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Axon Enterprise

axon · NASDAQ Industrials
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Ticker axon
Exchange NASDAQ
Sector Industrials
Industry Aerospace & Defense
Employees 1001-5000
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FY2019 Annual Report · Axon Enterprise
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AXON ENTERPRISE, INC.
17800 North 85th Street
Scottsdale, Arizona 85255

NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
May 31, 2019 

To Our Shareholders:

The 2019 Annual Meeting of Shareholders (the “Annual Meeting”) of Axon Enterprise, Inc. (the “Company” or 
“Axon”) will be held at 10:00 a.m. (local time) on Friday, May 31, 2019, at the Company's headquarters located at 
17800 North 85th Street, Scottsdale, AZ 85255 for the following purposes:

1.  Electing the two Class A directors of the Company named in this proxy statement for a term of three years, 

and until their successors are elected and qualified;

2.  Advisory vote to approve the compensation of the Company's named executive officers;

3.  Ratifying the appointment of Grant Thornton LLP as the Company’s independent registered public accounting 

firm for fiscal year 2019; 

4.  To approve an amendment to the Company's Certificate of Incorporation to declassify the Board of Directors; 

5.  Shareholder proposal that the Board of Directors take the necessary steps to remove the super-majority vote 
requirement to approve amendments to the Company's Charter and Bylaws, and to replace with a simple 
majority vote requirement; and

6.  Transacting  such  other  business  as  may  properly  come  before  the Annual  Meeting  or  any  continuation, 

postponement or adjournment thereof.

Only holders of the Company’s common stock at the close of business on April 10, 2019 are entitled to notice of, and 
to vote at, the Annual Meeting and any adjournments or postponements thereof. Shareholders may vote in person or 
by proxy. A list of shareholders entitled to vote at the Annual Meeting will be available for examination by shareholders 
at the time and place of the Annual Meeting and during ordinary business hours, for a period of ten days prior to the 
Annual Meeting, at the principal executive offices of the Company at the address listed above.

Your vote is very important. Whether or not you plan to attend the Annual Meeting, we encourage you to read 
the proxy statement and vote as soon as possible. For specific instruction on how to vote your shares, please refer 
to the section entitled “General Information about the Annual Meeting of Shareholders” and the instructions on 
your proxy card or the voting instruction card you receive from your broker, bank or other intermediary. Please 
note that if you hold shares in different accounts, it is important that you vote the shares represented by each 
account.

  
  
 
By Order of the Board of Directors,

/s/ DOUGLAS E. KLINT
Douglas E. Klint
Corporate Secretary

Scottsdale, Arizona
April 16, 2019 

YOUR VOTE IS IMPORTANT. WHETHER OR NOT YOU EXPECT TO ATTEND THE ANNUAL MEETING IN PERSON, 
PLEASE VOTE ON THE INTERNET, BY TELEPHONE, OR MARK, SIGN, DATE AND PROMPTLY RETURN YOUR PROXY 
OR VOTING INSTRUCTION CARD IN THE ENCLOSED ENVELOPE.

TABLE OF CONTENTS

General Information About the Meeting
Governance

The Board of Directors
Board and Committee Governance
Director Compensation
Certain Relationships and Related Transactions

Share Ownership

Ownership of Equity Securities of the Company
Section 16(a) Beneficial Ownership Reporting Compliance

Executive Compensation
Executive Officers
Compensation Discussion and Analysis
Summary Compensation Table
Pay Ratio of Chief Executive Officer Compensation to Median Employee Compensation
2018 Grants of Plan-Based Awards

Audit Matters

Report of the Audit Committee

Proposals

Proposal No. 1 - Election of Directors
Proposal No. 2 - Advisory Approval of the Company's Executive Compensation
Proposal No. 3 - Ratification of Appointment of Independent Registered Public Accounting Firm
Proposal No. 4 - Amendment of Company's Certificate of Incorporation to Declassify our Board 
of Directors
Proposal No. 5 - Shareholder Proposal

Other Matters
Annex A - Marked Copy of Form of Amended and Restated Certificate of Incorporation

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AXON ENTERPRISE, INC.
17800 North 85th Street
Scottsdale, Arizona 85255

PROXY STATEMENT FOR 2019 ANNUAL MEETING OF SHAREHOLDERS

GENERAL INFORMATION ABOUT THE ANNUAL MEETING AND VOTING

Why am I receiving these proxy materials?

Our Board of Directors (the “Board” or “Board of Directors”) has made these materials available to you on the Internet 
or has delivered printed versions of these materials to you by mail in connection with the Board of Directors’ solicitation 
of proxies for use at the Annual Meeting, which will take place at 10:00 a.m. local time on Friday, May 31, 2019 at the 
Company's headquarters located at 17800 North 85th Street, Scottsdale, AZ 85255. This proxy statement describes 
matters on which you, as a shareholder, are entitled to vote. It also gives you information on these matters so that you 
can make an informed decision. This proxy statement is first being made available or sent to shareholders on or about 
April 16, 2019.

What is included in these materials?

These materials include:

•  This proxy statement for the Annual Meeting; and
•  The Company’s Annual Report on Form 10-K for the year ended December 31, 2018 (the “Annual Report”).

If you received printed versions of these materials by mail, these materials also include the proxy card or vote instruction 
form for the Annual Meeting.

Why did I receive a one-page notice in the mail regarding the Internet availability of proxy materials instead of 
printed proxy materials?

In accordance with the rules of the Securities and Exchange Commission (“SEC”), instead of mailing a printed copy 
of our proxy materials to all of our shareholders, we have elected to furnish such materials to shareholders by providing 
access to these documents over the Internet. Accordingly, on April 16, 2019 we sent a Notice of Internet Availability 
of Proxy Materials (the “Notice”) to shareholders of record and beneficial owners. Shareholders have the ability to 
access the proxy materials on a website referred to in the Notice or request to receive a printed or electronic set of the 
proxy materials by following the directions found in the Notice. The Company encourages you to take advantage of 
the availability of the proxy materials on the Internet in order to help reduce the cost and environmental impact of the 
Annual Meeting.

Axon Enterprise, Inc. | 2019 Proxy Statement | 1

   
   
 
How can I get electronic access to the proxy materials?

The Notice provides you with instructions regarding how to: (1) view our proxy materials for the Annual Meeting on 
the Internet; (2) vote your shares after you have viewed our proxy materials; (3) request a printed or electronic copy 
of the proxy materials; and (4) instruct us to send our future proxy materials to you electronically by mail or by email. 
Copies of the proxy materials are also available for viewing at the investor relations page of the Company’s website at 
http://investor.axon.com.

What proposals will be voted on at the Annual Meeting and how does the Board of Directors recommend I vote?

Shareholders will vote on the following items at the Annual Meeting:

Proposal
No. 1

No. 2

No. 3

No. 4

No. 5

Description

The election of the two Class A directors of the Company named in this
proxy statement for a term of three years, and until their successors are
elected and qualified

Advisory vote to approve the compensation of the Company's named
executive officers
Ratification of the appointment of Grant Thornton LLP as the Company’s
independent registered public accounting firm for fiscal year 2019

Amendment of the Company's Certificate of Incorporation to declassify
the Board of Directors

Shareholder proposal that the Board take the necessary steps to remove
the super-majority vote requirement to approve amendments to the
Company's charter and bylaws, and to replace with a simple majority vote
requirement

Board Recommendation
FOR
(all nominees)

FOR

FOR

FOR

NO
RECOMMENDATION

Shareholders will also vote on the transaction of any other business as may properly come before the Annual Meeting 
or any continuation, postponement or adjournment thereof. To the maximum extent allowed by the SEC’s proxy rules, 
the proxy holders will vote your shares in such other matters as they determine in their discretion.

Where are the Company’s principal executive offices located and what is the Company’s main telephone number?

The Company’s principal executive offices are located at 17800 North 85th Street, Scottsdale, Arizona 85255. The 
Company’s main telephone number is (800) 978-2737.

Who may vote at the Annual Meeting?

As of April 10, 2019 (the “Record Date”), there were 59,116,783 shares of the Company’s common stock outstanding. 
Each share of common stock entitles the holder to one vote on each matter that may properly come before the Annual 
Meeting. The holders of a majority of the voting power of all shares entitled to vote, present in person or represented 
by proxy, will constitute a quorum for the transaction of business at the Annual Meeting. Shareholders are not entitled 
to cumulative voting in the election of directors. Only shareholders as of the close of business on the Record Date are 
entitled to receive notice of, to attend, and to vote at the Annual Meeting.

What is the difference between a shareholder of record and a beneficial owner of shares held in street name?

Shareholder of Record

If your shares are registered directly in your name with the Company’s transfer agent, Broadridge Corporate Issuer 
Solutions, Inc., you are considered the shareholder of record with respect to those shares, and the Notice or printed 
materials were sent directly to you by the Company. If you request printed copies of the proxy materials by mail, you 
will also receive a printed proxy card.

Axon Enterprise, Inc. | 2019 Proxy Statement | 2

Beneficial Owner of Shares Held in Street Name

If your shares are held in an account at a brokerage firm, bank, broker-dealer, or other similar organization, then you 
are the beneficial owner of shares held in “street name,” and the Notice or the printed proxy materials were forwarded 
to you by that organization. The organization holding your account is considered the shareholder of record for purposes 
of voting at the Annual Meeting. As a beneficial owner, you have the right to direct that organization how to vote the 
shares held in your account. If you request printed copies of the proxy materials by mail, you will also receive a printed 
vote instruction form.

If I am a shareholder of record of the Company’s shares, how do I vote?

There are four ways to vote:

Via  the  Internet.  If  you  received  a  Notice,  you  may  vote  via  the  Internet  by  visiting  http://

www.proxyvote.com and entering the control number found in the Notice.

By telephone. If you received or requested printed copies of the proxy materials by mail, you may 

vote by calling the toll free number found on the proxy card.

By mail. If you received or requested printed copies of the proxy materials by mail, you may vote 

by filling out the proxy card and returning it in the envelope provided.

In person. You may vote in person at the Annual Meeting. Bring your printed proxy card if you 
received one by mail. Otherwise, the Company will provide shareholders of record a ballot at the Annual 
Meeting.

If I am a beneficial owner of shares held in street name, how do I vote?

Your bank or broker will send you instructions on how to vote. There are four ways to vote:

Via  the  Internet.  If  you  received  a  Notice,  you  may  vote  via  the  Internet  by  visiting  http.//

www.proxyvote.com and entering the control number found in the Notice.

By telephone. If you received or requested printed copies of the proxy materials by mail, you may 

vote by calling the toll free number found on the vote instruction form.

By mail. If you received or requested printed copies of the proxy materials by mail, you may vote 

by filling out the vote instruction form and returning it in the envelope provided.

In person. If you wish to vote in person at the Annual Meeting, you must obtain a legal proxy from 

the organization that holds your shares.

What constitutes a quorum in order to hold and transact business at the Annual Meeting?

Under Delaware law and the Company’s bylaws, the holders of a majority of the voting power of all shares entitled to 
vote, present in person or represented by proxy, at a meeting constitutes a quorum. Abstentions and broker non-votes 
will be counted as present to determine whether a quorum has been established. Once a share of the Company’s common 
stock is represented for any purpose at a meeting, it is deemed present for quorum purposes for the remainder of the 
meeting and any adjournments or postponements. If a quorum is not present, the Annual Meeting may be adjourned 
until a quorum is obtained.

How are proxies voted?

All valid proxies received prior to the Annual Meeting will be voted. All shares represented by a proxy will be voted 
and, where a shareholder specifies by means of the proxy a choice with respect to any matter to be acted upon, the 
shares will be voted in accordance with the shareholder’s instructions.

Axon Enterprise, Inc. | 2019 Proxy Statement | 3

What happens if I do not give specific voting instructions?

Shareholder of Record If you are a shareholder of record and you indicate when voting on the Internet or by telephone 
that you wish to vote as recommended by the Board, or sign and return a proxy card without giving specific voting 
instructions, then the proxy holders will vote your shares in the manner recommended by the Board on all matters 
presented in this proxy statement and as the proxy holders may determine in their discretion with respect to any other 
matters properly presented for a vote at the Annual Meeting.

Beneficial Owner of Shares Held in Street Name If you are a beneficial owner of shares held in street name and do 
not provide the organization that holds your shares with specific voting instructions, the organization that holds your 
shares may vote on routine matters but cannot vote on non-routine matters. If the organization that holds your shares 
does not receive instructions from you on how to vote your shares on a non-routine matter, the organization that holds 
your shares will inform the inspector of election that it does not have the authority to vote on such matters with respect 
to your shares. This is generally referred to as a “broker non-vote.”

Which ballot measures are considered “routine” or “non-routine”?

Proposal No. 3 (ratification of the appointment of the independent registered public accountants) is considered “routine.” 
A broker or other nominee may generally vote on routine matters, and therefore no broker non-votes are expected in 
connection with this proposal.

Proposals No. 1, No. 2, No. 4, and No. 5 (election of directors, advisory vote to approve the compensation of the 
Company's named executive officers, approval of an amendment to the Company's Certificate of Incorporation to 
declassify the Board of Directors,  and the shareholder proposal to remove the super-majority voting requirement and 
to replace with a simple majority-vote requirement) are considered “non-routine.” A broker or other nominee cannot 
vote without specific instructions from the beneficial owner on non-routine matters, and therefore we anticipate there 
will be broker non-votes in connection with Proposals No. 1, No. 2, No. 4 and No. 5.

Can I change my vote after I have voted?

You may revoke your proxy and change your vote at any time before the final vote at the Annual Meeting by voting 
again via the Internet or by telephone (only your latest Internet or telephone proxy submitted prior to the Annual Meeting 
will be counted), by signing and returning a new proxy card or voting instruction form with a later date, or by attending 
the Annual Meeting and voting in person. However, your attendance at the Annual Meeting will not automatically 
revoke your proxy unless you vote again at the Annual Meeting or specifically request that your prior proxy be revoked 
by delivering to the Company’s Corporate Secretary at 17800 North 85th Street, Scottsdale, Arizona 85255, a written 
notice of revocation prior to the Annual Meeting.

Is my vote confidential?

Proxy instructions, ballots and voting tabulations that identify individual shareholders are handled in a manner that 
protects your voting privacy. Your vote will not be disclosed either within the Company or to third parties, except as 
necessary to meet applicable legal requirements; to allow for the tabulation and certification of votes; and to facilitate 
a successful proxy solicitation.

What is the voting requirement to approve each of the proposals?

Election of Directors

For Proposal No. 1, under our bylaws, assuming the existence of a quorum at the Annual Meeting, the two nominees 
for director who receive the affirmative vote of a plurality of all of the votes cast will be elected to the Board of Directors. 
This means that the two director nominees with the most votes will be elected. Votes to withhold will be counted toward 
a quorum, but will not affect the outcome of the vote on the election of directors. Broker non-votes will have no effect 
on the outcome of this proposal if a quorum is present.

Axon Enterprise, Inc. | 2019 Proxy Statement | 4

Advisory Vote to Approve the Compensation of the Company's Named Executive Officers (“Say-on-Pay”)

For Proposal No. 2, assuming the existence of a quorum at the Annual Meeting,  the affirmative vote of a majority of 
the total votes of shares of common stock properly cast for or against the proposal in person or by proxy at the Annual 
Meeting is required for ratification. Broker non-votes and abstentions will have no impact on the outcome of this 
proposal if a quorum is present. 

Ratification of Independent Registered Public Accountants

For Proposal No. 3, assuming the existence of a quorum at the Annual Meeting,  the affirmative vote of a majority of 
the total votes of shares of common stock properly cast for or against the proposal in person or by proxy at the Annual 
Meeting is required for ratification. Broker non-votes and abstentions will have no impact on the outcome of this 
proposal if a quorum is present. 

Amendment of the Company's Certificate of Incorporation to Declassify the Board of Directors

For  Proposal  No. 4, the  affirmative  vote  of  the  holders  of  75%  of  the  outstanding  shares  of  our  common  stock  is 
necessary to adopt the proposed amendment to our certificate of incorporation. Unless otherwise instructed, proxy 
holders will vote the proxies received by them for this proposal. Broker non-votes and abstentions will have the effect 
of a vote against this proposal. 

Shareholder Proposal - Remove Super-Majority Voting Requirement

For Proposal No. 5, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority of 
the total votes of shares of common stock properly cast for or against the proposal in person or by proxy at the Annual 
Meeting is required for approval. Broker non-votes and abstentions will have no impact on the outcome of this proposal 
if a quorum is present. 

Who will serve as the inspector of election?

A member of the Company’s internal legal department will serve as the inspector of election.

Where can I find the voting results of the Annual Meeting?

The final voting results will be tallied by the inspector of election and, within four business days after the Annual 
Meeting, the Company expects to report the final results on Form 8-K with the SEC.

Who is paying for the cost of this proxy solicitation?

The Company will bear the cost of solicitation of proxies for the Annual Meeting. We are soliciting your proxy on 
behalf of our Board. In addition to the use of mail, proxies may be solicited by personal interview, telephone, facsimile, 
electronically, including e-mail, or otherwise, by our officers, directors and other employees. They will not receive any 
additional compensation for these activities. We also will request persons, firms and corporations holding shares in 
their names, or in the names of their nominees, that are beneficially owned by others to send or cause to be sent proxy 
materials to, and obtain proxies from, such beneficial owners and will reimburse such holders for their reasonable 
expenses in so doing.

Axon Enterprise, Inc. | 2019 Proxy Statement | 5

GOVERNANCE

Director Nominations

THE BOARD OF DIRECTORS

The Nominating and Corporate Governance Committee (the “NCG Committee”) is responsible for identifying and 
evaluating nominees for director and for recommending to the Board a slate of nominees for election at each annual 
meeting of shareholders. Nominees may be suggested by directors, members of management, shareholders, or, in some 
cases, by a third-party firm.

Shareholders who wish the NCG Committee to consider their recommendations for nominees for the position of director 
should submit their recommendations in writing by mail to the Nominating and Corporate Governance Committee,      
c/o Axon Enterprise, Inc., 17800 North 85th Street, Scottsdale, AZ 85255. Recommendations by shareholders that are 
made in accordance with these procedures will receive the same consideration by the NCG Committee as other suggested 
nominees.

Qualifications for All Directors

In its assessment of each potential candidate, including those recommended by shareholders, the NCG Committee 
considers  the  potential  nominee’s  demonstrated  character,  judgment,  relevant  business,  functional  and  industry 
experience, and whether they possess a high degree of business, technological, medical or law enforcement acumen, 
independence, and other such factors the NCG Committee determines are pertinent in light of the current needs of the 
Board. The NCG Committee also takes into account the ability of a potential nominee to devote the time and effort 
necessary to fulfill his or her responsibilities to the Board of Directors. While the NCG Committee does not have a 
formal  diversity  policy,  it  strives  to  achieve  a  well-rounded  balance  of  varying  skill  sets  and  backgrounds  in  the 
composition of the Board.

The  NCG  Committee’s  process  for  identifying  and  evaluating  nominees  typically  involves  a  series  of  internal 
discussions, review of information concerning candidates and interviews with selected candidates. The Company has 
not historically paid third parties to identify or assist in identifying or evaluating potential nominees but reserves the 
right to do so in the future.

Axon Enterprise, Inc. | 2019 Proxy Statement | 6

Specific Qualifications, Attributes, Skills and Experience to be Represented on the Board

The Board has identified particular qualifications, attributes, skills and experience that it believes are important to be 
represented on the Board as a whole in order to advise and contribute to the execution of the Company’s strategic 
objectives. Each Board member was selected in accordance with the process for the selection and nomination of directors 
described  above. Accordingly,  the  Board  believes  that  each  of  the  Company’s  Board  members  brings  a  myriad  of 
attributes  that  combined  benefit  the  Company  and  its  shareholders.  The  following  table  summarizes  certain  key 
characteristics of the Company’s business and the associated attributes that have been identified as important to be 
represented on the Board.

Business Characteristics
The Company’s business is multifaceted and involves complex
financial transactions.

The Company’s business requires compliance with a variety of
regulatory requirements across a number of countries and
relationships with various entities and non-governmental
organizations.

The Company’s TASER product lines utilize Neuro-Muscular
Incapacitation from electrical currents as the method to disable a
resisting suspect, which inherently involves medical and scientific
testing.

Qualifications, Attributes, Skills & Experience
•     High level of financial literacy
•     Relevant CEO, CFO, or treasury
      experience
•     Certified Public Accountant, 
      Certified Financial Analyst

•     Governmental, legal or political 
      experience

•     Medical and/or scientific experience

The Company’s primary markets are law enforcement, military
and corrections agencies.

•     Law enforcement experience
•     Military experience

The Company’s business is expanding into the innovative field of
cloud computing and wearable technology which involves
different point of views and perspectives from its traditional
TASER background.

•     Emerging technologies experience

The Board’s responsibilities include understanding and overseeing
the various risks facing the Company and ensuring that appropriate
policies and procedures are in place to effectively manage risk.

•     Risk oversight
•     Management expertise

Director Nominees in 2019

Michael Garnreiter, Chairman

Director since 2006
Class A
Age: 67
Board Committees: Audit Committee (Chairman), Compensation Committee, NCG Committee, Litigation Committee
Other Public Company Boards: Knight-Swift Transportation Holdings, Amtech Systems

Mr. Garnreiter most recently served as Vice President of Finance and Treasurer of Shamrock Foods, a privately-held 
manufacturer and distributor of foods and food-related products. He retired from this position in December 2015. From 
January 2010 until August 2012, Mr. Garnreiter was a managing director of Fenix Financial Forensics, a Phoenix-based 
litigation  and  financial  consulting  firm.  From April  2002  through  June  2006,  Mr. Garnreiter  was  Executive  Vice 
President, Treasurer, and Chief Financial Officer of the Main Street Restaurant Group. Mr. Garnreiter previously served 
with the international accounting firm, Arthur Andersen, from 1974 through March 2002 with increasing levels of 
responsibility, culminating as a partner. Mr. Garnreiter holds a B.S. degree in accounting from California State University 
at Long Beach and is a Certified Public Accountant.

Axon Enterprise, Inc. | 2019 Proxy Statement | 7

Specific Qualifications, Attributes, Skills and Experience:

High Level of Financial 
Literacy
Risk Oversight & Management Board Experience for Knight-Swift Transportation Holdings, Amtech Systems, IA 
Global  Inc.,  and  Fenix  Financial  Forensics  gives  ample  experience  relating  to 
public company corporate governance matters.

Certified Public Accountant and former partner at Arthur Andersen. Served on the 
audit committee for each board he has served in the past.

Hadi Partovi

Director since 2010
Class A
Age: 46
Board Committees: Compensation Committee (Chairman), NCG Committee, Merger and Acquisition Committee, 
Technology Committee
Other Public Company Boards: None

Mr. Partovi is the CEO and co-founder of the non-profit education organization Code.org, and serves as a Director on 
the board of Convoy. Mr.Partovi is a past or present strategic advisor or early investor at numerous technology companies, 
including Facebook, Dropbox, Uber, airbnb, SpaceX, and Zappos. From 2009 through 2010, Mr.Partovi was Senior 
Vice President of Technology for MySpace (via acquisition) and from 2006 through 2009 he was President and Co-
Founder of ILIKE, Inc. which was acquired by MySpace in 2009. From 2002 through 2005, Mr.Partovi was General 
Manager, Microsoft MSN Entertainment and MSN.com and from 1999 through 2001, he was Co-Founder and VP of 
Product and Professional Services for TELLME Networks, Inc. From 1994 through 1999, he was Program Manager 
for Microsoft Internet Explorer.Mr.Partovi holds B.A. and M.S. degrees in Computer Science, summa cum laude, from 
Harvard University.

Specific Qualifications, Attributes, Skills and Experience:

Technology Expertise

Experience  as  an  investor  in  technology  companies  provides  Mr. Partovi  with 
invaluable  insight  into  software  and  Internet-related  business  development 
initiatives.

Risk Oversight & Management Experience  as  an  advisor  to  multiple  start-up  companies  provides  Mr.  Partovi 
experience in the unique challenges facing companies pursuing new technology.

Incumbent Directors in 2019

Vice Admiral (Retired) Richard H. Carmona M.D., M.P.H., F.A.C.S.

Director since 2007
Class C
Age: 69
Board Committees: NCG Committee (Chairman), Litigation Committee, Scientific and Medical Committee
Other Public Company Boards: The Clorox Company, The Herbalife Company

Dr. Carmona was sworn in as the 17th Surgeon General of the United States on August 5, 2002 and served the statutory 
four year term. Prior to being named United States Surgeon General, Dr. Carmona was the chairman of the State of 
Arizona Southern Regional Emergency Medical System, a professor of surgery, public health and family and community 
medicine at the University of Arizona, and the Pima County Sheriff's Department surgeon and deputy sheriff. He is 
currently employed as Chief of Health Innovation of Canyon Ranch Health in Tucson, Arizona and has held that position 
since October 1, 2006. Dr. Carmona attended Bronx Community College of the City University of New York where 
he earned his associate of arts degree. Dr. Carmona holds a B.S. degree and medical degree from the University of 
California, San Francisco. He has also earned a Master’s Degree in Public Health from the University of Arizona. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 8

Specific Qualifications, Attributes, Skills and Experience:

High Level of Financial 
Literacy

As Chief of Heath Innovation at Canyon Ranch, CEO of Canyon Ranch Health, 
and as a member of other public company boards, Dr. Carmona is able to contribute 
to the oversight of the Company's financial matters.

Risk Oversight & Management Service on the Clorox Company and the Herbalife Company boards of directors 

provides valuable insight into public company corporate governance matters.

Relevant Political Background Service as the former Surgeon General of the U.S. provides a unique insight into 

political matters.

Medical and Scientific
Expertise

Law Enforcement/
Military Experience

As the Surgeon General of the U.S. as well as Dr. Carmona's extensive career in 
emergency medical services, provides him a deep understanding of health, safety 
and medicine.

Dr. Carmona is a combat decorated and disabled U.S. Army Special Forces Veteran 
and a highly decorated police officer, giving him unusual insight into our diverse 
customer base.

Julie Cullivan

Director since 2017
Class C
Age: 53
Board Committees: Audit Committee, Information Security Committee (Chairman)
Other Public Company Boards: None.

Ms. Cullivan is the SVP, Business Operations and CIO at ForeScout Technologies, Inc., a leading Internet of Things 
(IoT) security company, where she is responsible for leading the cross functional initiatives and information security 
strategy  to  support  the  fast-growing  company.  Formerly  EVP,  Business  Operations  and  CIO  at  FireEye,  Inc.,  Ms. 
Cullivan was a member of the executive team that set the company’s strategy. With responsibility for both Business 
Operations  and  Information  Technology,  Ms.  Cullivan  helped  scale  FireEye  from  a  private  company,  through  its 
successful IPO, to a global publicly traded company.

Specific Qualifications, Attributes, Skills and Experience:

Technology Expertise

Ms. Cullivan is a recognized leader in the cyber security field and a sought-after 
speaker on topics including women in security, security as a boardroom imperative, 
innovation and building high impact teams.

Risk Oversight & Management Experience as SVP, Business Operations and CIO where Ms. Cullivan leads cross 
functional  initiatives  and  information  security  strategy  in  a  high-growth 
environment.

Mark Kroll, Ph.D. 

Director since 2003
Class B
Age: 66
Board Committees: Litigation Committee (Chairman), Scientific and Medical Committee (Chairman)
Other Public Company Boards: Haemonetics Corporation

Dr. Kroll retired in July 2005 from St. Jude Medical, Inc., where he held various executive level positions since 1995, 
most recently as Senior Vice President and Chief Technology Officer, Cardiac Rhythm Management Division. Dr. Kroll 
holds a B.S. degree in Mathematics and a M.S. degree and a Ph.D. degree from the Electrical Engineering department 
of the University of Minnesota and an M.B.A. degree from the University of St. Thomas. Dr. Kroll is also the named 

Axon Enterprise, Inc. | 2019 Proxy Statement | 9

inventor of over 350 issued U.S. patents and is a Fellow of the: American College of Cardiology, Heart Rhythm Society, 
Institute of Electronics and Electrical Engineering ("IEEE"), and the American Institute for Medicine and Biology in 
Engineering ("AIMBE").

Specific Qualifications, Attributes, Skills and Experience:

Technology Expertise

Medical and Scientific
Expertise

Advanced mathematical and scientific education and technology and scientific
accomplishments as recognized by “Fellow” designations from IEEE and
AIMBE provide a strong scientific background that is beneficial to the
Company.

Scientific accomplishments as recognized by “Fellow” designations from the
American College of Cardiology and the Heart Rhythm Society provide
invaluable skills and experience to the TASER business.

Risk Oversight & Management Service on Haemonetic Corporation’s board of directors as well as leadership

positions at St. Jude’s Medical, Inc. provides beneficial experience in
management and oversight.

Matthew R. McBrady, Ph.D 

Director since 2016
Class B
Age: 48
Board Committees: Audit Committee. Compensation Committee, Merger and Acquisition Committee (Chairman)
Other Public Company Boards: None

From August 1998 through January 2000, Dr. McBrady served as an international economist with President Clinton’s 
Council of Economic Advisers and the U.S. Treasury Department. Dr. McBrady subsequently served as a professor of 
finance at the Wharton School of Business at the University of Pennsylvania (from September 2002 through May 2003) 
and at the Darden Graduate School of Business Administration at the University of Virginia (from May 2003 through 
December 2006). Dr. McBrady then worked as an investment professional within the North American Private Equity 
group at Bain Capital, LLC (from January 2007 through January 2009). Dr. McBrady then joined Silver Creek Capital 
Management, LLC as Managing Director and Head of Investment Strategy and Risk Management (from January 2009 
through January 2014) prior to joining BlackRock, Inc. where he served as Managing Director and Chief Investment 
Officer of Multi-Strategy Hedge Funds from January 2014 through September 2016. Dr. McBrady holds a B.A. degree 
in Economics from Harvard University, a M.S. degree in International Economics from Oxford University (U.K.), and 
a Masters and Ph.D. degree in Business Economics from Harvard University. Dr. McBrady previously served as a 
director for the Company from January 2001 through June 2014.

Specific Qualifications, Attributes, Skills and Experience:

High Level of Financial 
Literacy

Service as a member of President Clinton’s Council of Economic Advisory and 
teaching positions at the Harvard Business School, the Wharton School of Business 
and  the  Darden  Graduate  School  of  Business  Administration  providing  Dr. 
McBrady valuable financial knowledge and context. Service as Chief Investment 
Officer for BlackRock and investment strategy and management positions for other 
investment management firms.

Relevant Political Background Service as a member of President Clinton’s Council of Economic Advisors giving 

him insight into government processes.

Axon Enterprise, Inc. | 2019 Proxy Statement | 10

Patrick W. Smith, Chief Executive Officer 

Director since 1993
Class B
Age: 48
Other Public Company Boards: None

Mr. Smith has served as Chief Executive Officer (“CEO”) and as a director of the Company since 1993. He is also co-
founder of the Company. After graduating from Harvard, cum laude, in just three years (class of 1991), Mr. Smith 
entered directly into the Master of Business Administration program at the University of Chicago. In two years, he 
completed both a master’s degree in international finance from the University of Leuven in Leuven, Belgium and an 
M.B.A. degree with honors at the University of Chicago, graduating in the top 5% of his class. After completing graduate 
school in the summer of 1993, he co-founded Axon Enterprise, Inc. (F.K.A. TASER International, Inc.) in September 
1993 with his brother, Thomas P. Smith.

Among other qualifications, Mr. Smith is the founder and visionary of the Company and brings to the Board extensive 
executive leadership experience in the technology industry, including the management of worldwide operations, sales, 
service, and support as well as technology innovation as he currently holds 30 patents.

Bret Taylor 

Director since 2014
Class C
Age: 39
Board Committees: Merger and Acquisition Committee, Technology Committee (Chairman)
Other Public Company Boards: Twitter, Inc.

Bret Taylor  served  as  Group  Product  Manager  at Google  until  June  2007,  where  he  co-created  Google  Maps  and 
the Google Maps API. He then joined venture capital firm Benchmark Capital as an entrepreneur-in-residence where 
he founded the social network FriendFeed, Inc. with former Google employee, Jim Norris. Mr. Taylor was the CEO of 
FriendFeed until August 2009, when Facebook acquired the company, and he was named Chief Technology Officer 
("CTO") of Facebook. He was the CTO of Facebook until the summer of 2012, and supervised some of Facebook's 
then newest and most important products, including the creation of the Open Graph, the App Center, and its integration 
with the Apple App Store. Mr. Taylor was the CEO and co-founder of Quip, Inc. (“Quip”). Quip was acquired by 
Salesforce.com,  Inc.  in  August  2016,  and  Mr.  Taylor  now  serves  as  President  and  Chief  Product  Officer  of 
Salesforce.com. Mr. Taylor attended Stanford University, where he earned his bachelor's degree and a master's degree 
in computer science.

Specific Qualifications, Attributes, Skills and Experience:

Technology Expertise

Executive  experience  in  established  technology  organizations  such  as  Google, 
Facebook and Salesforce.com, as well as experiences founding new technology 
companies,  through  FriendFeed  and  Quip,  provides  Mr.  Taylor  insight  into 
software and Internet-related business development initiatives.

Risk Oversight & Management Experience as President and Chief Product Officer of Salesforce.com provides Mr. 
Taylor experience in the unique challenges facing growing technology companies. 
Service on the Twitter, Inc. Board of Directors provides valuable insight into public 
company corporate governance matters.

Role of the Board of Directors 

BOARD AND COMMITTEE GOVERNANCE

The  principal  duties  of  the  Board  of  Directors  is  to  oversee  management  and  evaluate  strategy. The  fundamental 
responsibility of the directors is to exercise their business judgment to act in what they reasonably believe to be the 

Axon Enterprise, Inc. | 2019 Proxy Statement | 11

best interest of the Company. and its shareholders. Our governance structure is designed to foster disciplined actions, 
effective decision-making, and appropriate monitoring of both compliance and performance.

Axon’s  key  governance  documents,  including  our  Corporate  Governance  Guidelines,  are  available  at http://
investor.axon.com/governance/documents-and-charters.  

Board Leadership Structure

The Company’s governance documents provide the Board with flexibility to select the appropriate leadership structure 
for  the  Company.  In  making  leadership  structure  determinations,  the  Board  considers  many  factors,  including  the 
specific needs of the business and what is in the best interests of the Company’s shareholders. The current leadership 
structure  is  anchored  by  a  non-management  director  as  Chairman  of  the  Board. The  Board  believes  this  structure 
provides a very well-functioning and effective balance between strong Company leadership and appropriate safeguards 
and oversight by independent directors.

•  Chairman of the Board: Michael Garnreiter

•  Chief Executive Officer: Patrick W. Smith

The principal role of the Chairman of the Board is to manage and to provide leadership to the Board of Directors of 
the  Company.  The  Chairman  is  accountable  to  the  Board  and  acts  as  a  direct  liaison  between  the  Board  and  the 
management of the Company, through the CEO. The Chairman acts as the communicator for Board decisions where 
appropriate. The separation of the role of the Chairman from that of the CEO is based on the Board's view that the 
Chairman should be free from any interest and any business or other relationship that could interfere with the Chairman’s 
judgment, other than interests resulting from Company shareholdings and remuneration.

The Board conducts an annual evaluation of the performance of the Board and each of its standing committees, including 
peer assessments of each individual director.

Meetings of the Board of Directors

During the year ended December 31, 2018, the Board held seven meetings. During 2018, each director, with the exception 
of Bret Taylor, attended at least 75% of all regular Board and applicable committee meetings. 

Committees of the Board of Directors

The following table summarizes the current membership of our standing non-management Board committees, and 
identifies the chairman of each committee and the number of committee meetings held in fiscal 2018:

Audit
Committee
5

Compensation
Committee
9

NCG
Committee
2

Litigation
Committee
1

Merger and
Acquisition
Committee
1

Scientific
and
Medical
Committee
2

Technology
Committee
—

Information
Security
Committee
—

X
*

X

X

X
*

X

X
*

*

X

X

X

*

*

*
X
X

X
*

# Meetings

Director

Richard Carmona

Julie Cullivan

Michael Garnreiter

Mark Kroll

Matthew McBrady

Hadi Partovi

Bret Taylor

   X = Member
   *  = Chairman 

Axon Enterprise, Inc. | 2019 Proxy Statement | 12

The Audit Committee, established in accordance with Section 3(a)(58)(A) of the Securities Exchange Act of 1934, as 
amended (the “Exchange Act”), exercises sole authority with respect to the selection of the Company’s independent 
registered public accounting firm and the terms of its engagement; reviews the policies and procedures of the Company 
and management with respect to maintaining the Company’s books and records; reviews with the independent registered 
public  accounting  firm,  upon  the  completion  of  its  audit,  the  results  of  the  auditing  engagement  and  any  other 
recommendations the independent registered public accounting firm may have with respect to the Company’s financial, 
accounting or auditing systems; and reviews with the independent registered public accounting firm, upon the completion 
of  its  quarterly  review  of  the  Company’s  financial  statements,  the  results  of  the  quarterly  review  and  any  other 
recommendations  the  independent  registered  public  accounting  firm  may  have  in  connection  with  such  quarterly 
reviews. The Report of the Audit Committee for the year ended December 31, 2018 is included in this proxy statement.

The Compensation Committee determines salaries, stock and bonus awards and considers employment agreements for 
appointed officers of the Company, and prepares reports on these matters; considers and reviews grants of options and 
other equity awards under the Company’s compensations plans and administers such plans; and considers matters of 
director compensation, benefits and other forms of remuneration. The Compensation Committee Report for the year 
ended December 31, 2018 is included in this proxy statement. See “Compensation Discussion and Analysis” for more 
information regarding the Compensation Committee.

The NCG Committee is charged with identifying qualified candidates for nomination for election to the Board and 
nominating such candidates for election; and reviewing and making recommendation to the Board concerning the 
composition and size of the Board and its committees. The Committee also monitors the process to assess the Board’s 
effectiveness and is primarily responsible for oversight of corporate governance, and to develop and update our Corporate 
Governance Principles.

The Litigation Committee is responsible for reviewing and approving the settlement of certain litigation matters against 
the Company or its officers and directors to ensure the settlement is fair, reasonable and in the best interests of the 
Company’s shareholders. No member of the Litigation Committee was a named party in any pending litigation involving 
the Company.

The Merger and Acquisition Committee serves to focus on issues related to any proposed merger and acquisition activity 
or plans identified by the Company's management. 

The Scientific and Medical Committee aims to create board linkage with the Company's Scientific and Medical Advisory 
Board  which  provides  important  feedback  directly  to  the  Company's  management  about  scientific,  medical  and 
electrophysiology issues related to the Company's TASER products. 

The Technology Committee was established to stay abreast of new technology and the impact of new technology on 
the Company's products and strategy. 

The  Information  Security  Committee  was  established  to  ensure  that  members  of  the  Board  of  Directors  actively 
understand information security protections and associated risks. The Information Security Committee engages in key 
decisions to help set the direction for the Company's information security strategy, as well as understand and prioritize 
information security capabilities and associated risk remediation.

The Audit Committee, Compensation Committee, the NCG Committee, and Litigation Committee have each adopted 
charters that govern their respective authority, responsibilities and operation. The charters of these committees are 
available on our website at http://investor.axon.com/governance/documents-and-charters.

Axon Enterprise, Inc. | 2019 Proxy Statement | 13

Audit Committee Financial Experts

The Board of Directors determined that Mr. Garnreiter and Dr. McBrady, independent directors of the Company, are 
audit committee financial experts within the meaning of that term under applicable rules promulgated by the SEC. 
Information about the past business and educational experience of Mr. Garnreiter and Dr. McBrady are included in this 
proxy statement under the heading “Governance--The Board of Directors.” The Board has also determined that each 
current member of the Audit Committee is financially literate and that Mr. Garnreiter and Dr. McBrady satisfy the 
financial sophistication requirements under the current listing standards of NASDAQ.

Director Independence

As of the date of this proxy statement, based upon the information submitted by each of its directors, the Board has 
made a determination that a majority of our current Board is independent as that term is defined by NASDAQ listing 
standards and that all of the members of our Board committees also meet any additional specific independence standards 
applicable  to  any  committee  on  which  such  director  serves,  including  the  more  stringent  audit  committee  and 
compensation committee independence committee criteria. The Company has determined that all Board members, other 
than Patrick W. Smith and Dr. Mark Kroll, are independent under applicable NASDAQ and SEC rules. Each of our 
directors other than Mr. Smith and Dr. Kroll is also a “non-employee director” (within the meaning of Rule 16b-3 under 
the Exchange Act) and an “outside director” within the meaning of Section 162(m) of the Internal Revenue Code and 
related Treasury Regulations. 

Patrick W. Smith is not independent because he is an executive officer of the Company. Dr. Mark Kroll is not independent 
because he provides medical advisory and consulting services to the Company (see “Certain Relationships and Related 
Transactions – Consulting Services”). 

Board of Directors' Role in Risk Oversight

The Company’s risk management process is intended to ensure that risks are taken knowingly and purposefully. As 
such, the Company’s executive management keeps the Board apprised by presenting results of the process to identify, 
assess,  prioritize  and  address  strategic,  financial,  operating,  business,  compliance,  litigation,  regulatory,  safety, 
reputational and other risks to the Company. Executive management meets with the Board on a quarterly basis to address 
high priority risks and on an as-needed basis to evaluate and monitor emerging risks.

Code of Ethics

The Company has adopted a Code of Ethics which is applicable to all employees, directors and consultants of the 
Company. A copy of the Company’s Code of Ethics is published and available on the investors portion of Company’s 
website at http://investor.axon.com/governance/documents-and-charters. The Company intends to disclose any future 
amendments or waivers to the Code of Ethics on the Company’s website within four business days following the date 
of such amendment or waiver, unless required by NASDAQ rules to disclose such event on Form 8-K.

Director Attendance at Annual Meetings of Shareholders

Directors are encouraged by the Company to attend each annual meeting of shareholders if their schedules permit. All 
of our directors attended the 2018 Annual Meeting of Shareholders.

Shareholder Communications with Directors

Shareholders may communicate with members of the Board by mail addressed to the Chairman, or any other individual 
member of the Board, to the full Board, or to a particular committee of the Board. In each case, such correspondence 
should  be  sent  to  the  Company’s  headquarters  at  17800  North  85th  Street,  Scottsdale, AZ  85255.  In  general,  any 
shareholder communication about bona fide issues concerning the Company delivered to the Secretary for forwarding 
to the Board of specified member or members will be forwarded in accordance with the shareholder's instructions.

Axon Enterprise, Inc. | 2019 Proxy Statement | 14

DIRECTOR COMPENSATION

Members of the Board who are employees of the Company are not separately compensated for serving on the Board. 
Board compensation is reviewed periodically by the Company's Compensation Committee. In March of 2017, the 
Company retained Compensia Inc. to assist the Compensation Committee with reviewing peer group data and updating 
the  Company's  Board  compensation. As  a  result  of  this  analysis,  the  Compensation  Committee  approved  updated 
compensation plans bringing the Company's total Board compensation levels in line with the median level of its peer 
group. Non-employee directors of the Company are paid $9,000 per quarter and are eligible to receive annual grants 
of restricted stock units (“RSUs”) of the Company’s stock with a grant date fair value equal to approximately $160,000 
vesting in equal annual installments over three years. New Board members are eligible to receive an initial grant of 
RSUs with a grant date fair value equal to approximately $160,000 in their first year of service vesting in equal annual 
installments over four years. The Chairman of the Board receives an additional $5,000 in cash per quarter and an annual 
grant of RSUs with a grant date fair value equal to $20,000 vesting over one year. Board members that provide any 
special Board advisory consultations in their official capacity as a Board member (other than Board and committee 
meetings) are paid compensation at the rate of $2,500 per day or $1,250 per half day, with no pay for travel days. All 
directors are reimbursed for reasonable expense incurred in connection with their attendance at meetings. 

In  addition,  board  members  serving  on  committees  in  either  the  chairman  or  member  capacity  earn  extra  fees  as 
summarized in the following table:

Committee
Audit

Compensation

Nominating and Corporate Governance

Litigation

Merger and Acquisition

Science and Medical

Technology

Information Security Committee

* Not yet established.

Quarterly
Chairman Fee

Quarterly Member
Fee

$

5,000

$

2,500

2,250

1,500

2,500

6,000

2,500

*

2,500

1,500

1,250

750

1,500

2,500

1,500

*

The annual RSU awards are typically granted on the date of the Company’s annual shareholder’s meeting. Directors 
have the option of deferring all or a portion of their cash compensation into a non-qualified deferred compensation 
plan.

The  following  table  summarizes  the  compensation  paid  to  non-employee  directors  for  the  fiscal  year  ended 
December 31, 2018.

Name
Richard H. Carmona
Julie Cullivan
Michael Garnreiter
Mark W. Kroll
Matthew McBrady
Hadi Partovi
Bret Taylor

$

Fees Earned or
Paid in Cash 
($)
58,000
46,000
90,000
66,000
62,000
61,500
49,500

$

Stock Awards 
($) (1)
221,700
159,980
159,980
159,980
159,980
159,980
159,980

All Other
Compensation 
($) (2) (3)

Total ($)

$

— $
—
—
116,891
—
—
—

279,700
205,980
249,980
342,871
221,980
221,480
209,480

(1)  Amounts in this column represent the aggregate grant date fair value of RSUs, computed in accordance with 
stock-based compensation accounting rules (ASC Topic 718). The fair value of each RSU is the closing price 

Axon Enterprise, Inc. | 2019 Proxy Statement | 15

of our common stock on the date of grant. Each non-employee director received an award of 2,577 RSUs on 
May 24, 2018. The awards vest in three equal installments on May 24, 2019, 2020 and 2021. Pursuant to SEC 
regulations, the amounts shown exclude the impact of estimated forfeitures related to service-based vesting 
conditions. The assumptions used in the calculations of the grant date fair value for stock awards are included 
in Note 1 to our Consolidated Financial Statements contained in our Annual Report on Form 10-K for fiscal 
2018.

The following table shows equity-based awards granted in 2018, as well as the aggregate number of outstanding 
RSUs and options outstanding as of December 31, 2018. Prior to 2012, when the Company transitioned to the 
use of restricted stock units, non-employee directors received grants of options to acquire common stock under 
certain of the Company’s stock compensation plans.

Name
Richard H. Carmona
Julie Cullivan
Michael Garnreiter
Mark W. Kroll
Matthew McBrady
Hadi Partovi
Bret Taylor

2018 Stock-based Awards

As of December 31, 2018

Restricted Stock
Units Granted

Grant Date

Approximate
Grant Date Fair
Value ($)

3,577
2,577
2,577
2,577
2,577
2,577
2,577

$

Various (4)
5/24/2018
5/24/2018
5/24/2018
5/24/2018
5/24/2018
5/24/2018

221,700
159,980
159,980
159,980
159,980
159,980
159,980

Aggregate
Restricted Stock
Units Outstanding
9,057
6,779
8,057
8,057
9,001
8,057
8,057

Aggregate
Options
Outstanding
68,877
—
—
—
—
—
—

(2)  Other compensation for Dr. Kroll represents fees for consulting services provided. See “Certain Relationships 

and Related Transactions – Consulting Services” below.

(3)  Non-employee  directors  have  the  option  of  participating  in  the  non-qualified  deferred  compensation  plan 
through which participants may elect to postpone the receipt and taxation of a portion of their compensation. 
All gains or losses are allocated fully to plan participants and the Company does not guarantee a rate of return 
on deferred balances. The Company does not make discretionary payments to the plan. There were no above-
market returns for participants in the plan. Dr. Kroll participates in the Company's deferred compensation 
plan, and elected to defer $66,000 of earned compensation into the plan during the year ended December 31, 
2018. 

(4)  On  October  31,  2018,  the  Compensation  Committee  approved  an  additional  grant  of  1,000  shares  to  Dr. 
Carmona in recognition of improvements to the Company's corporate governance. The shares vest on October 
31, 2019. 

CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The Company reviews all relationships and transactions in which we and our directors, executive officers or their 
immediate family members are participants, to determine whether such persons have a direct or indirect material interest. 
Management is primarily responsible for the development and implementation of processes and controls to obtain 
information from the directors and executive officers with respect to related party transactions and for then determining, 
based on the facts and circumstances, whether  the Company or a related party has a direct or indirect material interest 
in the transaction. As required under SEC rules, transactions that are determined to be directly or indirectly material to 
us or a related party are disclosed in our proxy statement. In addition, pursuant to the Audit Committee Charter, the 
Audit Committee, or a committee of independent directors duly appointed by the Board, reviews and approves related 
party transactions in accordance with NASDAQ rules. The Audit Committee is authorized to consult with independent 
legal counsel at the Company’s expense in determining whether to approve any such transaction. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 16

 
Consulting Services

The Company engages Dr. Mark Kroll, a member of the Board of Directors, to provide consulting services. The expenses 
related to these services, excluding travel related reimbursements, were approximately $0.1 million for the year ended 
December 31, 2018. At December 31, 2018, the Company had no accrued liabilities related to these services.

Software Services

The Company subscribes to a mobile collaboration software suite from Quip, a company that was co-founded 
and managed by Bret Taylor. In April 2016, Quip was acquired by Salesforce.com, and subsequent to the acquisition, 
the Company continued to consider Quip a related party. In November 2017, Mr. Taylor was appointed to President 
and Chief Product Officer of Salesforce.com. The Company now considers the consolidated Salesforce.com entity to 
be a related party. The cost to subscribe to various cloud-based hosting arrangements from Salesforce.com and Quip 
was $1.8 million for the year ended December 31, 2018, and the Company had a negligible amount of accrued liabilities 
as of December 31, 2018.

Axon Enterprise, Inc. | 2019 Proxy Statement | 17

SHARE OWNERSHIP

The following table sets forth information, as of March 31, 2019, with respect to beneficial ownership of the Company’s 
common stock by each current director or nominee for director, by each of our named executive officers (as defined 
by Item 402(a)(3) of Regulation S-K)(the “NEOs”), by all directors and executive officers as a group, and by each 
person who is known to the Company to be the beneficial owner of more than five percent of the Company’s outstanding 
common stock. The Company believes that, except as otherwise described below, each named beneficial owner has 
sole voting and investment power with respect to the shares listed. As of March 31, 2019, except as set forth below, 
there were no shares currently pledged by any NEO or director.

(1)

Name of Beneficial Owner 
BlackRock, Inc. (4)
The Vanguard Group (5)
Janus Henderson Group plc (6)

Patrick W. Smith

Hadi Partovi

Richard H. Carmona

Mark W. Kroll

Michael Garnreiter

Bret S. Taylor

Matthew R. McBrady

Julie Cullivan

Douglas E. Klint

Jawad A. Ahsan

Luke S. Larson

Joshua M. Isner

Shares
Acquirable
Within 60
Days (2)

Total
Beneficial
Ownership
— 9,878,397

— 6,490,402

— 3,981,049

Shares Owned
9,878,397

6,490,402

3,981,049

720,557

330,133

61,590

14,160

25,204

14,414

4,289
—

46,632

25,233

36,112

17,572

—

4,204

49,271

4,204

4,204

4,204

2,993
859

—

11,111

—

—

720,557

334,337

110,861

18,364

29,408

18,618

7,282
859

46,632

36,344

36,112

17,572

Percent of
Class (3)

16.7%

11.0

6.7

1.2

*

*

*

*

*

*
*

*

*

*

*

All directors and executive officers as a group (12 persons)

1,295,896

81,050

1,376,946

2.3%

     *     Less than 1%

(1)  Except as noted in Notes 4, 5, and 6 below, the address of each of the persons listed is c/o Axon Enterprise, 

Inc., 17800 North 85th Street, Scottsdale, AZ 85255.

(2)  Reflects the number of shares that could be purchased by exercise of options exercisable at March 31, 2019, 
or options or restricted stock units vesting within 60 days thereafter under the Company’s stock incentive plans. 
(3)  Based on 59,109,286 shares outstanding as of March 31, 2019. For purposes of computing the percentage of 
outstanding shares held by each person or group of persons named above, any security which such person or 
group has the right to acquire within 60 days of March 31, 2019, is deemed to be outstanding for the purpose 
of computing the percentage ownership of such person or group, but is not deemed to be outstanding for the 
purpose of computing the percentage ownership of any other person or group.

(4)  Represents shares of the Company's common stock beneficially owned as of December 31, 2018, based on the 
Schedule 13G/A filed on January 24, 2019 by BlackRock, Inc. In such filing, BlackRock, Inc. lists its address 
as 55 East 52nd Street, New York, New York 10055, and indicates it has sole voting power with respect to 
9,731,368  shares  of  the  Company's  common  stock,  shared  voting  power  with  respect  to  no  shares  of  the 

Axon Enterprise, Inc. | 2019 Proxy Statement | 18

Company's common stock, sole dispositive power with respect to 9,878,397 shares of the Company's common 
stock, and shared dispositive power with respect to no shares of the Company's common stock.

(5)  Represents shares of the Company's common stock beneficially owned as of December 31, 2018, based on the 
Schedule 13G/A filed on February 11, 2019 by The Vanguard Group. In such filing, The Vanguard Group lists 
its address as 100 Vanguard Blvd., Malvern, PA 19355, and indicates it has sole voting power with respect to 
118,994  shares  of  the  Company's  common  stock,  shared  voting  power  with  respect  to  9,101  shares  of  the 
Company's common stock, sole dispositive power with respect to 6,367,772 shares of the Company's common 
stock, and shared dispositive power with respect to 122,630 shares of the Company's common stock.

(6)  Represents shares of the Company's common stock beneficially owned as of December 31, 2018, based on the 
Schedule 13G/A filed on February 11, 2019 by Janus Henderson Group, plc. In such filing, Janus Henderson 
Group plc llc lists its address as 201 Bishopsgate EC2M 3AE, United Kingdom, and indicates it has sole voting 
power with respect to no shares of the Company's common stock, shared voting power with respect to 3,981,049 
shares of the Company's common stock, sole dispositive power with respect to no shares of the Company's 
common stock, and shared dispositive power with respect to 3,981,049 shares of the Company's common stock.

SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

Section 16(a) of the Exchange Act requires the Company’s executive officers and directors, and persons who beneficially 
own more than 10 percent of a registered class of the Company’s equity securities, to file reports of ownership and 
changes in ownership with the SEC. Executive officers, directors and greater than 10 percent beneficial owners are 
required by SEC regulations to furnish the Company with copies of all forms they file pursuant to Section 16(a). Based 
solely on a review of the copies of Section 16(a) reports furnished to the Company and written representations from 
certain reporting persons that no other reports were required, to the Company’s knowledge, such persons complied 
with all of the Section 16(a) filing requirements applicable to them in 2018, except as follows: Hadi Partovi and Patrick 
W. Smith each filed one late Form 4 (each reporting one transaction) and Mark W. Kroll filed one late Form 4 reporting 
two transactions. 

EXECUTIVE COMPENSATION

EXECUTIVE OFFICERS

See “Governance--The Board of Directors” for biographical information for Patrick W. Smith, who is also our CEO.

Luke S. Larson

Title: President
Joined Axon in 2008
Age: 38

Mr. Larson serves as Axon’s President. Mr. Larson is responsible for day to day operations and execution for all aspects 
of the Company’s business. Mr. Larson joined Axon in June of 2008 and has served in a variety of executive and 
management roles including director of video products, product manager and product development manager. Prior to 
joining Axon, Mr. Larson served as a Marine Corps infantry officer. Mr. Larson graduated from University of Arizona 
with honors where he was an NROTC Scholarship recipient. He also received an MBA in International Business from 
Thunderbird School of Global Management. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 19

Jawad A. Ahsan

Title: Chief Financial Officer
Joined Axon in 2017
Age: 39

Mr. Ahsan joined the Company in April 2017 after serving as CFO for Market Track where he started in May of 2014. 
Prior to Market Track, Mr. Ahsan had a 13-year career at General Electric Company where he served as CFO of Clinical 
Business  Solutions,  a  division  of  GE  Healthcare  IT.  Prior  to  that  appointment,  he  served  as  CFO  for  Healthcare 
Knowledge & Connectivity Solutions, which he helped guide to an exit into Caradigm, GE’s healthcare IT joint venture 
with Microsoft. Mr. Ahsan holds a B.A. in Economics from the College of the Holy Cross and an MBA from the MIT 
Sloan School of Management.

Joshua M. Isner

Title: Chief Revenue Officer
Joined Axon in 2009
Age: 33

Mr. Isner came to Axon in 2009 as a member of our Leadership Development Program. After rotating through several 
departments in the Company, he eventually helmed our domestic video and cloud sales team, which he led to a record 
year in 2014. Mr. Isner now oversees our entire sales organization. Mr. Isner was previously the Director of Leadership 
Development, Northeast Regional Sales Executive, VP of Video and Cloud Sales, and EVP of Global Sales at Axon. 
Mr. Isner has a B.S. in Government & Political Science from Harvard University.

Each executive officer serves at the discretion of our Board of Directors and no officer is subject to an agreement that 
requires the officer to serve the Company for a specified number of years. We have entered into employment-related 
agreements with each of the executive officers listed above. These agreements require notice of termination by the 
Company  in  certain  situations  that  are  described  in  further  detail  in  this  proxy  statement  under  the  heading 
“Compensation Discussion and Analysis--Employment Agreements and Other Arrangements.”

Axon Enterprise, Inc. | 2019 Proxy Statement | 20

COMPENSATION DISCUSSION AND ANALYSIS

The purpose of this Compensation Discussion and Analysis is to provide material information about our compensation 
objectives and policies and to explain and provide context for the material elements of the disclosure which follows in 
this proxy statement with respect to the compensation of our named executive officers (“NEOs”).

Fiscal 2018 Company Highlights and Compensation Overview

Our financial and business highlights for fiscal 2018 include the following:

Full year revenue of $420 million, up 22% compared to fiscal 2017.
• 
Full year income from operations of $25 million, up 91% compared to fiscal 2017.
• 
International revenue of $85 million, up 39% compared to fiscal 2017.
• 
•  Axon Cloud revenue of $92 million, up 60% compared to fiscal 2017.
•  We completed a follow-on offering of 4,645,000 shares of our common stock, which resulted in gross proceeds 

of $246.2 million.

•  We launched TASER 7, the most significant redesign of the TASER device since 2003, and unveiled our first 

LTE-connected body camera, Axon Body 3.

As  described  in  more  detail  below  and  in  the  compensation  tables  that  follow  this  Compensation  Discussion  and 
Analysis, our compensation structure applicable to our named executive officers did not change significantly during 
2018, with the exception of compensation for Mr. Smith, our CEO.

Our Compensation Philosophy

The Compensation Committee (in this section, the “Committee”) is in place to address matters relating to the fair and 
competitive compensation of our NEOs and non-employee directors, together with matters relating to our other benefit 
plans. The Committee believes that executive compensation should be aligned with the values, objectives and financial 
performance of the Company.

Objectives of NEO compensation include:

•  Attract and retain highly qualified individuals who are capable of making significant contributions critical to 

our long-term success;

• 

Promote a performance-oriented environment that encourages Company and individual achievement;

•  Reward NEOs for long-term strategic management and the enhancement of shareholder value;

• 

Strengthen the relationship between pay and performance by emphasizing variable, at-risk compensation that 
is dependent upon the achievement of specified corporate and personal performance goals; and
•  Align long-term management interests with those of shareholders, including long-term at-risk pay.

Our Compensation Programs

CEO Performance Award 

On May 24, 2018, Axon's shareholders approved the Board of Directors’ grant of non-qualified stock options to purchase 
6,365,856 shares of common stock to Patrick W. Smith (the "CEO Performance Award"). The CEO Performance Award 
consists  of  12  vesting  tranches  with  a  vesting  schedule  based  entirely  on  the  attainment  of  both  operational  goals 
(performance conditions) and market capitalization goals (market conditions), assuming continued employment either 
as the CEO or as both Executive Chairman and Chief Product Officer and service through each vesting date. Each of 
the 12 vesting tranches of the CEO Performance Award have a 10-year contractual term and will vest upon certification 
by the Board of Directors that both (i) the market capitalization goal for such tranche, which begins at $2.5 billion for 
the first tranche and increases by increments of $1.0 billion thereafter, and (ii) any one of the following eight operational 
goals focused on revenue or eight operational goals focused on Adjusted EBITDA have been met for the previous four 
consecutive fiscal quarters. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 21

 
Eight Separate Revenue Goals (1)
(in thousands)
Goal #1, $710,058
Goal #2, $860,058
Goal #3, $1,010,058
Goal #4, $1,210,058
Goal #5, $1,410,058
Goal #6, $1,610,058
Goal #7, $1,810,058
Goal #8, $2,010,058

Eight Separate Adjusted EBITDA (CEO 
Performance Award) Goals 
(in thousands)
Goal #9, $125,000
Goal #10, $155,000
Goal #11, $175,000
Goal #12, $190,000
Goal #13, $200,000
Goal #14, $210,000
Goal #15, $220,000
Goal #16, $230,000

(1) In connection with the business acquisition that was completed during the three months ended June 30, 2018, the 
revenue goals were adjusted for the acquiree's Target Revenue, as defined in the CEO Performance Award agreement.

As of December 31, 2018, the following operational goals were considered probable of achievement:

•  Total revenue of $710.1 million; and

•  Adjusted EBITDA (CEO Performance Award) of $125.0 million

The first two market capitalization goals have been achieved as of December 31, 2018. However, none of the shares 
subject to the CEO Performance Award have vested as of  the date of this filing as the market capitalization goals and 
operational goals have not yet been achieved. The number of stock options expected to vest, based on the tranches 
considered probable of attainment, is 1.1 million shares. The total grant date fair value of the CEO Performance Award, 
including those tranches not considered probable of attainment as of December 31, 2018, was approximately $246.0 
million. The fair value of the options when the CEO Performance Award was approved by our Board and accepted by 
Mr. Smith in February 2018 was approximately $72.4 million. Due to a significant increase in the price of Axon's 
common stock between February 2018 and May 2018, when our shareholders approved the CEO Performance Award, 
the grant date fair value for accounting purposes increased to the amount disclosed in the Summary Compensation 
Table.

Mr. Smith’s compensation for 2018 and 2019, following the approval of the CEO Performance Award, consists of an 
annual base salary of $24,000, consistent with the minimum wage requirements of Arizona law and the CEO Performance 
Award. 

Other Executive Compensation

We  utilize  various  non-cash  compensation  programs,  in  addition  to  traditional  cash-based  compensation  methods. 
Specifically, we have utilized stock-based awards.

The principal components of compensation in 2018 and 2019 for our NEOs (other than the CEO) consist of the following:

•  Annual salary;

•  Annual performance-based cash incentive plans, comprised of:

•  Commissions on bookings growth for our Chief Revenue Officer; and

• 

Payouts under the 2018 annual cash incentive plan based on the achievement of annual financial goals, 
including goals related to:  total booked contract value; new booked seats; earnings before interest, taxes, 
depreciation  and  amortization  ("EBITDA");  increase  in  net  promoter  score;  increase  in  customer 
engagement on Axon network; percentage of U.S. customers on a conducted electrical weapon ("CEW") 
service plan; and top 1200 customer churn;

• 

For 2018, long-term incentive equity compensation in the form of performance-based restricted stock units 
(“PSUs”) awarded pursuant to the TASER International, Inc. 2016 Stock Incentive Plan (the "2016 Plan"); 

Axon Enterprise, Inc. | 2019 Proxy Statement | 22

• 

• 

For 2019, long-term equity compensation in the form of service-based restricted stock units (“RSUs”) awarded 
pursuant to the 2018 Stock Incentive Plan; no service-based restricted stock units were granted to the NEOs 
in 2018; and

For 2019, long-term equity compensation in the form of eXponential stock units subject to certain milestone 
vesting periods ("XSUs"), discussed in more detail below.

Any decision to materially increase compensation is based upon the objectives listed above, taking into account all 
forms  of  compensation,  as  well  as  based  upon  individual  achievement  of  performance  goals. These  goals  include 
revenue and earnings targets as well as specific operational goals. Decisions regarding the CEO’s compensation are 
made by the Committee and reflect the same considerations used for the other NEOs. The Board has not adopted any 
clawback policies, but adopted stock ownership guidelines in December 2018. 

eXponential Stock Performance Plan 

On February 12, 2019, our shareholders approved the 2019 Stock Incentive Plan (the "2019 Plan"), which was adopted 
by the Board of Directors to reserve a sufficient number of shares to facilitate our eXponential Stock Performance Plan 
(“XSPP”)  and  grants  of  XSUs  under  the  plan.  There  were  five  main  reasons  why  the  Board  recommended  that 
shareholders approve the 2019 Plan. The XSPP and equity incentive awards under the 2019 Plan:

1.  Substitute  short-term  guaranteed  share-based  compensation  and  cash  compensation  for  long-term, 

performance-vesting share-based compensation to deliver market competitive total pay,

2.  Align the entire Company around clearly defined market cap, revenue and EBITDA performance goals through 

a broad-based plan that is offered to every employee,

3.  Strengthen Axon’s ability to retain and recruit top technical talent,

4.  Further align the interests of employees with those of the Company’s other shareholders, and

5. 

Incorporated shareholder feedback and input on plan design.

Pursuant to the XSPP, all eligible full-time U.S. employees were granted an award of 60 XSUs in January 2019, and 
certain employees had the opportunity to elect to receive a percentage of the value of their target compensation over a 
nine year period from 2019 to 2027 in the form of additional XSUs. For employees who elected to receive XSUs, the 
XSU grants were made as an up front, lump sum grant in January 2019, and are intended to replace that portion of the 
target compensation they elected to receive in the form of XSUs for the next nine years. Accordingly, their annual go 
forward target compensation will be reduced until 2027 by the amount of such compensation that the employees elected 
to receive in the form of the January 2019 XSU grants. 

Messrs. Ahsan, Isner, and Larson each received an XSU grant of 598,537 shares on January 2, 2019. There have been 
no PSUs granted to the named executive officers for fiscal 2019 given the transition to XSUs.

The market capitalization and operational goals are identical to the CEO Performance Award, except for the number 
of shares that are used to calculate the market capitalization goals if shares outstanding exceed the XSU Maximum. 
Additionally, because the grant date is different than that of the CEO Performance Award, the measurement period for 
market capitalization is not identical. 

The XSUs are grants of restricted stock units, each with a term of approximately nine years, that vest in 12 equal 
tranches. Each of the 12 tranches will vest upon certification by the Compensation Committee of the Board of Directors 
that both (i) the market capitalization goal for such tranche, which begins at $2.5 billion for the first tranche and increases 
by  increments  of $1.0  billion thereafter,  and  (ii) any  one  of  eight operational  goals  focused  on  revenue 
or eight operational goals focused on Adjusted EBITDA have been met for the previous four consecutive fiscal quarters. 

The XSPP contains an anti-dilution provision, which is used to calculate a maximum number of shares outstanding for 
purposes of determining achievement of the market capitalization goals whereby the maximum number of shares used 

Axon Enterprise, Inc. | 2019 Proxy Statement | 23

to calculate the market capitalization goal is calculated by organically growing the current number of shares outstanding 
by 3% per year (the "XSU Maximum"). Any shares of Stock issued to Patrick W. Smith upon the exercise of the stock 
options granted to Mr. Smith under the CEO Performance Award shall increase the XSU Maximum. The XSU Maximum 
shall also be adjusted for acquisitions, spin-offs or other changes in the number of outstanding shares of common stock, 
if such changes have a corresponding adjustment on the market capitalization goals.

Axon’s shareholder outreach prior to introducing the XSPP included speaking with portfolio managers, analysts and 
corporate governance representatives at institutions that were among the highest percentage holders of Axon common 
stock for the purpose of gathering input and understanding best practices and shareholder preferences regarding share-
based compensation plans. Shareholders tended to favor broad-based employee-wide plans over highly concentrated 
plans among senior management, and favor using performance-based share-based compensation, rather than cash, in 
delivering market-competitive total pay. Axon addressed shareholders’ dilution concerns by adopting into the XSPP a 
dilution  guardrail  of  3%  annual  share  count  growth,  calculated  on  a  daily  basis,  which  removes  any  management 
incentive to dilute the share count to achieve the market cap goals. We credit our shareholder outreach efforts in helping 
us  to  design  an  employee-wide  share-based  compensation  plan  that  drives  alignment  among  shareholders,  senior 
management and every employee.

Stock Ownership Guidelines

We adopted stock ownership guidelines for our named executive officers and Board members in December 2018.  The 
stock ownership guidelines state that non-employee directors hold at least 8,000 shares of Company stock and that 
named executive officers own at least 50,000 shares of the Company’s stock. For purposes of these guidelines, stock 
ownership includes shares for which the executive or director has direct or indirect ownership or control, including 
Axon common stock plus vested and unvested Axon stock options and RSUs, including unvested performance-based 
RSUs and XSUs. Executives and directors are expected to meet their ownership guidelines once they have received 
enough grants to add up to the required minimum.

Processes and Procedures for Considering and Determining Executive Compensation 

The Committee assists the Board of Directors in addressing matters relating to the fair and competitive compensation 
of our NEOs and non-employee directors, together with matters relating to our other benefit plans. The Committee is 
currently  composed  of  three  independent  directors:  Hadi  Partovi  (Chairman),  Matthew  McBrady,  and  Michael 
Garnreiter. The Committee makes the sole decision regarding compensation for the Chief Executive Officer and each 
NEO.

The Committee met nine times in 2018. All Committee members were present for each meeting. 

Four members of management, Patrick W. Smith, CEO, Luke S. Larson, President, Jawad A. Ahsan, CFO, and Douglas 
E. Klint, Corporate Secretary and former EVP and General Counsel through August 2018, attended portions of the 
meetings. The agendas for these meetings were determined by the Committee members prior to the meetings. The 
Committee generally receives and reviews materials in advance of each meeting. Depending on the agenda for the 
particular meeting, materials may include:

• 

Financial reports;

•  Reports on levels of achievement of corporate performance objectives;

• 

• 

• 

Schedules setting forth the total compensation of the NEOs, including base salary, cash incentives, equity 
awards,  perquisites  and  other  compensation  and  any  potential  amounts  payable  to  the  NEOs  pursuant  to 
employment, severance and change of control agreements;

Summaries which show the NEOs’ total accumulated stock awards and stock option holdings;

Information regarding compensation paid by comparable companies identified in executive compensation 
surveys; and

•  Reports from consultants to the Compensation Committee.

Axon Enterprise, Inc. | 2019 Proxy Statement | 24

The Committee’s primarily responsibilities are to:

•  Review  and  approve  corporate  goals  and  objectives  relevant  to  the  compensation  of  NEOs,  evaluate  the 
performance of the NEOs in light of these goals and objectives and determine and approve the compensation 
level of NEOs based on that evaluation;

•  Evaluate and establish the incentive components of the CEO’s compensation and related bonus awards, taking 
into account the Company’s performance and relative shareholder return, the value of similar incentive awards 
to CEOs at comparable companies, the services rendered by the CEO and the awards given to the CEO in past 
years;

•  Review and approve the design of the compensation and benefit plans that pertain to the CEO and other NEOs 

who report directly to the CEO;

•  Administer equity-based plans, including stock incentive plans;

•  Approve the material terms of all employment, severance and change of control agreements for NEOs;

•  Retain compensation consultants and advisors as necessary, or appropriate, on an advisory basis to establish 

comparator groups, benchmarking and targets for compensation related matters;

•  Recommend to the Board the compensation for Board members, such as retainers, committee fees, chairman 

fees, stock awards and other similar items;

• 

• 

• 

Provide oversight regarding the Company’s benefit and other welfare plans, policies and arrangements;

Form and delegate authority to subcommittees when appropriate; and

Prepare the Compensation Committee report to be included in the Company’s annual proxy statement and 
Annual Report on Form 10-K filed with the SEC.

The Committee’s charter reflects these responsibilities, and the Committee and the Board periodically review and revise 
the charter. The full text of the Committee charter is available on our website at http://investor.axon.com/governance/
documents-and-charters.

Role of Management and Consultants in Determining Executive Compensation

Our  executive  management  supports  the  Committee  in  carrying  out  its  responsibilities  by  preliminarily  outlining 
compensation levels for NEOs, administering our benefit and other welfare plans and providing data to the Committee 
for analysis. Annually, compensation is initially proposed by the CEO for each executive (excluding the CEO), consisting 
of base salary, annual and long-term performance-based compensation and long-term equity compensation, which is 
then provided to the Committee for review and approval.

Our Committee has sole authority to engage the services of outside consultants and advisors, as it deems necessary or 
appropriate in the discharge of its duties and responsibilities. The Committee has budgetary authority to authorize and 
pay  for  the  services  of  outside  consultants  and  advisors,  and  such  consultants  and  advisors  report  directly  to  the 
Committee. In 2017 and 2018, the Committee retained compensation consulting firm, Compensia, Inc., who provided 
research, data analyses, benchmarking and design expertise in developing and structuring compensation programs for 
its executives. The Company utilized that information in the design of its 2018 and 2019 executive compensation plans. 

Peer Comparator Group

The  scope  of  Compensia’s  review  in  2018  included  determining  an  appropriate  comparator  group  to  compare  the 
Company’s  executive  compensation  to,  based  primarily  on  the  following  criteria:  Industry  and  Global  Industry 
Classification code, revenue, and market capitalization. Compensia selected public technology companies with annual 
sales between $150 million and $950 million, with market capitalization of $900 million to $10 billion. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 25

The Committee has selected the following comparator group when reviewing executive compensation:

2U, Inc.

8x8, Inc.

Alarm.com Holdings, Inc.

Benefitfocus, Inc.

Box. Inc.

Carbonite, Inc.

Cornerstone OnDemand Inc.

  Ellie Mae, Inc.
  Five9 Inc.
  HubSpot, Inc.
  MINDBODY Inc.
  New Relic, Inc.
  Paycom Software, Inc.
Paylocity Holding Corp.

  Proofpoint, Inc.
  Qualys, Inc.
  RingCentral Inc.
  SPS Commerce Inc.
  Twilio Inc.
  Zendesk Inc.
Zuora Inc.

In addition to the comparator group, to supplement the executive compensation information where publicly disclosed 
information was limited, Compensia provided executive compensation information for the NEOs based on its proprietary 
database for technology companies, primarily internet and software as a service companies, with revenues between 
$150 million and $950 million and a market capitalization between $900 million and $10 billion. 

The following tables show the composition of each NEO’s total target direct compensation for 2018 and 2019:

2018

Annual Salary

Annual Target 
Incentive 
Compensation 
(1)

Long-term Target 
Incentive Compensation--
PSUs
(2) (3)

Long-term Equity 
Compensation--RSUs
(2) (3)

Target Total
Direct
Compensation

Name

$

% Total

$

% Total

$

% Total

$

% Total

$

Patrick W. Smith(4)
Luke S. Larson
Jawad A. Ahsan
Joshua M. Isner
Douglas E. Klint

$350,000
325,000
300,000
275,000
300,000

17.1% $ —
150,000
26.5
200,000
20.0
600,000
20.0
200,000
50.0

—% $ 1,500,000
600,000
600,000
400,000
—

12.2
13.3
43.6
33.3

73.2% $ 200,000
150,000
49.0
400,000
40.0
100,000
29.1
100,000
—

9.8% $ 2,050,000
1,225,000
12.2
1,500,000
26.7
1,375,000
7.3
600,000
16.7

(1)  Presented at target levels. Actual results for 2018 exceeded targets, resulting in payouts under the annual cash 
incentive  plan  for  Messrs.  Larson  and Ahsan  in  the  amounts  of  approximately  $192,000  and  $255,000, 
respectively.  Mr.  Isner  earned  commissions  in  2018  of  approximately  $1,348,000.  See  further  discussion 
following under “Performance-Based Incentive Plans.” 

(2)  Approximate value; actual value of the PSUs and RSUs is based on the grant-date fair value.
(3)  These  RSUs  and  PSUs  were  awarded  in  December  2017  and  although  the  awards  are  intended  as  2018 
compensation  awards,  because  they  were  granted  in  2017  they  were  reflected  as  compensation  in  2017  in 
Summary Compensation Table.

(4)  The above table reflects the target compensation for Mr. Smith prior to the Board of Directors' approval of the 

CEO Performance Award. Upon approval, Mr. Smith's annual salary was reduced to $24,000.

2019

Name
Patrick W. Smith
Luke S. Larson
Jawad A. Ahsan
Joshua M. Isner

Annual Salary
(1)

Annual Target Incentive
Compensation

Long-term Equity
Compensation--RSUs
(2)

Target Total Direct 
Compensation 
(3)

$

$
24,000
325,000
300,000
275,000

% Total
100.0% $
27.1
27.3
30.6

$

% Total

$

% Total

$

—
300,000
300,000
500,000

—% $

25.0
27.3
55.6

—
575,000
500,000
125,000

—% $

47.9
45.5
13.9

24,000
1,200,000
1,100,000
900,000

(1)  Annual salary effective January 1, 2019.
(2)  Approximate value; actual value of the RSUs is based on the grant-date fair value. These RSUs were awarded 

on January 2, 2019 and cliff vest on the 3-year anniversary of the award date. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 26

(3)  Target total direct compensation reflected above excludes XSUs granted to Messrs. Larson, Ahsan, and Isner 
on  January  2,  2019  which  are  discussed  in  more  detail  under  “Executive  Compensation  —  Compensation 
Discussion and Analysis — eXponential Stock Performance Plan".  The grants made to Messrs. Larson, Ahsan, 
and Isner had a target value of $1,000,000 prior to the 3x risk and 9x time multipliers and were granted in lieu 
of traditional performance-based RSUs. 

Annual Salary

Salaries for NEOs are reviewed annually, as well as at the time of a promotion or other changes in responsibilities. 
Consistent with our goal for overall compensation, we set salaries at a competitive level to ensure we can attract and 
retain our executives. There is no set percentile of market that we use and executive salaries vary in their positioning 
to  market  depending  on  facts;  such  as,  tenure  with  the  Company,  results  of  personal,  department  and  corporate 
performance, complexity of the business unit managed, and the perceived detrimental effects to the Company that may 
result from such executive’s departure. The base salaries of our NEOs, other than the CEO, were proposed by the CEO, 
established by the Committee and approved by the independent directors after considering compensation salary trends, 
overall level of responsibilities, total performance and compensation levels for comparable positions in the market for 
executive talent based on salary surveys and compensation data from comparator group companies. 

After considering the above, the Committee left base salaries of our continuing NEOs for 2019 at 2018 levels. Following 
approval  of  the  CEO  Performance Award  in  May  2018,   Mr.  Smith’s  annual  base  salary  was  reduced  to  $24,000, 
consistent with the minimum wage requirements of Arizona law as part of his compensation program, which is intended 
for him to derive his compensation from the CEO Performance Award.

Performance-Based Incentive Plans

The objective of the annual incentive payment plan and the use of equity-based awards in the form of PSUs have been 
to provide executives with a competitive total compensation opportunity, as well as to align executive rewards with 
company performance.

2018 Structure

The 2018 executive compensation structure included: payments under the annual cash incentive plan; PSUs that cliff 
vest based on three-year revenue and EBITDA goals, and for Mr. Isner, bookings-based commissions, paid quarterly. 
Each component was designed to incentivize specific Company business goals.

Payouts under the 2018 annual cash incentive plan were based on the achievement of the following annual financial 
goals and operational metrics: total booked contract value; new booked seats; EBITDA; increase in net promoter score; 
increase in customer engagement on Axon network; percentage of U.S. customers on a CEW service plan; and top 
1200 customer churn. The Committee believed the criteria for the annual cash incentive plan were challenging, but 
achievable. 

Sales commissions were earned based upon specific sales targets for each eligible NEO. Because the sales commissions 
are tied to metrics such as bookings growth and other operating results, the Committee did not set a maximum amount 
that could be paid under the plans for the NEOs. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 27

Metric

Threshold

Target

Maximum

Actual

Weight

Weighted
Payout

2018 Performance - Based Cash Incentive Plans Metrics

($ in millions)

$

$

575.0

65

24.0

$

$

625.0

80

29.0

$

$

100

34.0

94

$

35.8

650.0

$ 692.1

30.0% 45.00%

Total booked contract value

New booked seats (in thousands)

EBITDA

Increase in net promoter score (linear
payout from 0% to 10%)

Increase in customer engagement on
Axon network

U.S. CEW handle service plan
percentage

Top 1200 customer churn

Actual attainment/plan payout

0%

0%

5.0%

10.0%

(7.8)%

5.0%

10.0%

5.0 %

35.0%

n/a

45.0%

0.0%

55.0%

n/a

42.0 %

0.1 %

25.0

25.0

5.0

7.5

5.0

33.50

37.50

—

7.50

4.25

—

2.5
100% 127.75%  

The 2018 performance-based cash incentive plan metrics were measured and paid after the Company determined its 
annual earnings for 2018. The total booked contract value, new booked seats, and U.S. handle service plan percentage 
metrics each have a threshold, target and maximum goal with corresponding base payouts of 50%, 100% and 150% of 
target, respectively. All metrics tied to the 2018 annual cash incentive plan are capped at a 150% payout. The weighted 
average payout achieved under the 2018 performance-based cash incentive plan was 127.75%.

Payouts under the 2018 annual cash incentive plan for Mr. Isner were primarily based on growth of the Company's 
bookings. For 2018, approximately $1,348,000 was based on the growth of total 2018 bookings as compared to 2017, 
and $65,000 was based on the completion of certain leadership courses.

For PSUs granted under the 2018 executive compensation structure, which were granted on December 4, 2017, the 
amount that will ultimately vest, if any, will be determined as follows: 80% of the awards granted are based upon the 
2020 revenue for the total Company; and 20% are based upon 2020 EBITDA for the total Company. Earned PSUs cliff 
vest and would be released in February 2021. Should actual performance metrics exceed targeted metrics, executives 
will receive additional PSUs, for a total of up to 200% of target. The Committee decided to introduce sales targets 
related to three-year growth rates to promote and reward the achievement of long-term objectives and long-term strategic 
planning by our NEOs. The 2020 consolidated revenue and EBITDA metrics have threshold, target and maximum 
goals, based on compound annual growth rates, with payouts for each of these goals having payouts of 50%, 100% and 
200%, respectively. If the threshold levels are not achieved, no amounts will be considered earned.

Terms  and  conditions  of  the  performance-based  Incentive  Plans  for  NEOs  are  established  by  the  Committee. The 
following table sets forth the target performance-based incentive compensation of our continuing NEOs for the year 
ended December 31, 2018. 

Performance-based Incentive Plans - 2018 Target

Named Executive
Patrick W. Smith (3)
Luke S. Larson

Jawad A. Ahsan
Joshua M. Isner (4)
Douglas E. Klint

Annual
Cash Incentive
$

— $

Sales
Commissions
—

150,000

200,000

65,000

200,000

—

—

600,000

—

PSUs
(#)(1)(2)

Approximate 
Grant Date
Fair Value

Total 2018

62,241

$

1,500,000

$

1,500,000

24,896

32,135

16,598

—

600,000

900,000

400,000

—

750,000

1,100,000

1,065,000

200,000

Axon Enterprise, Inc. | 2019 Proxy Statement | 28

 
(1)  The amount presented for Mr. Ahsan also includes a PSU grant of 7,239 shares awarded on May 3, 2018 which 

vests based on the same fiscal year 2020 GAAP revenue targets as the other awards for the NEOs. 

(2)  Historically,  the  Company's  annual  grant  was  in  February  of  each  year,  but  for  2018,  it  was  shifted  to  the 
preceding December to better coincide with the Company's internal budgeting process. The 2018 PSUs were 
granted on December 4, 2017. Accordingly, although these PSU grants were intended as 2018 compensation, 
because they were granted in December 2017, they are reflected as compensation for 2017 in the Summary 
Compensation Table.   

(3)  The above table includes 62,241 PSUs granted to Mr. Smith prior to the Board of Director's approval of the 
CEO Performance Award, which had an approximate grant date fair value of $1,500,000. Mr. Smith will continue 
vesting in the awards as previously granted. The options granted to Mr. Smith pursuant  to the CEO Performance 
Award are not included above as this award is intended to compensate Mr. Smith over a period of up to 10 years 
and the value is realizable only if and when when each set of market capitalization and operational goals are 
achieved. The fair value of the CEO Performance Award is reported in the Summary Compensation Table.

(4)  The amount presented as annual cash incentive for Mr. Isner was based on the completion of certain leadership 

development courses.

Long-Term Service-Based Equity Compensation

The Committee believes that service-based equity compensation with multi-year vesting periods ensures that our NEOs 
have a continuing stake in our long-term success. As such, for 2018, the Committee granted RSUs on December 4, 
2017, which vest over a three-year service period, to align our NEOs interests with those of shareholders, and to motivate 
our NEOs to make strategic long-term decisions.

In determining the total number of RSUs to award to each NEO, the Compensation Committee considered, among 
other things, the strategic objectives of the Company over the next three years, and the practice of comparator group 
companies. The following table sets forth the service-based RSU awards made to our continuing NEOs in December 
2017. 

Named Executive
Patrick W. Smith (3)
Luke S. Larson
Jawad A. Ahsan
Joshua M. Isner
Douglas E. Klint

2018 Awards (1)

2019 Awards (2)

Number of
Service-based
RSUs Awarded
8,299
6,224
16,598
4,149
4,149

Approximate
Grant Date
Fair Value

200,000
150,000
400,000
100,000
100,000

Number of
Service-based
RSUs Awarded
—
12,747
11,085
2,772
N/A

Approximate
Grant Date
Fair Value

—
575,000
500,000
125,000
N/A

(1) Historically, the Company's annual grant was in February of each year, but for 2018, it shifted to the preceding 
December to better coincide with its internal budgeting process. 

(2) The 2019 awards cliff vest on January 2, 2022. 

(3) The above table reflects the RSUs granted to Mr. Smith on December 4, 2017, prior to the Board of Director's approval 
of the CEO Performance Award. Mr. Smith will continue vesting in the awards granted prior to the approval of the 
CEO Performance Award. 

Other Long-Term Performance-Based Equity Compensation

In  addition  to  the  PSUs  granted  in  conjunction  with  the  performance-based  incentive  plans  described  above,  the 
Committee has, from time-to-time, approved performance-based equity awards to certain of our NEOs in keeping with 
the Committee’s goals to align the long-term interests of management with the Company’s shareholders. Generally, 

Axon Enterprise, Inc. | 2019 Proxy Statement | 29

 
these awards vest upon the achievement of performance goals in the NEOs area of the business. The Committee’s 
intention in awarding these grants was to incentivize and reward the achievement of significant long-term strategic 
goals.

There were no outstanding long-term performance-based equity compensation awards at December 31, 2018. In January 
2019, the Company granted XSU grants of 598,537 shares each to Messrs. Ahsan, Isner, and Larson. 

Employment Agreements and Other Arrangements

In March 2017, the Company entered into an employment agreement with Jawad A. Ahsan pursuant to which he agreed 
to serve as its Chief Financial Officer. In December 2017, the Company entered into revised employment agreements 
with Patrick W. Smith, Luke S. Larson, Joshua M. Isner, and Douglas E. Klint pursuant to their continued service. 
Under the revised employment agreements with Mr. Smith, Mr. Larson and Mr. Klint, the notice/severance period for 
termination without cause was reduced from 24 months to 12 months. Mr. Smith's employment agreement terminated 
following shareholder approval of the CEO Performance Award on May 24, 2018 and the Company has no further 
obligations thereunder. 

Perquisites and Other Personal Benefits

We have a non-qualified deferred compensation plan for certain executives, key employees and non-employee directors 
through which participants may elect to postpone the receipt and taxation of a portion of their compensation received 
from us. The non-qualified deferred compensation plan allows eligible participants to defer up to 80% of their base 
salary and up to 100% of other types of compensation. The plan also allows for matching and discretionary employer 
contributions. Employee deferrals are deemed 100% vested upon contribution. Distributions from the plan generally 
commence upon retirement, death, separation of service, specified date or upon the occurrence of an unforeseeable 
emergency.  Distributions  can  be  paid  in  a  variety  of  forms  from  lump  sum  to  installments  over  a  period  of 
years. Participants in the plan are entitled to select from a wide variety of investments available under the plan and are 
allocated gains or losses based upon the performance of the investments selected by the participant. All gains or losses 
are allocated fully to plan participants and we do not guarantee a rate of return on deferred balances. Assets related to 
this plan consist of corporate-owned life insurance contracts and are included in other assets in the consolidated balance 
sheets. Participants have no rights or claims with respect to any plan assets and any such assets are subject to the claims 
of our general creditors.

We  do  not  provide  our  NEOs  with  other  significant  perquisites  or  other  benefits,  except  for  Company  matching 
contributions to our defined contribution benefit plans and health care benefits that are widely available to employees. 
The Committee periodically reviews the levels of perquisites and other benefits that could be provided to the NEOs.

Compensation Deductibility 

In general, Section 162(m) of the U.S. tax code denies a publicly held corporation a deduction for U.S. federal income 
tax purposes for compensation in excess of $1,000,000 per year per person to the executives designated in Section 
162(m) of the Code, including, but not limited to, its chief executive officer, chief financial officer, and the next three 
highly  compensated  executives  of  such  corporation  whose  compensation  is  required  to  be  disclosed  in  its  proxy 
statement.  The  exemption  from  Section  162(m)’s  deduction  limit  for  performance-based  compensation  has  been 
repealed, effective for taxable years beginning after December 31, 2017, such that compensation paid to our covered 
executive officers in excess of $1,000,000 will not be deductible unless it qualifies for transition relief applicable to 
certain arrangements in place as of November 2, 2017.

Prior to the repeal of Section 162(m)’s performance-based exemption, we in general sought to structure our compensation 
programs in a manner intended to comply with Section 162(m), although our compensation committee reserved the 
right to provide compensation (such as base salary and service-based vesting RSUs) if, in its judgment, such payments 
were necessary to achieve our compensation objectives and in the best interests of the Company and its stockholders. 
However, despite the compensation committee’s efforts to structure certain compensation elements in a manner intended 
to  be  exempt  from  Section  162(m)  and  therefore  not  subject  to  its  deduction  limits,  because  of  ambiguities  and 

Axon Enterprise, Inc. | 2019 Proxy Statement | 30

uncertainties as to the application and interpretation of Section 162(m) and the regulations issued thereunder, including 
the uncertain scope of the transition relief under the legislation repealing Section 162(m)’s exemption from the deduction 
limit, no assurance can be given that compensation intended to satisfy the requirements for exemption from Section 
162(m) in fact will.

Moreover, despite the availability of transition relief described above, the Committee believes that stockholder interests 
are best served by not restricting the Committee’s discretion and flexibility in structuring its compensation programs. 
As such, the Committee has always, and continues to, reserve the right to amend arrangements that were initially 
intended to qualify as performance-based compensation for purposes of Section 162(m) if the Committee determines 
such amendments are in the best interests of the Company and its stockholders, even though such changes may cause 
the arrangements to fail to qualify for transition relief, resulting in a non-deductible compensation expense for the 
Company.

Going  forward,  the  Committee  will  continue  to  monitor  the  impact  that  the  repeal  of  the  performance-based  pay 
exception to Section 162(m) will have on the Company’s compensation programs and contracts, including whether and 
to what extent our existing contracts and programs qualify for the transition relief described above.

Axon Enterprise, Inc. | 2019 Proxy Statement | 31

COMPENSATION COMMITTEE REPORT

The  Compensation  Committee  has  reviewed  and  discussed  with  management  the  Compensation  Discussion  and 
Analysis  included  in  this  proxy  statement.  Based  on  these  reviews  and  discussions,  the  Compensation  Committee 
recommended to the Board of Directors that the Compensation Discussion and Analysis be included in this proxy 
statement and incorporated by reference in our 2018 Annual Report on Form 10-K.

.

The Compensation Committee:

Hadi Partovi, Chairman

Michael Garnreiter

Matthew McBrady

The foregoing Compensation Committee Report will not be deemed to be incorporated by reference by any general 
statement incorporating by reference this proxy statement into any filing under the Securities Act or under the Exchange 
Act, except to the extent that the Company specifically incorporates this information by reference, and will not otherwise 
be deemed filed under such Acts.

COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

No member of the Compensation Committee is, or was during or prior to fiscal 2018, an officer or employee of the 
Company or any of its subsidiaries. None of the Company’s executive officers serves as a director or member of the 
compensation committee of another entity in a case where an executive officer of such other entity serves as a director 
or member of the Compensation Committee.

Axon Enterprise, Inc. | 2019 Proxy Statement | 32

SUMMARY COMPENSATION TABLE

Salary 
($)

Bonus
($)

$ 70,027 (5) $ —

Stock
Awards 
($) (1)

Option Awards 
($) (2)

Non-Equity 
Incentive Plan 
Compensation
($) (3)

All Other
Compensation
($) (4)

Total ($)

$

— $ 245,953,429

$

— $

3,254

$

246,026,710

Name and Principal
Position

Patrick W. Smith

Chief Executive
Officer

Luke S. Larson

President

Jawad A. Ahsan

Chief Financial
Officer

Joshua M. Isner

Chief Revenue
Officer

Douglas E. Klint

Former EVP and
General Counsel

Year

2018

2017

2016

2018

2017

2016

350,000

350,000

325,000

325,000

272,917

—

—

—

3,403,775

1,178,750

—

300,000

2,849,986

—

437,500

2018

2017

300,000

225,850

200,000 (6)

299,984

70,000

2,400,024

2018

2017

2016

2018

2017

2016

275,000

275,000

222,917

300,000

300,000

300,000

21,000 (6)

—

—

—

—

—

—

1,525,007

100,000

—

199,986

158,000

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

191,624

108,371

122,477

255,499

121,138

1,412,852

512,038

631,490

255,499

108,371

—

11,900

11,878

12,604

14,859

16,819

1,504

934

20,850

19,358

18,119

9,787

9,492

9,544

3,765,675

1,540,628

529,228

3,598,216

849,713

1,056,987

2,817,946

1,729,702

2,331,403

972,526

565,286

617,849

467,544

(1)  The amounts in this column reflect the aggregate grant date fair value for RSUs computed in accordance with stock-based 
accounting  rules  (ASC Topic  718).  Pursuant  to  SEC  regulations,  the  amounts  shown  exclude  the  impact  of  estimated 
forfeitures related to service-based vesting conditions. Assumptions included in the calculation of these amounts are included 
in footnote 1 to our financial statements for the fiscal year ended December 31, 2018 within our Annual Report on Form 
10-K filed with the SEC. 

For performance share unit awards, the value included in this column represents the grant-date fair value assuming the 
performance measures are achieved at target level, which is considered the probable outcome. The grant-date fair value of 
the performance share awards assuming achievement of the maximum performance levels for Mr. Ahsan's 2018 award is 
approximately $600,000.

Historically, the Company's annual grant was in February of each year, but for 2018, shifted to the preceding December to 
better coincide with its internal budgeting process. The 2018 PSUs were granted on December 4, 2017. Accordingly, although 
these PSU grants were intended as 2018 compensation, because they were granted in December 2017, they were reflected 
as  compensation  for  2017  in  the  Summary  Compensation  Table. Amounts  include  $1,700,014,  $749,992,  $1,000,006, 
$500,003, and $99,991 for Messrs. Smith, Larson, Ahsan, Isner and Klint, respectively, for stock awards made on December 
4, 2017 related to fiscal year 2018 target compensation. For 2019, awards were granted on January 2, 2019. 

(2)  The amount reported as compensation for Mr. Smith represents the grant date fair value of options under the CEO Performance 
Award as computed in accordance with ASC Topic 718. Mr. Smith did not realize this amount in 2018 because vesting of 
the shares is entirely tied to achieving revenue, EBITDA and market cap performance milestones, which are described 
below. No options will vest simply through the passage of time, and to date, no options have vested.

The fair value of the options when the CEO Performance Award was approved by our Board and accepted by Mr. Smith in 
February 2018 was approximately $72.4 million. Due to a significant increase in the price of Axon's common stock between 
February 2018 and May 2018, when our shareholders approved the CEO Performance Award, the grant date fair value for 
accounting purposes increased to the amount disclosed in this Summary Compensation Table.

Axon Enterprise, Inc. | 2019 Proxy Statement | 33

 
The CEO Performance Award granted to Mr. Smith is an incentive for future performance in the form of a high-risk, high-
reward compensation plan, and the value is realizable only if and when each set of market capitalization and operational 
goals are achieved and the options vest associated with each tranche.

The grant is intended to compensate Mr. Smith over a ten year term and will become vested as to all options subject to it 
only if our market capitalization increases to $13.5 billion and twelve operational goals are achieved during the ten year 
term of the award. 1/12th of the total number of options in the grant will become vested and exercisable each time: (i) 
Company market capitalization increases by $1 billion above the February 2018 market capitalization of approximately 
$1.5 billion; and (ii) one of sixteen operational goals tied to revenue and adjusted EBITDA are attained, subject to Mr. 
Smith’s continued service to the Company at each such vesting event. If any options have not vested by the end of the ten 
year term of the award, they will be forfeited and Mr. Smith will not realize the value of such options. As of the date of this 
filing, no sets of vesting milestones (a market capitalization goal paired with an operational goal) for this grant have been 
achieved and no shares subject to this grant have vested. The amounts and timing of compensation realized by Mr. Smith 
for the CEO Performance Award will differ from the amount reported here pursuant to the requirements for the Summary 
Compensation Table.

See  “Executive  Compensation  —  Compensation  Discussion  and Analysis  —  Our  Compensation  Programs  —  CEO 
Performance Award” above.

(3) 

In 2018, all the Company’s NEOs, excluding Messrs. Smith and Isner, received non-equity incentive compensation as a 
result of exceeding target metrics around bookings and other operating measures. Their 2018 incentive compensation was 
provided in the form of cash payouts, which were paid in February 2019. In 2017, all the Company’s NEOs, excluding 
Messrs. Smith and Isner, received non-equity incentive compensation as a result of exceeding target metrics around sales 
and other operating measures. Their 2017 incentive compensation was provided in the form of cash payouts, of which 15% 
of targeted amounts were paid in May, August and November with the remaining 55% with adjustments made for actual 
results, paid in February 2018. In 2016, all the Company’s then NEOs, excluding Messrs. Smith and Isner, received non-
equity incentive compensation as a result of exceeding target metrics around sales and other operating measures. Their 2016 
incentive compensation was provided in the form of cash payouts, of which 15% of targeted amounts were paid in May, 
August and November with the remaining 55% with adjustments made for actual results, paid in February 2017. Amounts 
for Mr. Isner represent commissions and, for 2017 and 2018, cash incentives earned upon completion of certain leadership 
development courses.

(4)  Unless otherwise noted, other compensation consists of matching contributions made to 401(k) and contributions to health 

savings accounts.

(5)  The amount paid  to Mr. Smith for 2018 represents his existing salary level through February 28, 2018 and $24,000 annually 

thereafter consistent with the minimum wage requirements of Arizona law and the CEO Performance Award.

(6)  The amounts paid to Mr. Ahsan and Mr. Isner represented one-time discretionary performance bonuses awarded in 2018. 

PAY RATIO OF CHIEF EXECUTIVE OFFICER COMPENSATION TO MEDIAN EMPLOYEE 
COMPENSATION 

The Company's compensation practices and programs are designed with the goal of ensuring compensation programs 
are fair, equitable, globally compliant and are aligned with its business objectives. Our CEO, Patrick W. Smith, has 
agreed to a compensation arrangement in the CEO Performance Award, which was approved by shareholders in May 
2018, that vests based solely on attainment of both market capitalization and internal operational goals. We are providing 
a ratio of (i) Mr. Smith's 2018 annual total compensation to (ii) the median of the 2018 annual total compensation of 
all  Axon  employees,  other  than  Mr.  Smith  calculated  pursuant  to  the  disclosure  requirements  of  the  Summary 
Compensation Table above as if all of our employees were named executive officers.  For purposes of the Summary 
Compensation Table and the ratio calculated below, we are required to report pursuant to applicable SEC rules any 
stock option grants to Mr. Smith at values determined as of their respective grant dates and which are driven by certain 
assumptions prescribed by ASC 718. There may be a significant disconnect between what is reported as compensation 
for Mr. Smith in a given year in the Summary Compensation Table and the value actually realized as compensation in 
that year or over a period of time. Moreover, the compensation reported for the CEO Performance Award granted to 
Mr. Smith is an incentive for future performance over the course of ten years in the form of a high risk, high reward 
compensation plan, and the value is realizable only if and when each set of market capitalization and operational goals 
are achieved. As of the date of this filing, no vesting milestones for this grant have been achieved and no shares subject 
to this grant have vested. See “Executive Compensation — Compensation Discussion and Analysis — Our Compensation 
Programs — CEO Performance Award” above.

Axon Enterprise, Inc. | 2019 Proxy Statement | 34

Mr. Smith’s annual total compensation, as reported in the Summary Compensation Table, for 2018 was $246,026,710, 
and the median 2018 annual total compensation of all other employees was $95,157. Consequently, the applicable ratio 
of such amounts for 2018 was 2,585:1. 

Our methodology for identifying the median of the 2018 annual total compensation for each of our employees other 
than Mr. Smith was as follows:

•  We determined that as of December 31, 2018, Axon and all of our subsidiaries had 1,155 qualifying individuals 
(full-time, part-time and temporary employees other than Mr. Smith), of which 11% were based outside of 
the U.S. and 19% were production line employees.

•  We did not include in the population of qualifying individuals any employees of staffing agencies whose 

compensation is determined by such agencies.

•  We applied the requirements and assumptions required for the table in the Summary Compensation Table for 
each of such individuals as if he or she was a named executive officer to calculate the total annual compensation, 
including base salary or wages, performance-based commission payments, and equity awards based on their 
grant date fair values.

•  We converted any payment earned or paid in a foreign currency to U.S. dollar using the average of the prevailing 

conversion rates for the month of December 2018.

•  We selected the median of all total annual compensation amounts calculated in accordance with the foregoing.

The SEC rules for identifying the median compensated employee and calculating the pay ratio based on that employee’s 
annual total compensation allow companies to adopt a variety of methodologies, exclusions, and assumptions that 
reflect their compensation practices. As such, the pay ratio reported above may not be comparable to the pay ratio 
reported by other companies, even those in a related industry or of a similar size and scope. Other companies may have 
different employment practices, regional demographics or may utilize different methodologies and assumptions in 
calculating their pay ratios.

2018 GRANTS OF PLAN-BASED AWARDS

The following table shows information about awards made under various compensation plans during 2018:

Estimated future payouts under
non-equity incentive 
plan awards

Estimated future payouts 
under equity incentive plan 
awards

Name

Grant
Date

Threshold
($)

Target
($)

Maximum
($)

Threshold
(#)

Target
(#)

Maximum
(#)

Exercise
price of
options
awards
($/share)

Grant date fair
value of stock
and option 
awards
($) (1)

Patrick W. Smith

2/26/18 (2)

—

—

—

530,488

6,365,856

6,365,856

$ 28.58

245,953,429

Luke S. Larson

75,000

150,000

225,000 (4)

Jawad A. Ahsan

5/3/18 (3)

—

—

—

Joshua M. Isner

Douglas E. Klint

100,000

200,000

300,000 (4)

— 665,000

— (5)

100,000

200,000

300,000 (4)

—

3,620

—

—

—

—

—

7,239

14,478

—

—

—

—

—

—

—

—

—

—

—

—

299,984

—

—

—

(1)  Grant date fair value of RSUs and options, computed in accordance with stock-based compensation accounting rules (ASC 
718). The fair value of each RSU is the closing price of our common stock on the date of grant. The assumptions used in 
the calculations of the grant date fair value for option awards are included in Note 1 to our Consolidated Financial Statements 
contained in our Annual Report on Form 10-K for fiscal 2018.

(2)  The approval date of this award was May 24, 2018. This grant is intended to compensate Mr. Smith over its ten-year term 
and will become vested as to all shares subject to it only if both market capitalization and  internal operational goals are 
attained during such ten year period. 1/12th of the total number of shares subject to the options will become vested and 
exercisable upon certification by the Board of Directors that both: (i) one of the market capitalization goals is achieved; 
and (ii) one of sixteen specified internal operational goals relating to financial results is attained, subject to Mr. Smith’s 
continued service at each such vesting event. If any tranches have not vested by the end of the ten-year term of the award, 
they will be forfeited and Mr. Smith will not realize the value of such shares. As of the date of this filing, none of the 

Axon Enterprise, Inc. | 2019 Proxy Statement | 35

 
 
operational  goals  for  this  grant  have  been  achieved  and  no  options  subject  to  this  grant  have  vested.  See  “Executive 
Compensation — Compensation Discussion and Analysis — Our Compensation Programs — CEO Performance Award” 
above.

(3)  The number of shares that ultimately vest is based upon the Company's compounded annual revenue growth rate compared 
to target for the three-year period ending December 31, 2020. Earned PSUs cliff vest at the end of that period. Should actual 
performance metrics exceed targeted metrics, executive will receive additional PSUs, up to a maximum of 200% of target. 

(4)  Payouts under the 2018 annual cash incentive plan are based on the achievement of annual financial goals, including goals 
related to:  total booked contract value; new booked seats; EBITDA; increase in net promoter score; increase in customer 
engagement with the Axon network; percentage of U.S. customers on a CEW service plan; and top 1200 customer churn. 
Actual awards earned in 2018 were included in the Non-Equity Incentive Plan Compensation column in the Summary 
Compensation Table.

(5)  Mr. Isner was eligible for commissions based on bookings growth for the Company. There was no maximum amount related 
to these commissions. Actual commissions earned in 2018 were included in the Non-Equity Incentive Plan Compensation 
column in the Summary Compensation Table. 

OUTSTANDING EQUITY AWARDS AT FISCAL 2018 YEAR-END

The following table includes certain information with respect to all outstanding equity awards previously awarded to 
the NEOs as of December 31, 2018.

Option Awards

Stock Awards

Equity 
Incentive Plan 
Awards:  
Number of 
Securities 
Underlying 
Unexercised 
Unearned 
Options (#)

Number of
Shares or 
Units
of Stock 
That
Have Not 
Vested
(#)

Market 
Value 
of Shares 
or Units
of Stock 
That Have 
Not Vested
($)

Equity Incentive 
Plan Awards: 
Number of 
Unearned Shares, 
Units or Other 
Rights That Have
Not Vested
(#)

Option 
Exercise
Price 
($)

Option 
Expiration
Date

Equity Incentive 
Plan Awards: 
Market or Payout 
Value of Unearned 
Shares, Units or 
Other Rights 
That Have Not 
Vested
($)

Name

Patrick W. Smith

6,365,856 (1)

28.58

2/26/28

Luke S. Larson

—

—

—

Jawad A. Ahsan

Joshua M. Isner

—

—

—

—

—

—

Douglas E. Klint

—

—

—

57,258 (2)
15,154 (4)
9,393 (6)
5,533 (7)

30,135 (2)
14,728 (8)
4,038 (4)
22,690 (6)
4,150 (7)

44,445 (9)
11,066 (7)
—

12,054 (2)
5,892 (8)
12,013 (6)
2,766 (7)
—

2,505,038

662,988

410,944

242,069

1,318,406

644,350

176,663

992,688
181,563

1,944,469

484,138

—

527,363

257,775

525,569

121,013

—

40,032 (3)
62,241 (5)

1,751,400

2,723,044

16,013 (3)
24,896 (5)

700,569

1,089,200

6,667 (3)
24,896 (5)
7,239 (10)

5,004 (3)
16,598 (5)

291,681

1,089,200

316,706

218,925

726,163

—

—

(1)  This grant is intended to compensate Mr. Smith over its ten-year term and will become vested as to all shares subject to it 
only if both market capitalization and  internal operational goals are attained during such ten year period. 1/12th of the total 
number of shares subject to the options will become vested and exercisable upon certification by the Board of Directors 
that both: (i) one of the market capitalization goals is achieved; and (ii) one of sixteen specified internal operational goals 
relating to financial results is attained, subject to Mr. Smith’s continued service at each such vesting event. If any tranches 

Axon Enterprise, Inc. | 2019 Proxy Statement | 36

 
have not vested by the end of the ten-year term of the award, they will be forfeited and Mr. Smith will not realize the value 
of such shares. As of the date of this filing, none of the operational goals for this grant have been achieved and no options 
subject  to  this  grant  have  vested.  See  “Executive  Compensation  —  Compensation  Discussion  and Analysis  —  Our 
Compensation Programs — CEO Performance Award” above.

(2)  These stock awards are performance based. The number of shares that ultimately vested was based on the compounded 
annual revenue growth rates for the total Company (50% of target shares) and Software and Sensors segment (50% of target 
shares) compared to target for the three-year period ending December 31, 2018. Based upon the performance achieved, the 
number of shares that vested in February 2019 were 186.6% of target, which has been presented in the above table. 

(3)  These  stock  awards  are  performance  based.  The  number  of  shares  that  ultimately  vest  is  based  upon  the  Company's 
compounded annual revenue growth rate (50% of target shares) and its compounded annual international bookings growth 
rate (50% of target shares) both compared to target for the three-year period ending December 31, 2019. These stock awards 
are scheduled to vest in February 2020. The number of unvested shares presented equals the target shares. 

(4)  These stock awards vest at annual intervals over a three-year period and became fully vested in February 2019.

(5)  These  stock  awards  are  performance  based.  The  number  of  shares  that  ultimately  vest  is  based  upon  the  Company's 
compounded annual revenue growth rate (80% of target shares) and its compounded annual EBITDA growth rate (20% of 
target shares) both compared to target for the three-year period ending December 31, 2020. These stock awards are scheduled 
to vest in February 2021. The number of unvested shares presented equals the target shares. Reference is made to the 
“Compensation Discussion and Analysis--Performance-Based Incentive Plans” section above for further information about 
these awards.

(6)  These stock awards vest at annual intervals over a three-year period and become fully vested in December 2019.

(7)  These stock awards vest at annual intervals over a three-year period and become fully vested in December 2020.

(8)  These stock awards vest at annual intervals over a five-year period and become fully vested in February 2020.

(9)  This stock award vests at annual intervals over a five-year period and becomes fully vested in April 2022.

(10)  This stock award is performance-based. The number of shares that ultimately vest is based upon the Company's compounded 
annual revenue growth rate compared to target for the three-year period ending December 31, 2019. This stock award is 
scheduled to vest in February 2020. The number of unvested shares presented equals the target shares. 

2018 OPTION EXERCISES AND STOCK VESTED

The following table provides information related to option exercises and vested stock awards for each NEO during the 
year ended December 31, 2018:

Name
Patrick W. Smith

Luke S. Larson

Jawad A. Ahsan

Joshua M. Isner

Douglas E. Klint

Option Awards

Stock Awards

Number of
Shares
Acquired on
Exercise (#)

Value Realized on
Exercise ($)

Number of
Shares
Acquired upon
Vesting (#)

Value Realized on
Vesting ($)

518,397

$

22,731,332

73,716

$

—

—

—

—

—

—

25,000

1,628,250

72,428

16,643

26,135

15,353

2,684,107

3,028,476

712,523

1,040,385

571,298

Axon Enterprise, Inc. | 2019 Proxy Statement | 37

 
2018 NON-QUALIFIED DEFERRED COMPENSATION

On July 1, 2013 the Company adopted the TASER International, Inc. Deferred Compensation Plan ("DCP"). The DCP 
allows eligible executives, key employees and non-employee directors through which participants may elect to defer 
the receipt and taxation of a portion of their compensation. Compensation, as defined in the DCP, is comprised of base 
salary,  bonus,  commission,  director  fees,  and  such  other  cash  or  equity-based  compensation  approved  by  the 
Compensation Committee. Participants may elect to defer up to 80% of their base salary and up to 100% of other types 
of compensation. Participants are 100% vested at all times in amounts deferred pursuant to the DCP. All gains or losses 
are allocated fully to plan participants, and the Company does not guarantee a rate of return on deferred balances. There 
were no above-market returns for participants in the plan. 

The following table provides information on NEO and Director participation in the DCP:

Name
Patrick W. Smith

Joshua M. Isner

Executive
Contributions in
Last FY
($)(1)

Registrant
Contributions in
Last FY
($)(1)(2)

Aggregate
Earnings in Last
FY
($)(2)(3)

—

77,808

—

3,112

433,141
(28,009)

Aggregate
Withdrawals/
Distributions
($)
(665,945)
—

Aggregate 
Balance at
Last FYE
($)

1,101,100

307,845

(1)  The amounts included in the table as executive contributions and registrant contributions in the last fiscal year 

were all reported as compensation in 2018 in the Summary Compensation Table.  

(2)  The Company does not make discretionary payments to the plan, but does make a restorative 401(k) match 
contribution  to  participants  as  their  eligible  wages  for  401(k)  purposes  is  net  of  contributions  made  to  the 
deferred compensation plan. 

(3)  Aggregate earnings reflected represent deemed investment earnings from voluntary deferrals and Company 
contributions, as applicable. No amounts included in aggregate earnings are reported in the 2018 Summary 
Compensation Table because the plan does not provide for above-market or preferential earnings. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 38

POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE OF CONTROL

Pursuant to the employment agreements, the Company may terminate each of the NEOs with or without cause. The 
conditions or events triggering the payment of severance benefits include the executive’s death, disability, termination 
without cause, termination for good reason, or termination following a change in control of the Company (i.e., double-
trigger).  Conditions  to  the  payment  of  severance  benefits  include  covenants  relating  to  assignment  of  inventions, 
nondisclosure of Company confidential information, and non-competition with the Company for a period of 12 months 
after termination of employment. For Mr. Smith, benefits are determined pursuant to the CEO Performance Award.

The severance benefit amounts with respect to the above triggering events were determined based on competitive 
practices. The Company agreed to pay these variable amounts of compensation as severance benefits or change of 
control benefits in order to attract and retain NEOs.

 The table below depicts the severance payable to each under the conditions indicated:

Termination

   Termination without Cause

   Termination due to

Name
Luke S. Larson

with Cause
Earned but unpaid
salary and benefits

or for Good Reason
12 months salary; earned
but unpaid bonuses

Jawad A. Ahsan

90 days salary

24 months salary; earned
but unpaid bonuses

Joshua M. Isner

Earned but unpaid
salary and benefits

12 months salary; earned
but unpaid commissions

Douglas E. Klint

Earned but unpaid
salary and benefits

12 months salary; earned
but unpaid bonuses

   Change in Control
36 months salary;
earned but unpaid
bonuses

   Death or Disability
18 months salary;
earned but unpaid
bonuses

36 months salary;
earned but unpaid
bonuses

36 months salary;
earned but unpaid
commissions

36 months salary;
earned but unpaid
bonuses

18 months salary;
earned but unpaid
bonuses

18 months salary;
earned but unpaid
commissions

18 months salary;
earned but unpaid
bonuses

For  all  NEOs,  all  non-vested  RSUs  and  PSUs  may  immediately  vest  at  target  levels  and  restrictions  would  lapse. 
Accelerated vesting conditions are as follows: 

• 

• 

• 

Termination with cause: no accelerated vesting

Termination without cause or for Good Reason and Termination due to Death or Disability: except for Mr. 
Smith, acceleration of time-based awards. 

Termination  following  a  Change  in  Control:  except  for  Mr.  Ahsan,  acceleration  of  all  awards  (both 
performance-based and time-based). For Mr. Ahsan, only time-based awards would accelerate.

For Mr. Smith, additional accelerated vesting conditions pursuant to the CEO Performance Award are as follows:

Name
Patrick W. Smith

Termination

Termination

with Cause
Any tranches of the
CEO Performance
Award for which
the operational and
market
capitalization goals
have been achieved
as of the last date
of employment are
immediately vested

without Cause
CEO Performance Award
operational goals are
disregarded and market
capitalization is
calculated as of the last
date of employment; next
unattained tranche will
partially vest on a
prorated basis by
comparing the six-month
market capitalization to
the goal

   Change of Control

CEO Performance
Award operational
goals are disregarded
and an alternative
market capitalization
calculation is utilized
for purposes of
determining
attainment of
unvested tranches,
plus one additional
tranche

   Death or Disability
Any tranches of the
CEO Performance
Award for which
the operational and
market
capitalization goals
have been achieved
as of the last date
of employment are
immediately vested

Axon Enterprise, Inc. | 2019 Proxy Statement | 39

 
  
   
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
   
  
  
  
  
  
  
The table below reflects the severance compensation that would be provided to each of the NEOs of the Company 
assuming the termination of such executive’s employment occurred on December 31, 2018. 

Named Executive Officer
Patrick W. Smith (2)
Luke S. Larson

Jawad A. Ahsan

Joshua M. Isner

Douglas E. Klint

Voluntary 
Termination
By Executive
$

— $

Termination
with Cause

Termination 
without
Cause or for Good 
Reason (1)

— $

15,914,000

Change of
Control (1)
$ 23,215,782

Death or
Disability (1)

$

—

—

—

—

—

—

73,973

—

—

2,511,887

3,284,105

1,649,300

555,499

5,658,218

3,584,105

3,427,013

1,155,499

2,674,387

3,134,105

1,786,800

705,499

(1) 

Includes the intrinsic value of non-vested performance stock options under the CEO Performance Award which 
would immediately vest and become exercisable as well as the value of non-vested PSUs and RSUs which 
would immediately vest and restrictions would lapse. For Mr. Smith, all RSUs accelerate only upon a termination 
following a change of control. 

The value of RSU acceleration is equal to the $43.75 closing market price of shares of the Company’s common 
stock on December 31, 2018, multiplied by the number of units that would accelerate. 

The following table shows the value of the accelerated RSU and PSU vesting as described above. As described 
above, performance-based awards accelerate only upon termination due to change of control. 

Named Executive Officer
Patrick W. Smith
Luke S. Larson
Jawad A. Ahsan
Joshua M. Isner
Douglas E. Klint

$
$

Total Time-
Based Award
Acceleration

Total Performance-
Based Award
Acceleration

$
$

1,316,000
1,995,263
2,428,606
904,356
—

5,816,913
2,496,331
—
1,227,713
—

Total Acceleration
7,132,913
$
4,491,595
$
2,428,607
2,132,070
—

(2)  Amounts for Mr. Smith consist of the value of the accelerated vesting of performance stock options under the 
CEO  Performance  Award,  and,  for  a  termination  following  a  change  in  control,  accelerated  vesting  of 
outstanding RSUs and PSUs. 

AUDIT MATTERS

REPORT OF THE AUDIT COMMITTEE

The Audit Committee of the Board of Directors reviews the Company’s financial reporting process on behalf of the 
Board. The Audit Committee has sole authority to retain, set compensation and retention terms for, terminate, oversee 
and evaluate the work of the Company’s independent auditor. The independent auditor reports directly to the Audit 
Committee.

The  Company’s  management  is  responsible  for  the  Company’s  financial  reporting  process  including  its  system  of 
internal controls, and for the preparation of consolidated financial statements in accordance with accounting principles 
generally accepted in the United States. Grant Thornton LLP, the Company’s independent registered public accounting 
firm, is responsible for expressing an opinion based on their audits of the consolidated financial statements. In accordance 
with its written charter, the Audit Committee assists the Board of Directors in its oversight of (i) the integrity of the 
Company’s financial statements and the Company’s financial reporting processes and systems of internal control, (ii) the 
qualifications,  independence  and  performance  of  the  Company’s  independent  public  accounting  firm  and  the 
performance  of  the  Company’s  internal  audit  function,  (iii) the  Company’s  compliance  with  legal  and  regulatory 

Axon Enterprise, Inc. | 2019 Proxy Statement | 40

requirements involving financial, accounting and internal control matters, (iv) investigations into complaints concerning 
financial matters and (v) risks that may have a significant impact on the Company’s financial statements.

Further, the Audit Committee reviews reports prepared by management on various matters including critical accounting 
policies and issues, material written communications between the independent auditor and management, significant 
changes in the Company’s selection or application of accounting principles and significant changes to internal control 
procedures. It is not the duty or responsibility of the Audit Committee to conduct auditing and accounting reviews or 
procedures.

In discharging its oversight responsibilities with respect to the audit process, the Audit Committee (i) obtained from 
the independent public accounting firm a formal written statement describing all relationships between the independent 
public accounting firm and the Company that might bear on the independent public accounting firm’s independence 
consistent  with  the  applicable  requirements  of  the  Public  Company  Accounting  Oversight  Board  (“PCAOB”), 
(ii) discussed with the independent auditing firm any relationships that may impact its objectivity and independence, 
and (iii) considered whether any non-audit services provided to the Company by Grant Thornton LLP are compatible 
with maintaining their independence. The Audit Committee also discussed with the independent auditing firm their 
identification of audit risk, audit plans and audit scope, as well as all communications required by generally accepted 
auditing  standards,  including  those  described  in  Auditing  Standard  No.  1301,  “Communications  with  Audit 
Committees” issued by the PCAOB.

The Audit Committee reviewed and discussed with management and its independent public auditors our annual audited 
financial  statements  and  quarterly  financial  statements,  including  a  review  of  the  “Managements’  Discussion  and 
Analysis of Financial Condition and Results of Operations” included in the Company’s Form 10-K and 10-Q filings, 
as well as the Company’s earnings letters and information related thereto. 

During fiscal year 2018, the Audit Committee met with representatives of the independent public accounting firm, both 
with management present and in private sessions without management present, to discuss the results of the financial 
statement audit and quarterly reviews and to solicit their evaluation of the Company’s accounting principles, practices 
and judgments applied by management and the quality and adequacy of the Company’s internal controls.

In performing the above described functions, the Audit Committee acts only in an oversight capacity and necessarily 
relies on the work and assurances of the Company’s management and independent public accounting firm, which, in 
the independent public accounting firm’s report, expresses an opinion on the conformity of the Company’s annual 
financial statements to accounting principles generally accepted in the United States.

Based upon the Audit Committee’s discussion with the Company’s management and Grant Thornton LLP, and the Audit 
Committee’s review of the representations of the Company’s management and the report of the independent public 
accountants  to  the Audit  Committee,  the Audit  Committee  recommended  to  the  Board  that  the  audited  financial 
statements be included in the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2018. 
The Audit Committee also approved the selection of Grant Thornton LLP as the Company’s independent auditor for 
the fiscal year 2019.

February 27, 2019 

The Audit Committee:

Michael Garnreiter, Chairman
Matthew McBrady
Julie Cullivan

The foregoing Report of the Audit Committee does not constitute soliciting material and should not be deemed filed or 
incorporated by reference into any other Company filing under the Securities Act of 1933 or Securities Exchange Act 
of 1934, except to the extent the Company specifically incorporates this Report by express reference therein.

Axon Enterprise, Inc. | 2019 Proxy Statement | 41

PROPOSALS

Overview of Proposals

This proxy statement contains five proposals requiring shareholder action.

• 

• 

• 

• 

• 

Proposal No. 1 requests the election of the two Class A directors of the Company named in this proxy statement 
for a term of three years, and until their successors are elected and qualified.

Proposal No. 2 requests that shareholders vote to approve, on an advisory basis, the compensation of the 
Company's named executive officers.

Proposal  No.  3  requests  the  ratification  on  the  appointment  of  Grant  Thornton  LLP  as  the  Company’s 
independent registered public accounting firm for fiscal year 2019.

Proposal No. 4 requests that shareholders vote to approve an amendment to the Company's Certificate of 
Incorporation to declassify the Board of Directors.

Proposal No. 5 is a shareholder proposal that the Board take the necessary steps to remove the super-majority 
vote requirement to approve amendments to the Company's Charter and Bylaws, and to replace with a simple 
majority vote requirement.

Each proposal is discussed in more detail below.

PROPOSAL NO. 1 - ELECTION OF DIRECTORS

The Board is elected by and accountable to the shareholders to oversee their interest in the long-term health and the 
overall success of the Company’s business and its financial strength. The Board serves as the ultimate decision-making 
body of the Company except for those matters reserved to, or shared with, the shareholders. The Board selects and 
oversees  the  members  of  senior  management,  who  are  charged  by  the  Board  with  conducting  the  business  of  the 
Company.

Election Process

The Board is currently comprised of eight directors. The directors are divided into three classes comprised as follows: 
two directors in Class A, three directors in Class B, and three directors in Class C. One class is elected each year for a 
three-year  term  and  until  their  successors  are  elected  and  qualified.  The  classes  of  prospective  directors  will  be 
determined upon appointment.

The two director nominees in Class A are up for nomination at the 2019 Annual Meeting. These directors would serve 
regular three-year terms until the annual meeting of shareholders in 2022, or until their respective successors are elected 
and qualified. These Class A directors are: Michael Garnreiter and Hadi Partovi. 

The Board has no reason to believe that any of the nominees will be unwilling or unable to serve if elected a director. 
If any nominee is unable or unwilling to serve as a director at the date of the Annual Meeting or any postponement or 
adjournment thereof, the proxies may be voted for a substitute nominee, designated by the Board to fill such vacancy.

Unless marked otherwise, signed proxies received will be voted FOR the election of each of the nominees. 

The Board of Directors recommends a vote FOR the election of Michael Garnreiter and Hadi Partovi. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 42

Vote Required

For Proposal No. 1, under our bylaws, assuming the existence of a quorum at the Annual Meeting, the two
nominees for director who receive the affirmative vote of a plurality of all of the votes cast will be elected to the
Board of Directors. This means that the two director nominees with the most votes will be elected. Votes to
withhold and broker non-votes will be counted toward a quorum, but will not affect the outcome of the vote on the
election of directors.

Axon Enterprise, Inc. | 2019 Proxy Statement | 43

PROPOSAL NO. 2 - ADVISORY APPROVAL OF THE COMPANY’S EXECUTIVE COMPENSATION

Shareholders will be given the opportunity to vote on the following advisory resolution (commonly referred to as “say 
on pay”):

RESOLVED,  that  the  shareholders  of Axon  Enterprise,  Inc.  hereby  approve  the  compensation  paid  to  the 
Company’s NEOs, as disclosed pursuant to Item 402 of Regulation S-K, including the Compensation Discussion and 
Analysis, compensation tables and narrative discussion set forth in this proxy statement.

Background on Proposal

In accordance with the requirements of Section14A of the Exchange Act and related SEC rules, shareholders are being 
given the opportunity to vote at the annual meeting on this advisory resolution regarding the compensation of our NEOs.

As described in the Compensation Discussion and Analysis, our executive compensation program is designed to allow 
us to: attract and retain talent, link annual incentive compensation to our financial results produced during year, and 
link long term compensation in the form of stock awards to Company performance and enhancement of shareholder 
value. For a comprehensive description of our executive compensation program, philosophy and objectives, including 
the specific elements of executive compensation that comprised the program in 2018, please refer to the Compensation 
Discussion  and  Analysis.  The  Summary  Compensation  Table  and  other  executive  compensation  tables  (and 
accompanying narrative disclosures), provide additional information about the compensation that we paid to our NEOs 
in 2018.

In addition, at our 2017 Annual Meeting of Shareholders, the shareholders indicated, on an advisory vote basis, that 
they preferred that we hold Say on Pay votes on an annual basis (a frequency vote is required to be held at least once 
every six years). In light of these results, the Company’s Board of Directors decided to hold its future advisory votes 
on the compensation of named executive officers annually until the next frequency vote, which will be held on or before 
our 2023 Annual Meeting.

Effects of Advisory Vote

Because the vote on this proposal is advisory in nature, it will not affect any compensation already paid or awarded to 
our NEOs and will not be binding on the Board or the Compensation Committee. However, the Compensation Committee 
will consider the outcome of the vote when making future executive compensation decisions.

Overview and Summary; Consideration of Prior Year Say on Pay Vote

The Company believes in competitive compensation aligned with the values, objectives and financial performance of 
the Company. In 2018, 2017 and 2016, a significant amount of our executives’ potential total compensation was tied 
to performance. The Compensation Committee considers the performance criteria for the Company’s performance-
based compensation challenging, but achievable. With the exception of the CEO Performance Award, for the years 
2018, 2017, and 2016, performance-based targets were achieved. 

At the 2018 Annual Meeting of Shareholders (“2018 Annual Meeting”), we presented to shareholders, for advisory 
approval, the Company’s executive compensation (“Say on Pay”). Of the 37.0 million votes cast on the Say on Pay 
vote  (including  abstentions),  97%  were  favorable  for  our  Say  on  Pay  resolution.  The  Compensation  Committee 
considered  this  a  favorable  outcome  and  believed  it  conveyed  our  shareholders'  support  of  the  Compensation 
Committee’s decisions and existing executive compensation programs. 

Our  compensation  opportunities  for  our  named  executive  officers  are  predominantly  delivered  in  the  form  of 
performance-based awards, including equity-based awards, which are designed to promote incentives that are aligned 
with long-term stockholder interests. It is the Committee’s intent that the total compensation for our NEOs be competitive 
to attract and retain highly qualified individuals who are capable of making significant contributions critical to our 
long-term success. The Compensation Committee will continue to consider the results from this year’s and future 
advisory votes on executive compensation.

Axon Enterprise, Inc. | 2019 Proxy Statement | 44

Unless  marked  to  the  contrary,  proxies  received  will  be  voted  FOR  approval  of  the  advisory  vote  on  executive 
compensation.

The Board of Directors unanimously recommends a vote FOR approval of the resolution set forth above regarding 
the compensation of our named executive officers.

Vote Required
For Proposal No. 2, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority
of the total votes of share of common stock properly cast for or against the proposal, in person or represented by
proxy at the meeting and entitled to vote on this proposal is required for approval. Abstentions and broker non-
votes will have no impact on this proposal if a quorum is present.

Axon Enterprise, Inc. | 2019 Proxy Statement | 45

PROPOSAL NO. 3 - RATIFICATION OF APPOINTMENT OF INDEPENDENT REGISTERED PUBLIC 
ACCOUNTING FIRM

The Audit Committee has appointed Grant Thornton LLP, independent registered public accounting firm, to audit the 
consolidated financial statements of the Company for the year ending December 31, 2019. Grant Thornton LLP has 
acted as the independent registered public accounting firm for the Company since 2005. A representative of Grant 
Thornton LLP is expected to be present at the Annual Meeting, will have the opportunity to make a statement and is 
expected to be available to respond to appropriate questions.

Shareholder ratification of the selection of Grant Thornton LLP as our independent registered public accounting firm 
is not required by our bylaws or otherwise. Nonetheless, the Audit Committee is submitting the selection of Grant 
Thornton LLP to the shareholders for ratification as a matter of good corporate practice and because the Audit Committee 
values the views of our shareholders on our independent auditors.

If the shareholders fail to ratify the election, the Audit Committee will reconsider the appointment of Grant Thornton 
LLP.  Even  if  the  selection  is  ratified,  the Audit  Committee,  in  its  discretion,  may  appoint  a  different  independent 
registered public accounting firm at any time during the year if it determines that such an appointment would be in the 
Company’s best interest.

If the appointment is not approved by the shareholders, the adverse vote will be considered a direction to the Audit 
Committee to consider other auditors for next year. However, because of the difficulty in making any substitution of 
auditors so long after the beginning of the current year, the appointment in 2019 will stand, unless the Audit Committee 
finds other good reason for making a change.

Audit and Non-Audit Fees 

The following table presents fees for audit, tax and other professional services rendered by Grant Thornton LLP for 
the years ended December 31, 2018 and 2017.

Audit fees
Audit-Related Fees
Tax Fees
All Other Fees

2018

2017

1,204,190
—
—
—
1,204,190

$

$

1,413,067
—
35,513
—
1,448,580

$

$

Audit Fees: Consisted of fees billed for professional services rendered for the audit of Axon Enterprise, Inc.’s financial 
statements, fees billed related to Sarbanes-Oxley 404 review and services normally provided by Grant Thornton LLP 
in connection with statutory and regulatory filings or engagements and fees.

Audit-Related Fees: Audit-related fees related to professional services that are reasonably related to the performance 
of the audit or review of Axon's consolidated financial statements. No such services were rendered during the years 
ended December 31, 2018 or 2017.

Tax Fees: Consisted of fees billed principally for services provided in connection with worldwide tax consulting and 
planning services. No such services were rendered during the year ended December 31, 2018.

All Other Fees: All other fees related to services not included in the categories above, including services related to 
other regulatory reporting requirements. No such services were rendered during the years ended December 31, 2018 
or 2017.

Axon Enterprise, Inc. | 2019 Proxy Statement | 46

Policy on Audit Committee Pre-Approval of Audit and Permissible Non-Audit Services of Independent Auditor

Consistent with SEC policies regarding auditor independence, the Audit Committee must pre-approve all audit and 
permissible non-audit services provided by our independent auditors. Our Non-Audit Services Pre-Approval Policy 
covers all services to be performed by our independent auditors. The policy contemplates a general pre-approval for 
all audit, audit-related, tax and all other services that are permissible, with a general pre-approval period of twelve 
months from the date of each pre-approval. Any other proposed services that are to be performed by our independent 
auditors, not covered by or exceeding the pre-approved levels or amounts, must be specifically approved in advance.

Prior to engagement, the Audit Committee pre-approves the following categories of services. These fees are budgeted, 
and the Audit Committee requires the independent auditors and management to report actual fees versus the budget 
periodically throughout the year, by category of service.

•  Audit services include the annual financial statement audit (including required quarterly reviews) and other 
work required to be performed by the independent auditors to be able to form an opinion on our consolidated 
financial  statements.  Such  work  includes,  but  is  not  limited  to,  services  associated  with  SEC  registration 
statements, periodic reports, SEC reviews and other documents filed with the SEC or other documents issued 
in connection with securities offerings.

•  Audit-related services are for services that are reasonably related to the performance of the audit or review of 
our financial statements or that are traditionally performed by the independent auditor. Such services typically 
include but are not limited to, due diligence services pertaining to potential business acquisitions or dispositions, 
accounting consultations related to accounting, financial reporting or disclosure matters not classified as “audit 
services,” statutory audits or financial audits for subsidiaries or affiliates, and assistance with understanding 
and implementing new accounting and financial reporting guidance.

•  Tax services include all services performed by the independent auditors’ tax personnel, except those services 
specifically related to the financial statements, and includes fees in the area of tax compliance, tax planning 
and tax advice.

The Company’s CFO has the authority to engage the Company’s independent registered public accounting firm for 
amounts less than $5,000. There were no audit–related fees, tax fees or other fees in 2018.

The Audit Committee has considered and concluded that the provision by Grant Thornton LLP of non-audit services 
is compatible with Grant Thornton maintaining its independence.

Unless marked to the contrary, proxies received will be voted FOR ratification of the appointment of Grant Thornton 
LLP as the Company’s independent registered public accounting firm for the year ending December 31, 2019.

The Board of Directors recommends a vote FOR ratification of the appointment of Grant Thornton LLP as the 
Company’s independent registered public accounting firm for fiscal 2019.

Vote Required
For Proposal No. 3, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority
of the total votes of share of common stock properly cast for or against the proposal, in person or represented by
proxy at the meeting and entitled to vote on this proposal is required for approval. Abstentions and broker non-
votes will have no impact on this proposal if a quorum is present.

Axon Enterprise, Inc. | 2019 Proxy Statement | 47

 
PROPOSAL NO. 4 - AMENDMENT TO OUR CERTIFICATE OF 
INCORPORATION TO DECLASSIFY OUR BOARD OF DIRECTORS 

Our  Board  of  Directors  has  adopted  resolutions  proposing  to  amend  Section  5  of  the  Company’s  Certificate  of 
Incorporation  (the  “certificate  of  incorporation”)  to  declassify  the  Board  of  Directors  over  a  three-year  period 
commencing at the 2020 annual meeting of shareholders. 

General Information on the Proposed Amendment 

Pursuant to Section 5 of our certificate of incorporation, the Board of Directors is divided into three classes, designated 
Class A, Class B and Class C. Each class consists, as nearly equal in number as may be possible, of one-third of the 
total number of directors constituting the entire Board of Directors, with each class of directors elected to serve three-
year staggered terms of office. If the proposed amendment is adopted at the annual meeting, the classified (three-year, 
staggered term) board structure would be phased out, and the annual election of the entire Board of Directors for a one-
year term would be phased in over a three-year period commencing at the 2020 annual meeting of shareholders and 
concluding at the 2022 annual meeting of shareholders. If the proposed amendment is adopted, from and after the 2020 
annual meeting of shareholders, each member of the Board of Directors whose term expires would be elected to serve 
an annual (one-year) term. 

If adopted, the proposed amendment would not affect the nominees for director who are elected at this annual meeting, 
and the term of office of such directors would expire at the 2022 annual meeting of shareholders (see Proposal No. 1 
- Election of Directors). Therefore, directors who are elected at this annual meeting would be the final class of directors 
elected to serve for a three-year term. If adopted, the proposed amendment would not affect the term of any director 
currently serving in a class who was elected prior to this meeting, each of whom will complete his or her three-year 
term expiring at the 2020 annual meeting of shareholders or the 2021 annual meeting of shareholders, as applicable. 
If the proposed amendment is adopted, nominees elected at the 2020 annual meeting of shareholders would become 
the first group of directors elected to serve for an annual (one-year) term, and nominees elected at all annual meetings 
subsequent to the 2020 annual meeting of shareholders also would be elected to serve for an annual (one-year) term 
expiring at the immediately following annual meeting. 

Considerations and Reasons for the Proposed Amendment 

Our Board of Directors resolved to adopt and recommend the proposed amendment following the overwhelming support 
of the Company’s shareholders at the 2018 Annual Meeting of Shareholders for the non-binding advisory vote in favor 
of a shareholder proposal that the Board of Directors initiate a process to elect directors annually. Our Board also 
conducted a careful assessment of the risks and benefits of board declassification, which are described below, and 
reviewed the classified board structure in relation to the director election policies and practices that continue to evolve 
at S&P 500 and NASDAQ-listed companies. 

In developing the proposed amendment, our Board of Directors considered the growing sentiment, particularly in the 
institutional investor community, favoring the annual election of directors. An increasing number of large companies 
provide for the annual election of directors, and many shareholders perceive that annual elections improve director 
accountability.  In  addition,  proxy  advisory  firms,  such  as  Institutional  Shareholder  Services,  generally  view 
declassification as a good corporate governance practice. Our Board of Directors concluded that it can continue to 
effectively oversee the management and protect the best interests of the Company and its shareholders under an annual-
term election system. 

Our Board of Directors also considered the benefits of maintaining a classified board structure, which enhances stability 
and continuity with respect to the development and implementation of our Company’s long-term operating strategy 
and the successful execution of management’s strategic plan, and also helps to ensure that a majority of incumbent 
directors always have institutional knowledge and experience as directors of our Company. Our Board of Directors 
believes that a classified board structure provides an important measure of protection against unsolicited (or hostile) 
takeover attempts and tactics focusing on short-term financial gains, which may not be in the best long-term interests 

Axon Enterprise, Inc. | 2019 Proxy Statement | 48

 
of all of the Company’s shareholders. Our Board further believes that a classified board structure provides directors 
with the time necessary to: fully evaluate the adequacy and fairness of any unsolicited takeover proposal; communicate 
with shareholders in a thoughtful, deliberate and fully informed manner regarding the merits and risks of an unsolicited 
takeover or change-in-control transaction and any strategic or financial alternatives that the Board of Directors believes 
are in the best interests of our Company and shareholders; deter certain manipulative and coercive takeover and change-
in-control tactics; negotiate with enhanced bargaining power on behalf of all shareholders; and carefully weigh all 
strategic and financial alternatives to create value for all shareholders without the threat of the imminent removal of a 
majority or all of our Company’s directors by a single large shareholder or group of shareholders. When a board is not 
classified, the entire board can be replaced at a single annual meeting. Accordingly, if the proposed amendment is 
adopted, it would be easier for one or more shareholders holding a significant number of outstanding shares to seek to 
replace a majority of our Company’s directors, or the entire Board of Directors at once, whether or not in tandem with 
an acquisition proposal or offer for all of the Company’s shares and irrespective of the long- or short-term interests and 
objectives of such shareholder or shareholders. 

Although our Board of Directors believes it is important to maintain appropriate defenses against potential inadequately 
priced, inopportunely timed, and coercive or manipulative takeover bids and tactics, it also believes it is vitally important 
to  maintain  shareholder  confidence  in  the  actions,  decisions,  policies  and  priorities  of  our  Board  of  Directors  by 
demonstrating that our Company’s directors listen carefully to the views, concerns and recommendations expressed 
by, and understand that they are accountable to, our shareholders. Accordingly, our Board of Directors has carefully 
considered the relative benefits and detriments of declassifying the Board of Directors and, for the reasons described 
above, our Board of Directors: has determined it is in the best interests of our shareholders to declassify the Board; has 
approved resolutions setting forth the proposed amendment to Section 5 of the certificate of incorporation; has resolved 
to  submit  the  proposed  amendment  to  shareholders  for  their  consideration  and  adoption  at  this  meeting;  and  has 
recommended that shareholders vote to adopt the proposed amendment. 

Text of the Proposed Amendment to the Certificate of Incorporation 

The general description of the proposed amendment to the certificate of incorporation set forth above is qualified in 
its entirety by reference to the complete text of the amendment, which is attached as Annex A to this proxy statement. 

If the proposed amendment is adopted at the 2019 annual meeting, it will become effective upon the filing by the 
Company  with  the  Secretary  of  State  of  the  State  of  Delaware  of  a  certificate  of  amendment  to  the  certificate  of 
incorporation currently in effect. 

Unless otherwise instructed, proxy holders will vote the proxies received by them FOR this proposal. 

The Board of Directors recommends that the shareholders vote FOR the adoption of the proposed Amendment 
to Section 5 of our Certificate of Incorporation, as described above and as set forth in Annex A to this Proxy 
Statement. 

Vote Required
For Proposal No. 4, the affirmative vote of the holders of 75% of the outstanding shares of our common stock is 
necessary to adopt the proposed amendment to our certificate of incorporation. Unless otherwise instructed, proxy 
holders will vote the proxies received by them FOR this proposal. Abstentions and broker non-votes will have the 
effect of a vote against this proposal.

Axon Enterprise, Inc. | 2019 Proxy Statement | 49

 
PROPOSAL NO. 5 - SHAREHOLDER PROPOSAL TO REMOVE 
SUPER-MAJORITY VOTING REQUIREMENT

Axon has been advised that Mr. James McRitchie, 9295 Yorkship Court, Elk Grove, CA 95758, who has indicated he 
is a beneficial owner of at least $2,000 in market value of Axon's common stock, intends to submit the following 
proposal at the Annual Meeting:

RESOLVED, Axon  Enterprise,  Inc.  ("Axon"  or  "Company")  shareholders  request  that  our  board  take  each  step 
necessary so that each voting requirement in our charter and bylaws that calls for a greater than simple majority vote 
be eliminated, and replaced by a requirement for a majority of the votes cast for and against applicable proposals, or 
a simple majority in compliance with applicable laws. This means the closest standard to a majority of the votes cast 
for and against such proposals consistent with applicable laws. It is also important that our company take each step 
necessary to avoid a failed vote on this proposal topic.

Supporting Statement: Shareowners are willing to pay a premium for shares of companies that have excellent corporate 
governance. Supermajority voting requirements have been found to be one of six entrenching mechanisms that are 
negatively related to company performance according to "What Matters in Corporate Governance" by Lucien Bebchuk, 
the  Harvard  Law  School  (https://papers.ssrn.com/sol3/papers.cfm?
Alma  Cohen  and  Allen  Ferrell  of 
abstract_id=593423).

Large  funds,  such  as  BlackRock,  SSgA  and  Northern  Trust  generally  support  elimination  of  supermajority 
requirements, since most view them as an entrenchment device for management.

This proposal topic won from 59.2% to 80.1% of the vote at Kaman, DowDuPont, Salseforce.com and Ryder System 
in early 2018. Prior to that, it won 74% to 99% support at Weyerhaeuser, Alcoa, Waste Management, Goldman Sachs, 
FirstEnergy, McGraw-Hill, Macy's, Ferro Arconic, and Cognizant Technology Solutions.

Last year 67.3% of shares at Axon voted in favor of our proposal to move to annual elections for directors, although 
as of November our Company has not done so.

Currently 1% of shares can frustrate the will of shareholders casting 74% of shares in favor. In other words 1% of 
shares could have the power to prevent shareholders from improving our corporate governance.

                      Please vote again to enhance shareholder value: Simple Majority Vote - Proposal No. 5

Company's Response to Proposal No. 5

The general voting standard for matters presented at any meeting of shareholders (other than the election of 
directors) is, assuming a quorum is present or represented, a majority of the votes properly cast for and against such 
matter, except where a higher voting standard is required by law, by the Company’s Certificate of Incorporation or 
Bylaws (the “general standard”).  

The Company’s Certificate of Incorporation and Bylaws contain certain provisions requiring a higher voting 
standard than the general standard (“super-majority provisions”).  The super-majority provisions in the Company’s 
Certificate  of  Incorporation  relate  to  proposals  by  shareholders  to  (i)  amend  or  repeal,  or  to  adopt  any  provision 
inconsistent with Section 5 of the Company’s Certificate of Incorporation (relating to the number, classification and 
terms of the Board of Directors and removal of a director from office) and (ii) amend the Company’s Bylaws and 
Section 6 of the Certificate of Incorporation (relating to amendment of the Bylaws by shareholders and actions by 
shareholders).  

These super-majority voting provisions have been part of the Company’s Certificate of Incorporation for many 
years and were originally designed to ensure that the interests of all shareholders were adequately represented in the 
event any of the actions contemplated by these provisions were to occur, in particular, by protecting the stability and 
continuity of the Board of Directors and ultimately shareholder value.   

On the other hand, the Board of Directors is aware that some shareholders oppose super-majority provisions 

Axon Enterprise, Inc. | 2019 Proxy Statement | 50

because they may limit the ability of holders of a majority of our common stock to effect changes they desire.  In fact, 
in  response  to  concerns  previously  expressed  by  certain  shareholders  about  the  super-majority  provisions  in  the 
Company’s Certificate of Incorporation, at the Company’s 2016 Annual Meeting management proactively presented, 
following the approval and recommendation of the Board of Directors, a proposal to amend the Company’s Certificate 
of Incorporation to remove the requirement of a super-majority vote to approve amendments to the Company’s Certificate 
of Incorporation and Bylaws.  Although this proposal received the favorable vote of a slight majority (approximately 
50.5%) of the shares of common stock outstanding on the record date for the 2016 Annual Meeting, it fell far short of 
the super-majority standard required to approve such amendment.  

The Board of Directors does not support Proposal No. 5 because it disagrees with certain statements made in the 
proposal.  For example, Proposal No. 5 states that 67.3% of shares of the Company voted in favor of a shareholder 
proposal at the 2018 Annual Meeting to move to annual elections of directors, but that the Company has not done so.  
Aside from not being relevant to subject matter of Proposal No. 5, in August 2018 the Board of Directors approved an 
amendment to the Company’s Certificate of Incorporation to de-stagger the Board of Directors and move to annual 
elections of directors.  This amendment necessarily requires the approval of the Company’s shareholders, which the 
Board of Directors is seeking at this Annual Meeting (see Proposal No. 4).  The Board of Directors respectfully disagrees 
with the insinuation the Company is not responsive to shareholder concerns.  In addition, Proposal No. 5 states that 
1% of shares of the Company can prevent shareholders from improving the Company’s corporate governance.  This 
statement is misinforming because it applies to any voting standard.  For example, where the outcome of any vote falls 
short of the vote required for passage by less than 1%, a shareholder holding 1% of shares could swing the voting 
outcome regardless of whether the voting standard is 33.33%, 50%, 66 2/3% or 75%.  Similarly, where the outcome 
of any vote falls short of the vote required for passage by more than 1%, a shareholder holding 1% of shares cannot 
alter the outcome regardless of whether the voting standard is 33.33%, 50%, 66.23% or 75%.  

However,  the  Board  of  Directors  does  not  oppose  Proposal  No.  5  because  the  Board  of  Directors  proactively 
recommended a similar management proposal to shareholders at the Company’s 2016 Annual Meeting in response to 
dialogue with its shareholders.  

Accordingly, the Board of Directors is not recommending a vote for or against Proposal No. 5.  Rather, the Board of 
Directors is interested in the viewpoints of the Company’s shareholders and will evaluate the voting results of Proposal 
No. 5 in determining what actions it will take.  This evaluation will include considering: the voting results of this 
Proposal No. 5; the prior vote of shareholders on a similar proposal recommended by the Board of Directors at the 
Company’s 2016 Annual Meeting; and that the super-majority voting provisions, which the Board of Directors believes 
are  favored  by  some  shareholders  to  protect  the  stability  and  continuity  of  the  Board  of  Directors  and  ultimately 
shareholder value, have been part of the Company’s Certificate of Incorporation for many years.  

For Proposal No. 5, the Board of Directors will vote signed proxies in accordance with your instructions. Because the 
Board of Directors does not recommend for or against the shareholder proposal, proxies signed but where no voting 
instruction is indicated will not be voted for or against Proposal No. 5.

Vote Required
For Proposal No. 5, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority of 
the total votes of share of common stock properly cast for or against the proposal, in person or represented by proxy 
at the meeting and entitled to vote on this proposal is required for approval. Abstentions and broker non-votes will 
have no impact on this proposal if a quorum is present. 

Axon Enterprise, Inc. | 2019 Proxy Statement | 51

OTHER MATTERS

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS

This  proxy  statement  contains  forward-looking  statements  within  the  meaning  of  the  Private  Securities  Litigation 
Reform Act of 1995. Statements in this proxy statement that are not historical facts are hereby identified as “forward-
looking statements” for the purpose of the safe harbor provided by Section 21E of the Exchange Act, and Section 27A 
of the Securities Act. These forward-looking statements, including, without limitation, those relating to possible future 
market prices, market capitalization levels for Axon common stock and Axon's results of operations, wherever they 
occur in this proxy statement, are necessarily estimates reflecting the best judgment of the management of Axon and 
involve a number of risks and uncertainties that could cause actual results to differ materially from those suggested by 
the forward-looking statements. These forward-looking statements should, therefore, be considered in light of various 
important factors, including those set forth in this proxy statement.

Words such as “estimate,” “project,” “plan,” “intend,” “expect,” “anticipate,” “believe,” “would,” “should,” “could” 
and similar expressions are intended to identify forward-looking statements. These forward-looking statements are 
found at various places throughout this proxy statement. Important factors that could cause actual results to differ 
materially from those indicated by such forward-looking statements include those set forth in Axon’s filings with the 
SEC, including its Annual Report on Form 10-K for the fiscal year ended December 31, 2018, which accompanies this 
proxy statement.

Axon undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, 
future events or otherwise. In the event that Axon does update any forward-looking statement, no inference should be 
made that Axon will make additional updates with respect to that statement, related matters or any other forward-
looking statements.

SHAREHOLDER PROPOSALS

To be eligible for inclusion in the Company’s proxy materials for the 2020 Annual Meeting of Shareholders, a proposal 
intended to be presented by a shareholder for action at that meeting must, in addition to complying with the shareholder 
eligibility and other requirements of the SEC’s rules governing such proposals, be received not later than December 20, 
2019 by the Corporate Secretary of the Company at the Company’s principal executive offices, 17800 North 85th Street, 
Scottsdale, Arizona 85255.

Shareholders may bring business before an annual meeting of shareholders that is not submitted for inclusion in the 
Company's proxy materials (including the nomination of any person to be elected as a director) only if the shareholder 
proceeds in compliance with the Company’s bylaws. For business to be properly brought before an annual meeting of 
shareholders  by  a  shareholder  that  is  not  submitted  for  inclusion  in  the  Company's  proxy  materials  (including  the 
nomination of any person to be elected as a director), notice of the proposed business must be given to the Corporate 
Secretary of the Company in writing no later than 60 days before the annual meeting of shareholders or (if later) ten 
days after the first public notice of the meeting is sent to shareholders.

The notice to the Company’s Corporate Secretary must set forth as to each matter that the shareholder proposes to bring 
before the meeting: (a) the nature of the proposed business with reasonable particularity, including the exact text of 
any proposal to be presented for adoption, and the reasons for conducting that business at the annual meeting; (b) the 
shareholder’s name and address as they appear on the records of the Company, business address and telephone number, 
residence  address  and  telephone  number,  and  the  number  of  shares  of  common  stock  of  the  Company  directly  or 
beneficially owned by the shareholder; (c) any interest of the shareholder in the proposed business; (d) the name or 
names of each person nominated by the shareholder to be elected or re-elected as a director, if any; and (e) with respect 
to any such director nominee, the nominee’s name, business address and telephone number, residence address and 
telephone number, the number of shares of common stock of the Company, if any, directly or beneficially owned by 
the nominee, all information relating to the nominee that is required to be disclosed in solicitations of proxies for 
elections of directors, or is otherwise required, under Regulation 14A of the Exchange Act or successor regulation, and 

Axon Enterprise, Inc. | 2019 Proxy Statement | 52

a letter signed by the nominee stating the nominee’s acceptance of the nomination, the nominee’s intention to serve as 
a director if elected and consenting to being named as a nominee for director in any proxy statement relating to such 
election.

The presiding officer at any annual meeting shall determine whether any matter was properly brought before the meeting 
in accordance with the above provisions. If the presiding officer should determine that any matter has not been properly 
brought before the meeting, he or she will so declare at the meeting and any such matter will not be considered or acted 
upon.

HOUSEHOLDING OF ANNUAL MEETING MATERIALS

Some brokers and other nominee record holders may be participating in the practice of “householding” proxy statements 
and annual reports. This means that only one copy of the proxy statement and Annual Report may have been sent to 
multiple  shareholders  in  a  shareholder’s  household. The  Company  will  promptly  deliver  a  separate  copy  of  either 
document to any shareholder who contacts the Company’s investor relations department at 17800 North 85th Street, 
Scottsdale, Arizona 85255, phone number (480) 515-6330, requesting such copies. If a shareholder is receiving multiple 
copies of the proxy statement and Annual Report at the shareholder’s household and would like to receive a single copy 
of the proxy statement and annual report for a shareholder’s household in the future, shareholders should contact their 
broker, other nominee record holder, or the Company’s investor relations department to request mailing of a single 
copy of the proxy statement and annual report.

A copy of the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2018, is available 
to shareholders without charge upon request to: Investor Relations, Axon Enterprise, Inc., 17800 North 85th
Street, Scottsdale, Arizona 85255.

IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY
MATERIALS FOR THE SHAREHOLDER MEETING TO BE HELD ON MAY 31, 2019 

The proxy materials for the Company’s Annual Meeting of Shareholders, including the 2018 Annual Report and this 
proxy statement, are available over the Internet by accessing the investor relations page of the Company’s website at 
http://investor.axon.com. Other information on the Company’s website does not constitute part of the Company’s proxy 
materials.

By Order of the Board of Directors,

/s/ DOUGLAS E. KLINT

Douglas E. Klint
Corporate Secretary

April 16, 2019 

Axon Enterprise, Inc. | 2019 Proxy Statement | 53

AMENDED AND RESTATED
CERTIFICATE OF INCORPORATION
OF
AXON ENTERPRISE, INC.

ANNEX A

Axon Enterprise, Inc., a corporation organized and existing under and by virtue of the provisions of the General 

Corporation Law of the State of Delaware (the “Law”),

DOES HEREBY CERTIFY:

1. 

That the name of this corporation is Axon Enterprise, Inc. and that this corporation was 
originally incorporated pursuant to the General Corporation Law on January 5, 2001 under the name Taser International, 
Inc.

2. 

That the Board of Directors duly adopted resolutions proposing to amend and restate the 
Certificate of Incorporation of this corporation, declaring said amendment and restatement to be advisable and in the 
best interests of this corporation and its stockholders, and authorizing the appropriate officers of this corporation to 
solicit the consent of the stockholders therefor, which resolution setting forth the proposed amendment and restatement 
is as follows:

RESOLVED, that the Certificate of Incorporation of this corporation be amended and restated in its entirety 

to read as follows:

1. 

The name of the corporation is Axon Enterprise, Inc. (the “Corporation”).

2. 

The street and the mailing address of the Corporation’s registered office in the State of Delaware is 
Corporation Trust Center, 1209 Orange Street, City of Wilmington, County of New Castle, State of Delaware 19801. 
The name of its registered agent at such address is The Corporation Trust Company.

3. 

The purpose of the Corporation is to conduct any lawful business, to promote any lawful purpose, 

and to engage in any lawful act or activity for which corporations may be organized under the Law.

4. 

(a) 

The Corporation is authorized to issue a total of 225,000,000 shares of two classes of stock: 
200,000,000 shares of Common Stock, par value $.00001 per share; and 25,000,000 shares of Preferred Stock, par 
value $.00001 per share.

(b) 

Holders of Common Stock are entitled to one vote per share on any matter submitted to the 
stockholders. On dissolution of the Corporation, after any preferential amount with respect to any series of Preferred 
Stock has been paid or set aside, the holders of Common Stock and the holders of any series of Preferred Stock entitled 
to participate in such distribution of assets are entitled to receive the net assets of the Corporation.

(c)  

The Board of Directors is authorized, subject to limitations prescribed by the Law and by 
the provisions of this Article 4, and to the approval of a majority of the Corporation’s independent and disinterested 
directors, to provide for the issuance of shares of Preferred Stock in series. The Board of Directors is further authorized 
to establish from time-to-time the number of shares to be included in each series and to determine the designations, 
relative rights, preferences and limitations of the shares of each series. The authority of the Board of Directors with 
respect to each series includes determination of the following:

(i) 

(ii) 

The number of shares in and the distinguishing designation of that series;

Whether  shares  of  that  series  will  have  full,  special,  conditional,  limited  or  no 

voting rights, except to the extent otherwise provided by the Law;

Axon Enterprise, Inc. | 2019 Proxy Statement | A - 1

 
 
 
 
 
 
 
 
(iii)  Whether shares of that series will be convertible and the terms and conditions of 
the conversion, including provision for adjustment of the conversion rate in circumstances determined by the Board of 
Directors;

Whether shares of that series will be redeemable and the terms and conditions of 
the redemption, including the date or dates upon or after which they will be redeemable and the amount per share 
payable in case of redemption, which amount may vary under different conditions or at different redemption dates;

(iv) 

dividends and the preferences of any dividends;

(v) 

The dividend rate, if any, on shares of that series, the manner of calculating any 

The rights of shares of that series in the event of voluntary or involuntary dissolution 
of the Corporation and the right of priority of that series relative to the Common Stock and any other series of Preferred 
Stock on the distribution of assets on dissolution; and

(vi) 

(vii) 

Any other rights, preferences and limitations of that series that are permitted by 

the Law.

(d) 

No stockholder of the Corporation shall be entitled to any cumulative voting rights. The 
Board of Directors is authorized, subject to limitations prescribed by the Law, by resolution to create, issue and fix the 
terms of any preemptive or antidilution rights of any stockholder.

5. 

The number, classification and terms of the Board of Directors and the procedures to elect or remove 

directors and to fill vacancies on the Board of Directors shall be as follows:

(a) 

The number of directors that shall constitute the whole Board of Directors shall from time 
to time be fixed exclusively by the Board of Directors by a resolution adopted by a majority of the whole Board of 
Directors serving at the time of the vote. In no event shall the number of directors that constitute the whole Board of 
Directors be less than three (3) or more than nine (9). No decrease in the number of directors shall have the effect of 
shortening the term of any incumbent director.

(b) 

The Board of Directors of the Corporation shall be divided into three (3) classes designated 
Class A, Class B and Class C, respectively, as nearly equal in number as possible, with each director in office at the 
time of such initial classification receiving the classification approved by a majority of the Board of Directors. The 
initial term of office of directors of Class A shall expire at the annual meeting of stockholders of the Corporation in 
2001, of Class B shall expire at the annual meeting of stockholders of the Corporation in 2002, and of Class C shall 
expire at the annual meeting of stockholders of the Corporation in 2003, and in all cases a director shall serve until the 
director’s successor is elected and qualified or until the director’s earlier death, resignation or removal. At each annual 
meeting of stockholders beginning with the annual meeting of stockholders in 2001, each director elected to succeed 
a director whose term is then expiring shall hold office until the third annual meeting of stockholders after his or her 
election and until his or her successor is elected and qualified or until his or her earlier death, resignation or removal. 
If the number of directors that constitutes the whole Board of Directors is changed as permitted by this Article, a majority 
of the whole Board of Directors that adopts the change shall also fix and determine the number of directors comprising 
each class; provided, however, that any increase or decrease in the number of directors shall be apportioned among the 
classes as equally as possible. 

(b) 

Until  the  election  of  directors  at  the  2020  annual  meeting  of  stockholders  (each  annual 
meeting of stockholders, an “Annual Meeting”), pursuant to Section 141(d) of the  Law, the Board of Directors shall 
be divided into three classes of directors, Class A, Class B and Class C (each class as nearly equal in number as possible), 
with the directors in Class A having a term expiring at the 2022 Annual Meeting, the directors in Class B having a term 
expiring at the 2020 Annual Meeting and the directors in Class C having a term expiring at the 2021 Annual Meeting. 

(c) 

Commencing with the election of directors at the 2020 Annual Meeting, pursuant to Section 
141(d) of the Law, the Board of Directors shall be divided into two classes of directors, Class A and Class B, with the 
directors in Class A having a term that expires at the 2021 Annual Meeting and the directors in Class B having a term 
that expires at the 2022 Annual Meeting. The successors of the directors who, immediately prior to the 2020 Annual 

Axon Enterprise, Inc. | 2019 Proxy Statement | A - 2

 
 
 
 
Meeting, were members of Class B (and whose terms expire at the 2020 Annual Meeting) shall be elected to Class A; 
the directors who, immediately prior to the 2020 Annual Meeting, were members of Class C (and whose terms were 
scheduled to expire at the 2021 Annual Meeting) shall become members of Class A for a term expiring at the 2021 
Annual Meeting; and the directors who, immediately prior to the 2020 Annual Meeting, were members of Class A (and 
whose terms were scheduled to expire at the 2022 Annual Meeting) shall be members of Class B for a term expiring 
at the 2022 Annual Meeting. 

(d) 

Commencing with the election of directors at the 2021 Annual Meeting, pursuant to Section 
141(d) of the Law, there shall be a single class of directors, Class A, with all directors of such class having a term that 
expires at the 2022 Annual Meeting. The successors of the directors who, immediately prior to the 2021 Annual Meeting, 
were members of Class A (and whose terms expire at the 2021 Annual Meeting) shall be elected to Class A and the 
directors  who,  immediately  prior  to  the  2021 Annual  Meeting,  were  members  of  Class  B  (and  whose  terms  were 
scheduled to expire at the 2022 Annual Meeting) shall become members of Class A for a term expiring at the 2022 
Annual Meeting.

From and after the election of directors at the 2022 Annual Meeting, the Board of Directors 
shall cease to be classified as provided in Section 141(d) of the Law, and the directors elected at the 2022 Annual 
Meeting (and each Annual Meeting thereafter) shall be elected for a term expiring at the next Annual Meeting.

(e) 

(c) (f)  Vacancies  on  the  Board  of  Directors  resulting  from  death,  resignation,  retirement, 
disqualification, removal from office or other cause, and newly created directorships resulting from any increase in the 
authorized number of directors, may be filled by no less than a majority vote of the remaining directors then in office, 
though less than a quorum, who are designated to represent the same class or classes of stockholders that the vacant 
position, when filled, is to represent or by the sole remaining director (but not by the stockholders except as required 
by the Law); provided that, with respect to any directorship to be filled by the Board of Directors by reason of an 
increase in the number of directors: (i) such directorship shall be for a term of office continuing only until the next 
election of one or more directors by the stockholders; and (ii) the Board of Directors may not fill more than two such 
directorships during the period between any two successive annual meetings of stockholders. Until the Board of Directors 
ceases to be classified pursuant to Section 5(e) above, each Each director chosen in accordance with this provision 
shall receive the classification of the vacant directorship to which he or she has been appointed or, if it is a newly-
created directorship, shall receive the classification approved by a majority of the Board of Directors and shall hold 
office until the first meeting of stockholders held after his or her election for the purpose of electing directors of that 
classification and until his or her successor is elected and qualified or until his or her earlier death, resignation or 
removal from office.

(d) (g)  A director may be removed from office before the expiration date of that director's term of 
office, with or without cause, only by an affirmative vote of the holders of 66.67% of the voting power of the then 
outstanding shares of capital stock entitled to vote thereon (the "Voting Stock"), voting together as a single class.

(e) (h)  Notwithstanding any other provision of this Certificate of Incorporation or any provision 
of the Law that might otherwise permit a lesser or no vote, and in addition to any affirmative vote of the holders of any 
particular class or series of the capital stock of the Corporation required by the Law or by this Certificate of Incorporation, 
the affirmative vote of 75% of the Voting Stock, voting together as a single class, shall be required to amend or repeal, 
or to adopt any provision inconsistent with, this Article 5.

6. 

(a) 

All of the power of the Corporation, insofar as it may be lawfully vested by this Certificate 
of Incorporation in the Board of Directors, is hereby conferred upon the Board of Directors. In furtherance of and not 
in limitation of that power or the powers conferred by the Law, a majority of directors then in office (or such higher 
percentage as may be specified in the Bylaws with respect to any provision thereof) shall have the power to adopt, alter, 
amend  and  repeal  the  Bylaws  of  the  Corporation,  and  notwithstanding  any  other  provision  of  this  Certificate  of 
Incorporation or any provision of the Law that might otherwise permit a lesser or no vote, and in addition to any 
affirmative vote of the holders of any particular class or series of the capital stock of the Corporation required by the 
Law or by this Certificate of Incorporation, the Bylaws of the Corporation shall not be adopted, altered, amended or 
repealed by the stockholders of the Corporation except in accordance with the provisions of the Bylaws and by the vote 
of the holders of not less than 66.67% of the Voting Stock, voting together as a single class. Notwithstanding any other 

Axon Enterprise, Inc. | 2019 Proxy Statement | A - 3

 
 
 
 
 
 
provision of this Certificate of Incorporation or any provision of the Law that might otherwise permit a lesser or no 
vote, and in addition to any affirmative vote of the holders of any particular class or series of the capital stock of the 
Corporation required by the Law or by this Certificate of Incorporation, the affirmative vote of the holders of not less 
than 66.67% of the Voting Stock, voting together as a single class, shall be required to amend or repeal, or to adopt any 
provision inconsistent with, this Article 6.

(b) 

Subject to the terms of any Preferred Stock, any action required or permitted to be taken by 
the stockholders of the Corporation must be taken at a duly called annual or special meeting of such stockholders or 
by written consent of all (but not less than all) stockholders entitled to vote in lieu of such a meeting.

7. 

A director of the Corporation shall not be personally liable to the Corporation or its stockholders for 
monetary damages for conduct as a director, provided that this Article does not eliminate the liability of any director 
for any act or omission for which such elimination of liability is not permitted under the Law. No amendment to the 
Law that further limits the acts or omissions for which elimination of liability is permitted will affect the liability of a 
director for any act or omission which occurs prior to the effective date of the amendment.

8. 

The Corporation may indemnify to the fullest extent not prohibited by law any person (an “Indemnified 
Person”) who is made, or threatened to be made, a party to an action, suit or proceeding, whether civil, criminal, 
administrative, investigative or other (including an action, suit or proceeding by or in the right of the Corporation), by 
reason of the fact that such person is or was a director, officer, employee or agent of the Corporation or a fiduciary 
within the meaning of the Employee Retirement Income Security Act of 1974 with respect to any employee benefit 
plan of the Corporation, or serves or served at the request of the Corporation as a director, officer, employee or agent, 
or as a fiduciary of an employee benefit plan, of another corporation, partnership, joint venture, trust or other enterprise. 
The Corporation may, in its sole discretion, pay for or reimburse the reasonable expenses incurred by any Indemnified 
Person in any such proceeding in advance of the final disposition of the proceeding. This Article 8 will not be deemed 
exclusive of any other provisions for indemnification of or advancement of expenses to an Indemnified Person that 
may  be  included  in  any  statute,  bylaw,  agreement,  general  or  specific  action  of  the  Board  of  Directors,  vote  of 
stockholders or other document or arrangement.

9. 

The election of directors need not be by written ballot unless a stockholder demands election by 

written ballot before voting begins at a meeting of stockholders.

10. 

The name and mailing address of the incorporator is Jeffrey S. Cronn, 1600 Pioneer Tower, 888 S.W. 

Fifth Avenue, Portland, Oregon 97204. 

*     *     *

[REMAINDER OF PAGE INTENTIONALLY LEFT BLANK.]

Axon Enterprise, Inc. | 2019 Proxy Statement | A - 4

 
 
IN WITNESS WHEREOF, this Amended and Restated Certificate of Incorporation has been executed by a 

duly authorized officer of this corporation on this ___ day of _________, 2019.

By:   

Name:  

Title:  

Axon Enterprise, Inc. | 2019 Proxy Statement | A - 5

 
                                   
 
                     
 
                     
This Page Intentionally Left Blank

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

Form 10-K

(Mark One)

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF
1934

For the fiscal year ended December 31, 2018 
or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
ACT OF 1934

For the transition period from                      to                     

Commission File Number: 001-16391

Axon Enterprise, Inc.

(Exact name of registrant as specified in its charter)

Delaware
(State or other jurisdiction of
incorporation or organization)

17800 North 85th Street
Scottsdale, Arizona
(Address of principal executive offices)

86-0741227
(I.R.S. Employer
Identification No.)

85255
(Zip Code)

Registrant’s telephone number, including area code:

(480) 991-0797

Securities registered pursuant to Section 12(b) of the Act:

Title of each class
Common Stock, $0.00001 par value per share

Name of exchange on which registered
The Nasdaq Global Select Market

Securities registered pursuant to Section 12(g) of the Act:

None
(Title of Class)

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities 
Act.    

Yes  

    No 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the 
Act.    Yes  

    No  

 
 
 
 
 
 
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of 
the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant 
was required to file such reports), and (2) has been subject to such filing requirements for the past 90 
days.    Yes  

    No  

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be 
submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for 
such shorter period that the registrant was required to submit such files).    Yes  

    No  

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§229.405 of this 
chapter) is not contained herein, and will not be contained, to the best of registrant’s knowledge, in definitive proxy 
or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 
10-K.  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, 
a smaller reporting company or an emerging growth company. See the definitions of “large accelerated filer,” 
“accelerated filer,” “smaller reporting company” and “emerging growth company” in Rule 12b-2 of the Exchange 
Act.

Large accelerated filer

Non-accelerated filer

   Accelerated filer

   Smaller reporting company

Emerging growth company

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended 
transition period for complying with any new or revised financial accounting standards provided pursuant to Section 
13(a) of the Exchange Act. 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the 
Act).    Yes  

    No  

The aggregate market value of the common stock held by non-affiliates of the registrant, based on the last sales price 
of the issuer’s common stock on June 30, 2018, which was the last business day of the registrant’s most recently 
completed second fiscal quarter, as reported by NASDAQ, was approximately $3,613,000,000. Solely for purposes 
of this disclosure, shares of common stock held by executive officers and directors of the registrant as of such date 
have been excluded because such persons may be deemed to be affiliates. This determination of executive officers 
and directors as affiliates is not necessarily a conclusive determination for any other purposes.

The number of shares of the registrant’s common stock outstanding as of February 18, 2019 was 58,829,384.

DOCUMENTS INCORPORATED BY REFERENCE

Parts of the registrant’s definitive proxy statement for its 2019 annual meeting of stockholders to be prepared and 
filed with the Securities and Exchange Commission not later than 120 days after December 31, 2018 are 
incorporated by reference into Part III of this Form 10-K.

 
 
 
 
 
 
AXON ENTERPRISE, INC.
INDEX TO ANNUAL REPORT ON FORM 10-K
FOR THE YEAR ENDED DECEMBER 31, 2018 

Page
4
8
20
21
21
21

22

24
25
51
52
94
94
98

98
98
98

98
98

99
99

Business

Item 1.
Item 1A. Risk Factors
Item 1B. Unresolved Staff Comments
Item 2.
Item 3.
Item 4. Mine Safety Disclosures

Properties
Legal Proceedings

PART I

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of 

Equity Securities
Selected Financial Data

Item 6.
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations
Item 7A. Quantitative and Qualitative Disclosures About Market Risk
Item 8.
Item 9.
Item 9A. Controls and Procedures
Item 9B. Other Information

Financial Statements and Supplementary Data
Changes in and Disagreements With Accountants on Accounting and Financial Disclosure

PART III

Item 10. Directors, Executive Officers and Corporate Governance
Item 11. Executive Compensation
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 

Matters

Item 13. Certain Relationships and Related Transactions, and Director Independence
Item 14. Principal Accounting Fees and Services

Item 15. Exhibits, Financial Statement Schedules
Item 16. Form 10-K Summary

PART IV

2

 
PART I

Statements contained in this report that are not historical are “forward-looking statements” within the meaning 
of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities 
Exchange Act of 1934, as amended (the “Exchange Act”), including statements regarding our expectations, beliefs, 
intentions and strategies regarding the future. We intend that such forward-looking statements be subject to the safe-
harbor provided by the Private Securities Litigation Reform Act of 1995. Such statements give our current expectations 
or forecasts of future events; they do not relate strictly to historical or current facts. Words such as “may,” “will,” 
“should,”  “could,”  “would,”  “predict,”  “potential,”  “continue,”  “expect,”  “anticipate,”  “future,”  “intend,”  “plan,” 
“believe,” “estimate,” and similar expressions, as well as statements in future tense, identify forward-looking statements. 
However, not all forward-looking statements contain these identifying words.

We cannot guarantee that any forward-looking statement will be realized, although we believe we have been 
prudent in our plans and assumptions. Achievement of future results is subject to risks, uncertainties and potentially 
inaccurate assumptions. The following important factors could cause actual results to differ materially from those in 
the forward-looking statements: customer purchase behavior, including adoption of our software as a service delivery 
model; our exposure to cancellations of government contracts due to appropriation clauses, exercise of a cancellation 
clause, or non-exercise of contractually optional periods; our ability to design, introduce and sell new products or 
features; our ability to manage our supply chain and avoid production delays or shortages; changes in the costs of 
product components and labor; defects in our products; the impact of product mix on projected gross margins; loss of 
customer data, a breach of security or an extended outage, including our reliance on third-party cloud-based storage 
providers; negative media publicity regarding our products; our ability to defend against litigation and protect our 
intellectual  property,  and  the  resulting  costs  of  this  activity;  changes  in  government  regulations  in  the  U.S.  and 
internationally, especially related to the classification of our product by the United States Bureau of Alcohol, Tobacco, 
Firearms  and  Explosives  and  to  evolving  regulations  surrounding  privacy  and  data  protection;  counter-party  risks 
relating to cash balances held in excess of FDIC insurance limits; our ability to integrate acquired businesses; and our 
ability to attract and retain key personnel. Many events beyond our control may determine whether results we anticipate 
will be achieved. Should known or unknown risks or uncertainties materialize, or should underlying assumptions prove 
inaccurate, actual results could differ materially from past results and those anticipated, estimated or projected. You 
should bear this in mind as you consider forward-looking statements. This report lists various important factors that 
could  cause  actual  results  to  differ  materially  from  expected  and  historical  results.  These  factors  are  intended  as 
cautionary statements for investors within the meaning of Section 21E of the Exchange Act and Section 27A of the 
Securities Act. Readers can find them under the heading “Risk Factors” in this Annual Report on Form 10-K, and 
investors should refer to them. You should understand that it is not possible to predict or identify all such factors. 
Consequently, you should not consider any such list to be a complete set of all potential risks or uncertainties.

Except as required by law, we undertake no obligation to publicly update forward-looking statements, whether 
as a result of new information, future events or otherwise. You are advised, however, to consult any further disclosures 
we make on related subjects in our Form 10-Q, 8-K and 10-K reports to the Securities and Exchange Commission 
("SEC"). Our filings with the SEC may be accessed at the SEC’s web site at www.sec.gov.

3

Item 1.     Business

Axon Enterprise, Inc. may be referred to as “the Company,” “Axon,” “we,” or “our.” We were incorporated in 
Arizona in September 1993 as ICER Corporation. We changed our name to AIR TASER, Inc. in December 1993 and 
to  TASER  International,  Incorporated  in April  1998.  In  January  2001,  we  reincorporated  in  Delaware  as  TASER 
International, Inc., and in April 2017, changed our name to Axon Enterprise, Inc.

Overview

Axon is a market-leading provider of law enforcement technology solutions. Our core mission is to protect life. 
We fulfill that mission through developing hardware and software products that advance the long term objectives of a) 
obsoleting the bullet, b) reducing social conflict, and c) enabling a fair and effective justice system.

We believe we are creating a sustainable and profitable business model while solving society's most challenging 
problems. Financially, we seek to sell our solutions via subscription plans that generate recurring revenue and cash 
flow and demonstrate leverage as we scale.

Our headquarters in Scottsdale, Arizona houses our executive management, sales, marketing, certain engineering, 
manufacturing, and other administrative support functions. We also have a software engineering development center 
located in Seattle, Washington, and subsidiaries located in Australia, Canada, Finland, Hong Kong, Germany, India, 
the Netherlands, the United Kingdom, and Vietnam. 

Axon's operations comprise two reportable segments:

1)  TASER: Axon is the market leader in the development, manufacture and sale of conducted energy weapons 
(CEWs), also known as conducted energy devices (CEDs), which we sell under our brand name, TASER. 
Research has shown that the TASER device is the most effective less than lethal force option, with the lowest 
likelihood of injury to officers and assailants. Since our inception in 1993, the TASER has been adopted by a 
majority of U.S. police departments and is used daily to help keep communities safe.

2)  Software and Sensors: Axon is the market leader in on-officer body (Axon Body and Flex) and in-car 
(Axon  Fleet)  cameras  as  well  as  cloud-based  digital  evidence  management  software  (Evidence.com). We 
develop, manufacture and sell fully integrated hardware and cloud-based software solutions that enable law 
enforcement to capture, securely store, manage, share and analyze video and other digital evidence. Of the 69 
largest metropolitan area police departments in the U.S., 46 are on the Axon network.

Further information about our reportable segments and sales by geographic region is included in Notes 1 and 16 of the 
consolidated financial statements in Part II, Item 8 of this Annual Report on Form 10-K. For backlog by reportable 
segment, refer to Part II, Item 7 of this Annual Report on Form 10-K. 

Strategic Growth Areas

In 2018, Axon invested heavily in four strategic growth areas, which were 1) TASER devices, 2) Sensors hardware, 
including on-officer body cameras and Axon Fleet in-car video systems, and our Axon Evidence connected software 
network, 3) Axon Records and 4) computer-aided dispatch software. The latter three growth areas are reported in our 
Software and Sensors segment.

These four strategic growth areas exist within an estimated $8.4 billion total addressable market, comprising 

CEWs ($1.8 billion), hardware sensors ($0.8 billion), and cloud-based public safety software ($5.8 billion.)

A description of each growth area follows:

•  TASER devices: In December 2018, we began shipping TASER 7, which we believe is the most effective 
CEW ever made and is the first TASER device that works with a dock, allowing device logs to upload to our cloud-
4

based digital evidence management system. We are continuing to invest to make our TASER CEWs more capable and 
more connected over time.

•  Axon sensors hardware and Axon Evidence digital evidence management software: We are continuing to 
invest in connected sensors to improve and create the next generation of body-worn and in-car cameras. Additionally, 
we are continuing to invest heavily in Axon Evidence features and roll out updates to Axon Evidence customers on a 
regular basis, meaning that our software solutions improve over time.

•  Axon Records management systems: We are developing a cloud-based records management system, known 
in the law enforcement industry as an RMS, that is intuitive and easy-to-use. We believe that body camera video is a 
key source of truth on what transpired during any incident, and therefore should be the heart of the incident record. 
Axon Records will integrate seamlessly with the body camera video stored in Axon Evidence, and will leverage the 
data we are hosting to unlock value-added services for our customers.

•  Computer-aided dispatch software: We aim to improve the dispatch market by developing software, known 
in the industry as computer-aided dispatch, or CAD. This type of software assists emergency call center operators in 
dispatching police, fire or medical services to respond to incidents. Our CAD software will seamlessly integrate with 
Axon Records and Axon Evidence, allowing for easier and more streamlined workflows for dispatchers, first responders, 
detectives, and the justice system.

Sales and Distribution

Axon's direct sales force and strong customer relationships represent key strategic advantages. The majority of 
our revenues are generated via direct sales, including our online store, although we do leverage distribution partners 
and third-party resellers.

Of  the  approximately  18,000  law  enforcement  agencies  in  the  US,  we  have  a  customer  relationship  with 
approximately 17,000. Axon has dedicated sales representatives for the 1,200 largest agencies, which account for 70% 
to 80% of patrol officers. The remaining agencies are served via our telesales team as well as distributors. Internationally, 
we began focusing on a direct sales strategy in 2017, and in 2018 we made significant strides toward building out our 
international direct sales force, particularly in the United Kingdom, Europe, Australia and New Zealand.

No customer represented more than 10% of total net sales for the years ended December 31, 2018, 2017 or 2016.

Governmental agencies generally have the ability to terminate our contracts, in whole or in part, for reasons 

including, but not limited to, non-appropriation of funds.

Manufacturing and Supply Chain

We  perform  light  manufacturing,  final  assembly,  and  final  test  operations  at  our  headquarters  in  Scottsdale, 
Arizona, and own substantially all of the equipment required to develop, prototype, manufacture and assemble our 
finished products. We have continued to maintain both our ISO 9001 and our ISO 9001:2015 certifications.

We obtain many of our components from single source suppliers; however, because we own the injection molded 
component tooling used in their production, we believe we could obtain alternative suppliers in most cases without 
incurring significant production delays. For additional discussion of sources and availability of raw materials, refer to 
Note 1 to the consolidated financial statements included in Part II, Item 8 of this Annual Report on Form 10-K.

We provide limited manufacturer's warranties on our CEWs and Axon devices. For additional information about 
our warranties, refer to Note 1 to the consolidated financial statements in Part II, Item 8 of this Annual Report on Form 
10-K.

5

Competition

TASER: Law Enforcement, Corrections and Private Security Markets: Our CEWs compete with a variety of other 
less-lethal alternatives, including rubber bullets or rubber baton rounds, pepper spray, mace, traditional stun guns, and 
police batons and night sticks. TASER devices offer advanced technology, versatility, portability, effectiveness, built-
in  accountability  systems,  and  low  injury  rates,  which  enable  us  to  compete  effectively  against  other  less-lethal 
alternatives.

The primary competitive factors in this market include a device’s accuracy, effectiveness, safety, cost, ease of use 
and an exceptional customer experience. We are aware of competitors providing competing CEW products primarily 
in international markets.

TASER: Private Citizen Market: In the private citizen market, these devices primarily compete with firearms, but 
also with other less lethal self-defense options such as pepper spray. The primary competitive factors in this market 
include a device’s cost, effectiveness, safety and ease of use.

Cameras & Software: Video Evidence Market: In the body-worn camera and in-car video markets, our competition 
primarily  includes  Motorola  Solutions,  Panasonic  Corp.,  Reveal  Media,  Watchguard,  L3  Mobile-Vision,  Coban 
Technologies, Digital Ally, Getac and Utility Associates. We also compete with consumer wearable camera makers 
including GoPro and Garmin.

Our cloud based digital evidence management system, Axon Evidence, competes with both cloud-based platforms 

and on-premises based systems designed by third-parties or in-house by an agency's technology staff.

Key competitive factors in this market include product performance, product features, battery life, product quality 
and warranty, total cost of ownership, data security, data and information work flows, company reputation and financial 
strength, and relationships with customers.

Records Management and Computer-Aided Dispatch: The RMS and CAD markets are highly competitive and 
highly  fragmented.  Incumbent  software  providers  include  Motorola  Solutions, Tyler Technologies,  Central  Square 
Technologies (formerly Superion, TriTech and Aptean), Hexagon AB, Niche Technology Inc., ALEN Inc., Caliber 
Public Safety (parent, Harris Systems USA), and Mark 43 Inc. 

Seasonality 

We have historically experienced higher net sales in our second and fourth quarters compared to other quarters 
in our fiscal year due primarily to municipal budget cycles. Additionally, new product introductions can significantly 
impact net sales, product costs and operating expenses. However, historical seasonal patterns, municipal budgets or 
historical patterns of product introductions should not be considered reliable indicators of our future net sales or financial 
performance.

Environmental Regulation

We are subject to environmental laws and regulations, including restrictions on the presence of certain substances 
in electronic products. Refer to Section 1A, Risk Factors under the heading “Environmental laws and regulations subject 
us to a number of risks and could result in significant liabilities and costs.”

Intellectual Property

We protect our intellectual property with U.S. and international patents and trademarks. Our patents and pending 
patent applications relate to technology used by us in connection with our products. We also rely on international 
treaties, organizations and laws to protect our intellectual property. As of December 31, 2018, we hold 158 U.S. patents, 
70 U.S. registered trademarks, 102 international patents, and 293 international registered trademarks, and also have 
numerous patents and trademarks pending. We continuously assess whether and where to seek formal protection for 
6

particular innovations and technologies based on such factors as the commercial significance of our operations and our 
competitors’ operations in particular countries and regions, our strategic technology or product directions in different 
countries,  and  the  degree  to  which  intellectual  property  laws  exist  and  are  meaningfully  enforced  in  different 
jurisdictions.  We  have  the  exclusive  rights  to  many  Internet  domain  names,  primarily  including  “TASER.com”, 
“Axon.com”, “Axon.net”, “Evidence.com” and “Axon.io.”

Confidentiality  agreements  are  used  with  employees,  consultants  and  key  suppliers  to  help  ensure  the 

confidentiality of our trade secrets. 

Employees

As of December 31, 2018, we had 1,155 full-time employees and 231 temporary employees. The breakdown of 
our  full-time  employees  by  department  was  as  follows:  217  direct  manufacturing  employees,  360  research  and 
development employees, 336 administrative and manufacturing support employees and 242 employees within sales, 
marketing,  communications  and  training.  Of  the  231  temporary  employees,  approximately  80%  worked  in  direct 
manufacturing  roles.  Our  employees  are  not  covered  by  any  collective  bargaining  agreement,  and  we  have  never 
experienced a work stoppage. We believe that our relations with our employees are good.

Available Information

Our Annual  Reports  on  Form  10-K,  Quarterly  Reports  on  Form  10-Q,  Current  Reports  on  Form  8-K,  proxy 
statements and amendments to those reports filed with or furnished to the SEC are available free of charge on our 
website at http://investor.axon.com as soon as reasonably practicable after we electronically file or furnish such material 
to the SEC. The information on our website, including information about our trademarks, is not incorporated by reference 
into or otherwise a part of this Annual Report on Form 10-K. The SEC maintains a website that contains reports, proxy 
and  information  statements  and  other  information  regarding  issuers  that  file  electronically  with  the  SEC  at http://
www.sec.gov.

7

Item 1A.     Risk Factors

Because of the following factors, as well as other variables affecting our operating results, our past financial 
performance may not be a reliable indicator of our future performance and historical trends should not be used to 
anticipate  our  results  or  trends  in  future  periods. You  should  carefully  consider  the  trends,  risks  and  uncertainties 
described below and other information in this Form 10-K and subsequent reports filed with or furnished to the SEC 
before making any investment decision with respect to our securities. If any of the following trends, risks or uncertainties 
actually occurs or continues, our business, financial condition or operating results could be materially adversely affected, 
the trading prices of our securities could decline, and you could lose all or part of your investment. All forward-looking 
statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by this cautionary 
statement.

We are materially dependent on acceptance of our products by law enforcement markets, both domestic and 
international. If law enforcement agencies do not continue to purchase and use our products, our revenues will 
be adversely affected.

At any point, due to external factors and opinions, whether or not related to product performance, law enforcement 

agencies may elect to no longer purchase our CEWs or other products.

We substantially depend on sales of our TASER 7, TASER X26P and X2 CEWs, and if these products do not 
continue to be widely accepted, our growth prospects will be diminished.

In the years ended December 31, 2018, 2017 and 2016, we derived a significant portion of our revenues from 
sales of TASER CEW brand devices and related cartridges, and expect to depend on sales of these products for a 
significant portion of our revenue for the foreseeable future. A decrease in the selling prices of, or demand for these 
products, or their failure to maintain broad market acceptance, would significantly harm our growth prospects, operating 
results and financial condition.

The success of our Axon Evidence software as a service (“SaaS”) delivery model is materially dependent on 
acceptance of this business model by our law enforcement customers. Delayed or lengthy time to adoption by 
law enforcement agencies will negatively impact our sales and profitability.

A substantial number of law enforcement agencies may be slow to adopt our Axon Evidence digital data evidence 
management  and  storage  solution,  requiring  extended  periods  of  trial  and  evaluation. The  hosted  service  delivery 
business model is not presently widely adopted by our law enforcement customer base. As such, the sales cycle has 
additional  complexity  with  the  need  to  educate  our  customers  and  address  issues  regarding  agency  bandwidth 
requirements, data retention policies, data security and chain of evidence custody. Delays in successfully securing 
widespread  adoption  of Axon  Evidence  services  could  adversely  affect  our  revenues,  profitability  and  financial 
condition.

If we are unable to design, introduce and sell new products or new product features successfully, our business 
and financial results could be adversely affected.

Our future success will depend on our ability to develop new products or new product features that achieve market 
acceptance in a timely and cost-effective manner. These products include, but are not limited to, Axon Body 3, Axon 
Records, Axon Dispatch, and future generations of the TASER CEW and Axon Fleet. The development of new products 
and new product features is complex, time consuming and expensive, and we may experience delays in completing the 
development and introduction of new products. We cannot provide any assurance that products that we may develop 
in the future will achieve market acceptance. If we fail to develop new products or new product features on a timely 
basis that achieve market acceptance, our business, financial results and competitive position could be adversely affected. 

Delays in product development schedules may adversely affect our revenues and cash flows.

The  development  of  CEWs,  devices,  sensors  and  software  is  a  complex  and  time-consuming  process.  New 
products and enhancements to existing products can require long development and testing periods. Our focus on our 
SaaS platform also presents new and complex development issues. Significant delays in new product or service releases 

8

or significant problems in creating new products or services could adversely affect our business, financial results and 
competitive position.

We face risks associated with rapid technological change and new competing products.

The technology associated with law enforcement devices is receiving significant attention and is rapidly evolving. 
While we have some patent protection in certain key areas of our CEW, Axon Device and SaaS technology, it is possible 
that new technology may result in competing products that operate outside our patents and could present significant 
competition for our products, which could adversely affect our business, financial results and competitive position.

Defects in our products could reduce demand for our products and result in a loss of sales, delay in market 
acceptance and damage to our reputation.

Complex components and assemblies used in our products may contain undetected defects that are subsequently 
discovered at any point in the life of the product. Defects in our products could result in a loss of sales, delay in market 
acceptance, damage to our reputation and increased warranty costs, which could  adversely affect our business, financial 
results and competitive position.

If our security measures or those of our third-party cloud storage providers are breached and unauthorized 
access is obtained to customers’ data or our data, our network, data centers and service may be perceived as not 
being secure, customers may curtail or stop using our service and we may incur significant legal and financial 
exposure and liabilities.

Our service involves the storage and transmission of customers’ proprietary information, and security breaches 
could expose us to a risk of loss of information or the total deletion of all stored customer data, litigation and possible 
liability. We devote significant resources to engineer secure products and ensure security vulnerabilities are mitigated, 
and we require our third-party service providers to do so as well. Despite these efforts, security measures may be 
breached as a result of third-party action, employee error, and malfeasance or otherwise. Breaches could occur during 
transfer of data to data centers or at any time, and result in unauthorized access to our data or our customers’ data. Third 
parties may attempt to fraudulently induce employees or customers into disclosing sensitive information such as user 
names, passwords or other information in order to gain access to our data or our customers’ data. Additionally, hackers 
may  develop  and  deploy  viruses,  worms,  and  other  malicious  software  programs  that  attack  or  gain  access  to  our 
networks and data centers. 

Because the techniques used to obtain unauthorized access, or to sabotage systems, change frequently, grow more 
complex over time, and generally are not recognized until launched against a target, we may be unable to anticipate 
these techniques or to implement adequate preventative measures. Moreover, our security measures and those of our 
third-tparty service providers or customers may not detect such security breaches if they occur. Although we have 
developed systems and processes that are designed to protect our data and user data, to prevent data loss, and to prevent 
or detect security breaches, we cannot assure that such measures will provide absolute security, and we may incur 
significant costs in protecting against or remediating cyber-attacks. 

A security breach could expose us to a risk of loss or inappropriate use of proprietary and sensitive data, or the 
denial of access to this data. A security breach could also result in a loss of confidence in the security of our service, 
disrupt our business, damage our reputation, lead to legal liability, negatively impact our future sales and significantly 
harm our growth prospects, operating results and financial condition.

Defects or disruptions in our services could impact demand for our services and subject us to substantial liability. 

We currently serve our Axon Evidence customers from third-party cloud storage providers based in the U.S. and 
other countries. Interruptions in our service, or loss or corruption of digital evidence, may reduce our revenue, cause 
us to issue credits or pay penalties, cause customers to terminate their subscriptions and adversely affect our renewal 
rates and our ability to attract new customers. Our business will also be harmed if our customers and potential customers 
believe our service is unreliable.

9

Since our customers use our services for important aspects of their operations, any errors, defects, disruptions in 
service or other performance problems could hurt our reputation and may damage our customers’ operations. As a 
result, customers could elect to not renew our services or delay or withhold payment to us. We could also lose future 
sales or customers may make warranty or other claims against us, which could result in an increase in our warranty 
expense, an increase in collection cycles for and decline in the collectability of accounts receivable, and an increase in 
the expense and risk of litigation.

Our business is subject to complex and evolving U.S. and foreign laws and regulations regarding privacy, data 
protection, content, competition, consumer protection, and other matters. Many of these laws and regulations 
are subject to change and uncertain interpretation, and could result in claims, changes to our business practices, 
monetary penalties, increased cost of operations, or otherwise harm our business.

We are subject to a variety of laws and regulations in the United States and abroad that involve matters central 
to our business, including privacy, data protection and personal information, rights of publicity, content, intellectual 
property, advertising, marketing, distribution, data security, data retention and deletion, electronic contracts and other 
communications, competition, consumer protection, telecommunications, product liability, taxation, economic or other 
trade  prohibitions  or  sanctions,  securities  law  compliance,  and  online  payment  services.  The  introduction  of  new 
products, expansion of our activities in certain jurisdictions, or other actions that we may take may subject us to additional 
laws, regulations, or other government scrutiny. In addition, foreign data protection, privacy, content, competition, and 
other laws and regulations can impose different obligations or be more restrictive than those in the United States.

These U.S. federal and state and foreign laws and regulations, which in some cases can be enforced by private 
parties in addition to government entities, are constantly evolving and can be subject to significant change. As a result, 
the application, interpretation, and enforcement of these laws and regulations are often uncertain and may be interpreted 
and applied inconsistently from country to country and inconsistently with our current policies and practices. 

We are also subject to laws and regulations that dictate whether, how, and under what circumstances we can 
transfer, process and/or receive certain data that is critical to our operations, including data shared between countries 
or regions in which we operate and data shared among our products and services. For example, in 2016, the European 
Union and United States agreed to an alternative transfer framework for data transferred from the European Union to 
the United States, called the Privacy Shield, but this new framework is subject to an annual review that could result in 
changes to our obligations and also may be challenged by national regulators or private parties. If one or more of the 
legal bases for transferring data from Europe to the United States is invalidated, if we are unable to transfer data between 
and among countries and regions in which we operate, or if we are prohibited from sharing data among our products 
and services, it could affect the manner in which we provide our services or adversely affect our financial results.

Proposed or new legislation and regulations could also significantly affect our business. There currently are a 
number of proposals pending before federal, state, and foreign legislative and regulatory bodies. In addition, the new 
European General Data Protection Regulation ("GDPR") took effect in May 2018 and applies to all of our products 
and services that provide service in Europe. The GDPR includes operational requirements for companies that receive 
or process personal data of residents of the European Union ("EU") that are different than those currently in place in 
the European Union. For example, we may be required to obtain consent and/or offer new controls to existing and new 
users in Europe before processing data for certain aspects of our service. In addition, the GDPR includes significant 
penalties for non-compliance. Similarly, there are a number of legislative proposals in the United States, at both the 
federal and state level, that could impose new obligations in areas affecting our business, such as liability for copyright 
infringement by third parties. In addition, some countries are considering or have passed legislation implementing data 
protection requirements or requiring local storage and processing of data or similar requirements that could increase 
the cost and complexity of delivering our services.

These laws and regulations, as well as any associated inquiries or investigations or any other government actions, 
may be costly to comply with and may delay or impede the development of new products, result in negative publicity, 
increase our operating costs, require significant management time and attention, and subject us to remedies that may 
harm our business, including fines or demands or orders that we modify or cease existing business practices.

10

Most of our end-user customers are subject to budgetary and political constraints that may delay or prevent 
sales.

Most of our end-user customers are government agencies. These agencies often do not set their own budgets and 
therefore, have limited control over the amount of money they can spend. In addition, these agencies experience political 
pressure that may dictate the manner in which they spend money. As a result, even if an agency wants to acquire our 
products,  it  may  be  unable  to  purchase  them  due  to  budgetary  or  political  constraints,  particularly  in  challenging 
economic environments. There can be no assurance that the economic and budgeting issues will not worsen and adversely 
impact sales of our products. Some government agency orders may also be canceled or substantially delayed due to 
budgetary, political or other scheduling delays, which frequently occur in connection with the acquisition of products 
by such agencies, and such cancellations may accelerate or be more severe than we have experienced historically.

We expend significant resources in anticipation of a sale due to our lengthy sales cycle and may receive no revenue 
in return.

Generally,  law  enforcement  and  corrections  agencies  consider  a  wide  range  of  issues  before  committing  to 
purchase our products, including product benefits, training costs, the cost to use our products in addition to, or in place 
of, other products, budget constraints and product reliability, safety and efficacy. The length of our sales cycle may 
range from a few weeks to as long as several years. Adverse publicity surrounding our products or the safety of such 
products has in the past, and could in the future, lengthen our sales cycle with customers. In the past, we believe that 
our sales were adversely impacted by negative publicity surrounding our products or the use of our products. See, for 
example, “Litigation - Product Litigation” in Note 9 of our consolidated financial statements included in Part II, Item 
8 of this report. We may incur substantial selling costs and expend significant effort in connection with the evaluation 
of our products by potential customers before they place an order. If these potential customers do not purchase our 
products, we will have expended significant resources and received no revenue in return.

Due to municipal government funding rules, certain of our contracts are subject to appropriation, termination 
for convenience, or similar cancellation clauses, which could allow our customers to cancel or not exercise options 
to renew contracts in the future.

Although we have entered into contracts for the delivery of products and services in the future and anticipate the 
contracts  will  be  completed,  if  agencies  do  not  appropriate  money  in  future  year  budgets,  terminate  contracts  for 
convenience or if other cancellation clauses are invoked, revenue and cash associated with these bookings will not 
ultimately be recognized, and could result in a reduction to bookings and revenue.

An increasing percentage of our revenue is derived from subscription billing arrangements which may result in 
delayed cash collections and may increase customer credit risk on receivables and contract assets.

A growing portion of our sales are derived from subscription billing arrangements and on an open credit basis. 
While we perform ongoing credit evaluations of our customers' financial condition, if we become aware of information 
related to the creditworthiness of a major customer, or if future actual default rates on receivables in general differ from 
those currently anticipated, we may have to adjust our allowance for doubtful accounts, which could adversely affect 
our business, financial condition or operating results.

Changes in civil forfeiture laws may affect our customers’ ability to purchase our products

Some of our customers use funds seized through civil forfeiture proceedings to fund the purchase of our products.  
Changes  in  state  legislatures  could  impact  our  customers’  ability  to  seize  funds  or  use  seized  funds  to  fund 
purchases. Changes in civil forfeiture statutes or regulations are outside of our control and could limit the amount of 
funds available to our customers, which could adversely affect the sale of our products. 

11

SaaS revenue for Axon Evidence is recognized over the terms of the contracts, which may be several years, and, 
as such, trends in new business may not be immediately reflected in our operating results.

Our SaaS service revenue is generally recognized ratably over the terms of the contracts, which generally range 
from one to five years. As a result, most of the SaaS revenue we report each quarter is the result of agreements entered 
into during previous quarters. Consequently, current positive or negative trends in this portion of our business may not 
be fully reflected in our revenue results for several periods.

We utilize multiple third-party cloud-based storage providers to host the Axon Evidence.com platform.

Utilizing  and  administering  multiple  cloud-based  storage  providers  may  result  in  duplication  of  efforts  and 
resources,  increased  cost  structure,  and  organization  complexities.  These  complexities  and  additional  costs  could 
adversely affect our business, financial condition or operating results.

We may face personal injury, wrongful death and other liability claims that harm our reputation and adversely 
affect our sales and financial condition.

Our CEW products are often used in aggressive confrontations that may result in serious, permanent bodily injury 
or death to those involved. Our CEW products may be associated with these injuries. A person, or the family members 
of a person, injured in a confrontation or otherwise in connection with the use of our products, may bring legal action 
against us to recover damages on the basis of theories including wrongful death, personal injury, negligent design, 
defective product or inadequate warning. We are currently subject to a number of such lawsuits and we have been 
subject to significant adverse judgments and settlements. We may also be subject to lawsuits involving allegations of 
misuse of our products. If successful, wrongful death, personal injury, misuse and other claims could have a material 
adverse effect on our operating results and financial condition and could result in negative publicity about our products. 
We incur significant legal expenses in defending these cases, and significant litigation could also result in a diversion 
of management’s attention and resources, negative publicity and a potential award of monetary damages in excess of 
our insurance coverage. The outcome of any litigation is inherently uncertain and there can be no assurance that our 
existing or any future litigation will not have a material adverse effect on our business, financial condition or operating 
results.

Other litigation may subject us to significant litigation costs and judgments and divert management attention 
from our business.

We have been or could in the future be involved in numerous other litigation matters relating to our products, 
contracts  and  business  relationships,  including  litigation  against  persons  whom  we  believe  have  infringed  on  our 
intellectual property, infringement litigation filed against us, litigation against a competitor and litigation filed by a 
former distributor against us. Such matters have resulted, and are expected to continue to result in, substantial costs to 
us, including in the form of attorney’s fees and costs, damages, fines or other penalties, whether pursuant to a judgment 
or  settlement,  and  diversion  of  our  management’s  attention,  which  could  adversely  affect  our  business,  financial 
condition or operating results. There is also a risk of adverse judgments, as the outcome of litigation is inherently 
uncertain.

If we are unable to protect our intellectual property, we may lose our competitive advantage or incur substantial 
litigation costs to protect our rights. We may be subject to intellectual property infringement claims, which could 
cause us to incur litigation costs and divert management attention from our business.

Our  future  success  depends  upon  our  proprietary  technology.  Our  protective  measures,  including  patents, 
trademarks, copyrights, trade secret protection, and Internet identity registrations, may prove inadequate to protect our 
proprietary rights and market advantage. The right to stop others from misusing our trademarks and service marks in 
commerce depends, to some extent, on our ability to show evidence of enforcement of our rights against such misuse 
in commerce. Our efforts to stop improper use, if insufficient, may lead to loss of trademark and service mark rights, 
brand loyalty and notoriety among our customers and prospective customers. The scope of any patent to which we have 
or may obtain rights may not prevent others from developing and selling competing products. The validity and breadth 
of claims covered in technology patents involve complex legal and factual questions, and the resolution of such claims 
12

may be highly uncertain, lengthy and expensive. In addition, our patents may be held invalid upon challenge, or others 
may claim rights in or ownership of our patents. Moreover, we are subject to litigation with parties that claim, among 
other matters, that we infringed their patents or other intellectual property rights. The defense and prosecution of patent 
and other intellectual property claims are both costly and time consuming, divert our management’s attention from our 
business and could result in a material adverse effect on our business, and financial position and operating results. 

If our products were found to infringe a third-party’s proprietary rights, we could be forced to enter into costly 
royalty or licensing agreements in order to be able to sell our products or discontinue use of the protected technology. 
Such royalty and licensing agreements may not be available on terms acceptable to us or at all. We could also be required 
to pay substantial  damages, fines or other penalties, indemnify customers or distributors, cease the manufacture, use, 
or sale of infringing  products or processes, and/or expend significant resources to develop or acquire non-infringing 
technologies. There is no guarantee that our use of conventional technology searching and brand clearance searching 
will identify all potential rights holders. Rights holders may demand payment for past infringements and/or force us 
to accept costly license terms or discontinue use of protected technology and/or works of authorship that may include, 
for example, photos, videos, and software. Our current research and development focus on developing software-based 
products increases this risk.

We are a defendant in a litigation matter filed by Digital Ally Inc. (“Digital”) in the District of Kansas alleging 
patent infringement regarding our Axon Signal technology. For additional discussion of this matter, refer to Note 9 to 
the consolidated financial statements included in Part II, Item 8 of this Annual Report on Form 10-K. We believe the 
patent in question is both invalid and not infringed, and we do not currently believe it is probable that we will incur a 
material loss. If, contrary to our expectations, the court allows Digital’s entire market value and treble damage theories 
to proceed on summary judgment rulings, and if Digital ultimately succeeds on such theories at trial, the outcome could 
have an adverse effect on our results of operations in the period in which a liability is recognized and on our cash flows 
for the period in which any damages are paid.

Internationally, we can enforce patent rights only in the jurisdictions in which our patent applications have been 
granted.

Our U.S. patents protect us from imported infringing products coming into the U.S. from abroad. We have made 
applications for patents in a few foreign countries; however, these may be inadequate to protect markets for our products 
in other foreign countries. Each patent is examined and granted according to the law of the country where it was filed 
independent of whether a U.S. patent on similar technology was granted. A patent in a foreign country may be subject 
to cancellation if the claimed invention has not been sold in that country. Meeting the requirements of working invention 
differs by country and ranges from sales in the country to manufacturing in the country. U.S. export law, or the laws 
of some foreign countries, may prohibit us from satisfying the requirements for working the invention, creating a risk 
that some of our international patents may become unenforceable.

Government regulations applied to our products could materially and adversely affect our business.

We  rely  on  the  opinions  of  the  U.S.  Bureau  of Alcohol,  Tobacco,  Firearms  and  Explosives,  including  the 
determination that a device that has projectiles propelled by the release of compressed gas in place of the expanding 
gases from ignited gunpowder, are not classified as firearms. Changes in statutes, regulations, and interpretation outside 
of our control may result in our products being classified or reclassified as firearms. Our private citizen market could 
be substantially reduced if consumers are required to obtain a registration to own a firearm prior to purchasing our 
products. 

Federal regulation of sales in the U.S.: Our CEWs are not firearms regulated by the U.S. Bureau of Alcohol, 
Tobacco, Firearms and Explosives, but our consumer products are regulated by the U.S. Consumer Product Safety 
Commission. Although there are currently no Federal laws restricting sales of our core CEW products in the U.S., future 
Federal regulation could adversely affect sales of our products.

Axon body worn cameras and fleet vehicle cameras are subject to regulations including 21-CFR-47 Part 15, 
Subpart C for Bluetooth and WiFi transmission, US-DOT/UN 38.3 for transportation of lithium batteries, and FCC 
KDB 447498 + IEEE 1528-2013 Specific Absorption Rate ("SAR") regulations. These regulations are also beginning 
to affect CEWs with signal performance power magazine ("SPPM") technology and future CEWs implementing wireless 
13

technology into the feature set. Compliance with government regulations could increase our operations and product 
costs and impact our future financial results. 

Federal regulation of international sales: Our CEW devices are considered a “crime control” product by the U.S. 
Department of Commerce (“DOC”) for export directly from the U.S. Consequently, we must obtain an export license 
from the DOC for the export of our CEW devices from the U.S. other than to Canada. In addition, certain of our camera 
and software products require classifications from the DOC before they may be shipped internationally. Our inability 
to obtain DOC export licenses or classifications on a timely basis for sales of our products to our international customers 
could significantly and adversely affect our international sales.

State and local regulation: Our CEW devices are controlled, restricted or their use prohibited by a number of 
state and local governments. As of December 31, 2018, the possession of stun guns by the general public, including 
our CEW devices, is prohibited in four states: Hawaii, Massachusetts, New York, and Rhode Island, as well as in the 
District of Columbia. Some cities and municipalities also prohibit private citizen possession or use of our CEW products. 
Other jurisdictions may ban or restrict the sale of our CEW products and our product sales may be significantly affected 
by additional state, county and city governmental regulation.

International regulation:  Certain  jurisdictions  prohibit,  restrict,  or  require  a  permit  for  the  importation,  sale, 
possession or use of CEWs, including in some countries by law enforcement agencies, limiting our international sales 
opportunities.

Our CEW products are also subject to regulation by testing, safety and other standard organizations (e.g. ANSI, 

IEC, NIST). 

Our international operations expose us to additional risks that could harm our business, operating results, and 
financial condition.

Our international operations are significant, and we plan to continue to grow internationally by acquiring existing 
entities or setting up new legal entities in new markets. In certain international markets, we have limited operating 
experience and may not benefit from any first-to-market advantages or otherwise succeed. In addition to risks described 
elsewhere in this section, our international operations expose us to other risks, including the following:

•  Restrictions on foreign ownership and investments, and stringent foreign exchange controls that might prevent 

us from repatriating cash earned in countries outside the U.S.

• 

Import  and  export  requirements,  tariffs,  trade  disputes  and  barriers,  and  customs  classifications  that  may 
prevent us from offering products or providing services to a particular market or obtaining necessary parts 
and components to manufacture  products, which may lead to decreased sales and may increase our operating 
costs.

•  Longer payment cycles in some countries, increased credit risk, and higher levels of payment fraud.

•  Uncertainty regarding liability for products and services, including uncertainty as a result of local laws and 

lack of legal precedent.

•  Different  employee/employer  relationships,  existence  of  workers'  councils  and  labor  unions,  and  other 
challenges caused by distance, language, and cultural differences, making it harder to do business in certain 
jurisdictions.

Additionally, changes in international local political, economic, regulatory, tax, social, and labor conditions may 
adversely harm our business and compliance with complex foreign and U.S. laws and regulations that apply to our 
international operations increases our cost of doing business. These numerous and sometimes conflicting laws and 
regulations include, among others, environmental regulations, internal control and disclosure rules, privacy and data 
protection requirements, anti-corruption laws, such as the U.S. Foreign Corrupt Practices Act, and other local laws 
prohibiting corrupt payments to governmental officials, and competition regulations, among others. 

Our business in the United Kingdom may be negatively impacted by uncertainty regarding the exit of the United 
Kingdom from the European Union (commonly referred to as "Brexit"). The exit itself could negatively impact the 

14

United Kingdom and other economies, which could adversely affect sales of our products and services.  We may also 
experience increased volatility in the value of the pound sterling, the euro and other European currencies. In addition, 
Brexit could lead to legal uncertainty and potentially divergent national laws and regulations in the United Kingdom 
and  the  European  Union,  and  we  may  incur  additional  costs  or  need  to  make  operational  changes  as  we  adapt  to 
potentially divergent regulatory frameworks. 

Violations of these laws and regulations could result in fines and penalties, criminal sanctions against us, our 
officers, or our employees, prohibitions on the conduct of our business and on our ability to offer our products and 
services in one or more countries, and could also materially affect our brand, our international growth efforts, our ability 
to attract and retain employees, our business, and our operating results. Although we have implemented policies and 
procedures designed to ensure compliance with these laws and regulations, there can be no assurance that our employees, 
contractors, or agents will not violate our policies.

Environmental laws and regulations subject us to a number of risks and could result in significant liabilities and 
costs.

We are subject to various state, federal and international laws and regulations governing the environment, including 
restricting  the  presence  of  certain  substances  in  our  products  and  making  producers  for  those  products  financially 
responsible for the collection, treatment, recycling and disposal. In particular, environmental legislation within the EU 
may increase our cost of doing business internationally and impact our revenues from EU countries as we comply with 
and implement these requirements.

The EU has published Directives on the restriction of certain hazardous substances in electronic and electrical 
equipment (the “RoHS Directive”) and on electronic and electrical waste management (the “WEEE Directive”). The 
RoHS Directive restricts the use of a number of substances, including lead. The WEEE Directive directs members of 
the EU to enact laws, regulations, and administrative provisions to ensure that producers of electric and electronic 
equipment are financially responsible for the collection, recycling, treatment and environmentally responsible disposal 
of certain products sold into the EU. In addition, similar environmental legislation has been or may be enacted in other 
jurisdictions, including the U.S. (under federal and state laws) and other countries, the cumulative impact of which 
could be significant.

We continue to monitor the impact of specific registration and compliance activities required by the RoHS and 
WEEE Directives. We endeavor to comply with applicable environmental laws, yet compliance with such laws could 
increase our operations and product costs, increase the complexities of product design, procurement, and manufacturing, 
limit our ability to manage excess and obsolete non-compliant inventory, limit our sales activities, and impact our future 
financial  results. Any  violation  of  these  laws  can  subject  us  to  significant  liability,  including  fines,  penalties,  and 
prohibiting sales of our products into one or more states or countries, and result in a material adverse effect on our 
financial condition.

Regulations related to voice, data and communications services may impact our ability to sell our products.

The radio spectrum is required to provide wireless voice, data and video communications services. The allocation 
of spectrum is regulated in the U.S. and other countries and limited spectrum space is allocated to wireless services 
and  specifically  to  public  safety  users.  In  the  U.S.,  the  Federal  Communications  Commission  (“FCC”)  regulates 
spectrum  use  by  non-federal  entities  and  federal  entities.  Similarly,  countries  around  the  world  have  one  or  more 
regulatory  bodies  that  define  and  implement  the  rules  for  use  of  radio  spectrum  and  electromagnetic  interference, 
pursuant  to  their  respective  national  laws. We  manufacture  and  market  products  in  spectrum  bands  already  made 
available by regulatory bodies. Consequently, our results could be negatively affected by the rules and regulations 
adopted from time to time by the FCC or regulatory agencies in other countries. Regulatory changes in current spectrum 
bands may also require modifications to some of our products so they can continue to be manufactured and marketed. 
If current products do not comply with the regulations set forth by these governing bodies, we may be unable to sell 
our products or could incur penalties, which could have an adverse impact on our financial condition, results of operations 
and cash flows. 

15

Our dependence on third-party suppliers for key components of our devices could delay shipment of our products 
and reduce our sales.

We depend on certain domestic and international suppliers for the delivery of components used in the assembly 
of our products. Our reliance on third-party suppliers creates risks related to our potential inability to obtain an adequate 
supply of components or sub-assemblies and reduced control over pricing and timing of delivery of components and 
sub-assemblies. Specifically, we depend on suppliers of sub-assemblies, machined parts, injection molded plastic parts, 
printed circuit boards, custom wire fabrications and other miscellaneous customer parts for our products. We do not 
have long-term agreements with any of our suppliers and there is no guarantee that supply will not be interrupted. Due 
to changes imposed for imports of foreign products into the U.S., as well as potential port closures and delays created 
by terrorist attacks or threats, public health issues, national disasters or work stoppages, we are exposed to risk of delays 
caused by freight carriers or customs clearance issues for our imported parts. Any interruption of supply for any material 
components of our products could significantly delay the shipment of our products and have a material adverse effect 
on our revenues, profitability and financial condition.

Component shortages could result in our inability to produce at a volume to adequately meet customer demand, 
which could result in a loss of sales, delay in deliveries and injury to our reputation.

Single  or  sole-source  components  used  in  the  manufacture  of  our  products  may  become  unavailable  or 
discontinued. Delays caused by industry allocations or obsolescence may take weeks or months to resolve. In some 
cases, parts obsolescence may require a product re-design to ensure quality replacement components. These delays 
could cause significant delays in manufacturing and loss of sales, leading to adverse effects significantly impacting our 
financial condition or results of operations and injure our reputation.

We may experience a decline in gross margins due to rising raw material and transportation costs associated 
with a future increase in petroleum prices.

A significant number of our raw materials are comprised of petroleum-based products, or incur some form of 
landed cost associated with transporting the raw materials or components to our facility. A significant rise in oil prices 
could adversely impact our ability to sustain current gross margins by increasing component pricing and transportation 
costs.

We may experience a decline in gross margins due to a shift in product sales from CEWs to Axon devices which 
may continue to carry a lower gross margin.

We continue to invest in the growth of the Software and Sensors segment, and this expected growth may result 
in a higher percentage of total revenues being comprised of Software and Sensors products and services. Gross margin 
as a percentage of net sales for the Software and Sensors segment is currently lower than that of the TASER Devices 
segment, and may continue to be lower in the future.

To the extent demand for our products increases, our future success will be dependent upon our ability to manage 
our  growth  and  to  increase  manufacturing  production  capacity,  which  may  be  accomplished  by  the 
implementation of customized manufacturing automation equipment.

To the extent demand for our products increases significantly in future periods, one of our key challenges will 
be to increase our production capacity to meet sales demand while maintaining product quality. Our primary strategies 
to accomplish this include introducing additional shifts, increasing the physical size of our assembly facilities, the hiring 
of additional production staff, and the implementation of additional customized automation equipment. The investments 
we make in this equipment may not yield the anticipated labor and material efficiencies. Our inability to meet any 
future  increase  in  sales  demand  or  effectively  manage  our  expansion  could  have  a  material  adverse  effect  on  our 
revenues, financial results and financial condition.

16

Our future success is dependent on our ability to expand sales through distributors and direct sales and our 
inability to recruit new distributors or increase direct sales would negatively affect our sales.

Our distribution strategy is to pursue sales through multiple channels with an emphasis on independent distributors 
and direct sales. Our inability to establish relationships with and retain law enforcement equipment distributors, who 
we believe can successfully sell our products, would adversely affect our sales. In addition, our arrangements with our 
distributors are generally short-term. We are also focusing on direct sales to larger agencies through our regional sales 
managers and our inability to grow sales to these agencies in this manner could adversely affect our sales. If we do not 
competitively price our products, meet the requirements of our distributors or end-users, provide adequate marketing 
support, or comply with the terms of our distribution arrangements, our distributors may fail to aggressively market 
our products or may terminate their relationships with us. These developments would likely have a material adverse 
effect on our sales. Our reliance on the sales of our products by others also makes it more difficult to predict our 
revenues, cash flow and operating results.

The increased focus on direct sales compared to sales through distribution is dependent on our ability to sell 
into the states or foreign jurisdictions that have established distributor relationships.

In certain states and foreign jurisdictions we have decided to pursue sales directly with law enforcement customers, 
rather than working through established distribution channels. Our customers may have strong working relationships 
with distributors and we may face resistance to this change. If we do not overcome this resistance and effectively build 
a direct relationship with our customers, sales may be adversely affected.

Acquisitions and joint ventures may have an adverse effect on our business.

We  may  consider  additional  acquisitions  or  joint  ventures  as  part  of  our  long-term  business  strategy. These 
transactions involve significant challenges and risks including that the transaction does not advance our business strategy, 
expected synergies are not achieved, we do not realize a satisfactory return on our investment, we experience difficulty 
in  the  integration  or  coordination  of  new  employees,  business  systems,  and  technology,  or  there  is  a  diversion  of 
management’s attention from our other businesses. These events could harm our operating results, financial condition 
or cash flows.

If  our  goodwill  or  intangible  assets  become  impaired,  we  may  be  required  to  record  a  significant  charge  to 
earnings. 

We  acquire  other  companies  and  intangible  assets  and  may  not  realize  all  the  economic  benefit  from  those 
acquisitions, which could cause an impairment of goodwill or intangibles. We review our amortizable intangible assets 
for impairment when events or changes in circumstances indicate the carrying value may not be recoverable. We test 
goodwill and non-amortizable intangible assets for impairment at least annually. If such goodwill or intangible assets 
are deemed to be impaired, an impairment loss equal to the amount by which the carrying amount exceeds the fair 
value of the assets would be recognized. Events which might indicate impairment include, but are not limited to, declines 
in stock price market capitalization or cash flows, adverse cost factors, deteriorating financial performance, strategic 
decisions made in response to economic, market and competitive conditions, the impact of the economic environment 
on  us  and  our  customer  base,  and/or  relevant  events  such  as  changes  in  management,  key  personnel,  litigation  or 
customers. 

We may be required to record a significant charge in our financial statements during the period in which any 
impairment of our goodwill or intangible assets is determined, which would negatively affect our results of operations.

Catastrophic events may disrupt our business.

A  disruption  or  failure  of  our  systems  or  operations  in  the  event  of  a  major  earthquake,  weather  event,  fire, 
explosion, failure to contain hazardous materials, industrial accident, cyber-attack, terrorist attack, or other catastrophic 
event could cause delays in completing sales, providing services, or performing other mission-critical functions.  A 
catastrophic event that results in the destruction or disruption of any of our critical business or information technology 

17

systems could harm our ability to conduct normal business operations and our operating results as well as expose us 
to claims, litigation and governmental investigations and fines.

Our financial performance is subject to risks associated with changes in the value of the U.S. dollar versus local 
currencies.

For current and potential international customers whose contracts are denominated in U.S. dollars, the relative 
change in local currency values creates relative fluctuations in our product pricing. These changes in international end-
user  costs  may  result  in  lost  orders  and  reduce  the  competitiveness  of  our  products  in  certain  foreign  markets. 
Additionally, intercompany sales to our non-U.S. dollar functional currency international subsidiaries are transacted 
in U.S. dollars which could increase our foreign exchange rate risk caused by foreign currency transaction gains and 
losses.

For non-U.S. dollar denominated sales, weakening of foreign currencies relative to the U.S. dollar generally leads 
us to raise international pricing, potentially reducing demand for our products. Should we decide not to raise local 
prices to fully offset the dollar’s strengthening, the U.S. dollar value of our foreign currency denominated sales and 
earnings would be adversely affected. We do not currently engage in hedging activities. Fluctuations in foreign currency 
could result in a change in the U.S. dollar value of our foreign denominated assets and liabilities including accounts 
receivable. Therefore, the U.S. dollar equivalent collected on a given sale could be less than the amount invoiced causing 
the sale to be less profitable than contemplated.

We also import selected components which are used in the manufacturing of some of our products. Although our 
purchase orders are generally in U.S. dollars, weakness in the U.S. dollar could lead to price increases for the components.

Unanticipated changes in our effective tax rate and additional tax liabilities may impact our operating results

We are subject to income taxes in the United States and various jurisdictions outside of the United States. Our 
effective tax rate could fluctuate due to changes in the mix of earnings and losses in countries with differing statutory 
tax rates. Our tax expense could also be impacted by changes in non-deductible expenses, changes in excess tax benefits 
related to exercises of stock options and vesting of restricted stock units, changes in the valuation of deferred tax assets 
and liabilities and our ability to utilize them, the applicability of withholding taxes, and changes in our liability for 
unrecognized tax benefits.

We are subject to tax examinations in multiple jurisdictions. While we regularly evaluate new information that 
may change our judgment resulting in recognition, derecognition or change in measurement of a tax position taken, 
there can be no assurance that the final determination of any examinations will not have an adverse effect on our 
operating results and financial position.

Our  tax  provision  could  also  be  impacted  by  changes  in  federal,  state  or  international  tax  laws  including 

fundamental tax law changes applicable to corporate multinationals.

Additionally, we may be subject to additional tax liabilities due to changes in non-income taxes resulting from 
changes  in  federal,  state  or  international  tax  laws,  changes  in  taxing  jurisdictions’  administrative  interpretations, 
decisions, policies, and positions, results of tax examinations, settlements or judicial decisions, changes in accounting 
principles, changes to the business operations, including acquisitions, as well as the evaluation of new information that 
results in a change to a tax position taken in a prior period.

The enactment of tax reform legislation, including legislation implementing changes in taxation of international 
business activities, could materially impact our financial position and results of operations.

Legislation  or  other  changes  in  the  tax  laws  could  increase  our  liability  and  adversely  affect  our  after-tax 
profitability. For example, the Tax Cuts and Jobs Act ("Tax Act") was enacted in the United States on December 22, 
2017. The Tax Act had a significant impact on our effective tax rate, cash tax expenses and net deferred tax assets. The 
Tax Act, among other things, reduced the U.S. corporate statutory tax rate, eliminated or limited deduction of several 
expenses which were previously deductible, imposed a mandatory deemed repatriation tax on undistributed historic 
earnings of foreign subsidiaries, required a minimum tax on earnings generated by foreign subsidiaries and permitted 
a tax-free repatriation of foreign earnings through a dividends received deduction. 

18

We maintain most of our cash balances, some of which are not insured, at four depository institutions.

We  maintain  the  majority  of  our  cash  and  cash  equivalents  accounts  at  four  depository  institutions. As  of 
December 31, 2018, the aggregate balances in such accounts were $342.3 million. Our balances with these institutions 
regularly exceed Federal Deposit Insurance Corporation (“FDIC”) insured limits for domestic deposits and various 
deposit insurance programs covering our deposits in Australia, Finland, Germany, the Netherlands, the United Kingdom, 
and Vietnam.

We  could  suffer  losses  with  respect  to  the  uninsured  balances  if  the  depositary  institutions  failed  and  the 
institution’s assets were insufficient to cover its deposits and/or the governments did not take actions to support deposits 
in excess of existing insurance limits. Any such losses could have a material adverse effect on our liquidity, financial 
condition and results of operations.

We depend on our ability to attract and retain our key management, sales and technical personnel.

Our success depends upon the continued service of our key management personnel. Our success also depends 
on our ability to continue to attract, retain and motivate qualified technical personnel. Although we have employment 
agreements with certain of our officers and other members of our execute management team, the employment of such 
persons is “at-will” and either we or the employee can terminate the employment relationship at any time, subject to 
the applicable terms of the employment agreements. The competition for our key employees is intense. The loss of the 
service of one or more of our key personnel could adversely impact our business, prospects, financial condition and 
operating results.

We are highly dependent on the services of Patrick W. Smith, our Chief Executive Officer.

We are highly dependent on the services of Patrick W. Smith, our founder and Chief Executive Officer. Our future 
success depends upon our ability to retain executive officers, specifically Mr. Smith, and any failure to do so could 
adversely impact our business, prospects, financial condition and operating results.

Risks Related to Ownership of Our Common Stock

The trading price of our common stock has been, and is likely to continue to be, volatile. In addition to the factors 
discussed in this Annual Report on Form 10-K, the trading price of our common stock may fluctuate significantly in 
response to numerous factors, many of which are beyond our control, including:

• 

• 

• 

• 

• 

• 

• 

• 

actual or anticipated fluctuations in our revenue and other operating results;

the financial projections we may provide to the public, any changes in these projections or our failure to meet 
these projections;

actions of securities analysts who initiate or maintain coverage of us, changes in financial estimates by any 
securities analysts who follow our company, or our failure to meet these estimates or the expectations of 
investors;

investor sentiment with respect to our competitors, our business partners, and our industry in general;

announcements by us or our competitors of significant products or features, technical innovations, acquisitions, 
strategic partnerships, joint ventures, or capital commitments;

announcements by us or estimates by third-parties of actual or anticipated changes in the size of our user base, 
addressable market or the effectiveness of our products;

changes in operation performance and stock market valuations of technology companies in our industries, 
including our developers and competitors;

price and volume fluctuations in the overall stock market, including as a result of trends in the economy as a 
whole;

•  media coverage of our business and financial performance;

• 

lawsuits threatened or filed against us;

19

• 

• 

developments in anticipated or new legislation and pending lawsuits or regulator actions, including interim 
or final rulings by tax, judicial or regulatory bodies; and

other events or factors, including those resulting from war or incidents of terrorism, or responses to these 
events.

Our revenues and operating results may fluctuate unexpectedly from quarter-to-quarter, which may cause our 
stock price to decline.

Our revenues and operating results have varied significantly in the past and may vary significantly in the future 

due to various factors, including, but not limited to:

• 

budgetary cycles of municipal, state and federal law enforcement and corrections agencies;

•  market acceptance of our products and services;

• 

• 

• 

• 
• 

• 

• 

• 

• 

the timing of large domestic and international orders;

the outcome of any existing or future litigation;

adverse publicity surrounding our products, the safety of our products, or the use of our products;

changes in our sales mix;
new product introduction costs;

increased raw material expenses;

changes in our operating expenses; 

changes in foreign currency exchange rates and

regulatory changes that may affect the marketability of our products.

As a result of these and other factors, we believe that period-to-period comparisons of our operating results may 
not be meaningful in the short term, and our performance in a particular period may not be indicative of our performance 
in any future period.

Item 1B.     Unresolved Staff Comments

None.

20

Item 2.     Properties

Our corporate headquarters and manufacturing facilities are based in an approximately 100,000 square foot facility 
in Scottsdale, Arizona, which we own. We also lease premises in Phoenix, Arizona; Scottsdale, Arizona; Topsfield, 
Massachusetts; Seattle, Washington; Melbourne, Australia; Sydney, Australia; Daventry, England; London, England; 
Tampere, Finland; Frankfurt, Germany; Mumbai, India; Amsterdam, Netherlands; and Ho Chi Minh City, Vietnam. 
Additionally, in December 2018, we entered into an agreement to purchase a leasehold interest to a parcel of land 
located in Maricopa County, Arizona on which we intend to construct our new headquarters. 

We believe our existing facilities are well maintained and in good operating condition. We also believe we have 
adequate manufacturing capacity for our existing product lines. To the extent that we introduce new products in the 
future, we will likely need to acquire additional facilities to locate the associated production lines. However, we believe 
we can acquire or lease such facilities on reasonable terms. We continue to make investments in capital equipment as 
needed to meet anticipated demand for our products.

The majority of our locations support both of our reportable segments. Our Vietnam and Seattle, Washington 

locations primarily support our Software & Sensors segment.

Item 3.     Legal Proceedings

See discussion of litigation in Note 9 to the consolidated financial statements included in Part II, Item 8 of this 

Annual Report on Form 10-K, which discussion is incorporated by reference herein.

Item 4.     Mine Safety Disclosures

None.

21

PART II

Item 5.     Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 
Securities

Market Information

Our common stock is quoted under the symbol “AAXN” on The NASDAQ Global Select Market. 

Holders

As of December 31, 2018, there were 247 holders of record of our common stock.

Dividends

To date, we have not declared or paid cash dividends on our common stock. We do not intend to pay cash dividends 

in the foreseeable future.

Issuer Purchases of Equity Securities

In February 2016, our Board of Directors authorized a stock repurchase program to acquire up to $50.0 million
of our outstanding common stock subject to stock market conditions and corporate considerations. The stock repurchase 
program does not have a stated expiration date. During the year ended December 31, 2018, no common shares were 
purchased under the program. As of December 31, 2018 and 2017, $16.3 million remained available under the plan for 
future purchases. During 2016, we suspended our 10b-5 plan, and any future purchases will be discretionary.

Stock Performance Graph

The  following  stock  performance  graph  compares  the  performance  of  our  common  stock  to  the  NASDAQ 
Composite Index and the Russell 3000 Index. The graph covers the period from December 31, 2013 to December 31, 
2018. The graph assumes that the value of the investment in our stock and in each index was $100 at December 31, 
2013, and that all dividends were reinvested. We do not pay dividends on our common stock.

22

 
Axon Enterprise, Inc.

$

NASDAQ Composite

Russell 3000

$

2013
100.00

100.00

100.00

$

2014
166.75

114.75

112.56

2015
108.88

122.74

113.10

$

$

2016
152.64

133.62

127.50

2017
166.88

173.22

154.44

$

2018
275.50

168.30

146.34

23

Item 6.  Selected Financial Data 

The following selected financial data should be read in conjunction with our consolidated financial statements 
and the notes thereto, and with Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of 
Operations.” The statement of operations data for the years ended December 31, 2018, 2017 and 2016, and the balance 
sheet data as of December 31, 2018 and 2017, have been derived from, and should be read in conjunction with, our 
audited consolidated financial statements and the notes thereto included herein. The statement of operations data for 
the years ended December 31, 2015 and 2014, and the balance sheet data as of December 31, 2016, 2015 and 2014, is 
derived from our historical audited consolidated financial statements and the notes thereto which are not included in 
this Annual Report on Form 10-K. Dollars are in thousands, except per share amounts.

Statements of Operations Data:
Net sales (1)
Gross margin
Income from operations (2) 
Net income (3)
Diluted earnings per share (3)

Balance Sheet Data:

Working capital (4) (5)
Total assets (4) (5)
Total current liabilities
Total stockholders’ equity  (4) (5) (6)

2018

For the Year Ended December 31,
2015
2016
2017

2014

$ 420,068

$ 343,798

$ 268,245

$ 197,892

$ 164,525

258,583

207,088

170,536

128,647

101,548

24,841

29,205

13,023

5,207

31,851

17,297

35,335

19,933

32,505

19,918

$

0.50

$

0.10

$

0.32

$

0.37

$

0.34

As of December 31,

2018

2017

2016

2015

2014

$ 392,144

$

97,242

$

99,192

$ 123,269

$ 102,669

719,540

166,011

467,324

338,112

107,950

167,444

278,163

78,039

150,888

229,881

38,140

157,004

185,368

31,973

129,106

(1)  Amounts for the years ended December 31, 2017, 2016, 2015, and 2014 have not been adjusted under the modified 
retrospective  method  of  adoption  of Accounting  Standards  Codification Topic  606, Revenue  from  Contracts  from 
Customers ("Topic 606"), and are presented consistent with the prior period amounts reported under ASC 605. Revenue 
for the year ended December 31, 2018 would have been $415.1 million under ASC 605.

(2)  Reflects the impact of increased spending on research and development and selling, general and administrative 
expenses to support growth.

(3)   Includes  the  favorable  impact  of  a  $8.9  million  and  $1.8  million  discrete  tax  benefit  primarily  associated  with 
windfalls related to stock-based compensation for restricted stock units ("RSUs") that vested or stock options that were 
exercised during the years ended December 31, 2018 and 2017, respectively. Includes tax expense of $8.0 million for 
the year ended December 31, 2017 related to the the enactment of the Tax Cuts and Jobs Act. Refer to Note 10 of the 
notes to our consolidated financial statements within this Annual Report on Form 10-K.

(4)  In May 2018, we sold 4,645,000 shares of our common stock, which included 645,000 shares pursuant to the full 
exercise  of  the  underwriters'  option  to  purchase  additional  shares,  in  an  underwritten  public  offering  at  a  price 
of $53.00 per share, which resulted in gross proceeds of $246.2 million. Net proceeds after deducting fees, commissions, 
and other expenses related to the offering were $234.0 million.

(5)  In 2016, 2015, and 2014, we used cash and cash equivalents to repurchase approximately $33.7 million, $7.6 million, 
and $22.4 million, respectively, of our common shares. 

(6)  We recorded a net increase in stockholders’ equity (retained earnings) of $19.0 million as of January 1, 2018 due to 
the cumulative impact of adopting Topic 606 on contracts that were not complete as of that date. Refer to Note 2 of the 
notes to our consolidated financial statements within this Annual Report on Form 10-K for further discussion.

24

 
 
 
 
Item 7.     Management’s Discussion and Analysis of Financial Condition and Results of Operations ("MD&A")

Management’s Discussion and Analysis of Financial Condition and Results of Operations ("MD&A")  is designed 
to provide a reader of our consolidated financial statements with a narrative from the perspective of our management 
on our financial condition, results of operations, liquidity and certain other factors that may affect our future results. 
Our MD&A should be read in conjunction with the other sections of this Annual Report on Form 10-K, including Part 
I, Item 1A: “Risk Factors”; Part II, Item 6: “Selected Financial Data”; and Part II, Item 8: “Financial Statements and 
Supplementary Data.” The various sections of this MD&A contain a number of forward-looking statements, all of 
which  are  based  on  our  current  expectations  and  could  be  affected  by  the  uncertainties  and  risk  factors  described 
throughout this filing. The tables in the MD&A sections below are derived from exact numbers and may have immaterial 
rounding differences.

Overview 

Axon is a market-leading provider of law enforcement technology solutions. Our core mission is to protect life. 
We fulfill that mission through developing hardware and software products that advance the long term objectives of a) 
obsoleting the bullet, b) reducing social conflict, and c) enabling a fair and effective justice system.

2019 Outlook

For the year ending December 31, 2019, we expect revenue of $480 million to $490 million. We expect a normalized 
income tax rate of between 20% and 25%; this rate can fluctuate depending on geography of income and the effects of 
discrete items, including changes in our stock price. 

Results of Operations 

The  following  table  presents  data  from  our  consolidated  statements  of  operations  as  well  as  the  percentage 

relationship to total net sales of items included in our statements of operations (dollars in thousands):

Net sales from products

Net sales from services

Net sales

Cost of product sales

Cost of service sales

Cost of sales

Gross margin

Operating expenses:

Sales, general and administrative

Research and development

Total operating expenses

Income from operations

Interest and other income (expense), net

Income before provision for income taxes

2018

Year Ended December 31,
2017 (1)

2016 (1)

$ 327,635

78.0 % $ 285,859

83.1% $ 238,573

16.9%

29,672

100.0%

268,245

100.0 %

92,433

22.0 %

420,068

100.0 %

139,337

33.2 %

22,148

161,485
258,583

156,886

76,856

233,742

24,841

3,263

28,104

5.3 %

38.5 %
61.5 %

37.3 %

18.3 %

55.6 %

5.9 %

0.8 %

6.7 %

57,939

343,798

117,997

18,713

136,710
207,088

138,692

55,373

194,065

13,023

2,738

15,761

10,554

34.3%

5.5%

39.8%
60.2%

40.3%

16.1%

56.4%

3.8%

0.8%

4.6%

3.1%

91,536

6,173

97,709
170,536

108,076

30,609

138,685

31,851
(354)
31,497

14,200

88.9 %

11.1 %

34.1 %

2.3 %

36.4 %
63.6 %

40.3 %

11.4 %

51.7 %

11.9 %

(0.1)%

11.7 %

5.3 %

6.4 %

Provision (benefit) for income taxes

(1,101)

(0.3)%

Net income

$

29,205

7.0 % $

5,207

1.5% $

17,297

25

 
 
Net sales to the U.S. and other countries are summarized as follows (dollars in thousands):

United States

Other Countries

Total

2018

Year Ended December 31,
2017 (1)

2016 (1)

$ 335,310

79.8% $ 282,810

82.3% $ 218,757

84,758

20.2%

60,988

17.7%

49,488

81.6%

18.4%

$ 420,068

100.0% $ 343,798

100.0% $ 268,245

100.0%

(1) Amounts  for  the  years  ended  December  31,  2017  and  2016 have  not  been  adjusted  under  the  modified 
retrospective method of adoption of Topic 606, and are presented consistent with the prior period amounts reported 
under ASC 605.

International revenue grew 39.0% from 2017 to 2018, driven by increased sales in Australia, France, Singapore 

and the U.K.

Our operations are comprised of two reportable segments: the manufacture and sale of CEWs, batteries, accessories 
and extended warranties and other products and services (collectively, the “TASER” segment); and the development, 
manufacture, and sale of software and sensors, which includes the sale of devices, wearables, applications, cloud and 
mobile products (collectively, the "Software and Sensors" segment). Within the Software and Sensors segment, we 
specify sales of products and services. Revenue from our “products” in the Software and Sensors segment are generally 
from sales of sensors, including on-officer body cameras, Axon Fleet cameras, other hardware sensors, warranties on 
sensors, and other products, and is sometimes referred to as "Sensors and Other revenue." Revenue from our “services” 
in the Software and Sensors segment comprise sales related to the Axon Cloud, which includes Axon Evidence, cloud-
based evidence management software revenue, other recurring cloud-hosted software revenue and related professional 
services, and is sometimes referred to as "Axon Cloud revenue." Within the Software and Sensors segment, we include 
only revenues and costs attributable to that segment which costs include: costs of sales for both products and services, 
direct labor, selling expenses for the sales team, product management and R&D for products included, or to be included, 
within the Software and Sensors segment. All other costs are included in the TASER segment. 

26

 
 
*

9.6 %

(3.2)%

19.4 %

8.0 %

26.8 %

(18.5)%

7.9 %

44.1 %

(35.4)%

324.1 %

10.0 %

56.1 %

15.3 %

66.8 %

208.1 %

52.8 %

22.2 %

For the Years Ended December 31, 2018 and 2017

Net Sales 

Net sales by product line were as follows for the years ended December 31, 2018 and 2017 (dollars in thousands):

Year Ended December 31,

2018

2017 (1)

Dollar
Change

Percent
Change

TASER segment:

TASER 7

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Extended warranties

Other

TASER segment

Software and Sensors segment:

Axon Body

Axon Flex

Axon Fleet

Axon Dock

Axon Evidence and cloud
services

TASER Cam

Extended warranties

Other

$

7,358

70,638

78,837

5,182

68,258

15,753

7,089

1.8% $

16.8%

18.8%

1.2%

16.3%

3.8%

1.7%

—

64,426

81,417

4,340

63,203

12,426

8,700

253,115

60.4%

234,512

5.2%

1.5%

3.0%

2.5%

15,184

10,083

2,954

9,736

—% $

7,358

18.7%

23.7%

1.3%

18.4%

3.6%

2.5%

68.2%

4.4%

2.9%

0.9%

2.8%

6,212
(2,580)
842

5,055

3,327
(1,611)
18,603

6,699
(3,574)
9,573

970

21.5%

57,841

16.8%

32,450

0.9%

2.8%

2.2%

3,358

7,110

3,020

1.0%

2.1%

0.9%

513

4,750

6,286

21,883

6,509

12,527

10,706

90,291

3,871

11,860

9,306

Software and Sensors segment

166,953

39.6%

109,286

31.8%

57,667

Total net sales

* Not meaningful

$

420,068

100.0% $

343,798

100.0% $

76,270

(1) Amounts for the year ended December 31, 2017 have not been adjusted under the modified retrospective method of 
adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

27

 
 
Net unit sales were as follows:

TASER 7

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Axon Body

Axon Flex

Axon Fleet

Axon Dock

TASER Cam

*Not meaningful

Year Ended December 31,

2018

2017

5,759

71,823

65,855

18,398

—

70,381

76,106

12,504

2,342,897

2,408,471

85,965

15,541

9,445

17,762

8,310

89,808

26,025

3,795

23,492

6,432

Unit
Change

Percent
Change

5,759

1,442
(10,251)
5,894
(65,574)
(3,843)
(10,484)
5,650
(5,730)
1,878

*

2.0 %

(13.5)%

47.1 %

(2.7)%

(4.3)%

(40.3)%

148.9 %

(24.4)%

29.2 %

Net sales for the TASER segment increased $18.6 million, or 7.9%, primarily as a result of increased sales of 
TASER  devices  primarily  attributable  to  increased  sales  under  the  Officer  Safety  Plan  ("OSP")  and  TASER  60 
installment payment programs, including sales of TASER 7 devices, which commenced during the three months ended 
December 31, 2018. Unit sales for law enforcement TASER devices decreased as compared to 2017 primarily as a 
result of the timing of the TASER 7 release and limited production of that device in 2018. We continue to see an increase 
in extended warranty revenue primarily as a result of the increased number of CEW devices in the field. Cartridge sales 
also increased compared to 2017 as an increase in the average sales price more than offset a slight decrease in unit 
sales. During the first quarter of 2017, the Home Office of the U.K. government approved our X2 devices for sale 
which resulted in increased sales within the U.K. of $6.4 million for the year ended December 31, 2018 compared to 
2017. 

Net sales for the Software and Sensors segment increased $57.7 million, or 52.8%, primarily due to continued 
adoption of on-officer cameras and related technologies, including our Axon Evidence digital evidence management 
software suite. Axon Evidence revenues increased $32.5 million, primarily driven by the continued increase in active 
users on the platform. Revenues related to Axon Fleet, which was introduced in the third quarter of 2017, increased 
$9.6 million. Combined net sales related to our Axon Body, Axon Flex, and Axon Dock products increased approximately 
$4.1 million as an increase in the average sales price more than offset the decrease in unit sales.  

To gain more immediate feedback regarding activity for Axon camera products and Axon Evidence services, we 
also review bookings for these products. We consider bookings to be a statistical measure defined as the sales price of 
orders (not invoiced sales), including contractual optional periods we expect to be exercised, net of cancellations, placed 
in the relevant fiscal period, regardless of when the products or services ultimately will be provided. Most bookings 
will be invoiced in subsequent periods. Due to municipal government funding rules, in some cases certain of the future 
period amounts included in bookings are subject to budget appropriation or other contract cancellation clauses. Although 
we have entered into contracts for the delivery of products and services in the future and anticipate the contracts will 
be fulfilled, if agencies do not exercise contractual options, do not appropriate funds in future year budgets, or do enact 
a cancellation clause, revenue associated with these bookings may not ultimately be recognized, resulting in a future 
reduction to bookings. Bookings related to our Software and Sensors segment, net of cancellations, were $389.1 million
during 2018, compared to $291.2 million in 2017, an increase of 33.6%.

28

 
The chart below illustrates our quarterly Software and Sensors bookings for each of the previous six fiscal quarters 

(in thousands):

Backlog - As of December 31, 2018 compared to December 31, 2017 

Our backlog for products and services includes all orders that have been received and are believed to be firm. 

In the TASER segment, we define backlog as equal to deferred revenue. Deferred revenue represents amounts 
invoiced to customers for goods and services to be delivered in subsequent periods. We process orders within the TASER 
segment quickly, and our best estimate of firm orders outstanding as of period end represents those that have been paid 
for but remain undelivered. The TASER segment backlog balance was $54.6 million as of December 31, 2018. We 
expect to realize $22.2 million of this deferred revenue balance as revenue during the next 12 months. This represents 
cash received and accounts receivable from customers on or prior to December 31, 2018 for products and services 
expected to be delivered in the next 12 months.

In the Software and Sensors segment, we define backlog as cumulative bookings, net of cancellations, less product 
and service revenue recognized to date. Bookings are generally realized as revenue over multiple years. The Software 
and Sensors backlog balance was $758.1 million as of December 31, 2018. This backlog balance includes $126.8 
million of deferred revenue, and $631.3 million that has been recorded as bookings but not yet invoiced, all as of 
December 31, 2018. We expect to realize approximately $225.0 million of the December 31, 2018 backlog balance as 
revenue during the next 12 months.

Balance, beginning of period

Add: additions to backlog, net of cancellations

Less: revenue recognized during period

Balance end of period

TASER

Software and
Sensors

Total

46,685

261,027

253,115

(in thousands)
536,016
$

$

389,062

166,953

54,597

$

758,125

$

$

$

582,701

650,089

420,068

812,722

Our backlog of $812.7 million as of December 31, 2018 has increased significantly from $582.7 million as of 
December 31, 2017. The increase in TASER segment backlog is not expected to have a material impact on revenue or 
operating margins. Our significant increase in backlog, primarily in the Software and Sensors segment is indicative of 
expected revenue growth in this segment. Revenue growth in the Software and Sensors segment is expected to result 
in improved operating margins over time as additional revenue will cover a larger portion of our selling, general and 

29

administrative expenses, and research and development costs, while we do not expect any material changes in gross 
margins.

Cost of Product and Service Sales (dollars in thousands):

Year Ended December 31,

2018

2017 (1)

Dollar
Change

Percent
Change

$ 80,354

31.7% $ 72,054

30.7% $

8,300

11.5%

TASER segment:

Cost of product sales

Software and Sensors segment:

Cost of product sales

Cost of service sales

Total cost of sales

Total cost of product and service sales

$ 161,485

38.4% $ 136,710

39.8% $ 24,775

58,983

22,148

81,131

35.3%

13.3%

48.6%

45,943

18,713

64,656

42.0%

17.1%

59.2%

13,040

3,435

16,475

28.4%

18.4%

25.5%

18.1%

(1) Amounts for the year ended December 31, 2017 have not been adjusted under the modified retrospective method 
of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Within the TASER segment, cost of product sales increased $8.3 million, or 11.5%, to $80.4 million in 2018, 
compared to $72.1 million in 2017, and increased as a percentage of sales to 31.7% from 30.7%. We did not experience 
significant changes in variable manufacturing costs during the year ended December 31, 2018 as compared to 2017. 
The overall increase in cost of product sales was attributable to higher unit sales. The increase in cost of product sales 
as a percentage of sales was primarily attributable to initial production costs for the TASER 7 device. 

Within the Software and Sensors segment, cost of product and service sales was $81.1 million, an increase of 
$16.5 million, or 25.5%, from 2017. As a percentage of net sales, cost of product and service sales decreased to 48.6%
in 2018 from 59.2% in 2017. The increase in cost of product sales was primarily attributable to higher sales volumes, 
and the increase in cost of service sales was driven by increased cloud storage costs. The decrease in total cost of sales 
as a percentage of total net sales was primarily due to the reduction of non-recurring expenses related to our data 
migration to our new cloud-storage provider that was completed in 2018, as well as increased leveraging of fixed costs 
related to cloud-storage. 

Gross Margin (dollars in thousands):

TASER segment

Software and Sensors segment

Total gross margin

Gross margin as % of net sales

Year Ended December 31,

2018

$ 172,761

2017 (1)
$ 162,458

85,822

44,630

$ 258,583

$ 207,088

61.6%

60.2%

Dollar
Change

Percent
Change

$

$

10,303

41,192

51,495

6.3%

92.3%

24.9%

(1) Amounts for the year ended December 31, 2017 have not been adjusted under the modified retrospective method 
of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Gross margin increased $51.5 million to $258.6 million for the year ended December 31, 2018 compared to 
$207.1 million for 2017. As a percentage of net sales, gross margin increased to 61.6% for 2018 from 60.2% for 2017. 
As a percentage of net sales, gross margin for the TASER segment decreased slightly to 68.3% for the year ended 
December 31, 2018 from 69.3% for the year ended December 31, 2017. Within the Software and Sensors segment, 
gross margin as a percentage of net sales was 51.4% and 40.8% for the years ended 2018 and 2017, respectively. Within 
the Software and Sensors segment, hardware gross margin was 20.8% for the year ended December 31, 2018 and 10.5%

30

 
 
 
 
for the same period in 2017, while the service margins were 76.0% and 67.7% during those same periods, respectively. 
The increase in hardware gross margins during 2018 was primarily attributable to accounting changes required under 
the new revenue accounting standard. Previously, the level of discounting in our contracts resulted in a portion of the 
contractual  consideration  allocated  to  the  delivered  hardware  being  recognized  as  revenue  ratably  over  the Axon 
Evidence subscription term, while the full cost of the product was recognized when the hardware was delivered to the 
customer resulting in lower gross margins initially. Under the new revenue accounting standard, generally the full 
amount of revenue related to the delivered hardware is recognized in the period in which it is delivered, resulting in 
better matching of the revenues and related costs. The increase in service margins during the year ended December 31, 
2018 as compared to 2017 was attributable to the reduction of non-recurring expenses related to our data migration to 
our new cloud-storage provider that was completed in 2018, as well as increased leveraging of fixed costs related to 
cloud-storage.

Sales, General and Administrative ("SG&A") Expenses (dollars in thousands):

Year Ended December 31,
2017 (1)

2018

Dollar
Change

Percent
Change

Salaries, benefits and bonus

Stock-based compensation

Professional, consulting and lobbying

Sales and marketing

Travel and meals

Depreciation and amortization

Other

$

63,185

12,710

24,469

19,427

9,908

6,051

21,136

$

58,450

$

9,047

24,267

17,368

10,637

3,517

15,406

4,735

3,663

202

2,059

(729)

2,534

5,730

Total sales, general and administrative expenses

$

156,886

$

138,692

$

18,194

Sales, general, and administrative as a percentage of net
sales

37.3%

40.3%

8.1 %

40.5 %

0.8 %

11.9 %

(6.9)%

72.1 %

37.2 %

13.1 %

31

 
 
SG&A by type and by segment were as follows for the years ended December 31, 2018 and 2017 (dollars in 

thousands):

TASER segment:

Salaries, benefits and bonus

Stock-based compensation

Professional, consulting and lobbying

$

Sales and marketing

Travel and meals

Depreciation and amortization

Other

TASER segment

Software and Sensors segment:

Salaries, benefits and bonus

Stock-based compensation

Professional, consulting and lobbying

Sales and marketing

Travel and meals

Depreciation and amortization

Other

Year Ended December 31,

2018

2017 (1)

Dollar 
Change

Percent 
Change

22.3% $

32,009

23.1% $

35,024

11,178

14,861

7,535

4,765

2,945

14,602

90,910

7.1%

9.5%

4.8%

3.0%

1.9%

9.3%

57.9%

28,161

17.9%

1,532

9,608

11,892

5,143

3,106

6,534

1.0%

6.1%

7.6%

3.3%

2.0%

4.2%

6,115

12,017

8,357

4,867

607

14,230

78,202

26,441

2,932

12,250

9,011

5,770

2,910

1,176

4.4%

8.7%

6.0%

3.5%

0.4%

10.3%

56.4%

2.1%

8.8%

6.5%

4.2%

2.1%

0.8%

3,015

5,063

2,844

(822)

(102)

9.4 %

82.8 %

23.7 %

(9.8)%

(2.1)%

2,338

385.2 %

372

2.6 %

12,708

16.3 %

(1,400)

(47.7)%

(2,642)

(21.6)%

2,881

32.0 %

(627)

(10.9)%

196

5,358

5,486

6.7 %

455.6 %

9.1 %

19.1%

1,720

6.5 %

Software and Sensors segment

65,976

42.1%

60,490

43.6%

Total sales, general and administrative expenses

$

156,886

100.0% $

138,692

100.0% $ 18,194

13.1 %

(1) Amounts related to commissions expense for the year ended December 31, 2017 have not been adjusted under the 
modified retrospective method of adoption of Topic 606, and are presented consistent with the prior period amounts 
reported under ASC 605.

Within the TASER segment, SG&A increased $12.7 million, or 16.3%. Of the increase, $8.1 million related to 
higher salaries, benefits, bonus and stock-based compensation related primarily to sales and marketing, professional 
staff  and  general  support  staff,  including  $3.3  million  of  stock-based  compensation  expense  related  to  the  CEO 
Performance Award. Refer to Note 12 of the notes to our consolidated financial statements within this Annual Report 
on Form 10-K for additional discussion of the CEO Performance Award. Additionally, professional, consulting and 
lobbying expenses increased $2.8 million primarily related to increased legal fees, and depreciation and amortization 
expenses increased $2.3 million related to the expansion of our facilities and amortization of additional intangible assets 
over the past year.

Within the Software and Sensors segment, SG&A increased $5.5 million, or 9.1%, but decreased to 39.5% of 
sales as compared to 55.4% in the prior year. Commissions increased $2.3 million on higher sales, and salaries, benefits 
and bonus increased $1.7 million for additional headcount.  Additionally, during 2018, we abandoned certain developed 
technology acquired in a business combination resulting in an impairment charge of approximately $2.0 million, which 
is  included  in  the  "Other"  category.  The  remaining  increases  were  primarily  attributable  to  the  overall  growth  of 
operations during 2018. Partially offsetting the increases was a $2.6 million  decrease in professional, consulting and 
lobbying expense as spending normalized compared to the prior year. 

32

 
 
Research and Development ("R&D") Expenses (dollars in thousands):

Year Ended December 31,

2018

2017

Dollar
Change

Percent
Change

Salaries, benefits and bonus

Stock-based compensation

Professional and consulting

Travel and meals

Other

$

49,792

$

33,682

$

8,658

4,183

2,192

12,031

76,856

6,055

4,351

1,674

9,611

$

55,373

$

16,110

2,603

(168)

518

2,420

21,483

47.8 %

43.0 %

(3.9)%

30.9 %

25.2 %

38.8 %

Total research and development expenses

$

Research and development as a percentage of net sales

18.3%

16.1%

R&D by type and by segment were as follows for the years ended December 31, 2018 and 2017 (dollars in 

thousands):

TASER segment:

Salaries, benefits and bonus

$

Stock-based compensation

Professional and consulting

Travel and meals

Other

TASER segment

Software and Sensors segment:

Salaries, benefits and bonus

Stock-based compensation

Professional and consulting

Travel and meals

Other

Software and Sensors segment

Total research and development expenses

$

Year Ended December 31,

2018

2017

Dollar
Change

Percent
Change

9,174

1,594

1,192

511

4,541

11.9% $

2.1%

1.6%

0.7%

5.9%

17,012

22.2%

4,243

517

1,098

388

2,131

8,377

40,618

52.8%

29,439

7,064

2,991

1,681

7,490

59,844

76,856

9.2%

3.9%

2.2%

9.7%

77.8%

100.0% $

5,538

3,253

1,286

7,480

46,996

55,373

7.7% $

0.9%

2.0%

0.7%

3.8%

15.1%

53.2%

10.0%

5.9%

2.3%

13.5%

84.9%

100.0% $

4,931

1,077

94

123

2,410

8,635

11,179

1,526

(262)

395

10

12,848

21,483

116.2 %

208.3 %

8.6 %

31.7 %

113.1 %

103.1 %

38.0 %

27.6 %

(8.1)%

30.7 %

0.1 %

27.3 %

38.8 %

Within the TASER  segment, R&D expenses increased $8.6 million or 103.1%. Salaries, benefits, bonus and 
stock-based compensation in the TASER segment increased $6.0 million in 2018 compared to 2017 as we continue to 
invest in personnel allocated to the development of new CEW related technologies. Additionally, test build materials 
included in the "Other" category were higher than the prior year primarily related to the launch of the TASER 7 device. 

Our Software and Sensors segment was responsible for 59.8% of the overall increase in R&D expense. Within 
this segment, R&D expenses increased $12.8 million or 27.3%, but decreased to 35.8% of sales as compared to 43.0%
in the prior year. Of the increase, $12.7 million related to salaries, benefits, bonus, and stock-based compensation. 
Partially offsetting the increase was a $1.0 million decrease in impairment expense as compared to 2017; during 2017, 
we abandoned certain developed technology acquired in a business combination.

We expect R&D expense to continue to increase in absolute dollars as we invest in the deployment of new CEW 
technologies and focus on growing the Software and Sensors segment as we add headcount and additional resources 
to develop new products and services to further advance our scalable cloud-connected device platform. We believe that 
these investments will result in an increase in our subscription revenue base, which over time will result in revenue 
increasing faster than the increase in SG&A expenses and R&D costs, as we reach economies of scale. 

33

 
 
 
 
Interest and Other Income (Expense), Net

Interest and other income (expense), net was $3.3 million and $2.7 million for the years ended December 31, 

2018 and 2017, respectively. 

For the year ended December 31, 2018, we earned interest income of $4.4 million and had losses from foreign 
currency transaction adjustments of $1.1 million and interest expense of $0.1 million. For the year ended December 
31, 2017, we earned interest income of $1.6 million and had gains from foreign currency transaction adjustments of 
$1.4 million which were partially offset by interest expense of $0.2 million. 

Provision for Income Taxes 

The income tax benefit was $1.1 million for the year ended December 31, 2018. The effective income tax rate 
for  2018  was  (3.9%).  The  benefits  related  to  excess  stock-based  compensation  of  $8.9  million  and  research  and 
development credits of $6.9 million were partially offset by the tax effects of permanently non-deductible expenses 
for executive compensation of $1.2 million, an increase in uncertain tax benefits of $1.8 million and return to provision 
adjustments  of  $1.8  million. Additionally,  we  recorded  a  $2.0  million  increase  to  our  valuation  allowance  as  of 
December 31, 2018 related to research and development tax credits that may not be utilized prior to expiration, partially 
offset by changes in certain foreign jurisdictions. 

The provision for income taxes was $10.6 million for the year ended December 31, 2017. The effective income 
tax rate for  2017 was 66.9%. In connection with our initial analysis of the impact of the Tax Act, we were able to make 
reasonable estimates of the impact of the Tax Act and recorded a provisional net tax expense of $8.0 million in the 
period ended December 31, 2017, primarily related to the impact of the tax rate reduction on our deferred tax assets 
and deferred tax liabilities. This was partially offset by a $1.8 million benefit related to excess stock-based compensation 
deductions, as well as a $2.4 million benefit for research and development credits during the year ended December 31, 
2017. An additional valuation allowance in the amount of $1.9 million was recorded as of December 31, 2017, related 
to certain research and development credits that may not be utilized prior to expiration and losses in certain foreign 
jurisdictions in which there was a cumulative loss.

Net Income 

Our net income increased by $24.0 million to $29.2 million for the year ended December 31, 2018 compared to 
$5.2 million in 2017. Net income per basic and diluted share was $0.52 and $0.50, respectively, for 2018 compared to 
$0.10 per basic and diluted share for 2017.

34

Three Months Ended December 31, 2018 Compared to September 30, 2018

Net sales by product line were as follows (dollars in thousands):

Three Months Ended 
December 31, 2018

Three Months Ended 
September 30, 2018

Dollar
Change

Percent
Change

TASER segment:

TASER 7

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Extended warranties

Other

TASER segment
Software and Sensors segment:

Axon Body

Axon Flex

Axon Fleet

Axon Dock

$

7,358

6.4% $

—

—% $

18,020

16,151

1,333

16,495

4,186

1,758

15.7%

14.1%

1.2%

14.4%

3.6%

1.5%

17,998

20,392

1,402

18,406

4,123

1,345

65,301

56.9%

63,666

6,801

1,980

5,887

3,374

5.9%

1.7%

5.1%

3.0%

4,744

1,325

1,809

2,178

17.2%

19.4%

1.3%

17.6%

3.9%

1.3%

60.7%

4.5%

1.3%

1.7%

2.1%

Axon Evidence and cloud services

25,778

22.5%

23,915

22.8%

TASER Cam

Extended warranties

Other

1,032

3,339

1,299

0.9%

2.9%

1.1%

717

3,161

3,321

0.7%

3.0%

3.2%

Software and Sensors segment

49,490

43.1%

41,170

39.3%

Total net sales

*Not meaningful

Net unit sales were as follows:

$ 114,791

100.0% $ 104,836

100.0% $

7,358

22
(4,241)
(69)
(1,911)
63

413

1,635

2,057

655

4,078

1,196

1,863

315

178
(2,022)
8,320

9,955

*

0.1 %

(20.8)%

(4.9)%

(10.4)%

1.5 %

30.7 %

2.6 %

43.4 %

49.4 %

225.4 %

54.9 %

7.8 %

43.9 %

5.6 %

(60.9)%

20.2 %

9.5 %

Three Months Ended

December 31,
2018

September 30,
2018

Unit
Change

Percent
Change

TASER 7

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Axon Body

Axon Flex

Axon Fleet

Axon Dock

TASER Cam

*Not meaningful

—

18,842

16,729

3,750

598,119

17,622

3,487

1,601

3,525

1,339

5,759
(245)
(3,641)
3,740

2,571

8,545

1,593

2,307

334

613

*

(1.3)%

(21.8)%

99.7 %

0.4 %

48.5 %

45.7 %

144.1 %

9.5 %

45.8 %

5,759

18,597

13,088

7,490

600,690

26,167

5,080

3,908

3,859

1,952

35

Net sales for the TASER segment increased $1.6 million, or 2.6%, on a sequential basis primarily due to an overall 
increase in TASER device handles, including initial sales of TASER 7. This increase was partially offset by lower 
sequential cartridge revenue, which was primarily attributable to timing. 

Net sales for the Software and Sensors segment increased $8.3 million, or 20.2%, on a sequential basis. Axon 
Fleet contributed $4.1 million of the increase, driven by an increase in both units and average sales price following the 
release of the Fleet 2 device. Combined net sales related to our Axon Body, Axon Flex, and Axon Dock products 
contributed  an  additional  increase  of  $3.9  million,  primarily  due  to  an  increase  in  units. Axon  Evidence  revenues 
increased $1.9 million driven by the continued increase in active users on the platform. The increases were partially 
offset by a decrease in other revenue. 

International sales were $24.3 million in for the three months ended December 31, 2018 compared to $16.7 million 
for the three months ended September 30, 2018, an increase of $7.6 million, driven by increased sales from Australia 
and Canada. 

For the Years Ended December 31, 2017 and 2016

Net Sales 

Net sales by product line were as follows for the years ended December 31, 2017 and 2016 (dollars in thousands):

Year Ended December 31,

2017 (1)

2016 (1)

Dollar
Change

Percent
Change

$

64,426

81,417

4,340

63,203

12,426

8,700

18.7% $

23.7%

1.3%

18.4%

3.6%

2.5%

72,490

52,665

3,580

52,305

9,880

11,724

27.0% $

19.6%

1.3%

19.5%

3.7%

4.4%

234,512

68.2%

202,644

75.5%

TASER segment:

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Extended warranties

Other

TASER segment

Software and Sensors segment:

Axon Body

Axon Flex
Axon Fleet

Axon Dock

15,184

10,083

2,954

9,736

4.4%

2.9%

0.9%

2.8%

12,911

5,323

—

7,422

29,260

4,888

3,710

2,087

4.8%

2.0%

—%

2.8%

10.9%

1.8%

1.4%

0.8%

Axon Evidence and cloud services

57,841

16.8%

TASER Cam

Extended warranties

Other

3,358

7,110

3,020

1.0%

2.1%

0.9%

Software and Sensors segment

109,286

31.8%

65,601

24.5%

Total net sales

$

343,798

100.0% $

268,245

100.0% $

(1) Amounts for the years ended December 31, 2017 and 2016 have not been adjusted under the modified retrospective 
method of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

36

(8,064)
28,752

760

10,898

2,546
(3,024)
31,868

2,273

4,760

2,954

2,314

28,581
(1,530)
3,400

933

43,685

75,553

(11.1)%

54.6 %

21.2 %

20.8 %

25.8 %

(25.8)%

15.7 %

17.6 %

89.4 %

*

31.2 %

97.7 %

(31.3)%

91.6 %

44.7 %

66.6 %

28.2 %

 
 
Net unit sales were as follows:

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Axon Body

Axon Flex

Axon Fleet

Axon Dock

TASER Cam

Year Ended December 31,

2017

2016

70,381

76,106

12,504

79,218

47,700

9,549

2,408,471

1,979,051

89,808

26,025

3,795

23,492

6,432

66,154

14,173

—

16,983

9,566

Unit
Change

Percent
Change

(8,837)
28,406

2,955

429,420

23,654

11,852

3,795

6,509
(3,134)

(11.2)%

59.6 %

30.9 %

21.7 %

35.8 %

83.6 %

*

38.3 %

(32.8)%

The increase in net sales for 2017 compared to 2016 in the TASER segment was primarily attributable to increased 
sales under the OSP and TASER 60 installment payment programs. During the first quarter of 2017, the Home Office 
of the U.K. government approved our X2 devices for sale which resulted in increased TASER X2 sales within the U.K. 
of $8.5 million for the year ended December 31, 2017 compared to no sales during 2016. Additionally, we increased 
cartridge sales by $10.9 million to $63.2 million during the year ended December 31, 2017 as compared to $52.3 million 
during the same period in 2016 which was primarily attributable to an increase in total devices in the field. 

Net  sales  for  the  Software  and  Sensors  segment  were  $109.3  million  and  $65.6  million  for  the  years  ended 
December 31, 2017 and 2016, respectively, an increase of $43.7 million, or 66.6%. The overall increase in the Software 
and Sensors segment was driven by continued adoption of on-officer cameras and related technologies, including our 
Axon Evidence digital evidence management software suite. Combined net sales related to our Axon Body, Axon Flex, 
and Axon Dock products increased approximately $9.3 million. We recorded net sales of $3.0 million related to Axon 
Fleet, our then-newly introduced in-car camera system, with no amounts recorded during the same period in 2016. 
Axon Evidence revenues for the year ended December 31, 2017 increased $28.6 million to $57.8 million as compared 
to the same period in 2016. This increase was primarily driven by the continued increase in active users on our Axon 
Evidence platform.

Cost of Product and Service Sales (dollars in thousands):

TASER segment:

Cost of product sales

Software and Sensors segment:

Cost of product sales

Cost of service sales

Total cost of sales

Year Ended December 31,

2017 (1)

2016 (1)

Dollar
Change

Percent
Change

$ 72,054

30.7% $ 61,930

30.6% $ 10,124

16.3%

45,943

18,713

64,656

42.0% 29,606

45.1% 16,337

55.2%

17.1%

6,173

9.4% 12,540

203.1%

59.2% 35,779

54.5% 28,877

80.7%

39.9%

Total cost of product and service sales

$ 136,710

39.8% $ 97,709

36.4% $ 39,001

(1) Amounts for the years ended December 31, 2017 and 2016 have not been adjusted under the modified retrospective 
method of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Within the TASER segment, cost of product sales increased $10.1 million, or 16.3%, to $72.1 million in 2017, 
compared to $61.9 million in 2016, and remained relatively consistent as a percentage of sales at 30.7% from 30.6%. 
37

 
We did not experience significant changes in variable manufacturing costs during the year ended December 31, 2017 
as compared to 2016. The overall increase in cost of products sold was attributable to higher unit sales.

Within the Software and Sensors segment, cost of product and service sales was $64.7 million, an increase of 
$28.9 million, or 80.7%, from 2016. As a percentage of net sales, cost of product and service sales increased to 59.2% 
in 2017 from 54.5% in 2016. The increase in cost of product sales was primarily attributable to higher sales volumes, 
and the increase in cost of service sales was driven by increased cloud storage costs. The increase in total cost of sales 
as a percentage of total net sales was primarily attributable to non-recurring expenses related to our data migration to 
a new cloud-storage provider.

Gross Margin (dollars in thousands):

TASER segment

Software and Sensors Segment

Total gross margin

Gross margin as % of net sales

Year Ended December 31,

2017

2016

Dollar
Change

Percent
Change

$ 162,458

$ 140,714

44,630

29,822

$ 207,088

$ 170,536

$

$

21,744

14,808

36,552

15.5%

49.7%

21.4%

60.2%

63.6%

Gross margin increased $36.6 million to $207.1 million for the year ended December 31, 2017 compared to 
$170.5 million for 2016 . As a percentage of net sales, gross margin decreased to 60.2% for 2017 from 63.6% for 2016 . 
As a percentage of net sales, gross margin for the TASER segment was relatively consistent at 69.3% and 69.4% for 
the years ended December 31, 2017 and 2016, respectively. Within the Software and Sensors segment gross margin as 
a percentage of net sales was 40.8% and 45.5% for the years ended 2017 and 2016, respectively. Within the Software 
and Sensors segment, hardware gross margin was 10.5% for the year ended December 31, 2017 and 17.6% for the 
same period in 2016, while the service margins were 67.7% and 79.2% during those same periods, respectively. The 
decreased hardware margins were primarily attributable to higher discounting. In certain customer contracts, primarily 
within the Software and Sensors segment, the level of discounting resulted in a portion of the contractual consideration 
allocated to the delivered hardware to be recognized as revenue ratably over the Axon Evidence subscription term. 
However, the full cost of the product is recognized when the hardware is delivered to the customer resulting in lower 
gross margins initially. The decrease in service margins was primarily attributable to non-recurring expenses related 
to our data migration to a new cloud-storage provider.

Sales, General and Administrative Expenses (dollars in thousands):

Year Ended December 31,

2017

2016

Dollar
Change

Percent
Change

Salaries, benefits and bonus

Stock-based compensation

Professional, consulting and lobbying

Sales and marketing

Travel and meals

Other

$

58,450

$

43,058

$

15,392

9,047

24,267

17,368

10,637

18,923

5,707

19,321

15,132

8,970

15,888

3,340

4,946

2,236

1,667

3,035

Total sales, general and administrative expenses

$

138,692

$

108,076

$

30,616

Sales, general, and administrative as a percentage
of net sales

40.3%

54.6%

35.7%

58.5%

25.6%

14.8%

18.6%

19.1%

28.3%

38

 
 
 
 
 
 
SG&A by type and by segment were as follows for the years ended December 31, 2017 and 2016 (dollars in 

thousands):

TASER segment:

Salaries, benefits and bonus

$

Stock-based compensation

Professional, consulting and lobbying

Sales and marketing

Travel and meals

Other

TASER segment

Software and Sensors segment:

Salaries, benefits and bonus

Stock-based compensation

Professional, consulting and lobbying

Sales and marketing

Travel and meals

Other

Year Ended December 31,

2017

2016

Dollar 
Change

Percent 
Change

32,009

6,115

12,017

8,357

4,867

14,837

78,202

26,441

2,932

12,250

9,011

5,770

4,086

23.1% $

4.4%

8.7%

6.0%

3.5%

10.3%

56.4%

24,534

3,339

10,128

8,305

4,277

13,034

63,617

22.7% $

3.1%

9.4%

7.7%

4.0%

12.1%

58.9%

19.1%

18,524

17.1%

2.1%

8.8%

6.5%

4.2%

0.8%

2,368

9,193

6,827

4,693

2,854

2.2%

8.5%

6.3%

4.3%

2.6%

7,475

2,776

1,889

52

590

1,196

14,585

7,917

564

3,057

2,184

1,077

30.5 %

83.1 %

18.7 %

0.6 %

13.8 %

9.2 %

22.9 %

42.7 %

23.8 %

33.3 %

32.0 %

22.9 %

(1,678)

(58.8)%

Software and Sensors segment

60,490

43.6%

44,459

41.1%

16,031

36.1 %

Total sales, general and administrative
expenses

$

138,692

100.0% $

108,076

100.0% $

30,616

28.3 %

(1) Amounts related to commissions expense for the years ended December 31, 2017 and 2016 have not been adjusted 
under the modified retrospective method of adoption of Topic 606, and are presented consistent with the prior period 
amounts reported under ASC 605.

Within the TASER segment, SG&A increased $14.6 million, or 22.9%, to $78.2 million from $63.6 million in 
2016. This increase was primarily attributable to our continued efforts to build the necessary infrastructure to facilitate 
future growth which was evidenced by higher salaries, benefits, bonus and stock-based compensation of $10.3 million 
for the year ended December 31, 2017 as compared to 2016. Increased professional, consulting and lobbying fees of 
$1.9 million were primarily related to accounting and finance consulting costs attributable to our adoption of the new 
revenue recognition rules, international tax restructuring,and efforts towards remediation of internal control matters. 
The remaining other operating expenses were primarily attributable to the overall growth of operations during 2017.

Within the Software and Sensors segment, SG&A increased $16.0 million, or 36.1%, to $60.5 million in 2017 in 
comparison to the prior year. Salaries, benefits, bonus and stock-based compensation in the Software and Sensors 
segment increased $8.5 million as we continued to hire additional engineering, product management personnel, sales 
and marketing personnel and general support staff to further expand upon existing product offerings as well as the 
development of new products such as records management systems and computer aided dispatch systems. The increase 
in professional, consulting and lobbying expenses of $3.1 million was related to higher professional and consulting 
costs related to the implementation of a new revenue accounting software platform. Additionally, we incurred higher 
marketing consulting fees related to hosted events and conferences for customers as well as internal sales meetings. 
The increase in sales and marketing expense of $2.2 million relates to higher commissions on increased bookings, 
increased  customer  samples  attributable  to  our  delivery  of  on-officer  cameras,  Signal  Sidearm,  among  other 
technologies, to prospective customers for evaluation purposes, as well as increased spending on sponsorships for major 
city  police  chief  associations  and  major  county  sheriffs'  associations. The  remaining  other  operating  expenses  are 
primarily attributable to the overall growth of operations during 2017.

39

 
 
Research and Development Expenses (dollars in thousands):

Salaries, benefits and bonus

Stock-based compensation

Professional and consulting

Travel and meals

Other

Year Ended December 31,

2017
33,682

2016
17,205

$

$

6,055

4,351

1,674

9,611

3,320

3,212

969

5,903

Dollar
Change

Percent
Change

$

16,477

2,735

1,139

705

3,708

95.8%

82.4%

35.5%

72.8%

62.8%

80.9%

Total research and development expenses

$

55,373

$

30,609

$

24,764

Research and development as a percentage of net sales

16.1%

11.4%

R&D by type and by segment were as follows for the years ended December 31, 2017 and 2016 (dollars in 

thousands):

Year Ended December 31,

2017

2016

Dollar
Change

Percent
Change

TASER segment:

Salaries, benefits and bonus

$

Stock-based compensation

Professional and consulting

Travel and meals

Other

TASER segment

Software and Sensors segment:

Salaries, benefits and bonus

Stock-based compensation

Professional and consulting

Travel and meals

Other

Software and Sensors segment

Total research and development expenses

$

4,243

517

1,098

388

2,131

8,377

29,439

5,538

3,253

1,286

7,480

46,996

55,373

7.7% $

0.9%

2.0%

0.7%

3.8%

15.1%

53.2%

10.0%

5.9%

2.3%

13.5%

84.9%

100.0% $

2,301

639

1,167

345

1,435

5,887

7.5% $

1,942

84.4 %

(122)

(19.1)%

2.1%

3.8%

1.1%

4.7%

(69)

43

696

19.2%

2,490

14,904

48.7%

14,535

2,681

2,045

624

4,468

24,722

30,609

8.8%

6.7%

2.0%

14.6%

80.8%

100.0% $

2,857

1,208

662

3,012

22,274

24,764

(5.9)%

12.5 %

48.5 %

42.3 %

97.5 %

106.6 %

59.1 %

106.1 %

67.4 %

90.1 %

80.9 %

Within the TASER segment, R&D expenses increased $2.5 million, or 42.3%, to $8.4 million in 2017. Salaries, 
benefits, bonus and stock-based compensation in the TASER segment increased $1.8 million in 2017 compared to 2016. 
The increase for 2017 compared to 2016 was primarily driven by additional headcount as we continued to invest in the 
development of new CEW related technologies.

Within the Software and Sensors segment, R&D expenses increased $22.3 million, or 90.1%, to $47.0 million in 
2017 from the prior year. Our Software and Sensors segment was responsible for approximately 85% of the overall 
expenses in R&D. Of the $22.3 million increase in R&D for the Software and Sensors segment, $17.4 million related 
to salaries, benefits, bonus, and stock-based compensation. The increase in professional and consulting expense of $1.2 
million was primarily attributable to increased technical consulting fees related to the development and release of Signal 
Sidearm. Included in other R&D expenses for the Software and Services segment was $1.9 million of amortization of 
intangible assets related to acquired developed technology that was yet to be put into service. Additionally, during 2017, 
we abandoned certain developed technology acquired in a business combination resulting in an impairment charge of 
$1.0 million which was included in other R&D expenses.

40

 
 
 
 
Interest and Other Income (Expense), Net

Interest and other income (expense), net was $2.7 million and $(0.4) million for the years ended December 31, 

2017 and 2016, respectively. 

For the year ended December 31, 2017, we earned interest income of $1.6 million and had gains from foreign 
currency transaction adjustments of $1.4 million which were partially offset by interest expense of $0.2 million. For 
the year ended December 31, 2016, interest income of $0.7 million was more than offset by losses on foreign currency 
transaction adjustments of $1.1 million.

Provision for Income Taxes 

The provision for income taxes was $10.6 million for the year ended December 31, 2017. The effective income 
tax rate for  2017 was 66.9%. In connection with our initial analysis of the impact of the Tax Act, we were able to make 
reasonable estimates of the impact of the Tax Act and recorded a provisional net tax expense of $8.0 million in the 
period ended December 31, 2017, primarily related to the impact of the tax rate reduction on our deferred tax assets 
and deferred tax liabilities. This was partially offset by a $1.8 million benefit related to excess stock-based compensation 
deductions, as well as a $2.4 million benefit for research and development credits during the year ended December 31, 
2017. In addition, an additional valuation allowance in the amount of $1.9 million was recorded as of December 31, 
2017, related to certain research and development credits that may not be utilized prior to expiration and losses in 
certain foreign jurisdictions in which there was a cumulative loss.

The provision for income taxes was $14.2 million for the year ended December 31, 2016. The effective income 
tax rate for 2016 was 45.1%. The effect of state income taxes of $0.9 million and the tax effects of intercompany 
transactions of $0.6 million were offset by a benefit of $1.9 million for research and development credits in the current 
year. The difference between statutory and foreign tax rates of $1.5 million was largely driven by losses incurred in a 
foreign entity for which no tax benefit will be realized. In addition, a valuation allowance in the amount of $1.8 million 
was recorded as of December 31, 2016 related to certain research and development tax credits that may not be utilized 
prior to expiration and losses in certain foreign jurisdictions in which there was a cumulative loss.

Net Income 

Our net income decreased by $12.1 million to $5.2 million for the year ended December 31, 2017 compared to 
$17.3 million in 2016. Net income per basic and diluted share was $0.10 for 2017 compared to $0.33 and $0.32 per 
basic and diluted share, respectively, for 2016.

Non-GAAP Financial Measures

To supplement our financial results presented in accordance with accounting principles generally accepted in the 
U.S. ("GAAP"), we present the non-GAAP financial measures of EBITDA and Adjusted EBITDA (CEO Performance 
Award). Our management uses these non-GAAP financial measures in evaluating our performance in comparison to 
prior periods. We believe that both management and investors benefit from referring to these non-GAAP financial 
measures in assessing our performance, and when planning and forecasting our future periods. A reconciliation of 
GAAP to the non-GAAP financial measures is presented below. 

•  EBITDA (Most comparable GAAP Measure: Net income) - Earnings before interest expense, investment 

interest income, taxes, depreciation and amortization.

•  Adjusted EBITDA (CEO Performance Award) (Most comparable GAAP Measure: Net income) - Earnings 
before interest expense, investment interest income, taxes, depreciation, amortization and non-cash stock-
based compensation expense.

Although these non-GAAP financial measures are not consistent with GAAP, management believes investors will 
benefit by referring to these non-GAAP financial measures when assessing our operating results, as well as when 
forecasting and analyzing future periods. However, management recognizes that:

41

• 

• 

• 

• 

these  non-GAAP  financial  measures  are  limited  in  their  usefulness  and  should  be  considered  only  as  a 
supplement to our GAAP financial measures;

these non-GAAP financial measures should not be considered in isolation from, or as a substitute for, our 
GAAP financial measures;

these non-GAAP financial measures should not be considered to be superior to our GAAP financial measures; 
and

these non-GAAP financial measures were not prepared in accordance with GAAP and investors should not 
assume that the non-GAAP financial measures presented in this Annual Report on Form 10-K were prepared 
under a comprehensive set of rules or principles.

EBITDA and Adjusted EBITDA (CEO Performance Award) reconcile to net income as follows (dollars in 

thousands):

Net income

Depreciation and amortization

Interest expense

Investment interest income  

Provision for (benefit from) income taxes

EBITDA

Adjustments:

Stock-based compensation expense

Adjusted EBITDA (CEO Performance Award)

Liquidity and Capital Resources 

Summary

For the Years Ended December 31,

2018

2017

$

$

$

29,205

$

10,615

86

(3,002)

(1,101)

35,803

$

21,879

57,682

$

5,207

8,041

186

(904)

10,554

23,084

15,610

38,694

As of December 31, 2018, we had $349.5 million of cash and cash equivalents, an increase of $274.4 million 

from December 31, 2017.

Cash Flows

The following table summarizes our cash flows from operating, investing and financing activities (in thousands):

Operating activities

Investing activities

Financing activities

Effect of exchange rate changes on cash and cash equivalents
Net increase (decrease) in cash and cash equivalents

Year Ended December 31,

2018

2017

2016

$

$

63,875
(9,860)
219,348
(774)
272,589

$

$

18,471

$

19,082
(3,820)
737

34,470

$

21,135
(3,045)
(34,554)
906
(15,558)

42

 
 
 
 
Operating activities

Net cash provided by operating activities in 2018 of $63.9 million consisted of $29.2 million in net income, the 
net add-back of non-cash income statement items totaling $32.5 million and a positive $2.2 million net change in 
operating assets and liabilities. Included in the non-cash items were $10.6 million in depreciation and amortization 
expense,  $2.1  million  related  to  the  disposal  and  abandonment  of  intangible  assets,  $21.9  million  in  stock-based 
compensation expense, and $3.6 million related to deferred income taxes. The most significant increase to the portion 
of cash provided by operating activities related to the changes in operating assets and liabilities was a $54.2 million
increase in deferred revenue. Of the increase, $2.8 million resulted from additional extended warranty sales, $23.2 
million resulted from increased hardware deferred revenue from TASER Assurance Program ("TAP"), OSP and TASER 
7 sales, and $30.1 million related to prepayments for Software and Sensors services. Operating cash flows were also 
impacted  by  decreased  inventory  of  $14.8  million  resulting  from  continued  inventory  optimization  efforts.  These 
increases were offset by increased accounts and notes receivable of $67.6 million and prepaid expenses and other assets 
of $12.7 million during 2018. The increases in accounts and notes receivable were due to increased sales during 2018, 
primarily sales made under the OSP and TASER 60 installment plans.  The increase in prepaid expenses and other asset 
accounts of $12.7 million during 2018 was driven primarily by an increase in deferred commissions of $13.0 million 
representing amounts earned when a contract is booked which is then subsequently amortized. 

Net cash provided by operating activities in 2017 of $18.5 million consisted of $5.2 million in net income, the 
net add-back of non-cash income statement items totaling $28.0 million and a negative $14.8 million net change in 
operating assets and liabilities. Included in the non-cash items are $8.0 million in depreciation and amortization expense, 
$1.1 million related to the disposal and abandonment of intangible assets, $15.6 million in stock-based compensation 
expense, $0.7 million of bond premium amortization and $2.8 million related to deferred income taxes. The most 
significant increase to the portion of cash provided by operating activities related to the changes in operating assets 
and liabilities was a $39.7 million increase in deferred revenue. Of the increase, $7.4 million resulted from additional 
extended warranty sales, $20.2 million resulted from increased hardware deferred revenue from TAP and OSP sales, 
and $12.5 million related to prepayments for Software and Sensors services. These increases were offset by increased 
accounts and notes receivable of $35.3 million, inventory of $11.7 million and prepaid expenses and other assets of 
$9.0 million during 2017. The increases in accounts and notes receivable were due to increased sales during 2017, 
specifically sales made under the OSP and TASER 60 installment plans. Operating cash flows were also impacted by 
increased inventory of $11.7 million in anticipation of higher sales in 2018 and for our National Field Trial Offer for 
body cameras. The increase in prepaid expenses and other asset accounts of $9.0 million during 2017 was driven 
primarily by increased deferred cost of product sales of $5.0 million related to contracts where the product had shipped 
but revenue was deferred due to contractual provisions resulting in the cost of product sales being deferred as an asset 
to  be  recognized  in  subsequent  periods  when  revenue  recognition  criteria  have  been  met,  an  increase  in  deferred 
commissions  of  $2.1  million  representing  amounts  earned  when  a  contract  is  booked,  which  is  then  subsequently 
amortized over the contractual period as products and services are delivered, and increased prepaid income taxes of 
$3.4 million.

Net cash provided by operating activities in 2016 of $21.1 million consisted of $17.3 million in net income, the 
net add-back of non-cash income statement items totaling approximately $8.8 million and a negative $4.9 million net 
change in operating assets and liabilities. Included in the non-cash items are $3.7 million in depreciation and amortization 
expense, $9.4 million in stock-based compensation expense, and $1.3 million of bond premium amortization. These 
additions were partially offset by an $1.4 million reduction related to excess tax benefit from stock-based compensation 
and $5.2 million related to deferred income taxes. The most significant increase to the portion of cash provided by 
operating activities related to the changes in operating assets and liabilities was a $34.3 million increase in deferred 
revenue. Of the increase, $8.1 million resulted from additional extended warranty sales, $15.6 million resulted from 
increased hardware deferred revenue from TAP and OSP sales, and $10.5 million related to prepayments for Software 
and Sensors services. We also had increases in cash provided from operating activities of $17.6 million for increases 
in accounts payable and accrued liabilities related primarily to increased inventory purchases. These increases were 
offset by increased prepaid expenses and other current assets of $10.6 million, inventory of $18.7 million and accounts 
and notes receivable of $28.4 million during 2016. The increases in accounts and notes receivable were due to increased 
sales during 2016, and increases in inventory resulted from higher anticipated sales for 2017. The increase in prepaid 
expenses and other asset accounts during 2016 was driven primarily increased deferred commissions of $1.8 million 

43

attributable to higher sales, increased balances under corporate-owed life insurance policies of $1.1 million, $3.3 million 
of restricted cash related primarily to a customer contract requiring certain contractual payments to be deposited in 
escrow  until  approved  for  release,  and  $1.7  million  of  long-term  contingent  consideration  deposited  in  escrow  in 
connection with a business combination that was completed in December 2016.

Investing activities

Primarily as the result of equipment purchases and business acquisitions during the year, we used $9.9 million
for investing activities in 2018. Calls and maturities on our investments, net of purchases, were $6.8 million. During 
2018, we invested $5.0 million in cash for the acquisition of VIEVU, LLC, a public safety camera and cloud-based 
evidence management system provider for law enforcement agencies. We also invested $11.7 million in the purchase 
of property and equipment and intangibles, net of proceeds related to disposals.

Primarily as the result of investments that matured during the year, we generated $19.1 million from investing 
activities in 2017. Calls and maturities on our investments, net of purchases, were $41.1 million. During 2017, we 
invested  $10.6  million  in  cash  for  the  acquisition  of  Dextro,  Inc.,  to  continue  building  upon  our Axon Artificial 
Intelligence group, and for the acquisition of Breon, our former distributor in Australia. We also invested $11.4 million 
in the purchase of property and equipment and intangibles, net of proceeds related to disposals.

Primarily as a result of investing cash generated from operating activities, we used $3.0 million in investing 
activities  in  2016.  Calls  and  maturities  on  our  investments,  net  of  purchases,  were  $8.9  million.  During  2016,  we 
invested $3.5 million in cash for the acquisition of developed technology and hiring of personnel to form the Axon 
Artificial Intelligence group. We also invested $8.4 million in the purchase of property and equipment and intangibles, 
net of proceeds related to disposals.

Financing activities

Net cash provided by financing activities was $219.3 million for the year ended December 31, 2018. In May 2018, 
we completed a public follow-on equity offering that generated net proceeds of $234.0 million. During 2018, we paid 
income and payroll taxes of $14.1 million on behalf of employees who net-settled stock awards during the period. 
Additionally, we paid $2.3 million for contingent consideration amounts earned during 2018 related to the acquisition 
of certain assets from Fossil Group, Inc. and Fossil Vietnam, Limited Liability Company in 2016 and to the acquisition 
of Dextro in 2017. These cash outflows were partially offset by $1.8 million of proceeds from the exercise of stock 
options. 

Net cash used by financing activities was $3.8 million for the year ended December 31, 2017 . During 2017, we 
paid income and payroll taxes of $3.5 million on behalf of employees who net-settled stock awards during the period. 
Additionally, we paid $1.8 million for contingent consideration amounts earned during 2017 related to the acquisition 
of certain assets from Fossil Group, Inc. and Fossil Vietnam, Limited Liability Company in 2016. These cash outflows 
were partially offset by $1.4 million of proceeds from the exercise of stock options.

Net cash used by financing activities was $34.6 million for the year ended December 31, 2016. During 2016, we 
repurchased $33.7 million of our common stock, which was purchased for a weighted average cost of $18.90 per share, 
inclusive of applicable administrative costs. Additionally, we paid income and payroll taxes of $1.8 million on behalf 
of employees who net-settled stock awards during the period. These cash outflows were partially offset by $0.5 million 
of proceeds from the exercise of stock options, and $1.4 million of excess tax benefit from stock-based compensation. 
The purchase of common stock was made under a stock repurchase program authorized by our Board of Directors. 

Liquidity and Capital Resources

Our most significant source of liquidity continues to be funds generated by operating activities and available cash 
and cash equivalents. In addition, our $100.0 million revolving credit facility is available for additional working capital 
needs or investment opportunities. Under the terms of the line of credit, available borrowings are reduced by outstanding 
letters of credit. Advances under the line of credit bear interest at LIBOR plus 1.0 to 1.5% per year determined in 

44

accordance with a pricing grid based on our funded debt to earnings before interest, taxes, depreciation and amortization 
("EBITDA") ratio.  

As of December 31, 2018, we had letters of credit outstanding of $3.1 million, leaving the net amount available 
for borrowing of $96.9 million. The facility matures on December 31, 2021 and has an accordion feature which allows 
for an increase in the total line of credit up to $100.0 million, subject to certain conditions, including the availability 
of additional bank commitments. There can be no assurance that we will continue to generate cash flows at or above 
current levels or that we will be able to maintain our ability to borrow under our revolving credit facility. At December 31, 
2018 and 2017, there were no borrowings under the line.

Our agreement with the bank requires us to comply with a maximum funded debt to EBITDA ratio, as defined, 
of no greater than 2.50 to 1.00 based upon a trailing four fiscal quarter period. At December 31, 2018, the Company’s 
funded debt to EBITDA ratio was 0.001 to 1.00.

TASER 60 installment purchase arrangements typically involve amounts invoiced in five equal installments at 
the beginning of each year of the five-year term. This is in contrast to a traditional CEW sale in which the entire amount 
being charged for the hardware is invoiced upon shipment. This impacts liquidity in a commensurate fashion, with the 
cash for the TASER 60 arrangement received in five annual installments rather than up front. It is our strategic intent 
to shift an increasing amount of our business to a subscription model, to better match the municipal budgeting process 
of our customers as well as to allow for multiple product offerings to be bundled into existing subscriptions. We carefully 
considered the cash flow impacts of this strategic shift and regularly revisit our cash flow forecast with the goal of 
maintaining a comfortable level of liquidity as we introduce commercial offerings in which we incur upfront cash costs 
to produce and fulfill hardware sales ahead of the cash inflows from our customers. We anticipate, and have prepared 
for, the majority of our arrangements in both reportable segments to be offered in similar subscription-type offerings 
over the coming years. With the launch of the TASER 7, which is primarily being sold in subscription offerings, we 
expect this strategic shift to accelerate. 

Based on our strong balance sheet and the fact that we had just $0.1 million in total long-term debt and capital 
lease obligations at December 31, 2018, we believe financing will be available, both through our existing credit line 
and possible additional financing. However, there is no assurance that such funding will be available on terms acceptable 
to us, or at all. 

We believe that our sources of funding will be sufficient to satisfy our currently anticipated cash requirements 
including capital expenditures, working capital requirements, potential acquisitions and other liquidity requirements 
through at least the next 12 months. We and our Board of Directors may consider repurchases of our common stock. 
Further repurchases of our common stock would take place on the open market, would be financed with available cash 
and are subject to authorization as well as market and business conditions.

Contractual Obligations 

The following table outlines our future contractual financial obligations by period in which payment is expected, 

as of December 31, 2018 (dollars in thousands):

Total

Less than
1 Year

1 - 3 Years

3 - 5 Years

More than
5 Years

Non-cancelable operating leases

Capital leases including interest

Open purchase orders

Total contractual obligations

$

$

12,777

$

3,670

$

6,533

$

2,574

$

76

66,613

40

66,613

36

—

—

—

79,466

$

70,323

$

6,569

$

2,574

$

—

—

—

—

Open purchase orders in the above table represent both cancelable and non-cancelable purchase orders with key 

vendors, which are included in this table due to our strategic relationships with these vendors.

45

We  are  subject  to  U.S.  federal  income  tax  as  well  as  income  taxes  imposed  by  several  states  and  foreign 
jurisdictions. As of December 31, 2018, we had $6.1 million of gross unrecognized tax benefits related to uncertain 
tax positions. The settlement period for our long-term income tax liabilities cannot be determined; however, the liabilities 
are expected to increase by approximately $1.4 million within the next 12 months.

Off-Balance Sheet Arrangements

The discussion of off-balance sheet arrangements in Note 9 to the consolidated financial statements included in 

Part II, Item 8 of this Annual Report on Form 10-K is incorporated by reference herein.  

Critical Accounting Estimates

We have identified the following accounting estimates as critical to our business operations and the understanding 
of our results of operations. The preparation of this Annual Report on Form 10-K requires us to make estimates and 
assumptions that affect the reported amount of assets and liabilities, disclosure of contingent assets and liabilities at 
the date of our consolidated financial statements, and the reported amounts of revenue and expenses during the reporting 
period. While we do not believe that a change in these estimates is reasonably likely, there can be no assurance that 
our actual results will not differ from these estimates. The effect of these estimates on our business operations is discussed 
below.

Product Warranties

We warranty our CEWs, Axon cameras and certain related accessories from manufacturing defects on a limited 
basis for a period of one year after purchase and, thereafter, will replace any defective unit for a fee. Estimated costs 
for the standard warranty are charged to cost of products sold when revenue is recorded for the related product. Future 
warranty costs are estimated based on historical data related to warranty claims on a quarterly basis and this rate is 
applied to current product sales. Historically, reserve amounts have been increased if management becomes aware of 
a component failure or other issue that could result in larger than anticipated warranty claims from customers. The 
warranty reserve is reviewed quarterly to verify that it sufficiently reflects the remaining warranty obligations based 
on the anticipated expenditures over the balance of the warranty obligation period, and adjustments are made when 
actual warranty claim experience differs from estimates. As of December 31, 2018 and 2017, our warranty reserve was 
approximately $0.9 million and $0.6 million, respectively.  Warranty expense for the years ended December 31, 2018, 
2017 and 2016 was $0.7 million, $0.1 million and $0.6 million, respectively. The increase in warranty expense for the 
year ended December 31, 2018 was primarily driven by higher than initially expected warranty claims for the Axon 
Flex 2 on-officer body camera. Warranty expense for the year ended December 31, 2017, was impacted by lower than 
initially expected warranty claims for the Axon Body 2 on-officer body camera. As of December 31, 2018, our reserve 
also included initial reserves related to TASER 7, Signal Sidearm, and Axon Fleet 2. 

Revenue related to separately-priced extended warranties is initially recorded as deferred revenue at its contractual 
amount and subsequently recognized as net sales on a straight-line basis over the warranty service period. Costs related 
to extended warranties are charged to cost of product and service sales when incurred.

Inventory

Inventories are stated at the lower of cost and net realizable value. Cost is determined using the weighted average 
cost  of  raw  materials,  which  approximates  the  first-in,  first-out  (“FIFO”)  method  and  includes  allocations  of 
manufacturing  labor  and  overhead.  Provisions  are  made  to  reduce  potentially  excess,  obsolete  or  slow-moving 
inventories, as well as trial and evaluation inventories to their net realizable value. These provisions are based on 
management’s  best  estimate  after  considering  historical  demand,  projected  future  demand,  inventory  purchase 
commitments, industry and market trends and conditions among other factors. We evaluate inventory costs for abnormal 
costs due to excess production capacity and treats such costs as period costs.

46

During the year ended December 31, 2018, we recorded provisions to reduce inventories to their lower of cost 
and net realizable value of approximately $3.8 million compared to $2.0 million during 2017. The increase in provisions 
made during 2018 was primarily attributable to the impact of phasing out previous generations of VIEVU cameras in 
an effort to convert existing customers to Axon body camera deployments. The remaining change in the provision for 
2018 was driven by analyses looking at projected sales data for existing products and making corresponding adjustments 
to state inventories at their lower of cost and net realizable value.

Revenue Recognition, Deferred Revenue and Accounts and Notes Receivable

We derive revenue from two primary sources:  (1) the sale of physical products, including CEWs, Axon cameras, 
Axon Signal enabled devices, corresponding hardware extended warranties, and related accessories such as Axon docks, 
cartridges  and  batteries,  among  others,  and  (2) subscriptions  to  our Axon  Evidence  digital  evidence  management 
software as a service ("SaaS") (including data storage fees and other ancillary services), which includes varying levels 
of support. To a lesser extent, we also recognize training, professional services and revenue related to other software 
and SaaS services. We apply the five-step model outlined in Topic 606. 

Many of our products and services are sold on a standalone basis.We also bundle our hardware products and 
services together and sell them to our customers in single transactions, where the customer can make payments over a 
multi-year period. For the the years ended December 31, 2018, 2017 and 2016, the composition of revenue recognized 
from contracts containing multiple performance obligations and those not containing multiple performance obligations 
was as follows (dollars in thousands):

For the Year Ended December 31, 2018

TASER

Software and Sensors

Total

Contracts with Multiple Performance
Obligations

Contracts without Multiple Performance
Obligations
Total

$

72,355

28.6% $ 159,318

95.4% $ 231,673

55.2%

180,760
$ 253,115

7,635
71.4
100.0% $ 166,953

4.6

188,395
100.0% $ 420,068

44.8
100.0%

For the Year Ended December 31, 2017 (1)

TASER

Software and Sensors

Total

Contracts with Multiple Performance
Obligations

Contracts without Multiple Performance
Obligations

$

53,865

23.0% $ 102,529

93.8% $ 156,394

45.5%

180,647

77.0

6,757

6.2

187,404

54.5

Total

$ 234,512

100.0% $ 109,286

100.0% $ 343,798

100.0%

For the Year Ended December 31, 2016 (1)

TASER

Software and Sensors

Total

Contracts with Multiple Performance
Obligations

Contracts without Multiple Performance
Obligations
Total

$

34,558

17.1% $

56,270

85.8% $

90,828

33.9%

168,086
$ 202,644

82.9
100.0% $

9,331
65,601

177,417
14.2
100.0% $ 268,245

66.1
100.0%

(1) Amounts for the years ended December 31, 2017 and 2016 have not been adjusted under the modified retrospective 
method of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Additionally, we offer customers the ability to purchase CEW cartridges and certain services on an unlimited 
basis over the contractual term. Due to the unlimited nature of these arrangements whereby we are obligated to deliver 

47

unlimited  products  at  the  customer’s  request,  we  account  for  these  arrangements  as  stand-ready  obligations,  and 
recognize revenue ratably over the contract period. Cost of product sales is recognized as the products are shipped to 
the customer.

Revenues are recognized upon transfer of control of promised products or services to customers in an amount 
that reflects the consideration we expect to receive in exchange for those products or services. We enter into contracts 
that can include various combinations of products and services, each of which is generally distinct and accounted for 
as a separate performance obligation. Revenue is recognized net of allowances for returns and any taxes collected from 
customers, which are subsequently remitted to governmental taxing authorities.

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer, and is 
the unit of account in Topic 606. For contracts with multiple performance obligations, we allocate the contract transaction 
price to each performance obligation using our estimate of the standalone selling price ("SSP") of each distinct good 
or service in the contract.

Performance obligations to deliver products, including CEWs, cameras and related accessories such as cartridges, 
batteries and docks, are generally satisfied at the point in time we ship the product, as this is when the customer obtains 
control of the asset under our standard terms and conditions. In certain contracts with non-standard terms and conditions, 
these performance obligations may not be satisfied until formal customer acceptance occurs. Performance obligations 
to fulfill service-type extended warranties and provide our SaaS offerings, including Axon Evidence and other cloud 
services, are generally satisfied over time as the customer receives and consumes the benefits of these services over 
the stated service period.

We have elected to recognize shipping costs as an expense in cost of product sales when the control of hardware 

products or accessories have transferred to the customer.

Sales tax collected on sales is netted against government remittances and thus, recorded on a net basis. 

Deferred revenue consists of payments received in advance related to products and services for which the criteria 
for revenue recognition have not yet been met. Deferred revenue that will be recognized during the subsequent twelve 
month period from the balance sheet date is recorded as current deferred revenue and the remaining portion is recorded 
as long-term. Generally, customers are billed in annual installments.

Sales are typically made on credit, and we generally do not require collateral. Management performs ongoing 
credit evaluations of its customers’ financial condition, and maintains an allowance for doubtful accounts. Uncollectible 
accounts are charged to expense when deemed uncollectible, and accounts and notes receivable are presented net of 
an allowance for doubtful accounts. This allowance represents management’s best estimate and application of judgment 
considering a number of factors, including third-party credit reports, actual payment history, cash discounts, customer-
specific financial information and broader market and economic trends and conditions.

Valuation of Goodwill, Intangibles and Long-lived Assets

We do not amortize goodwill and intangible assets with indefinite useful lives. Such assets are required to be 
tested for impairment at least annually, or sooner whenever events or changes in circumstances indicate that the assets 
may be impaired. We perform our annual impairment assessment in the fourth quarter of each year. Finite-lived intangible 
assets and other long-lived assets are amortized over their estimated useful lives. Management evaluates whether events 
and circumstances have occurred that indicate the remaining estimated useful life of long-lived assets and intangible 
assets may warrant revision or that the remaining balance of these assets, including intangible assets with indefinite 
lives, may not be recoverable.

Circumstances that might indicate long-lived assets might not be recoverable could include, but are not limited 
to, a change in the product mix, a change in the way products and services are created, produced or delivered, or a 
significant change in the way our products are branded and marketed. When performing a review for recoverability, 
management estimates the future undiscounted cash flows expected to result from the use of the assets and their eventual 

48

disposition. The amount of the impairment loss, if impairment exists, is calculated based on the excess of the carrying 
amounts of the assets over their estimated fair value computed using discounted cash flows. During the year ended 
December 31, 2018, we abandoned certain developed technology acquired in a business combination resulting in an 
impairment  charge  of  $2.0  million.  During  the  year  ended  December  31, 2017,  we  abandoned  certain  developed 
technology acquired in a business combination resulting in an impairment charge of $1.0 million. The impairment 
charges were recorded within the Software and Sensors Segment. No impairment losses were recorded during the year 
ended December 31, 2016.

Income Taxes

We recognize federal, state and foreign current tax liabilities or assets based on our estimate of taxes payable or 
refundable in the current fiscal year by tax jurisdiction. We also recognize federal, state and foreign deferred tax assets 
or liabilities, as appropriate, for our estimate of future tax effects attributable to temporary differences and carry forwards.

We recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position 
will be sustained based on the technical merits of the position. The tax benefits recognized in the consolidated financial 
statements from such positions are measured based on the largest benefit that has a greater than fifty percent likelihood 
of being realized upon ultimate resolution. We must also assess whether uncertain tax positions as filed could result in 
the recognition of a liability for possible interest and penalties if any. We have completed research and development 
tax credit studies for each year a tax credit was claimed for federal, Arizona, and California income tax purposes. We 
determined that it was more likely than not that the full benefit of the research and development tax credit would not 
be sustained on examination and accordingly, have established a liability for unrecognized tax benefits of $5.2 million 
as of December 31, 2018. In addition, we established a $0.1 million liability related to uncertain tax positions for certain 
federal  income  tax  liabilities,  for  a  total  unrecognized  tax  benefit  of  $5.3  million.  We  expect  the  amount  of  the 
unrecognized tax benefit to increase by approximately $1.4 million within the next 12 months. Should the unrecognized 
tax benefit of $5.3 million be recognized, our effective tax rate would be favorably impacted. Our estimates are based 
on information available to us at the time we prepare the income tax provision. Our income tax returns are subject to 
audit by federal, state, and local governments, generally years after the returns are filed. These returns could be subject 
to material adjustments or differing interpretations of the tax laws.

Our calculation of current and deferred tax assets and liabilities is based on certain estimates and judgments and 
involves dealing with uncertainties in the application of complex tax laws. Our estimates of current and deferred tax 
assets and liabilities may change based, in part, on added certainty or finality to an anticipated outcome, changes in 
accounting or tax laws in the U.S. and internationally, or changes in other facts or circumstances. In addition, we 
recognize liabilities for potential tax contingencies based on our estimate of whether, and the extent to which, additional 
taxes may be due. If we determine that payment of these amounts is unnecessary, or if the recorded tax liability is 
greater than our current assessment, we may be required to recognize an income tax benefit, or additional income tax 
expense, respectively, in our consolidated financial statements.

In preparing our consolidated financial statements, we assess the likelihood that our deferred tax assets will be 
realized from future taxable income. In evaluating our ability to recover our deferred income tax assets, we consider 
all available positive and negative evidence, including operating results, ongoing tax planning and forecasts of future 
taxable income on a jurisdiction by jurisdiction basis. A valuation allowance is established if we determine that it is 
more likely than not that some portion or all of the net deferred tax assets will not be realized.

Although we believe that our tax estimates are reasonable, the ultimate tax determination involves significant 
judgments that could become subject to audit by tax authorities in the ordinary course of business. As of December 31, 
2018, we would need to generate approximately $55.1 million of pre-tax income in the U.S. in order to realize the net 
deferred tax assets for which a benefit has been recorded. This estimate considers the reversal of approximately $14.1 
million in gross deferred tax liabilities, $3.5 million tax-effected. We have state net operating losses ("NOLs") of $2.5 
million, which produce deferred tax assets of $0.2 million, which expire at various dates between 2029 and 2036. We 
anticipate our future income to continue to trend upward from our 2018 results, with sufficient pre-tax book income 
to realize a large portion of our deferred tax assets. However, based on specific income projections for years in which 

49

Arizona R&D tax credits are set to expire, and cumulative losses in certain foreign jurisdictions, a reserve of $7.4 
million has been recorded as a valuation allowance against deferred tax assets as of December 31, 2018. 

Stock-Based Compensation

We have historically granted stock-based compensation to key employees and non-employee directors as a means 
of attracting and retaining highly qualified personnel. Stock-based compensation awards primarily consist of service-
based RSUs. RSUs are classified as equity and measured at the fair market value of the underlying stock at the grant 
date. We recognize RSU expense using the straight-line attribution method over the requisite service period. We also 
issue performance-based RSUs, the vesting of which is contingent upon the achievement of certain performance criteria 
related to our operating performance, as well as successful and timely development and market acceptance of future 
product introductions. For performance-based RSUs containing only performance conditions, compensation cost is 
recognized using the graded attribution model over the explicit or implicit service period. For awards containing multiple 
service, performance or market conditions, and all conditions must be satisfied prior to vesting, compensation expense 
is recognized over the requisite service period, which is defined as the longest explicit, implicit or derived service 
period, based on management’s estimate of the probability of the performance criteria being satisfied, adjusted at each 
balance sheet date. For both service-based and performance-based RSUs,we account for forfeitures as they occur as a 
reduction to stock-based compensation expense and additional paid-in-capital. 

For performance-based options, stock-based compensation expense is recognized over the expected performance 
achievement  period  of  individual  performance  goals  when  the  achievement  of  each  individual  performance  goal 
becomes probable. For performance-based awards with a vesting schedule based entirely on the attainment of both 
performance and market conditions, stock-based compensation expense is recognized for each pair of performance and 
market  conditions  over  the  longer  of  the  expected  achievement  period  of  the  performance  and  market  conditions, 
beginning at the point in time that the relevant performance condition is considered probable of achievement. The fair 
value of such awards is estimated on the grant date using Monte Carlo simulations. Refer to Note 12 of the notes to 
our consolidated financial statements within this Annual Report on Form 10-K.

We have granted a total of approximately 8.5 million performance-based awards (options and restricted stock 
units) of which approximately 6.8 million are outstanding as of December 31, 2018, the vesting of which is contingent 
upon the achievement of certain performance criteria including the successful development and market acceptance of 
future product introductions as well as our future sales targets and operating performance. These awards will vest and 
compensation expense will be recognized based on management’s best estimate of the probability of the performance 
criteria  being  satisfied  using  the  most  currently  available  projections  of  future  product  adoption  and  operating 
performance, adjusted at each balance sheet date. Changes in the subjective and probability-based assumptions can 
materially  affect  the  estimate  of  the  fair  value  of  stock-based  compensation  and  consequently,  the  related  amount 
recognized in our statements of operations and comprehensive income. 

Contingencies and Accrued Litigation Expense

We are subject to the possibility of various loss contingencies arising in the ordinary course of business, including 
product-related litigation. We consider the likelihood of loss or impairment of an asset or the incurrence of a liability, 
as well as our ability to reasonably estimate the amount of loss in determining loss contingencies. An estimated loss 
contingency is accrued when it is probable that an asset has been impaired or a liability has been incurred and the 
amount of loss can be reasonably estimated. We regularly evaluate current information available to us to determine 
whether such accruals should be adjusted and whether new accruals are required. Refer to Note 9 of our consolidated 
financial statements within this Annual Report on Form 10-K.

50

Item 7A.     Quantitative and Qualitative Disclosures About Market Risk

Interest Rate Risk 

We typically invest in a limited number of financial instruments, consisting principally of investments in money 
market accounts, certificates of deposit, corporate and municipal bonds with a typical long-term debt rating of “A” or 
better  by  any  nationally  recognized  statistical  rating  organization,  denominated  in  U.S.  dollars. All  of  our  cash 
equivalents and investments are treated as “held-to-maturity.” Investments in fixed-rate interest-earning instruments 
carry a degree of interest rate risk as their market value may be adversely impacted due to a rise in interest rates. As a 
result, we may suffer losses in principal if we sell securities that have declined in market value due to changes in interest 
rates. However, because we classify our debt securities as “held-to-maturity” based on our intent and ability to hold 
these instruments to maturity, no gains or losses are recognized due to changes in interest rates. These securities are 
reported at amortized cost. At December 31, 2018, we did not have any held-to-maturity investments. 

Additionally, we have access to a $50.0 million line of credit borrowing facility which bears interest at LIBOR 
plus 1.0 to 1.5% per year determined in accordance with a pricing grid based on our funded debt to EBITDA ratio. 
Under the terms of the line of credit, available borrowings are reduced by outstanding letters of credit, which totaled 
$3.1 million at December 31, 2018. At December 31, 2018, there was no amount outstanding under the line of credit, 
and the available borrowing under the line of credit was $96.9 million. We have not borrowed any funds under the line 
of credit since its inception; however; should we need to do so in the future, such borrowings could be subject to adverse 
or favorable changes in the underlying interest rate.

Exchange Rate Risk

Our results of operations and cash flows are subject to fluctuations due to changes in foreign currency exchange 
rates, in each case compared to the U.S. dollar, related to transactions by our foreign subsidiaries. The majority of our 
sales to international customers are transacted in U.S. dollars and therefore, are not subject to exchange rate fluctuations 
on these transactions. However, the cost of our products to our customers increases when the U.S. dollar strengthens 
against their local currency, and we may have more sales and expenses denominated in foreign currencies in future 
years which could increase our foreign exchange rate risk. Additionally, intercompany sales to our non-U.S. dollar 
functional currency international subsidiaries are transacted in U.S. dollars which could increase our foreign exchange 
rate risk caused by foreign currency transaction gains and losses.

To date, we have not engaged in any currency hedging activities. However, we may enter into foreign currency 
forward and option contracts with financial institutions to protect against foreign exchange risks associated with certain 
existing assets and liabilities, certain firmly committed transactions, forecasted future cash flows and net investments 
in foreign subsidiaries. However, we may choose not to hedge certain foreign exchange exposures for a variety of 
reasons, including but not limited to the prohibitive economic cost of hedging particular exposures. As such, fluctuations 
in currency exchange rates could harm our business in the future.

51

Item 8.     Financial Statements and Supplementary Data

Index to Consolidated Financial Statements

Consolidated Balance Sheets as of December 31, 2018 and 2017

Consolidated Statements of Operations and Comprehensive Income for the years ended December 31, 2018, 2017 and 2016

Consolidated Statements of Stockholders' Equity for the years ended December 31, 2018, 2017 and 2016

Consolidated Statements of Cash Flows for the years ended December 31, 2018, 2017 and 2016

Notes to Consolidated Financial Statements

Selected Quarterly Financial Information (Unaudited)

Report of Grant Thornton LLP, Independent Registered Public Accounting Firm

Page
53

54

55

56

57

91

93

52

 
 
 
 
 
 
AXON ENTERPRISE, INC.
CONSOLIDATED BALANCE SHEETS
(in thousands, except share data)

December 31,

2018

2017

ASSETS
Current assets:

Cash and cash equivalents
Short-term investments
Accounts and notes receivable, net of allowance of $1,882 and $754 as of December 31,
2018 and 2017, respectively
Contract assets, net
Inventory
Prepaid expenses and other current assets

Total current assets
Property and equipment, net
Deferred income tax assets, net
Intangible assets, net
Goodwill
Long-term notes receivable, net of current portion
Other assets

Total assets

LIABILITIES AND STOCKHOLDERS’ EQUITY
Current liabilities:

Accounts payable
Accrued liabilities
Current portion of deferred revenue
Customer deposits
Current portion of business acquisition contingent consideration
Other current liabilities

Total current liabilities

Deferred revenue, net of current portion
Liability for unrecognized tax benefits
Long-term deferred compensation
Business acquisition contingent consideration, net of current portion
Other long-term liabilities

Total liabilities

Commitments and contingencies (Note 9)
Stockholders’ equity:

Preferred stock, $0.00001 par value; 25,000,000 shares authorized; no shares issued and
outstanding as of December 31, 2018 and 2017
Common stock, $0.00001 par value; 200,000,000 shares authorized; 58,810,637 and
52,969,869 shares issued and outstanding as of December 31, 2018 and 2017, respectively
Additional paid-in capital
Treasury stock at cost, 20,220,227 shares as of December 31, 2018 and 2017
Retained earnings
Accumulated other comprehensive loss

Total stockholders’ equity
Total liabilities and stockholders’ equity

$

$

$

$

349,462
—

$

130,579
13,960
33,763
30,391
558,155
37,893
19,347
15,935
24,981
40,230
22,999
719,540

15,164
41,092
107,016
2,702
—
37
166,011
74,417
2,849
3,235
—
5,704
252,216

$

$

75,105
6,862

56,064
—
45,465
21,696
205,192
31,172
15,755
18,823
14,927
36,877
15,366
338,112

8,592
23,502
70,401
3,673
1,693
89
107,950
54,881
1,706
3,859
1,048
1,224
170,668

—

—

1
453,400
(155,947)
171,383
(1,513)
467,324
719,540

$

1
201,672
(155,947)
123,185
(1,467)
167,444
338,112

The accompanying notes are an integral part of these consolidated financial statements.
53

 
 
AXON ENTERPRISE, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME
(in thousands, except per share data)

Net sales from products

Net sales from services

Net sales

Cost of product sales

Cost of service sales

Cost of sales

Gross margin

Sales, general and administrative

Research and development

Total operating expenses

Income from operations

Interest and other income (expense), net

Income before provision for income taxes

Provision (benefit) for income taxes

Net income

Net income per share:

Basic

Diluted

Weighted average shares outstanding:

Basic

Diluted

Net income

Foreign currency translation adjustments

Comprehensive income

For the Years Ended December 31,

2018
327,635

92,433

420,068

139,337

22,148

161,485

258,583

156,886
76,856

233,742

24,841

3,263

28,104
(1,101)
29,205

0.52

0.50

$

$

$

$

2017
285,859

57,939

343,798

117,997

18,713

136,710

207,088

138,692
55,373

194,065

13,023

2,738

15,761

10,554

5,207

0.10

0.10

$

$

$

$

56,392

57,922

52,726

53,898

29,205
(46)
29,159

$

$

5,207
(2,370)
2,837

$

$

2016
238,573

29,672

268,245

91,536

6,173

97,709

170,536

108,076
30,609

138,685

31,851
(354)
31,497

14,200

17,297

0.33

0.32

52,667

53,536

17,297

820

18,117

$

$

$

$

$

$

The accompanying notes are an integral part of these consolidated financial statements.

54

 
 
 
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B

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
AXON ENTERPRISE, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(in thousands)

For the Years Ended December 31,

2018

2017

2016

$

29,205

$

5,207

$

17,297

Cash flows from operating activities:

Net income

Adjustments to reconcile net income to net cash provided by operating activities:

Depreciation and amortization

Loss on disposal and abandonment of intangible assets

Purchase accounting adjustments to goodwill

Loss (gain) on disposal and impairment of property and equipment, net

Bond premium amortization

Stock-based compensation

Deferred income taxes

Unrecognized tax benefits

Tax benefit from stock-based compensation

Change in assets and liabilities:

Accounts and notes receivable

Inventory

Prepaid expenses and other assets

Accounts payable, accrued and other liabilities

Deferred revenue

Net cash provided by operating activities

Cash flows from investing activities:

Purchases of investments

Proceeds from call / maturity of investments

Purchases of property and equipment

Proceeds from disposal of property and equipment

Purchases of intangible assets

Business acquisitions, net of cash acquired

Net cash provided by (used in) investing activities

Cash flows from financing activities:

Net proceeds from equity offering

Repurchase of common stock

Proceeds from options exercised

Income and payroll tax payments for net-settled stock awards

Payment of contingent consideration for business acquisitions

Excess tax benefit from stock-based compensation

Net cash provided by (used in) financing activities

Effect of exchange rate changes on cash and cash equivalents

Net increase (decrease) in cash and cash equivalents

Cash and cash equivalents and restricted cash, beginning of year

10,615

2,117

—

303

34

21,879

(3,592)

1,144

—

(67,643)

14,804

(12,739)

13,506

54,242

63,875

(4,331)

11,158

(11,139)

—

(558)

(4,990)

(9,860)

233,993

—

1,757

(14,127)

(2,275)

—

219,348

(774)

272,589

78,438

8,041

1,146

(23)

(28)

657

15,610

2,830

(191)

—

(35,305)

(11,746)

(8,992)

1,530

39,735

18,471

(19,950)

61,080

(10,419)

24

(1,024)

(10,629)

19,082

—

—

1,383

(3,453)

(1,750)

—

(3,820)

737

34,470

43,968

3,658

21

520

42

1,265

9,369

(5,167)

582

(1,438)

(28,438)

(18,668)

(10,611)

18,399

34,304

21,135

(56,086)

64,951

(4,957)

42

(3,495)

(3,500)

(3,045)

—

(33,746)

478

(1,772)

(952)

1,438

(34,554)

906

(15,558)

59,526

43,968

Cash and cash equivalents and restricted cash, end of year

$

351,027

$

78,438

$

The accompanying notes are an integral part of these consolidated financial statements.

56

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1. Organization and Summary of Significant Accounting Policies

Axon Enterprise, Inc. (“Axon”, the “Company”, "we", or "us") is a market-leading provider of law enforcement 
technology solutions. Our core mission is to protect life. We fulfill that mission through developing hardware and 
software products that advance the long term objectives of a) obsoleting the bullet, b) reducing social conflict, and c) 
enabling a fair and effective justice system. 

The accompanying consolidated financial statements include the accounts of Axon Enterprise, Inc. and our wholly 

owned subsidiaries. All material intercompany accounts, transactions, and profits have been eliminated.

Basis of Presentation and Use of Estimates

The accompanying consolidated financial statements have been prepared in conformity with accounting principles 
generally accepted in the United States of America (“U.S. GAAP”). The preparation of these consolidated financial 
statements requires management to make estimates and assumptions that affect the reported amounts of assets and 
liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the 
reported amounts of revenues and expenses during the reporting period. Significant estimates and assumptions in these 
consolidated financial statements include:

• 
• 
• 
• 
• 
• 
• 
• 

product warranty reserves,
inventory valuation,
revenue recognition,
valuation of goodwill, intangible and long-lived assets,
recognition, measurement and valuation of current and deferred income taxes,
stock-based compensation,
recognition and measurement of contingencies and accrued litigation expense, and
fair values of identified tangible and intangible assets acquired and liabilities assumed in business combinations.

Actual results could differ materially from those estimates.

Cash, Cash Equivalents and Investments

Cash,  cash  equivalents  and  investments  include  cash,  money  market  funds,  certificates  of  deposit,  state  and 
municipal  obligations  and  corporate  bonds.  We  place  our  cash  and  cash  equivalents  with  high  quality  financial 
institutions. Although we deposit our cash with multiple financial institutions, our deposits regularly exceed federally 
insured limits. 

Cash and cash equivalents include funds on hand and highly liquid investments purchased with initial maturity 
of three months or less. Short-term investments include securities with an expected maturity date within one year of 
the balance sheet date that do not meet the definition of a cash equivalent, and long-term investments are securities 
with an expected maturity date greater than one year. Based on management’s intent and ability, our investments are 
classified as held to maturity investments and are recorded at amortized cost. Held-to-maturity investments are reviewed 
quarterly for impairment to determine if other-than-temporary declines in the fair value have occurred for any individual 
investment that may affect our intent and ability to hold the investment until recovery. Other-than-temporary declines 
in the value of held-to-maturity investments are recorded as expense in the period the determination is made.

Inventory

Inventories are stated at the lower of cost and net realizable value. Cost is determined using the weighted average 
cost  of  raw  materials,  which  approximates  the  first-in,  first-out  (“FIFO”)  method  and  includes  allocations  of 
manufacturing  labor  and  overhead.  Provisions  are  made  to  reduce  potentially  excess,  obsolete  or  slow-moving 
inventories, as well as trial and evaluation inventories to their net realizable value. These provisions are based on 
management’s  best  estimate  after  considering  historical  demand,  projected  future  demand,  inventory  purchase 
commitments, industry and market trends and conditions among other factors. We evaluate inventory costs for abnormal 
costs due to excess production capacity and treat such costs as period costs.

57

 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Property and Equipment

Property  and  equipment  are  stated  at  cost,  net  of  accumulated  depreciation  and  amortization. Additions  and 
improvements are capitalized, while ordinary maintenance and repair expenditures are charged to expense as incurred. 
Depreciation is calculated using the straight-line method over the estimated useful lives of the assets.

Software Development Costs

We expense software development costs, including costs to develop software products or the software component 
of products and services to be marketed to external users, before technological feasibility of such products is reached. 
We have determined that technological feasibility is reached shortly before the release of those products and as a result, 
the  development  costs  incurred  after  the  establishment  of  technological  feasibility  and  before  the  release  of  those 
products are not material. 

Software development costs also include costs to develop software programs to be used solely to meet our internal 
needs and applications. We capitalize development costs related to these software applications once the preliminary 
project stage is complete and it is probable that the project will be completed and the software will be used to perform 
the intended function. Additionally, we capitalize qualifying costs incurred for upgrades and enhancements to existing 
software  that  result  in  additional  functionality.  Costs  related  to  preliminary  project  planning  activities,  post-
implementation activities, maintenance and minor modifications are expensed as incurred. Internal-use software is 
amortized on a straight line basis over its estimated useful life. 

We evaluate the useful lives of these assets on an annual basis and test for impairment whenever events or changes 

in circumstances occur that could impact the recoverability of these assets. 

Valuation of Goodwill, Intangible and Long-lived Assets

We do not amortize goodwill and intangible assets with indefinite useful lives; rather, such assets are required to 
be tested for impairment at least annually, or sooner whenever events or changes in circumstances indicate that the 
assets may be impaired. We perform our annual impairment assessment in the fourth quarter of each year. Finite-lived 
intangible assets and other long-lived assets are amortized over their estimated useful lives. Management evaluates 
whether events and circumstances have occurred that indicate the remaining estimated useful life of long-lived assets 
and intangible assets may warrant revision or that the remaining balance of these assets, including intangible assets 
with indefinite lives, may not be recoverable.

Circumstances that might indicate long-lived assets might not be recoverable could include, but are not limited 
to, a change in the product mix, a change in the way products and services are created, produced or delivered, or a 
significant change in the way our products are branded and marketed. When performing a review for recoverability, 
management estimates the future undiscounted cash flows expected to result from the use of the assets and their eventual 
disposition. The amount of the impairment loss, if impairment exists, is calculated based on the excess of the carrying 
amounts of the assets over their estimated fair value computed using discounted cash flows. During the year ended 
December 31, 2018, we abandoned certain developed technology acquired in a business combination resulting in an 
impairment charge of $2.0 million which was included in sales, general and administrative expense in the accompanying 
statement  of  operations.  During  the  year  ended  December  31, 2017,  we  abandoned  certain  developed  technology 
acquired in a business combination resulting in an impairment charge of $1.0 million which was included in research 
and development expense in the accompanying statement of operations. The impairment charges were recorded within 
the Software and Sensors Segment. No impairment losses were recorded during the year ended December 31, 2016.

Customer Deposits

We require deposits in advance of shipment for certain customer sales orders. Additionally, customers may elect 
to make deposits with us related to contracts for our products and services that were not executed as of the end of a 
reporting period. Customer deposits are recorded as a current liability in the accompanying consolidated balance sheets.

58

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Revenue Recognition, Deferred Revenue and Accounts and Notes Receivable 

We derive revenue from two primary sources:  (1) the sale of physical products, including CEWs, Axon cameras, 
Axon Signal enabled devices, corresponding hardware extended warranties, and related accessories such as Axon docks, 
cartridges  and  batteries,  among  others,  and  (2) subscriptions  to  our Axon  Evidence  digital  evidence  management 
software as a service ("SaaS") (including data storage fees and other ancillary services), which includes varying levels 
of support. To a lesser extent, we also recognize training, professional services and revenue related to other software 
and SaaS services. We apply the five-step model outlined in Accounting Standards Codification Topic 606, Revenue 
from Contracts from Customers ("Topic 606").  For additional discussion of the adoption of Topic 606, see Note 2.

Many of our products and services are sold on a standalone basis. We also bundle our hardware products and 
services together and sell them to our customers in single transactions, where the customer can make payments over a 
multi-year  period. These  sales  may  include  payments  for  upfront  hardware  and  services,  as  well  as  payments  for 
hardware and services to be provided by us at a future date. Additionally, we offer customers the ability to purchase 
CEW cartridges and certain services on an unlimited basis over the contractual term. Due to the unlimited nature of 
these arrangements whereby we are obligated to deliver unlimited products at the customer’s request, we account for 
these arrangements as stand-ready obligations, and recognize revenue ratably over the contract period. Cost of product 
sales is recognized as the products are shipped to the customer.

Revenues are recognized upon transfer of control of promised products or services to customers in an amount 
that reflects the consideration we expect to receive in exchange for those products or services. We enter into contracts 
that can include various combinations of products and services, each of which is generally distinct and accounted for 
as a separate performance obligation. Revenue is recognized net of allowances for returns and any taxes collected from 
customers, which are subsequently remitted to governmental taxing authorities.

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer, and is 
the unit of account in Topic 606. For contracts with multiple performance obligations, we allocate the contract transaction 
price to each performance obligation using our estimate of the standalone selling price ("SSP") of each distinct good 
or service in the contract.

Performance obligations to deliver products, including CEWs, cameras and related accessories such as cartridges, 
batteries and docks, are generally satisfied at the point in time we ship the product, as this is when the customer obtains 
control of the asset under our standard terms and conditions. In certain contracts with non-standard terms and conditions, 
these performance obligations may not be satisfied until formal customer acceptance occurs. Performance obligations 
to fulfill service-type extended warranties and provide our SaaS offerings, including Axon Evidence and other cloud 
services, are generally satisfied over time as the customer receives and consumes the benefits of these services over 
the stated service period.

We have elected to recognize shipping costs as an expense in cost of product sales when the control of hardware 

products or accessories have transferred to the customer.

Sales tax collected on sales is netted against government remittances and thus, recorded on a net basis. 

Deferred revenue consists of payments received and amounts invoiced in advance related to products and services 
for which the criteria for revenue recognition have not yet been met. Deferred revenue that will be recognized during 
the subsequent twelve month period from the balance sheet date is recorded as current deferred revenue and the remaining 
portion is recorded as long-term. Generally, customers are billed in annual installments. See Note 2 for further disclosures 
about our deferred revenue.

Sales are typically made on credit, and we generally do not require collateral. Management performs ongoing 
credit evaluations of its customers’ financial condition, and maintains an allowance for doubtful accounts. Uncollectible 
accounts are charged to expense when deemed uncollectible, and accounts and notes receivable are presented net of 
an allowance for doubtful accounts. This allowance represents management’s best estimate and application of judgment 

59

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

considering a number of factors, including third-party credit reports, actual payment history, cash discounts, customer-
specific  financial  information  and  broader  market  and  economic  trends  and  conditions.   In  the  event  that  actual 
uncollectible amounts differ from our estimates, additional expense could be necessary.

Cost of Product and Service Sales

Cost  of  product  sales  represents  manufacturing  costs,  consisting  of  materials,  labor  and  overhead  related  to 
finished goods and components. Shipping costs incurred related to product delivery are also included in cost of products 
sold. Cost of service sales includes third-party cloud services, and software maintenance and support costs, including 
personnel costs, associated with supporting Evidence.com and other software related services.

Advertising Costs

We expense advertising costs in the period in which they are incurred. We incurred advertising costs of $1.1 
million, $0.5 million and $0.4 million in the years ended December 31, 2018, 2017 and 2016, respectively. Advertising 
costs are included in sales, general and administrative expenses in the accompanying statements of operations.

Standard Warranties

We warranty our CEWs, Axon cameras and certain related accessories from manufacturing defects on a limited 
basis for a period of one year after purchase and, thereafter, will replace any defective unit for a fee. Estimated costs 
for the standard warranty are charged to cost of products sold when revenue is recorded for the related product. Future 
warranty costs are estimated based on historical data related to warranty claims on a quarterly basis and this rate is 
applied to current product sales. Historically, reserve amounts have been increased if management becomes aware of 
a component failure or other issue that could result in larger than anticipated warranty claims from customers. The 
warranty reserve is reviewed quarterly to verify that it sufficiently reflects the remaining warranty obligations based 
on the anticipated expenditures over the balance of the warranty obligation period, and adjustments are made when 
actual warranty claim experience differs from estimates. The warranty reserve is included in accrued liabilities on the 
accompanying consolidated balance sheets. 

Changes in our estimated warranty reserve were as follows (in thousands):

Balance, January 1

Utilization of reserve

Warranty expense

Balance, December 31

Research and Development Expenses

2018

2017

2016

$

$

$

644
(458)
712

898

$

$

780
(245)
109

644

$

314
(155)
621

780

We expense as incurred research and development costs that do not meet the qualifications to be capitalized. We 
incurred research and development expense of $76.9 million, $55.4 million and $30.6 million in 2018, 2017 and 2016, 
respectively.

Income Taxes

Income  taxes  are  accounted  for  under  the  asset  and  liability  method.  Deferred  tax  assets  and  liabilities  are 
recognized for the future tax consequences attributable to differences between the financial statement amounts of assets 
and liabilities and their respective tax bases and operating loss and tax credit carry forwards. Deferred tax assets and 
liabilities are measured using enacted tax rates expected to apply to taxable income in future years in which those 
temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change 
in tax rate is recognized in income in the period that includes the enactment date. Deferred tax assets are reduced through 
the establishment of a valuation allowance if, based upon available evidence, it is determined that it is more likely than 
not that the deferred tax assets will not be realized.

60

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

We recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position 
will be sustained on examination by the taxing authorities, based on the technical merits of the position. The tax benefits 
recognized in the consolidated financial statements from such a position are measured based on the largest benefit that 
has  a  greater  than  50%  likelihood  of  being  realized  upon  ultimate  resolution.  Management  also  assesses  whether 
uncertain tax positions, as filed, could result in the recognition of a liability for possible interest and penalties. Our 
policy is to include interest and penalties related to unrecognized tax benefits as a component of income tax expense. 
Refer to Note 10 for additional information regarding the change in unrecognized tax benefits.

Concentration of Credit Risk and Major Customers / Suppliers

Financial instruments that potentially subject us to concentrations of credit risk consist of accounts and notes 
receivable, contract assets, and cash. Sales are typically made on credit and we generally do not require collateral. 
Management performs ongoing credit evaluations of its customers’ financial condition and maintains an allowance for 
estimated  losses.  Uncollectible  accounts  are  written  off  when  deemed  uncollectible,  and  accounts  receivable  are 
presented net of an allowance for doubtful accounts, which totaled $1.9 million and $0.8 million as of December 31, 
2018 and 2017, respectively. Historically, we have experienced a low level of write-offs related to uncollectible accounts. 

We maintain the majority of our cash at four depository institutions. As of December 31, 2018, the aggregate 
balances in such accounts were $342.3 million. Our balances with these institutions regularly exceed Federal Deposit 
Insurance Corporation (“FDIC”) insured limits for domestic deposits and various deposit insurance programs covering 
our deposits in Australia, Germany, Finland, the Netherlands, the United Kingdom, and Vietnam. To manage the related 
credit exposure, management continually monitors the creditworthiness of the financial institutions where we have 
deposits. 

We sell some of our products through a network of unaffiliated distributors. We also sell directly to customers. 

No customer represented more than 10% of total net sales for the years ended December 31, 2018, 2017 or 2016. 

At December 31, 2018, and 2017, no customer represented more than 10% of the aggregate balance of accounts 

and notes receivable and contract assets.

We currently purchase finished circuit boards and injection-molded plastic components from suppliers located 
in the U.S., Mexico and Taiwan. Although we  currently obtain many of these components from single source suppliers, 
we own the injection molded component tooling used in their production. As a result, management believes it could 
obtain alternative suppliers in most cases without incurring significant production delays. We also purchase small, 
machined parts from a vendor in Taiwan, custom cartridge components from a proprietary vendor in the U.S., and 
electronic  components  from  a  variety  of  international  and  domestic  distributors. We  believe  that  there  are  readily 
available alternative suppliers in most cases who could consistently meet our needs for these components. We acquire 
most of our components on a purchase order basis and do not have any significant long-term contracts with suppliers.

Fair Value of Financial Instruments

We use the fair value framework that prioritizes the inputs to valuation techniques for measuring financial assets 
and liabilities measured on a recurring basis and for non-financial assets and liabilities when these items are re-measured. 
Fair value is considered to be the exchange price in an orderly transaction between market participants, to sell an asset 
or transfer a liability at the measurement date. The hierarchy below lists three levels of fair value based on the extent 
to  which  inputs  used  in  measuring  fair  value  are  observable  in  the  market.  We  categorize  each  of  our  fair  value 
measurements in one of these three levels based on the lowest level input that is significant to the fair value measurement 
in its entirety. These levels are:

•  Level 1 – Valuation techniques in which all significant inputs are unadjusted quoted prices from active markets 

for assets or liabilities that are identical to the assets or liabilities being measured.

•  Level 2 – Valuation techniques in which significant inputs include quoted prices from active markets for assets 
or liabilities that are similar to the assets or liabilities being measured and/or quoted prices for assets or liabilities 

61

 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

that are identical or similar to the assets or liabilities being measured from markets that are not active. Also, 
model-derived valuations in which all significant inputs and significant value drivers are observable in active 
markets are Level 2 valuation techniques.

•  Level  3  –  Valuation  techniques  in  which  one  or  more  significant  inputs  or  significant  value  drivers  are 
unobservable. Unobservable inputs are valuation technique inputs that reflect our own assumptions about 
inputs that market participants would use in pricing an asset or liability.

We have cash equivalents and investments, which at December 31, 2018 and 2017, were comprised of money 
market funds, state and municipal obligations, corporate bonds, and certificates of deposits. See additional disclosure 
regarding the fair value of our cash equivalents and investments in Note 3. Included in the balance of other assets as 
of  December 31,  2018  and  2017  was  $3.6  million  and  $3.8  million,  respectively,  related  to  corporate-owned  life 
insurance policies which are used to fund our deferred compensation plan. We determine the fair value of our insurance 
contracts by obtaining the cash surrender value of the contracts from the issuer, a Level 2 valuation technique.

Our financial instruments also include accounts and notes receivable, accounts payable and accrued liabilities. 
Due to the short-term nature of these instruments, their fair values approximate their carrying values on the balance 
sheet.

Segment and Geographic Information

Our  operations  are  comprised  of  two  reportable  segments:  the  manufacture  and  sale  of  CEWs,  batteries, 
accessories,  extended  warranties  and  other  products  and  services  (the  “TASER”  segment);  and  the  development, 
manufacture and sale of software and sensors, which includes the sale of devices, wearables, applications, cloud and 
mobile products (collectively, the "Software and Sensors" segment). Reportable segments are determined based on 
discrete financial information reviewed by our Chief Executive Officer who is our chief operating decision maker 
("CODM"). We organize and review operations based on products and services, and currently there are no operating 
segments  that  are  aggregated.  We  perform  an  analysis  of  our  reportable  segments  at  least  annually.  Additional 
information related to our business segments is summarized in Note 16.

For the years ended December 31, 2018, 2017 and 2016, net sales by geographic area as well as the percentage 

relationship to total net sales included in the accompanying statements of operations were as follows (in thousands):

United States

Other Countries
Total

2018

335,310

84,758

420,068

$

$

Year Ended December 31,
2017 (1)

2016 (1)

79.8% $

282,810

82.3% $

218,757

20.2

60,988

17.7

49,488

81.6%

18.4

100.0% $

343,798

100.0% $

268,245

100.0%

(1) Amounts for the years ended December 31, 2017 and 2016 have not been adjusted under the modified retrospective 
method of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Sales to customers outside of the U.S. are typically denominated in U.S. dollars and are attributed to each country 
based on the shipping address of the distributor or customer. For the years ended December 31, 2018, 2017 and 2016, 
no individual country outside the U.S. represented more than 10% of net sales. Substantially all of our assets are located 
in the U.S.

Stock-Based Compensation

We recognize expense related to stock-based compensation transactions in which we receive services in exchange 
for equity instruments of the Company. Stock-based compensation expense for RSUs is measured based on the closing 
fair market value of our common stock on the date of grant. We recognize stock-based compensation expense over the 
award’s requisite service period on a straight-line basis for time-based RSUs and on a graded basis for RSUs that are 
62

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

contingent on the achievement of performance conditions. We recognize forfeitures as they occur as a reduction to 
stock-based compensation expense and to additional paid-in-capital. 

Historically, we have calculated the fair value of stock options using the Black-Scholes-Merton option pricing 
valuation  model,  which  incorporates  various  assumptions  including  expected  volatility,  expected  life,  expected 
dividends and risk-free interest rates. No stock options were awarded from 2012 to 2017. 

On May 24, 2018 (the “Grant Date”), our stockholders approved the Board of Directors’ grant of 6,365,856 stock 
option awards to Patrick W. Smith, our CEO (the “CEO Performance Award”). The CEO Performance Award consists 
of 12 vesting tranches with a vesting schedule based entirely on the attainment of both operational goals (performance 
conditions) and market capitalization goals (market conditions), assuming continued employment either as the CEO 
or  as  both  Executive  Chairman  and  Chief  Product  Officer  and  service  through  each  vesting  date.  Stock-based 
compensation expense associated with the CEO Performance Award is recognized over the requisite service period, 
which is defined as the longer of the expected achievement period for each pair of market capitalization and operational 
goals, beginning at the point in time when the relevant operational goal is considered probable of being met. 

Given the complexity of the award, we utilized Monte Carlo simulations to simulate a range of possible future 
market capitalizations for the Company over the term of the options. The average of all iterations of the simulation was 
used as the basis for the valuation and market capitalization goal derived service period for each tranche. Additionally, 
we applied an illiquidity discount of 9.2% to the valuation because the award specifies a post-exercise holding period 
of 2.5 years. This discount was estimated using the Finnerty model and reduced by the impact of expected payroll and 
income taxes due upon exercise of the options, as the related proportion of shares are expected to be sold to satisfy 
such obligations. Additional assumptions used for the CEO Performance Award and the resulting estimates of weighted-
average fair value per share of options granted are as follows:

Volatility

Risk-free interest rate

Dividend rate

Expected life of options

Weighted average grant date fair value of options granted

47.71%

2.98%

—

9.76 years

$38.64

The expected life of the options represents the estimated period of time from grant date until exercise; in this 
case, exercise is assumed to occur at the full contractual term of ten years from grant and is based on input from the 
CEO and his historical behavior of not exercising vested options. Expected stock price volatility is based on the average 
of the 9.76-year historical volatility and the implied volatility on 1,080-day call option for the Company. The risk-free 
interest  rate  is  based  on  the  implied  yield  available  on  United  States Treasury  bill  zero-coupon  issuances  with  an 
equivalent remaining term to the term of the options. We have not paid dividends in the past and do not plan to pay 
any dividends in the near future.

Other than the CEO Performance Award, no options were awarded during the year ended December 31, 2018. 

No options were awarded during the years ended December 31, 2017 or 2016. 

63

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Income per Common Share

Basic income per common share is computed by dividing net income by the weighted average number of common 
shares outstanding during the periods presented. Diluted income per share reflects the potential dilution  from outstanding 
stock options and unvested restricted stock units. The calculation of the weighted average number of shares outstanding 
and earnings per share are as follows (in thousands except per share data):

Numerator for basic and diluted earnings per share:

Net income

Denominator:

Weighted average shares outstanding—basic

Dilutive effect of stock-based awards

Diluted weighted average shares outstanding

Anti-dilutive stock-based awards excluded

Net income per common share:

For the Year Ended December 31,

2018

2017

2016

$

29,205

$

5,207

$

17,297

56,392

1,530

57,922

6,757

52,726

1,172

53,898

386

52,667

869

53,536

443

0.33

0.32

Basic

Diluted

$

$

0.52

0.50

$

$

0.10

0.10

$

$

Recently Issued Accounting Guidance

Recently Adopted Accounting Pronouncements

In May 2014, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 
2014-09, Revenue from Contracts with Customers (“ASU 2014-09”) and Accounting Standards Codification ("ASC") 
Subtopic 340-40, Other Assets and Deferred Costs - Contracts with Customers ("ASC 340-40"), (collectively, “Topic 
606”). On January 1, 2018, we adopted Topic 606 by applying the modified retrospective method of adoption for all 
contracts that were not substantially completed as of the adoption date. ASU 2014-09 requires entities to recognize 
revenue through the application of a five-step model, which includes identification of the contract, identification of the 
performance obligations, determination of the transaction price, allocation of the transaction price to the performance 
obligations and recognition of revenue as the entity satisfies the performance obligations. Refer to Note 2 for further 
discussion.

In August 2016, the FASB issued ASU 2016-15, Statement of Cash Flows (Topic 230): Classification of Certain 
Cash Receipts and Cash Payments. ASU 2016-15 eliminates the diversity in practice related to the classification of 
certain  cash  receipts  and  payments. ASU  2016-15  designates  the  appropriate  cash  flow  classification,  including 
requirements  to  allocate  certain  components  of  these  cash  receipts  and  payments  among  operating,  investing  and 
financing activities. We adopted ASU 2016-15 effective January 1, 2018, and the adoption of this ASU did not have a 
material impact on our consolidated financial statements.

In October 2016, the FASB issued ASU 2016-16, Income Taxes (Topic 740) - Intra-Entity Transfers of Assets 
Other Than Inventory. ASU 2016-16 requires an entity to recognize income tax consequences of an intra-entity transfer 
of an asset other than inventory when the transfer occurs. This removes the exception to postpone recognition until the 
asset has been sold to an outside party. We adopted ASU 2016-16 effective January 1, 2018, and the adoption of this 
ASU did not have a material impact on our consolidated financial statements.

In November 2016, the  FASB  issued ASU  2016-18, Statement  of  Cash  Flows - Restricted  Cash (Topic 230), 
which amends the existing guidance relating to the treatment of restricted cash and restricted cash equivalents on the 
statement  of  cash  flows.   We  adopted ASU  2016-18  effective  January  1,  2018,  and  retrospectively  updated  the 

64

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

presentation of our consolidated statements of cash flows to include amounts of restricted cash with cash and cash 
equivalents when reconciling the beginning-of-period and end-of-period amounts. 

In January 2017, the FASB issued ASU 2017-01, Business Combinations (Topic 805) to provide a more robust 
framework to use in determining when a set of acquired assets and activities is a business. The amendments in ASU 
2017-01 provide a screen to determine when a set of acquired integrated assets and activities is not a business, and if 
the screen is not met it may result in fewer transactions that qualify as a business combination under ASC Topic 805. 
We adopted ASU 2017-01 effective January 1, 2018, and the adoption of this ASU did not have a material impact on 
our consolidated financial statements.

In May 2017, the FASB issued ASU 2017-09, Compensation - Stock Compensation (Topic 718), which provides 
guidance on determining which changes to the terms and conditions of share-based payment awards require an entity 
to apply modification accounting under Topic 718. We adopted ASU 2017-09 effective January 1, 2018, and the adoption 
of this ASU did not have a material impact on our consolidated financial statements.

In September 2018, the FASB issued ASU 2018-15, Intangibles—Goodwill and Other—Internal-Use Software 
(Subtopic 350-40): Customer’s Accounting for Implementation Costs Incurred in a Cloud Computing Arrangement 
That Is a Service Contract. The guidance reduces complexity for the accounting for costs of implementing a cloud 
computing service arrangement and  aligns the requirements for capitalizing implementation costs incurred in a hosting 
arrangement that is a service contract with the requirements for capitalizing implementation costs incurred to develop 
or obtain internal-use software (and hosting arrangements that include an internal use software license).  The accounting 
for the service element of a hosting arrangement that is a service contract is not affected by the amendments. We adopted 
ASU 2018-15 prospectively effective July 1, 2018, and the adoption of this ASU did not have a material impact on our 
consolidated financial statements.

Effective the first quarter of 2019:

In February 2016, the FASB issued ASU 2016-02, Leases (Topic 842), which is intended to increase transparency 
and comparability among organizations by requiring the recognition of right-of-use (“ROU”) assets and lease liabilities 
on the balance sheet. In July 2018, the FASB issued additional guidance which provided an additional transition method 
for adopting the updated guidance.  Under the additional transition method, entities may elect to recognize a cumulative-
effect adjustment to the opening balance of retained earnings in the year of adoption. We currently plan to adopt this 
standard using the modified retrospective approach.

Most prominent among the changes in the standard is the requirement for lessees to recognize ROU assets and 
lease liabilities for those leases classified as operating leases under current U.S. GAAP. The standard requires additional 
disclosures to enable users of financial statements to assess the amount, timing, and certainty of cash flows arising 
from leases. We intend to elect certain of the available practical expedients upon adoption. We have evaluated our 
existing lease portfolio and believe that our population of leases is relatively low in number. We have implemented key 
processes and controls to enable the accurate assessment of leases and preparation of related financial information. 

We are nearing completion of the opening balance sheet adjustment related to ASU 2016-02. We expect adoption 
of  the  standard  will  result  in  the  recognition  of  ROU  assets  of  approximately  $11  million  and  lease  liabilities  of 
approximately $12 million for operating leases as of January 1, 2019, with no impact to retained earnings. Additionally, 
we anticipate that our accounting for capital leases will remain substantially unchanged. 

In June 2018, the FASB issued ASU 2018-07, Compensation - Stock Compensation (Topic 718), expanding the 
scope of Topic 718 to include share-based payment transactions for acquiring goods and services from nonemployees. 
The adoption of this ASU is not expected to have a material impact on our consolidated financial statements.

65

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Effective the first quarter of 2020:

In June 2016, the FASB issued ASU 2016-13, Financial Instruments - Credit Losses (Topic 326): Measurement 
of Credit Losses on Financial Instruments. ASU 2016-13 includes an impairment model (known as the current expected 
credit loss model) that is based on expected losses rather than incurred losses. Under the new guidance, an entity 
recognizes as an allowance its estimate of expected credit losses, which the FASB believes will result in more timely 
recognition of such losses. The use of forecasted information is intended to incorporate more timely information in the 
estimate of expected credit loss. Early adoption is permitted.We are currently in the process of evaluating the impact 
of adoption of ASU 2016-13 on our consolidated financial statements.

In August 2018, the FASB issued ASU 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework—
Changes to the Disclosure Requirements for Fair Value Measurement. ASU 2018-13 eliminates, adds and modifies 
certain disclosure requirements for fair value measurements. The amendments applicable to the disclosures of changes 
in unrealized gains and losses, the range and weighted average of significant unobservable inputs used to develop Level 
3 fair value measurements, and the narrative description of measurement uncertainty should be applied prospectively 
for only the most recent interim or annual period presented in the initial year of adoption. All other amendments should 
be applied retrospectively to all periods presented upon their effective date. Early adoption is permitted, and an entity 
is also permitted to early adopt any removed or modified disclosures and delay adoption of the additional disclosures 
until their effective date. As ASU 2018-13 only revises disclosure requirements, it will not have a material impact on 
our consolidated financial statements.

Reclassification of Prior Year Presentation

Certain  prior  year  amounts  have  been  reclassified  for  consistency  with  the  current  year  presentation.  These 

reclassifications had no effect on the reported results of operations. 

2. Revenues 

Adoption of ASC Topic 606, "Revenue from Contracts with Customers" 

On January 1, 2018, we adopted Topic 606 using the modified retrospective method applied to those contracts 
which were not completed as of January 1, 2018. Results for reporting periods beginning after January 1, 2018 are 
presented under Topic 606, while prior period amounts are not adjusted, and continue to be reported in accordance with 
our historic accounting under ASC 605. We recorded a net increase in stockholders’ equity (retained earnings) of $19.0 
million as of January 1, 2018 due to the cumulative impact of adopting Topic 606 on contracts that were not complete 
as of that date. The areas most significantly impacted were contracts with contingent hardware revenue and the treatment 
of incremental costs of obtaining contracts with customers. 

66

 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

The impact as a result of applying Topic 606 was a net increase to net sales of $5.0 million for the twelve months 
ended December 31, 2018, and a net decrease to sales, general and administrative expenses of approximately $3.6 
million related to the costs of obtaining contracts for the same periods, as compared to what would have been recognized 
under ASC 605. The impacts to the December 31, 2017 balance sheet of adopting Topic 606 are presented below (in 
thousands):

December 31, 
2017
(As reported)

Impact of Adoption
of Topic 606 on
Opening Balance 
Sheet

January 1, 2018
(As adjusted)

Accounts and notes receivable, net

$

56,064

$

28,915

$

Contract assets, net

Prepaid expense and other current assets

Total impacted current assets

Deferred income tax assets, net

Long-term notes receivable

Other assets

Total impacted assets

Accrued liabilities

Current portion of deferred revenue

Total impacted current liabilities

Deferred revenue, net of current portion

Total impacted liabilities

Retained earnings

Total impacted stockholders' equity

Total impacted liabilities and stockholders' equity

—

21,696

77,760

15,755

36,877

15,366

145,758

23,502

70,401

93,903

54,881

148,784

123,185

123,185

271,969

5,512

2,003

36,430
(5,158)
(12,977)
5,323

23,618

2,512

863

3,375

1,249

4,624

18,994

18,994

23,618

84,979

5,512

23,699

114,190

10,597

23,900

20,689

169,376

26,014

71,264

97,278

56,130

153,408

142,179

142,179

295,587

67

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Nature of Products and Services

The following table presents our revenues by primary product and service offering (in thousands):

Year Ended December 31, 2018

Year Ended December 31, 2017 (1)

TASER

Software and
Sensors

Total

TASER

Software and
Sensors

Total

TASER 7

TASER X26P

TASER X2

TASER Pulse and Bolt

Cartridges

Axon Body

Axon Flex

Axon Fleet

Axon Dock

Axon Evidence and cloud
services

TASER Cam

Extended warranties

Other

Total

$

7,358

$

— $

7,358

$

— $

— $

70,638

78,837

5,182

68,258

—

—

—

—

—

—

15,753

7,089

—

—

—

—

21,883

6,509

12,527

10,706

90,291

3,871

11,860

9,306

70,638

78,837

5,182

68,258

21,883

6,509

12,527

10,706

90,291

3,871

27,613

16,395

64,426

81,417

4,340

63,203

—

—

—

—

—

—

12,426

8,700

—

—

—

—

15,184

10,083

2,954

9,736

57,841

3,358

7,110

3,020

—

64,426

81,417

4,340

63,203

15,184

10,083

2,954

9,736

57,841

3,358

19,536

11,720

$

253,115

$

166,953

$

420,068

$

234,512

$

109,286

$

343,798

(1) Amounts for the year ended December 31, 2017 have not been adjusted under the modified retrospective method of 
adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Contract Balances

The timing of revenue recognition may differ from the timing of invoicing to customers. We generally have an 
unconditional right to consideration when we invoice our customers and record a receivable. We record a contract asset 
when revenue is recognized prior to invoicing, or a contract liability (deferred revenue) when revenue will be recognized 
subsequent to invoicing. 

Contract  assets  generally  result  from  our  subscription  programs  where  we  satisfy  a  hardware  performance 
obligation upon shipment to the customer, and the right to the portion of the transaction price allocated to that hardware 
performance obligation is conditional on our future performance of a SaaS service obligation under the contract. We 
recognize a portion of the amount allocated to hardware products shipped to the customer as accounts receivable when 
invoiced to the customer, and record the remaining allocated value as a contract asset as we have generally fulfilled 
our hardware performance obligation upon shipment. Unbilled accounts receivable expected to be invoiced and collected 
within twelve months was $17.3 million as of December 31, 2018, and was included in accounts receivable on our 
consolidated balance sheet. 

Contract liabilities generally consist of deferred revenue on our subscription programs where we generally invoice 
customers at the beginning of each annual period and record a receivable at the time of invoicing when there is an 
unconditional right to consideration. 

Deferred revenue is comprised mainly of unearned revenue related to our Axon Evidence SaaS platform, secure 
cloud-based storage, service-type extended warranties, stand-ready obligations in our cartridge programs, and rights 
to future CEW, camera and related accessories hardware in our subscription programs. Revenue for Axon Evidence 
and  cloud-based  storage,  our  service-type  extended  warranties  and  stand-ready  cartridge  programs  is  generally 

68

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

recognized on a straight-line basis over the subscription term. Revenue for the rights to future hardware is generally 
recognized at the point in time the hardware products are shipped to the customer. 

Payment terms and conditions vary by contract type and geography, but our standard terms are that payments are 

due within 30 days from the date of invoice. 

The following table presents our contract assets, contract liabilities and certain information related to these balances 

as of and for the year ended December 31, 2018 (in thousands):

Contract assets, net

Contract liabilities (deferred revenue)

Revenue recognized in the period from:

Amounts included in contract liabilities at the beginning of the period

Contract liabilities (deferred revenue) consisted of the following (in thousands):

December 31, 2018
13,960
$

181,433

63,475

December 31, 2018

December 31, 2017 (1)

Current

Long-Term

Total

Current

Long-Term

Total

Warranty:

TASER

Software and Sensors

Hardware:

TASER

Software and Sensors

Software and Sensors Services

$

12,797

$

16,847

$

29,644

$

12,501

$

18,619

$

8,273

21,070

9,355

20,878

30,233

55,713

6,516

23,363

15,598

24,685

40,283

10,771

14,789

44,433

24,953

45,563

70,516

66,484

6,293

18,794

4,164

16,956

21,120

30,487

4,195

22,814

11,401

14,781

26,182

5,885

31,120

10,488

41,608

15,565

31,737

47,302

36,372

Total

$ 107,016

$

74,417

$ 181,433

$

70,401

$

54,881

$ 125,282

December 31, 2018

December 31, 2017 (1)

TASER

Current

$

22,152

Long-Term
32,445
$

$

Software and Sensors

84,864

41,972

Total
54,597

126,836

Total

$ 107,016

$

74,417

$ 181,433

Current

16,665

53,736

Long-Term
30,020
$

$

24,861

Total
46,685

78,597

70,401

$

54,881

$ 125,282

$

$

(1) Amounts as of December 31, 2017 have not been adjusted under the modified retrospective method of adoption of 
Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

Remaining Performance Obligations

As of December 31, 2018, we had approximately $900 million of remaining performance obligations, which 
included both recognized contract liabilities as well as amounts that will be invoiced and recognized in future periods. 
The remaining performance obligations are limited only to arrangements that meet the definition of a contract under 
Topic 606 as of December 31, 2018. We expect to recognize between 15% - 20% of this balance over the next twelve 
months, and expect the remainder to be recognized over the following five to seven years, subject to risks related to 

69

 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

delayed deployments, budget appropriation or other contract cancellation clauses.

Costs to Obtain a Contract

We recognize an asset for the incremental costs of obtaining a contract with a customer, which consist primarily 
of sales commissions. These costs are ascribed to or allocated to the underlying performance obligations in the contract 
and amortized consistent with the recognition timing of the revenue for the underlying performance obligations. 

For contract costs related to performance obligations with an amortization period of one year or less, we apply 
the practical expedient to expense these sales commissions when incurred. These costs are recognized as incurred within 
sales,  general  and  administrative  expenses  on  the  accompanying  consolidated  statements  of  operations  and 
comprehensive income.

As of December 31, 2018, our assets for costs to obtain contracts were as follows (in thousands):

Current deferred commissions (1)
Deferred commissions, net of current portion (2)

December 31, 2018
7,062
$

15,530

22,592

$

(1) Current deferred commissions are included within prepaid expenses and other current assets on the accompanying 
consolidated balance sheet.

(2) Deferred commissions, net of current portion, are included in other assets on the accompanying consolidated balance 
sheet.

During  the  year  ended  December 31,  2018,  we  recognized  $5.3  million  of  amortization  related  to  deferred 
commissions.  These  costs  are  recorded  within  sales,  general  and  administrative  expenses  on  the  accompanying 
consolidated statements of operations and comprehensive income.

Significant Judgments

Our contracts with certain municipal government customers may be subject to budget appropriation, other contract 
cancellation clauses or future periods which are optional. In contracts where the customer’s performance is subject to 
budget appropriation clauses, we generally consider the likelihood of non-appropriation to be remote when determining 
the contract term and transaction price. Contracts with other cancellation provisions or optional periods may require 
judgment in determining the contract term, including the existence of material rights, transaction price and identifying 
the performance obligations.

At times, customers may request changes that either amend, replace or cancel existing contracts. Judgment is 
required  to  determine  whether  the  specific  facts  and  circumstances  within  the  contracts  require  the  changes  to  be 
accounted for as a separate contract or as a modification. Generally, contract modifications containing additional goods 
and services that are determined to be distinct and sold at their SSP are accounted for as a separate contract. For contract 
modifications where both criteria are not met, the original contract is updated and the required adjustments to revenue 
and contract assets, liabilities, and other accounts will be made accordingly.

Our contracts with customers often include promises to transfer multiple products and services to a customer. 
Determining whether products and services are considered distinct performance obligations that should be accounted 
for separately rather than together may require significant judgment. We consider CEW devices and related accessories, 
as well as cameras and related accessories, to be separately identifiable from each other as well as from extended 
warranties on these products and the SaaS subscriptions to Axon Evidence and other cloud services. 

In contracts where there are timing differences between when we transfer a promised good or service to the 
customer and when the customer pays for that good or service, we have determined that, with the exception of our 
TASER 60 installment purchase arrangements, our contracts generally do not include a significant financing component. 

70

 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

For the year ended December 31, 2018, we recorded revenue of $48.2 million, including $1.3 million of interest income, 
under our TASER 60 plan. For the year ended December 31, 2017, we recorded revenue of $40.7 million including 
$0.7 million of interest income under our TASER 60 plan. Amounts for the year ended December 31, 2017 have not 
been adjusted under the modified retrospective method of adoption of Topic 606.

Judgment is required to determine the SSP for each distinct performance obligation.We analyze separate sales of 
our products and services as a basis for estimating the SSP of our products and services and then use that SSP as the 
basis for allocating the transaction price when our products and services are sold together in a contract with multiple 
performance obligations. In instances where the SSP is not directly observable, such as when we do not sell the product 
or service separately, we determine the SSP using information that may include market conditions, time value of money 
and other observable inputs. We typically have more than one SSP for individual products and services due to the 
stratification of those products and services by customers and circumstances. In these instances, we may use information 
such as geographic region and distribution channel in determining the SSP.

3. Cash, Cash Equivalents and Investments 

The following tables summarize the Company's cash, cash equivalents, and held-to-maturity investments at 

December 31, 2018 and December 31, 2017 (in thousands): 

Cash

Level 1:

Amortized
Cost
144,095

$

As of December 31, 2018

Gross
Unrealized
Losses

Fair Value

Cash and Cash
Equivalents

Short-Term
Investments

$

— $

144,095

$

144,095

$

Money market funds

205,367

—

205,367

205,367

Total

$

349,462

$

— $

349,462

$

349,462

$

As of December 31, 2017

Amortized
Cost

Gross
Unrealized
Losses

Fair Value

Cash and Cash
Equivalents

Short-Term
Investments

$

53,459

$

— $

53,459

$

53,459

$

—

Cash

Level 1:

Money market funds

Corporate bonds

Subtotal

Level 2:

State and municipal obligations

Subtotal

Total

20,884

6,632

27,516

992

992

$

81,967

$

—
(6)
(6)

20,884

6,626

27,510

20,884

—

20,884

992

992

762

762

81,961

$

75,105

$

6,862

—

—

—

—

6,632

6,632

230

230

—

—
(6) $

71

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

4. Inventory 

Inventories are stated at the lower of cost and net realizable value. Cost is determined using the weighted average 
cost  of  raw  materials  which  approximates  the  FIFO  method  and  includes  allocations  of  manufacturing  labor  and 
overhead. Included in finished goods at December 31, 2018 and December 31, 2017 was $1.4 million and $1.4 million, 
respectively, of trial and evaluation hardware units. Provisions are made to reduce excess, obsolete or slow-moving 
inventories to their net realizable value. Inventories consisted of the following at December 31 (in thousands):

Raw materials

Finished goods

Total inventory

5. Property and Equipment 

2018

2017

19,670

14,093

33,763

$

$

20,119

25,346

45,465

$

$

Property and equipment consisted of the following at December 31 (in thousands):

Land

Building and leasehold improvements

Production equipment

Computers, equipment and software

Furniture and office equipment

Vehicles

Website development costs

Capitalized internal-use software development costs

Construction-in-process

Total cost

Less: Accumulated depreciation

Property and equipment, net

Estimated
Useful Life
N/A

3-39 years

3-7 years

3-5 years

5-7 years

5 years

3 years

3 years

N/A

2018

2017

$

2,900

$

19,578

19,817

8,392

6,529

1,385

687

3,670

14,820

77,778
(39,885)
37,893

$

$

2,900

18,383

19,075

6,780

5,262

1,057

687

3,695

9,810

67,649
(36,477)
31,172

Depreciation and amortization expense related to property and equipment was $4.9 million, $3.4 million and 
$2.5 million for the years ended December 31, 2018, 2017 and 2016, respectively, of which $1.4 million, $1.1 million
and $0.7 million was included in cost of sales for the respective years.

6. Goodwill and Intangible Assets 

The  changes  in  the  carrying  amount  of  goodwill  for  the  year  ended  December  31,  2018  were  as  follows  (in 

thousands):

Balance, January 1, 2018

Goodwill acquired

Foreign currency translation adjustments

Balance, December 31, 2018

TASER

Software and
Sensors

Total

$

$

1,453

$

13,474

$

—
(115)
1,338

$

10,285
(116)
23,643

$

14,927

10,285
(231)
24,981

72

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Intangible assets (other than goodwill) consisted of the following (in thousands):

December 31, 2018

December 31, 2017

Useful
Life

Gross
Carrying
Amount

Accumulated
Amortization

Net
Carrying
Amount

Gross
Carrying
Amount

Accumulated
Amortization

Net
Carrying
Amount

Amortizable (definite-lived)
intangible assets:

Domain names

Issued patents

Issued trademarks

Customer relationships

Non-compete agreements

5-10 years

$ 3,161

$

(732) $

2,429

$

3,161

$

(428) $

4-15 years

3-11 years

4-8 years

3-4 years

2,940

1,053

3,701

540

(1,106)

(599)

(880)

(439)

1,834

454

2,821

101

6,323

2,697

860

1,377

556

(913)

(397)

(451)

(346)

2,733

1,784

463

926

210

Developed technology

3-7 years

13,404

(7,081)

13,469

(3,956)

9,513

Re-acquired distribution
rights

Total amortizable

Non-amortizable (indefinite-
lived) intangible assets:

TASER trademark

Patents and trademarks
pending

Total non-amortizable

2 years

1,928

26,727

(1,813)

115

(12,650)

14,077

2,133

24,253

(711)

(7,202)

1,422

17,051

900

958

1,858

900

900

958

1,858

872

1,772

900

872

1,772

Total intangible assets

$ 28,585

$

(12,650) $

15,935

$

26,025

$

(7,202) $

18,823

Amortization expense of intangible assets was $5.7 million, $4.7 million and $0.9 million for the years ended 
December 31, 2018, 2017 and 2016, respectively. Estimated amortization for intangible assets with definitive lives for 
the next five years ended December 31, and thereafter, is as follows (in thousands):

2019

2020

2021

2022

2023

Thereafter

Total

$

3,463

3,294

2,852

1,211

934

2,323

$

14,077

7. Other Long-Term Assets

Other long-term assets consisted of the following at December 31 (in thousands):

Cash surrender value of corporate-owned life insurance policies
Deferred commissions (1)
Restricted cash (2)
Prepaid expenses, deposits and other

Total other long-term assets

2018

2017

3,596

$

15,530

661

3,212

3,846

6,803

3,333

1,384

22,999

$

15,366

$

$

(1) Represents assets for the incremental costs of obtaining contracts with customers, which consist primarily of sales 
commissions. These costs are ascribed to or allocated to the underlying performance obligations in the contracts and 
73

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

amortized consistent with the recognition timing of the revenue for the underlying performance obligations. The amounts 
as of December 31, 2017 have not been adjusted under the modified retrospective method of adoption of Topic 606, 
and are presented consistent with the prior period amounts. In connection with our adoption of Topic 606, we recorded 
an adjustment of $7.3 million as of January 1, 2018, and of that amount, $5.4 million was recorded within other assets. 
The adjusted balance of long-term deferred commissions as of January 1, 2018 was $12.2 million.

(2) As of December 31, 2018, restricted cash primarily consisted of $0.6 million for a performance guarantee related to 
an international customer sales contract. 

8. Accrued Liabilities 

Accrued liabilities consisted of the following at December 31 (in thousands):

Accrued salaries, benefits and bonus

Accrued professional, consulting and lobbying fees

Accrued warranty expense

Accrued income and other taxes

Other accrued expenses

Accrued liabilities

9. Commitments and Contingencies 

Operating and capital lease obligations

2018

2017

19,063

$

4,894

898

4,167

12,070

8,957

3,870

644

2,558

7,473

41,092

$

23,502

$

$

We  have  entered  into  operating  leases  for  various  office  space,  storage  facilities  and  equipment.  As  of 
December 31, 2018, our leases are for terms ranging from less than one year to five years. Our leases generally contain 
multi-year renewal options and escalation clauses. Rent expense under all operating leases, including both cancelable 
and non-cancelable leases, was $4.2 million, $2.9 million and $1.8 million for the years ended December 31, 2018, 
2017, and 2016, respectively.

Future minimum lease payments under non-cancelable leases at December 31, 2018, are as follows (in thousands):

2019

2020

2021
2022
2023
Thereafter
Total minimum lease payments

Less: Amount representing interest

Capital lease obligation

Land Lease Purchase Agreement

$

$

Operating

Capital

3,670

$

3,572

2,961
2,001
573
—
12,777

$

40

36

—
—
—
—
76
(6)
70

On December 13, 2018, we entered into a Purchase and Sale Agreement ("PSA") to purchase a leasehold interest 
to a parcel of land located in Maricopa County, Arizona for a period of 84 years, on which we intend to construct our 

74

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

new headquarters. The purchase price of the land lease was $13.1 million. It is also contemplated that we will prepay 
the rent under the lease in the amount of $10.9 million. The PSA includes a due diligence period, during which we may 
terminate and forfeit our initial deposit of $0.2 million. 

Purchase commitments

We routinely enter into cancelable and non-cancelable purchase orders with many of our key vendors. Based on 
the strategic  relationships  with many  of  these  vendors,  our ability  to  cancel  these  purchase  orders  and  maintain  a 
favorable relationship would be limited. As of December 31, 2018, we had approximately $66.6 million of open purchase 
orders.

Litigation 

Product Litigation

As a manufacturer of weapons and other law enforcement tools used in high-risk field environments, we are often 
the subject of products liability litigation concerning the use of our products.  We are currently named as a defendant 
in eight lawsuits on the TASER weapons side of our business, all brought by individuals alleging either wrongful death 
or personal injury in connection with arrests. While the facts vary from case to case, these product liability claims 
typically allege defective product design, manufacturing, and/or failure to warn.  They seek compensatory and sometimes 
punitive damages, often in unspecified amounts.  

We continue to aggressively defend all product litigation. As a general rule, it is our policy not to settle suspect 
injury or death cases. Exceptions are sometimes made where the settlement is strategically beneficial to us. Due to the 
confidential nature of our litigation strategy and the confidentiality agreements that are executed in the event of a 
settlement, we do not identify or comment on specific settlements by case or amount.  Based on current information, 
we do not believe that the outcome of any such legal proceeding will have a material effect on our financial position, 
results of operations, or cash flows. We are self-insured for the first $5.0 million of any product claim made after 2014. 
No judgment or settlement has ever exceeded this amount in any products case. We continue to maintain product liability 
insurance coverage, including an insurance policy fronting arrangement, above our self-insured retention with various 
limits depending on the policy period. 

Other Litigation

We are a defendant in a litigation matter filed by Digital Ally Inc. (“Digital”) in the District of Kansas alleging 
patent  infringement  regarding  our Axon  Signal  technology.  Digital  seeks  a  judgment  of  infringement,  monetary 
damages, a permanent injunction, punitive damages and attorneys’ fees and costs. Both fact and expert discovery are 
now complete. The parties filed motions for summary judgment on January 31, 2019 and briefing is expected to be 
complete by the end of March 2019. No trial date has yet been set but, if necessary, is expected to occur in Q4 2019 or 
Q1 2020.  

We are vigorously defending this litigation. The case has been substantially narrowed based on (1) the district 
court’s dismissal of all of Digital’s antitrust claims in January 2017; this ruling was affirmed by the Federal Circuit in 
May 2018 and the U.S. Supreme Court denied review; (2) the district court’s dismissal of Digital’s ‘292 patent from 
the litigation with prejudice in March 2018, and Digital’s execution of a covenant not to sue Axon on that patent on 
existing Axon products; and (3) Digital’s dismissal of certain inconsistent claims in the ‘452 patent, leaving only one 
independent claim for resolution by the court. We believe the ‘452 patent is both invalid and not infringed, and we do 
not believe it is probable that we will incur a material loss. 

The October 2018 litigation filed by former VIEVU, LLC employee Amani Kiogora in King County, Washington 
has been dismissed against Axon. Safariland, LLC has accepted the defense and indemnification of VIEVU for any 
alleged commissions owed.

75

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

The April 2016 arbitration claim filed by Antoine di Zazzo, our former distributor in France, was successfully 

resolved in our favor in December 2018, including an award of fees and costs.

The litigation information in this note is current through the date of these financial statements.

U.S. Federal Trade Commission Investigation

In June 2018 we received a letter from the U.S. Federal Trade Commission (“FTC”) with respect to its non-public 
investigation into our acquisition of VIEVU, LLC in May 2018.  The FTC requested that we provide certain information 
and documentation relating to the acquisition. We are cooperating with the investigation.

General

From time to time, we are notified that we may be a party to a lawsuit or that a claim is being made against us. 
It is our policy to not disclose the specifics of any claim or threatened lawsuit until the summons and complaint are 
actually served on us. After carefully assessing the claim, and assuming we determine that we are not at fault or we 
disagree with the damages or relief demanded, we vigorously defend any lawsuit filed against us. We record a liability 
when  losses  are  deemed  probable  and  reasonably  estimable. When  losses  are  deemed  reasonably  possible  but  not 
probable, we determine whether it is possible to provide an estimate of the amount of the loss or range of possible 
losses for the claim, if material for disclosure. In evaluating matters for accrual and disclosure purposes, we take into 
consideration  factors  such  as  our  historical  experience  with  matters  of  a  similar  nature,  the  specific  facts  and 
circumstances asserted, the likelihood of our prevailing, the availability of insurance, and the severity of any potential 
loss. We reevaluate and update accruals as matters progress over time.

Based on our assessment of outstanding litigation and claims as of  December 31, 2018, we have determined that 
it is not reasonably possible that these lawsuits will individually, or in the aggregate, materially affect our results of 
operations, financial condition or cash flows. However, the outcome of any litigation is inherently uncertain and there 
can be no assurance that any expense, liability or damages that may ultimately result from the resolution of these matters 
will be covered by our insurance or will not be in excess of amounts recognized or provided by insurance coverage 
and will not have a material adverse effect on our operating results, financial condition or cash flows.

Off-Balance Sheet Arrangements

Under certain circumstances, we use letters of credit and surety bonds to guarantee our performance under various 
contracts, principally in connection with the installation and integration of our Axon cameras and related technologies. 
Certain of our letters of credit contracts and surety bonds have stated expiration dates, with others being released as 
the contractual performance terms are completed. We expect to fulfill all contractual performance obligations related 
to outstanding guarantees. At December 31, 2018, we had outstanding letters of credit of approximately $3.1 million, 
which are expected to expire in May 2019 and September 2021. Additionally, we had approximately $14.1 million of 
outstanding surety bonds at December 31, 2018, with $0.4 million expiring in 2019, $0.7 million expiring in 2020, 
$2.3 million expiring in 2021, $3.1 million expiring in 2022 and the remaining $7.6 million expiring in 2023.

10. Income Taxes 

On December 22, 2017, the U.S. government enacted comprehensive tax legislation commonly referred to as the 
Tax Cuts and Jobs Act (the “Tax Act”). The Tax Act made broad and complex changes to the U.S. tax code including, 
but not limited to, reducing the U.S. federal corporate tax rate from 35 percent to 21 percent for tax years beginning in 
2018 and requiring companies to pay a one-time transition tax on earnings of certain foreign subsidiaries that were 
previously tax deferred. The Tax Act established certain new provisions which are applicable to us including (1) creating 
a new provision designed to tax global intangible low-tax income ("GILTI"); (2) establishing a deduction for foreign 
derived intangible income ("FDII"); (3) repealing the domestic production activity deduction; and (4) establishing new 
limitations on certain executive compensation.

76

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

During the year ended December 31, 2017, we recorded additional net tax expense of $7.6 million for the impact 
of the Tax Act using the current available information and technical guidance on the interpretations of the Tax Act. As 
permitted by SEC Staff Accounting Bulletin 118, Income Tax Accounting Implications of the Tax Cuts and Jobs Act, 
we recorded provisional estimates and have subsequently finalized our accounting analysis based on the guidance, 
interpretations, and data available as of December 31, 2018. We recorded additional tax expense of $0.3 million during 
the three months ended December 31, 2018 upon finalization of our accounting analysis.

Income before income taxes included the following components for the years ended December 31 (in thousands):

United States

Foreign

Total

2018

2017

2016

$

$

25,751

2,353

28,104

$

$

14,978

783

15,761

$

$

38,414
(6,917)
31,497

Significant components of the provision for income taxes are as follows for the years ended December 31 (in 

2018

2017

2016

$

4,900

$

6,039

$

1,377

228

6,505

(8,382)
(364)
(3)
(8,749)
1,143
(1,101) $

1,263

656

7,958

4,539
(1,631)
(78)
2,830
(234)
10,554

$

16,346

1,534

1,050

18,930

(4,145)
(977)
(45)
(5,167)
437

14,200

thousands):

Current:

Federal

State

Foreign

Total current

Deferred:

Federal

State

Foreign

Total deferred

Tax impact of unrecorded tax benefits liability

Provision for income taxes (Income tax benefit)

$

77

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

A  reconciliation  of  our  effective  income  tax  rate  to  the  federal  statutory  rate  follows  for  the  years  ended 

December 31 (in thousands):

2018

2017

2016

$

5,902

$

5,518

$

Federal income tax at the statutory rate

State income taxes, net of federal benefit

Difference between statutory and foreign tax rates
Permanent differences (1)
Executive compensation limitation

Research and development

Return to provision adjustment

Change in liability for unrecognized tax benefits
Excess stock-based compensation benefit (2)
Change in valuation allowance

Tax effects of intercompany transactions
Adjustments to deferred tax assets, net resulting from 
enactment of new tax law(3)
Other

(215)

7

725

1,167

(6,908)

1,780

1,768

(8,907)

1,984
1,004

—

592

Provision for income taxes (Income tax benefit)

$

(1,101)

$

Effective tax rate

(3.9)%

339
(560)
300

—
(2,380)
23

7
(1,819)
1,949
(277)

7,601
(147)
10,554

66.9%

$

11,024

889

1,521
(457)
—
(1,928)
327

700
(77)
1,779
630

—
(208)
14,200

45.1%

(1)  Permanent differences include certain expenses that are not deductible for tax purposes including meals and 
entertainment, certain transaction costs, lobbying fees, and unfavorable income as a result of GILTI offset by 
favorable items including the domestic production activities deduction, for tax years 2017 and 2016, and a 
deduction for FDII for 2018.

(2)  For the years ended December 31, 2018 and 2017, the provision for income taxes included $8.9 million and 
$1.8 million, respectively, of benefits resulting from excess stock-based compensation that were recorded as a 
decrease in the provision for income taxes. For the year ended December 31, 2016, we included $1.4 million
of benefits resulting from excess stock-based compensation that were recorded as increases to additional paid-
in capital in the consolidated statement of changes in stockholders' equity.

(3)  The adjustment to deferred tax assets of $7.6 million was a result of the impact of changes in the U.S. federal 
effective tax rate, as well as a reduction of the stock-based compensation deferred tax asset due to expected 
permanent limitations on its deductibility for certain key executives under the Tax Act.

78

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Significant  components  of  our  deferred  income  tax  assets  and  liabilities  are  as  follows  at  December 31  (in 

thousands):

Deferred income tax assets:

Net operating loss carryforward

Deferred revenue

Deferred compensation

Inventory reserve

Non-qualified and non-employee stock option expense

Capitalized research and development

Amortization

Research and development tax credit carryforward

Reserves, accruals, and other

Total deferred income tax assets

Deferred income tax liabilities:

Depreciation

Amortization

Other

2018

2017

$

2,347

$

13,304

858

1,294

3,758

—

412

5,193

3,094

30,260

(2,195)
(57)
(1,232)
(3,484)
26,776
(7,429)
19,347

$

3,691

9,442

1,109

702

3,704

485

—

3,817

1,921

24,871

(2,027)
(1,398)
(256)
(3,681)
21,190
(5,435)
15,755

Total deferred income tax liabilities

Net deferred income tax assets before valuation allowance

Valuation allowance

Net deferred income tax assets

$

We have $2.5 million of state net operating losses (“NOLs”) which expire at various dates between 2029 and 
2036. We also have a federal NOL of $1.5 million which expires in  2036, and is subject to limitation under Internal 
Revenue Code (“IRC”) Section 382. We have $0.1 million of federal R&D credits, which expire in 2024 and 2027, 
and are also subject to limitation under IRC Section 382. We have $9.7 million of Arizona R&D credits carrying forward, 
which expire at various dates between 2019 and 2033. In the U.K., Canada, and Germany, we have $8.9 million, $1.4 
million, and $0.1 million of NOLs, respectively, which expire at various dates or may be carried forward indefinitely. 

In preparing our consolidated financial statements, management has assessed the likelihood that deferred income 
tax assets will be realized from future taxable income. In evaluating the ability to recover its deferred income tax assets, 
management  considers  all  available  evidence,  positive  and  negative,  including  our  operating  results,  ongoing  tax 
planning  and  forecasts  of  future  taxable  income  on  a  jurisdiction  by  jurisdiction  basis. A  valuation  allowance  is 
established if it is determined that it is more likely than not that some portion or all of the net deferred income tax assets 
will not be realized. Management exercises significant judgment in determining our provisions for income taxes, our 
deferred income tax assets and liabilities, and our future taxable income for purposes of assessing our ability to utilize 
any future tax benefit from our deferred income tax assets.

As of December 31, 2018, we continue to demonstrate positive income in the U.S. federal and state tax jurisdictions; 
however, we have Arizona R&D tax credits expiring unutilized each year. Therefore, management has concluded that 
it is more likely than not that our Arizona R&D deferred tax asset will not be realized.

As of December 31, 2018, we have cumulative pre-tax losses in Australia, the U.K., and Canada, which limits 
the ability to consider other subjective evidence, such as projections for future growth. On the basis of this evaluation, 
a full valuation allowance has been recorded for these jurisdictions. The amount of the deferred tax asset considered 

79

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

realizable; however, could be adjusted in future periods if objective negative evidence in the form of cumulative losses 
is no longer present and additional weight is given to subjective evidence such as projections for growth.

We consider the undistributed earnings of certain non-U.S. subsidiaries to be indefinitely reinvested outside of 
the United States on the basis of estimates that future domestic cash generation will be sufficient to meet future domestic 
cash needs and our specific plans for reinvestment of those subsidiary earnings. We project that our foreign earnings 
will be utilized offshore for working capital and future foreign growth. The determination of the unrecognized deferred 
tax liability on those undistributed earnings is not practicable due to our legal entity structure and the complexity of 
U.S. and local country tax laws. If we decide to repatriate the undistributed foreign earnings, we will need to recognize 
the income tax effects in the period we change our assertion on indefinite reinvestment.

We complete R&D tax credit studies for each year that an R&D tax credit is claimed for federal, Arizona, and 
California income tax purposes. Management has made the determination that it is more likely than not that the full 
benefit of the R&D tax credit will not be sustained on examination and recorded a liability for unrecognized tax benefits 
of $5.2 million as of December 31, 2018. In addition, management accrued approximately $0.1 million for estimated 
uncertain tax positions related to certain federal income tax liabilities. Should the unrecognized tax benefit of $5.3 
million be recognized, our effective tax rate would be favorably impacted.

The following table presents a roll forward of our liability for unrecognized tax benefits, exclusive of accrued 

interest, as of December 31 (in thousands):

Balance, beginning of period

Increase in previous year tax positions

Increase in current year tax positions

Decrease due to lapse of statutes of limitations

Balance, end of period

2018

2017

2016

4,243

$

4,050

$

3,396

213

1,982
(380)
6,058

$

379

587
(773)
4,243

206

448

—

$

4,050

$

$

Federal income tax returns for 2015 through 2017 remain open to examination by the U.S. Internal Revenue 
Service (the “IRS”), while state and local income tax returns for 2014 through 2017 also generally remain open to 
examination by state taxing authorities. The 2004 through 2013 income tax returns are only open to the extent that net 
operating loss or other tax attributes carrying forward from those years were utilized in 2014 through 2017. The foreign 
tax returns for 2014 through 2017 also generally remain open to examination. Our U.S. federal income tax return for 
fiscal year 2016 is currently under audit by the Internal Revenue Service. 

We recognize interest and penalties related to unrecognized tax benefits within the provision (benefit) for income 
tax  expense  line  in  the  accompanying  consolidated  statements  of  operations  and  comprehensive  income. As  of 
December 31, 2018 and 2017, we had accrued interest of $0.1 million.

11. Line of Credit 

We have a $100.0 million unsecured revolving line of credit with a domestic bank, of which $10.0 million is 
available for letters of credit. The credit agreement matures on December 31, 2021 and has an accordion feature which 
allows  for  an  increase  in  the  total  line  of  credit  up  to  $100.0  million,  subject  to  certain  conditions,  including  the 
availability of additional bank commitments.

At December 31, 2018 and 2017, there were no borrowings under the line. Under the terms of the line of credit, 
available borrowings are reduced by outstanding letters of credit. As of December 31, 2018, we had letters of credit 
outstanding of approximately $3.1 million under the facility and available borrowing of $96.9 million. Advances under 
the line of credit bear interest at LIBOR plus 1.0 to 1.5% per year determined in accordance with a pricing grid based 
on our funded debt to earnings before interest, taxes, depreciation and amortization ("EBITDA") ratio.  

80

We are required to comply with a maximum funded debt to EBITDA ratio of no greater than 2.50 to 1.00 based 
upon a trailing four fiscal quarter period. At December 31, 2018, our funded debt to EBITDA ratio was 0.001 to 1.00.

12. Stockholders’ Equity 

Common Stock and Preferred Stock

We have authorized the issuance of two classes of stock designated as “common stock” and “preferred stock,” 
each having a par value of $0.00001 per share. We are authorized to issue 200 million shares of common stock and 25 
million shares of preferred stock.

Follow-On Offering

In May 2018, we sold 4,645,000 shares of our common stock, which included 645,000 shares pursuant to the full 
exercise  of  the  underwriters'  option  to  purchase  additional  shares,  in  an  underwritten  public  offering  at  a  price 
of $53.00 per share, which resulted in gross proceeds of $246.2 million. Net proceeds after deducting fees, commissions, 
and other expenses related to the offering were $234.0 million.

CEO Performance Award 

On May 24, 2018, our stockholders approved the CEO Performance Award of 6,365,856 stock option awards. 
The CEO Performance Award consists of 12 vesting tranches with a vesting schedule based entirely on the attainment 
of  both  operational  goals  (performance  conditions)  and  market  capitalization  goals  (market  conditions),  assuming 
continued employment either as the CEO or as both Executive Chairman and Chief Product Officer and service through 
each vesting date. Each of the 12 vesting tranches of the CEO Performance Award have a 10-year contractual term and 
will  vest  upon  certification  by  the  Compensation  Committee  of  the  Board  of  Directors  that  both  (i) the  market 
capitalization goal for such tranche, which begins at $2.5 billion for the first tranche and increases by increments of $1.0 
billion thereafter, and (ii) any one of the following eight operational goals focused on revenue or eight operational goals 
focused on Adjusted EBITDA have been met for the previous four consecutive fiscal quarters. Adjusted EBITDA for 
purposes of the CEO Performance Award ("Adjusted EBITDA (CEO Performance Award)") is defined as net income 
(loss) attributable to common stockholders before interest expense, investment interest income, provision (benefit) for 
income taxes, depreciation and amortization, and stock-based compensation expense.

Eight Separate Revenue Goals (1)
(in thousands)
Goal #1, $710,058
Goal #2, $860,058
Goal #3, $1,010,058
Goal #4, $1,210,058
Goal #5, $1,410,058
Goal #6, $1,610,058
Goal #7, $1,810,058
Goal #8, $2,010,058

Eight Separate Adjusted EBITDA (CEO 
Performance Award) Goals 
(in thousands)
Goal #9, $125,000
Goal #10, $155,000
Goal #11, $175,000
Goal #12, $190,000
Goal #13, $200,000
Goal #14, $210,000
Goal #15, $220,000
Goal #16, $230,000

(1) In connection with the business acquisition that was completed during the three months ended June 30, 2018 (Note 
15), the revenue goals have been adjusted for the acquiree's Target Revenue, as defined in the CEO Performance Award 
agreement.

As of December 31, 2018, the following operational goals were considered probable of achievement:

•  Total revenue of $710.1 million; and

81

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

•  Adjusted EBITDA (CEO Performance Award) of $125.0 million.

Stock-based compensation expense associated with the CEO Performance Award is recognized over the longer 
of the expected achievement period for each pair of market capitalization and operational goals, beginning at the point 
in time when the relevant operational goal is considered probable of being met. The probability of meeting an operational 
goal and the expected achievement point in time for meeting a probable operational goal are based on a subjective 
assessment of our forward-looking financial projections, taking into consideration statistical analysis. Even though no 
tranches of the CEO Performance Award vest unless a market capitalization and a matching operational goal are both 
achieved,  stock-based  compensation  expense  is  recognized  when  an  operational  goal  is  considered  probable  of 
achievement  regardless  of  whether  a  market  capitalization  goal  is  actually  achieved.  Additionally,  stock-based 
compensation represents a non-cash expense and is recorded in sales, general, and administrative operating expense 
on our consolidated statements of operations and comprehensive income.

The first two market capitalization goals have been achieved as of December 31, 2018. However, none of the 
stock options granted under the CEO Performance Award have vested thus far as the operational goals have not yet 
been achieved as of December 31, 2018. As there are two operational goals considered probable of achievement, we 
recorded stock-based compensation expense of $3.3 million related to the CEO Performance Award from the Grant 
Date  through  December 31,  2018.  The  number  of  stock  options  that  would  vest  related  to  the  two  tranches  is 
approximately 1.1 million shares.

As of December 31, 2018, we had $42.0 million of total unrecognized stock-based compensation expense for the 
operational goals that were considered probable of achievement, which will be recognized over a weighted-average 
period of 7.2 years. As of December 31, 2018, we had unrecognized stock-based compensation expense of $200.7 
million for the operational goals that were considered not probable of achievement. 

Stock-based Compensation Plans

We have historically utilized stock-based compensation, consisting of RSUs and stock options, for key employees 
and non-employee directors as a means of attracting and retaining quality personnel. Service-based grants generally 
have a vesting period of 3 to 5 years and a contractual maturity of ten years. Performance-based grants generally have 
vesting periods ranging from 1 to 5 years and a contractual maturity of ten years.

On March 29, 2018, our Board of Directors approved the 2018 Stock Incentive Plan (the “2018 Plan"), which 
was subsequently approved by stockholders at the Annual Meeting of Stockholders on May 24, 2018. Under the 2018 
Plan, we reserved for future grants: (i) 1.0 million shares of common stock, plus (ii) the number of shares of common 
stock that were authorized but unissued under our 2016 Stock Incentive Plan (the “2016 Plan”) and all prior Company 
equity plans as of the effective date of the 2018 Plan, and (iii) the number of shares of stock that have been granted 
under the prior plans that either terminate, expire or lapse for any reason after the effective date of the 2016 Plan. As 
of December 31, 2018, approximately 1.7 million shares remain available for future grants. Shares issued upon exercise 
of stock awards from these plans have historically been issued from our authorized unissued shares.

Performance-based stock awards

We have issued performance-based stock options and performance-based RSUs, the vesting of which is generally 
contingent  upon  the  achievement  of  certain  performance  criteria  related  to  our  operating  performance,  as  well  as 
successful and timely development and market acceptance of future product introductions. In addition, certain of the 
performance RSUs have additional service requirements subsequent to the achievement of the performance criteria. 
Compensation expense is recognized over the requisite service period, which is defined as the longest explicit, implicit 
or derived service period based on management’s estimate of the probability of the performance criteria being satisfied, 
adjusted at each balance sheet date.

82

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Restricted Stock Units

The following table summarizes RSU activity for the years ended December 31 (number of units and aggregate 

intrinsic value in thousands):

2018

2017

2016

Units outstanding, beginning of year

Granted

Released

Forfeited

Number
of
Units

2,348

381

(772)

(302)

Units outstanding, end of year
1,655
Aggregate intrinsic value at year end $ 72,406

Weighted
Average
Grant-Date
Fair Value
23.47
$

46.06

23.85

24.73

28.34

Number
of
Units

1,330

1,731
(519)
(194)
2,348

Weighted
Average
Grant-Date
Fair Value
20.40
$

24.59

18.85

24.61

23.47

Number
of
Units

1,139

718
(414)
(113)
1,330

Weighted
Average
Grant-Date
Fair Value
19.30
$

19.75

15.91

21.65

20.40

Aggregate intrinsic value represents our closing stock price on the last trading day of the period, which was 
$43.75 per share at December 31, 2018, multiplied by the number of RSUs. The fair value as of the respective vesting 
dates of RSUs that vested during the year ended December 31, 2018 was $36.6 million. Certain RSUs that vested in 
2018 were net-share settled, such that we withheld shares with value equivalent to the employees’ minimum statutory 
obligation  for  the  applicable  income  and  other  employment  taxes,  and  remitted  the  cash  to  the  appropriate  taxing 
authorities. Total shares withheld during 2018 were 0.2 million and had a value of approximately $7.8 million on their 
respective  vesting  dates  as  determined  by  the  closing  stock  price  of  our  stock.  Payments  for  the  employees’  tax 
obligations are reflected as a financing activity within the statement of cash flows. These net-share settlements had the 
effect of share repurchases by us as they reduced the amount of shares that would have otherwise been issued as a result 
of the vesting.

In  2018,  2017  and  2016,  we  granted  approximately  94,000,  353,000  and  79,000  performance-based  RSUs, 
respectively (included in the table above). Certain of the performance-based RSUs outstanding as of December 31, 
2018 can vest with a range of shares earned being between 0% and 200% of the targeted shares granted, depending on 
the final achievement of pre-determined performance criteria as of the vesting date. As of December 31, 2018, the 
performance criteria had been met for approximately 4,000 of the 0.4 million performance-based RSUs outstanding. 
We recognized $4.8 million, $2.5 million and $2.1 million of compensation expense related to performance-based 
RSUs during the years ended December 2018, 2017 and 2016, respectively.

As of December 31, 2018, there was $35.9 million in unrecognized compensation costs related to RSUs under 

our stock plans. We expect to recognize the cost related to the RSUs over a weighted average period of 2.26 years.

83

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Stock Option Activity

The following table summarizes stock option activity for the years ended December 31 (number of options in 

thousands):

2018

2017

2016

Number
of
Options

Weighted
Average
Exercise
Price

Options outstanding, beginning of year

804

$

Granted

Exercised

Expired / terminated

Options outstanding, end of year

Options exercisable, end of year

6,366

(664)

(48)

6,458

92

4.99

28.58

5.09

4.55

28.24

4.45

Number
of
Options

1,008

$

—
(198)
(6)
804

775

Weighted
Average
Exercise
Price

5.40

—

6.99

8.32

4.99

5.00

Number
of
Options

1,103

$

—
(95)
—

1,008

977

Weighted
Average
Exercise
Price

5.37

—

5.02

—

5.40

5.42

6.4 million stock options were granted in 2018 and none were granted in 2017 or 2016. The total intrinsic value 
of options exercised was $28.5 million, $3.2 million and $2.0 million for the years ended December 31, 2018, 2017
and 2016, respectively. The intrinsic value for options exercised was calculated as the difference between the exercise 
price of the underlying stock option awards and the market price of our common stock on the date of exercise.

Of the total stock options exercised during the year ended December 31, 2018, 0.3 million were exercised and 
the shares then sold by our CEO in connection with our follow-on offering. The CEO surrendered already owned shares 
to cover the exercise price of the option exercises. The option exercises were net-share settled such that we withheld 
shares with value equivalent to the CEO’s minimum statutory obligation for the applicable income and other employment 
taxes, and remitted the cash to the appropriate taxing authorities. Total shares withheld for tax purposes and surrendered 
to cover the option exercises were 0.1 million and 29,854, respectively, and had a value of $6.2 million and $1.6 million, 
respectively, on the exercise date as determined by the closing stock price on that day. Payments for the employee's 
tax obligations are reflected as a financing activity within the statement of cash flows. We recorded a liability for the 
tax withholding to be paid by us as a reduction to additional paid-in capital.

The following table summarizes information about stock options that were fully vested or expected to vest as of 

December 31, 2018 (number of options in thousands):

Options Outstanding

Options Exercisable

Number of
Options
Outstanding
92

Weighted
Average
Exercise
Price

$

4.45

Weighted
Average
Remaining
Contractual
Life (Years)
1.54

Number of
Options
Exercisable
92

Weighted
Average
Exercise
Price

$

4.45

Weighted
Average
Remaining
Contractual
Life (Years)
1.54

Range of
Exercise Price
$4.20 - $6.30

The aggregate intrinsic value of options outstanding and options exercisable at December 31, 2018 was $3.6 
million and $3.6 million, respectively. Aggregate intrinsic value represents the difference between the exercise price 
of the underlying stock option awards and the closing market price of our common stock of $43.75 on December 31, 
2018.

At December 31, 2018, we had 6,365,856 unvested options outstanding with a weighted average exercise price 
of  $28.58  per  share,  weighted  average  grant-date  fair  value  of  $38.64  per  share  and  weighted  average  remaining 
contractual life of 9.8 years. The aggregate intrinsic value of unvested options at December 31, 2018 was $96.6 million.

We granted approximately 1.0 million performance-based stock options (included in the table above) from 2008 
through 2011. As of December 31, 2018, approximately 0.1 million performance-based stock options are outstanding 

84

 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

and exercisable. The aggregate grant-date fair value of the 0.1 million performance-based stock options vested as of 
December 31, 2018 was approximately $3.6 million. 

Stock-based Compensation Expense

We account for stock-based compensation using the fair-value method. Reported stock-based compensation was 

classified as follows for the years ended December 31 (in thousands):

Cost of product and service sales

Sales, general and administrative expenses

Research and development expenses

Total stock-based compensation expense

Income tax benefit

Stock Repurchase

2018

2017

2016

511

$

508

$

12,710

8,658

21,879

4,049

$

$

9,047

6,055

15,610

5,791

$

$

342

5,707

3,320

9,369

3,526

$

$

$

In February 2016, our Board of Directors authorized a stock repurchase program to acquire up to $50.0 million
of our outstanding common stock subject to stock market conditions and corporate considerations. During the year 
ended December 31, 2016, we purchased, under a Rule 10b5-1 plan, approximately 1.8 million common shares for a 
total cost of approximately $33.7 million, or a weighted average cost of $18.90 per share. As of December 31, 2018 
and 2017, $16.3 million remained available under the plan for future purchases. We suspended our 10b5-1 plan during 
2016, and any future purchases will be discretionary.

Stock Incentive Plan

In  February  2019,  our  shareholders  approved  a  new  stock  incentive  plan  (the  “2019  Plan”)  authorizing  an 

additional 6.0 million shares, plus remaining available shares under prior plans, for issuance under the new plan. 

eXponential Stock Performance Plan 

On February 12, 2019 , our shareholders approved the 2019 Plan, which was adopted by the Board of Directors 
to reserve a sufficient number of shares to facilitate our eXponential Stock Performance Plan (“XSPP”) and grants of 
eXponential Stock Units (“XSUs”) under the plan. Pursuant to the XSPP, all eligible full-time U.S. employees were 
granted an award of 60 XSUs in January 2019, and certain employees had the opportunity to elect to receive a percentage 
of the value of their target compensation over the next nine years (2019-2027) in the form of additional XSUs. For 
employees who elected to receive XSUs, the XSU grants were made as an up front, lump sum grant in January 2019, 
and are intended to replace that portion of the target compensation they elected to receive in the form of XSUs for the 
next nine years. Accordingly, their go forward target compensation will be reduced until 2027 by the amount of such 
compensation that the employees elected to receive in the form of the January 2019 XSU grants. A total of approximately 
5.1 million XSUs were granted in January 2019.

The XSUs are grants of restricted stock units, each with a term of approximately nine years, that vest in 12
equal tranches. Each of the 12 tranches will vest upon certification by the Compensation Committee of the Board of 
Directors that both (i) the market capitalization goal for such tranche, which begins at $2.5 billion for the first tranche 
and increases by increments of $1.0 billion thereafter, and (ii) any one of eight operational goals focused on revenue 
or eight operational goals focused on Adjusted EBITDA have been met for the previous four consecutive fiscal quarters. 

The  XSPP  contains  an  anti-dilution  provision,  which  is  used  to  calculate  a  maximum  number  of  shares 
outstanding for purposes of determining achievement of the market capitalization goals whereby the maximum number 
of shares used to calculate the market capitalization goal is calculated by organically growing the current number of 
shares outstanding by 3% per year (the "XSU Maximum"). Any shares of Stock issued to Patrick W. Smith upon the 

85

 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

exercise of the stock options granted to Mr. Smith under the CEO Performance Award shall increase the XSU Maximum. 
The XSU Maximum shall also be adjusted for acquisitions, spin-offs or other changes in the number of outstanding 
shares of common stock, if such changes have a corresponding adjustment on the market capitalization goals.

The market capitalization and operational goals are identical to the CEO Performance Award, except for the 
number  of  shares  that  are  used  to  calculate  the  market  capitalization  goals  if  shares  outstanding  exceed  the  XSU 
Maximum. Additionally, because the grant date is different than that of the CEO Performance Award, the measurement 
period for market capitalization is not identical. 

 13. Related Party Transactions

We subscribe to a mobile collaboration software suite from Quip, a company that was co-founded and managed 
by Bret Taylor, a member of our Board of Directors. In April 2016, Quip was acquired by Salesforce, and subsequent 
to  the  acquisition,  we  continue  to  consider  Quip  a  related  party.  In  November  2017,  Mr. Taylor  was  appointed  to 
President and Chief Product Officer of Salesforce. We now consider the consolidated Salesforce entity to be a related 
party. The cost to subscribe to various cloud-based hosting arrangements from Salesforce and Quip was $1.8 million, 
$1.2 million and $0.8 million for the years ended December 31, 2018, 2017 and 2016, respectively. Amounts owed as 
of December 31, 2018 and 2017 were negligible. 

14. Employee Benefit Plans

We have a defined contribution profit sharing 401(k) plan for eligible employees, which is qualified under Sections 
401(a) and 401(k) of the Internal Revenue Code of 1986, as amended. Employees are entitled to make tax-deferred 
contributions of up to the maximum allowed by law of their eligible compensation. 

We also have a non-qualified deferred compensation plan for certain executives, key employees and non-employee 
directors through which participants may elect to postpone the receipt and taxation of a portion of their compensation, 
including stock-based compensation, received from us. The non-qualified deferred compensation plan allows eligible 
participants to defer up to 80% of their base salary and up to 100% of other types of compensation. The plan also allows 
for matching and discretionary employer contributions. Employee deferrals are deemed 100% vested upon contribution. 
Distributions from the plan generally commence upon retirement, death, separation of service, specified date or upon 
the  occurrence  of  an  unforeseeable  emergency.  Distributions  can  be  paid  in  a  variety  of  forms  from  lump  sum  to 
installments over a period of years. Participants in the plan are entitled to select from a wide variety of investments 
available under the plan and are allocated gains or losses based upon the performance of the investments selected by 
the participant. All gains or losses are allocated fully to plan participants and we do not guarantee a rate of return on 
deferred balances. Assets related to this plan consist of corporate-owned life insurance contracts and are included in 
other assets in the consolidated balance sheets. Participants have no rights or claims with respect to any plan assets and 
any such assets are subject to the claims of our general creditors. 

Contributions to the plans are made by both the employee and us. Our contributions are based on the level of 
employee contributions and are immediately vested. Our matching contributions to the 401(k) plan for the years ended 
December 31, 2018, 2017 and 2016, were approximately $3.2 million, $2.5 million and $1.6 million, respectively. 
Future matching or profit sharing contributions to the plans are at our sole discretion.

15.  Business Acquisitions

Dextro, Inc.

On February 8, 2017, we acquired all of the outstanding common stock of Dextro for a total purchase price of  
$7.5 million. Dextro's technology provides one of the first computer-vision and deep learning systems to make the 
visual contents in video searchable in real time. This technology will allow law enforcement agencies and departments 

86

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

to quickly isolate and analyze critical seconds of footage from massive amounts of video data. The technology acquired, 
along with the Dextro employees that joined Axon, were key additions to the Axon Artificial Intelligence team.

The purchase price of $7.5 million consisted primarily of cash, net of cash acquired, and contingent consideration 
of $1.0 million representing potential earn-outs to former stockholders based on predetermined future metrics. As of 
December 31, 2018, 0.6 million was earned and paid relative to the former stockholder earn-out provisions. We also 
agreed to additional earn-out provisions to former Dextro employees totaling approximately $1.4 million based, in part, 
on predetermined future metrics. The additional earn-outs were not included as part of the purchase price and are being 
expensed as compensation for the employees in the period earned. 

The major classes of assets and liabilities to which we allocated the purchase price were as follows (in thousands):

Accounts receivable

Property and equipment

Developed technology

Goodwill

Deferred income tax liabilities, net

Total purchase price

$

$

12

46

5,800

2,703
(1,074)
7,487

We assigned the goodwill to the Software and Sensors segment. Identifiable definite-lived intangible assets were 
assigned a total weighted average amortization period of 3.4 years. Dextro has been included in our consolidated results 
of operations subsequent to the acquisition date. Pro forma results of operations for Dextro have not been presented 
because they are not material to the consolidated results of operations. In connection with the acquisition, we incurred 
and expensed costs of approximately $0.2 million, which included legal, accounting and other third-party expenses 
related to the transaction.

Breon Enterprises

On July 1, 2017, we acquired certain tangible and intangible assets from Breon, which was our distributor in the 
Australia region. This transaction, which was accounted for as a business combination under ASC 805, is intended 
to expand our growth across Australia and surrounding regions by growing our in-country sales and support team.

The purchase price of $4.2 million was paid in full in July 2017. As of the acquisition date, we had a $2.2 million
pre-existing accounts receivable balance from Breon for our sales of goods and services to Breon prior to the acquisition 
date. This receivable balance was cash settled in full separately from the business combination at its book value, which 
was considered to be the fair value due to the short-term nature of the receivable. 

The major classes of assets to which we allocated the purchase price were as follows (in thousands):

Re-acquired distribution rights

Customer relationships

Goodwill

Total purchase price

$

$

2,100

400

1,650

4,150

We  assigned  $0.8  million  of  the  goodwill  to  each  of  the  TASER  and  Software  and  Sensors  segments.  The 
assignment of goodwill was based on our estimate of how the acquired assets would contribute cash flows to us over 
time. Identifiable definite-lived intangible assets were assigned a total weighted average amortization period of 2.1 
years. Breon has been included in our consolidated results of operations subsequent to the acquisition date. Pro forma 
results of operations for Breon have not been presented because they are not material to the consolidated results of 
operations. Costs related to the acquisition were expensed as incurred and were considered insignificant.

87

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

VIEVU

On May 3, 2018, we acquired all of the outstanding ownership interests of VIEVU, a public safety camera and 

cloud-based evidence management system provider for law enforcement agencies.

The estimated purchase price of $17.6 million consisted of $5.0 million in cash, net of cash acquired of $0.1 
million, and $2.4 million, or 58,843 shares, of our common stock issued to VIEVU’s parent company, Safariland, LLC 
(“Safariland”). Additionally, the purchase price consisted of contingent consideration of up to $6.0 million, or 141,226
additional shares of common stock, if certain conditions relating to retention of certain VIEVU customers are met as 
of the first and second anniversaries of the acquisition date. The fair value of the contingent consideration as of the 
acquisition date was $5.8 million. The purchase price also included the fair value of a long-term Product Development 
and Supplier Agreement (the “Supply Agreement”) with Safariland, pursuant to which Safariland will be our preferred 
provider of holsters for our CEW products. The estimated fair value of the Supply Agreement as of the acquisition date 
was $4.5 million, a portion of which was recorded within accrued liabilities and the remaining portion recorded within 
other long-term liabilities. 

Pursuant to ASC 805, the acquisition of VIEVU has been accounted for as a business combination, under the 
acquisition method of accounting, which resulted in acquired assets and assumed liabilities being measured at their 
estimated fair values as of the acquisition date. As of the acquisition date, goodwill was measured as the excess of 
consideration transferred, which is also generally measured at fair value, over the net acquisition date fair values of the 
assets acquired and liabilities assumed. Goodwill includes the value of intangible assets that do not qualify for separate 
recognition as well as strategic benefits we expect to realize from the acquisition. $5.2 million of the acquired goodwill 
is expected to be deductible for tax purposes. 

The major classes of assets and liabilities to which we have allocated the purchase price were as follows (in 

thousands):

Accounts receivable

Inventory

Prepaid expenses and other assets

Property and equipment

Contract assets

Intangible assets

Goodwill

Accounts payable and accrued liabilities

Deferred revenue

Total purchase price

$

$

1,776

2,626

362

459

1,472

4,510

10,285
(3,345)
(543)
17,602

We have assigned the goodwill to the Software and Sensors segment. Identifiable definite-lived intangible assets 
were assigned a total weighted average amortization period of 5.1 years. VIEVU has been included in our consolidated 
results of operations subsequent to the acquisition date. Revenue included in our consolidated financial statements from 
the acquisition date through December 31, 2018 was $6.7 million. Direct costs incurred by the VIEVU legal entity and 
costs attributable to legacy VIEVU employees were approximately $16.9 million through December 31, 2018. 

The following unaudited pro forma financial information presents the combined results of operations for the years 
ending December 31, 2018, and 2017, respectively, as though the VIEVU acquisition that occurred during the reporting 
period had occurred as of January 1, 2017. The unaudited pro forma results include certain adjustments, which are 
primarily comprised of the change in amortization of intangible assets established in purchase accounting compared 
to VIEVU's legacy intangible assets, and reclassifying the expense recorded during the three months ended June 30, 
2018 related to assumed purchase commitments to the pro forma 2017 results. In addition, we have made pro forma 
adjustments in 2018 to exclude nonrecurring transaction costs directly attributable to the acquisition. 

88

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

These unaudited pro forma results of operations are presented for informational purposes only as required by 
U.S. GAAP, and do not include any anticipated cost savings or other effects of future integration efforts associated with 
the Company's acquisition strategy to secure major city customer relationships. As such, they may not be indicative of 
the results we would have achieved if the acquisition had taken place on January 1, 2017, nor are they indicative of 
future results of operations (in thousands, except per share amounts):

Net sales
Net income (loss)

Net income (loss) per share:

Basic

Diluted

For the Years Ended December 31,

2018

2017

$

$

$

$

423,890

27,035

0.49

0.47

$

$

$

$

352,985
(2,145)

(0.04)
(0.04)

In connection with the acquisition, we incurred and expensed costs of approximately $0.8 million, which included 
legal,  accounting  and  other  third-party  expenses  related  to  the  transaction.  Subsequent  to  the  acquisition  date,  we 
recorded expenses of $1.2 million related to purchase commitments assumed in the VIEVU business combination that 
exceeded estimated future demand. 

16. Segment Data

Our  operations  are  comprised  of  two  reportable  segments:  the  manufacture  and  sale  of  CEWs,  batteries, 
accessories,  extended  warranties  and  other  products  and  services  (the  “TASER”  segment);  and  the  development, 
manufacture, and sale of software and sensors, which includes the sale of devices, wearables, applications, cloud and 
mobile products (collectively, the “Software and Sensors” segment). Within the Software and Sensors segment, we 
specify sales of products and services. Revenue from our “products” in the Software and Sensors segment are generally 
from sales of sensors, including on-officer body cameras, Axon Fleet cameras, other hardware sensors, warranties on 
sensors,and other products, and is sometimes referred to as "Sensors and Other revenue." Revenue from our “services” 
in the Software and Sensors segment comprise sales related to the Axon Cloud, which includes Axon Evidence, cloud-
based evidence management software revenue, other recurring cloud-hosted software revenue and related professional 
services, and is sometimes referred to as "Axon Cloud revenue." Within the Software and Sensors segment, we include 
only revenues and costs attributable to that segment which costs include: costs of sales for both products and services, 
direct labor, selling expenses for the sales team, product management and R&D for products included, or to be included, 
within the Software and Sensors segment. All other costs are included in the TASER segment. Our Chief Executive 
Officer, who is the CODM, is not provided asset information by segment, and therefore, no asset information is provided.

89

AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Information relative to our reportable segments was as follows (in thousands):

Net sales from products

Net sales from services

Net sales

Cost of product sales

Cost of service sales

Cost of sales

Gross margin

Sales, general and administrative

Research and development

Income (loss) from operations

Net sales from products (1)
Net sales from services (1)

Net sales (1)
Cost of product sales

Cost of service sales

Cost of sales

Gross margin

Sales, general and administrative (1)
Research and development

Income (loss) from operations

For the year ended December 31, 2018

TASER

Software and 
Sensors

Total

$

253,115

$

74,520

$

327,635

—

253,115

80,354

—

80,354

172,761

90,910

17,012

$

64,839

$

92,433

166,953

58,983

22,148

81,131

85,822

65,976

59,844
(39,998) $

92,433

420,068

139,337

22,148

161,485

258,583

156,886

76,856

24,841

For the year ended December 31, 2017

TASER

Software and 
Sensors

Total

$

234,512

$

51,347

$

285,859

—

234,512

72,054

—

72,054

162,458

78,202

8,377

$

75,879

$

57,939

109,286

45,943

18,713

64,656

44,630

60,490

46,996
(62,856) $

57,939

343,798

117,997

18,713

136,710

207,088

138,692

55,373

13,023

90

 
 
 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

Net sales from products (1)
Net sales from services (1)

Net sales (1)
Cost of product sales

Cost of service sales

Cost of sales

Gross margin

Sales, general and administrative (1)
Research and development

Income (loss) from operations

For the year ended December 31, 2016

TASER

Software and 
Sensors

Total

$

202,644

$

35,929

$

238,573

—

202,644

61,930

—

61,930

140,714

63,617

5,887

$

71,210

$

29,672

65,601

29,606

6,173

35,779

29,822

44,459

24,722
(39,359) $

29,672

268,245

91,536

6,173

97,709

170,536

108,076

30,609

31,851

(1) Amounts for the years ended December 31, 2017 and 2016 have not been adjusted under the modified retrospective 
method of adoption of Topic 606, and are presented consistent with the prior period amounts reported under ASC 605.

17. Selected Quarterly Financial Data (unaudited)

Selected quarterly financial data for years ended December 31, 2018 and 2017 follows (in thousands, except per 

share data):

Net sales

Gross margin

Net income
Earnings per share (2):

Basic

Diluted

Net sales (3)
Gross margin
Net income (loss) (3)
Earnings (loss) per share (2) (3):

Basic

Diluted

Quarter Ended

March 31,
2018

June 30,
2018

September 30,
2018

December 31,
2018 (1)

101,215

$

99,226

$

104,836

$

114,791

64,461

12,926

63,143

8,485

65,633

5,711

0.24

0.24

$

$

0.15

0.15

$

$

0.10

0.10

$

$

65,346

2,083

0.04

0.03

Quarter Ended

March 31,
2017

June 30,
2017

September 30,
2017

December 31,
2017

79,242

$

79,643

$

90,262

$

48,670

4,580

45,637

2,276

49,765

422

0.09

0.09

$

$

0.04

0.04

$

$

0.01

0.01

$

$

94,651

63,016
(2,071)

(0.04)
(0.04)

$

$

$

$

$

$

(1) Results of operations for the three months ended December 31, 2018 included out of period adjustments related to 
prior quarterly periods in 2018 and 2017. The aggregate out of period adjustment was approximately $1.8 million, 
reflecting a $0.9 million decrease to net sales, a $1.3 million increase to sales, general and administrative expense, and 
a $0.4 million decrease to provision for income taxes. Based on our quantitative and qualitative analysis, we do not 

91

 
 
 
 
 
AXON ENTERPRISE, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued)

consider the out of period impact to be material to our financial position or results of operations for any prior periods 
or for the quarter or year ended December 31, 2018. 

(2) Basic and diluted earnings per share are computed independently for each of the quarters presented. Therefore, the 
sum of quarterly basic and diluted per share information may not equal annual basic and diluted earnings per share.

(3) Amounts for 2017 have not been adjusted under the modified retrospective method of adoption of Topic 606, and 
are presented consistent with the prior period amounts reported under ASC 605.

18. Supplemental Disclosure to Cash Flows

Supplemental non-cash and other cash flow information were as follows as of and for the years ended December 31 

(in thousands):

Supplemental disclosures:

Cash and cash equivalents

Restricted cash

Total cash, cash equivalents and restricted cash shown in the
statements of cash flows

Cash paid for income taxes, net of refunds

Non-cash transactions:

Contingent consideration related to business combinations

Property and equipment purchases in accounts payable

Non-cash purchase consideration related to business
combinations

Purchase of assets under capital lease obligations

2018

2017

2016

$

$

$

$

$

349,462

1,565

351,027

10,609

$

$

$

$

75,105

3,333

78,438

11,487

$

$

$

$

— $

1,007

$

501

12,508

—

133

—

—

40,651

3,317

43,968

14,048

3,325

82

—

134

92

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

Board of Directors and Stockholders
Axon Enterprise, Inc.

Opinion on the financial statements 
We have audited the accompanying consolidated balance sheets of Axon Enterprise, Inc. (a Delaware corporation) and 
subsidiaries (the “Company”) as of December 31, 2018 and 2017, the related consolidated statements of operations 
and comprehensive income, stockholders’ equity, and cash flows for each of the three years in the period ended December 
31, 2018, and the related notes and financial statement schedule included under Item 15(a) (collectively referred to as 
the “financial statements”). In our opinion, the financial statements present fairly, in all material respects, the financial 
position of the Company as of December 31, 2018 and 2017, and the results of its operations and its cash flows for 
each of the three years in the period ended December 31, 2018, in conformity with accounting principles generally 
accepted in the United States of America. 

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (“PCAOB”), the Company’s internal control over financial reporting as of December 31, 2018, based on criteria 
established in the 2013 Internal Control-Integrated Framework issued by the Committee of Sponsoring Organizations 
of the Treadway Commission (“COSO”), and our report dated February 27, 2019 expressed an unqualified opinion. 

Change in accounting principle
As discussed in Note 2 to the consolidated financial statements, in the first quarter of 2018, the Company changed its 
method of accounting for revenue due to the adoption of Accounting Standards Codification Topic 606, Revenue from 
Contracts with Customers.

Basis for opinion 
These financial statements are the responsibility of the Company’s management. Our responsibility is to express an 
opinion on the Company’s financial statements based on our audits. We are a public accounting firm registered with 
the  PCAOB  and  are  required  to  be  independent  with  respect  to  the  Company  in  accordance  with  the  U.S.  federal 
securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, 
whether due to error or fraud. Our audits included performing procedures to assess the risks of material misstatement 
of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such 
procedures  included  examining,  on  a  test  basis,  evidence  supporting  the  amounts  and  disclosures  in  the  financial 
statements.  Our  audits  also  included  evaluating  the  accounting  principles  used  and  significant  estimates  made  by 
management, as well as evaluating the overall presentation of the financial statements. We believe that our audits 
provide a reasonable basis for our opinion.

/s/ GRANT THORNTON LLP

We have served as the Company’s auditor since 2005. 

Phoenix, Arizona
February 27, 2019

93

Item 9.     Changes in and Disagreements With Accountants on Accounting and Financial Disclosure

None.

Item 9A.      Controls and Procedures

Attached as exhibits to this Form 10-K are certifications of the Chief Executive Officer (as the principal executive 
officer) and Chief Financial Officer (as the principal financial and accounting officer), which are required in accordance 
with Rule 13a-14 of the Exchange Act. This “Controls and Procedures” section includes information concerning the 
controls and controls evaluation referred to in the certifications. This section should be read in conjunction with the 
certifications and the Grant Thornton LLP attestation report for a more complete understanding of the topics presented. 
Grant Thornton LLP has independently assessed the effectiveness of our internal control over financial reporting and 
its report is included below.

Evaluation of Disclosure Controls and Procedures

Our Chief Executive Officer and Chief Financial Officer are responsible for the evaluation of the effectiveness 
of our disclosure controls and procedures (as defined in Rules 13a-15(e) under the Exchange Act) as of the end of the 
period covered by this Annual Report on Form 10-K. Our disclosure controls and procedures are designed to ensure 
that information we are required to disclose in reports that we file or submit under the Exchange Act is (i) recorded, 
processed, summarized and reported within the time periods specified in the SEC’s rules and forms and (ii) accumulated 
and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate 
to allow timely decisions regarding required disclosure. Based on this evaluation, our Chief Executive Officer and our 
Chief Financial Officer have concluded that as of December 31, 2018 our disclosure controls and procedures were 
effective to ensure that information we are required to disclose in reports that we file or submit under the Exchange 
Act (i) is recorded, processed, summarized and reported within the time periods specified in SEC rules and forms, and 
(ii) is accumulated and communicated to our management, including our Chief Executive Officer and our Chief Financial 
Officer, as appropriate to allow timely decisions regarding required disclosure.

Management Report on Internal Control over Financial Reporting

Management is responsible for establishing and maintaining adequate internal control over financial reporting 
(as defined in Rule 13a-15(f) under the Exchange Act). Management has assessed the effectiveness of our internal 
control over financial reporting as of December 31, 2018 based on criteria set forth in Internal Control - Integrated 
Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework). 
As a result of this assessment, management concluded that, as of December 31, 2018, our internal control over financial 
reporting  was  effective  in  providing  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the 
preparation of financial statements for external purposes in accordance with generally accepted accounting principles. 
Grant Thornton LLP has independently assessed the effectiveness of our internal control over financial reporting and 
its report is included below.

In  accordance  with  guidance  issued  by  the  SEC,  companies  are  permitted  to  exclude  acquisitions  from  their 
assessment  of  internal  control  over  financial  reporting  for  the  fiscal  year  in  which  the  acquisition  occurred.  Our 
management’s evaluation of internal control over financial reporting excluded the internal control activities of VIEVU, 
which we acquired in May 2018 as discussed in Note 15 to our consolidated financial statements. We have included 
the financial results of VIEVU in the consolidated financial statements from the date of acquisition. Total revenue 
excluded  from  our  assessment  of  internal  control  over  financial  reporting  represented  approximately 2% of  our 
consolidated total revenue in 2018. Total VIEVU assets excluded from our assessment of internal control over financial 
reporting represented approximately 3% of our consolidated total assets as of December 31, 2018.

Remediation of Prior Period Material Weakness

Management previously identified and disclosed in our Annual Report on Form 10-K for the year ended December 
31, 2017, as well as in our Quarterly Reports on Form 10-Q for each interim period in fiscal 2018, a material weakness 

94

in our internal control over financial reporting. Specifically, during the fourth quarter of 2017, management identified 
a material weakness related to account reconciliations and monitoring over our U.K. subsidiary, Axon Public Safety 
U.K. Ltd. ("APS UK"), which resulted from a breakdown in the operation of identified preventative and detective 
controls which led to us not initially recording some transactions correctly during 2016 and the interim periods in 2017.

To remediate the material weakness described above, management implemented a plan to design new controls 

and enhance the design of existing controls and procedures. Specifically:

• 

on June 1, 2018, management completed the migration of APS UK onto the same ERP and global set of 
controls  as  other  locations,  which  subjects APS  UK  activity  to  those  processes  and  controls  by  the  same 
corporate accounting team in Scottsdale, Arizona that perform the accounting activities for other locations; 
and

•  management transitioned all accounting reconciliation and review procedures and controls to the corporate 

accounting team.

Changes in Internal Control over Financial Reporting

Except as noted above, there was no change in our internal control over financial reporting during the fiscal quarter 
ended December 31, 2018, that has materially affected, or is reasonably likely to materially affect, our internal control 
over financial reporting.

95

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

Board of Directors and Stockholders
Axon Enterprise, Inc.

Opinion on internal control over financial reporting
We have audited the internal control over financial reporting of Axon Enterprise, Inc. (a Delaware corporation) and 
subsidiaries (the “Company”) as of December 31, 2018, based on criteria established in the 2013 Internal Control-
Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (“COSO”). 
In our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as 
of December 31, 2018, based on criteria established in the 2013 Internal Control-Integrated Framework issued by 
COSO.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (“PCAOB”), the consolidated financial statements of the Company as of and for the year ended December 31, 
2018, and our report dated February 27, 2019 expressed an unqualified opinion on those financial statements. 

Basis for opinion
The Company’s management is responsible for maintaining effective internal control over financial reporting and for 
its  assessment  of  the  effectiveness  of  internal  control  over  financial  reporting,  included  in  the  accompanying 
Management Report on Internal Control over Financial Reporting (“Management’s Report”). Our responsibility is to 
express an opinion on the Company’s internal control over financial reporting based on our audit. We are a public 
accounting  firm  registered  with  the  PCAOB  and  are  required  to  be  independent  with  respect  to  the  Company  in 
accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange 
Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was 
maintained in all material respects. Our audit included obtaining an understanding of internal control over financial 
reporting, assessing the risk that a material weakness exists, testing and evaluating the design and operating effectiveness 
of internal control based on the assessed risk, and performing such other procedures as we considered necessary in the 
circumstances. We believe that our audit provides a reasonable basis for our opinion.

Our audit of, and opinion on, the Company’s internal control over financial reporting does not include the internal 
control over financial reporting of VIEVU, a wholly-owned subsidiary, whose financial statements reflect total assets 
and revenues constituting 3 percent and 2 percent, respectively, of the related consolidated financial statement amounts 
as of and for the year ended December 31, 2018. As indicated in Management’s Report, VIEVU was acquired during 
2018. Management’s assertion on the effectiveness of the Company’s internal control over financial reporting excluded 
internal control over financial reporting of VIEVU.

Definition and limitations of internal control over financial reporting
A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding 
the reliability of financial reporting and the preparation of financial statements for external purposes in accordance 
with generally accepted accounting principles. A company’s internal control over financial reporting includes those 
policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly 
reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions 
are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting 
principles, and that receipts and expenditures of the company are being made only in accordance with authorizations 
of management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely 
detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on 
the financial statements.

96

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. 
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become 
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may 
deteriorate.

/s/ GRANT THORNTON LLP

Phoenix, Arizona
February 27, 2019

97

Item 9B.     Other Information

None.

PART III

Item 10.       Directors, Executive Officers and Corporate Governance

The information required to be disclosed by this item is incorporated herein by reference to our definitive proxy 
statement for the 2019 Annual Meeting of Stockholders (the “2019 Proxy Statement”), which proxy statement we 
expect to file with the SEC within 120 days after the end of our fiscal year ended December 31, 2018.

Item 11.      Executive Compensation

The information required to be disclosed by this item is incorporated herein by reference to our 2019 Proxy 

Statement.

Item 12.      Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

Equity Compensation Plan Information

A description of our equity compensation plans approved by our stockholders is included in Note 12 to the 
consolidated financial statements included in Part II, Item 8 of this Annual Report on Form 10-K. The following 
table provides details of our equity compensation plans at December 31, 2018:

Plan Category
Equity compensation plans approved by security holders

Equity compensation plans not approved by security holders

Total

Number of 
Securities to be 
Issued upon 
Exercise 
of Outstanding 
Options, Warrants 
and Rights
(a)
8,138,060

—

8,138,060

Weighted 
Average 
Exercise Price 
of 
Outstanding 
Options,
Warrants and 
Rights
(b) (1)

Number of Securities
Remaining Available for
Future Issuance 
Under Equity
Compensation Plans 
(Excluding Securities 
Reflected
in Column (a))
(c)

$

$

28.24

—

1,721,538

—

1,721,538

(1)  The weighted average exercise price is calculated based solely on the exercise prices of the outstanding options 
and does not reflect the shares that will be issued upon the vesting of outstanding awards of RSUs which have 
no exercise price.

 All other information required to be disclosed by this item is incorporated herein by reference to our 2019 Proxy 
Statement.

Item 13.      Certain Relationships and Related Transactions, and Director Independence

The information required to be disclosed by this item is incorporated herein by reference to our 2019 Proxy 

Statement.

Item 14.      Principal Accounting Fees and Services

The information required to be disclosed by this item is incorporated herein by reference to our 2019 Proxy 

Statement.

98

 
 
PART IV

Item 15.  

Exhibits, Financial Statement Schedules

(a) The following documents are filed as part of this report:

1.  Consolidated financial statements: All consolidated financial statements as set forth under Part II, Item 8 of 

this report.

2.  Supplementary Financial Statement Schedules: Schedule II — Valuation and Qualifying Accounts

Other schedules have not been included because they are not applicable or because the information is included 

elsewhere in this report. 

SCHEDULE II – VALUATION AND QUALIFYING ACCOUNTS 

(Dollars in thousands)

Description
Allowance for doubtful accounts:

Balance at
Beginning
of Period

Charged to
Costs and
Expenses

Charged to
Other
Accounts

Deductions

Balance at
End of
Period

Year ended December 31, 2018 $
Year ended December 31, 2017

Year ended December 31, 2016

729

443

322

$

1,189

$

— $

592

205

—

—

(36) $
(306)
(84)

1,882

729

443

3. Exhibits:

Exhibit
Number
3.1

3.2**

4.1

10.1*

10.2*

10.3*

10.4*

10.5*

10.6*

  Description
Complete copy of the Certificate of Incorporation, as amended consisting of (i) Certificate of Incorporation filed 
January 5, 2001, (ii) Certificate of Amendment filed April 20, 2001, (iii) Certificate of Amendment filed December 
31, 2004, and (iv) Certificate of Amendment filed April 4, 2017 (incorporated by reference to Exhibit 3.5 to the 
Quarterly Report on Form 10-Q, filed May 10, 2018)

Bylaws, as amended, consisting of Bylaws adopted January 6, 2001, amended April 10, 2001, January 17, 2016, 
April 5, 2017, and December 13, 2018.

Form  of  Common  Stock  Certificate  (incorporated  by  reference  to  Exhibit 4.2  to  Registration  Statement  on 
Form SB-2, effective May 11, 2001 (Registration No. 333-55658))

Form  of  Indemnification  Agreement  between  the  Company  and  its  directors  (incorporated  by  reference  to 
Exhibit 10.4 to Registration Statement on Form SB-2, effective May 11, 2001 (Registration No. 333-55658))

Form  of  Indemnification  Agreement  between  the  Company  and  its  officers  (incorporated  by  reference  to 
Exhibit 10.15 to Registration Statement on Form SB-2, effective May 11, 2001 (Registration No. 333-55658))

2001  Stock  Option  Plan  (incorporated  by  reference  to  Exhibit 10.7  to  Registration  Statement  on  Form SB-2, 
effective May 11, 2001 (Registration No. 333-55658))

2004 Outside Director Stock Option Plan, as amended (incorporated by reference to Exhibit 10.16 to the Annual 
Report on Form 10-KSB, filed March 31, 2005)

2009 Stock Incentive Plan (incorporated by reference to Appendix A to 2009 Proxy Statement, filed April 15, 
2009)

2013 Stock Incentive Plan (incorporated by reference to Appendix of 2013 Proxy Statement, filed on April 3, 
2013)

99

 
 
 
 
 
 
 
 
 
 
 
Exhibit
Number
10.7*

10.8*

10.9*

10.10*

10.11*

10.12*

10.13*

10.14*

10.15*

  Description
TASER International, Inc. Deferred Compensation Plan (incorporated by reference to Exhibit 10.1 to Form 8-K, 
filed on July 12, 2013)

2016 Stock Incentive Plan (incorporated by reference to Annex B of 2016 Proxy Statement, filed on April 15, 
2016)

Executive Employment Agreement with Jawad A. Ahsan, dated March 20, 2017

Executive Employment Agreement with Patrick W. Smith, dated December 1, 2017 (incorporated by reference 
to Exhibit 10.1 to the Current Report on Form 8-K, filed December 4, 2017)

Executive Employment Agreement with Luke S. Larson, dated December 1, 2017 (incorporated by reference to 
Exhibit 10.2 to the Current Report on Form 8-K, filed December 4, 2017)

Executive Employment Agreement with Douglas E. Klint, dated December 1, 2017 (incorporated by reference 
to Exhibit 10.3 to the Current Report on Form 8-K, filed December 4, 2017)

Executive Employment Agreement with Joshua M. Isner, dated December 1, 2017 (incorporated by reference to 
Exhibit 10.4 to the Current Report on Form 8-K, filed December 4, 2017)

Axon Enterprise, Inc. 2018 Stock Incentive Plan (incorporated by reference to Annex B of the Company's definitive 
Proxy Statement on Schedule 14A filed on April 13, 2018)

CEO Performance Award (incorporated by reference to Annex A of the Company's definitive Proxy Statement 
on Schedule 14A filed on April 13, 2018)

10.16**^

Purchase and Sale Agreement between Axon Enterprise Holding Company and Apex Park at Pima, L.L.C.*

10.17

10.18*

10.19*

21.1**

23.1**

24.1**

31.1**

31.2**

32***

Amended and Restated Credit Agreement dated December 31, 2018 between the Company and JP Morgan Chase 
Bank, N.A. (incorporated by reference to Exhibit 10.1 to the Current Report on Form 8-K, dated January 7, 2019)

Axon Enterprise, Inc. 2019 Stock Incentive Plan (incorporated by reference to Annex A of the Company's definitive 
Proxy Statement on Schedule 14A filed on December 31, 2018)

Axon Enterprise, Inc. 2019 Stock Incentive Plan Exponential Stock Unit Grant Notice (incorporated by reference 
to Annex B of the Company’s definitive Proxy Statement on Schedule 14A filed on December 31, 2018)

  List of Subsidiaries
  Consent of Grant Thornton, LLP, independent registered public accounting firm
  Powers of attorney (see signature page)
  Principal Executive Officer Certification pursuant to Rule 13a-14(a) or Rule 15d-14(a)
  Principal Financial Officer Certification pursuant to Rule 13a-14(a) or Rule 15d-14(a)
Principal Executive Officer and Principal Financial Officer Certification pursuant to 18 U.S.C. Section 1350 as 
adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

101.INS**

101.SCH**

101.CAL**

101.LAB**

101.PRE**

  XBRL Instance Document
  XBRL Taxonomy Extension Schema Document
  XBRL Taxonomy Calculation Linkbase Document
  XBRL Taxonomy Label Linkbase Document
  XBRL Taxonomy Presentation Linkbase Document

* 
** 
*** 
^ 

Management contract or compensatory plan or arrangement
Filed herewith
Furnished herewith
Confidential treatment was requested with respect to omitted portions of this Exhibit, which portions have 
been filed separately with the U.S. Securities and Exchange Commission.

Item 16.  

Form 10-K Summary

Not applicable.

100

 
 
 
SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has 

duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

AXON ENTERPRISE, INC.

Date: February 27, 2019

By:

Date: February 27, 2019

By:

/s/ PATRICK W. SMITH
Chief Executive Officer, Director
(Principal Executive Officer)

/s/ JAWAD A. AHSAN
Chief Financial Officer
(Principal Financial and Accounting Officer)

101

 
 
 
 
 
 
 
 
POWER OF ATTORNEY

KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature appears below constitutes and 
appoints Patrick W. Smith his or her true and lawful attorney-in-fact and agent, with full power of substitution and 
resubstitution, for him or her in any and all capacities, to sign any amendments to this Annual Report on Form 10-K, 
and to file the same, with exhibits thereto and other documents in connection therewith, with the Securities and Exchange 
Commission, hereby ratifying and confirming all that each of said attorneys-in-fact, or his substitute or substitutes, 
may do or cause to be done by virtue hereof.

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed by the following 
persons on behalf of the registrant and in the capacities and on the dates indicated.

Signature

Title

Date

/s/ PATRICK W. SMITH
Patrick W. Smith

/s/ JAWAD A. AHSAN
Jawad A. Ahsan

/s/ MICHAEL GARNREITER
Michael Garnreiter

/s/ HADI PARTOVI
Hadi Partovi

/s/ MARK W. KROLL
Mark W. Kroll

/s/ RICHARD H. CARMONA
Richard H. Carmona

/s/ BRET S. TAYLOR
Bret S. Taylor

/s/ MATTHEW R. MCBRADY
Matthew R. McBrady

/s/ JULIE A. CULLIVAN
Julie A. Cullivan

Chief Executive Officer, Director
(Principal Executive Officer)

February 27, 2019

Chief Financial Officer
(Principal Financial and Accounting Officer)

February 27, 2019

  Director

  Director

  Director

  Director

  Director

Director

Director

102

  February 27, 2019

  February 27, 2019

  February 27, 2019

  February 27, 2019

  February 27, 2019

  February 27, 2019

  February 27, 2019

  
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
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