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Avon Protection
Annual Report 2020

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FY2020 Annual Report · Avon Protection
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ANNUAL REPORT AND ACCOUNTS 

2020

Focusing 
on 
protection

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020

Overview
01  Highlights
02  At a Glance
04 
10  Why Invest in Avon Rubber?
12 

Strategy in Action

Chair’s Statement

Strategic Report
16  Military Market
First Responder Market
18 
Product Portfolio
20 
22  Delivering Our Strategy
24 
30 
38  How We Measure Our Performance
40 
46 

Chief Executive Officer’s Review
Financial Review

Principal Risks and Risk Management
 Environmental, Social  
and Governance
Section 172(1) Statement

54 

 Board of Directors 
 Corporate Governance Report
 Nomination Committee Report

Governance
58 
60  
64  
66   Audit Committee Report
71   Remuneration Report
96   Directors’ Report

Financial Statements
102 
110  

 Independent Auditor’s Report
 Consolidated Statement  
of Comprehensive Income

111   Consolidated Balance Sheet
112  
113  

 Consolidated Cash Flow Statement
 Consolidated Statement  
of Changes in Equity
 Accounting Policies and Critical  
Accounting Judgements
 Notes to the Group  
Financial Statements

114 

120  

152  
153  

 Parent Company Balance Sheet
 Parent Company Statement  
of Changes in Equity
 Parent Company Accounting Policies
 Notes to the Parent Company  
Financial Statements
162  Glossary of Financial Terms
163  Abbreviations

154  
157  

Other Information
164  
172   Shareholder Information

 Notice of Annual General Meeting

For the latest investor relations information, 
go to our website at:  
www.avon-rubber.com/investors

 
 
Highlights

£160.8m

£79.8m

£168.0m

£124.6m

£129.8m

£128.4m

£115.7m

£35.3m

£36.7m

18

19

20

18

19

20

18

19

20

Orders received

£160.8m

Closing order book

£79.8m

Revenue

£168.0m

£30.2m

£16.3m

£93.2m

£22.6m

£18.3m

£9.9m

£5.9m

18

19

20

18

19

20

Operating profit

£5.9m

Adjusted operating profit

£30.2m

76.5p

67.2p

52.3p

18

19

20

46.1p

46.2p

18

19

20

Adjusted basic earnings per share

Basic earnings per share

76.5p

447.4p

£34.3m

£35.4m

18

19

20

Net cash

£93.2m

20.83p

16.02p

18

19

20

Dividend per share

27.08p

447.4p

27.08p

The Directors believe that adjusted measures provide a more useful comparison of business trends and performance. Adjusted results exclude exceptional  
items, costs associated with acquisitions, defined benefit pension scheme costs, the amortisation of acquired intangibles and discontinued operations.  
A reconciliation of adjusted performance measure is available on page 34. 
The term adjusted is not defined under IFRS and may not be comparable with similarly titled measures used by other companies. 

2019 has been restated to reflect the continuing operations of the Group following the divestment of milkrite | InterPuls on  
25 September 2020, to reflect the impact of adopting IFRS 16 Lease accounting which came into effect on 1 October 2019 and to reflect the impact of the  
Barber pension equalisation adjustment. 

A full glossary of terms is available on page 162. 

04

06

08

GROWING 
THE CORE 
Leveraging our  
existing product portfolio to  
widen our customer base. 

SELECTIVE PRODUCT 
DEVELOPMENT 
Developing  
next generation products in  
partnership with our customers

COVID-19 
UPDATE

VALUE ENHANCING 
ACQUISITIONS 
Acquisition  
of Team Wendy

The business has continued to operate with only minor disruption throughout the year, despite the unprecedented challenge of  
COVID-19, thanks to the dedication of our employees. Where you see this icon, we will explain our response to the global pandemic.

01

OverviewAt a Glance

We are an innovative technology group, which designs and produces life  
critical personal protection systems to maximise the performance and capabilities  
of our customers, with leading positions in the global respiratory and ballistic 
protection markets. 

OUR PRODUCT CATEGORIES

Respiratory Protection

Ballistic Protection

Our leading range of respiratory protection includes 
respirators, powered and supplied air systems, filters, 
spares and accessories.

Our ballistic protection portfolio includes next 
generation helmets and body armor as well as 
helmet liner and retention systems.

76% of revenue

24% of revenue

More information on page 21

More information on page 20

OUR MARKETS

Military

First Responder

We are a leading provider of respiratory and  
ballistic protection to the U.S. DOD and other  
Rest of World Military customers.

We are a trusted supplier of respiratory and ballistic 
protection and have a robust network of distributors and 
agents selling to first responder agencies, correctional 
facilities, SWAT and other tactical police units.

More information on page 16

More information on page 18

OUR BRANDS

Avon Protection is a leading provider of life  
critical personal protection systems with leading 
positions in the global respiratory and ballistic  
protection markets for the world’s militaries  
and first responders.

As a leading global supplier of helmets and  
helmet liner and retention systems for Military  
and First Responder markets, Team Wendy is  
dedicated to providing exceptional head protection 
systems, designed from the inside out, for those that  
risk their lives every day.

02

Avon Rubber p.l.c.  |  Annual Report & Accounts 20207

Sites

60+

Countries

1,000

Employees

OUR PURPOSE:
Our purpose is to create sustainable value for all our stakeholders. This purpose unites us, guides  
our decisions and inspires us wherever we operate. We create sustainable value for: 

Our shareholders 

Our customers 

Our employees 

Our suppliers 

Our communities 

who benefit from  
strong financial returns 
and a progressive 
dividend policy

who use our products 
to protect themselves 
in the most extreme 
environments 

who advance their careers 
in safe, inclusive and 
collaborative workplaces

that we engage with for 
continuous improvement 
and responsibly sourced 
materials and services

that we support 
through charitable 
contributions

OUR STRATEGY
Our strategy is to generate shareholder value through growing the core business by maximising revenue growth, supported by selective 
product development and value enhancing acquisitions.

Growing the core

Selective product 
development

Value enhancing 
acquisitions

Read more on page 04

Read more on page 06

Read more on page 08

How we do it:

Our people and culture

Robust risk management 

Our people are at the heart of 
everything we do.

We have an established process 
for the identification and 
management of risk.

Responsible approach  
to sustainability 

We are committed to 
minimising the impact of our 
operations on the environment 
and our employees.

Effective governance 

We are committed to high 
standards of corporate 
governance, as set  
out in the U.K. Corporate  
Governance Code.

Read more on page 50

Read more on page 40

Read more on page 46

Read more on page 60

Creating value for all our key stakeholder groups

03

OverviewAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

Strategy in Action

GROWING  
THE CORE 
NATO Support and Procurement 
Agency Contract

Leveraging our existing product portfolio to widen our customer base

We continue to leverage our technology leadership position to attract new and legacy Rest 
of World customers and as a result continue to build a strong pipeline of customers for our 
respiratory protection products. The collaborative development programme with the NATO 
Support and Procurement Agency (NSPA), which provides support to NATO nations, NATO 
military authorities and partner nations, is an exceptional example of our ability to maximise 
growth from our existing product portfolio and widen our customer base.

The 10-year framework contract with the NSPA, which was awarded in the second half of the 
year, will enable NATO countries and NATO affiliated nations to purchase our market leading 
respirator system, based around the FM50 mask system, full suite of filters, MP-PAPR (Powered 
Air Purifying Respirator), ST53 Self-Contained Breathing Apparatus and accessories.

“We are proud to be awarded this 
strategically important contract from 
the NSPA and we look forward to 
working with NATO and their partners 
to continue to support world leading 
military capability.”

04

“Enabling nations to counter the 
multiple CBRN threats encountered 
in modern warfare, anti-terrorist and 
peacekeeping operations.”

30  

NATO  
member  
countries

10  

year 
contract

Access to  
our broad  
respiratory  
portfolio

The procurement was led by Finland and Norway to establish technical requirements and complete demanding 
end user testing. Understanding the operational flexibility required by NATO forces was key to meeting these 
requirements, with our unique modular respirator system chosen to protect NATO troops in the most  
demanding environments.

There is now a strong pipeline of Rest of World opportunities with first orders and deliveries under the new 10-year 
NATO Support & Procurement Agency contract which provides access to our broad respiratory portfolio including:

FM50 mask system 

Powered and supplied air

Filters and accessories

The most advanced general service 
respiratory protection mask to date  
with a twin filter designed to significantly  
reduce breathing resistance and  
improve weight distribution.

Our range of Powered Air Purifying 
Respirators and Supplied Air  
products provide clean breathable air  
and maximum operational flexibility  
for the end user. 

Our filters provide protection from  
CB agents, toxins and a number of  
Toxic Industrial Materials/Chemicals  
such as particulate matter including 
radioactive hazards.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

05

OverviewAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

Strategy in Action continued

SELECTIVE
PRODUCT 
DEVELOPMENT 
Developing products in partnership

New contract awards in the year demonstrate our ongoing focus to meet the needs 
of our customers through our technology leading innovation position.

Our development pipeline is designed in partnership with our customers to guarantee that 
their exacting performance requirements are met whilst ensuring we have a committed and 
commercial route to market to maximise our return on investment.  

In ballistic protection, development expenditure in the year has predominantly focused on 
continuing the development of the Integrated Head Protection System (IHPS) helmet and 
Vital Torso Protection (VTP) body armor for the U.S. DOD . 

In respiratory protection, there has also been a focus on enhancements to the U.K. GSR 
programme and ongoing improvements in the capabilities of the MCM100 underwater 
rebreather following a full dive test programme with the U.S. Navy .

“We have a reputation for technical 
excellence and innovation, with  
a strong tradition of new  
product development.”

06

What is VTP?

VTP, which is one of four major components of the U.S. Army’s next generation Soldier Protection System, 
provides lightweight, high-performance body armor to U.S. Soldiers.

VTP consists of several variants of protective inserts for varying threat levels. Variants include the Enhanced 
Small Arm Protective Inserts (ESAPI), Enhanced Side Ballistic Inserts (ESBI), X Threat Small Arms Protective 
Inserts (XSAPI), and X Threat Side Ballistic Inserts (XSBI).

What do they protect against?

All VTP variants and the DLA-procured ‘legacy ESAPI’ variant offer protection against the most common 
armor-piercing (AP) small-arms fire. XSAPI and XSBI offer an additional level of protection against the most 
lethal AP small-arms fire.

ESBI/XSBI plates

Inserted into the side 
pockets of a tactical vest to 
protect the waist.

ESAPI/XSAPI plates 

Inserted into the front and 
back pockets of a tactical 
vest to protect the chest 
and back.

What is the IHPS?

The IHPS is another of the four major components of the U.S. Army’s Soldier Protection System. It is a 
modular, scalable, and tailorable system to defeat current threats at a reduced weight. IHPS provides 
lightweight and high-performance ballistic helmets to U.S. Soldiers.

What does it protect against?

The next generation IHPS increases the helmet shell’s protection level above the first-generation helmet, 
to combat the most prevalent threat ammunition facing soldiers. Specific details regarding the threat 
remain classified.

Attachable visor 

Capable of providing 
fragmentary protection  
for the eyes.

Attachable mandible 

Capable of providing 
fragmentary protection  
for the face.

Helmet shell 

Capable of increased  
rifle bullet resistance.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

07

OverviewAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

Strategy in Action continued

VALUE ENHANCING 
ACQUISITIONS 
Acquisition of Team Wendy

In September we signed an agreement to acquire Team Wendy,  
with the acquisition completing in November.

Team Wendy adds leading helmet liner and retention systems used by the U.S. 
Department of Defense and established positions in Rest of World Military and First 
Responder helmet markets to our Helmets & Armor business which is focused on 
next generation ballistic helmets and body armor for the U.S. DOD.

Combining Team Wendy with Avon Protection’s existing Helmets & Armor business 
will create a global leader in Military and First Responder helmets with a broader 
product portfolio and stronger capabilities and routes to market.

Helmets

Liner and retention systems 

Full range of tactical bump helmets, 
ballistic combat helmets and  
search & rescue helmets as well  
as related accessories.

Leading liner and retention system 
technologies, used in U.S. DOD helmets 
and Team Wendy product range.

“The acquisition of Team Wendy is 
another important strategic step in the 
transformation of Avon Rubber into a 
leading provider of life critical personal 
protection systems.”

08

CREATING A GLOBAL LEADER IN HELMETS 

Team Wendy’s key strengths are closely aligned to those of Avon Protection 

•  A diversified customer base of Military and First Responder users, both in the U.S. and 

internationally, with customers in over 50 countries ensuring it is not reliant on any single 
customer or contract.

•  Strong R&D capabilities with leading helmet liner and retention system technologies and a 
focus on impact protection capabilities. Team Wendy has developed advanced proprietary 
technology relating to helmet liner and retention systems.

•  The Team Wendy brand name is well respected and widely recognised internationally for its  
high-quality products, commitment to safety and advanced technological capabilities.

•  Revenue in the year ended 31 December 2019 of U.S. $44.2m and EBITDA of U.S. $13.4m  
resulting in an EBITDA margin of 30.3%.

•  Strong and long-standing management team who have transferred with Team Wendy  
following completion.

Team Wendy currently operates from a single facility in Cleveland, Ohio, employing approximately 
130 people. Team Wendy will continue to operate from its Cleveland base, benefiting from the 
wider Avon Rubber infrastructure and management support.

2019 Revenue

$44.2m

39%

REST OF  
WORLD

Geography

61%

NORTH  
AMERICA

19%

FIRST 
RESPONDER

Customer

81%

MILITARY  

31%

LINER AND 
RETENTION SYSTEMS

5%

OTHER

Product

64%

HELMETS

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

0909

OverviewAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

Why Invest in Avon Rubber

We have a clear strategy to 
generate long-term earnings 
growth through maximising 
the opportunities from our 
current portfolio and selective 
product development to 
maintain our technology 
leadership position. 

Our strong financial position and cash generation will allow us to enhance 
the returns from our organic strategy with additional value enhancing 
acquisitions, whilst maintaining a progressive dividend policy.

“There are significant growth 
opportunities for both Military & 
First Responder customers, across 
both the respiratory and ballistic 
product offerings. The transformed 
outlook provides us with the ability 
to continue delivering value to our 
customers, our people and our 
shareholders in the future.”

10

Organic sales growth

Value enhancing acquisitions

3%+

Through a focus on innovative products 
designed for global growth markets we 
target 3%+p.a. constant currency organic 
revenue growth
2020:
0.1% 

at organic constant currency

We are targeting carefully selected, value 
enhancing acquisitions to complement  
our organic growth 
2020:
Acquisitions of Helmets & Armor  
and Team Wendy

Attractive EBITDA margins

20%+

Using our proprietary product expertise 
to develop market leading products, we 
target sustainable EBITDA margins of 
greater than 20%
2020:
22.9% 

+140bps at constant currency

Strong cash generation

Dividend growth

90%+

Our objective of delivering cash EBITDA 
conversion of 90% or more provides the 
cash flow to fund our growth strategy
2020:
123.3% 

Organic cash conversion

+30%

Under our progressive dividend policy, 
we expect to continue to grow dividends 
ahead of earnings until we reach a cover 
of two times adjusted earnings per share
2020:
+30% 

27.08p dividend per share

1111

OverviewChair’s Statement

2020 has been a successful  
year and we have delivered 
significant progress against  
our strategic objectives.

27.08p

20.83p

16.02p

18

19

20

Dividend per share

27.08p

2020 has been a truly transformational year 
for Avon Rubber. The consistent execution of 
our strategy has transformed the Group into a 
focused provider of life critical personal protection 
systems with leading positions in respiratory and 
ballistic protection for the world’s militaries and 
first responders. 

Strategy

Our strategy is to deliver organic growth by 
maximising sales from our current product 
portfolio and selective product development. 
Alongside this, we aim to complement our 
organic growth through carefully selected 
value enhancing acquisitions.

This transformation has been completed against 
the backdrop of the global COVID-19 pandemic, 
which has presented some unprecedented 
challenges to the way all of us operate. During 
these extraordinary times, the Group has not 
only proved itself to be resilient, by continuing 
to operate with only minor disruption, but it has 
also delivered record results. I recognise that this is 
due to the continued hard work and dedication of 
our employees, whose health and safety remains 
our top priority. On behalf of the Board I would 
like to personally thank all our employees, who 
have once again worked tirelessly to deliver these 
excellent results in challenging circumstances. 

2020 has been a very busy year and we have 
delivered significant progress against our 
strategic objectives.

Within our respiratory protection business we 
secured new multi-year sustainment contracts 
to supply the U.S. DOD with the M50 mask 
system and M61 filters. We further broadened 
our respiratory protection customer base through 
being awarded a 10-year contract with the NATO 
Support and Procurement Agency to supply FM50 
mask systems, powered and supplied air systems, 
filters, spares and accessories.

12

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020The acquisition of 3M’s ballistic protection business, which 
completed in January of this year, expanded our product portfolio 
into ballistic helmets and armor. The business has made excellent 
progress since completion, securing multi-year contracts with the 
U.S. DOD for next generation ballistic helmets and body armor, as 
well as the continuing supply of legacy body armor products. The 
integration of this business continues to progress well and is on track 
for completion by the end of 2020.

We announced the divestment of milkrite | InterPuls in July and 
completed the sale on 25 September 2020. The divestment 
represented an important step in our strategic development, 
focusing the Group on our Avon Protection business and  
providing funding capacity for future M&A. We wish everyone  
at milkrite | InterPuls a successful future under new ownership. 

In September, we announced the acquisition of Team Wendy  
LLC, a leading supplier of helmets and helmet liner and retention 
systems for Military and First Responder markets, which completed  
on 2 November 2020. The combination of Team Wendy with the 
helmet business acquired from 3M creates a global leader in Military 
and First Responder helmets, with an enhanced and broader product 
range with stronger capabilities and routes to market.

Shareholder returns

During 2020 we delivered a total shareholder return of 158%. The 
Company’s share price rose from £16.80 at the start of October 2019 
to £42.50 on 30 September 2020, and dividends totalling £7.0m 
were paid to shareholders. The Board considers the dividend to be 
an important component of shareholder returns and as such has a 
policy to deliver a progressive dividend year on year. The Board is 
pleased to be recommending an increased final dividend of 18.06p 
per share, making a total dividend for the year of 27.08p, which is a 
30% increase on the previous year and reflects our confidence in the 
outlook of the Group.

Governance and the Board

The Board remains committed to the highest standards of corporate 
governance and continues to actively monitor the effectiveness of 
our governance processes throughout the Group. 2020 was our first 
year reporting against the 2018 U.K. Corporate Governance Code. 

As I explained last year, 2020 was to be the last full year that I would 
Chair the Board. As announced to shareholders in November, I am 
formally standing down on 2 December 2020. 

Victor Chavez CBE was appointed as an independent Non-Executive 
Director on 1 December 2020. Victor has recently retired from a 
long and successful tenure as CEO of Thales U.K., with responsibility 
for 6,500 employees operating across the defence, cyber security, 
transportation, aerospace and space sectors. I am delighted to 
welcome a Non-Executive Director of Victor’s standing in the defence 
sector to the Board. This appointment significantly strengthens the 
Board’s defence industry experience, replacing the experience and 
knowledge that I have brought to the Board in this area.

After six years, Pim Vervaat will also be standing down from the Board 
after the Annual General Meeting (AGM) in January 2021. The Board 
has benefitted greatly from Pim’s contribution and leadership of the 
Audit Committee and we wish him well in his new role as CEO of 
Constantia Flexibles. Bindi Foyle will replace Pim as Chair of the  
Audit Committee. 

I am confident that I leave the Board with the right combination of 
diversity, skills, experience and knowledge to steer the Group through 
its next chapter. Our internal Board evaluation in 2020 robustly 
challenged all aspects of the Board and that of each Director, the 
Board committees and the Board as a whole. I am pleased to report 
that the Board continues to function effectively as a cohesive body 
with a good balance of support and challenge and that its individual 
members are performing to a high standard.

The Code makes reference to the need for Boards to consider 
carefully the culture of the Company when making decisions. The 
Board has worked with the executive team over the last year to 
increase its awareness and knowledge in this area and to develop 
ways to monitor our culture going forward. As a consequence we 
have increased our focus on the mechanisms to increase employee 
engagement generally. The Board recognises the importance of its 
role in setting the right tone and behaviours from the top down 
and embedding them throughout the Group. Our code of conduct, 
which is reviewed annually by the Board, sets out our expectations 
around behaviours and is given to all employees. It is also available  
to all stakeholders, including customers and suppliers.

Strong results in another transformational year

2020 was another strong year of delivery against our strategy and 
featured two striking acquisitions. Looking ahead, the Board are 
confident that our enhanced product portfolio, strong balance  
sheet and talented leadership team will enable the Group to 
continue to succeed and grow in future years.

During 2020 we welcomed three new Non-Executive Directors to our 
Board. Bruce Thompson was appointed as Chair Designate with effect 
from 1 March 2020 and succeeds me as Chair from 2 December 2020. 
Bruce brings a wide range of strategic and leadership expertise to 
the Board with proven experience of growing international industrial 
businesses in a FTSE 250 environment. During his executive career, 
Bruce was Chief Executive Officer of Diploma PLC for over 20 years. 

My thanks go to all of our shareholders for supporting the Group 
during my tenure. It has been a privilege to lead this excellent 
Company, first as a Non-Executive Director from 2007 and then as 
Chair from 2012. I am proud to have overseen the transformation and 
new strategic direction of the Group. The Group has a bright future 
with the right people in place to capitalise on the opportunities 
ahead and I wish the team every continued success.

Bindi Foyle was appointed as Non-Executive Director on 1 May 2020. 
Bindi has been Group Finance Director of Senior plc since July 2017 
and brings experience in the high tech manufacturing industry 
alongside her financial skills. I have overseen the induction of  
Bruce and Bindi to the Board and both have already made a 
significant contribution. 

David Evans
Chair

2 December 2020

13

OverviewAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

1414

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020“Successful execution of our 
strategy has transformed 
the business into a leading 
provider of life critical  
personal protection.”

Strategic Report

16  Military Market
18  First Responder Market
20  Product Portfolio
22  Delivering Our Strategy
24  Chief Executive Officer’s Review
30  Financial Review
38  How We Measure Our Performance
40  Principal Risks and Risk Management
46  Environmental, Social and Governance
54  Section 172(1) Statement

1515

Strategic ReportAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

Military Market

We are an innovator of respiratory and ballistic protection products 
and systems for a variety of customers including the U.S. DOD, 
NATO and the U.K. MOD amongst others. As a global leader in 
soldier protection technologies, we will continue to integrate 
complementary subsystems and technologies and continue  
to innovate, and exploit new opportunities to expand our  
product portfolio and customer base.

Continuing global tensions

Changing threat

Modernisation

Militaries are prioritising the upgrade 
of integrated soldier protection 
systems and equipment to better 
defend soldiers against the ever-
changing threat.

The U.S. in particular, is putting 
pressure on NATO to increase 
spending to collectively 
combat adversaries. 

For the same reason Asia 
Pacific militaries are also 
undertaking modernisation 
and increased spending.

Global military expenditure (U.S.$bn)  
excluding Iraq

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

1,914

1,849

1,800

1,779

1,766

1,743

1,748

1,778

1,794

1,789

1,753

1,637

Tensions, conflicts and crises that 
have emerged in the past decade 
remain unresolved as we enter a new 
wave of uncertainty arising from the 
global COVID-19 pandemic.

As a result, we are seeing a rising 
global incidence of terrorism 
driving increased military 
spending worldwide. 

During 2013, the 100-year taboo 
on using chemical weapons was 
broken and we have seen increasing 
instances of its usage ever since, 
leading to an increasing awareness 
of the CBRN weapon threat.

Bombings and armed assaults 
remain the most common type of 
terrorist attack driving the continued 
need for ballistic protection. 

“In 2018, 71 countries 
experienced at least one  
death from terrorism  
which is the second  
highest number of  
countries recording  
one or more deaths in  
the past 20 years.”

39%

OTHER

Type of attack

61%

BOMBINGS AND  
ARMED ASSAULTS

16

Top 20 addressable markets

Top 20 addressable countries by highest military expenditure during 2019*

* 

Excluding non-addressable countries such as China, Russia and Iran.

Global military expenditure

GlobalMilitary expenditure has increased over the last 10 years since the economic crisis of 2008.

$160bn

OTHER

$586bn

TOP 20 (EX U.S.)

2019 addressable  
military expenditure 

$732bn

U.S. DOD

LINK TO OUR STRATEGY

Growing the core

Selective product development

Value enhancing acquisitions

Technological re-fresh & sustainment
We have a long-standing relationship supplying 
respiratory and ballistic protection to the U.S. DOD 
as well as continuing to support their continuous 
technological development. As a result, we have also 
secured a number of important long-term contracts 

with them as shown in the ‘Contract Highlights’.

Contracts with other militaries
NATO member states provide continued 
opportunities as they look to increase their military 
spend to 2% of GDP. We continue to pursue large 
multi-year replacement & upgrade programs and 
have recently been awarded a 10-year contract by 
the NATO Support and Procurement Agency to 
supply our market leading respirator system which is 
a perfect example of our ability to maximise growth 
from our existing product portfolio and widen our 
customer base. 

Expanding support to customers 
We continue to benefit from strong sustainable 
revenues from associated consumable products 
of filters, spares and accessories from our installed 
mask base. 

Providing spares and accessories for our range of 
respirators and other life sustaining equipment, we 
can continue to develop our customer relationships.

Innovating in partnership with  
our customers
With modernisation programmes in place,  
we continue to ensure our development 
pipeline is designed in partnership with our 
customers to ensure that their exacting performance 
requirements are met whilst maintaining a 
committed and commercial route to market to 
maximise our return on investment. The recent 
contract award of the Integrated Head Protection 
System (IHPS) helmet and Vital Torso Protection 
(VTP) body armor for the U.S. DOD demonstrate that 
we maintain our innovative technology leadership 
position in respiratory and ballistic protection. 

Contract Highlights

M50 mask system

M53A1 mask and powered air system

M69 aircrew mask

IHPS helmet

VTP and legacy ESAPI body armor

Broader range of life critical  
personal protection
With increasing budgets, the acquisition of the 
Helmets & Armor business and Team Wendy 
illustrate the potential for the Group to leverage 
its leading market position, deeply embedded 
customer relationships and innovation capability 
across a broadening range of life critical personal 
protection equipment. 

Total: $220–335m

Potential annual 
order intake

$30–45m

$25–30m

$15–20m

$40–60m

$65–105m

$10–20m

$35–55m

Other DOD

ROW Military

2020

17

2022

2025

10+ years

Strategic ReportAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

First Responder Market

We are a trusted supplier of respiratory and ballistic 
protection and have a robust network of distributors 
and agents selling to U.S. Law Enforcement agencies 
and U.S. correctional facilities, in addition to a strong 
relationship with other global SWAT, tactical police  
and law enforcement units.

Modernisation

Expanded responsibilities and  
increased threat levels, as well 
as new technologies available 
in personal protection, are 
driving national law enforcement 
modernisation programs in line  
with military advancements.

Increased counterterrorism 
coordination at state and 
international level has formed 
platforms for sharing  
best practice.

The ATLAS Network, an association 
of police tactical units set up for 
knowledge sharing and assistance 
upon request to another Member 
State, is made up of 35 special police 
units from 27 EU countries.

Increased social unrest  
and acts of terrorism

Following social unrest, protests and 
police reform debates, the incidence 
of crime rates has increased over 
the last decade including increased 
violence directed towards  
first responders.

All of this has contributed to the 
changing equipment requirements 
by first responders, particularly the 
expansion and demand for  
tactical equipment.

“96 countries 
experienced at least  
one violent 
demonstration  
in 2019.”

Peace Index

Increased purchasing of 
personal protective equipment 

First responders are involved in 
more demanding and threatening 
scenarios than ever before, requiring 
agencies to maintain or upgrade 
their equipment to keep pace with 
heightened and changing threats.

In the U.S., the movement to defund 
the police has instigated greater 
interest in the allocation spending. 
However, this is being dealt with 
on a city and state level with many 
seeing budget increases following 
reforms being implemented.

255 Active shooter incidents in 
U.S. between 2000–2019

28

27

30

20

20

20

17

21

26

19

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

2006

2005

2004

2003

2002

2001

2000

1

10

8

14

10

9

11

4

4

6

18

Market opportunity

Number of full-time law enforcement personnel

1,600,000

1,400,00

1,200,000

1,000,000

800,000

600,000

2010

2011

2012

2013

2014

2015

2016

2017

2018

2019

EU-27

U.S.

EU Budget of 

€122bn 

in 2018

U.S. Budget of 

$115bn 

in 2017

LINK TO OUR STRATEGY

Growing the core

Selective product development

Value enhancing acquisitions

Continued investment in  
product development

We continue to expand the portfolio of 
respiratory and ballistic protection to cater for 
the specific needs of particular customers or 
applications and we are actively developing more 
advanced systems targeted at more specialist 
customer groups.

Enhanced routes to market

With the acquisition of Team Wendy, the enlarged 
helmet business will have better scale and an 
enhanced route to market, with Team Wendy’s 
complementary First Responder customer base 
and well-established global footprint expected 
to provide significant business development 
opportunities over the medium-term.

Moving up the value chain

Respirators

Powered & supplied air

Helmets

Our mask and filter range is  
the basis for our modular 
respiratory platform. 

Our powered and supplied air 
range is built around four flexible 
and adaptable modules and 
integrates with our respirators to 
provide adaptable protection.

Our helmets are customisable 
and lightweight offering optimal 
flexibility in providing significant 
levels of protection including 
ballistic and impact scenarios.

Further market penetration

Increased social unrest has resulted in increased 
demand for our life critical personal protection 
products. We are utilising this opportunity to 
further penetrate our target markets and explore 
new geographies. For example, in July we officially 
launched our helmet product range to all our 
North American First Responder customers 
and have secured a pipeline of opportunities 

as a result. 

Flexible product portfolio

With modernisation programmes in place, our 
expanded and modular product portfolio gives 
us the flexibility to target specialist user groups 
who have the ability to move up the respiratory 
and ballistic protection value chain as their 
requirements increase. 

Sustainment of installed user base

We have seen an increase in demand for both 
original mask equipment and for replacement 
filters, accessories and spares as a result of 
increased social unrest, particularly in the U.S.  
With the need to protect our first responders 
increasing, this trend of maintenance will continue 
to provide sustainable revenues for the future.

19

Strategic ReportProduct Portfolio

We offer a range of life critical personal protection systems to Military and First Responder 
customers, supported by best in-class training services and through life support.

BALLISTIC PROTECTION

Helmets

Our helmets set industry standards in protection-to-weight 
ratios. They are modular, lightweight, and customisable, 
which offers customers optimal flexibility in providing desired 
protection in a form appropriate for specific units and objectives. 
We are at the forefront of helmet technology and are currently 
delivering next generation IHPS helmets to the U.S. DOD’s Soldier 
Protection System. We also offer a full range of bump and ballistic 
helmets for Military and First Responder customers. 

Liner and retention systems

Advanced proprietary technology focused  
on impact protection capabilities. The Team Wendy 
brand is widely recognised internationally for its high-
quality products, commitment to safety and advanced 
technology capabilities with an established customer 
base including the U.S. DOD and Rest of World  
militaries and first responders.

+5% average  
R&D spend of 
revenue over the  
last 10 years…

Body armor

Body armor solutions consisting of ceramic and composite  
components that provide torso protection designed specifically  
for customers’ requirements. In recent years we have worked  
with the U.S. Army on their Solider Protection System to develop  
Vital Torso Protection body armor which offers the highest level  
of armor-piercing bullet protection available.

OPPORTUNITY
We remain a market leader in respiratory protection. 
The acquisition of Helmets & Armor adds ballistic 
protection to the portfolio. We continue to work with 
the U.S. DOD and other key customers to develop 
specialised respiratory and ballistic protection 
equipment as well as looking at complementary  
M&A opportunities.

How does our current product portfolio align with  
addressable personnel?

1

2

3

4

5

Key
1  MCM100
2  SCBA
3  MP-PAPR
4   Body 
Armor
5  Helmet
6  Respirator
7   Escape 
Hoods

6

7

Niche

Addressable Personnel

Broad

i

m
u
m
e
r
P

e
c
i
r
P

l

a
c
i
m
o
n
o
c
E

20

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020RESPIRATORY PROTECTION

Respirators

We are a global supplier of respirators specifically designed to meet the 
latest military user requirements. Leveraging this military pedigree, we have 
developed respirators for first responders that also require a range of CBRN 
and riot control protection.

Powered and Supplied Air

Designed for specialist capabilities, our 
complementary value-added sub systems 
extend operational capability. Our range of 
Powered Air Purifying Respirators (PAPR), 
Self-Contained Breathing Apparatus (SCBA) 
or a combination of the two (CS-PAPR) can be 
deployed with our respirators to provide clean 
breathable air.

Underwater

Our MCM100 is a fully closed circuit, 
electronically controlled, mixed gas 
rebreather suitable for a range of 
specialist military or tactical diving 
disciplines, such as mine clearance  
or explosives disposal. 

Spares and accessories

We offer service support to global 
customers through spares and 
accessories, providing through-life 
support to our range of respirators 
and other life sustaining 
equipment. We have won a 
contract with the U.S. DOD to 
supply replacement M61 filters.

Escape hoods

Our range of escape hoods, 
including the new CH15 escape 
hood, provide portable protection. 
The ultra-low profile makes them 
more convenient and enhances 
the range of respiratory protection 
available to escape a hostile 
situation. The U.S. DOD is our first 
significant customer of CH15’s.

Meeting the needs of our markets

MILITARY
Global leader within respiratory and ballistic protection, 
with a leading portfolio and long-term pedigree for military 
contracting and supply chain excellence. Our long-term 
contracts for the M50 mask, M69 aircrew mask and M53A1 
mask and powered air system, as well as ballistic protection 
products under the Soldier Protection System, confirm our 
position as the leading supplier of both respiratory and 
ballistic protection for the U.S. DOD. 

FIRST RESPONDER
Supplying a range of NIOSH and CE approved respirator 
solutions for global First Responder customers, whilst 
organically expanding a wider portfolio of filters, hoods, 
powered air and supplied air offerings to complement 
the mask, to increase capability of the first responder 
community in responding to global threats such as riots 
and terrorist attacks.

21

Strategic ReportAvon Rubber p.l.c.  |  Annual Report & Accounts 2020

Delivering Our Strategy

Our strategy is to generate 
shareholder value through growing 
the core business by maximising 
sales growth, supported by selective 
product development and value 
enhancing acquisitions.

How we grow value

OPERATIONAL DRIVERS

Growing 
the core

Selective product 
development

Value enhancing 
acquisitions

COMMERCIAL DRIVERS

2222

Growing 
the core

Selective product 
development

Value enhancing 
acquisitions

We are recognised as the leader within 
our chosen market segments. There 
are further opportunities to maximise 
growth from our product portfolio.

We have a reputation for  
technological excellence and 
innovation, with a strong tradition  
of new product development.

We are targeting carefully selected, 
value enhancing acquisitions to 
complement our organic growth  
and enable us to enter adjacent  
product and market segments.

How we achieve this

How we achieve this

How we achieve this

We have maintained a very clear focus  
on capital discipline and ensuring that  
any opportunity meets our clear financial  
and commercial criteria. 

Commercial criteria: 

•  Strong brand recognition. 

•  Technology which broadens our 

product range. 

•  Expands our geographic reach. 

•  Secure revenue streams or another  

source of profitable growth. 

•  Strong management. 

Financial criteria: 

•  EPS enhancement. 

•  Organic revenue growth, margins and 
cash conversion potential in line with  
our strategic growth objectives. 

•  Returns exceeding our WACC. 

•  Post-acquisition net debt to EBITDA  

less than two times.

•  Leveraging the product and 

•  Moving up the value chain in 

respiratory protection. Whilst we 
will continue to expand the portfolio 
of mask platforms, variant systems and 
consumables to cater for the specific 
needs of particular customers or 
applications, we are actively developing 
more advanced systems targeted at more  
specialist customer groups.

•  Enabling technologies and 

integrated systems. The equipment 
of the military fighter of the future is 
expected to be increasingly sophisticated, 
with seamless integration of protection 
and technology systems. We are investing 
in our expertise in enabling technologies, 
to allow greater integration of respiratory 
and ballistic protection systems data and 
communications technology.

customer base. There is considerable 
scope to cross-sell the wider product 
portfolio to our existing customers and 
further improve margins. 

•  Responding to customers’ growing 

needs. Through our focus on innovation, 
we are constantly enhancing the 
functionality and capability of our 
product range. As the demands of 
our customers grow, we see a clear 
opportunity to migrate them to our 
premium product offerings as their 
requirements increase.

•  Expanding our reach through 

distribution. We participate in growing 
global markets with a large and diverse 
base of potential customers. Expanding 
our distribution network of agents and 
dealers will allow us to access wider 
market opportunities more quickly, 
in both new and existing territories. 

•  Continuing focus on operational 
excellence. We have invested in a 
global manufacturing capability and 
supply chain to meet the high quality 
requirements of our products and 
customers. We pursue a continuous 
improvement culture to further reduce 
costs and enhance product margins and 
will benefit from improved operational 
gearing as we optimise the utilisation of 
our global operations.

More information on page 04

More information on page 06

More information on page 08

23

Strategic ReportChief Executive Officer’s Review

2020 has been a year of 
both significant strategic 
evolution and strong 
organic execution for  
Avon Rubber.

“We have again delivered strong results 
ahead of expectations and continued to make 
significant steps transforming the business 
into a leading provider of life critical personal 
protection systems.”

£168.0m

£128.4m

£115.7m

18

19

20

Revenue

£168.0m

24

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020COVID-19
UPDATE

Development of HCH-40 CPAP Hood
The HCH-40 has been rapidly developed in response to the COVID-19 pandemic and resulting shortfall 
in availability of critical care patient treatment devices.

University College London approached us at the beginning of April to understand if we were able to provide a patient 
interface hood solution to work in conjunction with a new ventilator device to provide CPAP treatment (Continuous Positive 
Airway Pressure). Realisation of the final product leveraged aspects of our CH15 Escape Hood including moulded neck seal 
and polyurethane hood material. 

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

I am delighted to report another year of significant progress for Avon 
Rubber. The consistent execution of our strategy has transformed 
the Group into a focused provider of life critical personal protection 
systems with leading positions in respiratory and ballistic protection 
for the world’s militaries and first responders. 

Our strategy has focused on sustainable growth through diversifying 
the revenue we generate by delivering more products to our existing 
customers, as well as broadening our global customer base.

Organically we have continued to focus on maximising sales from our 
current product portfolio and actively developing next generation 
technologies to enhance our products and systems to better protect 
our customers from life critical risks. During 2020 we have secured new 
multi-year sustainment contracts to supply the U.S. DOD with the M50 
mask system, M61 filters and associated spares and accessories, and we 
further broadened our respiratory protection customer base through a 
10-year contract with the NATO Support and Procurement Agency to 
supply FM50 mask systems, powered and supplied air systems, filters, 
spares and accessories. We have also delivered a strong year in First 
Responders following increased demand for respiratory protection 
related to COVID-19.

To complement our organic growth, we have continued to target 
carefully selected, value enhancing acquisitions. The acquisition of 
Helmets & Armor, which we completed in January, was a milestone 
acquisition for Avon Rubber and has significantly expanded our 
portfolio through the addition of ballistic helmets and armor. The 
business has made excellent progress since completion, securing 
multi-year contracts with the U.S. DOD for next generation ballistic 
helmets and body armor, as well as the ongoing supply of legacy 
body armor products. The integration of this business continues to 
progress well and is on track for completion by the end of 2020. 

The divestment of milkrite | InterPuls at the end of the financial year 
was a natural but important step in our strategic development, 
focusing the Group on our Avon Protection business and providing 
funding capacity for future M&A. 

The acquisition of Team Wendy on 2 November 2020 represents 
another important strategic step for the Group, creating a global 
leader in helmets. The combination of Team Wendy, a leading 
provider of helmets, helmet liners and retention systems for Military 
and First Responder markets, with Helmets & Armor provides 
increased growth opportunities from a broader product range  
and enhanced helmet customer base globally.

Throughout the unprecedented COVID-19 pandemic we have 
continued to prioritise the safety and wellbeing of our people. It is 
thanks to their dedication and resilience that we have been able  
to operate with only minor disruption throughout the year.

I am delighted with the significant strategic progress we have  
made this year, repositioning the business as a leading provider of  
life critical personal protection to Military and First Responder markets. 
Our strategic actions are delivering a broader range of opportunities 
and adding value for both our existing and new customers, as well 
as our people and our shareholders. All of which leaves us well 
positioned to deliver further growth in 2021 and beyond. 

Strategy

Our strategy is based upon creating shareholder value through  
three key elements:

•  Growing the core by maximising organic revenue growth  
from within the current product portfolio and improving  
our operational efficiency;

•  Pursuing selective product development to maintain our 

innovative leadership position; and

•  Targeting value enhancing acquisitions to complement our 

existing business and further accelerate growth. 

25

Strategic ReportChief Executive Officer’s Review continued

Growing the core

Expanding our Military product portfolio and customer base

Strong Military order momentum in the year has been delivered 
through the strategic focus on our core Military markets with both the 
U.S. DOD and our Rest of World customers. Our ability to consistently 
deliver strong results reflects our innovation and technology leadership 
position. As a result, we continue to add to our contract pipeline by 
securing new long-term contracts with both the U.S. DOD and our  
Rest of World customers which provides us with significant visibility  
over revenues and earnings together with a diversified platform from 
which to deliver sustainable growth over the medium-term. 

The landmark $340m five-year contract awards in 2019 for the 
M69 aircrew mask and the M53A1 mask and powered air system 
confirmed our position as the sole source provider of General 
Purpose Masks, Tactical Masks, Powered Air Systems and Tactical 
SCBA across the entire U.S. DOD. We have followed the first orders 
and deliveries last year with receipt of the second order for $21.2m  
in February 2020 under the M69 contract and have good visibility  
of the next order under this contract which is expected in the first 
half of 2021. 

The M53A1 contract is to supply all branches of the U.S. DOD and 
other national and federal agencies with the M53A1 tactical mask, 
the MP-PAPR powered air system, the ST54 self-contained breathing 
apparatus and other spares and accessories. As expected, during the 
year we have received multiple follow-on orders under this contract 
and the diversity of the customer order profile is demonstrating the 
reach of our portfolio across this broader and increasingly visible 
customer base. 

We secured two multi-year sustainment contracts during 2020 worth 
up to $177m to continue supplying the U.S. DOD with the M50 mask 
system, M61 filter and related spares and accessories. These two 
awards highlight the benefit of the installed base of over two million 
M50 mask systems which continues to support strong sustainable 
revenues from original mask sales and the associated consumable 
products of filters, spares and accessories. 

Alongside the diversified and growing order pipeline with the U.S. 
DOD, we have seen continued success with the broader respiratory 
portfolio in meeting a wider range of needs for our Rest of World 
customers. We continue to leverage our technology leadership 
position to attract growth from new and existing Rest of World 
customers and as a result continue to build a strong pipeline 
of customers for our respiratory protection products. We were 
delighted to announce a new 10-year framework contract with 
the NATO Support and Procurement Agency which provides a 
purchasing route for NATO and NATO affiliated nations to purchase 
from across our broad respiratory portfolio with the FM50 mask 
system, powered and supplied air systems and the full suite of  
spares and accessories included in the contract vehicle.

We have also successfully re-established our relationship with the 
U.K. Ministry of Defence (‘U.K. MOD’). Following the success of our 
customer acceptance testing of the U.K. General Service Respirator 
(‘U.K. GSR’), we moved into full production during the year. We are 
excited about the longer-term future of this relationship with the  
U.K. MOD and our demonstrable progress building our contract 
pipeline with our Rest of World customers. 

Growing our First Responder business

The First Responder line of business has delivered an excellent year 
and has benefitted from the increased demand related to COVID-19, 
which offset our exit from the Fire SCBA market and increased 
margins. We have seen a strong increase in demand in the U.S. 
for both original mask equipment and for replacement filters, 
accessories and spares, across the second half of the year and  
into the new financial year. 

Continuous focus on operational efficiency

Ensuring we deliver maximum operational efficiency alongside 
focusing on maintaining excellent customer service is an ongoing 
strategic focus across our global operations.

As we continue to expand our personal protection product portfolio 
and deliver ever more technical solutions for our Military and First 
Responder customers, we are focused on ensuring that we maintain 
high productivity and efficiency levels whilst being able to meet all of 
our customers’ requirements. Maintaining our excellent product quality 
and reliability across our product range is critical to the success of our 
business given we operate in life critical personal protection products. 

The acquisition of Helmets & Armor added three well invested 
manufacturing facilities to operate alongside our existing 
manufacturing footprint. In order to continue focusing on 
operational efficiency and to drive a common set of process across 
all locations we have brought all of our manufacturing and supply 
chain activities together into an integrated global operations team 
under the leadership of Keyana Hughes who has joined the Group’s 
Executive Leadership team. Keyana joined the Group as part of the 
Helmets & Armor acquisition and brings extensive manufacturing 
experience which will support us in maximising the operational 
efficiency of our global operations.

Selective product development

Continued investment to maintain our innovative technology 
leadership position

We have continued to invest in the year to maintain our innovative 
technology leadership position across our existing portfolio as well 
as focusing on developing the next generation of new products that 
will deliver future growth for the business. We continue to ensure our 
development pipeline is designed in partnership with our customers 
to ensure that their exacting performance requirements are met 
whilst ensuring we have a committed and commercial route to 
market to maximise our return on investment. 

26

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020During the year we have made a significant investment in our 
respiratory protection portfolio through the next generation of 
supplied air products and the next generation hoods programme, 
continuing to develop our filter technology and ramping up 
production on the U.K. GSR and MCM100, following a full dive test 
with the U.S. Navy. In our ballistic protection portfolio, development 
expenditure has been focused on continuing the investment in our 
next generation IHPS and VTP body armor programmes ahead of  
the expected first deliveries in 2021.

In 2020, we invested a total of £9.0m (2019: £7.3m), representing 5.4% 
of revenue (2019: 5.7%), in research and development. We expect to 
continue to invest at this level over the medium-term, reflecting our 
confidence in our expanded research and development capability  
to innovate across our broader personal protection portfolio to meet 
more of the integrated future technical needs of our customers for 
the benefit of further revenue and profit growth.

Value enhancing acquisitions

Milestone acquisition of Helmets & Armor 

The acquisition of Helmets & Armor in January 2020 was an 
important strategic step, enhancing the growth prospects for 
Avon Protection. The Helmets & Armor business is high-quality, 
with a strong management team, backed by leading proprietary 
technology, established contract platforms and well invested 
manufacturing operations. 

Our initial focus in 2020 has been on the smooth transition to Avon 
Protection ownership and maintaining business continuity. This 
has included ongoing fulfilment of the Integrated Head Protection 
System (‘IHPS’) Low Rate Initial Production contract, completion of 
the Vital Torso Protection Low Rate Initial Production body armor 
contract and securing follow on contracts of these next generation 
helmets and body armor systems. 

Since completion the business has secured three very significant 
long-term body armor and helmet contracts with the U.S. DOD. 

•  The Next Generation Integrated Head Protection System (‘NG 
IHPS’) ballistic helmet contract, part of the U.S. Army’s Soldier 
Protection System, is a sole source contract with a maximum 
value of $93m. This new contract award will follow on from the 
existing low-rate initial production contract for the IHPS which  
is due to end in 2021. 

•  The Vital Torso Protection X-Side Ballistic Insert (‘VTP XSBI’) 

body armor framework contract, which is part of the U.S. Army’s 
Soldier Protection System, is a dual source contract and has a 
maximum value of $265m, over a four-year duration. This adds to 
the multi-source four-year framework contract with a maximum 
value of $704m awarded in 2019 to supply Enhanced Small Arms 
Protective Insert (‘VTP ESAPI’) and X-Small Arms Protective Insert 
(‘VTP XSAPI’). Deliveries under both contracts are expected to 
commence in the second half of our new financial year following 
completion of first article testing.

Helmets & Armor transition programme
Understanding our employees’ needs

To ensure a smooth transition for all Helmets & Armor employees, surveys were conducted at the beginning of the year to gain 
an understanding of how the new employees felt about any changes that were occurring. We wanted to understand how the 
employees were feeling during the transition and what could be done to further support them throughout the integration.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

27

Strategic ReportChief Executive Officer’s Review continued

•  The Enhanced Small Arms Protective Inserts (‘ESAPI’) body armor 
framework contract is an award to supply the Defense Logistics 
Agency (‘DLA’) with legacy body armor inserts to support 
existing operational requirements during the transition to the 
next generation VTP body armor. The ESAPI contract was a 
competitively tendered award which has a maximum value of 
$333m over a maximum three-and-a-half-year duration. The first 
order, worth $20m, was received in March 2020, with deliveries 
expected to commence in our 2021 financial year following 
completion of first article testing. 

Having secured a smooth transition to Avon Protection ownership and 
maintained business continuity, we have continued to make significant 
progress integrating Helmets & Armor into Avon Protection. Our first 
priority was on the back office support functions across IT, Finance and 
HR to ensure business continuity. We established a project plan to align 
the IT systems and system architecture with Avon Protection and have 
also embedded support into Helmets & Armor across Finance and HR 
functions. This project is on track to complete in December ahead of 
the expiry of the transitional service arrangements with 3M at the end 
of the calendar year.

As reported at the half year, we migrated our existing Helmets & 
Armor First Responder customers to Avon Protection in the Spring 
to provide those customers with a single point of contact. In July 
we officially launched our helmet product range to all our North 
American First Responder customers. We are pleased with the 
initial progress achieved and the pipeline of opportunities secured 
following this launch. 

In the second half we combined the manufacturing and supply  
chain operations of the business across our global footprint under 
the leadership of a single integrated global operations team. Our 
global operations will drive standard ways of working, processes  
and systems across the footprint to drive operational efficiency, 
product quality and customer service.

In the first quarter of the new financial year we have completed the 
operational integration of Helmets & Armor into Avon Protection by 
combining responsibility for the Helmets & Armor Military customers 
into our Military line of business. 

Following completion of the integration with Avon Protection, from 
the start of our 2021 financial year we will no longer report Helmets 
& Armor as a separate line of business, we will instead include the 
results of the business within our Military and First Responder lines 
of business. 

As a result of the progress we have made in integrating Helmets 
& Armor, we are on track to deliver in 2021 the $5m of annualised 
cost synergies identified at the time of the acquisition and see the 
potential for further operational efficiencies and revenue synergies 
to be realised over the long-term. 

Divestment of milkrite | InterPuls supports strategic  
focus on Avon Protection

On 25 September 2020 we completed the divestment of  
milkrite | InterPuls for a cash consideration of £178.5m after  
customary closing adjustments. This transaction represents an 
important step in the strategic development of Avon Rubber.  
milkrite | InterPuls had been an important part of the growth of 
the Group over many years, but having achieved our valuation 
expectations for the business we believed that it was the right time 
to divest the business and use the proceeds to provide additional 
capacity for investment in the Avon Protection business. 

Acquisition of Team Wendy creating a global leader in helmets

We completed the acquisition of Team Wendy on 2 November 
2020, marking another important strategic step in the development 
of Avon Protection as a leading provider of life critical personal 
protection systems to Military and First Responder customers. 
Consistent with the wider Avon Protection model, Team Wendy is a 
high-quality business, backed by leading proprietary technology, an 
existing diversified customer base and with strong R&D development 
capabilities which will enhance the pipeline of opportunities and 
accelerate the growth of the Group. 

Team Wendy is a leading supplier of helmets and helmet liner 
and retention systems for Military and First Responder markets. 
Combining Team Wendy with our existing Helmets & Armor business 
will create a global leader in Military and First Responder helmets 
with a broader product portfolio and stronger capabilities and  
routes to market. 

Team Wendy adds leading helmet liner and retention systems used 
by the U.S. DOD and established positions in Rest of World Military 
and First Responder helmet markets to our existing Helmet & Armor 
business which is focused in next generation ballistic helmets and 
body armor for the U.S. DOD. The enlarged helmet business will 
be better positioned for investment in next generation products 
and establishes a broader platform into which other technologies 
can be incorporated. The enlarged helmet business will also have 
better scale and an enhanced route to market, with Team Wendy’s 
complementary customer base and well-established global footprint 
expected to provide significant business development opportunities 
over the medium-term.

Given the complementary nature of Team Wendy to our existing 
helmets business, Team Wendy will continue to operate from its 
Cleveland, Ohio base on a stand-alone basis. Team Wendy will 
continue to be led by Jose Rizo-Patron alongside his existing  
strong management team. Following completion Jose has joined  
the Group’s Executive Leadership team.

28

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Well positioned to pursue further acquisitions

The successful integration of Helmets & Armor and the recent 
acquisition of Team Wendy illustrate the potential for the Group to 
leverage its leading market position, deeply embedded customer 
relationships and innovation capability across a broadening range of 
life critical protective equipment. The Group’s customers are faced with 
evolving threats and operational challenges that increasingly require 
integrated and technology-enabled solutions and Avon Protection, 
as the market leader in respiratory and ballistic protection, is ideally 
placed to act as both a technology innovator and integrator. As such, 
there remains significant scope to extend our capability into adjacent 
product areas and we believe that further value enhancing acquisition 
opportunities will be actionable to supplement our continued organic 
growth over the medium-term. Following the acquisition of Team 
Wendy we will retain a strong balance sheet, with a small net cash 
position. The Group recently entered a medium-term bank facility of 
$200m, which means we are well positioned to pursue other potential 
acquisitions that meet our criteria over the medium-term. 

Outlook

The consistent execution of our strategy has transformed the Group 
into a focused provider of life critical personal protection systems 
with leading positions in respiratory and ballistic protection for the 
world’s militaries and first responders. 

The 2021 financial year will also benefit from a full year contribution 
from Helmets & Armor, versus the nine months contribution in 2020. 
We expect revenues from helmet and armor products to continue 
at the current level in the first half of the year, with growth in the 
second half driven by deliveries under the new U.S. DOD body armor 
contracts following completion of first article testing. 

Following the acquisition of Team Wendy, our 2021 financial year  
will benefit from 11 months of contribution. We expect Team Wendy  
to grow revenue in line with our investor proposition of 3%+p.a.  
in 2021. 

We will continue to monitor the impact of COVID-19 on our business 
and to prioritise the safety and wellbeing of our employees and their 
families. Whilst the operating environment of COVID-19 remains 
challenging, customer demand for our products remains robust and 
we have continued to operate with only minor disruption to date. 
We will continue to closely manage our supplier base to ensure the 
continued delivery of our customers’ ongoing requirements. We have 
transformed the business over the last three years and positioned 
it for future growth through our consistent focus on delivering 
against our strategic priorities of growing the core, selective product 
development and value enhancing acquisitions. This leaves us well 
positioned to deliver further progress in 2021 and beyond.

Our medium-term outlook is underpinned by multi-year military 
contracts across the product portfolio. Together with a strong 
opening order book of $101.7m (£79.8m) and continuing strong 
demand from First Responder customers, these contracts provide 
excellent visibility as we enter the new financial year. We are well 
positioned to deliver further organic growth in 2021 and beyond. 

Paul McDonald
Chief Executive Officer

2 December 2020

COVID-19
UPDATE

Managing COVID-19 for all our stakeholders
The wellbeing of our employees and customers has remained our top priority throughout the unprecedented COVID-19 
pandemic. We have adapted our working practices and facilities to ensure our people are kept safe and well throughout this 
crisis and as a result we have continued to operate with only minor disruption, playing a crucial role in supporting our customers 
ongoing requirements. We continue to manage the situation closely and follow Government and health authority advice to  
help prevent the spread of the virus.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

29

Strategic Report 
Financial Review

The results reflect our ongoing 
initiatives to grow our core 
revenue and selected product 
development to create a business 
that is more sustainable for 
the future, complemented by 
value enhancing acquisitions.

“The closing order book of £79.8m reflects 
the continued strong performances across 
all the markets in which we operate and 
provides excellent visibility heading into  
the new financial year.”

£79.8m

£35.3m

£36.7m

18

19

20

Closing Order Book

£79.8m

30

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020M50 mask system and M61 filter contract award
Ongoing strong relationship with the U.S. DOD 

Earlier this year we were awarded a sole-source sustainment contract to supply the M50 mask system, as well as a dual source 
contract to supply replacement M61 filters. These awards further underpin our ongoing sustainable revenues from the U.S. 
DOD’s installed base of over two million M50 mask systems. We look forward to continuing to deliver the highest performing 
and highest quality respiratory protection to the U.S. DOD.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

We have delivered a strong financial performance during the year benefitting from both organic growth and the acquisition of Helmets & 
Armor. Revenue and adjusted operating profit grew by 30.8% and 33.6% respectively; an increase of 0.1% and 8.9% on an organic continuing 
operations basis. 

Orders received

Closing order book

Revenue

Adjusted EBITDA

Adjusted EBITDA margin

Adjusted operating profit

Operating profit

Adjusted profit after tax

Profit after tax

Adjusted basic earnings per share

Basic earnings per share

2020

£160.8m

£79.8m

£168.0m

£38.4m

22.9%

£30.2m

£5.9m

£23.4m

£1.6m

76.5p

447.4p

2019
(Restated)1

% Change

% Change at organic 
constant currency

£129.8m

£36.7m

£128.4m

£28.4m

22.1%

£22.6m

£9.9m

£20.5m

£10.2m

67.2p

46.2p

23.9%

117.4%

30.8%

35.2%

0.8%

33.6%

–

14.1%

–

13.8%

–

4.5%

19.3%

0.1%

6.8%

1.4%

8.9%

–

(2.8%)

–

(2.9%)

–

1 

 2019 has been restated to reflect the continuing operations of the Group following the divestment of milkrite | InterPuls on 25 September 2020 and to reflect the impact of 
adopting IFRS 16 Lease accounting which came into effect on 1 October 2019.

Orders received of £160.8m (2019: £129.8m) supported an increase in revenue to £168.0m (2019: £128.4m) reflecting the benefit of the 
inclusion of nine months of performance from Helmets & Armor. On an organic constant currency basis, revenue grew by 0.1% with Military 
revenue reducing by 3.6% given the strong comparator in 2019, offset by First Responder which grew strongly by 7.7% notwithstanding our 
exit from the Fire SCBA market. 

Our adjusted EBITDA margin of 22.9% (2019: 22.1%), increased by 1.4% on an organic constant currency basis excluding the impact of 
Helmets & Armor. This primarily reflected the benefits of the commercial pricing of the new M50 and M53A1 DOD contracts and the strong 
performance from higher margin First Responder revenues. Adjusted EBITDA was £38.4m (2019: £28.4m); eliminating the effect of the Helmets 
& Armor acquisition and currency movements organic adjusted EBITDA grew by 6.8%. 

Adjusted operating profit grew very strongly to £30.2m (2019: £22.6m). Eliminating the small benefit of currency movements and the Helmets & 
Armor acquisition, adjusted operating profit grew by 8.9% on a constant currency basis. 

31

Strategic Report 
Financial Review continued

Reported operating profit of £5.9m (2019: £9.9m) reflects £6.5m 
(2019: £0.9m) of amortisation of acquired intangibles, an increase of 
£5.6m following the acquisition of Helmets & Armor, and exceptional 
costs of £17.8m (2019: £11.8m). In 2020, the exceptional costs related 
to the acquisition of Helmets & Armor and Team Wendy including 
acquisition costs of £9.6m, transition costs of £2.3m and acquisition 
accounting adjustments of £5.9m to account for acquired inventory at 
our underlying cost. In 2019, the exceptional costs included acquisition 
costs of £2.9m, a charge to equalise the pension benefits for men and 
women and past service costs of £3.5m and the one-off costs of £5.4m 
relating to our exit from the Fire SCBA market.

After an adjusted tax charge of £4.8m (2019: £1.7m), the Group 
recorded an adjusted profit for the period after tax of £23.4m  
(2019: £20.5m). The strong growth in adjusted operating profit  
more than offset the increased adjusted tax rate of 17% (2019: 8%), 
which has increased following the Helmets & Armor acquisition 
due to the greater proportion of U.S. profits and the prior period 
benefiting from the resolution of a number of uncertain tax  
positions in 2019. Adjusted basic earnings per share increased  
by 13.8% to 76.5p (2019: 67.2p). 

On a reported basis, the profit before tax was £0.5m (2019: £8.7m) 
and, after a tax credit of £1.1m (2019: £1.5m), profit for the period 
was £1.6m (2019: £10.2m). Basic earnings per share from continuing 
operations were 5.2p (2019: 33.4p), with basic earnings per share 
including discontinued operations of 447.4p (2019: 46.2p), benefiting 
from the proceeds from the divestment of milkrite | InterPuls.

Cash from continuing operations was £32.6m (2019: £18.4m) 
benefiting from the receipt of cash relating to the 2019 $16.6m Rest 
of World Military mask system contract which offset a Helmets & 
Armor working capital out flow due to the timing of receipts from 
3M under the terms of the transitional service agreement. Operating 
cash conversion from adjusted EBITDA increased to 84.9% (2019: 
64.8%) and excluding Helmets & Armor cash conversion was 123.3%.

Revenue

Military

Helmets & Armor

First Responder

Total

2020
 £m

82.8

40.8

44.4

168.0

2019
 £m

87.2

–

41.2

128.4

Military

Military revenue of £82.8m (2019: £87.2m) was down 3.6% at constant 
currency given the strong comparator in 2019. Order in-take of 
£88.5m (2019: £83.9m) was up 5.5% on a constant currency basis, 
contributing to a strong closing order book of £36.8m (2019: £29.4m) 
which gives us excellent visibility as we enter 2021. 

U.S. DOD revenue totalled £58.9m versus £54.8m in 2019, reflecting 
the diversification of the respiratory protection portfolio with the 
benefit of a full year of deliveries of the M69 aircrew masks and 
M53A1 mask and powered air system products. This was offset, 
as expected, by lower volumes of the M50 mask system with first 
deliveries under the new sustainment contract. Volumes of M50 mask 
system spares and accessories grew in the year, highlighting the 
importance of the installed base of two million M50 mask systems 
in generating sustainable revenues. As a result, U.S. DOD spares and 
development costs revenue increased to £24.8m (2019: £12.2m). 

Rest of World Military revenues of £23.9m (2019: £32.4m) declined 
as a result of the inclusion in 2019 of the $16.6m Rest of World mask 
system contract. During the year we have made excellent progress 
in delivering a more sustainable Rest of World Military business 
with a more visible contract pipeline. We delivered the first orders 
under the five-year U.K. General Service Respirator contract and 
secured a 10-year framework contract with the NATO Support and 
Procurement Agency to supply our FM50 mask system, together 
with filters, spares and accessories with the first deliveries under  
this contract expected in our 2021 financial year. 

Helmets & Armor

We completed the acquisition of Helmets & Armor on 2 January 
2020, so the performance this year includes the first nine months of 
our ownership. Over the period we have benefitted from revenue 
of £40.8m, being £38.4m from Military customers and £2.4m from 
First Responder. Military revenues comprise ongoing deliveries to the 
U.S. DOD of the IHPS helmet, completion of the low rate production 
volumes for VTP ESAPI body armor, as well as sales of flat armor to 
original equipment manufacturers of rotary wing aircraft. 

Helmets & Armor delivered an EBITDA margin of 17.9% reflecting the 
initial cost synergy delivery. This resulted in an adjusted operating 
profit contribution of £5.1m. 

32

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020R&D expenditure

£9.0m

(2019: £7.3m)

R&D spend as % of revenue

5.4%

(2019 5.7%)

We have made good progress integrating the Helmets & Armor business into Avon Protection and we remain on track to deliver the full 
targeted synergies of $5m in our 2021 financial year. The one-off costs expected to be incurred to complete the integration of $12.7m,  
are ahead of our initial estimates of $10m due to additional resources and costs required to deliver the back office integration during  
the COVID-19 pandemic. Going forward, we see the potential for further operational efficiencies and revenue synergies to be realised  
over the long-term. 

First Responder

The First Responder business had an exceptional year with revenues increasing by 7.8% on a constant currency basis to £44.4m (2019: £41.2m), 
with increased demand related to COVID-19 having more than offset the prior year Fire SCBA revenues. Excluding the impact of our exit from 
the Fire SCBA market, underlying revenue increased by 23.0% on a constant currency basis. 

We have seen a strong increase in demand from first responders for both original mask equipment and for replacement filters, accessories 
and spares, across the second half of the year, as a result of the COVID-19 pandemic. This momentum has resulted in a strong opening order 
book of £5.5m which gives us a confident outlook into the next financial year. We have continued to see strong demand in the new financial 
year from first responders for both original equipment and importantly for spares and accessories. 

Research and development expenditure

We continue to invest for the future and our total investment in research and development (capitalised and expensed) amounted to £9.0m 
(2019: £7.3m) as shown below. Total research and development as a percentage of revenue was 5.4% (2019: 5.7%).

Total expenditure

Less customer funded

Group expenditure

Capitalised

Income statement impact of current year expenditure

Amortisation

Total income statement impact before exceptionals

Revenue

R&D spend as % of revenue

2020 
£m

9.0

(2.2)

6.8

(5.1)

1.7

2.8

4.5

168.0

5.4%

20191 
£m

7.3

(2.5)

4.8

(3.2)

1.6

3.0

4.6

128.4

5.7%

1 

 2019 has been restated to reflect the continuing operations of the Group following the divestment of milkrite | InterPuls on 25 September 2020.

In the respiratory protection product portfolio, the most significant investments have been in the development of our next generation of 
supplied air and escape hoods products, further development of our filter technology, ramping up production on the U.K. GSR programme  
and ongoing improvements in the capabilities of the MCM100 underwater rebreather following a full dive test programme with the U.S. Navy.

In Helmets & Armor, investment expenditure has been focused on continuing the development of the next generation IHPS helmet  
and VTP body armor programmes ahead of first deliveries expected in the 2021 financial year.

33

Strategic ReportFinancial Review continued

Profit for the year

Continuing operations

Operating profit

Operating profit

Before depreciation, amortisation and impairment

Impairment

Depreciation and amortisation

Operating profit

Net finance costs

Profit before taxation

Taxation

Profit for the year from continuing operations

Discontinued operations – gain on disposal

Discontinued operations – profit from discontinued 
operations

Profit for the year

Basic earnings per share

Diluted earnings per share

1 Adjustments

2020

2019

Adjusted
£m

Adjustments
£m

Total
£m

Adjusted
(Restated)5
£m

Adjustments 
(Restated)5
£m

Total 
(Restated)5
£m

30.2

(24.3)

5.9

22.6

(12.7)

9.9

38.4

–

(8.2)

30.2

(2.0)

28.2

(4.8)

23.4

–

–

23.4

76.5p

75.5p

(17.8)

–

(6.5)

(24.3)1

(3.4)2

(27.7)

5.93

(21.8)

20.6

–

(14.7)

5.9

(5.4)

0.5

1.1

1.6

129.84

129.8

5.44

113.4

370.9p

365.8p

5.4

136.8

447.4p

441.3p

28.4

–

(5.8)

22.6

(0.4)

22.2

(1.7)

20.5

–

–

20.5

67.2p

66.6p

(8.0)

(3.8)

(0.9)

(12.7)1

(0.8)2

(13.5)

3.23

(10.3)

–4

3.94

(6.4)

(21.0p)

(20.8p)

20.4

(3.8)

(6.7)

9.9

(1.2)

8.7

1.5

10.2

–

3.9

14.1

46.2p

45.8p

Adjustments of £24.3m (2019: £12.7m) excluded from adjusted operating profit comprise amortisation of acquired intangible assets of £6.5m 
(2019: £0.9m) and exceptional costs of £17.8m (2019: £11.8m). In 2020, the exceptional costs related to the acquisition of Helmets & Armor and 
Team Wendy including acquisition costs of £9.6m, transition costs of £2.3m and acquisition accounting adjustments of £5.9m to account for 
acquired inventory at our underlying cost. In 2019, the exceptional costs included acquisition costs of £2.9m, a charge to equalise the pension 
benefits for men and women and past service costs of £3.5m and the one-off costs of £5.4m relating to our exit from the Fire SCBA market.

2 Net finance costs

Net finance costs were £5.4m (2019: £1.2m) comprising £1.0m of bank interest due to drawing on the Group bank facility to partially fund 
the acquisition of Helmets & Armor in January (2019: £0.4m of finance income), £0.9m (2019: £0.7m) of interest in respect of leases, and other 
finance expenses of £3.5m (2019: £0.9m) which primarily represents the unwind of the discount on the net pension liability and contingent 
consideration of £3.1m and £0.3m of finance fees written off following the bank refinancing during the year. Other finance expenses have 
been excluded from adjusted profit for the year.

3 Taxation

Taxation was a credit of £1.1m (2019: £1.5m credit) comprising an adjusted tax charge of £4.8m (2019: £1.7m), at an adjusted effective rate of 
17% (2019: 8%), offset by the tax effects of the impact of the acquisition costs, amortisation of acquired intangibles and the defined benefit 
pension scheme of £5.9m (2019: £3.2m). Included within this is a £1.2m credit in respect of previous periods which includes a £0.8m credit in 
connection with the release of provisions following the successful resolution of a number of prior year uncertain tax positions.

4 Profit from Discontinued Operations

The profit from discontinued operations of £135.2m in the year was comprised of the profit after tax of milkrite | InterPuls up to the date of 
disposal on 25 September 2020 of £5.4m and the post tax gain on disposal of £129.8m.

34

Avon Rubber p.l.c.  |  Annual Report & Accounts 20205 Restatements

The previously reported prior year comparatives for the adjusted measures have been restated for the following items: to reflect the impact 
of the new lease standard, to present milkrite | InterPuls as a discontinued operation following the disposal in September 2020 and to include 
the pension administration costs within the adjusted performance measures as these were previously excluded.

The table below shows the reconciliation of the previously reported key measures to the restated prior year comparatives:

Adjusted Earnings

Adjusted Earnings per share (pence)

Adjusted operating profit

Adjusted EBITDA

As reported 
30 September 
2019 
£m

Change in 
accounting 
policy 
£m

Discontinued 
operations 
£m

Pension 
adjustments 
£m

Restated 
30 September 
2019 
£m

28.0

91.7p

31.3

39.5

(0.1)

(7.0)

(0.3p)

(22.9p)

0.4

1.0

(8.6)

(11.6)

(0.4)

(1.3p)

(0.5)

(0.5)

20.5

67.2p

22.6

28.4

Note

2.3

2.1

2.1

Reconciliation of restated reported measures is available in note 7.7 of the financial statements. 

Net cash and cash flow

Cash generated from continuing operations was £32.6m, compared to £18.4m in 2019 benefiting from the cash receipt relating to the  
2019 $16.6m Rest of World Military mask system contract which offset a Helmets & Armor working capital out flow due to the timing of 
receipts from 3M under the terms of the transitional service agreement. Operating cash conversion from adjusted EBITDA increased to  
84.9% (2019: 64.8%), and excluding Helmets & Armor was 123.3% on an organic continuing operations basis.

Cash flows from continuing operations before the impact of exceptional items

Cash impact of exceptional items and discontinued operations

Cash flows from operations

Net interest

Payments to pension plan

Tax

Purchase of property, plant and equipment

Capitalised development costs and purchased software

Acquisitions

Divestments

Investing and financing activities used in divestments

Purchase of own shares

Dividends to shareholders

Net proceeds from loan drawdowns

Foreign exchange and other items

Increase in net cash

1 

2019 has been restated to reflect the continuing operations of the Group following the divestment of milkrite | InterPuls on 25 September 2020.

35

2020
 £m

32.6

(4.8)

27.8

(3.3)

(21.8)

(2.7)

(6.1)

(9.5)

(71.8)

167.7

(4.8)

–

(7.0)

29.3

0.8

98.6

20191
 £m

18.4

6.6

25.0

(0.9)

(1.5)

(6.1)

(2.2)

(3.5)

–

–

(2.9)

(1.3)

(5.4)

–

0.6

1.8

Strategic ReportFinancial Review continued

At the year-end, the Group had net cash of £93.2m (2019: £35.4m), 
being cash of £147.0m less bank debt of £31.0m and lease liabilities of 
£22.8m (2019: £12.9m). The increase in lease liabilities is due to £8.8m 
acquired as part of the Helmets & Armor acquisition, £6.4m as a result 
of new leases entered into during the year, offset by £3.3m divested 
with milkrite | InterPuls and £2.0m of rent payments. 

During the year we entered into a new U.S. Dollar denominated 
bank facility of $200.0m (£157.0m) (2019: $85.0m (£66.7m)), which 
is committed to 8 September 2023, with a further two one-year 
extension options. 

Our net cash position and strong balance sheet provided us with the 
capacity to complete the acquisition of Team Wendy in November 
as well as providing capacity to deliver our growth strategy and 
make further value enhancing acquisitions. Our policy is to maintain 
a strong financial position and keep the ratio of net debt to adjusted 
EBITDA under two times. 

Acquisition and integration of Helmets & Armor

We completed the acquisition of the Helmets & Armor business for 
a total cash consideration in the year of $90.6m, made up of $87.2m 
of initial consideration after adjusting for the level of working capital 
at completion and contingent consideration of $3.4m. Further 
total potential contingent consideration of up to $21.7m (£15.2m) is 
payable depending on the value of orders received under the DLA 
ESAPI contract. We incurred cash acquisition costs in the year of 
£2.9m, bringing total acquisition costs to £5.7m.

Divestment of milkrite | InterPuls

We completed the divestment of the milkrite | InterPuls business for 
a total consideration of £178.5m after customary closing adjustments. 
As part of the proceeds from the divestment the Group agreed 
with the trustees of its U.K. pension scheme to make a one-time 
contribution of £20.0m to strengthen the scheme’s funding position. 
We incurred associated transaction costs in the year of £8.8m.

Accounting standards changes

From the start of the financial year the way that leases are accounted 
for changed for the Group with the underlying principle being that 
all leases are now reported on the balance sheet. As a result of these 
changes, the Group has recognised a right of use asset for all the 
current operating leases above 12 months in length and excluding 
those of low value and a lease liability representing the present value 
of the lease payments to the end of the lease life. 

The impact of the changes on the financial statements are that 
from the start of the year £9.2m of leasehold assets and £12.9m of 
leasehold liabilities, together with £1.7m to reflect the unwind of 
rent free periods and deferred tax movements, have been added to 
the balance sheet with the £2.0m net balancing figure reflected as 
an opening reserves adjustment. Following the completion of the 
acquisition of Helmets & Armor an additional £8.8m of leasehold 
assets and £8.8m of leasehold liabilities were added to the balance 
sheet and subsequent to the divestment of milkrite | InterPuls £2.3m 
of leasehold assets and £3.3m of leasehold liabilities have been 
removed from the balance sheet. £6.4m of new lease liabilities  
have been entered into during the year.

The changes have also impacted the presentation of the income 
statement as the lease payments are now included within finance 
costs. As a result of these changes the results from the 2019 financial 
year have been restated to reflect the impact of IFRS 16 and to 
allow comparison to the current financial year performance. There 
are no changes to the cash flow metrics as these are all non-cash 
presentational changes. 

Financial risk management

The Group has clearly defined policies for the management of 
foreign exchange risk. Exposures resulting from sales and purchases 
in foreign currency are matched where possible and net exposure 
may be hedged by the use of forward exchange contracts. 

The initial consideration of $91m for the agreement to acquire 
Helmets & Armor exposed the Group to foreign exchange risk on  
the U.S. dollar equivalent of the Sterling net cash held on the balance 
sheet and to match this risk the Group entered into a deal contingent 
forward contract to hedge £35m of cash held at the start of the year 
which was settled on completion of the acquisition at the beginning 
of January. 

Given the change in reporting currency for our 2021 financial year, 
the agreement to divest milkrite | InterPuls for £178.5m created an 
exposure from 1 October 2020 to foreign exchange risk on the U.S. 
dollar equivalent of the Sterling cash proceeds. To manage this risk 
the Group entered into a second deal contingent forward contract to 
hedge £140m of the cash proceeds, which were not matched against 
Sterling costs, which was settled at the point of completion of the 
acquisition on 25 September. The Group does not undertake foreign 
exchange transactions for which there is no underlying exposure. 

36

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Credit and counterparty risk are managed through the use of credit 
evaluations and credit limits. Cash deposits are made at prevailing 
interest rates which are not generally fixed for more than one or  
two months. Borrowings and overdrafts are at floating interest rates. 
The Group does not carry out any interest rate hedging. 

Currency effect and change of reporting currency

The Group has translational exposure arising on the consolidation 
of overseas company results into Sterling. Based on the current mix 
of currency denominated profit, a one cent appreciation of the U.S. 
dollar increases revenue by approximately £1.1m and operating profit 
by approximately £0.2m. 

Subsequent to the acquisition of Team Wendy, and following the 
completion of the divestment of milkrite | InterPuls, the Group’s 
activities will be predominantly conducted in U.S. dollars, with 
approximately 90% of revenues and the majority of Group’s net cash 
and net assets denominated in U.S. dollars. As such, from 1 October 
2020 the Group will change its reporting currency to U.S. dollars for 
our 2021 financial year. Following the change in reporting currency, 
dividends for the 2021 financial year and beyond will be set in U.S. 
dollars and converted into pounds sterling for payment at the 
prevailing exchange rate immediately prior to payment. 

Dividends

The Board is recommending a final dividend of 18.06p per share 
(2019: 13.89p) which together with the 9.02p per share interim 
dividend gives a total dividend of 27.08p (2019: 20.83p), up 30%  
on last year. The final dividend will be paid on 12 March 2021  
to shareholders on the register at 12 February 2021 with an  
ex-dividend date of 11 February 2021.

Our policy is to maintain a progressive dividend policy balancing 
dividend increases with the rates of adjusted earnings per share 
growth achieved, taking into account potential acquisition spend 
and the Group’s financing position. Over recent years, we have  
grown the dividend per share by 30%p.a. and we expect to continue 
to grow dividends ahead of earnings over the medium-term.  
Our policy is to maintain dividend cover (the ratio of dividend per 
share to adjusted earnings per share) above two times. This year 
dividend cover was 2.8 times (2019: 4.4 times). Once dividend cover 
approaches two times we intend to increase dividends in line with 
the growth in adjusted earnings per share.

Nick Keveth
Chief Financial Officer

2 December 2020

Introduction of Helmets & Armor product range  
to First Responder Customers
During the year we introduced the Helmets & Armor product range to our North American First Responder customers, 
allowing us to take advantage of our strong distribution network. The product range is widely recognised for world-class 
protection and comfort and, as a result, we have secured a pipeline of opportunities, with plans for a full launch to our  
Rest of World First Responder customers underway. 

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

37

Strategic Report 
How We Measure Our Performance

The Group uses a variety of key performance 
indicators which are in line with our strategy 
and investor proposition.

£79.8m

10.8%

21.0%

22.1%

22.9%

£35.3m

£36.7m

5.9%

18

19

20

18

19

0.1%

20

Closing order  
book1

£79.8m

+117.4%

Organic constant currency 
revenue growth1 (%)

0.1%

(5.8%)

18

19

20

Adjusted EBITDA  
margin1, 2 (%)

22.9%

+0.8%

Reason for choice 

Reason for choice 

Reason for choice 

Provides an indication of  
revenue to be recognised in  
the next financial period.

Indicates the rate at which the 
Group’s business activity  
is changing over time.

Provides a measure of the 
underlying profitability of  
the ordinary activities of the 
business and their potential  
to generate cash.

How we calculate 

How we calculate 

How we calculate 

Orders received by the Group 
and not yet fulfilled. This is 
measured by the value of future 
revenue attached to orders  
not yet fulfilled.

The growth in revenue 
comparing current year 
revenue with prior year revenue 
retranslated at current year 
exchange rates. This calculation 
excludes the impact  
of acquisitions.

The ratio of Adjusted  
EBITDA to revenue. Adjusted 
EBITDA is defined as operating 
profit before depreciation, 
amortisation, exceptional  
items and defined benefit 
pension scheme costs.  
It excludes any effect of 
discontinued operations.

Comments on results 

Comments on results 

Comments on results 

Strong closing order book 
of £79.8m provides excellent 
revenue visibility and  
confidence for 2021.

Revenue grew by 0.1% with 
Military revenue reducing 
by 3.6% given the strong 
comparator in 2019, being offset 
by First Responder, which grew 
strongly by 7.7% notwithstanding 
our exit from the Fire  
SCBA market.

There was a full year of  
deliveries of both the M69 
aircrew mask and M53A1 mask 
and powered air systems and 
first deliveries of the commercial 
priced sustainment volumes 
of M50 mask systems which, 
combined with very strong 
spares and accessories orders,  
all contributed to strong  
EBITDA margin growth.

1      The Directors believe that adjusted measures provide a more useful comparison of business trends and performance.  
The metrics are also used internally to measure and manage the business. 

38

Avon Rubber p.l.c.  |  Annual Report & Accounts 20207.4%

108.2%

5.7%

5.4%

84.9%

64.8%

52.3p

76.5p

67.2p

21.1%

21.7%

22.7%

18

19

20

18

19

20

18

19

20

18

19

20

Product development  
% of revenue1

5.4%

(0.3%)

Cash  
conversion1 (%)

84.9%

+20.1%

Adjusted earnings  
per share1, 2 (%)

76.5p

+13.8%

Return on capital 
employed1 (%) (ROCE)

22.7%

1.0%

Reason for choice 

Reason for choice 

Reason for choice 

Reason for choice 

Provides a measure of the 
Group’s investment in new 
products and processes. 
Investment provides a 
foundation for the Group’s 
future growth.

Provides a measure of the 
management of working capital 
and the ability of the Group to 
convert profits to cash.

Measures the ability to generate 
a return to shareholders. It takes 
into account our success in 
growing our business organically 
and by acquisition coupled with 
management of the Group’s 
financing and tax.

Measures profitability and the 
efficiency with which capital 
is employed.

How we calculate 

How we calculate 

How we calculate 

How we calculate 

Total expenditure on research 
and development including 
amounts funded by customers, 
development expenditure 
capitalised and amounts 
expensed directly to the 
Income Statement expressed  
as a percentage of revenue.

The ratio of cash generated 
from operations before the 
effect of exceptional items 
to adjusted EBITDA.

Adjusted profit for the year 
divided by the weighted 
average number of shares in 
issue. Adjusted profit excludes 
the amortisation of acquired 
intangibles and the after tax effect 
of exceptional items, defined 
benefit pension scheme costs  
and discontinued operations.

Adjusted operating profit as a 
percentage of average capital 
employed. Adjusted operating 
profit and average capital 
employed includes the profit 
and capital for Avon Protection, 
milkrite | InterPuls and Helmets 
& Armor. Capital employed is 
the sum of shareholders’ funds, 
non-current liabilities and 
current borrowings.

Comments on results 

Comments on results 

Comments on results 

Comments on results 

Operating cash conversion from 
adjusted EBITDA increased to 
84.9%, and excluding Helmets 
& Armor, cash conversion was 
123.3% on an organic continuing 
operations basis.

Strong core revenue, and profit 
growth together with the first 
nine months of contribution from 
Helmets & Armor resulted in a 
significant increase in adjusted 
earnings per share.

Our strong improvement in 
profit and utilising our balance 
sheet for the value enhancing 
acquisition of Helmets & Armor 
has increased our ROCE  
to 22.7%.

We invested a total of £9.0m, 
representing 5.4% of revenue, 
in research and development. 
We expect to continue to invest 
at this level over the medium-
term, reflecting our confidence 
in our expanded research and 
development capability to 
innovate across our broader 
personal protection portfolio to 
meet more of the integrated future 
technical needs of our customers 
for the benefit of further revenue 
and profit growth. 

2      A reconciliation of adjusted performance measures are available on page 34.

A full glossary of terms is available on page 162.

39

Strategic ReportPrincipal Risks and Risk Management

The Group has an established process  
for the identification and management 
of risk, working within the governance 
framework set out in our corporate 
governance statement. 

Ultimately the management of risk is the responsibility of the Board of 
Directors, and our system of risk management, which is intended to 
be comprehensive and robust, continues to evolve as the Group and 
the environment in which it operates increases in size and complexity. 
The Board’s role in risk management includes promoting a culture that 
emphasises integrity at all levels of business operations and setting 
the overall policies for risk management and control. The acquisitions 
of Helmets & Armor and Team Wendy have, alongside the divestment 
of the milkrite | InterPuls business, significantly changed the size and 
composition of the Group during the year. This has prompted further 
evolution of our system of risk management to adjust to the changed 
risk profile of the Group, but our core approach to managing risk has 
served us well during the year and provided a useful tool by which to 
assess the acquired businesses.

During the year the principal risks affecting the Group were fully 
reviewed and categorised by the Group Executive team and approved 
by the Board. This included the new risk profiles of each of the 
acquired businesses and a standalone assessment of the operations 
by the new President of Operations. Each risk area continues to have 
priority tasks allocated to it that are the responsibility of the members 
of the Group Executive to deliver during the financial year.

This process inherently manages risk by ensuring the principal risks 
are being mitigated by prioritised business activity.

As we move into 2021 increased focus is being given to how  
effectively risk is being mitigated, in line with risk appetite, by the 
control structures and processes embedded throughout the Group. 
All executive teams provided feedback on this during the year. The Risk 
Committee has continued the process of holding quarterly reviews 
of the effectiveness of these control structures and has assessed the 
results according to a set of supporting key risk indicators.

The following pages include an insight into what happened in 2020 
and the key areas of focus for 2021.

The principal risks are listed on the following pages in order of 
significance and potential financial impact on the Group. We have 
made this assessment with reference to the assessment of the 
potential severity of impact alongside both the volume and intensity 
of activity in each risk area during the year. The categorised risk 
themes within the principal risk areas are shown alongside. Available 
mitigations in the form of control structures are shown next to each 
identified risk area.

Risk rating and movement in 2021

G
N

I
T
A
R
K
S
I

R

h
g
H

i

e
t
a
r
e
d
o
M

l
a
m
r
o
N

1

2

3

7

9

5

8

4

6

40

1.  Strategic initiatives 

2.   Market threat to core 

business

3.  Talent management

4.    Cyber security and  

information technology

5.  Customer dependency

6.   Financial management

7.   Manufacturing risk

8.   Compliance and legal 

matters

9.   Political and economic 

stability

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020 
Strategic risks 

Financial risks 

Operational risks

Risks affecting the achievement of the 
Group’s strategic objectives.

Issues that could affect the finances of the 
business both externally and internally.

Matters arising from the operational activities 
of the Group relating to areas such as sales, 
product development, procurement, and 
dealings with commercial partners.

1. Strategic initiatives

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Failure to identify correct 
strategic projects or to 
deliver them

•  Failure to identify and 

•  Acquisition of the 

•  Board oversight of  

Helmets & Armor business 
completed with integration 
progressing as planned

clear strategy definition 
and communication 
combined with effective 
management

•  Delivering new product 
programmes to meet 
customer requirements 
within capital allocated 
budget

implement new products

•  Divestment of  

•  Failure to identify, 
complete and  
integrate acquisitions

Impact on

•  Strategy delivery

•  Sales, costs and profitability

•  Employee morale

milkrite | InterPuls focused 
the business on becoming 
a leading provider of 
life critical personal 
protection systems

•  Acquisition of Team Wendy, 
creating a global leader in 
helmets, helmet liners and 
retention systems

•  Long-term contracts 
secured across our 
enhanced product 
portfolio

•  £9.0m invested in new 
product development

•  Product development 

•  Continued focus on 

linked to Group 
strategy and customer 
requirements

• 

Intellectual property 
protection considered 
and implemented

•  Clear acquisition strategy 

and alignment with 
divisional structures

•  Well-resourced acquisition 
team with appropriate 
external advisors retained

operational efficiency and 
further value enhancing 
acquisition opportunities

•  Continued integration 

of the Helmets & Armor 
business

•  Transition of Team Wendy 
to a functioning business 
unit following completion 
on 2 November. Regular 
Board oversight of this 
activity

2. Market threat to core business 

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Lack of sales growth/ 
threat to current sales

•  Loss of major bids/tenders

•  Threat from competitors

Impact on

•  Sales and profitability 

•  Strategy delivery 

•  Sustainable order intake 
growth achieved across  
all lines of business

•  New five-year contracts 
secured to supply the 
U.S. DOD with M50 mask 
system, filter spares and 
accessories

•  10-year NSPA contract to 

supply FM50 mask systems, 
powered and supplied air 
systems, filters, spare parts 
and accessories

•  New medium-term 

contracts secured to supply 
the U.S. DOD with Next 
Generation IHPS ballistic 
helmet, VTP XSBI, and 
legacy ESAPI body armor

41

•  Customer relationships 

prioritised and managed 
through dedicated 
leadership channels

•  Product differentiation/

innovation/diversification 
and protection of 
intellectual property

•  Diversified sales channels 
with comprehensive 
distribution/intermediary 
network

•  Effective and up-to-date 
competitor monitoring 
and analysis to maintain 
competitive advantage

•  Continued sustainable 
growth in all lines of 
business and order growth 
in new products

•  Focus on integrating the 
ballistic helmet lines from 
Helmets & Armor with the 
helmets, helmet liners and 
retention systems from 
Team Wendy

•  Focus on continuing to 

grow our market share with 
our Rest of World and First 
Responder customers

Strategic ReportPrincipal Risks and Risk Management continued

3. Talent management 

Business risk

What happened in 2020

Mitigation

Focus for 2021

• 

Inability to recruit and 
retain talent

•  Poor employee 

competence and failure  
to train and develop

•  Dysfunctional 

organisational structures

Impact on

•  Strategy delivery

•  Sales, costs and profitability

•  Employee morale

•  Successfully relaunched 

•  Robust succession 

planning and effective 
performance management 
process

•  Effective training and 

development strategy  
and activities

•  Appropriate organisational 

structure with clear 
lines of authority 
and communication

•  Maintaining positive Avon 
Rubber culture – Great 
Place to Work

•  Well invested and 

structured HR team

employee opinion survey 
including regular pulse 
reviews to monitor and 
respond to employee 
feedback

•  Continuing commitment 
to graduate and internal 
leadership training 
programmes to develop 
talent base

•  Focus on integrating 
Helmets & Armor 
leadership with extensive 
succession planning for key 
roles in the organisation

•  Recruitment of North 
America HR leadership 
position

•  Continued alignment of 
annual bonus scheme 
targets across all 
employees

•  Prioritisation of employee 
safety and wellbeing  
while keeping our  
facilities open during  
the COVID-19 pandemic

•  Continued focus on 
people and culture 
and prioritisation of 
actioning employee 
satisfaction results

•  Supporting the successful 

transition of our new 
people following the 
completion of the 
acquisition of Team Wendy

•  Ongoing focus on 

respectful workplace 
and career progression 
initiatives

•  Focus on improving and 
aligning skillsets within 
operational functions to 
support more efficient and 
consistent delivery

• 

Investment in global HR 
system capability and 
structures across the 
enlarged Group

•  Continued focus on 

employee safety through 
the COVID-19 pandemic

42

Avon Rubber p.l.c.  |  Annual Report & Accounts 20204. Cyber security and Information technology

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Business interruption/cash 
cost of cybercrime and 
fraud

• 

IT system or 
communications failure 
could lead to business 
continuity event

•  Military security 

requirements result 
in excess cost and 
management time

•  Failure to comply results  

in loss of contract

Impact on

•  Ability to ship products

•  Financial loss

•  Reputational damage

•  Continued to grow the 
capacity and capability  
of the IT team

•  Continued focus and 

monitoring of IT system 
resilience following the 
introduction of the new 
third party cloud platform

•  Successful migration to 

Microsoft 365 to support 
IT operations and security 
and to accelerate remote 
working capability during 
the COVID-19 pandemic

•  Continued to use third 

party provider to monitor 
and provide broad cyber 
security coverage and fully 
encrypted remote access 
using the industry leading 
ZScaler service

•  Appointed an outsourced 
third party provider to 
manage the desktop 
services provision 

• 

• 

IT strategy anticipates 
forthcoming requirements

IT sufficiently resourced 
with specialists to ensure 
compliance

•  Robust network/IT controls 
and security protocols/
policy

•  Cyber insurance and IT 
disaster recovery plan  
and backup

•  Continued maturing of 
the IT operating model, 
focused on infrastructure 
and systems improvements 
and IT operating efficiency 
across enlarged Group

•  Support the transition 
of Helmets & Armor 
away from 3M IT systems 
being provided under 
the transitional service 
agreement 

•  Support the transition 

of Team Wendy into the 
Group IT infrastructure  
and systems

•  Appointed an outsourced 
third party provider to 
manage the move to 
outsourced desktop 
managed services

5. Customer dependency

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Strong customer 

relationship management 
with an appropriate team 
structure, communication 
and customer service

•  Understanding our Military 
customer requirements 
and forthcoming 
procurement requirements

•  Strategy provides for 

diversification of customer 
base with particular focus 
on Rest of World and First 
Responder customers

•  Continued focus on 
prioritising customer 
relationships and strong 
global dealer/distribution 
network

•  Cross-selling broader life 

critical personal protection 
portfolio to Rest of World 
and First Responder 
customers through 
existing sales channels 
and leveraging from 
Team Wendy’s diversified 
customer network

•  Overreliance on 

customers, e.g. the U.S. 
DOD, and its funding 
and contract process

•  Failure to diversify 
customer base

Impact on

•  Sales and profitability

•  New contract awards for next 
generation body armor and 
ballistic helmets underpin 
existing strong Helmets & 
Armor relationship with the 
U.S. DOD

•  New 10-year NSPA contract 
provides NATO and affiliated 
nations access to broad 
range of respiratory personal 
protection portfolio 

•  Strengthening relationship 

with U.K. MOD following first 
deliveries of U.K. GSR

•  Significant increase in sales 

to First Responder customers 
and strong visible pipeline of 
future opportunities

•  Acquisition of Helmets & 
Armor and divestment of 
milkrite | InterPuls makes 
us more dependent on U.S. 
DOD business

43

Strategic ReportPrincipal Risks and Risk Management continued

6. Financial management

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Robust and professional 

•  Continued focus on 

corporate finance function 
sufficiently well resourced 
and supported by network 
of professional advisors

•  Full compliance with 
bank facility covenant 
requirements

•  Robust internal financial 
control and reporting 
procedures supported by 
the external and internal 
audit process

•  Effective currency  
hedging strategy

strong cash generation 
and working capital 
management

•  Aligning and consolidating 
reporting following the 
Helmets & Armor and Team 
Wendy acquisitions

•  With 90% of revenue and 
profit generated in U.S. 
dollars, post year end move 
to U.S. dollar reporting 
reduces foreign currency 
exposure

• 

• 

• 

Insufficient management 
of risks related to tax,  
cash flows and foreign 
currency exposure

Insufficient funding capacity 
to meet strategic objectives

Insufficient overhead 
control and working capital 
management erode margins 
or impair investment ability

•  Poor quality financial 

reporting and business 
information impacts 
decision making

Impact on

•  Costs and profitability

•  Reputational damage

7. Manufacturing risk

•  Net cash of £93.2m at 
the year end provided 
funding for Team Wendy 
acquisition and further 
capital allocation flexibility

•  Strong operating cash 
conversion across both 
lines of business delivered 
sustainable cash flows

•  New and undrawn $200m 
revolving credit facility 
to support further value 
enhancing acquisitions

•  Divestment of  

milkrite | InterPuls supports 
capital allocation focus 
on personal protection 
portfolio and more 
focused working capital 
management and 
financial reporting

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Poorly functioning supply 
chain impacts production 
and cost of manufacture

•  Quality control process 

failure leads to product recall

•  Environmental or health 

and safety incident results 
in plant closure and 
prosecution/fines

•  Poorly managed 

distribution or logistics 
network impacts delivery 
and reputation

•  Delays in new product 

introductions

Impact on

•  Costs, sales and 
profitability

•  We acquired three new  
U.S. manufacturing 
facilities with the Helmets 
& Armor acquisition and 
sold three sites, two in 
the U.S. and one in Italy, 
with the disposal of the 
milkrite | InterPuls business.

•  Thanks to the dedication of 
our people we maintained 
our operations to support 
our customers throughout 
the COVID-19 pandemic

•  No product recalls or 

significant warranty claims in 
the year highlights strength 
of quality product control

•  New President of Operations 
supports integration and 
alignment of Helmets & 
Armor with Avon Protection 

•  Very low rate of health  
and safety incidents

•  Supply chain and inventory 
management quarterly 
steering group to focus on 
improving efficiency and 
supply chain cost downs 

44

•  Robust supplier audit and 
quality management

•  Written supply agreements 
in place including dual 
source where necessary

•  Robust manufacturing/
operational disciplines 
and fully functioning and 
effective systems

•  Strong site leadership 

and engaged, motivated 
manufacturing workforce

• 

Insurance and effective 
business continuity 
planning

•  Prioritisation of workforce 
safety and wellbeing 
through the COVID-19 
pandemic

•  Continued focus on 

operational efficiency, 
business integration and 
programme of continuous 
improvement

•  Focus on successful 

transition of the new facility 
and the operations team 
following Team Wendy 
acquisition 

•  Following the appointment 

of the new operations 
leadership focus on 
continued maturing of the 
operations structures and 
growth of capability and 
capacity of the team

•  Focus on contingency 

planning for our plants to 
mitigate environmental 
impacts from natural 
disasters such as climate 
change and earthquakes

Avon Rubber p.l.c.  |  Annual Report & Accounts 20208. Compliance and legal matters

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Effective export control 
policy supported by 
training

•  Effective anti-bribery 
and corruption policy 
supported by training

•  Embedded and effective 

Code of Conduct

•  Effective internal legal  
and finance function

•  Effective Government 
contract specialist 
knowledge reporting  
at a senior level

•  Maintain high standards 

and integration of 
compliance teams  
within the businesses

•  Finalise U.S. security 
clearance to support 
Helmets & Armor U.S. 
DOD contracts and 
finalise Special Security 
Arrangement for Avon 
Protection Ceradyne

•  Onboarding of Team 

Wendy to Avon Rubber’s 
legal and compliance 
processes

• 

Implementation of U.S. 
security clearance to 
support Helmets & Armor 
U.S. DOD contracts

•  No U.S. voluntary 

disclosures or export 
control breaches

•  Onboarded Helmets & 
Armor into legal and 
compliance process

•  Supported successful 
antitrust receipt and 
clearance for Team Wendy 
acquisition and 
milkrite | InterPuls 
divestment

•  Supported FCA Class 1 
transaction process for 
shareholder approval of 
Team Wendy acquisition

•  Failure to comply with 
export controls slows  
or removes ability to  
ship abroad

•  Prosecution, fines and 
negative publicity 
resulting from bribery 
and corruption

•  Litigation drains cost 

and management time 
negatively impacting 
other areas

•  Failure to comply with 
government contract 
obligations results in  
loss of contract

Impact on

•  Ability to ship products

•  Financial loss

•  Reputational damage

9. Political and economic stability

Business risk

What happened in 2020

Mitigation

Focus for 2021

•  Responded to and 

continued to monitor 
COVID-19 implications  
and wider global  
trading conditions

•  COVID-19 and higher 

instances of civil disorder 
raising awareness of First 
Responder and Military 
customers readiness 
assessment and  
product effectiveness

•  Continual monitoring 
of any potential Brexit 
implications and wider 
global trading conditions

•  Close monitoring of 
Federal funding and 
budget position

•  Lobbyist/Government 

advisers and key 
influencers aligned to  
Avon Rubber’s interests

•  Brexit risk assessment  

and identified mitigations 
ready for implementation

•  Readiness and planning 
for potential changes in 
global trading conditions 
from ongoing COVID-19 
pandemic and U.S. 
Presidential elections 
 and other political/
economic events

•  We are less exposed to 
the political instability 
and impact on trading of 
Brexit with our U.S. based 
businesses constituting 
around 90% of the Group 

•  Unpredictable timing/
amount of Federal  
funding for First  
Responder customers

•  U.S. DOD budgets/ 
funding withdrawn

•  Negative impact from 

COVID-19 and Brexit on: 
trade, regulation, people, 
contracts and Intellectual 
Property

Impact on

•  Sales and profitability

•  Ability to ship products

•  Financial loss

•  Reputational damage

45

Strategic ReportEnvironmental, Social and Governance

Sustainable Commitments

A forward-thinking approach to health and safety and our environmental impact is  
of paramount importance. We endeavour to maintain a culture of continuous improvement 
to build upon our excellent record.

We are driven by the beliefs of our employees and our responsibility to minimise our impact  
on the environment. Our commitment stems from the clear benefits of sustainable practices.

2020 OBJECTIVES

Health and Safety

Waste Recycled

Certification

Objective
Continue towards our goal of zero  
harm and actively promote a strong 
safety culture.

Objective
Limit the environmental impacts of our 
business by reducing overall quantity of 
waste generated.

Objective
All sites to establish management 
systems to ensure consistency  
and quality.

Progress
Employees report all observations, 
engage in safety audits, assessments 
and attend regular training sessions. 

Progress
Our staff actively engage in waste 
material separation with a focus on re-
use where possible and recycling.

Progress
Four of our seven sites are certified to 
ISO standards with the remaining  
three in transition.

Energy use and Greenhouse gas (GHG) emissions

Direct (Scope 1)
Indirect (Scope 2)
Subtotal
Direct GHG Emissions (Scope 1)
Indirect GHG Emissions (Scope 2)
Subtotal
Intensity ratio U.K. and Global:  
Tonnes of GHG per £million revenue

Units
kWh (‘000)
kWh (‘000)
kWh (‘000)
tCO2e
tCO2e
tCO2e

2020

2019

U.K.

Global

U.K.

Global

% of  
total
49%
35%
40%
49%
35%
40%

5,507
6,648
12,155
1,122
1,550
2,672

% of  
total
51%
65%
60%
51%
65%
60%

5,709
12,493
18,202
1,163
2,913
4,076

% of  
total
77%
64%
70%
77%
64%
69%

5,319
5,782
11,101
1,084
1,478
2,562

% of  
total
23%
36%
30%
23%
36%
31%

1,561
3,284
4,845
318
839
1,157

40

29

Ergonomic Stretching
Promoting wellbeing in the workplace

Our Irvine facility has rolled out a daily ergonomic stretching programme 
to reduce muscle tension and discomfort when performing repetitive tasks. 
Participants have enjoyed the programme and the benefits it provides.

46

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Environmental incidents

There have been no internal or external environmental incidents or 
concerns throughout the 2020 financial year at any of our locations. 

ISO14001

With evolving environmental legislation globally, we ensure 
compliance through regular updates to our processes demonstrated 
by our continued membership of the Institute of Environmental 
Management and Assessment. Four of our seven sites are certified 
with the other three in transition. Our U.K. operations is also certified 
to conform to ISO14001:2015, which reinforces how we manage our 
environmental responsibilities. 

Waste and recycling 

Our staff actively engage in waste material separation with a 
focus on re-use where possible, and recycling of paper, metal, 
plastic, cardboard and used products. We monitor our electricity, 
gas and water usage frequently to establish progress against our 
annual targets. 

Health and safety 

We safeguard the health and safety of everyone working on site.  
All employees are encouraged to take an active role in ensuring that 
our working environment is a safe place to work and visit. Employees 
report all observations, engage in safety audits, assessments and 
attend regular training sessions. During the year, we held monthly 
global Health and Safety meetings where information, knowledge 
and ideas are shared to implement best practice across our sites 
and create a positive attitude towards safety. In addition, our 
management teams put considerable focus on potential hazard 
reporting, to ensure the appropriate action is taken before any 
incident or an accident can occur.

Carbon emissions 

We have employees based in each of our facilities who are 
responsible for collecting, monitoring and acting on data regarding 
our greenhouse gas emissions. The collected data allows us to 
monitor and examine carbon emission trends and track progress 
against our internal sustainability goals.

GHG emissions

As required under the Companies (Directors’ Report) and Limited 
Liability Partnerships (Energy and Carbon Report) Regulations 2018, 
we have disclosed the details of our greenhouse gas emissions for 
which we are responsible. We have followed the Government’s 
Environmental Reporting Guidelines (2019) in our methodology. 
For the 2020 reporting cycle, the 2020 emissions factors have been 
utilised as opposed to 2019 factors.

A number of factors have contributed to the Group’s energy 
performance during the year including the acquisition of two 
additional manufacturing sites. With revenue for the year at £168m 
and the total emissions of carbon dioxide equivalent to 6,748 tonnes, 
this gives an intensity ratio of 40 tonnes GHG per £million revenue.

Further disclosures, such as presentation of usage in kWh, emissions 
and consumption split between U.K. and offshore areas are 
impractical with the data available.

Energy efficiency

Throughout our activities, we look to reduce the energy we use 
through resource saving solutions. For example, at our U.K. facility  
we have completed our LED Project, replacing all lighting both 
internally and externally with energy saving LEDs. We have also 
begun the process of monitoring the energy output of our 
manufacturing equipment. We will be continuing to make steps 
towards using less energy throughout 2021.

COVID-19
SAFETY MEASURES

Throughout COVID-19, our top priority has continued to be the 
safety and wellbeing of our employees. As part of the protocols 
and practices implemented across all sites, improved cleaning 
regimes and additional cleaning staff have ensured employees 
remain safe at work. Washing hands upon entry, reduced visitor 
access and one-way systems have been, and continue to be 
followed. A mandatory temperature check was also introduced, 
preventing anyone with a high temperature from entering  
the premises.

In addition to this, where social distancing has not been  
possible on the floor, Perspex screens have been installed  
and the engineering team in the U.K. created an innovative  
half mask out of our escape hoods.

Looking forward

We will continue to drive towards a world-class level of safety 
performance, focusing on the management and reduction of 
risk. This forms part of our continuing efforts to build a culture  
of responsible behaviour and ethical decision-making. 

In 2021 we aim to make improvements to reduce energy 
consumption and to further reduce waste going to landfill. 
We will drive strong environmental performance through 
enhanced practices and visible leadership and we will also 
 focus on developing environmental contingency plans for  
our facilities.

47

Strategic ReportEnvironmental, Social and Governance continued

Responsible Business

We continue to build a culture where our people are empowered to make  
the right decisions and know where to go to seek help or guidance.

2020 OBJECTIVES

Ethics

Objective

Respectful Workplace

Diversity and Inclusion

Objective

Objective

Ensure all representatives of our 
business act in accordance with our 
business principles and values.

We are committed to providing a 
working environment where everyone 
feels respected and valued.

Provide an environment where all 
employees have the opportunity to  
fulfil their potential.

Progress

Progress

Progress

We have issued a new supplier  
code of conduct which sets out  
our expectations.

We rolled out a new policy in the year 
as well as actively encourage the use of 
our confidential whistle blowing system. 

We launched the Balance@Avon 
steering group to set goals and lead on 
our diversity and inclusion agenda.

15

FEMALE

Gender – senior 
management

44

MALE

340

FEMALE

Gender – all  
employees

530

MALE

Speak up process
Our employees are the heartbeat of our Company and are at the core of our collective success. We are 
committed to ensuring that Avon Rubber is a supportive work environment, where everyone has the 
opportunity to reach their fullest potential. We are committed to providing a workplace culture that is free 
of harassment, intimidation, bias and discrimination and a working environment where every employee is 
treated with dignity and respect. We have continued to make significant developments towards a diverse 
and inclusive culture throughout the year. The ‘Speak Up’ platform was relaunched last year with the 
employee voice in mind, designed for all employees to anonymously report any behaviour  
which may be a breach of the Code, or is unethical or illegal. 

48

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Code of conduct

UWE project

The Code sets out the values and standards of behaviour expected 
from all those working for or on behalf of Avon Rubber and the 
current version is available on the Group’s website. The Code  
requires all representatives of the Group to comply with the laws  
and regulations in the countries in which we operate. We understand 
that implementing this Code across all the markets we do business 
in can be challenging given the potentially complex differences. 
We therefore assess and manage any risks and the processes 
behind these to ensure we maintain the highest ethical standards. 
The Code also contains guidance on avoiding conflicts of interest, 
confidentiality, adherence to export controls, our approach to gifts 
and hospitality, bribery and corruption and managing relationships 
with third parties. We encourage everyone to report any behaviour, 
which may be a breach of the Code, or is unethical or illegal through 
our confidential ‘Speak Up’ system.

Bribery and corruption

We have implemented effective systems to uphold our zero 
tolerance approach to bribery and corruption. As part of our 
commitment to this, we have created a new Supplier Code of 
Conduct, that sets out our expectations and reflects our own  
Group-wide standards. To ensure we only work with third parties 
whose standards are consistent with our own, all agents and third 
parties who act on behalf of the Group are obliged by written 
agreement to comply with the standards set out in the Code. In 
addition, a programme of supplier audits exists to ensure suppliers 
adhere to our standards.

Modern slavery

We are fully committed to respecting the human rights of all those 
working with or for us. We do not accept any form of child or forced 
labour and we will not do business with anyone who fails to uphold 
these standards. 

We have a zero-tolerance approach to modern slavery and are 
committed to acting with integrity in all business dealings and 
relationships and to implementing and enforcing effective measures 
to ensure modern slavery is not taking place in the business or its 
supply chains. Our Modern Slavery Act Statement is available on  
our website for further details.

We are committed to providing an environment where all employees 
have the opportunity to fulfil their potential. Having carried out 
an Employee Opinion Survey, improving career progression 
opportunities was identified as an area in need of additional focus. 
Since this, the Group have worked closely with the University of the 
West of England, Bristol (UWE) in order to help examine the career 
pathways at Avon Rubber. This will help us to achieve our goal of 
improving career progression opportunities for everyone.

Balance@Avon

As part of addressing the recommendations from the UWE project, 
a women’s network has been launched with the aim of increasing 
the number of women in senior leadership and to ensure that all 
women at Avon Rubber thrive. The initiative has been launched as 
a Yammer community with a steering group consisting of women 
in management roles, who have been setting out the goals of the 
Group and the corresponding activities. 

Diversity, respectful workplace policy and  
training Group-wide

We are committed to providing a working environment 
where everyone feels respected and valued. Inclusivity is key 
to our culture and we pursue equality of opportunity in all 
employment practices, policies and procedures regardless of 
race, nationality, gender, age, marital status, sexual orientation, 
disability and religious or political beliefs. We employ people 
with disabilities and make considerable efforts to offer suitable 
alternative employment and retraining to employees who 
become disabled and can no longer perform their regular 
duties. Following the launch of the ‘Respectful Workplace’ Policy 
last year, most of our U.K. employees have undertaken training, 
including our U.K. based senior executives. We also provide a 
LinkedIn Learning path relating to our ‘Respectful Workplace’ 
Policy for all employees to view, which is incorporated into the 
induction process for new starters.

Diversity and inclusion 

Looking forward

We are committed to increasing the number of women in senior 
executive positions by developing our recruitment processes and 
retaining more women within the Company. A formal Board Diversity 
Policy is in place, a copy of which can be found in the Corporate 
Governance section of our website.

We will continue our proactive approach, striving towards a 
supportive and positive work environment across all our sites

We will continue to train and roll out our ‘Respectful Workplace’ 
Policy to all employees.

We are constantly looking at reviewing and updating our policies. 
Next year we will be reviewing our approach to diversity and 
updating our diversity policy accordingly.

49

Strategic ReportEnvironmental, Social and Governance continued

Our people

Our people drive our culture. Motivated and empowered employees representing 
our values, ensure we deliver market leading customer service and products. 

2020 OBJECTIVES

Employee Engagement

Community Engagement

People Development

Objective

Objective

Objective

Maintain high levels of employee 
engagement across the business.

Progress

We continue to survey employees 
to monitor engagement levels and 
recently rolled out change surveys for 
our newly acquired businesses.

Work with and for the communities in 
which we operate, recognising our role 
as a major employer. 

Progress

We continued with our programme to 
support the causes most valued by our 
employees and their friends and family. 

Invest in developing the knowledge and 
skills of our people.

Progress

We held the third Professional 
Development Programme as well as 
additional IT training as part of our IT 
transformation project.

Developing & retaining talent 

IT training

The Board maintains succession planning as a key priority, and it 
is noted as a principal risk. The Group continues to strengthen its 
commitment to developing home-grown talent. We strive to provide 
an environment that offers the right training and development by 
providing a combination of formal training opportunities and on-
the-job experiences. We offer a range of apprenticeships, graduate 
programme and training, and development opportunities. 

Professional Development Programme

We have continued with our Professional Development Programme 
(PDP), a year-long talent development programme that we launched in 
2013. The aim of the programme is to identify, encourage and support 
the next generation of internal talent to contribute to the business 
beyond the scope of their current roles. The beginning of the course 
sees participants set personal development targets. These are then 
worked on for the year of the programme with internal mentor support.

Mentors are executive team members who provide a source of advice 
and support for the participants in addition to their line manager.

Helmets & Armor transition – change surveys 

To ensure a smooth transition for all Helmets & Armor employees, 
surveys were conducted at the beginning of the year to gain an 
understanding of how the new employees felt about any changes 
that occurred over the first month of Avon Rubber ownership. We 
wanted to understand how the employees felt during the transition 
and what could be done to further support them throughout the 
integration. Actions from this survey now mean all sites are using a 
communication cascade document to improve communication  
to the shop floor. Branding plans have also been accelerated  
to help employees feel more connected to the business. 

As part of our IT transformation project to launch Microsoft 365 
across the business we have held multiple training programmes.  
Live events, interactive workshops and a suite of training materials 
were available to help employees develop good practice and 
confidence in using the new software. 

We have continued with our IT Cyber Security Training throughout  
the year. Emails are received by all employees, designed to 
strengthen awareness and reduce our vulnerabilities against  
cyber threats across the business.

Looking forward 

Our aim is to grow a diverse culture and support all employees 
to give their best. In 2021, we will continue with both our 
Professional Development Programme and Global Leadership 
Programme, continuing to recognise, encourage and nurture 
talent across our business. 

We will continue with our surveys to ensure we stay connected 
to all our employees.

Our IT transformation project will continue further, with plans 
for the final phase of the rollout to complete next year. 

50

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020The Great Way To Work Programme
The Great Way to Work Programme is an IT transformation project to launch Microsoft 365 across the business. 
With the ever-increasing complexity of our IT requirements and our data, Microsoft 365 will enable greater 
security and the ability to maintain our growth. The change in the way we work will enable us to become  
better connected, have greater collaboration and offer smarter working. 

Although COVID-19 has presented challenges to the programme due to the unprecedented numbers of remote 
workers, the reasons for carrying on with our migration journey to Microsoft 365 has never been stronger. It was 
decided the official launch of Microsoft Teams was to be brought forward to help users work more intelligently, 
collaborate effectively and stay connected. During this time, Yammer has also been introduced, offering 
employees a tool to share information or news in their department or business function with ease. These 
platforms have allowed users to be more flexible in the way they work, co-authoring live documents  
and enabling global communication, bridging the gap remote working can accentuate. 

Professional Development Programme
Charlotte Handscombe-Buckley was one of the 13 employees from across our sites who completed their year on the 
Professional Development Programme (PDP). During this time, she also undertook work base learning, completing 
her Master’s in Professional Engineering and becoming a fully chartered Engineer. Initially, Charlotte began her career 
at Avon Rubber as a Design Engineer and in more recent years she has been working as a Continuous Improvement 
Engineer. Hear what Charlotte had to say about the programme:

“At the beginning of the programme I created a development plan to identify areas of 
growth. Since then, I have immersed myself in a variety of work and different projects, 
helping to develop further by building upon areas identified in the plan. 

PDP has allowed me to get involved in projects I wouldn’t usually get the opportunity 
to cover in my usual working life. One of the projects I worked on over the course of 
this programme was an Introductory Rubber Technology course with Artis, which I 
subsequently delivered in the U.S.

Getting involved in PDP has been extremely worthwhile. Not only have I been able 
to get a much wider business understanding, I’ve also had a boost in self-confidence, 
allowing me to execute tasks more effectively.”

51

Strategic ReportEnvironmental, Social and Governance continued

Our people continued

We encourage active engagement across all of our sites throughout the year and we give every employee an 
opportunity to contribute towards a culture that truly makes Avon Rubber a great place to work.

RECOGNITION

WELLBEING

We look to motivate our employees 
through appropriate recognition 
and reward programmes. We believe 
everyone deserves to be recognised 
when they achieve something special, 
we always strive to show our support and 
appreciation for employee achievements. 

Monthly wellbeing topics are promoted to 
raise awareness of health issues, supported 
by ad hoc events and challenges. Our 
goal has been to raise awareness of the 
benefits of physical and mental health in 
the workplace. 

TRAINING & DEVELOPMENT

We want to attract, retain and develop 
talented individuals to safeguard 
our business. We strive to provide 
an environment that offers the right 
training and development by providing 
a combination of formal training 
opportunities and on the job experiences. 

What we have done:

What we have done:

What we have done:

•  Employees can nominate colleagues 
whom they believe embody our 
CREED values 

•  Quarterly and annual winners 
are selected from the monthly 
nominations

•  Long service awards are a  

way for us to demonstrate our 
appreciation to those that have 
reached significant milestones 

•  An employee bonus scheme  
is provided to all employees

•  Mental health has been a key 

•  Global e-learning platform for  

focus in recent months due to the 
COVID-19 pandemic. Additional 
information and guidance for all  
our people has been promoted  
and distributed

•  Weekly #WorkoutWednesday posts 
are circulated on our Yammer 
platform, encouraging an active  
and healthy lifestyle for all

•  Our U.S. employees have also 

had a new wellness programme 
launched which includes quarterly 
step challenges and online wellness 
coaching and guidance

all employees 

• 

IT training for our Great Way To  
Work framework

•  The sixth cycle of our Graduate 

Programme begun in September, 
and our first IT graduate was also 
welcomed earlier in the year, further 
expanding the programme

•  Our Professional Development 

Programme (PDP) provides a launch 
platform for career development

•  Global Leadership Programme (GLP)  
for individuals identified as having  
the potential to be future leaders

52

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020We strive to offer a work 
environment where 
individual talents can 
grow in an exciting and 
dynamic business.

COMMUNICATION

COMMUNITY

Looking forward

A review of our recognition programme 
will be carried out to ensure the 
programme remains aligned with  
what our employees deem valuable. 

We will continue to provide training 
and development opportunities to 
our employees through our e-learning 
platform and numerous bespoke 
training courses. 

The importance of clear communication 
has been highlighted in recent months 
and we will continue to keep all our 
employees up to date with relevant 
information and news. With people 
working from home now more than 
ever, our intranet site and updated 
IT infrastructure will help ensure this 
remains possible. 

We aim to work with and for the 
communities in which we operate, 
recognising our role as a major employer.  
We strive to contribute to our local 
economic, social and environmental 
sustainability. This year we continued with 
our charitable giving programme which 
aims to support our employees, their 
friends and families, alongside charitable 
organisations important to our communities. 
Our community programme is led from the 
bottom up rather than top down, which 
means each site is empowered to create their 
own initiatives to help benefit the charities 
and organisations that our employees care 
about most. 

What we have done:

Cadillac completed the 2020 United 
Way plant wide challenge with 88% 
participation and raised $14,083.94 for 
our local communities. This challenge 
aims to support local communities to 
improve education, financial stability 
and health.

Employee engagement is critical to our 
success and effective communication 
throughout the business is vital in achieving 
this. We listen to employees and strive for 
continuous improvement; through frequent 
events, we encourage communication 
and innovation. 

Our strategy, performance and business 
priorities are communicated via the annual 
CEO Roadshow, as well as our intranet 
sites, emails, and quarterly newsletters. TV 
screens at each site are also used as a tool 
for regular communication and our recently 
launched global business reviews enhance 
more of a cascade communication approach 
from leaders. 

The recent addition of Yammer has further 
bridged the gap between employees 
throughout the pandemic, enabling all 
employees to share information of news 
in their department or business function 
with ease. 

What we have done:

Our quarterly pulse surveys provide 
all employees the opportunity to 
anonymously provide their feedback 
to executive and senior management 
regarding the business. Following each 
of these surveys, feedback is given to 
employees and initiatives based upon 
these results are formed.

53

Strategic ReportSection 172(1) Statement

Engaging with our stakeholders

The Board acknowledges that positive interaction with all stakeholders is key to underpinning positive engagement  
and fully informed decision-making on material issues. As part of ensuring that the requirements of section 172 are met, 
stakeholder engagement by the Board and the wider business takes place across the Group at all levels.

OUR PEOPLE 

How we engage:

SHAREHOLDERS 

How we engage:

This year we introduced pulse surveys in addition to the annual Employee Opinion Survey (EOS). 
Pulse surveys have enabled more agile action planning in addressing concerns and capitalising 
on opportunities. The pulse surveys also allow us to track employee engagement throughout the 
year. In addition we hold an annual CEO Roadshow in which the CEO visits all sites and provides 
employees with an update on the business and details of progress against the strategy. This is a 
chance for all employees to hear directly from the CEO and an opportunity to raise questions and 
issues. Due to COVID-19, this year the roadshow was held virtually and a Q&A session was hosted 
by the CEO to answer employee questions. There is also a direct ‘ask the CEO’ feature on our 
intranet for employees to ask the CEO questions directly throughout the year.

We consult with our shareholders through 
open and frequent communications. There 
are open channels of communication during 
the AGM and through the Company Secretary 
where shareholders can raise questions with 
the Directors. Regular dialogue takes place with 
institutional shareholders, including presentations 
after the Company’s half and full year results and 
other milestone announcements.

What did we talk to them about? 

The pulse surveys have been used to focus on key improvement areas identified in the EOS 
and included communication, recognition and values. Through a range of questions, we seek 
our employees’ honest opinions about what works well at Avon Rubber and what needs to be 
improved. The CEO roadshow is a platform to update our employees on the year in review and  
the business strategy. 

What did we talk to them about? 

The Group regards regular communications 
with shareholders as extremely important 
to understand their views and concerns. 
Recently an in-depth consultation with our 
major shareholders took place to discuss the 
proposed Remuneration Policy.

Outcomes 

Outcomes 

Pulse surveys have allowed for more detailed feedback in key focus areas and, as a result of 
these surveys, we look to redesign our employee recognition programme and have introduced 
‘Coffee Talks’ for employees to bring their questions to management in an informal setting.  
Our people understand the goals and strategy of the Group and engage in open discussion 
around this. 

The engagement with and responses  
from our shareholders helped to shape  
the Remuneration Policy being put forward  
for approval at our 2021 AGM as disclosed 
on pages 77 to 85.

The Board recognises that in order to ensure the 
continued success of the Group, all decisions must 
be taken with regard to the long-term outcome 
of any course of action and its impact on all 
stakeholders. In accordance with section 172 of the 
Act, each of our Directors acts in the way that he or 
she considers, in good faith, would be most likely 
to promote the success of the Company for the 
benefit of its members as a whole. Throughout  
the year, our Directors have had regard, amongst 
other matters, to the: 

•  likely consequences of any decisions in  

the long-term

•  interests of the Company’s employees
•  need to foster the Company’s business 
relationships with suppliers, customers  
and other key stakeholders

•  impact of the Company’s operations on  
the community and the environment

•  desirability of the Company maintaining a 
reputation for high standards of business 
conduct and 

•  need to act fairly as between members  

of the Company.

54

In addition, it is important to recognise that 
Directors fulfil their duties, in part, through the 
Group’s robust governance framework where 
day-to-day decision making is delegated to 
management. Certain financial and strategic 
thresholds have been determined to identify 
matters requiring Board consideration and 
approval. Key decisions relating to strategy  
and its implementation are taken by the Board.  
The Board has a clear framework for determining 
the matters within its remit and has approved 
Terms of Reference for the matters delegated to  
its Committees.

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020The Strategic Report on pages 16 to 55 was approved by the 
Board of Directors on 2 December 2020 and signed on its 
behalf by:

Paul McDonald 
  Chief Executive Officer  

Nick Keveth  
Chief Financial Officer 

CUSTOMERS

How we engage:

SUPPLIERS 

How we engage:

COMMUNITIES 

How we engage:

We partner closely with our customers to 
design products which enhance their capability. 
Throughout product development we 
engage with our customers to ensure we are 
responding to their growing needs. We have 
dedicated leadership channels to manage 
and prioritise our customer relationships. Our 
‘Customer’ core value is at the forefront of our 
employees’ minds and they are proud of the 
products we create for our customers and 
end users. 

Through site visits and a programme of supplier 
audits, we ensure suppliers adhere to our code 
of conduct and quality expectations. Prompt 
and fair payments help to build the long-term 
relationships we strive for with all our suppliers 
and we have committed teams to continue 
building these relationships. We continue 
to work with new and existing suppliers to 
develop our knowledge and product range. 

We have an established community initiative 
to contribute to our community’s economic, 
social and environmental sustainability. Our 
STEM Ambassadors visit local schools and 
host programmes to encourage and promote 
STEM subjects and related careers. Within our 
community initiative is our Charitable Giving 
Programme. Our employees have close ties 
with the local charities and organisations and 
we provide match funding and donations, 
in addition to taking external requests for 
donations to local charitable causes. 

What did we talk to them about? 

What did we talk to them about? 

What did we talk to them about? 

The majority of our development pipeline is 
designed in partnership with our customers to 
ensure we are in active dialogue and that their 
performance requirements and on-going needs 
are met. 

We set out our expectations on the standards of 
behaviour of our suppliers and business partners 
which reflects our own Group-wide standards 
and we have a Supplier Code of Conduct to 
support this. We engage with our suppliers on 
how to better build long-term relationships. 

We talked to the students in our local 
communities about what it’s like to have a 
career in STEM, the career paths they can  
take and how to get there. 

Outcomes 

Outcomes 

Outcomes 

We have developed long-standing 
relationships with our customers and 
opportunities to ensure their growing  
needs are proactively pursued.

Consistent delivery of quality materials and 
services from our long-term suppliers and a 
clear understanding of our expectations. 

We continue to encourage our employees 
to use the charitable giving options 
Avon Rubber provides and continue to 
engage with our communities to foster 
close relationships. 

The Board acknowledges that positive interaction 
with all stakeholders is key to underpinning positive 
engagement and fully informed decision-making 
on material issues. As part of ensuring that the 
requirements of section 172 are met, stakeholder 
engagement by the Board and the wider business, 
takes place across the Group, at all levels.  
This includes engagement with the Group’s 
employees, shareholders, customers, suppliers  
and the communities within which we operate. 

The Board gains oversight of engagement with the 
wider business through reports from the executive 
management team and through the attendance 
of the executive management at its meetings 
where relevant. This interaction also provides 
an opportunity for any stakeholder issues to 
be escalated by management to the Board.

Report. Specific examples of how the Board has 
discharged its duties in relation to stakeholder 
engagement can be found above. In addition to 
the summary of stakeholder engagement, further 
detail of how the Board has discharged its duties  
in 2020 are included in the Governance sections  
of this report. 

Evidence of how the Board has discharged its 
duties and considered the factors relating to 
section 172 are found throughout our Annual 

55

Strategic Report 
 
Avon Rubber p.l.c.  |  Annual Report & Accounts 2020

5656

“Our purpose is to create 
sustainable value for all our 
stakeholders. Our purpose 
unites us, guides our decisions 
and inspires us wherever  
we operate.”

Governance

58  Board of Directors

60  Corporate Governance Report

64  Nomination Committee Report

66  Audit Committee Report

71  Remuneration Report

96  Directors’ Report

5757

GovernanceBoard of Directors

Our business is led by our 
experienced Board of Directors 
who focus on developing the 
Group’s strategy and supporting 
management to execute against it.

Paul McDonald

Nick Keveth

Bruce Thompson 

David Evans 

Chair

First appointment: June 2007

First appointment: February 2017

First appointment: June 2017

Appointed Chair: February 2012

Chief Executive Officer

Chief Financial Officer

Non-Executive Director  
and Chair Designate

First appointment: March 2020

Skills and experience:

Skills and experience:

Skills and experience:

Skills and experience:

David has been working in the 
defence sector for over 30 years 
with extensive knowledge of 
the U.S. market. David spent 17 
years with GEC-Marconi before 
joining Chemring Group PLC in 
1987 where he was appointed 
Chief Executive in 1999. He 
remained on the Chemring Board 
as a Non-Executive Director 
following his retirement in 2005 
but stood down from this role 
during 2012 to focus on his role 
as Chair of Avon Rubber p.l.c. As 
previously announced David will 
be standing down from this role 
on 2 December 2020.  

Prior to his appointment as Chief 
Executive Officer in 2017, Paul was 
Managing Director of milkrite | 
InterPuls, and since 2007, a key 
member of the Group Executive 
management team. Paul joined 
the Group in 2003 and spent 
the early part of his career at 
Avon Rubber in commercial 
and operational roles which 
included responsibility for all U.K. 
operations and the European 
divisional business units.

Nick was appointed as Chief 
Financial Officer in June 2017. Prior 
to joining Avon Rubber, Nick was 
Director of Finance, Planning & 
Reporting at Imperial Brands. He 
was with Imperial for 12 years and 
held a variety of senior finance 
roles during this period. Nick 
also served as a Non-Executive 
Director of the Spanish listed 
group Compania de Distribucion 
Integral Logista Holdings, S.A.,  
a leading distributor of products 
and services to convenience 
retailers in Southern Europe,  
from 2014 until 2017. Prior to 
joining Imperial Nick worked  
for PricewaterhouseCoopers  
for 14 years in both audit and 
advisory roles.

Bruce joined the Board in March 
2020. During his executive career, 
Bruce was Chief Executive Officer 
of Diploma PLC, the FTSE 250 
specialised technical products  
and services business, for over 20 
years. Prior to joining Diploma, 
Bruce was a director with the 
technology and management 
consulting firm Arthur D. Little Inc., 
both in the U.K. and the U.S. He is 
currently the Senior Independent  
Non-Executive Director of 
discoverIE Group plc. Bruce will 
succeed David Evans as Chair  
on 2 December 2020.  

Board membership key

Audit Committee

Nomination Committee

Remuneration Committee

Chair

Independent Director

58

Avon Rubber p.l.c.  |  Annual Report & Accounts 20202

FEMALE

33%

2

EXECUTIVE

(Including CEO and CFO)

33%

Board gender  
diversity

4

MALE

67%

The above graphs reflect the Board composition post retirements. 

Independence 

4

NON-EXECUTIVE

(Non-Executive Directors 
excluding Chair)

67%

Chloe Ponsonby

Pim Vervaat

Bindi Foyle 

Victor Chavez CBE

Miles Ingrey-Counter

Non-Executive Director

Non-Executive Director

Non-Executive Director 

Non-Executive Director

First appointment:  

First appointment:  

First appointment:  

First appointment: 

March 2016

March 2015

May 2020

December 2020

Group Counsel and 
Company Secretary

First appointment:  

October 2007

Skills and experience:

Skills and experience:

Miles is a qualified 
solicitor, he joined the 
Group in January 2004 
and has been a member 
of the Group Executive 
management team 
since 2008. Miles also 
has responsibility for all 
Group HR matters and is 
Chair of the Avon Rubber 
Retirement and Death 
Benefits Plan. Prior to 
joining Avon Rubber, 
Miles was a solicitor with 
Osborne Clarke LLP. 

Victor has over 30 years of 
experience in the defence 
and security sectors. His 
early career focused on 
telecommunications and 
software before joining 
Thales U.K. in 1999. He was 
appointed Chief Executive 
in 2011, retiring in 2020 
having successfully 
integrated and grown 
the business during this 
period. In recognition of 
his services to defence 
and security for the U.K. 
and France, Victor was 
appointed a CBE in 2015 
and a Chevalier of the 
Legion d’Honneur in 2020. 

Skills and experience:

Skills and experience:

Skills and experience:

Chloe has spent her 20- 
year career in financial 
services, first in equity 
fund management at 
Jupiter; and then in 
investment banking at 
Altium, Oriel Securities 
(now owned by Stifel) 
and currently at Panmure 
Gordon where she is a 
Senior Managing Director. 
She is a Chartered 
Financial Analyst and has 
a first class Economics 
degree from the University 
of Manchester. 

Pim has been CEO of 
Constantia Flexibles, the 
global leader in consumer 
and pharmaceutical 
flexible packaging, since 
July 2020 and is currently 
the Senior Independent 
Non-Executive Director 
of Luceco Plc. Prior to 
this, Pim was the CEO of 
RPC Group Plc, a FTSE 
250 listed company. As 
previously announced,  
Pim will step down 
from the Board at the 
forthcoming AGM. 

Bindi has been Group 
Finance Director of Senior 
plc, a manufacturer for 
the aerospace, defence, 
land vehicle and power 
& energy markets, since 
July 2017, having served 
as an executive Director 
since May 2017. Bindi 
joined Senior in 2006 as 
Group Financial Controller 
before becoming 
Director of Investor 
Relations and Corporate 
Communications in 2014. 
Prior to joining Senior, she 
held senior finance roles 
at Amersham plc and 
General Electric, having 
previously worked with 
BDO Stoy Hayward. 

59

Governance 
 
Corporate Governance Report

Introduction

Company purpose

This Corporate Governance Report, along with information in the 
Strategic and Remuneration Reports, explains how the principles and 
provisions of the U.K. Corporate Governance Code 2018 (‘the Code’) 

have been applied. A copy of the Code can found on frc.org.uk.

The Board has determined that the Company’s purpose is to create 
sustainable value for all our stakeholders and holds itself accountable to 
this in all its decision making. Our purpose unites us, guides our decisions 
and inspires us wherever we operate. 

STATEMENT OF COMPLIANCE WITH THE CODE 

Our culture

We are pleased to confirm that the Board has complied with all provisions 
of the Code throughout 2020, with the exception of the following: 

•  Provision 19: David Evans has been appointed Chair for over 
nine years, the maximum tenure permitted under the Code. 
However, this period can be extended for a limited period of 
time to facilitate effective succession planning or a diverse board, 
particularly where the Chair was an existing Non-Executive 
Director when appointed, as David was. During the last year,  
two Non-Executive Directors have been appointed, resulting 
in Avon Rubber’s most diverse board to date. David is stepping 
down from the Board on 2 December 2020.

•  Provision 24: The Chair of the Board was a member of the  
Audit Committee, which is not permitted under the Code.  
It was considered that the Chair should remain a member of 
the Committee for a further limited period, in order to ensure 
continuity and facilitate a smooth transition following the 
appointment of two new Non-Executive Directors. On Bruce 
Thompson’s appointment as Chair of the Board, he will step  
down from the Audit Committee.

•  Provision 36: The Code states that the Remuneration Committee 

should develop a formal policy for post-employment shareholding 
requirements encompassing both unvested and vested shares. 
Post-cessation shareholding requirements have been introduced 
for Executive Directors this year. Our approach to this is further 
detailed on page 73 of the 2021 Remuneration Policy.

•  Provision 38: The Code stipulates that pension contribution rates for 
Executive Directors should be aligned with those available to the 
workforce. Pension contributions for new Executive Directors are 
aligned with the rate available to the workforce and current Executive 
Directors will be aligned by the start of the 2023/24 financial year.

Board leadership

Following the retirement of David Evans from the Board, the Board will 
comprise two Executive Directors and five Non-Executive Directors 
(including the new Chair, Bruce Thompson). The Board regularly 
reviews its composition to ensure it has the necessary breadth and 
depth of skills to support the ongoing development of the Group. We 
believe that the Board continues to have a strong mix of experienced 
individuals who provide a unique perspective on Company matters 
and bring specific skills to the Board. Biographical details for each 
member of the Board can be found on pages 58 and 59 of this Annual 
Report. With the exception of Pim Vervaat, who will step down from 
the Board, all Directors will stand for reappointment by shareholders  
at the 2021 AGM. 

The Board clearly recognises the importance of culture and its link to 
delivering our purpose and strategy. Assessing and monitoring our 
culture is important to ensure we retain a successful culture as we grow. 
Through our employee engagement initiatives, explained further 
on page 54, the Board have sought to achieve greater engagement 
with the workforce. Chloe Ponsonby is the Board Director responsible 
for Employee Engagement and regular reports are made to the Board in 
this regard. The ongoing challenges of COVID-19 have impacted our 
planned employee engagement agenda for 2020 and the Group 
continues to adjust to maintain engagement in the safest way 
possible for all employees. 

Division of responsibilities

There is a clear division of responsibility between the running of the 
Board by the Chair and the running of the Group’s business by the 
Chief Executive Officer. The Chair is responsible for the leadership of 
the Board and ensuring its effectiveness in all aspects of its role. The 
Chief Executive Officer manages the Group and has the primary role, 
with the assistance of the Board, of developing and implementing 
business strategy. The Chair ensures that meetings of Non-Executive 
Directors take place without the presence of Executive Directors. Rules 
concerning the appointment and replacement of Directors of the 
Company are contained in the Articles of Association. Amendments to 
the Articles must be approved by a special resolution of shareholders. 
One of the roles of the Non-Executive Directors, under the leadership 
of the Chair, is to undertake detailed examination and discussion of 
strategies proposed by the Executive Directors, so as to ensure that 
decisions are in the best long-term interests of shareholders and take 
proper account of the interests of the Group’s other stakeholders. 

The Non-Executive Directors are appointed by the Board on terms  
which allow for termination on three months’ notice. Copies of  
Executive Directors’ service contracts and terms and conditions of 
appointment for Non-Executive Directors are available for inspection  
at the registered office.

How the Board operates

The Chair ensures, through the Company Secretary, that the Board 
agenda and all relevant information is provided sufficiently in advance 
of meetings and that adequate time is available for discussion of all 
agenda items, in particular strategic issues. The Chief Executive Officer 
and the Company Secretary discuss the agenda ahead of every meeting. 
At meetings, the Chair ensures that all Directors are able to make an 
effective contribution and every Director is encouraged to participate 
and provide opinions on each agenda item. The Chair always seeks to 
achieve unanimous decisions of the Board following due discussion of 
agenda items.

60

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020The Non-Executive Directors fully review the Group’s operational 
performance and the Board as a whole has, with a view to reinforcing 
its oversight and control, reserved a list of powers solely to itself 
which are not to be delegated to management.

This list includes appropriate strategic, financial, organisational 
and compliance issues, including the approval of high-level 
announcements, circulars, the Annual Report and Accounts and 
certain strategic and management issues, which include:

•  Approval of the annual operating budget and the three-year 

strategic plan.

•  The extension of the Group’s activities into new areas of  
business and/or geographical areas (or their cessation). 

•  Changes to the corporate or capital structure.

•  Financial issues, including changes in accounting policy,  
the approval of dividends, bank facilities and guarantees.

•  Changes to the constitution of the Board.

•  The approval of unbudgeted capital expenditure exceeding £250,000.

•  The approval of quotations and sale contracts where the sales 

commission payable to an intermediary exceeds 10% of the net 
invoice price. 

•  Consideration and approval of all proposed acquisitions  

and mergers.

Each Director has full and timely access to all relevant information 
and the Board meets regularly with appropriate contact between 
meetings. All Directors receive a tailored induction to the Group from 
the Company Secretary on joining the Board. When appointed, Non-
Executive Directors are made aware of and acknowledge their ability 
to meet the time commitments necessary to fulfil their Board and 
Committee duties. Procedures are in place, which have been agreed 
by the Board, for Directors, where necessary in the furtherance of their 
duties, to take independent professional advice at the Company’s 
expense and all Directors have access to the Company Secretary.

•  The approval of significant contracts, for example the acquisition 
or disposal of assets worth more than £1,000,000 or the exposure 
of the Company or the Group to a risk greater than £1,000,000.

The Company Secretary is responsible to the Board for ensuring that all 
Board procedures and governance requirements are complied with. The 
removal of the Company Secretary is a decision for the Board as a whole.

Attendance at meetings

All Committee and Board meetings held in the year were quorate. Directors’ attendance during the year ended 30 September 2020 was as follows:

Paul McDonald
Nick Keveth
David Evans
Pim Vervaat

Chloe Ponsonby
Bruce Thompson2
Bindi Foyle3

Board (7 scheduled and 
4 ad hoc meetings)1
11 (11)
11 (11)
11 (11)
11 (11)

Audit Committee 
(3 scheduled meetings)
–
–
3 (3)
3 (3)

Remuneration Committee (3 scheduled 
meetings and 1 ad hoc meeting)
–
–
4 (4)
4 (4)

Nomination Committee
(2 scheduled meetings)
–
–
2 (2)
2 (2)

11 (11)
7 (7)
5 (6)

3 (3)
2 (2)
2 (2)

4 (4)
3 (3)
3 (3)

2 (2)
2 (2)
 1 (1)

The maximum number of meetings which each Director could have attended is shown in brackets.

1 

2  
3 

 In addition to the scheduled meetings, four ad hoc Board meetings were convened to deal with matters arising between the scheduled meetings. Following the COVID-19 
outbreak, the Board met on a weekly basis by telephone for eight weeks from March with all members present, these meetings are not included in the above figures. 
Joined the Board on 1 March 2020.
Joined the Board on 1 May 2020.

Committees of the Board

Of particular importance in a governance context are the three 
committees of the Board, namely the Remuneration Committee, the 
Nomination Committee and the Audit Committee. Each Committee 
operates under clear terms of reference, copies of which are available 
on our website. Detail of the operation of each Committee are 
provided within the relevant Committee report.

Pim Vervaat is Chair of the Audit Committee. The Board is satisfied 
that Mr Vervaat has recent relevant financial experience and his 
profile appears on page 59. Following the appointment of Bruce 
Thompson as Chair of the Board, he will step down from the Audit 
Committee. Bindi Foyle will succeed Pim as Chair of the Audit 
Committee following the 2021 AGM. 

Bruce Thompson is Chair of the Nomination Committee but,  
in accordance with the Committee’s terms of reference, is not 
permitted to chair meetings when the Committee is dealing  
with matters relating to the Board Chair’s position.

Chloe Ponsonby is Chair of the Remuneration Committee. 
The Remuneration Committee’s principal responsibilities are  
to decide on remuneration policy on behalf of the Board and  
to determine remuneration packages and other terms and  
conditions of employment, including appropriate performance-
related benefits for the Executive Directors and other senior 
executives. The Remuneration Committee also has regard to the 
remuneration of the wider workforce. More details of the activities 
of the Remuneration Committee are set out in the Remuneration 
Report on pages 71 to 97.

61

GovernanceCorporate Governance Report continued

Composition, succession and evaluation

The Nomination Committee is responsible for leading the process 
for Board appointments and making recommendations to the 
Board, putting in place plans for succession and regularly reviewing 
the Board’s structure, size and composition, taking into account 
the challenges and opportunities facing the Group and the skills, 
knowledge and experience needed by the Board and to make 
recommendations to the Board with regard to any changes. Further 
information and the activities of the Nomination Committee during 
the year are detailed on pages 64 to 65. 

Performance evaluation

The Board continually strives to improve its effectiveness and conducts 
an annual review of its performance and that of its Committees 
and the individual Directors to enhance overall Board effectiveness. 
The 2020 Board evaluation process was conducted internally using 
questionnaires and interviews, led by the Chair and facilitated by 
the Company Secretary. The questionnaire, completed by all Board 
members and the Company Secretary, was structured to provide 
Directors with the opportunity to express views on a variety of topics 
including: Board remit and responsibilities, skills and dynamics of the 
Board, meetings and content, Group strategy, internal control and risk 
management, decision-making and communication.

A detailed discussion of the findings from the performance 
evaluation took place at the September Board meeting. Overall, the 
evaluation concluded that the Board, its Committees and individual 
Directors performed effectively during 2020, both individually and 
as a collective unit. The following areas have been identified by the 
Board as areas of focus for 2021 and beyond: increasing opportunities 
for interaction between the Board and the wider management team, 
succession planning to support the Group’s growth and increased 
focus on risk management. It was also agreed that the Board 
evaluation for the 2021 financial year would be externally facilitated. 

Audit, risk and internal control

The Board has an established framework of internal controls covering 
both financial and non-financial controls. In addition, there is an 
ongoing process for identifying, evaluating and managing significant 
business risks, including emerging risks, faced by the Group. This 
process was in place throughout the 2020 financial year. 

The Code requires that Directors establish procedures to manage risk, 
oversee the internal control framework and determine the nature 
and extent of the principal risks the Company is willing to take in 
order to achieve its long-term strategic objectives. 

The Board, through the Audit Committee, review the effectiveness 
of the Group’s system of internal controls on a continuing basis. The 
scope of this review covers all controls including financial, operational 
and compliance controls, as well as risk management. The Audit 
Committee has responsibility to review, monitor and make policy 
recommendations to the Board upon all such matters.

The Audit Committee keeps this system under continuous review 
and formally considers its content and its effectiveness on an annual 
basis. Such a system can provide only reasonable, and not absolute, 
assurance against material misstatements or losses. The section 
on internal control in the Audit Committee Report on pages 66 to 
70 and the following paragraphs describe relevant key procedures 
within the Group’s systems of internal control and the process by 
which the Directors have reviewed their effectiveness.

Systems exist throughout the Group which provide for the creation 
of three-year plans and annual budgets; monthly reports enable the 
Board to compare performance against budget and to take action 
where appropriate. Procedures are in place to identify all major and 
emerging business risks and to evaluate their potential impact on 
the Group. These risks are described within the Strategic Report on 
pages 40 to 45.

Risk management

Risk is managed by the Group Executive team during the year, led by 
the Company Secretary and the Deputy Chief Financial Officer. The 
Group Executive team sets its key priorities for successfully managing 
the Group’s businesses. This process inherently addresses risk and the 
Company Secretary leads an exercise that ensures the known risks 
to the businesses, together with any newly identified and emerging 
risks, are assessed and analysed effectively and that the priorities 
eliminate, minimise, control or transfer risk (or the effect thereof) as 
appropriate. There is also a review of the continuing effectiveness of 
other aspects of the control environment by the Group and Divisional 
Executive teams to ensure these controls are mitigating risk to the 
fullest extent in practice.

The Board carried out quarterly reviews of the key risks facing the Group 
and risk management activities undertaken during the year, following the 
quarterly reviews conducted by the Group Executive management team. 
The Board also carried out a robust annual assessment of the major 
business risks and emerging risks affecting the Group, including 
macro risks. In the year under review, the risk assessments carried out 
both at business level and at Board level continued to be reviewed 
and strengthened. 

Internal control

There is a clearly defined delegation of authority from the Board 
to the business units, with appropriate reporting lines to individual 
Executive Directors. There are procedures for the authorisation of 
capital expenditure and investment, together with procedures for 
post-completion appraisal.

Internal controls are in existence which provide reasonable assurance 
of the maintenance of proper accounting records and the reliability 
of financial information used within the business or for publication. 
The Group finance department manages the financial reporting 
process to ensure that there is appropriate control and review of the 
financial information including the production of the consolidated 
annual accounts. Group Finance is supported by the operational 

62

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020financial managers throughout the Group, who have responsibility 
for providing information in keeping with the policies, procedures 
and internal best practices as documented in the internal control 
manual, and are accountable under these. 

The Board has issued a Code of Conduct which reinforces the 
importance of a robust internal control framework throughout the 
Group. The Board recognises that an open and honest culture is key to 
understanding concerns within the business and to uncovering and 
investigating any potential wrongdoing. The Code of Conduct sets out 
the procedure whereby individuals may raise concerns in matters of 
financial reporting or any other matter of concern with management or 
directly with the Chair of the Audit Committee, or anonymously through 
our ‘Speak Up’ process, to ensure independent investigation and 
appropriate follow-up action. The Code of Conduct is reviewed annually.

Although the Board itself retains the ultimate power and authority in 
relation to decision making, the Audit Committee meets at least three 
times a year with management and external auditors to review specific 
accounting, reporting and financial control matters. This Committee 
also reviews the interim, preliminary and annual statements and 
has primary responsibility for making a recommendation on the 
appointment, reappointment and removal of external auditors.

Relations with shareholders

The Directors regard regular communications with shareholders as 
extremely important. All members of the Board receive copies of 
analysts’ reports of which the Company is made aware and receive 
an investor relations report from the Chief Financial Officer at every 
Board meeting. The Board reports formally to its shareholders in a 
number of ways, including via regulatory news announcements, 
press releases, routine reporting obligations, a detailed Annual 
Report and Accounts and, at the half year, an interim report.

Regular dialogue takes place with institutional shareholders, 
including presentations after the Company’s preliminary 
announcements of the half and full year results. The Board receives 
comments from analyst meetings and shareholder meetings after 
both interim and final results and at other times during the year. 
The AGM includes a presentation by the Chief Executive Officer 
on aspects of the Group’s business and shareholders have the 
opportunity to both ask questions and to leave written questions 
with the Company Secretary for the response of the Directors.  
Under normal circumstances, Directors also make themselves 
available after the AGM to talk informally to shareholders, should  
they wish to do so, and respond throughout the year to any 
correspondence from individual shareholders. This will not  
be possible for the 2021 AGM, which will be held as a closed  
meeting in light of the COVID-19 pandemic.

Disclosure and Transparency Rules (‘DTR’)

Disclosures in respect of the DTR requirements under DTR 7.2.6 are 
given in the Directors’ Report on pages 96 to 99 and have been 
included by reference.

Going concern

The financial statements have been prepared on a going concern basis, 
which the Directors believe to be appropriate for the following reasons. 

The Directors have prepared a going concern assessment covering 
a period of three years from the balance sheet date which indicates 
that, taking account of reasonably possible downsides and the 
anticipated impact of COVID-19 on the operations and its financial 
resources, the Group will have sufficient funds to meet its liabilities 
as they fall due for that period. On this basis, and on their assessment 
of the Group’s financial position, the Directors are confident that 
the Group will have sufficient funds to continue to meet its liabilities 
as they fall due for at least 12 months from the approval of these 
financial statements. Accordingly the Group continues to adopt the 
going concern basis preparing its financial statements. 

Viability statement

The Directors have assessed the viability of the Group over a three-
year period to September 2023, taking account of the Group’s current 
position and the potential impact of the principal risks documented 
in the Strategic Report. Based on this assessment, the Directors have 
a reasonable expectation that the Group will be able to continue in 
operation and meet its liabilities as they fall due over the period to 
September 2023.

In making this statement, the Directors have considered the resilience 
of the Group, taking account of its current position, the principal 
risks facing the business in severe but plausible downside scenarios, 
and the effectiveness of any mitigating actions. This assessment has 
considered the potential impacts of these risks on the business model, 
future performance, solvency and liquidity over the period. In making 
their assessment, the Directors have taken account of the Group’s 
strong net cash position and the increase during the year of the 
Group’s revolving credit facility which covers the three-year lookout 
period. During the year the Group has complied with all covenant 
requirements attached to its financing facilities.

The Directors consider the three-year lookout period to be the most 
appropriate as this aligns with the Group’s own strategic planning 
period. The Group has developed an annual business planning process, 
which comprises a Strategic Plan, a financial forecast for the current year 
and a financial projection for the forthcoming three years. This plan is 
reviewed each year by the Board as part of its strategy setting process. 
Once approved by the Board, the plan provides a basis for setting all 
detailed financial budgets and strategic actions that are subsequently 
used by the Board to monitor performance. The forecast performance 
outlook is also used by the Remuneration Committee to establish the 
targets for both the annual and longer-term incentive schemes.

David Evans
Chair

2 December 2020

63

GovernanceNomination Committee Report

The Committee regularly reviews the Board’s 
structure and gives full consideration to 
succession planning for Directors and other 
senior executives, to ensure we are best 
resourced to deliver the Group’s strategy.

LETTER FROM THE CHAIR OF THE NOMINATION COMMITTEE

The Nomination Committee comprises all the Non-Executive 
Directors. David Evans was Chair of the Nomination Committee  
until 1 April 2020, when I took over as Chair.

All Directors are appointed by the Board following a rigorous 
selection process and subsequent recommendation by  
the Committee. 

Main responsibilities

The main responsibilities of the Committee are as follows:

•  To regularly review the Board’s structure, size and composition, 
taking into account the challenges and opportunities facing the 
Group and the skills, knowledge and experience needed by the 
Board and to make recommendations to the Board with regard  
to any change.

•  To put in place and periodically review plans for succession.

•  To lead the process for Board appointments and make 

recommendations to the Board.

The Committee’s terms of reference are available within the 
Corporate Governance section of the Company’s website and  
are reviewed annually. 

The Board recognises the benefits of diversity and the Nomination 
Committee is responsible for the Board’s policy in this area. Diversity 
of skills, background, knowledge, international and industry 
experience, and gender, amongst many other factors, will be taken 
into consideration when seeking to appoint new Directors to the 
Board. Notwithstanding the foregoing, all Board appointments will 
always be made on merit. The Board’s Diversity Policy can be found 
in the Corporate Governance section of the Company’s website.

Further information, including the number of women in senior 
management and within the organisation is shown in the 
Environmental, Social and Governance Report on pages 46 to 53.

64

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Balance@Avon 
Our commitment to creating a balanced and fair workplace continues

The new Balance@Avon initiative aims to help develop and promote our female leadership, create a forum where we can 
identify, nurture and develop the female leaders of the future and ensure that all women at Avon Rubber thrive in their 
careers. The initiative is driven by a steering group which collaborates on long-term ideas to help shape the future face of 
Avon Rubber and create an agenda/platform to help build our future female talent.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

Activities during 2020

2020 was a busy year for the Committee with the appointment of 
three additional Non-Executive Directors. I was appointed as Chair 
Designate on 1 March 2020 and took over Chair of the Nomination 
Committee on 1 April 2020. I will succeed David Evans as Chair of the 
Board when he steps down from the Board on the 2 December. Bindi 
Foyle was appointed as a Non-Executive Director on 1 May 2020 and 
Victor Chavez CBE was appointed on 1 December 2020. 

The recruitment process for the first two appointments was led by 
our Senior Independent Director, Pim Vervaat, with the most recent 
process being led by myself. Candidates were also interviewed by  
the Chief Executive Officer and Chief Financial Officer. Korn Ferry 
were engaged to lead the search to identify suitable candidates  
for all three appointments, having acted for the Company on 
previous searches. Korn Ferry had not provided any other services  
to and had no other connection with the Company. 

The recruitment process followed for each role involved the 
preparation of a detailed role specification against which  
potential candidates were considered. Korn Ferry conducted  
initial interviews to compile a long list of potential candidates  
from which a shortlist of candidates was then selected for  
interview by the Non-Executive Directors. 

The Committee subsequently made recommendations to the Board 
to appoint me as Chair Designate and Bindi Foyle as a Non-Executive 
Director and successor to the role of Audit Committee Chair, which 
the Board approved. As announced, after six years, Pim Vervaat will 
be standing down from the Board after the AGM in January 2021 and 
will be replaced as Audit Committee Chair by Bindi Foyle.

In addition, I have led a further recruitment process with Korn Ferry 
to recruit an additional Non-Executive Director to strengthen the 
Board’s defence industry experience at a time when David Evans is 
stepping down from the Board. This process has culminated in  
the appointment of Victor Chavez CBE as a Non-Executive Director. 
We have included Victor’s biography on page 59.

The Committee have previously agreed that all Directors should 
be put forward for re-appointment by shareholders each year at 
the AGM. Taking into account the performance and value that each 
Director has brought to the Board, the Committee has considered 
whether the appointment of each Non-Executive and Executive 
Director should be renewed for a further year and has confirmed that 
this is indeed the case. Accordingly, resolutions to re-appoint each 
Director, with the exception of Pim Vervaat who is standing down, 
are being put to shareholders at the forthcoming AGM.

The Committee also reviewed the leadership needs of the Group 
during the year and progress was made on the longer-term 
succession planning of the Executive Management Team and their 
direct reports and this will remain a priority for the coming year. 

Committee evaluation

The evaluation of the effectiveness of the Committee was conducted 
as part of this year’s Board performance evaluation. The outcome 
of the 2020 review was positive and again highlighted the need to 
retain focus on succession planning for the Board, Executive Director 
roles and certain senior management roles. Further detail on the 
result of the Board evaluation exercise is included on page 62 of  
the Corporate Governance Report. 

Bruce Thompson
Chair of the Nomination Committee

2 December 2020

65

GovernanceAudit Committee Report

During the year, the Audit Committee 
continued its key oversight role for the Board 
of the Group’s financial management and 
reporting to reassure shareholders that their 
interests are properly protected.

LETTER FROM THE CHAIR OF THE AUDIT COMMITTEE

Audit Committee Chair’s Overview

During the year, the Audit Committee continued its key oversight 
role for the Board of the Group’s financial management and reporting 
to reassure shareholders that their interests are properly protected.

The Audit Committee works to a set programme of activities, with 
agenda items established to coincide with the annual financial 
reporting calendar. The Committee reports regularly to the Board 
on its work.

During the 2020 financial year, the Committee has continued 
to monitor the integrity of the Group’s financial statements and 
supported the Board with its ongoing monitoring of the Group’s 
risk management and internal control systems. The Committee 
also determined the focus of the Group’s internal audit activity, 
reviewed its findings and verified that recommendations were being 
appropriately implemented. In recognition of both the importance 
of an effective whistleblowing channel and the enhanced scope 
under the revised U.K. Corporate Governance Code (‘the Code’), 
which applied to Avon Rubber from 1 October 2019, the Committee 
also continued the oversight of the Group’s whistleblowing policies 
and procedures. In 2019 the Committee had noted that there 

were appropriate whistleblowing mechanisms in place but that 
the employee’s awareness of the policies and procedures could 
be improved. During 2020 there was a refreshed communications 
strategy launched to raise awareness of the whistleblowing 
mechanisms together with new Board reporting established to 
monitor employee responses. The Committee has been able to 
recommend to the Board that the whistleblowing procedures  
and policies are adequate and well-embedded in the business.

During 2020 the Audit Committee undertook a full evaluation 
exercise of KPMG’s audit approach, in their first year as auditors, to 
ensure the effectiveness of the external audit function. Reviewing 
the results of the evaluation of the external audit process, we are 
satisfied with both the auditor’s independence and audit approach. 
Following their first year as auditors, the Board accepted the Audit 
Committee’s recommendation to reappoint KPMG and a resolution 
for their appointment was put to shareholders and passed at the 
2020 Annual General Meeting.

The Audit Committee acts on behalf of the full Board, and the 
matters reviewed and managed by the Committee remain the 
responsibility of the Directors as a whole.

66

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020FTSE 250 Milestone
A significant achievement for the business

In March, we entered the FTSE 250, an index consisting of the 101st to 350th largest companies listed on the 
London Stock Exchange, which was a significant milestone and a proud moment for everyone in the business.

This confirms the progress we are making against our strategy as we continue to invest in the business and 
deliver against our promises, which is reflected in our share price and total value of the business. 

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

Main responsibilities of the Audit Committee

The Audit Committee has delegated authority from the Board set out 
in its written terms of reference. The terms of reference for the Audit 
Committee are available for inspection at the Company’s registered 
office and on our website.

and before that a Finance Director of a FTSE 250 company, I have 
both the current and relevant financial experience required to Chair 
this Committee.

The main areas of focus considered by the Committee during 2020 
were as follows:

The key objectives of the Audit Committee are:

•  To provide effective governance and control over the integrity of 
the Group’s financial reporting and review the significant financial 
reporting judgements.

•  To support the Board with its ongoing monitoring of the 

effectiveness of the Group’s system of internal controls and risk 
management systems.

•  To monitor the effectiveness of the Group’s internal audit function 

and review its material findings.

•  To oversee the relationship with the external auditor and make 

recommendations to the Board in relation to the re-appointment 
of the external auditor and monitor the external auditor’s 
objectivity and independence.

•  To review the adequacy of the Company’s whistleblowing 

arrangements and the provision of appropriate investigation 
of any matters raised.

•  To advise the Board on whether the Committee believes the 

Annual Report and Accounts, taken as a whole, is fair, balanced 
and understandable and provides the information necessary for 
shareholders to assess the Company’s position and performance, 
business model and strategy.

Composition of the Audit Committee

The members of the Committee are set out on page 61 of the 
Corporate Governance Report.

The Committee members are all independent Non-Executive 
Directors and have the appropriate range of financial and commercial 
expertise necessary to fulfil the Committee’s terms of reference. The 
Board considers that as a recently serving Chief Executive Officer, 

•  The presentation of the financial statements and the quality 
and acceptability of accounting policies and practices, in 
particular, the presentation of adjusted performance and the 
adjusting items. The Committee reviewed papers prepared by 
management and reviewed the disclosure of adjusted items 
within the Group’s half year and full year results, agreeing that 
the position taken in the financial statements is appropriate.

•  The clarity of the disclosures and compliance with financial 
reporting standards and relevant financial and governance 
reporting requirements.

•  Material areas in which significant judgements have been applied, 

discussed separately in more detail below.

•  A review of the Auditor Independence Policy, following the 

Financial Reporting Council Guidance issued in December 2019 
on the governance and ethics of audits.

•  At the request of the Board, the Committee considered whether 
the 2020 Annual Report was fair, balanced and understandable 
and whether it provided the necessary information for 
shareholders to assess the Company’s position and performance, 
business model and strategy. Having taken account of the 
other information provided to the Board throughout the year, 
the Committee was satisfied that, taken as a whole, the Annual 
Report and Accounts was fair, balanced and understandable.

The Committee was content, after due challenge and debate, 
with the assumptions made and the judgements applied in the 
accounts and agreed with management’s recommendations. In 
addition, the Committee reviewed and recommended the approval 
of the statements on corporate governance, internal control and 
risk management in the Annual Report and Accounts and the half 
year and all trading statements.

67

GovernanceAudit Committee Report continued

Significant judgements and estimates considered by 
the Committee

After discussions with management and the external auditor, the 
Committee determined that the key risk of material misstatement of 
the Group’s 2020 financial statements depended on the following 
key areas of estimation:

• 

Identification and valuation of intangible assets.

•  The defined benefit pension obligation.

During 2020 the following risks are no longer considered  
to require significant judgement by the committee:

•  Calculation of the Group tax charge.

•  Estimation of variable consideration.

Identification and valuation of intangible assets

The Group’s principal assets are intangible assets, which are either the 
result of acquisitions, or have been capitalised through the internal 
development of new products. The valuation of intangible assets 
and assets acquired as a result of acquisitions involves significant 
judgement and changes in the underlying assumptions could have  
a significant impact on the carrying value of these assets.

The classification of intangible assets represents three asset classes: 
goodwill, acquired intangibles and development expenditure:

•  The Group assesses whether goodwill is impaired on an annual 
basis and this requires an estimation of the value in use of the 
segmental division to which the intangible assets are allocated. 
This involves estimation of future cash flows, estimating 
a growth rate for extrapolation purposes and choosing a 
suitable discount rate.

•  Acquisitions may result in the recognition of acquired intangibles 
which include customer relationships, brands and trademarks, 
patents and order books. The fair value of assets acquired is 
determined using complex valuation techniques including the 
forecasting and discounting of future cash flows. This includes 
assumptions such as discount rates and estimates for growth 
rates, weighted average cost of capital and useful lives which  
are inherently judgemental.

•  The Group capitalises the development of new products and 

processes as intangible assets or property, plant and equipment. 
Initial capitalisation and any subsequent impairment is based 
on the Group’s judgement that technological and economic 
feasibility is demonstrated. In determining the amounts to be 
capitalised the Group makes assumptions regarding the expected 
future cash generation of the project, discount rates to be applied 
and the expected period of benefits.

Following a review of a report summarising the key issues in relation 
to the valuation of the Group’s intangible assets, the Committee 
concurred with management that the carrying value of the 
intangible assets was appropriate.

The auditor explained their audit procedures to test the carrying 
value of intangible assets and, on the basis of the work undertaken, 
reported no inconsistencies or misstatements that were material in 
the context of the financial statements as a whole.

Further analysis and detail on the Group’s intangible assets is set  
out in note 3.1 of the financial statements on page 126.

The defined benefit pension obligation

The Group operated a contributory defined benefit plan to provide 
pension and death benefits for the employees of Avon Rubber p.l.c. 
and its Group undertakings in the U.K. employed before 31 January 
2003; the plan was closed to future accrual of benefit on 1 October 
2009. The funding level of the pension scheme involves significant 
judgements concerning the future performance and valuation of the 
pension funds’ assets and liabilities and as such changes in the core 
assumptions could have a significant impact on those requirements.

The defined benefit plan exposes the Group to actuarial judgements 
of the defined benefit pension obligations that requires estimation 
of future changes in inflation, mortality rates, and the selection of a 
suitable discount rate.

An independent actuary regularly reviews the costs of administering 
the pension scheme, together with undertaking a valuation of 
the scheme’s assets and assessment of current and future pension 
liabilities. The assets held by the pension scheme include both 
quoted and unquoted securities, the latter which by their nature 
involve assumptions and estimates to determine their fair value. The 
Committee reviews a report from the independent actuary on the 
appropriateness of the assumptions used in assessing the assets and 
liabilities of the scheme and agreed that this was being managed 
appropriately with reasonable judgements applied.

The auditor explained their audit procedures to test the carrying 
value of net pension liabilities and, based on the work undertaken 
and assessment of the actuarial judgements used, the auditor 
reported no inconsistencies or misstatements that were material 
in the context of the financial statements as a whole.

Further analysis and detail on the Group’s defined benefit pension 
scheme is set out in note 6.2 of the financial statements on page  
142. During the year a prior period adjustment has be recognised  
in relation to Barber equalisation ruling of May 1990, see note 7.7  
on page 150.

68

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Calculation of the Group tax charge 

The Group operates in a number of countries around the world 
where uncertainties exist in relation to the interpretation of 
complex tax legislation, changes in tax laws and the amount and 
timing of future taxable income. In some jurisdictions, agreeing tax 
liabilities with local tax authorities can take several years. This could 
necessitate future adjustments to taxable income and expense 
already recorded. At the year-end date, tax liabilities and assets are 
based on management’s judgements around the application of the 
tax regulations and management’s estimate of the future amounts 
that will be settled.

such the Committee agreed with management that recognising 
a contract liability was no longer appropriate and it was released 
during the year. The Committee agreed that for the next financial 
year the judgement in the estimation of variable consideration 
would no longer constitute a key area of judgement. 

The auditor explained their audit procedures in relation to revenue 
recognition, and on the basis of the work undertaken, reported no 
inconsistencies or misstatements that were material in the context 
of the financial statements as a whole.

External auditors

The Group’s operating model involves the cross-border supply of 
goods into end markets. There is a risk that different tax authorities 
could seek to assess higher profits (or lower costs) to activities being 
undertaken in their jurisdiction, potentially leading to higher total tax 
payable by the Group.

The Audit Committee considers the appointment of the external 
auditor each year. As reported in last year’s Annual Report, KPMG 
were appointed as the Company’s external auditors following 
a tender of the external audit in 2018, which was subsequently 
approved at the 2019 AGM.

At 30 September 2020 there is a provision of £1.0m in respect of 
uncertain tax positions. Due to the uncertainties noted above, there 
is a risk that the Group’s judgements are challenged, resulting in a 
different tax payable or recoverable from the amounts provided. 
Management estimates that a reasonable possible range of 
outcomes is between an additional liability of up to £0.5m and 
a reduction in liabilities of up to £1.0m.

Following a review of the Group’s tax charge, which included  
a conversation and an update on the current position and the  
status of discussions with the relevant tax authorities, the  
Committee agreed that the position taken in the financial  
statements is appropriate and that for the next financial year  
the judgement in the calculation of the Group tax charge  
would no longer constitute a key area of judgement.

Further analysis and detail on the Group’s tax charge is set out in  
note 2.6 of the financial statements on page 124.

Estimation of variable consideration

The estimation of variable consideration in relation to certain U.S. 
contracts in the Avon Protection business involves assumptions 
and judgements.

Following a review of a report in 2019, summarising the contracts 
and the approach taken in assessing the revenue being deferred 
as a contract liability, the Committee concurred with management 
that the value of the outstanding contract liability was appropriate. 
During 2020, the level of judgement being applied to deferred 
revenue in relation to certain U.S. contracts was significantly reduced 
following contractual clarifications received during the year and as 

The Committee oversees the relationship with the external auditors, 
and monitors all services provided by, and fees payable to them, to 
ensure that potential conflicts of interest are considered and that an 
objective and professional relationship is maintained. In particular the 
Committee reviews and monitors the independence and objectivity 
of the external auditors and the effectiveness of the audit process. At 
the outset of the audit process, the Committee receives a detailed 
audit plan from the auditors, identifying their assessment of the 
key risks and their intended areas of focus. This is agreed with the 
Committee to ensure coverage is appropriately focused.

Review of the effectiveness and the independence of the 
external auditor

At its May meeting the Committee reviewed an evaluation report of 
the previous year’s audit process, which included obtaining feedback 
from employees who had interaction with KPMG during the 2019 
audit. This was the first review of KPMG as the new external auditor 
and the report concluded that the audit was conducted to a good 
standard with appropriate new focus and challenge on the key audit 
risks. The members of the Committee have declared themselves 
satisfied with the performance of KPMG as the Company’s auditor 
in the last financial year.

In the first year as the Company’s auditor, KPMG confirmed to the 
Committee that it maintained appropriate internal safeguards to 
ensure its independence and objectivity. As part of the Committee’s 
assessment of the ongoing independence of the transitioning 
auditor, the Committee receives details of any relationships between 
the Group and KPMG that may have a bearing on their independence 
and receives confirmation that they are independent of the Group.

69

GovernanceAudit Committee Report continued

Policy on auditor independence and non-audit fees

In order to ensure the independence and objectivity of the external 
auditors and avoid a situation where the auditor’s familiarity with the 
Group’s affairs results in excessive trust, the Committee maintains a 
formal Auditor Independence Policy. Following the guidance issued 
by the FRC in December 2019 on the governance of ethics standards 
of audits, the policy was reviewed during the year to ensure it 
remained appropriate. Following the review, the policy was simplified 
from a previous list of non-audit work that may only be undertaken 
by the External Auditor in limited circumstances where these services 
did not conflict with the auditor’s independence to become a short 
list of permitted services. All permissible, non-audit services still 
require the specific approval of the Audit Committee.

The policy also establishes guidelines for the recruitment of 
employees or former employees of the external auditor. To ensure 
compliance with this policy, the Audit Committee carried out a 
review during the year of the remuneration received by KPMG  
for audit services, audit-related services and non-audit work.  
The breakdown of the fees paid to the external auditor, including 
the split between audit and non-audit is included in note 2.5 on 
page 123 of the financial statements. No non-audit services were 
provided by KPMG during the year. These reviews ensure a balance 
of objectivity, value for money and compliance with this policy. The 
outcome of these reviews was that no conflicts of interest existed 
between such audit and non-audit work.

Internal control

The Committee regularly reviews the effectiveness of the Group’s 
system of internal controls and risk management. This involves 
the monitoring and review of the effectiveness of internal audit 
activities, which included a review of the audits carried out and the 
results thereof, the management response and the programme and 
resourcing for 2020 and 2021. 

Following the acquisition of Helmets & Armor in January 2020 
the Committee reviewed the overall risk assurance arrangements, 
including internal audit, and believed it was the appropriate time 
to move to a co-sourced model to fulfil the internal audit activities 
of the Group. As a result, during the year Deloitte were engaged 
to perform internal audit activity to supplement the internal audit 
process, which in previous years has been undertaken by members 
of the finance team who conduct financial reviews of the sites on a 
rotational basis. Deloitte report directly to the Audit Committee who 
considered and approved the scope of the internal audit activity to 
be undertaken during 2020 and looking forward on a twelve month 
basis to ensure that the internal audit approach is more adaptable to 

the Group risk environment. During the year, Deloitte focused their 
internal audit work on IT strategy, the Helmets & Armor transition 
and a review of assurance mapping activity and reporting. All areas 
of internal audit were being reviewed for the first time in 2020 and 
Deloitte’s overall conclusion was that there were no significant issues 
and controls were well designed, but noted there were some areas 
of improvement to be made in the control environment which 
management is in the process of implementing.

In addition, site controllers and plant managers are obliged 
to positively confirm, on a bi-annual basis, that the controls as 
documented in the internal control manual are in place and are 
being adhered to, with specific reference to key controls such as 
bank and control account reconciliations. This process has been in 
place for the year under review and up to the date of approval of 
the Annual Report and Accounts. It has been reviewed by the Board 
and continues to be monitored by the Committee, which remains 
satisfied with the arrangements.

No significant failings or weaknesses were identified by the internal 
audit process but several improvements were identified and are in 
the process of being implemented.

As part of its work, and in line with its terms of reference, the 
Committee also considers the discharge of the Board’s responsibilities 
in the areas of corporate governance, financial reporting and internal 
control, including the internal management of risk, as identified in the 
Code and the FRC guidance on Risk Management, Internal Control 
and Related Financial Business Reporting.

Risk management activities are dealt with in more detail in the 
Corporate Governance Report on pages 60 to 63.

Audit Committee effectiveness review

The evaluation of the effectiveness of the Committee was conducted 
alongside the Board effectiveness review, information on which 
is provided in the Corporate Governance report on page 62. The 
effectiveness of the Committee continued to be rated highly.

Pim Vervaat
Chair of the Audit Committee

2 December 2020 

70

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Remuneration Report

The Committee seeks to support the delivery of the Group’s 
strategy through establishing remuneration arrangements 
which support sustainable value creation for our shareholders 
and incentivise and retain management.

LETTER FROM THE CHAIR OF THE REMUNERATION COMMITTEE

On behalf of the Board, I am pleased to present the Directors’ 
Remuneration Report for the year ended 30 September 2020. 
This includes the following three sections:

•  This Annual Statement which summarises the work of the 
Remuneration Committee (the ‘Committee’) in 2020.

•  The revised Directors’ Remuneration Policy (the ‘Policy’) which 
sets the parameters for how our Directors will be remunerated 
going forward and which will take effect from the date of our 
2021 AGM, subject to shareholder approval.

•  The Annual Report on Remuneration which provides (i) details 
of the remuneration earned by Directors and the link between 
Company performance and pay in the year ended 30 September 
2020 and (ii) how we intend to implement the new Policy in 2021. 

The Annual Statement and the Annual Report on Remuneration 
will, together, be subject to the usual advisory shareholder vote 
at the AGM on 29 January 2021. The revised Policy, which follows 
an extensive consultation exercise, will be subject to a binding 
shareholder vote at the same meeting. 

Remuneration Policy review

Our current Policy was approved by shareholders at the 2019 AGM 
with over 99% of votes cast in favour. The Committee is seeking 
approval for a revised Policy in order to ensure our remuneration 
arrangements remain fully aligned with the strategic objectives of 
the Company – which have evolved over the period since the current 
Policy was approved – and to respond to recent remuneration-
related governance developments and investor guidance. 

As part of this process, during the year we undertook a 
comprehensive review of senior executive pay arrangements, 
including a full consultation exercise with our major shareholders and 
with the leading investor representative bodies. We were pleased to 
have received responses from 18 of our top 20 shareholders (covering 
over 65% of shares in issue at the time) and I would like to thank all 
respondees for their constructive comments which have helped 
shape the proposed Policy being put forward for approval. 

Business context 

Under the strong leadership of the current CEO and CFO, both 
appointed to their positions in the first half of 2017, Avon Rubber has 
been transformed from a company positioned around the middle of 
the FTSE Small Cap, to one now firmly established in the FTSE 250. 
Over the last three years, Avon Rubber's market capitalisation has 
more than tripled from c. £300 million in 2017 to over £1 billion  
and Total Shareholder Return (TSR) has increased by more than  
50%p.a. compound. 

This exceptional increase in shareholder value has been achieved 
through consistently strong organic growth in our Avon Protection 
business and in milkrite | InterPuls (which we divested at the end of 
the financial year to DeLaval Holding BV) and through the acquisition 
of the Helmets & Armor business which completed in January 2020. 
Since acquisition, the medium-term potential has been validated by 
the new framework contracts which have been signed within the 
U.S. DOD as described on page 17.

71

GovernanceRemuneration Report continued

In September 2020, we announced the acquisition of Team Wendy, 
using the proceeds from the milkrite | InterPuls sale which we 
believe will be significantly value enhancing for shareholders. Team 
Wendy provides a complementary fit with our existing Helmets & 
Armor business and provides the enlarged Group with a broader 
product offering, an enhanced route to market and significant 
business opportunities over the medium-term. The Helmets & Armor 
and Team Wendy acquisitions have been self-financed through 
strong cash generation and without raising equity or debt capital. 
Furthermore, even after the acquisitions, the Group continues to have 
a healthy balance sheet, placing it in a good position for exploring 
further M&A opportunities over the medium-term.

Over recent years the Group has become steadily more complex 
and U.S-focused. Following the Team Wendy and milkrite | InterPuls 
transactions, the Group’s activities will be predominantly conducted 
across six U.S. sites, with approximately 90% of revenues and 100% 
of borrowings in U.S. dollars. As such, our reporting currency will 
change to U.S. dollars for the 2021 financial year and we will set our 
dividends in U.S. dollars. Our staff headcount has grown from around 
800 to 1,000 over the last three years and, reflecting our geographic 
expansion, Directors’ roles have evolved with both the CEO and  
CFO spending a considerable amount of time outside of the U.K.. 

The ongoing strength and resilience of the business has been clearly 
demonstrated during the COVID-19 crisis, with demand for our 
products remaining strong and manufacturing capabilities and the 
supply chain proving robust. Business has continued largely as usual 
and there have been no employee pay cuts, layoffs or furloughs 
across the Group, no claims for government wage or credit support 
and shareholder dividends have continued to be paid, with dividend 
growth maintained at 30%. 

has not matched the exceptional performance of the Company over 
recent years. This is, in part, because traditionally the Committee has 
taken a conservative approach to pay, with compensation set at and 
delivering below market levels despite the exceptional year-on-year 
growth in the business. While the Committee is not proposing to 
address what has been paid in the past, we are of the view that it is 
vital to ensure that, going forward, the CEO and CFO are rewarded 
appropriately for future delivery. The primary aims of the changes  
to the policy are therefore to ensure that:

• 

the management team is fairly incentivised;

•  both Executive Directors and the wider executive team  
are retained to deliver the next stage of our strategy;

• 

there is greater focus on long-term sustainable returns  
under the LTIP with full vesting only in the event of  
exceptional performance;

•  packages remain competitive against companies of our size and 
geographical complexity (particularly given our fast growth to 
date and our future trajectory), and for a company with a U.S.-
centric customer base and operations; and

•  our remuneration policies and how we implement them 
are in line with good practice and take account of market 
developments, particularly in light of the publication of the  
U.K. Corporate Governance Code in 2018 and the latest  
institutional investor best practice guidance.

Proposed changes to the Policy

In light of the context set out above, and taking close account of 
the feedback received from shareholders during the consultation 
process, I set out below the key policy changes for which approval 
will be sought:

Further details of how this exceptional level of sustained performance 
has been achieved, and of our growth trajectory going forward, are set 
out in the Chair’s Statement on pages 12 and 13.

1. 

Remuneration context

The Committee believes that the current overarching remuneration 
framework continues to be effective. As a reminder, we operate a 
simple and transparent structure comprising salary, benefits and 
pension and, subject to stretching performance conditions, an 
annual bonus and a single long-term incentive plan. Incentive pay is 
subject to withholding and recovery provisions, part of any annual 
bonus payment is deferred into shares for a period of time, a post-
vesting holding period operates for the long-term incentive plan and 
significant share ownership guidelines apply. These features enhance 
the alignment of interest between our executive Directors and 
shareholders and contribute to an appropriate level of risk mitigation.

Though the Committee is of the view that the current framework is 
the right one for Avon Rubber, we believe there is scope to optimise 
some of the moving parts within the structure. In particular, it is the 
Committee’s firm view that the remuneration delivered to executives 

72

 Increase in incentive opportunity – An increase to the 
annual bonus opportunity from 100% to 125% of salary and the 
LTIP grant level from 150% to 175% of salary for both Executive 
Directors. In line with the existing policy, one quarter of the 
annual bonus will be deferred in shares and a two-year holding 
period will apply to vested LTIP awards.

 These changes are aimed at ensuring that the packages 
sufficiently incentivise the delivery of stretching financial and 
shareholder return performance, and that they are set at levels 
which are commensurate with companies of our size and scale. 
The Committee has historically been scrupulous in ensuring 
bonus targets are appropriately stretching (note the annual 
bonus has not paid out in full in any of the last 10 years, including 
the latest year, despite recent exceptional levels of performance) 
and will continue to make this a priority. In addition, in light of the 
increase in the LTIP opportunity, vesting will be subject to more 
stretching targets, as described below. The revised incentive 
opportunities are in line with, and not ahead of, those in pan-
sector and industrials companies of a similar size and scale.

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020 
Divestment of milkrite | InterPuls 
Confirming our position as a leading provider of life critical personal protection systems

In September 2020 we completed the divestment of milkrite | InterPuls. As a solely focused protection business, there is 
opportunity to leverage our leading position in respiratory and ballistic protection and expand our capability into the wider 
personal protection market, thereby accelerating the long-term growth prospects for the business.

For the latest investor relations information, go to our website at: www.avon-rubber.com/investors

2. 

 Bolstering of shareholder protections – The Committee 
is sensitive to the fact that greater incentive quantum comes 
with increased risk and we are therefore proposing a number 
of mitigating features in order to bolster the shareholder 
protections built into our arrangements. These will include: 

These changes are subject to the approval of the new Policy  
by shareholders at the AGM on 29 January 2021.

Application of Policy in 2021

The Committee will seek to implement the Policy as follows:

(i) 

(ii) 

 a consideration of the prevailing share price and the 
number of shares under award in advance of the grant of 
any LTIP awards, to ensure that award levels appropriately 
reflect the shareholder experience; 

 the shareholding guidelines will be toughened so that 
executives, as a minimum, will be required to retain at least 
50% of the net of tax share awards which vest until the 
200% of salary shareholding guideline has been met  
(no minimum proportion is currently defined); and 

(iii)   a formal 10% in 10 years dilution cap will be introduced 

covering all share schemes operated by the Company 
(currently an overall 15% dilution limit covering all  
schemes is in operation).

 Introduction of a post-cessation shareholding 
requirement – The U.K. Corporate Governance Code asks 
companies to include a formal policy on post-cessation 
shareholdings. We are supportive of what the Code provisions 
are trying to achieve in this regard, i.e. to ensure that executives 
are focused on taking decisions that are in the long-term 
interests of the Company. We are therefore proposing 
to introduce a requirement in line with The Investment 
Association’s guidance (i.e. executive Directors to hold the 
lower of the value of their shareholding at cessation and  
200% of salary for two years post employment).

 Alignment of pension contributions with the 
workforce – The Committee supports the principle that 
pension alignment will promote fairness across the workforce. 
Incumbents’ current contribution rates will therefore be 
reduced to the U.K. workforce rate of 7.5% of salary from 
1 October 2023, which aligns with our reporting year end  
and salary review date. This policy already applies to any  
new executive Director appointments irrespective of the  
time of joining. 

3. 

4. 

Base salaries

Paul McDonald’s base salary will be increased from £410,000 to 
£500,000 and Nick Keveth’s from £285,000 to £350,000, effective  
1 October 2020. 

The primary reasons for these increases are to (i) appropriately reward 
a proven management team who were deliberately appointed on 
relatively modest salaries, (ii) to retain both Directors over the long-
term and to mitigate an identified retention risk, and (iii) to recognise 
the increasingly complex nature of the Avon Rubber business. 

The Committee’s view is that pay has simply not kept up with 
the outstanding year-on-year performance of the Company and 
the increasingly complex nature of the business and, against this 
backdrop, feels that it is imperative to reposition the remuneration 
packages in order to retain and fully motivate the team. The salary 
increases are a key element in shoring up the effectiveness of the 
packages and will place us on a more stable footing going forward. 
In addition, in the CFO’s case, the uplift also takes into account the 
additional M&A and IT responsibilities he has taken on. 

The revised Executive Director salaries also provide the business  
with the scope to progress pay below the Board, particularly for  
U.S. employees where pay levels tend to be significantly higher.

The Committee is acutely aware of the dangers of justifying salary 
increases on the basis of benchmarking data and, in coming up with 
our proposals, we wish to assure shareholders that benchmarking 
analysis has only been used as a secondary reference point in 
order to provide the Committee with an additional sense check. 
The Committee takes comfort that the salary positionings remain 
modestly positioned when compared with other U.K.-listed 
businesses of our size, scale and complexity. 

73

Governance 
 
 
Remuneration Report continued

Annual bonus

Subject to approval of the new Policy, the maximum annual bonus 
opportunity will be 125% of salary, with 25% of any bonus earned 
deferred into shares for two years. The bonuses for 2021 will be based 
on operating profit (40%), cash conversion (20%), revenue (20%) and 
strategic objectives (20%). The targets are commercially sensitive but 
will be disclosed in full on a retrospective basis in next year’s report.

LTIP

Subject to approval of the new Policy, the 2021 LTIP awards will be 
granted after the AGM at 175% of salary. A consideration will be made 
of the prevailing share price and the number of shares under the 
award in advance of the grant of this award to ensure that the  
award level appropriately reflects the shareholder experience. 

As part of the consultation, some shareholders wished to see ROCE 
feature as an additional discrete long-term incentive measure. The 
redeployment of the proceeds from the disposal of milkrite | InterPuls 
into the higher growth and margin Team Wendy business at a 
lower EBITDA multiple than the disposal, demonstrates that return 
on capital, alongside EPS growth and shareholder returns, are key 
metrics for us. We believe Team Wendy will be value enhancing for 
shareholders, having met all of our strategic and financial criteria and 
that the Company will be able to deliver a higher ROCE than prior to 
both transactions.

Reflecting the increased incentive opportunity being proposed, the 
Committee believes that the additional LTIP grant should vest only if 
there is truly exceptional performance and therefore tougher targets 
will apply than has previously been the case. 

•  The relative TSR condition will now require upper quintile 

performance rather than upper quartile in order to achieve full 
vesting. Executive Directors will only benefit from the additional 
quantum therefore if tougher targets are achieved. The TSR 
comparator group will be disclosed at the time of grant.

•  Given the significant level of M&A in the last financial year and the 
completion of Team Wendy in November 2020, the Committee 
wishes to ensure that three-year targets take full account of the 
restructured business. Therefore, the EPS targets will be set and 
disclosed at the time of grant, expected to be shortly after the 
AGM in January 2021. The upper stretch target will be higher than 
the 12%p.a. stretch target applying to the 2019/20 award.

Outcomes for 2020

The bonuses for 2020 were dependent on financial targets  
only, namely organic revenue, operating profit growth, cash 
conversion and operating profit for the Helmets & Armor business. 
The Company’s financial performance for the year resulted in bonus 
awards for the executive Directors at 65.5% of maximum. Full details 
can be found on page 88.

For 2021, the Committee believes the current EPS and TSR  
measures remain appropriate as they provide the right balance 
between financial delivery and future expectations and provide  
for a straightforward approach. Importantly though, ROCE will 
continue to feature as an underpin, requiring the Committee to 
consider the Group’s ROCE performance prior to determining  
vesting under the EPS measure. We will keep the inclusion of  
ROCE as a headline LTIP measure under review over the life of  
the policy and major investors will be consulted, if necessary,  
prior to any material changes being made.

The targets set for the 2020/21 LTIP will be very stretching  
(see below) and will recognise the expected accretive earnings  
from Team Wendy. Further, in addition to the ROCE underpin that  
will apply to the EPS measure, the Committee retains discretion to  
reduce the overall LTIP vesting level if it considers that the underlying 
business performance of the Company does not justify vesting. 

The Committee considers that within the broader context of the 
overall performance of the Company, and taking into account the 
individual performance of the Executive Directors, the pay-out 
achieved under the bonus is justified and has not applied any 
discretionary adjustment to this outcome.

Vesting of the PSP awards made on 6 December 2017 will be based  
on the agreed measures of relative TSR and EPS growth over the  
three-year performance period. The Group’s three-year TSR was  
247% which ranked the Company near the top of the peer  
group. The Group’s EPS for 2020 (including milkrite | InterPuls)  
gave 11%p.a. growth which was ahead of the maximum growth 
target of CPI + 8%p.a. It is intended that the award will vest in full. 
Around 70% of the LTIP figures in the single figure table is due to  
share price appreciation measured at 30 September 2020.

74

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Regulatory and governance changes

In carrying out the remuneration review, the Committee has 
considered the various changes to the regulatory environment, 
in particular the revised U.K. Corporate Governance Code. The 
Committee has sought to align practice and disclosures to the 
provisions of the new Code and has been careful to ensure that the 
new Policy is consistent with the six factors set out in Provision 40  
(i.e. clarity, simplicity, risk, predictability, proportionality and 
alignment to culture), details of which can be found in the 
Policy Report.

In 2021 we will continue to be alive to any further governance 
changes, developments in market practice and to the evolving views 
of institutional investors and the shareholder protection bodies.

Shareholder views and voting outcomes

As mentioned above, we have sought to undertake a comprehensive 
review of our Policy to include a wide-reaching consultation exercise. 
Making adjustments and corrections to pay levels is difficult in the 
current environment and we were comforted by the general level 
of support provided by shareholders to our approach to ensuring 
that the CEO and CFO are rewarded appropriately for future delivery. 
I would like to take this opportunity to again reiterate my thanks to 
all shareholders and proxy voting agencies that participated in this 
process and for the constructive feedback that has contributed to  
the design of the new Policy.

The Committee was pleased with the level of support received for 
the advisory vote on the Annual Report on Remuneration at the 
2020 AGM, with over 96% of votes cast in favour. I hope we will again 
receive your support for the resolutions relating to remuneration at 
the forthcoming AGM.

I am always happy to hear from the Company’s shareholders and  
you can contact me via the Company Secretary if you have any 
questions on this report or more generally in relation to the 
Company’s remuneration. 

Chloe Ponsonby
Chair of the Remuneration Committee

2 December 2020

75

Governance 
Remuneration Report continued

Remuneration at a Glance

The Company is seeking shareholder approval for a revised Policy at the AGM on 29 January 2021. The key elements of the Directors’ 
Remuneration Policy, as it applied in 2020 and how it is proposed to apply in 2021 are summarised below:

Remuneration 2020

Remuneration 2021

Salary  
(annual base)

CEO £410,000
CFO £285,000

CEO £500,000
CFO £350,000

FIXED PAY

Pension

15% of salary for current Executive  
Directors (new hires aligned with  
workforce contribution rate)

15% of salary for current Executive Directors 
– reducing to workforce contribution rate 
from 1 October 2023 (new hires aligned with 
workforce contribution rate of 7.5% of salary)

Benefits

Includes car allowance, private health 
insurance and life assurance

Includes car allowance, private health 
insurance and life assurance

Maximum 
opportunity

100% of salary

125% of salary

ANNUAL  
BONUS

Operation

•  Performance measures: revenue (16%), 

operating profit (32%), cash conversion (32%), 
Helmets & Armor operating profit (20%)

•  Performance measures: revenue (20%), 
operating profit (40%), cash conversion 
(20%), strategic objectives (20%)

•  25% of the overall amount deferred into 

•  25% of the overall amount deferred into 

shares which vest after two years

shares which vest after two years

•  Malus and clawback provisions apply

•  Malus and clawback provisions apply

LONG-TERM 
INCENTIVE

Award level

150% of salary

175% of salary

Operation

•  Performance measures: relative TSR (50% 
of award) and EPS with a ROCE underpin 
(50% of award)

•  Performance measures: relative TSR (50% 
of award) and EPS with a ROCE underpin 
(50% of award)

•  Performance measured over three years

•  Performance measured over three years

•  Two-year additional holding period  

•  Two-year additional holding period applies 

applies to vested awards

to vested awards

•  Malus and clawback provisions apply

•  Malus and clawback provisions apply

SHAREHOLDING 
GUIDELINES

Post 
employment

N/A

200% of salary to be held for two years  
post employment

In employment

200% of salary

200% of salary

Executive remuneration 

Actual vs maximum under policy

Paul McDonald

£1,725,538

LTIP

Annual Bonus
Fixed Pay, Pension  
and Benefits

£ 1,725,538

56%

£1,866,988

52%

16%

28%

22%

26%

Nick Keveth

£1,281,094

£1,281,094

58%

£1,379,419

54%

15%

27%

21%

25%

2020 Actual

2020 Maximum

2020 Actual

2020 Maximum

76

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020REMUNERATION POLICY REPORT
This section of the report sets out our Directors’ Remuneration Policy 
which will be put forward for shareholder approval at the 2021 AGM 
on 29 January 2021 and will take formal effect from that date, subject 
to shareholder approval. 

•  Simplicity – Our remuneration framework is straightforward to 
communicate and operate. We have operated the same simple 
and transparent overarching structure for many years and applied 
it on a consistent basis across all employees. 

•  Risk – Our incentives have been structured to ensure that they 

are aligned with the Board’s system of risk management and risk 
appetite. Inappropriate risk-taking is discouraged and mitigated 
through, for example (i) the operation of arrangements that 
provide an appropriate balance of fixed pay to short- and long-
term incentive pay and through multiple performance measures 
based on a blend of financial, non-financial and shareholder 
return targets, (ii) the deferral of a proportion of annual bonus 
into shares and the operation of a post-vesting holding period 
for the LTIP, (iii) the operation of significant in-employment and 
post-employment shareholding guidelines, and (iv) the operation 
of robust recovery and withholding provisions.

•  Predictability – Our incentive plans are subject to individual 

caps, with our share plans also subject to market standard dilution 
limits. The Committee has full discretion to alter the pay-out level 
or vesting outcome to ensure payments are appropriately aligned 
with the underlying performance of the Company. 

•  Proportionality – Ensuring Executive Directors are not rewarded 
for failure underscores our approach to remuneration (e.g. the 
significant proportion of our packages is based on long-term 
performance targets linked to the KPIs of the Company, through 
our ability and openness to the use of discretion to ensure 
appropriate outcomes, and through the structure of our Executive 
Directors’ contracts). There is a clear link between individual 
awards, delivery of strategy and our long-term performance.  
As mentioned above, formulaic incentive outcomes are reviewed 
by the Committee and may be adjusted having consideration to 
overall Group performance and wider workforce remuneration 
policies and practices.

•  Alignment to culture – Our Policy is aligned to Avon Rubber’s 
culture and values. The Committee strives to instil a sustainable 
performance and continuous improvement culture at the 
management level that can cascade down throughout the 
Company. The Board sets the framework of KPIs against which  
we monitor the performance of the Company and the Committee 
links the performance metrics of our incentive arrangements to 
those KPIs. We are also keen to foster a culture of share ownership 
throughout the Company and operate all-employee share 
arrangements in pursuit of this objective.

Further details of the role of the Committee and its decision-making 
process can be found in the Annual Report on Remuneration on 
page 86. 

Guiding policy

The Company’s guiding policy on executive remuneration is that:

•  Executive remuneration packages should be clear and simple, 
taking into account the linkage between pay and performance 
by both rewarding effective management and by making the 
enhancement of shareholder value a critical success factor in  
the setting of incentives, both in the short- and the long-term.

•  The overall level of salary, incentives, pension and other benefits 
should be competitive (but not excessive) when compared with 
other companies of a similar size and global spread and should  
be sufficient to attract, retain and motivate Executive Directors  
of superior calibre in order to deliver long-term success.

•  Performance-related components should form a significant 

proportion of the overall remuneration package, with maximum 
total potential rewards being earned through the achievement of 
challenging performance targets based on measures that are linked 
to the Company’s KPIs and to the best interests of shareholders.

Considerations when determining remuneration policy

As described in the Annual Statement, the Remuneration Committee 
(the ‘Committee’) undertook a comprehensive review of the 
current Directors’ Remuneration Policy during the year to ensure, 
primarily, that it continues to: (i) support the strategy and promote 
the long-term sustainable success of the Group, (ii) align executive 
remuneration with company culture, purpose and values and clearly 
provide linkage to the successful delivery of the Company’s long-
term strategy, (iii) attract, retain and motivate executive management 
of the quality required to run the Company successfully (without 
paying more than is necessary), and (iv) have regard to the views  
of our shareholders and other stakeholders and appropriately  
reflect the best practice expectations of institutional investors.

In reviewing our Policy during the course of 2020, and in planning for 
its implementation, the U.K. Corporate Governance Code has been 
a key touchstone and we have been careful to take full account of 
the remuneration-related provisions in our design considerations. 
With regard to how we have sought to comply with the six factors 
outlined in Provision 40 of the Code for example, we believe the 
following are worth noting in particular:

•  Clarity – Our remuneration framework is structured to support 
financial delivery and the achievement of strategic objectives, 
aligning the interests of Executive Directors with those of our 
shareholders. Our proposed Policy is transparent and well 
understood by our senior executive team. It has been clearly 
articulated to our shareholders and representative bodies (both 
on an ongoing basis and during consultation when changes are 
being made).

77

GovernanceRemuneration Report continued

Changes to the Remuneration Policy

Details of the substantive changes proposed in the new Policy, along 
with the rationale for each, are provided in the Annual Statement on 
page 71. We set out below a summary of these changes:

• 

Increase in incentive opportunity – An increase to the 
annual bonus opportunity from 100% to 125% of salary and the 
maximum LTIP grant level from 150% to 175% of salary for both 
Executive Directors.

•  Additional incentive safeguards – Addition of a formal 

commitment to ensuring the prevailing share price is considered 
in advance when deciding on the number of shares to be 
awarded as part of any LTIP grant and ensuring the policy allows 
full flexibility for the Committee to adjust formulaic outcomes in 
light of overall Group performance. 

•  Shareholding guidelines toughened – Executives, as a 
minimum, will be explicitly required to retain at least 50%  
of the net of tax share awards which vest until the 200% of  
salary shareholding guideline has been met. 

• 

Introduction of a post-cessation shareholding requirement 
– Executive Directors will ordinarily be required to hold the lower 
of the value of their shareholding at cessation (excluding shares 
purchased with own funds and any shares from share plan awards 
made before the approval of this Policy) and 200% of salary for 
two years after ceasing to be a Director.

•  Alignment of pension contributions with the workforce – 

Incumbents’ contribution rates will be reduced from 15% of salary 
to the U.K. workforce rate from 1 October 2023. This workforce-
aligned policy already applies to any new executive Director 
appointments irrespective of the time of joining. 

Policy table

The table below sets out the main components of the proposed 
Remuneration Policy for Directors, together with further information 
on how these aspects of remuneration operate, subject to approval 
by shareholders at the 2021 AGM. The existing policy approved at 
the AGM on 21 January 2019 and set out in the 2018 Annual Report 
will remain in effect until shareholders approve the new Policy. The 
Remuneration Committee has discretion to amend remuneration 
and benefits to the extent described in the table and the written 
sections that follow it.

Element of 
remuneration

Purpose and  
link to strategy

Operation

Maximum 
potential value

Performance targets

Although there are no 
formal performance 
conditions, any increase 
in base salary is only 
implemented after 
careful consideration of 
individual contribution and 
performance and having 
due regard to the factors 
set out in the ‘Operation’ 
column of this table.

Basic salary

To provide competitive 
fixed remuneration.

To attract and retain 
Executive Directors 
of superior calibre in 
order to deliver long-
term business success.

Reflects individual 
experience and role.

The Committee’s aim 
is to position salaries 
around the mid-market 
level of companies 
of a similar size, scale 
and complexity.

Normally reviewed annually by  
the Remuneration Committee  
with increases typically effective 
1 October.

Individual salary adjustments take 
into account each Executive Director’s 
role, competence and performance. 
Significant adjustments are infrequent 
and normally reserved for material 
changes in role, a significant increase 
in the size/complexity of the Group, 
or where an individual has been 
appointed on a low salary with  
an intention to bring them to  
market levels over time and  
subject to performance.

Other factors which will be taken into 
account will include pay and conditions 
elsewhere in the Group, progression 
within the role, and competitive salary 
levels in companies of a broadly similar 
size and complexity.

No prescribed maximum or 
maximum increase. 

The normal approach will be  
to limit increases to the average 
level across the wider workforce, 
though increases above this 
level may be awarded subject 
to Committee discretion 
to take account of certain 
circumstances, such as those 
stated under ‘Operation’.

On recruitment or promotion, 
the Committee will consider 
previous remuneration and pay 
levels for comparable companies 
(for example, companies of a 
similar size and complexity, 
industry sector or location), 
when setting salary levels.  
This may lead to salary being  
set at a lower or higher level 
than for the previous incumbent.

78

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Element of 
remuneration

Purpose and  
link to strategy

Operation

Maximum  
potential value

Performance targets

Benefits

To provide competitive 
fixed remuneration.

To attract and retain 
Executive Directors 
of superior calibre in 
order to deliver long-
term business success.

Not applicable.

As it is not possible to 
calculate in advance  
the cost of all benefits,  
a maximum is not  
pre-determined.

The maximum level  
of participation in all-
employee share plans 
is subject to the limits 
imposed by the relevant 
tax authority from time 
to time.

Executive Directors are entitled  
to benefits such as travel-related 
benefits including a car or car 
allowance, medical assessments  
every two years, private health 
insurance and life assurance.  
Executives will be eligible for any  
other benefits which are introduced  
for the wider workforce on broadly 
similar terms.

Any reasonable business-related 
expenses (and any tax thereon) can  
be reimbursed if determined to be  
a taxable benefit.

Executive Directors will be  
eligible to participate in any  
all-employee share plan operated  
by the Company, on the same  
terms as other eligible employees.

For external and internal appointments 
or relocations, the Company may pay 
certain relocation and/or incidental 
expenses as appropriate.

Pension

To reward sustained 
contributions by 
providing retirement 
benefits.

The Company funds contributions to 
a Director’s pension as appropriate 
through contribution to the Company’s 
money purchase scheme or through 
the provision of salary supplements or 
a combination of these.

Company contribution 
up to 15% of salary (to 
reduce to no higher than 
the general workforce 
contribution level from  
1 October 2023). 

Not applicable.

Future appointments to 
the Board will receive 
contributions in line with 
the prevailing rate offered 
to the general workforce 
(currently 7.5% of salary 
in the U.K.) in the country 
where they are based at 
the time.

79

GovernanceRemuneration Report continued

Element of 
remuneration

Purpose and  
link to strategy

Operation

Maximum  
potential value

Performance targets

Annual 
Bonus

Rewards the 
achievement of annual 
financial and business 
targets aligned with 
the Group’s KPIs.

Bonus is based on performance in the 
relevant financial year. Any payment 
is discretionary and will be subject 
to the achievement of stretching 
performance targets. 

Maximum bonus only 
payable for achieving 
demanding targets.

Bonus is normally paid in cash, except 
25% of any bonus which is deferred 
into shares for two years.

Capped at 125% of salary.

Deferred element 
encourages long-term 
shareholdings and 
discourages excessive 
risk taking.

Bonuses are not contractual and 
are not eligible for inclusion in the 
calculation of pension arrangements.

Recovery and withholding provisions 
apply in cases of misconduct, corporate 
failure, reputational damage, error in 
calculation of a bonus and material 
misstatement of financial results. 

Dividends or dividend equivalents  
may accrue on deferred shares.

The Committee sets performance 
measures and targets that are 
appropriately stretching each year, 
taking into account key strategic 
and financial priorities and 
ensuring there is an appropriate 
balance between incentivising 
Executive Directors to meet 
targets, while ensuring they do 
not drive unacceptable levels of 
risk or inappropriate behaviours. 

Financial measures will normally 
determine at least 75% of the 
bonus opportunity and the 
balance may be based on non-
financial, strategic, personal and/
or ESG-related objectives.

A graduated scale of targets is 
normally set for each measure, with 
no payout for performance below 
a threshold level of performance.

The Committee has discretion to 
amend the pay-out should any 
formulaic outcome not reflect the 
Committee’s assessment of overall 
business performance.

Long-Term 
Incentive 
Plan

Designed to align 
Executive Directors’ 
interests with those of 
shareholders and to 
incentivise the delivery 
of sustainable earnings 
growth and superior 
shareholder returns.

Executive Directors may 
receive an award of up  
to 175% of basic salary  
per annum. 

The Committee will 
consider the prevailing 
share price when deciding 
on the number of shares 
to be awarded as part  
of any LTIP grant.

A 10% in 10 years’ dilution 
limit governing the issue 
of new shares to satisfy all 
share scheme operated by 
the Company will apply.

Performance measures may 
include, and are not limited 
to, relative TSR, EPS, strategic 
measures and ESG-related 
objectives.

The Committee retains discretion 
to set alternative weightings or 
performance measures for awards 
over the life of the policy.

100% of awards vest for stretch 
performance, up to 20% of 
an award vests for threshold 
performance and no awards  
vest below this.

Underpins may apply.

Awards of conditional shares or nil 
cost option awards which normally 
vest after three years subject to the 
achievement of performance targets 
and continued service.

An additional two-year holding period 
applies after the end of the three-year 
vesting period.

Recovery and withholding provisions 
apply in cases of misconduct, corporate 
failure, reputational damage, error 
in calculation of award and material 
misstatement of financial results. 

Dividend equivalents may be paid  
for awards to the extent they vest.

The Committee retains discretion to 
adjust vesting levels in exceptional 
circumstances, including but not limited 
to regard of the overall performance of 
the Company or the grantee’s personal 
performance.

80

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Element of 
remuneration

Purpose and  
link to strategy

Operation

Maximum  
potential value

Performance targets

Not applicable

Not applicable

Executive Directors 
are required to build 
up and maintain an in-
employment shareholding 
worth 200% of salary 
(100% for other senior 
management). 

Executive Directors are 
normally required to hold 
shares at a level equal 
to the lower of their 
shareholding at cessation 
and 200% of salary for two 
years post employment 
(excluding shares 
purchased with own funds 
and any shares from share 
plan awards made before 
the approval of this policy).

No prescribed maximum 
fee or maximum fee 
increase. 

Increases will be informed 
by taking into account 
internal benchmarks such 
as the salary increase for 
the general workforce and 
will have due regard to 
the factors set out in the 
‘Operation’ column of  
this table. 

Share 
Ownership 
Guidelines

To increase alignment 
between Executives 
and shareholders.

Executive Directors are required to 
retain at least 50% of their net of tax 
vested awards until the in-employment 
shareholding guideline is met.

Nil cost options which have vested  
but are yet to be exercised and 
deferred bonus awards subject to 
 a time condition only may be 
considered to count towards the  
in-employment shareholding on  
a notional post-tax basis.

Chair and 
Non-
Executive 
Directors’ 
fees and 
benefits

To provide 
compensation in line 
with the demands of 
the roles at a level that 
attracts high calibre 
individuals and reflects 
their experience  
and knowledge.

Fees are normally reviewed annually 
taking into account factors such as the 
time commitment and contribution of 
the role and market levels in companies 
of comparable size and complexity. 

The Chair is paid an all-inclusive fee  
for all Board responsibilities.

Fees for the other Non-Executive 
Directors may include a base fee 
and additional fees for further 
responsibilities (for example, chairship 
of Board committees or holding the 
office of Senior Independent Director). 

The Company repays any reasonable 
expenses that a Non-Executive Director 
incurs in carrying out their duties as a 
Director, including travel, hospitality- 
related and other modest benefits and 
any tax liabilities thereon, if appropriate.

If there is a temporary yet material 
increase in the time commitments for 
Non-Executive Directors, the Board 
may pay extra fees on a pro-rata basis 
to recognise the additional workload.

81

GovernanceRemuneration Report continued

Illustration of the application of the Policy

The balance between fixed and variable ‘at risk’ elements of remuneration changes with performance. Our policy results in a significant 
proportion of remuneration received by Executive Directors being dependent on performance. The charts below illustrate how the Policy 
would function for minimum, on target and maximum performance for each Executive Director in 2020/21 assuming the Remuneration 
Policy is approved at the 2021 AGM.

Chief Executive Officer – Paul McDonald

Chief Financial Officer – Nick Keveth

£3,000

£2,500

£2,000

£1,500

£1,000

£500

£0

£3,000

£2,500

£2,529

17%

£2,091

41%

35%

£2,000

£1,341

33%

23%

44%

£591

100%

30%

25%

28%

23%

Min

Target

Max

Max with  
growth

£1,500

£1,000

£500

£0

£944

32%

23%

44%

£419

100%

Min

Target

£1,469

42%

30%

28%

Max

Total Fixed Remuneration

Annual Bonus

Performance Shares

Share price growth

£1,775

17%

34%

25%

24%

Max with  
growth

Assumptions for the charts above:

•  Minimum: Comprises fixed pay made up of base salary levels (applying from 1 October 2020), the value of pension at 15% of annual  

basic salary and other benefits estimated at the value shown in the single total figure of remuneration table for 2020.

•  On-target: bonus achieved at 50% of the maximum opportunity, i.e. 62.5% of salary and with the on-target level of vesting under the  

LTIP taken to be 50% of the face value of the award at grant, i.e. 87.5% of salary.

•  Maximum: full bonus achieved and LTIP vesting in full i.e. 125% of salary bonus payout and LTIP awards to the value of 175% of salary vesting.

•  Share price appreciation of 50% has been assumed for the LTIP awards under the final ‘Max with growth’ scenario (but no share price 

appreciation has been assumed for the first three sections).

•  Amounts relating to all-employee share schemes have, for simplicity, been excluded from the charts.

82

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Selection of performance measures and targets

Flexibility, discretion and judgement

Annual bonus

The Executives’ annual bonus arrangements are focused on the 
achievement of the Company’s short- and medium-term financial 
objectives, with financial measures selected to closely align the 
performance of the Executive Directors with the strategy of the 
business and with shareholder value creation. Where non-financial 
objectives are set, these are chosen to support the delivery of the 
longer-term strategic milestones and which link to those KPIs of  
most relevance to each Director’s individual responsibilities.

Details of the measures used for the annual bonus are given in  
the Annual Report on Remuneration.

Long-Term Incentive Plan

The aim of the Plan is to motivate Executive Directors and other 
senior executives to achieve performance superior to the Company’s 
peers and to maintain and increase earnings levels whilst at the same 
time ensuring that it is not at the expense of longer-term shareholder 
returns. This is reflected in the Plan’s performance conditions which 
for the first year of the new Policy will be based on relative TSR and 
EPS growth.

The Committee will review the choice of performance measures  
and the appropriateness of the performance targets prior to each 
LTIP grant. 

The TSR measure takes the total return received by the Company’s 
shareholders in terms of share price growth and dividends over a 
three-year period and compares it with the total returns received  
by shareholders in companies within a predetermined and 
appropriate comparator group. The Remuneration Committee’s 
intention is to reward only TSR performance which outperforms  
the comparator group.

The EPS measure is based on growth in adjusted earnings per share 
over the performance period. The target range is a sliding scale set at 
the time of award taking account of internal and external forecasts, 
to encourage continuous improvement and incentivise the delivery 
of stretch performance. For the 2021 awards, the Committee will also 
assess the Group’s ROCE performance when approving the vesting 
outcome under the EPS element of awards.

The Remuneration Committee operates the annual bonus and LTIP 
according to the rules of each respective plan which, consistent with 
market practice, include discretion in a number of respects in relation 
to the operation of each plan. Discretions include:

•  who participates in the plan, the quantum of an award and/or 

payment and the timing of awards and/or payments

•  determining the extent of vesting

• 

treatment of awards and/or payments on a change of control or 
restructuring of the Group

•  whether an Executive Director or a senior manager is a good/bad 
leaver for incentive plan purposes and whether the proportion 
of awards that vest do so at the time of leaving or at the normal 
vesting date(s)

•  how and whether an award may be adjusted in certain 

circumstances (e.g. for a rights issue, a corporate restructuring or 
for special dividends)

•  what the weighting, measures and targets should be for the 

annual bonus plan and LTIP awards from year to year

• 

the Committee also retains the ability, within the policy, if events 
occur that cause it to determine that the conditions set in relation 
to an annual bonus plan or a granted LTIP award are no longer 
appropriate or unable to fulfil their original intended purpose, to 
adjust targets and/or set different measures or weightings for the 
applicable annual bonus plan and LTIP awards with, in the case 
of LTIP awards held by Executive Directors, adjusted performance 
conditions being not materially less difficult to satisfy than the 
original conditions would have been but for the relevant event(s))

• 

the ability to override formulaic outcomes in line with policy

All assessments of performance are ultimately subject to the 
Committee’s judgement and discretion is retained to adjust 
payments in appropriate circumstances as outlined in this Policy.  
Any discretion exercised (and the rationale) will be disclosed.

83

GovernanceRemuneration Report continued

Legacy arrangements

For the avoidance of doubt, in approving this Remuneration 
Policy, authority is given to the Company to honour any previous 
commitments entered into with current or former Directors (such as 
the payment of a pension or the unwinding of legacy share schemes 
or historic share awards granted before the approval of this policy) 
that remain outstanding.

Service contracts, letters of appointment and policy on 
payments for loss of office

Executive Directors

The Company’s policy is that Executive Directors should normally  
be employed under a contract which may be terminated by  
either the Company or the Executive Director giving no more  
than 12 months’ notice.

Approach to recruitment remuneration

New Executive Directors will be offered a basic salary in line with the 
Policy. This will take into consideration a number of factors including, 
external market forces, the expertise, experience and calibre of the 
individual and current level of pay. Where the Committee has set 
the salary of a new appointment at a discount to the market level 
initially until proven, they may receive an uplift or a series of planned 
increases to bring the salary to the appropriate market position over 
time. For external and internal appointments, the Committee may 
agree that the Company will meet appropriate relocation and/or 
incidental expenses as appropriate.

Annual bonus awards, LTIP awards and pension contributions  
would not be in excess of the levels stated in the Policy. 

The Company may terminate the contract with immediate effect 
with or without cause by making a payment in lieu of notice by 
monthly instalments of salary and benefits, with reductions for any 
amounts received from providing services to others during this 
period. There are no obligations to make payments beyond those 
disclosed elsewhere in this report.

The Remuneration Committee strongly endorses the obligation on 
an Executive Director to mitigate any loss on early termination and 
will seek to reduce the amount payable on termination where it is 
appropriate to do so. The Committee will also take care to ensure 
that, while meeting its contractual obligations, poor performance 
is not rewarded. The Executive Directors’ contracts contain early 
termination provisions consistent with the Policy outlined above.

Depending on the timing of the appointment, the Committee may 
deem it appropriate to set different annual bonus performance 
conditions for the first performance year of appointment. An LTIP 
award can be made shortly following an appointment (assuming 
the Company is not in a close period). In the case of an internal 
appointment, any variable pay element awarded in respect of 
the prior role would be allowed to pay out according to its terms, 
adjusted as relevant to take into account the appointment.

The Group may pay outplacement and professional legal fees 
incurred by Executives in finalising their termination arrangements, 
where considered appropriate, and may pay any statutory 
entitlements or settle compromise claims in connection with a 
termination of employment, where considered in the best interests 
of the Company. Outstanding savings/shares under all-employee 
share plans would be transferred in accordance with the terms of  
the plans.

In addition, the Committee may offer additional cash and/or 
share-based buyout awards when it considers these to be in the 
best interests of the Company (and therefore shareholders) to 
take account of remuneration given up at the individual’s former 
employer. This includes the use of awards made under 9.4.2 of 
the Listing Rules. Such awards would be capped at a reasonable 
estimate of the value foregone and would reflect, as far as possible, 
the delivery mechanism, time horizons and whether performance 
requirements are attached to that remuneration. Shareholders will  
be informed of any such payments at the time of appointment  
and/or in the next published Annual Report.

For the appointment of a new Chair or Non-Executive Director, the 
fee arrangement would be set in accordance with the approved 
Remuneration Policy.

A pro-rated bonus may be paid subject to performance, for the 
period of active service only. Outstanding share awards may (if at all) 
vest in accordance with the provisions of the various scheme rules. 
Under the Deferred Bonus Plan, the default treatment is that any 
outstanding awards will continue on the normal timetable, save for 
forfeiture for serious misconduct. Clawback and malus provisions 
will also apply. On a change of control, awards will generally vest on 
the date of a change of control, unless the Committee permits (or 
requires) awards to roll over into equivalent shares in the acquirer.

84

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Under the LTIP, any outstanding awards will ordinarily lapse, however 
in ‘good leaver’ cases the default treatment is that awards will vest 
subject to the original performance condition and time proration 
and the holding period will normally continue to apply. For added 
flexibility, the rules allow for the Committee to decide not to pro-
rate (or pro-rate to a lesser extent) if it decides it is appropriate to 
do so, and to allow vesting to be triggered at the point of leaving 
by reference to performance to that date, rather than waiting until 
the end of the performance period if the Committee so decides. 
On a change of control, any vesting of awards will be subject to 
assessment of performance against the performance conditions  
and normally be pro-rated.

Where a buy-out award is made under the Listing Rules then the 
leaver provisions would be determined at the time of the award.

Chair and Non-Executive Directors

All Non-Executive Directors have letters of appointment rather than 
service contracts and are appointed on a rolling annual basis, which 
may be terminated on giving three months’ notice at any time by 
either party.

Chair and Non-Executive Director appointments are subject to  
Board approval and election by shareholders at each annual  
general meeting.

All service contracts and letters of appointment are available for 
inspection at the Company’s registered office.

External appointments

The Company recognises that its Executive Directors may be invited 
to become Non-Executive Directors of other companies. Such 
Non-Executive duties can broaden a Director’s experience and 
knowledge which can benefit Avon Rubber. Subject to approval by 
the Board, Executive Directors are allowed to accept Non-Executive 
appointments, provided that these appointments are not likely 
to lead to conflicts of interest, and the Committee will consider 
its approach to the treatment of any fees received by Executive 
Directors in respect of Non-Executive roles as they arise.

Consideration of shareholder views

The Committee is committed to an ongoing dialogue with 
shareholders and welcomes feedback on Directors’ remuneration. 
The Committee seeks to engage directly with major shareholders 
and their representative bodies on changes to the Policy. The 
Committee also considers shareholder feedback received in relation 
to the remuneration-related resolutions each year following the 
AGM. This, plus any additional feedback received from time to time 
(including any updates to shareholders’ remuneration guidelines), 
is then considered as part of the Committee’s annual review of 
remuneration policy and its implementation.

In its review of current remuneration and the proposed Policy 
being put forward, the Committee conducted a comprehensive 
consultation exercise which elicited feedback from shareholders 
holding over 65% of shares in issue, as well as from the main 
shareholder representative bodies. The Committee was very grateful 
for the views received. The feedback, which was largely positive, 
was used constructively to shape our final proposals. Further details 
regarding the consultation exercise can be found in the Annual 
Statement on page 71. 

Consideration of employment conditions elsewhere in  
the Group

The Committee closely monitors the pay and conditions of the wider 
workforce and the design of the Directors’ Remuneration Policy is 
informed by the policy for employees across the Group. 

While employees are not formally consulted on the design of 
the Directors’ Remuneration Policy, the Board has appointed a 
Non-Executive Director, Chloe Ponsonby, who has designated 
responsibility for workforce engagement, in line with the provisions 
of the U.K. Corporate Governance Code. One of the ways in which the 
Board engages with employees across the Group on remuneration 
is through the Employee Opinion Survey, which includes a section 
dedicated to pay and benefits. The results of this are shared with  
the Board. 

Differences in pay policy for Executive Directors compared to 
employees more generally

As for the Executive Directors, general practice across the Group is 
to recruit employees at competitive market levels of remuneration, 
incentives and benefits to attract and retain employees, accounting 
for national and regional talent pools. When considering salary 
increases for Directors, the Committee will take into account salary 
increases and pay and employment conditions across the wider 
workforce. The pension contribution for future Executive Director 
appointments will be consistent with that for the general workforce 
and the contributions for the current CEO and CFO will transition 
to the workforce level by 1 October 2023. All employees are able 
to earn annual bonuses for delivering exceptional performance, 
with corporate performance measures aligned to those set for the 
Executive Directors. All employees, including the Executive Directors, 
have the opportunity to participate in the tax-approved share 
incentive plans.

There are some differences in the structure of the Remuneration 
Policy for the Executive Directors compared to that for other 
employees within the organisation, which the Committee believes 
are necessary to reflect the differing levels of seniority and 
responsibility. At senior levels, remuneration is increasingly long-term, 
and ‘at risk’ with an increased emphasis on performance-related pay 
and share-based remuneration. This ensures the remuneration of the 
Executives is aligned with both the long-term performance of the 
Company and the interests of shareholders.

85

GovernanceRemuneration Report continued

ANNUAL REPORT ON REMUNERATION
Role and composition of the Remuneration Committee

The Board is ultimately accountable for executive remuneration 
and delegates this responsibility to the Remuneration Committee. 
The Remuneration Committee is responsible for developing and 
implementing a remuneration policy that supports the Group’s 
strategy and for determining the Executive Directors’ individual 
packages and terms of service together with those of the other 
members of the Group Executive management team. When setting 
the remuneration terms for Executive Directors, the Committee 
reviews and has regard to workforce remuneration and related 
policies and takes close account of the U.K. Corporate Governance 
Code requirements for clarity, simplicity, risk mitigation, predictability, 
proportionality and alignment to culture.

The Remuneration Committee’s terms of reference are available  
on the Company’s website and include:

•  Determining and agreeing with the Board the policy for the 

remuneration of the Company’s Chief Executive Officer, Chief 
Financial Officer, Chair, the Company Secretary and such other 
members of the senior management team as it chooses to 
consider or is designated to consider (currently the Group 
Executive management team), having regard to remuneration 
trends across the Group

•  Putting in place a remuneration structure that supports strategy 
and promotes long-term sustainable success – with executive 
remuneration aligned to company purpose and values and clearly 
linked to the successful delivery of the Company’s long-term 
strategy – and which attracts, retains and motivates executive 
management of the quality required to run the Company 
successfully without paying more than is necessary, having  
regard to views of shareholders and other stakeholders

The Committee currently comprises Chloe Ponsonby (Chair), Pim 
Vervaat, Bruce Thompson, Bindi Foyle and Victor Chavez (joined on 
1 December 2020). Chloe, Pim and David Evans (who stepped down 
from the Board on 2 December 2020) were members throughout 
the year. Bruce joined the Committee on 1 March 2020 and Bindi 
on 1 May 2020. By invitation of the Committee, meetings are also 
attended by the CEO, CFO and the Company Secretary (who acts  
as secretary to the Committee), who are consulted on matters 
discussed by the Committee, unless those matters relate to their  
own remuneration. Advice or information is also sought directly  
from other employees where the Committee feels that such 
additional contributions will assist the decision-making process.

The Committee is authorised to take such internal and external 
advice as it considers appropriate in connection with carrying out its 
duties, including the appointment of its own external remuneration 
advisers. During the year, the Committee was assisted in its work by 
FIT Remuneration Consultants LLP. FIT was appointed in December 
2019 and has provided advice in relation to general remuneration 
matters and the review of the remuneration policy. Fees paid to FIT 
in relation to advice provided to the Committee during the year 
to 30 September 2020 were £76,258 (excluding VAT), charged on a 
time/cost basis. FIT also provided advice in relation to Non-Executive 
Directors’ fees during the year but other than this did not provide any 
other services to the Company. FIT is a member of the Remuneration 
Consultants Group and, as such, voluntarily operates under the Code 
of Conduct in relation to executive remuneration consulting in the 
U.K.. The Committee is satisfied that the advice they received from FIT 
was objective and independent. 

Prior to FIT’s appointment, the Remuneration Committee sought 
advice from Aon. Fees paid to Aon in relation to this advice during 
the year to 30 September 2020 were £42,058 (excluding VAT).

•  Reviewing the pay arrangements put in place for the  

broader workforce

The Committee addressed the following main topics during the  
last year:

•  Within the terms of the agreed policy, determining the total 
individual remuneration package of each Executive Director 
including, where appropriate, bonuses, incentive payments,  
share options and pension arrangements

•  Determining the targets for the performance-related bonus 

schemes for the Executive Directors and the Group Executive 
management team

•  Reviewing the design of all share incentive plans for approval by 

the Board and shareholders

•  For any such discretionary plans, determining each year whether 
awards will be made, the overall amount of such awards, the 
individual awards to Executive Directors and the Group Executive 
management team (and others) and the performance targets to 
be used

•  Agreeing termination arrangements for senior Executives

•  Undertook a comprehensive review of Executive Directors’ 

remuneration which culminated in the preparation of a revised 
remuneration policy. This policy is to be put to shareholders for 
approval at the 2021 AGM

•  Seeking the views of and meeting with our major shareholders 

and the main voting agencies as part of a comprehensive investor 
consultation exercise to inform the design process for the revised 
policy. Views were received from shareholders holding over 65% 
of our issued share capital and these have helped shape the  
new policy

•  Reviewed guidance from investor bodies and institutional 

shareholders

•  Assessed whether our remuneration framework is appropriately 
aligned with our culture and values and motivates our leaders  
to achieve the Group’s strategic objectives

86

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020•  Reviewed and approved the remuneration packages for our current Executive Directors

•  Approved the annual bonus payments to the Executive Directors in November 2019 and the annual bonus plan for the 2020 financial 

year. This included amending the annual bonus plan for the CEO and CFO to include an operating profit measure related to the acquired 
Helmets & Armor business

•  Reviewed and confirmed the vesting of the LTIP awards granted in December 2016

•  Reviewed and approved the terms of the 2020 LTIP awards and monitored the performance of the outstanding awards against their 

performance targets

Since the end of the 2020 financial year, the Committee has:

•  Written to our largest shareholders with the outcome of the consultation exercise undertaken during June to August 2020 

•  Approved annual bonus payments to the Executive Directors and the Group Executive management team, following completion of 
the external audit in November 2020 and undertaken a final assessment of the TSR and EPS performance conditions attached to the 
December 2017 LTIP awards

•  Made preparations for the new 2021 LTIP awards to be granted shortly after the AGM in January 2021 and for the vesting of the LTIP 

awards granted in December 2017

•  Agreed the annual bonus structure for the year ending 30 September 2021

The information that follows has been audited (where indicated) by the Company’s auditors KPMG LLP.

Directors’ remuneration for the year ended 30 September 2020 was as follows:

Single total figure of remuneration for Directors for the year ended 30 September 2020 (audited):

Executive Directors

Paul McDonald

Nick Keveth

Year

2020

2019

2020

2019

Non-Executive Directors

David Evans

Pim Vervaat

Chloe Ponsonby

Bruce Thompson4

Bindi Foyle5

Total

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

2020

2019

FIXED PAY

PAY FOR PERFORMANCE

Basic  
salary & fees 
£’000

Pension/other 
supplements2 
£’000

Other  
benefits3 
£’000

Sub-total 
£’000

Annual  
bonus 
£’000

LTIP1 
£’000

Sub-total 
£’000

Total 
Remuneration 
£’000

479

441

344

313

140

144

56

56

56

51

24

–

17

–

269

214

187

148

–

–

–

–

–

–

 –

–

–

979

273

750 

–

–

–

–

–

–

–

–

–

–

1,248

487

937

148

–

–

–

–

–

–

–

–

–

1,727

928

1,281

461

140

144

56

56

56

51

24

–

17

–

1,116

1,005

456

362

1,729

273

2,185

635

3,301

1,640

410

390

285

270

140

140

56

56

56

51

24

–

17

–

988

907

17

2

16

2

–

4

–

–

–

–

 –

–

–

33

8

52

49

43

41

–

–

–

–

–

–

–

–

–

95

90

87

GovernanceRemuneration Report continued

Note to total figure of remuneration table 

1 

 The LTIP amount for 2020 relates to the long-term incentive award granted in December 2017 for which the outcome was based on performance over the three-year period 
to 30 September 2020. For the purposes of this table and in line with disclosure requirements, the 2020 LTIP values have been calculated using an average share price over the 
three-month period from 1 July 2020 to 30 September 2020 of 3,691 pence per share. This is higher than the share price at the time these awards were made to participants and 
accordingly around 70% of the value shown is attributable to share price appreciation (£678k for Paul McDonald and £520k for Nick Keveth). 

 The LTIP amount for 2019 relates to the long-term incentive award which was granted in December 2016. This 2019 figure has been updated from the figure shown in last year’s 
table to reflect a transition to incorporating the value of awards vesting shortly after the year end for performance ending (or substantially ending) during the financial year into 
the single figure (rather than showing the value of what vested during the year as was the case previously). This is also in line with disclosure requirements. 

2 

 Paul McDonald is a member of the Group’s money purchase scheme and part of his pension contribution is paid into the pension scheme (2020: £10k) with the remainder paid as 
a salary supplement (2020: £52k). Nick Keveth’s contribution is paid entirely as a salary supplement (2020: £43k).

3  

 Benefits for 2020 include a car allowance, the cost of private health insurance, critical illness cover and executive medical. 

4   Bruce Thompson was appointed to the Board as Non-Executive Director and Chair Designate with effect from 1 March 2020.

5   Bindi Foyle was appointed to the Board as Non-Executive Director with effect from 1 May 2020.

Annual bonus for the year ending 30 September 2020

The annual bonus opportunity for Executive Directors for 2020 was 100% of salary and this was originally based on targets relating to Group 
organic revenue growth (20%), Group organic operating profit growth (40%) and Group cash conversion (40%).

Following the completion of the acquisition of 3M’s ballistic protection business on 2 January 2020, the Remuneration Committee amended 
the bonus measures and weightings to incorporate an assessment of the profit performance of the newly acquired business for a minority 
of the bonus (20%). Accordingly, the three other Group financial measures were pro-rated down by 20%. Therefore, the measures and 
weightings applying to the 2020 bonus were as follows:

•  Group revenue (16%) 

•  Group operating profit (32%) 

•  Group cash conversion (32%)

•  Acquired Helmets & Armor business operating profit (20%)

The targets applying to each measure and performance against them is set out in the table below1: 

Organic revenue (16%)

Organic profit (PBITE) (32%)

Cash conversion) (ratio of operating  
cash flow to operating profit) (32%)

Helmets & Armor PBIT (20%)

Threshold 
 (0% payable)

£180.5m

£31.5m

85%

$7.1m

Stretch 

 (100% payable) Actual/Reported

% achievement

Bonus payable 
 (% of salary)

£185.8m

£34m

105%

$8.3m

£181m

£34.8m

123.3%

$6.5m

9.4%

100%

100%

0.0%

TOTAL

1.5%

32%

32%

0.0%

65.5%

1  

 The organic Revenue, organic Profit and Cash Conversion measures are based on the achievements of Avon Protection and milkrite | InterPuls, and exclude contribution from the 
Helmets & Armor acquisition. 

While the Group Profit and Cash Conversion targets were met in full, the Revenue threshold was only marginally exceeded and the Helmets 
& Armor operating profit measure was not achieved. This has resulted in a 65.5% of maximum payout under the annual bonus scheme. The 
payout would have been significantly higher had the bonus weightings not been adjusted earlier in the year (as described above). Given the 
excellent performance of the business over the last year, the Remuneration Committee would have expected a higher bonus outturn for the 
year, however, it did not feel that any discretionary adjustment was appropriate following the year end.

This resulted in bonus payments of £269k for Paul McDonald and £187k for Nick Keveth. In accordance with the Policy, 75% of the Director’s 
bonus will be paid in cash and the remaining 25% will be deferred into shares to be held for two years.

88

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020 
Long-term incentive awards vesting 

Awards were granted on 6 December 2017 under the Performance Share Plan to the CEO and CFO and these are based on three-year 
performance targets. Half of the award is subject to a relative TSR condition (measuring performance against the constituents of the FTSE  
All-Share excluding investment trusts) and the other half subject to EPS growth targets.

The TSR measurement period ended on 8 December 2020. The Company's TSR over this period was confirmed as 259% which was 
significantly above the upper quartile TSR and in the top 1% of the comparator group and therefore it is intended that this part of the  
award will vest in full. The Company delivered an EPS of 99.1p, including milkrite | Interpuls and excluding the benefits of the release of  
tax provisions at the beginning and end of the performance period. This performance resulted in growth of 11%p.a. compared to the 
threshold and maximum targets of 4.8% and 9.8% (CPI + 3%p.a. to CPI + 8%p.a.) respectively. It is intended therefore that this element  
of the award will also vest in full, with 26,511 shares vesting to Paul McDonald and 20,325 shares vesting to Nick Keveth. 

As these awards will vest after this report is signed off, the values of these awards as shown in the single figure table are based on an average 
share price over the last quarter of the financial year ending 30 September 2020.

In relation to the award vesting during the year ended 30 September 2020, the Committee determined in November 2019 that 80% of the 
2017 award granted on 8 December 2016 vested on the basis of TSR and EPS performance over the three years from 1 October 2016 to  
30 September 2019. The Company’s TSR of 90.8% compared to the upper quartile of the comparator group at 57.7%. The Company’s EPS 
growth was 8.5% compared to the threshold and maximum targets of 5.5% and 10.5% (CPI + 3%p.a. to CPI + 8%p.a.) respectively. The 
Committee considered that the financial performance of the Company and the performance of Paul McDonald fully justified this level of 
vesting. The Committee did not consider it necessary to apply any discretion to adjust the outcome for these awards. As a consequence, 
11,888 shares vested to Paul McDonald. 

LTIP awards granted in the 2019/20 year

The table below provides details of share awards made to Executive Directors during the 2019/20 financial year:

Type of award

Basis of award

Number of shares 
under award

Face value of  
award (£’000)1

% vesting  
at threshold

End of performance 
period

Paul McDonald

Nil cost option

150% of salary

Nick Keveth

Nil cost option

150% of salary

31,734

22,059

£615

£428

10%

10%

30 September 2022

30 September 2022

1   The number of awards was based on a share price of £19.38 which was the Company’s four-day average share price over 13 to 18 November 2019.

The performance conditions for this award will be measured over a three-year period beginning on 1 October 2019 and are as follows:

•  50% is based on relative TSR performance measured against the FTSE All-Share index (excluding investment trusts) with 20%  

vesting at median increasing to 100% for upper quartile performance (with vesting on a pro-rata basis between these two points)

•  50% will be based on adjusted EPS with 0% vesting at 5%p.a. growth and maximum vesting at 12%p.a growth (with vesting on  

a pro-rata basis between these two points)

89

GovernanceRemuneration Report continued

Directors’ shareholdings and share interests and position under shareholding guidelines (audited)

Beneficial interests of Directors, their families and trusts in ordinary shares of the Company at 30 September 2020 were:

Paul McDonald

Nick Keveth

David Evans

Pim Vervaat

Chloe Ponsonby

Bruce Thompson

Bindi Foyle

Number of shares owned 
outright (including 
connected persons)

Unvested shares 
subject to performance 
conditions3

Shareholding as a % of 
salary at 30 September 
2020

Shareholding 
guideline (200% of 
salary) met?

35,9221

14,0652

25,019

7,500

4,550

3,000

–

96,844

69,106

–

–

–

–

–

372%

210%

N/A

N/A

N/A

N/A

N/A

Yes

Yes

N/A

N/A

N/A

N/A

N/A

1   This figures includes 3,188 deferred bonus shares.

2   This figure includes 2,279 deferred bonus shares and 401 SIP shares.

3   Unvested LTIP shares.

The only change in the interests set out above between 30 September 2019 and 2 December 2020 were the additional six shares purchased 
by Nick Keveth under the Share Incentive Plan, which increased his total shareholding to 14,071.

Outstanding LTIP awards

Outstanding awards are as follows:

Award date

Awards held at  
1 October 2019

Granted in  
the year

Vested in  
the year

Lapsed in  
the year

Outstanding awards  
at 30 September 2020

Paul McDonald

17.03.20

20.03.19

06.12.17

08.12.16

17.03.20

20.03.19

06.12.17

Nick Keveth

–

38,599

26,511

14,809

–

26,722

20,325

31,734

–

–

–

22,059

–

–

–

–

–

–

–

–

11,888

2,921

–

–

–

–

–

–

31,734

38,599

26,511

–

22,059

26,722

20,325

Other than the 2020 awards (details of which are set out above), the performance conditions for the outstanding awards are as follows:

•  50% of awards are based on Avon Rubber’s TSR ranked relative to companies in the FTSE All-Share Index (excluding investment trusts)  
at the start of the period. Over the three-year period the Company’s TSR performance is compared with a scale which provides for  
25% vesting if TSR is equal to median of the comparator group and maximum vesting if TSR is equal to, or exceeds, the upper quartile, 
with vesting on a pro-rata basis for performance between these two figures (and nil vesting below median). For awards made after  
1 October 2018 the threshold level of vesting under the TSR element was reduced to 20% from 25%.

•  50% of awards are based on earnings per share growth targets over the performance period compared with a scale which provides for nil 
vesting at CPI +3%p.a. and maximum vesting at CPI +8%p.a., with vesting on a pro-rata basis for performance between these two figures. 
For awards after 1 October 2018, the EPS targets provide for nil vesting at 5%p.a. and maximum vesting at 10%p.a., with vesting on a  
pro-rata basis between these two figures.

90

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Dilution

The Company reviews the awards of shares made under the all employee and executive share plans in terms of their effect on dilution limits 
in any rolling 10 -year period. In respect of the 5% and 10% limits recommended by the Investment Association, the relevant percentages 
were 8.22% and 8.22% respectively based on the issued share capital at 30 September 2020.

In 2011 shareholders approved a 15% dilution limit for all employee schemes which is in excess of the 10% recommended by the Investment 
Association. As part of the renewal of this policy, the 15% limit has been reduced to 10% of issued share capital.

It remains the Company’s practice to use Employee Share Ownership Trusts (‘ESOTs’) in order to meet its liability for shares awarded under the 
LTIP. Two trusts have been established in connection with this. At 30 September 2020 there were 398,560 shares held in the ESOTs which will 
either be used to satisfy awards granted under the LTIP to date, or in connection with future awards. A hedging committee ensures that the 
ESOTs hold sufficient shares to satisfy existing and future awards made under the LTIP by buying shares in the market or causing the Company 
to issue new shares. Shares held in the ESOTs do not receive dividends.

As at 30 September 2020, the market price of Avon Rubber p.l.c. shares was £42.50 (2019: £16.62). During the year the highest and lowest 
market prices were £42.70 and £16.20 respectively.

Share Incentive Plan

The Company currently operates the Avon Rubber p.l.c. Share Incentive Plan (the ‘SIP’), approved by shareholders at the AGM in February 
2012. All U.K. tax resident employees of the Company and its subsidiaries are entitled to participate. Under the SIP, participants purchase 
shares in the Company monthly using deductions from their pre-tax pay. Paul McDonald is not a member of the SIP. Nick Keveth is a member 
and as at 30 September 2020 had purchased 401 shares through this scheme. The maximum contribution each month under the SIP is 
currently £150, a sum which is set by the Government. Nick Keveth has participated in the SIP at the maximum level since July 2017.

Payments to past Directors and payments for loss of office (audited)

There were no payments for loss of office or to past Directors during the year.

Service contracts and letters of appointment

The table below summarises key details in respect of each Executive Director’s contract.

Paul McDonald

Nick Keveth

Contract date

14 February 2017

9 May 2017

Company notice period

Executive notice period

12 months 

12 months

12 months

12 months

The date of each Non-Executive appointment is set out below, together with the date of their last re-election by shareholders.

Date of initial appointment

Date of last re-election

David Evans1

Chloe Ponsonby

Pim Vervaat

Bruce Thompson

Bindi Foyle

1 June 2007

1 March 2016

1 March 2015

1 March 2020

1 May 2020

Victor Chavez CBE

1 December 2020

1   David Evans will stand down from the Board on 2 December 2020.

30 January 2020

30 January 2020

30 January 2020

N/A

N/A

N/A

All service contracts and letters of appointment are available for inspection at the Company’s registered office.

Other appointments

Neither Paul McDonald nor Nick Keveth are currently appointed as a Non-Executive Director of any company outside the Group.

91

GovernanceRemuneration Report continued

Total shareholder return performance graph

The following graph illustrates the total return, in terms of share price growth and dividends on a notional investment of £100 in the Company 
over the last 10 years relative to the FTSE 250 Index (excluding investment trusts) and the FTSE All-Share Index (excluding investment trusts). 
These indices were chosen by the Remuneration Committee as a competitive indicator of general U.K. market performance for companies of 
a similar size.

Total shareholder return performance graph

3,000

2,500

2,000

1,500

1,000

500

0

September 
2010

September 
2011

September 
2012

September 
2013

September 
2014

September 
2015

September 
2016

September 
2017

September 
2018

September 
2019

September 
2020

Avon Rubber

FTSE 250 excluding investment trusts

FTSE All-Share excluding investment trusts

Source: Thomson Reuters Datastream.

Chief Executive Officer’s remuneration

The total remuneration figures, including annual bonus and vested LTIP awards (shown as a percentage of the maximum that could  
have been achieved) for the Chief Executive Officer for each of the last 10 financial years are shown in the table below.

Peter Slabbert retired on 30 September 2015. Rob Rennie stood down from the Board and was replaced by Paul McDonald on  
15 February 2017.

Years 

2020

2019

2018

2017

2017

2016

2015

2014

2013

2012

2011

CEO

Paul McDonald

Paul McDonald

Paul McDonald

Paul McDonald1

Rob Rennie

Rob Rennie

Peter Slabbert

Peter Slabbert

Peter Slabbert

Peter Slabbert

Peter Slabbert

CEO single figure of  
total remuneration
 £’000

Annual bonus pay out 
against maximum 
opportunity

Long-term incentive 
vesting rates

1,726

928

734

663

213

484

1,676

1,529

1,269

1,244

1,832

66%

55%

80%

81%

57%

52%

91%

91%

86%

40%

74%

100%

80%

84%

99%

–

–

100%

96%

100%

100%

100%

1 

Includes remuneration received in the period prior to his appointment as Director during the year.

The figures have been updated from those shown in last year’s table to reflect a transition to incorporating the value of LTIP awards vesting shortly after the year end for performance 
ending (or substantially ending) during the financial year into the single figure (rather than showing the value of what vested during the year as was the case previously). 

92

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Percentage change in remuneration of Directors compared with other employees

The following table shows the percentage change in each Executive and Non-Executive Directors’ remuneration compared with the average 
change for all employees of the Company for the year ended 30 September 2020. Going forward, this disclosure will build up over time to 
cover a rolling five-year period.

Paul McDonald

Nick Keveth

David Evans

Pim Vervaat

Chloe Ponsonby

Bruce Thompson1

Bindi Foyle2

All employees3

Change from 2019 to 2020

Salary/fee

Benefits

Annual bonus

5.1%

5.6%

–

–

8.8%5

N/A

N/A

6.0%

750%4

700%

(100%)

–

–

N/A

N/A

6.9%

25.2%

26.4%

N/A

N/A

N/A

N/A

N/A

38.2%

1   Bruce Thompson was appointed to the Board as Non-Executive Director and Chair Designate with effect from 1 March 2020.

2   Bindi Foyle was appointed to the Board as Non-Executive Director with effect from 1 May 2020.

3  

 Paul McDonald and Nick Keveth are the only employees of the Parent Company, Avon Rubber p.l.c. and therefore figures for all U.K. employees of the Group have instead been  
set out on a voluntary basis. To aid comparison, the group of employees selected are those who were employed over the complete two-year period.

4   The change in benefits during the year reflects the provision of a business-related car allowance.

5 

The change in salary reflects Chloe Ponsonby's responsibility for workforce engagement.

CEO to employee pay ratio

The table below sets out the ratio between the total pay of the CEO and the total pay of the employees at the 25th, 50th (median) and  
75th percentiles of the U.K. workforce. 

Year

2020

Method

25th percentile

Median

75th percentile

A

74:1

62:1

38:1

The 25th, 50th and 75th percentile ranked individuals have been identified using Option A in accordance with the reporting regulations, 
selected on the basis that this provides the most robust and statistically accurate means of identifying the relevant employees. The day by 
reference to which the 25th, 50th and 75th percentile employees were determined was 30 September 2020. The CEO pay figure is the total 
remuneration figure as set out in the single figure table and equivalent figures (on a full-time equivalent basis) have been calculated for the 
relevant 25th, 50th and 75th percentile employees. 

The total pay and benefits figures used to calculate the ratios for each of the 25th percentile, median and 75th percentile employees are 
£23,255, £27,789 and £44,980 respectively. The salary element for each of these figures are £21,759, £26,488 and £41,948 respectively.

The Committee is satisfied that CEO remuneration is reasonable and consistent with Company’s wider policies on employee pay, reward  
and progression, see page 85 for further details.

93

GovernanceRemuneration Report continued

Relative importance of spend on pay

The following table shows actual expenditure of the Group and the change in expenditure between the current and previous financial 
periods on remuneration paid to all employees globally, set against distributions to shareholders and other uses of profit or cash flow  
being profits retained within the business and investments in research and development and property, plant and equipment:

Overall expenditure on pay

Dividends

Profit retained

R&D expenditure

Expenditure on property, plant and machinery

2020 
(£’000)

53,832

7,000

129,801

8,979

7,884

2019 
(£’000)

45,544

5,400

8,848

7,300

3,846

Change 
(%)

18.2

29.6

1,467.0

23.0

105.0

Implementation of policy for the year ending 30 September 2021

Basic salary

When reviewing salary levels, the Committee takes into account a number of internal and external factors, primarily the salary review 
principles applied to the rest of the organisation, but also Company performance during the year and external market data. 

As part of the wholesale review of the remuneration policy, the salaries of the CEO and CFO have been repositioned and increased by  
22% and 23% respectively effective 1 October 2020. Rationale for these increases is set out in detail in the Annual Statement on page 73. 

Paul McDonald

Nick Keveth

Non-Executive Director fees

2020

£410,000

£285,000

2021

£500,000

£350,000

As announced during the year, Bruce Thompson joined the Board as Chair Designate on 1 March 2020 and will succeed David Evans as  
Chair of the Board when David steps down from the Board on 2 December 2020. 

Bruce’s fee as Chair has been set at £175,000 which is below relevant market comparators but is above his predecessor’s rate. The Non-
Executive Director base fee will be increased to £50,000. These increases take account of the sustained growth in the size and complexity 
of the Group over recent years, and the time commitment expected of the Directors, particularly given the significant U.S. exposure and 
associated time and travel. No increases were made to any of the fees in either of the previous two years (other than to introduce  
a supplementary Employee Engagement Director fee). 

Chair

Non-Executive Director

Committee Chair

Senior Independent Director

Employee Engagement Director

2020

£140,000

£40,500

£10,000

£5,000

£5,000

2021

£175,000

£50,000

£10,000

£10,000*

£5,000

* 

There is a maximum additional fee of £15,000 if the SID also chairs a committee.

Benefits

Benefits remain unchanged and will include a car allowance, the cost of private health insurance, life insurance, critical illness insurance and 
executive medical. 

94

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Pension

The Executive Directors receive a contribution towards pension of 15% of basic salary, paid either as a non-pensionable salary supplement or 
delivered through the Group’s money purchase scheme. The current contribution rates for the incumbents will be reduced to the U.K. workforce 
rate of 7.5% of salary from 1 October 2023. The contribution rate for any new Executive Director appointment will be limited to the workforce rate.

Annual bonus

For the year ending 30 September 2021, subject to the approval of the revised policy at the 2021 AGM, the maximum opportunity under  
the annual bonus plan will be 125% of base salary for both Executive Directors. 25% of the total bonus payment will be deferred into  
shares for two years.

Bonuses will be based on Group Revenue (20%), Group Operating Profit (40%), Cash Conversion (20%) and the achievement of strategic 
objectives (20%).

The Committee has chosen not to disclose, in advance, the detailed financial performance targets for the forthcoming year as these include 
matters which the Committee considers commercially sensitive. Retrospective disclosure of the performance against them will be made in 
next year’s Annual Report on Remuneration to the extent the targets are not commercially sensitive at that time.

2021 LTIP awards

For the year ended 30 September 2021, subject to the approval of the revised policy at the 2021 AGM, LTIP awards will be made with a market 
value at grant of 175% of salary for the Executive Directors. Vesting will be subject to the following performance conditions measured over 
the three years to 30 September 2023:

•  50% will be based on relative TSR performance with 20% vesting at median increasing to 100% for upper quintile performance. The 
stretch required for full vesting has been increased to reflect the increase in proposed quantum. The TSR comparator group will be 
disclosed at the time of grant.

•  50% will be based on EPS growth. Given the significant level of M&A during the last financial year and the completion of Team Wendy in 
November 2020, the Committee has decided to set the EPS targets at the time of grant, shortly after the January 2021 AGM. The exact 
targets will be disclosed in the RNS statement at the time of grant. The upper stretch target will be higher than the 12%p.a. stretch target 
applying to the 2019/20 award. The Committee will also assess the Group’s ROCE performance when approving the vesting outcome 
under the EPS element of awards.

Vesting will be on a pro-rata basis between the threshold and maximum vesting figures. In addition, the Committee retains discretion to 
reduce the overall LTIP vesting level if it considers that the underlying business performance of the Company does not justify vesting. If the 
Committee is not satisfied that the formulaic vesting outcome is aligned with underlying Group performance then it may reduce (potentially 
to zero) the vesting outcome.

Any shares which vest from this award will be subject to a two-year post-vesting holding period.

Statement of shareholder voting on the remuneration report

The shareholder vote on the Remuneration Report for the year ended 30 September 2019 at the AGM which took place on 30 January 2020 
was as follows:

Resolution
Approval of the Remuneration Report

Votes for  
(including 
discretionary)
22,798,029

% 
 For
96.41%

Votes against 
(excluding 
withheld)
849,081

%  
Against
3.59%

Total (excluding 
withheld and third 
party discretionary)
23,647,110

Withheld
1,420

The Remuneration Report has been approved by the Board of Directors and signed on its behalf by:

Chloe Ponsonby
Chair of the Remuneration Committee

2 December 2020

95

Governance 
Directors’ Report

The Directors submit the Annual Report and audited financial 
statements of Avon Rubber p.l.c. (‘the Company’) and the Avon 
Rubber Group of companies, (‘the Group’) for the year ended 
30 September 2020. The Company is a public limited company 
incorporated and domiciled in England and Wales with company 
registration number 32965. The Company’s subsidiary undertakings, 
including those located outside the U.K., are listed in note 7.4 of 
the financial statements.

Strategic Report

The Strategic Report, which contains a review of the Group’s business 
(including by reference to key performance indicators), a description 
of the principal risks and uncertainties facing the Group, and 
commentary on likely future developments is set out on pages 16  
to 55 and is incorporated into this Directors’ Report by reference.

Financial results and dividend

The Group statutory profit for the year after taxation amounts to 
£136.8m (2019: £14.1m). Full details are set out in the Consolidated 
Statement of Comprehensive Income on page 110.

An interim dividend of 9.02p per share was paid in respect of  
the year ended 30 September 2020 (2019: 6.94p).

The Directors recommend a final dividend of 18.06p per share  
(2019: 13.89p) resulting in a total dividend distribution per share  
for the year to 30 September 2020 of 27.08p (2019: 20.83p).

Share capital

As at 2 December 2020, the issued share capital of the Company 
was 31,023,292 ordinary shares of £1 each. Details of the shares 
in issue during the financial year are set out in note 5.5 of the 
financial statements.

The rights and obligations attaching to the Company’s shares are set 
out in the Company’s Articles of Association (‘the Articles’), copies of 
which can be obtained from Companies House or by writing to the 

Company Secretary. Shareholders are entitled to receive the Company’s 
reports and accounts, to attend and speak at general meetings, to 
exercise voting rights in person or by appointing a proxy and to receive 
a dividend where declared or paid out of profits available for that 
purpose. There are no restrictions on the transfer of issued shares or 
on the exercise of voting rights attached to them, except where the 
Company has suspended their voting rights or prohibited their transfer 
following a failure to respond to a notice to shareholders under section 
793 of the Companies Act 2006, or where the holder is precluded from 
transferring or voting by the Financial Services Authority’s Listing Rules 
or the City Code on Takeovers and Mergers.

The 398,560 shares held in the names of the two Employee Share 
Ownership Trusts are held as a hedge against awards previously 
made or to be made pursuant to the Performance Share Plan/Long-
Term Incentive Plan are held on terms which provide voting rights 
to the Trustee and, in certain circumstances under the terms of joint 
ownership awards, to the recipient of the awards.

The Company is not aware of any agreements between its 
shareholders which may restrict the transfer of their shares or the 
exercise of their voting rights. The only exception to this being the 
Trustees of the two Employee Share Ownership Trusts have waived 
their rights to dividends.

At the Company’s last AGM held on 31 January 2020, shareholders 
authorised the Company to make market purchases of up to 3,102,329 
of the Company’s issued ordinary shares. No shares were purchased 
under this authority during the year. A resolution will be put to 
shareholders at the forthcoming AGM to renew this authority.

The Directors require authority to allot unissued share capital of the 
Company and to disapply shareholders’ statutory pre-emption rights. 
Such authorities were granted at the 2019 AGM and resolutions 
to renew these authorities will be proposed at the 2020 AGM, see 
explanatory notes on pages 166 to 169. No shares were allotted under 
this authority during the year.

Substantial shareholdings

As at 30 October 2020, the following shareholders held 3% or more of the Company’s issued share capital

Capital Research and Management Company

Fidelity Management & Research Company (FMR)

BlackRock Investment Management

JPMorgan Asset Management (U.K.)

Threadneedle Asset Management

Kempen Capital Management

Schroder Investment Management

Standard Life Investments

Wasatch Advisors 

Vanguard Group

96

8.99%

8.34%

4.97%

4.29%

3.34%

4.27%

4.27%

4.11%

3.44%

3.39%

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Significant agreements – change of control

Directors

The only significant agreements to which the Company is a party 
which take effect, alter or terminate upon a change of control of  
the Company following a takeover bid are the Company’s:

• 

revolving credit facility agreement

•  Performance Share Plan/Long-Term Incentive Plan (‘the Plans’)

The unsecured revolving credit facility of $200m provided by 
Barclays Bank PLC, Comerica Bank Inc., Fifth Third Bank NA, National 
Westminster Bank plc, CIC and Bank of Ireland contains a provision 
which, in the event of a change of control of the Company, gives 
each lending bank the right to cancel its commitments to the 
Company and to declare all the outstanding amounts and accrued 
interest owed to such lending bank immediately due and payable. If 
a lending bank does not exercise this right within 15 business days of 
being notified of the change of control, it shall not be able to cancel 
its commitments or require repayment of its share of the amounts 
outstanding under the facility in respect of such change of control.

A change of control will be deemed to have occurred if any person 
or group of persons acting in concert (as defined in the City Code 
on Takeovers and Mergers) gains direct or indirect control of 
the Company.

Under the rules of the Plans, on a takeover a proportion of each 
outstanding grant will vest. The number of shares that vest is to be 
determined by the Remuneration Committee, including by reference 
to the extent to which the performance condition has been satisfied 
and the number of months that have passed since the award 
was made.

It is also possible that the trustee of the pension plan would seek to 
review the current funding arrangements and deficit recovery plan  
as part of or following a change of control, particularly if that resulted 
in a weakening of the employer covenant.

The Company does not have agreements with any Director or 
employee that would provide compensation for loss of office or 
employment resulting from a change of control, except in relation  
to the Performance Share Plan as described above.

Two Non-Executive Directors were appointed to the Board during  
the year. Bruce Thompson joined the Board as Chair Designate,  
Non-Executive Director and a member of the Board, Audit and 
Nomination Committees on 1 March 2020. He became Chair of 
the Nomination Committee on 1 April 2020. Bruce was previously 
Chief Executive Officer of Diploma PLC and is currently the Senior 
Independent Non-Executive Director of discoverIE Group plc.  
Bruce will succeed David Evans as Chair of the Board on 2 December 
2020 and following his appointment as Chair will no longer be a 
member of the Audit Committee. Bindi Foyle was appointed as 
a Non-Executive Director and a member of the Board, Audit and 
Nomination Committees on 1 May 2020. Bindi has been Group 
Finance Director of Senior plc since July 2017, having served as  
an Executive Director since May 2017.

On 19 February 2020 it was announced that David Evans would  
retire from the Board no later than the conclusion of the Company’s 
2021 AGM. David was appointed to the Board in June 2007 and  
was appointed Chair in February 2012. On 20 November 2020,  
it was confirmed that David would stand down from the Board on  
2 December 2020 and that Victor Chavez CBE would be appointed  
as an Independent Non-Executive Director and member of the  
Audit, Nomination and Remuneration Committees with effect  
from 1 December 2020.

The Directors of the Company who were in office during the year  
and up to 2 December 2020 are set out on pages 58 and 59 along  
with their photographs and biographies.

According to the Articles of Association, all Directors are subject 
to election by shareholders at the first AGM following their 
appointment, and to re-election thereafter at intervals of no  
more than three years. In line with best practice reflected in the  
U.K. Corporate Governance Code, however, all current Directors  
will be standing for reappointment at the forthcoming AGM to  
be held on 29 January 2021. The remuneration of the Directors 
including their respective shareholdings in the Company is set  
out in the Remuneration Report on pages 71 to 95. 

The Company’s rules about the appointment and replacement of 
Directors, together with the powers of Directors, are contained in 
the Articles. Changes to the Articles must be approved by special 
resolution of the shareholders.

97

GovernanceDirectors’ Report continued

Directors’ and Officers’ indemnity insurance

Environmental and corporate social responsibility

In accordance with the Company’s Articles and subject to the 
provisions of the Companies Act 2006 (‘the Act’), the Company 
maintains, at its expense, Director’s and Officer’s insurance to provide 
cover in respect of legal action against its Directors. This was in force 
throughout the financial year and remains in force as at the date of 
this report.

The Company’s Articles allow the Company to provide the Directors 
with funds to cover the costs incurred in defending legal proceedings. 
The Company is therefore treated as providing an indemnity for its 
Directors and Company Secretary which is a qualifying third-party 
indemnity provision for the purposes of the Act.

Conflicts of interest

During the year no Director held any beneficial interest in any 
contract significant to the Company’s business, other than a contract 
of employment. The Company has procedures set out in the Articles 
for managing conflicts of interest. Should a Director become aware 
that they, or their connected parties, have an interest in an existing or 
proposed transaction with the Group, they are required to notify the 
Board as soon as reasonably practicable.

Research and development

The Group continues to utilise its technical and materials expertise 
to remain at the forefront of innovative technology and produce 
specialist products and services to maximise the performance and 
capabilities of its customers. The Group maintains its links to key 
universities in the U.S. and U.K. and continues to work with new 
and existing customers and suppliers to develop its knowledge 
and product range. Total Group expenditure on research and 
development in the year was £9.0m (2019: £7.3m) further details  
of which are contained in the Strategic Report on page 33.

Corporate governance

The Company’s statement on corporate governance can be found in 
the Corporate Governance Report on pages 60 to 63. The Corporate 
Governance Report forms part of this Directors’ Report and is 
incorporated into it by cross-reference.

Employee Engagement

The Board factors stakeholder opinions and feedback into their 
decisions to ensure the impact on key stakeholders’ needs and 
concerns are considered. More information on how the Board 
engages with stakeholders can be found on pages 54 and 55.

Matters relating to Environmental and Corporate Social Responsibility 
including reference to our policy on diversity are set out on pages  
46 to 53.

Greenhouse gas emissions

The disclosures concerning greenhouse gas emissions required 
by law are included in the Environment and Corporate Social 
Responsibility Report on pages 46 and 47.

Political and charitable contributions

No political contributions were made during the year or the prior 
year. Contributions for charitable purposes amounted to £36,127 
(2019: £38,421) consisting exclusively of numerous small donations  
to various community charities in Wiltshire, Albinea, Maryland, 
Michigan and Wisconsin.

Financial instruments

An explanation of the Group policies on the use of financial 
instruments and financial risk management objectives are  
contained in note 5.4 of the financial statements.

Independent auditors

The Directors who held office at the date of approval of this Directors’ 
Report confirm that, so far as they are each aware, there is no relevant 
audit information of which the Company’s auditor is unaware; 
and each Director has taken all the steps that they ought to have 
taken as a Director to make themselves aware of any relevant audit 
information and to establish that the Company’s auditors are aware 
of that information.

Auditor

KPMG LLP has expressed its willingness to continue in office as 
independent auditor and a resolution to re-appoint them and 
authorising the Board to agree their remuneration will be  
proposed at the AGM.

Annual General Meeting

The Company’s AGM will be held at our Hampton Park West facility, 
Semington Road, Melksham, Wiltshire SN12 6NB on 29 January 2021 
at 10.30am. Registration will be from 10.00am. The Notice of the  
AGM and an explanation of the resolutions to be put to the  
meeting are set out in the Notice of Meeting and can be found  
on pages 164 to 169.

98

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Statement of Directors’ responsibilities in respect of the 
Annual Report and the financial statements

The Directors are responsible for preparing the Annual Report and 
the Group and Parent Company financial statements in accordance 
with applicable law and regulations.

Company law requires the Directors to prepare Group and Parent 
Company financial statements for each financial year. Under that 
law they have elected to prepare the Group financial statements 
in accordance with International Financial Reporting Standards as 
adopted by the European Union (IFRSs as adopted by the EU) and 
applicable law and have elected to prepare the Parent Company 
financial statements in accordance with U.K. accounting standards 
and applicable law (U.K. Generally Accepted Accounting Practice), 
including FRS 101 Reduced Disclosure Framework.

Under company law the Directors must not approve the financial 
statements unless they are satisfied that they give a true and fair 
view of the state of affairs of the Group and Parent Company and of 
their profit or loss for that period. In preparing each of the Group and 
Parent Company financial statements, the Directors are required to:

• 

select suitable accounting policies and then apply 
them consistently;

•  make judgements and estimates that are reasonable, relevant  

and reliable;

• 

• 

for the Group financial statements, state whether they have  
been prepared in accordance with IFRS as adopted by the EU;

for the Parent Company financial statements, state whether 
applicable U.K. accounting standards have been followed,  
subject to any material departures disclosed and explained  
in the financial statements;

•  assess the Group and Parent Company’s ability to continue as  
a going concern, disclosing, as applicable, matters related to 
going concern; and

•  use the going concern basis of accounting unless they either 
intend to liquidate the Group or the Parent Company or to  
cease operations, or have no realistic alternative but to do so.

The Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the Parent Company’s 
transactions and disclose with reasonable accuracy at any time the 
financial position of the Parent Company and enable them to ensure 
that its financial statements comply with the Companies Act 2006. 

They are responsible for such internal control as they determine is 
necessary to enable the preparation of financial statements that are 
free from material misstatement, whether due to fraud or error, and 
have general responsibility for taking such steps as are reasonably 
open to them to safeguard the assets of the Group and to prevent 
and detect fraud and other irregularities.

Under applicable law and regulations, the Directors are also 
responsible for preparing a Strategic Report, Directors’ Report, 
Directors’ Remuneration Report and Corporate Governance 
Statement that complies with that law and those regulations.

The Directors are responsible for the maintenance and integrity of 
the corporate and financial information included on the Company’s 
website. Legislation in the U.K. governing the preparation and 
dissemination of financial statements may differ from legislation  
in other jurisdictions.

Directors’ confirmations

Each of the Directors, whose names and functions are listed on  
pages 58 and 59, confirms that to the best of their knowledge:

• 

• 

the financial statements, prepared in accordance with the 
applicable set of accounting standards, give a true and fair view 
of the assets, liabilities, financial position and profit or loss of the 
Company and the undertakings included in the consolidation 
taken as a whole; the Strategic Report/Directors’ Report include a 
fair review of the development and performance of the business 
and the position of the issuer and the undertakings included in 
the consolidation taken as a whole, together with a description  
of the principal risks and uncertainties that they face; and

the Annual Report and Accounts, taken as a whole, are fair, 
balanced and understandable, and provide the information 
necessary for shareholders to assess the Company’s position 
and performance, business model and strategy.

The Directors’ Report and responsibility statement was approved  
by the Board of Directors on 2 December 2020 and is signed on  
its behalf by:

Paul McDonald
Chief Executive Officer

2 December 2020 

99

Governance 
Avon Rubber p.l.c.  |  Annual Report & Accounts 2020

100

“Delivery against our strategy has 
enabled us to build a broader  
and more visible portfolio of 
long-term contracts positioning  
the business to deliver further  
growth in 2021 and beyond.”

Financial Statements

102  Independent Auditor’s Report
110  Consolidated Statement of 
Comprehensive Income
111  Consolidated Balance Sheet
112  Consolidated Cash Flow Statement
113  Consolidated Statement of  
Changes in Equity
114  Accounting Policies and Critical 
Accounting Judgements
120  Notes to the Group Financial Statements
152  Parent Company Balance Sheet
153  Parent Company Statement  
of Changes in Equity
154  Parent Company Accounting Policies
157  Notes to the Parent Company  
Financial Statements
162  Glossary of Financial Terms
163  Abbreviations

Other Information
164  Notice of Annual General Meeting
172  Shareholder Information

101

Financial  StatementsIndependent Auditor’s Report
to the Members of Avon Rubber p.l.c.

1. Our opinion is unmodified

We have audited the financial statements of Avon Rubber p.l.c. (‘the Company’) for the year ended 30 September 2020 which comprise the 
Consolidated Statement of Comprehensive Income, the Consolidated and Parent Company Balance Sheets, the Consolidated Cash Flow 
Statement, and the Consolidated and Parent Company Statements of Changes in Equity, and the related notes, including the accounting 
policies sections in both the Group and Parent Company financial statements. In our opinion: 

• 

• 

• 

• 

the financial statements give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 30 September 2020 
and of the Group’s profit for the year then ended; 

the Group financial statements have been properly prepared in accordance with International Financial Reporting Standards as adopted 
by the European Union; 

the Parent Company financial statements have been properly prepared in accordance with U.K. accounting standards, including FRS 101 
Reduced Disclosure Framework; and 

the financial statements have been prepared in accordance with the requirements of the Companies Act 2006 and, as regards the Group 
financial statements, Article 4 of the IAS Regulation. 

Basis for opinion 

We conducted our audit in accordance with International Standards on Auditing (U.K.) (‘ISAs (U.K.)’) and applicable law. Our responsibilities are 
described below. We believe that the audit evidence we have obtained is a sufficient and appropriate basis for our opinion. Our audit opinion 
is consistent with our report to the Audit Committee. 

We were first appointed as auditor by the shareholders on 1 February 2019. The period of total uninterrupted engagement is for the two 
financial years ended 30 September 2020. We have fulfilled our ethical responsibilities under, and we remain independent of the Group  
in accordance with, U.K. ethical requirements including the FRC Ethical Standard as applied to listed public interest entities. No non-audit 
services prohibited by that standard were provided. 

Overview

Materiality: Group financial 
statements as a whole 

£1.4m (2019: £1.1m) 

0.8% (2019: 5%) of revenue (2019: normalised Group profit before tax)

Coverage

100% (2019: 89% of total profits including all operations now classified as continuing and discontinued) 
of Group profit before tax

Key audit matters

2020 vs 2019

Recurring risks

Development costs

Pension obligation

Event driven

Business combination accounting

Parent Company

Recoverability of Parent Company’s investment in subsidiaries

2. Key audit matters: our assessment of risks of material misstatement

Key audit matters are those matters that, in our professional judgement, were of most significance in the audit of the financial statements 
and include the most significant assessed risks of material misstatement (whether or not due to fraud) identified by us, including those which 
had the greatest effect on: the overall audit strategy; the allocation of resources in the audit; and directing the efforts of the engagement 
team. We summarise below the key audit matters, in decreasing order of audit significance, in arriving at our audit opinion above, together 
with our key audit procedures to address those matters and, as required for public interest entities, our results from those procedures. These 
matters were addressed, and our results are based on procedures undertaken, in the context of, and solely for the purpose of, our audit of the 
financial statements as a whole, and in forming our opinion thereon, and consequently are incidental to that opinion, and we do not provide 
a separate opinion on these matters. 

102

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Development 
costs

(£16.2m;  
2019: £16.3m)

Refer to page 68  
(Audit Committee 
Report), page 116 
(accounting policy) 
and pages 119, 126, 
and 127 (financial 
disclosures).

Business 
combination 
accounting

Refer to page 68 
(Audit Committee 
Report), page 
119 (accounting 
policy) and pages 
126, 127, 147 and 
148 (financial 
disclosures). 

The risk

Our response

Subjective estimate:

Our procedures included: 

•  The estimated recoverable amount of these 
intangible assets is supported by forecasting 
and discounting future cash flows (based on 
assumptions such as discount rates and growth 
rates), which are inherently highly judgemental. 
These uncertainties, combined with the 
quantum of the intangibles balance, means that 
the recoverable amount of development costs is 
subject to significant estimation uncertainty. 

•  The critical issue is to establish whether there 
is sufficient demand for the products which 
generate these cash flows and the application  
of accounting standards to determine the 
criteria which is inherently subjective as this 
involves an assessment of the probability of 
future outcomes. 

•  The effect of these matters is that, as part of 
our risk assessment, we determined that the 
estimated recoverable amount of these assets  
has a high degree of estimation uncertainty, with 
a potential range of reasonable outcomes greater 
than our materiality for the financial statements 
as a whole. The financial statements (page 119) 
disclose the sensitivity estimated by the Group. 

•  Historical comparison and our sector knowledge: We 

challenged the detailed forecasts which support the estimated 
recoverable amount by reference to historical accuracy of previous 
forecasts, discussions with operational management on the timing 
of when new products are expected to receive regulatory clearance 
as compared to what was assumed in the forecasts and the size of 
the potential market. 

•  Benchmarking assumptions: We compared the Group’s 

assumptions to externally derived data in relation to key inputs  
such as projected economic growth beyond the detailed forecast 
period and discount rates.

•  Sensitivity analysis: We performed sensitivity analysis to 

determine if reasonably possible reductions in cashflows would 
result in an impairment.

•  Assess transparency: We assessed whether the Group’s 

disclosures about the sensitivity of the outcome of the impairment 
assessment to changes in key assumptions reflect the risks 
inherent in the estimation of the recoverable amount of the 
development costs. 

Our results

•  We found the carrying amount of developments costs to be 

acceptable (2019: acceptable).

Subjective estimate

Our procedures included:

•  The acquisition of Helmets & Armor on 2 January 

•  Assessing the valuer’s credentials: We evaluated the 

2020 required the net assets acquired to be 
recorded at fair value and for intangible assets  
to be separately identified from goodwill. 

•  The determination of the consideration paid 

involved judgement as part of the consideration 
was contingent on the award of a contract after 
the acquisition date. 

•  The fair value of intangible and tangible assets 

acquired is determined using complex valuation 
techniques. For intangible assets this includes 
the forecasting and discounting of future cash 
flows (based on assumptions such as discount 
rates and growth rates), which are inherently 
highly judgemental. 

•  The effect of these matters is that, as part of 
our risk assessment, we determined that the 
valuation of intangible and tangible assets 
acquired on acquisition of the Helmets & Armor 
business contains a high degree of estimation 
uncertainty, with a potential range of reasonably 
possible outcomes greater than our materiality as 
a whole, and possibly many times that amount. 

competence and independence of the expert engaged by the 
Directors and whether they had been appropriately instructed  
and were provided with complete, accurate data on which to  
base their valuations. 

•  Our corporate finance expertise and our sector 

knowledge: We evaluated the basis upon which the Directors 
identified the intangible assets acquired and the methods used 
to value tangible assets. We assessed whether the measurement 
basis used to estimate the fair values of the intangible and tangible 
assets were reasonable, taking account of our experience of similar 
assets in other comparable situations and our assessment of the 
work performed by the third party expert. 

•  Test of details: We challenged the appropriateness of 

assumptions in forecast cash flows which have been used to value 
acquired assets with reference to the due diligence providers report 
and post acquisition trading;

•  Assessing transparency: We assessed whether the appropriate 
disclosures have been provided on the judgements and estimates 
applied in arriving at the fair values.

Our results 

•  We found the fair value adopted for the intangible and tangible 

assets acquired to be acceptable. 

103

Financial  StatementsIndependent Auditor’s Report continued
to the Members of Avon Rubber p.l.c.

2. Key audit matters: our assessment of risks of material misstatement continued

The risk

Our response

Pension 
obligation

(£413.2m;  
2018: £403.2m)

Refer to page 68 
(Audit Committee 
Report), pages 
115 and 116 
(accounting 
policy) and pages 
119, 142, 143, 144 
and 145 (financial 
disclosures). 

Recoverability 
of Parent 
Company’s 
investments  
in subsidiaries

(£113.7m;  
2019: £87.8m)

Refer to page 
155 (accounting 
policy) and page 
158 (financial 
disclosures).

Subjective estimate:

Our procedures included: 

•  Small changes in the assumptions and estimates 

used to value the Group’s defined benefit 
pension obligation (before deducting scheme 
assets) would have a significant effect on the 
Group’s net pension deficit. 

•  The effect of these matters is that, as part 

of our risk assessment, we determined that 
the valuation of the pension obligation has a 
high degree of estimation uncertainty, with 
a potential range of reasonable outcomes 
greater than our materiality for the financial 
statements as a whole, and possibly many times 
that amount. The financial statements (note 6.2) 
disclose the sensitivity estimated by the Group. 

•  Benchmark assumptions: We challenged, with the support of 
our own actuarial specialists, the key assumptions applied, being 
the discount rate, inflation rate, mortality/life expectancy, and 
equalisation assumptions against externally derived data. 

•  Assess transparency: we considered the adequacy of the 

Group’s disclosures in respect of the sensitivity of the obligation  
to these assumptions and the explanations of the prior period  
error identified. 

Our results 

•  We found the carrying amount of the pension obligation (before 
deducting scheme assets) to be acceptable (2019: acceptable). 

Low risk, high value

Our procedures included: 

•  The carrying amount of the Parent Company’s 
investments in subsidiaries represents 43% 
(2019: 51%) of the Parent Company’s total 
assets. Their recoverability is not at a high risk of 
significant misstatement or subject to significant 
judgement. However, due to their materiality 
in the context of the Parent Company financial 
statements, this is considered to be the area that 
had the greatest effect on our overall Parent 
Company audit.

•  Tests of detail: We compared the carrying amount of 100% of 

investments with the relevant subsidiaries’ balance sheet to identify 
whether their net assets, being an approximation of their minimum 
recoverable amount, were in excess of their carrying amount  
and assessing whether those subsidiaries have historically been 
profit-making. 

•  Assessing subsidiary audits: We assessed the work performed 

by the subsidiary audit teams on all of those subsidiaries and 
considering the results of that work, on those subsidiaries’ profits 
and net assets. 

Our results 

•  We found the carrying amount of the investments in subsidiaries  

to be acceptable (2019: acceptable).

We continue to perform procedures over uncertain tax positions (which was presented as a key audit matter in the prior year). However, 
following the sale of the milkrite | InterPuls business and actions taken by the Group to mitigate certain tax risks, we have not assessed  
this as one of the most significant risks in our current year audit and, therefore, it is not separately identified in our report this year.

We continue to perform procedures over contract liabilities (which was presented as a key audit matter in the prior year). However, following 
a contract close out exercise, we have not assessed this as one of the most significant risks in our current year audit and, therefore, it is not 
separately identified in our report this year.

3. Our application of materiality and an overview of the scope of our audit 

Materiality for the Group financial statements as a whole was set at £1.4m (2019: £1.1m), determined with reference to a benchmark of 
revenue, of which it represents 0.8% (2019: 5% of Group profit before tax for that year, normalised to exclude the pension past service cost in 
that year). We consider total revenue to be the most appropriate benchmark and have changed as a result of the significant transactions in 
the year as our assessment is revenue provides a more stable measure year on year than Group profit before tax. 

Materiality for the Parent Company financial statements as a whole was set at £1.1m (2019: £1.0m), determined with reference to  
a benchmark of Parent Company total assets, of which it represents 0.4% (2019: 0.7%). 

We agreed to report to the Audit Committee any corrected or uncorrected identified misstatements exceeding £70,000 (2019: £56,000), 
in addition to other identified misstatements that warranted reporting on qualitative grounds. 

Of the Group’s six (2019: 10 at that time) continuing reporting components, we subjected three (2019: four) to full scope audits for Group 
purposes and one (2019: nil) to specified risk-focused audit procedures over revenue and development costs. The latter was not individually 
financially significant enough to require a full scope audit for Group purposes, but did present specific individual risks that needed to 
be addressed. 

104

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Of the Group’s six (2019: none at that time) discontinued reporting components, we subjected two components to specific work other than 
audits for Group reporting purposes. These were included in the scope of our Group reporting work in order to provide further coverage over 
the Group’s results.

The components within the scope of our work accounted for the percentages illustrated below. 

The remaining 0.4% of Group profit (both continuing and discontinued) is represented by six reporting components (two of which are 
continuing and four of which are discontinued), none of which individually represented more than 0.4% of Group profit. 

In 2019 the six reporting components not subject to full scope audits, represented for that year 12% of total Group revenue, 11% of Group 
profit before tax and 10% of total Group assets. None of them were individually more than 10% of any of total Group revenue, Group profit 
before tax or total Group assets. 

For these residual components, we performed analysis at an aggregated Group level to re-examine our assessment that there were no 
significant risks of material misstatement within these. 

The Group team instructed component auditors as to the significant areas to be covered, including the relevant risks detailed above  
and the information to be reported back. The Group team approved the component materialities, which ranged from £0.4m to £1.1m  
(2019: £0.4m to £1.0m), having regard to the mix of size and risk profile of the Group across the components. The work on one of the 
components (2019: None of the components) was performed by component auditors and the rest, including the audit of the Parent 
Company, was performed by the Group team. The Group team performed virtual visits (2019: in person visits) to four component locations  
in the U.S. and U.K. (2019: four locations in U.S., Italy and U.K.) to assess the audit risk and strategy. 

The Group audit team had planned to visit four component locations in U.S. and U.K. (2019: four locations in U.S., Italy and U.K.). However, 
these visits were prevented by movement restrictions relating to the COVID-19 pandemic. Instead virtual visits were performed to assess audit 
risk and strategy, including virtual conference calls with key members of staff.

Revenue

Group Materiality

£168m (2019: £22.6m normalised profit before tax)

£1.4m (2019: £1.1m)

TOTAL 
REVENUE

Revenue

£168m

GROUP 
MATERIALITY

£1.4m 
Whole financial statements  
materiality (2019: £1.1m)

£1.1m 
Range of materiality at six components 
(£0.4m to £1.1m) (2019: £0.4m to £1.0m)

£0.07m 
Misstatements reported to the Audit 
Committee (2019: £0.056m)

Group revenue*

Group profit before tax*

Group total assets

100%

(2019 88%)

88

100

10

100%

(2019 89%)

89

90

15

5

100%

(2019 90%)

85

85

Full scope for Group audit  
purposes 2020

Specified risk-focused 
audit procedures 2019

Full scope for Group audit  
purposes 2020

Specified risk-focused 
audit procedures 2019

Residual components

* 

 In 2020 audit coverage has been calculated on the above measures including only continuing operations. In 2019 audit coverage has been calculated on the above measures, 
including all operations classed as continuing and discontinuing.

105

Financial  StatementsIndependent Auditor’s Report continued
to the Members of Avon Rubber p.l.c.

4. We have nothing to report on going concern 

The Directors have prepared the financial statements on the going concern basis as they do not intend to liquidate the Parent Company or 
the Group or to cease their operations, and as they have concluded that the Parent Company’s and the Group’s financial position means that 
this is realistic. They have also concluded that there are no material uncertainties that could have cast significant doubt over their ability to 
continue as a going concern for at least a year from the date of approval of the financial statements (‘the going concern period’). 

Our responsibility is to conclude on the appropriateness of the Directors’ conclusions and, had there been a material uncertainty related  
to going concern, to make reference to that in this audit report. However, as we cannot predict all future events or conditions and as 
subsequent events may result in outcomes that are inconsistent with judgements that were reasonable at the time they were made,  
the absence of reference to a material uncertainty in this auditor’s report is not a guarantee that the Group and the Parent Company  
will continue in operation. 

In our evaluation of the Directors’ conclusions, we considered the inherent risks to the Group’s and Parent Company’s business model, 
including the impact of Brexit, and analysed how those risks might affect the Group’s and the Parent Company’s financial resources or  
ability to continue operations over the going concern period. We evaluated those risks and concluded that they were not significant  
enough to require us to perform additional audit procedures. 

Based on this work, we are required to report to you if: 

•  we have anything material to add or draw attention to in relation to the Directors’ statement on page 114 of the financial statements on 
the use of the going concern basis of accounting with no material uncertainties that may cast significant doubt over the Group and the 
Parent Company’s use of that basis for a period of at least twelve months from the date of approval of the financial statements; or 

• 

the related statement under the Listing Rules set out on page 63 is materially inconsistent with our audit knowledge. 

We have nothing to report in these respects, and we did not identify going concern as a key audit matter. 

5. We have nothing to report on the other information in the Annual Report

The Directors are responsible for the other information presented in the Annual Report together with the financial statements. Our opinion 
on the financial statements does not cover the other information and, accordingly, we do not express an audit opinion or, except as explicitly 
stated below, any form of assurance conclusion thereon. 

Our responsibility is to read the other information and, in doing so, consider whether, based on our financial statements audit work, the 
information therein is materially misstated or inconsistent with the financial statements or our audit knowledge. Based solely on that work  
we have not identified material misstatements in the other information. 

Strategic Report and Directors’ Report 

Based solely on our work on the other information: 

•  we have not identified material misstatements in the Strategic Report and the Directors’ Report; 

• 

• 

in our opinion the information given in those reports for the financial year is consistent with the financial statements; and 

in our opinion those reports have been prepared in accordance with the Companies Act 2006. 

Directors’ Remuneration Report 

In our opinion the part of the Directors’ Remuneration Report to be audited has been properly prepared in accordance with the  
Companies Act 2006. 

106

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Disclosures of emerging and principal risks and longer-term viability 

Based on the knowledge we acquired during our financial statements audit, we have nothing material to add or draw attention to in relation to: 

• 

• 

• 

the Directors’ confirmation within the Viability statement page 63 that they have carried out a robust assessment of the emerging and 
principal risks facing the Group, including those that would threaten its business model, future performance, solvency and liquidity; 

the Principal Risks disclosures describing these risks and explaining how they are being managed and mitigated; and 

the Directors’ explanation in the Viability statement of how they have assessed the prospects of the Group, over what period they have 
done so and why they considered that period to be appropriate, and their statement as to whether they have a reasonable expectation 
that the Group will be able to continue in operation and meet its liabilities as they fall due over the period of their assessment, including 
any related disclosures drawing attention to any necessary qualifications or assumptions. 

Under the Listing Rules we are required to review the viability statement. We have nothing to report in this respect. 

Our work is limited to assessing these matters in the context of only the knowledge acquired during our financial statements audit. As we 
cannot predict all future events or conditions and as subsequent events may result in outcomes that are inconsistent with judgements that 
were reasonable at the time they were made, the absence of anything to report on these statements is not a guarantee as to the Group’s and 
Parent Company’s longer-term viability.

Corporate governance disclosures 

We are required to report to you if: 

•  we have identified material inconsistencies between the knowledge we acquired during our financial statements audit and the Directors’ 
statement that they consider that the Annual Report and financial statements taken as a whole is fair, balanced and understandable and 
provides the information necessary for shareholders to assess the Group’s position and performance, business model and strategy; or 

• 

the section of the Annual Report describing the work of the Audit Committee does not appropriately address matters communicated  
by us to the Audit Committee.

We are required to report to you if the Corporate Governance Statement does not properly disclose a departure from the provisions of the  
U.K. Corporate Governance Code specified by the Listing Rules for our review. 

We have nothing to report in these respects. 

6. We have nothing to report on the other matters on which we are required to report by exception 

Under the Companies Act 2006, we are required to report to you if, in our opinion: 

•  adequate accounting records have not been kept by the Parent Company, or returns adequate for our audit have not been received from 

branches not visited by us; or 

• 

the Parent Company financial statements and the part of the Directors’ Remuneration Report to be audited are not in agreement with the 
accounting records and returns; or 

•  certain disclosures of Directors’ remuneration specified by law are not made; or 

•  we have not received all the information and explanations we require for our audit. 

We have nothing to report in these respects. 

107

Financial  StatementsIndependent Auditor’s Report continued
to the Members of Avon Rubber p.l.c.

7. Respective responsibilities 

Directors’ responsibilities 

As explained more fully in their statement set out on page 99, the Directors are responsible for: the preparation of the financial statements 
including being satisfied that they give a true and fair view; such internal control as they determine is necessary to enable the preparation 
of financial statements that are free from material misstatement, whether due to fraud or error; assessing the Group and Parent Company’s 
ability to continue as a going concern, disclosing, as applicable, matters related to going concern; and using the going concern basis of 
accounting unless they either intend to liquidate the Group or the Parent Company or to cease operations, or have no realistic alternative  
but to do so. 

Auditor’s responsibilities 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, 
whether due to fraud or other irregularities (see below), or error, and to issue our opinion in an auditor’s report. Reasonable assurance is a high 
level of assurance, but does not guarantee that an audit conducted in accordance with ISAs (U.K.) will always detect a material misstatement 
when it exists. Misstatements can arise from fraud, other irregularities or error and are considered material if, individually or in aggregate,  
they could reasonably be expected to influence the economic decisions of users taken on the basis of the financial statements.

A fuller description of our responsibilities is provided on the FRC’s website at www.frc.org.uk/auditorsresponsibilities. 

Irregularities – ability to detect

We identified areas of laws and regulations that could reasonably be expected to have a material effect on the financial statements from 
our general commercial and sector experience, and through discussion with the Directors and other management (as required by auditing 
standards), and from inspection of the Group’s regulatory and legal correspondence and discussed with the Directors and other management 
the policies and procedures regarding compliance with laws and regulations. We communicated identified laws and regulations throughout 
our team and remained alert to any indications of non-compliance throughout the audit. This included communication from the Group to 
component audit teams of relevant laws and regulations identified at group level. 

The potential effect of these laws and regulations on the financial statements varies considerably.

Firstly, the Group is subject to laws and regulations that directly affect the financial statements including financial reporting legislation 
(including related companies legislation), distributable profits legislation, pension legislation and taxation legislation and we assessed  
the extent of compliance with these laws and regulations as part of our procedures on the related financial statement items. 

Secondly, the Group is subject to many other laws and regulations where the consequences of non-compliance could have a material effect 
on amounts or disclosures in the financial statements, for instance through the imposition of fines or litigation. We identified the following 
areas as those most likely to have such an effect: anti-bribery and corruption, recognising the Governmental nature of many of the Group’s 
customers. Auditing standards limit the required audit procedures to identify non-compliance with these laws and regulations to enquiry 
of the Directors and other management and inspection of regulatory and legal correspondence, if any. These limited procedures did not 
identify actual or suspected non-compliance.

108

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Owing to the inherent limitations of an audit, there is an unavoidable risk that we may not have detected some material misstatements 
in the financial statements, even though we have properly planned and performed our audit in accordance with auditing standards. For 
example, the further removed non-compliance with laws and regulations (irregularities) is from the events and transactions reflected in 
the financial statements, the less likely the inherently limited procedures required by auditing standards would identify it. In addition, as 
with any audit, there remained a higher risk of non-detection of irregularities, as these may involve collusion, forgery, intentional omissions, 
misrepresentations, or the override of internal controls. We are not responsible for preventing non-compliance and cannot be expected to 
detect non-compliance with all laws and regulations.

8. The purpose of our audit work and to whom we owe our responsibilities 

This report is made solely to the Company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006.  
Our audit work has been undertaken so that we might state to the Company’s members those matters we are required to state to them  
in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone 
other than the Company and the Company’s members, as a body, for our audit work, for this report, or for the opinions we have formed. 

Andrew Campbell-Orde (Senior Statutory Auditor) 
for and on behalf of KPMG LLP, Statutory Auditor 

Chartered Accountants  
66 Queen Square 
Bristol 
BS1 4BE

3 December 2020

109

Financial  StatementsConsolidated Statement of Comprehensive Income
For the year ended 30 September 2020

Continuing operations
Revenue
Cost of sales

Gross profit
Selling and distribution costs
General and administrative expenses
Operating profit

Finance income
Finance costs
Other finance expense
Net finance costs

Profit before taxation
Taxation

Profit for the year from continuing operations
Discontinued operations – gain on divestment
Discontinued operations – profit from discontinued operations

Profit for the year 
Other comprehensive income/(expense) 

Items that are not subsequently reclassified  
to the income statement

Remeasurement (loss) recognised on retirement  
benefit scheme

Deferred tax relating to retirement benefit scheme 

Deferred tax relating to change in tax rates
Items that may be subsequently reclassified  
to the income statement
Net exchange differences offset in reserves 

Tax relating to exchange differences offset in reserves

Cash flow hedges

Deferred tax relating to cash flow hedges

Other comprehensive income/(expense) for the year,  
net of taxation from continuing operations
Items that may be subsequently reclassified  
to the income statement
Net exchange differences offset in reserves 

Tax relating to exchange differences offset in reserves
Translation reserve recycled on divestment
Other comprehensive income/(expense) for the year,  
net of taxation from discontinued operations

Total comprehensive income for the year

Earnings per share 

Basic 

Diluted

Earnings per share from continuing operations

Basic 
Diluted

1 

See note 7.7 for further details of restatement.

110

Note

2.1

2.1

5.2
5.2
5.2

2.5
2.6

7.2
2.2

6.2

2.6

2.6

5.4

2.6

7.2
7.2

2.3

2.3

2020 
£m

168.0
(100.2)

67.8
(13.7)
(48.2)
5.9

–
(1.9)
(3.5)
(5.4)

0.5
1.1

1.6
129.8
5.4

136.8

(28.7)

5.4

1.1

(0.8)

(0.1)

1.3

(0.2)

(22.0)

(1.5)

(0.1)
(4.2)

(5.8)

109.0

447.4p

441.3p

5.2p
5.2p

2019
Restated1
£m

128.4
(78.6)

49.8
(11.1)
(28.8)
9.9

0.4
(0.7)
(0.9)
(1.2)

8.7
1.5

10.2
–
3.9

14.1

(10.3)

1.6

–

0.4

(0.5)

(0.9)

0.2

(9.5)

1.9

–
–

1.9

6.5

46.2p

45.8p

33.4p
33.1p

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Consolidated Balance Sheet
At 30 September 2020

Note

2020 
£m

2019
Restated1 
£m

2018
Restated1 
£m

3.1

3.2

2.6

4.1

4.2

4.3

5.1

4.4

5.4

7.1

5.1

2.6

6.2

7.1

5.5

5.5

70.2

51.7

23.3

145.2

28.5

36.1

147.0

211.6

33.5

31.0

–

7.6

7.5

79.6

132.0

20.3

4.4

62.5

9.9

97.1

180.1

31.0

34.7

3.1

111.3

180.1

35.3

30.6

14.9

80.8

20.7

35.4

48.4

104.5

1.4

29.9

1.3

–

4.1

36.7

67.8

11.6

5.4

54.1

2.3

73.4

75.2

31.0

34.7

9.8

(0.3)

75.2

41.5

31.1

10.5

83.1

23.0

24.2

46.6

93.8

1.2

33.1

0.4

0.3

6.1

41.1

52.7

11.1

6.9

40.5

2.5

61.0

74.8

31.0

34.7

8.0

1.1

74.8

Assets

Non-current assets

Intangible assets

Property, plant and equipment

Deferred tax assets

Current assets

Inventories

Trade and other receivables

Cash and cash equivalents

Liabilities

Current liabilities

Borrowings

Trade and other payables

Derivative financial instruments

Provisions for liabilities and charges

Current tax liabilities

Net current assets

Non-current liabilities

Borrowings

Deferred tax liabilities

Retirement benefit obligations

Provisions for liabilities and charges

Net assets

Shareholders’ equity

Ordinary shares

Share premium account

Other reserves

Retained earnings

Total equity

1 

See note 7.7 for further details of restatement.

These financial statements on pages 110 to 151 were approved by the Board of Directors on 2 December 2020 and signed on its behalf by:

Paul McDonald 
Chief Executive Officer 

Nick Keveth
Chief Financial Officer

111

Financial  Statements 
Consolidated Cash Flow Statement
For the year ended 30 September 2020

Cash flows from operating activities

Cash flows from continuing operations

Cash flows from discontinued operations

Cash flows from operations

Interest income received

Retirement benefit deficit recovery contributions

Tax paid

Net cash flows from operating activities

Cash flows used in investing activities

Proceeds from disposal of discontinued operations

Costs of divestment

Purchase of property, plant and equipment

Capitalised development costs and purchased software

Acquisition of business

Investing cashflows used in discontinued operations

Net cash used in investing activities

Cash flows used in financing activities

Proceeds from loan drawdowns

Loan repayments

Finance costs paid in respect of bank loans and overdrafts

Finance costs paid in respect of leases

Repayment of lease liability

Dividends paid to shareholders

Purchase of own shares

Financing cashflows used in discontinued operations

Net cash used in financing activities

Note

4.3

4.3

4.3

6.2

7.2

7.2

3.2

3.1

7.2

5.3

5.3

5.6

5.5

Net increase in cash, cash equivalents and bank overdrafts

Cash, cash equivalents, and bank overdrafts at beginning of the year

Effects of exchange rate changes

Cash, cash equivalents and bank overdrafts at end of the year

4.3

1 

See note 7.7 for further details of restatement.

112

2020 
£m

22.8

5.0

27.8

–

(21.8)

(2.7)

3.3

172.9

(7.9)

(6.1)

(9.5)

(71.8)

(1.4)

76.2

50.5

(21.2)

(0.9)

(0.9)

(1.5)

(7.0)

–

(0.7)

18.3

97.8

48.4

0.8

147.0

2019
Restated1
£m

16.3

8.7

25.0

0.4

(1.5)

(6.1)

17.8

–

–

(2.2)

(3.5)

–

(2.2)

(7.9)

–

–

(0.2)

(0.5)

(0.6)

(5.4)

(1.3)

(0.7)

(8.7)

1.2

46.6

0.6

48.4

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Consolidated Statement of Changes in Equity
For the year ended 30 September 2020

Share 
premium 
£m

Other 
reserves 
£m

Retained 
earnings 
£m

Total 
equity 
£m

At 30 September 2018 as (previously stated)

Change in accounting policy

Prior year adjustment

At 30 September 2018 as (restated)1

Profit for the year (restated)

Net exchange differences offset in reserves

Tax relating to exchange differences offset in reserves

Cash flow hedges

Deferred tax relating to cash flow hedges

Remeasurement loss recognised on retirement benefit scheme

Deferred tax relating to retirement benefit scheme 

Total comprehensive income for the year (restated)

Dividends paid

Own shares acquired

Fair value of share-based payments

Deferred tax relating to employee share schemes

At 30 September 2019 (restated)

Profit for the year 

Net exchange differences offset in reserves

Translation reserve recycled to P&L on divestment

Tax relating to exchange differences offset in reserves

Cash flow hedges

Deferred tax relating to cash flow hedges

Remeasurement loss recognised on retirement benefit scheme

Deferred tax relating to retirement benefit scheme 

Total comprehensive income for the year

Dividends paid

Own shares acquired

Fair value of share-based payments

Deferred tax relating to employee share schemes

 Note 

7.6

7.7

7.7

 2.6 

 5.4 

2.6 

 6.2 

 2.6 

 5.6 

 5.5 

 6.3 

 2.6 

2.6

5.4

2.6

6.2

2.6

 5.6

5.5

 6.3

 2.6 

Share 
capital 
£m

31.0

–

–

34.7

–

–

31.0

34.7

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

31.0

34.7

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

8.0

–

–

8.0

–

2.3

(0.5)

–

–

–

–

1.8

–

–

–

–

9.8

–

(2.3)

(4.2)

(0.2)

–

–

–

–

(6.7)

–

–

–

–

11.1

(1.8)

(8.2)

1.1

14.1

–

–

(0.9)

0.2

(10.3)

1.6

4.7

(5.4)

(1.3)

0.4

0.2

(0.3)

84.8

(1.8)

(8.2)

74.8

14.1

2.3

(0.5)

(0.9)

0.2

(10.3)

1.6

6.5

(5.4)

(1.3)

0.4

0.2

75.2

136.8

136.8

–

–

–

1.3

(0.2)

(28.7)

6.5

115.7

(7.0)

–

1.8

1.1

(2.3)

(4.2)

(0.2)

1.3

(0.2)

(28.7)

6.5

109.0

(7.0)

–

1.8

1.1

At 30 September 2020

31.0

34.7

3.1

111.3

180.1

1 

See note 7.7 for further details of restatement.

Other reserves consist of the capital redemption reserve of £0.5m (2019: £0.5m) and the translation reserve of £2.6m (2019: £9.3m).

All movements in other reserves relate to the translation reserve.

113

Financial  StatementsAccounting Policies and Critical Accounting Judgements
For the year ended 30 September 2020

Accounting policies

Approach to transition

The principal accounting policies adopted in the preparation of these 
financial statements are set out below. These policies have been 
consistently applied to all the years presented, unless otherwise stated.

The Group has applied IFRS 16 using the full retrospective approach. 
As a result the date of the initial application for the Group is  
1 October 2018 and comparative information has been restated.

Basis of preparation

Avon Rubber p.l.c. is a public limited company incorporated and 
domiciled in England and Wales and its ordinary shares are traded  
on the London Stock Exchange.

These financial statements have been prepared in accordance with EU 
Endorsed International Financial Reporting Standards (IFRS) and IFRS 
Interpretations Committee interpretations, and the Companies Act 2006 
applicable to companies reporting under IFRS. The financial statements 
have been under the historical cost convention except for derivative 
instruments which are held at fair value through profit or loss. 

These financial statements are presented in GBP with figures rounded 
to the nearest £0.1m.

Going concern

The financial statements have been prepared on a going concern basis, 
which the Directors believe to be appropriate for the following reasons:

The Directors have prepared a going concern assessment covering 
a period of three years from the balance sheet date which indicates 
that, taking account of reasonably possible downsides and the 
anticipated impact of COVID-19 on the operations and its financial 
resources, the Group will have sufficient funds to meet its liabilities as 
they fall due for that period.

On this basis, and on their assessment of the Group’s financial position, 
the Directors are confident that the Group will have sufficient funds 
to continue to meet its liabilities as they fall due for at least 12 months 
from the approval of these financial statements. Accordingly the  
Group continues to adopt the going concern basis in preparing its 
financial statements.

Recent accounting developments

IFRS 16 Leases and IFRIC 23 Accounting for uncertain tax positions  
both became applicable for the Group from 1 October 2019.

IFRS 16 Leases 

IFRS 16 represents a significant change to lessee accounting by 
introducing the principle that all leased assets should be reported  
on the balance sheet of the lessee, recognising an asset for the  
right to use the leased item and a liability for the present value  
of its future lease payments. 

The change in treatment became applicable for the Group from  
1 October 2019 and impacts the balance sheet, the income 
statement and related performance measures.

Applying IFRS 16 the Group now recognises right of use assets and lease 
liabilities in the Consolidated Balance Sheet in relation to property leases 
previously treated as operating leases – see note 7.6 for further details.

IFRIC 23 Accounting for uncertain tax positions 

IFRC 23 is a new interpretation applying to both current and  
deferred taxes.

Under the new regulation accounting for uncertain tax positions 
is only permitted where the likelihood of a tax treatment being 
challenged is greater than 50%, with new guidance around how  
a value should be assigned to the uncertainty.

The application of this interpretation has not had a significant impact 
on the level of provisions held in relation to uncertain tax positions.

Basis of consolidation

The consolidated financial statements incorporate the financial 
results and position of the Group and its subsidiaries.

Subsidiaries are those entities over which the Group has power, exposure 
or rights to variable returns from its involvement with the entity and the 
ability to use its power to affect the amount of the Group’s returns.

Subsidiaries are fully consolidated from the date on which control  
is transferred to the Group until the date that control ceases.

The purchase method of accounting is used to account for the 
acquisition of subsidiaries by the Group. The cost of an acquisition 
is measured as the fair value of the assets given, equity instruments 
issued and liabilities incurred or assumed at the date of exchange.

Acquisition costs are expensed as incurred. Identifiable assets 
acquired and liabilities and contingent liabilities assumed in a 
business combination are measured initially at their fair values at  
the acquisition date, irrespective of the extent of any non-controlling 
interest. Inter-group transactions, balances and unrealised gains on 
transactions between Group companies are eliminated; unrealised 
losses are also eliminated unless costs cannot be recovered. Where 
necessary, accounting policies of subsidiaries have been changed  
to ensure consistency with the policies adopted by the Group.

Foreign currencies

The Group’s presentation currency is sterling. The results and financial 
position of all subsidiaries and associates that have a functional 
currency different from sterling are translated into sterling as follows:

Details of the Group’s transition approach is set out below with further 
details of the impact of adopting IFRS 16 presented in note 7.6.

The Group’s accounting policy in relation to Leases has been updated 
to reflect the new standard as outlined in the Leases section below.

•  assets and liabilities are translated at the closing rate at the 

balance sheet date; and

• 

income and expenses are translated at the rate of exchange  
at the date of the transaction.

114

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020All resulting exchange differences are recognised as a separate 
component of equity.

On consolidation, exchange differences arising from the translation 
of the net investment in foreign entities, and of borrowings and other 
currency instruments designated as hedges of such investments, are 
taken to shareholders’ equity. When a foreign operation is sold, the 
cumulative amount of such exchange difference is recognised in the 
Consolidated Statement of Comprehensive Income as part of the 
gain or loss on sale.

Foreign currency transactions are initially recorded at the exchange 
rate ruling at the date of the transaction. Foreign exchange gains 
and losses resulting from settlement of such transactions and from 
the translation at exchange rates ruling at the balance sheet date 
of monetary assets or liabilities denominated in foreign currencies 
are recognised in the Consolidated Statement of Comprehensive 
Income, except when deferred in equity as qualifying hedges.

Revenue

Revenue recognition

Revenue is measured at the fair value of the consideration which 
is expected to be received in exchange for goods and services 
provided, net of trade discounts and sales-related taxes.

Revenue is recognised when all of the following conditions are satisfied:

•  A contract exists with a customer.

Provision of services

Revenue from a contract to provide services, including customer 
funded research and development and training, is recognised over time 
as those services are provided. Under IFRS 15 the Group recognises the 
amount of revenue from the services provided under a contract with 
reference to the costs incurred as a proportion of total expected costs.

Contract assets and liabilities

Assets and liabilities arising from contracts with customers are 
separately identified in line with the requirements of IFRS 15. Contract 
assets relate to consideration recognised for work completed but 
not billed at the balance sheet date. Contract liabilities relate to 
consideration received but not recognised as revenue at the balance 
sheet date. See notes 4.2 and 4.4 for further details.

Segment reporting

Segments are identified based on how management monitors  
the business.

An operating segment is a group of assets and operations engaged 
in providing products or services that are subject to risks and returns 
that are different from those of other business segments.

Operating segments are aggregated into a single reportable 
segment only when the segments have similar economic 
characteristics, and the segments are similar in each of the  
following respects: 

•  The performance obligations within the contract have  

•  The nature of the products and services; the nature of the 

been identified.

production processes. 

•  The transaction price has been determined.

•  The transaction price has been allocated to the performance 

obligations within the contract.

•  The type or class of customer for their products and services;  
the methods used to distribute their products or provide  
their services.

•  Revenue is recognised as or when a performance obligation  

•  The nature of the regulatory environment.

is satisfied.

Sale of goods

Revenue from the sale of goods is recognised when control of the 
goods has transferred to the customer, usually being when the 
goods have been shipped to the customer in accordance with the 
contracted shipping terms.

The Group holds contracts which are accounted for in line with the 
sale of goods policy, but where the consideration for fulfilment of 
the performance obligation is variable as it is dependent on the level 
of allowable costs for the contract. The Directors make estimates as 
to the probable level of variable consideration earned, recognising 
revenue only to the extent that it is highly probable that a significant 
reversal in the amount of cumulative revenue recognised will not 
occur. Any amounts received in excess of this amount are deferred 
and treated as a contract liability until closure of the contract.

The Group Executive team assesses the performance of the operating 
segment based on the measures of revenue, EBIT and EBITDA.

Following the divestment of milkrite | InterPuls in September 2020 
Avon Protection is the sole reportable segment.

Exceptional items

Transactions are classified as exceptional where they relate to an 
event that falls outside of the normal activities of the business and 
where individually or in aggregate they have a material impact on  
the financial statements. 

Employee benefits

Pension obligations and post-retirement benefits 

The Group has both defined benefit and defined contribution plans.

The defined benefit plan’s asset or liability as recognised in the 
balance sheet is the present value of the defined benefit obligation 
at the balance sheet date less the fair value of plan assets.

115

Financial  StatementsAccounting Policies and Critical Accounting Judgements continued
For the year ended 30 September 2020

Employee benefits continued

Pension obligations and post-retirement benefits continued

The defined benefit obligation is calculated annually by independent 
actuaries using the projected unit credit method. The present value 
of the defined benefit obligation is determined by discounting the 
estimated cash outflows using interest rates of high quality corporate 
bonds that are denominated in the currency in which the benefits 
will be paid, and that have terms to maturity approximating to the 
terms of the related pension liability. Actuarial gains and losses arising 
from experience adjustments and changes in actuarial assumptions 
are recognised in full in the period in which they occur, as part of 
other comprehensive income. Costs associated with investment 
management are deducted from the return on plan assets. Other 
expenses are recognised in the income statement as incurred.

intangible assets other than goodwill. Any such intangible assets are 
amortised over their expected future lives unless they are regarded 
as having an indefinite life, in which case they are not amortised, but 
subjected to annual impairment testing in a similar manner to goodwill.

Since the transition to IFRS, goodwill arising from acquisitions of 
subsidiaries after 3 October 1998 is included in intangible assets.  
It is not amortised but is tested annually for impairment and carried 
at cost less accumulated impairment losses. Gains and losses on the 
disposal of an entity include the carrying amount of goodwill relating 
to the entity sold.

Goodwill arising from acquisitions of subsidiaries before 3 October 
1998, which was set against reserves in the year of acquisition under 
U.K. GAAP, has not been reinstated and is not included in determining 
any subsequent profit or loss on disposal of the related entity.

For the defined contribution plans, the Group pays contributions 
to publicly or privately administered pension insurance plans on 
a mandatory, contractual or voluntary basis. Contributions are 
expensed as incurred.

Share-based compensation

The Group operates a number of equity-settled, share-based 
compensation plans, under which the entity receives service from 
employees as consideration for equity instruments (options) of the 
Group. The fair value of the employee service received in exchange 
for the grant of the options is recognised as an expense. The total 
amount to be expensed is determined by reference to the fair value 
of the options granted:

• 

including any market based performance conditions;

•  excluding the impact of any service and non-market performance 
vesting conditions (for example, profitability, sales growth targets 
and remaining an employee of the entity over a specified time 
period); and

• 

including the impact of any non-vesting conditions (for example, 
the requirement for employees to save).

Non-market vesting conditions are included in assumptions about 
the number of options that are expected to vest. The total expense 
is recognised over the vesting period, which is the period over which 
all of the specified vesting conditions are to be satisfied. At the end of 
each reporting period, the entity revises its estimates of the number 
of options that are expected to vest based on the non-market 
vesting conditions. It recognises the impact of the revision to original 
estimates, if any, in the Consolidated Statement of Comprehensive 
Income, with a corresponding adjustment to equity.

The proceeds received net of any directly attributable transaction 
costs are credited to share capital (nominal value) and share premium 
when the options are exercised.

Intangible assets

Goodwill

Goodwill represents the excess of the cost of an acquisition over the fair 
value of the Group’s share of the identifiable net assets of the acquired 
subsidiary at the date of acquisition. Identifiable net assets include 

Goodwill is tested for impairment at least annually or whenever  
there is an indication that the asset may be impaired. Goodwill is 
allocated to cash-generating units for the purpose of impairment 
testing. The allocation is made to those cash-generating units or 
groups of cash-generating units that are expected to benefit  
from the business combination in which the goodwill arose.  
Any impairment is recognised immediately in the Consolidated 
Statement of Comprehensive Income. Subsequent reversals of 
impairment losses for goodwill are not recognised.

Development expenditure

Expenditure in respect of the development of new products where 
the outcome is assessed as being reasonably certain as regards 
viability and technical feasibility is capitalised and amortised over 
the expected useful life of the development (between five and 15 
years). Expenditure that does not meet these criteria is expensed 
as incurred. The capitalised costs are amortised over the estimated 
period of sale for each product, commencing in the year in which the 
product is available for sale. Development costs capitalised are tested 
for impairment annually or whenever there is an indication that the 
asset may be impaired. Any impairment is recognised immediately in 
the Consolidated Statement of Comprehensive Income. Subsequent 
reversals of impairment losses for research and development are 
not recognised.

U.K. development costs have not been treated as a realised loss by 
the Directors as they relate to specific R&D projects from which the 
Group is expected to obtain significant economic benefit in the future.

Computer software

Computer software is included in intangible assets at cost and 
amortised over its estimated life of three to seven years.

Other intangible assets

Other intangible assets that are acquired by the Group as part 
of business combinations are stated at cost less accumulated 
amortisation and impairment losses. The useful lives take  
account of the differing natures of each of the assets acquired.

The lives used are:

•  Brands and trademarks – four to 10 years

116

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020•  Customer relationships – three to 10 years

•  Order backlog – three months to one year

•  Technology and licence agreements – two to 10 years

Amortisation is charged on a straight-line basis over the estimated 
useful lives of the assets through general and administrative expenses.

Property, plant and equipment

The lease term is determined with reference to any non-cancellable 
period of lease contracts plus any periods covered by an option to 
extend/terminate the lease if it is considered reasonably certain that 
the option will/will not be exercised. In concluding whether or not 
it is reasonably certain an option will be exercised for new leases 
management has considered the three-year strategic outlook for  
the Group and other operational factors.

Property, plant and equipment is stated at historical cost or deemed 
cost where IFRS 1 exemptions have been applied, less accumulated 
depreciation and any recognised impairment losses.

Subsequently the lease liability is measured by increasing the 
carrying value to reflect interest on the liability and reducing  
the carrying value to reflect lease payments made.

Costs include the original purchase price of the asset and the costs 
attributable to bringing the asset to its working condition for its 
intended use including any qualifying finance expenses.

The carrying value of lease liabilities and associated assets will  
be re-measured to reflect any changes to the lease or other 
assumptions applied.

Land is not depreciated. Depreciation is provided on other assets 
estimated to write down the depreciable amount of relevant assets 
by equal annual instalments over their estimated useful lives.

In general, the lives used are:

•  Freehold – 40 years

•  Short leasehold property – over the period of the lease

•  Plant and machinery

 – Computer hardware and motor vehicles – three years

 – Presses – 15 years

 – Other plant and machinery – five to 10 years

The residual values and useful lives of the assets are reviewed,  
and adjusted if appropriate, at each balance sheet date.

An asset’s carrying amount is written down immediately to its 
recoverable amount if its carrying amount is greater than its estimated 
net realisable value. Gains and losses on disposal are determined by 
comparing proceeds with carrying amounts. These are included in the 
Consolidated Statement of Comprehensive Income.

Leases

Right of use assets and lease liabilities are recognised at the 
commencement date of the contract for all leases conveying  
the right to control the associated asset for a period of time.

The right of use assets are initially measured at cost, which comprises 
the initial measurement of the lease liability plus certain direct costs 
incurred. Subsequently the right of use assets are measured at cost 
less accumulated depreciation, any accumulated impairment losses 
and adjusted for any re-measurement of the lease liability.

Depreciation is calculated on a straight-line basis over the life of the 
lease. In general the lives used are:

•  Leasehold property – three to 15 years

Inventories

Inventories are stated at the lower of cost and net realisable value.  
Cost is determined using the first-in, first-out (FIFO). The cost of finished 
goods and work in progress comprises raw materials, direct labour, 
other direct costs and related production overheads (based on normal 
operating capacity). It excludes borrowing costs. Net realisable value 
is the estimated selling price in the ordinary course of business, less 
applicable incremental selling expenses.

Financial instruments 

Recognition and initial measurement

Trade receivables are initially recognised when they are originated 
and measured at the transaction price. 

Trade payables are obligations to pay for goods or services that  
have been acquired in the ordinary course of business from suppliers 
and are initially recognised at fair value. All other financial assets 
and financial liabilities are initially recognised when the Company 
becomes a party to the contractual provisions of the instrument  
and measured at fair value.

Classification and subsequent measurement

Trade and other receivables and Trade and other payables are 
classified as measured at amortised cost.

The Group recognises loss allowances for expected credit losses 
(ECLs) on financial assets measured at amortised cost and contract 
assets (as defined in IFRS 15).

Loss allowances for trade receivables and contract assets are  
always measured at an amount equal to lifetime ECL, see note 5.4  
for more details.

Accounts payable are classified as current liabilities if payment is 
due within one year or less (or in the normal operating cycle of the 
business if longer). If not, they are presented as non-current liabilities.

The lease liability is initially measured at the present value of the 
lease payments due over the life of the lease. The lease payments 
are discounted at the rate implicit in the lease or if that is not readily 
determined using the Group’s incremental borrowing rate.

Cash and cash equivalents include cash at bank and in hand and 
highly liquid interest-bearing securities with maturities of three 
months or less. Bank overdrafts are shown within borrowings in 
current liabilities on the balance sheet.

117

Financial  StatementsAccounting Policies and Critical Accounting Judgements continued
For the year ended 30 September 2020

Financial instruments continued

Derivative financial instruments and hedging

The Group classifies its forward exchange contracts hedging 
forecasted transactions as cash flow hedges and states them at fair 
value through the Consolidated Statement of Comprehensive Income. 
Any ineffective portion of the hedge is recognised immediately in the 
income statement. See note 5.4 for more details.

Impairment

At each reporting date, the Company assesses whether financial assets 
carried at amortised cost are credit-impaired. A financial asset is ‘credit-
impaired’ when one or more events that have a detrimental impact on 
the estimated future cash flows of the financial asset have occurred.

The gross carrying amount of a financial asset is written off (either 
partially or in full) to the extent that there is no realistic prospect of 
recovery. See note 5.4 for details.

Provisions

Provisions are recognised when:

• 

• 

the Group has a legal or constructive obligation as a result of a 
past event.

it is probable that an outflow of resources will be required to 
settle the obligation and the amount has been reliably estimated.

Where there are a number of similar obligations, for example where 
a warranty has been given, the likelihood that an outflow will be 
required in settlement is determined by considering the class  
of obligations as a whole. A provision is recognised even if the 
likelihood of an outflow with respect to any one item included  
in the same class of obligation may be small.

Provisions are measured at the present value of the expenditures 
expected to be required to settle the obligation.

Borrowings

Borrowings are recognised initially at fair value, net of transaction 
costs incurred and subsequently stated at amortised cost.  
Borrowing costs are expensed using the effective interest method.

Taxation

Income tax on the profit or loss for the year comprises current and 
deferred tax.

Current tax receivable (assets) and payable (liabilities) are offset only 
when there is a legal right to settle them net and the entity intends 
to do so. This is generally true when the taxes are levied by the same 
tax authority.

Because of the differences between accounting and taxable profits 
and losses reported in each period, temporary differences arise on 
the amount certain assets and liabilities are carried at for accounting 
purposes and their respective tax values. Deferred tax is the amount 
of tax payable or recoverable on these temporary differences.

Deferred tax liabilities arise where the carrying amount of an 
asset is higher than the tax value (more tax deduction has been 
taken). This can happen where the Group invests in capital assets, 
as governments often encourage investment by allowing tax 
depreciation to be recognised faster than accounting depreciation. 
This reduces the tax value of the asset relative to its accounting 
carrying amount. Deferred tax liabilities are generally provided  
on all taxable temporary differences. The periods over which such 
temporary differences reverse will vary depending on the life of  
the related asset or liability.

Deferred tax assets arise where the carrying amount of an asset is 
lower than the tax value (less tax benefit has been taken). This can 
happen where the Group has trading losses, which cannot be offset 
in the current period but can be carried forward. Deferred tax assets 
are recognised only where the Group considers it probable that 
it will be able to use such losses by offsetting them against future 
taxable profits.

However the deferred income tax is not accounted for if it arises from 
initial recognition of an asset or liability in a transaction other than 
a business combination that at the time of the transaction affects 
neither accounting nor taxable profit or loss.

Taxable temporary differences can also arise on investments in foreign 
subsidiaries and associates, and interests in joint ventures. Where 
the Group is able to control the reversal of these differences and it is 
probable that these will not reverse in the foreseeable future, then no 
deferred tax is provided. Deferred tax is calculated using the enacted or 
substantively enacted rates that are expected to apply when the asset 
is realised or the liability is settled. Similarly to current taxes, deferred 
tax assets and liabilities are offset only when there is a legal right to 
settle them net and the entity intends to do so. This normally requires 
both assets and liabilities to have arisen in the same country.

Taxable profit differs from accounting profit because it excludes 
certain items of income and expense that are recognised in the 
financial statements but are treated differently for tax purposes. 
Current tax is the amount of tax expected to be payable or receivable 
on the taxable profit or loss for the current period. This amount is 
then amended for any adjustments in respect of prior periods.

Current tax is calculated using tax rates that have been written into  
law (‘enacted’) or irrevocably announced/committed by the respective 
Government (‘substantively enacted’) at the period-end date.  

Income tax expense reported in the financial statements comprises 
current tax as well as the effects of changes in deferred tax assets 
and liabilities. Tax expense/credits are generally recognised in 
the same place as the items to which they relate. For example, 
the tax associated with a gain on disposal is recognised in the 
income statement, in line with the gain on disposal. Equally, the 
tax associated with pension obligation actuarial gains and losses 
is recognised in other comprehensive income, in line with the 
actuarial gains and losses.

118

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Dividends

Revenue recognition on close out of contracts

Final dividends are recognised as a liability in the Group’s financial 
statements in the period in which the dividends are approved by 
shareholders, while interim dividends are recognised in the period in 
which the dividends are paid.

Share capital

Ordinary shares are classified as equity.

Incremental costs directly attributable to the issue of new shares  
or options are shown in equity as a deduction, net of tax, from  
the proceeds.

Where any Group company purchases the Company equity share 
capital (treasury shares), the consideration paid, including any directly 
attributable incremental costs (net of income taxes), is deducted 
from equity attributable to the Company’s equity holders until the 
shares are cancelled, reissued or disposed of. Where such shares 
are subsequently sold or reissued, any consideration received, net 
of any directly attributable incremental transaction costs and the 
related income tax effects, is included in equity attributable to the 
Company’s equity holders.

Significant accounting judgements and estimates

The preparation of financial statements requires the use of estimates 
and assumptions that affect the reported amounts of assets and 
liabilities, income and expenses. It also requires management to exercise 
its judgement in the process of applying the Group’s accounting policies. 

The key areas where assumptions and estimates are significant to the 
financial statements are disclosed below.

Judgements

Capitalisation of development costs

The Group capitalises the development of new products and 
processes as intangible assets or property, plant and equipment. 
Initial capitalisation and any subsequent impairment is based on 
the Group’s judgement that technological and economic feasibility 
is demonstrated. In determining the amounts to be capitalised 
the Group makes assumptions regarding the expected future cash 
generation of the project, discount rates to be applied and the 
expected period of benefits. Economic feasibility is considered by 
the Group the more important judgement as to whether a project 
is progressed. If either technological or economic feasibility is not 
demonstrated then the capitalised costs will be written off to the 
income statement. See note 3.1.

Identification and valuation of acquired intangibles

Acquisitions may result in the recognition of acquired intangibles 
which include customer relationships, brands and trademarks, patents 
and order books. The fair value of assets acquired is determined using 
complex valuation techniques including forecasting and discounting 
of future cashflows. This includes assumptions such as discount rates 
and estimates for growth rates, weighted average cost of capital and 
useful lives which are inherently judgemental.

During the year £1.7m of additional revenue has been recognised 
following the close out of certain U.S. contracts. This balance was 
previously deferred and held as a contract liability. Following the 
close out of these contracts it is the Directors view that the risk 
of a significant reversal of the revenue recognised is very low and 
therefore full recognition of the balance is appropriate.

Estimates

Carrying amount of development costs

The Group’s principal assets are intangible assets, which are either 
the result of acquisitions, or have been capitalised through the 
internal development of new products. The estimate of the carrying 
value of intangible assets involves significant judgements and 
changes in the underlying assumptions could have a significant 
impact on the carrying value of these assets.

In determining whether development costs are impaired the Group 
makes assumptions regarding the expected future cash generation 
of the project, discount rates to be applied and the expected period 
of benefits.

At the year end 47% of the development costs on the balance sheet 
relate to either technology that remains under development and 
subject to final feasibility tests or where the future cashflows are 
reliant on key customers. Consequently if final feasibility tests are 
unsuccessful or delayed such that the projected economic benefit 
will not be achieved in the assets‘ lifetime they may be impaired. 
Where reliant on key customers if those customers choose not to 
renew contracts, and there is no alternative use for the developed 
technology, then the associated assets would be impaired.

Acquisitions have resulted in the recognition of customer 
relationships, brands and trademarks, patents and order backlogs. 
Valuation estimates are used to determine the fair values of these 
intangible assets. This includes estimation of future cash flows, 
weighted average cost of capital and useful lives.

Estimating the defined benefits pension scheme assets  
and obligations

Measurement of defined benefit pension obligations requires 
estimation of future changes in inflation and mortality rates, and the 
selection of a suitable discount rate.

The investments held by the pension scheme include both quoted 
and unquoted securities, the latter which by their nature involve 
assumptions and estimates to determine their fair value. Where there 
isn’t an active market for the unquoted securities the fair value of 
these assets are estimated by the pension trustees based on advice 
received from the investment manager whilst also using any available 
market evidence of any recent transactions for an identical asset. The 
assumptions used in valuing unquoted investments are affected by 
current market conditions and trends which could result in changes 
in fair value after the measurement date.

See note 6.2 for further details.

119

Financial  StatementsNotes to the Group Financial Statements
For the year ended 30 September 2020

Section 2 – Results for the year

Within this section you will find disclosures explaining the Group’s results for the year, segmental information, earnings per share and taxation, 
as well as details of the discontinued operations.

2.1 Operating segments

The Group Executive team is responsible for allocating resources and assessing performance of the operating segments. Operating segments are 
therefore reported in a manner consistent with the internal reporting provided to the Group Executive team.

Following the divestment of milkrite | InterPuls the Group has one clearly defined reportable segment, Avon Protection which is made up of 
two aggregated operating segments organic Avon Protection and Helmets & Armor, and operates primarily out of Europe and the U.S. The 
presentation of the two operating segments as a single reportable segment is considered appropriate due to the very close alignment of 
customers, markets manufacturing processes, distribution methods and regulatory environment across the underlying lines of business.

Business segments

Year ended 30 September 2020

Revenue

Operating profit

Finance income

Finance costs

Other finance expense

Net finance costs

Profit before taxation

Taxation

Profit for the year from continuing operations

Discontinued operations – profit for the year

Profit for the year

Segment assets

Segment liabilities

Other segment items

Capital expenditure 

– Intangible assets

– Property, plant and equipment

Avon Protection
2020 
£m

Avon Protection
2019 
£m

168.0

128.4

5.9

–

(1.9)

(3.5)

(5.4)

0.5

1.1

1.6

135.2

136.8

356.8

(176.7)

9.5

6.1

9.9

0.4

(0.7)

(0.9)

(1.2)

8.7

1.5

10.2

3.9

14.1

138.6

(99.9)

3.3

2.2

The Avon Protection segment includes £95.3m (2019: £54.8m) of revenues from the U.S. DOD, the only customer which individually 
contributes more than 10% to Group revenues.

120

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Revenue analysed by geographic origin

Year ended 30 September 2020

Revenue

Year ended 30 September 2019

Revenue

Europe  
£m

15.1

U.S.  
£m

152.9

Europe
Restated  
£m

U.S.
Restated  
£m

16.1

112.3

Total  
£m

168.0

Total 
Restated 
£m

128.4

Revenue by line of business and nature of performance obligation

Year ended 30 September 2020

Year ended 30 September 2019

Avon Protection

Sale of goods1

Provision of services2

Military 
£m

First 
Responder3 
£m

Helmets & 
Armor 
£m

81.3

1.5

82.8

44.1

0.3

44.4

39.7

1.1

40.8

Total 
£m

165.0

3.0

168.0

Military 
£m

First 
Responder3 
£m

Helmets & 
Armor 
£m

84.2

3.0

87.2

40.9

0.3

41.2

–

–

–

Total 
£m

125.1

3.3

128.4

1 

2 

3 

Products transferred to the customer and therefore revenue recognised at a point in time.

Products and services transferred over time and therefore revenue recognised over that period of time.

Law Enforcement and Fire lines of business, previously reported separately, have been combined and presented as First Responder line of business.

2.2 Discontinued operations

Discontinued operations 

In September 2020 the Group disposed of the entire milkrite | InterPuls business. As a result of the divestment the milkrite | InterPuls business 
has been classified as discontinued and prior periods have been restated to reflect this. The results of discontinued operations are as follows:

2020 
£m

53.8

(28.0)

25.8

(9.4)

(10.1)

6.3

(0.1)

6.2

(0.8)

5.4

139.0

(9.2)

129.8

135.2

442.2

436.1

2019  
£m

50.9

(28.2)

22.7

(9.3)

(8.5)

4.9

–

4.9

(1.0)

3.9

–

–

–

3.9

12.8

12.7

Revenue

Cost of Sales

Gross profit

Selling and distribution costs

General and administrative expenses

Operating profit

Finance costs

Profit before taxation

Taxation

Profit for the period

Gain on divestment (note 7.2)

Tax on gain on divestment

Gain on divestment 

Profit from discontinued operations

Basic earnings per share

Diluted earnings per share

Further details in relation to the discontinued operations can be found in note 7.2.

121

Financial  StatementsSection 2 – Results for the year continued

2.2 Discontinued operations continued

Discontinued operations continued

Cash flows from discontinued operations included in the cash flow statement are as follows:

Net cash flows from operating activities

Net cash flows from investing activities

Net cash flows from financing activities

Net cash flows from discontinued operations

2.3 Earnings per share

2020 
£m

5.0

163.6

(0.7)

167.9

2019
Restated  
£m

8.7

(2.2)

(0.7)

5.8

Basic earnings per share is calculated by dividing the earnings attributable to ordinary shareholders by the weighted average number of 
ordinary shares in issue during the year, excluding those held in the employee share ownership trust. The Company has dilutive potential 
ordinary shares in respect of the Performance Share Plan. Adjusted earnings per share removes the effect of the amortisation of acquired 
intangible assets, exceptional items, acquisition costs and defined benefit pension scheme costs, reflecting the basis on which the business  
is managed and measured on a day to day basis.

Reconciliations of the earnings and weighted average number of shares used in the calculations are set out below.

Weighted average number of shares

Weighted average number of ordinary shares in issue used in basic calculations (thousands)

Potentially dilutive shares (weighted average) (thousands)

Diluted number of ordinary shares (weighted average) (thousands)

Earnings 

Basic

Basic – continuing operations

Earnings per share (pence)

Basic

Basic – continuing operations

Basic – discontinued operations

Diluted

Diluted – continuing operations

Diluted – discontinued operations

2020

30,576

423

30,999

2020

136.8

1.6

2020

447.4

5.2

442.2

441.3

5.2

436.1

2019

30,516

260

30,776

2019
Restated

14.1

10.2

2019
Restated

46.2

33.4

12.8

45.8

33.1

12.7

122

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 20202.4 Expenses by nature

Changes in inventories of finished goods and work in progress

Raw materials and consumables used

Employee benefit expense (note 6.1)*

Depreciation and amortisation charges (notes 3.1 and 3.2)

Development costs impairment (note 3.1)

Transportation expenses

Travelling costs

Legal and professional fees

Acquisition costs – Helmets & Armor

Acquisition costs – Team Wendy

Exceptional transition costs

Defined benefit scheme past service costs

Impairment of inventory and receivables re: exit Fire SCBA market

Other expenses

Total cost of sales, selling and distribution costs and general and administrative expenses

2020
 £m

(1.4)

65.3

52.4

14.7

–

1.9

1.2

3.1

2.9

6.7

2.4

–

–

12.9

162.1

2019
Restated 
£m

(0.8)

39.8

31.8

7.1

3.8

1.3

2.4

2.3

2.9

–

–

3.5

1.6

23.2

118.5

*  Note 2.4 is presented on a continuing basis whilst note 6.1 is presented on a total basis, the reconciling item being employee benefit expense in relation to discontinued operations.

Other expenses include £1.7m (2019: £1.6m) of staff costs and overheads in relation to expensed research and development expenditure.

2.5 Profit before taxation

Profit before taxation is shown after charging/(crediting):

Loss on foreign exchange

Loss on disposal of property, plant and equipment

Depreciation of property, plant and equipment

Property impairment

Repairs and maintenance of property, plant and equipment

Amortisation of development expenditure and software

Amortisation of acquired intangibles

Impairment development costs 

Research and development

Impairment/(Write back) of inventories

Impairment of trade receivables

Services provided to the Group (including its overseas subsidiaries) by the Company’s auditors:

Audit fees in respect of the audit of the accounts of the Parent Company and consolidation

Audit fees in respect of the audit of the accounts of subsidiaries of the Company

Total fees

123

2020
£m

2019 
Restated
£m

0.3

0.1

7.7

–

1.5

3.8

8.8

–

0.2

0.5

(0.1)

0.4

0.1

0.5

0.6

–

5.3

1.1

1.1

3.9

3.5

3.8

0.1

1.1

0.1

0.1

0.1

0.2

Financial  StatementsSection 2 – Results for the year continued

2.6 Taxation

U.K. current tax

U.K. adjustment in respect of previous periods

Overseas current tax

Overseas adjustment in respect of previous periods

Total current tax (credit)/charge

Deferred tax – current year

Deferred tax – adjustment in respect of previous periods

Total deferred tax charge/(credit)

Total tax (credit)

2020 
£m

(0.4)

–

(1.4)

(1.2)

(3.0)

2.2

(0.3)

1.9

(1.1)

2019
Restated 
£m

0.1

0.1

4.5

(3.1)

1.6

(3.0)

(0.1)

(3.1)

(1.5)

The overseas adjustment in respect of the prior period of £1.2m (2019: £3.1m) includes a £0.8m (2019: £2.9m) credit in connection with the 
resolution of a number of prior year uncertain tax positions.

In the 11 March 2020 Budget it was announced that the U.K. tax rate will remain at the current 19% and not reduce to 17% from 1 April 2020. 
The impact of this re-measurement is reflected in these financial statements for all U.K. deferred tax assets.

The tax on the Group’s profit before taxation differs from the theoretical amount that would arise using the standard U.K. tax rate applicable 
to profits of the consolidated entities as follows:

Profit before taxation 

Profit before taxation at the average standard rate of 19.0% (2019: 19.0%)

Tax allowances (U.K. and U.S.)

Non deductible expenses

Differences in overseas tax rates

Adjustment in respect of previous periods

Tax (credit)/charge

The income tax charged directly to Other Comprehensive Income during the year was £nil (2019: £0.3m). 
The deferred tax credited directly to Other Comprehensive Income during the year was £6.1m (2019: £1.3m). 
The deferred tax credited directly to equity during the year was £1.1m (2019: £0.2m). 

2020
 £m

0.5

0.1

(0.6)

0.2

0.7

(1.5)

(1.1)

2019
Restated
 £m

8.7

1.7

(0.4)

0.1

0.2

(3.1)

(1.5)

124

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020 
Deferred tax liabilities

At 1 October 2018

Charged/(credited) to profit for the year

Charged to Other Comprehensive Income

At 30 September 2019

Charged/(credited) to profit for the year

Charged to Other Comprehensive Income

Removed on divestment

At 30 September 2020

Accelerated  
capital allowances 
£m

Other temporary 
differences
 £m

1.3

0.1

–

1.4

3.0

–

–

4.4

5.6

(1.8)

0.2

4.0

(1.2)

0.1

(2.9)

–

Total 
£m

6.9

(1.7)

0.2

5.4

1.8

0.1

(2.9)

4.4

Deferred tax assets have been recognised in respect of temporary differences giving rise to deferred tax assets where it is probable that these 
assets will be recovered. 

Deferred tax assets

At 30 September 2018 as previously reported

Change in accounting policy (See note 7.7)

Prior year adjustment (See note 7.7)

At 30 September 2018 restated

Credited/(charged) against profit for the year

Credited to Other Comprehensive Income

Credited to equity 

At 30 September 2019

Provided on acquisition

Credited/(charged) against profit for the year

Credited/(charged) to Other Comprehensive Income

Impact of change in tax rates credited to  
Other Comprehensive Income

Credited to equity 

At 30 September 2020

Retirement  
benefit obligation
 £m

Share options
 £m

Accelerated  
capital allowances
 £m

Other temporary 
differences 
£m

5.2

–

1.8

7.0

0.6

1.6

–

9.2

–

(3.8)

5.4

1.1

–

11.9

0.6

–

–

0.6 

0.1

–

0.2

0.9

–

0.3

–

–

1.1

2.3

0.3

–

–

0.3

(0.2)

–

–

0.1

–

–

–

–

–

0.1

2.1

0.5

–

2.6

1.9

0.2

–

4.7

0.3

4.3

(0.3)

–

–

9.0

Total
 £m

8.2

0.5

1.8

10.5

2.4

1.8

0.2

14.9

0.3

0.8

5.1

1.1

1.1

23.3

The standard rate of corporation tax in the U.K. is 19%. The Group has unrecognised deferred tax assets of £2.6m (2019: £2.6m) in respect of 
capital losses where it is not considered that there will be sufficient available future profits to utilise these losses.

125

Financial  StatementsSection 3 – Non-current assets

The Group holds both Intangible and Tangible assets for long-term within the business. The following notes provide information  
regarding the carrying value of these assets, their expected useful economic lives and movements in these balances during the year.

3.1 Intangible assets

At 1 October 2018
Cost
Accumulated amortisation and impairment
Net book amount

Year ended 30 September 2019
Opening net book amount
Exchange differences
Additions 
Impairment
Amortisation
Closing net book amount

At 30 September 2019
Cost
Accumulated amortisation and impairment
Net book amount

Year ended 30 September 2020
Opening net book amount
Exchange differences
Additions 
Acquisitions
Divestment of milkrite | InterPuls
Amortisation
Closing net book amount

At 30 September 2020
Cost
Accumulated amortisation and impairment
Net book amount

Goodwill
£m

Acquired 
intangibles 
£m

Development 
expenditure
£m

Computer 
software
£m

3.3
–
3.3

3.3
–
–
–
–
3.3

3.3
–
3.3

3.3
0.5
–
21.4
(1.4)
–
23.8

23.8
–
23.8

29.1
(10.7)
18.4

18.4
–
–
–
(3.5)
14.9

23.9
(9.0)
14.9

14.9
0.8
–
29.3
(10.5)
(8.8)
25.7

36.5
(10.8)
25.7

34.5
(15.8)
18.7

18.7
1.0
3.7
(3.8)
(3.3)
16.3

38.2
(21.9)
16.3

16.3
–
5.2
–
(2.3)
(3.2)
16.0

38.8
(22.8)
16.0

4.9
(3.8)
1.1

1.1
0.2
0.1
–
(0.6)
0.8

5.3
(4.5)
0.8

0.8
0.1
4.5
–
(0.1)
(0.6)
4.7

8.0
(3.3)
4.7

Total
£m

71.8
(30.3)
41.5

41.5
1.2
3.8
(3.8)
(7.4) 1
35.3

70.7
(35.4)
35.3

35.3
1.4
9.7
50.7
(14.3)
(12.6) 1
70.2

107.1
(36.9)
70.2

1 

£3.0m (2019:£3.2m) of the amortisation charge in the year relates to discontinued operation.

126

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020The remaining useful economic life of the development expenditure is between five and 12 years. Acquired intangibles include brands, 
customer relationships and other intangibles:

At 1 October 
2018 
Net book 
amount 
£m

Amortisation 
£m

At  
30 September 
2019 
Net book 
amount 
£m

Additions 
£m 

Divestments 
£m 

Amortisation 
£m 

At  
30 September 
2020 
Net book 
amount 
£m

Foreign 
Exchange 
Difference 
£m 

Brand

Customer relationships

Other intangibles

 2.1

 11.9 

 4.4 

 18.4 

 (0.4)

 (2.3)

 (0.8)

 (3.5)

 1.7 

 9.6

 3.6 

 14.9

 1.8

 19.8

 7.7

 29.3

 (1.2)

(7.6)

 (1.7)

 (10.5)

 (0.6)

 (6.5)

 (1.7)

(8.8)

 –

 0.7

 0.1

 0.8

 1.7

 16.0

 8.0

 25.7

Goodwill acquired in a business combination is allocated to the groups of cash generating units (CGUs) that are expected to benefit from 
that business combination. During the year additional Goodwill of £21.4m was recognised on the acquisition of the assets of the Helmets & 
Armor business and £1.4m was derecognised on the divestment of the milkrite | InterPuls business. Subsequent to these transactions the full 
carrying value of Goodwill of £23.8m (2019: £1.9m) is held within the Avon Protection reportable segment.

The Group tests goodwill and intangibles annually for impairment, or more frequently if there are indications that goodwill might be 
impaired. Goodwill values are compared against the value in use of the relevant CGU groups, for the purposes of this exercise two CGUs 
have been identified within the over-arching Avon Protection reportable segment being the Helmets & Armor operating segment and the 
organic Avon Protection operating segment. The value in use calculations were based on projected cash flows for 2021 to 2023 derived from 
the latest three-year plan approved by the Board. Cash flows for 2024 onwards for both businesses were projected to grow by 2.0%p.a.. Cash 
flows were discounted to give a present value using a pre-tax discount rate of 11.83% (2019: 8.6%) for the organic Avon Protection business 
and 11.12% for the Helmets & Armor business.

Sensitivity analysis demonstrates that increasing the discount rate by 2% does not lead to any indications of impairment. It is not considered 
likely that any adjustment to the discount rate for additional risk factors would require an increase greater than 2%.

Sensitivity analysis suggests that a decrease in forecast revenue of more than 54% (2019: 60%) in relation to the organic Avon Protection 
business and 61% in relation to the Helmets & Armor business could be sustained before an impairment was required.

Management considers that there are no reasonably likely changes to the above key assumptions which would lead to an impairment 
being recognised.

127

Financial  StatementsSection 3 – Non-current assets continued

3.2 Property, Plant and Equipment

At 1 October 2018

Cost

Accumulated depreciation and impairment

Net book amount

Year ended 30 September 2019

Opening net book amount

Exchange differences

Additions

Impairment

Disposal

Depreciation charge

Closing net book amount

At 30 September 2019

Cost

Accumulated depreciation and impairment

Net book amount

Year ended 30 September 2020

Opening net book amount

Exchange differences

Transfers

Additions

Acquisition

Disposal

Divestment milkrite | InterPuls

Depreciation charge

Closing net book amount

At 30 September 2020

Cost

Accumulated depreciation and impairment

Net book amount

Freeholds
£m

Leasehold  
Property
Restated
£m

Plant and
machinery
£m

Total
Restated
£m

12.4

(3.0)

9.4

9.4

(0.1)

–

(1.1)

–

–

8.2

12.6

(4.4)

8.2

8.2

–

–

–

–

–

(6.6)

(0.3)

1.3

2.2

(0.9)

1.3

18.5

(10.0)

8.5

8.5

0.2

1.5

–

–

(1.0)

9.2

20.5

(11.3)

9.2

9.2

(0.1)

0.4

6.1

10.5

–

(2.3)

(2.6)

21.2

30.5

(9.3)

21.2

66.7

(53.5)

13.2

13.2

0.5

3.9

–

(0.1)

(4.3)

13.21

71.3

(58.1)

13.21

13.2

0.4

(0.4)

7.3

18.7

(0.1)

(5.1)

(4.8)

29.2

65.8

(36.6)

29.2

97.6

(66.5)

31.1

31.1

0.6

5.4

(1.1)

(0.1)

(5.3)2

30.6

104.4

(73.8)

30.6

30.6

0.3

–

13.4

29.2

(0.1)

(14.0)

(7.7)2

51.7

98.5

(46.8)

51.7

1 

2 

The 2019 Plant and machinery carrying value includes £1.1m in relation to a production line under construction at the year end.

£2.6m 2019:£2.4m of the depreciation charge in the year relates to discontinued operations.

The Leasehold property category was introduced to present right of use property assets created on application of IFRS 16 Leases. See note  
7.6 for further details. At the balance sheet date Leasehold property included right of use property assets with a carrying value of £20.2m  
(£2019: £9.2m).

During the year leasehold improvement assets with a carrying value of £0.4m were transferred from Plant & Machinery into Leasehold 
property. Additions to Leasehold property during the year comprise £6.1m in respect of right of use property assets.

128

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020Section 4 – Working capital

This section presents disclosures around the Groups working capital balances; Inventories, Trade receivables, Payables and Cash. You will also 
find information regarding cash generated from operating activity. The Group has a strong cash position but careful management of working 
capital remains a key focus of the business.

4.1 Inventories

Raw materials

Work in progress

Finished goods

2020
£m

12.9

10.8

4.8

28.5

2019
£m

13.0

0.5

7.2

20.7

Provisions for inventory write downs were £4.1m (2019: £4.9m).

The cost of inventories recognised as an expense and included in cost of sales amounted to £70.3m (2019: £42.5m). The amount of inventory 
carried as fair value less costs to sell is £2.7m (2019: nil).

4.2 Trade and other receivables

Trade receivables

Less: provision for impairment of receivables

Trade receivables – net

Prepayments

Other receivables

2020
 £m

22.8

(0.5)

22.3

2.9

10.9

36.1

2019
 £m

32.5

(0.6)

31.9

1.7

1.8

35.4

Other receivables include £3.0m due in relation to the divestment of milkrite | InterPuls which was settled shortly after the year end, £5.9m 
net receivable due from 3M under the transitional service agreement in relation to the Helmets & Armor business and £1m recoverable from 
HMRC in relation to VAT.

See note 5.4 (ii) Credit risk for further details in relation to the Group provision for impairment of receivables. The creation and release 
of provisions for impaired receivables have been included in general and administrative expenses in the Consolidated Statement of 
Comprehensive Income.

129

Financial  StatementsSection 4 – Working capital continued

4.3 Cash and cash equivalents

Cash at bank and in hand

2020
 £m

147.0

2019
 £m

48.4

Cash at bank and in hand balances are denominated in a number of different currencies and earn interest based on national rates.

The Group generates cash from its operating activities as follows:

2020
£m

2019
Restated 
£m

Continuing operations

Profit for the year

Adjustments for:

Taxation

Depreciation

Amortisation of intangible assets

Impairment of development costs

Defined benefit pension scheme cost

Finance income

Finance costs

Other finance expense

Fair value of share-based payments

Impairment of inventory and receivables re: exit Fire SCBA market

(Increase)/decrease in inventories

(Increase)/decrease in receivables

(Decrease)/increase in payables and provisions

Cash flows from continuing operations

Discontinued operations

Profit for the year

Adjustments for:

Taxation

Depreciation

Property impairment

Amortisation of intangible assets

Finance income

Finance costs

Gain on divestment

Fair value of share-based payments

(Increase)/decrease in inventories

(Increase)/decrease in receivables

(Decrease)/increase in payables and provisions

Cash flows from discontinued operations

Cash flows from operations

130

1.6

(1.1)

5.1

9.6

–

0.7

–

1.9

3.5

1.4

–

(0.1)

(5.6)

5.8

22.8

135.2

10.1

2.6

–

3.0

0.1

–

(139.0)

0.4

(0.2)

(6.5)

(0.7)

5.0

27.8

10.2

(1.5)

2.5

4.2

3.8

4.0

(0.4)

0.7

0.9

0.4

1.6

0.1

(8.6)

(1.6)

16.3

3.9

1.1

2.8

1.1

3.2

–

0.2

–

–

0.7

(1.3)

(3.0)

8.7

25.0

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 20204.4 Trade and other payables

Trade payables

Contract liabilities

Other taxation and social security

Other payables

Accruals

2020 
£m

10.7

1.3

0.5

0.4

18.1

31.0

2019 
Restated
£m

10.8

3.7

0.5

0.6

14.3

29.9

Contract liabilities represents amount invoiced under contracts with customers but not recognised as revenue at the balance sheet date and cash 
received in advance. £1.9m (2019: £1.2m) of the balance in contract liabilities at the start of the year is recognised in revenue in the current year.

Other payables comprise sundry items which are not individually significant for disclosure.

Section 5 – Funding

The Group has maintained a strong balance sheet in order to fund its growth strategy and make further acquisitions. Additional funding  
is available via undrawn committed facilities.

Forward exchange contracts are used to hedge material foreign risk arising on sales and purchases denominated in a currency other than sterling.

The following section provides disclosures about the Group’s funding position, including borrowings, hedging instruments, its exposure  
to market risks and its capital management policies.

5.1 Borrowings

Current

Bank loans

Lease liabilities

Non Current

Lease liabilities

Total Group facilities

The table below presents the maturity analysis in respect of lease liabilities:

In one year or less, or on demand

Two to five years

More than five years

Total lease liabilities

2020
 £m

31.0

2.5

33.5

20.3

53.8

2019
Restated
 £m

0.1

1.3

1.4

11.6

13.0

As at 
30 September 2020 
£m

As at 
30 September 2019 
£m

2.5

11.0

9.3

22.8

1.2

6.2

5.5

12.9

131

Financial  StatementsSection 5 – Funding continued

5.1 Borrowings continued

The Group has the following undrawn committed facilities:

Expiring beyond one year

Total undrawn committed borrowing facilities

Bank loans and overdrafts utilised

Utilised in respect of guarantees

Total Group facilities

All facilities are at floating interest rates.

2020
 £m

126.0

126.0

31.0

0.3

157.3

2019 
£m

69.0

69.0

0.1

0.3

69.4

During the year the Group refinanced its revolving credit facility. The new facility has total commitments of $200m across six lenders with an 
accordion option of an additional $50m. The facility has a three-year term ending 8 September 2023 with two separate one-year extensions 
give a possible five-year duration in total. The facility is priced on the dollar LIBOR plus margin of 1.45–2.35% depending on leverage and 
includes financial covenants which are measured on a semi-annual basis. The Group was in compliance with its financial covenants during 
2020 and 2019.

The Group has provided the lenders with a negative pledge in respect of certain shares in Group companies.

The effective interest rates at the balance sheet dates were as follows:

Sterling
%

–

6.5%

2020

Dollar
%

1.85%

2.5%

Euro
%

–

–

Sterling
%

–

6.5%

2019

Dollar
%

–

3.5%

Euro
%

0.8%

3.5%

2019
Restated
 £m

(0.2)

(0.5)

0.4

(0.3)

2019 
£m

(0.8)

(0.1)

–

–

(0.9)

2020
 £m

(1.0)

(0.9)

–

(1.9)

2020 
£m

(0.8)

(0.1)

(2.3)

(0.3)

(3.5)

Bank loans

Lease liabilities

5.2 Net finance costs

Interest payable on bank loans and overdrafts

Interest payable in respect of leases

Interest income

Other finance expense

Net interest cost: U.K. defined benefit pension scheme (note 6.2)

Amortisation of finance fees

Unwinding of discount on contingent consideration (note 7.1)

Write off of unamortised finance costs on refinancing

132

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 20205.3 Analysis of net cash/debt

This note sets out the calculation of net cash/debt, a measure considered important in explaining our financial position.

At 1 October
2019
Restated
£m

48.4

(0.1)

–

48.3

(12.9)

35.4

At 1 October
2018
Restated
£m

46.6

(0.1)

46.5

(12.2)

(34.3)

Cash flow
£m

Non cash 
movements
£m

Exchange
movements
£m

At 30 September 
2020
£m

97.8

(29.2)

0.9

69.5

3.1

72.6

–

(1.2)

(0.9)

(2.1)

(12.7)

(14.8)

0.8

(0.5)

–

0.3

(0.3)

–

147.0

(31.0)

–

116.0

(22.8)

93.2

Cash flow
Restated
£m

Non cash 
movements
£m

Exchange
movements
Restated
£m

At 30 September 
2019
Restated
£m

1.2

–

1.2

1.9

3.1

–

–

–

(1.5)

(1.5)

0.6

–

0.6

(1.1)

(0.5)

48.4

(0.1)

48.3

(12.9)

35.4

Cash at bank and in hand

Bank loans due in less than one year

Interest due on bank loans

Cash net of bank loans

Lease Liabilities

Net cash/(debt)

Cash at bank and in hand

Bank loans due in less than one year

Cash net of bank loans

Lease Liabilities

Net cash/(debt)

5.4 Financial instruments

Financial instruments by category

Trade and other receivables (excluding prepayments) and cash and cash equivalents are classified as ‘financial assets’. Borrowings and  
trade and other payables are classified as ‘other financial liabilities at amortised cost’. Both categories are initially measured at fair value  
and subsequently held at amortised cost.

Derivatives (forward exchange contracts) are classified as ‘derivatives used for hedging’ and accounted for at fair value with gains and  
losses taken to reserves through the Consolidated Statement of Comprehensive Income.

Contingent consideration arising on the Helmets & Armor acquisition is accounted for at fair value. 

Financial risk and treasury policies

The Group’s finance team maintains liquidity, manages relations with the Group’s bankers, identifies and manages foreign exchange risk and 
provides a treasury service to the Group’s businesses. Treasury dealings such as investments, borrowings and foreign exchange are conducted 
only to support underlying business transactions.

The Group has clearly defined policies for the management of foreign exchange rate risk. The Group finance team is not a profit centre and, 
therefore, does not undertake speculative foreign exchange dealings for which there is no underlying exposure. Exposures resulting from sales 
and purchases in foreign currency are matched where possible and the net exposure may be hedged by the use of forward exchange contracts.

133

Financial  StatementsSection 5 – Funding continued

5.4 Financial instruments continued

Financial risk and treasury policies continued

(i) Credit risk

Credit risk is the risk of financial loss to the Group if a customer or counterparty to a financial instrument fails to meet its contractual 
obligations, and arises principally from the Group’s receivables from customers and monies on deposit with financial institutions.

The Group recognises loss allowances for expected credit losses (ECLs) on financial assets measured at amortised cost and contract  
assets (as defined in IFRS 15). 

Loss allowances for trade receivables and contract assets are always measured at an amount equal to lifetime ECL. 

When determining whether the credit risk of a financial asset has increased significantly since initial recognition and when estimating ECL,  
the Company considers reasonable and supportable information that is relevant and available without undue cost or effort. This includes 
both quantitative and qualitative information and analysis, based on the Company’s historical experience and informed credit assessment  
and including forward-looking information. 

Lifetime ECLs are the ECLs that result from all possible default events over the expected life of a financial instrument.

Measurement of ECLs

ECLs are a probability-weighted estimate of credit losses. Credit losses are measured as the present value of all cash shortfalls (i.e. the 
difference between the cash flows due to the entity in accordance with the contract and the cash flows that the Company expects to 
receive). ECLs are discounted at the effective interest rate of the financial asset.

Exposure to credit risk

The carrying amount of financial assets represents the maximum credit exposure. The maximum exposure to credit risk at the reporting date was:

Carrying amount

Trade receivables

Other receivables

Cash and cash equivalents

The maximum exposure to credit risk for financial assets at the reporting date by currency was:

Carrying amount of financial assets

Sterling

U.S. dollar

Euro

Other currencies

2020
£m

22.3

10.9

147.0

180.2

2020
 £m

166.5

13.7

–

–

180.2

2019
£m

31.9

1.8

48.4

82.1

2019
 £m

43.4

32.0

5.3

1.4

82.1

134

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020Provisions against trade receivables 

The ageing of trade receivables and associated provision for impairment at the reporting date was:

Not past due

Past due 0–30 days

Past due 31–60 days

Past due 61–90 days

Past due more than 91 days

Gross
2020
£m

17.8

3.6

0.4

0.1

0.9

22.8

Provision
2020
£m

–

–

–

–

(0.5)

(0.5)

Net
2020
£m

17.8

3.6

0.4

0.1

0.3

22.3

Gross
2019
£m

27.6

2.8

1.1

0.3

0.7

32.5

Provision
2019
£m

–

–

(0.1)

(0.2)

(0.3)

(0.6)

The total past due receivables, net of provisions is £4.4m (2019: £4.3m).

The individually impaired receivables mainly relate to a number of independent customers. Provisions for impairment are based on 
expected credit losses and are estimated based on knowledge of customers and historic experience of losses. A portion of these 
receivables is expected to be recovered.

Movements on the Group provision for impairment of Trade receivables are as follows:

At 1 October

Provision for impairment of Trade receivables

Provision for impairment reversed in relation to divestment of milkrite | InterPuls

At 30 September

2020 
£m

0.6

0.1

(0.2)

0.5

Net
2019
£m

27.6

2.8

1.0

0.1

0.4

31.9

2019 
£m

0.5

0.1

–

0.6

The U.S. Government through the Department of Defense is a major customer of the Group. At the balance sheet date there were no 
significant concentrations of credit risk, except in respect of the U.S. Government.

The credit risk in relation to Trade receivables is managed via credit evaluations for all non-Government customers requiring credit above a 
certain threshold, with varying approval levels set above this depending on the value of the sale. Where possible, letters of credit or payments 
in advance are received for significant export sales.

(ii) Liquidity risk

Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due. The Group’s approach to managing 
liquidity is to ensure, as far as possible, that it will always have sufficient liquidity to meet its liabilities when due, under both normal and 
stressed conditions, without incurring unacceptable losses or risking damage to the Group’s reputation.

The Group uses weekly cash flow forecasts to monitor cash requirements and to optimise its borrowing position. Typically the Group ensures 
that it has sufficient borrowing facilities to meet foreseeable operational expenses and at the year end had net cash, before lease liabilities,  
of £116.0m (2019: £48.3m) and undrawn facilities of £126.0m (2019: £69.0m).

135

Financial  StatementsSection 5 – Funding continued

5.4 Financial instruments continued

Financial risk and treasury policies continued

(ii) Liquidity risk continued

The following shows the contractual maturities of financial liabilities, including interest payments, where applicable, and excluding the 
impact of netting agreements and on an undiscounted basis:

Analysis of contractual cash flow maturities

30 September 2020

Bank loans and overdrafts

Trade and other payables

Lease liabilities

Contingent consideration

Forward exchange contracts used for hedging1

– Outflow

– Inflow

Analysis of contractual cash flow maturities

30 September 2019

Bank loans and overdrafts

Trade and other payables

Lease liabilities

Forward exchange contracts used for hedging1

– Outflow

– Inflow

Carrying 
amount
£m

Contractual 
cash flows
£m

Less than 
12 months
£m

2–5 years
£m

After 5 years
£m

31.0

30.5

22.8

15.3

–

31.0

30.5

28.8

16.9

–

–

99.6

107.2

31.0

30.5

3.3

7.9

–

–

72.7

–

–

13.1

9.0

–

–

22.1

–

–

12.4

–

–

–

12.4

Carrying 
amount
Restated
£m

Contractual
Cashflows
Restated
£m

Less than 
12 months
Restated
£m

2–5 years
£m

After 5 years
£m

0.1

29.4

12.9

1.3

43.7

0.1

29.4

18.4

42.9

(41.6)

49.2

0.1

29.4

2.1

42.9

(41.6)

32.9

–

–

8.2

–

–

8.2

–

–

8.1

–

–

8.1

1 

 Presented as Derivative Financial Instruments within Current Liabilities.

(iii) Market risks

Market risk is the risk that changes in market prices, such as currency rates and interest rates, will affect the Group’s results. The objective of 
market risk management is to manage and control risk within suitable parameters.

(a) Currency risk

The Group is exposed to foreign currency risk on sales and purchases that are denominated in a currency other than sterling. The currencies 
giving rise to this risk is primarily the U.S. dollar. The Group looks to hedge material forecast U.S. dollar using forward exchange contracts in 
line with the Group hedging policy. 

The Group has designated its forward exchange contracts hedging forecasted transactions as cash flow hedges and states them at fair value 
through the Consolidated Statement of Comprehensive Income. Fair value is assessed by reference to year end spot exchange rates, adjusted 
for forward points associated with contracts of similar duration. 

At 30 September 2020 and 2019 the Group held the following instruments to hedge exposures to changes in foreign currency rates:

136

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020Forward exchange contracts

Net exposure (£m)

Average GBP:USD forward contract rate

Average GBP:EUR forward contract rate

Maturity

1–6 months 
2020  
£m

6–12 months 
2020  
£m

1–6 months 
2019  
£m

6–12 months 
2019  
£m

–

–

–

–

–

–

0.3

1.323

1.157

0.1

1.337

1.145

In these hedge relationships the main sources of ineffectiveness are changes in the timing of the hedged transactions, variances between 
forecast and actual hedged transactions and the effect of the counterparties’ and the Group’s own credit risk on the fair value of the forward 
exchange contracts, which is not reflected in the change in the fair value of the hedged cashflows attributable to the change in exchange rates.

There is an economic relationship between the value of the currency denominated assets and liabilities and the fair value of the forward 
exchange contracts, i.e. the fair value of the forward contracts, move in the opposite direction to the value of the hedged items because  
of the same risk which is the hedged risk. 

Deal contingent forwards

On signing the agreement to acquire the Helmet & Armor business in 2019 the Group entered into a deal contingent forward to hedge 
the foreign exchange risk on the USD equivalent of the cash funded element of the purchase price. The contract was designated as a 
cash flow hedge in line with the Group’s hedging policy with fair value movements recognised through the consolidated statement of 
comprehensive income.

The contract crystallised on completion of the acquisition in January 2020 at which point the fair value movements recognised to date 
(£2.7m) were reclassified to Goodwill as an adjustment to consideration paid.

During 2020 an additional deal contingent forward was entered into to hedge the foreign currency risk on the U.S. portion of the milkrite 
| InterPuls divestment proceeds. The contract crystallised on divestment in September 2020 at which point the fair value movements 
recognised to date £2.2m were reclassified to profit as an adjustment to the profit on divestment of the milkrite | InterPuls business.

Working capital cashflows

Purchase of assets under APA

 Change in 
value used for 
calculating hedge 
ineffectiveness
2020  
£m

–

–

Cash flow  
hedge reserve
2020  
£m

–

–

 Change in 
value used for 
calculating hedge 
ineffectiveness
2019  
£m

0.4

0.9

Cash flow  
hedge reserve
2019  
£m

0.4

0.9

There are no balances remaining in the cash flow hedge reserve from hedging relationships for which hedge accounting is no longer applicable.

The following table provides a reconciliation by risk category of components of equity and analysis of OCI items, net of tax, resulting from 
cashflow hedge accounting.

Hedging reserve
Balance at 1 October 
Cash flow hedges:
Changes in fair value relating to foreign currency risk
Amount reclassified to profit or loss relating to foreign currency risk
Amount reclassified to goodwill
Tax on movements on reserves during the year
Balance at 30 September

2020  
£m
(1.1)

0.4
(1.8)
2.7
(0.2)
–

2019  
£m
(0.4)

(1.3)
0.4
–
0.2
(1.1)

In respect of other monetary assets and liabilities held in currencies other than sterling, the Group ensures that the net exposure is kept to an 
acceptable level, by buying or selling foreign currencies at spot rates where necessary to address short-term imbalances.

137

Financial  StatementsSection 5 – Funding continued

5.4 Financial instruments continued

Sensitivity analysis

It is estimated that, with all other variables held equal (in particular other exchange rates), a general change of one cent in the value of the  
U.S. dollar against sterling would have had a £0.3m (2019: £0.2m) impact on the Group’s current year profit before interest and tax, a £0.3m 
(2019: £0.2m) impact on the Group’s profit after tax and a £0.4m (2019: £0.3m) impact on shareholders’ funds. The method of estimation,  
which has been applied consistently, involves assessing the translation impact of the U.S. dollar.

The following significant exchange rates applied during the year:

U.S. dollar

(b) Interest rate risk

Average rate
2020
1.2752

Closing rate
2020
1.2737

Average rate
2019
1.276

Closing rate
2019
1.232

The Group does not undertake any hedging activity in this area. All foreign currency cash deposits are made at prevailing interest rates and 
where rates are fixed the period of the fix is generally not more than one month. The main element of interest rate risk concerns borrowings 
which are made on a floating LIBOR-based rate and short-term overdrafts in foreign currencies which are also on a floating rate.

The Group is exposed to interest rate fluctuations on bank loans. A 1% increase in interest rates would have £0.4m impact on interest  
costs (2019: nil).

The floating rate financial liabilities comprised bank loans bearing floating interest rates fixed by reference to the relevant LIBOR or  
equivalent rate. 

All cash deposits are on floating rates or overnight rates based on the relevant LIBOR or equivalent rate.

(iv) Capital risk management

The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern in order to provide  
returns for shareholders and benefits for other stakeholders and to maintain an optimal capital structure.

In order to maintain or adjust the capital structure the Group may adjust the amount of dividends paid to shareholders, return capital  
to shareholders or issue new shares.

The Group monitors capital on the basis of the gearing ratio, calculated as net debt divided by capital. Net debt is calculated as total 
borrowings less cash and cash equivalents. Total capital is measured by the current market capitalisation of the Group, plus net debt. 

The Group’s net debt at the balance sheet date, excluding lease liabilities, was:

Bank loans
Cash and cash equivalents
Group net cash/(debt)
Market capitalisation of the Group at 30 September 
Gearing ratio

2020 
£m
(31.0)
147.0
116.0
1,318.5
0.5

2019 
£m
(0.1)
48.4
48.3
515.6
n/a

138

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020(v) Fair values

The fair values of financial assets and liabilities, together with the carrying amounts shown in the balance sheet, are as follows:

Trade receivables

Other receivables

Cash and cash equivalents

Forward exchange contracts

Bank loans and overdrafts 

Lease liability

Trade and other payables

Contingent consideration

Basis for determining fair value

Carrying amount
2020
£m

Fair value
2020
£m

Carrying amount
2019
Restated
£m

Fair value
2019
Restated
£m

22.3

10.9

147.0

–

(31.0)

(22.8)

(30.5)

(15.3)

80.6

22.3

10.9

147.0

–

(31.0)

(22.8)

(30.5)

(15.3)

80.6

31.9

1.8

48.4

(1.3)

(0.1)

(12.9)

(29.4)

–

38.4

31.9

1.8

48.4

(1.3)

(0.1)

(12.9)

(29.4)

–

38.4

The following summarises the significant methods and assumptions used in estimating the fair values of financial instruments reflected in  
the table above.

Derivatives

The fair value of forward exchange contracts is determined by using valuation techniques using year-end spot rates, adjusted for the forward 
points to the contract’s value date. No contract’s value date is greater than one year from the year end. These instruments are included in 
level 2 in the fair value hierarchy as the valuation is based on inputs that are either directly or indirectly observable.

Secured loans

As the loans are floating rate borrowings, amortised cost is deemed to reflect fair value.

Trade and other receivables/payables

As the majority of receivables/payables have a remaining life of less than one year, the notional amount is deemed to reflect the fair value.

Contingent consideration

The estimated fair value is calculated as the present value of the future expected cashflows relating to the contract discounted using a 
risk-adjusted discount rate. Key unobservable inputs into the fair value calculation are the expected future cashflows and the risk-adjusted 
discount rate. The estimated fair value would change if the expected cashflows were lower than expected or the discount rate applied was 
higher or (lower). Further details on the contingent consideration can be found in note 7.1.

139

Financial  StatementsSection 5 – Funding continued

5.5 Equity

Share capital

Called up allotted and fully  
paid ordinary shares of £1 each

At the beginning of the year

At the end of the year

No. of
shares
2020

Ordinary
shares
2020
£m

Share
premium
2020
£m

No. of
shares
2019

Ordinary
shares
2019
£m

Share
premium
2019
£m

31,023,292

31,023,292

31.0

31.0

34.7

34.7

31,023,292

31,023,292

31.0

31.0

34.7

34.7

Details of outstanding share options and movements in share options during the year are given in note 6.3 Share-based payments. 

Ordinary shareholders are entitled to receive dividends and to vote at meetings of the Company.

Own shares held

Balance at 1 October

Acquired in the period

Disposed of on exercise of options

At 30 September

2020
No. of shares
m

2019
No. of shares
m

0.5

–

(0.1)

0.4

0.5

0.1

(0.1)

0.5

At 30 September 2020 398,560 (2019: 506,274) ordinary shares were held by a trust in respect of obligations under the 2010 Performance  
Share Plan. Dividends on these shares have been waived. The market value of the shares held in the trust at 30 September 2020 was  
£16.9m (2019: £8.4m). These shares are held at cost as treasury shares and deducted from shareholders’ equity.

No further shares were acquired by the trust during the period (2019: 100,000 at a cost of £1.3m).

107,714 (2019: 92,990) shares were used to satisfy awards following the vesting of shares relating to the 2010 Performance Share Plan.

1,753 (2019: 3,364) ordinary shares of £1 each were awarded in relation to the annual incentive plan.

5.6 Dividends

On 30 January 2020, the shareholders approved a final dividend of 13.89p per qualifying ordinary share in respect of the year ended 
30 September 2019. This was paid on 13 March 2020 utilising £4.2m of shareholders’ funds (2019: £3.3m).

The Board of Directors declared an interim dividend of 9.02p (2019: 6.94p) per qualifying ordinary share in respect of the year ended 
30 September 2020. This was paid on 4 September 2020 utilising £2.8m (2019: £2.1m) of shareholders’ funds. 

After the balance sheet date the Board of Directors proposed a final dividend of 18.06p per qualifying ordinary share in respect of the year 
ended 30 September 2020, which will absorb an estimated £5.6m of shareholder’s funds. Subject to shareholder approval the dividend 
will be paid on 12 March 2021 to shareholders on the register at the close of business on 12 February 2021. In accordance with accounting 
standards the dividend has not been provided for and there are no corporation tax consequences.

140

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020Section 6 – Key management & employee benefits

Recruiting and retaining the right people is key to the success of the business. The remuneration policies in place are aimed at ensuring  
this is possible and to celebrate and reward the contribution that the Group’s employees make to the performance of the Group.

The following pages include disclosures on wages and salaries and share option schemes which allow employees of the Group to take  
an equity interest in the Group.

This section also includes full disclosures in relation to both the U.K. defined benefit scheme which was closed to future accrual of benefit  
in 2009, and the contributions made to current defined contribution schemes.

6.1 Employees

The total remuneration and associated costs incurred during the year, in relation to both continuing and discontinued operations, were:

Wages and salaries

Social security costs

Other pension costs

U.S. healthcare costs

Share-based payments (note 6.3)

2020 
£m

52.6

5.6

2.1

4.5

1.8

66.6

2019 
£m

37.2

3.8

1.1

3.0

0.4

45.5

Detailed disclosures of Directors’ remuneration and share options, including disclosure of the highest paid Director, are given on page 87.

The average monthly number of employees (including Executive Directors) during the year was:

By business segment

Avon Protection

milkrite | InterPuls

Other

2020
Number

2019
Number

763

273

57

1,093

554

271

29

854

At the end of the financial year, following the divestment of the milkrite | InterPuls business, the total number of employees in the Group was 
870 (2019: 784).

Key management compensation

Salaries and other employee benefits

Post employment benefits

Share-based payments

2020
£m

2.9

0.1

1.4

4.4

2019
£m

2.4

0.1

0.3

2.8

The key management compensation above includes the Directors plus 11 (2019: seven) others who were members of the Group Executive 
during the year.

141

Financial  StatementsSection 6 – Key management & employee benefits continued

6.2 Pensions and other retirement benefits

Retirement benefit assets and liabilities can be analysed as follows:

Net pension liability

Defined benefit pension scheme

2020 
£m

62.5

2019 
£m

54.1

Full disclosures are provided in respect of the U.K. defined benefit pension scheme below. 

The Group operated a contributory defined benefits plan to provide pension and death benefits for the employees of Avon Rubber p.l.c. and 
its Group undertakings in the U.K. employed prior to 31 January 2003. The plan was closed to future accrual of benefit on 1 October 2009 and 
has a weighted average maturity of approximately 13 years. The assets of the plan are held in separate trustee administered funds and are 
invested by professional investment managers. The Trustee is Avon Rubber Pension Trust Limited, the Directors of which are members of the 
plan. Three of the Directors are appointed by the Company and two are elected by the members.

The funding of the plan is based on regular actuarial valuations. The most recent finalised actuarial valuation of the plan was carried out at 
31 March 2019 when the market value of the plan’s assets was £335.8m. The fair value of those assets represented 83% of the value of the 
benefits which had accrued to members, after allowing for future increase in pensions.

During the year the Group made payments to the fund of £1.5m (2019: £1.5m) in respect of scheme expenses and deficit recovery plan 
payments. In accordance with the deficit recovery plan agreed following the 31 March 2019 actuarial valuation, the Group will make  
payments in 2021 of £1.4m and £2.8m in 2022 in respect of deficit recovery plan payments and scheme expenses.

The Group made two additional one-off payments to the fund during the year. A payment of £0.3m was made in relation to additional past 
service costs recognised in 2019 and a one-off additional funding contribution of £20.0m was made from the proceeds of the divestment of 
the milkrite | InterPuls business.

The defined benefit plan exposes the Group to actuarial risks such as longevity risk, inflation risk and investment risk.

The Directors have confirmed no additional liability is required to be recognised as a consequence of minimum funding requirements.

The trustees have no rights to wind up the scheme or improve benefits without Company consent.

An updated actuarial valuation for IAS 19 (revised) purposes was carried out by an independent actuary at 30 September 2020 using  
the projected unit method.

142

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020Movement in net defined benefit liability

Defined benefit obligation

Defined benefit asset

Net defined benefit liability

At 1 October

Included in profit or loss

Administrative expenses

Past service cost

Net interest cost

Included in other comprehensive income

Remeasurement (loss)/gain:

– Actuarial (loss)/gain arising from:

– Demographic assumptions

– Financial assumptions

– Experience adjustment

– Return on plan assets excluding interest income

Other

Contributions by the employer

Net benefits paid out

At 30 September

Plan assets

2020
£m

(403.2)

(0.7)

–

(6.9)

(7.6)

(4.7)

(6.0)

(8.9)

–

(19.6)

–

17.2

2019
Restated
£m

(356.9)

(0.5)

(3.5)

(9.4)

(13.4)

5.9

(52.7)

(3.2)

–

(50.0)

–

17.1

(413.2)

(403.2)

2020
£m

349.1

–

–

6.1

6.1

–

–

–

(9.1)

(9.1)

21.8

(17.2)

350.7

2019
£m

316.4

–

–

8.6

8.6

–

–

–

39.7

39.7

1.5

(17.1)

349.1

2020
£m

(54.1)

(0.7)

–

(0.8)

(1.5)

(4.7)

(6.0)

(8.9)

(9.1)

(28.7)

21.8

–

(62.5)

The fair value of the assets of the pension scheme analysed by asset category are shown below. 

Equities and other securities

Liability Driven Investment

Secured income fund

Infrastructure fund

Cash

Total fair value of assets

2020
 £m

124.5

96.2

50.2

52.4

27.4

350.7

2019
Restated
£m

(40.5)

(0.5)

(3.5)

(0.8)

(4.8)

5.9

(52.7)

(3.2)

39.7

(10.3)

1.5

–

(54.1)

2019
 £m

182.2

132.8

–

–

34.1

349.1

All equity securities and corporate bonds are valued using quoted prices in active markets.

The Liability Driven Investment (LDI) comprises an investment in a level 2 pooled investment vehicle which combines a series of LIBOR-
earning cash deposits combined with contracts to hedge interest rate and inflation risk. The LDI is valued using a Net Asset Value published 
on the Irish Stock Exchange.

143

Financial  StatementsSection 6 – Key management & employee benefits continued

6.2 Pensions and other retirement benefits continued

Plan assets continued

The Secured Income fund and Infrastructure fund are classified as level 3 within the fair value hierarchy. Holdings in the secured income fund 
is valued at fair value which is typically the Net Asset Value provided by the fund administrator at the most recent quarter end. Holdings in 
the infrastructure fund are valued by an independent valuer using a model-based valuation such as a discounted cash flow approach.  
The significant assumptions used in the valuation are the discount rate and the expected cashflows.

The Avon Rubber Defined Benefits Pension Scheme has an investment strategy which is targeted at maximising investment returns with a 
low risk strategy which still represents a prudent approach to meeting the Plan’s liabilities and ensuring that members benefits are protected. 
The strategy considers the need for appropriate asset class diversification to balance the risks and rewards across a range of alternative asset 
classes. The investments held by the pension scheme include both quoted and unquoted securities, the latter which by their nature involve 
assumptions and estimates to determine their fair value. Where there isn’t an active market for the unquoted securities the fair value of these 
assets are estimated by the pension trustees based on advice received from the investment manager whilst also using any available market 
evidence of any recent transactions for an identical asset. The target weightings under the current asset allocation strategy are 30% to  
growth assets, 35% to mid-risk assets and 45% to LDI.

Actuarial assumptions

The main financial assumptions used by the independent qualified actuaries to calculate the liabilities under IAS 19 (revised) are set out below:

Inflation (RPI)

Inflation (CPI)

Pension increases post August 2005

Pension increases pre August 2005

Discount rate for scheme liabilities

Mortality rate

Assumptions regarding future mortality experience are set based on advice, published statistics and experience. 

The average life expectancy in years of a pensioner retiring at age 65 on the balance sheet date is as follows:

Male

Female

2020
% p.a.

3.00

2.10

2.20

2.95

1.55

2020

21.7

23.7

The average life expectancy in years of a pensioner retiring at age 65, 20 years after the balance sheet date is as follows:

Male

Female

2020

23.4

25.5

2019
% p.a.

3.20

2.20

2.20

3.10

1.75

2019

21.6

23.5

2019

23.3

25.4

144

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020Sensitivity analysis 

Inflation (RPI) (0.1% increase)

Discount rate for scheme liabilities (0.1% increase)

Future mortality (one year increase)

Defined benefit obligation 
Increase/(decrease)  
£m

5.4

(6.2)

17.4

The above sensitivity analysis shows the impact on the defined benefit obligation only, not the net pension liability as it does not take into 
account any impact on the asset valuation. Each sensitivity analysis disclosed in this note is based on changing one assumption while holding 
all other assumptions constant. In practice, this is unlikely to occur.

Defined contribution pension scheme

The charge in respect of defined contribution pension schemes was £1.3m (2019: £1.1m).

6.3 Share-based payments

The Group operates an equity-settled share-based performance share plan (PSP). Details of the Plan, awards granted and options outstanding 
are set out in the Remuneration Report on pages 71 to 95 and are incorporated by reference into these financial statements. An expense of 
£1.8m (2019: £0.4m) was recognised in the year. 

The table below summarises the movements in the number of share options outstanding for the Group, all of which are nil cost options:

Outstanding at 1 October

Forfeited during the year

Exercised during the year

Granted during the year

Outstanding at 30 September

Number of options 
(thousands) 
2020

Number of options 
(thousands) 
2019

491

(80)

(108)

120

423

427

(20)

(93)

177

 491

The weighted average remaining contractual life of outstanding share options is 10 months. All the share options that vested in the year 
vested on 9 March 2020 at a share price of £23.00.

A Monte Carlo simulation was used to calculate the fair value of awards granted that are subject to a Total Shareholder Return performance 
condition. The fair value of other awards was calculated as the market price of the shares at the date of grant reduced by the present value  
of the dividends expected to be paid over the vesting period. The principal assumptions used were:

Weighted average fair value (£)

Key assumptions used:

Closing share price at date of grant (£) 

Expected volatility (%) 

Risk-free interest rate (%) 

Expected option term (yrs.) 

Dividend yield (%)

Volatility is estimated based on actual experience over the last three years.

2020

19.18

20.70

31.2

0.3

2.7

–

2019

9.48

12.50

24

0.7

2.7

–

145

Financial  StatementsSection 7 – Other

7.1 Provisions for liabilities and charges

Balance at 30 September 2018

Provision reversed during the year

Payments in the year

Balance at 30 September 2019

Provision reversed during the year

Provision released during the year due to divestment

Provision created during the year

Property provision assumed on acquisition

Provision for contingent consideration created during the year

Unwind of discount on provisions

Payments in the year

Foreign exchange movements

Balance at 30 September 2020

Analysis of total provisions

Current

Non-current

Property 
obligations
£m

Contingent 
consideration
£m

2.8

(0.4)

(0.1)

2.3

(0.2)

(0.6)

0.2

0.6

–

–

–

(0.1)

2.2

–

–

–

–

–

–

–

–

15.2

2.3

(2.8)

0.6

15.3

2020
 £m

7.6

9.9

17.5

Total
£m

2.8

(0.4)

(0.1)

2.3

(0.2)

(0.6)

0.2

0.6

15.2

2.3

(2.8)

0.5

17.5

2019
 £m

–

2.3

2.3

Property obligations relate to leased premises of the Group which are subject to dilapidation risks and are expected to be utilised within 
the next 10 years. Movements in respect of dilapidations provisions during the year include release of provisions on exit of lease (£0.2m), 
provisions released as a result of the divestment of the milkrite | InterPuls business (£0.6m), and provisions created on the acquisition of the 
Helmets & Armor business (£0.6m), and in respect of other sites £0.2m. Property provisions are subject to uncertainty in respect of any final 
negotiated settlement of any dilapidation claims with landlords.

The purchase consideration in relation to the Helmets & Armor acquisition included contingent consideration up to a maximum of $25m 
depending on the outcome of certain tenders which were pending at the acquisition date and the level of sales which were generated  
on these contracts if secured. At acquisition the fair value of the contingent consideration was recognised as £15.2m ($20m) based on  
the expected value and timing of those payments after applying a discount rate of 12% to reflect the risk in the cashflows at that date.

The contract that triggered the contingent consideration was awarded shortly after the acquisition date and an initial order has subsequently 
been received resulting in the first payment of £2.8m ($3.4m) being made during the year.

At the balance sheet date, taking account of the change in fair value in relation to the contingent consideration of £2.3m ($2.9m), the 
remaining contingent consideration is presented as a provision with a fair value of £15.3m ($18.7m) being the present value of the future 
expected cashflows relating to the contract. Current expectations are that the contingent consideration will be settled in full over the next 
three years as the level of sales which triggers full payment of the consideration ($240.5m) is considered to be achievable and therefore highly 
probable. The range of possible outcomes is additional payments between nil and £17.0m ($21.6m), there has been no change in the range of 
expected outcomes during the period.

146

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 20207.2 Acquisitions & divestments

Acquisition – Helmet & Armor business

The acquisition of the Helmets & Armor business and the rights to the Ceradyne brand completed on 2 January 2020. The acquisition took  
the form of a trade and assets purchase.

The acquisition is considered a further step in line with the Board’s stated strategy; widening Avon Protection’s product range in the personal 
protection equipment segment, deepening our presence in the U.S. and relationship with the U.S. DOD and enhancing the Group’s research 
and development and manufacturing capability.

The total estimated acquisition consideration of $107.2m comprises initial consideration agreed of $91m less an initial closing adjustment of 
$1.6m, resulting in a payment on completion of $89.4m (£70.8m), a further post completion adjustment of $2.2m (£1.7m) resulting from the 
closing inventory being lower than the targeted level, plus fair value of contingent consideration of $20.0m (£15.2m).

Set out below is an analysis of the assigned fair values of the assets acquired and liabilities assumed relating to this acquisition: 

Customer relationships

Brand

Other intangible assets

Property, plant and equipment

Inventories

Other assets

Lease liability

Accruals

Dilapidations provisions

Deferred tax

Net assets acquired

Goodwill

Cash paid excluding acquisition expenses

Post completion inventory true up due from 3M

Deferred contingent consideration payable*

Total consideration

Fair value  
£m

19.8

1.8

7.7

29.2

14.1

0.5

(8.8)

(1.1)

(0.6)

0.3

62.9

21.4

84.3

70.8

(1.7)

15.2

84.3

* 

£2.8m of the deferred contingent consideration payable was paid during the period subsequent to the acquisition. See note 7.1 for further details.

Goodwill of £21.4m is recognised on these acquisitions, representing the amount paid for future sales growth from both new customers 
and new products, operating cost synergies and employee know-how. The value of goodwill expected to be deductible for tax purposes is 
£17.0m. The value attributable to goodwill has changed from the value reported in the interim financial statements from £18.7m to £21.4m as 
a result of finalising the fair values attributed to certain other assets and liabilities.

A deferred tax asset of £0.3m was recognised on acquisition in relation to the accruals and dilapidations provisions assumed. Any further tax 
timing differences will be recognised in the period in which they arise.

No receivables or deferred revenue were acquired and no contingent liabilities were recognised on acquisition.

From the date of acquisition to 30 September 2020, the newly acquired business contributed £40.8m to revenue and reported an operating 
loss of £1.4m over the same period. As a trade and asset purchase it is not possible to assess what the impact of the acquisition would have 
been on revenues and profits on a full year basis.

A further £2.9m of deal costs and £2.4m of transition costs were recognised in the year to 30 September 2020 and included within general 
and administrative expenses.

147

Financial  StatementsSection 7 – Other continued

7.2 Acquisitions & divestments continued

Acquisition – Team Wendy

The signing of an agreement to acquire Team Wendy, LLC was announced on 9 September 2020. The acquisition was subject to U.S. regulatory 
approvals and closed on 2 November 2020. The results of the Team Wendy business are not consolidated within the 2020 financial statements 
as control did not transfer to the Group until after the balance sheet date and at the time of signing the financial statements the full business 
combinations exercise had not yet been completed due to the fact the transaction completed very recently after the balance sheet. 

The acquisition ultimately completed on 2 November 2020 and control transferred with the Group acquiring 100% of the equity for a total 
consideration of $130m (£102m). The net assets acquired had a value of $22.4m (£17.6m) before any fair value adjustments.

The acquisition has a limited impact on the 2020 financial statements, however the acquisition related costs are expensed in the periods 
in which the services are received, in line with recognised accounting practices. £6.7m of such costs, including legal, due diligence and tax 
advisory fees, have been recognised during the year. 

Divestment – milkrite | InterPuls business

In September 2020, the Group disposed of milkrite | InterPuls to DeLaval Holding BV for a cash consideration of £178.5m after customary 
closing adjustments. Further details are given in note 2.2.

Total consideration received

Net assets disposed

Costs of divestment

Translation reserve recycled to profit and loss on divestment

Gain on divestment

Tax on gain on divestment

Gain on divestment after tax

Consideration received at completion totalled £175.6m with the remaining £2.9m received shortly after the balance sheet date.

Assets and liabilities at the date of divestment were:

Intangible assets

Property, plant and equipment

Inventories

Cash

Receivables

Payables

Other liabilities

Total net assets disposed

7.3 Other financial commitments

Capital expenditure committed

2020
 £m

0.8

£m

178.5

(34.8)

(8.9)

4.2

139.0

(9.2)

129.8

£m

14.3

14.0

6.0

2.7

7.9

(4.7)

(5.4)

34.8

2019
 £m

0.9

Capital expenditure committed represents the amount contracted in respect of property, plant and equipment at the end of the financial 
year for which no provision has been made in the financial statements.

148

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 20207.4 Group undertakings

Registered Office Address

Activity

Country in which  
incorporated

Held by Parent Company

Avon Polymer Products Limited 

Hampton Park West, Melksham, SN12 6NB, U.K.

The manufacture and distribution of 
respiratory protection systems

Avon Rubber Overseas Limited 

Hampton Park West, Melksham, SN12 6NB, U.K.

Investment holding company

Avon Rubber Pension Trust Limited

Hampton Park West, Melksham, SN12 6NB, U.K.

Pension fund trustee

Held by Group undertakings

Avon Protection Systems, Inc. 

503 8th St, Cadillac, MI 49601, United States

The manufacture and distribution of 
respiratory and ballistic protection 
systems

Avon Rubber & Plastics, Inc. 

503 8th St, Cadillac, MI 49601, United States

Investment holding company

Avon Protection Ceradyne, LLC 

4000 Barranca Parkway, Suite 100, Irvine, CA 92604, 
United States

The manufacture and distribution of 
ballistic protection systems

Avon Group Limited 

Hampton Park West, Melksham, SN12 6NB, U.K.

Dormant company

Avon Protection Systems U.K. Limited

Hampton Park West, Melksham, SN12 6NB, U.K.

Dormant company

U.K.

U.K.

U.K.

U.S.

U.S.

U.S.

U.K.

U.K.

Shareholdings are ordinary shares and all undertakings are wholly owned by the Group and operate primarily in their country of incorporation.

All companies have a year ending in September.

Avon Polymer Products Limited and Avon Rubber Overseas Limited are exempt from the requirement to file audited accounts by virtue of 
Section 479A of the Companies Act 2006 (‘the Act’). All remaining U.K. subsidiaries are exempt from the requirement to file audited accounts 
by virtue of Section 480 of the Act.

7.5 Related party transactions

There were no related party transactions during the year or outstanding at the end of the year (2019: £nil). Key management compensation  
is disclosed in note 6.1. Transactions with the defined benefit pension scheme are disclosed in note 6.2.

7.6. New accounting standards

IFRS 16 ‘Leases’ replaces IAS 17 ‘Leases’ along with three Interpretations (IFRIC 4 ‘Determining whether an Arrangement contains a Lease’,  
SIC 15 ‘Operating Leases-Incentives’ and SIC 27 ‘Evaluating the Substance of Transactions Involving the Legal Form of a Lease’).

The adoption of this new Standard has resulted in the Group recognising a right-of-use asset and related lease liability in connection with 
former operating leases, all of which come under the category of Leasehold property. 

The new Standard has been applied using the full retrospective approach, with restatement of comparative information in accordance with 
IAS 8 Accounting Policies, Changes in Accounting Estimates and Errors. For contracts in place at the date of initial application, the Group 
has elected to apply the definition of a lease from IAS 17 and IFRIC 4 and has not applied IFRS 16 to arrangements that were previously not 
identified as a lease under IAS 17 and IFRIC 4.

Instead of performing an impairment review on the right-of-use assets at the date of initial application, the Group has relied on its historic 
assessment as to whether leases were onerous immediately before the date of initial application of IFRS 16 with no indication of any 
additional impairment required.

The Group did not have any leases previously classified as finance leases.

On transition to IFRS 16 the weighted average incremental borrowing rate applied to lease liabilities recognised under IFRS 16 was 5.6%. 
In determining an appropriate incremental borrowing rate a build up approach was applied, taking into account an appropriate risk free rate, 
the length of the lease, a country risk premium, a credit risk premium and any other asset specific adjustment considered necessary.

The Group has benefited from the use of hindsight for determining the lease term when considering options to extend and terminate leases.

149

Financial  StatementsSection 7 – Other continued

7.6. New accounting standards continued

The following is a reconciliation of total operating lease commitments at 30 September 2018 to the lease liabilities recognised at 1 October 2018:

Total operating lease commitments at 30 September 2018

Other minor adjustments relating to commitments disclosures

Operating lease liabilities before discounting

Discounted using incremental borrowing rate

Total lease liabilities recognised under IFRS 16 at 1 October 2018

£m

18.9

0.4

19.3

(7.1)

12.2

The tables below set out the adjustments recognised at the date of initial application of IFRS 16 and the subsequent accounting periods.

Impact on Net Assets

Right of use assets

Lease liabilities

Trade & other Payables

Deferred tax assets

Net assets

As at  
1 October 2018  
£m

As at  
30 September 2019  
£m

8.5

(12.2)

1.4

0.5

(1.8)

9.2

(12.9)

1.2

0.5

(2.0)

On 1 October 2018, £8.5m was recognised as right of use assets and £12.2m as lease liabilities in respect of property leases previously 
categorised as operating leases.

Operating lease incentives of £1.4m at the date of initial application, previously recognised as liabilities, have been derecognised and  
factored into the measurement of the right of use assets and lease liabilities.

The net difference of £1.8m has been recognised in retained earnings.

The impact of the change in accounting policy resulting from the application of IFRS 16 on Net Assets and key performance measures  
is set out in note 7.7 below.

7.7. Restatement

Prior year comparatives have been restated for the following items:

1.    Change in accounting policy – IFRS 16 Leases has been applied using the full retrospective approach, with restatement of comparative 

information in accordance with IAS 8 Accounting Policies, Changes in Accounting Estimates and Errors

2.    To present the milkrite | InterPuls business as discontinued operations following the divestment in September 2020. See note 2.2 for  

further details of the divestment.

3.    During the year the Directors identified that the retirement benefit obligation was understated in prior years due to it not including the 
cost of equalising the benefits between male and female pension scheme members under the Barber equalisation ruling of May 1990 
in respect of years 1990–1992. The result of the prior period error has been an increase to the retirement benefit pension obligation 
as at 1 October 2018 of £10.0m and 30 September 2019 of £11.1m with the £1.1m increase recognised through the Statement of Total 
Comprehensive Income as an adjustment to remeasurement losses. The impact of these adjustments on net assets have been offset  
by increases in the associated deferred tax assets of £1.8m and £1.9m respectively.

150

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Group Financial Statements continuedFor the year ended 30 September 2020 
A reconciliation of the previously reported figures to the restated figures for key measures is presented below:

Impact on performance measures

Performance measures

Profit for the year

Earnings per share (pence)

Operating profit

EBITDA

Impact on Other comprehensive income

Other comprehensive expense  
for the year net of taxation

Impact on Net Assets

As reported 
30 September 
2019 
£m

Change in 
accounting 
policy 
£m

Discontinued 
operations 
£m

Pension 
adjustments
£m

Restated 
30 September 
2019  
£m

14.3 

46.9p

14.4

31.0

(0.2)

(0.7p)

0.4

1.0

–

–

(4.9)

(11.6)

–

–

–

–

14.1

46.2p

9.9

20.4

Note

2.3

2.1

2.1

As reported 
30 September 
2019 
£m

Change in 
accounting 
policy 
£m

Discontinued 
operations 
£m

Pension 
adjustments
£m

Restated 
30 September 
2019  
£m

(6.6)

–

–

(1.0)

(7.6)

As reported 
30 September 
2019 
£m

Change in 
accounting 
policy 
£m

Discontinued 
operations 
£m

Pension 
adjustments
£m

Restated 
30 September 
2019  
£m

Net Assets

86.4

(2.0)

–

(9.2)

75.2

As reported 
30 September 
2018 
£m

Change in 
accounting 
policy 
£m

Discontinued 
operations 
£m

Pension 
adjustments
£m

Restated 
30 September 
2018 
£m

Net Assets

84.8

(1.8)

–

(8.2)

74.8

7.8 Post balance sheet events

The acquisition of Team Wendy completed on 2 November with the Group acquiring 100% of the equity for total consideration of $130m.

On 20 November 2020, the High Court handed down a judgment involving the Lloyds Banking Group’s defined benefit pension schemes 
on GMP equalisation for historic transfers. The judgment confirmed the obligation on scheme trustees to top up historic cash equivalent 
payments calculated on unequalised individual transfers out of the scheme since May 1990. We are working with our actuarial advisers, to 
understand the extent to which the judgment crystallises any additional liabilities for the Group’s U.K. defined benefit pension scheme. We 
are early in the evaluation process, but we estimate that the additional liability could be in the range of £0.1m to £2.3m, with the upper end 
of the range dependent on the legal interpretation of the judgement regarding the liability for historic bulk transfers out of the scheme. 
Subsequent to further assessment with our advisors, any necessary adjustment is expected to be recognised in the first half of our 2021 
financial year.

151

Financial  StatementsParent Company Balance Sheet
At 30 September 2020

Assets

Non-current assets

Tangible assets

Intangible assets

Investments in subsidiaries

Deferred tax assets

Current assets

Trade and other receivables

Cash and cash equivalents

Liabilities

Current liabilities

Borrowings

Trade and other payables

Provisions for liabilities and charges

Net current assets

Non-current liabilities

Borrowings

Provisions for liabilities and charges

Net assets

Shareholders’ equity

Ordinary shares

Share premium account

Capital redemption reserve

Retained earnings

Total equity

Note

4

5

6

7

8

11

9

10

11

10

13

2020 
£m

3.8

0.8

113.7

2.8

121.1

58.3

73.5

131.8

31.5

23.2

–

54.7

77.1

5.9

1.5

7.4

190.6

31.0

34.7

0.5

124.6

190.8

2019
Restated1 
£m

2018
Restated1
£m

4.2

0.1

87.8

1.4

93.5

45.8

32.9

78.7

0.4

28.1

–

28.5

50.2

6.4

1.6

8.0

135.7

31.0

34.7

0.5

69.5

135.7

4.6

0.1

70.8

1.0

76.5

69.6

32.4

102.0

0.4

31.7

0.3

32.4

69.6

6.9

1.7

8.6

137.5

31.0

34.7

0.5

71.3

137.5

1 

Restated to reflect the change in accounting policy in relation to IFRS 16, see note 14 for further details.

The Company has elected to take the exemption under section 408 of the Companies Act 2006 not to present the Company profit and loss 
account. The profit for the Company for the year was £58.5m (2019: £5.0m).

These financial statements on pages 152 to 161 were approved by the Board of Directors on 2 December 2020 and signed on its behalf by: 

Paul McDonald 
Chief Executive Officer 

Nick Keveth
Chief Financial Officer

152

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020 
Parent Company Statement of Changes in Equity
For the year ended 30 September 2020

At 30 September 2018 (as previously stated)

Change in accounting policy

At 30 September 2018 (restated)

Profit for the year

Dividends paid

Own shares acquired

Fair value of share-based payments

Deferred tax relating to employee share schemes

Cashflow hedges

Deferred tax relating on cash flow hedges

At 30 September 2019

Profit for the year

Dividends paid

Own shares acquired

Fair value of share-based payments

Deferred tax relating to employee share schemes

Cashflow hedges

Deferred tax relating to cash flow hedges

At 30 September 2020

Share 
capital
£m

Share 
premium
£m

Note

Capital 
redemption 
reserves
£m

Retained 
earnings
£m

14

1

2

13

13

7

7

1

2

13

13

7

7

31.0

–

31.0

–

–

–

–

–

–

–

34.7

–

34.7

–

–

–

–

–

–

–

0.5

–

0.5

–

–

–

–

–

–

–

31.0

34.7

0.5

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

31.0

34.7

0.5

72.3

(1.0)

71.3

5.0

(5.4)

(1.3)

0.4

0.2

(0.9)

0.2

69.5

58.5

(7.0)

–

1.8

1.1

0.9

(0.2)

124.6

Total 
equity
£m

138.5

(1.0)

137.5

5.0

(5.4)

(1.3)

0.4

0.2

(0.9)

0.2

135.7

58.5

(7.0)

–

1.8

1.1

0.9

(0.2)

190.8

153

Financial  StatementsParent Company Accounting Policies
For the year ended 30 September 2020

Accounting policies

Approach to transition

The principal accounting policies adopted in the preparation of these 
financial statements are set out below. These policies have been 
consistently applied to all the years presented, unless otherwise stated.

The Company has applied IFRS 16 using the full retrospective 
approach. As a result the date of the initial application for the 
Company is 1 October 2018 and comparative information has  
been restated.

Basis of preparation

The accounts have been prepared on a going concern basis and 
in accordance with the Companies Act 2006 and with Financial 
Reporting Standard 101 Reduced Disclosure Framework (FRS 101)  
and under the historical cost convention.

Applying IFRS 16 the Company now recognises right of use assets 
and lease liabilities in the Consolidated Balance Sheet in relation to 
property leases previously treated as operating leases – see note 13 
for further details.

The Company has taken advantage of the disclosure exemptions 
available under FRS 101 in relation to the following:

•  presentation of a cash flow statement and related notes (IAS 7)

•  comparative period reconciliations for share capital and intangible 

and tangible fixed assets (paragraph 38, IAS 1)

• 

transactions with wholly owned subsidiaries (IAS 24)

Foreign currencies

The Group’s functional currency is sterling. Foreign currency 
transactions are recorded at the exchange rate ruling on the date of 
transaction. Foreign exchange gains and losses resulting from the 
settlement of such transactions, and from the retranslation at year 
end exchange rates of monetary assets and liabilities denominated  
in foreign currencies are recognised in the profit and loss account.

•  capital management (paragraph 134–136, IAS 1)

Pensions

• 

share-based payments (paragraph 45(b) and 46 to 52, IFRS 2)

•  financial instruments (IFRS 7)

•  compensation of key management personnel  

(paragraph 17, IAS 24)

• 

• 

• 

• 

fair value measurement (paragraph 91–99, IFRS 13)

leases (paragraph 90–93, IFRS 16)

the requirements of paragraphs 30 and 31 of IAS 8 Accounting 
Policies, Changes in Accounting Estimates and Errors

the requirements of paragraph 18A of IAS 24 Related  
Party Disclosures

Where required, equivalent disclosures are given in the Group 
financial statements.

Recent accounting developments

IFRS 16 Leases became applicable for the Company from  
1 October 2019.

IFRS 16 represents a significant change to lessee accounting by 
introducing the principle that all leased assets should be reported  
on the balance sheet of the lessee, recognising an asset for the right 
to use the leased item and a liability for the present value of its future 
lease payments. 

The change in treatment became applicable for the Company from  
1 October 2019 and impacts the balance sheet, the income 
statement and related performance measures.

Details of the Company’s transition approach is set out below with 
further details of the impact of adopting IFRS 16 presented in note 14.

The Company’s accounting policy in relation to Leases has been updated 
to reflect the new standard as outlined in the Leases section below.

The Group operated a contributory defined benefits plan to provide 
pension and death benefits for the employees of Avon Rubber p.l.c. 
and its Group undertakings in the U.K. employed prior to 31 January 
2003. The scheme is closed to new entrants and was closed to 
future accrual of benefits from 1 October 2009. Scheme assets are 
measured using market values, while liabilities are measured using 
the projected unit method. One of the Company’s subsidiaries, Avon 
Polymer Products Limited is the employer that is legally responsible 
for the scheme and the pension obligations are included in full in  
its accounts. No asset or provision has been reflected in the 
Company’s balance sheet for any surplus or deficit arising in  
respect of pension obligations.

The Company also provides pensions by contributing to defined 
contribution schemes. The charge in the profit and loss account 
reflects the contributions paid and payable to these schemes during 
the period. Full disclosures of the U.K. pension schemes have been 
provided in the Group financial statements.

Share-based payment

The Company operates a number of equity-settled, share-based 
compensation plans. The fair value of the employee services 
received in exchange for the grant of the options is recognised as an 
expense. The total amount to be expensed over the vesting period 
is determined by reference to the fair value of the options granted, 
excluding the impact of any non-market vesting conditions (for 
example, profitability and sales growth targets). Non-market vesting 
conditions are included in assumptions about the number of options 
that are expected to vest. At each balance sheet date, the entity 
revises its estimates of the number of options that are expected to 
vest. It recognises the impact of the revision to original estimates, if 
any, in the profit and loss account. The proceeds received net of any 
directly attributable transaction costs are credited to share capital 
(nominal value) and share premium when the options are exercised.

154

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Intangible assets

Computer software is included in intangible assets at cost and 
amortised over its estimated life.

The lease term is determined with reference to any non-cancellable 
period of lease contracts plus any periods covered by an option to 
extend/terminate the lease if it is considered reasonably certain  
that the option will/will not be exercised.

Impairment charges are made if there is significant doubt as to the 
sufficiency of future economic benefits to justify the carrying values 
of the intangible assets based upon discounted cash flow projections 
using an appropriate risk weighted discount factor.

Subsequently the lease liability is measured by increasing the 
carrying value to reflect interest on the liability and reducing  
the carrying value to reflect lease payments made.

Plant and equipment

Property, plant and equipment is stated at historical cost less 
accumulated depreciation and any recognised impairment losses.

The carrying value of lease liabilities and associated assets will  
be re-measured to reflect any changes to the lease or other 
assumptions applied.

Costs include the original purchase price of the asset and the costs 
attributable to bringing the asset to its working condition for its 
intended use including any qualifying finance expenses.

Depreciation is provided estimated to write down the depreciable 
amount of relevant assets by equal annual instalments over their 
estimated useful lives.

In general, the lives used are:

•  Computer hardware – three years

•  Other plant and machinery – five to 10 years

•  Leasehold property – three to 15 years

The residual values and useful lives of the assets are reviewed,  
and adjusted if appropriate, at each balance sheet date.

An asset’s carrying amount is written down immediately to its 
recoverable amount if its carrying amount is greater than its 
estimated net realisable value. Gains and losses on disposal are 
determined by comparing proceeds with carrying amounts.

Leases

Right of use assets and lease liabilities are recognised at the 
commencement date of the contract for all leases conveying  
the right to control the associated asset for a period of time.

The right of use assets are initially measured at cost, which comprises 
the initial measurement of the lease liability plus certain direct costs 
incurred. Subsequently the right of use assets are measured at cost 
less accumulated depreciation, any accumulated impairment losses 
and adjusted for any re-measurement of the lease liability.

Depreciation is calculated on a straight-line basis over the life of  
the lease. 

The lease liability is initially measured at the present value of the  
lease payments due over the life of the lease. The lease payments  
are discounted at the rate implicit in the lease, or if that cannot be 
readily determined using the Group’s incremental borrowing rate.

Investments in subsidiary undertakings

Investments in subsidiary undertakings are recorded at cost plus 
incidental expenses less any provision for impairment. Impairment 
reviews are performed by the Directors when there has been an 
indication of potential impairment.

Deferred taxation

Because of the differences between accounting and taxable profits 
and losses reported in each period, temporary differences arise on 
the amount certain assets and liabilities are carried at for accounting 
purposes and their respective tax values. Deferred tax is the amount 
of tax payable or recoverable on these temporary differences.

Deferred tax liabilities arise where the carrying amount of an asset 
is higher than the tax value (more tax deduction has been taken). 
This can happen where the Company invests in capital assets, 
as governments often encourage investment by allowing tax 
depreciation to be recognised faster than accounting depreciation. 
This reduces the tax value of the asset relative to its accounting 
carrying amount. Deferred tax liabilities are generally provided on 
all taxable temporary differences. The periods over which such 
temporary differences reverse will vary depending on the life of  
the related asset or liability.

Deferred tax assets arise where the carrying amount of an asset is 
lower than the tax value (less tax benefit which has been taken). 
Deferred tax assets are recognised only where the Company 
considers it probable that it will be able to use such losses by 
offsetting them against future taxable profits.

However the deferred income tax is not accounted for if it arises from 
initial recognition of an asset or liability in a transaction other than 
a business combination that at the time of the transaction affects 
neither accounting nor taxable profit or loss.

Deferred tax is calculated using the enacted or substantively enacted 
rates that are expected to apply when the asset is realised or the 
liability is settled.

155

Financial  StatementsParent Company Accounting Policies continued
For the year ended 30 September 2020

Trade and other receivables

Dividends

Final dividends are recognised as a liability in the Company’s financial 
statements in the period in which the dividends are approved by 
shareholders, while interim dividends are recognised in the period  
in which the dividends are paid.

Share Capital

Ordinary shares are classified as equity. Incremental costs directly 
attributable to the issue of new shares or options are shown in  
equity as a deduction, net of tax, from the proceeds.

Where the Company purchases its own share capital (treasury  
shares) through employee share ownership trusts, the consideration 
paid, including any directly attributable incremental costs (net  
of income taxes), is deducted from shareholders’ funds until the 
shares are cancelled, reissued or disposed of. Where such shares  
are subsequently sold or reissued, any consideration received, net 
of any directly attributable incremental transaction costs and the 
related income tax effects, is included in shareholders’ funds.

Trade and other receivables are classified as measured at amortised 
cost. The Company recognises loss allowances for expected credit 
losses (ECLs) on financial assets measured at amortised costs. Loss 
allowances for trade receivables are always measured at an amount 
equal to lifetime ECL.

Cash and cash equivalents

Cash and cash equivalents include cash at bank and in hand,  
highly liquid interest-bearing securities with maturities of three 
months or less, and bank overdrafts. Bank overdrafts are shown 
within borrowings in current liabilities on the balance sheet.

Trade payables

Trade payables are obligations to pay for goods or services that have 
been acquired in the ordinary course of business from suppliers.

Accounts payable are classified as current liabilities if payment is 
due within one year or less (or in the normal operating cycle of the 
business if longer). If not, they are presented as non-current liabilities. 
They are initially recognised at fair value and subsequently held at 
amortised cost.

Provisions

Provisions are recognised when:

• 

• 

the Company has a legal or constructive obligation as a result  
of a past event

it is probable that an outflow of resources will be required to 
settle the obligation and the amount has been reliably estimated

Where there are a number of similar obligations, for example 
where a warranty has been given, the likelihood that an outflow 
will be required in settlement is determined by considering the 
class of obligations as a whole. A provision is recognised even if the 
likelihood of an outflow with respect to any one item included in the 
same class of obligation may be small.

Provisions are measured at the present value of the expenditures 
expected to be required to settle the obligation.

Borrowings

Borrowings are recognised initially at fair value, net of transaction 
costs incurred and subsequently stated at amortised cost. Borrowing 
costs are expensed using the effective interest method.

156

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Notes to the Parent Company Financial Statements
For the year ended 30 September 2020

1 Parent Company

As a Consolidated Statement of Comprehensive Income is published, a separate profit and loss account for the Parent Company is  
omitted from the accounts by virtue of section 408 of the Companies Act 2006. The Parent Company’s profit for the financial year  
was £58.5m (2019: £5.0m).

The audit fee in respect of the Parent Company is set out in note 2.5 to the Group financial statements.

2 Dividends

Details of the Company’s dividends are set out in note 5.6 to the Group financial statements.

3 Employees

The total remuneration and associated costs during the year were:

Wages and salaries

Social security costs

Other pension costs

Share-based payments

2020
 £m

5.0

0.5

0.2

1.4

7.1

2019
 £m

2.8

0.3

0.1

0.4

3.6

Detailed disclosures of Directors’ remuneration and share options, including disclosure of the highest paid Director, are given on pages 87. 

The average monthly number of employees (including Executive Directors) during the year was 44 (2019: 23), all of whom were classified  
as administrative staff.

4 Tangible assets

Cost

At 1 October 2019

Additions

At 30 September 2020

Amortisation charge

At 1 October 2019

Charge for the year

At 30 September 2020

Net book value

At 30 September 2020

At 30 September 2019

Leasehold Property
£m

9.9

–

9.9

5.7

0.4

6.1

3.8

4.2

157

Financial  StatementsNotes to the Parent Company Financial Statements continued
For the year ended 30 September 2020

5 Intangible assets

Cost

At 1 October 2019

Additions

At 30 September 2020

Amortisation charge

At 1 October 2018

Charge for the year

At 30 September 2020

Net book value

At 30 September 2020

At 30 September 2019

6 Investments in subsidiaries

Cost and net book value

At 1 October 2019

Additions

Disposals

At 30 September 2020

Computer software 
£m

0.3

0.7

1.0

0.2

–

0.2

0.8

0.1

£m

87.8

26.6

(0.7)

113.7

The Directors believe that the carrying value of the investments is supported by their underlying net assets. During the year the Company 
made an additional cash investment in Avon Rubber Overseas Limited of £26.2m to support the funding of the Helmets & Armor acquisition. 
During the year the Company waived £0.4m of loan interest in respect of the loan with Avon Rubber Italia S.r.l, this loan waiver was treated as 
an additional investment prior to being disposed of later in the same year as detailed below.

On divestment of the milkrite | InterPuls business in September 2020 the Company disposed of it’s investments in milkrite | InterPuls 
(Shanghai) International Trading Company Ltd, Avon Rubber Italia S.r.l. and milkrite | InterPuls Solucoes Para Ordenha LTDA.

The investments consist of a 100% (unless indicated as otherwise) interest in the following subsidiaries:

Principal activity

Registered office

Country in which 
incorporated

Avon Polymer Products Limited

The manufacture and distribution  
of respiratory protection systems

Hampton Park West, Melksham, SN12 6NB, U.K. U.K.

Avon Rubber Overseas Limited

Investment company

Hampton Park West, Melksham, SN12 6NB, U.K. U.K.

Avon Rubber Pension Trust Limited

Pension Fund Trustee

Hampton Park West, Melksham, SN12 6NB, U.K. U.K.

Details of investments held by these subsidiaries are given in note 7.4 to the Group financial statements.

158

Avon Rubber p.l.c.  |  Annual Report & Accounts 20207 Deferred tax assets

At 30 September 2018 – as previously reported

Change in accounting policy

At 30 September 2018 – restated

(Charged)/credited to profit for the year

Charged to equity

At 30 September 2019

(Charged)/credited to profit for the year

Charged to Other Comprehensive Income

Charged to equity

At 30 September 2020

8 Trade and other receivables

Other receivables

Prepayments

Amounts owed by Group undertakings

Share 
Options
£m

Accelerated  
capital 
allowances
£m

Other Temporary
Differences
Restated
£m

Total
Restated
£m

0.6

–

0.6

0.1

0.2

0.9

0.3

–

1.1

2.3

0.1

–

0.1

–

–

0.1

–

–

–

0.1

–

0.3

0.3

(0.1)

0.2

0.4

0.2

(0.2)

–

0.4

2020
 £m

1.7

1.7

54.9

58.3

0.7

0.3

1.0

–

0.4

1.4

0.5

(0.2)

1.1

2.8

2019
 £m

0.3

0.9

44.6

45.8

Amounts due from Group undertakings are unsecured and interest bearing with interest rates priced on the relevant LIBOR plus a margin  
of 4.25–4.5%. The loans have no fixed date of repayment and are repayable on demand. 

9 Trade and other payables

Trade payables

Accruals

Amounts due to Group undertakings

2020
£m

1.0

6.5

15.7

23.2

2019
Restated
£m

0.4

2.8

24.9

28.1

Amounts due to Group undertakings are unsecured, interest free, have no fixed date of repayment and are repayable on demand.

159

Financial  StatementsNotes to the Parent Company Financial Statements continued
For the year ended 30 September 2020

10 Provisions for liabilities and charges

Balance at 30 September 2018

Provision reversed during the year

Payments in the year

Balance at 30 September 2019

Provision reversed during the year

Balance at 30 September 2020

Analysis of total provisions

Non-current

Property 
obligations
£m

2.0

(0.3)

(0.1)

1.6

(0.1)

1.5

2019 
£m

1.6

1.6

2020 
£m

1.5

1.5

Provisions relate to property obligations arising in relation to leased premises of the Company which are subject to dilapidation risks and 
are expected to be utilised within the next 10 years. £0.1m of such provisions were released during the year on exit of the lease. Property 
provisions are subject to uncertainty in respect of any final negotiated settlement of any dilapidation claims with landlords.

11 Borrowings

During the year the Group replaced its revolving credit facility. The new facility has total commitments of $200m across six lenders with an 
accordion option of an additional $50m. The facility has a three-year term ending 8 September 2023 with two separate one-year extensions 
giving a possible five-year duration in total. The facility is priced on the dollar LIBOR plus margin of 1.45–2.35% depending on leverage and 
includes financial covenants which are measured on a semi-annual basis. The Company was in compliance with its financial covenants during 
2020 and 2019.

The Company has provided the lenders with a negative pledge in respect of certain shares in Group companies.

Current

Bank loans

Lease liabilities

Non Current

Lease liabilities

Total borrowings

The table below presents the maturity analysis in respect of operating lease liabilities:

In one year or less, or on demand

Two to five years

More than five years

Total lease liabilities

2020
 £m

31.0

0.5

5.9

37.4

2019
Restated
 £m

–

0.4

6.4

6.8

As at 
30 September 2020 
£m

As at 
30 September 2019 
£m

0.5

2.2

3.7

6.4

0.4

2.1

4.3

6.8

160

Avon Rubber p.l.c.  |  Annual Report & Accounts 202012 Share capital

Details of the Company’s share capital are set out in note 5.5 to the Group financial statements.

13 Share-based payments

The Company operates an equity-settled share-based performance share plan (PSP), details of which are disclosed in note 6.3 to the Group 
financial statements.

14 New accounting standards

IFRS 16 Leases has become applicable for the Company, and the Group, with effect from 1 October 2018. See note 7.6 for full details of the 
transition approach adopted.

The following is a reconciliation of total operating lease commitments at 30 September 2018 to the lease liabilities recognised at 1 October 2018:

Total operating lease commitments at 30 September 2018

Other minor adjustments relating to commitments disclosures

Operating lease liabilities before discounting

Discounted using incremental borrowing rate

Total lease liabilities recognised under IFRS 16 at 1 October 2018

£m

13.1

(0.4)

12.7

(5.4)

7.3

The tables below set out the adjustments recognised at the date of initial application of IFRS 16 and the subsequent accounting periods.

Impact on Net Assets

Right of use assets

Lease liabilities

Trade & other Payables

Deferred tax assets

Net assets

As at  
1 October 2018  
£m

As at  
30 September 2019  
£m

4.6

(7.3)

1.4

0.3

(1.0)

4.2

(6.8)

1.2

0.3

(1.1)

On 1 October 2018 £4.6m was recognised as right of use assets and £7.3m as lease liabilities in respect of property leases previously 
categorised as operating leases.

Operating lease incentives of £1.4m at the date of initial application, previously recognised as liabilities, have been derecognised and  
factored into the measurement of the right of use assets and lease liabilities.

The net difference of £1.0m has been recognised in retained earnings.

The Group impact of the change in accounting policy resulting from the application of IFRS 16 on Net Assets and key performance  
measures is set out in note 7.7.

161

Financial  StatementsGlossary of Financial Terms

Term

Definition

Adjusted basic earnings per share

Adjusted profit for the year divided by the weighted average number of shares in issue

Adjusted EBITDA

Adjusted EBITDA is defined as operating profit before depreciation, amortisation, exceptional items  
and defined benefit pension scheme costs. It excludes any effect of discontinued operations

Adjusted EBITDA margin

The ratio of Adjusted EBITDA to revenue

Adjusted operating profit

Cash conversion

Closing order book

Constant currency

Operating profit adjusted to exclude amortisation of acquired intangibles, pension administration  
costs and any exceptional items

The ratio of cash generated from operations before the effect of exceptional items, as a percentage  
of adjusted EBITDA

Orders held by the Group at the end of the year which are not yet fulfilled

Comparative performance measures are retranslated at current year exchange rates to present a 
comparison unaffected by currency movements. Current year exchange rates are disclosed in note 5.4

Continuing operations

The segments of the Group that are expected to still be operating in the future

Discontinued operations

The segments of the Group that no longer function within the core business and which are  
separately disclosed within the Income Statement

Dividend per share

Dividends paid/proposed, divided by the weighted average number of shares in issue

EBITDA

Exceptional Items

Intellectual Property

Net cash/debt

Orders received

The Group’s earnings before charging interest, tax, depreciation and amortisation

Significant non recurring items such as significant restructuring and project cancellation costs

Intangible property created by the Group through research and development, that is protected 
through patents, copyrights or trademarks

Net cash is the Group’s cash net of any drawn debt or overdraft. Net debt is the Group’s drawn  
debt and overdrafts net of any cash balance

The orders received throughout the year and recognised as revenue together with orders in the 
closing order book

Organic cash conversion

The ratio of cash generated from operations before the effect of exceptional items, as a percentage  
of adjusted EBITDA, excluding the impact of acquisitions

Organic constant currency revenue 
growth

The growth in revenue comparing current year revenue with prior year revenue retranslated at current 
year exchange rates. This calculation excludes the impact of acquisitions

Organic adjusted operating profit

Operating profit adjusted to exclude amortisation of acquired intangibles, pension administration  
costs and any exceptional items and excluding the impact of acquisitions

Return on capital employed

Product development  
as % of revenue

Adjusted operating profit as a percentage of average capital employed. Capital employed is the  
sum of shareholders’ funds adjusted for non-current liabilities and current borrowings. See below for 
current year calculation:

Total expenditure on research and development expressed as a percentage of revenue.

2020 return on capital employed calculation

Shareholders funds

Current borrowings

Non current liabilities

Capital employed

Average capital employed

Adjusted operating profit

Return on capital employed

2020 
£m

57.5

39.8

103.9

201.1

175.5

39.9

22.7%

2019
Restated 
£m

75.1

1.3

73.4

149.8

 143.6 

31.3

21.7%

The Return on capital employed (ROCE) calculation is presented on a total basis (adjusted to add back the impact of the milkrite | InterPuls 
divestment) for consistency.

162

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Abbreviations

Term

Explanation

50 Series

Range of masks based on the proven technology of the M50 mask system

BPS

CBRN

CE

DOD

FX

FY

GSR

H1/H2

H&A

IHPS

MOD

NATO

NIOSH

PAPR

RoW

SCBA

SWOT

VTP

XSAPI

XSBI

Basis Points

Chemical, Biological, Radiological, Nuclear

CE markings indicate conformity to health and safety standards sold within the European Economic Area

Department of Defense

Foreign Exchange

Financial Year

General Service Respirator

First half of the financial year (October – March)/Second half of financial year (April – September)

Helmets & Armor

Integrated Head Protection System

Ministry of Defence 

North Atlantic Treaty Organization

National Institute of Occupational Safety and Health. NIOSH approval indicates conformity to health and safety standards of 
products sold within North America

Powered Air Purifying Respirator

Rest of World

Self Contained Breathing Apparatus

Special Weapons and Tactics

Vital Torso Protection

X-Small Arms Protective Insert

X-Side Ballistic Insert

163

Other InformationNotice of Annual General Meeting

THIS DOCUMENT IS IMPORTANT AND REQUIRES YOUR IMMEDIATE ATTENTION

If you are in any doubt as to what action you should take, you are recommended to seek your own financial advice from your bank 
manager, stockbroker, solicitor, accountant or other independent financial adviser authorised under the Financial Services and Markets 
Act 2000. If you have sold or otherwise transferred all of your shares in Avon Rubber p.l.c., please forward this document, together with 
the accompanying documents, as soon as possible either to the purchaser or transferee or to the person who arranged the sale or 
transfer so they can pass these documents to the person who now holds the shares.

Notice of Annual General Meeting for the year ended 30 September 2020

Notice is hereby given that the AGM of shareholders of Avon Rubber p.l.c. (the ‘Company’) will be held as a closed meeting at  
Hampton Park West, Semington Road, Melksham, Wiltshire on 29 January 2021 at 10:30am for the purposes set out below.

In light of the COVID-19 pandemic and the U.K. Government legislation 
applicable to the AGM, the 2021 AGM will be held as a closed meeting 
and shareholders will not be permitted to attend in person. Please 
carefully read the Notice of Meeting Notes on page 169 for details  
of how the AGM will be conducted. 

The Board will continue to closely monitor the situation and ask 
shareholders to be aware that the arrangements for the AGM may be 
subject to change. Shareholders should therefore continue to monitor 
the Company’s website and announcements for any updates.

You will not receive a form of proxy for the AGM in the post. Instead, 
you will receive instructions to enable you to vote electronically and 
how to register to do so. You may request a hard copy proxy form 
directly from the registrars, Link Asset Services, 34 Beckenham Road, 
Beckenham, BR3 4TU (telephone number: 0371 664 0300 or +44 371 
664 0300 if overseas). Voting on all resolutions at the AGM will be by 
way of poll.

Ordinary business

To consider and, if thought fit, pass resolutions 1–13 (inclusive)  
as Ordinary Resolutions:

Resolution 1

To receive the Company’s accounts and the reports of the Directors 
and the Auditors for the year ended 30 September 2020.

Resolution 2

To approve the Directors’ Remuneration Report (other than the part 
containing the Directors’ Remuneration Policy) for the financial year 
ended 30 September 2020.

Resolution 3

To approve the Directors’ Remuneration Policy set out on pages  
76 to 85 of the 2020 Annual Report.

Resolution 4

To declare a final dividend of 18.06p per ordinary share as 
recommended by the Directors.

Resolution 5

To re-elect Chloe Ponsonby as a Director of the Company.

Resolution 6

To re-elect Paul McDonald as a Director of the Company.

Resolution 7

To re-elect Nicholas Keveth as a Director of the Company.

Resolution 8

To elect Bruce Thompson as a Director of the Company.

Resolution 9

To elect Bindi Foyle as a Director of the Company. 

Resolution 10

To elect Victor Chavez CBE as a Director of the Company. 

Resolution 11

To re-appoint KPMG LLP as auditor of the Company, to hold  
office until the conclusion of the next general meeting at  
which accounts are laid before the Company.

Resolution 12

To authorise the Directors to determine the auditors’ remuneration.

Resolution 13

That, in accordance with sections 366 and 367 of the Companies  
Act 2006, the Company and all its subsidiaries during the period  
for which this resolution has effect be and are hereby authorised,  
in aggregate, to:

(a)  make political donations to political parties or to independent 

election candidates not exceeding £100,000 in total;

(b) make political donations to political organisations (other than 

political parties) not exceeding £100,000 in total; and

(c)  incur any political expenditure not exceeding £100,000 in total,

during the period beginning with the date of the passing of this 
resolution and ending at the close of business on 28 December 2021 
or, if sooner, the conclusion of the next AGM of the Company. For  
the purpose of this resolution ‘political donation’, ‘political party’, 
‘political organisation’, ‘independent election candidate’ and  
‘political expenditure’ are to be construed in accordance with  
sections 363, 364 and 365 of the Companies Act 2006 (the ‘Act’).

164

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Special business

To consider and if thought fit, pass resolutions 15 and 20 as  
Ordinary Resolutions and resolutions 14, 16–19 (inclusive) as  
Special Resolutions:

(a) 

(b) 

Resolution 14

That, with effect from the close of the AGM, the articles of association 
produced to the AGM and for the purpose of identification initialled 
by the Chair of the Meeting be adopted as the articles of association 
of the Company (the ‘New Articles’) in substitution for, and to the 
exclusion of, the existing articles of association (the ‘Existing Articles’).

Resolution 15

That in accordance with section 551 of the Act the Directors be 
generally and unconditionally authorised to allot Relevant Securities 
(as defined in the notes to this resolution) comprising equity 
securities (as defined by section 560 of the Act) up to an aggregate 
nominal amount of £10,341,097 but subject to such exclusions 
or other arrangements as the Directors may deem necessary or 
expedient in relation to treasury shares, fractional entitlements, 
record dates, legal or practical problems in or under the laws of 
any territory or the requirements of any regulatory body or stock 
exchange, provided that this authority shall, unless renewed, varied 
or revoked by the Company, expire on the date 15 months after 
the date of this resolution or, if earlier, the date of the next AGM 
of the Company save that the Company may, before such expiry, 
make offers or agreements which would or might require Relevant 
Securities to be allotted and the Directors may allot Relevant 
Securities in pursuance of such offer or agreement notwithstanding 
that the authority conferred by this resolution has expired.

This resolution revokes and replaces all unexercised authorities 
previously granted to the Directors to allot Relevant Securities but 
without prejudice to any allotment of shares or grant of rights already 
made, offered or agreed to be made pursuant to such authorities.

Resolution 16

That, subject to the passing of resolution 15, the Directors be 
authorised to allot equity securities (as defined by section 560 of the 
Act) for cash under the authority conferred by that resolution and/
or to sell ordinary shares held by the Company as treasury shares for 
cash, as if section 561 of the Act did not apply to any such allotment 
or sale, provided that this power shall:

 be limited to the allotment of equity securities or sale of 
treasury shares up to an aggregate nominal amount of 
£1,551,164; and

 expire on the date 15 months after the date of this resolution 
or, if earlier, the date of the next AGM of the Company (unless 
renewed, varied or revoked by the Company prior to or on that 
date) save that the Company may, before such expiry make 
an offer or agreement which would or might require equity 
securities to be allotted (or treasury shares to be sold) after  
such expiry and the Directors may allot equity securities  
(or sell treasury shares) in pursuance of any such offer or 
agreement notwithstanding that the power conferred by  
this resolution has expired.

Resolution 17

That, subject to the passing of resolution 15, the Directors be 
authorised, in addition to any authority granted under resolution  
16, to allot equity securities (as defined by section 560 of the Act) for 
cash under the authority conferred by that resolution and/or to sell 
ordinary shares held by the Company as treasury shares for cash, as 
if section 561 of the Act did not apply to any such allotment or sale, 
provided that this power shall:

(a) 

(b) 

(c) 

  be limited to the allotment of equity securities or sale of 
treasury shares up to an aggregate nominal amount of 
£1,551,164; and

 be used for the purposes of financing (or refinancing, if the 
authority is to be used within six months after the original 
transaction) a transaction which the Directors have determined 
to be an acquisition or other capital investment of a kind 
contemplated by the Statement of Principles on Disapplying  
Pre-Emption Rights most recently published by the  
Pre-Emption Group prior to the date of this Notice; and

 expire on the date 15 months after the date of this resolution 
or, if earlier, the date of the next AGM of the Company (unless 
renewed, varied or revoked by the Company prior to or on that 
date) save that the Company may, before such expiry make 
an offer or agreement which would or might require equity 
securities to be allotted (or treasury shares to be sold) after 
such expiry and the Directors may allot equity securities (or sell 
treasury shares) in pursuance of any such offer or agreement 
notwithstanding that the power conferred by this resolution 
has expired.

165

Other InformationNotice of Annual General Meeting continued

Special business continued

Resolution 18

That the Company be and is hereby unconditionally and generally 
authorised for the purpose of section 701 of the Act to make market 
purchases (within the meaning of section 693(4) of the Act) of ordinary 
shares of £1 each in the capital of the Company provided that:

(a) 

(b) 

(c) 

 the maximum number of shares which may be purchased 
is 3,102,329;

 the minimum price (excluding expenses) which may be paid 
for each share is £1;

 the maximum price (excluding expenses) which may be paid 
for each ordinary share is an amount equal to the higher of:

(i) 

(ii) 

 105% (one hundred and five per cent) of the average of 
the middle market quotations of the Company’s ordinary 
shares as derived from the Daily Official List of the London 
Stock Exchange for the five business days immediately 
preceding the day on which such share is contracted to  
be purchased; and

 the value of an ordinary share calculated on the basis of 
the higher of the price quoted for the last independent 
trade of and the highest current independent bid for any 
number of the Company’s ordinary shares on the London 
Stock Exchange Daily Official List at the time the purchase 
is agreed; and

(d) 

 this authority shall expire on the date 15 months after the  
date of this resolution or, if earlier, the date of the next AGM  
of the Company (except in relation to the purchase of shares 
the contract for which was concluded before the expiry of 
such authority and which might be executed wholly or partly 
after such expiry) unless such authority is renewed prior to 
such time.

Resolution 19

That a general meeting of the Company (other than an AGM),  
may be called on not less than 14 clear days’ notice.

Resolution 20

Explanatory notes relating to the resolutions

The Board believes that the adoption of resolutions 1 to 20 will 
promote the success of the Company and is in the best interests 
of the Company and its shareholders as a whole. The Board 
unanimously recommends that all shareholders should vote in  
favour of all the resolutions to be proposed at the AGM. Each of  
the Directors of the Company intends to vote in favour of all 
resolutions in respect of their own beneficial holdings.

Resolution 1 – Report and Accounts

The Directors are required by law to present to the AGM the 
accounts, and the reports of the Directors and Auditors, for  
the year ended 30 September 2020. These are contained in  
the Company’s 2020 Annual Report.

Resolution 2 – Directors’ Remuneration Report

This resolution seeks shareholders’ approval of the Directors’ 
Remuneration Report for the year ended 30 September 2020 
contained on pages 71 to 95 of the 2020 Annual Report. As 
in previous years, the vote is advisory only and the Directors’ 
entitlement to remuneration is not conditional on it being passed.

Resolution 3 – Directors’ Remuneration Policy

This resolution seeks shareholders’ approval for the new Directors’ 
Remuneration Policy which is contained on pages 76 to 85 of the 
2020 Annual Report. 

It is intended that the Directors’ Remuneration Policy will take effect 
immediately after the AGM and will replace the existing policy that 
was approved by shareholders in 2019. The vote is a binding vote 
and, subject to limited exceptions, no remuneration payment or loss 
of office payment may be made to a prospective, current or former 
Director unless consistent with the approved remuneration policy 
(or otherwise specifically approved by shareholders). It is anticipated 
that the Directors’ Remuneration Policy will be in force for three years 
although the Board will closely monitor regulatory changes and 
market trends and, if necessary, may present a revised policy within 
that three-year period. 

The Directors’ Remuneration Policy has been developed taking into 
account the principles of the U.K. Corporate Governance Code and 
the views of the Company’s major shareholders.

That the proposed amendment to the rules of the Avon Rubber p.l.c. 
Long-Term Incentive Plan (the ‘LTIP’) in respect of its per participant per 
financial year awards limit, in the form presented to the AGM and as 
summarised in the explanatory notes section of this Notice of AGM, be 
approved and the Directors be authorised to adopt the amendment 
into the rules of the LTIP and to do all such other acts and things as 
they may consider appropriate to implement the amendment.

Resolution 4 – Declaration of final dividend

A final dividend can only be paid after the shareholders have 
approved it at a general meeting. The Directors recommend that a 
final dividend in respect of the financial year ended 30 September 
2020 of 18.06p be paid. Subject to approval, the final dividend will 
be paid on 12 March 2021 to eligible shareholders on the Company’s 
register of members at close of business on 12 February 2021.

By order of the Board

Miles Ingrey-Counter
Company Secretary

2 December 2020

166

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020 
 
Resolutions 5 to 10 – Re-appointment of Directors

With the exception of Pim Vervaat, who will step down from the 
Board at the close of the AGM, each member of the Board has offered 
himself/herself for election or re-election in accordance with best 
practice corporate governance standards. The Board unanimously 
recommends that they each be elected or re-elected as Directors 
of the Company. The Chair confirms that each of the Non-Executive 
Directors who are seeking re-election at the AGM continues to be an 
effective member of the Board and to demonstrate their commitment 
to their role. Pim Vervaat in his capacity as Senior Independent 
Director, has confirmed that Bruce Thompson will be an effective 
Chair and demonstrates commitment to his role as Chair. 

Biographical details for each Director are set out on pages 58 and 59 
of the 2020 Annual Report.

Resolutions 11 & 12 – Re-appointment of auditor and authorisation 
for the Directors to set the auditor’s remuneration

The Company is required to appoint an auditor at each general meeting 
at which its accounts are presented. The Board is recommending 
to shareholders the re-appointment of KPMG LLP as the Company’s 
auditor for the financial year commencing on 1 October 2021.

Resolution 13 – Authority to make political donations

The Companies Act 2006 requires companies to obtain shareholders’ 
authority before they can make donations to political organisations 
or incur political expenses. It is not proposed or intended to alter 
the Company’s policy of not making political donations, within 
the normal meaning of that expression. However, this resolution is 
proposed to ensure that the Company and its subsidiaries do not, 
because of any uncertainty as to the bodies or activities covered 
by the Companies Act 2006, unintentionally commit any technical 
breach of the Companies Act 2006 by making political donations. 
Resolution 13, if passed, will give the Board authority to make political 
donations until the close of business on 28 December 2021 or, if 
sooner, the next AGM of the Company (when the Board intends 
to renew this authority), up to an aggregate of £100,000 for the 
Company and its subsidiary companies.

Resolution 14 – Adoption of New Articles of Association

The principal changes to the Existing Articles are summarised in this 
Notice. Other changes which are of a minor, technical, procedural or 
clarificatory nature have not been summarised here. The New Articles 
showing all the changes as compared to the Existing Articles will be 
available for inspection. Due to COVID-19, current U.K. Government 
guidance and the restrictions in place, we ask that any persons 
wishing to inspect these at the Company’s registered office contact 
the Company Secretary in advance of their visit. Scanned copies will 
also be available on request from the Company Secretary. 

Combined physical and electronic general meetings The New 
Articles give the Company greater flexibility to hold general meetings 
by allowing combined physical and electronic general meetings in 
accordance with the Companies (Shareholders’ Rights Regulations) 
2009 and the Companies Act 2006. These hybrid meetings would 
enable members to attend and participate in the business of 
the meeting by attending a physical location or by means of an 
electronic facility or facilities. The New Articles set out the procedures 
for attendance at, and participation in, hybrid meetings. This 
includes how attendance is determined and allow the Board to make 
arrangements to enable attendees to exercise their rights to speak 
or vote both physically and electronically. Persons participating via 
an electronic platform shall be responsible for ensuring they have 
the facilities to access the meeting. Unless a meeting is adjourned 
by the Chair of the meeting, the inability of a person to attend or 
participate via an electronic platform will not affect the validity of, 
or business conducted at, a general meeting. Nothing in the New 
Articles will preclude physical general meetings being held. Certain 
consequential changes to facilitate this amendment have been made 
throughout the New Articles.

It is not the current intention of the Board to routinely hold combined 
physical and electronic general meetings. Such meetings will be 
arranged in certain exceptional circumstances. These amendments 
are being made to provide the Board with the flexibility should 
they need to make alternative arrangements for participation in 
meetings (including where physical participation may be prevented 
or restricted).

Postponement of general meetings 

The proposed amendment provides the Board with the flexibility to 
postpone, or move, a general meeting prior to the date on which the 
meeting is to be held except where such postponement or move 
would be contrary to applicable company law. This amendment 
is intended to provide flexibility to the Board to address certain 
circumstances, for example, where the business to be considered at 
a general meeting is (i) no longer relevant or required or (ii) whether 
unforeseen or extraordinary circumstances mean that the Board 
considers that it will be impractical, undesirable or unreasonable, to 
hold a general meeting at the place, time or on the date stated in the 
notice of meeting. 

The Board currently intends for this power to be used only in 
exceptional circumstances. Without express authority in the Articles 
of Association, the Board does not have the flexibility to postpone 
a general meeting once notice has been given. If the Board exercise 
the proposed discretion, notice of the postponed meeting does 
not need to be given again and any proxy appointments made for 
such meeting will remain valid if otherwise in accordance with the 
New Articles and received by the Company at least 48 hours before 
the commencement of the postponed meeting to which the proxy 
appointment relates to. 

167

Other InformationNotice of Annual General Meeting continued

Explanatory notes relating to the Resolutions continued

Resolution 15 – Directors’ authority to allot

This resolution deals with the Directors’ authority to allot Relevant 
Securities in accordance with section 551 of the Act. The authority 
granted at the last AGM is due to expire at the conclusion of this 
year’s AGM and accordingly it is proposed to renew this authority.

This resolution will, if passed, authorise the Directors to allot Relevant 
Securities up to a maximum nominal amount of £10,341,097, which 
is equal to approximately one-third of the issued share capital of the 
Company as at 2 December 2020 in accordance with institutional 
shareholder guidelines. The Directors have no present intention of 
exercising this authority. The authority granted by this resolution  
will expire on the date 15 months after the date of this resolution  
or, if earlier, the date of the next AGM of the Company.

In this resolution, Relevant Securities means:

(a)  shares in the Company other than shares allotted pursuant to:

 –  

 –  

 –  

 an employee share scheme (as defined by section 1166 of 
the Act); 

 a right to subscribe for shares in the Company where the 
grant of the right itself constituted a Relevant Security; or

 a right to convert securities into shares in the Company 
where the grant of the right itself constituted a Relevant 
Security; and

(b)   any right to subscribe for or to convert any security into shares 
in the Company other than rights to subscribe for or convert 
any security into shares allotted pursuant to an employee share 
scheme (as defined by section 1166 of the Act). References to 
the allotment of Relevant Securities in this resolution include the 
grant of such rights.

Resolution 16 – General disapplication of pre-emption rights

This resolution will, if passed, give the Directors power, pursuant 
to the authority to allot granted by resolution 15, to allot equity 
securities (as defined by section 560 of the Act) or sell treasury 
shares for cash without first offering them to existing shareholders 
in proportion to their existing holdings up to a maximum nominal 
amount of £1,551,164 which represents approximately 5% of the 
Company’s issued share capital as at 2 December 2020 and renews 
the authority given at the AGM in 2020.

The figure of 5% reflects the Pre-Emption Group 2015 Statement of 
Principles for the disapplication of pre-emption rights (the ‘Statement 
of Principles’). The Directors will have due regard to the Statement 
of Principles in relation to any exercise of this power, in particular 
they do not intend to allot shares for cash on a non-pre-emptive 
basis pursuant to this power in excess of an amount equal to 7.5% of 
the total issued ordinary share capital of the Company in any rolling 
three-year period, without prior consultation with shareholders save 
as permitted in connection with an acquisition or specified capital 
investment as described in the notes for resolution 17.

The power granted by this resolution will expire on the date 15 
months after the date of this resolution or, if earlier, the date of  
the next AGM of the Company.

The Directors have no present intention to exercise the authority 
conferred by this resolution.

Resolution 17 – Additional disapplication of pre-emption rights

This resolution seeks a further power pursuant to the authority 
granted by resolution 15, to allot equity securities (as defined by 
section 560 of the Act) or sell treasury shares for cash without first 
offering them to existing shareholders in proportion to their existing 
holdings up to a maximum nominal amount of £1,551,164 which 
represents approximately 5% of the Company’s issued share capital 
as at 2 December 2020. This is in addition to the 5% referred to in 
resolution 16 above.

The power granted by this resolution will expire on the date 15 
months after the date of this resolution or, if earlier, the date of  
the next AGM of the Company.

The Directors will have due regard to the Statement of Principles 
in relation to any exercise of this power and in particular they 
confirm that they intend to use this power only in connection with 
a transaction which they have determined to be an acquisition or 
other capital investment (of a kind contemplated by the Statement 
of Principles most recently published prior to the date of this Notice) 
which is announced contemporaneously with the announcement of 
the issue, or which has taken place in the preceding six-month period 
and is disclosed in the announcement of the issue.

Resolution 18 – Authority to purchase own shares

This resolution seeks authority for the Company to make market 
purchases of its own shares and is proposed as a special resolution. If 
passed, the resolution gives authority for the Company to purchase 
up to 3,102,329 ordinary shares of £1 each, representing approximately 
10% of the Company’s issued share capital as at 2 December 2020.

The resolution specifies the minimum and maximum prices which 
may be paid for any ordinary shares purchased under this authority. 
The authority will expire on the earlier of the date 15 months after the 
date of this resolution and the Company’s next AGM. The Company 
purchased no shares in the period from the last AGM to 2 December 
2020 under the existing authority.

The Directors have no present intention of exercising the authority 
to make market purchases; however, the authority provides the 
flexibility to allow them to do so in the future.

The Directors will exercise this authority only when, in the light of 
market conditions prevailing at the time, they believe that the effect 
of such purchases will be to increase the earnings per ordinary share 
having regard to the intent of the guidelines of institutional investors 
and that such purchases are in the best interests of shareholders 
generally. Other investment opportunities, appropriate gearing levels 
and the overall position of the Company will be taken into account 
before deciding upon this course of action. In the event of any 
purchase under this authority, the Directors would either hold the 
purchased ordinary shares in treasury or cancel them.

168

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020Bonus and incentive scheme targets for Executive Directors would 
not be affected by any enhancement of earnings per share following 
a share re-purchase.

No other changes are proposed to the LTIP and subject to shareholder 
approval, the increased limit would become available in respect of 
awards granted on or after the date of the AGM.

As of 2 December 2020, there were options to subscribe outstanding 
over 430,620 shares, representing 1.39% of the Company’s issued 
share capital. If the authority given by resolution 15 were to be fully 
exercised, these options would represent 1.54% of the Company’s 
issued share capital after cancellation of the re-purchased shares. As 
of 2 December 2020, there were no warrants outstanding over shares.

A copy of the draft rules of the amended LTIP are available for 
inspection until the date of the AGM. Due to COVID-19, current U.K. 
Government guidance and the restrictions in place, we ask that any 
persons wishing to inspect these at the Company’s registered office 
contact the Company Secretary in advance of their visit. Scanned 
copies will also be available on request from the Company Secretary.

Resolution 19 – Notice of Meeting

Notice of meeting notes

Resolution 19 is a resolution to allow the Company to hold general 
meetings (other than AGMs) on 14 days’ notice.

Before the introduction of the Companies (Shareholders’ Rights) 
Regulations in August 2009, the Company was able to call general 
meetings (other than AGMs) on 14 clear days’ notice. One of the 
amendments that the Companies (Shareholders’ Rights) Regulations 
2009 made to the Act was to increase the minimum notice period 
for listed company general meetings to 21 days, but with an ability 
for companies to reduce this period back to 14 days (other than for 
AGMs) provided that:

(i) 

(ii) 

 the Company offers facilities for shareholders to vote by 
electronic means; and

there is an annual resolution of shareholders approving the  
reduction in the minimum notice period from 21 days to 14 days.

Resolution 19 is therefore proposed as a special resolution to 
approve 14 days as the minimum period of notice for all general 
meetings of the Company other than AGMs. The approval will be 
effective until the Company’s next AGM, when it is intended that the 
approval be renewed. The Company will use this notice period only 
when permitted to do so in accordance with the Act and when the 
Directors consider it appropriate to do so.

The following notes explain your general rights as a shareholder and 
your right to attend and vote at this AGM or to appoint someone else 
to vote on your behalf.

1. 

Protecting the safety and wellbeing of our shareholders, our 
employees and the public is of paramount importance to the 
Board of Directors of the Company (the ‘Board’). In order to 
achieve this, it is currently intended that the AGM will be held in 
accordance with the provisions of the Corporate Insolvency and 
Governance Act 2020 and will be run as a closed meeting, held 
at the Company’s registered office. The AGM will proceed with 
only such attendees, employees and support staff as is strictly 
required to run the AGM and satisfy the quorum requirements. 
Shareholders (other than those forming the quorum, which will 
be facilitated by the Company) should not attempt to attend 
the AGM in person as they will not be admitted.

2.  Despite the current exceptional circumstances, the Board is keen 
to maintain engagement with shareholders. The Company will 
be providing webcast facilities to enable shareholders to listen 
to, view and follow the proceedings of the AGM remotely. All 
shareholders are encouraged to use this facility and follow the 
proceedings of the AGM in real time. 

Resolution 20 – Amendment to LTIP

3.  Shareholders can put a question to the Board relating to  

The Avon Rubber p.l.c. Long-Term Incentive Plan is the Company’s 
long-term incentive arrangement for the Company’s Executive 
Directors and other selected employees. The current terms of the LTIP 
provide that participants may not receive awards under the LTIP in any 
financial year over shares having a market value in excess of 150% of 
their annual base salary in that financial year.

To align the LTIP to the limit for such purposes under the new 
Directors’ Remuneration Policy proposed under Resolution 3, 
shareholder approval is sought under Resolution 20, to amend the 
rules of the LTIP to provide that participants may not receive awards 
under the LTIP in any financial year over shares having a market value in 
excess of 175% of their annual base salary in that financial year.

As per the current rules of the LTIP, market value for the purposes of 
the above limit shall ordinarily be based on the market value of shares 
on the dealing day immediately preceding the grant of an award or by 
reference to a short averaging period ending on such dealing day.

the business to be conducted at the AGM by submitting a 
question in advance through the webcast facility or by emailing 
enquires@avon-rubber.com. Any such questions must be 
received before 10:30am (U.K. time) on 27 January 2021. The Board 
will respond to these questions during the AGM. Shareholders 
will also have the opportunity to ask questions in real time during 
the AGM, by submitting questions through the webcast facility. 
Answers not provided during the AGM will be provided as soon 
as practicable thereafter.

4.  The Company reserves the right to consolidate questions of a 

similar nature. The Company is not required to answer questions 
if (i) doing so would interfere unduly with the preparation for 
the AGM or involve the disclosure of confidential information; (ii) 
the answer has already been given on the Company’s website in 
the form of an answer to a question; or (iii) it is undesirable in the 
interests of the Company or the good order of the AGM that the 
question be answered.

169

Other Information 
Notice of Annual General Meeting continued

Notice of meeting notes continued

5.  Shareholders will receive details on the webcast facility 

separately or on the Company’s website at www.avon-rubber.
com/investors/. Shareholders with questions about the webcast 
facility should email enquiries@avon-rubber.com. Shareholders 
using the webcast facility will not be able to vote or ask 
questions using this service during the AGM.

6.  To be entitled to vote on the business of the AGM (and for the 
purpose of the determination by the Company of the number 
of votes they may cast), shareholders must be registered in the 
Register of Members of the Company at close of business on 
27 January 2021. Changes to the Register of Members after the 
relevant deadline shall be disregarded in determining the rights 
of any person to vote on the business of the AGM.

7.  Shareholders are entitled to appoint another person as a proxy 
to exercise all or part of their rights to attend and to speak and 
vote on their behalf at the AGM. A shareholder may appoint 
more than one proxy in relation to the AGM provided that each 
proxy is appointed to exercise the rights attached to a different 
ordinary share or ordinary shares held by that shareholder. A 
proxy need not be a shareholder of the Company. Given the 
proposed AGM arrangements, unless you appoint the Chair of 
the AGM as your proxy, neither you nor your proxy will be able 
to attend and vote at the AGM in person. The Board strongly 
encourages you to exercise your vote on the business of the AGM 
and asks you to complete a proxy form to appoint the ‘Chair of 
the Meeting’ as your proxy.

8. 

In the case of joint holders, where more than one of the joint-
holders purports to appoint a proxy, only the appointment 
submitted by the most senior holder will be accepted. Seniority 
is determined by the order in which the names of the joint 
holders appear in the Company’s Register of Members in respect 
of the joint holding (the first named being the most senior).

9.  A vote withheld is not a vote in law, which means that the vote 
will not be counted in the calculation of votes for or against the 
resolution. If no voting indication is given, your proxy will vote or 
abstain from voting at his or her discretion. Your proxy will vote 
(or abstain from voting) as he or she thinks fit in relation to any 
other matter which is put before the AGM. 

10.  You can vote either:

• 

• 

by logging on to www.signalshares.com and following  
the instructions;

you may request a hard copy form of proxy directly from 
the registrars, Link Asset Services, on Tel: 0371 664 0300 (+44 
371 664 0300 if overseas). Calls are charged at the standard 
geographical rate and will vary by provider. Calls outside 
the United Kingdom will be charged at the applicable 

international rate. Lines are open between 09:00–17:30, 
Monday to Friday excluding public holidays in England  
and Wales; and

• 

in the case of CREST members, by utilising the CREST 
electronic proxy appointment service in accordance  
with the procedures set out below.

In order for a proxy appointment to be valid, a form of proxy must be 
completed. In each case the form of proxy must be received by Link 
Asset Services at 34 Beckenham Road, Beckenham, Kent, BR3 4ZF by 
10:30am (GMT) on 27 January 2021.

11. 

If you return more than one proxy appointment, either by paper 
or electronic communication, the appointment received last 
by the Registrar before the latest time for the receipt of proxies 
will take precedence. You are advised to read the terms and 
conditions of use carefully. Electronic communication facilities 
are open to all shareholders and those who use them will not  
be disadvantaged.

12.  CREST members who wish to appoint a proxy or proxies through 
the CREST electronic proxy appointment service may do so 
for the AGM (and any adjournment of the AGM) by using the 
procedures described in the CREST Manual (available from www.
euroclear.com/site/public/EUI). CREST Personal Members or other 
CREST sponsored members, and those CREST members who 
have appointed a service provider(s), should refer to their CREST 
sponsor or voting service provider(s), who will be able to take the 
appropriate action on their behalf.

13.  In order for a proxy appointment or instruction made by  

means of CREST to be valid, the appropriate CREST message  
(a ‘CREST Proxy Instruction’) must be properly authenticated in 
accordance with Euroclear U.K. & Ireland Limited’s specifications 
and must contain the information required for such instructions, 
as described in the CREST Manual. The message must be 
transmitted so as to be received by the issuer’s agent (ID RA10) 
by 10:30am (U.K. time) on 27 January 2021. For this purpose, the 
time of receipt will be taken to mean the time (as determined 
by the timestamp applied to the message by the CREST 
application host) from which the issuer’s agent is able to retrieve 
the message by enquiry to CREST in the manner prescribed 
by CREST. After this time, any change of instructions to proxies 
appointed through CREST should be communicated to the 
appointee through other means.

14.  CREST members and, where applicable, their CREST sponsors 

or voting service providers should note that Euroclear U.K. & 
Ireland Limited does not make available special procedures in 
CREST for any particular message. Normal system timings and 
limitations will, therefore, apply in relation to the input of CREST 
Proxy Instructions. It is the responsibility of the CREST member 

170

Avon Rubber p.l.c.  |  Annual Report & Accounts 202018.  The following documents are available for inspection from  
the date of this Notice until the conclusion of the AGM:

• 

• 

• 

copies of the Directors’ letters of appointment or  
service contracts;

a copy of the draft rules of the LTIP; and

a copy of the current Articles of Association of the Company.

Due to COVID-19, current U.K. Government guidance and the 
restrictions in place, we ask that any persons wishing to inspect 
these at the Company’s registered office contact the Company 
Secretary in advance of their visit. 

Scanned copies will also be available on request from the 
Company Secretary.

19.  You may not use any electronic address (within the meaning of 

Section 333(4) of the Companies Act 2006) provided in either this 
Notice or any related documents (including the form of proxy) 
to communicate with the Company for any purposes other than 
those expressly stated.

concerned to take (or, if the CREST member is a CREST personal 
member, or sponsored member, or has appointed a voting 
service provider(s), to procure that their CREST sponsor or voting 
service provider(s) take(s)) such action as shall be necessary to 
ensure that a message is transmitted by means of the CREST 
system by any particular time. In this connection, CREST 
members and, where applicable, their CREST sponsors or voting 
system providers are referred, in particular, to those sections of 
the CREST Manual concerning practical limitations of the CREST 
system and timings. The Company may treat as invalid a CREST 
Proxy Instruction in the circumstances set out in Regulation 35(5)
(a) of the Uncertificated Securities Regulations 2001.

15.  Any corporation which is a shareholder can appoint one or more 
corporate representatives who may exercise on its behalf all of 
its powers as a shareholder provided that no more than one 
corporate representative exercises powers in relation to the  
same shares.

16.  As at 2 December 2020 (being the latest practicable business 

day prior to the publication of this Notice), the Company’s issued 
share capital consists of 31,023,292 ordinary shares, carrying one 
vote each. Therefore, the total voting rights in the Company as  
at 2 December 2020 are 31,023,292.

17.  Under Section 527 of the Companies Act 2006, shareholders 
meeting the threshold requirements set out in that section 
have the right to require the Company to publish on a website 
a statement setting out any matter relating to: (i) the audit of 
the Company’s financial statements (including the Auditor’s 
Report and the conduct of the audit) that are to be laid before 
the AGM; or (ii) any circumstances connected with an auditor of 
the Company ceasing to hold office since the previous meeting 
at which annual financial statements and reports were laid in 
accordance with Section 437 of the Companies Act 2006 (in 
each case) that the shareholders propose to raise at the relevant 
meeting. The Company may not require the shareholders 
requesting any such website publication to pay its expenses 
in complying with Sections 527 or 528 of the Companies Act 
2006. Where the Company is required to place a statement on a 
website under Section 527 of the Companies Act 2006, it must 
forward the statement to the Company’s auditor not later than 
the time when it makes the statement available on the website. 
The business which may be dealt with at the AGM for the 
relevant financial year includes any statement that the Company 
has been required under Section 527 of the Companies Act 2006 
to publish on a website.

171

Other InformationShareholder Information

Shareholder information 

Registrars and transfer office 

As at 30 November 2020 the Company had 1,421 shareholders,  
of which 838 had 1,000 shares or fewer. 

Link Asset Services, The Registry, 34 Beckenham Road,  
Beckenham, BR3 4TU 

Financial calendar

Half year results are usually announced in May and year end  
results in November. 

In respect of the year ended 30 September 2020 the AGM will be 
held as a closed meeting on 29 January 2021 at Hampton Park West, 
Semington Road, Melksham, Wiltshire, SN12 6NB, England. 

Corporate information 

Registered office 

Hampton Park West, Semington Road, Melksham,  
Wiltshire, SN12 6NB, England 

Registered

In England and Wales No. 32965  
VAT No. GB 137 575 643 

Board of Directors 

David Evans (Chair) 
Bruce Thompson (Chair Designate and Non-Executive Director)  
Paul McDonald (Chief Executive Officer)  
Nick Keveth (Chief Financial Officer)  
Pim Vervaat (Non-Executive Director)  
Chloe Ponsonby (Non-Executive Director)  
Bindi Foyle (Non-Executive Director) 
Victor Chavez CBE (Non-Executive Director)

Company secretary 

Miles Ingrey-Counter 

Independent auditors

KPMG LLP  
Chartered Accountants and Statutory Auditors 

Tel: 0371 664 0300 (+44 371 664 0300 if overseas) 
(calls are charged at the standard geographical rate and will vary by 
provider, lines are open 9:00am–5:30pm, excluding public holidays  
in England and Wales)

Financial Advisor 

Rothschild & Co 

Brokers

Peel Hunt LLP  
Jefferies Group LLC 

Financial PR 

MHP Communications 

Lawyers 

White & Case LLP 

Principal bankers 

Barclays Bank PLC  
Comerica Inc. 
NatWest 
Fifth Third 
Bank of Ireland 
CIC

Website 

www.avon-rubber.com 

© Copyright Avon Rubber p.l.c 2020

172

Avon Rubber p.l.c.  |  Annual Report & Accounts 2020173

Hampton Park West 
Semington Road 
Melksham, Wiltshire 
SN12 6NB 
England

Telephone: 
Email:  

+44 (0) 1225 896 800 
enquiries@avon-rubber.com

www.avon-rubber.com