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Atlas Financial Holdings Inc

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FY2012 Annual Report · Atlas Financial Holdings Inc
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-K
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For year ended:
December 31, 2012

COMMISSION FILE NUMBER:
000-54627

ATLAS FINANCIAL HOLDINGS, INC.
(EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)

CAYMAN ISLANDS
(State or other jurisdiction of
incorporation or organization)

150 NW POINT BOULEVARD
Elk Grove Village, IL
(Address of principal executive offices)

27-5466079
(I.R.S. Employer
Identification No.)

60007
(Zip Code)

Registrant’s telephone number, including area code: (847) 472-6700
Securities registered pursuant to Section 12(b) of the Act:

TITLE OF EACH CLASS:
Common, $0.003 par value per share

NAME OF EACH EXCHANGE ON WHICH REGISTERED:
TSX Venture Exchange
Nasdaq Stock Market

Securities registered pursuant to Section 12(g) of the Act: None
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes  
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Act. Yes  
Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 
Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been 
subject to such filing requirements for the past 90 days. Yes  
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data 
File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months 
(or for such shorter period that the registrant was required to submit and post such files). Yes  
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§ 229.405 of this chapter) is not contained 
herein, and will not be contained, to the best of Registrant’s knowledge, in definitive proxy or information statements incorporated by 
reference in Part III of this Form 10-K or any amendment to this Form 10-K.  
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting 
company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange 
Act. (Check one):

   No 

No  

No  

No 

Large Accelerated Filer 
Non-Accelerated Filer   
(do not check if a smaller reporting company)

Accelerated Filer
Smaller Reporting Company 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes  

   No  

There were 8,095,892 shares of the Registrant's common stock outstanding as of March 14, 2013, of which 6,833,421 are ordinary common 
shares and 1,262,471 are restricted shares. Of the Registrant's ordinary common shares outstanding, 5,421,129 shares as of March 13, 2013 
were held by non-affiliates of the Registrant. 
The aggregate market value of the common stock held by non-affiliates of the Registrant, computed by reference to the closing price as of the 
last business day of the registrant's most recently completed second fiscal quarter, June 30, 2012, was approximately $3.8 million.
For purposes of the foregoing calculation only, which is required by Form 10-K, the Registrant has included in the shares owned by affiliates 
those shares owned by directors and officers of the Registrant, and such inclusion shall not be construed as an admission that any such person 
is an affiliate for any purpose.

DOCUMENTS INCORPORATED BY REFERENCE
Portions of the Registrant’s Definitive Proxy Statement for its 2013 Annual Meeting of Stockholders are incorporated by reference into Part 
III of this report.

* * *

 
  
  
  
  
  
  
  
 
  
 
Table of Contents

ATLAS FINANCIAL HOLDINGS, INC.
INDEX TO ANNUAL REPORT ON FORM 10-K
December 31, 2012

PART I
Item 1.

Item 1A.
Item 1B.
Item 2.
Item 3.
Item 4.
PART II
Item 5.
Item 7.
Item 8.
Item 9.
Item 9B.
PART III
Item 10.
Item 11.
Item 12.
Item 13.
Item 14.
PART IV
Item 15.

Business
Overview
Market
Acquisition of Gateway
Initial Public Offering
Competitive Strengths
Strategic Focus
Geographic Markets
Agency Relationships
Seasonality
Competition
Regulation
Employees
Risk Factors
Unresolved Staff Comments
Properties
Legal Proceedings
Mine Safety Disclosures

1
1
2
2
3
3
4
5
6
6
6
7
8
9
23
24
24
24
25
Market for Registrant's Common Equity, Related Stockholders Matters and Issuer Purchases of Equity  25
26
Management's Discussion and Analysis of Financial Condition and Results of Operations
47
Financial Statements and Supplementary Data
69
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
69
Other Information
70
70
74
74
75
75
76
76
77
79

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accounting Fees and Services

Exhibits and Financial Statement Schedules
Signatures
Financial Statement Schedules

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PART I

ITEM 1. DESCRIPTION OF BUSINESS

We are a financial services holding company incorporated under the laws of the Cayman Islands. Our core business is the 
underwriting of commercial automobile insurance policies, focusing on the “light” commercial automobile sector, which is 
carried out through our insurance subsidiaries, American Country Insurance Company, or American Country, and American 
Service Insurance Company, Inc., or American Service, together with American Country, which we refer to as our “insurance 
subsidiaries”. This sector includes taxi cabs, non-emergency para-transit, limousine, livery and business auto. Our goal is to be 
the preferred specialty commercial transportation insurer in any geographic areas where our value proposition delivers benefit 
to all stakeholders. Subsequent to the year ended December 31, 2012, Atlas acquired a third insurance subsidiary, Gateway 
Insurance Company, as detailed further on the following pages.

We were formed as JJR VI, a Canadian capital pool company, on December 21, 2009 under the laws of Ontario, Canada. On 
December 31, 2010, we completed a reverse merger wherein American Service and American Country were transferred to us 
by Kingsway America Inc., or KAI, a wholly owned subsidiary of Kingsway Financial Services Inc., or KFSI, a Canadian 
public company whose shares are traded on the Toronto and New York Stock Exchanges. Prior to the transaction, each of 
American Service and American Country were wholly owned subsidiaries of KAI. American Country commenced operations 
in 1979. With roots dating back to 1925 selling insurance for taxi cabs, American Country is one of the oldest insurers of U.S. 
taxi and livery business. In 1983, American Service began as a non-standard personal and commercial auto insurer writing 
business in the Chicago, Illinois area.

In connection with the acquisition of American Service and American Country, we streamlined the operations of the insurance 
subsidiaries to focus on the “light” commercial automobile lines of business we believe will produce favorable underwriting 
results. Over the past two years, we have disposed of non-core assets and placed into run-off certain non-core lines of business 
previously written by the insurance subsidiaries. Our sole focus going forward is the underwriting of commercial automobile 
insurance in the U.S.

The address of our registered office is Cricket Square, Hutchins Drive, PO Box 2681, Grand Cayman, KY1-1111, Cayman 
Islands.  Our operating headquarters are located at 150 Northwest Point Boulevard, Elk Grove Village, Illinois 60007, USA.  
We maintain a website at http://www.atlas-fin.com.  Information on our website or any other website does not constitute a part 
of this annual report on Form 10-K.

On December 31, 2010, following the reverse merger transaction described immediately hereafter, we filed a Certificate of 
Registration by Way of Continuation in the Cayman Islands to re-domesticate as a Cayman Islands company.  In addition, on 
December 30, 2010 we filed a Certificate of Incorporation on Change of Name to change our name to Atlas Financial Holdings, 
Inc.  Our current organization is a result of a reverse merger transaction involving the following companies: 

(a) 

(b) 

JJR VI, sponsored by JJR Capital, a Toronto based merchant bank;

American Insurance Acquisition Inc., or American Acquisition, a corporation formed under the laws of Delaware as a 
wholly owned subsidiary of Kingsway America Inc., or KAI. KAI is a wholly owned subsidiary of Kingsway 
Financial Services Inc., or KFSI, a Canadian public company formed under the laws of Ontario and whose shares are 
traded on the Toronto and New York Stock Exchanges; and

(c) 

Atlas Acquisition Corp., a Delaware corporation wholly-owned by JJR VI and formed for the purpose of merging with 
and into American Acquisition. 

Prior to the transaction, each of American Service and American Country were wholly owned subsidiaries of KAI.  In 
connection with the reverse merger transaction, KAI transferred 100% of the capital stock of each of American Service and 
American Country to American Acquisition (another wholly owed subsidiary of KAI) in exchange for C$35.1 million of 
common and C$18.0 million of preferred shares of American Acquisition and promissory notes worth C$7.7 million, 
aggregating C$60.8 million. In addition, American Acquisition raised C$8.0 million through a private placement offering of 
subscription receipts to qualified investors in both the United States and Canada at a price of C$6.00 per subscription receipt.

KAI received 4,601,621 restricted voting common shares of our company, which we refer to as “restricted voting shares”, then 
valued at $27.8 million, along with 18,000,000 non-voting preferred shares of our company then valued at C$18.0 million and 

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C$8.0 million cash for total consideration of C$60.8 million in exchange for 100% of the outstanding shares of American 
Acquisition and full payment of certain promissory notes. Investors in the American Acquisition private placement offering of 
subscription receipts received 1,327,834 of our ordinary shares, which we refer to as “ordinary shares”, plus warrants to 
purchase one ordinary share of our company for each subscription receipt at C$6.00 at any time until December 31, 2013.  
Every 10 common shares of JJR VI held by the shareholders of JJR VI immediately prior to the reverse merger were, upon 
consummation of the merger, consolidated into one ordinary share of JJR VI.  Upon re-domestication in the Cayman Islands, 
these consolidated shares were then exchanged on a one-for-one basis for our ordinary shares.  

On December 7, 2012, a shareholder meeting was held where a one-for-three reverse stock split was unanimously approved. 
When the reverse stock split took effect on January 29, 2013, it decreased the authorized and outstanding ordinary shares and 
restricted voting shares at a ratio of one-for-three. The primary objective of the reverse stock split was to increase the per share 
price of Atlas' ordinary shares to meet certain listing requirements of the NASDAQ Capital Market. Unless otherwise noted, all 
historical share and per share values in this Annual Report on Form 10-K reflect the one-for-three reverse stock split.

Substantially all of our new premiums written are in “light” commercial automobile lines of business. In the year ended December 
31, 2012, gross premium written from commercial automobile was $50.5 million, representing a 169.0% increase relative to the 
year ended December 31, 2011. As a percentage of the insurance subsidiaries’ overall book of business, commercial auto gross 
premium written represented 91.8% of gross premium written in the year ended December 31, 2012 compared to 44.7% during 
the year ended December 31, 2011.

We are committed to the “light” commercial automobile lines of business. With the completion of the acquisition of Gateway, 
we increased the footprint of our current market focus to 39 states and the District of Columbia through the addition of 
California, Hawaii, Montana, Nebraska, North Dakota, South Dakota, Washington and West Virginia. Together, our insurance 
subsidiaries are licensed to write property and casualty, or P&C, insurance in 46 states plus the District of Columbia in the 
United States. American Country and American Service actively wrote commercial automobile insurance in more states during 
2012 than in any prior year. 

Market

Our core business is the underwriting of commercial automobile insurance policies, focusing on the “light” commercial 
automobile sector. The “light” commercial automobile policies we underwrite provide coverage for light weight commercial 
vehicles typically with the minimum limits prescribed by statute, municipal or other regulatory requirements. The majority of 
our policyholders are individual owners or small fleet operators.

The “light” commercial automobile sector is a subset of the historically profitable commercial automobile insurance industry 
segment. Commercial automobile insurance has outperformed the overall P&C industry in each of the past ten years based on 
data compiled by A.M. Best. A recent survey by A.M. Best estimates the total market for commercial automobile liability 
insurance to be approximately $24 billion. The size of the commercial automobile insurance market can be affected 
significantly by many factors, such as the underwriting capacity and underwriting criteria of automobile insurance carriers and 
general economic conditions. Historically, the commercial automobile insurance market has been characterized by periods of 
price competition and excess capacity followed by periods of higher premium rates and shortages of underwriting capacity. 

We believe that there is a positive correlation between the economy and commercial automobile insurance in general. Operators 
of “light” commercial automobiles may be less likely than other business segments within the commercial automobile 
insurance market to take vehicles out of service as their businesses and business reputations rely heavily on availability. With 
respect to certain business lines such as the taxi line, there are also other factors such as the cost and limited supply of 
medallions which may discourage a policyholder from taking vehicles out of service in the face of reduced demand for the use 
of the vehicle. 

Acquisition of Gateway Insurance Company

On January 2, 2013 we acquired Camelot Services, Inc., or Camelot Services, a privately owned insurance holding company, 
and its sole subsidiary, Gateway Insurance Company, or Gateway, from Hendricks Holding Company, Inc., or Hendricks, an 
unaffiliated third party. Gateway provides specialized commercial insurance products, including commercial automobile 
insurance to niche markets such as taxi, black car and sedan service owners and operators.

Gateway is a St. Louis, Missouri-based insurance company that currently underwrites approximately $10.0 million of annual 
taxi and limousine net written premium. Gateway is an admitted carrier in 46 states plus the District of Columbia. Our 

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acquisition of Gateway expanded our core commercial automobile lines to a total of 39 states and the District of Columbia, 
including California, Hawaii, Montana, Nebraska, North Dakota, South Dakota, Washington and West Virginia. 

Under the terms of the stock purchase agreement, the purchase price equaled the tangible GAAP book value of Camelot 
Services at December 31, 2012, subject to certain pre and post-closing adjustments, including, among others, claim 
development between the signing of the stock purchase agreement and December 31, 2012. Additional consideration may be 
paid to the seller, or returned to us by the seller, depending upon, among other things, the future development of Gateway’s 
actual loss reserves for certain lines of business and the utilization of certain deferred tax assets over time. Gateway also writes 
workers’ compensation insurance, which was terminated as part of the transaction. An indemnity reinsurance agreement was 
entered into pursuant to which 100% of Gateway’s workers’ compensation business was ceded to a third party captive reinsurer 
funded by the seller as part of the transaction.

The total purchase price for all of Camelot Services’ outstanding shares was $14.3 million, consisting of a combination of cash 
and Atlas preferred shares. Consideration consisted of a $6.0 million dividend paid by Gateway immediately prior to the 
closing, $2.0 million of Atlas preferred shares (consisting of a total of 2 million preferred shares) and $6.3 million in cash. We 
have contractual protections to offset up to $2.0 million of future adverse reserve development. We have also agreed to provide 
the sellers up to $2.0 million in additional consideration in the event of favorable reserve development.

Initial Public Offering in the United States

On February 11, 2013, an aggregate of 4,125,000 Atlas ordinary shares were offered in Atlas' initial public offering in the United 
States. 1,500,000 ordinary shares were offered by Atlas and 2,625,000 ordinary shares were sold by KAI at a price of $5.85 per 
share. Atlas also granted the underwriters an option to purchase up to an aggregate of 618,750 additional shares at the public 
offering price of $5.85 per share to cover over-allotments, if any. On March 11, 2013, the underwriters exercised this option and 
purchased an additional 451,500 shares. After underwriting and other expenses, total proceeds of $10.3 million were realized on 
the issuance of the shares. Since that time, Atlas' shares have traded on the NASDAQ under the symbol "AFH." 

The principal purposes of the initial offering in the United States are to create a public market for Atlas' ordinary shares and 
thereby enable future access to the public equity markets by Atlas and its shareholders, and to obtain additional capital. The 
intended usage of the net proceeds from the offering are for working capital, to acquire complementary businesses or other 
assets, to repurchase preferred shares, which accrue dividends on a cumulative basis at a rate of $0.045 per share per year 
(4.5%), or for other general corporate purposes; however there are no specific planned uses of the net proceeds.

Competitive Strengths

Our value proposition is driven by our competitive strengths, which include the following:

Focus on niche commercial insurance business. We target niche markets that support adequate pricing and believe we are able 
to adapt to changing market needs ahead of our competitors through our strategic commitment and increasing scale. We 
develop and deliver superior specialty commercial automobile insurance products priced to meet our customers’ needs and 
strive to generate consistent underwriting profit for our insurance subsidiaries. We have experienced a favorable trend in loss 
ratios in 2012 attributable to the increased composition of commercial automobile written premium as a percentage of the total 
written premium. We expect the loss ratio to continue decreasing as we complete the transition away from non-standard 
automobile insurance and other non-core lines of business.

There are a limited number of competitors specializing in these lines of business. Management believes a strong value 
proposition is very important to attract new business and can result in desirable retention levels as policies renew on an annual 
basis. There are also a relatively limited number of agents who specialize in these lines of business.  As a result, strategic agent 
relationships are important to ensure efficient distribution.

Strong market presence with recognized brands and long-standing distribution relationships. American Country, American 
Service and Gateway have a long heritage as insurers of taxi, livery and para-transit businesses. All of the insurance 
subsidiaries have strong brand recognition and long-standing distribution relationships in our target markets. Through regular 
interaction with our retail producers, we strive to thoroughly understand each of the markets we serve in order to deliver 
strategically priced products to the right market at the right time.

Sophisticated underwriting and claims handling expertise. Atlas has extensive experience and expertise with respect to 
underwriting and claims management in our specialty area of insurance. Our well-developed underwriting and claims 
infrastructure includes an extensive data repository, proprietary technologies, deep market knowledge and established market 
relationships. Analysis of the substantial data available through our operating companies drives our product and pricing 

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decisions. We believe our underwriting and claims handling expertise provides enhanced risk selection, high quality service to 
our customers and greater control over claims expenses. We are committed to maintaining this underwriting and claims 
handling expertise as a core competency as our volume of business increases.

Scalable operations positioned for growth. Significant progress has also been made in aligning our cost base to our expected 
revenue going forward. The core functions of the insurance subsidiaries were integrated into a common operating platform. We 
believe that our insurance subsidiaries are well-positioned to begin returning to the volume of premium they wrote in the recent 
past with better than industry level profitability from the efficient operating infrastructure honed in 2011.

Experienced management team. We have a talented and experienced management team who have decades of experience in the 
property and casualty insurance industry. Our senior management team has worked in the property and casualty industry for an 
average of 21 years and with the insurance subsidiaries, directly or indirectly, for an average of 12 years.

Strategic Focus

Vision

Our goal is to be the preferred specialty commercial transportation insurer in any geographic area where our value proposition 
delivers benefit to all stakeholders.  

Mission

We develop and deliver superior specialty insurance products priced to meet our customers’ needs and generate consistent 
underwriting profit for our insurance subsidiaries.  These products are distributed to the insured through independent retail 
agents utilizing our company’s operating platform.

We seek to achieve our vision and mission through the design, sophisticated pricing and efficient delivery of specialty 
transportation insurance products. Through constant interaction with our retail producers, we strive to thoroughly understand 
each of the markets we serve in order to deliver strategically priced products to the right market at the right time. Analysis of 
the substantial data available through our operating companies drives our product and pricing decisions. We focus on our key 
strengths and seek to expand our geographic footprint and products only to the extent these activities support our vision and 
mission. We target niche markets that support adequate pricing and believe we are able to adapt to changing market needs 
ahead of our competitors through our strategic commitment and increasing scale.

Outlook

Over the past two years, through dispositions and by placing certain lines of business into run-off, the insurance subsidiaries 
have streamlined operations to focus on the lines of business they believe will produce favorable underwriting results.  
Significant progress has also been made in aligning the cost base to our expected revenue base going forward.  The core 
functions of the insurance subsidiaries were integrated into a common operating platform. Management believes that our 
insurance subsidiaries are well-positioned to begin returning to the volume of premium they wrote in the recent past with better 
than industry level profitability. The insurance subsidiaries have a long heritage with respect to their continuing lines of 
business and will benefit from the efficient operating infrastructure honed in 2011. American Country and American Service 
actively wrote business in 31 states during 2012, representing more states than in any prior year, utilizing our well developed 
underwriting and claim methodology. Our acquisition of Gateway expanded our core commercial auto lines to 39 states and the 
District of Columbia. 

We believe that the most significant opportunities going forward are: (i) continued re-energizing of distribution channels with 
the objective of recapturing business generated prior to 2009, (ii) building business in previously untapped geographic markets 
where our insurance subsidiaries are licensed, but not recently active, and (iii) opportunistically acquiring books of business or 
similar insurance companies, provided market conditions support this activity. Primary potential risks related to these activities 
include: (i) insurance market conditions remaining “soft” for a sustained period of time, (ii) not being able to achieve the 
expected support from distribution partners, and (iii) the insurance subsidiaries not successfully maintaining their recently 
improved ratings from A.M. Best. 

We seek to deploy our capital to maximize the return for our shareholders, either by investing in growing our operations or by 
pursuing other capital initiatives, depending upon insurance and capital market conditions. We focus on our key strengths and 
seek to expand our geographic footprint and products only to the extent these activities support our vision and mission. We will 

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identify and prioritize market expansion opportunities based on the comparative strength of our value proposition relative to 
competitors, the market opportunity and the legal and regulatory environment. 

We intend to continue to grow profitably by undertaking the following:

Re-establish legacy distribution relationships. We are focused on re-establishing relationships with independent agents that 
have been our insurance subsidiaries’ distribution partners in the past. We seek to develop and maintain strategic distribution 
relationships with a relatively small number of independent agents with substantial market presence in each state in which we 
currently operate. We expect to continue to increase the distribution of our core products in the states where we are actively 
writing insurance and re-capture insurance premium historically written by the insurance subsidiaries.

Expand our market presence. We are committed to continuing to diversify geographically by leveraging our experience, 
historical data and market research to expand our business in previously untapped geographic markets. Utilizing our established 
brands and market relationships, we have made significant inroads in new states where we had no active business in 2011. We 
will continue to expand into additional states where we are licensed, but not currently active, and states where we are not 
currently licensed to the extent that our market expansion criteria is met in a given state.

Acquire complementary books of business and insurance companies. We plan to opportunistically pursue acquisitions of 
complementary books of business and insurance companies provided market conditions support this activity. We will evaluate 
each acquisition opportunity based on its expected economic contribution to our results and support of our market expansion 
initiatives. Our recent acquisition of Gateway Insurance Company is consistent with this aspect of our strategy.

Geographic Markets

Currently, we distribute insurance only in the United States. Through our insurance subsidiaries, we are licensed to write P&C 
insurance in 46 states plus the District of Columbia in the United States. The following table reflects, in percentages, the 
principal geographic distribution of premiums written for the year ended December 31, 2012. No other jurisdiction accounted 
for more than 5%. 

Distribution of Net Premium Written by Jurisdiction
New York
Illinois
Michigan
Minnesota
Louisiana

28.8%
17.9%
12.9%
6.7%
6.2%

The diagram below outlines the states where we are focused on actively writing new insurance policies and where we believe 
the comparative strength of our value proposition, the market opportunity, and the legal and regulatory environment are 
favorable (states darkened in the below diagram). With the completion of the acquisition of Gateway, we increased the footprint 
of our current market focus to 39 states and the District of Columbia through the addition of California, Hawaii, Montana, 
Nebraska, North Dakota, South Dakota, Washington and West Virginia. The diagram below also reflects the 2013 addition of 
Maine to the states where we are actively writing new insurance policies.

Gateway historically issued commercial automobile insurance policies in the state of Florida. We do not plan to actively write 
insurance for new policyholders in Florida going forward and are in the process of satisfying the regulatory requirements to 
withdraw from that state.

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Agency Relationships

Independent agents are recruited by us directly and through marketing efforts targeting the specialty niche upon which we 
focus.  Interested agents are evaluated based on their experience, expertise and ethical dealing.  Typically, our company enters 
into distribution relationships with one out of every ten agents seeking an agency contract.  We are generally interested in 
acting as one of a relatively small number of insurance partners with whom our independent agents place business and are also 
careful not to oversaturate the distribution channel in any given geographic market.  This helps to ensure that we are able to 
receive the maximum number of submissions for underwriting evaluation without unnecessary downstream pressure from 
agents to write business that does not fit our underwriting model.  Agents receive commission as a percentage of premiums 
(generally 10% to 12.5%) as their primary compensation from us. Larger agents are also eligible for profit sharing based on the 
growth and underwriting profitability related to their book of business with us.  The quality of business presented and written 
by each independent agent is evaluated regularly by our underwriters and is also reviewed quarterly by senior management.   
Key metrics for evaluation include overall accuracy and adequacy of underwriting information, performance relative to agreed 
commitments, support with respect to claims presented by their customers (as applicable) and overall underwriting profitability 
of the agent’s book of business.  While we rely on our independent agents for distribution and customer support, underwriting 
and claim handling responsibilities are retained by us.  Many of our agents have had direct relationships with the subsidiaries 
for a number of years. Gateway also distributes its taxi and limousine products through independent agents. We believe their 
distribution channel and independent agent relationships are complementary to ours.

Seasonality

Our P&C insurance business is seasonal in nature. While our net premiums earned generally follow a stable trend from quarter 
to quarter, our gross premiums written follow certain common renewal dates for the light commercial risks that represent our 
core lines of business. For example, January 1st and March 1st are common taxi cab renewal dates in Illinois and New York, 
respectively. Additionally, we implemented our New York “excess taxi program” in the third quarter of 2012, which has a 
renewal date in the third quarter 2013. Net underwriting income is driven mainly by the timing and nature of claims, which can 
vary widely. Our ability to generate written premium is also impacted by the timing of policy periods in the states in which we 
operate.

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Competition

The insurance industry is price competitive in all markets in which the insurance subsidiaries operate. Our company strives to 
employ disciplined underwriting practices with the objective of rejecting under priced risks. A recent survey by A.M Best  
estimates the total market for commercial automobile liability insurance to be approximately $24 billion. We believe our 
company requires only 1% share of this market to achieve our business plan. We believe our current market share is 
approximately 0.2%.

Our company competes on a number of factors such as distribution strength, pricing, agency relationships, policy support, 
claim service, and market reputation. In our core commercial automobile lines, the primary offerings are policies at the 
minimum prescribed limits in each state, as established by statutory, municipal and other regulations.  We believe our company 
differentiates itself from many larger companies competing for this specialty business by exclusively focusing on these lines of 
insurance. We believe our exclusive focus results in the deployment of underwriting and claims professionals more in tune with 
issues common in commercial automobile lines, and provides the customer better service.

In the specialty insurance market, American Country and American Service may compete against, among others, American 
Transit Insurance Company (New York only), Canal Insurance Company, CNA Financial Corporation, Carolina Casualty 
Insurance Company, Empire Fire & Marine Insurance Company (subsidiary of Zurich Financial Services Ltd.), Global Liberty 
Insurance Company of New York, Granada Insurance Company, Hereford Holding Company, Inc., Hartford Financial Services 
Group, Lancer Financial Group, MAPFRE USA, Maya Assurance Company, Mercury General Corporation, National 
Indemnity Company (subsidiary of Berkshire Hathaway, Inc.), National Interstate Corporation, Northland Insurance Company 
(subsidiary of Travelers Companies, Inc.), Safeco Corporation (subsidiary of Liberty Mutual), Scottsdale Insurance Company 
(National Casualty Company) and ULLICO, Inc. 

To compete successfully in the specialty commercial insurance industry, we rely on our ability to: identify markets that are 
most likely to produce an underwriting profit; operate with a disciplined underwriting approach; offer diversified products and 
geographic platforms; practice prudent claims management; reserve appropriately for unpaid claims; strive for cost 
containment through economies of scale where deemed appropriate; and provide services and competitive commissions to our 
independent agents. 

Regulation

We are subject to extensive regulation, particularly at the state level. The method, extent and substance of such regulation 
varies by state, but generally has its source in statutes and regulations which establish standards and requirements for 
conducting the business of insurance and that delegate regulatory authority to state insurance regulatory agencies. Insurance 
companies can also be subject to so-called “desk drawer rules” of state insurance regulators, which are regulatory rules or best 
practices that have not been codified or formally adopted through regulatory proceedings. In general, such regulation is 
intended for the protection of those who purchase or use insurance products issued by our insurance subsidiaries, not the 
holders of securities issued by us. These laws and regulations have a significant impact on our business and relate to a wide 
variety of matters including accounting methods, agent and company licensure, claims procedures, corporate governance, 
examinations, investing practices, policy forms, pricing, trade practices, reserve adequacy and underwriting standards. 

In recent years, the state insurance regulatory framework has come under increased federal scrutiny. Most recently, pursuant to 
the Dodd-Frank Regulatory Reform Act of 2010, the Federal Insurance Office was formed for the purpose of, among other 
things, examining and evaluating the effectiveness of the current insurance and reinsurance regulatory framework. In addition, 
state legislators and insurance regulators continue to examine the appropriate nature and scope of state insurance regulation. 

Many state laws require insurers to file insurance policy forms and/or insurance premium rates and underwriting rules with 
state insurance regulators. In some states, such rates, forms and/or rules must be approved prior to use. While these 
requirements vary from state to state, generally speaking, regulators review premium rates to ensure they are not excessive, 
inadequate or unfairly discriminatory. 

As a result, the speed with which an insurer can change prices in response to competition or increased costs depends, in part, on 
whether the premium rate laws and regulations (i) require prior approval of the premium rates to be charged, (ii) permit the 
insurer to file and use the forms, rates and rules immediately, subject to further review, or (iii) permit the insurer to immediately 
use the forms, rates and/or rules and to subsequently file them with the regulator. When state laws and regulations significantly 
restrict both underwriting and pricing, it can become more difficult for an insurer to make adjustments quickly in response to 
changes which could affect profitability.

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Insurance companies are required to report their financial condition and results of operations in accordance with statutory 
accounting principles prescribed or permitted by state insurance laws and regulations and the National Association of Insurance 
Commissioners (the “NAIC”). As a result, industry data is available that enables comparisons between insurance companies, 
including competitors who are not subject to the requirement to prepare financial statements in conformity with U.S. GAAP. 
We frequently use industry publications containing statutory financial information to assess our competitive position. State 
insurance laws and regulations also prescribe the form and content of statutory financial statements, require the performance of 
periodic financial examinations of insurers, establish standards for the types and amounts of investments insurers may hold and 
require minimum capital and surplus levels. Additional requirements include risk-based capital (“RBC”) rules, thresholds 
intended to enable state insurance regulators to assess the level of risk inherent in an insurance company’s business and 
consider items such as asset risk, credit risk, underwriting risk and other business risks relevant to its operations. In accordance 
with RBC formulas, a company’s RBC requirements are calculated and compared to its total adjusted capital to determine 
whether regulatory intervention is warranted. At December 31, 2012, the total adjusted capital of each of our insurance 
subsidiaries exceeded the minimum levels required under RBC requirements.

It is difficult to predict what specific measures at the state or federal level will be adopted or what effect any such measures would 
have on us or our insurance subsidiaries. 

Employees

As of December 31, 2012, American Country and American Service together had 78 full-time employees, 71 of whom work at 
the corporate offices in Elk Grove Village, Illinois, 4 of whom work in New York and 3 of whom work remotely. Our acquisition 
of Gateway increased employee count by 29, the majority of whom work at Gateway offices in Missouri. Reductions in force at 
Gateway are currently being made consistent with our strategy to integrate infrastructure using Atlas' best practices coupled with 
the expected volume of core business to be written going forward.

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ITEM 1A. RISK FACTORS

You should read the following risk factors carefully in connection with evaluating our business and the forward-looking 
information contained in this Annual Report on Form 10-K. Any of the following risks could materially and adversely affect our 
business, operating results, financial condition and the actual outcome of matters as to which forward-looking statements are 
made in this Annual Report on Form 10-K. While we believe we have identified and discussed below the key risk factors 
affecting our business, there may be additional risks and uncertainties that are not presently known or that are not currently 
believed to be significant that may adversely affect our business, operating results or financial condition in the future.

The insurance subsidiaries’ provisions for unpaid claims may be inadequate, which would result in a reduction in our net 
income and might adversely affect our financial condition.

Our success depends upon our ability to accurately assess and price the risks covered by the insurance policies that we write.  
We establish reserves to cover our estimated liability for the payment of losses and expenses related to the administration of 
claims incurred on the insurance policies we write.  Establishing an appropriate level of reserves is an inherently uncertain 
process. Our provisions for unpaid claims do not represent an exact calculation of actual liability, but are estimates involving 
actuarial and statistical projections at a given point in time of what we expect to be the cost of the ultimate settlement and 
administration of known and unknown claims. The process for establishing the provision for unpaid claims reflects the 
uncertainties and significant judgmental factors inherent in estimating future results of both known and unknown claims and as 
such, the process is inherently complex and imprecise. We utilize a third party actuarial firm to assist us in estimating the 
provision for unpaid claims. These estimates are based upon various factors, including:

• 

• 
• 
• 
• 
• 
• 

• 

actuarial and statistical projections of the cost of settlement and administration of claims reflecting facts and  
circumstances then known;
historical claims information;
assessments of currently available data;
estimates of future trends in claims severity and frequency;
judicial theories of liability;
economic factors such as inflation;
estimates and assumptions regarding judicial and legislative trends, and actions such as class action lawsuits 
and judicial interpretation of coverages or policy exclusions; and
the level of insurance fraud.

Most or all of these factors are not directly quantifiable, particularly on a prospective basis, and the effects of these and 
unforeseen factors could negatively impact our ability to accurately assess the risks of the policies that we write. In addition, 
there may be significant reporting lags between the occurrence of the insured event and the time it is actually reported to the 
insurer and additional lags between the time of reporting and final settlement of claims. Unfavorable development in any of 
these factors could cause the level of reserves to be inadequate. The following factors may have a substantial impact on future 
claims incurred:

• 
• 
• 
• 

 the amounts of claims payments;
 the expenses that the insurance subsidiaries incur in resolving claims;
 legislative and judicial developments; and
 changes in economic conditions, including inflation.

As time passes and more information about the claims becomes known, the estimates are adjusted upward or downward to 
reflect this additional information. Because of the elements of uncertainty encompassed in this estimation process, and the 
extended time it can take to settle many of the more substantial claims, several years of experience may be required before a 
meaningful comparison can be made between actual losses and the original provision for unpaid claims. The development of 
the provision for unpaid claims is shown by the difference between estimates of claims as of the initial year end and the re-
estimated liability at each subsequent year end. Favorable development (reserve redundancy) means that the original claims 
estimates were higher than subsequently determined or re-estimated. Unfavorable development (reserve deficiency) means that 
the original claims estimates were lower than subsequently determined or re-estimated. 

For example, at the end of 2010, a detailed review of claim payment and reserving practices was performed, which led to 
significant changes in both practices, increasing ultimate loss estimates and accelerating claim payments. We recorded a total of 
$5.3 million in unfavorable reserve development in 2010 related to claims incurred during prior periods. Our review continued 
into 2011 and Atlas recorded a $1.8 million adjustment to further strengthen its reserves for claims related to policies issued 
while the insurance subsidiaries were under previous ownership in years preceding 2010. We cannot guarantee that we will not 
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have additional unfavorable reserve developments in the future. In addition, we may in the future acquire other insurance 
companies. We cannot guarantee that the provisions for unpaid claims of the companies that we acquire are or will be adequate.  
Government regulators could require that we increase reserves if they determine that provisions for unpaid claims are 
understated. Increases to the provision for unpaid claims causes a reduction in our insurance subsidiaries’ surplus which could 
cause a downgrading of our insurance subsidiaries’ ratings. Any such downgrade could, in turn, adversely affect their ability to 
sell insurance policies.

In recent periods, Gateway has recorded material reserve deficiencies, and its reserves may be inadequate to pay claims, 
which could result in a reduction of our net income and might adversely affect our financial position.

We became responsible for the historical loss reserves established by Gateway’s management upon completion of the Gateway 
acquisition. While the stock purchase agreement provides for certain protections in this regard, there can be no assurances they 
will be sufficient to offset any further adverse development to Gateway’s historical loss reserves. Gateway recognized 
approximately $7.4 million in reserve strengthening in the third and fourth quarters of 2012. During the years ended 2011 and 
2010, their provision for losses and loss adjustment expenses net of reinsurance recoveries increased by approximately $1.7 
million and $2.4 million, respectively, as a result of changes in estimated losses incurred with respect to insured events in prior 
years. Any such further unfavorable development in Gateway’s reserves would reduce our net income and have an adverse 
effect on our financial position to the extent it exceeds the protections provided for in the stock purchase agreement related to 
the Gateway acquisition.

Our success depends on our ability to accurately price the risks we underwrite. 

Our results of operations and financial condition depend on our ability to underwrite and set premium rates accurately for a 
wide variety of risks. Adequate rates are necessary to generate premiums sufficient to pay losses, loss settlement expenses and 
underwriting expenses and to earn a profit. To price our products accurately, we must collect and properly analyze a substantial 
amount of data; develop, test and apply appropriate pricing techniques; closely monitor and timely recognize changes in trends; 
and project both severity and frequency of losses with reasonable accuracy. Our ability to undertake these efforts successfully, 
and as a result price our products accurately, is subject to a number of risks and uncertainties, some of which are outside our 
control, including: 

• 
• 
• 
• 

 the availability of sufficient reliable data and our ability to properly analyze available data; 
 the uncertainties that inherently characterize estimates and assumptions; 
 our selection and application of appropriate pricing techniques; and 
 changes in applicable legal liability standards and in the civil litigation system generally. 

Consequently, we could underprice risks, which would adversely affect our profit margins, or we could overprice risks, which 
could reduce our sales volume and competitiveness. In either case, our profitability could be materially and adversely affected.

Our insurance subsidiaries rely on independent agents and other producers to bind insurance policies on and to collect 
premiums from our policyholders, which exposes us to risks that our producers fail meet their obligations to us.

Our insurance subsidiaries market and distribute automobile insurance products through a network of independent agents and 
other producers in the United States. Gateway also relies on independent agents to distribute its insurance products and we do 
not have existing relationships with many of Gateway’s independent agents. We rely, and will continue to rely, heavily on these 
producers to attract new business. Independent producers generally have the ability to bind insurance policies and collect 
premiums on our behalf, actions over which we have a limited ability to exercise preventative control. In the event that an 
independent agent exceeds their authority by binding us on a risk that does not comply with our underwriting guidelines, we 
may be at risk for that policy until we effect a cancellation. Any improper use of such authority may result in losses that could 
have a material adverse effect on our business, results of operations and financial condition. In addition, in accordance with 
industry practice, policyholders often pay the premiums for their policies to producers for payment to us. These premiums may 
be considered paid when received by the producer and thereafter the customer is no longer liable to us for those amounts, 
whether or not we have actually received these premium payments from the producer. Consequently, we assume a degree of 
risk associated with our reliance on independent agents in connection with the settlement of insurance premium balances. 

Our insurance subsidiaries may be unable to mitigate their risk or increase their underwriting capacity through reinsurance 
arrangements, which could adversely affect our business, financial condition and results of operations. If reinsurance rates 
rise significantly or reinsurance becomes unavailable or reinsurers are unable to pay our claims, we may be adversely 
affected.

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In order to reduce underwriting risk and increase underwriting capacity, our insurance subsidiaries transfer portions of our 
insurance risk to other insurers through reinsurance contracts. We generally purchase reinsurance from third parties in order to 
reduce our liability on individual risks. Reinsurance does not relieve us of our primary liability to our insurance subsidiaries’ 
insureds. During the year ended December 31, 2012, we had ceded premium written of $6.5 million to our reinsurers. The 
availability, cost and structure of reinsurance protection are subject to prevailing market conditions that are outside of our 
control and which may affect our level of business and profitability.   Our ability to provide insurance at competitive premium 
rates and coverage limits on a continuing basis depends in part upon the extent to which we can obtain adequate reinsurance in 
amounts and at rates that will not adversely affect our competitive position. There are no assurances that we will be able to 
maintain our current reinsurance facilities, which generally are subject to annual renewal. If we are unable to renew any of 
these facilities upon their expiration or to obtain other reinsurance facilities in adequate amounts and at favorable rates, we may 
need to modify our underwriting practices or reduce our underwriting commitments, which could adversely affect our results of 
operations.

Our insurance subsidiaries are subject to credit risk with respect to the obligations of reinsurers and certain of our insureds. 
The inability of our risk sharing partners to meet their obligations could adversely affect our profitability.

Although the reinsurers are liable to us to the extent of risk ceded to them, we remain ultimately liable to policyholders on all 
risks, even those reinsured. As a result, ceded reinsurance arrangements do not limit our ultimate obligations to policyholders to 
pay claims. We are subject to credit risks with respect to the financial strength of our reinsurers. We are also subject to the risk 
that their reinsurers may dispute their obligations to pay our claims. As a result, we may not recover sufficient amounts for 
claims that we submit to reinsurers, if at all. As of December 31, 2012, we had an aggregate of $6.0 million of unsecured 
reinsurance recoverables. In addition, our reinsurance agreements are subject to specified limits and we would not have 
reinsurance coverage to the extent that it exceeds those limits. 

Effective immediately after the close of the Gateway transaction, we entered into a reinsurance agreement with a third party 
reinsurer, which covers all in-force premium and loss reserves for Gateway’s workers’ compensation program. Along with the 
reserves, any go-forward premium written for the workers’ compensation program will be ceded in its entirety to this third 
party reinsurer under the terms of this reinsurance agreement.  While Gateway will remain liable to its insureds, we expect to 
have no net exposure to any losses related to this workers’ compensation business subsequent to the effective date of the 
acquisition, provided the reinsurer continues to make payments to us and otherwise complies with the terms of this reinsurance 
agreement, although no assurances thereof can be given.

With respect to insurance programs, the insurance subsidiaries are subject to credit risk with respect to the payment of claims 
and on the portion of risk exposure either ceded to captives established by their clients or deductibles retained by their clients. 
No assurance can be given regarding the future ability of these entities to meet their obligations. The inability of our risk 
sharing partners to meet their obligations could adversely affect our profitability. 

The exclusions and limitations in our policies may not be enforceable. 

Many of the policies we issue include exclusions or other conditions that define and limit coverage, which exclusions and 
conditions are designed to manage our exposure to certain types of risks and expanding theories of legal liability. In addition, 
many of our policies limit the period during which a policyholder may bring a claim under the policy, which period in many 
cases is shorter than the statutory period under which these claims can be brought by our policyholders. While these exclusions 
and limitations help us assess and control our loss exposure, it is possible that a court or regulatory authority could nullify or 
void an exclusion or limitation, or legislation could be enacted modifying or barring the use of these exclusions and limitations. 
This could result in higher than anticipated losses and claims handling expenses by extending coverage beyond our 
underwriting intent or increasing the number or size of claims, which could have a material adverse effect on our operating 
results. In some instances, these changes may not become apparent until some time after we have issued the insurance policies 
that are affected by the changes. As a result, the full extent of liability under our insurance contracts may not be known for 
many years after a policy is issued.

The occurrence of severe catastrophic events may have a material adverse effect on our financial results and financial 
condition.

Although our business strategy generally precludes us from writing significant amounts of catastrophe exposed business, most 
property and casualty insurance contains some exposure to catastrophic loss. We have only limited exposure to natural and 
man-made disasters, such as hurricane, typhoon, windstorm, flood, earthquake, acts of war, acts of terrorism and political 
instability. While we carefully manage our aggregate exposure to catastrophes, modeling errors and the incidence and severity 
of catastrophes, such as hurricanes, windstorms and large-scale terrorist attacks are inherently unpredictable, and our losses 

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from catastrophes could be substantial. In addition, it is possible we may experience an unusual frequency of smaller losses in a 
particular period. In either case, the consequences could be substantial volatility in our financial condition or results of 
operations for any fiscal quarter or year, which could have a material adverse effect on our ability to write new business. These 
losses could deplete our shareholders’ equity. Increases in the values and geographic concentrations of insured property and the 
effects of inflation have resulted in increased severity of industry losses from catastrophic events in recent years and we expect 
that those factors will increase the severity of catastrophe losses in the future. Though we built an expanded presence in New 
York during the second half of 2012, we do not believe our exposure in that state to Hurricane Sandy to be material.

The risk models we use to quantify catastrophe exposures and risk accumulations may prove inadequate in predicting all 
outcomes from potential catastrophe events. 

We use widely accepted and industry-recognized catastrophe risk modeling programs to help us quantify our aggregate 
exposure to any one event. As with any model of physical systems, particularly those with low frequencies of occurrence and 
potentially high severity of outcomes, the accuracy of the model’s predictions is largely dependent on the accuracy and quality 
of the data provided in the underwriting process and the judgments of our employees and other industry professionals. These 
models do not anticipate all potential perils or events that could result in a catastrophic loss to us. Furthermore, it is often 
difficult for models to anticipate and incorporate events that have not been experienced during or as a result of prior 
catastrophes. Accordingly, it is possible for us to be subject to events or contingencies that have not been anticipated by our 
catastrophe risk models and which could have a material adverse effect on our reserves and results of operations.

Financial Risks

We are a holding company dependent on the results of operations of our subsidiaries and their ability to pay dividends and 
other distributions to us.

Atlas is a holding company with no significant operations of its own and a legal entity separate and distinct from our insurance 
subsidiaries. As a result, our only sources of income are dividends and other distributions from our insurance subsidiaries. We 
will be limited by the earnings of those subsidiaries, and the distribution or other payment of such earnings to it in the form of 
dividends, loans, advances or the reimbursement of expenses. The payment of dividends, the making of loans and advances or 
the reimbursement of expenses by our insurance subsidiaries is contingent upon the earnings of those subsidiaries and is subject 
to various business considerations and various statutory and regulatory restrictions imposed by the insurance laws of the 
domiciliary jurisdiction of such subsidiaries. In Illinois and Missouri, the states of domicile of American Service, American 
Country and Gateway, dividends may only be paid out of earned surplus and cannot be paid when the surplus of the company 
fails to meet minimum requirements or when payment of the dividend or distribution would reduce its surplus to less than the 
minimum amount. The state insurance regulator must be notified in advance of the payment of an extraordinary dividend and 
be given the opportunity to disapprove any such dividend. Our insurance subsidiaries cannot currently pay any dividends to 
Atlas without regulatory approval.  In addition, prior to entering into any loan or certain other agreements between one or more 
of our insurance companies and Atlas or our other affiliates, advance notice must be provided to the state insurance regulator 
and the insurance regulator has the opportunity to disapprove such loan or agreement.  Additionally, insurance regulators have 
broad powers to prevent reduction of statutory capital and surplus to inadequate levels and could refuse to permit the payment 
of dividends calculated under any applicable formula. As a result, we may not be able to receive dividends or other 
distributions from our insurance subsidiaries at times and in amounts necessary to meet our operating needs, to pay dividends 
to shareholders or to pay corporate expenses. The inability of our insurance subsidiaries to pay dividends or make other 
distributions could have a material adverse effect on our business and financial condition.

Our insurance subsidiaries are subject to minimum capital and surplus requirements. Failure to meet these requirements 
may subject us to regulatory action.

Our insurance subsidiaries are subject to minimum capital and surplus requirements imposed under the laws of Illinois and 
each state in which they issue policies. Any failure by one of our insurance subsidiaries to meet minimum capital and surplus 
requirements imposed by applicable state law may subject it to corrective action, which may include requiring adoption of a 
comprehensive financial plan, revocation of its license to sell insurance products or placing the subsidiary under state 
regulatory control. Any new minimum capital and surplus requirements adopted in the future may require us to increase the 
capital and surplus of our insurance company subsidiaries, which we may not be able to do. Upon the completion of the 
Gateway acquisition, we became subject to minimum capital and surplus requirements imposed under the laws of Missouri 
with regard to Gateway and the additional states where Gateway issues policies.

We are subject to assessments and other surcharges from state guaranty funds, and mandatory state insurance facilities, 
which may reduce our profitability.

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Virtually all states require insurers licensed to do business therein to bear a portion of contingent and incurred claim handling 
expenses and the unfunded amount of “covered” claim and unearned premium obligations of impaired or insolvent insurance 
companies, either up to the policy's limit, the applicable guaranty fund covered claim obligation cap, or 100% of statutorily 
defined workers' compensation benefits, subject to applicable deductibles. These obligations are funded by assessments, made 
on a retrospective, prospective or prefunded basis, which are levied by guaranty associations within the state, up to prescribed 
limits (typically 2% of “net direct written premium”), on all member insurers in the state on the basis of the proportionate share 
of the premiums written by member insurers in certain covered lines of business in which the impaired, insolvent or failed 
insurer was engaged. Accordingly, the total amount of assessments levied on us by the states in which we are licensed to write 
insurance may increase as we increase our premiums written. In addition, as a condition to the ability to conduct business in 
certain states (and within the jurisdiction of some local governments), insurance companies are subject to or required to 
participate in various premium or loss based insurance-related assessments, including mandatory (a/k/a “involuntary”) 
insurance pools, underwriting associations, workers' compensation second-injury funds, reinsurance funds and other state 
insurance facilities. Although we may be entitled to take premium tax credit (or offsets), recover policy surcharges or include 
assessments in future premium rate structures for payments we make under these facilities, the effect of these assessments and 
insurance-related arrangements, or changes in them, could reduce our profitability in any given period or limit our ability to 
grow our business.

Market fluctuations, changes in interest rates or a need to generate liquidity could have significant and negative effects on 
our investment portfolio. We may not be able to realize our investment objectives, which could significantly reduce our net 
income.

We depend on income from our securities portfolio for a substantial portion of our earnings. Investment returns are an 
important part of our overall profitability. A significant decline in investment yields in the securities portfolio or an impairment 
of securities owned could have a material adverse effect on our business, results of operations and financial condition. We 
currently maintain and intend to continue to maintain a securities portfolio comprised primarily of fixed income securities. As 
of December 31, 2012, our investment portfolio was primarily invested in fixed income securities. We cannot predict which 
industry sectors in which we maintain investments may suffer losses as a result of potential declines in commercial and 
economic activity, or how any such decline might impact the ability of companies within the affected industry sectors to pay 
interest or principal on their securities and cannot predict how or to what extent the value of any underlying collateral might be 
affected. Accordingly, adverse fluctuations in the fixed income or equity markets could adversely impact profitability, financial 
condition or cash flows. Historically, we have not had the need to sell our investments to generate liquidity.  If we are forced to 
sell portfolio securities that have unrealized losses for liquidity purposes rather than holding them to maturity or recovery, we 
would recognize investment losses on those securities when that determination was made.

Our ability to achieve our investment objectives is affected by general economic conditions that are beyond our control. 
General economic conditions can adversely affect the markets for interest rate sensitive securities, including the extent and 
timing of investor participation in such markets, the level and volatility of interest rates and, consequently, the value of fixed 
maturity securities. U.S. and global markets have been experiencing volatility since mid-2007. Initiatives taken by the U.S. and 
foreign governments have helped to stabilize the financial markets and restore liquidity to the banking system and credit 
markets. In addition, markets in the United States and around the world experienced volatility in 2011 due, in part, to sovereign 
debt downgrades.  Although economic conditions and financial markets have somewhat stabilized, if market conditions were to 
deteriorate, our investment portfolio could be adversely affected.  

Difficult conditions in the economy generally may materially and adversely affect our business, results of operations and 
statement of financial position and these conditions may not improve in the near future.

Current market conditions and the instability in the global financial markets present additional risks and uncertainties for our 
business. In particular, deterioration in the public debt markets could lead to additional investment losses and an erosion of 
capital as a result of a reduction in the fair value of investment securities. The severe downturn in the public debt and equity 
markets, reflecting uncertainties associated with the mortgage crisis, worsening economic conditions, widening of credit 
spreads, bankruptcies and government intervention in large financial institutions, created significant unrealized losses in our 
securities portfolio at certain stages in 2009. 

Economic uncertainty has recently been exacerbated by the increased potential for default by one or more European sovereign 
debt issuers, the potential partial or complete dissolution of the Eurozone and its common currency and the negative impact of 
such events on global financial institutions and capital markets generally. Actions or inactions of European governments may 
impact these actual or perceived risks. In the U.S. during 2011, one rating agency downgraded the U.S.’s long-term debt credit 
rating from AAA. Future actions or inactions of the United States government, including a shutdown of the federal government, 
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could increase the actual or perceived risk that the U.S. may not ultimately pay its obligations when due and may disrupt 
financial markets.

Atlas’ portfolio is managed by an SEC registered investment advisor specializing in the management of insurance company 
portfolios. We and our investment manager consider these issues in connection with current asset allocation decisions with the 
object of avoiding them going forward. However, depending on market conditions going forward, we could again incur 
substantial realized and additional unrealized losses in future periods, which could have an adverse impact on the results of 
operations and financial condition. There can be no assurance that the current market conditions will improve in the near future. 
We could also experience a reduction in capital in the insurance subsidiaries below levels required by the regulators in the 
jurisdictions in which we operate.  Certain trust accounts for the benefit of related companies and third parties have been 
established with collateral on deposit under the terms and conditions of the relevant trust agreements. The value of collateral 
could fall below the levels required under these agreements, putting the subsidiary or subsidiaries in breach of the agreement.

We may not have access to capital in the future.

We may need new or additional financing in the future to conduct our operations or expand our business. However, we may be 
unable to raise capital on favorable terms, or at all, including as a result of disruptions, uncertainty and volatility in the global 
credit markets, or due to any sustained weakness in the general economic conditions and/or financial markets in Canada, the 
United States or globally. From time to time, we may rely on access to financial markets as a source of liquidity for operations, 
acquisitions and general corporate purposes.

The limited public float and trading volume for our shares may have an adverse impact on the share price or make it 
difficult to liquidate.

Our securities are held by a relatively small number of shareholders.  Future sales of substantial amounts of our shares in the 
public market, or the perception that these sales could occur, may adversely impact the market price of our shares and our 
shares could be difficult to liquidate.

Our ordinary shares are listed on both the TSXV and NASDAQ, which may increase the volatility of our ordinary share 
price on both exchanges.

On February 11, 2013, our ordinary shares became dual listed on NASDAQ and the TSX Venture Exchange. As a result, the 
trading volume of our ordinary shares on each particular exchange may be smaller than would otherwise be the case, possibly 
causing the stock price of our ordinary shares to be more volatile.

Our business depends upon key employees, and if we are unable to retain the services of these key employees or to attract 
and retain additional qualified personnel, our business may suffer.

Our operations depend, to a great extent, upon the ability of executive management and other key employees to implement our 
business strategy and our ability to attract and retain additional qualified personnel in the future. The loss of the services of any 
of our key employees, or the inability to identify, hire and retain other highly qualified personnel in the future could adversely 
affect the quality and profitability of our business operations. In addition, we must forecast volume and other factors in 
changing business environments with reasonable accuracy and adjust our hiring and employment levels accordingly. Our 
failure to recognize the need for such adjustments, or our failure or inability to react appropriately on a timely basis, could lead 
to over-staffing (which could adversely affect our cost structure) or under-staffing (which could impair our ability to service 
current product lines and new lines of business). In either event, our financial results and customer relationships could be 
adversely affected.

Compliance Risks

We are subject to comprehensive regulation, and our results may be unfavorably impacted by these regulations.

As a holding company which owns insurance companies domiciled in the United States, we and our insurance subsidiaries are 
subject to comprehensive laws, regulations and rules. These laws, regulations and rules generally delegate regulatory, 
supervisory and administrative powers to state insurance regulators. Insurance regulations are generally designed to protect 
policyholders rather than shareholders, and are related to matters including:

rate setting;

• 
•  Risk Based Capital (RBC) ratio and solvency requirements;

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• 

• 

• 
• 
•  marketing practices;
• 
• 

restrictions on the amount, type, nature, quality and quantity of securities and other investments in which 
insurers may invest;
the maintenance of adequate reserves for unearned premiums and unpaid, and incurred but not reported, 
claims;
restrictions on the types of terms that can be included in insurance policies;
standards for accounting;

claims settlement practices;
the examination of insurance companies by regulatory authorities, including periodic financial and market 
conduct examinations;
requirements to comply with medical privacy laws as a result of our administration of Gateway's run-off 
workers' compensation business;
the licensing of insurers and their agents;
limitations on dividends and transactions with affiliates;
approval of certain reinsurance transactions;
insolvency proceedings;
ability to enter and exit certain insurance markets, cancel policies or non-renew policies; and
data privacy.

• 

• 
• 
• 
• 
• 
• 

Such laws, regulations and rules increase our legal and financial compliance costs and make some activities more time-
consuming and costly. Any failure to monitor and address any internal control issues could adversely impact operating results. 
In addition, the Sarbanes-Oxley Act requires, among other things, that we maintain effective disclosure controls and procedures 
and internal control over financial reporting.  In connection with the audit of our insurance subsidiaries for the year ended 
December 31, 2010, during which our insurance subsidiaries were owned by KAI, the auditors reported to those charged with 
governance significant deficiencies in the internal controls of the insurance subsidiaries related to technical account 
reconciliations and reinsurance recoverable reconciliations and billings.  A deficiency in internal control exists when the design 
or operation of a control does not allow management or employees, in the normal course of performing their assigned 
functions, to prevent or detect and correct misstatements on a timely basis. A significant deficiency is a deficiency, or 
combination of deficiencies, in internal control that is less severe than a material weakness, yet important enough to merit 
attention by those charged with governance.  A material weakness is a deficiency, or combination of deficiencies, in internal 
control, such that there is a reasonable possibility that a material misstatement of the entity's financial statements will not be 
prevented, or detected and corrected on a timely basis.  None of the significant deficiencies described above were reported as a 
material weakness.  Following the reverse merger on December 31, 2010 wherein the insurance subsidiaries were transferred to 
us by KAI, we committed resources to addressing these identified deficiencies in internal controls and we believe they have all 
been addressed.  No significant deficiencies or material weaknesses were identified by our auditors in connection with the audit 
of our 2011 or 2012 financial statements.

State insurance departments conduct periodic examinations of the affairs of insurance companies and require filing of annual 
and other reports relating to the financial condition of insurance companies, holding company issues and other matters. Our 
business depends on compliance with applicable laws, regulations and rules and our ability to maintain valid licenses and 
approvals for our operations. Regulatory authorities may deny or revoke licenses for various reasons, including violations of 
laws, regulations and rules. Changes in the level of regulation of the insurance industry or changes in laws, regulations and 
rules themselves or interpretations thereof by regulatory authorities could have a material adverse effect on our operations. 
Because we are subject to insurance laws, regulations and rules of many jurisdictions that are administered by different 
regulatory and governmental authorities, there is also a risk that one authority's interpretation of a legal or regulatory issue may 
conflict with another authority's interpretation of the same issue. Insurance companies are also subject to “desk drawer rules” of 
state insurance regulators, which are regulatory rules that have not been codified or formally adopted through regulatory 
proceedings. In addition, we could face individual, group and class-action lawsuits by our policyholders and others for alleged 
violations of certain state laws, regulations and rules. Each of these regulatory risks could have an adverse effect on our 
profitability. 

As a result of our administration of Gateway's run-off workers' compensation business, we are required to comply with state 
and federal laws governing the collection, transmission, security and privacy of health information that require significant 
compliance costs, and any failure to comply with these laws could result in material criminal and civil penalties.  These laws 
and rules are subject to administrative interpretation and many are derived from the privacy provisions in the Federal Gramm-
Leach-Bliley Act of 2002. The Gramm-Leach-Bliley Act, which, among other things, protects consumers from the 
unauthorized dissemination of certain personal information, and various state laws and regulations addressing privacy issues, 
require us to maintain appropriate procedures for managing and protecting certain personal information of our customers and to 
fully disclose our privacy practices to our customers. Given the complexity of these privacy regulations, the possibility that the 
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regulations may change, and the fact that the regulations are subject to changing and potentially conflicting interpretation, our 
ability to maintain compliance with the privacy requirements of state and federal law is uncertain and the costs of compliance 
are significant. 

In addition, Gateway is exiting the workers' compensation line of business across the country and we plan to exit the Florida 
market for all lines of business.  Most states have adopted either statutes or regulations or have issued bulletins or informal 
rules that regulate the anticipated withdrawal of a product, line or subline of insurance business from the insurance marketplace 
in their state. While what constitutes a “withdrawal” or its equivalent under each state's statutory or regulatory scheme varies, 
Gateway will be subject to regulatory requirements in connection with its withdrawal, including, but not limited to, making 
notice and/or plan filings with the applicable insurance regulator in certain states and possibly requiring the prior approval of 
the applicable state regulator.  A failure by Gateway to comply with and satisfy these regulatory requirements in connection 
with its planned withdrawals could lead to regulatory fines, cause a distraction for management requiring us to continue to 
administer Gateway's workers' compensation business for longer than anticipated and could result in Gateway continuing to 
write undesirable commercial automobile business in Florida, which could have an adverse impact on our reserves, results of 
operations and financial condition.

It is not possible to predict the future impact of changing federal and state regulation on our operations, and there can be no 
assurance that laws enacted in the future will not be more restrictive than existing laws, regulations and rules. New or more 
restrictive laws, regulations and rules, including changes in current tax or other regulatory interpretations could make it more 
expensive for us to conduct our businesses, restrict or reduce the premiums our insurance subsidiaries are able to charge or 
otherwise change the way we do business. In addition, economic and financial market turmoil or other conditions, 
circumstances or events may result in U.S. federal oversight of the insurance industry in general.

Our business is subject to risks related to litigation and regulatory actions.

We may, from time to time, be subject to a variety of legal and regulatory actions relating to our current and past business 
operations, including, but not limited to:

• 

• 

• 
• 

• 
• 

disputes over coverage or claims adjudication, including claims alleging that we or our insurance subsidiaries 
have acted in bad faith in the administration of claims by our policyholders;
disputes regarding sales practices, disclosure, policy issuance and cancellation, premium refunds, licensing, 
regulatory compliance and compensation arrangements;
limitations on the conduct of our business;
disputes with our agents, producers or network providers over compensation or the termination of our 
contracts with such agents, producers or network providers, including any alleged claim that they may make 
against us in connection with a dispute whether in the scope of their agreements or otherwise;
disputes with taxing authorities regarding tax liabilities; and
disputes relating to certain businesses acquired or disposed of by us.

As insurance industry practices and regulatory, judicial and industry conditions change, unexpected and unintended issues 
related to pricing, claims, coverage and business practices may emerge. Plaintiffs often target P&C insurers in purported class 
action litigation relating to claims handling and insurance sales practices. The resolution and implications of new underwriting, 
claims and coverage issues could have a negative effect on our business by extending coverage beyond our underwriting intent, 
increasing the size of claims or otherwise requiring us to change our practices. The effects of unforeseen emerging claim and 
coverage issues could negatively impact revenues, results of operations and reputation.  Current and future court decisions and 
legislative activity may increase our exposure to these or other types of claims. Multi-party or class action claims may present 
additional exposure to substantial economic, non-economic or punitive damage awards. An unfavorable result with respect to 
even one of these claims, if it resulted in a significant damage award or a judicial ruling that was otherwise detrimental, could 
create a precedent that could have a material adverse effect on our results of operations and financial condition. This risk of 
potential liability may make reasonable settlements of claims more difficult to obtain. We cannot determine with any certainty 
what new theories of recovery may evolve or what their impact may be on our business.

We have been and may be subject to governmental or administrative investigations and proceedings. Our insurance subsidiaries 
have been subject to numerous inquiries related to the substantial ownership interest in us held by KAI. We are currently 
subject to regulatory action, restrictions or heightened compliance or reporting requirements in a number of states, including 
Connecticut, Michigan, Ohio and Texas.  Together, Michigan, Ohio and Texas account for a significant percentage of our total 
premiums (18.3% of our gross premium written in 2012).  Prior to Atlas' acquisition of American Country, the Connecticut 
insurance commissioner issued an order prohibiting American Country from writing new policies, limiting it to only renewing 
existing policies in that state.  Currently, the insurance subsidiaries do not write any business in Connecticut, but we have 

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requested removal of this restriction.  In Michigan, we failed to meet certain rating requirements following our acquisition of 
the insurance subsidiaries which could have resulted in the loss of our certificates of authority in Michigan in 2011.  However, 
following discussions with the applicable insurance regulator, the insurance subsidiaries were permitted to continue writing 
insurance business in Michigan subject to certain maximum premium levels.  These restrictions have since been lifted and there 
are no regulatory orders in place in Michigan limiting the insurance subsidiaries' ability to write business in that state.  In Ohio, 
American Service’s certificate of authority was revoked due to non-compliance with certain financial requirements related to 
reserves.  Following the reverse merger on December 31, 2010 wherein the insurance subsidiaries were transferred to us by 
KAI, American Service’s certificate of authority was reinstated subject to the company providing regular financial disclosure to 
the Ohio state insurance regulator for two years.  Based on discussions with the applicable insurance regulator, we believe we 
may continue to be subject to these heightened reporting requirements as a result of our acquisition of Gateway.  In 2009, the 
Texas Department of Insurance indicated to the insurance subsidiaries that it was considering revoking their certificates of 
authority to write insurance business in Texas.  Following discussions with management of KFSI, the insurance subsidiaries 
were allowed to retain their licenses, in part, in anticipation of a planned spin-off of the insurance subsidiaries outside of KFSI 
and subject to their maintenance of a statutory deposit in Texas.  If we are not able to successfully comply with or lift the 
heightened compliance or disclosure requirements applicable in one or more of these states or any new requirements that a state 
may impose in the future, we may not be able to expand our operations in such state in accordance with our growth strategy or 
we could be subject to additional regulatory requirements that could impose a material burden on our expansion strategy or 
limit or prohibit our ability to write new and renewal insurance policies in such state.  Any such limitation or prohibition could 
have a material adverse effect on our results of operations and financial conditions and on our ability to execute our strategy in 
the future. The result of these inquiries could lead to additional requirements, restrictions or limitations being placed on us or 
our insurance subsidiaries, any of which could increase our costs of regulatory compliance and could have an adverse effect on 
our ability to operate our business. As a general matter, we cannot predict the outcome of regulatory investigations, proceedings 
and reviews, and cannot guarantee that such investigations, proceedings or reviews or related litigation or changes in operating 
policies and practices would not materially and adversely affect our results of operations and financial condition. In addition, 
we have experienced difficulties with our relationships with regulatory bodies in various jurisdictions, and if such difficulties 
arise in the future, they could have a material adverse effect on our ability to do business in that jurisdiction.

Our business could be adversely affected as a result of changing political, regulatory, economic or other influences.

The insurance industry is subject to changing political, economic and regulatory influences. These influences affect the 
practices and operation of insurance and reinsurance organizations. Legislatures in the United States and other jurisdictions 
have periodically considered programs to reform or amend their respective insurance and reinsurance regulatory systems. 
Recently, the insurance and reinsurance regulatory framework has been subject to increased scrutiny in many jurisdictions. 
Changes in current insurance laws, regulations and rules may result in increased governmental involvement in or supervision of 
the insurance industry or may otherwise change the business and economic environment in which insurance industry 
participants operate. Historically, the automobile insurance industry has been under pressure from time to time from regulators, 
legislators or special interest groups to reduce, freeze or set rates at levels that are not necessarily related to underlying costs or 
risks, including initiatives to reduce automobile and other commercial line insurance rates. These changes may limit the ability 
of our insurance subsidiaries to price automobile insurance adequately and could require us to discontinue unprofitable product 
lines, make unplanned modifications of our products and services, or result in delays or cancellations of sales of our products 
and services.

Strategic Risks

Our geographic concentration ties our performance to the business, economic, regulatory and other conditions of certain 
states.

Some jurisdictions (including, most notably New York, Illinois, Michigan and Louisiana) generate a more significant 
percentage of our total premiums than others. Our revenues and profitability are subject to the prevailing regulatory, legal, 
economic, political, demographic, competitive, weather and other conditions in the principal states in which we do business. 
Changes in any of these conditions could make it less attractive for us to do business in such states and would have a more 
pronounced effect on us compared to companies that are more geographically diversified. In addition, our exposure to severe 
losses from localized perils, such as earthquakes, hurricanes, tropical storms, tornadoes, wind, ice storms, hail, fires, terrorism, 
riots and explosions, is increased in those areas where we have written significant numbers of P&C insurance policies.  Given 
our geographic concentration, negative publicity regarding our products and services could have a material adverse effect on 
our business and operations, as could other regional factors impacting the local economies in that market.

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In order to operate in a profitable manner, we need to maintain or increase our current level of earned premiums.  We may 
experience difficulty in managing historic and future growth, which could adversely affect our results of operations and 
financial condition.

We believe that, given our fixed costs associated with underwriting and administering our insurance operations, our insurance 
subsidiaries must generate annual net earned premiums in excess of approximately $50 million in order to achieve our targeted 
levels of profitability.  In order to maintain and increase this level of earned premiums, we intend to expand geographically and 
increase our market share via our expanded distribution network. Continued growth could impose significant demands on 
management, including the need to identify, recruit, maintain and integrate additional employees. Growth may also place a 
strain on management systems and operational and financial resources, and such systems, procedures and internal controls may 
not be adequate to support operations as they expand. 

The integration and management of acquired books of business, acquired businesses and other growth initiatives involve 
numerous risks that could adversely affect our profitability, and are contingent on many factors, including:

expanding our financial, operational and management information systems;

• 
•  managing our relationships with independent agents, brokers, and legacy program managers, including 

maintaining adequate controls;
expanding our executive management and the infrastructure required to effectively control our growth;

• 
•  maintaining ratings for certain of our insurance subsidiaries;
• 
• 

increasing the statutory capital of our insurance subsidiaries to support growth in written premiums;
accurately setting claims provisions for new business where historical underwriting experience may not be 
available;
obtaining regulatory approval for appropriate premium rates where applicable; and
obtaining the required regulatory approvals to offer additional insurance products or to expand into additional 
states or other jurisdictions.

• 
• 

Our failure to grow our earned premiums or to manage our growth effectively could have a material adverse effect on our 
business, financial condition or results of operations.

A significant portion of our products in the New York City market are distributed by a single agent, and any decrease in the 
amount of our products distributed by this agent, or underperformance of the book of business controlled by this agent, 
could adversely impact our business.

In the third quarter of 2012, we implemented our New York “excess taxi program” with a single agent writing business in the 
New York City market, which is a new business arrangement to provide excess coverage above the levels of risk retained by the 
insured.  This agent was responsible for approximately 22.6% of our gross premium written for the year ended December 31, 
2012. We do not have an exclusive relationship with this agent, and there can be no assurance that this relationship will 
continue in the future. If this agent reduces its marketing of our products or moves some or all of its business to another carrier, 
then our business, financial condition and results of operations would be adversely affected.  In addition, due in part to our 
limited experience with this program, and with the New York City market in general, it is uncertain whether policies issued 
pursuant to this program will be profitable.  For example, if risks associated with these clients differ from those reflected in our 
underwriting policies, then our business, financial condition and results of operations would be adversely affected.

Engaging in acquisitions involves risks, and if we are unable to effectively manage these risks, our business may be 
materially harmed.

Acquisitions of similar insurance providers, such as Gateway, are expected to be a material component of our growth strategy, 
subject to availability of suitable opportunities and market conditions. From time to time, we may engage in discussions 
concerning acquisition opportunities and, as a result of such discussions, may enter into acquisition transactions. Upon the 
announcement of an acquisition, our share price may fall depending on numerous factors, including but not limited to, the 
intended target, the size of the acquisition, the purchase price and the potential dilution to existing shareholders. It is also 
possible that an acquisition could dilute earnings per share. Acquisitions entail numerous risks, including the following:

• 
• 
• 
• 
• 

 difficulties in the integration of the acquired business;
 assumption of unknown material liabilities, including deficient provisions for unpaid claims;
 diversion of management’s attention from other business concerns;
 failure to achieve financial or operating objectives; and
 potential loss of policyholders or key employees of acquired companies.

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We may be unable to integrate or profitably operate any business, operations, personnel, services or products we may acquire in 
the future, which may result in our inability to realize expected revenue increases, cost savings, increases in geographic or 
product presence, and other projected benefits from the acquisition. Integration may result in the loss of key employees, 
disruption to our existing businesses or the business of the acquired company, or otherwise harm our ability to retain customers 
and employees or achieve the anticipated benefits of the acquisition. Time and resources spent on integration may also impair 
our ability to grow our existing businesses. Also, the negative effect of any financial commitments required by regulatory 
authorities or rating agencies in acquisitions or business combinations may be greater than expected. 

Provisions in our organizational documents, corporate laws and the insurance laws of Illinois and other states could impede 
an attempt to replace or remove management or directors or prevent or delay a merger or sale, which could diminish the 
value of our shares.

Our Memorandum of Association, Articles of Association and Code of Regulations and the corporate laws and the insurance 
laws of various states contain provisions that could impede an attempt to replace or remove management or directors or prevent 
the sale of the insurance subsidiaries that shareholders might consider to be in their best interests. These provisions include, 
among others:

• 
• 
• 

• 

requiring a vote of holders of 5% of the ordinary shares to call a special meeting of shareholders;
requiring a two-thirds vote to amend the Articles of Association;
requiring the affirmative vote of a majority of the voting power of shares represented at a special meeting of 
shareholders; and
statutory requirements prohibiting a merger, consolidation, combination or majority share acquisition 
between insurance subsidiaries and an interested shareholder or an affiliate of an interested shareholder 
without regulatory approval.

These provisions may prevent shareholders from receiving the benefit of any premium over the market price of our shares 
offered by a bidder in a potential takeover, and may adversely affect the prevailing market price of our shares if they are viewed 
as discouraging takeover attempts. 

In addition, insurance regulatory provisions may delay, defer or prevent a takeover attempt that shareholders may consider in 
their best interest. For example, under applicable state statutes, subject to limited exceptions, no person or entity may, directly 
or indirectly, acquire control of a domestic insurer without the prior approval of the state insurance regulator. Under the 
insurance laws, “control” (including the terms “controlling,” “controlled by” and “under common control with”) is generally 
defined to include acquisition of a certain percentage or more of an insurer’s voting securities (such as 10% or more under 
Illinois and Missouri law). These requirements would require a potential bidder to obtain prior approval from the insurance 
departments of the states in which the insurance subsidiaries are domiciled and commercially domiciled and may require pre-
acquisition notification in other states. Obtaining these approvals could result in material delays or deter any such transaction. 
Regulatory requirements could make a potential acquisition of our company more difficult and may prevent shareholders from 
receiving the benefit from any premium over the market price of our shares offered by a bidder in a takeover context. Even in 
the absence of a takeover attempt, the existence of these provisions may adversely affect the prevailing market price of our 
shares if they are viewed as discouraging takeover attempts in the future. 

Market and Competition Risks

Because the insurance subsidiaries are commercial automobile insurers, conditions in that industry could adversely affect 
their business.

The majority of the gross premiums written by our insurance subsidiaries are generated from commercial automobile insurance 
policies. Adverse developments in the market for commercial automobile insurance, including those which could result from 
potential declines in commercial and economic activity, could cause our results of operations to suffer. The commercial 
automobile insurance industry is cyclical. Historically, the industry has been characterized by periods of price competition and 
excess capacity followed by periods of higher premium rates and shortages of underwriting capacity. These fluctuations in the 
business cycle have negatively impacted and could continue to negatively impact the revenues of our company. The results of 
the insurance subsidiaries, and in turn, us, may also be affected by risks, to the extent they are covered by the insurance policies 
we issue, that impact the commercial automobile industry related to severe weather conditions, floods, hurricanes, tornadoes, 
earthquakes and tsunamis, as well as explosions, terrorist attacks and riots. The insurance subsidiaries’ commercial automobile 
insurance business may also be affected by cost trends that negatively impact profitability, such as a continuing economic 
downturn, inflation in vehicle repair costs, vehicle replacement parts costs, used vehicle prices, fuel costs and medical care 

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costs. Increased costs related to the handling and litigation of claims may also negatively impact profitability.  Legacy business 
previously written by us also includes private passenger auto, surety and other P&C insurance business.  Adverse developments 
relative to previously written business could have a negative impact on our results.

The insurance and related businesses in which we operate may be subject to periodic negative publicity which may 
negatively impact our financial results.

The products and services of the insurance subsidiaries are ultimately distributed to individual and business customers.  From 
time to time, consumer advocacy groups or the media may focus attention on insurance products and services, thereby 
subjecting the industry to periodic negative publicity. We also may be negatively impacted if participants in one or more of our 
markets engage in practices resulting in increased public attention to our business. Negative publicity may also result in 
increased regulation and legislative scrutiny of practices in the P&C insurance industry as well as increased litigation. These 
factors may further increase our costs of doing business and adversely affect our profitability by impeding our ability to market 
our products and services, requiring us to change our products or services or by increasing the regulatory burdens under which 
we operate.

The highly competitive environment in which we operate could have an adverse effect on our business, results of operations 
and financial condition.

The commercial automobile insurance business is highly competitive and, except for regulatory considerations, there are 
relatively few barriers to entry. Many of our competitors are substantially larger and may enjoy better name recognition, 
substantially greater financial resources, higher ratings by rating agencies, broader and more diversified product lines and more 
widespread agency relationships than us.  Our underwriting profits could be adversely impacted if new entrants or existing 
competitors try to compete with our products, services and programs or offer similar or better products at or below our prices. 
Insurers in our markets generally compete on the basis of price, consumer recognition, coverages offered, claims handling, 
financial stability, customer service and geographic coverage. Although pricing is influenced to some degree by that of our 
competitors, it is not in our best interest to compete solely on price, and we may from time to time experience a loss of market 
share during periods of intense price competition. Our business could be adversely impacted by the loss of business to 
competitors offering competitive insurance products at lower prices. This competition could affect our ability to attract and 
retain profitable business.  Pricing sophistication and related underwriting and marketing programs use a number of risk 
evaluation factors. For auto insurance, these factors can include but are not limited to vehicle make, model and year; driver age; 
territory; years licensed; loss history; years insured with prior carrier; prior liability limits; prior lapse in coverage; and 
insurance scoring based on credit report information. We believe our pricing model will generate future underwriting profits, 
however past performance is not a perfect indicator of future driver performance.

If we are not able to attract and retain independent agents and brokers, our revenues could be negatively affected.

We market and distribute our insurance programs exclusively through independent insurance agents and specialty insurance 
brokers. As a result, our business depends in large part on the marketing efforts of these agents and brokers and on our ability to 
offer insurance products and services that meet the requirements of the agents, the brokers and their customers. However, these 
agents and brokers are not obligated to sell or promote our products and many sell or promote competitors’ insurance products 
in addition to our products. Some of our competitors have higher financial strength ratings, offer a larger variety of products, 
set lower prices for insurance coverage and/or offer higher commissions than we do. Therefore, we may not be able to continue 
to attract and retain independent agents and brokers to sell our insurance products. The failure or inability of independent 
agents and brokers to market our insurance products successfully could have a material adverse impact on our business, 
financial condition and results of operations.

If we are unable to maintain our claims-paying ratings, our ability to write insurance and to compete with other insurance 
companies may be adversely impacted. A decline in rating could adversely affect our position in the insurance market, make 
it more difficult to market our insurance products and cause our premiums and earnings to decrease.

Financial ratings are an important factor influencing the competitive position of insurance companies. Third party rating 
agencies assess and rate the claims-paying ability of insurers and reinsurers based upon criteria that they have established. 
Periodically these rating agencies evaluate the business to confirm that it continues to meet the criteria of the ratings previously 
assigned. Financial strength ratings are an important factor in establishing the competitive position of insurance companies and 
may be expected to have an effect on an insurance company’s premiums. The insurance subsidiaries are rated by A.M. Best, 
which issues independent opinions of an insurer’s financial strength and its ability to meet policyholder obligations. A.M. Best 
ratings range from “A++” (Superior) to “F” (In Liquidation), with a total of 16 separate rating categories. The objective of 

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A.M. Best’s rating system is to provide potential policyholders and other interested parties an opinion of an insurer’s financial 
strength and ability to meet ongoing obligations, including paying claims.

On January 30, 2012, A.M. Best affirmed the financial strength rating of American Country and American Service as “B” and 
the outlook assigned to all ratings is “Stable.” Following the disclosure of our pending acquisition of Gateway, in the fourth 
quarter 2012, A.M. Best placed Atlas and its subsidiaries under review with negative implications. The review reflects the 
inherent risk associated with integrating Gateway’s ongoing business into the Company’s existing infrastructure, while 
overseeing the run-off of Gateway’s non-core lines, and the increase in financial leverage of Atlas as a result of funding the 
transaction, in part, with the issuance of preferred stock. This review was completed in January 2013 with A.M. Best affirming 
the financial strength ratings of all of Atlas’ insurance subsidiaries as “B” and the outlook assigned to all ratings as “Stable.” 
However, there is a risk that A.M. Best will not maintain these ratings in the future. If the insurance subsidiaries’ ratings are 
reduced by A.M. Best, their competitive position in the insurance industry could suffer and it could be more difficult to market 
their insurance products. A downgrade could result in a significant reduction in the number of insurance contracts written by 
the subsidiaries and in a substantial loss of business to other competitors with higher ratings, causing premiums and earnings to 
decrease. Rating agencies evaluate insurance companies based on financial strength and the ability to pay claims, factors that 
may be more relevant to policyholders than to investors. Financial strength ratings by rating agencies are not ratings of 
securities or recommendations to buy, hold or sell any security and should not be relied upon as such.

Our ability to generate written premiums is impacted by seasonality which may cause fluctuations in our operating results 
and to our stock price.

The P&C insurance business is seasonal in nature. While our net premiums earned are generally stable from quarter to quarter, 
our gross premiums written follow the common renewal dates for the “light” commercial risks that represent our core lines of 
business. For example, January 1st and March 1st are common taxi cab renewal dates in Illinois and New York, respectively. 
Additionally, we implemented our New York “excess taxi program” in the third quarter of 2012, which has a renewal date in 
the third quarter 2013. Net underwriting income is driven mainly by the timing and nature of claims, which can vary widely. 
Our ability to generate written premiums is also impacted by the timing of policy periods in the states in which we operate.  As 
a result of this seasonality, investors may not be able to predict our annual operating results based on a quarter-to-quarter 
comparison of our operating results. Additionally, this seasonality may cause fluctuations in our stock price. We believe 
seasonality will have an ongoing impact on our business.

U.S. Tax Risks

If our company were not to be treated as a U.S. corporation for U.S. federal income tax purposes, certain tax inefficiencies 
would result and certain adverse tax rules would apply.

Pursuant to certain “expatriation” provisions of the U.S. Internal Revenue Code of 1986, as amended, the reverse merger 
agreement relating to the reverse merger transaction described below provides that the parties intend to treat our company as a 
U.S. corporation for U.S. federal income tax purposes. The expatriation provisions are complex, are largely unsettled and 
subject to differing interpretations, and are subject to change, perhaps retroactively. If our company were not to be treated as a 
U.S. corporation for U.S. federal income tax purposes, certain tax inefficiencies and adverse tax consequences and reporting 
requirements would result for both our company and the recipients and holders of stock in our company, including that 
dividend distributions from our insurance subsidiaries to us would be subject to 30% U.S. withholding tax, with no available 
reduction and that members of the consolidated group may not be permitted to file a consolidated U.S. tax return resulting in 
the acceleration of cash tax outflow and potential permanent loss of tax benefits associated with net operating loss carry-
forwards that could have otherwise been utilized.

Our use of losses may be subject to limitations and the tax liability of our company may be increased.

Our ability to utilize the NOLs is subject to the rules of Section 382 of the Internal Revenue Code. Section 382 generally 
restricts the use of NOLs after an “ownership change.” An ownership change occurs if, among other things, the stockholders 
(or specified groups of stockholders) who own or have owned, directly or indirectly, five percent (5%) or more of our common 
stock or are otherwise treated as five percent (5%) stockholders under Section 382 and the regulations promulgated thereunder 
increase their aggregate percentage ownership of our stock by more than 50 percentage points over the lowest percentage of the 
stock owned by these stockholders over a three-year rolling period. In the event of an ownership change, Section 382 imposes 
an annual limitation on the amount of taxable income a corporation may offset with NOL carryforwards. This annual limitation 
is generally equal to the product of the value of our stock on the date of the ownership change, multiplied by the long-term tax-
exempt rate published monthly by the Internal Revenue Service. Any unused annual limitation may be carried over to later 
years until the applicable expiration date for the respective NOL carryforwards.

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The rules of Section 382 are complex and subject to varying interpretations. Because of our numerous equity issuances, which 
have included the issuance of various classes of convertible securities and warrants, uncertainty exists as to whether we may 
have undergone an ownership change in the past or will undergo one as a result of our recent U.S. public offering. Even if this 
offering does not cause an ownership change, it may increase the likelihood that we may undergo an ownership change in the 
future. Based on our recent stock prices, we believe any ownership change would limit our ability to utilize the portion of our 
NOLs that are currently not subject to limitation. Accordingly, no assurance can be given that our NOLs will be fully available. 
As a result, we could pay taxes earlier and in larger amounts than would be the case if the NOLs were available to reduce the 
federal income taxes without restriction. Future sales of stock by KAI could conceivably trigger another ownership change 
according to Section 382.

Atlas has the following total net operating loss carry-forwards as of the year ended December 31, 2012 

Net Operating Loss Carry-Forward by Expiry (in ‘000s)

Year of Occurrence
2001
2002
2006
2007
2008
2009
2010
2011
2012

Total

Year of Expiration
2021
2022
2026
2027
2028
2029
2030
2031
2032

Amount
$ 14,750
4,317
7,825
5,131
1,949
1,949
1,949
9,349
216
$ 47,435

Further limitations on the utilization of losses may apply because of the “dual consolidated loss” rules, which will also require 
our company to recapture into income the amount of any such utilized losses in certain circumstances. As a result of the 
application of these rules, the future tax liability of our company and our insurance subsidiaries could be significantly 
increased. In addition, taxable income may also be recognized by our company or our insurance subsidiaries in connection with 
the 2010 reverse merger transaction.

We do not anticipate paying any cash dividends for the foreseeable future.

We currently intend to retain our future earnings, if any, for the foreseeable future, for working capital and other general 
corporate purposes. We do not intend to pay any dividends to holders of our ordinary shares. As a result, capital appreciation in 
the price of our ordinary shares, if any, will be your only source of gain on an investment in our ordinary shares. We did not 
declare or pay cash dividends on our capital stock during 2010,  2011, 2012 or to date in 2013. Any future determination to pay 
dividends on our capital stock will be at the discretion of our board of directors, subject to applicable laws, and will depend on 
our financial condition, results of operations, capital requirements, general business conditions, and other factors that our board 
of directors considers relevant.  Holders of our preferred shares are entitled to dividends on a cumulative basis whether or not 
declared by our board of directors, at a rate of $0.045 per preferred share per year, which must be paid or declared and set apart 
before any dividend may be paid on our ordinary shares.  In addition, the insurance laws and regulations governing our 
insurance company subsidiaries contain restrictions on the ability to pay dividends, or to make other distributions to us, which 
may limit our ability to pay dividends to our shareholders.

Risks Related to Our Recent Initial Public Offering in the United States

The requirements of being a United States public company may strain our resources and divert management’s attention.

As a United States public company, we will be subject to the reporting requirements of the Securities Exchange Act of 1934, as 
amended (which we refer to herein as the Exchange Act), the Sarbanes-Oxley Act, the Dodd-Frank Act, the listing requirements 
of the NASDAQ Stock Market and other applicable securities rules and regulations. Compliance with these rules and 
regulations will increase our legal and financial compliance costs, make some activities more difficult, time-consuming or 
costly and increase demand on our systems and resources, particularly after we are no longer an “emerging growth company.” 
The Exchange Act requires, among other things, that we file annual, quarterly and current reports with respect to our business 
and operating results. The Sarbanes-Oxley Act requires, among other things, that we maintain effective disclosure controls and 
procedures and internal control over financial reporting. In order to maintain and, if required, improve our disclosure controls 
and procedures and internal control over financial reporting to meet this standard, significant resources and management 
oversight may be required. As a result, management’s attention may be diverted from other business concerns, which could 

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adversely affect our business and operating results. We may need to hire more employees in the future or engage outside 
consultants to comply with these requirements, which will increase our costs and expenses.

In addition, changing laws, regulations and standards in the United States relating to corporate governance and public 
disclosure are creating uncertainty for public companies, increasing legal and financial compliance costs and making some 
activities more time consuming. These laws, regulations and standards are subject to varying interpretations, in many cases due 
to their lack of specificity, and, as a result, their application in practice may evolve over time as new guidance is provided by 
regulatory and governing bodies. This could result in continuing uncertainty regarding compliance matters and higher costs 
necessitated by ongoing revisions to disclosure and governance practices. We intend to invest resources to comply with 
evolving laws, regulations and standards, and this investment may result in increased general and administrative expenses and a 
diversion of management’s time and attention from revenue-generating activities to compliance activities. If our efforts to 
comply with new laws, regulations and standards differ from the activities intended by regulatory or governing bodies due to 
ambiguities related to their application and practice, regulatory authorities may initiate legal proceedings against us and our 
business and operating results may be adversely affected.

For as long as we remain an “emerging growth company” as defined in the Jumpstart Our Business Startups Act of 2012 
(which we refer to herein as the JOBS Act), we may take advantage of certain exemptions from various reporting requirements 
that are applicable to other public companies that are not “emerging growth companies,” including, but not limited to, not being 
required to comply with the auditor attestation requirements of Section 404 of the Sarbanes-Oxley Act, reduced disclosure 
obligations regarding executive compensation in our periodic reports and proxy statements, and exemptions from the 
requirements of holding a non-binding advisory vote on executive compensation and shareholder approval of any golden 
parachute payments not previously approved. We may take advantage of these reporting exemptions until we are no longer an 
“emerging growth company.”

We will remain an “emerging growth company” for up to five years, although if the market value of our ordinary shares that is 
held by non-affiliates exceeds $700 million as of any June 30th before that time, we would cease to be an “emerging growth 
company” as of the following December 31st.

As a result of disclosure of information in this Form 10-K and in filings required of a public company in the United States, our 
business, results of operations, cash flows and financial condition will become more visible, which may result in threatened or 
actual litigation, including by competitors and other third parties. If such claims are successful, our business and operating 
results could be adversely affected, and even if the claims do not result in litigation or are resolved in our favor, these claims, 
and the time and resources necessary to resolve them, could divert the resources of our management and adversely affect our 
business and operating results.

We are an “emerging growth company” and we cannot be certain if the reduced disclosure requirements applicable to 
emerging growth companies will make our ordinary shares less attractive to investors. 

We are an “emerging growth company,” as defined in the JOBS Act, and we may take advantage of certain exemptions from 
various reporting requirements that are applicable to other public companies that are not “emerging growth companies” 
including, but not limited to, not being required to comply with the auditor attestation requirements of section 404 of the 
Sarbanes-Oxley Act, reduced disclosure obligations regarding executive compensation in our periodic reports and proxy 
statements, and exemptions from the requirements of holding a non-binding advisory vote on executive compensation and 
shareholder approval of any golden parachute payments not previously approved. We cannot predict if investors will find our 
ordinary shares less attractive because we may rely on these exemptions. If some investors find our ordinary shares less 
attractive as a result, there may be a less active trading market for these shares and our stock price may be more volatile.

Section 107 of the JOBS Act provides that an “emerging growth company” can take advantage of an extended transaction 
period for complying with new or revised accounting standards. However, we are choosing to “opt out” of such extended 
transition period, and as a result, we will comply with new or revised accounting standards on the relevant dates on which 
adoption of such standards is required for non-emerging growth companies. Our decision to opt out of the extended transition  
period for complying with new or revised accounting standards is irrevocable.

Item 1B. Unresolved Staff Comments

None.

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Item 2. Properties

Our corporate headquarters is located at 150 Northwest Point Boulevard, Elk Grove Village, Illinois 60007, USA.  The facility 
consists of one office building totaling 176,844 net rentable square feet of office space on 7.2 acres. On May 22, 2012, we 
closed a transaction related to the sale of the headquarters building in Elk Grove Village to Northwest Point, LLC.  The total 
sales price of the property, which was paid in cash, amounted to $14.0 million, less closing costs and related expenses of 
approximately $633,000. In connection with the sale, our company also wrote down an accrual of approximately $792,000 held 
for real-estate taxes. Approximately $830,000 of the sales price was held in escrow for real estate taxes.  

There is no material relationship between the purchaser of the property and us or any of our affiliates, directors or officers. 
Cash proceeds from the transaction, net of the funds held in escrow for real estate taxes, were approximately $12.4 million and 
will be used to support plans for future growth.  Including the benefit of the real estate tax escrow write down, combined cash 
and non-cash proceeds from the transaction was $13.2 million.

We remain in the building as a tenant, occupying approximately 30,600 square feet for a term of 60 months beginning May 22, 
2012, unless terminated or extended pursuant to the lease agreement.  We are paying an annual rent equal to approximately 
$642,000 or approximately $53,000 per month, with a nominal annual escalation beginning on the first anniversary date of the 
lease agreement. We believe the facility is suitable and adequate for our current business needs.

We also own two properties in Alabama, which together comprise approximately 50 acres of land. These properties were 
transferred to us from Southern United and are currently held for sale. 

Upon completion of the Gateway acquisition, we assumed a lease for 12,937 square feet of office space in St. Louis, Missouri 
which is effective through February 2016. We currently pay a monthly rent equal to approximately $28,000. Some of the 
expense related to the lease will be shared with a sublessor. 

Item 3. Legal Proceedings

In connection with our operations, we are, from time to time, named as defendants in actions for damages and costs allegedly 
sustained by the plaintiffs. While it is not possible to estimate the outcome of the various proceedings at this time, such actions 
have generally been resolved with minimal damages or expense in excess of amounts provided and our company does not believe 
that it will incur any significant additional loss or expense in connection with such actions.

Item 4. Mine Safety Disclosure

Not applicable.

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Part II

Item 5. Market for Registrant's Common Equity

As of December 31, 2012, there were 78 shareholders of record of our ordinary shares, of which 2,256,921 were issued and 
outstanding. Additionally, there were 3,887,471 restricted voting shares outstanding, all of which convert to ordinary shares 
upon the sale of such shares by KAI or their subsidiaries. Our ordinary shares have been listed on the TSXV under the symbol 
“AFH” since January 6, 2011. 

On February 11, 2013, Atlas became listed on the NASDAQ exchange under the symbol "AFH." Upon completion of our 
initial public offering in the United States, there were more than 400 shareholders of record of our ordinary shares. As of March 
14, 2013, there were 6,833,421 ordinary common shares and 1,262,471 restricted shares outstanding.

Set forth below are the high and low listing prices of the ordinary shares during 2011, 2012 and the first quarter of 2013, 
through March 14, 2013 the TSXV, assuming retroactive application of the one-for-three reverse stock split (in Canadian 
dollars):

Summary of Share Prices

2013
First Quarter (through March 14, 2013)
2012
Fourth Quarter
Third Quarter
Second Quarter
First Quarter
2011
Fourth Quarter
Third Quarter
Second Quarter
First Quarter

High

Low

C$8.40

C$5.80

C$6.75
C$5.97
C$5.55
C$6.00

C$6.00
C$6.00
C$5.58
C$5.97

C$5.55
C$3.60
C$2.46
C$3.75

C$4.80
C$4.44
C$3.75
C$3.30

Since our ordinary shares began trading on the NASDAQ on February 11, 2013, the high listing price was $6.04 and the low 
listing price was $5.85.  

During 2011, 2012 or to date in 2013, we did not repurchase any of our equity securities. We also did not pay any dividends 
during 2011, 2012 or to date in 2013 and have no current plans to pay dividends to our ordinary shareholders. The cumulative 
amount of dividends to which the preferred shareholders are entitled upon liquidation (or sooner, if we declare dividends), is 
$1.6 million as of December 31, 2012.

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Item 7. Management’s Discussion and Analysis (MD&A) of Financial Condition and Results of Operations

Section
I.
II.
III.
IV.
V.

Description
Overview
Consolidated Performance
Application of Critical Accounting Estimates
Operating Results
Financial Condition

Page

27
30
30
33
37

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MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF 
OPERATIONS

(All amounts in thousands of US dollars, except for amounts preceded by “C” as Canadian dollars, share and per share 
amounts)

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with 
our consolidated financial statements and related notes that appear elsewhere in this document. In addition to historical 
consolidated financial information, the following discussion contains forward-looking statements that may include, but are not 
limited to, statements with respect to estimates of future expenses, revenue and profitability; trends affecting financial 
condition, cash flows and results of operations; the availability and terms of additional capital; dependence on key suppliers 
and other strategic partners; industry trends and the competitive and regulatory environment; the successful integration of 
Gateway; the impact of losing one or more senior executives or failing to attract additional key personnel; and other factors 
referenced in this document. Our actual results could differ materially from those discussed in the forward-looking statements. 
Forward-looking statements contained herein are made as of the date of this filing and we disclaim any obligation to update 
any forward-looking statements, whether as a result of new information, future events or results, or otherwise. Factors that 
could cause or contribute to these differences include those discussed below and elsewhere, particularly in “Risk Factors.”

In this discussion and analysis, the term “common share” refers to the summation of restricted voting shares and ordinary 
shares when used to describe loss or book value per common share.

Forward-looking statements

This report contains “forward-looking statements,” within the meaning of the Private Securities Litigation Reform Act of 1995, 
which may include, but are not limited to, statements with respect to estimates of future expenses, revenue and profitability; 
trends affecting financial condition and results of operations; the availability and terms of additional capital; dependence on key 
suppliers, and other strategic partners; industry trends and the competitive and regulatory environment; the impact of losing one 
or more senior executives or failing to attract additional key personnel; and other factors referenced in this report. 

Often, but not always, forward-looking statements can be identified by the use of words such as “plans”, “expects”, “is 
expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates”, or “believes” or variations (including 
negative variations) of such words and phrases, or state that certain actions, events or results “may”, “could”, “would”, “might” 
or “will” be taken, occur or be achieved. Forward-looking statements involve known and unknown risks, uncertainties and 
other factors which may cause the actual results, performance or achievements of Atlas to be materially different from any 
future results, performance or achievements expressed or implied by the forward-looking statements. Such factors include, 
among others, general business, economic, competitive, political, regulatory and social uncertainties.

Although Atlas has attempted to identify important factors that could cause actual actions, events or results to differ materially 
from those described in forward-looking statements, there may be other factors that cause actions, events or results to differ 
from those anticipated, estimated or intended. Forward-looking statements contained herein are made as of the date of this 
report and Atlas disclaims any obligation to update any forward-looking statements, whether as a result of new information, 
future events or results, or otherwise. There can be no assurance that forward-looking statements will prove to be accurate, as 
actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should 
not place undue reliance on forward-looking statements due to the inherent uncertainty in them. 

Overview

We are a financial services holding company incorporated under the laws of the Cayman Islands. Our core business is the 
underwriting of commercial automobile insurance policies, focusing on the “light” commercial automobile sector, which is 
carried out through our insurance subsidiaries, American Country Insurance Company, or American Country, American Service 
Insurance Company, Inc., or American Service, and Gateway Insurance Company (as of January 2, 2013), or Gateway, which 
we collectively refer to as our “insurance subsidiaries”. This sector includes taxi cabs, non-emergency para-transit, limousine, 
livery and business auto. Our goal is to always be the preferred specialty commercial transportation insurer in any geographic 
areas where our value proposition delivers benefit to all stakeholders. We are licensed to write property and casualty, or P&C, 
insurance in 46 states plus the District of Columbia in the United States. The insurance subsidiaries distribute their products 
through a network of independent retail agents, and actively wrote insurance in 31 states during 2012. Our acquisition of 
Gateway expanded the number of states in which we are actively writing our core commercial auto lines to 39 states and the 
District of Columbia.

Our core business is the underwriting of commercial automobile insurance policies, focusing on the “light” commercial 
automobile sector. Over the past two years, we have disposed of non-core assets and placed into run-off certain non-core lines 
of business previously written by the insurance subsidiaries. Our focus going forward is the underwriting of commercial 
automobile insurance in the U.S. Substantially all of our new premiums written are in “light” commercial automobile lines of 
business.

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Commercial Automobile

Our primary target market is made up of small to mid-size taxi, limousine and non-emergency para-transit operators. The 
“light” commercial automobile policies we underwrite provide coverage for lightweight commercial vehicles typically with the 
minimum limits prescribed by statute, municipal or other regulatory requirements. The majority of our policyholders are 
individual owners or small fleet operators. In certain jurisdictions like Illinois and New York, we have also been successful 
working with larger operators who retain a meaningful amount of their own risk of loss through self-insurance or self-funded 
captive insurance entity arrangements.  In these cases, we provide support in the areas of day to day policy administration and 
claims handling consistent with the value proposition we offer to all of our insureds, generally on a fee for service basis.  We 
may also provide excess coverage above the levels of risk retained by the insureds where a better than average loss ratio is 
expected.  Through these arrangements, we are able to effectively utilize the significant specialized operating infrastructure we 
maintain to generate revenue from business segments that may otherwise be more price sensitive in the current market 
environment.

The “light” commercial automobile sector is a subset of the historically profitable commercial automobile insurance industry 
segment. Commercial automobile insurance has outperformed the overall P&C industry in each of the past ten years based on 
data compiled by A.M. Best. A recent survey by A.M. Best estimates the total U.S. market for commercial automobile liability 
insurance to be approximately $24 billion. The size of the commercial automobile insurance market can be affected 
significantly by many factors, such as the underwriting capacity and underwriting criteria of automobile insurance carriers and 
general economic conditions. Historically, the commercial automobile insurance market has been characterized by periods of 
price competition and excess capacity followed by periods of higher premium rates and shortages of underwriting capacity. 

We believe that there is a positive correlation between the economy and commercial automobile insurance in general. Operators 
of “light” commercial automobiles may be less likely than other business segments within the commercial automobile 
insurance market to take vehicles out of service as their businesses and business reputations rely heavily on availability. With 
respect to certain business lines such as the taxi line, there are also other factors such as the cost and limited supply of 
medallions which may discourage a policyholder from taking vehicles out of service in the face of reduced demand for the use 
of the vehicle. 

Non-Standard Automobile

Non-standard automobile insurance is principally provided to individuals who do not qualify for standard automobile insurance 
coverage because of their payment history, driving record, place of residence, age, vehicle type or other factors. Such drivers 
typically represent higher than normal risks and pay higher insurance rates for comparable coverage.

Consistent with Atlas’ focus on commercial automobile insurance, Atlas has transitioned away from the non-standard auto line 
in 2012. Atlas ceased new and renewal policies of this type in 2011, allowing surplus and resources to be devoted to the 
expected growth of the commercial automobile business. The negative written premium within the non-standard auto line 
reflects policies canceled mid-term.

Other

This line of business is primarily comprised of Atlas’ surety business. Our surety program primarily consists of U.S. Customs 
bonds. We engage a former affiliate, Avalon Risk Management, to help coordinate marketing, customer service and claim 
handling for the surety bonds written. This non-core program is 100% reinsured to an unrelated third party and is being 
transitioned to another carrier.

Revenues

We derive our revenues primarily from premiums from our insurance policies and income from our investment portfolio. Our 
underwriting approach is to price our products to generate consistent underwriting profit for the insurance companies we own. 
As with all P&C insurance companies, the impact of price changes is reflected in our financial results over time. Price changes 
on our in-force policies occur as they are renewed, which generally takes twelve months for our entire book of business and up 
to an additional twelve months to earn a full year of premium at the renewal rate.

We approach investment and capital management with the intention of supporting insurance operations by providing a stable 
source of income to supplement underwriting income. The goals of our investment policy are to protect capital while 
optimizing investment income and capital appreciation and maintaining appropriate liquidity. We follow a formal investment 
policy and the Board reviews the portfolio performance at least quarterly for compliance with the established guidelines.

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Expenses

Net claims incurred expenses  are a function of the amount and type of insurance contracts we write and of the loss experience 
of the underlying risks. We record net claims incurred based on an actuarial analysis of the estimated losses we expect to be 
reported on contracts written. We seek to establish case reserves at the maximum probable exposure based on our historical 
claims experience. Our ability to estimate net claims incurred accurately at the time of pricing our contracts is a critical factor 
in determining our profitability. The amount reported under net claims incurred in any period includes payments in the period 
net of the change in the value of the reserves for net claims incurred between the beginning and the end of the period.

Commissions and other underwriting expenses consist principally of brokerage and agent commissions and to a lesser extent 
premium taxes. The brokerage and agent commissions are reduced by ceding commissions received from assuming reinsurers 
that represent a percentage of the premiums on insurance policies and reinsurance contracts written and vary depending upon 
the amount and types of contracts written.

Other operating and general expenses consist primarily of personnel expenses (including salaries, benefits and certain costs 
associated with awards under our equity compensation plans, such as stock compensation expense) and other general operating 
expenses. Our personnel expenses are primarily fixed in nature and do not vary with the amount of premiums written.

In this discussion and analysis, the term “common share” refers to the summation of restricted voting shares and ordinary shares 
when used to describe loss or book value per common share.

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Table of Contents

II.  CONSOLIDATED PERFORMANCE

2012 Financial Performance Summary (comparisons to 2011 unless otherwise noted):

•  Gross premium written increased by 31.0%, which included an increase of 169.0% in our core commercial auto 
business, with a significant portion from our excess taxi program without which growth would have been 102.8% 

•  We actively distributed our core products in 31 states during the year ended December 31, 2012
•  The combined ratio improved by 29 percentage points to 102.4%
•  Underwriting results improved by $10.3 million
•  Net income for the year ended December 31, 2012 was $3.2 million, compared to a loss of $2.5 million in the prior 

year

•  Basic and diluted earnings per ordinary common share was $0.38, net of accounting treatment for preferred shares
•  Book value per diluted common share on December 31, 2012 was $6.55, compared to $6.09 at December 31, 2011

The following financial data is derived from Atlas’ consolidated financial statements for the for the years ended December 31, 
2012, December 31, 2011.

Selected financial information (in '000s)

Gross premium written
Net premium earned
Losses on claims
Acquisition costs
Other underwriting expenses
Net underwriting loss
Net investment and other income
Net income/(loss) before tax
Income tax expense
Net income/(loss)

Key Financial Ratios:
Loss ratio
Acquisition cost ratio
Other underwriting expense ratio
Combined ratio
Return on equity
Return on common equity
Earnings/(loss) per common share, basic and diluted
Book value per common share, basic and diluted

2012 compared to 2011:

Year Ended

December 31, 2012

December 31, 2011

$

$

$
$

55,050
38,709
26,545
6,471
6,609
(916)
4,082
3,166
—
3,166

68.6%
16.7%
17.1%
102.4%
5.5%
6.1%
0.38
6.55

$

$

$
$

42,031
35,747
28,994
7,294
10,697
(11,238)
7,605
(3,633)
(1,163)
(2,470)

81.1 %
20.4 %
29.9 %
131.4 %
(4.2)%
(8.2)%
(0.54)
6.09

Atlas’ combined ratio for the year ended December 31, 2012 was 102.4%, compared to 131.4% for the year ended December 31, 
2011.

As planned, core commercial automobile lines continue to be the most significant component of Atlas’ gross premium written as 
a result of the strategic focus on these core lines of business coupled with positive response from new and existing agents. Gross 
premium written related to these core commercial lines increased by 169.0% for the year ended December 31, 2012 as compared 
to year ended December 31, 2011.  As a result, the overall loss ratio for the year ended December 31, 2012 improved to 68.6% 
compared to 81.1% in the year ended December 31, 2011.

Net investment and other income generated $4.1 million of income for the year ended December 31, 2012, of which $1.4 million 
are realized gains. This resulted in a 3.2% annualized yield for the year ended December 31, 2012.  

Overall, Atlas generated net income of $3.2 million for the year ended December 31, 2012. After taking the impact of the liquidation 
preference of the preferred shares into consideration, basic and diluted earnings per common share in the year ended December 
31, 2012 was $0.38. This compares to net losses of $2.5 million or $0.54 per common share diluted in the year ended December 
31, 2011.

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III. APPLICATION OF CRITICAL ACCOUNTING ESTIMATES

The preparation of financial statements in conformity with U.S. GAAP requires management to adopt accounting policies and 
make estimates and assumptions that affect amounts reported in the consolidated financial statements. The most critical estimates 
include those used in determining:

Fair value and impairment of financial assets;

Deferred policy acquisition costs recoverability;

Reserve for property-liability insurance claims and claims expense estimation; and

Deferred tax asset valuation.

In making these determinations, management makes subjective and complex judgments that frequently require estimates about 
matters that are inherently uncertain. Many of these policies, estimates and related judgments are common in the insurance and 
financial services industries; others are specific to our businesses and operations. It is reasonably likely that changes in these items 
could occur from period to period and result in a material impact on our consolidated financial statements.

A brief summary of each of these critical accounting estimates follows. For a more detailed discussion of the effect of these 
estimates on our consolidated financial statements, and the judgments and assumptions related to these estimates, see the referenced 
sections of this document. For a complete summary of our significant accounting policies, see the notes to the consolidated financial 
statements.

Fair values of financial instruments - Atlas has used the following methods and assumptions in estimating its fair value disclosures:

Fair values for bonds and equity securities are based on quoted market prices, when available. If quoted market prices are not 
available, fair values are based on quoted market prices of comparable instruments or values obtained from independent pricing 
services through a bank trustee. 

Atlas' fixed income portfolio is managed by a SEC registered investment advisor specializing in the management of insurance 
company portfolios.  Management works directly with them to ensure that Atlas benefits from their expertise and also evaluates 
investments as well as specific positions independently using internal resources.  Atlas' investment advisor has a team of credit 
analysts for all investment grade fixed income sectors.  The investment process begins with an independent analyst review of each 
security's credit worthiness using both quantitative tools and qualitative review.  At the issuer level, this includes reviews of past 
financial data, trends in financial stability, projections for the future, reliability of the management team in place, market data 
(credit spread, equity prices, trends in this data for the issuer and the issuer's industry).  Reviews also consider industry trends and 
the macro-economic environment.  This analysis is continuous, integrating new information as it becomes available.  In short, 
Atlas does not rely on rating agency ratings to make investment decisions, but instead with the support of its independent investment 
advisors, performs independent fundamental credit analysis to find the best securities possible.  Together with its investment 
advisor, Atlas found that over time this process creates an ability to sell securities prior to rating agency downgrades or to buy 
securities  before  upgrades.   As  of  December 31,  2012,  this  process  did  not  generate  any  significant  difference  in  the  rating 
assessment between Atlas' review and the rating agencies. 

Atlas employs specific control processes to determine the reasonableness of the fair value of its financial assets. These processes 
are designed to supplement those performed by AAM to ensure that the values received from them are accurately recorded and 
that  the  data  inputs  and  the  valuation  techniques  utilized  are  appropriate,  consistently  applied,  and  that  the  assumptions  are 
reasonable and consistent with the objective of determining fair value. For example, on a continuing basis, Atlas assesses the 
reasonableness of individual security values which have stale prices or whose changes exceed certain thresholds as compared to 
previous  values  received  from AAM  or  to  expected  prices. The  portfolio  is  reviewed  routinely  for  transaction  volumes,  new 
issuances, any changes in spreads, as well as the overall movement of interest rates along the yield curve to determine if sufficient 
activity and liquidity exists to provide a credible source for market valuations. When fair value determinations are expected to be 
more  variable,  they  are  validated  through  reviews  by  members  of  management  or  the  Board  of  Directors  who  have  relevant 
expertise and who are independent of those charged with executing investment transactions.

Impairment of financial assets - Atlas assesses, on a quarterly basis, whether there is objective evidence that a financial asset or 
group of financial assets is impaired. An investment is considered impaired when the fair value of the investment is less than its 
cost or amortized cost. When an investment is impaired, the Company must make a determination as to whether the impairment 
is other-than-temporary.

Under U.S. GAAP, with respect to an investment in an impaired debt security, other-than temporary impairment (OTTI) occurs 
if (a) there is intent to sell the debt security, (b) it is more likely than not it will be required to sell the debt security before its 
anticipated recovery, or (c) it is probable that all amounts due will be unable to be collected such that the entire cost basis of the 
security will not be recovered. If Atlas intends to sell the debt security, or will more likely than not be required to sell the debt 
security before the anticipated recovery, a loss in the entire amount of the impairment is reflected in net realized gains (losses) on 
investments in the consolidated statements of comprehensive income. If Atlas determines that it is probable it will be unable to 

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collect all amounts and Atlas has no intent to sell the debt security, a credit loss is recognized in net realized gains (losses) on 
investments in the consolidated statements of comprehensive income to the extent that the present value of expected cash flows 
is less than the amortized cost basis; any difference between fair value and the new amortized cost basis (net of the credit loss) is 
reflected in other comprehensive income (losses), net of applicable income taxes.

Deferred policy acquisition costs - Atlas defers brokers’ commissions, premium taxes and other underwriting and marketing costs 
directly relating to the successful acquisition of premiums written to the extent they are considered recoverable. These costs are 
then expensed as the related premiums are earned. The method followed in determining the deferred policy acquisition costs limits 
the deferral to its realizable value by giving consideration to estimated future claims and expenses to be incurred as premiums are 
earned. Changes in estimates, if any, are recorded in the accounting period in which they are determined. Anticipated investment 
income is included in determining the realizable value of the deferred policy acquisition costs. Atlas’ deferred policy acquisition 
costs are reported net of deferred ceding commissions.

Valuation of deferred tax assets - Deferred taxes are recognized using the asset and liability method of accounting.   Under this 
method the future tax consequences attributable to temporary differences in the tax basis of assets, liabilities and items recognized 
directly in equity and the financial reporting basis of such items are recognized in the financial statements by recording deferred 
tax liabilities or deferred tax assets.

Deferred tax assets related to the carry-forward of unused tax losses and credits and those arising from temporary differences are 
recognized only to the extent that it is probable that future taxable income will be available against which they can be utilized.  
Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which 
those temporary differences are expected to be recovered or settled. The effect on future tax assets and liabilities of a change in 
tax rates is recognized in income in the period that includes the date of enactment or substantive enactment.

In assessing the need for a valuation allowance, Atlas considers both positive and negative evidence related to the likelihood of 
realization of the deferred tax assets. If, based on the weight of available evidence, it is more likely than not the deferred tax assets 
will not be realized or if it is deemed premature to conclude that these assets will be realized in the near future, a valuation allowance 
is recorded. 

Claims liabilities - The provision for unpaid claims represent the estimated liabilities for reported claims, plus those incurred but 
not yet reported and the related estimated loss adjustment expenses. Unpaid claims expenses are determined using case-basis 
evaluations and statistical analyses, including insurance industry loss data, and represent estimates of the ultimate cost of all claims 
incurred. Although considerable variability is inherent in such estimates, management believes that the liability for unpaid claims 
is adequate. The estimates are continually reviewed and adjusted as necessary; such adjustments are included in current operations 
and are accounted for as changes in estimates.

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IV.  OPERATING RESULTS

Year Ended December 31, 2012 compared to year ended December 31, 2011: 

Gross Premium Written

The following table summarizes gross premium written by line of business.

Gross premium written by line of business (in '000s)

Year Ended December 31,
Commercial automobile
Non-standard automobile
Other

2012

2011

50,546 $
(541)
5,045
55,050 $

18,790
17,412
5,829
42,031

% Change
169.0 %
(103.1)%
(13.4)%
31.0 %

$

$

For the year ended December 31, 2012, gross premium written was $55.1 million compared to $42.0 million in the year ended 
December 31, 2011, representing a 31.0% increase.  The increase relative to the year ended December 31, 2011 is due primarily 
to the substantial growth of the core commercial auto business, which offset the exit of the non-standard auto line of business. 
During 2012, we implemented a new business arrangement in New York to provide excess coverage above the levels of risk 
retained by the insured. Total premium related to this program, which was written exclusively in the third quarter of 2012, was 
$12.4 million in the year ended December 31, 2012 and is included in the "commercial automobile" line of business. Below we 
will refer to the arrangement as the "excess taxi program" where it is relevant to explain certain variances. 

In the year ended December 31, 2012, gross premium written from commercial automobile was $50.5 million, representing a 
169.0% increase relative to the year ended December 31, 2011. This substantial increase is primarily the result of the excess taxi 
program but also the planned expansion of the commercial auto business. Removing the impact of the excess taxi program, our 
traditional commercial automobile premium written was $38.1 million, a increase of 102.8% versus the year ended December 31, 
2011. The cessation of non-standard auto written premium allowed Atlas to focus its resources on its core line of business. Our 
exit from the non-standard auto line of business had a lesser impact on total premium written as the year went forward. As a 
percentage of the insurance subsidiaries’ overall book of business, commercial auto gross premium written represented 91.8% of 
gross premium written in the year ended December 31, 2012 compared to 44.7% during the year ended December 31, 2011.

Commercial automobile insurance has outperformed the overall P&C industry in each of the past ten years based on data compiled 
by the NAIC. Each of the specialty business lines on which Atlas’ strategy is focused is a subset of this industry segment.

Geographic Concentration

Gross premium written by state (in '000s)

Year Ended December 31,
New York
Illinois
Michigan
Minnesota
Louisiana
Texas
Virginia
Missouri
Wisconsin
Georgia
Indiana
Other
Total

2012

2011

$ 15,833
9,880
7,087
3,708
3,426
1,485
1,476
1,209
1,200
951
604
8,191
$ 55,050

28.8% $ 1,865
25,398
17.9%
3,828
12.9%
2,555
6.7%
1,530
6.2%
531
2.7%
64
2.7%
660
2.2%
758
2.2%
27
1.7%
2,687
1.1%
2,128
14.9%
100.0% $ 42,031

4.4%
60.4%
9.1%
6.1%
3.6%
1.3%
0.2%
1.6%
1.8%
0.1%
6.4%
5.0%
100.0%

As illustrated by the data in Table 3 above,  28.8% of Atlas’ gross  premium written year ended December 31, 2012 came from 
New York and  72.5% came from the five states currently producing the most premium volume, as compared to 86.4% in the year 
ended December 31, 2011. Our commitment to expanding geographically resulted in 9 states with more than $1 million in written 
premium in 2012 compared to only 6 in 2011. Though we built an expanded presence in New York, we don't believe our exposure 
to be material in that state as a result of Hurricane Sandy.

The decline of written premiums in Illinois and Indiana is primarily attributable to Atlas’ exiting the non-standard automobile 
insurance lines as well as re-allocating resources to pursuits in new markets. The majority of the 2011 non-standard automobile 

33

Table of Contents

written premiums came from those two states. This was mostly offset by gains in commercial auto premiums in other states, 
both in established markets such as Michigan and New York and new states.

Ceded Premium Written

Ceded premium written is equal to premium ceded under the terms of Atlas’ inforce reinsurance treaties.  Ceded premium written 
increased 4.8% to $6.5 million for the year ended December 31, 2012 compared with $6.2 million for the year ended December 
31, 2011. The percentage of  premium ceded is driven by the business mix within our total premium base. Our reinsurance partners 
have remained consistent compared to 2011.

Net Premium Written

Net premium written is equal to gross premium written less the ceded premium written under the terms of Atlas’ inforce reinsurance 
treaties.  Net premium written increased 35.5% to $48.6 million for the year ended December 31, 2012 compared with $35.9 
million for the year ended December 31, 2011. These changes are attributed to the combined effects of the issues cited in the 
‘Gross Premium Written’ and ‘Ceded Premium Written’ sections above.

The success of our focus on commercial auto insurance in 2012 is more pronounced when viewed in terms of net premium written. 
As a percentage of the total net premium written, commercial auto represented 100.7% for the year ended December 31, 2012 
versus only 50.4% in the year ended December 31, 2011.  Premium credits in the non-standard personal lines caused the percentage 
of core commercial auto premium to exceed 100% of the total net written premium for the year.

Net Premium Earned

Premiums are earned ratably over the term of the underlying policy. Net premium earned was $38.7 million in the year ended 
December 31, 2012, a 8.3% increase compared with $35.7 million in the year ended December 31, 2011.

The increase in net premiums earned is attributable to the excess taxi program and strong growth in core commercial lines, which 
offsets the 74.6% reduction of earned premiums related to non-core personal lines in 2012. Net earned premiums on our core lines 
were $33.6 million in the year ended December 31, 2012, a 112.9%  increase compared with $15.8 million in the year ended 
December 31, 2011.

Claims Incurred

The loss ratio relating to the claims incurred in the year ended December 31, 2012 was 68.6% compared to 81.1% in the year 
ended December 31, 2011.  Loss ratios improved in the year ended December 31, 2012 relative to prior periods primarily due to 
the increased percentage of commercial auto, which has historically had a better overall underwriting result, relative to total written 
premium. In 2011, the $1.8 million reserve strengthening adjustment made in the fourth quarter also unfavorably impacted that 
year's loss ratio by 5%. In 2012, the excess taxi program contributed significantly to favorable loss results in the year as we expect 
better than average claim experience from this program. We believe that our extensive experience and expertise with respect to 
underwriting and claims management in all our commercial lines will allow us to continue this decreasing trend since we expect 
100% of net earned premium to be related to core lines of business in 2013. The Company is committed to retain this claim handling 
expertise as a core competency as the volume of business increases.

Acquisition Costs

Acquisition costs represent commissions and taxes incurred on net premium earned.  Acquisition costs were $6.5 million in the 
year ended December 31, 2012 or 16.7% of net premium earned, as compared to 20.4% in the year ended December 31, 2011.

The favorable trend in acquisition costs is primarily due to the shift away from non-standard automobile insurance which carries 
higher commission rates.

Other Underwriting Expenses 

The other underwriting expense ratio was 17.1% in the year ended December 31, 2012 compared to 29.9% in the year ended 
December 31, 2011. While various cost-saving initiatives were realized in 2012, this decline is also attributable to a slight increase 
in premium earned in the year ended December 31, 2012, a reduction in head count since 2011, and a $2.5 million pre-tax charge 
resulting from the settlement of the American Country Pension Plan in the fourth quarter of 2011. 

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Table of Contents

Net Investment Income

Investment Results (in '000s)

Year Ended December 31,
Average securities at cost
Interest income after expenses
Percent earned on average investments (annualized)
Net realized gains
Total investment income
Total realized yield (annualized)

$

$

2012

121,938
2,453

2.0%

1,435
3,888

3.2%

$

$

2011

146,642
3,280

2.2%

4,147
7,427

5.1%

Investment income (excluding net realized gains) decreased by 25.2% to $2.5 million in the year ended December 31, 2012, 
compared to $3.3 million in the year ended December 31, 2011. These amounts are primarily comprised of interest income. This 
decrease is attributable to the timing of asset disposals, decrease in average invested assets, and the mix of securities on hand.  
The annualized realized yield on invested assets (including net realized gains of $1.4 million) in the year ended December 31, 
2012 decreased to 3.2% as compared with 5.1% in the year ended December 31, 2011. This is primarily due to the significant 
decline in realized gains during 2012 versus 2011.

Net Realized Investment Gains (Losses)

Net realized investment gains in the year ended December 31, 2012 were $1.4 million compared to $4.1 million in the year 
ended December 31, 2011. The difference is the result of management's decision to sell certain securities consistent with the 
Company's liquidity needs and expected duration of claim payment triangles during favorable market conditions that were 
evident in 2011.

Miscellaneous Income (Loss)

Atlas recorded miscellaneous income in the year ended December 31, 2012 of $194,000 compared to $178,000 for the year ended 
December 31, 2011. Miscellaneous income prior to  June 30, 2012 was primarily comprised of rental income from our corporate 
headquarters in Elk Grove Village, Illinois, which has subsequently been sold. We recognized only $26,000 in miscellaneous 
income during the fourth quarter of 2012.  

Combined Ratio 

Underwriting profitability, as opposed to overall profitability or net earnings, is measured by the combined ratio. The combined 
ratio is the sum of the loss and loss adjustment expense (LAE) ratio, the acquisition cost ratio and the underwriting expense ratio. 
Atlas’ combined ratio for the years ended December 31, 2012 and 2011 are summarized in the table below. The underwriting loss 
is attributable to the factors described in the ‘Claims Incurred’, ‘Acquisition Costs’, and ‘Other Underwriting Expenses’ sections 
above. 

Combined Ratios (in '000s)

Year Ended December 31,
Net premium earned
Underwriting expenses 1
Combined ratio
1 - Underwriting expenses are the combination of claims incurred, acquisition costs, and other underwriting expenses

38,709
39,626
102.4%

2012

$

$

2011

35,747
46,986
131.4%

2011 non-operating expenses totaled $5.0 million ($3.4 million net of tax) which includes a one-time $2.5 million ($1.8 million 
net of tax) non cash charge upon settlement of the American Country Pension Plan, a $1.8 million ($1.2 million net of tax) fourth 
quarter reserve strengthening charge related to pre-Atlas periods, and non-recurring expenses incurred in Q1 2011 of $627,000  
($414,000 net of tax) related to the reverse merger transaction costs and restructuring.  Together, these non-operating expenses 
had an unfavorable impact of 13.9% on the Company's combined ratio in 2011.

Removing  the  impact  of  the  above  non-operating  expenses,  our  combined  ratio  improved  by  15.3%.  Our  combined  ratio 
improvement in 2012 is attributed to the combined effects of the issues cited in the ‘Claims Incurred,’ and ‘Acquisition Costs,’ 
'Other Underwriting Expenses' and 'Net Premium Earned' sections above.

Income/Loss before Income Taxes

Atlas generated pre-tax income of $3.2 million in the year ended December 31, 2012, compared to pre-tax losses of $3.6 million 
in year ended December 31, 2011.

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Table of Contents

Income Tax Benefit

Atlas recognized no tax expense in the year ended December 31, 2012, however recognized a tax benefit of $1.2 million for the 
year ended December 31, 2011.  The following table reconciles tax benefit from applying the statutory U.S. Federal tax rate of 
34.0% to the actual percentage of pre-tax income provided for the years ended December 31, 2012 and 2011:

Tax Rate Reconciliation (in '000s)

Year Ended December 31,

Expected income tax benefit at statutory rate
Valuation allowance
Nondeductible expenses
Other
Total

2012

2011

Amount

%

Amount

%

$

$

1,076
(1,119)
48
(5)
—

34.0 % $ (1,235)
—
(35.3)%
5
1.5 %
67
(0.2)%
— % $ (1,163)

(34.0)%
— %
0.1 %
1.8 %
(32.0)%

Upon the transaction forming Atlas on December 31, 2010, a yearly limitation as required by U.S. tax law Section 382 that 
applies to changes in ownership on the future utilization of Atlas’ net operating loss carry-forwards was calculated.   The 
insurance subsidiaries’ prior parent retained those tax assets previously attributed to the insurance subsidiaries which could not 
be utilized by Atlas as a result of this limitation.  As a result, Atlas’ ability to recognize future tax benefits associated with a 
portion of its deferred tax assets generated during prior years and the current year have been permanently limited to the amount 
determined under U.S. tax law Section 382. The result is a maximum expected net deferred tax asset, which Atlas has available 
after the merger and believed more-likely-than-not to be utilized in the future, after consideration of valuation allowance. 

Net Income/Loss and Earnings/Loss per Common Share 

Atlas earned $3.2 million during the year ended December 31, 2012 versus losses of $2.5 million during the year ended December 
31, 2011. After taking the impact of the liquidation preference of the preferred shares into consideration, the basic and diluted 
earnings per common share in the year ended December 31, 2012 was $0.38 versus a loss per common share of $0.54 in year 
ended December 31, 2011.

For the year ended December 31, 2012, there were 6,144,281 weighted average common shares outstanding used to compute basic 
earnings per share and 8,434,948 used for diluted earnings per share.  For the year ended December 31, 2011, there were 6,124,542 
weighted average common shares outstanding used to compute basic and diluted loss per share. 

Book Value per Ordinary Share

Book value per ordinary share was as follows:

(in '000s, except for shares and per share data)

December 31, 2012

December 31, 2011

Shareholders' Equity

Preferred stock in equity

Accumulated dividends on preferred stock

Common equity

Shares outstanding

Book value per common share outstanding

59,864

18,000

1,620

40,244

$

6,144,392

6.55 $

56,254

18,000

810

37,444

6,143,463

6.09

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Table of Contents

V. FINANCIAL CONDITION

Consolidated Statements of Financial Condition

(in '000s, except for share and per share data)

Assets

Investments, available for sale

Fixed income securities, at fair value (Amortized cost $95,423 and $101,473)
Equity securities, at fair value (cost $1,563 and $994)
Other investments

Total Investments
Cash and cash equivalents
Accrued investment income
Accounts receivable and other assets (Net of allowance of $484 and $4,254)
Reinsurance recoverables, net
Prepaid reinsurance premiums
Deferred policy acquisition costs
Deferred tax asset, net
Software and office equipment, net
Assets held for sale

Total Assets

Liabilities

Claims liabilities
Unearned premiums
Due to reinsurers and other insurers
Other liabilities and accrued expenses

Total Liabilities

Shareholders’ Equity
Preferred shares, par value per share $0.001, 100,000,000 shares authorized, 18,000,000
shares issued and outstanding at December 31, 2012 and December 31, 2011. Liquidation
value $1.00 per share
Ordinary voting common shares, par value per share $0.003, 266,666,667 shares
authorized, 2,256,921 shares issued and outstanding at December 31, 2012 and 1,541,842
at December 31, 2011
Restricted voting common shares, par value per share $0.003, 33,333,334 shares
authorized, 3,887,471 shares issued and outstanding at December 31, 2012 and 4,601,621
at December 31, 2011
Additional paid-in capital
Retained deficit
Accumulated other comprehensive income, net of tax

Total Shareholders’ Equity
Total Liabilities and Shareholders’ Equity

December 31,
2012

December 31,
2011

$

$

$

$

$

$
$

98,079
1,571
1,262
100,912
19,912
517
21,923
6,020
2,111
3,764
6,605
1,137
166
163,067

70,067
25,457
3,803
3,876
103,203

$

$

$

$

103,491
1,141
—
104,632
23,249
586
9,579
8,044
2,214
3,020
6,775
440
13,634
172,173

91,643
15,691
5,701
2,884
115,919

18,000

$

18,000

4

4

14
152,768
(112,675)
1,753
59,864
163,067

$
$

14
152,652
(115,841)
1,425
56,254
172,173

Investments

Investments Overview and Strategy

Atlas aligns its securities portfolio to support the liabilities and operating cash needs of the insurance subsidiaries, to preserve 
capital and to generate investment returns. Atlas invests predominantly in corporate and government bonds with relatively short 
durations that correlate with the payout patterns of Atlas’ claims liabilities. A third-party investment management firm manages 
Atlas’ investment portfolio pursuant to the Company’s investment policies and guidelines as approved by its Board of Directors.  
Atlas monitors the third-party investment manager’s performance and its compliance with both its mandate and Atlas’ investment 
policies and guidelines.

Atlas’  investment  guidelines  stress  the  preservation  of  capital,  market  liquidity  to  support  payment  of liabilities  and  the 
diversification of risk. With respect to fixed income securities, Atlas generally purchases securities with the expectation of holding 
them to their maturities; however, the securities are available for sale if liquidity needs arise. 

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Table of Contents

Portfolio Composition

Atlas held securities with a fair value of $100.9 million as of the year ended December 31, 2012, which was primarily comprised 
of fixed income securities. The securities held by the insurance subsidiaries must comply with applicable regulations that prescribe 
the type, quality and concentration of securities. These regulations in the various jurisdictions in which the insurance subsidiaries 
are domiciled permit investments in government, state, municipal and corporate bonds, preferred and common equities, and other 
high quality investments, within specified limits and subject to certain qualifications. 

The amortized cost, gross unrealized gains and losses and fair value for Atlas’ investments in fixed maturities and equity investments 
are as follows (all amounts in '000s):

Fair value of securities portfolio (in '000s)

December 31, 2012
Fixed Income:
U.S.

Total Fixed Income
Equities
 Totals

December 31, 2011
Fixed Income:
U.S.

Total Fixed Income
Equities
 Totals

- Government
- Corporate
- Commercial mortgage backed
- Other asset backed

- Government
- Corporate
- Commercial mortgage backed
- Other asset backed

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair
Value

$ 34,993 $
35,922
20,387
4,121
$ 95,423 $
1,563 $
$
$ 96,986 $

879 $

1,253
433
123
2,688 $
8 $
2,696 $

9 $ 35,863
37,159
16
20,813
7
—
4,244
32 $ 98,079
1,571
— $
32 $ 99,650

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair
Value

$ 44,835 $
35,572
17,493
3,573
$ 101,473 $

994

$ 102,467 $

911 $
825
208
99
2,043 $
147
2,190 $

— $ 45,746
24
36,373
— 17,701
1
3,671
25 $ 103,491
—
1,141
25 $ 104,632

Gross unrealized gains and losses on fixed income securities by type and sector as of December 31, 2012 are provided in the 
table below.

December 31, 2012
Fixed Income:
U.S.

Government
Corporate

Banking/Financial Services
Consumer Goods
Capital Goods
Energy
Telecommunications/Utilities
Health Care
Total Corporate
Commercial mortgage backed
Other asset backed

Total Fixed Income
Equities
 Totals

38

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair
Value

$ 34,993 $

879 $

9 $ 35,863

10,576
8,962
8,134
4,208
2,314
1,728
35,922
20,387
4,121
$ 95,423 $
$
1,563 $
$ 96,986 $

376
159
412
159
110
37
1,253
433
123
2,688 $
8 $
2,696 $

10,947
5
9,110
11
8,546
—
4,367
—
2,424
—
1,765
—
37,159
16
20,813
7
—
4,244
32 $ 98,079
— $
1,571
32 $ 99,650

                       
Table of Contents

Liquidity and Cash Flow Risk

The following table summarizes the fair value by contractual maturities of the fixed income securities portfolio, excluding cash 
and cash equivalents, at the dates indicated. 

Fair value of fixed income securities by contractual maturity date (in '000s)

As of December 31,

Due in less than one year
Due in one through five years
Due after five through ten years
Due after ten years
Total

2012

2011

Amount
9,513
$
23,124
20,524
44,918
98,079

$

%

Amount
29,407
9.7% $
27,317
23.6%
10,242
20.9%
45.8%
36,525
100.0% $ 103,491

%
28.4%
26.4%
9.9%
35.3%
100.0%

As of the year ended December 31, 2012, 33.3% of the fixed income securities, including treasury bills, bankers’ acceptances, 
government bonds and corporate bonds had contractual maturities of five years or less. Actual maturities may differ from contractual 
maturities because certain issuers have the right to call or prepay obligations with or without call or prepayment penalties. Atlas 
holds cash and high grade short-term assets which, along with fixed income security maturities, management believes are sufficient 
for the payment of claims on a timely basis. In the event that additional cash is required to meet obligations to policyholders, Atlas 
believes that high quality securities portfolio provides us with sufficient liquidity. With a weighted average duration of 3.6 years, 
changes in interest rates will have a modest market value impact on the Atlas portfolio relative to longer duration portfolios. Atlas 
can and typically does hold bonds to maturity by matching duration with the anticipated liquidity needs.

Market Risk

Market risk is the risk that Atlas will incur losses due to adverse changes in interest rates, currency exchange rates or equity prices. 
Having disposed of a majority of its asset backed securities, its primary market risk exposure in the fixed income securities portfolio 
is to changes in interest rates. Because Atlas’ securities portfolio is comprised of primarily fixed income securities that are usually 
held to maturity, periodic changes in interest rate levels generally impact its financial results to the extent that the securities in its 
available for sale portfolio are recorded at market value. During periods of rising interest rates, the market value of the existing 
fixed income securities will generally decrease and realized gains on fixed income securities will likely be reduced. The reverse 
is true during periods of declining interest rates. 

Credit Risk

Credit risk is defined as the risk of financial loss due to failure of the other party to a financial instrument to discharge an obligation.  
Atlas is exposed to credit risk principally through its investments and balances receivable from policyholders and reinsurers. It 
monitors concentration and credit quality risk through policies designed to limit and monitor its exposure to individual issuers or 
related groups (with the exception of U.S. government bonds) as well as through ongoing review of the credit ratings of issuers 
in the securities portfolio. Credit exposure to any one individual policyholder is not material. The Company's policies, however, 
are distributed by agents who may manage cash collection on its behalf pursuant to the terms of their agency agreement. Atlas has 
policies to evaluate the financial condition of its reinsurers and monitors concentrations of credit risk arising from similar geographic 
regions, activities, or economic characteristics of the reinsurers to minimize its exposure to significant losses from reinsurers’ 
insolvency. 

The following table summarizes the composition of the fair value of the fixed income securities portfolio (excluding the bond 
which has been classified in Level 3 within the fair value hierarchy), excluding cash and cash equivalents, as of the dates indicated, 
by ratings assigned by Fitch, S&P or Moody’s Investors Service. The fixed income securities portfolio consists of predominantly 
very high quality securities in corporate and government bonds with 88.1% rated ‘A’ or better as of the year ended December 31, 
2012 compared to 95.3% as of the year ended December 31, 2011.  

Credit ratings of fixed income securities portfolio (in '000s)

As of December 31,

AAA/Aaa
AA/Aa
A/A
BBB/Baa
Total Securities

39

2012

2011

Amount
58,765
$
7,569
19,894
11,617
97,845

$

% of
Total

Amount
54,717
60.2% $
21,567
7.7%
22,380
20.3%
4,827
11.9%
100.0% $ 103,491

% of
Total

52.9%
20.8%
21.6%
4.7%
100.0%

Table of Contents

Other-than-temporary impairment

Atlas recognizes losses on securities for which a decline in market value was deemed to be other-than-temporary. Management 
performs a quarterly analysis of the securities holdings to determine if declines in market value are other-than-temporary. Atlas 
did not recognize charges for securities impairments that were considered other-than-temporary for the year ended December 31, 
2012 or the year ended December 31, 2011.

The length of time securities may be held in an unrealized loss position may vary based on the opinion of the appointed investment 
manager and their respective analyses related to valuation and to the various credit risks that may prevent us from recapturing the 
principal investment. In cases of securities with a maturity date where the appointed investment manager determines that there is 
little or no risk of default prior to the maturity of a holding, Atlas would elect to hold the security in an unrealized loss position 
until the price recovers or the security matures. In situations where facts emerge that might increase the risk associated with 
recapture of principal, Atlas may elect to sell securities at a loss. Atlas had no material gross unrealized losses in its portfolio as 
of the year ended December 31, 2012 or as of the year ended December 31, 2011.

Estimated impact of changes in interest rates and securities prices

For Atlas’ available-for-sale fixed income securities held as of the year ended December 31, 2012, a 100 basis point increase in 
interest  rates  on  such  held  fixed  income  securities  would  have  increased  net  investment income  and  income  before  taxes  by 
approximately $141,000. Conversely, a 100 basis point decrease in interest rates on such held fixed income securities would 
decrease net investment income and income before taxes by $141,000.

A 100 basis point increase would have also decreased other comprehensive income by approximately $3.9 million due to “mark-
to-market” requirements; however, holding investments to maturity would mitigate this impact.  Conversely, a 100 basis point 
decrease would increase other comprehensive income by the same amount. The impacts described here are approximately linear 
to the change in interest rates. 

Due from Reinsurers and Other Insurers

Atlas purchases reinsurance from third parties in order to reduce its liability on individual risks and its exposure to large losses. 
Reinsurance is coverage purchased by one insurance company from another for part of the risk originally underwritten by the 
purchasing (ceding) insurance company. The practice of ceding insurance to reinsurers allows an insurance company to reduce 
its exposure to loss by size, geographic area, and type of risk or on a particular policy. An effect of ceding insurance is to permit 
an insurance company to write additional insurance for risks in greater number or in larger amounts than it would otherwise insure 
independently, based on its statutory capital, risk tolerance and other factors.

Atlas generally purchases reinsurance to limit net exposure to a maximum amount on any one loss of $500,000 with respect to 
commercial automobile liability claims.  Atlas also purchases reinsurance to protect against awards in excess of its policy limits.  
Atlas continually evaluates and adjusts its reinsurance needs based on business volume, mix, and supply levels.

Reinsurance ceded does not relieve Atlas of its ultimate liability to its insured in the event that any reinsurer is unable to meet 
their obligations  under  its  reinsurance  contracts. Therefore, Atlas enters  into  reinsurance contracts  with  only  those  reinsurers 
deemed to have sufficient financial resources to provide the requested coverage. Reinsurance treaties are generally subject to 
cancellation by the reinsurers or Atlas on the anniversary date and are subject to renegotiation annually. Atlas regularly evaluates 
the financial condition of its reinsurers and monitors the concentrations of credit risk to minimize its exposure to significant losses 
as  a  result  of  the  insolvency  of  a  reinsurer. Atlas  believes  that  the  amounts  it  has  recorded  as  reinsurance  recoverables  are 
appropriately established. Estimating amounts of reinsurance recoverables, however, is subject to various uncertainties and the 
amounts ultimately recoverable may vary from amounts currently recorded.  Atlas had $6.0 million recoverable from third party 
reinsurers (exclusive of amounts prepaid) and other insurers as of the year ended December 31, 2012 as compared to $8.0 million 
as of the year ended December 31, 2011.

Estimating amounts of reinsurance recoverables is also impacted by the uncertainties involved in the establishment of provisions 
for unpaid claims. As underlying reserves potentially develop, the amounts ultimately recoverable may vary from amounts currently 
recorded. Atlas’  reinsurance  recoverables  are  generally  unsecured. Atlas  regularly  evaluates  its  reinsurers,  and  the  respective 
amounts recoverable, and an allowance for uncollectible reinsurance is provided for, if needed. 

Atlas’ largest reinsurance partners are Great American Insurance Company (“Great American”), a subsidiary of American Financial 
Group, Inc. and Gen Re, a subsidiary of Berkshire Hathaway, Inc. Great American has a financial strength rating of A+ from 
Standard & Poor’s, while Gen Re has a financial strength rating of Aa1 from Moody’s.

Deferred Tax Asset

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Table of Contents

Components of Deferred Tax (in '000s)

As of the year ended December 31,
Deferred tax assets:
Unpaid claims and unearned premiums
Loss carry-forwards
Bad debts
Other
Valuation Allowance
Total gross deferred tax assets

Deferred tax liabilities:
Investment securities
Deferred policy acquisition costs
Other
Total gross deferred tax liabilities
Net deferred tax assets

2012

2011

3,144 $
16,128
164
907
(11,242)

9,101 $

910 $

1,280
306
2,496
6,605 $

3,004
15,558
1,297
1,338
(12,361)
8,836

740
1,027
294
2,061
6,775

$

$

$

$

Atlas established a valuation allowance of approximately $11.2 million and $12.4 million for its gross future deferred tax assets 
as of the year ended December 31, 2012 and as of the year ended December 31, 2011, respectively. 

Based on Atlas’ expectations of future taxable income, as well as the reversal of gross future deferred tax liabilities, management 
believes it is more likely than not that Atlas will fully realize the net future tax assets, with the exception of the aforementioned 
valuation allowance. Atlas has therefore established the valuation allowance as a result of the potential inability to utilize a portion 
of its net operation losses in the U.S. which are subject to a yearly limitation. The uncertainty over the Company’s ability to utilize 
a portion of these losses over the short term has led to the recording of a valuation allowance. 

Atlas has the following total net operating loss carry-forwards as of the year ended December 31, 2012: 

Net operating loss carry-forward by expiry (in '000s)

Year of Occurrence
2001
2002
2006
2007
2008
2009
2010
2011
2012

Total

Assets Held for Sale 

Year of Expiration
2021
2022
2026
2027
2028
2029
2030
2031
2032

Amount
$ 14,750
4,317
7,825
5,131
1,949
1,949
1,949
9,349
216
$ 47,435

On May 22, 2012, Atlas closed the sale of the headquarters building to 150 Northwest Point, LLC, a Delaware limited liability 
company. As of the year ended December 31, 2011, the property was recorded as a component of assets held for sale on Atlas' 
statement of financial position. 

The total sales price of the property, which was paid in cash, amounted to $14.0 million, less closing costs and related expenses 
of approximately $633,000. In connection with the sale, the Company also wrote down an accrual of approximately $792,000 
held for real-estate taxes. Approximately $830,000 of the sales price was held in escrow for real-estate taxes. Atlas recognized a 
gain on the sale of this property of $213,000, which will be deferred and recognized over the 5 year lease term. In the year ended 
December 31, 2012, Atlas recognized $26,000 as an offset to rent expense. Total rental expense recognized on the headquarters 
building in the year ended December 31, 2012 was $357,000.

There are two properties located in Alabama which are still for sale.  These properties are listed for sale for amounts greater than 
carried values. Both were assets of Southern United Fire Insurance Company, which was merged into American Service in February 
2010.

Claims Liabilities

The table below shows the amounts of total case reserves and incurred but not reported (“IBNR”) claims provision as of the year 
ended December 31, 2012 and as of the year ended December 31, 2011. The provision for unpaid claims decreased by 23.5% to 
$70.1 million  as of the year ended December 31, 2012 compared to $91.6 million as of the year ended December 31, 2011. During 

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Table of Contents

the year ended December 31, 2012, case reserves decreased by 15.5% compared to December 31, 2011, while IBNR reserves 
decreased by 42.5% generally due to the reporting of claims related to prior accident years and case reserve changes, which are 
consistent with management’s expectations.  

Provision for unpaid claims by type - gross (in '000s)

As of the year ended December 31,
Case reserves
IBNR
Total

Provision for unpaid claims by line of business – gross (in '000s)

As of the year ended December 31,
Non-standard auto
Commercial auto
Other
Total

2012

2011

54,321 $
15,746
70,067 $

64,276
27,367
91,643

2012

2011

10,539 $
54,126
5,402
70,067 $

23,863
58,700
9,080
91,643

$

$

$

$

Provision for unpaid claims by line of business - net of reinsurance recoverables (in '000s)

As of the year ended December 31,
Non-standard Auto
Commercial Auto
Other
Total

2012

2011

$

$

8,227 $
52,538
3,622
64,387 $

21,157
56,328
6,332
83,817

YTD%
Change
(15.5)%
(42.5)%
(23.5)%

YTD%
Change
(55.8)%
(7.8)%
(40.5)%
(23.5)%

YTD%
Change
(61.1)%
(6.7)%
(42.8)%
(23.2)%

Claims liabilities - The changes in the provision for unpaid claims, net of amounts recoverable from reinsurers, for the years 
ended December 31, 2012 and December 31, 2011 were as follows:

As of the year ended December 31,
Unpaid claims, beginning of period
Less: reinsurance recoverable
Net beginning unpaid claims reserves
Incurred related to:
Current year
Prior years

Paid related to:
Current year
Prior years

Net unpaid claims, end of period
Add: reinsurance recoverable
Unpaid claims, end of period

2012

2011

91,643
7,825
83,818

26,329
216
26,545

8,925
37,051
45,976

64,387
5,680
70,067

$

$

$

132,579
6,477
126,102

27,303
1,691
28,994

12,715
58,563
71,278

83,818
7,825
91,643

$

$

$

The process of establishing the estimated provision for unpaid claims is complex and imprecise as it relies on the judgment and 
opinions of a large number of individuals, on historical precedent and trends, on prevailing legal, economic, social and 
regulatory trends and on expectations as to future developments. The process of determining the provision necessarily involves 
risks that the actual results will deviate, perhaps substantially, from the best estimates made.

The reduction of the provision for unpaid claims is consistent with the change in written premium in prior years. However, 
because the establishment of reserves is an inherently uncertain process involving estimates, current provisions may not be 
sufficient. Adjustments to reserves, both positive and negative, are reflected quarterly in the statement of income as estimates 
are updated. 

The financial statements are presented on a calendar year basis for all data. Claims payments and changes in reserves, however, 
may be made on accidents that occurred in prior years, not on business that is currently insured. Calendar year losses consist of 
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Table of Contents

payments and reserve changes that have been recorded in the financial statements during the applicable reporting period, 
without regard to the period in which the accident occurred. Calendar year results do not change after the end of the applicable 
reporting period, even as new claim information develops.  Accident year losses consist of payments and reserve changes that 
are assigned to the period in which the accident occurred. Accident year results will change over time as the estimates of losses 
change due to payments and reserve changes for all accidents that occurred during that period.

The table below summarizes the changes over time in the provision for unpaid loss and loss adjustment expenses. The first 
section of the table shows the provision for unpaid loss and loss adjustment expenses recorded at the balance sheet date for 
each of the indicated years. The original provision for each year is presented on a gross basis as well as net of estimated 
reinsurance recoverable on unpaid loss and loss adjustment expenses.The second section displays the cumulative amount of 
payments made through the end of each subsequent year with respect to each original provision. The third section presents the 
re-estimation over subsequent years of each year’s original net liability for unpaid loss and loss adjustment expenses as more 
information becomes known and trends become more apparent. The final section compares the latest re-estimation to the 
original estimate for each year presented in the table on both a gross and net basis. 

The development of the provision for unpaid loss and loss adjustment expenses is shown by the difference between the original 
estimates and the re-estimated liabilities at each subsequent year-end. The re-estimated liabilities at each year-end are based on 
actual payments in full or partial settlement of claims plus re-estimates of the payments required for claims still open or IBNR 
claims. Favorable development (redundancy) means that the original estimated provision was higher than subsequently re-
estimated. Unfavorable development (deficiency) means that the original estimated provision was lower than subsequently re-
estimated. The cumulative development represents the aggregate change in the estimates over all prior years. 

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Table of Contents

Provision for Unpaid Claims, Net of Recoveries from Reinsurers as of December 31, 2012 (in ‘000s)

2012

2011

2010

2009

2008 (1)

2007

2006

2005

2004

2003

2002

Gross reserves for unpaid claims and claims expenses

$ 70,068 $ 91,643

$173,652
Less: Reinsurance recoverable on unpaid claims and claims
103,612

$132,578

$179,054

5,196

7,824

6,477

5,680

$183,649

$191,171

$202,677

$195,437

$189,262

$193,909

107,837

111,911

95,215

90,596

91,079

94,510

Reserve for unpaid claims and claims expenses, net

64,388

83,819

126,101

173,858

70,040

75,812

79,260

107,462

104,841

98,183

99,399

$ 37,052

$ 58,562
87,803

$ 76,835
125,455
149,800

Cumulative paid on originally established reserve as of:
One year later
Two years later
Three years later
Four years later
Five years later
Six years later
Seven years later
Eight years later
Nine years later
Ten years later

$ (38,449) $ 29,811
2,812
38,650
59,370
70,075

13,573
43,671
59,181

$ 69,230
35,206

$102,173
56,268
29,375

$114,284
65,101
35,500
17,139

$ 46,338
75,258
43,336
21,859
9,910

$ 46,983

Unpaid claims as of:
One year later
Two years later
Three years later
Four years later
Five years later
Six years later
Seven years later
Eight years later
Nine years later
Ten years later

$ 29,917
49,804
33,742
57,853
69,428
73,803

$ 30,637
52,182
66,806
60,877
75,935
81,347
83,175

$ 50,772
31,322
46,116
25,534
11,061
5,523

$ 76,344
56,428
43,015
26,714
15,329
6,712
3,948

$ 37,220
56,126
69,801
78,028
76,174
85,150
88,755
89,698

$ 62,895
46,081
34,082
26,833
14,797
9,359
4,339
2,751

$127,792
123,009

$ 84,035

Re-estimated liability as of:
One year later
Two years later
Three years later
Four years later
Five years later
Six years later
Seven years later
Eight years later
Nine years later
Ten years later

$179,008
181,723
179,175

$ 75,835
78,674
79,171
76,320

$ 76,149
78,070
81,986
81,229
79,985

$ 80,689
81,126
79,858
83,387
80,489
79,326

$106,981
108,610
109,821
87,591
91,264
88,059
87,123

$100,115
102,207
103,883
104,861
90,971
94,509
93,094
92,449

$ 41,426
66,428
77,919
85,576
89,396
88,820
93,142
95,401
95,848

$ 57,873
35,431
25,491
19,231
16,245
8,674
6,108
3,300
1,998

$ 99,299
101,859
103,410
104,807
105,641
97,494
99,250
98,701
97,846

$ 46,083
75,709
91,773
97,764
101,725
103,935
104,484
106,560
107,625
107,856

$ 61,668
33,838
20,460
14,710
12,300
10,780
5,523
4,105
2,539
1,485

$107,751
109,547
112,233
112,474
114,025
114,715
110,007
110,665
110,164
109,341

As of December 31, 2011:
216

66
Cumulative (redundancy) deficiency as a % of reserves originally established- net

$ (3,092) $ 5,317

$ 4,173

$ 6,280

$

$

$ (20,339) $ (12,392) $

(337) $ 9,942

0.3%

-2.5%

3.1%

9.0%

5.5%

0.1%

-18.9%

-11.8%

-0.3%

10.0%

Re-estimated liability- gross

$ 92,160

$130,323

$185,283

$191,709

$195,722

$199,577

$211,965

$209,231

$210,889

$226,346

Less: Re-established reinsurance recoverable
8,125

7,314

6,108

115,389

115,737

120,251

124,842

116,782

113,043

117,005

Re-estimated provision- net

Cumulative deficiency– gross

84,035

123,009

179,175

76,320

79,985

79,326

87,123

92,449

97,846

109,341

9,288
(1) Negative payment as of one year later results from the commutation of reinsured reserves by Kingsway Re.

(2,255)

18,057

12,073

6,229

8,406

517

13,794

21,627

32,437

Due to Reinsurers

The decrease in due to reinsurers is consistent with the payout patterns of the underlying claims liabilities.

Off-balance sheet arrangements

As of December 31, 2012, Atlas has the following cash obligations related to its operating leases.

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Table of Contents

Operating Lease Commitments (in '000s)

Year

2013

2014

2015

2016

2017 & Beyond

Total

Amount

$

776 $

683 $

693 $

714 $

281 $

3,147

We assumed a lease for Gateway's headquarters in St. Louis, Missouri as part of the acquisition which took place on January 2, 
2013. We have annual cash obligations of $336,000 through February 2017 which are not included in the above table.

Shareholders’ Equity

The table below identifies changes in shareholders’ equity for the year ended December 31, 2012 and December 31, 2011:

Changes in Shareholders' Equity (in '000s)

Preferred
Shares

Ordinary
Voting
Common
Shares

Restricted
Voting
Common
Shares

Additional
Paid-in
Capital

Retained
Deficit

Accumulated
Other
Comprehensive
Income (loss)

Total

18,000

$

4

$

14

$

152,652

$ (115,841) $
3,166

1,425

$ 56,254
3,166

113
3

328

328
113
3

Balance December 31, 2011 $
Net income

Other comprehensive
income

Share-based compensation

Stock options exercised

Balance December 31, 2012 $

18,000

$

4

$

14

$

152,768

$ (112,675) $

1,753

$ 59,864

Balance December 31, 2010 $

18,000

$

4

$

14

$

152,466

$ (113,371) $

3,056

$ 60,169

Net loss

Other comprehensive loss

Share-based compensation

Stock options exercised

Settlement of Pension Plan

(2,470)

(3,315)

$

1,684

$

(2,470)

(3,315)
113
73
1,684

113
73

Balance December 31, 2011 $

18,000

$

4

$

14

$

152,652

$ (115,841) $

1,425

$ 56,254

As of February 28th, 2013, there were 6,833,421 ordinary shares outstanding and 1,262,471 restricted shares outstanding, and 
20,000,000 preferred shares issued and outstanding.  

The holders of restricted voting shares are entitled to vote at all meetings of shareholders, except at meetings of holders of a 
specific class that are entitled to vote separately as a class.  The restricted voting common shares as a class shall not carry more 
than 30% of the aggregate votes eligible to be voted at a general meeting of common shareholders.

All of the issued and outstanding restricted voting common shares are beneficially owned or controlled by KAI, or its affiliated 
entities. The restricted voting common shares will convert to ordinary voting common shares in the event that these KAI owned 
shares are sold to non-affiliates of KAI.

Preferred shares are not entitled to vote. We issued 2 million preferred shares to Hendricks in connection with the acquisition of 
Gateway. 18,000,000 are beneficially owned or controlled by KAI and 2,000,000 are beneficially owned and controlled by 
Hendricks as of February 28th, 2013. They accrue dividends on a cumulative basis whether or not declared by the Board of 
Directors at the rate of $0.045 per share per year (4.5%) and may be paid in cash or in additional preferred shares at the option 
of Atlas. Upon liquidation, dissolution or winding-up of Atlas, holders of preferred shares receive the greater of $1.00 per share 
plus all declared and unpaid dividends or the amount they would receive in liquidation if the preferred shares had been 
converted to restricted voting common shares or ordinary voting common shares immediately prior to liquidation. Preferred 
shares are convertible into ordinary voting common shares at the option of the holder at any date that is after December 31, 
2015, the fifth year after issuance at the rate of 0.1270 ordinary voting common shares for each preferred share. The conversion 
rate is subject to change if the number of ordinary voting common shares or restricted voting common shares changes.  The 
preferred shares issued to KAI are redeemable at the option of Atlas at a price of $1.00 per share plus accrued and unpaid 
dividends commencing at the earlier of December 31, 2012, two years from issuance date, or the date at which KFSI’s or KAI’s 

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Table of Contents

beneficial interest is less than 10%. The preferred shares issued to Hendricks are redeemable at the option of Atlas at a price of 
$1 plus accrued dividends at January 15, 2015.

The cumulative amount of dividends to which the preferred shareholders are entitled upon liquidation or sooner, if Atlas declares 
dividends, is $1.6 million as of the year ended December 31, 2012. The accumulation of these dividends reduced book value per 
share by $0.26 as of the year ended December 31, 2012 and earnings per share by $0.14 for the year ended December 31, 2012.

Liquidity and Capital Resources

The purpose of liquidity management is to ensure there is sufficient cash to meet all financial commitments and obligations as 
they become due. The liquidity requirements of Atlas’ business have been met primarily by funds generated from operations, asset 
maturities and income and other returns received on securities. Cash provided from these sources is used primarily for payment 
of claims and operating expenses. The timing and amount of catastrophe claims are inherently unpredictable and may create 
increased liquidity requirements. 

The total purchase price for all of Camelot Services’ outstanding shares was $14.3 million, consisting of a combination of cash 
and Atlas preferred shares. Consideration consisted of a $6.0 million dividend paid by the sellers immediately prior to the 
closing, $2.0 million of Atlas preferred shares (consisting of a total of 2 million preferred shares) and $6.3 million in cash. This 
transaction will not harm our near-term liquidity.

As a holding company, Atlas may derive cash from its subsidiaries generally in the form of dividends and in the future may charge 
management fees to the extent allowed by statute or other regulatory approval requirements to meet its obligations. The insurance 
subsidiaries fund their obligations primarily through premium and investment income and maturities in their securities portfolio. 
Refer also to the discussion “Investments Overview and Strategy." The insurance subsidiaries require regulatory approval for the 
return of capital and, in certain circumstances, payment of dividends. In the event that dividends and management fees available 
to the holding company are inadequate to service its obligations, the holding company would need to raise capital, sell assets or 
incur debt obligations.  As at December 31, 2012, Atlas did not have any outstanding debt, and therefore, no near term debt service 
obligations. Atlas currently has no material commitments for capital expenditures.

The following table summarizes consolidated cash flow activities:

Summary of Cash Flows (in ‘000s)

As of the year ended December 31,

Cash Used by Operating Activities

Cash Provided by Financing Activities

Cash Provided by Investing Activities
Net decrease in cash

2012

2011

(20,741)
3

17,401
(3,337)

(47,161)
73

51,300

4,212

Cash used in operations during the year ended December 31, 2012 was favorable relative to the year ended December 31, 2011 
primarily as a result of fewer payments for claims ($46.0 million versus $71.3 million). Cash provided by investing activities 
during the year ended December 31, 2012 was lower relative to the year ended December 31, 2011 primarily as a result of the 
timing and nature of investment purchases and sales and reduced requirement of claim claim payments.

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Table of Contents

Item 8. Financial Statements and Supplemental Schedules

 Report of Independent Registered Public Accounting Firm

To The Board of Directors and Shareholders
Atlas Financial Holdings, Inc.

We have audited the accompanying consolidated statements of financial position of Atlas Financial Holdings, Inc. ("the Company") 
as of December 31, 2012 and 2011, and the related consolidated statements of income and comprehensive income, shareholders' 
equity and cash flows for the years ended December 31, 2012 and 2011. Our audits also include the financial statement schedules 
listed in Item 15 of the Company's Form 10-K.  These consolidated financial statements and financial statement schedules are the 
responsibility of the Company's management. Our responsibility is to express an opinion on these financial statements based on 
our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). 
Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements 
are free of material misstatement. The Company is not required to have, nor were we engaged to perform, an audit of its internal 
control over financial reporting. Our audit included consideration of internal control over financial reporting as a basis for designing 
audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness 
of  the  Company's  internal  control  over  financial  reporting. Accordingly,  we  express  no  such  opinion. An  audit  also  includes 
examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting 
principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. 
We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the consolidated 
financial position of Atlas Financial Holdings, Inc. as of December 31, 2012 and 2011, and the results of its operations and its 
cash flows for years then ended, in conformity with accounting principles generally accepted in the United States of America. 
Also in our opinion, the related financial statement schedules, when considered in relation to the basic consolidated financial 
statements taken as a whole, present fairly, in all material respects, the information set forth therein.

/s/ Johnson Lambert LLP

Arlington Heights, Illinois
March 18, 2013

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Table of Contents

ATLAS FINANCIAL HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF FINANCIAL POSITION

(in '000s, except for share and per share data)

Assets

Investments, available for sale

Fixed income securities, at fair value (Amortized cost $95,423 and $101,473)
Equity securities, at fair value (cost $1,563 and $994)
Other investments

Total Investments
Cash and cash equivalents
Accrued investment income
Accounts receivable and other assets (Net of allowance of $484 and $4,254)
Reinsurance recoverables, net
Prepaid reinsurance premiums
Deferred policy acquisition costs
Deferred tax asset, net
Software and office equipment, net
Assets held for sale

Total Assets

Liabilities

Claims liabilities
Unearned premiums
Due to reinsurers and other insurers
Other liabilities and accrued expenses

Total Liabilities

Shareholders’ Equity
Preferred shares, par value per share $0.001, 100,000,000 shares authorized, 18,000,000 
shares issued and outstanding at December 31, 2012 and December 31, 2011. 
Liquidation value $1.00 per share
Ordinary voting common shares, par value per share $0.003, 266,666,667 shares 
authorized, 2,256,921 shares issued and outstanding at December 31, 2012 and 
1,541,842 at December 31, 2011
Restricted voting common shares, par value per share $0.003, 33,333,334 shares 
authorized, 3,887,471 shares issued and outstanding at December 31, 2012 and 
4,601,621 at December 31, 2011
Additional paid-in capital
Retained deficit
Accumulated other comprehensive income, net of tax

Total Shareholders’ Equity
Total Liabilities and Shareholders’ Equity

December 31,
2012

December 31,
2011

$

$

$

$

$

$

98,079
1,571
1,262
100,912
19,912
517
21,923
6,020
2,111
3,764
6,605
1,137
166
163,067

70,067
25,457
3,803
3,876
103,203

$

$

$

$

103,491
1,141
—
104,632
23,249
586
9,579
8,044
2,214
3,020
6,775
440
13,634
172,173

91,643
15,691
5,701
2,884
115,919

18,000

$

18,000

4

4

14
152,768
(112,675)
1,753
59,864
163,067

$

14
152,652
(115,841)
1,425
56,254
172,173

See accompanying Notes to Consolidated Financial Statements.

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Table of Contents

ATLAS FINANCIAL HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF INCOME AND COMPREHENSIVE INCOME

(in '000s, except for share and per share data) 

Consolidated Statements of Income

Net premiums earned
Net investment income
Net investment gains
Other income
Total revenue
Net claims incurred
Acquisition costs
Other underwriting expenses
Total expenses
Income/(loss) from operations before income tax expense/(benefit)
Income tax expense/(benefit)
Net income/(loss) attributable to Atlas
Less: Preferred share dividends
Net income/(loss) attributable to common shareholders

Basic weighted average common shares outstanding
Earnings/(loss) per common share, basic
Diluted weighted average common shares outstanding
Earnings/(loss) per common share, diluted

Consolidated Statements of Comprehensive Income

Net income/(loss) attributable to Atlas
Changes in net unrealized gains
Reclassification to income of net realized gains
Settlement of pension plan
Effect of income tax
Other comprehensive income/(loss) for the period
Total comprehensive income/(loss)

Year Ended December 31,

2012

2011

$

$

$

$

$

$

38,709
2,453
1,435
194
42,791
26,545
6,471
6,609
39,625
3,166
—
3,166
810
2,356

6,144,281
0.38
8,434,948
0.38

3,166
1,446
(948)
—
(170)
328
3,494

$

$

$

$

$

$

35,747
3,280
4,147
178
43,352
28,994
7,294
10,697
46,985
(3,633)
(1,163)
(2,470)
810
(3,280)

6,124,542
(0.54)
6,124,542
(0.54)

(2,470)
154
(3,469)
2,473
(789)
(1,631)
(4,101)

See accompanying Notes to Consolidated Financial Statements.

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Table of Contents

ATLAS FINANCIAL HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY

(in '000s)

Balance December 31, 2010 $
Net loss

Other comprehensive loss

Share-based compensation

Stock options exercised

Settlement of Pension Plan

Balance December 31, 2011 $
Net income

Other comprehensive
income
Share-based compensation

Stock options exercised
Balance December 31, 2012 $

Preferred
Shares

Ordinary
Voting
Common
Shares

Restricted
Voting
Common
Shares

Additional
Paid-in
Capital

Retained
Deficit

Accumulated
Other
Comprehensive
Income

18,000

$

4

$

14

$

152,466

$ (113,371) $
(2,470)

113
73

18,000

$

4

$

14

$

152,652

$ (115,841) $
3,166

3,056

(3,315)

1,684

1,425

328

18,000

$

4

$

14

$

113
3
116

$ (112,675) $

1,753

See accompanying Notes to Consolidated Financial Statements.

Total

$ 60,169
(2,470)
(3,315)
113
73
1,684

$

$ 56,254
3,166

328
113
3
$ 59,864

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Table of Contents

($ in thousands)

ATLAS FINANCIAL HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS

Year Ended December 31,
2011
2012

Operating Activities
Net income/loss
Adjustments to reconcile net loss to net cash used by operating activities:
Amortization of fixed assets
Deferred employee benefit costs
Share-based compensation expense
(Gain)/loss on sale of fixed assets
Amortization of deferred gain on sale of headquarters building
Deferred income taxes
Net realized gains
Amortization of bond premiums and discounts
Net changes in operating assets and liabilities:
Accounts receivable and other assets, net
Due from reinsurers and other insurers
Deferred policy acquisition costs
Other assets and accrued investment income
Unpaid claims
Unearned premium
Due to reinsurers and other insurers
Accounts payable and accrued liabilities
Net cash used by operating activities
Investing activities:
Purchase of securities
Acquisition of other investments
Proceeds from sales and maturities of securities
Sale of assets held for sale
Net additions of software and other equipment
Net cash provided by investing activities
Financing activities:
Options exercised
Net cash provided by financing activities
Net change in cash and cash equivalents
Cash and cash equivalents, beginning of year
Cash and cash equivalents, end of year
Supplementary disclosure of cash information:
Cash paid for:
Interest
Income taxes

$

3,166

$

315
—
113
—
(26)
—
(1,435)
921

(12,344)
2,127
(744)
69
(21,576)
9,766
(1,898)
805
(20,741)

(53,470)
(1,250)
59,452
13,342
(673)
17,401

3
3
(3,337)
23,249
19,912

—
—

$

$

(2,470)

218
2,657
113
(54)
—
(1,163)
(4,147)
953

3,762
1,018
784
707
(40,936)
(1,370)
(3,913)
(3,320)
(47,161)

(64,563)
—
113,823
2,436
(396)
51,300

73
73
4,212
19,037
23,249

—
—

See accompanying Notes to Consolidated Financial Statements.

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ATLAS FINANCIAL HOLDINGS, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1.  NATURE OF OPERATIONS AND BASIS OF PRESENTATION

Atlas  Financial  Holdings,  Inc.  ("Atlas")  commenced  operations  on  December  31,  2010.  The  primary  business  of Atlas  is  
underwriting commercial automobile insurance in the United States, with a niche market orientation and focus on insurance for 
the “light” commercial automobile sector. This sector includes taxi cabs, non-emergency para-transit, limousine, livery and business 
autos.  Automobile insurance products provide insurance coverage in three major areas: liability, accident benefits and physical 
damage.  Liability  insurance  provides  coverage  subject  to  policy  terms  and  conditions  where  the  insured  is  determined  to  be 
responsible and/or liable for an automobile accident, for the payment for injuries and property damage to third parties. Accident 
benefit policies or personal injury protection policies provide coverage for loss of income, medical and rehabilitation expenses 
for insured persons who are injured in an automobile accident, regardless of fault. Physical damage coverage subject to policy 
terms and conditions provides for the payment of damages to an insured automobile arising from a collision with another object 
or from other risks such as fire or theft. In the short run, automobile physical damage and liability coverage generally provides 
more predictable results than automobile accident benefit or personal injury insurance.

Atlas' business is carried out through its insurance subsidiaries: American Country Insurance Company (“American Country”), 
American Service Insurance Company, Inc. (“American Service”) and, as of January 1st, 2013, Gateway Insurance Company 
("Gateway").  The  insurance  subsidiaries  distribute  their  insurance  products  through  a  network  of  retail  independent  agents. 
Together, the insurance subsidiaries are licensed to write property and casualty insurance in 47 states in the United States.  The 
insurance subsidiaries share common management and operating infrastructure .

Atlas ordinary voting common shares have been listed on the TSX Venture Exchange (“TSXV”) under the symbol “AFH” since 
January 6, 2011. Atlas ordinary shares became listed on the NASDAQ stock exchange on February 11, 2013.

Basis of presentation - These statements have been prepared in conformity with accounting principles generally accepted in the 
United States of America ("U.S. GAAP"). All significant intercompany accounts and transactions have been eliminated. To conform 
to  the  current  year  presentation,  certain  amounts  in  the  prior  years’  consolidated  financial  statements  and  notes  have  been 
reclassified.

Beginning with the year ended December 31, 2012, Atlas has changed where certain items appear on its Statement of Comprehensive 
Income according to Rule 7-04 of Regulation S-X. 

Summary of Significant Accounting Policies

Principles of consolidation - The consolidated financial statements include the accounts of Atlas and the entities it controls. 
Subsidiaries are entities over which Atlas, directly or indirectly, has the power to govern the financial and operating policies in 
order to obtain the benefits from their activities, generally accompanying an equity shareholding of more than one half of the 
voting rights. Subsidiaries are fully consolidated from the date on which control is transferred to Atlas and would be de-consolidated 
from the date that control ceases. The operating results of subsidiaries acquired or disposed of during the year will be included in 
the consolidated statement of operations from the effective date of acquisition and up to the effective date of disposal, as appropriate. 
All significant intercompany transactions and balances are eliminated in consolidation. Accounting policies of subsidiaries have 
been changed where necessary to ensure consistency with the policies adopted by Atlas.

The following are Atlas’ subsidiaries, all of which are 100% owned, either directly or indirectly, together with the jurisdiction of 
incorporation that are included in consolidated financial statements:

American Insurance Acquisition Inc. (Delaware)
American Country Insurance Company (Illinois)
American Service Insurance Company, Inc. (Illinois)
Gateway Insurance Company (Missouri) (beginning January 2, 2013) - See Note 3

Classification of assets and liabilities - It is not customary in the insurance and financial services industries to classify assets 
and liabilities as current (settled in 1 year or less) and non-current (settled beyond 1 year). Assets and liabilities that could otherwise 
be classified as current include cash and cash equivalents, accrued investment income, accounts receivable and other assets, due 
from reinsurers and other insurers, income tax receivable, deferred policy acquisition costs, assets held for sale, accounts payable 
and accrued expenses, due to reinsurers and other insurers.   Balances that would otherwise be classified as non-current include 
deferred tax assets and office equipment. All other assets and liabilities include balances that are both current and non-current.

Estimates and assumptions - The preparation of financial statements requires management to make estimates and assumptions 
that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the 
financial statements and reported amounts of revenues and expenses during the reporting period. Actual results could differ from 
these estimates and changes in estimates are recorded in the accounting period in which they are determined.  The liability for 

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unpaid loss and loss adjustment expenses and related amounts recoverable from reinsurers represents the most significant estimate 
in the accompanying financial statements.  Significant estimates in the accompanying financial statements also include the fair 
values of investments in bonds, deferred tax asset valuation, premium receivable bad debt allowance and deferred policy acquisition 
cost recoverability. 

Financial instruments - Financial instruments are recognized and derecognized using trade date accounting, since that is the date 
Atlas contractually commits to the purchase or sale with the counterparty.

Effective interest method -  Atlas utilizes the effective interest method for calculating the amortized cost of a financial asset and 
to allocate interest income or interest expense over the relevant period. The effective interest rate is the rate that exactly discounts 
the estimated future cash flows through the expected life of the financial instrument. Interest income is reported net of amortization 
of premium and accretion of discount. Realized gains and losses on disposition of available-for-sale securities are based on the 
net proceeds and the adjusted cost of the securities sold, using the specific identification method.

Financial  assets  - Atlas  classifies  financial  assets  as  described  below.  Management  determines  the  classification  at  initial 
recognition based on the purpose of the financial asset.

Cash and cash equivalents - Cash and cash equivalents include cash and  highly liquid securities with original maturities of 90 
days or less.

Available for sale (“AFS”) - Investments in fixed income securities are classified as available for sale.  Securities are classified 
as available-for-sale when Atlas may decide to sell those securities due to changes in market interest rates, liquidity needs, changes 
in yields or alternative investments, and for other reasons. Available-for-sale securities are carried at fair value, with unrealized 
gains and losses, net of income tax, included as a separate component of accumulated other comprehensive income (loss) in 
shareholder’s equity. 

Impairment of financial assets - Atlas assesses, on a quarterly basis, whether there is evidence that a financial asset or group of 
financial assets is impaired. An investment is considered impaired when the fair value of the investment is less than its cost or 
amortized cost. When an investment is impaired, the Company must make a determination as to whether the impairment is other-
than-temporary.

Under ASC guidance, with respect to an investment in an impaired debt security, other-than temporary impairment ("OTTI") 
occurs if (a) there is intent to sell the debt security, (b) it is more likely than not it will be required to sell the debt security before 
its anticipated recovery, or (c) it is probable that all amounts due will be unable to be collected such that the entire cost basis of 
the security will not be recovered. If Atlas intends to sell the debt security, or will more likely than not be required to sell the debt 
security before the anticipated recovery, a loss in the entire amount of the impairment is reflected in net investment gains (losses) 
on investments in the consolidated statements of income. If Atlas determines that it is probable it will be unable to collect all 
amounts and Atlas has no intent to sell the debt security, a credit loss is recognized in net investment gains (losses) on investments 
in the consolidated statements of income to the extent that the present value of expected cash flows is less than the amortized cost 
basis; any difference between fair value and the new amortized cost basis (net of the credit loss) is reflected in other comprehensive 
income (losses), net of applicable income taxes.

Fair values of financial instruments - Atlas has used the following methods and assumptions in estimating its fair value disclosures:

Fair values for investments are based on quoted market prices, when available. If quoted market prices are not available, fair values 
are based on quoted market prices of comparable instruments or values obtained from independent pricing services.

Atlas' fixed income portfolio is managed by a SEC registered investment advisor specializing in the management of insurance 
company portfolios.  Management works directly with them to ensure that Atlas benefits from their expertise and also evaluates 
investments as well as specific positions independently using internal resources.  Atlas' investment advisor has a team of credit 
analysts for all investment grade fixed income sectors.  The investment process begins with an independent analyst review of each 
security's credit worthiness using both quantitative tools and qualitative review.  At the issuer level, this includes reviews of past 
financial data, trends in financial stability, projections for the future, reliability of the management team in place, market data 
(credit spread, equity prices, trends in this data for the issuer and the issuer's industry).  Reviews also consider industry trends and 
the macro-economic environment.  This analysis is continuous, integrating new information as it becomes available.  In short, 
Atlas does not rely on rating agency ratings to make investment decisions, but instead with the support of its independent investment 
advisors, performs independent fundamental credit analysis to find the best securities possible.  Together with its investment 
advisor, Atlas found that over time this process creates an ability to sell securities prior to rating agency downgrades or to buy 
securities  before  upgrades.   As  of  December 31,  2012,  this  process  did  not  generate  any  significant  difference  in  the  rating 
assessment between Atlas' review and the rating agencies.  

Atlas employs specific control processes to determine the reasonableness of the fair value of its financial assets. These processes 
are designed to supplement those performed by Atlas' investment advisor to ensure that the values received from them are accurately 
recorded and that the data inputs and the valuation techniques utilized are appropriate, consistently applied, and that the assumptions 
are reasonable and consistent with the objective of determining fair value. For example, on a continuing basis, Atlas assesses the 

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reasonableness of individual security values which have stale prices or whose changes exceed certain thresholds as compared to 
previous values received from Atlas' investment advisor or to expected prices. The portfolio is reviewed routinely for transaction 
volumes, new issuances, any changes in spreads, as well as the overall movement of interest rates along the yield curve to determine 
if sufficient activity and liquidity exists to provide a credible source for market valuations. When fair value determinations are 
expected to be more variable, they are validated through reviews by members of management or the Board of Directors who have 
relevant expertise and who are independent of those charged with executing investment transactions.

Accounts receivable and other assets - Accounts receivable include premium balances due and uncollected and installment 
premiums not yet due from agents and insureds.  

Atlas evaluates the collectibility of accounts receivable based on a combination of factors. When aware of a specific customer's 
inability to meet its financial obligations, such as in the case of bankruptcy or deterioration in the customer's operating results or 
financial position, Atlas records a specific reserve for bad debt to reduce the related receivable to the amount Atlas reasonably 
believes is collectible. Atlas also records reserves for bad debt for all other customers based on a variety of factors, including the 
length of time the receivables are past due and historical collection experience. Accounts are reviewed for potential write-off on 
a case-by-case basis. Accounts deemed uncollectible are written off, net of expected recoveries. If circumstances related to specific 
customers change, estimates of the recoverability of receivables could be further adjusted. 

Deferred policy acquisition costs ("DPAC") - Atlas defers producers’ commissions, premium taxes and other underwriting and 
marketing costs directly relating to the successful acquisition of premiums written to the extent they are considered recoverable. 
These  costs  are  then  expensed  as  the  related  premiums  are  earned. The  method  followed  in  determining  the  deferred  policy 
acquisition costs limits the deferral to its realizable value by giving consideration to estimated future claims and expenses to be 
incurred as premiums are earned. Changes in estimates, if any, are recorded in the accounting period in which they are determined. 
Anticipated investment income is included in determining the realizable value of the deferred policy acquisition costs. Atlas’ 
deferred policy acquisition costs are reported net of deferred ceding commissions.

When anticipated losses, loss adjustment expenses, commissions and other acquisition costs exceed recorded unearned premium 
and any future installment premiums on existing policies, a premium deficiency reserve is recognized by recording a reduction 
to  DPAC  with  a  corresponding  charge  to  operations. Atlas  utilizes  anticipated  investment  income  as  a  factor  in  its  premium 
deficiency  calculation. Atlas  concluded  that  no  premium  deficiency  adjustments  were  necessary  in  either  of  the  years  ended 
December 31, 2012 and December 31, 2011.

Income taxes - Income taxes expense (benefit) includes all taxes based on taxable income (loss) of Atlas and its subsidiaries, and 
are recognized in the statement of income and comprehensive income except to the extent that they relate to items recognized 
directly in other comprehensive income, in which case the income tax effect is also recognized in other comprehensive income.

Deferred taxes are recognized using the asset and liability method of accounting.   Under this method the future tax consequences 
attributable to temporary differences in the tax basis of assets, liabilities and items recognized directly in equity and the financial 
reporting basis of such items are recognized in the financial statements by recording deferred tax liabilities or deferred tax assets.

Deferred tax assets are recognized only to the extent that it is probable that future taxable income will be available against which 
they can be utilized.  Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income 
in the years in which those temporary differences are expected to be recovered or settled. The effect on future tax assets and 
liabilities of a change in tax rates is recognized in income in the period of enactment.

When considering  the extent of the valuation allowance on Atlas' deferred tax asset, weight is given by management to both 
positive and negative evidence. GAAP states that a cumulative loss in recent years is a significant piece of negative evidence that 
is difficult to overcome in determining that a valuation allowance is not needed against deferred tax assets.  However, the strength 
and trend of earnings, as well as other relevant factors are considered. 

Office equipment and software – Office equipment is stated at historical cost less deprecation. Subsequent costs are included in 
the asset’s carrying amount or capitalized as a separate asset only when it is probable that future economic benefits will be realized.  
Repairs and maintenance are recognized as an expense during the period incurred. Depreciation on equipment is provided on a 
straight-line basis over the estimated useful lives which range from 5 years for vehicles, 7 years for furniture and the term of the 
lease for leased equipment. 

Rent expense for the lease on Atlas' headquarters is recognized on a straight-line basis over the life of the lease.

Insurance contracts – Contracts under which Atlas’ insurance subsidiaries accept risk at the inception of the contract from another 
party (the insured holder of the policy) by agreeing to compensate the policyholder or other insured beneficiary if a specified 
future event (the insured event) adversely affects the holder of the policy are classified as insurance contracts.  All policies are 
short-duration contracts.

Revenue recognition - Premium income is recognized on a pro rata basis over the terms of the respective insurance contracts. 
Unearned premiums represent the portion of premiums written that are related to the unexpired terms of the policies in force.

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Claims liabilities - The provision for unpaid claims represent the estimated liabilities for reported claims, plus those incurred but 
not yet reported and the related estimated loss adjustment expenses, such as legal fees. Unpaid claims expenses are determined 
using case-basis evaluations and statistical analyses, including insurance industry loss data, and represent estimates of the ultimate 
cost of all claims incurred. Although considerable variability is inherent in such estimates, management believes that the liability 
for unpaid claims is adequate. The estimates are continually reviewed and adjusted as necessary; such adjustments are included 
in current operations and are accounted for as changes in estimates.

Reinsurance - As part of Atlas’ insurance risk management policies, portions of its insurance risk is ceded to reinsurers. Reinsurance 
premiums and claims expenses are accounted for on a basis consistent with those used in accounting for the original policies issued 
and the terms of the reinsurance contracts. Premiums and claims ceded to other companies have been reported as a reduction of 
premium revenue and claims incurred expense. Commissions paid to Atlas by reinsurers on business ceded have been accounted 
for as a reduction of the related policy acquisition costs. Reinsurance receivables are recorded for that portion of paid and unpaid 
losses and loss adjustment expenses that are ceded to other companies. Prepaid reinsurance premiums are recorded for unearned 
premiums that have been ceded to other companies.

Share-based  payments  -  Atlas  has  a  stock-based  compensation  plan  which  is  described  fully  in  Note  10.  Under ASC  718 
Compensation-Stock Compensation (“ASC 718”), the fair-value method of accounting is used to determine and account for equity 
settled transactions and to determine stock-based compensation awards granted to employees and non-employees using the Black-
Scholes option pricing model. Compensation expense is recognized over the period that the stock options vest, with a corresponding 
increase to additional paid in capital. 

For option awards with graded vesting, expense is recognized on a straight line basis over the service period for the entire award. 

Operating segments - Atlas is in a single operating segment – property and casualty insurance.

2. NEW ACCOUNTING STANDARDS

Accounting for Costs Associated with Acquiring or Renewing Insurance Contracts - In October 2010, the Financial Accounting 
Standards Board ("FASB") issued guidance modifying the definition of the types of costs incurred by insurance entities that can 
be capitalized in the acquisition of new and renewal insurance contracts. The guidance specifies that the costs must be directly 
related to the successful acquisition of insurance contracts. The guidance also specifies that advertising costs should be included 
as deferred acquisition costs only when the direct-response  advertising accounting criteria are met. The new guidance became 
effective for reporting periods beginning after December 15, 2011. Atlas' previous policy for accounting for acquisition costs was 
already consistent with this guidance. Therefore the adoption of this guidance during 2012 did not have an impact on our financial 
statements.

Presentation of Comprehensive Income - In June and December 2011, the FASB issued guidance amending the presentation of 
comprehensive income and its components. Under the new guidance, a reporting entity has the option to present comprehensive 
income in a single continuous statement or in two separate but consecutive statements. The guidance is effective for reporting 
periods beginning after December 15, 2011 and is to be applied retrospectively. The new guidance affected presentation only and 
had no impact on the Company's results of operations or financial position.

3. ACQUISITION OF GATEWAY INSURANCE COMPANY

On January 2, 2013 we acquired Camelot Services, Inc., ("Camelot Services"), a privately owned insurance holding company, 
and its sole subsidiary, Gateway Insurance Company, or Gateway, from Hendricks Holding Company, Inc., or Hendricks, an 
unaffiliated third party. Gateway provides specialized commercial insurance products, including commercial automobile insurance 
to niche markets such as taxi, black car and sedan service owners and operators.

Under the terms of the stock purchase agreement, the purchase price equaled the tangible GAAP book value of Camelot Services 
at December 31, 2012, subject to certain pre and post-closing adjustments, including, among others, claim development between 
the signing of the stock purchase agreement and December 31, 2012. Additional consideration may be paid to the seller, or returned 
to us by the seller, depending upon, among other things, the future development of Gateway’s actual loss reserves for certain lines 
of business and the utilization of certain deferred tax assets over time. Gateway also writes workers’ compensation insurance. 
However, an indemnity reinsurance agreement was entered into pursuant to which 100% of Gateway’s workers’ compensation 
business was ceded to a third party captive reinsurer funded by the seller as part of the transaction.

The total purchase price for all of Camelot Services’ outstanding shares was $14.3 million, consisting of a combination of cash 
and Atlas preferred shares. Consideration consisted of a $6.0 million dividend paid by Gateway immediately prior to the closing, 
$2.0 million of Atlas preferred shares (consisting of a total of 2 million preferred shares) and $6.3 million in cash. The agreement 
includes contractual protections to offset up to $2.0 million of future reserve development. We have also agreed to provide the 
sellers up to $2.0 million in additional consideration in the event of favorable reserve development.

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We began consolidating Gateway on January 1, 2013, therefore their financial results have not been included in Atlas' financial 
results for the year ended December 31, 2012. However, the following unaudited pro forma summary presents Atlas' consolidated 
financial information as if Gateway had been acquired on January 1, 2012 and 2011. These amounts have been calculated after 
applying the Company's accounting policies had the acquisition been completed on January 1, 2012 and 2011. These results were 
prepared for comparative purposes only and do not purport to be indicative of the results of operations which may have actually 
resulted had the acquisitions occurred on the indicated dates, nor are they indicative of potential future operating results of the 
company. 

(in '000s)

Year Ended December 31,

Revenue

Net income

2012

2011

$

$

53,708
(1,346)

$

$

56,361
(4,392)

The value of certain assets and liabilities acquired are preliminary and are subject to adjustment as additional information is 
obtained, including, but not limited to, valuation of separately identifiable intangibles and deferred taxes. The valuations must be 
finalized within 12 months of the close of the acquisition. Any changes upon finalization to the preliminary valuation of assets 
and liabilities may result in the creation of identifiable intangible assets and goodwill. Changes to the purchase price allocation 
will be adjusted prospectively in future consolidated financial results. The following table presents assets acquired and liabilities 
assumed for the Gateway acquisition based on its estimated fair value on January 1, 2013. 

(in '000s)
Purchase Consideration
Cash 
Preferred stock
Total

Allocation of Purchase Price

Cash and investments
Other current assets
Property and equipment
Deferred policy acquisition costs
Total Assets

Claims liabilities
Unearned premiums
Accounts payable and other liabilities
Total Liabilities

Net assets acquired

4.  EARNINGS PER SHARE

$

$

$

$

$

$

$

12,282
2,000
14,282

45,421
17,273
195
685
63,574

36,209
9,601
3,482
49,292

14,282

Earnings per ordinary and restricted voting common share (collectively, the "common shares") for the years ended December 31, 
2012, December 31, 2011 is as follows:  

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Basic:
Net income/(loss) attributable to Atlas
Less: Preferred share dividends
Net income/(loss) attributable to common shareholders
Weighted average common shares outstanding

Basic earnings/(loss) per common share
Diluted:
Net income/(loss) attributable to Atlas

Weighted average common shares outstanding
Dilutive potential ordinary shares
Dilutive average common shares outstanding
Dilutive earnings/(loss) per common share

2012

2011

$

$

$

$

3,166
810
2,356
6,144,281
0.38

3,166
6,144,281
2,290,667
8,434,948
0.38

$

$

$

$

(2,470)
810
(3,280)
6,124,542
(0.54)

(2,470)
6,124,542
—
6,124,542
(0.54)

Diluted earnings/(loss) per share is computed by dividing net income/(loss) attributable to common shareholders by the weighted 
average number of common shares outstanding each period plus the incremental number of shares added as a result of converting 
dilutive potential ordinary shares, calculated using the treasury stock method. Atlas’ dilutive potential ordinary shares consist of 
outstanding stock options to purchase ordinary voting common shares, warrants to purchase 1,327,834 ordinary voting common 
shares of Atlas for C$6.00 per share, preferred shares potentially convertible to ordinary shares at the option of the holder at any 
date after December 31, 2015 at the rate of 0.1270 ordinary shares for each preferred share. The effects of these convertible 
instruments are excluded from the computation of diluted loss per share in periods in which the effect would be anti-dilutive.  For 
the year ended December 31, 2012, potential ordinary voting common shares were dilutive due to the achievement of net income 
attributable to common shareholders.

5. INVESTMENTS

The amortized cost, gross unrealized gains and losses and fair value for Atlas’ investments in fixed maturities and equity investments 
are as follows (all amounts in '000s):

December 31, 2012

Fixed income:
U.S.

- Government
- Corporate
- Commercial mortgage backed
- Other asset backed

Total fixed income
Equities
 Totals

December 31, 2011

Fixed income:
U.S.

- Government
- Corporate
- Commercial mortgage backed
- Other asset backed

Total fixed income
Equities
 Totals

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair Value

$

$
$
$

34,993 $
35,922
20,387
4,121
95,423 $
1,563 $
96,986 $

879 $

1,253
433
123
2,688 $
8 $
2,696 $

9 $
16
7
—
32 $
— $
32 $

35,863
37,159
20,813
4,244
98,079
1,571
99,650

Amortized
Cost

Gross
Unrealized
Gains

Gross
Unrealized
Losses

Fair Value

$

44,835 $
35,572
17,493
3,573
$ 101,473 $

994

$ 102,467 $

911 $
825
208
99
2,043 $
147
2,190 $

45,746
— $
36,373
24
17,701
—
3,671
1
25 $ 103,491
—
1,141
25 $ 104,632

The following tables summarize carrying amounts of fixed income securities by contractual maturity (all amounts in '000s). As 
certain securities and debentures have the right to call or prepay obligations, the actual settlement dates may differ from contractual 
maturity.

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As of the year ended December 31, 2012
Fixed income securities
Percentage of total

One year or
less
9,513

$

One to five
years
$ 23,124

Five to ten
years
$ 20,524

More than
ten years
$ 44,918

$

9.7%

23.6%

20.9%

45.7%

Total
98,079
100.0%

As of the year ended December 31, 2011
Fixed income securities
Percentage of total

One year or
less
29,407

$

One to five
years
$ 27,317

Five to ten
years
$ 10,242

More than
ten years
$ 36,525

Total
$ 103,491

28.4%

26.4%

9.9%

35.3%

100.0%

Management performs a quarterly analysis of Atlas’ investment holdings to determine if declines in fair value are other than 
temporary. The analysis includes some or all of the following procedures as deemed appropriate by management:

identifying all security holdings in unrealized loss positions that have existed for at least six months or other circumstances 
that management believes may impact the recoverability of the security;

obtaining a valuation analysis from third party investment managers regarding these holdings based on their knowledge, 
experience and other market based valuation techniques;

reviewing the trading range of certain securities over the preceding calendar period;

assessing if declines in market value are other than temporary for debt security holdings based on credit ratings from 
third party security rating agencies; and

determining the necessary provision for declines in market value that are considered other than temporary based on the 
analyses performed.

The risks and uncertainties inherent in the assessment methodology utilized to determine declines in market value that are other 
than temporary include, but may not be limited to, the following:

the opinion of professional investment managers could be incorrect;

the past trading patterns of individual securities may not reflect future valuation trends;

the credit ratings assigned by independent credit rating agencies may be incorrect due to unforeseen or unknown facts 
related to a company’s financial situation; and

the debt service pattern of non-investment grade securities may not reflect future debt service capabilities and may not 
reflect a company’s unknown underlying financial problems.

There were no impairments recorded in the years ended December 31, 2012 and 2011 as a result of the above analysis performed 
by management to determine declines in fair value that may be other than temporary.  All securities in an unrealized loss position 
as of the years ended December 31, 2012 and 2011 have been in said position for less than 12 months.

The following table summarizes the components of net investment income for the years ended December 31, 2012 and 2011(all 
amounts in '000s):

Total investment income

Interest income
Dividends
Income from other investments

Investment expenses
Net investment income

The following table summarizes the components of net investment gains for the years ended December 31:

Fixed income securities
Equities
Net investment gains (losses)

2012

2011

$ 2,757 $ 3,791
12
—
(523)
$ 2,453 $ 3,280

19
55
(378)

2012

2011

$

799 $ 4,147
—
636

$ 1,435 $ 4,147  

Atlas' other investment is in a limited partnership that primarily invests in income-producing real estate. Atlas' interests are not 
deemed minor and it is accounted for under the equity method of accounting. As of the year ended December 31, 2012, the 

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Table of Contents

carrying value was $1.3 million versus $0 as of the year ended December 31, 2011. The estimated fair value approximates due 
to the investees not being publicly traded.

Collateral pledged:

At December 31, 2012, bonds and term deposits with a fair value of $9.8 million were on deposit with state and provincial regulatory 
authorities, versus $11.8 million at December 31, 2011. Also, from time to time, the Company pledges securities to third parties 
to collateralize liabilities incurred under its policies of insurance.  At the year ended December 31, 2012, the amount of such 
pledged securities was $8.3 million versus $10.4 million at December 31, 2011. Collateral pledging transactions are conducted 
under  terms  that  are  common  and  customary  to  standard  collateral  pledging  and  are  subject  to  the  Company’s  standard  risk 
management controls. These assets and investment income related thereto remain the property of the Company while pledged. 
Neither the state and/or provincial regulatory authorities nor any other third party has the right to re-pledge or sell said securities 
held on deposit.

6. FINANCIAL AND CREDIT RISK MANAGEMENT

By virtue of the nature of Atlas’ business activities, financial instruments make up the majority of the balance sheet. The risks 
which arise from transacting financial instruments include credit risk, market risk, liquidity risk and cash flow risk. These risks 
may be caused by factors specific to an individual instrument or factors affecting all instruments traded in the market. Atlas has 
a risk management framework in place to monitor, evaluate and manage the risks assumed in conducting its business. Atlas’ risk 
management policies and practices are as follows:

Credit  risk  - Atlas  is  exposed  to  credit  risk  principally  through  its  fixed  income  securities  and  balances  receivable  from 
policyholders and reinsurers. Atlas controls and monitors concentration and credit quality risk through policies to limit and monitor 
its exposure to individual issuers or related groups (with the exception of U.S. Government bonds) as well as through ongoing 
review of the credit ratings of issuers held in the securities portfolio. Atlas’ credit exposure to any one individual policyholder is 
not material. Atlas has policies requiring evaluation of the financial condition of its reinsurers and monitors concentrations of 
credit risk arising from similar geographic regions, activities, or economic characteristics of the reinsurers to minimize its exposure 
to significant losses from reinsurer insolvency. 

Atlas' allowance for bad debt of $4.3 million as of the year ended December 31, 2011 primarily related to a single agent. Settlement 
proceedings with this agent were executed in April 2012, and resulted in a minor recovery of previously fully reserved amounts. 
At the year ended December 31, 2012, Atlas' allowance for bad debt declined to $484,000 and bad debt expense of $52,000 was 
recognized. In the year ended December 31, 2011, Atlas recognized $248,000 in bad debt expense.

Equity price risk - This is the risk of loss due to adverse movements in equity prices. Atlas' investment in equity securities 
comprises a small percentage of its total portfolio, and as a result, the exposure to this type of risk is minimal.

Foreign currency risk - Atlas is not currently exposed to material changes in the U.S. dollar currency exchange rates with any 
other foreign currency. 

Liquidity and cash flow risk - Liquidity risk is the risk of having insufficient cash resources to meet current financial obligations 
without raising funds at unfavorable rates or selling assets on a forced basis. Liquidity risk arises from general business activities 
and in the course of managing the assets and liabilities of Atlas. There is the risk of loss to the extent that the sale of a security 
prior to its maturity is required to provide liquidity to satisfy policyholder and other cash outflows. Cash flow risk arises from risk 
that future inflation of policyholder cash flow exceeds returns on long-term investment securities. The purpose of liquidity and 
cash flow management is to ensure that there is sufficient cash to meet all financial commitments and obligations as they fall due. 
The liquidity and cash flow requirements of Atlas’ business have been met primarily by funds generated from operations, asset 
maturities and income and other returns received on securities. Cash provided from these sources is used primarily for claims and 
claim  adjustment  expense  payments  and  operating  expenses.  The  timing  and  amount  of  catastrophe  claims  are  inherently 
unpredictable and may create increased liquidity requirements. 

Fair  value  -  Fair  value  amounts  represent  estimates  of  the  consideration  that  would  currently  be  agreed  upon  between 
knowledgeable, willing parties who are under no compulsion to act.

Atlas records the available for sale securities held in its securities portfolio at their fair value. Atlas primarily uses the services of 
external securities pricing vendors to obtain these values. The securities are valued using quoted market prices or prices established 
using observable market inputs. In volatile market conditions, these quoted market prices or observable market inputs can change 
rapidly causing a significant impact on fair value and financial results recorded. 

Atlas employs a fair value hierarchy to categorize the inputs it uses in valuation techniques to measure the fair value. The hierarchy 
is comprised of quoted market prices (Level 1), third party models using observable market information (Level 2) and internal 
models without observable market information (Level 3). The following table summarizes Atlas' investments at fair value as at 
the year ended December 31, 2012 and as of the year ended December 31, 2011(all amounts in '000s):

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Table of Contents

December 31, 2012
Fixed income securities
Equities
Other investments
Totals

December 31, 2011
Fixed Income Securities
Equities
Totals

Level 1

Level 2

Level 3

Total

9,843 $
1,571
—
11,414 $

88,002 $
—
—
88,002 $

234 $
98,079
—
1,571
1,262
1,262 $
1,496 $ 100,912

Level 1

Level 2

Level 3

Total

13,363 $
1,141
14,504 $

90,128 $
—
90,128 $

— $ 103,491
—
1,141
— $ 104,632

$

$

$

$

Of the total portfolio of fixed income securities, only holdings of U.S. Treasury Securities are classified within Level 1. There 
were no transfers in or out of Level 2 during either period. 

The fair value of the fixed income security in Level 3 was calculated using risk-adjusted value ranges and estimates. Refer to Note 
5 for a description of the other investment in Level 3, whose fair value approximates its carrying value. There have been no 
unrealized or realized gains recorded related to the other investment during the year ended December 31, 2012. Both securities 
received Level 3 classification due to the absence of fair value quotes from Atlas' third party valuation service provider. 

Though Atlas believes its valuation methods are appropriate, the use of different methodologies or assumptions to determine its 
fair value could result in a different fair value at the year ended December 31, 2012. Management does not believe that reasonable 
changes to the inputs to its valuation methodology would result in a significantly higher or lower fair value measurement. 

Capital management - The Company manages capital using both regulatory capital measures and internal metrics. The Company’s 
capital is primarily derived from common shareholders’ equity, retained deficit and accumulated other comprehensive income 
(loss). 

As a holding company, Atlas could derive cash from its insurance subsidiaries generally in the form of dividends to meet its 
obligations,  which  will  primarily  consist  of  operating  expense  payments. Atlas’  insurance  subsidiaries  fund  their  obligations 
primarily through premium and investment income and maturities in the securities portfolio. The insurance subsidiaries require 
regulatory approval for the return of capital and, in certain circumstances, prior to the payment of dividends. In the event that 
dividends available to the holding company are inadequate to cover its operating expenses, the holding company would need to 
raise capital, sell assets or incur future debt.  

The insurance subsidiaries must each maintain a minimum statutory capital and surplus of $1.5 million under the provisions of 
the Illinois Insurance Code. Dividends may only be paid from statutory unassigned surplus, and payments may not be made if 
such surplus is less than a stipulated amount. The dividend restriction is the greater of statutory net income or 10% of total statutory 
capital and surplus. 

Net income computed under statutory-basis accounting for American Country was $457,000 versus a loss of $1.6 million for 
American Service. Losses for the year ended December 31, 2011were $2.3 million and $497,000 for American Country and 
American Service, respectively. Statutory capital and surplus of the insurance subsidiaries was $52.2 million and $50.0 million 
at December 31, 2012 and 2011, respectively. 

Atlas did not declare or pay any dividends to its common shareholders during the year ended December 31, 2012 or in the year 
ended December 31, 2011.

7. INCOME TAXES

The effective tax rate was 0.0% and (32.0)% for the years ended December 31, 2012 and 2011, respectively, compared to the U.S. 
statutory income tax rate of 34% as shown below(all amounts in '000s):

Expected income tax expense/(benefit) at statutory rate
Change in valuation allowance
Nondeductible expenses
Tax implications of qualifying transaction
Other
Total

2012

2011

Amount
1,076
$
(1,119)
48
—
(5)
—

$

Amount
%
34.0 % $ (1,235)
—
(35.3)%
1.5 %
5
75
— %
(8)
(0.2)%
— % $ (1,163)

%

(34.0)%
— %
0.1 %
2.1 %
(0.2)%
(32.0)%

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Table of Contents

Income tax expense consists of the following for the year ended December 31, 2012 and December 31, 2011:

Current tax expense/(benefit)
Deferred tax (benefit)/expense, net of change in valuation allowance
Total

2012

2011

$

$

—
— $
— (1,163)
— $ (1,163)

Upon the transaction forming Atlas on December 31, 2010, a yearly limitation as required by U.S. tax law Section 382 that applies 
to  changes  in  ownership  on  the  future  utilization  of Atlas’  net  operating  loss  carry-forwards  was  calculated.  The  insurance 
subsidiaries’ prior parent retained those tax assets previously attributed to the insurance subsidiaries which could not be utilized 
by Atlas as a result of this limitation.  As a result, Atlas’ ability to recognize future tax benefits associated with a portion of its 
deferred tax assets generated during prior years and the current year have been permanently limited to the amount determined 
under U.S. tax law Section 382. The result is a maximum expected net deferred tax asset which Atlas has available after the merger 
which is believed more-likely-than-not to be utilized in the future, after consideration of valuation allowance. 

The components of deferred income tax assets and liabilities as of December 31, 2012 and December 31, 2011 are as follows (all 
amounts in '000s):

Deferred tax assets:
Unpaid claims and unearned premiums
Taxable loss carry-forwards
Bad debts
Other
Valuation allowance
Total deferred tax assets, net of allowance

Deferred tax liabilities:
Investment securities
Deferred policy acquisition costs
Other
Total gross deferred tax liabilities
Net deferred tax assets

December 31,
2012

December 31,
2011

$

$

3,144 $
16,128
164
907
(11,242)
9,101

910
1,280
306
2,496
6,605 $

3,004
15,558
1,297
1,338
(12,361)
8,836

740
1,027
294
2,061
6,775

Amounts and expiration dates of the operating loss carry forwards as of December 31, 2012 are as follows (all amounts in '000s):

Year of Occurrence
2001
2002
2006
2007
2008
2009
2010
2011
2012

Total

Year of Expiration
2021
2022
2026
2027
2028
2029
2030
2031
2032

Amount

14,750
4,317
7,825
5,131
1,949
1,949
1,949
9,349
216
47,435

$

$

Atlas established a valuation allowance of $11.2 million and $12.4 million for its gross deferred tax assets as of the year ended 
December 31, 2012 and as of the year ended December 31, 2011, respectively.

In assessing the need for a valuation allowance, Atlas considers both positive and negative evidence related to the likelihood of 
realization of the deferred tax assets. If, based on the weight of available evidence, it is more likely than not the deferred tax assets 
will not be realized or if it is deemed premature to conclude that these assets will be realized in the near future, a valuation allowance 
is recorded. The weight given to the positive and negative evidence is commensurate with the extent to which the evidence may 
be objectively verified. GAAP states that a cumulative loss in recent years is a significant piece of negative evidence that is difficult 
to overcome in determining that a valuation allowance is not needed against deferred tax assets. Atlas' assessment also considered 
the recent spin-off from prior ownership, the nature and extent of cumulative financial losses and trends in recent quarterly earnings.

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Atlas accounts for uncertain tax positions in accordance with the income taxes accounting guidance. Atlas has analyzed filing 
positions in the federal and state jurisdiction where it is required to file tax returns, as well as the open tax years in these jurisdictions. 
Atlas believes that its federal and state income tax filing positions and deductions will be sustained on audit and does not anticipate 
any adjustments that will result in a material change to its financial position. Therefore, no reserves for uncertain federal and state 
income tax positions have been recorded. Atlas would recognize interest and penalties related to unrecognized tax benefits as a 
component of the provision for federal income taxes. Atlas did not incur any federal income tax related interest income, interest 
expense or penalties for the years ended December 31, 2012 or 2011. Tax years 2008 through 2012 are subject to examination by 
the Internal Revenue Service.

8. ASSETS HELD FOR SALE

On May 22, 2012, Atlas closed the sale of the headquarters building to 150 Northwest Point, LLC, a Delaware limited liability 
company. Atlas also leased back one floor of the building after the sale for a 5 year term. As of the year ended December 31, 2011, 
the property was recorded as a component of assets held for sale on Atlas' statement of financial position. 

The total sales price of the property, which was paid in cash, amounted to $14.0 million, less closing costs and related expenses 
of approximately $633,000. In connection with the sale, the Company also wrote down an accrual of approximately $792,000 
held for real-estate taxes. Approximately $830,000 of the sales price was held in escrow for real-estate taxes. 

Atlas recognized a gain on the sale of the property of $213,000, which will be deferred and recognized over the 5 year lease term. 
In the year ended December 31, 2012, Atlas recognized $26,000 as an offset to rent expense. Total rental expense recognized on 
the headquarters building in the year ended December 31, 2012 was $357,000.

There are two properties located in Alabama which remain for sale. These properties are listed for amounts greater than carried 
values. Both were assets of Southern United Fire Insurance Company, which was merged into American Service in February 2010.

As of December 31, 2012, Atlas has the following cash obligations related to its lease of its headquarters building. 

Lease Commitments Related to Headquarters Building (in '000s)

Year

2013

2014

2015

2016

2017 & Beyond

Total

Amount

$

653 $

673 $

693 $

714 $

281 $

3,014

Atlas assumed a lease for Gateway's headquarters in St. Louis, Missouri as part of the acquisition which took place on January 2, 
2013. Atlas has cash obligations of $336,000 per year through February 2017 which are not included in the above table.

9. INTERNAL USE SOFTWARE AND CAPITAL ASSETS

Atlas held the following internal-use software and capital assets at December 31 (excluding assets held for sale): 

Leasehold improvements
Internal use software
Computer equipment
Furniture and other office equipment
Total
Accumulated Depreciation
Balance, end of period

2012

2011

$

$

501
4,560
1,505
306
6,872
5,735
1,137

$

$

—
4,131
1,463
1,142
6,736
6,296
440

10.  UNDERWRITING POLICY AND REINSURANCE CEDED

Underwriting Risk - Underwriting risk is the risk that the total cost of claims and acquisition expenses will exceed premiums 
received and can arise from numerous factors, including pricing risk, reserving risk, catastrophic loss risk, reinsurance coverage 
risk and that loss and loss adjustment expense reserves are not sufficient.

Reinsurance Ceded - As is customary in the insurance industry, Atlas reinsures portions of certain insurance policies it writes, 
thereby providing a greater diversification of risk and minimizing exposure on larger risks. Atlas remains contingently at risk with 
respect to any reinsurance ceded and would incur an additional loss if an assuming company were unable to meet its obligation 
under the reinsurance treaty.

Atlas monitors the financial condition of its reinsurers to minimize its exposure to significant losses from reinsurer insolvencies. 
Letters of credit are maintained for any unauthorized reinsurer to cover ceded unearned premium, ceded loss reserve balances and 

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ceded paid losses. These policies mitigate the risk of credit quality or dispute from becoming a danger to financial strength. To 
date, the Company has not experienced any material difficulties in collecting reinsurance recoverables.

Gross premiums written and ceded premiums, losses and commissions as of and for the years ended December 31, 2012 and 
December 31, 2011 are as follows (all amounts in '000s):

Gross premiums written
Ceded premiums written
Net premiums written

Ceded premiums earned
Ceded losses and loss adjustment expenses
Ceding commissions

Ceded unpaid losses and loss adjustment expenses
Prepaid reinsurance premiums
Other amounts due from reinsurers

11.  UNPAID CLAIMS

2012

2011

$ 55,050 $ 42,031
6,173
35,858

6,472
48,578

6,575
3,628
5,441

5,680
2,111
340

7,654
2,767
2,412

7,825
2,214
219

Claims liabilities - The changes in the provision for unpaid claims, net of amounts recoverable from reinsurers, for the years 
ended December 31, 2012 and December 31, 2011 were as follows (all amounts in '000s):

Unpaid claims, beginning of period
Less: reinsurance recoverable
Net beginning unpaid claims reserves
Incurred related to:
Current year
Prior years

Paid related to:
Current year
Prior years

Net unpaid claims, end of period
Add: reinsurance recoverable
Unpaid claims, end of period

2012
$ 91,643
7,825
83,818

2011
$ 132,579
6,477
126,102

26,329
216
26,545

8,925
37,051
45,976

64,387
5,680
$ 70,067

$

27,303
1,691
28,994

12,715
58,563
71,278

83,818
7,825
91,643

The process of establishing the estimated provision for unpaid claims is complex and imprecise as it relies on the judgment and 
opinions of a large number of individuals, on historical precedent and trends, on prevailing legal, economic, social and regulatory 
trends and on expectations as to future developments. The process of determining the provision necessarily involves risks that the 
actual results will deviate, perhaps substantially, from the best estimates made. Atlas experienced minimal unfavorable prior year 
development in 2012, reflected as incurred related to prior years in the table above. The unfavorable prior year development relates 
to various non-core lines and accident years.

12.  STOCK OPTIONS AND WARRANTS

Stock options - Stock option activity for the year ended December 31, 2012 and December 31, 2011 follows (all prices in 
Canadian dollars): 

2012

2011

Outstanding, beginning of period
Granted
Exercised
Expired
Outstanding, end of period

Number
136,109 $

Avg. Price
5.70

Number

36,867 $

— 123,250
(24,008)
—

3.00
3.00
5.76

136,109 $

Avg. Price
3.00
6.00
3.00
—
5.70

—
(922)
(1,237)
133,950 $

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Table of Contents

Information about options outstanding at December 31, 2012 is as follows:

Grant Date
January 18, 2011
March 18, 2010

Total

Expiration Date
January 18, 2021
March 18, 2020

Number Outstanding

Number Exercisable

123,250
10,700
133,950

61,625
10,700
72,325

On January 18, 2011, Atlas granted options to purchase 123,250 ordinary shares of Atlas stock to officers and directors at an 
exercise price of C$6.00 per share. The options vest 25% at date of grant and 25% on each of the next three anniversary dates and 
expire on January 18, 2021.  The weighted average grant date fair value of the options granted on January 18, 2011 is C$3.72 per 
share. 

The  Black-Scholes  option  pricing  model  was  used  to  estimate  the  fair  value  of  compensation  expense  using  the  following 
assumptions – risk-free interest rate 2.27% to 3.13%; dividend yield 0.0%; expected volatility 100%; expected life of 6 to 9 years. 

In accordance with Accounting Standard Codification 718 (Stock-Based Compensation), Atlas has recognized stock compensation 
expense on a straight-line basis over the requisite service period of the last separately vesting portion of the award. In both of the 
years ended December 31, 2012 and 2011, Atlas recognized $113,000 in expense, which is a component of other underwriting 
expenses on the income statement. Total unrecognized stock compensation expense associated with the January 18, 2011 grant is 
$225,000 as of the year ended December 31, 2012 which will be recognized ratably through the next 2 years.

The weighted average exercise price of all the shares exercisable at December 31, 2012 and December 31, 2011 was C$5.56 and 
the grants have a weighted average remaining life of 8 years . The stock options granted on January 18, 2011 have an intrinsic 
value of $40,000 as of the year ended December 31, 2012.

Warrants - On November 1, 2010, American Acquisition closed a private placement where it issued 1,327,834 subscription 
receipts for ordinary voting common shares of Atlas and warrants to purchase 1,327,834 ordinary voting common shares of Atlas 
for C$6.00 per share in connection with the merger. The subscription receipts were converted to Atlas ordinary voting shares in 
connection with the merger. All the warrants were still outstanding at December 31, 2012 and expire on December 31, 2013.

Atlas' closing stock price on December 31, 2012 was C$6.30. 

13. OTHER EMPLOYEE BENEFIT PLANS

Defined Benefit Plan – Prior to December 31, 1997, substantially all salaried employees of American Country were covered by 
a defined benefit pension plan known as the American Country Pension Plan (the “pension plan”). Benefits were based on the 
employee’s length of service and wages and benefits, as defined by the pension plan. The funding policy of the pension plan was 
generally to contribute amounts required to maintain minimum funding standards in accordance with the Employee Retirement 
Income Security Act. Effective December 31, 1997, upon resolution by the board of directors, the pension plan was frozen. During 
2010, American Country made an application to the U.S. Internal Revenue Service to dissolve the pension plan and distribute the 
net plan assets to the beneficiaries. In the fourth quarter of 2011, the plan assets were fully distributed. As a result of the plan 
liquidation, the Company recognized a settlement charge of $2.5 million within other underwriting expenses in the fourth quarter 
of 2011.  The settlement impact was previously reflected as an unrecognized adjustment to other comprehensive income and 
therefore, had created a nil impact to shareholders' equity.

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Table of Contents

Change in Benefit Obligation

Benefit Obligation, beginning of year
Interest cost
Actuarial losses
Benefits paid
Settlement of obligation
Benefit Obligation, end of year

Change in Plan Assets

Fair value of plan assets, beginning of year
Actual return on plan assets
Employer contributions
Benefits Paid
Settlement of obligation
Fair value of plan assets, end of year

Funded Status, end of year

Items unrecognized as component of net pension cost, end of year (pre-tax)
Items unrecognized as component of net pension cost, end of year

Components of net pension cost

Interest cost
Expected return on plan assets
Amortization of prior service cost
Amortization of actuarial losses

Expense resulting from settlement of plan
Net periodic pension cost

2012

2011

— $
—
—
—
—
— $

— $
—
—
—
—
— $

— $

—
—

— $
—
—
—
—
— $

5,110
229
(29)
(229)
(5,081)
—

3,993
17
1,300
(229)
(5,081)
—

—

—
—

229
(177)
—
61
2,544
2,657

$

$

$

$

$

$

$

Defined Contribution Plan - In January 2011, Atlas formed a defined contribution 401(k) plan covering all qualified employees 
of Atlas and its subsidiaries. Employees can choose to contribute up to 60% of their annual earnings but not more than $17,000 
for 2011 to the plan. Qualifying employees age 50 and older can contribute an additional $5,500 in 2012. Atlas matches 50% of 
the employee contribution up to 5% of annual earnings for a total maximum expense of 2.5% of annual earnings per participant.  
Atlas contributions are discretionary.  Employees are 100% vested in their own contributions and vest in Atlas contributions based 
on years of service with 100% vested after five years. Company contributions were $110,000 and $105,000 for the years ended 
December 31, 2012 and December 31, 2011, respectively.

Employee Stock Purchase Plan - In the second quarter of 2011, Atlas initiated the Atlas Employee Stock Purchase Plan (the 
“ESPP”) to encourage continued employee interest in the operation, growth and development of Atlas and to provide an additional 
investment opportunity to employees.  Beginning in June 2011, full time and permanent part time employees working more than 
30 hours per week are allowed to invest up to 5% of adjusted salary in Atlas ordinary voting common shares.  Atlas matches 50% 
of the employee contribution up to 5% of annual earnings for a total maximum expense of 2.5% of annual earnings per participant. 
Employees who signed up for the ESPP by May 30, 2011 each received an additional 100 ordinary voting common shares as an 
initial participation incentive.  Atlas will also pay administrative costs related to this plan. During the years ended December 31, 
2012 and December 31, 2011, Atlas incurred costs related to the plan of $51,000 and $38,000 respectively.

14.  SHARE CAPITAL

On December 7, 2012, a shareholder meeting was held where a one-for-three reverse stock split was unanimously approved. When 
the reverse stock split took effect on January 29, 2013, it decreased the authorized and outstanding ordinary shares and restricted 
voting shares at a ratio of one-for-three. The primary objective of the reverse stock split was to increase the per share price of 
Atlas' ordinary shares to meet certain listing requirements of the NASDAQ Capital Market. The share capital for the common 
shares is as follows:

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Table of Contents

As of December 31,

Ordinary

Restricted

Total common shares

2012

2011

Shares
Authorized

Shares Issued
and
Outstanding

Amount
(in '000s)

Shares
Issued and
Outstanding

Amount
(in '000s)

266,666,667

2,256,921 $

33,333,334

3,887,471

300,000,001

6,144,392 $

4

14

18

1,541,842

4,601,621

6,143,463

$

$

4

14

18

All of the issued and outstanding restricted voting common shares are beneficially owned or controlled by Kingsway America 
Inc., (”Kingsway”) a wholly owned subsidiary of Kingsway Financial Services Inc. or other Kingsway subsidiaries. In the event 
that such shares are disposed of such that Kingsway’s beneficial interest is less than 10% of the issued and outstanding restricted 
voting common shares, the restricted voting common shares shall be converted into fully paid and non-assessable ordinary voting 
common shares.

The restricted voting common shares are entitled to vote at all meetings of shareholders, except at meetings of holders of a specific 
class that are entitled to vote separately as a class.  The restricted voting common shares as a class shall not carry more than 30% 
of the aggregate votes eligible to be voted at a general meeting of common shareholders. 

The restricted voting common shares will convert to ordinary voting common shares in the event that these Kingsway owned 
shares are sold to non-affiliates of the Company.

Preferred shares are not entitled to vote and are beneficially owned or controlled by Kingsway as of the year ended December 31, 
2012. Preferred shareholders are entitled to dividends on a cumulative basis whether or not declared by the Board of Directors at 
the rate of $0.045 per share per year (4.5%) and may be paid in cash or in additional preferred shares at the option of Atlas. In 
liquidation, dissolution or winding-up of Atlas, preferred shareholders receive the greater of $1.00 per share plus all declared and 
unpaid dividends or the amount it would receive in liquidation if the preferred shares had been converted to restricted voting 
common shares or ordinary voting common shares immediately prior to liquidation. Preferred shares are convertible into ordinary 
voting shares at the option of the holder at any date after the fifth year of issuance at the rate of 0.1270 ordinary voting common 
shares for each preferred share. The conversion rate is subject to change if the number of ordinary voting common shares or 
restricted voting common shares changes.  The preferred shares are redeemable at the option of Atlas at a price of $1.00 per share 
plus accrued and unpaid dividends commencing at the earlier of two years from December 31, 2010 (the issuance date of the 
preferred shares), or the date the preferred shares are transferred to a party other than Kingsway or its subsidiaries or entities in 
which Kingsway holds a 10% or greater interest.

The cumulative amount of dividends to which the preferred shareholders are entitled upon liquidation or sooner, if Atlas declares 
dividends, is $1.6 million as of the year ended December 31, 2012, or $0.26 per common share.

15. DEFERRED POLICY ACQUISITION COSTS

Deferred policy acquisition costs for the year ended December 31, 2012 and December 31, 2011 (in '000s):

Balance, beginning of period

Acquisition costs deferred

Amortization charged to income

Balance, end of period

16. RELATED PARTY TRANSACTIONS

2012

2011

$

$

3,020

7,215

6,471

3,764

$

$

3,804

6,510

7,294

3,020

The business of Atlas is carried on through its insurance subsidiaries. Atlas’ insurance subsidiaries have been a party to various 
transactions with  affiliates in the  past,  although activity in this  regard  has diminished  over  time.   Related party  transactions, 
including services provided to or received by Atlas’ insurance subsidiaries, are carried out in the normal course of operations and 
are measured at the amount of consideration paid or received as established and agreed upon by the parties.  Such transactions 
typically include claims handling services, marketing services and commission payments. Management believes that consideration 
paid for such services approximates fair value. 

For the year ended December 31, 2012 and December 31, 2011, Atlas incurred $2.0 million and $2.3 million, respectively, in 
commissions to Avalon Risk Management, Inc. (“Avalon”). In the year ended December 31, 2012 and December 31, 2011, Atlas 
also incurred expenses of $0 and $137,000 respectively, for marketing services performed by Avalon. Avalon was a KFSI subsidiary 
through October 2009, and had certain investors and directors in common with Atlas. As of December 31, 2012, Atlas and Avalon 
no longer have any common directors nor investors. Avalon acts as a program manager for a surety program primarily consisting 

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of U.S. Customs bonds. In this capacity they are responsible for coordinating marketing, customer service and claim handling for 
the surety bonds written under this agreement. This program is 100% reinsured by an unrelated third party.

As at December 31, 2012 and December 31, 2011, Atlas reported net amounts receivable from (payable to) affiliates as follows 
which are included within other assets and accounts payable and accrued expenses on the balance sheets (all amounts in '000s):

As of December 31,
Kingsway America, Inc.
Universal Casualty Company
Kingsway Amigo Insurance Company
Total

17.  SELECTED QUARTERLY FINANCIAL DATA (UNAUDITED)

(in ‘000s, except per share data)

Gross premium written

Net premium earned

Underwriting income/(loss)

Net income/(loss) attributable to Atlas

Net income/(loss) attributable to common shareholders

Basic earnings/(loss) per common share

Diluted earnings/(loss) per common share

(in ‘000s, except per share data)

Gross premium written

Net premium earned

Underwriting income/(loss)

Net income/(loss) attributable to Atlas

Net income/(loss) attributable to common shareholders

Basic earnings/(loss) per common share

Diluted earnings/(loss) per common share

18. SUBSEQUENT EVENTS

Acquisition of Gateway Insurance Company

2012

2011

43 $
—
1
44 $

291
(500)
(1)
(210)

$

$

2012

Q4

Q3

Q2

Q1

$ 10,701 $ 23,353 $ 9,242 $ 11,754

11,914

305

1,244

1,037

$

$

0.17 $

0.15 $

10,934

1,657

1,455

264

8,310
7,552
(617)
(868)
135
130
(64)
(72)
0.24 $ (0.01) $ —
0.24 $ (0.01) $ —

2011

Q4

Q3

Q2

Q1

$ 9,081 $ 10,928 $ 7,856 $ 14,166

9,079
(6,325)
(3,024)
(3,228)
$ (0.53) $
$ (0.53) $

8,797
(1,729)
1,066

8,809
9,062
(1,906)
(1,278)
(705)
193
(905)
(9)
862
0.14 $ — $ (0.15)
0.14 $ — $ (0.15)

On January 2, 2013 we acquired Camelot Services, Inc., or Camelot Services, a privately owned insurance holding company, and 
its sole subsidiary, Gateway Insurance Company, or Gateway, from Hendricks Holding Company, Inc., or Hendricks, an unaffiliated 
third party. Gateway provides specialized commercial insurance products, including commercial automobile insurance to niche 
markets such as taxi, black car and sedan service owners and operators.

Refer to Note 3 for a complete description of the acquisition of Camelot Services.

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Reverse Stock Split/Change in Capital Structure

On December 7, 2012, a shareholder meeting was held where a one-for-three reverse stock split was unanimously approved. When 
the reverse stock split took effect on January 29, 2013, it decreased the authorized and outstanding ordinary shares and restricted 
voting shares at a ratio of one-for-three. The primary objective of the reverse stock split was to increase the per share price of 
Atlas' ordinary shares to meet certain listing requirements of the NASDAQ Capital Market. Unless otherwise noted, all historical 
share and per share values in these financial statements reflect the one-for-three reverse stock split.

Stock Option Grant

On January 11, 2013, Atlas granted options to purchase 91,667 ordinary shares under the Company’s stock option plan, all of 
which were granted to the Company’s officers. The granted options have an exercise price of C$6.45 and vest equally on the first, 
second and third anniversary of the grant date. The options expire on January 11, 2023.

Initial Public Offering in the United States

On February 11, 2013, an aggregate of 4,125,000 Atlas ordinary shares were offered in Atlas' initial public offering in the United 
States. 1,500,000 ordinary shares were offered by Atlas and 2,625,000 ordinary shares were sold by KAI at a price of $5.85 per 
share, less underwriting discounts and expenses. Atlas also granted the underwriters an option to purchase up to an aggregate of 
618,750 additional shares at the public offering price of $5.85 per share to cover over-allotments, if any. On March 11, 2013, the 
underwriters  exercised  this  option  and  purchased  an  additional  451,500  shares. After  underwriting  and  other  expenses, Atlas 
realized combined proceeds of $10.3 million. 

The principal purposes of the initial offering in the United States are to create a public market for Atlas' ordinary shares and thereby 
enable future access to the public equity markets by Atlas and its shareholders, and to obtain additional capital. The intended usage 
of the net proceeds from the offering are for working capital, to acquire complementary businesses or other assets, to repurchase 
preferred shares, which accrue dividends on a cumulative basis at a rate of $0.045 per share per year (4.5%), or for other general 
corporate purposes; however there are no specific planned uses of the net proceeds.

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Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

We have had no changes in or disagreements with our independent accountants since our Board of Directors’ June 20, 2011 
appointment, based upon the recommendation of our Audit Committee, of Johnson Lambert LLP as Atlas’ independent auditors 
for the year ended December 31, 2011, replacing KPMG LLP as our independent auditors. 

KPMG LLP was discharged on June 20, 2011. KPMG LLP had not issued a report in the last two fiscal years containing a 
disclaimer or adverse opinion, or that was qualified or modified. We had no disagreements with KPMG at any time during their 
tenure as our independent accountant as to a matter of accounting principles or practices, financial statement disclosures, or 
auditing scope or procedures, which disagreements if not resolved to their satisfaction would have caused them to make 
reference to the subject matter of the disagreement in their report, nor have there been any reportable events.

We have not consulted Johnson Lambert LLP regarding the application of accounting principles to a specified transaction, 
either completed or proposed; nor the type of audit opinion that might be rendered on our financial statements. They have not 
provided a written report to us nor oral advice which was an important factor considered by us in reaching a decision as to any 
accounting, auditing or financial reporting issue. They also have not been consulted on any matter that was either the subject of 
a disagreement or a reportable event since they were appointed.

Item 9B. Other Information

None.

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Part III.

Item 10. Directors, Executive Officers and Corporate Governance

Name
Scott D. Wollney
Gordon G. Pratt
Jordan M. Kupinsky
Larry G. Swets, Jr.
Paul A. Romano
Bruce W. Giles
Joseph A. Shugrue
Leslie A. DiMaggio

Scott Wollney

Position
President, Chief Executive Officer and Director

Age
44
51 Chairman of the Board
39 Director
37 Director
51 Vice President and Chief Financial Officer
53 Vice President, Underwriting
49 Vice President, Claims
44 Vice President, Operations

Mr. Wollney has been our President and Chief Executive Officer, and a Director, since December 31, 2010.  From July 2009 
until that time, Mr. Wollney was President and Chief Executive Officer of KAI, prior to which he was the President and Chief 
Executive Officer of Lincoln General Insurance Company (a subsidiary of KAI) from May 2008 to March 2009.  From January 
1998 to May 2008, he was President of Avalon Risk Management, Inc. Mr. Wollney’s education coupled with his significant 
and varied experience as an executive manager and director qualifies him for his role with Atlas.  He has experience building 
successful businesses as well as re-organizing challenged companies around a focused strategy to address legacy issues and set 
them on a path for future success.  Mr. Wollney has direct experience and expertise with respect to the numerous disciplines 
which are critical to insurance business.

Gordon Pratt

Mr. Pratt has been our Chairman of the Board since December 31, 2010.  Since March 2004, Mr. Pratt has been a Managing 
Member of Fund Management Group LLC in Connecticut. From June 2004 to April 2006, he was also the Senior Vice-
President, Finance of the Willis Group in New York, prior to which he was the Managing Director of Hales Capital Advisors 
LLC and the Managing Partner of Distribution Partners Investment Capital L.P. Mr. Pratt has also served as Chairman and Vice 
Chairman of the boards of directors of NASDAQ listed companies, including United Insurance Holdings Corp. He holds a 
Master of Management degree from Northwestern University as well as a Bachelor of Arts degree from Cornell University.  
Mr. Pratt’s education, background and experience qualify him for his role with Atlas.  Mr. Pratt has evaluated financial 
statements for more than 50 insurance companies and/or their holding company parents. Such evaluations include companies’ 
uses of accounting estimates, accruals and provisions.  Mr. Pratt has made investment decisions and offered his opinion to 
company management teams based upon his evaluations concerning financial statements, which cover a wide range of 
complexity and accounting issues.  Additionally, from his service as a member of certain boards of directors, he has an 
understanding of internal controls and procedures for financial reporting for insurance companies and/or insurance holding 
company parents.

Jordan Kupinsky

Mr. Kupinsky has been a Director of Atlas since December 31, 2010.  Since 2008, Mr. Kupinsky has been a Managing Director 
with Windsor Private Capital Inc. and its predecessor JJR Capital Corp. Prior to joining Windsor, he was a Vice President at 
Greenhill & Co., an independent global investment banking firm, listed on the NYSE, focused on mergers & acquisitions, 
financial restructuring and merchant banking, from March 2006 to May 2008. Prior to joining Greenhill, Mr. Kupinsky held the 
positions of Vice President of Corporate Development and General Counsel at Minacs Worldwide Inc., a publicly traded 
company on the Toronto Stock Exchange from July 2002 to February 2005. Mr. Kupinsky began his career practicing corporate 
and securities law at Torys LLP in Toronto (from 1997 to 1999) and was also an investment banking associate at Houlihan 
Lokey Howard & Zukin from 1999 to 2002. He holds a joint MBA and LL.B. degree from the Schulich School of Business and 
Osgoode Hall Law School at York University.  Mr. Kupinsky’s education, background and experience qualify him for his role 
with Atlas.  Mr. Kupinsky has experience in financial statement review with both public and private companies.  His direct 
experience includes securities law, financial analysis and corporate governance.

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Larry Swets, Jr.

Mr. Swets has been a Director of Atlas since December 31, 2010.  Since June 30, 2010, Mr. Swets has been the CEO of 
Kingsway Financial Services Inc. one of our shareholders, prior to which he was the Executive VP, Corporate Development of 
Kingsway Financial Services Inc. since January 2010. From June 2007 through March 2010, Mr. Swets was a director of 
United Insurance Holdings Corp. From June 2007 through September 2008, Mr. Swets was the CFO, Secretary, Treasurer and 
Executive Vice-President of FMG Acquisition Corp. He was the Managing Director of Itasca Financial LLC from May 2005 
until January 2010. Mr. Swets holds a Chartered Financial Analyst designation from the CFA Institute. He received a Masters of 
Science degree from De Paul University in 1999 and a Bachelors of Business and Finance degree from Valparaiso University in 
1997.  Mr. Swets’ education, background and experience qualify him for his role with Atlas.  He has extensive experience with 
both private and public insurance businesses at both the executive management and board levels.

Paul Romano 

Mr. Romano has been our Vice President and Chief Financial Officer since December 31, 2010.  From March 2010 until that 
time, he served as Vice President and Treasurer of KAI, prior to which he was the Vice President, Data Management of Lincoln 
General Insurance Company from October 2008 to March 2009. From 2002 through 2008, he held various Vice President and 
Director positions with American Country Insurance Company and its affiliates. Mr. Romano holds a Certified Public 
Accountant designation in the State of Illinois. He received a Master of Business Administration degree from the Northwestern 
University Kellogg Graduate School of Management in 1996 and a Bachelor of Science, Accounting, from the University of 
Illinois in 1984.  

Bruce Giles

Mr. Giles has been our Vice President, Underwriting since our December 31, 2010.   Mr. Giles was previously Assistant Vice 
President of Commercial Underwriting for Kingsway America Inc., prior to which he held various positions with Kingsway 
America Inc. from December 2003 to June 2010. From 1981 to 2003, he held various positions with Allstate Insurance Group, 
CIGNA and other insurance companies..  

Joseph Shugrue

Mr. Shugrue has been our Vice President, Claims since December 31, 2010.  Mr. Shugrue previously held various senior 
management positions with American Service and Kingsway America Inc. beginning in March 2004. Prior to that time, he held 
positions with other specialized insurance businesses beginning in October 1986.  

Leslie DiMaggio

Ms. DiMaggio has been our Vice President, operations since December 31, 2010.  Ms. DiMaggio was previously the Vice 
President, Information Technology for Kingsway Financial Services Inc. from November 2008 to June 2010, prior to which she 
was the President, CEO and COO of Southern United Fire Insurance Company from April 2007 to November 2008. From 2000 
until 2008, she held various other executive positions at Kingsway America Inc. Prior to that, she worked at other specialty 
insurance companies.

Information regarding directors of Atlas Financial Holdings, Inc. standing for election at the 2013 annual shareholders’ meeting 
is incorporated in this Item 10 by reference to the descriptions in the  2013 proxy statement of the company to be filed with the 
SEC pursuant to Regulation 14A (the "Proxy Statement")under the captions “Management Proposals to be Voted On – Proposal 
1. Election of Directors.”

Information regarding our audit committee is incorporated in this Item 10 by reference to the first paragraph of the discussion 
under the captions “Corporate Governance Practices and Code of Ethics – Audit Committee” in the Proxy Statement.

Information regarding compliance with Section 16(a) of the Securities Exchange Act of 1934 is incorporated in this item 10 by 
reference to “Section 16(a) Beneficial Ownership Reporting Compliance” in the Proxy Statement.

We have adopted a code of ethics that applies to all our directors, officers and employees. This code is publicly available on our 
website at www.atlas-fin.com. Amendments to the code of ethics and any grant of a waiver from a provision of the code 
requiring disclosure under applicable SEC rules will be disclosed on our website.

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Committees of the Board

The Board has three standing committees to assist it in carrying out its duties. The standing committees are: (i) Audit 
Committee; (ii) Compensation Committee; and (iii) Corporate Governance and Nominating Committee.

(i) Audit Committee

The Audit Committee is elected annually at the first meeting of the Board held after our annual meeting of shareholders. During 
the fiscal year ended December 31, 2012, the Audit Committee met 8 times. In addition, the Audit Committee meets quarterly 
with our external auditors.

The Audit Committee is comprised of Jordan Kupinsky (Chairman) and Gordon Pratt. Each member of the Audit Committee is 
independent. We follow the independence standards set forth in Multilateral Instrument 52-110 Audit Committees 
(“MI52-110”).  We are currently in compliance with the “independent director” requirements under NASDAQ Rule 5605(c)(2) 
and Rule 10A-3 of the Exchange Act pursuant to the exception in NASDAQ Rule 5615(b)(1) and Rule 10A-3(b)(1) of the 
Exchange Act which allows companies that have an Audit Committee comprised of two independent directors to have until the 
end of the one year phase-in period (which expires for us on May 25, 2013) to comply with the requirement of having an audit 
committee with at least three independent directors.  

The Board has determined that Mr. Kupinsky and Mr. Pratt, because of their accounting and financial management expertise 
discussed above, are both considered an “audit committee financial expert” as that term is defined under the Exchange Act and, 
accordingly, that at least one audit committee financial expert is serving on the Corporation’s audit committee.  MI 52-110 
provides that an individual is “financially literate” if he or she has the ability to read and understand a set of financial 
statements that present a breadth and level of complexity of accounting issues that are generally comparable to the breadth and 
complexity of the issues that can reasonably be expected to be raised by the Corporation’s financial statements.  All of the 
members of the audit committee are financially literate as that term is defined.

The Audit Committee assists the board of directors in fulfilling its oversight responsibilities.  The principal responsibilities of 
the Audit Committee include: (i) performing our external audit function including the qualifications, independence, 
appointment and oversight of the work of the external auditors; (ii) ensuring that we meet our accounting and financial 
reporting requirements and that we report our financial information to the public; (iii) making certain that we are in compliance 
with all legal and regulatory requirements relating to our oversight responsibilities; (iv) drafting our risk management policies; 
and (v) overseeing our system of internal controls and management’s information systems.

NASDAQ Compliance

We also intend to comply with NASDAQ independence and other compliance requirements. Specifically, we intend to have a 
majority independent board of directors.  We have an independent audit committee, compensation committee and nominating 
committee consisting solely of independent directors and an independent audit committee chaired by an audit committee 
financial expert.  Further, we intend to establish a formal director nomination process and we certify that the independent 
directors will have regularly scheduled executive sessions in which only they are present.

Relevant Education and Experience

Mr. Kupinsky has been actively involved in our Board as an independent director and member of the Audit Committee since 
the date of formation of the capital pool company.  Prior to the reverse merger, Mr. Kupinsky has considerable experience in 
corporate finance, mergers and acquisitions, financial restructuring and merchant banking. Mr. Kupinsky has experience in 
financial statement review with both public and private companies. Mr. Kupinsky holds a Masters of Business Administration 
degree and a JD from the Schulich School of Business and Osgoode Hall Law School.

Mr. Pratt has more than 25 years experience in insurance company financial statement analysis and assessment. He holds a 
Master of Management degree in Finance from Northwestern’s Kellogg School of Management. His experience includes 
service as a director of eight insurance companies and/or such insurance companies’ holding company parents, including 
service as chairman or vice chairman of the board of directors of two publicly-traded insurance companies and/or such 
insurance companies’ holding company parents, and service as a member of the Audit Committee for one insurance company’s 
holding company parent. Mr. Pratt had specialized training in insurance company statutory and GAAP accounting while 
serving as an officer of The Chase Manhattan Bank, N.A. As a partner in four private equity funds focused on investment in 
insurance companies and insurance-related businesses, Mr. Pratt has evaluated financial statements for more than 50 insurance 
companies and/or their holding company parents, including such companies’ use of accounting estimates, accruals, and 

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provisions. He has made investment decisions and offered his opinion to company managements as a result of his evaluation 
concerning such financial statements, which covered a wide range of complexity and accounting issues. From his service as a 
member of certain boards of directors, he has an understanding of internal controls and procedures for financial reporting for 
insurance companies and/or insurance holding company parents.

Audit Committee Oversight

At no time since the commencement of our most recently completed financial year was a recommendation of the Audit 
Committee to nominate or compensate an external auditor not adopted by the Board.

 (ii) Compensation Committee

The Compensation Committee is comprised of Jordan Kupinsky (Chairman) and Gordon Pratt. Each member of the 
Compensation Committee is independent. We are currently in compliance with the requirements under the NASDAQ rules 
pursuant to NASDAQ Rule 5605(d)(2)(A) which require a compensation committee be comprised of at least two members, 
each of whom must be independent directors. The Compensation Committee met one time during the fiscal year ended 
December 31, 2012.

The Compensation Committee oversees our remuneration policies and practices. The principal responsibilities of the 
Compensation Committee include: (i) considering our overall remuneration strategy and, where information is available, 
verifying the appropriateness of existing remuneration levels using external sources for comparison; (ii) comparing the nature 
and amount of our directors’ and executive officers’ compensation to performance against goals set for the year while 
considering relevant comparative information, independent expert advice and our financial position; and (iii) making 
recommendations to the Board in respect of director and executive officer remuneration matters, with the overall objective of 
ensuring maximum shareholder benefit from the retention of high quality board and executive team members.

The Compensation Committee reviewed executive compensation with management in the course of the 2012 budgeting 
process. Authority was extended to management within the approved budget for compensation. Neither we nor the Board 
engaged a compensation consultant in the years ended December 31, 2011 or 2012.

(iii) Corporate Governance and Nominating Committee

The Corporate Governance and Nominating Committee is comprised of Jordan Kupinsky (Chairman) and Gordon Pratt. We are 
currently in compliance with the “independent director” requirements under the NASDAQ rules pursuant to NASDAQ Rule 
5605(e) which requires a corporate governance and nominating committee to be comprised of independent directors.  The 
Corporate Governance and Nominating Committee met one time during the fiscal year ended December 31, 2011. 

The Corporate Governance and Nominating Committee oversees our approach to corporate governance matters. The principal 
responsibilities of the Corporate Governance and Nominating Committee include: (i) monitoring and overseeing the quality and 
effectiveness of our corporate governance practices and policies; (ii) considering nominees for our independent directors; (iii) 
adopting and implementing corporate communications policies and ensuring the effectiveness and integrity of communication 
and reporting to our shareholders and the public generally; (iv) planning for the succession of our directors and executive 
officers, including appointing, training and monitoring senior management to ensure that the board and management have 
appropriate skill and experience; and (v) administering the Board’s relationship with our management.

Our company receives suggestions for potential director nominees from many sources, including members of the Board, 
advisors, and Shareholders. Any such nominations, together with appropriate biographical information, should be submitted to 
us in accordance with our policies governing submissions of nominees discussed below. Any candidates submitted by a 
Shareholder or Shareholder group are reviewed and considered in the same manner as all other candidates. Qualifications for 
consideration as a board nominee may vary according to the particular areas of expertise being sought as a complement to the 
existing board composition. However, qualifications include high level leadership experience in business activities, breadth of 
knowledge about issues affecting us, experience on other boards of directors, preferably public company boards, and time 
available for meetings and consultation on corporation matters. The Corporate Governance and Nominating Committee seeks a 
diverse group of candidates who possess the background, skills and expertise to make a significant contribution to the Board, to 
us and our Shareholders, though our company does not have a formal policy with regard to the consideration of diversity in 
identifying director nominees. The independent directors, in addition to any other board members as may be desirable, evaluate 
potential nominees, whether proposed by Shareholders or otherwise, by reviewing their qualifications, reviewing results of 
personal and reference interviews and reviewing such other information as may be deemed relevant. 

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Candidates whose evaluations are favorable are then recommended by the Corporate Governance and Nominating Committee 
for selection by the full Board. The Board then selects and recommends candidates for nomination as directors for shareholders 
to consider and vote upon at the annual meeting. In general, our company does not employ executive search firms, or pay a fee 
to any third party, to locate qualified candidates for director positions.

Code of Business Conduct and Ethics

Our company has a Code of Business Conduct and Ethics that applies to all of our employees, officers and directors. The Code 
of Ethics is designed to promote honest and ethical conduct, full, fair, accurate, timely and understandable disclosure of 
financial information in the public filings and our communications and compliance with applicable laws, rules and regulations. 
The Code of Business Conduct and Ethics is posted on our website at www.atlas-fin.com, under “Investor Relations.” A written 
copy is available to Shareholders upon written request to us, to the attention of Scott Wollney. Information contained on our 
website, www.atlas-fin.com, is not deemed part of, nor is it incorporated by reference into, this Annual Report on Form 10-K.

Limitation on Liability and Indemnification of Officers and Directors 

Cayman Islands law does not limit the extent to which a company’s articles of association may provide for indemnification of 
officers and directors, except to the extent any such provision may be held by the Cayman Islands courts to be contrary to 
public policy, such as a provision purporting to provide indemnification against civil fraud or the consequences of committing a 
crime. 

Our memorandum and articles of association permit indemnification of officers and directors against all actions, proceedings, 
costs, charges, expenses, losses, damages or liabilities incurred or sustained in their capacities as such unless such losses or 
damages arise from breach of trust, breach of duty, dishonesty, fraud or willful default of such directors or officers. 

Atlas provides additional indemnification for our directors and senior executive officers separate from that provided in our 
memorandum and articles of association. These agreements, among other things, require us to indemnify such persons for 
certain expenses, including attorneys’ fees, judgments, penalties fines and settlement amounts actually and reasonably incurred 
by such person in any action or proceeding arising out of their services as one of our directors or executive officers, or any of 
our subsidiaries or any other company or enterprise to which the person provides services at our request, including liability 
arising out of negligence or active or passive wrongdoing by the officer or director.

Our company also maintains a directors and officers liability insurance policy for our directors and officers. 

Insofar as indemnification for liabilities arising under the Securities Act may be permitted with respect to our directors or 
officers or persons controlling us under the foregoing provisions, our company has been informed that in the opinion of the 
SEC such indemnification is against public policy as expressed in the Securities Act and is therefore unenforceable as a matter 
of United States law.

Item 11. Executive Compensation

The information required by this Item will be included under the section entitled “Executive Compensation” in the Proxy Statement, 
which information is incorporated by reference to this Annual Report on Form 10-K.

ITEM 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

Information regarding security ownership of certain beneficial owners and management is incorporated in this Item 12 by reference 
to the sections of the Proxy Statement with the following captions:

• 
• 

Security Ownership of Directors & Executive Officers
Security Ownership of Certain Beneficial Owners

The following table includes information as of December 31, 2012 with respect to Atlas' equity compensation plans:

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Equity Compensation Plan Information

Number of securities to be issued
upon exercise of outstanding
options, warrants & rights (a)

Weighted average exercise price of
outstanding options, warrants and
rights (b)

Number of securities remaining
available for future issuance under
equity compensation plans (excluding
securities reflected in column (a))

Equity compensation plans
approved by security
holders

1,461,784  1

C$5.98

239,287  2

1 

Summation of 133,950 shares outstanding under the March 18, 2010 and January 18, 2011 equity compensation plans and 1,327,834 shares related to the outstanding warrants. 

2
 Equal to the remainder allowable according to the 2011 Equity Incentive Plan (10% of issued and outstanding ordinary shares)

ITEM 13. Certain Relationships and Related Transactions, and Director Independence

Information required for Item 13 is incorporated by reference to the material in the Proxy Statement under the captions “Related 
Person Transactions” and “Corporate Governance Practices and Code of Ethics – Determinations of Independence of  Nominees 
for Election.” 

ITEM 14. Principal Accountant Fees and Services

Information required for Item 14 is incorporated by reference to the material in the Proxy Statement under the captions “Management 
Proposals to be Voted On – Proposal 2. Ratification of Appointment of Independent Registered Public Accountant.”

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Part IV.

ITEM 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES

(a) (1) The following consolidated financial statements, notes thereto and related information of Atlas Financial 

Holdings, Inc, are included in Item 8.

Consolidated Statements of Comprehensive Income

Consolidated Statements of Financial Position

Consolidated Statements of Shareholders’ Equity

Consolidated Statements of Cash Flows

Notes to the Consolidated Financial Statements

Report of Independent Registered Public Accounting Firm

(a) (2) The following additional financial statement schedules and independent auditors' report are furnished herewith pursuant 
to the requirements of Form 10-K:

Schedules required to be filed under the provisions of Regulation S-X Article 7:

Schedule II - Condensed Financial Information of Registrant

Schedule IV - Reinsurance

Schedule V - Valuation and qualifying accounts

Schedule VI - Supplemental P&C insurance operations

All other schedules pursuant to Article 7 of Regulation S-X are omitted because they are not applicable, or because the required 
information is included in the consolidated financial statements or in the notes thereto.

(a) (3) The following is a list of the exhibits filed as part of this Form 10-K. The exhibit numbers followed by an 
asterisk (*) indicate exhibits that are management contracts or compensatory plans or arrangements.

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Exhibit

Description

3.1
4.1+
4.1+
4.1+
4.1+ 

4.2
4.3+
10.1+
10.2+ 
10.3+
10.4+
10.5+
10.6+
10.7+
10.8+
10.9+
10.10+
10.11+
10.12+
10.13+
14+
16+

Amended Memorandum of Association of Atlas Financial Holdings, dated January 29, 2013

Amended Memorandum of Association of Atlas Financial Holdings, dated January 29, 2013, included in Item 3.1

By-laws of American Country Insurance Company, Inc., as amended September 14, 2005

By-laws of American Service Insurance, Inc., as amended September 20, 2005

By-laws of American Insurance Acquisition, Inc., as amended July 9, 2010

Specimen Ordinary Share Certificate

Specimen Warrant Agreement

Atlas Financial Holdings, Inc. Stock Option Plan dated January 6, 2011

Form of Atlas Employment Agreement for Executive Management, updated January 1, 2012

Employee Share Purchase Plan Agreement, as adopted June 1, 2011

Defined Contribution Plan Document dated August 11, 2011

Transition Services Agreement between Kingsway Financial Services, Inc and American Insurance Acquisition, Inc., dated December 31, 2010

150 Northwest Point - Sale Agreement

150 Northwest Point - Sale Agreement, Amendment 1

150 Northwest Point - Sale Agreement, Amendment 2

150 Northwest Point - Lease Agreement

Audit Committee Charter

Corporate Governance and Nominating Committee Charter

Executed Underwriting Agreement, dated February 11, 2013

Stock Purchase Agreement between Atlas Financial Holdings, Inc. and Hendricks Holding Company, Inc., dated October 24, 2012

Atlas Financial Holdings, Inc. Code of Business Conduct and Ethics, dated January 1, 2011

Letter from KPMG LLP regarding its concurrence with the statements made by Atlas in the current report concerning the dismissal as the
registrant’s principal accountant.

21+

List of Subsidiaries

Consent of Johnson Lambert LLP

23.1
24.1+
Item 31 – Rule 13a-14(a)/15d-14(a) Certifications

Power of Attorney 

31.1

31.2

Certification of Chief Executive Officer Pursuant to Rule 13a-14(a) or Rule 15d-14(a), as Adopted Pursuant to Section 302 of the Sarbanes-Oxley 
Act of 2002.

Certification of Chief Financial Officer Pursuant to Rule 13a-14(a) or Rule 15d-14(a), as Adopted Pursuant to Section 302 of the Sarbanes-Oxley 
Act of 2002.

Item 32 – Section 1350 Certifications

32.1

32.2

Certification of Chief Executive Officer Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 
2002

Certification of Chief Financial Officer Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 
2002

Item 101 - Interactive Data Files

101.INS XBRL Instance Document

101.SCH XBRL Taxonomy Extension Schema Document

101.CAL XBRL Taxonomy Extension Calculation Linkbase Document

101.DEF XBRL Taxonomy Extension Definition Linkbase Document.

101.LAB XBRL Taxonomy Extension Label Linkbase Document.

101.PRE XBRL Taxonomy Extension Presentation Linkbase Document.

(+)  Previously filed.

 Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this 
report to be signed on its behalf by the undersigned, thereunto duly authorized.

SIGNATURE

77

Table of Contents

ATLAS FINANCIAL HOLDINGS, INC
(Registrant)

/s/ Paul A. Romano

By: Paul A. Romano
(Vice President and Chief Financial Officer)

March 18th, 2013

       Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 
persons on behalf of the registrant and in the capacities and on the dates indicated.

Signature

Title

Date

/s/ Scott D. Wollney

Scott D. Wollney

/s/ Paul A. Romano

Paul A. Romano

/s/ Gordon G. Pratt

President, Chief Executive Officer
and Director

March 18th, 2013

Vice President, Chief Financial Officer
and Principal Accounting Officer

March 18th, 2013

Gordon G. Pratt

Director, Chairman of the Board

March 18th, 2013

/s/ Jordan M. Kupinsky

Jordan M. Kupinsky

/s/ Larry G. Swets, Jr.

Larry G. Swets, Jr.

Director

March 18th, 2013

Director

March 18th, 2013

78

 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

Schedule II – Condensed Financial Information of Registrant

Statements of Comprehensive Income

($ in thousands)

Other underwriting expenses
Income from operations before income tax (benefit)/expense
Income tax benefit
Income before equity in net income of subsidiaries
Equity in net income/(loss) of subsidiaries
Net income/loss

See accompanying Notes to Condensed Financial Information of Registrant

Year ended December 31,
2011
2012

113 $
(113)
(1,158)
1,045 $
2,121
3,166 $

(55)
55
(1,137)
1,192
(3,662)
(2,470)

$

$

$

79

Table of Contents

Schedule II – Condensed Financial Information of Registrant (continued)

Statements of Financial Position 

($ in thousands)

Assets
Investments
Cash and cash equivalents
Total Investments
Other assets
Deferred tax asset
Investment in subsidiaries
Total Assets

Liabilities
Accounts payable and accrued liabilities
Total Liabilities

December 31,
2011

2012

$

67 $
67
—
104
59,693
$ 59,864 $

15
15
52
64
56,123
56,254

$
$

— $
— $

—
—

Shareholders’ Equity
Preferred shares, par value per share $0.001, 100,000,000 shares authorized, 18,000,000 shares
issued and outstanding at December 31, 2012 and December 31, 2011. Liquidation value $1.00 per
share

$ 18,000 $

18,000

Ordinary voting common shares, par value per share $0.003, 266,666,667 shares authorized, 
2,256,921 shares issued and outstanding at December 31, 2012 and 1,541,842 at December 31, 2011

4

4

Restricted voting common shares, par value per share $0.003, 33,333,334 shares authorized, 
3,887,471 shares issued and outstanding at December 31, 2012 and 4,601,621 at December 31, 2011
Additional paid-in capital
Retained deficit
Accumulated other comprehensive income, net of tax
Total Shareholders’ Equity
Total Liabilities and Shareholders’ Equity

14
152,768
(112,675)
1,753
59,864
$ 59,864 $

14
152,652
(115,841)
1,425
56,254
56,254

See accompanying notes to Condensed Financial Information of Registrant

80

Table of Contents

Schedule II – Condensed Financial Information of Registrant (continued)

Statements of Cash Flow 

Operating Activities
Net income (loss)
Adjustments to reconcile net income to net cash provided by operating activities:
Equity in net income of  subsidiaries
Share-based compensation expense
Deferred income taxes
Net changes in operating assets and liabilities:
Other assets
Accounts payable and accrued liabilities

Net change in cash and cash equivalents
Cash and cash equivalents, beginning of year
Cash and cash equivalents, end of year
Cash paid for:
Interest
Income taxes

See accompanying notes to Condensed Financial Information of Registrant

Year Ended December 31,

2012

2011

$

3,166 $

(2,470)

(2,121)
113
(1,158)

52
—
52

52
15
67 $

—
—

3,662
113
(1,137)

(52)
(103)
13

13
2
15

—
—

$

81

Table of Contents

Schedule II – Condensed Financial Information of Registrant (continued)

Notes to Condensed Financial Information

The financial statements of the Registrant should be read in conjunction with the Consolidated Financial Statements and notes 
thereto included in Item 8. 

Atlas has no material contingencies, long-term debt obligations or guarantees. 

Atlas has not received cash dividends from its subsidiaries since its inception on December 31, 2010.

Schedule IV – Reinsurance

(in '000s)
December 31, 2012
Premiums earned

December 31, 2011
Premiums earned

Schedule V – Valuation and qualifying accounts

(in '000s)
December 31, 2012
Allowance for uncollectible receivables
Valuation allowance for deferred tax assets

December 31, 2011
Allowance for uncollectible receivables
Valuation allowance for deferred tax assets

Gross
Amount

Ceded to
Other
Companies

Assumed
from
Other
Companies

Net
Amount

% of
Amount
Assumed
to Net

$ 45,165

(6,575)

119

38,709

0.3%

$ 43,253 $ (7,654) $

148 $ 35,747

0.4%

Balance at
Beginning
of Period

Charged to
Expenses

Other

additions Deductions

Balance at
End of
Period

4,254
12,361

52
—

— (3,822)
— (1,119)

484
11,242

$

4,212 $

248 $

11,288

(1,073)

— $
—

(206) $

4,254
— 12,361

Schedule VI - Supplemental information concerning property-casualty insurance operations

(in '000s)

Deferred policy acquisition costs
Reserves for insurance claims and claims expense
Unearned premiums
Earned Premiums
Net investment income
Claims and claims adjustment expense incurred

Current Year
Prior Year

Amortization of deferred policy acquisition costs
Paid claims and claim adjustment expense
Gross premium written

82

Year Ended December 31,

2012

2011

$
$

3,764
70,067
25,457
38,709
2,453

26,329
216
6,471
45,976
55,050

3,020
91,643
15,691
35,747
3,280

27,303
1,691
7,294
71,278
42,031