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Akzo Nobel
Annual Report 2012

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FY2012 Annual Report · Akzo Nobel
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Report 2012

Performance at a glance

Statement of income

Dividend and earnings per share

Revenue 
in € millions 

2011  
2012  

14,604 
15,390

EBITDA 
in € millions 

2011 
2012 

1,834 
1,901

EBITDA margin  
% of revenue 

2011 
2012 

12.6 
12.4

EBIT  
in € millions 

2011 
2012 

1,271 
1,276

Adjusted earnings per share  
in € 

Cash flows

Net debt 
in € millions 

Ratios

Moving average ROI  
in % 

+5%

2011 
2012 

3.10 
3.26

+5%

2011 
2012 

1,895 
2,298

+21%

2011 
2012 

10.5 
10.0

-0.5

Dividend per share   
in € 

= 

Operating working capital 
% of revenue 

Return on sales (before impairment)  
% of revenue 

+4%

2011 
2012 

1.45 
1.45

2011 
2012 

13.2 
11.2

-2.0

2011 
2012 

7.8 
5.6

-2.2

Net income attributable 
to shareholders in € millions 

Net cash from operating activities 
in € millions 

Research and development expenses 
in € millions 

-0.2

2011  
2012 

477 
(2,169)

2011 
2012 

396 
737

+86%

2011 
2012 

349 
387

+11%

= 

Earnings per share from 
continuing operations in € 

2011 
2012 

2.29 
(7.30)

Capital expenditures  
in € millions 

2011 
2012 

658 
826

Research and development major 
projects % of R&D expenses 

+26%

2011 
2012 

49 
50

+1.0

EBIT and EBITDA 
in € millions

EBIT

EBITDA 

Shareholders’ equity and EBITDA  
per common share in €

Operating cash flows 
in € millions

Group equity and net debt 
in € millions

Shareholders’ equity per common share 

EBITDA per common share

Net capital expenditure

Operating cash flows

Group equity

Net debt

2,009

1,419

1,834

1,901

1,271

1,276

60

48

36

24

12

0

8.60

7.81

7.95

38.47

39.25

28.84

10

8

6

4

2

0

519

(492)

396

(658)

2010

2011

2012

2010

2011

2012

2010

2011

737

(826)

2012

9,509

9,743

7,357

936

1,895

2,298

2010

2011

2012

2010

2011

2012

 
 
 
   
   
Sustainability 

Eco-premium solutions 
% of revenue 

2011 
2012 

22 
22

= 

0

Employee engagement 
Gallup GrandMean (out of 5) 

2011 
2012 

3.74 
3.80

+2%

Key value chains carbon 
footprint assessment (over three-year period) 

2011 
2012 

330 
366

+11%

Specialty Chemicals 

Performance Coatings 

Decorative Paints 

Revenue  
in € millions 

2011 
2012 

5,335 
5,543

EBITDA  
in € millions 

2011 
2012 

906 
889

EBITDA margin  
% of revenue 

2011 
2012 

17.0 
16.0

Revenue  
in € millions 

Revenue  
in € millions 

+4%

2011 
2012 

5,170 
5,702

+10%

2011 
2012 

4,201 
4,297

+2%

EBITDA  
in € millions 

EBITDA  
in € millions 

-2%

2011 
2012 

611 
769

+26%

2011 
2012 

479 
425

-11%

EBITDA margin  
% of revenue 

-1.0

2011 
2012 

11.8 
13.5

+1.7

EBITDA margin  
% of revenue 

2011 
2012 

11.4 
9.9

-1.5

Total reportrable rate of injuries  
per million hours 

Total reportable rate of injuries 
per million hours 

Total reportable rate of injuries 
per million hours 

Total reportable rate of injuries 
per million hours 

2011 
2012 

3.1 
2.4 

-23%

2011 
2012 

2.8 
1.8

-36%

2011 
2012 

2.8 
2.6

-7%

2011 
2012 

3.5 
2.7

-23%

Revenue breakdown in % 

Revenue breakdown in % 

Revenue breakdown in % 

Total reportable rate of injuries
per million hours

3.7

3.6

3.1

2.4

2009

2010

2011

2012

Eco-premium solutions 
% of revenue

18

21

22

22

2009

2010

2011

2012

A Functional Chemicals  

35 

A Marine and Protective Coatings  

B Industrial Chemicals 

C Pulp and Performance Chemicals 

D Surface Chemistry 

E Chemicals Pakistan 

21

20

19

5

B Automotive and Aerospace Coatings 

C Industrial Coatings 

D Powder Coatings 

E Wood Finishes and Adhesives 

28

18

23

17

14

A Europe 

B Latin America 

C Asia Pacific 

62

14

24

Total revenue high growth  
markets vs mature

Total revenue high growth  
markets vs mature

Total revenue high growth  
markets vs mature

> 35%

100%

> 45%

100%

> 45%

100%

ABCDEABCABCDE  
   
   
 
   
 
 
AkzoNobel 
at a glance in 2012

Our geo-mix (revenue) and employees (by region)

Geo-mix revenue 
by destination

Employees
by region

Revenue (in € billions) 

 €15.4

Revenue by Business Area

A Specialty Chemicals 

36%

B Performance Coatings  37%

C Decorative Paints 

27%

C

A

Employees 

 50,600

Employees by Business Area

A Specialty Chemicals 

21%

B Performance Coatings  42%

C Decorative Paints 

D Other 

34%

3%

C

B

D

A

B

North America

Mature Europe

Asia Pacific

15%

5,100

38%

21,800

26%

15,100

Latin America

Emerging Europe

Other countries

11%

8%

2%

4,600

2,600

1,400

 
During 2012, there were various changes to the 
company’s portfolio and its leadership. The economic 
climate remained volatile and markets worldwide 
offered limited opportunity for growth. But we made 
good progress and benefited from improvements  
in several key areas, while never losing focus on our 
customers. More information can be found in this 
Report 2012, which takes an in-depth look at our 
performance and activities during the year.

A few historical highlights

Hoarding advertising: the planned 
construction of the new Sikkens plant 
in Sassenheim, the Netherlands, 
shortly before World War II broke out

ICI was created by the merger of 
four companies, each with its own 
distinctive logo. The wavy lines in the 
Nobel Industries logo were borrowed 
for the new ICI logo

Lacquer manufacturer Sikkens 
Lakfabrieken founded in Groningen, 
the Netherlands

Nederlandse Kunstzijdefabriek (Enka) is 
founded in Arnhem, the Netherlands

ICI is founded via the 
Aquitania Agreement

1646

1792

1826

1911

1923

1926

1969

Bofors forge founded in Sweden

Silk manufacturer Courtaulds 
founded in Essex, England

Organon is founded in Oss, 
the Netherlands, and commences
insulin production

Algemeene Kunstzijde Unie  
(AKU) merges with Koninklijke 
Zout Organon to form Akzo

Rolling gunpowder at Bofors 
at the time when Alfred 
Nobel turned the factory into 
the most important arms 
manufacturer in Sweden

Samuel Courtauld III (1793 –1881), 
the founder of Courtaulds and a 
titan among Victorian entrepreneurs

Packaging insulin

ICI’s Dulux Paint entered 
the retail market in 1953

Alfred Nobel (photo: 1885)

International Paint, with its 
renowned red propeller logo, 
is the world leader in high 
performance marine coatings

KemaNobel merges with the company 
Bofors to form Nobel Industries

Akzo Nobel acquires Courtaulds.
Best known brand: International

Akzo Nobel sells its human and 
animal healthcare businesses to 
Schering-Plough

Announced the divestment 
of the North American 
Decorative Paints business

1984

1994

1998

2000 2007 2008

2012

Akzo and Nobel Industries 
merge to form Akzo Nobel

Akzo Nobel’s Fibers group 
is divested and becomes the 
independent company Acordis

Akzo Nobel acquires 
ICI and changes its 
name to AkzoNobel

Akzo’s first corporate 
headquarters in Arnhem, 
the Netherlands, in the 
early 1970s

Launching of the new AkzoNobel. 
AkzoNobel’s new brand was 
unveiled at a gala event held in 
Amsterdam, the Netherlands

Case studies

Throughout our Report 2012 you will find various 
case studies highlighting just part of our contribution 
to the world around us.

15

A more sustainable future

18

Where your ideas go far

28

Extreme protection

41

Playing as a team

44

Hot property

52

Superior strength and performance

62

Breathe easy

72

Restoring former glories

162

Standing the test of time

168

The fastest spray gun...

177

Creating more with less

4

Contents

Strategy  

Chairman’s statement  

Our ambitions and strategy 

Risk management  

Our leadership  

Our Board of Management and Executive Committee  

Report of the Board of Management 

Statement of the Board of Management  

Supervisory Board Chairman’s statement  

Our Supervisory Board  

Report of the Supervisory Board  

Business performance  

AkzoNobel Specialty Chemicals  

AkzoNobel Performance Coatings  

AkzoNobel Decorative Paints 

Governance and compliance   

Corporate governance statement  

Remuneration report  

Compliance and integrity management 

7

8

10

22

31

32

34

40

42

43

45

51

53

63

73

81

82

90

98

Financial statements  

Consolidated statement of income  

Consolidated statement of comprehensive income  

Consolidated balance sheet  

Consolidated statement of cash flows  

Consolidated statement of changes in equity  

Segment information  

Notes to the consolidated financial statements  

Company financial statements  

Other information  

Sustainability statements   

2020 Sustainability strategy 

Consolidated Sustainability statements 

Safety 

Employees 

Value chain 

Environment 

Independent assurance report  

Summaries 

Financial summary  

AkzoNobel on the capital markets 

102

Sustainability performance summary  

107

108

109

109

110

111

112

113

153

158

161

163

164

171

178

183

188

193

195

196

200

Index  

Glossary 

Financial calendar  

Disclaimer  

202

 203

205

Inside back cover

5

Strategy

This section provides an overview of our strategic priorities,
and gives details of the ambitions to which we aspire. You will 
also find the Chairman’s statement and learn about how we 
manage operational risks.

Chairman’s statement  

Our ambitions and strategy 

Risk management  

8

10

22

Chairman’s statement

Going into 2012, we knew it was 
going to be a challenging year. 
Economies were slowing down,  
the eurozone was full of uncertainty 
and raw material prices were 
putting a strain on margins in all  
our markets.

As the year progressed, conditions remained unfavorable and 
operating  in  such  a  testing  environment  proved  extremely 
challenging.  However,  despite  the  constant  headwinds,  we 
combined the resilience of our portfolio with careful but strin-
gent management to realize topline growth of 5 percent and an 
EBITDA improvement of 4 percent. 

As expected, we saw a continued decline in consumer confi-
dence and in housing markets worldwide, which had a nega-
tive impact on many of our businesses. We were faced with an 
additional slowdown in high growth regions, with markets that 
had previously been more resistant to the economic crisis also 
being affected. The new market reality called for a more focused 
business approach, so we implemented various improvements 
to supplement the ongoing restructuring which has been taking 
place.  This  positively  impacted  our  results,  with  Performance 
Coatings  achieving  good  growth  and  improving  profitabi- 
lity, while Specialty Chemicals had a solid year and Decorative 
Paints remained essentially flat. In terms of share price develop-
ment, we achieved a 33.2 percent increase by year-end, outper-
forming the Bloomberg Chemicals Index by 5.3 percent.

Our decision-making throughout 2012 was very much influenced 
by  the  performance  improvement  program  we  introduced  the 
previous year. We set ourselves the ambition of delivering €200 
million EBITDA in 2012 and the good news is that we are ahead 
of target, delivering €250 million by the end of the year. In addi-
tion, we brought forward our ambition of delivering €500 million  
EBITDA in 2014 by one year. We aim to achieve this by earlier 

implementation of several actions and by introducing additional 
measures in 2013.  We will continue to strengthen from within, 
striving  for  operational  and  functional  excellence  while  building 
lasting  and  profitable  relationships  with  customers  all  over  the 
world.  This  disciplined,  customer-focused  approach  is  funda-
mental to our continued success and forms a cornerstone of the 
new strategy we have adopted (see later in this section), which 
is  based  on  end-user  segmentation  and  is  designed  to  further 
improve  on  our  leadership  positions  in  paints,  coatings  and 
specialty chemicals.

It was a year which called for many tough decisions, one of the 
most  significant  being  the  divestment  of  our  North  American 
Decorative Paints activities to PPG Industries, Inc. The business 
has  been  significantly  improved,  but  it  was  clear  that  further 
strengthening of our position would require substantial invest-
ment. Given the depressed economic climate, we decided to 
focus  our  Decorative  Paints  investment  and  priorities  on  key 
markets  in  Europe,  and  on  building  our  strong  existing  posi-
tions in high growth regions. Another major decision followed a 
prudent review (excluding restructuring benefits) of the balance 
sheet, which took into account lower expected market growth 
rates. This resulted in a non-cash impairment charge against 
the Decorative Paints business’ assets, primarily in Europe.

Our  major  investments  during  the  year  were  mainly  concen-
trated on expanding capacity and boosting production capabi-
lity, particularly in high growth regions. For example, Industrial 
Chemicals and Functional Chemicals both announced expan-
sion projects in China, while Pulp and Performance Chemicals 
is building a new Chemical Island in Brazil and Wood Finishes 
and  Adhesives  opened  a  new  site  in  Vietnam.  This  ability  to 
grow  organically  was  crucial  given  the  depressed  economic 
climate, which offered little encouragement for pursuing acqui-
sitions. However, should the right opportunities come along, we 
are in a strong position to make the appropriate investments in 
line with our strategic growth ambitions.  

ness.  We  made  good  progress  with  our  innovation  agenda, 
highlighted by the launch of Dissolvine StimWell (a stimulation 
technology for the oil and gas industry with low environmental 
impact) and the introduction of click&go, an ingenious, eco-effi-
cient paint packaging system designed for use on sprayguns 
in  vehicle  refinish  bodyshops.  Both  new  products  are  prime 
examples  of  how  we  have  fully  embedded  sustainability  into 
all our activities and processes, a fact which was recognized 
by our first place ranking in the Chemicals supersector on the 
Dow  Jones  Sustainability  Index.  Recognition  such  as  this  is 
obviously welcome, but we will continue striving to make further 
improvements and step up our efforts in areas such as safety. 

On a personal note, it was certainly an interesting year. Having 
succeeded Hans Wijers as CEO in April, there was a lot of work 
to  do  in  terms  of  fine-tuning  my  vision  for  the  company  and 
developing the new strategy. Having to take a temporary leave 
of absence was unexpected, but the Executive Committee and 
Supervisory Board did an excellent job in keeping the company 
moving forward and we are all fully energized and excited about 
what lies ahead. There are still key issues to address – we have 
to improve our cash management and increase our profitabi-
lity – while the economic climate is likely to remain challenging 
for some time. But we are confident that our new strategy will 
enable us to take full advantage of our market leadership posi-
tions and our global scale and we remain in a strong position to 
achieve our strategic ambitions. 

On  behalf  of  the  Executive  Committee,  I  would  like  to  thank 
our shareholders, and all our colleagues around the world for 
their hard work and valued contribution during 2012. Together 
we  have  much  to  look  forward  to  as  we  strive  to  make  our 
company even stronger and continue to focus on delivering for 
our customers.

Operational  matters  and  the  state  of  the  global  economy  
clearly occupied much of our time, but we were not distracted 
from  remaining  committed  to  other  vital  areas  of  our  busi-

Ton Büchner
CEO and Chairman of the Board of Management 
and the Executive Committee

8

Chairman’s statement |  Strategy  |  AkzoNobel Report 2012

AkzoNobel Report 2012  |  Strategy  |  Chairman’s statement

9

Our ambitions and strategy

As a starting point for defining our strategic agenda,  
we initiated a company-wide analysis of the outlook  
for the end-user segments that we serve. This is 
something that we will continue to do on a regular  
basis in order to assess the outlook for our businesses. 
Specifically, we will be incorporating end-user segment 
analysis into our strategy, budgeting and operational 
review processes going forward.  

Vision:
Leading  
market positions  
delivering 
leading  
performance

End-user  
segmentation

Actions

Processes

Strategic  
focus areas

10

Our ambitions and strategy  |  Strategy  |  AkzoNobel Report 2012

We  sell  products  and  services  into  four  main  end-user 
segments  –  Buildings  and  Infrastructure,  Transportation, 
Consumer Goods and Industrial. A brief profile of each of these 
segments, including their sub-segments, is provided over the 
following  pages.  The  outlook  for  these  end-user  segments 
going forward varies, but in general the economic outlook has 
become more negative over the past couple of years. Particu-
lar  areas  of  concern  are  Western  Europe  from  a  geographic 
perspective  and  the  Buildings  and  Infrastructure  segment 
from  an  end-user  perspective.  While  we  continue  to  expect 
growth in high growth markets, going forward, growth rates are 
expected to be limited to single digit figures.  

AkzoNobel revenue by segment in % 

A Buildings and Infrastructure 

B Transportation 

C Consumer Goods 

D Industrial 

45

15

15

25

D

C

B

A

Buildings and Infrastructure

The  global  Buildings  and  Infrastructure  end-user  segment 
uses  a  wide  variety  of  products  to  build,  decorate,  protect, 
maintain and renovate building interiors and exteriors. Various 
products are also used for the construction and maintenance 
of  infrastructure,  such  as  airports,  bridges  and  roads.  The 
segment can be divided into three specific sub-segments:

New build projects
•	 Residential
•	 Commercial
•	 Infrastructure

Maintenance, renovation and repair
•	 Residential
•	 Commercial
•	 Infrastructure

Building products and components
•	 Windows
•	 Doors
•	 Joinery
•	 Flooring
•	 Roofing and siding
•	 Structural components

Percentage of AkzoNobel revenue
•	 45 percent

Examples of AkzoNobel products sold into this  
end-user segment
•	 Decorative paints used in interiors and exteriors
•	 Protective coatings used to coat and fire protect metals  

in larger buildings and infrastructure

•	 Coil coatings used in roofing and siding products
•	 Powder coatings used in extrusions
•	 Wood finishes and adhesives used for flooring and joinery
•	 Chlor-alkali products used in many plastic components
•	 Redispersible powders and cellulosic derivatives used in 

building adhesives and coatings

Trends
The Buildings and Infrastructure end-user segment has expe-
rienced  a  significant  contraction  since  2006,  with  limited 
recovery  since  then.  Due  to  continued  restrictions  in  the 
mortgage market and low levels of consumer confidence, the 
sector remains depressed, impacting all three sub-segments 
– New build projects; Maintenance, renovation and repair; and 
Building  products  and  components.  The  outlook  in  mature 
geographies remains neutral at best, while in some areas of 
Western Europe, the expectation is that there will be further 
declines, even off the existing low base. The outlook for high 
growth regions is more positive due to population and wealth 
growth, but the growth rates going forward are expected to 
be  lower  than  historical  growth  rates.  Government  stimulus 
packages for infrastructure development are also in place in 
many regions.

Future sustainability developments
Even  in  a  difficult  market  environment,  there  are  pockets  of 
demand  due  to  the  requirement  for  increased  sustainability 
and  lower  energy  costs  in  the  Buildings  and  Infrastructure 
segment.  Changes  in  demand  due  to  changes  in  energy 
requirements  in  residential,  commercial  and  infrastructure 
buildings  are  expected  to  be  considerable.  For  example, 
according  to  the  World  Business  Council  for  Sustainable 
Development’s (WBCSD) Vision 2050 report, the expectation 
is that by 2050, 70 percent of the world’s population will live 
in urban areas and 95 percent of new building stock will use 
zero net energy. The proportion of buildings heated by fossil 
fuels will also fall below 6 percent. 

Implications for strategy and actions 
To  address  this  difficult  end-user  segment  environment, 
AkzoNobel  will  need  to  manage  product  lines  and  improve 
margins in all geographies, while remaining focused on deliver- 
ing better value for customers. Innovation will play a vital role 
in terms of improving our sustainability profile and establishing 
triggers that prompt the use of our products. We will need to 
continue  to  restructure  in  mature  geographies,  while  in  high 
growth  areas  we  must  continue  to  ensure  strong  positions 
and appropriate business models.

New non-residential construction1  
$ billion, output
EUR & US
Forecast

BRIC

3,000

2,500

2,000

1,500

1,000

500

0

2008

2009

2010

2011

2012

2013

2014

2015

Residential construction 
Housing completions million units

2  

EUR & US
Forecast

BRIC

15.0

12.5

10.0

7.5

5.0

2.5

0

2008

2009

2010

2011

2012

2013

2014

2015

Total market maintenance and repair 
$ billion, output
EUR & US
Forecast

BRIC

3  

2,000

1,500

1,000

500

0

2008

2009

2010

2011

2012

2013

2014

2015

Sources: (1/3) IHS / Construction IC (2) Euromonitor International.

  
Transportation

The Transportation segment covers parts manufacture, assem-
bly and maintenance of cars, trucks, ships, airplanes, trains and 
all other products that facilitate movement. Our specialty chemi-
cals  are  key  parts  of  the  process  that  make  components  and 
coatings play an important functional role in terms of protecting 
the underlying vehicle, but are also vital for aesthetics. We recog-
nize the following three sub-segments in Transportation: 

Automotive OEM, parts and assembly
•	 Interior and exterior components and systems  

for cars and trucks, including:
•	 Bumpers
•	 Instrument panels
•	 Wheels 
•	 Assembly of cars, light vehicles and commercial vehicles 

Automotive repair
•	 Aftermarket refurbishment and modification  

of cars and trucks

•	 Repair	of	damage	to	cars	and	trucks

Marine and air transport
•	 Ship	and	yacht	new	build
•	 Ship	and	yacht	maintenance,	repair	and	refurbishment
•	 Airplane	new	build
•	 Airplane	maintenance,	repair	and	refurbishment

Percentage of AkzoNobel revenue
•	 15 percent

Examples of AkzoNobel products sold into this segment
•	 Specialty coatings used for interior (e.g. instrument panels) 

and exterior (e.g. bumpers) automotive plastics

•	  Powder coatings for automotive components, such as 

wheels and engines

•	 Chlorine, organic peroxides and metal alkyls used  

in the production of automotive plastics

•	  Automotive refinish coatings
•	 Marine and yacht coatings for new build and maintenance
•	 Aerospace coatings for new build and maintenance

Trends 
The  Transportation  segment  is  expected  to  continue  growing, 
with  a  geographic  shift  of  demand  and  manufacturing  to  high 
growth  regions.  Increased  use  of  lighter,  alternative  materials 
is  also  forecast.  Within  the  sub-segments,  in  Automotive  OEM 
and parts and assembly, the dip experienced during the global 
recession  was  marked.  However,  the  recovery  has  been  quite 
robust, with continued strong growth in high growth regions and 
moderate growth elsewhere. The Automotive repair sub-segment 
is  expected  to  continue  being  more  stable  and  geographically 
broad, but with much lower growth. Vehicle car miles driven are 
increasing, but both accident rates and repair rates per accident 
are falling due to extra safety features, while many motorists are 
delaying small repairs due to the difficult economy. The Marine 
and  air  transport  sub-segment  has  seen  a  major  drop  in  ship-
building  and  reduced  maintenance  spend  as  shipping  rates 
decline,  with  some  evidence  of  increased  use  of  more  basic 
materials  for  repair.  Airplane  passenger  miles  continue  to  rise, 
keeping demand for maintenance more stable.

Future sustainability developments
Sustainability-related  concerns  and,  in  particular,  the  need  for 
reduced  energy  use  in  Transportation  are  important  issues  in 
terms of customer/consumer demand going forward. Accord-
ing to the  WBCSD’s Vision 2050 report, universal access to low 
carbon transport is expected by 2050. An 80 percent reduction 
in energy use by light duty vehicles is also forecast, along with 
a  50  percent  drop  in  shipping/freight  transportation.  This  will 
create  challenges  and  opportunities  for  suppliers  to  this  end-
user segment.

Implications for strategy and actions 
In response to the trends in this segment, we will continue to 
focus on launching innovative products to improve function-
ality,  sustainability  and  margins,  and  deliver  better  value  for 
customers. A particular focus area will be ensuring we have 
the right products as customers shift to new, lighter materials. 
For high growth areas in particular, we need to ensure we have 
products with appropriate cost-to-serve/value trade-offs. We 
must also leverage our global scale to improve efficiency and 
effectiveness,  and  continue  restructuring  in  lower  margin 
segments and geographies with limited growth potential.

Vehicle (car) miles driven1  
Billion car kilometers

China

US

Western EU

3,000

2,500

2,000

1,500

1,000

500

0

2008

2009

2010

2011

Freight rates2  
ClarkSea Index $ earnings/day

50,000

40,000

30,000

20,000

10,000

0

2006

2007

2008

2009

2010

2011

2012

Motor vehicles and parts production3  
$ billion, value added

1,000

800

600

400

200

0

2008

2009

2010

2011

2012

2013

2014

2015

Sources: (1) IRF / Euromonitor International (2) Clarkson Research  
Services Limited (3) Oxford Economics.

Consumer Goods

The  Consumer  Goods  segment  covers  products  such  as 
consumer electronics, furniture, domestic appliances, food and 
beverage, personal care and cleaning products. Our specialty 
chemicals  are  either  vital  to  the  process  that  makes  compo-
nents (e.g. for making plastics used in consumer electronics), 
or  they  are  key  functional  ingredients  (e.g.  chelates  in  dish-
washing).  As  with  the  Transportation  end-user  segment,  our 
coatings have an important aesthetic and design role (such as 
powder coatings on appliances), but are also used for protec-
tion, such as packaging coatings used inside cans to protect 
the can from the contents and the contents from the can. We 
recognize two sub-segments in Consumer Goods:

Consumer durables
•	 Consumer electronics
•	 Domestic appliances
•	 Wood furniture
•	 Metal furniture
•	 Toys, recreational and sports equipment

Consumer packaged goods
•	 Packaged (particularly canned) food and beverage
•	 Personal care products such as hair care and body care
•	 Industrial cleaning
•	 Household cleaning
•	 Micronutrients
•	 Pharmaceutical

Percentage of AkzoNobel revenue
•	 15 percent

Examples of AkzoNobel products sold into this segment
•	 Wood finishes, wood adhesives and powder coatings 

used for the manufacture of furniture

•	 Specialty finishes and powder coatings used for 

appliances and consumer electronics

•	 Silica used in consumer electronics
•	 Packaging coatings used in the manufacture of cans  

for food, beer and beverage

•	 Natural and synthetic surfactants and polymers used in the 

manufacture of soap, detergents and personal care products
•	 Chelates/ethylene amines in dishwashing and detergents

Trends
In  Consumer  Goods,  we  see  continued  growth  and  a  geo-
graphic  shift  to  Asia  in  terms  of  demand,  production  and 
design. The growth outlook is fairly positive, due mainly to rising 
wealth levels in high growth regions. During the recession, there 
was a substantial drop in mature geographies for the Consu-
mer durables sub-segment and so far the recovery has been 
muted,  notably  in  furniture.  The  Consumer  packaged  goods 
sub-segment  is  more  stable  and  global  in  nature,  but  has  a 
lower  growth  rate.  In  both  sub-segments,  there  are  changes 
in demand patterns. For example, in mature markets, there is 
evidence of the “vanishing middle”, with consumers choosing 
either higher value premium products or basic alternatives. In 
high growth areas, as wealth increases, many new consumers 
are coming into the market, but often with demand for products 
that are more affordable than those sold into the basic market 
in mature geographies.

Future sustainability developments
The  WBCSD’s  Vision  2050  report  foresees  major  changes  in 
this end-user segment, due to increased pressure from resource 
scarcity.  By 2050, it is forecast that people will only use five tons 
of non-renewable materials each, down from 85 tons per person 
being used in the United States today. Products will be expected 
to be longer lasting and recycling of durables and packaging for 
non-durables will be fully integrated into business models.

Implications for strategy and actions
Given  the  trends  in  this  end-user  segment,  we  need  to  have 
appropriate  capabilities  in  high  growth  areas.  This  applies  to 
manufacturing,  distribution  and  technical  support,  but  also  to 
design and key account management, as the need for managing 
multi-level relationships becomes greater. For example, mana-
ging  requirements  and  relationships  with  original  equipment 
manufacturers and contract manufacturers will be increasingly 
important. Delivering better value for customers through inno-
vation remains fundamental in Consumer Goods. So we must 
closely follow trends and be prepared for changes in consumer 
needs, as well as seeking opportunities to differentiate through 
color, design and/or customer process improvement. We must 
also continue to restructure in mature regions as manufacturing 
relocates and consumer demand patterns change.

Consumer electronics production1  
$ billion, value added

Forecast

200

150

100

50

0

2008

2009

2010

2011

2012

2013

2014

2015

Domestic application production2  
$ billion, value added

Forecast

200

150

100

50

0

2008

2009

2010

2011

2012

2013

2014

2015

Food and beverage production 
$ billion, value added

3  

Forecast

2,000

1,500

1,000

500

0

2008

2009

2010

2011

2012

2013

2014

2015

Sources: (1/2/3) Oxford Economics.

 
 
 
 
 
Industrial

The Industrial end-user segment covers production activities as 
varied as oil and gas, metals and mining, electricity and utilities, 
agricultural, chemical manufacturing and pulp and paper manu-
facturing. Our specialty chemicals perform a variety of roles in 
this segment. We supply products such as chlorine and caustic 
soda  that  are  a  key  building  block  for  producing  chemicals. 
Various products also support the production process, but are 
not included in the final production process outcome, such as 
bleaching  chemicals  for  manufacturing  pulp  and  organic  per- 
oxides  for  plastics  production.  In  addition,  many  specialty 
chemicals are included in formulations and play a vital functional 
role in the final product, such as surface chemicals used in oil 
and gas and agricultural applications. We also sell liquid protec-
tive and powder coatings which play some aesthetic role, but 
primarily provide functionality such as fire and corrosion protec-
tion. We recognize two sub-segments in the Industrial segment:

Natural resource and energy industries
•	 Oil and gas extraction
•	 Metals and mining
•	 Energy and electricity generation
•	 Water and wastewater treatment
•	 Agriculture

Process industries
•	 Bulk chemicals
•	 Specialty chemicals
•	 Pulp production 
•	 Paper manufacturing

Percentage of AkzoNobel revenue
•	 25 percent

Examples of AkzoNobel products sold into this segment
•	 Chlorine, caustic soda, ethylene amines and cellulose-

based, sulfur-based and silica products used as a building 
block or a process facilitator in many industrial applications

•	 Chelates and surfactants used in oilfield applications
•	 Synthetic/natural polymers used in wastewater treatment
•	 Surfactants, ethylene amines, sulfur products and chelates 

used for agricultural applications

•	 Organic peroxides, metal alkyls and polymer additives 

used in the production of plastics

•	 Bleaching chemicals, caustic soda and chelates used in 

pulp production

•	 Retention chemicals used in paper production
•	 Protective coatings used for oil and gas up and downstream, 
as well as energy and water and wastewater installations

•	 Powder coatings used on pipes

Trends 
Many  markets  within  this  end-user  segment  are  fairly  cycli-
cal,  with  substantial  swings  in  demand.  However,  some  are 
subject  to  different  cycles  (agricultural),  while  others  are  lower 
growth  and  not  as  cyclical  (pulp  and  paper).  During  the  last 
recession, the impact of the economic cycle was more limited 
than  expected,  based  largely  on  robust  high  growth  country 
demand. In particular, the oil and gas market was quite strong 
on the basis of high oil prices. We continue to expect buoyant 
demand in energy and utilities as high growth regions build infra-
structure and mature markets replace existing infrastructure, in 
many  cases  with  more  sustainable  solutions.  We  also  expect 
reasonable demand in other markets covered by this end-user 
segment,  especially  outside  the  mature  European  region  as 
industrial confidence appears to be growing in the United States 
and in all high growth markets.

Future sustainability developments
The  WBCSD’s  Vision  2050  report  foresees  major  changes  in 
the  Industrial  end-user  segment.  As  well  as  a  four  to  ten-fold 
improvement in the eco-efficiency of resources and materials, 
it  is  expected  that  closed  loop  processes  will  make  landfills  
obsolete and cooperation across sectors will become the norm.

Implications for strategy and actions 
To ensure we are well-positioned, we need to manage product 
lines  and  improve  margins  in  all  geographies,  while  remaining 
focused on delivering better value for customers. Innovation will 
play a vital role in terms of improving our sustainability profile and 
establishing triggers that prompt the use of our products. We 
need to continue restructuring in mature geographies, while in 
high growth areas, we must continue to ensure strong positions 
and appropriate business models.

Chemical production1  
$ billion, value added

Forecast

800

600

400

200

0

2008

2009

2010

2011

2012

2013

2014

2015

Energy and utilities construction2
$ billion, output

Forecast

800

600

400

200

0

2008

2009

2010

2011

2012

2013

2014

Purchasing mangers’ index3

China (HSBC)

Eurozone (HSBC)

US (ISM)

60

55

50

45

40

Oct 09

Oct 10

Oct 11

Oct 12

Sources: (1) Oxford Economics (2) Business Monitor International  
(3) Markit Economics, Institute of Supply Mangement.

A more sustainable future

Radically improving your eco-footprint while significantly 
increasing production capacity would be considered a 
major challenge in any industry. But that’s exactly what we 
took on when we announced the investment of €140 million 
to convert our chlorine plant in Frankfurt, Germany, to the 
latest, state-of-the-art membrane electrolysis technology.

The new facility will increase current capacity by around  
50 percent while reducing our ecological footprint by nearly 
a third. For example, electricity consumption per ton of 
product will be improved by almost 30 percent and brine 
cleaning waste will also be cut by roughly the same amount. 
Meanwhile, adopting the new membrane technology means 
mercury usage will no longer be necessary.

Work is already underway switching over to new, single 
element, electrolysis cells, which will replace the existing 
amalgam cells – technology which is now 40 years old. 
Construction activity began in late 2012 and represented an 
important milestone on our path towards a more 
sustainable future.

Due to come on stream in the fourth quarter of 2013, the 
new and improved plant will help to reinforce our Industrial 
Chemicals business’ leadership position in Europe’s caustic 
lye and chloromethanes markets. By increasing chlorine 
capacity to an expected 250 kilotons per year, we will also 
be able to meet robust demand and continue to support 
the growth of our customers.

AkzoNobel Report 2012  |  Strategy  |  DRAFT 3

15

 
 
 
Our ambitions

Our strategic ambitions are as follows:

Achieve return on sales (operating income/revenue)  
of 9.0 percent by 2015 

Achieve return on investment (operating income/
average 12 months invested capital) of 14.0 percent 
by 2015 

Maintain net debt/EBITDA lower than 2.0 by 2015 

Increase revenue from downstream eco-premium  
solutions to 20 percent of our revenues by 2020 

Reduce our carbon emissions through the value 
chain (excluding Scope 4) by 25 to 30 percent per 
ton by 2020 (2012 base) 

Improve resource efficiency across the full  
value chain

16

Our ambitions and strategy  |  Strategy  |  AkzoNobel Report 2012

AkzoNobel’s vision is to have: Leading market positions deli-
vering leading performance. Our ambitions and agenda reflect 
our  view  that  in  order  to  be  a  true  leader,  we  must  achieve 
leadership in both financial and non-financial aspects of our 
business.  Given  the  modest  outlook  for  end-user  segment 
growth,  our  financial  ambitions  and  strategic  agenda  are 
strongly focused on operating income, cash generation and 
return  on  capital.  This  is  based  on  the  principle  that,  even 
if  our  revenue  growth  opportunities  are  more  modest  going 
forward than they were historically, we still need to generate 
higher returns to be a true leader. 

From  a  non-financial  perspective,  we  will  focus  on  safety, 
carbon  footprint,  resource  efficiency  and  eco-premium  solu-
tions. Going forward, we will focus more on innovative solutions 
that  lead  to  higher  levels  of  resource  efficiency  in  our  down-
stream value chain (i.e. with our customers and consumers).

Strategic focus areas

Processes

Diverse and inclusive talent development
The active participation of a strong and motivated workforce 
which reflects the diversity of the end-user segments we serve 
is required if we are to deliver on our vision and ambitions. We 
must therefore continue to build our programs and processes 
in  order  to  achieve  substantially  higher  levels  of  employee 
engagement  and  diversity  at  various  levels  in  the  company. 
We will do this through company-wide talent management.

In order to achieve our ambitions, we have established a clear set of 
strategic focus areas throughout the company.

Care for the customer
The starting point for everything we do must be understand-
ing  and  serving  our  end-user  segments  in  a  profitable  way. 
This requires segmentation which is focused on customer and 
consumer  needs,  and  product  and  process  innovation  that 
addresses those needs. We will continuously review leading 
indicators  in  our  segments  so  that  we  can  be  proactive.  In 
addition, we need to make sure that we have a supply chain 
which allows us to deliver on-time and right-first-time service. 
To ensure that this is beneficial for customers, consumers and 
AkzoNobel, we must also optimize our cost-to-serve levels.

Reduction of product and process complexity
We need to reduce complexity wherever possible. This incorpo-
rates reducing product and stock keeping unit (SKU) complex-
ity, but it also means reducing unnecessary process complexity.

Cash and return on investment (ROI)
Although  we  are  a  very  large  paints,  coatings  and  specialty 
chemicals  supplier,  we  aspire  to  improve  significantly  when 
it  comes  to  cash  generation  and  return  on  investment.  We 
strive to make balanced decisions to improve our businesses 
structurally and continuously.

Embedded safety and sustainability
Safety will always be first on our agenda. Regarding sustain-
ability, we continuously improve, as evidenced by our contin-
ued  strong  performance  in  the  Dow  Jones  Sustainability 
Index. We will enhance our focus on improved resource effi-
ciency  in  the  downstream  value  chain  (i.e.  with  customers, 
consumers and in end-of-life) to build on our existing resource 
efficiency activities in our own scope and with our suppliers.

We are standardizing a number of processes in the company 
to benefit from our scale. We have defined a specific set of core 
processes that will help to build on the strengths of AkzoNobel 
company-wide. These are: 

Behavior-based and process safety
We have had, and will continue to have, one approach to safety 
across the entire company, regardless of market sector or geo- 
graphy.  This  includes  personal  safety  –  which  we  refer  to  as 
behavior-based  safety  –  and  safety  in  our  production  activi-
ties, which we refer to as process safety. Within the innovation 
process, we will also be addressing product and process safety 
opportunities.

In 2012, we took a number of important steps with regard to 
behaving safely. Specifically:

•	 TakeCare program
•	 Life-Saving Rules
•	 Substance management 

Going forward, rather than inventing new processes or frame-
works, our focus will be on disciplined and rigorous implemen-
tation of existing initiatives. 

Operational Control Cycle
To  ensure  that  we  are  dependable  and  focused  on  cash 
and  return  on  investment,  we  need  to  have  a  coherent  and 
disciplined  operational  management  process.  This  process 
must take a forward-looking view. It starts with our end-user 
segment  view  and  drives  our  planning,  our  actions  and  our 
continuous follow-up at various levels of the company. 

AkzoNobel Report 2012  |  Strategy  |  Our ambitions and strategy 

17

Where your ideas go far

Attracting promising new talent and retaining employees 
with high potential are key to the success of any company 
with aspirations to be the best. With our sights firmly set on 
becoming the world’s leading paints, coatings and specialty 
chemicals company, we attach huge strategic importance 
to the attraction and retention of talent and the continued 
development of our employees.

We are already recognized as being a highly collaborative 
organization that offers an accessible working environment, 
where sustainability and entrepreneurial spirit are key. But in 
order to better position ourselves as an employer of choice 
and differentiate ourselves from the competition, we have to 
do even more. 

So we have developed an Employee Value Proposition, or 
EVP. Essentially, it’s an articulation of what we stand for as 
an employer and outlines what employees can expect from 
us in terms of their role, development, work environment 
and reward. To help bring it to life, we’ve embodied our EVP 
in a concept called Where your ideas go far. It will enable us 
to better communicate the deal between prospective and 
current employees and help ensure that we have in place 
the talents we need to achieve our ambitions.

Our EVP also gives us a clear and consistent approach 
to recruitment and talent development around the world. 
It sends a strong message that we are looking for people 
who can see what is happening in the world around them – 
whether that’s climate change or the increasingly rapid pace 
of urbanization – and who can use those insights to develop 
ideas of what tomorrow should look like. How we should 
live, how we should travel, what type of buildings we should 
live and work in. In short, our EVP makes it explicit we’re 
looking for people who have the energy and determination 
to create the future with our customers and take AkzoNobel 
and the world forward, one step, every day.

 
 
Actions

Continuous improvement 
As is the case with the Operational Control Cycle, a rigorous  
continuous  improvement  process  is  required.  This  applies  
not  only  in  our  factories,  but  also  in  other  areas  of  our  
operations,  such  as  office  activities  and  distribution.  In  our  
continuous improvement process, we incorporate the follow-
ing important concepts:

•	 Continuous improvement starts with the customer
•	 We must understand, standardize and improve processes 

that deliver customer value, seeking excellence by 
reducing variation (often referred to as Six Sigma activities) 
and waste (often referred to as “Lean”). By waste,  
we mean all forms of waste, including over-processing, 
time, skills and capabilities, in addition to process defects, 
over-production, wasted transport and inventory
•	  We need to continuously learn using a structured  

plan-do-study-act (PDSA) approach, based on data  
and facts

Innovation
Effective and efficient innovation processes are fundamental if 
we are to care for the customer, in that good processes deliver 
products  with  better  functionality,  improved  eco-efficiency 
and/or  lower  costs  for  customer  and/or  consumer  benefit. 
This  includes  processes  that  enable  delivery  of  opportu-
nity identification, concept generation, solution development, 
commercialization  and  continuous  improvement  in  response 
to customer and market needs. The focus will not only be in 
the  area  of  new  product  development,  but  also  on  simplify-
ing existing product portfolios and innovation in manufacturing 
and distribution processes.

Procurement
To  leverage  our  scale,  harness  innovation  and  combine  the 
capabilities  of  our  suppliers  with  our  own,  we  need  to  take 
an AkzoNobel approach to procurement. Sustainability is also 
becoming an increasingly important topic in our own discus-
sions with suppliers. We have been harmonizing and standard-
izing processes such as strategic sourcing, key supplier and 
account management and operational procurement (including 
purchase-to-pay, or P2P) processes. Standardization of these 
processes will accelerate going forward.

Talent management
In order to deliver diverse and inclusive talent development, we 
must have one talent management process across the whole 
of  AkzoNobel,  which  engages  and  motivates  a  high  quality, 
diverse workforce. This talent management process includes:

•	 Planning for talent needs based on diversity and inclusion 

goals and utilizing disciplined workforce planning

•	 Attracting, acquiring and on-boarding based on a clear 
employee value proposition (see case study opposite)

•	 Assessing performance and potential through 

performance dialogs, development planning, development 
centers and talent reviews

•	 Development and retention via cross-BU/functional 

moves, challenging assignments, mentoring, coaching, 
learning (e.g. the AkzoNobel Academy)

•	 Deployment of personnel based on solid succession 

planning and rich internal talent pools

These  strategic  focus  areas  and  core  processes  will  result  
in a set of key actions that lead us to our goal of leadership in 
coatings and specialty chemicals.

Deliver dependably
We  must  deliver  on  our  promises  whether  they  are  to  the 
financial market, to customers, to suppliers, or to one another. 

Grow organically
We  need  to  build  on  our  strong  market  sector  and  geographic 
positions. The starting point for this is capitalizing on the significant 
investments that we have made over the last few years, including:

•	  The creation of additional production capacity in high 
growth regions, such as investments in China (at our 
Ningbo multi-site; for new production capability for 
Decorative Paints; and to add capacity for Automotive 
and Aerospace Coatings in Changzhou), and in Brazil 
(Chemical Islands for bleaching chemicals)

•	 Improvements in capability in mature geographies 

such as our investment in North East England to build 
a world class, hi-tech manufacturing facility and the 
de-bottlenecking of our existing manufacturing sites in 
Örnsköldsvik and Sundsvall, Sweden

We  will  need  to  be  more  selective  in  our  investments  going 
forward  given  the  uncertainties  in  the  market  and  our  focus 
on cash and return on investment. Therefore, we are already 
making difficult choices about where to invest. A good example 
is the divestment of our North American Decorative Paints busi-
ness. In 2012, we decided to prioritize our resources and focus 
on those areas where our end-user segment analysis indicates 
there will be better growth potential. 

AkzoNobel Report 2012  |  Strategy  |  Our ambitions and strategy 

19

Innovate
Innovation is vital for organic growth and embedded sustain-
ability. Good examples of the kind of product innovation that 
fit this profile are:

•	 Emulsion paints which are diluted at the point of use.  

This provides a sustainability benefit of reduced energy 
use in transportation

•	 Dissolvine StimWell biodegradable well stimulation 
technology for the oil and gas industry, derived  
from renewable resources (see case study in the  
Our leadership section)

•	  Dulux Guardian interior wall paint, which has been 
launched in India with a well-being proposition:  
low-VOC, low-odor and anti-bacterial

Innovation is also vital for simplicity and focus on cash and return 
on  investment.  We  need  to  take  an  innovative  approach  to 
process improvement to cut costs and enhance effectiveness.  

For example, we have reorganized our Marine and Protective 
Coatings business along market sector lines and now operate 
three distinct, streamlined activities – Marine, Protective and 
Yacht coatings. They are supported by global organizations 
in  research,  development  and  innovation  (RD&I)  and  supply 
chain. This will ensure that we take a global approach to inno-
vation and complexity reduction. 

Simplify 
By  simplifying  our  product  ranges  and  processes  we  can 
deliver care for our customers while ensuring that we maxi-
mize our cash and return on investment. Complexity reduc-
tion  is  therefore  crucial  if  we  are  to  capture  the  benefits 
created by our considerable global scale. 

20

Our ambitions and strategy  |  Strategy  |  AkzoNobel Report 2012

A good example of successful simplification is in our Powder 
Coatings  business  in  Europe.  Following  the  acquisition  of 
the Rohm & Haas powder business, we had a very complex 
product  range,  with  considerable  duplication.  By  creating  a 
much  smaller,  but  better  formulated  range,  we  have  been 
able to capture the benefits of scale internally, while offering 
customers the best quality products, often with shorter lead 
times and greater availability. 

our  scale  as  part  of  our  transition  from  large  to  leading. 
For  example,  we  are  standardizing  product  branding  pro- 
cesses  within  Decorative  Paints  at  Business  Area  level, 
while at Specialty Chemicals Business Area level, we will be  
standardizing  process  engineering  and  enterprise  resource 
planning (ERP) processes. Other processes will be standard-
ized  and  continuously  improved  at  business  unit  or  market 
sector level.

Continuously improve
We aim to have robust and consistent processes for perfor-
mance  improvement,  which  will  be  rolled  out  to  the  organi-
zation  through  operational  excellence  training  as  part  of  the  
AkzoNobel  Academy.  Instead  of  project-based  improve-
ments, we aim to generate these improvements continuously, 
based on our process and innovation strength.

Summary
AkzoNobel  now  has  a  clear  set  of  strategic  focus  areas,  a 
defined set of core processes and a set of key actions that 
drive our goal of: Leading market positions delivering leading 
performance. We will deliver dependably and focus on organic 
growth,  process  strength  and  continuous  improvement.  We 
have sustainability at our core and drive relationships across 
the value chain to incorporate innovation which reduces our 
own ecological footprint and the footprint of other stakehold-
ers.  We will inspire our employees to perform better every day 
and together we will move the company forward. 

Product line simplification isn’t the only way to take advantage 
of  our  global  scale.  Process  simplification  can  also  provide 
significant advantages. In our Procurement and Finance func- 
tions, for example, we are simplifying our back office proces-
ses, allowing us to carry out these tasks more efficiently and 
improve productivity with no impact on customer service levels.

Standardize
Once  we  have  defined  a  process,  we  must  standardize  it.  
Core processes are being defined at the highest level of the 
organization that we can use to leverage our scale. As indicat-
ed earlier, we are ensuring core processes at the AkzoNobel 
level for safety, operational control, continuous improvement, 
talent management, procurement and innovation.

The use of standardized processes for improved efficiency and 
effectiveness is a key element of our performance improvement 
program, which was originally designed to generate an addi- 
tional €500 million EBITDA by 2014. We exceeded the program’s 
target  for  2012  by  delivering  €250  million  of  improvements  
(the  original  ambition  for  2012  was  €200  million).  By  accel-
erating the program and by introducing additional measures, 
we aim to deliver our program benefits a year early, in 2013. 

Some  processes  will  also  be  standardized  at  other  levels 
of  the  organization  to  capture  the  advantages  created  by 

End-user  
segmentation

Buildings  
and Infrastructure

Transportation

Consumer Goods

Industrial

Actions

Deliver dependably

Grow organically

Innovate

Simplify

Standardize

Continuously improve

Processes

Strategic  
focus areas

Behavior-based and  
process safety

Operational Control Cycle 

Continuous improvement

Innovation

Procurement

Talent management

Care for the customer

Reduction of product and  
 process complexity

Cash and return  
on investment

Embedded safety  
and sustainability

Diverse and inclusive  
 talent development

Vision:
Leading  
market positions 
delivering  
leading 
performance

AkzoNobel Report 2012  |  Strategy  |  Our ambitions and strategy 

21

Risk management

Doing business inherently involves taking risks,  
and by taking measured risks we strive to be  
a sustainable company. Risk management is an 
essential element of our corporate governance  
and strategy development.

22

Risk management  |  Strategy  |  AkzoNobel Report 2012

We  foster  a  high  awareness  of  business  risks  and  internal 
control,  geared  to  safeguarding  our  risk  appetite  and  provid-
ing  transparency  in  our  operations.  The  Executive  Commit-
tee is responsible for managing the risks associated with our 
activities and, hence, for the establishment and adequate func-
tioning  of  appropriate  risk  management  and  control  systems  
(see Statement of the Board of Management in the Our leader-
ship section).

AkzoNobel risk management framework
Through our risk management framework, we seek to provide 
reasonable  assurance  that  our  business  objectives  can  be 
achieved  and  our  obligations  to  customers,  shareholders, 
employees  and  society  can  be  met.  Our  risk  management 
framework is in line with the Enterprise Risk Management – 
Integrated  Framework  of  COSO  and  the  Dutch  Corporate 
Governance  Code.  The  Executive  Committee  reviews  our  
risk  management  and  control  systems  and  our  major  busi-
ness  risks,  which  are  subsequently  reviewed  by  the  Super-
visory Board.

Risk appetite
Clarity  on  risk  appetite  and  boundaries  that  determine  the 
freedom  of  action  or  choice  in  terms  of  risk  taking  and  risk 
acceptance  is  provided  to  all  managers.  Risk  boundaries 
are  set  by  our  strategy,  our  Company  Statement,  Code  of 
Conduct,  company  values,  authority  schedules,  policies  and 
corporate directives. Our risk appetite differs by objective area 
and type of risk:

•	 Strategic: In pursuing our strategic ambitions, we are 
prepared to take considerable risk related to achieve 
our growth, innovation and sustainability objectives. 
Returns on investment in the development of innovative 
products and sustainable solutions are never certain. Yet 
considerable funds and efforts are spent on research, 
development and innovation, even in less certain 
economic circumstances. 

•	 Operational: With respect to operational risks, we 
continuously strive to minimize these risks. Our risk 
appetite is very limited. We are executing programs 
geared towards improving our operational and functional 
excellence. Our risk appetite is governed by our ambition 
to strive for top quartile safety performance, top quartile 
performance in diversity and talent development, top 
quartile eco-efficiency improvement rates and a top three 
position in the Chemicals supersector of the Dow Jones 
Sustainability Index. 

•	 Financial: With respect to financial risks, we have a 

prudent financing strategy and a strict cash management 
policy and are committed to maintaining strong investment 
grade credit ratings. Our financial risk management and 
risk appetite for several financial risks are explained in more 
detail in Note 22 in the Financial statements section. 

•	 Compliance: We do not permit our employees to take any 
compliance risk and have a zero tolerance policy in relation 
to breaches of our Code of Conduct. See the Corporate 
governance section for more details.

Risk management in 2012
Enterprise  Risk  Management  is  a  bottom-up  process  which 
provides  full  coverage  of  the  organization  and  ensures  that 
we  focus  on  what  we  consider  to  be  the  areas  of  major  risk 
exposure.  Therefore,  scoping  of  our  2012  risk  management 
activities was performed by the Executive Committee, business 
unit Managing Directors and Corporate Directors, in associa-
tion with the risk management function. Besides the focus on 
coverage of our organization, emphasis is put on organizational 
changes, key strategic projects and high growth regions. 

During  2012,  we  held  more  than  100  facilitated  Enterprise 
Risk  Management  workshops.  More  than  4,000  risk  scena- 
rios were identified and prioritized by management teams and 

functional experts. In addition, in selected areas with low risk 
tolerance, dedicated risk assessments were performed to safe-
guard our risk appetite. All major risks were responded to by 
the  unit  that  identified  them.  The  outcome  of  all  risk  assess-
ments  was  reported  to  the  next  higher  management  level  as 
part of our Business Planning & Review cycle. Risk profiles and 
trends were shared by managers across the company. In the 
bottom-up consolidation process, the risks were taken to the 
next  management  level,  where  they  were  re-assessed,  either 
because of the materiality of the risk exposure and/or because 
of the accumulated effect.

The major risk factors for our company, identified through risk 
consolidation  and  the  subsequent  risk  assessment  by  the 
Executive Committee, are presented in the following pages. An 
unexpected event in 2012 was the absence of our CEO due 
to illness and the consequential delay of the strategic update. 
Furthermore,  we  were  faced  with  continued  deterioration  of 
market conditions, especially in Europe.

Major risk factors
Under the explicit understanding that this is not an exhaustive 
list, the major risk factors that may prevent full achievement of 
our strategic ambitions are listed in detail in this section. There 
may be current risks that the company has not fully assessed, 
or that are currently identified as not having a significant impact 
on  the  business,  but  which  could  at  a  later  stage  develop  a 
material  impact.  The  company’s  risk  management  systems 
endeavor to ensure the timely discovery of such incidents.

An overview of our major risk factors follows. The five risks that 
we currently assess as the most significant for the forthcoming 
five years are indicated.

AkzoNobel Report 2012  |  Strategy  |  Risk management  

23

We have identified major risk factors that may 
prevent full achievement of our strategic ambitions. 
These are explained in more detail over the 
following pages, with the top five risks highlighted.

Major risk factors assessed by AkzoNobel 

Internal

Strategic

External

Strategic

•	 Identification of major transforming technologies 

•	 Worsening of economic conditions 

•	 Implementation of strategic agenda 

•	 International operations 

•	 Ensuring stakeholder support 

Operational

•	 Attraction and retention of talent 

Operational

•	 Management of change 

•	 Production process risks  

Financial 

•	 Sourcing of raw materials 

•	 Energy pricing and emission trading rights 

•	 Product liability 

•	 Environmental liabilities 

Financial

•	 Cash flow 

•	 Contribution to pension funds 

•	 Decline of asset values 

•	 Fluctuations in exchange rates 

Compliance 

Compliance

•	 Complying with laws and regulations 

24

Risk management  |  Strategy  |  AkzoNobel Report 2012

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Internal Strategic

Internal Operational – Top five risk

Internal Operational

Identification of major  
transforming technologies

Attraction and retention  
of talent

Our success depends on the sustainable growth of our business through 
research, development and innovation. If we are not able to identify major 
transforming technologies in a timely manner, this may lead to the loss of 
our leadership positions and adversely affect our business and results.

Risk corrective actions 
The risk of missing relevant technology developments is mitigated in four 
ways. Firstly, we adequately support research and development with a 
spend level of between 2 and 3 percent of revenue (2012: 2.5 percent 
or €374 million), with 50 percent spent on major projects and technology 
developments. Secondly, our key projects have detailed technology road- 
maps which assess the most appropriate routes. Thirdly, we are actively 
developing our open (external) innovation capability to identify and utilize the 
most promising technology platforms. These technology platforms are used 
as an integral part of VISTA projects, where we define technology and market 
opportunities. Finally, we have created two Science Advisory Boards (SABs) 
to advise and guide the RD&I Corporate Director and the RD&I Leadership 
Team on diverse aspects of external research and the benchmarking of 
our own R&D capabilities. Specifically, the Boards are helping us to identify, 
assess and evaluate scientific and technological opportunities for sustainable 
innovation. Where appropriate, they also suggest centers and individual 
experts the company might consider developing relationships with to  
advance identified opportunities.

Our ambitious growth plans may not be achieved if we fail to attract 
and retain the right people. 

Risk corrective actions 
Growing our business calls for the need to grow our people. 
Therefore, AkzoNobel puts emphasis not only on attracting and 
retaining employees, but also on motivating them and developing their 
capabilities. As part of this drive, we are stepping up our actions to 
strengthen our corporate identity and to build a functionally excellent 
One HR organization focused on best-in-class talent management. 
Our ultimate goal is to be recognized internally and externally as the 
employer of choice. To achieve this, we have a number of priority 
focus areas including professionalizing recruitment, improving our 
talent management processes and harmonizing key HR administration 
processes to provide efficient service and free up time for the 
business partnering that is crucial to helping us attract, develop and 
retain superior people. In addition, as part of the overall performance 
improvement program, we have set up the AkzoNobel Academy. This 
is specifically focused on building capability across the company and, 
in particular, at providing a higher level of general leadership, project 
and change management skills, as well as creating a consistent 
approach to specific functional capabilities. 

Production process risks

Risks in production processes can adversely affect our results. These risks 
concern areas such as personal health and safety, process safety, product 
safety and operational eco-efficiency. Unlikely scenarios can involve 
major incidents with a high impact for our organization, causing business 
continuity risks and reputational damage.

Risk corrective actions 
We held a company-wide Safety Day in 2012 focused on launching our 
TakeCare and Life-Saving Rules programs. The TakeCare program is the 
umbrella for all existing and future safety initiatives at business and central 
level, introducing one safety mission and identity. The Life-Saving Rules 
program introduces a “golden principle” and eight basic safety rules that  
will be mandatory as of April 2013, for all AkzoNobel employees and all our 
contractors. We continue with our business continuity planning and have 
appropriate risk transfer arrangements in place (for example insurance).  
To achieve our operational eco-efficiency (OEE) ambitions, we have initiated 
improvement activities based on our 2010 review of waste management, 
water consumption, volatile organic compounds (VOCs) and energy. We 
are actively engaging in stimulating continuous improvement on OEE and 
initiating process and technology changes which will deliver step change 
improvements. To help realize our safety ambitions, we have defined 
clear KPIs and increased management attention on people safety, as well 
as implementing enhanced process safety (such as asset integrity) and 
occupational health standards and improving the HSE audit process.

Internal Strategic

Internal Operational – Top five risk

External Strategic – Top five risk

Implementation of  
strategic agenda

A failure to properly and fully implement our strategic agenda could 
adversely affect our company and its businesses. Our ability to grasp future 
opportunities might be hampered by the speed of the implementation of 
core processes and performance improvement programs.

Risk corrective actions
The appropriateness of our strategic agenda, our performance against this 
agenda and our governance structure is continuously monitored by the 
Executive Committee and the Supervisory Board. Risks are minimized as 
we operate in attractive industries, have global leading positions and have 
strong executive leadership in place. In August 2012, we implemented a 
new monthly Operational Control Cycle designed to manage our business 
in a more operational way, with particular emphasis on a forward-looking 
outlook. A modification to the executive remuneration system will be made 
to ensure executives are fully focused on the company’s overall priorities. 
Furthermore, our long-term executive remuneration is partly linked to our 
ranking in the Chemicals supersector of the Dow Jones Sustainability Index 
(SAM assessment). (See Remuneration report chapter in the Governance 
and compliance section).

Management of change

International operations 

We undertake various restructuring, investment and performance 
improvement projects that require significant change management 
and project management expertise. Failure to manage these change 
projects appropriately, or to implement such projects, may lead to 
inability to achieve our strategic ambitions.

Risk corrective actions 
Risk management is an integral part of project management excellence. 
Senior management is involved in all critical projects that are prioritized 
and supervised by the Executive Committee to ensure an aligned and 
integrated vision and thrust from the top for the company’s change 
agenda. Major initiatives, such as the performance improvement program 
and business restructuring projects, are under the direct supervision 
of dedicated Executive Committee members. Furthermore, we have 
included project management and change management curricula in 
our AkzoNobel Academy.

We are a global business with operations in more than 80 countries. 
Therefore, we are exposed to a variety of risks, many of them beyond 
our control. Unfavorable political, social or economic developments 
and developments in laws, regulations and standards could adversely 
affect our business and results of operations. Our aspirations to fuel 
growth in high growth markets will further expose us to these risks.

Risk corrective actions 
We spread our activities geographically and serve many sectors to 
benefit from opportunities and reduce the risk of instability. Political, 
economic and legislative conditions are carefully monitored. The 
Executive Committee decides on all significant investments and the 
countries and industry segments in which AkzoNobel conducts its 
business. We have also set up a dedicated Middle East organization 
responsible for all AkzoNobel business in the countries belonging to 
the region.

AkzoNobel Report 2012  |  Strategy  |  Risk management  

25

External Strategic – Top five risk

External Strategic 

External Operational

Worsening of economic conditions 

Ensuring stakeholder support

One of the principal uncertainties continues to be the development of 
the global economy. The global economic conditions remain fragile 
and it is difficult to predict customer demand and raw material costs. 
Construction and housing markets are expected to remain soft in mature 
markets and our Decorative Paints business in particular has been 
affected by the market downturn. The likelihood of a European sovereign 
crisis may have decreased but the chronic fiscal imbalances may further 
adversely impact the global, regional or national economies in markets 
where we operate. Failure to adapt adequately and in time can be 
harmful to our business and results.

Risk corrective actions 
The Executive Committee has defined a comprehensive performance 
improvement program to deliver €500 million EBITDA, based on 
functional and operational excellence. Around 40 percent of the 
anticipated benefits will come from programs to decrease complexity 
and to optimize the supply chain, and a further 50 percent from margin 
management, research and development initiatives and business 
restructuring programs. These benefits will accrue across our Business 
Areas. We continue to apply various scenarios for planning and 
budgeting to be best prepared for further changes in  
economic conditions.

External Operational

Sourcing of raw materials 

We use significant amounts of various raw materials in manufacturing 
our products. Prices for some key raw materials can be volatile and are 
affected by economic conditions. The table to the right shows our relative 
spend on these key raw materials, excluding energy. We are, to some 
extent, able to pass on higher input prices to our customers, but this is, to 
a large extent, dependent on market conditions. We may also be impacted 
by inability to access sufficient raw materials, business interruption or 
product discontinuation at some of our key suppliers. Inability to access 
sufficient raw materials, increases in cost and expenses for raw materials 
and energy, and changes in product mix may adversely affect future results 
and growth.

Risk corrective actions 
Our strengthened global sourcing strategy enables us to bundle
the purchasing power, both in product related and non-product related
requirements. We use our purchasing power and our long-term 
relationships with suppliers to acquire raw materials and safeguard their 
constant delivery in a sustainable manner, to secure volumes and to 
cooperate on innovation and sustainability. We have made an inventory of 
single and sole sourced raw materials and are actively pursuing plans to 
improve this situation. We continuously monitor the markets in which we 
operate for developments and opportunities and adapt our purchasing 
strategy accordingly.

26

Risk management  |  Strategy  |  AkzoNobel Report 2012

Failure to maintain the support of our stakeholders for our strategy and  
its execution could adversely affect our company and its businesses. 

Risk corrective actions 
We endeavor to define and implement a clear strategy and continuously  
seek dialog with stakeholders. As an organization, we are committed 
to helping our customers make their business a success, enhancing 
relationships with our suppliers, providing competitive returns to our 
investors by paying a stable to rising dividend, creating an attractive 
working environment for our people and conducting all our activities  
in the most socially responsible manner. Across the organization we 
encourage our employees to participate in one of many ongoing 
Community Programs, thereby supporting local societies.

Breakdown of total raw material spend in %

A  Chemicals & intermediates*  26

B  Resins 

C  Additives 

D  Titanium dioxide 

E  Solvents 

F  Coatings specialties 

G Packaging 

H  Pigments 

I  Other raw materials** 

18

12

10

9

8 

8

4

5

*    Chemicals and intermediates include 
caustic soda, acetic acid, tallow, 
ethylene, ethylene oxide, sulfur,  
amines etc.

**   Other raw materials include cardolits, 

hylar etc.

Energy pricing and emission 
trading rights 

Our Specialty Chemicals business operates two energy-intensive 
businesses, Pulp and Performance Chemicals and Industrial Chemicals. 
The latter conducts its business primarily in Europe. A non-level playing 
field for energy on a global level (e.g. shale gas, national policies, subsidies) 
and emission trading rights can affect the competitive position of these 
businesses and the competitive position of our customers.

Risk corrective actions 
We will continue to analyze and review our competitive positions and we 
are proactively managing energy usage and costs. We operate several 
cogeneration units which enable us to make efficient use of combined heat 
and power. We are implementing our Carbon Policy, working on energy 
efficiency programs and investing in energy from waste and biomass. 
Carbon management plans are closely monitored and strategically 
managed. We have policies for energy contracts and have long-term 
purchase contracts in place (see Note 22 in the Financial statements).

External Operational

Product liability

Product liability claims could adversely affect our company’s business  
and results of operations. Unlikely long-term implications with a high 
impact for our organization could follow from usage of new technologies 
and compounds.

Risk corrective actions 
Currently, we are involved in a number of product liability cases. However,
we believe that any unexpected costs and liabilities will not have a material
adverse effect on our consolidated financial position. Product stewardship 
has been incorporated into the company’s HSE and operational 
eco-efficiency agenda. Product stewardship is also integrated into product 
slate decisions in the operational excellence program. We have a central 
policy to optimize insurance coverage which relates to specific insurance 
programs covering product liability. We have established an initiative to 
assess all priority substances used by AkzoNobel throughout their lifecycle 
by 2015.

ABCDEFGHI 
External Operational

External Financial – Top five risk

External Financial

Environmental liabilities

Cash flow

Contributions to pension funds 

We use, and have used in the past, hazardous materials and biological 
compounds in several product development programs and manufacturing 
processes, including waste thereof. We have been, and can be, exposed 
to risks of accidental contamination or past practices that give rise to 
current liabilities. We could be exposed to events of non-compliance with 
environmental laws, regulatory enforcement, property damage, possible 
personal injury and any resulting claims for damage. Regulations and 
standards are becoming increasingly stringent.

Risk corrective actions 
We are committed to conducting all our activities in the safest and most 
responsible manner. We have a specialist group managing these issues. 
Contingency plans and assignment arrangements are in place to mitigate 
known risks and regular reviews are conducted to monitor progress  
and assess financial and reputational exposure. Our policy is to accrue  
and charge against earnings environmental clean-up costs, damages  
or indemnifications when it is probable that a liability has materialized  
and an amount can be estimated (see Note 19 in the Financial  
statements section).

The potential for further deterioration of economic conditions may 
have an impact on the free cash flow generation of our businesses. 
Furthermore, we are potentially exposed to funding of pension 
schemes. This may lead to insufficient free cash flow generation to 
support funding for the implementation of our strategic agenda.

Economic, regulatory and political developments may increase our defined  
benefit pension liabilities and/or reduce the value of assets held to fund 
those obligations, causing higher post-retirement charges and pension 
premiums payable. We are at risk from potential shortfalls in the funding of 
defined benefit pension schemes.

Risk corrective actions 
Our balance sheet and debt profile are strong. We continue to 
deliver on our comprehensive performance improvement program 
to achieve €500 million EBITDA and we will engage in restructuring 
of underperforming parts of our portfolio if deemed strategically 
appropriate. We have a prudent financing strategy and a strict cash 
management policy, which are managed by our centralized treasury 
function (see Note 22 in the Financial statements).

Risk corrective actions 
We practice pro-active pension risk management. Our pension policy 
is to offer defined contribution schemes to new employees and, where 
appropriate, to existing employees. Our largest defined benefit schemes 
have been closed to new entrants since 2001 for ICI, and 2004 for 
AkzoNobel. We measure and monitor our pension risks frequently and 
adopt investment strategies designed to reduce financial risks. In 2012, the 
Courtaulds Pension Scheme in the UK entered into an insurance contract 
with Swiss Re which covers the longevity risks of almost 17,000 current 
pensioners and their dependants. We are committed to further de-risking 
over time. Pension activities are overseen by the Board Committee Pensions 
(see Note 14 and Note 20 in the Financial statements section).

External Financial

External Financial

External Compliance

Decline of asset values

Fluctuations in exchange rates

Impairments and book losses could adversely affect our financial results. 
In view of the current financial market conditions, asset value decline offers 
both opportunities and threats to our company. 

Exchange rate fluctuations can have a harmful impact on our financial 
results. We have operations in more than 80 countries and report in euros. 
We are particularly sensitive to the relation between the euro and US dollar, 
pound sterling, Swedish krona and Latin American and Asian currencies.

Risk corrective actions 
In Q3 of 2012, we reported a non-cash impairment charge related to 
Decorative Paints intangible assets (€1.9 billion in Europe, €0.4 billion in 
North America and €0.2 billion in Latin America), reflecting deteriorating 
market conditions in these regions. The Executive Committee continuously 
monitors acquisition and divestment opportunities and the management  
of assets held for sale. We do impairment tests for intangibles with 
indefinite lives (goodwill, some brands) every year and whenever an 
impairment trigger exists. For tangibles and other fixed assets, we do 
impairment tests whenever an impairment trigger exists (see Note 1  
in the Financial statements).

Risk corrective actions 
We have centralized treasury and a hedging policy is in place for certain 
currency exchange rate risks (see Note 22 in the Financial statements).  
At a more operational level, risks are reduced by the prevalence of local-
for-local production, which is the norm in many of our businesses. 

Complying with laws  
and regulations

We may be held responsible for any liabilities arising out of non-compliance 
with laws and regulations. For example, we are involved in court proceedings 
and civil litigation resulting from (alleged) involvement in anti-competitive 
behavior in the past (see Note 19 in the Financial statements section).

Risk corrective actions 
We are monitoring and adapting to significant and rapid changes in  
the legal systems, regulatory controls, customs and practices in the  
countries in which we operate. These affect a wide range of areas.  
We are dedicated to minimizing such risks with special emphasis on the 
application of our Code of Conduct. We operate under a comprehensive 
competition law compliance program including training, monitoring and 
assessment. We advertise the use of our company-wide complaints 
procedure called SpeakUp!, which enables all our employees to report 
irregularities in relation to our Code of Conduct (see the Governance  
and compliance section).

AkzoNobel Report 2012  |  Strategy  |  Risk management  

27

Extreme protection

How do you protect against fire in one of the most high 
risk working environments? You turn to Chartek, a name 
which has become synonymous with providing ultimate 
fire protection in both the offshore and onshore oil and 
gas industries for more than 35 years.

Supplied by our Marine and Protective Coatings business, 
the Chartek range of intumescent epoxy passive fire 
protection products – which expand and insulate when 
exposed to high heat – is actually based on technology 
which was first used during the Apollo missions and 
NASA’s space shuttle program.

Today, Chartek is specified all over the world by the oil 
refining, gas processing, petrochemical and chemical 
industries, where it is primarily used to protect installations 
against hydrocarbon pool and jet fires, although it also 
offers excellent corrosion resistance in some of the 
world’s harshest environments. Customers mainly use 
Chartek on structural steelwork, but it can also be applied 
to other materials, including aluminum and plastic.

As well as helping to maintain structural integrity during  
a blaze, Chartek also slows the spread of fire, giving 
people more time to escape to safety. The most common 
installations to feature the technology include offshore 
platforms, refineries, petrochemical plants, LNG terminals, 
LPG storage facilities and FPSOs. 

Demand for Chartek increased substantially during 2012, 
driven partly by increasingly stringent fire protection 
regulations worldwide. In fact, forecasters expect general 
global demand for fire protection to increase significantly 
over the next five years. 

With this in mind, the company recently opened a 
dedicated €7.1 million testing laboratory for fire protection 
coatings at its Felling site in the UK. As well as significantly 
improving our ability to develop and bring new fire 
protection products to market, it will also help to 
strengthen the company’s position as the leading supplier 
of fire protection coatings and products worldwide.

1,000° C

Hydrocarbon fires are fuelled by oil and gas  
and have a very rapid heat rise to 1,000°C  
within five minutes

22° C

Chartek insulates and helps to maintain 
structural integrity during a blaze

6x

Chartek expands to six times  
the applied thickness on  
exposure to heat

Application thickness 1–4mm

Our leadership

In this section we introduce our Board of Management and 
Executive Committee, as well as our Supervisory Board. We 
also present the Report of the Board of Management and 
the Report of the Supervisory Board, which provide detailed 
overviews of their activities during 2012.

Our Board of Management and Executive Committee  

Report of the Board of Management 

Statement of the Board of Management  

Supervisory Board Chairman’s statement  

Our Supervisory Board  

Report of the Supervisory Board  

32

34

40

42

43

45

Our Board of Management  
and Executive Committee

1

3

5

2

4

7

8

6

Ton Büchner (6)
CEO and Chairman of the Board of Management 
and the Executive Committee
(1965, Dutch) 

Prior  to  joining  AkzoNobel,  Ton  Büchner  was  the 
President and CEO of Sulzer Corporation, a position he 
held since 2007. 

Büchner  is  an  engineer  by  training,  having  earned  his 
Master of Science in Civil Engineering at Delft University 
of Technology in the Netherlands. He also has a Masters 
of  Business  Administration  from  IMD  in  Lausanne  and 
attended the Stanford Executive Program in Palo Alto, 
California, in the US. 

His early career was spent in the oil and gas construction 
industry,  including  positions  at  Allseas  Engineering  in 
Europe  and  AkerKvaerner  in  South  East  Asia,  before 
joining  Sulzer  in  1994.  Büchner  worked  in  a  range  of 
Sulzer operations, including a period in China, until his 
appointment to the Executive Committee in 2001. 

Keith Nichols (8)
Chief Financial Officer
Member of the Board of Management  
and the Executive Committee 
(1960, British) 

a fellow of the Association of Corporate Treasurers and 
holds the MCT Advanced Diploma.

included more than 25 years at Unilever, where his final 
position was as Business Group President Asia Foods.

Leif Darner1 (3)
Member of the Board of Management and 
the Executive Committee responsible for 
Performance Coatings  
(1952, Swedish)

After  graduating 
from  Gothenburg  University,  Leif  
Darner  held  several  management  positions  before 
being appointed General Manager of Powder Coatings 
Scandinavia at Courtaulds in 1985.

In 1993, he was appointed Chief Executive of Coatings 
Northern  Europe.  Then  in  1997  he  served  as  World-
wide  Director  of  Yacht  Paint  and  Protective  Coatings. 
In  1998,  Courtaulds  became  part  of  AkzoNobel  and 
Darner  was  appointed  Business  Unit  Manager  of 
AkzoNobel  Marine  and  Protective  Coatings,  a  post  he 
held from 1999 until 2004, when he was appointed to 
the Board of Management of AkzoNobel as the member 
responsible  for  Chemicals,  a  position  he  held  until  
April 2008.

He  is  a  Board  member  of  the  Swedish  Chamber  of 
Commerce  in  the  Netherlands  and  CEPE  (European 
Council of Paint and Printing Ink producers.

In September 2007, he was appointed CEO of Vedior, 
a global company in HRM services. After a successful 
merger  with  Randstad,  he  joined  AkzoNobel  in  2008 
as  Managing  Director  of  Decorative  Paints.  He  is  a 
Supervisory  Board  member  at  TNT  Express  N.V.  and 
Friesland Campina N.V.

Graeme Armstrong4 (7)
Member of the Executive Committee responsible  
for Research, Development & Innovation  
(1962, British)

Graeme Armstrong joined AkzoNobel in 2008 following 
the  acquisition  of  ICI,  where  he  led  the  company’s 
Research, Development & Innovation function. Prior to 
joining ICI, he spent 19 years in the detergents industry 
working  for  Unilever  and  JohnsonDiversey.  He  also 
served  as  Regional  President  for  JohnsonDiversey  in 
EMEA. He is a Chartered Chemist, a Fellow of the Royal 
Society  of  Chemistry  and  a  member  of  their  Science 
Policy  Board,  Chairman  of  Chemistry  Innovation  plc, 
Chairman  of  the  Chemistry  Innovation  Knowledge 
Transfer Network, and a former non-executive director 
of the UK government Technology Strategy Board.

Sven Dumoulin (2)
Member of the Executive Committee  
and AkzoNobel General Counsel  
(1970, Dutch)

Sven Dumoulin joined AkzoNobel as General Counsel in 
2010 and is responsible for legal, compliance, intellectual 
property and legacy management. Previously he worked 
as  a  lawyer  and  then  Group  Secretary  for  Unilever.  In 

addition,  from  2003  to  2007,  he  held  professorships 
in  company  law  at  the  Universities  of  Groningen  and 
Tilburg in the Netherlands. Outside AkzoNobel, he is a 
member  of  various  Legal  Professional  Associations  in 
both the Netherlands and abroad.

Werner Fuhrmann (5)
Member of the Executive Committee responsible 
for Specialty Chemicals and Supply Chain
(1953, German)

After  graduating  from  university,  Werner  Fuhrmann 
held  various  positions  in  the  field  of  finance,  including 
Controller  of  AkzoNobel  Specialty  Chemicals.  He  was 
later  appointed  General  Manager  of  Chelates  and 
Sulphur Products in 2000. He then became Managing 
Director  of  Industrial  Chemicals  in  2005,  a  position  he 
held until he took on his current role in 2011. 

He  is  Chairman  of  the  Dutch  Chemicals  Industry 
Association (VNCI) and Board Member of the European 
Chemicals Association (Cefic).

Marjan Oudeman3 (4)
Member of the Executive Committee responsible  
for HR and Organizational Development  
(1958, Dutch)

Marjan  Oudeman  joined  AkzoNobel  in  October  2010 
from  Corus  Group,  where  she  was  a  member  of  the 
Executive  Committee,  as  well  as  being  Divisional 
Director of Strip Products and a Board member of Corus 
Nederland B.V. and Corus UK Ltd. Prior to joining Corus 
in  2000,  she  held  various  roles  at  Hoogovens  Group, 
including  that  of  Managing  Director.  Among  others, 
she  is  also  is  a  non-executive  director  of  Nederlandse 
Spoorwegen, ABN Amro Group and Statoil.

Keith  Nichols  joined  AkzoNobel  in  December  2005 
from Corus Group, where he held the position of Group 
Treasurer.  Prior  to  joining  Corus  in  2004,  he  held  a 
number of senior finance positions within TNT N.V.

Tex Gunning2 (1)
Member of the Board of Management and  
the Executive Committee  responsible for 
Decorative Paints 
(1950, Dutch)

Nichols played a key senior role in the sale of Organon
BioSciences to Schering Plough and in the structuring, 
financing and completion of the acquisition of ICI. He is 

Tex  Gunning  holds  a  degree  in  economics  from  the 
Erasmus University Rotterdam. His business career has 

1  As of January 1, 2013, Conrad Keijzer joined the Executive Committee and will assume Leif Darner’s responsibilities for Performance 

Coatings following the 2013 AGM.

2  As of the 2013 AGM, Ruud Jousten will join the Executive Committe and assume Tex Gunning’s responsibilities for Decorative Paints.

3  Until June 2013.
4 As of April 1, 2013, Graeme Armstrong will assume the role of Surface Chemistry Managing Director.

32

Our Board of Management and Executive Committee  |  Our leadership  |  AkzoNobel Report 2012

AkzoNobel Report 2011  |  Strategy  |  Page title

33

Report of the  
Board of Management

Revenue up 5 percent driven by favorable currencies  
and pricing, offset by lower volumes

EBITDA 4 percent higher at €1,901 million  
(2011: €1,834 million) 

Performance improvement program 2012 target has  
been exceeded

Net loss from continuing operations €1,733 million  
(2011: €536 million income), due to the Q3 impairment  
charge of €2,106 million

Net cash from operating activities up 86 percent  
to €737 million

Adjusted EPS €3.26 (2011: €3.10)

Total dividend for 2012 proposed at €1.45  
(2011: €1.45)

Decorative Paints North America reported in discontinued 
operations; Chemicals Pakistan divestment completed  
in 2012

The economic environment remains challenging,  
especially in Europe

34

Report of the Board of Management  |  Our leadership  |  AkzoNobel Report 2012

2011

2012

∆%

Financial highlights

Continuing operations

In € millions

Revenue

EBITDA1

EBITDA margin (in %)

EBIT1

EBIT margin (in %)

ROI1 (in %)

Operating income

Operating income before  
impairment

Net income from continuing 
operations

Net income from discontinued 
operations

Net income total operations

Earnings per share from continuing 
operations (in €)

Earnings per share from total 
operations (in €)

14,604

15,390

1,834

12.6

1,271

8.7

10.5

1,145

1,145

1,901

12.4

1,276

8.3

10.0

(1,244)

862

536

(1,733)

(59)

(436)

477

2.29

(2,169)

(7.30)

2.04

(9.14)

Adjusted earnings per share (in €) 

3.10

3.26

Capital expenditures

Net cash from operating activities

Invested capital

Net debt

Number of employees

1 Excluding incidentals.

658

396

826

737

12,613

11,030

1,895

2,298

52,020

50,610

5

4

–

(25)

26

86

Financial highlights 
Revenue  for  the  year  was  up  5  percent  driven  by  favorable 
currencies  and  pricing,  offset  by  lower  volumes.  EBITDA 
for  the  year  was  4  percent  higher  at  €1,901  million  (2011:  
€1,834 million). The performance improvement program exceed-
ed  intermediate  targets.  As  a  consequence  of  the  impairment 
charge of €2,106 million, operating income was €1,244 million 
negative; excluding the impairment charge, this was €862 million 
positive (2011: €1,145 million). 

Discontinued operations
In December 2012, we announced the divestment of Decora-
tive Paints North America to PPG Industries, Inc. As a conse-
quence, the results of this business are reported in discontinued 
operations in the statements of income and cash flows and are 
no longer included in the other explanations and details in this 
report. The financial results of this business were as follows:

Discontinued operations 

In € millions

Revenue

EBITDA

Performance improvement program savings

Incidentals

Impairment charge

Workforce at year-end

Number of employees who left following the 
performance improvement program

2011

1,094

(69)

–

(7)

–

5,220

–

2012

1,190

19

26

(17)

(372)

4,670

360

Performance improvement program
The  performance 
in 
October  2011  is  making  good  progress  and  has  exceeded 
its  intermediate  goal  for  2012.  Since  the  announcement  of 
the  program,  benefits  amount  to  €250  million  (excluding  

improvement  program  announced 

Revenue development in % versus 2011

Decorative Paints

Performance Coatings

Specialty Chemicals

 Total

Volume

Price/mix

Acquisitions/
divestments

Exchange rates

Total

(2)

(1) 

(1) 

(2) 

2

5

1

3

–

2 

1

1

2 

4 

3 

3 

2 

10 

4 

5 

Revenue in € millions

Revenue development in % versus 2011

Decorative Paints

Performance Coatings

Specialty Chemicals

3,933

4,786

4,943

2010

4,201

5,170

5,335

2011

4,297

5,702

5,543

2012

€26 million contributed by Decorative Paints North America). 
The  program  conceptually  consists  of  three  building  blocks: 
operational  professionalization, 
functional  excellence  and 
business  unit  specific  adaptations.  Operational  professional-
ization  addresses  issues  such  as  product  complexity  reduc-
tion,  procurement,  manufacturing  and  distribution  excel-
lence,  and  margin  management.  Business  unit  adaptations 
and  operational  professionalization  have  contributed  around  
95 percent of the 2012 benefits, while functional excellence is 
primarily an important enabler. 

Increase

Decrease

6

4

2

0

-2

-2%

+3%

+5%

+1%

+3%

Volume

Price

Acquisitions/
divestments

Exchange 
rates

Total

The cost of the program for 2012 equaled €292 million, recor- 
ded under incidentals, including costs for the additional restruc-
turing measures in Decorative Paints and excluding €17 million 
for Decorative Paints North America. Since the announcement 
of the program, around 2,100 people have left the company, of 
which approximately 360 in Decorative Paints North America.

AkzoNobel Report 2012  |  Our leadership  |  Report of the Board of Management

35

1 Excluding incidentals.

Revenue
Decorative Paints
Revenue in Decorative Paints for 2012 increased 2 percent, 
mainly due to positive price/mix and favorable currencies. Asian 
revenue is growing due to strong volume development in China. 
However,  market  conditions  remain  challenging  in  Europe  and 
Latin America. 

Performance Coatings 
In  Performance  Coatings,  overall  margins  improved  due  to  a 
combination  of  margin  management  activities  and  ongoing 
cost  control.  The  major  restructuring  activities  were  under-
taken in mature markets. Margin management and operational 
efficiency  improvements  resulted  in  EBITDA  of  €769  million,  
26 percent higher than the previous year. 

Performance Coatings
In  Performance  Coatings,  revenue  increased  10  percent  com-
pared with the previous year. The strongest growth came from 
Industrial Coatings and Marine and Protective Coatings. Volume 
declined, with differences between individual businesses. 

Specialty Chemicals
In Specialty Chemicals, we recorded a robust performance on 
the  back  of  margin  management,  cost  control  measures  and 
strong market and technology leadership positions. 

EBITDA AkzoNobel 2010 – 2012 in € millions

Specialty Chemicals
Specialty Chemicals made a good start to 2012, but demand 
started  to  weaken  in  the  second  half  of  the  year,  particularly 
in  Europe  and  in  general  in  construction-related  products. 
Demand was also more volatile.

Decorative Paints

Performance Coatings

Specialty Chemicals

593

647

939

479

611

906

425

796

889

2010

2011

2012

•	 We incurred a loss of €36 million from recycling the 
cumulative translation differences in equity to the  
statement of income due to the completed divestment  
of Chemicals Pakistan

Incidentals included in operating income 

In € millions

Restructuring costs

Impairment

Results related to major legal, antitrust and 
environmental cases

Results on acquisitions and divestments

Other incidental results

  Total

2011

(129)

–

(9)

10

2

2012

(324)

(2,106)

(36)

(45)

(9)

(126)

(2,520)

EBIT in “other”
Corporate costs were higher due to increased information man-
agement and integrated supply chain costs as a consequence  
of functional excellence initiatives and one-off costs.

Costs for research and development in 2013 are expected to 
be  in  line  with  2012,  with  50  percent  aimed  at  breakthrough 
innovations.

EBIT in “other”

In € millions

Corporate costs

Pensions

Insurances

Other

EBIT in “other”

 Incidental items included in operating income
•	 We incurred higher restructuring costs mainly in mature  

markets, as we implemented the performance improvement  
program. Restructuring activities are ongoing across  
the businesses, and we stepped up restructuring in the 
European businesses in Decorative Paints. Besides the 
costs of the performance improvement program of  
€292 million, we had a number of writedowns for an 
amount of €32 million, bringing the total amount of 
restructuring costs to €324 million. The impairment amount 
in Q3 was adjusted to exclude Decorative Paints North 
America, which is reported as a discontinued operation

•	 We increased a provision for an environmental case  

in Sweden

2011

(98)

(14)

1

(65)

(176)

2012

(113)

(4)

(6)

(71)

(194)

Acquisitions and divestments
In  early  2012,  we  boosted  our  Speciality  Chemicals  port-
folio  with  the  acquisition  of  Boxing  Oleochemicals  –  the 
leading  supplier  of  nitrile  amines  and  derivatives  in  China 
and 
throughout  Asia.  The  Schramm/SSCP  acquisition 
accounted  for  the  acquisition  effect  in  Performance  Coat-
ings  as  these  activities  were  consolidated  from  Q4  2011. 
On  December  28,  2012,  we  completed  the  divestment  of 
Chemicals Pakistan, which was subsequently deconsolidated. 

Raw materials
On average, raw material costs were stable compared with the 
previous year, with the upward pressure on oil prices offsetting 
softer TiO2 prices.

EBITDA
Decorative Paints
In  Decorative  Paints,  EBITDA  for  the  year  was  11  percent 
lower  at  €425  million,  reflecting  weaker  demand  from  our 
European markets. The euro crisis and the general slowdown 
in global markets continued to affect our business. Restruc-
turing activities continued across Europe.  

36

Report of the Board of Management  |  Our leadership  |  AkzoNobel Report 2012

Shareholders’ equity
Shareholders’  equity  as  at  year-end  2012  decreased  to  
€6.9  billion,  mainly  due  to  the  net  effect  of  the  net  loss  of 
€2,169 million and dividend payments of €214 million.

Final dividend proposal
Our dividend policy is to pay a stable to rising dividend. We 
will propose a 2012 final dividend of €1.12 per share, which 
would  make  a  total  2012  dividend  of  €1.45  (2011:  €1.45)  
per  share.  There  will  be  a  stock  dividend  option  with  cash 
dividend as default.

•	 Increased capital expenditures, which continued on 

previously announced projects, such as the two pulp 
mills in Brazil, the start of the new Decorative Paints plant 
in the UK and activities in China. We will prioritize our 
investments going forward given the uncertainties in the 
market and our focus on cash and return on investment. 
We therefore expect our 2013 capital expenditures to be 
below 2012

•	 A decrease of operating working capital of €0.2 billion 
mainly due to improvements in capital management. 
Expressed as a percentage of revenue, operating working 
capital was 11.2 percent (year-end 2011: 13.2 percent)

Dividend in €

1.40

1.45

1.45

Condensed consolidated balance sheet

In € millions 

Intangible assets

Property, plant and equipment

Other financial non-current assets

2011

7,392

3,705

2,198

2012

4,454

3,739

2,763

2010

2011

2012

Total non-current assets

13,295

10,956

Net financing expenses
Net financing charges for the year decreased by €69 million, 
from €336 million to €267 million. Significant variances were:

•	 Financing expenses on net debt decreased by €63 million 
to €239 million (2011: €302 million) following the buy-back 
of bonds in December 2011, which had a one-off impact 
in 2011 of €67 million 

•	 Interest on provisions decreased by €17 million to  

€29 million (2011: €46 million) due to higher discount rates

•	 Financing expenses related to pensions increased by 

€8 million to €65 million (2011: €57 million) due to a lower 
expected return on assets

•	 Other items decreased by €5 million to €7 million  

(2011: €12 million), mainly explained by lower interest  
on discounted long-term receivables (€3 million)

Net financing expenses

In € millions

Financing income

Financing expenses

Net interest on net debt

Financing expenses related to pensions

Interest on provisions

Other items

Net other financing expenses

Net financing expenses

2011

57

(302)

(245)

(57)

(46)

12

(91)

(336)

2012

59

(239)

(180)

(65)

(29)

7

(87)

(267)

Earnings per share total operations in €

3.23

2.04

2010

2011

(9.14)

2012

Tax
Excluding the non-tax-deductible goodwill impairment charge 
of  €2,106  million,  the  year-to-date  tax  rate  was  30  percent 
(2011:  27  percent).  The  tax  rate  was  negatively  impacted 
by  several  adjustments  to  previous  years  and  by  other  non-
taxable items. The loss carryforward recognized in the balance 
sheet  and  its  usage  in  the  coming  years  has  a  decreasing 
impact on the cash tax rate in coming years. 

Invested capital
Invested  capital  at  year-end  2012  totaled  €11.0  billion,  
€1.6  billion  lower  than  at  year-end  2011.  Invested  capital  
was impacted by the net effect of:

•	  A  decrease of €2.1 billion due to a non-cash impairment 

charge for Decorative Paints assets 

•	 An increase of €0.6 billion of long-term receivables related 

to increases in pension funds in an asset position

Inventories

Trade and other receivables

Cash and cash equivalents

Other current assets

Assets held for sale

Total current assets

Total assets

Shareholders’ equity

Non-controlling interests

Group equity

Provisions and deferred tax liabilities

Long-term borrowings

Total non-current liabilities

Short-term borrowings

Trade and other payables

Other short-term liabilities 

Liabilities held for sale

Total current liabilities

Total equity and liabilities

1,924

2,937

1,635

98

–

6,594

19,889

9,212

531

9,743

2,284

3,035

5,319

494

3,369

964

–

1,545

2,698

1,752

91

921

7,007

17,963

6,892

465

7,357

2,159

3,388

5,547

662

3,242

845

310

4,827

19,889

5,059

17,963

AkzoNobel Report 2012  |  Our leadership  |  Report of the Board of Management

37

Pensions
The  funded  status  of  the  pension  plans  at  year-end  2012 
was estimated to be a deficit of €1.1 billion (year-end 2011: 
€0.5 billion). The movement compared with year-end 2011 is 
primarily due to:

•	 In 2013 we will see the impact of restructuring in the mature 
markets. In the context of our performance improvement 
program, restructuring has started in Decorative Paints  
in Europe

Net debt and cash flows
Operating  activities  in  2012  resulted  in  a  cash  inflow  of  
€737  million (2011: €396  million). The change is mainly due to 
a net effect of higher cash inflow from working capital, partly 
offset  by  higher  payments  related  to  provisions  (mainly  in  
relation to pensions). 

Net  debt  increased  in  2012  to  €2,298  million  (2011:  
€1,895  million)  as  higher  cash  flows  from  operating  activi-
ties were more than offset by higher capital expenditures. In 
2013, we expect to receive the proceeds from the divestment 
of  Decorative  Paints  North  America,  which  will  reduce  our  
net debt. 

•	 Top-up payments of €355 million into certain UK  

and US defined benefit pension plans

•	 A payment from a contingent asset structure of  

€239 million into the UK ICI Pension Fund

•	 Plan asset returns ahead of expectation 

Offset by:
•	 Lower discount rates significantly increasing  

the pension obligation

The amended IAS 19 on pensions has become effective as of 
January 1, 2013. Implementation of this amendment will result 
in including the pension deficit in other comprehensive income 
in shareholders’ equity as of 2013. The impact is disclosed in 
Note 14 of our 2012 Financial statements.

Workforce
At  year-end  2012,  we  employed  50,610  staff  in  continu-
ing  operations  (year-end  2011:  52,020  employees).  The  net 
decrease was due to: 

•	 A decrease of 1,450 employees due to ongoing restructuring
•	 A net decrease of 540 employees due to acquisitions  

and divestments, mainly from the Boxing Oleochemicals 
acquisition (620 employees)  and the divestment  
of Chemicals Pakistan (1,100 employees)

•	 An increase of 580 employees mainly due to new  

hires in high growth markets

38

Report of the Board of Management  |  Our leadership  |  AkzoNobel Report 2012

Condensed consolidated cash flow statement

In € millions

Cash and cash equivalents  
opening balance

Profit/(loss) for the period from  
continuing operations

Amortization, depreciation and impairments

Changes in working capital

Changes in provisions

Other changes

Net cash from operating activities

Capital expenditures

Acquisitions and divestments 

Other changes

Net cash from investing activities

Changes from borrowings

Dividends

Other changes

Net cash from financing activities

Net cash used from  
continuing operations

Cash flows from discontinued operations

Net change in cash and cash  
equivalents of total operations

Effect of exchange rate changes on  
cash and cash equivalents

Cash and cash equivalents at  
year-end

2011

2,683

2012

1,335

600

(1,670)

577

(331)

(484)

34

396

(658)

(156)

2

(812)

(470)

(362)

7

(825)

(1,241)

(96)

(1,337)

(11)

2,795

251

(688)

49

737

(826)

122

(22)

(726)

570

(256)

(43)

271

282

(53)

229

(6)

1,335

1,558

Progress on past medium-term ambitions
In 2010, AkzoNobel stated its medium-term ambitions, which 
have  now  been  modified.  In  order  to  give  a  final  update  on 
progress, we are providing an overview  of our achievements 
relative  to  those  ambitions.  In  the  future,  we  will  provide 
updates  relating  to  our  new    targets,  as  detailed  in  the  
Strategy section.

€20 billion in revenue
•	 2012 revenue of €15.4 billion (excluding Decorative Paints 

North America)

•	  Strong growth in Decorative Paints Asia, Marine and 

Protective Coatings and due to acquisitions in Industrial 
Coatings and Surface Chemistry

•	  Much of our growth resulted from pricing actions and currency
•	  Volumes are an issue, particularly in Europe

Reduction in OWC of 0.5 p.a., towards a 12 percent target 
•	 OWC improved to 11.2 percent
•	 Inventory levels remain a key issue and are a focus area  

in terms of Integrated Supply Chain performance 
improvement actions

Growth in absolute EBITDA, in a 13–15 percent  
margin range
•	 Absolute EBITDA growth of €67 million vs. 2011
•	 EBITDA margin below the 13–15 percent range

Stable to rising dividend 
•	 It is proposed that the 2012 total dividend be kept  

stable at €1.45 per share

•	 Shareholders are offered an option to obtain  

a stock dividend

Top quartile safety performance  
(Good progress)
•	 Significant progress in total reportable injury rate towards 

our target of <2.0 by 2015

Top quartile performance in diversity, employee 
engagement and talent development   
(Some progress) 
•	  Some improvement in the ViewPoint employee 

•	 Implemented our new Life-Saving Rules as part of a global 

TakeCare behavioral safety program

•	  Enhanced the stringency of our behavior-based safety 
program – more than 75 percent of our manufacturing 
sites are already consistent with the higher standards

engagement score, both in terms of absolute score and 
percentile rating, but more effort is required and planned
•	 We made good progress with the AkzoNobel Academy, 
which was established in 2011 to build functional and 
operational excellence capabilities across the company

•	  Refocused the process safety aspect of our HSE 

•	 Made some progress towards our diversity goals –  

self-assessment program in order to make improvements 
at high hazard sites

Top quartile eco-efficiency improvement rate  
(Some progress) 
•	  Use of our operational eco-efficiency metric (focusing on 

energy, water, waste and VOCs) led to meaningful 
progress in these areas against the 2009 baseline 

15 percent of our executive positions are now held by 
women and 13 percent by individuals from high growth 
markets (up from 8 percent and 10 percent respectively 
on 2008)

•	  Launched an AkzoNobel-wide employee value proposition 

supporting the creation of centers of excellence for 
recruitment and on-boarding processes

•	  Revenue generated from eco-premium products remained 
at 22 percent and was spread more broadly throughout 
the full value chain 

•	  Work on cradle-to-gate carbon footprint improvement  
is beginning to demonstrate improvements against  
the 2009 baseline

Top three position in sustainability  
(Achieving our ambition) 
•	  Achieved Chemicals supersector leadership position in the 
Dow Jones Sustainability Index and, for the first time since 
2007, also reached the number one position in all three 
dimensions (economic, environmental, social)

•	  Considerable investment of time and resources in 

•	  Particular areas of strength were innovation management, 

developing the company’s new sustainability strategy for 
2020, taking us beyond the basics to focus on resource 
efficiency throughout the entire value chain

risk and crisis management, climate strategy, labor 
practice indicators and human capital development

•	  Strong improvement in operational eco-efficiency
•	  Room for further improvement in talent attraction and 

retention, social reporting, customer relationship 
management and supply chain management

AkzoNobel Report 2012  |  Our leadership  |  Report of the Board of Management

39

Statement of the  
Board of Management

The Board of Management’s statement on the financial 
statements, the management report and internal controls 

We have prepared the AkzoNobel Report 2012 and the under-
takings included in the consolidation taken as a whole in accor-
dance with International Financial Reporting Standards (IFRS), 
as adopted by the EU and additional Dutch disclosure require-
ments for annual reports.

To the best of our knowledge:

•	  The financial statements in this AkzoNobel Report 2012 
give a true and fair view of our assets and liabilities, our 
financial position at December 31, 2012, and the result of 
our consolidated operations for the financial year 2012
•	 The management report in this AkzoNobel Report 2012 

includes a fair review of the development and performance 
of the businesses and the position of AkzoNobel and the 
undertakings included in the consolidation taken as a 
whole, and describes the principal risks and uncertainties 
that we face

The Board of Management is responsible for the establishment 
and adequate functioning of internal controls in our company. 
Consequently, the Board of Management has implemented a 
broad range of processes and procedures designed to provide 
control by the Board of Management over the company’s opera- 
tions.  These  processes  and  procedures  include  measures 
regarding  the  general  control  environment,  such  as  a  Code 
of  Conduct  including  business  principles  and  a  corporate 
complaints  procedure  (SpeakUp!),  corporate  directives  and 
authority  schedules,  as  well  as  specific  measures,  such  as  a 
risk management system, a system of controls and a system of 
letters of representation by responsible management at various 
levels within our company.

All  these  processes  and  procedures  are  aimed  at  a  reason-
able level of assurance that we have identified and managed 
the  significant  risks  of  our  company  and  that  we  meet  our 
operational  and  financial  objectives  in  compliance  with  appli-
cable laws and regulations. The individual components of the 
above set of internal controls are in line with the COSO Enter-
prise  Risk  Management  Framework.  With  respect  to  support 
to,  and  monitoring  of,  compliance  with  laws  and  regulations 
including our Code of Conduct, a Compliance Committee has 
been  established.  Internal  Audit  provides  assurance  to  the 
Board of Management whether our internal risk management 
and control systems, as designed and represented by manage-
ment, are adequate and effective.

While  we  routinely  work  towards  continuous  improvement  of 
our processes and procedures regarding financial reporting, the 
Board of Management is of the opinion that, as regards financial 
reporting risks, the internal risk management and control systems:

•	 Provide a reasonable level of assurance that the financial 
reporting in this Report 2012 does not contain any errors 
of material importance

•	 Have worked properly during the year 2012

For  a  detailed  description  of  the  risk  management  system 
with regard to the strategic, operational and compliance risks 
and the principal risks identified, reference is made to the Risk 
management  chapter  in  the  Strategy  section,  as  well  as  the 
Compliance and integrity management chapter of the Govern-
ance and compliance section. We have discussed the above 
opinion and conclusions with the Audit Committee, the Super-
visory Board and the external auditor.

40

Statement of the Board of Management  |  Our leadership  |  AkzoNobel Report 2012

Outlook
In  the  short  term,  we  expect  the  economic  environment  will 
remain challenging and there to be no fundamental changes in 
the trends that we have seen recently in our businesses. We will 
continue  to  focus  on  performance  improvements  and  opera-
tional efficiencies in order to benefit from our strong portfolio of 
businesses with many leading market positions and exposure 
to growth markets.

Amsterdam, February 19, 2013
The Board of Management
Ton Büchner
Keith Nichols 
Leif Darner
Tex Gunning

Playing as a team

Establishing a competitive edge is a vital part of doing 
business in today’s global marketplace. As a company with 
operations all over the world, we are able to gain a strategic 
advantage by maximizing both our scale and the strength  
of our portfolio in order to offer customers unique services 
and solutions, wherever they are. 

A typical example is the work currently being carried out  
by our high value infrastructure team in Brazil. With Brazil  
set to become the center of the sporting world over the  
next few years, we’ve been busy working with various 
contractors and construction companies who are building 
stadiums and refurbishing buildings and venues in 
preparation for the forthcoming high profile events. 

Representatives from many of our coatings businesses  
have joined forces to create one team in Brazil, where  
they approach these customers as a full provider of 
technology solutions and market-leading products. So no 
matter what type of coating a project requires, customers 
can come to AkzoNobel for all their needs, rather than 
having to look around and work with a number of different 
suppliers. It’s more efficient and cost effective for the 
customer and enables us to underline the benefits of our 
One AkzoNobel approach. 

The team in Brazil has enjoyed considerable success to 
date, securing contracts to supply products for various  
high profile projects, including the iconic Maracanã Stadium 
in Rio de Janeiro, the Brasilia Stadium in Brasilia, Arena 
Pernambuco in Recife, Beira Rio and Grêmio Arena, both  
in Porto Alegre, and the Arena Corinthians in São Paulo. 
This is just the beginning and there is much more to come 
in the following years.

AkzoNobel Report 2012  |  Our leadership  |  DRAFT 3

41

Supervisory Board  
Chairman’s statement

2012 was a testing year for AkzoNobel, highlighted by a 
further  deterioration  of  the  economic  environment  and 
our CEO’s leave of absence, but the company remained 
strong and reported solid operational results.

The  impact  of  the  economic  slowdown  was  unavoidable,  but 
despite  the  unfavorable  conditions,  our  business  portfolio 
remained resilient. Many of the company’s activities performed 
well,  maintaining  high  margins  and  market  share,  with  the 
negative effect of the slowdown primarily being felt in our more 
consumer-facing  businesses.  Following  a  significant  improve-
ment  in  the  performance  of  our  Decorative  Paints  business 
in North America, and with the full support of the Supervisory 
Board,  the  company  made  a  strategic  choice  to  focus  its 
Decorative  Paints  business  on  key  markets  in  Europe  and  its 
strong positions in high growth regions. Therefore, we agreed 
to  sell  our  Decorative  Paints  North  America  activities  to  PPG  
Industries, Inc.

CEO Ton Büchner’s leave of absence in mid-September  was, 
of  course,  unexpected.  He  made  an  excellent  start  before  
being  confronted  with  fatigue.  Although  difficult,  we  took 
the  right  joint  decision  in  agreeing  to  his  temporary  leave  of 
absence. Fortunately, we have been able to welcome him back 
in good health and excellent spirit to lead the company forward 
and return to business. In Ton’s absence, the knowledge and 
experience of the Executive Committee, with the support of my 
fellow  Supervisory  Board  member,  Antony  Burgmans,  proved 
invaluable  as  they  took  care  of  the  day-to-day  running  of  the 
company. 

Before  September,  Ton  initiated  several  leadership  changes, 
which have now been implemented in close cooperation with 
the  Supervisory  Board.  The  Supervisory  Board  is  confident 
that  the  new  Executive  Committee  members,  Conrad  Keijzer 
and Ruud Joosten, will bring valuable expertise along with their 
strong  track  records  and  extensive  management  experience. 

In  addition,  the  Supervisory  Board  is  delighted  that  Werner 
Fuhrmann, already the Executive Committee member respon-
sible  for  Integrated  Supply  Chain,  was  appointed  Executive 
Committee  member  responsible  for  Specialty  Chemicals.  His 
knowledge and skills will be of great benefit to the company in 
years to come.  

Several measures were taken by Ton and the Executive Commit-
tee  to  deliver  sustainable  performance  improvements.  Due  to 
deteriorating  market  conditions,  the  company  had  to  write-
down the value of its Decorative Paints assets and an additional 
restructuring within Deco Europe was initiated. To ensure that 
the Board of Management, together with the other members of 
the Executive Committee, remains fully focused on the compa-
ny’s overall priorities – carefully managing costs and cash and 
looking for ways  to make AkzoNobel more opera-tionally and 
functionally  excellent  –  the  Supervisory  Board  will  propose  at 
the 2013 AGM that more flexibility is introduced into the remu-
neration policy. This will allow a decision to be taken each year, 
within a set of defined indicators, on the financial metrics and 
their weighting in order to define short-term incentives, similar 
to  what  already  applies  to  the  company’s  executives.  Further 
details on this proposal are outlined in the Remuneration report. 
Finally, a new Operational Control Cycle, with particular empha-
sis  on  the  forward  outlook  for  our  business,  was  introduced 
during  2012,  which  over  the  last  couple  of  months  has  truly 
become the heartbeat of the company. 

Our  ongoing  performance  improvement  program  also  conti-
nues  to  do  well.  Focused  on  three  main  building  blocks  – 
operational  professionalization,  functional  standardization  and 
business  unit  specific  adaptations  –  the  program  delivered  
€250 million EBITDA by the end of the year, exceeding our origi-
nal ambition of €200 million.

mentioned  additional  sustainable  performance  improvements, 
the delivery of our medium-term profitability ambitions in a chal-
lenging market environment will be enhanced. 

I am also proud that AkzoNobel has cemented its position as a 
global sustainability leader after being ranked first in the Chemi-
cals  supersector  on  the  prestigious  Dow  Jones  Sustainability 
Index, the sixth consecutive year we have been ranked in the 
top three.

On  the  following  pages,  we  will  further  introduce  the  Super-
visory  Board  and  present  the  Supervisory  Board  report  for 
2012, which provides a detailed overview of our activities during 
the  reporting  year.  Our  corporate  governance,  remuneration 
policy and compliance and integrity management are covered 
in the Governance and compliance section. I hope it will give 
you a good understanding of the framework under which the 
company operates.

On  behalf  of  my  fellow  members  of  the  Supervisory  Board,  I 
would like to thank the CEO, Board of Management, the other 
members  of  the  Executive  Committee  and  all  employees  for 
their dedication and hard work for the company in 2012. Finally, 
I would like to thank my fellow Supervisory Board members for 
their  commitment  and  support  during  the  year.  I  believe  that 
the Supervisory Board is a strong and united team with a wide 
range of experience and expertise that will continue to serve the 
company well.

I am confident that by leveraging our scale via operational and 
functional excellence at lower costs, together with the above-

Karel Vuursteen
Chairman of the Supervisory Board

42

Supervisory Board Chairman’s statement  |  Our leadership  |  AkzoNobel Report 2012

Our Supervisory Board

Karel Vuursteen 
(1941, Dutch) Chairman
Initial appointment 2002
Current term of office 2010–2014

Uwe-Ernst Bufe
(1944, German) Deputy Chairman
Initial appointment 2003
Current term of office 2011–2015

Sari Baldauf
(1955, Finnish)
Initial appointment 2012
Current term of office 2012–2016

Dolf van den Brink
(1948, Dutch)
Initial appointment 2004
Current term of office 2012–2016

Peggy Bruzelius
(1949, Swedish)
Initial appointment 2007
Current term of office 2011–2015

Former CEO of Degussa AG; member of 
the Supervisory Board of Umicore SA.

Former CEO of Heineken; Deputy 
Chairman and member of the Board 
of Directors of Heineken Holding N.V.; 
Chairman of the Supervisory Board 
of TOMTOM N.V.; member of the 
Shareholders’ Committee of Henkel KGaA.

•	Chairman	of	the	Nomination	Committee
•	Member	of	the	Remuneration	Committee

Former member of the Group Executive 
Board of Nokia Oyj; non-executive director 
and Chairman of the Executive Committee 
of F-Secure Oyj; Chairman of the Board 
of Fortum Oyj; non-executive director at 
Daimler AG and Deutsche Telekom.

•	Member	of	the	Remuneration	Committee
•	Member	of	the	Nomination	Committee

Former member of the Managing Board 
of ABN AMRO Bank;  Chairman of the 
Supervisory Boards of Elsevier Reed Finance 
B.V., Nederlandse Waterschapsbank N.V. 
and Center Parcs Europe N.V.; Supervisory 
Director of Legal & General Nederland N.V., 
KBC Bank and De Heus Nederland B.V. 

Former CEO of ABB Financial Services; 
former Executive Vice-President of 
SEB; non-executive director of Axfood 
AB, Husqvarna AB, Syngenta AG and 
Diageo plc; Chairman of Lancelot Asset 
Management AB.

•	Chairman	of	the	Audit	Committee

•	Member	of	the	Audit	Committee

Antony Burgmans
(1947, Dutch)
Initial appointment 2006
Current term of office 2010–2014

Sir Peter Ellwood
(1943, British)
Initial appointment 2008
Current term of office 2012–2016

Louis Hughes
(1949, American)
Initial appointment 2006
Current term of office 2010–2014

Ben Verwaayen
(1952, Dutch)
Initial appointment 2012
Current term of office 2012–2016

Former Chairman of ICI plc; former Group 
Chief Executive of Lloyds TSB Group.

•	Member	of	the	Audit	Committee

Former Chairman and CEO of Unilever N.V.  
and plc.; non-executive director of BP plc.;  
member of the Supervisory Boards of SHV  
Holdings N.V., Jumbo Group Holding B.V.  
and AEGON N.V.; Chairman of the 
Supervisory Boards of TNT Express N.V. 
and Intergamma B.V. 

•	Member	of	the	Nomination	Committee
•	Chairman	of	the	Remuneration	Committee

Former President and COO of Lockheed 
Martin; former Executive Vice-President of 
General Motors; Chairman and CEO of In 
ZeroSystems LLC; member of the Boards of 
Directors of ABB Group and Alcatel-Lucent 
SA; executive advisor of Wind Point Partners.

•	Member	of	the	Audit	Committee

CEO Alcatel-Lucent; former non-executive 
director of UPS; former Chief Executive/
Chairman of the Board’s Operating 
Committee BT group; former Vice-Chairman 
Management Board Lucent Technologies; 
former President and Managing Director of 
KPN’s subsidiary PTT Telecom. 

•	Member	of	the	Remuneration	Committee
•	Member	of	the	Nomination	Committee

AkzoNobel Report 2012  |  Our leadership  |  Our Supervisory Board

43

85 million

The world uses 85 million  
barrels of oil a day

StimWell opens up microfractures  
in a safe and environmentally- 
friendly way

400ºF

Dissolvine StimWell performs at 
temperatures up to 400OF

Hot property

The planet’s depleting natural resources are an increasing 
cause for concern, with demand for fossil fuels only likely 
to intensify. In the face of growing demand and declining 
production from existing wells, producers of oil and gas 
are facing a number of challenges. The question is, can 
anything be done to help? 

AkzoNobel is a major supplier to various sectors of 
the oil and gas industry and our Functional Chemicals 
business recently developed breakthrough technology in 
the field of well stimulation, a process which has actually 
been around for more than 100 years. It involves using 
chemicals to open up micro-fractures in the rock (that 
have become clogged with minerals and sediments)  
and this allows more oil and gas to flow through.

Conventional technologies currently use highly corrosive 
chemicals that can damage the well installation and 
surrounding rock formations. With oil and gas wells 
getting, deeper, hotter and closer to urban centers, they 
also no longer meet the requirements of regulatory bodies. 
So we’ve developed Dissolvine StimWell, a bio-based, 
non-hazardous stimulation solution which combines all 
the advantages of existing technologies while avoiding 
their disadvantages. 

Based on one of the company’s new generation 
molecules, the product has been widely acknowledged 
for its readily biodegradable nature, its low corrosion 
potential and its excellent environmental profile. It can 
also be used in places that are hard to get to, such as 
wells that are hotter and deeper than average and for 
which no stimulation options are currently available. 

“There is nothing on the market that comes close to 
it,” says Professor Hisham Nasr-El-Din from Texas 
A&M University, a world renowned authority on oilfield 
stimulation. “It’s the best chemical to use in the industry, 
especially at expensive well installations and with 
materials that are now becoming the norm. And it’s 
environmentally-friendly.” Also crucial to AkzoNobel is the 
fact that it underlines what can be achieved if you work 
closely with customers and understand their needs.

Report of the Supervisory Board

Main 2012 activities 

CEO and senior executive succession

CEO leave of absence

Supervisory Board member succession 

Remuneration Board of Management

Performance improvement program 

Strategic discussions at company, Business Area,  
business unit, functional and country level

Decorative Paints impairment and North  
American divestment

Enterprise risk management

Sustainability 

HR strategy including talent review 

Board visit to the Nordics

Financial statements and dividend

Financial statements and profit allocation
The  financial  statements  of  Akzo  Nobel  N.V.  for  the  financial 
year  2012  were  audited  by  KPMG  Accountants  N.V.  The 
Board of Management has submitted the financial statements, 
together  with  the  report  of  the  Board  of  Management,  the 
report  and  management  letter  of  the  external  auditor,  to  the 
Supervisory Board.

The financial statements, the report and management letter of 
the external auditor were discussed extensively with the audi-
tors by the Audit Committee, in the presence of the Chairman of 
the Board of Management (CEO) and the Chief Financial Officer 
(CFO), and by the full Supervisory Board with the full Board of 
Management.  Based  on  these  discussions,  the  Supervisory 
Board  is  of  the  opinion  that  the  2012  financial  statements  of 
Akzo  Nobel  N.V.  meet  all  requirements  for  correctness  and 
transparency, and that they form a good basis to account for 
the supervision provided. The financial statements of this annual 
report  can  be  found  in  the  Financial  statements  section.  The 
Audit Committee monitors the follow-up by management of the 
recommendations reported by the external auditor.

The  Supervisory  Board  recommends  that  the  Annual  General 
Meeting of shareholders (AGM) adopts the financial statements 
as presented in this Report 2012 and, as proposed by the Board 
of Management, approve the allocation of €347 million for the 
payment of dividend. This is consistent with our aim to provide a 
stable to rising dividend which is in line with sustainable earnings. 
The proposed total dividend for 2012 on each of the common 
shares outstanding is €1.45 and it is proposed that this amount, 
less the interim dividend of €0.33 – which was paid in November 
2012 – be made payable on May 29, 2013. The dividend will, at 
the shareholder’s discretion, be paid either in cash or in shares. 
In addition, we request that the AGM discharge the members of 
the Board of Management of their responsibility for the conduct 
of business in 2012 and the members of the Supervisory Board 
for their supervision in 2012.

AkzoNobel Report 2012  |  Our leadership  |  Report of the Supervisory Board

45

 
Supervisory Board activities
One of the main activities of the Supervisory Board in 2012 was 
handling  the  CEO’s  absence.  Ton  Büchner  succeeded  Hans 
Wijers as CEO after his appointment to the Board of Manage-
ment by the AGM on April 23, 2012. He suffered from fatigue in 
early September 2012, which resulted in a temporary leave of 
absence. The Supervisory Board subsequently appointed CFO 
Keith Nichols to be the first point of contact and coordinator for 
the Executive Committee. While the activities and direct reports 
of the CEO were divided on a temporary basis between several 
functional Executive Committee members, Mr. Nichols took on 
the governance processes and further preparatory work on the  
company’s  strategy  update,  in  addition  to  his  CFO  respon- 
sibilities.  The  Supervisory  Board  further  decided  to  appoint  
Antony  Burgmans  from  among  its  members  to  advise  and  
support  Mr.  Nichols  and  the  other  Executive  Committee  
members during this period. Mr. Burgmans made himself avail-
able for consultation and coaching of the Executive Committee 
members  several  times  per  month  and  reported  back  on  a 
regular basis to the other members of the Supervisory Board. 
He also held several analyst and investor calls to discuss the 
situation  and,  together  with  Karel  Vuursteen,  kept  in  regular 
contact with Mr. Büchner to monitor the progress of his recovery.

The Supervisory Board devoted considerable time to discuss-
ing  the  company’s  strategy  and  reviewing  strategic  options 
with the CEO, which was finalized upon Mr. Büchner’s return. 
Business  Area,  business  unit  and  functional  strategies  were 
presented  to  the  Supervisory  Board  following  the  strategic 
review sessions at company level with the Executive Commit-
tee. In 2012, BU strategy presentations on Industrial Coatings, 
Pulp  and  Performance  Chemicals  and  Industrial  Chemicals 
were given. The Supervisory Board also discussed corporate 
social responsibility issues relevant to the company. 

HR  presented  an  update  on  its  strategy,  including  a  talent 
review.  Developing  a  healthy  talent  pipeline  with  strong 
succession planning has been one of the key priorities of the 
Supervisory  Board.  The  aim  is  to  have  talent  pipelines  with 
two or three immediate successors to key positions. This will 
be  achieved  by  managing  the  careers  of  our  key  talents  in 
a more proactive manner and linking succession planning to 
career  planning,  with  clearly  aligned  learning  and  develop-
ment opportunities, mentoring and coaching facilities, as well 
as  career  development  possibilities.  The  Board  of  Manage-
ment  has  kept  the  Supervisory  Board  regularly  informed  of 
intended  organizational  changes,  appointments  of  senior 
managers and major contracts. 

on the progress made, discussions were held about embed-
ding the results achieved and the quality of implementation. 
The  results  of  these  meetings  were  reported  back  to,  and 
discussed with, the full Supervisory Board. 

The outcome of the enterprise risk management session held 
by  the  Executive  Committee  was  presented  to  the  Super-
visory  Board  and  risk  corrective  actions  were  identified  to 
address the top ten risks. Further details are included in the 
Risk management chapter and the Strategy section.

Other  topics  discussed  and  reviewed  by  the  Supervisory  
Board included: 

In September 2012, the Supervisory Board, Board of Manage-
ment and Executive Committee visited some of the company’s 
businesses in the Nordics. This included meetings with local 
management, customers and other stakeholders, as well as 
a visit to the Functional Chemicals and Surface Chemistry site 
in Stenungsund. The trip provided an excellent opportunity for 
the Supervisory Board to liaise and engage with local manage-
ment  and  for  a  comprehensive  review  of  the  businesses  in  
the Nordics.

The company’s performance improvement program focuses 
on  achieving  operational  and  functional  excellence  at  lower 
costs and is fundamental to the delivery of our 2015 targets in 
a challenging market environment. The program was closely 
monitored  by  three  Supervisory  Board  members,  who  held 
six meetings with the CEO or CFO, the program director and 
the  Corporate  Controller.  During  these  meetings,  the  pro- 
gress of the program was reviewed and discussed in detail, 
while  representatives  from  the  various  work  streams  were 
also invited to attend on several occasions to provide detailed 
overviews of their areas of responsibility. In addition to reports 

•	 Reports from the Supervisory Board committees
•	 Reports from the CEO
•	 Reports from the CFO on financial results, investor 

feedback and share price development

•	 Financial statements and dividends
•	 Operational planning (including budget) and the annual 

financing and investment plan 
•	 Acquisition and divestiture update
•	 Business Area updates. Messrs. Darner, Gunning 

and Fuhrmann provided regular updates to inform the 
Supervisory Board on safety, competitive behavior, 
projects and YTD financials
•	 Governance of the company
•	 Negative growth scenarios and underperforming 

businesses. The performance of the company was 
impacted by the economic crisis. The Supervisory Board 
discussed how AkzoNobel addresses underperforming 
businesses and negative volume growth scenarios 

•	 Diversity and inclusion
•	 The company-shareholder relationship
•	 Approval of major investments, acquisitions and divestments

46

Report of the Supervisory Board  |  Our leadership  |  AkzoNobel Report 2012

The  Supervisory  Board  held  13  meetings  during  2012.  Six 
meetings were plenary sessions with the full Board of Manage-
ment  present,  six  meetings  were  held  without  the  full  Board 
of  Management  present,  of  which  two  were  attended  by  the 
CEO. One meeting was held via conference call. An overview 
of the Supervisory Board and attendance of its committees is 
set out later in this chapter. The Chairman of the Supervisory 
Board prepared the meetings with the Corporate Secretary and 
discussed matters, such as the agendas, with the CEO. Addi-
tional (informal) meetings and calls were held with Supervisory 
Board  members  to  discuss  the  CEO’s  leave  of  absence  and 
have contact with Mr. Nichols and the other Executive Commit-
tee members.

Audit Committee 
Before each announcement of the company’s quarterly results, 
the Audit Committee reviewed the figures and consulted on the 
reports and press releases to be published. Supervisory Board 
members  were  invited  to  participate  in  this  part  of  the  Audit 
Committee meeting.

The Audit Committee also reflected on the deteriorating market 
conditions  in  Europe  and  the  US,  the  value  of  our  Deco- 
rative Paints assets, and advised the Supervisory Board on the 
impairment.  After  several  discussions,  the  Supervisory  Board 
approved the company’s announcement of a non-cash impair-
ment  charge  against  the  Decorative  Paints  business’  assets, 
primarily in Europe.  

Issues discussed in Audit Committee meetings were reported 
back to the full Supervisory Board in subsequent meetings of 
this  Board.  The  Audit  Committee  has  performed  the  annual 
review  of  the  adequacy  of  the  Audit  Committee  charter.  The 
Audit  Committee  also  evaluated  the  services  of  the  external 

auditor and is closely monitoring the international discussions 
on  auditor  independence,  the  substance  of  which  does  not 
give rise to concerns regarding our existing policy of, and guid-
ance  on,  auditor  independence.  Both  processes  have  been 
concluded  and  the  Audit  Committee  has  recommended  to 
the Supervisory Board not to propose a change in the external 
auditor’s appointment for 2013. In 2011, the Audit Committee 
already decided to reconsider undertaking an external auditor 
selection  process  (full  tender)  towards  the  end  of  2013,  for 
submission and decision at the AGM in 2014.

The Audit Committee also discussed topics including:

•	 Financial statements
•	 Dividend directions
•	 External auditor’s report and management letter
•	 External auditor’s approach to auditing the company, 

engagement letter, fees, risk assessment and audit plan
•	 Hard close (as part of making the year-end process more 
efficient, in order to highlight important issues for the 
financial statements 2012 and to give timely attention to 
important issues, AkzoNobel performs a hard close as per 
October 31. Aligned with this, the external auditor also 
performs certain procedures in respect of the financial 
outcomes as at October 31, 2012)
•	 Operational plan (including budget)
•	 Internal control procedures and report
•	 InControl assurance statement
•	 HSE&S audits summary of findings
•	 Risk management
•	 Internal audit reports and planning
•	 Tax strategy
•	 The quality of internal and external audit
•	 Internal audit strategy

•	 Operating working capital management. In several 
meetings, the Audit Committee discussed OWC to  
identify improvement actions

•	 Compliance with primary and secondary legislation 
(internal framework, monitoring and processes and 
compliance reports)
•	 Litigation and claims
•	 Impact of new IFRS rules
•	 Insight accounting issues/Accounting issue tracker
•	 Information Management strategy
•	 Treasury strategy
•	 Bonds issuance
•	 Centralization and standardization of treasury activities 

The Audit Committee held eight meetings during 2012.

Remuneration Committee
The  Remuneration  Committee  reviewed  the  performance  of 
the members of the Board of Management and the Executive 
Committee. Recommendations were made on the remuneration 
and personal targets for members of the Board of Management 
and  the  other  members  of  the  Executive  Committee.  Propo-
sals  for  the  remuneration  of  Messrs.  Fuhrmann,  Keijzer  and  
Joosten  were  reviewed  and  discussed  with  the  CEO.  The 
committee  also  reviewed  the  remuneration  package  of  the 
members of the Supervisory Board. 

The  Remuneration  Committee  prepared  a  proposal  to  the 
Supervisory  Board  on  an  adjustment  to  the  current  remu-
neration  policy  for  the  Board  of  Management  and  Executive 
Committee  to  ensure  that  both  remain  fully  focused  on  the 
company’s  overall  priorities  –  functional  excellence,  increas-
ing  return  on  investment,  increasing  our  operating  income 
and  improving  our  cash  position.  To  ensure  continued  align-

AkzoNobel Report 2012  |  Our leadership  |  Report of the Supervisory Board

47

 
ment  between  incentive  metrics  and  the  company’s  objec-
tives, greater flexibility is required in order to be able to respond 
adequately to the economic challenges the company is facing.

The  Supervisory  Board  approved  this  recommendation  and 
will  propose  to  the  2013  AGM  to  introduce  in  the  remunera-
tion  policy  a  flexibility  (within  a  set  of  defined  indicators)  for 
the  Supervisory  Board  to  decide  each  year  on  the  financial 
metrics  and  their  weighing  to  define  short-term  incentives. 
Further details on this are outlined in the Remuneration report 
chapter in the Governance and compliance section. Informa-
tion  on  the  remuneration  of  the  Board  of  Management  and 
Supervisory  Board  can  be  found  in  Note  21  of  the  Financial  
statements section. 

The Remuneration Committee held four meetings in 2012.

Nomination Committee
The Nomination Committee made several recommendations to 
the Supervisory Board during 2012. These included proposing 
the  appointment  of  Ton  Büchner  as  a  member  of  the  Board 
of Management at the AGM on April 23, and his subsequent 
appointment  as  CEO  following  AGM  approval.  The  commit-
tee also recommended the reappointment of Mr. Nichols for a 
second term of four years, and the reappointment of Mr. Darner 
for a term of two years. The Supervisory Board supported and 
approved these recommendations and the AGM subsequently 
made these (re)appointments on April 23, 2012.

The Nomination Committee also made a proposal to limit the 
number  of  Board  of  Management  positions  from  five  to  four 
following the departure of Mr. Frohn as a Board of Management 
member at the 2012 AGM.

The Nomination Committee identified Ms. Baldauf to succeed 
Baroness  Bottomley  as  a  member  of  the  Supervisory  Board 
and made a proposal to expand the Supervisory Board to nine 
members. Mr. Verwaayen was identified to fulfill the additional 
position.  Ms.  Baldauf  and  Mr.  Verwaayen  were  appointed  at 
the 2012 AGM. At the same meeting, Mr. Van den Brink and 
Sir  Peter  Ellwood  were  reappointed  for  a  third  and  second 
term of four years respectively. Subject to their appointment as 
members of the Supervisory Board, the Nomination Committee 
prepared a proposal for Ms. Baldauf and Mr. Verwaayen to join 
the  Remuneration  Committee  and  the  Nomination  Commit-
tee. Ms. Baldauf brings a different mix of international business 
experiences  gained  in  Asia.  Mr.  Verwaayen  adds  substantial 
business  and  functional  excellence  experience  gained  in  the 
US, UK, France and the Netherlands. Their expertise is a good 
addition to these committees. Sir Peter Ellwood was proposed 
to join the Audit Committee. In addition to his nomination and 
remuneration expertise, Sir Peter, as former Group Chief Exe- 
cutive  of  Lloyds  TSB  Group,  has  the  appropriate  financial 
knowledge for the Audit Committee. 

The  Nomination  Committee  held  two  meetings  in  2012.  
Together  with  the  CEO,  the  Committee  devoted  consider-
able  time  to  senior  executive  succession  planning.  From  the 
start of his appointment as CEO, Ton Büchner has discussed 
and  reviewed  with  the  Nomination  Committee  the  Executive 
Committee  member  positions  responsible  for  the  company’s 
Business  Areas.  After  a  thorough  selection  process,  recom-
mendations were made by the Nomination Committee – follow-
ing proposals by the CEO – for the succession of Mr. Frohn, Mr. 
Darner and Mr.  Gunning. Important selection criteria included 
a balanced knowledge of the markets in which the company 
operates,  a  proven  track  record,  global  business  experience 
and team spirit. The following appointments were subsequently 
approved  by  the  Supervisory  Board.  Werner  Fuhrmann  was 

appointed  as  the  Executive  Committee  member  responsible 
for  Specialty  Chemicals  as  per  October  1,  2012,  a  role  he 
initially  took  over  on  an  ad  interim  basis  after  the  2012  AGM 
(in  addition  to  his  Integrated  Supply  Chain  responsibilities  in 
the Executive Committee). Conrad Keijzer joined the Executive 
Committee on January 1, 2013, and will succeed Mr. Darner 
as the member responsible for Performance Coatings follow-
ing the 2013 AGM. Ruud Joosten will also join the Executive 
Committte  and,  following  the  2013  AGM,  will  take  over  from 
Mr. Gunning as the Executive Committee member responsible 
for Decorative Paints. 

Supervisory Board attendance record
The Supervisory Board is confident that the table on the follow-
ing  page  shows  that  all  Supervisory  Board  members  made 
adequate  time  available  to  give  sufficient  attention  to  the 
company.

Board evaluation 
The  Supervisory  Board  carried  out  a  performance  evaluation 
of  itself,  its  individual  members,  its  Remuneration  Committee 
and  Nomination  Committee,  the  Chairman  and  the  chairmen 
of  these  committees.  The  process  consisted  of  Supervisory 
Board  members  completing  confidential  questionnaires.  The 
Audit  Committee  carried  out  a  performance  evaluation  of 
itself and invited the other participants of the meetings to also 
complete the confidential questionnaire.

Unlike  the  process  in  2011,  the  evaluation  was  conducted 
without the assistance of an external facilitator. It is the Super-
visory  Board’s  intention  to  use  an  external  facilitator  in  the  
evaluation process every third year. 

In  separate  meetings  without  the  Board  of  Management,  the 
full  Supervisory  Board  and  the  Audit  Committee  discussed 

48

Report of the Supervisory Board  |  Our leadership  |  AkzoNobel Report 2012

the  results  of  the  evaluation  questionnaires.  These  discus-
sions  were  recorded  and  the  conclusions  and  actions  were 
discussed  and  confirmed  at  the  next  meeting  of  the  Super-
visory  Board  and  the  Audit  Committee.  The  evaluation  of  the  
Chairman  was  discussed  by  the  full  Supervisory  Board  in  the 
Chairman’s absence. Items addressed were overall performance 
and composition of the Supervisory Board, the Audit Commi- 
ttee and the other committees, strategic issues and key areas for 
2013. Other points discussed were the nature and impact of the 
discussions, strategy oversight, risk management and internal 
control, succession planning and other such matters. Overall it 
was concluded that the Supervisory Board and its committees, 
including the Audit Committee, continued to operate effectively. 
The Supervisory Board was positive about the progress made 
in a number of important areas, such as succession planning 
and training. Improvement areas are diversity and knowledge of 
high growth markets. 

Gratitude
The Supervisory Board in particular wishes to thank Messrs. 
Darner and Gunning for their contribution to AkzoNobel during 
their time with the company. All members of the Supervisory 
Board  also  extend  their  gratitude  to  the  Board  of  Manage-
ment and the other members of the Executive Committee, as 
well  as  all  employees  around  the  world,  for  their  dedication 
and hard work for the company in 2012.

Amsterdam, February 19, 2013
The Supervisory Board

Supervisory Board attendance record

Karel Vuursteen

Sari Baldauf*

Virginia Bottomley*

Dolf van den Brink

Peggy Bruzelius

Uwe-Ernst Bufe

Antony Burgmans

Sir Peter Ellwood*

Louis Hughes

Ben Verwaayen*

Supervisory 
Board

Audit 
Committee

Remuneration 
Committee

Nomination
 Committee

10/13

8/10

2/2

13/13

11/13

13/13

13/13

13/13

12/13

9/10

–

–

–

8/8

7/8

–

–

6/6

7/8

–

3/4

3/3

1/1

–

–

–

4/4

1/1

–

2/3

2/2

1/1

1/1

–

2/2

–

2/2

1/1

–

1/1

*  Where a Supervisory Board member stood down from the Supervisory Board or a committee during the year, or was appointed during 

the year, only meetings before standing down or after the date of appointment are taken into account.

AkzoNobel Report 2012  |  Our leadership  |  Report of the Supervisory Board

49

Business  
performance

The following section gives a detailed summary of how each
of our Business Areas performed during 2012. Information on
market characteristics, key brands and revenue comparisons
is also provided.

AkzoNobel Specialty Chemicals 

AkzoNobel Performance Coatings 

AkzoNobel Decorative Paints 

53

63

73

Superior strength and performance

It might look fairly straightforward, but the average sheet  
of paper goes through a whole series of weird and 
wonderful production processes before it’s ready to use.  
So manufacturers are understandably keen to ensure  
that everything runs as efficiently – and cost effectively  
– as possible. Being more sustainable is also high on  
their agenda. 

Which is why our Pulp and Performance Chemicals 
business has developed EcoFill, a system for enhancing 
paper strength and filler content which makes it possible for 
customers to improve the sustainability of their operations 
without having to compromise on production efficiency. 

Using filler means that papermakers can use less wood 
fiber, which is expensive. Filler is also easier to dry than 
fiber, so less energy is needed when drying the paper.  
With paper manufacture now taking place on a massive 
scale (the biggest machine in the world in China produces  
1.5 million tons a year) the benefits can be substantial. 

Launched in 2012, EcoFill is a patented system which 
combines engineered cellulose additive (ECA) dry strength 
chemistry with clever application technology to deliver 
significant cost-saving benefits and improve the 
sustainability of customer operations. Available in a two 
component system, it enhances strength and makes it 
possible to increase filler content by five to ten percentage 
points without sacrificing runnability. 

Best used in conjunction with the company’s Compozil 
retention system, our breakthrough EcoFill technology  
has been quickly accepted by the industry, with the  
world’s biggest paper machine among its first customers. 

AkzoNobel 
Specialty  
Chemicals

 “The resilience of our  
portfolio enabled us to  
increase revenues and  
post solid results”

Werner Fuhrmann
Executive Committee member responsible for Specialty Chemicals

It was another good year for our Specialty Chemicals business, 
despite  a  less  than  favorable  macro-economic  environment. 
Following a good first quarter, conditions weakened as the year 
progressed,  particularly  in  areas  such  as  construction,  while 
lower economic activity in the upstream petrochemical sector 
and  a  slowdown  in  China’s  manufacturing  industry  also 
impacted  our  performance.  However,  the  resilience  of  our 
portfolio  –  combined  with  effective  cost  leadership  and  our 
strong market and technology positions – enabled us to increase 
revenues and post solid results, helped by a weaker euro. 

Although  trading  conditions  weren’t  quite  as  severe  as  in 
recent years, 2012 still presented a number of notable chal-
lenges.  The  construction  industry  continued  to  struggle, 
which  hit  sales  at  our  Functional  Chemicals  business,  while 
the economic slowdown in Europe also took its toll in terms of 
volume.  Another  ongoing  issue  in  Europe  is  the  lack  of 

competitively-priced  energy  and  feedstocks.  The  North  
American chemical industry is benefiting from large-scale use 
of shale gas. Gas prices there are only a fraction of what they 
are  in  Europe,  so  businesses  there  have  a  clear  advantage 
when it comes to energy pricing and access to competitively 
priced petrochemical raw materials such as ethylene. 

Looking briefly at our activities, Surface Chemistry achieved a 
record  year,  building  on  its  leadership  positions  and  clearly 
benefiting  from  the  acquisition  of  Boxing  Oleochemicals.  In 
addition,  we  announced  a  series  of  investments  to  further 
strengthen  the  business’  presence  in  China.  Pulp  and  Per- 
formance  Chemicals  also  recorded  a  record  year,  despite 
some weakness in demand. The business has streamlined its  
portfolio  to  focus  on  key  strategic  markets  and  is  well  
positioned  to  maintain  its  growth  momentum,  with  the  
Chemical Island concept proving to be particularly successful. 

It  was  a  more  challenging  year  for  Functional  Chemicals, 
mainly  due  to  softer  demand  and  an  imbalance  in  supply/
demand  in  certain  markets.  But  the  business  continued  to 
launch innovative products – notably groundbreaking oil/gas 
well stimulation technology Dissolvine StimWell – and further 
developed  its  activities  in  Ningbo,  China,  where  additional 
strategic  investments  were  made  during  the  year.  Industrial 
Chemicals again proved resilient and was less affected by the 
downturn in Europe due to its strong positioning in the down-
stream  value  chain.  It  continued  to  commercialize  its  mTA 

anti-caking  technology  and  strengthen  its  global  leadership 
positions in electrolyses salt and MCA in Europe. We divested 
our  Pakistan-based  activities  to  better  align  the  Specialty 
Chemicals portfolio with our global strategy. 

We were particularly proud to receive the Dutch Responsible 
Care  Award  and  the  European  Responsible  Care  Award 
during 2012. The former was presented by the Dutch Chemi-
cal Industry (VNCI) and the latter by the European Chemical 
Industry Council (Cefic). Both awards were given in recogni-
tion  of  new  DME-based  DeMythe  LDD  technology,  which  is 
helping  to  revolutionize  the  leather  and  protein  industries.  It 
was  developed  by  our  Industrial  Chemicals  business  along 
with  a  Spanish  partner.  Also  notable  was  the  achievement  
of  our  best  ever  safety  records,  underlining  our  focus  on  
continuous improvement in all areas. 

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Specialty Chemicals

53

Specialty chemicals market overview

End-user segment and market sector analysis
The global chemicals market is roughly €3 trillion in size and, 
within that, the specialty chemicals market represents around 
€500 billion (of which paints and coatings accounts for €75 
billion).  AkzoNobel  competes  in  reasonably  selective  niches 
within this very large and diverse market. The outlook for our 
business, therefore, is best described by evaluating the end-
user segments that we serve.

role when it comes to demand. So, for example, we continue 
to  expect  strong  growth  in  pulp  production  in  Brazil,  which 
will  lead  to  above  average  growth  for  our  bleaching  chemi-
cals  market  sector,  which  is  well  positioned  in  this  market. 
On  the  other  hand,  chemicals  growth  in  mature  Europe  is 
expected to be limited, and because our chlorine and caustic 
soda market sectors are entirely Northern European, we are 
expecting market growth below global average growth rates.

Industrial 
The  majority  of  our  Specialty  Chemicals  revenue  comes 
from  the  Industrial  end-user  segment.  Many  of  the  different 
industries incorporated in this broad sector can be somewhat 
cyclical.  However,  the  cycle  for  agricultural,  for  example,  is 
linked to the weather and not to economic cycles. There are 
also industries that are less cyclical, such as pulp and paper. 
Furthermore, during the recent recession, the downturn was 
less than would have been expected as domestic demand in 
high  growth  countries  continued  to  lead  to  robust  industrial 
growth. Taking each of the sub-segments in turn: 

Natural resource and energy industries 
This  sub-segment  encompasses  a  wide  range  of  markets, 
including oil and gas, metals and mining, energy and electric-
ity generation, water and wastewater and agriculture. In the 
recent  past,  oil  and  gas  growth  was  buoyant  as  a  result  of 
high  oil  prices.  Going  forward,  we  expect  this  to  moderate 
somewhat, but the outlook for energy and utilities in general 
remains strong and we are seeing higher levels of growth in 
agriculture. Thus the outlook for the market sectors that serve 
this sub-segment is strong, assuming that our position in the 
market sector is global. For example, we expect good growth 
in  market  sectors  such  as  surfactants,  chelates,  ethylene 
amines and sulfur products.

Process industries
This  sub-segment  covers  chemicals  and  pulp  and  paper 
manufacture.  Growth  in  this  sub-segment  going  forward  is 
expected to be somewhat below average globally as chemi-
cals  growth  is  expected  to  be  average  and  pulp  and  paper 
growth  is  lower  than  this.  However,  geography  plays  a  key 

Consumer Goods
In  general,  the  higher  growing  industries  within  the  Con- 
sumer Goods end-user segment are in the Consumer dura-
bles sub-segment, which is small in terms of revenues from 
our Specialty Chemicals Business Area. However, for market 
sectors  such  as  organic  peroxides,  metal  alkyls,  polymer 
additives  and  silica  sols  used  in  polymers  for  the  manufac-
ture of consumer electronics, toys and recreation equipment, 
above average market growth is expected.

There  are  also  some  faster  growth  industries  within  the 
Consumer  packaged  goods  end-user  sub-segment,  such  as 
personal care. As a result, the surfactants and specialty poly-
mers  market  sectors  for  these  industries  are  also  expecting 
above average growth. Historically, these industries – along with 
food and beverage – have experienced lower growth, but are 
more stable. Recent trends are very positive and we therefore 
expect  average  or  above  average  growth  for  relevant  market 
sectors such as surfactants, chelates and ethylene amines.

Transportation 
Our  revenues  from  the  Transportation  segment  are  roughly 
equivalent  to  our  revenues  from  the  Consumer  Goods  end-
user  segment.  With  the  exception  of  marine  transporta-
tion,  most  of  the  industries  in  this  end-user  segment  are 
performing  well  and  the  global  outlook  is  particularly  strong 
for the Automotive OEM, parts and assembly end-user sub-
segment,  which  is  the  only  relevant  sub-segment  for  our 
Specialty Chemicals Business Area. In this sub-segment, we 
sell chlorine, organic peroxides and metal alkyls used in the 
production  of  automotive  plastics.  Our  Chlorine  business  is 
very  European,  though,  so  on  average  the  relevant  market 

growth for this end-user segment for AkzoNobel is likely to be 
average, rather than above average.

Buildings and Infrastructure 
The smallest segment for our Specialty Chemicals Business 
Area,  our  revenues  in  the  Buildings  and  Infrastructure  end-
user segment are all in the Building products and components 
sub-segment.  The  outlook  for  this  sub-segment  is  below 
average,  taken  as  a  whole.  However,  industries  within  the 
sub-segment that are less residentially oriented, and/or have 
a strong maintenance component, are performing better. Our 
revenues  in  this  sub-segment  come  from  products  such  as 
chlorine  used  in  the  manufacturer  of  plastics  for  windows, 
doors and pipes, as well as redispersible powders and cellu-
losic  derivatives  used  in  building  adhesives  and  coatings. 
Market  growth  for  all  of  these  market  sectors  is  expected 
to be below average, particularly as our chlorine business is 
heavily  European,  where  growth  rates  are  lower,  and  redis-
persible powders have a strong new build orientation.

The vision for the Specialty Chemicals Business Area is to be 
the leading specialty chemicals company in selected market 
sectors  and  a  reliable  cash  generator  for  AkzoNobel.  To 
achieve this, we will need to continue to ensure that we have 
strong processes and capabilities in terms of:

•	 Management	of	integrated	value	chains
•	 Continuous	technological	advancement	
•	 Engineering	and	project	management
•	 Process	safety
•	 Product	and	margin	management
•	 Managing	capital	intensive	businesses	and	investments

Strategic direction
We have four main strategic priorities. These are:

1.  Although  the  emphasis  for  AkzoNobel  in  general,  and  for 
the Specialty Chemicals Business Area in particular, is on 
focusing  on  cash  and  return  on  investment,  we  will  con- 
tinue to invest in people and technology. This is vital for the 
long-term health of our business.

54

AkzoNobel Specialty Chemicals  |  Business performance  |  AkzoNobel Report 2012

2.  We will be even more selective in where and how we grow 
the  business,  with  a  strong  emphasis  on  market  sectors 
and  geographic  regions  with  better  end-user  segment 
outlook.  We  have  done  this  in  the  past.  For  example, 
recent capital expansions have been almost exclusively in 
Brazil  for  bleaching  Chemical  Islands,  and  at  our  Ningbo 
site  in  China.  Our  most  recent  acquisition  was  of  Boxing 
Oleochemicals,  which  has  made  a  major  contribution  to 
our Surface Chemistry position in Asia. We will continue to 
select for these kinds of investments going forward.

3.  We  will  strengthen  our  focus  on  functional  and  opera-
tional excellence. This incorporates continuing to work on 
building  capabilities  in  product  and  margin  management, 
complexity reduction, efficiency improvements in factories, 
operating working capital reduction and ERP rationalization 
across the full Business Area.

4.  Given all the changes in the external environment, such as 
shale  gas  and  other  chemical  feedstock  potential  game 
changers,  we  will  be  stress-testing  our  strategies  against 
the changing competitive landscape to ensure that we are 
well placed for the future.

Key actions going forward 

•	 Further integrate and grow the acquired Boxing 

Oleochemicals activities

•	 Benefit from capacity expansions in China,  

Brazil and Germany

•	 Generate growth from new products 
•	 Further rationalize and consolidate ERP systems

Key raw materials 

Market leadership positions

•	 Salt
•	 Energy
•	 Ammonia and ethylene 

•	 Acetic acid
•	 Polymers
•	 Sulfur

Price drivers 

•	 Energy, oil and other raw materials

Functional Chemicals

1st

Chelates and micronutrients

Ethylene amines

Organic peroxides

Salt specialties (North Western Europe)

Sulfur products

2nd

Organometallic specialties

Building and paints performance additives

Industrial Chemicals

1st

Chlorine merchant (Europe)

Monochloroacetic acid (MCA)

Salt (chemical transformation Europe)

Chloromethanes merchant (Europe)

2nd

Caustic lye merchant (Europe)

Pulp and Performance Chemicals 

1st

Bleaching chemicals

Silica retention additives

Expandable microspheres

Colloidal silica dispersions

Surface Chemistry

1st

3rd

Industrial applications

Agricultural applications

Home and personal care

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Specialty Chemicals

55

Key developments 2012

•	 Completed the acquisition of Boxing Oleochemicals, China
•	 Announced €45 million investment in a new dicumyl 
peroxide (DCP) plant at our Ningbo multi-site in China

•	 Demerger and divestment of Chemicals Pakistan
•	 Opened bleaching Chemical Island in Brazil and announced 
€80 million investment in the construction of a Chemical 
Island to supply the Suzano Maranhão pulp mill

•	 Began work at our Taixing site in China to increase annual 

production capacity for MCA to 100,000 MT

•	 Broke ground on our €140 million investment to modernize 

and expand manufacturing at our Frankfurt site and 
switch our chlorine production from mercury to the latest 
membrane electrolysis technology

•	 Completed de-bottlenecking at the Stockvik site in 

Sweden, giving us 30 percent more production capacity  
for our Expancel expandable microspheres

•	 Signed an agreement with Mexichem Resinas Vinilicas, 

S.A. de C.V. to supply our pioneering Continuous Initiator 
Dosing (CiD) technology to three of their plants 

Geo-mix revenue by destination

21%

North America

40%

4%

Emerging Europe

Mature Europe

22%

Asia Pacific

3%

Rest of the world

10%

Latin America

56

AkzoNobel Specialty Chemicals  |  Business performance  |  AkzoNobel Report 2012

Key figures in € millions

Employees by region at year-end

Revenue

EBITDA

EBITDA margin (in %)

EBIT

EBIT margin (in %)

Operating income

Moving average ROI (in %)

2011

5,335

906

17.0

625

11.7

622

17.8

2012

5,543

North America

Latin America 

Mature Europe

Emerging Europe

Asia Pacific 

 Total

889

16.0

583

10.5

500

15.6

2011

2012

1,800

900

5,800

–

3,000

1,800

1,000

5,500

100

2,300

11,500

10,700

Revenue breakdown by business unit 
in %

Eco-premium solutions  
% of revenue 

E

A

D

C

22

24

25

2010

2011

2012

B

Key value chains with carbon  
footprint assessment

A Functional Chemicals 

B Industrial Chemicals 

C Pulp and Performance Chemicals 

D Surface Chemistry 

E Chemicals Pakistan 

35

21

20

19

5

147

164

118

2010

2011

2012

Total reportable rate of injuries  
per million hours

3.5

2.8

2.8

1.8

2009

2010

2011

2012

 
AkzoNobel Functional Chemicals

 “Recent investments mean 
we are well positioned 
to benefit from the next 
economic upturn”

Jan Svärd
Managing Director

Overview
It was a mixed year, with many of our product lines either on 
a  par  or  performing  better  than  2011.  Raw  material  prices 
were stable, but margins came under pressure when volumes 
started to weaken towards the end of the year.  

Analysis
Our  results  benefited  from  an  upturn  in  the  North  American 
chemical industry, which enjoyed something of a revival, with 
sales  to  the  polymer  market  being  particularly  good.  Asia 
continued to grow, but not as fast as expected, partly because 
of weaker demand for exports to Europe. The fact that the US 
became more competitive also impacted the market in Asia. 
In terms of business performance, many of our activities had 
a  reasonably  good  year.  Chelates  and  Micronutrients  were 
strong in Asia, while Performance Additives improved on 2011, 
due mainly to the launch of several new cellulose-based prod-
ucts. The one exception was Ethylene Amines, which contin-
ued  to  find  the  going  tough.  The  sluggish  macro-economic 
market made it difficult to place new capacity into the market, 
but recent investments mean we are well positioned to benefit 
from  the  next  economic  upturn,  particularly  in  high  growth 
markets.  In  order  to  optimize  our  supply  chain  for  ethylene 
amines, we realigned our operations, which involved discon-
tinuing a long-term toll manufacturing agreement in Germany. 

Highlights 
The success of our growing range of biodegradable chelates 
caught  the  eye,  in  particular  the  launch  of  Dissolvine  Stim-
Well, a unique technology for the oil and gas industry which 
stimulates  wells  and  makes  them  more  productive.  It  has 
huge  potential  to  revolutionize  the  industry  and  we  have 
already  secured  a  number  of  high  profile  customers.  We 

also  signed  an  agreement  with  Mexichem  Resinas  Vinilicas, 
S.A. de C.V., one of the world’s largest PVC manufacturers, 
to  supply  our  pioneering  Continuous  Initiator  Dosing  (CiD) 
technology.  It  was  our  first  CiD  license  outside  Europe  and 
involves  three  Mexichem  plants,  two  in  Mexico  and  one  in 
Colombia. The technology was developed to help PVC manu-
facturers improve reactor output, product quality and opera-
tional safety.  We also invested in our pharma salt activities in 
Denmark, which supplies high purity products and has trebled 
turnover in the last three years. 

Developments
In China, we successfully started up a new organic peroxide 
plant at our Ningbo site, while the ongoing project at the same 
facility to add capacity for our Bermocoll cellulose derivatives 
is scheduled for completion in mid-2013. We are also invest-
ing €45 million in a new dicumyl peroxide (DCP) plant, which 
will be operational in 2014. These investments are part of a 
strategic plan to develop a strong cluster in Ningbo which will 
play a key role in our growth ambitions. Elsewhere, we made 
a  number  of  changes  to  our  organizational  set-up,  which 
involved  realigning  our  High  Polymers  and  XTP  (Cross-link-
ing Peroxides, Thermoset Chemicals and Polymer Additives) 
activities in order to create a more robust and simpler model. 
As  a  result,  we  formed  two  new  sub-businesses  –  Organic 
Peroxides and Organometallic Specialties – which will enable 
us  to  achieve  operational  excellence  and  cost  efficiencies, 
while retaining the focus on customers. This was in addition to 
the ongoing initiatives (such as Lean Six Sigma) being imple-
mented as part of the company’s performance improvement 
program, which will enable us to operate our production facili-
ties at lower cost. 

Revenue in € millions

1,813

1,917

1,963

2010

2011

2012

Geo-mix revenue by destination in %

A

C

B

A EMEA 

B Americas 

C Asia Pacific 

42

30

28

Main products

•	Cellulosic	additives 
•	Chelates 
•	Additives	for	the
  mortar industry

•	Ethylene	amines
•	Salt	specialties
•	Sulfur	derivatives
•	Polymer	chemicals

Key end-user markets

•	Detergents
•	Personal	care
•	Crop	protection
•	Micronutrients

•	Building	materials
•	Paint
•	Pharmaceutical
•	Food

Key brands

Ferrazone®
T h i s  I r o n   W o r k s .

Rexene®

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Specialty Chemicals

57

 
AkzoNobel Industrial Chemicals

 “Continued investments in our 
leadership positions have 
ensured that we are well 
positioned going into 2013”

Knut Schwalenberg
Managing Director

Germany, where we are investing €140 million to modernize 
and expand manufacturing and switch our chlorine production 
from mercury to the very latest membrane electrolysis tech-
nology.  One  highlight  we  were  particularly  proud  of  was  the 
fact that we received both the Dutch Responsible Care Award 
and the European Responsible Care Award. The former was 
presented  by  the  Dutch  Chemical  Industry  (VNCI)  and  the 
latter by the European Chemical Industry Council (Cefic). Both 
awards  recognized  the  DME-based  DeMythe  LDD  techno- 
logy  we  developed  with  Spanish  partner  GRIT  which  is 
helping to revolutionize the leather and protein industries. We 
also secured our first license for the technology, which is used 
to remove water and grease from animal skins and makes the 
process far more sustainable and less harmful to health than 
more conventional methods.

Developments
The first licensing contract for our mTA technology for the salt 
and  chlorine  industries  in  China  was  signed  and  we  gained 
approval to store strategic oil reserves in our salt caverns. We 
already store gas and nitrogen and are investigating the possi-
bility of using the caverns to store energy as compressed air 
to  cope  with  fluctuation  of  wind  energy.  In  addition,  we  have 
ongoing  initiatives  targeted  at  significantly  increasing  steam 
production  from  renewables  (for  example  through  waste  
incineration)  and  are  looking  into  ways  we  can  improve  the  
eco-profile of our suppliers and raw materials. 

Overview
Despite a slowdown in our markets, we achieved solid results 
in the range of our record year 2011. Continued investments 
in  our  leadership  positions,  combined  with  ongoing  cost-
saving and efficiency measures, have ensured that we are well 
positioned going into 2013. 

Analysis
Our Chlor-Alkali business had its best ever year, mainly due to 
our strong chlorine portfolio and a favorable price situation for 
caustic. We were all but sold out for much of 2012, well ahead 
of the European chlorine industry from a utilization perspec-
tive. MCA also posted an excellent year as we harvested the 
benefits of recent expansions and cost-saving programs. We 
are now the clear market leader in the US and China and in 
Europe we are a co-leader. Our Salt activities had to cope with 
two issues that influenced the business’ performance. First of 
all we had no real winter – which impacted sales of road salt 
– and secondly a broken canal lock near our Dutch Hengelo 
site  caused  major  shipment  problems  and  resulted  in  lost 
volumes. Both effects were compensated by excellent busi-
ness to the chemical industry, which posted a record volume. 
Our Energy activities faced several challenges and as a result 
we had to mothball our large Delesto 2 cogeneration unit at 
Delfzijl  in  the  Netherlands.  We  are  now  investigating  several 
alternatives for generating steam. 

Highlights 
We began work at our Taixing site in China ahead of a major 
expansion  which  will  further  increase  its  annual  produc-
tion  capacity  for  MCA  to  100,000  MT.  Once  complete,  the 
Taixing facility will become the biggest MCA plant in the world. 
A  groundbreaking  ceremony  was  also  held  at  Frankfurt  in 

58

AkzoNobel Specialty Chemicals  |  Business performance  |  AkzoNobel Report 2012

Revenue in € millions

1,070

1,165

1,188

2010

2011

2012

Geo-mix revenue by destination in %

B C

A

91

5

4

•		Monochloroacetic	acid	

(MCA)

•	Chloromethanes

•	Food
•	Pulp	and	paper
•	Plastic	industries

A EMEA 

B Americas 

C Asia Pacific 

Main products

•	Salt 
•	Energy 
•	Chlorine
•	Caustic	lye

Key markets

•	Chemical
•	Detergent
•	Construction

Key brand

 
AkzoNobel Pulp and Performance Chemicals

 “All three main businesses 
made an important 
contribution to the overall 
performance improvement” 

Ruud Joosten
Managing Director

Overview
The momentum we have been building up over the last few 
years continued as we achieved another record performance. 
EBITDA improved significantly, driven mainly by strong margin 
management,  which  helped  to  mitigate  the  impact  of  the 
economic slowdown.  

Analysis
Having  refocused  our  strategy  to  concentrate  on  activities 
with  global  leadership  positions,  all  three  of  our  main  busi-
nesses made an important contribution to the overall perfor-
mance  improvement.  Bleaching  Chemicals  had  a  strong 
year in Latin America, but also did well in Europe and North 
America, while Specialty Products (with our Expancel micro-
spheres)  outperformed  its  record  year  in  2011.  It  was  more 
of  a  mixed  picture  for  Silica  and  Paper  Chemicals,  primarily 
due to the weak economic conditions in North America and 
Europe. Raw material prices were not as volatile as the pre- 
vious year, and although 2012 began well in terms of volumes, 
they  progressively  came  under  more  pressure,  particularly 
in  the  paper  chemicals  sector.  However,  we  were  able  to 
manage  our  margins  very  effectively  and  consolidated  our 
positions in our key markets. 

Highlights 
We introduced our new strategy in April in order to globalize 
our  business  operations  and  further  strengthen  our  market 
positions.  This  included  divesting  some  non-core  activities 
and optimizing the production footprint, as well as changing 
the name of the business to Pulp and Performance Chemicals, 
which better reflects our focus on three core technologies with 
global leadership positions. We are now better placed to build 
on  the  market  strength  of  these  activities,  further  increase 

profitability  and  give  current  and  future  customers  full  value 
from  our  position  as  a  world  leader  in  our  industries.  Many 
customers, however, still remember us by the Eka Chemicals 
name, so we will continue to use the Eka name as a product 
brand for the pulp and paper industry. Another major highlight 
was the €80 million investment in the construction of a new 
Chemical Island facility in Brazil which will supply the Suzano 
Maranhão pulp mill. The project should be completed by the 
end of 2013. The Suzano investment came just a year after 
we announced plans to build a €90 million Chemical Island in 
Três Lagoas, also in Brazil, which was ready to start produc-
tion  in  early  2013.  Meanwhile  in  Europe,  we  took  steps  to 
right-size the organization in order to better align with prevail-
ing market conditions.

Developments
The  €32  million  investment  in  our  Stockvik  site  in  Sweden 
was completed by the end of the year, giving us 30 percent 
more  production  capacity  for  our  Expancel  expandable 
microspheres. Our biggest innovation was EcoFill, a product 
which has advanced from a concept stage and has now been 
launched into the market. It enables paper makers to make a 
stronger paper with less fiber and higher filler levels, allowing 
for drying times that result in less energy consumption during 
the  production  process,  resulting  in  cost  and  environmental 
benefits. Progress was also made in the area of safety, which 
received a lot of attention. 

Revenue in € millions

1,044

1,116

1,153

2010

2011

2012

Geo-mix revenue by destination in %

A

C

B

A EMEA 

B Americas 

C Asia Pacific 

Main products

37

47

16

•	Bleaching	chemicals
•	Paper	chemicals
•	Separation	products	
•	Expandable	microspheres
•		Colloidal	silica	dispersions	for	various	applications	

Key markets

•	Pulp	and	paper	industry
•	Pharmaceuticals	industry
•	Colloidal	silica	dispersions	for	industrial	use

Key brands

Compozil

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Specialty Chemicals

59

 
AkzoNobel Surface Chemistry

 “Our record results were 
driven by the optimization 
of our product portfolio, 
margin management and 
tight control on costs”

Bob Margevich
Managing Director

ties, including a significant manufacturing base in Shandong 
Province. This acquisition will allow us to help local customers 
enhance and differentiate their products. Another key highlight 
was our safety performance. All 13 of our plants performed 
well and we ended the year favorably below corporate ambi-
tions in terms of total reportable rate of injuries.

Developments
Our  Rediset  LQ  liquid  asphalt  warm-mix  additive  was  used 
to  pave  five  new  taxiways  at  Chicago’s  O’Hare  International 
Airport.  The  taxiways  are  an  integral  part  of  the  O’Hare 
Modernization Program, one of the largest infrastructure reha-
bilitation  and  construction  projects  in  the  US,  at  one  of  the 
world’s largest and busiest airports. We also worked together 
with  AkzoNobel  Marine  and  Protective  Coatings  to  develop 
a  new  advanced  antifouling  product  for  ships.  There  were 
some  interesting  developments  in  the  US  and  Asia  with  the 
sustainable chemistry we acquired from Integrated Botanical 
Technologies in 2011. One particularly notable product launch 
was  Armovis  EHS,  a  readily  biodegradable,  high  tempera-
ture surfactant for the oilfield market which can be used in a 
diverse  range  of  applications,  including  acidizing,  fracturing 
and completion brine systems.

Overview
We achieved record results for the third year in a row, driven 
mainly  by  the  optimization  of  our  product  portfolio,  margin 
management  and  sales  into  relatively  strong  markets.  The 
integration  of  the  Boxing  Oleochemicals  business,  acquired 
in 2012, helped grow our business and improved the geogra- 
phic diversity of our sales. Volumes remained more or less flat, 
raw  material  price  increases  were  not  as  severe  as  in  2011 
and we were able to keep tight control on costs, all of which 
contributed to our overall financial performance.

Analysis
North  America  was  our  strongest  and  steadiest  market,  while 
Europe held up well given the economic turmoil. In Latin America 
and Asia, underlying conditions were not as vibrant as in recent 
years, although there remained many opportunities for our tech-
nologies. From a business perspective, we achieved strong sales 
in  agrochemicals,  oilfield  chemicals,  mining  and  asphalt,  while 
our home and personal care activities were less robust. Asphalt 
benefited from the US Congress passing a new highway funding 
bill, which sustained current levels of funding for the construction 
and repair of highways, bridges and other transportation projects 
across the US. Mining started out slow, but picked up and deliv-
ered a good year, while oil and gas moderated somewhat after 
growing for most of 2012. Essentially, all our market segments 
were either stable or improved on 2011.

Highlights 
In Europe, we reorganized our management team and stream- 
lined the business, which had a positive impact on our perfor-
mance.  We  also  integrated  the  Personal  Care  business  into 
our  regional  sub-business  units  globally.  Early  in  the  year, 
we  focused  on  integrating  the  Boxing  Oleochemicals  activi-

60

AkzoNobel Specialty Chemicals  |  Business performance  |  AkzoNobel Report 2012

Revenue in € millions

847

945

1,085

2010

2011

2012

Geo-mix revenue by destination in %

A

C

B

31

53

16

•	Bio-polymers 

A EMEA 

B Americas 

C Asia Pacific 

Main products

•	Surfactants 
•	Synthetic	polymers

Key markets

•	Agrochemicals
•	Asphalt
•	Home	and	personal	care
•	Oilfield	chemicals

•	Coating	additives 
•	Lubes	and	fuels
•	Water	treatment
•	Mining

Key product lines

•	Armeen
•	Arquad
•	Armovis
•	Berol
•	Adsee

Key brands

•	Ethomeen
•	Naviance
•	Alcoguard
•	Witconate

 
Chemicals Pakistan

 “The sale of ICI Pakistan to  
Yunus Brother Group concluded  
on December 28, 2012”

Waqar A Malik 
Chief Executive ICI Pakistan 

Overview
The business environment remained tough in 2012, with the 
escalating  energy  crisis  in  Pakistan  impacting  both  margins 
and downstream demand. However, we were able to increase 
revenue  on  the  back  of  effective  price  management,  new 
product launches and opportunities in the Life Sciences and 
Chemicals businesses.

Analysis
Operating  results  were  severely  affected  by  the  rising  cost 
of  alternative  energy  needed  to  maintain  optimum  produc-
tion levels. The additional cost incurred to replace the use of 
natural gas amounted to €3.4 million. However, our ongoing 
coal-fired boilers project – which will offer a cheaper alterna-
tive to high cost energy – is progressing well and is on track 
for completion in 2013. We also incurred a one-off expense 
of €3.1million on the demerger of the Paints business and the 
divestment of ICI Pakistan. 

Highlights 
AkzoNobel, in accordance with its declared strategy through 
ICI  Omicron  B.V.,  sold  its  entire  holding  of  75.81  percent  in 
ICI  Pakistan  Limited  to  Yunus  Brother  Group  on  December 
28, 2012. In line with the same strategy, the Paints business 
of ICI Pakistan Limited was demerged into a separate listed 
entity (Akzo Nobel Pakistan Limited), effective July 2011. The 
Pakistan Paints business is now managed through our Middle 
East organization. 

Developments
The  business  won  the  coveted  Best  Sustainability  Report 
WWF-ACCA  award,  as  well  as  receiving  a  number  of  addi-
tional  honors  for  financial  and  sustainability  reporting.  Our 
employee engagement score was also one of the best in the 
company.  In  August,  a  safety  incident  at  our  Polyester  site 
in Sheikhupura unfortunately resulted in a fatality. A detailed 
investigation  was  immediately  carried  out  and  new  HSE 
management controls are being drawn up.  

Revenue in € millions

305

330

287

2010

2011

2012

Main products

•	Polyester	fiber 
•	Soda	ash 
•	Life	sciences
•	Chemicals

Key brands

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Specialty Chemicals

61

Breathe easy

We usually think of air pollution as an outdoor problem,  
but according to various experts, indoor air pollution is 
one of the biggest threats to human health. In fact, some 
claim that the degradation of indoor air quality by harmful 
chemicals and other materials can be up to ten times  
worse than outdoor air pollution. 

You might wonder how a company like AkzoNobel can 
make a difference and contribute to improving well-being  
in indoor spaces. Well, the answer lies in our continued 
push to lead the way in top quality, sustainable products. 

Our Wood Finishes and Adhesives business recently 
launched two new formaldehyde-free coatings for use 
on interior wood applications, which give solvent borne 
performance while remaining environmentally responsible. 
Marketed under the Chemcraft brand and known as 
Airguard, the products (a catalyzed lacquer and a 
conversion varnish) can be applied to a wide variety of 
surfaces, including office and household furniture and 
kitchen cabinets. 

Airguard also includes a line of both water and solvent 
borne products that meet the stringent testing standards 
of GREENGUARD Indoor Air Quality Certification. They can 
also be used to comply with LEED, IAQ and BIFMA indoor 
air standards for formaldehyde.

Ready to use for indoor environments without sacrificing 
performance, using Airguard means that you can breathe 
easier knowing these products contribute to the creation  
of cleaner interiors. 

AkzoNobel 
Performance 
Coatings

 “While it has been a strong 
year, we remain focused on 
continuous improvement”

Leif Darner
Member of the Board of Management and the Executive 
Committee member responsible for Performance Coatings

Our  Performance  Coatings  portfolio  delivered  record  results 
in  2012,  even  though  we  were  operating  under  economi-
cally  challenging  circumstances.  It  wasn’t  a  year  of  large 
volume increases, so most of the momentum for the improve-
ment  across  all  key  ratios  was  driven  by  careful  operational 
management  and  our  ability  to  capture  the  limited  growth 
opportunities that arose.

Also significant was the fact that the balanced spread of our 
portfolio means we are not over-dependent on any particular 
segment or sector. Our activities span various cycles across 
all geographies. So when the economy becomes volatile, as 
it has been for some time, we are able to adjust and respond. 
From an operational perspective, we worked diligently to make 
our businesses more efficient and competitive, which meant 
we had to focus hard on cost control and keep a close eye on 
margin management, in line with the company’s performance 

improvement  program.  This  disciplined  approach  ensured 
that all our key financials improved, including EBITDA, operat-
ing working capital and return on investment.

Looking at the businesses themselves, Marine and Protective 
Coatings had an excellent year, led by a strong sales increase 
at  Protective  Coatings.  The  main  driver  for  this  was  the 
increasing global activity in the oil and gas industry, to which 
we are a major supplier. Our Chartek range of fire protection 
coatings in particular benefited significantly. This momentum 
is  being  supported  by  an  ongoing  investment  program  to 
upgrade our research facilities so that we can continue devel-
oping  innovative  products  that  are  more  sustainable,  while 
increasing our competitive advantage. The Marine business, 
on  the  other  hand,  suffered  from  a  major  slowdown  in  new 
builds, although this was entirely expected and we were fully 
prepared in terms of reducing resources to reflect the devel-
opment  of  the  market.  It  was  a  similar  story  in  the  vehicle 
refinish sector, where reduced volumes – especially in Europe 
–  put  pressure  on  our  Automotive  and  Aerospace  Coatings 
business.  But  again,  stringent  value  engineering,  along  with 
stronger  activity  in  high  growth  markets,  ensured  that  the 
business was able to make progress.

Industrial Coatings performed very well in 2012, boosted by 
the previous year’s acquisition of Schramm Holding AG and 

the  coatings  activities  operated  by  Korean  company  SSCP. 
The  deal  gave  us  an  important  global  leadership  position  in 
the  consumer  electronics  industry  and  this  was  reflected  in 
the first full year of results for the integrated business. Wood 
Finishes  and  Adhesives  also  bounced  back  after  a  difficult 
few years. Market conditions have been particularly unfavor-
able, but the business has undergone a period of restructur-
ing and the benefits of that started to pay off with a marked 
improvement in results. Powder Coatings was another busi-
ness to achieve a solid performance, led by stronger focused 
management  and  continued  improvement  in  operational 
excellence. 

We have also been very successful in better coordinating our 
“One AkzoNobel” commercial offer to end-user customer key 
accounts,  particularly  in  the  construction  industry.  We  are 
building resources and now have a dedicated team who iden-
tify major projects that can benefit from our global scale and 
complete product offering. 

Markets are still uncertain, however, and while it has been a 
strong year, we remain fully focused on continuous improve-
ment and increasing profitability so that we can grow our busi-
nesses in line with our strategic agenda.

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Performance Coatings

63

Performance coatings market overview

End-user segment and market sector outlook
The  Performance  Coatings  market  represents  around  55 
percent of the €75 billion global paints and coatings market. 
It is growing and profitable.  However, growth rates and levels 
of cyclicality and profitability differ somewhat across end-user 
segments and sub-segments.

Transportation
Transportation is the largest end-user segment for our Perfor-
mance  Coatings  Business  Area.  For  all  end-user  segments, 
apart  from  marine,  the  outlook  is  positive  in  the  short  to 
medium  term,  due  to  strong  automotive  demand,  recovery 
from the recession and continued high demand levels in high 
growth markets. Going forward, growth rates are not expected 
to reach the levels experienced prior to the economic down-
turn.  However,  in  this  end-user  segment,  growth  rates  for 
coatings can outstrip overall demand where products provide 
sustainable or other performance benefits. For example, there 
is strong demand for coatings solutions that reduce energy use 
and/or help to enhance production efficiency for our custom-
ers. It is also possible to differentiate products in terms of func-
tionality for high-end customers, leading to higher margins.

Taking each of the three sub-segments in Transportation in turn:

Automotive OEM, parts and assembly
This  sub-segment  is  fairly  cyclical  and  has  been  recovering 
well from the substantial market downturn. The large (roughly 
€7 billion) automotive OEM coatings market sector serves this 
end-user  sub-segment.  AkzoNobel’s  participation  is  limited, 
however, as we do not sell liquid automotive body coatings for 
original equipment manufacture. Our involvement is focused 
on commercial vehicle OEM coatings, powder coatings and 
specialty  finishes,  generally  for  plastic  automotive  compo-
nents. We expect these sectors to experience above average 
growth due to underlying end-user segment growth.

Automotive repair
This is a more stable and less cyclical sub-segment, but has 
lower  growth  rates.  We  sell  automotive  refinishes  into  this 
sub-segment  and  our  expectation  is  that  growth  rates  will 

remain average in this market sector, as the vehicle car park 
increases while repair rates decrease.

Marine and air transport
This  sub-segment  can  be  highly  cyclical  as  shipping  rates 
and  air  travel  tend  to  reduce  dramatically  during  economic 
downturns.  However,  given  the  long  lead  times  involved  in 
shipbuilding  and  aircraft  construction,  downturns  in  new 
construction  often  occur  quite  late  in  the  cycle  and  some 
balance in demand is created by the existence of both new 
build and maintenance markets. Currently, very low shipping 
rates  are  putting  pressure  on  demand  for  marine  coatings, 
even  for  maintenance.  We  sell  both  marine  and  aerospace 
coatings into this end-user sub-segment and expect little or 
no growth in the marine coatings market sector, while in aero-
space, we anticipate average to above average growth.

Consumer Goods 
The  Consumer  Goods  end-user  segment  is  only  slightly 
smaller  than  Transportation  for  our  Performance  Coatings 
Business  Area.  The  outlook  is  relatively  positive,  as  we  see 
some demand growth in mature markets and reasonably high 
demand growth in high growth markets, driven by increases 
in  wealth  and  population.  Growth  rates  vary,  however,  with 
higher  growth  in  consumer  electronics  and  domestic  appli-
ances and lower growth in furniture and food and beverage. 
In addition, as is the case in Transportation, our expectation 
is that growth rates will be lower in the short to medium term 
than they were prior to the recession.

There are two sub-segments in Consumer Goods – 
Consumer durables and Consumer packaged goods.

Consumer durables
Consumer durables can be relatively cyclical, but the outlook 
for  growth  is  generally  positive,  with  some  growth  in  mature 
regions and higher growth rates elsewhere. Growth levels can 
be  tempered  by  the  switch  in  product  mix  –  in  both  mature 
and high growth countries, the highest growth levels tend to 
be in lower end segments. Growth rates also vary, with some 
consumer  durables  (such  as  consumer  electronics)  enjoying 

a  very  positive  outlook,  while  others  (such  as  furniture)  have 
much  lower  growth  expectations.  As  a  result  of  these  differ-
ing  underlying  segment  growth  patterns,  we  expect  above 
average growth in the powder coatings and specialty finishes 
market sectors and lower growth (average at best) in the wood 
finishes market sector.

Consumer packaged goods
This is a slower growing, but less cyclical, sub-segment. We 
sell  packaging  coatings  into  this  sub-segment  and  expect 
growth  in  this  market  sector  to  be  somewhat  below  the 
average for the performance coatings market.

Buildings and Infrastructure
Many parts of this end-user segment have been badly affect-
ed by the recent recession. The expectation is that the under-
lying issues will continue to exist in the short to medium term, 
particularly  in  mature  regions  in  Europe.  However,  growth 
rates are increasing in the United States and will remain high 
in high growth regions.

Building products and components
The  vast  majority  of  our  revenues  in  the  Buildings  and  Infra-
structure end-user segment come from this sub-segment. In 
terms of outlook, we expect continued growth in high growth 
geographies, but not at pre-recession levels. In more mature 
regions, a very moderate return to growth is expected, created 
by maintenance rather than new build demand, and oriented 
towards  non-residential  building  components.  For  example, 
we are expecting some mature market growth in areas such 
as doors and windows, which are maintenance-oriented and 
used in a broad range of building applications. We also expect 
reasonable growth rates in coil and powder coatings from high 
growth geographies due to the non-residential profile of these 
market sectors. Growth rates for the more residentially-orient-
ed wood finishes and adhesives market sector will be lower.

New build projects and Maintenance, renovation  
and repair
In  the  other  two  sub-segments  of  New  build  projects  and 
Maintenance, renovation and repair, the general outlook is for 

64

AkzoNobel Performance Coatings |  Business performance  |  AkzoNobel Report 2012

low  levels  of  growth  as  housing  markets  continue  to  expe-
rience  considerable  issues,  particularly  in  mature  Europe. 
However,  our  Performance  Coatings  revenues  in  these  two 
end-user  sub-segments  generally  come  from  large  building 
projects  and  infrastructure  (e.g.  bridges,  stadia,  airports), 
rather  than  housing.  Typically,  investments  in  infrastructure 
continue,  and  even  accelerate,  during  economic  downturns 
as governments use these kinds of projects as an economic 
stimulus.  Furthermore,  many  high  value  infrastructure  proj-
ects are over multiple years and are difficult to bring to a halt 
during a recession. Demand is, therefore, generally expected 
to remain strong for protective coatings, which are sold into 
these two sub-segments for non-residential applications.

Industrial
Many  parts  of  this  end-user  segment  can  be  quite  cyclical. 
However,  domestic  high  growth  market  demand  means  that, 
on  a  global  basis,  the  downturn  had  less  of  an  impact  than 
might be expected due to the recent recession. Oil, gas, energy 
and utilities were particularly strong and growth is expected to 
continue at above GDP levels going forward in all geographies.  
We  serve  this  end-user  segment  through  protective  coatings 
and some powder coatings, both of which are strongly orient-
ed towards the higher growth applications. As a result, we are 
expecting above average market sector growth in this segment.

Strategic direction
Our vision for Performance Coatings specifically is to be the 
leading business-to-business coatings company. To us, lead-
ership in business-to-business coatings means that we must 
have strong processes and capabilities in terms of:

•	 Industrial key account management
•	 Technical support and service
•	 Design, color and color matching
•	 Continuous innovation in terms of functionality  

above  areas,  we  have  four  main  strategic  priorities.  These 
strategic priorities are:

Key raw materials 

1.  Given the breadth of opportunities for this Business Area, 
we plan to grow organically in all market sectors and coun-
tries/regions. This is likely to mean different things for differ-
ent market sectors. 

2.  To ensure that our end-user segment focus provides true 
benefits on a market sector level, we will need to pursue a 
cross-business approach for key segments and accounts. 
This means that we will need to work across Powder Coat-
ings  and  Specialty  Finishes,  for  example,  to  provide  the 
best solution for our customers in the domestic appliance 
and consumer electronics areas of the Consumer Goods 
end-user segment. 

3.   We must continue to focus our RD&I agenda on improving 
functionality  and  sustainability.  In  practice,  this  will  mean 
focusing  and  prioritizing  innovations  that  reduce  the  use 
of  materials  of  concern,  that  increase  the  renewability  of 
our raw materials and that help our customers to use less 
energy, improve their carbon footprint, increase safety and 
health  and  wellness,  increase  their  market  share  and/or 
improve their process efficiency.

4.   We will continuously improve operational excellence across 
all functions and businesses. This includes everything from 
capabilities  in  terms  of  pricing  and  formulation  manage-
ment  (which  are  key  components  of  product  and  margin 
management),  to  manufacturing  and  distribution  network 
optimization, integrated business planning and purchase-
to-pay processes.

•	 Resins
•	 Titanium dioxide

•	 Pigments
•	 Solvents

Price drivers

•	 Oil/energy prices
•	 Construction demand
•	 Metals, base chemical prices

Market leadership positions

Marine and Protective Coatings 

1st

Marine coatings

Protective coatings

Yacht coatings

Automotive and Aerospace Coatings

2nd

3rd

4th

Aerospace coatings

Vehicle refinish

Automotive plastic coatings

Industrial Coatings

1st

Coil and extrusion coatings

Specialty plastics coatings

2nd

Packaging coatings

Powder Coatings

1st

Powder coatings

Key actions going forward 

Wood Finishes and Adhesives

and efficiency in use

•	 Complete manufacturing expansion for automotive  

•	 Sustainable and safe product and service solutions
•	 Product and margin management

To  capture  market  opportunities  while  ensuring  that  we 
continue  to  have  strong  processes  and  capabilities  in  the 

refinish in China

•	 Complete Schramm/SSCP integration
•	 Launch various new projects
•	 Continue product line rationalization
•	 Continue ERP consolidation 

1st

2nd

Industrial wood finishes

Industrial wood adhesives

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Performance Coatings

65

Key developments 2012

•	 Expanded our technology partnership with McLaren 

Automotive to include road cars  

•	 Schramm/SSCP acquisition integration on track 
•	 Opened a new manufacturing facility in Vietnam
•	 Realigned the Business Area to four business units  

(from five)

•	 Secured multiple stadium contracts for London Olympics 

and future events in Brazil

•	 Reorganized European activities in several businesses
•	 Began supplying products for Shell’s Prelude floating 
liquefied natural gas facility off the north west coast of 
Western Australia 

•	 Introduced GreenCoat, a coil coating topcoat made with 
a bio-based solvent which is a derivative of rapeseed oil 

Geo-mix revenue by destination

20%

North America

27%

Mature Europe

11%

Emerging Europe

30%

Asia Pacific

4%

Rest of the world

8%

Latin America

66

AkzoNobel Performance Coatings  |  Business performance  |  AkzoNobel Report 2012

Key figures in € millions

Employees by region at year-end

Revenue

EBITDA

EBITDA margin (in %)

EBIT

EBIT margin (in %)

Operating income

Moving average ROI (in %)

2011

5,170

611

11.8

495

9.6

458

22.0

2012

5,702

North America 

769

13.5

638

11.2

542

25.6

Latin America

Mature Europe 

Emerging Europe 

Asia Pacific

Other countries

 Total

2011

2012

3,100

1,800

7,000

1,100

8,500

500

3,100

1,700

6,700

1,100

8,100

600

22,000

21,300

Revenue breakdown by business unit 
in %

Eco-premium solutions  
% of revenue 

D

E

C

A

B

A Marine and Protective Coatings 

B Automotive and Aerospace Coatings 

C Industrial Coatings 

D Powder Coatings 

E Wood Finishes and Adhesives 

28

18

23

17

14

16

15

14

2010

2011

2012

Key value chains with carbon  
footprint assessment

60

74

93

2010

2011

2012

Total reportable rate of injuries  
per million hours

3.3

3.3

2.8

2.6

2009

2010

2011

2012

 
AkzoNobel Marine and Protective Coatings

 “We are more focused on the 
global needs of our customers”

Rob Molenaar
Managing Director

Overview
We had an outstanding year, helped by the fact that we orga-
nized the business into three distinct global market segments 
(Marine, Protective Coatings and Yacht). By aligning ourselves 
in this way, we are more focused on the global needs of our 
customers  and  better  equipped  to  anticipate  the  different 
dynamics  so  that  we  can  accelerate  in  sectors  where  we 
see opportunities. The reorganization resulted in a significant 
reduction in operating expenses. 

Surface  Chemistry.  Teams  of  scientists  worked  together  on 
developing  patented  technologies  for  a  revolutionary  new 
antifouling,  which  is  close  to  being  launched.  We  are  by  far 
the world leader in developing and supplying fouling control 
technology and this will be a further addition to what is already 
the broadest portfolio available on the market. On an organi-
zational level, we confirmed the three HQs of our global busi-
ness operations as the UK for Protective Coatings, Houston 
in Texas for Yacht and Singapore for Marine. 

Developments
We  began  supplying  products  for  Shell’s  Prelude  floating  
liquefied natural gas facility off the north west coast of Western 
Australia,  which  will  be  the  world’s  largest  floating  LNG  
platform.  Other  major  landmarks  coated  with  our  products 
included the Shanghai Tower – which will be the tallest building 
in China when completed – as well as various venues used at 
the 2012 Olympic Games. During the year we also made good 
progress  in  terms  of  safety,  beating  the  corporate  ambition 
level  for  total  reportable  rate  of  injuries.  This  was  particularly 
pleasing given the attention we have paid to raising awareness 
and improving our all-round HSE performance.  

Analysis
Most of the growth we achieved was generated by our Protec-
tive Coatings activities. The oil and gas sector was particularly 
strong throughout the year, due to the high level of investment 
being  made  by  the  major  players  all  over  the  world.  There 
was  also  significant  demand  for  our  Chartek  fire  protection 
coatings. Our Marine business had to cope with very difficult 
market conditions brought about by a dramatic decline in ship 
new  builds,  but  that  was  offset  by  growth  in  other  sectors.  
In Yacht, the economic recession impacted our volumes. As a 
result of our new global organization, we were able to gener-
ate  efficiencies  in  manufacturing,  RD&I  and  procurement, 
which in turn helped us to take a significant step forward. 

Highlights 
The performance of our Chartek range of fire protection coat-
ings  was  particularly  impressive  as  it  built  up  considerable 
momentum  in  the  marketplace.  Specifically  formulated  to 
protect structural steel elements from hydrocarbon fire expo-
sure, it is used extensively in the oil and gas industry and for 
high value infrastructure projects. In fact, demand has been 
so  great  that  we  are  expanding  production.  Also  notable 
was  a  cross-business  cooperation  we  had  with  AkzoNobel 

Revenue in € millions

1,345

1,398

1,577

2010

2011

2012

Geo-mix revenue by destination in %

C

A

B

28

26

46

A EMEA 

B Americas 

C Asia Pacific 

Main products

•	Marine	coatings 
•	Yacht	coatings 
•	Protective	coatings 

Key markets

•	Ship	building,	maintenance	and	repair
•	Oil	and	gas	facilities
•		High	value	infrastructure	(airports,	stadia,	bridges)
•		Power	generation	installations
•	Mining	and	minerals
•		Pleasure	craft

Key brands

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Performance Coatings

67

 
AkzoNobel Automotive and Aerospace Coatings

 “We successfully kept a tight control 
on costs while effectively managing 
our raw material spend”

Jim Rees
Managing Director

Overview
It  was  a  very  challenging  year,  in  Europe  especially,  but  we 
achieved growth in many of our key countries and in all market 
segments. We focused on running a tight, efficient business in 
order to withstand the economic headwinds and we success-
fully kept a tight control on costs while effectively managing 
our raw material spend through value engineering.

Analysis
The European automotive aftermarket was heavily impacted  
by the weak economy, with the drop in miles driven and acci-
dent and repair rates putting pressure on volumes at our vehicle 
refinish business. We didn’t lose market share, if anything we 
gained slightly, but there was a major slowdown, particularly 
in Eastern and Mediterranean Europe. Nevertheless, we did 
achieve  growth  –  albeit  off  a  smaller  base  –  in  Turkey  and 
Russia,  as  well  as  the  Middle  East  and  Africa.  Growth  also 
continued  across  Asia,  although  somewhat  slower  than  in 
recent years, while North America was a little sluggish. Having 
turned in a very good 2011, our Automotive Specialty Plastics 
business put in another strong performance, notably in North 
America, where it had its best ever year in terms of growth. 
We effectively leveraged the business’ global footprint to take 
advantage of a big uplift in unit builds. Aerospace, meanwhile, 
continued  to  gain  momentum  and  achieved  another  record 
year by growing ahead of the market on some strong leading 
indicators in the OEM new build sector and with many of our 
key airline and general aviation customers. 

Highlights 
We maintained focus on improving our product and services 
offer  and  the  introduction  of  our  click&go  technology  was  a 
significant  development  for  our  bodyshop  customers.  The 

system is made up of a special frame which holds disposable 
paint pouches. Ready in seconds, it allows for perfect mixing 
ratios, reduces waste and can be fitted directly onto a spray-
gun.  We  also  continued  to  invest  in  our  ongoing  efforts  to 
digitize color. Our IT experts and color researchers have been 
working together to ensure that we continue to deliver perfect 
matches for our customers while doing away with traditional 
tools  such  as  color  fans.  We  now  use  sophisticated  tech- 
nology to digitally measure color with a system which provides 
all the relevant technical data, as well as the mixing formula. 
Another  important  highlight  was  the  expansion  of  our  tech-
nology partnership with McLaren Automotive to include road 
cars. It builds on the success of our existing corporate part-
nership as the official supplier of innovative paint solutions to 
the Vodafone McLaren Mercedes Formula 1TM team.

Developments
Our stickerfix quick repair solution continued to do well and 
we launched a pilot internet shop for the consumer market in 
the Netherlands which has proved to be very successful. We 
expect  to  roll  out  more  shops  in  the  US  and  Asia  Pacific  in 
2013. In China, we broke ground on our new plant in Chang-
zhou, which is expected to start production in early 2014. In 
addition,  we  received  bodyshop  approvals  from  several  car 
manufacturers, including Peugeot in Brazil and Nissan in India, 
while our Aerospace business launched a new Aerofine range 
of interior cabin coatings. We are also preparing to launch a 
best-in-class global ERP system across the business, which 
will make things more efficient for us and for our customers. 

68

AkzoNobel Performance Coatings  |  Business performance  |  AkzoNobel Report 2012

Revenue in € millions

994

1,030

1,051

2010

2011

2012

Geo-mix revenue by destination in %

C

B

A

A EMEA 

B Americas 

C Asia Pacific 

Main products

46

34

20

•		Primers,	basecoats,	topcoats	and	clearcoats	 

for vehicle refinishes

•		Automotive	plastic	coatings
•		Customer	service	technology
•	Aerospace	coatings

Key markets

•		Collision	repairers	and	commercial	vehicle	refinishers
•		Bus,	truck,	specialty	vehicle	OEMs
•		Automobile	insurer	networks
•		Fleet	owners	and	operators
•		Automotive	OEM	aftermarkets
•	Aircraft	industry

Key brands

 
AkzoNobel Industrial Coatings

 “The high growth markets now 
account for more than 50 percent  
of our business’ overall revenue”

Conrad Keijzer
Managing Director

Overview
We once again achieved record earnings, driven by continued 
revenue growth, margin improvements and cost control. Most 
of our revenue growth came from Asia, boosted by last year’s 
acquisition of Schramm Holding AG and the coatings activi-
ties of Korean company SSCP. 

Analysis
This  was  the  first  full  reporting  year  with  the  acquired 
Schramm  and  SSCP  activities  and  the  combined  business 
outperformed  its  revenue  targets,  strengthened  by  the  con- 
tinued success of the Korean electronics industry. We are now 
supplying  coatings  for  Samsung’s  Galaxy  series  of  smart-
phones and have become global market leader in supplying 
products for mobile phones and tablet devices. Our Specialty 
Finishes business therefore had a strong year in Asia, as did 
Packaging Coatings with our market-leading retortable coat-
ings,  while  our  Coil  Coatings  activities  performed  particu- 
larly well in high growth markets such as Russia, Turkey and 
India.  The  high  growth  markets  now  account  for  more  than  
50  percent  of  our  business’  overall  revenue.  North  America 
held  up  reasonably  well  during  the  year,  but  Europe  was 
somewhat slower, due mainly to a sluggish automotive sector 
and less activity in the construction industry. We kept a tight 
control  on  costs  and  stepped  up  our  efforts  to  introduce 
manufacturing efficiencies at sites around the world. 

Highlights 
Several investments were made during the year as we looked 
to make further progress with our strategic growth ambitions. 
We  expanded  our  resin  capacity  in  Songjiang,  China,  with 
two new reactor lines and strengthened our research capa-
bility  at  the  site’s  RD&I  center.  This  will  enable  us  to  better 
meet local market needs as we develop specific technology 

for  the  Chinese  mid-market.  Expansions  also  took  place  at 
our  Ansan  and  Jinyoung  sites  in  Korea,  where  we  develop 
and manufacture innovative products for the country’s rapidly 
growing  electronics  industry.  We  also  invested  in  our  Thane 
facility  in  India  to  establish  local  manufacturing  for  packag-
ing coatings, with a specific focus on coatings for food, caps 
and closures and the general line market in India. Safety also 
remained a priority during the year, while more than 140 opera- 
tional  eco-efficiency  improvement  projects  are  in  progress 
across our sites.

Developments
We  gained  approvals  from  the  major  can  makers  and  key 
brand  owners  for  our  next  generation  packaging  coatings 
technology. We also developed new inks for two-piece metal 
cans that have a unique capability to consistently match very 
bright colors. This was the latest innovation to stem from the 
integration  of  the  Lindgens  Metal  Decorating  Coatings  and 
Inks business, which we acquired in 2010. Another exciting 
new product is GreenCoat, a coil coating topcoat made with 
a bio-based solvent which is a derivative of rapeseed oil. The 
product  was  developed  through  a  partnership  with  SSAB 
and the Federation of Swedish Farmers and several success-
ful  commercial  trials  have  already  taken  place.  One  notable 
product launch which took place in 2012 was for our Evcote 
range of grease and moisture barrier coatings. It is used on 
packaging such as paper cups, French fry cartons and freezer 
bags and, because the technology is based on recycled PET, 
it  means  the  packaging  can  be  recycled  or  composted.  
The  product  was  introduced  on  fast  food  packaging  at  the 
London Olympics. 

Revenue in € millions

882

1,049

1,283

2010

2011

2012

Geo-mix revenue by destination in %

46

24

30

C

B

A

A EMEA 

B Americas 

C Asia Pacific 

Main products

•		Beer,	beverage	and	food	can	coatings
•		Coatings	for	caps,	closures	and	general	 

line cans

•		Coil	and	extrusion	coatings
•		Specialty	plastics	coatings

Key markets

•		Beer,	beverage	and	food	cans
•		Consumer	electronics	such	as	 

cell phones and laptops

•	Construction	industry

Key brands

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Performance Coatings

69

 
AkzoNobel Powder Coatings

 “We grew the business in Asia 
more than 10 percent compared 
with the previous year”

AB Ghosh
Managing Director

Overview
It was a good year in terms of revenue and profit generation, 
despite  overall  volumes  being  down.  Conditions  in  Europe 
were challenging and raw material prices continued to have 
an impact, but a sharper focus on our target market segments 
ensured that we almost reached the revenue landmark of one 
billion euros. 

Analysis
We  grew  the  business  in  Asia  –  more  than  10  percent 
compared with the previous year – and gained market share. 
We also achieved double digit growth rates in Turkey, Russia, 
Egypt  and  India,  while  volumes  and  revenue  increased  in  
the  US.  Europe,  as  expected,  was  somewhat  weaker  than 
2011  (notably  in  the  appliance  and  furniture  markets),  but 
overall  we  grew  in  line  with  the  global  market.  The  biggest 
growth  in  segment  terms  came  in  automotive  components, 
due  mainly  to  the  general  uptake  in  the  industry,  notably  in 
China and the US. Europe was also doing well until the second 
half of the year, when it started to struggle. Architectural was 
another solid segment with good growth, while our functional 
sales were strong, especially interior pipe coatings. It was a 
slower year in the appliance sector, partly because we made 
strategic moves to focus more on customers where we can 
add value. This was also the first full year that we were able 
to reap the synergies from the 2010 acquisition of the powder 
business of Rohm & Haas, which has significantly contributed 
to us almost doubling our revenue in the last three years.

Highlights 
In order to support our growth strategy we bought out our joint 
ventures  in  South  Africa  and  Dubai.  We  also  authorized  the 
construction of a new factory in Dubai, which should be ready 

at  the  end  of  2013.  In  Italy,  we  streamlined  our  operations 
by switching production from Cernobbio to the more modern 
facilities in Como, where capacity will be increased and we will 
achieve cost and resource efficiency benefits. We also plan to 
expand the R&D facility there and create a European Powder 
Technology  Center.  Another  highlight  was  the  opening  of  a 
powder coating line at Tata’s new factory in Dharwad, India. 
The  plant  has  already  produced  more  than  1,000  powder 
coated  vehicles.  We  now  have  two  powder  coating  lines  at 
Tata plants for coating their Ace, Ace Zip and Iris vehicles. In 
addition, we opened the first dedicated Cromadex center in 
Ireland, which will serve industrial coatings customers in the 
region, while in China we signed an agreement with XingFa – 
one of the country’s top five aluminum extrusion companies 
– to supply their factories in Chengdu, Yichun and Sangshui.

Developments
Having launched our approach to the market for coatings for 
agricultural,  construction  and  earthmoving  equipment  (ACE) 
during the last 12 months, 2012 saw us pick up several major 
approvals,  including  four  for  Caterpillar  in  Europe  and  our 
first with Japanese construction and mining equipment giant 
Komatsu. We now have a dedicated global product range for 
the  entire  agricultural,  construction  and  earthmoving  equip-
ment sector, which is a huge market and is steadily moving 
towards powder for cost and sustainability reasons. Our coat-
ings were also used on the athletes’ village and several stadia 
at the London Olympics, as well as on the Shard, the tallest 
building in Western Europe, which was inaugurated in London 
in July. We also launched Interpon D2000 Brilliance, a super-
durable, bright sparkling metallic powder coating for architec-
ture, and Interpon HT, a range of heat resistance products for 
use on items such as barbecues and stoves.

70

AkzoNobel Performance Coatings  |  Business performance  |  AkzoNobel Report 2012

Revenue in € millions

804

940

997

2010

2011

2012

Geo-mix revenue by destination in %

C

B

A

50

21

29

•		Functional
•	Furniture
•	General	industrial
•		General	trade	coaters
•		IT

A EMEA 

B Americas 

C Asia Pacific 

Main products

•	Powder	coatings

Key markets

•		ACE	(agriculture,	

construction and earth- 
moving equipment)

•	Architectural	
•	Automotive
•		Domestic	appliance

Key brands

 
AkzoNobel Wood Finishes and Adhesives

 “The business environment 
remained tough, but it was 
a better year from a financial 
performance perspective”

John Wolff
Managing Director

Overview
It  was  another  very  challenging  year,  with  little  promise  for 
improvement from a flat global market. But by focusing hard 
on costs and responding to the difficult trading conditions, we 
were able to protect our market share and improve our overall 
business results. 

Analysis
After  two  very  challenging  years,  the  business  environ-
ment remained tough, but it was a better year from a finan-
cial  performance  perspective.  We  were  encouraged  by  the 
slow  but  steady  improvement  in  US  housing  starts  during 
the course of the year, which is one of the key drivers of our 
business.  Underlying  demand  increased  and  the  trend  line 
in North America finally started moving in the right direction. 
Asia  was  essentially  flat,  but  we  were  able  to  right-size  the 
business  to  improve  financial  performance  and  allow  us  to 
more directly focus on our growth agenda. Volumes declined 
in  Europe,  partly  because  several  large  customers  reduced 
manufacturing activities in line with reduced demand from a 
sluggish economy. There was some volume growth, notably 
in Russia and Turkey, but Europe remained a very uncertain 
market.  Despite  these  unfavorable  conditions,  we  effectively 
responded  to  the  challenges  we  faced  by  managing  our 
costs, strengthening our product mix and capturing synergies 
across the business to improve our results.

Highlights 
We  officially  opened  our  new  Vietnam  site  in  June.  The 
plant, in Amata near Ho Chi Minh City, includes a new color 
studio, which will serve the export and domestic markets for 
wood furniture, flooring and cabinetry and provide a base for 
support  to  our  customers  in  other  countries  in  South  East 

Asia. We also invested in our site in Dongguan, China, where 
a new lab for product and styling development was commis-
sioned. These investments are very much in line with our stra-
tegic plan to align our business for growth in key high growth 
markets.  They  also  emphasize  our  commitment  to  become 
strategic partners to our large OEM customers, such as the 
big furniture manufacturers in China and Vietnam. Supplying 
smaller custom workshops is also fundamental to our strategy 
and we are working hard to increase our industrial distribution 
channels around the world to better service these customers 
and  grow  our  share  in  this  segment.  Another  key  develop-
ment  took  place  in  Europe,  where  we  integrated  our  adhe-
sives and coatings activities under one management team to 
better drive performance and realign the business to what we 
anticipate will be the new norm once Europe settles down. 

Developments
One of the real growth areas we have identified is in flat line 
(or  flat  pack)  furniture.  These  are  products  the  consumer 
purchases in a box and assembles themselves. We continue 
to  invest  in  technology  and  styling  developments  focused 
on  creating  new  products  for  this  market.  Consumers  are 
increasingly  demanding  more  sustainable  end  products, 
which in turn dictates our product offering. This includes coat-
ings and adhesives with lower VOC, reduced CO2 emissions 
and  reduced  use  of  hazardous  materials.  The  market  has 
responded favorably to a new line of sustainable products we 
launched  in  North  America  as  part  of  our  Chemcraft  brand. 
Airguard  includes  both  GREENGUARD  certified  and  form-
aldehyde-free finishes which provide sustainable alternatives 
for  office  furniture  and  kitchen  cabinets.  A  number  of  new 
eco-premium adhesives were also introduced, which helped 
our customers achieve their sustainability objectives.

Revenue in € millions

776

781

825

2010

2011

2012

Geo-mix revenue by destination in %

C

B

A

 A EMEA 

B Americas 

C Asia Pacific 

44

43

13

Main products

•	Wood	coatings 
•	Wood	adhesives	and	board	resins

Key markets

•	Furniture 
•	Cabinets 
•	Flooring
•	Windows 
•	Doors 
•	Building	products

Key brands

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Performance Coatings

71

 
Restoring former glories

When a world famous museum housing priceless works  
of art undergoes a major restoration, it goes without 
saying that every single nuance of every last detail  
has to be perfect. Such is the case at Amsterdam’s  
Rijskmuseum in the Netherlands, home to prized paintings  
including Rembrandt’s stunning The Nightwatch. 

Designed by architect Pierrre Cuypers, the original 
building opened in 1885, but after more than a century  
of intensive use, it required a radical makeover.  
Work on a ten-year program of improvements began  
in 2004, with the new-look museum fully opening its 
doors again in April 2013. During that time, extensive 
remodeling and restoration has taken place, all  
designed to faithfully restore the building and make  
it fit for modern-day demands.

Head architects for the €375 million renovation were 
Antonio Cruz and Antonio Ortiz. Together with designer 
Jean-Michel Wilmotte (famous for the interior of Musée 
du Louvre), they worked with Dutch conservation 
studio SRAL to compose a palette of colors that closely 
matched those originally selected by Cuypers. They also 
selected a new palette of colors for all the other walls and 
ceilings. To create all of these, they turned to AkzoNobel’s 
Sikkens brand, which is backed by more than two 
centuries of experience and expertise.

After analyzing samples of the original paintwork, color 
matching experts at Sikkens reproduced more than  
60 of the authentic 1885 colors, along with eight brand 
new colors, and the main building’s wall and ceiling 
decorations have now been returned to their former glory. 
AkzoNobel, through its Sikkens brand, also became the 
official supplier of all paint and decorative products used 
for the Rijksmuseum renovation, with more than 8,000 
liters having been used throughout the building, both 
inside and out. 

Sikkens reproduced more  
than 60 of the authentic 
colors from 1885

8,000 

liters

8,000 liters of paint have been used throughout  
the building, both inside and out

AkzoNobel  
Decorative 
Paints

progress.  An  exciting  innovation  roadmap  has  also  been 
developed for every region and our commitment to investing in 
our people, brands and capabilities remains as strong as ever. 

We  realize  that  market  conditions  are  likely  to  remain  chal-
lenging, particularly in Europe, but we are strengthening our 
relative market share positions and have developed an effec-
tive organizational model which will allow us to make full use 
of our scale while continuing to inspire consumers to live more 
colorful lives. 

“We continued to right-size,  
reduce complexity and simplify 
our global operations” 

Tex Gunning
Member of the Board of Management and the Executive 
Committee member responsible for Decorative Paints

Although  2012  was  a  year  in  which  we  faced  challenges 
in  markets  across  the  world,  our  Decorative  Paints  busi-
ness continued to make excellent progress on its journey to 
becoming  a  global  business  with  a  global  mission,  strategy, 
organization, brands, systems and processes.

Conditions  were  particularly  tough  in  Europe,  but  other 
regions also experienced declining markets brought about by 
ongoing economic instability. Latin America, for example, had 
to  deal  with  weakening  currencies  and  high  inflation,  while 
there  was  also  a  downturn  in  Vietnam,  reflecting  the  more 
general slowdown across much of Asia. China continued to 
do well, however, as did India, and we remain confident that 
we will continue to benefit from our strategic investments in 
high growth markets.

The  mature  markets  are  likely  to  remain  challenging,  which 
is why we have been paying close attention to our European 

activities for some time. The final phase of a major organiza-
tional  change  took  place  during  the  year  when  we  restruc-
tured our operations in Europe to create four customer-facing 
units, which are supported by global functions. This will help 
us to focus on building our brands, increase market penetra-
tion and enable us to better use our scale to become more 
competitive and cost effective. 

It was also the year when we decided that the time was right 
to divest our North American activities. We’ve been improv-
ing the business for several years in order to create the right 
value  and  put  in  place  the  right  brands  and  customers.  
But given the market realities we face, we made a strategic  
decision to focus AkzoNobel’s Decorative Paints business on 
key  markets  in  Europe  and  the  strong  positions  we  have  in 
high growth regions. I’m pleased that we were able to find the 
right buyer in PPG Industries, Inc., who are well placed to take 
the North American business forward.

It  was  a  major  geographical  portfolio  choice  which  will  help 
to shape our business as we continued to right-size, reduce 
complexity and simplify our global operations through various 
ongoing programs and initiatives. All of these projects moved 
forward during 2012, despite markets not being in our favor. 
Our brand mission in particular gathered momentum through 
the global Let’s Colour campaign, while the global brand iden-
tity  roll-out  and  product  portfolio  rationalization  made  good 

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Decorative Paints

73

Decorative paints market overview

End-user segment and market sector analysis
The  decorative  paints  market  is  roughly  45  percent  of  the  
€75  billion  global  paints  and  coatings  market.  Decorative 
Paints differs from our other Business Areas in that all reve-
nues come from just one end-user segment – Buildings and 
Infrastructure.  All  revenues  also  come  from  only  two  of  the 
three sub-segments – New build projects, and Maintenance, 
renovation and repair.

Buildings and Infrastructure
All  three  sub-segments  of  the  Buildings  and  Infrastructure 
end-user  segment  were  negatively  affected  by  the  recent 
economic slump. This was due not only to normal economic 
cycles,  but  also  resulted  from  the  global  boom  within  the 
Buildings  and  Infrastructure  sector  prior  to  the  recession. 
The  crisis  prompted  both  a  normal  cyclical  downturn  and  a 
massive  global  correction  in  property  and  property-related 
markets. For our Decorative Paints Business Area, the Main-
tenance, renovation and repair sub-segment is more impor-
tant than the New build projects sub-segment. This is positive 
news in terms of the relevant market growth for our business, 
as the recovery in New build projects has been even weaker 
than in Maintenance, renovation and repair. Taking each of the 
sub-segments in turn:

Maintenance, renovation and repair
For the important residential component of this sub-segment, 
the  market  is  strongly  correlated  to  house  moves,  as 
people  often  renovate  both  before  and  after  moving  home. 
House  moves  are,  in  turn,  related  to  house  sales,  which  are 
connected to factors such as mortgage availability and general 
consumer  confidence.  Due  to  the  recent  recession,  issues  
involving  the  housing  market  have  been  considerable  and 

some geographic regions have yet to recover. We are seeing 
signs  of  a  recovery  in  North  America,  but  given  the  divest-
ment  of  our  North  American  Decorative  Paints  business  to 
PPG Industries, Inc., we are expecting modest growth in this 
sub-segment. This modest recovery is reflected in the outlook 
for our Business Area, as is the buoyant forecast for this sub-
segment  in  high  growth  markets.  In  these  regions,  growth 
reflects  both  the  underlying  general  economic  outlook  and 
an emerging cultural shift towards maintenance and renova-
tion. It is also worth noting that, for Decorative Paints, while 
residential  markets  have  been  badly  affected  by  the  reces-
sion, the impact on commmercial and infrastructure markets 
has  been  somewhat  different.  Commercial  markets  expe- 
rienced a negative impact, but often late in the cycle, as this 
market takes longer to adjust than the residential sector. The 
Infrastructure  market  (for  example,  airports,  stadia,  railway 
stations) is often somewhat counter-cyclical, as governments 
invest  to  support  economic  development.  The  outlook  for 
these markets also assumes modest growth going forward.

Strategic direction 
The  vision  for  our  Decorative  Paints  Business  Area  is  to  be 
the  leading  decorative  paints  company  globally  by  inspiring 
consumers and customers around the world to transform dull 
grey spaces into colorful environments, lifting people’s spirits 
and satisfying their need for constant renewal.

Achieving  this  will  require  us  to  have  strong  processes  and 
capabilities in terms of:

•	 Branding
•	 Distribution, wholesale retail management
•	 Understanding and serving professional painters
•	 Consumer inspiration
•	 Quality management, including product portfolio 

management

We have five strategic priorities for the Decorative Paints Busi-
ness Area. These are:

New build projects
Although  the  vast  majority  of  our  revenues  in  Decorative 
Paints  come  from  the  Maintenance,  renovation  and  repair 
sub-segment,  this  sub-segment  represents  a  significant 
proportion  of  the  Business  Area.  This  is  important  because 
the New build projects end-user sub-segment has been badly 
affected  by  the  recent  recession.  Some  question  whether  a 
full  recovery  is  underway,  particularly  in  the  residential  com- 
ponent  of  the  sub-segment,  with  analysts 
forecasting  
flat  growth  at  best,  evidenced  by  projections  for  residen-
tial  housing  units  completion.  The  outlook  for  non-resi-
dential  sections  of  this  market  is  better,  but  only  in  high  
growth markets. 

1.  We  will  continue  to  restructure  and  grow  market  share  in 
Europe. Since the ICI acquistion in 2008, we have exten-
sively  restructured  our  Decorative  Paints  business  in 
Europe, both to capture synergies and to adjust our busi-
ness model to reflect difficult market conditions. Given the 
very modest growth outlook,  we must continue to restruc-
ture,  but  also  need  to  ensure  that  we  build  our  market 
share for the future. 

2.  We  will  continue  to  grow  our  market  share  in  the  high 
growth markets of China, India, South East Asia and Latin 
America. We have been building aggressively in all aspects 
of  our  business,  from  manufacturing,  to  distribution,  to 

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AkzoNobel Decorative Paints  |  Business performance  |  AkzoNobel Report 2012

Key raw materials 

•	 Binders/resins
•	 Titanium dioxide
•	 Packaging materials   

Price drivers 

•	 Energy, oil and raw material prices
•	 Steel prices  

Market leadership positions

Decorative Paints Europe

1st

Continental Europe

Northern and Eastern Europe

UK, Ireland and South Africa

Decorative Paints Latin America

2nd

Latin America

Decorative Paints Asia

1st

2nd

3rd

South East Asia and Pacific

China and North Asia

India and South Asia

sales  force,  to  advertising  and  promotion  and  our  market 
share is increasing as a result. We will accelerate this drive 
going forward.

3.  To support our continued transformation from multi-local to 
global  –  allowing  us  to  benefit  from  our  global  scale  –  we 
will continue to build people, brands and competencies. We 
made a substantial step forward with the global roll-out of 
our Let’s Colour flourish, but there is still more to do.

4.  In  line  with  the  company’s  sustainability  strategy,  we  will 
continue to reduce resource intensity across the full deco-
rative  paints  value  chain,  incorporating  suppliers,  our  own 
operations,  customers,  consumers  and  end-of-life.  It  is 
essential  that  we  take  a  broad  view  in  decorative  paints, 
where resource intensity challenges/opportunities lie mostly 
outside our own operations. 

5.  As part of the multi-local to global transformation, we need 
to  build  a  collaborative,  interdependent  culture  within  the 
Business Area. We have made great strides in this respect, 
based on our leadership journey approach.

Key actions going forward

•	 Manufacturing capacity expansion in China and India
•	 Expand market presence in emerging Europe and the 

Middle East

•	 Complete the divestment of the North American business
•	 Launch new products for high growth markets
•	 Deliver on European realignment of the organization

AkzoNobel Report 2012  |  Business performance  |  AkzoNobel Decorative Paints

75

Key developments 2012

•	 Announced the divestment of the North American 

business to PPG Industries, Inc.

•	 Launched the Dulux Let’s Colour flourish brand globally, 
along with a worldwide campaign to inspire customers 

•	 Expanded our stores network in China and India
•	 Realigned and resturctured our European business
•	 In Latin America, the Tudo de Cor Para Você program 
(All the Colors For You) continued to be successful
•	 Modernized our retail Dulux Decorator Centers in India

Key figures in € millions

Employees by region at year-end

Revenue

EBITDA

EBITDA margin (in %)

EBIT

EBIT margin (in %)

Operating income

Moving average ROI (in %)

2011

4,201

479

11.4

327

7.8

235

5.9

2012

2011

2012

4,297

Latin America 

425

9.9

249

5.8

Mature Europe 

Emerging Europe

Asia Pacific

Other countries 

(2,012)

 Total

4.8

1,800

8,600

1,500

4,200

1,000

1,800

8,400

1,400

4,500

900

17,100

17,000

Revenue breakdown by business unit 
in %

Eco-premium solutions  
% of revenue 

C

B

A

Geo-mix revenue by destination

A Decorative Paints Europe 

B Decorative Paints Latin America 

C Decorative Paints Asia 

61

14

25 

49%

8%

Emerging Europe

Mature Europe

25%

Asia Pacific

4%

Rest of the world

14%

Latin America

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AkzoNobel Decorative Paints  |  Business performance  |  AkzoNobel Report 2012

26

27

26

2010

2011

2012

Key value chains with carbon  
footprint assessment

108

109

109

2010

2011

2012

Total reportable rate of injuries  
per million hours

4.9

4.0

3.5

2.7

2009

2010

2011

2012

AkzoNobel Decorative Paints Europe

From left to right:

Jan Piet van Kesteren
Regional Director Eastern Europe 
and Africa

Kees Ekelmans                  
Regional Director Western Europe

Peter van Campen
Regional Director Southern Europe

Guy Williams                      
Regional Director Northern Europe

Revenue in € millions

2,585

2,658

2,640

2010

2011

2012

Key brands

Overview
Overall, 2012 was another challenging year for the business 
in the EMEA region. The slowdown in markets we identified in 
the fourth quarter of the previous year materialized as expect-
ed. Volumes were under pressure across Europe, mainly due 
to low consumer confidence and austerity measures starting 
to impact. Costs in general were well controlled, supported by 
the company’s performance improvement program. 

Analysis
Despite declining volumes in most mature markets, our reve-
nues  in  those  sectors  were  mostly  flat  or  slightly  up  on  the 
back of pricing activities and targeted market share gains. We 
experienced substantial raw material and packaging inflation, 
offset by price initiatives during the year. Key growth markets 
such as Russia and South Africa showed accelerated growth, 
although sales in Turkey were impacted by a significant slow-
down  and  de-stocking  by  wholesalers.  The  UK  and  Tunisia 
contributed  positively  to  our  results,  but  sales  in  southern 
Europe  were  hit  particularly  hard,  due  to  very  poor  economic 
conditions  and  the  euro  crisis.  There  was  also  a  trend  of 
down-trading evident in the markets. 

Highlights 
We  were  focused  on  building  our  brands  throughout  the 
region  during  the  year.  A  notable  highlight  was  the  launch 
of  the  consumer  flourish  brand  in  various  countries  across 
Europe  and  Africa,  which  supported  our  efforts  to  build  a 
global,  powerful  identity  with  brands  such  as  Dulux,  Levis, 
Bruguer,  Flexa  and  Marshall.  This  included  successful  Let’s 
Colour  projects  in  Belgium,  the  Netherlands,  Poland  and 
Ireland.  Our  professional  brands  also  achieved  a  number 
of  successes,  such  as  the  launch  of  the  Sikkens  Hotel  and 

Leisure  concept.  This  aims  to  develop  and  communicate  a 
specific  proposition  for  property  owners  and  maintenance 
managers. We also launched Dulux Trade Pyroshield Durable 
Eggshell,  which  reduces  the  spread  of  flame  along  interior 
walls, allowing occupants more time to escape in case of fire.

Developments
In order to further improve our customer focus, we have set 
up four customer-facing units, as well as a European supply 
chain  organization  which  will  drive  efficiency,  operational 
excellence and increase our focus on health, safety and the 
environment. A lot of activity associated with the company’s 
performance improvement program also took place through-
out the year and they brought about some significant benefits. 
A project targeting working capital reduction was particularly 
successful,  leading  to  significant  improvement  in  stock  level 
management,  as  well  as  an  eventual  reduction  in  external 
warehousing  costs.  We  also  initiated  several  other  projects, 
which  included  streamlining  production  and  our  market-
ing  organization.  Among  many  efficiency  improvements,  we 
introduced a reduction in batch cycle time at the Gebze plant 
in Turkey and increased productivity and waste reduction at 
Mégrine in Tunisia. In addition, we’ve been busy making our 
operations more sustainable and cost efficient. For example, 
in  Italy,  our  Castelletto  site  needed  a  new  roof  so  we  took 
the opportunity to install 200 kilowatts of solar cells. It’s the 
first site within the whole company to be using solar cells on 
such  a  large  scale  and  they  now  supply  15  percent  of  the 
plant’s  total  annual  energy  consumption.  Meanwhile,  in  the 
Netherlands, we built a new 13,000 m2 logistics center which 
complies with strict environmental standards.

AkzoNobel Report 2011  |  Business performance  |  AkzoNobel Decorative Paints

77

AkzoNobel Decorative Paints Americas

From left to right:

Bob Taylor
Managing Director  
North America

Jaap Kuiper 
Managing Director  
Latin America

Revenue* in € millions

512

590

603

2010

2011

2012

* Excludes North American revenues

Key brands

Overview
Challenging  market  conditions  throughout  the  Americas 
affected  our  overall  financial  performance  during  the  year. 
But by implementing new growth programs, aggressive cost 
management and introducing various improvement initiatives 
we  were  able  to  partly  mitigate  the  adverse  impact  as  we 
prepared the business for renewed growth. In North America, 
the effort resulted in sales and profit increases for the year. 

Analysis
The  economy  grew  less  than  projected  in  Latin  America,  in 
contrast  to  2011,  when  the  area  was  more  resistant  to  the 
slowdown.  Argentina  was  hit  particularly  hard  while  Brazil 
was  more  or  less  flat,  with  the  paint  market  throughout  the 
region remaining sluggish at best. The strong US dollar also 
had  a  negative  effect.  In  North  America,  we  combined  our 
activities  in  the  US  and  Canada  into  one  business.  After  a 
difficult first quarter, our performance in the US grew stronger 
as  the  year  progressed,  largely  due  to  intensive  efforts  to 
structurally  improve  the  business.  This  included  complexity 
reduction  programs  and  a  keen  focus  on  margin  manage-
ment.  In  Canada,  where  we  hold  the  number  one  position, 
we  achieved  market  share  growth  and  strengthened  our 
brand  portfolio.  New  growth  opportunities  were  also  identi-
fied, as well as excellent potential to benefit from cost syner-
gies. During the year, we began implementing a standard ERP 
system  at  sites  throughout  the  Americas,  a  major  program 
which had an associated cost impact. Meanwhile, the contin-
ued  rationalization  of  our  manufacturing  footprint  included 
closing our Rio de Janeiro warehouse, a manufacturing facility 
in  Pontiac,  Michigan,  and  preparing  the  sale  of  our  Raposo 
Tavares site in São Paulo. 

Highlights 
We  announced  the  divestment  of  our  North  American  busi-
ness to PPG Industries, Inc., in order to allow the company 
to focus on key markets in Europe and high growth regions. 
In  Latin  America,  the  Tudo  de  Cor  Para  Você  program  (All 
the  Colors  For  You),  continued  its  success.  The  initiative, 
part of our Let’s Colour campaign, involves painting deprived 
neighborhoods. More than 1,000 events run by customers in 
Brazil have now taken place. This is helping to boost sales of 
our Coral brand, as well as building brand equity. Coral also  
launched  a  new  product  concept  called  3  in  1  which  has 
multiple benefits for the consumer. In addition, an entire favela 
of  1,500  dwellings  (Santa  Marta  in  Rio  de  Janeiro),  is  being 
painted  with  Coral  products  by  members  of  the  community  
who have been given special training. In Canada, we opened  
a new R&D center in Longueuil and a state-of-the-art distribu-
tion  center  in  Toronto,  while  the  Sico  brand  marked  its  75th  
anniversary and Glidden celebrated 55 years in Puerto Rico.

Developments
We  received  a  number  of  awards  during  the  year,  including 
the coveted Walmart sustainability award, Supplier of the Year 
from  The  Home  Depot,  Canada,  and  five  important  “best 
buy”  designations  for  Glidden.  It  was  a  relatively  busy  year 
for product launches, notably CIL Premium and CIL DUO in 
Canada, the Flood brand’s OneCoat waterproofing finish and 
Glidden DUO Paint + Primer. We also introduced the Glidden 
on the go mobile app for smartphones, which means select-
ing  the  perfect  color  and  paint  is  now  just  a  tap  away.  In 
Latin America, former tennis star Gustavo Kuerten helped to 
promote  the  Coral  brand’s  premium  Decora  range  in  Brazil. 
We used life-size displays of him in over 700 stores and sold 
15 percent more of the product in these outlets.

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AkzoNobel Decorative Paints Asia

From left to right:

Jeremy Rowe
Managing Director
South East Asia  
and Pacific 

Amit Jain
Managing Director  
India and South Asia

Lin Liangqi 
Managing Director  
China and North Asia

Revenue in € millions

841

951

1,048

2010

2011

2012

Key brands

Overview
Our  Asian  business  experienced  mixed  fortunes  as  market 
conditions  fluctuated  between  the  regions.  China  posted 
record profits despite difficult market conditions, while India and 
South Asia also had a strong year, but the situation was more 
challenging  in  South  East  Asia  and  Pacific  (SEAP).  Overall, 
we  made  good  progress,  with  the  company’s  performance 
improvement program helping to generate significant savings. 

Analysis
To  combat  the  slower  economic  growth  in  China,  we  tight-
ened our cost control and made a number of strategic invest-
ments  in  several  areas,  including  the  redecoration  market 
and our mass market product range. This helped to give us 
some  momentum  as  we  achieved  significant  market  share 
growth  and  improved  overall  profitability.  In  India  and  South 
Asia, the business continued to outpace the market, despite 
subdued trading conditions, particularly in the highly competi-
tive professional segment. Sri Lanka continued to do well with 
a market share of more than 40 percent. This performance in 
India and South Asia was led by multiple initiatives, including 
a 30 percent capacity expansion, productivity improvements 
and  innovative  product  launches.  Strong  profitability  was 
also  achieved  in  SEAP,  despite  challenging  market  condi-
tions,  especially  in  Vietnam,  where  a  prolonged  economic 
and  construction  downturn  continued.  However,  Thailand 
bounced back after last year’s floods, while our mass market 
Dulux offerings continued to grow strongly across the region.

Highlights 
In China, we opened a number of new stores and strength-
ened our e-commerce to help increase coverage in the mass 
distribution channel. We also grew our project channel busi-
ness by more than 30 percent and launched a campaign to 

motivate Chinese consumers to redecorate. In line with this, 
we  doubled  the  size  of  our  Easy  Paint  Service  business, 
which  provides  reliable  and  trained  painters  to  consumers. 
All  AkzoNobel’s  offices  in  Shanghai  were  consolidated  into 
one,  eco-certified  building,  housing  up  to  700  employees. 
We  also  established  a  regional  HQ  in  Singapore,  bringing 
together a number of AkzoNobel businesses under one roof. 
The  eco-certified  building  consolidates  our  RD&I  expertise 
and provides a base for our new global exterior walls exper- 
tise  group.  In  India,  we  modernized  our  retail  Dulux  Deco- 
rator  Centers  and  grew  well  ahead  of  the  competition.  We 
also  entered  the  fast-growing  interior  regions  by  expanding 
our distribution footprint. Our latest loyalty program for con- 
tractors – Dulux Colour Guru – leverages mobile technology  
platforms to build a community of Dulux ambassadors. 

Developments
In  China,  we  further  strengthened  our  well-being  portfolio 
with the launch of a full non-additive product range. We also  
activated our Let’s Colour campaign to bring color to disad-
vantaged  communities.  Our  India  and  South  Asia  business 
won an award for Best Talent Management Organization 2012 
at  the  World  HRD  Congress.  This    was    welcome  recogni-
tion  and  a  testimony  to  the  investments  being  made  to 
grow the capability and skills of our employees. Good prog-
ress  was  also  made  to  reduce  waste  generation,  while  the 
business’  overall  CO2  emissions  fell  7  percent.  Dulux  was  
recognized  as  the  most  preferred  paint  brand  by  Franchise 
India,  while  notable  product  launches  in  SEAP  included 
the  next  generation  of  our  market-leading  Weathershield  
exteriors  offering  in  Indonesia  and  Vietnam,  and  our  Inspire 
interior  paints  for  the  mass  market  across  the  region.  In  
Singapore,  Dulux  was  awarded  Superbrand  status  as  the  
leading decorative paints brand.

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79

Governance  
and compliance

In this section, we outline our corporate governance  
structure and explain the remuneration of our Board of 
Management. Information about compliance and integrity 
management and AkzoNobel on the capital markets is  
also included.

Corporate governance statement  

Remuneration report  

Compliance and integrity management  

AkzoNobel on the capital markets  

82

90

98

102

Corporate governance statement

Shareholders

Supervisory Board

Board of Management

Executive Committee

Functional and 
Country Review 
Meetings

Operational Review 
Meeting Decorative
Paints

Operational Review 
Meeting Performance 
Coatings

Operational Review 
Meeting Speciality 
Chemicals

Board Committee
Pensions 

Sustainability
Council

Functions

Countries

Business Area 
Responsible
Decorative Paints 

Business Area 
Responsible
Performance Coatings 

Business Area 
Responsible
Speciality Chemicals 

Business units

Business units

Business units

Compliance
Committee

Internal Control
Committee

Disclosure
Committee

82

Corporate governance statement  |  Governance and compliance  |  AkzoNobel Report 2012

Major external regulations

•	 Dutch Civil Code
•	 Dutch Act on financial supervision and 

other applicable securities laws

•	 NYSE Euronext Amsterdam  

listing rules

•	 Dutch Corporate Governance Code

Major internal regulations

•	 Articles of Association
•	 Code of Conduct
•	 Share Dealing Code
•	 Rules of Procedure for the  

Supervisory Board

•	 Rules of Procedure for the Board 

of Management and the Executive 
Committee

•	 Corporate directives and policies
•	 Authority schedules

AkzoNobel aspires to high standards of corporate governance. 
Over the last decade, we have sought to consistently enhance 
and improve our corporate governance standards and frame-
work, emphasizing transparency, in accordance with applicable 
laws and regulations. The company’s management and super-
vision  structure  is  organized  in  a  so-called  two-tier  system, 
comprising a Board of Management, solely composed of exec-
utive directors, and a Supervisory Board, solely composed of 
non-executive directors. The Supervisory Board supervises the 
Board  of  Management  and  ensures  that  external  experience 
and knowledge are embedded in the company’s conduct. The 
two Boards are independent of each other and are accountable 
to  the  Annual  General  Meeting  of  shareholders  (AGM)  for  the 
performance of their functions. 

Akzo Nobel N.V. is a public limited liability company (Naamloze 
Vennootschap) established under the laws of the Netherlands. 
Its common shares are listed on NYSE Euronext Amsterdam. 
AkzoNobel has a sponsored level 1 ADR program and ADRs 
can be traded on the international OTCQX platform in the US. 

Our corporate governance framework is based on the require-
ments  of  the  Dutch  Civil  Code,  the  Dutch  Corporate  Gover-
nance Code adopted in 2003 and amended in 2008 (the Code), 
applicable securities laws, the company’s Articles of Association 
and the rules and regulations applicable to companies listed on 
the NYSE Euronext Amsterdam stock exchange, complement-
ed by several internal procedures, such as the Code of Conduct 
and the Share Dealing Code. These procedures include a risk 
management and control system, as well as a system of assur-
ance  of  compliance  with  laws  and  regulations,  including  a 
complaints  procedure.  To  safeguard  consistency  and  coher-
ence  for  the  total  organization,  the  Executive  Committee  has 
established corporate directives which provide a set of manda-
tory internal rules and regulations that must be adhered to.

The  company’s  Articles  of  Association  were  most  recently 
amended and adopted at the 2012 AGM, inter alia to comply 
with changes in Dutch legislation (the Securities Giro Act (Wet 
giraal effectenverkeer) and the Act on Management and Super-
vision (Wet bestuur en toezicht)). 

The Supervisory Board confirms that throughout the year, the 
company  has  complied  with  the  Code.  The  Code  contains 
principles and best practices for Dutch companies with listed 
shares. Deviations from the Code – currently the company devi-
ates from the Code’s provisions III.3.5 and IV.1.1 – are explained 
in accordance with the Code’s “apply or explain” principle. With 
the  exception  of  those  aspects  of  our  governance  structure 
which can only be amended with the approval of the AGM, the 
Board of Management and the Supervisory Board may make 
adjustments  to  the  way  the  Code  is  applied  as  described 
below, if this is considered to be in the interests of the company. 
If adjustments are made, they will be published and reported in 
the annual report for the relevant year.

Board of Management and Executive Committee
General
The Board of Management is entrusted with the management 
of the company. As of January 1, 2011, the Board of Manage-
ment operates in the context of an Executive Committee. The 
Executive Committee comprises the members of the Board of 
Management,  business  leaders  and  leaders  with  functional 
expertise, allowing both the functions and the Business Areas 
to be represented at the highest level in the company. The func-
tions currently represented in the Executive Committee are HR 
and Organizational Development, Research, Development and 
Innovation,  Legal,  and  Supply  Chain/Sourcing  (including 
Sustainability and Health, Safety, Environment and Security).

In performing its duties, the Executive Committee is guided by 
the interests of the company and its affiliated enterprises, taking 
into  consideration  the  relevant  interests  of  the  company’s 
stakeholders. Among other responsibilities, the members of the 
Executive  Committee  define  the  strategic  direction,  establish 
the policies and manage the company’s day-to-day operations. 

The members of the Board of Management remain jointly and 
individually accountable for all decisions made by the Executive 
Committee.  All  Executive  Committee  decisions  require  a 
majority  of  the  members  of  the  Board  of  Management.  The 
Board of Management can decide to reserve decisions for the 
Board of Management.The Board of Management is account-

able for its performance to a separate and independent Super-
visory Board. The Board of Management is also answerable to 
the shareholders of the company at the AGM. The Executive 
Committee members who are not also a member of the Board 
of Management report to the Chief Executive Officer (CEO).

The CEO leads the Executive Committee in its overall manage-
ment  of  the  company  to  achieve  its  performance  goals  and  
objectives. He is the main point of liaison with the Supervisory 
Board. The Chief Financial Officer (CFO) is specifically responsi-
information  
for 
ble 
management.

the  company’s  financial  affairs  and 

The  company  has  organized  its  activities  into  three  Business 
Areas: Decorative Paints, Performance Coatings and Specialty 
Chemicals. Each Business Area is represented by a responsi-
ble member of the Executive Committee. To manage our busi-
ness in a more operational way, in 2012 we introduced a new 
Operational Control Cycle. For each Business Area, there is an 
Operational Review Meeting which provides a forum for a more 
in-depth  operational  discussion  on  subjects  relevant  to  the 
Business  Area.  In  addition,  a  Functional  and  Country  Review 
Meeting  has  been  introduced  to  review  upcoming  proposals 
and progress on the respective functional agendas. 

The Managing Directors of our business units, the Country Direc-
tors and the Corporate Functional Directors in charge of the differ-
ent functions, report to individual Executive Committee members 
with specific responsibility for their activities and performance. 

The Board Committee Pensions, chaired by the CFO, oversees 
the general pension policies (to be) implemented in the various 
pension plans of the company. 

The company has a Sustainability Council, which advises the 
Executive Committee on strategy developments, monitors the 
integration  of  sustainability  into  management  processes  and 
oversees  the  company’s  sustainability  targets  and  overall 
sustainability performance. The council is chaired by the CEO 
and  includes  Executive  Committee  members,  business  unit 
Managing  Directors  and  Directors  of  Strategy,  Sustainability/

AkzoNobel Report 2012  |  Governance and compliance  |  Corporate governance statement  

83

Health Safety Environment and Security, Sourcing and Commu-
nications. Progress regarding sustainability objectives, develop-
ment, target setting and implementation is reviewed quarterly 
by the Executive Committee and semi-annually by the Supervi-
sory Board, and is verified annually by the external auditor. Our 
sustainability framework is further explained in the Sustainability 
statements section. 

Rules of Procedure for the Board of Management and 
the Executive Committee
The  tasks  and  responsibilities,  as  well  as  internal  procedural 
matters for the Executive Committee, are addressed in the Rules 
of  Procedure  for  the  Board  of  Management  and  Executive 
Committee. These rules have been reviewed and approved by the 
Supervisory Board and are available on our corporate website. 

As the company subscribes to the Code’s principles in general, 
members of the Supervisory Board and the Board of Manage-
ment are, in normal circumstances, appointed on the basis of a 
non-binding nomination by the Supervisory Board.

The  Board  of  the  Foundation  Akzo  Nobel  has  confirmed  its 
intention to use its binding  nomination rights only in cases and 
circumstances it considers exceptional, such as in the event of 
a  (threatened)  hostile  takeover.  (Reference  is  made  to  the 
description  of  anti-takeover  provisions  and  control,  see  
page  89.  In  normal  circumstances,  resolutions  to  appoint  a 
member of the Supervisory Board or Board of Management will 
therefore require a simple majority of the votes cast by share-
holders. Shareholders that meet the requirements laid down in 
the Articles of Association are also entitled to nominate Super-
visory Board or Board of Management members for appoint-
ment. According to the Articles of Association, such appoint-
ments will require a two-thirds majority, representing at least 50 
percent of the outstanding share capital.

Representative authority, including the signing of documents, is 
vested in at least two members of the Board of Management 
jointly.  The  Board  of  Management  has  appointed  corporate 
agents,  including  members  of  the  Executive  Committee  who 
are not also members of the Board of Management. The list of 
authorized signatories is publicly available. 

Appointment
Board  of  Management  members  are  appointed  to,  and 
removed from, office by the AGM. The other members of the 
Executive Committee are appointed by the CEO subject to the 
approval of the Supervisory Board.

Members of the Board of Management are appointed for four-
year terms (or less), with the possibility of reappointment at the 
expiry of each term. This is in line with the Code.

Although  a  deviation  from  provision  IV.1.1  of  the  Code,  the 
Supervisory Board and the Board of Management are of the 
opinion that these provisions will enhance the continuity of the 
company’s management and policies.

The Meeting of Holders of Priority Shares has the right to make 
binding  nominations  for  the  appointment  of  members  of  the 
Board of Management and the Supervisory Board. The priority 
shares are held by the Foundation Akzo Nobel. The Board of the 
Foundation Akzo Nobel consists of members of the Supervisory 
Board who are not members of the Audit Committee. In deviation 
of the Code (provision IV.1.1), the Articles of Association state that 
the AGM cannot cancel the binding nature of a nomination by the 
holders of priority shares for the appointment of members of the 
Supervisory Board or the Board of Management.

Board of Management appointments 2012:

•	 Mr. Nichols was reappointed as a member of the  

Board of Management for a four-year term

•	 Mr. Darner was reappointed as a member of the  

Board of Management for a two-year term 

The  company  has  a  Compliance  Committee  to  support  the 
Executive  Committee  with  its  responsibility  in  assuring  and 
managing compliance, and reporting to the Supervisory Board. 
The  Compliance  Committee  systematically  identifies  material 
compliance risks, assists in assurance of compliance with laws, 
regulations  and  ethical  standards,  monitors  compliance  and 
reports  findings  and  recommendations  to  the  Executive 
Committee.  The  Compliance  Committee  consists  of  the 
General  Counsel  (chair),  Corporate  Secretary  and  Corporate 
Directors of Internal Audit, Corporate Control, Compliance and 
Human Resources. Our compliance and integrity management 
system is explained in more detail in the Compliance and integ-
rity management chapter.

Authority schedule 
To reflect the Operational Control Cycle, the internal authority 
schedule was amended  in 2012.  The authority of the Super-
visory Board, Executive Committee, Operational Review Meet-
ings,  Business  Area  responsibles  and  the  Board  Committee 
Pensions is laid down in the revised internal authority schedule, 
in accordance with the Articles of Association of the company.

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Mr.  Wijers  and  Mr.  Frohn  stepped  down  as  members  of  the 
Board  of  Management  effective  April  23,  2012,  and  May  1, 
2012, respectively. As per the latter date, the Board of Manage-
ment consists of four members. As from the 2013 AGM, when 
Mr.  Darner  and    Mr.  Gunning  will  step  down,  the  Board  of 
Management will consist of two members. 

As of January 1, 2011, members of the Executive Committee 
are  not  allowed  to  hold  more  than  one  supervisory  board 
membership  or  non-executive  directorship  in  another  listed 
company. This is more stringent than the Code (provision II.1.8) 
and  the  Act  on  Management  and  Supervision,  which  allows 
members  of  a  board  of  management  two  such  supervisory 
board  memberships  or  non-executive  directorships.  The 
exception to this rule is that in the 18 months prior to their retire-
ment, Executive Committee members are allowed to hold more 
than one such supervisory board membership or non-execu-
tive directorship in order to allow them to prepare for retirement, 
provided  that  this  does  not  interfere  with  the  performance  of 
their tasks as members of the Executive Committee. Further-
more, an exception can be made for an executive joining the 
Executive Committee. However, a maximum of two supervisory 
board memberships or non-executive directorships will apply. 
Acceptance  of  external  supervisory  board  memberships  or 
non-executive  directorships  in  other  listed  companies  by 
members of the Executive Committee is subject to approval of 
the Supervisory Board, which authority has been delegated to 
the  Chairman  of  the  Supervisory  Board.  With  respect  to  the 
members  of  the  Board  of  Management,  it  is  noted  that  Mr. 
Gunning  is  a  member  of  the  supervisory  boards  of  Royal 
Friesland  Campina  N.V.  and  TNT  Express  N.V.  In  2012,  the 
Board  of  Management  was  not  composed  of  at  least  
30 percent female members as set out in the Act on Manage-
ment and Supervision that came into force on January 1, 2013. 
In the event that candidates for new appointments to the Board 

of Management must be selected, the Supervisory Board will 
duly consider the relevant diversity standards and requirements 
for an internationally operating listed company. 

Conflict of interest
The  handling  of  (potential)  conflicts  of  interest  between  the 
company  and  members  of  the  Board  of  Management  is 
governed  by  the  Articles  of  Association  and  by  the  Rules  of 
Procedure for the Board of Management and Executive Commit-
tee.  A  member  of  the  Board  of  Management  and  the  other 
members of the Executive Committee shall not participate in the 
discussions and decision-making on a subject or transaction in 
relation to which he has a conflict of interest with the company. 
Decisions  to  enter  into  transactions  under  which  Board  of 
Management  and  other  Executive  Committee  members  have 
conflicts  of  interest  that  are  of  material  significance  to  the 
company, and to the relevant Board of Management or Execu-
tive Committee member, require the approval of the Supervisory 
Board. Any such decisions involving members of the Board of 
Management will be recorded in the annual report for the relevant 
year, with reference to the conflict of interests and a declaration 
that the relevant best practice provisions of the Code have been 
complied  with.  In  2012,  no  transactions  were  reported  under 
which a member of the Board of Management had a conflict of 
interest that was of material significance to the company.

Remuneration
In line with the remuneration policy adopted by the AGM, the 
remuneration of the members of the Board of Management is 
determined  by  the  Supervisory  Board  on  the  advice  of  its 
Remuneration Committee. The Supervisory Board also decides 
on  the  remuneration  of  the  other  members  of  the  Executive 
Committee on the proposal of the CEO. The composition of the 
remuneration  of  Board  of  Management  members,  and  the 
remuneration  policy  itself,  are  described  in  the  Remuneration 

report  and  the  Financial  statements  (see  Note  21).  The 
contracts of the members of the Board of Management do not 
contain change of control provisions and are compliant with the 
Code. The main elements of the contracts of Board of Manage-
ment members are available on our corporate website. 

Supervisory Board
General
The  Supervisory  Board’s  overall  responsibility  is  to  supervise 
the  policies  adopted  by  the  Board  of  Management  and  the 
Executive Committee and oversee the general conduct of the 
business of the company. This specifically includes supervision 
of the achievement of the company’s operational and financial 
objectives,  the  corporate  strategy  designed  to  achieve  the 
objectives,  the  design  and  effectiveness  of  the  internal  risk 
management and control systems, the main financial parame-
ters, compliance with applicable laws and regulations and risk 
factors.  The  Supervisory  Board  also  provides  the  Board  of 
Management and Executive Committee with advice. In fulfilling 
their duties, members of the Supervisory Board are guided by 
the interests of the company and its affiliated enterprise, taking 
into  consideration  the  relevant  interests  of  the  company’s 
stakeholders.  Major  investments,  acquisitions  and  functional 
initiatives are subject to Supervisory Board approval. 

Composition
The Supervisory Board endorses the principle that the compo-
sition  of  the  Supervisory  Board  is  such  that  the  Supervisory 
Board  members  are  able  to  act  critically  and  independently  
of  one  another  and  of  the  Board  of  Management  and  the 
Executive  Committee.  Each  Supervisory  Board  member  is 
capable of assessing the broad outline of the overall strategy of 
the  company  and  its  businesses  and  carrying  out  its  duties 
properly. The Supervisory Board – which currently consists of 
nine members – is constituted in a balanced manner to reflect 

AkzoNobel Report 2012  |  Governance and compliance  |  Corporate governance statement  

85

the nature and variety of the company’s businesses, their inter-
national spread and the desirability to have available expertise 
in fields such as finance, economic, societal and legal aspects 
of  international  business,  government  and  public  administra-
tion.  Consequently,  the  current  members  have  a  diverse  and 
appropriate mix of knowledge and experience of the markets in 
which  AkzoNobel  operates,  as  well  as  insights  from  different 
markets  and  non-operational  areas.  A  list  of  current  Super- 
visory Board members, including their biographies, is given in the 
Our Supervisory Board chapter, in the Our leadership section.

A  further  aim  of  the  Supervisory  Board  –  which  its  members 
believe is currently being met – is that at least one-third of the 
members should meet the diversity criteria of gender (female)
and/or  nationality  (outside  of  the  European  Union).  This  is  in 
compliance  with  provision  III.3.1  of  the  Code,  which  ensures 
that its composition better reflects both society at large and the 
markets  in  which  the  company  operates.  The  Supervisory 
Board understands that the current gender balance does not 
meet the requisite minimum of 30 percent female representa-
tion,  as  set  out  in  the  Act  on  Management  and  Supervision. 
However, when nominating and selecting new candidates for 
the Supervisory Board in the future, these requirements will be 
taken into account. 

Rules of Procedure of the Supervisory Board
The Supervisory Board is governed by its Rules of Procedure, 
which are available on the company’s corporate website. The 
Rules of Procedure include the profile and the Charters of the 
Committees and sets out the tasks and responsibilities of the 
Supervisory Board.

The  Chairman  of  the  Supervisory  Board  determines  the 
agenda, chairs the meetings of the Supervisory Board, moni-
tors  the  proper  functioning  of  the  Supervisory  Board  and  its 
committees, arranges for the adequate provision of information 
to  its  members  and  acts  on  behalf  of  the  Supervisory  
Board as the main contact for the Board of Management and 
Executive  Committee.  He  also  initiates  the  evaluation  of  the 
functioning  of  the  Supervisory  Board  and  its  committees,  its 
individual  members,  and  the  functioning  of  the  Board  of 

Management. He additionally chairs the AGM. The Chairman of 
the Supervisory Board is Mr. Vuursteen.

The Supervisory Board is assisted by the Corporate Secretary. All 
members have access to the advice and services of the Corpo-
rate Secretary, who is responsible for ensuring that procedures 
are followed and that the Supervisory Board acts in accordance 
with its statutory obligations under the Articles of Association. 

Resolutions  of  the  Supervisory  Board  must  be  adopted  by 
absolute  majority  of  the  votes  cast.  The  Chairman,  or  in  his 
absence the Deputy Chairman, shall cast the deciding vote in 
the event of a tie.

Appointment
Members of the Supervisory Board are nominated, appointed 
and  dismissed  in  accordance  with  procedures  which  are  the 
same  as  those  previously  outlined  for  the  members  of  the 
Board of Management. As a general rule, based on a rotation 
schedule  (available  on  our  corporate  website),  a  Supervisory 
Board member’s tenure is four years. In principle, members are 
eligible for re-election twice, each time for a period not exceed-
ing four years. However, in deviation from the Code (provision 
III.3.5), a member can be nominated for re-election more often 
if, in specific circumstances, including but not limited to reasons 
of succession planning, this is considered to be in the compa-
ny’s interest. 

Board appointments 2012 (all for four-year terms):

•	 Mr. Van den Brink was reappointed as a member  

of the Supervisory Board 

•	 Sir Peter Ellwood was reappointed as a member  

of the Supervisory Board

•	 Ms. Baldauf was appointed as a member of the 

Supervisory Board

•	 Mr. Verwaayen was appointed as a member of  

the Supervisory Board

In 2013, no appointments or re-appointments to the Supervi-
sory Board are currently scheduled to be proposed to the AGM. 

However, the Supervisory Board would like to state that future 
(re)appointments will be in accordance with the provisions of the 
Act on Management and Supervision that limits the number of 
supervisory board positions that supervisory directors may hold. 
The  Supervisory  Board  will  also  seek  to  avoid  a  situation  in 
which reappointments occur simultaneously, while further taking 
into account the Supervisory Board’s  succession planning. 

Induction and training
Following  appointment  to  the  Supervisory  Board,  members 
receive  a  comprehensive  induction  tailored  to  their  individual 
needs. This includes a documentation package containing rele-
vant information on the company and its corporate governance 
and  compliance  systems,  as  well  as  meetings  with  senior 
management. This enables them to build up an understanding of 
AkzoNobel’s  businesses  and  strategy,  and  the  key  risks  and 
issues the company faces. Throughout the year, regular updates 
on  legal  matters,  corporate  governance,  accounting,  investor 
relations and compliance are provided to the Super-visory Board.

Independence of the Supervisory Board
Each  member  of  the  Supervisory  Board  meets  the  indepen-
dence requirements as stated in the Code provisions III.2.1 and 
III.2.2  and  has  completed  an  annual  independence  question-
naire addressing the relevant requirements for independence.

Conflict of interest
The Articles of Association and the Rules of Procedure include 
detailed provisions on how to deal with conflicts of interest and 
potential conflicts of interest between members of the Supervi-
sory  Board  and  the  company.  A  member  of  the  Supervisory 
Board  shall  not  participate  in  the  discussions  and  decision-
making on a subject or transaction in relation to which he/she 
has a conflict of interest with the company. Decisions to enter 
into  transactions  under  which  Supervisory  Board  members 
have conflicts of interest that are of material significance to the 
company,  and  to  the  relevant  Supervisory  Board  member, 
require the approval of the Supervisory Board. Any such deci-
sions will be recorded in the annual report for the relevant year, 
with reference to the conflict of interests and a declaration that 
the  relevant  best  practice  provisions  of  the  Code  have  been 

86

Corporate governance statement    |  Governance and compliance  |  AkzoNobel Report 2012

complied  with.  In  2012,  no  transactions  were  reported  under 
which a member had a conflict of interest which was of material 
significance to the company. 

Remuneration
Supervisory Board members receive a fixed annual remunera-
tion and attendance fee, which is determined by the AGM. More 
information on the remuneration of the members of the Supervi-
sory Board can be found in Note 21 to the Financial statements.

Committees
The Supervisory Board has established three committees: the 
Audit  Committee,  the  Nomination  Committee  and  the  Remu-
neration Committee. Each committee has a charter describing 
its role and responsibilities and the manner in which it discharg-
es  its  duties  and  reports  to  the  full  Supervisory  Board.  These 
charters are included in the Supervisory Board Rules of Proce-
dure,  published  on  the  company’s  corporate  website.  The 
committees report on their deliberations and findings to the full 
Supervisory  Board.  The  committee  members’  attendances  in 
2012 are shown in the Report of the Supervisory Board.

Audit Committee
The Audit Committee assists the Supervisory Board in oversee-
ing the quality and integrity of the accounting, auditing, reporting 
and risk management practices of the company, as well as the 
company’s compliance with legal and regulatory requirements, 
the qualifications, performance and independence of the exter-
nal auditor and the performance of the internal audit function. 
The chairman of the Audit Committee is Mr. Van den Brink. The 
Audit  Committee  consists  of 
three  other  members  –  
Mr. Hughes, Mrs. Bruzelius and Sir Peter Ellwood – all of whom 
have accounting and financial management expertise. Sir Peter 
Ellwood became a member of the Audit Committee on May 1, 
2012.  As  a  rule,  the  CEO,  CFO,  Corporate  Director  Control, 
Corporate  Director  Internal  Audit  and  the  lead  partner  of  the 
external auditor, KPMG, attend all regular meetings. After every 
Audit Committee meeting, members hold a separate meeting 
with only the internal auditor present, and a separate meeting 
with  only  the  external  auditor  present.  Other  members  of 
management  attend  as  and  when  requested.  The  General 

Counsel reports to the Audit Committee on compliance related 
matters at every regular meeting of the committee. The chair-
man of the Audit Committee initiates the evaluation of the func-
tioning  of  the  Audit  Committee  and  its  individual  members, 
without the Board of Management being present.

Nomination Committee
The  Nomination  Committee  focuses  on  drawing  up  selection 
criteria and appointment procedures for Supervisory Board and 
Board of Management members. The committee assesses the 
size and composition of both Boards, evaluates the functioning 
of the individual members, makes proposals for appointments 
and reappointments and supervises the Board of Management 
on  the  selection  of  senior  management.  The  committee  also 
considers nominations of Executive Committee members who 
are  not  also  a  member  of  the  Board  of  Management.  When 
selecting candidates for appointment to the Supervisory Board, 
account is taken of the need for a balanced representation of 
knowledge of the markets in which the company operates and 
the need for insight from different markets and non-operational 
areas.  Higher  female  and  diversity  representation  are  also 
actively being pursued. The Nomination Committee consists of 
four members and is chaired by Mr. Vuursteen. Ms. Baldauf, Mr. 
Verwaayen  and  Mr.  Burgmans  are  the  other  members  of  the 
Nomination Committee. 

Remuneration Committee 
The Remuneration Committee is responsible for making propos-
als to the Supervisory Board on the remuneration policy for the 
Board  of  Management,  for  overseeing  the  remuneration  of  its 
individual members and the remaining members of the Execu-
tive Committee and for overseeing the remuneration schemes 
for AkzoNobel executives involving the company’s shares. The 
committee conducts the periodic review of the performance of 
the members of the Board of Management and the Executive 
Committee.  The  committee  also  reviews  the  remuneration 
package of the members of the Supervisory Board and prepares 
proposals  for  adjustments  if  necessary.  The  Remuneration 
Committee  consists  of  four  members  and  is  chaired  by  Mr. 
Burgmans.  Ms. Baldauf, Mr. Verwaayen and Mr. Vuursteen are 
the other members of the committee. 

Baroness  Bottomley  stepped  down  as  a  Supervisory  Board 
member of the company, and as a member of the Nomination 
and Remuneration Committees, after the 2012 AGM. Sir Peter 
Ellwood  stepped  down  as  a  member  of  the  Nomination  and 
Remuneration Committees on May 1, 2012. Ms. Baldauf and 
Mr. Verwaayen replaced them.

Further information on the work of the committees is set out in 
the Report of the Supervisory Board, while details of the remu-
neration of all Supervisory Board members are set out in Note 
21 of the Financial statements.

Auditors
The external auditor is appointed by the AGM on proposal of 
the  Supervisory  Board.  The  appointment  is  for  an  indefinite 
period  of  time  and  is  reviewed  every  four  years  by  the  Audit 
Committee.  The  same  committee  advises  the  Supervisory 
Board, which communicates the results of this assessment to 
the  AGM.  During  2012,  besides  the  annual  internal  quality 
review on services provided by the external auditor, the Audit 
Committee has kept itself abreast of international discussions 
on auditor independence. As a result, the Audit Committee has 
recommended  to  the  Supervisory  Board  not  to  propose  a 
change  in  the  external  auditor’s  appointment  for  2013.  The 
Audit  Committee  and  the  Board  of  Management  annually 
report their dealings with the external auditor to the Supervisory 
Board  and  discuss  the  auditor’s  independence.  The  lead 
auditor in charge of the AkzoNobel account is changed every 
seven  years.  KPMG’s  current  lead  partner,  Mr.  Weusten,  has 
held this position since July 2007. The lead auditor is present at 
the AGM and may be questioned with regard to his statement 
on the fairness of the financial statements. The external auditor 
attends  all  meetings  of  the  Audit  Committee,  as  well  as  the 
meeting of the Supervisory Board at which the financial state-
ments are approved. He receives the financial information and 
underlying  reports  of  the  quarterly  figures  and  is  given  the 
opportunity to comment and respond to this information. 

AkzoNobel Report 2012  |  Governance and compliance  |  Corporate governance statement  

87

Non-audit services
One  area  of  particular  focus  in  corporate  governance  is  the 
independence of the auditors. The Audit Committee has been 
delegated direct responsibility for the compensation and moni-
toring  of  the  auditors  and  the  services  they  provide  to  the 
company.  The  auditors  are  prohibited  from  providing  the 
company  with  certain  non-audit  services.  Examples  of  non-
permitted  services  are  actuarial  services  and  book-keeping 
services. In order to anchor this in our procedures, the Supervi-
sory  Board  adopted  the  AkzoNobel  Auditors  Independence 
Policy and the related AkzoNobel Audit Committee Pre-approv-
al Procedure on Audit, Audit-Related and Non-Audit Services. 
All these documents and policies are available on the compa-
ny’s corporate website.

Risk management and internal control
Internal  control  and  risk  management  systems  are  in  place. 
Our risk management system is explained in more detail in the 
Strategy section.  

We have strict procedures for internal and disclosure controls 
and  auditor  independence.  The  Disclosure  Committee  moni-
tors the procedures established by the company and advises 
the Executive Committee to ensure adequate and timely disclo-
sure of material financial and non-financial information. 

An Internal Control committee is responsible for maintaining the 
company’s  internal  control  framework.  The  company-wide 
internal control self-assessment process was improved in 2012 
and the outcome was presented to the Audit Committee. An 
area of continued focus in 2012 has been the control standards 
for  our  key  IT  systems  and  to  make  more  use  of  automated 
controls in these systems. 

Synergies  are  created  between  the  internal  control  and  
compliance function, where the company-wide internal control 
self-assessment  tool  is  strengthened  by  a  company-wide 
compliance  monitoring  tool  to  discuss  and  monitor  progress 
with respect to compliance-related issues. More detail on the 
so-called non-financial letter of representation process is avail-
able in the Compliance and integrity management chapter. 

Reference is made to the Statement of the Board of Manage-
ment in the Our leadership section for the statements in respect 
of the internal risk management and control systems.

Code of Conduct and complaints procedure
AkzoNobel has established a comprehensive Code of Conduct 
and complaints procedure, pursuant to which employees have 
the  possibility  of  reporting  alleged  irregularities  within  the 
company.  More  information  can  be  found  in  the  Compliance 
and integrity management chapter.  

Share Dealing Code
Members of the Board of Management, the Executive Commit-
tee and the Supervisory Board are subject to the AkzoNobel 
Share Dealing Code, which limits their opportunities to trade in 
AkzoNobel securities. In accordance with Dutch law and regu-
lations, transactions in AkzoNobel shares carried out by Board 
of Management, Executive Committee and Supervisory Board 
members  are,  as  and  when  required,  notified  to  the  Dutch 
Authority for the Financial Markets. 

Share classes and major shareholders
AkzoNobel  has  three  classes  of  shares:  common  shares, 
cumulative  preferred  shares  and  priority  shares.  Common 
shares  are  traded  on  the  Euronext  Amsterdam  stock 
exchange.  Common  shares  are  also  traded  over-the-counter 
on OTCQX (organized by Pink Sheets) in the US in the form of 
American  Depositary  Receipts  (each  American  Depositary 
Receiptrepresenting  one-third  of  a  common  share).  On 
December 31, 2012, a total of 239,047,452 common shares 
and 48 priority shares had been issued.

By December 31, 2012, MFS Investment Management held 
more than 5 percent of the company’s share capital.

The priority shares are held by the Foundation Akzo Nobel. The 
Foundation’s  Board  consists  of  members  of  AkzoNobel’s 
Supervisory Board who are not members of the Audit Commit-
tee. The Meeting of Holders of Priority Shares has the nomina-
tion  rights  for  the  appointments  of  members  of  the  Board  of 
Management and of the Supervisory Board, as well as the right 
to  approve  amendments  to  the  Articles  of  Association  of  
the company.

No  cumulative  preferred  shares  have  been  issued  to  date.  It 
has been communicated that the cumulative preferred shares 
merely  have  a  financing  function,  which  means  that  if  
necessary, and possible, they will be issued at or near to the 
prevailing quoted price for common shares.

The Board of Management, Executive Committee and Supervi-
sory  Board  members  require  authorization  from  the  General 
Counsel  prior  to  carrying  out  any  transactions  in  respect  of 
AkzoNobel securities, even in a so-called open period. 

The Annual General Meeting of shareholders held on April 23, 
2012, authorized the Board of Management for a period of 18 
months after that date – subject to approval from the Supervi-
sory Board – to issue shares in the capital of the company up 

88

Corporate governance statement    |  Governance and compliance  |  AkzoNobel Report 2012

 
to a maximum of 10 percent of the issued share capital (or 20 
percent  in  case  of  a  merger  or  acquisition)  and  to  restrict  or 
exclude  the  pre-emption  rights  for  existing  shareholders  
for those shares. At the same meeting, the Board of Manage-
ment  was  given  a  mandate  to  acquire  up  to  a  maximum  of  
10 percent of the issued share capital of the company.

Annual General Meeting of shareholders (AGM)
Presently,  General  Meetings  of  shareholders  are  held  at  least 
once  a  year.  The  Annual  General  Meeting  of  shareholders  is 
convened  by  public  notice.  The  agenda,  the  notes  to  the 
agenda  and  the  procedure  for  attendance  –  including  the 
record date and the procedure for granting a proxy to a third 
party – are published in advance and posted on the company’s 
website. The company uses the Shareholders’ Communication 
Channel  to  distribute  the  agenda  and  to  allow  shareholders 
who hold their shares through an associated bank participation 
in the proxy voting at the meeting.

Holding shares in the company on the record date determines 
the right to exercise voting rights and other rights relating to the 
Annual General Meeting of shareholders, notwithstanding the 
subsequent sale of shares thereafter. The notes to the agenda 
contain  all  relevant  information  with  respect  to  the  proposed 
resolutions. All resolutions are made on the basis of the “one 
share, one vote” principle. All resolutions are adopted by abso-
lute majority, unless the law or the company’s Articles of Asso-
ciation stipulate otherwise. 

The Annual General Meeting of shareholders reviews the annual 
report and decides on adoption of the financial statements and 
the  dividend  proposal,  as  well  as  on  the  discharge  of  the 
members of the Supervisory Board and the Board of Manage-

ment. Holders of common shares in aggregate representing at 
least 1 percent of the total issued capital may submit proposals 
for the agenda of the Annual General Meeting of shareholders. 
These proposals must be adequately substantiated and must 
be submitted in writing, or electronically, to the company’s head 
office in Amsterdam at least 60 calendar days in advance of the 
meeting. The minutes of the Annual General Meeting of share-
holders (in Dutch) are made available on the company’s website 
within three months of the meeting date.
The Annual General Meeting of shareholders approves or adopts, 
as the case may be, among other matters:

•	 The financial statements
•	 Dividends (not interim dividends)
•	 The election of members of the Board of Management 

and the Supervisory Board

•	 Material changes to the remuneration policy of the Board 

of Management

•	 Other important matters such as major acquisitions  

or the sale of a substantial part of the company

•	 The issuance of new shares

Anti-takeover provisions and control
According  to  provision  IV.3.11  of  the  Code,  the  company  is 
required to provide an overview of its actual or potential anti-
takeover measures, and to indicate in what circumstances it is 
expected that they may be used. The priority shares may be 
considered  to  constitute  a  form  of  anti-takeover  measure.  In 
relation to the right of the Meeting of Holders of Priority Shares 
to make binding nominations for appointments to the Board of 
Management and the Supervisory Board, the Foundation Akzo 
Nobel has confirmed that it intends to make use of such rights 
in  exceptional  circumstances  only.  These  circumstances 

include  situations  where,  in  the  opinion  of  the  Board  of  the 
Foundation, the continuity of the company’s management and 
policies is at stake. This may be the case if a public bid for the 
common shares of the company has been announced, or has 
been made, or the justified expectation exists that such a bid 
will  be  made  without  any  agreement  having  been  reached  in 
relation to such a bid with the company.

The same shall apply if one shareholder, or more shareholders 
acting in a concerted way, hold a substantial percentage of the 
issued  common  shares  of  the  company  without  making  an 
offer, or if, in the opinion of the Board of the Foundation Akzo 
Nobel, the exercise of the voting rights by one shareholder or 
more shareholders, acting in a concerted way, is materially in 
conflict with the interests of the company. In such cases, the 
Supervisory  Board  and  the  Board  of  Management,  in  accor-
dance  with  their  statutory  responsibility,  will  evaluate  all  avail-
able  options  with  a  view  to  serving  the  best  interests  of  the 
company, its shareholders and other stakeholders. The Board 
of the Foundation Akzo Nobel has reserved the right to make 
use  of  its  binding  nomination  rights  for  the  appointment  of 
members  of  the  Supervisory  Board  and  of  the  Board  of 
Management in such circumstances. 

In the event of a hostile takeover bid or other action which the 
Board of Management and Supervisory Board consider to be 
adverse to the company’s interests, the two Boards reserve the 
right to use all available powers (including the right to invoke a 
response time in accordance with provisions IV.4.4 and II.1.9 of 
the Code), while taking into account the relevant interests of the 
company and its affiliate enterprise and stakeholders.

AkzoNobel Report 2012  |  Governance and compliance  |  Corporate governance statement  

89

Remuneration report

This report describes our 
remuneration policy and the 
remuneration paid to members  
of the Board of Management  
in 2012.

The  remuneration  and  the  individual  contracts  of  the 
members  of  the  Board  of  Management  are  determined  by 
the Supervisory Board within the framework of the remunera-
tion policy. The remuneration policy was first adopted by the 
Annual General Meeting of Shareholders (AGM) in 2005 and 
has  been  amended  several  times  thereafter,  most  recently 
in  2011.  The  performance  share  plan  described  below  was 
approved  by  the  AGM  in  2004,  when  AkzoNobel  was  still 
listed at Nasdaq, under the then prevailing rules of Nasdaq. It 
has been amended two times thereafter, in accordance with 
article 2:135 of the Dutch Civil Code, most recently in 2010. 
The share matching plan described below was approved by 
the AGM in 2011. Our remuneration policy, including all struc-
tures  and  policies  related  to  the  remuneration  and  employ-
ment contracts of the Board of Management, is in line with the 
Dutch Corporate Governance Code (the Code). 

In order to enhance the visibility of the elements that consti-
tute the remuneration policy and the way in which the policy 
has  been  applied  during  the  reporting  year,  the  Supervisory 
Board has decided to make a clearer distinction between the 
two.  The  first  part  of  this  report  describes  the  remuneration 
policy  as  it  has  been  adopted  over  time,  while  the  second 
part describes the implementation of the policy in 2012 and 
proposals for 2013.

Remuneration policy
Our remuneration policy has the objective of providing remu-
neration  in  a  form  which  will  attract,  retain  and  motivate 
members of the Board of Management as top managers of a 
major international company, while protecting and promoting 
the company’s objectives. The aim is to provide remuneration 
at the median level of the external market.

The total remuneration package of the members of the Board 
of Management consists of:

•	 Base salary
•	 Performance-related short-term incentive (STI),  
with shareholding requirement related share  
matching opportunity

•	 Performance-related long-term incentive (LTI)  

in the form of shares

•	 Pensions and similar retirement provisions
•	 Other benefits

The various elements of the remuneration package are  
set out in more detail below. 

Base salary
The base salary is determined by the Supervisory Board.

Short-term incentive (annual bonus)
The target STI is 100 percent of the base salary for the CEO 
and  65  percent  of  the  base  salary  for  the  other  members. 
The  threshold  for  pay-out  is  the  achievement  of  80  percent 
of the targeted financial performance criteria. The pay-out is 
maximized at 150 percent of the base salary for the CEO and 
at 100 percent of the base salary for the other members. The 
STI is linked to the company’s EVA and EBITDA and the indi-
vidual and qualitative targets of the members of the Board of 
Management. More specifically, 35 percent of the short-term 
incentive opportunity is linked to EVA, 35 percent is linked to 
EBITDA and the remaining 30 percent is linked to individual 
and  qualitative  targets,  including  non-financial  targets.  The 
specific targets are determined by the Supervisory Board.

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Remuneration report  |  Governance and compliance  |  AkzoNobel Report 2012

Long-term incentive 
The  LTI  consists  of  performance-related  shares.  Under  the 
performance share plan, shares are conditionally granted to the 
members of the Board of Management. Vesting of these shares 
is conditional on the achievement of performance targets during 
a  three-year  period.  Achievement  of  the  performance  targets  is 
determined  by  the  Supervisory  Board  in  the  first  quarter  of  the 
year following the three-year performance period. The number of 
vested shares is adjusted for dividends paid over the three-year 
performance period. The retention period for the shares expires 
five years after the conditional grant.

Board  members  who  have  not  yet  achieved  their  minimum 
shareholding are required to invest one-third of the short-term 
incentive  they  receive  (net  after  tax  and  other  deductions)  in 
AkzoNobel shares. As further encouragement to build up the 
minimum holding requirement, Board members who invest up 
to a second third of their short-term incentive in shares will have 
such shares matched by the company, one on one, after three 
years from the date of purchase of the shares, on the condition 
that the Board member still holds these shares and showed a 
sustained performance during the three-year period, as deter-
mined by the Supervisory Board. 

Because sustainability is considered key to our long-term future,  
50 percent of the conditional share grant is linked to AkzoNobel’s  
relative  sustainability  performance.  For  the  2011  grant  and  on- 
wards, the sustainability performance is measured as AkzoNobel’s 
average  score  in  the  SAM  ranking  during  the  three-year  perfor-
mance period. The remaining 50 percent of the conditional grant 
of shares is linked to AkzoNobel’s relative Total Shareholder Return 
(TSR)  performance  compared  with  the  companies  in  a  defined 
peer group. This peer group and the vesting scheme are deter-
mined by the Supervisory Board. In each case, the maximum at 
vesting is 150 percent of the relevant part of the conditional grant.

Shareholding requirements and share matching
As of 2012, the CEO and other members of the Board of Manage-
ment are required to build up, over a five-year period from the date 
of appointment, and then hold, at least three times respectively 
one time their gross base salary in AkzoNobel shares for the dura-
tion of their tenure as member of the Board of Management.

The  CEO  and  other  Board  members  are  expected,  for  these 
purposes, to use both their long-term incentive and their short-
term incentive in the manner set out below.

Board members who continue to invest their short-term incen-
tives in whole, or in part, in shares after the minimum holding 
requirement has been reached, will have the opportunity to have 
such shares matched subject to the same conditions, except 
that such shares will be matched with one share to every two 
shares thus acquired and that no shares will be matched to the 
extent that shares were purchased with more than two-thirds of 
the Board member’s net annual short-term incentive. 

Pension and similar retirement provisions
Members of the Board of Management receive a contribution 
towards pension and similar retirement benefits, as determined 
by the Supervisory Board.

Other benefits
Other benefits – such as a company car and allowances – are 
determined by the Supervisory Board.

Claw back and value adjustment
The  Supervisory  Board  may  claw  back  variable  pay  compo-
nents  paid  to  members  of  the  Board  of  Management  in  the 
event that such variable pay components were based on finan-
cial information which is shown within a certain period of time 
to be materially incorrect.

Pursuant to the rules of the performance share plan and provi-
sion II.2.10 of the Code, the Supervisory Board has the power 
to adjust the outcomes of the STI or the LTI vesting schedules 
if, given the circumstances, this would reflect a fairer measure 
of  performance,  provided  that  targets,  in  the  opinion  of  the 
Supervisory Board, are not more easy or difficult to be satisfied.

Loans
The company does not grant any personal loans to its Board 
members.

Implementation of the remuneration policy in 2012
The  Supervisory  Board  ensures  that  the  remuneration  policy 
is aligned with the objectives of the company also in its imple-
mentation. Both the policy itself, and the checks and balances 
that are applied in its execution, are designed to avoid incidents 
where  members  of  the  Board  of  Management  –  and  senior 
executives for whom similar incentive plans apply – act in their 
own interest, take risks that are not in line with our strategy and 
risk appetite, or where remuneration levels cannot be justified 
in any given circumstance. 

To ensure that remuneration is linked to performance, a signifi-
cant  proportion  of  the  remuneration  package  is  variable  and 
dependent on the short and long-term performance of the indi-
vidual Board member and the company. Performance targets 
must be realistic and sufficiently stretching and – particularly in 
respect of the variable remuneration components – the Super-
visory Board ensures that the relationship between the chosen 
performance  criteria  and  the  strategic  objectives  applied,  as 
well  as  the  relationship  between  remuneration  and  perfor-
mance, are properly reviewed and accounted for, both ex-ante 
and ex-post.

AkzoNobel Report 2012  |  Governance and compliance  |  Remuneration report

91

In  accordance  with  the  requirements  of  the  Code,  the 
Remuneration  Committee,  before  setting  the  targets  to  be 
proposed for adoption by the Supervisory Board, has carried 
out  scenario  analyses  of  the  possible  financial  outcomes 
of  meeting  target  levels,  as  well  as  maximum  performance 
levels, and how they may affect the level and structure of the 
remuneration of the members of the Board of Management. 
As  stated  in  the  remuneration  policy,  we  aim  to  maintain 
overall remuneration levels that are at the median level of the 
external  market.  For  benchmarking  purposes,  a  peer  group 
has  been  defined  by  the  Supervisory  Board.  Following  a 
review in 2012, two companies (Wolters Kluwer, Reed Else-
vier) were removed from the peer group and four companies 
(Arkema, Henkel, Lafarge and Reckitt Benckiser) were added. 
The review focused on the size of the group, as well as on the 
geographical and industry fit. The peer group now consists of 
the following companies:

•	Clariant	
•	Royal	DSM
•	Heineken	
•	Royal	KPN
•	Royal	Philips	
•	Solvay

•	Arkema
•	Henkel
•	Royal	Ahold	
•	Reckitt	Benckiser
•	Lafarge
•	Randstad	

The Remuneration Committee consults professional indepen-
dent remuneration experts to ensure an appropriate compari-
son.  It  further  reviews  the  impact  on  pay  differentials  within 
the company, which is taken into account by the Supervisory 
Board  when  the  overall  remuneration  is  determined.  When 
other  benefits  are  granted,  the  Supervisory  Board  ensures 
that these are in line with market norms. 

a  summarizing  overview  of  the  remuneration  of  the  current 
members of the Board of Management. Reference is made to
Note 21 of the Financial statements for more details.

Base salary
The base salaries of members of the Board of Management 
increased by 1.8 percent in 2012.

Short-term incentive (annual bonus)
The  objectives  of  the  short-term  incentive  in  2012  were  to 
reward  economic  value  creation  (EVA)  and  EBITDA  growth 
for  our  shareholders  and  other  stakeholders,  to  measure 
individual and collective performance and to encourage pro-
gress  in  the  achievement  of  long-term  strategic  objectives. 
On  the  outcome  of  the  three  short-term  incentive  elements 
(EVA,  EBITDA  and  personal  targets),  the  Supervisory  Board 
applies  a  reasonableness  test,  in  which  the  actual  ambition 
level of the performance targets is assessed critically in light 
of the assumptions made at the beginning of the year. It also 
includes an assessment of the progress made with the strate-
gic objectives under prevailing market conditions. 

EVA  is  calculated  by  deducting  from  net  operating  profit 
after  taxes  (NOPAT)  a  capital  charge  representing  the  cost 
of  capital  calculated  on  the  basis  of  an  average  return  that 
investors expect. The target EVA and EBITDA are determined 
annually by the Supervisory Board. Qualitative targets are set 
in the context of the medium-term objectives of the company. 
AkzoNobel will not disclose all the targets as these are consid-
ered commercially sensitive information. However, the targets 
for 2012 included goals set with respect to delivering on the 
performance improvement program.

For communication purposes, the table “Compensation over-
view members of the Board of Management 2012” presents 

The EVA of the sum of the business units is used as the basis 
for calculating the EVA element of the short-term incentive for 

the Board of Management. EVA and EBITDA are based on the 
company’s  financial  results  in  constant  currencies.  In  2012, 
the  minimum  threshold  for  payout  regarding  the  EVA  target 
was not met, whereas for EBITDA the performance outcome 
was above the threshold and payout came out at 60 percent 
of target. Upon its ex-post review of the relationship between 
the chosen performance criteria and the strategic objectives 
applied,  and  of  the  relationship  between  remuneration  and 
performance, the Supervisory Board, given the importance of 
the link between the variable remuneration and the company’s 
performance improvement program and strategic ambitions, 
decided not to make any adjustment on the financial metrics. 
The  Supervisory  Board  has  reviewed  the  overall  short-term 
performance  of  Mr.  Büchner  considering  his  absence  for  a 
three-month period. Based on this review, it was decided to 
reduce the bonus by 25 percent. Considering that the CFO, 
Mr. Nichols, also assumed responsibilities of the CEO during 
his  absence,  the  Supervisory  Board  decided  to  adjust  the 
outcome of his personal objectives upward.

Long-term incentives
The objectives of our long-term incentive plan are to encourage 
long-term sustainable economic and shareholder value creation 
– both absolute and relative to our competitors – and to align 
the interests of the Board of Management with those of share-
holders and to ensure retention of the members of the Board 
of Management. Performance-related shares are considered to 
provide a strong alignment with shareholders’ interests.

Stock option plan
Stock options were conditionally granted for the last time in 
2007 and vested for the last time in 2010. As the total option 
term is seven years, the last stock options that vested under 
the stock option plan can be exercised until 2014.

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Remuneration report  |  Governance and compliance  |  AkzoNobel Report 2012

Compensation overview members of the Board of Management 2012

Ton Büchner1
Chief Executive 
Officer 

Keith Nichols
Chief Financial 
Officer 

Leif Darner 
Board member
Performance  
Coatings 

Tex Gunning 
Board member 
Decorative Paints

Hans Wijers2 
Chief Executive 
Officer 

Rob Frohn3 
Board member 
Specialty Chemicals 

2012

534,700

170,900

399,500

–

128,900

5,700

–

–

2012

602,000

224,500

880,400

109,100

78,000

110,300

72,100

–

2012

602,000

200,100

1,248,600

229,500

–

6,000

683,500

796,300

2012

602,000

200,100

951,300

236,700

–

6,000

578,600

–

1,239,700

2,076,400

3,766,000

2,574,700

2012

267,700

267,700

1,661,900

213,100

–

2,000

–

1,130,600

3,543,000

2012

200,700

130,400

1,245,500

73,100

–

2,800

–

602,000

2,254,500

in €

Base salary

Short-term incentive

Share awards4

Post-employment benefits

Other post-employment 
benefits 

Other emoluments6

Other compensation7

Termination benefits8

Total remuneration

1  As per April 23, 2012.
2 Until April 23, 2012.
3 Until May 1, 2012.
4  Costs relating to share awards (Performance Share Plan and Share Matching Plan) are non-cash and relate to the expenses following IFRS2.
5  Other post-employment benefits refer to payments intended for building up retirement benefits other than those included in Post-employment benefits.
6  Other emoluments refers to social security cost. For Mr. Nichols, this refers to the employer’s contribution in the UK.
7  Other compensation refers to compensation for living expenses and home leave allowances. 

For Mr. Darner this refers to the regular expatriate support benefits for 2012, as well as the gross cost for repatriation support in 2013 following his retirement.

8  Termination benefits for Mr. Darner refers to costs incurred in 2012 which will be paid in 2013.

AkzoNobel Report 2012  |  Governance and compliance  |  Remuneration Report

93

The exercise price of the stock options is the NYSE Euronext 
Amsterdam  opening  price  on  the  first  day  after  the  Annual 
General  Meeting  of  shareholders  that  the  AkzoNobel  share 
is quoted ex-dividend in the year in which the options were 
conditionally granted.

AkzoNobel  ranked  first  in  2012  and  second  in  2010  and 
2011  in  the  relevant  SAM  and  DJSI  indices.  As  a  result,  
AkzoNobel’s sustainability performance over the period 2010 
through 2012 resulted in a vesting of 133 percent for this part 
of the long-term incentive.

Performance share plan
As stated in the remuneration policy, vesting of 50 percent of 
the shares conditionally granted under the performance share 
plan  is  linked  to  AkzoNobel’s  relative  sustainability  perfor-
mance  by  taking  AkzoNobel’s  average  score  in  the  relevant 
Dow  Jones  Sustainability  Index  (DJSI)  for  conditional  grants 
made up to 2011, and the SAM ranking for conditional grants 
made as of 2011, during the three-year performance period. 
SAM is an organization that annually assesses around 2,000 
of  the  world’s  largest  companies  covering  the  major  indices 
and determines their respective sustainability scores.

For  all  conditional  grants,  the  vesting  schedule  has  been 
determined by the Supervisory Board as follows:

Average position in DJSI/SAM1 during performance period

Vesting (as % of half of  
conditional grant)

1

2

3

4 – 6

7 – 10

11 – 15

Below 15

150%

125%

100%

75%

50%

25%

0%

1  For the 2011 grant and onwards, the sustainability performance is measured as 

AkzoNobel’s average score in the Sustainable Asset Management (SAM) ranking. 
For the 2010 grant the average ranking of the company in the relevant Dow Jones 
Sustainability Index (DJSI) remains the sustainability performance measure.

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Remuneration report  |  Governance and compliance  |  AkzoNobel Report 2012

The  remaining  50  percent  is  linked  to  AkzoNobel’s  relative 
Total Shareholder Return (TSR) performance compared with 
the companies in a defined peer group.

Independent  external  specialists  conduct  an  analysis  to 
calculate the number of shares that will vest according to the 
TSR ranking. In order to adjust for changes in exchange rates, 
all local currencies are converted into euros. The relative TSR 
performance is compared with a peer group as determined by 
the Supervisory Board.

The peer group currently consists of the following companies:

•	 Arkema
•	 Solvay
•	 DuPont
•	 Kemira OYJ
•	 Kansai Paint

•	 Valspar Corporation
•	 RPM Industrial
•	 Nippon Paint
•	 Sherwin-Williams
•	 PPG Industries

This peer group is reviewed on a regular basis to ensure that the 
companies in the group remain appropriate peers. Occasion-
ally, changes need to be made, particularly if one of the compa-
nies in the peer group is taken over. The Supervisory Board will 
see to it that, to the extent reasonably possible, a replacement 
has no impact on the company’s relative TSR ranking. 

The following vesting scheme has been applied as of 2009 for 
the conditional grants:

Vesting scheme for the conditional grants

Rank

1

2

3

4

5

6

7

8 – 11

Vesting (as % of half of  
conditional grant)

150%

135%

120%

100%

75%

50%

25%

0%

AkzoNobel’s TSR performance over the period 2010 through 
2012 resulted in an 11th position within the ranking of the peer 
group companies. This ranking did not result in any vesting of 
shares for the TSR part of the share plan.

Based on AkzoNobel’s combined sustainability and TSR perfor-
mance, the final vesting percentage of the 2010 conditional grant 
after including the dividend yield at December 31, 2012, which 
was  determined  to  be  10.42  percent,  equaled  73.61  percent. 
This resulted in the following definitive awards of shares under 
the 2010 plan: 17,962 for the former CEO and 13,471 shares 
for the other members of the Board of Management. Upon its 
ex-post review of the relationship between the chosen perfor-
mance  criteria  and  the  strategic  objectives  applied,  and  of 
the relationship between remuneration and performance, the 
Supervisory Board, given the importance of the link between 
the variable remuneration and the company’s strategic ambi-
tions,  decided  not  to  make  any  correction  in  respect  of  the 
definitive grant.

The  number  of  performance-related  shares  conditionally 
granted under the 2012 plan amounted to 31,900 for the CEO 

and 23,900 for the other members of the Board of Manage-
ment. The former CEO and former member of the Board of 
Management  that  left  the  company  during  2012  received  
pro-rata awards under the plan.

Claw back and value adjustment
In 2012 there was no cause for a claw back or value adjust-
ment by the Supervisory Board. 

In accordance with provision II.2.13d of the Code, the sched-
ule at the end of this remuneration report sets out for 2007 
onwards  (i)  the  number  of  at  target  shares  conditionally 
granted; (ii) the number of shares which have vested; (iii) the 
number of shares held by members of the Board of Manage-
ment at the end of the lock up period; (iv) the face value at the 
conditional share grant, at vesting and at the end of the lock 
up period respectively.

In  accordance  with  the  company’s  Articles  of  Association, 
the  Code  and  the  rules  of  the  performance  share  plan,  the 
number  of  shares  to  be  conditionally  granted  to  members 
of  the  Board  of  Management  is  determined  by  the  Supervi-
sory  Board,  within  the  limits  of  the  remuneration  policy  and 
the  maximum  number  of  shares  as  adopted  and  approved, 
respectively, by the AGM. The Supervisory Board has decided 
that where, in the event of a takeover, the payout under the 
performance  share  plan  is  between  100  percent  and  150 
percent,  the  Supervisory  Board  will,  taking  into  account  the 
performance  of  the  company  prior  to  the  takeover  bid,  at 
its  discretion  decide  whether  the  projected  outcome  is  fair 
and  may  decide  to  adjust  the  vesting  upwards  or  down-
wards within the bandwidth mentioned. This does not affect 
the  discretion  the  Supervisory  Board  has  to  correct  the  
variable remuneration of the Board of Management upwards 
or downwards in exceptional circumstances. It is noted that 
a takeover would not influence the SAM or DJSI sustainability 
ranking of the company and therefore the Supervisory Board 
will in such event primarily take into account the company’s 
TSR performance.

Shareholding requirements and share matching
Reference is made to the table under Note 21 of the Financial 
statements for the number of shares that were held at year-
end 2012 and 2011 by the members of the Board of Manage-
ment. In the table below, an overview is given of the shares 
acquired by the relevant members of the Board of Manage-
ment  in  2012  that  would,  subject  to  the  conditions  of  the 
share matching plan, qualify for matching by the company:

Qualifying shares

Board members

Ton Büchner

Keith Nichols

Tex Gunning

Leif Darner

Qualifying shares acquired  
in 2012

–

–

1,002

–

Shares  obtained  by  members  of  the  Board  of  Management 
under the performance share plan are taken into account for 
share  ownership  purposes  (but  not  for  matching  purposes) 
as  soon  as  they  have  become  unconditional.  This  includes 
vested  shares  that  are  to  be  retained  during  the  blocking 
period of two years after vesting.

At the time of his appointment to CEO, Mr. Büchner owned 
10,810  shares  in  Akzo  Nobel  N.V.  which  are  subject  to  a 
matching feature in line with the contractual arrangements as 
discussed during the 2012 AGM.

Pension contributions
The contributions for the members of the Board of Manage-
ment are defined as a percentage of income as determined 
by the Supervisory Board. Currently they are based on age. 
In  principle,  the  premiums  are  paid  over  the  base  salary  in 
the current year (which may include base salary payments to 
Board members who step down or have agreed to step down 
prior  to  their  regular  retirement  age  for  effective  succession 
planning as described under “Employment agreements”) and 
the short-term incentive of the previous year. The premiums 
will therefore vary depending on the performance during the 
previous  year  and  the  age  of  the  Board  member.  External 
reference data can be used in determining market competi-
tive levels of pension arrangements. 

The pension entitlements at pension age depend on the premi-
ums  received  and  the  investment  results  during  the  period. 
Depending on whether the pension entitlements qualify as a 
pension  under  the  Dutch  Pension  Act,  they  are  reported  as 
“post-employment benefits” (pension) or “other post-employ-
ment benefits” (similar post-employment benefits).

Leaving arrangements and other special remuneration 
paid during 2012
In  2012,  Mr.  Wijers  and  Mr.  Frohn  stepped  down  from  the 
Board  of  Management.  As  announced  in  anticipation  of  the 
AGM  in  2012,  each  received  compensation  equal  to  one 
year’s base salary. In addition, because Mr. Wijers’ retirement 
was advanced, he was entitled to, and received,  the regular 
pension contribution in respect of the one year’s base salary.

Employment agreements
Agreements  for  members  of  the  Board  of  Management  are 
concluded for a period not exceeding four years in accordance 
with the Code. After the initial term, re-appointments may take 

AkzoNobel Report 2012  |  Governance and compliance  |  Remuneration report

95

place for consecutive periods of up to four years each. The 
notice  period  by  the  Board  member  is  subject  to  a  term  of 
three  months;  notice  by  the  company  shall  be  subject  to  a 
six-month term.

Members of the Board of Management normally retire in the 
year that they reach the age of 62. The employment agree-
ments  allow  the  Supervisory  Board  to  request  a  Board 
member  to  resign  between  the  age  of  60  and  the  regular 
retirement  age  for  effective  succession  planning  within  the 
Board.  In  such  an  exceptional  situation,  the  Board  member 
concerned will be entitled to the “fixed” remuneration compo-
nent until the date of retirement.

Reference  is  made  to  Note  21  in  the  Financial  statements 
section  for  an  overview  of  the  payments  made  to  former 
Board members in 2012.

During 2013, Mr. Darner will retire from the company. Details 
concerning his retirement were concluded in 2012 and accru-
als have been made accordingly; reference is made to Note 
21  in  the  Financial  statements  section,  as  well  as  the  table 
“Compensation overview members of the Board of Manage-
ment 2012” in this chapter.

A    conditional  special  award  was  made  to  Mr.  Gunning  in 
2008 as part of the remuneration package in connection with 
his appointment as member of the Board of Management in 
2009,  to  a  maximum  of  one  annual  base  salary  (averaged 
over the performance period). This special award was subject 
to performance conditions in connection with the integration 
of  the  ICI  acquisition.  The  Supervisory  Board  has  reviewed 
these conditions and also considered the performance of Mr. 
Gunning  under  extraordinary  circumstances  in  connection 
with the turn around and subsequent sale to PPG of the North 
American Decorative Paints business. Based on this review, 
the  Supervisory  Board  has  decided  to  approve  payout  of  
the award.

Strategic objectives and (future) remuneration
When properly applied at the appropriate levels in the orga-
nization,  variable  remuneration  can  be  an  important  tool 
for  achieving  the  strategic  objectives  of  the  company  (see 
the  Strategy  section).  As  regards  the  short-term  incentive 
(STI),  the  current  remuneration  policy  particularly  incentiv-
izes  economic  value  creation  (EVA)  and  growth  in  EBITDA. 

96

Remuneration report  |  Governance and compliance  |  AkzoNobel Report 2012

While  the  Supervisory  Board  recognizes  that  each  of  these 
elements of the company’s objectives is important, it is also 
recognized  that  circumstances  change,  and  may  do  so 
rapidly.  To  ensure  continued  alignment  between  incentive 
metrics  and  the  company’s  strategy,  greater  flexibility  with 
respect to the short-term incentives for the Board of Manage-
ment is required in order to be able to respond adequately to 
the challenges the company is facing. In addition, the Super-
visory Board prefers to use a limited number of easily quantifi-
able and identifiable metrics that meet the financial priorities 
of the company and is of the opinion that EVA is no longer 
a metric on which to measure the performance of the Board 
of Management. The following changes to the remuneration 
policy  will  therefore  be  proposed  for  adoption  by  the  AGM 
in 2013:

Firstly, the Supervisory Board, having regard to inter alia the 
existing  financial  situation  of  the  company  and  the  external 
markets  it  operates  in,  will  decide  annually  on  two  to  three 
financial metrics and determine their relative weighting from 
the following six financial metrics:  

this amendment by the AGM in 2013, the Supervisory Board 
has set the financial metrics to be applied in the STI for 2013 
as follows:

•	 20 percent of STI opportunity will be linked to a target  

for ROI

•	 20 percent of STI opportunity will be linked to a target  

for operating income 

•	 30 percent of STI opportunity will be linked to a target  

for operating cash flow 

The remaining 30 percent of the STI opportunity will, as 
before, be used for personal objectives. 

Secondly, in connection with the recent strategy update, the 
Supervisory Board is currently finalizing a review of the long-
term incentive plan, with a particular focus on the performance 
metrics to be applied going forward. This review may result in 
a proposal to the AGM in April 2013. During that meeting, the 
AGM will also be requested to approve a continuation of the 
current performance share plan. 

•	 EBITDA
•	 EBIT
•	 Operating income 
•	 Net income (to shareholders)
•	 Operating cash flow
•	 Return on investment

These  metrics  are  used  and/or  defined  in  the  company’s 
annual report (subject to minor adjustments if required in order 
to provide a better indicator of management’s performance).

The Supervisory Board will set the performance ranges, i.e. 
the values below which no payout will be made (the thresh-
old), the “at target” value and the maximum above which the 
payout will be capped, it being noted that the STI awards will 
not exceed 150 percent of the base salary for the CEO and 
100 percent of the base salary for the other members of the 
Board of Management. 

The  chosen  metrics  will  link  remuneration  with  a  focus  on 
the company’s financial priorities and will, together with their 
weighting,  be  published  in  the  annual  report.  Performance 
targets  may  qualify  as  sensitive  information  and  will  there-
fore,  in  principle,  not  be  published.  Subject  to  adoption  of 

Valuation 1 shares Board of Management

Unconditional shares, vested

Series 2007–2009

Number of shares

Keith Nichols

Leif Darner

Series 2008–2010

Number of shares

Keith Nichols

Leif Darner

Tex Gunning

Series 2009–2011

Number of shares

Keith Nichols

Leif Darner

Tex Gunning

Series 2010–2012

Number of shares

Keith Nichols

Leif Darner

Tex Gunning

Conditional share grant

Number of vested shares

End of lock up period (2012)

Number

Value at grant in €

Number Value at vesting in €

 4,250 

 15,100 

 196,265 

 697,318 

 6,408 

 22,768 

 297,331 

 1,056,435 

Number

 3,626 

 14,689 

Value in €

 135,467 

 548,781 

Conditional share grant

Number of vested shares

End of lock up period (2013)

Number

Value at grant in €

Number Value at vesting in €

Number

Value in €

 8,733 

 11,600 

 3,867 

 478,481 

 635,564 

 211,873 

–

–

–

–

–

–

–

–

–

–

–

–

Conditional share grant

Number of vested shares

End of lock up period (2014)

Number

Value at grant in €

Number Value at vesting in €

Number

Value in €

 27,400 

 27,400 

 27,400 

 806,656 

 806,656 

 806,656 

 19,125 

 19,125 

 19,125 

 714,510 

 714,510 

 714,510 

9,563

12,432

12,432

NA

NA

NA

Conditional share grant

Number of vested shares

End of lock up period (2015)

Number

Value at grant in €

Number Value at vesting in €

Number

Value in €

 18,300 

 18,300 

 18,300 

 849,120 

 849,120 

 849,120 

13,471

13,471   

13,471   

 670,182 

670,182 

670,182 

–

–

–

NA

NA

NA

Conditional shares, not vested

Series 2011–2013

Conditional share 
grant at target

Vesting at min.
performance

Vesting at max.
performance

Series  2012–2014

Conditional share 
grant at target

Vesting at min.
performance

Vesting at max.
performance

Number of shares

Number

Value at grant in €

Number

Number

Number of shares

Number

Value at grant in €

Number

Keith Nichols

Leif Darner

Tex Gunning

 18,600 

 18,600 

 18,600 

 864,714 

 864,714 

 864,714 

 –   

 –   

 –   

 27,900 

Ton Büchner

 27,900 

Keith Nichols

 27,900 

Leif Darner

Tex Gunning

31,900 

23,900

 23,900 

23,900 

 1,191,784 

892,904

892,904 

892,904 

 –   

–

 –   

 –   

Number

 47,850 

35,850

 35,850 

 35,850 

1 Values based on the share price on January 1 of the relevant financial year (face value).

AkzoNobel Report 2012  |  Governance and compliance  |  Remuneration report

97

Compliance and integrity management

A compliance framework supported by implementation 
processes and monitoring and control procedures, 
based on a comprehensive Code of Conduct and 
assesed by the Supervisory Board, is one of the essential 
foundations of good corporate governance and social 
responsibility. In everything we do we aim for the highest 
standards of performance and behavior. Our conduct 
must be exemplary wherever we operate. 

Compliance framework

Competition law

Anti-bribery

Export control

HSE&S

Treatment of 
employees

Share dealing

Privacy

Information security

Human rights

Fraud

98

Compliance and integrity management  |  Governance and compliance  |  AkzoNobel Report 2012

AkzoNobel Code of Conduct
The Code of Conduct serves as a common reference document 
which reflects our values and sets out our fundamental principles 
and  rules  for  doing  business.  The  code  applies  equally  to  our 
corporate  actions  and  the  behavior  of  individual  employees, 
regardless of the market segment, function or country in which 
we  operate.  The  code  is  supported  by  a  cascaded  structure 
of  internal  regulations  in  the  form  of  corporate  directives,  poli-
cies, practical manuals and guidelines that are applicable to all 
employees  and  guide  them  in  their  day-to-day  decisions.  The 
Code of Conduct is available in 27 languages, is regularly distrib-
uted in paper form and is widely available online. 

AkzoNobel is subject to local, regional and international laws and 
regulations,  regulatory  controls  and  customs  and  practices  in 
the  countries  in  which  we  do  business.  Our  legal  and  compli-
ance  experts  are  monitoring  and  adapting  to  significant  and 
rapid changes in a wide range of legal and compliance areas, to 
ensure that the code and our internal regulations remain suited 
for purpose and are properly applied. 

Code of Conduct for joint ventures, acquisitions  
and our supply chain
We have a task to ensure that all employees – including those at 
joint ventures we operate and at newly acquired companies – are 
aware of, and comply with, laws and regulations that are relevant 
to their specific role, as well as the Code of Conduct and related 
internal  regulations.  In  those  joint  ventures  we  do  not  control, 
we encourage our partners to consistently apply the values and 
principles reflected in our code when doing business.

AkzoNobel  expects  employees  of  newly  acquired  companies 
to adhere to the Code of Conduct in their daily actions and to 
live  up  to  our  strategic  values,  our  fundamental  principles  and 
rules for doing business. They receive extensive training which 

enables them to fully acquaint themselves with the compliance 
framework and the code. 

The  code  also  governs  the  behavior  of  our  suppliers,  agents, 
distributors, contractors and other trading partners with whom 
we work. This is directly reflected in what is called our Vendor 
Policy.  This  policy  asserts  that  we  want  a  sustainable  supply 
chain  and  therefore  do  business  with  trading  partners  who 
comply with our integrity values and our social and environmen-
tal standards. Those partners are required to sign the AkzoNo-
bel  Vendor  Policy  Declaration,  which  is  rooted  in  our  Code  of 
Conduct. In a gradual process of enhancing assurance that our 
business  partners  comply  with  our  Vendor  Policy,  the  socially 
responsible  performance  of  our  business  partners  will  be  veri-
fied to create a sustainable supplier base. See the Sustainability 
statements section.

Code of Conduct training, communication  
and awareness
We appreciate that raising awareness through effective commu-
nication and training is pivotal to our compliance framework, and 
assists us in protecting the company and our employees against 
economic and reputational harm. Communication on the Code 
of Conduct starts for new employees from the moment they join 
AkzoNobel and includes online and classroom training. By the 
end of 2012, we had invited all employees with access to our 
intranet to complete the Code of Conduct training module. Our 
employee completion rates (at 96 percent in 2012) are monitored 
monthly  and  form  an  element  of  the  annual  Performance  and 
Development Dialog discussion. The compliance training curric-
ulum also offers specialized training to improve critical compe-
tencies and skills to a designated group of employees on topics 
such  as  competition  law,  anti-bribery,  export  control,  privacy, 
fraud awareness, anti-harassment, careful communications and 
trade secrets. 

Code of Conduct complaints procedure (SpeakUp!)
We  value  an  open  dialog  on  integrity  and  responsibility  in 
our  actions  with  our  employees  worldwide.  We  investigate 
all  alleged  breaches  of  our  code  and  apply  appropriate 
measures when complaints turn out to be substantiated. Our 
employees are encouraged to report their views on processes 
and practices to their manager or the relevant business level 
compliance  committee,  the  compliance  department  or  the 
Compliance Committee. A global reporting helpline is perma-
nently available to our employees to report, confidentially and, 
if so desired, anonymously, breaches of our Code of Conduct. 
These reporting mechanisms are part of the complaints proce-
dure and are described in our SpeakUp! policy and manual. 
We  seek  to  ensure  that  lessons  learned  from  the  SpeakUp! 
procedure  are  addressed  in  the  form  of  case  studies  in  our 
compliance training curriculum, to reflect as much as possible 
our day-to-day business reality. 

In  2012,  a  total  of  295  alleged  breaches  of  the  Code  of 
Conduct  were  reported.  Most  of  the  cases  related  to  busi-
ness  integrity  and  treatment  of  employees.  Company-wide, 
we had 131 dismissals on grounds related to breaches of the 
Code  of  Conduct  (2011:  99).  The  results  are  addressed  in 
the non-financial letter of representation process (see later in 
this section). Although the issues reported were not material 
for AkzoNobel, we are conscious of the need to continue to 
conduct root cause analyses and take appropriate actions.

a  whole,  including  root  cause  analyses.  The  Compliance 
Committee  assists  the  Executive  Committee  in  its  ultimate 
responsibility to report to the Audit Committee of the Super-
visory Board.

The Compliance Committee comprises the General Counsel 
(chair), Secretary to the Executive Committee, and Corporate 
Directors of Compliance, Internal Audit, Control and HR, and 
Legal Counsel Compliance. A total of 24 alleged complaints 
that were possibly material in character were handled at the 
level  of  the  Compliance  Committee  (2011:  24).  Of  these, 
three  are  still  under  review.  Only  part  of  those  investigated 
complaints were substantiated and the Compliance Commit-
tee  took  appropriate  actions.  However,  none  of  those  were 
considered material for AkzoNobel. 

Business unit management and corporate staff departments 
are  responsible  and  accountable  for  awareness  raising  and 
compliance  within  their  respective  businesses  and  depart-
ments. We have appointed BU compliance officers in each of 
the businesses. A compliance officer assesses the main risks, 
improves and monitors compliance and its effectiveness and 
trains the relevant employees. The compliance officers inves-
tigate  alleged  breaches  of  the  Code  of  Conduct  and  report 
their findings and lessons learned to the relevant business unit 
management team. The management team then takes appro-
priate action.

Compliance governance
The  compliance  department,  in  close  collaboration  with  the 
Compliance  Committee,  provides  an  adequate  compliance 
framework and assures its enforcement via various methods.  
These  methods  include  the  application  of  monitoring  and 
reporting  tools,  developing  the  compliance  training  curricu-
lum  and  managing  the  corporate  complaints  procedure  as 

Compliance and integrity reporting and monitoring
AkzoNobel has developed a set of corporate reporting and moni-
toring tools to manage compliance and integrity at the company. 
The compliance department manages these tools and reports on 
outcome and effectiveness to the Compliance Committee.

AkzoNobel Report 2012  |  Governance and compliance  |  Compliance and integrity management

99

Integrity management

Code of Conduct complaints reporting

Number of alleged complaints reported

Breakdown of reported complaints

        Health and Safety

        Business integrity

        Treatment of employees

        Other

Code of Conduct investigation

Alleged complaints investigated (in %) 

Alleged complaints handled by the Compliance  
Committee (in numbers)

Alleged complaints handled by the relevant  
business (in numbers)

Substantiated Code of Conduct complaints after investigation 
(of total number of alleged complaints)

Number of dismissals for Code of Conduct violations

Compliance monitoring 

Competition Law Compliance Declaration  
(number of targeted employees)

Non-financial letter of representation  
(% of operational managers)

Share Dealing Code Statement (% of designated employees, 
members of Board of Management, Executive Committee and 
Supervisory Board)

Code of Conduct training

2009

2010

2011

2012

198

22

72

103

1

100

18

180

127

69

260 

22 

122 

113

3 

100 

23 

237 

170 

118 

245 

18 

112 

112 

3 

100 

24 

221 

149 

99 

295

42

152

101

–

100

24

271

163

131

10,000

13,000 

14,400 

15,900

100

100

100 

100 

100 

100 

100

100

Trained (% employees with access to our intranet)

95

95 

95 

96

Code of Conduct complaints procedure (SpeakUp!) 
This is a permanently available internal system which encour-
ages  employees  to  report  alleged  breaches  of  the  Code  of 
Conduct. The system is also available for temporary employ-
ees and third parties with whom AkzoNobel has a business 
relationship (such as customers, suppliers and agents). The 
outcome of the reports and root cause analyses are reported 
to  the  Compliance  Committee  and  General  Counsel  and 
appropriate actions are undertaken. 

Competition law compliance declaration
Employees  who  have  contact  with  customers,  suppliers 
or  competitors  confirm  their  adherence  to  the  Competition 
Law Compliance Manual through an annual declaration. Any 
possible concerns are reported to the General Counsel and 
actions  are  taken.  In  2012,  15,900  employees  signed  this 
declaration.

Non-financial letter of representation (NFL)
At the end of each year, the General Manager of each busi-
ness signs the NFL to confirm compliance with the Code of 
Conduct  and  other  corporate  non-financial  requirements. 
The  outcome  is  reviewed  with  the  responsible  member 
of  the  Executive  Committee  and  General  Counsel  and  the 
results  are  reported  to  the  Board  of  Management  and  the 
Audit  Committee.  Outstanding  actions  are  followed  up  in 
each  business  and  progressed  in  quarterly  reviews.  The 
outcome of the NFL process, in combination with the inter-
nal  control  self-assessment  process,  forms  the  basis  for 
the  Statement  of  the  Board  of  Management  in  this  Report.  

100 Compliance and integrity management  |  Governance and compliance  |  AkzoNobel Report 2012

 
Share Dealing Code statement 
Members  of  the  Board  of  Management,  Executive  Commit-
tee  and  Supervisory  Board,  along  with  certain  designated 
employees,  annually  confirm  awareness  of  their  obligations 
under  the  AkzoNobel  Share  Dealing  Code  and  the  Disclo-
sure  Controls  and  Procedures  and  agree  to  comply  with  
such obligations.

Specific compliance areas 
Our  Code  of  Conduct  covers  the  various  areas  where  risks 
can  arise  for  our  businesses.  Those  areas  are  addressed 
by  specific  programs  to  guide  our  employees  in  abiding  by 
the  code.  In  2012,  we  continued  to  adapt  our  compliance 
programs to ongoing changes and kept them up-to-date. We 
also  trained  our  employees  and  businesses  to  be  aware  of 
risks that can arise in the various areas. Special attention is 
given  to  competition  law  compliance  during  the  compliance 
training program. 

As  part  of  the  actions  to  further  implement  anti-bribery  regu-
lations  into  our  compliance  framework,  we  developed  a  new 
online training program for an appropriate number of employees 
in 2012. This program provides guidance on the ban on facilita-
tion payments and sets out norms on gifts and hospitality. We 
also updated the AkzoNobel Share Dealing Code, as well as the 
disclosure controls and procedures, in order to comply with new 
Dutch legislation.

Our Export Control program contains procedures and training 
that provide up-to-date guidance to employees on regulatory 
and enforcement activities, especially those coming from the 
US and the EU and including rules with extra-territorial effect. 
In  addition,  a  global  network  of  export  control  officers  has 
been established to support the businesses in implementing 
and  complying  with  the  Export  Control  program.  Business 

unit management, including the BU compliance officers, the 
BU export control officers and corporate staff departments, 
are supported by the Compliance department.

To  confirm  our  commitment  that  every  employee  is  entitled 
to be treated with dignity and respect as an individual, and 
the  obligation  of  every  employee  to  uphold  high  standards 
of  personal  conduct  at  work,  a  new  corporate  directive  on 
anti-harassment  was  launched  in  2012.  A  self-assessment 
was held to ensure continued compliance with privacy and 
data protection laws for our data management systems in the 
Netherlands. This, as well as the implementation of various 
new  information  management  tools  and  applications,  led 
to  improvement  measures  and  required  privacy  and  data 
protection training of specifically targeted employees.

The Code of Conduct also sets out our approach to human 
and labor rights. This approach is based on the principles of 
the  United  Nations  Universal  Declaration  of  Human  Rights, 
the  key  conventions  of  the  International  Labor  Organiza-
tion and the OECD Guidelines for Multinational Enterprises. 
In  addition,  we  continue  to  integrate  into  our  strategy  and 
operations the principles on human rights, labor, environment 
and  anti-corruption  of  the  United  Nations  Global  Compact, 
to  which  AkzoNobel  is  a  signatory.  As  a  critical  element  of 
being  a  socially  responsible  company,  our  businesses  and 
employees are required to respect the human rights of other 
employees  and  the  communities  in  which  we  operate.  Our 
code  pays  particular  attention  to  the  company’s  presence 
and operations in emerging markets, as compliance frame-
works  risk  being  less  advanced  in  emerging,  as  compared 
to mature economies. For more information on stakeholder 
engagement and our environmental strategy, please turn to 
the Sustainability statements section.

AkzoNobel Report 2012  |  Governance and compliance  |  Compliance and integrity management

101

AkzoNobel on the capital markets

During 2012, our share price 
increased 33 percent to €49.75

 New €750 million bond issued at 
2.625 percent, with a maturity of 
ten years

 Total proposed dividend of €1.45 
per share, on a par with 2011

Close dialog with the capital markets
We attach great value to maintaining an open dialog with the 
financial community in order to promote transparency. During 
2012, management gave presentations at a number of indus-
try  conferences,  as  well  as  during  meetings  with  investors 
and analysts. In the Netherlands, AkzoNobel uses the Share- 
holders’  Communication  Channel  to  distribute  the  agenda 
of the Annual General Meeting of shareholders and to allow 
shareholders  who  hold  their  shares  through  an  associated 
bank to participate in proxy voting at the AGM.

Dividend policy
AkzoNobel’s dividend policy is to pay a stable to rising divi-
dend each year, following our expected growth in cash gener-
ation. Cash dividend is default, stock dividend is optional.

Total proposed dividend of €1.45 per share
The  Board  of  Management  proposes  a  total  dividend  of 
€1.45 per common share. AkzoNobel’s shares will be trading 
ex-dividend as of April 30, 2013. In compliance with the listing 
requirements  of  Euronext  Amsterdam,  the  record  date  will 
be May 3, 2013. The final dividend as proposed to the 2013 
Annual  General  Meeting  of  shareholders  will  be  payable  as 
of May 29, 2013. The dividend paid over the last five years is 
shown in the graph on this page.

Dividend paid in € per share

Interim dividend

Final dividend

1.40

0.40

2008

1.05

1.08

1.12

1.12

0.30

2009

0.32

2010

0.33

2011

0.33

2012

Share price performance
Our share price increased 33 percent in 2012, outperforming 
both the DJ Stoxx Chemicals and AEX indices. The share price 
performance relative to these indices for a one-year and a five-
year period is shown in the graphs on the following page.

Analyst recommendations
At  year-end  2012,  AkzoNobel  was  covered  by  30  equity 
brokers  and  the  following  analyst  recommendations  were 
applicable (see diagram on the following page):

102 AkzoNobel on the capital markets  |  Governance and compliance  |  AkzoNobel Report 2012

Key share data

Year-end (share price in €)  

Year-high (share price in €)  

Year-low (share price in €)  

Year-average (share price in €)  

Average daily trade (in € millions)

Average daily trade  
(in millions of shares)

Number of shares outstanding at 
year-end (in millions)

Market capitalization at year-end 
(in € billions)  

Net income per share (in €)  

Dividend per share (in €)  

Dividend yield (in %)  

2010

2011

2012

46.49

47.70

37.18

43.39

52.1

1.2

37.36

53.74

29.25

42.20

47.5

1.1

49.75

49.75

35.16

42.23

39.6

0.9

233.5

234.7

239.0

10.9

3.23

1.40

3.2

8.8

11.9

2.04

1.45

3.4

(9.14)

1.45

3.4

Analyst recommendations in % 

A Buy 

B Hold 

C Sell 

40

43

17

C

B

Share price performance 2012  
AkzoNobel share price in €

AkzoNobel 

AEX index

DJ Stoxx Chemicals index

A

Listings
listed  on  the  stock 
AkzoNobel’s  common  shares  are 
exchange of Euronext Amsterdam. AkzoNobel is included in 
the  AEX  Index,  which  consists  of  the  top  25  listed  compa-
nies in the Netherlands, ranked on the basis of their turnover 
in the stock market and free float. The AkzoNobel weight in 
the AEX index was 4.45 percent at year-end 2012. In 2012, 
241  million  AkzoNobel  shares  were  traded  on  Euronext  
Amsterdam (2011: 290 million). AkzoNobel has a sponsored 
level 1 ADR program and ADRs can be traded on the inter-
national OTCQX platform in the US. The 3:1 ratio (ADR: ORD) 
became effective from January 2, 2012, onwards.

See the table below for stock codes and ticker symbols:

Euronext ticker symbol 

AKZA

ISIN common share 

OTC ticker symbol 

ISIN ADR 

Sedol code

NL0000009132

AKZOY

US0101993055

5458314

55

50

45

40

35

30

1
1

c
e
D
1
3

2
1
n
a
J

2
1
b
e
F

2
1

r
a
M

2
1

r
p
A

2
1

y
a
M

2
1

n
u
J

2
1

l

u
J

2
1

g
u
A

2
1

t
p
e
S

2
1

t
c
O

2
1

v
o
N

2
1

c
e
D
0
3

Share price performance 2008-2012 
AkzoNobel share price in €

AkzoNobel 

AEX index

DJ Stoxx Chemicals index

75

60

45

30

15

0

7
0

c
e
D
1
3

8
0
n
u
J

0
3

8
0

c
e
D
1
3

9
0
n
u
J

0
3

9
0

c
e
D
1
3

0
1
n
u
J

0
3

0
1

c
e
D
1
3

1
1
n
u
J

0
3

1
1

c
e
D
0
3

2
1
n
u
J

0
3

2
1

c
e
D
0
3

AkzoNobel Report 2012  |  Governance and compliance  |  AkzoNobel on the capital markets

103

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Distribution of shares 2011 at year-end in %

A North America  

B UK/Ireland  

C The Netherlands  

D Rest of Europe  

E Rest of world 

F Undisclosed 

45

13

14

15

2

11

F

E

D

C

B

AkzoNobel in key sustainability indices
For the seventh year in succession, AkzoNobel was included 
in  the  Dow  Jones  Sustainability  World  Index  (DJSI  World). 
In 2012, we were ranked number one, being the Chemicals 
supersector leader. We received particular recognition for our 
risk  and  crisis  management,  innovation  management  and 
human capital development. We were also again represented 
in  the  Carbon  Disclosure  Project,  which  represents  more 
than 500 institutional investors, with over $60 trillion in assets 
under management. 

A

Distribution of shares 2012 at year-end in %

A North America  

B UK/Ireland  

C The Netherlands  

D Rest of Europe  

E Rest of world 

F Undisclosed 

45

12

12

16

3

12

E

F

D

A

C

B

Broad base of international shareholders
AkzoNobel, which has a 100 percent free float, has a broad 
base of international shareholders. An analysis of the share-
holder structure carried out in January 2013 showed that at 
45 percent, the US and Canada make up the largest regional 
group  of  investors.  Investors  from  the  UK  and  Ireland  hold  
12  percent.  Shareholders  from  the  Netherlands  hold  12 
percent of AkzoNobel shares, while a further 16 percent are 
held by investors from the rest of Europe. Around 9 percent of 
the company’s share capital is held by private investors, most 
of whom are resident in the Netherlands.

Sustainability  is  becoming  more  important  for  our  investors. 
Around 39 percent of our shares are held by institutions that 
are  signatories  of  the  UN  PRI  (United  Nations  Principles  for 
Responsible Investment). The sum of holdings by institutions 
that  focus  on  ESG  (Environmental,  Social  and  Governance) 
issues in some capacity is around 29 percent.

Credit rating and outlook
AkzoNobel is committed to maintaining a strong investment 
grade rating. Regular review meetings are held between both 
agencies and AkzoNobel senior management. See table for 
present rating and outlook.

Rating agency

Long-term rating

Outlook

Moody’s1

Standard & Poor’s 2

Baa1

BBB+

Review for downgrade

Stable

1 Rating affirmed on October 25, 2012. 
2 Rating affirmed on December 26, 2012.

Bonds
In  2012,  we  issued  a  €750  million  bond  at  a  2.625  percent 
coupon and a maturity of ten years. For a full overview of our 
bonds, please visit the Bond & Credit Information in the Inves-
tors section of our corporate website or see Note 16 in the 
Financial statements section.

Debt maturity in € millions (nominal amounts)

€ Bonds

$ Bonds

£ Bonds

825

44

379

15

622

306

800

750

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

104 AkzoNobel on the capital markets |  Governance and compliance  |  AkzoNobel Report 2012

 
 
Investor relations policy
We  provide  shareholders  and  other  parties  in  the  financial 
markets  with  equal  and  simultaneous  information  about 
matters  that  may  influence  our  share  price.  The  contacts 
between  the  Board  of  Management  on  the  one  hand,  and 
investors and analysts on the other, are carefully handled and 
structured, and the company will not engage in any acts that 
compromise  the  independence  of  analysts  in  relation  to  the 
company or vice-versa.

We communicate with our investors and analysts by organiz-
ing or attending meetings such as the Annual General Meet-
ings  of  shareholders,  our  Capital  Market  Days,  roadshows 
and broker conferences. More information on these meetings, 
as  well  as  the  presentation  materials,  can  be  found  on  our 
website. Furthermore, we publish an annual report, quarterly 
reports,  the  AkzoNobel  Fact  File  and  press  releases,  which 
are also available on our website.

Briefings are given to update the market after each quarterly 
announcement  via  group  meetings  or  teleconferences,  and 
are accessible by telephone or via the website. Meetings with 
investors  (bilateral  and  general)  are  held  to  ensure  that  the 
investment  community  receives  a  balanced  and  complete 
view  of  our  performance  and  the  issues  faced  by  the  busi-
ness,  while  always  observing  applicable  rules  concerning 
selective  disclosure,  equal  treatment  of  shareholders  and 
insider trading.

In the period preceding the publication of the results of that 
quarter,  AkzoNobel  will  be  in  a  so-called  “closed  period”. 
During  this  time,  we  will  not  hold  meetings  with  analysts  or 
investors, make presentations at broker conferences, or hold 
discussions/conference  calls  with  investors  and  analysts. 
These  “closed  periods”  are  published  in  our  event  calendar 
available on our website.

Analysts’ reports and valuations are not assessed, comment-
ed upon or corrected, other than factually, by the company. 
We do not pay any fee(s) to parties for carrying out research 
for  analysts’  reports,  or  for  the  production  or  publication  of 
analysts’  reports,  with  the  exception  of  credit  rating  agen-
cies.  Contacts  with  the  capital  markets  are  dealt  with  by 
the  members  of  the  Board  of  Management,  AkzoNobel’s 
investor relations professionals and, from time to time, other 
AkzoNobel  personnel  specially  mandated  by  the  Board  
of Management.

Contact information
If you have questions or comments about investor  
relations matters, please contact us: 

AkzoNobel Investor Relations
Strawinskylaan 2555
1077 ZZ Amsterdam
The Netherlands
www.akzonobel.com/investor_relations
T +31 20 502 7854
F +31 20 502 7605
E investor.relations@akzonobel.com

Holders of ADRs in the US can contact our Transfer 
and Register Agent:

Deutsche Bank Shareholder Services  
American Stock Transfer & Trust Company
Peck Slip Station
P.O. Box 2050
New York, NY 10272-2050
www.adr.db.com 
T +1 800 937 5449 (toll-free number)
T +1 718 921 8124
E DB@amstock.com

AkzoNobel Report 2012  |  Governance and compliance  |  AkzoNobel on the capital markets

105

Financial statements

Consolidated statement of income  

Consolidated statement of comprehensive income  

Consolidated balance sheet  

Consolidated statement of cash flows  

Consolidated statement of changes in equity  

Segment information  

108

109

109

110

111

112

Company financial statements  

Note A  General information  

Note B   Financial non-current assets  

and provisions for subsidiaries  

Note C   Trade and other receivables  

Note D  Cash and cash equivalents  

Note E   Shareholders’ equity  

Notes to the consolidated financial statements  

Note F   Long-term borrowings  

Note 1   Summary of significant accounting policies  

Note 2   Scope of consolidation 

Note 3   Operating income 

Note 4   Financing income and expenses  

Note 5  

Income tax  

Note 6 

Intangible assets  

Note 7   Property, plant and equipment  

113

121

123

125

126

129

131

Note G   Short-term debt  

Note H  Financial instruments  

Note I  Contingent liabilities  

Note J  Auditor’s fees  

Other information  

Independent auditor’s report  

Note 8  

Investments in associates and joint ventures   132

Result allocation and distributions 

153

153

155 

155

155

155

156

156

157

157

157

158

159

Note 9   Other financial non-current assets  

Note 10   Inventories  

Note 11   Trade and other receivables  

Note 12  Cash and cash equivalents  

Note 13   Group equity  

Note 14   Post-retirement provisions  

Note 15   Other provisions  

Note 16   Long-term borrowings  

Note 17   Short-term borrowings  

Note 18   Trade and other payables  

Note 19   Contingent liabilities and commitments  

Note 20   Related party transactions  

Note 21   Remuneration of the Supervisory Board 
and the Board of Management 

Note 22   Financial risk management 

132

133

133

134

134

136

140

140

141

141

142

143

144 

148

 
 
 
 
Consolidated statement of income

In € millions

Continuing operations

Revenue

Cost of sales

Gross profit

Impairment

Selling expenses

General and administrative expenses

Research and development expenses

Other operating income/(expenses)

Operating income

Financing income

Financing expenses related to pensions

Other financing expenses

Results from associates and joint ventures 

Profit/(loss) before tax

Income tax 

Profit/(loss) from continuing operations

Discontinued operations

Profit/(loss) for the period from discontinued operations

Profit/(loss) for the period

Attributable to

Shareholders of the company

Non-controlling interests

Profit/(loss) for the period

Earnings per share, in €

Continuing operations

Basic

Diluted

Discontinued operations

Basic

Diluted 

Total operations

Basic

Diluted

Note

20111 

2012 

15,390 

(9,596)

(2,106)

(3,199)

(1,277)

(387)

(69)

59 

(65)

(261)

13 

14,604 

(9,035)

–

(2,943)

(1,142)

(349)

10 

57 

(57)

(336)

24 

3

3

3

3

3

3 

4 

4 

4 

8 

5 

2 

13 

13 

13 

13 

13 

13 

5,569 

(4,424)

1,145 

833 

(233)

600 

(59)

541 

477 

64 

541 

2.29 

2.27 

(0.25)

(0.25)

2.04 

2.02 

5,794 

(7,038)

(1,244)

(1,498)

(172)

(1,670)

(436)

(2,106)

(2,169)

63 

(2,106)

(7.30)

(7.30)

(1.84)

(1.84)

(9.14)

(9.14)

1 Restated to present Decorative Paints North America as a discontinued operation.

108 Consolidated statement of income  |  Financial statements  |  AkzoNobel Report 2012

 
Consolidated statement of 
comprehensive income

Consolidated balance sheet
at year-end, before result allocation

In € millions

Profit/(loss) for the period

Other comprehensive income

Exchange differences arising on translation of foreign operations

Cash flow hedge reserve

Income tax relating to other comprehensive income

Other comprehensive income for the period (net of tax)

Comprehensive income for the period

Comprehensive income attributable to

Shareholders of the company

Non-controlling interests

Comprehensive income for the period

2011 

 541 

2012 

 (2,106)

In € millions

Assets

Note

2011 

2012 

 55 

 (55)

 9 

 9 

 550 

 486 

 64 

 550 

 8 

 (7)

 5 

 6 

 (2,100)

 (2,146)

 46 

 (2,100)

Non-current assets

Intangible assets

Property, plant and equipment

Deferred tax assets

Investment in associates and  
joint ventures

Other financial non-current assets 

Total non-current assets

Current assets

Inventories

Current tax assets

Trade and other receivables

Cash and cash equivalents

Assets held for sale

Total current assets

Total assets

Equity and liabilities

Equity

Shareholders’ equity

Non-controlling interests

Group equity

Non-current liabilities

Post-retirement benefit provisions

Other provisions

Deferred tax liabilities

Long-term borrowings

Total non-current liabilities

Current liabilities

Short-term borrowings

Current tax liabilities

Trade and other payables

Current portion of provisions

Liabilities held for sale

Total current liabilities

Total equity and liabilities

6 

7 

5 

8 

9 

10 

5 

11 

12 

2 

13 

14 

15 

5 

16 

17 

5 

18 

15 

2 

7,392 

3,705 

813 

198 

1,187 

1,924 

98 

2,937 

1,635 

 – 

9,212 

531 

1,053 

664 

567 

3,035 

494 

413 

3,369 

551 

 – 

4,454 

3,739 

830 

185 

1,748 

13,295 

10,956 

6,594 

19,889 

1,545 

91 

2,698 

1,752 

921 

6,892 

465 

7,007 

17,963 

9,743 

7,357 

982 

735 

442 

3,388 

5,319 

5,547 

662 

390 

3,242 

455 

310 

4,827 

19,889 

5,059 

17,963 

AkzoNobel Report 2012  |  Financial statements  |  Consolidated balance sheet

109

Consolidated statement of cash flows

In € millions

Profit/(loss) for the period

Income from discontinued operations

Adjustments to reconcile earnings to cash generated from operating activities

Amortization/depreciation

Impairment losses

Financing income and expenses

Results from associates and joint ventures

Pre-tax result on divestments

Income tax

Changes in working capital

Changes in provisions

Interest paid 

Income tax paid

Other

Net cash from operating activities

Capital expenditures

Interest received 

Dividends from associates and joint ventures

Acquisition of consolidated companies

Proceeds from divestments

Other changes

Net cash from investing activities

Proceeds from borrowings

Borrowings repaid

Acquisition of non-controlling interests

Issue of shares for stock option plan

Dividends

Net cash from financing activities

Net cash used for continuing operations

Cash flows from discontinued operations

Net change in cash and cash equivalents of continued and discontinued operations

Cash and cash equivalents at January 1

Effect of exchange rate changes on cash and cash equivalents

Cash and cash equivalents

1 Restated to present Decorative Paints North America as a discontinued operation.

110 Consolidated statement of cash flows  |  Financial statements  |  AkzoNobel Report 2012

Note

2 

6,7

6,7,10 

4 

8 

12 

5 

12 

8 

2 

17 

17 

3 

12

541 

59 

565 

12 

336 

(24)

(23)

233 

(331)

(484)

(282)

(227)

21 

(658)

39 

10 

(205)

49 

(47)

911 

(1,381)

(8)

15 

(362)

2011 1

2012

(2,106)

436 

635 

2,160 

267 

(13)

28 

172 

251 

(688)

(231)

(209)

35

(826)

48 

9 

(94)

216 

(79)

396 

737 

(812)

(726)

1,583 

(1,013)

(51)

8 

(256)

(825)

(1,241)

(96)

(1,337)

2,683 

(11)

1,335 

271 

282 

(53)

229 

1,335 

(6)

1,558 

Consolidated statement of changes in equity

Attributable to shareholders of the company

In € millions

Balance at January 1, 2011

Profit/(loss) for the period 

Reclassification into the statement of income

Other comprehensive income

Tax on other comprehensive income

Comprehensive income

Dividend paid

Equity-settled transactions

Issue of common shares

Acquisitions and divestments

Subscribed 
share capital

 467 

 – 

 – 

 – 

 – 

 – 

 1 

 – 

 1 

 – 

Balance at December 31, 2011

 469 

Profit/(loss) for the period 

Transfer to goodwill

Reclassification into the statement of income

Other comprehensive income

Tax on other comprehensive income

Comprehensive income

Dividend paid

Equity-settled transactions

Issue of common shares

Acquisitions and divestments

 – 

 – 

 – 

 – 

 – 

 – 

 7 

 – 

 2 

 – 

Additional 
paid-in 
capital

Cash flow 
hedge 
reserve

Cumulative 
translation 
reserve

Other 
(statutory) 
reserves and 
undistributed 
profit

Shareholders’ 
equity

Non-controlling 
interests

Group equity

 9 

 – 

 – 

 – 

 – 

 – 

 24 

 – 

 14 

 – 

 47 

 – 

 – 

 – 

 – 

 – 

 – 

 121 

 – 

 6 

 – 

 29 

 – 

(1)

 (54)

 17 

 (38)

 – 

 – 

 – 

 – 

 (9)

 – 

 (8)

 19 

 (18)

(1)

 (8)

 – 

 – 

 – 

 – 

 (43)

 – 

 – 

 55 

 (8)

 47 

 – 

 – 

 – 

 – 

 4 

 – 

 – 

 39 

 (14)

 6 

 31 

 – 

 – 

 – 

 – 

 8,522 

 477 

 – 

 – 

 – 

 477 

 (329)

 32 

 – 

(1)

 8,984 

 477 

(1)

 1 

 9 

 486 

 (304)

 32 

 15 

(1)

 525 

 64 

 – 

 – 

 – 

 64 

 (58)

 – 

 – 

 – 

 9,509 

 541 

(1)

 1 

 9 

 550 

 (362)

 32 

 15 

(1)

 8,701 

 9,212 

 531 

 9,743 

 (2,169)

 (2,169)

 – 

 – 

 – 

 – 

 (2,169)

 (342)

 43 

 – 

 (11)

 (8)

 58 

 (32)

 5 

 (2,146)

 (214)

 43 

 8 

 (11)

 63 

 – 

 – 

 (17)

 – 

 46 

 (42)

 – 

 – 

 (70)

 465 

 (2,106)

 (8)

 58 

 (49)

 5 

 (2,100)

 (256)

 43 

 8 

 (81)

 7,357 

Balance at December 31, 2012

 478 

 174 

 (17)

 35 

 6,222 

 6,892 

AkzoNobel Report 2012  |  Financial statements  |  Consolidated statement of changes in equity

111

Segment information

Our Decorative Paints businesses supply a full range of 
interior and exterior decoration and protection products 
for both the professional and do-it-yourself markets. 
Our Performance Coatings businesses are represented 
in most markets of this industry and we serve a large 

range of customers including ship and yacht builders 
and architects, consumer electronics and appliance 
companies, steel manufacturers, the construction industry, 
furniture makers, aircraft, bus and truck producers, can 
makers and bodyshops. Our Specialty Chemicals products 

are used in a wide variety of everyday products such as ice 
cream, soups, disinfectants, plastics, soaps, detergents, 
cosmetics, paper and asphalt.

Information per Business Area1

In € millions

Decorative Paints

Performance Coatings

Specialty Chemicals

Corporate and other

Total

In € millions

Decorative Paints

Performance Coatings

Specialty Chemicals

Corporate and other  

Discontinued operations

Total

Regional information1

In € millions

The Netherlands

Germany

Sweden

UK

Other European countries

US and Canada

Brazil

Other Latin American countries

China

India

Other Asian countries

Other regions

Total

Revenue from third parties

Group revenue

EBITDA2

Amortization and  
depreciation

2011

 4,189 

 5,128 

 5,270 

 17 

2012

 4,246 

 5,635 

 5,504 

 5 

2011

 4,201 

 5,170 

 5,335 

 (102)

2012

 4,297 

 5,702 

 5,543 

 (152)

 14,604 

 15,390 

 14,604 

 15,390 

2011

 479 

 611 

 906 

 (162)

 1,834 

2012

 425 

 769 

 889 

 (182)

 1,901 

2011

 (157)

 (117)

 (279)

 (12)

 (565)

2012

 (185)

 (132)

 (305)

 (13)

 (635)

Incidentals

Operating income

2011

 (92)

 (37)

 (3)

6 

2012

 (2,261)

 (96)

 (83)

(80)

 (126)

 (2,520)

2011

 235 

 458 

 622 

 (170)

 1,145 

2012

 (2,012)

 542 

 500 

 (274)

 (1,244)

Invested capital

Total assets

Total liabilities

Capital expenditures

Impairment

2011

5,673 

2,363 

3,558 

1,019 

–

2012

3,387 

2,415 

3,573 

1,655 

–

2011

8,429 

3,952 

4,725 

2,783 

–

2012

5,776 

4,012 

4,773 

2,480 

922

2011

2,150 

1,606 

1,162 

5,228 

–

2012

2,059 

1,364 

1,215 

5,658 

310

12,613 

11,030 

19,889 

17,963 

10,146 

10,606 

2011

2012

2011

155 

116 

365 

22 

–

658 

206 

123 

484 

13 

–

826 

(5)

(5)

(1)

(1)

–

(12)

2012

(2,115)

(10)

(19)

(16)

(372)

(2,532)

Revenue by region of  

destination

Intangible assets 
 and property, 
 plant and equipment

Capital expenditures

2011

694 

1,284 

515 

841 

3,702 

2,092 

949 

566 

1,376 

359 

1,559 

667 

2012

745 

1,258 

486 

901 

3,647 

2,294 

987 

636 

1,621 

371 

1,716 

728 

2011

1,105 

777 

463 

1,257 

2,275 

2,035 

633 

112 

2012

880 

507 

433 

1,006 

1,269 

1,081 

524 

84 

1,469 

1,610 

150 

710 

111 

152 

570 

77 

2011

144 

31 

54 

27 

98 

67 

54 

12 

96 

18 

46 

11 

14,604 

15,390 

11,097 

8,193 

658 

2012

110 

69 

70 

68 

85 

70 

123 

16 

135 

16 

55 

9 

826 

1  2011 numbers restated to present Decorative Paints North America as a 

discontinued operation.

2  EBITDA is operating income before incidentals and amortization/depreciation.

112 Segment information  |  Financial statements  |  AkzoNobel Report 2012

Notes to the consolidated 
financial statements

1

Note 1: Summary of significant accounting policies

General information
Akzo Nobel N.V. is a company headquartered in the 
Netherlands. The address of our registered office is 
Strawinskylaan 2555, Amsterdam. We have filed a list  
of subsidiaries and associated companies, drawn up  
in conformity with sections 379 and 414 of Book 2  
of the Netherlands Civil Code, with the Trade Registry  
of Amsterdam.

We have prepared the consolidated financial statements of 
Akzo Nobel N.V. in accordance with International Financial 
Reporting Standards (IFRS) as adopted by the European 
Union. They also comply with the financial reporting 
requirements included in Section 9 of Book 2 of the 
Netherlands Civil Code, as far as applicable.

On February 19, 2013, the Board of Management 
authorized the financial statements for issue. The financial 
statements as presented in this report are subject to the 
adoption by the Annual General Meeting of shareholders.

Consolidation
The consolidated financial statements include the 
accounts of Akzo Nobel N.V. and its subsidiaries. 
Subsidiaries are companies over which Akzo Nobel N.V. 
has directly and/or indirectly the power to control the 
financial and operating policies so as to obtain benefits. In 
assessing control, potential voting rights that are presently 
exercisable or convertible are taken into account. The 
financial statements of subsidiaries are included in the 
consolidated financial statements from the date that 
control commences until the date that control ceases. 
Non-controlling interests in equity and in results are 
presented separately. Transactions between consolidated 
companies and intercompany balances are eliminated. 
Accounting policies, as set out below, have been applied 
consistently for all periods presented in these consolidated 
financial statements and by all subsidiaries.

Change in accounting policies
The accounting pronouncements which became effective 
for 2012, had no material impact on our consolidated 
financial statements.

Discontinued operations (Note 2)
A discontinued operation is a component of our business 
that represents a separate major line of business or 
geographical area of operations that has been disposed 
of or is held for sale, or is a subsidiary acquired exclusively 
with a view to resale. Classification as a discontinued 
operation occurs upon disposal or when the operation 
meets the criteria to be classified as held for sale, if earlier. 
When an operation is classified as a discontinued operation, 
the comparative statements of income and statement of 
cash flows are reclassified as if the operation had been 
discontinued from the start of the comparative period.

Assets and liabilities are classified as held for sale if it is 
highly probable that the carrying value will be recovered 
through a sale transaction within one year rather than 
through continuing use. When reclassifying assets and 
liabilities as held for sale, we recognize the assets and 
liabilities at the lower of their carrying value or fair value 
less selling costs. Assets held for sale are not depreciated 
but tested for impairment. Impairment losses on assets 
and liabilities held for sale are recognized in the statement 
of income.

In December 2012, we announced the divestment in 2013 
of the North American Decorative Paints business, subject to 
approval of the antitrust authorities. As a consequence, this 
business has been reclassified as a discontinued operation. 

Use of estimates
The preparation of the financial statements in compliance 
with IFRS requires management to make judgments, 
estimates and assumptions that affect amounts reported in 
the financial statements. The estimates and assumptions 
are based on experience and various other factors that 
are believed to be reasonable under the circumstances 
and are used to judge the carrying values of assets and 
liabilities that are not readily apparent from other sources. 
The estimates and underlying assumptions are reviewed 
on an ongoing basis. Revisions to accounting estimates 
are recognized in the period in which the estimate is 
revised or in the revision period and future periods, if the 
changed estimates affect both current and future periods.
The most critical accounting policies involving a higher 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

113

degree of judgment and complexity in applying principles 
of valuation are described below. Changes in the assump- 
tions and estimates as described could result in 
significantly different results than those recorded in  
the financial statements.

Business combinations (Note 2)
In business combinations, identifiable assets and liabilities, 
and contingent liabilities are recognized at their fair 
values at the acquisition date. Determining the fair value 
requires significant judgments on future cash flows to be 
generated. The fair value of brands, patents and customer 
lists acquired in a business combination is estimated on 
generally accepted valuation methods. These include 
the relief-from-royalty method, the incremental cash flow 
method and the multi-period excess earnings method. 
The fair value of property, plant and equipment acquired 
in a business combination is based on estimated market 
values. The fair value of inventories acquired in a business 
combination is determined based on its estimated selling 
price in the ordinary course of business less the estimated 
costs of completion and sale and a reasonable profit 
margin, based on the effort required to complete and sell 
the inventories.

Impairment of intangible assets and property,  
plant and equipment (Notes 6, 7)
We assess whether the carrying values of intangible assets 
and property, plant and equipment are recoverable. In 
this assessment, we make significant judgments and 
estimates to determine if the future cash flows expected to 
be generated by those assets (value in use) are less than 
their carrying value. The data necessary for the impairment 
tests are based on our strategic plans and our estimates 
of future cash flows, which require estimating revenue 
growth rates and profit margins. The estimated cash flows 
are discounted using a net present value technique with 
business-specific discount rates.

Accounting for income tax (Note 5)
As part of the process of preparing consolidated financial 
statements, we estimate income tax in each of the 
jurisdictions in which we operate. This process involves 
estimating actual current tax expense and temporary 

differences between carrying amounts of assets  
and liabilities for tax and financial reporting purposes. 
Temporary differences result in deferred tax assets  
and liabilities, which are included in the consolidated 
balance sheet. We assess the likelihood that deferred  
tax assets will be recovered from future taxable income.

In determining the amount of current and deferred tax 
we also take into account the impact of uncertain tax 
positions and whether additional taxes and interest may  
be due. This assessment relies on estimates and 
assumptions and may involve a series of judgments about 
future events and consideration of many factors, including 
interpretations of tax law and prior experience.

Provisions (Notes 14, 15)
By their nature, provisions and contingent liabilities are 
dependent upon estimates and assessments as to whether 
the criteria for recognition have been met, including 
estimates of the probability of cash outflows. Estimates 
related to provisions for environmental matters are based 
on the nature and seriousness of the contamination, as well 
as on the technology required for clean-up. The provisions 
for antitrust cases are based on an estimate of the costs, 
fines and civil damages, taking into account legal advice 
and the current facts and circumstances. Provisions for 
other litigation are also based on an estimate of the costs, 
taking into account legal advice and information currently 
available. Provisions for termination benefits and exit costs 
also involve management’s judgment in estimating the 
expected cash outflows for severance payments and site 
closures or other exit costs.

Accounting for post-retirement benefits (Note 14)
Post-retirement benefits represent obligations that will be 
settled in the future and require assumptions to project 
obligations and fair values of plan assets. The accounting 
requires us to make assumptions regarding variables such 
as discount rate, rate of compensation increase, return 
on assets, mortality rates and future healthcare costs. 
Periodically, we consult with external actuaries regarding 
these assumptions. Changes in key assumptions can have 
a significant impact on the projected benefit obligations, 
funding requirements and periodic costs incurred.

Statement of cash flows
We have used the indirect method to prepare the statement 
of cash flows. Cash flows in foreign currencies have been 
translated at transaction rates. Exchange rate differences 
affecting cash items are presented separately in the 
statement of cash flows. Receipts and payments with 
respect to income tax are included in cash from operating 
activities. Interest payments are included in cash from 
operating activities, while interest receipts are included 
in cash from investing activities. The costs of acquisition 
of subsidiaries, associates and joint ventures, and other 
investments, as long as paid in cash, are included in cash 
from investing activities. Acquisitions or divestments of 
subsidiaries are presented net of cash and cash equivalents 
acquired or disposed of, respectively. Acquisitions of 
non-controlling interests are reported in cash from financing 
activities. Cash flows from derivatives are recognized in the 
statement of cash flows in the same category as those of 
the hedged items.

Earnings per share
We present basic and diluted earnings per share (EPS) for 
our common shares. Basic EPS is calculated by dividing 
the profit or loss attributable to holders of our common 
shares by the weighted average number of common shares 
outstanding during the period. Diluted EPS is calculated  
by dividing the profit or loss attributable to shareholders  
of common shares by the weighted average number  
of common shares outstanding, including the effects for 
potentially dilutive common shares, which comprise of  
stock options and performance-related shares granted  
to employees.

Operating segments
We determine and present operating segments (“Business 
Areas”) on the information that internally is provided to 
the Executive Committee, the body that was our chief 
operating decision maker during 2012. A Business Area 
is a component that engages in business activities from 
which it may earn revenue and incur expenses, including 
revenue and expenses that relate to transactions with 
other Business Areas within the company. Operating 
results of a Business Area have been reviewed regularly 
by the Executive Committee to make decisions about 

114 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

resources to be allocated to the Business Area and 
assess its performance, and for which discrete financial 
information is available. Business Area results reported to 
the Executive Committee include items directly attributable 
to a Business Area as well as those items that can be 
allocated on a reasonable basis. Unallocated items 
comprise mainly corporate assets and corporate costs 
and are reported in Business Area “Corporate and other”.

Translation of foreign currencies
Transactions in foreign currencies are translated into the  
functional currency using the foreign exchange rate at  
transaction date. Monetary assets and liabilities 
denominated in foreign currencies are translated into 
the functional currency using the exchange rates at the 
balance sheet date. Resulting foreign currency differences 
are included in the statement of income. Non-monetary 
assets and liabilities denominated in foreign currencies are 
translated into the functional currency at the exchange rate 
at acquisition date.

The assets and liabilities of entities with other functional 
currencies are translated into the functional currency of  
the parent entity, using the exchange rates at the balance 
sheet date. The income and expenses of entities with other 
functional currencies are translated into the functional 
currency, using the exchange rates at transaction date. 
Foreign exchange differences resulting from translation 
into the functional currency of investments in subsidiaries 
and of intercompany loans of a permanent nature with 
other functional currencies are recorded as a separate 
component (cumulative translation reserves) within other 
comprehensive income. These cumulative translation 
adjustments are reclassified (either fully or partly) to the 
statement of income upon disposal (either fully or partly) 
or liquidation of the foreign subsidiary to which the 
investment or the intercompany loan with a permanent 
nature relates to. Before being consolidated, the financial 
statements of subsidiaries established in hyperinflationary 
countries are adjusted for the effects of changing prices of 
the local currency.

investment in a foreign operation are recognized in the 
cumulative translation reserves (in other comprehensive 
income), to the extent that the hedge is effective. To the 
extent that the hedge is ineffective, such differences are 
recognized in the statement of income. When the hedged 
part of a net investment is disposed of, the associated 
cumulative amount in other comprehensive income is 
reclassified to the statement of income as an adjustment 
to the transaction result.

Exchange rates of key currencies
The principal exchange rates against the euro used in 
preparing the balance sheet and the statement of  
income are:

US dollar

Pound sterling

Swedish krona

Chinese yuan

Balance sheet Statement of income

2011

1.291 

0.838 

8.944 

8.127 

2012

1.319 

0.816 

8.593 

8.217 

2011

1.392 

0.868 

9.030 

9.001 

2012

1.285 

0.811 

8.705 

8.109 

Revenue recognition
Revenue is defined as the revenue from the sale and 
delivery of goods and services and royalty income, net of 
rebates, discounts and similar allowances, and net of sales 
tax. Revenue is recognized when the significant risks and 
rewards have been transferred to a third party, recovery of 
the consideration is probable, the associated costs and 
possible return of goods can be estimated reliably and 
there is no continuing management involvement with the 
goods. For revenue from sales of goods these conditions 
are generally met at the time the product is shipped and 
delivered to the customer, depending on the delivery 
conditions. Service revenue is generally recognized as 
services are rendered.

Post-retirement benefits (Note 3, 14)
Contributions to defined contribution plans are recognized 
in the statement of income as incurred. 

Foreign currency differences arising on the re-translation 
of a financial liability designated as a hedge of a net 

Most of our defined benefit pension plans are funded 
with plan assets that have been segregated in a trust 

or foundation. Valuations of both funded and unfunded 
plans are carried out by independent actuaries based on 
the projected unit credit method. Pension costs primarily 
represent the increase in the actuarial present value of 
the obligation for projected pension benefits based on 
employee service during the year and the interest on this 
obligation with respect to employee service in previous 
years, net of the expected return on plan assets. The 
discount rate used in determining the present value of the 
obligations is the yield at reporting date of AA corporate 
bonds that have maturity dates approximating the terms of 
our obligations.

When the calculation results in a benefit to AkzoNobel, the 
recognized asset is limited to the total of any unrecognized 
past service costs and the present value of economic 
benefits available in the form of any future refunds from 
the plan or reductions in future contributions to the plan. 
In order to calculate the present value of economic 
benefits, consideration is given to any minimum funding 
requirements that apply to any plan. An economic benefit 
is available if it is realizable during the life of the plan, or on 
the settlement of the plan liabilities.

In certain countries we also provide post-retirement benefits 
other than pensions to our employees. These plans are 
generally not funded. Valuations of the obligations under 
these plans are carried out by independent actuaries based 
on the projected unit credit method. The costs related to 
such plans primarily consist of the present value of the 
benefits attributed on an equal basis to each year of service 
and the interest on this obligation with reference to employee 
service in previous years.

Actuarial gains and losses that arise in calculating our 
obligation with reference to a plan, are recognized to the 
extent that any cumulative unrecognized actuarial gain 
or loss exceed 10 percent of the greater of the present 
value of the defined benefit obligation and the fair value 
of plan assets. That portion of the actuarial gains and 
losses is recognized in the statement of income over 
the expected average remaining working lives of the 
employees participating in the plan. When the benefits of a 
plan improve, the portion of the increased benefits related 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

115

 
to past service by employees is recognized as an expense 
in the statement of income on a straight-line basis over the 
average period until the benefits become vested. To the 
extent that the benefits vest immediately, the expense is 
recognized immediately in the statement of income.

We recognize gains and losses on the curtailment or 
settlement of a defined benefit plan when the curtailment 
or settlement occurs. The gain or loss on curtailment 
comprises any resulting change in the fair value of plan 
assets, change in the present value of defined benefit 
obligation and any related actuarial gains and losses and 
past service cost that had not previously been recognized.
Interest on the defined benefit obligation for both 
pensions and other post-retirement benefits net of the 
expected return on plan assets is included in financing 
expenses related to pensions. Other charges and benefits 
recognized are reported in operating income.

Other employee benefits (Note 3, 15)
Other long-term employee benefits include long-service or 
sabbatical leave, jubilee or other long-service benefits, and 
other employee benefits payable more than 12 months 
after the related service is rendered. These provisions are 
measured at present value, using actuarial assumptions. 
The discount rate is the yield at reporting date of AA-rated 
corporate bonds that have maturity dates approximating 
the terms of our obligations. The calculation is performed 
using the projected unit credit method. Any actuarial gains 
and losses are recognized in the statement of income in 
the period in which they arise.

An accrual is recognized for the amounts expected to 
be paid under short-term bonus or profit sharing plans 
if a present legal or constructive obligation as a result of 
past services provided exists and the obligation can be 
estimated reliably.

Share-based compensation (Note 3)
We have a performance-related share plan, under which 
shares are conditionally granted to certain employees. 
These performance-related shares vest in three years. 
The number of shares which the employees will ultimately 
receive depends for 50 percent on our relative Total 

Shareholder Return (TSR) performance over a three-year 
period compared with the peer group and for 50 percent 
on the ranking of the company in the Sustainability Asset 
Management (SAM) benchmark.

The fair value of the performance-related shares granted  
is recognized as an expense with a corresponding increase  
in shareholders’ equity. The fair value is measured at  
grant date and amortized over the period during which  
the employees become unconditionally entitled to 
the performance-related shares. The fair value of the 
performance-related shares for which vesting is based on 
the company’s SAM ranking, is the value of the Akzo Nobel 
N.V. common share on the date of the grant. The fair value 
for the TSR-linked vesting condition is measured using the 
Monte Carlo simulation model. This Monte Carlo model 
takes into account expected dividends, as well as the 
market conditions expected to impact our TSR performance 
in relation to selected peers. The amount recognized 
as an expense is adjusted to reflect the actual number 
of performance-related shares that vest, except when 
forfeiture or extra vesting of performance-related shares is 
due to a TSR performance that differs from the performance 
anticipated at the grant of the performance-related shares, 
because this is a market performance condition.

Income tax (Note 5)
Income tax expense comprises both current and deferred 
tax, including effects of changes in tax rates. In determining 
the amount of current and deferred tax we also take into 
account the impact of uncertain tax positions and whether 
additional taxes and interest may be due. 

Income tax is recognized in the statement of income, unless 
it relates to items recognized in other comprehensive income. 
The income tax consequences of dividends are recognized 
when a liability to pay the dividend is recognized.

In the balance sheet, current tax includes the expected 
tax payable and receivable on the taxable income for the 
year, using tax rates enacted or substantially enacted at 
reporting date, as well as any adjustments to tax payable 
and receivable with respect to previous years. 

Deferred tax is recognized using the balance sheet method, 
providing for temporary differences between the  carrying  
amounts of assets and liabilities for financial reporting and  
the amount used for taxation purposes. We do not recognize  
deferred tax for the following temporary differences: the 
initial recognition of goodwill, the initial recognition of assets 
or liabilities that affect neither accounting nor taxable profit, 
and differences related to investments in subsidiaries to the 
extent that they will probably not reverse in the foreseeable 
future. Deferred tax assets are recognized for unused tax 
losses, tax credits and deductible temporary differences, 
to the extent that it is probable that future taxable profits 
will be available against which they can be utilized. The 
nature of the evidence supporting the recognition of the 
deferred tax assets is the scheduled reversal of deferred tax 
liabilities, projected future taxable income, and tax planning 
strategies. The amount of deferred tax assets considered 
realizable, could change in the near term if future estimates 
of projected taxable income during the carry forward period 
are revised. 

Current and deferred tax assets and liabilities have been 
offset in cases where there is a legally enforceable right for 
such set off and they relate to income taxes levied by the 
same taxation authority on the same taxable entity, or on 
different taxable entities which intend either to settle current 
tax on a net basis or their tax assets and liabilities will be 
realized simultaneously.

Measurement of deferred tax assets and liabilities is 
based upon the enacted or substantially enacted tax 
rates expected to apply to taxable income in the years in 
which temporary differences are expected to be reversed. 
Non-refundable dividend tax is taken into account in the 
determination of deferred tax liabilities to the extent of 
earnings expected to be distributed by subsidiaries in the 
foreseeable future. If separate tax rates exist for distributed 
and undistributed profit, the current and deferred taxes are 
measured at the tax rate applicable to undistributed profit. 
Deferred tax is not discounted.

116 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

Research cost and preparation and start-up expenses
Research cost and preparation and start-up expenses are 
charged to the statement of income as incurred.

Government grants
Government grants related to costs are deducted from 
the relevant cost to be compensated in the same period. 
Emission rights granted by the government are recorded 
at cost. A provision is recorded if the actual emission is 
higher than the emission rights granted. Government 
grants to compensate for the cost of an asset are 
deducted from the cost of the related asset.

Intangible assets (Note 6)
Intangible assets are valued at cost less accumulated 
amortization and impairment charges. All intangibles 
assets are tested for impairment whenever there is an 
indication that the intangible asset may be impaired. In 
addition, intangible assets with an indefinite useful life, 
such as goodwill and certain brands, are not amortized, 
but tested for impairment annually.

Goodwill in a business combination represents the excess 
of the consideration paid over the net fair value of the 
acquired identifiable assets, liabilities and contingent 
liabilities. The cost of an acquisition is measured as the fair 
value of the assets given, equity instruments issued and 
liabilities incurred or assumed at the date of exchange. 
For acquisitions before January 1, 2010, the cost of an 
acquisition also included expenses directly attributable to 
the acquisition. Contingent consideration was recognized 
only if the company had a present obligation and the 
economic outflow was probable and a reliable estimate 
was determinable. For acquisitions made on or after 
January 1, 2010, acquisition related costs are expensed 
as incidental items on the line other operating income/
(expenses) in the statement of income. Any contingent 
consideration to be transferred will be recognized at fair 
value at the acquisition date.

If the cost of an acquisition is less than the fair value of 
the net assets of the subsidiary acquired, the difference 
is recognized directly in the statement of income. The 
effects of all transactions with non-controlling interests are 

recorded in equity if there is no change in control; these 
transactions will not result in goodwill. Goodwill related to 
an investment in associates and joint ventures  
is included in the carrying value of that investment.

Intangible assets with a finite useful life, such as licenses, 
know-how, brands, customer relationships and intellectual 
property rights, are capitalized at historical cost and 
amortized on a straight-line basis over the estimated useful  
life of the assets, which generally ranges from ten to forty 
years. Development and software costs are capitalized if 
the costs can be measured reliably, the related product or 
process is technically and commercially feasible, sufficient 
future economic benefits will be generated and sufficient 
resources are available to complete the development. 
The expenditures capitalized include the cost of materials, 
consultancy, licenses, direct labor and overhead costs 
that are directly attributable to preparing the asset for its 
intended use. Capitalized development and software costs 
are amortized on a straight-line basis over the estimated 
useful life of related assets, which generally is up to five 
years. Amortization methods, useful lives and residual 
values are reassessed annually.

Property, plant and equipment (Note 7)
Property, plant and equipment are valued at cost less 
accumulated depreciation and impairment charges.  
Costs include expenditures that are directly attributable  
to the acquisition of the asset, including financing 
expenses of capital investment projects under 
construction. Government grants to compensate  
for the cost of an asset are deducted from the cost  
of the related asset.

Depreciation is calculated using the straight-line method, 
based on the estimated useful life. In the majority of cases 
the useful life of plant equipment and machinery is ten 
years, and for buildings ranges from 20 to 30 years. Land 
is not depreciated. In the majority of cases residual value is 
assumed to be insignificant. Depreciation methods, useful 
lives and residual values are reassessed annually.

Parts of property, plant and equipment that have 
different useful lives are accounted for as separate 

items of property, plant and equipment. Costs of major 
maintenance activities are capitalized as a separate 
component of property, plant and equipment, and 
depreciated over the estimated useful life. Maintenance 
costs which cannot be separately defined as a component 
of property, plant and equipment are expensed in the 
period in which they occur. Gains and losses on the sale 
of property, plant and equipment are included in the 
statement of income.

We have identified conditional asset retirement obligations 
at a number of our facilities that are mainly related to plant 
decommissioning. We recognize these conditional asset 
retirement obligations in the periods in which sufficient 
information becomes available to reasonably estimate  
the cash outflow.

Impairments of intangible assets and property,  
plant and equipment (Notes 6, 7)
We assess the carrying value of intangible assets and 
property, plant and equipment whenever events or 
changes in circumstances indicate that the carrying 
amount of an asset may not be recoverable. In addition, 
for goodwill and other intangible assets with an indefinite 
useful life, we review the carrying value annually in the 
fourth quarter.

The recoverable amount of an asset or its cash-generating 
unit is the greater of its value in use and its fair value less 
costs to sell, whereby estimated future cash flows are 
discounted to their present value. The discount rate used 
reflects current market assessments of the time value of 
money and, if appropriate, the risks specific to the assets. 
If the carrying value of an asset or its cash-generating unit 
exceeds its estimated recoverable amount, an impairment 
loss is recognized in the statement of income. The assessment 
for impairment is performed at the lowest level of assets 
generating largely independent cash inflows. For goodwill 
and other intangible assets with an indefinite life, we have 
determined this to be at business unit level (one level 
below segment). We allocate impairment losses in respect 
of cash-generating units first to goodwill and then to the 
carrying amount of the other assets on a pro rata basis.

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

117

Except for goodwill, we reverse impairment losses if and 
to the extent we have identified a change in estimates 
used to determine the recoverable amount. We only 
reverse to the extent that the carrying value of the asset 
does not exceed the carrying value that would have 
been determined, net of amortization or depreciation, if 
no impairment loss had been recognized. Reversals of 
impairment are recognized in the statement of income.

Leases (Notes 7, 19)
Lease contracts in which we have substantially all the risks 
and rewards of ownership are classified as finance leases. 
Upon initial recognition, the leased asset is measured at 
the lower of its fair value and the present value of minimum 
lease payments. Subsequent to initial recognition, the 
asset is accounted for in accordance with the accounting 
policy applicable to the asset. Minimum lease payments 
made under finance leases are apportioned between the 
interest expenses and the reduction of the outstanding 
liability. The interest expenses are recognized as other 
financing expenses over the lease term.

Payments made under operating leases are recognized 
in the statement of income on a straight-line basis over 
the term of the lease. Lease incentives received are 
recognized over the term of the lease.

Associates and joint ventures (Note 18)
Associates are those entities in which we have significant 
influence, but no control, over the financial and operational 
policies. Joint ventures are those entities over whose 
activities we have joint control, established by contractual 
agreement and requiring unanimous consent for strategic, 
financial and operating decisions.

Associates and joint ventures are accounted for using the  
equity method and are initially recognized at cost. The 
consolidated financial statements include our share of the  
income and expenses of the associates and joint ventures 
for the period that we have significant influence or joint 
control, whereby the result is determined using our 
accounting principles. When the share of losses exceeds the 
interest in the investee, the carrying amount is reduced to 
nil and recognition of further losses is discontinued, unless 

we have incurred legal or constructive obligations on behalf 
of the investee. Loans to associates and joint ventures are 
carried at amortized cost less impairment losses.

The results from associates and joint ventures consist of our 
share in the results of these companies, interest on loans 
granted to them and the transaction results on divestments 
of associates and joint ventures. Unrealized gains and losses 
arising from transactions with associates and joint ventures 
are eliminated to the extent of our interest in the investee.

Inventories (Note 10)
Inventories are measured at the lower of cost and net 
realizable value. Costs of inventories comprise all costs of 
purchase, costs of conversion and other costs incurred 
in bringing the inventories to the present location and 
condition. The costs of conversion of inventories include 
direct labor and fixed and variable production overheads, 
and take into account the stage of completion. The costs 
of inventories are determined using the weighted average 
cost formula. Net realizable value is the estimated selling 
price in the ordinary course of business, less the estimated 
cost of completion and selling expenses.

Equity (Note 13)
When share capital recognized as equity is repurchased, the 
amount of the consideration paid, which includes directly 
attributable cost, is net of any tax effects, and is recognized 
as a deduction from equity. Dividends are recognized as a 
liability in the period in which they are declared.

Provisions (Note 15)
We recognize provisions when a present legal or 
constructive obligation as a result of a past event exists, 
and it is probable that an outflow of economic benefits is 
required to settle the obligation. Provisions are measured 
at net present value and take into account legal fees. 
The expected future cash outflows are discounted at 
appropriate pre-tax interest rates, reflecting current market 
assessments of the time value of money and, if applicable, 
the risks specific to the liability. The increase of provisions 
as a result of the passage of time is recognized in the 
statement of income under other financing expenses.
Provisions for restructuring are recognized when a detailed 

and formal restructuring plan has been approved, and 
the restructuring has either commenced or has been 
announced publicly. We do not provide for future operating 
costs. Termination benefits for voluntary redundancy are 
recognized if we have made an offer encouraging voluntary 
redundancy, it is probable that the offer will be accepted 
and the number of acceptances can be estimated reliably.

A provision for warranties is recognized when the 
underlying products or services are sold. The provision is 
based on historical warranty data and a weighting of all 
possible outcomes against their associated probabilities.

In accordance with our environmental policy and 
applicable legal requirements, we recognize a provision 
for environmental clean-up cost when it is probable that a 
liability has materialized and the amount of cash outflow 
can be reasonably estimated.

Financial instruments
Regular purchases and sales of financial assets and liabilities 
are recognized on trade date, which is the date we commit 
to purchase or sell the asset. The initial measurement of all 
financial instruments is fair value. Except for derivatives, the 
initial measurement of financial instruments is adjusted for 
directly attributable transaction costs. Below, the accounting 
policies for financial instruments are explained, relating to the 
following categories:

•	 Derivative	financial	instruments	
•	 Other	financial	non-current	assets	
•	 Trade	and	other	receivables	
•	 Cash	and	cash	equivalents	
•	 Long-term	and	short-term	borrowings	
•	 Trade	and	other	payables

Derivative financial instruments (Note 22)
Derivative financial instruments include forward exchange 
contracts, interest rate derivatives and commodity contracts, 
as well as non-closely related embedded derivatives 
included in normal business contracts. All derivative 
financial instruments are recognized at fair value on the 
balance sheet.

118 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

Fair values are derived from market prices and quotes from 
dealers and brokers, or are estimated using observable 
market inputs. Forward exchange and commodity 
contracts are reported under trade and other receivables, 
or under trade and other payables.

Changes in the fair value of forward exchange and 
commodity contracts are recognized in the statement 
of income, unless cash flow hedge accounting or net 
investment hedge accounting is applied. In that case, the 
effective part of the fair value changes is deferred in other 
comprehensive income and released to the related specific 
lines in the statement of income or balance sheet at the 
same time as the hedged item.

Interest rate derivatives are reported under other financial 
non-current assets or long-term borrowings. The changes 
in fair value of interest derivatives are recognized in 
financing income and expenses, where the effective part is 
offset by the fair value changes attributable to the hedged 
risk of the underlying fixed rate bond, in the event fair value 
hedge accounting is applied.

Both at the hedge inception and at each reporting date, 
we assess whether the derivatives used are highly effective 
in offsetting changes in fair values or highly probable cash 
flows of hedged items. When a derivative is not highly 
effective, we discontinue hedge accounting prospectively. 
In the event a fair value hedge relationship is terminated, 
amortization of fair value hedge adjustments is included in 
financing income and expense. When a cash flow hedge 
relationship is terminated, the fair value changes deferred 
in other comprehensive income (in equity) are released to 
the statement of income only when the hedged transaction 
is no longer expected to occur. Otherwise these will be 
released to the statement of income at the same time as 
the hedged item.

Other financial non-current assets (Note 9)
Loans and receivables are measured at amortized  
cost using the effective interest method, less any  
impairment losses.

Trade and other receivables (Note 11)
Trade and other receivables are measured at amortized 
cost, using the effective interest method, less any 
impairment loss. An allowance for impairment of trade 
and other receivables is established if the collection of a 
receivable becomes doubtful.

Such receivable becomes doubtful when there is objective 
evidence that we will not be able to collect all amounts 
due according to the original terms of the receivables. 
Significant financial difficulties of the debtor, probability 
that the debtor will enter into bankruptcy or financial 
reorganization, and default or delinquency in payments 
are considered indicators that the receivable is impaired. 
The amount of the allowance is the difference between 
the asset’s carrying amount and the present value of 
estimated future cash flows, discounted at the original 
effective interest rate. An impairment loss is recognized in 
the statement of income, as are subsequent recoveries of 
previous impairments.

Cash and cash equivalents (Note 12)
Cash and cash equivalents include all cash balances 
and short-term highly liquid investments that are directly 
convertible into cash. Cash and cash equivalents are 
measured at fair value.

Long-term and short-term borrowings 
(Notes 16, 17, 22)
Long-term borrowings are measured at amortized cost, 
applying the effective interest rate method unless fair value 
interest rate hedging is applied. In that case the carrying 
amount is adjusted for the fair value changes caused by 
the hedged risk. Short-term borrowings are measured 
at amortized cost, using the effective interest method. 
The interest expense on borrowings is included in other 
financing expenses.

The fair value of borrowings, used for disclosure purposes, is 
determined on the basis of listed market price, if available. If a 
listed market price is not available, the fair value is calculated 
based on the present value of principal and interest cash 
flows, discounted at the interest at the reporting date.

Trade and other payables (Note 18)
Trade and other payables are measured at amortized cost, 
using the effective interest method.

New IFRS accounting standards
IFRSs and interpretations thereof not yet in force 
have been assessed for their potential impact on our 
consolidated financial statements for 2013 and beyond.

Amendments to IAS 19, Employee benefits
The amendments to IAS 19 “Employee Benefits” have 
become effective as of January 1, 2013 and will be applied 
in our 2013 financial reports. The amendments include the 
requirement that actuarial gains and losses are recognized 
in other comprehensive income, thus removing the corridor 
method which we have applied so far. In addition, the 
expected return on plan assets recognized in the statement 
of income is calculated based on the rate used to discount 
the defined benefit obligation, instead of applying an 
expected rate of return on plan assets, as is required up 
until our financial statements 2012. 

As from 2013, we will recognize administration costs as 
expense as incurred with the exception that administration 
costs related to the management of plan assets will be 
recorded in other comprehensive income. In addition, past 
service costs will be recognized in the statement of income 
in full as incurred. 

We have made a preliminary assessment of the effect of the 
implementation of these amendments on our consolidated 
financial statements for 2012. The outcome of this 
preliminary assessment is disclosed in Note 14.

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

119

 
Published 

Implementation date in the standard

Endorsed by the 
European Union

Anticipated impact

Other new IFRS accounting standards

Standard

IFRS 9
Financial 
Intruments

Amendments to IAS 32  
Financial Instruments: Presen-
tation – Offsetting Financial 
Assets and Financial Liabilities

IFRS 10
Consolidated Financial 
Statements

November 12, 2009 and 
subsequent amendments on 
December 16, 2011

January 1, 2015, earlier adoption permitted

Postponed

December 16, 2011

January 1, 2014

December 29, 2012

May 12, 2011

January 1, 2013; under EU endorsement  
postponed to January 1, 2014, with earlier 
adoption permitted

December 29, 2012

IFRS 11 Joint Arrangements

May 12, 2011

IFRS 12 Disclosure of Interests 
in Other Entities

May 12, 2011

January 1, 2013; under EU endorsement  
postponed to January 1, 2014, with earlier 
adoption permitted

January 1, 2013; under EU endorsement  
postponed to January 1, 2014, with earlier 
adoption permitted

December 29, 2012

December 29, 2012

IFRS 13 Fair Value  
Measurement

May 12, 2011

January 1, 2013

December 29, 2012

Amendments to IAS 27,  
Separate Financial Statements

May 12, 2011

May 12, 2011

Amendments to IAS 28,  
Investments in Associates  
and Joint Ventures

Amendments to IAS 1,  
Presentation of Financial 
Statements

January 1, 2013; under EU endorsement  
postponed to January 1, 2014, with earlier 
adoption permitted

January 1, 2013; under EU endorsement  
postponed to January 1, 2014, with earlier 
adoption permitted

December 29, 2012

December 29, 2012

June 16, 2011

January 1, 2013

June 5, 2012

120 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

IFRS 9 introduces new requirements for classifying and measuring financial assets and 
liabilities. This standard encompasses an overall change of accounting principles for 
financial instruments and will eventually replace IAS 39 – the current standard on financial 
instruments. As its scope will be further expanded during the next years, we will review  
the effects of a comprehensive standard on financial instruments and consider adoption 
when appropriate.

These amendments clarify that the right to offset must not be contingent on a future 
event; and must be legally enforceable. We will assess the effect of this standard on our 
consolidated financial statements during 2013.

This standard addresses the accounting of joint arrangements and eliminates proportionate 
consolidation. As we do not apply this method, there is no impact on our consolidated 
financial statements from the elimination of proportionate consolidation. We will assess any 
further effect of this standard on our consolidated financial statements during 2013.

This standard addresses the accounting of joint arrangements and eliminates proportionate 
consolidation. As we do not apply this method, there is no impact on our consolidated 
financial statements from the elimination.

This standard contains the disclosure requirements for interests in subsidiaries, joint 
ventures, associates and other unconsolidated interests. It may affect some disclosures in 
our consolidated financial statements.

IFRS 13 replaces the fair value measurement guidance contained in existing IFRS with  
a single source of fair value measurement guidance. Except for certain pension plan  
assets, this standard is not expected to materially impact our consolidated financial 
statements. In 2013 we will assess the final effect of this standard on our consolidated 
financial statements.

These amendments address the requirements for separate financial statements (which are 
not the company financial statements). As we do not prepare separate financial statements, 
this standard is not applicable. 

These amendments address the criteria and measurement of associates and joint  
ventures that qualify as held for sale. It is not expected to materially affect our  
consolidated financial statements.

These amendments concern a requirement to group items presented in other 
comprehensive income on the basis of potential reclassification to profit or loss.  
As the amendments do not address which items are presented in other comprehensive 
income, they will only affect the order of items in the disclosures in our consolidated 
financial statements.

2

Note 2: Scope of consolidation 

In early 2012, we acquired 100 percent of Boxing Oleo-
chemicals in Specialty Chemicals – the leading supplier 
of nitrile amines and derivatives in China and throughout 
Asia. On December 28, 2012, we completed the divest-
ment of Chemicals Pakistan, which was subsequently 
deconsolidated. This divestment resulted in a loss of €36 
million, due to foreign currency translation differences in 
equity which need to be transferred to the statement of 
income at divestment.

The acquisitions in 2012 both individually and in total,  
were deemed immaterial in respect of IFRS 3 disclosure 
requirements. Pre-acquisition carrying amounts were  
not gathered. Revenue in 2012 was impacted by 
acquisitions for an amount of €236 million.

In 2012, the scope of consolidation for the Consolidated 
financial statements encompassed 396 companies 
(2011: 435). Of this number, 9 companies were first-time 
consolidations (2011: 15). Since the beginning of 2012, 
48 companies were deconsolidated due to divestment, 
merger, liquidation or immateriality (2011: 36). First- 
time consolidations in 2012 comprised 4 companies  
in conjunction with the acquisition of Boxing.

We have filed a list of subsidiaries and associated 
companies, drawn up in conformity with sections 379  
and 414 of Book 2 of the Netherlands Civil Code, with  
the Trade Registry of Amsterdam.

Recognized values at acquisition

In € millions

Goodwill

Other intangible assets

Property, plant and equipment

Inventories

Trade and other receivables

Cash and cash equivalents

Provisions

Deferred tax assets/(liabilities)

Long-term borrowings

Trade and other payables

Net identifiable assets and liabilities

Recognized in the statement of income

Consideration paid

Cash and cash equivalents acquired

To be paid in 2013 and later years

Payments related to previous years

Net cash outflow

Boxing

Other 
acquisitions

 48 

 27 

 29 

 17 

 18 

 10

 – 

 (7)

 (3)

 (34)

 105 

 – 

 105 

 (10) 

 (26)

 –

 69 

 10 

 (3)

 2 

 3 

 6 

 – 

(1)

 4 

 – 

 –  

 21 

– 

 21 

 –

(1)

 5 

 25 

Total

 58 

 24 

 31 

 20 

 24 

 10

(1)

 (3)

 (3)

 (34)

 126 

 – 

 126 

 (10) 

 (27)

 5 

 94 

Changes in scope of consolidation

Number of subsidiaries

Consolidated companies as of 
January 1

First-time consolidations

Deconsolidations

Consolidated as of December 31

2011

 456 

Europe

 243 

 15 

 (36)

435 

 4 

 (23)

224 

North 
America

Latin 
America

Asia 
Pacific

Other 
countries

 24 

 35 

 114 

 19 

– 

 (2)

22 

 1 

 (7)

29 

 4 

 (15)

103 

 – 

(1)

18 

2012

 435 

 9 

 (48)

396 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

121

Assets and liabilities held for sale

Discontinued operations

In € millions

Property, plant and equipment

Intangible assets

Other assets

Total assets

Total non-current liabilities

Total current liabilities

Total liabilities

2012

187 

377

357

921

117

193

310

Discontinued operations
In December 2012, we announced the divestment of the 
North American Decorative Paints business. The operating 
results for 2012 were a loss of €417 million after taxes. This  
includes the goodwill impairment charge of €372 million, 
recorded in the third quarter of 2012. We assessed the 
carrying value of the assets of Decorative Paints North 
America in light of the divestments and concluded that no 
impairment is necessary. 

For 2012, we also incurred €19 million related to further 
settlements and tax-related costs from the divestments  
of businesses (Organon BioSciences, ICI businesses  
we acquired for resale to Henkel, National Starch) in  
previous years.

In € millions

Revenue

Expenses

Impairment

Results from operating activities

Income tax

Results from operating activities after tax

Results related to discontinued operations in previous years

Tax related to discontinued operations in previous years

Profit for the period/(loss)

Cash flows from discontinued operations
In € millions

Net cash from operating activities

Net cash from investing activities

Net cash from financing activities

Net cash from discontinued operations

2011

 1,094 

 (1,200)

–

 (106)

 39 

 (67)

 (3)

 11 

 (59)

2011

 (73)

 (23)

 – 

 (96)

2012

 1,190 

 (1,255)

(372)

 (437)

 20 

 (417)

 (16)

 (3)

 (436)

2012

 (27)

 (26)

 – 

 (53)

122 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

 3

Note 3: Operating income

Costs per category

In € millions

Cost of sales

Impairment

Selling expenses

General and administrative expenses

Research and development expenses

Other operating income/(expenses)

Subtotal

Discontinued operations

Total

Employee 

2011

Employee 

2012

benefits Amortization Depreciation

Incidentals

benefits Amortization Depreciation

Incidentals

 (935)

 – 

 (989)

 (611)

 (230)

 –

 (2,765)

 – 

 (2,765)

 (9)

 – 

 (98)

 (30)

 (7)

 –

 (144)

 (26)

 (170)

 (314)

 –

 (58)

 (35)

 (14)

 – 

 (421)

  (30) 

 (451)

 (50)

 – 

 (64)

 (24)

 (9)

 21 

 (996)

–

 (1,097)

 (724)

 (247)

– 

 (126)

 (3,064)

  – 

 – 

 (126)

 (3,064)

 (6)

–

 (118)

 (30)

 (8)

 – 

 (162)

 (26)

 (188)

 (339)

–

 (78)

 (38)

 (18)

 – 

 (473)

 (30)

 (503)

 (118)

 (2,106)

 (135)

 (93)

 (12)

 (56)

 (2,520)

 – 

 (2,520)

Incidental items
In 2012, we incurred higher restructuring costs mainly 
in mature markets, as we implement the performance 
improvement program. Restructuring activities are ongoing 
across the businesses, but in particular, we stepped up 
restructuring in the European businesses in Decorative Paints.

In 2011, the incidental gains and losses related, besides 
restructuring charges of €129 million, mainly to results 
from acquisitions and divestments (Schramm, Boxing)  
and a release from an antitrust provision.

Employee benefits income

Salaries, wages and other employee benefits in 
operating income

In € millions

Salaries and wages

Pension and other post-retirement cost

Other social charges

Total

2011

(2,106)

(247)

(412)

2012

(2,354)

(294)

(416)

(2,765)

(3,064)

Revenue and cost by nature

Employees

In € millions

Revenue

Variable selling cost

Materials and energy

Amortization & Depreciation

Employee benefits

Impairment

Other

Operating income

2011

14,604 

(712)

(7,193)

(565)

(2,765)

– 

(2,224)

1,145 

2012

15,390 

(709)

(7,552)

(635)

(3,064)

(2,106)

(2,568)

(1,244)

Average number during the year

Decorative Paints

Performance Coatings

Specialty Chemicals

Corporate and other

Total

2011

17,100 

21,300 

11,300 

1,400 

51,100 

2012

17,200 

21,700 

11,800 

1,500 

52,200 

At year-end 2012, we employed 50,610 staff for ongoing 
activities (year-end 2011: 52,020 employees). The net 
increase was due to: 

•	 A net decrease of 540 due to acquisitions and 

divestments, mainly from the Boxing acquisition  
(620 employees) and the divestment of Chemicals 
Pakistan (1,100 employees).

•	 A decrease of 1,450 employees due to ongoing 

restructuring.

•	 An increase of 580 employees, mainly due to new  

hires in high growth markets.

The average number of employees working outside  
the Netherlands was 47,100 (2011: 46,100). 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

123

Share-based compensation
Share-based compensation relates to the performance-
related share plan. Charges recognized in the 2012 
statement of income for share-based compensation 
amounted to €43 million and are included in salaries  
and wages (2011: €32 million). Under the performance-
related share plan, a number of conditional shares are 
granted to the members of the Board of Management, 
members of the Executive Committee and executives 
each year. The number of participants of the performance-
related share plan at year-end 2012 was 656 (2011: 636). 

The conditional grant of shares is linked for 50 percent 
to the ranking of the company in the Dow Jones 
Sustainability Indexes and the remaining 50 percent to 
the relative TSR performance of the company compared 
with a peer group. As from the series 2011-2013, the 
grant is linked for 50 percent to the Sustainable Asset 
Management (SAM) benchmark.

Performance-related shares

The shares of the series 2009-2011 have vested and were 
delivered to the participants in 2012. 

The conditional shares vested in 2012 as follows:
•	 our TSR performance over 2010-2012 series resulted  

in an 11th position within the ranking of the peer  
group companies. This did not result in vesting of 
conditional shares

•	 the average position in the DJSI benchmark resulted  

in a 1.67th position within the ranking

As a result, the conditional shares of the 2010-2012  
series vested for 66.67 percent (series 2009-2011:  
62.5 percent), including dividend shares of 10.42 percent,  
the final vesting percentage amounted to 73.61 percent 
(series 2009-2011: 69.80 percent).

The fair value of the performance-related share plan 
at grant date is amortized as a charge against income 
over the three-year vesting period. The fair value was 
€38.79 per performance-related share (without a holding 
restriction) conditionally granted in 2012 (2011: €46.91). 

The share price of a common AkzoNobel share at  
year-end 2012 amounted to €49.75 (2011: €37.36).

For further details on our performance-related share  
plan, refer to the Remuneration report.

Series

2009 – 2011

2010 – 2012

2011 – 2013

2012 – 2014

Total

Balance per 
January 1, 
2012

 755,484

 780,400 

 866,104 

Granted in 
2012

Vested in 
2012

Forfeited in 
2012

Dividend in 
2012 1 

Balance at 
December 
31, 2012

Vested on 
January 1, 
2013

–

 (755,484)

–

–

 –

–

 2,234 

 1,214 

–

 1,043,250 

–

–

–

 (274,637)

 29,003 

 537,000 

 537,000 

 (8,100)

 (7,895)

 32,121 

 891,339 

 38,929 

 1,074,284 

–

–

 2,401,988 

 1,046,698 

(755,484)

 (290,632)

 100,053 

 2,502,623 

 537,000 

1 Equivalent in shares related to accumulated dividend, which is included in the balances on balance sheet date.

124 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

Stock option plans
Prior to 2008, performance-related stock options were 
granted to members of the Board of Management and 
executives. We have not purchased own shares in 
connection with the stock option plan. the stock options 
are equity-settled and all exercisable.

For stock options exercised during 2012, the weighted 
average of the actual share price at date of exercise  
amounted to €43.21 (2011: €49.71). A number of  
0.5 million of  outstanding stock options are non-dilutive 
but could potentially dilute basic earnings per share in 
the future.

Stock options

Year of issue

2002

2005

2006

2007

Total

Exercise 
price in €

46.53

31.98

46.46

58.89

Outstanding 
per January 
1, 2012

 107,250 

Exercised in 
2012

Expired in 
2012

Forfeited in 
2012

–

(107,250)

 202,760 

 (202,135)

(625)

 397,478 

 496,489 

 (39,842)

–

–

–

 1,203,977 

 (241,977)

 (107,875)

Outstanding 
at December 
31, 2012

–

–

 357,636 

 496,489 

 854,125 

Expiry date

April 25, 2012

April 24, 2012

April 26, 2013

April 26, 2014

–

–

–

– 

– 

Number and weighted average exercise price  
stock options

Balance at January 1, 2011

Forfeited during the period

Exercised during the period

Number of 
options

1,611,181 

(12,205)

(394,999)

Balance at December 31, 2011

1,203,977 

Expired during the period

Exercised during the period

Balance at December 31, 2012

(107,875)

(241,977)

854,125 

Weighted 
average exercise 
price in €

45.80 

47.69 

35.53 

49.15 

46.45 

34.36 

53.69

4

Note 4: Financing income and expenses

Financing income and expenses

In € millions

Financing income

Financing expenses

Net interest on net debt

Other interest movements

Financing expenses related to pensions

Interest on provisions

Other items

Net other financing charges

Net financing expenses

2011

 57 

(302)

 (245)

 (57)

(46)

12 

(91)

(336)

2012

 59 

(239)

 (180)

 (65)

(29)

7 

(87)

(267)

Net financing charges for the year decreased by  
€69 million from €336 million to €267 million. Significant 
variances are:

•	 Financing expenses on net debt decreased by  

€63 million to €239 million (2011: €302 million) mainly 
due to a reported loss of €67 million on buy-back of 
bonds in December 2011

•	 Interest on provisions decreased by €17 million to  

€29 million (2011: €46 million) due to higher discount 
rates applied in 2012

•	 Financing expenses related to pensions increased by  

€8 million to €65 million (2011: €57 million) due to lower 
expected return on assets

•	 Other items decreased by €5 million to €7 million (2011: 

€12 million), mainly explained by lower interest on 
discounted long term receivables (€3 million)

A reduction of €8 million (2011: €4 million) was included in 
the interest expenses of capital investment projects under 
construction. The average interest rate used for capitalization 
of these borrowing costs was 6.1 percent.

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

125

5

Note 5: Income tax

Pre-tax income from continued operations amounted to a 
loss of €1,498 million (2011: profit €833 million). The net 
tax charges related to continuing operations are included 
in the statement of income as follows:

adjustments to prior years and by tax-exempt gains,
the main one being a release of an antitrust provision. In 
addition, the geographical mix of taxable income affected 
the tax burden.

The impact of non-refundable withholding tax is dependent 
on the relative share of our profit from countries that levy 
withholding tax on dividends and on the timing of the 
remittance of such dividends. This relative share is expected 
to increase in the coming years. Based on the Dutch 
tax system there is only a limited credit for such taxes. 
The impact for 2012 is exceptionally high because of an 
anticipated extraordinary dividend.

Deferred tax assets and liabilities
In the deferred tax asset for other provisions (€326 million), 
an amount of €189 million (2011: €213 million) is related 
to interest expense carried forward. From the total amount 
of recognized net deferred tax assets, €527 million (2011: 
€513 million) is related to entities that have suffered a 
loss in either 2012 or 2011 in the tax jurisdiction to which 
a deferred tax asset relates, and where utilization is 
dependent on future taxable profit in excess of the profit 
arising from the reversal of existing taxable temporary 
differences. Deferred tax assets not recognized on the 
balance sheet are partly related to capital losses which 
cannot be offset against operational taxable profits.

Effective consolidated tax rate

Income tax recognized directly in equity

in %

Corporate tax rate in the Netherlands

Effect of different tax rates in  
certain countries

Tax exempt income/non-deductible 
expenses

Non-taxable income from investment in 
associates and joint ventures

Changes in enacted tax rates  
(reductions in tax rate)

Recognition of previously unrecognized 
tax losses

Current year losses for which no 
deferred tax asset was recognized

Current year profits for which no 
deferred tax asset was recognized

Under/(over)-provided in prior years

Non-refundable withholding taxes

Other

Effective consolidated tax rate1

1 Excluding impairment.

2011

25.0 

3.9 

0.2 

(0.7)

(0.9)

(0.1)

0.3 

0.0 

(1.1)

1.4 

– 

28.0 

2012

25.0 

3.8 

3.2 

(0.7)

0.4 

(0.8)

1.5 

(0.2)

(5.1)

4.7 

(0.1)

31.7 

In € millions

Current tax for

Currency exchange differences on 
intercompany loans of a permanent 
nature

Deferred tax for

Share-based compensation

Hedge accounting

Currency exchange differences on 
intercompany loans of a permanent 
nature

Total

Unrecognized deferred tax assets

In € millions

Capital losses

Tax losses

Deductible temporary differences

Total

2011

2012

(3)

(3)

(3)

17 

(5)

9 

6 

2011

268

23

124

415

4 

4 

– 

(1) 

2 

1 

5 

2012

267

21

123

411

Classification of current and deferred tax result

In € millions

2011

2012

Current tax expense for

The year

Adjustments for prior years

Deferred tax expense for

Origination and reversal of temporary 
differences and tax losses

Changes in tax rates

Tax losses recognized or unrecognized 

Total

(229)

9 

(220)

(21)

7 

1 

(13)

(233)

(257)

31 

(226)

51 

(2)

5 

54 

(172)

The total tax charge, including discontinued operations 
was €155 million (2011:€183 million). 

Effective tax rate reconciliation
The effective income tax rate based on the consolidated 
statement of income is 11 percent negative. It is negative 
because a tax charge was recorded despite a loss 
incurred for the period, mainly attributable to the largely 
non-tax-deductible impairment charges.

Excluding the impairment loss on intangibles of  
€2,106 million, pre-tax income totaled a profit of  
€608 million. The tax expense excluding the impairment 
of intangibles amounted to €193 million, thus resulting 
in an effective consolidated tax rate of 31.7 percent. 
The effective tax rate in 2012 was affected by several 
adjustments to prior years. In addition, the geographical 
mix of taxable income affected the tax charge. The 
effective tax rate in 2011 was affected by several 

126 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

The loss carryforward recognized in the balance sheet and 
its usage in the coming years has a decreasing impact on 
the cash tax rate in coming years.

Loss carryforwards recognized in the balance sheet

In € millions

Total loss carryforwards 

Loss carryforwards not recognized in 
deferred tax assets

Total

2013

821 

(751)

70 

2014

20 

(7)

13 

2015

31 

(13)

2016

50 

(26)

2017

66 

(38)

Later

Unlimited

326 

(7)

2,150 

(16)

Total

3,464 

(858)

18 

24 

28 

319 

2,134 

2,606 

Movement in deferred tax in 2011

In € millions

Intangible assets

Property, plant and equipment

Inventories

Trade and other receivables

Share-based payments

Provisions for post-retirement benefits

Restructuring provisions

Other provisions

Other items

Net operating loss carryforwards 

Deferred tax assets not recognized

Tax assets/liabilities

Set-off of tax

Net deferred taxes

Net balance 
January 1, 
2011

Changes in 
exchange 
rates

Acquisitions/
divestments

Recognized 
in income

Recognized in 
equity

Net balance 
December 
31, 2011

Assets

Liabilities

(713)

(96)

28 

2 

11 

134 

14 

331 

150 

752 

(408)

205 

–

205 

(5)

1 

–

1 

–

(1)

–

8 

1 

27 

(14)

18 

–

18 

(19)

(4)

–

2 

–

–

–

–

–

5 

–

(16)

–

(16)

36 

5 

1 

9 

4 

(77)

1 

(26)

15 

55 

7 

30 

–

30 

–

–

–

–

(3)

–

–

–

12 

–

–

9 

–

9 

(701)

(94)

29 

14 

12 

56 

15 

313 

178 

839 

(415)

246 

–

246 

61 

62 

33 

31 

12 

247 

15 

345 

194 

839 

(415)

1,424 

(611)

813 

762 

156 

4 

17 

–

191 

–

32 

16 

–

–

1,178 

(611)

567 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

127

Movement in deferred tax in 2012

In € millions

Intangible assets

Property, plant and equipment

Inventories

Trade and other receivables

Share-based payments

Provisions for post-retirement benefits

Restructuring provisions

Other provisions

Other items

Net operating loss carryforwards 

Deferred tax assets not recognized

Tax assets/liabilities

Set-off of tax

Net deferred taxes

Net balance 
January 1, 
2012

Changes in 
exchange 
rates

Acquisi-
tions/divest-
ments

Recognized 
in income

Recognized 
in equity

Held for  
sale

Net balance 
December 
31, 2012

Assets

Liabilities

(701)

(94)

29 

14 

12 

56 

15 

313 

178 

839 

(415)

246 

–

246 

12 

–

–

–

–

(7)

–

(4)

(2)

(1)

9 

7 

–

7 

(6)

10 

–

–

–

–

–

–

–

(1)

1 

4 

–

4 

65 

28 

–

9 

3 

(133)

14 

(25)

9

105 

(6)

69 

–

69 

–

–

–

–

–

–

–

–

–

1 

–

1 

–

1 

83 

9 

(5)

(2)

–

(11)

(2) 

(7) 

(4) 

–

–

61 

–

61 

(547)

(47)

24 

21 

15 

(95)

27 

277 

181 

943 

(411)

388 

–

388 

71 

84

27

26 

15 

223 

28 

320 

214

943 

(411)

1,540 

(710)

830 

618 

131 

3 

5

–

318 

1 

43 

33 

–

–

1,152 

(710)

442 

128 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

6

Note 6: Intangible assets

Intangible assets

In € millions

Balance at January 1, 2011

Acquisition cost

Cost of internally developed intangibles

Accumulated amortization/impairment

Carrying value

Movements in 2011

Acquisitions through business combinations

Other investments – including internally developed intangibles

Amortization1

Changes in exchange rates

Total movements

Balance at December 31, 2011

Acquisition cost

Cost of internally developed intangibles

Accumulated amortization/impairment

Carrying value at year-end 2011

Movements in 2012

Acquisitions through business combinations

Other investments – including internally developed intangibles

Transfer assets held for sale

Divestments

Impairment

Amortization1

Changes in exchange rates

Total movements

Balance at December 31, 2012

Acquisition cost

Cost of internally developed intangibles

Accumulated amortization/impairment 

Carrying value at year-end 2012

1 Including Decorative Paints North America.

Goodwill

Brands

Customer 
lists

Other 
intangibles

 4,834 

 2,465 

 1,168 

 – 

 (1,015)

 3,819 

 – 

 (142)

 2,323 

 49 

 1 

 – 

 (4)

 46 

 10 

 – 

 (18)

 39 

 31 

 – 

 (349)

 819 

 74 

 – 

 (107)

 7 

 (26)

 4,890 

 2,514 

 1,256 

 – 

 (1,025)

 3,865 

 58 

 (6)

 (96)

 (40)

 (2,450)

–

 21 

 – 

 (160)

 2,354 

 1 

 – 

 (180)

 –

 (27)

 (19)

 (11)

 (2,513)

 (236)

 – 

 (463)

 793 

 16 

 – 

 (76)

 (2)

 (6)

 (112)

 (18)

 (198)

 4,102 

 2,226 

 1,030 

 – 

 (2,750)

 1,352 

 – 

 (108)

 2,118 

 – 

 (435)

 595 

 452 

 46 

 (151)

 347 

 15 

 54 

 (45)

 9 

 33 

 431 

 141 

 (192)

 380 

 7 

 79 

 (25)

(1)

 – 

 (57)

 6 

 9 

 445 

 166 

 (221)

 389 

Total

 8,919 

 46 

 (1,657)

 7,308 

 148 

 55 

 (170)

 51 

 84 

 9,091 

 141 

 (1,840)

 7,392 

 82 

 73 

 (377)

 (43)

 (2,483)

 (188)

 (2)

 (2,938)

 7,803 

 166 

 (3,514)

 4,454 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

129

Goodwill and other intangibles per segment

In € millions

Decorative Paints

Performance Coatings

Specialty Chemicals

Discontinued operations

Total

Brands with indefinite 
useful lives 

Other intangibles with finite 
useful lives

Total intangibles

2011

2,079

678

655

453

Goodwill

2012

17

686

649

–

2011

1,904

–

25

–

2012

1,881

–

–

–

2011

2012

453

354

493

298

398

330

493

–

3,865

1,352

1,929

1,881

1,598

1,221

2011

4,436

1,032

1,173

751

7,392

2012

2,296

1,016

1,142

–

4,454

Average revenue growth rates per forecast period

In % per year

Decorative Paints

Performance Coatings

Specialty Chemicals

2013-2017

2018-2022

5.2 

5.1 

4.8 

4.0 

3.1 

2.5 

Dulux is the major brand with an indefinite useful life,  
due to its global presence, high recognition and strategic 
nature. Other intangibles include licenses, know-
how, intellectual property rights, emission rights and 
development cost. Both at year-end 2012 and 2011, there 
were no purchase commitments for individual intangible 
assets. No intangible assets were registered as security for 
bank loans.

Impairment
Goodwill and other intangibles with indefinite useful lives 
are tested for impairment per business unit (one level 
below segment level) in the fourth quarter or whenever an 
impairment trigger exists. The economic circumstances 
triggered an impairment test in Q3. We have undertaken 
a prudent review, excluding restructuring effects, of 
the balance sheet, taking into account lower expected 
growth rates. This has resulted in a non-cash impairment 
charge against our Decorative Paint assets, primarily in 
Europe. In Europe, we recognized an impairment charge 
of €1,948 million and in South America €158 million. The 
total of €2,106 million is disclosed on a separate line in 
the consolidated statement of income. The impairment 
of Decorative Paints North America of €372 million is 
included in results from discontinued operations.

The impairment test is based on cash flow projections 
of the five-year plan. The key assumptions used in the 
projections are:

•	 Revenue growth: based on actual experience, 
an analysis of market growth and the expected 
development of market share

•	 Margin development: based on actual experience  

and management’s long-term projections

Revenue growth and margin development projections 
are extrapolated beyond this five-year explicit forecast 
period for another five years with reduced growth rates. 

For virtually all business units, a terminal value was 
calculated using a long-term average market growth rate 
that did not exceed 2 percent. The estimated pre-tax cash 
flows are discounted to their present value using a pre-tax 
weighted average cost of capital. The discount rates  
are determined for each business unit and range from  
8.6 percent to 14.3 percent, with a weighted average  
of 9.9 percent.

Reducing growth assumptions by 50 percent maintains 
comfortable headroom in all businesses, except for those 
which were impaired. We have calculated the sensitivity 
for 50 percent lower growth or a one percentage 
point higher discount rate. The combined effect of 
the Decorative Paints businesses in Europe and Latin 
America would result in a recoverable amount around 
€180 million to €375 million below the carrying amount. 

130 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

7

Note 7: Property, plant and equipment

 Property, plant and equipment 

 In € millions 

 Balance at January 1, 2011 

 Cost of acquisition 

 Accumulated depreciation/impairment 

 Carrying value 

 Movements in 2011 

 Acquisitions through business combinations   

 Divestments  

 Capital expenditures  

 Transfer between categories 

 Depreciation 1 

 Impairment  

 Changes in exchange rates 

 Total movements 

 Balance at December 31, 2011 

 Cost of acquisition 

 Accumulated depreciation/impairment 

 Carrying value at year-end 2011 

 Movements in 2012 

 Acquisitions through business combinations   

 Transfer to assets held for sale 

 Divestments  

 Capital expenditures  

 Transfer between categories 

 Depreciation 1 

 Impairment  

 Changes in exchange rates 

 Total movements 

 Balance at December 31, 2012 

 Cost of acquisition 

 Accumulated depreciation/impairment 

 Carrying value at year-end 2012 

1 Including Decorative Paints North America.

Capital expenditures
•	 In Decorative Paints, we are investing to expand our 
production capacity to meet the growing demand of 
China’s western region

•	 In Performance Coatings, we are investing in multiple 
projects, with the largest being the increase in the 
production capacity of our Automotive and Aerospace 
Coatings business in China to meet rising demand
•	 In Specialty Chemicals, we are investing in facilities 

being built in Brazil to supply the world’s largest pulp mill 
in Eldorado as well as a pulp mill in Suzano. We are also 
investing in Ningbo, China, and in our chlorine plant in 
Frankfurt, Germany, to convert to membrane electrolysis 
technology

Impairments
In 2012, impairment charges have been recognized for an 
amount of €34 million (2011: €8 million). The impairment 
charges have been recognized in the cost of sales. The 
impairment charges related to restructuring activities in, 
among others, the US, Germany, Mexico and Italy. 

Commitments
The carrying value of the property, plant and equipment 
financed by hire purchase and leasing and not legally 
owned by the company was €52 million (2011: €9 million) 
which is related to buildings and land, €1 million  
to plant and equipment and machinery. Purchase 
commitments for property, plant and equipment totaled 
€89 million (2011: €49 million).

 Plant  
equipment 
and  
machinery 

 Buildings 
and land 

 Other 
equipment 

 Construction 
in progress 
and  
prepayments 
on projects 

 Assets not 
used in the 
production 
process 

 2,254 

 (1,059)

 1,195 

 5,654 

 (3,908)

 1,746 

 42 

 (26)

 110 

 – 

 (80)

 (2)

 4 

 48 

 27 

(1)

 365 

 (7)

 (313)

 (6)

 21 

 86 

 2,330 

 (1,087)

 1,243 

 5,906 

 (4,074)

 1,832 

 7 

 (82)

 5 

 62 

 31 

 (89)

 (10)

 (10)

 (86)

 19 

 (88)

 (64)

 327 

 64 

 (345)

 (11)

 (14)

 (112)

 2,295 

 (1,138)

 1,157 

 5,943 

 (4,223)

 1,720 

 664 

 (508)

 156 

 6 

(1)

 81 

 9 

 (57)

 – 

 – 

 38 

 750 

 (556)

 194 

 1 

 – 

 (5)

 91 

 2 

 (68)

 (6)

 5 

 20 

 818 

 (604)

 214 

 279 

 – 

 279 

 1 

(1)

 151 

 (2)

 – 

 – 

 – 

 149 

 428 

 – 

 428 

 4 

 (15)

 (22)

 371 

 (100)

 – 

 (5)

 (21)

 212 

 648 

 (8)

 640 

 33 

 (25)

 8 

 – 

(1)

 1 

 – 

(1)

 – 

 1 

 – 

 28 

 (20)

 8 

 – 

 (2)

 1 

 1 

 3 

(1)

 (2)

 – 

 – 

 30 

 (22)

 8 

 Total 

 8,884 

 (5,500)

 3,384 

 76 

 (30)

 708 

 – 

 (451)

 (8)

 26 

 321 

 9,442 

 (5,737)

 3,705 

 31 

 (187)

 (85)

 852 

 – 

 (503)

 (34)

 (40)

 34 

 9,734 

 (5,995)

 3,739 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

131

8

Note 8: Investments in associates and joint ventures

9

Note 9: Other financial non-current assets

Other financial non-current assets

In € millions

Loans and receivables

Other than financial instruments

Total

2011

294 

893 

1,187 

2012

287 

1,461 

1,748 

The loans and receivables include the subordinated 
loan of €75 million granted to the   Pension Fund APF in 
the Netherlands and the non-current part of an escrow 
account of the   AkzoNobel (CPS) Pension Scheme in the  
UK amounting to €133 million, invested in bonds and 
cash. Under certain conditions, the minimum annual 
funding of this pension fund from the escrow account  
is £25 million (€31 million). 

Other financial non-current assets include an amount of 
€1,292 million related to pension plans in an asset position 
(2011: €712 million).

At year-end 2012, the carrying value of investments in 
associates amounted to €83 million (2011: €90 million)  
and in joint ventures €102 million (2011: €108 million).

In 2012, the results from associates and joint ventures 
amounted to a profit of €13 million (2011: €24 million). 

No significant contingent liabilities exist related to 
associates and joint ventures.

The most significant associates and joint ventures of 
AkzoNobel are: Metlac Holdings Brl (49 percent), Metlac 
Spa (44 percent), Delesto B.V. (50 percent), Eka Chile SA 
(50 percent), Fort Amanda Specialties LLC (50 percent) 
and I.C. Insurance Holdings Ltd (49 percent).

Summary of financial information on a 100 percent basis

In € millions

2011

2012

2011

2012

Associates

Joint ventures

Condensed statement of income

Revenue 

Income before tax

Net income

Condensed balance sheet 

Current assets

Non-current assets

Total assets

Current liabilities

Non-current liabilities

Shareholders’ equity

Total liabilities and equity

113

15

10

101

128

229

38

29

162

229

126

18

12

116

77

193

41

28

124

193

673

39

29

191

192

383

92

79

212

383

545

14

9

183

158

341

89

49

203

341

132 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

10

Note 10: Inventories

11

Note 11: Trade and other receivables

Of the total carrying value of inventories at year-end 2012, 
€50 million is measured at net realizable value (2011: 
€68 million). In 2012, €39 million was recognized in the 
statement of income for the write-down of inventories 
(2011: €25 million), while €28 million of write-downs were 
reversed (2011: €17 million). There are no inventories 
subject to retention of title clauses.

Inventories

In € millions

Raw materials and supplies

Work in progress

Finished products and goods for resale

Inventory prepayments

Total

2011

649 

91 

1,177 

7 

1,924 

2012

519 

81 

944 

1 

1,545 

Trade and other receivables

Allowance for impairment of trade receivables

In € millions

Trade receivables

Prepaid expenses

Tax receivables other than income tax

Receivables from associates and 
joint ventures

FX and commodity contracts

Other receivables

Total

2011 

2,370 

2012 

2,174 

In € millions

Opening balance 

123 

154 

39 

28 

223 

72 

172 

31 

16 

233 

Additions charged to income

Release of unused amounts

Acquisition/divestment

Utilization

Transfer to assets held for sale

Currency exchange differences

2,937 

2,698 

Closing balance

2011

114 

36 

(14)

6 

(32)

– 

(2)

108 

2012

108 

46 

(18)

(3)

(25)

(6)

(2)

100 

Trade receivables are presented net of an allowance for 
impairment of €100 million (2011: €108 million). In 2012, 
€46 million of impairment losses were recognized in the 
statement of income (2011: €36 million).

The addition to and release of the allowance for 
impairment have been included in the statement of income 
under selling expenses.

The maximum exposure to credit risk at the reporting 
date is the carrying value of each class of receivables 
mentioned above. We do not hold any collateral  
for trade receivables. We do not have a significant 
customer concentration.

Ageing of trade receivables

In € millions

Performing accounts receivable

Past due accounts receivables 
and not impaired

< 3 months

3 – 6 months

6 – 9 months

9 – 12 months

> 12 months

Impaired accounts receivables

Allowance for impairment 

Total trade receivables

2011

2,092 

227 

10 

4 

– 

2 

143 

(108)

2,370 

2012

1,903 

226 

11 

– 

– 

3 

131 

(100)

2,174 

With respect to the trade and other receivables that are 
neither impaired nor past due, there are no indications 
as of reporting date that the debtors will not meet their 
payment obligations.

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

133

12

Note 12: Cash and cash flows

13

Note 13: Group equity

Cash and cash equivalents

In € millions

Short-term investments

Cash on hand and in banks

Included under cash and cash 
equivalents in the balance sheet

Debt to credit institutions

Total per cash flow statement

2011

343 

1,292 

1,635 

(300)

1,335 

2012

301 

1,451 

1,752 

(194)

1,558 

Short-term investments almost entirely consist of cash 
loans, time deposits, marketable private borrowings and 
marketable securities immediately convertible into cash. For 
more information on credit risk management, see Note 22.

At December 31, 2012, an amount of €119 million in cash 
and cash equivalents was restricted (2011: €125 million). 
Restricted cash is defined as cash that cannot be accessed 
centrally due to regulatory or contractual restrictions.

Changes in working capital

In € millions

Trade and other receivables

Inventories

Trade and other payables

Total

Changes in provisions

In € millions

Pension provisions

Restructuring

Other provisions

Total

2011

(160)

(210)

39 

(331)

2011

(403)

–

(81)

(484)

2012

(18)

108 

161 

251 

2012

(607)

51 

(132)

(688)

Cash flow and net debt
Operating activities in 2012 resulted in a cash inflow of 
€737  million (2011: €396  million). The change is mainly 
due to a net effect of: 

•	 Higher cash inflow from working capital,  

which was mainly realized in Q4

Partly offset by:
•	 Higher payments related to provisions  

(mainly in relation to pensions)

Net debt increased in 2012 to €2,298 million (2011: 
€1,895 million) as higher cash flows from operating 
activities were more than offset by higher capital 
expenditures. 

Composition of share capital at year-end

In €

Priority shares (48 with nominal 
value of €400)

Cumulative preferred shares (200 
million with nominal value of €2)

Common shares (600 million with 
nominal value of €2)

Authorized 
share capital

Subscribed 
share capital

19,200 

19,200 

400,000,000 

 – 

1,200,000,000 

478,094,904 

Total

1,600,019,200

478,114,104

Outstanding common shares

Number of shares

2011

2012

Outstanding at January 1

233,530,454 

234,688,341 

Issued in connection to stock  
options exercised and performance 
shares granted

1,157,887 

4,359,111 

Balance at year-end

234,688,341

239,047,452

Weighted average number of shares

Number of shares

2011

2012

Issued common shares at January 1

233,530,454  234,688,341 

Issued common shares during the year

409,553 

2,551,704

Shares for basic earnings per  
share for the year

233,940,007  237,240,045

Effect of potentially dilutive shares1

For stock options

73,906 

12,233

For performance-related shares

1,735,998 

2,113,705

Shares for diluted earnings per share

235,749,911  239,365,983

1  All potentially dilutive shares are non-dilutive for 2012 due to the loss.

134 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

2011

2012

Equity stake

Equity stake

%

30.00

€ mln

 170 

%

30.00

€ mln

170

Swire Pacific Limited, China

Privately held, India

43.60

 109 

27.04

Privately held, Pakistan

24.19

PT DWI Satrya Utama, Indonesia

45.00

Privately held, Malaysia

40.05

 50 

 44 

 32 

–

45.00

40.05

Non-controlling interests

Group equity

Partner

Akzo Nobel Swire Paints 
(Shanghai) Limited, 
Shanghai, China

Akzo Nobel India Ltd, 
Kolkata, India

ICI Pakistan Limited, 
Karachi, Pakistan

PT ICI Paints Indonesia, 
Jakarta, Indonesia

ICI Paints (Malaysia) Sdn 
Bhd, Kuala Lumpur, 
Malaysia 

International Paint 
(Korea) Ltd, Busan, 
South Korea

Kayaku Akzo Corp, 
Tokyo Japan

Akzo Nobel Kemipol AS, 
Izmir, Turkey

Subscribed share capital 
For further details on subscribed share capital, see  
Note E  in the company financial statements. 

Other components of shareholders’ equity
Changes in fair value of derivatives comprise the effective 
portion of the cumulative net change in the fair value 
of cash flow hedging instruments related to hedged 
transactions that have not yet occurred. Tax related  
to cash flow hedges was €1 million negative (2011:  
€17 million positive).

Cumulative translation reserves comprise all foreign 
exchange differences arising from the translation of  
the financial statements of foreign operations, as well  
as from the translation of intercompany loans with  
a permanent nature and liabilities and derivatives that  
hedge the net investments in a foreign subsidiary.  
Tax related to exchange differences arising on translation  
of foreign operations were €6 million positive (2011:  
€8 million negative).

Equity-settled transactions include the stock option 
program and the performance-related share plan  
whereby options or shares are granted to the Board  
of Management and other executives. For details of  
the share-based compensation, see Note 3. 

IAS 19
As from 2013, the amended IAS 19 on pensions will 
become effective. Implementation of this amendment 
will result in including the pension deficit in other 
comprehensive income in shareholders’ equity.  
The impact is disclosed in Note 14. 

Akzo Nobel Swire Paints 
(Guangzhou) Limited, 
China

Swire Pacific Limited, Industrial 
Development Co. Ltd of Guanzhou, 
China 

46.00

 26 

46.00

Noroo Holdings, South Korea

40.00

 20 

40.00

Nippon Kayaku Co., Ltd., Japan

25.00

 12 

25.00

Privately held, Turkey

49.00

Marshall Boya, Dilovasi-
Kocaeli, Turkey

Marshall Employees Foundation, 
Privately held, Turkey

11.75

Akzo Nobel Boya Sanayi 
ve Ticaret A.S. (PC), 
Izmir, Turkey

Akzo Nobel Pakistan 
Limited

Others

Total

Privately held, Turkey

25.00

Privately held, Pakistan

49.00

11.75

25.00

24.19

 9 

 6 

 5 

 48 

 531 

73

–

38

33

36

24

10

14

6

6

16

 39 

 465 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

135

14

Note 14:  Post-retirement benefit provisions 

Post-retirement benefit provisions
Post-retirement benefits comprise defined benefit pensions 
and other post-retirement benefits, including healthcare or 
welfare plans. We have a number of defined benefit pension 
plans. The largest pension plans are the ICI Pension Fund 
and the AkzoNobel (CPS) Pension Scheme in the UK which 
together account for 79 percent of our pension plan defined 
benefit obligations. The benefits of these and other plans 
are based primarily on years of service and employees’ 
compensation. The funding policy for the plans is consistent 
with local requirements in the countries of establishment. 
Obligations under the defined benefit plans are system-
atically provided for by depositing funds with trustees 
or separate foundations, under insurance policies, or by 
balance sheet provisions. Plan assets principally consist 
of long-term interest-earning investments, quoted equity 
securities and real estate. Valuations of the obligations 
under the pension and other post-retirement plans are 
carried out regularly by independent qualified actuaries.

We also provide certain healthcare and life insurance 
benefits to retired employees, mainly in the US and  
the Netherlands. We accrue for the expected costs  
of providing such post-retirement benefits during the 
service years of the employees.

In line with our pension risk management policy, in  
May 2012 a longevity swap was transacted with a third 
party by the AkzoNobel (CPS) Pension Scheme. The 
insurance contract covers €1.75 billion of UK pension 
liabilities relating to almost 17,000 current pensioners 
and their dependants and helps protect AkzoNobel 
against future increases in life expectancy. Later in 2012 
a program in the US was implemented, offering certain 
deferred members payment of benefits as a lump sum 
in December 2012. This is expected to reduce employer 
contribution requirements into those plans in future years. 
A number of smaller pension plans have been curtailed 
during the year, including plans in Canada, South Africa 
and Pakistan. As a result of the announced Decorative 
Paints divestment in 2013, €51 million of post-retirement 
balance sheet provisions with an associated funded 
status of €111 million are classified as held for sale at  
the end of 2012.

Movements in post-retirement benefit provisions

Pensions

Other post- 
retirement benefits

In € millions

2011

2012

2011

2012

2011

Total

2012

Defined benefit obligation

Balance at beginning of year

Acquisitions/divestments/transfers

Curtailments

Settlements

Past service cost

Current service costs

Contribution by employees

Interest costs

Benefits paid

Actuarial gains/(losses)

Changes in exchange rates

(14,171)

(15,110)

(394)

(421)

(14,565)

(15,531)

9 

–

16 

(6)

(51)

(4)

(725)

919 

(715)

(382)

34 

9 

66 

(18)

(53)

(4)

(697)

1,024 

(1,411)

(304)

–

–

–

(5)

(6)

(2)

(18)

31 

(16)

(11)

3 

–

–

1 

(8)

(2)

(18)

31 

(1)

7 

9 

–

16 

(11)

(57)

(6)

(743)

950 

(731)

(393)

37 

9

66 

(17)

(61)

(6)

(715)

1,055 

(1,412)

(297)

Defined benefit obligation at year-end

(15,110)

(16,464)

(421)

(408)

(15,531)

(16,872)

Plan assets

Balance at beginning of year

Acquisitions/divestments

Settlements

Contribution by employer

Contribution by employees

Benefits paid

Expected return on plan assets

Actuarial gains/(losses)

Changes in exchange rates

Plan assets at year-end 

Funded status

Unrecognized net loss/(gain)

Unrecognized past service costs

Restriction on asset recognition

Medicare receivable

Net balance sheet provisions

Recorded under

Provisions for pensions and other 
post-retirement benefits

Other financial non-current assets

Current portion

Held for sale

Total

13,122 

14,605 

(6)

(16)

502 

4 

(919)

684 

840 

394 

14,605 

(505)

491 

5 

(3)

–

(12)

(25)

(58)

738 

4 

(1,024)

650 

158 

330 

15,378 

(1,086)

1,671 

3 

(8)

–

–

–

–

29 

2 

(31)

–

–

–

– 

– 

–

–

29 

2 

(31)

–

–

–

– 

(421)

(408)

10 

(17)

–

(4)

8 

(11)

–

(3)

13,122 

14,605 

(6)

(16)

531 

6 

(950)

684 

840 

394 

14,605 

(926)

501 

(12)

(3)

(4)

(444)

(25)

(58)

767 

6 

(1,055)

650 

158 

330 

15,378 

(1,494)

1,679 

(8)

(8)

(3)

166 

580 

(432)

(414)

(653)

(634)

 (400)

 (348)

 (1,053)

 (982)

712 

(71)

–

(12)

1,292 

(69)

(9)

580 

–

(32)

–

(432)

–

(24)

(42)

(414)

 712 

 (103) 

–

 (444)

 1,292 

(93) 

(51)

 166 

136 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

DBO at funded and unfunded pension plans

Funded status in earlier years at December 31

In € millions

2011

2012

In € millions

Wholly or partly funded plans

 14,812 

 16,116 

Defined benefit obligation

Unfunded plans

Total

 298 

15,110

 348 

16,464

Plan assets

Funded status

Pensions

Other post-retirement benefits

2008

(11,468)

10,480 

(988)

2009

(13,688)

11,821 

(1,867)

2010

(14,171)

13,122

(1,049)

2008

(441)

–

(441)

2009

(393)

–

(393)

2010

(394)

–

(394)

Actuarial gains and losses

In € millions

2008

2009

2010

2011

2012

2008

2009

2010

2011

2012

Pensions

Other post-retirement benefits

Defined benefit obligation

Due to experience

Due to change in assumptions

Plan assets

Due to experience

Total

(147)

1,624 

(1,445)

32 

331 

(2,034)

614 

(1,089)

(92)

(158)

652 

402 

(98)

(617)

840 

125 

22 

(1,433)

158 

(1,253)

(5)

5 

–

–

5 

(12)

–

(7)

23 

(19)

–

4 

11 

(27)

–

(16)

–

 (1) 

– 

(1)

Net periodic costs

Weighted average assumptions at year-end

In € millions

Service costs for benefits earned during the period

Interest costs on defined benefit obligations

Expected return on plan assets

Amortization of unrecognized net losses

Amortization of past service costs

Change of restriction of asset recognition

Settlement/curtailment gain

Total

Pensions

Other post-retire-
ment benefits

2012

 (53)

 (697)

 650 

 (36)

 (17)

(5)

 (7)

2011

 (6)

 (18)

–

(2)

 (2)

–

–

2012

 (8)

 (18)

–

–

 6 

–

–

2011

 (51)

 (725)

 684 

 (31)

 (6)

–

 1 

(128)

(165)

(28)

(20)

In %

2011

2012

2011

2012

Pensions

Other post-retirement 
benefits

Pension benefit obligation

Discount rate

Rate of compensation increase

Net periodic pension costs

Discount rate

Rate of compensation increase

Expected return on plan assets

4.6 

3.7 

5.4 

4.6 

5.3 

3.9 

3.4 

4.6 

3.7 

4.3 

4.4 

3.5 

4.9 

4.4 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

137

The remaining plans primarily represent defined 
contribution plans. This includes, among others, the 
Pension Fund APF in the Netherlands. The ITP2 plan in 
Sweden is financed through insurance with the Alecta 
insurance company and is classified as a multi-employer 
defined benefit plan. AkzoNobel does not have access 
to sufficient information from Alecta to enable a defined 
benefit accounting treatment and hence it is accounted 
for as a defined contribution plan. Contributions in 2012 
were €10 million (2011: €10 million). Alecta’s target funding 
ratio in 2012 was 140 percent although the actual ratio 
at September 2012 stood at 123 percent. There is also 
a small number of multi-employer plans in the US in 
which AkzoNobel participates with annual contributions 
totalling less than €1 million. These are also accounted 
for as defined contribution plans. The expenses of plans 
classified as defined contribution plans in AkzoNobel 
totaled  €180 million in 2012 (2011: €154 million).

Interest costs on defined benefit obligations for both 
pensions and other post-retirement benefits together  
with the expected return on plan assets in the net periodic 
costs table together comprise the net financing expenses  
on post-retirement benefits of €65 million (2011:  
€59 million), see Note 4.

Plan assets
The assumptions for the expected return on plan assets 
were based on a review of the historical returns of the 
asset classes in which the assets of the pension plans 
are invested. The historical returns on these asset classes 
were weighted based on the expected long-term allocation 
of the assets of the pension plans.

The primary objective with regard to the investment of 
pension plan assets is ensuring that each individual scheme 
has sufficient funds available to satisfy future benefit 
obligations. For this purpose so-called asset and liability 
management (ALM) studies are made periodically at each 
pension fund under responsibility of the fund managers. For 
each of the pension plans an appropriate mix is determined 
on the basis of the outcome of these ALM studies, taking 
into account the national rules and regulations.

Pension plan assets principally consist of long-term 
interest-earning investments, quoted equity securities and 
real estate. At year-end 2012 and 2011, plan assets did 
not include financial instruments issued by the company, 
nor any property occupied or other assets used by it. The 
weighted average pension plan asset allocation at year-
end 2012 and 2011, and the target allocation for 2013 for 
the pension plans by asset category are as follows:

Life expectancy

In years

Currently aged 60

Male

Female

Currently aged 45, at age 60

Male

Female

At December 31

2011

2012

26.1 

28.5 

27.2 

29.5 

26.2 

28.7 

27.3 

29.9 

Plan asset allocation

In %

Equity securities

Long-term interest earning 
investments

Real estate

Other

Total

Plan assets 
 at December 31

Target 

2011

2012

2013

15

73

2

10

15

72

2

11

100

100

14–16

72–75

1–2

9–11

100

At year-end 2012, an amount of £133 million  
(€163 million; 2011: £143 million or €170 million) remained 
in an escrow account on behalf of the AkzoNobel (CPS) 
Pension Scheme in the UK. The present minimum annual 
funding of this pension fund from the escrow account is  
£25 million (€31 million). The current portion is included in 
trade and other receivables, and the non-current part in 
other financial non-current assets. For the latter see also 
Note 9.

Weighted average assumptions for the other post-
retirement benefit plans were as follows:

Assumed healthcare cost trend rates at year-end

In %/year

Healthcare cost trend rate assumed 
for next year

Rate to which the cost trend rate is 
assumed to decline (the ultimate  
trend rate)

Year that the rate reaches the  
ultimate trend rate

2011

6.6 

4.0 

2012

5.9 

3.8 

2019–2030

2019–2032

Assumed healthcare cost trend rates can have a significant 
effect on the amounts reported for the healthcare plans.  
A one percentage point change in assumed healthcare 
cost trend rates would have the following effects: 

Sensitivity healthcare cost trends

In € millions

(Increase)/decrease on total of service 
and interest cost

(Increase)/decrease on post-retirement 
benefit obligations

1% point 
increase

1% point 
decrease

(1)

 (14)

 1 

 12 

138 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

In the US, the Medicare Prescription Drug Improvement 
and Modernization Act of 2003 introduced prescription 
drug benefits for retirees, as well as a federal subsidy 
to sponsors of post-retirement healthcare plans, which 
both began on January 1, 2006. We have recognized 
this reimbursement right as an asset under other financial 
non-current assets, measured at  fair value amounting to  
€3 million at year-end 2012 (year-end 2011: €4 million).

Cash flows
We expect to contribute €388 million to our defined benefit 
pension plans in 2013. This includes a top-up payment of 
£135 million (€165 million) for the ICI Pension Fund. For 
other post-retirement benefit plans the contribution for 
2013 is expected to be €26 million.

The figures in the table below are the estimated future 
benefit payments to be paid from the plans to beneficiaries 
over the next ten years.

Expected benefit payments

In € millions

2013

2014

2015

2016

2017

Pensions

Other post-
retirement 

978 

972 

975 

979 

985 

27 

27 

27 

27 

27 

2018 - 2022

4,985 

128 

The amendments to IAS 19 “Employee Benefits” have 
become effective as of January 1, 2013 and will be applied 
in our 2013 financial reports. We have made a preliminary 
assessment of the effect of the implementation of these 
amendments on our consolidated financial statements for 
2012, as follows in the table below.

Effect of the implementation of the amendment to IAS 19

In € millions

Consolidated statement of income

Operating income

Financing expenses related to pensions

Income tax

Profit/(loss) for the period

Attributable to

Shareholders of the company

Non-controlling interests

2012

2012 
restated

(1,244)

(1,198)

(65)

(172)

(3)

(203)

(2,106)

(2,029)

(2,169)

(2,092)

63

63

Consolidated statement of comprehensive 
income

Actuarial gains and losses, and other items relating to 
post-retirement benefits

Income tax relating to other comprehensive income

Other comprehensive income for the period

–

–

6

Comprehensive income for the period

(2,100)

(1,298)

249

(1,043)

(3,072)

Attributable to

Shareholders of the company

Non-controlling interests

Balance sheet

Deferred tax assets

Other financial non-current assets

Total post-retirement benefit provisions

Deferred tax liabilities

Shareholders’ equity

Non-controlling interests

(2,146)

(3,118)

46

46

830

1,748

1,126

442

6,892

465

1,144

1,297

2,140

420

5,764

464

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

139

15

Note 15: Other provisions

16

Note 16: Long-term borrowings

Movements in other provisions

In € millions

Balance at January 1, 2012

Additions made during the year

Utilization

Amounts reversed during the year

Unwind of discount

Acquisitions/divestments

Transfer to assets held for sale

Changes in exchange rates

Balance at December 31, 2012

Non-current portion

Current portion 

Balance at December 31, 2012

Restructuring 
of activities

Environmental 
costs

 135 

 204 

 (143)

 (9)

 1 

 – 

 (4)

 – 

 414 

 46 

 (33)

 (21)

 17 

1 

–

 – 

Other

 563 

 109 

 (167)

 (23)

 8 

 –

 (2)

 1 

Total

 1,112 

 359 

 (343)

 (53)

 26 

 1 

(6)

 1 

 184 

 424 

 489 

 1,097 

 42 

 142 

 184 

 368 

 56 

 424 

 325 

 164 

 489 

 735 

 362 

 1,097 

Provisions for restructuring of activities
Provisions for restructuring of activities comprise 
accruals for certain employee benefits and for costs 
which are directly associated with plans to exit or cease 
specific activities and closing down of facilities. For all 
restructuring provisions a detailed formal plan exists and 
the implementation of the plan has started or the plan 
has been announced before the balance sheet date. 
Most restructuring plans are expected to be completed 
within two years from the balance sheet date. For more 
information, see Note 3.

Provisions for environmental costs
For details on environmental exposures, see Note 19.

Other provisions
Other provisions relate to a great variety of risks and 
commitments, including provisions for antitrust cases, 
claims, other long-term employee benefits such as 
long-service leave and jubilee payments. At year-end 
2012, the provision for antitrust cases amounted to 
€21 million (2011: €134 million), see Note 19. Folllowing 
the judgment in the Metacrylates case by the General 
Court in June 2012 we paid €113 million. 

The majority of the cash outflows related to other 
provisions are expected to be within one to five years.  
In calculating the other provisions, a pre-tax discount 
rate of on average 3 percent has been used.

Current portion of provisions
Current portion of post-retirement provisions (€93 million) 
and other provisions (€362 million) adds up to €455 million  
(2011: €551 million).

Long-term borrowings

In € millions

Debt issued

Debt to credit institutions

Other borrowings

Total

2011

2,941

15

79

2012

3,289

10

89

3,035

3,388

The amounts due within one year are presented under 
short-term borrowings. For details on the exposure to 
interest rate and foreign currency risk, see Note 22. During 
2012, the average effective interest rate was 5.24 percent 
(2011: 6.22 percent).

Debt issued

In € millions

5 5/8 % 2003/13 ($500 million)

7 3/4 % 2008/14 (€825 million )

7 1/4 % 2009/15 (€621 million)

8 % 2009/16 (£250 million)

4 % 2011/18 (€800 million)

2 5/8 % 2012/22 (€750 million)

Other 

Total

2011

 387 

 822 

 634 

 297 

 790 

 – 

 11 

2012

 –

 823 

 630 

 305 

 792 

 739 

 – 

 2,941 

 3,289 

Aggregated maturities of long-term borrowings

In € millions

Debt issued

Debt to credit institutions

Other borrowings

Total

2014 – 2017

After 2017

 1,758 

 1,531 

 9 

 44 

 1 

 45 

 1,811 

 1,577 

140 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

17

Note 17: Short-term borrowings

18

Note 18: Trade and other payables

We have a €1.8 billion multi-currency revolving credit 
facility originally expiring in 2016. In 2012 the maturity 
of €1.7 billion of this facility has been extended with an 
additional year to 2017. At year-end 2012 and 2011, this 
facility had not been drawn. At year-end 2012 and 2011, 
none of the borrowings was secured by collateral. 

Short-term borrowings

In € millions

Debt to credit institutions

Current portion long-term borrowings

Total

2011

300 

194 

494 

2012

194 

468 

662 

In 2011, a bond was issued with a nominal amount of  
€800 million maturing December 2018 at a coupon of  
4 percent. In 2012, a bond was issued with a nominal 
value of €750 million maturing in 2022 at a coupon rate of  
2.625 percent. 

Financial lease liabilities are included in other borrowings 
and aggregated €52 million. An amount of €6 million will 
mature within one year and €17 million will mature in the 
period 2014 through 2017 and €29 million after 2017.

In 2012, bonds of $133 million and €26 million matured. 
In December 2013 a bond totaling $0.5 billion will mature 
and is classified as a short-term borrowing. 

We have US dollar and euro commercial paper programs 
in place, which can only be used to the extent that the 
equivalent portion of the €1.8 billion multi-currency 
revolving credit facility is not used. We had no commercial 
paper outstanding at year-end 2012 and 2011. 

Trade and other payables

In € millions

Suppliers

Amounts payable to employees

Derivatives

Taxes and social security contributions

Payable to customers

Dividends

Payable to associates and joint 
ventures

Other liabilities

Total

2011

2,130 

234 

22 

227 

142 

30 

38 

546 

3,369 

2012

1,990 

258 

12 

230 

156 

19 

32 

545 

3,242 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

141

19

Note 19: Contingent liabilities and commitments

Environmental matters
We are confronted with substantial costs arising out 
of environmental laws and regulations, which include 
obligations to eliminate or limit the effects on the 
environment of the disposal or release of certain wastes 
or substances at various sites. Proceedings involving 
environmental matters, such as the alleged discharge of 
chemicals or waste materials into the air, water, or soil, are 
pending against us in various countries. In some cases 
this concerns sites divested in prior years or derelict sites 
belonging to companies acquired in the past.

It is our policy to accrue and charge against earnings 
environmental clean-up costs when it is probable that 
a liability has materialized and an amount is reasonably 
estimable. These accruals are reviewed periodically and 
adjusted, if necessary, as assessments and clean-ups 
proceed and additional information becomes available. 
Environmental liabilities can change substantially due to 
the emergence of additional information on the nature or 
extent of the contamination, the geological circumstances, 
the necessity of employing particular methods of 
remediation, actions by governmental agencies or private 
parties, or other factors. Cash expenditures often lag 
behind the period in which an accrual is recorded by a 
number of years.

As stated in Note 15, the provisions for environmental 
costs accounted for in accordance with the aforesaid 
policies aggregated €424 million at year-end 2012  
(2011: €414 million). The provision has been discounted 
using an average pre-tax discount rate of 2.9 percent 
(2011: 3.4 percent). While it is not feasible to predict the 
outcome of all pending environmental exposures, it is 
reasonably possible that there will be a need for future 
provisions for environmental costs which, in management’s 
opinion, based on information currently available, would  
not have a material effect on the company’s financial 
position but could be material to the company’s results  
of operations in any one accounting period.

that the contingent liabilities materialize, they are typically 
paid over a number of years and the timing of such 
payments cannot be predicted with confidence. 
While the outcome of said cases, claims and disputes 
cannot be predicted with certainty, we believe, based 
upon legal advice and information received, that the final 
outcome will not materially affect our consolidated financial 
position but could be material to our results of operations 
or cash flows in any one accounting period.

Commitments
Purchase commitments for property, plant and  
equipment aggregated €89 million at year-end 2012  
(2011: €49 million). 

Maturity operational lease contracts

In € millions

Payments due within one year 

Payments between one and five years

Payments due after more than five 
years

Total

2011

159 

358 

197 

714 

2012

166 

354 

199 

719 

In the 2012 figures, €156 million is included for operational 
lease commitments of the North American Decorative 
Paints business, which has been classified as held for 
sale (payments due within one year €39 million, payments 
between one and five year €88 million and payments due 
after more than five years €29 million).

Guarantees related to investments in associates and  
joint ventures totaled €10 million (December 31, 2011:  
€13 million). 

Claims and litigations
AkzoNobel is – together with others – involved in civil 
proceedings initiated by Cartel Damages Claims HP SA/
NV before the Dortmund Court in Germany in relation 
to the Hydrogen Peroxide infringement in the 1990’s. 
CDC Project 13 SA has initiated civil proceedings 
against AkzoNobel and other companies before the 
Amsterdam District Court in relation to the Sodium 
Chlorate infringements in the 1990’s. These claims are 
disputed. An appeal by the company is pending with 
the General Court against the decision by the European 
Commission to impose fines on the company for violations 
of EU competition laws regarding Heat Stabilizers. The 
Commission’s fine imposed for this case has been 
provided for. 

AkzoNobel has provided various indemnities and 
guarantees in respect of past divestments to the relevant 
purchasers and their permitted assigns (if applicable), 
which in general are capped in time and/or amount (in 
proportion to the value received). In connection with the 
Organon BioSciences divestment to Schering-Plough, 
AkzoNobel has limited its maximum exposure to claims 
to €850 million. The provided guarantees and indemnities 
have varying maturity periods. AkzoNobel has received 
various claims under such indemnities and guarantees. In 
some instances, AkzoNobel has been named as a direct 
defendant despite the divestments. 

A number of other claims are pending, all of which are 
contested. We are also involved in disputes with tax 
authorities in several jurisdictions. 

Provisions are recognized when an outflow of economic 
benefits for settlement is probable and the amount is 
reliably estimable. It should be understood that, in light 
of possible future developments, such as (a) potential 
additional lawsuits, (b) possible future settlements, and (c) 
rulings or judgments in pending lawsuits, certain cases 
may result in additional liabilities and related costs. At this 
point in time, we cannot estimate any additional amount 
of loss or range of loss in excess of the recorded amounts 
with sufficient certainty to allow such amount or range of 
amounts to be meaningful. Moreover, if and to the extent 

142 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

During 2012, we considered the members of the Executive 
Committee and the Supervisory Board to be the key 
management personnel as defined in IAS 24 “Related 
parties”. For details on their remuneration, as well as on 
shares and options held by members of the Supervisory 
Board or Board of Management, see Note 21. In the 
ordinary course of business, we have transactions with 
various organizations with which certain of the members 
of the Supervisory Board or Executive Committee are 
associated, but no related party transactions were effected 
in 2012. Likewise, there have not been any transactions 
with members of the Supervisory Board or Executive 
Committee, any other senior management personnel or 
any family member of such persons. Also no loans have 
been extended to members of the Supervisory Board 
or Executive Committee, any other senior management 
personnel or any family member of such persons.

20

Note 20: Related party transactions

We purchased and sold goods and services to various 
related parties in which we hold a 50 percent or less equity 
interest (investment in associates and joint ventures). Such 
transactions were conducted at arm’s length with terms 
comparable to transactions with third parties. In 2012,  
a significant related party transaction was a €115 million 
gas supply (2011: €204 million) by the company to 
Delesto, a joint venture of AkzoNobel and Essent. Delesto 
transforms gas into steam and electricity. The steam is 
used in our production processes and the electricity is  
sold to the market.

We have contracts with several pension funds, for which 
the financial impact is also included in Note 14.

•	  At year-end 2012, AkzoNobel had a loan to the Pension 

Fund APF in the Netherlands of €75 million (2011:  
€81 million)

•	  In recognition of a funding deficit in the ICI Pension  
Fund in the UK, the company has agreed to make 
top-up contributions of £135 million (€165 million) in 
2013, followed by payments of £178.5 million (€219 
million) in each year from 2014 to 2017

•	  In recognition of a funding deficit in the AkzoNobel 

(CPS) Pension Scheme in the UK, the company has 
agreed to make top-up contributions of £42 million  
(€51 million) in each year from 2013 to 2018. In addition, 
contributions of at least £25m (€31 million) will be paid 
each year from the escrow account (see Notes 9 and 
14) until 2017 or the earlier date on which the escrow 
account is exhausted.

•	  In recognition of a funding deficit in the ICI Specialty 

Chemicals Fund in the UK, the company has agreed to 
make a top-up contribution of £4 million in 2013

•	  In recognition of a funding deficit in the JP McDougall 
Pension Scheme in the UK, the company has agreed 
to make top-up contributions of £2 million in each year 
from 2013 to 2020

•	  In recognition of funding deficits at several pension 
plans in the US, the company has agreed to make 
top-up contributions of $25 million in 2013

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

143

21

Note 21: Remuneration of the Supervisory Board  
and the Board of Management

Total compensation to key management personnel 
amounted to €24.1 million (2011: €15.4 million), which is 
inclusive of €1.7 million related to Dutch crisis tax (of which 
€1.4 million related to members of Board of Management. 
Payments to the members of the Supervisory Board did 
not exceed the threshold for crisis tax). €10.4 million related 
to short-term employee benefits (2011: €7.6 million);  
€1.5 million to post-employment benefits and other  
post-employment compensation (2011: €2.1 million),  
€8.1 million to share based compensation (2011:  
€5.7 million) and €2.5 million relates to payments upon 
termination of employment. The members of the Executive 
Committee which are not a member of the Board of 
Management are included in key management personnel.

Supervisory Board
Members of the Supervisory Board receive a fixed 
remuneration: €100,000 for the Chairman, €60,000 for  
the Deputy Chairman and €50,000 for the other members. 
Members of committees receive an extra compensation. 
Members living outside the Netherlands receive an 
attendance fee dependent on the country of residence. 
Members who are resident in the Netherlands do not 
receive an attendance fee except for meetings  
held outside the Netherlands.

In accordance with the Articles of Association and good 
corporate governance practice, the remuneration of 
Supervisory Board members is not dependent on the 
results of the company. 

We do not grant share-based compensation to our 
Supervisory Board members, neither do we provide 
loans. Travel expenses and facilities for members of 
the Supervisory Board are borne by the company and 
reviewed by the Audit Committee. The shares in the 
company owned by Supervisory Board members  
serve as a long-term investment in the company.

Supervisory Board

In € 

Total  
remuneration

2011

Karel Vuursteen, Chairman 

 122,600 

 100,000 

Sari Baldauf1

Uwe-Ernst Bufe, Deputy Chairman

Virginia Bottomley2

Dolf van den Brink 

Peggy Bruzelius

Antony Burgmans 

Peter Ellwood 

Louis Hughes  

Ben Verwaayen1

Total

1  As of May 1, 2012.
2  Until May 1, 2012.

Shares held by the members of the  
Supervisory Board

Number of shares at year-end

Karel Vuursteen

Sari Baldauf

Uwe-Ernst Bufe

Dolf van den Brink

Peggy Bruzelius

Antony Burgmans

Peter Ellwood

Louis Hughes

Ben Verwaayen

Remuneration

Attendance fee

Committee fee

Employer’s 
charges

Total  
remuneration

 – 

 80,100 

 82,600 

 75,000 

 175,600 

 70,000 

 77,600 

 92,600 

 –

 33,300 

 60,000 

 16,700 

 50,000 

 50,000 

 50,000 

 50,000 

 50,000 

 33,300 

 2,500 

 10,000 

 15,000 

 5,000 

 2,500 

 12,500 

 2,500 

 17,500 

 25,000 

 10,000 

15,000 

6,700 

–

3,300 

 20,000 

 15,000 

15,000 

13,800 

 15,000 

 6,700 

 3,600 

 2,400 

 3,600 

 1,200 

–

 17,000 

–

 3,600 

 3,600 

 2,400 

2012

 121,100 

 52,400 

 78,600 

 26,200 

 72,500 

 94,500 

 67,500 

 84,900 

 93,600 

 52,400 

 776,100 

 493,300 

 102,500 

 110,500 

 37,400 

 743,700 

2011

 400 

 – 

 500 

 500 

 500 

 500 

 500 

 500 

 – 

2012

 400 

 – 

 500 

 500 

 500 

 500 

 500 

 500 

 – 

144 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

Board of Management
The individual contracts of the members of the Board of 
Management are determined by the Supervisory Board 
within the framework of the remuneration policy adopted 
by the Annual General Meeting of shareholders. We do not 
provide loans to members of the Board of Management. 
For more detailed information on the decisions of the 
Supervisory Board with respect to the individual contracts 
of the members of the Board of Management, see the 
Remuneration report.

Short-term incentive
The short-term incentives for 2012 are linked to EVA  
(35 percent), EBITDA (35 percent) and the individual and 

qualitative targets of the members of the Board  
of Management (30 percent). For more information,  
see the Remuneration report. 

Other short-term benefits
Other short-term benefits include employer’s charges and 
other compensations. Employer’s charges refer to social 
contributions and healthcare contributions. The social 
charges of Mr. Nichols (€110,300) related to employer’s 
contribution in the UK. Costs for Mr. Darner (amounting 
to €689,500) related to compensation for living expenses, 
home leave allowances and relocation. Costs for  
Mr. Nichols (€72,100) related to living expenses and  
home leave allowances. A special award (€578,600) to  

Board remuneration 2011

In €

Keith Nichols 

Leif Darner

Tex Gunning

Hans Wijers

Rob Frohn

Total

Board remuneration 2012

Salary

591,500 

591,500 

591,500 

788,700 

591,500 

Short-term 
incentives

Other short-
term benefits

Post-employ-
ment benefits

Share-based 
compensation

Total remunera-
tion

206,400 

206,400 

206,400 

423,500 

206,400 

238,900 

154,200 

4,900 

4,900 

7,400 

198,200 

217,900 

240,800 

482,900 

185,800 

848,500 

848,500 

848,500 

1,132,100 

848,500 

2,083,500 

2,018,500 

1,892,100 

2,832,100 

1,839,600 

3,154,700 

1,249,100 

410,300 

1,325,600 

4,526,100 

10,665,800 

Salary

Short-term 
incentives

Other short-
term benefits

Post-
employment 
benefits

Other post-
employment 
compensa-
tion

Share-based 
compensa-
tion

 534,700 

170,900

 5,700 

 – 

 128,900 

 399,500 

 602,000 

 224,500 

 182,400 

 109,100 

 78,000 

 880,400 

Termination 
benefits

Total remu-
neration

 – 

 – 

 1,239,700 

 2,076,400 

 602,000 

 200,100 

 689,500 

 229,500 

 602,000 

 200,100 

 584,600 

 236,700 

 267,700 

 267,700 

 200,700 

 130,400 

 2,000 

 2,800 

 213,100 

 73,100 

 – 

 – 

 – 

 – 

 1,248,600 

 796,300 

 3,766,000 

 951,300 

 – 

 2,574,700 

 1,661,900 

 1,130,600 

 3,543,000 

 1,245,500 

 602,000 

 2,254,500 

 2,809,100 

1,193,700 

1,467,000 

 861,500 

 206,900 

 6,387,200 

 2,528,900 

 15,454,300 

In €

Ton Büchner1

Keith Nichols 

Leif Darner

Tex Gunning

Hans Wijers2

Rob Frohn3

Total

1  As of April 23, 2012.
2  Until April 23, 2012.
3  Until May 1, 2012.

Mr. Gunning concerned a conditional cash payment 
relating to the period 2009-2011 and subject to 
pre-defined objectives focusing on the integration of  
the ICI activities into the AkzoNobel group companies. 

Post-employment benefits and other  
post-employment compensation
Other post-employment compensation are payments to  
a person intended for building up retirement benefits other 
than those included in Post-employment benefits. Pension 
contributions were calculated over the 2012 remuneration. 
These amounts together with the contributions over 
the 2012 short-term incentives are included in the 
post-employment benefits and other post-employment 
compensation.

Share-based compensation
The costs for share-based compensation are non-cash 
and related to the performance-related share plan and the 
share matching plan following IFRS 2. The fair value of the 
performance-related share plan at grant date is amortized 
as a charge against income over the three-year vesting 
period. The fair value was €31.15 per performance-related 
share conditionally granted in 2012 for those members 
of the Board of Management facing a two-year holding 
restriction (2011: €46.91) and €38.79 for those members 
whose holding restriction will lapse after the end of their 
Board member’s term. The fair value for the shares related 
to the share matching plan amounted to €39.72 and the 
fair value for the matching arrangement for Mr. Büchner 
amounted to €37.92.

Termination benefits
Termination benefits include costs that have been incurred 
in 2012 relating to leaving arrangements.

Former members of the Board of Management
In 2012, charges for former members of the Board of 
Management amounted to €18,000 (2011: €21,000).

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

145

Performance-related shares
With regard to the performance related shares granted to 
the members of the Board of Management in 2010, the 
final vesting percentage of the series 2010-2012 equaled 
66.67 percent (series 2009-2011: 62.5 percent), including 
dividend shares 73.61 percent. The members of the Board 
of Management will retain the shares for a minimum period 
of two years after vesting or (if shorter) for the duration of 
their tenure as member of the Board of Management.

Share matching plan
The CEO and other members of the Board of 
Management are required to build up, over a five-year 
period from the date of appointment, and then hold, at 
least three times respectively one time their gross base 
salary in AkzoNobel shares for the duration of their tenure 
as member of the Board of Management. Under certain 
conditions, members who invest part of their short term 
incentives in AkzoNobel shares may have such shares 
matched by the company. See the Remuneration report. 

Number of performance-related shares

Balance at  
January 1, 
2012

Series

Granted  
in 2012

Vested 
 in 2012

Forfeited 
 in 2012

Dividend 
in 2012

Balance at  
December 
31, 2012

Vested on  
January 1, 
2013

Ton Büchner

2012 – 2014

 – 

31,900 

–

Keith Nichols

Leif Darner

Tex Gunning

Hans Wijers

Rob Frohn

2009 – 2011

2010 – 2012

2011 – 2013

2012 – 2014

2009 – 2011

2010 – 2012

2011 – 2013

2012 – 2014

2009 – 2011

2010 – 2012

2011 – 2013

2012 – 2014

2009 – 2011

2010 – 2012

2011 – 2013

2012 – 2014

2009 – 2011

2010 – 2012

2011 – 2013

2012 – 2014

 19,125

 19,473 

19,173 

–

–

–

 (19,125)

–

–

–

 23,900 

 19,125

 19,473 

19,173 

–

–

–

–

 23,900 

 19,125

 19,473 

19,173 

–

–

–

–

 23,900 

 (19,125)

–

–

–

 (19,125)

–

–

–

 25,547

 25,964 

25,564 

–

–

–

 (25,547)

–

–

–

 10,700 

 19,125

 19,473 

19,173 

–

–

–

–

8,000

 (19,125)

–

–

–

(6,736)

–

–

 – 

–

(6,736)

–

–

(6,736)

–

–

–

(6,736)

–

–

–

(8,981)

–

–

 1,199 

 33,099 

–

 734 

 722 

 899 

–

 734 

 722 

 899 

–

 734 

 722 

 899 

–

 978 

 962 

 402 

–

 734 

 722 

301

–

 13,471 

 19,895 

 24,799 

–

 13,471 

 19,895 

 24,799 

–

 13,471 

 19,895 

 24,799 

–

 17,961 

 26,526 

 11,102 

–

 13,471 

 19,895 

8,301

 –

–

 13,471 

 – 

 – 

–

 13,471 

 – 

 – 

–

 13,471 

 – 

 – 

–

 17,962 

 – 

 – 

–

 13,471 

 – 

 –

146 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

Shares held by the Board of Management

Number of shares at year-end

Ton Büchner

Keith Nichols

Leif Darner

Tex Gunning

Stock options

2011

 – 

 7,069 

 46,162 

 – 

2012

 10,810 

 16,632 

 48,594 

 14,435 

Keith Nichols

Leif Darner

Hans Wijers

Rob Frohn

Year of issue

Exercise  
price in €

 Outstanding at  
January 1, 2012

Forfeited 
 in 2012

Exercised in  
2012

2006

2007

2006

2007

2002

2005

2006

2007

2006

2007

46.46 

58.89 

46.46 

58.89 

46.53 

31.98 

46.46 

58.89 

46.46 

58.89 

3,000 

3,750 

13,000 

13,000 

14,850 

23,000 

19,800 

19,800 

13,000 

13,000 

–

–

–

–

(14,850)

–

–

–

–

–

–

–

–

–

–

(23,000)

–

–

–

–

Outstanding at  
December 31, 
2012

Expiry date

3,000 

3,750 

 April 26, 2013 

 April 26, 2014

13,000 

 April 26, 2013 

13,000 

 April 26, 2014 

–

–

 April 25, 2012 

 April 24, 2012 

19,800 

 April 26, 2013 

19,800 

 April 26, 2014 

13,000 

 April 26, 2013 

13,000 

 April 26, 2014 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

147

 
22

Note 22: Financial risk management

Financial risk management framework 
Our activities expose us to a variety of financial risks: market 
risk (including: currency risk, fair value interest rate risk 
and price risk), credit risk and liquidity risk. These risks are 
inherent to the way we operate as a multinational with a 
large number of locally operating subsidiaries. Our overall 
risk management program seeks to identify, assess, and – if 
necessary – mitigate these financial risks in order to minimize 
potential adverse effects on our financial performance. Our 
risk mitigating activities include the use of derivative financial 
instruments to hedge certain risk exposures. The Board of 
Management is ultimately responsible for risk management. 
We centrally identify, evaluate and hedge financial risks , and 
monitor compliance with the corporate policies approved 
by the Board of Management, except for commodity risks, 
which are subject to identification, evaluation and hedging 
in the businesses.  We have treasury hubs located in Brazil, 
Asia and the US that are primarily responsible for regional 
cash management and short-term financing. We do not allow 
for extensive treasury operations at subsidiary level directly 
with external parties

Liquidity risk  management
The primary objective of liquidity management is to provide 
for sufficient cash and cash equivalents at all times and 
any place in the world to enable us to meet our payment 
obligations. We aim for a well-spread maturity schedule  
of our long-term borrowings and a strong liquidity position.  
At year-end 2012, we had €1.8 billion available as cash 
and cash equivalents (2011: €1.6 billion), see Note 12.  
In addition, we have a €1.8 billion multi-currency revolving 
credit facility originally expiring in 2016. In 2012 the 
maturity of €1.7 billion of this facility has been extended 
with an additional year to 2017. At year-end 2012 and 
2011, this facility had not been drawn. We have US dollar 
and euro commercial paper programs in place, which  
can only be used to the extent that the equivalent portion 
of the €1.8 billion multi-currency revolving credit facility 
is not used. We had no commercial paper outstanding 
at year-end 2012 and 2011. The table analyzes our cash 
outflows per maturity group based on the remaining period 
at balance sheet date to the contractual maturity date. 
The amounts disclosed in the table are the contractual 
undiscounted cash flows.  

Maturity of liabilities and cash outflows

In € millions

At December 31, 2011

Borrowings 

Interest on borrowings

Finance lease liabilities

Trade and other payables

Fx contracts (hedges)

Outflow

Inflow

Other derivatives

Outflow

Inflow

Total

At December 31, 2012

Borrowings 

Interest on borrowings

Finance lease liabilities

Trade and other payables

Fx contracts (hedges)

Outflow

Inflow

Other derivatives

Outflow

Inflow

Total

Less than 
one year

Between 
one and five  
years

Over five 
years

489 

178 

5 

3,369 

2,676 

(2,687)

19 

(11)

2,219 

382 

3 

–

–

–

14 

–

812 

64 

1 

–

–

–

–

–

4,038 

2,618 

877 

656 

211 

6 

3,242 

2,380 

(2,417)

12

–

1,794 

332 

17 

– 

–

–

14

–

1,548 

121 

29 

–

–

–

–

–

4,090 

2,157 

1,698 

Credit risk management 
Credit risk arises from financial assets such as cash 
and cash equivalents, derivative financial instruments 
with a positive fair value, deposits with financial 
institutions, and trade receivables. We have a credit 
risk management policy in place to limit credit losses 
due to non-performance of financial counterparties and 
customers. We monitor our exposure to credit risk on 
an ongoing basis at various levels. We only deal with 
financial counterparties that have a sufficiently high credit 
rating. Generally, we do not require collateral in respect of 
financial assets. Investments in cash and cash equivalents 
and transactions involving derivative financial instruments 
are entered into with counterparties that have sound 
credit ratings and good reputation. Derivative transactions 
are concluded mostly with parties with whom we have 
contractual netting agreements and ISDA agreements 
 in place. We set limits per counterparty for the different  
types of financial instruments we use. We closely  
monitor the acceptable financial counterparty credit  
ratings and credit limits and revise where required in 
line with the market circumstances. We do not expect 
non-performance by the counterparties for these  
financial instruments. Due to our geographical spread  
and the diversity of our customers, we were not subject 
to any significant concentration of credit risks at balance 
sheet date. The credit risk from trade receivables is 
measured and analyzed at a local operating entity level, 
mainly by means of ageing analysis, see Note 11. 

Generally, the maximum exposure to credit risk is 
represented by the carrying value of financial assets  
in the balance sheet. 

At year-end 2012, the credit risk on consolidated level was 
€4.5 billion (2011: €4.6 billion) for long-term borrowings 
given, trade and other receivables and cash. Our 
credit risk is well spread amongst both global and local 
counterparties. Our largest counterparty risk amounted  
to €230 million at year-end 2012. 

148 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

 
Foreign exchange risk management
Trade and financing transactions
We operate in a large number of countries, where we have 
clients and suppliers, many of whom are outside of the 
local functional currency environment. This creates currency 
exposure which is partly netted out on consolidation. 

The purpose of our foreign currency hedging activities is 
to protect us from the risk that the functional currency net 
cash flows resulting from trade or financing transactions 
are adversely affected by changes in exchange rates. Our 
policy is to hedge our transactional foreign exchange rate 
exposures above predefined thresholds from recognized 
assets and liabilities. Cash flow hedge accounting is 
applied by exception. Derivative transactions with external 
parties are bound by overnight limits per currency. 

In general, forward exchange contracts that we enter  
into have a maturity of less than one year. When 
necessary, forward exchange contracts are rolled over  
at maturity. Currency derivatives are not used for 
speculative purposes.

Hedged notional amounts at year-end

In € millions

US dollar 

Pound sterling 

Swedish krona 

Other 

Total 

Buy

2011

619 

222 

306 

445 

 Sell

2011

1,062 

501 

6 

334 

1,592 

1,903 

Buy

2012

273 

68 

275 

273 

889 

Sell

2012

616 

541 

58 

517 

1,732 

Investments in foreign subsidiaries, associates  
and joint ventures 
Net investment hedge accounting is applied on hedges of 
pound sterling net investments in foreign operations which 
were hedged by a £250 million bond. In 2012 the hedge 
was fully effective.

In 2011 and 2012 we applied cash flow hedge accounting 
of CNY793 million for an acquisition of which  
CNY242 million was still outstanding at the end of 2012. 
There was no material gain/loss in 2012 on the effective 
hedges (2011: €11 million gain). An amount of €8 million 
has been recognized as consideration paid in Note 2. 
In the cash flow hedge reserve the remaining 2011 gain 
of €3 million was recorded, which will be included in the 
consideration paid in 2013 and 2014.

The foreign exchange and interest rate risks related to 
divestments amounting to $201 million and  
CAD190 million were hedged using forward contracts and 
cash flow hedge accounting was applied. The gain on the 
effective hedges amounted to €5 million of which  
€2 million relates to a divestment completed in 2012 which 
is included in the net cash flow in Note 2. The remaining 
€3 million gain in the cash flow hedge reserve will be 
included in the net cash flow on divestments in 2013.

Price risk management
Commodity price risk management
We use commodities, gas and electricity in our production 
processes and we are particularly sensitive to energy price 
movements. 

Our Chlor Alkali activity in the Netherlands mitigates price 
risks related to electricity by concluding electricity futures 
to gradually cover the expected use over future periods. 
We apply cash flow hedge accounting to these futures. All 
contracts qualified as effective for hedge accounting. The 
fair value of the contracts outstanding at year-end 2012 
amounted to a loss of €10 million, net of tax (year-end 
2011:  a loss of €7 million, net of tax). In the cash flow 
hedge reserve a loss of €10 million net of tax was recorded 
(year-end 2011: a loss of €11 million net of tax), which is 
expected to affect profit within the next three years. 

In order to hedge the oil price risk, we have entered into 
oil/gas swap contracts. At the end of  2012, the fair value 
of these contracts amounted to a loss of €4 million net of 
tax (year-end 2011: €3 million loss net of tax). We did not 
apply hedge accounting to the changes of the fair values 
of these contracts. 

To hedge the price risk of electricity that is used for the 
Specialty Chemicals plants in Sweden and Finland, we 
entered into future contracts on the power exchange 
Nord Pool Spot, based on expected use of electricity 
over the period 2013 – 2017. We apply cash flow hedge 
accounting to these contracts in order to mitigate the 
accounting mismatch that would otherwise occur.  
The effective part of the fair value of these contracts 
amounted to a €10 million loss net of tax in equity (2011: 
€9 million net deferred loss), which are expected to affect 
operational cost within the next five years. All hedges were 
effective in 2012 and 2011.

Interest rate risk management 
We are partly financed with debt in order to obtain more 
efficient leverage. Fixed rate debt results in fair value 
interest rate risk. Floating rate debt results in cash flow 
interest rate risk. The fixed/floating rate of our outstanding 
bonds shifted from 94 percent fixed at year-end 2011 
to 88 percent fixed at year-end 2012. During 2012, no 
interest rate swap contracts were outstanding. 

Fair value hedges closed out in previous years resulted in 
an adjustment to the carrying amount of a bond of which 
€13 million was amortized to the statement of income in 
2012 on the interest line. 
The effective interest rate (excluding hedge results) over 
2012 was 5.63 percent (2011: 6.60 percent). Combined 
with the amortization of interest rate swaps closed out in 
2011, the effective interest rate was 5.24 percent (2011: 
6.22 percent).

Capital risk management
Our objectives when managing capital are to safeguard 
our ability to satisfy our capital providers and to maintain  
a capital structure that optimizes our cost of capital. For 
this we maintain a conservative financial strategy, with  
the objective to remain a strong investment grade 
company as rated by the rating agencies Moody’s and 
Standard & Poors. The capital structure can be altered, 
among others, by adjusting the amount of dividends paid  
to shareholders, return capital to capital providers,  
or issue new debt or shares. 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

149

 
Consistent with other companies in the industry,  
we monitor capital headroom on the basis of funds 
from operations in relation to our net borrowings level 
(FFO/NB-ratio). The FFO/NB-ratio for 2012 at year-end 
amounted to 0.30 (2011: 0.34). Funds from operations  
are based on net cash from operating activities,  
which is adjusted, among others, for the elimination  
of changes in working capital, additional payments  
for pensions and for the effects of the underfunding  
of pension and other post-retirement benefit obligations. 
Net borrowings is calculated as a total of long and  
short-term borrowings less cash and cash equivalents, 
adding an after-tax amount for the underfunding of 
pension and other post-retirement benefit obligations  
and lease commitments. 

In 2012, a bond was issued with a nominal value  
of €750 million maturing in 2022 at a coupon rate  
of 2.625 percent.

Fair value of financial instruments  
and IAS 39 categories
Loans and receivables and other liabilities are recognized 
at amortized cost, using the effective interest method. 
We estimated the fair value of our long-term borrowings 
based on the quoted market prices for the same or similar 
issues or on the current rates offered to us for debt with 
similar maturities.

The carrying amounts of cash and cash equivalents, trade 
receivables less allowance for impairment, short-term 
borrowings and other current liabilities approximate fair 
value due to the short maturity period of those instruments.

The only financial instruments accounted for at fair value 
through profit or loss are derivative financial instruments 
and the short-term investments included in cash. The 
fair value of foreign currency contracts, swap contracts, 
forward rate agreements, oil contracts and gas and 
electricity futures was determined by valuation techniques 
using market observable input (such as foreign currency 
interest rates based on Reuters) and by obtaining quotes 
from dealers and brokers.

The following valuation methods for financial instruments 
carried at fair value through profit or loss are distinguished:

•	 Level 1: quoted prices (unadjusted) in active markets for 

identical assets or liabilities

•	 Level 2: inputs other than quoted prices included  

within level 1 that are observable for the  asset or liability, 
either directly (i.e. as prices) or indirectly (i.e. derived 
from prices)

•	 Level 3: inputs for the asset or liability that are not based 

on observable market data (unobservable) 

Level 1 fair valuation methods were used for €3.6 billion of 
the long-term borrowings and €0.5 billion of the short-term 
borrowings. All other fair values were determined using 
level 2 fair valuation methods.

150 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

Fair value per financial instruments category

In € millions

2011 year-end

Other financial non-current assets

Trade and other receivables

Cash and cash equivalents

Total financial assets

Long-term borrowings

Short-term borrowings

Trade and other payables

Total financial liabilities

2012 year-end

Other financial non-current assets

Trade and other receivables

Cash and cash equivalents

Total financial assets

Long-term borrowings

Short-term borrowings

Trade and other payables

Total financial liabilities

Carrying 
amount

Out of scope 
 of IFRS 7

Carrying value per IAS 39 
category

Loans and  
receivables/
other liabilities

At fair value 
through profit 
or loss 

Total  
carrying value Fair value

1,187 

2,937 

1,635 

5,759 

3,035 

494 

3,369 

6,898 

1,748 

2,698 

1,752 

6,198 

3,388 

662 

3,242 

7,292 

860 

277 

–

1,137 

–

–

1,217 

1,217 

1,428 

244 

–

1,672 

–

–

1,240 

1,240 

327 

2,632 

–

2,959 

3,035 

494 

2,130 

5,659 

320 

2,438 

–

2,758 

3,388 

662 

1,990 

6,040 

–

28 

1,635 

1,663 

–

–

22 

22 

–

16 

1,752 

1,768 

–

–

12 

12 

327 

2,660 

1,635 

4,622 

3,035 

494 

2,152 

5,681 

320 

2,454 

1,752 

4,526 

3,388 

662 

2,002 

6,052 

338 

2,660 

1,635 

4,633 

3,341 

496 

2,152 

5,989 

335 

2,454 

1,752 

4,541 

3,713 

678 

2,002 

6,393 

AkzoNobel Report 2012  |  Financial statements  |  Notes to the consolidated financial statements

151

Sensitivities

Sensitivity object

Foreign currencies:
We perform foreign currency sensitivity analysis by applying 
an adjustment to the spot rates prevailing at year-end.
This adjustment is based on observed changes in the 
exchange rate in the past and management expectation for 
possible future movements. We then apply the expected 
possible volatility to revalue all monetary assets and liabili-
ties (including derivative financial instruments) in a currency 
other than the functional currency of the subsidiary in its 
balance sheet at year-end.

Commodity prices: 
We perform our commodity price risk sensitivity analysis by 
applying an adjustment to the forward rates prevailing at 
year-end. This adjustment is based on observed changes 
in commodity prices in the previous year and management 
expectations for possible future movements. We then apply 
the expected volatility to revalue all commodity-derivative 
financial instruments in the applicable commodity in our 
balance sheet at year-end. For the purpose of this sensitiv-
ity analysis, the change of the price of the commodity is not 
discounted to the net present value at balance sheet date.

Sensitivity, measured at year-end 2012 Hypothetical impact, net of tax

A 10 percent strengthening of the euro 
versus US dollar

Profit: €4 million (2011: €nil)
Equity: €nil (2011: €nil)

A 10 percent strengthening of the euro 
versus the pound sterling 

Profit: €5 million (2011: €1 million)
Equity: €nil  (2011: €nil)

Electricity price Specialty  
Chemicals Netherlands:
A 10 percent change in the forward 
price of electricity (€5 per MWh) as 
compared with the market prices
(up/down)

Electricity price Specialty  
Chemicals Sweden and Finland:
A 10 percent change in the forward 
price on the Nord Pool exchange elec-
tricity (€3.76 per MWh) as compared 
with the market prices (up/down)

Oil price Specialty Chemicals
Netherlands:
A 10 percent change in price of oil (€8 
per barrel) as compared with market 
prices (up/down) 

Net investment hedge accounting 
is applied to GBP250 million, which 
results in a sensitivity on equity of nil.

Equity: €10 million. (2011 €11 million). 
(up/down)
We apply cash flow hedge accounting 
to the fair value changes of electricity 
futures).

Equity: €10 million. (2011 €7 million). 
(down/up)
We apply cash flow hedge accounting 
to the fair value changes of electricity 
futures).

Profit: €8 million (2011: €6 million.
(down/up)
Over the full term of the (partially long-
term) contracts, net impact on profit 
will be €nil.

Interest rates:
We perform interest rate sensitivity analysis by applying an 
adjustment to the interest rate curve prevailing at year-end.
This adjustment is based on observed changes in the  
interest rate in the past and management expectation  
for possible future movements. We then apply the expected 
possible volatility to revalue all interest bearing assets  
and liabilities.

A 100 basis points increase of 
EURIBOR interest rates

Profit: €6 million (2011: €2 million).

A 100 basis points increase of US 
LIBOR interest rates

Loss: €4 million (2011: €1 million).

A 100 basis points increase of GBP 
LIBOR interest rates

Loss:  €nil million (2011: €2 million).

152 Notes to the consolidated financial statements  |  Financial statements  |  AkzoNobel Report 2012

 
 
Company financial statements

Statement of income

In € millions

Net income from subsidiaries,  
associates and joint ventures

Other net income/(loss)

Total net income/(loss)

2011

538 

(61)

477 

2012

(2,308)

139 

(2,169)

Balance sheet as of December 31, before result allocation

In € millions

Assets

Non-current assets

Financial non-current assets

Total non-current assets

Current assets

Trade and other receivables

Cash and cash equivalents

Total current assets

Total assets

Equity and liabilities

Equity

Subscribed share capital

Additional paid-in capital

Change in fair value of derivatives

Other statutory reserves

Cumulative translation reserves

Other reserves

Undistributed results

Shareholders’ equity

Non-current liabilities

Provision for subsidiaries

Long-term borrowings

Total non-current liabilities

Current liabilities

Other short-term debt

Total current liabilities

Total equity and liabilities

Note

2011

2012

B

C

D

E

B

F

G

16,120 

14,486 

16,120 

14,486 

124 

205 

469 

47 

(9)

240 

4 

8,061 

400 

304 

6,618 

80 

473 

329 

16,449 

553 

15,039 

478 

174 

(17)

264 

35 

8,205 

(2,247)

9,212 

6,892 

454 

7,345 

6,922 

7,799 

315 

348 

315 

16,449 

348 

15,039 

A

Note A: General information

The financial statements of  Akzo Nobel N.V. have been 
prepared using the option of section 362 of Book 2 of  
the Netherlands Civil Code, meaning that the accounting 
principles used are the same as for the consolidated 
financial statements. Foreign currency amounts have  
been translated, assets and liabilities have been valued, 
and net income has been determined in accordance  
with the principles of valuation and determination  
of income presented in Note 1 to the Consolidated  
financial statements. Subsidiaries of  Akzo Nobel N.V.  
are accounted for using the equity method.

As the financial data of  Akzo Nobel N.V. are included in  
the Consolidated financial statements, the statement of 
income of  Akzo Nobel N.V. is condensed in conformity 
with section 402 of Book 2 of the Netherlands Civil Code. 
The remuneration paragraph is included in Note 21 of  
the Consolidated financial statements section.

AkzoNobel Report 2012  |  Financial statements  |  Company financial statements

153

Statement of changes in shareholders' equity

In € millions

Balance at January 1, 2011

Changes in fair value of derivatives

Changes in exchange rates in respect of subsidiaries, 
associates and joint ventures

Net income

Comprehensive income

Dividend paid

Equity-settled transactions

Issue of common shares

Addition to other reserves

Acquisitions and divestments

Balance at December 31, 2011

Changes in fair value of derivatives

Changes in exchange rates in respect of subsidiaries, 
associates and joint ventures

Net loss

Comprehensive income

Dividend paid

Equity-settled transactions

Issue of common shares

Addition to other reserves

Acquisitions and divestments

Balance at December 31, 2012

Subscribed  
share capital

 467 

 – 

 – 

 – 

 – 

 1 

 – 

 1 

 – 

 – 

 469 

 – 

 – 

 – 

 – 

 7 

 – 

 2 

 – 

 – 

Statutory reserves

Additional 
paid-in 
capital

Cash flow 
 hedge 
reserve

Other  
Statutory 
reserves

Cumulative 
translation 
reserves

Other  
reserves

Undistributed 
 results

Shareholders'  
equity

 7,610 

 679 

 8,984 

 9 

 – 

 – 

 – 

 – 

 24 

 – 

 14 

 – 

 – 

 47 

 – 

 – 

 – 

 – 

 121 

 – 

 6 

 – 

 – 

 29 

 (38)

 – 

 – 

 (38)

 – 

 – 

 – 

 – 

 – 

 (9)

 (8)

 – 

 – 

 (8)

 – 

 – 

 – 

 – 

 – 

 233 

 – 

 – 

 – 

 –

 – 

 – 

 – 

 7 

 – 

 240 

 – 

 – 

 – 

 – 

 – 

 – 

 – 

 24 

 – 

 264 

 (43)

 – 

 47 

 – 

 47 

 – 

 – 

 – 

 – 

 – 

 4 

 – 

 31 

 – 

 31 

 – 

 – 

 – 

 – 

 – 

 – 

 – 

 – 

 – 

 – 

 32 

 – 

 420 

(1)

 8,061 

 – 

 – 

 – 

 – 

 – 

 43 

 – 

 112 

 (11)

 – 

 – 

 477 

 477 

 (329)

 – 

 – 

 (427)

 – 

 400 

 – 

 – 

 (2,169)

 (2,169)

 (342)

 – 

 – 

 (136)

 – 

 (38)

 47 

 477 

 486 

 (304)

 32 

 15 

 – 

(1)

 9,212 

 (8)

 31 

 (2,169)

 (2,146)

 (214)

 43 

 8 

 – 

 (11)

 6,892 

 478 

 174 

 (17)

 35 

 8,205 

 (2,247)

154 Company financial statements  |  Financial statements  |  AkzoNobel Report 2012

B

Note B: Financial non-current assets and provisions for subsidiaries

C

Note C: Trade and other receivables

Movements in financial non-current assets

Trade and other receivables

Subsidiaries

In € millions

Share in capital

Balance at January 1, 2011

Acquisitions/capital contributions

Divestments/capital repayments

Net income from subsidiaries, associates 
and joint ventures

Equity-settled transactions

Change in fair value of derivatives

Loans granted

Repayment of loans

Changes in exchange rates

Other changes 

Transfer to provision for subsidiaries

Balance at December 31, 2011

Acquisitions/capital contributions

Divestments/capital repayments

Net income from subsidiaries, associates 
and joint ventures

Equity-settled transactions

Change in fair value of derivatives

Loans granted

Repayment of loans

Changes in exchange rates

Other changes

Change to provisions for subsidiaries 

Balance at December 31, 2012

9,729 

691 

(113)

538 

28 

(48)

–

–

28 

(127)

15 

10,741 

156 

– 

(2,308)

35 

3 

– 

– 

52 

(153)

150 

8,676 

1 Loans to these companies have no fixed repayment schedule. 

Other financial 
non-current 
assets

89 

3 

–

–

–

–

–

–

–

(2)

–

90 

–

(2)

–

–

–

–

–

–

(7)

–

81 

Loans1

7,056 

–

–

–

–

–

2,052 

(3,870)

51 

–

–

5,289 

–

–

–

–

–

1,856 

(1,422)

6 

–

–

5,729 

Total

16,874 

694 

(113)

538 

28 

(48)

2,052 

(3,870)

79 

(129)

15 

16,120 

156 

(2)

(2,308)

35 

3 

1,856 

(1,422)

58 

(160)

150 

14,486 

In € millions

2011

2012

Receivables from subsidiaries

Receivable from associates and  
joint ventures

FX contracts

Other receivables

Total

46 

14 

19 

45 

124 

25 

14 

6 

35 

80 

D

Note D: Cash and cash equivalents

Cash and cash equivalents

In € millions

Short-term investments

Cash on hand and in banks

Total

2011

41 

164 

205 

2012

21 

452 

473 

E

Note E: Shareholders’ equity

Subscribed share capital
The holders of common shares are entitled to receive 
dividends as declared from time to time and are entitled 
to one vote per share at the Annual General Meeting 
of shareholders. The holders of the priority shares are 
entitled to dividend of 6 percent per share or the statutory 
interest in the Netherlands, whichever is lower, plus any 
accrued and unpaid dividends. They are entitled to 200 
votes per share (in accordance with the 200 times higher 
nominal value per share) at the Annual General Meeting 
of shareholders. In addition, the holders of priority shares 
have the right to draw up binding lists of nominees for 
appoint ment to the Supervisory Board and the Board of 
Management; amendments to the Articles of Association 
are subject to the approval of the Meeting of Holders of 
Priority Shares.

AkzoNobel Report 2012  |  Financial statements  |  Company financial statements

155

Priority shares may only be transferred to a transferee 
designated by a Meeting of Holders of Priority Shares and 
against payment of the par value of the shares, plus interest 
at the rate of 6 percent per annum or the statutory interest in 
the Netherlands, whichever is lower. There are no restrictions 
on voting rights of holders of common or priority shares. 
The Articles of Association set out procedures for exercising 
voting rights. The Annual General Meeting of shareholders 
has in 2012 resolved to authorize the Board of Management 
for a period of 18 months (i) to issue shares (or grant rights 
to shares) in the capital of the company up to a maximum 
of 10 percent, which in case of mergers or acquisitions can 
be increased by up to a maximum of 10 percent, of the total 
number of shares outstanding (and to restrict or exclude the 
pre-emptive rights to those shares) and (ii) to acquire shares 
in the capital of the company, provided that the shares that 
will at any time be held will not exceed 10 percent of the 
issued share capital. The issue or repurchase of shares 
requires the approval of the Supervisory Board.

We held no common shares at year-end 2012 or 2011. 

Earnings per common share are calculated by dividing 
net income by the weighted average number of common 
shares outstanding during the year. 

Of the shareholders’ equity of €6.9 billion, an amount of 
€6.2 billion (2010: €8.5 billion) was unrestricted and 
available for distribution – subject to the relevant provisions 
of our Articles of Association and Dutch law.

Unrestricted reserves at year-end

In € millions

Shareholders’ equity at year-end

Subscribed share capital

Subsidiaries’ restrictions to  
transfer funds

Statutory reserve due to  
capital reduction

Reserve for development costs

Unrestricted reserves 

2011

9,212 

(469)

(158)

2012

6,892 

(478)

(181)

(61)

(61)

(15)

8,509 

(16)

6,156 

Statutory reserves have been recognized following section 
373 paragraph 4 of Book 2 of the Netherlands Civil Code. 
At the Annual General Meeting of shareholders of April 26, 
2001, an amendment to the Articles of Association was 
approved whereby the par value of the priority shares was 
decreased to €400 and of the common shares and the 
cumulative preferred shares to €2. As the revised nominal 
values are lower than the original par values, in accordance 
with section 67a of Book 2 of the Netherlands Civil Code, 
we recognize a statutory reserve of €61 million for this 
reduction in subscribed share capital. Statutory reserves 
also include €16 million for capitalized development costs, 
as well as the reserves relating to earnings retained by 
subsidiaries, associates, and joint ventures after 1983. 

Dividend
We will propose to the Annual General Meeting on April 
26, 2013 a 2012 final dividend of €1.12 per share, which 
would make a total 2012 dividend of €1.45 per share 
(2011: €1.45). During 2012, we paid the 2011 final 
dividend of  €1.12 and the 2012 interim dividend of €0.33.

Debentures

In € millions

71/4 % 2009/15 (€975 million)

8 % 2009/16 (£250 million)

4 % 2011/18 (€800 million)

2011

634 

297 

790 

2012

630 

305 

791 

Total

1,721

1,726

We have a €1.8 billion multi-currency revolving credit 
facility originally expiring in 2016. In 2012 the maturity  
of €1.7 billion of this facility has been extended with  
an additional year to 2017. At year-end 2012 and 2011,  
this facility had not been drawn. At year-end 2012  
and 2011, none of the borrowings was secured by 
collateral. Interest charged on these borrowings  
averaged 0.1 percent in 2012 (2011: 0.9 percent).

G

Note G: Short-term debt

Short-term debt

F

Note F: Long-term borrowings

In € millions

2011

2012

Long-term borrowings

In € millions

Debentures

Debt to subsidiaries

Other borrowings

Total

2011

1,721 

4,858 

39 

6,618 

2012

1,726 

5,619 

–

7,345 

For the fair value of the debenture loans and the related 
interest-rate derivatives, see Note 22 of the Consolidated 
financial statements section.

Current portion long-term borrowings

Debt to subsidiaries

FX contracts

Borrowings from associates and  
joint ventures

Short-term bank loans

Debt related to pensions

Debt related to other suppliers

Other liabilities

Total

48 

8 

12 

37 

21 

10 

32 

147 

315 

58 

8 

10 

27 

3 

8 

68 

166 

348 

We have US dollar and euro commercial paper programs, 
in place which can only be used to the extent that  
the equivalent portion of the €1.8 billion multi-currency 
revolving credit facility is not used. We had no paper 
outstanding at year-end 2012 and 2011.  

156 Company financial statements  |  Financial statements  |  AkzoNobel Report 2012

H

Note H: Financial instruments

J

Note J: Auditor’s fees

At year-end 2012, Akzo Nobel N.V. had outstanding  
foreign exchange contracts to buy currencies for a total  
of €0.9 billion (year-end 2011: €1.6 billion), while contracts  
to sell currencies totaled €1.7 billion (year-end 2011:  
€1.9 billion). The contracts mainly related to US Dollars, 
Pound sterling and Swedish krona, and all have maturities 
within one year. These contracts offset the foreign exchange 
contracts concluded by the subsidiaries, and the fair value 
changes are recognized in the statement of income to offset 
the fair value changes on the contracts with the subsidiaries. 
For information on risk exposure and risk management,  
see Note 22 of the consolidated financial statements.

Auditor's fees

In € millions

Audit

Audit-related

Tax 

Other services

Total

I

Note I: Contingent liabilities

Amsterdam, February 19, 2013

Akzo Nobel N.V. is parent of the group’s fiscal unit in the 
Netherlands, and is therefore liable for the liabilities of said 
fiscal unit as a whole.

Akzo Nobel N.V. has declared in writing that it accepts joint 
and several liability for contractual debts of certain Dutch 
consolidated companies (section 403 of Book 2 of the 
Netherlands Civil Code). These debts, at year-end 2012, 
aggregating €0.5 billion (2011: €0.4 billion), are included in 
the consolidated balance sheet. Additionally, at year-end 
2012, guarantees were issued on behalf of consolidated 
companies for an amount of €2.9 billion (2011: €2.1 billion),  
iincluding a guarantee issued by Akzo Nobel N.V. in  
relation to the exemption of Dulux Paints (Ireland) Ltd, 
under section 5(c) of the companies (amendment) Act 
1986 Ireland. 

The Board of Management
Ton Büchner 
Keith Nichols
Leif Darner
Tex Gunning

The Supervisory Board
Karel Vuursteen
Uwe-Ernst Bufe
Sari Baldauf
Dolf van den Brink
Peggy Bruzelius
Antony Burgmans
Peter Ellwood
Louis Hughes
Ben Verwaayen

The debts and liabilities of the consolidated companies 
underlying these guarantees are included in the 
consolidated balance sheet or in the amount of long-
term liabilities in respect of operational lease contracts 
as disclosed in Note 19 of the consolidated financial 
statements. Guarantees relating to associates and joint 
ventures amounted to €10 million (2011: €13 million).

In the  

Netherlands

Network 
outside the 
Netherlands

3.2 

0.4 

–

0.3 

3.9 

6.8 

0.3 

0.3 

–

7.4 

In the  

Netherlands

Network 
outside the  
Netherlands

2.9 

0.2 

– 

–

3.1 

8.2 

0.1 

0.2 

–

8.5 

Total

2011

10.0 

0.7 

0.3 

0.3 

11.3 

Total

2012

11.1 

0.3 

0.2 

– 

11.6 

AkzoNobel Report 2012  |  Financial statements  |  Company financial statements

157

information as required under Section 2:392 sub 1 at b - h 
has been annexed. Further, we report that the report of the 
Board of Management as set out on pages 1 to 106, to 
the extent we can assess, is consistent with the financial 
statements as required by Section 2:391 sub 4 of the 
Netherlands Civil Code.

Amsterdam, February 19, 2013
KPMG Acountants N.V.

E.H.W. Weusten RA

Other information

Independent auditor’s report 
To the Supervisory Board and the Annual General Meeting 
of shareholders of  Akzo Nobel N.V.

Report on the financial statements
We have audited the accompanying financial statements 
2012 of Akzo Nobel N.V., Amsterdam, as set out on 
pages 107 to 157. The financial statements include the 
consolidated financial statements and the company 
financial statements. The consolidated financial statements 
comprise the consolidated balance sheet as at December 
31, 2012, the consolidated statements of income, 
comprehensive income, changes in equity and cash flows 
for the year then ended and the notes, comprising a 
summary of the significant accounting policies and other 
explanatory information. The company financial statements 
comprise the company balance sheet as at December 
31, 2012, the company statement of income for the year 
then ended and the notes, comprising a summary of the 
accounting policies and other explanatory information.

Management’s responsibility
Management is responsible for the preparation and fair 
presentation of these financial statements in accordance 
with International Financial Reporting Standards as 
adopted by the European Union and with Part 9 of Book 
2 of the Netherlands Civil Code, and for the preparation 
of the report of the Board of Management in accordance 
with Part 9 of Book 2 of the Netherlands Civil Code. 
Furthermore, management is responsible for such internal 
control as it determines is necessary to enable the 
preparation of the financial statements that are free from 
material misstatement, whether due to fraud or error.

Auditor’s responsibility
Our responsibility is to express an opinion on these finan-
cial statements based on our audit. We conducted our 
audit in accordance with Dutch law, including the Dutch 
Standards on Auditing. This requires that we comply with 
ethical requirements and plan and perform the audit to 
obtain reasonable assurance about whether the financial 
statements are free from material misstatement.
An audit involves performing procedures to obtain audit 

evidence about the amounts and disclosures in the 
financial statements. The procedures selected depend 
on the auditor’s judgment, including the assessment of 
the risks of material misstatement of the financial state-
ments, whether due to fraud or error. In making those 
risk assessments, the auditor considers internal control 
relevant to the entity’s preparation and fair presentation of 
the financial statements in order to design audit proce-
dures that are appropriate in the circumstances, but not 
for the purpose of expressing an opinion on the effective-
ness of the entity’s internal control. An audit also includes 
evaluating the appropriateness of accounting policies used 
and the reasonableness of accounting estimates made by 
management, as well as evaluating the overall presenta-
tion of the financial statements. We believe that the audit 
evidence we have obtained is sufficient and appropriate to 
provide a basis for our audit opinion.

Opinion with respect to the consolidated  
financial statements
In our opinion, the consolidated financial statements give 
a true and fair view of the financial position of Akzo Nobel 
N.V. as at December 31, 2012 and of its result and its 
cash flows for the year then ended in accordance with 
International Financial Reporting Standards as adopted 
by the European Union and with Part 9 of Book 2 of the 
Netherlands Civil Code.

Opinion with respect to the company  
financial statements
In our opinion, the company financial statements give a 
true and fair view of the financial position of Akzo Nobel 
N.V. as at December 31, 2012 and of its result for the year 
then ended in accordance with Part 9 of Book 2 of the 
Netherlands Civil Code.

Report on other legal and regulatory requirements
Pursuant to the legal requirements under Section 2:393 
sub 5 at e and f of the Netherlands Civil Code, we have 
no deficiencies to report as a result of our examination 
whether the report of the Board of Management, to the 
extent we can assess, has been prepared in accordance 
with Part 9 of Book 2 of this Code, and whether the 

158 Other information  |  Financial statements  |  AkzoNobel Report 2012

Result allocation and distributions

Statutory provisions
Article 43
43.6
The Board of Management shall be authorized to 
determine, with the approval of the Supervisory Board, 
what share of profit remaining after application of the 
provisions of the foregoing paragraphs shall be carried 
to reserves. The remaining profit shall be placed at the 
disposal of the Annual General Meeting of shareholders, 
with due observance of the provisions of paragraph 7,  
it being provided that no further dividends shall be paid  
on the preferred shares.

43.7
From the remaining profit, the following distributions shall, 
to the extent possible, be made as follows:

(a) to the holders of priority shares: 6 percent per share or 
the statutory interest referred to in paragraph 1 of article 
13, whichever is lower, plus any accrued and unpaid 
dividends (b) to the holders of common shares: a dividend 
of such an amount per share as the remaining profit, less 
the aforesaid dividends and less such amounts as the 
Annual General Meeting of shareholders may decide to 
carry to reserves, shall permit.

43.8
Without prejudice to the provisions of paragraph 4 of this 
article and of paragraph 4 of article 20, the holders of 
common shares shall, to the exclusion of everyone else, 
be entitled to distributions made from reserves accrued by 
virtue of the provision of paragraph 7b of this article.

43.9
Without prejudice to the provisions of article 42 and 
paragraph 8 of this article, the Annual General Meeting of 
shareholders may decide on the utilization of reserves only 
on the proposal of the Board of Management approved  
by the Supervisory Board.

Article 44
44.7
Cash dividends by virtue of paragraph 4 of article 20, 
article 42, or article 43 that have not been collected 
within five years of the commencement of the second  
day on which they became due and payable shall revert  
to the company.

Proposal for result allocation
With due observance of Dutch law and the Articles of  
Association, it is proposed that the loss of €2,169 million 
is charged against the other reserves. Furthermore, with 
due observance of article 43, paragraph 7, it is proposed 
that dividend on priority shares of €1,152 and on common 
shares of €347 million (to be increased by dividend on 
shares issued in 2013 before the ex-dividend date) will 
be distributed. Following the acceptance of this proposal, 
the holders of common shares will receive a dividend of 
€1.45 per share of €2, of which €0.33 was paid earlier 
as an interim dividend. The final dividend of €1.12 per 
share (which under the conditions to be published by the 
company and at the shareholders’ election will be paid 
either in cash or in stock) will be made available on 
May 29, 2013.

Special rights to holders of priority shares
The priority shares are held by “Stichting   Akzo Nobel” 
(Foundation   Akzo Nobel), whose board is composed of the 
members of the Supervisory Board who are not members 
of the Audit Committee. They each have one vote on the 
board of the Foundation.

The Meeting of Holders of Priority Shares has the right 
to draw up binding lists of nominees for appointment to 
the Supervisory Board and the Board of Management. 
Amendments to the Articles of Association are subject  
to the approval of this meeting.

AkzoNobel Report 2012  |  Financial statements  |  Result allocation and distributions

159

Sustainability statements

2020 Sustainability strategy 

163

Additional sustainability information 

Consolidated Sustainability statements 

164

In this report

Case studies                                             

Our ambitions and strategy      

Risk management 

Report of the Board of Management 

Business performance 

Corporate governance statement 

Compliance and integrity management 

AkzoNobel on the capital markets 

4  

       10

22

34

51

82

98

102

On our website (www.akzonobel.com/sustainability)
Additional information on processes, detailed data and 
contacts is available to support:

Note 1:    

Managing our values

Note 2:    

Reporting principles

Note 3:    

Stakeholder engagement

Notes 4–7:   Safety performance

Notes 8–10:   Employee/community performance

Notes 11–13:  Value chain processes and performance

Notes 14–19:  Environmental performance

This Sustainability statements section of the Report 2012 is separate from, and 
does not in any way form part of, the company’s annual financial report (“jaarlijkse 
financiële verslaggeving”) as defined in article 5:25c of the Dutch Financial 
Markets Supervision Act. This section contains summarized key performance 
indicators (KPIs) relating to sustainability performance. Further information on 
AkzoNobel’s sustainability strategy, activities and results can be found on our 
corporate website: www.akzonobel.com/sustainability

Note 1:   Managing our values 

Note 2:   Reporting principles 

Note 3:   Stakeholder engagement 

Safety 

Note 4:   People health and safety 

Note 5:   Process safety 

Note 6:   Product stewardship 

Note 7:   HSE management 

Employees 

Note 8:   Our people 

Note 9:   Restructuring 

Note 10:  Community 

Value chain 

Note 11:  Climate change 

Note 12:  Products and solutions  

Note 13:  Supply chain 

Environment 

Note 14:  Energy 

Note 15:  Greenhouse gas emissions 

Note 16:  Local air quality 

Note 17:  Raw materials efficiency 

Note 18:  Water 

Note 19:  Soil and ground water remediation 

Independent assurance report 

165

167

170

171

172

173

174

175

178

179

181

181

183

184

185

186

188

189

189

190

191

191

192

193

 
  
Standing the test of time

Back in 1991, our Powder Coatings business was chosen 
to supply products for a new, five-storey Patient Tower 
at the Mission Hospital in Mission Viejo, California. Given 
the projected lifespan of the building, architects chose the 
most durable powder coating system available at the time, 
Interpon D2000.

Now, more than 21 years after application, the Interpon 
D2000 system continues to exceed all performance 
expectations, even in California’s tough climate. Tests at 
the hospital building have shown that both color change 
and gloss level significantly exceed the product’s 15-year 
guarantee. Why are we so proud? Because long-term 
protection is vital to high value infrastructure and  
California’s Mission Hospital is testament to the quality  
of our architectural powder coatings, which are ideal for  
all buildings where optimum aesthetic, technical and 
economic performance is essential. 

Mainly applied on aluminum and galvanized steel – but 
suitable for use wherever attractive, durable colors are 
required – Interpon D2000 coatings are specially designed 
for the architectural and construction industry. Providing 
stylish protection and decoration, the system has been 
used on a number of high profile buildings all over the 
world, including Aurora Place in Sydney, Australia, and 
Lloyd’s Register in London, UK. Europe’s largest building, 
the Shard tower in the London Bridge quarter, also features 
products from the D2000 range.

During 2012, we boosted our Interpon D2000 Brilliance 
range with five new shades of bright metallic sparkle paints. 
The single coat product is suitable for all architectural 
aluminum uses, as well as garden and street furniture.  
The total range has also been upgraded to higher  
weather-resistant technology. Applications to date include 
Arsenal’s Emirates Stadium in London and Guangzhou 
Taikoo Plaza in China.

2020 Sustainability strategy

Over the past decade, AkzoNobel has built a very strong 
foundation for sustainability and is recognized as a leader 
in its industry, as demonstrated by a consistently high 
position on the Dow Jones Sustainability Index (DJSI) and 
by the number one position achieved in 2012 for the DJSI 
Chemicals supersector. 

However, if we are to maintain our leadership position and 
take advantage of business growth opportunities, we must 
accelerate the pace of our commitment. Building on firm 
foundations already in place, a new approach to sustainability 
has been developed by our Business Areas, together  
with input from external stakeholders. This new approach  
is focused on getting more value from fewer resources.  

Achieving longer term business success for AkzoNobel 
and its business partners relies on the ability to get the 
greatest positive impact out of products and services, from 
the fewest resources possible. Focusing on more effective 
use of scarce natural resources will contribute to cost 
savings and will generate revenue growth for AkzoNobel 
and for its business partners across the entire value chain. 

For AkzoNobel, we believe sustainability leadership will 
require an ever more external focus as the most significant 
contribution to sustainable development we can make is 
the positive impact of our products for our four end-user 
segments: Building and Infrastructure, Transportation, 
Consumer Goods and Industrial.  

By doing more with less, sustainability value will be 
fundamentally connected to business value. We are 
making sustainability profitable by tailoring solutions to  
our customers’ needs today and in the future and by 
future-proofing our supply chain.

Strategy 2020 elements
Sustainable business – creating business value through 
products and solutions which provide both functionality 
and other sustainability benefits, as well as cost savings 
from operational efficiencies.

Examples include:
•	 Innovative coating solutions with lower curing 

temperatures – which also last longer in service

•	 Low friction coatings which reduce energy  

requirement in use

Ambition:
•	 We will increase the revenue from downstream 

eco-premium solutions (that generate direct resource 
and energy benefits for our customers, consumers  
and users) to 20 percent of our revenues by 2020

Resource efficiency – accelerating resource efficiency 
improvements across the value chain. 

Examples include: 
•	 Manufacturing excellence delivering yield  

improvements and cost savings at our plants

•	 Lowest imaginable cost formulations
•	 Increased use of renewable materials and energy  

in our suppliers and our own operations

Ambition:
•	 We will substantially reduce our carbon emissions 

through the cradle-to-grave value chain by  
25–30 percent per ton by 2020 (2012 base)

•	 As of 2014, we will report on an index measuring how 
we improve resource efficiency across the full value 
chain, compared with the value we generate

Capable engaged people – engaging our people and 
partnering with our suppliers and customers to deliver 
significant changes.

Maintain strong existing foundations – maintain 
excellence in people and process safety, product 
stewardship, integrity management, training and 
development and community involvement.

End-user segment drivers
Based on the World Business Council for Sustainable 
Development Vision 2050 work, we have developed 
scenarios for our end-user segments. A common feature  
is that resource scarcity (energy and raw materials) 
will drive major changes in these segments. This will 
create significant business opportunities for AkzoNobel, 
particularly when we look across the full value chain.

Buildings and Infrastructure
•	 Mandatory thermal integrity standards
•	 70 percent of the world’s population will live in urban areas
•	 95 percent of new building stock using zero net energy 
•	 Huge increase in energy efficiency retrofitting
•	 <6 percent of buildings heated with fossil fuels

Transportation
•	 Universal access to low carbon transport
•	 Super efficient and aerodynamic planes
•	 Reductions in carbon emissions:  

•		80 percent reduction in light duty vehicles 
•		50 percent reduction in shipping/freight

Consumer Goods
•	 People will use only five tons of non-renewable materials 

per year (down from 85 in the US)

•	 Customers will expect long-lasting, efficient products
•	 Recycling or products and packaging integrated into 

business models

Ambition:
•	 Sustainability is an integral part of business and culture 

in all parts of our organization

Industrial
•	 Four to ten-fold improvement in eco-efficiency of 

•	 Suppliers and customers are fully engaged in developing 

resources and materials from 2000

innovative, sustainable solutions

•	 Closed loop processes, making landfill obsolete
•	 Cooperation across sectors the norm

AkzoNobel Report 2012  |  Sustainability statements 

163

Consolidated Sustainability statements 

Sustainability topics have been integrated into  
all sections of the AkzoNobel Report 2012. 
This summary focuses on sustainability processes 
and activities that span our businesses.

A fuller overview of our sustainability strategy, activities  
and results can be found in the Sustainability section of our  
corporate website: www.akzonobel.com/sustainability

Consolidated Sustainability statements

Note

2009

2010

2011

2012

Ambition 
2012

Ambition 
2013

Ambition 
2015

Top quartile safety performance

Total reportable injury rate employee/supervised 
contractors (per million hours)

Manufacturing sites with BBS program (% sites)

Top three in sustainability

Position in SAM sustainability assessment

Top quartile employee engagement

Employee engagement (mean score out of five)1 

% internal promotion into executive level

% cross BU moves of leadership talents

% executives women

% executives high growth markets

Top quartile eco-efficiency improvement rate

Eco-premium solutions (% total revenue)

Carbon value chain assessments

Greenhouse gas emissions per unit product  
(cradle-to-gate) (% reduction from 2009)

Sustainable fresh water management  
(% manufacturing sites)

4

4

8

8

8

8

8

12

11

11

18

Operational eco-efficiency footprint measure  
(% reduction from 2009)

14-18

3.7

–

2

80

80

 5

10

11

18

158

–

38

–

3.6

72

3.1

76

2.4

76

2.5

100

2.0

<2.0

100

100

2

2

1

Top 3

Top 3

Top 3

3.56

3.74

3.80

74

 5

12

12

21

286

2 2

48

7

80

6

13

13

22

330

3 2

74

11

70

5

15

13

22

366

3

83

13

–

–

–

14

14

23

–

5

70

15

–

–

–

–

–

25

–

5

80

–

4.33

80

–

20

20

30

–

10

100

30

1  From 2010, employee survey changed from % favorable to Gallup GrandMean: average of mean scores for each question (out of five).
2 2010 and 2011 data restated, see Note 11.

The blue pages in the AkzoNobel Report 2012 describe 
the sustainability processes and activities that span our 
businesses. The strategic ambitions in place in 2012 are 
listed in the table on this page and in detail throughout  
this section.

Safety
Expressed by the strategic objective Top quartile safety 
performance. Details of our people, process and product 
safety performance can be found in Notes 4–7 of this section.

Employees
Expressed by the strategic objective Top quartile 
performance in employee engagement, diversity and talent 
development. Details of our people performance can be 
found in Notes 8–10 of this section.

Value chain
Expressed by the strategic objective Top quartile 
eco-efficiency improvement rate. Details of our 
environmental and social performance and improvement 
activities across the value chain can be found in Notes 
11–13 of this section.

Environment
Expressed by the strategic objective Top quartile 
eco-efficiency improvement rate. Details of our 
environmental performance and improvement activities  
for our own operations can be found in Notes 14–19 of 
this section.

Integrity
All our sustainability activities are underpinned by integrity 
management. Details of our compliance performance and 
improvement activities can be found in the Governance 
and compliance section of this report, in the Compliance 
and integrity management chapter. 

We define top quartile at the start of each sentence and  
in the glossary.

164

 Sustainability statements  |  AkzoNobel Report 2012

1

Note 1: Managing our values

Strategic focus
Our sustainability agenda incorporates economic, 
environmental and social aspects. We consider the drivers 
to be the global mega-trends, population growth and the 
new middle class, long-term scarcity of natural resources 
and the impact of climate change.

The importance of sustainability to running our business 
is firmly integrated into the AkzoNobel strategy. It helps 
us enhance our existing business, create new business 
opportunities and minimize risks. In 2010, we updated  
our ambitions for 2015 for sustainable, accelerated  
growth in order to support our overall goals:

•	 Top	quartile	safety	performance
•	 Top	three	position	in	sustainability
•			Top	quartile	performance	in	diversity,	employee	

engagement and talent development

•	 Top	quartile	eco-efficiency	improvement	rate

These are underpinned by the company value of  
integrity in all that we do.

During 2012 we reviewed and updated the company  
and sustainablity strategies (see Strategy section and  
2020 Sustainability strategy in this section for details).

The Executive Committee monitors the company’s financial 
and sustainability performance using dashboards, which 
specify indicators – both leading and lagging – against 
strategic objectives. For most key performance indicators 
we have announced 2015 ambitions. Other short-term  
and long-term ambitions are set at business level. 

The Notes in the Sustainability statements and other 
elements of this report illustrate our performance  
against these goals.

The focus has shifted away from an emphasis purely on 
risks – working on integrity, governance and compliance 
with our standards and applicable laws and regulations, 
which are now integrated in the compliance framework 
(see Governance and compliance section) – towards 
creating opportunities for value creation through process 
excellence, innovation and talent development.

Sustainability framework
The AkzoNobel sustainability framework maps out  
a progression towards sustainability. It has three  
levels, which include environmental, economic and  
social aspects.

•	 Invent: integrate sustainable value propositions
•	 	Manage:	include sustainability in all aspects  

of the value chain

•	 	Improve: continue to comply and ensure our  

license to operate

Sustainability framework

Level of development

Environmental

Economic

Social

Invent

Integrate sustainable value 
propositions

Manage

Include sustainability in all aspects 
of the value chain

Improve

Continue to comply and ensure 
a license to operate

Examples of sustainability activity

Value chain aspects

Carbon and 
water policies

Eco-premium
solutions

Leadership
training

Eco-premium 
Zero VOC

Eco-efficiency
analysis

Required
eco-analysis

Supportive 
supplier visits

Operational
eco-efficiency

Market 
propositions

Market
research

R&D

Investment 
decisions

Sourcing

Manufacturing

Sales and 
marketing

Environmental/product
stewardship

Code of Conduct

Stretched safety 
targets

AkzoNobel Report 2012  |  Sustainability statements 

165

The main corporate monitoring processes for sustainability 
items are:

Non-financial letter of representation (NFL)  
The outcome of the NFL process, in combination with the 
internal control self-assessment process, forms the basis 
for the Statement of the Board of Management in this 
Report 2012 (for more information see Compliance and 
intergrity management chapter in the Governance and 
compliance section).

 In-control process  
An annual, in-depth, in-control process informs  
management whether business processes are in  
control. Shortcomings are reported and remediated.

 Corporate audits 
These include sustainability and compliance issues.  
The outcomes are shared with the Audit Committee 
and Sustainability Council. Our processes for managing 
sustainability were reviewed as part of our 2012  
external assurance activity. At functional level, these  
are supplemented by specialist audits, for example  
compliance and HSE.

Management structure
We have established a Sustainability Council, which 
advises the Executive Committee on strategy develop-
ments, monitors the integration of sustainability into 
management processes and oversees the company’s 
sustainability targets and overall performance. The council, 
which meets quarterly, is chaired by the CEO and includes 
representatives from the Executive Committee (Supply 
Chain, HR and RD&I), Managing Directors from our  
businesses and the Corporate Directors of Strategy, 
Sustainability and HSE, Sourcing and Communications.

The Corporate Director for Sustainability and HSE reports 
directly to the CEO and has an expertise team for HSE 
and Sustainability, including a group focusing on lifecycle 
and sustainability assessments.

The Managing Director of each business defines their 
respective non-financial targets and reports on progress 
every quarter. All businesses have also appointed a 
sustainability focal point to support the embedding of 
sustainability throughout their operations. They bring 
together an appropriate team to develop and implement 
the sustainability agenda for the business. Focal points 
from across the company have regular meetings to 
exchange best practices and identify opportunities  
for further development.

Meanwhile, each function in the value chain has identified 
focus areas for sustainability, with targets where appropriate. 
Functional management teams, such as HR, Supply  
Chain and RD&I, which are made up of both corporate 
and business representatives, are in place to support 
the implementation of functional strategy, including the 
sustainability elements.

The compliance framework and the management structure 
for integrity and compliance aspects is detailed in the 
Governance and compliance section under Compliance 
and integrity management.

Management processes
We include key sustainability issues in our corporate 
and business planning processes, as well as in our risk 
management and compliance processes. Where there 
are specific sustainability risks or issues of concern 
to stakeholders, we develop position papers and an 
improvement plan owned by a subject matter expert. 
Overall progress in embedding sustainability is monitored 
using an annual self-assessment benchmark, which 
reflects the content of the sustainability framework and 
management processes. The assessment results are 
reviewed at corporate level. 

In 2012, we have taken these results together with 
functional management review processes to form our  
view. The results indicate that sustainability processes 
are “in place” or “mostly in place” in all businesses. 
Embedding of sustainability processes continues to 
be highest in the compliance aspects such as risk 
management, Code of Conduct, health and safety 
and reporting. During the year, there were encouraging 
improvements in product stewardship and the newer  
areas of carbon and eco-premium solutions, due to 
concerted company level programs, and in marketing  
and sales through specific business activities.

We strive to empower all employees to contribute and 
be accountable for our sustainability performance, using 
training and other engagement processes, including  
site level activity, web-based resources and, in 2012,  
a Global Sustainability Day. This responsibility continues 
to be anchored in the personal targets and remuneration 
packages of managers and employees. Since 2009,  
half of the conditional grant of shares for Board members 
and all executives has been based on AkzoNobel’s 
performance in the SAM (Sustainability Asset 
Management) assessment over a three-year period  
(see Remuneration report chapter in the Governance  
and compliance section).

166

 Sustainability statements  |  AkzoNobel Report 2012

2

Note 2: Reporting principles

Reporting scope
The Report 2012 combines our financial and sustainability 
reporting and is addressed to readers interested in both 
areas. In particular, we seek ways of linking sustainability 
performance to business results in areas such as 
operational eco-efficiency, carbon emission reduction, 
eco-premium solutions and people development and 
engagement. 

The information in this Report offers an update on our 
implementation of the ten principles of the United Nations 
Global Compact (UNGC). More sustainability information, 
including an index of all Global Reporting Initiative (GRI) 
indicators and a summary of our UNGC progress is 
available on our corporate website.

The topics of this Report were selected on the basis of the 
sustainability aspects of our strategy, the GRI guidelines 
and input from various external stakeholders. These 
include our engagement with:

•	 Shareholders
•	 Customers
•	 Employees
•	 	Rating	organizations,	notably	Sustainable	Asset	
Management (SAM) – the rating agency for the  
Dow Jones Sustainability Indices – and the  
Carbon Disclosure Project

•	 	Sustainability	organizations	such	as	the	World	Business	
Council for Sustainable Development (WBCSD), the 
World Resources Institute (WRI), Forum for the Future 
and the International Integrated Reporting Council

Reporting policies
Materiality
We have used the principle of materiality to assess  
the topics to include in the report, which are current  
and important for the company and key stakeholders.  
There have been no significant changes from 2011.  
A summary of the process is available on our website. 

Reporting boundaries
The AkzoNobel Report 2012 integrates sustainability 
aspects of our processes and business operations in each 
section, in particular the Strategy, Our leadership, Business 
performance and Governance and compliance sections.

This Sustainability statements section summarizes the 
global, cross-business elements of the sustainability agenda 
and company performance. It includes quantitative and 
qualitative information relating to the calendar year 2012 
and comparative data for 2011, 2010 and 2009. We report 
on consolidated data from entities where AkzoNobel is 
the majority shareholder (more than 50 percent) and joint 
ventures where we have management control, but exclude 
all data from entities where we have minority ownership, or 
no management control. We include data from Chemicals 
Pakistan (which was sold at the end of 2012 and had its 
own management board), and Decorative Paints North 
America, which is classified as discontinued operations in 
the Financial statements section. Reporting for Chemicals 
Pakistan has been limited to HSE and compliance issues.

Comparability 
Previously, our policy was to report acquisitions within 
one calendar year. From 2010, we report from the date of 
purchase, recognizing that reporting improvements may 
be required at these facilities. A significant change reflected 
in 2011 data is the acquisition of the Schramm/SSCP 
businesses, and for 2012 data the Boxing Oleochemicals 
acquisition and our new facilities at Ningbo, both in China.

In 2010, we changed our employee survey to Gallup Q12. 
The Gallup GrandMean scores are not comparable with 
the previous survey’s percent favorable score.

Our value chain (cradle-to-gate) carbon footprint is 
measured per metric ton of product sales leaving 
AkzoNobel. In 2012, the definition of product was clarified 
to reduce variability in the indicator. It now excludes sold 
by-products and sold energy. Previous years’ data has 
been restated on the same basis. This has resulted in  

an increase in quoted kg CO2(e) per ton for 2009–2011,  
but there was no notable percentage change from  
2009–2012, which therefore remains at 3 percent.  
For our own operations, environmental impact and 
improvements are quoted relative to production quantity, 
i.e. the product volumes leaving every manufacturing  
plant. There is no change in this indicator.

We identify issues which affect comparability in the text  
or footnotes.

Reporting process and assurance
The reporting period is 2012. Data has mainly been 
obtained from our financial management reporting  
systems, corporate HR information management systems, 
corporate compliance information reporting systems and 
the AkzoNobel corporate reporting systems for Health, 
Safety and Environment performance indicators, which 
have associated approval and verification processes.  
These processes continue to be updated and improved. 
Data collection for the newer value chain reporting aspects 
is carried out using standard templates and procedures. 
More details on all reporting processes are available on  
our website.

We are confident in the overall reliability of the data report-
ed, but recognize that some of the information is subject to 
an element of uncertainty, inherent to limitations associated 
with measuring and calculating data.

Senior managers approved the content and the quantitative 
data used in the Sustainability statements section relating 
to their respective areas of responsibility. The integration of 
sustainability in day-to-day business is part of our routine 
internal audit process. 

The Sustainability statements section has been reviewed 
by independent, external auditors. The Assurance report, 
including the scope of the audit, can be found in the  
Independent assurance report at the end of this section.

AkzoNobel Report 2012  |  Sustainability statements 

167

The fastest spray gun...

Revolutions in the way bodyshops operate are fairly 
rare, so in recent years there have been very few radical 
changes to the way in which vehicles are re-sprayed.  
The traditional refinish application process requires 
bodyshop personnel to precisely measure each  
component to ensure a correct mixture of clearcoat  
and hardener. As well as being relatively time-consuming,  
it can result in spills and mixing errors.  

In an effort to make this process faster, more efficient and 
more reliable for its bodyshop customers, our Automotive 
and Aerospace Coatings business has developed an 
ingenious packaging solution called click&go. Deceptively 
simple to use, the system uses disposable, pre-measured 
pouches that fit into a special frame. 

Painters first allow the two components to merge by 
opening the frame. You then click it closed, give it a quick 
ten-second shake to activate the clearcoat and it’s ready 
to go. The system is then attached directly to the spray 
gun for immediate use. Once application is complete, 
the pouch is simply detached from the frame and thrown 
away. The plastic frame can even be recycled.

There’s no spillage, less waste, no need for mixing 
because the clearcoat and hardener are pre-measured 
(eliminating mixing errors), no exposure to fumes and 
product behavior is more consistent. An ideal solution 
for bodyshops that want to maximize productivity and 
efficiency and a perfect example of how AkzoNobel is 
actively seeking new ways to support the growth and 
sustainability of its customers. 

click&go™ is faster and more efficient  
for our bodyshop customers

click&go™

A simple system using disposable, pre-measured pouches, 
making the process of re-spraying faster, more efficient and  
more reliable for bodyshop customers.

3 Note 3: Stakeholder engagement

Our approach
The aim of our stakeholder engagement is to learn from 
key financial, social and environmental stakeholder groups 
and in collaboration to develop leading sustainability 
solutions relevant to:

•	 Our	stakeholder	needs
•	 	Implementation	of	strategic	ambitions
•	 	Management	of	risks	and	opportunities

Our key stakeholders are employees, customers, 
suppliers, investors, communities, specific sustainability/
research organizations and NGOs. This section includes 
some highlights. There are more details in the Strategy  
and other sections of this report:

•	 Communities:	Note	10	of	this	section
•	 Customers:	Business	performance	section
•	 Employees:	Note	8	of	this	section
•	 Investors:	Governance	and	compliance	section
•	 Suppliers:	Note	13	of	this	section
•	 	Specific	sustainability/research	organizations	 

and NGOs: Note 3 of this section

Stakeholder engagement in 2012
Our commitment and primary partners
We support a number of charters and external 
organizations to demonstrate our commitment  
to sustainability issues.

These include the UN Global Compact – where we are also 
an active member of the network in the Netherlands – the 
UN Declaration of Human Rights, the Responsible Care® 
Global Charter and the CEO Water Mandate, where we are 
represented on the steering group. As part of a joint PRI-UN 
Global Compact initiative designed to improve company-
investor communications on ESG information, AkzoNobel is 
hosting one of the pilot presentations designed to test and 
refine the ESG Investor Briefing concept.

2020 strategy development
We received input from customers, suppliers, employees  
and NGOs during the development of our strategy. 

Product-related partnerships
We have some notable NGO partnerships linked to product 
areas. Through the Amsterdam Initiative on Malnutrition (AIM), 
the Global Alliance for Improved Nutrition (GAIN) and the 
project Smarter Futures, our Ferrazone iron fortificant is making 
an important contribution to the Millennium Development 
Goals of the United Nations. Activities during 2012 included 
support for the GAIN Netherlands office and the AIM 
secretariat, as well as participation in a cassava fortification 
project and QC/QA laboratories. The winners of the internal 
AkzoNobel Sustainability Award contributed their prize money 
to Smarter Futures to develop an instrument which can 
monitor the amount of Ferrazone in wheat/flour – important  
for the future development of this application.

Following our 2010 partnership agreement with the Forest 
Stewardship Council (FSC), we have set up a central fund 
to support the FSC’s work in increasing the supply of 
FSC-certified products. We are also rolling out local partnership 
agreements between our consumer woodcare brands and the 
FSC’s national offices to promote awareness of the FSC and 
the use of wood and paper from sustainably-managed forests. 
We have eight active partnerships in the Netherlands, UK, 
Germany, Switzerland, Czech Republic, Brazil, Russia and  
the Nordics. In 2013, we will also set up local partnerships  
in Poland, Belgium, Argentina and Canada. In Brazil, the 
program has included communication to the sales team, 
clients and consumers, training for painters and sales clerks, 
as well as involvement in FSC Friday and the smallholders  
certification program.

activities, exhibitions at more than 50 sites, a special CEO 
video and live Q&A sessions with company experts. The 
questions were focused on six areas (customers, strategy, 
environment, community, products and suppliers). This initiative 
helped to build on a range of other activities where employees 
are setting the local agenda and driving improvement, for 
example through local green teams and community activities 
around the world.

Customers and suppliers
Involvement of customers and suppliers is crucial to our value 
chain approach to sustainability. We encourage customers to 
challenge us and work with us on more sustainable product 
propositions. There are many specific examples in the case 
studies and Business performance section of this Report. Our 
key supplier contracts include sustainability aspects and we 
have had detailed discussions to identify joint development 
areas with some of our biggest suppliers during the year. One 
specific project is a detailed review of titanium dioxide with 
value chain partners to identify joint improvement opportunities.

Shareholders and analysts
We continued to develop engagement with shareholders on 
sustainability aspects by taking part in five conferences during 
the year, as well as answering questions in telephone briefings 
and questionnaires. Questions during 2012 continued to focus 
on financial benefits from sustainability activity and solutions for 
customers, raw materials supply, carbon policy and specialist 
topics, for example nanotechnology. Sustainability aspects 
of business are also included in many analyst and general 
shareholder presentations.

See also the AkzoNobel on the capital markets chapter  
in the Governance and compliance section.

Employee engagement
During 2012, we held our first Global Sustainability Day, 
engaging employees from around the world on the theme:  
If sustainability is the answer, what is the question? Employees 
were encouraged to get involved and ask questions via a 
range of activities including site/team meetings, community 

Supporting our development areas
We continue to develop our biodiversity priorities working  
with the IUCN Leaders for Nature Inspirational Programme  
on Ecosystems and Young Leaders for Nature program in the 
Netherlands. Current focus is to identify “hot spots” in some 
of our key value chains, to identify a quick scan process which 

170

 Sustainability statements  |  AkzoNobel Report 2012

Safety

could be integrated with other environmental assessments  
and to develop case studies to raise awareness. 

Key performance indicators – safety

To help us further develop reporting and transparency, 
AkzoNobel is one of more than 80 pilot companies in the 
International Integrated Reporting Council program to  
create a forward-looking company reporting framework.

Developing good practice
In the field of carbon management we co-chair the WBCSD 
Chemicals Sector Working Group. Together with peers, we 
have developed chemicals sector guidelines to drive consistent 
reporting of Scope 1 and 2, as well as Scope 3 up and 
downstream emissions. The current focus is to explore how 
we can best address so-called avoided or Scope 4 emissions 
– the emissions avoided by the use of our products through, 
for example, energy or resource efficiency improvements.

To enhance the importance and development of sustainable 
value chains, we again supported the organization of the 
International Supply Management Congress in Amsterdam. 
This was a joint initiative with ADC Performance Improvement, 
IDH (the Dutch Sustainable Trade Initiative), KPMG, NEVI 
(Dutch knowledge network for purchasing and supply 
management), Rabobank, Shell and Unilever. The event 
is a meeting point for sharing knowledge, experience and 
best practices across supply chain professionals, NGOs 
and thought leaders. The focus for 2012 was creating scale 
through pre-competitive cooperation: Experience the impact  
of supply chains.

Indices and recognition
During 2012, we achieved a number one position on the Dow 
Jones Sustainability Index in the Chemicals supersector. We 
continued to be included in the FTSE4Good index and to take 
part in the Carbon Disclosure project. We were also one of 
three chemical companies given “prime” status in the Oekom 
investment universe. In the Netherlands, we were shortlisted  
in the Transparency benchmark (top three).

People

Total reportable injury rate employee/supervised 
contractors (per million hours)

Manufacturing sites with BBS program (% sites) 

Process

Regulatory actions (Level 3)

Significant loss of containment (Level D)

Product

Priority substances with management plan (%)

REACH compliance Tier 2 (%)

Management

Safety incidents (Level 3)

HSE audits

2009

2010

2011

2012

Ambition 
2012

Ambition 
2013

Ambition 
2015 

3.7

–

3

1

–

–

9

66

3.6

72

4

0

–

8

10

61

3.1

76

0

2

23

44

8

66

2.4

76

3

0

42

83

3

61

2.5

100

0

0

40

80

0

–

2.0

100

0

0

60

100

0

–

<2.0

100

0

0

100

100

0

–

Management focus and employee engagement at  
every level have delivered a reduction of 23 percent  
in the total reportable injury rate. Specifically, the  
tailor-made approaches of our Behavior-Based  
Safety program, and the focus and support for  
sites that have consistently fallen short in performance 
(so-called safety roadmap sites), mainly contributed  
to meeting our milestones. In order to step up process 
safety, a Process Safety Excellence program will be 
introduced on a global basis.

The AkzoNobel HSE vision of zero injuries, waste and 
harm is based on our company strategy. The HSE Agenda 
for 2011 to 2015 sets the targets and milestones for 
achieving our ambition to be in the top quartile of peer 
companies. Top quartile performance is measured by 
comparing the total reportable rate (TRR) for incidents  
with eight comparable companies.

As well as focusing on management leadership, behavior-
based improvement processes and operational discipline, 
the company has launched a standard set of improvement 
programs which are common across the company – the 
HSE Common Platform. By working to improve through 
common programs, we aim to achieve consistency, high 
effectiveness and efficiency. The businesses have taken 
responsibility for implementing these programs. Leading 
units are providing experience and best practice, which 
can be shared with others in order to accelerate progress.

AkzoNobel Report 2012  |  Sustainability statements 

171

4

Note 4: People health and safety

An improvement program for people safety is in place at 
our businesses and related ambitions have been set for 
2015. Overall, performance indicators for people safety 
show that the company continues to structurally improve. 
In general, the number of incidents is going down, while 
at the same time new initiatives help us to accelerate 
improvement. 

Employee and contractor safety 
Even with a general downward trend in reportable incidents 
in 2012, the company continues to strive for zero incidents 
in order to become a leading company in safety perfor-
mance. The downward trend is reflected in both the total 
number of injuries to employees and supervised contrac-
tors, as well as in the number of 13.4 safety incidents.

Employee and supervised contractors total 
reportable injuries injury rate 

Ambitions 

3.7

3.6

3.1

2.4

2.0

2009

2010

2011

2012

2015

Independent contractors total reportable 
injuries injury rate

2.8

3.0

3.5

4.2

2009

2010

2011

2012

The total reportable rate (TRR) is the number of injuries, including fatalities, resulting 
in a lost time case, restricted work or requiring medical treatment by a competent 
medical practitioner per million hours worked.

172

 Sustainability statements  |  AkzoNobel Report 2012

•	 	The	total	reportable	rate	of	injuries	for	employees	and	
supervisors dropped from 3.6 (2010) and 3.1 (2011) 
to 2.4 in 2012. This correlates with a decrease in the 
number of 13.4 safety incidents from 36 in 2011 to 23  
in 2012

•	 	However,	the	improved	safety	performance	does	not	

extend to independent contractors. More independent 
contractors were injured in 2012 than in the previous 
year, demonstrating the need to refocus more on contractor 
safety management and the involvement of independent 
contractors in our safety improvement programs in 2013

•	 	There	was	a	stronger	focus	in	2012	on	operational	

discipline and a strict adherence to the intrinsic company 
safety value. This was supported by the launch of the 
TakeCare program and our Life-Saving Rules, which were 
formally announced during a global Safety Day. With full 
implementation to be completed in 2013, the focus on 
personal accountability and safety priority is expected to 
facilitate a continued decrease in incidents and injuries
•	 	The	steady	improvement	in	our	injury	rate	was	supported	
by management focus and employee engagement in  
the form of a Behavior-Based Safety (BBS) program.  
During 2012, AkzoNobel signed a sole, global supplier 
agreement with Behavioral Science Technology Inc. 
for the supply of best practice behavioral safety 
methodology to all businesses. BBS has now been 
implemented at 76 percent of our manufacturing sites, 
with the remaining facilities (mostly newly-acquired  
units) due to be included during 2013

Employee health
Not only do we ensure a safe working environment, but 
we also foster employee health and well-being, as well as 
managing illness absenteeism.

Employee health

Total illness absence rate

Occupational illness rate

2010

2011

2012

1.9

0.3

2.0

0.3

2.0

0.2

Wellness Checkpoint use

>5,000

>8,800

>11,300

•	 	The	total	illness	absence	rate	remains	stable	at	2.0	percent	
(2011: 2.0 percent). We continue to monitor this indicator 
for the whole company, aiming to stay at a level around  
1.9 percent, but will not set new long-term ambitions

•	 	The	occupational	illness	rate	for	employees	and	

supervised contractors stands at 0.2 illnesses per 
million hours worked (2011: 0.3). With our continued 
expansion in high growth countries, we recognize that 
there are challenges associated with cultural aspects 
(such as health beliefs and the emphasis on group 
importance), and differences in healthcare systems 
which may discourage illness reporting or impact the 
comparability of reporting

•	 	Our	health	risk	appraisal	tool,	the	Wellness	Checkpoint,	
is appreciated and being used by an increasing number 
of employees and their families. By the end of 2012, 
more than 11,000 people had joined the program

•	 	Occupational	hygiene	workshops	for	people	in	HSE	critical	

roles have been delivered in each of the three regions

Safe driving
In 2012, AkzoNobel recorded fewer total motor vehicle 
incidents resulting in injury and fatalities than in previous 
years. However, this subject remains high on our agenda.  

Motor vehicle incidents

Incidents with injury

Fatalities – employees

2010

2011

2012

34

1

29

0

28

1

•	 In 2012, we recorded fewer motor vehicle incidents with 
injury – from 34 and 29 in 2010 and 2011 respectively to  
28 in 2012. Tragically, one motor vehicle incident involved 
an AkzoNobel employee fatality (see Note 7)
•	  The company continues to monitor safe driving 

performance and strives for improvement. This year,  
a Safe Driving training program was developed, parallel 
to ongoing training initiatives. The program will result in a 
pilot in 2013, followed by company-wide implementation.

5

Note 5: Process safety

We continue to use “loss of primary containment’’  
as our main indicator of asset integrity/process safety 
performance at our manufacturing sites.  

Loss of containment incidents are divided into four 
categories depending on severity.

Loss of containment incidents

Levels
D

C

B

A

0 
(2011: 2)

Significant

16 
(2011: 31)

Not contained at site

209 
(2011: 228)

Not readily controlled but contained at site

1,809 
(2011: 1,843)

Readily controlled and contained at site

Comparing 2012 with 2011, no significant change in the 
loss of containment figures can be observed, apart from  
a downward trend in Level C and D incidents. We expect 
several Common Platform projects which began in 2012 
(Process Safety Management, embedding the Self-
Assessment Questionnaire) to offer significant help  
in achieving the process safety performance goals set  
in the Common Platform Agenda 2011–2015.

Process safety management
An integrated approach to process safety management was 
developed during the year for all manufacturing operations, 
from low to high hazard sites. This resulted in a Process 

Safety Management Framework, which describes the 
process safety management elements in a uniform manner, 
uniting production, maintenance and engineering disciplines. 
In parallel with this policy, a new set of Process Safety 
Management Standards and Guidance Notes have been 
developed, which describe the AkzoNobel requirements  
and best practices for process safety management. 

The project will be aligned with process safety improvement 
initiatives to ensure an integrated approach, share  
best practices and engage with local sites across our 
businesses.

Self-assessment questionnaire (SAQ)
A project has been launched to reposition the HSE  
annual self-assessment questionnaire (SAQ) as the 
company-wide HSE improvement planning tool. Specific 
focus was put on high hazard sites to ensure they achieve 
reference level in all process safety elements. These 
reference levels are defined in the company’s HSE 
management system and are set to achieve the level  
of top quartile safety performance. Currently, 52 percent  
of high hazard sites have achieved reference level. 

A dedicated emphasis program has been rolled out  
to support sites facing difficulties in achieving these  
high ambitions. Follow-up and dedicated management 
attention and professional support are given to these  
sites to bring them to the desired performance level.    

AkzoNobel Report 2012  |  Sustainability statements 

173

6

Note 6: Product stewardship

Our ambition is to be in the top quartile of companies  
in our peer group for product stewardship. Based on  
the product stewardship objectives included on our  
HSE Agenda 2011–2015, our focus has been on HSE  
Common Platform programs during 2012.

Priority substance management
We have identified a list of 146 priority substances by 
scoring all hazardous substances used in AkzoNobel 
products and processes. Scores are allocated 
to substances on the basis of their human and 
environmental hazard (under the GHS system) and where 
societal concern exists over their use. Substances with 
higher scores are designated as AkzoNobel priority 
substances and are subject to review by our experts.

Where possible, priority substances are removed from our 
products and substituted with more sustainable materials.

Where possible, priority substances are removed from our 
products and substituted with more sustainable materials. 
If this is not possible, a full review of the substance is 
performed following state-of-the-art risk assessment 
techniques from the EU REACH regulations. Only when  
safe use of a priority substance can be demonstrated is  
it allowed for use in our products and processes.  

In 2012, we set a target to review and risk manage 40 
percent, or 58, of our priority substances. We achieved 
this objective and 40 priority substances will no longer 
be permitted for use in AkzoNobel products and will be 
removed or substituted with more sustainable alternatives.  
An example of a group of priority substances to be phased 
out is a group of seven phthalates used in coatings  
as plasticisers, where there are concerns over their 
toxicity. This group of phthalates will be phased out  
and substituted with more sustainable alternatives  
from the end of 2014.

Going forward, our target is to review and risk manage 
all our priority substances by 2015, with 60 percent 
complete by the end 2013 and 80 percent by the end  
of 2014.

Distribution incidents

Road

Sea

Rail

Air

Total

2009

44

2010

82

7

1

0

52

5

4

0

91

2011

67

3

10

0

80

2012

44

2

0

0

46

Product distribution 
We insist that our products are transported and distributed 
safely by our contractors, so we audit their performance 
and monitor and record incidents involving distribution 
of our products. In 2012, we prepared a comprehensive 
guidance note for our businesses to raise the profile of  
safe product distribution, which included a risk management 
tool. During the year, a significant drop in these incidents 
was observed.  

REACH 
We are on schedule to submit dossiers for registration 
of AkzoNobel substances in June 2013 in accordance 
with the REACH regulations. We have also continued to 
provide additional information and answer questions from 
the authorities on registration dossiers for substances 
registered in 2010.  

Classification and labelling of AkzoNobel products 
Through the introduction and use of common software in 
our chemicals and coatings businesses, we are harmo-
nizing the way product material safety data sheets are 
generated. We are on schedule with implementation of the 
Global Harmonized System (GHS) for labelling of chemical 
substances and products. 

Advocacy 
We are active in industry associations at a local, regional 
and global level. Our aim is to establish equitable and 
sustainable standards in our industry that protect human 
health and the environment. Participation in this way also 
gives us an opportunity to engage in a dialog with regula-
tors before changes in new rules impacting our products 
are finalized.  

Product stewardship summaries
We continue to develop product stewardship summaries 
on a voluntary basis for the substances we manufacture 
under the Responsible Care® initiative. These documents 
communicate hazards and give advice to customers on 
the safe use of our products. In 2012, more than 100 
substance summaries were posted on the website of 
the American Chemicals Council (ACC) and International 
Council of Chemical Associations (ICCA).  

For example, in China we provided advice to Chinese 
government officials drafting the Chinese Green Label 
standard for antifouling paints through our participation  
in the Association of International Chemical Manufacturers  
in China (AICM) and the International Paint and Printing Ink 
Council (IPPIC). We also assisted the Chinese authorities  
in the development of a new national standard for trans-
portation of organic peroxides to optimize safe transport  
of these substances in China.  

Regulatory affairs
In addition to complying with regulations that impact on 
our products and processes, we carefully monitor changes 
and prepare ourselves for new regulations that will affect 
our businesses. In 2012, our primary activities included:  

We continue to promote harmonization between countries 
and the implementation of changes in chemical substance 
regulations through our representatives in trade asso-
ciations such as the International Council of Chemical 
Associations (ICCA).   

174

 Sustainability statements  |  AkzoNobel Report 2012

 
 
High production volume (HPV) program 
In 2012, we continued to participate in the extended HPV 
program, a voluntary industry initiative to ensure sufficient 
data is available to assess the hazards of substances. 
Working through the American Chemicals Council (ACC), 
we ensured appropriate information and data were gener-
ated and supplied to the US government. We will continue 
to participate in this work. 

The aim of our Product Stewardship program is not only 
to comply with all rules and regulations that impact on 
our products, but to also, where possible, go beyond 
legislation. By working in this way, we promote a high  
level of sustainability, human and environmental safety  
and make sure our products are future-proof in advance  
of legislative change.

7

Note 7: HSE management processes

Management systems
Operational excellence at our sites is supported by 
risk-based management systems that follow the 
Responsible Care® and Coatings Care® principles. Our  
HSE management standards are set up and updated 
in accordance with international standards such as 
ISO-14001, RC-14001, OHSAS-18001. Validation of 
our process safety management standards with PAS 
55 (public standard for process safety) will take place in 
2013. Many sites and businesses have additional external 
certification for their management systems, which are 
subject to audit by our internal audit group and external 
audits from certification authorities.   

External certification

in % of production

ISO-14001/RC-14001

OHSAS-18001/RC-14001

2010

2011

2012

72

35

73

37

75

42

Common Platform
A Common Platform of HSE programs has been launched 
in order to achieve company-wide consistency in all our 
HSE management systems. For the first time, AkzoNobel 
now has:

•	 Transparency of performance information 
•	 Delivery of process safety excellence in line with current 

PSM practices

•	 A best practice people (behavioral) safety methodology 
•	 A global approach to managing priority substances 
•	 A common HSE leadership training program

The Common Platform has given complete clarity to line 
managers and HSE professionals about what to focus on 
in order to deliver top quartile performance. Management 
focus and employee engagement at every level have 
delivered a reduction of 23 percent in the total reportable 
injury rate in 2012.

The common HSE systems initiative will continue to 
evaluate and implement effective common systems for 
AkzoNobel in 2013. Examples include the One Incident 
Reporting System.

HSE audit
The HSE audit process combines a continuous improvement 
tool for sites with a periodic audit managed by our internal 
auditing department. For most sites, the audit frequency is 
every five years. For sites with an intrinsic high hazard rating, 
this frequency is every three years. 

During 2012, we carried out 56 corporate HSE audits 
(2011: 62) and five reassurance audits (2011: 4), which are 
required for sites with high risk findings. Learnings from the 
2012 audits indicate that we need to continue to improve 
our management of occupational health, asset integrity and, 
to a lesser extent, security.

In 2012, the number of HSE lead auditors was increased. 
We run yearly regional training sessions for auditors in North 
America, Latin America, Europe and Asia to calibrate the 
classification of audit findings and share good practice and 
new developments.

Management audits number of audits

66

61

66

61

2009

2010

2011

2012

Safety incidents
The company continues to strive for zero injuries and 
zero 13.4 safety incidents. We classify incidents based 
on severity of outcome, from local impact (Level 1) to the 
highest category (Level 3). The number of Level 1, 2 and 
3 safety incidents totaled 23 (2011: 36). The number of 
Level 3 safety incidents dropped from eight in 2011 to 

AkzoNobel Report 2012  |  Sustainability statements 

175

three in 2012. However, we regret that two employees 
and five members of the public died as a result of these 
incidents. More focus has been put on the follow-up of 
incident investigation findings and recommendations, while 
both investigation process and follow-up are consistently 
tracked. Regional pools of experienced investigators are 
being set up to assist in local incident investigations and 
share investigation knowledge and experience.

•	 One employee died after a fall from a platform while 

carrying out maintenance work at the Sheikupura site  
in Pakistan

•	 One employee, a sales representative, died in a motor 

vehicle incident near Frankfurt, Germany

•	 Five members of the public died when a site boundary 

wall, adjacent to where they had built makeshift shelters, 
collapsed during extreme rainfall in Hyderabad, India

Safety incidents

9

10

8

2009

2010

2011

2012

3

Safety incidents (Level 3) involve any loss of life; more than five severe injuries; 
environmental, asset or business damage totaling more than €25 million; or extensive 
reputational damage.

176

 Sustainability statements  |  AkzoNobel Report 2012

Regulatory actions
We have defined three categories of regulatory actions, 
from self-reported issues (Level 1) to formal legal 
notifications with fines above €10,000 (Level 3).

There were three Level 3 regulatory actions in 2012.

Regulatory actions

Regulatory actions 
Level 3

2009

2010

2011

2012

3

4

0

3

Regulatory Action Level 3: a formal notice of a criminal prosecution or  
penalty greater than €10,000.

Security management
Security of people, assets and information are pivotal 
factors to the success of our business and therefore remain 
an integral part of our HSE management system. Ongoing 
security assessments help our sites to identify risk and put 
in place advanced security protection.

HSE capability development
The HSE function has adopted the competency framework 
of the Integrated Supply Chain. The framework incorporates 
all HSE competencies required by HSE professionals and 
line managers with critical HSE functions. The profiles of key 
roles have been defined, including required competencies 
and proficiency levels. 

An HSE Faculty was established in 2012 as part of the 
AkzoNobel Academy, providing core training and development 
programs for line managers, HSE and PS&RA professionals. 
The curriculum for line managers with critical HSE functions 
has been based on the competency framework, with special 
emphasis on training line managers in HSE leadership, asset 
integrity and hazard study. HSE professionals are included in 
the line management training, while product safety specialists 
have been trained in substance risk assessment. In depth 
modules will be developed during 2013 to meet the specialist 
needs of both groups. 

Creating more with less

Creating more value with less environmental impact  
has been a core element of our operational 
eco-efficiency program for several years. As well as 
reducing the amount of resources we use and cutting 
emissions and waste produced during manufacturing,  
it also helps to generate important cost savings.  

Another crucial element of our operational 
eco-efficiency program is the fact that it stimulates 
creativity and innovation as we search for new ways  
to decrease our environmental impact. And it’s  
not limited to our own operations. The program  
also applies to upstream and downstream activities 
throughout the value chain.

Our manufacturing site in Itupeva, Brazil, is a real 
environmental success story. Operated by the Surface 
Chemistry business, the facility has introduced a 
number of initiatives that have significantly improved 
sustainability performance at the site. For example, 
their ammonia recovery project resulted in a 35 percent 
reduction of CO2 emissions for ammonia usage along 
the entire value chain. In addition, direct process NO2 
emissions decreased by a remarkable 79 percent. 

The Itupeva site has also started implementation of the 
Comprehensive Energy Diagnostics program (CED),  
which will lead to increased energy efficiency of around  
25 percent. These endeavors, combined with the 
ammonia recovery project, will result in annual cost 
savings of nearly €2.5 million. 

This combination of both environmental and economic 
benefits makes Itupeva a great example of the positive 
results we are achieving as we continue to improve our 
eco-efficiency performance.

All environmental comparisons are made against the baseline year of 2009 and  
per ton of product.

Employees

Key performance indicators – employees

2009

2010

2011

2012

Ambition 
2015 

2009

2010

2011

2012

Ambition 
2015 

People data

Employees

Employee engagement

ViewPoint score

Talent management

% internal promotion into  
executive level

% cross BU moves of  
leadership talents

% online P&D Dialog participation

% retention of leadership talent  
(overall)

% retention of leadership talent  
(women/high growth markets  
employees)

# managers joined Managers  
Essentials Program, per region:

        Europe

        Americas

        Asia

        Other

        Total

# managers joined Advanced  
Management Program, per region:

        Europe

        Americas

        Asia

        Other

        Total

Ranking of engagement index  
on Learning and Growth (Q12)

1 We define top quartile in the glossary.

54,700

55,600

57,240

55,272

NA

% of women executives

Diversity and inclusion

% of executives from high  
growth markets

% of women executive potentials 

% of executive potentials  
from high growth markets

Executive diversity:  
women in % per area

        General management/Sales

        Support

        Marketing

        Manufacturing

        RD&I/Technology

        Other

        Total AkzoNobel

Executive diversity: people from 
high growth markets in % per area

        General management/Sales

        Support

        Marketing

        Manufacturing

        RD&I/Technology

        Other

        Total AkzoNobel

3.56

3.74

3.80 Top quartile1

74

5

76

97

96

2,039

968

1,212

135

4,354

441

201

172

59

873

3.61

80

6

78

96

94

2,562

1,341

1,642

151

5,696

695

309

298

69

1371

3.80

80

10

95

95

95

95% (MEP/
AMP)

95% (MEP/
AMP)

70

5

84

96

97

3,008

1,496

1,566

81

6,151

833

348

283

59

1,523

3.85 Top quartile1

80

5

72

98

96

732

796

728

0

2,256

199

80

173

0

452

20

20

30

30

10

11

NA

NA

3

18

12

10

7

14

10

19

9

8

7

4

5

11

12

12

27

26

3

24

15

8

13

13

12

18

12

10

5

5

4

12

13

13

26

31

3

24

22

10

14

13

13

20

12

5

10

5

6

13

15

13

27

31

4

28

27

7

14

14

15

21

12

9

12

4

11

13

178

 Sustainability statements  |  AkzoNobel Report 2012

8

Note 8: Our people

HR at AkzoNobel is fully dedicated to serving the needs 
of both our individual businesses and the company as a 
whole. To support us in this regard, and in addition to our 
operational activities, at the end of 2011 we set a new 
HR functional excellence agenda, which was aligned with 
the company’s performance improvement program. This 
is directed at delivering strong succession in line with our 
diversity and inclusion objectives and achieving internal 
and external recognition as an employer of choice. To that 
end, we defined five key focus areas:

•	  Put in place OneHR Services in our key countries, 

serving all businesses within those countries
•	  Develop a strong talent pipeline based on an  

integrated talent management approach

•	  Implement an AkzoNobel Academy to underpin  

functional and operational excellence  

•	  Professionalize recruitment and retention to  

become the employer of choice in key countries

•	  Deliver a step change in HR capabilities and  

expertise levels

In 2012, we made significant progress, a fact underlined 
by the outcome of the 2012 SAM benchmark. Indeed,  
the social dimension of the SAM benchmark places 
AkzoNobel in number one position in the Chemicals  
supersector, in areas such as human capital development, 
labor practice and human rights. 

HR Services
For basic HR administration, we are driving towards a stan-
dardized OneHR Services way of working and organization 
across the company, based on three linked elements: stan-
dardized processes, executed on a standardized IT platform 
(myHR), by HR staff in an HR Service Center. This will 
enable us to provide a consistent and quality service across 
our ten key countries, while reducing costs to benchmark 
levels. In addition, the OneHR Services project is also abso-
lutely central to removing the different systems that exist in 
the function today and provides the foundation on which we 
can focus on our core challenge: putting in place a healthy 

talent pipeline and strong succession planning. Good prog-
ress has been made in 2012. Our new OneHR infrastructure 
went live in China, with the next rollouts planned for Brazil 
and India in Q1 2013. 

In addition, in 2012, we decided to take an integral  
Talent Management Suite (TMS) approach to HR IT  
in the following areas: Recruitment; Learning and  
Development; Compensation and Benefits; and  
Performance Management. In other words, we will be 
pursuing the implementation of a coherent IT solution  
to address all four HR domains, further reducing the  
fragmentation in our IT landscape.

Talent management
With the basics of OneHR Services falling into place, we are 
taking action to create a healthy talent pipeline with strong 
succession planning in line with our diversity and inclusion 
ambitions. Using a clear definition of what it is to be a 
leader at AkzoNobel, we are aiming to have talent pipelines 
with two or three immediate successors to key positions. 
We will achieve this by managing the careers of our key 
talents in a more proactive manner and linking succession 
planning to career planning, with clearly aligned learning and 
development opportunities, mentoring and coaching facilities, 
and career development possibilities. 

Key actions in 2012
•	 Use of Matching Forums at Business Area and Function 

level to regularly discuss upcoming vacancies with 
potentials in the company

•	 Individual Development Plans (IDPs) for key talents
•	 Improved Leadership Talent Review process, with more 
focus on an individual’s future potential and capabilities, 
and ensuring that we identify and assess potential 
earlier in the careers of our talents

•	 Continued use of our two main management programs. 
The Management Essentials Program (MEP) is designed 
to give all managers the fundamental skills needed 
to properly manage their people. The Advanced 
Management Program (AMP) is designed to help more 

senior or middle managers become more proficient at 
leading larger, or more complex organizations, develop 
leadership talent among their staff and create high-
performing teams spanning various functional areas

•	 AkzoNobel Academy to enable functional and 

operational excellence. The Academy is the key enabler 
to drive and facilitate capability build; incorporate 
internal and external best practices and best practice 
sharing; offer courses that are directly linked to 
key areas that drive our functional and operational 
excellence ambition in a sustainable way; ensure that 
our courses, standards, improvement methodologies 
and tools are easily accessible across the organization 
and benchmarked against world class standards. Each 
function now has its own Faculty Leader to define 
capability need/competencies and the associated 
curriculum to grow these capabilities. In addition, we 
have now launched a catalog of best practice courses 
for key functional areas and defined the curricula for 
2013, which is aimed at improving identified capabilities

•	 Continued use of our Performance and Development 

Dialog. The P&D Dialog is AkzoNobel’s global 
performance appraisal and employee development 
program. All employees are required to participate. 
Our company values and success factors (behavioral 
competencies) are an integral part of all development 
discussions and are integrated into the system and 
annual performance appraisal process 

Diversity and Inclusion
Our talent management activities are aligned with our 
diversity and inclusion ambitions: at AkzoNobel, we strive 
to draw from as wide a talent pool as possible and create 
a working environment where differences are valued and 
where everyone has the opportunity to develop their skills 
and talents. 

To achieve this, we have had a dedicated Diversity and 
Inclusion (D&I) program in AkzoNobel since 2008. The goals 
of the program are to create awareness and engagement 
around diversity, to embed the concept in the organization,  

AkzoNobel Report 2012  |  Sustainability statements 

179

to establish company-wide metrics and to make AkzoNobel 
a true reflection of the markets in which we operate. 

We have made good progress with D&I in recent years – 
something which has been highlighted by our success in 
filling senior level appointments with candidates from our 
focus groups (women or people who come from high growth 
markets). For example, of the total number of senior level 
positions that were filled last year, 33 percent of the external 
recruitments and 24 percent of the internal moves were 
female. In addition, 29 percent of external and 18 percent of 
internal placements were from high growth markets.

In addition, we have improved the proportion of our 
executives who are either women or come from high growth 
markets. Since the start of 2009, the proportion of women in 
executive positions has increased from 10 percent in 2009 
to 15 percent of the total population in 2012. The presence 
of women in executive positions has been particularly 
strengthened in functional roles over the past two years, 
especially in HR, Finance, Purchasing, Legal, Marketing and, 
to a lesser extent, Sales and Manufacturing. With regard 
to executives in high growth markets, we have made less 
progress, although the proportion of executives coming from 
these markets is 13 percent. 

In 2012, a number of initiatives were put in place to further 
embed D&I in the AkzoNobel culture. These included:

•	 Three-step D&I program: All of our businesses have  
now gone through this comprehensive program,  
which culminates its first phase in 2015

•	 We have also invested considerably in D&I awareness 
training for managers in the skills needed to create and 
sustain diverse teams. In total, 4,700 of our managers 
have already completed the training and D&I e-learning 
module for all employees, while nearly 25,000 employees 
globally have completed the online training program

Recruitment
To support us in attracting the talent we need to achieve  
our ambitions, we are driving towards becoming an 
employer of choice in our key countries, targeting, for 
example, a top 100 position in China and a top ten 
position in the Netherlands. This should lead to recruiting 
better talents at lower cost. To support us in this, we have 
established recruitment “centers of expertise” in our top  
ten key countries to help us leverage the scale of AkzoNobel  
as an employer and to serve our businesses more  
efficiently and effectively.

Key	actions	in	2012:
•	 Established recruitment centers of expertise  

in our top ten key countries

•	 Improved attractiveness (and reduced cost)  

of AkzoNobel as an employer through a One  
AkzoNobel Employee Value Proposition –  
Where your ideas go far

HR training
Achieving all of the actions on our agenda will require  
the support of a suitably qualified HR organization.  
We have therefore set about delivering a step change  
in HR capabilities and expertise levels. Guided by a new 
HR competency framework and development center, 
HR employees are now being offered the learning 
opportunities they need to be a strategic partner to  
their organization.

Key actions in 2012
•	  Rolled out the HR Development Center to help  
our people develop the capabilities required to  
deliver functional and operational excellence across  
the company 

•	 Defined an HR curriculum within the AkzoNobel 
Academy to strengthen capabilities, based on a  
clearly defined competency framework

•	 Establishment of a company-wide diversity and 

•	 Launched the HR Business Partner program to 

inclusion policy

•	 Establishment of a company-wide anti-harassment directive

strengthen the ability of this key group to be strategic 
partners to the business. In 2012, we rolled out the 

180

 Sustainability statements  |  AkzoNobel Report 2012

program to various countries and trained more than  
100 HR professionals across AkzoNobel

Employee engagement 
In addition to underpinning our ambition to become  
an employer of choice with our talent management  
and diversity and inclusion activities, we aim to become 
one of the top companies when it comes to employee 
engagement by creating a working environment where 
people feel valued and are given the right conditions to 
perform at their best. We use our ViewPoint Employee 
Engagement Survey to monitor progress. This is based  
on the Gallup Q12 survey and provides a comparison 
against nearly 500 organizations.

Our overall engagement score went up only slightly this 
year, as did the scores for each of the questions on the 
survey. While there were positives, there are a number  
of areas where action needs to be taken and plans to 
remedy the gaps are already in place, including:

•	 Introduction of HR Coaches program to ensure HR 
business partners can coach managers to improve 
people management skills, especially in the area of 
performance management and employee engagement. 
Sixty HR business partners have been trained so far

•	 Introduction of Engagement Catalysts program to 

enable people managers to further strengthen their 
engagement expertise and to enable them to act as 
trusted advisors to (low performing) people managers. 
In total, 89 people managers have been trained so far 
•	 Introduction of global webinars for all people managers 
to improve best practice sharing and help managers 
raise engagement levels in their teams. Twelve webinars 
have been held so far

9

Note 9: Restructuring

10

Note 10: Community

Employee survey scores for each engagement item

Percentile

23

Mean

3.56

33

37

3.74

3.80

In 2012, we continued to restructure our business to meet 
the needs of our customers and deliver our company 
strategy. As a responsible employer, we are committed  
to supporting our employees during such reorganizations. 
We do this in compliance with legal requirements 
and, where applicable, in consultation with employee 
representative bodies. We strive to ensure clear and 
ongoing communications, transparent selection processes 
and, in many cases, support in the transition from work  
to work, which can include training and out-placement. 

GrandMean 

Learn and grow 

Progress 

Best friend 

Quality 

Mission/Purpose 

Opinions count 

Development 

Cares 

Recognition 

Do best 

2010 

2011 

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

2010 

2011

2012

Materials and equipment 2010 

Expectations 

2011

2012

2010 

2011

2012

25

3.61

33

37

24

3.41

32

35

23

3.19

32

37

34

40

46

3.80

3.85

3.67

3.75

3.45

3.57

3.84

28

3.67

33

33

33

39

42

3.96

4.02

3.80

3.82

3.46

3.61

3.67

23

3.37

32

37

3.59

3.68

22

29

3.60

3.81

21

33

33

37

2.98

26

3.65

3.88

3.30

3.41

3.77

3.82

3.77

3.88

3.91

4.18

4.24

4.27

31

35

31

38

38

28

32

34

Community involvement is an integral part of the social 
pillar in our strategic Sustainability framework (see Note 
1 in this section). The requirement to engage with local 
communities is also embedded in our HSE standards 
and is part of our auditing cycles. Our main societal 
contributions fall into three areas:

•	 Support to community/social development through 

the AkzoNobel Community Program and AkzoNobel 
Education Fund 

•	 Improve prosperity in society through products  

and partnerships 

•	 Social contribution of our overall business activities

There is a growing trend towards combining business  
strategic drivers with societal contributions. Strategic 
drivers include: license to operate, employee  
development, company and product branding and  
market growth through increased prosperity in society.

Community Program
Our Community Program encourages sites and individuals 
to take part in projects where our products/resources and 
the skills and knowledge of employees can benefit the 
wider community. In the past seven years, this has led 
to a variety of projects, from educating underprivileged 
youngsters to creating more awareness about the 
importance of a clean environment. It also provides 
opportunities for employees to develop team-building  
and leadership skills. 

Since the start of the program in 2005, more than 9,000 
volunteers from 50 countries have worked on around 
2,000 projects, representing approximately €13 million of 
investment. Our sites initiate over 250 projects each year, 
with little variation in the regional spread. Nearly 70 percent 
of projects have supported educational/employability and 
healthcare/well-being activities, with environmental and 
housing projects also well represented. The economic 
slowdown has prompted more focus on projects benefiting 
deprived, socially disadvantaged groups. For example, 

AkzoNobel Report 2012  |  Sustainability statements 

181

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
E

D

2012 projects by region

A Europe 

B North America 

C Latin America 

D Asia 

E Other regions 

144

43

14

48

4

C

B

A

Education Fund 
The Education Fund was created at the end of 1994 in 
order to make a contribution to the education of children 
in developing countries. Since being launched, it has 
changed the lives of tens of thousands of young people 
by supporting projects ranging from school renovation 
in Burkina Faso, to improving sanitation and hygiene 
conditions at schools in Vietnam, and improving the 
capabilities of primary school teachers in Brazil.

Several thousand children aged three to 16 have directly 
benefited from quality pre-school and primary education 
provided by the Education Fund.

A special fundraising campaign staged in 2011 raised 
around €140,000, providing around 500 young people, 
mainly girls, in Vietnam, India and Brazil with vocational 
training opportunities. In 2012, our support continued  
to focus on vocational training to help deprived young 
people find decent and safe employment which offers 
them long-term prospects. 

involvement in the set up and running of soup kitchens, 
shelters and daycare centers for the homeless and vocational 
training for unemployed youngsters and women are taking 
place on a continuous basis in various parts of the world.

The fund is also available to support post-relief efforts for 
major disasters in countries where we operate, as long 
as there is hands-on involvement by our employees. For 
example, in 2012, almost 50 percent of the workforce in 
Adria, Italy, helped restore a hospital for disabled elderly and 
Alzheimer patients in Emilia Romagna, which was severely 
hit by a major earthquake. Other post-relief aid actions took 
place in Thailand, which experienced its worst floods in 50 
years. Our employees teamed up to help children resume 
their education as soon as possible by cleaning, repairing 
and renovating a school. Meanwhile, in the US, relief aid was 
provided after a tornado hit the Mid-West.

In 2012, 253 new projects were initiated, while almost  
3,000 employees voted for their favorite entries in our annual 
Community Program Best Practice contest. First prize went 
to employees at Marine and Protective Coatings in Seoul, 
South Korea, and their “Dream-helpers make dreams of 
disabled children come true” project. Our volunteers helped 
set up a one-on-one buddy system for 30 disabled children 
at the Hanwoori Community Welfare Center.

Cumulative Community Program involvement

Projects (number)

Volunteers (number)

Support (€ million)

10000

10.0

7,000

8.5

6,000

8000

6000

4000

2000

0

13.0

12.5

9,000

10

11.5

8,000

7.5

5

2.5

0

1,133

1,408

1,678

1,931

2009

2010

2011

2012

182

 Sustainability statements  |  AkzoNobel Report 2012

 
Value chain

Key performance indicators – value chain 

Carbon footprint cradle-to-gate/per ton of product  
(% reduction from 2009)

Products

Eco-premium solutions (% of revenue)

VOC in product (% reduction from 2009)

Raw materials and suppliers

Raw materials suppliers Vendor Policy signed  
(% of spend)

NPR2 suppliers Vendor Policy signed (% of spend)

Suppliers on SSV program since 2007

Critical spend covered by supplier management 
framework (% of PR3 spend in high growth markets)  

Own operations

Sustainable fresh water management  
(% of manufacturing sites)

Operational eco-efficiency footprint measure  
(% reduction from 2009)

Greenhouse gas emissions per unit of production

Carbon footprint own operations (Mton)

1 2010, 2011 figures restated, see Note 11.
2 Non-product related.
3 Product related (raw materials and packaging).

AkzoNobel carbon footprint in Mton CO2(e)

11

5

< 1

2009

–

2010

2 1

2011

3 1

2012

3

18

–

85

185

38

–

272

4.7

21

< 5

91

57

266

48

7

267

5.2

22

6

95

77

304

74

11

256

4.8

Ambition 
2012

Ambition 
2013

Ambition 
2015

5

23

96

80

–

70

15

–

10

30

96

80

–

100

30

245

< 4.6

5

25

96

80

–

80

80

20

–

3

This chapter shows our sustainability performance and 
improvement activities to reduce our impact across 
the value chain. Our ambition is to achieve top quartile 
eco-efficiency improvement rates compared with peer 
companies. Current top quartile definition is based on our 
own operations (see Environment chapter in this section).

Lifecycle thinking is the basis for all our sustainability work. 
It is included in many of our processes, including:

•	 Product development  

The eco-premium solutions concept includes 
sustainability aspects along the value chain. It 
encourages the development of more innovative, 
sustainable products. We aspire to achieve zero 
environmental footprint across our value chain  
with our products

•	 Eco-premium assessment 

We use lifecycle assessments to review the environmental 
and ecological aspects of products.  This data is used  
in the annual eco-premium solution assessment 

•	 Investment decisions 

Since 2008, it has been mandatory to include an 
eco-efficiency assessment for investment proposals 
exceeding €5 million

•	 Carbon footprint assessment 

We measure the carbon footprint of all our key value 
chains (366 in 2012) using a full cradle-to-grave,  
or screening, lifecycle assessment

Eco-Efficiency Analysis (EEA) is our standard assessment 
method, based on a combination of lifecycle assessments 
and lifecycle costing. Assessment work is carried out  
by business and corporate specialists and based on  
a corporate lifecycle assessment database. 

22

–

97

80

373

83

13

257

4.7

9

Raw materials 
and packaging

Production 
inc. energy

Transport of goods 

Customer use

Product and packaging 
disposal/recycling 

AkzoNobel product related carbon footprint based on 366 key value chains: includes emissions of  
six main greenhouse gases. In the use phase there are also 3 Mton CO2(e) emissions due to VOCs. 
Excludes non-product categories, e.g. employee travel, capital, investments.

AkzoNobel Report 2012  |  Sustainability statements 

183

 
11

Note 11: Climate change

Cradle-to-gate carbon footprint in million tons of CO2(e) 

All Scope 3 categories million tons CO2(e)

Scope 3 upstream

Scope 2

Scope 1

14.6

Purchase goods and services*

Capital goods

Fuel and energy-related activities*

Upstream transportation*

16.1

15.9

Waste generated in operations*

Business travel

Employee commuting

Upstream leased assets

Downstream transportation

Processing of sold products/Use of sold products

End of life treatments of sold products 

2009

2011

2012

Downstream leased assets

The carbon footprint of the six main greenhouse gases is measured from cradle-
to-gate based on the international Greenhouse Gas (GHG) Protocol and Lifecycle 
Assessment ISO 14040-44. See Assessment method on our website. The  
cradle-to-gate assessment excludes Chemicals Pakistan: the Performance summary 
includes Scope 1 and 2 emissions from this business. 2009 and 2011 cradle-to-gate 
data has been restated to reflect changes in raw material data.

The AkzoNobel Carbon Policy confirms the business 
opportunity and the societal imperative of managing our 
climate impact throughout our product chains through 
innovative products, technology and energy management. 
It sets cradle-to-gate carbon footprint intensity targets 
(10 percent reduction by 2015, and 20-25 percent 
reduction by 2020, both with a 2009 baseline) and states 
our ambition to control absolute emissions from our own 
operations no higher than 2008 levels.

We have assessed the cradle-to-gate footprint of our 
operations since 2009. We have now assessed 366 key 
value chains. This year indicates a total footprint of around 
15.9 million tons of CO2(e) assessed cradle-to-gate for our 
ongoing businesses. There was an additional 0.35 million 
tons of CO2(e) in Scope 1 and 2 reported from Chemicals 
Pakistan (divested by year-end). As in previous years,  
the cradle-to-gate assessment indicated that around  
70 percent was from raw materials extraction and 
processing (Scope 3 upstream) and under 30 percent from 
our own direct and indirect emissions from energy use.

184

 Sustainability statements  |  AkzoNobel Report 2012

Franchises

Investments

Total

* Included in cradle-to-gate product footprint. 
More information on the assessment can be found on our corporate website.

•	 The results of the cradle-to-gate assessments show 
a reduction of approximately 3 percent, from about 
980 kg/ton (2009) to around 950 kg/ton in 2012 on a 
comparable basis. We have achieved reductions as  
a result of steam supplies with lower carbon footprint, 
reformulation of products and different product mix. 
However, new facilities and acquisitions in China have 
increased the carbon footprint

•	 2012 absolute scope 1 and 2 emissions were 4.7 million 

tons of CO2(e) (2008 baseline: 4.6 million)

Scope 3 upstream and downstream
This year we have assessed all Scope 3 categories 
according to the GHG Protocol Scope 3 standard, taking 
into account guidance on measurement and reporting 
developed by the WBCSD Chemical Sector Working 
Group. The results are summarized in the table and 
diagram on the previous page.

11

0.7

0.4

0.1

0.2

0.2

0.1

<0.01

0.2

9

3

<0.01

<0.02

0.4

25

Management
We continue to focus on improving the energy efficiency 
and managing the fuel mix of our energy intensive 
businesses to reduce greenhouse gas emissions and 
potential carbon costs. We are also committed to 
reducing the impact of our raw materials and developing 
solutions that help our customers to reduce their energy 
requirements.

Businesses have developed carbon management plans 
which identify specific improvement opportunities and 
programs. These plans are quantified and summarized at a 
company level to manage and follow up carbon reduction 
targets. Examples of programs in place include the 
following elements found in Notes 11–18 of this Report:

•	 Material strategies for key raw material groups  

(e.g. solvents and resins)
•	 Renewable raw materials
•	 Energy strategy including renewable energy targets  

and ambitions

•	 Joint activities with suppliers to reduce the footprint  

of key raw materials

•	 Reformulations using lower footprint raw materials
•	 New curing developments to reduce energy use  

during product application

•	 Site programs to improve yields, reduce waste  

and improve energy efficiency

In addition to activities to reduce energy use and greenhouse 
gas emissions in our value chain, we participate in different 
business initiatives, such as the WBCSD Chemical Sector 
group for carbon reporting and Scope 4 emissions. Our 
carbon management and performance is reported through 
the Carbon Disclosure Project. We have also taken an 
active part in developing the GHG Protocol Accounting and 
Reporting Guidelines for product lifecycles and corporate 
value chains (Scope 3). 

12

Note 12: Products and solutions

AkzoNobel’s challenging target to increase the percentage  
of eco-premium solutions to 30 percent of revenues 
by 2015 involves teamwork and cooperation with 
stakeholders across the entire value chain. Sustainability 
and the reduction of our ecological footprint are 
embedded in AkzoNobel’s strategy for RD&I and these 
aspects are inherent throughout the innovation process. 
Our sales and marketing professionals have a pivotal  
role to play in engaging with customers to identify 
products to meet their immediate functional needs,  
and to deliver against immediate and longer term 
sustainability requirements.

Eco-premium solutions 
Eco-premium solutions help to create value for our 
businesses and our customers. They provide top 
line growth opportunities because of their improved 
performance in areas such as raw material use, 
manufacturing processes and product innovation. 
These solutions demonstrate improvements in our own 
operations and across the entire value chains in which 
we operate. We seek to offer solutions that allow our 
customers, their customers, or the end-users, to minimize 
their environmental or safety impacts. We also achieve 
improvements by working with our suppliers to reduce 
their eco-footprints. Our innovations are focused on 
identifying new and lower footprint product formulations, 
processes and applications with the aim of serving our 
customers’ needs with as little environmental and safety 
impact as possible.

We have an ambition to increase the share of revenue  
from eco-premium solutions year-on-year to at least  
30 percent. This is a challenging goal because the 
assessments are made against equivalent mainstream,  
or standard, products in the market, which is a moving 
target. Since 2008, our businesses have carried out annual 
assessments of their product and RD&I project portfolios. 
In 2012, total revenue from eco-premium solutions was 
about €3.5 billion. We have maintained the proportion of 
revenue from eco-premium solutions for the company as  

a whole, which stayed flat at 22 percent despite  
tough trading conditions, cost pressure and product 
downtrading. This figure is the composite of revenues 
achieved by Specialty Chemicals (25 percent), 
Performance Coatings (14 percent) and Decorative  
Paints (26 percent).

Eco-premium solutions in % of revenue

Ambition

18

21

22

22

30

2009

2010

2011

2012

2015

An eco-premium solution is measured using a quantitative analysis or a
qualitative assessment focusing on six categories: toxicity, energy efficiency, use 
of natural resources/raw materials, emissions and waste, land use and risks (e.g. 
accidents). The eco-premium solution must be significantly better than currently 
available solutions in at least one criterion, and not significantly worse in any. 

VOC in products 
AkzoNobel remains committed to taking a leadership role 
in the reduction of VOCs within the coatings industry and 
we are beginning to see the impact of substantial RD&I 
effort in reducing the VOC content of our products.  
In view of changing market dynamics, we have adopted  
a renewed implementation mode in our strategy for  
reducing the use of VOCs in our products. We will focus 
on implementing our VOC reduction projects on  
a regional basis, and to that end we will continue to use 
the comprehensive model created by a cross-functional 
group of RD&I, marketing and product stewardship in 
order to track and quantify the progress of our projects.

The world has changed substantially since we initiated 
this program in 2009. Our sales forecasts are showing 
that the balance of growth is beginning to shift. We are 
now expecting to see less growth in waterborne wall paint 
products globally, but on the other hand, we expect higher 
growth in China, where historically market conditions have 

been more favorable towards a product portfolio that  
is on average higher in VOC content.

Our resolve to reduce the use of VOCs remains strong;  
we will focus heavily on Europe and North America, where 
we are in the process of implementing the highly promising 
results of RD&I projects that resulted in reformulated 
products, reducing or even eliminating VOCs. In 2011, 
the Decorative Paints business managed to reduce the 
average VOC content in its products by 18 percent and 
15 percent in Europe and North America, respectively 
(compared with the 2009 baseline). Total VOC content  
in all our products sold in these markets has dropped by 
17 percent and 22 percent, respectively. Our forecasts 
show that this reduction trend will continue in the future.

We are making technological progress in reducing VOCs 
in products sold in China, but we must also keep up with 
the market and match our product offering to customer 
demand. It is a feature of the coatings market in China 
that customers are not migrating as quickly as customers 
elsewhere towards low or zero VOC products. We have 
key projects in place to mitigate the absolute output 
of VOCs, but we forecast strong growth in product 
categories that are comparatively high in VOC content. 
Therefore, we will not be able to reach the same level  
of VOC content reduction that we have set out to  
achieve in other markets.

Despite the changes in our global sales mix, we are 
already seeing results of our RD&I projects. We will 
continue to measure and analyze the VOC content in  
our products on an annual basis. Our evaluation of the 
2011 position shows that against the 2009 baseline, 
we have realized a 6 percent reduction in average VOC 
content across our coatings and paints product ranges.

AkzoNobel Report 2012  |  Sustainability statements 

185

13

Note 13: Supply chain

Risk management
Our main objective is to create a sustainable supplier 
base, supporting our license to operate. In 2012, we 
continued to optimize our supplier management processes, 
aiming to secure supply of the materials we need for the 
products for our customers, as well as contributing to the 
continuous reduction of our footprint. We have specified 
two supplier segments:

Supplier management

% of spend value

2009

2010

Product related suppliers Vendor Policy signed

NPR1 business suppliers Vendor Policy signed

NPR1 centrally contracted suppliers  
Vendor Policy signed

Suppliers on SSV program since 2007

85

–

89

185

91

62

100

266

2011

95

77

304

2012

97

80

373

Ambition 
2012

Ambition 
2013

Ambition 
2015

96

80

96

80

–

96

80

–

•	 Critical suppliers – suppliers in emerging countries 

1 Non-product related. From 2011 we have combined the NPR supplier reporting.

supplying products for which no technical alternative 
products are available, or for which no commercially 
attractive alternative suppliers are known. We want to 
ensure that the labor conditions, environmental conduct 
and business integrity of these suppliers is in line with 
the standards of our Vendor Policy and the AkzoNobel 
Code of Conduct

•	 Key suppliers – specified because of their importance  
to our business, based on the level of spend, the risk  
for the business or business dependency, and the level 
of cooperation and innovation potential

These supplier segments form the highest risk for our 
business in terms of our manufacturing sites’ production 
capacity and/or our company’s reputation. 

Supplier management
The supplier management processes we have in place are:

•	 Vendor Policy, which covers 97 percent of the product 
related (PR) spend, including all critical suppliers and 
key suppliers

•	 Supplier Support Visits, which include all critical 

suppliers, represents 14 percent of our PR spend  
in high growth countries

•	 Key supplier management, for all key suppliers  

covers 38 percent of our global PR spend

186

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From 2013, we will use a new KPI: Critical PR spend 
covered by supplier management framework, which 
gives a better view of the spend impact of the capability 
and capacity building efforts with our suppliers. Our 
2013 ambition is 80 percent. The supplier management 
framework includes our key supplier management 
process, our Supplier Support Visit process, as well as our 
Vendor Policy process. It provides an overall framework to 
select the most effective process for each of our suppliers, 
focused on emerging markets. 

Vendor Policy
Our aim is to have all our suppliers sign the AkzoNobel 
Vendor Policy, which includes our Code of Conduct. We 
have signed agreements with 97 percent of product related 
and 80 percent of centally contracted non-product related 
suppliers (by spend value), in which they confirm their 
compliance with environmental, social and governance 
factors. This covers about 92 percent of our total spend. 

Supplier Support Visits
In 2007, we implemented Supplier Support Visits.  
These visits focus on critical suppliers and are carried out by 
teams from Procurement and HSE. The Supplier Support 
Visits program remains highly successful, with 373 visits 
having been conducted since the start of the program. 
Of all Supplier Support Visits, 46 percent have resulted in 
a developmental score, which means actions have been 

formulated and discussed with the supplier. Follow up visits 
are arranged to verify implementation and progress.

Key suppliers
In 2012, as part of the operational effectiveness program,  
we further developed our key supplier management 
process. This involved implementing a Supplier 
Sustainability Decision Tree and process flow. Decision 
criteria include signing of the Vendor Policy, spend  
value, critical spend, eco-footprint and the capability  
to collaborate in sustainable innovation opportunities.  
This new process for key supplier management was 
introduced and piloted at the top three key suppliers.

The existing process has focused primarily on suppliers 
of value today. In the new process, we will define and 
identify suppliers that are critical to AkzoNobel today and 
in the future and manage them in a differential way. These 
suppliers are essential to supporting us in realizing our 
strategic objectives. 

Collaborative initiatives
We are a founding member of the International Supply 
Chain Management Congress in Amsterdam. In 2012, 
we were again part of the leadership for the organization, 
sponsorship and support for the congress, which is 
recognized as a valuable contributor to the development  
of sustainability thinking and supply chain processes.

Our activities do not target specific suppliers, but rather 
the value chains in which we participate as a whole. 

Strategies going forward 
The procurement strategy for the coming years is to move 
further beyond availability-price-synergy towards cross-
functional sourcing, integration and value chain orientation. 
Buying on price moves towards total cost of ownership. 
Supplier relationships move towards cooperation and 
partnering. We see this as a way to leverage the size and 
scope of our global business, our position with suppliers 
and to drive competitive advantage.

Cross-functional (Procurement, RD&I, Supply Chain and 
Operations) initiatives including suppliers are increasing in 
number and impact. An integral part of the key supplier 
approach is to structure cooperation and joined innovation 
so that a cross-functional approach is critical.

We continued the development and implementation  
of the raw material strategies for TiO2, resins and latex.  
These strategies include elements such as material 
resource planning, capacity and supply cover, supplier 
selection and sourcing plans per region, “make” versus 
“buy” and renewable materials. They are also an instru-
mental tool in reducing the footprint of our global value 
chains. In 2012, we focused on making the strategies 
more robust through thorough review in an integrated 
cross-functional Process Management Office, run  
bi-weekly, to embed the overall process and strategy.  
This process also ensures that we have taken into  
account interdependencies with a forward-looking 
perspective, including sustainability. 

One outcome of the TiO2 strategy process is the deci-
sion to participate in the building of a TiO2 manufacturing 
site in China. This will mitigate risks by securing part of 
our supply, understanding the mechanics of that market, 
having direct contact with the ore suppliers (backward 
integration) and enabling less price volatility. 

We concluded the formulation of our solvent strategy, 
including the sustainability profile of the solvents we  
use, especially the VOC and GHG footprint, and the  
application of bio-based solvents. We have a number  
of opportunities in scope for evaluating renewable and  
bio-based raw materials, especially in the solvents  
and resins supply chains.

Complexity reduction
So-called slates of raw materials in key areas of spend  
are being developed. These slates define a core list of 
preferred materials/suppliers. Sustainability aspects such  
as carbon footprint and product safety are key criteria 
applied. The objective is to migrate our materials/suppliers 
over time onto these core materials, making our value  
chain less complex and more sustainable. The slate 
approach gives clear information on potential business 
opportunities to improve our value chains – lower cost,  
lower carbon footprint and reduced risk. After a first  
internal phase of analysis, suppliers will become part  
of the process.

Logistics/distribution 
In our performance improvement program, we have 
started to manage warehousing and logistics at a  
regional AkzoNobel level. This will result in a reduction  
of warehouses and combined transport solutions. It will 
also have a positive effect on our footprint. 

Operations management
AkzoNobel is a manufacturing company, so excellence in 
supply chain management and manufacturing operations 
is a fundamental requirement for success. 
In 2012, the company’s performance improvement 
program focused on delivering operational excellence 
in the full supply chain. Based on the Lean Six Sigma 
improvement thinking, many improvement activities  
have been initiated in our supply chain and operations:

•	 More than 50 manufacturing site improvement  

projects have started

•	 Supply chain planning processes have been  

improved and standardized

•	 Capabilities are being developed through  

the creation and delivery of the Supply Chain  
Faculty within the AkzoNobel Academy

Improvement is measured in safety, customer service, 
cost, quality, working capital and eco-efficiency. 
Lifecycle assessments have indicated that for most of 
our businesses, the environmental footprint of our direct 
activity is low compared with the impact of raw materials 
and use of our products. However, we see improving 
operational eco-efficiency as a fundamental element of 
manufacturing excellence – helping us to achieve cost 
reduction, environmental protection and more effective  
use of raw materials and natural resources.

We are involved with Smartway in the US and the EU, 
focusing on CO2 reduction, and with the Clean Shipping 
Index in Sweden, Germany and the Netherlands, as well 
as the Sustainable Shipping Initiative facilitated by Forum 
for the Future in the UK.

A key initiative is the implementation of the renewable 
energy strategy at our sites. Together with a partner,  
in 2013 we will start to assess opportunities for introducing 
solar, wind or other renewable energy sources at our 
manufacturing sites. 

Car lease
The carbon emission ambition for our own passenger car 
fleet is 130 g/km. In Europe, we reduced from 143 g/km  
in 2011 to 136 g/km in 2012. 

Investment decisions
All our major (more than €5 million) investment proposals 
require a sustainability evaluation alongside the financial 
case. During 2012, this process was updated to 
include assessments at different stages in the project 

AkzoNobel Report 2012  |  Sustainability statements 

187

Environment

development, so that sustainability is considered from 
the start. At the point of application for capital, the 
requirements include an eco-efficiency assessment,  
as well as a full review of health and safety, process  
and product safety, natural resource/raw material 
requirements and environmental impacts. 

These requirements are fully embedded in the company 
process for allocating funds for an investment or 
acquisition. The proposals are reviewed by subject 
matter experts, who provide comments and advice to 
the Executive Committee, on both the financial and 
non-financial issues associated with the investment,  
to provide a strong basis for the investment decision. 

Key performance indicators – environment

Operational eco-efficiency footprint measure  
(% reduction from 2009)

Sustainable fresh water management  
(% manufacturing sites)

Greenhouse gas emissions  
per unit of production (own operations)

2009

2010

2011

2012

–

38

7

48

11

74

13

83

272

267

256

257

Ambition 
2012

Ambition 
2013

Ambition 
2015

15

70

–

–

–

–

30

100

245

This section shows the environmental impact and
improvements in our own operations. Many of these
improvements are driven through our operational
eco-efficiency (OEE) program. 

Operational eco-efficiency program
The focus of the operational eco-efficiency agenda  
is to increase raw material efficiency, reduce consumption 
of energy and decrease emissions and production of  
waste. Improvements include many small site contributions 
upgrading existing processes, rationalization of the 
manufacturing footprint and application of best available 
technology for new investments. The ambition is to have  
a top quartile performance, which is defined as belonging 
to the top 25 percent in the SAM industry benchmark for 
the OEE criterion.

We measure progress using an internal indicator which 
combines energy, water, waste and air emissions, as well 
as cost elements. Between 2009 and 2012, we achieved 
a reduction of 13 percent in this measurement. Without 
the acquisition effect of Boxing Oleochemicals, the current 
OEE footprint improvement would have been 15 percent. 
Our ambition is to reduce it by 30 percent by 2015, with a 
baseline of 2009. We will need to strengthen our current 
target of 5 percent per year improvement in order to 
achieve this. 

To increase the transparency of our OEE performance  
and its related projects, a new OEE communications 
platform called EcoXchange was built, in combination  
with dedicated OEE project tracking.

188

 Sustainability statements  |  AkzoNobel Report 2012

14

Note 14: Energy

15

Note 15: Greenhouse gas emissions

Energy use
Energy is a major raw material for some of our 
Specialty Chemicals businesses, so energy efficiency  
and carbon efficient energy use are important metrics  
for these operations. 

•	 Energy use per ton of production is stable at 5.7 GJ/ton 
(2011: 5.7 GJ/ton). Absolute energy use was down  
1 percent at 106,000 TJ (2011: 107,000 TJ) in line  
with lower production volumes. The total costs of  
energy used in our production is about €0.6 billion
•	 More details about energy use per region and energy 

source can be found on our website

Energy use in 1000*TJ

Energy use

GJ per ton production

250

200

150

100

50

0

5.7

5.7

5.7

5.7

97

111

107

106

7.5

6

4.5

3

1.5

0

2009

2010

2011

2012

Energy use is the sum of fuels, electricity, steam, hot water and other utilities 
expressed as fuel equivalents.

Energy reduction for the other sites is supported via a  
site Energy Diagnostics Methodology. Many production 
sites have identified improvement projects for energy 
savings which are being implemented, including Houston  
and Morris in the US and Stockvik in Sweden.

Renewable energy
In 2012, a renewable energy strategy was developed.  
The strategy is based on three pillars:

•	 Protect what we have — current share of renewable 

energy about 33 percent

•	 Participate in cost-attractive large energy ventures 
•	 Explore commercially feasible on-site renewable  

Greenhouse gas emissions are primarily CO2 related to 
fuel, but also include some CO2, CH4 and HFC process 
emissions. This section reflects the performance of all our 
own operations covering the gate-to-gate scope. More 
details on our Carbon Policy and cradle-to-gate reporting 
can be found in Note 11 in this section. 

energy options

Greenhouse gas emissions in million tons  

First actions from this strategy involve our considerations 
to participate in wind parks. Another action is the 
installation of a solar roof in Castelletto, Italy, delivering  
15 percent of the required energy for this paint  
production plant.

Direct CO2(e) Mt 
Indirect CO2(e) Mt

kg CO2(e) per ton of production
Ambition

272

267

256

257

245

2.8

1.9

2.0

3.2

3.2

3.2

1.6

1.5

5

4

3

2

1

0

300

240

180

120

60

0

2009

2010

2011

2012

2015

Total greenhouse gas emissions made up of direct emissions from processes and 
combustion at our facilities and indirect emissions from purchased energy.

•	 Total greenhouse gas emissions per ton of production  

increased by 1 percent to 257 kg/ton CO2(e)  
(2011: 256 kg/ton). Absolute GHG emissions have 
come down by 1 percent to 4.7 million tons of CO2(e)  
(2011: 4.8 million tons). The decrease is mainly  
caused by lower fuel consumption 

•	  More details on the distribution of the various sources  
for greenhouse gases can be found on our website

AkzoNobel Report 2012  |  Sustainability statements 

189

16

Note 16: Local air quality

Ozone depleting substances
Emissions of ozone depleting substances are at a very low 
level (2012: 1.75 tons). They are mainly due to Freon22 in 
older air conditioning and cooling units, which are 
continuously being replaced (for example in Huron, where 
an old chiller was replaced by a state-of-the-art model).

NOx and SOx emissions 

in kilotons

NOx

NOx kg/ton

SOx

SOx kg/ton

2009

2010

2011

2012

2.1

0.12

6.2

0.37

2.0

0.10

7.1

0.36

2.0

0.11

7.7

0.41

1.9

0.10

7.6

0.41

Emissions may form acid rain that can lead to acidification. The gases are emissions 
from manufacturing and combustion of fuel that we burn. The total quantitiy of NOx/
SOx emissions from manufacturing processes discharged directly to air (e.g. after  
any abatement process) and the quantity of NOx/SOx emissions calculated from  
the use of fuels.

Air monitoring around our operations is focused  
on volatile organic compound (VOC) and NOx and  
SOx emissions. We monitor particulates at site level  
as required.

Volatile organic compounds in kilotons

Volatile organic compounds

kg per ton of production

Ambition

Volatile organic compounds (VOC)
VOC emissions from our manufacturing operations  
may lead to local low-level ozone creation, smog  
formation and associated health problems for people  
in surrounding areas. All our businesses will continue  
to manage VOC emissions from sites, in line with  
regional legal requirements. The VOC reduction focus 
for our paints and coatings businesses is increasingly 
concentrating on low/zero VOC product design, rather 
than only controlling VOCs in our operations. Reducing 
VOC emissions from our sites remains part of the scope  
of our OEE program, while our Research, Development 
and Innovation groups are working on projects to reduce  
the solvent content of our products – VOC in product.  
(See Note 12 in this section).

VOC emissions per ton of production stayed flat at 0.19 
kg/ton (2011: 0.19 kg/ton). Total VOC emissions remained 
flat at 3.6 kilotons (2011: 3.6 kilotons), primarily because 
acquisitions offset improvements made at many sites. 
Focused investigation at these acquisition sites and 
continued OEE program activities will keep us on target  
to achieve our ambitions.

7.5

6

4.5

3

1.5

0

0.25

0.22

0.19

0.19

0.19

0.20

0.25

4.2

4.3

3.6

3.6

0.15

0.10

0.05

0

2009

2010

2011

2012

2015

VOC emissions may lead to local low level ozone creation, smog formation and 
associated local health issues. We measure halogenated and non-halogenated 
organic compounds discharged to air. 

NOx and SOx
NOx and SOx emissions may have a significant impact 
on local air quality because of their contribution to  
acidification. Therefore, these compounds are monitored.

•	 SOx emissions (from process emissions and energy)  
per ton of production were stable at 0.41 kg/ton of 
production (2011: 0.41 kg/ton). Absolute emissions 
were down 2 percent at 7.6 kilotons (2011: 7.7 kilotons). 
The emissions per ton for the three sulfur derivatives 
plants in Germany, the US and Argentina were down, 
while our Pakistan operation also improved 

•	 NOx emissions from our sites per ton of  

production were down 6 percent at 0.10 kg/ton  
(2011: 0.11 kg/ton). Total emissions were down  
at 1.9 kilotons (2011: 2.0 kilotons)

190

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17

Note 17: Raw material efficiency

18

Note 18: Water

Waste
Effective waste management helps to increase raw 
materials efficiency in our manufacturing operations, 
reduces our environmental footprint and reduces costs. 
Our focus is on reducing total waste and eliminating 
hazardous waste to landfill. The exception is asbestos 
waste – mainly from demolishing old equipment and 
buildings – where the preferred current safe disposal  
route is properly designed landfill facilities. 

•	  Total waste per ton of production generated and  

leaving our sites was down 5 percent to 11.0 kg/ton 
(2011: 11.6 kg/ton). The total waste volume came  
down to 203 kilotons (2011: 217 kilotons), a decrease  
of 6 percent

•	  We have realized improvements from projects 
implemented in the OEE program, resulting in  
a decrease to 85 kilotons of non-reusable waste  
(2011: 96 kilotons). Non-reusable waste per ton of 
production generated and leaving our sites was down 
10 percent, to 4.6 kg/ton (2011 5.1 kg/ton). An example 
is the conversion of a sodium sulphate stream to a 
product which is now being supplied by Pulp and 
Performance Chemicals (Magog and Valleyfield)

•	  The program for waste prevention through alternative 

outlets for obsolete paint materials has been successful. 
Around 15,000 tons of obsolete materials have been 
sold as by-product, which is being used as raw material 
for paint. This material would otherwise have been 
discarded as waste. Sustainable outlets have also  
been found for other by-product streams (7,500 tons)
•	 Hazardous waste per ton of production stayed flat at 

3.8 kg/ton (2011: 3.8 kg/ton)

•	 The non-renewable hazardous waste to landfill was 
down 9 percent to 2.7 kilotons (2011: 3.0 kilotons) 

Total waste in kilotons

Reusable

Non-reusable

Total kg per ton of production

Ambition

250

14.7

13.1

11.6

11.0

10.0

160

155

89

103

121

118

96

85

200

150

100

50

0

2009

2010

2011

2012

2015

Waste means any substance or object arising from our routine operations which 
we discard, or intend to discard. Non-reusable waste is not used for resources, 
recovery, recycling, reclamation, direct reuse or alternative uses.

Hazardous waste in kilotons 

Reuseable

Total kg per ton of production

Non-reuseable not landfill

Non-reuseable to landfill

4.2

25

41

50

40

30

20

10

0

3.9

48

3.8

3.8

51

45

24

23

18

4.9

4.7

3.0

2.7

15

12

9

6

3

0

4.0

3.2

2.4

1.6

0.8

0

Fresh water availability 
Sustainable water supply is essential to life – and  
to the sustainability of our business. We rely on water  
for raw materials production, product formulation and  
manufacturing, power generation, cooling, cleaning,  
transporting and for effective use of some products. 

Our ambition is to have sustainable fresh water  
management in place at all our manufacturing  
sites in 2015.

Around 88 percent of our fresh water intake is from  
surface water and 87 percent of our intake is used  
for cooling. In addition to the intake of fresh water,  
the emission of contaminated water from our sites  
to surface waters may negatively impact fresh water 
resources and eco-systems. We continue to reduce  
the chemical oxygen demand (COD) of our effluent  
to surface water. 

More details on the sources and use of fresh water  
can be found on our website.

Sustainable fresh water management 
in % manufacturing sites

Ambition

74

83

100

38

48

2009

2010

2011

2012

2009

2010

2011

2012

2015

Hazardous waste is waste that is classified and regulated as such according to the 
national, state or local legislation in place.

Sustainable fresh water management is defined as a low risk score in all 
categories in the AkzoNobel sustainable fresh water assessment tool: water 
sources, supply reliability, efficiency, quality of discharges, compliance and 
social competitive factors.

AkzoNobel Report 2012  |  Sustainability statements 

191

19

Note 19: Soil and groundwater remediation

Chemical oxygen demand (COD) in kilotons

Chemical oxygen demand

kg per ton of production

6

4.8

3.6

2.4

1.2

0

0.15

2.5

0.10

0.10

1.9

1.8

0.09

1.6

0.20

0.16

0.12

0.08

0.04

0

2009

2010

2011

2012

Chemical oxygen demand (COD) is the amount of oxygen required for the chemical 
oxidation of substances in the wastewater effluent which is directly discharged into 
surface waters from our facilities. It excludes our effluent treated by others. 

Soil and groundwater remediation
There are substantial costs associated with the 
assessment and remediation of historical soil and 
groundwater contamination. We periodically review 
contamination at our sites, taking remedial action  
when required, and have procedures to prevent  
new contamination. 

In line with IFRS accounting rules, we make  
provisions for environmental remediation costs  
when it is probable that liability will materialize  
and the cost can be reasonably estimated.  
We have set aside €424 million, which we believe  
is sufficient for the sites where we have ownership  
or responsibility (see also Notes 15 and 19 in the  
Financial statements section).

Water emissions
•	 83 percent of sites have sustainable fresh water 

management in place (2011: 74 percent), as measured 
by the AkzoNobel fresh water management risk 
assessment tool

•	  Fresh water use per ton of production has come down 
to 15.3 m3/ton (2011:15.6 m3/ton). Total fresh water use 
was 283 million m3 (2011: 291 million m3), a decrease  
of 3 percent

Reductions in COD in effluent are being achieved across 
the company. The COD load to surface water per ton of 
production reduced to 0.09 kg/ton (2011: 0.10 kg/ton). 
The total COD load to surface water was down 12 percent 
to 1.6 kilotons (2011: 1.8 kilotons). Improvements are 
due to various initiatives, such as the one at Santo Andre, 
where a project was approved to connect its operations  
to the municipal wastewater treatment. 

Fresh water use in million m3

Fresh water consumption

m3 per ton of production

15.8

15.7

15.6

15.3

270

309

291

283

500

400

300

200

100

0

2009

2010

2011

2012

Total fresh water intake from surface, ground or potable water sources.

20

16

12

8

4

0

192

 Sustainability statements  |  AkzoNobel Report 2012

Independent assurance report

To the readers of AkzoNobel’s Sustainability 
statements 2012

We were engaged by the Board of Management of 
AkzoNobel N.V. (further AkzoNobel) to provide assurance 
on the sustainability information in the AkzoNobel Report 
2012. The Board of Management of AkzoNobel is 
responsible for the preparation of the AkzoNobel Report 
2012, including the identification of material issues. Our 
responsibility is to issue an assurance report based on  
the engagement outlined below. 

Scope
Our assurance engagement was designed to provide: 

•	 Limited assurance on whether the information in the 

Sustainability statements section (further Sustainability 
statements) and in the Compliance and integrity 
management chapter of the Governance and 
compliance section of the AkzoNobel Report 2012 is 
fairly presented, in all material respects, in accordance 
with the reporting criteria

•	 Reasonable assurance on whether the information in 

the Managing our values paragraph (see Note 1 in the 
Sustainability statements) is presented, in all material 
respects, in accordance with the reporting criteria as 
defined by AkzoNobel 

We do not provide any assurance on the achievability of 
the objectives, targets and expectations of AkzoNobel.
Procedures performed to obtain a limited level of assur-
ance are aimed at determining the plausibility of informa-
tion and are less extensive than those for a reasonable 
level of assurance. 

Reporting criteria and assurance standard  
AkzoNobel applies the Sustainability Reporting Guidelines 
(G3.1) of the Global Reporting Initiative, supported 
by internally developed guidelines as described in the 
Reporting principles paragraph. It is important to view 
the performance data in the context of these criteria. We 
believe these criteria are suitable in view of the purpose of 
our assurance engagement.  

We conducted our engagement in accordance with the 
International Standard for Assurance Engagement (ISAE 

3000): Assurance Engagement other than Audits or 
Reviews of Historical Financial Information, issued by the 
International Auditing and Assurance Standards Board. 
This standard requires, among others, that the assurance 
team possesses the specific knowledge, skills and 
professional competencies needed to provide assurance 
on sustainability information, and that they comply with 
the requirements of the Code of Ethics for Professional 
Accountants of the International Federation of Accountants 
to ensure their independence. 

Work undertaken
Our procedures for limited assurance included:

•	 A risk analysis, including a media search, to identify 
relevant sustainability issues for AkzoNobel in the 
reporting period

•	 Reviewing the suitability of the internal reporting criteria
•	 Evaluating the design and implementation of the 

systems and processes for the collection, processing 
and control of the information in the Sustainability 
statements, including the consolidation of the data for 
the Sustainability statements

•	 Interviewing management at corporate and business 

level responsible for the sustainability policies, 
implementation, management, internal controls, 
monitoring and reporting   

•	 Interviews with relevant staff at corporate and business 

level responsible for providing the information and 
consolidating the data for the Sustainability statements
•	 Evaluating internal and external documentation, based 
on sampling, to determine whether the information  
in the Sustainability statements is supported by 
sufficient evidence

•	 Joining an audit of HSE&S (Health, Safety, Environment 
& Security Management) at the Decorative Paints site in 
Montataire, France

•	 Reviewing the relevant work of Internal Audit 

Our additional procedures for reasonable assurance included:

•	 Testing the relevant work of Internal Audit in respect  

of the information in the Managing our values paragraph

•	 Joining  the sustainability assessment questionnaire 
review at the Automotive and Aerospace Coatings 
business in Sassenheim, the Netherlands, together  

with the Internal Audit team to evaluate the implementation 
and test the operating effectiveness of controls in 
respect of the information in the Managing our values 
paragraph at local level 

Additionally, we determined, as far as possible, whether 
the information concerning sustainability in the other 
sections of the AkzoNobel Report 2012 is consistent  
with the information in the Sustainability statements.

During the assurance process, we discussed the 
necessary changes in the information presented in the 
Sustainability statements and reviewed the final version  
to ensure that it reflects our findings.

Conclusions and opinion
Based on our procedures for limited assurance, nothing 
has come to our attention to indicate that the information 
in the Sustainability statements and in the Compliance 
and integrity management chapter of the Governance and 
compliance section is not fairly presented, in all material 
respects, in accordance with the reporting criteria. 
In our opinion, the information in the Managing our  
values paragraph is presented, in all material respects,  
in accordance with the reporting criteria.

We also report, to the extent of our competence, that the 
information on sustainability in the rest of the AkzoNobel 
Report 2012 is consistent with the information in the 
Sustainability statements.

Amsterdam, February 19, 2013

KPMG Sustainability
Part of KPMG Advisory N.V.

W.J. Bartels RA, Partner

AkzoNobel Report 2012  |  Sustainability  |  Independent assurance report 

193

Summaries

Financial summary                                                   

    196

Sustainability performance summary     

       200

Index 

Glossary 

Financial calendar 

202

203

205

 
Financial summary

Consolidated statement of income

In € millions

Revenue

Operating income 

Financing income and expenses

Income tax

Results from associates and joint ventures

Profit for the period from continuing operations

Minority interests attributable to minority shareholders

Discontinued operations

Net income, attributable to shareholders

Common shares, in millions at year-end

Dividend

Number of employees at year-end

Average number of employees

Employee benefits

Average revenue per employee (in €1,000)

Average EBITDA per employee (in €1,000)

Ratios

Operating income in % of revenue

Operating income in % of invested capital

Net income in % of shareholders’ equity

Employee benefits in % of revenue

Per share information (in €)

Net income

Adjusted earnings

Shareholders’ equity

Highest share price during the year

Lowest share price during the year

Year-end share price

2003  1

13,106 

1,146 

(248)

(254)

7 

651 

(49)

–

602 

285.7 

343 

64,600 

66,400

3,505 

197

30

8.7 

13.6

26.2 

26.7 

2004

12,833 

1,588 

(205)

(412)

10 

981 

(36)

–

945 

285.8 

343 

61,400 

63,600

3,216 

202

28

12.4 

20.8 

40.6 

25.1 

2005  2

13,000 

1,492 

(162)

(338)

6 

998 

(37)

–

961 

285.8 

343 

61,300 

61,400

3,221 

212

34

11.5 

19.4 

32.0 

24.8 

2006

2007

10,023 

10,217 

887 

(134)

(96)

87 

744 

(29)

438 

1,153 

287.0 

344 

42,700 

61,900

2,158 

162

30

8.8 

16.3 

30.5 

21.5 

778 

(151)

(166)

(20)

441 

(31)

9 

419 

262.3 

472 

42,600 

42,600

2,215 

240

30

7.6 

14.6 

122.9 

21.7 

2008  3

15,415 

(577)

(232)

(260)

25 

(1,044)

(65)

23 

(1,086)

231.7 

417 

60,000 

61,300

3,022 

252

31

– 4

– 4

– 4

19.6 

2.11 

3.31 

3.36 

4.02 

33.82 

(4.38)

8.76 

32.44 

16.00 

30.60 

9.12 

33.79 

24.87 

31.38 

11.95 

40.18 

30.82 

39.15 

14.44 

49.41 

38.30 

46.18 

42.06 

65.56 

44.41 

54.79 

32.21 

57.11 

22.85 

29.44 

2009

13,028 

855 

(405)

(141)

21 

330 

(77)

32 

285 

232.3 

325 

54,700 

56,300

2,955 

231

31

6.6 

7.3 

3.7 

22.7 

1.23 

2.06

33.47 

46.52 

26.01 

46.40 

2010

14,640 

1,219 

2011  5

14,604

1,145 

(327)

(170)

25 

747 

(83)

90 

754 

233.5 

320 

55,600 

55,100

2,980 

266

36

8.3 

9.6 

8.4 

20.4 

3.23 

3.71

38.48 

47.70 

37.18 

46.49 

(336)

(233)

24 

600 

(64)

(59) 

477 

234.7 

304 

52,020 

51,100

2,765 

286

36

7.8 

9.1 

5.2 

19.3 

2.04 

3.10

39.25 

53.74

29.25 

37.36 

2012

15,390

(1,244)

(267)

(172)

13

(1,670)

(63)

(436)

(2,169)

239.0

214

50,610

52,200

3,129

295

36

– 4

– 4

– 4

20.3

(9.14)

3.26

28.84

49.98

34.85

49.75

1  The 2003 figures have not been restated to IFRS accounting standards.
2 The 2003–2005 figures have not been restated for the Organon BioSciences divestment.
3  Continuing operations from ICI are included as from 2008. The 2008 figures have not been restated for the National Starch divestment.
4 Not meaningful as income was a loss.
5 Restated to present Decorative Paints North America as a discontinued operation.

196

Financial summary  |  Summaries  |  AkzoNobel Report 2012

Consolidated balance sheet

In € millions

Intangible assets

Property, plant and equipment

Financial non-current assets

Total non-current assets

Inventories

Receivables

Cash and cash equivalents

Assets held for sale

Total current assets

Shareholders’ equity

Minority interests

Total equity

Provisions

Long-term borrowings

Other non-current liabilities

Total non-current liabilities

Short-term borrowings

Current portion of provisions

Other current liabilities

Liabilities held for sale

Total current liabilities

Invested capital

Capital expenditures

Depreciation

OWC

Ratios

Revenue/invested capital

Equity/non-current assets

Inventories and receivables/other current liabilities

Operating working capital as % of revenue

2003  1

590 

3,967 

1,866 

6,423 

2,133 

2,671 

727 

–

5,531 

2,502 

140 

2,642 

3,333 

2,717 

590 

6,640 

441 

–

2004

448 

3,535 

1,418 

5,401 

1,978 

2,761 

1,811 

–

6,550 

2,605 

140 

2,745 

2,877 

2,392 

200 

5,469 

560 

500 

2,231 

2,677 

–

–

2,672 

3,737 

2005  2

488 

3,432 

1,800 

5,720 

1,987 

2,910 

1,486 

322 

6,705 

3,415 

161 

3,576 

2,210 

2,702 

183 

5,095 

357 

766 

2,571 

60 

3,754 

2006

682 

3,346 

1,706 

5,734 

2,042 

2,919 

1,871 

219 

7,051 

4,144 

119 

4,263 

2,132 

2,551 

181 

4,864 

410 

571 

2,652 

25 

3,658 

2007

669 

2,203 

1,402 

4,274 

1,177 

2,164 

11,628 

–

14,969 

11,032 

97 

11,129 

1,598 

1,954 

133 

3,685 

1,635 

518 

2,276 

–

2008  3

7,172 

3,357 

1,848 

2009

7,388 

3,474 

1,783 

2010

7,308 

3,384 

1,977 

2011

7,392 

3,705 

2,198 

2012

4,454

3,739

2,763

12,377 

12,645 

12,669 

13,295 

10,956

1,781 

2,977 

1,595 

4 

6,357 

7,463 

450 

7,913 

2,072 

2,341 

715 

5,128 

1,338 

845 

3,510 

–

1,441 

2,666 

2,128 

–

6,235 

7,775 

470 

8,245 

1,919 

3,641 

674 

6,234 

384 

797 

1,678 

2,896 

2,851 

–

7,425 

8,984 

525 

9,509 

1,855 

2,880 

589 

5,324 

907 

593 

1,924 

3,035 

1,635 

–

6,594 

9,212 

531 

9,743 

1,717 

3,035 

567 

5,319 

494 

551 

3,220 

3,761 

3,782 

–

–

–

1,545

2,789

1,752

921

7,007

6,892

465

7,357

1,717

3,388

442

5,547

662

455

3,632

310

5,059

4,429 

5,693 

4,401 

5,261 

4,827 

8,117 

7,145 

8,007 

8,060 

5,197 

13,424 

11,732 

12,718

12,613  4 

11,030

581 

599 

1.56

0.41 

2.15

551 

540 

1.68

0.51 

1.77

514 

528 

1.68

0.62 

1.90

371 

349 

1.85

0.74 

1.87

359 

330 

1.91

2.60 

1.47

534 

453 

513 

424 

534 

435 

658 4 

419 4

826

463

2,359

1,691

2,016

1,891 4

1,659

1.07

0.64 

1.36

16.5

1.06 

0.65 

1.28 

13.7

1.15 

0.75 

1.22 

13.9

1.16 4

0.73  

1.31  

13.2 4

1.40

0.67

1.19

11.2

1  The 2003 figures have not been restated to IFRS accounting standards. 
2   The 2003– 2005 figures have not been restated for the Organon BioSciences divestment.
3   Continuing operations from ICI are included as from 2008. The 2008 figures have not been restated for the National Starch divestment.
4 Restated to present Decorative Paints North America as a discontinued operation. 

AkzoNobel Report 2012  |  Summaries  |  Financial summary

197

Business Area statistics

In € millions

Decorative Paints

Revenue

EBITDA 2

EBIT 2

Operating income

Invested capital 3

EBIT margin 2 (in %)

Capital expenditures

2008

2009 1

2010

2011 4

2012

5,006 

4,573 

4,968 

4,201 

4,297

598 

401 

(669) 

6,187 

8.0 

120 

487 

298 

133 

548 

343 

275 

479 

327 

235

6,206 

6,404 

5,673 

6.5 

112 

6.9 

154 

7.8 

155 

425

249

(2,012)

3,387

5.8

206

Average number of employees

24,600 

22,900 

21,800 

17,100

17,200

Average revenue per employee (in €1,000)

Average EBITDA per employee (in €1,000)

203 

24 

200 

21 

228 

25 

246

28 

250

25

Performance Coatings

Revenue

EBITDA 2

EBIT 2

Operating income

Invested capital 3

EBIT margin 2 (in %)

Capital expenditures

4,575 

4,112 

4,786 

5,170 

5,702

566 

467 

444 

2,004 

10.2 

89 

594 

492 

433 

1,817 

12.0 

61 

647 

540 

487 

2,122 

11.3 

87 

611 

495 

458 

769

638

542

2,351 

2,415

9.6 

116 

11.2

123

Average number of employees

21,000 

20,200 

20,600 

21,300 

21,700

Average revenue per employee (in €1,000)

Average EBITDA per employee (in €1,000)

218 

27 

204 

29 

232 

31 

243 

29 

263

35

Specialty Chemicals

Revenue

EBITDA 2

EBIT 2

Operating income

Invested capital 3

EBIT margin 2 (in %)

Capital expenditures

5,687 

4,359 

4,943 

5,335 

5,543

909 

605 

130 

4,055 

10.6 

305 

738 

490 

422 

3,106 

11.2 

319 

939 

679 

604 

3,457 

13.7 

273 

906 

625 

622 

889

583

500

3,620 

3,573

11.7 

365 

10.5

484

Average number of employees

12,900 

11,400 

11,100 

11,300 

11,800

Average revenue per employee (in €1,000)

Average EBITDA per employee (in €1,000)

441 

70 

382 

65 

445 

85 

472 

80 

470

75

1 Restated for transferred businesses and excluding National Starch, divested in 2010.
2 Before incidentals.
3 At year-end.
4 Restated to present Decorative Paints North America as a discontinued operation.

198

Financial summary  |  Summaries  |  AkzoNobel Report 2012

Regional statistics

In € millions

2008 1

2009

2010

2011 3

2012

2008 1

2009

2010

2011 3

2012

2008 1

2009

2010

2011 3

2012

The Netherlands

Other European countries

China

Revenue by destination

Revenue by origin

Capital expenditures

Invested capital 2

Number of employees 2

Revenue by destination

Revenue by origin

Capital expenditures

Invested capital 2

Number of employees 2

867

1,423

86

2,007

5,000

Germany

1,141

1,179

25

1,086

3,600

Sweden

792

1284

104

1,489

4,800

1,088

1,089

19

983

803

1,537

84

1,266

5,000

1,160

1,096

22

915

694

1,646

144

1,477

5,200

1,284

1,228

31

975

745

1,601

110

1,168

5,200

1,258

1,219

69

647

3,666

2,582

81

2,359

10,100

US and Canada

3,330

3,463

94

3,095

2,211

69

2,420

9,400

2,600

2,712

55

3,398

2,336

83

2,616

9,100

2,954

3,074

63

3,250

2,554

2,762

3,700

3,500

3,800

3,600

12,000

10,100

10,300

Brazil

Revenue by destination

Revenue by origin

Capital expenditures

Invested capital 2

478

1,457

50

557

423

1,284

37

461

468

1,475

19

542

515

1,481

54

559

486

1,505

70

532

765

729

39

644

732

715

25

783

844

815

23

723

3,702

2,459

98

2,665

8,900

2,092

2,222

67

1,735

5,100

949

903

54

684

3,647

2,400

85

1,595

8,500

2,294

2,413

70

1,683

5,100

987

909

123

558

1,054

968

67

861

997

929

143

772

1,249

1,177

147

952

6,300

6,100

6,700

India

246

205

7

140

249

200

6

141

332

251

17

139

1,376

1,361

96

1,225

7,400

359

283

18

121

1,621

1,699

135

1,365

7,700

371

288

16

123

1,400

1,400

1,600

1,700

1,800

Other Asian countries

1,620

1,477

36

890

1,336

1,189

21

469

1,448

1,263

31

627

1,559

1,344

46

685

1,716

1,491

55

527

Number of employees 2

3,800

3,500

3,400

3,300

3,200

3,000

2,800

2,700

2,800

2,900

6,400

5,400

5,600

6,100

5,000

UK

Other Latin American countries

Other regions

Revenue by destination

Revenue by origin

Capital expenditures

Invested capital 2

Number of employees 2

1,093

1,206

31

1,324

4,200

768

830

22

1,562

3,800

798

854

28

1,782

3,900

841

879

27

2,117

3,900

901

967

68

2,460

3,800

541

374

10

132

415

244

5

(16)

550

353

7

149

566

379

12

156

636

435

16

170

614

352

8

174

533

341

7

114

636

409

10

245

667

419

11

214

728

465

10

203

1,800

1,500

1,600

1,700

1,700

2,400

2,200

2,200

2,100

2,100

1 Excluding National Starch, divested in 2010.
2 At year-end.
3 Restated to present Decorative Paints North America as a discontinued operation.

AkzoNobel Report 2012  |  Summaries  |  Financial summary

199

Sustainability performance summary

Economic/Governance/Social

Area

Product

Eco-premium solutions 5

Business integrity

% revenue

Code of Conduct incidents handled by the Compliance Committee

number

Code of Conduct trained

Health and safety 2

Fatalities employees

Total reportable injury rate employees/supervised contractors

Lost time injury rate employees/supervised contractors

Occupational illness rate employees

Total illness absence rate employees

Fatalities contractors (supervised plus independent)

Total reportable injury rate independent contractors

Manufacturing sites with BBS program3

Distribution incidents

Motor vehicle incidents with injury

Employees 5

Employee numbers

Women executives

High growth country executives

Online P&D Dialog participation

% employees

number

/million hours

/million hours

/million hours

%

number

/million hours

%

number

number

number

%

%

%

Management development program participation

cumulative number

Employee engagement index 7

Community Program investment

Reliable operations

Management audits plus reassurance audits 

Safety incidents – Level 3

Safety incidents – Level 1, 2, 3

Significant loss of containment (Level D)

Regulatory actions – Level 3

Sourcing 5

Raw material suppliers – Vendor Policy signed

NPR central suppliers – Vendor Policy signed10

NPR business suppliers – Vendor Policy signed10

Supportive Supplier Visits since 2007

% favorable 7

in € millions

number

number

number

number

number

% purchases

% purchases

% purchases

number

200 Sustainability performance summary  |  Summaries  |  AkzoNobel Report 2012

2008

2009

2010

2011

2012

18

31

0

4.6

1.9

0.3

2.2 1

0

5.2

8

10

60

527

78

1.5

61

2

82

80

18

19

95

0

3.7

1.5

0.4

2.0

3

2.8

52

31

21

23

95

1

3.6

1.6

0.3

1.9

0

3.0

72

91

34

22

24

95

2

3.1

1.3

0.3

2.0

1

3.5

76

80

29

22

24

96

2

2.4

1.1

0.2

2.0

0

4.2

76

46

28

54,700

55,600

57,240

55,272

10

11

72

2,708

80

1.4

66

9

33

1

3

85

89

12

12

76

5,227

3.56

1.5

61

10

32

0

4

91

100

62

266

13

13

78

7,067

3.74

1.5

66

8

36

2

0

95

77

15

13

84

7,674

3.80

1.5

61

3

23

0

3

97

80

304

373

152

185

Ambition
2015

30

0

<2.0

100

20

20

95

8,300

4.33

0

0

0

96

80

Environmental

Area

Raw material efficiency

Total waste (excluding Soda Ash process) 4

        per ton production

Total hazardous waste

        per ton production

Non-reusable waste 4

        per ton production

Hazardous non-reusable waste 4

        per ton production

Hazardous waste to landfill

        per ton production

Maintain natural resources/fresh air

Fresh water use

        per ton production

COD emissions 

        per ton production

Manufacturing sites with sustainable fresh water 

VOC emissions 

        per ton production

NOx emissions9

        per ton production

SOx emissions9

        per ton production

Direct CO2(e) emissions (Scope 1) 6
        per ton production 6

Indirect CO2(e) emissions (Scope 2) 6
        per ton production 6

Total energy use 

        per ton production

Value chain

Total CO2(e) emissions (cradle-to-gate) 5
        per ton product 5

kiloton

kg/ton

kiloton

kg/ton

kiloton

kg/ton

kiloton

kg/ton

kiloton

kg/ton

million m3

m3/ton

kiloton

kg/ton

%

kiloton

kg/ton

kiloton

kg/ton

kiloton

kg/ton

million tons

kg/ton

million tons

kg/ton

1000TJ

GJ/ton

kiloton

kg/ton

2007

2008

2009

2010

2011

2012

285

15.1

62

3.3

86

4.5

23

1.2

297

16.0

2.9

0.15

4.0

0.22

1.1

4.8

1.6

85

3.0

161

115

6.1

249

14.7

71

4.2

89

5.2

30

1.8

4.9

0.29

270

15.8

2.5

0.15

38

4.2

0.25

2.1

0.12

6.2

0.37

1.9

110

2.8

162

97

5.7

258

13.1

77

3.9

103

5.3

29

1.5

4.7

0.24

309

15.7

1.9

0.10

48

4.3

0.22

2.0

0.10

7.1

0.36

2.0

102

3.2

165

111

5.7

84

4.4

19

1

304

16.0

3.1

0.16

4.9

0.26

0.9

4.1

1.7

87

3.1

161

116

14.6 8

980 8

15.9 8

960 8

16.1 8

950 8

Ambition
2015

10.0

100

0.19

-10%

-10%

-10%

217

11.6

71

3.8

96

5.1

26

1.4

3.0

203

11.0

71

3.8

85

4.6

20

1.1

2.7

0.16

0.15

291

15.6

1.8

0.10

74

3.6

0.19

2.0

0.11

7.7

0.41

1.6

85

3.2

171

107

5.7

283

15.3

1.6

0.09

83

3.6

0.19

1.9

0.10

7.6

0.41

1.5

82

3.2

175

106

5.7

15.9

950

1 Former AkzoNobel businesses only. 
2  HSE KPIs: from 2009 report employees/supervised contractors  

(was employees only) and independent contractors (was all contractors).

3 BBS restated for manufacturing sites only.
4  In addition to this figure, our Soda Ash facility in Pakistan generated on a dry  
basis 490 ktons (2011: 495 ktons) of non-reusable non-hazardous waste,  

as a result of the process chemistry. This aqueous mixture is stored and  
evaporates in large, managed on-site lagoons.

5 Excludes Chemicals Pakistan.
6 Includes Chemicals Pakistan.
7  From 2010 employee survey changed from % favorable to Gallup Q12 GrandMean: 

average of mean scores for each question (out of five).

8  Figures for 2009-2011restated in line with raw material data updates  

and product definition.

9 2007 and 2008 figures include main emmisions only.
10 From 2011 the NPR supplier data is combined.

AkzoNobel Report 2012  |  Summaries  |  Sustainability performance summary

201

Index

Accounting policies  

113

Financial instruments  

148

Report of the Supervisory Board 

Acquisitions and divestments  

36, 121

Functional Chemicals  

57

Research, Development and Innovation  

Antitrust cases  

Audit Committee  

Auditor’s report  

Automotive and Aerospace Coatings  

Board of Management 

Borrowings  

Business Area statistics  

Carbon Policy  

Cash and cash equivalents  

Chairman’s statement  

Chemicals Pakistan 

Code of Conduct 

Community Program   

142

Glossary  

81

Health and Safety  

158

Incidentals 

68

 32

Industrial Chemicals  

Industrial Coatings 

140, 141

Intangible assets  

203

171

Result allocation  

Risk management  

 36, 123

Safe harbor statement  

58

69

Segment information  

Shareholders’ equity  

129

Specialty Chemicals  

198

184

134

Internal controls  

Invested capital 

23, 40, 47, 88, 100

Strategic ambitions 

37

Supervisory Board  

Investments in associates and joint ventures  

132

Surface Chemistry  

8

Key developments by Business Area  

56, 66, 76

Sustainability statements  

 61

Marine and Protective Coatings  

67

Sustainability framework  

 88, 98

Net debt and net financing expenses 

38, 134

Tax  

Company financial statements  

153–157

Operating working capital 

Consolidated balance sheet  

109

Outlook  

181

Nomination Committee  

Consolidated statement of cash flows  

Consolidated statement of changes in equity  

Consolidated statement of comprehensive income  

Consolidated statement of income  

Contingent liabilities and commitments  

110

111

109

108

142

 81

73

Pensions  

Performance Coatings  

Performance improvement program 

Powder Coatings  

Product stewardship  

Property, plant and equipment  

Provisions  

37, 159

Proxy voting  

37, 108

Pulp and Performance Chemicals  

189

Regional statistics  

123, 178

Remuneration 

32

Remuneration Committee 

205

Report of the Board of Management  

Corporate governance 

Decorative Paints  

Dividend proposal  

Earnings per share  

Emissions/waste  

Employees  

Executive Committee  

Financial calendar  

202

Index  |  Summaries  |  AkzoNobel Report 2012

Ten-year financial summary  

Wood Finishes and Adhesives 

87

37

40

27, 38, 136

63

35

70

174

131

136, 140

89, 102

59

199

 90, 144

 87

34

 45

20, 25

159

22

206

112

111, 154, 155

53

16

43

60

164–192

165

37, 126

196

71

 
Glossary

Adjusted earnings per share
Basic earnings per share from continuing operations 
excluding incidentals in operating income, amortization  
of intangible assets and tax on these adjustments.

Earnings per share 
Net income attributable to shareholders divided by the 
weighted average number of common shares outstanding 
during the year.

substances which may have an impact on people or the 
environment: CO2, NOx and SOx, VOCs, COD, hazardous 
and non-hazardous waste. Definitions are in the Sustainability 
statements section.

BBS
Behavior-based safety.

EBIT 
Operating income before incidentals.  

GHG
Greenhouse gases.

Carbon footprint 
The carbon footprint of a product or organization is the total 
amount of greenhouse gas (GHG) emissions caused during 
a defined period, or across the total or part of a product 
lifecycle. It is expressed in terms of the amount of carbon 
dioxide equivalents emitted.

EBIT margin 
EBIT as percentage of revenue and can refer to margins  
both before and after incidentals.

EBITDA 
EBIT before depreciation and amortization. Refers in this 
report to EBITDA before incidentals.

CO2(e)
Carbon dioxide equivalent 

EBITDA margin 
EBITDA as percentage of revenue.

COD
Chemical oxygen demand is the amount of oxygen required 
for the chemical oxidation of substances in the wastewater 
effluent which is directly discharged into surface waters from 
our facilities.

Eco-efficiency 
Eco-efficiency means doing more for less: creating goods 
and services while using fewer resources and creating less 
waste and pollution.

Code of Conduct 
Our Code of Conduct defines our company values and how 
we work. It incorporates fundamental principles on issues 
such as business integrity, labor relations, health, safety, 
environment and security and community involvement.

Community Program 
AkzoNobel’s global Community Program encourages  
and gives financial support for employees to get involved, 
hands-on, in their local communities.

Comprehensive income
The change in equity during a period resulting from 
transactions and other events other than those changes 
resulting from transactions with shareholders in their  
capacity as shareholders.

Eco-premium solutions 
A measure of the eco-efficiency of our products. An 
eco-premium solution is significantly better than competing 
offers in the market in at least one eco-efficiency criterion 
(toxicity, energy use, use of natural resources/raw materials, 
emissions and waste, land use, risks), and not significantly 
worse in any other criteria.

EMEA
Europe, Middle East and Africa.

Emerging Europe
Central and Eastern Europe (excluding Austria), Baltic States 
and Turkey.

Emissions and waste 
We report emissions to air, land and water for those 

Incidentals
Incidentals are special charges and benefits, results on 
acquisitions and divestments, restructuring and impairment 
charges, and charges related to major legal, antitrust and 
environmental cases. EBIT and EBITDA before incidentals  
are key figures management uses to assess the company’s 
performance, as these figures better reflect the underlying 
trends in the results of the activities.

Invested capital 
Total assets (excluding cash and cash equivalents, 
investments in  associates, assets held for sale) less current 
 income tax payable, deferred tax liabilities and  
trade and other payables. 

Key value chain 
Used to map the carbon footprint of our businesses. Key 
value chains are product groupings with similar footprint 
characteristics, which are representative of the majority  
of total business unit revenue/production.

Loss of containment 
A loss of containment is an unplanned release of material, 
product, raw material or energy to the environment (including 
those resulting from human error). Loss of containment 
incidents are divided into four categories, dependent on 
severity, from small, on-site spill up to Level D – a significant 
escape.

Mature markets 
Comprised of Western Europe, the US, Canada, Japan  
and Oceania.

AkzoNobel Report 2012  |  Summaries  |  Glossary 

203

Natural resource use 
We do not report specific natural resource use, except  
water. We do report our use of energy and waste from  
our operations, and indicate the main raw materials used  
in our products.

Net debt
Long-term borrowings plus short-term borrowings less cash 
and cash equivalents.

Net income 
Net income attributable to shareholders of Akzo Nobel N.V. 

Occupational illness frequency rate
The number of reportable cases of occupational illnesses per 
million hours worked.

Operating income 
Operating income is defined in accordance with IFRS and 
includes the relevant incidental charges.

Regulatory action
We have defined three categories of regulatory action, from 
self-reported issues (Level 1) to formal legal notifications with 
fines above €10,000 (Level 3).

ROI%
Calculated as EBIT of the last 12 months divided by average 
invested capital.

13.4 Safety incident 
We have defined three levels of safety incidents. The highest 
category – Level 3 – involves any loss of life; more than five 
severe injuries; environmental, asset or business damage 
totaling more than €25 million; inability to maintain business; 
or serious reputation damage to AkzoNobel stakeholders.

Top quartile talent development: 80 percent internal 
promotion rate into executive level positions, based  
on 2012 consultation with talent management experts.  
80 percent is seen as best practice in the field because  
it requires a good and healthy talent management process,  
as well as opportunities for new hires.

Top quartile eco-efficiency improvement rate: orginally based 
on 2009 benchmark of operational eco-efficiency targets 
from peer companies in the chemicals sector (~5 percent 
p.a.). Revised to top 25 percent in the DJSI (SAM) industry 
benchmark for the OEE criterion.

Top quartile in sustainablity: a top three position  
on the Dow Jones Sustainability Index. 

Shareholders’ equity per share 
Akzo Nobel N.V. shareholders’ equity divided by the number 
of common shares outstanding at December 31.

Top quartile in employee engagement: top quartile  
of the Gallup Q12

Operating working capital (OWC)
Defined as the sum of inventories, trade receivables and 
trade payables in the Business Areas. When expressed as a  
ratio, operating working capital is measured against four times 
last quarter revenue.

SAM (Sustainable Asset Management) assessment
Assesses the sustainability performance of companies 
selected for the Dow Jones Sustainability Index (DJSI).  
The DJSI tracks the performance of the global sustainability 
leaders. The index comprises the top 10 percent in each 
sector for the 2,500 largest companies.

Operational eco-efficiency 
Refers to the eco-efficiency of our manufacturing operations. 
Our aim is to improve the operational eco-efficiency by 
reducing the resources used and emissions/waste from our 
sites during the manufacture of our products.

Top quartile
Top quartile safety performance: comparing the total 
reportable rate (TRR) with eight peer chemicals and  
coatings companies.

P&D Dialog 
The Performance and Development Dialog (P&D Dialog)  
is AkzoNobel’s global performance and appraisal system  
for employees.

RD&I 
Research, Development and Innovation.

Top quartile in sustainablity: a top three position on the Dow 
Jones Sustainability Index (DJSI) based on SAM assessment.

Top quartile in diversity: 20 percent female executives  
and 20 percent executives from the high growth markets, 
based on 2009 benchmark with peers – Chemical Sector 
and FMCG.

204 Glossary  |  Summaries  |  AkzoNobel Report 2012

Total reportable rate of injuries (TRR)
The number of injuries per million hours worked. Full 
definitions are in the Sustainability statements section.

Total shareholder return (TSR) 
Used to compare the performance of different companies’ 
stocks and shares over time. It combines share price 
appreciation and dividends paid to show the total return  
to the shareholder. The relative TSR position reflects the 
market perception of overall performance relative to a 
reference group. 

Wellness Checkpoint
The company’s health assessment tool, which allows 
employees to prepare their personal health risk assessments 
and health improvement plans. Employee family members 
may also participate in this program.

Financial calendar

2013

April 18 

April 26 

April 30

Report for the  
first quarter

Annual General 
Meeting of 
shareholders

Ex-dividend date of 
2012 final dividend

May 3 

May 6 – May 23 

May 24 

May 29 

Record date of 2012 
final dividend

Election period cash 
or stock final dividend

Determination of 
exchange ratio

Payment date cash 
dividend and delivery 
of new shares

July 18 

October 21 

Report for the 
second quarter

Report for the  
third quarter 

2014

February 6 

Report for the  
year 2013 and the 
fourth quarter

These dates are subject to change. For the most accurate information, 
see the events calendar on our website.

AkzoNobel Report 2012  |  Summaries  |  Financial calendar 

205

Report 2012 including Sustainability report 
The  company’s  annual  financial  report  is  combined  with 
the  sustainability  report  into  one  Report  2012.  The  sustain- 
ability sections, however, in no way form part of the company’s 
annual report as the company is required to publish pursuant 
to Dutch law.

Report 2012 – Dutch version 
A  summarized  version  of  the  financial  statements  is  also  
available in Dutch. In the event of any discrepancies between 
the two versions, the English report will prevail.

Brands and trademarks 
In this Report 2012, reference is made to brands and trade-
marks  owned  by,  or  licensed  to,  AkzoNobel.  Unauthorized 
use of these is strictly prohibited.

Design
Pentagram, London
AkzoNobel Corporate Communications

Photography
Tessa Posthuma de Boer
Additional photography supplied  
by AkzoNobel businesses

Print
Tesink B.V., Zutphen, the Netherlands

Paper
Heaven 42, printed with bio-ink

Disclaimer 
In this Report 2012, great care has been taken in drawing up 
the properties and qualifications of the product features. No 
rights can be derived from these descriptions. The reader is 
advised to consult the available product specifications them-
selves. These are available through the relevant business units.  
In this publication the terms “AkzoNobel” and “the company” 
refer  to  Akzo  Nobel  N.V.  and  its  consolidated  companies  in 
general. The company is a holding company registered in the 
Netherlands. Business activities are conducted by operating 
subsidiaries throughout the world. The terms “we”, “our” and 
“us” are used to describe the company; where they are used 
in the Business performance section, they refer to the busi-
ness concerned.

Safe harbor statement 
This  Report  2012  contains  statements  which  address  such 
key  issues  as  AkzoNobel’s  growth  strategy,  future  financial 
results,  market  positions,  product  development,  products 
in  the  pipeline  and  product  approvals.  Such  statements 
should be carefully considered and it should be understood 
that many factors could cause forecasted and actual results 
to  differ  from  these  statements.  These  factors  include,  but  
are  not  limited  to,  price  fluctuations,  currency  fluctuations,  
developments in raw material and personnel costs, pensions, 
physical  and  environmental  risks,  legal  issues,  and  legisla-
tive, fiscal and other regulatory measures. Stated competitive 
positions are based on management estimates supported by 
information provided by specialized external agencies.

AkzoNobel is the largest global paints and coatings company 
and a major producer of specialty chemicals. We supply 
industries and consumers worldwide with innovative products 
and are passionate about developing sustainable answers for 
our customers. Our portfolio includes well known brands such 
as Dulux, Sikkens, International and Eka.

Headquartered in Amsterdam, the Netherlands, we are 
consistently ranked as one of the leaders in the area of 
sustainability. With operations in more than 80 countries,  
our 50,000 people around the world are committed to 
excellence and delivering Tomorrow’s Answers Today™.

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