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American Eagle Outfitters

aeo · LSE Consumer Cyclical
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Sector Consumer Cyclical
Industry Apparel - Retail
Employees 11-50
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FY2018 Annual Report · American Eagle Outfitters
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Consolidated Directors’ Report  
& Financial Statements 
for the year ending 30th June 2018

1

Contents

2 

4 

7 

8 

11 

15 

19 

20 

21 

22 

23 

24 

48	

50 

52 

Overview

Chairman's Statement

Joint Managing Directors' Statement

Strategic Report

Directors' Report

Independent Auditors' Report

Consolidated Statement of Comprehensive Income

Statement of Financial Position

Consolidated Statement of Changes in Equity

Company Statement of Changes in Equity

Statement of Cash Flows

Notes to the Consolidated Financial Statements

Director	Profiles

Notice of Annual General Meeting

Company Information

AEOREMA COMMUNICATIONS PLC 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
	
	
 
 
 
 
2

Overview

3

AEOREMA COMMUNICATIONS PLC4

Chairman's Statement

The	financial	year	ended	30	June	2018	was	a	pivotal	
period for Aeorema. The two founder shareholders, Peter 
Litten, Deputy Chairman and Creative Director, and Gary 
Fitzpatrick, CEO, advised that they wanted to leave to 
pursue	other	interests.	The	Board	thanked	them	for	21	
years of commitment to the Company and organised with 
them the orderly placement of their entire shareholdings 
equating	to	38%	of	the	Company's	shares.	This	placement	
of	shares	by	the	Company’s	broker	in	September	2017	
introduced an excellent group of new shareholders.

During	the	financial	year	ended	30	June	2018	the	Group	
successfully staged several large events for blue chip 
clients in the UK, France, Italy and Germany. These events 
included annual partner conferences for a top 4 account-
ancy	firm,	a	top	10	law	firm	and	a	global	management	
consulting	firm.	The	Group	also	staged	a	leadership	event	
for a global telecoms provider and an event for a global 
newspaper publisher at the Cannes Lions International 
Festival of Creativity, a global event for those working in 
creative,	communications,	advertising	and	related	fields.	

The	Group’s	film	production	business	continued	to	
develop	during	the	year.	The	Group	provided	film	content	
for several of the large events mentioned above, as well 
as,	producing	films	for	top	4	accountancy	firms,	a	top	10	
law	firm,	a	large	multinational	technology	company	and	a	
multinational	construction	company.	The	films	produced	
included	films	for	internal	training,	high	level	strategy	
films	and	branded	content.	The	film	production	business	
continues	to	operate	with	high	gross	profit	margins	and	
provides opportunities for the Group to showcase its 
outstanding creativity.  

The Board is delighted with the performance of the new 
management team. The new team have made a number 
of key appointments including a new creative director and 
a director of experiential. These appointments are seen 
as essential to ensure the Group maintains its creative 
advantage and allow the Group to move into experiential 
events. Experiential events use experiences to connect 
brands with consumers. It is a form of event that is rapidly 
growing in popularity and is an area of business which we 
believe	represents	a	significant	and	highly	exciting	growth	
opportunity.

Many of these new shareholders are already investors in a 
range of AIM micro-caps and the Board is grateful for their 
support since this placement.

The Board appointed Steve Quah and Andrew Harvey as 
joint	Managing	Directors	in	September	2017.	Steve	and	
Andrew have been with the Company for a number of 
years	and	have	contributed	significantly	to	the	growth	of	
the Company. The Board fully endorses their vision for the 
company.

The	results	for	the	financial	year	ended		30	June	2018	
were good considering the challenges and distraction 
of	the	management	changes.	Revenue	was	£4,820,167,	
an	increase	of	16%	on	2016/17	(£4,156,592).	Profit	was	
£289,650	before	exceptional	items	of	£231,357,	an	increase	
of	17%	on	2016/17	(£248,368).	The	exceptional	items	were	
in relation to the departure of its two founders, Peter 
Litten and Gary Fitzpatrick, from the board of directors. 

The	Board	is	proposing	a	final	dividend	of	0.75	pence	
(2016/17:	0.5	pence	per	share)	to	be	paid	to	shareholders	
on	the	register	on	14	December	2018.	The	ex-dividend	
date	will	be	on	13	December	2018.		Subject	to	the	
proposed dividend being approved by shareholders at 
the	AGM,	it	will	be	paid	on	11	January	2019.	This	is	in	line	
with the Company’s policy of continuing to pay dividends 
when possible. At the year-end the Group maintained 
its	strong	cash	position	with	£1,436,314	in	the	bank,	net	
of	bank	overdrafts.	The	Board	is	focused	on	using	the	
cash reserves to invest in new talent capable of driving 
the business forward organically, as well as exploring 
new acquisition opportunities which can help the Group 
increase	in	scale	and	drive	increased	revenues	and	profits.				

A E O R E M A   C O M M U N I C AT I O N S P LC

5

Looking	forward	to	the	financial	year	ended	30	June	2019	
and beyond the outlook is very positive. The strength 
of the new team has led to an excellent series of new 
business gains since the year end with both existing and 
new clients. These gains include a major new client in 
the technology sector and a new global brand within the 
media	sector.	The	Group	continues	to	win	new	film	pro-
duction projects and the appointment of Julian Staveley 
as Experiential Director is also proving successful, with 
the Group recently winning a roadshow event for a global 
electronics company. 

The Board wishes to thank the executive team and all 
members	of	staff	for	their	commitment	and	hard	work.	
The Board also wishes to thank its shareholders for their 
continued support.

Mike Hale 
Chairman

6	November	2018

6

A E O R E M A   C O M M U N I C AT I O N S P LC

7

Joint Managing Directors' Statement

We	are	delighted	to	complete	our	first	financial	year	as	
Joint	Managing	Directors	with	a	significant	increase	in	
revenue. The focus of the senior team has been to drive 
growth through strong account management and a 
greater sales function.

The	average	growth	in	revenue	from	our	top	five	clients	
this	financial	year	has	been	29%	and	we	would	like	to	
thank our wonderful, dedicated team for working harder 
than ever before to retain key accounts and continuing to 
foster strong relationships with our fantastic clients.

We are also proud to deliver growth in our three main cli-
ent sectors of Professional Services, Telecommunications 
and	Media	&	Technology.	We	have	added	a	significant	new	
client within Professional Services plus two new clients 
in the Media & Technology sector. Looking ahead to the 
current	financial	year	we	are	confident	of	adding	further	
well-known brands within our core sectors.

Although some of our larger individual projects continue 
to be repeated every two to three years, we have added 
some new annual large-scale conferences to our calendar 
and	continue	to	seek	out	repeating	six	figure	revenue	
generating events to support our growth plan. We are 
especially pleased to report that our pitch win ratio has 
increased	by	approximately	40%.

We have invested within the technical support structure 
of our business, but our biggest investment has been in 
talent.  We were delighted to make Julian Staveley our 
first	significant	hire	as	Experiential	Director	and	in	2018	we	
have strengthened the team further with our new Creative 
Director Simon Baird, experienced Project Manager 
Natalie Richards and Senior Producer Jen Morris.

Simon has worked with some of the biggest brands in the 
world and he is excited to be joining our talented Cheerful 
Twentyfirst	team	and	giving	our	own	brand	a	vital	update.	
We	aim	to	launch	our	new	brand	and	website	in	early	2019.

We continue to keep a close eye on overheads, but to 
match our ambition of organic growth going forwards we 
are focused on bringing in the best talent to ensure our 
clients continue to get the best service.

Finally, we would like to thank our amazing team, our 
ambitious and loyal clients and our investors. We are 
excited by the opportunities that lie ahead and as we grow 
the business we are fully focused on delivering world class 
projects that continue to be game changers for our clients.

Andrew Harvey 
Joint Managing Director

Steve Quah 
Joint Managing Director

6	November	2018

8

Strategic Report

The	Board	presents	its	Strategic	Report	on	the	Group	for	the	year	ended	30	June	2018.	

Principal activities
Aeorema	is	a	live	events	agency	with	film	capabilities	that	specialises	in	devising	and	deliver-
ing corporate communication solutions. 

Business review 
In	September	2017,	Peter	Litten	and	Gary	Fitzpatrick,	exited	the	group	after	21	years.	Despite	
the change in management and associated costs, the Group experienced a strong year. 

The	results	for	the	year	show	revenue	was	£4,820,167	(2017:	£4,156,592),	operating	profit	
pre-exceptional	items	was	£289,650	(2017:	£248,368)	and	profit	before	taxation	was	£58,685	
(2017:	£248,887).

The	Group	had	net	assets	of	£1,662,667	at	the	year-end	(2017:	£1,657,515)	and	net	current	
assets	of	£1,258,215	(2017:	£1,258,159).	

The demand for live events agencies capable of delivering large corporate events remained 
high during the year, and the Group was able to use its creative expertise to win new clients, 
as well as maintain its existing client base. Despite Brexit uncertainty, the outlook for the 
financial	year	ended	30	June	2019	and	beyond	remains	positive	with	several	contracts	for	
large	events	and	film	productions	already	won.		

During	the	year	the	gross	profit	margin	reduced	slightly	to	37%	(2017:	40%)	and	the	gross	
profit	was	£1,786,653	(2017:	£1,661,105).	The	decrease	in	the	gross	profit	margin	was	as	a	
consequence of increasing costs, due largely to using additional freelancers to cover the 
higher	volume	of	events	and	film	productions	undertaken	during	the	financial	year.	There	
were	also	several	projects	with	deliverables	with	lower	margins	which	affected	the	overall	
profit	margin.	Management	are	keen	to	improve	the	gross	profit	margin	and	are	therefore	
investing in new talent capable of reducing the Group’s dependence on freelancers and 
providing added value.

Key Performance Indicators

Year

Revenue

2018
£

2017
£

2016
£

2015
£

4,820,167

4,156,592

4,583,050

4,934,560

Operating	profit	pre-exceptional	items

Profit	before	taxation

289,650

58,685

248,368

248,887

339,248

340,165

382,455

383,216

The	Group	experienced	a	16%	increase	in	revenue	during	the	year,	this	was	as	a	conse-
quence	of	strong	growth	in	events’	revenue,	up	18%	in	comparison	with	the	previous	year.	
The growth in events’ revenue resulted from staging several new events for existing and new 
clients	from	a	variety	of	different	industry	sectors	during	the	year.

9

Strategic Report Continued

Profit	before	taxation	decreased	by	76%	in	comparison	with	the	previous	year.	This	fall	
in	profit	before	taxation	was	largely	as	a	consequence	of	the	exceptional	items,	totalling	
£231,357,	associated	with	the	departure	of	the	two	founding	shareholders,	Peter	Litten	
and	Gary	Fitzpatrick.	The	group	had	an	operating	profit	before	pre-exceptional	items	of	
£289,650,	a	17%	increase	compared	with	the	previous	year.	The	increase	in	operating	profits	
pre-exceptional items was as a consequence of strong growth in events revenue and a 
reduction	in	staff	costs	due	to	the	departure	of	Peter	Litten	and	Gary	Fitzpatrick	during	the	
year. 

The	Group	increased	its	pitch	to	win	ratio	from	60%	to	84%,	a	40%	increase	year	on	year.

Cashflows
Net	cash	outflow	from	operating	activities	was	£389,918	compared	with	a	net	cash	inflow	of	
£672,516	for	the	year	ended	30	June	2017.	Total	cashflow,	representing	operating	cashflow	
after	taxation,	interest,	capital	expenditure	and	financing	activities,	decreased	by	£460,898	
compared	with	an	increase	of	£469,489	last	year.	The	cash	position,	net	of	bank	overdrafts,	
at	the	end	of	the	year	was	£1,436,314	compared	with	£1,897,212	at	the	end	of	the	prior	year.	
The decrease in cash and cash equivalents at the year-end was largely as a consequence 
of	the	exceptional	items	incurred	during	the	year,	a	fall	in	the	gross	profit	margin	compared	
with	the	previous	year	and	a	significant	reduction	in	trade	payables	due	at	the	year-end	
compared	with	2017.

Employees 
Our priority is to attract and retain talented employees and to harness their creativity to 
drive growth through development and delivery of services that bring value to our custom-
ers' business operations. 

We	continue	to	focus	on	ensuring	that	the	performance	of	staff	is	measured	against	clear,	
business focused objectives and behavioural criteria through continual appraisals. 

Reward 
The Group benchmarks employee salaries against the market and reviews salaries annually 
to ensure that we are paying at a level to attract and retain high-quality employees. 

Key	employees	are	offered	access	to	a	share	option	scheme,	further	details	of	which	are	
provided	in	note	21	to	the	financial	statements.	

Equal Opportunities
We	are	committed	to	ensuring	equal	opportunities	for	our	staff.	We	have	introduced	training	
which covers equal opportunities legislation and best practice. Our policy in respect of 
employment of disabled persons is the same as that relating to all other employees in 
matters of training, career development and promotion. Should employees become disa-
bled	during	the	course	of	their	employment,	we	will	make	every	effort	to	make	reasonable	
adjustments to their working environment to enable their continued employment.

AEOREMA COMMUNICATIONS PLC10

Strategic Report Continued

Safety, Health and Environment 
The	commitment	and	participation	of	all	employees	is	vital	to	efficient	and	effective	occupa-
tional	risk	control.	In	order	to	meet	our	responsibility	to	protect	the	environment,	staff	and	
the business, the Group continues to focus on maintaining a risk aware culture. 

We believe the Group maintains a low environmental impact. We therefore continue to work 
on the potential environmental impacts of energy consumption, waste and travel. 

Directors' Policies for Managing Principal Risks 
There	is	an	ongoing	process	for	identifying,	evaluating	and	managing	the	significant	risks	
faced by the business. Risk reviews are undertaken regularly by the respective business 
areas throughout the year to identify and assess the key risks associated with the achieve-
ment of our business objective.

Key risks of a financial nature
The principal risks and uncertainties facing the Group are linked to customer dependency. 
Though the Group has a very diverse customer base in certain market sectors, key custom-
ers	can	represent	a	significant	amount	of	revenue	(see	note	2).	Key	customer	relationships	
are	closely	monitored	but	the	loss	of	a	key	client	could	have	adverse	effect	on	the	Group’s	
performance.	Further	details	of	risks,	uncertainties	and	financial	instruments	are	contained	
in	note	24.	

Key risks of nonfinancial nature 
The Group is operating in a highly competitive global market that is undergoing continual 
change. The Group’s ability to respond to many competitive factors including, but not 
limited to technological innovations, product quality, customer service and employment of 
qualified	personnel	will	be	key	in	the	achievement	of	its	objectives,	but	its	ultimate	success	
will depend on the purchase spends of its customers and the buoyancy of the market. 

On behalf of the Board 

S Haffner  
Director 

6	November	2018

11

Directors' Report

The	directors	present	their	annual	report	and	financial	statements	for	the	year	ended	30	
June	2018.	The	financial	statements	are	for	Aeorema	Communications	plc	(“the	Company”)	
and	its	subsidiaries	(together,	“the	Group”).

Directors 
The	following	directors	have	held	office	since	1	July	2017:	 
M Hale 
S Quah 
R Owen 
S	Haffner

Other	changes	in	directors	holding	office	are	as	follows: 
A	Harvey	(appointed	23	October	2017)	
G	Fitzpatrick	(resigned	20	September	2017) 
P	Litten	(resigned	20	September	2017)

In	accordance	with	regulation	122	of	the	Company's	Articles	of	Association,	one	third	of	the	
directors retire by rotation, or if their number is not three, or a multiple of three, the nearest 
to	but	not	exceeding	one	third,	and,	being	eligible,	offer	themselves	for	re-election.	

Dividends
The	Board	is	proposing	a	dividend	of	0.75	pence	per	share	to	be	paid	on	11	January	2019	
to	shareholders	on	the	register	on	14	December	2018.	The	ex-dividend	date	for	the	final	
dividend	will	be	13	December	2018.

Financial instruments 
Details	of	financial	instruments	are	given	in	note	24	to	the	accounts.	

Shareholdings 
At	31	October	2018,	the	directors	were	aware	that	the	following	were	the	beneficial	owners	
of	3%	or	more	of	the	Company's	issued	share	capital:

Directors

M Hale

S Quah

Number of shares

Percentages held

1,725,000

481,010

19.1

5.3

AEOREMA COMMUNICATIONS PLC	
	
	
 
12

Directors' Report Continued

Shareholdings continued 

Other shareholders with 
more than 3% 

J Hicking

Spreadex Ltd

S Perring

B Geary

Barnard Nominees Ltd

B Smith

Number of shares

Percentages held

1,000,000

592,332

474,666

434,667

434,666

300,000

11.0

6.5

5.2

4.8

4.8

3.3

Corporate governance 
Although	not	required	to	do	so,	the	Company	has	previously,	within	the	practical	confines	of	
being a small company, sought to have regard to the principles of good governance and the 
UK	Corporate	Governance	Code	(“The	Code")	appended	to	the	Listing	Rules	of	the	Financial	
Conduct	Authority.	From	28	September	2018	the	company	has	agreed	to	adopt	the	Quoted	
Companies	Alliance	(QCA)	Corporate	Governance	Code.	Compliance	will	be	reviewed	and	
considered annually by the Board.

The Board 
The aim of the Board is to function at the head of the Company's management structures, 
leading and controlling its activities and setting a strategy for enhancing shareholder value. 
The Board currently consists of two executive directors and three non-executive directors. 
The Company does not have a Nomination Committee as such; the Board collectively 
undertakes the functions of such a committee. 

Future Developments
The Board have been actively investing in new talent. During the year the Group hired a 
new Experiential Director with the aim of increasing its revenue from experiential events. 
The Group hired a new Creative Director with the aim of strengthening the Group’s creative 
resources, as well as updating the Group’s brand. The investment in talent is already proving 
successful with a series of new business gains, including experiential events, since the year 
end for both existing and new clients. The Group will continue to invest in new talent where 
this is considered to provide additional value. 

Internal control 
The Board has overall responsibility for ensuring that the Group maintains systems and 
internal	financial	controls	that	provide	them	with	reasonable	assurance	regarding	the	
financial	information	both	for	use	within	the	business	and	for	external	publication	and	that	
the assets are safeguarded. 

13

Directors' Report Continued

Audit Committee 
There is an Audit Committee consisting of the Chairman, and two non-executive directors. 
The terms of reference of the Audit Committee are to assist the Board in the discharge of its 
responsibilities	for	corporate	governance,	financial	reporting	and	internal	control.	Its	duties	
include maintaining an appropriate relationship with the Company's auditors, keeping 
under	review	the	scope	and	the	results	of	the	audit	and	its	effectiveness.	

Remuneration Committee 
The Remuneration Committee consists of the Chairman and two non-executive direc-
tors, and a meeting will be held no less than once a year. The Remuneration Committee 
is responsible for reviewing the performance of the executives of the Company and for 
setting the scale and structure of their remuneration, paying due regard to the interests of 
shareholders as a whole and the performance of the Company. Richard Owen chairs the 
Remuneration Committee. 

Going concern 
After	making	appropriate	enquiries,	the	directors	have	a	reasonable	expectation	that	the	
Group and the Company have adequate resources to continue in operational existence for 
the foreseeable future. For this reason, they continue to adopt the going concern basis in 
preparing	the	Group's	financial	statements.	See	note	1	for	further	information.	

Statement of disclosure to auditor 
So far as the directors are aware, there is no relevant audit information of which the Com-
pany's auditors are unaware. Additionally, they have taken all the necessary steps that they 
ought to have taken as directors in order to make themselves aware of all the relevant audit 
information and to establish that the Company's auditors are aware of that information. 

A resolution to reappoint RSM UK Audit LLP as auditor for the ensuing year will be proposed 
at the forthcoming annual general meeting.

Directors' responsibilities 
The directors are responsible for preparing the Strategic Report and the Directors’ Report, 
and	the	financial	statements	in	accordance	with	applicable	law	and	regulations.

Company	law	requires	the	directors	to	prepare	group	and	company	financial	statements	
for	each	financial	year.		The	directors	are	required	by	the	AIM	Rules	of	the	London	Stock	
Exchange	to	prepare	group	financial	statements	in	accordance	with	International	Financial	
Reporting	Standards	("IFRS")		as	adopted	by	the	European	Union	(“EU”)	and	have	elected	
under	company	law	to	prepare	the	company	financial	statements	in	accordance	with	IFRS		
as adopted by the EU.

The	financial	statements	are	required	by	law	and	IFRS	adopted	by	the	EU	to	present	fairly	
the	financial	position	of	the	group	and	the	company	and	the	financial	performance	of	the	
group	and	the	company.	The	Companies	Act	2006	provides	in	relation	to	such	financial	
statements	that	references	in	the	relevant	part	of	that	Act	to	financial	statements	giving	a	
true and fair view are references to their achieving a fair presentation.

AEOREMA COMMUNICATIONS PLC14

Directors' Report Continued

Directors' responsibilities continued
Under	company	law	the	directors	must	not	approve	the	financial	statements	unless	they	
are	satisfied	that	they	give	a	true	and	fair	view	of	the	state	of	affairs	of	the	group	and	the	
company	and	of	the	profit	or	loss	of	the	group	and	the	company	for	that	period.	

In	preparing	the	group	and	company	financial	statements,	the	directors	are	required	to:

•  select suitable accounting policies and then apply them consistently;

•  make judgements and accounting estimates that are reasonable and prudent;

•  state whether they have been prepared in accordance with IFRSs adopted by the EU;

•  prepare	the	financial	statements	on	the	going	concern	basis	unless	it	is	inappropriate	to	

presume that the group and the company will continue in business.

The	directors	are	responsible	for	keeping	adequate	accounting	records	that	are	sufficient	to	
show and explain the Group’s and the Company’s transactions and disclose with reasonable 
accuracy	at	any	time	the	financial	position	of	the	group	and	the	company	and	enable	them	
to	ensure	that	the	financial	statements	comply	with	the	Companies	Act	2006.		They	are	also	
responsible for safeguarding the assets of the Group and the Company and hence for taking 
reasonable steps for the prevention and detection of fraud and other irregularities.

The	directors	are	responsible	for	the	maintenance	and	integrity	of	the	corporate	and	finan-
cial information included on the Aeorema Communications plc website.

Legislation	in	the	United	Kingdom	governing	the	preparation	and	dissemination	of	financial	
statements	may	differ	from	legislation	in	other	jurisdictions.

On behalf of the Board 

S Haffner  
Director 

6	November	2018

15

Independent Auditors' Report

to the Members of Aeorema Communications plc

Opinion
We	have	audited	the	financial	statements	of	Aeorema	Communications	plc	(the	‘parent	
company’)	and	its	subsidiaries	(the	‘group’)	for	the	year	ended	30	June	2018	which	comprise	
the consolidated Statement of Comprehensive Income, the group and company Statements 
of Financial Position, the consolidated and company Statements of Changes in Equity, the 
group	and	company	Statement	of	Cash	Flows	and	notes	to	the	financial	statements,	includ-
ing	a	summary	of	significant	accounting	policies.	The	financial	reporting	framework	that	has	
been applied in their preparation is applicable law and International Financial Reporting 
Standards	(IFRSs)	as	adopted	by	the	European	Union	and,	as	regards	the	parent	company	
financial	statements,	as	applied	in	accordance	with	the	provisions	of	the	Companies	Act	
2006.

In	our	opinion:

• 

• 

• 

• 

the	financial	statements	give	a	true	and	fair	view	of	the	state	of	the	group’s	and	of	the	
parent	company’s	affairs	as	at	30	June	2018	and	of	its	profit	for	the	year	then	ended;

the	group	financial	statements	have	been	properly	prepared	in	accordance	with	IFRSs	
as adopted by the European Union;

the	parent	company	financial	statements	have	been	properly	prepared	in	accordance	
with IFRSs as adopted by the European Union and as applied in accordance with the 
Companies	Act	2006;	and

the	financial	statements	have	been	prepared	in	accordance	with	the	provisions	of	the	
Companies	Act	2006.

Basis for opinion 
We	conducted	our	audit	in	accordance	with	International	Standards	on	Auditing	(UK)	(ISAs	
(UK))	and	applicable	law.	Our	responsibilities	under	those	standards	are	further	described	in	
the	Auditor’s	responsibilities	for	the	audit	of	the	financial	statements	section	of	our	report.	
We are independent of the group and parent company in accordance with the ethical 
requirements	that	are	relevant	to	our	audit	of	the	financial	statements	in	the	UK,	including	
the	FRC’s	Ethical	Standard,	as	applied	to	listed	entities,	and	we	have	fulfilled	our	other	
ethical responsibilities in accordance with these requirements. We believe that the audit 
evidence	we	have	obtained	is	sufficient	and	appropriate	to	provide	a	basis	for	our	opinion.	

Conclusions relating to going concern
We have nothing to report in respect of the following matters in relation to which the ISAs 
(UK)	require	us	to	report	to	you	where:

• 

• 

the directors’ use of the going concern basis of accounting in the preparation of the 
financial	statements	is	not	appropriate;	or	

the	directors	have	not	disclosed	in	the	financial	statements	any	identified	material	
uncertainties	that	may	cast	significant	doubt	about	the	group’s	or	the	parent	company’s	
ability to continue to adopt the going concern basis of accounting for a period of at least 
twelve	months	from	the	date	when	the	financial	statements	are	authorised	for	issue.

AEOREMA COMMUNICATIONS PLC16

Independent Auditors' Report Continued

to the Members of Aeorema Communications plc

Key audit matters
Key	audit	matters	are	those	that,	in	our	professional	judgement,	were	of	most	significance	
in	our	audit	of	the	financial	statements	of	the	current	period	and	include	the	most	signifi-
cant	assessed	risks	of	material	misstatements	(whether	or	not	due	to	fraud)	we	identified,	
including	those	which	had	the	greatest	effect	on	the	overall	audit	strategy,	the	allocation	
of	resources	in	the	audit	and	directing	the	efforts	of	the	engagement	team.	We	have	deter-
mined that there are no key audit matter to report.

Our application of materiality
When establishing our overall audit strategy, we set certain thresholds which help us to 
determine	the	nature,	timing	and	extent	of	our	audit	procedures	and	to	evaluate	the	effects	
of	misstatements,	both	individually	and	on	the	financial	statements	as	a	whole.	During	
planning we determined a magnitude of uncorrected misstatements that we judge would be 
material	for	the	financial	statements	as	a	whole	(FSM).	During	planning	FSM	was	calculated	
as	£30,000,	which	was	not	changed	during	the	course	of	our	audit.	We	agreed	with	the	Audit	
Committee	that	we	would	report	to	them	all	unadjusted	differences	in	excess	of	£1,500,	as	
well	as	differences	below	those	thresholds	that,	in	our	view,	warranted	reporting	on	qualita-
tive grounds.

An overview of the scope of our audit
Our audit scope included all components and was performed to component materiality. Our 
audit	work	therefore	covered	100%	of	group	revenue,	group	profit	and	total	group	assets	
and liabilities. It was performed to the materiality levels set out above.

Other information
The directors are responsible for the other information. The other information comprises 
the	information	included	in	the	annual	report,	other	than	the	financial	statements	and	our	
auditor’s	report	thereon.	Our	opinion	on	the	financial	statements	does	not	cover	the	other	
information and, except to the extent otherwise explicitly stated in our report, we do not 
express any form of assurance conclusion thereon. 

In	connection	with	our	audit	of	the	financial	statements,	our	responsibility	is	to	read	the	
other information and, in doing so, consider whether the other information is materially 
inconsistent	with	the	financial	statements	or	our	knowledge	obtained	in	the	audit	or	
otherwise appears to be materially misstated. If we identify such material inconsistencies 
or apparent material misstatements, we are required to determine whether there is a 
material	misstatement	in	the	financial	statements	or	a	material	misstatement	of	the	other	
information. If, based on the work we have performed, we conclude that there is a material 
misstatement of this other information, we are required to report that fact. We have nothing 
to report in this regard. 

17

Independent Auditors' Report Continued

to the Members of Aeorema Communications plc

Opinion on other matters prescribed by the Companies Act 2006
In	our	opinion,	based	on	the	work	undertaken	in	the	course	of	the	audit:

• 

• 

the	information	given	in	the	Strategic	Report	and	the	Directors’	Report	for	the	financial	
year	for	which	the	financial	statements	are	prepared	is	consistent	with	the	financial	
statements; and

the Strategic Report and the Directors’ Report has been prepared in accordance with 
applicable legal requirements.  

Matters on which we are required to report by exception
In light of the knowledge and understanding of the group and the parent company and their 
environment	obtained	in	the	course	of	the	audit,	we	have	not	identified	material	misstate-
ments in the Strategic Report or the Directors’ Report. 

We	have	nothing	to	report	in	respect	of	the	following	matters	where	the	Companies	Act	2006	
requires	us	to	report	to	you	if,	in	our	opinion:

•  adequate accounting records have not been kept by the parent company, or returns 
adequate for our audit have not been received from branches not visited by us; or

• 

the	parent	company	financial	statements	are	not	in	agreement	with	the	accounting	
records and returns; or

•  certain	disclosures	of	directors’	remuneration	specified	by	law	are	not	made;	or

•  we have not received all the information and explanations we require for our audit.

Responsibilities of directors 
As	explained	more	fully	in	the	directors’	responsibilities	statement	set	out	on	page	13	and	
14,	the	directors	are	responsible	for	the	preparation	of	the	financial	statements	and	for	being	
satisfied	that	they	give	a	true	and	fair	view,	and	for	such	internal	control	as	the	directors	
determine	is	necessary	to	enable	the	preparation	of	financial	statements	that	are	free	from	
material misstatement, whether due to fraud or error.

In	preparing	the	financial	statements,	the	directors	are	responsible	for	assessing	the	group’s	
and the parent company’s ability to continue as a going concern, disclosing, as applicable, 
matters related to going concern and using the going concern basis of accounting unless the 
directors either intend to liquidate the group or the parent company or to cease operations, 
or have no realistic alternative but to do so.

AEOREMA COMMUNICATIONS PLC18

Independent Auditors' Report Continued

to the Members of Aeorema Communications plc

Auditor’s responsibilities for the audit of the financial statements
Our	objectives	are	to	obtain	reasonable	assurance	about	whether	the	financial	statements	
as a whole are free from material misstatement, whether due to fraud or error, and to 
issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of 
assurance,	but	is	not	a	guarantee	that	an	audit	conducted	in	accordance	with	ISAs	(UK)	will	
always detect a material misstatement when it exists. Misstatements can arise from fraud 
or error and are considered material if, individually or in the aggregate, they could reason-
ably	be	expected	to	influence	the	economic	decisions	of	users	taken	on	the	basis	of	these	
financial	statements.

A	further	description	of	our	responsibilities	for	the	audit	of	the	financial	statements	is	
located	on	the	Financial	Reporting	Council’s	website	at:	http://www.frc.org.uk/auditorsre-
sponsibilites. This description forms part of our auditor’s report. 

Use of our report 
This report is made solely to the company’s members, as a body, in accordance with 
Chapter	3	of	Part	16	of	the	Companies	Act	2006.	Our	audit	work	has	been	undertaken	so	that	
we might state to the company’s members those matters we are required to state to them 
in an auditors’ report and for no other purpose. To the fullest extent permitted by law, we do 
not accept or assume responsibility to anyone other than the company and the company’s 
members as a body, for our audit work, for this report, or for the opinions we have formed. 

Colin Roberts FCA (Senior Statutory Auditor)

For and on behalf of RSM UK Audit LLP, Statutory Auditor  
Chartered Accountants 
25	Farringdon	Street 
London 
EC4A 4AB

6	November	2018

19

2017 
£

4,156,592

(2,495,487)

1,661,105

(1,412,737)

248,368

-

248,368

519

248,887

(37,284)

Consolidated Statement of 
Comprehensive Income

For the year ended 30 June 2018

Continuing operations

Revenue

Cost of sales

Gross profit

Administrative expenses

Operating Profit pre-exceptional items

Exceptional items

Operating Profit post exceptional items

Finance income

Profit before taxation

Taxation 

Profit and total comprehensive income 
for the year attributable to owners of 
the parent

Profit per ordinary share:

Total basic earnings per share

Total diluted earnings per share

Notes

2

3

4

5

6

9

9

2018
£

4,820,167

(3,033,514)

1,786,653

(1,497,003)

289,650

(231,357)

58,293

392

58,685

(8,280)

50,405

211,603

0.55693p

0.53906p

2.33803p

2.26301p

There were no other comprehensive income items.

The	notes	on	pages	24	to	47	are	an	integral	part	of	these	financial	statements.

AEOREMA COMMUNICATIONS PLC20

Statement of Financial Position

As at 30 June 2018

Notes

Group

Company

2018
£

2017 
£

2018
£

2017 
£

Non-current assets

Intangible assets

Property, plant and equipment

Deferred taxation

Investments in subsidiaries

Total non-current assets

Current assets

Trade and other receivables

Cash and cash equivalents

Total current assets

Total assets

Current liabilities

Bank	loans	and	overdrafts

Trade and other payables

Current tax payable

Total current liabilities

Net assets

Equity

Share capital

Share premium

Merger reserve

Capital redemption reserve

Retained earnings

10

11

7

12

13

14

16

15

365,154

365,154

37,044

2,254

-

31,341

2,861

-

-

-

-

-

-

-

580,490

580,490

404,452

399,356

580,490

580,490

1,106,292

1,007,592

995,874

1,437,904

1,897,212

-

748,661

459,180

2,544,196

2,904,804

995,874

1,207,841

2,948,648

3,304,160

1,576,364

1,788,331

(1,590)

-

(1,590)

-

(1,274,979)

(1,615,603)

(102,647)

(94,173)

(9,412)

(31,042)

-

-

(1,285,981)

(1,646,645)

(104,237)

(94,173)

1,662,667

1,657,515

1,472,127

1,694,158

17

1,131,313

1,131,313

1,131,313

1,131,313

7,063

16,650

257,812

249,829

7,063

16,650

257,812

244,677

7,063

16,650

257,812

59,289

7,063

16,650

257,812

281,320

Equity attributable to owners of the parent 

1,662,667

1,657,515

1,472,127

1,694,158

The	notes	on	pages	24	to	47	are	an	integral	part	of	these	financial	statements.

The	loss	for	the	financial	year	of	the	holding	company	was	£176,778	(profit	in	2017:	£116,142).

The	financial	statements	were	approved	and	authorised	by	the	board	of	directors	on	6	November	2018	and	were	signed	
on	its	behalf	by:	 A. Harvey, Director  

Company	Registration	No.	04314540

S Haffner, Director	

 
 
21

Consolidated Statement of 
Changes in Equity

For the year ended 30 June 2018

Group

Share 
capital
£

Share 
premium 
£

Merger 
reserve 
£

Capital 
redemption 
reserve 
£

Retained 
earnings 
£

Total equity 
£

At	1	July	2016

1,131,313

7,063

16,650

257,812

214,084

1,626,922

Comprehensive income for the 
year, net of tax

Dividends paid

At 30 June 2017

Comprehensive income for the 
year, net of tax

Dividends paid

At 30 June 2018

-

-

-

-

-

-

-

-

211,603

211,603

(181,010)

(181,010)

1,131,313

7,063

16,650

257,812

244,677

1,657,515

-

-

-

-

-

-

-

-

50,405

50,405

(45,253)

(45,253)

1,131,313

7,063

16,650

257,812

249,829

1,662,667

Share premium represents the value of shares issued in excess of their list price.

In	accordance	with	section	612	of	the	Companies	Act	2006,	the	premium	on	ordinary	shares	
issued in relation to acquisitions is recorded as a merger reserve. The reserve is not distrib-
utable.

Capital redemption reserve represents a statutory non-distributable reserve into which 
amounts are transferred following redemption or purchase of a company’s own shares.

The	notes	on	pages	24	to	47	are	an	integral	part	of	these	financial	statements.

AEOREMA COMMUNICATIONS PLC22

Company Statement of 
Changes in Equity

For the year ended 30 June 2018

Company

Share 
capital
£

Share 
premium 
£

Merger 
reserve 
£

Capital 
redemption 
reserve 
£

Retained 
earnings 
£

Total equity 
£

At	1	July	2016

1,131,313

7,063

16,650

257,812

346,188

1,759,026

Comprehensive income for the 
year, net of tax

Dividends paid

At 30 June 2017

Comprehensive income for the 
year, net of tax

Dividends paid

At 30 June 2018

-

-

-

-

-

-

-

-

116,142

116,142

(181,010)

(181,010)

1,131,313

7,063

16,650

257,812

281,320

1,694,158

-

-

-

-

-

-

-

-

(176,778)

(176,778)

(45,253)

(45,253)

1,131,313

7,063

16,650

257,812

59,289

1,472,127

Share premium represents the value of shares issued in excess of their list price.

In	accordance	with	section	612	of	the	Companies	Act	2006,	the	premium	on	ordinary	shares	
issued in relation to acquisitions is recorded as a merger reserve. The reserve is not distrib-
utable.

Capital redemption reserve represents a statutory non-distributable reserve into which 
amounts are transferred following redemption or purchase of a company’s own shares.

The	notes	on	pages	24	to	47	are	an	integral	part	of	these	financial	statements.

23

Statement of Cash Flows

For the year ended 30 June 2018

Notes

Group

Company

2018
£

2017 
£

2018
£

2017 
£

Net cash flow from operating activities

23

(389,918)

672,516

(415,534)

(29,846)

Cash flows from investing activities

Finance income

Purchase of property, plant and equipment

Dividends received by the Company

Cash (used) / generated in investing 
activities

Cash flows from financing activities

5

11

392

519

(26,119)

(22,536)

-

-

17

-

-

113

-

200,000

(25,727)

(22,017)

17

200,113

Dividends paid to owners of the Company

(45,253)

(181,010)

(45,253)

(181,010)

Cash used in financing activities

(45,253)

(181,010)

(45,253)

(181,010)

Net increase/(decrease) in cash and cash 
equivalents

(460,898)

469,489

(460,770)

(10,743)

Cash and cash equivalents at beginning of year

1,897,212

1,427,723

459,180

469,923

Cash and cash equivalents at end of year

1,436,314

1,897,212

(1,590)

459,180

Cash and cash equivalents
The amounts disclosed on the Statement of Cash Flows in respect of cash and cash equiva-
lents	are	in	respect	of	the	Statement	of	Financial	Position	amounts:

Cash and cash equivalents

Bank	overdraft

Notes

Group

Company

2018
£

2017 
£

2018
£

2017 
£

14

16

1,437,904

1,897,212

-

459,180

(1,590)

-

(1,590)

-

1,436,314

1,897,212

(1,590)

459,180

The	notes	on	pages	24	to	47	are	an	integral	part	of	these	financial	statements.

AEOREMA COMMUNICATIONS PLC24

Notes to the Consolidated 
Financial Statements

For the year ended 30 June 2018

1  

Accounting policies 
Aeorema Communications plc is a public limited company incorporated in the United King-
dom. The Company is domiciled in the United Kingdom and its principal place of business 
is	Moray	House,	23/31	Great	Titchfield	Street,	London	W1W	7PA.	The	Company’s	Ordinary	
Shares are traded on the AIM Market.

The	principal	accounting	policies	adopted	in	the	preparation	of	the	financial	statements	are	
set out below. The policies have been consistently applied to all the years presented, unless 
otherwise stated.

The presentation currency is £ sterling.

Going concern
The	Group’s	business	activities,	together	with	the	factors	likely	to	affect	its	future	develop-
ment and performance are set out in the review of business contained in the Chairman’s 
Statement.	The	Group’s	financial	statements	show	details	of	its	financial	position	including,	
in	note	24,	details	of	its	financial	instruments	and	exposure	to	risk.

After	reviewing	the	Group’s	budget	for	the	next	financial	year,	other	medium	term	plans	
and	considering	the	risks	outlined	in	note	24,	the	Directors,	at	the	time	of	approving	the	
financial	statements,	have	a	reasonable	expectation	that	the	Group	has	adequate	resources	
to continue in operational existence for the foreseeable future and have therefore used the 
going	concern	basis	in	preparing	the	financial	statements.

Basis of Preparation
The	Group’s	financial	statements	have	been	prepared	under	the	historical	cost	convention	
and	in	accordance	with	International	Financial	Reporting	Standards	(IFRS)	as	adopted	by	the	
European	Union,	and	with	those	parts	of	the	Companies	Act	2006	applicable	to	companies	
reporting under IFRS.

The following new standards, amendments to standards and interpretations have been 
applied	for	the	first	time	from	1	July	2017.	Their	adoption	has	not	had	a	material	impact	on	
the	financial	statements:

• 

IAS	7	(Amended)	‘Statement	of	Cash	Flows’,	effective	1	January	2017

Adopted IFRS not yet applied
The following new standards, amendments to standards and interpretations have been 
issued,	but	are	not	effective	for	the	financial	year	beginning	1	July	2017	and	have	not	been	
adopted	early	by	the	Group:

• 

• 

• 

IFRS	9	‘Financial	Instruments’,	effective	1	January	2018

IFRS	15	‘Revenue	for	Contracts	with	Customers’,	effective	1	January	2018

IFRS	16	‘Leases’,	effective	1	January	2019

Management have assessed  the impact they may have on future reporting periods, and do 
not	consider	that	the	above	standards	will	have	a	material	impact	on	the	Group’s	financial	
statements.

25

Notes to the Consolidated 
Financial Statements Continued

For the year ended 30 June 2018

Basis of consolidation 
The	Group	financial	statements	consolidate	those	of	the	Company	and	all	of	its	subsidiary	
undertakings	drawn	up	to	30	June	2018.	Subsidiaries	are	all	entities	(including	structured	
entities)	over	which	the	group	has	control.	Subsidiaries	are	fully	consolidated	from	the	
date on which control is transferred to the group. They are consolidated until the date that 
control ceases.

Intra-group transactions, balances and unrealised gains and losses on transactions 
between group companies are eliminated.

The	merger	reserve	is	used	where	more	than	90%	of	the	shares	in	a	subsidiary	are	acquired	
and the consideration includes the issue of new shares by the Company, thereby attracting 
merger	relief	under	the	Companies	Act	2006.

Revenue
Revenue	represents	amounts	(excluding	value	added	tax)	derived	from	the	provision	of	
services to third party customers in the course of the Group’s ordinary activities. Revenue is 
measured at the fair value of consideration received taking into account any trade discounts 
and volume rebates. Revenue for all business segments is recognised when the Group has 
earned the right to receive consideration for its services.

Revenue is recognised by reference to the stage of completion of a transaction. The method 
used to determine the stage of completion is the cost-to-cost method. Under the cost-to-
cost method the stage of completion is determined as a percentage of the costs incurred to 
date compared with estimated total costs of the transaction.

Intangible assets - goodwill 
All business combinations are accounted for by applying the acquisition method. Goodwill 
acquired represents the excess of the fair value of the consideration and associated costs 
over	the	fair	value	of	the	identifiable	net	assets	acquired.

After	initial	recognition,	goodwill	is	measured	at	cost	less	any	accumulated	impairment	
losses. At the date of acquisition, the goodwill is allocated to cash generating units, usually 
at business segment level or statutory company level as the case may be, for the purpose of 
impairment testing and is tested at least annually for impairment. On subsequent disposal 
or	termination	of	a	business	acquired,	the	profit	or	loss	on	termination	is	calculated	after	
charging the carrying value of any related goodwill. 

AEOREMA COMMUNICATIONS PLC26

Notes to the Consolidated 
Financial Statements Continued

For the year ended 30 June 2018

Property, plant and equipment
Property,	plant	and	equipment	is	stated	in	the	financial	statements	at	cost	less	accumulated	
depreciation	and	any	impairment	value.	Depreciation	is	provided	to	write	off	the	cost	less	
estimated residual value of property, plant and equipment over its expected useful life 
(which	is	reviewed	at	least	at	each	financial	year	end),	as	follows:	

Leasehold land and buildings

Straight line over the life of the lease  
(three	years)

Fixtures,	fittings	and	equipment

Straight line over four years

Any	gain	or	loss	arising	on	the	derecognition	of	the	asset	(calculated	as	the	difference	
between	the	net	disposal	proceeds	and	the	carrying	amount	of	the	asset)	is	included	in	the	
Statement of Comprehensive Income in the year that the asset is derecognised.

Fully	depreciated	assets	still	in	use	are	retained	in	the	financial	statements.

Impairment
The carrying amounts of the Group’s assets are reviewed at each period end to determine 
whether there is any indication of impairment. If any such indication exists, the assets’ 
recoverable	amount	is	estimated.	For	goodwill	and	intangible	assets	that	have	an	indefinite	
useful life and intangible assets that are not yet available for use, the recoverable amount 
is estimated at each annual period end date and whenever there is an indication of impair-
ment.

An impairment loss is recognised whenever the carrying amount of an asset or its cash-gen-
erating unit exceeds its recoverable amount. Impairment losses are recognised in the State-
ment of Comprehensive Income in those expense categories consistent with the function of 
the impaired asset.

Operating leases
Rentals under operating leases are charged to the Statement of Comprehensive Income on 
a straight line basis over the period of the lease. 

The	group	leases	office	facilities	under	operating	leases.	The	lease	typically	runs	for	a	period	
of	5	years,	with	a	break	cause	in	year	3.	The	group	is	restricted	from	entering	into	any	sub-
lease arrangements. 

Investments 
Fixed asset investments are stated at cost less provision for diminution in value. 

27

Notes to the Consolidated 
Financial Statements Continued

For the year ended 30 June 2018

Trade and other receivables
Trade and other receivables are stated initially at fair value and subsequently measured at 
amortised cost less any provision for impairment.

Trade and other payables
Trade payables are recognised initially at fair value and subsequently measured at amor-
tised cost.

Cash and cash equivalents
Cash comprises, for the purpose of the Statement of Cash Flows, cash in hand and deposits 
payable on demand. Cash equivalents are short-term highly liquid investments that are 
readily	convertible	to	known	amounts	of	cash	and	that	are	subject	to	an	insignificant	risk	of	
changes	in	value.	Cash	equivalents	normally	have	a	date	of	maturity	of	3	months	or	less	from	
the acquisition date.

Bank	loans	and	overdrafts	comprise	amounts	due	on	demand.

Finance income
Finance income consists of interest receivable on funds invested. It is recognised in the 
Statement of Comprehensive Income as it accrues.

Taxation
Income	tax	on	the	profit	or	loss	for	the	periods	presented	comprises	current	and	deferred	
tax. Current tax is the expected tax payable on the taxable income for the year, using rates 
enacted or substantively enacted at the end of the reporting period, and any adjustment to 
tax payable in respect of previous years.

Deferred	tax	is	provided	on	temporary	differences	between	carrying	amounts	of	assets	and	
liabilities	for	financial	reporting	purposes	and	the	amounts	used	for	taxation	purposes.	The	
following	temporary	differences	are	not	provided	for:	the	initial	recognition	of	goodwill;	the	
initial	recognition	of	assets	or	liabilities	that	affect	neither	accounting	nor	taxable	profit	
other	than	in	a	business	combination;	the	differences	relating	to	investments	in	subsidiaries	
to the extent that they will probably not reverse in the foreseeable future. The amount of 
deferred tax provided is based on the expected manner of realisation or settlement of the 
carrying amount of assets and liabilities, using tax rates enacted or substantively enacted at 
the end of the reporting period.

A deferred tax asset is recognised only to the extent that it is probable that future taxable 
profits	will	be	available	against	which	the	assets	can	be	utilised.	Deferred	tax	assets	and	
liabilities are not discounted.

AEOREMA COMMUNICATIONS PLC28

Notes to the Consolidated 
Financial Statements Continued

For the year ended 30 June 2018

Pension costs
The Group operates a pension scheme for its employees. It also makes contributions to 
the private pension arrangements of certain employees. These arrangements are of the 
money purchase type and the amount charged to the Statement of Comprehensive Income 
represents the contributions payable by the Group for the period.

Financial instruments 
The	Group	does	not	enter	into	derivative	transactions	and	does	not	trade	in	financial	instru-
ments. Financial assets and liabilities are recognised on the Statement of Financial Position 
when the Group becomes a party to the contractual provision of the instrument.

Equity
An equity instrument is a contract that evidences a residual interest in the assets of an entity 
after	deducting	all	of	its	liabilities.	Equity	instruments	are	recorded	at	the	proceeds	received,	
net	of	direct	issue	costs.	The	Group’s	equity	instruments	comprise	‘share	capital’	in	the	
Statement of Financial Position.

Foreign currency translation
Monetary assets and liabilities denominated in foreign currencies are translated into sterling 
at the rates of exchange ruling at the end of the reporting period. Transactions in foreign 
currencies	are	recorded	at	the	rate	ruling	at	the	date	of	the	transaction.	All	differences	are	
taken to the Statement of Comprehensive Income.

Share-based awards
The Group issues equity settled payments to certain employees. Equity settled share based 
payments	are	measured	at	fair	value	(excluding	the	effect	of	non-market	based	vesting	
conditions)	at	the	date	of	grant.

The fair value is estimated using option pricing models and is dependent on factors such as 
the exercise price, expected volatility, option price and risk free interest rate. The fair value 
is then amortised through the Statement of Comprehensive Income on a straight-line basis 
over the vesting period. Expected volatility is determined based on the historical share price 
volatility	for	the	Company.	Further	information	is	given	in	note	21	to	the	financial	state-
ments.

29

Notes to the Consolidated 
Financial Statements Continued

For the year ended 30 June 2018

Exceptional items
Exceptional	items	are	one	off,	material	items	outside	the	normal	course	of	business	which	
are not related to the Group’s trading activities. 

Significant judgements and estimates
The	preparation	of	the	Group’s	financial	statements	in	conforming	with	IFRS	required	
management	to	make	judgements,	estimates	and	assumptions	that	effect	the	application	of	
policies	and	reported	amounts	in	the	financial	statements.	These	judgements	and	esti-
mates are based on management’s best knowledge of the relevant facts and circumstances. 

The company performs an impairment review of goodwill based on a value in use calcula-
tion.	The	calculation	is	based	on	a	discounted	cash	flow	model	and	an	appropriate	discount	
rate. The review includes an estimation of the annual growth rates and appropriate discount 
rates	(see	note	10	for	key	assumptions).	Changes	in	the	estimates	which	underpin	the	
group’s forecasts could have an impact on the value in use. 

AEOREMA COMMUNICATIONS PLC30

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

2  

Revenue and segment information
The Company uses several factors in identifying and analysing reportable segments, 
including	the	basis	of	organisation,	such	as	differences	in	products	and	geographical	areas.	
The Board of Directors, being the Chief Operating Decision Makers, have determined that for 
the	year	ending	30	June	2018	there	is	only	a	single	reportable	segment.

All	revenue	represents	sales	to	external	customers.	Four	customers	(2017:	two)	are	defined	
as	major	customers	by	revenue,	contributing	more	than	10%	of	the	Group	revenue.

Customer one

Customer two

Customer three

Customer four

Major customers

2018
£

1,114,846

886,981

617,576

493,766

2017 
£

722,825

715,074

-

392,894

3,113,169

1,830,793

The geographical analysis of revenue from continuing operations by geographical location 
of	customer	is	as	follows:

Geographical 
market

2018

2017

2018

2017

2018

2017

2018

2017

UK
£

UK 
£

Europe 
£

Europe 
£

Rest of  
the World 
£

Rest of  
the World 
£

Total 
£

Total 
£

Revenue

4,774,107

4,089,412

31,531

29,589

14,529

37,591

4,820,167

4,156,592

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

3   Operating Profit

Operating profit is stated after charging or crediting:

31

2018
£

2017 
£

Cost of sales

Depreciation of property, plant and equipment

15,327

21,577

Administrative expenses

Depreciation of property, plant and equipment

(Profit)/Loss	on	foreign	exchange	differences

Fees	payable	to	the	Company’s	auditor	in	respect	of:

   Audit of the Company’s annual accounts

   Audit of the Company’s subsidiaries

Staff	costs	(see	note	20)

Operating leases – land and buildings

5,089

6,902

7,500

21,000

1,016,153

91,000

29,877

(426)

7,500

20,000

918,336

91,000

4 

Exceptional items
Items that are material either because of their size or their nature, or that are non-recurring, 
are considered as exceptional. During the year, the Group incurred expenditure totalling 
£231,357	(2017:	£nil)	in	relation	to	the	departure	of	its	two	founders,	Peter	Litten	and	Gary	
Fitzpatrick,	from	the	board	of	directors.	This	expenditure	included	final	salary	payments	of	
£120,000,	pension	payments	of	£40,361	and	associated		costs	including	legal	and	profes-
sional	fees	of	£70,996.	

5 

Finance income

Finance income

Bank interest received

2018
£

392

2017 
£

519

AEOREMA COMMUNICATIONS PLC32

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

6  

Taxation

The tax charge comprises:

Current tax

Prior period adjustment

Current year

Deferred tax (see note 7)

Current year

2018
£

2017 
£

(1,739)

9,412

7,673

607

607

3,028

31,042

34,070

3,214

3,214

Total tax charge in the statement of comprehensive income 

8,280

37,284

Factors affecting the tax charge for the year

Profit	on	ordinary	activities	before	taxation	from	continuing	operations

58,685

248,887

Profit	on	ordinary	activities	before	taxation	multiplied	by	standard	rate

of	UK	corporation	tax	of	19%	(2017:	19.75%)

11,150

49,155

Effects	of:

Non-deductible expenses

Research and development claim

Prior period adjustment

Total tax charge 

(1,131)

-

(1,739)

(2,870)

8,280

8,086

(22,985)

3,028

(11,781)

37,284

The	Group	has	estimated	losses	of	£375,762	(2017:	£375,762)	available	to	carry	forward	
against	future	trading	profits.	These	losses	are	in	Aeorema	Communications	plc	which	is	
not	currently	making	taxable	profits	as	all	trading	is	undertaken	by	its	subsidiary	Aeorema	
Limited, therefore no deferred tax asset has been recognised.

The	Finance	Act	2016	included	legislation	to	reduce	the	main	rate	of	corporation	tax	from	
20%	to	19%	from	1	April	2017	and	to	17%	from	1	April	2020.	These	rate	reductions	were	sub-
stantively enacted by the balance sheet date and therefore included in these consolidated 
financial	statements.	Temporary	differences	have	been	remeasured	using	the	enacted	tax	
rates that are expected to apply when the liability is settled or the asset is realised.

 
Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

7  

Deferred taxation

Property,	plant	and	equipment	temporary	differences

Temporary	differences

At	1	July	

Transfer to Statement of Comprehensive Income

At 30 June

33

2017 
£

(2,269)

5,130

2,861

6,075

(3,214)

2,861

2018
£

(4,016)

6,270

2,254

2,861

(607)

2,254

The	deferred	tax	asset	is	expected	to	be	utilised	given	the	continued	profitability	and	future	
trading prospects.

8  

Profit attributable to members of the parent company
As	permitted	by	section	408	of	the	Companies	Act	2006,	the	parent	Company’s	Statement	of	
Comprehensive	Income	has	not	been	included	in	these	financial	statements.

 9   Earnings per ordinary share

Basic	earnings	per	share	are	calculated	by	dividing	the	profit	or	loss	attributable	to	owners	
of the parent by the weighted average number of ordinary shares outstanding during the 
year. 

Diluted	earnings	per	share	are	calculated	by	dividing	the	profit	or	loss	attributable	to	owners	
of the parent by the weighted average number of ordinary shares outstanding during the 
year plus the weighted average number of ordinary shares that would have been issued on 
the conversion of all dilutive potential ordinary shares into ordinary shares.

The	following	reflects	the	income	and	share	data	used	and	dilutive	earnings	per	share	
computations:	

Basic earnings per share

Profit	for	the	year	attributable	to	owners	of	the	Company

Basic weighted average number of shares

Dilutive	potential	ordinary	shares:

Employee share options

Diluted weighted average number of shares

2018
£

2017 
£

50,405

211,603

9,050,500

9,050,500

300,000

300,000

9,350,500

9,350,500

AEOREMA COMMUNICATIONS PLC34

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

10 

Intangible fixed assets

Group

Cost

At	1	July	2016

At	30	June	2017

At	30	June	2018

Impairment and amortisation

At	1	July	2016

At	30	June	2017

At 30 June 2018

Net book value

At	1	July	2016

At	30	June	2017

At 30 June 2018

Goodwill 
£

2,728,292

2,728,292

2,728,292

2,363,138

2,363,138

2,363,138

365,154

365,154

365,154

Goodwill arose for the Group on consolidation of its subsidiary company, Aeorema Limited. 

Impairment – Aeorema Limited
Goodwill has been tested for impairment based on its future value in use. The future value 
has	been	calculated	on	a	discounted	cash	flow	basis	using	the	2018-19	budgeted	figures	as	
approved by the Board of Directors, extended in perpetuity to calculate the terminal value 
and	discounted	at	a	rate	of	10%.	It	has	been	assumed	that	future	growth	will	be	between	
1.5%	and	2%.	Using	these	assumptions,	which	are	based	upon	past	experience,	there	was	
no impairment in the year.  

 
 
 
Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

11  

Property, plant and equipment     

35

Total 

£

198,368

22,536

(67,316)

153,588

26,119

(2,141)

Leasehold land 
and buildings
£

Fixtures, fittings
and equipment 
£

54,298

4,238

-

58,536

-

-

144,070

18,298

(67,316)

95,052

26,119

(2,141)

58,536

119,030

177,566

23,570

29,877

-

53,447

5,089

-

58,536

30,728

5,089

-

114,539

21,577

(67,316)

68,800

15,327

(2,141)

81,986

29,531

26,252

37,044

138,109

51,454

(67,316)

122,247

20,416

(2,141)

140,522

60,259

31,341

37,044

Group

Cost

At	30	June	2016

Additions

Disposals

At	30	June	2017

Additions

Disposals

At 30 June 2018

Depreciation

At	30	June	2016

Charge for the year

Eliminated on disposal

At	30	June	2017

Charge for the year

Eliminated on disposal

At 30 June 2018

Net book value

At	1	July	2016

At	30	June	2017

At 30 June 2018

AEOREMA COMMUNICATIONS PLC 
 
 
 
 
 
36

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

12  Non-current assets - Investments

Company

Cost

At	1	July	2016

At	30	June	2017

At 30 June 2018

Provision

At	1	July	2016

At	30	June	2017

At 30 June 2018

Net book value

At	1	July	2016

At	30	June	2017

At 30 June 2018

Shares in subsidiary 
£

3,274,703

3,274,703

3,274,703

2,694,213

2,694,213

2,694,213

580,490

580,490

580,490

Holdings of more than 20% 
The	Company	holds	more	than	20%	of	the	share	capital	of	the	following	companies:

Subsidiary undertakings

Aeorema Limited 

Twentyfirst	Limited	(Dormant)

Country of
registration
or incorporation

Shares held

Class

England and Wales

Ordinary

England and Wales

Ordinary

%

100

100

The	registered	address	of	Aeorema	Limited	and	Twentyfirst	Limited	is	64	New	Cavendish	
Street,	London,	W1G	8TB.

 
37

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

13   Trade and other receivables

Trade receivables

Related party receivables

Other receivables

Prepayments and accrued income

Group

2018
£

2017 
£

693,725

810,908

Company

2018
£

-

2017 
£

-

-

25,870

386,697

-

981,850

743,037

19,167

177,517

4,718

9,306

-

5,624

1,106,292

1,007,592

995,874

748,661

All	trade	and	other	receivables	are	expected	to	be	recovered	within	12	months	of	the	end	
of the reporting period. The fair value of trade and other receivables is the same as the 
carrying values shown above.

At	the	year	end,	trade	receivables	of	£34,324	(2017:	£61,560)	were	past	due	but	not	impaired.	
These	relate	to	a	number	of	customers	for	whom	there	is	no	significant	change	in	credit	
quality and the amounts are still considered recoverable. The ageing of these trade receiva-
bles	is	as	follows:

Less	than	90	days	overdue

More	than	90	days	overdue

Group

2018
£

2017 
£

-

61,560

34,324

-

34,324

61,560

14   Cash at bank and in hand

Bank balances

Group

2018
£

2017 
£

1,437,904

1,897,212

1,437,904

1,897,212

Company

2018
£

-

-

2017 
£

459,180

459,180

AEOREMA COMMUNICATIONS PLC 
38

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

15 

Trade and other payables

Trade payables

Related party payables

Taxes and social security costs

Other payables

Group

2018
£

2017 
£

736,442

1,012,687

-

-

220,825

253,373

1,541

7,529

Company

2018
£

13,257

67,355

-

-

Accruals and deferred income

316,171

342,014

22,035

1,274,979

1,615,603

102,647

2017 
£

7,380

67,355

-

-

19,438

94,173

All	trade	and	other	payables	are	expected	to	be	settled	within	12	months	of	the	end	of	the	
reporting period. The fair value of trade and other payables is the same as the carrying 
values shown above.

16   Loans

An	analysis	of	the	maturity	of	loans	is	given	below:

Amounts	falling	due	within	one	year	or	on	demand:

Bank	overdrafts	

Group

Company

2018
£

1,590

1,590

2017 
£

-

-

2018
£

1,590

1,590

2017 
£

-

-

39

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

17 

Share capital

Authorised

28,000,000	Ordinary	shares	of	12.5p	each

3,500,000

3,500,000

2018
£

2017 
£

At	1	July	2016

At	30	June	2017

At 30 June 2018

Number

Ordinary 
shares 
£

9,050,500

1,131,313

9,050,500

1,131,313

9,050,500

1,131,313

Holders of these shares are entitled to dividends as declared from time to time and are 
entitled to one vote per share at general meetings of the company.

See	note	21	for	details	of	share	options	outstanding.

AEOREMA COMMUNICATIONS PLC40

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

18 

Financial commitments
Total future minimum lease payments under non-cancellable operating lease rentals are 
payable	as	follows:

Group

Not later than one year

Later	than	one	year	and	not	later	than	five	years

Total

Land and Buildings

2018 
£

91,000

15,167

2017 
£

91,000

106,167

106,167

197,167

41

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

19  Directors' emoluments

The remuneration of Directors of the Company is set out below.

Salary, 
bonus or 
fees
2018 
£

Salary, 
bonus or 
fees
2017 
£

Pensions 
2018 
£

Pensions
2017 
£

Compen-
sation  
for loss of 
office
2018 
£

Compen-
sation  
for loss of 
office
2017 
£

P Litten

12,167

60,000

33,590

33,554

G Fitzpatrick

8,111

40,000

17,019

7,562

70,000

50,000

M Hale

S	Haffner

R Owen

S Quah 

A Harvey

25,000

10,000

15,000

15,000

25,000

10,000

100,000

90,000

80,625

-

-

-

-

493

665

-

-

-

155

-

-

-

-

-

-

265,903

225,000

51,767

41,271

120,000

-

-

-

-

-

-

-

-

Total
2018 
£

115,757

75,130

25,000

15,000

25,000

100,493

81,290

Total
2017 
£

93,554

47,562

10,000

15,000

10,000

90,155

-

437,670

266,271

The	share	options	held	by	directors	who	served	during	the	year	are	summarised	below:

Name

Grant date

S Quah

25	April	2013

Number 
awarded

300,000

Exercise  
price

16.50p

Earliest exercise  
date

Expiry date

25	April	2016

24	April	2023

On	23	August	2018	Steve	Quah	and	Andrew	Harvey	were	granted	300,000	share	options	each	
at	an	exercise	price	of	29p.	The	options	vest	on	17	November	2020,	and	can	be	exercised	in	
the	period	from	17	November	2020	until	the	tenth	anniversary	of	the	date	of	grant,	23	August	
2028.	As	the	grant	of	the	share	options	occurred	after	the	year	end	no	share-based	payment	
charge	was	recognised	in	the	financial	statements	for	the	year	ended	30	June	2018.	

Fees	for	S	Haffner	are	charged	by	Harris	&	Trotter	LLP,	a	firm	in	which	he	is	a	member	(see	
note	22).

AEOREMA COMMUNICATIONS PLC42

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

20  Employee information

The	average	monthly	number	of	employees	(including	directors)	employed	by	the	Group	
during	the	year	was:

Number of employees

Group

Company

2018
 Number

2017 
Number

2018
Number

2017 
Number

Administration and production

18

20

7

6

The aggregate payroll costs of these employees charged in the Statement of Comprehensive 
Income	was	as	follows:

Employment costs

Group

Company

Wages and salaries

Social security costs

Pension costs

2018
 £

857,969

101,250

56,934

2017 
£

2018
£

2017 
£

788,365

65,000

35,000

85,708

44,263

-

-

-

-

1,016,153

918,336

65,000

35,000

21   Share-based payments 

The Group operates an EMI share option scheme for key employees. Options are granted 
to key employees at an exercise price equal to the market price of the Company’s shares at 
the date of grant. Options are exercisable from the third anniversary of the date of grant and 
lapse if they remain unexercised at the tenth anniversary or upon cessation of employment. 
The	following	option	arrangements	exist	over	the	Company’s	shares:

Date of grant

Exercise price

Exercise period

25	April	2013

16.5p

25	April	2016

24	April	2023

From

To

Number of 
options 2018

Number of 
options 2017

300,000

300,000

300,000

300,000

43

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

21   Share-based payments continued

Details of the number of share options and the weighted average exercise price outstanding 
during	the	year	are	as	follows:

Number of 
options
2018

300,000

300,000

300,000

Weighted 
average 
exercise price
2018 
£

0.17

0.17

0.17

Number of 
options
2017

300,000

300,000

300,000

Weighted 
average 
exercise price 
2017 
£

0.17

0.17

0.17

Outstanding at beginning of the year

Outstanding at end of the year

Exercisable at the end of the year

The	exercise	price	of	options	outstanding	at	the	year-end	was	£0.165	(2017:	£0.165)	and	their	
weighted	average	contractual	life	was	4.8	years	(2017:	5.8	years).	

Equity-settled share-based payments are measured at fair value at the date of grant. The fair 
value as determined at the grant date of equity-settled share-based payments is expensed 
on a straight line basis over the vesting period, based on the Group's estimate of shares that 
will eventually vest. The estimated fair value of the options is measured using an option 
pricing	model.	The	inputs	into	the	model	are	as	follows:	

Grant date

Model used

Share price at grant date

Exercise price

Contractual life

Risk free rate

Expected volatility

Expected dividend rate

Fair value option

25	April	2013

Black-Scholes

16.5p

16.5p

10	years

0.5%

104%

0%

14.889p

The expected volatility is determined by calculating the historical volatility of the company’s 
share	price	over	the	last	three	years.	The	risk	free	rate	is	the	official	Bank	of	England	base	
rate.

The Group recognised the following charges in the Statement of Comprehensive Income in 
respect	of	its	share-based	payment	plans:

Share-based payment charge

2018
£

-

2017 
£

-

AEOREMA COMMUNICATIONS PLC44

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

22  Related party transactions 

The Group has a related party relationship with its subsidiaries and its key management 
personnel	(including	directors).	Details	of	transactions	between	the	Company	and	its	
subsidiaries	are	as	follows:	

Amounts owed by subsidiaries

Total amount owed by subsidiaries 

Amounts owed to subsidiaries

Total amount owed to subsidiaries 

2018
£

2017 
£

981,850

743,037

67,355

67,355

The	company	received	dividends	during	the	year	of	£nil	(2017:	£200,000)	from	its	subsidiary,	
Aeorema	Limited.	The	company	transferred	a	VAT	receivable	of	£15,155	(2017:	£10,200)	to	
Aeorema Limited due to being part of a common VAT group. 

Aeorema Limited transferred a net amount of expenses to Aeorema Communications plc 
during	the	year	of	£58,050	(2017:	£38,700).

Aeorema	Limited	paid	expenses	totalling	£132,203	(2017:	49,996)	on	behalf	of	Aeorema	
Communications plc during the year.

During	the	year,	Aeorema	Communications	plc	made	a	net	transfer	of	cash	of	£413,911	to	
Aeorema	Limited	(2017:	£181,010	from	Aeorema	Limited	to	Aeorema	Communications	plc).		

The	compensation	of	key	management	(including	directors)	of	the	Group	is	as	follows:		

Short-term	employee	benefits

Post-employment	benefits

Termination	benefits

2018
£

2017 
£

309,786

251,204

51,767

120,000

41,271

-

481,553

292,475

45

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

22  Related party transactions continued

Harris	and	Trotter	LLP	is	a	firm	in	which	S	Haffner	is	a	member.	The	amounts	charged	to	the	
Group	for	professional	services	is	as	follows:

Harris and Trotter LLP – charged during the year

Aeorema Communications plc 

Aeorema Limited

2018
£

15,000

25,995

2017 
£

15,000

7,850

40,995

22,850

At the year end, the group had an outstanding trade payable balance to Harris and Trotter 
LLP	of	£6,174	(2017:	£5,640).

23  Cash flows

Cash flows from operating activities

Profit	before	taxation

Depreciation

Dividends received by the Company

Finance income

Group

2018
 £

Company

2017 
£

2018
£

2017 
£

58,685

20,416

-

(392)

248,887

(176,778)

116,141

51,454

-

(519)

-

-

-

(200,000)

(17)

(113)

78,709

299,822

(176,795)

(83,972)

Increase	/	(decrease)	in	trade	and	other	payables

(340,624)

275,021

8,474

(Increase)	/	decrease	in	trade	and	other	receivables

Taxation paid

(98,700)

(29,303)

166,745

(247,213)

(69,072)

-

(4,631)

58,757

-

Cash generated / (used) from operating activities

(389,918)

672,516

(415,534)

(29,846)

AEOREMA COMMUNICATIONS PLC 
 
 
 
46

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

24  Financial instruments 

Financial instruments recognised in the consolidated 
statement of financial position
All	financial	instruments	are	recognised	initially	at	their	fair	value	and	subsequently	meas-
ured at amortised cost.

Loans and receivables

Trade and other receivables

Cash and cash equivalents

Investments in subsidiaries

Total

Other financial liabilities

Trade and other payables

Accruals

Total

Group

2018
 £

Company

2017 
£

2018
£

2017 
£

987,811

847,525

981,850

1,437,904

1,897,212

-

-

-

580,490

743,037

459,180

580,490

2,425,715

2,744,737

1,562,340

1,782,707

779,851

1,020,216

275,893

236,068

82,202

22,035

74,735

19,440

1,055,744

1,256,284

104,237

94,175

The	Group	is	exposed	to	risks	that	arise	from	its	use	of	financial	instruments.	There	have	
been	no	significant	changes	in	the	Group’s	exposure	to	financial	instrument	risk,	its	objec-
tives, policies and processes for managing those from previous periods. The principal 
financial	instruments	used	by	the	Group,	from	which	financial	instrument	risk	arises,	are	
trade receivables, cash and cash equivalents and trade and other payables.

Credit risk
Credit risk arises principally from the Group’s trade receivables. It is the risk that the 
counterparty fails to discharge its obligation in respect of the instrument. The maximum 
exposure	to	credit	risk	at	30	June	2018	was	£693,725	(2017:	£810,908).	Trade	receivables	are	
managed	by	policies	concerning	the	credit	offered	to	customers	and	the	regular	monitoring	
of amounts outstanding for both time and credit limits. At the year end, the credit quality of 
trade receivables is considered to be satisfactory.

Liquidity risk
Liquidity risk arises from the Group’s management of working capital. It is the risk that 
the	Group	will	encounter	difficulty	in	meeting	its	financial	obligations	as	they	fall	due.	The	
Group’s	policy	is	to	meet	its	liabilities	when	they	fall	due.	The	Group	monitors	cash	flow	on	a	
regular	basis.	At	the	year	end,	the	Group	has	sufficient	liquid	resources	to	meets	its	obliga-
tions	of	£1,244,113	(2017:	£1,540,698).

47

Notes to the Consolidated 
Financial StatementsContinued

For the year ended 30 June 2018

24  Financial instruments continued 

Market risk
Market	risk	arises	from	the	Group’s	use	of	interest	bearing	financial	instruments.	It	is	the	
risk	that	the	fair	value	of	future	cash	flows	of	a	financial	instrument	will	fluctuate.	At	the	year	
end,	the	cash	and	cash	equivalents	of	the	Group	net	of	bank	overdrafts	was	£1,436,314	(2017:	
£1,897,212).	The	Group	ensures	that	its	cash	deposits	earn	interest	at	a	reasonable	rate.

Capital risk
The Group’s objectives when managing capital are to safeguard the Group’s ability to con-
tinue as a going concern while maximising the return to stakeholders. The capital structure 
of the Group consists of equity attributable to equity holders of the parent, comprising 
issued share capital, reserves and retained earnings as disclosed in the Group Statement of 
Changes	in	Equity.	At	the	year	end,	total	equity	was	£1,662,667	(2017:	£1,657,515).

25  Pension costs defined contribution 

The	Group	makes	pre-defined	contributions	to	employees'	personal	pension	plans.	Con-
tributions	payable	by	the	Group	for	the	year	were	£56,934	(2017:	£44,263).	At	the	end	of	the	
reporting	period	£nil	(2017:	£nil)	of	contributions	were	due	in	respect	of	the	period.	

26  Dividends

On	the	9	January	2018	a	final	dividend	of	0.5	pence	per	share	(total	dividend	£45,253)	was	
paid to holders of fully paid ordinary shares.

In	respect	of	the	current	year,	the	directors	propose	that	a	final	dividend	of	0.75	pence	per	
share	be	paid	to	shareholders	on	11	January	2019.	The	dividends	are	subject	to	approval	
by shareholders at the Annual General Meeting and have not been included as liabilities in 
these	consolidated	financial	statements.	The	proposed	dividends	are	payable	to	all	share-
holders	on	the	Register	of	Members	on	14	December	2018.	The	total	estimated	dividend	to	
be	paid	is	£67,879.	The	payment	of	this	dividend	will	not	have	any	tax	consequences	for	the	
Group. 

27  Contingent Liability

Company
The company is a member of a group VAT registration with all other companies in the Aeo-
rema Communications group and, under the terms of the registration, is jointly and severally 
liable	for	the	VAT	payable	by	all	members	of	the	group.		At	30	June	2018	the	company	had	no	
potential liability under the terms of the registration.

28  Control

There is no overall controlling party.

AEOREMA COMMUNICATIONS PLC48

Director Profiles

Mike Hale 
Non-Executive Chairman

Mike Hale has spent most of his career in the marketing and advertising 
sectors. His roles have included Chairman and CEO of Young and Rubicam 
Australia, Chairman and CEO of FCB Australia and Board Director of Saatchi 
and Saatchi UK. He also established his own eponymous agency which he 
built into one of Australia’s leading independent agencies and which he sold 
before relocating to London.

He has also been involved with business and strategic planning for major 
Australian and international companies including British Airways, Unilever, 
Epson, Toshiba, NRMA and BMW.

His extensive marketing and advertising experience with blue-chip compa-
nies,	both	in	the	UK	and	Australia,	will	be	highly	beneficial	to	the	Company’s	
plans for growth and expansion.

Stephen Haffner 
Non-Executive Director

Steve	Haffner	has	almost	30	years’	accounting	experience	having	qualified	
as	a	chartered	accountant	in	1989.	He	has	spent	over	25	years	at	Harris	and	
Trotter LLP, during which time he became Head of the Audit Department. 
He	was	appointed	as	Partner	to	the	firm	in	1994.	Steve	joined	Aeorema	as	
Company	Secretary	in	2014	and	as	a	Director	in	2015.	He	is	a	Fellow	of	The	
Institute of Chartered Accountants in England and Wales.

Richard Owen 
Non-Executive Director

Richard	is	Executive	Chairman	of	AIM	listed	Ultimate	Sports	Group	(USG)	Plc	
and an Executive Director of its subsidiary Pantheon Leisure Plc. Richard has 
extensive involvement and experience in corporate and strategic planning, 
acquisitions	and	finance.	Richard	holds	various	other	private	company	
directorships. 

49

Steve Quah 
Joint Managing Director

Steve	Quah	is	a	founder	and	Joint	Managing	Director	at	Cheerful	Twentyfirst	
and oversees the management of all events. With extensive expertise in both 
theatrical and digital brand experiences, Steve is the driving force behind 
the company’s strong creative service ethos. Steve brings over thirty years 
of unique insight, innovation and experience to the company and continues 
to focus the team on delivering game changing events for all clients. With a 
passion for creating award winning live experiences, Steve has produced over 
300	corporate	productions	and	numerous	live	events	for	some	of	the	world’s	
largest	brands	including	Vodafone,	Google,	Oath,	Clifford	Chance,	LG,	Disney,	
AOL,	News	UK	and	Microsoft	to	name	but	a	few.

Andrew Harvey 
Joint Managing Director

Andrew Harvey is Joint Managing Director and has twenty years’ experience 
producing events, branded content and interactive projects. Andrew joined 
Cheerful	Twentyfirst	in	1999	and	helped	significantly	grow	the	branded	
content division winning numerous awards.  Andrew has worked at many 
levels within the company including Account Manager, Head of Moving Image, 
Senior Event Producer and his most recent role - Director of Operations. 
Andrew has delivered award winning projects for global brands including 
HSBC, Nokia, McKinsey & Company, GE Alstom, Oliver Wyman, PubMatic and 
Babcock. Andrew currently oversees all aspects of the agency’s operations.

AEOREMA COMMUNICATIONS PLC50

Notice of Annual General Meeting

Aeorema Communications plc (Incorporated and registered in England and Wales with company number 4314540)

NOTICE IS HEREBY GIVEN that the Annual General 
Meeting of Aeorema Communications plc will be held at 
Gilmoora	House,	57/61	Mortimer	Street,	London	W1W	8HS	
on	6	December	2018	at	11	a.m.	for	the	transaction	of	the	
following	business:	

As Ordinary Business	to	consider	and,	if	thought	fit,	
pass the following resolutions which will be proposed as 
Ordinary	Resolutions:	

1. To receive and adopt the report of the directors of the 
Company and the audited accounts for the Company 
for	the	year	ended	30	June	2018.

2. To re-appoint Richard Lawrence Owen as a Director of 

the	Company,	who	retires	in	accordance	with	Article	122	
of the Company’s Articles of Association. 

3. To re-appoint RSM UK Audit LLP as auditors of the 
Company	and	to	authorise	the	Directors	to	fix	their	
remuneration.

4.	To	declare	a	final	dividend	on	the	ordinary	shares	of	

12.5	pence	each	in	the	capital	of	the	Company	for	the	
year	ended	30	June	2018	of	0.75	pence	per	ordinary	
share.

As Special Business	to	consider	and,	if	thought	fit,	pass	
the	following	resolutions	of	which	Resolution	5	will	be	
proposed	as	an	Ordinary	Resolution	and	Resolutions	6	
and	7	will	be	proposed	as	Special	Resolutions:

5. That the directors of the Company be generally and un-
conditionally authorised pursuant to and in accordance 
with	section	551	of	the	Act	(the	"Act")	to	exercise	all	the	
powers of the Company to allot shares in the Company 
and/or	to	grant	rights	to	subscribe	for,	or	to	convert	any	
security	into,	shares	in	the	Company	("Rights")	up	to	a	
maximum	nominal	amount	of	£1,000,000,	provided	that	
this authority shall expire at the end of the next annual 
general	meeting	of	the	Company	to	be	held	after	the	
date	of	the	passing	of	this	Resolution	or,	if	earlier,	fifteen	
months from the date of the passing of this Resolution 
save that the Company may prior to the expiry of such 
period	make	any	offer	or	agreement	which	would	or	
might require shares to be allotted or Rights to be grant-
ed	after	such	expiry	and	the	directors	of	the	Company	
shall be entitled to allot shares in the Company and to 
grant	Rights	pursuant	to	any	such	offer	or	agreement	as	
if this authority had not expired.

6.	That,	subject	to	the	passing	of	Resolution	5	set	out	

above, the directors of the Company be empowered 
pursuant	to	section	570	of	the	Act	to	allot	equity	
securities	(within	the	meaning	of	section	560	of	the	Act)	
for cash pursuant to the authority conferred on them 
by	Resolution	5	above,	as	if	section	561(1)	of	the	Act	did	
not apply to such allotment provided this power shall 
be	limited	to:

(i)	the	allotment	of	equity	securities	in	connection	
with	a	rights	issue,	open	offer	or	other	offer	of	equity	
securities	open	for	acceptance	for	a	period	fixed	by	the	
directors of the Company to holders of equity securities 
on	the	register	on	a	fixed	record	date	where	the	equity	
securities respectively attributable to the interests of 
such	holders	are	proportionate	(as	nearly	as	may	be	
practicable)	to	their	respective	holdings	of	such	equity	
securities or in accordance with the rights attached 
thereto	(but	subject	to	such	exclusions	or	other	
arrangements as the directors of the Company may 
deem necessary or expedient in relation to treasury 
shares, fractional entitlements or legal or practical 
problems under the laws of, or the requirements of any 
recognised body or stock exchange in, any territory or 
by virtue of shares being represented by depositary 
receipts	or	any	other	matter);	and

(ii)	the	allotment	to	any	person	or	persons	(otherwise	
than	pursuant	to	sub-paragraph	(i)	of	this	Resolution	
above)	of	equity	securities	up	to	an	aggregate	nominal	
amount	of	£1,000,000,

provided that the power given by this Resolution shall 
expire at the end of the next annual general meeting of 
the	Company	to	be	held	after	the	date	of	the	passing	of	
this	Resolution	or,	if	earlier,	fifteen	months	from	the	date	
of the passing of this Resolution, save that the directors 
of	the	Company	shall	be	entitled	to	make	offers	or	
agreements before the expiry of such power which 
would or might require equity securities to be allotted 
after	such	expiry	and	the	directors	of	the	Company	shall	
be entitled to allot equity securities pursuant to any 
such	offers	or	agreements	as	if	the	power	conferred	
hereby had not expired.

51

7. That the Company be and is hereby generally and 

unconditionally authorised in accordance with Section 
701	of	the	Act	to	make	market	purchases	(within	the	
meaning	of	Section	693(4)	of	the	Act)	on	the	AIM	Market	
of the London Stock Exchange plc of ordinary shares of 
12.5	pence	each	in	the	capital	of	the	Company	("Ordi-
nary	Shares")	provided	that:	

Notes: 
(1) A member entitled to attend and vote at the above-men-
tioned annual general meeting (the "Meeting") is entitled to 
appoint a proxy or proxies to exercise any or all of his rights 
to attend, speak and vote at the Meeting instead of him.  All 
members are entitled to attend and vote at the Meeting, 
whether or not they have returned a form of proxy. 

(i)	the	maximum	number	of	Ordinary	Shares	hereby	
authorised	to	be	purchased	is	905,000		Ordinary	Shares;

(ii)	the	minimum	price	(exclusive	of	expenses)	which	
may	be	paid	for	an	Ordinary	Share	is	1	pence;	

(iii)	the	maximum	price	(exclusive	of	expenses)	which	
shall be paid for an Ordinary Share shall be an amount 
equal	to	105	per	cent.	of	the	average	middle	market	
quotations taken from the AIM Appendix to the Daily 
Official	List	of	the	London	Stock	Exchange	for	the	five	
business days immediately preceding the day on which 
the Ordinary Share is contracted to be purchased; 

(iv)	unless	renewed	the	authority	hereby	conferred	shall	
expire on the earlier of the Company’s Annual General 
Meeting	in	2019	or	eighteen	months	from	the	passing	of	
this Resolution unless such authority is renewed, varied 
or revoked prior to such time; and 

(v)	the	Company	may	make	a	contract	or	contracts	to	
purchase Ordinary Shares under the authority hereby 
conferred prior to the expiry of such authority which will 
or	may	be	executed	wholly	or	partly	after	the	expiry	of	
such authority and may make a purchase of Ordinary 
Shares in pursuance of any such contract or contracts.

(2) A Form of Proxy is enclosed for your use, if desired.  The 
instrument appointing a proxy must reach the Company’s 
registrars, Link Asset Services, PXS, The Registry, 34 Beck-
enham Road, Beckenham, Kent, BR3 4TU not less than 48 
hours before the time of holding of the Meeting.

(3) Pursuant to Regulation 41 of The Uncertificated Securi-
ties Regulations 2001, the Company specifies that only those 
members of the Company on the register 48 hours before 
the time set for the Meeting shall be entitled to attend or 
vote at the Meeting in respect of the number of shares reg-
istered in their name at the time.  Changes to the register of 
members after that time will be disregarded in determining 
the rights of any person to attend or vote at the Meeting.

(4) A copy of the register of Directors’ interests in shares in 
the Company and copies of the Directors’ service contracts 
of more than one year’s duration will be available for 
inspection at the registered office of the Company during 
office hours only on any weekday (excluding Saturdays, 
Sundays and public holidays) from the date of this notice 
until the date of the Meeting and at the place of the Meeting 
for at least 15 minutes prior to and during the Meeting.

By order of the Board

Stephen Haffner  
Company Secretary 
Registered	Office: 
64	New	Cavendish	Street,	London	W1G	8TB

Dated:	6	November	2018

AEOREMA COMMUNICATIONS PLC52

Company Information

Directors

Secretary

(Non-Executive	Chairman)
(Non-Executive)
(Non-Executive)
(Joint-Managing	Director)
(Joint	Managing	Director)

M	Hale					
S	Haffner	
R	Owen	 	
S	Quah	 	
A	Harvey		

S	Haffner

Company number

04314540

Registered office

Financial advisers

Stockbrokers

Nominated adviser

Auditors

Solicitors

Bankers

64	New	Cavendish	Street
London,	W1G	8TB

Harris & Trotter LLP 
64	New	Cavendish	Street
London,	W1G	8TB

Allenby Capital Limited
5	St.	Helens	Place
London,	EC3A	6AB

Allenby Capital Limited
5	St.	Helens	Place
London,	EC3A	6AB

RSM UK Audit LLP
25	Farringdon	Street
London, EC4A 4AB

Howard Kennedy LLP
No.	1	London	Bridge
London,	SE1	9BG

Barclays Bank plc
P	O	Box	32106
London,	NW1	2ZH

Registrar and transfer office

Link Asset Services
The Registry
34	Beckenham	Road
Beckenham,	Kent,	BR3	4TU