pallets per head  
in Q4 FY19 compared with the  
FY18 average;

Accrol Group Holdings plc  Annual Report & Accounts 2019 
•  Printed film wrapping write off 

£90k (FY18: £nil)

  To enable a rapid shift to the 

Group’s new rationalised product 
and manufacturing schedule, it 
was necessary to dispense with 
the Group’s normal procedure 
of maintaining production of 
a product until all raw material 
stock, relating to that product, 
has been consumed. The benefits 
of achieving fixed schedule 
production out-weighed the loss  
on the film written off.

  The operation is now running 

efficiently at the targeted rate of 
headcount. No further programmes 
of retraining or redundancy 
are expected. New production 
schedules are embedded and 
material stock flows are balanced.

  The work on this did not begin until 
plans were formed in Q1 FY19 and, 
as such, no costs we incurred FY18.

D: Raw material and finished goods 
stock waste
Waste covers the paper, film wrapping 
and coreboard that is scrapped each 
month, as manufacturing issues 
prevent optimisation of raw material 
usage. The Group uses a measure of 
grams per roll to identify any variation 
from the norm. Despite the financial 
challenges facing the Group in the 
early part of 2018, the operation was 
managing production within norms 
and waste was improving month 
on month. An effective turnaround 
required a significant restructuring 
of the manufacturing approach, 
with considerable simplification of 
materials, schedules and finished 
goods, alongside changes to working 
practices and the physical layout. In 
addition, the low margin Away From 
Home (“AFH”) market was exited and 
warehousing brought back on site 
with the closure of Skelmersdale.

The scale of the change could not 
be delivered under normal operating 
conditions and protocol. Based 
upon experience, the Board took the 
decision to allow exceptionally high 
levels of waste for a period of time 
to effect the implementation of an 
optimal production schedule rapidly. 
Once this new production schedule 
was in place, focus was returned to 
achieving base line levels of waste as 
seen in March 2018.

The simplification process 
implemented across every element 
of the business caused considerable 
disruption and waste increased in 
early summer FY19. Our training 
programme and the Group’s exit from 
AFH and Skelmersdale, however, 
delivered a notable reduction in waste 
by September when actions to drive 
changes to paper sourcing and reel 
size caused a second spike. Further 
training and initiatives delivered by 
an expert advisor brought waste back 
down to the base line levels by March 
2019, which have been sustained 
subsequently. 

Operational stability has now returned, 
with costs down, output up 64% 
and waste levels returned to pre-
turnaround levels. The Board consider 
the cost of £2.31m, relating to the 
excessive waste over March 2018 
levels, to be an unavoidable element 
of the turnaround process, without 
which critical operational cost savings 
could not have been achieved in such 
a short timescale.

The turnaround activities which 
commenced in Q1 FY19 were the 
catalyst for the incremental waste and, 
as such, no costs relating to this were 
included as turnaround costs in FY18.

E: Impairment of Property, Plant and 
Equipment
In FY18, a provision of £2.06m was 
made against five redundant lines, 
whose space was required as part 
of the site re-organisation to allow 
the absorption of warehousing from 
Skelmersdale, and £446k for lines 
associated with the AFH business 
which was being exited. 

In FY19, two AFH lines were sold at 
a price below the revised NBV and 
hence a loss was recognised of £130k.

F: Loss on derivative financial 
instruments 
In FY18, there was a charge of £4.38m 
relating to early settlement costs of 
unrequired foreign exchange forward 
contracts, plus charges relating to 
contracts that, when crystallised, were 
not used to purchase raw materials. 
Since then, the new management has 
adopted a revised approach to paper 
purchasing and foreign exchange, to 
reduce the risk of over commitment. 
No exceptional losses were recorded 
in FY19.

G: Other
Other costs of a non-recurring 
nature were incurred during the 
year. Many relate to the challenging 
circumstances in which the Group 
found itself, due to the situation 
created in 2017. The total amounted  
to £698k (FY18: £806k) including;

•  FCA investigation £179k  

(FY18: £nil)

  The FCA is investigating from  
10 June 2016 to 30 September 
2018 (see the RNS 6698N on  
21 January 2019 and RNS 1694U on 
24 March 2019). The Company has 
incurred significant consultancy 
and legal costs associated with the 
management of this investigation. 
A further amount has been 
assumed in FY20 forecasts, as the 
case continues (see Note 27 on 
contingent liabilities);

•   AFH exit £89k (FY18: £91k)

  The exit of the low margin AFH 

business was a strategic decision 
to allow Accrol to focus on its 
core consumer products. In 
addition to the impairment costs 
associated with AFH machinery, 
the Group spent an additional 
£90k on corporate finance advice, 
redundancy costs and raw material 
sales/write offs as the exit was 
executed in summer 2018; 

•  Cash generation £160k  

(FY18: £277k)

  Before the new planning and 
procurement process was 
established the paper stocks ran 
too high approaching a key point in 
the cash cycle and steps were taken 
to support the cash position. These 
included selling a small amount of 
excess paper stock at a loss (£82k) 
and holding some stock at docks 
incurring additional charges (£64k);

•  New line temporary inefficiency 

£86k (FY18: £nil)

  Additional commissioning cost 
incurred over and above normal 
expectations. Ongoing focus 
remains on this line to ensure that 
industry leading output is achieved;

•  Sub-standard paper write-offs 

£107k (FY18: £nil)

In its search for an improved 
selection of paper types and 
suppliers to support the new 
turnaround requirements, the 
Group trialled several new suppliers. 
Poor production quality from one 
delivery meant the stock did not 
meet the new business standards 
and was written off. The ongoing 
dispute with the supplier has not 
been resolved.

09

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
 
WHY INVEST IN ACCROL?

LEADING THE CHANGE  
IN THE SOFT TISSUE MARKET 

Raising the standard by producing world class basics 
through a relentless drive to improve and innovate.  
We will deliver consistent quality, on time, every time.

M A R K E T   W O R T H   
£ 1 . 6 B N

P R I V A T E   L A B E L   
G R O W S   A T   
8 %   P E R   Y E A R

A C C R O L 
H A S   2 4 % 
O F   T H E 
P R I V A T E 
L A B E L 
M A R K E T

T R A D I T I O N A L   B I G 
B R A N D S   A R E   D E C L I N I N G 
2 . 5 %   Y E A R   O N   Y E A R 

INVESTMENT CASE  
THE MARKET

•  Accrol is the market leader  

in the fastest growing segment  
of UK consumer soft tissue 
market, private label (also  
known as own label)

•  The UK tissue market is worth 
£1.6bn* (retail sales) and is 
growing at 2.8%

•  Private label sales represent  
50%, up from 48% last year

•  Market is growing by over 8% 
year on year and traditional  
big brands are declining by  
2.5% year on year

•  The UK soft tissue market is 
consolidating, improving the 
opportunity and returns for  
the strongest players

* 

IRI read data captured figures including toilet tissue, kitchen  
towel and facial tissue through UK till points. Kantar estimate  
the non read data capture market to be £0.2bn.

For more information go to our website  
and listen to Chairman Dan Wright talk  
about our investment case.

www.accrol.co.uk/our-business

10

Accrol Group Holdings plc  Annual Report & Accounts 2019B R O A D   C U S T O M E R 
B A S E

. . . A N D 
G R O W I N G

O P E R A T I O N A L
E X C E L L E N C E

H I G H L Y   E X P E R I E N C E D 
M A N A G E M E N T /   F I N A N C I A L 
C O N T R O L

INVESTMENT CASE  
THE GROUP

•  Accrol has an industry leading 
product range and a broad 
customer base – no one 
customer represents more  
than 21% of revenue

•  Accrol has a keen understanding 
of consumer behaviour, enabling 
the Group to react quickly to, and 
capitalise on, changing trends

•  The business has been fully 
restructured and is now well 
invested and operationally 
efficient with significant 
headroom for growth

•  A relentless drive on operational 

efficiency and input cost 
management has created  
the strongest foundations  
on which to grow

•  Accrol has a highly experienced 

and invested management 
team with a proven track record 
in transformational change, 
operational excellence and 
commercial leadership that 
delivers consistent levels  
of return

•  The group is cash generative

h	For more information about our market  

turn to page 16

h	For more information about our people  

turn to page 18

h	For more information about our business  

model and strategy turn to page 20

11

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
CHAIRMAN’S STATEMENT

Daniel Wright
Executive Chairman

12

MARKET OPPORTUNITYAccrol Group Holdings plc  Annual Report & Accounts 2019The new Board and management 
team of Accrol delivered a complex 
and comprehensive turnaround 
plan in FY19, simplifying and 
strengthening the business to 
improve efficiency and optimise 
operational performance. Following 
the conclusion of this restructuring, 
I am pleased to say that I believe 
the business is more operationally 
efficient and fit for purpose than it  
has ever been. 

By the end of the financial year, 
we achieved our stated objective 
to return the Group to monthly 
profitability and I am pleased to 
report that the reengineered 
business is showing resilience in the 
face of strengthening FX headwinds. 
The Group is beginning to secure 
enhanced credit terms from its key 

Non-recurring costs, primarily 
associated with the turnaround 
process, ‘Turnaround and operational 
costs’, totalled £7.9m (FY18: £12.9m), 
due to the complex nature, speed 
and scale of the restructuring. Our 
balance sheet has stabilised, despite 
the significant level of expenditure 
on turnaround costs and investment 
in increased capacity, through 
a keen focus on working capital 
management, controlled investment 
and restored cash profitability. Net 
debt at 30 April 2019 was reduced  
by £6.7m to £27.1m (FY18: £33.8m). 

This recovery would not have been 
possible without the support of 
shareholders, who funded a Placing 
and Open Offer raising £9.3m (net 
of expenses) in the early part of the 
financial year. The Group’s bank also 

Whilst the foundations of the Group have 
been successfully restructured, returning 
Accrol to its simple roots, and the business 
strengthened substantially in FY19, there  
is still much to do. 

remained supportive throughout 
this difficult period. Their combined 
support enabled us to accelerate the 
turnaround programme, maintain the 
confidence of other key stakeholders 
and minimise the overall cost of 
recovery.

Simplify, strengthen and grow
The scale and pace of change 
implemented in the business 
in FY19 has been extraordinary. 
The simplification process to 
deliver optimal operational 
efficiency, presented our highly 
experienced turnaround team with 
unprecedented challenges. Multiple 
issues across every area of the 
business needed to be addressed 
simultaneously, adding significant 
cost and complexity. Our people 
throughout the organisation 
approached this task skilfully and 
relentlessly and I am very proud of 
their achievements. Their efforts 
have returned Accrol to the core 
capabilities on which its previous 
growth and success were built – 
commitment to customer service, 
emphasis on lowest-cost production 
and investment in product 
innovation. 

suppliers and capitalising  
on this initiative is a core element 
of our continued working capital 
management and improving  
debt profile.

The Group has delivered improving 
levels of monthly profitability since 
the year end. As such, we are on track 
to meet market expectations in FY20 
and the Board is confident that the 
Group will exit FY20 at an accelerating 
monthly run rate.

Results
Revenue in the year ended 30 April 
2019 was £119.1m, compared to 
£139.7m in the prior year, as the 
Group strategically exited the Away 
From Home market and other low 
margin contracts. On a like for like 
basis, however, FY19 revenue was 
broadly unchanged on the prior 
year. All other key earnings figures 
showed material improvement on 
the financial year ended 30 April 
2018 (“FY18”). Loss at EBITDA level 
was reduced by £10.5m to a loss of 
£8.2m (FY18: loss of £18.7m) and the 
Group returned to profit at Adjusted 
EBITDA(1) level of £1.0m (FY18: loss of 
£5.8m). Loss Before Tax decreased 
by £10.1m to £14.0m (FY18: loss of 
£24.1m) and Adjusted Loss Before 
Tax(2) was £2.8m (FY18: loss of £9.1m). 
These significant improvements were 
achieved despite adverse headwinds 
in tissue prices and FX negatively 
impacting FY19 results by £10.8m. 

Whilst the foundations of the Group 
have been successfully restructured, 
returning Accrol to its simple roots, 
and the business strengthened 
substantially in FY19, there is still 
much to do. The Group’s exposure 
to foreign exchange and fluctuating 
tissue prices remains a challenge. We 
are focused on delivering continual 
improvement within the business to 
maximise its efficiency. Our primary 
focus in FY20 is to consolidate the 
progress we have made to date, 
strengthen the business and its 
systems further and capitalise on the 
increased capacity the restructuring 
has created to ensure we can deliver 
sustainable profitable growth and a 
good return to shareholders. 

Our key areas of focus in FY20 are: 

• 

Identification of options to add 
productive capacity; 
•  Adoption of normalised 

continuous improvement 
processes;

•  Management of the foreign 

exchange challenge presented  
by Brexit;

•  Execute on new and existing 

• 

customer growth; and
Implementation of the new  
IT system (as detailed in the  
CEO’s review).

Our people
Our aim is to simplify, strengthen and 
grow the business and our people are 
key to us achieving that goal. During 
the financial year, we welcomed two 
new independent non-executive 
directors to the Board: Euan Hamilton 
in August 2018, an experienced 
international financier, and Simon 
Allport, a senior professional services 
adviser, in October 2018. Both have 
made a valuable contribution during 
the turnaround process. Joanne Lake 
resigned from the Board as a non-
executive director in October 2018 
and Steve Townsley resigned as  
Chief Financial Officer for health 
reasons in January 2019.

The senior management team was 
also strengthened considerably 
during the year. John Pilkington 
was appointed as Group Financial 
Controller and subsequently 
promoted to Group Finance 
Director. During the turmoil of the 
turnaround, John managed cash and 
costs with confidence and provided 
insightful challenge to the plans. 
Mark Dewhurst, who has a wealth of 
experience delivering operational 
excellence, joined from DS Smith, as 
Chief Operating Officer in September 
2018 and, post year end, Graham Cox 
also joined from DS Smith, where 
he was most recently running US 
operations with 1,200 employees 
and revenues of £450m. With over 
20 years’ experience in running 
manufacturing businesses and 
transforming good ones into great 
ones, he will add enormously to the 
Accrol executive team. I believe we 
now have the best possible executive 
team in place to achieve sustainable 
profit growth. 

TURNAROUND 
HIGHLIGHTS

•  Complex and 

comprehensive 
turnaround has  
been delivered

•  Net Debt down

•  Adjusted EBITDA 

improved by £6.8m

•  Headwinds of c.£10.8m 

managed

(1)  Adjusted EBITDA is defined as profit before 

finance costs, tax, depreciation, amortisation, 
turnaround and operational costs and Share 
based payments, is a non-GAAP metric used  
by management and is not an IFRS disclosure.

(2)  Adjusted loss before tax excludes amortisation, 
turnaround and operational costs and Share 
based payments, is a non-GAAP metric used  
by management and is not an IFRS disclosure.

13

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportCHAIRMAN’S STATEMENT continued

I thank all my colleagues throughout 
Accrol for their commitment and 
unremitting hard work through 
what have been exceptionally 
turbulent times. The confidence of 
the organisation has been restored 
by the strong leadership of our new 
senior management team and its 
clear focus. I very much look forward 
to working with the whole team 
on the next stage of the Group’s 
development. 

Dividend
The Board is not proposing a final 
dividend for FY19. It remains the 
Board’s intention to return to 
the dividend list at the earliest 
appropriate opportunity. 

The business is cash generative. 
Coupling this with our ability to 
deliver quality products which satisfy 
consumer demand for best-value 
white label products, the Board has 
the confidence to expand capacity 
by approving the acquisition of a new 
line. This investment is expected to 
be funded through lease financing 
but we still expect net debt at 30 April 
2020 to be marginally lower than at 
30 April 2019, given expected levels 
of cash generation. The new line is 
scheduled to be commissioned in 
early 2020. 

The macro environment continues 
to be challenging as Brexit dominates 
FX movement; sterling weakness 

The Group’s exposure to the thriving discount 
retail segment is stronger than it has ever 
been, and we are growing our presence 
amongst the major grocery retailers. 

FCA investigation
As previously announced (RNS 
6698N on 21 January 2019 and RNS 
1694U on 24 March 2019), the FCA  
is investigating the period from  
10 June 2016 to 30 September 2018. 
The Group continues to co-operate 
fully with this investigation and 
anticipates further expenditure  
on advisory services relating to  
this matter in FY20.

Outlook
The Group’s exposure to the thriving 
discount retail segment is stronger 
than it has ever been, and we are 
growing our presence amongst 
the major grocery retailers. The 
consumer shift away from more 
expensive established brands to  
best value products is accelerating 
and the Group remains well 
positioned to capitalise on this  
trend. Our capabilities support  
our strategic brand-killer ambitions  
in the luxury private label tissue 
market and beyond. 

As we move towards H2 FY20, our 
attention is focused on helping more 
customers deliver the best value 
for price paid on tissue products. 
Profitable growth is our priority, as 
we match production capacity to 
significant market demand and our 
stakeholders’ growth expectations. 

in particular. The benefits of the 
turnaround actions in creating a 
simple and more flexible and resilient 
business model, however, are now 
showing in the Group’s financial 
performance, as the distraction and 
costs of that activity are removed. 
The management team now has the 
capacity to address the commercial 
challenges and opportunities 
presented, whilst continuing to 
deliver great customer service at 
the lowest cost. The strength of the 
customer relationships presents the 
best protection against the macro-
economic headwinds for the business 
in the short to mid-term. 

With the bulk of the turnaround 
completed, the Board is also able 
to explore opportunities to de-risk 
the Group’s exposure to FX and 
volatility in tissue prices further, 
through diversification and a focus on 
securing long-term and committed 
supply sources.

Our confidence and ability to invest 
in new capacity reflects how far the 
business has progressed over the 
last 18 months, despite extremely 
challenging input cost headwinds. 
Although these headwinds are 
ongoing, the Group remains on  
track to meet market expectations 
in FY20 and the Board looks to the 
future with confidence.

Dan Wright
Executive Chairman

3 September 2019

14

Accrol Group Holdings plc  Annual Report & Accounts 201915

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportTotal UK soft tissue market

£1.58bn

(2018: £1.54bn)

OUR MARKET

STRONG POTENTIAL WITH A 
CONFIDENT MARKET SHARE

The UK soft tissue market is worth £1.6bn*  
with private label products comprising circa 50%.  
Accrol is the leading supplier to the private label 
market, which is growing at over 8% year on year.

AN UPWARD TREND

Great value is key and Accrol’s private label range outperforms the brands in all trials for softness  
and performance. Providing that private label tissue products continue to offer the best value to  
the consumer, sales of the big brands will continue to decline.

  Private label 

  Branded label

!8.6%

Private label year 
on year increase

!9.5%

Private label year 
on year increase

m
7
7
4
£

m
5
2
5
£

2018

m
8
1
5
£

m
2
1
5
£

2019

m
1
5
1
£

m
5
8
1
£

2018

m
5
6
1
£

m
6
8
1
£

2019

Toilet tissue private label vs branded

Kitchen towel private label vs branded

Opportunity
Accrol is the largest independent supplier of 
private label toilet roll and kitchen towel in the 
UK, supplying three of the top four retailers and 
all the major discounters.

With the largest range of customers in the UK, 
Accrol is in a unique position to benefit from this 
ongoing change in consumer buying habits. This 
broad customer base also gives insight across 
all consumer purchasing channels, allowing 
the Group to monitor buying patterns and react 
quickly to changing consumer trends.

Innovation
Understanding the consumer is key. A good 
example of Accrol’s ability to react to market 
demand is the launch of the new “Oceans” plastic 
free range. Accrol is the first tissue converter to 
offer a completely plastic free tissue product. 

The Group has teamed up with the Marine 
Conservation Society to offer proven products, 
in plastic free packaging, giving the consumer 
choice. The product is priced at a level between 
private label and branded products, ensuring that 
the consumer is still able to save money whilst 
making a more environmentally friendly choice.

* 

IRI read data captured figures including toilet tissue, kitchen towel and facial tissue through UK till points. Kantar estimate  
the non read data capture market to be £0.2bn.

16

Accrol Group Holdings plc  Annual Report & Accounts 2019Total UK soft tissue market

£1.58bn

(2018: £1.54bn)

!2.8%

Key

  Total UK tissue market

  Private label market penetration

  Accrol market share

Accrol holds an impressive 24%  
share of the private label tissue  
market and has a majority presence. 
Reflecting overall a 12% share of the  
total UK tissue market. 

As the leading brands continue 
to decline Accrol is uniquely 
positioned to take advantage.

17

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportOUR PEOPLE

AN EXPERIENCED  
AND DYNAMIC TEAM

We ask every individual to do 
one thing better every day, 
empowering them through 
clear communication, personal 
development opportunities and 
strong ethical business values.

Our people are at the core of our business
People have been at the centre of the changes 
during the turnaround. Staff numbers have been 
reduced by around 43%, as the business has 
been simplified and processes automated with a 
substantial and extensive retraining programme 
carried out to increase the skill levels of the 
remaining workforce. We have also made significant 
changes to the senior management team, which 
began with the appointment of Mark Dewhurst as 
Chief Operating Officer and was recently completed 
following the appointment of Graham Cox as 
Commercial Director. 

The new senior management team draws on highly 
experienced individuals who have joined from 
some of the industry’s leading players, such as  
DS Smith the FTSE 100 packaging company.

Employing the best people is a key point in our three 
point strategy and through the training programme 
and a focus on employee engagement, every person 
in the business understands the vital role they play in 
delivering customer and consumer value. 

In our most recent Employee Engagement survey 
95% said they knew what was expected of them at 
work and almost 90% saying they were proud to 
work for Accrol. 

95%

of employees said 
they knew what was 
expected of them  
at work

88%

of employees said 
they were proud to 
work for Accrol

$ See chart opposite for further results 

18 

“I help Accrol turn our vision into 
reality in terms of our people, 
our equipment and our product 
offering.”

“I am passionate about maximising 
the potential of our people to 
deliver profitable growth through 
setting aspiration targets in both 
operational and commercial 
excellence.”

Mark Dewhurst
Chief Operating Officer

Graham Cox
Commercial Director

Role: 
Leading our operational excellence a medium to 
long term basis ensuring we maximise our capacity 
and invest to deliver the best possible returns.

Role: 
Day-to-day running of the business, driving  
change daily, whilst introducing world class 
commercial practices.

Previous experience
•  Ten years at DS Smith as UK  

and Northern Europe Operations Director
•  Ten years with Crown Packaging in senior 

Operational and Commercial roles

•  Extensive operational leadership driving 

manufacturing excellence across multiple 
businesses

•  An inspirational leader of people and businesses, 

who understand the complexity of driving 
strategy throughout organisations at every level
•  A hands on leader who has delivered significant 
EBITDA improvements over the last six years

Q. How do you keep making improvements 
and how much further do you think you  
can take the business?

A.  The key differentiator in our business is our 
employees. If they understand the vision 
and truly feel they are contributing towards 
achieving it, they will be aligned, have clarity of 
what is expected of them and be motivated to 
succeed. The potential of our people is infinite, 
so the potential for our business is also infinite. 

  We are relentless about operational 

improvement, eliminating waste and reducing 
costs and we want every employee to have a 
voice and be confident to use it. Our business 
has come a long way during the last year, 
and we are now in a much stronger position 
financially and organisationally. We have a strong 
leadership team in place working to a clear 
strategic plan. Our business model allows us to 
make decisions quickly and execute these plans 
with pace, creating huge potential for growth 
and change. Our customers guide our direction 
of travel and we listen intently to what they need 
now and in the future. 

  We have several major projects underway which 

will continue to transform Accrol, and I am 
looking forward to an open and bright future.

Previous experience
•  24 years at DS Smith PLC covering sales, 

commercial and operations. Last two years  
as Managing Director, North America  
Packaging Division

•  Previous three years as Sector Director  

UK Packaging

•  Extensive experience in delivering industry 
leading levels of return, personally leading 
commercia programmer delivering significant 
margin improvements

•  Delivered industry leading EBITDA growth  

over the last six years

Q. How do you maintain consistent 

performance?

A. Through operational excellence. 

  Our business and our teams are focused on 

‘World Class Basics’. They are engaged across all 
departments and locations and the processes 
are aligned and we share best practice, so we 
work together in a consistent way. 

  Achieving that excellence starts with an 

effective sales and operating process that 
links customers’ sales forecasts with our 
operational capacity. During manufacturing, 
performance is managed through short interval 
control processes and robust asset care and 
preventative maintenance programmes, which 
enable a higher level of uptime and reliability, 
ensuring we meet our customers’ expectations 
every time. 

  Underpinning this is a relentless focus on cost 

control and building higher levels of commercial 
acumen within the Accrol team. Communication 
also plays an important role, setting clear targets 
and providing updates so people can not only 
see how they are performing internally but also 
how we are performing with our customers. 
This closes the loop on performance and allows 
everyone in the Accrol team to see the part they 
have all played in our success.

Accrol Group Holdings plc  Annual Report & Accounts 2019“Engagement across the workforce 
has significantly improved 
following the turnaround and  
I am looking forward to seeing  
that trend continue.”

“With the tough job of turnaround 
behind us, I look forward to 
championing the continuous 
improvement culture.”

Kathryn Robinson
Head of Human Resources

John Pilkington
Group Finance Director

Role: 
Employee engagement, ensuring every individual 
has the best opportunity to deliver on their 
potential and ensuring we have the best people  
at every level in our organisation.

Previous experience
•  11 years spent in private label manufacturing 

supplying the UK Grocery Sector 

•  Nine years BBF Ltd  

(previously McCambridge Group)

•  Four and two years at Sodexo Healthcare  

and Alfred McAlpine respectively

Q. What’s the engagement like  

now, following the turnaround?

A. The foundations of engagement have been 
laid and are gathering momentum. There is 
a renewed buzz of positivity amongst the 
workforce; they can see and feel the changes 
that have been made and are passionate about 
getting involved in further improving the 
business.

Following the reorganisation of teams, colleagues 
are now developing a sense of belonging. They 
understand how they personally contribute to the 
success of the business. They feel valued as part 
of a team and cared about as individuals. 

  Our employee committees are providing 

meaningful two-way communication channels 
and demonstrating the value of feedback, 
challenge and transparency.

Inclusion has improved across the business 
which is testament to the culture change that 
has been delivered as part of the turnaround. 
In our recent engagement survey, colleagues 
identified Accrol as an employer who embraces 
equal opportunities and diversity; we are proud 
to have a truly diverse workforce. 

  Our next stage in developing engagement will be 
to empower individuals to reach their potential, 
strengthening and broadening the capability of 
the workforce.

Role: 
Finance and IT development giving the 
organisation the information to make sound 
judgements across all areas.

Previous experience
•  ACA, trained at KPMG
•  14 years at technology company Promethean
•  Has led teams through complex and challenging 
reporting environments giving clarity to the key 
drivers of a manufacturing business
•  Supported operational leaders through 
transformational change, to make good 
commercial decisions at a rapid pace

•  An excellent understanding of the business  

and great fit with the team

Q. How much of a difference to the business 
will the new IT system make and when  
will it be fully implemented (and how  
much will it cost)?

A. The new IT system will be implemented in 
December 2019. It will bring valuable new 
controls and remove a number of manual 
processes, all supporting our aim of being 
lowest cost producer. With less time spent 
across the business gathering the numbers, 
more time can be spent developing people 
and processes to continuously improve our 
business and operational efficiency. In addition, 
the management information improvements 
will help us make better commercial decisions 
to drive business profitability and support 
customer service targets all of which will 
underpin future profitable growth.

  The new system is cloud based, cost effective 
and scalable and we would expect to incur 
around £250k of implementation costs.

ENGAGING WITH OUR PEOPLE

75%

Overall Engagement*

How we performed
The engagement survey covered four main areas: 
Basic needs , which focused on employees having 
what they need to fulfil their roles; Management 
support, which looked at how supported 
employees were; Growth, what opportunities 
employees feel there is for personal growth within 
the Group; and Teamwork, looked at working to a 
clear common goal.

86%

Basic Needs

74%

Management 
Support

64%

Growth

72%

Teamwork

*  We measure employee engagement as the average positive 

responses to the whole survey.

19

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
 
OUR BUSINESS MODEL AND STRATEGY

STRIVING TO BE THE  
LEADER IN THE INDUSTRY

Our three point strategy enables us to ensure 
successful delivery of our business model to  
our customers, consumers and stakeholders.

OUR BUSINESS MODEL

Our business model is simple, we employ the best 
people and train them to be focused on operational 
efficiency. This enables us to reduce our cost base 
and improve the product offering to our customers. 
This in turn helps to increase our revenue as our 
customers want to buy more from us; ultimately 
increasing our returns to shareholders.

THE RIGHT  
PEOPLE

+

STRONG CUSTOMER 
RELATIONSHIPS

=

GREATER SHAREHOLDER  
RETURNS

•  Engaged and highly skilled 

workforce

•  Deliver a great value product
•  Offer excellent customer  

•  Relentless focus on operational 

service

efficiency

•  Always delivering the best 
product to the customer

•  Always seeking to enhance  

the product offer

•  Increase customer spend

•  Increased revenue
•  Reduced cost
•  Increased profits
•  Cash generated

20

Accrol Group Holdings plc  Annual Report & Accounts 2019OUR STRATEGY IN ACTION

WHAT WE’VE DONE

WHAT THIS MEANS

EMPLOY THE  
BEST PEOPLE

FOCUS AND INVEST IN 
OPERATIONAL EFFICIENCY

DELIVER THE BEST  
VALUE PRODUCT

Strengthened the senior management. 
John Pilkington appointed as Group 
Financial Controller and subsequently 
promoted to Group Finance Director. 
Mark Dewhurst, who has a wealth of 
experience delivering operational 
excellence, joined from DS Smith, as 
Chief Operating Officer in September 
2018 and, post year end, Graham Cox 
also joined from DS Smith, where 
he was most recently running US 
operations with 1,200 employees and 
revenues of £450m. With over 20 years’ 
experience in running manufacturing 
businesses and transforming good 
ones into great ones.

Complete overhaul of the operations – 
putting simplification at its heart. 

We have invested significantly in 
training and machinery to improve 
efficiency and capacity. We now look 
forward to the opportunities created 
by the implementation of a new IT 
system at the end of 2019. The access 
to new data, which this system will 
provide, will allow us to make continual 
day to day improvements to efficiency 
throughout the business. We are also 
investing in a further tissue line, which 
is expected to be commissioned in 
early 2020.

Our people are key to ensuring the 
business delivers the best possible 
product and customer service. 
They are at the heart of the Group’s 
relentless focus on operational 
efficiency and we now have the best 
possible executive team in place to 
achieve sustainable profit growth

h	Hear what the new team has  
to say on pages 18 to 19

Administrative costs were reduced by 
£14m to £19m and distribution costs 
by 25% to £11m. This lower cost base 
ensures the business can operate 
profitably as the lowest cost provider 
of tissue products in the UK and has 
a strong platform for delivering other 
products as the market demands.

Simplification has helped to increase 
capacity, which has also been 
strengthened through the capital 
investment. 

Ensuring the appropriate supply of 
paper was a key project in FY19 and 
remains a key area of focus. Sourcing 
quality product at a competitive price 
on a just in time basis allows us to 
improve operational efficiency and 
working capital. Maximising reel size 
helps us manage set up times and 
waste. Improved processes ensure we 
meet our on time in full (OTIF) promise. 
Increasing our tissue choices means 
our customers are the first to benefit 
from the latest paper technologies. 

Despite the immense operational 
upheaval caused by the turnaround, 
we managed to grow sales of toilet 
tissue and delivered strong growth 
amongst our top customers. 

This is testament to our absolute 
commitment to provide consistent 
top-quality service, operate flexibly 
and to innovate as customers demand.

21

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportCHIEF EXECUTIVE OFFICER’S REVIEW

Gareth Jenkins
Chief Executive Officer

22

RELENTLESS IMPROVEMENTAccrol Group Holdings plc  Annual Report & Accounts 2019The restructuring we have 
undertaken at Accrol over the 
past 18 months has been intense 
and challenging. I have led many 
turnaround situations but not one 
has been as complex or required 
such comprehensive action across 
all elements simultaneously, as this 
one. It is satisfying to report that the 
Group is on stronger footings than it 
has ever been, and we now have solid 
base on which to create sustainable 
growth. 

Most importantly, throughout this 
difficult and distracting period, we 
managed to maintain and develop 
the Group’s strong position with all 
the major discounter retailers, whilst 
also attracting new relationships 
with some major grocery retailers 
(“multiples”) for the supply of  
private label toilet roll, kitchen 
 towel and facial tissues.  

turnaround plan. I am pleased to say 
that this plan has gone extremely 
well, despite tissue price and foreign 
exchange headwinds of £10.8m. 
All the remedial projects we have 
undertaken have been completed, 
other than a new IT system, which 
is on budget and scheduled to go 
live later in the calendar year. Our 
customer service and output remain 
strong. With a much-reduced and 
simplified cost base and free of the 
distractions of turnaround, we are 
well positioned to capitalise on the 
profitable opportunities arising from 
the accelerating consumer shift 
towards value and away from major, 
well-known tissue brands.

As a business, Accrol is dedicated 
to being the lowest cost tissue 
converter and an innovator, 
employing the best people, that 
delivers market leading value for 

The last 18 months at Accrol has been some 
of the most intense and challenging periods of 
my career, but we now have a platform we can 
build upon. This is now a good business we 
can make great. 

The return to an acceptable level of 
profit on a monthly basis by year end 
and the improving margins thereafter 
reflect the outstanding achievements 
of our team in managing out 
unnecessary complexities and layers 
of cost in the business, without losing 
focus on our customers. 

During this year of phenomenal 
remedial activity, in which no area 
of the Group was left untouched, 
we incurred £7.9m of turnaround 
and operational costs. These related 
to waste, wages, consultancy and 
legal costs. This level of spend was 
necessary to effect change in all 
areas in a concentrated period, whilst 
protecting customer service and 
cash. Adjusting for this at EBITDA, 
a key performance measure for 
the Group, is necessary to gain a 
true understanding of the Group’s 
underlying trading performance in 
FY19. In addition, we have seen a 
pleasing progression in gross margin 
and EBITDA over the period.

Strategy
Following the strategic review 
announced in October 2017, we have 
endeavoured to return the Group to 
its core strengths – a simple business 
with low operational costs and great 
customer service. This has required 
considerable re-engineering; the 

consumers. Our challenge, as we 
move into the next phase of the 
Group’s development, is to ensure 
that manufacturing capacity is in 
place to support our aim to be the 
leading supplier of tissue-based 
products.

Market overview 
The decline of branded toilet roll 
share through the major multiples 
and discount market continues. 
Over the last 12 months, the leading 
branded player has reported increase 
in sales of 3.5% year on year mainly 
due to aggressive promotional 
activity (source IRI 24 February 2019), 
however the branded sector overall 
remains in decline. Discount and 
own branded products, however, 
have enjoyed a continuing increase 
in sales of 8.6% in toilet tissue. Own 
label sales now make up 50% of the 
toilet roll/tissue market, compared 
to 48% in February 2018. This trend 
represents a massive opportunity 
for the Group. I am pleased to report 
that our own sales in toilet tissue in 
the same period outperformed the 
market, growing by 12%, on top of 
12% in FY18.

Customers
Despite the immense operational 
upheaval, we managed to grow sales 
of toilet tissue, our core product, and 
produced strong growth amongst 
our top customers. This is testament 
to our absolute commitment to 
provide consistent top-quality 
service, operate flexibly and innovate 
as customers demand. Whilst we 
lost customers with the closure of 
our Away From Home business, 
the Group retains a broad base of 
customers with reach across the 
whole consumer base. This gives 
us valuable market insight across 
all consumer buying channels and 
ensures our products always meet 
the consumer’s, and therefore the 
customer’s, needs.

Despite the turnaround activity, 
we set ambitious revenue targets 
and I am pleased to say that our 
exit run rate was in line with the 
management’s expectations, 
supported by several key wins, 
including:

•  Core toilet roll range for a major, 
top four, grocery retailer from 
October 2018;

•  Two new regions and the 

introduction of a luxury range 
 to a major leading discounter; and

•  Three new regions for another 
major leading discounter. 

The Group continues to develop 
longer-term supply agreements with 
appropriate commercial terms to 
underpin investment in machinery 
and people to deliver capacity 
growth.

Pricing remains a sensitive issue with 
our customers and, whilst we strive 
to be the lowest cost producer, FX 
headwinds continue to be significant. 
In line with many other suppliers in 
our sector, we will need to address 
pricing if the pound settles at its 
current level.

Suppliers
Ensuring the appropriate supply of 
paper for Accrol was a key project 
in FY19 and remains a key area of 
focus as we seek to strengthen the 
business further. Sourcing quality 
product at a competitive price on a 
just in time basis allows us to improve 
operational efficiency and working 
capital. Maximising reel size helps 
us manage set up times and waste. 
Increasing our tissue choices will 
ensure that our customers are the 
first to benefit from the latest paper 
technologies and specifications 
give us flexibility to maintain our 
competitive advantage. Each 
element needs careful consideration 
along with reliability of supplier 
manufacture and delivery.

OPERATIONAL 
HIGHLIGHTS

Output per head

64% 

!

Non material costs down

"

£13.8m

!

!

Toilet tissue revenue

12% 

Adjusted gross margin

18.2% 

•  Headcount has been reduced by 
c43% since July 2017 despite an 
increase in volumes

•  Simplification is relentless with 

SKUs down 74% and tissue types 
down 73%

•  The implementation of an Oracle 

based system is underway and this 
is expected to be implemented 
by FY20 

h	For more of our key performance 
indicators turn to pages 26 and 27

23

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportCHIEF EXECUTIVE OFFICER’S REVIEW continued

Over the last 18 months, we have 
developed a much stronger paper 
supply base and our suppliers have 
been supportive throughout. We 
continue to explore all opportunities 
to optimise this critical part of our 
business model.

Across the general supply base,  
we continue to review our needs  
and rationalise the number of  
supply partners we use. Credit 
facilities have already improved  
but remain a challenge for the  
Group. We anticipate further  
progress towards more normal  
terms, as the Group’s financial  
results improve; though none  
is built into our budgets. 

Operations 
Fundamental to the turnaround was 
the complete overhaul of the whole 
operation – putting simplification 
at its heart. This has been delivered 
across all elements during the year. 
These vital changes have come at a 
significant one off cost, but we now 
have a business that can operate 
profitably as the lowest cost provider 
of tissue products in the UK, as well as 
a strong platform for delivering other 
products as the market demands. 

Our challenge now is to reinforce 
what has already been achieved 
so far by the excellent teams 
of high performing individuals 
throughout the organisation. We 
have invested significantly in training 
and machinery in FY19. Whilst 
new working practices have been 
successfully embedded, we will 
continue to invest to achieve further 
cost savings and capacity increases; 
both necessary for the future success 
of the business. 

We are looking forward to the 
opportunities created by the 
implementation of a new IT system  
at the end of 2019. The access to  
new data, which this system will 
provide, will allow us to make 
continual day-to-day improvements 
to efficiency throughout the 
business. We will seek to improve  
the level of management information 
systems as the business grows.

The business continues to grow 
across all its major customers, and 
the Board has approved, in principle, 
investment in a further tissue line, 
which is expected to be operational 
by early 2020. Not only will this line 
provide much needed additional 
capacity, it is the latest proven 
technology and will enable further 
operational costs savings for the 
business as we strive to make Accrol 
the lowest cost producer in the UK. 
This investment will be supported by 
further simple automation across all 
major lines.

24

People and culture
The goodwill, initiative and resilience 
of our people has been extraordinary 
throughout the whole restructuring 
process. No role was unaffected by 
the scale and breadth of the changes 
and many of our people were 
asked to perform dual or multiple 
roles during the year. We required 
short-term expert advice at certain 
stages and asked consultants to work 
alongside our own team, as processes 
were developed or adjusted. As the 
structure evolved, new roles were 
created; sometimes these were filled 
internally but, where necessary, we 
sourced talented people externally 
who have been welcomed into the 
Group. Despite the changes, our 
positive culture has prevailed, as 
evidenced by an encouraging first 
engagement survey, achieving a  
75% overall positive response rate.

Health and safety
Accrol takes the health and safety 
of its employees very seriously; 
from employee induction through 
to the reporting and discussion 
each month at the Board meeting. 
Our audit feedback from the HSE 
and customers has been excellent 
throughout the year and we continue 
to look for improvements. 

During the year under review, we had 
five Lost Time Accidents, a reduction 
of 30% on the prior year. The All 
Accidents rate was 48% lower and 
near miss incidents were reduced  
by 15% year on year.

Outlook
The heavy lifting of the turnaround 
is now behind us and the ongoing 
challenge of maintaining consistent 
delivery of low cost, quality product 
to our customers remains. We 
are now able to instil continuous 
improvement disciplines into an 
operation that is fit for purpose.

As the new financial year progresses, 
we will continue to be innovative 
in our approach to winning new 
business and take steps to bring our 
low cost, high service brand-killer 
approach to different products  
and markets.

We keep a watchful eye on the 
strength of the pound and will take 
the steps necessary to mitigate 
the risks of continued currency 
weakness, but that should not 
distract us from profitably meeting 
our customers’ needs. The business 
has now been reset. There is a huge 
opportunity for the Group in the 
rapidly growing personal hygiene 
value market and, whilst there is more 
to do, the Board has real confidence 
that the foundations have been laid 
for a successful future. 

Gareth Jenkins
Chief Executive Officer

3 September 2019

Accrol Group Holdings plc  Annual Report & Accounts 2019The change in consumer buying 
patterns is evidenced by the 
continued decline of branded 
products (see page 16). The change 
is being driven by suppliers, like us, 
producing the best quality for the 
price point paid through improved 
technology, material buying and 
operational excellence. 

We are leading this change through 
our relentless focus on operational 
efficiency and a drive to improve and 
innovate; ultimately delivering real 
value to consumers on everyday 
essentials. 

BRAND-KILLERS

Our vision is to deliver the 
best possible value to the 
UK consumer on essential 
everyday tissue products 
and we are shaking up 
traditional tissue brands 
by delivering the quality 
the consumer wants for 
the price they want to pay.

 24%

Our Private Label Market 
Share and Growing

25

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportKEY PERFORMANCE INDICATORS

COMMITTED TO SUPERIOR 
PERFORMANCE

We measure our performance against  
the business model to ensure we are  
delivering to our key stakeholders.

OUR BUSINESS MODEL

HOW WE MEASURE PERFORMANCE

Our values (see pages 2 to 3) are at the core of what 
we do, by engaging our people at all levels so they 
understand clearly the role they play in making the 
business better every day. 

We do this by:
•  Ensuring safety for all
•  Having a working environment that allows people  

to be part of the improvement

•  Having a personal development plan to help people  

understand how they can help improve the organisation

We strive to delight our customers by offering great 
service, quality and innovations delivering on our 
promises and developing value adding products.

We do this by:
•  Bringing new innovations to the industry which give best value,  

informed by our broad customer base

•  Delivering on our commitments

We aim to deliver strong shareholder returns by 
growing our market share, investing in operational 
excellence and being relentless in our cost control.

We do this by:
•  Growing with our customers
•  Building on the platform created by the turnaround
•  Seeking new opportunities to extend our offer

THE RIGHT  
PEOPLE

STRONG CUSTOMER 
RELATIONSHIPS

GREATER SHAREHOLDER 
RETURN

26

Accrol Group Holdings plc  
Annual Report & Accounts 2019

HOW WE MEASURE PERFORMANCE

5

75%

Lost time accidents (LTA)
The number of accidents where an employee has 
missed more than one shift of work.

Comments:
This is a reduction of 30% on the prior year. The 
All Accidents (regardless of severity) rate was 48% 
lower and near miss incidents (no actual accident) 
were reduced by 15% year on year. The target 
is always 0 and provides a key measure for the 
effectiveness of employee engagement with health 
and safety and evidence that training is working.

Employee engagement
The measure as determined by the Employee 
Engagement Survey which is conducted every 
September (see page 19).

Comments:
Following the turnaround employee engagement 
has been high as training and development 
initiatives come to fruition. We will run the survey 
again in 2019 and establish longer term targets at 
that point.

96%

12%

On time delivery
Percentage of deliveries that are delivered on 
time over a calendar month.

Toilet Tissue growth
Full year sales of Toilet Tissue products  
to retailers/discounters.

Comments:
Our internal targets are higher than our 
customers’ targets thereby ensuring we  
always overdeliver on our promises. 

Comments:
Toilet Tissue is the foundation of our  
relationship with customers and represents 
over 70% of our revenue.

64%

Increase in output per head
Pallets per head per month produced:  
Q4 FY19 v Full Year FY18.

Comments:
The FY20 target is 10%. Our focus on efficiency 
improvement is relentless.

22%

Growth in sales to top customers
Growth in sales of all product into our top six 
customers. None of our customers account for 
more than 21% of total revenue.

Comments:
We sell to a broad concentration of customers, 
each of whom is important to us. We are able to 
spend more time servicing and understanding 
our customers to help them grow and drive the 
best value products to the consumer.

£6.7m

"20%

Net debt
Total borrowings less cash reserves.

Comments:
This guides our decision making on use of the 
cash generated from operations.

£1.0m

!£6.8M

18.2%

!0.7ppt

Adjusted EBITDA
Adjusted to exclude turnaround and  
exceptional costs.

Comments:
We believe that this measure is a truer indication 
of the Group’s underlying trading performance.  
It is particularly relevant given the significant 
cost of effecting the turnaround. 

Adjusted gross margin
Adjusted to exclude the turnaround costs.

Comments:
We have an internal target of 23% and growth 
continued in the first quarter of FY20. 

27

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportFINANCIAL REVIEW

John Pilkington
Group Finance Director

28

FOUNDATIONS  FOR GROWTHAccrol Group Holdings plc  Annual Report & Accounts 2019A. Income Statement

Revenue 
Cost of sales 

Gross profit 
Administration expenses 
Distribution costs 

Operating loss 
Finance costs 

Loss before tax 
Tax credit 

Loss for the year attributable  
to equity shareholders 

Loss per share  
Basic 
Diluted 

Operating loss 
Adjusted for: 
Depreciation 
Amortisation 
Share based payment 
Turnaround and operational costs 

Adjusted EBITDA(1) 

B. Revenue by product

Toilet tissue 
Kitchen towel 
Facial tissue 

Core revenue 
AFH 
Other 

Total revenue 

2019 
£m 

84.8 
22.0 
9.9 

116.7 
1.5 
0.9 

119.1 

2018 
£m 

75.8 
28.2 
11.3 

115.3 
22.8 
1.6 

139.7 

2019 
£’000 

2018
£’000

119,111 
(101,559) 

139,738
(115,232)

17,552 
(19,228) 
(11,066) 

(12,742) 
(1,276) 

(14,018) 
2,270 

24,506
(33,177)
(14,685)

(23,356)
(713)

(24,069)
4,106

(11,748) 

(19,963)

(6.2)p 
(6.2)p 

(18.7)p
(18.7)p

(12,742) 

(23,356)

2,488 
2,040 
1,316 
7,906 

1,008 

2,612
2,041
–
12,879

(5,824)

Variance 
£m 

Variance
%

9.0 
(6.2) 
(1.4) 

1.4 
(21.3) 
(0.7) 

(20.6) 

12
(22)
(12)

1
(93)
(44)

(15)

Summary
I am pleased to report that, in this 
very challenging year, we were able to 
reduce operating losses by £10.6m; 
return to profit at adjusted EBITDA 
level; reduce net debt by £6.7m; and 
increase our market share in our core 
toilet tissue market with revenues in 
this segment rising by 12%. All this 
was achieved despite the significant 
disruption experienced as the 
turnaround gathered momentum 
and following a 15% reduction in 
overall revenues resulting from the 
Group’s exit from the Away from 
Home (“AFH”) sector and other  
low margin contracts. 

Operating loss narrowed from £23.4m 
to £12.7m, as the Group began to 
benefit from the remedial action 
taken over the prior 18 months.

During the financial year, we raised 
£9.3m in a Placing and Open Offer, 
re-negotiated our bank covenants 
and met the scheduled bank loan 
repayments of £3.0m.

Further details can be found  
in table A (above).

Revenue
Group revenue reduced by £20.6m 
(15%), compared with FY18, mainly 
due to the exit from the AFH business 
and other low margin contracts. Sales 
of our core toilet tissue products 
increased by 12% to £84.8m from 
£75.8m in FY18, driven by the 
continued market share growth of 
the discount retailers, introduction 
of Accrol product into a greater 
store footprint and the introduction 
of product to a major retailer. The 
private label market continues to 
grow at over 8% per year.

Further details can be found  
in table B (above).

Gross margin
Gross margin reduced to 14.7% from 
17.5% as the Group was impacted by 
higher parent reel prices, the weaker 
pound and the incremental cost 
of materials waste resulting from 
multiple turnaround projects.

Waste levels started to return to 
a more acceptable level by the 
end of the year, as the workforce 
stabilised and improved training and 
simplified and standardised operating 
procedures began to have a positive 
impact. Parent reel prices also 
stabilised during FY19 and the exit 
rate prices present an encouraging 
outlook. The weakening pound, 
however, remains a concern.

Administration costs
Administration costs were  
reduced by £14.0m to £19.2m  
in FY19 (FY18: £33.2m). Much of  
the decrease is explained by a 
reduction in charges relating to 
turnaround and operational costs; 
this explains £8.6m of which the 
reduction of FX losses is the biggest 
single contributor at £4.4m. At an 
underlying level the Group benefits 
from the exit of Skelmersdale, a 
reduction in salary costs, and the 
level of machine repairs following 
the accelerated machine upgrade 
programme. Further improvement  
in administration costs will come 
from the implementation of the  
new IT system.

Distribution costs
Distribution costs were reduced by 
£3.6m (FY18: £14.7m) a drop of 25% 
YoY. This reduction is greater than 
the 15% fall reported in revenue, 
as the closure of our Skelmersdale 
distribution facility removed shunting 
costs and the Group benefited from 
operational efficiencies created by  
its exit from AFH.

Turnaround and operational costs
The turnaround process in FY19 
touched all parts of the Group and 
many projects were run in parallel to 
effect change at the fastest possible 
pace to protect trading losses and 
cash consumption. These costs 
were all directly associated with the 
turnaround process and not reflective 
of the level of costs incurred under 
normal trading circumstances. In 
the view of the Board, the Adjusted 
EBITDA figure is more representative 
of the underlying return from 
business traded in FY19. Full details 
are disclosed on pages 4 to 9 and in 
Note 6.

The turnaround activity is now largely 
concluded and turnaround and 
operational costs are expected to be 
c.£0.5m in FY20. We do anticipate 
that further exceptional costs will 
be incurred in FY20 to support 
the ongoing FCA investigation. 
Total exceptional costs in FY20, 
including costs associated with FCA 
investigation, are expected to reduce 
to c.£1.0m (FY19: £7.9m).

FINANCIAL HIGHLIGHTS

Revenue 

2019

2018

2017

£119.1m

£139.7m

£134.2m

Gross margin 

2019

2018

2017

14.7%

17.5%

27.7%

Adjusted gross margin2 

2019

2018

2017

EBITDA 

2019

2018

2017

18.2%

17.5%

27.7%

£(8.2)m

£(18.7)m

£13.6m

Adjusted EBITDA1 

2019

2018

2017

£1.00m

£(5.8)m

(Loss)/profit after tax 

£15.2m

2019

2018

2017

Free cashflow 

2019

2018

2017

Net debt 

2019

2018

2017

£(11.7)m

£(20.0)m

£6.7m

£5.7m

£(23.9)m

£11.5m

£27.1m

£33.8m

£19.2m

(Loss)/profit per share  
basic and diluted 

2019

2018

2017

(6.2)p

(18.7)p

8.0p

Net debt/adjusted EBITDA

2019

2018

2017

(5.80)x

1.26x

26.9x

(1)  Adjusted EBITDA is defined as profit before 

finance costs, tax, depreciation, amortisation, 
turnaround and operational costs and Share 
based payments, is a non-GAAP metric used by 
management and is not an IFRS disclosure.

(2)  Adjusted gross margin excludes turnaround  

and operational costs.

29

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL REVIEW continued

Finance costs
Finance costs increased by £0.6m 
to £1.3m in the year under review, 
reflecting the borrowings to finance 
the new production line, with a 
further £0.2m of the increase related 
to non-cash items, principally the 
amortisation of finance fees.

Taxation
The Group recorded a deferred tax 
credit of £2.3m in the year. We also 
received a corporation tax refund of 
£2.0m in the year relating to a prior 
year tax payment.

Balance sheet
Property, plant and equipment
During the year, a third production 
line was commissioned at Leyland 
at a cost of £5.0m, funded in part by 
finance lease. Further investments 
made in the year include a major 
machine upgrade programme, to 
improve capacity and long-term 
performance, the addition of racking 
to the warehouse, ahead of the 
move out of Skelmersdale, and 
infrastructure improvements to  
the Accrol estate.

The AFH lines impaired in the  
prior year were sold, incurring  
a loss of £0.1m. There were no  
further asset impairments with 
all remaining lines contributing 
to output. Whilst we have created 
additional production capacity 
in the year under review through 
efficiencies and investment in a  
new line at Leyland, a further  
new line has been approved by  
the Board to support anticipated 
growth. This is expected to be 
operational in early 2020.

Intangibles
Intangibles comprised mainly 
goodwill and customer relationships. 
Under IFRS, goodwill is not amortised 
but is subject to an impairment 
review on at least an annual basis. 
The Directors performed a review 
during the period, which involved 
making assumptions about the 
future performance of the business. 
After carefully considering various 
scenarios that could occur and  
after looking at sensitivities on  
these scenarios, the Directors 
concluded that no impairment  
was required, however the position 
will be monitored on a regular basis.  
It is worth noting, however, that the 
profitability of the Group remains 
sensitive to foreign exchange rates 
and parent reel prices.

30

Accrol Group Holdings plc  Annual Report & Accounts 2019The Group achieved a substantial 
improvement in net debt over the year.  
 The new funds from shareholders supported 
the turnaround project, whilst tight working 
capital management and a return to cash 
generative trading had a positive impact.

C. Working Capital

Inventories 
Trade and other receivables 
Trade and other payables 

D. Borrowings and cashflow

Bank loan facility 
Finance leases 
Factoring facility 

Borrowings 
Cash and cash equivalents 

Net debt 

2019 
£’000 

11.2 
23.1 
(16.0) 

18.3 

2019 
£’000 
12.0 
3.6 
13.7 

29.3 
(2.2) 

27.1 

2018 
£’000 

14.1 
30.0 
(13.9) 

30.2 

2018 
£’000 
15.0 
0.5 
18.7 

34.2 
(0.4) 

33.8 

Change
£’000

(2.9)
(6.9)
(2.1)

(11.9)

Change
£’000
(3.0)
3.1
(5.0)

(4.9)
(1.8)

(6.7)

Working Capital
Both raw material stocks and finished 
goods stock reduced over the year 
as new planning and procurement 
processes were adopted. In addition, 
there was a one-off benefit from 
selling through the remaining 
AFH stock. There remains some 
opportunity to reduce stock further, 
as the new IT system is expected to 
bring improved levels of management 
information, but future gains in this 
area are expected to be marginal.

The decrease in receivables reflects 
the rationalised customer base 
following the AFH exit. Our customers 
have paid promptly throughout the 
year and we have experienced very 
low levels of default.

The increase in the trade payables 
figure is due to a growing level 
of confidence amongst our 
supplier base, which is leading to 
improvements in credit terms offered.

Further details can be found  
in table C (right).

Borrowings and cashflow
The Group achieved a substantial 
improvement in net debt over 
the year. The new funds from 
shareholders supported the 
turnaround project, whilst tight 
working capital management and  
a return to cash generative trading 
had a positive impact.

The refinancing activity in the first half 
of the financial year raised £9.3m (net 
of expenses) through a Placing and 
Open Offer. This was supported by 
the re-setting of bank covenants that 
maintained the revolving credit facility 
and the invoice discounting facility.

There was a £3.7m cash inflow from 
operations in the year (FY18: cash 
outflow of £23.1m), due largely to the 
improved trading performance and 
management of working capital.  
At the year end, cash balances were 
£2.2m (FY18: £0.4m) with a further 
£1.2m available through the invoice 
discounting line. The Board remains 
committed to generating cash from 
operations and reducing net debt.

Further details can be found  
in table D (right).

Accounting Standards
The Group had adopted new 
accounting standards IFRS 9 Financial 
Instruments and IFRS 15 Revenue 
from Contracts from Customers 
during the year, the impact of which 
was not material. IFRS 16 Leases will 
be adopted from May 2019.

John Pilkington
Group Finance Director

3 September 2019

31

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PRINCIPAL RISKS AND UNCERTAINTIES

AN ACTIVE APPROACH  
TO RISKS AND MITIGATION

In order to gain an understanding of the risk exposure of  
the Group, we review each area of our business annually  
and use a methodology that will assist the Group in measuring, 
evaluating, documenting and monitoring its risks within all  
areas of its operations.
We use our risk management process as described to identify, monitor, evaluate and escalate 
risks as they emerge, enabling management to take appropriate action wherever possible in 
order to control them and also enabling the Board to keep risk management under review. The 
risk factors addressed below are those which we believe to be the most material to our business 
model, which could adversely affect the operations, revenue, profit, cashflow or assets of the 
Group and which may prevent us from achieving the Group’s strategic objectives. Additional 
risks and uncertainties currently unknown to us, or which we currently believe are immaterial, 
may also have an adverse effect on the Group.

Change in risk post mitigation

  Increase

  No change

  Decrease

Principal risk

Impact

Mitigation

The loss of a major customer. 

Likelihood: Medium

The loss of a major customer and/or being 
too dependent on a small number of high 
value customers could seriously impact 
the sales revenue and hence profitability of 
the business.

•  Nurture relationships with key customers.
•  Understand our customers’ business in order  

to identify further opportunities.

•  Ensure customer service levels are high and we 

respond rapidly to any shortcomings.

Parent Reel and pulp capacity 
and pricing.

Likelihood: Medium

If prices rise above management 
expectations this could have a material 
adverse effect on the Group’s ability to 
achieve strategic objectives.

•  Continuously monitor the market for opportunities 

to open up new customers.

•  We encourage customer audit and respond  

to the feedback.

•  Maintain diversification across a broad  

customer base.

•  Nurture relationships with key suppliers.
•  Buy ahead.
•  Take favourable spot opportunities when available.
•  Remain close to market dynamics on pulp price  

• 

and capacity.
Increase knowledge of overall capacity in market  
to identify new opportunities.

•  Remain flexible with regard to new suppliers.
•  Pass on significant changes to customers.

New entrant into market.

Likelihood: Low

A new entrant into the market creating 
extra capacity and competition.

•  Ensure that Group remains cost competitive, 

listens to customer requirements and delivers  
best value.

Winning a large customer 
contract.

Likelihood: Medium

The winning of a large contract could 
absorb all capacity headroom and could 
lead to supply issues if not managed 
closely.

•  Ensure that we optimise the performance  

from existing capacity by careful scheduling  
and enhanced training to create spare capacity 
from existing lines.

•  Continuously search for low level capital 

investments to enhance the operation of  
existing lines.

Volatility of foreign  
exchange rates.

Likelihood: High

The majority of our Parent Reel purchases 
are in US$. Fluctuations in the exchange 
rates could adversely affect input costs and 
hence profitability.

•  Review and adhere to our foreign exchange policy.
•  Monitor short term purchasing forecasts to ensure 

appropriate exposure to risk.

•  Look for opportunity to source across multiple 

currencies.

•  Recognise that a significant adverse weakening of 
Sterling will impact the entire market with a market 
price increase most likely required.

32

Change

Strong relationships 
maintained with  
Top 6 customers 
despite challenges  
of turnaround.

Many changes 
through the year,  
but procurement  
now stable.

High entry barrier 
maintained despite 
challenges of 
turnaround.

Training and 
investment has 
delivered 64% 
increase in output 
and facilitated a 
significant new 
customer.

Whilst the macro 
conditions have 
worsened over the 
year, management  
of risk has improved.

Accrol Group Holdings plc  Annual Report & Accounts 2019Principal risk

Impact

Mitigation

Change

The Group relies on IT systems 
in its day to day operations.

Likelihood: High 

Disruption in critical IT systems would  
have a significant adverse impact  
on production and important  
business processes.

•  Manage an upgrade plan to ensure hardware  

is fit for purpose.

Work on replacement 
system ongoing.

•  Seek opportunities to upgrade or de-risk software 

systems.

•  Ensure critical business continuity plans and 
disaster recovery contingencies are in place.
•  Maintain a clear IT policy to ensure users do not 

put the operation at risk.

Key person dependency.

Likelihood: Low

Loss of key individuals could impact the 
Company’s ability to deliver its strategic 
goals and, result in declining performance 
and loss of investor confidence.

The Group uses a variety of techniques to attract, 
retain and motivate its staff, with particular attention 
paid to those in key roles to help ensure the long-
term success of the Group. These techniques include:

Failure to adhere to regulatory 
requirements such as taxation, 
the Data Protection Act, Health 
and Safety and Fire safety 
regulations in particular.

A major fire would lead to production 
loss and even factory loss. Due to the 
inflammable nature of tissue and the  
dust created during the converting 
process, the Group is at a greater risk  
of fire than many other industries.

Likelihood: Medium

Non-compliance to Data Protection and 
Health and Safety regulations could result 
in fines, litigation and reputational damage.

•  The regular review of remuneration packages, 

including longer term incentives;

•  Establishment of employee engagement 

techniques to re-enforce their commitment to the 
Company; and

•  An annual performance review process.

•  The Board has oversight over the management 

of regulatory risk and compliance and designates 
specific responsibilities to senior management 
who will seek external advice where relevant.
•  Ensure Group have robust operational policies, 

procedures, risk assessments and contingencies 
around fire safety regulations.

•  Update and test the Disaster Recovery Plan 

annually.

•  Work with our insurers to understand physical or 
procedural mitigation strategies to reduce the 
likelihood or scope of an incident.

New management 
structure created 
and employee 
engagement 
relaunched.

Improvement plan 
agreed with insurers. 
Excellent results from 
3rd party audits.

Failure to meet bank covenants 
and loss of facility.

Likelihood: Low

The Group is dependent upon its Revolving 
Credit Facility and Invoice Discounting 
Facility provided by the bank, without 
which it would be unable to meet its 
payment obligations. 

•  Careful management of profit and cash with 

regular reforecasts to ensure actions are taken at 
the earliest moment to ensure hurdles are cleared. 

•  Regular dialogue with the bank to explain 
company performance and the risks and 
opportunities of short to mid term trading.

As stability returns 
post turnaround, 
performance is 
improving and 
forecasting becomes 
more straightforward.

33

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 1 Strategic ReportCHAIRMAN’S INTRODUCTION TO GOVERNANCE

AN ACTIVE APPROACH TO 
LEADERSHIP AND MANAGEMENT

THE BOARD

The Board provides leadership to the Group as a whole, as well as ensuring 
a framework of controls exist which allow for the identification, assessment 
and management of risk. The Board sets the Group’s strategic goals; ensuring 
obligations to shareholders are met. Matters reserved for the decision of 
the Board include approval of Group strategy, annual budgets and business 
plans, acquisitions, disposals, business development, annual reports, interim 
statements and any significant funding and capital plans. The Board meets 
regularly, usually monthly.

Board meeting attendance 
Daniel Wright 
Gareth Jenkins 
Euan Hamilton(1) 
Simon Allport(2) 

Audit Committee

  (13/15)
  (15/15)
  (10/10)
(7/8)

The Audit Committee has the primary responsibility of monitoring the quality of 
internal controls to ensure that the financial performance of the Group is properly 
measured and reported on. It receives and reviews reports from the Group’s 
management and external auditors relating to the interim and annual accounts 
and the accounting and internal control systems in use throughout the Group. 
The Audit Committee meets not less than two times in each financial year and 
has unrestricted access to the Group’s external auditors. 

Committee meeting attendance 
Daniel Wright, one meeting attended
Euan Hamilton, one meeting attended(1)
Simon Allport, two meetings attended(2)

Nomination Committee

Dear Shareholder 
I am pleased to introduce the Corporate Governance Report for Accrol Group 
Holdings plc for the year ended 30 April 2019. This report includes the Board 
structure, an introduction to the members of the Accrol Board and the  
Corporate Governance Statement. 

The Directors place a significant emphasis on ensuring that Accrol has the 
appropriate governance structures in place. As part of the turnaround there has 
been a strengthening of the Board structures and increased rigour in reporting. 

Following a root and branch reorganisation of Executive and Non-Executive positions 
we welcomed two new independent non-executive directors to the Board during the 
year: Euan Hamilton (August 2018), an experienced international financier, and Simon 
Allport, a senior professional services adviser, in October 2018. Both have made a 
valuable contribution during the turnaround process. Joanne Lake resigned from  
the Board as a non-executive director in October 2018 and Steve Townsley resigned 
as Group Financial Officer for health reasons in January 2019.

Your Board is committed to upholding the appropriate standards of corporate 
governance to ensure that there is an effective and efficient approach to managing 
the Group for the benefit of all shareholders.

Daniel Wright
Executive Chairman

3 September 2019

The Nomination Committee leads the process for board appointments and 
makes recommendations to the Board. The Nomination Committee shall 
evaluate the balance of skills, experience, independence and knowledge on the 
board and, in the light of this evaluation, prepare a description of the role and 
capabilities required for a particular appointment. The Nomination Committee 
will meet as and when necessary, but at least once a year.

Committee meeting attendance 
Daniel Wright, two meetings attended
Euan Hamilton, one meeting attended(1)
Simon Allport, no meetings attended(2)

Remuneration Committee

The Remuneration Committee reviews the performance of the Executive 
Directors and makes recommendations to the Board on matters relating to their 
remuneration and terms of service. The Remuneration Committee meets as and 
when necessary, but at least once each year. In exercising this role, the Directors 
shall have regard to the recommendations put forward in the QCA Code and, 
where appropriate, the Remuneration Committee Guide for Small and Mid-Size 
Quoted Companies published by the QCA and associated guidance.

Committee meeting attendance 
Daniel Wright, three meetings attended
Euan Hamilton, four meetings attended(1)
Simon Allport, four meetings attended(2)

34

(1)  EH appointed 27 August 2018.
(2)  SA appointed 10 October 2018.

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
BOARD OF DIRECTORS

EXPERIENCED  
AND EFFECTIVE 

Euan Hamilton 
Independent  
Non-Executive Director

Date appointed
27 August 2018

Key strengths
•  Restructuring and business 

turnarounds

•  Leverage finance and private equity
Investment banking worldwide
• 

Previous experience
•  Royal Bank of Scotland Group 
•  Bank of Cyprus Group
•  Cramond Capital Partners Ltd 

Other commitments
•  Bank of Cyprus UK Ltd – 
Non-Executive Director

•  Bank of Cyprus Group – Consultant
•  Nicosia Mall Group – Non-Executive 

Director

•  Cramond Capital Partners – Founder

Committee

A

N

R

Simon Allport
Independent  
Non-Executive Director

Date appointed
10 October 2018

Key strengths
•  Extensive commercial & M&A 

experience

•  Broad strategic experience 
throughout many industries

•  Business transformation

Previous experience
•  32 years in the professional services
•  Formerly Managing Partner for the 
North of England at Ernst & Young

Other commitments
•  Fitzallan Limited
•  The Enterprise Fund Limited
•  Etale Limited

Committee

A

N

R

Daniel Wright
Executive Chairman

Gareth Jenkins
Chief Executive Officer

Date appointed
Non-Executive Director:  
11 December 2017
Executive Chairman from  
4 February 2018

Key strengths
•  Financial development
•  Portfolio development
•  Operating matters

•  With over 15 years experience in PE 
backed acquisition, 50 transactions, 
he has a UK wide reputation of 
delivering exceptional returns

Date appointed
11 September 2017

Key strengths
•  Extensive strategy, commercial, M&A 
and operational experience, UK and 
in Europe

•  Retail, FMCG and industrial markets
•  An extensive track record of 

delivering industry leading levels of 
return in manufacturing and paper 
based operations

•  Significant experience in business 

turnaround

•  A dynamic leader who brings great 

•  Extensive senior leadership 

teams together

Previous experience
•  NorthEdge Capital, Founder Partner, 
Chief Operating Officer & Head of 
Portfolio

•  Accrol Group Holdings Limited,  

prior to IPO – Director

•  Deutsche Morgan Grenfell Private 

Equity

Other commitments
•  Vision Support Services Group Ltd – 

Chairman

•  SolasCure – Director
•  Manchester & London Investment 
Trust plc – Non-Executive Director

Committee

A

N

R

experience of business turnaround 
and delivering industry leading 
levels of return in cyclical paper 
businesses

•  Personally led over 10 business 
turnarounds with a history of 
success over 20 years

•  Delivered multi million pound 

EBITDA improvement in the last  
six years

Previous experience
•  DS Smith plc – 24 years most 

recently Managing Director UK  
& Ireland packaging division

Committee key

A 
Audit Committee
N  Nomination Committee
R 

Remuneration Committee

  Member

  Chairman

35

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 2 Governance 
 
 
 
 
 
 
 
 
GOVERNANCE

CORPORATE GOVERNANCE  
REPORT 

The Directors acknowledge the 
importance of high standards of 
corporate governance and have 
chosen to comply with the principles 
set out in the Corporate Governance 
Code for Small and Mid-size Quoted 
Companies, as issued by the QCA 
(the QCA Code). A summary of how 
the Company currently complies 
with the QCA Code is set out below 
to be updated at least annually in the 
manner recommended by the QCA 
Code. There is also a summary on the 
Company’s website.

The Chairman’s role is to lead 
the Board of Directors and to be 
responsible for ensuring that the 
Company adheres to and applies  
the standards of corporate 
governance. The Board meets 
regularly to review, formulate and 
approve the Company’s strategy, 
performance and corporate actions. 
The Company has established an 
Audit Committee, Nomination 
Committee and a Remuneration 
Committee with formally delegated 
duties and responsibilities (page 34) 
and with written terms of reference. 
Each of the Committees meets 
regularly (page 34). The executive 
team are directed to day-to-day 
management and are accountable to 
the rest of the Board.

Many of the disclosures relevant to 
the Code are already made in our 
annual Report and Accounts. In the 
application of this Code the Board 
has sought input from the auditors, 
the Company’s advisers and a review 
by the Company’s lawyer. The Board 
is tasked with returning the business 
to profit and seeking a path to 
long-term growth for shareholders 
and the importance of corporate 
governance is to oversee the division 
of ownership and stewardship. The 
Executive Directors have the day-to-
day responsibility of stewardship and 
the Chairman and Non-Executives 
monitor and evaluate this on behalf  
of the owners.

The disclosures below were last 
reviewed and approved by the Board 
on 3 September 2019.

36

QCA Principles and Accrol Group 
Holdings’ approach
1.  Establish a strategy and business 
model which promote long-term 
value for shareholders.
The Company is in the process of 
implementing a comprehensive 
turnaround plan, focused on 
improving operational efficiency, 
winning new business and clear 
pricing to customers. This strategy 
is shared by the Board and the 
senior operational team and has 
been expressed clearly through 
recent circulars to shareholders, 
announcements through RNS 
and is explained fully within the 
Strategic Report section in our 
Report and Accounts (pages  
4 to 9) each financial year. Key 
risks and mitigating factors to 
our business are also detailed 
annually in our Report and 
Accounts (pages 32 to 33).

2.  Seek to understand and  
meet shareholder needs  
and expectations.
The Board is committed to an 
open and ongoing engagement 
with its shareholders and it also 
reviews and discusses changes 
in the Company’s shareholder 
base at Board meetings. The 
main methods of communication 
with shareholders are the 
Annual Report and Accounts, 
the interim and full-year results 
announcements, the Annual 
General Meeting and the 
Company’s website.

In addition, the Chairman and 
Chief Executive Officer meet 
regularly with institutional 
investors and analysts to ensure 
that objectives and any business 
developments are clearly 
communicated, and that they 
are available to respond to any 
enquiries following Company 
announcements, together with 
other Company advisers. The 
Non-Executive Directors are also 
available to discuss any matters 
that shareholders wish to raise 
and discuss.

The Company does not have 
a dedicated investor relations 
department given its size but 
has engaged an external investor 
relations adviser to act as another 
point of contact for shareholders, 
details of which are on the 
Company’s website. Questions 
from individual shareholders are 
typically referred to the Chairman 
or CEO for written answers.

The Board recognises that its long-term 
success will necessitate the maintenance 
of effective working relationships across 
a wide range of stakeholders as well as its 
shareholders; being primarily its employees, 
customers and suppliers. 

3.  Take into account wider 
stakeholder and social 
responsibilities and their 
implications for long-term 
success.
The Board recognises that its 
long-term success will necessitate 
the maintenance of effective 
working relationships across a 
wide range of stakeholders as well 
as its shareholders; being primarily 
its employees, customers 
and suppliers. The Executive 
Directors maintain an ongoing 
and collaborative dialogue with 
such stakeholders and take all 
feedback into consideration 
as part of the decision making 
process and day-to-day running 
of the business. We have recently 
undertaken our first employee 
engagement survey and are 
actively developing plans to 
improve from a strong baseline 
index of 75% (pages 18 to 19).

The Company takes corporate 
social responsibility very seriously 
and whilst the nature of the 
business limits the risk of it having 
a negative impact on society 
and the environment, it is well 
understood that the behaviour of 
the Company and its employees 
should always be carefully 
monitored from this perspective.

Communication with our 
customers is fundamental to our 
success. The Company engages 
in continuous communication 
with our customers to understand 
their needs, share our plans, 
and nurture the collaborative 
partnership. The Company has 
key account managers for its 
customers. Similarly, strong 
relationships with our key suppliers 
of materials and third party 
services are maintained through 
regular reviews and site visits.

4.  Embed effective risk 

management, considering 
both opportunities and threats, 
throughout the organisation.
Risk management is reported 
annually in our Report and 
Accounts (pages 32 to 33) along 
with how those risks are mitigated 
and how they change over time. 
The Board typically meets ten 
times a year during which business 
and other risks are assessed. 
There are also formal and informal 
communication routes that allow 
for risks to be communicated to 
Board members in a timely manner 
from all areas of the business.

5.  Maintain the Board as a well-
functioning, balanced team  
led by the Chair.
The Board has been through a 
series of changes in recent times 
in response to the requirement to 
make significant changes to the 
structure and operation of the 
Group (the turnaround project). 
The Board has now stabilised 
and comprises four Directors: 
the Executive Chairman, two 
Non-Executive Directors and 
one Executive Director. The 
Executive Director is the longest 
serving, having been appointed 
in September 2017. Both Non-
Executive Directors, Simon 
Allport and Euan Hamilton, are 
considered by the Board to be 
independent. Over the period 
the Board has met as frequently 
as governance required but now 
meets regularly with processes in 
place to ensure that each Director 
is always provided with such 
information as is necessary to 
discharge their duties. The Board is 
also supported by the Committees 
(Audit, Remuneration and 
Nomination), each with specific 
remits. The detail of the number 
of meetings and attendance by 
Directors is noted in the Annual 
Report (page 34).

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
AIM Rule Compliance Report
Accrol Group Holdings plc is quoted 
on AIM and as a result the Company 
has complied with AIM Rule 31 which 
requires the following:

•  Have in place sufficient 

procedures, resources and 
controls to enable its compliance 
with the AIM Rules; 

•  Seek advice from its Nominated 
Advisor (“Nomad”) regarding 
its compliance with the Rules 
whenever appropriate and take 
that advice into account; 

•  Provide the Company’s Nomad 

with any information it reasonably 
requests in order for the Nomad 
to carry out its responsibilities 
under the AIM Rules for Nominated 
Advisors, including any proposed 
changes to the Board and provision 
of draft notifications in advance; 

•  Ensure that each of the Company’s 
Directors accepts full responsibility, 
collectively and individually, for 
compliance with the AIM Rules; and 

•  Ensure that each Director 
discloses without delay all 
information which the Company 
needs in order to comply with 
AIM Rule 17 (Disclosure of 
Miscellaneous Information) 
insofar as that information is 
known to the Director or could 
with reasonable diligence be 
ascertained by  
the Director.

Richard Almond
Company Secretary
3 September 2019

The Non-Executive Directors 
were selected with the objective 
of increasing the breadth of skills 
and experience of the Board and 
to bring independent judgement 
to the Board. The Company 
believes that the makeup of 
the Board represents a suitable 
balance of independence and 
detailed knowledge of the 
business to ensure that it can 
fulfil its roles and responsibilities 
as effectively as possible. Please 
see page 35 for the profiles of the 
Non-Executive Directors.

All Directors are subject to 
re-election by shareholders at 
the Annual General Meeting 
and any Directors appointed 
during a financial year must be 
formally elected at the Annual 
General Meeting following their 
appointment. One will seek 
election at the next meeting.

6.  Ensure that between them the 
Directors have the necessary 
up-to-date experience, skills  
and capabilities.
The Board evaluates consistently 
those skills that are required and 
whether they are adequately 
provided for across the Board 
and executive team. In doing 
so, and where relevant, it will 
consider guidance available on 
appointment and training of 
Board members. The Company 
Secretary has the responsibility 
to make the Board aware of legal 
changes and will advise on the 
Company’s approach. Where 
vacancies arise or gaps are 
identified that must be addressed, 
the Nomination Committee 
receives recommendations 
from the Chief Executive Officer 
and appraises the candidates. 
Appointments are made on merit 
against objective criteria and 
considering the benefits that  
will be brought to the Board and 
the Company.

The Board has access to external 
advice, including the Company’s 
solicitors where required. The 
Board receives ongoing training 
as part of its annual Board 
meeting cycle.

The biographies of the Directors 
are set out on page 35.

7.  Evaluate Board performance 
based on clear and relevant 
objectives, seeking continuous 
improvement.
The Board has recently 
undergone huge change and 
the members of the executive 
team have been focused on the 
necessary turnaround plan for  
the Company. The Board has not 
yet therefore established  
a formal system of evaluation  
of its members.

  Nevertheless, the Board is 

committed to establish a formal 
system of evaluation to ensure 
that the members of the Board 
are committed, independent and 
provide a relevant and effective 
contribution. In the interim, 
the Chairman is responsible for 
ensuring an effective Board.

8.  Promote a corporate culture 

that is based on ethical values 
and behaviours.
The Board places significant 
importance on the promotion 
of ethical values and good 
behaviour within the Company 
and takes ultimate responsibility 
for ensuring these are promoted 
and maintained throughout 
the organisation and that they 
guide the Company’s business 
objectives and strategy. The 
Company has documented 
procedures with respect to its 
responsibilities regarding ethical 
behaviour, specifically bribery and 
corrupt practices and modern 
slavery, and these are applicable 
across its operations including the 
supply chain and customer chain.

The Company communicates 
regularly with its employees, 
both formally and informally, 
and has recently implemented 
an employee engagement 
assessment (page 19), to help 
monitor the impact of its people 
related processes. As the 
emphasis on turnaround reduces, 
the importance of creating a 
sustainable culture in support of 
the Company’s business model 
will increase.

The questions in the employee 
engagement assessment focused 
on a range of areas, including 
happiness at, and enjoyment with, 
work, expected standards and 
personal development.

The Company is an equal 
opportunities employer and 
highly values its people. It is 
committed to delivering products 
with as little environmental 
impact as possible. 

Promotion of the right ethical 
values and behaviours is built  
into the remuneration plans  
of the Board.

9.  Maintain governance structures 
and processes that are fit for 
purpose and support good 
decision making by the Board.
The Chairman leads the Board and 
is responsible for its governance 
structures, performance and 
effectiveness. The Chairman is 
also responsible for ensuring 
the links between the Board and 
the shareholders are strong and 
efficient. The Chief Executive 
Officer, Chief Operating Officer 
and Group Finance Director are 
responsible for the day-to-day 
management of the business and 
for implementing the strategic 
goals agreed by the Board.

The Board has also established an 
Audit Committee, Remuneration 
Committee and Nominations 
Committee (page 34). From time 
to time, separate committees may 
be set up by the Board in order 
to consider and address specific 
issues, when and if the need 
arises.

Corporate governance disclosures 
are assessed at least annually, 
including whether the structures 
and processes are fit for purpose.

10. Communicate how the Company 
is governed and is performing 
by maintaining a dialogue with 
shareholders and other relevant 
stakeholders.
The Company places a strong 
emphasis on the standards of 
good corporate governance 
and maintaining an effective 
engagement with its shareholders 
and key stakeholders, which it 
considers to be integral to longer-
term growth and success.

The Company’s reports and 
presentations and notices of 
Annual General Meetings are 
made available on the website, 
as are the results of voting at 
shareholder meetings.

37

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 2 Governance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOVERNANCE

STATEMENT FROM THE CHAIRMAN  
OF THE REMUNERATION COMMITTEE

Business context and 
Remuneration Committee 
decisions on remuneration
The following factors have been 
identified as key areas of focus for 
improving the Group’s performance 
going forward:

•  organic growth through 

discounters; 

• 

increasing market share through 
multiples;

• 

introduction of new product; and 

•  operational improvements and 

capacity utilisation. 

It is intended that our remuneration 
policy reflects, and is aligned to, the 
Company’s long-term strategy and 
facilitates the achievement of the 
objectives set out above.

The remainder of this report is split 
out into the following two sections:

•  Annual Report on remuneration 
providing details of the payments 
made to Directors in the year 
ending 30 April 2019, (page 39); and 

•  Directors’ remuneration policy 
setting out the Company’s 
remuneration policy (pages  
40 to 42). 

Euan Hamilton
Chairman of the  
Remuneration Committee
3 September 2019

I am pleased to introduce the 
Directors’ Remuneration Report 
for Accrol Group Holdings plc for 
the year ended 30 April 2019. This 
report includes my statement, the 
Annual Report on remuneration for 
the year and sets out our Directors’ 
remuneration policy.

Our Directors’  
remuneration policy
In the reported financial year, 
the remuneration policy has not 
altered from that described in our 
previous Annual Report, which 
followed a forward-looking and 
thorough review of the underlying 
policy and remuneration structures 
of companies in the competitive 
marketplace in which we operate.  
We considered the approach 
necessary to attract and retain 
individuals with the relevant 
experience and skills to help  
drive future value creation and  
the achievement of our strategic 
goals and objectives.

The policy is set out in the following 
pages, with a summary of key 
principles provided below:

•  Fixed levels of remuneration will 
be set at an appropriate level for 
each individual and, in doing so, 
the Remuneration Committee 
will take into account the levels 
of fixed remuneration for similar 
positions with comparable 
status, responsibility and skills. 
This will ensure Accrol is capable 
of attracting and retaining the 
individuals needed to rebuild and 
grow the Company; and 

•  Recognising our growth 

aspirations and the need to 
deliver ongoing returns for 
shareholders, the Executive 
Directors are eligible to participate 
in market competitive incentive 
arrangements. They will have the 
opportunity to receive appropriate 
levels of remuneration based 
on achievement of quantitative 
and qualitative objectives and 
measures as relevant for their role. 

38

Accrol Group Holdings plc  Annual Report & Accounts 2019ANNUAL REMUNERATION REPORT FOR 2019

Remuneration Committee
At the start of the year, the Remuneration Committee comprised:
–  Daniel Wright
–  Steve Hammett (resigned 28 August 2018)
–  Joanne Lake (resigned 29 October 2018)

The Remuneration Committee now comprises:
–  Daniel Wright
–  Euan Hamilton (appointed 27 August 2018)
–  Simon Allport (appointed 10 October 2018) 

The Remuneration Committee has responsibility for setting the remuneration policy for all Executive Directors and the Chairman of the Board, including pension 
rights and any compensation payments. This includes reviewing the performance of the Executive Directors and determining the terms and conditions of 
their service, appropriate remuneration and the grant of any share options, having due regard to the interests of shareholders. Where the Executive Chairman’s 
remuneration is reviewed, he will not be present for these considerations.

In setting the remuneration policy, the Remuneration Committee takes into account the objective to attract, retain and motivate Executive management  
of the quality required to run the Company successfully without paying more than is necessary. The remuneration policy also has regard to the risk appetite  
of the Company and alignment to the Company’s long-term strategic goals.

The Remuneration Committee also recognises that a significant proportion of remuneration should be structured to link rewards to corporate and individual 
performance and designed to promote the long-term success of the Company.

The Remuneration Committee meets at least once a year and otherwise as required. In the current financial year, the Remuneration Committee has met four 
times. Subsequent to the year end, the Remuneration Committee met to confirm the FY19 share awards.

Directors’ remuneration
The tables below set out the total remuneration for Executive and Non-Executive Directors for the financial years ending 30 April 2019 and 30 April 2018.

Salaries 
£ 

258,750 
90,000 
107,946 
64,287 
– 
– 
– 

Benefits 
in kind 
£ 

13,649 
– 
6,681 
– 
– 
– 
– 

Executive Directors

Gareth Jenkins 
Daniel Wright 
Steven Townsley(1) 
Martin Leitch(2) 
James Flude(3) 
Steve Crossley(4) 
Peter Cheung(5) 

(1)  Steven Townsley resigned on 22 January 2019.
(2)  Martin Leitch resigned on 11 July 2018.
(3)  James Flude resigned on 8 February 2018.
(4)  Steve Crossley resigned on 11 September 2017.
(5)  Peter Cheung resigned on 8 February 2018.

Non-Executive Directors

Euan Hamilton(1) 
Simon Allport(2) 
Joanne Lake(3) 
Steve Hammett(4) 

(1)  Euan Hamilton was appointed on 27 August 2018.
(2)  Simon Allport was appointed on 10 October 2018.
(3)  Joanne Lake resigned on 29 October 2018.
(4)  Steve Hammett resigned on 28 August 2018. 

Total 
Other  remuneration 
2019 

payments 
£ 

Total
remuneration
2018

423,350
29,167
–
66,800
239,828
147,737
189,519

£ £

457,871 
90,000 
125,421 
64,287 
– 
– 
– 

185,472 
– 
10,795 
– 
– 
– 
– 

Total fees 
2019 

£ £

30,865 
25,220 
24,500 
20,000 

Total fees
2018

–
–
42,000
40,000

39

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 2 Governance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOVERNANCE

Remuneration policy
The Remuneration Committee will periodically review the policy to confirm the remuneration framework continues to align with the strategy and objectives  
of the business.

In developing the policy, the Remuneration Committee has taken into account the best interests of the business and the agreed terms and conditions  
of employment for each Director of the Company. The overall remuneration philosophy aims to:

•  recognise the importance of ensuring that employees of the Group are effectively and appropriately incentivised; 

•  operate a remuneration policy that is a mix of fixed and variable pay. Variable pay is both short term and long term; 

•  align Directors’ interests with those of the Company; 

•  have a pay for performance approach; and 

•  provide a market competitive level of remuneration to enable the Company to attract and retain high-performing individuals, to support the ongoing success  

of the Company. 

As part of this, an annual bonus plan has been in place since April 2016. The Company has also adopted and subsequently refined a Management Incentive Plan 
(“MIP”), a long-term incentive plan to align the interests of Senior Management (Chairman, CEO, GFD, COO, Commercial Director) with those of the shareholders. The 
MIP has been designed to reflect the business context and awards cover the performance period starting 1 May 2018 and ending 30 April 2021. The terms of these 
proposed awards are outlined in summary below. There are no other employee share plans currently in place, however, the Company may, in the future, look to 
introduce an employee share plan for the broader employee base.

MIP awards FY19
The current MIP is designed to incentivise Key Employees who play a central role in executing the Group’s turnaround plan. During FY19 it became clear 
that extreme unforeseen fluctuations in the sterling/USD exchange rate were having a disproportionate and unexpected impact on the achievement of the 
Performance Conditions of the MIP, and that without variation it was expected that Key Employees would not be appropriately rewarded for their significant efforts 
in delivering on the turnaround strategy.

Accordingly, after considering the emerging situation, and in consultation with the Group’s retained advisers, the Remuneration Committee agreed to exercise its 
discretion under the MIP rules to vary the Performance Conditions. The key variation allowed the 2019 MIP awards to vest based on an FY19 EBITDA adjusted to the 
original Group budgeted sterling/USD exchange rate. In return for this variation participants agreed that no Stretch Award would be issued in 2019, and that 100% 
(previously 30%) of any vested shares could not be sold for 12 months, thereby further linking participants’ MIP rewards with those of all other shareholders.

Options granted for the three years FY19, FY20 and FY21

Options 
exercised 

Options 

Options at 
lapsed  30 April 2019 

– 
– 
– 

– 

– 
– 
– 

– 

9,412,418 
16,068,937 
6,869,145 

32,350,500 

9,836,679

Options
vested(1)

3,195,584
5,609,716
1,031,379

Daniel Wright 
Gareth Jenkins 
Senior managers 

Total 

Exercise price  
(p) 

Options at 
30 April 2018 

0.1 
0.1 
0.1 

– 
– 
– 

– 

Options
granted in 
the period 

9,412,418 
16,068,937 
6,869,145 

32,350,500 

(1)  FY19 vested options subject to a 12 months hold period.

40

Accrol Group Holdings plc  Annual Report & Accounts 2019 
  
 
 
 
 
Remuneration policy summary – Executive Directors
Purpose and link to strategy

Operation

Base salary

To reflect market value of the role and individual’s performance and 
contribution and enable the Group to recruit and retain Directors of  
sufficient calibre required to support achievement of both short and  
long-term value creation.

The salary of each Executive Director will be reviewed annually by the 
Remuneration Committee without any obligation to increase such salary.

Base salaries are benchmarked against the AIM companies of a comparable 
size with a targeted approach of median positioning against the market, 
subject to satisfactory performance.

There may be reviews and changes to base salary during the year if 
considered appropriate by the Remuneration Committee.

The Remuneration Committee will take account of relevant comparator 
Group data as well as pay increases awarded to other groups of employees 
within the Group.

Benefits

To attract and retain the right individuals and level of talent required to 
support achievement of both short and long-term value creation.

Benefits include but may not be limited to private medical insurance,  
cash car allowance and life assurance cover.

Other benefits may be provided to the Directors if considered appropriate  
by the Remuneration Committee.

Pension

To attract and retain the right individuals and level of talent required to 
support achievement of both short and long-term value creation.

Annual Bonus Plan

To incentivise delivery of the Group’s annual financial and strategic goals.

An annual pension allowance up to 12.5% of base salary, which is paid either 
into a pension scheme operated by the Group or a personal pension held by 
the individual, with the balance paid as an additional cash payment through 
payroll.

Consideration of the new rules applying to pensions, taking into account the 
individual lifetime and annual allowances, is made when determining the 
most appropriate mix of pension and cash contributions for each individual 
on an annual basis.

The annual bonus payment will depend on the level of performance delivered 
against specific targets, with a threshold level being set below which no 
bonus will be paid. 

The maximum bonus available is 120% of base salary per annum. 

Bonus awards can be reduced by up to 40% for failure to achieve TSR and 
personal performance targets.

The Remuneration Committee will review the bonus plan each year and may 
amend the terms of the plan to ensure it remains fit for purpose.

41

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 2 GovernanceGOVERNANCE

Purpose and link to strategy

Operation

Management Incentive Plan (“MIP”)

To incentivise the delivery of key performance measures over the long term.

To retain key Executives and ultimately increase their share ownership in the 
Company, thus aligning their interests with those of shareholders.

The MIP is a share option plan designed to attract and engage the right 
calibre of individual to effect the turnaround required by the Company.  
The MIP is structured as a three-year plan; there is no intention to extend the 
MIP beyond its current timeframe.

The MIP comprises three individual awards (the “Awards”), each one being 
conditional on performance targets based on the Company’s EBITDA 
performance in FY19, FY20 and FY21 (together “the Performance Period”). 
The Awards will have a nominal value exercise price.

The vesting criteria of each of the Awards is based on the achievement of 
adjusted EBITDA targets for FY19, FY20 and FY21 (the “EBITDA Targets”)  
(as relevant) and the Company not being in any material breach of any  
of its banking covenants.

Following the Remuneration Committee’s determination as to whether  
the relevant EBITDA Targets have been met, and provided the banking 
covenants are not materially breached, the Awards vest, with 70% of  
the Award exercisable at this time, and the remaining 30% becoming 
exercisable one year later.

Upon a takeover, depending on the price per ordinary share at which a 
takeover offer is accepted, a proportion of the Awards will immediately vest 
on the occurrence of the takeover. Any Awards not vesting on a takeover will 
generally lapse six months following this event.

MIP participants do not participate in any other share options in the 
Company, and all previous equity awards which were granted have lapsed due 
to participants no longer being employees of the Company.

Termination of employment
Each Executive Director has a service agreement which may be terminated by either party serving six months’ written notice (CEO 12 months). However, payment 
of remuneration during the notice period will be made monthly and terminated at the discretion of the Company should the individual take up alternative 
employment.

Payment of the annual bonus plan is conditional upon notice to terminate the employment not having been served by either party for any reason on or prior to the 
relevant bonus payment date.

During the MIP vesting period, if a participant ceases to be a Director or employee of a member of the Group other than in certain ‘Good Leaver’ circumstances, 
their unvested Awards shall cease to become exercisable on the date of cessation of employment and lapse in full 30 days following this date.

A Good Leaver is someone who ceases employment as a result of death, ill health, injury or disability evidenced to the satisfaction of the Remuneration 
Committee; retirement at the normal retirement age in accordance with the Group’s internal policies; or any other reason the Remuneration Committee permits.

Remuneration policy – Non-Executive Directors
Purpose and link to strategy

Non-Executive Directors’ fees

Operation

To attract and retain the right individuals required to support the 
achievement of both short and long-term value creation. 

Fees for Non-Executive Directors are based on market practice and are 
reviewed by the Board each year.

All Non-Executive Directors receive a basic fee each year with an additional 
fee provided for each Committee chairmanship and membership.

The maximum aggregate amount of fees that the Company may pay to all 
the Directors who do not hold Executive office for their services as such is 
£120,000 per annum, or such larger amount as the Company may by ordinary 
resolution decide.

These fees are to be divided among the Directors as the Board decides or, if 
no decision is made, equally.

Euan Hamilton
Chairman of the Remuneration Committee
3 September 2019

42

Accrol Group Holdings plc  Annual Report & Accounts 2019DIRECTORS’ REPORT

The Directors present their report together with the audited consolidated financial statements, along with the auditors’ report for the year ended 30 April 2019.

The Board
The Directors who served during the year under review and up to the date of approving the Annual Report and Financial Statements were:

Gareth Jenkins
Daniel Wright
Steven Townsley (appointed 11 June 2018, resigned 22 January 2019)
Martin Leitch (resigned 11 July 2018)
Steve Hammett (resigned 28 August 2018)
Joanne Lake (resigned 29 October 2018)
Euan Hamilton (appointed 27 August 2018)
Simon Allport (appointed 10 October 2018)

Details of the Directors’ remuneration are shown in the report of the Remuneration Committee on pages 40 to 42. Details of the Directors’ interests in the share 
capital of the Company are set out below. The roles and biographies of the Directors are set out on page 35.

Directors’ indemnity and insurance
The Company has granted a third-party indemnity to each of its Directors against any liability that attaches to them in defending proceedings brought against 
them, to the extent permitted by English law. This third-party indemnity was in place during the financial year and at the date of approval of the financial 
statements. In addition, Directors and officers of the Company and its subsidiaries are covered by Directors’ and Officers’ liability insurance.

Dividends
In respect of the year ended 30 April 2019, the Directors did not pay an interim dividend (2018: £nil) and do not recommend a final dividend (2018: £nil).  
It remains the Board’s intention to return to the dividend list at the earliest appropriate opportunity. 

Financial instruments
Details of the Group’s financial risk management objectives and policies are disclosed in note 20 to the financial statements.

Future developments in the business of the Company
The likely future developments in respect of the business of the Company can be found in the Strategic Report on pages 2 to 33 and forms part of this report by 
reference.

Corporate governance
A report on Corporate Governance and compliance with the QCA Corporate Governance Code is set out on pages 34 to 37, and forms part of this report by reference.

Health and safety
The Group is committed to providing a safe working environment for all employees. Group policies are reviewed regularly to ensure that policies relating to training, 
risk assessment and accident management are appropriate. Health and safety issues are reported at all Operations and Board meetings.

Charitable and political donations
Charitable donations of £10,419 (2018: £17,681) were made during the year. There were no political donations during the year.

Employee involvement and policy regarding disabled persons
The Company operates an equal opportunities policy that aims to treat individuals fairly and not to discriminate on the basis of sex, race, ethnic origin, disability or 
on any other basis. The Company’s policy and procedures are designed to provide for full and fair consideration and selection of disabled applicants, to ensure they 
are properly trained to perform safely and effectively and to provide career opportunities that allow them to fulfil their potential. Where a member of staff becomes 
disabled in the course of their employment the Company will actively seek to retain them wherever possible by making adjustments to their work content and 
environment or by retraining them to undertake new roles.

The Group provides staff with information on the Group’s performance and on matters concerning them on a regular basis. Considerable value is placed on the 
involvement of its staff; regular, open, fair and respectful communication; zero tolerance for human rights violations; fair remuneration and, above all, a safe 
working environment.

Authority to allot shares
Powers related to the issue and buy-back of the Company’s shares are included in the Company’s Articles of Association and such authorities are reviewed 
annually by shareholders at the Annual General Meeting.

Directors’ interests
The interests in the shares of the Company of those Directors serving at 20 August 2019, and as at the date of approving of these financial statements, all of which 
are beneficial, in the share capital of the Company were as follows:

Daniel Wright 
Gareth Jenkins 
Euan Hamilton 
Simon Allport 

Ordinary 
shares 

% of issued
share capital

3,077,808 
 610,000 
– 
– 

1.58%
0.31%
–
–

43

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 2 Governance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GOVERNANCE

Substantial shareholders
As at 20 August 2019, the Company was aware of the following individual registered shareholdings of more than 3% of the Company’s issued share capital, 
representing 67.05% of the issued share capital of the Company.

Investor 

NorthEdge Capital LLP 
Schroder Investment Management 
Ruffer LLP 
Standard Life Aberdeen plc 
Marocaine pour le Commerce et l'Industrie Banque SA 
Killik Asset Management 
Jarvis Investment Management 
SG Securities 
AXA Investment Managers 
Majid Hussain* 
Wajid Hussain* 
Mozam Hussain* 

*  Aggregate holding of approximately 7.15% of the Company’s issued share capital. 

Number of shares 

Percentage

27,487,377 
17,341,929 
14,321,419 
13,582,974 
11,331,498 
9,861,607 
8,868,454 
8,057,530 
6,100,000 
4,652,590 
4,652,590 
4,646,621 

14.08%
8.88%
7.34%
6.96%
5.80%
5.05%
4.54%
4.13%
3.12%
2.38%
2.38%
2.38%

Significant agreements
The Company is not a party to any significant agreements that would take effect, alter or terminate on a change of control of the Company.

Going concern
The Chairman’s review and the Chief Executive’s review outline the business activities of the Group along with the factors which may affect its future development 
and performance. The financial review discusses the Group’s financial position, along with details of cashflow and liquidity. Further details of the borrowing facilities 
are set out in note 18.

The Group has now completed the turnaround plan, at a cost of c£7.9m this year. £9.3m was received from shareholders in June 2018, bank covenants have been 
reset whilst scheduled bank loan repayments of £3m were also made. Net debt was reduced by £6.7m in the year, closing at £27.1m.

As in previous years, the Group’s performance is dependent on a number of market and macroeconomic factors particularly the sensitivity to the price of parent 
reels and the sterling/USD exchange rate which are inherently difficult to predict. Specifically, a range of assumptions underpin the profit and cashflow forecasts 
for the next 12 months including the delivery of operational savings, maintenance of newly agreed parent reel prices and successful management of any foreign 
exchange downside through price increases or further cost reductions. Downside sensitivity analysis was performed on the assumptions around parent reel prices 
and foreign exchange rate movements. Brexit clearly determines the scale of any FX risk and the Group is already highlighting to customers the impact that it 
might have on prices as a result of changing input costs. Operational risk is limited as most purchases are made from outside Europe, however there is a small risk 
arising from administrative complexity at the docks. The Group is reassured that the principal docks used have sufficient capacity to handle any issues.

The Directors confirm that, after due consideration, they have a reasonable expectation that the Group has adequate resources to continue in operational 
existence for the foreseeable future. For this reason, they continue to adopt the going concern basis in preparing the financial statements.

Disclosure of information to the auditors
Each of the persons who is a Director at the date of approval of this Annual Report confirms that:

(a)  So far as each Director is aware, there is no relevant audit information of which the Company’s auditors are unaware. 

(b)  Each of the Directors has taken all the steps that he/she ought to have taken as a Director in order to make himself/herself aware of any relevant audit 

information and to establish that the Company’s auditors are aware of that information. 

Auditors
BDO LLP have expressed their willingness to continue in office as auditors and a resolution to reappoint them will be proposed at the forthcoming Annual  
General Meeting.

Annual General Meeting
Your attention is drawn to the Notice of Annual General Meeting accompanying this Annual Report which sets out the resolutions to be proposed at the 
forthcoming Annual General Meeting. The meeting will be held at Addleshaw Goddard, 1 St Peters Square, Manchester M2 3DE on 22 October 2019 at 11am.

On behalf of the Board of Directors

Gareth Jenkins
Chief Executive Officer
3 September 2019

44

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
FINANCIAL STATEMENTS

STATEMENT OF DIRECTORS’ RESPONSIBILITIES 
IN RESPECT OF THE FINANCIAL STATEMENTS

The Directors are responsible for preparing the Annual Report and the financial statements in accordance with applicable law and regulation.

Company law requires the Directors to prepare financial statements for each financial year. Under that law the Directors have prepared the Group financial 
statements in accordance with International Financial Reporting Standards (IFRSs) as adopted by the European Union and Company financial statements in 
accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards, comprising FRS 101 “Reduced Disclosure 
Framework”, and applicable law). Under company law the Directors must not approve the financial statements unless they are satisfied that they give a true and  
fair view of the state of affairs of the Group and Company and of the profit or loss of the Group and Company for that period. In preparing the financial statements, 
the Directors are required to:

•  select suitable accounting policies and then apply them consistently;

•  state whether applicable IFRSs as adopted by the European Union have been followed for the Group financial statements and United Kingdom Accounting 

Standards, comprising FRS 101, have been followed for the Company financial statements, subject to any material departures disclosed and explained in the 
financial statements;

•  make judgements and accounting estimates that are reasonable and prudent; and

•  prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Group and Company will continue in business.

The Directors are also responsible for safeguarding the assets of the Group and Company and hence for taking reasonable steps for the prevention and detection 
of fraud and other irregularities.

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the Group and Company’s transactions and disclose 
with reasonable accuracy at any time the financial position of the Group and Company and enable them to ensure that the financial statements comply with the 
Companies Act 2006 and, as regards the Group financial statements, Article 4 of the IAS Regulation.

The Directors are responsible for the maintenance and integrity of the Company’s website. Legislation in the United Kingdom governing the preparation  
and dissemination of financial statements may differ from legislation in other jurisdictions.

Directors’ confirmations
In the case of each Director in office at the date the Directors’ Report is approved:

•  so far as the Director is aware, there is no relevant audit information of which the Group and Company’s auditors are unaware; and

•  they have taken all the steps that they ought to have taken as a Director in order to make themselves aware of any relevant audit information  

and to establish that the Group and Company’s auditors are aware of that information. 

45

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial StatementsINDEPENDENT AUDITOR’S REPORT  
TO THE MEMBERS OF ACCROL GROUP HOLDINGS PLC 

Opinion
We have audited the financial statements of Accrol Group Holdings plc (the ‘Parent Company’) and its subsidiaries (the ‘Group’) for the year ended 30 April 2019 
which comprise the Consolidated Income Statement and Consolidated Statement of Comprehensive Income; the Consolidated and Company Statements of 
Financial Position; the Consolidated and Company Statements of Changes in Equity; the Consolidated Cashflow Statement, and notes to the financial statements, 
including a summary of significant accounting policies.

The financial reporting framework that has been applied in the preparation of the Group financial statements is applicable law and International Financial Reporting 
Standards (IFRSs) as adopted by the European Union. The financial reporting framework that has been applied in the preparation of the Parent Company financial 
statements is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 101 Reduced Disclosure Framework (United 
Kingdom Generally Accepted Accounting Practice).

In our opinion:
•  the financial statements give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 30 April 2019 and of the Group’s loss for the 

year then ended;

•  the Group financial statements have been properly prepared in accordance with IFRSs as adopted by the European Union;

•  the Parent Company financial statements have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and

•  the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are 
further described in the Auditor’s responsibilities for the audit of the financial statements section of our report. We are independent of the Group and the Parent 
Company in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard as 
applied to listed entities, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have 
obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern
We have nothing to report in respect of the following matters in relation to which the ISAs (UK) require us to report to you where:
•  the Directors’ use of the going concern basis of accounting in the preparation of the financial statements is not appropriate; or

•  the Directors have not disclosed in the financial statements any identified material uncertainties that may cast significant doubt about the Group’s or the Parent 
Company’s ability to continue to adopt the going concern basis of accounting for a period of at least 12 months from the date when the financial statements are 
authorised for issue.

Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial statements of the current period  
and include the most significant assessed risks of material misstatement (whether or not due to fraud) we identified, including those which had the greatest effect 
on: the overall audit strategy; the allocation of resources in the audit; and directing the efforts of the engagement team. These matters were addressed in the 
context of our audit of the financial statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters.

Key audit matter

How we addressed the key audit matter in the audit

Impairment of intangible assets, including goodwill, and investments (Company only)

As described in note 2 (accounting policies), in note 3 (critical 
accounting estimates) and note 12 (intangibles), the Group has 
intangible assets, including goodwill which are material to the 
Group financial statements and which are subject to an annual 
review for impairment. 

The Parent Company has an investment in the main trading 
company, Accrol Papers Limited (as shown in note 6 of the 
Company Financial Statements) which is also required to 
be reviewed for impairment (as per note 2 to the Company 
Financial Statements).

The Directors have performed their annual impairment review 
to compare the carrying value of the asset base to the value of 
discounted future cashflows, using a value in use model. 

Following this exercise, it was determined by the Directors 
that no impairment was required for goodwill and other 
intangibles. An impairment was recorded in the Parent 
Company investment following a review of net assets and 
market capitalisation.

We focused on this area because the calculation involves 
judgements and estimates based on the Directors’ 
assessment of the future results and prospects of the Group, 
the appropriate discount rates and other key assumptions.

We examined the assumptions and forecasts made by the directors to assess the recoverability 
of the carrying amount of goodwill, investments and other intangible assets. We focused on the 
appropriateness of cash generating units (CGU) identification, methodology applied to estimate 
recoverable amounts, discount rates and forecast cashflows. Specifically:

•  We compared the methodology applied in the value in use calculation with the relevant 
accounting standard and checked the mathematical accuracy of management’s model.

•  We checked that the cashflow forecasts used in the valuation are consistent with the 

information used by the Board.

•  We assessed the reasonableness of the Board approved budgets, including assessing the 

revenue and costs included in those budgets based on our understanding of the Group and 
considered whether the assumptions underpinning the budgets were consistent with that 
understanding.

•  We challenged management on their cashflow forecasts and the growth rates for 2019/20 
and beyond by considering evidence available to support these assumptions such as actual 
results post year end, and by performing a sensitivity analysis particularly on cashflows.

•  We used our valuation experts to assist us in independently assessing the discount rate and 

long-term growth rates applied within the model.

Based on our work we concur with management’s view that no impairment was required in 
goodwill and other intangibles and no further impairment was required for the Company 
investment.

46

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019Key audit matter

How we addressed the key audit matter in the audit

Classification of Turnaround and Operational items

As described in note 2 (accounting policies), note 3 and 
note 6 (Turnaround and Operational items), the Group has 
items which are disclosed separately on the Statement of 
Comprehensive Income and are excluded from the Directors’ 
reporting of the underlying performance of the Group.

We focused on this area, specifically to assess whether the 
items identified by the Directors meet the definition within the 
Group’s accounting policy and have been treated consistently, 
because the identification of such items requires judgement 
by the Directors. 

We challenged the Directors’ rationale for the designation of certain items as Turnaround and 
Operational costs, assessed such items against the Group’s accounting policy and consistency 
of treatment with prior periods, taking into account the significant changes in the business that 
have occurred during the year.

We assessed management’s classification of wastage by assessing historic levels and those  
seen before and after the turnaround to ensure the levels reported in non-recurring expenditure 
are indeed one-off and not expected following the restructuring initiatives put in place  
by management.

We also challenged the narrative in the front end of the financial statements to ensure equal 
prominence was given to both normal and adjusted measures to the financial statements and 
was consistent with our knowledge.

The results of our testing were satisfactory.

Going concern and borrowings covenant compliance

As disclosed in note 2, management have assessed that 
it is appropriate for the Group and the Parent Company to 
continue preparing the consolidated financial statements  
on a going concern basis.

Our audit procedures included examining management’s business plan covering the period to 
April 2021, which is also used as a basis for the discounted cashflow model in the impairment 
assessment of goodwill and other non-current assets. We examined the cashflow forecasts for 
key judgements as well as considering downside sensitivities to these.

We considered this to be a key audit matter because 
management’s assessment involves significant assumptions 
and judgements which are based on their best estimates, 
analysis of the current market conditions and the Group’s 
performance. 

We challenged management’s assumptions used in the forecast period by considering available 
evidence, including recent performance, to support these assumptions.

The forecast includes key assumptions in respect of (1) the sterling to US dollar foreign 
exchange rate; (2) parent reel pricing; and (3) certain elements of the operational and 
commercial turnaround which we have challenged and corroborated to supporting 
documentation.

During the year the Group renegotiated financing arrangements in relation to borrowings from 
shareholder loans and from external banks. We re-calculated the covenants both at the year end 
and quarterly within the forecast period to check there was sufficient headroom.

Based on the work undertaken, we concur with management’s view that it is appropriate to 
prepare the financial statements on a going concern basis.

Our application of materiality
We consider materiality to be the magnitude by which misstatements, individually or in the aggregate, could reasonably be expected to influence the economic 
decisions of the users of the financial statements. We use materiality both in planning the scope of our audit work and in evaluating the results of our work.

Based on our professional judgement, we determined materiality for the financial statements as a whole as follows: 

Group materiality

£236,000

Basis for materiality

4% of Loss before tax adjusted for Turnaround and Operational items

Rationale for benchmark adopted

Pre-tax loss adjusted for Turnaround and Operational items is determined to be a stable basis of assessing business 
performance and is considered to be the most significant determinant of performance for the users of the financial 
statements. 

In considering individual account balances and classes of transactions we apply a lower level of materiality in order to reduce to an appropriately low level the 
probability that the aggregate of uncorrected and undetected misstatements exceeds materiality. Performance materiality was set at £142,000, representing 60% 
of materiality. 

Our audit work on each significant component was executed at levels of materiality applicable to each individual entity which was lower than Group materiality. 
Component materiality ranged from £120,000 to £234,000. Parent Company materiality was £120,000.

We agreed with the Audit Committee that we would report to the committee all individual audit differences identified during the course of our audit in excess of 
£7,000. We also agreed to report differences below these thresholds that, in our view, warranted reporting on qualitative grounds.

47

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial StatementsAn overview of the scope of our audit
Our Group audit was scoped by obtaining an understanding of the Group and its environment, including Group-wide controls, and assessing the risks of material 
misstatement at the Group level. 

The Group manages its operations from one principal location in the UK. The audit of all significant components was performed by the same audit team.

In assessing the risk of material misstatement to the Group financial statements, and to ensure we had adequate quantitative coverage of significant accounts in 
the financial statements, of the 4 components of the Group, we determined that 2 components represented the principal business units within the Group.

For these 2 significant components, we performed a full scope audit of the complete financial information. For the remaining components, audit work was 
performed for statutory purposes and covered specific accounts within that component that we considered had the potential for the greatest impact on the 
significant accounts in the financial statements, either because of the size of these accounts or their risk profile.

As a consequence of the audit scope determined, we achieved coverage of approximately 100% of revenue, 100% of loss before tax and 100% of total assets.  
Our audit work on each component was executed at levels of materiality applicable to each individual entity which was lower than Group materiality. 

Other information
The Directors are responsible for the other information. The other information comprises the information included in the Annual Report and Accounts, other than 
the financial statements and our auditor’s report thereon. Our opinion on the financial statements does not cover the other information and, except to the extent 
otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other information 
is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such 
material inconsistencies or apparent material misstatements, we are required to determine whether there is a material misstatement in the financial statements 
or a material misstatement of the other information. If, based on the work we have performed, we conclude that there is a material misstatement of this other 
information, we are required to report that fact. We have nothing to report in this regard.

Opinions on other matters prescribed by the Companies Act 2006
In our opinion, based on the work undertaken in the course of the audit:
•  the information given in the strategic report and the Directors’ report for the financial year for which the financial statements are prepared is consistent with the 

financial statements; and

•  the strategic report and the Directors’ report have been prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception
In the light of the knowledge and understanding of the Group and the Parent Company and its environment obtained in the course of the audit, we have not 
identified material misstatements in the strategic report or the Directors’ report.

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to report to you if, in our opinion:
•  adequate accounting records have not been kept, or returns adequate for our audit have not been received from branches not visited by us; or

•  the Parent Company financial statements are not in agreement with the accounting records and returns; or

•  certain disclosures of Directors’ remuneration specified by law are not made; or 

•  we have not received all the information and explanations we require for our audit.

Responsibilities of Directors
As explained more fully in the Directors’ responsibilities statement set out on page 45, the Directors are responsible for the preparation of the financial statements 
and for being satisfied that they give a true and fair view, and for such internal control as the Directors determine is necessary to enable the preparation of financial 
statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the Directors are responsible for assessing the Group’s and the Parent Company’s ability to continue as a going concern, 
disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the Directors either intend to liquidate the 
Group or the Parent Company or to cease operations, or have no realistic alternative but to do so.

Auditor’s responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or 
error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in 
accordance with ISAs (UK) will always detect a material misstatement when it exists.

Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the 
economic decisions of users taken on the basis of these financial statements.

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council’s website: www.frc.org.uk/
auditorsresponsibilities. This description forms part of our auditor’s report.

Use of our report
This report is made solely to the Parent Company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has 
been undertaken so that we might state to the Parent Company’s members those matters we are required to state to them in an auditor’s report and for no other 
purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the Parent Company and the Parent Company’s 
members as a body, for our audit work, for this report, or for the opinions we have formed.

Stuart Wood (Senior Statutory Auditor)
For and on behalf of BDO LLP, Statutory Auditor 
Manchester, UK
3 September 2019

BDO LLP is a limited liability partnership registered in England and Wales (with registered number OC305127).

48

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019CONSOLIDATED INCOME STATEMENT
FOR YEAR ENDED 30 APRIL 2019 

Revenue 
Cost of sales 

Gross profit 
Administration expenses 
Distribution costs 

Operating loss 
Analysed as:

– Adjusted EBITDA(1) 
– Depreciation  
– Amortisation of intangible assets  
– Share based payments  
– Turnaround and Operational costs  

Operating loss 
Finance costs 

Loss before tax 
Tax credit 

Loss for the year attributable to equity shareholders 

Earnings per share 

Basic loss per share  
Diluted loss per share 

Note 

4 

5 

11 
12 

6 

 9 

10 

7 
7 

2019 
£’000 

119,111 
(101,559) 

17,552 
(19,228) 
(11,066) 

(12,742) 

1,008 
(2,488) 
(2,040) 
(1,316) 
(7,906) 

(12,742) 
(1,276) 

(14,018) 
2,270 

(11,748) 

pence 

(6.2) 
(6.2) 

2018
£’000

139,738
(115,232)

24,506
(33,177)
(14,685)

(23,356)

(5,824)
(2,612)
(2,041)
–
(12,879)

(23,356)
(713)

(24,069)
4,106

(19,963)

pence

(18.7)
(18.7)

CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME
FOR YEAR ENDED 30 APRIL 2019 

Loss for the year attributable to equity shareholders 
Other comprehensive income for the year 
Revaluation of derivative financial instruments(2) 
Tax relating to components of other comprehensive income 

Total comprehensive loss attributable to equity shareholders 

The notes are an integral part of these consolidated financial statements.

2019 
£’000 

2018
£’000

(11,748) 

(19,963)

50 
(9) 

2,868
(545)

(11,707) 

(17,640)

(1)  Adjusted EBITDA, which is defined as profit before finance costs, tax, depreciation, amortisation, share based payments and turnaround and operational costs, is a non-GAAP metric used by management and is not  

an IFRS disclosure (see note 28).

(2)  Items that could potentially be reclassified subsequently to profit and loss.

49

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS

CONSOLIDATED STATEMENT OF FINANCIAL POSITION
AS AT 30 APRIL 2019

Note 

 2019 
£’000 

 2018
£’000

11 
12 

13 
14 

15 
19 

18 
16 
17 

18 
10 
17 

22 

29,302 
25,661 

54,963 

11,162 
23,057 
191 
2,176 
50 

36,636 

91,599 

(16,709) 
(15,986) 
(571) 
– 

(33,266) 

58,333 

(11,838) 
(33) 
(2,140) 

(14,011) 

(47,277) 

44,322 

195 
68,015 
41 
27 
(23,956) 

44,322 

24,723
27,701

52,424

14,057
29,987
2,198
431
–

46,673

99,097

(21,670)
(13,858)
(492)
(668)

(36,688)

62,409

(11,759)
(2,352)
(2,672)

(16,783)

(53,471)

45,626

129
58,832
–
27
(13,362)

45,626

ASSETS
Non-current assets
Property, plant and equipment 
Intangible assets 

Total non-current assets 

Current assets
Inventories 
Trade and other receivables 
Current tax asset 
Cash and cash equivalents 
Derivative financial instruments 

Total current assets 

Total assets 

Current liabilities
Borrowings 
Trade and other payables 
Provisions 
Derivative financial instruments 

Total current liabilities 

Total assets less current liabilities 

Non-current liabilities
Borrowings 
Deferred tax liabilities 
Provisions 

Total non-current liabilities 

Total liabilities 

Net assets  

Capital and reserves
Share capital 
Share premium 
Hedging reserve 
Capital redemption reserve 
Retained earnings 

Total equity shareholders’ funds  

The financial statements were approved by the Board of Directors on 3 September 2019.

Signed on behalf of the Board of Directors

Gareth Jenkins
Chief Executive Officer

Company Registration Number 09019496

50

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
FOR YEAR ENDED 30 APRIL 2019

Share  
capital  
£’000 

Share 
premium  
£’000 

Hedging 
reserve 
£’000 

Note 

Capital 
redemption 
reserve 
£’000 

Retained
earnings/
(accumulated 
losses)  
£’000 

93 

41,597 

(2,323) 

27 

10,517 

Balance at 30 April 2017 and at 1 May 2017 
Comprehensive (expense)/income 
Loss for the year 
Revaluation of derivative financial instruments 
Tax relating to components of other  
comprehensive income 

Total comprehensive income 

Transactions with owners recognised directly in equity
Proceeds from shares issued 
Transaction costs 
Dividends 
Share based payments 

Total transactions recognised directly in equity  

Balance at 30 April 2018 

Comprehensive (expense)/income 
Loss for the year 
Revaluation of derivative financial instruments 
Tax relating to components of other 
comprehensive income 

Total comprehensive income 

Transactions with owners recognised directly in equity
Proceeds from shares issued 
Transaction costs 
Share based payments (net of tax) 

Total transactions recognised directly in equity  

22 

– 
– 

– 

– 

36 
– 
– 
– 

36 

129 

– 
– 

– 

– 

66 
– 
– 

66 

– 
– 

– 

– 

17,964 
(729) 
– 
– 

17,235 

58,832 

– 
– 

– 

– 

9,869 
(686) 
– 

9,183 

– 
2,868 

(545) 

2,323 

– 
– 
– 
– 

– 

– 

– 
50 

(9) 

41 

– 
– 
– 

– 

41 

– 

(545)

(19,963) 

(17,640)

– 
– 

– 

– 

– 
– 
– 
– 

– 

– 
– 

– 

– 

– 
– 
– 

– 

(19,963) 
– 

– 
– 
(3,720) 
(196) 

(3,916) 

(11,748) 
– 

– 
– 
1,154 

1,154 

27 

(13,362) 

– 

(9)

(11,748) 

(11,707)

Balance at 30 April 2019 

195 

68,015 

27 

(23,956) 

Total
equity 
£’000

49,911

(19,963)
2,868

18,000
(729)
(3,720)
(196)

13,355

45,626

(11,748)
50

9,935
(686)
1,154

10,403

44,322

51

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS

CONSOLIDATED CASHFLOW STATEMENT
FOR THE YEAR ENDED 30 APRIL 2019

Cashflows from operating activities
Operating loss 
Adjustment for:
Depreciation of property, plant and equipment 
Impairment of property, plant and equipment 
Loss on disposal of property, plant and equipment 
Amortisation of intangible assets 
Grant income 
Turnaround and Operational costs 
Impairment of trade receivables 
Share based payments 

Operating cashflows before movements in working capital 
Decrease in inventories 
Decrease/(increase) in trade and other receivables 
Increase/(decrease) in trade and other payables 
Decrease in provisions 
Decrease in derivatives 

Cash generated from/(used in) operations 
Tax received/(paid) 

Net cashflows generated from/(used in) operating activities 

Cashflows from investing activities 
Purchase of property, plant and equipment 
Proceeds from sale of property, plant and equipment 

Net cashflows used in investing activities 

Cashflows from financing activities 
Proceeds of issue of ordinary shares 
Cost of raising finance 
Amounts received from factors 
Amounts paid to factors 
New finance leases 
Repayment of capital element of finance leases 
Repayment of bank loans 
Receipt of new bank loans 
Transaction costs of bank facility 
Interest paid 
Dividend paid to ordinary shareholders 

Net cashflows (used in)/generated from financing activities 

Net increase/(decrease) in cash and cash equivalents 
Cash and cash equivalents at beginning of the year 

Cash and cash equivalents at year end  

52

Notes 

2019 
£’000 

 2018
£’000

(12,742) 

(23,356)

11 
11 

12 

 15 

2,488 
– 
117 
2,040 
(118) 
340 
– 
1,316 

(6,559) 
2,554 
6,929 
1,971 
(501) 
(668) 

3,726 
2,006 

5,732 

(3,581) 
358 

(3,223) 

9,935 
(686) 
141,352 
(146,339) 
142 
(1,011) 
(3,000) 
– 
(284) 
(873) 
– 

(764) 

1,745 
431 

2,176 

2,612
2,502
–
2,041
(118)
4,564
380
(196)

(11,571)
924
(6,937)
(5,511)
–
–

(23,095)
(830)

(23,925)

(2,923)
–

(2,923)

18,000
(729)
163,826
(154,672)
200
(227)
–
2,000
(689)
(577)
(3,720)

23,412

(3,436)
3,867

431

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
NOTES TO THE CONSOLIDATED FINANCIAL INFORMATION
FOR THE YEAR ENDED 30 APRIL 2019

1. General information 
Accrol Group Holdings plc (the “Company”) was incorporated with Company number 09019496. It is a public company limited by shares and is domiciled in the 
United Kingdom. The registered address of the Company is Delta Building, Roman Road, Blackburn, Lancashire, BB1 2LD. 

The Company’s subsidiaries are listed in note 24, which together with the Company form the Accrol Group Holdings plc Group (the “Group”).

2. Summary of significant accounting policies
A summary of the significant accounting policies is set out below. These have been applied consistently in the financial statements.

Basis of preparation
The consolidated financial statements of the Group have been prepared in accordance with International Financial Reporting Standards (‘IFRS’) as adopted for use 
in the EU, IFRS Interpretation Committee (‘IFR IC’) interpretations and with those parts of the Companies Act 2006 applicable to companies reporting under IFRS. 

The consolidated financial statements have been prepared on a going concern basis under the historical cost convention, as modified by financial liabilities 
(including derivative instruments) at fair value through profit or loss. The consolidated financial statements are presented in pounds sterling and all values are 
rounded to the nearest thousand pounds, except where otherwise indicated.

Standards, amendments and interpretations to existing standards that are not yet effective
Certain new accounting standards and interpretations have been published that are not mandatory for the 30 April 2019 reporting period and have not been early 
adopted by the Group. The Group will undertake an assessment of the impact of the following new standards and interpretations in due course, although they are 
not expected to have a material impact on the consolidated financial statements in the year of application when the relevant standards come into effect.

•  Amendments to IFRS 1 ‘First-time adoption of IFRS’ regarding short term exemptions covering transition provisions of IFRS 7, IAS 19 and IFRS 10  

(effective 1 January 2019)

•  Amendments to IAS 19 ‘Employee benefits’ Plan amendment, curtailment or settlement (effective 1 January 2019)

• 

IFRIC 23 ‘Uncertainty over Income Tax’ (effective 1 January 2019)

•  Annual Improvements 2015-2017 (effective 1 January 2019)

Assessment of new standards – current year
The impact of standards that are effective for this financial year, IFRS 9 ‘Financial Instruments’ and IFRS 15 ‘Revenue from Contracts with Customers’ is as  
described below.

IFRS 9 ‘Financial Instruments’
This standard replaces IAS 39 ‘Financial Instruments: Recognition and Measurement’ (IAS 39) and addresses the classification, measurement and derecognition  
of financial assets and financial liabilities, and introduces new rules for hedge accounting and a new impairment model for financial assets. It impacted the Group  
as follows:

The Group applied the expected credit loss model when calculating impairment losses on its financial assets measured at amortised costs (such as trade and other 
receivables), resulting in greater judgement due to the need to factor in forward looking information when estimating the appropriate amount of provisions. In 
applying IFRS 9 the Group considered the probability of a default occurring over the contractual life of its trade receivables on initial recognition of those assets. 
Under the existing incurred loss model, the historical loss rate has been c0.1% of revenue over the past four years. Under the new model, applied to all trade and 
other receivables at 30 April 2019, these provision amounts remain broadly unchanged. The Group has applied the simplified model to recognise expected lifetime 
losses on its trade receivables and have applied a hold to collect business model.

The Group also applied the expected credit loss model to calculate impairment losses on intercompany loans. This applies to the Company financial statements 
only and relates to a loan of c£21m with an intermediate holding company that does not have means of repayment on a standalone basis. In this scenario, the  
loan is classed as stage 3 and the lifetime expected credit losses are calculated that result from all possible default events over the expected life of the loan.  
The Group has considered cashflow forecasts over the expected life of the loan, including those from other Group companies, and has concluded that no 
impairment is required.

In the prior year, the Group did not designate any hedging relationships as qualifying hedge relationships under IAS 39. In the current year, the Group has adopted 
the hedge accounting provisions in IFRS 9 to enable it to apply hedge accounting to foreign exchange forward contracts. This adoption has been applied 
prospectively from 1 May 2018.

IFRS 15 ‘Revenue from Contracts with Customers’
This standard establishes the principles that an entity applies when reporting information about the nature, amount, timing and uncertainty of revenue and 
cashflows from a contract with a customer. In particular, it requires the entity to identify distinct performance obligations within a contract with a customer and 
attribute values accordingly.

In transitioning to IFRS 15, the Group has applied the modified retrospective method, in which any differences at the date of adoption between IAS 18 (the previous 
accounting standard) and IFRS 15 are posted through retained earnings at the date of transition (30 April 2018) and prior year comparatives are not restated.

Under the previous accounting standard revenue was recognised when the risks and rewards of ownership were transferred, determined as when the product was 
delivered to the customer. Under the new accounting standard, the revenue is recognised when control passes, again determined as the point in time when the 
product is delivered. Therefore, the impact of the change in standard on the timing of revenue recognition is insignificant. 

The Group also considered variable consideration (customer rebates) when determining the transaction price. These are generally fixed percentages of gross 
revenue and are recognised at the same time as the revenue relating to the delivery of the product. These items are usually settled shortly after the product has 
been delivered. The treatment of customer rebates is consistent between IAS 18 and IFRS 15, therefore the impact of the change in standard on the value of 
revenue recognised is insignificant. 

53

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
2. Summary of significant accounting policies continued
Assessment of new standards – following year
IFRS 16 ‘Leases’ (effective 1 January 2019)
IFRS 16 introduces a single lessee accounting model, removing the distinction between operating and finance leases. This will result in almost all leases  
being recognised on the Statement of Financial Position as an asset (to recognise the right to use a leased item) and a financial liability (requirement to make  
lease payments).

The Group intends to apply the modified retrospective transition approach and to take exemptions for low value and short-term leases (those less than 12 months) 
when adopting IFRS 16 from 1 May 2019.

As at the reporting date the Group has non-cancellable operating lease commitments of £22.4m (see note 21), which relate to property leases. The Group  
is yet to finalise the assessment but the effect of accounting for those commitments under IFRS 16 is anticipated to result in right of use assets of c£10m, lease 
receivables of c£6.5m and lease liabilities of c£18m. Net debt is expected to increase by c£18m (£12m if adjusted for lease receivables). Instead of recognising an 
operating expense for its operating lease payments, the Group will instead recognise interest on its lease liabilities and depreciation on its right of use assets. It will 
also recognise interest income from its lease receivables. This is estimated to increase reported EBITDA for the year ended 30 April 2020 by c£2.5m, increase net 
interest by c£0.7m and depreciation costs by c£1.5m.

There are no other standards that are not yet effective and that would be expected to have a material impact on the entity in the current or future reporting 
periods and on foreseeable future transactions.

Going concern
The Chairman’s review and the Chief Executive’s review outline the business activities of the Group along with the factors which may affect its future development 
and performance. The financial review discusses the Group’s financial position, along with details of cashflow and liquidity. Further details of the borrowing facilities 
are set out in note 18.

The Group has now completed the turnaround plan, at a cost of £7.9m this year. £9.3m was received from shareholders in June 2018 by way of a Placing and Open 
offer, bank covenants have been reset and scheduled bank loan repayments of £3m were also made. Net debt was reduced by £6.7m in the year, closing at £27.1m.

As in previous years, the Group’s performance is dependent on a number of market and macroeconomic factors particularly the sensitivity to the price of parent 
reels and the sterling/USD exchange rate which are inherently difficult to predict. Specifically, a range of assumptions underpin the profit and cashflow forecasts 
for the next 12 months including the delivery of operational savings, maintenance of newly agreed parent reel prices and successful management of any foreign 
exchange downside through price increases or further cost reductions. Brexit clearly determines the scale of any FX risk and the Group is already highlighting to 
customers the impact that it might have on prices as a result of changing input costs. Operational risk is limited as most purchases are made from outside Europe, 
however there is a small risk arising from administrative complexity at the docks. The Group is re-assured that the principal docks used have sufficient capacity to 
handle any issues.

Downside sensitivity analysis was performed on the assumptions around parent reel prices and foreign exchange rate movements. Trading in the first quarter  
is in line with expectations and does not indicate a change to the underlying assumptions.

The Directors confirm that, after due consideration, they have a reasonable expectation that the Group has adequate resources to continue in operational 
existence for the foreseeable future. For this reason, they continue to adopt the going concern basis in preparing the financial statements.

Consolidation
Subsidiaries
A subsidiary is an entity controlled, either directly or indirectly, by the Company. Control is achieved when the Group is exposed, or has rights, to variable returns  
from its involvement with the investee and has the ability to affect those returns through its power over the investee. Specifically, the Group controls an investee  
if and only if the Group has:
•  power over the investee (i.e. existing rights that give it the current ability to direct the relevant activities of the investee);

•  exposure, or rights, to variable returns from its involvement with the investee; and

•  the ability to use its power over the investee to affect its returns.

When the Group has less than a majority of the voting or similar rights of an investee, the Group considers all relevant facts and circumstances in assessing 
whether it has power over an investee, including:
•  the contractual arrangement with the other vote holders of the investee;

•  rights arising from other contractual arrangements; and

•  the Group’s voting rights and potential voting rights.

The Group re-assesses whether or not it controls an investee if facts and circumstances indicate that there are changes to one or more of the three elements of 
control. Consolidation of a subsidiary begins when the Group obtains control over the subsidiary and ceases when the Group loses control of the subsidiary. Assets, 
liabilities, income and expenses of a subsidiary acquired or disposed of during the year are included in the statement of comprehensive income from the date the 
Group gains control until the date the Group ceases to control the subsidiary. 

When necessary, adjustments are made to the financial information of subsidiaries to bring their accounting policies into line with the Group’s accounting policies. 
All intra-group assets and liabilities, equity, income, expenses and cashflows relating to transactions between members of the Group are eliminated in full on 
consolidation.

Subsidiaries are all entities (including special purpose entities) over which the Group has the power to govern the financial and operating policies generally 
accompanying a shareholding of more than one half of the voting rights. Subsidiaries are fully consolidated from the date on which control is transferred to the 
Group. They are de-consolidated from the date that control ceases.

The acquisition method of accounting is used to account for the acquisition of subsidiaries by the Group. The cost of an acquisition is measured as the fair value  
of the assets given, equity instruments issued and liabilities incurred or assumed at the date of exchange. Identifiable assets acquired and liabilities and contingent 
liabilities assumed in a business combination are measured initially at their fair values at the acquisition date, irrespective of the extent of any minority interest.  
The excess of the cost of acquisition over the fair value of the Group’s share of the identifiable net assets acquired is recorded as goodwill. If the cost of acquisition 
is less than the fair value of the net assets of the subsidiary acquired, the difference is recognised directly in the income statement.

54

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019Segments
Operating segments are reported in a manner consistent with the internal reporting provided to the chief operating decision maker. The chief operating decision 
maker, who is responsible for allocating resources and assessing performance of the operating segment, has been identified as the Board of Directors. The Group’s 
activities consist solely of the conversion of paper products, primarily within the United Kingdom. It is managed as one entity and management have consequently 
determined that there is only one operating segment.

Segment results are measured using adjusted earnings before finance costs, tax, depreciation, amortisation, share based payments and turnaround and 
operational costs. Segment assets are measured at cost less any recognised impairment. Revenue is attributed to geographical regions based on the country  
of residence of the customer. All revenue arises in and all non-current assets are located in the United Kingdom. The accounting policies used for segment 
reporting reflect those used for the Group.

Revenue
Performance obligations and timing of revenue recognition
The Group’s revenue is recognised at a point in time when control of the goods has transferred to the customer. This is when the goods are delivered to the 
customer. There is limited judgement needed in identifying the point control passes: once physical delivery of the products to the agreed location has occurred, 
the Group no longer has physical possession, usually will have a present right to payment (as a single payment on delivery) and retains none of the significant risks 
and rewards of the goods in question.

Determining the transaction price
The transaction price equates to the invoice amount less an estimate of any applicable rebates and promotional allowances that are due to the customer. Rebate 
accruals are recognised under the terms of these agreements, to reflect the expected promotional activity and our historical experience. These accruals are 
reported within trade and other payables.

Allocating amounts to performance obligations
The Group has identified one performance obligation (delivery of product to the customer), therefore the entire transaction price is allocated to the identified 
performance obligation.

Cost of sales
Cost of sales comprise costs arising in connection with the conversion of paper products. Cost is based on the cost of a purchase on a first in first out basis and 
includes all direct costs and an appropriate portion of fixed and variable overheads where they are directly attributable to bringing the inventories into their 
present location and condition.

Turnaround and Operational costs
Items that are material in size or unusual or infrequent in nature are included within operating profit and disclosed separately as turnaround and operational costs  
in the consolidated income statement.

The separate reporting of these items, which are presented within the relevant category in the consolidated income statement, helps provide an indication of the 
Group’s underlying business performance.

EBITDA and Adjusted EBITDA 
Earnings before Interest, Taxation, Depreciation and Amortisation (EBITDA) and Adjusted EBITDA are non-GAAP measures used by management to assess the 
operating performance of the Group. EBITDA is defined as profit before finance costs, tax, depreciation and amortisation. Depreciation is the write down of fixed 
assets and amortisation of the write down of customer relationships held in intangibles. Impairment of tangible assets, Turnaround and Operational items, share 
based payment charges and gains/(losses) on derivative financial instruments are excluded from EBITDA to calculate Adjusted EBITDA.

The Directors primarily use the Adjusted EBITDA measure when making decisions about the Group’s activities. As these are non-GAAP measures,  
EBITDA and Adjusted EBITDA measures used by other entities may not be calculated in the same way and hence are not directly comparable.

Foreign currency 
Functional and presentation currency
Items included in the financial information are measured using the currency of the primary economic environment in which the Group operates  
(‘the functional currency’). The financial information is presented in Sterling, which is the functional currency of all companies in the Group.

Transactions and balances
Transactions in foreign currencies are initially recorded in the functional currency by applying the spot exchange rate ruling at the date of the transaction. 
Monetary assets and liabilities denominated in foreign currencies are retranslated at the functional currency rate of exchange ruling at the statement of financial 
position date. All differences are taken to the income statement.

Non-monetary items that are measured in terms of historical cost in a foreign currency are translated using the exchange rates as at the dates of the initial 
transactions. Non-monetary items measured at fair value in a foreign currency are translated using the exchange rates at the date when the fair value  
was determined.

Property, plant and equipment
Property, plant and equipment are included at cost less accumulated depreciation and any recognised impairment loss.

Depreciation is calculated to write down the cost of the assets on a straight-line or reducing balance basis over the estimated useful lives on the following bases:

•  Leasehold land and buildings  

straight line over term of lease

•  Plant and machinery 

10% straight line, 40% residual value

•  Motor vehicles 

30% straight line

•  Fixtures, fittings and office equipment 

25% reducing balance

Assets under construction are not depreciated until transferred into the appropriate asset class when they are ready for use. The estimated useful lives are 
reviewed at the end of each reporting period and adjusted if appropriate. The carrying values of tangible fixed assets are reviewed for impairment if events  
or changes in circumstances indicate the carrying value may not be recoverable.

55

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements2. Summary of significant accounting policies continued
Intangible assets
Goodwill
Goodwill represents the excess of the cost of an acquisition over the fair value of the Group’s share of the net identifiable assets of the acquired subsidiary at the 
date of acquisition. Goodwill on acquisitions of subsidiaries is included in ‘intangible assets’. Goodwill is tested annually for impairment and carried at cost less 
accumulated impairment losses. Impairment losses on goodwill are not reversed. Gains and losses on the disposal of an entity include the carrying amount of 
goodwill relating to the entity sold.

Other intangible assets
The other intangible asset relates to a Management Services Agreement between Accrol Papers Limited and Accrol Group Holdings plc (formerly Accrol Group 
Holdings Limited). This agreement has an infinite life and therefore is not amortised.

Impairment of non-financial assets
Goodwill is tested for impairment annually and when circumstances indicate that the carrying value may be impaired. Assets that are subject to depreciation  
and amortisation are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount may not be recoverable.  
An impairment loss is recognised for the amount by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount is the higher  
of an asset’s fair value less costs to sell and value in use. Where the asset does not generate cashflows that are independent from other assets, the Group  
estimates the recoverable amount of the cash-generating unit (“CGU”) to which the asset belongs. All tangibles and intangibles are allocated to the Group’s  
sole CGU (see note 12). 

Any impairment charge is recognised in the income statement in the period in which it occurs. Impairment losses relating to goodwill cannot be reversed in future 
periods. Where an impairment loss on other assets subsequently reverses due to a change in the original estimate, the carrying amount of the asset is increased to 
the revised estimate of its recoverable amount.

Financial instruments
Financial assets
The Group classifies its financial assets as either amortised cost, fair value through comprehensive income or fair value through profit or loss depending on the 
purpose for which the asset was acquired. The Group does not currently have any assets categorised as fair value through profit or loss.

Amortised cost
These assets arise principally from the provision of goods to customers (trade receivables). They are initially recognised at fair value plus transaction costs  
that are directly attributable to their acquisition or issue and are subsequently carried at amortised cost using the effective interest rate method, less provision  
for impairment.

Impairment provisions for trade receivables are recognised based on the simplified approach within IFRS 9 to determine lifetime expected credit losses. Expected 
credit losses are recognised within administration expenses in the consolidated statement of comprehensive income. The Group has applied a hold to collect 
business model.

Impairment provisions for receivables from Group undertakings are recognised based on a forward-looking expected credit loss model. The methodology used 
to determine the amount of the provision is based on whether there has been a significant increase in credit risk since initial recognition of the financial asset. 
For those where the credit risk has not increased significantly since initial recognition of the financial asset, 12 month expected credit losses along with gross 
interest income are recognised. For those for which credit risk has increased significantly, lifetime expected credit losses along with the gross interest income are 
recognised. For those that are determined to be credit impaired, lifetime expected credit losses along with interest income on a net basis are recognised.

The Group’s financial assets measured at amortised cost comprise trade and other receivables and cash and cash equivalents in the consolidated statement of 
financial position.

Cash and cash equivalents comprise cash at bank, short-term deposits held at call with banks and other short-term highly liquid investments with original 
maturities of three months or less. Bank overdrafts are disclosed separately within borrowings within current liabilities. 

Financial liabilities
The Group classifies its financial liabilities as either fair value through profit or loss or other financial liabilities depending on the purpose for which the liability was 
acquired. The Group does not currently have any liabilities categorised as fair value through profit or loss.

Other financial liabilities
Bank borrowings (including amounts owed to factors) are initially recognised at fair value net of transaction costs where applicable. They are subsequently 
measured at amortised cost using the effective interest method. Transaction costs are amortised using the effective interest rate method over the life of the loan.

Trade payables and other short-term monetary liabilities are initially recognised at fair value and subsequently carried at amortised cost using the effective  
interest method.

Hedge accounting
Hedge accounting is applied to financial assets and financial liabilities only where all of the following criteria are met:
•  At the inception of the hedge there is formal designation and documentation of the hedging relationship and the Group's risk management objective and 

strategy for undertaking the hedge;

•  The hedge relationship meets all of the hedge effectiveness requirements including that an economic relationship exists between the hedged item and the 

hedging instrument, the credit risk effect does not dominate the value changes, and the hedge ratio is designated based on actual quantities of the hedged item 
and hedging instrument.

Cashflow hedges
The effective part of forward contracts designated as a hedge of the variability in cashflows of foreign currency risk are measured at fair value with changes in fair 
value recognised in other comprehensive income and accumulated in the cashflow hedge reserve. Any ineffective portion of the hedge is recognised immediately 
in the income statement.

56

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019Share based payments
The Group issues equity settled Share based payments in the Parent Company to certain employees in exchange for services rendered. These awards are 
measured at fair value on the date of the grant using an option pricing model and expensed in the statement of comprehensive income on a straight-line basis 
over the vesting period after making an allowance for the number of shares that it is estimated will not vest. The level of vesting is reviewed and adjusted annually.

Leases
Finance leases
Assets funded through finance leases are capitalised as property, plant and equipment, and are depreciated over their estimated useful lives or the lease term, 
whichever is shorter. The amount capitalised is the lower of the fair value of the asset or the present value of the minimum lease payments during the lease term 
at the inception of the lease. The resulting lease obligations are included in liabilities net of finance charges. Finance costs on finance leases are charged directly in 
the income statement on an effective interest rate basis.

Material lease arrangements do not include any contingent rental conditions, options to purchase or escalation clauses. There are no restrictions imposed by 
these lease arrangements.

Operating leases
Leases in which a significant portion of the risks and rewards of ownership are retained by the lessor are classified as operating leases. Payments made under 
operating leases (net of any incentives received from the lessor) are charged to the income statement on a straight-line basis over the period of the lease.

Government grants
Government grants relating to tangible fixed assets are treated as deferred income and released to the income statement over the expected useful lives of the 
assets concerned. Other grants are credited to the profit and loss account as the related expenditure is incurred.

Inventories
Inventories are valued at the lower of cost and net realisable value. Cost is based on the purchase on a first in first out basis and includes all direct costs and an 
appropriate portion of fixed and variable overheads. Net realisable value is the estimated selling price reduced by all costs of completion, marketing, selling and 
distribution. Supplier rebates are credited to the carrying value of inventory to which they relate. Once the inventory is sold, the rebate amount is then recognised 
in the income statement.

Current taxation
Current tax assets and liabilities for the current and prior periods are measured at the amount expected to be recovered from or paid to the taxation authorities. 
The tax rates and tax laws used to compute the amount are those that are enacted or substantively enacted by the balance sheet date.

Income tax relating to items recognised in comprehensive income or directly in equity is recognised in comprehensive income or equity and not in the  
income statement.

Deferred taxation
Deferred income tax is provided using the liability method on all temporary differences at the balance sheet date between the tax bases of assets and liabilities  
and their carrying amounts for financial reporting purposes, with the following exceptions:

•  where the temporary difference arises from the initial recognition of goodwill or of an asset or liability in a transaction that is not a business combination that at 

the time of the transaction affects neither accounting nor taxable profit or loss;

• 

in respect of taxable temporary differences associated with investments in subsidiaries, where the timing of the reversal of the temporary differences can be 
controlled and it is probable that the temporary differences will not reverse in the foreseeable future; and

•  deferred income tax assets are recognised only to the extent that it is probable that taxable profit will be available against which deductible temporary 

differences, carried forward tax credits or tax losses can be utilised.

The carrying amount of deferred income tax assets is reviewed at each balance sheet date and reduced to the extent that it is no longer probable that sufficient 
taxable profit will be available to allow all or part of the deferred income tax asset to be utilised.

The amount of deferred tax provided is based on the expected manner of realisation or settlement of the carrying amount of assets and liabilities. Deferred income 
tax assets and liabilities are measured at the tax rates that are expected to apply to the period when the asset is realised or the liability is settled, based on tax rates 
and tax laws that have been enacted or substantively enacted at the balance sheet date.

Provisions
Provisions are recognised when the Group has a present legal or constructive obligation as a result of a past event; it is probable that an outflow of resources will be 
required to settle the obligation; and a reliable estimate can be made of the amount of the obligation.

Provisions are measured at the present value of the expenditures expected to be required to settle the obligation using a pre-tax rate that reflects current  
market assessments of the time value of money and risks specific to the obligation. The increase in the provision due to the passage of time is recognised  
as interest expense.

57

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements3. Significant accounting judgements, estimates and assumptions
The preparation of the financial information in accordance with IFRS requires estimates and assumptions to be made that affect the value at which certain assets 
and liabilities are held at the balance sheet date and also the amounts of revenue and expenditure recorded in the year. The Directors believe the accounting 
policies chosen are appropriate to the circumstances and that the estimates, judgements and assumptions involved in its financial reporting are reasonable. 

Accounting estimates made by the Group’s management are based on information available to management at the time each estimate is made. Accordingly, 
actual outcomes may differ materially from current expectations under different assumptions and conditions. 

The estimates and assumptions for which there is a significant risk of a material adjustment to the financial information within the next financial year are  
set out below.

Critical accounting judgements in applying the entity’s accounting policies
Turnaround and Operational costs
During the course of the year the Group incurred expenditure that is not linked directly to the normal trading of the business. This is particularly the case when 
undergoing significant structural change. In order to better explain the underlying performance of the business, management makes a judgement as to which 
costs should be included in Turnaround and Operational costs and disclosed separately.

Significant costs within this category and associated judgements were as follows:
•  Waste – the Group used judgement in determining the appropriate benchmark from which to measure incremental waste.

•  Management/operational restructure – judgement was required to identify the appropriate level of incremental dual resource ascribed to the turnaround project.

•  Skelmersdale – judgement was required to identify the appropriate baseline from which to measure incremental costs of running the site and operation.

Critical accounting estimates in applying the entity’s accounting policies
Goodwill and intangible asset impairment
The Group is required to test, on an annual basis, whether goodwill has suffered any impairment based on the recoverable amount of its sole CGU. The recoverable 
amount is determined based on value in use calculations. The use of this method requires the estimation of a number of key variables in order to calculate the 
present value of the cashflows, including:

•  future underlying cashflows;

•  the determination of a pre-tax discount rate; and

• 

long-term growth rates.

The future underlying cashflows remain sensitive to a number of key variables, including the sterling/USD exchange rate and parent reel pricing, both of which are 
inherently difficult to predict, and which could have a significant effect (positive or negative) on the Group’s cashflows. 

More information including carrying values is included in note 12.

Deferred taxation
The Group has recognised deferred tax assets in respect of losses incurred in the current and prior year. This requires the estimation of future profitability in 
determining the recoverability of these assets. Specifically, a range of assumptions underpin the profit and cashflow forecasts for the next 12 months including 
the delivery of operational savings, maintenance of newly agreed parent reel prices, the successful management of any foreign exchange downside through price 
increases or further cost reductions and the maintenance of the current strong customer relations. As described above, the Group’s trading performance remains 
sensitive to a number of key variables which could have a significant effect (positive or negative) on the Group’s cashflows.

4. Revenue
The analysis of geographical area of destination of the Group’s revenue is set out below:

United Kingdom 
Europe 

Total 

2019 
£’000 

113,736 
5,375 

119,111 

2018
£’000

133,132
6,606

139,738

Major customers
In 2019 there were five major customers that individually accounted for c.10% and above of total revenues (2018: four customers). The revenues relating to  
these customers in 2019 were £24,491,000, £21,444,000, £16,524,000, £14,085,000 and £13,850,000 (2018: £22,200,000, £28,606,000, £13,885,000, £11,809,000 
and £13,706,000).

58

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
5. Operating loss
Operating loss is stated after (crediting)/charging: 

Employee benefit expense 
Depreciation of property, plant and equipment 
Impairment of property, plant and equipment 
Amortisation of intangible assets 
Loss on disposal of property, plant and equipment 
Operating lease rentals 
Net foreign exchange losses 
Grant income 

Auditor’s remuneration 

Audit services – Company 
Audit services – Rest of Group 
Non audit services: 
Tax compliance services 

6. Turnaround and Operational costs

Setting up and subsequent exit from Skelmersdale site 
Management reorganisation and restructure 
Impairment of property, plant and equipment 
Loss on derivative financial instruments 
Operational reorganisation and restructure 
Raw materials waste 
Other 

 2019 
£’000 

14,000 
2,488 
– 
2,040 
117 
3,099 
39 
(118) 

 2019 
£’000 

13 
65 

– 

78 

 2019 
£’000 

3,174 
724 
130 
– 
872 
2,308 
698 

7,906 

 2018
£’000

14,106
2,612
2,502
2,041
–
3,808
4,377
(118)

2018
£’000

13
62

12

87

 2018
£’000

3,961
1,116
2,502
4,377
–
–
923

12,879

These items for the current year are included within cost of sales and administration expenses. For the prior year they are included in administration expenses only.

A summary of the Turnaround and Operational costs for the current year are as follows. Further detail can be found on pages 6 to 9 (The Turnaround Costs).

Setting up and subsequent exit from Skelmersdale site

Incremental labour costs 
Incremental transport costs 
Incremental facility costs 
Incremental cost to create space 
Project management support 
Exit agreement consultancy and legal costs 
Building repairs and dilapidations 
Initial site set up 
Onerous contract costs 
Impairment of trade receivables 

 2019 
£’000 

1,229 
437 
645 
185 
246 
176 
256 
– 
– 
– 

3,174 

 2018
£’000

–
–
–
–
–
132
–
315
3,164
350

3,961

The costs of incremental labour were incurred from operating the logistics from multiple sites and under a third party agreement (providing and managing the 
labour offsite).

Incremental transport costs are for shunting goods from production sites to the warehousing site.

Incremental facility costs are for the unrequired facility that added complexity and cost to the operations in H1 FY19. Costs include rent, rates and utilities charges.

59

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
6. Turnaround and Operational costs continued
Setting up and subsequent exit from Skelmersdale site continued
Incremental cost to create space was incurred as the Group downsized from five sites to four, creating short-term pressures on the remaining sites. Costs included 
the disposal of raw materials (£119,000), production inefficiency as lines were stopped to manage the stock position (£49,000) and local offsite storage  
for a brief period (£17,000).

Project management support included expert advice and temporary support to ensure actions were completed as quickly as possible.

Exit agreement consultancy and legal costs was necessary due to the number and complexity of contracts that needed to be agreed prior to exit and the need for 
speed in execution required substantial advisory input.

Building repairs and dilapidations became evident as the Skelmersdale site was cleared ready for the new tenant. Due to the length and terms of the sub lease,  
the facility needed to be returned to its original condition.

In FY18, Skelmersdale set up costs of £315,000 include duplicated costs relating to redundant space, additional deliveries and staffing. Charges of £3,646,000 
relate to the decision to exit from the Skelmersdale facility and logistics agreements. This primarily comprises onerous contract provisions of £3,164,000 and trade 
receivables of £350,000 that were impaired as part of the settlement.

Management reorganisation and restructure

Hiring and exiting of senior management team 
Implementation of new incentive plan 
Dual resourcing of financial planning, procurement and paper ordering 
Incremental audit fees 
Covenant reset consultancy and legal costs 

 2019 
£’000 

172 
110 
252 
30 
160 

724 

 2018
£’000

613
–
247
–
256

1,116

Hiring and exiting directors includes compensation for lost bonus payments to facilitate speedy appointment, compensation for loss of office for departing 
directors, recruitment search fees and legal costs. This process spanned the year end hence costs in both years.

A new incentive plan was required as the previous incentive structures were only appropriate for a stable business and, with the survival of the Group at risk, 
external advisers were needed to construct, test, approve and document an entirely new scheme rapidly.

Dual resourcing was required throughout much of calendar 2018 to support projects , which would normally be completed sequentially, and had to be run in 
parallel. This included the establishment of processes for financial planning and reporting, procurement and paper ordering.

Incremental audit fees resulted from an unusually lengthy audit process, focused on the turnaround, and work relating to cash recovery associated with tax losses. 

Bank covenants were re-set in conjunction with both the November 2017 and June 2018 placings to raise funding from shareholders. This required considerable 
support from advisers.

Impairment of property, plant and equipment
Two Away from Home lines, impaired in the prior year, were sold in the current year, recognising a loss of £130,000.

In FY18, a provision of £2,056,000 was made against five redundant lines. This space was required as part of the site re-organisation to allow the absorption of 
stockholding from Skelmersdale, and an additional £446,000 impairment was recognised for lines associated with the AFH business which was being exited. 

Loss on derivative financial instruments 
In FY18, there was a charge of £4,377,000 relating to early settlement costs of unrequired foreign exchange forward contracts, plus charges relating to contracts 
that, when crystallised, were not used to purchase raw materials. Since then, the new management has adopted a revised approach to paper purchasing and 
foreign exchange, to reduce the risk of over commitment. No exceptional losses were recorded in FY19.

Operational reorganisation and restructure

Redundancy and associated professional fees 
Investment in training 
Film write off 

 2019 
£’000 

338 
444 
90 

872 

 2018
£’000

–
–
–

–

Redundancy and associated professional fees were incurred as employee headcount was reduced to the new operational blueprint and production lines for 
discontinued products were shut down, as the new management team’s simplification plans were effected.

Extensive investment in training was required through most of H1. Instead of moving straight to blueprint numbers and costs in Q1, the operational workforce was 
maintained to underpin the Group’s operations whilst a comprehensive “on the job” retraining effort was conducted.

Film wrapping was written off to enable a rapid shift to the Group’s new rationalised product and manufacturing schedule. It was necessary to dispense with 
the Group’s normal procedure of maintaining production of a product until all raw material stock has been consumed. The benefits of achieving fixed schedule 
production out-weighed the loss on the film written off.

60

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
Raw materials waste
Waste covers the paper, film and coreboard that is scrapped each month as manufacturing issues prevent optimisation of raw material usage. The turnaround 
required a significant change in the manufacturing approach, with considerable simplification of materials, schedules and finished goods, alongside changes to 
working practices and the physical layout, the scale of which could not be delivered under normal operating conditions.

Based upon experience the Board took the decision to accept incremental waste caused by the multiple turnaround projects for a period of time in order to move 
the project at pace and get to the optimal production schedule quickly. The Board considers the cost of £2,308,000 to be a critical element of the turnaround, 
without which the operational cost savings could not have been achieved in such a short timescale.

Other

FCA investigation legal costs 
AFH exit 
Cash generation 
New line temporary inefficiency 
HSE investigation 
Sub-standard paper write-off 
Other 

2019 
£’000 

 2018
£’000

179 
89 
160 
86 
– 
107 
77 

698 

–
91
277
–
122
–
433

923

Other costs of a non-recurring nature were incurred during the year. Many relate to the challenging circumstances in which the Group found itself, due to the 
situation created in 2017. The total amounted to £698,000 (FY18: £923,000), a description of these costs is provided below.

The FCA is investigating from 10 June 2016 to 30 September 2018 (see the RNS 6698N on 21 January 2019 and RNS 1694U on 24 March 2019). The Company has 
incurred significant consultancy and legal costs associated with the management of this investigation. A further amount has been assumed in FY20 forecasts, as 
the case continues (see note 27 on contingent liabilities).

The AFH exit was a strategic decision to allow the Group to focus on its core consumer products. In addition to the impairment costs associated with AFH 
machinery, the Group incurred costs on corporate finance advice, redundancy and raw material sales.

Approaching a key point in the cash cycle, steps were taken to support the cash position. This was before the new planning and procurement process was 
established and the paper stocks were running too high. These steps included selling a small amount of excess paper stock at a loss (£82,000) and holding some 
stock at docks incurring additional charges (£64,000).

New line temporary inefficiency relates to additional commissioning cost incurred over and above normal expectations. Ongoing focus remains on this line to 
ensure that industry leading output is achieved.

Sub-standard paper write-offs were incurred as the Group trialled several new suppliers in the search for an improved selection of paper types and suppliers to 
support the new turnaround requirements. Poor production quality from one delivery meant the stock did not meet the new business standards and was written off.  
The ongoing dispute with the supplier has not been resolved.

7. (Loss)/earnings per share
Basic earnings per share
The basic (loss)/earnings per share is calculated by dividing the (loss)/profit attributable to ordinary equity holders of the Parent by the weighted average number 
of ordinary shares outstanding during the year.

Loss for the year attributable to shareholders 

Weighted average number of shares 

Issued ordinary shares at 1 May 
Effect of shares issued in the year 

Weighted average number of ordinary shares at 30 April 
Basic loss per share (pence) 

 2019 
£’000 

 2018
£’000

(11,748) 

(19,963)

Number  
’000 

129,012 
60,180 

189,192 
(6.2) 

Number
’000

93,012
13,808

106,820
(18.7)

61

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
7. (Loss)/earnings per share continued
Diluted earnings per share
Diluted earnings per share is calculated by dividing the (loss)/profit after tax by the weighted average number of shares in issue during the year, adjusted for 
potentially dilutive share options.

Loss for the year attributable to shareholders 

Weighted average number of shares (basic) 
Effect of conversion of Accrol Group Holdings plc share options 

Weighted average number of ordinary shares at 30 April 

Diluted loss per share (pence) 

2019 
£’000 

 2018
£’000

(11,748) 

(19,963)

Number  
’000 

189,192 
– 

189,192 

Number
’000

106,820
–

106,820

(6.2) 

(18.7)

No adjustment has been made in 2019 and 2018 to the weighted average number of shares for the purpose of the diluted earnings per share calculation as the 
effect would be anti-dilutive.

2019 
£’000 

11,376 
1,097 
211 
1,316 

14,000 

2018
£’000

12,930
1,204
168
(196)

14,106

Number 

Number

350 
38 

388 

2019 
£’000 

415 
167 
291 
297 
48 
58 

1,276 

463
47

510

2018
£’000

277
23
277
136
–
–

713

8. Employee costs

Employee costs during the year amounted to:
  Wages and salaries 
  Social security costs 
  Other pension costs 
  Share based payments (note 25) 

The average number of employees (including the Executive Directors) during the year were:

Production 
Administration 

9. Finance costs

Bank loans and overdrafts 
Finance lease interest  
Interest on factoring facility 
Amortisation of finance fees 
Unwind of discount on provisions 
Other interest 

Total finance costs 

62

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
  
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10. Income tax expense
Tax credited in the income statement

Current income tax
Current tax on losses for the year 
Adjustment in respect of prior periods 

Total current income tax credit 

Deferred tax
Origination and reversal of temporary differences 
Adjustment in respect of prior periods 
Change in tax rate 

Total deferred tax credit 

Tax credit in the income statement 

 2019 
£’000 

– 
– 

– 

2,606 
(175) 
(161) 

2,270 

2,270 

 2018
£’000

–
2,182

2,182

2,434
(436)
(74)

1,924

4,106

The tax credit for the year is lower (2018 charge: is lower) than the effective rate of corporation tax in the UK of 19% (2018: 19%). The differences are explained below: 

Loss before income tax 
Effective rate 

At the effective income tax rate  
Expenses not deductible for tax purposes  
Tax exempt income 
Adjustment in respect of prior periods 
Change in rate 

Total tax credit 

During the year the Group recognised the following deferred tax assets/(liabilities):

30 April 2017 – restated 
Credit/(charge) in year 
Charge to equity 

30 April 2018 

Credit/(charge) in year 
Credit/(charge) to equity 

30 April 2019 

Accelerated  
capital  
allowances 
£’000 

Intangible 
assets 
£’000 

Derivative 
financial 
instruments 
£’000 

(1,695) 
552 
– 

(1,143) 

(768) 
– 

(2,641) 
404 
– 

(2,237) 

391 
– 

(1,911) 

(1,846) 

545 
127 
(545) 

127 

(127) 
(9) 

(9) 

Share-
based
payments 
£’000 

– 
– 
– 

– 

250 
58 

308 

Losses 
£’000 

– 
901 
– 

901 

2,524 
– 

3,425 

The following is the analysis of deferred tax balances for financial reporting purposes:

Deferred tax assets 
Deferred tax liabilities 

 2019 
£’000 

(14,018) 
19% 

2,663 
(79) 
22 
(175) 
(161) 

2,270 

Other 
£’000 

60 
(60) 
– 

– 

– 
– 

– 

2019 
£’000 

3,733 
(3,766) 

(33) 

 2018
£’000

(24,069)
19%

4,573
(118)
–
(436)
87

4,106

Total
£’000

(3,731)
1,924
(545)

(2,352)

2,270
49

(33)

2018
£’000

1,028
(3,380)

(2,352)

A deferred tax asset of £3,425,000 relating to current and prior year losses has been recognised in the year, on the basis that, following a review of forecasts, 
management expect that these will be recovered against future taxable profits.

Deferred tax expected to be settled within 12 months of the reporting date is approximately £298,000 (2018: £261,000).

The Finance Act 2016 reduced the main rate of corporation tax to 19% from 1 April 2017. A future rate reduction to 17% from 1 April 2020 was substantively 
enacted on 15 September 2016. Therefore, the rate of 19% (2018: 19%) has been reflected in the consolidated financial statements and deferred tax assets and 
liabilities have been measured at the rate expected to be in effect when the deferred tax asset or liability reverses. Deferred tax has been provided at the rate of 
17% as at 30 April 2019 (2018: 17%). 

63

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
11. Property, plant and equipment

Leasehold 
land &  
buildings 
£’000 

Fixtures & 
fittings 
£’000 

Plant and 
machinery 
£’000 

Motor 
vehicles 
£’000 

Assets under
construction 
£’000 

Cost
At 30 April 2017 
Additions 
Reclassification 
Disposals 

At 30 April 2018 

Additions 
Reclassification 
Disposals 

At 30 April 2019 

Accumulated depreciation
At 30 April 2017 
Charge for the year 
Impairment loss 
Disposals 

At 30 April 2018 
Charge for the year 
Impairment loss 
Disposals 

At 30 April 2019 

Net book value
At 30 April 2019 

At 30 April 2018 

156 
188 
– 
– 

344 

– 
101 
– 

445 

59 
37 
– 
– 

96 
40 
– 
– 

136 

309 

248 

1,049 
254 
– 
– 

1,303 

608 
– 
– 

24,227 
1,502 
6,525 
(213) 

32,041 

6,640 
878 
(2,084) 

1,911 

37,475 

345 
299 
– 
– 

644 
354 
– 
– 

998 

913 

659 

4,659 
2,260 
2,502 
(213) 

9,208 
2,090 
– 
(1,609) 

9,689 

27,786 

22,833 

43 
– 
– 
– 

43 

– 
– 
(43) 

– 

23 
16 
– 
– 

39 
4 
– 
(43) 

– 

– 

4 

6,525 
979 
(6,525) 
– 

979 

294 
(979) 
– 

294 

– 
– 
– 
– 

– 
– 
– 
– 

– 

294 

979 

Total 
£’000

32,000
2,923
–
(213)

34,710

7,542
–
(2,127)

40,125

5,086
2,612
2,502
(213)

9,987
2,488
–
(1,652)

10,823

29,302

24,723

The net book value of tangible fixed assets includes an amount of £4,450,000 (2018: £317,000) in respect of plant and machinery assets held under finance leases 
and £nil (2018: £nil) in respect of assets under construction held under finance leases.

Assets with a value of £29,302,000 (2018: £24,723,000) form part of the security against the bank facility as described in note 18.

12. Intangible assets

Cost
At 30 April 2017 
Additions 

At 30 April 2018 
Additions 

At 30 April 2019 

Amortisation
At 30 April 2017 
Charge for the year 

At 30 April 2018 
Charge for the year 

At 30 April 2019 

Net book value
At 30 April 2019 

At 30 April 2018 

 Goodwill  
£’000 

Customer
relationships 
£’000 

14,982 
– 

14,982 
– 

20,427 
– 

20,427 
– 

14,982 

20,427 

– 
– 

– 
– 

– 

5,707  
2,041 

7,748 
2,040 

9,788 

14,982 

14,982 

10,639 

12,679 

 Order book  
£’000 

 Other  
£’000 

 Total 
£’000

86 
– 

86 
– 

86 

86  
– 

86 
– 

86 

– 

– 

40 
– 

40 
– 

40 

– 
– 

– 
– 

– 

40 

40 

35,535
–

35,535
–

35,535

5,793 
2,041

7,834
2,040

9,874

25,661

27,701

The balance for goodwill, customer relationships and order book arose on the Group’s acquisition of Accrol Holdings Limited and are attributed to the sole cash-
generating unit (‘CGU’).

The customer relationships are amortised over 10 years, with approximately five years remaining.

64

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Goodwill
Goodwill is tested for impairment on at least an annual basis, or more frequently if events or changes in circumstance indicate that the carrying value may  
be impaired.

Goodwill is monitored for internal management purposes at the Group’s sole CGU level. The recoverable amount of the CGU has been determined based on a 
value in use calculation using cashflow projections based on internal forecasts covering a five year period, reviewed by the Board. Cashflows beyond this period are 
extrapolated using the estimated growth rates stated in the key assumptions. The estimated value in use as at 30 April 2019 exceeds the carrying value by £4.9m.

Key assumptions
The pre-tax discount rate used in the value in use calculations is 14.0% (2018: 9.5%). This is derived from the Group’s weighted average cost of capital and is 
calculated with reference to latest market assumptions for the risk-free rate, equity market risk premium and the cost of debt. The values reflect both past 
experience and external sources of information. The long-term growth rate assumed is 2% (2018: 2%).

Significant capital expenditure was incurred in FY19, partly due to a major upgrade programme of the Group’s machinery. However, given this is mostly completed, 
it is assumed that reduced levels will be incurred going forward. The Group’s share-based payment charge (estimated to be £1.9m in FY20) has been added back to 
cashflows given they are not considered a proxy to cash expense.

Management have based these cashflows on a basis which they believe is achievable and as the Group moves out of its turnaround phase. However, the Group’s 
trading performance remains sensitive to a number of key variables, including parent reel pricing and the sterling/USD exchange rate, which could have a 
significant effect (positive or negative) on the Group’s profitability. In particular, should sterling weaken significantly, profit recovery would need to be built on price 
increases. Without price increases a 1 cent worsening in the sterling/USD exchange rate has c£0.5m impact on operating profit.

Sensitivity to changes in assumptions 
There are a range of reasonably possible changes to the assumptions, some of which may indicate a potential impairment. Specifically, detrimental changes to any 
of the key assumptions on the discount factor, terminal growth rate or EBIT performance could cause the carrying amount to exceed the recoverable amount.

Impairment would be caused by the following: increase in pre-tax discount rate by 1.0%, reduction in terminal growth rate by 1.5% and an average EBIT 
performance reduction of £1.8m per annum between FY21 and FY24. A combination of increasing the pre-tax discount rate by 0.5% and reducing the terminal 
growth rate by 0.8% results in an impairment.

Notwithstanding the above sensitivities, the Directors are satisfied that they have applied reasonable and supportable assumptions based on their best estimate 
of the range of future economic conditions that are forecast and consider that an impairment is not required in the current year, however the position will be 
monitored on a regular basis.

13. Inventories

Raw materials 
Finished goods and goods for resale 

Inventories recognised as an expense during the year and included in cost of sales amounted to £73,014,000 (2018: £86,629,000).

There are £781,000 provisions held against inventories (2018: £658,000).

14. Trade and other receivables

Trade receivables 
Less: provision for impairment of trade receivables 

Trade receivables – net of provisions 
Prepayments and other debtors 

 2019 
£’000 

7,301 
3,861 

11,162 

 2019 
£’000 

20,996 
(15) 

20,981 
2,076 

23,057 

 2018
£’000

8,690
5,367

14,057

 2018
£’000

28,660
(815)

27,845
2,142

29,987

The carrying value of trade and other receivables classified at amortised cost approximates fair value.

The Group does not hold any collateral as security.

The Group applies the IFRS 9 simplified approach to measuring expected credit losses using a lifetime expected credit loss provision for trade receivables.  
To measure expected credit losses on a collective basis, trade receivables are grouped based on similar credit risk and ageing. The expected loss rates are based  
on the Group’s historical credit losses experienced. The historical loss rates are then adjusted for current and forward-looking information on macroeconomic 
factors affecting the Group’s customers. The Group has identified the current state of the economy and industry specific factors as the key macroeconomic  
factors in the countries where the Group operates.

15. Cash and cash equivalents

Cash and cash equivalents 

 2019 
£’000 

2,176 

 2018
£’000

431

65

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
16. Trade and other payables

Trade payables 
Social security and other taxes 
Accruals and deferred income 
Deferred government grant income 

Trade payables are non-interest bearing and are paid on average within 44 days at 30 April 2019 (2018: 21 days).

Deferred government grant income relates to grants received for purchase of plant and machinery.

17. Provisions

Onerous contracts 

 As at 1 May  
2018 
£’000 

Utilised in  
the year 
£’000 

Discount 
unwind 
£’000 

 As at 30 April  
2019 
£’000 

3,164 

3,164 

(501) 

(501) 

48 

48 

2,711 

2,711 

 2019 
£’000 

11,107 
1,842 
2,459 
578 

15,986 

Current 
£’000 

571 

571 

The onerous contract provisions relate to the decision to exit from the Skelmersdale facility and logistics agreements (see note 6). 

The non-current portion of the onerous contract provision is expected to be utilised in the following periods: years 1-2 (£503,000), years 2-5 (£1,406,000),  
and over 5 years (£231,000).

18. Borrowings

Current
Revolving credit facility  
Factoring facility 
Finance leases 

Non-current
Revolving credit facility  
Finance leases 

 2019 
£’000 

1,636 
13,690 
1,383 

16,709 

9,602 
2,236 

11,838 

 2018
£’000

8,859
788
3,515
696

13,858

Non- 
current
£’000

2,140

2,140

 2018
£’000

2,770
18,677
223

21,670

11,455
304

11,759

Finance costs incurred to arrange the revolving credit facility have been capitalised and are being amortised through interest payable. Unamortised finance costs 
at 30 April 2019 are £762,000 (2018: £775,000).

Finance costs are not included in the loan maturity table below.

Loan maturity analysis 
Within one year 
Between one and two years 
Between two and five years 
After five years 

The following amounts remain undrawn and available:

Revolving credit facility 
Factoring facility 

 2019 
£’000 

17,073 
11,438 
798 
– 

29,309 

 2019 
£’000 

– 
1,203 

1,203 

 2018
£’000

21,900
2,216
10,088
–

34,204

 2018
£’000

1,000
2,852

3,852

The Group’s bank borrowings are secured by way of fixed and floating charge over the Group’s assets. As at 30 April 2019 this comprised property, plant and 
equipment of £29,302,000, inventories of £11,162,000 and trade receivables of £21,113,000.

66

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
HSBC revolving credit facility agreement (“Bank facility”)
At 30 April 2019 the Group had drawn £12m against a revolving credit facility (“RCF”). The original £18m facility, dated 2 June 2016, was for a period of five years. 
The facility was amended and restated on 7 December 2017 and further amended on 19 January 2018, principally affecting financial covenant tests.  
On 25 September 2018, revised covenants and amendments to the scheduled repayments were agreed. The revised facility is now as follows:
•  30 April 2019: £12m

•  30 April 2020: £10m

Interest charged on the facility is at LIBOR plus a margin of 2.25%. A commitment fee of 40% of applicable margin on any undrawn RCF is also payable.

The Obligors are Accrol Group Holdings plc, Accrol UK Limited, Accrol Holdings Limited and Accrol Papers Limited. Any guarantees and security each have 
previously granted in favour of HSBC remained in respect of all liabilities arising under the RCF agreement.

HSBC £23m factoring credit facility (“factoring facility”)
The Group has a £23m multi-currency revolving credit facility to provide factoring financing for general working capital requirements. Under the terms of this 
facility the drawdown is based upon gross debtors less a retention (typically 15%), with the remaining debt funded. Each drawing under the facility is repayable 
within a maximum of 90 days from date of invoice for jurisdictions within the United Kingdom and 120 days for other countries.

Covenants
The Group is subject to financial covenants in relation to the Bank facility and the factoring facility. The Bank facility covenants are EBITDA targets and asset cover 
ratios, with limits set on exceptional costs and capital expenditure. The covenants in relation to the factoring facility cover the following: a) Debt dilution, b) Disputed 
debt and c) Tangible net worth. Breach of the covenants would render any outstanding borrowings subject to immediate settlement.

19. Financial instruments
Derivative financial instruments
Derivative financial instruments comprise the Group’s forward foreign exchange contracts. The assets and liabilities representing the valuations of the forward 
foreign exchange contracts at the year end are:

Foreign currency contracts 

Current assets 
Current liabilities 

 2019 
£’000 

50 
– 

50 

 2018
£’000

–
(668)

(668)

The fair value of a derivative financial instrument is split between current and non-current depending on the remaining maturity of the derivative contract and 
its contractual cashflows. The foreign currency swaps are designated as fair value through profit or loss at initial recognition. The fair value of the Group’s foreign 
currency derivatives is calculated as the difference between the contract rates and the mark to market rates which are current at the balance sheet date. This 
valuation is obtained from the counterparty bank and at each year end is categorised as a Level 2 valuation (see below).

At 30 April 2019 the notional principal amount of the outstanding derivative contracts that are held to hedge the Group's transaction exposures was £5,704,000. 
Cashflows in respect of these contracts are due within 12 months of the reporting date.

The maximum exposure to credit risk is the fair value of the derivative as a financial asset.

Fair value hierarchy
IFRS 7 requires fair value measurements to be recognised using a fair value hierarchy that reflects the significance of the inputs used in the value measurements:

Level 1: inputs are quoted prices in active markets.

Level 2: a valuation that uses observable inputs for the asset or liability other than quoted prices in active markets.

Level 3: a valuation using unobservable inputs i.e. a valuation technique.

There were no transfers between levels throughout the years under review.

67

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
19. Financial instruments continued
Fair values
The fair values of the Group’s financial instruments approximates closely with their carrying values, which are set out in the table below:

Financial assets
Current
Trade receivables 
Cash and short-term deposits 
Derivative financial instruments 

Financial liabilities
Current
Borrowings 
Trade and other payables 
Derivative financial instruments 

Non-current
Borrowings 

Fair values and 
carrying values

2019 
£’000 

2018
£’000

20,981 
2,176 
50 

16,709 
15,986 
– 

27,845
431
–

21,670
13,858
668

11,838 

11,759 

20. Capital and financial risk management objectives and policies
(a) Capital risk management
The Group’s objective when managing capital is to safeguard the Group’s ability to continue as a going concern in order to provide returns for shareholders and 
benefits for other stakeholders and to maintain an optimal capital structure to reduce the cost of capital. In order to maintain or adjust capital the Group may 
adjust the amount of dividends paid to shareholders, return capital to shareholders, issue new shares or sell assets to reduce debt.

Consistent with others in the industry, the Group monitors net debt. Net debt is calculated as total borrowings less cash and cash equivalents.

Total borrowings (excluding finance fees) 
Less: cash and cash equivalents 

Net debt 

(b) Financial risk management
The Group has exposure to the following risks from its use of financial instruments:
•  Foreign currency risk

• 

Interest rate risk 

•  Liquidity risk

•  Credit risk 

2019 
£’000 

29,304 
(2,176) 

27,128 

2018
£’000

34,204
(431)

33,773

This note presents information about the Group’s exposure to each of the above risks, and the Group’s objectives, policies and procedures for measuring and 
managing risk. The Board of Directors has overall responsibility for the establishment and oversight of the Group’s risk management framework.

(i) Foreign currency risk
The Group has transactional currency exposures arising from purchases in currencies other than the Group’s functional currency. 

These exposures are forecast on a monthly basis and are monitored by the Finance Department. Under the Group’s foreign currency policy, such exposures are 
hedged on a reducing percentage basis over a number of forecast time horizons using forward foreign currency contracts.

The Group’s largest exposures are the US Dollar and Euro forward contracts. The derivative analysis below had been prepared by re-performing the calculations 
used to determine the balance sheet values assuming a 1% strengthening of Sterling:

Euro – loss 
USD – loss  

68

2019 
£’000 

– 
(57) 

(57) 

2018
£’000

–
(97)

(97)

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(ii) Interest rate risk
Interest rate risk is the risk that the fair value or future cashflows of a financial instrument will fluctuate because of changes in market interest rates. The Group’s 
exposure to the risk of changes in market interest rates relates primarily to the Group’s factoring facility and Bank facility, both of which have floating interest rates.

The exposure to risk is deemed to be manageable and is reviewed on a continual basis. The Group is not expecting any reduction in interest rates over the next  
12 months; the impact of 0.5% increase in interest rates on (loss)/profit before tax is shown below:

Change in interest rate 

2019 
£’000 

128 

2018
£’000

168

(iii) Liquidity risk
Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due. Ultimate responsibility for liquidity risk management rests 
with the Board of Directors. The Group manages liquidity risk by continuously monitoring forecast and actual cashflows, matching the maturity profiles of financial 
assets and operational liabilities and by maintaining adequate cash reserves. 

The table below summaries the maturity profile of the Group’s financial liabilities (excluding finance fees):

As at 30 April 2019 

Borrowings 
Trade and other payables 
Derivative financial instruments 

Total financial liabilities 

As at 30 April 2018 

Borrowings 
Trade and other payables 
Derivative financial instruments 

Total financial liabilities 

Due within  Due between   Due between   Due in more  
than 5 years 
£’000 

 1 year   1 and 2 years   2 and 5 years  
£’000 
£’000 
£’000 

17,073 
15,986 
– 

33,059 

11,438 
– 
– 

11,438 

798 
– 
– 

798 

– 
– 
– 

– 

Due within 
 1 year  
£’000 

Due between  
1 and 2 years  
£’000 

Due between  
2 and 5 years  
£’000 

Due in more  
than 5 years 
£’000 

21,900 
13,858 
668 

36,426 

2,216 
– 
– 

2,216 

10,088 
– 
– 

10,088 

– 
– 
– 

– 

Total
£’000

29,309
15,986
–

45,295

Total
£’000

34,204
13,858
668

48,730

(iv) Credit risk
The Group’s principal financial assets are bank balances and cash, trade and other receivables. The Group’s credit risk is low. The credit risk on liquid funds and 
derivative financial instruments is limited because the counterparties are banks with high credit ratings assigned by international credit-rating agencies.

The Group’s major customers (including those disclosed in note 4) are established retailers and therefore management do not deem there to be significant 
associated credit risk.

The Group manages credit risk by allocating customers a credit limit and ensures the Group’s exposure is within this limit. This approach is strengthened with the 
use of credit insurance where deemed appropriate.

The Group applies the IFRS 9 simplified approach to measuring expected credit losses using a lifetime expected credit loss provision for trade receivables and 
contract assets. To measure expected credit losses on a collective basis, trade receivables and contract assets are grouped based on similar credit risk and ageing.

The expected loss rates are based on the Group’s historical credit losses experienced over the four year period prior to the period end. The historical loss rates are 
then adjusted for current and forward-looking information on macroeconomic factors affecting the Group’s customers.

At 30 April 2019 the lifetime expected loss provision for trade receivables is as follows:

Expected loss rate 
Gross carrying amount of overdue debt (£000) 

Loss provision (£000) 

<1 month 

1-2 months 

2-3 months  

>3 months  

Total 

0% 
50 

– 

5% 
39 

2 

15% 
1 

– 

30%
42 

13 

132

15

69

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
20. Capital and financial risk management objectives and policies continued
(b) Financial risk management continued
(iv) Credit risk continued
The movement in the provision for trade and other receivables is analysed below:

At the beginning of the year 
Impairment losses recognised  
Impairment losses recognised – Turnaround and Operational 
Utilisation of provision 

2019 
£’000 

(815) 
– 
– 
800 

(15) 

2018
£’000

(85)
(380)
(350)
–

(815)

Impairment losses recognised are included in the administrative expenses in the Income Statement, unless otherwise stated. The Turnaround and Operational 
charge in the prior year is related to the exit from the Skelmersdale facility. Amounts charged to the allowance account are generally written off when there is no 
expectation of recovering additional cash.

21. Commitments and contingencies 
Operating lease commitments 
The Group has operating leases in place on a number of business premises. These leases have durations between 10 and 15 years. There are no restrictions placed 
upon the Group by entering into these leases. The lease expenditure charged to the income statement during the year is disclosed in note 5.

Future minimum rentals payable under non-cancellable operating leases as at the year end, analysed by the period in which they fall due, are as follows:

Within 1 year 
Between 1 and 2 years 
Between 2 and 5 years 
Greater than 5 years 

2019 
£’000 

3,773 
3,773 
9,571 
5,300 

22,417 

2018
£’000

3,508
3,773
10,229
8,031

25,541

Finance lease commitments 
Future minimum lease payments under finance leases and hire purchase contracts together with the present value of the net minimum lease payments are  
as follows:

Within 1 year 
Between 1 and 2 years 
Between 2 and 5 years 

Future finance charges 

Present value 

The present value of finance lease liabilities is as follows: 

Within 1 year 
Between 1 and 2 years 
Between 2 and 5 years 

Capital commitments

Contracted for but not provided 

70

2019 
£’000 

1,541 
1,516 
812 

3,869 
(250) 

3,619 

2019 
£’000 

1,383 
1,439 
797 

3,619 

2019 
£’000 

341 

2018
£’000

224
244
96

564
(37)

527

2018
£’000

223
216
88

527

2018
£’000

3,611

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
22. Share capital and reserves

Called up, allotted and fully paid
Ordinary shares of £0.001 each 

The number of ordinary shares in issue is set out below:

Ordinary shares of £0.001 each 

2019 
£’000 

195 

195 

2018
£’000

129

129

2019 
Number 

2018
Number

195,246,536 

129,012,002

On 1 June 2018, 53,333,334 £0.001 ordinary shares were issued and on 8 June 2018 a further 12,901,200 ordinary shares of £0.001 were issued. Transaction costs of 
£686,000 were incurred in relation to the above share issues.

23. Dividends
The Company did not pay an interim dividend (2018: £nil).

The Directors do not propose to pay a final dividend (2018: £nil).

The total dividend for the year is therefore £nil (2018: £nil).

24. Related party disclosures 
(a) Identity of related parties
The subsidiaries of the Group are as follows:

Company 

Accrol UK Limited 
Accrol Holdings Limited 
Accrol Papers Limited 

Principal activity 

Holding company 
Holding company 
Paper converter 

Country of incorporation 

United Kingdom 
United Kingdom 
United Kingdom 

Holding
%

100%
100%
100%

The registered address of all subsidiaries in the Group is Delta Building, Roman Road, Blackburn, Lancashire, BB1 2LD.

Phoenix Court Blackburn Limited is a company under the control of the Hussain family (7.2% shareholding) that provides commercial premises for letting. 
Purchases in the year to 30 April 2019 were £1,872,000 (2018: £1,751,000).

As at 30 April 2019 and 30 April 2018, no amounts are owed to/from related parties.

Terms and conditions of transactions with related parties
The purchases and loans from related parties are made at normal market prices. Outstanding balances at the year end are unsecured, interest free and settlement 
occurs in cash. There have been no guarantees provided for any related party payables. 

(b) Directors’ emoluments

Short term employment benefits 
Termination benefits 
Post employment benefits 
Share based payments 

2019 
£’000 

827 
– 
11 
1,109 

1,947 

2018
£’000

919
260
–
(196)

983

During the year retirement benefits were accruing to no Directors under defined contribution schemes (2018: £nil). The aggregate amount of emoluments paid to 
the highest paid Director was £458,000 (2018: £423,000). 

(c) Key management personnel
Key management personnel are considered to be the Executive and Non-Executive Directors of the Company. The remuneration of all Directors who have been 
identified as the key management personnel of the Group is set out above in aggregate for each of the categories specified in IAS 24 Related Party Disclosures.

(d) Company transactions with its subsidiaries
The Company received dividends from its subsidiaries during the year of £nil (2018: £nil). The Company charged management fees to its subsidiaries during  
the year of £nil (2018: £1,049,000).

71

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
25. Share based payments
Description of share option schemes
The Group created a Management Incentive Plan in the year, namely the Accrol Group Holdings plc Unapproved Share Option Plan (“MIP”). The MIP provides for 
the grant, to eligible employees, of options to acquire shares in the Company at a nominal exercise price. The contractual life of the options is 10 years. Eligible 
employees are determined at the discretion of the Remuneration Committee. Further details of the MIP are provided in the Directors’ Remuneration Report on 
pages 39 to 42.

Awards made in the year
On 24 August 2018, 32,350,500 options were granted (‘Option 1’, ‘Option 2’ and ‘Option 3’).

On 28 January 2019, 1,405,353 options originally allocated on 24 August 2018 were reallocated to other employees (‘Additional Option 1’).

On 9 April 2019, 3,887,972 options originally allocated on 24 August 2018 were reallocated to other employees (‘Additional Option 2’, ‘Bonus Option 2’ and  
‘Additional Option 3’).

As at 30 April 2019 all options granted remain unexercised.

Terms and conditions of the share options schemes
The share options granted are subject to the achievement of certain Adjusted EBITDA performance conditions as disclosed further in the Remuneration Report  
on page 42.

In addition, vested shares are subject to a hold condition, whereby 70% can be exercised on vesting and the remaining 30% can only be exercised from the  
one-year anniversary of original vesting.

Input for measurement of grant date fair values
The grant date fair values of the share options are measured based on the Black-Scholes model. The expected volatility has been calculated using historical 
share price data over a term commensurate with the expected terms of the awards (or for the term of available share price history, if shorter). The inputs used in 
measuring the fair value of the current year share option grants were as follows:

FV at grant date (p) 
FV at grant date – hold period (p) 
Share price at grant date (p) 
Exercise price (p) 
Expected volatility 
Dividend yield 
Risk-free rate 

Option 1 

Option 2 

Option 3 

Additional 
Option 1 

Additional 
Option 2 

Bonus 
Option 2 

Additional
Option 3

18.9 
17.4 
19.0 
0.1 
34% 
0% 
0.73% 

18.9 
17.6 
19.0 
0.1 
29% 
0% 
0.74% 

18.9 
17.6 
19.0 
0.1 
29% 
0% 
0.83% 

22.2 
17.8 
22.3 
0.1 
94% 
0% 
0.78% 

21.9 
18.6 
22.0 
0.1 
68% 
0% 
0.78% 

21.9 
18.6 
22.0 
0.1 
68% 
0% 
0.78% 

21.9
18.4
22.0
0.1
52%
0%
0.79%

Income statement charge
The share based payment charge for the year was £1,316,000 (2018: credit of £196,000), all of which relates to equity-settled awards.

Movements in share options
Movements in the number of share options outstanding and their relative weighted average exercise prices are as follows:

Option 1 

Option 2 

Option 3 

Additional 
Option 1 

Additional 
Option 2 

Bonus 
Option 2 

Additional
Option 3

in thousands of shares 

In issue as at 1 May 2018 
Granted in the year 
Reallocated in the year 
Exercised in the year 
Lapsed in the year 

In issue as at 30 April 2019 

– 
12,910 
(1,405) 
– 
– 

11,505 

– 
10,604 
(2,121) 
– 
– 

8,483 

– 
8,836 
(1,767) 
– 
– 

7,069 

– 
– 
1,405 
– 
– 

1,405 

– 
– 
1,721 
– 
– 

1,721 

– 
– 
400 
– 
– 

400 

– 

–
–
1,767
–
–

1,767

–

Exercisable as at 30 April 2019 

– 

– 

– 

– 

– 

The total number of share options outstanding as at 30 April 2019 was 32,350,500.

26. Events after the balance sheet date
There are no adjusting or non-adjusting events subsequent to the year end. 

72

FINANCIAL STATEMENTSAccrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
27. Contingent liabilities
In January 2019, the Financial Conduct Authority (the “FCA”) notified Accrol that it had commenced an investigation into the Company relating to certain 
statements that it made to the market between 1 April 2017 and 20 November 2017. Subsequently, in March 2019, the Company was notified that the period under 
investigation had been revised to cover 10 June 2016 to 30 September 2018.

As at the reporting date, given the early stage of the investigation, it is not possible to quantify reliably any potential fine on the Company as a result of this 
investigation, therefore no provision in respect of this matter has been made in these financial statements.

28. Alternative performance measures
The Group uses a number of alternative performance measures to assess business performance and provide additional useful information to shareholders about 
the underlying performance of the Group.

Adjusted earnings per share
The adjusted earnings per share is calculated by dividing the adjusted earnings attributable to ordinary equity holder of the parent by the weighted average 
number of ordinary shares outstanding during the year. The following reflects the income and share data used in the adjusted earnings per share calculation.

Loss attributable to shareholders 
Adjustment for:
Amortisation 
Turnaround and Operational costs 
Share based payments 
Tax effect of adjustments above 

Adjusted loss attributable to shareholders 

Basic weighted average number of shares 
Dilutive share options 
Diluted weighted average number of shares 

Basic adjusted earnings per share  
Diluted adjusted earnings per share  

Reconciliation from GAAP-defined reporting measures to the Group’s alternative performance measures
Management use these measurements to better understand the underlying business of the Group.

Consolidated income statement

Adjusted EBITDA
Operating (loss)/profit 
Adjusted for:
Depreciation 
Amortisation 
Turnaround and Operational costs 
Share based payments 

Adjusted EBITDA 

Adjusted Gross Profit
Gross Profit 
Adjusted for:
Turnaround and Operational costs 

Adjusted Gross Profit 

Revenue 
Adjusted Gross Margin 

2019 
£’000 

2018
£’000

(11,748) 

(19,963)

2,040 
7,906 
1,316 
(2,140) 

(2,626) 

Number  
’000 

189,192 
– 
189,192 

2,041
12,879
–
(2,835)

(7,878)

Number
’000

106,820
–
106,820

pence 

pence

(1.4) 
(1.4) 

(7.4)
(7.4)

2019 
£’000 

2018
£’000

(12,742) 

(23,356)

2,488 
2,040 
7,906 
1,316 

1,008 

2019 
£’000 

2,612
2,041
12,879
–

(5,824)

2018
£’000

17,552 

24,506

4,164 

21,716 

119,111 
18.2% 

–

24,506

139,738
17.5%

73

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS

COMPANY STATEMENT OF FINANCIAL POSITION
AS AT 30 APRIL 2019

ASSETS
Non-current assets
Investments in subsidiaries 

Total non-current assets 

Current assets
Trade and other receivables 
Cash and cash equivalents 

Total current assets 

Total assets 

Current liabilities
Trade and other payables 

Total current liabilities 

Total assets less current liabilities 

Net assets 

Capital and reserves
Share capital 
Share premium 
Capital redemption reserve 
Retained earnings 

Total equity shareholders’ funds 

Note 

2019 
£’000 

2018
£’000

6 

7 

8 

19,534 

19,534 

30,408 
1 

30,409 

49,943 

– 

– 

49,943 

49,943 

195 
68,015 
27 
(18,294) 

49,943 

41,437

41,437

21,001
287

21,288

62,725

–

–

62,725

62,725

129
58,832
27
3,737

62,725

As permitted by Section 408(3) of the Companies Act 2006, the Income Statement of the Company is not presented with these financial statements.  
The Company recorded a loss for the year of £23,128,000 (2018: loss of £454,000).

The financial statements were approved by the Board of Directors on 3 September 2019.

Signed on behalf of the Board of Directors

Gareth Jenkins
Chief Executive Officer

Company Registration Number 09019496

74

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
COMPANY STATEMENT OF CHANGES IN EQUITY
FOR THE YEAR ENDED 30 APRIL 2019

Balance at 30 April 2017 and at 1 May 2017 

Transactions with owners
Proceeds from shares issued 
Transaction costs 
Dividends 

Total for transactions with owners 

Comprehensive income
Loss for the year 

Total comprehensive loss 

Balance at 30 April 2018 

Transactions with owners
Proceeds from shares issued 
Transaction costs 
Share based payments 

Total for transactions with owners 

Comprehensive income
Loss for the year 

Total comprehensive loss 

Balance at 30 April 2019 

Share  
capital 
£’000 

Note 

8 

8 

93 

36 
– 
– 

36 

– 

– 

129 

66 
– 
– 

66 

– 

– 

Share 
premium 
£’000 

41,597 

Capital
redemption 
reserve  
£’000 

27 

Retained 
earnings  
£’000 

7,911 

17,964 
(729) 
– 

17,235 

– 

– 

– 
– 
– 

– 

– 

– 

58,832 

27 

9,869 
(686) 
– 

9,183 

– 

– 

– 
– 
– 

– 

– 

– 

– 
– 
(3,720) 

(3,720) 

(454) 

(454) 

3,737 

– 
– 
1,097 

1,097 

(23,128) 

(23,128) 

195 

68,015 

27 

(18,294) 

Total
 equity 
£’000

49,628

18,000
(729)
(3,720)

13,551

(454)

(454)

62,725

9,935
(686)
1,097

10,346

(23,128)

(23,128)

49,943

75

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
  
 
 
  
 
  
  
 
 
  
 
  
  
 
FINANCIAL STATEMENTS

NOTES TO THE COMPANY FINANCIAL INFORMATION
FOR THE YEAR ENDED 30 APRIL 2019

1. General information 
Accrol Group Holdings plc (formerly Accrol Group Holdings Limited), (the “Company”) was incorporated with Company number 09019496. It is a public company 
limited by shares and is domiciled in the United Kingdom. The registered address of the Company is Delta Building, Roman Road, Blackburn, Lancashire,  
BB1 2LD. The Company’s subsidiaries are listed in note 24 to the consolidated financial statements, which together with the Company form the Accrol Group 
Holdings plc Group (the “Group”). The Company acts as a holding company for the remainder of the Accrol Group.

2. Summary of significant accounting policies
A summary of the significant accounting policies is set out below. These have been applied consistently during the financial year.

Basis of preparation
The Company financial statements of Accrol Group Holdings plc have been prepared in accordance with Financial Reporting Standard 101, ‘Reduced Disclosure 
Framework’ (FRS 101). The financial statements have been prepared under the historical cost convention and in accordance with the Companies Act 2006.

The entity satisfies the criteria of being a qualifying entity as defined in FRS 101. Its financial statements are consolidated into the Group financial statements  
of Accrol Group Holdings plc, which are included within this Annual Report. 

The preparation of financial statements in conformity with FRS 101 requires the use of certain critical accounting estimates. It also requires management to 
exercise its judgement in the process of applying the Company’s accounting policies. The areas involving a higher degree of judgement or complexity, or areas 
where assumptions and estimates are significant to the financial statements, are disclosed below.

The following exemptions from the requirements of IFRS have been applied in the preparation of these financial statements, in accordance with FRS 101:
•  Paragraphs 45(b) and 46 to 52 of IFRS 2 ‘Share based payments’ (details of the number and weighted average exercise prices of share options, and how the fair 

value of goods or services received was determined);

• 

IFRS 7 ‘Financial Instruments: Disclosures’;

•  Paragraphs 91 to 99 of IFRS 13 ‘Fair Value Measurement’ (disclosure of valuation techniques and inputs used for fair value measurement of assets and liabilities);

•  Paragraph 38 of IAS 1 ‘Presentation of Financial Statements’ comparative information requirements in respect of:

(i) paragraph 79(a)(iv) of IAS 1;

(ii) paragraph 73(e) of IAS 16 ‘Property, Plant and Equipment’;

(iii) paragraph 118(e) of IAS 38 ‘Intangible Assets’ (reconciliations between the carrying amount at the beginning and end of the period);

•  The following paragraphs of IAS 1 ‘Presentation of Financial Statements’:

(i) 10(d) (statement of cashflows);

(ii) 16 (statement of compliance with all IFRS);

(iii) 38A (requirement for minimum of two primary statements, including cashflow statements);

(iv) 38B-D (additional comparative information);

(v) 111 (cashflow statement information); and

(vi) 134-136 (capital management disclosures);

• 

IAS 7 ‘Statement of Cashflows’;

•  Paragraph 17 of IAS 24 ‘Related Party Disclosures’ (key management compensation); and

•  The requirements in IAS 24 ‘Related Party Disclosures’ to disclose related party transactions entered into between two or more members of a group.

Standards issued not yet effective
Certain new accounting standards and interpretations have been published that are not mandatory for the 30 April 2019 reporting period and have not been early 
adopted by the Company. The Company will undertake an assessment of the impact of the following new standards and interpretations in due course, although 
they are not expected to have a material impact on the consolidated financial statements in the year of application when the relevant standards come into effect.

•  Amendments to IFRS 1 ‘First-time adoption of IFRS’ regarding short term exemptions covering transition provisions of IFRS 7, IAS 19 and IFRS 10  

(effective 1 January 2019)

• 

IFRS 16 ‘Leases’ (effective 1 January 2019)

•  Amendments to IAS 19 ‘Employee benefits’ Plan amendment, curtailment or settlement (effective 1 January 2019)

• 

IFRIC 23 ‘Uncertainty over Income Tax’ (effective 1 January 2019)

•  Annual Improvements 2015-2017 (effective 1 January 2019)

Assessment of new standards – current year
IFRS 9 ‘Financial Instruments’
This standard addresses the classification, measurement and derecognition of financial assets and financial liabilities, introduces new rules for hedge accounting 
and a new impairment model for financial assets.

The Company has applied the expected credit loss model to calculate impairment losses on intercompany loans, in particular a loan of c£21m with an intermediate 
holding company that does not have means of repayment on a standalone basis. In this scenario, the loan is classed as stage 3 and the lifetime expected credit 
losses are calculated that result from all possible default events over the expected life of the loan. The Company has considered cashflow forecasts over the 
expected life of the loan, including those from other Group companies, and has concluded that no impairment is required.

76

Accrol Group Holdings plc  Annual Report & Accounts 2019 
Going concern
The going concern status of the Parent Company is intrinsically linked to the success of the Group, which, as disclosed in note 2 of the Consolidated Financial 
Statements, is dependent on certain key assumptions being achieved.

However, the Directors confirm that, after due consideration, they have a reasonable expectation that the Group has adequate resources to continue in operational 
existence for the foreseeable future. For this reason, they continue to adopt the going concern basis in preparing the financial statements of the Company.

Investments
On initial recognition, investments in subsidiaries are recorded at cost, which is the fair value of the consideration paid. Where consideration is paid by way 
of shares, the excess of fair value of the shares over nominal value of those shares is recorded in share premium. Investments in subsidiaries are reviewed for 
impairment at each balance sheet date with any impairment charged to the income statement. 

Financial instruments
Financial assets
The Company classifies its financial assets as either amortised cost, fair value through comprehensive income or fair value through profit or loss depending on the 
purpose for which the asset was acquired. The Company currently has assets classified as amortised cost.

Amortised cost
Assets classified as amortised cost are initially recognised at fair value plus transaction costs that are directly attributable to their acquisition or issue and are 
subsequently carried at amortised cost using the effective interest rate method, less provision for impairment.

Impairment provisions for receivables from Group undertakings are recognised based on a forward-looking expected credit loss model. The methodology used  
to determine the amount of the provision is based on whether there has been a significant increase in credit risk since initial recognition of the financial asset.  
For those where the credit risk has not increased significantly since initial recognition of the financial asset, 12 month expected credit losses along with gross 
interest income are recognised. For those for which credit risk has increased significantly, lifetime expected credit losses along with the gross interest income  
are recognised. For those that are determined to be credit impaired, lifetime expected credit losses along with interest income on a net basis are recognised.

The Group’s financial assets measured at amortised cost comprise receivables from Group undertakings and cash and cash equivalents in the consolidated 
statement of financial position.

Cash and cash equivalents comprise cash at bank.

3. Significant accounting judgements, estimates and assumptions
The preparation of the financial information in accordance with FRS 101 requires estimates and assumptions to be made that affect the value at which certain 
assets and liabilities are held at the balance sheet date and also the amounts of revenue and expenditure recorded in the year. The Directors believe the 
accounting policies chosen are appropriate to the circumstances and that the estimates, judgements and assumptions involved in its financial reporting are 
reasonable. 

Accounting estimates made by the Company’s management are based on information available to management at the time each estimate is made. Accordingly, 
actual outcomes may differ materially from current expectations under different assumptions and conditions. 

The estimates and assumptions for which there is a significant risk of a material adjustment to the financial information within the next financial year are  
set out below.

Critical accounting estimates in applying the entity’s accounting policies
Investment carrying values
In determining whether the carrying value of the investment in subsidiaries is recoverable, the Company considers the performance of the Group based on value 
in use calculations. The use of this method requires the estimation of future cashflows and the determination of a pre-tax discount rate in order to calculate the 
present value of the cashflows. The Group’s trading performance remains sensitive to a number of key variables, including the sterling/USD exchange rate and 
parent reel pricing, which could have a significant effect (positive or negative) on the Group’s cashflows and hence the carrying value of the investment.

4. Turnaround and Operational costs

Reorganisation and restructure 

 2019 
£’000 

– 

– 

 2018
£’000

417

417

77

Accrol Group Holdings plc  Annual Report & Accounts 2019Section 3 Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
FINANCIAL STATEMENTS

5. Directors’ emoluments

Short term employment benefits 
Termination benefits 
Post employment benefits 
Share based payments 

 2019 
£’000 

827 
– 
11 
1,109 

1,947 

 2018
£’000

919
260
–
(196)

983

During the year retirement benefits were accruing to no Directors under defined contribution schemes (2018: £nil). The aggregate amount of emoluments paid to 
the highest paid Director was £458,000 (2018: £423,000). The Company does not have any employees (2018: £nil).

6. Investments in subsidiaries

Cost
30 April 2018  
Additions in the year in respect of Share based payments 
Impairment charge recognised in the year 

30 April 2019  

Group 
undertakings
£’000

41,437
1,097
(23,000)

19,534

The Company’s subsidiary undertakings are shown in note 24 to the consolidated financial statements.

The impairment charge relates to the Company’s investment in Accrol UK Limited and has been included in the result for the year. The resulting carrying value is 
consistent with the Group’s estimated value in use.

7. Trade and other receivables

Prepayments 
Amounts owed by Group undertakings 

Amounts owed by Group undertakings and falling due within one year are unsecured, interest free and repayable on demand. 

8. Issued capital and reserves
Called up, allotted and fully paid

Ordinary shares of £0.001 each 

The number of ordinary shares in issue is set out below:

Ordinary shares of £0.001 each 

 2019 
£’000 

13 
30,395 

30,408 

 2019 
£’000 

195 

195 

 2018
£’000

10
20,991

21,001

 2018
£’000

129

129

Number 

Number

195,246,536 

129,012,002

On 1 June 2018, 53,333,334 £0.001 ordinary shares were issued and on 8 June 2018 a further 12,901,200 ordinary shares of £0.001 were issued. Transaction costs 
of £686,000 were incurred in relation to the above share issues.

Each holder of the £0.001 Ordinary Shares is entitled to vote at general meetings of the Company. Every holder of an Ordinary Share shall have one vote for each 
Ordinary Share held.

9. Dividend payable
The Company did not pay an interim dividend (2018: £nil).

The Directors do not propose to pay a final dividend (2018: £nil).

The total dividend for the year is therefore £nil (2018: £nil).

10. Dividend receivable
Dividends received by the Company from its subsidiaries in the year were £nil (2018: £nil).

78

Accrol Group Holdings plc  Annual Report & Accounts 2019 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
COMPANY INFORMATION

(Executive Chairman)
(Chief Executive Officer)
(Independent Non-Executive Director)
(Independent Non-Executive Director)

Directors
Daniel Wright 
Gareth Jenkins 
Euan Hamilton 
Simon Allport 

Secretary
Richard Almond

Registered office
Delta Building
Roman Road
Blackburn
Lancashire
BB1 2LD

Registered number
09019496

Share capital
The Ordinary share capital of Accrol Group Holdings plc is listed on AIM, a 
market operated by London Stock Exchange plc. The shares are listed under 
the trading ticker ACRL. The ISIN number is GB00BZ6VT592 and the SEDOL 
number is BZ6VT59.

Registrars
Link Asset Services
The Registry
34 Beckenham Road
Beckenham
Kent
BR3 4TU

Auditors
BDO LLP
3 Hardman Street
Spinningfields
Manchester
M3 3AT

Nominated adviser and broker
Zeus Capital Limited
82 King Street
Manchester
M2 4WQ

10 Old Burlington Street
London
W1S 3AG

Solicitors
Addleshaw Goddard LLP
1 St Peters Square
Manchester
M2 3DE

Financial PR
Belvedere Communications Ltd
25 Finsbury Circus
London
EC2M 7EE

Design and Production
www.carrkamasa.co.uk

100% of the inks used are vegetable oil based, 95% of press chemicals are recycled for 
further use and, on average 99% of any waste associated with this production will be 
recycled.

This document is printed on Galerie Satin, a paper sourced from well managed, 
responsible, FSC® certified forests and other controlled sources. The pulp used in this 
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Accrol Group Holdings plc
Roman Road
Blackburn
Lancashire
BB1 2LD

www.accrol.co.uk